WEST ORANGE, N.J. - eTradeWire -- Each year, October brings to mind crisp weather, pumpkin picking, Halloween costumes and hayrides. But for Fahoury Ink, this month is all about helping homeless pets.

For a decade, the company has celebrated October's designation as National Adopt a Shelter Pet month by donating 10% of its gross billings to the West Orange Animal Welfare League (WOAWL) — over $21,000 to date.

Now the company, which provides copywriting and content marketing services to companies across the U.S., is hoping to have its best October yet. Says founder Lisa Fahoury, "As October approaches each year, we can count on our incredible clients to keep us busy, knowing that they're supporting a meaningful cause."

WOAWL is an all-volunteer organization that helps find forever homes for stray and abandoned pets across Essex County. Volunteers work hard to help reduce the number of healthy animals that are needlessly euthanized each year

According to WOAWL President Sandy Rubin, Fahoury Ink's donation makes it easier for her organization to continue with their goal to make a difference. Says Rubin, "From vaccines to veterinary care, Fahoury Ink's donation goes a long way in helping our animals get 'adoption ready' so they can enjoy the lives they deserve."