Allianz - Popularise insurance on Facebook

When Allianz Global Assistance asked us to transform their Facebook page, we drew on our knowledge of the kind of content that sticks. This enabled us to create interesting posts around the dry subject of insurance. When we took over, the page had a paltry 10,000 fans. Multiply that by 10 and you now have a robust, hard working engagement tool. It's simple, be interesting and people will be interested.