3/09/2001 @ 1:56PM

Forbes Celebrity 100

Every year Forbes ranks the top 100 most powerful celebrities, using a complex formula that takes into account not just income–Jedi Master
George
Lucas
George Lucas
easily comes in first money-wise, with $250 million in 2001 earnings–but media attention, quantified by magazine covers, television and radio mentions and, not least of all, popularity on the Net.