Are You The Voice Of Soho? £5000 Up For Grabs In Singing Competition

No need to feel ‘Les Misérables’ this January as sophisticated cocktail bar, Archer Street, renowned for it’s unique entertainment by the all-singing bar staff, will be launching the Archer Street’s Got Talent competition, ready to uncover the ‘Voice of Soho’. In keeping with the history of the street as a musical hub for musicians and artists alike, the bar is looking to discover a real gem of talent.

This exciting competition will give someone who is not currently performing in the West End nor in a singing contract, the opportunity to break into their dream career with a cash prize of £5,000 and the coveted title as the ‘Voice of Soho’. The riveting competition will run over four months, with eight heats and with eight contestants in each, beginning on 28th January and culminating in the grande finale on Tuesday 15th April.

The judging panel shall be comprised of West End star and former X Factor finalist, Brenda Edwards, who is currently staring as Killer Queen, the lead role in ‘We Will Rock You’. Mike Hanson a very experienced radio Producer/editor, who currently holds a senior position within the industry, along with one other industry professional and a different guest celebrity each week. The public will also have a chance to vote for their favourite runner up each week, with the most popular securing a wild card entry in the final.

If you’ve “dreamed a dream” that you could be the next West End star or think you know of someone who deserves the ‘Voice of Soho’ title, quick, get your applications in now for the chance to take part. Furthermore, just by registering on the Archer Street website, supporters of acts shall receive guest list entry and 20% off on the night.

On discovering Archer Street on the front cover of The Musician Magazine from October 1951, and the history and significance of the street as the artistic meeting point for West End Musicians during the jazz era of the 1920’s and 1930’s. It was this important history and legacy of Archer Street as an artistic capital, that owner of Archer Street bar, Siobhan MaGill was desperate to rediscover and continue, through the launch of Archer Street’s Got Talent.

Siobhan MaGill, arguably the Queen of Soho, first moved to Soho in 1998 and since then has successfully operated and transformed many bars in the area. With her bars being located right in the heart of the West End it was always her aim to bring an essence of the theatre into the bars. An aim, which she has undoubtedly successfully achieved, not only at Freedom on Wardour Street, where she has created one of the most versatile performance spaces, providing a platform for many unknown artists to showcase their talent but also at Archer Street, where the bar staff are some of most talented singers in London, who have worked at some of the Capital’s leading musical’s including Thriller, We Will Rock You and Book of Mormon and continue to impress guests with their nightly performances.