Dwayne Johnson to Star in First Got Milk? Super Bowl Commercial

Dwayne "The Rock" Johnson will star in the first Super Bowl commercial from the National Milk Mustache got milk? campaign. Johnson is pictured running through the set of the commercial with a jug of milk in the above photograph.

Vivien Godfrey, CEO of the Milk Processor Education Program, said in a statement, "Where better to kick off a new strategy designed to educate American families about the importance of starting your day with milk at breakfast than with one of America's favorite family-friendly actors during one of America's largest family-friendly events."

Vivien also said, "Dwayne Johnson is a terrific role model and a devoted father who believes in the importance of milk at breakfast for the whole family. He's been vocal about his love of milk and it being a good source of protein in the morning – so we felt he was a natural fit."