Here at 24 Media Labs we believe that the key to successfully communicating science is to make it interesting, understandable and relevant to your audience. So, in keeping with this message we've been having a bit of a spring clean. Here are some of the changes that have taken place in the past few weeks.

The Alternative Science News Service is our major new development and is designed to help scientists promote their work widely in public and to give journalists and writers a richer ecosystem to source stories from. Not everyone can publish in big journals such as Nature, Science and The Lancet. We help scientists create engaging content around their work which just happens to be published elsewhere. Journalists and writers can then build on this to develop interesting and understandable stories for their audiences. Learn more in 2 minutes here >>.

Our goal is to help scientists promote their work via excellent communications with the media and the public. Academic publishing is vital in this process. 24 Media Labs offers writing and editing services for scientists in a wide number of fields. Whilst academic publication is a start, engagement with the public takes more effort and different skills. This is why we also offer services such as news package production for the Alternative Science News Service and provide advice on science communication programs and other outreach activities.

Blogs | 24 Media Labs is where we lift the lid on the world of science communications and try to understand what can be done to promote science in a wired world with a changing media landscape. Is it worth it? What can you do to promote your science? What can you expect if you do try to get some publicity for your science? And, if you do get publicity, what can you do to manage it and take advantage of it?