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LONDON--(BUSINESS WIRE)--A global data analytics and advisory firm, Quantzig, has announced the completion of their latest sentiment analysis engagement for a leading sports brand.During the course of this engagement, the analytics experts at Quantzig helped a U.S based sporting goods retailer to gauge customer sentiments and gain in-depth insights into the potential opportunities in the market to boost revenue.

Quantzig is well-known for helping its clients for over 15 years across the globe with its social media analytics solutions. Our social media analytics solutions help businesses to analyze the effectiveness of company communications and customer interactions on different digital marketing platforms including website, social media presence, and mobile marketing. Quantzig helps companies to develop an understanding of KPIs, select measurement tools, analyze reports to enhance performance, and create tests to improve media messages.

Our analytics experts can help turn data-driven insights into actionable customer engagement opportunities. Get in touch to know more.

The Business Problem

The client, a leading sporting goods retailer, wanted to analyze the opinion and attitude of the end-users and develop a proactive customer engagement strategy to monitor customer interactions across touchpoints. That is when they approached Quantzig to leverage its expertise in offering sentiment analysis solutions that could help them extract useful information from customer datasets and optimize marketing campaigns.

This case study explains how we helped the client with our sentiment analysis solutions to gauge customer sentiments and gain in-depth insights into the potential opportunities in the market to boost revenue.

Quantzig’s sentiment analysis solutionshelp companies to improve the effectiveness of their marketing campaigns and boost MROI. Request a free proposal to gain in-depth insights into our portfolio of analytics solutions.

Solution Offered and Value Delivered

Our experts adopted a holistic approach that comprised of three-phases to help the client tackle their core business challenges. The solutions offered helped the client to redesign their business models and modify marketing campaigns to suit customer needs.

Quantzig's sentiment analysis solutionshelped the client to:

Optimize their marketing campaigns

Boost revenue by 27%

Request a free demo now to know how our sentiment analysis solutions can help you improve customer interactions on different digital media platforms.

Quantzig is a global analytics and advisory firm with offices in the US, UK, Canada, China, and India. For more than 15 years, we have assisted our clients across the globe with end-to-end data modeling capabilities to leverage analytics for prudent decision making. Today, our firm consists of 120+ clients, including 45 Fortune 500 companies. For more information on our engagement policies and pricing plans, visit: https://www.quantzig.com/request-for-proposal