WE are almost mid-way into 2015 but what are the trends being embraced in every mobile app development company this year? This industry is one that is constantly evolving so you can always look forward to many exciting innovations in the year. In spite of its proliferation in the last few years, mobile application development is still an industry very much in its infancy even though it is already generating billions of dollars in revenues. A lot of companies are increasingly recognizing the importance of mobile apps and investing in these accordingly. They are embracing it to boost their sales, market their products and improve the customer experience as more consumers embrace the smartphone revolution in shopping and e-commerce.

So what are some of the latest trends in mobile apps development which are being seen this year? Here is a brief overview of the major trends that you should keep at the back of your mind as you plan to join the mobile app revolution:

The Rise of Android

The past few years has seen the exponentially rise of Android and in 2015, it is expected to hit its peak as it rises quickly as a popular mobile platform. By the end of this year, Apple is expected to lose the tablet market as Android gains solid market leadership with over 80% of the market share. Your mobile app development company must keep this in mind when developing your apps.

Native Apps Seeing a Decline

One of the biggest changes that will be witnessed in the mobile market is the decline of the mobile native apps. There is a tremendous rise in new mobile platforms and the web apps are expanding in capacity. This expansion is resulting in the decline of the native apps. More designers will shift towards the mobile apps which are more versatile and away from the native apps.

More Connected Objects

This is another of the major trend that you are likely to see in 2015. More and more objects will be connected through highly versatile applications. Smartphone apps will be controlling many objects ranging from the smoke detectors to other household appliances such as washing machines. This connectedness will take the application of technology to the next level and unlock new and exciting uses of technology for many users.

Cloud Application

This seems pretty obvious. Cloud applications gives users the benefit of enjoying both the web and the traditional desktop application and mobile apps developers are increasingly offering users cloud integration almost by default in all apps. It is therefore no surprise that it is once more one of the major trends of 2015. Cloud integration unlocks several advantages for users. These include a rich user experience, offline mode and quick responses to the user experience.

Parallax Scrolling

This is another of the hot trends in mobile application development. Modern applications must be designed with depth and fluid motion and the developers are increasingly incorporating Parallax scrolling in the application design in order to add some wow effects on the app interface. Parallax scrolling in the mobile apps will improve not just the visual appeal in the app but also the overall user experience when interacting with the app.