PDF-0b92d | Wise Family Business aims to help families in business to identify new and better ways of achieving longevity, sustainability and performance. The book presents ground-breaking new insights and practical examples from a range of growing family businesses in which the owning families are visible and, in most cases, have branded the business with their family name. This comprehensive and important… Wise Family Business: Family Identity Steering Brand Success (Creativity, Education and the Arts)

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Wise Family Business: Family Identity Steering Brand Success (Creativity, Education and the Arts) by by Joachim Schwass

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