Sales Estimates for August, 2008

Below you'll find the sales estimates for comics and trade paperbacks sold in the direct market for August, 2008. The sales numbers below are estimates based on the information provided by Diamond Comics Distributors earlier this month. Sales estimates for July, 2008 can be found here.

There are a couple of things to keep in mind when reading this data. First off, these are just estimates. These are not exact figures nor should they be treated as such. Second, this data only covers the direct market served by Diamond. It does not include newstands, book stores or overseas markets.

The breakdowns are for just the top 300 comics and top 100 trades listed below. These are not the overall market share. I only deal with numbers that I can see and kick around in my ever evolving number crunching system. Sometimes the numbers get a bit battered and bruised in the process.

The estimated total sales for the 300 comics was 6,862,022 comics which is down by 335,143 units from July and down by 824,684 units from August 2007. Marvel Comics had the largest percentage of the top 300 comics with 53.22% of the total units sold followed by DC Comics with 33.17%.

The top selling comic from Marvel Comics was "Secret Invasion" #5 in slot 1 with an estimated 165,648 units and for DC Comics was "Final Crisis" #3 in rank 2 with an estimated 123,812 units.

The estimated total sales for the 100 trades was 278,426 trades which is down by 6,231 units from July and up by 37,927 units from August 2007.

Topping the trades list in August was "Watchmen" by DC Comics with 43,369 units.