a little rough around the edges

TSF loves what has been planted as the seeds of some cool branding/logo work for the Shanghai ATP Masters tournament. The brush drawing of that floral main tennis stadium alongside the Chinese characters for the city has a lot of potential. We can’t wait to see where they take it.

Which isn’t to say that it’s all a (moon)cakewalk: the tourney’s website’s hard is to find (google “shanghai atp masters” and see how many results and/or links you have to click through — ours was two — before getting to the event homepage) and there’s not a lot of meat when you get there. Perhaps this is part of why the stands are emp. ty.

Draw: Marat lost in the second round to Tomas Berdych in three sets, but didn’t go down without a fight. He criticized the Czech’s gamesmanship (calling a medical timeout) and Andy Roddick‘s whining about the too-long ATP playing schedule. Apparently, Marat called attention to this during the Olympics in 2004, but they just all told him that he was just playing too much. (What’s in the water this month? First Masha calling Azarenka a “Jankovic” for calling on a trainer twice in a match, and now this…) Up next for Tomas is Gilles Simon. See the draw here.