Mastering PPC: Getting Started with LinkedIn Ads

Before you start running ads on LinkedIn, there are a few things you’re going to need. Your client is going to need a business page on LinkedIn, which can be created here . This process involves having a representative of the company fill out some basic information about the business, so that LinkedIn can list it on the site. If you’re managing a client’s account as part of an agency, you can actually link up advertising to your agency’s account so that the client need not share their password, helping to maintain security. Find more information about setting up a business account