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Bluetooth SIG Announces Bluetooth World Wireless Conference

KIRKLAND, Wash. --(Business Wire)--

The Bluetooth Special Interest Group (SIG) welcomes industry experts,
wireless entrepreneurs, app developers and gadget makers, media and
analysts along with current and prospective Bluetooth SIG members to Bluetooth
World 2013 in Shanghai, China from April 10 to 11. Building upon the
rapid adoption of Bluetooth Smart Ready and Smart in 2012, that drove
more than two billion Bluetooth shipments, the SIG is bringing together
the best industry minds in this must-attend wireless conference where
participants will see the latest Bluetooth technology innovations,
market trends, and have the opportunity to attend detailed technical and
implementation training.

"The Bluetooth revolution is underway. Every day, we're seeing an
abundance of ordinary objects made smart with Bluetooth, redefining the
way consumers interact with their technology," said Mark Powell,
Bluetooth SIG executive director. "Bluetooth World has been specifically
designed to support and encourage the wave of innovation from developers
and our members, showcasing recent success stories, providing expert
insights into how to use the technology as well as thought-provoking
insights for the future. This is a can't-miss event for anyone
interested in the future of wireless technology."

This year's Bluetooth World Conference will kickoff with a keynote
address by renowned technology expert and author, Robert
Scoble.

"The new world of technology is coming as we enter The Age of Context
with cloud-based databases, contextual SDKs, social data maturation,
open APIs and of course the proliferation of wearable devices and the
always-connected sensor," said Scoble. "Wireless technologies, like
Bluetooth, will play an influential role in impacting the connections
and context of the trends were seeing and that will continue to
progress."

Training and working sessions - in English and Mandarin, on technology
basics, product and app development, interoperability, qualifications
and specifications, implementation strategies and working with the SIG

Bluetooth wireless technology is the global wireless standard enabling
simple, secure connectivity for an expanding range of devices and serves
as the backbone of the connected world. Bluetooth Smart Ready and
Bluetooth Smart branded devices, through an updatable platform and low
power consumption, create new application opportunities for the mobile
phone, consumer electronics, PC, automotive, health & fitness and smart
home industries. With over two billion devices shipping annually,
Bluetooth is the wireless technology of choice for developers, product
manufacturers, and consumers worldwide. Backed by industry leading
companies, the Bluetooth SIG empowers over 17,500 member companies to
collaborate, innovate and guide Bluetooth wireless technology. For more
information please visit www.bluetooth.com.