Katherine Accetura is from the small town of Carbondale, IL, where she runs her business Happy Solez and sells her handmade goods for women and babies with an emphasis on eco-friendly/recycled materials. She recently graduated with a Master’s of Science in Mass Communications/Media Arts from Southern Illinois University – Carbondale. Her creative repurposing of materials for crafts has gotten her a following of over 1M followers.

HelloSociety had the chance to chat with Katherine, the sweet girl behind Happy Solez, about her adorable and popular baby booties, how she got started, and how she hopes her work will inspire others to create beautiful things.

Spring is here! That means warmer weather and probably some necessary spring cleaning from all that junk you’ve accumulated or avoided organizing while you’ve been cooped up for the winter. Don’t know where to start? Here are our top 5 home organization pins we’ve found this week to help you out with some creative, trendy ways to brush up your home!

If you’re wondering what a group board can do for your bottom line, look no further.

Pinterest group boards are just like regular Pinterest boards except that others are allowed to pin images on your board(s) — by invite only. Don’t worry — when you accept an invitation to a group board it doesn’t take away from the three secret boards Pinterest gives you.

To invite pinners to your group board on Pinterest, click “Edit Board” and simply type in name or email and click invite!

Mai is a freelance photographer and videographer with a background in graphic design. She lives with her boyfriend and her dog Mochi in Atlanta, GA where they run their own photography and videography business together,maibri.com. Mai’s attention for detail and artistic eye have helped her build a Pinterest following of over1M followers.

HelloSociety recently chatted with Mai and we can’t stop talking about how super cute, talented and humble she is! In this HelloInterview Maiopia, as her Pinterest followers know her, dishes on everything from photography tips to brands and business advice to fellow artists and entrepreneurs. (more…)

St. Patrick’s Day is just around the corner, and whether you’re Irish or not, most can agree that it’s one of the most fun holidays of the year. It’s also the perfect opportunity to get creative — and we’ve turned to Pinterest for some green inspiration!

If you need some ideas for a little last-minute St. Paddy’s day magic, you’re in luck! We’ve picked our top 5 St. Patrick’s Day pins this week that we think are worth giving a try.

HelloSociety, an all-inclusive Pinterest marketing agency, recently surveyed 110 of the most-followed pinners to get a better understanding of their social media use beyond Pinterest, and marketers should probably pay attention. After all, when one of these top Pinterest users pins an image from a brand’s site, it can generate hundreds of visits within a matter of hours.

Case in point: HelloSociety’s TOP pinners average 700+ repins per image — some going as high as the 1,000’s — driving significant site traffic while boosting brand awareness and sales. Impressive? Yes! But in order to run even more well-rounded and effective campaigns with these Pinterest superstars, brands need to be aware of their influence across all social media channels. (more…)

Jamielyn Nye is the owner and founder of the popular blogI Heart Nap Time, and the creator of the belovedonline app, The Inspiration Board. She aspires to reach women, get their creative juices flowing, and to genuinely inspire others. Her unique craft projects have been featured on many popular websites, including Fox, ABC, Examiner, Huffington Post, Parents and more and has helped her amass nearly4M followers on Pinterest!When she’s not creating, Jamielyn loves to chase her two kids and snuggle up on the couch with her man.

HelloSociety recently chatted with this super mom and Queen of Crafts on Pinterest and we gotta say, this mom, needs her own show!

How did IHeartNapTime come about?

I started my blog about 3 years ago. My husband was in med school and I had recently had a baby. I got pretty bored, so I just started creating things. Crafting has always been a huge passion of mine, and eventually I started posting about the crafts and recipes I make at home since people always asked, “how did you make that craft?” or “what’s the recipe for this?” (more…)

HelloSociety recently mapped out where the most influential pinners on Pinterest reside, and the results might not be what you think. Here’s what our CEO had to say about it in The Social Times:

“This is largely a matter of trendsetters vs. trend-followers,” explained Kyla Brennan, founder and CEO of HelloSociety. “It shouldn’t come as a huge surprise that while the majority of pinners may reside in Middle America, the most influential ones live in the cities where trends are set. Pinterest is a place for discovery, and it would be hard to discover lots of exciting new things if you’re only following people just like yourself who live similar lifestyles in similar places.”