affiliate marketing

Shawn Collins, Jim Kukral, Lisa Picarille and I recorded GeekCast 21 on Tuesday. If you’re interested in how to recruit affiliates in this changing landscape, give it a listen…

GeekCast 21: The Art of the CPA Pitch : GeekCast.fm: “The first few minutes of the show describes innovative ways to recruit affiliates outside of the traditional emails and cold calls (which are becoming increasingly ineffective). The conversation steers into the direction of why companies like Apple and Microsoft fight over the ‘cool’ factor in their marketing campaigns.”

The show runs about 80 mins and is filled with all sorts of geeky goodness (Twitter, video, stats, etc).