SKI Magazine -Andy Schepper has been hawking gear online since 1998. The head of e-commerce for skis.com says people tend to shop online for two reasons - and neither is price. and guess what piece of ski hear he sells most of?...

SKI online -Marker Tour F10 Binding This season I decided it was time to test the waters of alpine touring. Knowing I wouldn't have many chances to ski the sidecountry and with a budget as tight as Mick Jagger's pants, I wasn't ready to invest in a full AT setup (boots, bindings, and skins). Luckily, I was able to compromise with the Marker Tour F10s because...

Huffington Post - "There's nothing like a hot tub and ski-in, ski-out lodging, but a great ski town needs more than that," says Steve Kopitz, founder of specialty gear shop Skis.com. We certainly won't argue with a man who has traveled to more than 40 ski towns across America. As Kopitz suggests, our favorites not only deliver the bars, restaurants and...

AccuWeather.com - "Going to a new ski resort for the first time can be a bit overwhelming, so my #1 advice is to use your first day (which is usually a travel day anyway) to really get a lay of the land. First I check out the shuttle/transportation system (where does it stop, where does it go and when). Next I hit the base village to scope out the food and watering...

First Tracks Online Ski Magazine - Washington, DC - Learn to Ski and Snowboard Month (LSSM) is in full swing from coast to coast throughout January with large and smaller ski and snowboard resorts in 34 states hosting special programs for beginners. Anyone, anywhere who takes a beginner lesson during January can get a $50 gift certificate for their effort from skis.com, an online...

The Wall Street Journal - The whole look is topped off by new materials that work like outerwear but look like streetwear: herringbone tweed, plaid flannel, and—particularly popular with snowboarders—camouflage prints. Jackets designed to look like flannel, corduroy and jacquard are hot stuff. "Skiwear is becoming more like streetwear," says Steve Kopitz, chief executive of online retailer Skis.com and...

The Wall Street Journal Online - Styles are going skinny on the slopes. Carving a sharp turn away from the bulky layers that have long prevailed, ski and snowboard apparel makers are designing body-hugging outerwear that is heavily influenced by the slim shapes on the fashion runways in Paris and Milan. Ski pants are trimly tailored and often more like leggings, with tightly woven...

Sneaker Report - Washington, DC - Learn to Ski and Snowboard Month (LSSM) is in full swing from coast to coast throughout January with large and smaller ski and snowboard resorts in 34 states hosting special programs for beginners. Anyone, anywhere who takes a beginner lesson during January can get...

The Active Times -Staying under the 50lb weight limit per bag is always difficult when going on a week-long ski trip. Since your ski boots typically weigh 10 to 15 pounds, getting them out of your suitcase will help. Therefore, I recommend carrying your boots on the plane to eliminate this extra weight from your suitcase—they'll also be safe and sound in the unfortunate case of your airline losing your bag ...

Thrillist - Skis.com CEO Steve Kopitz knows a thing or two about skiing. Actually he probably knows thousands of things, but because for some people ADD isn't just the only mathematical function they can do without a calculator, we got him to break down his five favorite skis for the new season by what gnar you'll be shredding. Groomed and Soft Snow Rossignol Experience 83 Skis with TPX Axium 120...

Sporting Goods Business - Unless you've had your head in the sweater closet for the last half-dozen seasons, you know wool is all the rage - in socks, base layers, lifestyle, and now also in insulated outerwear. There are currently more than 60 suppliers of merino garments in the active lifestyle space. But has this highly praised natural fabric really made its way onto shelves as a yearround seller? "Absolutely," said Skis.com...

Trib Live Online - It's the inside that matters. Fleece- and flannel-lined apparel and accessories provide warmth during brutal winter cold. "Fleece is super warm, and it is naturally water-resistant," says designer Amber Coppings of Stanton Heights, who creates gloves and vests from recycled fleece. She recently added flannel-lined pockets to her hoodie vest line. "The fleece I use is...

The Active Times - "Going to a new ski resort for the first time can be a bit overwhelming, so my #1 advice is to use your first day (which is usually a travel day anyway) to really get a lay of the land. First I check out the shuttle/transportation system (where does it stop, where does it go and when). Next I hit the base village to scope out the food and watering...

