Unstoppable volume and clump resistance. A dramatic, flexible volume mascara that creates a natural-looking curl with a soft finis...h. Designed with Shiseido's original innovative 360 radial brush that deeply grabs lashes at the roots, this innovative,... read more

Reveal amplified curl, lift, volume and length from corner to corner. Shiseido's easy to use peanut shape brush exclusively bends ...30 degrees and rotates 360 degrees and works with the natural curve of the eye to lift and fan from the root. Discover... read more

Origins Fringe Benefits Lash-Loving Mascara. Origins amazing fringe-fortifiers actually fuse with every last lash to become one wi...th them, so the length and fullness come from within your lashes rather than just by sitting on the surface. You get honest-to-lash look that's never dry, stiff or artificial. HOW TO USE: Hold wand horizontally at base of lashes and then slowly "shimmy" it up to lash tips. Great after applying Underwear for Lashes The little-lash builder. read more

Dior Addict It-Lash Fabulous Impact, Vibrant Colour, Volume & Length Mascara. Dior Addict It-Lash can transform the eyes in a sing...le flourish for a fabulous impact, as if by magic. Volume, length and the most extraordinary stylistic effects come together to achieve a fashion-forward, modern-day, doe-eyed look in an instant. With unconditional hold, easy to apply and easy to remove, it is the ideal mascara for women who want it all, and want it now. • Its soft and supple elastomer brush coats the full length of lashes and the entire fringe for sensational volume. Its spiked tip catches even the tiniest lashes on the bottom and in the far corners, for that perfect doe eye. • Its formula combines waxes that go on thick with a clear gel base for pure and radiant colour. Rinsable, it is easy to remove with warm water or classic makeup remover. Dior Addict It-Lash enhances the lashes in shades amped up in pigments: It-Purple, a dizzying shade for downright sophistication, It-Blue, saturated in colour for electric eyes, It-Pink, a funky, in-your-face hue, and It-Black, for breathtaking depth. For lashes transformed in technicolor. read more

Urban Decay Subversion Lash Primer. Ready to take your mascara to the next level? Like foreplay for your lashes, this whipped, cre...amy lash primer from Urban Decay conditions and primes for the perfect mascara application. Once you experience how much more smoothly your mascara glides on, you wont be able to live without it! How does it work? Subversion adds weight to your lashes and gives your mascara something to grab onto. The brush coats lashes from root to tip to make them amazingly thicker, longer and stronger. Subversion builds dramatically better-looking lashes faster than you can crack open a tube of lash glue. Don’t be surprised if people ask if you’re wearing falsies (not that there’s anything wrong with that). This light, creamy formula feels extremely conditioning like a mask for your lashes! And it’s no wonder. Subversion contains protective panthenol and conditioning vitamin E. It’s also paraben- and fragrance-free. But wait until you see the big brush! Most primer brushes are spindly and can’t get around every lash. But not this one, it’s like a killer mascara brush! Tip: Prep your lashes with Subversion Lash Primer, then apply Perversion Mascara. read more

Lancôme Grandiose Multi-Benefit Lengthening, Lifting And Volumizing Mascara. The 1st swan-neck mascara is bent to work with the s...hape of your face for unprecedented access to all lashes. Corner-to-corner, root-to-tip giving the ultimate in length, lift and volume. Only mascara focused on 3 aspects: Wand + Brush + Formula (most only address brush and formula). Benefits:  Patented swan-neck wand allows you to reach every lash from corner to corner, working with the contours of the face and eye Elastomer molded brush in monoi flower shape allows for maximum and even deposit of the formula, even the smallest lashes are coated.  Formula is ultra black glossy, quick drying and is the only formula with rose-cell extract so lashes remain soft and supple.  Formula contains less waxes for intense color with no smudging or flaking through the day. Artistry Tip: Sculpt with length, add volume and lift of your lashes to make your eyes look immediately more wide open and fanned out with Grandiose mascara read more

