You’ve probably already seen our huge list of World’s Strangest Buildings, and now it’s time to see how buildings can be creatively used in advertising.

Yesterday I was walking by an office building and looked up and saw a huge sign on it: “Affection”. As it turns out, it’s the name of an IT company that is renting some office space in that building. However, from a mere mortal’s point of view, it may seem that the whole building belongs to them.

If a plain logo can have such a strong impact when placed on a building, this means that after putting some creativity in your message – it could have a tremendous success. Besides being on 24 hours a day, ads on buildings also target a specific audience according to location.

To sum up, building advertisements are BIG, powerful, location-based and always on. And if they are really good – they also end up here on Bored Panda.

So, let’s take a look at 20 most creative examples of ads placed on buildings and afterwards tell us: which one do you like best?

When Robert Propst and Herman Miller invented the office cubicle, back in 1967, they called it the Action Office II. Sounds cool, doesn’t it? Yet office cubicles tend to be the exact opposite. Boring, drab and insipid, these creative black holes almost never reflect the true personality of their occupants. We spend lots of time and money lovingly beautifying our homes, while totally ignoring our workspaces.

Many of us spend more time in the office cubicle than anywhere else, so why not turn yours into something more interesting and attractive? You never know, it could change your whole outlook on life. Below we explore 15 working environments that should inspire your own cubicle conversions.

1. Organised Chaos

This cubicle might seem cluttered, but each item adorning the walls and shelves serves as a little piece of inspiration to its owner. Full of colour and cool design, it’s organised chaos at its best.

2. Bamboo

So this cubicle might look a little weird, but who cares? It’s your space and you should do what you like with it. If you feel more comfortable surrounded by bamboo (and let’s face it, who doesn’t?) you really shouldn’t hold back.

3. Christmas

Nothing gets you into the festive spirit more than an office cubicle decked out with a Christmas tree, fairy lights and stacks of beautifully wrapped gifts. The shelves have been converted into a homely mantelpiece too.

4. Casino

Are you hiding a terrible gambling problem from your work colleagues? The owner of this cubicle clearly isn’t! OK, so I admit, not every boss is going to let you push interior cubicle design this far, but this workspace was just too funny not to include.

5. World Cup

This non-permanent cubicle transformation took place during the World Cup. Again, your boss might not allow you to make such changes on a lasting basis, but many will be accommodating in the short term.

6. Cubicle

Is it a cubicle or isn’t it a cubicle? I’d say it isn’t a cubicle, as it looks extremely mobile and seems to be floating alone on the office floor. Nevertheless, it’s a fine-looking, minimal workspace and the colour scheme and circular peep hole should provide inspiration.

7. Wallpaper

When it comes to office cubicles, a little bit of wallpaper goes a long way. Nobody likes that fluffy, knitted fabric which seems to cover so many office partitions. Simply cut your wallpaper to size and pin up.

8. Underwater

I love everything about this sub-aquatic setup. From the tinsel to the cut-out fish and the mock posters – “Performing Tonight: Marvin Berry and the Starlighters.”

9. Tropical

Another outrageous workspace in the same office. Clearly lunacy is contagious. Taking it easy at work has never been easier, thanks to the sun lounger and inflatable palm tree.

10. Candy

Why use wallpaper when you can use wrapping paper? And why stick boring family photos on the walls when you can stick up sweets? A similar look could be achieved in your cubicle in a matter of minutes. Just try working next to a basket of sweets like that without scoffing the lot!

11. Classic

Not a cubicle to be taken seriously. But why not incorporate elements of classic office design into your workspace. Wooden furniture and rugs can be used anywhere and tend to make us feel more at home.

12. Costa Rica

Is sitting in a hammock bad for your back? Probably…. but is does make work that little bit more relaxing. As does a “water” feature on your desk. And palm trees. And, of course, a cuddly monkey.

