Just as any person in the earlier ages would have done, you open a store ( website ) and try and get as many visitors into your store. Difference is that instead of foot traffic, you want to get Google traffic.

2. Good SEO allows for loyalty.

You want to build loyalty.

Just as any businessman, you want to retain loyalty of the customers and want that word of mouth referral – Well-built pages and good content allows you to do exactly that.

3. SEO is a highly targeted form of advertising

The greatest feature of SEO is that the information highway allows you to market to people outside of your contact circle who want to look for vendors. It is different than social media marketing.

4. Link building is like a mailing list

While you do not use stamps and postcards, you need to place links with a return address, wherein you want your website to participate in publicly accessible websites that’s relevant to yours. You may get direct sales but you do definitely get some attention and popularity.

5. Referring Visits and PR

Referring links allow for great PR of your website and may directly bring in sales while you are promoting your website.

6. Rise and Fall like the Stock

Anyone who has reaped benefits from SEO will work hard at retaining their ranking . There maybe be high visit trends and low trends on a certain season or month but you still invest in for the sweet harvest.

7. The new buy and sell magazine

Google is like one big Buy and Sell kind of classified magazine with a search function. You just need to scan and choose which vendor or website can satisfy your need. Usually the ads on the top are read.

8. Business and marketing strategies take time

There are so many players who want to be where you want to be, at the top! Getting there will take time, effort and expertise just as it would take you to establish some very good offline marketing strategies. The good news is that it will not be half that expensive and won’t take half that time to get SEO presence.

9. A good business always seeks opportunity markets

IN SEO all you need to do is to make a few dedicated pages that communicates well and you need to make those pages popular. Business scalability comes easy with SEO.

10. The Money

Last but not least at all, this is where money lies. When any new media hits main stream, it always brings in the money – because that’s where the customers are!