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The Essential SEO course covers all the major concepts an online marketer must know to survive in the digital world. This will be an useful reference guide for digital marketers and webmasters alike. If you have a website, a product to sell online, interested in affiliate marketing or a student of digital marketing it is a great resource for you. This easy to follow course will explain all the terminologies and tools that are used by SEO experts world over. The curriculum covers the following

SEO- Important Terms and Concepts - Learn the important terms and concepts you need to know before you start with the actual techniques

On Page SEO - Learn what is onpage SEO and why it is important. Learn about different types of SEO tags , Anchor text and Internal links.

Off Page SEO - Learn about page rank. Learn the smart link building techniques and how to recover your site from toxic links.

Site Foundation - Learn all about technical seo strategies. Find out about 301 redirects and www vs non www sites.