As one of the most well-known and controversial American religious leaders of the 20th century, his preaching emphasized seed-faith.[5] His ministries reached millions of followers worldwide spanning a period of over six decades.[6] His healing ministry and bringing American Pentecostalism into the mainstream had the most impact,[7] but he also pioneered televangelism and laid the foundations of the prosperity gospel[6] and abundant life teachings.[8] The breadth and style of his ministry, including his widely publicized funding appeals, made him a consistent subject of contention among critics and supporters.[6]

Roberts became a traveling faith healer after ending his college studies without a degree. According to a TIME Magazine profile of 1972, Roberts originally made a name for himself with a large mobile tent "that sat 3,000 on metal folding chairs".[13]

In 1945, Roberts resigned his pastorate in Shawnee, Oklahoma to hold revivals in the area and attend Oklahoma Baptist. But in the late summer of 1945, while preaching in a North Carolina camp meeting, Roberts was asked by Robert E. "Daddy" Lee of Toccoa, Georgia to consider becoming pastor of his small, eighty-member church. Roberts suggested they pray about it, and unexpectedly, decided to accept. By the end of the year, Roberts resigned and moved back to Shawnee. Apparently, the Georgia conference of the International Pentecostal Holiness Church frowned on having a minister from outside its conference as pastor. Short though it was, the Toccoa detour had a lasting effect on Roberts and his family. It was there that their daughter Rebecca, then five years old, first met her future husband, Marshall. There were also reportedly two instances of healing, which Roberts would later look back on as his first realization "that I was approaching 'my hour'."[14]

1947 was a turning point. Up until that time, Roberts struggled as a part-time preacher in Oklahoma. But at the age of 29, Roberts said, he picked up his Bible and it fell open at the Third Epistle of John where verse two read: "I wish above all things that thou mayest prosper and be in health, even as thy soul prospereth." The next day, he said, he bought a Buick and God appeared, directing him to heal the sick.[15]

Roberts resigned his pastoral ministry with the Pentecostal Holiness Church to found Oral Roberts Evangelistic Association (OREA).[1] He conducted evangelistic and faith healing crusades across the United States and around the world, claiming he could raise the dead.[16][17] In November 1947, he started Healing Waters, a monthly magazine as a means to promote his meetings.[18] Thousands of sick people waited in line to stand before Oral Roberts so he could pray for them. He appeared as a guest speaker for hundreds of national and international meetings and conventions. Through the years, he conducted more than 300 crusades on six continents, and personally laid hands in prayer on more than 2 million people.[12][19][20] He also ran direct mail campaigns of seed-faith, which appealed to poor Americans, often from ethnic minorities. At its peak in the early 1980s, Roberts was the leader of a $120 million-a-year organization employing 2,300 people. This included not only a university but also a medical school and hospital as well as buildings on 50 acres (200,000 m2) south of Tulsa valued at $500 million.[6][15] Another part of the Oral Roberts Evangelistic Association, the Abundant Life Prayer Group (ALPG), was founded in 1958.[1]

In 1963, he founded Oral Roberts University (ORU)[1] in Tulsa, Oklahoma, stating he was obeying a command from God. The university was chartered during 1963 and received its first students in 1965. Students were required to sign an honor code pledging not to drink, smoke, or engage in premarital sexual activities. The Prayer Tower, opened in 1967, is located at the center of the campus.

Roberts was a pioneer televangelist, and attracted a vast viewership. He began broadcasting by radio in 1947,[21][22] and began broadcasting his revivals by television in 1954.[6] His television ministry continued with The Abundant Life program reaching 80% of the United States by 1957, and quarterly Prime Time Specials from 1969 through 1980. In 1996, he founded Golden Eagle Broadcasting.[1]

On March 17, 1968, Roberts and his wife were received as members of the Boston Avenue United Methodist Church in Tulsa, Oklahoma by Dr. Finis Crutchfield, then pastor. The United Methodist Church offered more leniency in doctrinal and moral issues than the Pentecostal Holiness Church had. This granted Roberts some leeway, as it was expected that the strictness of the Pentecostal tradition may have impeded his rise in popularity.[23] Before Roberts' switch to Methodism, Crutchfield arranged a meeting between Roberts and Bishop William Angie Smith, at which the Bishop told Roberts, "We need you, but we need the Holy Spirit more than we need you and we've got to have the Holy Spirit in the Methodist Church."[24] Roberts became an elder in the Oklahoma Conference of the United Methodist Church. From 1968 through 1987, Roberts was a member of the United Methodist Church's ministry.[25][26]

In 1977, Roberts claimed to have had a vision from a 900-foot-tall Jesus who told him to build City of Faith Medical and Research Center, and the hospital would be a success.[32][33][34] In 1980, Roberts said he had a vision that encouraged him to continue the construction of his City of Faith Medical and Research Center in Oklahoma, which opened in 1981. At the time, it was among the largest health facilities of its kind in the world and was intended to merge prayer and medicine in the healing process. The City of Faith operated for only eight years before closing in late 1989, but the importance of treating the whole person—spirit, mind, and body—was conveyed to many medical professionals.[35][36] The Orthopedic Hospital of Oklahoma still operates on its premises. In 1983 Roberts said Jesus had appeared to him in person and commissioned him to find a cure for cancer.[37][38]