Urban Decay Perversion Mascara. This ultra-creamy, lengthening and volumizing mascara from Urban Decay features triple-black pigme...nts and a deeply nourishing ingredient blend for bigger, blacker, badder lashes. So intense you might need a safe word, Perversion glides on and gets you sexy in one stroke. (Yet it won’t quit until you say when.) It’s insane how black it is the purest, deepest, most intense black color imaginable. Perversion has a creamy, full-bodied texture that’s not too dry, not too wet. This allows just the right amount of “pull” so it glides through lashes. The result: incredible control for insane lashes. Go ahead and pile on coat after coat. Want to apply more before you go out at night? No problem. Even if its been all day since you applied, more Perversion always means more beautiful lashes. It NEVER gets brittle or clumpy. Perversion Mascara contains Hairdensyl, a complex blend of proteins and amino acids including marine glycogen, known to stimulate lash growth. Honey extract provides deep nourishment, sea idrolized elastine stimulates the hair follicle, and marine collagen protects. The twisted trim on the high-tech, volumizing brush latches on to each lash to separate and define; finally, a volumizing mascara with a clean, clump-free finish. It pulls through lashes smoothly and lays down a generous amount of product. No need to wiggle the wand or maneuver it at all different angles! If you need to apply in public, you’ll look good holding Perversion. Urban Decay emblazoned their gorgeous, highly metallized black tube with a big purple “Perversion” and their tagline: “Bigger. Blacker. Badder.” Tip: For even sexier lashes, prep yours with Subversion Lash Primer before applying Perversion Mascara. Shade Description: Perversion: blackest black read more

The Balm Cosmetics What’S Your Type- Body Builder Mascara. Let this "body builder" show you how to pump up your lashes and give th...em the lift they need. Formulated with Vitamin E, Panthenol and Bamboo, this mascara strengthens and conditions your lashes so they are always amped. Push the limits of your lashes by layering an extra coat to take your volume to the max. Features: • Water-resistant • Smudge-proof • Paraben-free • Suitable for contact lenses * Cruelty-Free * Conditions Lashes How to Use: Pull the mascara wand through your lashes starting at the base. Move the wand side to side as you go to increase volume. read more

The Balm Cosmetics Cheater! Black Mascara. Cheater! is a fabulously volumizing mascara enriched with Panthenol, which strengthens ...and conditions your lashes. The spiral brush gives you the look of dramatic, faux lashes without the extra work. Features:  Smudge-proof  Paraben-free  Suitable for contact lenses * Cruelty-Free * Made in the USA How to Use: Apply a single coat to achieve volume and length. This buildable, non-clumpy, formula can be layered to take your lashes to new levels. read more

Urban Decay Mascara Resurrection. The hardest part about touching up your makeup before a night out? Not being able to reapply you...r mascara. Until now. The ultimate do-over, Urban Decay’s Mascara Resurrection brings your mascara back to life so you can keep piling it on. Like a killer lash comb in liquid form, this clear refreshing serum combs through lashes to soften mascara and get your lashes ready for another coat. And the curved fiber brush really grabs onto lashes and separates them. There’s NOTHING else like it! Want to top off your mascara later in the day? A quick coat of this serum makes lashes pliable and ready for more. If you botched your mascara or didn’t pull it through well, simply comb Mascara Resurrection through your lashes to refresh, then reapply mascara. Urban Decay’s lightweight, oil-free formula contains a special blend of ingredients to moisturize lashes while helping with mascara wear. Copper powder and panthenol condition and bind moisture to the hair shaft, improving lash health while giving your mascara new life. Tips: For a mascara refresh, comb through your lashes with Mascara Resurrection; then, apply one or more coats of your favorite mascara. read more

