Connociam has just signed a strategic alliance with Ignite to enhance Strategy and Innovation services both companies are offering. This strategic alliance with Ignite will allow both companies to combine knowledge and methodologies to bring higher value to customers in the fields of innovation, entrepreneurship, sales, marketing and strategy.

Connociam Consulting, on its part, has a proven experience in Commercial Strategy and Route to market, Branding and Marketing strategy, as well as “Market pull innovation” and “Customer Centric Innovation”.

Combination of both companies capabilities ensures a broader service which offers blending technological knowledge together with a customer centric approach in the same team, thus enlarging consulting projects reach and challenge solutions capabilities, both for B2B and B2C projects.

One of the key strengths from this strategic alliance is that it brings together innovation capabilities that both companies had separately, offering a more global service in innovation management from its different approaches, to ensure a higher value for the customer.

Now, the combination of Ignite and Connociam teams allows us, on one hand, to bring higher technological capabilities to market pull or business projects, and on the other, to bring a better customer understanding and client, consumer or user needs integration in technological projects. This combination of market pull and technology push capabilities in the same team provides a very distinctive and unique approach for its clients.

Connociam and Ignite team blends entrepreneur, marketing, commercial and marketing profiles. It also offers a long-term experience as former industry managers and executives and this expertise allows it to contextualize client challenges in a short time and deliver a practical consulting service, which is results oriented and applicable in companies.