The company was founded by Klaus Reichardt, a leading advocate for water conservation and sustainability: His goal was to develop a firm that would help facilities use our most precious resource, water, more responsibly, the release stated.

"We have grown from just a few distributors in the U.S. to having distributors throughout the country," Reichardt said.

"And because of America''s growing interest in sustainability, the last few years have actually been some of our biggest growth years," Reichardt added.

According to the release, the company has also been a leading innovator in its industry: About three years ago, it introduced the first urinals made of soy resin, which reduces the amount of petroleum and other natural resources used to manufacture urinals.