Media Advisory - Launch of Toronto child-focused campaign called 'It takes a city to raise a child'

The City of Toronto invites members of the media to the "It takes a city to raise a child" campaign launch event and panel discussion. The City is partnering with the Toronto Child and Family Network on this initiative in support of enhancing the well-being of Toronto's children and families. The campaign is part of the larger Raising the Village initiative, which shares data, research and tools measuring child and family well-being.

Councillor James Pasternak (Ward 10 York Centre), Chair of the Community Development and Recreation Committee, will unveil the advertising components of the campaign. Elaine Baxter-Trahair, General Manager of Children's Services, will moderate the panel discussion. Panelists will include Meg French of UNICEF and Dr. Magdalena Janus of the Offord Centre for Child Studies at McMaster University.

Invited audience members represent school boards, various provincial ministries and leaders in the field of early learning, health and urban planning. The event will take place against the backdrop of Toronto Archives' latest photo exhibition, "From Streets to Playgrounds: Representing children in the early 20th century."

Toronto is Canada's largest city, the fourth largest in North America, and home to a diverse population of about 2.8 million people. It is a global centre for business, finance, arts and culture and is consistently ranked one of the world's most livable cities. For information on non-emergency City services and programs, Toronto residents, businesses and visitors can visit http://www.toronto.ca, call 311, 24 hours a day, 7 days a week, or follow us @TorontoComms.