As the westernmost institution in the UNC system, Western Carolina University provides
educational opportunities to residents of the state’s western region and attracts
students from around the globe to explore the area’s vast resources.

At Western Carolina University, we view our admissions process as our opportunity
to build the community that defines our institution. We look for people eager to explore
and ready to redefine success.

Programs and courses at Western Carolina are designed to provide hands-on, applied
experience. Students engage with communities across the region as they practice their
profession in real-world environments.

Western Carolina’s unique mountain location helps fuel a vibrant campus community
with more than 170 student clubs and organizations as well as a busy performing arts
calendar and the campus’s own adventure guide service.

Western Carolina is home to 16 Southern Conference athletic teams with more than 375
student athlete competitors. WCU strives to inspire student-athletes to compete like
champions on the field and in the classroom.

Western Carolina was founded to serve the region it calls home, and that has not changed.
WCU continues to focus on regional development initiatives, engaged service and community
programs. It also partners with alumni and donors to ensure access to higher education
for deserving students in the region and beyond.

Academic Programs & Support

Academic Programs & Support

B.S.B.A.ManagementMinorMajor

The Management Program prepares students to be dynamic business leaders who are powerful
communicators, wise decision-makers, strategic planners and problem-solvers. Effective
managers are needed for any type of business in any industry. What students learn
will help them succeed in a wide range of professional management positions, from
launching an entrepreneurial venture to leading teams of employees for a global company.
The program is part of WCU’s College of Business, which is committed to preparing
“Business Ready” graduates and was included in Princeton Review’s “296 Best” in 2015.

What You'll Learn

Students take foundational courses in accounting, business law and ethics, economics,
information systems and statistics. Additional management courses center on human
resources and team-building, how to be a successful supervisor, leadership approaches
for entry-level managers, project management and techniques for managing the creation
of products and services. A senior seminar in management requires students to integrate
all of the management concepts they have learned in a way that prepares them for the
professional world of work. Courses are taught by professors committed to helping
students develop real-world skills through application beyond the classroom and who
discuss the latest research and trends in the field. Students also interact with successful
business professionals at events such as WCU’s “Insights and Reflections” speaker
series.

Where You'll Go

Graduates of the Management Program pursue careers in manufacturing, banking, human
resources, retail, healthcare administration, insurance and real estate, or seek positions
working for government agencies or nonprofit organizations. Others go on to launch
entrepreneurial ventures. Responsibilities involve building teams of employees through
hiring and personnel tasks. They also prioritize and plan short- and long-term tasks
to achieve overall business goals, analyze progress and results, and solve problems
that arise.