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Lifetime Membership: $125

For a limited time, we will be offering a $125 lifetime membership to Fifth Folio. You will receive all of the benefits of an annual membership, along with our monthly newsletter for as long as you with to receive it.

Thank you for your support

Theatre Membership: See Chart, Below

Membership for theatres is calculated on the number of shows you produce each year multiplied by the national average cost of 2 tickets, per show produced.

We have broken membership payments for 3 shows or more into monthly payments starting at $6.25/ month.

Annual Newsletter Subscription: $15

This offer will pay for itself! Subscribers receive 12 newsletters, covering at least forty theatre marketing topics throughout the year. Plus, subscribers can submit questions to be answered in the newsletter.

This subscription renews automatically, unless you contact us or press this button:

Make a Donation

Any amount you can donate tosupport our efforts will help us provide better, more consistent marketing advice. Even $5 will help make a difference!

Thank you for your donation

A little more history

In 2007, Brian Diehl and Kevin "Spike" Derrick founded Actors' Inequity. It started as a parody of Actors' Equity and then grew into an attempt to provide all things acting to all people involved in theatre. Soon, we realized that it was a huge task to cover everythng from acting tips to lighting design. In addition, we received more and more questions about theatre marketing

This led to a presentation for the Ohio Community Theatre Association's state conference in 2011. There, we learned that a one-hour presentation could have easily been expanded into an entire weekend. Being that Brian Diehl had been working as a professional and community player for more than 40 years - combined with 20+ years of specializing in marketing for startup organizations - it was only natural to create an organization to offer theatre marketing advice, best practices and resources.

Brian has helped hundreds of organizations improve their marketing. His founding of Fifth Folio represents an organization that can work with small- to medium-sized theatres (both professional and community) to help get "butts in the seats." We are doing our best to expand our offering of free resources to help theatres better promote themselves. Please feel free to suggest resources that willhelp your marketing and show promotion.

Your Fifth Folio membership helps fund new resources, new ideas and a foundation of fun for theatre lovers to enjoy for years to come! Please join us in a great future.

Lifetime members

The following people are lifetime members of Fifth Folio - Thank you for your support!

A Little History

Originally established as Actors’ Inequity, it became apparent that there are few resources that support theatre marketing efforts. While we'll eventually add pages to this site, our current focus is on sparking discussions among theatre marketers via Facebook and Twitter.

As we find more support and funding, we will add resources to this site - check back often!

What's in a Name?

Shakespeare’s forth folio was published in 1685. This collection of Shakespeare’s work is viewed as one of the ultimate collections of the English language. Fifth Folio believes it is time to develop one more resource for theatres: a tome focused on those who promote small- to medium-sized theatres.

Theater Marketing Topics

Here is a brief list of the theatre marketing topics we cover. If you are interested in show promotion, show marketing, theater branding or theater positioning, join in!