About BabyBjörn

We are a Swedish family-owned business, started in 1961 by Björn Jakobson. Our attitude is that, instead of having to buy lots of products for their small children, parents should only need to buy a small number that really work and that will last a long time in good condition. Safety, quality and design are our core principles and a lot of thought and care is put into every product.

CEO: Ulf Ingemarsson.

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