Client and Internal Dashboards Made Easy with Rival IQ in Google Data Studio

Managing data across your various tools can be cumbersome, and if you hate spreadsheets like me, it’s enough to make you want to pull out your hair.

Which is why I’m excited to share that we’ve created a way to pull live data from Rival IQ into Google Data Studio. Google Data Studio is a free reporting and dashboard tool that combines multiple data sources into comprehensive and customizable reports.

If you can put it in a Google Sheet, it can go into Google Data Studio.

You’ll now have one customized dashboard to share internally with your team or leadership, or externally to clients or stakeholders.

To understand how to get started with Rival IQ in Google Data Studio, we turned to an expert in marketing analytics, Dana DiTomaso. Dana owns Kickpoint, an analytics-driven agency, and she walked us through what Google Data Studio is, why it’s valuable, and how to create reports and dashboards.

In this recording, you’ll learn:

What is Google Data Studio and why you should care about it

How to connect your data: from Google, Rival IQ, and more

How to craft and share your first report

And even more…

Additional Resources:

Rival IQ API Overview: Learn what data you can access through the Rival IQ API as well as ways to use the API in this article. You can also learn about ways to leverage the API in this blog.

Rival IQ API Access: If you don’t already have access, contact our support team for a free API trial to use Rival IQ with Google Data Studio via The Help Center or email.

Cassandra leads our product marketing, focusing on product, brand, and communications needs. Cassandra has worked in marketing and communications for nearly a decade helping businesses like Microsoft including Xbox and The Garage, Pike13, and many others connect with their audiences.
Outside of work, Cassandra keeps extraordinarily active. An avid community builder, she leads the Seattle Lean In Circle, and co-founded SheHasDrive, as well as a peer-mentoring program based in Seattle. Since moving to Seattle from Kansas, Cassandra has adopted an outdoors lifestyle that includes hiking, skiing, and kayaking. Follow her on Twitter, Facebook, or Instagram.