Nike have recently released a new site: Nike Better World which communicates its efforts to be environmentally and socially considerate. Built by Weiden+Kennedy, its a good example of what is arguably the future of web design aka HTML5. A wonderfully simple execution which acts as a compelling gateway into the world of Nike. I like.

Demo videos for Interactive Ads in your Apps, on your iPhone. Be interesting to see how these are taken up. Feels like a brand rather than an acquisition tool but thats no bad thing IF their engaging and well thought out.

Interesting example of QR codes being used on a grand scale. Personally I quite like the aesthetic, but the ability to see the occupants twitter posts and the opportunity for advertising is also interesting. Wont reinvent the world but I could see this sort of thing being useful as part of a PR stunt.