You’re going to need to do some “Real Company Shit” (beg your pard) if you want to build organic links the right way. Recent updates at Google are changing the way effective linking works to affect rank. You’re going to have to do some research to build links. Will explains simple strategies to find great locations to get links from. Also around 5:10 you can hear Wil tell off a baby.

This is presentation 1 of 9 from the SEOMOZ meetup at The Search Church. What the hell is The Search Church? Seer Interactive recently upgraded their office location to 1028 N. 3rd Street in Philadelphia, a building that was formerly a church. This massive structure provides ample space for industry meetups and conferences. I expect good things here.