Swatch

Fans of James Bond are well-aware that the legendary spy has long given his preference to Omega watches, and the Seamaster collection in particular. No doubt, they would be really excited if they found out that now James Bond's adversaries are to have their own watches, too.

Swatch, a famous maker of Swiss fashion watches, has created a whole new collection of watches dedicated to enemies of Agent 007 of Her Majesty's Secret Service. The collection is dubbed the Swatch 007 Villain Collection. read more

With the release of its Chrono Automatic Collection, the Swiss timepiece and jewelry manufacturer Swatch has boggled the imagination of the most discerning audience.

The premiere collection includes five sporty models, distinguished by fashionable exterior, rugged design, as well as trouble-free timekeeping. The extremely innovative models from the Chrono Automatic line happen to be bold newcomers to the market, dominated by the luxury brands, which manufacture watches with a conventional and more conservative design.

The case of every debut model is crafted from a moulded plastic. Each of five watches is animated by the innovative automatic ETA Calibre C01.211, 3Hz mechanical movement, set with 15 jewels. The entire mechanism is viewable through disc-shaped windows in the crystal glass case-back. This movement offers a power reserve of 46 hours. read more

On the occasion of the upcoming Christmas holiday season, the illustrious Swiss timepiece and jewelry manufacturer Swatch is delighted to unveil its novel spectacular collection.

The line embraces six elegant timekeepers with an exclusive Star Edition among them, as well as a dazzling lineup of bijoux, which are themed around the Infinite Elegance, the night and its dominating black color. The latter sets the tone for the season and definitely reigns in the enchanting world of a true woman.

Manufactured from solid black plastic, the Swatch Star Edition watchcase houses a perforated dial, which features impressive stars, intentionally created to brighten the Christmas evening. Each of the three golden stars mentioned demonstrates a white crystal at its centre. The timepiece dial reveals slender hour and minutes hands, as well as a slim black seconds hand. read more

Fans of Swatch watches will be thrilled to find out that the brand’s famous Swatch & Art Collection welcomes new members. It is remarkable that the new timepieces have been created in cooperation with four contemporary artists and designers relevant to different mediums and styles.

Manish Arora, an Indian fashion designer, has created a Bollywood-inspired ‘movie’ watch featuring a range of playful colors. The watch is named Charmingly Beautiful.

Ivan Navarro, a Chilean sculptor and visual artist, has come up with has an exciting image of a skull and crossbones on a mirror. This creation’s name makes a bold statement - You Stop You Die. read more

Swatch is pleased to deliver its new Full-Blooded Black Skull men’s watch, mostly aimed at young people with rebellious spirit.

The new Swatch watch is executed in a 43mm round-shaped black case, crafted from high-grade plastic. Its thickness is 13mm. The case carries a fixed aluminium bezel. The model reveals a winding crown at 3 o’clock as well as chronograph push-buttons at 2 and 4 o’clock. The case provides 30-meter water-resistance.

The new Swatch Full-Blooded Black Skull watch shows off a black dial. It attracts attention with a silver skull silhouette. The display features white indices and Arabic numerals. read more