I write chick-lit and am proud of it! But some people have issues with being typecast into a genre. He only writes westerns, she’s a feminist author, see when his next historic romance is out, M&B weepie etc etc.

Some people get so annoyed with being ‘trapped’ they seek to escape. There are a number of ways of doing this and we can see in the real world that it really works – if you have the skill and talent to get away with it.
• Iain Banks / Iain M Banks – fiction / science fiction
• JK Rowling / Robert Galbraith – fantasy / crime
• Stephen King / Richard Bachman – horror / oh, er, horror

How do they do it though? I am steeped in my genre. I love the ability to hide hard hitting reality under banal conversation and trap readers seeking a sex & shopping moment inside a complex detective story under a chick-lit cover. Chick-lit-dicks satisfy nearly all my needs as a writer because I work at it and make the genre my own.

Crossing into a fantasy world or horror would be a wide river indeed. I would spend my time fearing I was paddling in the Styx rather than the Rubicon. Would all my readers leave me to pay the lonely ferryman as critics pan the attempt to cash in with second-rate output? Or would it be safer to use the pseudonym until it was proved I knew what I was about and could float your boat (perhaps taking the analogy too far?)

Ask a secondary question. Do genres really exist with boundaries we dare not cross?
B*ll*cks to that! I’ll write what I want