How can parents protect their children from the potentially damaging effects of being bullied?

What strategies can parents use in order to raise children who are unlikely to become bullies?

This audio CD is designed for parents who want to keep their kids from being the targets of bullies. In addition, Sally emphasizes how parents can help build children with a strong belief in themselves and a caring, respectful concern for others. The goal? Considerate kids who treat everyone as they hope to be treated.