“Your face has a lot to say. Don’t hide it” was the message we communicated to young men who find facial hair fashionable. These books were placed in barbershops and the Art of Shaving Stores as part of an in-shop promotion. In addition, the books were sent out as Direct Mail to style editors, all in an effort to promote a clean-shaven look.

Awards:

2012 D&AD Nomination2012 One Show Merit2012 Addy's Gold x22011 London International Bronze2011 Young Guns Bronze