Apple Store

Apple operates both Apple Retail Stores and Apple Online Stores, currently under the purview of senior vice president Angela Ahrendts. Both retail and online are focused on providing the best possible experience for purchasing iPhone, iPad, Mac, and related accessories. Apple Retail Stores are home to specialists who give courses on how to get more out of your Apple products, and Genius Bars which fix those products should anything ever go wrong. While skeptics doubted they'd succeed, Apple Stores have gone on to become among the most profitable retail spaces in the world and earn over $6,000 per square foot, which is twice the value of any other U.S. based retailer, even Tiffany's which earns close to $3,000 per square foot on average.

Current Apple product owners can go to Apple's website and easily schedule a Genius Bar appointment at any Apple Store that is close to them. When you show up for your appointment a dedicated Genius Bar technician will troubleshoot your device onsite and provide you with repair or replacement options on the spot. All Genius Bar employees are Mac certified and typically work on Mac computers in-store. Very few in-store repairs are done when it comes to iPhones, iPads, and iPods. These devices are typically replaced or sent out, but in recent years Apple has worked on expanding what repair options they can offer iPhone owners on location.

Most Apple Stores have a very industrial and modern feel to them. Many have all glass facades that are adorned in colorful banners and ads for Apple's latest and greatest products. The main floor of each Apple Store is dominated by working models of Apple's current product line. Apple Store employees are trained to help in specific areas and even offer One-to-One services for those new to Mac or iOS. Some larger stores even offer group workshops and presentations led by Apple Store employees.

When it comes to planning a new Apple Store, there have been many occasions where Apple repurposes existing buildings and structures in order to add to the uniqueness of the space as well as preserve buildings that may be historical landmarks. Apple has renovated old subway stations and repurposed them as Apple Store locations and even turned old historical buildings in Europe into one of a kind retail shopping spaces that people travel the world over to visit. Year over year Apple has ranked highest is customer satisfaction and the unique retail experience Apple provides no doubt plays a huge part.

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Apple Retail often puts up clever, imaginative displays to show off their products, and this "animagic" iPad display is one of the cleverest and most imaginative yet. It features five iPad Air 2 tablets, each with a distinctively colored Smart Cover — blue, green, pink, red, and yellow — that...

April will mark the one year anniversary of Apple's SVP of Retail and Online, Angela Ahrendts, joining the company, and it sounds like the training wheels are off and the retail veteran is ready to start making her mark on the company. Amidst new stores launched and announced, and ongoing rumors...

Reports indicate that Radio Shack, that venerable retail electronics store chain, will soon file for bankruptcy protection. Amazon and Sprint are reportedly interested in acquiring some of the retail locations for their own purposes. It's a sad footnote to a company that holds a dear place in my...

All Apple Store

A new report claims that Apple will let people who come into its retail stores try out a number of its in-ear headphones before they made a purchase decision.
According to 9to5Mac
Beginning this week, when a customer is interested in purchasing in-ear headphones, an Apple Store employee will...

Apple Retail is reportedly in the process of overhauling its Genius Bar experience. In a bid to better serve customers, starting from the week of March 9, a new initiative dubbed "Concierge" will be rolled out to replace walk-in appointments. The program involves Apple Store employees using an...

Apple's retail stores have always been attractive places, but their newest store in at the West Lake shopping center in Hangzhou, China, is more than attractive: it's gorgeous. Nearly nine years after the opening of the iconic Fifth Avenue cube, the West Lake Store continues Apple's traditions of...

There's never been a better time to switch to iPhone. Whether you're tempted for yourself or looking to help the Android user in your life, the all-new, all-better iPhone 6 and iPhone-6-plus make the move more compelling than ever — especially when you add the value of Apple Stores and AppleCare...

April will mark the one year anniversary of Apple's SVP of Retail and Online, Angela Ahrendts, joining the company, and it sounds like the training wheels are off and the retail veteran is ready to start making her mark on the company. Amidst new stores launched and announced, and ongoing rumors...

Reports indicate that Radio Shack, that venerable retail electronics store chain, will soon file for bankruptcy protection. Amazon and Sprint are reportedly interested in acquiring some of the retail locations for their own purposes. It's a sad footnote to a company that holds a dear place in my...

Like many in our industry, I'm deeply saddened to see yet another fantastic Mac blog crumple as a result of big business decisions, putting several wonderful Mac writers out of work. This also, unfortunately, seems to have resurrected the always-fun topic: "There's no market for niche blogs...

Apple is reportedly constructing its first retail store in the New York City borough of Queens, with plans to open the store sometime later in 2015. The location is reportedly at the Queens Center Mall and will be the largest such mall-based Apple Store in New York.
A few months ago, rumors...

The gold version of the upcoming Apple Watch could be stored in safes installed inside Apple Retail Store. 9to5Mac:
The safes will likely be used to carry both to-be-sold inventory as well as to store demo units from the show floor overnight. The custom-designed safes will be outfitted with...

After collaborating with artist Wang Dongling to create a mural for its Hangzhou, China store opening last week, Apple has prepared another for its Chongqing store which will open on January 31.
Apple says that this new mural is a collaboration between international artists and photographer...