HypTV 24 Hour Ad Challenge, Team 2

Competition run by HypTV, in association with Johnny Oddball, M&C Saatchi and the ICA. Produced entirely in 24 hours from briefing on the 7th November 2009 to showing and judging on Sunday morning. BYP was selected as one of 20 teams (from 400 applications) to take part. Out of 20 we were honourably mentioned as one of the top five ads. The Judging panel were Alan YEntob (Creative Director of the BBC), Graham FInk (Creative Director M&C Saatchi), Designer Peter Saville, Sophie Fiennes and Patrick Burgogne (Editor of Creative Review).