St. Croix Rods - Legend Tournament Bass Rods:
St. Croix pulled out the big guns this ICAST, and they are not firing warning
shots but rather going straight for the heart of market!
The Legend Tournament Bass rods were originally designed for specific techniques and
anglers embraced them for their quality actions and solid performance, especially pros and amateurs
on the competitive bass fishing circuit.

Now the Legend Elite Tournament
Bass rods have a split grip handle

What's new and exciting about these rods are that they will now sport a split
grip design! The new handle design increases casting and hook-setting
performance by creating an improved fulcrum point, and of course a slightly
reduced overall weight of the rod.

On the split grip handle are the
techniques

The St. Croix Legend Tournament Bass rods use all their best processes such as IPC and ART,
and the better SC IV graphite. The Split grip design on the Legend series
updates the look and feel of the rods, and allows them to balance out even
better with the new magnesium based reels.

Even the spinning reels have the
split grip

St. Croix Rods - Avid Series: The original Avid
series of rods by St. Croix was already a big hit due to the great price and
admirable performance, but for 2008 St. Croix is going above it all with redesigning
the Avid rods, essentially making an already great product into a superb one. The rods will be
lighter, faster, and stronger than ever before. The Avid series will be 84
models strong which includes an expanded offering of salmon and steelhead rods.

The Avid rods will still use the St. Croix's SC
III graphite but will now utilize their proprietary Integrated Poly Curve (IPC)
technology. Originally IPC was only used in their high end rods but now anglers
can take advantages of this unique process in the Avid series rods.

The redesigned Avid series rods
now incorporates St. Croix's proprietary IPC technology

St. Croix blends technology and style together in
their new offerings, and enters the fray with an advantage over the competition.
The previous offerings already were among the most refined on the market, and
the newly updated Legend and Avid rods are poised to offer anglers the best of
all worlds when it comes to proven technology, ergonomics, and downright
stunning good looks. These rods scream "fish me" and we can't wait to pair up a
Shimano Core or Daiwa Steez with the new Legend Elite split grip rods to see
just how the entire rig feels.

Jeff Schluter, Vice President of
Marketing at St. Croix rods, shows us the technologies used on the new Avid rods