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The Hyperpop Life and Irregular Times of P.J. Proby
by Michael Layne Heath (June 2002)

A comment made in passing by Lester Bangs, during what
became his last interview. A song title found on the latest Van Morrison
album. Funny how random associations can trigger an obsession, however
minor, if one is a diehard music fan. Also funny how, within the context
of rock's rich tapestry, some of its composite threads can be as galvanizing
as the totality itself. Also funny how some threads can catch the light
at the weirdest angles and points in time. So it is for this writer, finding
himself charmed, mesmerized - and a little taken aback - by the four decades
and counting's worth of threads that compose the wholly unique pop music
career of one James Marcus Smith, better known as P.J. Proby.

How to describe someone like Proby to the uninitiated?
At the risk of sounding like that King Daddy titan of Tartan lit Irvine
Welsh, take the most outrageous, profligate, American loud-hearted-unto-operatic
attitude, pour it into the hip-swing shing-a-ling of a Presley-shaped vessel,
dress it up in Errol Flynn/Captain Blood pony-tailed pirate drag, multiply
it by a thousand... and you still don't approach the maximum velocity
of P.J. Proby.

He was brash, bold, utterly unapologetic, and even
at his lowest personal ebb, all of Proby's records reflect these qualities
like the brightest lights at every gala premiere ever held. Never any doubt
of soul, transcending being black or white; in fact, it's always amusing
to check yourself when listening to him and realize Proby's a white bastard
mongrel from Texas. And, unlike fellow Texans Holly and Janis, he is, against
all odds, a survivor.

Still with us, crazy like a fox, having found himself
financially blessed, then bankrupt and on the bum, yet lucky for the occasional
spot of redemption at the hands of benefactors, music biz insider and outsider
alike. Whether it's the members of Led Zeppelin - his backup band on an
attempted comeback (one of many throughout his career) album in 1968, the
proprietors of Manchester's Savoy Records and Books who masterminded his
gloriously over-the-top Eighties recordings or Marc Almond and the brain-trust
of St. Etienne, who did likewise for his 1997 major label return P.J.
Proby: Legend. Whether presenting a dramatic reading of The Waste
Land, giving his all in a rock musical version of Othello, or
treating the songs of Ian Curtis, Bowie and Phil Collins to a kick up the
backside... and still possessed with a set of pipes the equal of any classic
Soul shouter or immigrant Neopolitan crooner, even if such talent is offset
by a bravado indicative of his home state and the bragging-rights ego of
a Muhammad Ali. No, make that Cassius Clay - Jim Proby has never
been famous for his political correctness.

I am not going to attempt to be as expansive or effusive
as the definitive take on the man at his Sixties height, namely that found
in Nik Cohn's classic tome Rock From The Beginning. Consider this
to be "what happened next", basically, though still a worthwhile subject
for observation and overview. After all, Scott Walker has been well and
truly rehabbed among the post-everything hipoisie; it seems only logical
that Proby get his due as well.

PART ONE: From Sixties...

To set the scene, a bit of Cliff Notes-style back-story:
what set Jim Proby off on his improbable rise to stardom was being discovered
in Los Angeles, by British pop television impresario Jack Good, in 1964.
Good was the God-head media genius behind the scenes that made it possible
for impressionable British youth of the Fifties and subsequently, the Sixties
(when he expanded his empire to include the States) to experience rock
in the milieu of primetime TV. He was the man who took Gene Vincent out
from under blue cloth caps and put him in Richard III leather-boy garb,
thus insuring Vincent's Rocker immortality. Good was also savvy enough
to acquiesce to the Rolling Stones' demand for a specific guest before
agreeing to perform on his Shindig series, further insuring an unprecedented
exposure in millions of homes to The Real Deal Blues, in the fearsome form
of Howlin' Wolf. Without Good, Proby would have surely not had a fraction
of the impact he made upon the British pop scene.

Up till then, Proby had been hacking away at the
coal face of the Hollywood music establishment for some time. Doing song
demos for Elvis movie soundtracks and the odd Top 40 flop, under the name
'Jett Powers.' Working as a staff songwriter for Liberty Records, in collaboration
with early mentor/paramour Sharon Sheeley (who would also provide him the
handle he was to become famous under). Plying his trade with session cats
like Glen Campbell and Leon Russell, as well as another aspiring song plugger,
Randy Newman (Proby would later claim a role in writing Newman's "Mama
Told Me Not To Come"). Painting the town with the not-yet-notorious Kim
Fowley, and some of the guys who later became the Walker Brothers.

