Key Topics
Marketing Strategy
Retailing
Corporate Social Responsibility
Globalisation
Starbucks is the essential success story of the American capitalist dream. From humble beginnings in 1971 as a Seattle coffee store, it's become a multinational with over 21,000 outlets in 63…

A comprehensive, in-depth and entertaining series that mentors young entrepreneurs on launching and growing a business. From startup to the growing pains of a billion dollar business, it is all covered. Plus over 15 highly successful, real-world young entrepreneurs share…

The first Virgin company was a small mail-order record retailer that quickly grew until the first record shop was opened on Oxford Street, London. Branson then opened a recording studio with only one contracted recording artist, Mike Oldfield, before signing…

At only 27 years, Mark Zuckerberg is worth about 30 billion. Launched in his dorm eight years ago, today Facebook has over 850 million followers! An incredible success story! If everyone knows Facebook, few people know about his creator's real…

The Startup Kids is a documentary about young web entrepreneurs in the U.S. and Europe. It contains interviews with the founders of Vimeo, Soundcloud, Kiip, InDinero, Dropbox, Foodspotting and many others who talk about how they started their company and…

so right so smart profiles companies on the cutting edge of more sustainable business practices who are proving that being environmentally friendly is both good for the earth and good for business. Their inspiring stories of leadership and innovative change…

Google has grown from nothing in 1998 to a multinational tech giant. We tell that story, we identify the drivers of success. Founders Larry Page and Sergey Brin didn't want to sell advertising at first. Now Google search is a…

Key Topics
Marketing Strategy
Retailing
Corporate Social Responsibility
External Factors
Tesco was the retail success story of the 90s and early 2000s. By 2007 it came close to capturing a third of the UK retail market, and was a true…

Ingvar Kamprad was born in 1926 in Smaland, a Swedish deprived region. Small shopkeeper in the 50ies, he quickly understands the world is changing: the industry is imposing its economic model everywhere. An economic model he will apply on furniture.…

An entrepreneur at heart from the Stanford faculty benches, Knight stumbled upon the very first pairs of sneakers in Japan. Those cheap and resistant shoes were manufactured by a certain Mr Onistuka to whom Knight purchased a few samples that…

This film traces the dramatic rise and fall of workplace cooperation at Eastern Airlines. In so doing, the film uncovers the deep-seated assumptions which underlie our culture of industrial relations and prevent us from breaking out of our industrial impasse.…

Steve Jobs changed our lives. By launching the iPod in 2001, he revolutionized our way of listening to music. Apple's founder proved then once again that he's a genius at the edge of technology and innovation, 25 years after having…

This award-winning film tells the story of how Coca-Cola became the world's most famous multinational company and follows its quest to be the globe's number one beverage.
HOW IT STARTS: The Second World War prompts Coke's global expansion as every…

Buy a bar of fair trade chocolate and help people in the developing world, too. This is the unique selling point of Divine Chocolate - but is it too good to be true?
Social Enterprise:
Divine was set up a…

This award-winning, US documentary explores the advertising and marketing techniques behind Coca-Cola's historic success. Drawing on a wealth of archive material and interviews with key industry figures, the film offers a powerful insight into Coke's commercial and social impact.
BIRTH…

2004 CINE Golden Eagle Winner, 2006 Emmy Award Nominee.
After a quarter century of struggle, mill workers in Kannapolis, North Carolina won the single largest industrial union victory in the history of the South.
WHERE DO YOU STAND? STORIES FROM…

This film tells the story of how a computer project drove one company almost to bankruptcy.
Comic distributor Craven Books bought a new IT system with the aim of improving its efficiency. But the system was over-ambitious - they went…

Gates is the former chief executive and current chairman of Microsoft, the world's largest personal computer software company. While at Harvard, Gates developed a version of the computer programming language, BASIC, for the firt microcomputer. Guided by a belief that…

Three businesses and three business plans. Why did they need them? What did they put in them? Were they worth it?
AIMS & OBJECTIVES: Every business plan should have a company's aims and objectives. The Croft Tea Room has the…