Before Motown and the British Invasion, Florence Greenberg took the male-dominated music industry by storm, revolutionizing pop music and becoming the most influential and successful female record company president ever. After discovering one of the greatest girl-groups of all time, The Shirelles, at her daughter's high school Greenberg packed the girls in her car, drove across the George Washington Bridge to New York City, and embarked on a trailblazing journey from New Jersey housewife to record mogul, creating the independent house of hits that was Scepter Records. Showcasing non-stop doo-wop, pop and rock 'n' roll classics such as "Dedicated To The One I Love," "Duke Of Earl," "He's So Fine," "I Say A Little Prayer," "It's My Party," "Louie Louie," "Mama Said," "Shout," "Sixteen Candles," "Stop In The Name Of Love," 'Twist and Shout" and many more, Baby It's You! is the true story of how Florence Greenberg launched the careers of such groundbreaking musical sensations as The Isley Brothers, B.J. Thomas, The Kingsmen, Chuck Jackson, Burt Bacharach, Hal David, and Dionne Warwick.

Tickets for Baby It's You! range from $48.50 - $126.50, and available at the Broadhurst Theatre boxes office or at Telecharge.com (212-239-6200). The playing schedule for Baby It's You! is as follows: Monday through Saturday at 8pm with matinees Wednesday and Saturday at 2pm. Please note there will be no 2pm performance Wednesday, April 27. Beginning May 2, 2011, the playing schedule for Baby It's You! is as follows: Tuesday at 7pm, Wednesday through Saturday at 8pm, with matinees Wednesday and Saturday at 2pm and Sunday at 3pm. Group sales tickets available at www.groups.telecharge.com (212-239-6262).