Attending a networking event is one thing, but succeeding at it is another. Everyone defines success differently when it comes to networking events. You may be attending with the goal of finding your next employer or you may simply be attending to build your c-level personal branding. Whatever your reason is, there are things you should and shouldn’t do at these events to give you the best chance to succeed. Here are our top three suggestions to help you succeed at your next networking event.

Prepare in Advance

Depending on the event, you may choose to bring executive resume biographies instead of business cards or vice versa. Do your homework on the type of event it is so you don’t appear to be unprepared. Update your LinkedIn profile with any relevant information prior to attending the event. If you hand out a business card or biography, you should have a link to your profile included. You want to be sure your profile is in the best shape possible for when people view it.

Move Around Frequently

When you’re actually at the event, don’t linger around in one area for too long. People don’t generally gravitate toward people who are stationary, so make it a point to walk around the room throughout the event. It’s tempting to engage in long conversations when you find an interesting person to talk to, but the reality is those people are at the event to make as many connections as possible as well. Instead of boosting your c-level personal branding by talking to one person, spread the wealth to as many people as you can.

Master Your Elevator Speech

The size of the networking event can determine how long you have to make an impression. You want to master your two-minute elevator speech so it’s persuasive and piques the interest of the other person. Deliver your speech in a natural way so you don’t sound like a salesperson, but still clearly demonstrate your value to your listener. A quality elevator speech can give an immediate boost to your c-level personal branding.

Professional Resume Services is here to help you develop your LinkedIn profile, your executive resume biographies or anything else to help you succeed at your next networking event. Preparation for these events takes time, but the time investment is well worth it in the end. Feel free to contact us at any time if you need extra assistance preparing for your next networking event.

You have a maximum of 30 seconds to impress someone who reads your LinkedIn profile summary. Many executives struggle with balancing the requirement of talking about yourself, while also explaining your impact on others. It’s challenging to do when you sit down and think about it, so sometimes it’s best to just start with LinkedIn profile development services for assistance. Being concise is key, since every single word matters in your profile summary. Here are the main things to keep in mind when developing yours.

Tell People Who You Are

Can you describe yourself in roughly 10 seconds? That’s about one or two sentences to explain who you are, what your identity is and what value you bring to the table. You don’t have to be a professional LinkedIn profile writer to put together these two sentences, but you do have to choose your words carefully. These first two sentences are critical, since people will generally choose to keep reading or leave your page depending on how intrigued they are.

Be Brief About What You Do

This is the part where you can get specific. Expand on your role within your company, your specialties, areas of expertise and a brief summary of what you do in a nutshell. Do your best to fit this information in three or four sentences to avoid getting too lengthy. If you choose to hire a LinkedIn profile writer, they will try to condense this section as much as possible, while still getting the point across.

Finish With A Bang

If you want to really know how to optimize your LinkedIn profile, it’s by finishing your profile summary with a bang. These last couple of sentences will be similar to your opening two sentences, but make them even stronger. Reiterate how your passion and expertise helps people succeed and how your success has translated into success for your company. Making the last sentence or two impactful will help make your profile summary memorable.

Professional Resume Services understands the challenges of writing an effective LinkedIn profile summary. Our LinkedIn profile development services can help you develop the most impactful profile to aid in your networking and professional development efforts. To learn more about how to wow with your LinkedIn profile summary or about the many other services, feel free to contact us at any time.

There’s always a good time and a bad time to change jobs, but most of the time it isn’t dependent on the time of year. Your own personal situation should play a larger role in determining when the time is right to make a job change. With that being said, there are some advantages to making a job switch during the holidays, if you’re looking to do so. Many professional executive resume writers have their busiest weeks right now, as executives are looking to find a new employer before the end of the year. Here are some things to consider if you’re considering making a job change this holiday season.

Companies Are Definitely Hiring

Don’t put your job search on hold just because you think companies aren’t hiring. Companies today rarely stop hiring, and if they do, it’s not because of the holidays. Writing resumes that get you hired can be challenging if you haven’t had to craft yours much over the years, so you can always seek out a professional resume writer this time of year. You don’t want to miss out on an opportunity this holiday season, so don’t delay in sending in your resume and job application to companies who interest you.

A Change of Scenery Can Boost Morale

The holidays should be a joyous time of year for many reasons. If you’re not feeling the joy, it could be because of your job situation. Sometimes a change of scenery in the workplace is all you need to boost your morale. Spend a few days on LinkedIn profile writing so you have an up-to-date profile if a potential networking opportunity arises. Reaching out to other professionals and executives via LinkedIn can lead to potential job opportunities during the holiday season and beyond.

