Search on A Photo Editor

My end goal was not to just attract eyeballs, but to attract the right eyeballs

I had decided that I needed to get back to the essence of what I wanted my website to do for my business and that was to generate quality work or sales. I began focusing on those goals, instead of the sole goal of coming up number one in a Google search for New Jersey photographers. While coming up number one in a Google search for NJ photographers’ was attainable by following the tips of the SEO gurus, it wasn’t how I wanted to be found. I didn’t want to be the “local” photographer because that meant I would probably be competing with other local shooters on price and that’s a quick way to the poor house.