The brief was to launch the Bolide darts online with rich content and paid advertising over social media. Cinema 4D was used to create and render product and scene animations. The clips were then edited and cut together using After Effects and Premiere Pro to create a launch video and multiple short videos for paid advertising campaigns.

Digital Campaign

Still images were created from the scenes built in Cinema 4D. Social posts and other advertising collateral were then created taking design cues from the product branding and packaging.