OFFER

Publicrelations

Mediarelations

Imagemanagement

Digitalmedia

Employerbranding

Public relations

We offer a wide spectrum of services in the areas of communication, strategic marketing and public affairs. We provide professional consulting and support in the fields of PR, marketing, digital media. Furthermore, we create and implement effective information, social and education campaigns. Creating our partners image among business stakeholders and local community is another one of our assets. See examples »

Media relations

Our media relations activities can be characterized by one word – effective. We are a professional press office capable of serving clients from various sectors. We are in constant contact with over 2,500 journalist representing the most important national, regional, local and industry media. We specialize in creating unique expert and context materials. Our information campaigns are based on reliable communication. See examples »

Image management

Manager image creation in internal and external communication alike is another field of our expertise. We prepare experts for public speeches and appearances in front of the camera using our own workshop methodology. When needed, we cooperate with media trainers and stylists.

Digital media

Modern technologies create new opportunities for brand presentation and communication design. We use a variety of techniques and marketing tools. We offer support in areas including. graphic and web design, apps, marketing materials and digital presentations creation. Moreover, we organize professional photo sessions. See examples »

Employer branding

We analyse, diagnose the problem and identify the optimal communication channels. We offer comprehensive services in various fields, i.a. company events, internal and external communication using custom publishing, outdoor and ambient advertising, as well as social media campaigns.

Socialmedia

Marketingoutsourcing

Brandstrategies

Filmproduction

Eventmanagement

Social media

The use of social media is a key factor we take into account when creating our brand strategies and marketing plans. Our specialists have experience in managing profiles gathering multi-thousand communities and executing advertising campaigns in various social media channels. See examples »

Marketing outsourcing

Our services include the creation of marketing campaigns and production of dedicated ATL and BTL visual materials. Our specialists offer complex marketing services including design and production of various marketing materials. See examples »

Brand strategies

We design new brands, creating concepts tailored to the market and client needs. Simultaneously we manage and refresh existing brands. Our team of specialists conducts marketing research and current trends analysis. We offer creation and implementation of dedicated communication strategies and organize brand awareness workshops for managers. See examples »

Film production

We work with the word and image alike. Our professional team of filmmakers, sound engineers, make-up artists and stylists as well as graphic designers creates a variety of films – corporate, image, advertising, but also event coverage and animations. See examples »

Event management

We offer comprehensive support in event planning and management, including public, outdoor events as well as vernissages press briefings and conferences, workshops, trainings and company meetings. We act independently and effectively, taking care of every detail. See examples »

Realizacje

Case studies

Idea Hub Łódź

Communication activities supporting the implementation of innovative services in Lodz; developing and launching a communication strategy including organizing events (training and lectures dedicated to broadly understood entrepreneurship), which promote the brand in startup and technology environment, and creative branch as well, fulfilling the role of press office in Lodz division.

Adrino

Comprehensive media relations activities with particular emphasis on business and HR media. Promoting experts and company’s broad knowledge about mobile advertising market and business solutions for e-commerce.

Healthy Lifestyle Center at the University of Lodz

The implementation of a project whose aim was to inform about the establishment and goals of the new University unit - Center for Sustainable Lifestyle Promotion of the University of Lodz. As a result of the campaign, there appeared almost 100 articles in nationwide and regional media. The information was featured in, among others, Gazeta Wyborcza, Dziennik Polski, Metro, Echo Dnia, Home & Market, Dziennik Łódzki and other regional titles of the Polskapresse Publishing House, as well as in Newsweek.pl, Polish Press Agency, Onet.pl, Gazeta.pl, Wirtualna Polska and Money.pl. The establishment of the Center was also a frequent topic discussed in radio news service, including Polskie Radio Trójka, Polskie Radio Program Czwarty, Radio Zet, Radio Eska, Wawa, Plus, Parada, Planeta.

Flint Group

Support of enrollment activities: promotion the Company's development in Lodz, addressed, both to potential employees and the business environment; creating and launching campaign on citylights, city bikes and public transport vehicles in Lodz.

In numbers:

- nearly 80.000 PLN AVE (period 8-10 May 2017)

- releasing information about opening the new Company’s office which was published in leading business, news and local media (Puls Biznesu, Onet.pl, Wyborcza.biz, PAP, ISBnews)

Shopping Center – Pasaż Łódzki

Developing a press office and media relations; organizing events and special happenings in Center; consulting and issuing recommendations for cooperation with public; brand promoting among potential customers and representing Center in a local and industry environment; running brand profiles in social media: Facebook and Instagram (account created by Agency).

Clients

The agency has provided complex consulting and PR support for Manufaktura. Among its responsibilities were creating strategic guidelines and documents, media relations, crisis communication, lobbying, social media profiles administration, event creation and coordination support. The contract was fulfilled in an effective manner. The agency carried out its actions in a professional and swift manner. I strongly recommend the companies` services.

