TOTALS | Marketing Agency Kuwaithttps://totalsco.com
Best Marketing & Business Solution Marketing Companies in KuwaitWed, 03 Apr 2019 06:49:26 +0000en-US
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1 https://totalsco.com/file/2018/11/cropped-Totals-Marketing-advertising-Kuwait--32x32.pngTOTALS | Marketing Agency Kuwaithttps://totalsco.com
3232Instagram introduce checkout featurehttps://totalsco.com/instagram-introduce-checkout-feature/
https://totalsco.com/instagram-introduce-checkout-feature/#respondSun, 31 Mar 2019 13:47:53 +0000http://totalsco.com/?p=535Instagram have clearly decided today to become a fully ecommerce company by adding the feature of CHECK OUT. The CHECKOUT feature will give the opportunity for any e- commerce Instagram account to list their products on their Instagram, also it will allow their followers to buy the products without leaving the app and without re-entering their Credit Card information every ...

]]>Instagram have clearly decided today to become a fully ecommerce company by adding the feature of CHECK OUT. The CHECKOUT feature will give the opportunity for any e- commerce Instagram account to list their products on their Instagram, also it will allow their followers to buy the products without leaving the app and without re-entering their Credit Card information every time they want to make a purchase.

Therefore, Instagram will have a fee on this feature, that will be based on the transactions that you the account will achieve. Instagram will start their launching by testing this feature on 20 famous international brands, after that they will announce it for everyone. Instagram has mentioned that some of these 20 brands
are Nike, Adidas, Dior, H&amp;M, MAC Cosmetics, Michael Kors, Oscar de la Renta, Prada, Uniqlo, Warby Parker and Zara.

This means that these brand will have the option to sell their products on Instagram without needing any third-party tools or websites. Simply you will be able to buy products from Instagram as you buy things from Amazon. This feature will kill a lot of merchants who have third-party payment gateways
like Shopify for example.

So are willing to move your sales on Instagram once its available for you?

Instagram have clearly decided today to become a fully ecommerce company by adding the feature of CHECK OUT using Instagram mobile app itself.

This feature will give any Instagram account that fall under the category of eCommerce to list their products on instagram and allow followers to buy it without leaving instagram and without re-entering their Credit Card information everytime they want to make purchase. And of course Instagram will have a fee on this feature , which it will be based on the transactions that you have achieved .

This Feature will be launched for testing on 20 famous international brands initially and then it will be announced for everyone. As instagram mentioned some if the 20 brands will be Nike , Adidas , Dior , H&M , MAC Cosmetics , Michael Kors , Oscar de la Renta , Prada , Uniqlo , Warby Parker and Zara.

This means that these brand will have the option to sell on instagram without the need of any third-party tools or websites , its simply that you can buy it on instagram as you buy things on Amazon. This feature will kill a lot of merchants who have third-party payment gateways like Shopify for example.

So are willing to move your sales on Instagram once its available for you ?

]]>https://totalsco.com/instagram-introduce-checkout-feature/feed/0Youtube have Added Social Posts & Storieshttps://totalsco.com/youtube-have-added-social-posts-stories/
https://totalsco.com/youtube-have-added-social-posts-stories/#respondSat, 30 Mar 2019 12:55:39 +0000http://totalsco.com/?p=532Snapchat was the first ever who introduce Stories in social media in general , and then after that , the race have started between all social media platforms including Instagram , Facebook , Messenger , Whatsapp and now its Youtube. Youtube announced that they have added stories for content creators who have at least 10,000 Subscription at least. Youtube just ...

]]>Snapchat was the first ever who introduce Stories in social media in general , and then after that , the race have started between all social media platforms including Instagram , Facebook , Messenger , Whatsapp and now its Youtube.

Youtube announced that they have added stories for content creators who have at least 10,000 Subscription at least. Youtube just add this story feature exactly as all other platforms with the same features; But the only difference is that it stays for 7 days instead of 24 hours as others social media platforms.

