Comments on Lazy Sunday: That Internet ThingTypePad2009-01-03T21:41:36ZMike Duffyhttp://blog.winerywebsitereport.com/tag:typepad.com,2003:http://blog.winerywebsitereport.com/2009/01/lazy-sunday-that-internet-thing/comments/atom.xml/Mike Duffy commented on 'Lazy Sunday: That Internet Thing'tag:typepad.com,2003:6a00d8341e5ea453ef010536b13f46970c2009-01-04T20:39:46Z2009-01-04T20:40:55ZMike Duffyhttp://profile.typekey.com/mikeduffy/Steve: I expected wineries to really get into the Web thing after the Supreme Court decision in 2005, but I'm...<p>Steve:<br />
I expected wineries to really get into the Web thing after the Supreme Court decision in 2005, but I&#39;m not sure that&#39;s been the case (despite a 10x increase in the number of winery blogs, for example). That expectation led me to develop The Winery Web Site Report, a 25-element custom printed evaluation of a winery Web site, along with the results for over 2,800 other wineries, segmented by case production, and online access to data for $495. It seemed that small wineries would benefit from the evaluation, large ones from the data (which cost a fair amount to collect and update).</p>
<p>Sold a pathetic number of them, lost money on the project.</p>
<p>So now I blog, which is cheaper. :)</p>
<p>Cultivate, eWinery, and Inertia all have a business interest in helping smaller wineries succeed online, but all take a percentage of sales. While their customer base has grown, it hasn&#39;t been an easy sell for them (as far as I know). The soup-to-nuts approach (integration with POS and tasting room, compliance, fulfillment, web presence, etc.) is probably the right approach.</p>
<p>Dr. Horowitz:<br />
Thank you for the encouragement!</p>
<p>Here&#39;s a California wine industry documentary:<br />
<a href="http://www.astateofvine.com/" rel="nofollow">http://www.astateofvine.com/</a> </p>Steve Heimoff commented on 'Lazy Sunday: That Internet Thing'tag:typepad.com,2003:6a00d8341e5ea453ef010536b12199970c2009-01-04T19:52:45Z2009-01-04T19:52:45ZSteve HeimoffDr. H. makes a good point. Wineries will realize that a web presence is an effective, and inexpensive, way to...<p>Dr. H. makes a good point. Wineries will realize that a web presence is an effective, and inexpensive, way to get their brand out there. The question will be, where on the Web should they be, with literally thousands of choices.</p>Dr. Horowitz commented on 'Lazy Sunday: That Internet Thing'tag:typepad.com,2003:6a00d8341e5ea453ef010536b0a9c3970c2009-01-04T16:23:50Z2009-01-04T16:23:51ZDr. Horowitzhttp://DrHorowitz.bizKeep up the blog posts! If sales are still slow after Summer '09 wineries are going to be forced to...<p>Keep up the blog posts! </p>
<p>If sales are still slow after Summer &#39;09 wineries are going to be forced to start spending? investing? in their Web presence.</p>