How do you design a message the world can understand?
In the Stanford Persuasive Technology Lab I have identified three elements of visual language : the character, situation, and message. If we can convey the meaning without words, we can communicate with another language people. This idea is based on this research.
I aim an explanatory animation as a new communication tool for all over the world people. And also, there is in situation Internet application and software are globalization at present. I try to use these animation use for help animation.

I created about 20 animations in six month, I gathered people's opinions on internet and at Universal Storytelling reception. As a result, I could find how to understand the message from simple animations and ideal structure of animation. Currently, this research move to next step. I research about Persuasive animation on mobile tool and electronic devices that change the people's behavior. And also, there is in situation Internet application and software are globalization at present. I think we can use these animations use for help animation for all over the world.

1. The person has a problem.
2. He read a book.
3. He understands each sentence.
4. He finds a solution to the problem.

These animations are using only simple shapes, so viewers have to understand to character and situation at first. After that,
they can understand to the message.
When I design to animation, I’ m conscious of this thing every time. And I’ m calling “Awareness line” that the point of understand to each elements.
I put important message after the point.

Action is one more meaningful element that explains to character and situation. It exists between with character and situation.
The user coming and going with character and situation that can understand to story well. Because they can grasp what happen to each other.

Awareness line exist each element appear to animation.
This line should appear to start of animation. After that, the message can convey to viewer.

Humans can interpret simple objects like circles as characters when they take action. The character either interacts with objects to create a situation or becomes the situation by changing states.

The circle can read a book, therefore we interpret it as a character

The circle interacts with the self to create the situation of selecting reading material

The character processes the reading and creates an internal state of thinking