Stock Media Marketplace Pond5 is now supporting Redcode RAW (R3D) the native format for the popular RED series of ultra-HD cameras.They say:“RED offers stunning resolution and colour depth, and enormous flexibility in post- production,” said Javier Salinas, Lead Video Curator. “We’ve been seeing an increasing amount of 4K and higher resolution footage coming onboard, and there’s fast-growing demand for it from our buyers. We’re proud to be leading the charge by becoming the first true marketplace to support R3D, making their pristine, customisable, professional-quality footage accessible to a wider audience.”
Pond5 also announced their stock video collection has doubled in size over the past year now offering over 2 million clips. Co-founder and CEO Tom Bennett says: “Thanks to the tens of thousands of artists around the world who have entrusted us to represent their content, we are rapidly expanding the size of our collection, as well as its quality and diversity,” said co-founder and CEO Tom Bennett. “We’ve found that by giving our artists greater freedom and control, we’ve ended up with higher-quality content, and more of it.”