As rents rise, research shows renters are staying put

(September 15, 2015) — MPF Research was recently featured in two industry publications, GlobeSt. and Inman News, providing research and insights into reasons why residents are renewing their leases despite rents increasing.

Jay Parsons, director of analytics at MPF Research, tells GlobeSt., “Renters are increasingly choosing to stay put and renew their leases in spite of rapidly rising rents and historically large levels of new supply, which logic would suggest would be driving down retention. And the fact that retention is still so strong speaks to the depth of demand for apartments and to the absence of any sort of affordability crisis in conventional, investment-grade apartments.”