For the special people

How do you create a VIP gifting pack that looks cool, says luxury and is easily personalised and quickly pulled together when a celebrity pops in unannounced? ill.i Optics wanted people receiving their highly coveted eyewear to love the pack so much they'd want to share it.

Using a carefully curated kit of readily available materials, with the addition of a beautifully foiled Ultra Black Sirio card (personalised with gold pen) sleeved on the outside of the matt black bubble mailer. Who's getting one?