Sheeley engineered the meeting of Proby with Good,
who made him a Corleone-sized offer to come to London and be the token
representative of the Colonies on the Beatles' first TV spectacular. Good
had evidently been taken with Proby's Presleyesque singing style; to his
thinking, if he couldn't get the genuine article, he'd get what he thought
was the next best thing. Proby accepted, though, as the story goes, not
before raiding the Warner Brothers costume department for castoffs from
old Westerns and swashbuckler epics.

Proby's subsequent appearance on Around The Beatles
- a singular vision in Lord Fauntleroy shoes, matching blue velvet tunic
and trousers, and page-boy hair ribboned back in a pony tail - all but
stole the show. He hit the ground running, with a slew of Top 10 hits and
a white-hot live show the likes of which had not been seen in Britain,
even in the wake of the Beatles and Stones. Proby's stage act was basically
an updated, ratcheted-up version of primo-period Elvis, shot through with
the grit and polish of James Brown's and Jackie Wilson's respective acts.
The Proby live experience was, by all accounts, camp, lusty, dramatic,
physically draining to both performer and audience: thoroughly outrageous
by contemporary British community standards. Moreover, Proby knew it. He
had, early on, cultivated a talent for shooting his mouth and pelvis off,
of being able to deftly mash the outrage buttons of the press (and, thus,
the public): a talent that, through feast and famine, has never deserted
him.

In this way, Proby exploited being American, young,
flamboyant and blessed with a malleable set of vocal cords that could shift
from an exultant pop Caruso to a whispered Elvis, in zero to sixty and
back again. Proby used his thoroughgoing personality as currency at a time
when that mattered in pop music and translated into tangible fortune, yet
he also had the artistic goods to back up the bluster. Right place, right
time, baby.

What was also special about Proby was his knack
for putting songs across in a manner that was true to their emotional core,
while simultaneously exaggerated for effect. Therefore, a standard like
West Side Story's "Somewhere", in Proby's grasp, becomes both soulful
epiphany and burlesque of Vegas lounge sap 'n' smarm (he later claimed
that he was aiming for a vocal blend of Billy Eckstine and Dinah Washington).
It's interesting to note that Tom Waits' rationale for turning his sights
on "Somewhere" - on 1978's Blue Valentines LP - was that he thought
no one had done the song justice since Proby's version. Put simply: if
those in the aesthetic-know had been prone to using terms like 'post-modern'
in 1965, they would have certainly used it to describe Proby.

Proby's L.A. apprenticeship, combined with
his intuitive ease in working both the rockin' and dreamin' sides of the
pop thoroughfare, would indeed serve him well in the recordings he made
during those years ('64-'67). His first pair of U.K. hits, "Hold Me" and
"Together," were rote 1964 British Invasion fodder on the surface - all
Fab Four harmonica and mop-shaking wails - elevated by Proby's innate gift
for selling a song. That his studio band included then-veteran session
itinerants like Ginger Baker, Jimmy Page and the legendary Big Jim Sullivan
(unleashing guitar solos so warped and distorted that they were later mistaken
for Page's handiwork) didn't exactly hurt his cause either.

Another great uptempo turn for Proby was his
take on Doris Day's "Que Sera Sera": as unique as Sly Stone's treatment
a decade later, and every bit as soulful to boot. In fact, Sly's version
is almost too reverent compared to Proby's derangement, that uses the Isley
Brothers' "Twist And Shout" as a jump-off point and gets exponentially
wilder.

He was also no slouch in the ballad department;
in addition to "Somewhere", one of his signature tunes, he performed a
similar pyro job on another Sondheim/Bernstein chestnut, "Maria." Another
slow burner, "That Means A Lot" (which arose from a dare directed at drinking
buddy John Lennon), was liberated by Proby from its meager Merseybeat trappings
and draped in nosebleed-seat drama and Martin Denny-style percussion, thanks
to the skills of guest arranger George Martin. Still another torchy triumph
for Proby was his handling of a tune from the in-demand duo of Goffin and
King, "I Can't Make It Alone." It transformed Proby into a one-man Righteous
Brothers, dutifully and lovingly enclosed in a spectral, Spectorized cathedral
of sound.

