Fix Up

No one is going to buy a motel that is not in its best form. No matter your location, it should be standard to clean up and repair the structure before you put up the For Sale sign. Prioritise the following before anything else: plumbing, electricity, walls and floors, and furniture. If people just want a place to crash after a day sightseeing, then they will more likely zoom in on places that can offer them the most basic of comforts.

Promote

While in the early stages of repairing and sprucing up your building, it is a good idea to see what is worth promoting and highlighting to the potential buyer. A great view, a swimming pool, its proximity to shopping outlets, and even its accessibility for people with disabilities can be enough to sway people into considering you as an option. These buyers want to know that this is a worthwhile long-term investment that can potentially earn them back what they have put in.

Find the Right Buyers

As cited above, it is important to know what is worth promoting. Consequently, it is also in your best interest to find the right buyers. If your area has a younger audience looking to put up their own business, speak in their own language and find help from a seller that can deal with them if you must. Speak to the audience in the way that they understand so you can skip all of the misinterpretation and long-winded correspondences. Do not limit yourself to two or three buyers only. Create a sense of urgency. You can do this by letting them know that there are many others who would want to own this property and time is running short if they keep delaying.

Selling a property is serious business and there are many things you need to deal with. With an awareness of how your buyers think and how the market around you grows, you will be much closer to selling a building — and a business.