Young 3Q Earnings Season Marred by Revenue Misses

Barely 40% of large companies have been able to top analysts’ consensus third-quarter revenue estimates, the worst top-line showing since the first quarter of 2009, according to research released Friday by FactSet.

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For some CFOs, information technology and its related costs can look like a black box, one that they might be reluctant to open. Meanwhile, as the pace of digital technology innovations quickens—along with its ability to disrupt business—CFOs are being inundated with technology requests, and differentiating them can be difficult. Charles Holley, an independent senior advisor to Deloitte, discusses how a top-down, strategy-first approach to evaluating technology requests can help CFOs filter which projects might make the most sense from a strategic and financial standpoint, given short- and long-term priorities.

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