Accelerated mobile pages

SEO services

AMP is most useful for mobile-first websites, as Google caches AMP pages into their cached results so these are load instantly to mobile users.

What is AMP?

Accelerated Mobile Pages, abbreviated into AMP, also known as Instant Articles is a web-technology. AMP is most useful for mobile-first websites, as Google caches AMP pages into their cached results so these are load instantly to mobile users.

When & why you should use AMP

Not every website needs to use AMP, we’d only recommend it if:

Your target audience is mobile-focused.

You’re planning to use Instant Articles on your Facebook page and want to uniform your mobile website to utilise an instant-like experience such as AMP too.

Your website pages don’t need to show its updated version daily (as Google would cache the results occasionally).