7 Best Free & Paid WordPress Plugins to Get More Email Subscribers

Building an email list is important for every online business. Often business owners get overwhelmed when trying to pick the best WordPress lead generation plugins. Why? Because there are hundreds of lead capture plugins available. But you don’t have to worry about those.

In this article, we will share the 7 best WordPress plugins to get more email subscribers and grow your email list.

OptinMonster

OptinMonster is the most powerful lead generation plugin for WordPress. It allows you to convert abandoning website visitors into subscribers by giving you the ability to create and A/B test beautiful lead capture forms without hiring a developer or learning how to code.

You can choose from a variety of form types including: lightbox popups, floating header and footer bars, scroll triggered slide-in boxes, full screen welcome gates, after post forms, inline-content forms, and sidebar forms,

OptinMonster allows you to create highly targeted optin forms based on user behavior. You can show different forms based on specific posts, categories, tags, and even the traffic referrer source.

Once you have created your forms, you can integrate with all popular email marketing services including Constant Contact, MailChimp, AWeber, and 20 others.

Cost: Starting at $9 / mo. or $49 / yr

WPForms

WPForms is a drag & drop online form builder for WordPress. It allows you to create contact forms, subscription forms, payment forms, and all other type of online forms with just a few clicks.

You can manage all entries from a single screen. You also have the option to connect your contact forms to your email newsletter.

Lastly, you have the ability to redirect users to a thank you page where you can encourage people to join your email list.

Cost: Free with paid upgrades starting at $39 / yr

PlugMatter Feature Box

PlugMatter allows you to create a beautiful optin feature boxes for your site.

A feature box is a high converting email subscription box that is placed right under the header of your WordPress site, but before the main content. This allows you get maximum subscribers.

PlugMatter integrates with all popular email marketing service including ConstantContact, MailChimp, AWeber, and dozen others.

Cost: Starting at $37 / year

DreamGrow Scroll Triggered Box

You can select the position of where the box displays on a page and how far the user has to scroll for them to see the slide-in box. If the user closes the box, then it stays hidden for a desired number of days.

Scroll boxes are a great way to increase your subscribers.

Cost: Free

SeedProd Coming Soon & Maintenance Pages

SeedProd is the #1 coming soon, under construction, and maintenance mode plugin.

Often people miss out on the opportunity to build email list from these key pages.

When you’re about to launch a new product, you should utilize the coming soon page to build your list. If your website is going through maintenance, then use the maintenance page to grow your email list and keep your subscribers updated.

SeedProd works with any WordPress theme and is by far the best of it’s kind.

Cost: Free with paid upgrades starting at $29 / year

Instapage

Instapage is a premium landing page software that helps make your marketing better.

Landing pages are crucial for any lead generation campaign. While there are several WordPress specific landing page builders, often it’s better to use a more comprehensive solution like Instapage that’s not limited to WordPress but works well with WordPress.

You can choose from over 100 landing pages to get started with and connect Instapage to all popular email marketing services like Constant Contact, MailChimp, AWeber, and several others.

Cost: Free to try, various pricing tiers.

Comment Redirect

Comment Redirect is a little known technique that you can use to grow your email list.

This plugin allows you to redirect people who left a comment to a thank you page. On this page, you can encourage this already engaged user to subscribe to your email list by giving them a coupon, eBook, or another incentive.

Building an email list is a long-term strategy, but the sooner you implement the better off you’ll be in the future. The plugins mentioned in this article are the most popular amongst smart marketers and business owners.

Syed Balkhi is the founder of WPBeginner, the largest free WordPress resource site. With over 10 years of experience, he’s the leading WordPress expert in the industry. You can learn more about Syed and his portfolio of companies by following him on his social media networks.