Abstract : The 1st International Workshop on Personal Data Analytics in the Internet of Things (PDA@IOT), held in conjunction with VLDB 2014, aims at sparking research on data analytics, shifting the focus from business to consumers services. While much of the public and academic discourse about personal data has been dominated by a focus on the privacy concerns and the risks they raise to the individual, especially when they are seen as the new oil of the global economy. PDA@IOT focus on how persons could effectively exploit the data they massively create in CyberPhysicalworlds. We believe that the full potential of the IoT goes far beyond connecting “things” to the Internet: it is about using data to create new value for people. In a People-centric computing paradigm, both small scale
personal data and large scale aggregated data should be exploited to identify unmet needs and proactively offer
them to users. PDA@IOT seeks to address current technology barriers that impede existing personal data
processing and analytics solutions to empower people in personal decision making.
The PDA@IOT ambition is to provide a unique forum for researchers and practitioners that approach personal data from different angles, ranging from data management and processing, to data mining and human-data interaction, as well as to nourish the interdisciplinary synergies required to tackle the challenges and problems emerging in People-centric Computing.