What’s particularly notable about SIGFOX’s investors is how many of them are telcos themselves with Spain’s Telefonica, Japan’s NTT DoCoMo and South Korean SK Telecom being key shareholders.

Along with the telcos, who SIGFOX hopes will help them expand their footprint outside Spain, France, the UK and the Netherlands, there’s also a collection of industrial companies including Air Liquide and infrastructure giant SDF Suez.

That a diverse range of companies are moving into the LPWA market shows how important the stakes are for providers in securing a position in the the technologies that will define the Internet of Things as industries brace themselves for the massive rollout of connected devices.

In Suster’s view, just being cheerleaders is not enough; a viable industry hub needs a combination of capital, resources and skills. It’s not an easy environment to create and one that governments alone cannot do.

Sony’s decision to crowdfund new projects is fascinating, not least because it gives researchers and entreprenuerial employees the opportunity to commercialise projects at little cost or risk to the company but also as a powerful way to judge the market demand for an idea.

The FES watch campaign is good example how companies, big and small, can use crowdsourcing and crowdfunding. As we see more creative applications of the two concepts we may well see some radically new management methods and business models arise.