Magnet Releases ‘Rubber’ Release Plans for 2011

Magnet Releasing has revealed plans to roll out Quentin Dupieux’s (new interview) incredible art piece, Rubber (review), which tells the unlikely story of a murderous tire (yes, a tire) with terrifying telepathic powers. Those of you with VOD can watch in the comfort of your own home (no cell phones, no kids) on February 25, with a limited theatrical run on April 1 (alongside Mother’s Day and Insidious). Rubber is the story of Robert, an inanimate tire that has been abandoned in the desert, and suddenly and inexplicably comes to life. As Robert roams the bleak landscape, he discovers that he possesses telepathic powers that give him the ability to destroy anything he wishes without having to move. At first content to wreak havoc on small desert creatures and various lost items, his attention soon turns to humans, resulting in the most gory vehicular-related mayhem inflicted on screen by an “inanimate” object since Christine.