The PCM® Coach training organized by the Atria Group Company, will be held in Serbia, Czech Republic and Portugal, intended for professional coaches and managers that are eager to improve their coaching skills and raise coaching quality to a whole new level. The training will be held in the premises of the Atria Group Company in Belgrade, Prague and Lisbon.

Coaching is an ideal setting in which application of PCM gives extraordinary results. What’s very important is that the coaches certified for PCM application in their sessions, have a chance of delivering entry assessment to clients, based on which each client gets individual report on deep structure of his own personality, which helps them to better understand the ongoing processes during coaching.

Big difference that PCM makes is the difference between each individual. It enables you to perceive each client in a special way, to recognize deep structure of his personality and adjust your coaching approach to that structure. By using PCM methodology you will easily create individual strategy of change for each client individually.

Being familiar with this model and applying it will make you stick out of the crowd, you will make a difference, raise your competence on the highest level and increase the efficiency of coaching. You will also be able to perceive deep structure of your own personality and master techniques for successful adjustment to clients. You will do a right thing in a right way.

In 1978, NASA started using PCM in recruitment and training for astronauts.

This model is nowadays used by many famous coaches and psychologists, as well as CEOs of companies from the Fortune 500 list.

More than one million people have completed the PCM assessment by now, and discovered which model of personality they are, according to PCM model.

PCM has been a subject of many studies conducted in more than 37 Universities worldwide.

Through applying PCM in coaching process both coach and a client get an additional tool for proper goals setting which the client is aiming at, as well as for work on defining client’s strengths and chances for development. Applying PCM methodology in coaching will also give an additional quality to process of creating individual steps on the way to accomplishing goals, which was set at the beginning of the coaching process. Due to PCM methodology a coach is able to quickly discover particularly significant topics for each client, as well as communication style and leading through the coaching process, which will be the most suitable for reaching his full potential.

Some of the benefits are:●Better connection between the coach and a client● Faster and more efficient reaching of important topics for client● Anticipating changes in client’s behavior● Discovering the most effective communication channels: particular words, tone, gestures and facial expressions that will, all combined, lead you to productive interaction during session●Determining person’s basic psychological needs and motivation to persist in achieving personal goals●Understanding the ways in which a client can show resistance towards change and methods to overcome resistance

During this training participants will be introduced to the PCM model and possibilities of using it in coaching. During the first model every participant will receive a report related to deep structure of his personality in order to fully understand the benefits of knowing and using this model from the first hand. Second module will serve for introduction to the PCM coaching process, reactions of different personality types and interventions made by the coach. After these two models are completed, the participants will go through the process of certification, conducted by PCM® Master Trainer, authorized by Kahler Communication Europe.

Some of the topics on the training:

PCM as a model that provides reliable and valid methods for recognizing and understanding personality structure

Basic characteristics of 6 types of personality according to PCM

How to recognize dysfunctional patterns in clients’ behavior in time

How to create adequate atmosphere for working with different clients

Stressful reactions of different personality types and possible ways of intervention in that moment

How to make different clients devoted to achieving personal goals

Education for PCM coach is a coaching program accredited by International Coaching Federation (ICF). International Coach Federation is world’s largest resource of professional coaches, as well as source for everyone looking for a coach. It is a non-profit organization formed by certain members, professionals in coaching, including Executive coaches, Leadership coaches, Life coaches and many others from all over the world.

For any additional information about training and application,
feel free to contact us at

Carl is English and was originally a chemist and has spent all of his working life in big business, working in the pharmaceutical industry predominantly at the interface with other companies managing relationships on projects from the very technical to the financially huge. For last 10 years he has lived and worked outside the UK and over the past 20 years has written and delivered training courses across the globe, from Cape Town to Brussels, from Manila and Hong Kong to Philadelphia and Rio de Janerio, focussing on conflict management, relationships and the need for cultural insights. His interest in finding solutions to seemingly impossible situations led him to found ‘InsideOut Solutions’ in Switzerland from where he coaches executives, individuals and teams and runs training courses tailored to the specific needs presented. A member of ICF, Carl is both a NLP practitioner and a coach.

