5 Bold Mobile Banking Predictions for 2014 From Mitek

Now that its mobile banking products have hit "critical mass," Mitek's head of marketing expects the company to add thousands of customers during 2014.

By the end of 2014, the majority of Americans will have access to Mobile Deposit.

According to Mitek's press release, "nearly every financial institution in the country will offer the service by the end of the year as they fight to remain competitive."

That's a pretty amazing prediction, considering that there are nearly 7,000 banks in the United states, with another roughly 7,000 credit unions. When asked how it would be possible for Mitek to sign up may thousands of new customers next year, Scott admits "we're being a bit bold here," but also expresses confidence that it can really happen.

"The reason I am confident is that we distribute our services through a large number of channel partners, speaking with a large number of customers. We have compoanies like Fiserv ( FISV), Jack Henry ( JKHY), [ Financial Institutions, Inc. ( FISI)] and NCR ( NCR), reselling and hosting the products us. We have other partners specializing in mid-tier institutions, credit unions and so forth."

Mobile banking adoption will continue to increase.

Mitek expects "mobile banking will be adopted by 60% or more of smartphone users by the end of 2014."

Carter says banks will be moving "toward a fact-based approach, using data analytics to decide on which mobile products to offer their customers." He added that some banks have mobile account activity limits, but that there is "no discernable difference" in risk to an institution with a $1,000 daily limit and a $10,000 daily limit.

"A top 5 bank told me the other day that they see the mobile channel as the safest channgel they deal with. Unlike otehr chanels, you have the benefit of the user being logged into an app. They have additional information aboout the device, along with geolocation and other information. So you know a lot more about that transaction than you do with other channels," he says.

Mitek's Stock

Mitek posted a net loss of $7.3 million for fiscal 2013. When asked when investors might expect the company to turn a profit, Carter says "given the revenue we're seeing, we're very optimistic about the trajectory of the business."