Why Digital Synergy Packages Work

You're running a business so you have enough to do. You don't have time to build your own social media, AND order and place ads for both print and online exposure. That's where DSPs come in.For one set monthly price, you get an online optimized landing page, AND a business listing on Chron.com — Houston's no. 1 news website. In addition, you'll get a mobile Web page, a monthly online-posted news release, social media assistance and reputation management services. Not sure what all that is? We can help you with that, too.

DSP Product Features

Optimized Landing Page: The Optimized Landing Page is a snapshot of your business. It contains a video and pictures of your products/services. Your products/services will be used as keywords and embedded in the landing page to make it search-engine friendly. Potential customers also can find your landing page as a business listing on Chron.com.

Business Directory listing on Chron.com: On the home page of Chron.com, your company will be among the businesses found in the Business Directory. A click on your category listing can direct readers to your business and its landing page.

Mobile Web Page: A custom-designed mobile Web page is the perfect way to reach consumers when they're out and about and ready to buy. It is designed specifically for the smartphone screen with specific content directed toward the mobile user.

Business Listing/News Release (One per month): As an online expert in local neighborhoods across the nation, our blend of current data and local editorial focus attracts readers who are searching for information about specific neighborhoods. We work with you to develop relevant business news we post to Chron.com, digital press releases and your Facebook page.

Social Media (Facebook fan page, Twitter and Foursquare): Facebook is the no. 1 searched web- site over Google and Yahoo!. If you have a Facebook fan page, we will revamp it with a professional template that has your contact info, logo, a video and a coupon, and customers can email you directly from it. If you don't have a Facebook fan page, we can create one for you. To attract more people to your fan page and website, you can run ads on the right-hand side of Facebook to create a virtual billboard just for your potential customers.

Reputation Management: Do you know what people are saying about you online? Reputation management can be used to monitor exactly what your customers are saying about you and give you the opportunity to respond to both positive and negative comments. It also can be used to monitor what customers are posting about your competition, giving you a leading edge.