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Mixed Reality and the Future of Ads

Thursday, 28 September at 12:00 PM
Bing Stage

In this session...

2018 will be the year of Augmented Reality. Are you ready? Join Microsoft and Unity Technologies for a look at how AR and VR can change the advertising experience, and the way people will interact with brands. We’ll answer questions like what does AR really mean, and what will it mean for advertising? This session will highlight examples of what some brands are doing now, and look to the future of AR and VR branded content experiences.