Author Archive for: George Harris

Flickr: Kevin Jaako (Jaako) / Creative Commons
If your customers aren’t engaging with your content on Social Media, in comments or linking to it by choice, then you’re probably making one of these 4 Content Marketing mistakes.
1. Not listening to customers
If content is produced without any insights into what your customers want, then the ch...

Photo Credit: Ueslei Marcelino / Reuters
Have you ever struggled to understand why a team is not performing? Whether it’s missing deadlines, failing to communicate or simply not sharing responsibility for the outcome, there’s usually more than one cause. It’s frustrating as a people manager or leader to see talented individuals not liv...

Photo credit: Warner Brothers
I work in ECommerce, and it’s one of my jobs to manage my company’s SEO. This means I read a lot of blogs and keep ontop of ECommerce events, trends and changes. Setting up an ECommerce store online would require an SEO journey that looked something like these (disgustingly simplified!) steps:
Make sure your site ...