Monika Długosz, Marketing Director, Manufaktura

The agency has developed an internet communication scheme as well as a technical and functional specification for the Maria Curie-Skłodowska University. The company proved its creativity and openness to new ideas. The experience and skills of its employees combined with positive relations resulted in the creation of a professional website, which addressed all UMCS requirements. I recommend the agency to all interested in establishing a modern and attractive internet presence.

Wojciech Widelski, Head of Unit, Maria Curie-Skłodowska University (UMCS)

We have entrusted the agency with the creation and implementation of a PR campaign. It consisted of the following elements: media relations, communication counselling, promotional materials creation and event organization. One of the factors which had a considerable impact on the media success of the campaign was the proposed creative message dispatch to journalists. The agency also proposed and created a special media report “Parents Unplugged”, which focused on raising children in the era of new technologies. The material included the results of dedicated sociological research and comments of leading experts. Furthermore, a promotional movie for the Librus application was created. All activities gave the expected effect, information about the product has appeared in leading countrywide media. I recommend the cooperation with the agency.

Marcin Kempka, CEO, Librus

The agency carried out an information campaign concerning the launch of a new studies course “Linguistics for business”. Executed actions definitely had an impact on the acknowledgment of the course as a countrywide unique project and higher than expected interest of candidates. We strongly recommend the agency as a trustworthy business partner.

Professor Piotr Stalmaszczyk, Dean of the Faculty of Philology, University of Lodz

The agency has created a communication strategy and provides communication support for the market introduction of our line of foreign language learning materials, the brand PONS. With each new publication the company offers interesting and creative ways of communication. Until now we jointly promoted i.a. „The Grand English Grammar”, the series „London Calling, how to survive in London and not go insane” or „Speak as a native”. Besides media relations the agency was also responsible for actions in social media and among bloggers.

Krzysztof Baran, Marketing Manager, PONS

The first task we set for the agency was to support us in the process of communicating our rebranding and the first edition of the “Digital Banking” contest for developers. Professional and creative approach as well as non-standard solutions have convinced us to continue our cooperation on regular basis. Currently the agency supports us in the frame of media relations, employer branding and audio-visual materials preparation.

Dorota Sadowska, Marketing & Communications Manager, GFT Poland

Too often the representatives of the marketing community, as creative as they are, have troubles with catching up with latest business trends. Lightscape is one of the few agencies which have the ability of combining creativity with rational business approach. One of the few which puts clients needs in front during the planning process.

Maurice Delbar, Managing Director, MD Staffing Outsourcing Solutions

The agency has provided us with professional marketing support during our launch on the market and establishment of the first office in Poland. We entrusted the team of specialists with marketing materials creation and communication activities. The company has created i.a. texts for our website and BTL materials. Furthermore, they were responsible for creation of non-standard job offers exposition and full external branding of our office. The cooperation is realized in a very professional way.

Frederik Neyens, Operational Manager, Konvert

About us

JoannaBerlińska

CEO

WeronikaSeweryn

Managing Director

SwietłanaNapieraj

Public Affairs Consultant

PiotrBerliński

Business Consultant

MagdalenaKuzmecka

PR Manager

NataliaKowalska

PR Manager

AgnieszkaJagusiak

Senior Account Executive

PaulinaKunicka

Senior Account Executive

DamianRubik

PR Consultant

UrszulaCzapla

Photographer

MarcinUrban

Film Production

DorotaSikorska

Image Consultant

We are a team of experienced specialists, creating and implementing strategies for companies and institutions. We specialize in integrated campaigns which combine PR and marketing, brand image creation, public affairs as well as effective media relations, internal and crisis communication. Furthermore, we organize various closed and public events, produce image and corporate films and manage social media profiles. Among our clients are companies from the banking, financial, IT, FMCG, education, property, design and healthcare sector.

What's new?

Lightscape Agency has partnered with Intrum Poland, company belonging to Intrum Group. Intrum is the undisputed European market leader, credit management company with wide-ranging expertise in debt collection services. The agency conducts comprehensive communication activities on behalf of the customer and is responsible, amongst others, for outer and inner communication of the Group’s companies in Poland as well as supporting the team by providing crisis and strategic advisory services.

On behalf of Łódź Art Center, the organizer of the Łódź Design Festival, we will carry out an international project aimed at promoting Polish design in Europe as well as around the world. The concept assumes among others: comprehensive organization of the two-day "BiznesUp! design made in Poland" forum, preparation of exhibition presenting the potential of Polish design, comprehensive promotional activities in Poland and abroad, as well as outdoor campaigns in selected Polish cities. All activities will be carried out from March to November 2018.

We cooperate with Linux Polska for the second time as part of the media service for Open Source Day Conference. Lightscape is responsible for relations with nationwide, industry and business media, acquisition of media patronage, and promoting of experts taking part in the event.