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1/3 shoppers: There’s a good reason for this influx of investment – consumers like AI. A new study from PointSource found that when artificial intelligence is deployed tactically, one-third of shoppers (34 percent) will spend more money online. Nearly half (49 percent) said they are willing to shop more frequently when AI is present.

83 percent:Despite these erroneous outcomes, the early adopters are being rewarded. According to a recent Deloitte survey, 83 percent of the most aggressive adopters of AI and cognitive technologies said their companies have already achieved either moderate (53 percent) or substantial (30 percent) benefits.