In order to demonstrate the simplicity of using “Email Campaigner” we’ve created a DEMO login which any viewer can use and “kick the tires”. We’ve restricted the DEMO account to a certain extent to prevent malicious tampering, but it is functional enough such that anyone can login, add their own email address into the system, and receive a series of emails that simulate a typical “Drip Marketing” series (an automated series of emails, such as a chronological series of lessons or a series of sales pitches).

To get started, we highly recommend you download the very simple User’s Guide by clicking here. The chapters are laid out according to “Email Campaigner’s” 2 top menus, so it’s very easy to find a how-to on any part of the system which interests you. Below you’ll find a step-by-step tour which will show you how simple and yet powerful this tool can be for your company.

Step 1: Login to our DEMO by clicking here - Login with user name “demo” (all lower-case and without the quotes) and password “demo” (again, all lower-case and without the quotes)

Step 2: When looking through the menus, remember that it’s all based on “lists” - Many automated email marketing programs can be very complicated to use, but we’ve kept things simple so that ANYONE can use “Email Campaigner”. In essence, once you add a “contact” (via a form on your site or by typing one in yourself, and you only need “first name” and “email address” at a minimum) you then add your contact to a “Contact List”. Emails sent out by the system are sent to “Contact Lists”.

Step 3: Note the difference between “Campaigns” and “Autoresponders” - In essence, a “Campaign” is a one-time email which is sent to one or more “Contact Lists” (a “Contact List” is simply a collection of “Contacts”, and at a minimum a “Contact” is a record of someone’s first name and their email address). Campaigns are typically used when you have a newsletter that you’ve just finished creating, and you’re ready to fire it off to the folks who subscribed to your newsletter. “Autoresponders” are a series of automated emails that can get sent out when a contact is added to a contact list. For example, if someone subscribes to your newsletter, you might set up an automated “Autoresponder” series that immediately sends them a “Welcome” email, then sends the another email in 2 days, then another in 5 days, then another in 2 weeks, etc.

Step 4: Take a look at the demo “Autoresponders” created for the contact list named “Demo Contact List 1″ - When logged in as user “demo” (pw: demo) click “Autoresponders > View Autoresponders”. Autoresponders are always associated with a “Contact List”, so highlight the Contact List named “Demo Contact List 1″ and then click “Next”. You’ll see that this contact list has 3 Autoresponders associated with it. Anytime someone is added to that contact list, they automatically get an email immediately upon being added, then a 2nd email in 2 hours, and finally a 3rd email in 4 hours. You can have as many autoresponders as you like for a contact list, and the amount of time between each one is completely customizable (hours, days, weeks). ··· Read more about testing the “Autoresponders”

Poke around each of the autoresponders by clicking the “Edit” option to the far right. Please just look, and not change things around … on the last screen of each autresponder you’ll see an options to “Preview Your Email Campaign”. You can insert your email address here and send yourself an example of what the HTML message would look like. That way, you can really test things out before sending emails to your contacts…very safe.

Step 5: Create a contact for your name and email address, and add it to the contact list named “Demo Contact List 1″ - While logged in as user “demo”, look at the menu and click “Contacts > Add a Contact”. As mentioned above, “Contacts” are always associate with a “Contact List”, so click on “Demo Contact List 1″ and then click the “Next” button. Add your email address and your first name, then click “Save and Exit”.

Step 6: Check your inbox in a few minutes for the 1st “Autoresponder message” - After adding yourself as a contact (Step 5) you’ll get your first autoresponder message in a few minutes, then another in 2 hours, and the last after 4 hours. When a viewer fills out a webform on your site and provides their email address and first name, they are automatically entered into “Email Campaigner” as a contact and will begin receiving autoresponders. Customers who use the system to simply send out monthly newsletters use the “Email Campaigns” feature. “Autoresponders” are used for a timed “automated series” of emails.

Step 7: Poke around at the more advanced features and look at the User’s Guide for each feature - The User’s Guide gives concise how-to’s for each feature of the system. To play with the advanced features, simply open the Users’s Guide and find the appropriate how-to (just open the User’s Guide here). Of special interest are the “triggers” which allow you to move a contact into new Contact Lists if they’ve opened one of your emails, or clicked on a link within an email. This is usually only found in the more advanced automated marketing programs, but we include this functionality for you FREE. ··· Read about tying your Gmail account to “Email Campaigner”

If you’re feeling adventurous and have just a few minutes to play around, try the following. Click on menu items “Contacts > View All Contacts”. Find the contact you created in Step 5. It should have a “+” sign next to it which will list for you all of the “Events” associated with your contact record. You should have at least one event; the email that was sent to you by the autoresponder system when you first added your “Contact” to a “Contact List”. You can create other kinds of “Events” such as reminders to make a call, or schedule a meeting as just two examples. When you add an “Event” to a Contact, you can have it automatically synch to your Gmail account. To demonstrate, user “Demo” is tied to Gmail account “YourWebBeaconTest2@gmail.com”. Login to Gmail using that email address and the password “demodemo”. In “Email Campaigner” after clicking on “Contacts > View All Contacts”, click on the word “Event” to the far right of the row which lists your contact name. Just add any kind of Event and leave checked the option “Add to my Google Calendar”. Now go to the Google calendar (google.com/calendar) and you’ll see that the “Event” was automatically added. It’s at this point that you could click on that event in your Google Calendar and set and email reminder should you find that helpful. Play around with the “Event <> Google Calendar” integration. This gives the system so true CRM (Customer Relationship Management) functionality without the complexity of a full-blown CRM program.

Step 8: It’s THAT easy ! - We provide you with a robust, automated email marketing system that gives you surveys, newsletters, and automated sales series. All that, with many, many newsletter and email templates that make you stand head and shoulders above your competition. ··· Read more about our free HTML templates

Directly built into the “Email Campaigner” are many email/newsletter templates (email templates and newsletter templates are basically the same thing). To see example of all these, look at the very top-right of “Email Campaigner” and click “Templates > View Built In Email Templates”. All of the templates are 100% customizable and we will assist you in creating something that matches the look and feel of your company. If you’d like a template that is more advanced, have a look at our additional template which we provide to our sister company, InBiznez. Just click here to take a look at the many “advanced” templates which we can assist you in tailoring.

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