The first thing to understand is blogging for business is NOT a casual activity. It is highly structured and highly systematized.

The basic system is (conceptually) very simple:

Publish a lot of relevant content

In small bit sized chunks (each post should answer one question)

At frequent intervals

And keep at it (this takes time)

Implement an effective Call to Action (some testing required)

What makes it hard is not knowing the system, it’s doing the system. The hardest part for people to accept is that “frequent intervals” means multiple times a day. At least twice, possibly as often as five times.

However, when you do the work, your website/blog goes to work for you and generates a steady stream of high quality leads.

Do you need help attracting more traffic, more leads, and more business?