Dividends: Tuning In to Jobs

Ossie Jolly, 34, had been out of work for 2½ years after being laid off
as a Chicago janitor. In late August he tuned in to Job Line, a TV show
that lists employment opportunities and gives job-hunting tips. Within
a week he was hired as a driver for a suburban firm.

Jolly is one of nearly 150 viewers who have found work through Job Line,
a novel attack on unemployment that originates in WGN-TV in Chicago and
is seen in 46 states. The job hungry watch the half-hour Saturday
program and call in for information. At least 8,000 people have...