It is sometimes too easy to be caught up in the day-to-day minutiae of running your retail business or brand, without also considering what the future might look like and how the demands of today’s consumers will shape your business decisions going forward.

Houlden to re-brand as Jewellers of Excellence in consumer marketing push

The Houlden Group is to re-brand itself for the consumer (B2C) market as Jewellers of Excellence, giving its members the opportunity to promote themselves to the public as part of a select group of fine jewellers.