Critic Jonni

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11 January
Critic Jonni
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A cute video for this very cute song! As you probably all already know Justin Bieber is still at number one on the UK singles charts with "Love Myself", as well as at number two and three with "Sorry" and "What Do You Mean?" respectively. So that leaves the top ten, once again, open for my review for Chart Mondays. I have practically reviewed every music video to every song in the top 10, apart from this one, which has just scraped in at number 10 this week. 99 Souls have remixed two classics to make this club banger and have paired it with a right to be different music video.

99 Souls are a duo, as of now, their names are unknown. As far as I can tell, they were originally called Le Projet Secret. They released this on Soundcloud as a promotional song to get their name out there. But the track blew up and therefore this was served as their debut single. The song is a mashup of Destiny's Child's song "Girl" and Brandy and Monica's "The Boy Is Mine". It was first taken down from Soundcloud due to copyright violations. It then reappeared nearly a year later, after Beyoncé approved the use of the Destiny's Child song, as well as Brandy recording re-recorded vocals for the track as Monica felt that the track belonged in the past and therefore turned down the offer. For those of you who don't know. Destiny's Child consisted of Beyoncé Knowles, Kelly Rowland and Michelle Williams at the time "Girl" was released, back in 2004. It hit number six on the UK chart. As for Brandy, real name Brandy Norwood, she hit number two in the UK in a collaboration with Monica, real name Monica Brown, with "The Boy Is Mine" back in 1998, just missing out on the top spot, which was claimed by B*Witched with "C'est La Vie". The song has a tonne of writers, due to it being a mashup, these are Rodney Jerkins, Fred Jerkins III, Japhe Tejeda, Beyoncé Knowles, Angela Beyince, Patrick Douthit, LaShawn Daniels, Edward Robinson, Kelendria Rowland, Tenitra Williams, Brandy Norwood and Donald Davis.

This was directed by Såndl. It's totally inspirational, and slightly relates to the lyrics in a totally new concept.

Everyone is walking backwards, which is apparently the right way to walk in this world. And so this guy generally strolls through his life without a care in the world, but he is different, and hell does he know it, because he actually walks forwards, which is the wrong way.

People pick on him, stare at him, get annoyed at him. He feels like there's something wrong so he goes and seeks help. I love the whole way in which he is walking, it's as if there's something wrong with it, it's like he is stumbling more than anything, yet everyone is walking backwards perfectly fine, they all have a flow in their walk, and he has a jolt.

After seeing an advertisement, where Dr. Michael announces he can help him, he checks into this medical centre, aptly named The Private Clinic. He meets a girl who walks out of a wheelchair and walks forwards. They are paired together to try and learn how to walk backwards, but they never manage to do it, and give up, eventually deciding that they were meant to walk forwards, they were meant to be that way, and nothing can stop them.

Such an amazing storyline, so inspirational since people can easily relate. Everything that happens in this video people can relate to... Being picked on, being looked down upon, being rejected, it is all in there. This is one powerful music video, and it's suggestive of race, gender, sexuality, people with physical and mental disorders, as well as many other differences people have. This video shows that that does not make you less human, just different. It isn't wrong to be who you are.

The boy is played by Stéphane Bak and the girl is played by Leslie Medina. They make a pretty good couple. I love some of the cute scenes, who does not enjoy the blowing bubble scene? I could watch that scene on repeat all day. I love the idea of swimming backwards too, although I am not too keen on the idea of using hair clippers to gain hair. Some things in the video just doesn't work out in my head.

Overall a brilliant video for an extremely catchy song. I can so see this climbing higher in the chart as it will definitely receive more radio play. The song is currently stuck in my head, no surprises there. The video relates well, and is such an inspiration, even if the subliminal message may not be clear to kids, I still feel that this being shown often, would help others to understand that there is nothing wrong with being different.

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Formed in 2012, this blog started off as a music video review blog, but has turned into so much more.

Created by Jonathan Currinn, promoting himself in any way possible. Currently writing for The Coffee Lounge, Outlet Magazine and CelebMix, he is taking every opportunity as it comes, and is prepared to turn this into his career.