BK whips up Indy promo

Thu, 2008-05-15 05:30

MIAMI Burger King said it is counting on the "cross-generational appeal" of the Indiana Jones series in a tie-in with the latest movie that includes a new Whopper, contests and Kids Meal toys. The Indy Double Whopper features two quarter-pound beef patties topped with two slices of pepperjack cheese, four slices of bacon, spicy Cajun mayo, tomatoes, lettuce and onions on a toasted bun. The sandwich, available for a limited time, is priced at $4.29.Burger King also developed a ...

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