Braun clocks and watches are first released in 1971. The infamous German industrial designer, Dieter Rams and Deitrich Lubs were the mastermind behind the project; and, with their “Less But Better” design philosophy they produced a number of memorable products for Braun including some of the best travel alarm clocks around, over the last 40 years, Braun time pieces were characterized by their pure, highly functional and timeless design with no superfluous details: every feature directly reflects a function.

Braun clocks and watches are first released in 1971. The infamous German industrial designer, Dieter Rams and Deitrich Lubs were the mastermind behind the project; and, with their “Less But Better” design philosophy they produced a number of memorable products for Braun including some of the best travel alarm clocks around, over the last 40 years, Braun time pieces were characterized by their pure, highly functional and timeless design with no superfluous details: every feature directly reflects a function.