Of course, some people are less than happy with the advertisement, which featured a multilingual “America the Beautiful” set against montage of multicultural people.

Publicshaming.tumblr.com has collected a handful of hateful Facebook posts and tweets on the matter, while the Huffington Post collected some more thoughtful and critical responses to the advertisement.

Below, check out what some are saying about the spot, which will also air on during the Opening Ceremony of the Winter Olympics: