Category: MySpace

One of our clients, Glenn Hughes (Trapeze, Deep Purple, Hughes/Thrall, Black Sabbath, Black Country Communion), has just passed another milestone in his career, as a social media rock star!

Recently achieving 100,000 fans on his Facebook Page, he has learned to take advantage of this new medium, by reaching out to his fans worldwide, who in turn have hit the ‘Like‘ button on his Facebook Page and shared his content amongst their friends.

He accomplished this milestone, by being a good communicator, not just in keeping his fans up to date with his day-to-day activities, but by posting images and video, commenting and answering his fans questions, all in a timely manner.

If YOU need advice or just general help with your social media strategy, get in touch with us and we can then offer you a variety of options to get your message across, whether it be for your personal profile, or your small or large business.

MySpace has been sold to ad network Specific Media for a reported $35 million.

News Corp, which paid $580 million for MySpace in 2006, had hoped to get as much as $100 million for the struggling social network.

It’s being reported that MySpace will once again, refocus on music, after failed attempts to broaden to a more general entertainment site. Musicians have been moving away from MySpace in recent months, and the new owners will have to make drastic changes to reverse that trend.

The deal includes cutting half it’s staff of 400. MySpace CEO Mike Jones confirmed that he will be leaving the company in a letter to employees.

But there this a sexy factor in MySpace’s future. Justin Timberlake, part owner of Specific Media, is MySpace’s de facto creative consultant as a result of the deal. And his creative energies and contacts could help make MySpace successful again.

Timberlake will have an office, with a six-person staff, and it’s hoped he’ll help reinvent the site and make it a digital hub of entertainment content for millions.

MySpace has been down this path before. It spent the past year or so trying to re-fashion itself as an entertainment hub for 13-to-34-year-olds interested in music, movies, celebrities and TV. But its audience continued to shrivel amid competition from Facebook, Twitter and others.