New Products

Plenty of us, regardless of which job industry, have a vast range of knowledge. At times, we may oversee the importance of this knowledge because others deem it to be precious. Being involved in an online community offer special perks for individuals. Hence, it is advisable for you to share information within groups in LinkedIn. By doing so, you will create a good name for yourself. People will respect you and look for you to attain answers. Also, this could help in garnering attention to your company. This basically means that this act of goodwill can also serve as an advertisement for your company. People who respect you will learn to trust you and look up to you. This could help in attaining new contacts. Hence, try not to be a hermit when you possess great information that could potentially help others.

Send a Good Email and Get Great Traffic

The day to day LinkedIn visitor may possess some sort of special knowledge regarding certain niche areas. The knowledge that is at their disposal should not be taken for granted. To quote an apt saying, “One man’s trash is another man’s treasure.” This is true in light of this context. If you think you are an expert in certain areas, you should exploit it and use your gift to help those around you. If you share credible and useful information, you could take credit for it. Also, at the height of today’s digital age when information is rather free, sharing should be something second nature. Also, this makes more sense if the information came from a friend or colleague. Hence, when you do your part to answer questions, remember to put a link to your blog or website. Although the link you leave does not have to be a link to your blog or website, it could be any link you intend to leave.

Be Sure to Monitor Your Activity

When one is a part of business networking, there are several ways to be involved at any time. Say, this could be a business networking event or even an informal meeting over lunch with a potential client. You could also be taking part in some workshop filled with possible clients or providing your opinions to an online discussion or forum. Whatever the event it, it should take place to pursue some sort of goal in mind. Networking, similar to any other form of social networking should be traceable when results are concerned. There are numerous ways to monitor the progress of your networking activities and whether or not it has an impact on your sales. You should know that doing this online via LinkedIn is very convenient. You can easily trace the amount of comments you receive or the number of emails you sent out or received. This digital ease provided by LinkedIn makes it easy to keep count on the history of our activities. This convenience inspires dedication and makes prospecting on LinkedIn a pleasant experience. If you take into account the activity and results attained from it, you would find out that LinkedIn is perfect for social networking.

Making a good online learning content product might seem at first glance to be difficult. If you’ve never done it before it might even seem far too difficult for you. And if you’ve seen some of the information content products out there, you may believe that if the gurus can’t make a good online product then how are you going to?

But there’s no reason to be frightened off!

Making a good online product is really easy. Yes, it does require a system and yes it does require care. But you’ll find that you can create a professional looking online product with only a small amount of effort. What it takes is knowledge.

Let’s start this off by defining “good”. After all, if you don’t know what good is how can you make a good online product?

The audience for a learning content product judges the product in three dimensions. First, they judge your content. Then they judge the organization of your product. Finally they judge the delivery of your product. I like using the acronym COD — mostly because I get to practice my bad Newfoundland accent. And it’s easy to get silly with COD.

So what do they judge about content? And how can we make sure what we deliver is good?

If your audience already knew what you were teaching then they could judge the quality of your content. But they don’t so they can’t. So what are they going to do? Well, the answer is the next best thing… they’re going to judge content based on relevancy. Is your content relevant to them? If not, it’s bad. If it is relevant then it’s good. Silly, but then again we tend to make decisions based on emotion so what do you expect?

So how can you make sure you deliver quality content? You need to make it relevant to your audience. Your process has to start with the audience. It needs to identify what would be relevant to them. And then you can begin to develop the product itself. All through the product creation process you need to focus on your audience and their needs. Every thing you do during the product creation and marketing process needs to be focused on delivering what is relevant to them and their needs.

So what about organization?

This is the other way that your audience will judge the quality of the content. If your learning content product is well organized then it must have great content. So organization of your product becomes more important than it should be. After all, not only is it being judged on its own merits but it is influencing their opinion of the content.

To ensure that your information product is well organized you need to perform what is called a structural edit. This simply checks that you aren’t going off into the wild blue yonder with your explanations and that your argument makes logical sense. Traditionally this was done after the product was created. But that’s far too late. Corrections are too expensive by that point. Instead you need to create a detailed outline of your product down to the paragraph level. Then you can perform your structural edit while it’s easy to fix the product.

The third dimension of judgment is delivery.

What does your teleseminar sound like? Is there an introduction? Is there closing music? Does your video have closing credits? Is your book free of spelling errors and major unintentional grammar errors? Unfortunately, the standard to which your audience is holding you is the one they are familiar with — television, movies, radio, traditionally published books. This means you need to look and sound professional.

So how do you look and sound professional? The trick is in the polishing and formatting steps. Once you have created your product you need to edit it and package it. In the case of video, this means adding credits and music as well as removing errors. In the case of an eBook you need to fix the spelling and grammar mistakes and then make the eBook look like a published book.

Many newbie online marketers are over obsessed with affiliate marketing because it is perceived as an easy and low-cost market entry. But if you look carefully, then it is obvious that the big money lies in creating your own information product.

I would venture to say that most of the successful online gurus have come to where they are due to marketing some of the best information products that people have been able to find on the web. It usually has some unique proposition or secret that is necessary to be help people solve problems.

So why not purchase and study the strategies of the biggest names in online marketing? They also tend to be great teachers and will take you every step of the way through the process of starting your own business, with proper marketing. You most likely will get also get exposure to choosing the most profitable niches, list building, interacting with prospects and even running a successful ezine to maintain contact.

If you want to be successful with an information business and willing to invest your time to learn from an established mentor, you should give the eBook industry a serious consideration.

Once your business starts to be a success, it is essential to extend your footprint and put up a website to showcase your best-selling products with people you never have to even meet in person.

It is only through raising your online presence that you will be able to make your mark and learn details about the following online product creation tips;

How to successfully put together offline joint ventures with well known marketing gurus for massive online profits.

Learn from marketing experts who successfully sell niche products for amounts in excess of $197.

Discover the rarely and almost never spoken truths linked to membership sites, where you make easy and consistent residual income.

Do not become one of the many web site owners leaving substantial profits on the table, but rather become knowledgeable in how to cash in easily on income which is there for easy pickings.

There is absolutely nothing or no one that can prevent you from making your first four figure online within a few months from starting your online information products business.

Established marketing experts are keen to take newbies under their wing in order to generate authentic success stories. Some will even go to the extreme of sharing their marketing secrets to position your product more favourable in order to make many more sales.

Your success will be dependent on simple and proven strategies that are overlooked by most, because too many people want overnight riches with minimal input or hard work.