How lastminute.com is tackling digital, data and differentiation

Differentiating in the travel distribution landscape, which is becoming less fragmented and more competitive than ever, is complicated. “The travel industry might be growing but the number of possible distribution channels are shrinking, and they’re also becoming more expensive,” says Guk Kim, Chief Growth Officer, lastminute.com, who is speaking at the upcoming Revenue and Optimisation Growth Summit, (Amsterdam, 26-27).