Rag & Bone confirmed to Business Insider that it personalized the jacket, from its Manston line, for him.

A huge wardrobe moment happened on Wednesday night during the North Carolina-Duke basketball game: Former President Barack Obama wore an eye-catching black bomber jacket.

It turns out the jacket was made by Rag & Bone, an upscale global fashion label started by Marcus Wainwright. It’s a Manston model, which typically costs $595, that was personalized for Obama with a “44” on the sleeve, the brand confirmed to Business Insider.

The jacket got its fair share of attention. A tweet pointing out the embroidery on the sleeve had more than 51,000 favorites and more than 12,000 retweets as of Thursday afternoon.