The American Resort Development Association (ARDA) has launched a new website devoted to the needs of timeshare owners. The ARDA Resort Owners Coalition (ARDA-ROC) has been a big influence among 'homeowner associations', representing and lobbying for the needs of many committees across North America.

Its new site - ARDAROC.org - will cater to existing timeshare owners "who already own the product, and understand it, but look at some of the issues facing owners today," according to ARDA's CEO and president, Howard Nusbaum.

ARDAROC.org is geared up to inform and motivate timeshare owners to take action on issues that affect them. Among the key features at ARDAROC.org is an interactive map for owners to select their home state and learn about the latest news and issues that ARDA feels should be useful to them.

Stories making headlines include news of a major change proposed by a house bill in the state of Utah under the Timeshare and Camp Resort Act which could allow delinquent owners to avoid obligations to their homeowners association without penalty under certain conditions - a situation that ARDA will fervently lobby against to protect HOAs.

The latest addition to ARDA's web repository is funded by a cross section of the timeshare industry including major developers, management companies, and other industry service providers.

ARDAROC.org is ARDA's third website. The Association's home base, ARDA.org, caters to industry needs, while the consumer-facing VacationBetter.org is a flag waver for the affirming benefits of timeshare for prospective owners.

ARDA is a Washington D.C.-based trade association representing the vacation ownership and resort development industries (timeshares). ARDA has almost 1,000 corporate members ranging from privately held firms to publicly traded corporations with extensive experience in shared ownership interests in leisure real estate.

The membership also includes timeshare owner associations (HOAs), resort management companies, industry vendors, suppliers, and consultants; as well as owners through the ARDA Resort Owners Coalition (ARDA-ROC).