Russia September 2010

The launch of a scrappage scheme in Russia has boosted the market: +55% in September 2010!

The scheme has affected the model rankings greatly, benefitting the cheaper models. The 30-year old Lada 2105/2107 is leading, and after reaching no less than 10% of the market in the last few months, it’s slowing down to 7.7% and 14,324 units in September.

The Lada Kalina arrives 2nd with 12,406 units and 6.7%, followed by the Lada Priora (#1 earlier in the year) with 10,724 and 5.8%, and the Lada Samara at 8,917 units and 4.8%.

The Ford Focus and Renault Logan lead the foreign models rankings (even though they are both built in the country). The 2 models are normally very close, but this month the Ford Focus has taken a significant lead over the Renault at 3.6% market share vs. 2.6%.

The new Opel Astra climbs into the Top 10 (3,178 sales – 1.7%) for the first time in Russia.