Event Description

As HVAC professionals, you get calls regularly from potential customers inquiring about your HVAC services. And when your salespeople and techs are out at a customer’s house, they get to see what other opportunities for upgrades exist. Whether you're talking to an inbound lead over the phone, or scoping out an HVAC job in the field, how do you determine which customers to communicate with about your broader home performance offerings? And how do you make that communication most effective?

In this session we’ll explore how to take your HVAC leads to the whole-house level. Tune in to learn:

How to route incoming leads to the most appropriate service offerings that your company delivers

How to use a customer visit to determine if a home would benefit from an energy upgrade

Strategies to encourage customers to consider more comprehensive, whole house upgrades

Case studies of companies who have moved their HVAC leads to home performance