Objective: The present study aimed to examine the applicability of the theory of reasoned action to explain intention to perform breast self-examination (BSE). Methods: A questionnaire was constructed to collect data. The hypothesis was tested in two steps. First, to assess the strength of the correlation among the constructs of theory of reasoned action (TRA), Pearson’s product moment correlations were applied. Second, multivariate relationships among the constructs were examined by performing hierarchical multiple linear regression analysis. Result: The findings supported the TRA model, explaining 45.8% of the variance in the students’ BSE intention, which was significantly correlated with attitude (r = 0.609, p = 0.000) and subjective norms (r = 0.420, p =0 .000). Conclusion: TRA could be a suitable model to predict BSE intentions . Participants who believed that doing BSE regularly is beneficial for early diagnosis of breast cancer and also believed that their significant referents think that doing BSE would significantly detect breast cancer earlier, were more likely to intend to perform BSE regularly. Therefore, the research findings supported the conclusion that promoting the importance of BSE at the community/social level would enhance individuals to perform BSE routinely.