Those attending ‘Cartoon Business’ will learn about the opportunities Gran Canaria offers the animation sector

Gran Canaria is committed to the audiovisual industry and, if proof of this were needed, it is the opening of ‘Cartoon Business’ today, an international event of reference in the animation business taking place on the island for the first time, and which will give the 130 persons registered the chance to learn about the opportunities Gran Canaria offers the animation sector.

The pleasant climate, tax incentives, equipment and infrastructure, are just some of the conditions that enable Gran Canaria to keep its firm commitment to film and animation as a way of diversifying the island’s economy.

The event will address, over the course of 16 sessions, topics such as the new funding models that have emerged as a result of the changes in the distribution and production markets for the animation sector, and it will do so under the guidance of companies such as Youtube, Technicolor, the BBC, Radio Televisión Española, Lightbox Animation Studios and the publisher de Agostini.

The fact that 130 participants have attended is proof “that European producers are interested in coming here”, said the training director at Cartoon, Yolanda Alonso.

This was the case with Ánima, one of the companies that participated in the eventand which has been developing projects from the facilities of the Corporation for the Economic Development of Gran Canaria (SPEGC) for the last two years with the aim of staying in the island “for a long time to come”, according to the company’s international sales and co-productions director, Miguel Aldasoro.

‘Cartoon Business’ is currently being held in Gran Canaria as part of the strategy to create a powerful audiovisual industry on the island and turn it into a European benchmark. The event brings the entire animation industry together, from buyers to producers and animators, and therefore becomes a high-level meeting point which this year will focus on licenses, goods and derived products.