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We use cookies to ensure that we give you the best experience on our website and to improve the relevance of our communications with you. If you continue without changing your settings, we’ll assume that you are happy to receive all cookies on our website. You can find detailed information about how cookies are used on this website by clicking on ‘Find out More’

My consent to Marketing Communication

I would like to receive personalised communications based on my preferences and use of products and services from Park Lane Limited, and BMW Group companies via E-mail, Mail, Phone, SMS (Messenger Services) and In-car (if supported).

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My benefits

Hot-off-the-press MINI news and updates.

Exclusive invitations to events.

Personalised updates for you and your MINI.

The latest MINI offers.

You are agreeingthat Park Lane Limited, Summit One, Summit Avenue, Farnborough, Hampshire, GU14 0FB,processes and uses your personal data for customer care and for personalised communication of BMW Group product and service information. You are also agreeing to be contacted for market research purposes. Park Lane Limitedmay transmit this data to BMW Group companies stated within the MINI Privacy Policyand you agree that these companies also contact you for the purposes mentionedabove.

In order to ensure that you receive relevant and personalised communications, BMW may use your data to create an individual customer profile and may share your personal data between BMW Group companies where relevant. This may include data you have provided to these companies, or which is generated by your use of BMW or MINI products,forexamplecontact details, preferences, customer history, vehicle data, app usage and online behaviour. Further information can be found in theMINI Privacy Policy.

Youcan amend or withdraw your consent at any time either by contacting us on or sending an email tomail@bmwparklane.co.uk, or by contacting BMW (UK) Limited Customer Services on 0800 561 0666 or sending an email tocustomer.information@mini.co.uk. You are also able to request information about your data stored at Park Lane Limitedor BMW (UK) Limited as well as request the correction, deletion or restriction of your personal data.

Further details regarding the processing of your personal data can be found in our Privacy Policy.