Kang, Esther and Arun Lakshmanan, “Thank You for the Music! A Working Memory Examination of the Effect of Musical Elements on Verbal Learning,” at Association for Consumer Research, Competitive Paper Session, Vancouver, October 2012.

Kang, Esther and Arun Lakshmanan, “The Effect of Background Music Elements on Learning: A Working Memory Perspective,” at Society for Consumer Psychology, Winter Conference, Working Paper Session, Las Vegas, February 2012.

Forcum, Lura, Arun Lakshmanan and Shanker Krishnan, “My picture, my product: Does Co-creation of a Usage Experience Lead to Positive Consumer Outcomes?” at Association for Consumer Research, Working Paper Session, St. Louis, October 2011.

Lakshmanan, Arun and Shanker Krishnan, “How does Imagery in Interactive Consumption Lead to False Memory? A Reconstructive Memory Perspective,” at Society for Consumer Psychology, Winter Conference, Special Session on “The Fallibility of Consumer Memory Before, During and After Consumption Experience,” St. Petersburg, February 2010.

Thomas, Manoj, Charles Lindsey and Arun Lakshmanan, “Why New York is Closer to Ithacans than Ithaca is to New Yorkers: The Familiarity Effect in Distance Judgments,” at Society for Consumer Psychology, Winter Conference, St. Petersburg, February 2010.