Marketing Dunk City

FGCU hopes to capitalize on national exposure from this spring's Sweet 16 appearance, launching a marketing study to examine its brand from a national perspective. Video by Dave Breitenstein/news-press.com.

http://www.marcoislandflorida.com/VideoNetwork/2714953089001/Marketing-Dunk-Cityhttp://www.marcoislandflorida.com/VideoNetwork/2714953089001/Marketing-Dunk-Cityhttp://bcdownload.gannett.edgesuite.net/fortmyers/37906159001/201310/3023/37906159001_2715007217001_thumbnail-for-video-2714953089001.jpgMarketing Dunk CityFGCU hopes to capitalize on national exposure from this spring's Sweet 16 appearance, launching a marketing study to examine its brand from a national perspective. Video by Dave Breitenstein/news-press.com.518educationFGCU01:10