Topic: iTunes

Over the weekend, Apple quietly debuted an official Instagram account for the iBooks Store, promoting various new releases including the highly-anticipated stage script for Harry Potter and the Cursed Child.

Changes are being made behind the scenes to iTunes Music's library matching and streaming algorithms, allowing for more accurate determination of what songs the user owns, and preventing inadvertent destruction of music libraries.

To commemorate the impending arrival of NASA's Juno mission to Jupiter, Apple and the space agency released a new short film on iTunes and Apple Music on Thursday featuring original music by artists like Weezer and Nine Inch Nails frontman and Apple executive Trent Reznor.

Operating in the background of the music industry's slow pivot to streaming distribution, Apple is quietly financing music videos, documentaries and other unique opportunities in hopes of scoring fresh exclusives for Apple Music.

Grammy Award-winner Adele's latest album, "25," was made available for streaming through a variety of services at midnight on Friday, including Apple Music and Spotify, some seven months after initial release.

There is no official wind-down schedule for iTunes music downloads, and while sales are on the decline they're still doing better than expected, Apple's head of internet software and services said in an interview published Tuesday.

Further blurring the line between technology and high fashion, Apple on Monday added the Apple Music Fashion channel to its streaming platform containing songs curated by noted designer -- and music aficionado -- Alexander Wang.