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You Tube launched its live video service in 2010, followed by Facebook and Twitter in 2015 and Instagram in 2016.The big social networks have put their money on live video but anyone working in the adult cam industry could have told you: It's been a safe bet for years.Ringley wasn't the first subject of an experiment in webcamming.

Ten years ago, Cox, who worked in live music video production, was hired to build out a network of studios in Colombia.Despite its success, Ringley took Jennicam offline in 2003, following a sex scandal in which she hooked up with a fellow lifecaster's boyfriend on camera.The following year Facebook was born and over the next decade, live streaming video would become a cornerstone of mainstream social media.Harli Lotts (not her real name) knows her audience better than just about anyone I've ever met in online media.In just two years, the bubbly blonde from El Paso, Texas, has gone from manager of a rent-to-own store to rising internet starlet by making personal connections with a loyal online audience.