3 methodology The PageRank based methodology we use to extract influencers on a particular topic (tweets mentioning #wearables, wearables and wearable tech in this case) takes into account the number and quality of contextual references that a user receives. These calculations are independent of a user's number of followers, but we do filter our lists based on how much a user is engaged in the conversation. If you want to learn more, read our article that outlines influencer identification. take me there B

9 Interactions between individuals and brands in the Wearable Tech debate* *We have a vector file of this map in PDF format with labels for each node, feel free to get in touch to request the file. BRANDS INDIVIDUALS influence

20 Check out all of our influencer lists on the Onalytica Blog IoT B2BMarketing BYOD Big Data visit the blog Big Data and CX ERP Wearables We build powerful Influencer Relationship Management software. Request a free demo and find out what IRM can do for your brand. learn more about IRM

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