Samantha Ruth Prabhu is an Indian film actress and model who appears in Telugu and Tamil films. Born to Malayali and Telugu parents, Samantha was brought up in Chennai and pursued a career in modeling during her late teens. Despite signing up to Ravi Varman's Moscowin Kavery in 2007, her first release happened to be the critically acclaimed 2010 Telugu romance film, Ye Maaya Chesave, directed by Gautham Menon. She has then later appeared in critically acclaimed and commercially successful Telugu movies like Brindavanam and Dookudu establishing herself as a leading contemporary actress in Telugu Cinema.

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Supermodels are highly paid, high profile fashion models. These (usually female) celebrities appear on top fashion magazine covers and in fashion shows. Much more importantly, in financial terms, their appearance in advertising can amount to an endorsement, attracting far greater rewards, especially when they conclude deals to advertise a brand exclusively, as "the face" of that brand.