Welcome to Charity Navigator's Blog!

The team from Charity Navigator, the nation's largest independent charity evaluator and leading donor advocate, shares their thoughts on emerging nonprofit-sector issues and offers tips to better inform your intelligent giving decisions.

Wednesday, May 18, 2011

Donors and Nonprofit Leaders: In Which Ways Do They See Eye-To-Eye?

Earlier this year, Charity Navigator teamed up with Sobel & Co , Semple Bixel Associates, Inc., and the Community Foundation of New Jersey to conduct a survey of donors and charity professionals. The survey’s purpose was to see if there are any gaps between the donors’ perceptions and nonprofit leaders in the areas of fundraising and communication. You may even recall that we invited readers of this blog to take the short survey.

Today, we’re please to be able to share the results. Here’s a quick overview of the survey.
Who took the survey?

98 donors and 77 Executive Directors took the survey

Most of the charity participants represent small nonprofits

89% of the charity leaders represented organizations with budgets of $10 million or less

54% of the charity leaders run organizations with less than 10 charities

What are the biggest differences between donors and nonprofit leaders?

1 comment:

Here's an article about a charity that is giving its donors more control over the number of solicitations they receive and they've had more success fundraising because of it!http://philanthropy.com/blogs/prospecting/charity-wins-donors-with-promise-never-to-ask-for-another-gift/30134?sid=&utm_source=&utm_medium=en