NSC TV

RBS TV

1983-1992

1992-2008

2008-2017

NSC TV

2017-present

As part of the sale of the Grupo RBS operations in the state of Santa Catarina to Grupo NC, they will be renamed NSC Comunicação (standing for "Nossa Santa Catarina", "Our Santa Catarina") and the television stations, NSC TV, a name chosen by popular vote. The logos used in the voting are very simple, as seen below.

The other shortlisted names, developed by Interbrand, which will also be in charge of the logo and overall identity of NSC Comunicação and NSC TV, were Lig (from the slogan "Ligada em Santa Catarina, ligada em você" - in Portuguese, "Connected to Santa Catarina, connected to you") and DNC (for "DNA Catarinense", "Santa Catarina DNA"). The vote ran from May 3-15, 2017, the winning name was revealed on May 16, 2017 and went into effect on August 15, 2017.