Japanese ecommerce giant Rakuten booked $2.56 billion in revenue in the first half of 2012

Japan-based but global ecommerce juggernaut Rakutenreported its financial results for the first 6 months of the fiscal and calendar year this morning, revealing that its revenues exceeded ¥200,5 million (roughly $2.56 billion), up almost 13 percent compared to the same period last year.

Rakuten reported an operating profit of ¥35,224 million (approximately $450 million), with net income of ¥19,545 million ($250 million) for the first six months of the current fiscal year.