Lancôme Définicils High Definition Mascara. Lashes With Superb Definition. For lavishly long, perfectly defined lashes, this best-...selling mascara provides the ultimate in shaping and separation. Patented brush coats each lash, from base to tip, for superb definition. How to: Place wand at the root of lashes and wiggle back & forth to give depth to the base and pull through. Layer mascara on the outer corner lashes to lift & extend the eye. Apply to lower lashes with the tip of the wand and blend down. Lancome Insider Artistry Tip Definicils and a mirrored compact are your best friends for a clean and natural mascara application. Always begin with the bottom lashes first. Use the tip the mascara brush while looking up into your compact for an immaculate and smudge-proof application. Now comb the top lashes with the brush in smooth vertical strokes while looking down in the mirror. The artist angle and Definicils is the secret to effortless, natural but noticable lashes. read more

Lancôme Hypnôse Waterproof Custom Volume Mascara. Control the waterproof volume up to 6 times for ultra-resistant lashes with 16-h...our wear. Exclusive Softshield™-WP formula wraps and seals lashes one layer at a time. Soft, supple lashes with no smudging or clumping. 16-hour hold. Patented Powerfull™ brush intensifies lashes from root to tip. read more

Laura Mercier Extra Lash Sculpting Mascara. Styles and sculpts the lashes to enhance the natural contour of the lashes with mega b...uild structure. Delivers immediate building and volumizing action. The combination of the uniquely molded brush and easy-glide texture gives you extra lashes with instant shape. Clump-free with no un-even build-up. So brush it on and see a-lot-a-lash! How to use: Apply from root to tip, wiggling the brush up through the lashes for a sculpted effect. Repeat for added volume. Removes easily with lukewarm water and soap. read more

Laura Mercier Extra Lash Sculpting Mascara. Styles and sculpts the lashes to enhance the natural contour of the lashes with mega b...uild structure. Delivers immediate building and volumizing action. The combination of the uniquely molded brush and easy-glide texture gives you extra lashes with instant shape. Clump-free with no un-even build-up. So brush it on and see a-lot-a-lash! How to use: Apply from root to tip, wiggling the brush up through the lashes for a sculpted effect. Repeat for added volume. Removes easily with lukewarm water and soap. read more

Dior Diorshow Lash Extension Effect Volume Mascara. In 2015, Diorshow, the professional Dior Backstage mascara, is being renewed. ...Its new-generation formula enriched with microfibers optically reproduces the effect of lash extensions used by runway makeup artists. Its patented AIR-LOCK™ wiper prevents the formula from being in contact with the air, keeping the mascara from drying in the tube, for fresh application, day after day. Buildable professional volume mascara, lash extension effect. Enriched with revolutionary microfibers, the Diorshow formula clings between lashes to naturally thicken lashes without clumping. Its incredibly versatile wax texture coats the lashes with each stroke of the brush for buildable volume. Its lash-care action helps smooth lashes for even more spectacular shape, coverage and volume. read more

Dior Diorshow Lash Extension Effect Volume Mascara. In 2015, Diorshow, the professional Dior Backstage mascara, is being renewed. ...Its new-generation formula enriched with microfibers optically reproduces the effect of lash extensions used by runway makeup artists. Its patented AIR-LOCK™ wiper prevents the formula from being in contact with the air, keeping the mascara from drying in the tube, for fresh application, day after day. Buildable professional volume mascara, lash extension effect. Enriched with revolutionary microfibers, the Diorshow formula clings between lashes to naturally thicken lashes without clumping. Its incredibly versatile wax texture coats the lashes with each stroke of the brush for buildable volume. Its lash-care action helps smooth lashes for even more spectacular shape, coverage and volume. read more

Dior Diorshow Lash Extension Effect Volume Mascara. In 2015, Diorshow, the professional Dior Backstage mascara, is being renewed. ...Its new-generation formula enriched with microfibers optically reproduces the effect of lash extensions used by runway makeup artists. Its patented AIR-LOCK™ wiper prevents the formula from being in contact with the air, keeping the mascara from drying in the tube, for fresh application, day after day. Buildable professional volume mascara, lash extension effect. Enriched with revolutionary microfibers, the Diorshow formula clings between lashes to naturally thicken lashes without clumping. Its incredibly versatile wax texture coats the lashes with each stroke of the brush for buildable volume. Its lash-care action helps smooth lashes for even more spectacular shape, coverage and volume. read more

