Flaska again at a turning point

Published: 18.08.2015

We will soon be introducing a new product - a programmed water bowl for dogs Doggy Flaska! Doggy Flaska is an important milestone for us, so it is right to remember the path that the team of Flaska walked in the last five years.

The Flaska team has come a long way in five years. It started with a test Flaska, which more or less resembled a juice bottle. On 10 March 2010, the first generation of Flaska bottles in sizes 0.33l and 0.75l were introduced onto the market. Initially, they were protected by a cotton sleeve, but a major breakthrough in its usability, popularity and appearance was the neoprene protective sleeve – especially when we printed them with beautiful natural designs. This was followed by several variations of sleeves made from organic cotton, silicon, cork and even recycled fire hoses.

An important step was represented by a new generation of bottles made of robust glass, and thus much more resistant to falls and blows. This step was already taken in 2011, and an especially important decision was made to introduce a size of 0.5l – now by far the most popular size of Flaska. The icing on the cake came in 2013 with the latest model of the Vodan jug, which surpassed all expectations with its sleek design.

Throughout the time we have been improving the characteristic that makes the Flaska so special and different from other water bottles – water structuring. We are constantly upgrading and improving the combination of information, and your positive reactions confirm the correctness of this policy.

In addition, we continue to improve those “little” things that are ultimately decisive for your satisfaction. Bottle cap sealing, quality of sewing of the sleeves, adding new complementary products, attractive marketing materials and presentation videos, simplification of the purchasing process, the best possible after-sales service.

If we look back, we cannot believe all the things that already “happened” in the past five years... It is true that we dreamt of making Flaska present globally at the very beginning, yet such a widespread presence surprised us. Flaska has its representatives practically all over Europe. Among more distant markets we are present in the US, Singapore, Indonesia and we have just started selling in Brazil. Flaskas have been shipped to Kamchatka, South Africa, Australia, Philippines,...

The path which Flaska is paving is interesting and attractive, and full of happy as well as more difficult moments. Customer satisfaction is the energy that leads us forward, from turning point to turning point, and we are pleased that we walk along this way together.

And now we are approaching another turning point. One of the bigger ones. If we have so far focused exclusively on the production of programmed water bottles, we realized that the time had come to capture our vision more broadly – to become the world's leading manufacturer of programmed products for an active, healthy and environmentally friendly lifestyle. Here comes the Doggy Flaska! We will present it to you soon...