For many Filipinos, finding their own home has always topped their priorities in life. Many seek for a safe place and community where they can live comfortably without spending an arm and a leg. These days, however, a comfortable life costs too much that not every hardworking Filipino can afford. This is why Camella has built quality and secure communities all over the country to provide a decent life for hardworking individuals and their families.

The deep sense of a Filipino neighborhood culture sums up the down-to-earth nature of Camella communities. Born out of its vision of building every Filipino’s dream wherever they choose to live, Camella has made dreams come true for more than 250,000 Filipino families in key cities and provinces all over the Philippines since the last several decades. It has continued constructing quality and affordable housing in the country, and has grown to become the biggest and foremost developer of horizontal residential communities for the affordable segment. This vision has resulted in communities that recreate ideal homes that are finely built and exquisitely designed, self-contained and secure properties, and a network of systems, facilities and organizations that make for a stronger foundation of every home.

As a testament to its good business practices, Camella has also earned the Trusted Brand in Asia Award by Reader’s Digest for two years in a row. Camella was selected for the honor in the field of property development and beat out a significant number of companies throughout Asia.

Designing quality homes for Filipinos

These days, living a quality life demands than ever. Because of this, more and more Filipinos work even harder to address these growing needs and changes in their lifestyle. Many of them even go abroad in search of better opportunities even if it means having to sacrifice a lot of things.

To reward these selfless and hardworking people, Camella continues to create communities for them and their families -- to provide them quality life that they more than deserve. To make it even easier for modern-day Filipino heroes to afford quality homes, Camella has a wide range of payment options that allow homebuyers to purchase their dream homes. These, coupled with Camella’s customized, easy financing schemes will help them finally realize their first home investment in a safe and beautiful community for their families.

Camella has always considered the most important facets of an ideal Filipino community. Beyond building dream homes and communities, Camella makes it a point to provide convenient locations where families can have easy access to schools, medical centers, places of worship, market places, shopping malls and leisure centers, government institutions, transportation hubs and main thoroughfares, and places of work. There are master planned Camella communities with schools, churches, commercial centers, and convenience stores right within the property —allowing the community to be nearly self-contained.

While many people choose to live in the busiest cities and key locations in the country, there are also some who seek simpler living in less populated areas. To provide Filipinos more choices, Camella also builds communities in emerging localities where residents can find the same conveniences found in other Camella communities across the country. The group has even earned the reputation for creating communities in areas that are overlooked by other property developers, as Camella has the knack for foreseeing future growth and demands for homes in these locations.

Of course, the needs and the well-being of the residents are still their main concern. For instance, if the property’s main entrance is not right on a major thoroughfare, the community provides its residents with a shuttle service to ferry them daily to a transport hub or even commercial areas.

Aside from these, Camella also envisions friendly and well-designed enclaves for its residents. Known for its family-centered communities, Camella offers vibrant neighborhoods with all the amenities that allow families to spend quality time together. It boasts of its swimming pools, basketball courts, playgrounds, beautifully landscaped parks and pocket gardens and tree-lined avenues that often revolve around the community Clubhouse which becomes a place for social gatherings. To make it a safer place to live in, the communities are also well-secured with guarded gates, roving guards and perimeter walls.

Landscaped communities

A perfectly livable neighborhood is not only defined by the design of the structures and the amenities within it. More importantly, the natural surroundings are also among the qualities that make it a truly healthy place for families. To further improve quality living for Filipinos, Camella also makes it a point to create a sustainable environment for its residents.

Camella boasts of green surroundings to maintain a natural environment within its communities by collaborating with a Horticulture Division — a team of some of the country’s finest horticulturists, foresters and botanists — to create living communities that grow into habitats ideal for families. Camella’s Horticulture group designs the landscaping, open spaces and clubhouse gardens that allow residents to come home to an oasis of lush greenery.

Good business practice

Camella has tied up with a roster of top companies that help guarantee its communities are well taken care of. To ensure the group’s competence in project management and safety-conscience building practices, Camella works hand-in-hand with MGS Corporation. The company provides construction expertise to customers throughout the United States as well.

Camella likewise works with Global Land Property Management, Inc., a group with extensive experience in managing community subdivisions and condominiums Global Land ensures sure everything is clean, working, and secure.

Camella’s mandate is to maximize the economic life of each project and all its equipment, amenities and facilities. This means the communities must be well-maintained and all necessary preventive and corrective maintenance programs are implemented. For subdivisions, the group’s responsibilities include the roads, the parks, the playgrounds, the clubhouse, and the like. In condominiums, this includes equipment like the generator sets, elevators, and utilities. Everything must be kept in tip-top condition and Global Land has proven itself exceptional in seeing that all these happen.

Another of Camella’s key partners —Prime Water Infrastructure Corporation — is a specialist water company. Its three decades of experience in providing the operation and maintenance of water distribution systems throughout the country makes it a reliable partner providing support to communities, real estate development, water authorities, and local governments. Beyond establishing, maintaining, operating and managing local waterworks systems, Prime Water has the license, authority and skills to own and operate drill rigs, heavy machinery, pumps, and other apparatuses necessary for the production, storage, purification, and distribution of water.

Quality systems and processes

Camella has instituted a number of systems designed to streamline operations and communications both within the company and for its residents, partners and customers. All the departments within Camella use the German-devised software SAP (Systems, Applications and Products), which serves as end-to-end application system that addresses the ERP (Enterprise Resource Planning) system requirements of all the group’s key departments including Sales, Administrative, Production, Customer Care, Technical Services, Purchasing, Accounting, and Finance.

E-Tanong is another customer service initiative by Camella. It provides important information to prospective buyers, investors and homeowners. The interactive, self-service desk will be placed in strategic locations and Camella offices around the country, and will provide information on the latest Camella projects, house models and announcements, the step-by-step process of owning a home in Camella, information on Camella communities all over the Philippines, promotions and events, financing schemes, and everything one needs to know about turn-over processes, moving-in and even home improvement.

Author

Camella Homesis the country's number 1 home builder that has developed communities linking the suburban living to the heart of the city. Building the country with quality and affordable houses, it highlightsproperties for salethat embody innovation and progress with family and community life.