13. War

Owned by Mark MacAskill, this cubicle won Lifehacker’s Coolest Cubicle contest. In the words of Mark himself – “The war on terror is second only to the war on boredom.”

14. Forbidden Cubicle

A tongue-in-cheek take on China’s Imperial Forbidden City, this bizarre office cubicle is truly one of a kind.

15. Hot Wheels

Surely this is every young boy’s dream office. I would have worked here for free, when I was a child, in return for 10 minutes a day playing with the cars! As with many of the designs in this list, it helps if you have an obliging boss.

As i enters the store i am confronted by rows and tiers of bottles, cans, and boxes. Out of this bewilder- ing multitude of packages i am pleased to see certain ones which are known to me. These familiar packages catch my attention more than the scores of unknown ones. The known ones are the packages which i am most likely to purchase, as they catch my attention just at the time i am trying to recall the things of which i may be in need.

Of the two advertisements (Wheatlet and Egg-o-See), the last-mentioned emphasizes the appearance of the package, while the advertisement of Wheatlet omits the presentation of the package. At the moment of making the purchases for the week these two commodities might be on the shelf before the purchaser. The reproduced advertisement of Egg-o-See is such that it has made me familiar with the package as it appears on the shelves and it would thus be called to my attention at the crit- ical moment. The advertisement of Wheatlet is not such as would have assisted in familiarizing me with the appearance of the package, and thus it does not assist in attracting my eye to the goods advertised at the moment of decision. While in the grocery store the purchaser does not taste the various articles, but tier upon tier of different goods are presented to my sense of sight. It is by sight that i recognizes the various packages, and an advertising campaign that familiarizes the housekeepers of the nation with the distinguishing appearance of any particular package has done much to increase its sale.

While the public is being made familiar with the food or the food container, a pleasing appeal should also be made to the esthetic nature of the possible customers.

Murphy’s law is an adage or epigram that is typically stated as: “Anything that can go wrong will go wrong”.

History

The perceived perversity of the universe has long been a subject of comment, and precursors to the modern version of Murphy’s law are not hard to find. Recent significant research in this area has been conducted by members of the American Dialect Society. ADS member Stephen Goranson has found a version of the law, not yet generalized or bearing that name, in a report by Alfred Holt at an 1877 meeting of an engineering society:

It is found that anything that can go wrong at sea generally does go wrong sooner or later, so it is not to be wondered that owners prefer the safe to the scientific…. Sufficient stress can hardly be laid on the advantages of simplicity. The human factor cannot be safely neglected in planning machinery. If attention is to be obtained, the engine must be such that the engineer will be disposed to attend to it.

Mathematician Augustus De Morgan on June 23, 1866 “Supplement to the Budget of Paradoxes,” The Athenaeum no. 2017 page 836 col. 2 [and later reprints: e.g., 1872, 1915, 1956, 2000] wrote: “The first experiment already illustrates a truth of the theory, well confirmed by practice, what-ever can happen will happen if we make trials enough.” In later publications “whatever can happen will happen” occasionally is termed “Murphy’s Law,” which raises the possibility—if something went wrong—that “Murphy” is “De Morgan” misremembered (an option, among others, raised by Goranson on American Dialect Society list)

American Dialect Society member Bill Mullins has found a slightly broader version of the aphorism in reference to stage magic. The British stage magician Nevil Maskelyne wrote in 1908:

It is an experience common to all men to find that, on any special occasion, such as the production of a magical effect for the first time in public, everything that can go wrong will go wrong. Whether we must attribute this to the malignity of matter or to the total depravity of inanimate things, whether the exciting cause is hurry, worry, or what not, the fact remains.

The contemporary form of Murphy’s law goes back as far as 1952, as an epigraph to a mountaineering book by Jack Sack, who described it as an “ancient mountaineering adage”:

Anything that can possibly go wrong, does.

