http://www.forbes.com/sites/deannazandt/
en-usDeanna Zandt - Prospect: TechDeanna Zandt's stories. Prospect: Tech:Copyright 2016 Forbes LLChttp://2.gravatar.com/avatar/24046c9b27ea51893780a8956a50cd92?s=400&#038;d=mm&#038;r=ghttp://www.forbes.com/sites/deannazandt/2013/11/26/can-dating-apps-like-lulu-prevent-rape/
Can Dating Apps Like Lulu Prevent Rape?Ever since the New York Times covered Lulu, a service that lets women anonymously review men, last week, I've been poking around at how my networks feel about this brave new world of online dating and complementary services. In case you're not familiar, this is how it works, briefly. Women [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/5295153ae4b0d181e3c45e66Tue, 26 Nov 2013 17:12:00 -05002013-11-26T17:12:00-05:00Ever since the New York Times covered Lulu, a service that lets women anonymously review men, last week, I've been poking around at how my networks feel about this brave new world of online dating and complementary services. In case you're not familiar, this is how it works, briefly. Women [...]http://www.forbes.com/sites/deannazandt/2013/11/22/the-surprising-way-making-mistakes-on-social-media-can-benefit-your-work/
The Surprising Way Making Mistakes on Social Media Can Benefit Your Work I talk and write a lot about how digital and social media are relationship management tools. While it's fun to poke at the companies and people that mess this up, we can also learn how making mistakes with these tools can show us the way to improving our connections within [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/528f7e82e4b0d181e3c43ec6Fri, 22 Nov 2013 11:13:00 -05002013-11-22T11:13:00-05:00 I talk and write a lot about how digital and social media are relationship management tools. While it's fun to poke at the companies and people that mess this up, we can also learn how making mistakes with these tools can show us the way to improving our connections within [...]http://www.forbes.com/sites/deannazandt/2013/11/14/its-the-relationships-stupid-why-j-p-morgans-twitter-chat-went-horribly-horribly-wrong/
It's The Relationships, Stupid: Why J.P. Morgan's Twitter Chat Went Horribly, Horribly WrongI can see the marketing meeting where this happened: "We've got to get younger people interested in our products. How do we do that? Anyone?" A just-past-middle-aged middle manager-type pipes up. "I know! Let's use the social media!" "Yeah! We could have a-- how do the kids say it?-- Twitter chat!" And then it [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/5284f2e6e4b08b05355cdb75Thu, 14 Nov 2013 11:49:00 -05002013-11-14T11:49:00-05:00I can see the marketing meeting where this happened: "We've got to get younger people interested in our products. How do we do that? Anyone?" A just-past-middle-aged middle manager-type pipes up. "I know! Let's use the social media!" "Yeah! We could have a-- how do the kids say it?-- Twitter chat!" And then it [...]http://www.forbes.com/sites/deannazandt/2013/10/03/dear-sinead-youre-doing-it-wrong-on-miley/
Dear Sinead: You're Doing It Wrong on MileyMiley Cyrus is evidently the harbinger of doom for all women everywhere, but especially for young, impressionable white ones. There have been plenty of great critiques of her MTV Awards performance -- particularly her racist appropriation of Black culture should be noted -- and I can't help but be cosmically [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/524da394e4b0d2dafda1bc0dThu, 3 Oct 2013 13:24:00 -04002013-10-03T13:24:00-04:00Miley Cyrus is evidently the harbinger of doom for all women everywhere, but especially for young, impressionable white ones. There have been plenty of great critiques of her MTV Awards performance -- particularly her racist appropriation of Black culture should be noted -- and I can't help but be cosmically [...]http://www.forbes.com/sites/deannazandt/2013/05/22/3-essential-components-of-successful-social-media-campaigns/
Three Essential Components Of Successful Social Media CampaignsWomen Action & the Media's new Action Network When working in the world of social change, it's easy to get excited about a new campaign when we're inspired by hope or outraged by injustice. But in the scramble to make change happen, we can forget about the tactics and tools that [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/519c8e7176e4de81e8b33455Wed, 22 May 2013 13:22:56 -04002013-05-22T13:22:56-04:00Women Action & the Media's new Action Network When working in the world of social change, it's easy to get excited about a new campaign when we're inspired by hope or outraged by injustice. But in the scramble to make change happen, we can forget about the tactics and tools that [...]http://www.forbes.com/sites/deannazandt/2013/05/07/ecstasy-and-despair-how-powerful-emotions-trigger-digital-activism/
