In Romania, contact lenses are mostly used as convenient substitutes for spectacles in certain contexts. Usage is most common when participating in sport and for special occasions. This implies that almost all contact lens users have at least one pair of spectacles and are dual users. This is a consequence of restricted consumer purchasing power. In a concentrated high-tech industry, unit prices do not differ much globally. Thus, while services in Romania are affordable for most of the populatio...

Euromonitor International’s Contact Lenses in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Why buy this report?* Get a detailed picture of the Contact Lenses market;* Pinpoint growth sectors and identify factors driving change;* Understand the competitive environment, the market’s major players and leading brands;* Use five-year forecasts to assess how the market is predicted to develop.

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