Overview

An exciting vegetarian self-service concept near Oxford Circus, Ethos features meat-free delicacies from across the world, which diners pay for by weight. Inside there is minimalist décor and indoor trees, which make for a inviting, relaxing space.

The Ethos menu covers a huge variety of cuisines, including Japanese, Korean, Mexican, Italian and Lebanese, with a good range of dairy-free and gluten-free options. The salad range includes massaged kale with kumquats, purple potato, and quinoa and avocado, while the hot range features light bites like spring greens Scotch eggs with spicy ketchup. For mains, there is chickpea and coconut curry, risotto with tomato and courgettes, and Hungarian-style stuffed peppers.

Desserts at Ethos in Fitzrovia are also healthy yet wonderfully moreish, and include treats like black bean brownie, gluten-free millionaire slice, and chocolate peanut butter bombs. There are also healthy afternoon teas at Ethos, and the drinks list offers everything from smoothies, to cocktails, to wine and beer.

Offering a superb selection of healthy dining options, Ethos in London is perfectly situated for tourists needing to refuel. Oxford Circus Tube Station is a 4-minute walk away.

It was overall a poor dining experience. We were confused with another bookers and straight away blamed for being late- we weren't. Then service was very slow and despite of many staff, we felt ignored most of the time. The food was jut about ok too because it felt that it was sitting in the fridge for a while before we arrived. The bread was dry and the spreads were cracked on a side from sitting too long.

(((**21 May 2017by Hermina Popafrom London

This booking was for brunch, and the service was not great - dishes were forgotten, someone asked for a piece of toast that took 20 minutes, we had to ask for water several times until we finally got it. I went to Ethos before for dinner, when the restaurant operates as a self service restaurant. The food is great, the location very convenient, but the brunch experience was disappointing- would not repeat it.

(((((27 March 2017by Kevin Chambersfrom Forest Gate

Great food, great venue. it's all vegetarian but you don't miss meat. So much to choose from. Paying by m weight is an fun novelty too.

(((**9 March 2017by Helene Righinifrom London

Soooooo good !

(((((11 January 2017by Joanna Busvinefrom London

Yummy food, beautiful setting and very helpful staff.

((((*10 January 2017by Marion Lerayfrom London

I have take an afternoon tea with my daughter. We was a little desapointing for the sandwitches as we would have prefer traditionals tastes (here it was beetroot, chickpea and cumin then avocado). For a girl of 13 years old, it was difficult to eat. We would have prefer sandwitches with eggs, concomber, jam, etc.But the cake was really greats ! Chocolate caramel tart to fall, good scones, chocolate peanut butter truffle, etc...

The decor of the restaurant, with its trees, was very beautiful. The location, next to Oxford Street, is great !!

((((*14 December 2016by Simone Boschfrom London

Great if you are looking for a different afternoon tea experience which feels modern and is vegetarian and/or vegan and/or gluten free. I really liked the sandwiches, much better than the ordinary sandwiches (one filled with a beetroot mousse, one with avocado, one with hummus and horseradish). The cakes were very nice too. However, I wasn't keen on the scones at all. They were clearly homemade (bonus), but I like the traditional ones. These were too doughy and yeasty in taste for me, and I really didn't like the cashew butter that came with it. I asked for clotted cream, but they didn't have any. So they brought salted butter instead. The jam was delicious though! For me, this is the reason why I won't return as the scones with clotted cream are the reason I do afternoon tea in the first place. We didn't order a vegan afternoon tea, just a regular one, so I thought it strange to not have clotted cream available. The price is very fair, though for what you get (£20).A nice touch was the mulled wine they gave us, which was really, really good and nicely presented. Good tea and coffee selection, but stear clear of their bullet proof coffee. They have their own version which is watery and oily and not at all creamy as it should be. Service was slow and disorganised, but they were friendly (at least they tried...). Interior design is great.