A Christmas Snock…

Christmas is a time for giving. It’s a time to value what you have and share it with the ones who matter to you. As a company we send out gifts to people we work with, just to show we care and to people we would like to work with to ‘catch their eye’. In previous years we’ve given out the predictable – wine or the less predictable – games. This year we wanted to be a bit more thoughtful. We chose to give something a bit different, this year we’ve given everyone ‘Snocks’.

These adorable locally produced festive creatures are hand made from odd socks. They’re cinnamon scented snowmen (and women) accessorised with all kinds of items, from daisies to penguins. Some even have glasses. But the truly special thing about them is that every single one is an individual, every one is completely unique.

We see these small bundles of joy as a metaphor for the companies we work with

Snocks weren’t just a random, Christmas cheer fuelled spur of the moment decision though. We see these small bundles of joy as a metaphor for the companies we work with. They reminded us that every organisation that comes through our door has its own unique attributes. Every one of them is differentiated in some relevant way, they all have their own ‘daisies’ or ‘penguins’.

So when a company first comes to see us, we take the time to understand what makes them different. What makes them unique as compared to their competitors. We spend more time listening than we do talking asking more questions than we give solutions. We think this is crucial, that initial meeting helps create the foundations to the work we deliver. We don’t do cookie cutter, there is no ‘one size fits all’. Everything we do, from the initial proposal to the final piece of work is as unique as the companies we work with.

And if you didn’t get a Snock, we’re sorry we missed you. The great news is you can order your own through Facebook (or just look through a gallery of all those Snocks already out in the big wide world) or you can buy your very own festive bundle at Harris + Hoole at Highwoods, Colchester. Happy Christmas 2016 everyone!

Michael Rance lives in the centre of Colchester with his family. He is an award-winning designer (D&AD, LIAA, BDA etc) with over two decades of National and International experience working with household name clients such as BP and Diageo. He is the owner and design inspiration behind Puur in Colchester.