The ONE Razor Commercial With Rick Harrison From Pawn Stars

TV Ad:

Description:

The One Razor is a classic style reusable singled blade razor, just like dad and grandpa used.

Partial transcript:

Hi, I’m Rick Harrison and this is my pawnshop and after 25 years in business there’s one thing I’ve learned. You never know what’s going to walk through that door. Like this old fashioned safety razor. For almost 100 years the single blade was the best way to shave. Soldiers, presidents, even my pops used one. So why in the heck did the big razor companies start adding more and more blades? So they could start charging more and more money. Trust me, you only need one blade. That’s why I use the new MicroTouch One. It’s the modern version of this timeless classic.

Even professional barbers today still only use one blade to give their clients a perfect shave. Same as my Micro Touch One. One blade gives me one perfectly smooth and comfortable shave every time. And unlike those multi-blade razors that are tough to clean so gunk can build up and make them less effective, the Micro Touch One opens up with a simple twist. So you can easily rinse your blade and preserve the closeness of every shave. Which means your blades will last longer and it feels like a precision crafted machine right in the palm of your hand.

With the new Micro Touch One I save money, and you know I like that plus I get a perfectly smooth shave on my face and my beautiful bald head. Trust me, you are going to love this razor.

So why keep shelling out big bucks for multi blade razors that don’t really last when now you save money and get the best shave of your life with the Micro Touch One for only $19.99. It comes complete with 12 blades and a deluxe travel case. But as part of this limited TV introduction you’ll get 12 more blades free! That’s 24 blades, enough for a full year of smooth shaving.

Yes, you get it all and your satisfaction is guaranteed. So call or go online now.

Some of the things that Rick Harrison said and what they really mean:

What Rick Harrison said:For almost 100 years the single blade was the best way to shave. Soldiers, presidents, even my pops used one

What some people might think that means: Single blade razors are the best thing to shave with

What he really said: Rick Harrison did not say that single edge blades are better than today’s cartridge razors, he said “for almost 100 years, the single blade was the best way to shave.” Some people would point out that for 1000 years, horses were the best way to travel but this does not mean that horses are a better method of travel than a modern automobile.

What the commercial said:So why in the heck did the big razor companies start adding more and more blades? So they could start charging more and more money.

What some people might think that means: Single blade razors are cheaper to use than cartridge blades

What it means: The Micro Touch One Razor commercial gives us no data to support this claim however a study done by Shaving101.com shows that single blade razors may not always be cheaper to use than a single or double edged blade such as the One Razor

What the Television commercial said:unlike those multi-blade razors that are tough to clean so gunk can build up and make them less effective, the MicroTouch One opens up with a simple twist. So you can easily rinse your blade and preserve the closeness of every shave. Which means your blades will last longer

What some people might think that means: The Micro Touch One razor will last longer than a cartridge or multi-blade razor

Is it true?:No data is given to support the claim that multi-blade razors are tough to clean leading to them being less effective, likewise no data is given to support the claim that the One Razor blades will last longer as Rick Harrison says. However when we asked multiple men about how difficult their multi-bladed razors are to clean, they all responded with a variation of “just run it under the water for a few seconds and it always cleans just fine”. Some people may consider this statement to be misleading or deceptive.

What Rick Harrison said:With the new Micro Touch One I save money, and you know I like that

What some people might think that means: Using the Micro Touch One razor is cheaper than any multi-blade razor

Is it true?:Based on the study done by Shaving101.com, this may not necessarily be true, however depending on what multi-blade razors the Touch One is compared to, it could be true.

What the commercial said:But as part of this limited TV introduction you’ll get 12 more blades free

What some people might think that means: I can get 12 more blades for free; I do not have to pay more money

Is it true?:When Rick Harrison tells us that we can get 12 more blades for free, there is no fine print about restrictions that we usually see. It is not until the end of the commercial when we see that in order to get your free extra razors, you must pay an additional shipping and handling fee, however the cost for these fees are not shown anywhere. It is not until you visit the onerazor.com website and scroll to the bottom and read the order details that we can see that these “12 more free” blades will cost you $4.99. Many people might consider the use of the word “free” in this way as very deceptive.

