It’s time to put your ‘frankenbrand’ back in the basement.

When your coaching business is growing fast, you’ve got a lot of decisions to make. Everything from what makes you different in your market, how you want to structure your offers, programs, and customer experience, all the way to the colors, images, underlying message, voice and words you use.

What I have found over my eight years in this industry is that too many coaches make these decisions in a superficial, disjointed, even arbitrary way, following a one-size-fits-most blueprint, advice or courses, or just flying by the seat of their pants and “creating as they go.” This leads to not-so-fun “frankenbrands” (you know, the monster who was cobbled together in a mad scientist’s lab with all the different parts?).

Ready for the great news? Creating a trailblazing brand (or cleaning up your frankenbrand) that your best customers want to follow and engage with doesn’t have to be difficult or take a long time. I’ve got your back and work with clients in a variety of ways:

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The Land of Brand® is where trailblazing coaching brands are born. We’ve helped dozens of coaches define, design and deliver their brands, from startups to well-known leaders. Led by Holly Chantal and a team of seasoned branding experts and coaches, The Land of Brand® creates unique solutions for our clients, solutions that stand out and take their business to new heights.