UT Tyler Soules College of Business

Department of Management & Marketing

The University of Texas at Tyler Department of Management and Marketing offers bachelor
of business administration and bachelor of science degree programs preparing students
for a variety of entrepreneurial and managerial careers.

UT Tyler BBA students majoring in management develop valuable skill sets and a superior foundation for successful careers as managers
and executives in entrepreneurial, private, public and not-for-profit organizations.
The curriculum addresses the most pressing concerns of today's businesses, from globalization
and the emergence of a culturally diverse workforce to the growing intensity of competition.

The BBA program in marketing provides exceptional preparation for careers in advertising, marketing, promotions,
public relations and sales. Students gain the conceptual, creative and analytical
skills that bring success in a fast-paced marketing career or for further studies
in graduate school.

Graduates of the BS in general business program are well prepared to begin a new career, advance in an established career,
or transition into a second occupation or small-business ownership.

As a UT Tyler management or marketing major, you will be taught and mentored by faculty who are respected experts in their fields. They are student-centered, using knowledge
derived from their research and expertise to enhance your learning experience.

Our talented and dedicated faculty, motivated and engaged student body and state-of-the-art
classroom technology combine to create the optimal learning environment both in and
outside the classroom.

Marketable Skills

The Soules College of Business has also specifically identified marketable skills
that are obtained as you get a degree from one of the majors in the college. These
skills were developed through input from our industry partners and reflect the skills
they want of our graduates. By having these marketable skills, you have an advantage
in getting and succeeding in a job upon graduation.