It is a Free App! I haven’t tried to find the website on my Mac, but I had no trouble on my tablet getting things set up. The only odd thing is that it wanted to use my Facebook account to continue. They are setting up a way to set up with just an email, but it wasn’t ready yet. Bitstrips.com. They have a companion app call Bitmoji. They have some funny things there too. It’s a lark, no doubt, but it made me giggle.