Most people (including me) thought this image would do the best. It’s by far the most descriptive of the group, and the least distracting. The images with the Sumo kind of took away attention from the text.

Now for fun, take a quick guess which headline test would win….before you peek at the results:

HEADLINE 1: Hiring Sucks. Let Craigslist do it for you….here’s the scripts to use.

HEADLINE 2: Hire Someone by tomorrow. Use these Craigslist scripts…

HEADLINE 3: Craigslist hiring scripts. This is the new way to hire. No sifting through countless crappy candidates.

HEADLINE 4: Hire someone by tomorrow. Use these Craigslist scripts…

(notice I’m an idiot, and the 4th headline is a duplicate). Smooth.

THE WINNER BY A LONG-SHOT:
1st PLACE HEADLINE (#2):
Hire Someone by tomorrow. Use these Craigslist scripts…

2nd PLACE HEADLINE (#3):
Craigslist hiring scripts. This is the new way to hire. No sifting through countless crappy candidates.

LAST PLACE HEADLINE (#1):
Hiring Sucks. Let Craigslist do it for you….here’s the scripts to use.
I originally thought Headline #1 would’ve won. Turns out the “Hire someone by tomorrow” proposition for people was the best (Usually every Craigslist success story I’ve had happens within 17 hours of posting…..so this isn’t some “made up” headline).

I just happened to use Craigslist 2 days ago to post a job the old boring way. Lots of qualified/unqualified resumes to review and sort to go/no go folders…Anyway, the course was great! Head spinning with ways to use GoogleDocs/Forms. Integration of GoogleForm, video, AIDA – simple to do and full of value for me!!!
–AppSumo Customer

Very interesting lesson. I think I have learnd 2/3 things (Typing with HTML, Using a video, using Google form).And most of all, very attractive lesson. Usualy I get bord. But this was exciting….
I had the sensation to really learn something…Please, continue revolutionize.
–Alex