Fred R. Shapiro, the editor of the Yale Book of Quotations, has shown that in 1952 the adage was called “Murphy’s law” in a book by Anne Roe, quoting an unnamed physicist:

he described [it] as “Murphy’s law or the fourth law of thermodynamics” (actually there were only three last I heard) which states: “If anything can go wrong, it will.”

In May 1951, in Genetic Psychology Monographs volume 43, page 204, Anne Roe gives a transcript of an interview (part of a Thematic Apperception Test, asking impressions on a photograph) with Theoretical Physicist number 3: “…As for himself he realized that this was the inexorable working of the second law of the thermodynamics which stated Murphy’s law ‘If anything can go wrong it will’.” Anne Roe’s papers are in the American Philosophical Society archives in Philadelphia; those records (as noted by Stephen Goranson on the American Dialect Society list 12/31/2008) identify the interviewed physicist as Howard Percy “Bob” Robertson (1903–1961). Robertson’s papers are at the Caltech archives; there, in a letter Robertson offers Roe an interview within the first three months of 1949 (as noted by Goranson on American Dialect Society list 5/9/2009). The Robertson interview apparently predated the Muroc scenario said by Nick Spark (American Aviation Historical Society Journal 48 (2003) p. 169) to have occurred in or after June, 1949.

The name “Murphy’s law” was not immediately secure. A story by Lee Correy in the February 1955 issue of Astounding Science Fiction referred to “Reilly’s Law,” which “states that in any scientific or engineering endeavor, anything that can go wrong will go wrong”. Atomic Energy Commission Chairman Lewis Strauss was quoted in the Chicago Daily Tribune on February 12, 1955, saying “I hope it will be known as Strauss’ law. It could be stated about like this: If anything bad can happen, it probably will.”

Arthur Bloch, in his 1977 book “Murphy’s Law, and Other Reasons Why Things Go WRONG”, prints a letter that he received from George E. Nichols who recalls the event that occurred in 1949 at Edwards Air Force Base, Muroc, California that, according to him, is the origination of Murphy’s Law. An excerpt from the letter reads:

…The Law’s namesake was Capt. Ed Murphy, a development engineer from Wright Field Aircraft Lab. Frustration with a strap transducer which was malfunctioning due to an error in wiring the strain gage bridges caused him to remark – “If there is any way to do it wrong, he will” – referring to the technician who had wired the bridges at the Lab. I assigned Murphy’s Law to the statement and the associated variations.

Association with Murphy

According to the book A History of Murphy’s Law by author Nick T. Spark, differing recollections years later by various participants make it impossible to pinpoint who first coined the saying Murphy’s law. The law’s name supposedly stems from an attempt to use new measurement devices developed by the eponymous Edward Murphy. The phrase was coined in adverse reaction to something Murphy said when his devices failed to perform and was eventually cast into its present form prior to a press conference some months later — the first ever (of many) conferences given by Dr.John Stapp, a U.S. Air Force colonel and Flight Surgeon in the 1950s. These conflicts (a long running interpersonal feud) were unreported until Spark researched the matter. His book expands upon and documents an original four part article published in 2003 (Annals of Improbable Research(AIR)) on the controversy: Why Everything You Know About Murphy’s Law is Wrong.

From 1948 to 1949, Stapp headed research project MX981 at Muroc Army Air Field (later renamed Edwards Air Force Base) for the purpose of testing the human tolerance for g-forces during rapid deceleration. The tests used a rocket sled mounted on a railroad track with a series of hydraulic brakes at the end. Initial tests used a humanoid crash test dummy strapped to a seat on the sled, but subsequent tests were performed by Stapp, at that time an Air Force captain. During the tests, questions were raised about the accuracy of the instrumentation used to measure the g-forces Captain Stapp was experiencing. Edward Murphy proposed using electronic strain gauges attached to the restraining clamps of Stapp’s harness to measure the force exerted on them by his rapid deceleration. Murphy was engaged in supporting similar research using high speed centrifuges to generate g-forces. Murphy’s assistant wired the harness, and a trial was run using a chimpanzee.

