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Some of the biggest action every Super Bowl happens when the play on the field takes a break.

That’s when the commercials take over.

Companies spend fortunes to air their messages during the most-watched sporting event of the year. For this year’s 50th anniversary milestone game, a 30-second spot will cost $5 million.

With so much money on the line, you’d think every ad would be a winner. Some are—but just like in the game itself, some aren’t. Here are Parade’s picks for five of the best and worst commercials from past Super Bowls.

THE BEST:

1984: Apple

The commercial aired only once, during Super Bowl XVII, but it struck a chord with viewers. Without even showing an Apple product, the parody of George Orwell’s Nineteen Eighty Four changed advertising and, ultimately, computing.

1979: Coca-Cola

Coca-Cola is a perennial favorite for its iconic ad campaigns for all seasons. One of the brand’s most memorable spots features former Pittsburgh Steelers tackle “Mean” Joe Greene. The spot, which debuted during Super Bowl XIII, is often listed as the greatest ad of all time.

1995: Budweiser

No best-commercial list is complete without Budweiser. Could those adorable croaking frogs really be over 20 years old? Try watching this without saying “Bud! Weis! Er!” We dare you!

2014: Budweiser

It just wouldn’t be the Super Bowl without Budweiser’s iconic Clydesdales. And this touching video is the ultimate tribute to best friends.

2010: Snickers

Betty White in a Super Bowl commercial? Yes, please!

THE WORST:

Various: GoDaddy

It’s impossible to pick just one terrible GoDaddy ad. Between the scantily clad women advertising nothing to a pulled puppy-mill ad, the Internet domain registrar has had more misses than hits.

2007: GM

GM missed the mark with this depressed, suicidal robot.

2011: Groupon

Timothy Hutton talking about Tibet was a good start, but Groupon quickly delved into stereotypes and insulting pitches for the daily deal delivering website.

Various: SoBe

Do you remember the SoBe ads featuring humanized lizards? Neither does anyone else.

2008: SalesGenie

SalesGenie walked the same line as Groupon with their Tibet commercial (earlier on this list), using wildly stereotypical accents and managing to insult with a cartoon.

Did your favorite or least favorite make the list? Tell us in the comments below!