Apera Privacy Policy

PRIVACY POLICY

Our Privacy Pledge
We want to assure you that Apera respects your privacy and treats your personal information with the highest standards of safety, security and confidentiality. To better protect your privacy, we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. If you have questions regarding this Policy, you may direct them to info@aperabags.com.

What type of information does Apera collect?
Our goal is to provide you with a safe and enjoyable shopping experience. When we collect information about you it is in an effort to create a customized and meaningful experience with the products that are most relevant to you. You are free to browse the Apera site without revealing any personal information about yourself. However, once you give us your personal information, you are not anonymous to us.

Automatic Information
We automatically track certain information based upon your behavior on our site. We use this information to analyze our users’ behavior, interests, and demographics to better understand and serve our shoppers. This information may include the URLs, pages viewed on the site, which browser you are using and your IP address.

What about Cookies?
“Cookies” are small pieces of information that a web site will store on your computer’s hard drive. Apera will use cookies to identify you during your session, make our services easier to use and to store items in your shopping cart between visits. Cookies are never used to store sensitive customer information such as names, addresses, credit card numbers or passwords. Acceptance of cookies is not a requirement to browse our site, however, our shopping cart does require the acceptance of cookies to work properly. Most browsers automatically accept cookies, but you can configure your browser to prevent that. If you would like to place an order on our site but object to or otherwise are unable to use cookies, please feel free to place your order via our toll free number: 1-855-273-7200.

Personally Identifiable Information
This is information that you provide to us that is specific to you. We collect information such as your name, phone number, billing information, shipping information and other personal information as indicated on the forms throughout our site. You provide such information when you make a purchase, enter a contest or sweepstakes, fill out a survey or form, provide ratings or testimonials feedback, give or redeem a gift certificate, etc. Where possible, we indicate which fields are required and which fields are optional. You can always choose not to provide information, but you may not be able to use a particular service or feature by omitting the information.

Our use of your information
We use the information we collect from you to improve our products and services and make your shopping experience more efficient and relevant. We review the actions of our visitors on an aggregate basis to determine customers’ preferences. Apera also conducts analysis and research on our visitors’ demographics, interests, and pages viewed based on the information provided to us during ordering, from our server log files, contests or surveys.

Contests and Sweepstakes
When you enter a contest or other promotion, we may ask you for contact information such as your name, address and e-mail address in order to administer the contest, to send you promotional e-mails, notify winners and make the winners’ list publicly available pursuant to certain states’ laws. Your consent to such promotional use and disclosure of this information is a condition of your participation. As a condition of receiving any prize, you will be required to complete, execute and return an Affidavit of Eligibility, a Liability Release, and where lawful, a Publicity Release, for us to ensure that you are eligible to receive the prize according to the Contest Rules. In cases where the sweepstakes or promotional offer is co-branded with or sponsored by another party, we may share your information, with your consent, to that party.

Emails
It is possible to register as an email subscriber directly from our site or through another source, such as an Apera sweepstakes hosted on another site, Facebook contest, or a co-registration network. Upon registering, we will send you newsletters and e-mails featuring exclusive sales, promotions and other members-only benefits. When you join or make a purchase on aperabags.com, you will automatically be subscribed to emails unless you opt-out during guest checkout. If you are a subscribed member, we will also send you emails to collect ratings and testimonials feedback related to your purchase and account status updates. If you’d rather not receive emails, please visit Manage Email Preferences to change your preferences.

Gift Certificates
If you purchase a gift certificate on our site, we will ask you to provide the recipient’s name and email address. The recipient information you provide us will only be used to deliver the gift certificate and for no other purpose.

Does Apera share the information it receives?
The following describes some of the ways that your personally identifiable information may be disclosed:

Promotional Offers
At times we may send offers to select Apera subscribers on behalf of other parties. When we do this, we do not give that company your personally identifiable information without your consent. If you do not want to receive such communications, please visit Manage Email Preferences.

