More sales success with professional Omni-Channel Lead Management!

We have tested new sales channels in Asia: Can printing presses be sold via a purely digital campaign?

The campaign was rolled out in Indonesia, Thailand, India, Malaysia, Singapore and the Philippines with market-specific offers for small and medium-format presses via eDialogue and social media.

The aim was to map the sales process online, attract many interested parties and then hand them over to the sales department as Marketing Qualified Lead.

This allows the sales department to concentrate purely on selling, making it faster and more efficient. And this is reflected positively in the sales figures and numerous opportunities in the Sales Funnel. Following the successful implementation of the campaign, this new lead management process is now being implemented. Test passed. Mission completed.

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