Muggles shouldn't get too excited, as the real Diagon Alley remains out-of-bounds to all non-magical folk, but curious Potter fans can now zoom in on Hertfordshire's Warner Bros.

Advertisement

Studio Tour, where the Diagon Alley film set is permanently stationed.

Wander down the virtual street and you can peer through the dusty windows of Ollivanders where Harry's wand chose him, shortly after he first discovered he was a wizard. Follow the cobbles and you'll find Weasleys' Wizard Wheezes, which features a six metre tall mannequin above the main entrance, and the amazing medicinal world of Mr Mulpepper's Apothecary with its fantastic collection of jars and cauldrons. The 360-degree view also allows you to check out Eeylops Owl Emporium, where Harry purchased his loyal snowy owl Hedwig.

If you're keen to enjoy more of the otherwise rather pricey Warner Bros Studio Tour experience for free and from the comfort of your home, you're also able to browse around the lobby and cafeteria.

Advertisement

Google has previously provided Street View access to the Amazon, the Swiss Alps railway and the National Gallery in London. Earlier this year it even donned wetsuits and under the sea with its cameras to allow holiday-starved scuba divers and marine life enthusiasts to navigate around panoramas of the Great Barrier Reef.

This latest, more magical move sees it joining the likes of online Potter portal Pottermore in offering extra access to Harry's wizarding world. Perhaps it was always inevitable Google would branch out into fictional locations though, as to paraphrase Dumbledore, "for it is through Google we enter a world that's entirely our own." Fingers crossed Hogsmeade and Godric's Hollow will follow shortly.

Update: A previous version of this story incorrectly stated Harry Potter discovered he was a "window". He of course discovered he was a wizard. Wired.co.uk has corrected the mistake and apologises to any muggles this confused.