Designer

Story

Born in 2002, la Maison Manoush is a French feminine brand which succeeded in the fashion world by breaking the rules. It all started when the designer Frederique Trou-Roy returned from a colorful-experience trip in Marrakech. After wandering in Marrakech markets, full of imagination she came back to Paris with a collection of accessories. Frederique didn’t stop the adventure, after further trips to India, Africa, Middle Est and Africa where she found her inspiration, she came back full of ideas and the Manoush style was born: feminin, boheme and handkraft. We recognize la maison MANOUSH style throughout the embrodery work, application of sequins, colorful prints which make every piece unique and reconizable.

Designer

« Manoush? I have it in my soul. Already as a child it was my nickname. I was already, at a young age, a bit of a wild princess and used to love wearing skirts down to my ankles, a pink-colored scarf around my neck, arms covered in bracelets and other multicolored jewelry, the shinier and gaudier, the happier I was. I felt so much more alive. This thirst for freedom was instilled in me by the travelers. They always fascinated me. Their inimitable way of celebrating life, of taking life by the arms and thinking that everything was possible, that each and every horizon was their own... how magical! This detachment, this audaciousness is what I try to bring to my fashion and design. No barriers, no limits. I imagine my design as a long journey. This journey began in Morocco several years ago when I decided to stay in Marrakech, where I took inspiration from every street corner. The colors, the aromas, the material, all of this enchanted, seduced and hypnotized me. I spent my days in souks where I would speak with each artisan and ordered the bags that I would draw. I would buy some Hands of Fatima at one stall, wicker baskets at another, and would piece my designs together with scissors, glue, needles. I came to Paris with some of my customized baskets and found a buyer and decided to continue. My head was brimming with ideas...this is where the idea for Manoush began. Staying faithful to my idea of freedom, I left Morocco keen to seek inspiration from oriental, Indian and African women. From each I would find the lightness of a particular material, softness of a leather, the combination of two unlikely colors, the way of tying a skirt, and hundreds of small touches which, when pieced together, came to create the Manoush style. The brand's identity? Poetic, bohemian, girly, some may even say kitsch, and they wouldn't be wrong. I love things that shine, sing, glisten, and dance. Welcome to my world. Welcome to Manoush. »

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Created in 2002, the House of Manoush is a French company producing high end, ready-to-wear women's clothing, which has succeeded by breaking the rules and challenging conventions. It all started when Frédérique Trou-Roy, the label's creator and designer, returned from a trip to Morocco. The colours, materials and fragrances of the souks served as her inspiration, and on her return to Paris, she took a small treasury of customised accessories that she had discovered for sale on her travels. These accessories were an overnight success, but Frédérique did not stop there: her travels to India, the Middle East and Africa served as a further source of inspiration, giving rise to the Manoush label, which incorporates felinity, a Bohemian attitude, and artisanal craftsmanship. The style of the Manoush label can be identified through its use of embroidery, its work with sequins, and its colourful patterns that ensure that every item in the collection is a truly unique piece.