Laure Waridel was the president of Équiterre. Her collaborators are quick to say that Waridel's considerable charm and communication skills were instrumental in getting Equiterre off the ground and in the success of the fair trade. Waridel is no longer an employee of Equiterre, but continues as president of the organization's board of directors and as its most public representative. She remains with the non-profit organization today as a consultant.

In 2002, she was named by Maclean's Magazine as one of 25 Canadian personalities who are making a difference.

Waridel is a supporter of Québec solidaire Party. In 2012, she was made a member of the Order of Canada "for her contributions as a writer, commentator and social activist on environmental issues, notably as co-founder of Équiterre".[1]