Monday, October 24, 2016

South Korea Q3 2016

Hyundai Ioniq Electric - Good car waiting for a decent-sized battery

IONIQ Superstar

After a long absence, the South Korean market is back to EV Sales, the headline news is the thunderous arrival of the Hyundai Ioniq Electric, shooting immediately to Number One, pulling the total numbers back to positive numbers, now up 28% YoY, with the market share now at a record 0,18%.

The aforementioned Hyundai has a 1.000 units-long waiting list to fulfill, so the 2.000 units mark can be achieved until year end, placing it at different sales level from the remaining competition.

The following models are miles behind, with their sales down, probably affected by the Ioniq arrival.

An intriguing addition to the market is the arrival of the Chevrolet Volt, considering this is the first market outside North America for the Second Generation Volt, it will be interesting to see if its sales take off here.