In terms of market share, TrendForce says Apple’s iPhone lineup accounted for 17.3% of the worldwide market in the first quarter this year, down 1.2% sequentially. Again, any decline is bad news for Apple but it certainly could be worse.

Meanwhile on the other side of the world, Apple’s top rival Samsung shipped 65 million smartphones during the first quarter, according to the research firm. That massive figure is good for nearly 30% of the global smartphone market by TrendForce’s count, which would be about flat compared to the same quarter last year.

Samsung pre-announced Q1 earnings last week and said that it took in about $7.7 billion in profit — up 50% over the year-ago quarter — on sales totaling $45.9 billion.

Elsewhere in the smartphone market, TrendForce says Nokia had a 4.3% share in Q1, down 0.9%, while HTC topped Nokia but slid three-tenths of a point to 4.4% and Sony gained three-tenths of a point to take 3.8% of worldwide smartphone shipments.