Whitepaper – A Practical Guide To GDPR

Whitepapers

January 2018 – A Practical Guide To GDPR

In this whitepaper we highlight the key risks of GDPR for publishers, data providers, agencies and ad tech companies who work on behalf of an advertiser. Across each of those entities we have provided a checklist that will enable an advertiser to collaborate closer with their partners and minimise business’ liability when GDPR regulation comes into force.

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About The Programmatic Advisory

The Programmatic Advisory are a group of expertise consultants with one goal – to transform marketing via the application of data and technology.