Highlighting "ALL" in Tabulate

Have the following code. I don't understand why the 'ALL' column values are not getting the blue background requested by the style statement adjacent to the ALL. Ultimately, I'd like to apply the background to all ALLs. Some help would be appreciated - Thanks

STYLE_PRECEDENCE and FORMAT_PRECEDENCE were new options added to TABULATE in SAS 9. You can specify which format or which style specification should control cells. If you want to apply the same style characteristics to all of the ALL cells -- not just those in the rows, then you may choose to specify your style specification in the KEYWORD statement. The PROC TABULATE doc has a sample program entitled:
Specifying Style Elements for ODS Output (example 14) that illustrates using the KEYWORD statement
and a sample program entitled:
Style Precedence (example 15) that illustrates style_precedence.