For instance, if the user is planning a city break and they spot a cafe they would like to visit, pinning it to their map will see Pinterest provide them with directions on their smartphone.

"Place Pins are our first effort to make Pinterest more useful for travel. It follows other ways we're making your Pins more actionable in real life, including Product, Article, Movie and Recipe Pins," said Pinterest product designer Justin Edmund.

"We hope you find Place Pins helpful, and we can't wait to see your new place boards."

Pinterest has teamed up with some of the biggest names in travel, including UNESCO and the Travel Channel, to inspire the creation of inventive Place Pin boards.