Carlsberg has a new ‘snap pack’ that dramatically cuts plastic waste

Beer loving environmentalists will be raising a pint to Carlsberg after the brewer revealed plans to replace traditional can holders with a new technology that cuts plastic use. In what Carlsberg ( CABGY ) describes as a world first, the Danish company will introduce a new "Snap Pack" where cans are bonded together with glue. It claims the new packaging will reduce plastic waste globally by more than 1,200 tonnes a year — the equivalent of 60 million plastic bags. Plastic rings, which have been used on multipacks of canned drinks for decades, pose a risk to wildlife and have been heavily linked to increased ocean pollution. "We are working hard to deliver on our ambitious sustainability agenda and to help tackle climate change," Cees ‘t Hart, CEO of Carlsberg Group, said in a statement. "We look forward to giving our consumers better beer experiences with less environmental impact." The "Snap Pack" will first be introduced to the United Kingdom on September 10 in a number of Tesco ( TSCDF ) supermarkets, and will debut in some other European markets from late September. It is expected to be made available in Carlsberg’s home market from early 2019. New packaging […]

Grant Brown is a passionate environmentalist, driven by a need to “leave it better than he found it”. This drive, combined with a capacity to understand power solutions of all types, helps him in his day job as VP Marketing at a start up clean technology company. His goal personally as well as professionally, is to help and inspire others to become a part of the green shift and to leave a positive legacy in the world.