CNDM

Designs On— Packaging

By Jeremy Innes-Hopkins and Nils-Johan Eriksson

Playing on the salacious idea of undressing or ‘unzipping’ for recreational fun, CNDM lets men abandon the clunky geometry of grocery store condoms in favor of a sleeker, sexier love glove. CNDM’s discreet branding, and pocket-friendly form, generates a potent mixture of curiosity and excitement for everyone involved—including the cashier.