Manages the marketing, business development and communications activities to support the corporate, regional and office strategic growth goals, and develops tools, training, programs and initiatives to assist personnel responsible for understanding the marketplace and the growth of sales and net revenue.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

Marketing Activities:

Coordinates the development of corporate, regional, and service area marketing plans working closely with regional managers, office managers, and practice leaders to ensure the marketing plan aligns with growth goals and strategies

Develops strategies for seeking out, qualifying, and securing new clients

Participates in the strategic planning process on both the corporate and regional levels; collaborates with regional managers, office managers, and practice leaders in executing corporate strategic growth and marketing goals and objectives

Helps develop and track metrics to measure marketing, business development and sales success; collaborates with regional managers and office managers to recommend, develop and implement changes in marketing and sales plans/strategies to improve success

Manages the competitive detailed proposal, statement of qualifications, and presentation process for securing new work