Tag Archive for BethKaya Design and Consulting

That fireplace scent has crept into the general atmosphere. As those shifts happen, shifts in design, musical desires and creativity occur. It’s time to shed for the long winter of idea brewing and hibernation. Here are some of the latest lovlies to be had in my creative shop of musings. Reminder that I am only open for sales Friday am – Monday pm.

✨Selenite, Vintage Mugs and Salt Rocks with Wooden Wicks and Vegan Musings in the Key of Cherry Tobacco Mint or Lemon Herbal Mint

Special unisex fragrance release appropriately named for lunar activity BLACK MOON. This hue is rooted in cedarwood and and married to Egyptian Musk with a citrus finish. This is a rich scent infused with moonstone, black Jasper and red sandalwood. Limited offering just for the season – BLACK MOON,

This was a pretty big past few weeks – sorry I haven’t been able to check into the blog as much. Doing a LOT of work on the self – the whole past year being “under the weather” and now being better – able focused – able minded, you emit that. So a lot of crazy change, opportunity and duds have come my way and this is a huge time for me as a business. I am growing and want to do that in all the right ways. I just went to the annual Edison Gem Show – and grabbed some new babies and ran into some familiar faces. My friend Amy from Faerie Blessings was one of those faces! Her daughter called me “Beth Bath and Beyond” – isn’t that adorable? Hence the title! All of those crystals will be rolling out soon.

Also that week I went to see David Gilmour at the Garden last week and it was EPIC. I brought some crystals up to the nosebleeds where we were and these crystals and I left super happy and shredded by guitar. Remembering the passing of my dear friend Steve this time and how much he loved Gilmour, sometimes those events become sacraments & passages.

I am in full swing production of my summer collections. I have a lot of exciting vending events coming up in the warmer months and have a little retail spot residency brewing – I will keep you posted on those. Feel free to check out my Events tab on the website to see whats up there.

This is a double layer of faithful grace soap and moringa soap – my two shop best sellers, together in harmony. Married by Himalayan Pink salt, Moringa & moonstone – the two contrasting soaps and scents meet up in a beautiful dual purposeful synergy. Use the moringa side for the face and the shea side for body!

There are several “beach tones” also and this scent is one of them but it deserves its own listing. SURFSIDE is warm, with a hint of a madagascar vanilla paired with coconut hues and finished but a burn of copper. I am going to feature products this season with this scent – soaps, scrubs and fragrance solids.

I’m really enjoying the local poetry scene lately with my friends. It’s always a great time to explore your vocabulary and language styling and the stylings of others emotions via their words. Good wholesome, emotional fun! Loving more of a gothic boho look these days too – these leggings under my black on black usual are from FreeSpiritLoveShop by Mallory Wingo. They are slaying it with my beloved combats!

” when it slows down”, “when we are over the hump”, “when we have more money”, “when there is more time”, “this will pass”

LISTENING TO:

But ask yourself if any of these thought limitations serve your purpose? Honestly, and this is something that has been hard for me to accept. Life is a series of initiations, there is ALWAYS going to be something to step over and accept.

Accepting right now, the timing of everything and where you are and where you are going is kind of hard when you are full of drive, ideas, and goals. One thing at a time – we are all undergoing deep initiations all of the time. Some of us are tra la la along and don’t writhe through these tides, and some of us come in and out of skin again and again. Both are acceptable but resistance, resistance is what leads to suffering. I resist, I am not telling anyone how to live life on my blog but rather live life through thought and process, consciously. This is how I am coping too. Post surgery, Post Winter, Post latest initiation.

My blog has been having issues the last month as well so I haven’t been able to update as much as I would like but it works again and now I’ve learned about blog security! Yay! I will be posting more often because I have my keys to this car back – and I feel like they are out of my hands sometimes on social media. A lot of people want to cash in on you if they think you’re successful at something. I have been successful and I am glad. That’s all because of you and me. I put in a lot of work and GRIT to get to this place and no one is sailing over here. It’s hard work every day.

“Reality is always plural and mutable.” – #robertantonwilson

I’m glad to finally feel confidence in what I have done and am doing. It’s a yellow brick road. There are lots of twists but you posses that power all along you just have to journey for it. Additionally while I have been climbing I have I holed up for a while and it’s never a great idea to hide yourself away so I am trying to get out there and just good old fashioned be WITH people again.

