AUTOMOTIVE

Do you own your PMA?

Reach every potential opportunity in your backyard

We’ll help you own and protect your PMA from your competition. How? It starts with identifying and targeting the right in-market auto shoppers. Then engage and activate them with specific, cohesive promotions across media channels with an always-on strategy. Beating competitors and building loyalty are the keys to success.

eBook: Advertising owner’s manual

Refer to the actionable insights from our new, proprietary research and be aware of different consumer levers.

HOW TO IMPACT

Time for the Valassis Consumer Graph™

Sway switchers and improve loyalty with more personalized campaigns. Our unique graph connects deep offline intelligence with exclusive online intelligence to inform advanced targeting and media planning, so you can engage the same consumers with a consistent, cross-channel message, at home and away.