Butterfly Enterprises are businesses that have been built with the implicit “butterfly virus” which kills the business after a conjuncture ended.

Their main observable characteristics are the lack of: business planning, ROI, image building and use of adaptive systems. They cannot behave as an adaptive system and depend on the efficacy of their owners.

The research on the nature of the Butterfly Company began in 2001. These companies were named Butterfly because they are extremely beautiful and ephemeral for their owners.

They are companies that disappear when the external conjuncture changes or the owners die.

The companies that die with their owners are family driven companies but not family businesses. They do not exist as independent entities and are part of the ego of their owners. They base their actions on the efficacy of their members and cannot deal with efficiency.

The purpose of “Butterfly Enterprises” is to profit from the market. The conjuncture provides the necessary justification for their actions to obtain profit and the power they exert is put into action by the need to transfer their costs and risks to others. Therefore they cannot develop maximal strategies to grow.

Their transformation into “institutions” demands the upgrade of their technology and the use of Business Objects to integrate efficiency, efficacy and their natural organization to ensure results.

Diego Belohlavek

NOTE: The Unicist Research Institute was the pioneer in complexity science research and became a global decentralized world-class research organization in the field of human adaptive systems. http://www.unicist.org

Pseudo complementation is the agreement between parts in which the proponent of the complementation profits from the relationship without providing a benefit or producing any apparent damage for the counterpart. It is based on the integration of the parts where the proponent needs to survive and benefits from the counterpart without harming it.

It is homologous to commensalism in Biology:

“Commensalism, in biology, a relation between individuals of two species in which one species obtains food or other benefits from the other without either harming or benefiting the latter. (This kind of relation can be contrasted with mutualism, in which both species benefit.) The commensal (the species that benefits from the association) may obtain nutrients, shelter, support, or locomotion from the host species, which is substantially unaffected. The commensal relation is often between a larger host and a smaller commensal; the host organism is unmodified, whereas the commensal species may show great structural adaptation consonant with its habits, as in the remoras that ride attached to sharks and other fishes.”

The objective of pseudo-complementation is to ensure the survival of the proponents.

This implies that the process needs to generate value for them and sustain the situation in order to ensure survival.

Pseudo-complementation is a natural way to survive in places where over-adaptation is necessary because participants are extremely uncertain or do not have the energy to adapt to the environment.

To develop a pseudo-complementation individuals need to submit to the environment.

To do so in a structural way they need to integrate a submissive attitude with a dominant action in some environment and oppose to aspects in order to avoid the perception of over-adaptation.

This over-adaptive attitude allows them to expand the pseudo-complementation in all those fields in which the counterpart lets them survive.

Their unicist minimum strategy is given by their capacity of finding the adequate justifications and using the necessary power to appropriate value from the counterpart without endangering its existence.

Individuals that develop a pseudo-complementation necessarily need to use psychopathic manipulation to ensure their survival without falling into an anti-complementation attitude.

Peter Belohlavek

NOTE: The Unicist Research Institute was the pioneer in using a logical approach to deal with evolution and became a private global decentralized world-class research organization in the field of human adaptive systems. http://www.unicist.org

The innovation of the understanding of the difference between enterprising and “entrepreneurial attitude” based on their unicist ontological structure allowed building business objects to manage these different approaches in an adequate way.

The unicist technology defines the adaptive aspects of businesses using ontogenetic maps and introduces objects to save energy and improve the results of business processes. The following description will give the basics of the innovation.

The activities of the Unicist Confederation are expanding based on the introduction of the unicist ontology and business objects driven technologies.

The Object Driven Organization of the adaptive aspects of businesses is the technology included in all the “solutions” for business optimization.

The Confederation itself also uses business objects for its growth. These objects ensure the critical mass of the solutions it provides to the market. Business solutions require the use of driving, catalyzing and gravitational business objects.

1) The business objects are the drivers of the activity providing the solutions that generate significant energy savings and optimization of results to their users.

2) The unicist approach, including diagnoses, strategies and architectures of the solutions is the catalyst of the Confederation’s proposals.

