The Formerly Reluctant Entrepreneur Almost a year ago, I wrote my first post for this blog, The Reluctant Entrepreneur. Since then, I have interacted with amazing guest authors for the blog, attended WBC Business Essentials and Jump Start trainings almost weekly, completed the Build Your Dream Company Course twice, worked with WBC Business [...]

Wine Marketing on a Beer Budget You know the old saying….. It takes money to make money! That may be true, but it doesn’t have to be as much as you think, especially when it comes to marketing. With the digital era occupying more and more of the marketing space, you have [...]

Low-Cost Marketing: Good to Great Do you want to launch an effective marketing campaign that will stampede new business to your door, but short on cash? Here are 7 steps to consider. 1. Remember All Resources Remember to include all resources, not just cash. Think of the labor involved, who [...]

Low-Cost Marketing: Good to Great Guest Author
2017-09-21T14:39:38+00:00

Marketing on a Budget There are a variety of options for where and how to market your business. However, not all of them will be the most effective use of your time so it’s always important to keep you customer in mind while making your marketing plan. If you haven’t already, put [...]

Bootstrapping Your Business In my last blog post, Maximizing Your Resources, I talked about some non-monetary resources that you could utilize to get your business going. But, funding is always going to be an issue at some point, and often people’s first instinct is to try to get a loan or find [...]

Maximizing Resources: Creative Re-use and Re-purposing I’m in the car with my dad on a hot South Texas summer day coming home from the store, and he spies a dresser on the curb in our neighborhood. It’s perfect, he says, grabbing the wheeled platform from the garage. Let’s go! He somehow convinced my [...]

Maximizing Your Resources What is the most important resource a business needs to get started? Chances are, one of the first things you thought of was money. However, there are a lot of resources you should consider before jumping straight to finances that could save you a lot of money in the [...]

My Experiences with Mentors and How I Strive to Return the Favor When asked to write about mentoring, I first referred to definitions of a mentor and other articles on mentoring. Only a few things resonated with me and my experiences throughout the years. My mentors did not really follow the rules [...]

My Experiences with Mentors and How I Strive to Return the Favor Guest Author
2017-08-03T09:57:44+00:00

Strategic Partnerships The What, Why, and How of Growing Your Team and Building Raving Fans In the big world of competitive business, cultivating positive, healthy and effective relationships are more important than ever to the success and life of your business. What They Are Strategic partnership, also known as [...]

Finding the Right Team Members: Analyze Your Strengths and Weaknesses to Build Your Team There’s a lot you need to know and do in order to succeed in business, more than any one person can really manage on their own. But that doesn’t necessarily mean you need to go out and [...]