Proby was riding high and living large when,
in the spring of 1965, it all came to an abrupt and messy halt. While on
a U.K. tour with Brian Epstein teen-pop protege Cilla Black, P.J. succeeded
in splitting his dubiously stitched velvet pants from knee to crotch mid-performance.
At first it was shrugged off as coincidence, only to happen again at the
following night's show. This was all the opportunity the famously rabid
and duplicitous British tabloid press needed. They had a field day, screaming
for Proby's head and other appendages, until he was thrown off the tour
in disgrace. He was replaced by another singer with a propensity for belting
out a song, and who would come to fashion a career out of a watered-down
rendering of the live Proby persona: Tom Jones.

Banned from the BBC and the high-prestige British
concert theatre circuit, Proby set about regrouping and recouping. He still
toured, still made records, but his momentum had been dealt a crippling
blow by the Cilla Black debacle from which he would never completely recover.
Proby was temporarily deported from Britain in 1966, and declared bankruptcy
in '68, the year he also made the blues-based Three Week Hero album
with what became Led Zeppelin. The year previous, Proby had made his last
stand on the international pop charts with the Cajun swamp rocker "Niki
Hoeky," penned by Native American brothers Pat and Lolly Vegas, who had
their own Top 40 success as Redbone in the '70's. Even with his star in
descent, Proby couldn't leave well enough alone; his insistence on pantomiming
the Nawlins marijuana slang of the song lyric resulted in his ejection
from a Dick Clark showcase tour of the States.

PART TWO: ...to (Two Triple) Zero

The Seventies were P.J. Proby's wilderness
years. His most prominent public appearances were in British theater, first
with Jack Good's contemporary revamp of Shakespeare, Catch My Soul,
and then in the Vegas-era guise of his old song-demo client, in 1977's
West End smash Elvis: The Musical.

His sole recording of note from this fallow period
was an improbable liaison with Dutch prog-rockers Focus, Focus Con Proby.
Mostly, he found himself performing in drastically reduced and increasingly
booze-sodden circumstances, trotting out the oldies for audiences in provincial
cabarets and working men's clubs across the U.K. When not taking the occasional
gig, or milking the nostalgia angle on TV variety shows, he drew Social
Security, worked as a farmhand and other odd jobs.

This state of personal affairs continued until
the early Eighties, when Proby made the acquaintance of David Britton and
Michael Butterworth. As proprietors of Manchester's Savoy Books, the pair
had gotten a reputation for being the city's prime purveyors of alternative
and outlaw literature, though not without the occasional run-in with local
authorities. Their original intention was to collaborate on Proby's autobiography,
but this plan of action fell through.

Sussing that the printed page was in this case not
the best medium to work with, Britton and Butterworth then boldly took
on the duty of reaming the voice of P.J. Proby back into the ears of the
general public. No matter that neither of them had any experience making
records, nor that Proby's awareness of modern pop was vague at best. Britton
and Butterworth thus became a Janus-headed Ed Wood, with the dissolute
Proby as their Bela Lugosi. Proby's debut record for Savoy was a version
of Gloria Jones/Soft Cell's "Tainted Love" in 1985. This is how he made
his return to the arena: a keening, besotted falsetto, bathed in reverb,
careens out of the silence, name-checking Little Richard and Hank Williams'
"Kaw-Liga" (ours is not to question why) before finally declaiming: "It's
a tasty world!" Then the band crashes in, drums and guitars colliding
like bumper cars, as Proby hunkers down into an insinuating leer of a vocal
that's more Bon Scott than Marc Almond. Things would get progressively
weirder from here.

Proby was now Britton and Butterworth's point
man, tilting at the windmills of existing music celebrity - both mainstream
and so-called alternative alike - in a quixotic demi-quest to save rock
and roll from itself. The debatably successful results would make for some
of the most audacious and oddly appealing records to ever darken the doors
of the pop music marketplace.

