Hi! I'm Enrico, a User Experience Practitioner based in Berlin. I specialize in user research and user experience design.

My passion is to research and design innovative products that solve real people's needs. I love learning fast and working in multidisciplinary teams of hard-working open minded people that put users and business needs at the center of their design.

Across my 3+ years of career, I have worked as a UX Researcher at WATTx, an IoT company-builder, and as a UX Architect at We Love Digital, a digital agency with global clients such as Sony Mobile, Yamaha and MAERSK. I also published an academic paper in the field of Human Computer Interaction and presented it at the UCD Conference in London, back in October 2015.

Born in 1985 in Magenta (Italy), I have a BA in Communication and an MA in Social Psychology (Bicocca University, Milan) and an MSc in Human Computer Interaction (University College London).

I'll be available from the 2nd of May 2017 for freelancing or permanent positions.

My work

User Research at WATTx

Information Architecture & User Research

UX Design

Design Strategy & User research

Interaction Design & IoT Prototyping

Quantitative User Research & Sonic Interaction Design

Information Architecture & UX Design

About my skills

Concepting and Planning

Workshop facilitation

Ideation sessions facilitation

Content Inventory

Task analysis/modelling

Taxonomies

Use Cases

Scenarios

Concept mapping

User Research and Evaluation

Interview

Expert Evaluation

Card Sorting

Tree testing

Survey

Usability testing

Google Analytics

Contextual enquiry

Design Strategy, UX and IA

Blueprints

Competitive Audit

Consumer Experience Map

Persona

Prototyping

Wireframing (low fi)

User/page flow

Tools

Axure, pen and paper, SPSS, knowledge of Arduino and MAX-MSP, familiarity with the Adobe Suite