25 Popular Hashtags to Maximize Exposure to Your Content

Hashtags are one of the most controversial phenomena in today’s digital culture. It seems like social media users are split between those who adore and obsessively use hashtags to those who’d rather day than “contaminate” their posts.

In reality, both factions have a point. On the one hand, hashtags have the advantage of connecting your posts to a broader theme /trend and increasing their visibility to an audience that does not necessarily follow your feeds. Hashtags can also be used in a playful or satirical way that adds a witty edge to your post.

On the other hand, hashtags often interfere with the post’s natural flow, and too many people abuse this features to push spammy content into other people’s feeds. This practice is perceived as intrusive and can be more harmful than productive for brands on social media.

The Hashtag Toolkit: 25 Words to Increase Your Reach

If you want to enjoy the perks of hashtagging, you should carefully integrate powerful keywords into your posts and turn them into hashtags. Make sure, however, that the hashtags you use fit well with your original content and are not forced.

The following list of popular and effective hashtags is a perfect initiation into the fascinating world of social media, its scandals and trending topics. Choose only hashtags that relate to your field or industry, and remember to practice moderation!