How Icerok started their stationery journey

Company name

Overview

We are a young, fine jewelry company. We do a lot of custom work. We have a great logo and a cool brand concept, but need a little help tying the whole brand image together. The image we would like to convey is stylish, clean, artistic and creative. It is a mix of corporate and creative. Our target audience is 25-45 year old woman.

Tell us a bit about who you are and the people you reach

Our customers are mostly woman who shop in fine jewelry stores across North America. They like to collect jewelry. They are loyal and are driven to purchase by brand marketing. They are in the upper income bracket as they enjoy purchasing gold and diamond jewelry.

Requirements

We are looking for the following:

(1) Letterhead

This document is meant to be business to business and should speak as if coming from a firm that understands design.

(2) Business Card

I would like to see this with the following dimensions.
3.5" long x 1.5" tall (with or without rounded die-cut corners)
- these should be more on the creative side than the corporate side as they are the first impression most people get of our company.