Perceptions of Genetically Modified and Organic Foods and Processes

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Abstract

Both organic production and the use of biotechnology have
increased dramatically over the past decade. This study contributes to existing work on consumer acceptance of these practices and the resulting products through the use of twin survey
instruments. Respondents indicated their level of agreement
with statements about genetically modified (GM) or organic processes and products in the construct areas of health, environment, ethics, and risk. Organic food was perceived as healthier
and safer. Organic practices were perceived to be more environmentally sound. Respondents expressed some level of concern
over the unknown effects genetic modification could have on the
environment and society as a whole. However, participants in
general felt the technology could be used effectively and valued
some of the associated benefits.