SIA Snow Show Preview - From space-age touch-screen technologies to hardware store-like work gloves, snow sports companies capitalize on two (very opposite) trends consumers can't stop reaching for. More companies than ever are suncing with the frenzy for touch-screen compatibility, either ballooning their number of offerings or introducing it for the first time. For 2013-14, we'll see it in everything from finger...

Sporting Goods Business - Mary Mancini, apparel merchandise manager for Colorado Ski & Golf and Coulder Ski Deals, buys for six stores on Colorado's Front Range. "As a specialty retailer commited to giving our guests the experience of a lifetime, it is critical for our salespeople to have confidence in the product we sell. Every piece of ski and snowboard outerwear we carry in our stores is built for the sport...

Valley News Dispatch - Skiwear is no longer only stylish on the mountain. It has an apres-ski life as well. With plenty of chic options, women have ventured out in this clothing beyond slopes and lodges to everyday life. "Skiwear is so pretty these days," says Donna Gagliardi, manager of Willi's Ski & Snowboard Shop in Castle Shannon. "We sell a lot of skiwear to women who don't ski, but who hang out at ...

Pittsburgh Tribune Review - Skiwear is no longer only stylish on the mountain. It has an apres-ski life as well. With plenty of chic options, women have ventured out in this clothing beyond slopes and lodges to everyday life. "Skiwear is so pretty these days," says Donna Gagliardi, manager of Willi's Ski & Snowboard Shop in Castle Shannon. "We sell a lot of skiwear to women who don't ski, but who hang out at...

Trib Live Online - Skiwear is no longer only stylish on the mountain. It has an après-ski life as well. With plenty of chic options, women have ventured out in this clothing beyond slopes and lodges to everyday life. "Skiwear is so pretty these days," says Donna Gagliardi, manager of Willi's Ski & Snowboard Shop in Castle Shannon. "We sell a lot of skiwear to women...

On The Snow Online - The snow has finally picked up this ski season and the holidays are upon us. While gifts like the Jones Solution Splitboard or Mountain Collective Pass found in our 2012 Holiday Gift Guide get all the press around the holidays, many times it's the gifts found in our stockings that are the real hidden gems. Thanks to a little help from our friends at Skis.com, we've...

Travel + Leisure Online - "There's nothing like a hot tub and ski-in, ski-out lodging, but a great ski town needs more than that," says Steve Kopitz, founder of specialty gear shop Skis.com. We certainly won't argue with a man who has traveled to more than 40 ski towns across America. As Kopitz suggests, our favorites not only deliver the bars, restaurants, and adventures that ...

Urban Daddy - Ski & Board Edition Newsletter - Hey. You're late. No, not for the dentist. Okay, that too, but you're behind schedule on your mission to procure the greatest gifts for the deserving this season. And by behind, we mean you haven't started. Some help is below. Still, call the dentist. Don't be rude. In some parts of the planet, people are snowshoeing from an early...

Sneakerreport.com - Sneaker Report took a moment to talk to Steve Kopitz, the CEO of Summit Sports and founder of Skis.com about his favorite ski boots, boards, and mountain-ready tech this winter. For any skier or boarder out there, Skis.com is a goldmine of information and product insight from what seems like a massive family of Michigan Skiers. Along with more boards and bindings...

Sports Executive Weekly - The Shifting Face of Black Friday Weekend... The traditional Black Friday Weekend and Cyber Monday that signal the start of the annual holiday shopping period may be giving way to market forces, technology and convenience as retailers deploy more sophisticated techniques and technologies to beat the competition in the race for the consumer's dollar....

MensHealth.com - When your idea of the ideal winter getaway is snow-capped mountains instead of white-capped waves, you know the importance of gear that works. We turned to Steve Kopitz, Ski-E-O of skis.com, a website featuring thousands of apparel and gear choices, to break down the confusing jargon of the snow sport biz. Here's what to be on the lookout for before you hit the...

FitnessMagazine.com - Let the flakes fly! Temperatures are dropping with the East Coast's first glimpse of winter this week and ski resorts have followed suit, revving up their snowmaking machines for the 2012-2013 season. Are you stoked to hit the slopes? Proper equipment is key to enjoy the ride, but navigating the snow gear marketplace can be a doozy. We want you to start...

BostonGlobe.com - There were years, and many of them, when it appeared that snowboarders were being swallowed by their clothes. Jackets two sizes too big and pants with legs wide enough to cover the thighs of professional football players were de rigueur for boarders. That style was quickly adopted by skiers — and it appeared unshakable. But as the gap between ski wear...

