BMW i3 Graypants – VIDEO

Kontent Partners and BMW North America teamed up to create and produce a collection of media for the launch of the new all electric BMW …

Kontent Partners and BMW North America teamed up to create and produce a collection of media for the launch of the new all electric BMW i3. The duo built brand films, still photography, social channel videos, and installation media to support BMW i events.

The stories shared across these platforms showcase the ways in which premium brands like BMW and Graypants have embraced responsible design across the fields of automotive engineering, architecture, and industrial design.

KP and Craig Brooks developed the creative and produced all of the visual media components.

Apple’s potential future self-driving car is the talk of the month. The Cupertino-based company has been making high-profile hires from within the automotive industry and …

Dave

Yet again, BMW marketing introduces us to the i3 with moonroof. Previous examples were just BMW North America replaying European work. This add points out that it is original North American work. Your messaging needs some serious work. Hopefully the i brand won’t be as lame!