17 NOVEMBER 2015 | GREEN SUN, MAKATI CITY,PHILIPPINES

Thank you for your interest in joining the APEC SME Summit 2015!
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Registration Deadline is on 30 October 2015.

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APEC SME SUMMIT 2015REGISTRATION

FULL CONFERENCE REGISTRATION
Let’s get you registered for the APEC SME Summit 2015!

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following:

Main Plenary Hall at The Eye, Level 4

Exhibition Area at the SOMA, Level 1

Featured Exhibitors’ Talks at Function Rooms, Level 4

No registration fees required.
Note: Seats are limited. We cannot accommodate accompanying guests of
registered participants on the day of the Summit. Invited guests are advised
to register before 30th of October 2015.

MARIA REESA

SCOTT ANTHONYManaging PartnerInnosight

SCOTT ANTHONYManaging Partner Innosight

Scott D. Anthony is the Managing Partner of Innosight, a consulting and investment company that focuses on strategic transformation, disruptive change, and business model innovation. Based in Innosight’s Singapore office since 2010, he also leads its Asian consulting operations and its venture-capital investment activities.

He is the co-author most recently of the Harvard Business Review article "Build an Innovation Engine in 90 Days" as well as author of the book The First Mile: A Launch Manual for Getting Great Ideas Into the Market (Harvard Business Review Press, May 2014). He has authored or co-authored five previous books, including Seeing What’s Next (with Harvard’s Clayton Christensen) and The Little Black Book of Innovation.

He is on the Board of Directors of MediaCorp, a diversified media company based in Singapore, and chairs the investment committee for IDEAS Ventures. Scott received a BA in economics, summa cum laude, from Dartmouth College and an MBA with high distinction from Harvard Business School, where he was a Baker Scholar. He has a regular column at Harvard Business Online (www.hbr.org) and his Twitter feed is @ScottDAnthony.

Session 10 (1430H-1440H)
"Innovation and the Future"

Session 15 (1620 – 1630)
"How To Innovate: Best Case Studies"

KAREN REDDINGTONPresidentFedEx Express Asia Pacific

KAREN REDDINGTONPresident FedEx Express Asia Pacific

Karen Reddington is President of Asia Pacific Division of FedEx Express, the world’s largest express transportation company. In this role, which Dr. Reddington took up in January 2015, she heads up Asia Pacific from its headquarters in Hong Kong. The Asia Pacific Division comprises three regions: North Pacific, based in Tokyo; China, based in Shanghai; and South Pacific, based in Singapore.

Dr. Reddington is responsible for leading the FedEx business across the region, including overall planning and implementation of corporate strategies and operations across 30 countries and territories with more than 18,000 employees.

Dr. Reddington began her career with FedEx Express in 1997 as an Operations Research Advisor in Hong Kong. In 2002, she was promoted to the position of Managing Director, Network Planning. She served as Managing Director of Planning and Engineering in 2007, where she led the successful rollout of the FedEx operations optimization initiative as well as quality and service initiatives across the region.

Dr. Reddington is currently a member of the Executive Committee of Junior Achievement Hong Kong. Dr. Reddington holds a Ph.D. in operations research from The London School of Economics and Political Science, University of London.

Session 15 (16000H-1620H)
"How We Work: Innovating Ways to Connect"

JONATHAN SWANSONCo-Founder and PresidentThumbtack

JONATHAN SWANSONCo-Founder and President Thumbtack

Jonathan Swanson is Co-Founder of Thumbtack, Inc. and serves as its President. Mr. Swanson served as Director of Operations at Thumbtack, Inc. Jonathan built and manages Thumbtack’s global team of 500+ based in San Francisco, Salt Lake City, and the Philippines.

Mr. Swanson served as a Policy Analyst at the White House for two years. He studied Ethics, Politics, and Economics at Yale University.

Thumbtack is an online marketplace for local services. It matches service providers and consumers through an online directory.

Session 7: (1130H-1150H)
"Connecting People in the Global Marketplace"

DIOSDADO BANATAOManaging PartnerTallwood Ventures

DIOSDADO BANATAO Managing Partner Tallwood Ventures

Dado Banatao is the managing partner of Tallwood Venture Capital. With this past experiences as an entrepreneur, Dado provides Tallwood with a unique perspective in technology investments. Tallwood invests in unique and hard-to-do semiconductor technology solutions for computing, communication, and consumer platforms.

