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Sacha Carina van Ginhoven

Sacha Carina

I believe in people. It is people who built business, create new technologies and form societies, not the other way around! Connecting the right people has always been a drive for me to create a positive impact in the world; Spending 2 months in a slum with engineers to design sanitation, creating a cardboard toilet together with UNICEF and a multinational cardboard company, developing a mobile based address system together with TNT, Vodafone and local slum businesses... as long as we bring together the right people, we can make a difference!

Millions of small businesses exist in slums worldwide. Most of them do not have formally recognised addresses, which makes it difficult to send and receive goods. TNT and Vodafone have studied the opportunities of mobile-based addresses, which could enable local stores to rise above poverty by connecting their business to a larger market in the future.