The ads are served in a similar fashion to the way AdSense is served in email newsletters.

I must admit, having one of the beta tests on a blog about Microsoft is an interesting choice.

I bet there are plenty of bloggers who are going to request to join this beta test, or eagerly await for it to be out of beta and available to everyone. It will go a long way towards the ability of bloggers to monetize their blogs, especially with the high usage of RSS feeds by their readers. And these AdSense ads are definitely not as intrusive looking or as blatant as some of the previous ways bloggers have attempted to monetize RSS feeds.

And it is yet another step by Google AdSense to keep publishers happy with plenty of options with the Yahoo! Publisher Network on the horizon. AdSense has really been stepping up their game in the last month or so, and the changes and updates they have recently released will likely make it harder for YPN to gain a loyal following, unless they are going to offer more benefits, options and a higher EPC.

Update: Longhorn Blogs now addresses the RSS ads with a new blog entry specifically about their AdSense RSS ads.

Posted by Jenstar at April 25, 2005 08:30 PM

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