Creative Media Works, operating as BBM, has partnered with the world’s leading hotel price comparison site, HotelsCombined, to offer BBM users seamless search of all the best hotel booking sites to find the lowest possible rate on a hotel deal.

HotelsCombined sits as an icon within BBM Messenger’s Discover ecosystem of content and services. BBM Discover is a high-valued space within BBM, designed for high impact and reach while giving partners access to the power of social chat.

BBM Messenger users in more than 55 countries can now easily search and book their next vacation or business accommodation without leaving the BBM environment. In addition, with the one-click BBM Share feature, users can share their favourite hotels or the best hotel deals, enabling instant coordination among BBM contacts to discuss the best prices, preferences or favourites when planning travels.

“We’re very excited about the partnership between HotelsCombined and BBM Messenger,” says Amer AlHalabi, Regional Manager MENA, HotelsCombined. “This new service will make it even easier for users to search, compare and book the very best deal on their accommodation, while being able to easily discuss their options with their friends, colleagues or families.”

BBM Messenger is one of the most popular mobile messaging applications. Established since 2005, BBM has evolved from a pure messaging application for text and video communication to a social ecosystem unifying chat, social, commerce, content and services including bill payment, top-up, coupons, games, news, video, music, shopping, travel, career, sports, transportation and polls.

“HotelsCombined is a fantastic addition to our Discover menu,” said Matthew Talbot, CEO of Creative Media Works, the company that operates and runs BBM Consumer globally. “With the percentage of mobile travel bookings steadily rising, BBM Messenger is ready to offer those services where people are spending their time – in mobile messaging. HotelsCombined now joins the other travel services we’ve launched in BBM Messenger: BBM Travel for the Indonesian market, and Sa2eh travel and tourism content channel for the Middle Eastern market.”