If you’ve been watching our blog, you might have read our last post, “An Overview of Google Search Ads.” Today let’s continue that thread with an overview of Google display ads. What is the difference between search ads and display ads? Let’s quickly...

You’ve probably heard of the world’s most popular search engine, Google. As a business owner, I can take time to go into all kinds of statistics and data as to how they’re absolutely dominating the search engine category, and how they’re...

Okay, before we get going too deep in this article, I want to point out something. Google is an independent thinker, no one truly knows everything about how their algorithm works, and we never will. I won’t, nor should anyone ever guarantee you results when it...

If you’ve ever Googled a business and their info popped up at the top or right-hand side of the search results, with a picture and the basic info about them, there’s a chance that business is using Google My Business. Google My Business is...