Bell’s CraveTV Expands to Shaw Customers for $6 Per Month

Bell Media announced today they have reached an agreement with Shaw to bring CraveTV to the Cable and Direct customers, for the price of $6 per month, which is $2 cheaper than non-cable customers looking to subscribe to the service outright.

Jay Mehr, Executive Vice-President and Chief Operating Officer, said in an emailed statement “By bringing CraveTV together with shomi and live television on-the-go, we have made FreeRange TV the most compelling television viewing app available to Canadians with the most content available anywhere,” adding “We’re in a world where customers are looking for the best opportunities to enjoy content and FreeRange TV with CraveTV and shomi delivers.”

Shaw and Rogers run their own rival streaming service, shomi, but now it looks like they’re both being friendly to Bell Media’s CraveTV. By teaming up, these Canadian companies look to steal streaming marketshare from juggernaut Netflix.