Hands-on with Panasonic's first 3D TV

By now you might have seen Pocahontas 3D (aka Avatar) in the cinemas and stared in awe at the glory of three-dimensional images from a two-dimensional screen. You could have that experience in your own lounge room soon.

TV manufacturers were more than keen to show off prototype 3D-capable sets at the 2010 Consumer Electronics Show in January, and major vendors are already preparing to bring 3D TVs to market. Samsung has begun mass production of 3D-compatible, LED-backlit LCD televisions and is aiming to get them into retail stores by April.

Panasonic was another manufacturer proclaiming the wonders of 3D TV at CES 2010, and it too has made good on its word. GoodGearGuide was invited Panasonic's Australian headquarters for a sit-down with one of the company's first production 3D-compatible television sets. So is it any good?

Panasonic's 3D glasses: also popular with professional skiers and short-sighted soccer players.

First things first: this TV requires glasses to watch 3D content. They aren't your standard, paper red-and-blue tinted glasses however; these are battery-operated sports-like glasses that sync with the television via infrared and work with it to create the 3D image. Turn them on, and after a few flickers you'll see a once blurry image become solid and almost tactile. They're quite comfortable, even for those who already wear glasses, though the odd feeling of wearing spectacles just to watch TV won't go away quickly. Panasonic has built the glasses to last 100 hours on a single CR-2032 battery; it's the same kind used in calculators, so it's easy to replace.

Panasonic demoed a range of 3D content from sports to documentaries, simulated games and a 3D trailer for Astroboy, played on a Panasonic 3D-capable Blu-ray player attached to a 50in Full HD Neo Plasma television set.

The 3D feature added something different to each piece of content; in documentaries it was the stark contrast of the mountains to the sky and the water splashing in front of your eyes. When watching sports we felt like we needed to catch the ball pitched towards us, while we began to notice the creases in uniforms and the tiny beads of sweat dripping off players. Games provided a similar level of immersion: though simulated, a racing demo showed us the ability to view the HUD in a separate layer to the action on screen, while the depth of field was much improved. The Astroboy trailer, like most current attempts at 3D in animated film, was somewhat disappointing, with a simple differentiation between the foreground and background.

Some examples were naturally more convincing than others. While the increased detail and immersion lends a lot to documentaries and sports, the racing simulation left us unconvinced of the technology's real benefits for gamers. Likewise, action and adventure movies are sure to be a hit with early adopters of 3D-capable TVs and Blu-ray players, but we don't see much point in 3D for period dramas.

It may not look like much to you, but with glasses the train definitely looks real.

Panasonic's 3D technology works by alternating frames between the left and right eyes. The television displays 100 1080p frames for each eye per second, meaning that both the TV and Blu-ray player or games console must output double the number of frames required for current 1080p content. That's why Panasonic has chosen to introduce the technology with its Neo-plasma sets first: the refresh rate, picture quality and viewing angles are all optimal for displaying 3D images.

The 3D experience was definitely stunning, but we think there are a few things to iron out. The glasses, for instance, may be a burden for some. One company is promising glasses-free 3D TV in the near future, but Panasonic's Consumer Electronic Group Director, Paul Reid, told GoodGearGuide that the technology was still a fair way off. Reid said the loss in picture quality and poor viewing angles when using the technology were too much of a trade-off for test audiences.

Panasonic's glasses aren't perfect either. The infrared technology used to sync the glasses to the TV requires line of sight, so there must be a relatively clear path between you and the TV. There's some leeway in viewing angles but we noticed the range was quite short; when standing five metres away from the set, the glasses suddenly switched off and the picture became blurry. The glasses will automatically turn back on when in range, but standing on the range border will confuse the glasses, causing a headache-inducing flicker.

While movies like Avatar and Pixar's Up give you a taste, the 3D experience is different in a small lounge room. Most would be used to distractions at home, from people walking past to the lights and noises around you. 3D TV doesn't allow for those distractions; it's designed as a completely immersive experience that takes you on its journey, whether you want to go or not. That considered, the 3D experience is best suited to the occasional movie on a Saturday night, rather than a constant experience day in and out.

Thankfully, the 50in Neo Plasma used in our demo was, according to Panasonic, also the company's "best 2D television."

You won't be able to use 3D on a small television. Reid told GoodGearGuide that Panasonic wasn't planning to release 3D-capable televisions smaller than 50in. We see the point; the smaller the screen, the less likely the 3D technology will immerse you as a viewer.

Avid sports fans are likely to get the best experience from 3D-capable televisions.

Reid told GoodGearGuide that the first Panasonic 3D-capable televisions should reach Australia by "mid-year", bundled with at least one pair of glasses, but there's no sign yet of 3D content to actually play on them. The FIFA World Cup 2010 is being shot in 3D, but will only be broadcast in 2D here in Australia, so soccer fans will have to wait until it's over for Sony to release 3D film with highlights from the competition. Television broadcasters are, according to Reid, very excited about the prospects of 3D technology, but haven't yet committed to anything. Foxtel subscribers are a little luckier: CEO Kim Williams said last month that the cable TV provider planned to begin 3D broadcasts next year.

Current-generation games console owners must wait, too. Sony has announced it will bring 3D capabilities for both games and Blu-ray movies to the PlayStation 3 by mid-year, while Microsoft has simply stated that the Xbox 360 is capable of utilising the technology.

With 3D TVs just around the corner, there is one last issue to consider: safety. An article on ABC's The Drum Unleashed warned of watching too much 3D TV. The article, by Mark Pesce, one of the developers of VRML (Virtual Reality Modeling Language), argues that long periods of exposure to artificial 3D content could confuse the brain and cause a condition called binocular dysphoria. Panasonic's VIERA Group Marketing Manager, Matt Pearce, told GoodGearGuide that the company's televisions were being safety tested for any side-effects.

We're comfortably sitting on the fence for now when it comes to 3D television. While Panasonic's demo has intrigued us, it will be interesting to see how televisions fare with 3D content in less-than-optimal situations. It may not be as stunning as the sales person would have you believe.

The screen was particularly good. It is bright and visible from most angles, however heat is an issue, particularly around the Windows button on the front, and on the back where the battery housing is located.

My first impression after unboxing the Q702 is that it is a nice looking unit. Styling is somewhat minimalist but very effective. The tablet part, once detached, has a nice weight, and no buttons or switches are located in awkward or intrusive positions.

Reproduction in whole or in part in any form or medium without express written permission of IDG Communications is prohibited. Copyright 2013 IDG Communications.
ABN 14 001 592 650. All rights reserved.

Contact Us

With over 25 years of brand awareness and credibility, Good Gear Guide (formerly PC World Australia), consistently delivers editorial excellence through award-winning content and trusted product reviews.