Focused on improving the event experience, the SXSW app helps attendees to navigate the event and discover new content. Through specialized networking features, attendees are able to know who's who around them at the event, inspiring meaningful connections and easy networking.

Featuring attendee networking for the first time, the CES app made it easier for users to message each other and arrange meetings. More than 3,000 Gimbal beacons were distributed across official venues and provided attendees with in-app point-to-point navigation and routing details via 3D maps.