New Belgium’s beer & film event raised nearly $11,000 for Asheville on Bikes

Local film and beer enthusiasts enjoyed a beautiful evening outdoors while
raising money for Asheville on Bikes

Ft. Collins, Colo., – September 17, 2013 – On Friday, September 6, New Belgium Brewing’s Clips Beer & Film Tour came through town, raising nearly $11,000 for Asheville on Bikes, which is supported by the Asheville Downtown Association. Approximately 1,700 people came out to Pack Square Park: Roger McGuire Green to sample beers and enjoy films.

Clips Beer & Film Tour is now in its fourth year and will travel to 21 cities this season. The event showcases amateur films while pouring hard-to-find Lips of Faith beers and popular New Belgium classics. Each stop features a screening of selected films, a tasting of New Belgium’s beers, food from local vendors and other fun activities.

Details from the Asheville event:

WHERE: Pack Square Park: Roger McGuire Green

WHEN: Friday, September 6

ATTENDANCE: 1,700, up 36 percent from last year

MONEY RAISED: $10,926, up 47 perecent from 2012

WASTE DIVERSION RATE: 92 percent

PROCEEDS GOING TO:

Asheville on Bikes, supported by the Asheville Downtown Association

Asheville on Bikes is a nonprofit organization that cultivates the culture of commuting and urban cycling within Asheville through celebration and advocacy.

For the latest information on Clips, go to www.newbelgiumclips.com. For more information on New Belgium Brewing, visit www.newbelgium.com.

About New Belgium Brewing Company

New Belgium Brewing, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, is recognized as one of Outside Magazine’s Best Places to Work and one of the Wall Street Journal’s Best Small Businesses. The 100% employee-owned brewery is a Platinum-level Bicycle Friendly Business as designated by the League of American Bicyclists, and one of World Blu’s most democratic U.S. businesses, and a Certified B Corp. In addition to Fat Tire, New Belgium brews eight year-round beers; Ranger IPA, Rampant Imperial IPA, Shift Pale Lager, Sunshine Wheat, 1554 Black Ale, Blue Paddle Pilsener, Abbey Belgian Ale and Trippel. Learn more at www.newbelgium.com.