Prior to forming Tallwood, Dado was a venture partner at the Mayfield Fund. He co-founded three technology start-ups: S3 (SBLU), Chips & Technologies (INTC) and Mostron. He also held positions in engineering and general management at National Semiconductor, Seeq Technologies, Intersil and Commodore Int’l.

Dado pioneers the PC chip set and graphics acceleration architecture that continue to be two of the foundation technologies in every PC today. As an engineer, he is credited with developing several key semiconductor technologies and is regarded as a Silicon Valley visionary.Dado holds B.S.E.E. cum laude, from the Mapua Institute of Technology in the Philippines and an M.S. in Electrical Engineering from Stanford University.

Panel Session 5 (1050H-1110H)
"Inspiring Story of Innovation and Creation"

WENDY KOPPCo-founder and CEOTeach For All

WENDY KOPPCo-Founder and CEO Teach For All

Wendy Kopp is CEO and Co-founder of Teach For All, a global network of independent organizations that are cultivating their nations’ promising future leaders to ensure their most marginalized children have the chance to fulfil their true potential. Wendy founded Teach For America in 1989 to marshal the energy of her generation against educational inequity in the United States.

Wendy led the development of Teach For All to be responsive to the initiative of inspiring social entrepreneurs around the world who were determined to adapt this approach in their own countries. Now in its eighth year, the Teach For
All network is comprised of partner organizations in more than 35 countries around the world.

Wendy is the author of A Chance to Make History: What Works and What Doesn’t in Providing an Excellent Education for All (2011) and One Day, All Children: The Unlikely Triumph of Teach For America and What I Learned Along the Way (2000).

Wendy holds a bachelor’s degree from Princeton University, where she participated in the undergraduate program of the Woodrow Wilson School of Public and International Affairs.

SHEILA MARCELOFounder, Chairwoman and CEO of CARE.COM

Inspired by challenges finding care for her children and ailing parents, Sheila founded Care.com in 2006. Today, the public company is the world’s largest online care destination with 15.2 million members in 16 countries.

Sheila frequentlyspeaksabout women, technology and leadership, and has presented alongside President Obama (White House Summit on Working Families) and with global leaders at Davos.

For her advocacy and work on behalf of families and women, Sheila has been named a "Top 10 Women Entrepreneur" by Fortune, received the HBS Alumni Achievement Award, was bestowedthe Filipino Heritage Award from President Aquino, and received an honorary Doctorate of Humane Letters from Mount Holyoke.

Sheila previously was at Upromise.com, TheLadders.com, and was an EIR at Matrix Partners. She graduated from Mount Holyokeand received her JD/MBA from Harvard.

Session 4: (1030H-1050H)
"Building a Caring and Sharing Economy"

ANGELO UMALIFounder and CEOSimple Wearables

ANGELO UMALIFounder and CEO of Simple Wearables

Angelo Umali is a technical and business strategist with a decade of broad international experience in marketing, business development and product management for both hardware and software products. He founded Simple Wearables, a healthcare tech startup based in Hong Kong focusing on wearable technology that provides peace of mind. Prior to that, he worked at Agilent Technologies based in Silicon Valley for 5 years, before moving to Hong Kong as the APAC Marketing Manager for Agilent Technologies. Angelo has a Masters in Electrical Engineering from Stanford University and BSEE from UCLA.

DEXTER LIGOT-GORDONCo-Founder and COO of Kalibrr, Inc.

Dexter Ligot-Gordon is the Co-founder and Chief Operating Officer of Kalibrr. Working together with another co-founder, Paul Rivera, he helped grow Kalibrr to have more than 30 people handling front- and back-end, content, sales, and marketing. Kalibrr is the Philippines’ hottest tech startup, which delivers a faster, smarter, and more sophisticated way of job matching. Kalibrr is the first ever Filipino startup to join in the elite roster of venture capital-funded companies.

MELISSA GUZYFounder and Managing Director of Arbor Ventures

Melissa Guzy, a founder and the Managing Partner of Arbor Ventures, has more than 25 years of experience as an entrepreneur and as a venture investor. Prior to founding of Arbor, Melissa was the Managing Director, member of the Investment Committee and head of VantagePoint Asia. During her tenure at VantagePoint, she invested in early stage technology companies in both Asia and in Silicon Valley. Prior investments include Finisar, NuCore (acquired by Mediatek), Pure Digital (acquired by Cisco), Oxford Semiconductor (acquired by PLX Technology), iWatt (acquired by Dialogics). Current Board positions include Demyst.data and ExCo.

