OnTheMarket.com

Branding

About This Project

Strong brand colours and a strong, versatile graphic device with property connotations. The map marker device replaces the ‘O’ of OnTheMarket.com to form the brand logo, works within headlines, on its own as an identifier, pointer and holding device for type – and even as … a map marker to indicate properties on the portal.

OnTheMarket.com

Brand identity

Brief

To create a strong, flexible identity for OnTheMarket.com, a new challenger property portal in a crowded market sector dominated by two major players.