Haagen Dazs Daytona Beach, Florida

Did you know that Haagen Dazs has been around since 1960? They have an enormous amount of store locations across the world. How do they keep everything consistent?

The answer: Branding standards and 3D renderings

A good brand is built over time and requires thought, strategy and consistent implementation. The simplicity of the white and wood walls, the pop of red with the tasteful gold embellishments portray the classic, yet sophisticated brand that Haagen Dazs promotes. Every additional store location that opens is modeled in 3D prior to construction to ensure the branding standards are put into place. Haagen Dazs maintains a brand through their consistency of design, signage, service and marketing. Take a look at their instagram below- every picture is staged perfectly to represent their brand and product effectively. Their design is carried consistently throughout every store in the same elegance as their first one. A great prototype to follow!Haagen Dazs Instagram: https://www.instagram.com/haagendazs_us/?hl=en

rendering & completion side by side

3D renderings are similar photography, because I use lighting, stage areas and produce images. The image is exported from a specified location and perspective. Haagen Dazs sees benefit in producing 3D renderings for all their new and remodeled locations. Floor plans make you use your imagination if you want to see how the ceiling tiles you picked out will correlate to the brass toe kick of your counters. Because there are so many people involved in franchisee projects landlord, corporate, city, franchisee, owner, it is crucial that everyone is on the same page and you are producing a store that is consistent with all other locations as known as your B R A N D

Curious about our process and how it works? Check out the graphic below or email me directly to get your questions answered.

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Contact Myranda Ayla Designs

We give your concept a VOICE

Myranda Ayla Designs uses stimulating graphics to communicate your concept and bring it to life while maintaining your brand. 3D renderings are an efficient technique to more accurately depict space and portray how a building will look prior to construction.

We were referred to Myranda to help us design a large sign to be displayed at the entry of a developing subdivision we were representing. She walked us through our options on price and size and we valued her opinion. She even arranged for it to be professionally installed. The sign is beautiful! Myranda is friendly and professional! I highly recommend Myranda!read more

Myranda is incredible to work with! We briefly described what we were looking for in our first meeting and she did an amazing job bringing our vision to life in our 3D rendering. She works so quickly and is so helpful!! Highly recommend!read more

Myranda is fantastic! She listens to what you want and your vision, while giving her expert opinion to make your project better! She completes her work in a timely fashion, effectively communicates with all relevant parties, is very professional and truly goes the extra mile to make your project perfect. She has been a pleasure to work with, and we would definitely use her again for future projects.read more

Myranda was an absolute joy to work with. She helped create my family’s dream home and brought it to life! She never forced opinions or ideas on me. Myranda made it clear that this was our home and she wanted us to be happy. I would recommend her to anyone.read more