http://latimesblogs.latimes.com/culturemonster/2011/08/art-review-chain-letter-at-shoshana-wayne-gallery.html
A chain letter is a message sent in an effort to induce friend and stranger alike to pass it on, often under pain of punishment or promise of benefit. Today it's a handy, analog metaphor for digital social networks.
In June, artists Doug Harvey and Christian Cummings sent a chain letter (actually, a chain email) to 10 artists each one admired, inviting them to show up and participate... [more]