What Everyone On Madison Avenue Is Saying About Facebookhttp://www.businessinsider.com/what-everyone-on-madison-avenue-is-saying-about-facebook-ads-businessinsidercom-2012-5/comments
en-usWed, 31 Dec 1969 19:00:00 -0500Tue, 03 Mar 2015 14:42:20 -0500Laura Stamplerhttp://www.businessinsider.com/c/4fbedef26bb3f7ba16000004chart3Thu, 24 May 2012 21:22:58 -0400http://www.businessinsider.com/c/4fbedef26bb3f7ba16000004
I mobile ads are a "flop" then why is Google projected to do almost $6 billion this year in mobile advertising.? <a href="http://techcrunch.com/2012/01/21/cowen-googles-mobile-ad-revenues-could-surge-to-5-8-billion-in-2012/" target="_blank">http://techcrunch.com/2012/01/21/cowen-googles-mobile-ad-revenues-could-surge-to-5-8-billion-in-2012/</a>
Just because Facebook hasn't yet figured out how to best monetize its mobile platform doesn't mean that it won't at some point. Plus, don't forget the mobile web is still in its infancy and faster smartphones with more processing power may allow Facebook to unveil advanced mobile features we have yet to see.http://www.businessinsider.com/c/4fbbd58c6bb3f78816000009biancaraymundoTue, 22 May 2012 14:06:04 -0400http://www.businessinsider.com/c/4fbbd58c6bb3f78816000009
Who clicks ads on Facebook anyway? In my opinion the fastest way to drive clicks is a humblebrag story that goes viral.http://www.businessinsider.com/c/4fb7f95669beddd868000008Online Store HelpSat, 19 May 2012 15:49:42 -0400http://www.businessinsider.com/c/4fb7f95669beddd868000008
How well big advertisers think of the platform is not really the point. Internet marketing in general, whether it be social media or Google adwords is really a platform the levels the playing field between small business and large national brands. The local pet store doesn't have the budget for a TV campaign that Petco does but they can allocate those dollars to engage customers where they go, Facebook, Google, mobile phone, etc.. It is all about providing relevant and engaging content for the end buyer.
Where I think Facebook could have done well but may have a hard time now (antitrust reasons) is providing all the third party tools (apps) to give people a reason to come to your page whether it be a coupon, video, or sweepstakes. I think that is one reason FB went to timeline for pages as it takes away some of the power that the third party app Developers had to control the experience.http://www.businessinsider.com/c/4fb7d8b5eab8eadc77000001an online touristSat, 19 May 2012 13:30:29 -0400http://www.businessinsider.com/c/4fb7d8b5eab8eadc77000001
advertisement need a great sum of space for people to notice....
where do mobile ads going to place their ads on the relatively small screen
mobile gadgets?
mobile ads is a flophttp://www.businessinsider.com/c/4fb7d76aecad04a053000008an online touristSat, 19 May 2012 13:24:58 -0400http://www.businessinsider.com/c/4fb7d76aecad04a053000008
facebook is a great market place to buy things that arent expensive
and people tend to buy retail things from the sellers item's photos,
like custom made clothes, shoes and the fake one sells a lot retailly on facebook
again facebook is hype with the youngs, buying a car is off course is out of their price range
people hates commercials from their screen while browsing
thats why adblock extension is widely use by people who browsehttp://www.businessinsider.com/c/4fb7ac1c6bb3f7540300000dPopoSat, 19 May 2012 10:20:12 -0400http://www.businessinsider.com/c/4fb7ac1c6bb3f7540300000d
None. The CTR on Facebook is abysmal. Those who say that Facebook "just hasn't figured it out yet" are missing the point: the company just had the biggest IPO in history. There is ZERO justification for its PE ratio.
To put a finer point on it: why do companies IPO in the first place? Because IPO's allow a large capital-raise which can be used to leverage existing business practices, and to make acquisitions which create synergies and verticals. But none of that applies to cash-rich Facebook. So why did Facebook IPO? One reason only: so that Insiders could swap their equity for the capital of Outsiders.
One doesn't even have to look at the business prospects of Facebook (which are not good), when one can just look at the motivations behind the IPO. The shareholders are now bag holders. Good luck to them.http://www.businessinsider.com/c/4fb708706bb3f76b65000002BLOCK FACEBOOK BUYING ONE OF ITS STRONGEST COMPETITORSFri, 18 May 2012 22:41:52 -0400http://www.businessinsider.com/c/4fb708706bb3f76b65000002
SEC/DOJ SHOULD ABSOLUTELY BLOCK FACEBOOK BUYING ONE OF ITS STRONGEST COMPETITORS. Facebook isn't paying a billion dollars for nothing. They see the writing on the wall. Instagram is a photo based social network. its one of the strongest competitors facebook has seen to date. Facebook has network effects. Without network effects Mark and Co. would have had strong competition a long time ago. Do the right thing SEC/DOJ. BLOCK THE BUYOUT !http://www.businessinsider.com/c/4fb6e0a56bb3f7ac1900000bdo meFri, 18 May 2012 19:52:05 -0400http://www.businessinsider.com/c/4fb6e0a56bb3f7ac1900000b
Why would anyone sign onto Facebook to be bombarded with advertising?? You may like Coke but do you want to be beaten over the head with a Coke sign??http://www.businessinsider.com/c/4fb6dde669bedd4b2800000bcrusader75Fri, 18 May 2012 19:40:22 -0400http://www.businessinsider.com/c/4fb6dde669bedd4b2800000b
Too ignore?http://www.businessinsider.com/c/4fb6cc17eab8eaaa3f000005PJ BrunetFri, 18 May 2012 18:24:23 -0400http://www.businessinsider.com/c/4fb6cc17eab8eaaa3f000005
FB: boring, bland brand. But it's not "ghetto" like Myspace, God forbid.http://www.businessinsider.com/c/4fb6b22d69beddc553000002barry williamsFri, 18 May 2012 16:33:49 -0400http://www.businessinsider.com/c/4fb6b22d69beddc553000002
What top firms consider their ads effective on Facebook? What prevents GM from learning from them?