Unsubscribe is a movement of people united against human rights abuses in the ‘war on terror’. The threat of terrorism is real, but trampling over human rights is not the answer. From Guantanamo Bay, rendition, torture and waterboarding – we unsubscribe.

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Jiva Parthipan, who recently emailed me, is featured on this site and his production gives you an idea of the compelling nature of the content featured in the AI campaign.

What’s of particular interest in AI’s web campaign strategy is the embrace of social networking, email, video and instant messaging as a means of disseminating information on HR abuses as well as awareness about the unsubscribe initiative.

Leveraging web media, video and social networks, AI’s campaign shows us a glimpse of the role of HR defenders in the future and how campaigns support Human Rights will be run, complementing of course the irreplaceable work of HR defenders at the frontlines of violent conflict.

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Disclaimer

The thoughts and ideas herein are my own and do not, in any way, unless expressly noted, represent the views of any organisation I am affiliated with, including, but not limited to the ICT4Peace Foundation and the Centre for Policy Alternatives.

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