Stocks

Stocks are just one of the many ways you can invest money. Simply put, stock is a share in the ownership of a public company or corporation. When you own stock (often referred to as shares or equity), you have stake in every asset and dollar the company earns – which means if the company does well, you can benefit financially from its success. Stocks are traded on exchanges around the world, including the well-known New York Stock Exchange and NASDAQ.

Are stocks right for you?

When it comes to stock investing, knowing your investment goal is crucial. That, along with your investing time frame and how much risk you're willing to take when investing in stocks, will help you determine how your stock investments should work with the rest of your investment portfolio. Stocks can provide potential growth, income from dividends or a combination of growth and income. It’s important to keep in mind that the value of any stock can fluctuate – so if and when you sell your stock it could be worth more or less than what you bought it for. Additionally, dividend income is not guaranteed, as dividends are at a company’s discretion and can change or stop at any time.

Choosing stocks that are right for you

Stocks can be risky, so it’s not always easy to decide which stocks to invest in. You should consider your financial goals, investing time frame and how much risk you’re willing to take. Look for stocks that align with your investment approach and help create a diversified asset allocation strategy.

Want to trade?

Whether you’re a seasoned investor or looking to become a first time investor in the stock market, we can facilitate your self-directed trades. Call Horace Mann Investors, Inc. at 866-488-0345 to learn more about our self-directed services.