Copywriting that attracts more clients and customers

Copywriting is more than just persuasive writing. It’s a combination of savvy strategy, breakthrough ideas, and well-crafted content that can dramatically boost the effectiveness of your website, emails campaigns, sales pages and ads.

Great marketing copy builds sales. In fact, if you can improve the copy on an email campaign by just 10%, you’ll see an immediate increase in clicks and conversions — and, ultimately, sales.

That’s why I specialize in helping businesses do just that: write great marketing copy.

Steve’s seminar at the CAPS national conference was terrific. It was standing room only! He outlined the principles of persuasive copywriting in a way I’ve never seen before – not because it’s radically new, but rather because it’s radically simple and easy to follow. I have been a professional copywriter for over twenty-five years, and Steve is one of the very few people whose advice and feedback I trust.