A 30 minute recap
of the day's news about search engines and search
marketing, featuring search expert and analyst Danny Sullivan
summarizing stories and sharing off-the-cuff remarks about
what happened and what may come. Tune-in and keep informed on
the latest from Google, Yahoo, Microsoft Windows Live Search,
AOL, Ask.com and other search engines.

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The New York Times looks at Google seemingly everywhere and unstoppable; Dogpile
and Ask get top search satisfaction scores; Time Warner to go after YouTube?;
being stuck in the Google ranking doldrums of minus 30; Yahoo's push with TV
commercials and more!

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discussed.

Forget
Elvis, Google Is Everywhere, Says The New York Times
Planet Google Wants You from the New York Times looks at Google being
everywhere, as "ubiquitous as brushing your teeth." Actually, the Times didn't
say that -- it's what slipped out in notes earlier this year on how Google was
pitching itself to investment analysts. In this article, tons of Google love
of the type we used to hear back in 2002 and 2003 on Google providing
solutions that seemingly nobody else can (often not true, just people who
don't know better). Plus, a look at how some Google "disciples" are in denial
that Google is a big megacorp...

Consumer
Satisfaction Doesn't Equal Market Share
Earlier this week J.D. Power and Associates released the findings of its "2006
Residential Online Service Customer Satisfaction Study." The study, based on a
survey of more than 10,000 U.S. residential Internet users, found that Yahoo
Messenger ranked the highest among IM clients and that – and this is something
of a surprise – InfoSpace's Dogpile had the highest rankings among search
engines....

Google
News Mobile In Japan
Reuters reports Google has launched a news portal for the Japanese mobile
phone market. The news portal has about 30 news outlets including Asahi
newspaper and state-run NHK....

Time
Warner: YouTube Copyright Negotiations To Be "Kicked Up" To Google
Google faces copyright fight over YouTube from The Guardian cover how chair
and CEO of Time Warner Dick Parsons said his company plans to go after YouTube
for copyright violations. It's still talk rather than legal actions: Mr
Parsons told the Guardian: "You can assume we're in negotiations with YouTube
and that those negotiations will be kicked up to the Google level in the hope
that we can get to some acceptable position." I'm sure it will get kicked up.
And it shouldn't be hard to get the right people connected given that the AOL
part of Time Warner already...

Upload
Videos To Google's Picasa
Philipp Lenssen reports that you can upload your videos to Google's Picasa web
albums if you wanted to. Philipp links to this sample video of a kid doing
chin ups. As an FYI, you can now upload videos to Google Video, YouTube (soon
to be owned by Google) and now Google's Picasa. Options, options and more
options -- too much?...

Google
Wins Case Against Maughan Over Search Results Snippets
Eric Goldman reports that Google has won the Maughan v. Google case where Mark
Maughan filed a suit against Google for the content displayed in the snippets
area under a search results listing in Google.com. A search on Mark Maughan
Accountancy currently shows the number one listing from www.dca.ca.gov/cba/discipline/ma-me.htm.
The snippet looks like:...

Goodbye
Google Sandbox, Hello Google Minus Thirty Penalty
The Google Sandbox concept used to be the idea that a new site couldn't
rank well on Google until a certain time period had passed. Over the past two
years, it's been debated, redefined, morphed and then largely something I'd
say people have moved on from. Naturally, we need something else in its place
-- and the -30 penalty seems to be the likely candidate. Drop 30 Points in
Google? Meet The "Minus Thirty" Penalty? over at Search Engine Roundtable
covers how some people are saying they always rank at number 31 on Google,
with their impression being that Google...

How Can
Search Engines Rank Results? Let Bill Count The Ways
20 Ways Search Engines May Rerank Search Results from Bill Slawski at SEO By
The Sea looks at the many ways search engines can or could rank search results
after an initial ranking has been determined. Duplicates might be dropped;
personal data could influence results; country-specific targeting might happen
among other things. Like that? Then you probably want to check out Search
Engine Ranking Factors from SEOmoz. Written last year, it covers over 100
factors that search engines might consider to do initial ranking. The main
takeaway from me is that all these factors -- pre- and post-ranking --
simply...

Watch
Some Of The Yahoo TV Commercials
I posted some of the Yahoo TV commercials at Search Engine Roundtable, if you
want to check them out, here is a list of those that were posted to YouTube. -
Yahoo Answers Commercial - Yahoo Email Commercial - Yahoo Music Playlist
Commercial - Yahoo Music Frequalizer Commercial - Yahoo Music UFO Commercial -
Yahoo Commercial...

Doritos
& Yahoo's Consumer Generated Super Bowl Commercial
Yahoo Video along with Doritos launched Crash the Super Bowl, a site where
consumers can send them homemade Super Bowl commercials, with a chance to make
it to prime time. Doritos will then select 5 finalists from all submissions.
Then users will be allowed to determine which one ad will air during the Super
Bowl. All five finalists will receive $10,000 and a trip to Miami for a
private Super Bowl viewing party. Entries are accepted between Wednesday,
October 11 and Monday, December 4. Voting begins for site visitors on Friday,
January 5 and ends on Saturday, January 19....

CBS News
Partnering With Yahoo; CBS News Stories In Google Earth
Yahoo adds CBS news to video lineup from the Associated Press covers how Yahoo
News will be getting CBS News video clips from 14 local markets in the US to
post to Yahoo News. Meanwhile, CBS Puts News on the Map Inside Google Earth
from Micro Persuasion covers how CBS has a special feed (background here) that
will plot CBS News stories within Google Earth. CBS appears to have been doing
this since at least August, so it's not new nor requiring a specific
partnership to do, as with the Yahoo program.

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