Google Breaks 60% Search Market Share

Yes, it’s true. Google is kicking some major butt for being the search engine of choice. Granted, Google’s stock price may have declined in recent weeks but its share of the U.S. search market continues to rise. Yay Google!

During the four-week period ending July 29, 60.2% of U.S. based Internet searches were executed at Google, according to Internet metrics company Hitwise. This is up from 59.3% in June.

In the same period, Yahoo Search also gained market share, moving from 22.0% to 22.5%. MSN Search saw a slight decrease, falling from 12.1% to 11.8%.

These top three search engines accounted for over 94% of all searches in the United States. Other search engines together accounted for just 5.5% of U.S. searches.

Moral of the story? Google rocks. Now if we can just get more people using Firefox instead of Internet Exploder.