How many times have we heard these phrases—hell, sometimes we’ve been the ones dishing them out—aimed at the men we know and love?

I’ve been guilty of it myself, when a male friend cries to me on the phone about a failed relationship or bemoans a difficult co-worker/friend/family member and won’t just confront them about the problem. I don’t always say, “Just man up and do something about it!” Sometimes I just think it, which still isn’t ideal.

“Among them are How to be a Gentleman, in which a metrosexual writer hires a trainer to dewussify him; Last Man Standing, with Tim Allen as a sporting-goods-company executive beset by girly men; Man Up, in which a group of male friends worry they’ve lost touch with their inner warriors; and Work It, in which two guys dress in drag to land jobs as pharmaceutical reps.”

This is nothing new, though. Scholars have long been lamenting “The War Against Boys”, which is also the title of Christina Hoff Sommers’book on the topic.

But when we/society tell men to “stop being such sissies,” we’re sending the message that anything associated with “femaleness… [is] so insulting that men should react with full outrage,” Jill Filipovic writes on Feministe.

So how are these messages affecting actual men, not just those on fictional American TV shows?

When I asked a couple of my guy friends how they feel when told to “man up,” they replied as follows.

Eddie, 25, says because he “still does kiddy stuff like collect comics, people tend to think one of my faults is being a pushover. I also tend to be pretty open with my emotions. I can’t tell you the true meaning of ‘man up’, because everyone carries different reasons as to what makes someone a ‘man’. I, myself, will not ‘man up’ because I don’t think I need to and haven’t for a long time.”

Andrew, also 25, says, “I think there are men and women who, no doubt, find ‘man up’ offensive, because there are plenty of women who embody courage, fortitude and strength more than plenty of men. By the same token I think there are plenty of men who would find being told to ‘man up’ harrowing, because they lack confidence in their masculinity or cannot even define what the term means to them.”

As I wrote on this here blog last year, I have a real problem with the term “as it implies that simply being a man is equivalent to being courageous.” I, like Andrew, know a lot of women with more “balls” than their sack-packing counterparts. But talking about the role-reversal of women who possess “courage, fortitude and strength” as if they are purely masculine traits is damaging, too. We need to get over this gender stereotyping business and accept individuals for who they are, regardless of gender. (This way of thinking applies to the understanding of transgender people, too.)

We also need to get rid of this “disconcerting… focus on dominance and submission” in gender relations. On the other side of the coin, “stop being such a girl” comes to mind.

Hugo Schwyzer recently bemoaned the “real women” trope and how that has now been transferred onto men:

“Men are not immune from the pressure to be ‘real’. It’s been nearly 30 years since the tongue-in-cheek bestseller Real Men Don’t Eat Quiche spoofed an earlier generation’s Guy Code. But today, the ‘real men’ trope is everywhere. ‘Real Men Don’t Buy Girls’ is Ashton and Demi’s campaign to shame pedophiles, replete with the unspoken implication that ‘real men’ never have to pay for sex with women of any age …

“When I ask my students at the beginning of my Men & Masculinity course about ‘real men’, I get responses like, ‘real men aren’t afraid to show affection,’ or ‘real men like to dance,’ or ‘real men can cry in public and not care what anyone else thinks.’ My students want to subvert the traditional ‘sturdy oak’ model of masculinity. They mean well. But all they’re doing is swapping one unattainable ideal for another. Just as ‘real women have curves’ delegitimises countless slim women, ‘real men aren’t afraid to cry’ shames those men who for any number of reasons are awkward about public displays of emotion. The contemporary ‘real man’ ideal presents itself as inclusive, but it’s just another cultural straightjacket.”

So what is a “real man” according to… erm… real men?

Eddie thinks there’s a difference between being a “good man” and a “real man”:

“‘Man up’, for me, means being the best man you can be. Being selfless, being kind, being adult enough to handle responsibility while never taking yourself too seriously.”

While those traits may be what Eddie views as “good man qualities”, for the next guy they could be polar opposites. Being a good man is in the eye of the beholder, it would seem.

For me, respecting people and, especially, your significant other is paramount to “manning up” (or “human[ning] up”, as Irin Carmon puts it): being able to exert your opinion and standing up for what you believe in without the use of violence.

As Filipovic continues:“There is something very, very wrong with a masculinity premised on violence.” Where are men getting these messages that violence and aggression = machismo? (Um, years of socialisation and the media come to mind…)

For the founders of The Man Up Campaign, a “global initiative that engages youth to stop gender-based violence”, this ideal seems to be the consensus. “‘Our call to action challenges each of us to “man up” and declare that violence against women and girls must end,’ its mission statement reads.”

As recent as 50, 20, even ten years ago, being a “man” involved a large portion of physical aggression. And, despite feminism’s and gender equality’s best efforts, a look at many mainstream representations of men in the media, that stereotype still rings true today.

But if we can, through initiatives such as The Man Up Campaign, make it so that being called a “pussy”, like being called “gay,” is nothing to be ashamed of, even just for one person, then I think it’s a job well done.

After all, pussies push small humans out of them so they can’t be all that weak!