About

Andrea Kates is an expert at leading companies into the future. Part innovator, part collaborator and part inspiring guide, Andrea has been a key catalyst for global companies, entrepreneurs and organizations on the brink of change, showing them how to aggressively borrow elements from other industries to think differently about trends and discover unforeseen directions that give them true market advantage. Combining associational thinking with traditional business analysis and a hands-on approach, enables her to train any business to develop the new instincts they need to get ahead. Including:

“The ability to integrate insights from multiple industries and customer groups is key to gexng ahead of the future. Andrea’s Find Your Next process could easily become the new industry standard for innovation.” – Mark Vachon

“Andrea was an electrifying speaker. She introduced the playbook we’ve been wanting for hands-on innovation. She got our global team engaged in concepts that have become game-changing initiatives and led to new revenues.” – Emily Watkins

“When you add up the trends in technology, societal ships, and the new customer dynamic, ours is indeed a time of great change and arguably much of what we know about management is out of sync. That’s why Andrea’s approach is such a powerful weapon needed in every manager’s arsenal.” – Don Tapscon