I watched the game on the DVR so skipped past this, but just watched it now. I can't believe how bad this is. I can't believe I root for these guys. It's so bad I almost don't want to even watch them play baseball anymore.

Is it cheesy and pretty dumb? Yes. But most team sponsored ads are. The Sox have put out worse ads in the past 6 months than this.
But, I'm sure it's terrible. I mean Deadspin says it is, so it must be.

You think people can't figure out how embarrassingly bad that was for themselves?

Complete disaster- as bad as when they had that in game "DJ" type guy in the mid- 90s.

I was at the game yesterday- then watched the recording of the game when I got home- the overall production was a pretty bad- this video, not showing the national anthem- the whole thing seemed like amateur hour (not the game coverage- but the Opening Day stuff).

If anyone under the age of 35 had seen it before it went to air it would have been shot down in a heartbeat. Instead, a bunch of out of touch marketing wizards decided that 'this is what kids think is cool, right?'

I guess I just don't get what's so "embarrassingly bad" about it. Is it good? No. But a lot of that stuff teams put out are not good.

It's a solid meh. People are acting like the Sox relieved their bowels on the baby Jesus.

It's a bunch of grown-ass men lip-synching to a nearly decade old jock rock anthem while making gestures like, "These are my Hip-Hop hands". You might not think it's that bad, that's completely fine, it's a matter of taste. But you're in the minority.

The video they replaced the movie with was so bad, too. Could not hear all the talk (and there's a lot of talk) over the in-park speakers. This better not be the lid-lifter all year. Serious downgrade over the thrilling video of yesteryear.