March is Colon Cancer Awareness Month. And you know what? Let’s look at that name a little closer… “Colon Cancer Awareness Month”. It’s not very catchy. In fact, it’s a little frightening.

Don’t we want people to actually show up for their colonoscopy screening? Don’t we want them to actually take their colonoscopy prep as directed? (their “Go-Profusely”) Well, let’s rename the month. Check out this colonoscopy comic… much more memorable, but perhaps only slightly less scary – It’s time for the Annual Running of the Bowels. (Please spare us your middle school tendencies… No Poop-lona, Spain jokes, please)

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