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Over the past several decades, a number of children and media policies have been adopted requiring educational programming, restricting advertising practices, and protecting children from violent depictions. All of these topic areas have been informed by evidence provided from Dr. Kunkel's research program. This presentation surveys these accomplishments and distills lessons for the effective use of communication research to influence public policy.

Dale Kunkel earned his Ph.D. from the Annenberg School of Communication at the University of Southern California, with a minor in Child Development. He served as a Congressional Science Fellow in 1984-85, and then held faculty positions at Indiana University and the University of California, Santa Barbara before moving to the University of Arizona in 2004. His studies examine children and media content and effects issues in such areas as media violence and sex, advertising to children, and educational programming. He has received more than $5 million in research funding from such organizations as the National Cable Television Association, the National Institute of Child Health and Human Development, the Kaiser Family Foundation, and the Robert Wood Johnson Foundation. He has delivered invited testimony at hearings before the U.S. Senate, House of Representatives, Federal Communications Commission and Federal Trade Commission on roughly two dozen occasions over the past 25 years.