External Communication

Written by: Kyla Sims, Bananatag Transparency. Authenticity. Inclusion. Why do words that symbolize really awesome things make internal communicators and employees roll their eyes so far back in their head they may just get stuck like that? Is it that they are overused? Or is it that organizations are saying they value one thing and

Written by: PoliteMail Software Communicating with employees is an increasingly vital role for top executives in organizations of all sizes. The problem is not all senior leaders recognize this. While executives often take an active role in external communications with the media and business communities, they tend to delegate internal communications or underestimate the value

Written by: Gabriel Sanchez, First 5 LA “I know Kung-Fu!” That is one of my all-time favorite movie lines. And just as Neo in “The Matrix” mixed and matched martial arts moves as he sparred with Morpheus after uttering that line, professional communicators must also be agile in blending different public relations and marketing approaches

Written by Ally Sherman, Chief. Facebook has been in the news for some problematic issues. Recent scandals around “fake news” and the misuse of data have many wondering about the platform’s credibility and asking what impact this has on, well, everyone. Despite this, Facebook remains one of the biggest players in the social media game

You’ve experienced this before: You subscribe to your favorite store’s email and get a message that features the greatest pair of shoes you’ve ever seen. You click the link that leads you to their website. Then, you see the price tag and think, “The shoes are great, but not that great.”Over the next couple of