Our Interviews

Take 7 – Qube Recruit Consult

In this Take 7 video, Rob McGregor, MD of CRMNow, talks with Karen Lance – MD of Qube Recruit Consult a Sydney based recruitment company. Karen talks with Rob about her industry post the GFC and why her business is still around when many recruitment firms didn’t make it. Karen also highlights some go to market strategies and Rob asks about leading indicators and what they may be in the recruitment industry.

Take 7 – Swarovski Crystal Australia

In this Take 7 video, Rob McGregor, MD of CRMNow, talks with Tony Hupfau – CEO of Swarovski Crystal Australia. Tony talks about the changes in their business from a collectors business to a fashion accessory business. In additional he shares some insight around social media and the role it plays in his business, you may be surprised.

Take 7 – Woodland Home Products

In this Take 7 video, Rob McGregor, MD of CRMNow, talks with Craig McKell – CEO of Woodland Home Products. Craig discusses their new go to market model and how it’s impacting the company. Rob raises the question of social media and its’ role in their overall strategy. Craig provides insight into some of the most pressing issues he faces as a CEO.