GOOGLE SHOPPING CSS

WHAT IS THE CSS OPPORTUNITY?

In the wake of 27th June, 2017, when the European Union fined Google for their breaches with the EU antitrust laws, Google allowed access to the shopping ads in Google search to competing comparison shopping services.

To ensure compliance with the antitrust laws, Google is now incentivising competition by offering a 20-30% shopping spend pay back when retailers advertise on competing comparison sites.

HOW IT WORKS

THE SAME EXPOSURE, 30% CHEAPER

• QuantAds has built its own CSS site• Your new shopping ad will show next to other shopping ads• The annotation line will say ”By Dept”• Ad clicks go straight to your website• You’ll get 20-30% of your shopping spend back as credit using this setup