We’re headed towards the end of this year, so we’re already looking at 2018 and the exciting things it will bring in terms of digital marketing. While 2017 was definitely the year of email marketing, experts say next year will

Suppose you’ve gathered a good amount of new subscribers, you’ve made the effort to validate your email list and you’ve crafted the best newsletter possible. It’s time to share it with your audience and see what their feedback is, right?

Email marketing has been seeing an incredible growth in the past few years, and it seems like all companies really want in 2017 is to grow their email list. Every website we’re visiting nowadays tries to grab our attention and

Did you know that 69 percent of subscribers hit the “Unsubscribe” button because they receive too many emails? Nonetheless, 15 percent of users say they wouldn’t mind getting a marketing email every single day! As you can see, it’s pretty

Let’s say you run a great company, customers love your products and they subscribed to your newsletter to stay updated about your latest. Your email list is growing day by day, and you have all the chances of converting your

photo source A world without emails – can you imagine that? Neither can we, and there are billions of people around the globe who feel the same. That is, 85 percent of the people who are connected online nowadays are

Thanksgiving is right around the corner, but to so many, what is Thanksgiving but the day before Black Friday? The holiday season is going to bring in a serious influx of traffic on your website, and there’s data to prove

There’s no question that email marketing is essential to the success of any business. In today’s marketing world, an effective email marketing strategy isn’t optional: it’s a must-have. Maybe you started out as a lot of beginning digital marketers do.

We’ve talked about the best practices for email marketing, we listed our tips for writing a stellar newsletter, and we covered the benefits of email validation. But we haven’t gone into detail about WHY you need to have a newsletter

If you’re like most businesses, you’re already using a wide variety of tools when it comes to digital marketing. Of all the possibilities in your toolkit, though, there’s no question that email marketing has the most potential for increasing your