Business to Business (B2B) Marketing Agency Asia-Pacific (APAC)

We’re in the business of improving yours.

What is B2B marketing, really?

B2B marketing refers to the marketing of products and services of a business organisation to another business organisation. It’s different from traditional or B2C digital marketing, primarily because it relies on very specific messages tailored and targeted towards individuals with control or influence on a company’s purchasing decisions.

Effective B2B marketing is seldom about direct sales—rather the nurturing of opportunities with specifically designed marketing collateral that aims to convert users within a given timeframe.

1. Understand your product, core value propositions, and Unique Selling Points (USPs).2. Identify the pain points of individuals serviced by your product or business.3. Create target personas around these pain points, identifying their preferences, motivations, and habits.4. Find the most effective channels (or combination of media) from which to reach them.5. Craft messages that solve their problems (2), appeal to their motivations (3), and deliver to the channels they’re on (4).6. Measure and analyse performance, and nurture new opportunities.

Take the Uncertainty & Guesswork out of your B2B Marketing. Work with a leading B2B Independent Digital Agency.

Construct Digital is a leading B2B agency, based in Singapore. We serve a global clientele, such as SAP, TÜV SÜD, Commscope, HCLI, Omron and many more. Take a look at some winning work we’ve delivered.

We created a visually engaging website with a running storyline and aesthetic elements that allowed viewers to comprehend the presented information more easily.

We developed highly focused content for each persona, turning HCLI’s library of academic papers into 26 digestible pieces that were then distributed across social media channels.

Development

Backed with over 8 years of experience building and designing websites and custom applications for clients in the Asia Pacific region, we can efficiently build or revamp your B2B Website and deliver work—on time, on target, on budget.

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CONSTRUCT DIGITAL

ABOUT

We are made up of eclectic, electric and fun people who have worked across the spectrum of digital services – from creative to marketing to production. More importantly, our clear-eyed view of this ever-changing industry, enables us to adapt and ride on the latest trends, tools and ideas.