On May 17th, the launching ceremony of the exchange cultural event between the Mainland and Hong Kong and Macao named after Golden Art Sea and Wonderful Jiangsu was held in Nanjing. The event takes "contemporary vitality of traditional culture" as the theme, comprehensivly displayed Jiangsu's deep historical and cultural accumulation and unique natural human resources.

Hong Kong and Macao guests were divided into groups in accordance with the professions. The event takes cultural industry leading persons and other old friends in Hong Kong and Macao who participate in it many times as the core. And it also promote new friends to have docking exchanges between Jiangsu counterparts through academic forums, professional counterpart exchanges, seminars, cultural institutions, cultural promotion, other forms based on friendship ect.