Business Directories

Sharjah in green expo partnership

Sharjah, May 2, 2012

Bee’ah, an integrated environment and waste management company in the Middle East, has tied up with Expo Centre Sharjah for the second time to promote its premier environmental management and technology exhibition and conference.

The Green Middle East exhibition and conference, to be held from Octber 15 to 17, is aimed at introducing innovations in areas of solid waste management, sewage & waste water treatment, green buildings, air pollution and alternative energy

Announcing this at a joint press conference, Khaled Al Huraimel, CEO of Bee’ah and Saif Mohammed Al Midfa, the director-general of Expo Centre Sharjah said the Green Middle East expo offers a platform for top industry organizations to exchange their businesses and technologies within the environment sustainability industry.

'We are proud to take host the exhibition for the second year in a row, and look forward to announce major milestones in waste management and recycling,' said Al Huraimel.

'It is our commitment to continuously establish effective environmental solutions and ongoing programmes that will uphold the UAE as a model within our region that truly takes the environment in its own hands to ensure its sustainability and protection, he added.

According to Midfa, Sharjah is home to some of the largest facilities and programmes aimed at protecting the environment and natural surroundings.

'The issue of environmental sustainability has never been more pressing and a show like the Green Middle East will be the right platform to introduce innovations and solutions to environmental challenges, including methods for creating renewable energy, reducing pollution, recycling, sustainable living, green buildings and eco-businesses, within the Middle Eastern region.'

According to a study by Bee’ah, the GCC region is one of the world’s largest per capita producers of waste with a record 80 million tonnes of waste annually.

In the UAE, Abu Dhabi itself produces about 4.7 million tonnes of waste a year, which could increase to more than 30 million tonnes by 2030 if current production rates continue. In Sharjah, a whopping 2.5 million kg of waste is produced daily by about 1.1 million inhabitants, it stated.

Bee’ah study pointed out that the average daily production of waste per person was between 2.5 kg and 2.7 kg.

“The volume of waste generation is huge, and the UAE, being a high-volume producer of waste, calls for new technology, methods and equipment that will help better manage waste,” said Midfa.

“Large amounts of complex wastes are generated daily by individuals, businesses and agriculture. These issues require that waste be handled using environmentally sound and economically sustainable methods, he noted.

'A show like the Green Middle East will be the right platform to introduce solutions to environmental problems, ways to green our world by saving energy, reducing pollution, recycling, healthy living, green buildings and eco-businesses. The expertise of Bee’ah will be of great value to the show,” remarked Midfa.