In advance of Marvel's Black Panther release in February, a GoFundMe was started, raising over $40,000 specifically to take children in Harlem and primarily African-American communities to see the studio's new superhero flick.

Rapidly following on the heels of this movement, New York resident Frederick Joseph has started the #BlackPantherChallenge, calling upon individuals to setup their own GoFundMe accounts so that kids in their home communities can also go see the highly-anticipated Marvel film.

"All children deserve to believe they can save the world, go on exciting adventures, or accomplish the impossible. I am grateful that all of you have answered the call and are taking action to help more kids watch their heroes on the big screen," said Frederick Joseph.

With some 200 campaigns, and funds exceeding $160,000, it seems that more children will be getting the opportunity to see themselves represented on screen in the most mainstream of cinema.