Wednesday, March 28, 2012

OGIO, the innovative designer of bags with unique styling and intelligent design, today launched its new 2012 ATV Collection, with ATV rack bags Honcho and Burro at the forefront of the adrenaline-fueled Power Sports collection. Built to take on even the roughest and steepest of trails, the durable gear bags can be securely strapped onto ATVs.

The Honcho and the Burro are both available in front or rear styles, engineered with heavy grade materials with a rigid aero construction that holds its shape even when empty. Loaded with features for the most discriminating ATV rider, both styles include custom molded exterior compartments, a zipper less main storage compartment for easy access, and multiple expandable internal compartments for storage with a collapsible divider. The Burro Rear features a weather-resistant, expandable molded top to fit a cooler inside while the Honcho Rear includes a removable external cooler bag. The new Dust Gasket seal closure system adds the ultimate protection from adverse weather conditions such as wind, rain, snow or mud to both.

“When redesigning the ATV riding bags, we took a look at the needs of ATV riders and the features that matter most to them – durability and convenience,” said Mark Kuryak, Global Vice President, OGIO. “With the Honcho and Burro, ATV riders can ride harder, longer and more confidently knowing that their gear is securely strapped down and protected whether they’re contemplating hilly desert terrain or bouncing around a rough forest trail.”

The Honcho includes additional touches such as an internal zippered, water-resistant mesh pocket, four small and two large internal mesh pockets, an adjustable/removable cinch strap system for extra storage, and oversized bungee “Lid Lockers” to keep the bags closed even during the fastest or steepest of rides. The back of the Honcho bag also includes a padded back rest and an external insulated weatherproof bag.

The Honcho Front retails between $180-200 and the Honcho rear ranges from $230-$250. The Burro Front retails from between $150-160 and the Burro Rear ranges from $170-190. Prices for all models vary based on the two available color styles, Stealth or Mossy Oak Camo. All of the ATV Rack Bags will available on March 20th, 2012 and can be purchased at retailers nationwide as well as online at www.OGIO.com. For more information, please visit www.OGIO.com or join us on Facebook at