Is Cadillac Losing Its Wreath?

The easily recognizable Cadillac logo dates back to the company's founding in the early 1900s, but over the last 110 years, there has been an on-again, off-again love affair with the wreath surrounding the crest. Cadillac's current badge design has used the wreath since the 1980s, but Automotive News is reporting that GM's luxury division is planning to ditch the laurel wreath for a cleaner-looking logo.

The new logo could make its debut as early as next month on a new concept car that will be revealed at the Pebble Beach Concours d'Elegance, although the report also says that it might be until 2015 before it makes its way to a production car. Even then, it doesn't like anything has been finalized yet, as the article also says that plans could still change.

I say lose it. It's time to evolve past it. Logo's should change to reflect the new era and Cadillac is in a sort of renaissance right now, so it could easily be justified. It would look much cooler too!
______________________________________________________VW, Toyota-Subaru, Hyundai-Kia, GM, FoMoCo, FCA, Nissan-Renault, Tesla, PSA, Geely-Volvo, Honda ... in that order...2020.

"You can take Chrysler out of America, but you can never take America out of Chrysler". - Me. I said that.

+1 agree, loose the badge and create a unique style that will help its badgered image.
_________________________________________________________What do you drive? American prosperity starts with the keys in your hands***************************If I had asked people what they wanted, they would have said ‘faster horses--**Henry Ford

On perseverance: “If something is important enough, even if the odds are against you, you should still do it.” Elon Musk~~Tesla

loose the crest keep the wreath. its the crest that's rooted in old cadillac...ya know, the one barely mobile ossifying mammals gravitate to.
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I personally think they should do an all new logo somewhat similar to the V logo. Odiously it can't say V, but they could think of something
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~-2013 F150 FX4 5.0Formerly Blackstallion4209

No, they shouldn't mess with it too much. They can keep it familiar but fresh by modernizing old themes. For instance, the Auto Union rings, the three pointed star of Benz, or least changed of all, the BMW Bavarian roundel.
_______________________________________________________________"there is nothing patriotic about hating your country, or pretending that you can love your country but despise your government."Bill Clinton, 5 may 1995

I'm a big fan of complex logos, especially on an expensive product. It would be a shame to lose the wreath in my opinion, especially when they have already simplified the design so much. Although, I wouldn't be opposed to replacing it with something like the V used in 1942!
--"If everyone is thinking alike, someone isn't thinking." -- George Patton