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On May 15th we ask you to photograph what is close to you. Upload a photo, share it, compare it and join others all around the world doing the same. Let a part of your life inspire generations to come! Sign up at http://www.aday.org/ today!

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Topsy's highly acclaimed television commercial, directed by Kim Geldenhuys and produced by Egg Films, features the true story of Selinah, an Aids sufferer and patient at the Topsy Clinic, who experiences the ravaging effects of her disease being reversed over a period of 90 days through the administration of anti-retrovirals (ARVs). Each day of her recovery was documented by the team, who witnessed Selinah’s incredible metamorphosis over the three month period first hand.

On 2012, more tan 44.000 women will bear children in Uruguay. The video tells a story that could be about any one of them, but few will know about it as it is about a subject that is not spoken of. Just like the video, violence at child birth should cease to existe. The aim was to spread this story. Every time someone watched it one view was dropped.

We needed to reach 0 views, oppossite to the aim searched by most videos.

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While people go to the zoo for something rare and exotic, Blaze Advertising brought something unique to Ausgrid's sponsorship of the Great Southern Oceans exhibit at Taronga Zoo. A world-first in augmented reality, the opportunity for kids to interact with a virtual sea lion was the centrepiece of the campaign that Blaze developed to bring the message of energy efficiency to a new and tricky target audience.

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In the past month, nine Buddhist monks, have self-immolated in a desperate cry for help to protest a growing Chinese crackdown in Tibet. Access to the region is restricted, but if we can get 6 key leaders with close ties to China to send diplomats to Tibet, it will break the blackout and save lives.