Australia/New Zealand PR Consultancy of the Year

Winner

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Client

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Agency

Red Agency Australia

Red Agency’s vision is to create Australia's most ground-breaking and inspirational campaigns. In 2015 we returned 30+ awards showcasing the great work that comes from Australia, including two Spikes, a Reggie, an EX Award and becoming the first PR Agency in Australia to win the PRIA (Public Relations Institute of Australia) Agency of the Year back-to-back (2014-2015). To deliver on our vision, we have a fearless ethos that is based around doing what we call Inc(RED)ible Work. The word is used purposefully and we have created bespoke methodologies and models to help our teams make this happen. We believe if we keep our best people, we do great work and we’ll be successful—so people sit at the heart of our ‘universe’.

Highly commended

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Client

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Agency

Sling & Stone Australia

In the judging period, Sling & Stone grew 70 per cent, unheard of for an agency in its sixth year. The year saw Sling & Stone become a force in the Australian market, winning awards and accolades for its work, running campaigns that had a true impact, developing a unique company culture, retaining all key staff, and growing to become a larger agency without compromising on its values. Serving companies like Google, Xero, Slack, Domain and Autodesk, the agency has built a culture that has seen zero employees ever move to another local agency—due to its top-of-market salaries, ‘passion policy’ (people choose the clients they work on), and huge investments in its headquarters and team activities. Out of the 39 clients the agency has, 37 were word-of-mouth recommendations.