In its push to promote British exports, the government has made some controversial friends, including Saudi Arabia, Bahrain and Israel – whose human rights records leave a lot to be desired, but can provide British firms with lucrative contracts. In a little-reported statement in October 2015, Britain’s most senior Foreign Office official, Sir Simon McDonald’s frank admission to MPs that human rights were no longer a “top priority” for the government seemed to confirm what activists have been saying for years: the UK government prioritises trade deals ahead of tackling injustice around the world.

The Israeli government has been quick to condemn the posters and Prime Minister Benjamin Netanyahu requested the posters be removed immediately. In a statement, Transport for London said: “It is fly posting and therefore an act of vandalism which we take extremely seriously. Our staff and contractors are working to immediately remove any found on our network.”

We hit up a spokesperson from London Palestine Action to find out more.

What was the inspiration behind your latest action?The idea started because of the biased coverage of the recent increase in repression against Palestinians. When you throw in the government’s recent promise to make parts of Palestine solidarity illegal, and the ongoing arms sales to Israel, we thought we had to do something to bust that narrative. We aren’t going to stop taking action to support the Palestinian popular resistance just because of some basic threats.

Why do you feel the mainstream media narrative is balanced in favour of Israel?Two of every three people in the UK aren’t sure whether Israel is occupying the Palestinian territories or vice versa. This isn’t an accident! It always reminds me of that Malcom X quote: “If you’re not careful, the newspapers will have you hating the people who are being oppressed, and loving the people who are doing the oppressing.” When you throw in Britain’s history – that we stole Palestinian land too – you end up with an awful situation where news coverage doesn’t match up with either the history or what’s happening now.

Subverting the tube’s posters has been done a few times recently, by Strike! and others. Do you feel it’s an effective way to get your message beyond people already engaged with the issue?It definitely can be! If anything, the ridiculous over-reaction from Israeli politicians – with meetings and phone calls to the UK to complain about our action – shows that Israel must think it’s effective too.