Multiply website to close down free blog and social networking services, to focus on buy and sell online

Multiply.com will be closing down its free blog and social networking services before the year ends, and will focus more on its buy-and-sell online feature, or as an e-commerce website; eight years after it was launched back in March 2004.

Multiply website logoImage Credit: Multiply.com

According to a press release at the official Multiply blog on Tuesday, August 7, 2012, Multiply CEO Stefan Magdalinski made the announcement of the change in their website. He apologized to its customers, and thanking them as well and hoping for their understanding on their business decision.

As noted by Magdalinski on his message to Multiply website subscribers, in which a part of it can be read below, the company will pursue its mission to give the 350 million consumers in Indonesia and the Philippines a great way to buy and sell items online, which the website has been focusing since a year and a half ago.

“From December 1st, we will unfortunately no longer be able to support Multiply in its current form – notably we will be removing the social networking and content sharing part of Multiply (photos, videos, blogs, social messaging, etc.). We have decided to discontinue providing and hosting these services, as we have concluded that other Internet sites who are committed to social networking services will do a better job serving you than we can.

For our existing users of social networking features, we will be providing easy ways for you to either download your stuff (photos, blogs, content, etc), or migrate it to other online services. We’ll announce the precise details shortly. It will be your choice whether to download, migrate, or just let your content lapse (and get deleted). For our existing ecommerce users (both buyers and sellers) in Indonesia and the Philippines, there will be no action required.

Regarding any existing Multiply Premium subscriptions we will refund any unused balance, and apologize for any inconvenience this will cause. Please contact customer service to request a refund. Note that this is for Multiply Premium, not the ecommerce related Multiply Trust product.”