BMW: This is Not an SUV

The SUV backlash is well underway, of course, and the monsters sure get a good pounding in this print campaign from GSD&M. But if the new BMW X3 looks like an SUV, it's actually an SAV, as far as BMW is concerned

Published on Oct 26, 2006

Editor's Pick

The SUV backlash is well underway, of course, and the monsters sure get a good pounding in this print campaign from GSD&M. But if the new BMW X3 looks like an SUV, it's actually an SAV, as far as BMW is concerned