Creating and writing blogs for some people can seem like a chore and hard work, with difficulty to see what their point is. Yet blogs form both a central part of content marketing – which is key to SEO with google and social media, but also customer relationships....

All too often when I speak with clients about their target customers I often get a generalised response that covers a vast group of people, all of whom will have varying needs and will be at different points in their requirements. for products and services. But it’s...

Getting effective interaction on social media has three main basic requirements: Time A clear view of what you want to achieve. A commitment to interacting regularly and consistently. You don’t need to spend big budgets on social media to get results, but you do need...

Social media is growing, and it’s here to stay (in some form or other). In Jan 2017 there were an estimated 39 million users in the UK on at least one social media channel, and this is forecasted to increase to 42 million. Whether you like social media or not, it can...