About

It’s highly likely that you are visiting because of one of the following reasons:
- on the lookout for a place to do really great work,
- in search of an agency to help grow your business or protect your good name,
- a competitor, wondering what we’re up to,
- or maybe the mom of one of our staff.
Whatever brings you to this page, we would love to answer your questions in person. Until then, here’s some of what you’ll want to know. . .
We recently announced plans to grow our business through one of the largest-ever mergers in the public relations industry, combining operations with Pleon, Europe’s largest strategic communications consultancy. As a result, we’ve strengthened our position as one of the world’s largest and most geographically diverse public relations agencies and Europe’s leading public relations agency, with more than 45 offices and affiliates in over 25 countries across the Continent.
We work for global clients, UK clients and very local clients. We’re seasoned communicators with backgrounds in journalism, marketing, science, the arts and prison (long story) among many other pertinent areas. We also have some of the best accountants, HR people, IT specialists and caterers helping us around the clock.
Most of our clients are leaders in their fields – healthcare, cosmetics, domestic goods, civil society, technology, food and beverage, professional services, and entertainment. The few that are not are striving to be, and we’re doing our best to help them get to the top.
Have a question for us? Send it to greatpeople@ketchum.com, and we’ll answer as best as we can.

Will there ever be another Ice Bucket Challenge?

Earlier in my career, when I focused on healthcare PR, clients had a consistent response when we asked what success would look like for them.

"We'd like press coverage - loads of it to raise awareness. Like the Viagara launch."

Like Viagara. The first product for, well, you know. We were talking about a statin or maybe an antacid.

No matter. A new standard had been set.

Fast-forward to 2014 and the Ice Bucket Challenge, a social media phenomenon that raised $220 million for ALS organisations around the world.

A new standard had been set. Or had it?

Nothing has come close it to its success since, although many have tried.

Wonder why that is?

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That, really, was the true accomplishment of the challenge: it took tools—the selfie, the hashtag, the like button—that have typically been used for private amusement or corporate profit and turned them to the public good. The campaign’s critics implied that, had people not been dumping freezing water over their heads, they would have been working to end malaria instead. But it’s far more likely that they would have been watching cat videos or, now, playing Pokémon Go.