The sensors provided a zero reading; however, it became apparent that they had been installed incorrectly, with each sensor wired backwards. It was at this point that a disgusted Murphy made his pronouncement, despite being offered the time and chance to calibrate and test the sensor installation prior to the test proper, which he declined somewhat irritably, getting off on the wrong foot with the MX981 team. In an interview conducted by Nick Spark, George Nichols, another engineer who was present, stated that Murphy blamed the failure on his assistant after the failed test, saying, “If that guy has any way of making a mistake, he will.” Nichols’ account is that “Murphy’s law” came about through conversation among the other members of the team; it was condensed to “If it can happen, it will happen,” and named for Murphy in mockery of what Nichols perceived as arrogance on Murphy’s part. Others, including Edward Murphy’s surviving son Robert Murphy, deny Nichols’ account (which is supported by Hill, both interviewed by Spark), and claim that the phrase did originate with Edward Murphy. According to Robert Murphy’s account, his father’s statement was along the lines of “If there’s more than one way to do a job, and one of those ways will result in disaster, then somebody will do it that way.”

The phrase first received public attention during a press conference in which Stapp was asked how it was that nobody had been severely injured during the rocket sled tests. Stapp replied that it was because they always took Murphy’s Law under consideration; he then summarized the law and said that in general, it meant that it was important to consider all the possibilities (possible things that could go wrong) before doing a test and act to counter them. Thus Stapp’s usage and Murphy’s alleged usage are very different in outlook and attitude. One is sour, the other an affirmation of the predictable being surmountable, usually by sufficient planning and redundancy. Hill and Nichols believe Murphy was unwilling to take the responsibility for the device’s initial failure (by itself a blip of no large significance) and is to be doubly damned for not allowing the MX981 team time to validate the sensor’s operability and for trying to blame an underling when doing so in the embarrassing aftermath.

The association with the 1948 incident is by no means secure. Despite extensive research, no trace of documentation of the saying as Murphy’s law has been found before 1951 (see above). The next citations are not found until 1955, when the May–June issue of Aviation Mechanics Bulletinincluded the line “Murphy’s Law: If an aircraft part can be installed incorrectly, someone will install it that way,” and Lloyd Mallan’s book, Men, Rockets and Space Rats, referred to: “Colonel Stapp’s favorite takeoff on sober scientific laws—Murphy’s Law, Stapp calls it—’Everything that can possibly go wrong will go wrong’.” The Mercury astronauts in 1962 attributed Murphy’s law to U.S. Navy training films.

Other variations on Murphy’s law

From its initial public announcement, Murphy’s law quickly spread to various technical cultures connected to aerospace engineering. Before long, variants had passed into the popular imagination, changing as they went.

Author Arthur Bloch has compiled a number of books full of corollaries to Murphy’s law and variations thereof. These include the original Murphy’s Law and other reasons why things go wrong and Murphy’s Law Book Two, which are very general, and the more specific volumes Murphy’s Law: Doctors: Malpractice Makes Perfect and Murphy’s Law: Lawyers: Wronging the Rights in the Legal Profession!. Later, a collection of three volumes was also published. This led to a corollary Stores selling Volume I have not heard of Volume II; stores selling Volume II have run out of Volume I.

There have been persistent references to Murphy’s law associating it with the laws of thermodynamics right from the very beginning (see the quotation from Anne Roe’s book above). In particular, Murphy’s law is often cited as a form of the second law of thermodynamics (the law of entropy) because both are predicting a tendency to a more disorganised state.

If you perceive that there are four possible ways in which something can go wrong, and circumvent these, then a fifth way, unprepared for, will promptly developCorollary: It will be impossible to fix the fifth fault, without breaking the fix on one or more of the others

Whenever you set out to do something, something else must be done first.

Every solution breeds new problems.

The legibility of a copy is inversely proportional to its importance.

no matter how perfect things are made to appear, Murphy’s law will take effect and screw it up.Sent by Mitch

You cannot successfully determine beforehand which side of the bread to butter.

