sarah woodjetts​multi channel ecommerce consultant

Google India's 72 Hour Mega Event

Google India's second Great Online Shopping Festival starts today and will finish on the 13th December. This year, the GOSF will see ecommerce firms from over 200 partners getting involved and getting the best offers out to customers.

Classified firms, online travel sites, fashion labels and even financial services are expected to "attend" the festival and customers can look forward to up to 80% discounts in some categories. Money off can be enjoyed on home decor, mobile phones, computers and tablets, footwear and many more!

There are over 200 million Internet users in India, with more people everyday electing to shop online. It can be estimated that there are close to 20 million online shoppers in India, a figure which is estimated to reach 50 million in the next few years. If this happens, online shopping in India will be recognised as a $16billion industry by 2017.