Boston Sunday Globe - There were years, and moany of them, when it appeared that snowboarders were being swallowed by their clothes. Jackets two sizes too big and pants with legs wide enough to cover the thighs of professional football players were de rigueur for boarders. That style was quickly adopted by skiers - and it appeared unshakable. But as the gap between ski wear...

Sunday Telegram - There were years, and moany of them, when it appeared that snowboarders were being swallowed by their clothes. Jackets two sizes too big and pants with legs wide enough to cover the thighs of professional football players were de rigueur for boarders. That style was quickly adopted by skiers - and it appeared unshakable. But as the gap between ski wear...

Direct Marketing News - Want to reach prospects and cultivate leads? The choices are overwhelming. Surveys and anecdotes extol everything from Pinterest boards to sandwich boards as the best way to attract new business. Even radio logged back-to-back years of overall spending growth in 2010 and and 2011 after falling from 2007's record levels. Simply put, there...

South Florida Luxury Guide - Use a checklist: Lay out all your gear to be sure you don't forget anything. I recommend using a checklist - we provide a thorough one on our site to help ease the packing process. www.skis.com/ski-packing-list. Maximize Luggage Space: With all that gear, it's tough to get everything into two bags that weigh less than 50 lbs. It's a...

Denver Post - The president and ahem - SKI-E-O of Skis.com offers up some of his favorites for 2012-13. 1. Sidecountry gear: "This new equipment makes offpiste skiing much more user-friendly to those who do not customarily venture under the ropes," he says. Try: Salomon Guardian bindings that switch from ski to hike mode by releasing the heel; Lange XT 120...

SBG Weekly - Bright color blocking, mixed-material construction, wool, innovative laminates, lighter weight...all are just a few of the trends consumers are looking in outerwear this Fall. And manufacturers are gibing it to them, via specialty shops, big boxes, and online, with a renewed focus on quality, environmental sensitivity and innovation. If retailers...

SKI Magazine - Online sales have changed how skiers buy gear. But don't say adios to your shop just yet. When the founders of Bluehouse, a boutique ski brand based in Salk Lake City, launched their company in 2005 they decided on a radical new approach to sales; forgo ski shops entirely. The markup shops charge would make their skis too expensive, they...

Freeskier Online - With the many advances in ski technology over recent years, choosing the right pair of boards has not gotten any easier. Today's countless designs excel in different areas and choosing the right pair boils down to how and where you like to ski. While you may not know exactly what skis...

Freeskier Magazine - With the many advances in ski technology over recent years, choosing the right pair of boards has not gotten any easier. Today's countless designs excel in different areas and choosing the right pair boils down to how and where you like to ski. While you may not know exactly what skis you need, you probably have a good idea of what you want them to...

SKI Magazine Online - When the founders of Bluehouse, a boutique ski brand based in Salt Lake City, launched their company in 2005 they decided on a radical new approach to sales: forgo ski shops entirely. The markup shops charge would make their skis too expensive, they reasoned. The solution: sell 100 percent online, direct to consumers. "By cutting out the middleman we can pass along...

Malakye.com - (Bloomfield Hills, MI) August 21, 2012 – Skis.com, The Ultimate Online Ski Shop, will celebrate twins this winter in partnership with Freeskier Magazine. The We Heart Twins campaign first launched in Winter 2011 and celebrates "twin" models as a playful take on the vast selection of twin tips available...

Newschoolers - Always wanted to be a model in the ski industry? Now's your chance! Through a combination of voting and staff picks, Skis.com is looking for a new model for next year's "twins" ad campaign. 2013 Skis.com Model Search Contest is a competition in which female contestants over the age of 18 create an online profile at this site to be entered to win. The online profile or "entry"...

Skiing Business Newsletter - From retailers that started as brick-and-mortar stores to those that started as online, more e-tailers are putting emphasis on physical locations to increase brand exposure and offer more options to customers. "We feel the brick-and-mortar stores are critical to doing our online business well," says Steve Kopitz, president and chief executive officer of Summit Sports...

CBS Detroit - BLOOMFIELD HILLS — Summit Sports Inc. announced the company has launched www.Snowboards.com, an online storefront for snowboarders of all ages, genders and abilities. The Web site provides ease of use for visitors with easily searchable categories including snowboards, boots, bindings, and apparel for men, women and children. A vast selection of accessories, such as helmets, goggles...

