Friday, July 29, 2005

"Kraft Inc. is sponsoring the upcoming Gay Games in Chicago. I want to show you what Kraft proudly supports. But before I do that, you need to read what Marc Firestone, Executive Vice President, General Counsel and Corporate Secretary of Kraft Foods Inc., said in refusing to cancel their sponsorship.

"Diversity is more than a word many people like to say. At Kraft we truly respect all kinds of differences. And diversity is not a selective concept . By definition, it's nothing if not inclusive. We respect diversity of ethnicity, gender, experience, background, personal style and yes, sexual orientation and gender identity. Recognizing, respecting and valuing these differences helps us be a more successful business and a workplace where all employees can realize their full potential."

The Gay Games can't get a much stronger commitment than that given by Kraft.

Kraft also owns Maxwell House, Post, Oscar Mayer and Nabisco brands, which account for almost 75% of the company's revenues.

The attached photos were taken at the last Gay Games. This is the type activity Mr. Firestone says Kraft recognizes, respects and values. (Warning: These photos are very offensive.) Click here to see the Gay Games photos.