Ecstasy And Despair: How Powerful Emotions Trigger Digital ActivismVideoThe following is a 20-minute talk I gave this week at re:publica, Germany's largest digital media conference, in Berlin. My notes follow the video below. Sometimes I get a little fed up at my job. I'm the partner at an agency that creates digital strategy for clients and teaches them how to [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/518915d476e43b3840e80833Tue, 7 May 2013 11:43:12 -04002013-05-07T11:43:12-04:00VideoThe following is a 20-minute talk I gave this week at re:publica, Germany's largest digital media conference, in Berlin. My notes follow the video below. Sometimes I get a little fed up at my job. I'm the partner at an agency that creates digital strategy for clients and teaches them how to [...]http://www.forbes.com/sites/deannazandt/2013/04/29/haters-gonna-hate-how-to-make-sure-your-online-conversations-are-productive/
Haters Gonna Hate: How to Make Sure Your Online Conversations are ProductiveAnn Friedman's "Disapproval Matrix" Journalist Ann Friedman posted a brilliant matrix that dissects neatly how to deal with criticism--in essence, it's a short, sweet handbook on separating the wheat from the chaff. Online, there's certainly no shortage of criticism; the New York Times this weekend even had a style piece on Twitter's [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/517e92aa76e43b3840e769b2Mon, 29 Apr 2013 12:12:45 -04002013-04-29T12:12:45-04:00Ann Friedman's "Disapproval Matrix" Journalist Ann Friedman posted a brilliant matrix that dissects neatly how to deal with criticism--in essence, it's a short, sweet handbook on separating the wheat from the chaff. Online, there's certainly no shortage of criticism; the New York Times this weekend even had a style piece on Twitter's [...]http://www.forbes.com/sites/deannazandt/2013/04/26/yes-wikipedia-is-sexist-thats-why-it-needs-you/
Yes, Wikipedia Is Sexist -- That's Why It Needs YouIt's not enough to sit back and hope for the best when finding sexist, racist, homophobic, transphobic, etc., language or information on Wikipedia. In order to fix it, we need lots of different kinds of people to jump in and start editing Wikipedia, too.Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/517abc4576e43b3840e748c4Fri, 26 Apr 2013 14:00:13 -04002013-04-26T14:00:13-04:00It's not enough to sit back and hope for the best when finding sexist, racist, homophobic, transphobic, etc., language or information on Wikipedia. In order to fix it, we need lots of different kinds of people to jump in and start editing Wikipedia, too.http://www.forbes.com/sites/deannazandt/2013/04/23/3-ways-you-can-actually-be-helpful-on-the-internet/
3 Ways You Can Actually Be Helpful on the InternetAfter I read a wonderful recent Los Angeles Times piece, "How Not to Say the Wrong Thing," which gave the best advice ever written on how to provide and receive comfort in painful times, I thought it might be useful to help reshape how we use Internet tools to help [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/5176873876e467dad1df9ee2Tue, 23 Apr 2013 09:16:40 -04002013-04-23T09:16:40-04:00After I read a wonderful recent Los Angeles Times piece, "How Not to Say the Wrong Thing," which gave the best advice ever written on how to provide and receive comfort in painful times, I thought it might be useful to help reshape how we use Internet tools to help [...]http://www.forbes.com/sites/deannazandt/2013/04/03/how-event-organizers-can-make-sure-their-events-rock-every-single-time/
How Event Organizers Can Make Sure Their Events Rock Every Single Time (Photo credit: sparetomato) "We'd love to have you speak at our event, but we can't pay an honorarium and are unable to cover our speakers' travel." "We’d love to have you attend the event in and contribute to the growth of our community, but we're not able to pay for travel [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/515c314376e451ac6cd50ffeWed, 3 Apr 2013 10:12:20 -04002013-04-03T10:12:20-04:00 (Photo credit: sparetomato) "We'd love to have you speak at our event, but we can't pay an honorarium and are unable to cover our speakers' travel." "We’d love to have you attend the event in and contribute to the growth of our community, but we're not able to pay for travel [...]http://www.forbes.com/sites/deannazandt/2013/03/29/3-things-i-wish-id-known-about-writing-a-book/
