Peperos for Pepero Day

November 9, 2014

Hi, I’m Eugenie. The day after tomorrow, it’s Pepero day. So today I’m making pepero at home.

So here are the ingredients.

Lotte’s Pepero is the Korean version of Japanese Pocky. And Nov. 11 is 11/11, which means four Peperos (to people working at Lotte company). So Lotte started celebrating Nov. 11th as Pepero day, which was a clever marketing strategy because it is hugely successful in Korea now.