FOODit’s online takeaway sales up 25% in 2017

Restaurant website builder FOODit, a JJ Food Service company, has launched a range of new features for restaurant and takeaways to increase online sales.

Senior Product Manager, Paul Sharp, said, “The top performing restaurants and takeaways all use special offers to encourage diners to order directly from their website. Now, with our new BackOffice feature, they can instantly add promotions in just a few clicks.”

FOODit puts caterers online with their own transactional websites, social media and marketing support and help to be found on search engines like Google.

Examples of the new special offers feature includes giving diners the option to ‘Add a free side or drink with orders over £20’ or ‘10% off with orders over £15’. “Coming soon is a buy one get one free option, which is a great way to drive traffic during quiet periods,” said Paul.

In the past three months, FOODit has invested in further developments to support restaurant and takeaway customers, which include: Options for diners to leave feedback on specific dishes – helping you to know where to make tweaks; An increase in website speed – FOODit websites are now one of the fastest available on the planet; and a new FOODit App; enabling diners to order from their favorite local FOODit takeaway in just a few taps.

All customers are supported with new and improved, personalised POS, sales and customer data to build personalised marketing campaigns. A FOODit YouTube channel is also now available, featuring a series of video case studies. Watford-based fish and chip shop The Meriden is the latest customer to sign up to FOODit, watch their video case study here.

All these added-value benefits have helped to increase sales generated by FOODit websites by 25% in week 35 of 2017, compared with the same period the previous year.

About FOODit

Shoreditch-based FOODit builds mobile-friendly, online ordering websites for restaurants and takeaways starting from just £79 + VAT. FOODit’s mission is to bring the best websites, apps and EPOS products to the top independent UK restaurants and takeaways. With the support parent company, JJ Food Service, FOODit is growing fast. For more information, visit http://www.foodit.com/

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About JJFS

JJ Food Service is a national food service specialist with eleven branches across the UK supplying all food industry sectors, from restaurants, pubs and hotels to schools, universities and local authorities. The business offers a wide range of fresh, chilled, ambient and frozen products, a selection of high-quality own-label lines, and packaging and cleaning materials, all competitively priced.