All the media moves

Media Moves… TheMediaOnline’s weekly round up. Moneyweb appoints SABC consultant. 702 and CapeTalk tweak line up. Jaguar Land Rover SA and SSA appoints new marketing director. New CEO for The SpaceStation. Expand a Sign appoint new marketing manager. New staffer appointed at marcusbrewster Jhb office. CSA launches new CI. All the moves in media.

Who’s moved where

Moneyweb appoints SABC consultant

Lulamile Magadla has been appointed Moneyweb Consultant at SABC Radio Sales. He will drive and monitor advertising sales across the popular Moneyweb business and financial slots on SAFM, RSG and Radio Lotus.

Magadla has extensive radio sales experience and will be supported by a national network of SABC Radio Sales executives.

Moneyweb is in negotiations with the SABC to extend their exclusive content offering across other SABC stations, which reach over 26 million South Africans weekly.

702 and CapeTalk tweak line up

Talk Radio 702 and 567 CapeTalk have announced that Eusebius McKaiser’s popular Talk@Nine show will now also broadcast on a Sunday night from 9pm until midnight.

The Sunday edition of Talk@Nine will wrap up all the news and current affairs issues that listeners have been talking about during the weekend.

“Eusebius will bring to the show his usual insightful and incisive comment and analysis,” said Talk Radio 702 station manager, Pheladi Gwangwa.

To accommodate the new show, McKaiser will no longer host Talk@Nine on Fridays and overnight host, Aubrey Masango will take listeners from 9pm until midnight on Fridays.

Jaguar Land Rover SA and SSA appoints new marketing director

Peter Biven has been appointed marketing and communications director for Jaguar Land Rover South Africa and Sub Sahara Africa (JLR SA and SSA).

A consumer marketing specialist, Biven has worked on multinational brands across Europe, China, Africa and South Africa. He joins JLR SA and SSA at a particularly exciting time for the company as head office infrastructure grows, sales volumes are climbing and one of the most exciting product pipelines is due over the next five years.

“To work for two prestigious global brands of such iconic status as Jaguar and Land Rover is a great privilege and an amazing opportunity. JLR is a motor company going places, both globally and in Africa, with massive investment and commitment behind it,” says Biven. “To be part of this amazing success story, globally and across South Africa and sub-Saharan Africa is incredibly exciting.”

“We’re delighted to add such flare, enthusiasm and solid consumer experience to JLR SA and SSA at this exciting time for the company,” said Kevin Flynn, Managing Director Jaguar Land Rover SA and SSA.

New CEO for The SpaceStation

The SpaceStation has announced that Gustav Goosen will officially be taking the lead as the company’s new CEO.

Goosen, a leading player in the burgeoning digital industry in South Africa, has until the confirmation been acting CEO. He was previously the company’s sales and operations director and is also currently the head of research for the DMMA’s steering committee and board member at SAARF.

Expand a Sign appoint new marketing manager

Expand a Sign, an industry leader in portable advertising and branding solutions, has welcomed Sharon de Beer as marketing manager from 1 February 2013. De Beer has over 20 years marketing and communication experience in FMCG businesses, including Unilever, Pakco and Alive Marketing.

She is responsible for the development and implementation of marketing strategies for the Southern Africa region in line with Expand a Sign’s organisational objectives.

“I’m excited about the challenge and look forward to working with the Expand a Sign team to execute effective marketing strategies that will deliver growth. Expand a Sign is an innovative, dynamic company that is spearheading initiatives in the portable branding arena.”

New staffer appointed at marcusbrewster Jhb office

Michelle Raphiri has been appointed as candidate PR in the Johannesburg office of communications firm marcusbrewster.

Raphiri interned at Coca-Cola whilst completing her studies in Public Relations at Varsity College and has also worked on projects for Kungwini Welfare Organisation and The Smile Foundation. A member of PRISA, Raphiri has completed a Toastmasters course in Public Speaking.

Who’s making moves

CSA launches new CI

360 degree communications, event management and celebrity attainment company, Celebrity Services Africa (CSA) has started the year with a full circle evolution of its brand, including a dynamic corporate identity and the opening of a new international office in Beverly Hills, USA.

The company’s sleek new logo, branding and website communicate a refined message and distinctly innovative design.

“Given the ever-evolving media landscape and our recent expansion into the American market, the need arose for CSA to redefine our persona and effectively reflect the way that our brand & repertoire have grown in recent years,” says CSA Division Director Davin Phillips.

In addition, CSA has also expanded on the services that they are able to offer both current and prospective clients.

CSA team now includes a stand-alone social media department which offers impressive representation on all social media platforms as well as innovative mobile marketing solutions while the company has also moved progressively into media buying to augment its other communications offerings.

Celebrity Services Africa’s international arm, Communications Services America, is based in the heart of the global entertainment industry in Beverly Hills, California. With a significant bird’s eye view of global entertainment media and considerable access to artists and celebrities, CSA is now able to offer its services across both continents.

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