The State Of Digital Marketing In 2015

The State Of Digital Marketing In 2015

What Works Best In Digital Marketing Today?

The Global Digital Picture • 3 Billion / 40% of the World’s Population Are Using the Internet • 2/3 of the World’s Internet Users are from the Developing World • Doubled –The Number of Internet Users Doubled by 2014 Over the Past 5 Years In Developing Countries

Mobile Web Usage In 2015 & Beyond • The Average Consumer Engages With Their Mobile Device - 200 TIMES A DAY • 2 HOURS & 21 MINUTES- Average Time Per Day Spent On Mobile • In 2015 Global Smartphone Use Will Reach 2BILLION • Mobile Web Will Dominate Desktop Use By 2015 • Mobile Optimized Websites Are Critical & Now Affect Google Organic Rankings

Social Media Marketing Is A Pillar in 2015 • 88% of Marketers Will Use LinkedIn as a Solid B2B Marketing Platform • 42% of Marketers Plan To Increase Using Instagram in 2015 • 200 Million Users Engage Instagram, Now An Essential Business Preferred Image-Sharing Platform • Social Payments Will Allow Small Businesses To Benefit From "One Click Payment" • Apps Like Twitter allow Businesses To Sell Their Products Instantly Without Leaving The App • Email Marketing Will Include Repurposed Content Like Downloadable PDF’s, eBooks & Whitepapers