“As part of a larger branding project, I handmade a burlap coffee bag, carryout box and sugar packets for a very posh café that I named KOPI. The imaginary café imports coffee beans from Indonesia known as Kopi Luwak. The word Kopi is Indonesian for coffee and Luwak is the local name of the Asian Palm Civet, the animal responsible for this very naturally produced coffee.

A pound of Kopi Luwak can cost as much as $600, making it the most expensive coffee in the world. The branding elements borrow from Indonesian architecture, while the overarching aesthetic was “otherworld.” KOPI operates as a “pop-up” café, moving from city to city and distributing from unadvertised locations. In keeping with the secrecy of the brand, the logo doesn’t appear anywhere on the packaging. However other brand elements such as color, typeface and the holding shape of the logo are utilized. When these elements are introduced into public they would indicate to the informed consumer that KOPI is nearby, if only temporarily.”

Lovely Package’s home town of Vancouver, BC is currently hosting the 2010 Winter Olympics, and following in tradition Coca-Cola has come out with limited edition cans to commemorate the games. We’re unsure who is behind the design of these but it looks like it could be the work of Turner Duckworth. If you know who it is please let us know.

“Brief is to design the packaging for a new line of organic loose teas (not a live project, tea company is Ringtons tea). Things to consider were: to have packaging eco friendly, to communicate the feel of it being exclusive, limited loose tea; try to appeal to young professionals. Solution is incorporating die-cut technique, which brings both: exclusiveness and it is saving on ink, while paper used for the outer layer is made of recycling materials.”

“Complete overhaul of the inventory of JJ Bean’s printed materials and corporate story. Work included crafting a series of custom illustrations depicting their East Vancouver roots, as well as all point of communications between customers and JJ Bean.”

“I will not spend the money for myself. I will rather spend it in special business on a no-profit-no-loss policy.” – Muhammad Yunus

The quote from Professor Dr. Muhammad Yunus, a Nobel Prize laureate and the developer of the term “social business”, summarizes well the process which guided the concept behind Salve (“Save” in Portuguese), a product conceived and branded by À La Carte Design and developed in joint with Acqua Incorp.

“The recent surge of enhanced water products has attracted much of the health conscious population of today. My re-designed packaging system repositions Pure American’s vitamin water under the new alias, V+M, a vitamin-enhanced mineral water that helps emphasize the health benefit of each of the flavors, conducive to overall well-being. A specific vitamin is highlighted on each bottle, as represented through the suitable animal icon.”