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Get Loreal Makeup Samples

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Get L`oreal Makeup Samples**ALL AFFILIATES CAPPED AT 300 LEADS/DAY UNTIL COMPLIANCE AND QUALITY IS VERIFIED**
Content Generally
Best Practices
Prohibited Practices
 Consider and respond to technological limitations presented by the various devices & platforms the user may use to view this creative.
 Place the fine print where the consumer is likely to read it.
 Verify the presence of all necessary disclosures in order to prevent a deceptive practice.
 Design creative so that “scrolling” is not necessary to find a disclosure.
 Ensure the language of disclosure is comprehensible to intended audience.
 Place disclosure clearly and conspicuously, in close proximity to relevant claim.
 Do not use actual product logos. Use generic images, and a different color scheme than the actual product logo.
Incentivized (Promotional) Paths & Emails
Best Practices
 Clearly & conspicuously include “Purchase Required” on any page or banner where a user will submit personally identifiable information
 Must include a disclaimer.
 Must include a registered trademark ® after any usage of company name or trademark.
Prohibited Practices
 Do not use words to imply that the consumer will gain an incentive without making a purchase
 Do not use “win” or “chance” to imply a sweepstakes-like situation
 Do not use the word “free” – it will cost you!  Do not directly or impliedly mislead.
 Do not present consumer with a false sense of urgency.
 Do not distract attention from necessary disclosures through other elements of the creative.
 Do not omit material information.
 Do not place the fine print too finely or faintly.
 Do not misrepresent to consumers that they have won a contest or have been selected to receive a gift or prize.
Sweepstakes
Best Practices
 Ensure it cannot be argued that there was consideration for an entry.
 Use the words “chance” or “win” on landing pages
 Time limitations must be expressed consistently according to the rules of the sweepstakes