Atlus to handle European publishing of its games going forward

- Atlus will handle the European publishing of its own titles going forward
- Atlus will no longer be using Koch for publishing
- new team includes commercial director Simon Inch, and will add a PR manager and a product marketing manager
- all three will operate out of Sega Europe's offices in London
- this move will enable them to better support fans with the special edition sets and products they currently offer in the US

"It is a strong example of the growth we are experiencing as a company. Publishing in Europe is simply the next step for us. What this means initially for fans is a parity for launch and premium editions. From a business perspective, we'll be better positioned to address the needs of each market in which we release our titles." - Jacob Nahin, senior PR manager at Atlus US