Following demand for its cookies, Domino’s Pizza, the pizza delivery expert, is launching a new limited edition triple chocolate variety. As an introductory offer, Facebook fans can try them first from tomorrow [Wednesday April 18, 2012].

Served warm, the gooey triple chocolate cookies are made using chocolate cookie dough and loaded with dark, milk and white chocolate chips. They’re served as a box of four and are the ideal ending to your Domino’s meal.

Get your teeth into the new cookies before they go on general sale. Simply visit Domino’s UK Facebook page - www.facebook.com/DominosPizza – to take advantage of the prelaunch from Wednesday [April 18, 2012].

Simon Wallis, sales and marketing director for Domino’s Pizza, said: “Since we introduced our original cookies in 2009, they’ve been going like hot cakes (literally!) so we’re very excited to introduce a new triple chocolate variety. We’re pleased to launch these as a tasty limited edition and give our Facebook fans an extra special treat by trying them first.”

Domino’s triple chocolate cookies are available on general sale in all UK stores from April 23, 2012 for a limited period. Grab a portion early by logging on towww.facebook.com/DominosPizza.

The first of a series of pizza auctions will begin at 9am this morning and give <@Dominos_UK> followers and Facebook fans <Domino’s Pizza UK> the opportunity to make great savings on a large Pepperoni Passion based on the number of times Domino’s hashtag <UK – #LetsDoLunch> is used between 9am and 11am. The more people tweet, the cheaper they’ll eat.

Once the auction has ended and the price set, the pizza will be available to order online at www.dominos.co.ukfor lunch on that day.

Simon Wallis, sales and marketing director for Domino’s Pizza, said: “We’ve had great success to date with social media activity to reward our Facebook fans and we wanted to do something to thank our loyal Twitter followers. The reverse auction gives us a great opportunity to create some buzz around our piping hot pizza and deliver another tasty deal to customers. What better way to spread a bit of love across Twitter than with a Pepperoni Passion?”

Follow Domino’s on Twitter <@Dominos_UK>. Terms and conditions apply to the reverse auction. For more details, see the ‘Boring legal stuff’ on www.dominos.co.uk

Domino’s Pizza, the pizza delivery expert, has teamed up with PlayStation to appear in the new MotorStorm: RC game with a Domino’s branded car.

MotorStorm: RC, which was launched last week, is the latest version of the classic arcade game. A Domino’s car is among the range of radio controlled vehicles which players can race across dustydeserts, dense jungles, icy terrains and post-apocalyptic cities. Domino’s car can be downloaded and raced on both the brand new PlayStation Vita format and PlayStation3, as well as being available free on the PlayStation Network store.

This new campaign, handled by Arena Media, for Domino’s builds on the company’s in-game activity, which most recently saw a Reggae Reggae Pizza Shack in Football Superstars for a new pizza launch. With its car in Motorstorm: RC, Domino’s is seeking to capitalise on the social aspect of gaming while introducing branded objects that add value to players in game.

Nick Dutch, multimedia manager at Domino’s Pizza, said: “We’ve had great success with our in-game activity to date and we are keen to continue reaching our core target audience in innovative ways. We loved the idea of giving PlayStation3 fans a free car to race in MotorStorm: RC and the launch of the much anticipated PlayStation Vita was an ideal to platform to make this happen. Our car is a smart-looking, mini mean machine and we’re looking forward to seeing how it fares on the MotorStorm: RC track.”

To celebrate Leap Day on Wednesday [February 29, 2012], Domino’s Pizza is offering a portion of cookies absolutely FREE from any of its UK stores.

To claim the free cookies, simply visit your nearest store or order online at www.dominos.co.uk on February 29, 2012. Just meet the minimum delivery spend of your local store and the free cookies will be yours to enjoy.

Simon Wallis, sales and marketing director of Domino’s Pizza, said: “Leap Day only comes once every four years so what better way to celebrate this free day with some free cookies. In every box, there’s a cookie for each year since the last Leap Day!”

Our iPhone and Android app has been shortlisted in the Carphone Warehouse Appys Awards for 2012. Now in its second year, Carphone Warehouse Appys is the UK’s first major app awards programme, designed to celebrate all things app.

In order to stand a chance of winning, we need to get as many votes as possible. We’re encouraging our social media fans and followers to vote and please feel free to share this via your own Facebook/Twitter pages…. You can vote using the following link: www.appys.com/awards/categories/foodcooking/.

Please do cast your vote….

Closing date for votes is 31st March and the winners will be announced in April.

Domino’s Pizza, the pizza delivery expert, is bringing a taste of Texas to mealtimes with the launch of its new Saucy BBQ Stuffed Crust and Boneless Ribs.

Pizza lovers can now enjoy their favourite Domino’s Stuffed Crust with an extra saucy stuffing of Domino’s classic Texas BBQ sauce in the crust. Every Domino’s Stuffed Crust is made from scratch using fresh dough with mozzarella cheese with a hint of garlic and herbs. The new Saucy BBQ Stuffed Crust is particularly tasty when eaten with a Domino’s Texas BBQ pizza.

If the pizza wasn’t enough to fill your cowboy boots, Domino’s has also launched a delicious new side order – spicy Boneless Ribs. Served with a BBQ dip, these bite-sized juicy pork ribs are the perfect accompaniment to any pizza. For a limited period, pizza lovers can get a free portion of Boneless Ribs with every large Domino’s Stuffed Crust.

Simon Wallis, sales and marketing director at Domino’s Pizza, said: “Domino’s Stuffed Crust went down a storm with new and existing customers when we launched it last year so we’re very excited about this new guest crust which will be on our menus from today. With Saucy BBQ Stuffed Crust, we’re sure there will be some showdowns at meal times as pizza lovers reach for the last slice of the new most wanted crust in town.”

