Which got us thinking about the great mystique surrounding a secret project name—sometimes borrowed from Latin, sometimes a cheeky nod, but always conveying the gravitas of the situation. And more importantly, it reminded us of some of our favorites throughout history.

But so is the entirety of Sony’s 1984 audio/visual collection, like the Beta Hi-Fi video cassette player which, as advertised, “blows you away” with its better-than-movie-theater sound. You’ll be “engulfed in the power and action of movies like Raiders of the Lost Ark... the pulsating rhythms of Flashdance... the dramatic intensity of An Officer and a Gentleman... the spectacular rock video of David Bowie.”

It’s basically all the troubling elements of the Apple fanatic in one object, right down to the “One More Thing” backdrop, just in case you want to stage your own keynote speech for the iCar. It also comes with a pair of apples (one with a bit missing), for reasons we can’t begin to fathom—and even more troubling, it looks like it’s sold out.

It’s been a long glorious weekend—even longer and more glorious if you get Columbus Day off—but it’s safe to say you’ve been a little distracted from current events. So we’ve got another weekly report for you, with the latest in porn-less prisons, would-be billionaires and some uncomfortable news about prostate screenings.

Two and a Half Men was the most popular sitcom on television last year, averaging 13.1 million viewers. In the 1987-1988 season, The Cosby Show averaged 30 million viewers. In fact, 19 sitcoms that year had more viewers than Two and a Half Men, including Night Court (20.2M), Kate & Allie (15.9M), My Sister Sam (15.2M) and ALF (14.4M).

With thousands of cable and DirectTV channels to choose from, along with Netflix streaming and AppleTV and the ever-expanding World Wide Web, fewer people watch the same shows.

The Water is Cold: The gentlemen at World’s Best Ever just turned us onto our new favorite photoblog. [Wicked Wink]

Ladies and Gentlemen, the Future of Mobile Harping: Apple unveils the iPad’s killer app, a music program called the Air Harp. Just like that, the venerable harp industry gets turned on its head. [TechCrunch]

A Field Guide to the Menswear Blogger: The newly arrived Stylite takes a survey of the differing species of men’s style bloggers. Nice work, but they forgot “credenza-loving gentleman of leisure.” [Stylite]

Here’s Johnny: An ode to the increasingly missed Johnny Carson. The man could wear a suit. [Vanity Fair]

Clash of the Titans: Things are getting ugly (and surprisingly Shakespearean) between Apple and Google. [NYTimes]

We’re not much for the high-profile gadget hustle, which is why we’ve given the iPad circus a pretty wide berth this week. But we will say that, as men of style, we’re glad its’ not pocket-sized.

The past couple years have seen a flood of slightly-too-large plastic bricks arrive on the market, each indispensable enough to pose a serious threat the shape of the American pocket. In case you’ve forgotten, we’ll say it again: the less you have in your pants, the better they look. You’re running a risk with anything larger than a RAZR. (Remember those?) But that kind of logic doesn’t do very well against the draw of an iPhone.

Which is why we were happy to see this year’s gamechanger is too large to fit into anything other than a bag. Surely this time around, we could have a gadget that didn’t deform the world’s pant legs or violate any unspoken laws of decorum.