Vizio has announced the Co-Star, its Google TV set-top-box that sets itself apart with two key bulletpoints:

The Co-Star comes with OnLive steaming gaming built-in as an app. Just launch the app, and as long as you have decent broadband, you can play a ton of video games.

Price: Vizio has priced the Co-Star at just $99. That matches it up nicely with higher-end Roku boxes and the Apple TV, and is half the cost of competing Google TV boxes that don't offer OnLive gaming out of the box.

Google TV has certainly had a rough time getting off the ground, and the Co-Star may be the product that offers it the boost that it needs, although we highly doubt it. If you're interested, Vizio starts taking Co-Star preorders next month.