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3 ways ground handlers can facilitate the growing demand for air travel

It’s no secret that global travel is growing at an exponential rate. Both in terms of passenger and freight volume. Tourism economics based on IATA data suggests the demand for air travel will double over the next 20 years, with passenger growth shifting East and South. Emerging markets in APAC and LATAM are expected to reach 2,066 million and 421 million passengers respectively by 2036.

At Amadeus, we have identified three ways the ground handling industry can manage and facilitate this growth. These are aligned with the recent recommendations from IATA at the IGHC Conference
, held in Doha, Qatar.

Enhancing safety and reducing risk of error

This is a key foundation on which we work. We have been collaborating closely with our strategic partner IATA on flight safety initiatives to harmonize existing standards with respect to aircraft data management and processing.

We understand that collaboration is essential in today’s ground handling environment and a key pre-requisite for improving safety and operational efficiency. Airport partners need to have a Common Situational Awareness (CSA) with a complete view and understanding of the current and future situation for airside and landside operations.

We understand that ground handling is a low margin business and we develop and offer products that create new business opportunities. Over the past decade we have invested over €4 billion in research and development to support our partners across the travel industry.

This has allowed us to introduce innovations such as off-airport check-in and bag-drop through our ACUS Mobile solution
, which offers greater flexibility in what can take place offsite and beyond the airport.

With OACIS
, one of the first “pop-up” off-airport check-in providers, our ACUS mobile solution is giving rise to a whole set of new business opportunities for ground handlers. We are also investing in and developing solutions which utilize advanced processing for the increasing use of digital identity management, automation, and robotics.

We need smarter ways to handle the rapid rise in the number of passengers and freight, to manage the passenger experience as a whole, and to improve both operational efficiency and safety.

This can only be achieved through emerging concepts in technology and this is why we have an innovation-focused division to help us nurture new ideas on the cutting edge of technology. We are currently working on technologies such as digital identity management, automation through machine learning and augmented reality, to name a few.

With enhanced safety, simplified collaboration and the right investments in both innovation and talent, we can work toward managing the expected growth within the travel industry. We can create better and more profitable systems for all stakeholders, and ultimately provide a better travel experience for passengers.

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