Pfizer Canada Announces New Lower Price for VIAGRA

Pfizer Canada is announcing that effective immediately it has reduced the price of VIAGRA across the country. (CNW Group/Pfizer Canada Inc.)

Video: Pfizer Canada is announcing that effective immediately it has reduced the price of VIAGRA across the country.

Pfizer Canada is announcing that effective immediately it has reduced the price of VIAGRA across the country. (CNW Group/Pfizer Canada Inc.)

Pfizer Canada is announcing that effective immediately it has reduced the price of VIAGRA across the country. (CNW Group/Pfizer Canada Inc.)

Pfizer Canada is announcing that effective immediately it has reduced the price of VIAGRA across the country. (CNW Group/Pfizer Canada Inc.)

KIRKLAND, QC, Nov. 22, 2012 /CNW/ - Pfizer Canada is announcing that
effective immediately it has reduced the price of VIAGRA across the
country.

"We are lowering original VIAGRA's price to be in line with generic
versions because we are committed to ensuring that VIAGRA patients
continue to have access to the original - made by Pfizer, and at a
competitive price - simply by asking their pharmacist," says Scott
Wilks from Pfizer Canada.

NOTE TO EDITORS: Pfizer Canada says the company is spreading the VIAGRA
pricing news through a national media campaign comprising of half page
newspaper and online ads. A preview of the ads can be found at VIAGRA.ca.

About Pfizer Canada
Pfizer Canada Inc. is the Canadian operation of Pfizer Inc., one of the
world's leading biopharmaceutical companies. The company is one of the
largest contributors to health research in Canada. Every day, Pfizer
Canada employees work to advance wellness, prevention, treatments and
cures that challenge the most feared diseases of our time. Our
commitment is reflected in everything Pfizer does, from our disease
awareness initiatives to our community partnerships, to our belief that
it takes more than medication to be truly healthy. To learn more about
Pfizer's More than Medication philosophy and programs, visit morethanmedication.ca.