2D’s First Commercial

So as previously mentioned, we’ve been working on a web commercial for Penny Auctions Canada. It’s our first ever attempt at anything even remotely close to a commercial let alone we’ve barely done any video projects as it is. It was a pretty fun challenge and at the end of the day, I’m quite happy with the outcome (see below). The video turned out great, the client loves it and it was a fun process to boot.

The video is comprised with screen casts of the website itself (we used an app called Screenflow), and three video segments (one of which I eluded to in a previous post). All three segments were shot in different locations, one being the studio. 2D came up with the concept, wrote the script and literally produced absolutely every part of this ad from start to finish. That last point is one that I am particularly proud of.