How To Sell Handmade Crafts For Profit

Many people who love their hobby are unsure about how to sell handmade crafts online or locally, so I'll share a few of my tips here

If you love making a LOT of art and craft projects for
yourself and family, you may sometimes find yourself with more craft items than
you know what to do with.

While you can get in the flow and create a whole series of
handmade gifts that you can give as birthday or Christmas gifts, and they are
no doubt appreciated by the recipients, it can wear thin or simply become a
very expensive hobby to keep making items without any returns on your
investment in materials.

I used to make enough crafts that I never really had to buy
gifts for family and friends. I loved
learning new craft skills, and I believe most people enjoyed the gifts they
received. But it did become a bit expensive
to feed my need for constant materials.

Well, one of the ways I found to self-fund my hobby of
handmaking gifts was to always make a few items extra that I would sell at
weekend craft markets or take to a local gift shop who would sell them 'on
consignment'.

This worked really well for me for many years while I lived
in the Eastern suburbs of Melbourne, as stores (and customers) were in plenty
and were affluent.

I even funded some large household purchases that I wanted
to buy but cost hundreds of dollars that I didn’t have, so I made extra batches
of gift cards and sold them to little milk bars and craft shops, and quickly
made enough to buy them.

Another way to raise money, move craft items you no longer
love, or simply have too many of to even give away, is to book a stand at your
local weekend Trash'n'Treasure or boot sale markets.

It does mean getting up early and setting up your display
table or stall at about 7 in the morning, and having to sit in the sun all day,
but you can make quite a bit of money, as well as also selling any old used nick nacks
from around the house that you don't want any more.

Here are a few tips to help you make a profit when
you sell your crafts:

1)
Package and Gift Wrap:

To sell your items always consider their eye appeal as far
as presentation and packaging goes.

This can be a gift box that you can buy for a couple of
dollars or clear cellophane boxes.

I also bought a commercial roll of cellophane wrap from a
wholesale supplier.

That roll has lasted
me for 20 years so far, so it was a small investment in the long-term
convenience. This is a big cost saving
of buying those small sheets you get in the gift wrap section.

But when you first start out, look for attractive cardboard
sheets you can use for backing, or attractive paper plates/platters that you
can rest the item on or even pin/glue in place for perfect presentation.

Then you can wrap that with a sheet of gift wrap clear
cellophane, or use an Oven cooking bag you can buy in packs of 10 at a time.

Sticky tape or tie with an attractive ribbon. If you are selling seasonal gifts you can
attach a gift tag as well.

Lots of men will buy gifts for women when they are all
wrapped and ready for them to just sign their name on the tag before they hand
it over to her!

2)
Take advantage of Seasonal Themed Gift
Giving:

You can make a nice profit at times like:

Mothers Day,

Valentines Day,

Fathers Day,

Christmas,

Easter,

Halloween & Thanksgiving,

... if you package your handmade items for the seasons.

Just have a look at the types of crafts you like to work on,
and make a list of the various ways these items could be packaged to suit
seasonal gifts.

Sometimes it just needs you to make the packaging colors
suited to the season… red for Valentine, pink for Mother, Yellow for Easter,
Orange & Black for Halloween, Red & Green for Christmas.

3)
Fill the need for all year Special Occasion Gifts.

It is pretty simple to work out how to package gifts or gift
sets or gift baskets that are in demand 365 days of the year.

You can even create a bit of a niche for yourself in a
particular gift Theme area, like:

Baby gifts for Baby Showers, or

Women's Spa
Baskets, or

gifts for Gardeners, or

Sports / Hobby themes that you know are in
demand in your town.

If you like knitting baby bootees and bonnets, you can pin
them to cardboard and pack in a cellophane bag and sell for a few dollars.

You can also choose to pack them into a gift basket, add a
color co-ordinated dummy, some wet wipes, a baby bottle and other baby items
that you think suit your theme.

Knit a tiny teddy bear to add as well to increase the value
to the basket - you get the idea!

4)
Are your craft items perfect for Gift Baskets?

One of the most flexible ways to package your handicrafts is
to incorporate them into a Gift Basket.

Decide on the theme and list the types of products you would
like to have in them.

If you make hand made soaps and lotions you can simply wrap
them in cellophane and sell them individually, or you can pack them in a spa
theme gift basket.

And you don't have to personally hand make EVERYTHING in
your gift baskets... feel free to add inexpensive stocking stuffer type of
items to complete the package.

Add a facewasher - embroider or knit a trim if that is your craft,
or a net scrunchie scrubber or loofah.

