Internet Marketing

If you’re running an eCommerce website, you’ve probably looked at Site Seals before. These are the seals sold by Truste, McAfee, Thawte and other companies to communicate trust during an online transaction. Baymard has recently completed a study on which Site Seal is most trusted.

Someone just told you they Googled your name or product and found a negative review with “Your Name Scammer” on the front page. You’re probably thinking, “How can I remove this result from the search engines?” Short answer: you can’t. Long Answer: you can push it down. [Read more…]

If you’re selling anything via Paypal, you must collect your buyer’s emails into a unique buyer’s list. This buyer’s list, if treated right, can continue to bring in revenue far into the future. I’m still receiving several thousands per month from a buyer’s list I created in 2009. However, you do not need expensive, 3rd party software such as DLGuard or Nanacast to automatically add buyers to the 3 major autoresponders on the market. [Read more…]