Aramark to Become Official Retail Partnerfor
NFL Events Across the Country

September 26, 2017 11:09 AM Eastern Daylight Time

PHILADELPHIA--(BUSINESS WIRE)--The National Football League (NFL) and Aramark (NYSE: ARMK) announced a
multi-year agreement today that will enable Aramark to serve as the
official retail merchandise concessionaire for all special league events
in the United States, including the Super Bowl, Pro Bowl, Scouting
Combine, NFL Draft, and Kickoff.

The NFL and Aramark will work closely together to provide fans with a
unique way to remember and memorialize live events through on-site and
in-stadium stores, pop-up locations, and auxiliary and hotel outlets.
Aramark will also collaborate with the NFL’s licensed merchandise
partners to market and carry a vast assortment of distinctive,
officially licensed apparel, souvenirs, and keepsakes.

“We are pleased to partner with Aramark to manage merchandising
operations for our signature events,” said JOSH FEINSTEIN, NFL
Vice President of Consumer Products. “By working with Aramark, not only
are we able to streamline operations, but also drive real innovation
that will elevate the on-site experience for our fans.”

“We are honored to have the opportunity to work with the NFL to
celebrate their most exciting events,” said CARL MITTLEMAN,
President of Aramark’s Sports and Entertainment division. “As a longtime
partner to many NFL teams, we understand the importance of and are
committed to delivering dynamic and engaging retail programs.”

Today’s announcement formalizes an existing relationship between the NFL
and Aramark. Most recently, Aramark managed the NFL’s official retail
operations for Super Bowl LI, the 2017 Scouting Combine, and the 2017
NFL Draft. In addition, Aramark has a long history and extensive
involvement in high-profile occasions across industries, as well as
pre-existing partnerships with a number of NFL teams.

About Aramark

Aramark (NYSE: ARMK) proudly serves Fortune 500 companies, world
champion sports teams, state-of-the-art healthcare providers, the
world’s leading educational institutions, iconic destinations and
cultural attractions, and numerous municipalities in 19 countries around
the world. Our 270,000 team members deliver experiences that enrich and
nourish millions of lives every day through innovative services in food,
facilities management and uniforms. We operate our business with social
responsibility, focusing on initiatives that support our diverse
workforce, advance consumer health and wellness, protect our
environment, and strengthen our communities. Aramark is recognized as
one of the World’s Most Admired Companies by FORTUNE, as well as an
employer of choice by the Human Rights Campaign and DiversityInc. Learn
more at www.aramark.com
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