Amplification

Exponential impressions, engagement and conversions! We post and promote captured content within relevant social media platforms and digital marketing mediums.

Reporting

How did we do? We produce integrated campaigns that work cohesively with your marketing strategy. Our communication strategies are designed to elicit the behavior you desire from your audience. Let’s see how we did by examining performance metrics!

Transportation

Does
your audience have FOMO (fear of missing out)!? We take absentees to the event
digitally through recorded media and live-stream technology.
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Process

1

Pre-Event: But first, coffee

1

Preparation is the key to success. We begin each engagement by understanding your brand voice and communication strategy. Following, we identify what content assets and stories that are required to create engagement. Once the content checklist is established, we are then accountable for delivering you the goods!

2

Live-Event: It’s Game Day!

2

Get in the zone. At the event, you will find us capturing content and communicating on your social media platforms while wearing your organization’s branded clothing.

3

Post-Event: ensuring you Are Heard Through the Grapevine

3

Keep the momentum going. Using the captured content, we produce marketing assets for your organization to use in the future. These assets are delivered through websites, social media and emails!

Story

Loyal to our roots - TrendSET was founded by Sherpa Marketing.

Core to Sherpa Marketing is the belief in driving and measuring engagement. TrendSET was created by a few Sherpa Marketing employees seeking to apply this methodology to marketing events. What was once a marketing tactic for one of Sherpa’s clients, TrendSET has steadily grown into a healthy business working with organizations across Canada.

Sherpa Marketing is a digital marketing agency leading the way in the development and delivery of technology driven marketing. With over 20 years of experience in producing brilliant and effective design, Sherpa discovers, fosters and supplies solutions that use leading edge creative, software and hardware – providing you cost effective, measurable results.