Provence

Factory & Museum Visit

L’OCCITANE invites you to discover its site at Manosque in three steps:

The Factory TourA free guided tour, lasting one hour, allows you to enjoy a fragrant experience as you discover the different steps involved in the production of our products.

The MuseumAn interactive area, which can be explored with different senses, traces the key steps in the history of our brand, from the magical moment of the first distillation to the projects supported by the L'OCCITANE Foundation. Temporary exhibitions are featured four times per year.

The StoreHere, in the largest L'OCCITANE store in France, you will find all of the brand's most famous products as well as its most recent launches, at preferential prices. The sales team is also at hand to give precious advice.

Hot Air Balloon

Discover Haute-Provence from above with an incredible adventure! The L'OCCITANE hot air balloon is unique experience, accessible to all.

Flying in a hot air balloon means, more than anything else, going on an amazing adventure.But it is also a human adventure, because you work with your pilot and help prepare everything for the flight.

Flying in a hot air balloon means enjoying the visibility that comes with the crystal clear air and discovering a sight that is as magnificent as it is moving: the sight of nature as it bursts back into life in early spring, reawakening before your very eyes, or the sight of fields of lavender in flower on a midsummer's day. Anyone can enjoy this stunning show. Indeed, it is there to be shared.

An Evocation of the Brand

The hot air balloon evokes travel and escape, and arouses a feeling of pleasure and wonder.

This is also what our brand evokes: a journey to Provence and the Mediterranean coasts, pleasure for the senses thanks to the scents and textures of our products, and the feeling of wonder that our customers experience when they step into our stores.

The hot air balloon has become a symbol of L'OCCITANE communication. This quiet, ecological means of transport allows you to do nothing but contemplate nature. It carries the brand's values.Today, two real hot air balloons in the colors of L'OCCITANE float through the skies over Provence and Fontainebleau. If only it was easier to get everyone on board together! And so, instead, the hot air balloon image can be found on our many L'OCCITANE communication materials. The hot air balloon takes the best of Provence with it, then carries it to our boutiques all over the world.

We chose to work with the company "France Montgolfières", an expert in outdoor tourism, with over 25 years' experience. It has several bases in France, including one in Provence, where you can take off on a unique, unforgettable and shared adventure in complete safety.

Local Partners

L'OCCITANE supports and values the men and women who make the Provence region come alive. The brand values respect, authenticity and sensoriality, which are at the heart of its commitments, along with a real desire for the preservation of nature and communication of the regional savoir-faire. L'OCCITANE is equally as invested in the areas of culture, sports and tourism with local and regional partnerships.

Environment

Culture

Sport

Tourism

Local Sponsorships

Based in the Alpes of Haute-Provence, anchored in its territory, L'OCCITANE is a brand very involved in its community. This land has been the inspiration for the brand since its creation in 1976 by Olivier Baussan, its founder. The preservation of nature and the communication of regional savoir-faire are priorities for L'OCCITANE.L'OCCITANE supports initiatives that spread the knowledge and use of plants in the Provence region. A selection committee meets once a year to decide which projects are supported.