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To the uninitiated, picking a color for your brand might seem like an arbitrary decision – as simple as “does it look good?” But take a closer look, and you’ll find there’s a combination of science and art that goes into choosing a brand’s colors. Canva looked at the logos for the Fortune 500 to…

There are so many factors that need to be considered when designing a website. Color use is one of them, and it isn’t just about making a site look pretty. In the past, web designers chose colors to serve an aesthetic purpose. Today, a web designer worth his or her salt knows how to use…