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A Day In The Life Of An Inbound Marketer Final

You could spend all day doing inbound marketing. Heck, you can spend all day just reading the Inbound Marketing Blog!
…

You could spend all day doing inbound marketing. Heck, you can spend all day just reading the Inbound Marketing Blog!

Where should you start? Where should you focus to get the most our of your or your team's efforts?

This 60 minute webinar plus Q&A will explain how to structure your day, leverage your internal and external resources to get the highest ROI from inbound marketing. Learn from two Inbound Marketers at HubSpot on how we prioritize tasks and projects, what's critical vs. nice-to-have, what we do ourselves vs. delegate and more tips.

Transcript

1.
A Day in the Life of an Inbound Marketer
Jordyne Wu
Inbound Marketer
Kirsten Knipp
@jordyne
Product Evangelist
@kirstenpetra

2.
Housekeeping Items
• Today’s webinar is scheduled to last 1 hour
including Q&A
• All dial-in participants will be muted to enable the
speakers to present without interruption
• Questions can be submitted via the Go To
Webinar ‘Questions’ screen at any time
• Get the slides & a recording of this presentation
approximately 72 hours after we conclude
http://www.hubspot.com/a-day-in-the-life-of-a-
hubspot-marketer-archive/

3.
Agenda
• Why inbound marketing?
• What are the most critical tasks?
• How do you spend your week?
• What do you do yourself?
• What do you delegate?
• What can you do in minutes, hours,
days?

4.
Why Are You Here?
• Why inbound marketing?
• It Works
• It’s Cheaper
• What are the most critical tasks?
• How do you spend your week?
• What do you do yourself?
• What do you delegate?
• What can you do in minutes, hours, days?

11.
No. Work Smart to Meet Your Goals
• Why inbound marketing?
• What are the most critical tasks to
inbound marketing success?
• How do you spend your week?
• What do you do yourself?
• What do you delegate?
• What can you do in minutes, hours, days?

12.
Poll
• Where would you like to concentrate
your inbound marketing efforts the
most?
• Get Found?
• Convert?
• Analyze?
12

17.
What’s Next?
• Why inbound marketing?
• What are the most critical tasks to
inbound marketing success?
• Get Found
• Convert
• Analyze
• How do you spend your week?
• What do you do yourself?
• What do you delegate?
• What can you do in minutes, hours, days?

22.
Do You Know What’s Working?
• Why inbound marketing?
• What are the most critical tasks to
inbound marketing success?
• Get Found
• Convert
• Analyze
• How do you spend your week?
• What do you do yourself?
• What do you delegate?
• What can you do in minutes, hours, days?

41.
Key Takeaways
• You can spend as much or as little time as
you want on inbound marketing
• You can get started with bite-sized tasks
that are still high ROI
• You can leverage internal and external
resources