A nine-page spread in the Western lifestyle magazine is devoted to Eric Stonestreet, a star of ABC-TV’s “Modern Family,” and he’s wearing Rockmount shirts in several of the pictures.

“We met Eric when the show first aired,” says Rockmount president Steve Weil. “He came into our flagship store (1626 Wazee St.) and picked up a lot of shirts which later appeared in the show because he wears what he likes. We love it when talented people appreciate what we do.”