Under an agreement with the city, Westfield is required to host 75, then 150 and eventually more than 200 events a year in the park -- with only a fourth of those events allowed to be ticketed affairs or involve total closures to the public.

A Westfeld executive told Kinsee Morlan, who covers arts and culture for NBC 7’s media partner Voice of San Diego, that its rates are competitive with similar venues.

“The ArtsTix booth will actually be there, and they represent all the performing arts groups in town,” Morlan points out, “and so it kind of made sense that there would be some sort of arts engagement there. But it looks like the city and Westfield are maybe eyeing a different market for the events they want to host there."