April 25, 2017

There’s a certain sense of childlike euphoria that accompanies the start of any new season. It’s a nod to new beginnings . . . a renewed sense of hope . . . the notion that this could finally be the year. And so buoyed by that fortified form of optimism, 32 teams will enter Thursday’s first round of the 2017 NFL Draft intent on making good out of all that feel-good. But for football collectors, the new season begins tomorrow.

That’s when Panini America will officially kickoff the 2017 NFL collecting season with the release of 2017 Score Football, a colorful, captivating, all-encompassing debut release that honors the best of last season, the best of all time and the best of tomorrow.