Senior Digital Marketer

We are looking for a Senior Digital Marketer within our Strategic Marketing & Communication department.

Reporting to the Head of Global Marketing, you will support the global marketing teams by leading our development in BtoB digital marketing methodologies. To do so, you have deep expertise in SEO, SEA, ABM, social and email marketing methodologies, campaign design, implementation and analytics. You are an adaptable self-starter, proactive, hands-on and have a strong client focus.

Your main responsibilities:

The architect, the planner and the enabler of our digital marketing development

Lead the growth and development of our online marketing capabilities (with a strong emphasis on ABM) across key markets and segment including optimization of existing channels and development of new ones

Develop, implement and periodically update the digital marketing strategy for NNIP including methodologies, technology requirements and vendor oversight in close collaboration with the e-channels team, segment management, vendor management, IT and operations, media relations etc.

Take initiatives to improve the customer experience across target groups by partnering and leveraging the e-channels and IT teams

Create insight into improving the main customer journeys and provide the support to see it through to increase relevant micro and macro conversions

Provide oversight and advisory to help markets roll-out relevant social media strategies on an international level

Provide analytics on effectiveness of all digital marketing channels and campaigns including but not limited to qualitative and quantitative channel performance holistically and down to the campaign/publisher level, channel impacts to acquisition costs and customer lifetime value

Perform research and analysis to identify commercial e-channel improvements, develop improvement proposals and deliver advice and coaching during the implementation and execution of the improvements

Your experience and skills:

Relevant Bachelor’s degree

10 years or more experience in a similar B2B digital marketing function

A track record of developing, implementing and enhancing BtoB customer journeys

Open, flexible, self-starter

Team player

An interest in investments would be a plus

Experience marketing in financial services is desired but not mandatory

We offer you:

We are a small flexible team advising the business in a very dynamic international environment. As such, you will have the opportunity to make an impact from day one. You will work in a multicultural and professional team, stimulating you to get the best and accelerate your career development. Furthermore, you will have exposure to an international environment, as you will work closely with our offices located outside of the Netherlands.

Application & contact:

Please apply online via the hyperlink to ensure a smooth application procedure. For more information regarding the role and/or selection you can contact Titia in ‘t Veld (titia.in.tveld@nnip.com).

Note that applications via e-mail and third party applications are not taken into consideration.

Work

Application process

Application

Our advise

Make sure to include why this position fits you and why you would like to join our company in your cover letter. Your motivation matters as much as your qualifications.

Interviews

If you're amongst the shortlisted candidates you will be invited for a first interview with a professional from the business. If you convince us that you are up for the challenge, you will be invited for a second interview with the Recruiter and Hiring Manager.Additional interviews may also be organised.

Our advise

In the vacancy text you can find the required competencies for each position. Next to that we look for people who share our core values: Care, Clear, Commit. In out NN statement of Living our Values you can read what these values stand for.

Assessment (optional)

For most of the positions an assessment is not required. However, if this a prerequisite, you will be further informed at the beginning of your application.

Offer and Pre-boarding

Congratulations! After you have accepted our offer we will start the pre-boarding procedure which includes a Pre-Employment Screening Meeting at our office and a reference check.

Our advise

Make sure you have your original certificates and diplomas ready so that we are able to check their authenticity during the Pre-Employment Screening Meeting.

On-boarding

Our extensive on-boarding programme ensures you will experience a smooth transition into our company. From the beginning, we want you to feel a part of the team.