HTC One will reportedly be M7's name when it goes official

It appears that the M7 name which HTC's chairman Peter Chou shouted last week might only be an internal moniker. A fresh report has emerged from Twitter's highly accurate tipster @evleaks, pointing that the upcoming Taiwanese flagship will simply be named HTC One when it goes official in less...

M7 is catchy, why would they name it HTC one. I thought they leave the one series and moved to another level. And the desire series, I hope they stop it. Desire series were good but I dint make a success in the market. I hope they leave it too so not to give people another bad impression.