“We have started posting videos about our latest products on this channel,” Dawoodbhoy said, before adding, “This will serve as way that we can keep in touch with our customers, letting them know what is new and give them more details about specific products.”

The company, which was awarded Best of Tucson in 2012, and listed as a top tier account for Converse, Vans, HUF, Jansport and many other brands to carry exclusive products, Dawoodbhoy noted that it has added multiple videos already and expects to post new videos weekly.