Focal Professional is launching the Alpha line of professional studio monitors. Specially designed for music production, this line is composed of 3 loudspeakers: Alpha 50, Alpha 65 and Alpha 80. Featuring renowned Focal technologies, these studio monitors have been developed to ensure excellent sonic coherence regardless of the listening environment. Alpha redefines the brand’s entry-level products, making Focal Professional sound widely accessible.

it's gonna be lower end, following genelec and adam in their musician series.

prices seem to be 250, 300 and 350 per monitor.

dollar and euro.

I'm sure these are decent speakers (I love Focals) and I'm NOT trying to be outrageous but don't these "musician lines" kinda of smack of audio prejudice by elitist companies?

It's like a big company run by rich white guys who specifically target a poorer, ethnic minority with a product designed to profit from a stereotype... hey, those people smoke a lot so let's make a cheap cigarette with ads targeting them!

"Specially designed for music production" as opposed to what, Focal Twins? Genelc 1038's, Adam A7X etc. I guess those are too good for musicians? It would be one thing to market these products as entry-level or beginner speakers but to use the term "musician" in place of those is insulting... there are plenty of musicians around the world who know what they are doing, who appreciate good monitoring, and will spend the money to get it! These companies know there are endless wanna-be bedroom producers who will be lured-in by the name and thus they use these lines as a cash grab or as a way to sell people UP to their more expensive lines.

It's like a big company run by rich white guys who specifically target a poorer, ethnic minority with a product designed to profit from a stereotype... hey, those people smoke a lot so let's make a cheap cigarette with ads targeting them!

"Specially designed for music production" as opposed to what, Focal Twins?

I think what they mean is designed for home studio music makers - as opposed to their higher end stuff you might imagine is for mix engineers, mastering and pros who make a living off having very accurate monitors...it does make sense to have an affordable range if they are good IMO...

I think what they mean is designed for home studio music makers - as opposed to their higher end stuff you might imagine is for mix engineers, mastering and pros who make a living off having very accurate monitors...it does make sense to have an affordable range if they are good IMO...

i also think, a range at that price point makes sense. for rehearsal rooms, bedrooms as concurence to all the rokits, m audio speakers etc., if they deliver a bit of focal sound at that price point. i always had a few pair of speakers in different locations, so if you have a reference around the places, that get you nearby the sound of what you used too at your main room, that is nice. i have a pair of cms40 for travelling, a pair of cms 50 for mixing home and the spirit headphones, and there is a sound that i am used to in all of those. i imagine the alpha 50 to work for the rehearsal space to do some occacional recordings there. there is also this new fender focal collaboration, thats interesting in this context.
forgot the name. studio monitors as a travel pack.

The new Alpha line's cabinets are huge! The dimensions of the Alpha 50's are nearly identical,to that of my Adam A7's.
Just as deep,about an inch less in height and an inch more in width.The mid range clarity of my A7's are not that clear and they are a major disappointment for $1,000 that I paid for them....in that respect.
Monitors in general,seemed to have improved and become more affordable in recent years and I hope the Alpha line are among such monitors.

I'd rather get the CMS on Sweetwaters 3 Payment Plan. Price point products usually leave an aftertaste that could have been quenched with spending just a small bit more.

Focal's CMS-50's are priced just under $1400 for the pair,vs. the Alpha's price of just under $700 per pair.
That being said,how is twice the price,considered just a small bit more??

I couldn't find any information on what country the Alpha's are manufactured in,but since Focal has cut significant costs in their production budget for the Alpha's(and seemingly little compromise in quality,in contrast to the spec sheets on both),I would venture to say that the Alpha's are also made in France.

Aluminum is expensive and I wonder how important such a material is for acoustic quality,because most companies don't use this material.
Also...the Alpha line doesn't have the added expense of front controls,higher wattage and magnesium material in the tweeters...but has virtually the same drivers and similar SPL levels,which is encouraging.

As I pointed out earlier about my Adam A7's,price points don't always determine the best choice and since the Alpha line has a better LF response than the CMS line,the Alpha's have won me over(I don't have a basis for comparison,since I've never heard the CMS line)....but my budgetary concerns are a higher priority for me.

I was considering the Tannoy Reveal 502's,but Sweetwater doesn't carry them and the bottom end isn't quite as low as the Alpha's and I don't like Tannoy's paper LF cones.

Focal's CMS-50's are priced just under $1400 for the pair,vs. the Alpha's price of just under $700 per pair.
That being said,how is twice the price,considered just a small bit more??