You can often buy very inexpensive tiny bottles of bubble baths and other bathing accessories
that are great fillers for your basket.

Add a scented candle if you make those, or a bag of
potpourri of flowers from your garden mixed with some commercially made.

Remember to scrunch up some tissue / crepe paper / shredded
paper in the bottom of the basket to raise up the items in the basket, or they
will all be sunk down in the bottom and not display as well.

Line it with color themed tissue or crepe paper and place
your items so that they are tallest at the back and shortest items at the
front.

Wrap with cellophane and tie at the top with a big bow.

Or you can pack the items firmly into a strong cardboard
gift box with a lid (eg: for shipping to eBay customers or long-distance
friends)

These are absolutely perfect for giving to your family and
friends as special gifts... and all the materials are paid for by the sales you
make of spare baskets at the market!

5)
Checkout your local Gift Shops to Sell your crafts to:

You may be surprised at the amount of smaller retail outlets
that will be happy to buy your items if they are good quality and well
priced.

Items like soy container candles for instance, do really
well in all those New Age stores every suburb has.

Some stores may not want to buy your stock, but will offer
to sell it 'on consignment' instead.

That simply means that you trust them to care for your
items, they display them and sell them for you, usually keeping 10 - 20% of the
retail price as their cut for selling the items for you.

Since the stock will need to be displayed on shelves and
handled by customers, sometimes for months, before they sell, make sure they
are well wrapped to stay clean and not get damaged.

Make an arrangement to visit the shop at least once a month
to check your stock, replace any that needs refreshing, and to collect your
payment for items sold.

You will need to keep good records of the items (and the
prices) of the stock you leave with stores on consignment, so that there are no
arguments later on about what you are owed.

And if the store doesn't sell much stock, you are better off
thanking the store owner for their efforts, and taking your stock to another
store that has better chance of moving more quantity for you.

6)
Checkout eBay to see if you have a marketplace there

I am planning to start posting my crafts for sale on eBay,
as I know a lot of people are moving their stock this way.

Just go there and do some searches for your
type of craft products and see if anyone else is successfully selling their
own.

Learn from what they do, and do it
better!

It takes a bit of effort for packaging and posting the items
to the successful bidder, but since you keep the majority of the profit, it is
worthwhile.

Remember when you plan what stock to make that it will need
to be durable enough to handle all the packing and shipping to arrive in good
condition at the customers house.

You also need to make sure the item will not be too
expensive to ship... it need to be reasonably lightweight, as well as tough.

7)
Take your items to Market

Go to your local weekend craft Markets and do some research
to see if your style of product would sell or not.

Don’t worry if someone there already sells similar stuff, as
that just means there IS a market for them, and it won’t hurt to give shoppers
a bit more choice.

If you have a few card tables, pack them in the car along
with a couple of folding chairs.
Otherwise you can usually rent a trestle table at the venue.

If your items need electric power to operate, you need to
make special arrangements to have your stall placed near a power source.

I suggest that you try to find a sheltered place out of the
sun and wind, as it can be a real pain to watch your potpourri sweating in its
cellophane bags in the sun, or to have to fight all day with the wind trying to
blow your stock off the table.

When I lived in Rye I was able to take part in weekday
markets held inside a shopping center at Frankston, so check if your local
shopping center ever holds market stalls during shopping hours.

I noticed that my local Coles shopping complex has a few
stalls operating on Thursdays, so that is a venue for me to check out to sell
crafts during weekdays.

Be negotiable and be prepared to cut your prices if you want
to go home without any stock – have fun.

8)
Only do it while it is still FUN

It is important that you only sell your lovingly made items
while it is fun to do so. Many people
make very good money from their hobbies.

Some soy container candle makers are even able to create a
full time home business that replaces their job!

But be aware that this is not always the case. You do need to take a business approach to it
if you want to be profitable.

Often people will find that what was a fun hobby instead
becomes just another chore, or becomes very stressful, because they now have to
think ‘commercially’ about every aspect of their craft.

So if you find that you are not having as much pleasure in
the crafting of your items, or that the selling process eg: going to Markets
every weekend, is just too tiring, or you are not making any decent profits for
your efforts, just stop doing it for money and get back to having fun!

In my personal opinion it is much more important that you
keep doing your craft for fun and pleasure, and continue to delight the people
who receive them as gifts, than to be profitable.

More Tips for How To Do It Yourself: Crafts & Creative Fun

Your story will appear on a Web page exactly the way you enter it here. You can wrap a word in square brackets to make it appear bold. For example [my story] would show as my story on the Web page containing your story.

TIP: Since most people scan Web pages, include your best thoughts in your first paragraph.