Boingo’s free Wi-Finder software for iOS is gaining two useful new tricks. First of all, it ads technology that can help people when logging into unprotected hotspots. Traditionally, so-called virtual private networking (VPN) software was used to log into a corporate firewall. But VPNs also serve another important purpose, they help secure the data that is being sent. Secondly, Boingo is adding data on a whole bunch of new hotspots–some 70,000–that its users have sniffed out during the past year. The software adds only those networks that people have been successful at connecting to. Indeed, Boingo has learned a lot since introducing the software a year ago . For instance, it now knows some of the most popular Wi-Fi network names. In addition to AT&T’s vast network, among the most popular networks are Denver’s airport, Hilton hotels and United’s airport clubs, as well as the default names of popular router vendors like Netgear and D-link. Good old “Internet” is also in the top 10. As for countries where Boingo users found the most free hotspots, the U.S.

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Talk NYC/WW is your daily download of the tech, marketing and advertising news you need to know. It’s smartly curated to keep you up to speed on the innovators and innovations that are shaking up the digital world today.