Web Analytics

The adobeanalytics_nativeConfig tag is easier to implement, as it will use the same tagging methodology you use on your normal web pages. To accomplish this, add the following to your amp-analytics tag:

The adobeanalytics tracking template utilizes the amp-analytics tag to construct a tracking request directly. Using the adobeanalytics template in the amp-analytics tag, you can specify hit requests that fire on specific page events, like the page becoming visible or on a click (and in the future, video views and more). Click events can be customized […]

AMP (Accelerated Mobile Pages) is an open source project that lets you build web pages for static content that renders quickly. This feature is ideal for publishers who want to create mobile-optimized content once, and have it load instantly everywhere To implement analytics tracking, we can utility amp-analytics element tag for capturing analytics data from […]

Activity Map is an Adobe Analytics application that is designed to rank link activity using visual overlays and provide a dashboard of real-time analytics to monitor audience engagement of your web pages. It lets you set up different views to visually identify the acceleration of customer activity, quantify marketing initiatives, and act on audience needs […]

Cookies can store and provide only the information that was previously deposited in them. They are not able to execute code or access other information stored on the computer. Additionally, web browsers restrict access to cookie data. Browsers enforce a cookie security policy that makes all cookie data available only to the website that originally […]

In Adobe SiteCatalyst, query string parameters are used instead of variable names. The following table is a comprehensive list showing all query string parameters with their associated variable and explanation in alphabetical order: Parameter SiteCatalyst Variable Report(s) Populated Description AQB None None Indicates the beginning of an image request. AQE None None Indicates the end […]

AppMeasurement for JavaScript is a new version library that provides the same core functionality of old library H-Code s_code.js, but is lighter and faster for use on both mobile and desktop sites. It is light & fast enough to be used with mobile sites AND robust enough to be used on the full desktop web, […]

A custom Visitor ID can be used on sites where you have unique way to identify visitors. A custom method implemented to identify visitors by setting the s.visitorID variable which can be up to 100 alpha-numeric characters and must NOT contain a hyphen. There are some benefits to setting the custom visitor id. The main […]

This section describes the process of implementing Adobe SiteCatalyst Omniture Tracking. Before Implementation Before you implement the Visitor ID service, your company must be provisioned for the Marketing Cloud. You’ll receive a Marketing Cloud Organization ID that must be provided during Visitor ID service initialisation. See Getting Started with Adobe Marketing Cloud. Also, to successfully […]

This section to show the sample page code for the Adobe SiteCatalyst AppMeasurement.js. The sample page (custom tracking) code below should be placed after the opening body tag on each page you want to track. Also, make sure that you have also included a reference to AppMeasurement.js and VisitorAPI.js on each page.