Western taps Valandra

Published on December 04, 1995.

Western International Media, Los Angeles, named Kent Valandra exec VP-director of new media. Mr. Valandra had been Western manager of Team Prodigy at Telerep. He previously was national sales manager and director of commercial marketing at Prodigy Services Co. Mr. Valandra succeeds J.D. Heilprin, who left Western earlier this year after a short tenure.