Handango Releases Its Mobile Software Report

Handango today released the 2007 First Quarter edition of the Handango Yardstick, a quarterly report on the state of the mobile content industry. Handango's report looks at device and mobile software popularity based on sales at its online properties. This most recent version of the Yardstick indicated that three smartphones launched within the past year were among the top ten devices adding software based on revenue. The Motorola Q topped the list, overtaking the Palm Treo 650 which had been in the top spot for more than a year, with the BlackBerry Pearl following close behind. The Palm Treo 680, also a newly-released device, ranked at number ten.

In addition to new devices, several upgraded models overtook their counterparts this quarter in regards to software downloaded. The Cingular 8525 outranked the Cingular 8125, and the BlackBerry 8703e surpassed the 8700c. In contrast, smartphones that have consistently remained among the top five devices adding software over the past year include the Palm Treo 650, Palm TX and Dell Axim X51v.

Top 10 devices Adding software based on units sold

Also reported in the Handango Yardstick were top search phrases. While terms such as "free", "games" and "ringtones" remained the most popular, "Google" came in at its highest ranking ever at number five due to the rise in popularity of the Google Maps for mobile application. However, "sudoku" and "maps" did not make the top ten search word list this quarter after appearing there in the 2006 Year End Yardstick.

PalmInfocenter.com is not affiliated with or endorsed by Palm Inc. or HP.
Any use of the word Palm is for discussion purposes and is a registered trademark of Palm Inc.
Unauthorized use or reproduction of content is strictly forbidden.