Oftentimes, small businesses are fast to implement new ideas. Other times, they are hesitant or “too busy” to even know what is out there. So it is with social media marketing. As highlighted in Clutch 2017 Small Business Social Media Survey, 24 percent of...

Social Signals are shares, likes, comments and other engagements from social media properties like Facebook, Twitter, Instagram and Pinterest. They’re called signals because they serve as confirmation to Google your website content is relevant and worth ranking. It is...