Be responsive to the changing needs of current and future employers of our graduates.

Business Majors

The School of Business offers four majors leading to the Bachelor of Business Administration (B.B.A.): Accounting, Management, Marketing, and General Business.

Students planning to seek a B.B.A. are initially classified as “pre-business” majors. In order to officially be classified into one of the majors, students must meet the formal requirements for admission to the B.B.A. (See item 6 under B.B.A. requirements.) Students are significantly limited in the number of upper division School of Business courses that they may take prior to formal B.B.A. admission.

Office of Student Advisement

This office is responsible for assisting students in the School of Business with the development of an academic plan, teaching the Clayton State University 1000B orientation course, and coordinating student services such as scholarships, student clubs, etc. The office exists to provide one-on-one advising to ensure that students meet graduation requirements in a timely fashion and are informed of the programs and services available to them in the college. (BHS-11, 770-961-3737)

Placement Assistance

The Clayton State University Office of Counseling and Career Services, located in the Student Center, maintains a job placement service especially attuned to the needs of business graduates. Information about these and other career services may be found in this catalog in the Services for Students chapter.

Bachelor of Business Administration Requirements

Students in the School of Business must meet all University admission, academic progression, and graduation requirements (see the Graduation Requirements section). In addition, the Bachelor of Business Administration (B.B.A.) has the following program-specific requirements:

Clayton State University 1000B. First Year Student Seminar for Business Majors: Success in Clayton State University. All freshman business majors are required to take this course. It is strongly recommended that Clayton State University 1000B be taken the first semester at Clayton State; the course must be taken before the student completes 30 hours of college credit. (Students who completed Clayton State University 1000 or CSOR 0098 prior to becoming business majors are exempt from Clayton State University 1000B, but their advisor may recommend School of Business orientation activities.)

Mathematics Requirement. All B.B.A. students must complete MATH 1231, Introductory Statistics, or higher numbered math. Students with appropriate placement scores are encouraged to take MATH 1231 or higher in Area A. Other students should take MATH 1231 in Area D or as a non-business elective. MATH 1231 is prerequisite to BUSA 3101, which is a required B.B.A. course.

Writing Assessment. All B.B.A. students are required to pass the official School of Business writing assessment prior to enrollment in MGMT 4750. The official writing assessment is administered in MGMT 3120, Managerial Communication. Transfer students who are granted credit equivalent for MGMT 3120 must take the official writing assessment during the first term of Clayton State University enrollment in which they take an upper division business course. (Transfer students must contact the School of Business for information about assessment procedures.)

Students who fail to pass the official School of Business writing assessment are required to enroll in WLAB 2999, Writing Laboratory II. Such students must enroll in WLAB 2999 for their next term of attendance and in each subsequent term until they have passed the official writing assessment by earning a grade of C or better in the course. Students who are required to take WLAB 2999 but neglect to do so are subject to having their registration in other courses cancelled.

Residency Requirements. In addition to general Clayton State University baccalaureate residency requirements, the B.B.A. has the following additional restrictions:

At least 30 hours of business courses must be taken from Clayton State University. Business courses are defined as any course with the following prefixes:

for General Business majors, at least 12 hours of business courses numbered higher than 3101 (not counting MGMT 4750).

Area F Grades. Students must earn a grade of C or better in all Area F courses.

Admission to the B.B.A. Program. Students intending to enroll in the B.B.A. program must meet all University admission and academic requirements. In addition, applicants must satisfy the following additional requirements prior to admission into the B.B.A. program:

Have an overall institutional Grade Point Average (GPA) of 2.00. (If a student has no Clayton State University GPA, admission is based on transfer grades.)

Have completed 60 semester credit hours.

Satisfactorily complete the six Area F business courses with grades of C or better in all courses.

Satisfactorily complete MATH 1231 or a higher MATH course (MATH 1241, MATH 1501 or MATH 2502) with a grade of C or better.

Earn a GPA of at least 2.14 in the six Area F business courses and MATH 1231 or higher (i.e., a grade of B or better in at least one of these courses).

Students who plan to major in business will be admitted to Clayton State University as pre-business majors. Upon meeting the aforementioned requirements, pre-business students are required to apply for admission into a business major in the School of Business.

