Profiles

If Marcus Buckingham was right, that leadership is “rallying people to a better future.” – then as much as you may think of him as a marketer, as a merchant, or as a hustler (in a good way); Gary Vaynerchuk is – above all of that – a leader. With the recent release of his first book Crush It: Why Now is the Time to Cash in on Your Passion, Vaynerchuk continues to rally (lead) those of us who might listen to the better (and inevitable) future of business in a world turned upside down by…bandwidth. His steady contention is that the gatekeepers of radio, and television, and newspapers are gone – and that anyone (not to be confused with everyone) can turn their passion for anything into a successful life doing what they love. But it isn’t what he believes in, but rather the evangelist-like, unstoppable purpose in that belief that makes Gary Vaynerchuk a true and authentic leader. It’s easy to believe and be passionate about something in a sprint. But the long-haul delivering of a message and sticking to it – in the face of detractors – is what makes people follow. It can’t be taught at business school; it can’t be faked; it comes from inside, and Vaynerchuk has it – in spades. […]