A number of brands struggle to reach the younger demographics; those that are unable to embrace the ever evolving world of social media are at a distinct advantage. With the younger generation leaning away from […]

Following its end of year results which showed a 135% growth in revenue, Chinese company Xiaomi was named the world’s most valuable tech start-up. With 61 million phones sold last year, it is also the […]

To state that mobile traffic is growing into THE major source of online search would be stating the obvious. So would pointing out that mobile conversion rates still tend to be much lower than desktop. […]

The entire digital world tuned in last night to follow the long awaited Apple Special Event that promised the unveiling of new products and technology. We were definitely not disappointed! Not only did they reveal […]

Last week, Facebook announced the purchase of mobile messaging app WhatsApp for a staggering $19 billion. The deal was divided into several chunks, including $4 billion in cash, $12 billion in Facebook shares and […]

During the run-up to Christmas, we talked a fair bit about the value of mobile traffic to retailers. Recent findings confirm that traffic from mobile devices has almost tripled year-on-year, and now constitutes nearly 25% of […]