Monday, November 21, 2011

Evolving

As you might have noticed from my last few posts, I've really been making an effort lately to redesign myself as a business online and shine the best light on myself and my work. I'm looking more into connecting with my audience and working to please them while doing my artwork justice in the process. (Website in progress!)

I've been reading up a lot on social marketing and online success, soaking in all the information I can from as many resources I can find. There's so much knowledge online through so many different people - I'd be foolish not to seek help and advice!

Before I re-shot my pieces, colors were off, no detail, no context for my pieces. No sense of scale, lighting, or a feeling of actually "wanting" them.

I've been spending a lot of time on Etsy Success, and the Etsy Seller Handbook reading up on different ways to relate to customers and how to show my pieces in their best light. Getting things ready for the stage, so to speak. This video was a FANTASTIC inspiration for re-shooting my artwork. I'm really happy with the way things came out.

Neon is HARD to photograph, so it's best to show it a few different ways! You can see the lazer engraving SO much better in the new photos!

We bought a new camera as well, which really helped! Nikon Coolpix L105 - I'm in love! <3

Holiday Narwhal painting, Acryla gouache on bristol, 8" x 10"

Anyway, I'm hoping that everyone loves my new photos as much as I do, and I feel better knowing I'm presenting myself and my work in the best light possible. I'm creating new product all the time (every night when I come home, I dive back into a project), and I'm always looking for ways to improve. If you have any links you think I should check out, I'd be happy to do so!