Arbor Ventures is focused on investing in FinTech, Big Data and Digital Commerce. Arbor has offices in Hong Kong, Shanghai, Tokyo and Jakarta. Arbor invests in companies that have a regional or global reach.

Melissa is a guest lecturer on Venture Capital at the University of Florida, HKUST, Chinese University of Hong Kong and Hong Kong University. In 2010, Melissa published an academic paper titled "Venture Capital Returns and Public Market Performance”. Melissa serves on the HKVCA Venture Committee.

ALOK SHETTYArchitect and Principal of Bhumiputra Architecture

Alok Shetty is Principal of Bhumiputra Architecture, an internationally acclaimed architecture and design firm based in Bangalore City. Operating across many scales, Shetty's firm consistently works towards new built environments that improve the quality of life in emerging economies. Alok started his practice at the age of 19 by completing a multispecialty hospital while still in architecture school. He later pursued his Masters’ degree in Advanced Architectural Design from Columbia University in New York where he was the youngest recipient of the Lucille Smyser Lowenfish Memorial Award for Design Excellence.

Notably, the work of Bhumiputra and Alok has been exhibited and published extensively by several international publications. Alok has been featured on the "30 under 30" young achievers list by Forbes Magazine, one of “India’s Future Leaders” by National Geographic Magazine, one of six “International Next Generation Leaders” by Time Magazine, one of ten “International Young Architects Changing Skylines Around the World” by Complex Magazine, one of twenty “Young Achievers to Watch in 2015” by Elle Magazine and was recently the awarded the “Top 50 Young Architects” award by Architect & Interiors Magazine.

JOSETTE SHEERANPresident and CEOAsia Society

Josette Sheeran has been President and CEO of the Asia Society since May 2013. Previously Sheeran was Vice Chairman of the World Economic Forum. Sheeran assumed that position on the conclusion of her term at the World Food Programme. She was the eleventh Executive Director of the United Nations World Food Programme (WFP), appointed by United Nations Secretary-General Kofi Annan and Food and Agriculture Organization Director-General Jacques Diouf in November 2006. Prior to this post, she served as the United States Under Secretary for Economic, Business, and Agricultural Affairs in the State Department.

Sheeran believes that hunger and poverty must and can be solved through both immediate actions and long-term policies. At the Millennium Development Goal Summit in 2010, she outlined 10 ways the world can end hunger. They include providing school meals, connecting small farmers to markets, empowering women and building the resiliency of vulnerable communities.

DAVID PLOUFFESenior Vice President of Policy and StrategyUber

David Plouffe is an American political strategist best known as the campaign manager for Barack Obama's 2008 presidential campaign. A long-time Democratic Party campaign consultant, he was a partner at the party-aligned campaign consulting firm AKPD Message and Media, which he joined in 2000. Plouffe was an outside senior advisor to Obama since the president's first day in office and was then appointed as a Senior Advisor to the President (inside the White House) in 2011 following the resignation of David Axelrod, who went on to start Obama's re-election campaign.

In September 2014, he became the Senior Vice President of Policy and Strategy for transportation network company startup Uber. In May 2015, he left that role to become a full-time strategic adviser for the company.

Session 2 (0950H-1010H)
“Uber’s Response to New Consumer Demands”

NIX NOLLEDOPresident and CEOXurpas Inc.

NIX NOLLEDOPresident and CEOXurpas Inc.

Nico Jose Nolledo is the President and Chairman of the Board of Xurpas, a technology company that creates digital products for the Mobile Consumer. He is also the Chairman of Fluxion, a subsidiary of Xurpas. He is also the founding director and former President of the Internet and Mobile Marketing Association of the Philippines (IMMAP), founding director of Digital Commerce Association of the Philippines (DCOM), and member of the Philippine Chapter of Entrepreneur's Organization (EO).

Considered as a pioneer in the Philippine Information and Communications Technology (ICT) industry, Nolledo first started in the consumer technology sector. It was said that he had the managerial skills but lacked the technical knowhow. However, he knew guys who knew the techie stuff. Together with his brother, Nix created the first local stand-alone online message board, Pinoy Exchange.com in 1999. It is an online store where Filipinos can engage in conversations under the sun.

