To hell with mass media. Journalism, properly conceived, is a service, not a content factory. As such, news must be built on relationships with individuals a...

Robin Good's insight:

At the recent International Journalism Festival in Perugia, Italy, Jeff Jarvis, Professor of Journalism at CUNY, gave a keynote speech that provides valuable insight and advice as to where the future of news and journalism are headed.

While the full keynote and the Q&A with the audience is recorded in full in this 55' mins long video, I have summarised here below his key points and takeaways, so that you can get at least a good basic idea of his viewpoints in under 3 mins.

The value of this keynote for content curators is the fact that Jeff Jarvis highlights and validates a process, mission and approach where the ability to collect, vet and curate information, resources and tools, to satisfy a specific need, is going to take a much more central and important role in the development of new forms journalism and in the evolution of the business models that will support it.

Jeff Jarvis' Key 15 Takeaways on the Future of Journalism:

1. Mass audiences don't exist.

This is just a way to look at people that served the mass media industry model.

2. Journalism is in the service business.

We must fundamentally rethink the way we produce the news, so that they actually serve specific people needs.

3. Journalism needs to specialise.Do what you do best and link to the rest.

4. Relationships and listening

Need to listen and create relationships with their community

Need to understand what the problems and needs and intercept them

5. Journalists need to become community advocates

Need to change how we evaluate waht we do as journalists

Must help people to make sense

6. Community.

Move from media-centric to community-centric

Go to the community first, to observe, to ask and listen, before creating content that serve their needs

By importing the old business model of mass media onto the Internet, with reach and frequency, mass, scale, volume, we have corrupted journalism.

Clicks will inevitably lead to cats.

If your goal is more clicks you will put up more cats.

We have to move past volume, to value.

We need give more relevance to our readers.

And we can do so only if we get to know them as individual members of a true communities.

13. Paywalls are not the way to go.

The idea of selling content online doesn't work very well. Unless you are Bloomberg or someone who sells information that is very fresh and valuable for a specific need.

14. Native advertising is not going to save us.

Rather, with it, we may giving up our true last values, as our own voices, authority and our ability to tell a story. If we fool our readers into thinking that native advertising comes from the same people who gives them the news, we have given up our last asset. Credibility.

15. Rethink the metrics.

Views, clicks, likes are no longer appropriate.

Attention is a better metric. (see Chartbeat).

The metric that is count to count most is going to be more qualitative than quantitative and it is going to be about whether we are valuable in people's lives. I don't know how to measure that, but we need to find out how to do it.

My comment: This is a must-watch video for any journalist seriously interested in getting a better feel for the direction and focus that news and journalism will take.

Paul Bradshaw, author, blogger and reference point for anyone doing online journalism, illustrates with a rich series of examples, the different types of content curation tools and techniques that can be effectively used by journalists today.

The article covers basic curation principles and guidelines as well as offering a set of mini-tutorials on curating lists, playlists, image boards, maps and timelines, news magazines and more.

Robin Good: Here's a new book for journalists interested in learning how to capture information from any web page or resource online, even when who is publishing it has not made that content available for everyone.

The subtitle of the book is: "How to grab data from hundreds of sources, put it in a form you can interrogate - and still hit deadlines"

From the official book site: "Scraping - getting a computer to capture information from online sources - is one of the most powerful techniques for data-savvy journalists who want to get to the story first, or find exclusives that no one else has spotted.

Faster than FOI and more detailed than advanced search techniques, scraping also allows you to grab data that organisations would rather you didn’t have - and put it into a form that allows you to get answers.

Scraping for Journalists introduces you to a range of scraping techniques - from very simple scraping techniques which are no more complicated than a spreadsheet formula, to more complex challenges such as scraping databases or hundreds of documents.

At every stage you'll see results - but you'll also be building towards more ambitious and powerful tools."

Paul Bradshaw runs the MA in Online Journalism at Birmingham City University, and is a Visiting Professor at City University’s School of Journalism in London. He publishes the Online Journalism Blog, and is the founder of investigative journalism website HelpMeInvestigate.

Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.

Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.

Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.