A title from DSC:How Amazon uses its vast data resources to reinvent the bookstore

Excerpt (emphasis DSC):

Amazon’s First Foray into Physical Retail — While Utilitarian — Takes Discovery to New Levels
As a long time city dweller living in a neighborhood full of history, I had mixed feelings about the arrival of Amazon’s first bricks-and-mortar bookstore in a city neighborhood (the first four are located in malls). Like most of my neighbors around Chicago’s Southport Corridor, I prefer the charm of owner operated boutiques. Yet as a tech entrepreneur who holds Amazon founder Jeff Bezos in the highest esteem, I was excited to see how Amazon would reimagine the traditional bookstore given their customer obsession and their treasure trove of user data. Here’s what I discovered…

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The Bottom Line:
I will still go to Amazon.com for the job of ordering a book that I already know that I want (and to the local Barnes and Noble if I need it today).But when I need to discover a book for gifts (Father’s Day is coming up soon enough) or for my own interest, nothing that I have seen compares to Amazon Books. We had an amazing experience and discovered more books in 20 minutes than we had in the past month or two.

The physical manifestation of the “if you like…then you’ll love…”

The ultra metric combining insights from disparate sources seems more compelling than standard best seller lists

AI for recruiting
Industry statistics estimate 75 percent of resumes received for a role are screened out. This adds up to the hundreds of hours a recruiter wastes reading unqualified resumes per year. As one of recruiting’s biggest bottlenecks, resume screening is in dire need of better tools to help recruiters manage their time more effectively. This is why AI for recruiting is the biggest topic in HR tech right now. AI and recruiting are a natural fit because AI requires a lot of data to learn and large companies often have millions of resumes in their ATS.

Recruiting software that uses artificial intelligence can automate the screening process by learning the experience, skills, and qualifications required for the job and then shortlisting, ranking, and grading new candidates who match the requirements (e.g., from A to D). This type of AI recruiting software can also be used to source candidates from external databases such as Indeed and CareerBuilder or find previous candidates in your existing ATS database by applying the same learning ability to match candidates to an open req. By automating the manual processes of resume screening and candidate matching, companies who use AI recruiting software have reduced their screening costs by 75%.

Comment from DSC:This is exactly why I tell my students to be sure they have an account on LinkedIn — which is owned by Microsoft. A piece of Microsoft will likely traverse down the AI-based pathway. (I also encourage them to have other pieces of their digital/online-based footprint such as an account on Twitter as well as their own WordPress-based blog). Data mining and the use of AI for hiring will only pick up steam from here on out. If you don’t exist online, you had better have a lot of contacts and foots in the doors elsewhere.

Today more than ever, finding top talent will depend on a recruiter’s ability to intelligently automate their workflow.

While delivering Google’s first quarterly income report on Thursday, the company’s CEO said that Google is transitioning — the search-engine giant will become an A.I.-first company.

“We continue to set the pace in machine learning and A.I. research,” said Google CEO Sundar Pichai said in a call [embedded at the end of the article] to investors on Thursday to report the company’s Q1 2017 earnings.

With more than $5 billion in 605 deals of VC investment over last 2 years, artificial intelligence (AI) is poised to have a transformative effect on consumer, enterprise, and government markets around the world. While there are certainly obstacles to overcome, consumers believe that AI has the potential to assist in medical breakthroughs, democratize costly services, elevate poor customer service, and even free up an overburdened workforce. We dug deeper into those perceptions through an online survey of consumers and business decision makers, and an expert salon with thought leaders in the field. This original research unpacks key ways AI may impact our world, delving into its implications for society, service, and management.

Also see:

AI has the potential to become a great equalizer. More than half of consumers believe AI will provide educational help to disadvantaged schoolchildren. Over 40% also believe AI will expand access to financial, medical, legal, and transportation services to those with lower incomes.

Consumers also see the value in sharing their personal information for the greater good: 62% would share their data to help relieve traffic in their cities and 57% would do so to further medical breakthroughs.

It’s kind of a head-spinner. Purdue University agreed today to buy one of the largest for-profit universities, Kaplan University, and turn it into a public, non-profit university in the Purdue system. Except that this new public university will apparently operate without state funding (though financial aid will be available to students).

The sale price for Kaplan University’s 15 campuses was $1, though with one important catch: The new nonprofit university operated by Purdue promised to give a percentage of its revenue back to its former owner, Kaplan, Inc., for the next 30 years.

One of the major trends surrounding AI and education is AI-powered educational games. Because games have the potential to engage students while teaching them challenging education concepts in an engaging manner, vendors are incorporating AI features into games to enhance their interactivity.

Educational games that include adaptive learning features give students frequent and timely suggestions for a guided learning experience.

From DSC:
I can’t say how many AI-based solutions we’ll see within higher education in the next 4 years…it could be a lot…it could be a little. But it will happen. At some point, it will happen.

The use of AI will likely play a key role in a future organization that I’m calling the Next Amazon.com of Higher Education. AI will likely serve as a foundational piece of what futurist Thomas Frey claims will be the largest company on the internet: “an education-based company that we haven’t heard of yet.” (source)

Web-based learner profiles and blockchain-based technologies should also be on our radars, and are relevant in this discussion.

Also see:

Key questions answered in this report

What will the market size be in 2021 and what will the growth rate be?

What are the key market trends?

What is driving this market?

What are the challenges to market growth?

Who are the key vendors in this market space?

What are the market opportunities and threats faced by the key vendors?