- Online tool to help deliver the best possible deal on pizza orders -

Domino’s Pizza, the pizza delivery expert, has launched a new Meal Deal Wizard to enable customers to get the best possible deal when ordering online. The tool automatically searches all of Domino’s offers and suggests meal deals based on the customer’s order basket.

To access the Meal Deal Wizard, customers simply need to visit www.dominos.co.uk, add the items they’d like to order to their basket and then proceed to the check out. At the check out screen, customers click on the Meal Deal Wizard button and it will show the best available deal for their order and the savings that can be made. Customers can then chose their preferred deal at the touch of a button and confirm their order.

For those that prefer to order their favourite Domino’s later in the night…. you’ll be pleased to here Domino’s in Lincoln are now delivering ’til 3am, 7-days a week!

We also know that whether you’re a mild Insomniac; a late nigh gamer; just in from the night clubs; working nights or just back from work that being able to order your favourite Domino’s is better when you can get a great offer!

All our current offers are available late night, just as they are during the day except for our collection deal of Buy One Get One Free… only because we’re only open for delivery 11pm – 3am…. SURELY THAT’S WRONG?

TOO RIGHT, so order online at Domino’s and use the promotional code LATELINC and you can still choose BUY ONE GET ONE FREE and get it delivered!

Lance Batchelor has taken over from Chris Moore as Chief Executive Officer for Domino’s Pizza. This change in management is effective from today [Monday, December 26].

Lance brings with him a breadth of experience from fast moving consumer brands such as Amazon.com, Vodafone and Tesco. He joined the Domino’s PLC Board of Directors in July 2010 then became Deputy Chief Executive in June 2011, so he has been part of the Domino’s story for 18 months. Lance has spent the last six months working alongside Chris Moore to become familiar with everything Domino’s, including the detailed operations of the business. He attended Domino’s own Franchise Development Course, the challenging three-week training course for new franchisees, which covers all aspects of running a Domino’s Pizza store. Lance fully immersed himself into the fine art of pizza-making as well as getting to grips with running the Company from the floor up. He has spent much of his time getting to know the franchisees and the head office team members and has been familiarising himself with the brand and its history.

Lance Batchelor said: “It is a great privilege to take over as CEO for Domino’s Pizza PLC. Domino’s has a very simple winning formula: we provide our customers with fresh, tasty, hot pizza in as quick a time as possible. I am looking forward to driving growth, contributing new ideas and developing new concepts for the business. Domino’s has earned an excellent reputation as the UK’s leading pizza delivery company and I intend to keep us there. In tough times the best companies thrive, and Domino’s is well positioned for growth.”

Also a change for Domino’s is that the Company’s head office team moved into a new, state of the art office in December. Domino’s eye-catching new headquarters is located at West Ashland in Milton Keynes. It sits alongside the company’s recently constructed commissary facility, which opened in July 2010.

The company outgrew its previous office facilities which were based in Kingston, Milton Keynes. The new building comprises 2170m2 office space, set over three main floors with a lower ground floor main entrance, striking reception area and a penthouse board room. The building also contains a test kitchen where Domino’s development ideas come to life and exciting new products are created for addition to the menu.

The Buckingham Group was commissioned to design and build this new head office, which is phase two of Domino’s move to West Ashland. The new offices and commissary are designed to support Domino’s expansion plans and its goal of 1200 stores in the UK & Ireland by 2021.

Like the commissary building, this new office has been built to BREEAM standards (BRE Environmental Assessment Method) and has been given a rating of excellent. The BREEAM environmental assessment aims to minimise environmental impact by ensuring sustainable best practices are in place, helping to lower costs through efficiency.

To achieve the BREEAM rating of excellent it is not just technical aspects of the building that are considered, the rating also includes key aspects designed to improve health, wellbeing and general comfort to its users.

The building utilises modern mechanical heating and cooling systems, fully integrated with natural green ventilation systems. These systems, that will enhance the building’s energy efficiency and reduce its carbon footprint, are controlled through an intelligent, direct, digitally-controlled building management system. It also contains and internal bicycle storage facility to encourage employees to bring their bike to work.

Lance Batchelor, Chief Executive Officer for Domino’s Pizza commented: “This impressive new building will ensure that we are prepared for future growth and allows us to better service all our franchisees and stores. It’s an inspiring working environment for our employees.”

Tim Brown, Director of Buckingham Group, said: “We are delighted to have been given the opportunity by Domino’s Pizza to design and construct its new headquarters building. We have worked closely with the Domino’s team to convert the stylish contemporary design concept into an impressive landmark building, of which we are justifiably proud.”

Domino’s Pizza, the pizza delivery expert, has launched a new six-sheet poster campaign with Blippar to bring its latest 555 pizza deal to life.

Over 6,000 sites across the country now sport Domino’s poster, which uses the Blippar app to create an augmented reality experience. Users can download deals for their nearest Domino’s store, get the Domino’s mobile ordering app, become a Facebook fan and view their local menu, all by looking at Domino’s poster through a smartphone. The different features of the six sheets ‘jump’ off the page when viewed through the Blippar app.

To non-Blippar users, the poster simply shows Domino’s current 555 deal, which offers any three (or more) 9½” pizzas for just £5.55 each.

Nick Dutch, multimedia manager at Domino’s, said: “We’re always looking for innovative new ways to engage with our customers using the latest technology. This exciting new campaign with Blippar provides us with a great opportunity not only to communicate a good pizza deal, but also to engage with users by offering them information specific to their local store and other features just for mobile users. With sites up and down the country, we’re looking forward to pizza lovers blipping it where they live to get more from our posters.”