Our Target

This major produces creative media professionals who are proficient in computing technology. Students also gain a solid foundation in creative processes, including video, sound, photography, storytelling, game design, animation, computer graphics, installation and interactive digital media production.

This major combines core courses from the School of Creative Media and the Department of Computer Science to produce graduates who are able to bridge the gap between the technical and artistic sides of the media field. Graduates use the latest computing and media technologies in the creation of various media including computer games, animation, special effects, sound, wireless and mobile media and Internet applications.

Entrance Requirements for Direct/Non-JUPAS Applicants

For senior-year (Advanced Standing II) admission, applicants are normally expected to have completed an Associate Degree/Higher Diploma in a relevant discipline with a cumulative grade point average (CGPA) of ≥3.0 or an equivalent overall mark, or a credit award.

Portfolio Submission

Applicants may be invited to attend an interview and/or other assessment processes, as required, to gauge their creative potential. To facilitate the assessment of applications, all direct applicants for SCM programmes (1041/1042/1043/1044/1456A/1468A/1471A)are strongly encouraged to submit a portfolio of creative work via an on-line system to the School of Creative Media. Please refer to the School’s portfolio web page for the most up-to-date submission deadlines and specifications for the portfolio. Portfolio materials may include still photography, paintings/drawings, sculptures, musical compositions/performances, films/videos, software, multimedia productions, academic or creative writing, science projects or other forms of imaginative activity.

Consideration may be given to employment records, travel and other examples of life experience.

HKDSE students may apply for admission to first-year studies in this major (JS1043) or at the School of Creative Media (JS1041) and may select this major after one year of study.

What You Will Be Studying (Major)

This major combines core courses offered by the Department of Computer Science and the School of Creative Media, providing students with a solid background in both areas. Students have the opportunity to mix with students in both academic units while developing teamwork skills and a true understanding of both fields.

Computer Science courses include computer programming, data structures, data, storage, networking, applied algorithms, software engineering, computer graphics and AI game programming. These courses equip students with a solid background in computer science and programming, enabling them to develop software for the media industry.

Creative Media courses include contemporary and new media art, computer animation, computer games, visual communication, installation, interactivity and creative media studio. These courses provide students with a good understanding of the creative process and the ability to produce content for digital media projects.

Through courses and final-year projects, students have ample opportunities to practise their technical and creative skills, work in teams and develop interesting digital media projects.

Students can also take free electives or minor(s) according to their personal or career interests to fulfil the credit requirement for graduation. A strong Student Advising Scheme is in place to provide essential guidance and mentoring to students as part of their study plan.

Curriculum

For details of the programme’s curriculum structure, please visit the 'Undergraduate Catalogue' (The catalogue for the 2017 cohort is for reference only. The 2018 catalogue will be published around July 2018)

Start Your Career Here

This major is ideal for students who have strong interests in both computing technologies and creative media. Our graduates are qualified to work in a wide range of digital media companies in areas such as computer animation, special effects, computer games, Internet-based and mobile media. Graduates become part of creative teams and contribute to both the technical and creative aspects of media projects. With a solid background in both technical and creative elements, our graduates are ideal candidates for future management positions.

Student Exchange/Internship

The School offers students semester-long exchange study opportunities in Mainland China at institutions such as the prestigious Peking University and China Academy of Fine Arts in Beijing, in other parts of Asia such as the Tokyo University of Technology in Japan, Malaysia, South Korea and Taiwan, and in European countries where the art and creative industries play a strong role with rich diversity, such as Finland, Hungary, Ireland and Switzerland. Students also have the chance to study in a choice of over 130 other partner institutions of the University. The School also encourages students to join overseas summer study programmes to gain broader perspectives on and knowledge of the international media art scenes.

The internship programme complements the SCM curricula in training a new generation of interdisciplinary artists and creative professionals fully prepared for the exciting challenges of the fast-growing creative industries. In addition to gaining first-hand industry experience, students establish friendships and networks for future work. A broad variety of local and overseas creative media internship opportunities (such as graphic/webpage/multimedia design, game design, animation, photography, music/film/video production, tv/radio broadcasting, app/software development, art administration and art direction) are available.

Did You Know?

The School encourages students to join media art competitions and festivals locally and internationally. Our students and alumni have participated in many competitions that have resulted in outstanding achievements such as the following:

Best New Director, the 36th Hong Kong Film Awards, 2017

Grand Prix, the 12th Osaka Asian Film Festival, 2017

Best New Director, the 11th Hong Kong Film Directors Guild Awards, 2016

Best Director and Best Screenplay, the 23rd Hong Kong Film Critics Society Awards, 2016