Harder than it Looks

Pretty much everything worthwhile is harder than it looks. Difficulty is equivalent to the weed out class for life. If you back an idea or pursuit with weak motivations, then what’s going to stop you from quitting immediately when things get hard?

“I want to get fit and lean” works, until you accidentally eat gluten and then impulsive steer that derailed train all the way to the ice cream shop and never look back. Our motivations need to be strong and personal.

To be able continue when things suck day after day takes clear vision of what you’re after and why.

Starting a business to make money doesn’t compare to starting a business to pay your kids way through college.

Strong motivations are the fire that pushes you to want it so badly you’re willing to take action on it every single day.