Introducing Google My Business API v3.2 with location insights

Today we are introducinglocation insightsin the Google My Business API. Location insights let third-party application developers and large multi-location brands programmatically access location insights, like total number of searches, views, and actions. The new tools help business owners track and analyze where and how customers find them on Google.

The insights API allows developers to generate the following reports:

How customers find your listing

Direct queries: How many customers searched for your business name or address directly.

Discover queries: How many customers searched for a category, product, or service that you offer, and your listing appeared.

Where customers find you on Google

Views on Maps: How many customers found your business on Google Maps.

Views on Search: How many customers found your business on Google Search.

Customer actions

Visits to Website: How many customers visited your website.

Clicks to Phone: How many customers called your business. (This metric can be further broken down to see number of clicks by time of day and day of week.)

Clicks for Driving Directions: How many customers requested driving directions to your business.

Driving Directions Requests

This report provides the top 10 places from which customers request driving directions to your business location.

All of the above metrics (with the exception of driving directions requests) may be available for the last 18 months as daily or total aggregates. Driving directions requests will only be available as an aggregate over a 7, 30, or 90 day period. Also, insights are currently limited to a batch size of 10 locations per call.

In addition to insights, the following updates are included with this release:

Google Update Notifications

Over the next few weeks we will be adding “Google Update” as a new notification type that users can subscribe to in addition to the current “New Review” notification.

API v2 Sunset

API v2 was sunset on January 5th and will retired over the next few weeks. If you are still calling v2, we strongly encourage you to migrate to v3 as soon as possible. The full deprecation schedule can be foundhere.

API Limits

API create and update limits have now been split and quotas have been updated. Existing users will notice an increase in their daily read and update quotas and a decrease in their create quotas. More information about usage limits can be foundhere.

Finally, we encourage you to please take a look at the APIpoliciesas they have changed with the introduction of new features.

Introducing Google My Business API v3.2 with location insights

Great release Andrew and Team! Insights via the API is a game changer for our customers who can now view Google stats along with other local sites stats in our dashboard! Excited to share real-time Google Updates too!

Introducing Google My Business API v3.2 with location insights

Unfortunately haven't heard anything back yet. I've also been running into other issues with myBusiness API such as getting back inconsistent number of reviews randomly. Assuming there is an issue going on with the latest update.