These photos are from the AT&T commercial series "On the Way to Saturday." The crew road-tripped to every top game that ESPN was covering and shot a 1-minute commercial plus additional web content in the few days before the game. The commercial was cut on location and uploaded for air in less than 3 days.

Photos by various crew members including Marc Marriott, Brian Tweedt, Ron Carlson & others. Do not copy or download.

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Brian prepares for a tracking shot... And what better way than in a Gator.

Tusk, the Razorback mascot.

Putting up a shield so the razorback hog doesn't attack.

The guys get ready to wash Tusk.

Washing Tusk.

Brian gets the close up shot of the washing.

Down in the mud.

Knee deep in mud,

Brian wears some

sweet boots.

Tusk is excited to be on TV.

Washing the hog.

Loading the razorback hog.

They wave goodbye as Tusk pulls away.

Filming in Nashville, TN, at Pepperfire for a shot web segment.

Georgia Tech... Front row seats!

That's "1" for first row. We got hooked up!

Stadium shot.

Cheerleaders are ready to go.

Ironically, the

AT&T building looms

over the stadium.

Shot of the Varsity sign.

View of Downtown Atlanta.

View of the Varsity at sunset.

Off for a ride in the Ramblin' Wreck.

Brian directs the opening shot.

Getting ready for our shoot at Florida State.

High angle shot.

Shooting the cheer with the C300's.

Teaching the girls a cheer.

Victory! (with phone in hand).

Cheering for the game!

Brian grabs the close up shot, as B-Camera grabs the wide shot.

Director Ron Carlson pumps up the cheerleaders with his spirit fingers.