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Friday, January 18, 2013

Actor Matt Bomer Partners with Alton Lane/Gilt.com for a Curated Sale

Hi,

USA Network star Matt Bomer (Neal Caffrey on WHITE COLLAR) personally curated a line of Alton Lane bespoke
clothing for men to create a custom "Caffrey Collection" on Gilt.com,
inspired by his character on the show. The sale goes live onwww.Gilt.com/nealthis
coming Tuesday, January 22 at 12pm ET and will run for 36 hours, timed
to the return of new episodes of WHITE COLLAR on January 22 at 10pm ET.

Bomer will wear Alton Lane exclusively throughout the WHITE COLLAR season and
he himself hand selected the fabrics, swatches and styles of all of the
clothing sold online through the partnership - this is truly a passion
project for him, and the first for Bomer in the fashion space.

SALE DETAILS

The sale can be accessed atwww.Gilt.com/nealon Tuesday, January 22, beginning at 12pm ET and will last for 36 hours.

The
“Caffrey Collection” will feature exclusive ties, bowties and pocket
squares ($29 - $69) and offers Gilt members the opportunity to purchase
bespoke suit and shirt packages that can be fulfilled either by visiting
one of Alton Lane’s three locations (New York City, D.C., Boston), or
by sending in their favorite suit or shirt to be recreated in one of the
curated fabrics.

The
“Caffrey Collection” includes bespoke suit packages from $2,000-$2,995
and a three shirt package for $425. This aspect of the sale will be
available for seven days, beginning January 22. Separate from the
“Caffrey Collection,” the sale will also include an assortment of
tailored apparel and accessories from like menswear brands.

To
help support the partnership, Gilt will debut an exclusive editorial
spread which features Bomer in select Alton Lane product, and will also
offer a complimentary Alton Lane custom pocket square designed by the
actor to the first 500 Gilt members who visit the sale.

A
portion of the sale proceeds as well as from customers who make an
additional purchase from any of Alton Lane’s stores in New York, D.C.
and Boston will go to Project A.L.S., a national organization with which
Bomer is closely involved, that funds research for amyotrophic lateral
sclerosis, also known as Lou Gehrig's disease.

COCKTAIL CORNER

There is nothing more luxurious than the perfect cocktail. Certainly everyone should drink responsibly and when out on the quest one can drink "fashionably" with the help of this little cocktail suggestion