10:15-11:30 a.m. (Room 339-340): Choosing Your Partners: Strategic Choices for Successful Librarians. Our speakers will be Nadine Anderson, Behavioral Sciences Librarian. University of Michigan Dearborn; Barbara Kahn-Aitken, Senior Research Analyst, Coca-Cola Corporation; and Joel Scheuher, Business Reference Librarian, University of Michigan, Ross School of Business, and formerly at GM. They’ll discuss how to apply market segmentation strategies and political insight to figure out where in the organization to concentrate your efforts so that you can maximize your value and achieve long-lasting success.

I hope you’ll join the conversation with these outstanding speakers. See you in Baltimore!