Shop-Eat-Surf.com - SKIS.COM ELEVATES SNOWBOARDING PLATFORM WITH LAUNCH OF SNOWBOARDS.COM | (Bloomfield Hills, MI) June 26, 2012 – Skis.com, The Ultimate Online Ski Shop, continues its expansion as a pioneering force in the snowsports retail industry as it comes up on its eighth year in business. The company is proud to announce the re-launch of its snowboarding business sector under...

Transworld Business - Online ski shop Skis.com has announced the relaunch of its snowboarding business sector, Snowboards.com. Snowboards.com, now live, is the revamped version of the company’s former snowboarding-specific retail site, Snowboards.net. The new site can be accessed independently, as well as via Skis.com. "We are thrilled to finally give our snowboarding business...

Malakye.com - Skis.com, The Ultimate Online Ski Shop, continues its expansion as a pioneering force in the snowsports retail industry as it comes up on its eighth year in business. The company is proud to announce the re-launch of its snowboarding business sector under the Snowboards.com domain. The company’s former snowboarding-specific retail site, Snowboards.net, has re-emerged...

Snowboardmag.com - (Bloomfield Hills, MI) June 26, 2012 – Skis.com, The Ultimate Online Ski Shop, continues its expansion as a pioneering force in the snowsports retail industry as it comes up on its eighth year in business. The company is proud to announce the re-launch of its snowboarding business sector...

SIA snowsports.org- (Bloomfield Hills, MI) June 26, 2012 – Skis.com, The Ultimate Online Ski Shop, continues its expansion as a pioneering force in the snowsports retail industry as it comes up on its eighth year in business. The company is proud to announce the re-launch of its snowboarding business sector...

SIA snowsports.org- (Bloomfield Hills, MI) June 26, 2012 – Skis.com, The Ultimate Online Ski Shop, continues its expansion as a pioneering force in the snowsports retail industry as it comes up on its eighth year in business. The company is proud to announce the re-launch of its snowboarding business sector...

SKI Magazine -Andy Schepper has been hawking gear online since 1998. The head of e-commerce for skis.com says people tend to shop online for two reasons - and neither is price. and guess what piece of ski hear he sells most of?...

SKI online -Marker Tour F10 Binding This season I decided it was time to test the waters of alpine touring. Knowing I wouldn't have many chances to ski the sidecountry and with a budget as tight as Mick Jagger's pants, I wasn't ready to invest in a full AT setup (boots, bindings, and skins). Luckily, I was able to compromise with the Marker Tour F10s because...

The Wall Street Journal - The whole look is topped off by new materials that work like outerwear but look like streetwear: herringbone tweed, plaid flannel, and—particularly popular with snowboarders—camouflage prints. Jackets designed to look like flannel, corduroy and jacquard are hot stuff. "Skiwear is becoming more like streetwear," says Steve Kopitz, chief executive of online retailer Skis.com and...

Sporting Goods Business - Unless you've had your head in the sweater closet for the last half-dozen seasons, you know wool is all the rage - in socks, base layers, lifestyle, and now also in insulated outerwear. There are currently more than 60 suppliers of merino garments in the active lifestyle space. But has this highly praised natural fabric really made its way onto shelves as a yearround seller? "Absolutely," said Skis.com...

SIA Snow Show Preview - From space-age touch-screen technologies to hardware store-like work gloves, snow sports companies capitalize on two (very opposite) trends consumers can't stop reaching for. More companies than ever are suncing with the frenzy for touch-screen compatibility, either ballooning their number of offerings or introducing it for the first time. For 2013-14, we'll see it in everything from finger...

Sporting Goods Business - Mary Mancini, apparel merchandise manager for Colorado Ski & Golf and Coulder Ski Deals, buys for six stores on Colorado's Front Range. "As a specialty retailer commited to giving our guests the experience of a lifetime, it is critical for our salespeople to have confidence in the product we sell. Every piece of ski and snowboard outerwear we carry in our stores is built for the sport...

Valley News Dispatch - Skiwear is no longer only stylish on the mountain. It has an apres-ski life as well. With plenty of chic options, women have ventured out in this clothing beyond slopes and lodges to everyday life. "Skiwear is so pretty these days," says Donna Gagliardi, manager of Willi's Ski & Snowboard Shop in Castle Shannon. "We sell a lot of skiwear to women who don't ski, but who hang out at ...

