If you’re planning to hire an SEO expert in Auckland, then it’s a good idea to do plenty of research and due diligence before you make a decision. While there are many skilled SEO experts out there in Auckland, there are also no strict qualifications that are required to call yourself an SEO expert, so it will be up to you to find aucklandseomarketing.co.nz who you can count on. With this in mind, here are a few tips that will point you in the right direction when you are choosing the right person for the job.

Check Their Past Performance

Regardless of what an expert says about their skills and abilities, one of the quickest and easiest ways to tell whether your specialist is up to the task is to inquire about the past successes they have had.

Simply put, a skilled SEO expert should be able to give you some indication of their abilities, and they should ultimately be able to show you the kind of hard-won rankings they’ve managed to gain in their career.

Ask for a Quote

The prices of an SEO service can vary wildly, so it’s smart to know how much you will need to pay before you sign on the dotted line. In some cases, you may be able to pay for individual SEO-related services with a one-off fee, whereas others will want to put you on a monthly contract for ongoing work. However, an ongoing contract can often be beneficial, as quality SEO work can be an expensive and time-consuming process, and results will not necessarily happen overnight. Ultimately, this is why an ongoing deal maybe the best thing to do if you’re looking for long-term success

Ensure They are Using White Hat Methods

There’s no denying the risks that can lie in the SEO field, and be going in blind can be very dangerous indeed, as there are some unscrupulous SEO experts who may be able to give you a boost of rankings in the short term, but they will do so using short-sighted black hat tactics that big search engines such as Google deeply frown upon.

With this in mind, it’s always a good idea to ask about the kind of tactics that your SEO expert will employ, so you’ll have a better level of reassurance when it comes to knowing that you are paying for an expert who will give you safe, long-term results that can have a significant impact on your bottom line.

Know Their Area of Expertise

While you may find someone who claims to be an expert at everything SEO-related, it’s a good decision to learn more about where their expertise truly lies, and whether this means they are good with on-site SEO, local SEO, website design, or outreach campaigns. It’s wise to remember that SEO requires a broad range of skills to be successful with, and if your expert is a specialist in only a very narrow area, this does not necessarily mean you will get the results you are looking for compared to having all of your bases covered. Watch this video for more information: