Bianca Baumann

Director, Learning Experience Design

GP Strategies

Bianca Baumann, director of learning experience design at GP
Strategies, focuses on digital education success,
combining L&D and digital marketing to create outstanding learning
experiences that stick. She has spearheaded multiple projects in the
marketing, financial, and events industries, creating award-winning
programs along the way. She shares her expertise in her blog and
at global conferences, highlighting the importance of including
disciplines outside L&D to map out learner journeys that help drive
performance. She published the eBook The Little Black Book of
Marketing and L&D, a practical guide that helps integrate
proven marketing techniques into L&D.