Pittsburgh Tribune Review - Skiwear is no longer only stylish on the mountain. It has an apres-ski life as well. With plenty of chic options, women have ventured out in this clothing beyond slopes and lodges to everyday life. "Skiwear is so pretty these days," says Donna Gagliardi, manager of Willi's Ski & Snowboard Shop in Castle Shannon. "We sell a lot of skiwear to women who don't ski, but who hang out at...

Sports Executive Weekly - The Shifting Face of Black Friday Weekend... The traditional Black Friday Weekend and Cyber Monday that signal the start of the annual holiday shopping period may be giving way to market forces, technology and convenience as retailers deploy more sophisticated techniques and technologies to beat the competition in the race for the consumer's dollar....

Boston Sunday Globe - There were years, and moany of them, when it appeared that snowboarders were being swallowed by their clothes. Jackets two sizes too big and pants with legs wide enough to cover the thighs of professional football players were de rigueur for boarders. That style was quickly adopted by skiers - and it appeared unshakable. But as the gap between ski wear...

Sunday Telegram - There were years, and moany of them, when it appeared that snowboarders were being swallowed by their clothes. Jackets two sizes too big and pants with legs wide enough to cover the thighs of professional football players were de rigueur for boarders. That style was quickly adopted by skiers - and it appeared unshakable. But as the gap between ski wear...

South Florida Luxury Guide - Use a checklist: Lay out all your gear to be sure you don't forget anything. I recommend using a checklist - we provide a thorough one on our site to help ease the packing process. www.skis.com/ski-packing-list. Maximize Luggage Space: With all that gear, it's tough to get everything into two bags that weigh less than 50 lbs. It's a...

Denver Post - The president and ahem - SKI-E-O of Skis.com offers up some of his favorites for 2012-13. 1. Sidecountry gear: "This new equipment makes offpiste skiing much more user-friendly to those who do not customarily venture under the ropes," he says. Try: Salomon Guardian bindings that switch from ski to hike mode by releasing the heel; Lange XT 120...

SBG Weekly - Bright color blocking, mixed-material construction, wool, innovative laminates, lighter weight...all are just a few of the trends consumers are looking in outerwear this Fall. And manufacturers are gibing it to them, via specialty shops, big boxes, and online, with a renewed focus on quality, environmental sensitivity and innovation. If retailers...

SKI Magazine - Online sales have changed how skiers buy gear. But don't say adios to your shop just yet. When the founders of Bluehouse, a boutique ski brand based in Salk Lake City, launched their company in 2005 they decided on a radical new approach to sales; forgo ski shops entirely. The markup shops charge would make their skis too expensive, they...

Freeskier Magazine - With the many advances in ski technology over recent years, choosing the right pair of boards has not gotten any easier. Today's countless designs excel in different areas and choosing the right pair boils down to how and where you like to ski. While you may not know exactly what skis you need, you probably have a good idea of what you want them to...

Huffington Post - "Valle Nevado's après scene focuses around two things alone: Pisco, the drink of Chile that tastes roughly like bad tequila, and the hot tub which is so enormous that you can set up a volleyball net straight through the middle of it and...

Huffington Post - "There's nothing like a hot tub and ski-in, ski-out lodging, but a great ski town needs more than that," says Steve Kopitz, founder of specialty gear shop Skis.com. We certainly won't argue with a man who has traveled to more than 40 ski towns across America. As Kopitz suggests, our favorites not only deliver the bars, restaurants and...

AccuWeather.com - "Going to a new ski resort for the first time can be a bit overwhelming, so my #1 advice is to use your first day (which is usually a travel day anyway) to really get a lay of the land. First I check out the shuttle/transportation system (where does it stop, where does it go and when). Next I hit the base village to scope out the food and watering...

First Tracks Online Ski Magazine - Washington, DC - Learn to Ski and Snowboard Month (LSSM) is in full swing from coast to coast throughout January with large and smaller ski and snowboard resorts in 34 states hosting special programs for beginners. Anyone, anywhere who takes a beginner lesson during January can get a $50 gift certificate for their effort from skis.com, an online...

