Fort Lauderdale, FL
- SmartWater CSI, a high technology company with
an established track record of crime deterrence and theft reduction, has
promoted Brenda Bailey from Director of Business Development to Vice
President.
Bailey joined the company in June, 2012 and has been instrumental in
introducing
SmartWater CSI to municipalities, law enforcement agencies and corporations
throughout Florida. She manages the marketing team and oversees the national
brand awareness campaign of the SmartWater technology.

Bailey, who brought more than 15 years of experience in brand development
and
sales to SmartWater CSI, will continue to focus on developing new customer
relationships and managing direct sales and marketing initiatives. She will
assist in the national roll-out planned for SmartWater CSI neighborhood
partners.

“Brenda is a strong leader, dedicated to business development, and building
and
strengthening our valued customer relationships,” said Logan Pierson,
President
of SmartWater CSI. “Her sales and marketing acumen, impressive sales growth
track record and passion for 100% client satisfaction have been key assets
to
SmartWater CSI. We look forward to seeing her flourish in this new, expanded
position.”

Prior to joining SmartWater CSI, Bailey was vice president of marketing for
the
NHL Florida Panthers and National Car Rental Center, and previously director
of
sports development for the Broward Economic Development Council. She is a
graduate of Northeastern University in Boston.

About SmartWater CSISmartWater is a forensic coding theft deterrent recently
introduced into the
United States. Worldwide, SmartWater has a proven track record of reducing
property crime over the past seventeen years and has played a vital role in
over
1,200 convictions. SmartWater contains a unique forensic code that is
extremely
robust and guaranteed to last a minimum of 5 years within all weather
conditions. The technology does not contain organic DNA-based materials,
which
are degradable under sunlight and can be affected by temperature,
oxygenation
and other environmental factors.