Don’t Miss Out On Great Opportunities

Any time you put a job search on the back burner, you’re potentially missing out on a great job opportunity. Continuing to write resumes that get you hired during the holiday season could give you a better chance to land a job than you would have otherwise. Many times the competition level will be lower during this time of year, since other potential candidates put their job searches on pause. Take advantage of this by staying active in your own job search.

Professional Resume Services consists of a team of professional executive resume writers experienced with helping executives like you land the job of their dreams. There’s never a bad time to update your resume, and there are more advantages than disadvantages to changing jobs during the holidays. Don’t hesitate to contact us if you’re thinking about changing jobs soon and need to brush up your resume.

Getting a new job offer is exciting, especially if it comes with a significant salary increase. However, many executives only look at the size of the paycheck and don’t look at other aspects, especially if a job relocation is required. Sometimes a fresh start is exactly what an executive needs at some point in their career, but picking up and moving your family is easier said than done. Your professional resume writing service may help you land a new job in another city or state, but consider these points before you pick up and move.

Consider The Cost of Living

Understanding the cost of living in your new city will help you determine whether the higher salary is worth it. Many candidates find the higher salary is equivalent to the higher cost of living, making the move essentially a wash. Of course, everyone has their own reasons for wanting to relocate, and money may not be the only factor. You may be able to check the LinkedIn profile of other professionals in your field who live in your potential new city. Don’t hesitate to message them directly to get more information and make a new contact.

Think About Your New Commute To Work

If you don’t like spending hours every day commuting to work, then you need to consider your options. Check on public transportation, parking, high traffic areas and more. Some cities are known for having bad traffic, so you don’t want to put yourself in a situation where you have to sit in traffic for hours, especially if you don’t have to with your current job. Again, this is where checking in on the LinkedIn profile of another professional can help you gain a better understanding of the area.

How Will Your Relocation Affect Your Family?

No matter how effective you are at writing a professional resume and ultimately landing a new job, you need to consider how the job relocation will affect your family. If you are single with nothing to lose, then this may not be an issue for you. However, dealing with the stresses of moving can be difficult for a family. Whether it’s your spouse’s job considerations, children’s education or other points, be sure to cover all aspects so your family is comfortable with the move as well.

Professional Resume Services is a professional resume writing service dedicated to helping executives land the jobs they desire. Relocating for a job is difficult on everyone, but many times the benefits outweigh the negatives. Be sure to contact us to learn more about writing a professional resume or for other tips about job relocation.

You may have written a well-crafted resume, but you can’t rely solely on it to get a new executive position. The importance of c-level personal branding today can’t be understated. The executives who take it seriously and work to improve theirs will always be ahead of the curve. There are certain online c-level personal branding skills that stand out among the rest, from an employer perspective. Here are a few of those skills to keep in mind and try to demonstrate as much as possible to entice a potential employer.

Demonstrate Your Skills By Writing

You’re likely very experienced in your industry, so employers need to know about it. The first place to start is your LinkedIn profile. You have the freedom to write as little or as much as you want on your profile, so take advantage of the space. However, just be careful not to overcrowd your page with a lot of text, since potential employers won’t spend much time reading it. It may be valuable to you to hire a LinkedIn profile writing service to get your initial page set up, then you can update it as needed.

Create and Update Your Own Website

Having your own website shows you have the drive and confidence to market yourself. Employers like this attribute, since they would expect those skills to translate well to their company. You must make sure you always keep your website updated to highlight your most recently acquired skills and experiences. Consider writing a blog on your website once or twice a week to keep fresh and relevant content on your page. And always include a link to your LinkedIn profile.

Be A Social Media Guru

Utilize social media to promote your skills and improve your c-level personal branding, but be careful not to go overboard. There are several social media platforms you could choose, so be sure you use the right one. LinkedIn is always the best choice for executives, but if you use Facebook and Twitter the right way, you may find value in those as well. Promoting the fresh content from your website through social media is a great way to be active on social media and improve your online brand.

Professional Resume Services not only helps executives write their resumes, but can also help with LinkedIn profile development. Building your online brand is critical in today’s business world, and we can help you get started. Feel free to contact us at any time when you’re ready to promote your online brand to entice potential employers.

It’s completely healthy and natural to take a step back and evaluate your current job situation occasionally. This is especially true if you used to be happy going to work every day, but now your attitude has changed for some reason. The knee-jerk reaction is to immediately start looking for another job, and possibly even resign from your current position abruptly when things aren’t going well. However, before you visit the best resume writing service to help brush up your resume prior to resigning, consider these three questions.

What Do I Not Like About My Current Job?

