Knowledge Base Articles

Circulating promotional goods in the market with labels, logos
and slogans of companies is considered a very effective way of
advertisement. Companies release these promotional goods based on the
customers they need to reach. Promotional water bottles are one among
those promotional goods which have been released by most of the
companies. They are a major attraction in sports events or among the
competitors. These are an effective medium of communication because it
spreads the message of good health.
Promotional water bottles have
a higher capability of display, due to its larger area it provide
better visibility of the label, logos and slogans and they need not be
crammed together making it difficult to be read by the observer. When
designing promotional water bottles its size, shape, grip also have to
be taken into consideration. The bottles must be easy to hold and
accommodate if used for jogging, trekking, cycling etc. If a promotional
wa

Advertising campaigns that feature promotional items are among the most effective, but you may be wondering what types of promotional items are the most popular. According to the sales figures reported to the Promotional Products Association International (PPAI), these are the top five categories of promotional products and the market share that each of them holds.
Promotional Apparel
With 22.5% of industry sales, promotional apparel is the leader in categories of promotional items by a runaway 10%. These figures include promotional caps, t-shirts, polo shirts, jackets, sweatshirts - anything that is worn.
What makes wearables so popular? For one thing, they appeal to both customers and employees, and are bought for a wide range of reasons. They can be part of a motivational strategy or bought as incentives for staff. In many cases, they are bought for wear as uniforms or to be worn by employees for special events. T-shirts and caps are among the most popular giv

If you have an in on the market, you can be incredibly successful importing Chinese products into North America or around the world; however, China is hard! Language, different business practices, and the sheer volume of manufacturers means you need to go into China with a plan if you want to have a leg up on the massive competition, and to actually take advantage of the low prices on goods. We will focus on electronics and mobile accessories in this article; one of the biggest current exports for small businesses.
Steps
1 Choose the right product(s). This can't be emphasized enough. The general rule is if you don't know a good deal about an industry outside of China you will never be able to make sense of it, or make good business decisions when jumping into China to find suppliers. Don't go into China just looking to take advantage of some mythical pot of export gold. Go because you know what product you wan

Promotional products are given away primarily to create and
sustain interest in a company's products and services. They can be the
products itself or, and this happens more frequently than usual,
specially made products that are imprinted with the company's name and
manufactured exclusively to serve as giveaways.
Since promotional
products are usually purchased wholesale, even the smallest mistake can
land you with thousands of useless giveaways. Thus, before pushing
through with the production of your promotional products, make sure
first that you've considered all the important factors that can affect
it.
Tip #1 KNOW WHAT CUSTOMERS ARE LOOKING FOR FROM YOUR WHOLESALE PROMOTIONAL PRODUCTS
According to a survey made by the PPA, customers deem the following factors significant when receiving promotional products:
Usefulness (98.3%) - Your promotional product must be useful, not just to anyone, but most especially to your targe

Promotional items and corporate gifts are frequently used by many
businesses around the world, including Africa, for advertising and
marketing. Items that are both attractive and useful are typically
purchased in bulk from a wholesaler. The name and logo of the company or
corporation can then be easily imprinted onto the chosen items.
The
benefits of using such items to promote your business are certainly
numerous. Not only do such items make your business more visible but
they can also help to encourage customer loyalty. If your company
happens to be recruiting new employees, they can also assist in this
regard as well. In addition to acting as marketing tools, many
businesses also choose to give out promotional products to their
employees as a way of strengthening those relationships as well. To get
the most benefits out of corporate gifts and promotional items, it is
important to be familiar with the types of items that are available and
t