Roberts' fundraising was controversial. In January 1987, during a fundraising drive, Roberts announced to a television audience that unless he raised $8 million by that March, God would "call him home."[39][40] However, the year before on Easter he had told a gathering at the Dallas Convention Center that God had instructed him to raise the money "by the end of the year" or he would die.[41] Regardless of this new March deadline and the fact that he was still $4.5 million short of his goal,[42] some were fearful that he was referring to suicide, given the impassioned pleas and tears that accompanied his statement. Late in March 1987 while Roberts was fasting and praying in the Prayer Tower, Florida dog track owner Jerry Collins donated $1.3 million.[43][44] Highly worried from what he perceived as Roberts threatening to starve himself, Collins said, "I did it in order to save the guy from going to heaven in a hurry. It's got nothing to do with religion. I've been a Baptist and a Methodist. I believe in religion and not just the church. You have to help one another."[45] Altogether, Roberts raised a total of $9.1 million.[46] Later that year, he announced that God had raised the dead through his ministry.[47] Some of Roberts' fundraising letters were written by Gene Ewing, who headed a business writing donation letters for other evangelicals such as Don Stewart and Robert Tilton.[48]

Roberts maintained his love of finery and one obituary claimed that even when times became economically hard, "he continued to wear his Italian silk suits, diamond rings and gold bracelets—airbrushed out by his staff on publicity pictures".[15][25]

He stirred up controversy when Time reported in 1987 that his son Richard Roberts claimed that he had seen his father raise a child from the dead.[40] That year, the Bloom County comic strip recast its character Bill the Cat as a satirized televangelist, "Fundamentally Oral Bill." In 1987, Time stated that he was "re-emphasizing faith healing and [is] reaching for his old-time constituency."[40] However, the income of his organization continued to decrease (from $88 million in 1980 to $55 million in 1986, according to the Tulsa Tribune) and his largely vacant City of Faith Medical Center continued to lose money.[40]

Harry McNevin said that in 1988 the ORU Board of Regents "rubber-stamped" the "use of millions in endowment money to buy a Beverly Hills property so that Oral Roberts could have a West Coast office and house."[49] In addition, he said a country club membership was purchased for the Roberts' home. The lavish expenses led to McNevin's resignation from the Board. In 1988, Oral Roberts and his son Richard were sued for $15 million in federal court by patients at City of Faith Medical Center, claiming the two were frauds who did not visit or heal patients in the hospital.[50][51][52]

His organizations were also affected by scandals involving other televangelists[3] and the City of Faith hospital was forced to close in 1989 after losing money. Roberts was forced to respond with the sale of his holiday homes in Palm Springs and Beverly Hills as well as three of his Mercedes cars.[15]

Oral Roberts' son Richard Roberts resigned from the presidency of ORU on November 23, 2007 after being named as a defendant in a lawsuit alleging improper use of university funds for political and personal purposes, and improper use of university resources.[53][54] The university was given a donation of $8 million by entrepreneur Mart Green, and although the lawsuit was still in process,[55] the school submitted to an outside audit, and with a good report an additional $62 million was given by Green.[56][57] Oral Roberts continued in his role as ORU chancellor, helping in the leadership of ORU along with Billy Joe Daugherty, who was named as the executive regent to assume administrative responsibilities of the Office of the President by the ORU Board of Regents.[58] Oral Roberts continued as the ORU chancellor until his death,[1] but in 2009, eleven months before his death, handed over the leadership of ORU to its incoming president, Mark Rutland.[59]

The Oklahoma Senate adopted a resolution honoring the life of Oral Roberts, and he accepted this honor in 2009 at the age of 91, seven months before his death.[60] The Oklahoma Association of Broadcasters (OAB) elected Roberts to the OAB Hall of Fame one month before his death.[22][61]

Roberts was married to Evelyn Lutman Fahnestock (1917–2005) for 66 years from December 25, 1938, until her death from a fall, on May 4, 2005, at the age of 88.[62][63] Their daughter Rebecca Nash died in an airplane crash on February 11, 1977 with her husband, businessman Marshall Nash.[64][65] Their elder son, Ronald Roberts, committed suicide by shooting himself in the heart on June 10, 1982, five months after receiving a court order to undergo counseling at a drug treatment center and six months after coming out as gay.[66][67][68] The other two Roberts children are son Richard, an evangelist and former president of Oral Roberts University, and daughter Roberta Potts, an attorney.

Roberts died of complications from pneumonia on December 15, 2009,[69][70] at the age of 91. He had been "semi-retired" and living in Newport Beach, California.[71] He was interred next to his wife at the Memorial Park Cemetery in Tulsa, Oklahoma (the same cemetery where T. L. Osborn was interred, nearly 4 years after).[72] Roberts was survived by two of four children, twelve grandchildren and several great-grandchildren.

^Jerry Collins, 89; Built an Empire of Race Tracks (Obituary), New York Times, David J. Morrow, Aug. 6, 1997. " . . A founder of New College in Sarasota, Mr. Collins gave the institution a $1.2 million motel he owned in Bradenton, Fla., and raised another $7 million for a library. He also gave $600,000 for a new veterinary school at the University of Florida. . "