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The fallout from the sale on Friday of Ziff Davis Enterprise to online marketing and lead-gen company QuinStreet is beginning to take shape, and apparently it’s severe. Sources with direct knowledge of the transaction told Folio: Monday that as many as 30 people were let go immediately on Friday and that in the coming weeks, a total of 100 ZDE employees will be cut from a workforce of 120 people.

This week alone, Ziff Davis Enterprise announced it will replace its three remaining print magazines with digital editions in 2012 and Hanley Wood president and CEO Frank Anton indicated that more magazine closures are likely in his organization, yet a new study from Readex Research suggests that the group of professionals it surveyed are still heavily invested in print (even if that includes printing out a digital format).

Ziff Davis Enterprise has launched a new strategy called OmniDigital that will take the company all-digital with emphasis in four keys areas–traditional websites, mobile websites, tablets and digital editions. The company will convert its remaining three magazines–Baseline, CIO Insight and eWeek–to digital editions starting in January.