Jay Foulkrod

Jay Foulkrod is president and principal of Foulkrod Enterprises, LLC, a firm that provides training and catalytic consulting for Value-Driven Data Warehousing, a hybrid of activity-based costing and dimensional design that forms the content foundation for corporate performance management. Foulkrod has built, supported and decommissioned enterprise data warehouse and BI solutions for large clients up and down the consumer/industrial goods value chain (manufacturing, distribution and retail), including construction of an activity-based costing/EDW hybrid that is possibly one of the largest, most sophisticated ABC/OLAP implementations in operation anywhere. He welcomes your feedback and can be reached at Jay.Foulkrod@FoulkrodEnterprises.com.