Art reproduction in large-scale: Tobias Tovera ‘Diffusion of Pigment’

“In my artwork I am interested in discovering transmuted spaces, places where energy shifts, changes, or renews itself. Through an exploration of the interstices between opposing elements such as nature and artifice, chaos and order, I wish to explore entropic systems where healing may occur. I want my audience to be confronted by a raw sense of what it means to be alive” stated artist Tobias Tovera. His ongoing series ‘Diffusion of Pigment’ comprises abstract monochromatic pigment paintings. Originals are translucent works of art which are reproduced on the perfectly suited fine art paper – a genuine digital fine art paper by Hahnemühle. The limited edition prints by Candela Fine Art Printing (Hahnemühle Certified Studio) are large-scale art reproductions for exhibitions, collectors, as shop or interior decoration. We are honoured to feature Tobias Tovera in a Q&A.

When did you discover your passion for painting?I discovered my passion for painting and sculpture during my studies as an art student. I studied sculpture during undergraduate school which led to painting. Painting became a way to explore both the two dimensional and the three dimensional.

How did you come to the world of painting? Outside of art classes that I elected to take in high school I was introduced to the world of art during my undergraduate and graduate studies. What I loved about art school was that it provided a platform for me to find my voice as an artist and it encouraged me to explore new materials.

Which of your projects/motifs opened the door to the art market/professional market?The first series of paintings that I created. I remember handing my business card to one of the curators at Micaela Gallery in San Francisco, 2007. I was scheduled for my first studio visit and invited to my first group show at the gallery.

Who or what inspires you most? I am inspired most by Nature. I’ve always been guided by the spirit of the universe around us and within us. It speaks to my purpose as a human and as an artist.

How would you describe your personal style? Abstract.

What is most challenging about your kind of art and making a living from what you do? Currently the most challenging aspect of my practice is being able to produce new work while being under pressure with a demanding schedule. The business of art requires focus and discipline to be able to manage a successful studio.

How important is the printed presentation of your works of art?Printing is imperative. Without printing there would not be as much access to my work and it has opened up many opportunities for projects that I would not be able to produce otherwise. Printing is also a beautiful way to reproduce and document original work.

Which is your favorite Hahnemühle paper and why? Paper choice is very important. Having the appropriate weight and quality of paper insures the color and texture of the print. We use Photo Rag® 308 paper. It has the perfect weight for durability and saturation of ink for sharp tones and vivid color. I’ve always used Hahnemühle papers for a high quality finish.

Do you have a dream project you would like to realize sometime?To create an installation for the Unilever Series, an annual commission to make art specifically for the Tate Modern’s Turbine Hall. It’s one of the most magnificent installation spaces in the world.

What’s next? New work. I am currently working on completing a new series of paintings. We are shooting a new video to document the process.

More about Tobias Tovera on his website or Candela Fine Art Printing´s blog ‘Prints that matter’. Enjoy the stop motion video about his work process over a period of three weeks.