24th East Mediterranean International Tourism & Travel Exhibition

About Istanbul

With the Bosphorus strait flowing along its heart, Istanbul is literally located where two continents meet; and both Asia and Europe add their distinct flavors to the texture of the city. Economically and culturally, it is the pulsating hub of an extensive area, where Central Asia, Eastern Europe, the Balkans, the Caucasus, the Middle East and North Africa converge.

The main reason Istanbul has been such a popular city that wars have been waged over is its geographical location. The west is in Europe and east is in Asia. The important waterline dividing Istanbul in two is the Bosphorus. Istanbul is both the nearest Asian city to Europe and the nearest European city to Asia.