3 Things I Wish I'd Known About Writing a BookIf you’re an independent consultant, entrepreneur, or an expert in your field, you’ve probably heard it: Writing a book is one of the best things you can do to level up your career. And, as a media consultant who wrote a book on social media three years ago, I can [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/5154957c76e451ac6cd49c37Fri, 29 Mar 2013 10:00:48 -04002013-03-29T10:00:48-04:00If you’re an independent consultant, entrepreneur, or an expert in your field, you’ve probably heard it: Writing a book is one of the best things you can do to level up your career. And, as a media consultant who wrote a book on social media three years ago, I can [...]http://www.forbes.com/sites/deannazandt/2013/03/22/why-asking-what-adria-richards-could-have-done-differently-is-the-wrong-question/
Why Asking What Adria Richards Could Have Done Differently Is The Wrong Question If you've not been following along in the latest brouhaha concerning sexism and the tech industry, this week saw a monster of a flame war spring up around conduct at a tech conference. Many other terrific bloggers have summed up what's been happening, but let me offer a set of [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/514c968876e451ac6cd4455bFri, 22 Mar 2013 13:59:00 -04002013-03-22T13:59:00-04:00 If you've not been following along in the latest brouhaha concerning sexism and the tech industry, this week saw a monster of a flame war spring up around conduct at a tech conference. Many other terrific bloggers have summed up what's been happening, but let me offer a set of [...]http://www.forbes.com/sites/deannazandt/2013/03/19/the-social-media-secrets-of-top-movement-leaders/
The Social Media Secrets of Top Movement LeadersWhenever I'm called in to provide the leaders of both public and private sectors training and guidance on using digital tools, I sometimes get a little bit of resistance. And that resistance almost always focuses on a single complaint: I just don't have time for this. People in leadership positions [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/514864ab76e4ef6075f1075aTue, 19 Mar 2013 11:00:23 -04002013-03-19T11:00:23-04:00Whenever I'm called in to provide the leaders of both public and private sectors training and guidance on using digital tools, I sometimes get a little bit of resistance. And that resistance almost always focuses on a single complaint: I just don't have time for this. People in leadership positions [...]http://www.forbes.com/sites/deannazandt/2013/02/27/how-puppies-and-kittens-can-save-your-social-media-strategy/
How Puppies and Kittens Can Save Your Social Media StrategyIn the social media workshops and trainings I facilitate, one of the most frequent questions I get is: What kinds of things really get a lot of attention on social media? Or, the dreaded: How can I make my posts "go viral?" These questions are especially difficult for folks working [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/512e22be76e4f6b6d9d46b32Wed, 27 Feb 2013 10:30:32 -05002013-02-27T10:30:32-05:00In the social media workshops and trainings I facilitate, one of the most frequent questions I get is: What kinds of things really get a lot of attention on social media? Or, the dreaded: How can I make my posts "go viral?" These questions are especially difficult for folks working [...]http://www.forbes.com/sites/deannazandt/2013/02/25/dear-sheryl-sandberg-leaning-in-doesnt-fix-whats-broken-for-working-women/
Dear Sheryl Sandberg: 'Leaning In' Doesn't Fix What's Actually Broken for Working WomenThere's a lot of chatter about Sheryl Sandberg's new book and effort, Lean In, going around the Interwebs this weekend. The premise of Sandberg's work seems to be that women currently don't have all that they need to be ultimately successful in their professional lives: we don't speak up enough, [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/512bb96176e4f6b6d9d43e7eMon, 25 Feb 2013 14:40:39 -05002013-02-25T14:40:39-05:00There's a lot of chatter about Sheryl Sandberg's new book and effort, Lean In, going around the Interwebs this weekend. The premise of Sandberg's work seems to be that women currently don't have all that they need to be ultimately successful in their professional lives: we don't speak up enough, [...]http://www.forbes.com/sites/deannazandt/2013/02/20/lux-digital-is-born-announcing-my-new-company/
