I think overall for me as creative director, number one is to deliver a really great game and experience.

Sometimes, at least for us, it's focusing on what you do well and what you know well, and ensuring that you deliver something good than trying a bit too much, stretching yourself too thin and risking it.

I'd rather play it safe, deliver something really good and then look at the future and what could possibly be done than trying a bit too hard and [failing].

Battlefield 4 is due to hit Xbox 360, PlayStation 3 and PC later this year.

You can view the launch trailer below. Would this be a title you'd like to see on your Wii U eventually?

Damien has over a decade of professional writing experience under his belt, as well as a repulsively hairy belly. Rumours that he turned down a role in The Hobbit to work on Nintendo Life are, to the best of our knowledge, completely and utterly unfounded.