Measurement & Instrumentation

2013 Corporate Strategy Priorities Surveys: Implementing the Vision

Frost & Sullivan's Growth Team Membership™ (GTM) recently completed its 2013 survey of corporate strategy executives. The executives were asked to identify their most pressing challenges for 2013. GTM will focus its best practices research to address the prominent issues identified in the survey.

The 2013 priorities survey revealed that corporate strategy executives continued to wrestle with a perennial issue: embedding and implementing the vision. Specifically, corporate strategy executives have to reassess their companies’ mechanisms for communicating, managing, and monitoring strategies’ implementation. This includes dedicating resources, defining and reporting on metrics for strategic goals, and integrating robust change management capabilities into the process.