WASHINGTON, DC—June 30, 2010—As part of its commitment to helping member and client companies develop profitable, highly responsive, customer-focused organizations, the Mailing and Fulfillment Service Association (MFSA), the trade association for excellence in mailing and fulfillment services management, has announced that it will be offering members the Survey Advantage programs for capturing customer and employee feedback. Survey Advantage provides a choice of options designed for printing, mailing and graphic communications companies.

“There is no question that succeeding in today’s marketplace requires companies to stay abreast of their customers’ needs. The low cost, easy to implement programs offered by Survey Advantage makes this a perfect fit for our members,” said Ken Garner, President of Mailing and Fulfillment Services Association. “Their services offer companies seeking a cost-effective solution a way to gain valuable feedback. Their programs alert managers of disgruntled customers while identifying sales leads with loyal customers.”

“MFSA’s commitment to helping members sharpen their business focus makes the Association a natural strategic partner for Survey Advantage,” said Michael Casey, president of Survey Advantage. “The many businesses that are members of MFSA are sure to benefit from the customer feedback provided by our three industry specific services.”

Survey Advantage’s feedback programs are the industry’s method of choice for collecting customer perspectives. Hundreds of graphic communications businesses already turn to Survey Advantage for key stakeholder evaluations to improve performance and customer care. It starts with our reliable, comprehensive surveys and reports customized to meet the specific needs of the industry.

For more information on these services contact Dave Core at dcore@mfsanet.org or Michael Casey of Survey Advantage at (401) 560-0311 ext. 3 or email mcasey@surveyadvantage.com. Visit www.surveyadvantage.com/printers to view case studies and learn more about the programs.

About the Mailing and Fulfillment Services Association (MFSA)
MFSA is the national trade association for the mailing and fulfillment services industry. For more than 90 years MFSA has been working to improve the business environment for mailing and fulfillment companies and to provide opportunities for the learning and professional development of the managers of these companies. www.mfsanet.org