The Top 10 E-commerce Tools Every Successful Entrepreneur Uses

There is always a secret to the success of
every business. Just like the conventional school system, you may never discover
how to make money except you joined the labour
market and start hustling for jobs.

The e-commerce industry is very broad and
can accommodate as many people as may want to be a part of it.

Do you want to have your share of the pie of
the global e-commerce market? Do you want to know why some others are making
money and prospering in the industry while you aren’t? We present to you the
top 10 tools every successful e-commerce entrepreneur use so you can start
using them to growth hack your business.

1. Link Shortener – Bitly

It is important to point out that although
the e-commerce industry is huge, only a few entrepreneurs may be allowed to
come in at a time.

This is because some platforms like Facebook are monopolistic and wouldn’t blink an eye to ban your page or website from advertising on any of their platforms (Facebook, Instagram, and WhatsApp).

Owing to the complexity of such a scenario, you want to be the last e-commerce entrepreneur to be on the black book of advertising platforms.

What do you do? Make use of a link
shortening service. The aim of such a service is to replace your URL with that
of a shorter and hard-to-be-scrutinized link. That way, you can enjoy uninterrupted
traffic from your favourite advertising platforms.

When it comes to selecting a link shortening
service, Bitly readily comes to mind. More so, Bitly has massive acceptances
and uses because of the provision of additional features, such as tracking and
analysis of your hitherto longer link/URL.

2. E-Commerce Platform – Shopify

WordPress may be playing an excellent role in simplifying the web development of different industries, but it may not take the place of Shopify in the hearts of e-commerce entrepreneurs.

The selection of Shopify is not unconnected
to the provision of the relevant tools needed for an e-commerce platform. With
over 375,000 e-commerce merchants making use of the platform, you are confident
of getting nothing short of the best.

3. Email Marketing – Autoresponder

It is equivalent to committing digital marketing suicide by making use of only one advertising
medium. That is why successful e-commerce entrepreneurs seek to use the best
email marketing service to keep tabs with their potential and returning
customers.

4. Customer Service – Zendesk

You may get all the leads and prospects
but end up losing them when you don’t have an excellent customer service in
place.

You can rely on Zendesk to provide various
customer service options, such as phone, email, and chat (Instant Messaging)
communications.

5. Graphics Design – Canva

You don’t have to hire the services of a
graphics designer because technology has simplified it. With a tool like Canva,
you can easily use the drag and drop functionalities
to create different designs for your products and services.

It is essential to make use of this tool because
it has been modeled to simplify the process of graphics design. Moreover, in a
world where pictures and videos attract the target audiences’ interests more
than anything else, you wouldn’t want to miss out using this tool.

6. Social Media Management – Buffer

You want to publish any content on different platforms? You need Buffer, which is regarded as one of the leading Social Media Management platforms. Through this platform, you can easily schedule and automate your content across various social media platforms.

7. Essay Geeks

You cannot run your e-commerce business
alone. In some cases, you need to bring
in other guys to help you for a fee. From your lead magnet to your ad copy,
you need some textual contents to pass the message. The Essay Geeks
professional writing service is there to offer professional writers and
copywriters to take care of your e-commerce business’ contents.

8. Google Keyword Planner

Search Engine Optimization (SEO) is
imperative for the success of any online-based business, such as Electronic
Commerce (e-commerce).

Google, being one of the leading Search Engines, avails you the Google Keyword Planner. It is here that you get the relevant keywords pertaining to your niche. Such keywords would also help in increasing your e-commerce business’ chances of being seen.

9. GTmetrix

You don’t want to have many incidences of
Shopping Cart Abandonment. Most times, the slow loading time of a website
causes potential buyers to give up thoughts of making a purchase from your
e-commerce platform.

This informs the reason why successful e-commerce entrepreneurs make use of GTmetrix. GTmetrix is a website that offers website speed analysis tools for you to gain insights into the bugs that slow down the loading time of your e-commerce website.

10. Exit Bee

In furtherance of the quest to reduce Shopping
Cart Abandonment, you need to make use of the Exit Bee platform to understand
the factors behind bounce rates and failure to convert prospects to buyers.

With this powerful analytical tools, you
would be able to track and analyze the behaviours of visitors to your
e-commerce website.

Increase
Your E-Commerce Turnover with E-Commerce Marketing Tools

With the increased revenue and influx of more
merchants into the e-commerce industry, you wouldn’t want to take the back
seat. When you start using some of the aforementioned e-commerce marketing
tools, you would start bearing witness to the impressive conversions that come with
them?

Which e-commerce marketing tools are you currently using? Do they meet up with your needs? What do you think of our list of the top 10 tools every successful e-commerce entrepreneur uses? Do you think your e-commerce company’s tool ought to make the list but wasn’t included? Send us an email – info@entrepreneurbusinessblog.com