Remember that? Before our phones stood like a study carol between fun and who we love? Before I lost the last 2 years of sleep gritting out my business?It’s a weird climate to flesh out as a person, a mom and an entrepreneur.

My latest initiation is calling for this , the presence, the present, being present. The NJ shore has a lot of things to do and the locals are doing their part to make it interesting. More details THERE too coming soon. I just signed on to do the SOULSATIONAL festival here on the shore this summer and will have more details on that soon along with other events.

As winter comes to a close I have developed and honed well loved products and listened to your feedback. Thank you for your photos on all of your reviews and for your words of support and encouragement. BethKaya also became proudly insured members of the Handmakers Soap and Cosmetic Guild – and I am building out my presence in shops, boutiques and retail fronts all over the world! I just landed product in Australia, The UK and set up shop at a place in NYC. (**I keep stopping myself from writing “our” presence – who is our? I am just ME – It is ALL done by 1 person!**)

If you’re still reading this, please join this group because my facebook is kind of broken unless I pay for you to see it. It’s been a long road to break through and getting to a point of substantial social media growth and feeling it censored by advertisers is an objective to overcome.

Content from my actual BethKaya page must be paid to promote for you to see it. How authentic is that really? Do you want to see “sponsored” in the corner of my all of my artwork? I refuse, honestly. Give it to who wants it, feed it to who will eat it – take it or leave it.

I am happy to report that my deck of harmony cards went to print and its coming! 17 cards in all front with a unique intentional crystal grid and the back with a self growth mantra ! I have passed out 250 in orders and on a few tables as promised and am almost completely out of them!

Those will be out in just a few weeks as well. All preorders will come with a mandala sticker and sacred geo tats. Self publishing is super expensive and I uploaded all of the artwork to redbubble to help offset the costs. I’ve ordered from them to support my girl Mal at WingostarrJewelry ! The products are quality! Check out my SHOP tab for etsy and redbubble items and here is a lil preview of the redbubble jams.

Stay tuned to just more here and you know I OWN this and despite being hacked twice (touche) I just need to work with these tools and survive like businesses used to before the internet. How’s that for a BethKaya Spring Preview? Eh, playing by the rules is boring.

What does this make you feel?

Box By JDrew Carpentry and Photo By BethKaya.

Feel free to always reach out by etsy chat or BethKaya AT Gmail.com

New Things to Look For in my Etsy Shop:

“Lunar Divide” “Crystal Lips ” Awakened Eyes”

XO BK

✨New Under Eye Oil ✨ #AwakenedEyes #crystalinfused #ByBethKaya “Awake.Shake dreams from your hairMy pretty child, my sweet one.Choose the day and choose the sign of your dayThe day’s divinityFirst thing you see.A vast radiant beach in a cool jeweled moonCouples naked race down by it’s quiet sideAnd we laugh like soft, mad childrenSmug in the wooly cotton brains of infancyThe music and voices are all around us.Choose they croon the Ancient OnesThe time has come againChoose now, they croonBeneath the moonBeside an ancient lakeEnter again the sweet forestEnter the hot dreamCome with usEverything is broken up and dances.”-The Ghost Song, #TheDoors

Getting back into the swing of things, the thick of winter – new structure for the shop. Slowly healing, getting myself back – taking it in stride and pulling all of my newest lessons into view.

Keeping loyal friends, and honest – well makers in my own healing & vitality arsenal. Producing now on a farm to table like scale – every few weeks I am writing a menu of sorts – assessing my herbs and flowers / raw materials and designing these ritual bath hues for you and myself really.

I’ve enjoyed partaking in all of this season’s products as they are developed and truthfully need these nourishment tools. There is nothing in a day that you do solely for yourself but your grooming rituals.

Sometimes those rituals can be the difference between “put together” and “falling apart”. A simple shower in the middle of a crisis, after trauma or whatever can sew a person up – make you anew, almost like a sunrise.

I cling to those moments somedays. Feeling so much, being able to lose myself in a silly little ritual of applying eyeliner or blush. It reboots.

Holding sacred space and crushing external and internal expectations has been paramount to the healing and creative process for me as a person. Especially lately – what things do you do to reboot yourself and set aside a sactuary?

A lot of my work if you haven’t gathered is centered around these sacred space and self ritual functions. My goal is to make them nourishing and enhanced.

