Source: VisionMonday

Two former executives of The Lens Butler, Beth Samenuk and Allison Granger, have established a new company and brand, Boxsee, which they say “represents a new vision for the future of their partnered contact lens subscription service,” according to a report in VisionMonday.

In addition, the executives said they believe Boxsee “reflects the evolution of the company and the partnerships they are building with others as they increase their offerings to private ECP’s and the value to patients.” Boxsee will provide “continuity for eyecare professionals who are looking for a competitive subscription contact lens offering” to compete with online retailers, other subscription services or big-box retailers, according to the announcement.