Monday, March 24, 2014

"Click" New Media Journalism

"If I were being paid by the click for this column, I might have begun it this way: Will an oppressive emphasis on 'click bait' mean that the news ends up imprisoned by transgendered models posing in disgraceful listicles accompanied by kidnapped nude kittens?"

His column centers on the business of journalism in a new media world:

"Now that metrics are part of the news agenda, all of the sticks are in the air. Just because something is popular does not make it worthy, but ignoring audience engagement is a sure route to irrelevance."