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What is set to be the next big viral video of this Autumn has been circulating round the web and has accumulated over 32 million views as I write.

The video, created by 2 Norwegian chat show hosts – known as tvnorge on YouTube, was originally meant to help promote their show. The duo did not anticipate the video to reach the viral fame it has so far.

Based on the unusual topic of what sound a fox makes, the pair have created this bizarre song and video to accompany it.

Check out the video below.

You know you have created a hit viral video when others are talking about it and even reacting it.

Check out the Ohio University Marching band playing the tune during half time and chucking in a few dance moves too. The video was only posted on the 14th September but already has over 700,000 views as I write.

I believe this video won’t reach the heights of Gangnam Style – but what will – but I do see it being one of the more memorable videos of 2013.