Thrive (THRT)

Overview

Thrive is a Blockchain based Marketplace to BUY and SELL Advertising at very low fees.

Project stage

Prototype

Detailed description

Thrive Labs ambition statement is to “build a better internet”, together. Thrive’s ultimate goal is to establish the first meritocratic & community based Premium Advertising Market Place, where all participants become strong contributors in defining clear publisher interests, commercial benefits and self-reinforcing processes to make joining the group a no-brainer.

Thrive believes the community is the backbone of its business model, therefore all main actors who are actively contributing to the Ad Market Place development such as Consumers, Reviewers, Advertisers and Publishers are eligible to improve their economic performance. This game changing concept in the digital advertising industry is strictly regulated by a Transparent and Meritocratic reward model ensuring the full reserve token redistribution upon the ramp-up phase gets accomplished.

Thrive Labs is a Weboom LTD company, the #4 value-added services merchant in Italy with a vast array of experience in the digital advertising domain. In 2015, Weboom LTD was mentioned among the AdWords top 10 spenders in digital advertising making its first appearance in the digital advertising industry. The experience gained in running high margin, online and web-based marketing services across 9 international markets over the past years guarantees solid foundations and the right mix of business skills to make Thrive a success.

Problem

What advertisers need is something that has been talked about quite a lot before, but never fully realized – a premium decentralized marketplace.

As of today, several attempts to achieve this utopian ideal have failed. The establishment of clear ground rules and strict membership criteria to ensure all publishers pass the premium and transparency test were led by giant ad networks trying to push their own agenda and personal interests.

Solution

But over the last few years, Blockchain has emerged as a potentially disruptive technology based on the concept of a decentralized and distributed consensus ledger. Thrive is strongly convinced that this new paradigm will be the enabler that defines the future of digital marketing.

Features

Benefits To ConsumersGet paid for sharing data while surfing the web. - Get paid for reviewing the quality of each website in the ecosystem. - Taking back the control of the internet.

Professional ReviewerReviewers community will guarantee publisher websites are going to represent a premium placement for advertiser.

Website RewardMonetize your end-user data. Thrive's client is light, fast and does not impact the end-user experience. Acting as an additional revenue stream on top of any traditional monetization system.

EfficiencyBlockchain ecosystem dramatically improves the industry's efficiency. No more intermediaries means low fees and value creation for your business. REPUTATION: A reliable, transparent, sustainable reputation management mechanism will insure you against the risks of fraudulent behavior. Your brand will be safer with us.

Additional links

Token details

Token symbol
? Token symbol — a shorten token name. It is used during an ICO and after the coin listing at the cryptocurrency exchanges. :THRT

Fundrasing target ? Fundraising target — the maximum amount of funds to be raised during an ICO. When it is reached, the developers stop selling the tokens because they do not need to raise more money for the project development. : 25,000,000 EUR

Token type ? Token type — a platform for a startup launch that influences the stability of blockchain operation, the speed of transactions and the fees. :Ethereum (ERC20)

Soft cap ? Soft cap — the minimum amount of funds to be raised for the project development. Sometimes when the soft cap has not been reached, the money is returned to the participants. : NA

Role of token ? Role of Token — type of token depending on the opportunities it offers to its owner. Utility tokens give their owners a right to use the project services, security tokens are aimed at bringing profit, and currency tokens are a money substitute. :Utility token

Total supply ? Total supply — a total amount of tokens that will be released by the developers. :200,000,000 THRT

Escrow agent ? Escrow agent — a qualified agent who has the right of signature in a multisig wallet. An escrow agent participates in an ICO, monitors the financial operations of the developers and confirms their fairness. :No

Tokens for sale ? Tokens for sale — the number of tokens offered to the participants of an ICO. :106,000,000 THRT

Whitelist ? Whitelist — a list of participants, who get an opportunity to buy tokens. To be whitelisted, you need to register on time because the number of participants and the registration period are usually limited. :Whitelist Closed

Additional emission ? Additional emission — an additional release of tokens. It can be done once after the crowd sale or on an ongoing basis. In the projects with a limited emission there is no additional emission. :No

Exchange listing ? Exchange listing — an assumed date when the token will be listed at a cryptocurrency exchange. The developers usually indicate it in a roadmap and a white paper. :NA

Accepting currencies ? Accepting currencies — cryptocurrencies and fiat currencies that can be used for buying the project tokens. :BTC, ETH, LTC,

Can't participate ? Can't participate — the countries where it is prohibited to buy tokens. These can be countries where ICOs are prohibited altogether, or countries that have the requirements that a particular project does not meet. :China, USA,

Know Your Customer (KYC) ? Know Your Customer — a verification procedure for ICO participants, during which the developers can ask for personal data, a photo and a scanned copy of a passport of a potential investor. :Yes

Activity

Social

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