Shares of Rubicon Project Fall to a New 52-Week Low

Rubicon Project (NYSE:RUBI) traded today at a new 52-week low of $3.78. Approximately 100,000 shares have changed hands today, as compared to an average 30-day volume of 701,000 shares.

Potential upside of 61.9% exists for Rubicon Project, based on a current level of $3.84 and analysts' average consensus price target of $6.22. The stock should find initial resistance at its 200-day moving average (MA) of $15.80 and further resistance at its 50-day MA of $18.13.

Over the past year, Rubicon Projecthas traded in a range of $3.78 to $14.60 and are now at $3.84. The 200-day and 50-day moving averages have moved 0.14% higher and 1.36% higher over the past week, respectively.

SmarTrend recommended that its subscribers protect gains by selling shares of Rubicon Project on March 15th, 2017 by issuing a Downtrend alert when the shares were trading at $6.37. Since that call, shares of Rubicon Project have fallen 39.8%. We are now looking for when a new Uptrend will commence and will alert SmarTrend subscribers in real time.