Kindle Fire Cools As Shipments Decline

When it comes to the tablet world, the iPad has the clear lead despite the fact Apple’s tablet is very expensive. The second most successful tablet so far has been Amazon’s Kindle Fire Android tablet. Amazon is expected to have shipped 4.8 million Fire tablets in Q4 2011.

However, sales of the tablet have dropped significantly in Q1. According to IDC, Kindle Fire sales dropped to less than 750,000 units in Q1. I would think that’s to be expected with the holiday rush over. Still, that is a huge drop in sales.

The decline in orders dropped the Fire from 16.8% of the tablet market to only a bit more than 4%. That puts Amazon and third place behind Samsung and Apple in the tablet universe.