SM Prime Addresses Growing E-commerce Industry; Set to Launch Online Store within the Year

SM Prime Holdings, Inc. has announced that they are set to launch its own online shopping platform to address the growing e-commerce industry.

SM Prime Addresses Growing E-commerce Industry; Set to Launch Online Store within the Year

Still insisting that online stores are yet to become an actual threat to their company, SM Prime disclosed that they are now setting up a website that will be launched within the year.

“We’re going to formalize the setup of the platform within the year. We will come up with a legal entity for that,” SM Prime Chief Finance Officer John Nai Peng C. Ong revealed.

The brand’s upcoming online store will feature a click and collect strategy. With this, the platform will enable consumers to choose what items they want to buy from any of their tenants. Consumers will then collect the purchased products from SM Prime’s shopping malls.

Unlike other e-commerce sites, SM’s online store will kick off without delivery service. However, they noted that it could be done in the future since they are affiliated with various companies that can do deliveries.

“We have yet to work delivery. Potential din yun because we have affiliate companies that can deliver. But our work is toward click mo and collect sa malls. So we’re trying to set up specific areas in the malls,” SM Prime explained.