Following the success of the Free Character Transfer Program, and after closely monitoring server populations, we have now taken the next step in our on-going server population balancing process. We have upgraded destination servers in order to support a significantly higher number of players. As of tomorrow, all characters on origin servers will be automatically moved onto the upgraded high population destination servers. By centralizing our player populations on these higher population destination servers, we feel that we can offer our players the best possible Star Wars™: The Old Republic™ experience.

I'd hate to be the guy that convinced the board of directors that a current gen Star Wars themed mmo is going to make us billions of dollars because the genre is booming and there are no signs of subscription-based mmos dying anytime soon. What a bunch of dumbasses. Do they even play games?

Not to mention the fact that most women hate Star Wars and sci-fi themed games.