Speakers

Heather A. Haugen, Ph.D.

Managing Director, CEO

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Dr. Heather Haugen is the CEO and Managing Director of The Breakaway Group, A Xerox Company. She was named the successor to the business founder because of her deep expertise in health information technology and because of her passion for leading and developing people. Prior to her current role, she served as the Corporate Vice President of Research, Development, and Information Systems at The Breakaway Group. Her past roles have led to a unique mix of experience, including conducting rigorous research, leading development efforts based on research outcomes, and leading and developing top-performing teams.

Dr. Haugen brings a research focus to the adoption of health information technology. She has more than 20 years of research experience in both the academic and private sectors. Her research and methodology is published in her book, Beyond Implementation: A Prescription for Lasting EMR Adoption, which is a healthcare business bestseller. Dr. Haugen regularly speaks at national conferences and publishes in academic and industry publications. In addition to her research acumen, she is a respected leader who has served in an executive leadership role for over 15 years.

Haugen’s research experience spans strategies to increase EHR adoption, overcome barriers to clinician adoption of new technology, institute effective health information technology education, and develop telehealth programs for disease prevention and chronic disease management. She has published in numerous health and medical journals, including the Journal of the American Dietetic Association, Journal of the American College of Nutrition, ADVANCE for Health Information Executives and Healthcare Informatics. Dr. Haugen also blogs on behalf of Xerox’s Healthcare Provider Solutions division on areas focused on overcoming the challenges of HIT adoption across the industry. She is the author of two books, Beyond Implementation: A Prescription for Lasting EMR Adoption (2010) and Beyond Coding: How ICD-10 Will Transform Clinical Documentation (2012). As a result of the research published in Beyond Implementation, she was selected as a 2010 Finalist for Champions in Healthcare.

Dr. Haugen holds a faculty position at the University of Colorado Denver- Anschutz Medical Center as the Track Director of Health Information Technology, where she actively mentors doctoral students and teaches courses. She also serves as the Academic Chair for the Colorado Health Information Management Systems Society.

Dr. Haugen earned her doctorate in health information technology from the University of Colorado Anschutz Medical Campus. She earned her Master of Science degree in clinical nutrition from Colorado State University, and her Bachelor’s degree in biological sciences from the University of Denver.

About the Event

The first of its kind healthcare IT marketing and PR conference focused on B2B marketing to doctors, practice managers, and hospital executives.