European Tourism 2016 – Trends & Prospects (Q1/2016)

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Summary

An outstanding tourism performance in Europe in 2015 augurs growth into 2016 following the 5% increase in international tourist arrivals recorded last year. Based on data reported so far, European tourism gets off to a good start in 2016. Nevertheless, safety and security concerns and recent developments in passport-free travel are at risk of hampering the region’s tourism growth.

European Travel Commission (ETC) is the non-profit organisation responsible for the promotion of Europe as a tourist destination in third markets.