Mickey Mouse

Post Mickey Mouse Magic Crunch (Canada)

Post produced this beautiful, but short-lived, box in 1988/1989. It featured Mickey Mouse as the Sorcerer's Apprentice. The cereal was described as a "nutritious corn and oat cereal" with honey. It looked a lot like Alpha-Bits.

Elijah

Postum Cereal Company
Elijah's Manna

Elijah's Manna (1904) corn flake cereal was created by CW Post. The name came from "Elijah" of Biblical fame. We understand the cereal was renamed Post Toasties in 1908 due to pressure from Fundamentalists.

Elfins

Postum Cereal Company
Post Toasties (originally known as Elijah's Manna)

The Elfins (1914) manufactured this corn flake cereal for Post.

Inspector PostJunior Detective Aides

Post Toasties

Inspector Post and his Junior Detective Aides, Tom and Nancy, (1932 - 1933) were featured in a series of comic strip-like ads. For two box tops, you too could join Inspector Post's Junior Detective Corps. Post Toasties is a cornflake cereal "for health and energy".

Captain Frank Hawk

Jerry and Janet

Post Toasties

Captain Frank Hawks (a real aviator) and his two young friends Jerry and Janet appeared in comic strip-like ads around 1936. They flew readers of their adventures around the world. Kids were encouraged to become members of the "Air Hawks" for only one box top.

Melvin Purvis

Post Toasties

Melvin Purvis "America's #1 G-Man" also appeared in a series of comic strip-like ads around 1936. Two box tops will enroll you in his Junior G-Man Corps, complete with your very own badge. There was one badge for boys (shown) and a different badge for girls which had "Girls Division" engraved upon a smaller "winged" version.

Mickey Mouse

Post Toasties

Disney's Mickey Mouse also steamboated for Post Toasties back in 1934 and 1935.

Post Toasties' Indians

Post Toasties (1955)

These indian children (early 1950's) process the corn into flakes of Post Toasties cereal.

Marble Boy

Post Toasties

Marble Boy (1956).

Buck Rogers

Post Corn Toasties

Buck Rogers, the space explorer, blasted off for Toasties in 1946.

Captain Jolly

Post Corn-FettiPost Sugar Corn Fetti

Corn-Fetti was first released in 1951. Captain Jolly, a peg-legged pirate, sailed on boxes from 1951 through 1957 to promote Corn-Fetti. Illustrated by R.C. Traverse. Reportedly, the sugar-coated cornflakes were insoluble and could cut up your mouth. Corn-Fetti was renamed Sugar Coated Corn Flakes in 1958.

Cornelius C. Sugarcoat

Post Sugar-Coated Corn Flakes

Cornelius Sugarcoat (1958-1962) is a friendly ear of corn. He was designed by Hilary Bunger and illustrated by R.C. Traverse. Sugar-Coated Corn Flakes were rechristened as Sugar Sparkled Flakes in 1963.

Sparkles Genie

Post Sugar-Sparkled Flakes

Sparkles Genie (1963) is a friendly genie who magically sparkles sugar into this cereal. Illustrated by R.C. Traverse.

Claudius Crow

Post Sugar Sparkled Flakes

Claudius Crow (voiced by Jesse White and Jonathan Winters) was a good friend of Rory Racoon, who can also be seen on this 1966 box of "corn flakes with sugar". This box was one of series of six image wrap-around boxes illustrated by R.C. Traverse. Claudius was always getting in trouble for eating the corn needed to make Sugar Sparkled Flakes and Post Toasties cereals.

Rory

Post ToastiesPost Sugar Sparkled Flakes

Born in 1964, Rory (voiced by Bob McFadden) was the sporting racoon of the 1960's.

Cracko

Post Corn Crackos

Cracko, the orange waker-upper bird, worked for Post in 1967 and 1968 for it's Corn Crackos cereal. "It's CRACKLY when you CRUNCH". Illustrated by R.C. Traverse.

Krinkles Bubble Clown

Post Krinkles Rice

Krinkles Bubble Clown graced boxes from 1950 to 1951. In 1951 he was replaced by a real clown. Drawn by R.C. Traverse.

Top 3 Sheep

Cheerleader

Post Top 3 Cereal

The Top 3 Sheep appeared on boxes in 1960. The cheerleading boy appeared in 1962. Top 3 was a mixture of corn flakes, wheat flakes, and crisp rice.

Bugs Bunny

Post Top 3 Cereal

"What's Up Doc?" Bugs Bunny promoted Top 3 for Post in 1961.

Grannies

Post Waffle Crisp

Each waffle is baked with nine nooks and 9,327 crannies. The nooks are visible, but the crannies are not. The crannies, represented by grannies (human females of advanced age) are responsible for making the cereal with the syrup taste. Grannies work in some secret factory which is off-limits to kids.

Zippo the Human CannonballKlicko the Climbing MonkeyJo-Jo the Clown on the Flying TrapezeTwinkle Toes the Dancing ClownLeo the Trick LionWhirling Merry-Go-RoundCycling Sam a Whiz on the WheelHumming Spinning Wheel Tapping Tom the Tap Dancer

Post Cereals Circus

These nine characters were cardboard cut-outs appearing on boxes of Post Cereals Circus in 1947. Check out Klicko the Clown.

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