Punchy petals in violet, aqua, golden yellow and, of course, shades of pink, twirl against a navy background. The interplay of whimsical blooms and cheerful pink ribbons provides movement and symbolizes hope for the future. Inside, a cane pattern of pink and green shows support for the cause.

Want more on Ribbons? See the trends that inspired this, and all of our new colors, by following us on Pinterest.

Shop Ribbons when it arrives online and in stores Thursday, September 20!

What ?! That’s awesome !! How do you know when the previews are, and where ?!?! And how ?! Please, I must know !! Us Vera addicts need to help each other out !! (ha-ha) Thanks for any info you can provide me with.

I so agree! But not only that but the quality of there products are going down! I have been with Vera for 6+ years and I compare my bags for then to now IT HORRIBLE! The bags these days are thinner and not as soft they are not stiched in the inside same with pockets! But The prices are going up and quality down! They also redo bags and take away the best part of the bag to begain with. I have not been happy lately!!!

Lynne, I wholeheartedly agree with you! It would be wonderful for Vera Bradley to support all women’s cancers. As an ovarian cancer warrior myself, it’s often hard to find a little teal out there, even during September which is ovarian and gynecologic cancer awareness month.

I like the idea/basics of the Portobello Road print – but was hoping for a smaller print in that color scheme. I would love a bag that has black, shades of brown, as well as purple. But, I think the print is too big. I do like this Ribbons print as well and can’t wait to see some of the different style of bags they are going to put it on!

Totally did not like the fall 2012 colors!
Nothing for me – until now! I LOVE RIBBONS!
Big plus that it has so many colors!
I want want want RIBBONS! Yay for me at Christmas,
Not so much for my Santa’s wallet! 🙂

That’s so true. Ovarian cancer is considered one of the silent killers. The amount of research and funding towards it is minimal and the remission rate is lower than breast cancer because of the lack of support and awareness.

I just had my ovaries removed because of tumors. I would love to see a pattern in teal to support ovarian cancer. This is a very silent cancer, not often found in time because the symptoms are not severe.

I am in love with this pattern and such a great cause tied to it! The new fall colors were ok but definitely not my faves. Portobello Road is the only one I like. I can’t wait until this one rolls out. I have birthday money to spend and I am getting something in this pattern for sure!

I loved the Canyon and the Provencal. I love the Ribbons pattern, especially since it is on a navy background and has pretty colors with it. Being a vera addict I can not wait for this pattern maybe a great Christmas present from my hubby. Vera bags are always so colorful and make my day so fun knowing I am carry a bag so colorful as these are 🙂

I like the fall pattern Canyon. I also like the new Ribbons for Breast Cancer. As a 4 year survivor I always buy something in the print for Breast Cancer. Can’t wait for it to be in stores and on-line.

Love the fall colors!!!! But now I really like this pattern for Breast cancer. But I do agree that VB should do a color for ovarian cancer. There is not much out there and detection is usually too late. Need more research for this.

This one reminds me of the one of the older breast cancer patterns. I think it was called Hope something. It was on a black background, but it was very similar. I do like this one better than any of the Fall patterns that were just released. I had Breast Cancer , but I do believe they should release one for ovarian cancer.

I agree that one is need for ovarian cancer. One of the teachers in my school building lost her fight due to ovarian cancer last September. Come on Vera Bradley, show support for this worthwhile cause.

P.S. I agree that the fall colors are yuck! Will be buying something in this new color to support my sis who was diagnosed with breast cancer.

Love the Ribbons pattern. This is similar to my favorite Breast Cancer pattern that I received as a birthday gift more than ten years ago. I don’t recall the name, but it was black with pink flowers and ribbons and I wore it for many years and it still is my favorite of the many VB patterns I am blessed to own. Thanks VB.

Love! Love! Love it! I’ll be getting this. I’m so thankful I didn’t buy any of the fall colors that I didn’t care for. The wait has paid off. Thanks Vera Bradley for bringing this color out in time for Breast Cancer Awareness month.

I love this new pattern….Can’t wait to get it….I love that Vera Bradley supports breast cancer research…..It means alot to me because I was diagnosed with breast cancer in April, had surgery and radiation…..

Ribbons is really cute! It reminds me of Floral Nightingale; it has a similar color scheme and pattern. I like the pinks and flowers in this pattern, but honestly VB has done overkill and is making new their patterns too frequently. VB slow down with the new patterns! The older patterns are being discontinued too quickly! It was just last month when the second set of fall patterns were being introduced, and although I like Ribbons, it would be better if VB made new patterns less frequently and kept older patterns around longer. But Ribbons is very pretty, I was very disappointed with many of the fall patterns (Indigo Pop, Paisley Meets Plaid, Vava Bloom & Portobello Road, Canyon, Provencal ) which was surprising because I am usually so excited for VB’s new patterns, but these were too bright and busy and the second set were the other extreme- too drab and washed out. I’m so happy to see such as sweet and pretty pattern again! And the best part is that it benefits breast cancer! Great job VB!

Finally a navy! Definitely better than the fall colors, but there’s that lime/chartreuse green again in the pattern that to me cheapens the look and makes it look more juvenile. How about something a little more sophisticated next time?

I like this a lot. I would buy it Bc it subtly supports breast cancer. By the way LOVE Canyon (not crazy about other Fall patterns) but I only buy at outlet/sale colors. Hoping by this time next year Canyon and Ribbons are discounted 🙂

Actually loved the Vava Bloom and get lots of compliments everywhere. I hated the fall and skipped buying. I must agree the new colors do come out too frequent but I think this new Ribbons will be a purchase. Over time, I have purchased probably 30 or more bags and sometimes feel that my voice doesn’t count. I am guessing soon our dollars will if we refuse to buy the multitude of stuff they are putting out.

Ribbons is perfect for the cause. I love the pink and navy blue together. To me this is a true Vera pattern. I know everyone is hating the new fall patters but I won’t lie I love them! I hated the July patterns, to me they looked better in the picture then in person. Can’t wait to buy ribbons!

P.S Whose ever idea for a ovarian cancer pattern should be proud. What a good idea!

I also agree with the awful fall pattern comments. But I DO love the Ribbons pattern. I already own 3 of the older Breast Cancer patterns and it looks like I will be purchasing my 4th when it becomes available. And I would love to see an ovarian cancer pattern too. Wonderful idea.

If you type in Vera Bradley backgrounds in your search engine the first result will be Downloads Archives. Click on it and it’ll take you to the Vera Bradley website and they’ll have backgrounds as recent as Winter 2012 to Spring 2009!