KEEP CUP

KeepCups mission is to encourage the use of reusable cups. We do this by delivering sustainably made products that are fit for purpose in the context of a positive global campaign that strives to make a difference to how we think about convenience culture.

We want to create a global brand and to be one of the organisations that kick started the demise of the disposable.

KeepCup is also less plastic. Disposable cups are lined with polyethylene and have a polystyrene lid, so there is enough plastic in 28 disposable cups to make one small KeepCup.

Since June 2009 we have sold over eight million KeepCups, users have diverted billions of disposable cups from landfill. In this time approximately 5 trillion disposable cups have been made and discarded to landfill.