So this feature only appeared for content creators who have at least 10,000 followers /Subscribers , so do you think that this will give some great addition in terms of engagement on Youtube as Google thinks or they should open it for everyone to succeed .

]]>https://totalsco.com/youtube-have-added-social-posts-stories/feed/0Viral Ad video concept for Araba, and their Ramadan Offerhttps://totalsco.com/viral-ad-video-concept-for-araba-and-their-ramadan-offer/
https://totalsco.com/viral-ad-video-concept-for-araba-and-their-ramadan-offer/#respondMon, 28 Jan 2019 14:56:52 +0000http://totalsco.com/?p=500Viral Ad video concept for Araba, and their Ramadan Offer. It’s an idea we as Totals came up with to portray everything that Araba, Offered during the month of Ramadan. It’s a fully integrated concept that showcases everything in the commercial. The Video Ad, was simply the best way to show the experience of a walk-in customer. And the video ...

It’s an idea we as Totals came up with to portray everything that Araba, Offered during the month of Ramadan. It’s a fully integrated concept that showcases everything in the commercial. The Video Ad, was simply the best way to show the experience of a walk-in customer. And the video Ad was made to target, and helped us reach the people we needed to reach, from the age range customers, and other target points stated by the Araba Marketing team.

To be somewhat relevant, we created a humorous Ad concept, to present and highlight all the Offer points in a Funny and attracting way. The Ad went viral and reached 100 thousand ++ Views. Resulting, this Campaign for Al Mulla, to be one of the most successful campaign made for the brand.

Background of the Campaign?

On August 30th, 2018, Miniso has launched their grand opening for their first store in Kuwait, in the Avenues Phase 4. Miniso, is a Japanese based international brand.

Totals was the official marketing partner with Miniso to execute multiple advertising and marketing channels and modems, coupled with the opening event, awareness campaign. A Variety of platforms were used to market and announce the Miniso’s opening in Kuwait Totals has covered all the needed platforms to maximize the awareness.

What were the Campaign Objective? What was the Solution?

We created a campaign under the caption “Reflect your lifestyle”. Along with an Opening event with attraction activities to attract the footfall to the store location and into the store.

They needed to raise awareness of the store being in Kuwait and interact with the target audience to visit and attract footfall. Maximum engagement was needed on a modest budget. The Campaign included Online Digital Ads, Social Media Ads, Youtube Ads, Outdoor Unipoles, Busses, video Ads, in Mall Advertising, and Megas.

]]>https://totalsco.com/miniso-kuwait/feed/0Why your business should be on Instagramhttps://totalsco.com/why-your-business-should-be-on-instagram/
https://totalsco.com/why-your-business-should-be-on-instagram/#respondMon, 29 Oct 2018 11:14:37 +0000http://totalsco.com/?p=1Remember when people used to “google it”? Well, although the term “Instagram it” is not commonly used, it’s definitely commonly done! In a time where Instagram became the rising star for the last couple of years, with almost 96% of internet users in Kuwait using social media, the importance of having an account for your business became undeniably important. ...

]]>Remember when people used to “google it”? Well, although the term “Instagram it” is not commonly used, it’s

definitely commonly done! In a time where Instagram became the rising star for the last couple of years, with almost 96% of internet users in Kuwait using social media, the importance of having an account for your business became undeniably important.

Instagram lets you humanize your brand. It makes the client feel like he’s talking to a real person behind the account. This helps you engage with your people and gives them a sense of trust.

Business accounts make it easier for your customers to find you with a quick call button and directions button, you can imagine how important this is for today’s fast paced world!

Besides allowing businesses to visualize their communication with their clients and show their artistic side, Instagram allows “Business accounts“ to get easy insights on views, likes, impressions, shares etc.

Business can also know the best posting times and most popular posts with the highest engagement and learn more about the nature of their audience for better targeting in the future.