I couldn't find any information on what country the Alpha's are manufactured in,but since Focal has cut significant costs in their production budget for the Alpha's(and seemingly little compromise in quality,in contrast to the spec sheets on both),I would venture to say that the Alpha's are also made in France.

Aluminum is expensive and I wonder how important such a material is for acoustic quality,because most companies don't use this material.
Also...the Alpha line doesn't have the added expense of front controls,higher wattage and magnesium material in the tweeters...but has virtually the same drivers and similar SPL levels,which is encouraging.

As I pointed out earlier about my Adam A7's,price points don't always determine the best choice and since the Alpha line has a better LF response than the CMS line,the Alpha's have won me over(I don't have a basis for comparison,since I've never heard the CMS line)....but my budgetary concerns are a higher priority for me.

I was considering the Tannoy Reveal 502's,but Sweetwater doesn't carry them and the bottom end isn't quite as low as the Alpha's and I don't like Tannoy's paper LF cones.

My statement was just a generalization. I didn't know how much these speakers were. However, the new Fender Passport uses Focal woofers and tweeters and is $600 for the pair.

Ever played a $500 Gibson though? Some companies aren't good at the price point game, even when they try really hard. Maybe these will be great! But cheap monitors usually always fall short somewhere. They wouldn't have Twin6's if they could make as good of a monitor for $700 a pair though.

My statement was just a generalization. I didn't know how much these speakers were. However, the new Fender Passport uses Focal woofers and tweeters and is $600 for the pair.

Ever played a $500 Gibson though? Some companies aren't good at the price point game, even when they try really hard. Maybe these will be great! But cheap monitors usually always fall short somewhere. They wouldn't have Twin6's if they could make as good of a monitor for $700 a pair though.

I believe you were trying to make a point,with your "generalization" in your post....which was that; why buy a budget product,when you can spend a bit more for the high end product...but since most,if not all companies have big gaps between price points...then...what is your point??
Name me one budget line from a high end company that has similar price points,because I can't think of one off the top of my head?

Why generalize anyhow?As after all,this thread is specifically about the Focal Alpha's and you specifically mentioned the Focal CMS line,from a specific retailer.
That being said,one would have to assume,that you at least were aware what the price was for the CMS-50's...yes?
I didn't know specifically what the price was for the Alpha 50's myself(which is why I took the price info from the YouTube video i.e. the 250 euros per monitor that was mentioned and ran it through the Google Currency Converter).

As for hearing a Gibson,no...I have not...but then,I'm not a guitar player and we're not discussing guitars(but yeah,my ax-playing friends have apprised how how crucial it is to spend money on quality craftsmanship...on things such as pick-ups,bridges and the like).

Fender Passport Studio monitors??You do realize that these monitors are not
bi-amped,right?
Having only one amp in one cabinet,with only a single volume knob,are fairly good indications that the Fender monitors have been seriously compromised in quality,in favor of features such as a very rugged outer casing and it's ultra-portable design...with it's handles & such.
Hardly a product that I would consider relevant to this discussion.

You seem very dead set on spending a small fortune on products like the Focal Twin6's you mentioned and since you are tacitly fixed on this price point,why are you here on this thread?

Please....do some sort of research on a product before you post,so that others may have a somewhat pointed,constructive and interesting discussion...about a product.

I'm sure these are decent speakers (I love Focals) and I'm NOT trying to be outrageous but don't these "musician lines" kinda of smack of audio prejudice by elitist companies?

It's like a big company run by rich white guys who specifically target a poorer, ethnic minority with a product designed to profit from a stereotype... hey, those people smoke a lot so let's make a cheap cigarette with ads targeting them!

"Specially designed for music production" as opposed to what, Focal Twins? Genelc 1038's, Adam A7X etc. I guess those are too good for musicians? It would be one thing to market these products as entry-level or beginner speakers but to use the term "musician" in place of those is insulting... there are plenty of musicians around the world who know what they are doing, who appreciate good monitoring, and will spend the money to get it! These companies know there are endless wanna-be bedroom producers who will be lured-in by the name and thus they use these lines as a cash grab or as a way to sell people UP to their more expensive lines.

I thought about this and remembered the other day watching people checking monitors in the local music store. they often go for the more hifi ones, so maybe they just voice their cheap series also a bit different. the focal in the musicstore seemed to lose against other monitors, for the midrange qualities that i really like about them. i think it takes time and experience to figure out what serves you best. i myself started with mackies 824 for guitar music, which just didn't work out. but then i hope these gonna stick to the general voicing and qualities of focal.

Who in their right mind,would spend $1500 on a pair monitors that only went down to 50Hz?Unless of course,someone was dead set on buying a pair of Genelecs and well...50Hz is sufficient for most genres of music though.