Using and Sharing Results

Sharing evaluation findings is a strategy for communicating the value of the rural health promotion or disease
prevention program, marketing the program to other groups and individuals, securing more funding, and
influencing policy decisions. Consider the following when developing a plan for sharing evaluation results:

Coordinate with stakeholders: Ensure evaluation findings meet the
needs of stakeholders by involving them in the review and discussion of results.

Create a communications plan: Identify techniques for conveying results such as short
videos, newsletters,
audio segments, websites, or presentations to community partners or other groups.

Consider the audience: Ensure the evaluation results are clear, concise, and appropriately
formatted for different audiences.

Describe important features of the program and evaluation: Share contextual information for
the evaluation, including background and purpose, methods, findings, conclusions, recommendations, and
lessons learned.

Media
Access Guide: A Resource for Community Health Promotion
Document
Presents strategies and tools that communities can implement to develop successful relationships with the media
in order to communicate health topics to broader audiences.Organization(s): Centers for Disease Control and Prevention
Date: 2008

The Rural Health Information Hub is supported by the Health Resources
and Services Administration (HRSA) of the U.S. Department of Health and Human Services (HHS)
under Grant Number U56RH05539 (Rural Assistance Center for Federal Office of Rural Health
Policy Cooperative Agreement). Any information, content, or conclusions on this website are
those of the authors and should not be construed as the official position or policy of, nor
should any endorsements be inferred by HRSA, HHS or the U.S. Government.