To be fair, a few of the Savoy records indicate
that Proby could still play it relatively straight when properly motivated
(it's said that Britton and Butterworth would only schedule sessions for
laying down vocals between 2 and 4 PM, i.e., before Happy Hour). There
were surprisingly restrained, credible takes on "I'm On Fire" - Proby carjacks
Springsteen's pink Cadillac, driving through a timewarp to Memphis '69
- and "Sign O' The Times", replete with a feline vocal approximation of
His Royal Badness. Even "In The Air Tonight" is palatable, with Proby warbling,
Sam Cooke-like, over Sheik of Araby strings and percolating congas. These
were tastefully arranged showcases, with a backdrop of contemporary pop
production values: synthesized orchestral flourishes and stabs, state-of-80's
electro-percussion and samplemania that called to mind a less financially
flush Trevor Horn, of Art of Noise fame. With a bigger budget and the right
nudges directed towards radio play, any one could have easily resurrected
Proby's career.

Primarily though, Britton and Butterworth's
mission was met with mixed, occasionally appalled response. Established
London music critic Richard Williams, in a past life responsible for hooking
up Richard Hell-era Television with Brian Eno and an abortive Island Records
demo session, went so far as to write Savoy, begging them not to send him
any more product.

Judging from these discs' failure to even remotely
trouble the charts, it was all too clear that the public wanted the old,
wild Proby, if they wanted him at all. This is what those hip enough to
listen, got - in spades and pushed to ludicrous extremes - on Proby's remaining
Savoy 'escapes' (as opposed to 'releases'). Listening to them, one wonders
why the esteemed crew at Re/Search failed to pick up on them, if no one
else. For if there was ever such a thing as Incredibly Strange (and sick,
and twisted, occasionally moving and wholly unforgettable) Music, then
Proby's Savoy output is surely the ne plus ultra.

First there were the Spoken Word pieces, beginning
with an appendix to the "In The Air Tonight" single. "Pools of Thought"
heralds Proby's arrival with a recording of the theme to Gone With The
Wind. Safely at center stage, he then recites an original poem about
(I think) the relative nature of artistic merit, a plummy, mock-Shakespearean
oration that not even the late Vivian Stanshall would have dared attempt.
Then there was the gamy attempt to further turn Proby into Ken Nordine,
via the unlikely source material of Iggy Pop's "The Passenger", complete
with 'la-la-la's.

There was also Savoy Digital Angst,
an EP of traditional folk songs linked by a pro-IRA, anti-British military
bent. It featured still another Proby recitation, "The Old Fenian Gun,"
a nostalgic remembrance of Ireland's Black and Tan conflicts accompanied
by a lone fuzz bass plucking out riffs from New Order's "Blue Monday" (again,
ours is not to question why).

Savoy's dynamic duo continued this anti-Monarchist
theme by then pointing Proby's dissipated sights towards what may have
been an obvious choice, or not, "Anarchy In The U.K." The record label
credits as composers not the Pistols, but three real life, early 20th century
European anarchists. Even so, Proby rambles and rants through, under and
around the original Lydon lyric, adding tasteful adlibs about being "the
father of the KKK," while a fractious industrial-dance backing, seasoned
with samples of Burroughs and Harlan Ellison, thunders behind him.

The acknowledged nadir of Proby's Savoy incarnation
was the 1987 12-inch "Hardcore:M97002." It was released in a sleeve featuring
a vintage press clipping of a typically frenzied 60's-era Proby gig, and
a cover snap of Proby posing with his recently wed, teenaged bride. As
one might imagine, this disclosure sparked yet another tabloid bonanza,
further fueled by "Hardcore"'s preposterous credit of Madonna as being
Proby's duet partner. Said single is nothing more or less than fifteen
minutes of relentless, unbridled and uncensored alcoholic braggadocio,
certainly a milestone in the well-fertilized field of Uneasy Listening.
And, yes, it does sorta-kinda sound like the Material One singing and swearing
along with our well-oiled hero, provided one does whatever the equivalent
of squinting is with one's ears.

