terms

Unicef - Don't Ignore me - print, China

We've seen the "person painted as the background" thing used to sell everything from secure internet to chocolate-chip cookies before - but here it finally makes total sense. In fact, the only way I think this could be made better is if these were real kids sitting around all day like this in an ambient/guerilla stunt. Well done O&M Shanghai. There are 1.5 million underprivileged children in China.