The shop, opened in 2005 by business partners Sydney Mitchell and Dawn Walsh, carries an array of rugged-meets-girly footwear, from strappy sandals to colorful cowgirl boots.

Of Palin’s shopping sprees, Mitchell stuck to the store’s “what happens at Shoefly + Hudsons stays at Shoefly + Hudsons” policy (okay, that’s really just in regard to sharing the personal info of those who sign up for the email newsletter) but she did says

this: “Obviously she’s a busy elected official and doesn’t spend a lot of time shopping.” But when Palin does stop in, “Usually there’s a family member with her. Last time she had Trig with her. She’s very personable and gracious and fun to help.”