3 Things Every Freelancer Should Consider When Creating a BusinessWhen I decided to transform my decade-old freelance consulting practice into a full-service agency with my longtime collaborator, Sonal Bains, making the jump was beyond daunting. My entire professional identity had become attached to my practice, and yet I felt I couldn't move on with what I wanted to do [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/5123e6b676e4a6fee423d662Wed, 20 Feb 2013 10:02:55 -05002013-02-20T10:02:55-05:00When I decided to transform my decade-old freelance consulting practice into a full-service agency with my longtime collaborator, Sonal Bains, making the jump was beyond daunting. My entire professional identity had become attached to my practice, and yet I felt I couldn't move on with what I wanted to do [...]http://www.forbes.com/sites/deannazandt/2013/02/01/germanys-problem-with-women/
Germany's Problem with WomenAnne Wizorek Trouble's brewing in Germany. No, it's not the euro crisis; it's the good kind of trouble: Feminism is finding new life in networked voices online. Last week, a German blogger named Maike Hank put out a simple, defiant call to end harassment and daily sexism with her post, "This [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/510bfc9476e4219806943fb2Fri, 1 Feb 2013 13:45:23 -05002013-02-01T13:45:23-05:00Anne Wizorek Trouble's brewing in Germany. No, it's not the euro crisis; it's the good kind of trouble: Feminism is finding new life in networked voices online. Last week, a German blogger named Maike Hank put out a simple, defiant call to end harassment and daily sexism with her post, "This [...]http://www.forbes.com/sites/deannazandt/2012/12/14/new-favorite-app-roc-uniteds-diners-guide/
New Favorite App: ROC-United's Diners' GuideI love food. I wouldn't say I'm a foodie, per say-- I'm too picky and have to be seriously coaxed into being food-adventurous-- but, like every good New Yorker, I love to eat out, and am always looking for tools and experiences to help me sort through the myriad of [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/50cb4a9f76e4704e3a0068c0Fri, 14 Dec 2012 11:03:43 -05002012-12-14T11:03:43-05:00I love food. I wouldn't say I'm a foodie, per say-- I'm too picky and have to be seriously coaxed into being food-adventurous-- but, like every good New Yorker, I love to eat out, and am always looking for tools and experiences to help me sort through the myriad of [...]http://www.forbes.com/sites/deannazandt/2012/12/07/with-launch-of-symbolia-a-new-future-for-journalism/
With Launch of Symbolia, A New Future for Journalism With the supposed death of journalism looming over media junkies worldwide, it's easy to wave off plenty of media innovations as passing fads while we mourn our shrinking paychecks or lost jobs. But there's a new kid on the block that I'm ridiculously excited about-- Symbolia, a new magazine for [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/50c0ddbb76e4583a1468e623Fri, 7 Dec 2012 11:00:51 -05002012-12-07T11:00:51-05:00 With the supposed death of journalism looming over media junkies worldwide, it's easy to wave off plenty of media innovations as passing fads while we mourn our shrinking paychecks or lost jobs. But there's a new kid on the block that I'm ridiculously excited about-- Symbolia, a new magazine for [...]http://www.forbes.com/sites/deannazandt/2012/11/30/how-to-use-rowfeeder-to-track-social-media-conversations/
How to Use Rowfeeder to Track Social Media Conversations At my latest digital-tools-for-social-good workshop in New York yesterday, everyone wanted to know the ins and outs of metrics and measurement. I interviewed social media metrics Beth Kanter recently, and that interview provides a great intro to the concepts of measurement. (I highly recommend her book, Measuring the Networked Nonprofit.) [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/50b8df0176e488ddcb26e1a7Fri, 30 Nov 2012 11:44:26 -05002012-11-30T11:44:26-05:00 At my latest digital-tools-for-social-good workshop in New York yesterday, everyone wanted to know the ins and outs of metrics and measurement. I interviewed social media metrics Beth Kanter recently, and that interview provides a great intro to the concepts of measurement. (I highly recommend her book, Measuring the Networked Nonprofit.) [...]http://www.forbes.com/sites/deannazandt/2012/11/28/lets-talk-about-debt-how-rolling-jubilee-aims-to-strike-at-the-crisis/
