If Australia's cricket team beats England in the Ashes test series(starts November 25th; ends in January), every Australian adult can get a free beer:

The national team's beer sponsor, Carlton and United breweries, made the announcement on Tuesday at an event attended by team captain Ricky Ponting. If Australia wins the two-month series, the company will print vouchers in five Australian newspapers that can be redeemed for a bottle of beer.

England currently holds The Ashes, but is a steep underdog for the upcoming series. The team hasn't won a series in Australia since 1986.

That's good news for Australian cricket fans, Australian beer drinkers and, likely, Carlton and United breweries. Though the company stands to lose $20 million if Australia wins The Ashes, the publicity and goodwill engendered by giving out free brews would likely far outweigh the financial cost.