Tag Archives | affordability

The New Old 55+ generation is the key demographic for future consumer spending. Their numbers are rising rapidly as global life expectancy has risen by 50% since 1950. Over the same period, global fertility rates have halved. So there will be fewer younger people joining the wealth-creator generation of 25 – 54 year-olds that has historically driven economic […]

September wasn’t such a good month for US auto sales, as the chart shows. It was the first time since May 2011 that sales were below those of the same month in the previous year. Was this just a blip, explained by the fact that August was strong due to Labor Day being very early in […]

Apple will report great sales this weekend from its iPhone launch in China. But these cannot disguise its major problem in selling its high-priced iPhones there. Its difficulties highlight the dangers for those who believe that China has now become a ‘middle-class’ country with most of the population having incomes close to Western levels. Back in 2010, the analysts […]

Over the past 4 years, major European companies and research organisations have been working to define and demonstrate the factory of the future. Based on the Bayer Technology Services (BTS) site in Leverkusen, Germany, and with €30m ($40m) of European Union and other funding, they have now developed radically new ‘plug and play’ modular technology capable of being implemented widely […]

2 great myths are helping to destroy company profits as we transition to the New Normal: • In the West, it is that ‘recovery is just around the corner’ • In emerging economies, that everyone is now ‘middle class’ Sadly, this latter claim makes no sense at all. The reason is that it is based […]

The Financial Times has kindly published the letter below from the blog today. It argues that affordability, not luxury, is the key need in China, as income levels are very low by comparison with those in the West. From Mr Paul Hodges. Sir, Martin Wolf, in “How to blow away China’s gathering storm clouds” (March […]

The global economy is moving into a difficult period, as it transitions to the New Normal. Debt levels are high, and incomes are under pressure, particularly for the large numbers of people moving into retirement. Cost must be the key criteria when examining the opportunities for new product development and research. Chapter 8 of our […]

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Paul Hodges is Chairman of International eChem, trusted commercial advisers to the global chemical industry.

The aim of this blog is to share ideas about the influences that may shape the chemical industry over the next 12 – 18 months. It will try to look behind today’s headlines, to understand what may happen next in important issues such oil prices, economic growth and the environment. We may also have some fun, investigating a few of the more offbeat events that take place from time to time. Please do join me and share your thoughts.

Between us, we will hopefully develop useful insights into the key factors that will drive the industry's future performance.