Continuing from disruption in the geospatial age pt 1 where we talked about classic disruption business models and in particular referenced Boundless, Esri and Mapbox. I wanted to highlight another example describing how Planet and DigitalGlobe have been reacting to a highly complex technology & consumer environment.

How grand I am to throw around terms like 'the geospatial age' as if I’m some kind of luminary. It sounds wonderful that we might be in some kind of 'age', but really, what on Earth does that mean? Well, what I mean is we as a technology community we are closer to geospatial technology than we have ever been. Indeed, billions of us literally hold it in our hands much of our waking lives. As such, we are now seeing an enormous development in the expectation and exploitation of geography as a toolkit. Sometimes this is wonderful to witness and sometimes terrible, but nevertheless we see maps and coordinates everywhere powering everything from restaurant reviews to rocket ships. Yes, our age is overtly geospatial.