How does a member unsubscribe from emails?

A member has the option to unsubscribe from an association's commercial mailing list using the link in an email that was received, or by updating their Communication Preferences under personal Settings. An admin may also manually change a user's subscription status. See below for details on each method.

Option 1: Unsubscribe link in an email campaign

This action will take the user to the following page, where they may update their subscription status for specific Subscription Topics, or unsubscribe from all email campaigns at once.

Option 2: User Account Settings

When the member is logged in, they may access their Settings using the dropdown under their name in the top right corner of the screen. Un-checking the box for "Newsletters and announcements" will mark the user as Unsubscribed.

Option 3: Manual Admin Unsubscribe

An admin may manually unsubscribe a member at any time by visiting their profile in the admin panel (via Manage > People). Under the Email Preferences tab, choose from the options in the dropdown menu for "General newsletter and announcement status".

The actions above only unsubscribe the member from marketing-type emails, and not transactional ones. This is because of CASL (Canadian Anti-Spam Legislation) which is a legislation preventing Canadian organizations from sending commercial messages without the permission of the recipient. Read more about the implications of CASL for your association here.