Knowledge Base Articles

The title 'Made In China' on an 'unbranded' electronic device
five years ago would have been consigned to the bargain bin at Wal-Mart.
Ah how times have changed.
These
days China plays such a big part in manufacturing that for some of the
'cutting edge' consumer electronics technologies it is the no-name
brands that are leading the charge and the big name brands that are
trying to play catch up.
Take for example the fields of car DVD
players, LED lighting, solar energy capture, MP4 watches, netbooks and
watch phones. These are all areas where 'big name' brands hare
struggling, or have not even entered.
And there's a good chance
that the Macbook Air, IPhone, Nokia N series or Nintendo Wii you plan on
upgrading to came from a China factory.
So what can home businesses do to cash in on this wholesale electronics revolution of cheap electronics coming out of China?
The secret of reselling cheap electronics for

Promotional ways differ from industry to industry. Where some
businesses need to air advertisements on televisions, others choose a
more subtle way like newsletters and flyers. These ways depend on many
things including budget, target audience and nature of products, but,
the bottom-line is that every business needs to promote its products,
services and its brand.
Custom promotional products are probably
the only option used by almost every industry. Be it B2b or B2C, these
items increase awareness and set brand identity in many ways. In the
recent past, we have talked about many such options and today you will
learn about the importance for custom printed bottles.
Wide customer base
Although
there are plenty of different promotional giveaway items, custom
printed water bottles serve a wider consumer base. Who can use a cool
water bottle? Well, almost everyone. As opposed to other items, water
bottles are more easily accepted

What are your marketing objectives? If one of your business goals is to increase brand recognition within your target market, promotional products are the affordable and effective solution your company is searching for. Promotional products get the attention of your target market in a positive way. You can start raising awareness with promotional gifts for your brand very quickly too.
What do you want your target market to know about your business? Do they know your business message, its values and goals? Do they know what separates your business from the competition and why your products and services are far superior to anything else available in the marketplace? Ensure that your company message, products and services are portrayed to preferred market sectors in the right manner. Your business can invest in promotional products that address your market sector by gaining their attention through promotional items they want and need.
Promotional products can help your busi

Christmas is one of the best holidays to maximize your
advertising needs. The season of giving will not only make you more
generous when it comes to giving promotional goods but it will also make
your recipients more grateful in receiving your gifts.
However,
it can also be a tough time for any advertiser. With the piles of gifts
that a customer receives not only from other companies but also from
family and friends, it would be hard for them to determine which one
came from you. The trick here is making yours more noticeable than the
rest. Here are some tips:
1. Keep it colourful. Make your package
stand out. A lot of packages over the Christmas holidays are usually
wrapped in red and green wrapping. So choose other colours such as
bright blue, hot pink and even silvery white. Anything that will look
different from the rest. If you can catch your customers attention with
your gifts wrapping, you are halfway there.
2. Keep it

Promoting your items off-line can be a real challenge these days
is presciently what everyone wants to see a bigger return on their
investment, on their marketing dollar. When it comes to marketing and
advertising not only a product but your business it takes a bit of
research in order to get a good list of methods that can be used in
order to successfully promote your products and services to the right
group of people without having to break your bank account. Today we are
going to analyze some of the advantages of using promotional products
instead of other advertising methods.
Original Items
When it
comes to using promotional products with or any other type of
advertisement the main advantage is obviously the cost and the fact that
tangible original goods can deliver the message time and time again. If
you were to market your business, products or services through the
radio or any other media for the cost associated with such practi