On April 15, 2013, two bombs went off at the finish line of the Boston Marathon, transforming the city, its residents, and the runners and visitors participating in this world-famous event. Almost immediately, a makeshift memorial began to take shape, first at the police barricade at the intersection of Boylston and Berkeley Streets and later at Copley Square. People from across the globe left flowers, posters, notes, t-shirts, hats, tokens of all shapes and sizes, and—most significantly—running shoes. In June, the memorial was dismantled and these thousands of objects were transferred to the Boston City Archives for safekeeping. It is only now, after months of preservation and organization, that the collection’s meaning has become clear. Each of these objects, whether giant banner or tiny scrap of paper, store-bought or handmade, is a message of love, support, and hope for a city in mourning.

For the one-year anniversary of the bombing, selections from the memorial collection were displayed in the exhibition Dear Boston: Messages from the Marathon Memorial at the Boston Public Library. ObjectIDEA served as the exhibition developer.

This exhibition provided an opportunity for visitors to once again experience the outpouring of love that everyday people brought to Copley Square in the first weeks after the bombing. It helped visitors make meaning from this tragedy while providing a quiet public space for reflection. As they encountered the profound emotions the messages from the memorial evoked, visitors were encouraged to ask themselves what they can do to sustain and build upon these expressions of communal support, and to move forward together to heal a grieving city.

toured the USS Yorktown this month... and we can’t stop thinking about it. We were invited aboard the ship to consider what kinds of improvements might make the aircraft carrier more exciting, educational, honorable, accessible, and memorable as a museum and attraction.

, where the ship is located, is a magnificent experience. The scale and visceral importance of the artifacts, including the carrier, a destroyer, and a submarine, are immense and powerful. We expected the encounter aboard the USS Yorktown to be grand and important. We were not disappointed.

Once inside the ship, the hangar deck (a sheltered “parking garage” for airplanes), greeted us with a dozen our so such planes (including a F4U Corsair and a F6F Hellcat) and many scale models of ships and small-scale memorial exhibits. We could see a flight simulator buzzing and rocking, an apparently new exhibit about the Medal of Honor, and a model of the Apollo 8 space capsule. There was a large theater that was running what appeared to be a full-length movie and nearby: a model of the Wright Flyer.

We suspect that newcomers find it difficult to navigate the ship intellectually. There are few orientation cues and no strong sense of interpretive structure: no obvious overarching ideas, few thematic groupings, and a unified voice for the visitors’ experience is not apparent.

Many formal exhibits, staged in various rooms have a piecemeal look to them, appearing to be “labors of love” from various organizations and individuals. These displays, while charming enough (they are hand-stitched, hand-lettered, and often affixed with tape or screws) contribute to the humanization of the ship, but detract from any sense of unity. That said, we fully enjoyed them for their personal quality.

Contrary to this, the

physical

experience is absolutely unrivaled.

We honestly have never experienced anything like our visit to the USS Yorktown.

We were provided with an experience that most museums struggle to create through exhibition design: authentic artifact interrogation and a sense of

We were able to climb narrow stairways, descend deep into the engine room, wander the crew’s berth rooms, and tour the expansive flight deck. Our senses were filled with spectacular views, the sounds of historic communication, and the smell of oily engines. We touched everything... even took a seat in the captains chair and barked “orders” through a speaking tube.

In revamping the visitors’ experience at the USS Yorktown we hope to see:

• A cleaner and more organized arrival sequence;

• A compelling and meaningful orientation experience that organizes the visit, communicating the historical, technological, and personal significance of the USS Yorktown;

• Integrated science and social history content;

• A respectful plan for the inclusion of “synthetic” experiences like flight simulators and food service amenities;

• A more “textural” interpretive experience – one where dramatic theater, sound and light, entertaining role play, and serious history are intertwined.

The Yorktown is one of 24 Essex-class aircraft carriers built during World War II for the United States Navy. She was commissioned in April 1943, and participated in several campaigns in the Pacific Theater of Operations, earning 11 battle stars and the Presidential Unit Citation.

She was modernized and recommissioned in the early 1950s as an attack carrier and then eventually became an antisubmarine carrier. She was recommissioned too late to participate in the Korean War but served for many years in the Pacific, including duty in the Vietnam War, in which she earned five battle stars. Late in her career she served as a recovery ship for the Apollo 8 space mission, was used in the movie

Tora! Tora! Tora!

which recreated the Japanese attack on Pearl Harbor and in the science fiction film

The Philadelphia Experiment

.

Yorktown was decommissioned for the last time in 1970 and in 1975 became a museum ship at Patriot's Point, Mount Pleasant, South Carolina. She is a National Historic Landmark.

The Johnson County Museum is ready to change its name and move into a new home. Equipped with a strategic plan and a new interpretive master plan completed by Object Idea, the museum will begin its transformation into a new National Museum of Suburbia and Suburban Policy Forum.

The new museum will capture, commemorate, and critique the ideas of American suburbia, including the story of how the suburbs took hold and played out near Kansas City. By interpreting suburbia through the eyes of agencies, planners, developers, builders, residents, policy-makers, and scholars, the museum will strive to chronicle how America's suburbs came to be; reveal their many physical and cultural dimensions; and encourage people to think about suburbia's real and imagined place in their hearts and minds, and its place in America's future.

A year-long process, the planning was conducted with the support of grants from IMLS and the Johnson County Heritage Trust. Object Idea worked with a task force of volunteers, members of the museum's staff, and museum planning consultant, Museum Insights of Mystic, CT.