There are fascinating parallels in the ways that journalism and events are evolving Listen to the first minute of this interview of journalism maverick Jeff Jarvis by David Weinberger Heres the relevant quote What the internet changes is our relationship with the public we serve What is the proper relationship for journalists to the public We tend to think its manufacturing a product called content you should honor and buy Thats a legacy of mass media treating everybody the same because we had to So we now see the opportunity to serve peoples individual needs So thats what made me think that journalism properly conceived is a service In parallel fashion events are moving away from broadcast formats that treat everybody the same and evolving towards designs that allow individual participants to learn what they individually want and need to learn as well as connecting with peers and peer communities that have real value for them Seeing your conference as a service that can provide what people want rather than what youve decided they want like the journalists of old is key to keeping your events relevant competitive and successful The rest of the interview is well worth the listen David Weinberger always asks good questions Jeffs new book Geeks Bearing Gifts Imagining New Futures for News looks like a good read too Related posts Why Conferences That Work continually evolve Our basic ideas about design have been based on Newton says Tim Brown of Ideo Design assumes the ability to predict the future based on the present We need to How participant-driven events can improve event ROI Why do you want to go to this conference is a question that youve probably been asked at one time or another The real Question being asked usually by our Why hybrid events arent going away soon Im a big fan of hybrid events events designed to provide a worthwhile experience for both local and remote audiences but I think Dannette Veale is hankering after those Jetsons Maarten Vanneste interviews me at EIBTM about participant-driven and participation-rich events Maarten Vanneste Winner of the 2011 MPI RISE Award for Meeting Industry Leadership interviews me about participant-driven and participation-rich events at EIBTM in Barcelona I explain why these event designs Resources for using Pinterest for events Stimulated by the March 13 eventprofs Twitter chat on Pinterest and events here are some relevant resources to get you started or learn more about using this suddenly-popular tool in The new patron economy and its impact on events-Part 1 Over the last twenty years weve seen the slow crumbling of business models relying on paying for atoms carrying the real article of desire information Once being paid for cassettes Tags David Weinberger Event design evolution Jeff Jarvis journalism This entry was posted on Monday January 12th 2015 at 8 09 am and is filed under Event design You can follow any responses to this entry through the RSS 20 feed You can leave a response or trackback from your own site