We are living in times when new technologies are unfolding, and enterprises are keeping up the pace with emerging trends. Most industry giants are said to have their strategies in place to mitigate risks the year may pose. However are all industries really ready?

For instance, the US automotive industry has experienced great sales throughout the year. However, are these results likely to be maintained throughout the year? Are firms prepared to thrive in the next decade? For this to happen, automotive industry players need to monitor emerging trends and adopt them to their operations. According to 2014 nada, the following are some important trends that every mobility company must be mindful. They are necessary as companies start to strategize their upcoming financial years.

Automotive industry trends to be monitored

Government regulations

Governments will be tasked with regulation for cleaner and safer transportation. This is as far as personal mobility is concerned. In fact, governments are focusing on important areas such as safety, preservation of resources, and environmental compatibility. Thus, original equipment manufacturers (OEMs) are needed to provide a broad range of vehicles that are cleaner and safe, particularly zero-emission transportation. Also, consumers buying will be based on incentives and penalties at their disposal.

Entrance of new players

The ever-changing consumer preferences and needs are paving the way for the entry of new manufacturers and other stakeholders. Advancing technology and automotive IT solutions are playing this role. In fact, even non-automotive enterprises are offering various services such as insurance, ridesharing, and mobility integration. Others include advanced vehicle entertainment system and real-time assessment of driving performance.

Automotive marketing

New marketing trends in this sector have realized a significant shift. This is an indication that marketing is becoming more social. Nowadays, consumers carry out a thorough research before choosing the vehicle they want to invest in. Thus, social media platforms offer access to a lot of information, including opinions and perceptions. In fact, buyers are making their decisions based on reviews they get from influential websites and blogs. These are some of the things mobility firms cannot control. However, firms can harness these social media platforms to create closer bonds with the consumers.

OEMs

After surviving the economic recession, the majority of OEMs shifted their focus to sustainability and profits from volume. Thus, emerging ones look forward to moving up the scale through the acquisition of home market and getting into developed countries. This is necessary for them to build a worldwide presence.

It is a given that when you play soccer, you need cleats. But what happens when you wear ones that are not made well or don’t fit properly? What happens when you outgrow them, and still you keep wearing them, or if you wear hand-me-down cleats that have insoles worn into the shape of someone else foot? These are all questions that need to be answered before you decide to go about choosing the best cr7 cleats for kids.

Buying Knock-Off or Cheap Cleats

If you were to buy cleats that are very cheap or were made as imitations of an expensive name-brand, you are not going to get the cushion you need to support your legs and back during the sport, and you are not going to be able to have the same agility on the field. This will lead to poor sports performance as well as possible injuries, either immediate or over time.

Improperly Fitting Cleats for Kids

Whether you bought them a size too big to let your kid grow into them, or you are putting off buying a new pair for them because you know you will have to buy another pair after that, you should know that it is inevitable that a child’s feet will grow and they do need the support of a properly fitting shoe. It doesn’t matter if it is a soccer cleat or a sneaker worn to school. However, if they are wearing a cleat to play a sport where they are going to be running, making turns, and generally being a lot rougher on their feet, ankles, and knees, it is very important that the foundation of all that – their cleats – needs to support them and needs to be comfortable.

How to Go About Choosing the Best CR7 Cleats for Kids

It may be tempting just to buy the cleats online in the size they currently wear in their sneakers. However, there can be slight discrepancies between cleats and sneakers, and also between manufacturers. You will want to go to an actual store to have your child try on as many styles and brands as they can so that they know which ones fit best and which size is perfect for them. Once you know what they want, you can either buy from that store if they are on sale, or you need them quickly. The store may even offer a discount or rewards program you can sign up for. Or, you can shop around to other stores in your area choosing the best CR7 cleats for kids, and the one your child has chosen.

Ironically, 21st century brought two devastating global challenges. Aside to all progress, successes and achievements of the modern age, we have countries where people die starving, but we have obesity epidemic at the same time.

The rising prevalence of the childhood obesity is a particularly serious public health problem. It is estimated that nearly 45 million children under the age of five have problems with overweight and most of them live in urban developing regions.

Children obesity is growing trend

Obese children will usually grow into obese adults suffering many related diseases, such as diabetes, hypertension, stroke, heart attack, depression and many others. All of this is mostly preventable. Thus, the WHO set childhood overweight as one of the top priorities among public health issues. To convert scientific discussions into action, WHO released general and societal recommendations and strategy to fight this growing problem.

Europe heading towards “enormous proportions” epidemic by 2030

Statistics following body mass index among European countries are showing a worrying picture. More than 50% of adults in dozens of countries are categorized as obese or overweight, and the trend continues to grow. If estimated according to body mass index, adults are considered overweight when BMI is 25 and more, and obesity includes BMI over 30. Equally worrying results are found among children.

In kids, we use percentiles to measure their weight compared to standards for their age and sex. When weight falls above the 85th percentile, a child is considered overweight and children over 97th percentile are obese.

Since estimates suggested urgently needed a strategy to stop and reverse the trend, WHO created Modeling obesity project, the European congress on obesity is held annually and many experts, involving pediatricians, nutritionists and psychologists formed European group of professionals to deal with obesity in children. Some recent results are significant.

Canada makes progress in fighting obesity among kids

Every 10th child in this country was diagnosed with obesity and Canadians have been one of the top endangered states regarding weights issues for a long time. Their children were drastically above healthy norms determined by WHO and that led to the development of wide range of consequences.

Excess body fat caused various physical problems impacting whole families, medical professionals, and country’s economy. The stigma against fat kids led to emotionally disturbed adolescents suffering from depression, eating disorders and various social problems. After realizing the severity of the problem, country’s medical community applied various methods to raise awareness and educational level, spread information and suggestions on how to lose weight in a healthy way and the latest study shows declining in overweight rates after a long time.

Dr. Atul Sharma, a pediatric nephrologists and Dr. Celia Rodd, a pediatric endocrinologist, conducted a study on childhood obesity with a team of professionals, including data on 14 000 children. The study covered all age groups, races, and economic classes while analyzing data collected in national health surveys. The study was published on May 9, and it suggests that overweight rates are falling.

The research that took place at Children’s Hospital Research Institute of Manitoba, in Winnipeg, indicates that majority of BMIs have dropped among younger kids, aged five to twelve and girls lost their weight more than boys did.

This slight, but significant progress is probably due to the implementation of BMI grow charts and general systemic efforts to focus public attention on this issue and promote healthier ways of eating, exercising and better everyday’s habits.

The payoff of these methods is inspirational and motivating, but it is just a small beginning of the attempt to turn obesity epidemic round.