Easton, PA, July 31, 2014 --(PR.com)-- In 2009, Dutch/American voice actor Paul Strikwerda started blogging about his business. In the first few months, very few people even read his articles. Five years later, his Nethervoice blog has over twenty-thousand subscribers. No other blog in this niche market comes even close in terms of readership and influence.

Strikwerda attributes the success of his blog to a few reasons: content, continuity and personal style. The content has to be relevant and useful to the readers. That’s why Strikwerda uses the lens of voice-overs to write about topics any freelancer can relate to. Secondly, in order to build an audience, it’s vital to consistently publish a new story every week. Lastly, people expect a personal point of view, packaged in a way that’s both educational and entertaining.

Strikwerda: “It’s truly amazing to have such a wide following, but I never write a story to increase my readership. Successful authors write because they have a compelling story to tell. Not because they want to top the bestseller list. The same is true for me. I want to impact my industry, and teach people about what it means to be a professional. That approach resonates with many colleagues."

"The increased popularity of audio books has lead to an increased interest in voice acting. Many aspiring voice-overs are looking for a source of information they can trust. To me, blogging about my experience is a way to give back to a field that has given so much to me. My readers know that I’m not trying to sell them something. I just want them to learn from my mistakes, and help them to start and grow a profitable business.”

This year, Strikwerda bundled a number of his best blog posts in a book called: “Making Money In Your PJs, freelancing for voice-overs and other solopreneurs.” It’s available in paperback and as a digital download. An audio version is in the making, narrated by the author. Since it was published, it has attracted rave reviews from voice-over veterans and newcomers alike. Free sample chapters can be found at http://makingmoneyinyourpjs.com.

About The Author

Paul Strikwerda is a multilingual voice actor, coach, and writer with 30 years of experience. His weekly blog with over 20,000 subscribers, is one of the most influential in the voice-over industry. He's an expert-contributor to Edge Studio, Internet Voice Coach, the International Freelancers Academy, and recordinghacks.com. Paul grew up in the Netherlands and now lives and works in the historic town of Easton, Pennsylvania. Previous books include "Building a Vocal Booth on a Budget," and "Boosting Your Business with a Blog."