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The joy of prediction is that no-one tends to remember the incorrect guesses. But whether it's Arthur C Clarke, Nostradamus or Minority Report, they'll often cling to the correct guesses as proof of some remarkable soothsaying ability. And, with the help of Weta Workshop, Magic Leap, a fairly mysterious "cinematic reality" startup that received US$542 million of funding last year, posted a video of what it sees as the future of gaming a few days ago.

While the YouTube blurb says it's "a game we’re playing around the office right now", many are doubtful that this is a real product and believe it is a concept video (like Google Glass)​ to show what might be possible with the augmented reality technology. The involvement of special effects wizards Weta Workshop (it shows Dr Grordbort's rayguns being used in the clip) seems to back up that view. But some have also wondered whether there is any benefit to being able to check your email or watch YouTube clips in this manner, especially as the 'we should really switich off a bit more' movement grows. Also, anyone swiping or prodding while wearing goggles looks pretty silly.

Microsoft has also recently launched a video showing off its HoloLens technology, which is based on a similar premise.

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23 years ago I did an interactive promotion with James Kwok at Saatchis for Bluebird potato chips on TV2 at 7.30 pm. Two years later I was doing websites for the likes of Sun Direct Insurance and more with Howdo. ...

Congrats on 25 years Simon - since leaving the industry 11 years ago (!) I've looked on at FCB doing some great work. Good luck with the future - I can thoroughly recommend life after advertising. Cheers Brett Atkinson

Simon - You have been a wonderful servant to the industry and in recent years to FCB. I do recall quite some years ago in a short time working together- probably in your first 5 and nearing my 20th - ...

This is the thread that keeps on giving! I'm no PR guru, but perhaps someone from Google NZ should post a contact number on this article, for all the random disgruntled folk who are trying to find them? That, or ...

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