MAHÜ77

On one of Vienna’s main shopping streets, Redevco has re-developed one of Vienna’s iconic inner-city retail properties. Former seventies Generali Center is transformed into a modern high street shopping destination. The newly restored building of 16,000 m2 with offices in the top six floors and retail in the basement, ground and first floor, now carries the name MAHÜ77. Where the old structure was home to 26 shops, new tenants TK Maxx, CCC and Eurospar will have their own facades and entrances directly on Mariahilfer Strasse, as “the high street is the mall”.