Market Research RSS Feedshttp://www.djsresearch.co.ukMarket Research RSS FeedsSun, 18 Feb 2018 04:47:05 GMTMarketing professionals call for more diversity, according to recent surveyhttp://www.djsresearch.co.uk/blog/article/Marketing-professionals-call-for-more-diversity-according-to-recent-survey-04140
http://www.djsresearch.co.uk/blog/article/Marketing-professionals-call-for-more-diversity-according-to-recent-survey-04140Young people are increasingly exposed to fake news, according to recent researchhttp://www.djsresearch.co.uk/blog/article/Young-people-are-increasingly-exposed-to-fake-news-according-to-recent-research-04021
http://www.djsresearch.co.uk/blog/article/Young-people-are-increasingly-exposed-to-fake-news-according-to-recent-research-04021Radio is classified as the UK&rsquo;s most trusted news source, according to new surveyhttp://www.djsresearch.co.uk/blog/article/Radio-is-classified-as-the-UKs-most-trusted-news-source-according-to-new-survey-04015
http://www.djsresearch.co.uk/blog/article/Radio-is-classified-as-the-UKs-most-trusted-news-source-according-to-new-survey-04015Recent statistics reveal that the UK film industry is the fastest growing sector Recent statistics reveal that the UK film industry is the fastest growing sector: The Department for Digital, Culture, Media &amp; Sport has identified the film industry as the fastest growing sector, as currently it contributes to £4.3billion of the UK's overall economy.http://www.djsresearch.co.uk/blog/article/Recent-statistics-reveal-that-the-UK-film-industry-is-the-fastest-growing-sector-03844
http://www.djsresearch.co.uk/blog/article/Recent-statistics-reveal-that-the-UK-film-industry-is-the-fastest-growing-sector-03844Over three quarters of sports viewers may change their TV provider, if certain sports channels were no longer featured, survey says Over three quarters of sports viewers may change their TV provider, if certain sports channels were no longer featured, survey says: Conducted by Broadband Genie, the survey revealed that 78 per cent of sports viewers would consider changing or cancelling their TV subscription, if their provider no longer broadcasted their favourite sport.http://www.djsresearch.co.uk/blog/article/Over-three-quarters-of-sports-viewers-may-change-their-TV-provider-if-certain-sports-channels-were-no-longer-featured-survey-says-03834
http://www.djsresearch.co.uk/blog/article/Over-three-quarters-of-sports-viewers-may-change-their-TV-provider-if-certain-sports-channels-were-no-longer-featured-survey-says-03834Media needs an overhaul, survey suggests Media needs an overhaul, survey suggests: According to a recent survey by the media consultancy ID Comms, advertisers are not meeting expectations in four core areas, namely: setting clear key performance indicators for the media; having a point of view on return on income for media; having a well-established, internal media community and leading media decisions from marketing rather than procurement.http://www.djsresearch.co.uk/blog/article/Media-needs-an-overhaul-survey-suggests-03616
http://www.djsresearch.co.uk/blog/article/Media-needs-an-overhaul-survey-suggests-03616Majority cannot differentiate between fake and real news reports, survey finds Majority cannot differentiate between fake and real news reports, survey finds: A recent media survey by Channel 4 has revealed that less than 5 per cent of people were able to correctly tell the difference between fake news articles and real articles when shown different examples.http://www.djsresearch.co.uk/blog/article/Majority-cannot-differentiate-between-fake-and-real-news-reports-survey-finds-03529
http://www.djsresearch.co.uk/blog/article/Majority-cannot-differentiate-between-fake-and-real-news-reports-survey-finds-0352920 per cent of consumer media consumption is influencer content, survey finds 20 per cent of consumer media consumption is influencer content, survey finds: According to a survey conducted by PR and content agency, Good Relations, consumers are increasingly viewing influencer content to help them make decisions about purchasing products, with 19 per cent of the average consumer's total media consumption being made up of influencer content.http://www.djsresearch.co.uk/blog/article/20-per-cent-of-consumer-media-consumption-is-influencer-content-survey-finds-03463
http://www.djsresearch.co.uk/blog/article/20-per-cent-of-consumer-media-consumption-is-influencer-content-survey-finds-03463Survey finds demand means advertisers are working 70 hour weeks to keep up Survey finds demand means advertisers are working 70 hour weeks to keep up: A recent media and PR survey by Prudential has revealed that more than 25 per cent of advertising professionals are working more hours than they were a year ago.http://www.djsresearch.co.uk/blog/article/Survey-finds-demand-means-advertisers-are-working-70-hour-weeks-to-keep-up-03405
http://www.djsresearch.co.uk/blog/article/Survey-finds-demand-means-advertisers-are-working-70-hour-weeks-to-keep-up-0340560 per cent of marketers are not being sufficiently trained in media 60 per cent of marketers are not being sufficiently trained in media: According to a recent survey of media agency marketers and senior brand marketers, entitled 'ID Comms&#39; 2016 Training Survey', many major brands are not sufficiently investing enough money into media training.http://www.djsresearch.co.uk/blog/article/60-per-cent-of-marketers-are-not-being-sufficiently-trained-in-media-03355
