Wednesday, August 26, 2009

I must thank my good friend Julie for Yelping Edgewater Soaps. As you may know, Yelp! is one of those websites like CraigsList that's national but has local sub-sites for cities and towns across the country. Yelp! enables anyone who wants to submit their own personal review of anything from a restaurant or retail outlet to an event or just about anything else.

So when my friend Julie, who loves my soaps and is just a terrific person, offered to write a testimonial that I could use on my website or in an e-mail newsletter, I said "You are WONDERFUL! And if you really will do that, I'd love it if you would do that as a review on Yelp!"

And here's why, I told her: just type the words handcraftedsoapchicago into Google, and what's the very first site that comes up? Yelp! And if your testimonial is on Yelp!, I can link to it on my website or from an e-mail newsletter. Kill two birds with one stone, as they say. (But please don't tell the PETA people I used that horrible expression that treats violence toward innocent creatures so casually and ought to be stricken from the English language! I have never killed even one bird with a stone.)