SAN FRANCISCO — April 2, 2014 — Wednesday at Build 2014, Microsoft Corp.’s developer conference, the company announced several advances to Windows including Windows Phone 8.1, the availability of Windows 8.1 Update, a converged developer platform, and a $0 royalty licensing program for OEM and ODM partners developing smartphones and tablets with screens under nine inches.

Microsoft detailed new developer opportunities on the Windows platform with a common platform across devices, a single toolset, a common infrastructure across the Windows and Windows Phone stores, and a clear commitment to interoperability. The announcements highlight Microsoft’s continued commitment to its partners and the developer community by maximizing opportunities across the broadest range of devices and services.

Also as a part of the conference, Nokia announced three new Lumia smartphones for Windows Phone 8.1, including the flagship Lumia 930, the affordable Lumia 635 and the first dual-SIM Lumia 630.

“The news today shines a light on continued Windows innovation in ways that benefit our customers, partners and developers alike. Our commitment is to make Windows more personal and accessible to individuals, and to ensure a vibrant ecosystem through closer collaboration with our industry partners,” said Terry Myerson, executive vice president, OS Group at Microsoft.

Windows Phone gets even more personal

Microsoft unveiled Windows Phone 8.1 and introduced Cortana, the world’s first truly personal digital assistant with a persona inspired by a much-loved “Halo” character. Powered by Bing, Cortana gets to know you and gets better over time by asking questions based on your behavior and checking in with you before she assumes you’re interested in something. She detects and monitors the stuff you care about, looks out for you throughout the day, and helps filter out the noise so you can focus on what matters to you.

Other new features that make Windows Phone 8.1 smartphones even more personal include Action Center, which complements Live Tiles by showing new activities and notifications at a glance; and Senses, a suite of features that takes the work out of managing data use, storage space and battery life. Windows Phone 8.1 also makes it easier for IT professionals to manage devices and for professionals to connect to essential business apps and services with features such as simplified device enrollment, a built-in mobile device management client, S/MIME for encrypted mail and VPN support.

Windows Phone 8.1 will start rolling out to current Windows Phone 8 users over the coming months. It will also come pre-installed on new phones starting this month. Cortana will launch shortly in the U.S. as a beta, in the U.K. and China in the second half of 2014, and in other countries in 2015. Registered developers can update their phones to Windows Phone 8.1 as part of the developer program later this month.

Windows 8.1 Update: easier to use, runs great on more devices

Continuing its commitment to deliver improvements through regular updates, Microsoft also announced Windows 8.1 Update, which includes improvements that provide more of what people love about Windows across more devices: quicker access to what’s important, a more familiar and consistent experience across touch and non-touch devices, and more ways to discover great apps.

Key features of the update include user interface improvements for mouse and keyboard users, the ability to access the taskbar from any screen and pin Windows Store apps to the taskbar alongside desktop apps and favorite websites, and performance and compatibility enhancements to Internet Explorer 11. These improvements provide faster, more direct access to the things customers care most about, so activities such as powering down, searching the Web and switching between apps are easier than ever. Navigating with the mouse and keyboard will feel more familiar and intuitive because there’s more consistency with where controls are and how they work. Specific to the enterprise, Windows 8.1 Update offers improved Internet Explorer 8 compatibility on Internet Explorer 11, extends mobile device management functionality, and eases deployment with increased predictability for new operating systems and line-of-business apps by leveraging familiar management tools.

Current Windows 8.1 customers will receive the Windows 8.1 Update for free through Windows Update, while Windows 8 customers will receive the update free through the Windows Store, beginning April 8, 2014.*

Making Windows devices more affordable

Microsoft is evolving its Windows business model to enable partners to offer lower-cost devices in the highly competitive smartphone, tablet and PC categories. Microsoft will offer to hardware partners $0 Windows with services including a one-year subscription to Office 365.

With Windows 8.1 Update hardware partners can also more easily build lower-cost machines — such as devices with 1 GB of RAM and a 16GB hard disk drive — without sacrificing the experience customers expect. The combination of new efficiencies and innovations from Microsoft hardware partners means customers will be able to choose from a wider range of Windows devices, particularly budget-friendly notebooks and tablets.

Microsoft also announced enhancements in the way developers can build applications that target the full range of Windows devices using Visual Studio 2013 Update 2 Release Candidate. Among other new capabilities, with the introduction of universal projects, developers are able to create apps that can be easily optimized to take full advantage of Windows devices. Developers of all types can draw upon their existing skills to deliver shared experiences for Windows Phone 8.1 and Windows 8.1 Update. Universal projects allow developers to use approximately 90 percent of the same code, a single packaging system, and a common user interface to target apps for phones, tablets and PCs.

To improve the developer experience on Windows, Microsoft announced updates to Windows Store to improve app discoverability and monetization, as well as easier shopping for end users with improved search, more personal recommendations and better merchandising. In addition, later this week, Microsoft will release the next version of Windows App Studio, a Web-based tool for non-developers that enables the creation of universal Windows apps in a single project.

To help developers build innovative apps for Windows using a natural user interface, Microsoft detailed plans for Kinect for Windows v2, coming this summer, with a new sensor and SDK that will enable developers to create Windows Store apps, with the Kinect sensor, for the first time. The Kinect for Windows v2 sensor offers more precision, responsiveness and intuitive capabilities. Developers and partner companies, such as Reflexion Health and Freak’n Genius, are already doing great things through the Kinect for Windows v2 developer preview program.

Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

* ISP fees may apply.

The information contained in this press release relates to a pre-release software product that may be substantially modified before its first commercial release. Accordingly, the information may not accurately describe or reflect the software product when first commercially released. The press release is provided for informational purposes only, and Microsoft makes no warranties, express or implied, with respect to the press release or the information contained in it.

Cody Mase

You sound like an ios fan harpin on android, and android slammed apple. Ha! Now apple has to steal ideas from android to keep itself from sinking. Illl admit, apple did some great things but developing a well rounded operating system with a wide array of compatibility is not one of them. Too scared to step into the sea of unknown hardware, unlike Microsoft, whose leap has shown the world what their operating systems can do. Don’t like the new 8.1 don’t get it for your grandparents. Apple makes products that work like the jitterbug phone for people who lack creativity and have little time to tweak their phones to rea h their maximum potential. Oh look I jail time my iPhone! Crap! Now I’m blacklisted. Well at least my att contract will give me a new one no thanks to my Fuhrer of de manific apple inc. Want options for your pho e or PC? Well too bad, MacBook and iPad and iPhone are strict about familiar hardware so try bragging about your awesome 8 mp camera, oh my Lumina can take pictures in the dark, and I chose it out of a sea of options. Dug around till I found the right one for me. Love my Lumina 920. Scrapped my iPhone for a nexus 4, then upgraded to this. Glad you love your sandbox environment. Cheers

Abel Paz

Well said.

http://www.stogiereview.com Mike – KnightRid

You can polish a turd but it’s still a turd.

What most heavy users or techs want is the ability to have the Windows 7 interface for 95% of all computers since they do not have touch screens.

Has anyone figured out why you have to click settings to shut down the computer? LOL Just got my parents a touch screen AIO and even they are having a hard time figuring out how to do and find things when they do just the basic tasks.

Oh well, people can hate on me if they want but Windows 8, 8.1 and 8.1 update are an attempt to turn Microsoft into Apple and have a complete solution across multiple devices. Just a hint, ios works because it is built on a foundation that is fast and supports a limited set of hardware, Windows is not.