Note: Ideally, you will create a Call to Action (CTA), directing traffic to your landing page. Such CTA could be from outside of your site, maybe from your Twitter, Facebook, Google+ or LinkedIn networks. Or it could be a Joomla module, prominently placed on your site. To keep this tutorial simple, I purposely omitted this step.

Step #1. Create a Downloadable PDF File in OSDownloads Free

In this step, you will create a downloadable file in our OSDownloads Free component.

You will be offering this file for a free download in exchange for the visitor's name and email address.

Once your fictitious visitor filled the form on the landing page, as far as this particular visitor is concerned, your jInbound considers them a new lead. They are now in your marketing funnel.

Once this fictitious visitor made the next step and downloaded the file via the landing page, as far as this particular visitor is concerned, your jInbound considers this marketing campaign goal for them completed.

You will see confirmations of this visitor becoming a lead, and the lead becoming a goal completed lead throughout your jInbound interface in the following places:

The Dashboard page

The Landing Pages Manager page

The Lead Manager page

The Reports page

For example, you will be able to track this in the jInbound dashboard's Monthly Reporting Snapshot:

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