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Happinss Redirects Its B2B Approach with a Free App for Consumers

Happinss is a business-to-business brand in Mexico that provides meditation sessions for the corporate environment. The company is unique in its use of virtual reality technology, as well as biometric feedback that helps you "visualize and monitor your progress." Once dedicated to exclusively supporting the mental health of employees, the tech-powered company is pivoting in light of the COVID-19 health pandemic to serve a wider audience, as well as to increase its overall engagement rate.

The new mobile application is consumer-focused and open to anyone for free. Dubbed the 'Happinss Stay Home' app, the service helps users "deal with stress and anxiety during this crisis, while also promoting a healthier and stronger immune system through a MBSR mediation program."