Press releases

2011-04-26

JAYS adds audio to Australian iPhones with the largest Apple reseller

The Swedish earphone manufacturer Jays AB (publ) has had great success with the a-JAYS Four for iPhone. The company now takes one more step in its international expansion and, in conjunction with retailer Next Byte, enables greater market share for the product in Australia.

With a history of major product successes, review victories and awards, the Swedish earphone manufacturer Jays reached a huge audience in early 2011 with the launch of the a-JAYS Four for iPhone.

a-JAYS Four is designed for Apple products and is compatible with the iPhone 3GS and iPhone 4, as well as the iPad and iPod. It has an attractive and award-winning Scandinavian design that offers a sound quality that is musically far ahead of many comparable alternatives. Next Byte is an Australian retail chain with 19 stores and is Australia's largest reseller of Apple products.

“Undoubtedly, this is a very good solution for Jays in Australia, particularly for our successful a-JAYS Four model which is an Apple-licensed product" says Rune Torbjörnsen, CEO of Jays AB (publ). “We have seen a clear indication that our vision to be a passionate and innovative Swedish brand with products that puts music into focus is something that works superbly well in this dynamic and trend-setting market.”

Jays AB (publ) develops, designs and produces earphones and equipment for portable media players. Jays supplies high quality products, aimed to provide the user with maximum sound experience. Jays passion is the quest for the perfect sound – the sound that affects and inspires user’s body and soul.The company is expanding rapidly and its products are being sold in more than 20 countries worldwide.