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DecisionMarketing (02 Feb 2017)

Nectar co-founder JP Lips exits firm after 20 years

NECTAR has announced its founder and current president, Jan-Pieter Lips, has left the business. Further, the group chief executive Rupert Duchesne will be taking a leave of absence with David Johnston, the current group chief operating officer, filling in as interim group chief executive officer.

Campaign (08 Mar 2016)

NECTAR has unveiled its largest campaign to date across ITV, CHANNEL FOUR and social media. The IRIS ad, narrated by actor Bill Nighy, describes the UK as a nation of individuals, where one reward scheme does not fit all. Nectar is described as a loyalty card that rewards customers with what they truly love and ends with the strapline, "Nectar – we’re putting the ‘YOU’ in ‘thank you’". The social media push invites customers to use the #makesmeMe hashtag to explain what sets them apart as an individual. ALL RESPONSE MEDIA handled the media planning and buying.

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