The American Institute for Cancer Research was founded over 30 years ago on a simple but radical idea: everyday choices can reduce our risk of getting cancer. We were the first organization to focus research on the link between diet and cancer, and translated the research results into practical information for the public. Today, AICR continues to fund innovative research and produce guidelines that everyone can use to prevent nearly 50% of most cancers. Your donation of a car, truck or boat will move us closer to a day when all preventable cancers are prevented.