This IDC study presents the five-year forecast update for smartwatches shipments in the United States."The U.S. smartwatch market marches on," says Ramon T. Llamas, research director for IDC's Wearables team. "Apple continues to lead the market, and in a way, it also sets the tone for what a smartwatch should be. Meanwhile, proprietary operating systems from companies like Fitbit and Garmin succeed with a tight focus on health and fitness. Google's WearOS will retreat slightly in 2018 before rebounding in 2019, while Samsung's Tizen will remain flat throughout our forecast period. Collectively, these give users an abundance of choices and use cases, which will only improve."

Please Note: Extended description available upon request.

IDC Market Forecast Figure

Executive Summary

Advice for Technology Suppliers

Market Forecast

Smartwatch Forecast by Operating System

Smartwatch Forecast by Cellular Connectivity

Smartwatch Forecast by Segment

Market Context

Drivers and Inhibitors

Drivers

Iteration Beyond First-Generation Devices

Entrance of More Vendors and Devices

Proliferation of Cellular Connectivity

Inhibitors

Lukewarm Reception Within the Mass Market

Exodus of Smartwatch Vendors

Significant Market Developments

Changes from Prior Forecast

Market Definition

Methodology

Primary Data Sources

Secondary Sources

IDC's Worldwide Quarterly Wearable Device Tracker

Related Research

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