Beware of people who proclaim “I’ve got a buddy who works at Google" or claim inside knowledge of any search engine by knowing a current or former employee. The type of traffic wewant to build is the type that will compound and will never go away. We want to create traffic today that will still give us a little trickle in five years. Combining hundreds (or thousands) of little trickles, our site that converts, and a great product we will create a giant river. Keep your existing hosting provider as your domain name registrar but ask it to update its domain name server (DNS) records to point at the DNS of your new provider. Essentially, try to keep in mind that Google no longer works by trying to match the search terms exactly in your content. You can see this yourself when you search Google. Search ‘eat yellow bananas’ and many of the results that come up won’t actually include those precise words! With thevastly reduced price of international communication and shipping, a logical next step is to launch a multilingual website.

Start simple, but don't forget link research

Yes, I said six months. Another “old school” method of building up your backlinks is to make use of Forum Posting. It is a quick, easy and sometimes even fun way to get your links out and maybe even have someone directly click on them which is always a good thing. Approximately 20% of Googlesearches are related to local information, including business, organisations, events, transportation and weather. Though you can simply just add a tracking code to your web pages for website analytics tools to start measuring your web stats, Google Analytics (and products similar to it) have website plugins and add-ons that tremendously expand the reporting capabilities. Use your keywords in the meta-tags, web page title, sub-headers and web content. Make your web content unique. A keyword density of 1-3% and word count of more than 400 words is ideal for on-page optimization. Create a sitemap page to make search engines spiders love your web pages. This helps in indexing the internal pages fast.

Gaz Hall, an SEO Expert from SEO York, said: "Keep your site clean by continually monitoring Google Search Console (formally known as Google Webmaster tools)." Do your maths - its one of the primary resources for this sort of thing. Its as simple as KS2 Maths. Really! The age of backlinks matter. Links that have existed for a long time weigh more heavily in your website’s link graph. Even newer kids on the block like Snapchat provide a super fun way to consume news. In 2007,Google introduced universal search, a new way of compiling results that blended content from all of their indices, including textual web content, images, videos, news, and product listings. Too many times websites lose the interest of readers because of the time that is taken by them to load. A website’s inability to capture the attention of the users and engaging them is not welcome by the search engines.

Identify who are the main influencers in your industry

Whether or not, you are familiar with the evergreen content; Link building is a long-term project that never ends, and it is a natural part of the ongoing marketing cycle. In order to remain relevant to both search engines and human beings alike, you need to regularly acquire fresh links for your website. Fresh links create exposure to new audiences and signal continuing engagement to search engines. Ensuring that you are ready and waiting for your customers when they arrive at your online presence is essential. Sitelinks have the benefit of distributing organic search traffic that would normally be concentrated on your homepage across other areas of your site. Links to relevant resources and references in the body of your copy can support key points and provide more value for readers.

Lessons I learned about site submissions

Don’t let ego fuel your obsession with keyword rankings. And remember that your personal search experience is not necessarily what your prospective customers see. It is almost impossible to record the entire Internet in an index. Getting featured in this part of SERP will help attract clicks and, ultimately, more visitors to your page. What a lot of site owners don’t realize is that link building is not the only way to increase your domain authority and PageRank. Successful sites load fast. Even a small delay can have an impact on visitor numbers, ad views and conversions.