Great
animations are ideal for conveying concepts in beautiful simplicity
or creating stunning lifelike visuals. A 30 second animation will
transform pages of dull, lifeless text into must see content.
Fishfinger videos are visually vibrant, flirtatiously funny,
quintessentially quirky, extraordinarily effective (and sometimes
we don’t even use alliteration...).

All of our
animations portray clarity, personality, character and humour
(where humour is appropriate!) into your brand.

Reading
Text is Boring

Reading text is time consuming and often boring. It is vital
to grab your potential clients’ attention quickly (and
painlessly!). Fishfinger’s animators are masters at sucking-in the
customer’s attention (often very limited!) and ensuring that by the
end of the presentation they fully understand what’s on offer.
However dry and/or complicated your product or message is, we’re
here to make sure that the potential client will telephone you to
get to know you better.

Why
Use Animation?

Fishfinger clients use 2D animation for a host of different
reasons. Sometimes it proves far more cost effective than making a
full blown film video. However, we advocate that, cost saving
aside, great animation can prove equally or even more effect and
inspiring than film video.

Why
Fishfinger Animations?

Learn the psychology! Nothing is more vital than friendly
imagery. Please believe us that it ain’t as simple as bad animation
makes it seem. We think long and hard as to the type of character
we’re going to create to portray your company in a great light. We
want... we demand, that the potential client engages with our
imagery and not only understands it but ‘gets into’ our characters.
There’s nothing our Fishfinger animators can't bring to life
however boring you believe your product to be!

But
it Ain’t All About The Animation!

As important as the animation is, we assure you that it runs
a very poor second to the quality of your script. However great the
animation, if the script is poor then, put very simply, it simply
won't do what it’s meant to do, that’s CONVERT!

We at Fishfinger don't get particularly excited at the
prospect of winning awards for our animations. Awards are normally
given for illustrative creativity. All that interests us is whether
the animation we have created is selling your product... That’s the
litmus test!

Unlike the majority of creative agencies, Fishfinger’s
Directors have first hand knowledge of running very successful
commercial enterprises and we specialise in taking a very
entrepreneurial approach with all projects. We understand business.
If we don't have the confidence in the script that you wish to use,
we will tell you so in very few words and will help you change it
to a sales pitch that will work!