Nolledo, Garcia, and Racaza left the iAyala group in 2001 to form Xurpas. Garcia, a BS Applied Physics graduate from University of the Philippines, Diliman and a software developer at iAyala; and Racaza, a BS Computer Science major in IT graduate from De La Salle University, would provide the technical knowhow.

About Xurpas

Xurpas, a mobile content provider created in 2001, develops, maintains and hosts services for GSM networks. It is connected to 70 telcom operators in 37 countries and sells virtual content to 750 million subscribers around the world.

It is said to be the current leading casual games company in the Philippines. Its games are played by over two million players per month. It also aims to build the largest sticker store in the country. It also has a complete portfolio of mobile content which includes social, music, messaging, and information. It has over 200 products for every mobile consumer's need and budget.

Panel Session 8 (1330H-1400H)
“Building a Network of Relationships”

BILL BARHYDTFounder and CEOABRA

BILL BARHYDTFounder and CEOABRA

William (Bill) Barhydt (born in New York City) is a serial entrepreneur and the Founder and CEO of ABRA, a mobile banking company focused on using mobile technology to bank the senders and recipients of domestic and cross border money transfers.

After working for the CIA, NASA and Goldman Sachs, Barhydt decided to join Netscape working on telecom and Internet banking deals, mostly in Europe. After the AOL acquisition of Netscape Barhydt founded WebSentric. The technology for WebSentric exists today in SAP's online portal service.

Barhydt was CEO of KnowNow, VP Market Development for Plaxo and has been a Director or adviser to numerous start-ups including Meeting Maker, Ignite Racing, Particle Code, Sennari, Plaxo, Kopo Kopo and others. Barhydt co-founded m-Via in 2008.

SCHEDULE

TIME

SESSIONS

08:00 - 8:30 AM

Registration

Guests are requested to be seated at The Eye or the Viewing Room by 8:30 AM. Free-flowing coffee is available.

OPENING SESSION

09:05 - 9:13 AM

Welcome Remarks and Introduction of the Guest Speaker

Doris Magsaysay Ho, ABAC 2015 Chair

09:13 - 09:30 AM

Followed by Keynote Address

His Excellency BENIGNO S. AQUINO III, President of the Republic of the Philippines

'Innovation and Iclusiveness: The Path to a Better Future'

MORNING SESSION: INSPIRING STORIES

SESSION 109:30 - 09:50 AM

‘The Megatrends that are Driving New Consumer Demands’

Josette Sheeran,President,Asia Society

As president and CEO of Asia Society, Josette Sheeran is focused on advancing the organization’s work throughout the US and Asia, in arts and culture, policy and business, and education.

SESSION 209:50 - 10:10 AM

‘Uber’s Response to New Consumer Demands’

David Plouffe, Chief Advisor and Member, Board of Directors, Uber

In 2014, David Plouffe left his job as senior adviser to President Obama to join Uber, applying his gifts for strategic and innovative thinking to become senior vice-president of policy and strategy. Today he sits as Chief Adviser of the disruptive ride-sharing company, and sits on its board of directors.

SESSION 310:10 - 10:30 AM

'Building a Caring and Sharing Economy'

Sheila Marcelo, Founder and CEO, Care.com

Sheila Marcelo was determined to create a purpose-driven business powered by technology. Today, Care.com has more than 15.2 million members in 16 countries, connecting families and caregivers in a convenient and reliable way.

SEESION 410:30 - 10:50 AM

'AirAsia's Response to New Consumer Demands

Tony Fernandes, CEO, AirAsia / Founder, Tuner Air (Invited)

Sheila Marcelo was determined to create a purpose-driven business powered by technology. Today, Care.com has more than 15.2 million members in 16 countries, connecting families and caregivers in a convenient and reliable way.

10:50 - 11:00 AM

ZUMBA BREAK

SESSION 511:00 - 11:20 AM

'Inspiring Story of Innovation and Creation'

Diosdado Banatao, Managing Partner, Tallwood Venture Capital

A tech visionary, Dado Banatao’s inventions are part of almost every personal computer in the world. He is currently managing partner of Tallwood Venture Capital, a firm that is focused on semiconductor technology solutions for computing, communication and consumer platforms.

SESSION 611:20 - 11:40 AM

'Innovative, Inclusive Education for All'

Bunker Roy, Founder Barefoot College

How much more disruptive can you make education? When Sanjit (Bunker) Roy, the social activist and educator, founded Barefoot College in 1972, his intention was to establish “a place of learning and unlearning, where the teacher is the learner and the learner is the teacher.”

