Google and the Culture of Search

Google and the Culture of Search This title examines the role of search technologies in shaping the contemporary digital and informational landscape Ken Hillis and Michael Petit shed light on a culture of search in which our increasi

Title: Google and the Culture of Search

Author: Ken Hillis Kylie Jarrett

ISBN: 9780415883016

Page: 217

Format: Paperback

This title examines the role of search technologies in shaping the contemporary digital and informational landscape Ken Hillis and Michael Petit shed light on a culture of search in which our increasing reliance on search engines like Google, Yahoo and Bing influences the way we navigate Web content.

One thought on “Google and the Culture of Search”

Yet another title to advance my understanding of living life online. This is a hard-core cultural critique. And it was very difficult read. The author explores the ideas many philosophers as he unpacks what Google means to our culture. He gives the reader a history of the desire to create a machine that will think for humans, supported by the notions of "mathematicians and meta-physicians".A major point made by Hillis at the beginning of this book is that because we use key words when we do a se [...]

This is an excellent history and philosophical statement about Google. I must admit I did not read this cover to cover---it was in many ways to difficult of a read for someone lacking a strong historical and philosophical background. It would be perfect for individuals researching the search processes or the history of Google. The book is written by media and technology from UNC-Chapel Hill, U of Ireland-Maynooth and University of Toronto-Scarborough.