AKB48's new song "Hajimari no Yuki" has been chosen as the theme song for the ski and snowboard equipment sale event "Fuyu Spo!!".

This song is sung by members Muto Tomu (AKB48 Team K), Tano Yuuka (AKB48 Team K), Takahashi Juri (AKB48 Team 4), and Oshima Ryoka (AKB48 Team B). You can listen to a portion of this song in the 15-second CM that has been uploaded onto YouTube below.