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Chinese consumers

中国消费者

280 million

affluent Chinese by 2020

100 million

upper-middle-class Chinese by 2020

3.88 million

high-net-worth Chinese by 2020

Source: The Boston Consulting Group & AliResearch "The New China Playbook"; The Boston Consulting Group & China Industrial Bank "2016 China Wealth Report"; The Boston Consulting Group "The Dynamics of China’s Next Consumption Engine: The Age of the Affluent"