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What it is: A comfortable, natural-matte, long-wearing, liquid foundation that hydrates, and won’t settle into pores and fine lines, oxidize, or transfer for up to 24 hoursin new shades, at a new, lower price.

Ingredient Callouts: Free of parabens, phthalates, and fragrance. This product is also vegan and cruelty-free.

What Else You Need to Know: Now available in new shades to fit a wider range of skin tones, at a new, lower price, this oil-free foundation is powered by flexible, breathable polymers that move with your skin for a comfortable look that lasts all day. It’s infused with nourishing hyaluronic acid and won’t oxidize or cause breakouts. It easily builds from medium to full coverage and gives a natural-matte finish.

Suggested Usage:-Start with Photo Finish Primer. -For the most natural finish, buff the foundation onto your face using short, quick strokes and always start at center of your face. -Build and blend your way to customizable coverage. -Pair with Studio Skin Concealer for flawless coverage that lasts up to 24 hours. -Tip: For extra sheer coverage, warm between fingertips before applying.

Live for lipstick? Won’t pose without primer? Smashbox is a beauty brand born in an L.A. photo studio. Their cruelty-free makeup is made to stand up to hot lights, long days, and real life—so you look good in any light and every photo.