Cricket World Live Returns For ICC World Twenty20 2012

Cricket World Media Limited (http://www.cricketworld.com) is delighted to announce the return of Cricket World Live for the duration of the forthcoming ICC World Twenty20 2012 in Sri Lanka.

The popular live show will form part of an enhanced online and offline experience of the tournament for visitors to CricketWorld.com and its associated websites. The show will be streamed from Cricket World’s YouTube channel, which has already served 3.4 million video views worldwide, and will also be available on CricketWorld.com.

Going live at 17:00 GMT (18:00 BST, 22:30 IST) each day, the show will round up everything that has happened in the tournament including coverage of the closing stages of any on-going matches, breaking news and feature competitions, interviews and discussion.

Cricket World’s correspondent Chetan Narula will be in Sri Lanka for the tournament and will send back reports and regular podcasts with Editor and live show host John Pennington, which will feature as part of the show.

Following the recent publication of the first Cricket World book - ‘Vintage Interviews Volume 1’ - Cricket World will also be combining the content they post online with further analysis and reaction from Daniel Grummitt and John Pryor in their own ICC World Twenty20 2012 book, which will be available shortly after the tournament ends on 7th October.

All of Cricket World’s video content produced during the tournament will remain online for future viewing and the exclusive book will also ensure that memories of the tournament will live on.

EDITOR’S NOTES

CricketWorld.com is the UK’s leading independent cricket website, covering the sport from grass roots to international level with as strong a focus on club and women’s cricket as high-profile events such as the World Cup, the Ashes and the Indian Premier League.

CricketWorld.com also specialises in video journalism and production - ensuring that it is well placed for the convergence of TV and Internet for cricket programming. With over 1100 video YouTube uploads and 3.4 million video views, it is a leading source of cricket video content on the web.

Cricket World Media Ltd is a fully integrated digital media company that has platforms that can help you deliver marketing messages to cricket fans across all digital assets, from web to video to social media and mobile Applications, harnessing the power of the entire web, video and mobile world.