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Amazon vs. Netflix: The Fight of the Century

Amazon vs. Netflix: The Fight of the Century

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The Fight of the Century?

Amazon, the world’s largest Internet retailer, has seen DVD sales plummet as consumers clamor for downloadable and streaming content. As a result, the company is pushing its Prime Instant Video, which, similar to Netflix, offers commercial-free shows and movies at the viewer’s whim. Now these two are bidding against each other for content and producing their own original shows. Who’s got the upper hand?

Revenue

Amazon
$61 billionNetflix
$3.6 billion

Costs

Amazon Instant Video
Individual cost applies for most shows and films; $79 yearly Amazon Prime subscription entitles users to some content for free
Prime users also get free two-day shipping on all Amazon products.Netflix
$7.99 per month for streaming service only

Subscribers

Amazon Prime
10 million2%
Percent of streaming subscribers that use exclusively Amazon PrimeNetflix
30 million
Another 7.8 million outside U.S.67%
Percentage of streaming subscribers who use exclusively Netflix

Original programming

Amazon
Alpha House
Betas
Annebots*
Creative Galaxy*
Tumbleleaf*
* Not yet premiered75%
Average score for Alpha House on Rotten TomatoesNetflix
House of Cards
Orange is the New Black
Arrested Development
Lilyhammer
Hemlock Grove
The Killing*
Daredevil*
* Not yet premiered4X
How much more net income Netflix made ($31.8 million) after the debut of two of its critically acclaimed series, Orange Is the New Black and the Emmy-winning House of Cards

How to Watch

Amazon Instant Video
Any compatible device, including video game consoles, computers, some mobile phones and tablets, smart TVs and Blu-ray players.Netflix
Any compatible device, including video game consoles, computers, some mobile phones and tablets, smart TVs and Blu-ray players.42% of Netflix viewers connect via their computers.

Content

Amazon
41,000 movies and TV showsNetflix
100,000 movies and TV shows, though only a portion is available via streaming

Spending

Spent on contentAmazon
$1 billionNetflix
$2 billionSpent on original seriesAmazon
Alpha House (11 episodes), $22 millionNetflix
House of Cards (26 episodes) $100 million