Electronic Arts Inc., announced
today that Randy Couture, one of the most popular fighters in MMA history, will
co-headline EA SPORTS™ MMA alongside recently announced, Fedor Emelianenko.

“I have been a part of MMA for over
10 years and I am excited about the global visibility that a game like EA SPORTS
MMA will bring to the sport,” said Randy Couture. “Like my fighting career, I
look forward to taking on all comers in EA SPORTS MMA.”

Randy Couture, a 6’1”, 220 pound
heavyweight, who currently holds a 16-9 record and is a five-time MMA champion.
Couture, a living legend in the MMA world, utilizes his wrestling expertise to
take down and control opponents before finishing them off with ground and pound
strikes. Couture is scheduled to fight at the end of this month against former
Pride World Heavyweight Champion Antonio Rodrigo Nogueira. In addition, this is
not Couture’s first foray into the world of video games, as he was featured in
EA’s Command & Conquer™: Red Alert™ 3 as Commander Warren Fuller.

Jay “The Thoroughbred” Hieron, a
high-profile fighter, joins the EA SPORTS MMA roster and will be taking on Jesse
Taylor in tonight’s STRIKEFORCE fight on in San Jose, California.

Hieron currently holds a 17-4 record
and the Long Island native utilizes his wrestling prowess as his primary
fighting style but has become a formidable striker as well. He fights out of
Xtreme Couture in Las Vegas and was the last Welterweight Champion of the
International Fight League.

EA SPORTS is sponsoring three
fighters in the STRIKEFORCE event, including Jay Hieron, Gegard Mousasi, and
Renato Sobral.

EA SPORTS MMA will feature the most
authentic, intense and broad mixed martial arts experience to date – complete
with a vast array of top fighters and fighting styles from around the world. EA
SPORTS MMA will be available on the Xbox 360® video game and entertainment
system and the PLAYSTATION®3 computer entertainment system.

EA SPORTS™ is the leading
interactive sports software brand in the world, with top-selling titles and
franchises including Madden NFL, FIFA Soccer, NHL® hockey, NBA LIVE basketball,
NCAA® Football and Tiger Woods PGA TOUR®.