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Thursday, January 28, 2010

world AMazing Cars 2009 2010

The all-new Mazda 6 (Mazda Atenza in Japan) premiered at the Frankfurt Motor Show, held last month in Germany, and was highly rated by journalists and visitors. Marking a quantum leap forward in blending driving pleasure with safety and environmental performance, this model embodies Mazda’s latest car-making philosophy and offers the ultimate long-distance touring experience, making it a striking statement of the evolution of Mazda’s Zoom-Zoom. At the Tokyo Motor Show, an even sportier and more distinctive model will be showcased for the first time.

It is scheduled for imminent market introduction and embodies Mazda’s latest car-making philosophy: Zoom-Zoom Evolution. Along with enhanced environmental and safety performance, the new model has a more emphatic Mazda character in its design, dynamic performance, packaging and craftsmanship. It delivers the best high-speed long-distance touring experience, thanks to dynamic high-speed performance with class-leading aerodynamics, supported by leading-edge safety features and excellent driving characteristics.

Three body types are offered: 4-door sedan, 5-door hatchback (Sport), and station wagon (Sport Wagon). The new MZR2.5L gasoline engine—developed from the current MZR2.3L gasoline unit—yields more torque in the frequently-used range, more linear response and acceleration feel, as well as more economical operation. Exterior and interior design create a sporty character along with an emotion–pleasing, premium feel. At the Tokyo Motor Show, a bold new sportier version with large front and rear aero bumpers, sporty grille and side spoilers is displayed for the first time. The vehicle also features advanced safety technology including an Rear Vehicle Monitoring system, a first for a Japanese vehicle, and CF-Net (Cross Functional-Network) multi-control system which provides integrated control of audio, climate control and other systems through simple, smooth operation that minimizes movement of the driver’s line of sight.

Mazda Taiki continues the evolution of the Nagare design theme, following in the footsteps of the Mazda Nagare, Mazda Ryuga, and Mazda Hakaze concept vehicles. As the fourth in the series, Mazda Taiki further advances and refines the theme through a fusion of the Nagare (flow) design concept and real-world technologies, such as a next-generation rotary engine and enhanced aerodynamic performance. Mazda Taiki sets a new ideal for the front-engine rear-drive sports car of the future.

Mazda Taiki reflects one possible direction for a future generation of Mazda sports cars aimed at helping create a sustainable society. The fourth concept car in the Nagare design series, Mazda Taiki further evolves the “flow” theme to establish a breathtaking presence that clearly distinguishes it as the next in the series, and which visually expresses the atmosphere – called taiki in Japanese – that wraps the Earth in its protective mantle. The basic proportions begin with the stretched coupe form of a front-engine rear-wheel-drive layout, the short overhangs, and the liberating feel of an all-glass canopy.

The challenge to create “a design that visually expresses the flow of air” was inspired by the image of a pair of Hagoromo – the flowing robes that enable a celestial maiden to fly in Japanese legend – floating down from the sky. Inspired by Japanese koinobori – the decorative “climbing carp streamers”– the notion of creating an Air-tube became the concept word for the interior design. In accordance, from the dashboard and seats down to the door trim, the interior space creates the dynamic sensation that the flow of the wind is being visually depicted. Centering around the performance rotary engine sports packaging that is synonymous with the Mazda name, technologies introduced for the Mazda Taiki include the next-generation RENESIS (rotary engine 16X), which sets new standards for environmental and driving performance, a front-engine rear-drive layout, a unique 2-seat configuration, and Mazda’s rotary sports package, which conveys an image of lightness. The effect integrates the design theme perfectly to realize outstanding aerodynamic performance.