Summary:

In this commercial for the One Razor Rick Harrison makes several claims that are not backed up with any data to support them. The commercial also offers a “free” bonus which in reality is not free at all.

Were you fooled by Rick Harrison in this television commercial? Leave a comment below!

45 comments

Moose / September 13, 2013

I been using a single blade razor for many, many years. Yes, it give a great shave and it’s true, the cost for blades will save people a ton of money. But, you can find and buy single blade razor a heck of a lot cheaper than OneRazor. Go on eBay, i bought my last one for 4.99.

I was taken for that Gillette multi blade ride for a while. I was never happy with the price and how little shaves I got for over $2.50 per blade! Then I woke up and went back to the blade I started shaving with, a single double edge blade, for $.25 per blade and many more great shaves. Think about it, how many blades does one need for a shave?

There is a reason this type of razor is no longer prevalent. It’s difficult to use and doesn’t cut as close as the modern razors. Double shipped/charged me and did not refund shipping on either order. What did I expect when a pawn shop owner sponsored it!

The Micro Touch One is capitalizing on the growth of the traditional shaving movement. Guys are getting fed up with ever rising prices for the latest, patented X-bladed franken razors, while getting no better performance, or worse performance. Because of the ever rising prices, guys try to extend the life of the cartridges way beyond their optimal lifetimes, and end up shaving half the time with half-dull blades. And, those tightly packed multi-blades are harder to clean, and many end up becoming sources of infection. So, guys are getting fed up, mad as hell and not gonna take it any more, and are checking out double edge, single-blade razors (and even straight edge razors) and traditional, natural shaving soaps and creams (not Monsanto franken-goo), and are whipping up their own lather with natural hair shaving brushes, and getting better shaves, healthier skin and saving money. The Micro Touch One is a pretty close reproduction of a classic Gillette Super Speed razor, which was the most popular razor in the world for while. The only qualm I have with this offer is that you can get virtually identical razors for about $5 on eBay. Educate yourself.

No one to this point has even mentioned the fact that these razors should be stamped with a DANGER label. Do you think Rick and his crew are looking out for the safety of thier customers. If you do; then you deserve a product like Micro Touch one. The cardboard box it gets delivered in should include bandaids in it.

Rick’s entertaining but he’s an ad man like the rest. The reason those safety razors were replaced is because they can seriously cut you and they’re high maintenance. We live in a throw-away society. Shave, rinse, put on the counter, leave the bathroom. Ever drop one of those safety razors in the sink? They’re heavy suckers! Plastic rules.

Another thing they don’t tell you until after you order is the phone call your going to get telling you all the things they added to your order that you now have to go and shut off I. Two weeks so it doesn’t become a revolving monthly charge. All shit you didn’t ask for, were not in the ad, and you didn’t want.

BS COMMERCIAL ! …shave as fast as you can as you would with a razor with 5 blades and this razor is going to tear up your face into a bleeding mess ! when im in a hurry i can rely on my razor with 5 blades..it doesnt take the time this razor takes or the famous straight edge razor rick talks about .and i look and feel fine says the girls in the office….i dont have the extra time it takes to shave with razor with 1 blade…obviously the commercial doesnt mention this…youre going to have to shave alot slower with this razor or else youre going to get cut up !

I have been shaving with a double edge razor for 2 years and am quite happy with it. Rick’s claims are quite true, the multi blade cartridges are a racket and money maker for the manufacturers. Traditional wet shaving with a double edge IS a closer and better shave, and yes, you need to take your time getting used to it, but after about a week or so, you will be fine. I buy 100 blades for about $15 as opposed to $20 for 4 cartridges. A blade lasts about a week, so almost 2 years of shaving which DOES save me money. I did not purchase the one razor, mine is a Merkur and costs around $50, but well worth it as a one time investment as the blades are cheap.

