The Luxury Market Business

Do You Need the Latest Statistics on the Giftware and Home Decorative Accents Consumer Markets?

Become A Basic Sponsor Of Unity Marketing's New Survey Of Giftware And Home Decorative Accent Consumers

Unity Marketing, a research firm that has been on the forefront of market research about the giftware and home decorative accent markets, will to conduct a survey among 1,000 recent buyers of giftware and home decorative accent products. The survey will field in late December 2007-early January 2008.

Your company can participate as a basic sponsor for the survey in order to have input into the survey questionnaire, to receive early survey results, to have your company's brand and key competitor brands included in the survey, and to receive the final analysis report with all the latest data and consumer insights.

Sponsors Are Needed for the New Consumer Survey

In order for Unity to produce the most comprehensive report on the giftware and home accents markets, companies that manufacture and market gifts and decorative accents, especially those that sell their goods through specialty gift stores and retailers, are needed to sponsor the upcoming research survey.

The companies that sponsor this research will gain new understanding about the mindset of the giftware consumer and gift store shopper. The research will focus specifically on the needs, desires and passions of giftware and home accent consumers, as well as those customers who enjoy shopping in specialty gift stores.

Giftware manufacturers and marketers, specialty gift retailers, national retail chains that seek to expand their market for giftware, including internet and direct marketers, and advertising agencies and sales representative firms that support giftware marketers and retailers will benefit from the new insights into the giftware consumers’ and the gift store shoppers’ mindset.

Basic Sponsorships Available Now

The focus group portion of the giftware survey is now complete, but companies can still participate as basic sponsors for the research study. By participating as a sponsor you are assured that your company's product categories, brands, key competitors and your company's most important consumer issues are addressed in the study.

As a basic sponsor you will receive the following:

Review draft survey questionnaire making suggestions and recommendations, including product categories to be included in the giftware survey and add your company's key brands and 5-6 competitor brands.

Topline results and cross-tabs delivered immediately after survey is conducted which will include answers to all survey questions.

Final in-depth Giftware Consumer Insights Report including all major findings from focus groups and quantitative study.

Telephone conference presenting of an executive summary of major findings with question and answer period.

Basic sponsorships are available for $3,500.

For more information about the new study, including a list of the product categories planned for the survey and to register to participate, contact us.