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Sales training comes easy-and cheap-with ELConline
(http://www.elconline.com),
developed by Sales Development Associates. This new site features a
library of specialized "Training on Demand
Modules"-15-minute online programs that use streaming
audio, slides, downloadable worksheets and interactive self-tests
to help you with practical sales and management techniques.
Everything from making cold calls to writing effective sales
presentations is covered. Access to each module costs just
$6.95.

ELConline also offers a selection of free material about sales
and marketing. Fresh information in the form of "Sales Tips of
the Day" and "Marketing Vocabulary Builders" is
posted on the site every day. You can shop online for industry
articles and reports, books, tapes, videos and CDs.

"The site is intended to provide practical executive skills
training," says Dave Donelson, president of Sales Development
Associates and a former consultant who developed much of the
company's online program. "I've been in the consulting
and training business for 10 years, and while most of my work has
been done on-site, it can be expensive and inefficient for a lot of
people."

One of the most user-friendly features of Donelson's online
program: You have complete control over your studies, with the
ability to stop, start and repeat information and course exams as
many times as it takes for you to pass with flying colors.
Beginning in January, you'll even be able to participate in
live one-hour, six-week online seminars covering the same kinds of
topics. The seminars even offer ongoing interaction with
instructors. As Donelson says, "It's the next best thing
to being there."