America’s favorite Cover Girl has launched her own line of products for the face.

Christie Brinkley‘s vegan and environmentally friendly skincare line, Christie Brinkley Authentic Skincare, will launch in early March of 2015 on HSN before hitting the shelves of Kohn’s stores later that month.

“I really believe that the more informed you are about the benefits of a healthy bite versus the chain reaction that you’re going to put into effect in your body when you take that bite—you just suddenly don’t want to make that choice for yourself anymore. It’s beyond willpower at that point, it’s become a desire to do something good for yourself.”

–Christie Brinkley, her advice to women looking to reduce their waistlines. Studies show vegetarians are less likely to be obese and suffer from obesity-related diseases than their non-vegan dieters. Following Brinkley’s plant-based eating style is just one more piece of advice those looking to slim down should follow.

Christie Brinkley posed with the “Catch of the Day” during a fishing trip in the Hamptons with daughter Alexa Ray Joel and son Jack Brinkley-Cook. Although we’d like to think the catch is her sexy offspring, unfortunately, it’s the gigantic fish he’s holding.

It’s probably safe to say the longtime vegetarian didn’t eat any of the catch, but posing with flipper isn’t the best promo for the plant-based diet either.

Christie Brinkley has been honored with the 2013 Pet Hero Award from the Pet Philanthropy Circle, an organization with a mission to “save and enhance the quality of animal lives by promoting greater public awareness of their welfare and the causes that protect them.”

Pet Philanthropy Circle cited numerous reasons for Brinkley being deserving of such an award, including the diet she has chosen to for most of her life.

Christie Brinkley is launching a line of natural, vegan skin care products with the help of an ex L’Oreal executive.

“Together we have been able to bring my vision to life and develop anti-aging products that really work. I am happy to say that they are 100 per cent Natural, Vegan and Cruelty free,” said the 57-year old who’s been a vegetarian for most of her life. “I hope you choose to give them a try and see why I am very proud to have my name on these products.”