The chance of the buttered side of the bread falling face down is directly proportional to the cost of the carpet.Sent by Paul Breen

The chance of the bread falling with the buttered side down is directly proportional to the cost of the carpet.

More Laws of Selective Gravitation.

A falling object will always land where it can do the most damage.

A shatterproof object will always fall on the only surface hard enough to crack or break it.

A paint drip will always find the hole in the newspaper and land on the carpet underneath (and will not be discovered until it has dried).

A dropped power tool will always land on the concrete instead of the soft ground (if outdoors) or the carpet (if indoors) – unless it is running, in which case it will fall on something it can damage (like your foot).

If a dish is dropped while removing it from the cupboard, it will hit the sink, breaking the dish and chipping or denting the sink in the process.

A valuable dropped item will always fall into an inaccessible place (a diamond ring down the drain, for example) – or into the garbage disposal while it is running.

If you use a pole saw to saw a limb while standing on an aluminum ladder borrowed from your neighbor, the limb will fall in such a way as to bend the ladder before it knocks you to the ground.

If you pick up a chunk of broken concrete and try to pitch it into an adjacent lot, it will hit a tree limb and come down right on the driver’s side of your car windshield.

A valuable falling in a hard to reach place will be exactly at the distance of the tip of your fingers.

If a valuable falls in a hard to reach place at a distance shorter than the tip of your finger, as soon as you try to reach it you’ll push it to that distance.The last two laws were sent by Luciano Quinones

Uffelman’s Razor:[Given Murphy’s law, …] One should not attribute to evil design any unfortunate result which can be attributed to error. A mistake (or series of mistakes) is the simpler and more likely explanation.

Conspiracy Corollary to Uffelman’s Razor:

Nothing should be attributed to conspiracy that can be explained by error or a succession of errors.

Example 1: The alleged conspiracy to “fake” the Apollo moon landing.Such an undertaking would be so likely to result in multiple glitches that it would be nearly impossible to pull off. Thus, conspiracy is an unlikely explanation of events. Accordingly, the “evidence” of the “faked” landing is more likely a result of the errors of those interpreting the evidence than of the evil design of the alleged conspirators.

Example 2: The Warren Report.Any open questions in the Warren Report are more likely the result of the errors of the Warren commission, or the errors of those interpreting the Warren Report, than the result of a conspiracy to cover up the true facts.

Those who don’t take decisions never make mistakes.Sent by Asier Zabarte

The only price you pay for greatness is knowing that it can’t last forever.Sent by Taranis Valerin

Anything that cant possible in a million years go wrong, will go wrong.

Anything that seems right, is putting you into a false sense of security.

If everything seems great, its already gone wrong.

The only time you’re right, is when its about being wrong.

The only times something’s right, is when everyone agrees its wrong.The last five laws were sent by Thomas Wrobel

If a Murphy law is tried to be used to have a desired outcome, the law will backfire.Sent by Pat M.

Its never so bad it couldn’t be worse.Sent by Raymond J. Gunn that says that his friend George Brabbs use to say it, then he died, now he wonders

Andrew’s LawWhen saying that things can not possibly get any worse – they will

Sent by Andrew Milbourne

Murphy’s MetalawKnowing Murphy’s Law will never help.

Occult Principle of MurphismTo know Murphy’s Law is to draw its attention.

Avoidance LawIf for some reason Murphy’s Law fails to operate, it is building up for something big.

Hermetic MurphismAs above, so below.

The big catastrophes are made up of smaller ones.

Buddha’s Version of Murphy’s LawDecay is inherent in all things, strive unceasingly.

Fleming’s corollary:Nothing ever gets better.

Murphologist’s CurseGiven time one can develop a sense of how Murphy’s Law will act, but the Murphy Sense will tingle only after it is too late to keep the excreta from impacting the rotating blade based wind generator.

