The Rumpus Room

Richard and Lea Rule have 30+ years in the education and child care industries, four children and a growing tribe of grandchildren. Their extensive research and experience revealed the need for an child care centre with an intentional focus on developing the imagination of children within a safe and caring early learning environment.

They came to us in the early stages of business development, seeking a brand, website and promotional campaign which captured a sense of “Imagination Gone Wild” and generated trust in a centre that was not yet built.

The concept emerged from our exploration of the centre theme “Imagination Gone Wild” and aimed to capture the exciting and playful nature of childhood. We had a lot of fun turning these ideas into reality!

The project ran across web, video, social, print advertising, and corporate collateral. It resulted in the centre opening profitable from day one.

“To the amazing team at Beech & Co. Thanks for playing such a vital part in the very successful launch of The Rumpus Room. We know without doubt that your exceptional branding, marketing and web design were hugely instrumental in helping us achieve a strong market presence and rapid business success. You guys have been strategic in so many ways in helping us achieve some pretty amazing goals in our first year of operation.” – Richard Rule, Director