The New_Zealand/Business_and_Economy/Shopping/Homewares category is for sites of which the primary focus is to allow the consumer to select and obtain goods and services over the Web.
Common examples include:

Integrated online shopping-cart systems that allow the user to order directly over the Web

Online shopping-cart systems that allow the user to generate an order form to be sent to the merchant via fax or snail-mail

Simple directories of products and prices that the user can order via mail or phone.