Advantage Conference 2012 format announced

The Advantage Conference 2012 will open on the afternoon of Friday, April 27 at the Hilton Malta, St Julian’s followed by the welcome dinner at the neighbouring Westin Dragonara Resort.

All the conference sessions will be held at the Hilton and the delegates will be able to stay in either hotel ensuring easy access to the event which closes at lunchtime on Sunday, April 29.

Colin O’Neill, sales and marketing diirector at Advantage Travel Centres, said: “Malta as a destination has gone through a process of significant investment and development which we are keen to share with our members and preferred business partners. The conference is the ideal opportunity for delegates to get to know the islands better and we’d like to thank the Malta Tourism Authority and Air Malta for inviting us.”

Commenting on Malta hosting the conference, Alex Incorvaja, Malta tourism authority director - UK & Ireland, said: “The Malta Tourism Authority is thrilled at this opportunity being given by Advantage to host their 2012 event in Malta. Together with our national carrier Air Malta, it gives us an excellent platform to promote and showcase the destination to the largest consortium of independent travel agents in the UK. We have no doubt that all will be impressed with the diverse options the islands have to offer, be it a sun and sea family holiday, a short cultural weekend break or a luxurious spa retreat - to name but a few of our attractions.”

O’Neill added: “We will shortly be announcing some programme elements including our keynote speaker together with conference packages that allow delegates to register well in advance of the event.”