Amazon.com is launching a storefront dedicated to supporting and promoting PC/Mac/Web-based Indie Games. Our Digital Video Games team is a small group of passionate gamers and we’re all really excited to help Indie developers reach more customers quickly by providing a quick and simple process for bringing their games to market. Additionally we’ll be supporting the Indie Store with a ton of promotions, both at and after launch. Many of these promotions are designed to give the developer the opportunity to maximize their revenue. For example, Amazon is forfeiting all royalties from bundle sales and passing them along directly to the developer, we’ve also created an “Indie Spotlight” program to help customers learn more about the games and developers they love. We view the Indie developers as some of the most creative in the industry and we want to help them continue to create new and innovative experience for customers.

Why we are doing this:

Allow customers to discover an entirely new category of games on Amazon.com

Help developers reach new customers quickly. Our onboarding process is straightforward and we want to sell every Indie game available

We want to leverage our strengths to support and help the developers who are driving forward innovation and creativity in the games industry

Price Promotions:

The landing page for this sale can be found here. I'll start posting a full list of deals by date at the bottom of this post, expect lots of edits.

Gift With Purchase:

Each day, for 42 days from launch (6/6-7/17) customers who purchase any game from our Indie Store (excluding free games like 16-bit Arena) will receive 3 free games. For example, customers who purchase any Indie Game from our Indie Store between 6/6-6/10 will receive “Dynasty of Dusk”, “The Curse of Nordic Cove” and “Huntsman: The Orphange” (a pre-order title), for free. Note the 3 free games do not change daily, new games will be introduced throughout the course of the promotion, for different time periods.

Indie Spotlight:
This is the program I’m most excited about. We’ve asked many of our launch partners to answer a set of questions about themselves to give the Indie community better insight into the creative minds behind these Indie games. The responses have been absolutely phenomenal. The landing page for the Spotlight is here.

I'm also here to answer questions you might have, get you closer to the developers by hosting Q&As, setting up podcasts, live streaming gameplay etc. If I don't respond to a question you have in thread please send me a PM. These ping my email address and make it more likely that I will see your question and respond more quickly.

Cheers,
Tony

FYI. EA Games sold by Amazon will not activate on Steam.
F.A.Q.S.:

1. Does the game I'm buying from Amazon Activate on Steam/Origin/Uplay? What DRM does the game use?

There are two places to identify DRM on a digital video game detail page:

At the top of the page, below the title:

In the "Product Description" section:

2. Note on Electronic Arts Games - For the most part, EA games sold on Amazon do not activate on Steam. Most activate on Origin.

5. I work with developers and publishers to get fun (or at least what I think is fun) content to share with you all. Here are some examples:

a. Check out the Pax Gameplay videos here: Xcom: Enemy Unknown I played Xcom with Jake, the Creative Director for the game, a few months before the game came out Also, on this page, check out the Q&A, also a community driven event.

b. Check out the interview on this page: Borderlands 2 we did this interview at E3 with Randy Pitchford this year.

c. We've partnered with the ++GoodGames Podcast to feature many of the games we carry. They talk to the developers about the game development process, how the games are conceptualized and managed, all kinds of fun stuff. I'm working on putting together full link list and will update when I have it.

We also have a Free-2-Play store supported by our GameConnect technology. Gameconnect allows you to link your Amazon.com account with free-2-play and MMO accounts so that you can buy things like in game currency, premium game time/subscriptions, in game items, etc. on Amazon.com using your Amazon.com payment options and have this content delivered directly into your game.

To check out the Free-2-Play games we offer you can visit our storefront here: Free-2-Play Store

1. Please do not flame other forum members in thread, regardless of what you are responding to. If you feel the need to shoot back an inflammatory response PM myself or the Mods to handle the conversation.

2. We do not match international retailers (GMG, GOG, GG, GetGamesGo, etc.) nor do we match boxed products.

3. Prices generally flip between 12:30-1AM PST on the first day of the planned sale.

4. Complaints regarding the quality of deals:

If you are unhappy with the quality of a given deal, do not post feedback that is not actionable. This negativity invites response by those who may have previously requested the deal you are commenting on. If you would like to leave feedback on the quality of a deal please structure it as 'I am not interested in this deal but I would be at $xx.xx'.

Please do not expect a response, from Tony or others in the thread to such complaints, these discussions tend to immediately derail the thread for pages.

Can't wait to get the DS Franchise tomorrow. I wonder if it's worth getting the Medley, seeing how THQ's franchises are being sold. Not sure if that means that the new owners will sell the games for cheap like how THQ games have been as of late, or if the cheap games are a result of desperation.

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