I got a call from the company “thanking me” for the order, “confirming my address” (no one’s ever done that in over 15 year of ordering stuff online) and then talking about special promotions (which would be billed to my credit card). I asked them to ship the product without the promotions. When they said they could not strip away the promotions, I requested that the order be canceled. Would like to try product and hope I can find in a store somewhere, but this is clearly a scam to get customers for other products

You CAN find this EXACT product in WalMart and Target stores! They WILL NOT stop the additional charges SCAM Unless or Until you bring in the Attorney General of your State and what ever consumer protection agency you have where you reside. They simply DO NOT care. We all have the right to be STUPID and dealing with this company is just that! DON”T DO IT!!!!

Double edge shaving works very well and for sure very close, I have been doing it for 3 years and do save money, just takes a learning curve. I do not believe that the razor in the offer is the best quality, I use a Merkur 38c, cost me $53 for the razor alone, but well worth it, made in Germany, will outlive me, and my blade of choice cost like $10 for 100, double edge is just 1 step closer to straight razor which is even closer

I went back to double edge safety razors two years ago because I was fed up with the razor race. What I found was that with some practice, the shave is superior on all accounts, except time invested. YMMV. Big business has to show growth in revenue, but if you don’t want to play, you don’t have to. If you enjoy it as much as I do, you can leave the budget as it was an enjoy making a hobby of the mundane task and buy some really fine razors, brushes, and soaps. And the shave will reward you. BTW, never tried Ricks razor….. There are no fibs here as far as I know.

I love how he rants on and on about how those evil companies sell you more blades to make more money, and he extols the virtues of the one-razor and how much longer it will last you because after all you are using a much better razor, etc. etc.

THEN what does he do? He doubles the number of blades you get, bringing the number of blades to 24, which will “last you a year” in his words.

Wait, the vaunted One Razor in all it’s Swiss quality, the blades only last 2 weeks each?!?!

Wow, way to shoot your claims about how great the razor is in the foot, oops, can’t shoot the foot, it’s in Rick’s mouth.

Really Rick? Each awesome single blade only lasts two weeks? Shame on you.

100 years ago that single blade was American made (besides that rhyme) what hes endorsing chances are is made over seas, I’d rather save a job with American made disposable razors, shiny handles probably lead based nickel plate anyway

When I joined the Navy in 1963 They included a razor and 15 Sword blades. Every Man and women in the Navy,Marines,Air Force, Army, Coast Guard,were issued this razor and blades. I still have the one I was issued. After cutting a finger I got the hang of it. I still use it 51 years later. There was a slit in your medicine cabinet to put the used blades in. I buy the blades at Meijers I still buy the 2 blade throw away for $0.99 for5 blades at Wal Mart for when I travel. I was Hospital Corspsman and used the straight one on Paients. We had to practice on ballons so we would not cut soomone.

The house I grew up in (built in the 1940’s) had one of those slits in the back of the medicine cabinet.. I always wondered what would happen to the razors since there was no way to get in and clean them out!

What needs to be considered is price per blade. With a single blade, that blade does ALL of the cutting. With a triple blade, Each blade does 1/3 of the cutting. While a triple blade may cost $2.00+ it really is 3 blades.

I notice a HUGE difference between my twin blade and my triple blade. The triple lasts longer, shaves closer and doesn’t pull like a twin blade. I also do not get nicks and bleeding with the triple blade.

As for going to a Dollar Store for “cheap” razors, you are getting exactly that. CHEAP. They cut your face before they cut the beard. They pull like a 5 month old razor, and aren’t worth the dollar you spent. It’s an easy enough claim to test for yourself and it only costs a dollar. Try it out. I bought a pack of 10, couldn’t shave at all, gave the pack to my wife so she could shave her legs.

I’m perfectly willing to try the single blade razor again, but I fail to see how it is different from any single blade razor I can get at the Dollar Store.

Your grandfather stopped using these razors because Gillette moved on to a more profitable (to them) money stream in cartridge razors. It had NOTHING to do with serving the best interests of the customer; Grandpa stopped using this because it was no longer sold, neither razor nor blades.