RetargetLinks: Step-By-Step Guide

Hello and welcome to the RetargetLinks helpdesk! We are here to help answer your most commonly asked questions. Don't find an answer here? Submit a Request or Email us directly and we will get back to you within 24 hours!

Step 1: Create your account and start with your first shortened link

You will then be asked to enter your email address and activate your short link.

Once you click on activate, you will be redirected to the page below where you can create your account and set up a password:

Step 2: Select and activate your branded URL.

This step is optional and hence we have created another detailed Helpdesk article for it here. Even though it is optional, we highly recommend starting off with a branded URL. Not only does it make the process easier, it is familiar for your customers and encourages more engagement.

Step 3: Start creating short links about content your audience will be interested in within the RetargetLinks dashboard

Step 4: Share your short links via social media, email, SMS, affiliates, influencers or any other media channels you might have

Got the 250 clicks and ready to set up your campaign? Let's get started:

a) Rename your campaign

By default, all campaigns you create will be 'First Campaign'. In order to measure your results clearly and to avoid confusion, we would recommend going into your Ads Dashboard, navigating over to Settings and changing your Campaign name.

b) Set your ad-click-through destination

Where do you want your users to land when they click on your display ads? Enter this URL here!

c) Set your budget

You can now add in a budget for your campaign. In order to calculate your ideal audience, check how many link clicks you have achieved. Here is how we recommend calculating your budget.

Navigate to 'Creatives' and drag and drop your banner ads in accordance with the sizes provided. You can upload as many creatives as you wish to. The creatives must be in PNG, JPEG or GIF format. The file size must not exceed 300KB.

We recommend that you upload at least one ad in all the suggested sizes. This way you never miss out on an placement opportunity.

Step 7: Track your conversions

We highly recommend tracking your progress and your conversions by adding the conversion script to the right web pages. To find the scripts, navigate to your Ads Dashboard and click on the Advanced section.

Please note that each campaign has a unique script as each campaign drops its own cookie.

Step 8: Launch your campaign

You are all ready to press the play button on your campaign - and that is exactly what you need to do. Navigate to your Ads Dashboard and click on the Green play button!

We hope this guide was helpful in getting you started. If you have any questions, please chat with us or email us at hello@retargetlinks and we will be sure to get back to you!