Caterham Unveils Bold New Group Rebrand

CATERHAM, UNITED KINGDOM – Jan 22, 2014: Caterham today unveils
its fresh new branding, designed to spearhead the Caterham Group’s
continuing international expansion and diversification into new
sectors.

The new corporate identity features a bold new selection of green tones
and a coloured Union Flag emblem, all reflecting Caterham’s proud
British heritage.

Since Malaysian entrepreneurs Tony Fernandes and Datuk Kamarudin Meranun
purchased the Caterham brand in 2011, the original sportscar company has
been joined in the Group by Caterham Technology & Innovation (CTI),
Caterham Composites, Caterham Bikes, Caterham Moto Racing Team, Caterham
Challenge and the F1 and GP2 race teams.

The rebrand will be applied across all arms of the Group and has been
designed to mirror the brand’s commitment to deliver
‘accessible fun’ across its whole spectrum of businesses.

Tony Fernandes, Caterham Group Co-Chairman said: “The Caterham
coloured Union Flag emblem is our celebration of Caterham’s British
heritage. The Caterham brand has been in existence for over 40 years and,
in simple terms, is a brand that puts smiles on people’s faces. It is
a proud British brand, one that celebrates Britain’s engineering
prowess and we, in turn, are proud to showcase our British heritage.

“This is an exciting time for Caterham across all our interests;
our F1 team is embarking on its fifth season with everything in place to
make serious progress this year. On the roads, Caterham Cars goes from
strength to strength, winning universal praise for launching its fastest
ever road car, the 620R and the same acclaim for our lowest-priced model,
the 160. We also have our roadcar partnership with Renault, which started
in F1, and that is now firmly into the development phase of our first
product, which will be on the roads in early 2016.

“In late 2013, we launched Caterham’s first two-wheeled
ventures, while CTI is involved in a number of fascinating projects. Many
of these we cannot talk about for confidentiality reasons, but there is a
team in Hingham, working very closely with Caterham Cars and Renault on our
new road car, bringing their skill set to bear alongside a major
international car manufacturer.

“Caterham Composites, our specialist composite design and
manufacturing consultancy in Germany, is also working on a range of
concepts, including a project with Airbus Group on new, lightweight
aircraft seats. The benefits of that project are obvious, and they are a
good example of how we are creating innovation and revenue across the
Group.

“Overall, this is an incredibly exciting time to be part of
Caterham in all its guises. I am very pleased to see that companies of the
stature of GE, Airbus Group and Dell / Intel continue to share our vision
and I am excited about seeing how much further we can grow in 2014. I
firmly believe that we will look back on 2014 as the year the Caterham
story really began.”

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