#1073 Backstage at Paul Smith

February 7, 2010

Yuri Pleskun – All photos: Steve Wood

“Alright boys, that was good, that was good, but some of you were looking a bit glum, a bit down beat. I want you to be full of energy, you’re having fun, you’re on your way out to a party. Let’s do it!” I’m sitting backstage at Paul Smith, and the man himself has just finished his preshow pep talk. All the boys are cheering. In a corner of the room sits a 20-or-so-year-old English model named Jonny. He’s being interviewed by an Italian fashion TV channel. As it ends, they tell him to say hello to the camera. “Who am I saying hello to?” he enquires. “Say hello to whoever you want,” comes the reply. He looks straight down the barrel. “Hello to whoever I want!” Then, pausing, “Oh wait, let’s do that again. That last bit made me sound like a proper wanker didn’t it?” The boys cheer again. Click here for the whole story.