digital marketer in the charity sector

Archive | social media

Social CEOs is back for 2016! Once again, we’ll be bringing together some of the biggest names in the sector to showcase the charity leaders flying the flag for their cause. There are few better channels for leaders to tell the world, as individuals, what they’re trying to achieve. We believe that good practice in social […]

In a time of shrinking charity budgets, does social media deserve its place at the top table of charity digital marketing? I’ve written a piece for the Guardian Voluntary Sector Network where I argue that it doesn’t. Social media doesn’t usually lead to donations, event sign ups or volunteers. There are other areas of digital marketing that […]

Last night we held the third annual Top 30 Charity CEOs on Social Media awards. The awards are in their third and biggest ever year. Judges selected 30 charity leaders from 158 nominated as the ones bringing the most transparency, personality and life to their organisations through their social media presences. Cofounder Zoe Amar and I am […]

The third Social CEOs awards, the venture I co-founded with Zoe Amar take place in 2015. The importance of having a chief exec who gets social media has only increased since last year, as social media has taken on greater importance in the charity world through worldwide viral campaigns like Ice Bucket Challenge and No […]

A version of this blog post originally appeared on the JustGiving blog on 29 October 2014. — The nominations are in, and the judges have their scores. The top 30 charity CEOs on social media will be announced on Thursday 6 November. In a world where social media campaigns like #Wakeupcall and Ice Bucket Challenge […]