About the Course

If you aspire to, or currently have responsibility in advertising and marketing, this course is for you.

The course will cover the following topics:

Identify marketing opportunities

Investigate marketing opportunities

Evaluate required changes to current operations

You will learn how to analyse information on market and business needs to identify marketing opportunities, explore innovative approaches and creative ideas for their potential business application to develop into potential marketing opportunities, determine probable return on
investment and potential competitors, estimate resource requirements for changed operations, and determine and communicate viability of
making changes to current operations to key stakeholders.

This short course can be taken as part of the
Diploma of Business course. If you would like to undertake this course as part of the
business diploma, please speak to one of our Student & Administration Support Managers prior to enrolling. You can find out more about our
business courses on the course section of our website.

Gain an advantage by doing an online short course:

Get access to quality and industry-approved resources

You get to learn and build on your current skills and knowledge

Save time and money on travel costs to get to a face-to-face course

Study anytime, anywhere as long as you have an internet connection

You get to study at your own pace - you do not need to sacrifice your social life