March 03, 2010

Capsule's Creative Partner Brian Adducci is an extremely talented dude, and pretty much the most humble guy you'll ever meet. Look at him. A down to earth, Italian-American-Minnesotan guy who enjoys creating, avoiding vegetables (especially celery), his family, flying his "RC" helicopter in our temporary loft space and doodling like a madman during meetings. But oh no, toot his own horn he will not.

So it's no surprise really that I only just found out he is currently judging round two (that's right, round one is old news) of the Dieline's worldwide packaging design contest. So dangit, I'm stepping into the horn-tooting position. Brian, that's cool! Being chosen as an industry expert by the world's most read packaging design blog rocks. We know you'll do a great job.

June 02, 2009

Win a copy of Capsule's latest book, Design Matters // Packaging 01! Just leave a comment telling us about the most effective piece of packaging you've ever seen (links appreciated). We'll randomly select a winner from the comments on Friday, June 5 at 12 noon. Don't forget to include your email address.

Today's package designers need to be extremely familiar with each step needed in the process of creating truly great packaging. Capsule's Brian Adducci and Aaron Keller have written this with the designer in mind, exploring innovative theories, processes and methods used by cutting-edge professionals around the world.