TV Veteran Michelle Lee Joins Apple Worldwide Video

Lee has been named a creative executive at Apple Worldwide
Video, the unit tasked with leading Apple's push into series
programming. She will report to Matt Cherniss, who in August
joined Apple.

Since 2012, Lee has served as producing partner to
Emmy-winning writer and showrunner Jason Katims at Universal
Television-based True Jack Productions. There Lee developed and
executive produced multiple series, including the upcoming
"Rise" for NBC, "The Path" for Hulu, "About a Boy" for NBC, and
"Pure Genius" for CBS. She previously worked for producers Alex
Kurtzman and Roberto Orci, and began her career as a TV
executive at the Mark Gordon Company.

Apple has been steadily building out its television content
team since June, when it hired longtime Sony Pictures Television
executives Zack Van Amburg and Jamie Erlicht to oversee a new
programming unit. Cherniss later joined from WGN America as
development head, with Amazon Studios exec Morgan Wandell coming
aboard in October to lead international development.

Last month, Apple announced its first two scripted series
efforts: a network morning-show drama starring Jennifer Aniston
and Reese Witherspoon and a revival of Steve Spielberg's
anthology series "Amazing Stories."