Transfer students will be required to meet the same criteria as Clayton State University students. For transfer students who meet the admissions requirements, the application deadline for the School of Business will be the same as the application deadline for the University.

An application form may be obtained on the web at http://business.clayton.edu, from the School of Business in BHS-11 (770-961-3410), or from the Office of Student Advisement. Students will be notified of acceptance both by formal letter and by e-mail.

A student not admitted into the B.B.A. program may elect to repeat courses that were not satisfactorily completed and that disqualified him or her from admission. If a student elects to repeat such courses and receives grades that meet the above criteria, the student may reapply for admission to the B.B.A. program.

If a student elects to repeat such a course(s) and receives a grade(s) that meet the above criteria, the student may reapply for admission to the B.B.A. program.

Upper Division Grades. All upper division courses (including transfer courses) applied toward graduation (except for non-business electives) must be completed with a grade of C or better (or K). (K grade is given for credit by examination, e.g., CLEP).

Transfer Credit. The School of Business normally accepts equivalent or substitutable transfer courses toward graduation at Clayton State University; however, the School reserves the right to determine whether credit earned at other institutions can be applied toward graduation. Acceptance of transfer credit by the University does not guarantee that it will be applied toward B.B.A. requirements. In general, credit for courses completed at other institutions must have been taken at the same level as the equivalent course at Clayton State University. If a course similar to an upper division Clayton State University course has been taken at the lower-division level, the student may, in some cases, be allowed to validate the credit by passing a proficiency examination in the subject area.

Prerequisites. Students should pay careful attention to course prerequisites in order to sequence courses appropriately in their programs of work. This is especially important at the sophomore-junior transition and as students near the end of their graduation requirements. All business prerequisites for School of Business courses require that a student earn a grade of C or better (or K) in the prerequisite business courses before the student may take a course requiring the prerequisite. See the Course Descriptions chapter to determine prerequisites for each course. A student may be removed from any course for which he or she has not met the prerequisite. Only the Dean and Associate Dean of Business have the authority to waive prerequisites for School of Business courses.

lEARNING OUTCOMES FOR THE B.B.A.

The B.B.A. curriculum is designed to enable all graduates to meet the following ten learning outcomes. In addition, each major within the B.B.A. has field-specific learning outcomes which are listed with the appropriate curricula later in this chapter.

Solving Business Problems. Under realistic business conditions involving high risk, time pressure, and uncertainty, graduates will have the ability to diagnose unstructured business problems, critically evaluate the management alternatives available, and implement effective plans of action.

Understanding the business environment. Graduates will understand today’s global economy, the open systems environment in which modern business operates, and the impact of cultural diversity in the workplace.

utilizing quantitative information. Graduates will prepare and use financial and other quantitative information for business decision-making purposes such as estimating, budgeting, and forecasting, but with full, explicit recognition of the limitations of such information.

influencing the behavior of other workers. When employed, graduates will be able to influence other workers’ behavior in an effective, efficient, and ethical manner that elicits full performance potential, respects human dignity, accommodates individual differences, and promotes team-building.

computer literacy. Graduates will be computer-literate and use modern computer-based management information systems to improve their management performance and decision-making ability.

understanding the legal environment of business. Graduates will know how the law impacts business administration and possess an excellent working knowledge of generic legal issues in human resource management.

preparation for continued professional development. Graduates will enhance their continued professional development in business administration by their demonstrated fluency in the language of business and their proven ability to use business literature and research for personal growth and applied problem-solving.

Bachelor of Business Administration (B.B.A.)

Curriculum

The B.B.A. curriculum is presented below in two parts:

Courses required for all B.B.A. majors

Specific courses required for each B.B.A. major

Accounting

Management

Marketing

General Business.

COURSES REQUIRED FOR ALL B.B.A. MAJORS

ESSENTIAL SKILLS (Area A) - 9 hours

A1. Composition (Take BOTH)

ENGL 1101 English Composition I (3-0-3)*

ENGL 1102 English Composition II (3-0-3)

* A grade of C or better (or K) is required in ENGL 1101.

A2. Mathematics (Choose ONE -- Math 1231 is recommended for B.B.A. students who have the appropriate placement score.)

