2Hopkins is the first apartment community in the U.S. to implement the Smiota PoD smart lockers. These allow residents to use food delivery services and have round-the-clock access to their shipments by use of their smartphone.

The Commons Apartment Homes, a 100-unit community on Standiford Ave., and Summerview Apartment Homes, a 136-unit community on Prescott Road, both in Modesto, Calif., have traded for a total of $32.56 million.

Residents come in as many varieties as multifamily communities themselves, so marketing a property is merely a matter of identifying the prospects most likely to love it, getting them in the door, and signing them up. Right? If only it were that simple.

The area's healthy economy and broad-based job and population growth are fostering demand for rentals and attracting developers and investors. This list highlights the metro’s top private, REIT and institutional owners, based on unit counts, according to Yardi Matrix data.

In order to be successful in closing, property managers and staff should plan ahead and try different ideas for marketing a property. Multifamily Insider’s Leasing Rescue webinar shed light on setting the stage for leasing success.