Become A Dealer

It takes a specialkind of person to be anIndian Motorcycle Dealer

Who Are We Looking For

Indian Motorcycle is looking for partners who share our passion for a legacy of unparalleled craftsmanship and dedication. Our goal of expanding our dealer network, spanning 200 top markets across the U.S. and Canada, can only happen with the right partners. If you feel you’ve got what it takes, we invite you to become part of the next chapter of a story 114 years in the making.

Begin Your Legacy

Frequently Asked Questions

Who can start the process to become an Indian Motorcycle® dealer?

Becoming an Indian Motorcycle dealer is a unique opportunity; we are currently accepting individuals possessing the requisite financial resources and history of business success both within and outside of the Powersports industry.

What is the process for becoming an Indian Motorcycle dealer?

What are the financial requirements to become an Indian Motorcycle dealer?

Your Dealer Development Specialist will walk you through initial start-up costs. These costs vary based on several factors, including the size and condition of your desired facility. Apart from the investment requirements for a particular dealership opportunity, the ideal Indian Motorcycle dealer applicant will have at least $250,000 in liquid assets to ensure the strength to operate a successful Indian Motorcycle dealership and continued growth of the business.

What are the facility requirements of an Indian Motorcycle dealership?

Your Dealer Development Specialist will walk you through all of the facility and location requirements for an Indian Motorcycle dealership. Our goal is to create locations that are retail friendly with high visibility. Additionally, we require square footage dedicated to an Indian Motorcycle showroom plus additional space as need to support full operations for the brand.

Does Indian Motorcycle charge a franchise fee?

Indian Motorcycle does not charge a franchise fee. All of our dealers are independent business owners. Each dealer operates under an agreement to retail and service Indian Motorcycle products.

What Indian Motorcycle dealership locations are available?

Indian Motorcycle dealership opportunities exist across the U.S. and Canada. Your Dealer Development Specialist will be able to provide detailed information to assist you in determining optimal locations.