MATH 1101 Mathematical Modeling (3-0-3)*

MATH 1231 Introductory Statistics (3-0-3)**

MATH 1241 Survey of Calculus (3-0-3)**

MATH 1113 Precalculus (3-0-3)**

MATH 1501 Calculus I (4-0-4)**

* MATH 1111, College Algebra, which is offered only by distance learning, may be substituted.

** Students must have math placement scores beyond MATH 1101 to use these courses in Area A. The extra hour in MATH 1501 will be excess credit for B.B.A. students.

(Students may exempt this course by demonstration of basic skill and then take COMM 1002, CPTG 1002, or CPTG 1010.)

COMM 1002 Presentation Applications (1-0-1)

(Completion of or exemption from COMM 1001 is prerequisite to COMM 1002.)

CPTG 1002 Introduction to Web-Page Development (0-2-1)

(Completion of or exemption from COMM 1001 is prerequisite to CPTG 1002.)

CPTG 1010 Computing with Spreadsheets (0-2-1)

(Completion of MATH 1101 or higher [or equivalent placement score] and completion of or exemption from COMM 1001 are prerequisite to this course. This course can be used in Area D when taken in conjunction with CPTG 1111.)

COMM 1110 Spoken Communication (3-0-3)

(A maximum of two hours can apply to Area B; the balance will be excess credit. COMM 1110 is not open to students registered for or with credit for COMM 1001 or 1002 except with permission of the Humanities department head. Students who need to apply this course to Area F should choose other options in Area B.)

Foreign Language Options:

The courses numbered 1999 are for students who have strong beginning skills but need review before entering intermediate-level courses. The 1002 courses are appropriate for students who took two years of high school language but lack confidence in their skill level. (A maximum of two hours of 1002 can apply to Area B; the balance will be excess credit.)

SPAN 1002 Elementary Spanish II (3-0-3)

FREN 1002 Elementary French II (3-0-3)

SPAN 1999 Spanish Review and Transition (1-0-1)

FREN 1999 French Review and Transition (1-0-1)

* Business majors may choose to take 8 hours of Science in Area D1 in which case only one hour is required in Area B2.

* Language at the 1002-level or equivalent is prerequisite to 2001; 2001 or equivalent is prerequisite to 2002. Native speakers of a language may enroll in courses in that language only with permission of the Department of Humanities.

NATURAL SCIENCES AND MATHEMATICS (Area D) - 10 hours

Note: The Area D listed here is the 10-hour version that most B.B.A. majors choose. Business majors may choose to take an 8-hour sequence in the principles science courses designed for science majors. See the Arts & Sciences chapter of this catalog. Students who take the 8-hour sequence only need one hour in B-2.

D1. Take ONE of the following science sequences:

a) SCI 1111 Integrated Science I (3-0-3)

SCI 1111L Integrated Science I Laboratory (0-2-1)

(SCI 1111 and 1111L are corequisite.)

SCI 1112 Integrated Science II (3-0-3)

b) BIOL 1111 Introductory Biology I (3-0-3)

BIOL 1111L Introductory Biology Laboratory (0-2-1)

(BIOL 1111 and 1111L are corequisite.)

BIOL 1112 Introductory Biology II (3-0-3)

c) CHEM 1151 Survey of Chemistry I (3-0-3)

CHEM 1151L Survey of Chemistry Laboratory (0-2-1)

(CHEM 1151 and 1151L are corequisite.)

CHEM 1152 Survey of Chemistry II (3-0-3)

(CHEM 1152 has a lab, but it is only required for certain health science majors.)

d) PHYS 1111 Introductory Physics I (3-0-3)

PHYS 1111L Introductory Physics Laboratory (0-2-1)

(PHYS 1111 and 1111L are corequisite, and MATH 1101 or higher is prerequisite.)

PHYS 1112 Introductory Physics II (3-0-3)

(PHYS 1112 has a lab, but it is only required for certain life science majors.)

D2. Additional Science, Math, or Technology (3 hours)

NOTE: B.B.A. students who did not take MATH 1231 (or a higher mathematics course) in Area A must take MATH 1231here or as a non-business elective.

