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Autopart UK submitted this infographic to us.

This topic makes photos a good choice, so that viewers can see the real wheels they’re learning about. It would be beneficial to use a higher-quality photo for the header image, though. The poker theme is cute, but I’d like to see it carried into the copy beyond just the title so it feels more purposeful.

The main issues with this graphic are that the information is conveyed solely by text and that the text is pretty full of typos. I’d recommend breaking each feature of the wheel into its own bullet point rather than a list separated by commas, so that each one has its own impact. Some kind of scale for the wheel sizes would be helpful as well. Additionally there are numerous errors of extra spaces, lack of spaces, and erroneous capitalization and punctuation that make the text pretty hard to get through.

In all I’d give this infographic a D, since the paragraph-style lists and typos detract from the theme and features of the wheels. Try breaking up the text more, adding more visual cues, and making sure an editor reviews the content before publishing.

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This infographic was submitted to us by Pacific Stereo, and the copy was written by Killer Infographics.

This is a fun look at cars through the ages, leading up to how people popularly customize their cars today. It uses good visual queues for most elements (such as the most expensive car and how viewers might start customizing their own vehicles) but I’d like to see the same “anatomy” style for the “Show Off Your Personality!” section, too. Those vehicles just have a title and a picture, so viewers have to draw their own conclusions as to what makes the modifications interesting.

It actually looks like the company’s name is misspelled right off the bat (in the “magazine-style” header, it reads “PACIFIC STERO.COM”) — proofreading is incredibly important on anything published, including infographics. Additionally, time periods (e.g., 1800s) don’t need an apostrophe between the date and the “s.” Careful proofing is essential to the professional appearance of an infographic.

Although I typically like to see a concluding statement on infographics, this design utilizes a different technique: bringing the viewer into the experience and breaking down their own potential car. This serves the same purpose as a concluding statement by wrapping things up and helping the viewer think about where they fit into the picture.

In all I’d give this infographic a B; proofing is critical and text detail should be provided where it aids the viewer!