FOX Sports 1 launches on television on August 17. By coincidence, that’s the same day that NBC Sports will be launching its Premier League coverage, but FOX Sports 1 will still have a lot of soccer matches to watch throughout the season including the UEFA Champions League, FA Cup, Europa League and their new soccer show FOX Soccer Daily plus future tournaments such as the 2014 International Champions Cup, FIFA World Cup 2018, FIFA World Cup 2022 and FIFA Women’s World Cup 2015.

To promote the launch of its new network, which is replacing SPEED, here’s their latest 30 second spot that features a brilliant song from one of my favorite bands, The Hives:

About The Author

Publisher of World Soccer Talk, Christopher Harris founded the site in 2005. He has been interviewed by The New York Times, The Guardian and several other publications. Plus he has made appearances on NPR, BBC World, CBC, BBC Five Live, talkSPORT and beIN SPORT.
Harris, who was born and raised in Wales, has lived in Florida since 1984, and supported Swansea City since 1979. Last but not least, he got engaged during half-time of a MLS game.

Gus Johnson is the f’in man. I am an American soccer “centrist”…I could care less about MLS but I love the USMNT and the EPL. My point being that I can’t stand the presentation snobs, we are trying to grow soccer in the USA here, Gus Johnson has done a good job so far adding an American voice to the game. He doesn’t talk to much, keeps it brief when he does, and gets excited at the right time “he’s IN THE AREA!” c’mon thats good stuff.

People need to relax, nobody is going to steal your Football and ruin in, Fox lost the rights to the meat and potatoes but they still have Champions League and the fact that are marketing the game is good.

A few summers ago everyone is bitching of not being able to watch, now we are spoiled (NBC, FOX, and many networks have beIN now). I couldn’t be happier right now.

I don’t agree with Gus Johnson being a great soccer announcer at this point (although he seems like a nice guy trying to do a good job) but I definitely agree that we should be grateful of the big steps Fox made in creating so much access on the tube to a lot of soccer.