Best Buy taps into Amazon’s Alexa with new skill to help shoppers

A new Alexa skill will let shoppers use the digital voice assistant to find and grab deals from Best Buy in an unprecedented partnership with Amazon. Traditionally, the two companies are deemed competitors and their newest friendship seems mutual with benefits to both sides.

In a press release, Best Buy said that the new skill is just a hint of great plans that the company has for tapping into voice shopping.

Amazon’s CEO Jeff Bezos on the other hand send out a tweet about the new Alexa skill ;

The new Alexa skill showcases a customized list of suggestions retrieved from Best Buy’s catalog of TVs and laptops. The partnership between the two companies has been ongoing as shown in the summer when Best Buy gave prominence to smart speakers with dedicated spaces across more than 700 stores. The company, which also has an association with Google gave space to both Google Home speakers and Amazon Echos.

The Google Home speaker has similar capabilities to help users find more information about products, listen to sales pitches and also use the voice assistant to find a store in the neighborhood.

The company, which has an office in Amazon’s hometown of Seattle, has committed on providing shoppers with diverse choices through voice commands, online and in-store. The company is also increasing the number of locations with same-day delivery while unveiling plans for free shipping on all items for the holiday season.

As other retailers shut down stores that are increasingly becoming unprofitable in the face of a bustling e-commerce environment, Best Buy has continued to grow at an amazing pace. The company reported record sales on its online platform for last quarter, recording $1.1 billion in U.S. online revenue – a 31 percent jump over the same period last year. This combination of in-store and online shopping has given Best Buy’s customers the shopping experience that is in harmony with expectations and this has turned out well for the retailer.

Best Buy taps into Amazon’s Alexa with new skill to help shoppers was last modified: November 6th, 2017 by admin