INS publishes a steady stream of well produced videos of provocative conversations with thought leaders on a range of social, political and economic issues that start you pondering. Luckily, our API provides a way for readers and watchers to articulate that pondering quickly and thoughtfully. Their implementation also demonstrates the flexibility that the API provides in terms of integrating annotation and discussion into each partner’s unique look and feel.

So far they have integrated the video response interface, visible to the right of the Youtube embed in the screenshot below, with 8 sentiments and an elaboration box. Below the video, you can see the response timeline, with tick marks indicating the points in the video to which users have commented. One user’s comment is selected and the sentiment and elaboration are visible.Of course you don’t have to squint at the screenshot, you can see this particular video piece (and others) live!