In our ever changing, fast paced online world we now live in it is important to understand the significance of being social. With staggering facts such as ‘43% of people aged 20-29 spend more than 10 hours a week on social media sites’ or ‘If Facebook were a country it would be the world’s 4th largest between the United States and Indonesia’. It is easy to see the direction online activity is taking for businesses as well as individuals ‘25% of search results for the World’s Top 20 largest brands are links to user-generated content’. (Forbes.com) (Socialnomics)

RUD Chains Ltd, a leading manufacturer of round steel chains who produce top quality chain components and systems for a wide variety of markets and applications know the importance of being social. RUD have over 140 years in the market but also realise the ever changing needs and requirements of the modern online customer.

Working across a wide range of industries from offshore, construction to military to name a few combined with a large product portfolio communicating relevant product news, updates and useful information to these industries is vital.

RUD Chains have set up a dedicated social zone for their customers and followers so that they can communicate all their latest news from one place, they can view the latest product entries on the blog, view new product videos, see relevant exhibition information and much more.

As well as RUD’s social zone they have created a dedicated lifting and lashing product zone. RUD offer over 270 different tested and certified lifting/lashing points, 210 of which are for bolting and 60 for welding; playing a key role in RUD’s product portfolio it was an obvious step to take says RUD Chains Marketing Manager.

RUD endeavour to offer a high level of communication to their lifting applications customers with the new product zone, there you can find dedicated product pdf’s with images and all the latest specific product news. It offers customers an easy to use platform where they can access all RUD’s social media sites, product information, contact details and more.

RUD is ISO 9001 certified and is renowned for its expertise in heat treatment methods - delivering high performance chain products to suit the most demanding applications. Retaining an impressive product portfolio, they have earned their global reputation as a leading manufacturer of high quality round steel link chains and associated components working across a vast array of industries.

From conveyor and drive systems to hoist chains, MOD applications, snow chains to tyre protection chains the RUD product portfolio is vast. Offering standard and tailored solutions to meet even the most demanding applications, you can rest assured with the quality and expertise of RUD.