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Sussex Police back TyreSafe campaign

Sussex Police has lent its support to compound safety group TyreSafe's latest campaign aimed at raising awareness about tyre safety and maintenance issues.

The police force previously worked closely with the charity as part of last year's highly-successful Tyre Safety Month.

This time around, the south coast constabulary is set to increase its involvement through the active promotion of a number of new campaigns designed to educate road users on the subject of tyre safety.

The decision to become a full supporter of Tyresafe was announced just after the compound safety firm's recent industry briefing.

Under the plans, the police force will take an active role in campaigns targeting fleet operators and young drivers alongside the annual Tyre Safety Month in October.

Sussex Police road safety officer PC Phil Barrow said: “Being at the sharp end I see the painful human cost following a road traffic accident, many of which have a tyre related contributory factor.

What’s even more galling is that most could have been prevented by just a few simple tyre checks.

“Therefore, we fully endorse TyreSafe’s ongoing campaigns to make drivers aware of the issues surrounding defective or illegal tyres and will do everything that we can to help it in its future activities.”

TyreSafe’s future campaigns for 2012 include those targeted at fleet operators and young drivers, as well as its annual Tyre Safety Month in October.