The ITG Next Reindeer Run is a 5K race in Valdosta, Georgia, that immediately precedes the annual Valdosta Christmas Parade. Attendees are encouraged to dress in fun holiday attire or costumes.

Cost of registration includes a limited edition t-shirt to be received upon check-in the day of the race. Register before the event to reserve your preferred t-shirt size. Attendees can pay for entry into the race on the day of the event; however, limited quantities and sizes of the t-shirt will be available, and you are not guaranteed to receive a t-shirt if you pay for entry the day of the race.