NEW YORK--(BUSINESS WIRE)--Affect,
a public relations and social media firm specializing in technology,
healthcare and professional services, and Strutta,
an interactive promotions company offering an intuitive contest builder,
today announced the launch of The
New York Job Project (NYJP): a contest where one entrant will win a
dream job working with one of the most coveted PR and social media
agencies in New York.

Building on the success of the annual New
York Intern Project, in which contestants competed for a paid summer
internship, Affect initiated the job contest to encourage talented,
aspiring PR and social media professionals to jump-start their careers.
Interested candidates are welcome to submit a unique, compelling video
or photo to the NYJP website
describing why they are the ultimate candidate by April 12, 2013 at 3 PM
EST.

“Last year’s New York Intern Project introduced us to a large number of
great candidates who were incredibly enthusiastic about starting a
long-term career in PR. We decided to increase the stakes this year by
hiring a full-time employee, and expect this innovative approach to
hiring will be both fun and rewarding,” said Sandra Fathi, president of
Affect. “This year we’re looking for candidates who are not only
qualified for the position, but passionate about the industry and our
company. We want entrants to use their PR and social media skills to
rise to the top of the talent pool.”

Similar to last year’s contest, six semi-finalists will be determined by
number of votes from the public and the top three finalists will be
chosen by a panel of esteemed judges. This year’s judges’ roster
includes Tiffany Guarnaccia, senior director of communications at Huffington
Post Media Group, Mark Ragan, CEO and publisher of PRDaily.com
and Ragan.com
and Lea-Ann Germinder, president of PRSA-NY.
Sandra Fathi, president and founder of Affect, and Katie Creaser, vice
president of Affect, will round out the team of qualified judges.

The winner of the contest will receive a full-time, salaried position as
an Account Coordinator at Affect and a moving stipend of $1,500. As an
Account Coordinator, the winner will have the opportunity to contribute
as a core team member on client accounts; support media relations and
thought leadership initiatives; hone their writing skills on a variety
of PR collateral; and work on social media programs.

Entrants can find additional details on the role and responsibilities,
benefits and what it’s like to work at Affect on the Requirements
page.

About the Contest

The New York Job Project is sponsored by Affect and powered by Strutta’s
Social Promotions platform, which allows companies to create a campaign
where users participate by uploading content such as videos, photos,
audio or text. This format allows for easy sharing and voting.

“Strutta’s promotions builder was used previously for Affect’s New York
Intern Project, which garnered more than 236,000 page views and a nearly
16,000 votes from people across the country,” said Ben Pickering, CEO of
Strutta. “It’s exciting to see the contest continue to grow in its third
year, and we expect to see many more exceptional applicants come through
the program.”

To enter The New York Job Project, candidates must upload a photo or
video onto the contest website and then complete an online
questionnaire. Candidate entries are then posted to the website, where
fans can vote for their favorite entry. The public voting round will
last six weeks, during which candidates can share their entries with
friends on Facebook and other social media sites to solicit as many
votes as possible. In addition, each judge will be allotted an
additional 200 votes to distribute to their favorite contestants.

At the conclusion of the public voting round, six semi-finalists will be
selected, who will go on to participate in video interviews with the
judges. Judges will then narrow the field down to three finalists. The
three finalists will be given an all expenses paid trip to NYC for a
final round of interviews with Affect. The winner of the contest will be
announced the week of April 29, 2013 and will start his/her new job
before July 1, 2013.

About Affect

Affect is a public relations and social media firm located in New York.
Established in 2002, the company specializes in technology, healthcare
and professional services. Affect employs a results-driven approach to
communications, crafting one-of-a-kind programs to help clients achieve
their business goals. As year-round strategic counsel, or a single
project resource, Affect leverages its creative talent, unique
experience and forward thinking insights to achieve the precise results
that its clients seek. For more information, web: www.affect.com;
blog: www.techaffect.com;
Twitter: www.twitter.com/teamaffect.

About Strutta

Strutta is a technology company that helps brands connect with consumers
through social media promotions. The Strutta platform allows agencies,
brands, Web publishers and developers to easily create and manage
contests and sweepstakes. Since launching its contest platform in 2009
and API in early 2010, Strutta has hosted and supported campaigns for
companies including Crate and Barrel, Adidas, Land Rover and Johnson &
Johnson. Its intuitive self-serve software has also enabled hundreds of
smaller companies to run contests of their own. Strutta.com Media Inc.
is a privately held company headquartered in Vancouver, BC. For more
information, or to get started creating your own contest, please visit www.strutta.com.