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Aside from the usual trips back and forth to the MENA region, this month, a group of consultants from Lumen had the opportunity to visit the “Salone del Mobile” in Milan (Italy) to learn about the latest trends in furniture and chose the most elegant and sophisticated furniture they could find for a new high-end project in France Lumen is working on. Not far from Milan, in Madrid (Spain), our junior staff member, Carole Hayek, was graduating following a long learning track that ended with a Professional Development Program at Cornell University.

Conducting periodic staff training is essential as it gives employees the proper tools they need to effectively and efficiently do their jobs. In addition, it helps them grow and adds value to the team, which helps create a comfortable and in return more productive work environment.

Due to Lumen’s strong presence and broad experience in the Middle Eastern market, and in the GCC specifically, it is often consulted on matters related to economic forecasts, growth and trends. Most recently, Lumen was featured and quoted in an article tackling the economic slowdown in the gulf, and the consequences that the hospitality and tourism industry might face as a result.

As consumers evolve and move for the traditional "food as a need" perception towards a "food as an experience" approach, the food truck industry is gaining in popularity. Today, 54% of customers see food trucks as an alternative to fast food restaurants.

We are happy to announce that our colleague Mazen Bou Monsef has received the 2015 Top Performer Lumen award, as a recognition for his work and value-added contribution, in-line with the company’s spirit and vision.

Technology has fast become an indispensable tool in most markets, and the aggressive hotel industry is no different. As travelers become increasingly tech-savvy, the market is adapting to cater to their demands and needs. In fact, 90% of the largest hotel chains are expected to digitalize the reception process by 2017. Some of the more prominent hotel chains, including Marriott-Starwood, Hilton and The Peninsula Group are adopting digital improvements to their hotels, such as digital check in, mobile applications and central touch panel systems.

The regional geopolitical turmoil is a growing concern for the hospitality industry that has otherwise been flourishing for the last decade. The UAE that seems shielded from any undesirable fallout is creating a vacuum and bridging to an exceptional 2020 milestone. The UAE is considered as a top MICE destination in the region, and accounts for about 50% of the sector, hosting about 27% of all GCC events. The food service sector in the GCC is expected to increase by 50% by 2018 to reach a market size worth US$ 29.9 bn by 2020.

“ When a company begins to have a more bureaucratic structure which results in processes that inherently make it less startup-like, and when profitability or substantial revenue with a path to profitability has been obtained, is when a startup is no longer a startup.

LUMEN is proud to announce joining the Hospitality Consultants Association of Lebanon. Joining HCA with a seat on the board is in-line with LUMEN’s objective of pro-actively participating, with other industry professionals and fellow members, in the collective efforts towards improving the hospitality industry and more specifically the hospitality consulting field. At LUMEN we provide expertise and genuine solutions to businesses and organizations in the hospitality, retail and service industry in the MENA region.