Free Intro to UX Design Workshop

September 14, 2016 @ 6:30 pm - 9:30 pm

Curious about UX Design? Join us Wednesday September 14th for our Intro to UX Design Workshop!
Today, UX is playing an increasingly important role as a market differentiator for emerging companies. To be a competitive player in the market, companies need to focus on creating a lasting experience around their product.
If you build something awesome, more people will want to use it and keep using it. It’s what allows Apple to charge a premium and sell millions of iPhones, iPads and Macbooks on launch day. It’s what allowed companies like Uber, AirBnB and Tesla to disrupt the century old taxi, hospitality and automotive industries. They completely altered the User Experience.
Our workshop will teach important elements of UX Design. With the guidance of UX expert Jacqueline Stetson (see bio below), attendees will:
• Explore UX research tools
• Get an introduction to UX Design
• Create buyer personas
• Build concept wires on Pop.
Please bring your fully charged laptop with a downloaded version of Pop.
Meet our instructor Jacqueline Stetson:
Jacqueline is the CEO and Founder of UX Gofer and User Experience Research and Design Consulting (UXRD). She has been doing user experience research and design since 1999. Her areas of expertise are user research, product design, and CX strategy.
Jacqueline currently spends her time building out UX Gofer, a new UX tool that makes user experience research easier and faster. She also teaches UX and entrepreneur topics at universities, incubators, bootcamps, and conferences.
Jacqueline has worked across industry verticals and technology platforms since 1999. Projects include companies from 1 person startups through to industry leaders like Microsoft, Staples, Fidelity Investments, the Federal Reserve Bank, JP Morgan Chase, Novartis Pharmaceuticals, Reebok, Zumba Fitness, Adidas, MindBody Online, and others.
You must RSVP to reserve your spot. Questions? E-mail our Community Manager at marisa@ironhack.com