Dior Diorshow Lash Extension Effect Volume Mascara. In 2015, Diorshow, the professional Dior Backstage mascara, is being renewed. ...Its new-generation formula enriched with microfibers optically reproduces the effect of lash extensions used by runway makeup artists. Its patented AIR-LOCK™ wiper prevents the formula from being in contact with the air, keeping the mascara from drying in the tube, for fresh application, day after day. Buildable professional volume mascara, lash extension effect. Enriched with revolutionary microfibers, the Diorshow formula clings between lashes to naturally thicken lashes without clumping. Its incredibly versatile wax texture coats the lashes with each stroke of the brush for buildable volume. Its lash-care action helps smooth lashes for even more spectacular shape, coverage and volume. read more

Bobbi Brown Eye Opening Mascara. What is it: High-impact and high-drama in the blink of an eye. The revolutionary jumbo brush fans... and pushes lashes up and out, while the rich, carbon-black formula intensely thickens, curls and lifts lashes from root to tip for the ultimate eye opening effect. Why it's different: Designed exclusively for this mascara, the jumbo brush head grabs and visibly pushes each and every lash upwards. The unique formula creates a long-lasting curl that holds for 8 hours. How to use: Brush from base to tips of lashes, layering until the desired look is achieved. Washes off easily with warm water. read more

Estée Lauder Lash Primer Plus. Mascara's best friend. Use as a base to help mascara stay put. Helps maximize the benefits of your ...mascara, whether curling, lengthening or volumizing. Dries quickly and stays in place, providing the perfect beginning for magnificent lashes. Custom-designed brush provides superb control for a perfect line. read more

Clinique Lash Doubling Mascara. Magnifies lashes to twice their size. Thickens them to maximum volume. In minimum time. For bigger..., better lashes. Size: Extra Large. Begin at lash roots. Wiggle brush so lashes get between the bristles. To apply to lower lashes, hold wand vertically. Do not pump brush in container as this adds air that can dry out the mascara. To prevent clumping, let mascara dry between coats. Remove with eye makeup solvent. read more

Estée Lauder More Than Mascara Moisture-Binding Formula. For more defined, more conditioned, more beautiful lashes. Get intense de...finition--for immensely expressive eyes. Get more black impact--shade "More Black" with advanced pigment technology creates the deepest jet black. Exclusive Moisture-Binding formula defines and conditions with two moisturizers for smooth, silky-soft lashes that are never flaky, never brittle. Unique hollow-bristle brush wraps each lash in luxurious color that brings out the beauty deep within your eyes. Why settle for less, when you can have more? Fragrance free. Ophthalmologist-tested. read more

Clinique Naturally Glossy Mascara. Lengthens, glosses, enhances. Lashes stay silky, pliant, clump and flake-free through multiple ...coats. Begin at lash roots. Wiggle brush so lashes get between the bristles. To apply to lower lashes, hold wand vertically. Do not pump brush in container as this adds air that can dry out the mascara. To prevent clumping, let mascara dry between coats. Remove with eye makeup solvent. read more

Lancôme Ôscillation Vibrating. Infinite. Power Mascara. The first vibrating Powermascara by Lancôme: 7000 oscillations per minute.... Lancôme ushers in a new generation of mascaras. The continuous vibrating motion of the wand wraps the the ultra-smooth formula around every lash up to 360 degrees. Lashes are fully wrapped in an ultra clean, pure, non-flaking finish. Experience a breakthrough sensation in application. Easy-to-use mascara brush ensures a controlled application, so each lash is precisely defined with no clumping. Hold the button and glide the mascara from root to tip of the lashes. There's no need to zip-zag or use short strokes. Let Oscillation do the work. Instantly see a fascinating gaze: Lashes appear ultimately extended, remarkably separated and virtually multiplied in number. read more