McDonald's Is Cutting A Ton Of Menu Items

McDonald's is paring down its menu in order to improve customer
service.

The fast-food giant will remove eight items and five extra-value
meals from the menu next month,
Julie Jargon reports at The Wall Street Journal.

It's unclear which items will be eliminated.

McDonald's is also in the process of studying every ingredient
and process on its current menu,
WSJ reports.

The fast-food giant's sales are
declining, with the overloaded menu being cited as a major
problem.

McDonald's menu has
grown 70% since 2007. The new menu items are a burden on
employees and have helped contribute to long wait times.
Franchisees are
also angry about the overloaded menu, saying that the
extra ingredients and equipment were costing them
money.

In a recent call with investors, CEO Don Thompson stressed
that the restaurant was going back to basics.

"We are streamlining our merchandising menu board and
product offerings and in addition to making it easier for
customers to order their favorite products. This will reduce
complexity in our restaurants which in turn should enhance
accuracy and speed of service," he said.

McDonald's eliminated its Angus Third Pounder burgers from
the menu last year.

At the same time, it has added items like the McWrap,
Blueberry Pomegranate smoothie, and Egg White Delight breakfast
sandwich.