BOBST launches ‘Helpline Plus AR’

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Written by Staff Writer

Published: 14 February 2019

BOBST announced the launch of ‘Helpline Plus AR’, the first ever remote assistance service in the packaging industry to incorporate a smart headset with augmented reality (AR) glasses. Customers requiring technical assistance can wear the smart headset and connect with experts who can simultaneously see what the user sees and offer advice and support in real time. “This is a huge step forward in terms of embracing the latest technology to maximize customer experience,” said Julien Laran, head of business unit services. “We believe this will bring significant benefits for our customers, particularly time and cost savings due to the rapid problem-solving this innovation enables. Even before AR, our Helpline service could solve many issues online in less than two hours – we now believe that more issues can be solved, and time can be reduced even further.”“Helpline Plus AR makes for a seamless experience between our customer and our experts, because the BOBST machine is directly connected to the service. And with the smart headset, both are looking at the same thing at the same time, limiting any risk of confusion. The service bridges knowledge gaps and ultimately adds up to less downtime & increased productivity, as well as an enhanced customer experience.”