The Fifth "Next Top Copywriter" Contest Is Right Here

Plains State Reverse Mortgage has developed a unique, proprietary reverse mortgage specifically for the owners of high-value homes. The loans have higher limits than traditional mortgages and were designed for those who have considerable means who need to fund an above-average retirement. Your job is to write just the headline for the first in a series of ads to introduce this product in publications such as Fortune, Inc., and The Wall Street Journal.

The Deadline is:Now, of course. You wanted to be a copywriter. How much time could it take to be brilliant?

Post your entry right here. As a "Comment." Include the tagline and your email address so Ziggy and I can notify you if you win.