Editing Alert

swipely and social

After attracting attention last summer for social commerce initiatives with Foursquare and Facebook, last week American Express announced a new coupons hook-up with Twitter. Amex has the potential to be a… Read more »

Last week, a handful of local e-commerce and interactive marketing announcements from Groupon, eBay, and others hinted at future accelerators for the already-hot social commerce space. For social commerce to really… Read more »

Social media now produces massive amounts of data that companies want to harness because it will help them make decisions on product development and marketing, and aid in customer service ventures… Read more »

Social commerce involves businesses using online collaborative tools — social networks, real-time feeds and user-generated contributions, for example — in order to sell products and services to consumers. Read more »