SMS Marketing

Generally speaking, the goal of SMS marketing is to build a database of subscribers to increase customer loyalty. When implementing close range marketing tactics, text messages are an ideal way of notifying people within your vicinity of any immediate offers, without having to use push-notification applications. More than informing your customers of upcoming deals, it can also be a great way to send reminders for upcoming events and engage your customers by polling their opinions.

In fact, for at least 60% of consumers, SMS marketing is preferred to other email marketing and push-notification services. Many delivery platforms allow for easy segmentation and management, so the most relevant text messages can be sent to those who are most likely to convert. It’s also preferable in that it tends to be less expensive when compared to other methods of distribution, making it a cost effective mobile solution.

Facebook Marketing

Facebook is big. As the largest social network in the world, it has more than 1.23 billion active users, 62% of whom log in on a daily basis.
With such a large user base, ignoring Facebook really isn’t an option for most marketers. You can bet your ideal market is using Facebook nearly every day. The question is: how do you target all of those users with your marketing?
The good news is that the Facebook advertising platform allows you to zero in and specify the type of people you’re looking for. You can target by location, demographics, and interests.

Web Banner Advertising

As all we know there are lots of way to do online advertising. But this is always a challenge to choose the right module of advertising. The only fair and cost efficient advertising medium available online at the moment is the Banner Advertisement. Internet banner advertising is simple to use. All you had to do just throw up some flashy banners and wait for people to come crawling to your web site.