Automotive-SEO

When you’re looking to find a company or research a new service, what’s the first thing you do? You turn to Google for more information! If at least 83% of car shoppers do online research before buying a car, how are you making sure that potential customers are finding your dealership? This is where Search Engine Optimization (SEO) can help. PCG ...

By Brian Pasch It is extremely important you understand that if you can’t track the ROI of your Search Engine Optimization (SEO) and automotive content writing investments, your manager(s) will likely pull the money from the budget for these services. It is equally important to face the reality that you will likely change or upgrade website technology in the next ...

Automotive SEO

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This three-day certification course is designed for serious automotive marketing professionals who will spend a majority of their time focused on online marketing for the dealership. The learning modules will include hands-on training with the tools of the trade including Google Analytics, Google Webmaster Tools,…See More

"@Manny, I disagree. I'm not talking about putting this in the limelight. Create a separate user account, other than theirs alone.
Push from WordPress blog to the following in one click of a mouse:
Frankly, robots don't care. It's all…"

"Brian, excellent article and news. In the back of my head, I've always held the opinion that Google would do something different with Video, allowing more rooms for it. Reminds me of the Google+ promoted post option as well. I've been…"

"Thanks for the heads up again Brian!
I read about this a while back and now it pops up again!
If this sticks, this will be a great for video marketers and dealers that have a video strategy in place.
Here is the link : Google Operating System…"

I have been in the direct marketing and technology field for over 20 years and in 2005 started a new company focused on Internet Marketing and Search Engine Optimization. I have a wide range of client and have found great success in the automotive industry. Our automotive SEO and digital marketing strategies have been effective for our car dealer clientele.

Digital Dealer Conference - Vegas

The show was a great success as I had a chance to meet a number of great people and answer some questions about Internet Marketing. I want to thank everyone who attended and those who send me such wonderful feedback.

Brian Pasch's ADM Blog

I want to thank Chip Dorman for giving me a heads up on a video SERP format showing up in Google search. In this case, under the top three Google Adwords placements, there is a HUGE YouTube video, when you search…

General Managers of automotive dealerships get anywhere from 10-20 calls a week from companies trying to sell them a new product, service, or technology concept. Some GMs have said that number is more like…

Have you started to test Twitter promoted tweets for your business? You should because there are many opportunities for car dealers and the vendor community on Twitter. The cost of Twitter promoted tweets is not expensive, but any expense without proper tracking is wasted…

Comment Wall (23 comments)

You need to be a member of Automotive Digital Marketing ProCom to add comments!

All this WHINING about True Car! It is a voluntary leads provider. If you choos not to participate, then DON'T. I signed up for ADM hoping for positivity but am discovering this site is worse than the dealership huddle!

Feature Again? Well, You deserve it. I just want to say, any dealers looking to get to #1 in your area should definitely use Brian. I own and SEO some very large and competitive sites, and I've analyzed several of Brian's campaigns with a fine tooth comb. Brian's definitely the real deal and can take you from last to first. Not many real SEO guys out there that can do what he can do. 90 % of the so called "SEO gurus" are college kids who took Internet Marketing in college and couldn't rank on the first page for "kumquat". I've found Brian to always be one of the first on the scene with the next great thing and I religiously read whatever he writes. Not just good information, but great information. I congratulate you Brian on a job well done. Keep up the great work.
Ken Nix
Owner & SEO Consultant
CLik Local / VolkswagenOwnersClub.com / MyFastGTI.com / JettaJunkie.com

PS. Congratulations on all the dealers who signed up for the PCG Automotive SEO Study. You've taken the first step to conquering your competition.

ADM members will surface common problems in the four TIPS categories in their comments on the post which Uncle Ralph will narrow down to five. Consultants on ADM will register on the post before the live webinar where each will be given a set time to address the problems and suggest best practices to resolve them to the accumulated live audience who will register with Ralph through an online webinar service before the event. After the webinar, participants will be asked to vote on each problem for the consultant(s) and their best practice with their comments on the post for all to read.

The winner will be the consultant with the most accumulated votes -- and of course anyone who followed the post and participated since we will all be able to listen and learn from eachother!

No pressure, but the new ADM Consultant Challenge promises to surface and share some cutting edge best practices and I/we would love to listen and learn from you along with the other contributors. After all, what are friends for!

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