Hanoi's hospitality and tourist industry has been developing at a rapid pace, keeping up with the ever changing face of Vietnam. In the early 2000s, seeing the gap in the market for 5 star quality service and standards at prices that everyone would love, the Hanoi Elegance concept was created. This group of small sized boutique hotels in Hanoi's old quarter with a 5 star service is now leading the way.

We are a very young, energetic team led by three close friends and business partners who were, and still are, ahead of their time in terms of business strategy and customer service in the hospitality industry. With a remarkable foresight into what the Vietnamese hotel industry needed, this young management team seized the opportunity and spearheaded the rise of the boutique hotel concept in Hanoi.

In the early 2000s the team came together working 24/7 to run a small hotel in the centre of Hanoi's old quarter. This was their training ground, a blank canvas, where their passion for providing a 5 star hotel service grew. Their business plan took shape and they knew immediately they wanted to be the best in town. Understanding that that the key to a good reputation is good service and good staff, they focused on staff training, mentoring and career development. Plucking students from university and people working in the travel and tourism industry, this hotel family grew. And they continued on a journey of refinement, grace and tastefulness.

First impressions count. In 2005, they spent time deciding on the most appropriate name to make their hotel stand out from the other boutique hotels in the Old Quarter. A name that would define their core values of style and sophistication. Mr Maarten Kop, Vietnam Travel Expert who lived in Hanoi during 2006, suggested the name Hanoi Elegance and Hanoi Elite after one night's sleep. The name Hanoi Elegance and Hanoi Elite reflects the feeling of the French Oriental Style with a personalised top service given by Mr Do Van Dan and his staff. It is a name we are proud of. A name that defines our image and service.

In 6 years we opened 7 hotels with an 8th hotel soon to open. We are proud that over 90% of our staff who joined us in the early 2000s are still with us now and we hope they will continue the journey with us in years to come.

Located on the top floor of Elegance Diamond hotel, the Gourmet Corner restaurant and terrace bar boast the finest view of Hanoi from the 12th floor, overlooking Hoan Kiem Lake, the Red River and the ever-growing skyline of Hanoi. A selected menu of authentic Vietnamese food prepared by our experienced 5-star chef, served by a team of attentive waiting staff will savor your taste. The restaurant provide you full meals during the day. Delivery service is also available throughout our hotel chain. Still, you can drop by for a drink at the terrace bar to see the panoramic view of the lake, the river in the sunset.