IT Directors Scrambling to Keep Up with Mounting Business Needs for Custom Mobile Apps for iPhone, iPad, and Android Devices

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On The GoWARE’s AppSource service plan provides a scalable mobile app development department to enterprise organizations.

AppSource - Mobile Application Development

On The GoWARE now offers AppSource, an ongoing business-class mobile development service built to give IT Directors a manageable way to deliver the multitude of apps their companies need.

Los Angeles, California (PRWEB)November 07, 2011

There is no doubt about it – we’re headlong into the mobile Internet age. What used to be fun little gadgets for games, emails, and nifty utilities have become indispensable business tools. Companies across all industries have realized the tremendous effectiveness of using mobile computers to streamline employee productivity and connect intimately with their customers. To meet the swelling demand, On The GoWARE now offers AppSource, an ongoing business-class mobile development service built to give IT Directors a manageable way to deliver the multitude of apps their companies need.

Across virtually all industries, organizations are coming up with terrific creative ways to leverage custom mobile apps within their operations, but many IT directors are finding it increasingly time consuming to fulfill the thirst for apps from their business units. Executive, sales, marketing, service, shipping, etc – nearly every department wants their own mobile apps for one purpose or another – and they almost all need to somehow tie back and integrate to their existing backend systems.

The software development director of a leading international health insurance provider stated, “we are responsible for creating the systems that run our business, which are used by our customers, our suppliers, and our employees. The CEO has mandated that everything must be accessible from a broad number of mobile devices. We need to create custom iPhone apps, iPad apps, Android apps, and BlackBerry apps for everything.” The director estimated that over 100 custom smartphone and tablet apps will need to be created within the next two years.

On The GoWARE, a mobile development company based in Los Angeles, California, services businesses across the nation through a service plan they call AppSource, specifically designed for companies with multiple app, multiple platform, ongoing custom mobile app development requirements. If a company has enough need for even one full time mobile app developer, the AppSource service makes a lot of good business sense.

Mike Newman, President of On The GoWARE, explains the AppSource service as “a way for us to deliver a flexible, scalable mobile app development department to companies that need an ongoing relationship with a reliable provider. We manage all of their custom mobile app development needs, assigning a team with diverse skills in project management, design, programming, and testing. Our team provides a broad set of skills across Apple iOS, Google Android, and RIM BlackBerry platforms”

“We work from a monthly budget, determined by our clients, that can adapt on a month-to-month basis depending on their needs, goals, and deadlines. This means clients don’t need to go to bid for each and every project, and be bogged down in cumbersome change orders every time they want to incorporate new features. Our goal is to gain a deep understanding of our clients’ backend systems, their people, their processes, and their customers. Then we want to be working for them forever and continually improve their capabilities around mobile technologies.”

Management of custom mobile app development is becoming more and more time consuming for IT directors to handle, and technologies are changing rapidly in the mobile computer world. It’s also increasingly difficult to recruit, retain, and continually retrain good mobile developers as full time personnel. The AppSource service from a professional business-oriented firm like On The GoWARE simplifies life for enterprise IT Directors, while providing them complete control over their budgets and timelines.