Financial Heroes #2 - Emma Sinclair

As we kicked off our Financial Heroes bonanza with our main man Hans Werner-Sinn, we thought we would jump over to the opposite gender for our next installment. After reading a brilliant article by Emma Sinclair in City AM, in which she pushed for investment to be more prominent in our culture, we did a little research: Turns out she is an absolute Financial wizard and has claimed Financial Hero/Heroine for our second edition.

As we kicked off our Financial Heroes bonanza with our main man Hans Werner-Sinn, we thought we would jump over to the opposite gender for our next installment. After reading a brilliant article by Emma Sinclair in City AM, in which she pushed for investment to be more prominent in our culture, we did a little research: Turns out she is an absolute Financial wizard and has claimed Financial Hero for our second edition.

From a young age, Emma was intrigued by the stock markets. While her father walked her to school, she would reel off the current stock market prices, much to his amazement. If your child chooses to talk to you about stock instead of the potential sweets for later, you know there is something brilliant bubbling. This love of the stock market stuck with her all the way to university where she made the bold decision to invest, using her student loan. During university, there is an overall reluctance to splash out on everyday living, let alone the stock market! Emma saw the potential that there was in stocks and took the risk of being penniless during her University years. This investment paid off. Thanks to her father’s insights in her early years and her own intuition, she watched the share price of the companies she invested in grow. She paid off her student loan with her earnings, completed her degree and took that inevitable step into trading, and then into the world of investment banking – a stock-market lover’s utopia.

In addition, it seems that Emma always had an entrepreneurial spark and decided to start her own company. Her business mindset was to prove record breaking in the following years, as she was the youngest person, at the age of 29, to float her business onto the London Stock Exchange. She then led the parking revolution with the launch of Target Parking and ineedtopark.co.uk – an innovative solution to the scarcity of affordable parking. This was then packaged up and sold in 2014. She now runs a new award-winning Tech company, EnterpriseJungle, with her brother which provides technology solutions for companies and also sits as UNICEF UK’s first Business Mentor.

One thing is for sure, Emma Sinclair is quite the financial AND business hero. During a recent interview, she had the following to say to those thinking of starting up their own business – “Driven people do whatever they have to do to make sure their businesses work… It should come from your gut. If it feels right, go ahead.”