Let's Talk About Debt: How Rolling Jubilee Aims to Strike at the CrisisSince Occupy Wall Street launched over a year ago, many people (myself included, to some degree) have spent a lot of time wringing their hands and wondering, "What is OWS going to do?" Well, this month, in addition to the incredible Superstorm Sandy relief efforts they continue to coordinate, it [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/50b6417276e4d74e62687903Wed, 28 Nov 2012 12:12:42 -05002012-11-28T12:12:42-05:00Since Occupy Wall Street launched over a year ago, many people (myself included, to some degree) have spent a lot of time wringing their hands and wondering, "What is OWS going to do?" Well, this month, in addition to the incredible Superstorm Sandy relief efforts they continue to coordinate, it [...]http://www.forbes.com/sites/deannazandt/2012/11/22/10-mobile-apps-to-be-thankful-for/
10 Mobile Apps to Be Thankful ForIn the myriad of things to be thankful for on this fine American holiday: family, friends, home, the ongoing generosity of volunteers continuing to push through to provide mutual aid in the ongoing devastation of Hurricane Sandy. But, I also wanted to take a moment to share some of the [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/50ae3f9676e4820117440a96Thu, 22 Nov 2012 10:38:57 -05002012-11-22T10:38:57-05:00In the myriad of things to be thankful for on this fine American holiday: family, friends, home, the ongoing generosity of volunteers continuing to push through to provide mutual aid in the ongoing devastation of Hurricane Sandy. But, I also wanted to take a moment to share some of the [...]http://www.forbes.com/sites/deannazandt/2012/11/10/what-sandy-has-taught-us-about-technology-relief-and-resilience/
What Sandy Has Taught Us About Technology, Relief and ResilienceThis is part 2 in a series on Sandy relief efforts in and around New York City. Part 1, about improving services through last-mile organizing, can be found here. Nerds in the aftermath of Sandy sprang into action: We've seen some innovative technology solutions address many aspects of the fallout of [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/509db0ab76e4090646ae73c1Sat, 10 Nov 2012 10:34:03 -05002012-11-10T10:34:03-05:00This is part 2 in a series on Sandy relief efforts in and around New York City. Part 1, about improving services through last-mile organizing, can be found here. Nerds in the aftermath of Sandy sprang into action: We've seen some innovative technology solutions address many aspects of the fallout of [...]http://www.forbes.com/sites/deannazandt/2012/11/06/when-good-intentions-arent-enough-how-to-improve-sandy-relief/
When Good Intentions Aren't Enough: How to Improve Sandy ReliefThis is part 1 in a series about Hurricane Sandy relief efforts in New York City. You can also read a personal account of my volunteering experiences on my Tumblr; part 2, on technology, relief and resilience, can be found here. It's worse that you think in New York. Much, much [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/509912f776e4090646ae0b35Tue, 6 Nov 2012 11:29:49 -05002012-11-06T11:29:49-05:00This is part 1 in a series about Hurricane Sandy relief efforts in New York City. You can also read a personal account of my volunteering experiences on my Tumblr; part 2, on technology, relief and resilience, can be found here. It's worse that you think in New York. Much, much [...]http://www.forbes.com/sites/deannazandt/2012/10/31/holding-onto-my-roof-through-hurricane-sandy-and-many-thanks/
Holding Onto My Roof Through Hurricane Sandy, and Many ThanksI'm taking a break from my usual beat here to share my experience with Hurricane Sandy, and how thankful I am for the powerful love and support my online community offered me through my harrowing ordeal. It goes to show that my basic premise about the power of social media [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/5091a0cd76e4090646ad97c3Wed, 31 Oct 2012 18:18:15 -04002012-10-31T18:18:15-04:00I'm taking a break from my usual beat here to share my experience with Hurricane Sandy, and how thankful I am for the powerful love and support my online community offered me through my harrowing ordeal. It goes to show that my basic premise about the power of social media [...]http://www.forbes.com/sites/deannazandt/2012/10/16/the-tyranny-of-anonymity-reddit-and-the-future-of-your-body-online/
