Banner Adverts

Banner Adverts

Online ads can appear on third-party websites (and on your own site), on social media pages and mobile phones. The small size, competition for share of voice, short window of opportunity to be viewed and limited file size make online adverts a real challenge to design for. They need to grab attention and get action quick. Just like television and radio ads, online ads are best when used in high frequency. Simple messages and appealing images work best.