While I was in Park City this year, I had a chance to sit down with Tugg.com CEO Nicolas Gonda to talk about how Tugg is helping independent filmmakers, as well as studios, screen their films in cinemas all over the country. Here is an excerpt from that interview:

Q: Tell me about how the idea for Tugg came about?

NG: “It came through realization at the time, and still today, that it is difficult for audiences to engage with filmmakers on a very local level to determine what movies come to their town. We launched Tugg as a reaction to a very evident need where audiences are interacting with filmmakers on the social channels more and more and the theme around Sundance this year is community and engagement with the audience.

We want to create a user interface for every movie theater in the country so that audiences in those communities could determine what movies come there.”