Tuesday, June 27, 2017

There is no denial in the fact that Big Data is taking the world by storm and transforming the way businesses work with their data. With thousands of mobile apps developed every year, data associated with them are also increasing exponentially. Mobile industries need to analyze large volumes of unstructured data to extract relevant & meaningful information for the business insights. That is where Big Data comes into action. Almost every Mobile App Company

Friday, January 27, 2017

Access
to Big Data Analytics has transformed how the small as well as
large-scale businesses work. Most of the companies are now focusing
on getting more relevant information about the customers that will
help in making better decisions and fine tune marketing & sales.

Friday, December 16, 2016

Apple’s iPhone is the most favorable brand in the market of mobiles that is loved by many, despite its high cost as compared to other smartphones. With a number of iPhone models launch till now, the company has been generating huge revenues over the years.

Tuesday, November 22, 2016

Data has already become an important asset for the organization. As we have been witnessing the uphill trend in its size since the early 21st century, organizations have been trying to discover ways to tap into the large sets of data that has been revolving all around.

Thursday, October 27, 2016

As the amount of data burgeoned around us, human civilization
witnessed the emergence of a technology that has been transforming
the digital universe. It is nothing other than the big data. Since
its inception, it has provided us a way to tap into the humungous
amount of data and get the best out of it for our businesses.

Wednesday, September 7, 2016

Big data is one
of the amazing developments of human civilization. Since its
inception, it has been changing everything. Before we move ahead, but
first let us outline the definition the term for our reader who are
new to the concept:

Friday, September 2, 2016

The term and use
of Big Data has been with us for a while now. In fact, as more and
more data is being generated, more and more companies are utilizing
the analytics to get the most of the burgeoning data. But there are
many still who are new to this term. For them, we are going to
outline the definition of Big Data analytics for them:

Friday, July 22, 2016

Global e-commerce sales have been predicted to reach the $ 1.5 Trillion(USD) mark by 2018. This charged environment makes it really favorable for business owners to step into the world of e-commerce or even expand their e-commerce base and generate revenue.

Everyone knows that achieving success is not always a cake walk. Every successful business is required to engage its customers in an effective way. No need to worry. We’ve always got your back!

Saturday, June 25, 2016

The success of any business is majorly defined by its customers. More of which is characterized by winning the loyalty of the customers. On one hand where acquiring the new customers are important, retaining the existing the ones also holds the same degree of significance.

Friday, June 10, 2016

Web
site is what makes the hub for all your marketing activities. Most of
the time, businesses are not able to recognize the time when they
need to make a move when it comes to redesigning their e-commerce
websites.

In
this blog, we have laid out some of the most important reasons that
when you should consider redesigning your website:

This innovation of 21st century has worked wonders in various industries. One of such industries is none other than e-commerce landscape. Here, we’ll take a look at some of the major benefits of utilizing Big Data in the e-commerce industry.

Wednesday, March 9, 2016

The
main reason behind the implementation of loyalty programs is to make
your customers motivated to stay loyal to the business. But, most of
the time we have noticed that it does not turn out the way a business
want. It usually struggles in the formation of efficient programs for
the promotion of its brand and building its affinity, particularly
because of the lack of insights as far as buying patterns of
customers is concerned. Despite of having various loyalty programs
stationed, constant failure in the conversion of the onetime buyer to
repeat customers is very common. According to a study of SAS, there
is nominal effect as far as effectiveness of loyalty programs are
concerned. The survey scores the effectiveness rate with an average
of 6.5 out of 10. It would be correct to say that an upsurge in the
number of loyalty programs has somewhat resulted in uninvited
consequences for business, especially in the retail sector.

Friday, February 26, 2016

Have
you ever wondered if Big Data and Enterprise Content management come
together they can become a great combination? I’ll tell you why.

First
lets get to know what is Big Data and ECM.

Big
Data

It
is a broad term used to describe the growth of structured and
unstructured data, in the form of social media, blogs, audios,
videos, paper-based content, electronic files and office documents.

Enterprise
Content Management (ECM)

Enterprise
Content Management (ECM) is the strategies, methods and tools used to
capture, manage, store, preserve, and deliver content and documents
related to organizational processes (Source: AIIM). It is generally
aimed at the management of information and its life cycle from
initial creation or publication. According to me, most of the ECM
platforms deal with unstructured data such as emails, documents,
tweets, blogs, movies and so forth. Let’s take a quick glance at
the history of Enterprise Content Management. These days, storage has
a lot cheaper.