Sometimes things aren’t really as bad as they seem, but sometimes they are. Taking a step back and truly identifying why you aren’t happy can help you determine whether the issues are fixable. You may just need to talk to your boss about a particular issue that’s been bugging you for a while. And if it’s been a long time since you’ve received a raise or a promotion, consider bringing it up in a professional way. Don’t simply jump into updating your LinkedIn profile to declare your intentions to find a new job until you know exactly why you don’t like your current job anymore.

Is My Salary Comparable To Similar Executives?

The feeling of being underpaid is difficult. Sometimes you would feel better if you didn’t know what other executives with similar experience make. When your executive bio is similar to another executive’s, you naturally expect to be paid a similar salary. Get an idea of comparable salaries by looking at job boards and networking with others. If you truly are being underpaid, discuss the matter with your boss if you like everything about your job other than the salary. If you’re viewed as a valuable executive, you could get a significant raise to stay.

Am I On The Right Path To Achieve My Goals?

You should have both short-term and long-term goals as an executive. If you’ve been stuck with the same job responsibilities for a while, but have higher aspirations, then it may be time to look at a different company to give your executive bio a boost. However, some businesses move slower than other businesses, so if you’re getting valuable experience, you may consider sticking around to see where it takes you. Of course, as with any position, you have to be happy in order to do a good job and put yourself in a better position for advancement.

If you’ve answered all of these questions and still feel like you need to resign, Professional Resume Services is here to help you. We provide the best resume writing service, no matter what your current situation is and what your goals are. If you’re in need of any type of assistance in relation to your executive job search, feel free to contact us at any time.

Many executives forget a job isn’t theirs until they sign on the dotted line to become employed with the company. Receiving a job offer is great, but some mistakes could lead to the offer being withdrawn. You’ve worked so hard to get your executive resume bio in shape to get recognized, land an interview and ultimately get a job offer. Here are some of the common mistakes you need to avoid both before and after receiving a job offer.

Not Being Honest

Don’t tell your interviewer you have another job offer elsewhere if it isn’t true. Similarly, don’t lie about the salary at your current position or previous position. Employers have the right to look at this information for verification before they make a job offer. If you’re caught in a lie, they may question your entire executive resume bio and not give you an offer.

Not Keeping Your References Informed

Your references on your executive resume could be critical in getting you a job. However, any of the top resume writing services will tell you to always keep your references informed when you send in a resume. Employers often call those references, so you don’t want them to be surprised when it happens. You want your references to be prepared so they can discuss your past work most effectively.

Negotiating Too Much or Too Early

Negotiation is part of the interview process for executives. However, there’s a time and place for negotiating, and doing it too early or too often could make an employer uncomfortable enough where they won’t offer you the job. You are entitled to fair pay and benefits, but there has to be some give-and-take as well.

Social Media Blunders

Potential employers almost always look at social media profiles because it gives them insight as to who you are. Use a LinkedIn profile service to get your Linkedin profile cleaned up from a professional standpoint. Also be careful not to post any photos or commentary that could be offensive or otherwise hurt your chances of not looking and sounding professional. Social media is a valuable tool, but it can also be extremely costly when not used appropriately.

Professional Resume Services is one of the top resume writing services in the industry. Not only can we help you write an effective resume to boost your chances of landing an interview, but we also have valuable tips about various stages of your executive job search. Feel free to contact us at any time if you’re struggling with your job search.

LinkedIn can be an extremely valuable tool for executives. However, not knowing how to use it properly can also damage your reputation without you even knowing. LinkedIn isn’t difficult to use, but there are some unwritten rules about etiquette that many executives overlook. If you’re going to spend the time to write your executive profile on your LinkedIn page, you owe it to yourself to be familiar with these unwritten rules executives sometimes violate.

Personalize Your Connection Requests

When you connect with someone on LinkedIn, you could use the default message LinkedIn provides, or you could personalize it. Personalizing the request is valuable in many ways. You could state how you met the person, just in case it was at a networking event where they met dozens of other people. Or you could simply say you’re impressed with their profile and admire their work. Either way, a personalized request makes a much better impression.

Adjust Settings When Updating Your Profile

When you need to optimize your LinkedIn profile, you’re likely going to change a lot of different sections of it. What you may not know is all of your connections will see each and every change you make if you don’t update your settings accordingly. Go into the Privacy Controls of your profile and turn off update notifications to spare your connections from dozens of notifications. Turn it back on when you’re done updating it, so your connections will only see the important changes going forward.

Give Endorsements and Recommendations

The top resume writing services will tell you not to put too much emphasis on endorsements and recommendations through LinkedIn. However, giving and receiving the proper ones is important. Don’t ask for an endorsement from someone you didn’t work with directly. On the other hand, it’s not appropriate to give an endorsement or recommendation to someone you didn’t work with closely. These should be personalized and well thought out, so make them meaningful.

