Monday, February 22, 2010

Stockholm Syndrome

First off, big ups to Room 907 for the assist on the extremely preppy and extremely enigmatic brand Morris. All I can tell you from some quick research is that the brand is based in Stockholm and was founded in 1949 (don't rule out the possibility that someone just bought the heritage and rebranded ala A&F). The clothes, themselves, are on a serious Rugby kick aka prep aimed at the young and affluent - the brand calls itself "modern preppy". If you're into it start saving up your kronor.