“I hope @LewisHamilton properly thinks and apologises to his nephew for that video. Thinks about why it is so horrible, and considers donating to a charity which supports LGBT youth,” wrote one Twitter user.

“Jesus, how insecure can a person get about his gender and sexuality?” commented another. “Why shouldn’t boys wear princess dresses? You’re fine with girls dressing like pirates… do you just think there’s something wrong with being like a woman?”

Hamilton’s rep didn’t immediately return Page Six’s request for comment, nor has he addressed the controversy on social media.