Connect With The Right People

If you’re actively searching for a job, connect with people who work in the same industry as you. With LinkedIn groups, you don’t even have to make a connection request until you get to know them as part of the group. It takes a little time to get to know someone through LinkedIn, but a single quality connection is much more valuable than a dozen connections from people you never met or have any association with at all.

Professional Resume Services is one of the top resume writing services for many reasons. We not only help with writing executive resumes, but we can also assist with cover letter writing, developing LinkedIn profiles and helping out with job searches in general. Feel free to contact us at any time to learn more about the written and unwritten rules of LinkedIn or anything else pertaining to your executive job search.

Working on your personal brand is more important now than ever before. Executives have typically considered their c-level personal branding as being associated with and representing the company they work for. However, the notion has shifted into marketing yourself as a person rather than as a part of a company.

When you work for a company, you still need to brand them as part of your job. The key is to also know when the right time is to work on yourself as well. Not doing so could hurt your long-term executive career prospects. Here are a few ways executive personal branding affects your executive career.

Establish Yourself as an Expert

When you focus on c-level personal branding, you can establish yourself as an expert in a particular industry, rather than for a specific company. Portraying yourself as the go-to executive for many different issues can be very valuable for your career. People need someone to rely on, and if you have the expertise, branding yourself as the person they can rely on can define you in that way.

Learn More About Yourself And Your Goals

Executive personal branding goes beyond writing an effective resume. It’s easy to portray yourself in a different light when you’re representing a company, even when you know it’s not the true you. How you brand yourself could give some insight into your own self, your value, worth and what you’re capable of.

Get Feedback From Peers to Improve Your Brand and Career

One of the best ways to improve c-level personal branding is to always seek feedback from colleagues and peers. You may believe you are taking all the right steps to market yourself appropriately, but you don’t know how you are perceived by others unless you ask someone you trust. Most executives won’t volunteer this information to you, so asking for feedback could open your eyes to some changes you need to make when representing yourself.

Link Your Online Brand With Your Personal Brand

You could be hurting yourself if the person you say you are online doesn’t match the person you are in real life. When you optimize your LinkedIn profile, don’t just write things to make yourself sound good. People will read your LinkedIn profile and have a general perception about you. That perception has to come close to matching in real life, so be sure the two are linked closely and accurately.

At Professional Resume Services, we always work with executives wanting to improve their personal brand. We understand the importance of personal branding when it comes to career advancement, job searching and other aspects. Feel free to contact us if you need any tips or advice on branding or any other aspect of your executive career.

When many people think about building a brand, they think about actual companies promoting their brand to drive business. However, executives today have to build their own personal brand as well. Building your brand online can take a significant amount of time and effort, and it won’t happen overnight. Your online brand is how people perceive you in real life, so it’s worth taking c-level personal branding seriously. Here are some of the best ways you can build your brand online.

Be Active on Social Media, But Not Too Active

Social media is great for building your executive brand, but it can also come crashing down in a hurry if you aren’t careful. You also want to limit the amount of platforms you use to just a few so you don’t spread yourself too thin. Having too many social media accounts to manage can become overwhelming very quick.

When it comes to your level of activity on social media, you always want to keep your brand in mind. Any time you think about posting something, consider whether it hurts or helps your brand. By considering this every time, you’ll manage your level of activity and only post relevant items reinforcing what you want to be known for.

Embrace LinkedIn

Having a strong executive LinkedIn profile is possibly the best way to build your brand online. One of the first places recruiters go to find executives is LinkedIn. If your LinkedIn profile needs some serious updates, you may consider looking into a service to help you. You definitely won’t be able to build your brand online the right way if you don’t use and embrace LinkedIn.

Use Strategic Keywords to Get Discovered

Keywords on your LinkedIn profile or other online platforms can help you get discovered. This also means you have to be extremely careful about what you post online. There is no separating personal matters from business matters online, so everything you say is tied to your overall brand.

Always Reinforce What You Want to be Known For

Every executive has unique qualities, including you. When you’ve determined what those qualities are, emphasize them on your LinkedIn profile, your resume and anywhere else. This reinforcement can help with your c-level personal branding and help you get recognized by the right people and companies.

Professional Resume Services thrives in helping people build their brand online. Whether it’s updating your executive LinkedIn profile, optimizing your resume or brainstorming new branding strategies, we are here to help. Feel free to contact us at any time for assistance on building and maintaining your brand online.

Professional Resume Services

Erin Kennedy, MCD, CMRW, CPRW owns Professional Resume Services, where she and her talented staff of writers specialize in professional & executive resumes. Erin is internationally recognized by her peers as one of the best of the best, she is a perennial award-nominated certified resume writer. Read more...