Omni-Channel Applications

Consumers today prefer a unified and immersive shopping experience across all channels, and they expect the retailer to know what they want and how they want to make their purchase. The Consumer Purchase Path is more convoluted than ever. To keep up with the evolving consumer, retailers need to adopt a new paradigm which is Omni-Channel Retailing.

Some of the Business Benefits are:

Better inventory turnaround and expand online product mix

Reduce Out of Stock and Sale Loss by leveraging on inventory visibility

As the barrier between different channels reduces, a customer can easily switch b/w channels. So, conversion rate increases and purchase journey of a customer – browse, discover, research, and buy – enhances

Increase average order value as store associate at store will be equipped with customer personal information and hence can better assist him

Enhances promotional effectiveness through business intelligence to tailor and optimize offers.

Our experts help retailers with the overall roadmap and strategies for their omnichannel adoption that would get their businesses a step ahead in their retail transformation journey.

Strategy and Planning

We understand that every retailer, their customer, and competition is unique. That’s why, we invest time in understanding the entire ecosystem, accessing existing technologies, processing in the organization, and providing a roadmap for the omnichannel adoption.

Application Development

Our application development capabilities that help retailers in their omnichannel adoption range from:

E-commerce website and mobile app with features like Click & Collect, Trial at Store, etc.

Robust order management platform

Advanced order routing rules

Strong inventory management system with inventory available to promise

Payment gateway integration

Reporting and reconciliation system

Integration framework

Cross-Channel Integration

For a seamless experience across every sales channel, we help retailers integrate IT systems to communicate and operate together:

Point of Sale (POS)

ERP

Content Management System (CMS)

Order Management System (OMS)

Customer Relationship Management (CRM)

Payment Gateway software

Loyalty Engine

Iksula also enables smooth communication between each sales channel on:

Customer information

Item information

Transactional and sales information

Inventory availability status

Analytics and Business Intelligence

Iksula has a team of specialized data scientists who measure and analyze key performance metrics to drive processes throughout the lifecycle. We design and deliver solutions based on real-time data, which helps you present individualized shopping experiences

Process Design and Training

Iksula’s team will help in designing process for promotions, order processing, returns, refund, and customer service, to manage entire omnichannel operations, and provide training to Store Associate.

Swift Development and Deployment

The omnichannel strategy adoption by a retailer poses a major question of the time needed to implement and scale the process. Iksula’s capabilities of delivering scalable solutions are always focused on reducing your time-to-market. Our agile development processes ensure iterative improvements leading to customer-centric solutions.