Marketing

August 17, 2016

Over the past two weeks, you’ve learned how to determine who you are talking to, and how you should talk to them. But now it’s time to put those skills to the test and decide where you are going to talk to your audience. It’s easy to[…]

August 10, 2016

Now that you know who you are talking to, you need to learn how to talk to them, and what you’re going to say. It’s important to know who you are as a brand. Determining your tone of voice will help consistently promote your brand with clarity.[…]

August 5, 2016

You’ve thought of the perfect business plan. You set up social media pages, reached out to friends and family to spread the word, and maybe you’ve even created a website. But now what? If you don’t properly market your business and build a solid brand, no one[…]