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Nicky Jam & J Balvin’s “X (Equis)” Is A Monster Song But The Music Video Is Drake Reductiveness

Reggaeton stars Nicky Jam and J Balvin dropped a super hot collaboration last week. “X (Equis)” is going to undoubtedly dominate this summer. And all partly thanks to that infectious instrumental. The other 50% contributing to the song’s upcoming chart domination is of course Nicky Jam and J Balvin’s slick delivery of the sensual lyrics. That instrumental, though… can’t take it out of my head! And when I do I get such withdrawal feeling that I must open my Spotify and start blasting it through my headphones/speakers again.

The music video for “X (Equis)” last week and unfortunately it’s a whole different story. The song I adore but the music video… it’s quite the blasphemy. Let me explain: if Drake’s “Hotline Bling” music video had never existed I would be praising “X (Equis)” but sadly that’s not the case. The “Hotline Bling” video exists and the “X (Equis)” video looks like a low-budget version of it. Yes Nicky Jam and J Balvin look dope in it but the whole treatment is too similar to that of “Hotline Bling” and even the hilarious dance moves Nicky Jam and J Balvin did are too similar to those Drake did in his “Hotline Bling” visual. So, visually fun, but my mind doesn’t allow me to love it but mark it “rip-off”. But hey, the song is amazing. I personally would recommend both Nicky Jam and J Balvin to not release new singles anytime soon because I have the feeling they’re going to have the rest of 2018 busy promoting “X (Equis)” literally everywhere.