Vauxhall joins Liverpool FC as Automotive Partner

The deal runs through to the end of the 2015-16 season, and kicks off at home to Arsenal on 8th February 2014. Vauxhall is the lead partner of the national teams and football associations of England, Northern Ireland, Scotland and Wales.

â€śVauxhall Motors has enjoyed great success over the past three seasons with our Home Nations football sponsorships,â€ť said Vauxhall Chairman & Managing Director, Duncan Aldred.

He added, â€śThis exciting new sponsorship will undoubtedly benefit from the experience we have gained in international football and we look forward to the prospect of a partnership with such an iconic club as Liverpool FC.â€ť

Liverpool FC Managing Director Ian Ayre said, â€śWe are delighted to welcome Vauxhall on board as a partner of Liverpool FC. They have highly credible football credentials and a reputation for engaging sponsorship activation.â€ť