I went back and forth on this TV and the SONY 60NX720,but after reading the reviews and talking to several Sony reps I decided to go with this model, and boy am I GLAD i did !! Great picture in 2d or 3d, got a great bundle deal with 4 pairs of 3d glasses and the SONY 780 3d surround sound system and wall mount and install and Harry Potter I and II in 3d for less than the cost of the TV`s original price. So Merry Xmas to me thanks SONY for a super great deal and great TV!

Good for the first month...

By Simyfrom Lebanon, CT on 9/25/2011

Pros:

Great picture

Cons:

T.V manual not much info

I had this Sony KDL55HX729 for a little over a month and it worked great. Love the picture the everything about the tv. Then one day i turned it on and every 30-40 seconds it would just just off for about 3 seconds then turn back on. Did this 3 times and on the 3rd time it would just turn off the tv all together. Called sony and they said I need a service tech to look at it. I called P. C Richards and Son's where I bought it because I have the extended warranty on it through them. I feel it will need to be replaced because when I was on the phone with Sony we did everything possible to re-boot the tv and it still did the same. Also when I went to use the tv remote it comes with this too wasn't working not sure if this is do to the tv shutting down every 30-40 seconds. Will do a follow up when service comes out in a few days. I still recommend this tv to buy I may just have a bad lemon. Sony makes a great product owned several Sony's and never had an issue until now.

Love My Sony Stuff

By JJPG67from Undisclosed on 9/15/2011

Pros:

Great Price from sony free ship 48 months no interest

Cons:

needs svideo and another video hook up, Sound from speakers

Tv Looks great , I just replaced my 52" SONY projection,it had video 1,2,3,and 4 on it plus s-video connections, wish the HX729 would have too.Sound not greeat but hooked up to my sony 3D blu-ray dvd/tuner helps sound quality , will look at sound barHave a 32" Sony in kids room great pic there to

Best Display for Playstation 3

By Xathosfrom Chicago, IL on 8/1/2011

Pros:

Extremely Sleek, Lightweight, Richly Vibrant Colors

Cons:

It took a few hours of tweaking before it was perfect for PS3

I previously had a 40 inch Kdl-XBR40 Bravia from several years ago. That display is still stunning but it was a little small for the living room so I bought the HX723 55 inch. As soon as I removed the box, I knew this television was going to blow me away. After tuning the picture for about an hour I was able to reveal the true potential of this beautful television. I primarily use this television for video games such as Killzone 3, Crysis 2, Warhawk, and LittleBigPlanet 2. Every one of the games looks absolutey fantastic. I think the price of this television is a great deal for what you get in the box compared to some other televisions for much more. I will be using this television for a long, long time!