Chad Dundas Joins Press Row

Every Wednesday, Administrative Editor Jordan Breen welcomes a member
of the mixed martial arts media into “Press Row” on the Sherdog.com
blog. This week, Breen is joined by ESPN.com contributor Chad Dundas.

Ahead of the UFC on Fox 5, Breen and Dundas discuss the headlining
lightweight title bout between Ben
Henderson and Nate Diaz
through a different lens. The pair weigh in on the differences
between popularity and marketability with respect to both fighters
and touch on everything from Henderson’s toothpick gimmick to what
the perfect product for Diaz to advertise would be.

The two also discuss the advertising for the event, Dana White’s
now-infamous homeless sketch, Rory
MacDonald’s sartorial splendor and the reason for his fashion
evolution, pro-wrestling estate sales and more.