The Wall Street Journal Online - Styles are going skinny on the slopes. Carving a sharp turn away from the bulky layers that have long prevailed, ski and snowboard apparel makers are designing body-hugging outerwear that is heavily influenced by the slim shapes on the fashion runways in Paris and Milan. Ski pants are trimly tailored and often more like leggings, with tightly woven...

Sneaker Report - Washington, DC - Learn to Ski and Snowboard Month (LSSM) is in full swing from coast to coast throughout January with large and smaller ski and snowboard resorts in 34 states hosting special programs for beginners. Anyone, anywhere who takes a beginner lesson during January can get...

The Active Times -Staying under the 50lb weight limit per bag is always difficult when going on a week-long ski trip. Since your ski boots typically weigh 10 to 15 pounds, getting them out of your suitcase will help. Therefore, I recommend carrying your boots on the plane to eliminate this extra weight from your suitcase—they'll also be safe and sound in the unfortunate case of your airline losing your bag ...

Thrillist - Skis.com CEO Steve Kopitz knows a thing or two about skiing. Actually he probably knows thousands of things, but because for some people ADD isn't just the only mathematical function they can do without a calculator, we got him to break down his five favorite skis for the new season by what gnar you'll be shredding. Groomed and Soft Snow Rossignol Experience 83 Skis with TPX Axium 120...

Trib Live Online - It's the inside that matters. Fleece- and flannel-lined apparel and accessories provide warmth during brutal winter cold. "Fleece is super warm, and it is naturally water-resistant," says designer Amber Coppings of Stanton Heights, who creates gloves and vests from recycled fleece. She recently added flannel-lined pockets to her hoodie vest line. "The fleece I use is...

The Active Times - "Going to a new ski resort for the first time can be a bit overwhelming, so my #1 advice is to use your first day (which is usually a travel day anyway) to really get a lay of the land. First I check out the shuttle/transportation system (where does it stop, where does it go and when). Next I hit the base village to scope out the food and watering...

Trib Live Online - Skiwear is no longer only stylish on the mountain. It has an après-ski life as well. With plenty of chic options, women have ventured out in this clothing beyond slopes and lodges to everyday life. "Skiwear is so pretty these days," says Donna Gagliardi, manager of Willi's Ski & Snowboard Shop in Castle Shannon. "We sell a lot of skiwear to women...

On The Snow Online - The snow has finally picked up this ski season and the holidays are upon us. While gifts like the Jones Solution Splitboard or Mountain Collective Pass found in our 2012 Holiday Gift Guide get all the press around the holidays, many times it's the gifts found in our stockings that are the real hidden gems. Thanks to a little help from our friends at Skis.com, we've...

Travel + Leisure Online - "There's nothing like a hot tub and ski-in, ski-out lodging, but a great ski town needs more than that," says Steve Kopitz, founder of specialty gear shop Skis.com. We certainly won't argue with a man who has traveled to more than 40 ski towns across America. As Kopitz suggests, our favorites not only deliver the bars, restaurants, and adventures that ...

Urban Daddy - Ski & Board Edition Newsletter - Hey. You're late. No, not for the dentist. Okay, that too, but you're behind schedule on your mission to procure the greatest gifts for the deserving this season. And by behind, we mean you haven't started. Some help is below. Still, call the dentist. Don't be rude. In some parts of the planet, people are snowshoeing from an early...

Sneakerreport.com - Sneaker Report took a moment to talk to Steve Kopitz, the CEO of Summit Sports and founder of Skis.com about his favorite ski boots, boards, and mountain-ready tech this winter. For any skier or boarder out there, Skis.com is a goldmine of information and product insight from what seems like a massive family of Michigan Skiers. Along with more boards and bindings...

MensHealth.com - When your idea of the ideal winter getaway is snow-capped mountains instead of white-capped waves, you know the importance of gear that works. We turned to Steve Kopitz, Ski-E-O of skis.com, a website featuring thousands of apparel and gear choices, to break down the confusing jargon of the snow sport biz. Here's what to be on the lookout for before you hit the...

FitnessMagazine.com - Let the flakes fly! Temperatures are dropping with the East Coast's first glimpse of winter this week and ski resorts have followed suit, revving up their snowmaking machines for the 2012-2013 season. Are you stoked to hit the slopes? Proper equipment is key to enjoy the ride, but navigating the snow gear marketplace can be a doozy. We want you to start...

