Seven West Media appoints WA CEO

Seven West Media has appointed John Driscoll as its regional chief executive for Western Australia.

Mr Driscoll will join Seven from Perth communications agency Marketforce, where he has been both chairman and chief executive, Seven said in a statement on Tuesday.

Mr Driscoll, who has been in media and marketing for almost three decades, will lead the development of Seven's businesses in WA including TVW7 Perth, The West Australian, perthnow.com.au and Red Wave Radio.

He will also oversee Seven's major shareholding in the Community Newspaper Group.

Seven chief executive Tim Worner said Mr Driscoll has a proven track record in leading the growth of media businesses.

"We are all looking forward to working with him as we grow and get to know even better our huge audience in Western Australia," Mr Worner said.

At 1028 AEST, Seven West Media shares were up 1.0 cent, or 1.5 per cent, at 70 cents.