Covent Garden

While Oxford Street and Regent Street have the international flagship stores, Covent Garden London is better known for its atmospheric streets and fashionable boutiques. The former fruit and veg market buildings, now tasteful shops and cafes, form a backdrop to regular food and craft markets, and buskers.

The latest addition to the scene is Apple\'s Covent Garden store, the world's biggest Apple store, housed in the Grade II listed Inigo Jones Piazza. It's easy to spot, just look for the queues of international customers eager to get their hands on the latest desirable i-gadget.

Away from the main piazza are narrow streets oozing character, the former warehouses that once served the market, now converted to midprice shopping.
Escape the crowds for the more refined streets of Seven Dials where you'll find independent and specialist shops, and pretty flower stalls. Monmouth Street, one of the most perfect London streets, has the Radisson Mountbatten and Firmdale's elegant Covent Garden Hotel. Or dive into the warren of Neal\'s Yard (the entrance is marked by its famous cheese shop) to find the area\'s hidden hippy heart.

Covent Garden is also in the heart of London\'s Theatreland, and famed for its prestigious Opera House. Both the Waldorf on Aldwych and the Strand\'s newly-reopened Art Deco marvel the Savoy are steeped in thespian history and five-star grandeur. If that\'s a little out of your league (the Savoy even has a butler service!), Travelodge Covent Garden offers extensive accommodation, including family rooms, at more affordable prices on famous Drury Lane.

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