Avenue Q is officially Golden as the box office for the show opens June 9 at 10 AM. The Broadway run of the Off-Broadway hit begins July 11 at the Golden Theatre and opens July 31.

The Golden Theatre — named for producer John Golden — has traditionally been known as a playhouse, presenting such renowned plays as Waiting for Godot, The Gin Game, Crimes of the Heart, 'night Mother, Glengarry Glen Ross, Master Class, Side Man and The Goat, or Who is Sylvia?

Still, the venue has also produced a number of musicals including You're a Good Man, Charlie Brown, A Day in Hollywood / A Night in the Ukraine and Falsettos. Ironically, when the 800-seater on West 45th Street opened in 1927 (as the Theatre Masque), its first production was Puppets of Passion.

The 2003 Lucille Lortel Award winner for Outstanding Musical, Avenue Q is set on the fictitious New York City street where characters like Rod, Brian, Kate Monster, Christmas Eve and others attempt to find their way in the real world. The comic show sends up popular children's television shows such as "Sesame Street" and "The Electric Company," serving up a bounty of pop culture references. It includes "full puppet nudity, not suitable for children" and features an actress playing the former "Diff'rent Strokes" star Gary Coleman.

Creators Robert Lopez and Jeff Marx, 2000 Ed Kleban Award winners, provide the original concept as well as music and lyrics for the musical, while Jeff Whitty (The Plank Project) handled the book. The Crumple Zone director Jason Moore directs the show which features the creations of puppeteer Rick Lyon.