FOOTHILL RANCH, Calif.--(BUSINESS WIRE)--Oakley,
Inc. today congratulated Bubba
Watson on his victory at the 2014 Masters Tournament®. A proud
member of the Oakley Golf family, Watson relied on the company’s performance
golf shoes and apparel throughout the competition at Augusta
National®, clinching his second Green Jacket® in three years.

“We are honored to salute this well-earned victory for Bubba,” said
Oakley CEO Colin Baden. “With his unique approach and distinct style, he
truly embodies the Oakley spirit in the world of golf. His talent,
professionalism and flair are an inspiration, not only to us but to the
next generation of young golfers.”

“I’m proud to be part of the Oakley family, and it’s a privilege to work
with the Oakley Design and Development Team on apparel and footwear
innovations that help me perform at the highest level,” said Watson.
“Not only do I trust in their technology but I also connect with their
whole attitude of keeping it fun while being driven to take chances and
deliver more than anyone thought was possible. And to top it off, all
the Oakley science is wrapped in a unique style that reflects my
personality and desire to do things differently.”

A head-to-toe believer in Oakley golf innovation, Watson depended on the
company’s CarbonPRO™
2 golf shoes at the championship, taking advantage of their
unrivaled traction and stability. A lightweight tour shoe, it combines
the comfortable flexibility of Oakley Coreflex™ Technology with the
stability of Dynamic Motion Control to help eliminate lost swing energy.
Oakley Red Code® Plus adds premium cushioning and responsiveness, and
Octostick reduces the wasted energy of unnecessary foot movement. The
Pins Cleat System utilized for CarbonPRO 2 keeps feet low to the ground
for swing stability while optimizing traction.

To stay focused among the talented field at Augusta, Watson relied on
Oakley O Hydrolix™ technology for the cool feel of breathability
combined with moisture wicking that kept him comfortably dry. His
selections for the four days of competition, the Oakley Ellis
Polo, Lyons
Polo, Ashland
Polo and Delta
Polo also feature UV shielding and antibacterial action to reduce
odor-causing microbes. The engineered seams of the latter three designs
gave him a natural range of motion with a fit that contours to the body,
and the Ashland Polo features O Form™ fabric with a Swing Engineered
design for unrestricted motion.

Oakley O Hydrolix technology, quick-drying fabric and UV shielding were
features of Watson’s chosen golf pants for the tournament, the Oakley Turnpin
Pant and Take
Pant 3.0. Their classic look comes with the performance of four-way
O Stretch fabric for a fit that moves with the golfer. The Turnpin Pant
is crafted with Oakley Factory Lite™ fabric that reduces bulk for the
comfortable feel of low weight.

Baden continued, “Trust is earned. The Oakley icon is a style and
performance promise, and pros like Bubba show how we deliver on that
promise by validating our relentless efforts to create the best golf
products available. Along with a love for the game, we share with Bubba
a passion for possibility that defies conventional thinking, and we are
honored to have such a talented player underscore the authenticity of
Oakley Golf innovation.”

A native of Florida, Gerry Lester “Bubba” Watson Jr. was the 2012
Masters Tournament® Champion and is one of the longest drivers on the
tour, capable of generating ball speeds approaching 200 mph and
achieving distances greater than 350 yards. Watson turned pro in 2001
and played on the Nationwide Tour until 2005. His first PGA Tour victory
was in 2010, and his second came the following year.

Visit Oakley.com
to discover more about the company’s golf collection and its other sport
performance and lifestyle innovations.

Established in 1975 and headquartered in Southern California, Oakley is
one of the leading sports brands in the world. The holder of more than
600 patents, Oakley is continually seeking problems, solving them with
inventions and wrapping those inventions in art. This philosophy has
made Oakley one of the most iconic and inimitable brands on the market,
with innovations that world-class athletes around the globe depend on to
compete at the highest level possible. Oakley is famed for its
insuperable lens technologies such as High Definition Optics® (HDO®)
which is incorporated into all Oakley
sunglasses and prescription
eyewear, and all premium Oakley
goggles. Oakley has extended its leadership position as the world’s
leading sports eyewear brand into apparel, footwear
and accessories
collections. Laser focused on the consumer, Oakley has both men’s
and women’s
product lines that target Sports
Performance, Active
and Lifestyle
consumers. Oakley is a subsidiary of Luxottica Group. Additional
information is available at www.oakley.com.