Relationship marketing strategies increase customer retention. According to the HBR, a 5% increase in customer retention equals a 25-95% increase in profits. It’s time to put relationship marketing on the front burner of your marketing plan and we have just the guest to help you out.

Katrina Sawa is known as The JumpStart Your Biz Coach because she literally kicks her clients and their businessesinto high gear. Katrina is the creator of the JumpStart Your Marketing™ System and the author of Love Yourself Successful. She works with motivated entrepreneurs who want to start, grow and market your business the right way from the start. Katrina helps you move faster and more affordably towards your ultimate revenue and professional goals using online and offline marketing strategies, plus she kicks you in the butt to implement it all too! Katrina is a best selling author, energetic speaker and award-winning coach who has been featured on the Oprah and Friends XMRadioNetwork, various other print and online magazines, ABC and TheCW. She’s also a contributor for numerous women’s business organizations and websites such as the Women Speakers Association and Today’s Innovative Woman. To learn more about Katrina and her work, and to receive 5 free gifts just for listening to this podcast visit: http://www.jumpstartyourmarketing.com/freegifts

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.