THE LATEST IN DEVELOPMENT NEWS

There's a date...and a space already! If you haven't been inside JCPenney recently you're probably thinking to yourself "where in the world is this Sephora going?" But, if you're a frequent JCPenney shopper (or a casual one on the weekends) you've noticed the dramatic tarps hanging and the signage stating, officially we might add, that Sephora is in fact coming to Duluth on May 2nd, 2014.

Back on October 5th, 2013 we reported of Sephora's planned entry into the Duluth market... and of course had a mass of people telling us our news wasn't true. Well, take a look at the construction barricades and tell us that now! Here's what you need to know about the Sephora opening in JCPenney. A lot of people are let down saying they wish we were getting a "full" inline Sephora store and that this store won't be a real store. Think again people, think again! In some ways, Sephora stores inside JCPenney are better in the fact that they receive different product and product that is only made for the JCPenney locations. The other thing that is a plus about Duluth receiving a Sephora with in JCPenney NOW instead of a few years ago, is that the newest prototype is being built here. Which means it is not only a larger space than the older versions, but it also is a "truer" Sephora environment (if that makes sense) meaning it feels less temporary and more like a full inline store. And let us just say one thing about these Sephora JCPenney stores... they look classy as can be.

Another plus to having a Sephora inside JCPenney is that it means that Sephora is paying attention to our market now. There are multitudes of malls in the U.S. that have both a Sephora in JCPenney along with an actual inline Sephora location in the mall. Just being JCPenney is getting Sephora doesn't mean that it rules out the possibility of having a full Sephora one day in the mall.

You really can't miss the new Sephora store if you are coming into JCPenney as it sit right at the entry from the mall. You'll also notice it's size... it's big. Sephora took the place of part of the women's clothing area, specifically the Liz Claiborne area (don't fret ladies, your clothing just moved towards the front door)..so therefore it's in an easily accessible place from both store entries.

Applications for positions within the new location are available here.

So all you Sephora fans... and men don't forget they carry men's products and an extensive line of colognes too... mark those calendars for May 2nd 2014 when Sephora will officially call Duluth home.