Hasbro Recognized as one of the World's Most Ethical Companies by the Ethisphere Institute for Sixth Consecutive Year

PAWTUCKET, R.I.--(BUSINESS WIRE)--
Hasbro,
Inc. (NASDAQ: HAS) has been recognized by the Ethisphere Institute,
a global leader in defining and advancing the standards of ethical
business practices, as a 2017 World's Most Ethical Company®. Hasbro has
been recognized for the sixth consecutive year and is one of only three
companies on the list from the Consumer Products sector.

"It is humbling to be included on this esteemed list, and we take great
pride in being recognized as one of the World's Most Ethical Companies,"
said Brian Goldner, Hasbro's Chairman and CEO. "This honor underscores
our deep commitment to operating with integrity and fulfilling our
purpose, to make the world a better place for children and their
families."

2017 is the 11th year that Ethisphere has honored those companies who
recognize their role in society to influence and drive positive change,
consider the impact of their actions on their employees, investors,
customers and other key stakeholders and use their values and culture as
an underpinning to the decisions they make every day.

"Hasbro is creating sustainable, long-term value by upholding the
highest ethical standards and prioritizing corporate responsibility
across its global business," said Ethisphere's CEO, Timothy Erblich. "We
see Hasbro as one of a select group of companies that are embracing the
value of integrity at the heart of their business. Congratulations to
everyone at Hasbro for being, once again, among the World's Most Ethical
Companies."

Methodology & Scoring

The World's Most Ethical Company assessment is based upon the Ethisphere
Institute's Ethics
Quotient® (EQ) framework which offers a quantitative way
to assess a company's performance in an objective, consistent and
standardized way. The information collected provides a comprehensive
sampling of definitive criteria of core competencies, rather than all
aspects of corporate governance, risk, sustainability, compliance and
ethics.

Scores are generated in five key categories: ethics and compliance
program (35%), corporate citizenship and responsibility (20%), culture
of ethics (20%), governance (15%) and leadership, innovation and
reputation (10%) and provided to all companies who participate in the
process.

Best practices and insights from the 2017 honorees will be released in a
series of infographics and research throughout the year (view
or download the 2016 insights). Organizations interested in how they
compare to the World's Most Ethical Companies are invited to participate
in the Ethics
Quotient.

About Hasbro

Hasbro (NASDAQ:
HAS) is a global play and entertainment company committed to Creating
the World's Best Play Experiences. From toys and games to
television, movies, digital gaming and consumer products, Hasbro offers
a variety of ways for audiences to experience its iconic brands,
including NERF, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY,
LITTLEST PET SHOP and MAGIC: THE GATHERING. The Company's Hasbro
Studios and its film label, Allspark Pictures, are building its brands
globally through great storytelling and content on all screens. Through
its commitment to corporate social responsibility and
philanthropy, Hasbro is helping to make the world a better place for
children and their families. Learn more at www.hasbro.com,
and follow us on Twitter (@Hasbro & @HasbroNews)
and Instagram (@Hasbro).

About the Ethisphere® Institute

The Ethisphere® Institute is the global leader in defining
and advancing the standards of ethical business practices that fuel
corporate character, marketplace trust and business success. Ethisphere
has deep expertise in measuring and defining core ethics standards using
data-driven insights that help companies enhance corporate character.
Ethisphere honors superior achievement through its World's Most Ethical
Companies recognition program, provides a community of industry experts
with the Business Ethics Leadership Alliance (BELA) and showcases trends
and best practices in ethics with the publication of EthisphereMagazine.
More information about Ethisphere can be found at: http://ethisphere.com.