Sony has to service LittleBigPlanet user-generated content properly

In an interview with GI, Michael Denny, the senior vice president of Sony Worldwide Studios Europe, said that he sees network services as the next big challenge for the company adding that Sony has to learn what the LBP community needs.

When asked about about whether he could envisage a day where games were released on optical media and as digital download he said:

“Going back a couple of years when we launched a game on a disc, you developed it, you tested it, you put it on disc and marketed it, and that was the end of the game. Now, for some games it’s only the start of the game and the service.”

“With LittleBigPlanet’s user-generated content we have to service that correctly, we have to learn what the community needs and we have to make sure we’re providing additional content along the way. So it’s more about the network experience for us.”