Verizon Wireless and American Express have announced they will integrate Serve, a next-generation digital payment and commerce platform, on many Verizon mobile phones and tablets. Over the coming months, Verizon Wireless customers will be able to establish Serve accounts that will enable them to make payments and redeem offers for goods and services directly from their mobile phones and tablets using Serve.
Serve simplifies the online checkout experience by authenticating a mobile number, then allowing a customer to make a purchase on-screen. Verizon Wireless customers who use Serve can expect to buy goods and services on their mobile phone in just a few clicks. Merchants who accept Serve mobile payments will enjoy a streamlined option for processing and settlement. The Serve card is currently accepted by the millions of merchants in the United States who accept American Express.

The two companies will also collaborate to source, distribute and simplify redemption of online and mobile offers with participating merchants through the use of the Serve account. For example, as customers redeem certain offers or coupons using their mobile phones, the credit may automatically appear in their Serve account.

American Express and Verizon Wireless are also working with Payfone to support Serve checkout on Verizon Wireless devices. Payfone's pre-authorization and intelligent routing features will help Verizon Wireless customers who use the Serve application make mobile payments simply and securely.

Merchants who are interested in accepting mobile payments through Serve and Verizon can learn more at serve.com/billmyphone.