See the majors listed on following pages for the specific requirements and electives for each major: Accounting, Management, Marketing, and General Business.

BUSINESS CAPSTONE - 3 hours

MGMT 4750 Strategic Management (3-0-3)

[This course is to be taken in the last two semesters, preferably the last, of a student’s program. Prerequisite: Senior standing, completion of 3000-level business core, and satisfactory completion of the official School of Business writing assessment.]

NON-BUSINESS COURSES - 9 hours

School of Business students must take PHIL 3301 - Ethics in Historical and Contemporary Perspective - as one of their three non-business courses. The other six semester credit hours may be any course offered by the University outside the School of Business, except Physical Education (PHED) courses; courses offered for institutional credit only (e.g., WLAB 1999, WLAB 2999); HSCI 2201; HCMG 3101; and career and institutional credit courses that generally do not fulfill requirements for a baccalaureate degree and are annotated in each heading as such in the Course Descriptions chapter of this catalog (e.g., OFFC, CNET).

IMPORTANT NOTE: B.B.A. students who did not take MATH 1231 (or a higher mathematics course) in Area A or D must take MATH 1231 as a non-business elective.

Junior and Senior Total Hours - 60 hours

Grand Total Hours for the B.B.A. - 120 hours

ACCOUNTING MAJOR

(See also Courses Required for All B.B.A. Majors.)

(Check the Course Descriptions chapter for prerequisites.)

Required Accounting Core - 18 hours

ACCT 2102 is prerequisite to ACCT 3110 and 3351; ACCT 3351 is prerequisite to 3352 and all 4000-level ACCT courses.

earnings and profit. Graduates will understand the determination of earnings and profits.

MANAGEMENT MAJOR

(See also Courses Required for All B.B.A. Majors.)

(Check the Course Descriptions chapter for prerequisites.)

Required Management Core - 9 hours

MGMT 4101 Human Resource Management (3-0-3)

MGMT 4102 Organizational Behavior (3-0-3)

MGMT 4111 Leadership (3-0-3)

Choose FIVE upper division business electives - 15 hours

At least three must have a MGMT prefix, and at least one must not have a MGMT prefix.

ACCT 3110 Managerial Cost Accounting (3-0-3)

ACCT 3351 Intermediate Accounting I (3-0-3)

ACCT 3352 Intermediate Accounting II (3-0-3)

ACCT 4220 Advanced Accounting (3-0-3)

ACCT 4330 Accounting Information Systems (3-0-3)

ACCT 4440 Governmental and Not-for-Profit Accounting (3-0-3)

ACCT 4450 Income Taxation I (3-0-3)

ACCT 4480 Auditing (3-0-3)

ACCT 4551 Income Taxation II (3-0-3)

ACCT 4800 Selected Topics in Accounting (3-0-3)

ACCT 4850 Accounting Internship/Cooperative Education (V)

ACCT 4900 Directed Research and Reading (V)

BUSA 4446 Managerial Economics (3-0-3)

BUSA 4850 Internship/Cooperative Education (0-V-3)

BUSA 4900 Directed Research and Readings (V)

FINA 3100 Personal Financial Management (3-0-3)

FINA 4401 Investments (3-0-3)

MGMT 3106 Principles of Supply Chain Management (3-0-3)

MGMT 4302 Case Studies in Performance Quality Management (3-0-3)

MGMT 4311 Entrepreneurship (3-0-3)

MGMT 4403 International Management (3-0-3)

MGMT 4510 Labor Law/Relations (3-0-3)

MGMT 4700 Applied Managerial Decision Making (3-0-3)

MGMT 4800 Selected Topics in Management (3-0-3)

MKTG 3302 Consumer Behavior (3-0-3)

MKTG 3312 Services Marketing (3-0-3)

MKTG 4104 Marketing Research and Analysis (3-0-3)

MKTG 4106 Promotion Strategy (3-0-3)

MKTG 4207 Professional Selling (3-0-3)

MKTG 4420 International Marketing (3-0-3)

MKTG 4510 Retailing (3-0-3)

MKTG 4750 Marketing Management (3-0-3)

MKTG 4800 Selected Topics in Marketing (3-0-3)

Total Major Courses & Business Electives - 24 hours

Learning OUTCOMES for Management:

planning. Graduates will be able to plan in a management setting.