http://www.djsresearch.co.uk/blog/article/60-per-cent-of-marketers-are-not-being-sufficiently-trained-in-media-03355More money to be spent on social advertising, survey finds More money to be spent on social advertising, survey finds: According to a recent report, American marketing professionals are getting ready to increase their spend on paid advertising on social media in the upcoming 12 months as a result of the decline in organic social marketing reach.http://www.djsresearch.co.uk/blog/article/More-money-to-be-spent-on-social-advertising-survey-finds-03330
http://www.djsresearch.co.uk/blog/article/More-money-to-be-spent-on-social-advertising-survey-finds-03330PRs are not up to the job, journalists claim PRs are not up to the job, journalists claim: According to the findings of a media and PR survey by the Press Gazette and PR Week, nearly 50 per cent of journalists do not think that PRs are up to scratch.http://www.djsresearch.co.uk/blog/article/PRs-are-not-up-to-the-job-journalists-claim-03293
http://www.djsresearch.co.uk/blog/article/PRs-are-not-up-to-the-job-journalists-claim-03293Journalists worry that website content is being &lsquo;dumbed down&rsquo;, survey finds Journalists worry that website content is being 'dumbed down', survey finds: A recent public relations survey by Press Gazette has revealed that journalists are concerned that the content on their website has been 'dumbed down'.http://www.djsresearch.co.uk/blog/article/Journalists-worry-that-website-content-is-being-dumbed-down-survey-finds-03237
http://www.djsresearch.co.uk/blog/article/Journalists-worry-that-website-content-is-being-dumbed-down-survey-finds-03237New survey shows access to social media in the workplace is high priority for students New survey shows access to social media in the workplace is high priority for students: A recent survey has revealed that students now deem access to social media to be of a higher priority than annual bonuses or promotions.http://www.djsresearch.co.uk/blog/article/New-survey-shows-access-to-social-media-in-the-workplace-is-high-priority-for-students-03184
http://www.djsresearch.co.uk/blog/article/New-survey-shows-access-to-social-media-in-the-workplace-is-high-priority-for-students-03184PR, media and marketing suffering from a mental illness epidemic, according to CIPR A recent discussion hosted by the Chartered Institute of Public Relations (CIPR) has revealed that mental illness is at epidemic-level within the PR, media and marketing industry. As well as this, employers are not equipped to provide their workers with the support they need whilst suffering from mental health issues.http://www.djsresearch.co.uk/blog/article/PR-media-and-marketing-suffering-from-a-mental-illness-epidemic-according-to-CIPR-03175
http://www.djsresearch.co.uk/blog/article/PR-media-and-marketing-suffering-from-a-mental-illness-epidemic-according-to-CIPR-03175Survey finds British film industry will be affected by Brexit According to a survey of 686 media industry professionals, 67 per cent of those in the media sector feel that Britain's potential exit from the European Union will have a less than positive impact on the United Kingdom's creative industry.http://www.djsresearch.co.uk/blog/article/Survey-finds-British-film-industry-will-be-affected-by-Brexit-03083
http://www.djsresearch.co.uk/blog/article/Survey-finds-British-film-industry-will-be-affected-by-Brexit-03083Greater ROI for programmatic advertising, survey finds According to a recent survey by the digital marketing experts, AdRoll, the majority of marketing professionals believe that programmatic adverts provice a greater return on investment (ROI) than traditional media.http://www.djsresearch.co.uk/blog/article/Greater-ROI-for-programmatic-advertising-survey-finds-03031
http://www.djsresearch.co.uk/blog/article/Greater-ROI-for-programmatic-advertising-survey-finds-03031Survey finds British media is most biased and right-wing in EU According to a research piece of market research into the British media, the British press has been names the most biased and right-wing out of seven major European nations.http://www.djsresearch.co.uk/blog/article/Survey-finds-British-media-is-most-biased-and-right-wing-in-EU-02977
http://www.djsresearch.co.uk/blog/article/Survey-finds-British-media-is-most-biased-and-right-wing-in-EU-02977NFL Super Bowl 50 ads considered entertainment, not marketing, survey finds A media and PR survey into NFL Super Bowl 50 advertisements ' which was conducted in the month before Super Bowl Sunday ' has revealed that viewers consider the adverts, which air during the game, as entertainment, as opposed to marketing, although, the viewers are aware that they are being marketing to.http://www.djsresearch.co.uk/blog/article/NFL-Super-Bowl-50-ads-considered-entertainment-not-marketing-survey-finds-02910
http://www.djsresearch.co.uk/blog/article/NFL-Super-Bowl-50-ads-considered-entertainment-not-marketing-survey-finds-02910Survey finds 109 journalists were killed in 2015 According to a survey, which documented the potentially deadly dangers which journalists face all over the world, at least 109 journalists were killed in crossfire, bombs or targeted killings in 2015.http://www.djsresearch.co.uk/blog/article/Survey-finds-109-journalists-were-killed-in-2015-02861
http://www.djsresearch.co.uk/blog/article/Survey-finds-109-journalists-were-killed-in-2015-02861