Taobao is not just an online store, that is a virtual city full of «shopping centers», «stores» and «small shops».

To register and to buy goods in online store Taobao needs some knowledge of Chinese language, but even if you do not speak Chinese, you still may purchase goods in the biggest online store.

The developers of Taobao website are focused on friendly interface and reliable service that may be used by any user - a well-educated student, or elder people who hardly know computer science, everyone can order goods on Taobao.

So even if you do not study Chinese language, just use our manual how to buy goods on Taobao.

How to register on Taobao, Chinese online store.

The official website Taobao is available in Chinese language only, and there are no translations to English or other languages. If you occasionally find an English page of Taobao, be sure that are scammers or Taobao trading agents.

But for expanding the number of users Taobao helped new users with English translation of registration pages.

On the next page enter the mailbox address, put a tick next to «同步 创建 支付 宝 账户» (Create your Alipay account by your Taoboa account), enter the verification code and go to the next page.

Next, choose your country of residence and the actual phone number, to receive the registration code.

After that, the registration confirmation will be sent to your email box (Complete registration).

When you click on a link in the email, you will see the the final registration page, just finish entering enter a new password, and an account name.

登录 密码 - password to login

再次 确认 - repeat password

设置 会员 名 - account name

Using Taobao you will also need to be logged in Alipay (支付 宝 / zhifubao), where you should link your bank card. If you checked the box at the beginning of registration, this account will be created automatically.

Also, this account can be used to log in a messenger AliWangWang (阿里 旺旺), where managers of Taobao and clients chat and discuss the details of the purchase.

After completing the registration process, start to search the products on Taobao.

How to search goods on Taobao.

Taobao search may be performed using a keyword (for translation use an online dictionary), a brand name, or choose the goods category in the menu (menu in the left side of the main page).

Some Taobao sellers use English description of goods for attraction the foreign clients.

Taobao dictionary (top menu)

淘宝网 首页 Taobao store Home page

我 的 淘 宝 my Taobao profile

购物 车 basket

收藏 夹 bookmarks

商品 分类 category of goods

卖家 中心 seller’s center

联系 客服 contacts

网站 导航 sitemap

Search results on Taobao for 鞋子 / Shoes

Search results can be filtered according to different criteria (each category will have different criteria, this is an example for shoes purchase):

Marketplace:

Tmall Goods 天 猫 - official stores of brands and manufacturers

Taobao Marketplace - consumers trade

Second hand goods 二手

Product Features:

品牌 - brand goods

选购 热点 - style of an item

鞋跟 高 - heigh-heels

男鞋: - men's shoes

筛选 条件 - sorting (size, material, etc.)

Below you may sort the items by reviews, number of sold items, store’s rating, price (综合 排序: 人气, 销量, 信用, 价格)

Also you can select the offers from a definite city / province. This is useful if you want to receive goods faster and pay less for the delivery from the nearest location.

Range the prices and choose the goods suitable for your budget.

Additionally, you can specify the following parameters:

包邮 shipping cost included

赠送 退货 运费 险 goods return insurance

货到付款 cash on delivery

新品 new goods

海外 商品 imported goods

二手 second hand items

天 猫 Tmall

正品 保障 guarantee of the original brand

The block of a searched item - performed by an item photo, it’s brief description, price, store name, city of shipping. Icons indicate the Seller’s Rating (the more crowns, diamonds and hearts, the better seller’s rating), online status and other information.

For example, an icon "7+" guarantees the goods return within 8 days. A red cat icon says that the store is a Tmall store and the goods will be delivered directly from the manufacturer.

The products page has more information like the available size, color, more detailed description. Each Taobao seller tries to make a very detailed description with photos and video so that a buyer has no doubts what is the product he purchase.

If you are not sure about the purchase, just add an item to your bookmarks (a button under the main photo of a product - 收藏 商品), you may pay later.

At the bottom of an item’s description you may check the comments from another buyer’s who already purchased the good. If you did not buy in that store before, be careful and read comments and check the service rating.

When you chose the items to buy, add them in a basket or process the payment immediately.

Buying several products in one store, make one transaction, otherwise shipping should be paid for each of an item.

立即 购买 proceed to payment

加入 购物 车 add to cart

Before paying, you can contact the seller and clarify any questions about the products, for example, ask if the goods in stock, or when the sellers may arrange the shipping.

To communicate with the seller, click on the icon of Aliwangwang messenger (a blue label).

How to pay for the goods on Taobao.

All the orders you can check in your shopping cart. When you are clear about payment, just press the orange button 结账 (bill payment).

On the next page you enter the data about delivery address. Usually shipping within China takes 2-3 days. If you need fast delivery, discuss this term with Taobao seller. Shunfen express mail 顺丰 delivers parcels within 1 day, and nowadays that is the fastest service.