Most Annoying Affiliate Program of 2017

“Activewins – non-active winning here.”

Activewins takes this accolade with a double thumbs up from me. These guys are an absolute nightmare.

I remember when Activewins was launched there was a collective groan amongst webmasters knowing damn well that the chance of promoting awesome casinos like Betfred was going to become problematic. The founders of Activewins were the guys behind the roguish Europartners – an absolutely horrible company to work with. And a groan-worthy experience this has been.

What is ironic (and I love irony) is that while I was putting together this year’s award – I Googled “activewins europartners” and I found this:

LOL – laughs are on me – I’m guess gettin’ old. So I will continue where I left off last January:

So after more frustrating non-communications from these people, I met with them in Berlin in early November and explained my frustration and woes. And they mentioned that they would get back to me. Again, that was in November.

Well, at the end of November 2017 – I received an auto-email explaining that there were new UK regs coming down and that I needed to be compliant – and this was for Totesports. I responded telling them that I must have multiple accounts with them – could they please merge them. They answered by telling me that this was not possible – and to inform them where Totesports was being promoted. Casinomeister.com was my answer – and that was the last I heard from them.

There was no follow up – nothing. Just this month, January 2018, they sent me an Activewins mailing stating “Let’s meet in London!” I’m like, “wtf?” So I emailed them asking them what was up. I received an email right away stating that they were ready to reopen my account on one condition…

…that I would make sure that they would receive enough players to make it worth their while to be listed at Casinomeister.

So, after all these years these people still don’t get it. We don’t roll that way. Casinos earn promotional spots by their scores and Accredited status. To force us, or for any webmaster for that matter, to produce x amount of players each month forces people to say what they wouldn’t really want to say in a review. It’s absolute dodgy nonsense. It propagates an environment of bullshit reviews full of lies and deceit, and manipulative promotions.

So yay, here they are again – the most annoying affiliate program of the year: Activewins.

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