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Tuesday, 22 July 2014 from 19:30 to 21:30 (BST)

Ticket Information

Event Details

Tell Don’t Sell: 21st century marketing

Traditional advertising has long lost its allure. Consumers, clients, customers have not only developed a sophisticated understanding of communications, but now expect relevant engagement in the right places and spaces.

Creative businesses have a great opportunity to utilise this trend to their advantage.

Delivered by cultural journal and creative agency Let’s Be Brief, the ‘Tell Don’t Sell’ master class will discuss and access self-initiated projects from creative industry practitioners and brands themselves. Discover why the ‘telling, not selling’ approach will get you noticed.

ABOUT THE TUTORS

LBB founders Stephanie McLaren-Neckles and Ansel Neckles have experience working both with big-brands and helping bring creative start-ups to market. As an agency they’ve worked with Louis Vuitton, Virgin Media Pioneers, Legal & General and Boxpark. In 2012 the pair won Best New Business from University of the Arts.

Prior to LBB, Ansel plied his trade as an Art Director / Copywriter with agencies such as Tribal DDB and Saatchi & Saatchi, working on a range of campaigns for brands such as Volkswagen, Guardian, Pampers and Speedos.

Stephanie has worked across creative industry. Stephanie started off in television (Trouble / MTV) before co-founding of fashion label Sexie Booda, which retailed in high streets stores such as Topshop and Urban Outfitters.

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Tell Don't Sell is part of the LBB Pop-Up School syllabus running between 21st July - 3rd August 2014. For more information on available courses and events please visit:letsbebriefpopupschool.co.uk

Cancellation and Refund Policy: If you wish to cancel your ticket, we require a minimum of 10 working days prior to the event. We regret that no refunds can be given to requests received less than 10 working days prior to the event.

Organiser

Let's Be Brief Pop-Up School is a professional development platform, offering a range of masterclasses, talks & brand consultancy for creative entrepreneurs, freelancers, start-ups, & savvy brand-led businesses.