Although the plant is often unwanted by landowners because it is considered a weed by many, it provides a great deal of nectar for pollinators. It was rated in the top 5 for most nectar production (nectar per unit cover per year) in a UK plants survey conducted by the AgriLand project which is supported by the UK Insect Pollinators Initiative.[1] It also placed second as a producer of nectar sugar per floral unit, among the meadow perennials, in another study in Britain.[2]

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The leaves are up to 25 centimetres (9.8 in) long, usually deeply lobed, and hairy. The lower leaves are stalked, whilst the upper ones are stalkless.

The inflorescence contains a few flower heads, each a hemisphere of black or brown bristly phyllaries. The head bears many small bright purple flowers. The fruit is a tan, hairy achene 2 or 3 millimetres long, sometimes with a tiny, dark pappus. It flowers from July until September.[3]
The flowers sometimes are yellow or white

In the UK study published by the peer-reviewed journal PLOS One, the plant was even more noteworthy for being the top producer of both nectar and pollen, when the amount of each were compared with the pollen production of the highest nectar producers and vice versa. Of the six species that produced more nectar than this plant, none of them produced a significant amount of pollen. The top producer of nectar was ragwort and the top producer of pollen was corn poppy.[2]