Lyft is new in my city and I want to get the word out, so I came up with this idea.
I like giving little gift bags to my passengers. They contain candy and gum, plus a Lyft referral card with a tag that says Gyft a Lyft.

I ask them to give the card to a friend or colleague who hasn't used Lyft yet. I explain that people never know when they may need a ride, and this card can get them from A to B — for free! My passengers love it because it gives them a chance to give a $25 gift to a friend, yet costs them nothing.

Word of mouth from happy people is the best way to increase ride requests for all drivers. #fistbumps

How do you spread the word about Lyft in your city? Share your ideas with Annette in the comments below.