2. Decide on a problem you will solve. It should be expensive if
not solved. They should need the solution urgently. It should be common and
evergreen. We are marketing to the moving parade of life. Once you have
decided, make a clear statement of your definite purpose to solve a
specific problem. TRAINING VIDEO

Example: a mission I am launching collaboratively right now is to
solve the problem of humanity's healers not feeling good about receiving money,
and as a result they become poor or stressed out or burn out. I want to
reignite their light. There must be a balanced energy exchange. There are
takers out there. What we are doing to solve the problem is to provide free
resources so that any healer no matter whether they have any money or not, can
learn how to accept and feel good about receiving money and other forms of
abundance in exchange for their services. We can also monetize this attention
asset that we are building, and this will come second. Focus on changing lives
first, and then find a way to monetize it. This way, what we build will bless
people's lives no matter what. We change everyone's lives, whether they can pay
us or not.

Here is version 0 (the first draft) of the resource page.
Notice it is open. No opt-in required to get to the training. I've put
thousands of dollars worth of training on that page. There is a link near the
bottom to get to an opt in page so that people can get more help from me, for
example, they can get invited to the Wednesday call and get their
questions answered, also for free. You might also notice that I am
"pushing the free line." This is a market disruption is process!

Once I put that together the first day (Thurs, June 1, 2017) and I
was soon swimming in the ocean, I asked God for help to get that page into the
hands of the 144,000 Lightworkers around the world. And God said, collaborate.
Have more collaborative partners content on the page. More people will be
sharing it. And that makes perfect sense. We have since moved into the
collaborative partner recruitment stage and have at least 5 over the first day
of that (which began yesterday.)

3. Make a clear statement of your Vision for this year
(optionally for long-term, as well.) VIDEO TRAINING

4. Find people who you can help, who want your help, and start
talking with them. VIDEO TRAINING

Continuing with how to start a meaningful, real business that
changes lives and earns you profits and supports your lifestyle so you can have
more free time, more fun and change more lives!

I gave you the first 4 steps yesterday:

1. Know your purpose. Dig deep into your passion.

2. Decide on a problem you will solve. Define your definite purpose.

3. Make a clear statement of your vision for this year (optionally
for long-term, as well.)

4. Find people who you can help, who want your help, and start
talking with them.

Step 5 is...

5. Begin to create expert-level daily content, now that we know
who we are talking with. Also in this step, tell your Story and give yourself a
Title.

6. Begin marketing your best content on your blog and elsewhere.
Create content that your target market want to share. How will you distribute
your content? Find communities online (everywhere, not just the big social
sites) of people who can and want to share your content. Get involved in those
communities, connect with leaders and members.

7. Build or have built for you: and Opt-in page + your giveaway
(usually a PDF or audio or video series) + email list building capability
initially for the delivery of the giveaway. Now that you have at least one
subscriber, start writing your daily email (like this one!)

8. Drive prospects to your opt-in page in the most effective
possible ways. Test, measure and track. Whatever works best, do more of it,
scale it up, also you can test variations of it to see if you can find
something that works even better. This is called trying to beat the control.
It's also an example of an evolutionary algorithm. Whatever does not work as
well, discontinue as an activity.

How does one drive prospects? Go where people are and put a value
message in front of them. This could be a free offer that they value. There are
many places from which you can attract people for your community,
movement, or business. Find the top places where the right kind of people are
hanging out or looking for the kind of information you provide. (You did decide
in step 2 to target the right segment of the market, right?) Test those places
and stick with the top 3 based on results.

My best ways to drive traffic for me personally (you have to find
out what works best for you) is influencer marketing, joint ventures with
influencers and getting interviewed on podcasts that my audience listens to.
Therefore, what I do is connect with influencers, ideal potential strategic
alliance partners and podcasters who already reach my audience. Then I get
interviewed on their podcast and we create joint ventures. This is my traffic
plan.