He added that the product gives freedom to customers across India to make unlimited STD calls anywhere in the country without worrying about the STD bills.

The product will be available nationally at MRP 194 albeit with different validity across circles. It is available for new and existing customers.

With this product and last year’s STD at 10p per min, Aircel said that it is focused in offering smart, relevant and value for money products and services to its customers to help them stay connected across the country seamlessly.

Several people ET spoke with about Ericsson’s India operations, including its current and former employees, said the Stockholm-based firm has reduced headcount in the last one year or so across functions, in line with its global restructuring.