Despite the ongoing NHL Lockout, Upper Deck will sponsor and promote a 2013 National Hockey Card Day. These packs will be available at Certified Diamond Dealer Hobby Stores in Canada. Packs will not be available at mainstream retail stores, only sports card specific hobby shops. You can walk into any of the shops and get one free pack. If you make a purchase you get card #16 Wayne Gretzky/Mario Lemieux.

The 2013 cards will feature the players in Team Canada uniforms and not the NHL gear (because of the lockout). Select packs will have autographs randomly inserted. Each pack has 5 cards.

Dealers can get bundles of 100 packs from their local distributor. The packs are not meant to be sold and are to be given away. Only Upper Deck Certified Diamond Dealers in Canada are eligible for the promotion. You can browse a few of the Canadian diamond dealers on the Upper Deck website.