A weekly event put on by an
EMILY
Entrepreneurship at Columbia. One
Shot, Open Mic will take place
every Tuesday at Blackies South
Loop. Students 21+ Will receive a
burger, fries and a beer for $8 and
feature an open mic night. This is
an opportunity to promote Sprite
Films and Thirsty enough

YES

4/24/14

JAMMIN’ WITH JANE

Special events and promotions
JANE CANEPA
event with live entertainment and a
silent auction. A table will be set
up that has flyers, giveaways as
well as a place where people can
“instant” vote and join the social
media outlets with our set up
ipads.There will also be TVs in the
venue, where pictures and footage
from ThirstyEnough can be
promoted.

2/28/14

4/24/14

BIGGEST MOUTH

This event shows off talent from
TANISHA PINA TBD
various backgrounds and is hosted
at the Metro. We would be able to
get a table that would allow us to
bring in flyers and encourage

people to vote for ThirstyEnough
as well as join our social media
outlets, however, no outside
beverages can be included.
EVENTS (On Campus)
DATE

Mixer between students,
TANISHA PINA 2/28/14
performers, faculty and people in
the community where we will set up
a promotional table that will allow
us to gain voters as well as show
people our social media outlets and
gain followers

4/19/14

CG2

This event is a student run event
MONICA
where student organizations
CHAPMAN
showcase videography and
animation of students. A table
would be set up with promotional
material promoting Sprite Films and
#ThirstyEnough as well as gain
voters and likes/followers on social
media sites for the directors film.

2/23/14

5/15/14

PRE-MANIFEST

This night showcases the graduate MARK KELLY
students at Columbia College and
this would be our opportunity to get
last minute voters as well as
shoutouts and likes/followers on
our social media outlets. A table
will be set up that will have the
voting instructions and other
miscellaneous items promoting the
film and gaining last minute
supporters.

Insert social media
pages: each week insert
stories from Tumblr to
emails

Weekly

YES.

Student Org:
Muggles Association
of Columbia

346

Email on Social Media
pages and links to
stories from Tumblr

Weekly

Yes

Student Org:

280

Email on Social Media

YES

Columbia Whovians

pages and links to
stories from Tumblr

Student Org:
Common Ground

TBD

Email on Social Media
pages and links to
stories on Tumblr.

TBD

Student Org:
BSU (Black Students
Union)

TBD

Email on Social Media
pages and links to
stories on Tumblr.

Yes

Student Org:
XC3ND Show Choir

TBD

Email on Social Media
pages and links to
stories on Tumblr

TBD

Student Org:
Black Film Society

TBD

Email on Social Media
pages and links to
stories on Tumblr

TBD

Student Org:
PRSSA (Public
Relations Student
Society of America)

TBD

Email on Social Media
pages and links to
stories on Tumblr

Student Org:
Improv Club

TBD

Introduction of social
media pages

Student Org:
Intervarsity Christian
Fellowship

TBD

Email on Social Media
pages and links to
stories on Tumblr

Student Org:
ASO (Asian Students
Organization)

TBD

Email on Social Media
pages and links to
stories on Tumblr

RHA (Residence Hall
Association)

TBD

Email on Social Media
pages and links to
stories on Tumblr

Student Orgs:

TBD

Email on Social Media

TBD

Hispanic Journalist of
Columbia

pages and links to
stories on Tumblr

Student Orgs:
Latino Alliance

TBD

Email on Social Media
pages and links to
stories on Tumblr

TBD

Student Orgs:
Student Alumni
Alliance

TBD

Email on Social Media
pages and links to
stories on Tumblr

TBD

Student Orgs:
Hillel

TBD

Email on Social Media
pages and links to
stories on Tumblr

TBD

Student Orgs:
The F Word

TBD

Email on Social Media
pages and links to
stories on Tumblr

Student Orgs:
ISO (International
Students
Organizations)

TBD

Email on Social Media
pages and links to
stories on Tumblr

TBD

YMCA

TBD

Share film for voting on
email list

2

Share film for voting on
E-mail list and Facebook
page

TBD

Chicago International TBD
Film Festival

Content Needed:
➔ Link to go vote
➔ Description of what Thirsty Enough is→ Directed by one of Columbia’s own
◆

The Sprite Films™ initiative seeks to provide opportunities for up and coming film
students across America, and to showcase their talent while expressing a point of
view through short film (sprite). Columbia College Chicago is one of six selected
entries to bring its script to life. "Thirsty Enough" is directed by Columbia Grad
student, Robert Forney. Its story captures the persistence, determination and
dedication one has in order to reach their goals. Be apart of Rob’s goal and vote

“Thirsty Enough” <HERE> to be the Fan Favorite film for the 2014 Sprite films
competition!

·∙

➔ Giff or Meme
➔ Links to tumblr - https://www.thirstyenough.com

PARTNERSHIPS
NAME

RELEVANCE

ASK/Content

RESPONSIBILITY

CONFIRMATION

Khalil Nova

Music Producer

Promotion/leverage following on
Twitter

Natasha

Mishka
Clothing

Endorsed Khalil

Promo leverage→ Twitter link to
“Vote” for Thirsty Enough

Natasha

YMCA

Started in Chicago-­ Promo leverage through Twitter.
Basketball
Hang posters at both locations,
email

Nya

Chicago
International
Film Festival

Chicago based film Promotion leverage through their
festival that partners Facebook.
up with Columbia
for their events

Monica

CIMMfest
(Chicago
Film and
Music
Festival)

Chicago Based
Film and music
festival

Promotion leverage through their
Facebook and Twitter.

Monica

Actor: DJ

Gamera

Thirsty Enough
Track

Promotional Shout outs/ story
about Thirsty Enough

Natasha

Content Needed:
● Links to Tumblr
● Background story on Thirsty Enough & involvement with the short film

1. Columbia Home Page- Feature Story
- The Columbia College Chicago PR Department will write a Feature
story about the director and marketing team for “Thirsty Enough” Interviews
will be conducted before the end of phase 1.
● RELEASED: 3/20
● RE-RELEASED: 3/24
●

Media: Public Relations includes of blogs, print, online and radio sources. If you
question if something is considered media please contact Aviva Kleiner. All media is
handled by R&C. No student is permitted to conduct PR outreach.
That said, R&C will work as best as they can to support each team. Here is how you
can help.

MASTER CONTENT LIST:
Graphic Design:
❏ Countdown photos (10-1) using bts graphics
❏ 3-5 Different posters/flyers
Video:
❏ Individual interviews with Rob, Jeff & Mark
❏ Video of the crew on its way to Vegas for the screening
❏ Documentary style (on the way to the hotel, how it feels to be there, are
they excited/nervous, having fun, on the plan, etc)
❏ Individual interviews with each actor on "what makes them thirsty?
❏ Bloopers
❏ Crew members dancing on set
❏ Funny mistakes on set
❏ Crew having lunch (highlighting Sprite)
❏ Footage of Rob directing the actors & crew
❏ Clip of Rob announcing his video as he shoots a basket and DJ knocks it down

❏
❏
❏
❏
❏

Rob, Jeff, Mark & other crew being asked "What is your thirst?"
Crew trying to play basketball
Crew doing art- attempting to be artsy
Clips of crew members drinking sprite "'busted!'"
Mark and crew in huddle- inspirational talk and to get everyone ready for the
day
Photography:
❏ Photos of the crew at the screening
❏ Photos from the trip in general
❏ Photos from the events the marketing teams goes to
❏ Photos of the cupcake table
Budget: Consider costs of materials, etc and estimate your ideal budget.
· ESTIMATED BUDGET: $500
· APPROVED BUDGET: $500