SEO 2016: Learn Search Engine Optimization

Do you have what it takes to rank your site at the top of Google's search results? Have you been frustrated by the level of difficulty posed in competing with other well-established websites for those coveted first-page listings? Well, did you know that there are over 200 ranking factors involved Google's current search algorithm? Yes, over 200. It's certainly no walk in the park. Depending on your information when it comes to SEO, it might be outdated or just flat-out wrong.

Google AdWords for Beginners: A Do-It-Yourself Guide to PPC Advertising

Google's AdWords platform enables you to create pay-per-click advertisements that appear as "sponsored links" when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It's that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits.

Pre-Suasion: Channeling Attention for Change

The author of the legendary best seller Influence, social psychologist Robert Cialdini, shines a light on effective persuasion and reveals that the secret doesn't lie in the message itself but in the key moment before that message is delivered.

This audiobook is about the ultimate social media trilogy: Facebook, Twitter, and YouTube. Here is a preview of what you'll discover about Facebook: Just how unbelievably powerful Facebook is and how to use it to your advantage.

Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)

The secret to successful word-of-mouth marketing on the social Web is easy: Be likable. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther - and faster - than ever before. LIkeable Social Media helps you harness the power of word-of-mouth marketing to transform your business; listen to your customers and prospects deliver value, excitement, and surprise; and most important, learn how to truly engage your customers and help them spread the word.

The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime

Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.

Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less

How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? Epic Content Marketing. One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about. Epic Content Marketing takes you step by step through the process of developing stories that inform and entertain and compel customers to act - without actually telling them to.

A pioneer of content marketing, Joe Pulizzi has cracked the code when it comes to the power of content in a world where marketers still hold fast to traditional models that no longer work. In Content Inc., he breaks down the business-startup process into six steps, making it simple for you to visualize, launch, and monetize your own business.

In the Plex: How Google Thinks, Works, and Shapes Our Lives

Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes listeners inside Google headquarters - the Googleplex - to explain how Google works.

Trust Agents Revised and Updated: Using the Web to Build Influence, Improve Reputation, and Earn Trust

Trust Agents has been widely acclaimed for its new approach to online marketing. Now, in this revised and updated edition, social media veterans Chris Brogan and Julien Smith show you how to tap into the power of social networks to build your brand's influence, reputation, and profits. Combining high-level theory and practical advice, they deliver actionable strategies and real case studies that show how social media can positively impact your business.

Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary - and frequently contrarian - principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business.

It's Not Who You Know, It's Who Knows You: The Small Business Guide to Raising Your Profits by Raising Your Profile

Almost everyone who runs a business recognizes the value of generating high-profile attention for their company, product, or service. Unfortunately, the high cost of hiring an outside marketing or PR firm can put these kinds of efforts out of reach for many small businesses and individual professionals.

I Know What to Do, So Why Don't I Do It?: The New Science of Self-Discipline

You might think laziness, lack of willpower, and/or low motivation are to blame for the fact that you aren't achieving your goals. But fascinating research in the field of psychoneuroimmunology has revealed another, far more likely possibility. One with the potential to transform your life in a dramatic way.

Get Out of Your Own Way: How to Overcome Any Obstacle in Your Life

You think you know what you want in life. You've tried to achieve those things. But if you still don't have them, the culprit may be closer than you think. In this perspective-altering program, the world-renowned Pitbull of Personal Development(tm), Larry Winget, exposes the things you are doing right now to unknowingly prevent your own success in the most important areas of your life.

40 Rules for Internet Business Success: Escape the 9 to 5, Do Work You Love, and Build a Profitable Online Business

Matthew Paulson, Founder of Analyst Ratings Network, Lightning Releases, and GoGo Photo Contest, has weathered the failures and triumphs of being an entrepreneur for nearly a decade. 40 Rules for Internet Business Success is his collection of core principles and strategies he used to grow his business. By listening to this audiobook, you will learn to: Throw away your business plan! Create a scalable business model that actually works.

Video marketing sounds scary. I know, I used to be terrified of it. I used to think, "Oh God, the gear is so expensive, and I have to learn how to become a video editor, and I hate to be on camera, and when I upload videos to YouTube unstable, sociopaths will leave nasty comments that will sabotage my business." But then the recession came, and I quickly realized: video marketing represents the fastest, cheapest, most effective way to get tons of traffic to your website, boost your email list and increase your brand exposure.

Google Adwords: Learn The Most Effective Marketing Method Today

It can be confusing for beginners to grasp the difference between Google Adwords and Google Adsense. They are in fact two separate programs, although they work in tandem with each other to deliver results for all parties involved.

The Automatic Customer: Creating a Subscription Business in Any Industry

The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret--no matter what industry you're in--is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before.

Publisher's Summary

The complete business guide to Google+, today’s hottest new social network!

Every week, millions more people sign up for Google+. Suddenly, it’s today’s hottest new social network. Google+ for Business reveals why Google+ offers business opportunities available nowhere else - and helps you grab those opportunities now, before your competitors do. Top social-media professional speaker and business advisor Chris Brogan explains how to get great results fast, without wasting time - and without wasting a dime.

Brogan guides you through using Google+ for promotion, customer service, community building, referrals, collaboration, and a whole lot more. You won’t just master innovative new tools like Circles and Hangouts - you’ll use them to generate more customers and more cash!

Make the right first moves after you’ve signed up for Google+

Take advantage of links between Google+ and Google search

Define the best Google+ strategy and tactics for your business

Create a business page that attracts new paying customers

Integrate Google+ into your current online/digital strategies

Learn how your customers are using Google+ and give them what they’re looking for

Use Circles to organize your contacts and interactions more effectively

Everything I didn't know about Google + and now do well sort of! Chris Brogans content is well planned and executed. His narration is quite clear. He covers all the aspects of Google + that I have found. I haven't been to his site yet to follow up on the changes that googs has just initiated but Chris sounds like the kind of thoughtful person who would get it done right. Sometimes Google + seems too simple ones sort of looking for more facilities to do things then other times it throws one into some confusion and thats where the "well sort of! comes in. Maybe he will follow me after this...

What other book might you compare Google+ for Business to and why?

Don't know of one

What about Chris Brogan’s performance did you like?

Clear and concise with just a touch of wit from time to time

If you were to make a film of this book, what would be the tag line be?

this book was really time sensitive when it originally came out. the author gives you some unique insight into how to view Google Plus which is different than the other platforms out there. Unfortunately it hasn't been updated, to reflect the changes and movement the social media platforms. what I think would be really valuable is an update to this book with comments about how things have moved and changed since it originally came out

This book is awful. Barely an intelligent thought in there. Even for someone who has never gone to Google+, or used it for more than 15 minutes, it's a waste of time since you could learn all told in the book in 15 minutes. For a decent book on Google and Google+, check out Jeff Jarvis' "What Would Google Do". There one learns something from a book riddled with intelligent and new ideas.

What made the experience of listening to Google+ for Business the most enjoyable?

I found this very easy to listen to, full of value and good tips. Chris presents/reads well and there are good examples of Google + users and uses to give you a big picture feel for why you might want to spend the time in G+.

The content of this book is decent for an overview of Google+, but the subject doesn't transfer well to audio. You can almost visualize how the pages are arranged as the narrator awkwardly attempts to read text and snippets that make sense on the printed page but are difficult for an audio book. I recommend the print version.