National Sales Meetings

As a winner of 3 Telly Awards for National Sales Meetings, I know the formula; the artform required for a successful National Sales Meeting for you, your sales team, and for your company.

It is the one time each year when your message to the sales force is not filtered. It is your opportunity to set the bar for this fiscal year, the time to bring the sales teams together and celebrate the previous year's victories and plan for the upcoming battles.

So how do you motivate your teams? How do you get the right message to your managers and salespeople? Some will tell you that you have the entire year ahead of you to get that message out to the field. I would say you have one shot to get your message to your sales teams.