Tasty New Baconnection App Launches to Android Market
If Apps Could Come Bacon Wrapped, Baconnection would be the One

SEATTLE, April 5, 2011 /PRNewswire/ -- Reader's Digest Association (RDA), today launched Baconnection™, an app for the Android Market, stuffed to the snout with bacon facts, bacon recipes, bacon games, bacon badges and more. The app features hundreds of ways to make bacon dishes from appetizers to desserts with top rated recipes from Allrecipes.com, Taste of Home and Every Day with Rachael Ray.

In the Baconnection game, bacon is the heart of the food universe and players aim to connect ordinary ingredients to bacon recipes in six steps or less. Connect scotch or mahi-mahi to bacon in six recipes or less and get rewarded with Bacon Badges such as Super Swine, Porker, Swinestein, Piglette, Boss Hog and more.

With Bacon Bits Trivia, bacon lovers get to know their favorite ingredient with bite-sized trivia questions. Players can become Baconnoisseurs or earn a Ph.B. in Baconology.

The Baconnection app is available to download for $.99 in the Android Market at: http://bit.ly/fa8KIU, and is coming soon to the iTunes App Store. Images of screenshots and logos can be found in the Baconnection Flickr photo library at: http://bit.ly/gvKk88. More information about the app can be found here: http://baconnectionapp.com.

About Reader's Digest Association

RDA is a global media and direct marketing company that educates, entertains and connects more than 130 million consumers around the world with products and services from trusted brands. With offices in 44 countries, the company reaches customers in 78 countries, publishes 90 magazines, including 50 editions of Reader's Digest, the world's largest-circulation magazine, operates 83 branded websites and sells nearly 40 million books, music and video products across the world each year. www.rda.com.