Description

Score Business Forum

2/20/2018 8:00 AM - 2:00 PM CT

Location

Loews Hotel
455 N Park Dr
Chicago, IL 60611
United States

Description

The SCORE Business Forum sponsored by the Chicago Chapter of Score brings together 400 small business owners on February 20th, 2018 to learn, network, and grow. The 2018 forum will host 3 panel discussions to teach usage of digital marketing, social media, and digital data to grow sales and increase profitability. Keynote speaker will be Susan Wilson Solovic. Susan is a small business expert on Fox Business, Fox News, The Wall Street Journal’s “Lunch Break”, MSNBC, CNN, CNBC and many other stations across the country. Susan also hosted the PBS special called “Reinvent Yourself Now: Become Self-Reliant in an Unpredictable World” and is a featured blogger on numerous sites including Constant Contact, Entrepreneur, AT&T Business Circle, FoxBusiness.com, MasterCard, Intuit, The Pulse of IT (HP) and Samsung. She will be speaking about “Upping Your Game in the Digital Age". Please read about other panelists below.

Event Price

Early Bird Tickets through January 20th are $89.

Panelists

Diran Hafiz

Diran Hafiz is the Head of Advertiser Analytics at Microsoft Advertising, leading data and insights curation across the Automotive and Careers/EDU verticals . He will be talking about how your own data and knowledge of your marketplace can be weaponized; and sharing analytics examples that demonstrate how you can target potential customers early in the funnel.

Margaret McGraw

Margaret McGraw is the Director of Data Analytics and Digital Marketing at Wintrust Financial Corporation. She will be sharing some insights on the Wintrust Cubs marketing pertaining to using Google and other targeted marketing approaches

Ken Stolman

Ken Stolman is a strategic sales and marketing executive with 12 years of enterprise, advertising sales and brand management experience. Ken, a Senior Account Executive with Salesforce, partners with customers on digital transformation initiatives, leveraging technology and platform solutions to harness the power of data and relationship management. Ken will speak to the value of connecting a robust CRM across an organization and why a disciplined digital strategy can unlock tremendous value.

Marc McGuigan

Marc McGuigan, VP of Digital Sales at Bridge Marketing, has over 20 years of experience in helping agencies and brands navigate through the digital media and marketing industry.

Rod Holmes

Rod Holmes has been focused on digital marketing since 2006. He is one of the founders and the Managing Partner of Chicago Style SEO—a Google Premier Partner. He will be sharing examples of how the implementation of a digital marketing program—including SEO, PPC, optimized website development, email marketing, and social media—has helped grow small businesses.

Solomon Thimothy

Solomon Thimothy is a serial entrepreneur, and marketing expert with an obsession for growth. He is the cofounder of OneIMS, a Chicago-based inbound marketing company. Recently, he founded Clickx, an all-in-one marketing analytics platform for small and medium-sized businesses. He will be sharing insights on effective digital marketing strategies to increase quality of inbound leads and the importance of attribution and measuring ROI to allocate marketing dollars wisely

Bruce Montgomery

Bruce Montgomery is the Founder and President of Montgomery & Company, a digital media, information and communications technology company. He is also the Founder, executive producer and host of Technology Access Television, Chicago’s longest running weekly TV news show covering Technology and Innovation. Mayor Rahm Emanuel appointed Bruce to the first City of Chicago Small Business Advisory Council as part of Chicago’s Neighborhood Small Business Growth Strategy

Tracy Samantha Schmidt

Tracy Samantha Schmidt is the director of social media at Uptake, a predictive analytics company. She’s also the principal consultant of Socially Authentic and works with private clients across Chicago. Tracy has more than a decade of experience working in social media for some of the nation’s largest media companies, including TIME Magazine, Tribune Company and Crain Communications.