Speaking of enhanced, if you are one of my Portland Oregon friends, please check out my Cannabis Flower & Fig Scents found at FARMA a beautiful luxury recreational and medicinal cannabis boutique. Those hues are unisex and a customer and now FARMA PDX favorite!

Feel free to comment before with your thoughts! Approaching 20K subscriber on Instagram – I think that is just silly and wonderful. Thank you so much whoever is out there for the support.

When I do hit 20K I will be giving this orgone and gemstone parcel away to a lucky following who has shared it with the hashtag #BethKaya20K.

Follow me at @bethkaya on instagram and also @butterflywellnessbeth

Facebook – BethKaya / The Butterfly Wellness Project

#BethKaya20K – Orgone & Gem Parcel Giftback for 20K Subscribers

I would love to hear about some of the events you have on tap too this coming spring /summer. Starting to map out my travel / vending routes!

Scents and Bath Savories of the Season! Some new mark downs to make room for holiday items as well – search SALE for those specials! Message me if you don’t see something you had your eyes on or have any questions. Take a peak! Click THIS photo to be taken

Lots of events, SOUPERGROOVE music festival was a success! We loved our dream team staff, mineral guru Conni from @Autumsunoriginals and our dear friend Shanna – Homesteading Extraordinare in her own right! We had a blast sharing love for crystal energy with the festival goers!

We filled out monthly residency at the Murray Grove Renewal and Retreat Center in loving company as well. The Random Test Reggae Band played their Sunday Cafe house and were so full of energy and incredible spirit. Everyone danced and my four year old walked right up and highfived them and told them they “made his heart happy”! You HAVE to come to these cafe houses! Check Murray Grove out on facebook for their flier. I also have been moonlighting with their marketing team and word on the street is we might do a bingo night when the chill gets a little thicker!

Also just finished up Open Minded Smoke and Specialty in Toms River ‘s 4th anual customer appreciation day. I have had the pleasure of evolving and vending this event each year – I left in tears literally overwhelmed by the growth and beauty of the day. Jennifer, Fran and Melissa over there are incredible people and they make that spot a hub for love and kindness in this community. If you are on the Jersey Shore, it’s an attraction you must visit. Tons of loving things in there to intruige and nourish the spirit.

The climate as a business woman and a “mystic” is a very tough one to navigate sometimes. There is a practice you are forming, rooted in service, light, artistry and spirit. You wish to make this practice a sustainable life path but fear several things, most of all you fear losing your spirit within the sharky cut-throat business arena. You worry that your sacred message will not translate or become lost in the wash of business jargon and know how. Sound familiar?

These fears are grade a typical light work business fears and they are pretty warranted. As a business owner you need to be a one stop shop unless you want to hire out a ton of vendors.

You’ll still have to do that don’t worry but you CAN create the roots and master plans for your light business on your own and keep it in tact while designing a formidable marketing strategy and business plan.

1) Decide On Your Business Goals

They key for both is to illuminate your point of view (POV) and create an impact with that unique vision of yours and push it onto the plate of the audience that wants your special line of work for their life. Where is there a need in the world for you and how can you fill it?

2) Learn About Your Potential Customers

Time to really get thinking about THAT PERSON. Who are they? What do they like about your point of view? How old are they? Where do they hang out? Where do they shop? How do they relax There are tons of questions to think about but the goal is to get inside the mind of the person who wants to utilize your light-practice. Do the homework! Ask the questions, write out the answers and then create a master list of adjectives. This list is ALL of the adjectives your audiences possesses. Are they Dreamers? Are they Moms? Are they homesteaders? Create this master list. Bring yourself into their world so you can bring them effectively into yours.

3.) Get On Board With Branding

It’s time to bring these concepts to life. That is where the visual brand becomes so important. This part scares a lot of people off when it pertains to light-work. There’s this air in some that feels like it’s devaluing the spirituality or authentic love bring harnessed from your practice if it becomes a on the books brand, with recognition and taxes to pay. That’s just not true. It certainly can fly right off track if your ego is getting in the way of your message but truth be told – this is about sustainability. If you want to make a LIFE for yourself that is rooted in your way of living and spirituality, then you need to be able to plant sustainable roots and grow something that will produce fruit. If you are OK with this just being a sidebar, and having another means to an ends, then that’s perfectly ok. This blog is for the Maverick who believes they can fuse it together and make it work for your life.

