The idea

Hat

Find clients and hire freelancers in Perú is a tough achievement. If a freelancer wants to get a project usually needs contacts or a solid personal brand. On the other hand, if a freelancer is required for a project is difficult to reach that best candidate without personal references. We need something that can connect employers and freelance creatives, software developers in an effective way.

Through what channel did you get a job?

Designers graduated from PUCP, Lima.

Role

Type

Date

Goal

The aim of Hap is to break the barriers that arise at the time of contacting people to carry out amazing projects. This process will be agiler and efficient with an easy tool to use.

Users

Startups in Peru are increasing and every time is more necessary talents as creatives and developers. At the same time, entrepreneurs need a tool that can allow them to connect with those talents.

3:0

Planning

Road taking

01

Equality

The solution should be useful, fair and worthy not only for employers, but also for designers and developers.

02

Emphasize Projects

Experience is relevant, but more importantly, what have users done.

03

Easy and intelligent match

Establish criteria that support the facility of finding what users want.

4:0

Branding

Visual Identity

The brand focuses on the passion that people feel when they are doing what they love. It is not merely a job. It is a way to connect people to face new challenges. With the emotion of starting a new project, designers, developers, and employers will grow together.

Logotype

Typography

Main colors

5:0

Start with words

Main flow access

It is important to consider the two users. Those users have different goals inside the platform.