Bibendum the restaurant?

London design and letterpress studio The Counter Press has rebranded Terence Conran and Paul Hamlyn’s restaurant Bibendum, with an identity designed to emulate and emphasise its surrounding architecture.

Since 1987 the restaurant has inhabited a landmark of London’s Chelsea, the art nouveau Michelin House designed by François Espinasse in 1911. Inspired by the structure’s decorative features, such as its mosaics, ironwork, tiles and stained glass windows, The Counter Press revamped Bibendum’s visual identity to become an “extension of, and complement to, the building”.