Not everyone has amazing graphic chops, I certainly don’t. Here is where I suggest finding a designer that communicates with you as an artist and have them help you create the visual ID for your spirit brand. Etsy has a ton of designers! (I also always recommend my brand maven, Shelli Martinez from Capitol Society.) Communicate with this person the message and purpose to your work. Talk to them about the colors that arouse the psychology of your work. Research those! Then together develop the visual hallmarks to your business. This hallmark or logo will become the visual ID for everything you do. You’d better love it!

4.) Get Your Social Media Game On

The real the launch pad (aside from incorporating and all that fun stuff which is another blog for another day) is aligning your social media to draw in and echo the point of view and special voice you are trying to get out there. Use hashtags to draw those in you want precisely what you have! If you are doing body work – then #massage would be something you certainly want on your photos. Don’t go hashtag crazy but don’t ignore one of the best modern promotional digital card catalogs there is! It’s powerful! Make sure all of the social media platforms you use are cohesive, stick to content that suits your audience and speaks to the emotion you are wishing to evoke within your special followers. Keep it linear and clean, but authentic. Water it like a little seed! The more love you put in, the more it will grow!

Stay The Course!

There always will be people who don’t believe in associating with marketing terms like “branding” – but realizing how important the brand is to your path is crucial to forming a lasting and fruitful business that is rooted in your way of life! That’s the root of what a lifestyle brand is! It doesn’t make you any less of a mystic or lightworker because of someone else’s righteous opinion about this. Also haters come with growth, it’s just a sad fact. Learn to shirk them effectively and with grace. This is a skill I am still honing. For every 100 people who offer me the kindest praises, there is always someone who will have something critical or harsh to say. This is your boat to sail! Leave them behind in grace and compassion.

I will focus more in depth on some of these concepts in some future installments. If you are still spinning wheels and need help ASAP – check out my consulting services and perhaps we can make an appointment to solve some basic hiccups getting you started on the road to your own sacred path!

Most Of All..

Don’t forget why you started this. Keep your daily gratitude up high. Speak out to your guides and tell them how awesome they are for helping you raise your vibration and welcome abundance into your life and business. This is paramount! Draw in the energy you are putting out!

Talk to me in the comments below about some of the struggles you may have had getting your spiritual path to a sustainable place.
As Always – My Heart,
Beth

Gorgeous customer photo from @fortheloveofom I love her and you guys take the best pics!! Sold out of my sweet lemon parade buggy soaps w Tibetan Quartz points inside again! Time to pour more! She got matching perfume and also warm vanilla and coconut with matching Quartz point organic lotion! In love with this!! Thank you for sharing! #natural #holistic #beauty #spa #bybethkaya

Beautiful customer photo from @gbossphoto of her #seedoflife (by @woodwearbyandrea ) and #Orgone necklace #bybethkaya – thank you for sharing!!!

#Regram from @mal_wingostarrjewelry again! I’m sorry but she keeps putting my products in such incredible photos and I think she and a few others have turned into #BKbeauty junkies! Several custom blends here, including shop fav #faithfulgrace also one of my energy intention totems, some perfume sprays, hibiscus blush and an orgone actually a peer made with my own clippings from my jewelry work (as I tend to do with others). These are resting on crystal organizers by @jdrewsilvers that are just devine.

Is everyone still clinging to their electric blankets and space heaters for dear life?

I see my friends in Cali and Florida with their outdoor yoga and crafting photos and grumble grumble! At least the hibernating months have always meant productive ones for me int he studio. I can’t say the house is very organized or well kept but hey, that’s what Spring is for! There are lot’s of delicious treats in the shop to pamper your body and soul this winter! Here are some of my favorites:

That pesky groundhog predicted more winter! Lets conjure up spring with intention instead!

My instagram audience has been very lucky this year already! I’ve done 4 collaborative give aways with other artists in an effort to help us all promote each other in good fun. While I wait for my current one to close (#wereallangels) I launched a solo giveaway that is the biggest personal giveaway I’ve ever done. This lot includes handmade things by me and also some of my favorite things. Please enter this contest! When you share my graphics this helps expose my artwork to you friends and loved ones and gives me new opportunities to grow my business! Follow me on Instagram and share this photo with the hashtag “#BringOnSpringBK” and tag me to enter! Good Luck! Details of this Lot Below!!!

FOLLOW @BethKaya On Instagram and Share this Photo With Hashtag #BringOnSpringBK