Agents
We employ other third parties to perform services or functions on our behalf in order to improve our site, merchandising, marketing and promotional efforts, communications or other services. Those third parties include authorized contractors, consultants and other companies working with us (collectively, “agents”). They only have access to information needed to perform their functions, and may not share any information with others or use it for any other purpose than improving Apera’s services and offerings. If you have made a purchase on the Apera website, we may make your name and postal address available to pre-screened companies who have specific direct mail (e.g. catalog) product or service offers that we think may be of interest to you. We only share with these pre-screened companies the individual names and postal address of customers who have actually purchased products from us. If you do not want us to share your name and postal address information, simply follow the instructions in the section below titled “Accessing and Updating Your Information.” We may also receive information about you from other sources (such as demographic information and purchase history) and add it to our information in order to make our marketing efforts more efficient.

Advertisers
We work with third party advertising companies to serve and track our ads. These third parties may serve other cookies. Our advertising partners use the anonymous, non-personally identifying information they collect from our site, in the aggregate, to help us better market and serve our customers. In the event that our advertisers collect any personal information on our behalf, it will not be used by them or disclosed to any third parties.

Third Party Sites
You may visit other web sites, through links on our site, who may collect, use and share your personal information in accordance with their own privacy policies. The information practices of those websites linking from or to our site are not covered by this Policy, and we encourage you to be very cautious before you disclose your personal information to others. If you register for Apera on another web site or use a web site providing a service for Apera, that web site may provide personal information about you and your transactions back to Apera. It is possible that Apera could merge with or be acquired by another business entity. Should such an event occur, you should expect that Apera would share some or all of your information in order to continue to provide such products and services. Notice of such an event will be posted and we will require that the new combined entity follow the practices disclosed in this Privacy Policy.

Legal Requests
Apera will cooperate with law enforcement inquiries. Apera reserves the right to disclose any activities or information about you to law enforcement or other government officials as we, in our sole discretion, determine necessary or appropriate, in connection with an investigation of fraud, intellectual property infringements or other activity that is illegal or may expose us or you to legal liability.

Accessing and Updating Your Information
You always have the opportunity to review and change the information you provide to us by logging into the site and entering in the new information yourself. You can edit your name, contact information and preferences by logging into the My Account section of the site.

As a customer, subscriber or contest entrant, you will receive e-mail communications about new Apera products, special offers and requests for feedback. If you want to stop receiving our emails or to specify the communications you prefer to receive, you may unsubscribe or edit your profile at any time. You can do this through any of our emails, by visiting Newsletter Subscriptions or by sending us an email info@aperabags.com.

You may ask to have your account information removed from our active databases; however, because we keep track of past purchases, you cannot delete information associated with past purchases. Such information will be deactivated as soon as reasonably possible based on your account activity. Also, as a security measure we “back up” the data stored on our systems, and such prior information cannot be completely removed from our databases. Therefore, you should not expect that all of your personally identifiable information will be completely removed from our databases in response to your requests.

Security
The Apera Security Pledge protects you while you shop at Apera so that you never have to worry about credit card safety. We guarantee that every transaction you make at Apera will be safe. This means you pay nothing if unauthorized charges are made to your credit card as a result of shopping at Apera. Apera’ servers use Secure Sockets Layer (SSL), an encryption technology that works with all modern web browsers, so that only Apera can read a buyer’s personal information. We reveal only the last five digits of your credit card numbers when confirming an order. However, we will transmit the entire credit card number to the appropriate credit card company during order processing.

A special note about children’s privacy
You must be at least 18 years old to have our permission to use this site. We do not knowingly collect, use or disclose Personally Identifiable Information about visitors under 18 years of age. If you are a minor, you can use this service only in conjunction with your parents or guardians.

Privacy Policy Changes
Apera reserves the right to change, modify, add or remove portions of this Privacy Policy at any time. Any changes will be posted in this document and will become effective immediately upon being posted unless we tell you otherwise.

Contacting Apera
If you have further questions about Apera’s Privacy Policy or comments on how we can improve the Apera shopping experience, please do not hesitate to email us at info@aperabags.com.

Need more help? You can email one of our friendly Customer Care Specialists info@aperabags.com or call 1-855-273-7200.

You may also write to us at:
Privacy Manager
Apera, LLC
7664 S. Hudson Way
Centennial, CO 80122