Overview: Launching and Monitoring Online/Mobile Bidding

What You Need to Know

Sending invitations to bid is the preferred way to launch bidding for both online auctions and mobile bidding at a gala. The invitations provide one-click access so your supporters can browse and bid immediately.

Driving potential bidders to your site, then directing them to signup to bid is necessary to draw in potential bidders that are unknown to your organization, but officially inviting your known supporters will increase their participation.

Once you have sent invitations to bid to your ticketed guests, don't forget to enable the automatic invites for new guests (those who buy or are assigned to tickets at the last moment), so they can join in the bidding immediately.

Promoting your online auction/mobile bidding doesn't end once bidding begins - successful online events have a plan for continuing to generate excitement and buzz about the event while the bidding underway.

Although Online/Mobile bidding is automated, your team will likely need to know how they can place proxy bids for supporters that aren't comfortable bidding online and how to cancel individual bids that were placed in error. And of course, you'll want to be able to view the bidding progress. . .