Billboard ads are useful advertising vehicles because they contain a lot of information in a small, eye-catching package. Marketing professionals who understand this idea can integrate the techniques used in creating billboard ads to create powerful ads that are effective and cost efficient.

To see why this is the case, here are five design techniques that marketing professionals can borrow from successful billboard advertisements that can help them create better advertisements.

1. Minimise the Amount of Text Used

Some marketing professionals tend to include too much text in their advertisements. Adding too much text in your advertisements is a bad idea because it reduces an ad’s ability to convey information to people. This is true because most people don’t have the time to look over a wordy ad that is hard to read while on the go.

One way to solve this problem is to use short phrases in your advertisements. Here are some examples of short phrases that are used in many successful billboard campaigns:

A short slogan.

A small catch-phrase.

Various adjectives that describe the product’s usefulness.

These small phrases are useful in advertisements because most people tend to scan quickly over an ad for useful information while they are on the go. Therefore, try to use these small chunks of text in your ads whenever you want to deliver information quickly to your audience.

2. Use Simpler Design Elements

Some marketing professionals use fancy fonts, fancy colours and large logos in their advertisements. While these design elements grab people’s attention, they also make it jolly difficult for some people to understand an advertisement’s message. This is the case because some people have a hard time reading text or logos that use fancy fonts or colours in their design.

One way to reduce this problem is to incorporate simple colour schemes into your advertisements. These design elements can help advertising professionals create better ads because they are easy to read and easy to use.

Here are some suggested colours and fonts that many billboard advertising professionals have used successfully:

Lighter shades of green or red seem to work well in ads that need bold colours to make a product stand out.

Medium shades of yellow are useful for ads that want to catch a person’s eye without being harsh.

3. Incorporate Pictures for Ads in Long-term Campaigns

Many successful long-term billboard advertising campaigns use pictures to convey their messages to people. This technique works in many long-term advertising campaigns which feature products people use every day. This is true because many people use images of products to help them remember which products they use each day. Here are examples of pictures that have worked in long-term billboard advertising campaigns:

Pictures of animals that are located near the product have done well.

Pictures of children using the product have also done well.

So have pictures of someone using the product.

Using these pictures in the design process is especially useful because they can help advertising professionals build brand recognition and brand loyalty for their clients.

4. Consider 3D Elements

Today’s new multimedia technologies have made it possible to incorporate 3-D design elements into many ads for products. These design elements take advantage of an ad’s proportion, size and depth to create eye-catching designs that can be used to pitch successfully products and services. For this reason, using 3-D design elements is becoming quite popular nowadays.

If you want to use three-dimensional elements in your ads, here are some ideas that help you come up with some design ideas for your ads.

Vary the Ad’s Tint or Tone

Many designers of successful 3-D ads vary an ad’s tint or tone to add the appearance of contrast or depth in an ad. These simple techniques can be very useful to showcase a product’s best features because they can be easily customised to vary the product’s proportion, size and depth in such a way that it shows of a product’s best features quite well.

Use Three Dimensional Objects

Three dimensional objects such as cubes and cylinders are easy to incorporate into many ads. This is true because many products that people use every day are shaped like cubes and cylinders. As a result, ad designers can easily find ways to manipulate three-dimensional objects to create eye-catching ads that quickly convey useful information.

5. Integrate Objects of Differing Sizes

Many eye-catching ads use objects of different sizes to maximise the amount information that is used in an ad space. This technique is particularly useful for maximising the impact of ads located in obscure locations because most people can notice differences in size from a far distance quite well.

As a result, try to experiment with objects of different sizes to see which sizes work best for your project. It might be just the thing you need to maximise the impact of ads located in obscure locations.

The world of contemporary advertising is increasingly dominated by high-production multimedia events, acts of guerrilla marketing and viral Internet campaigns. In this context it could be thought that the billboard is becoming eclipsed as an advertising tool. The reality is that the billboard continues to be a marketing form that produces amazingly inspirational and inventive designs. This post brings together 20 examples of the coolest billboards of recent years.

