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A Harris poll of almost 40,000 American consumers on more than 1,500 brands across 155 categories saw Apple retain Brand of the Year in three categories.

2013 Computer Brand of the Year

2013 Tablet Brand of the Year

2013 Mobile Phone Brand of the Year

What really stands out is that in all three of the categories Apple brands are measured – Computer, Tablet and Mobile Phone – its Brand Momentum scores are in the top 30 of all 1,500 brands evaluated in the study, showing that consumers see this as a brand of the future.