Giveaway alert: win a NeoStrata Skin Active Antioxidant Defense Serum

Sunday, November 8, 2015

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Hi there! Just a quick post today to share a cool giveaway with you. If you read Beaumiroir regularly, you know that I've really been into anti-aging skincare lately, and many of you seem to be very interested in this subject too. So I thought you'd want to know that NeoStrata, an innovative brand of skincare products (they're the inventors of AHA after all), is giving away a full size Skin Active Antioxidant Defense Serum (a $78 value!) to 25 lucky winners (US only).

The serum is an antioxidant powerhouse designed to prevent future signs of aging, so it can be used both by younger beautystas who want to keep the youthful appearance of their skin as well as more mature men and women looking to correct and prevent further damage. Here's what the brand has to say about this serum: "Protect skin from future signs of aging with this serum formulated with 8 powerful multi-action antioxidants designed to combat oxidative damage. Patented Bionic and Polyhydroxy Acids trap oxidation promoting metals like iron and help prevent sun-induced cellular damage. The potent combination of Citric Acid and Lilac, Green Tea and Chardonnay Grape Seed Extracts works together to neutralize five different types of free radicals and helps preserve healthy DNA, lipids and cellular membranes. In addition, this super potent source of EGCG Green Tea Extract protects against inflammatory mediators in the skin."

You might wonder how to you use a serum, and if it's really that important. A serum is a concentrate of active ingredients, and you can find serums addressing any skincare concern you could think of: dryness, lack of radiance, oiliness, uneven texture, sun damage, acne... Unlike a moisturizer, a serum's primary function is not to hydrate your skin (except for hydrating serums!) and protect it for the day/night, it's meant to correct a specific issue with a blend of powerful and targeted ingredients. Serums typically have a fluid texture, and they're made to be applied before your moisturizer, after cleansing and toning. I've been using serums in my skincare routine for at least 10 years, and I think they make a tremendous difference. Can you live without a serum? You sure can, but if you're trying to achieve healthy, radiant skin, you can hardly expect to succeed without the added benefits brought by a serum.

Bonjour!

Lulle, 30-something, I was born and lived most of my life in France. I also spent 5 years in Istanbul, Turkey, and now reside in San Diego, California. I have a cat, Ernesto, a little rascal who traveled with me from one country to another.

Hang out here to discover the best of French beauty brands, latest trends, and reviews of both high end and drugstore cosmetics.