SESSION 711:40 AM - 12:00 NN

'Connecting People in the Global Marketplace'

Jonathan Swanson, Co-founder and President, Thumbtack

Jonathan Swanson is where technology, politics, economics, philosophy and the future intersect. The co-founder and president of Thumbtack, Inc., Swanson built and currently manages the company’s global team of 500-plus based in San Francisco, Salt Lake City, and the Philippines.

12:15 - 1:15 PM

NETWORKING LUNCH AT THE EYE, AXON, SOMA

1:15 - 1:30 PM

ZUMBA BREAK

AFTERNOON SESSION: INNOVATION INSIGHTS AND EXPERIENCES

SESSION 81:30 - 2:00 PM

'Building a Network of Relationships'

Jonathan Swanson is where technology, politics, economics, philosophy and the future intersect. The co-founder and president of Thumbtack, Inc., Swanson built and currently manages the company’s global team of 500-plus based in San Francisco, Salt Lake City, and the Philippines.

Nix Nolledo, founder and CEO of Xurpas, is considered a pioneer in the Philippine IT industry. Starting out in the consumer technology sector, he eventually went on to establish the first local standalone online message board, PinoyExchange.com in 1999, a platform that allowed Filipinos to engage in a variety of online conversations with each other.

SESSION 92:00 - 2:30 PM

‘How Innovation Shapes Business Visions’

Dexter Ligot-Gordon describes himself as a problem-solver, with a background in product development, program and policy design, specifically in workforce development and public systems. He employs these strengths to the company he started, Kalibrr, an online recruiting platform.

Simple Wearables is about wearable tech with an emphasis on life-assisting and life-saving devices for the elderly. Hong Kong-based entrepreneur Angelo Umali, who, together with his co-founder, Edwin Li, conceived, designed and built the system that runs the devices.

WHAT DOES THE FUTURE LOOK LIKE? INNOVATION AND THE FUTURES

SESSION 102:30 - 2:40 PM

‘Innovation and the Future’

Scott Anthony, Managing Partner, Innosight

Scott Anthony, the co-founder and Managing Partner of Innosight, a consulting and investment company focusing on strategic transformation, disruptive change and business model innovation, chose to forego the usual post-Harvard MBA route to pursue his own “disruptive PhD.”

SESSION 112:40 - 3:00 PM

SME and Innovation

Barbara Navarro, Director of Operations and Strategy, public policy and Government Relation for Asia Pacific, Middle East and Africa, Google (Invited)

SESSION 123:00 - 3:20 PM

'Innovative building solutions for tomorrow's homes'

Alok Shetty, Architect and Principal, Bhumiputra Architecture

Named one of the “30 under 30” young achievers by Forbes Magazine, in addition to a host of honors, Alok Shetty’s practice focuses on marrying smart design with a commitment to sustainability.

3:20 - 3:30 PM

ZUMBA BREAK

SESSION 1303:30 - 03:50 PM

'Financial Inclusion via the Digital Sharing Economy'

Bill Barhydt, Founder and CEO of ABRA

Bill Barhydt, a start-up investor and technology entrepreneur, is the founder and CEO of ABRA, a new type of digital cash money transfer app. It’s the world’s first digital cash, US dollar-based mobile wallet.

SESSION 1403:50 - 04:10 PM

'Cultivating Future Leaders Through Innovation'

Wendy Kopp, Co-Founder and CEO, Teach for All

In establishing Teach for America, Wendy Kopp believed the education sector was ripe for innovation. Not just in the way students were taught, but in the way teachers were trained and certified to teach. Today, Teach for America, and its international 35-country network Teach for All, continue make change through education in low-income communities around the globe.

SESSION 1504:10 - 04:30 PM

‘How We Work: Innovating Ways to Connect’

Karen Reddington, President, FedEx Asia Pacific

Karen Reddington is President of Asia Pacific Division of FedEx Express.In this role, she heads up Asia Pacific Division from its headquarters in Hong Kong, leading the North Pacific, China, and the South Pacific operations.

SESSION 1604:30 - 4:40 PM

‘How To Innovate: Best Case Studies’

Scott Anthony, Managing Partner, Innosight

At Innosight, Scott Anthony addresses the growing need for companies to anticipate disruption better in their industries and create transformative strategies for renewal.