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Japanese public broadcaster NHK will present the latest iteration of its
Super Hi-Vision system at the 2013 NAB Show. It will be featured in the
new “NAB Labs Futures Park,” a section of the NAB Show exhibition floor
reserved for broadcast-related research and development projects from
around the world.

Established in 2009 as the “International Research Park,” the NAB Labs
Futures Park will feature high-profile media technologies in development
chosen by NAB Labs for presentation to the broad international audience
at NAB Show.

A highlight of the 2013 Futures Park will be NHK’s Super Hi-Vision
demonstration. It will feature a presentation theater for viewing the
system’s 8k video and 22.2-multichannel sound (including content
recorded in cooperation with the Olympic Broadcasting Service and the
BBC at the London 2012 Olympic Games).

The system’s 7680 x 4320 video format provides 16 times the number of
pixels as HDTV, for stunning clarity and an immersive visual experience.
Meanwhile, the system’s massive multichannel audio system produces
unprecedented immersion into a 3D sound space for viewers located
anywhere within a large viewing area.

Besides the presentation in the theater, NHK will also show for the
first time outside Japan the real-time, over-the-air transmission and
reception of Super Hi-Vision broadcasts, using two UHF television
channels.

NHK also plans to show its latest developments in production technology
for the system, including a 120 Hz Super Hi-Vision camera, as well as
the first compact Super Hi-Vision camera suitable for robust mobile use,
and a 22.2 multichannel sound production system. The interactive
capabilities of a converged broadband/broadcast service will also be
presented in a demonstration of the NHK “Hybridcast” system.

The NAB Labs Futures Park will present a number of other exciting
developments in broadcast technology at the 2013 NAB Show. A complete
list of presentations planned for the 2013 Futures Park will be
announced soon.

About NAB Labs

Created in 2012, NAB Labs is a program of the National Association of
Broadcasters that provides a platform for innovation, a venue for
forging partnerships and testing new technology, and educational events
to create awareness about over-the-air radio and television technology
initiatives.

About NAB Show

NAB Show, held April 6-11, 2013 in Las Vegas, is the world's largest
electronic media show covering filmed entertainment and the development,
management and delivery of content across all mediums. With more than
90,000 attendees from 151 countries and 1,600+ exhibitors, NAB Show is
the ultimate marketplace for digital media and entertainment. From
creation to consumption, across multiple platforms and countless
nationalities, NAB Show is home to the solutions that transcend
traditional broadcasting and embrace content delivery to new screens in
new ways. Complete details are available at www.nabshow.com.

The National Association of Broadcasters is the premier advocacy
association for America's broadcasters. NAB advances radio and
television interests in legislative, regulatory and public affairs.
Through advocacy, education and innovation, NAB enables broadcasters to
best serve their communities, strengthen their businesses and seize new
opportunities in the digital age. Learn more at www.nab.org.

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