Google Might Let You #PayWithAPhoto Starting July 29 (Updated)

On July 29, Google is going to let you pay with a photo. We don’t know how, but their Google Photos service is involved on some level. According to the below video and various social network shares, it looks like restaurants or specific retailers could be involved. For example, maybe Google, in partnership with a waffle shop, could let you get free waffles by taking pictures of waffles. I have no idea.

Either way, Google will tell us on July 29…maybe through a photo…of food.

Guesses?

Update: Just a heads-up on what this is really all about. Google has told us that a Google Photos-inspired food truck is rolling through NYC, Portland, Los Angeles, and Austin starting on July 29. That truck will host contests that involve using Google Photos’ search feature to find photos of specific items on their devices. If they can locate photos in their libraries within a certain time, they have the opportunity to win things. To #PayWithAPhoto, the contestant has to show a photo of a specific search term to the Google food truck, where they will then be rewarded with a prize. Get it?