Featuring a step-by-step, fully interactive presentation to illustrate the what, why and how of SIP trunks, this introductory session presents an overview of SIP trunking, its benefits and architecture from the service provider’s SIP trunk connection to the IP-PBX on the enterprise LAN.

Kool Smiles, a network of local dental offices discusses how they achieved significant ROI and payback in 12 months with a 40% reduction in recurring telephony costs achieved with their IP-PBX upgrade and SIP trunk deployment. This case study will be presented with installation partners Bandwidth.com and Ingate.

The SIPconnect Technical Recommendation is a vital industry initiative that provides a standards-based approach for direct IP peering and interoperability between IP-PBXs and VoIP service provider networks. This educational seminar will provide an overview of the What and Why of SIPconnect, the SIPconnect Value Proposition, a Deep Dive into the SIPconnect Technical Recommendation including an overview of the new 1.1 version of the Recommendation, a Step-by-Step Overview of the SIPconnect Compliant Program Application Process, and Lessons Learned from Actual SIPconnect Deployments.

SIP trunking allows companies to use services which are advanced from those available from the PSTN. With SIP calls can easily be encrypted for tight security in those environments requiring that level of privacy. Furthermore, once SIP trunking is enabled, the components necessary for more tightly integrating the networks into Unified Communications are in place.

Designed specifically for carriers, this intensive workshop will provide information that you can use to build your service offering and your business. Presenters are prominent industry thought-leaders who bring in-depth knowledge of SIP and SIP trunking to this important session.