Hip Hop has evolved over the years, to the point that new genres have developed to best qualify the demographic one markets to. Ok, enough with the business mumbo jumbo, this record is hot. Maybe it is because I am approaching 30 (I aint worried bout nothing), but there comes a time when you don't want to chase the fast girls of Club Speed, Webster Hall, or Nagasaki's. There comes a time when you are tired of impressing the overrated ladies that are in Greenhouse, Toshi, Fashion Forty, and BB Kings on a weekly basis. There will be a time where you don't want to spend half your check at Rivieras, Sou Rendevous, or Perfections, ok maybe we going to far.

There will be a time when you want to relax, have a BBQ and in the words of Nas "without the cops harassing". What will happen to your taste of music? Will you stop listening to your favorite artist simply because you feel its not mature enough? Well, for consumers, the answer is yes, which is why this record is such an outstanding body of work. Mr. Cheeks understands his fan base has gotten older, working decent 9-5's, have a family, and he knows not to let that true fan get away.

Fused with a blend of blues, jazz, and little bit of Motown soul, "Atmosphere", led by "NoImage", gives off that vibe that is sure to be as big of a wedding song as "Get Up" was for every South Side brother that has gotten married, or had to attend a baby shower for the past 16 years.(Oh you didn't we know history, see "Get Up" video below). Mr. Cheeks has no problem maintaining that platinum flow all his fans adore him for. He said its not a "rap attitude" but Mr. Cheeks surely displays his annoyance with people thinking he fell off, feels he is broke, not relevant, addressing it in his first couple of bars with "we the future, salute me I salute yah" and "everybody wanna know where you at where you be where you go".

Surely Mr. Cheeks, as evident to the song, is alive and well and enjoying life. No Image is definitely grooving, and the video, shot by Zodiac Fishgrease and Saint, legendary directors themselves, bring out the life of the song. Showing how the people arrived in the club, what was going on prior to the song, scene changes, all the things that are missing in todays under developed talent. You can jump if you want to be mad if you want to hate if you want to or love it if you want to but this is certainly a video worth sharing with the world, especially if you love that "MOTOWN ATMOSPHEREEEEE"!!!

FRED DA GODSON. #BRONXSTANDUP!!!! Now this is Fredericko. This is TBM, Talkin Bout Money. This is Fred DA MOTHERFUCKING GODSON. It don't get no better. Fred, another rapper left off Kendrick Lamar's long list of possible challengers, posted his response just a little while ago. We don't even want to write about what he said, but you all need to be broken down.With that DON flow, mixed with that voice that just screams, "oh this New York nigga". "Sonny lost a finger then this little niggas ears can go", mixed with seriousness and comedy clearly taking shots at the way the nigga Kendrick Lamar was born like. He constantly refers back to what he is really living, reminding Mr. Lamar prior to any rebuttal he must remember Fred DA GODSON "TBM willing to ride/this is verbal murder I know Im killin your vibe". For outsiders who don't know what TBM is, just ask us how many people FRED DA GODSON brought through a show at Webster Hall in NYC back in June. "You got Snoop/We got jay/We got Nas/You got Dre/But you the king of everything?". is expressing his feelings as any hip hop fan from the 90's would. When you were from Queens you would name Nas and Mobb Deep, if you were from BK you screaming Biggie and Jay, Da Bronx Big Pun and Lord Tariq, and so on and so on. That part of the song is the familiar tit for tat New Yorkers thrive on and are not afraid to argue.This is hip hop. Start a topic and don't stop. New York is known to keep things going for a long time, ask Reggie Miller, but its all love. Well, not for FRED DA GODSON. Fred will respond back to anything Kendrick has to say and on this one, Kendrick better come heavy or not at all. #TBM is kind of deep, s/o to Mally Stackz and I be seeing his videos. Its not over yet, 3 more boroughs still got to respond, or did Kendrick think Chinatown was the border for NY. Don't let Santos fool you.

Well, give credit where credit is due. #BrooklynStandup.We said it before, New Yorkers take things to heart if you mention this city. SlaughterHouse EMCEE, Joell Ortiz, protected this city with the first swing back. I am thinking it would have been out hours ago, but someone in his camp said, "at least mix it down first".