BostonGlobe.com - There were years, and many of them, when it appeared that snowboarders were being swallowed by their clothes. Jackets two sizes too big and pants with legs wide enough to cover the thighs of professional football players were de rigueur for boarders. That style was quickly adopted by skiers — and it appeared unshakable. But as the gap between ski wear...

Direct Marketing News - Want to reach prospects and cultivate leads? The choices are overwhelming. Surveys and anecdotes extol everything from Pinterest boards to sandwich boards as the best way to attract new business. Even radio logged back-to-back years of overall spending growth in 2010 and and 2011 after falling from 2007's record levels. Simply put, there...

Freeskier Online - With the many advances in ski technology over recent years, choosing the right pair of boards has not gotten any easier. Today's countless designs excel in different areas and choosing the right pair boils down to how and where you like to ski. While you may not know exactly what skis...

SKI Magazine Online - When the founders of Bluehouse, a boutique ski brand based in Salt Lake City, launched their company in 2005 they decided on a radical new approach to sales: forgo ski shops entirely. The markup shops charge would make their skis too expensive, they reasoned. The solution: sell 100 percent online, direct to consumers. "By cutting out the middleman we can pass along...

Malakye.com - (Bloomfield Hills, MI) August 21, 2012 – Skis.com, The Ultimate Online Ski Shop, will celebrate twins this winter in partnership with Freeskier Magazine. The We Heart Twins campaign first launched in Winter 2011 and celebrates "twin" models as a playful take on the vast selection of twin tips available...

Newschoolers - Always wanted to be a model in the ski industry? Now's your chance! Through a combination of voting and staff picks, Skis.com is looking for a new model for next year's "twins" ad campaign. 2013 Skis.com Model Search Contest is a competition in which female contestants over the age of 18 create an online profile at this site to be entered to win. The online profile or "entry"...

Skiing Business Newsletter - From retailers that started as brick-and-mortar stores to those that started as online, more e-tailers are putting emphasis on physical locations to increase brand exposure and offer more options to customers. "We feel the brick-and-mortar stores are critical to doing our online business well," says Steve Kopitz, president and chief executive officer of Summit Sports...

CBS Detroit - BLOOMFIELD HILLS — Summit Sports Inc. announced the company has launched www.Snowboards.com, an online storefront for snowboarders of all ages, genders and abilities. The Web site provides ease of use for visitors with easily searchable categories including snowboards, boots, bindings, and apparel for men, women and children. A vast selection of accessories, such as helmets, goggles...

Shop-Eat-Surf.com - SKIS.COM ELEVATES SNOWBOARDING PLATFORM WITH LAUNCH OF SNOWBOARDS.COM | (Bloomfield Hills, MI) June 26, 2012 – Skis.com, The Ultimate Online Ski Shop, continues its expansion as a pioneering force in the snowsports retail industry as it comes up on its eighth year in business. The company is proud to announce the re-launch of its snowboarding business sector under...

Transworld Business - Online ski shop Skis.com has announced the relaunch of its snowboarding business sector, Snowboards.com. Snowboards.com, now live, is the revamped version of the company’s former snowboarding-specific retail site, Snowboards.net. The new site can be accessed independently, as well as via Skis.com. "We are thrilled to finally give our snowboarding business...

Malakye.com - Skis.com, The Ultimate Online Ski Shop, continues its expansion as a pioneering force in the snowsports retail industry as it comes up on its eighth year in business. The company is proud to announce the re-launch of its snowboarding business sector under the Snowboards.com domain. The company’s former snowboarding-specific retail site, Snowboards.net, has re-emerged...

Snowboardmag.com - (Bloomfield Hills, MI) June 26, 2012 – Skis.com, The Ultimate Online Ski Shop, continues its expansion as a pioneering force in the snowsports retail industry as it comes up on its eighth year in business. The company is proud to announce the re-launch of its snowboarding business sector...

SIA snowsports.org- (Bloomfield Hills, MI) June 26, 2012 – Skis.com, The Ultimate Online Ski Shop, continues its expansion as a pioneering force in the snowsports retail industry as it comes up on its eighth year in business. The company is proud to announce the re-launch of its snowboarding business sector...

SIA snowsports.org- (Bloomfield Hills, MI) June 26, 2012 – Skis.com, The Ultimate Online Ski Shop, continues its expansion as a pioneering force in the snowsports retail industry as it comes up on its eighth year in business. The company is proud to announce the re-launch of its snowboarding business sector...