QUALLS: You are going to see a massive change in education from K–12 to the university. The thought of having large universities and large faculties teaching students is probably going to go away — not in the short-term, but in the long-term. You will have a student interact with an AI system that will understand him or her and provide an educational path for that particular student. Once you have a personalized education system, education will become much faster and more enriching. You may have a student who can do calculus in the sixth grade because AI realized he had a mathematical sense. That personalized education is going to change everything.

In five years, anyone could put on a pair of augmented reality glasses and know how to work a factory, an augmented reality company claims.

Los Angeles based company Daqri International recently released its ‘smart glasses’ for factory floor staff.

Daqri general manager Paul Sweeney said that when the technology became mainstream, it would get rid of engineering education.

“In the next five years or so we will probably not have classroom training, they will just have training on their head, on the job.”…Auckland based Fisher & Paykel Production Machinery (PML) has taken to the trend and added augmented reality tasks to its factory’s maintenance system.

PML industry 4.0 technology manager John West said it made its unskilled factory floor workers “instant experts”.

Using the blockchain and strong cryptography permits creating certifications that put us in control of the full record of our achievements. Recipients can share a digital degree with an employer while providing trustworthy proof that the degree was in fact issued to the person presenting it. This raises interesting questions about the nature of recognizing and accrediting achievements.

Excerpt:

The trail of credentials and achievements that we generate throughout our lives says something about who we are, and it can open doors that allow us to become who we want to be. Some credentials, such as university degrees, count more than others. But all of these credentials represent experiences that are part of our lives, signals of our achievements, and markers of communities we belong to.

Our current, mostly analog system for managing credentials is slow, complicated, and relatively unreliable. Creating a digital infrastructure for certificates has many advantages, and new technologies like the blockchain offer exciting opportunities. The stakes are high, however, because such a system could grow to represent our professional reputations as well, creating or limiting opportunities. We need to be thoughtful about its design and the type of institutions we trust to govern it.

Google has recently released a brand new version of Google Earth for both Chrome and Android. This new version has come with a slew of nifty features teachers can use for educational purposes with students in class. Following is a quick overview of the most fascinating features…

Will Starbucks, Apple Stores, etc. be “learning hubs” of the future?i.e., places that aren’t really what we think of as a school, college, or university, but where people can go to learn something with others in the same physical space; such locations will likely tie into online or blended-based means of learning as well.

Cupertino, California — Apple today announced plans to launch dozens of new educational sessions next month in all 495 Apple stores ranging in topics from photo and video to music, coding, art and design and more. The hands-on sessions, collectively called “Today at Apple,” will be led by highly-trained team members, and in select cities world-class artists, photographers and musicians, teaching sessions from basics and how-to lessons to professional-level programs.
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Apple will also offer special programs for families and educators. Teachers can come together for Teacher Tuesday to learn new ways to incorporate technology into their classrooms, or aspiring coders of all ages can learn how to code in Swift, Apple’s programming language for iOS and Mac apps. Families can join weekend Kids Hour sessions ranging from music making to coding with robots. Small business owners can engage with global and local entrepreneurs in the new Business Circuits program.

We’re creating a modern-day town square, where everyone is welcome in a space where the best of Apple comes together to connect with one another, discover a new passion, or take their skill to the next level.

If you’ve just gotten out of school for the day and want to hang out with your friends before you head home, where would you go? In the US, there’s a near-infinite selection of chain restaurants, coffee shops, diners, bookstores, movie theaters, and comic book stores to choose from. But Angela Ahrendts, Apple’s head of retail, wants the answer to be an Apple store.

Apple is in the process of revamping the look and feel of its retail outlets across the world, and to highlight some of the recent changes (including rebranding the “Genius Bar” to the “Genius Grove” and adding foliage everywhere), Ahrendts gave an interview to CBS This Morning, this morning. Ahrendts told CBS that she will see her work as a success when Generation Z, the catchall term for the generation behind the equally amorphous Millennials, decides of their own volition to hang out at Apple stores. As CBS reported…

We completely dropped standardized tests from our application as part of our new mission-driven admissions strategy, distinct from the “test-optional” policy that hundreds of colleges now follow. If we reduce education to the outcomes of a test, the only incentive for schools and students to innovate is in the form of improving test-taking and scores. Teaching to a test becomes stifling for teachers and students, far from the inspiring, adaptive education which most benefits students. Our greatly accelerating world needs graduates who are trained to address tough situations with innovation, ingenuity, entrepreneurship and a capacity for mobilizing collaboration and cooperation.

We weighed other factors in our decision:

Standardized test scores do not predict a student’s success at our college.

SATs/ACTs are strongly biased against low-income students and students of color, at a time when diversity is critical to our mission.

We surveyed our students and learned not one of them had considered rankings when choosing to apply to colleges; instead they most cared about a college’s mission.

Some good students are bad test takers, particularly under stress, such as when a test may grant or deny college entry. Multiple-choice tests don’t reveal much about a student.

We’ve developed much better, fairer ways to assess students who will thrive at our college.

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Our shift to a mission-driven approach to admissions is right for Hampshire College and the right thing to do. We fail students if we reduce them to a standardized test number tied more to their financial status than achievement. We fail students by perpetuating the myth that high standardized test scores signal “better” students. We are in the top one percent of colleges nationwide in the percentage of our undergraduate alumni who go on to earn advanced degrees – this on the strength of an education where we assess their capabilities narratively, and where we never, not once, subject them to a numerical or letter grade on a test or course.