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In the day to day running of your business, one thing you’re unlikely to give much thought to is email fraud. It’s something you most commonly associate with larger businesses. Surely nobody is likely to be targeting your small local business right?
Unfortunately, there are many...

If your digital marketing campaign is struggling to engage your audience, it’s highly likely you’re using the wrong techniques. With so many different marketing methods available these days, it’s harder than ever to know what you should be focusing your attention on.
Programmatic marketing has proven...

Digital marketing has changed dramatically over the past decade. One of the main elements brands need to focus on these days is personalisation. Consumers want to feel connected to businesses. They want to feel like they’re valued and like they actually matter to a company....

The recent Brexit vote has left businesses very concerned about the times ahead. With early talks of another possible recession, it’s understandable companies across all sectors are worried about what the future holds now we’re out of the EU. If you’re wondering how to survive...

One thing that can really boost your SEO efforts is to get backlinks to the content you’re producing. Blogs are a particularly effective way to encourage more backlinks to your site. Backlinks don’t just bring you more visitors; they also help get people talking about...

Businesses which utilise Facebook ads are set to benefit from even more exposure thanks to the social media giants plans to expand its reach. The company is now looking at expanding its video ads onto third party websites and apps. Now anyone who has visited...