Tebow inspires John 3:16 ad aired during Broncos game

Focus on the Family, the evangelical organization based in Denver that featured Tim Tebow and his mother in a Super Bowl ad in 2010, purchased a spot during the second quarter of Saturday night’s game between the New England Patriots and Tebow’s Denver Broncos on CBS featuring children reading the Bible verse John 3:16.

A couple of minutes after the spot aired, I received a call from a friend who said the Focus ad “was one of the most offensive things I’ve ever seen.” When I asked why, he said, “Time and place. I don’t want to see a Cialis ad on the 700 Club, either.”

So, what do you think? Offensive? Commendable? Predictable, given the effort by just about everyone to get on the Tebow bandwagon? Or just issue advertising?