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Very interesting, especially the part about how I shouldn't just grab some random site map tool, submit my sitemap once and then forget about it (which is exactly what I've been doing for my sites). Anyone have any good tutorials or links for doing an XML sitemap the right way, where it only includes my most important pages as has been suggested here?

Good points as always. From a non-technical standpoint, I think the overall point is to try to have things look as natural (not spammy) as possible.

If all your title tags, h1 tags, etc. are overly stuffed with keywords and your backlinks all use the same exact keyword anchor text, it definitely doesn't look natural; it looks spammy. Still, as you mentioned in your earlier post on webspam last month, many of these 'spammy' sites are actually ranking quite well so it's easy to see why people do 'overdo' their SEO.