CCA1108

The following 4 websites exemplify the types of credibility. Bureau of Meteorology The Bureau of Meteorology domain name and government iconography are examples of presumed credibility. EatingWA EatingWA is an example of Reputed credibility. The website displays 3rd party … Continue reading →

Perceived web credibility is constantly changing, due to advancements in technology and it’s continued mainstream acceptance. The wide range induction of internet access on hand-held devices will see changes in the perception of web credibility. Web designers have begun tailoring … Continue reading →

Packaging for The Living Food by Francesc Moret Studio Packaging for The Living Food by Francesc Moret Studio Packaging for The Living Food by Francesc Moret Studio Packaging for The Living Food by Francesc Moret Studio Packaging for The Living Food by Francesc Moret Studio Packaging for The Living Food by Francesc Moret Studio Packaging for The Living Food […]

“Performance load is the amount of mental or physical activity required to achieve a goal” (Lidwell, W., Holden, K., Butler, J. 2003). If performance load is high the time it actually takes to complete a task also increase and the likelihood of errors increase and the probability of finishing the task decreases. If the performance […]

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Reading 4 – Part 2

The official BMW homepage has presumed credibility for me due to the fact that the brand has very high name recognition and is an iconic car manufacturer.

Reputed Credibility

Uber has been recommended to me by multiple people, suggesting the brand as an alternative to using a taxi.

Surface Credibility

The Squarespace homepage has a clean and minimal look. The page looks very well designed, and incorporates a changing background image. It has a very relaxed and familiar, homely feel that can build a sense of credibility.

Earned Credibility

I have used Asos many times to purchase clothes online and I have always enjoyed the 100% money back guarantee that comes with each purchase if the clothes do not fit.