Push underway for ThunderWolf Boulevard

Efforts are underway to rename Pueblo’s University Boulevard for Colorado State University-Pueblo’s mascot.

Pueblo County commissioners on Monday approved a resolution asking the state highway department to rename the roadway ThunderWolf Boulevard.

That stretch of road is on Colo. 47, so a decision to rename it would rest with the Colorado Department of Transportation.

“I’m excited about this change and I’m really proud of the work the county and the city are doing to re-brand our entities and community, like our university,” said Commissioner Liane “Buffie” McFadyen.

Greg Severance, a county consultant who specializes in transportation, said the Pueblo City Council will vote on a similar resolution this month.

“I can’t tell you how excited I am that you’re including CSU-Pueblo in your branding. I think something of this stature is so important for a university. The fact we’re moving away from something more generic to more specific, I can’t thank the county, city and CDOT enough,” school President Lesley Di Mare said.

Before the road was designated a state highway, it was named College Road. Then when the college changed to a university, the road was renamed, but during that time it became a state road, Severance said.

Along with changing the name of the road, Severance said that more signage would go up along Interstate 25 promoting the school and the Neta and Eddie DeRose ThunderBowl.