Writers Guild Explores Rules for Uncharted Online Video World (video)

SAN FRANCISCO -- The Writers Guild of America, the big trade union representing film and television writers, is developing rules around writing original online video content.

Spearheading the effort is Tamara Krinsky, who recently joined the WGA with the title of New Media Project Manager. Earlier this week at AdTech, she spoke with Daisy Whitney, the West Coast bureau chief of Beet.TV.

After the big writers' strike in 2008, the guild won the right to extend its authority into the online space. Krinsky says that policies are still very much in the development stage.