“Something as complex as a whitepaper or a technical showcase marketing document might take you 20 hours to produce. And people are, ‘I don’t have 20 hours right now, everyone’s really busy.’ Over the next quarter, your CTO might be on 50 hours’ worth of calls…it’s a no-brainer in terms of an asymmetric investment in your business: it helps everything scale.” A […]

“So often we don’t tell the stories about the places that we’re from. Everyone knows the legendary stories about how Apple started, and how HP started, and how Microsoft started, but they often don’t know the stories of companies in their own backyard, and the impact that they’ve had on the community.” On a recent snowy Friday, I had the pleasure of […]