Business Writing

Effective communication through the written word is a process: to convey a message simply and clearly. A writer must develop a variety of skills to communicate original thought effectively.

Writing Skills
Learn the fundamentals of clear writing in this basic course on professional communication. The course will concentrate on writing skills such as:

Formal style and language skills

Length of sentences and paragraphs

Discourse structure

Planning and organization of material

Logical ordering and coherence

Readability and presentation

Business Proposals, Responses to Tenders and Business Plans
Business proposals, responses to tenders and business plans are all forms of persuasive messages. They aim to persuade the reader to accept the proposed action or to commit money and resources. Credibility and professionalism are vital when planning these business documents.

The course covers the following areas:

Requested and non-requested proposals

Understanding the tender process

Structure of business proposals or plans

Punchy executive summaries

Core and elective elements

Editing and style considerations

Professional Report Writing
Enhance and develop your report-writing skills by improving your understanding of essential report components. The style of a report must be simple and easy to understand and the technical or financial content should never obscure the essential message. Since the writer of a report is rarely present when it is read, professional reports must convey information that is clearly presented, accurate and unambiguous.

Courses focus on a combination of the following key elements:

Understanding your terms of reference

Audience, purpose and planning

Report structure and logic

Writing style and formality

Accuracy, clarity and simplicity

Integration of graphics

Effective introductions and conclusions

Correspondence and CVs
Avoid confusion in the business environment by learning to write professionally, accurately and clearly. Courses focus on a combination of the following key elements:

Letters

E-mails

Agendas and Minutes

CVs and Letters of Application (on request)

Memoranda

Faxes

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Contact us

Office 420
Menzies Building
Upper Campus
University of Cape Town
Private Bag
Rondebosch