A lawyer and trainer for over 15 years and a member of Erickson’s Training faculty, Silvia developed her career mainly in Intellectual Property, anti-counterfeiting, protection of rights and innovation, allowing creativity to be part of her legal work. She trained and mentored young lawyers helping them develop their capabilities and build their businesses. This work later became her inspiration towards Human Development, which eventually brought her to the amazing world of coaching and Solution Focused Development, transforming her world and empowering her clients. Drawing on her background and line of work in training, mentoring, and entrepreneurship, she became an advocate for the development of creativity and innovation in Business and Talent. An ICF Professional Certified Coach (PCC), Registered Mentor she coaches and facilitates groups and teams of entrepreneurs and business executives. Professionally linked to companies for over 20 years, she founded her own branded company “Beyond Bright Minds” with the mission of bringing more creativity and innovation to education and lifelong learning, talent management, business, environment and to society for global contribution to progress, prosperity and well-being. Silvia is bilingual Portuguese and English working in both languages as a trainer, coach, and mentor.

For 18 years Jan has been working on various management positions and his main area of interest was always potential of people development. He studied ČVUT FEL – Economics and management of electrotechnology and energetic in Prague. For 2 years he worked in Czech Television and after that he entered into industry of mobile technologies where he worked until 2014. Jan’s last position in corporate world was in T-Mobile as Vice President of Residential sales. As a leader he used coaching methods as a tool for sales performance increase. Since 2008 he has been developing coaching career and in 2010 he established company InnerVoice, where the main motto is „Everything, what a human being really needs to know is inside him“. His passions are sport and initiating change in people. He is ICF (International Coach Federation) accredited coach on the level of ACC. In his coaching practice he is using solution focused approach together with various „inner game“ techniques. Besides ICF accreditation Jan is certified Erickson Professional Coach and certified NLP Practitioner by Erickson College (Vancouver, Canada). Jan highly values continues development in area of self-awareness. He thinks that we, as humans, have great potential and our main purpose is to discover it and develop it..

Dragana is HR consultant with extensive experience in the field of employee development and training. During her career she participated in the creation and implementation of a variety of development projects, workshops and training programs for more than 20 companies. She has over 7 years of HR experience and her areas of expertise are improving employee relations, communication skills, employee motivation and cooperation.Dragana is a business coach of Erickson College, certified Persona Global consultant and certified PCM (Process Communication Model) Trainer and PCM Coach. She is certified consultant for the SHL assessment tools, and for Hogan assessment tools. Dragana has an educational background in Psychology. Prior to joining Atria Group team, Dragana also worked as a psychoterapist and psychological counselor and has completed education in O.L.I. integrative psychodynamic psychotherapy, as well as a basic level of education in body psychotherapy. She is also certified for use of biofeedback and neurofidbek methodology by Biofeedback Association of Serbia.

Dušan is a co-founder and Senior Partner in Consulting Company ‘Atria Group’, which is present and working in Serbia, Czech Republic, Switzerland and Portugal. Over the course of last 14 years he has been engaged in development of human resources, primarly in corporate environment, and later on in consultancy projects. Dušan is an international coach of Ericcsson College (Vancouver), a consultant for training methodology of Persone Global (San Francisco), licensed trainer (with rights to certify others) for using psychometric tools CEB SHL (Washington/London) and a certified NLP coach (IN-NLP / Hambourg). His fields of expertise are systematic development of human resources, assessment of employees’ potential and capabilities, as well as reinforcing teams and managers through development projects, with focus on training and business coaching.

Predrag is a senior partner at Atria Group. His role in the company is international business development. In addition, he is a mentor, trainer and coach with extensive international experience. As a trainer and coach Peđa works with companies and individuals around the world (Serbia, Czech Republic, Portugal, Germany, Poland, India, Singapore, Brazil, Qatar, Austria, Bulgaria etc.). His areas of expertise are: coaching, NLP, leadership development, effective communication, sales and presentation skills. He has had the opportunity to lead several large projects in the area of leadership development and change in corporate culture, as well as number of different training and coaching programs. So far he has more than 1.000 days of training and more than 2.000 hours of coaching. Before he became a professional trainer and coach, Predrag had spent ten years in various sales positions. He worked as a sales representative of US-based “Arrow Electronics” for Serbia and Montenegro, sales engineer for company “Vita Elko” and regional sales manager in the Japanese company “Omron Electronics” for South East Europe. Predrag graduated electrical engineering at the Department of Physical Electronics at Faculty of Electrical Engineering. The structure, resistance and flexibility are the most important characteristics of his work. Some of his titles are: NLP Master Trainer (IN NLP), NLP Fellow Member Trainer (IANLP), Master Coach Trainer (ICI), Professional Certified Coach (PCC) – ICF (International Coach Federation) (since 2010), ICF Mentor Coach, PCM Certified Trainer, Persona Global Master Consultant.