"Ego Gear" is a Click Away With the Newly Launched EverythingGear.com Powered by CafePress
By Globenewswire

LOUISVILLE, Ky., Nov. 13, 2012 (GLOBE NEWSWIRE) -- CafePress Inc. (Nasdaq:PRSS), The World's Customization EngineTM, has taken "egosurfing" to a whole new level. With EverythingGear.com, now, searching a name produces tangible results with instantly personalized t-shirts, water bottles and other fantastic gear.

EverythingGear.com is the latest addition to the growing number of tools that CafePress provides consumers to make unique personalized apparel and gear. The proprietary technology stems from an increase in demand by users wanting to incorporate their first, last and organization's name into thousands of professional designs and place those personalized designs onto a wide assortment of products.

While CafePress already enables shoppers to personalize select merchandise, the development team of EverythingGear.com wanted to enhance the dynamics of that shopping experience by giving users the ability to instantly create a customized webpage with products bearing their name which they can effortlessly share with family and friends via a custom URL based on their text/name input.

This unique model removes the creative barrier that many people can feel when it comes to creating products by providing a multitude of design aesthetic options. In addition, this sophisticated platform removes the frustration of finding apparel and products that showcase unique or uniquelyspelled names, making it remarkably easy to create gear that immortalizes the Zacari, Keri and Caytees of this world.

"EverythingGear.com, really eliminates the daunting task of design," says Marc Cowlin, Director of Marketing at CafePress.com. "We recognize that most people can tell you what they like in terms of design but don't necessarily have the skills to implement what they envision. This website removes that hurdle."