Every year dogs suffer and die from preventable heat-related illness during the summer months.

In the wake of reports that most of England will be experiencing high temperatures later on this week, PETA UK is sharing its recent advert starring Elisabetta Canalis.

In the revealing video, the Italian supermodel endures the panic and pain that a dog feels when left inside a car on a hot summer day. Sweating and gasping for air, she struggles to unlock the doors and open the windows until she finally collapses. “Dogs can suffer from heatstroke and die in a matter of minutes when left in a car on a warm day,” the video explains. “In the summer, leave your dog at home.”

Every year, PETA receives reports of dogs who die as a result of being left alone in a car on a warm day – even when the windows are left slightly open or the car is parked in the shade. On a relatively mild summer day, the temperature inside a shaded car can climb to more than 35 degrees Celsius in a matter of minutes.

Want to do more to help dogs? Share Elisabetta’s urgent message with your friends on Facebook and Twitter:

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People for the Ethical Treatment of Animals (PETA) Foundation—a charitable company limited by guarantee, with its registered office at 125 London Wall, London, EC2Y 5AS. Registered in England and Wales as charity number 1056453, company number 3135903.