GROW CAMP

Six days of intensive growth programming.

TORONTO | FEBRUARY 9 TO MARCH 16

Thank you to our sponsor:

What is Grow Camp?

Over six packed days, Grow Camp will put you on the path to becoming a successful growth marketer in a hands-on, collaborative environment.

In small groups of ventures and corporates, participants will test the latest marketing tools, work with leading growth experts, and leave with an action plan for developing—and leading—a successful, sustainable growth marketing strategy tailored to their company.

Led by exceptional growth experts, founders and partners, Grow Camp participants will gain a deep understanding of brand positioning and customer behaviour, while learning how to:

Design and implement a high-growth process

Identify new marketing channels

Use marketing technology automation tools

Track the right metrics

Implement new growth strategies

Foster a culture of growth at their companies

Every morning, participants will hear from venture founders and leading growth experts at global tech companies. Then, they’ll apply this knowledge to the actual challenges they face on a day-to-day basis.

SCHEDULE

8:30 a.m.: Doors open
9:00 a.m. - 5:00 p.m.: Sessions

Speakers

Sean Ellis

Founder and CEO
GrowthHackers.com

Nir Eyal

Author
"Hooked: How to Build Habit-Forming Products"

Pamela Hilborn

VP Design
Digital Factory at Scotiabank

Paul Chan

COO
Bunz Inc.

Marty Neumeier

Director of Transformation
Liquid Agency

Kevin Meyers

Product Strategy Manager
Snapchat

Elle Woulfe

VP of Marketing
LookBookHQ

Alison Gibbins

Startup Whisperer and Marketing Consultant
Alison Gibbins Consulting

Gregory Karelitz

Partnerships & Growth
HubSpot for Startups

Steve Watt

Founder
Toronto ABM Summit

Robert Geller

Head of Financial Services
Facebook Canada

Kareem Azees

Marketing & Analytics
Autodesk

Sandeep Toti

Co-founder and CMO
Remitr

Ben Winn

Manager, Customer Success
SeamlessMD

David Priemer

Founder and Chief Sales Scientist
Cerebral Selling

Randy Frisch

Co-founder, CMO & President
Uberflip

Matt Hryhorsky

Design Director
Filament Creative

Marko Savic

Founder & CEO
FunnelCake

Melissa Madian

Principal
TMM Enablement Services

Jake Hirsch-Allen

Lynda.com Lead
LinkedIn Canada

Krista LaReviere

Co-founder and CEO
G-Shift

Daneal Charney

Director, Talent, Venture Services
MaRS Discovery District

Mark Evans

Principal
ME Consulting

Aislinn Malszecki

Manager, Online Learning Strategy
MaRS Discovery District

Nathan Monk

Strategist, Advisor
MaRS Discovery District

Emma Jones

Director of Marketing
Quandl

Jeff Goldenberg

Co-founder and Chief Strategy Officer
Abacus.Agency

Bryn Jones

Co-founder
GrowSumo

Agenda

February

9

Brand Marketing

Culture

Branding

Positioning

Story telling

February

16

Building the Machine

Process Design

Scaling

Revops

Customer pyschology

February

23

Growth Roadmapping

Roadmapping

Forecasting

Analytics / KPIs

Content production

March

2

Innovative Sales

Account-based marketing

Customer success

Community marketing

Technology stack

March

9

Channel Development

PPC and SEO

Emerging channels

March

16

Channel Development

A/b testing

Email / direct response

Viral / word-of-mouth

Mobile

Business development

Location

Autodesk Technology Centre

MaRS Centre
661 University Avenue
Toronto, ON

HOW TO REGISTER

MaRS Ventures

Grow Camp is free for MaRS Growth and Scale ventures. To find out if you're eligible, please contact your Sector Manager or reach out to Nathan Monk at nmonk@marsdd.com.

Corporates

This unique program will give you the skills and and methodologies to be a catalyst for growth in your organization. We encourage marketing departments to enrol part or all of their team, to enable them to work through the marketing challenges they currently face.