ORGANIZING. Graduates will be able to organize in a management setting.

leading. Graduates will demonstrate the ability to lead effectively and appropriately in a realistic business environment.

controlling. Graduates will demonstrate the ability to establish and implement appropriate management control systems in business operations.

communicating. Graduates will be able to communicate effectively in a business environment.

MARKETING MAJOR

(See also Courses Required for All B.B.A. Majors.)

(Check the Course Descriptions chapter for prerequisites.)

Required Marketing Core - 9 hours

MKTG 4104 Marketing Research and Analysis (3-0-3)

MKTG 4207 Professional Selling (3-0-3)

MKTG 4750 Marketing Management (3-0-3)

Choose FIVE upper-division business electives - 15 hours

At least three must have a MKTG prefix; and at least one must not have a MKTG prefix.

ACCT 3110 Managerial Cost Accounting (3-0-3)

ACCT 3351 Intermediate Accounting I (3-0-3)

ACCT 3352 Intermediate Accounting II (3-0-3)

ACCT 4220 Advanced Accounting (3-0-3)

ACCT 4330 Accounting Information Systems (3-0-3)

ACCT 4440 Governmental and Not-for-Profit Accounting (3-0-3)

ACCT 4450 Income Taxation I (3-0-3)

ACCT 4451 Income Taxation II (3-0-3)

ACCT 4480 Auditing (3-0-3)

ACCT 4551 Income Taxation II (3-0-3)

ACCT 4800 Selected Topics in Accounting (3-0-3)

ACCT 4850 Accounting Internship/Cooperative Education (V)

ACCT 4900 Directed Research and Reading (V)

BUSA 4446 Managerial Economics (3-0-3)

BUSA 4850 Internship/Cooperative Education (0-V-3)

BUSA 4900 Directed Research and Readings (V)

FINA 3100 Personal Financial Management (3-0-3)

FINA 4401 Investments (3-0-3)

MGMT 3106 Principles of Supply Chain Management (3-0-3)

MGMT 4101 Human Resource Management (3-0-3)

MGMT 4102 Organizational Behavior (3-0-3)

MGMT 4111 Leadership (3-0-3)

MGMT 4302 Case Studies in Performance Quality Management (3-0-3)

MGMT 4311 Entrepreneurship (3-0-3)

MGMT 4403 International Management (3-0-3)

MKTG 4420 International Marketing (3-0-3)

MGMT 4510 Labor Law/Relations (3-0-3)

MGMT 4700 Applied Managerial Decision Making (3-0-3)

MGMT 4800 Selected Topics in Management (3-0-3)

MKTG 3302 Consumer Behavior (3-0-3)

MKTG 3312 Services Marketing (3-0-3))

MKTG 4106 Promotion Strategy (3-0-3)

MKTG 4510 Retailing (3-0-3)

MKTG 4800 Selected Topics in Marketing (3-0-3)

Total Major Courses & Business Electives - 24 hours

LEARNING OUTCOMES FOR MARKETING:

principles. Students will be able to specify the classic principles of marketing and the essential components of a marketing plan.

problem solving. Given an unstructured business case problem, students will demonstrate the ability to define the marketing issues in that problem and formulate an efficient and effective plan to resolve them.

research. Students will demonstrate the ability to plan and conduct basic marketing research, as appropriate to the development of a marketing plan.

Legal-ethical issues. Students will recognize legal and ethical issues raised in aspects of marketing work and will be able to define, analyze, and resolve those issues in an appropriate manner.

integration. Students will demonstrate their understanding of the relationship between marketing functions and all other functions of a business, and they will be able to evaluate the impact of a proposed marketing strategy on other functions such as finance, sales, and manufacturing.

GENERAL BUSINESS MAJOR

(See also Courses Required for All B.B.A. Majors.)

(Check the Course Descriptions chapter for prerequisites.)

Choose EIGHT courses - 24 hours

NOTE: Must include at least one course in MGMT, one in MKTG, and one in ACCT or ECON or FINA. Courses should be selected in consultation with an academic advisor.