"Are we exclusionary? Absolutely. Those companies that are in trouble are trying to target everybody: young, old, fat, skinny. But then you become totally vanilla. You don't alienate anybody, but you don't excite anybody, either."

In light of Jeffries' exclusionary-and-proud views, Youtubers Greg Karber, James DeLorean and Daniel Lisi decided to take to the streets and give A&F a little brand readjustment... by giving out A&F clothes to the homeless.