In the previous post I showed you how to research keywords to see if there was demand for your site idea. Now it’s time to brainstorm and come up with ideas for overall site. This should be pretty straightforward. Simply think of concepts and ideas that are related to your overall site concept (in this case Waikiki) and type them into the keyword research tool. The tool will provide you with the most relevant search terms related to the word you typed. It’s best to start with a broad search, like I did with Waikiki. When building the layout of your site ask yourself “If I were new to this site what would I want to learn about, and how would I navigate around the site?” After spending a few hours researching keywords related to my site concept I’ve put together a basic sitemap.

Below is part of the sitemap I’ve created.
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Digital marketing: WSI E-Services. A Professionals Network of Angel Investors, Venture Capitalists and Business Professionals Alike. Sizing up Your Online Competition. This post is part of the Waikiki Site Series, in which I’ll show you how to build a successful travel niche website from concept to reality.

If I simply build a Waikiki site it’s not going to magically pop up onto the front page of Google every time someone searches. I wish that were the case, but it’s not. Like in any business, we’re going to have competition here. However, this is going to be online competition, which has many different characteristics than offline competition. This is a pretty long post so it’s divided into three sections:Finding Your CompetitionAnalyzing Their Backlinks and RankingsQuestioning What You Can do Better Than Them Finding the Online Competition The competition is easy to find online. As an example let’s analyze our competition for the term “Waikiki.”

Since Google drives the majority of search engine traffic online let’s take a look at what pops up when we search for the term “Waikiki.” Google Search for "Waikiki" Feb 2010 Domain Pop Alexa Search Status Plugin 1.
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We recommend MediaTemple for web hosting. Use Code MTLOVESDESIGN for 20% off If you have a great business idea for a site, your first challenge is to find the money to get started. It is a myth that great ideas are easily funded! Photo Credit 1. Using your own savings is a great idea, since it saves you the time and effort of finding funds. 2. Next to your own savings, it is the easiest to get funded by people who know you well. 3.
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