3) The emulation of nature in business is the gravitational object that sustains the activities of the Confederation.

This approach segments the market. Basically, it can be said that the object driven approach is necessary for business expansion and convenient for business administration.

Innovation is the basis for economic growth. Essentially, countries, cultures, institutions, and individuals grow only in the fields where they are open to innovations.

The purpose of innovation is to overcome scarcity. That is why only people or cultures that have the will, find the way to overcome scarcity. This is the cultural context that fosters innovation.

The driver of innovation is human creation. The word creation is used in the sense of recreation. Humans create based on the existing energy.

The maximal strategy of innovations drives towards the solution of a scarcity. Therefore innovative organizations have the perception that they add value to the environment. But this is only true if the minimum strategy is also fulfilled.

The minimum strategy implies inserting the innovations into the social capital of the environment. Social capital is defined by the strength of the bonds that integrate the members of a community.

Commercial innovations need to be only one step ahead of the habits of the environment. If they are more than one step ahead they fail, unless there is an extreme need and they are, implicitly, a “back to basics”.

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Theory of Evolution.

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NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

If you would like to receive monthly information on this blog, please register here.

A navigator is the person on board of a ship or aircraft responsible for its navigation. The navigator is not the captain, but provides the information to the captain in order to make adequate decisions. Therefore, the navigator’s primary responsibility is to be aware of the ship or aircraft’s position at all times.

A Navigator on the Internet is an object that substitutes the individual that navigates a ship or airplane to position the user in the World Wide Web.

In business there are many activities that are homologous to navigators:

In order to benchmark Mozilla’s experience we would consider that it is a way to navigate the Internet providing alternatives to the “captain” in order to use the platform as a tool to develop the activity s/he has planned.

The Microsoft Internet Explorer (IE) is simpler. It provides basically a rigid navigation platform to ensure that individuals can access information. IE doesn’t pretend to be an adaptive platform. It pretends to be a simple access to the Internet. Thus it is the natural navigator for individuals who just use Internet as an access to information.

The more participative the design of the navigators, the more flexible they can work. The more flexible they are, the higher the level of the “persons” to deal with them.

Mozilla is an example that can only be benchmarked if it is experienced in real use, as well as its comparison with the Internet Explorer Concept.

This benchmark will help you design adaptive systems. The Unicist Standard allows developing flexible designs with quality assurance.

We recommend listening to John Lilly’s lecture, CEO of Mozilla. You will access the core fundamental of Mozilla’s success.

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

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Unilever is a world leader that manages leadership based on an institutional approach. The nature of leadership defines how organizations integrate hardware, software and peopleware.

The Unicist Standard in leadership deals with Object Driven Leadership that allows leading without needing to exert power but in extreme chaotic situations.

The key is integrating the authority of the leader with an adequate participation within a context of power.

But the question here is: Which are the fundamentals of leadership?

You can find the information on the nature of leadership presented by Unilever’s Global Head of HR, Sandy Ogg, who reflects on the recent changes and directions at Unilever and the role of HR and Leadership: http://www.youtube.com/watch?v=fMcHnabCNXo

In two weeks you will find a response to the fundamentals of leadership on this blog.

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

If you would like to receive monthly information on this blog, please register here.

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

If you would like to receive monthly information on this blog, please register here.

The Unicist Technologies integrated in the Unicist Standard are available worldwide to develop diagnoses, forecasts, strategies and organizational design through the Unicist Confederation.

The global expansion of the Unicist Confederation – developed through Alliances, Unicist Diagnostics Centers and Unicist Scientific Dissemination Centers – required the establishment of a pricing policy that includes the interests of the clients, the members of the Unicist Confederation and The Unicist Research Institute.

It has to be considered that The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

This research was possible due to the participation in the research of hundreds of institutions and companies and thousands of individuals since its beginning in 1976.

In “Unicist Strategic Programs” and “Unicist Strategy for Diagnosticians & Graduates”, the benefit of the participant’s client has to be above 10 times the price paid for the program (based on a pre-diagnosis measured at the level of the maximal strategy).

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

If you would like to receive monthly information on this blog, please register here.

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.

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