Familias Con Mas

The need to reduce reliance on predatory lending services is crucial to avoid financial issues such as debt, high interest rates, and high fees. Financial knowledge and access to financial vehicles to build wealth and well-being are essential to ensure and facilitate economic stability. ​

BACKGROUNDMamas con Mas, a 2018 qualitative study conducted by SCCV and UC Santa Cruz Blum Center found that Watsonville has three times the predatory lending services, compared to Santa Cruz.

In California, Latino adults comprise 37% of all payday borrowers but just 25% of payday loan-eligible adults are Latino. In Watsonville, 82% of household identify as Latino, faces 50% unbanked/underbanked households.

Familias Con Mas is made possible thanks in part to the support of our funders: