Hey Ladies!

By Michelle Markowitz and Caroline Moss

After all my recent disappointments, I decided to go with a book with zero male voices at all. Hey Ladies! started as a randomly occurring column on the late, lamented Toast.

It was one of my favorites – just a series of emails from the most vapid group of friends trying to plan outrageous outings – but it was also a bit controversial on The Toast, with some commenters feeling like it was too broadly satirizing women in general and tipping over into anti-feminism. For the book, which borrows and expands from the original columns, the authors wrote a forward in which they explicitly write:

We’re not making fun of you or your friends or women in general. We’re making fun of ourselves, and how mass emails to big groups seem to bring out the “OMG SO EXCITED!!!!!!!!!” in all of us.

I have to admit that I was skeptical, because while I always looked forward to a Hey Ladies! column, it was definitely a sharply-pointed satire of a certain class of women. And the beginning of the book was exactly the same seven truly appalling women (and one audience-proxy who mostly doesn’t respond) that entertained me so much before.

But, damn me if by only a quarter through the book, I started getting twinges of sympathy for each character: Nicole who is always mooching off her friends, but is clearly scrabbling to maintain the lifestyle that lets her keep her friends; Ali who railroads everyone into her preferred decisions, but is also just trying to a decision made; Caitlin who is on the edge of success as a social media influencer but also really does honestly want to help everyone around her; etc.

I mean, good satire lures you into some introspection on how you view yourself and others, right?