November 16, 2004Richard Branson might be a billionaire, but as Mark Cuban learned earlier this fall when his ABC The Benefactor series struggled, in addition to happiness, money also apparently can't buy Nielsen ratings.

November 3, 2004Fox has revealed the identities and details of the sixteen young entrepreneurs who will compete on Richard Branson's upcoming The Rebel Billionaire: Branson's Quest For The Best reality series.

July 28, 2004Fox has announced that The Billionaire: Branson's Quest For The Best, the network's new Apprentice-like series based around British billionaire Richard Branson, will premiere on Tuesday, November 9 at 8PM ET/PT with a special two-hour broadcast. After its premiere, the program will air Tuesdays at 8PM ET/PT beginning November 16.

May 17, 2004FOX and Richard Branson have begun conducting the first round of casting calls for the British billionaire's still untitled reality show in which he'll search for "an extraordinary individual who has the right stuff" to follow in his footsteps. Operating under the new working title of The Billionaire: Branson's Quest For The Best, the previously titled Branson's Big Adventure conducted open casting calls in Boston and Salt Lake City this past weekend, with additional casting calls scheduled to take place this week in Seattle, New York City, and San Francisco, and nearly a dozen more cities to follow

April 1, 2004What's the latest must-have toy for the media-craving billionaire who has everything? Apparently their own reality show. Becoming the latest network to add a billionaire-centered reality show to its schedule, FOX announced today that it has teamed with Richard Branson, the colorful founder of the Virgin Group of Companies, to create a new reality series.