New Delhi: IndusInd Banktoday announced collaboration with Samsung Electronics to enable its MasterCard and Visa Credit Card customers to use ‘Samsung Pay’. IndusInd credit card holders can now ‘tap and pay’ at merchant outlets having Point of Sale (PoS) terminals using a wide range of Samsung Smartphones.

Samsung Pay is a revolutionary payments system, which is ‘Simple, Secure and accepted Almost Everywhere’. Samsung Pay allows customers to simply tap and ‘pay on the go’ using their registered IndusInd Bank Credit Cards. Samsung Pay works with patented Magnetic Secure Transmission (MST) technology as well as Near Field Communication (NFC) and hence can be used seamlessly at around 3.1 million Point of Sale (PoS) card machines across the country.

As a part of the launch and customer engagement strategy, IndusInd Bank Credit Card customers who have an eligible Samsung device can get 100% Cashback on their first 3 transactions till April 30, 2018.

Anil Ramachandran – Head, Marketing & Corp Communication and Retail Unsecured Assets at IndusInd Bank said, “IndusInd Bank has always been at the forefront of responsive / digital innovations. The coming together of Samsung, which is one of the world’s most trusted Smartphone companies with IndusInd Bank has created huge convenience for our customers. Enhancing customer convenience is an integral part of our business mantra, and this is a definitive step in that direction.

Sanjay Razdan, Senior Director, Samsung India, said, “Samsung Pay, loved by millions of customers, just turned a year-old in India. Samsung Pay is simple, secure and its biggest USP is that it is accepted almost everywhere a user can tap or swipe physical cards. Samsung Pay gives freedom to customers to leave their physical Credit and Debit cards at home and make payments almost everywhere. Samsung Pay is highly secure platform as it works with three levels of security—fingerprint authentication, card tokenization and Samsung KNOX. Our partnership will enable IndusInd Bank customers to make seamless digital payments in a more secured manner.”