In July of 2003 tragedy struck the Santa Monica Farmer's Market. A 4500 pound Buick driven by an 86 year-old man became a weapon of mass destruction, killing 10 people and injuring 63. Shortly after this incident I was contacted by the press and attorneys who asked if I could help explain how this might have been prevented.

People are injured, lives are lost and it doesn't have to be this way. More...

Read a number of articles authored and co-authored by Rob that cover problems and costs and solutions for vehicle-into-building crashes. These articles have appeared in national magazines and online aimed at audiences in the parking, safety, restaurant, and retail industries.

Our storefront crash statistics are the most complete ever assembled for accidents of this type. As of December 31, 2017 our database contains more than 11,000 analyzed accidents and an additional 7,000 additional accidents collected but not analyzed (and not included in our statistical reporting). Analysis includes statistics on causation of crashes, age of drivers, and types of buildings or businesses most frequently struck by vehicles. ​We have cooperated with the Texas Traffic Institute at Texas A&M University. More and more trends seem to be developing and becoming more clear.

We believe that our storefront crash statistics are the most extensive for private property accidents of this type. While accidents at such sites (shopping centers, strip malls,storefront locations) are very common, neitherFederal or State agencies or local law enforcement departments are set up to gather such statistics.

We believe that this information will be very useful to researchers, underwriters, risk managers, and other safety professionals who will be advising agencies on building codes and product specifications to increase safety where Americans live, work, play and shop.

Copyright 2018 by Rob Reiter. All rights reserved. Content may be freely copied and distributed subject to inclusion of this copyright notice and our World Wide Web URL http://www.storefrontcrashexpert.com.