Co Working Spaces. Finding your niche & building your community

PODCAST: Finding your niche & building your community

Our very own CEO, Rupert Dean, joined host Angelica Malin, and founder of The Dots, Pip Jamieson, for the Work in Progress podcast. In this episode, they talk about how to find your focus, why it’s vital to try and innovate, and the importance of building and supporting your community. Also covered are the shifts in the working environment that’s changing how employers and employees operate.

A quick summary

If you don’t keep your goals in mind, it can be very easy to lose focus of what your business is meant to be. That’s why Rupert believes it’s important to have “…a very clear purpose of what you’re trying to do, what’s your ultimate goal…what [you’re] trying to achieve.’

It’s also vital that you’re not holding back. “If you’re scared of failure, if you get impatient, if you don’t feel like you’re succeeding and want to stop,” Rupert says, “you’re more likely to fail.” Pip agrees. “Failure is this parcel of innovation. If you’re not failing, you’re not innovating.”

And in tech, innovation is key. That’s why Pip makes sure The Dots focuses on innovations the community wants. “If [the community] isn’t responding to it, then there’s no point.”

This is a sentiment Rupert holds dear, too. “You should be looking at how you’re helping your community.”

Angelica Malin, Editor-in-Chief at About Time Magazine, and Podcast host

But what about the way people approach work? According to both guests, employees want to be purpose driven and inspired, not just be paid well. “There was this myth that money bought you happiness,” says Pip, “and I think the generations coming through are realising that’s not the case”

And according to Rupert, the employer is also changing. “[They’re] becoming less focused on what they want…it’s more about looking after the employee. And the employee wants a work/life balance – and a reason for being – beyond profit.”