What is your biggest ego? I thought, I thought, but nothing came to mind in response.

Your body, his voice spoke.

It made all sense.

I think 100 out of 100 people in their lives have already had a question about their bodies. Sometimes we do not like some parts of it. We want the perfection of a snub nose or a more elongated leg. And other times we want the perfect abdomen, the ideal weight to enter in that incredible jeans.

The beauty and pharma industry fully aware of this, of our ego, explores the subject with mastery and much profit. Who has never here spent on products to make your body more beautiful? And you see when I think of the concept of beauty here, it is not that concept that is limited to being between natural and organic care with your body. It is more like that idea that the person will go hungry to get into that party dress or use that chemistry in the hair to get the look of a celebrity or a model. For industry and general media, the more dissatisfaction it generates in you and in your relation to your body, the more profit they will make.

You see, I’m not against people seeking a healthy body, but for that their biotype and genetics have to be taken into account in order to get this healthy body .

But not everything is lost. There are some brands on the market today that are proposing a new idea – that it’s okay to be the way you are, or in other words, to have the body that you have. We could even say “amen” to this new trend, but the truth is that the consumer is getting more and more aware and some people are already immune to the photos of magazines and social media. This new consciousness created a market that does not want to be manipulated anymore, but rather wants to create a trend, a demand. Certain companies already noticing this movement, went ahead creating an image that accepts different bodies, different hair, skins. The world is changing, in fact it has always been, kkkkkk. But the consumer is gaining more voice and strength and dictating more what he wants instead of swallowing what is given.

But what about Yoga? And the ego? They are the starting point of this new journey. People who really open up to the practice, who really dig deeper inside themselves are ready to accept themselves better, to understand themselves better. You know what you want, rather than being carried away by advertisements and posts.

Take care of your body as your home. Your temple to the divine. The same person who asked me the question about the ego, also told me. He told me that the body was given to us just like that, at no price, with nothing to pay. This wonderful, perfect machine that we carry 24 hours a day is incredible and deserves a healthy and a caring attention.