Video

You’re probably already using your smartphone to capture still pictures of your world, but smartphone video is an even more powerful tool to evoke emotion and life from your smartphone. In fact, it’s using the same smartphone camera, just a different mode – video. And video will take your marketing and branding to a whole new level.

Every business owner should jump on the opportunity to take the 6 categories of business photos they need to attract potential customers, and with a smartphone, there’s no excuse anymore.

Posts with visuals receive 94% more page visits and engagement than those without. (Source: http://www.business2community.com) If you don’t share photos of all your business has to offer with potential customers, you are surely missing the boat. And you don’t have to be a professional photographer, either – using your smartphone will do just fine to get you started.

Just call me the comeback kid. Smartphone video was a big reason for that. 2016 was quite an eventful year, as I transitioned into my son’s toddler phase. In 2015, I watched him grow from infant to baby and this year it was all about his first steps, first words and other exciting firsts. 2017 will uncover even more developments, as he will turn two at the end of May.

Before I share how I became a rockstar with smartphone video, I need to explain a few things that happened along the way since 2015.

360 Video is changing the way we immerse ourselves in social media. But now the technology is here for consumers. You can use 360 video in your social media, but there are a few things you need to know first.

Smartphones have changed the way we use social media. Not only by the content that we receive in our news feeds, but the content that we share on our smartphones. Smartphone video and photos are making social media content more engaging than ever before.

If you record a video with your smartphone camera, it records just as easily as snapping a photo. Here are 5 simple tips, and my best-kept secrets to help you with smartphone video for your own social media efforts:

To learn more about my new book Visual Marketing Secrets™: How to Use Smartphone Photography to Engage Online and Get More Customers, click here.

Everyone with a smartphone is familiar with the term “selfie,” but most people never thought of using their smartphone as a powerful visual marketing tool. With this simple step-by-step guide, you’ll learn how to captivate your audiences with smartphone photography and never miss an opportunity to market your business online again.