If we go by the trend, UK is the hottest destination for Internet marketing. Maximum companies or websites across the globe are turning towards the UK for getting their website optimised and to enjoy higher search engine rankings. Search engine marketing in UK has witnessed radical changes and marvellous improvements. The top website marketing company in UK claims to fetch you higher search engine rankings within a few months.

Internet marketing is a slow yet interesting process. It involves patience, research, knowledge, and innovation. Website marketing is basically divided into two parts; those are Organic SEO and In-Organic SEO. It is widely known that Organic SEO usually takes time to come into effect. Whereas, In-Organic SEO shows results faster and swifter. The only difference between the two is cost and flow of process....

A group of former Google employees is hoping to outmanouvre their old boss by developing a rival search engine they claim provides a more comprehensive guide to the web.

Cuil, which went live today, was built by Anna Patterson, a former Google employee who helped create the company's index - the enormous catalogue of web pages which its scours every time someone conducts a query.

Speaking before the launch of Cuil, which is pronounced 'cool', Ms Patterson said that one of the main reasons rival search engines such as Microsoft Windows Live and Yahoo! had struggled was because they weren't able to index as many pages as Google.

Search engines are the vehicles that drive potential customers to your websites. But in order for visitors to reach their destination - your website - you need to provide them with specific and effective signs that will direct them right to your site. You do this by creating carefully chosen keywords.

Think of the right keywordsas the Open Sesame! of the Internet. Find the exactly right words or phrases, and presto! hoards of traffic will be pulling up to your front door. But if your keywords are too general or too over-used, the possibility of visitors actually making it all the way to your site - or of seeing any real profits from the visitors that do arrive - decreases dramatically.