What To Expect at This Year’s Biggest Marketing Event in Egypt

With presentations by Twitter, Google, Facebook, Yahoo!, Shazam and Coca-Cola, the Marketing Kingdom Cairo, is without doubt, this year’s most anticipated marketing event in Egypt.

MKCairo is taking place from 25-26 October at the InterContinental CityStars Hotel in Cairo. Egypt’s first ever international marketing conference will cover the most important trends in the global marketing world with special focus on mobile marketing, social media marketing, personalized marketing and content marketing.

The event kicks-off with a presentation by Parry Singh, Managing Director at Twitter on the power of #Now and the latest trends in Twitter marketing. During the two days marketing extravaganza marketers from Egypt and the entire region will also be able to hear presentations on the opportunities of mobile marketing by Amira Rashad, Head of Brand Advertising at Facebook, winning the mobile consumer by Rayan Karaky from Google, engaging with consumer by Anja Jakubowski from Coca-Cola, content marketing best practices by Hussein Freijeh from Yahoo! and crafting brands in a connected world by Asad Ur Rehman from Unilever.

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The Marketing Kingdom Cairo will also include a half day interactive workshop on Developing Your Brand Purpose on Facebook with Scott Hicks, Former Client Partner at Facebook.

With annual shows in 11 different countries, including Morocco, Jordan, Qatar and Croatia, the Marketing Kingdom is considered to be the world’s fastest growing marketing show. The event is organized by P World with DMS as the Platinum Sponsor.

The organizers have just announced that registration for the event will be closing on Sunday, 18th October 2015 so if you still don’t have your ticket, you can get it on the event’s official website.