On average earners' incomes are slightly lower than the national average[3] and in 2010 unemployment stood at 7.4%, which was higher than the East Midlands average at the time of 3.6%[4] however the picture is not uniform across all 2011 Census Output Areas, some of which have incomes at the national average or above and together with the affordability of property in the area, those on the national average way or above generally have the ability to save, purchase property or enjoy a high standard of living.[5][6]

The present Nottingham East constituency was created in 1974, and first elected Jack Dunnett who had been Labour MP for the abolished Nottingham Central seat. Michael Knowles regained it for the Conservative Party in 1983, when some of the seat was transferred to the new Nottingham South constituency in boundary changes. Knowles held the seat with a reduced majority in 1987, but John Heppell gained it for Labour in 1992, and held the seat until he retired in 2010. It is presently held by Labour's Chris Leslie. Leslie previously represented the West Yorkshire constituency of Shipley from 1997 to 2005 and joined the front benches serving as a junior minister as part of the Tony Blair Government.

General Election 1939/40:
Another general election was required to take place before the end of 1940. The political parties had been making preparations for an election to take place from 1939 and by the end of this year, the following candidates had been selected;

General Election 1914/15:
Another General Election was required to take place before the end of 1915. The political parties had been making preparations for an election to take place and by the July 1914, the following candidates had been selected;