Homegrown & Scratched

Wed 8 Mar 2017 - Wed 8 Mar 2017

Weds, 8 March: a day of support for regional theatre-makers at The Key Theatre

10.30am-4.30pm, The Building Blocks of Marketing

This training day will break down marketing into individual
components including design and print, copywriting, content creation,
social media and creating a marketing pack. It is suited to artists or
companies who have already put on events in professional venues, been
to a festival such as the Edinburgh Festival Fringe or booked a tour
but who want to improve their knowledge and practice. The key takeaways
will be exercises that can be employed when you don't have much time
to market your event.

HOUSE, a venue network of over 180 venues across the south east
which tours 12-15 productions per year, will facilitate the day,
contribute their expertise and encourage peer-to-peer learning
throughout.