Food trucks: Your new expansion vehicle

The food truck world has to date been the province of culinary renegades and business world outsiders. Trucks gave these mobile entrepreneurs a way to break into the business at the ownership level—instead of becoming someone else’s employee—while typically lacking the capital need to open a brick-and-mortar restaurant. Get one truck rolling and they’re in the game. A mini fleet of two or more trucks and you’re a giant in the food truck world.
Now it looks ...

Register to view this article

Registering for Premium Content on Restaurant Hospitality will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.

Discuss this Article 1

Whoever had this idea first couldn't anticipate the success this business model would have. It's an accessible business model for every type of pocket. Take the example of the soft serve frozen yogurt machine business model, it follows pretty much the same principles.