Google Inbox: The Email Killer?

In early December, Google rolled out Inbox, the company’s new app dubbed an “email killer,” by invitation only. Gmail still exists and will not be going away anytime soon.

The aesthetic of Inbox is that of a social network newsfeed — with a preview visible before opening the actual email. The preview allows users to scroll through picture attachments right in the inbox, and uses Google’s data-mining function to add relevant real-time information to the content.

The Reminders function, or to-do list, also has business implications. It allows users to create tasks and reminders right in the inbox and tack on up to 20 supporting documents to each.

Finally, use Inbox to group relevant email chains with different subject lines. In the near future, Google says it will also add a function that will allow you to unsend an email.