Here’s a little bit of background on the line and designer Carlyle Hanson:

In 2007, after years of searching, Carlyle Hanson hit upon a formula which allowed him to do what he knew he had been destined for: using his God-given talent for design and transforming it into a formula which would allow for his artistic expression to also affect change – stylistically, socially, and globally. Hence, PEOPLES PRIDE was born. PEOPLES PRIDE is “not just a clothing brand but a philosophy that is expressed through clothing.” It is an apparel house that pushes the boundaries of fashion, philanthropy and social consciousness in the name of the betterment of all humankind.

$125 gets you a pair of jeans and more fun goodies, so I highly recommend checking this out!