The sole redeeming instances where P.J. and
the Savoy crew were able to pull together the man's polar-opposite performing
instincts - the soul man and the balladeer, the sublime as well as the
ridiculous - are two in number, an absolutely classic fantasy 45. On one
side is his rendition of Joy Division's "Love Will Tear Us Apart": with
faultless timing, Proby makes a SCREAMING Pagliacci entrance as if he's
just parachuted into the studio, then proceeds to deliver a performance
as serious as cancer with a Joe Tex/Wicked Pickett accent. A definitive
interp that makes future listens to its dour blueprint difficult, if not
impossible. On the flipside would be his equally definitive take on David
Bowie's "Heroes." Slowed to a misty-morning, Gothic caisson crawl, Proby
pulls out all the stops, from a whisper to a testifying Baptist scream
of romantic supplication, wringing the lyric and the listener dry.

Miraculously, the P.J. Proby
story does have a happy ending of a sort. He managed to hang up the booze
jacket once and for all in the early Nineties, after several close calls
in hospital. He has also persevered in his theatrical pursuits, among them
a reunion with his Sixties mentor Jack Good in a West End revue called
Good Rockin' Tonight. Proby also worked with the remaining members
of the Who in a tour showcasing the Quadrophenia album, guesting
nightly as 'the Godfather' (a role he took over from Gary Glitter!). He
continued to work with Savoy as well, expanding on those early haphazard
spoken-word experiments, for a pair of albums in 1994.

The first was of T.S. Eliot's The Waste
Land, which in Proby's hands became not so much spoken-word as a one-man
dramatization, playing everyone from the gravely-toned narrator to a ditsy
Southern matron ("please, it's tahm!"). He took the same approach
with his other dramatic reading for Savoy, that of excerpts from David
Britton's controversy-riddled Lord Horror. It remains the only publicly
available document of Britton's macabre study of the fictional Lord, described
by one reviewer as being to Nazism what Hannibal Lecter is to serial killers.
Its graphic depictions of anti-Semitic torture, in particular, earned Lord
Horror the distinction of becoming the first work of fiction to be
banned in the U.K. since Hubert Selby Jr.'s Last Exit To Brooklyn
a quarter-century previous.

Proby even found the time to get back into
the good graces of a major record label, long enough to cut P.J.Proby:Legend
for EMI in 1997. Regrettably, the mostly synth-pop flavored vehicle didn't
quite make the desired splash intended, and has reportedly gone out of
print. In the meantime, Proby is still out there performing, as a mainstay
on the British Invasion revival circuit throughout the U.K. and the Continent.

In these dire post-millennial times, when the
most provocative act the Music Biz can muster up is the inelegant, dubiously
talented likes of Eminem; it's strangely comforting to know that, once
upon, there were folks like P.J. Proby whose example provided a way for
future generations to walk the stride of rock-star pride with impunity.
As another venerable gent, Ian Hunter, observed back in 1972, P.J. Proby
is, was, and shall forever be "a fucking pirate in this world of drudge."

SELECTED DISCOGRAPHY

All of Proby's albums are unavailable domestically;
the best place I have found to dip into his 60's musical mystique is The
P.J. Proby EP Collection CD, on Britain's See For Miles label. It has
most of the hits from the era, including "Hold Me," "Together," and "Somewhere"
in addition to cuts of equal quality, and special curios like an EP of
Christmas songs.

Proby's Savoy works are all available on CD, foremost
being The Savoy Sessions, though those brave enough to want to check
out "Hardcore:M97002" are instead directed to the Savoy Wars collection.
As mentioned, P.J.Proby:Legend is also ostensibly unavailable; I
have not heard it myself, though its roster of folks who provided input
(Stanley and Wiggs from St. Etienne, Marc Almond, Neal X from '80's glamsters
Sigue Sigue Sputnik) and some of the song choices - Arthur Alexander's
"Rainbow Road," Jimmie "Honeycomb" Rodgers' social-awareness anthem "Child
Of Clay" - make it sound too good to go forever unheard. One can also find
Proby in Cyberspace at various sites: on the fan side, a good starting
point is http://home.kpn.nl/kilkens/proby.htm.
The official website can be found at www.PJProby.net

Special thanks to: my aunt, Edelgard (Danni)
Asbury, for playing me "Somewhere" all those years ago. To the gents at
Savoy, for invaluable research materials. To Julie Burchill, Toby Young
and London's late, great Modern Review for belated literary inspiration.
Lastly, to Richard M. for everything else.