The use of vaporized nicotine products (VNPs), especially e-cigarettes and, to a lesser extent, pressurized aerosol nicotine products and heat-not-burn tobacco products, are being adopted increasingly as an alternative to smoking combusted products, primarily cigarettes. Considerable controversy has accompanied their marketing and use. We propose a framework that describes and incorporates patterns of VNP and combustible cigarette use in determining the total amount of toxic exposure effects on population health.

During the 8th National Summit on Smokeless and Spit Tobacco, held in Albuquerque New Mexo during April 18-20, 2016, California Department of Public Health employee Julie Lautsch gave a presentation titled “A Digital Game”. Considering the slides used in the presentation, and its content, it is abundantly clear that the California Department of Public Health considers their misleading propaganda and our attempts to set the record straight nothing more than “A Digital Game”. Except in this “game” the lives of millions of smokers are at risk but evidently they couldn’t care less about how many smokers die. Since we do not have the script, text, or recorded presentation that goes along with these slides we decided to make a valiant attempt at filling in the blanks.

Today The Royal College of Physicians is releasing a new 200 page report titled “Nicotine without smoke: Tobacco Harm Reduction” which concludes, among other things: Smokers can be reassured and ENCOURAGED to use e-cigs, and the public can be reassured that e-cig are MUCH SAFER than smoking. E-cigs are NOT a gateway to smoking.
E-cigs do NOT result in normalization of smoking. Evidence indicates that e-cigs are being used almost exclusively as SAFER ALTERNATIVES to smoked tobacco, by confirmed smokers who are trying to REDUCE HARM to themselves OR OTHERS from smoking, or to quit smoking completely.

Minneapolis ABC affiliate KSTP ran a great story on battery failure -and- safety. We’re glad to see the reporter included a demo of how to store batteries in a case and the anchor ended the segment by reminding users of vapor products not to carry loose batteries in a pocket with keys/coins.

Obviously, they can’t cover everything in under 2 minutes, but it’s refreshing to see media coverage acknowledging that these incidents are fairly rare.

On Thursday, March 3rd, the California Assembly voted to pass a pair of bills, SBX2-5 and SBX2-7, which raises the age to purchase both cigarettes and vapor products to 21 and bizarrely redefine vapor products, including hardware, as tobacco. But there’s more – it ensures California vets will keep smoking.

Are you a public health practitioner unsure of how to communicate with patients who are using e-cigarettes in the hopes of reducing or eliminating their smoking? The UK’s National Centre for Smoking Cessation and Training has released a briefing for exactly that. While the United States is rushing to restrict or ban e-cigarettes for current smokers,…

Regulator Watch, a product of our neighbors to the north, has worked up a wonderful piece about the incredible damage the deeming reg would do to American businesses and public health. Additionally, host Brent Stafford interviews Stefan Didak, founder and president of Not Blowing Smoke.

The Daily Caller covers the No More Casualties campaign, noting Brian’s distinguished service in the military. NMC accuses prominent non-profits, such as the Campaign for Tobacco-Free Kids and the American Cancer Society’s Cancer Action Network, of demonizing e-cigarettes in the name of protecting children. NMC argue the problem with these public campaigns against e-cigarettes is that…

What is this?

No More Casualties is a public awareness and educational campaign by NOT Blowing Smoke and intended to provide honest, truthful, and factual information on vapor products and electronic cigarettes to the mainstream public.