Insert Coin: Twig, the tiny iPhone cable that’s also a tripod (video)

In Insert Coin, we look at an exciting new tech project that requires funding before it can hit production. If you’d like to pitch a project, please send us a tip with “Insert Coin” as the subject line.

Imagine an iPhone cable that was only four-inches long, doubled as a tripod and could bend to your every whim? That’s the idea behind Twig, designed by former WIMM engineer Jason Hilbourne, who wanted something sturdier, smaller and more portable than Cupertino’s “limp noodle.” In partnership with an iOS accessory maker, the cable’s three sturdy prongs will transform into a dock, wrap around objects or create a free-standing tripod for your FaceTime needs. It needs $50,000 to turn from dismembered action-figure prototype to reality, with an $18 pledge enough to secure you one of the first to leave the factory. After the break we’ve got the pitch footage, which includes what happens when you start prototyping with your Speed Racer dolls.

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