Perhaps you have received, or know someone who has received, this dreaded “unnatural links” message from Google: There has been a lot of speculation about the messages. Are they part of a Google plan to get publishers to reveal bad links that Google isn't able to detect on its own? Hard to say. At the recent Brighton SEO conference, on Friday the 13th of all days, Google UK's Pierre Far indicated that the messages were manually generated . Given the report that more than 1 million websites received this message, that is pretty frightening stuff. One million manually applied messages? Chances are that this results from algorithms flagging potential suspects and then some human examination prior for validation purposes to sending the messages. How many of your link building tactics will withstand human examination? Will a human be fooled by a spam post like this one? Even th...