Alamo Drafthouse Video Store Will Offer Unlimited Free Rentals

Alamo Drafthouse is opening a video rental store later this year and it will offer unlimited free rentals.

Entertainment Weekly reports the store, called Video Vortex, is currently under construction and will open in Raleigh, North Carolina this year. It will offer over 75,000 movies to rent for free, which includes some of the best and worst movies ever made. Take a look at an artist’s rendering of the store in the gallery below:

“This collection of over 75,000 titles includes the best, worst, and weirdest of cinema from dozens of countries across the globe, including hundreds of complete catalogs of film’s greatest auteurs,” Video Vortex’s Kat Shuchter told EW.

However, Video Vortex’s business model will be similar to a movie theater by charging for ancillary products. The store will have VCRs and Blu-ray players for rent, and beer, board games, memorabilia, and more for sale.

Exit Theatre Mode

“We are designing a place where fellow movie lovers will want to spend their time,” Shuchter said. “While we aren’t making money off the rentals, we expect to make our profits by offering cinephiles the best in beer, food, and merchandise.”

Be sure to check out this video for an idea how the store will look like.

Alex Gilyadov is a freelance writer for IGN. Be sure to check out his YouTube channel and follow him on Twitter.