I’ve been writing this blog for almost a year now and I have to say that I love being able to communicate so easily on a daily basis. Being in the public eye, I have a devoted following that wants to know more about my personal life and activities. Prior to blogging, we sent out a newsletter dealing with such issues. Although the printed newsletter was charming and informative, it was also a rather slow process and didn’t reach nearly as many readers as this blog does.

I really love the spontaneity of blogging and being able to post whatever, whenever.

So glad you posted about this, Heather. In my segment with Martha yesterday, for whom I worked for 15 years until starting my own company in January, we talked about WordPress…so once the clips are live on http://marthastewart.com in the next day or two from yesterday’s ‘Martha’ show, you can have a listen.

No arguments from me Heather! Blogging is absolutely the fastest way to get your message out there. I’ve been mailing printed newsletters to my clients for years very successfully – but as a client retention and referral building marketing tool. That’s really the only (and best) way you would want to use printed newsletters.