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Celsius Holdings Inc., Boca Raton, Fla., announced that the company has made progress in the build out of its national distribution network, which now includes more than 50 regional direct-store-delivery (DSD) partners.

ITO EN (North America) Inc., New York, announced that its Oi Ocha ready-to-drink (RTD) green tea brand, soon will be available in Walmart stores nationwide. Slated for placement in October, the company will launch two unsweetened flavors in the store: Oi Ocha green tea, Japan’s top selling brand, and Jasmine Green Tea, a popular green tea infused with jasmine flowers.

With this strategic partnership, Pernod Ricard USA further expands its portfolio of newly created specialty brands with unique and comprehensive value propositions and select distribution. Rabbit Hole will be part of the New Brand Ventures portfolio.

Baltimore-based Redwood Capital Investments LLC announced it has completed the acquisition of the Houston-area territory of Silver Eagle Distributors LP, which includes three counties: Ft. Bend, Montgomery and a significant portion of Harris, the company says. The new company will be known as Silver Eagle Distributors Houston.

Among the new technological advances is RepairEngine, an online maintenance management tool, which allows users the ability to start and track repairs 24/7 and provides insight into the health and status of their hardware deployment.

Chicago-based fairlife LLC announced plans to increase its overall production capabilities with the construction of a brand new 300,000-square-foot production and distribution facility in Goodyear, Ariz., a suburb of Phoenix.

Dallas-based Four Corners Brewing Co. is coming to Southern California, expanding distribution of its flagship El Chingón IPA and new El Grito Lager. This introduction marks the first region outside of Texas where the craft brewery's beers will be available, it says.

RUNA Clean Energy, an organic energy drink made from the guayusa leaf, now is being distributed nationally by Keurig Dr Pepper (KDP), Plano, Texas, and Burlington, Mass., and other regional distributor partners.

Swire Coca-Cola, USA, Draper, Utah, announced the signing of a distribution agreement giving the company and other Coca-Cola franchise bottlers the rights to distribute Monster products throughout Arizona and in limited areas of New Mexico and Colorado.

Products

Based on an IFT short course, Beverage Quality and Safety offers information on the latest beverage industry trends related to products, processing, and packaging technologies - including new generation nutraceutical beverages

Beverage Industry’s September issue features our 2019 Wholesaler of the Year recognition to Southern Glazer’s Wine & Spirits. This issue also features an up close look at the new Future Proof beverage alcohol company as well as a look into the coffee category within the past year. As usual, we rounded up the latest trends in products, packaging and ingredients.