Absolut Vodka’s long-running ad campaign is one of the most successful branding operations in recent history. This Christmas-themed billboard has the iconic bottle shape formed in illuminated Christmas tree lights.

In Spring 2010, the MAK Center for Art and Architecture in Los Angeles presented the exhibiting project, How Many Billboards? Art in Stead. The exhibition is an ambitious urban project with 21 leading artists commissioned to create billboard artwork to be sited around the city. This piece is by artist Kerry Tribe.

BMW’s ad in central Moscow, at 15-metres tall and 400-metres long, is surely one of the biggest billboards ever seen. The panorama features life-size BMW models, made with a combination of real parts and synthetic materials, anchored to the ads surface to create an impressive sense of motion.

During preparations for the 2006 FIFA World Cup in Germany, Adidas created a variety of ad campaigns, commercial installations, guerrilla marketing and billboards. This vast image of Germany’s goalkeeper Oliver Kahn was attached to a bridge at the entrance to Munich airport.

This billboard was part of a Christmas and New Year ad campaign presented in several European cities, with Ikeas’ furniture and happy customers three-dimensionally representing the message of ‘Joy’.

This billboard takes the sculptural form of an enormous postal parcel, to emphasise DHL’s capabilities of transporting heavyweight shipments.

A powerful billboard and three-dimensional installation combination is employed to carry this road safety message, urging backseat passengers to fasten their seatbelts.

Apple’s ad campaigns are always at the leading edge of inspirational marketing design, such as this billboard for iPod and iTunes.

Quitplan offers a comprehensive program to help smokers overcome their addiction. This eye-catching billboard gets the message across with the ad’s support dressed as a cigarette butt and ashtray.

This billboard concept for Nike Run uses a super-real trompe l’oeil effect.

This striking ad frames a road tunnel in Austria, creating the unsettling sensation of driving straight into a woman’s mouth. Oldtimer is a chain of restaurants located around Austria’s road network.

Mammoth Mountain is California’s premier winter resort, a top destination for skiers and snowboarders, as reflected in this billboard.

This billboard concept for Formula Toothpaste aims to reflect the teeth-strengthening qualities of the product.

Levis jeans have always had very strong branding across all advertising media including billboards. This example features a section of a giant pair of 501s, unbuttoned to reveal realistic detailing in the denim, stitching, buttons and rivets.

This billboard and mown-grass composition advertises the trimming potential of Bic Razors.

This awesome billboard ad has Maker’s Mark bourbon pouring into a tanker truck.

This ad for the Naval Museum of Alberta in Canada uses an optical illusion to link the billboard support to the image of a submarine’s periscope.

Calcutta-base Berger Paints created this billboard for their Natural Finish Colours range, using cut out roller strokes so the sky appears to be painted on by the dangling decorator.

This clever billboard from New Zealand advertises Law & Order, a television police drama, with the cop bending the ad’s light fitting during a suspect’s interrogation. The design reflects the how contemporary billboards continue to be an effective and often inventive medium for advertisers to find new ways of relating their message.

HDR, also known as High Dynamic Range, is a set of techniques that when applied carefully, magically transforms your photographs into really stunning ones. It has been widely used by photographers to record a greater range of tonal detail than a single aperture and shutter speed. HDR photographs are generally achieved by capturing multiple photographs (taking one photograph for the sky and one for the ground), merging them together in Photoshop, and then modifying it with an image processing software such as Photomatix.

Though it is frequently use to create dramatic images of landscapes and scenery, photographers have also creatively applied HDR onto photographs taken in the interior of buildings to capture the magnificent architecture. This post is a quintessential example. Below are 40 Exceptionally Beautiful HDR Photos Of Airports In Asia. Yes, the following photos may look like artist illustrations, but in fact all of them are developed out of usual photos. Enjoy!