Dale Jr Gets A Nice Send Off From MTN Dew

As the legendary Dale Earnhardt Jr. continues his final laps around the track before retiring at the end of this season, decade-long partner Mtn Dew celebrated NASCAR’s most popular driver and his final race in the No. 88 Mtn Dew Chevrolet with a big weekend at Talladega. This included a new TV commercial, culmination of the Ride with Jr. program and limited-edition Dale Jr. Mtn Dew cans.

To celebrate the last few weeks of Dale Jr.’s racing career, DEW launched limited-edition “cheers to Dale Jr.” Mtn Dew cans, hitting shelves in major markets across the US.