Haydn Shaughnessy

HAYDN SHAUGHNESSY

Haydn Shaughnessy is regularly described as “one of the most refreshing thinkers on innovation.” Haydn is one of the pioneers of platform thinking and how business platforms are disrupting the global economy. He help leaders understand the disruptive power of platforms and ecosystems in reshaping markets and enterprises.

In this in-depth article Haydn Shaughnessy discusses why traditional ROI decision making is becoming irrelevant and how options planning is a key element of competitiveness. In these uncertain times firms need to recognise and analyse their options thoroughly in order to be ready for inevitable change.

Too many notes, Mozart was once told. Too many ideas, we might say today. The culture of innovation is awash with idea generation and its sidekick, fail-fast fail cheap innovation. Worse, we need a culture of transformation not just innovation. Accenture recently reported that 81% of executives they interviewed see platforms as central to their strategy over the next three years.

In the new global environment innovation is tending towards Platform Disruption, and is more focused on waves of change than single technology disruptions. The competitive capability of different innovation cultures, rather than technology, therefore becomes the critical success factor. In this article, Haydn Shaughnessy examines product and service platforms as the new organisational form and suggests that modern enterprises need to take the leap to a new way of business.

Amy Radin became one of America's first Chief Innovation Officers when Citigroup appointed her to the role in 2005. She is currently Chief Innovation officer at E*Trade Financial, the leading online discount stock brokerage. Amy talks to Innovation Management about what it takes to be a head up on innovation in a major corporation.

Innovation, the act of creating novelty, has become omnipresent whereas what we really need to know is how to change enterprises, how to transform them, how to make them Elastic Enterprises, urges Haydn Shaughnessy in this provocative article.

Chris Thoen head of Procter and Gamble's Open Innovation business has been talking with IM about what it takes to achieve excellence in Open Innovation. This week Chris touches on staffing and the culture of Open Innovation.

StartUp America is President Obama's policy of choice to kick start jobs growth in the United States. StartUp America Partnership is a private sector initiative to help out. How closely related are they and what do they mean for innovation in America? We talked to Lesa Mitchell, VP Innovation at the Kauffman Foundation, one of the architects of the partnership.

Even companies that do not invest in design thinking do invest in designing their brand. In a new book, Brand Driven Innovation, Erik Roscam Abbing looks at how brand should be redesigned and how that helps the innovation process.

Procter and Gamble's Connect and Develop program signalled the transition of big business from a past based on internal R&D to a future based on connectivity and openness. Connect and Develop kick-started the open innovation movement. In a revealing interview Chris Thoen, who runs P&G's open innovation practice, tells Innovation Management about the future of P&G's Open Innovation strategy.

Chris Bangle is one of the most influential designers of the post-war era. He took over as Chief Designer at BMW in the early 1990s and transformed both the brand and the look of cars in general, drawing admiration, and envy, from competitors like Ford. Now running his own consultancy, Bangle talks to IM about innovation from a design perspective.

In the world of hyperinnovation innovation itself is changing. In place of a monolithic R&D based innovation culture we suddenly have a proliferation of innovation approaches and new pressures on enterprises to innovate. Haydn Shaughnessy and Nick Vitalari argue the innovation playbook needs to be rewritten, and relabelled.

Steven Klepper, the recipient of the 2011 Global Award for Entrepreneurship Research, has spent all of his professional career looking at how innovation and the fate of large firms are so closely intertwined. His conclusions on how large firms, start-ups and clusters interact should be required reading for innovation managers and strategists everywhere.

The rise of business platforms is changing the rules of competition almost unnoticed. Given a bad name from customer lock-in during the 1990's the new generation of cloud based platforms are revolutionising business.

The idea of the creative city or creative class took a back seat while the chatter among businesses and policy makers turned to innovation. Yet complexity economics tells us cities are where the bulk of innovation happens. Is it time to revisit ‘places’ as the focal point of innovation activity? A new report suggests yes but we have also to revisit what we understand by a creative city or region.

Eric Von Hippel has long been an advocate of user-led innovation but it is not always clear what user-led innovation really means. A newly released study on consumer innovation by Von Hippel reveals more than you might think. Haydn Shaughnessy delves deeper..