ECM
empowering Big Data

According
to Gartner’s predictions, by 2018, companies’ data will increase
by 800%. Around eighty percent of which would comprise of
unstructured data that is relatively difficult to manage. It would
include collection, management, storage, searching and archiving the
content.

Friday, February 5, 2016

The last few years
have witnessed numerous innovative advancements in the landscape of
enterprise technology. The burgeoning number of mobile devices and
large scale adoption of cloud technology has transformed the entire
process of data sharing within enterprises. As a result, it has led
to a large incursion of user and self-generated data. The escalating
relationship between Big Data and enterprise mobility can prove to be
beneficial for organizations.

Interlacing of these
technologies has been responsible for bringing numerous benefits for
a business. On one hand where, mobility can provide enhanced
relevance, revamped productivity and improved responsiveness, on the
other hand, big data specializes in the identification of trends
while undertaking transformative action.

Friday, January 15, 2016

In the words of Peter Sondergaard, Senior Vice President, Gartner Research, “Information is the oil of the 21st century, and analytics is the combustion engine.”

Big data analytics is the process of examining big data to uncover hidden patterns, unknown correlations and other useful information that can be used to make better decisions. With big data analytics, data scientists and others can analyze huge volumes of data that conventional analytics and business intelligence solutions can't touch. Consider that your organization could accumulate (if it hasn't already) billions of rows of data with hundreds of millions of data combinations in multiple data stores and abundant formats. High-performance analytics is necessary to process that much data in order to figure out what's important and what isn’t. (Source: SAS)

According to a report by IDC, digital universe will tend to double itself in every two years and by 2020, the data created and copied will reach the mark of 44 zetabyes or 44 trillion gigabytes.

Tuesday, January 12, 2016

Big
Data and ECM can empower organizations to gather and manage more
information about their clients along with their competitors thus
bringing a large chunk of revenue and driving success to your
business.

First,
let’s get to know what is Big Data and ECM.

Big
Data: Big
data is a term that describes the large volume of data - both
structured and unstructured - that inundates a business on a
day-to-day basis. But it’s not the amount of data that’s
important. It’s what organizations do with the data that matters.
Big data can be analyzed for insights that lead to better decisions
and strategic business moves. (Source: SAS)

ECM:
ECM
(Enterprise Content Management) is a technology that can be utilized
for taking control of essential information like emails, documents,
contracts and many more. One such great example is Kentico. Kentico CMS System
and ECM are effective in delivering top notch services to its
clients.

If
utilized in a combined manner, these two can provide a drastic boost
to your business. There are various advantages of Big Data and ECM
for a business. Let’s take a walk through of these advantages:

Advantages
of Big Data

Insights

Tangible
business benefits by generating insights are the main focus of Big
Data analytics. These could be related to future trends or real-time
events. Big data analytics are utilized across various industries
including transport, healthcare, marketing, retail among others. If
you want to stay at the top of business, you can take the assistance
of a company which specializes in providing big data analytics solutions.

Friday, November 6, 2015

Insightful information derived from organizational as well as non-organizational data is empowering businesses to increase productivity, expand the range and quality of services while gaining an edge over their competitors.

According to an Accenture report, 89% of the business leaders believe that big data will revolutionize operations the way the Internet did while 79% are of the belief that companies that do not implement data analytics solutions might lose their competitive advantage or face extinction. As referenced in the same study, big data analytics solutions

Thursday, October 15, 2015

Having a large pool of enterprise data and being able to derive business value from the same data are two very different things. While the availability of such volumes of datasets is no surprise for large enterprises, the access, analysis and manipulation may require some deliberation. However, despite the advancements in technology and computing infrastructure over the years, there are still numerous legacy system architectures in place, making it difficult for enterprises to accumulate data from silos.

This is why the effectiveness of implementing big data analytics solutions relies on the ability of the enterprise to automatically and effortlessly integrate data collected from multiple sources.

Friday, September 11, 2015

For businesses to deliver a consistent consumer experience across all channels, they need to unify their brand identity, besides improving on their response times. The Kentico content management system offers a set of easy-to-use, sophisticated set of tools that allow businesses and marketers to quickly launch or manage marketing activities across multiple channels from a single user dashboard.

The Kentico CMS system offers an integrated marketing solution to users and developers that include features and functionalities like the ones mentioned below: