SIM Digital to Showcase New Camera Gear and More at Cine Gear

The SIM Group will have a significant presence at the Cine Gear Expo, June 6-7, in Los Angeles, showcasing the latest in digital camera systems, grip and lighting equipment, and production workflow technology. Among the hot, new products on display will be the ARRI Alexa XT and Phantom Flex 4K cameras and several new data carts for film and television productions.

The SIM Group can be found at Cine Gear Expo at Booth 61.

Representatives from each of The SIM Group's divisions (SIM Digital, Bling Digital and PS Production Services) and each of its North American locations (Toronto, Los Angeles, Vancouver, Atlanta and Halifax) will be in attendance to answer questions and discuss specific production solutions. Led by SIM Group founder Rob Sim, the group represents unparalleled hands-on experience in production and post.

"Our focus at Cine Gear will be on one-on-one, personal interactions with clients and potential clients," says SIM Digital Vice President of Creative Services Chris Jacobson. "Production and post-productions technologies and processes are evolving faster than ever, making it essential that we partner closely with our clients in order to create the best solutions for their projects."

The SIM Group will also again be hosting a Cine Gear Party at its Los Angeles office, located just a few blocks from The Studio at Paramount, site of the show. Slated for 5:00 p.m. to 11:00 p.m. on Friday, June 6th, the party is open to everyone with a Cine Gear event badge. Drinks and refreshments will be served. Guests will also have an opportunity to win a 60-inch LED Sharp TV.

Rob Sim

What: SIM Digital, Cine Gear Party

Where: SIM Digital, 738 N. Cahuenga Blvd., Hollywood, CA 90038

When: Friday, June 6th, 5:00 p.m. to 11:00 p.m.

RSVP: MoniqueHernandez@simdigital.com

About The SIM Group

The SIM Group is a leading supplier of technology to the film and television industry. Its operating units, SIM Digital, Bling Digital and PS Production Services, maintain offices across the USA, Canada and China. SIM Digital is a world-class rental facility specializing in digital production equipment and workflow services. SIM Digital offers one of the largest and most diverse inventories of the latest digital cinematography tools from top manufacturers including ARRI, Sony, RED, Panasonic, Canon, Fujinon, Angenieux, Zeiss, Cooke. In tandem with its innovative Bling Digital division, the company offers the industry's most comprehensive workflow solutions for feature and television production, encompassing cameras, data, dailies, offline editorial, finishing and archiving. PS Production Services is a rental supplier of lighting, grip, generators and dolly equipment. For more information, visit www.simgroup.com