Greenpeace has enlisted the aid of Radiohead and actor Jude Law in a video for their new Save the Arctic campaign. The video features Radiohead's Kid A song "Everything in Its Right Place", and a a voiceover from Law.

The video documents the life of a homeless polar bear who was forced to leave the Arctic due to climate change.

If you're moved by the campaign, you can show your support here. If not, I guess go buy a Coke and try and figure out what they're going to put in those commercials in a few years. I guess you could probably donate some money to Mitt Romney too. I'm pretty sure he's on the other side of this issue.

this pic kinda reminds me of the time when i used to play world of warcraft and on my hunter i was taming a polar bear to be my new animal companion and once i tamed her she turned around and instantly killed her cubs.

i like your enthusiasm. have you heard of RAMPS? we're hosting a massive civil disobedience action against mountaintop removal coal mining at the end of this month in west virginia! come take part in some REAL action to save the planet!!!

(not to slight GP, though. As an organization, they've done more for me than any other organization i've worked with and i appreciate that forreal)

did radiohead donate money, or just a song, coz i dont think dropping an old ass track on a 90 second youtube video is gonna get people into this. dying polar bears do make me sad though, when i joined the military they sorta make you contribute to a charity in bootcamp (at least the navy does anyway), so ive been giving about $20 a month for almost two years to this cause, so i think i deserve new/unreleased radiohead song and someone other than jude law to narrate it.