From other Atomic programs for collecting email addresses from the Internet, local files, newsgroups and WHOIS databases.

SMTP server availability

Email blaster is capable of working with any of three SMTP server types. SMTP Wizard will help you to set and customize a server for email delivery.

Built-in server. This type of server is already integrated into the program. It sends emails directly and increases speed to the maximum possible. It’s possible to use the built-in server in the case when a provider does not forbid direct sending.

3rd-party SMTP server. If direct mailing is impossible, Atomic Mail Sender uses an external SMTP server. Finding external SMTP server is the most important task for the user. The number of such servers is unlimited.

Email blast software allows use Facebook and Twitter widgets

It is possible to insert Facebook and Twitter widgets into your letter. A fixed link to your social media page is hidden under the widget. Using this option, you attract more people to your social channels, and they will probably share your information with their friends inside this social group. In addition, a letter with inserted widgets will pass through spam filters with fewer problems.

“Unsubscribe link” insertion

Using the unsubscription link that you’ve previously inserted, a recipient can refuse to get emails from you. There are two ways to unsubscribe from newsletters:

Unsubscribe by email. You supply an email address for receiving unsubscribe requests and point a link to it, with message subject filled in by default. If you want to update the mailing list of for the current project, specify POP3 server settings.

Unsubscribe through the website. You place an unsubscribe form on your webpage. The URL of this webpage is inserted into the newsletter.

An unsubscribe link should be present in any marketing campaign; otherwise, it will be treated as spam.

Personalization of email messages

Personalization means inserting recipients’ personal information into the letter. Pay attention, as all the data should have been imported previously into additional columns in the mailing list. These actions are necessary, as data merging is done by implementing macros (for example, %_SENDER_NAME_ %). When the email is sent, these macros will be replaced with the corresponding column information.

The personalization of email messages also increases the letter’s chance of passing spam filters.

Text spin

Spin text refers to a number of synonyms that are inserted into the letter automatically. These synonyms are produced by the program, with previously specified parameters. Spin text makes the newsletter more personalized, and as a result, it passes spam filters more easily.

Spam check

Before sending email, you have the opportunity to check it for spam. Our built-in spam filter, “Spam Assassin,” will provide you with a grade for your email. The higher the grade, the more likely it is that your newsletter will be delivered into the spam folder. Spam Assassin will show you the weak places you should change in order to get a lower grade and respectively increase the possibility of your letter being delivered into the inbox.

Check your firewall, and find out if there are inbound traffic rules for Spam Assassin. Allow it to connect to the Internet. Otherwise, when Spam Assassin connects to the web, a warning window will appear.

HTML and plain-text format support

Atomic Mail Sender works with plain-text format as well as HTML. The user is limited in some editing capabilities with text mode. The user works with an alternative text part, which automatically synchronizes with the HTML part. This feature is necessary for old email clients with no HTML support.

HTML mode supports full email editing. It is possible to use fonts, tables, images, and hyperlinks. The following additional Atomic Mail Sender features are also possible in HTML mode:

Facebook and Twitter widgets

Unsubscribe link

Message personalization

Insertion of spin text

Spam check

Files are easily attached in any of these modes.

Unsubscribe wizard

The process of deleting unsubscribers is easier than ever. It is made automatic by our built-in unsubscribe wizard.

You can update your mailing list in Atomic Mail Sender by:

entering the list of addresses to remove

checking your mailbox and deleting recipients who sent an unsubscribe request

checking the web form and list of email addresses for removal

Email tracking

There is an option to review the statistics of your sent campaign. You can look through the email open rate, the most clickable links, CTR, and much more. It is possible to use this feature with Atomic Email Tracker, a web-based service for tracking sent email messages.