Shopmatic Facebook Business Extension

What is Facebook Business Extension?

Facebook Business Extension is a tool for businesses to easily enable their business presence into the Facebook community. It can be used to easily create and install;
i) Facebook Pages
ii) Facebook Pixels
iii) Facebook Shops
iv) Facebook Advertisements

What do I need to set up Facebook Business Extension?

All you need is an existing Facebook profile. If you do not already have one, click on the following link to create one: (https://www.facebook.com/)

How do I enable Facebook Business Extension?

Login to your Shopmatic account, from the Dashboard drop-down menu, click on Marketing, and then on Shopping channels

From there, click on the Enable button

Log In to your Facebook Profile

You will arrive at the Facebook Business Extension welcome page. This page will show you the next three next steps to complete the Facebook Business Extension setup:
1) Setting up your Facebook Page
2) Setting up your Facebook Pixel
3) Setting up your Facebook Shop

To proceed, simply click on the “Next” button on the bottom right corner of the window

1.Setting up your Facebook Page

a) If you do not have a Facebook Page
i. Create one by clicking on “Create a page”
ii. Choose a category
iii. Enter your page details, and click on “Create Page”

b) If you have an existing Facebook Page
i. Click on the dropdown menu and select the page that you would like to link to your Shopmatic Webstore.
ii. Click on the “Next” button on the bottom right corner of the window

2.Setting up your Facebook Pixel

Facebook will automatically pick up your Shopmatic webstore details and install a Facebook Pixel on it. If you already had an existing Facebook Pixel installed on your Shopmatic webstore, then the data will be immediately picked up.

Each Shopmatic webstore can only be attached to one Facebook Pixel, likewise, each Facebook Pixel can only be attached to one webstore. To proceed, click on the “Next” button on the bottom right corner of the window

3.Setting up your Facebook Shop

a) If you do not have a Facebook Shopi. Just click on the “Finish” button on the bottom right corner of the window
(Important Note: Do not toggle the Page shop witch to “Off”)
ii. Setup complete! Your Facebook Shop will be populated with products from your Shopmatic webstore within 24 hours.
You can also now start to create paid Facebook Ads should you wish to do so.

b) If you have an existing Facebook Shopi. (Important Note) Please ensure that Page shop switch is toggled to “On”.
ii. Next, click on Finish.

Kindly note that if your existing Facebook Page has a Facebook Shop, any existing products will be deleted and replaced by the products from your Shopmatic webstore.
iii. Setup complete! Your Facebook Shop will be populated with products from your Shopmatic webstore within 24 hours.
You can now start to create paid Facebook ads should you wish to do so.

How do I disable Facebook Business Extension?

Login to your Shopmatic account, from the Dashboard drop-down menu, click on Marketing, and then on Shopping channels

From there, click on the “Manage” button under the green Enabled word

From the Facebook Business settings page, on the column on the left side, click on “Advanced options”

And then click on “Delete Settings”

Click on “Confirm”

Your Facebook Business Extensions (Facebook Page, Facebook Pixel, Facebook Shop) has now been removed, simply close this window and proceed to the final step below

Lastly, remember to log out of your Facebook Profile to complete the Shopmatic Facebook Business Extension disabling process.