Audi’s €14 Billion Investment in the Future

Audi says it will spend €14 billion on electric mobility, digitalisation and autonomous driving over the next four years. This includes investments in property, plant and equipment as well as research and development expenditure.

Starting with the Audi e-tron, the brand’s first all-electric SUV, the company will launch numerous electric cars in the coming years. By 2025, Audi says it will offer approximately 20 electrified models, about half of which will have all-electric drive systems. At the same time, Audi is pushing forward with launching new on-demand digital services.

In a press release, Bram Schot, temporary Chairman of the Board of Management of AUDI AG says: “This planning round bears a clear signature: We are taking a very systematic approach to electric mobility and will be much more focused in future. We are consistently prioritizing our resources for future-oriented products and services that are highly attractive and relevant to the market.”

He adds: “With models such as the recently presented Audi e-tron GT concept, we want to electrify people again for Audi and at the same time be an agile and very efficient company.”

The electric powered Audi e-tron GT concept made its World premiere at the LA Auto Show.