Willoughby, Jessica Fitts

M.A., B.A., Edward R. Murrow College of Communication, Washington State University

Jessica is an assistant professor at the Edward R. Murrow College of Communication at Washington State University.

Jessica’s research is focused on examining the effectiveness of multiple communication strategies to promote health, especially in the areas of adolescent sexual health and substance abuse prevention. Her most recent work has focused on the use of mobile devices for health promotion, or mHealth. She teaches courses in strategic communication and health communication.

Jessica has a background in public relations and journalism, and prior to coming to UNC she taught media writing and worked as a content editor for a campaign against sexual assault at Washington State. She also has experience consulting with health and research organizations.