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PRODUCT STORY

The PUMA x XO collab comes courtesy of Canadian hip hop extraordinaire (and creator of the best earworms) The Weeknd and reimagines '90s streetwear in a 21st-century context. The precision tailoring on this men’s tee makes the most of modern technique, infusing the piece with a relaxed fit and a flattering, slightly elongated drape. A PUMA Archive-inspired and PUMA x XO graphic is emblazoned across the front, and the cotton base ensures a lightweight, comfortable ride for hours, days, even a whole, ahem, weekend, if you so choose.

DETAILS

Relaxed fit

Crew neck

PUMA Archive-inspired graphic at front

PUMA x XO branding at front

100% Cotton

Care Instructions

COOL IRON

DO NOT BLEACH

DO NOT DRY CLEAN

DO NOT TUMBLE DRY

MACHINE WASH IN COOL WATER - PERMANENT PRESS CYCLE

LINE DRY

Do not iron print

Use detergent for colours

Wash and iron inside out

Wash with similar colours

The Weeknd’s third collection with PUMA has arrived. The latest from PUMA x XO takes inspiration from ‘90s streetwear, with bold colorblocking and retro graphics.

In this homage to archive, track suits and bombers pulled straight from the ’94 PUMA archives are reimagined with sleeker profiles, premium materials, and dedicated XO branding – creating a collection steeped in nostalgia but made for today.