If you trade triple-leverage ETFs, Direxion is no stranger to you. And if you recall reverse stock splits becoming mandatory due to wild price moves, Direxion is no stranger to you. The triple leverage reverse split was first seen in the Direxion Daily Financial Bull 3X Shares (NYSE: FAS), and generally without any hiccups. Google Inc. (NASDAQ: GOOG) has Google Finance and Yahoo! Inc. (NASDAQ: YHOO) has Yahoo! Finance. Yahoo! Finance is generally more visited depending upon the issues, but Yahoo! Finance also has major confusion happening on these reverse split issues today.

Today morning marked the effect date for share prices, the ex-date, for some more Direxion triple leverage funds. Direxion Daily Energy Bear 3x Shares (NYSE: ERY), Direxion Daily Real Estate Bear 3x Shares (NYSE: DRV), Direxion Daily Small Cap Bear 3x Shares (NYSE: TZA) and Direxion Daily Technology Bear 3x Shares (NYSE: TYP) reflected their new share prices for shareholders of record "after the close of the markets on July 7th." Most quote service account for stock splits and reverse stock splits without issue. Unfortunately, that is not the case today.

While this is not the fault of Direxion, it does not mean that confusion does not at least play some part. Yahoo! Finance is not alone nor the first to ever have such wrong price change data. It happens at brokerages all the time when sudden ticker or split changes take place. It also generally happens in thinner-traded issues.

We routinely search all day for unusual price moves out there. Trust this, when you see 100% gainers it is odd. When you see price changes of almost 400%, either a potential cure for cancer has been discovered or there is a severe quote recognition error. The latter is the case today.