Software

We know that small business owners have to wear a lot of different hats at once. Bandwidth and resources are often limited, too, which means that sometimes your goals take longer to accomplish and certain tasks have to be pushed to the back burner. In this month’s post, we’ll highlight ...

As we enter the final countdown to Black Friday and Cyber Monday, you’re probably putting the finishing touches on your marketing plan. People come ready to buy on Black Friday and Cyber Monday, and they do most of their shopping online. In 2016, consumers spent $3.39 billion online on Cyber ...

Here at MailChimp, we’ve been working hard to make sure our hometown of Atlanta is better, weirder, and more human. We also invest heavily in our employees, especially when it comes to being able to embrace and share their personal interests in the workplace. Our Employee Engagement Specialist Ashley Wilson ...

Last Tuesday, we announced in an email to our customers that MailChimp is adding single opt-in as an option for email lists, and making it the default setting in new and existing lists starting October 31. However, we’ve made an important change for MailChimp users located in the European Union: ...

Atlanta’s Pride history dates back to the early 1970s, when the Georgia Gay Liberation Front organized a march from Peachtree Street to Piedmont Park. Today, the annual parade draws nearly 300,000 people—the largest Pride event in the southeast. The week-long festival is held in October to coincide with National Coming Out Day ...

Ah, fall! How it always seems to arrive suddenly, “crisp and golden as an apple.” Now that storefronts are being prepped to look like winter wonderlands, it’s time to get your holiday marketing plan in order. When you run your own business and sell stuff online, the holiday season is ...

There are plenty of articles talking about how important pop-up forms are for your website. And if you run an e-commerce store, pop-up forms are almost a necessity. But are they really effective? Don’t they require a developer to install? Here’s the deal: We found that users saw their list ...

MailChimp’s engineering teams, much like the rest of our company, are growing so fast. We’ve got engineers working on different projects all over the organization, and if I’m being totally honest, they’d started drifting apart a bit in the past year. We were all under the same umbrella organizationally, but ...

Pumpkin spice is back in stores, which means if you haven’t yet done so, it’s time to get cracking on your holiday marketing plan. When it comes to driving revenue, the holidays are often the most hectic—and most important—time of year. There are tons of ways business owners can capitalize ...

MailChimp is home to more than 700 remarkable people with all sorts of talents that extend past our work responsibilities. We’ve got comedians, teachers, authors, woodworkers, homebrewers—even musicians!—working side-by-side in our spacious, art-filled office. And our team is always growing, too. That’s why our most recent project, a recruiting magazine, was ...