I'm just enjoying chowing down on one of my favourite snacks: a sweet ricey delight produced by a company most famous for its popular breakfast cereals. Despite being a brilliant human being, frequently putting to shame even Australia's most powerful minds (or at least the minds of local primary-aged children) I allow myself to be sucked into the myth that this morsel is more than harmless but is actually nutritious.

Why, it must be! It is stocked on supermarket shelves among crackers and fruit bars, not confectionary. It is touted as being an appropriate "little lunch" menu item for school students. Its name is even a reference to a mathematics operation.

Who are these people kidding? This individually-wrapped, edible rectangular prism is nothing more than highly processed air surrounded by white sugar, preservatives and artificial flavouring, with a bit of rice grit added in to give it a satisfying crunch. And we wonder why children have trouble concentrating in schools and I sit here blogging instead of squeezing out lifestyle-slash-news articles.