Cross-channel marketing and customer service are essential for brands and businesses in today’s technology-driven society. Customers and clients are using multiple platforms and devices to access your services. Whether it’s email, social media, chatbots or telephone communication, customers will expect a seamless experience.

The voice-first market has finally taken off and, as a result, voice-powered apps have become hugely popular within the app stores. Google Home and Amazon Echo have accelerated the adoption of voice-powered technology and it is slowly being integrated into our everyday lives.

Voice-powered tech has rapidly evolved in recent years, yet integration with mobile apps is still in its infancy. There are a handful of applications which are ahead of the curve and leading the way for voice-command integrations. We’ve drawn up a list of the five best voice-powered apps available to download now or in the near future…

Digital Transformation is becoming imperative for all businesses, from the small to the enterprise. What's not clear to many business leaders is what digital transformation actually means for their organisation.

Being a sports fan is one of the most illogical things a person can do, yet simultaneously it can be one of the most rewarding. As a Liverpool fan, my entire life I’ve endured the ups and downs of 11 men I’ve never met, and who share no real connection with me other than the fact that for 90 minutes a week I want them to kick a ball into a net more times than 11 other men.

FECKK... No not Father Ted, but rather the Fan Engagement Conference Kilkenny. FECKK, hosted by Sportego, brings together various speakers and delegates from around the Sports Industry to discuss the best ways sports teams can engage and connect with their fan base and, how this affects their business.