A great way to promote your business is to become a local expert. Becoming a local expert in your field of expertise will boost your business in ways that you cannot imagine. It doesn’t matter whether you have an online business or a bricks and mortar business; being seen as a local go-to expert will increase your share of business. How? You can: 1) Start a Locally-Inspired Blog 2) Offer to Speak at Local Events 3) Write for Your Local Paper 4) Publish a Book - Online or Print (Being a published author immediately implies “expert.”) 5) Get Quoted in your local paper or on local news Finally, call yourself an expert in every bit of marketing collateral that you have. The more you demonstrate yourself as an expert, the more other people will perceive you as an expert. For more insights into using marketing to grow your business, visit marketingsparkler.com