Long Beach, Calif. – May 26, 2010 – Formula DRIFT launches DriftStream2010.com as a hub for all content of the Live Stream.

“Driftstream2010.com is the next step of development for our live stream partnership,” said Ryan Sage, co-founder of Formula DRIFT. “This will be the central place where all things pertaining to the live stream will be centrally located. Our approach is to make the viewing experience of the live stream as easy, seamless, and fun as possible.

The new DriftSteam2010.com site has been created to specifically house both Live Coverage and On-Demand footage of the 2010 Formula DRIFT Schedule as well as the following elements:

The new site features a user-friendly interface, while providing new and archived content pertaining to Formula DRIFT. The dynamic features of the site will engage fans to interact with one another and become socially active.

“The main goal for the development of this site was to create an easy to navigate experience while still providing all relevant streams of content for the FD fanbase,” said Tom Masiero, co-founder of YoParts.com.

The Drift Stream will continue at Round 3: The Gauntlet on June 4-5 in Wall, NJ when Formula DRIFT returns to Wall Speedway.

Art of Formula D: A 2009 Season Retrospective Photo Gallery
Will be open to the public during the Grand Prix Weekend.
150 The Promenade N. – corner of Broadway and Promenade
10 AM – 6 PM – April 16 – 18

· IZOD IndyCar Pit Stop Challenge (12:00 p.m. – 6:30 p.m.) – Witness the speed and agility of an IZOD IndyCar Series pit stop challenge, learn how races are won and lost in the pits during this live demonstration

· Formula DRIFT Show (6:00 p.m.) – Watch as Formula DRIFT drivers compete down the world famous Hollywood Boulevard

o List of Drivers (tentatively):

· Samuel Hubinette | 2010 Dodge Challenger

· Mad Mike Whiddett | 2003 Mazda RX8

· Joon Maeng | 2003 Mazda RX8

· Justin Pawlak | 1989 Mazda RX7

· Michael Essa | 2008 BMW 350R

· IZOD IndyCar Driver Autograph Session (7:30 p.m.) – Meet the stars behind the cars of the fastest race in the world

· Life-size Hot Wheels cars – (All day) Guests can get their pictures with life sized Hot Wheels cars and the IZOD IndyCar 2-seater, experience the fan zone featuring vintage cars throughout the decades, and much more