Superior Plus Announces April 2014 Cash Dividend and Upcoming Events

Superior Plus Corp. ("Superior") today announced its cash dividend for the month of April 2014 of $0.05 per share payable on May 15, 2014. The record date is April 30, 2014 and the ex-dividend date will be April 28, 2014. Superior's annualized cash dividend rate is currently $0.60 per share. This dividend is an eligible dividend for Canadian income tax purposes.

Annual Meeting of Shareholders

Superior's Annual Meeting of Shareholders will be held in the Hôtel Le Germain, 899 Centre Street SW, Calgary, Alberta, Canada on Wednesday, May 7, 2014 at 2:00 p.m. (MDT). A live audio webcast of the meeting, including a corporate presentation will be accessible from Superior's website at www.superiorplus.com under the webcasts section.

Upcoming Release of 2014 First Quarter Results and Conference Call

The Corporation expects to release its 2014 first quarter results on Wednesday, May 7, 2014. A conference call and webcast for investors, analysts, brokers and media representatives to discuss the 2014 first quarter results is scheduled for 8:30 a.m. MDT on Thursday, May 8, 2014. To participate in the call, dial: 1-877-677-0837. A recording of the call will be available for replay until midnight, July 6, 2014. To access the recording, dial: 1-800-408-3053 and enter pass code: 4639812. Internet users can listen to the call live, or as an archived call, on Superior's website at www.superiorplus.com under the webcasts section.

About the Corporation

Superior consists of three primary operating businesses: Energy Services includes the distribution of propane and distillates, providing fixed-price energy services, and supply portfolio management; Specialty Chemicals includes the manufacture and sale of specialty chemicals; and Construction Products Distribution includes the distribution of specialty construction products.

Forward Looking Information

This press release may contain forward-looking statements. All forward-looking statements are based on our beliefs as well as assumptions based on information available at the time the assumption was made and on management's experience and perception of historical trends, current conditions and expected future developments, as well as other factors deemed appropriate in the circumstances. No assurance can be given that these assumptions and expectations will prove to be correct. Forward-looking statements are not facts, but only predications and can generally be identified by the use of statements that include phrases such as "anticipate", "believe", "continue", "could", "estimate", "foresee", "expect", "plan", "intend", "forecast", "future", "guidance", "may", "predict", "project", "should", "strategy", "target", "will" or similar expressions suggesting future outcomes. Forward-looking information in this Press Release includes but is not limited to, assumptions concerning the future payment of dividends. Superior believes the expectations reflected in such forward-looking information are reasonable but no assurance can be given that these expectations will prove to be correct and such forward-looking statements should not be unduly relied upon.

Forward-looking information is not a guarantee of future performance and involves a number of risks and uncertainties some of which are described herein. Such forward-looking information necessarily involves known and unknown risks and uncertainties, which may cause Superior's actual results to differ materially from any projections of future results expressed or implied by such forward-looking information. These risks and uncertainties include but are not limited to the inability of Superior to meet the liquidity tests set forth in the Canada Business Corporations Act with respect to the payment of dividends and future changes to applicable tax laws and the other risks identified in the Corporation's 2013 Annual Information Form under the heading "Risk Factors", which is available on the SEDAR website (www.sedar.com). Any forward-looking information is made as of the date hereof and, except as required by law, Superior does not undertake any obligation to publicly update or revise such information to reflect new information, subsequent or otherwise.