AllThingsD Inks Deal With NBCUniversal: Report

This would confirm the rumor that AllThingsD co-executive editors Walt Mossberg and Kara Swisher will have a landing spot at the Comcast-owned NBCUniversal when their current contract with News Corp and its Dow Jones and Wall Street Journal businesses ends at the end of 2013. According to Bloomberg today, the news and conference biz will be majority controlled by Mossberg and Swisher, with NBCU and another unnamed investor taking about a one-third stake to start a newly named site (the name AllThingsD the name stays with News Corp as part of the separation). If the deal makes, expect to see Mossberg and Swisher pop up with technology biz scoops on NBCU news networks like CNBC and MSNBC. At the time of the editors’ split in September, Bloomberg, Conde Nast, Cox and The Washington Post were reportedly interested in the venture, which according to the Bloomberg folks has been valued at $25 million-$35 million.