Unsigned rappers were given 17 hours to get to their homemade production studio and lay down the hardest 16/32/64's in their life if they were from New York. Now, one of the most prolific rhymesmiths of the post-G-Unit era, the era where Hip Hop was last respected as talented across the board, has responded. To come after him, your bars have to be even more solid, your subject matter more unique, your track selection more impressive, with a deeper root into the history of rap. Deep down inside, we all want beef in Hip Hop. We love the fact Joell Ortiz called Kendrick Lamar "the next thing on my fork". He added, "maybe Im not on your radar/you feel you aint gotta acknowledge my clique" clearly letting Kendrick Lamar know you don't mention this city and totally ignore the most respected group in the streets, let alone rap niggaz from Brooklyn that make take offense to being ignored. "You rich rappers cant respond with all the dollars you get/Gangsta rappers cant retaliate with hollows and clips/and you fashion rappers wear the kind of jeans you hardly can zip". Lets dig through this bar. The first one is stating the obvious that guys like Jay Z, Diddy, and maybe 50 Cent have amassed so much money, to respond would be frowned upon by TODAYS casual fan. The next one he clearly is speaking of himself and probably a few others like an Uncle Murda, Papoose, Fabolous, and a few more that are just disrespectful when slighted. The last bar he is taking shots at the tight jean wearing rappers of today. Is there something wrong with wearing too tight jeans? Not our preferred method of dress, but to each its own.Joell Ortiz responded first and fierce and is worthy of a well thought out article by someone from the same era. We just hope that the beef continues so we can keep talking about #REALHIPHOP.

On June 22, 2013 Themicbooth.com will be headed to Allentown to help celebrate PA promoter Kay Love birthday. We won't dare call him local or smalltime. With the host Joseline Hernandez, performances by Rich P of Harlem, NY and COKE BOYZ artist Chinx Drugz of Queens, NY known for the record "Ima Coke Boy" which was atop of New York charts, and also celebrating alongside Memphis Bleek, yes the Memphis Bleek of Roc-A-Fella, Kay Love is getting a lot of love. We see everyone doing their best to impress the BIG HOMIE. The event is going down at Club Horizon in Allentown, PA June 22, 2013. If you are in the area come swing by.

This past week we have all learned, due to conflict of interest in the eyes of the NBA, Jay-Z must sell his stake in the Brooklyn Nets. We highly doubt that he wants to but in interest in growing his empire its the best financial move. Jay-Z isn't one for losing. Roc-a-Fella has sold over 50 million records, ROC NATION still thrives with its current artist line-up, and well then there is JAY-Z. Signing Lebron James will allow Hov to represent a champion. He will represent the man who will likely win the next few titles considering Pat Riley remains a good selector of talent. Selling the NETS also allow Jay to go to HEAT games, a much added bonus.

So what is the truth about Bling Bling? Many people judge rappers for wasting money on cars and jewelry. People say they don't save. This may be true but are the really the ones #WINNING.

Maybe we are wrong, but isn't money a representation of something more valuable. Just saying, it is written in quite of few United States history books that money in fact is a representation of gold.

So if these artist continue to do what people call wasteful spending, they will realize they are only exchanging the paper for valuable GOLD!!!! So keep on dropping your record advance on those gold chains. Your bank account may be broke now but your pandora box will be worth a ton when the revolution begins!!!

Now as many know the events of this past week included Lil Wayne almost buying the farm.

Lil Wayne's visitor's list at Cedars-Sinai hospital in L.A. is quite the star-studded lineup! The Young Money boss, who was hospitalized last week following a series of seizures, has been surrounded by friends and family since he was first re-admitted on Wednesday, March 13 -- including bold-faced names like Nicki Minaj, Drake and Birdman.

Its great that Lil Wayne has support. However, the question of his health along with other rappers namely Rick Ross have come victim not to the guns and shells but to the liquor and chicken.Conflicting reports about Lil Wayne's health condition have been circulating ever since the rapper was rushed to the hospital to be treated for severe seizures on Tuesday, March 12. He was released on Wednesday, but quickly readmitted after his bodyguards found him unconscious on the floor several hours later.

What would Lil Wayne be representing? What legacy, other than music will Lil Wayne leave behind? The man has hits. The man has education attending University of Houston and University of Phoenix. It is also overlooked that his secondary school was in fact a magnet school. Magnet schools are reserved for accelerated students. The man is no dumb-ass. At least not when it comes to academics. His life choices definitely has some meaning behind it and hopefully the coming days will allow him to address whatever issues he is working out. Maybe this is isolated, a case of a bad batch. If you drink hard you know the feeling. Out cold, wake up the next day, headache, and the shits that come out like golf balls.

On Friday, TMZ originally reported that the rapper's health was in very bad shape, saying that he was being read his last rites. But a source close to the "Lollipop" rapper told Us that those reports have been wildly exaggerated."He drank too much sizzurp to get a better high," the source explained to Us. "He needs rehab but he's not close to death or anything. He's fine and just coming down off the high."Sizzurp is a highly addictive, recreational drug that involves prescription-strength cough syrup, sugary sodas and hard candies, typically sipped out of Styrofoam cups.