November 8th, 2010

The Secret Lewis ARG is coming to an end. But they are having one last event which sounds like it will be the biggest one of them all. The stolen trophy is being sent via courier from Abu Dhabi to London and we are tasked with getting it back. The event is free, but you must register in advance if you plan on going.

This is your chance to be a hero.

With Lewis in Abu Dhabi, we’ve had to figure out a way of pulling off one final heist. Fortunately, we have a secret weapon: you.

It’s going to be fun, and it’s free, but you’ll need to register in advance.

First, check your diary and make sure you can be at the Apollo Cinema, Lower Regent Street, London SW1 for 6-8pm on Wednesday 10 November.

If you’re available, mail London@SecretLewis.com with your name, email address and contact number. You can ask for either one or two tickets, but if you ask for two, make sure you include contact details for both people. Then we’ll be in touch.

There are going to be fantastic rewards for everyone who can make it, so clear your schedule.

This finale event looks like it’s going to be a blast, so if you’re in the area, try to clear your schedule for Wednesday night. Secret Lewis has been a lot of fun over the last several months and it would be great to show it out in style.

October 29th, 2010

Poor Lewis Hamilton. While he was out stealing back works of art, someone went and stole his favorite trophy and is holding it hostage. In order to get it back unharmed, Lewis needs to rally his followers and have them perform a variety of tasks. Most of the these tasks have been in the form of puzzles (and after failing one puzzle, the trophy now sports a new dent). But the latest task requires Lewis to “get a person to the right place at the right time” somewhere in the world.

I want at least one of you to go to Placa de Catalunya in Barcelona tomorrow between 3pm and 4pm. You should look for a woman carrying balloons and say that Alexander sent you. She will give you further instructions.

As I can’t imagine this deviating too far from the previous events, be ready to run around the city following a set of clues to an end point where you will possibly be rewarded. Unless you have some sort of phobia against balloons, then I would recommend possibly just staying home.

The Secret Lewis / Reebok partnership is really heating up. There will be three more events at Reebok stores this weekend, this time in three different countries: Egypt, Lebanon and United Arab Emirates. The player’s mission will be to secure information on how some bank security droids work, thereby allowing Lewis Hamilton to break into a bank vault and recover the stolen Leonardo notebook.

Once again, Lewis has worked with Reebok whom have stepped up to give us a secure rendezvous point in each city. Here’s where you need to be and when:

Cairo: Reebok store, City Stars Mall, 1-6pm

Beirut: Reebok store, Beirut Souks, Kaslik Main Road, 4-8pm

Dubai: Reebok store, Dubai Mall, Level G, 12-5pm

They don’t mention the possibility of winning anything this time, but I somehow seriously doubt they would all of a sudden get stingy at this point in the game. But at the very least, participants will have the satisfaction of knowing they helped unlock the next code for the Simulation game that will hopefully allow you to get past those annoying security bots easier (because you know a code is coming). Maybe the code will also fix that weird bug I had where a security bot would come whipping around the corner at 5x its normal speed and almost smashing into me.

September 7th, 2010

After a successful India mission, Anna has given us the heads-up that there will be another Intelligence Service agent to meet in Paris on Friday. Sadly she doesn’t give any specifics except that it will be near Boulevard Haussmann, but information should be coming soon. Possibly on Wednesday after the people who (at some point) won a private training session with Lewis and Danilo Gallinari complete their mission. So check back for updates on Wednesday or Thursday.

But first, Paris. This Friday, there will be another trail leading to more vital information. We need you to help us uncover it. To play your part, go to Citadium on Rue de Caumartin and head for the Reebok section on the 3rd floor. You can pick up your instructions there anytime from 1pm to 6pm. A phone or smart-phone will be useful, and you could win a pair of Reebok trainers.

The Secret Lewis team’s latest case is to track down a stolen Leonardo da Vinci notebook. In order to accomplish this quickly, they are cashing in their favor from the Intelligence Service. The electronic surveillance division in India has agreed to have something for us on Saturday. But since they don’t like meeting people face-to-face where their cover can be blown, players will have to track them down. Three Reebok stores in India have agreed to help guide us to the agents from the Intelligence Service.

Just go to one of the following locations, alone or with friends, at any point during the times indicated:

Reports from the London events indicated that a fun time was had following the clues to the end. Plus, if that’s not enough for you, Reebok has “agreed to provide incentives and rewards for taking part,” so maybe you can get lucky and get a free pair of shoes while having a fun afternoon.

July 15th, 2010

In order to pull off their current heist, Anna and Lewis need to contact a black market operative by the name of Orson. Because Orson doesn’t wish to have his identity known, he is leaving us a message in the July 16th edition of the LA Times.

So if you are in LA, or are able to get your hands on a copy of the paper tomorrow, look for a message from Orson. When you have found it, email the details to Anna at 1234@secretlewis.com

July 8th, 2010

The latest mission of Secret Lewis is having a live event this Saturday in London. Lewis Hamilton needs our help in tracking down a forged Frank Kline painting so that he can recover the genuine painting, stolen by a cultural attaché, without causing a diplomatic incident.

Anna has requested that people meet at the TenderPixel Gallery between 1-6pm on Saturday, July 10th. It’s on Cecil Court near Leicester Square. No word on what you’ll actually be doing during the mission. Maybe tracking spies through the city in an easier way that doesn’t require you to try and watch 3 red blips at once. Took me forever to complete Mission 7 a second time (Firefox crashed after my first success).

Frank is going to be at the Suria KLCC, Saturday April 3rd, about an hour after the doors open. The website says the mall hours are from 10am – 10pm, so that would have Frank arrive at around 11am. If I had to guess, I’d say he would be hanging out near the F1 Ticketing Counter on the Concourse Expansion since that’s there from April 1st to 4th.

Luckily, Frank has provided us a nice twitpic photo of himself that will make tracking him down in a mall on a Saturday morning easier. Hopefully there won’t be too many sunburned blond guys in pink Lacoste shirts running around the mall.

Not entirely sure how you can convince him to give up the blueprints. Might involve stroking his ego a bit. Or throwing about some Frank Lloyd Wright or Sun Tzu quotes since he seems to like them. Or maybe he’ll make you do a bunch of silly tasks for him to prove your worth. It will be interesting to see how it plays out since this is the first live event for Secret Lewis and it might give us a heads-up on how any later missions will play out.