Executive Speechwriting: Corporate, Weddings, Retirement

Saturday, February 19, 2011

Red Bandana: Should You Tweet and Run?

Line me up in a race against the fastest runners on the planet, say, Usain Bolt (Jamaica, 100 meter world record) or Haile Gebrselassie (Ethiopia, marathon world record), and I haven’t a chance to compete. On Twitter, however, I have an opportunity to connect with them on a level playing field.

Just as with any other celebrity, Twitter allows ordinary folks like you and I to mingle with famous people. The great thing about runners is most are not too big for their britches and actually maintain their own Twitter accounts.

It is not just the current runners who are using this unique medium. Carl Lewis and Joan Benoit Samuelson, both gold medal winners in the 1984 Los Angeles Olympics, are on there. So is writer Hal Higdon.

Some rarely post. Others are full of themselves. A few are promoting causes, books, or their organization. Some, however, just want to talk about their dog, the great run they just had, or how good the steak was last night. Many love to engage with fans.

This interaction can help you keep the fire going, realizing even the most elite runner gets tired, or listens to the same music as they run.

Running Playlist Song of the Week
“Crazy” by Gnarls Barkley
This choice makes it in a sneaky way. At first, it sounds like there is this easy groove, the kind found during long late night drives. Then, it gets going, and you might yourself doing the cubicle strut. Take that strut and run a few miles.

I remember when, I remember
I remember when I lost my mind
There was something so pleasant about that place
Even your emotions have an echo
In so much space