Missguided plunged into controversy over “send me nudes” sign

Fast fashion retailer Missguided has become embroiled in controversy after a campaign calling for it to take down a “send me nudes” sign gained over 9000 signatures. A neon sign at the retailer’s store in Bluewater shopping centre in Kent, Missguided’s second bricks-and-mortar store which has only been open since June, has been criticised by shoppers for sending a poor message to its teenage shoppers. Missguided has reportedly responded to the petition by posting pictures on social media of the sign being covered