Gamifying eCommerce – Michael Copeland

If you dread the thought of shopping, this podcast is for you. As the CTO of Kout, Michael’s goal is to gamify e-commerce by creating a platform that lets users win big discounts on millions of products. This revitalises shopping by introducing an element of chance and excitement.

Kout is still in its infancy. It found funding in 2015 from Collider.io, the UK’s #1 tech accelerator. In that short time, the platform now boasts Amazon, Nike, Unilever, & Samsung as its partners.

Michael has been at the wheel during this period of evolution and growth. He is well versed in dealing with the challenges thrown out by a constantly changing eCommerce space. He came on the show to chat about innovation, VR, and the dread of clothes shopping.