Once Upon a Time...

...there was a smart person named

, who stumbled upon an irreverent website called The Middle Finger Project.

HESHE immediately knew it was just the thing to help the business, a

business, reject standard, stuffy, suffocating "business as usual" practices, and instead, use creativity, innovation & unconventional ways of thinking to get their message out to the world, up the ante, make more money, and have fun doing business their way. Frantic keyboard pounding ensued to make sure The Middle Finger Project sent their weekly column to this email address

to make sure no good advice was missed. They all lived happily ever after, at least four mental breakdowns were avoided, and no one was ever broke again.