Belfast Based Creative Agency Pale Blue Dot Expands

Enterprise Minister Jonathan Bell has announced Belfast based creative agency Pale Blue Dot is taking on five new staff as part of an ambitious growth strategy.

Invest Northern Ireland has offered the company £37,500 of support for the new jobs which will see the company increase its workforce to 11 staff in the next 18 months.

Jonathan Bell said: “Our creative industries sector is a fusion of exceptional talent and state-of-the-art technology that is growing and thriving and it is companies such as Pale Blue Dot who are helping to drive growth in the sector. They are an innovative home grown company who have their sights set high and are now ready to strengthen their creative team, with support from Invest NI, by hiring five new staff. These new jobs will be across a range of areas including animation and web development.

“The support by Invest NI will help enhance its capability as it seeks to target new export opportunities throughout the Republic of Ireland, Great Britain and the USA. The recruitment of the new staff will also provide benefits to the local economy and support from Invest Northern Ireland will be a key driver in helping the company to ultimately achieve its growth objectives.

“In January of this year, Pale Blue Dot won a Reed Award in the US for a campaign it produced during last year’s European Elections, making them one of only a small number of non-American firms ever to have won the award. To be right up there with some of the biggest agencies in the US and from around the world is testament to the creativity of the team here in Belfast.”

Jaime Steele, Managing Director of Pale Blue Dot added: “We have a highly experienced team and an ambitious growth strategy in place and have identified the requirement for additional staff to support these plans.

“Our competitive edge is that we hire the best talent available and as a result, the volume of our work has increased dramatically.

“Whilst we already have a strong market position in Northern Ireland, our aim is to significantly increase our turnover over the next two years. Invest NI support is helping us achieve this and we are working to broaden the base of the business by exploring the US and other areas. The focus of this recruitment drive will be in hiring the right people to help us achieve this.”