ad

BMW 8-Series Concept Previews Brand's New Styling Direction

#BMW recently unveiled the stunning 8-Series concept
at the #Concorso d’Eleganza Villa d’Este and BMW's Senior Vice President
of Design has confirmed its styling will influence to the rest of the
lineup.
Speaking with Car & Driver,
Adrian van Hooydonk said: “From now on, this is the new look." He went
on to mention the concept's grille and modern Hofmeister kink will be
prominently featured on new models as “with variations, it works in all
segments.” The car's trapezoidal exhaust tips are also slated to become
a mainstay of future BMW models.

The company's new design philosophy isn't limited to exterior styling as the 8-Series concept
also hinted at the future of BMW interiors. This suggests new models
could come with more expressive dashboards, cleaner surfaces, and less
clutter. We can also expect to see higher quality switchgear and a
better integrated iDrive infotainment system.

Despite the concept's recent unveiling, the styling changes were set in
motion a long time ago. As a result, we should see the new design
philosophy appear relatively shortly. It will obviously make an
appearance on the 8-Series Coupe, but we should also see elements of the design on the X7.