About Us

Where we came from

Driven by obsession and defined by raw enthusiasm, Sixty Nine Cycles is more than a bike shop. It is a meeting place. A community. An environment submersed in two wheels. Embodied by two wheels. Designed by cyclists to serve cyclists. Not only at the tills – in life, in sport, in passion.

Cycling personifies us at SixtyNine Cycles. It is who we are. Why? Because of that feeling… You know?
It’s about the calmness. The fresh air. The exertion. The pain. The joy. Cycling takes us closer to nature. And brings nature closer to us.

More than just a job

SixtyNine Cycles was founded by love. Nick Moores love of two wheels, to be precise.

It’s an affinity he’s had since before his teens. Borne from the moment his dad took the stabilisers off his BMX and he first felt that rush. The adrenaline. The wind in his hair. The freedom. And even when he hit a park bench and went over the handlebars his love affair didn’t end. If anything, it was just beginning.

An interest in all things mechanical helped, too. Nick went to college, studied engineering, qualified, and spent a few years servicing agricultural machines. But tractors didn’t do it for Nick. The pull of two wheels was too great and he went on a journey. A journey that saw him spanner for some of the world’s greatest motocross racers at teams like Honda, Kawasaki and KTM in his role as a sought after grand prix mechanic. A decade traveling the world with the World Motocross Championships kept Nick’s passion alive. When not racing, motocross riders cycle. And they cycle a lot – it’s great training. He left the MXGP paddock in 2005 and went to Italy to work for the acclaimed motorsports apparel design and manufacturers, Alpinestars.

While employed as a Product Developer for Alpinestars – designing safety products for MotoGP and World Superbike riders – Nick fell into the Italian MTB club-racing scene. And whereas in the UK you might get 100 people turn up to race at the weekend, in Italy you get 600. The atmosphere was great. And his passion grew.

Drawing from all his experiences, Nick’s dream was to set up Sixty Nine Cycles. A lifestyle-orientated bike and accessories store where the relaxed, informal atmosphere and “a good old chinwag” is more important than the hard sell.

The dream is now a reality. SixtyNine Cycles is here. Nick’s passion has borne fruit.

Get in touch

Useful Links

From the blog

About Us

Driven by obsession and defined by raw enthusiasm, Sixty Nine Cycles is more than a bike shop. It is a meeting place. A community. An environment submersed in two wheels. Embodied by two wheels. Designed by cyclists to serve cyclists. Not only at the tills – in life, in sport, in passion.