About the event

Overview

Digital Cream, now in its fifth year, is an invitation-only event for senior client-side digital marketers to help you meet your peers and learn from each other about the latest best practice, what's working and what's not.

It's a 'hands-on' participatory event: you will network and learn through specialist discussion, roundtables and debate.

Roundtable Format

The topic-focused roundtable format allows you to discuss a number of subjects that are most relevant to you and find out from your peers how they are addressing the challenges and opportunities you are also facing. These typically include questions around best practice, measurement, ROI, resourcing, supplier selection, recruitment, business processes, budgeting, trends etc.

There are three roundtable sessions of an hour and a half each. Each roundtable is moderated and focuses on a particular topic with the roundtable attendees proposing specific questions or challenges they wish to discuss on that topic in the time available.

So the specific agenda for each topic roundtable will depend on the input of the delegates.

Choose your Topics

Following are the list of topics for discussion - when booking you can choose any 3 from these. If there is a topic you'd like to discuss which is not listed here then you can suggest it when registering.

Connected TV

Getting the Most Out of Your E-commerce Platform

Joining Up Online and Offline Channels

Mobile Apps

Ad Networks, Exchanges and Demand/Supply Side Platforms

Integrated Digital
Marketing

About Econsultancy's peer-to-peer roundtable events

Program

09:00 - 09:30

Registration & Coffee

09:30 - 09:45

Introduction fro Ashley Friedlein, CEO of Econsultancy

09:45 - 11:15

Roundtable Session 1

11:15 - 11:45

Morning Coffee Break and Networking

11:45 - 13:15

Roundtable Session 2

13:15 - 14:15

Lunch & Networking

14:15 - 15:45

Roundtable Session 3

15:45 -16:00

Closing Comments from Ashley Friedlein

16:00 - 18:00

Drinks and Networking

Who should attend?

Digital Cream is free to attend for senior client-side digital marketers - particularly those working for FTSE 350 companies, leading pureplays and the public sector.

Delegates will have responsibility for managing or buying services for their digital marketing or ecommerce activities as well as want to discuss their issues, challenges and pain points with colleagues.