Right of way must be given to other ocean and beach users. Kiteboarders must travel downwind of them. Why? A regular ocean or beach user cannot react as quickly as a kiteboarder can, so be on the lookout for swimmers and others in the vicinity and ride around them. Additionally, staying downwind of regular beach users will help prevent injury to them in the event that you lose control of your kite (losing control upwind of swimmers could result in a dangerous collision, as you and your kite could wind up dragging them). Be aware of all others in the area.