The rise of eCommerce, social networks, mobile and connected devices has surfaced SAML as a key solution to develop a customer identity access management (cIAM) strategy to keep up with the flood of cross-channel consumer data.

The retail market is experiencing a revolution driven by emerging technologies— including mobile, communications and Internet commerce. Its impacts are being felt throughout the industry, affecting a change in the way retailers and their customers interact and business is conducted.

The retail market is experiencing a revolution driven by emerging technologies— including mobile, communications and Internet commerce. Its impacts are being felt throughout the industry, affecting a change in the way retailers and their customers interact and business is conducted.

This article will help merchants understand the new payment options companies offer, when and why consumers use each, and why merchants might consider offering them to increase consumer delight and maximize sales.

You thought EMV was supposed to help eliminate fraud, right? While it will reduce card-present fraud, there is a high likelihood that card-not-present (i.e. e-commerce) fraud will increase now that EMV has been implemented in the U.S.. In fact, experts have predicted an increase in online fraud similar to what was seen after the European rollout of EMV. As a merchant, are you prepared for such an increase? This article describes the EMV implementation and gives actionable tips for how online retailers should prepare in order to avoid a potential onslaught of fraud.

Tradesy is a leader in designer fashion resale for women. The company recently partnered with Affirm to offer installment financing at the point of sale. It's been a perfect fit, with Tradesy seeing a 14% increase in conversions and a 34% increase in revenue per customer thanks to Affirm. This case study examines how Tradesy was able to get such positive results and whether this can work for other online retailers.

This report, based on a survey of more than 2,000 digital marketers and ecommerce professionals in Asia Pacific, Europe and the US, explores the extent to which organisations are stepping up to the customer-centric approach.

Learn about the top mobile trends impacting merchants today. From the increasing need for speed, to the spread of mobile payments and tokenization, this report will help you understand how to better satisfy your customers.

There’s no getting around it: Managing your online reputation is critical to a successful marketing strategy, as well as to the health and continued growth of your business. According to recent research, 87 percent of Americans say they trust online reviews
to help them choose which local businesses or services will receive their hard-earned dollars. What’s more, eCommerce agency Corra found 88 percent of consumers have avoided a company because of a bad review. As consumers increasingly rely on online reviews, businesses that leave their online
reputation to chance are at a severe disadvantage versus those with solid Online Reputation Management (ORM) programs in place. But where do you start? What You’ll Learn in This Guide
Online Reputation Management is a discipline that you can take on easily — step by step.This guide will take you through the basics of launching an ORM program in your
organization.
You’ll learn about:
• Defining your goals
• Where to focus your efforts
• How t

You’ve worked hard to build your brand—to understand who your customers are, to convey a compelling message that draws them into your site, and to create engaging content that keeps them there. At the most critical point in the sales process, seize the opportunity to communicate directly with your number one lead at the height of their decision and use this checklist to make that possible.

Does your website load in two seconds or less? If not, you could be disappointing nearly half of your customers. According to Kissmetrics, 47 percent of e-commerce users expect websites to load in less than two seconds – and nearly a quarter of them will abandon your website entirely if it takes longer than four seconds. Additionally, 50 percent of customers shop on their mobile phones. In other words, your website needs to load fast and be optimized or your customers will leave.
The reality is that an e-commerce company can increase revenue by up to 7 percent just by making the load time one second faster. So, how can your company improve its site performance and make it faster?
The best practices outlined in this whitepaper can reduce your site’s loading time, improve your user experience, and ultimately increase your company’s revenue.

Distributed denial of service (DDoS) attacks have become a fact of life for any business with a web presence. Whether you’re an enterprise, e-commerce business, local organization, or government offce—it’s merely a matter of time before you’re going to have to deal with the inevitable DDoS attack. The question is what can you do before an attack so you can have adequate defenses already in place.
This handbook is a practical guide for planning and executing a DDoS response plan. It outlines pragmatic steps and best practices for choosing and setting up the right mitigation solution for your organization, how to authoritatively respond to an attack, and conduct a thorough post-attack analysis for developing follow-up defense strategies.

"If you’re an online retailer, you’re already familiar with the selling power of Amazon. With more than 310 million active user accounts and 44% of all online retail sales in the US going through the marketplace, this e-commerce giant’s influential position continues to expand.
But for brands and retailers that want to succeed on Amazon, simply listing your products on the site is not nearly enough. In addition to being proactive and up-to-date with Amazon’s ever-evolving trends and requirements, you must also to take steps to ensure your products and brand stay one step ahead of competitors.
In this eBook, we’ll share some of the most important strategies that online retailers and manufacturing brands should employ to succeed on Amazon including how to optimize your search terms and listings, maximize your advertising options, keep your products competitive and more.
"

In the retail and eCommerce world, data can be your differentiator...or your downfall. To stand out, marketers are increasingly turning to first-party declared data to fuel their strategies.
Learn how retailers are using mobile attention to collect and activate declared data for:
Qualified lead acquisition and direct response
Relevant remarketing with custom audiences and retargeting
1-to-1 email personalization
Audience building and profiling

In 2014, the UK saw online sales exceed £10bn per month. For small businesses, getting online is a great way to increase revenue.
However, there’s no escaping the fact that small e-retailers are most at risk of suffering a data breach and that breaches are increasing. It is your responsibility to keep the card payment data of your customers safe and a failure to secure your systems could be a costly mistake which leads to penalty fines, lost custom and bad publicity.
Worldpay is the leading payments provider in the UK and Europe. Whilst Worldpay has fewer businesses suffering data breaches, compared to our market size, we have a unique oversight on most UK card data breaches. We have compiled our insight and advice into this guide so all businesses, new or old, can ensure they are prepared.

Want to turn lost shopping carts, incomplete forms, neglected digital tools and interrupted browsing sessions into revenue? Learn how triggered follow-up messages delivered with the right tone, content and offer can recover many of these lost opportunities.

The use of non-fully qualified domain name (FQDN) certificates is being deprecated by November 1, 2015. Existing certificates containing non-FQDN names will be revoked by all public CAs by October 1, 2016. Entrust provides a straightforward option that allows the continued use of non-registered names by deploying cost-effective Entrust Private SSL Certificates.

Managing the purchase, deployment, renewal and expiry of digital certificates for multiple Web servers, purposes and users — sometimes in many different locations — can be time-consuming and costly.
Entrust IdentityGuard Cloud Services SSL is a self-service application designed to streamline certificate management while providing secure certificates from a trusted brand in online security.