Regardless of what you think about Panda, it made site owners think more about content.

SEO has changed because what used to be about ranking is now about traffic. Local results have changed the game. Local results are now 35% of results and will be up to 70% in the next year. The rate of change within SEO has increased greatly.

SEO has become more complicated and one person can’t do it all anymore. If you can put the team together to do great in SEO, this is a great time for you.