Nanogenre lists - tiny genres

What is a Nanogenre™ list?

Users describe movies in detail, and we use all that detail to cluster movies into Nanogenre movie lists (like little tiny genres) based on the words people use to describe the movies. Each Nanogenre list is identified by the three of the most important words people use to describe the movies in the list.

Nanogenre lists distinguish WHY people like things.

Movies aren't just dramas or comedies. Each movie has different facets, and by clustering them into Nanogenre lists, we capture all those facets. The movie Inception is similar to other “powerful, profound, journey” movies, but it's also “weird, disturbing, intriguing” and “future, thought-provoking, philosophical”. The TV show Chuck is like other “funny, non-stop-unpredictable” shows, but it's also “delightful, chemistry, adorable” and “action, spy, secret”.

To understand why people like things, we developed Reaction Mapping – a revolutionary new technology that captures the insights and reactions contained in the millions of movie viewers’ comments on the Web. We can summarize viewer reactions on a heat map, giving shape to people's responses to movies.