P&MM reports increase in automotive event projects

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Event management agency P&MM Events and Communications says it has seen an increase in automotive event projects with recent bookings and enquiries suggesting that this upward trend is set to continue in 2013.

Press launches, pan-European dealer conferences and consumer events with experiential elements have resulted in the value of P&MM’s business in this market increasing year-on-year by 11 per cent in 2012.

“While we’ve always had a strong foothold in the automotive market, 2012 has seen an increase,” says Director of Events, Chris Clarke. “It has included work for several marques we’ve not worked with before.”