The Tyranny of Anonymity, Reddit and the Future of Your Body OnlineHardcore Internet culture is having a critical moment. In short, the battles that have been waged in the last week will ultimately help our wider connected culture both expose and figure out the principles that we hold to be true and valid, especially those concerning the role of women. When [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/507cda6576e4eec6253867e7Tue, 16 Oct 2012 09:57:25 -04002012-10-16T09:57:25-04:00Hardcore Internet culture is having a critical moment. In short, the battles that have been waged in the last week will ultimately help our wider connected culture both expose and figure out the principles that we hold to be true and valid, especially those concerning the role of women. When [...]http://www.forbes.com/sites/deannazandt/2012/10/11/internet-wars-over-womens-bodies/
Internet Wars Over Women's BodiesWhat happens when creeps post creepy sexual pictures publicly on social websites, link to their real identities, and then someone decides to collect those real identities all in one place? All internet hell breaks loose, apparently. Some backstory: Reddit is a social sharing service with an estimated 35 million users. Members [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/5076f50976e40b839fa1d5eeThu, 11 Oct 2012 12:49:00 -04002012-10-11T12:49:00-04:00What happens when creeps post creepy sexual pictures publicly on social websites, link to their real identities, and then someone decides to collect those real identities all in one place? All internet hell breaks loose, apparently. Some backstory: Reddit is a social sharing service with an estimated 35 million users. Members [...]http://www.forbes.com/sites/deannazandt/2012/10/10/the-secret-to-measuring-social-media-an-interview-with-beth-kanter/
The Secret to Measuring Social Media: An Interview with Beth KanterEveryone knows by now that social media is important to the work that they’re doing, whether that’s creating a great product or saving the world. But many people are lost past knowing how to tweet or how to set up a Facebook page. Why, exactly, is this important? What are [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/5075905976e40b839fa1b48aWed, 10 Oct 2012 12:01:49 -04002012-10-10T12:01:49-04:00Everyone knows by now that social media is important to the work that they’re doing, whether that’s creating a great product or saving the world. But many people are lost past knowing how to tweet or how to set up a Facebook page. Why, exactly, is this important? What are [...]http://www.forbes.com/sites/deannazandt/2012/09/30/3-easy-dream-measurements-that-twitter-could-give-us/
3 Easy "Dream Measurements" That Twitter Could Give Us Image via CrunchBase There was a lot of chatter last week about Twitter changing the way it allows third parties to access its API, about the potential that it could change how followers are displayed, and that co-founder Ev Williams said at an event that the dream metric that everyone is [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/5068ca6c76e4c2af644dddf3Sun, 30 Sep 2012 18:56:05 -04002012-09-30T18:56:05-04:00 Image via CrunchBase There was a lot of chatter last week about Twitter changing the way it allows third parties to access its API, about the potential that it could change how followers are displayed, and that co-founder Ev Williams said at an event that the dream metric that everyone is [...]http://www.forbes.com/sites/deannazandt/2012/09/25/everything-i-ever-needed-to-know-about-client-relationships-i-learned-from-bdsm/
Everything I Ever Needed To Know About Client Relationships I Learned From BDSMI've been working independently as a freelancer and consultant for nearly ten years, and I am frequently asked by newcomers to The Life how to handle many a situation with their clients. I've made a lot of mistakes, to be sure, and what I've learned is that the best client [...]Deanna Zandt, ContributorDeanna Zandt, Contributorhttp://www.forbes.com/sites/deannazandt/5061f5f476e4395c761270a7Tue, 25 Sep 2012 14:32:58 -04002012-09-25T14:32:58-04:00I've been working independently as a freelancer and consultant for nearly ten years, and I am frequently asked by newcomers to The Life how to handle many a situation with their clients. I've made a lot of mistakes, to be sure, and what I've learned is that the best client [...]