Best Buy officially released their ad in the middle of the night on November 7, 2019. The ad features tons of savings on some of the hottest tech of the year. Best Buy will open on Thanksgiving Day at 5 p.m. but will be handing out tickets to customers one hour before they open. Best Buy will reopen on Friday at 8 a.m. and will again be handing out tickets to customers one hour before they open.

As is tradition, Best Buy is offering extreme discounts on cellphones this year with new line activation at Sprint, Verizon, and AT&T. Of note is that unlike Target, Best Buy is offering these discounts to new activations at Sprint. Also, Target does not offer direct discounts, instead opting to give gift cards for new line activation. Best Buy is offering up to $500 savings on the Samsung Galaxy S10 line, the Note10 line, and the iPhone 11 line. Best Buy is offering $400 off of the new Pixel 4 with activation on Verizon, Sprint, or AT&T but only a $200 savings if activating with Google for the unlocked version.

Best Buy also has the same Nintendo Switch bundle as Target; the original Nintendo Switch with Mario Kart 8. However, Best Buy has spiced things up a bit by throwing in a free screen protector. When it comes to games for the Nintendo Switch, Target is offering Mario Odyssey, Mario Aces, and Zelda: Breath of the Wild for only $30 whereas Best Buy’s sale price is $40. However, Best Buy has several more Switch titles on sale than just those three, so if you have a lot of titles to pick up it might end up being overall cheaper to shop at Best Buy.

While Best Buy has labeled the ad as their Black Friday Preview, there are several sales that kicked off today, several that kick off on November 15, and several that don’t start until November 28. You’ll want to pay extra attention to when the sale you’re most interested in actually starts when making out your shopping list.