This is your chance to support British design and your family jewels at the same time. If you’ve ever felt that the underwear lines on the market lack the quality and refinement you’d like, you can grab yourself a bargainous underwear experience by supporting the Drake & Hutch Kickstarter campaign. To help get their new… [Read More]

Only a German underwear brand would come up with the concept. Tartan. Animal print. Sexy. These aren’t words that belong in the same room, let alone the same sentence. And yet somehow Body Art made it happen. Allegedly punk inspired, this print is so way out there it works. Hot red tartan is fused with… [Read More]

We’ve all heard the advice for guys trying to start or add to the family. Temperature is everything when it comes to the production of healthy sperm with that fertile spring in their step! However, if the thought of those formless traditional cotton boxers gives you the willies (and not in a good way), then… [Read More]

There can’t be anything more versatile than Joe Snyder’s current range of fabulously sexy bulge enhancing underwear that can also be worn as swimwear. Need to jump in the pool on a whim? No problem. The type of guy who takes minimalist packing to new levels? Joe’s got ya covered. These outrageously sexy swim briefs… [Read More]

Perfection that we can only hope to attain – swimwear pic of the day is proudly brought to you from Timoteo Studio. Featuring a simple cut with drawstring waist, these swim briefs demonstrate the beauty of men’s swimwear that isn’t overworked. Stylish. Effortless. Are you beach ready for Summer 2015?

Featured Story

There can't be anything more versatile than Joe Snyder's current range of fabulously sexy bulge enhancing underwear that can also be worn as swimwear. Need to jump in the pool on a whim? No problem. The type of guy who takes minimalist packing to new levels? … [Read More...]

Perfection that we can only hope to attain - swimwear pic of the day is proudly brought to you from Timoteo Studio. Featuring a simple cut with drawstring waist, these swim briefs demonstrate the beauty of men's swimwear that isn't overworked. Stylish. … [Read More...]

Feast your eyes on our men's underwear pic of the day from C-IN2. Featuring Hand Me Down briefs, which are effortlessly stylish and supremely comfortable. … [Read More...]

About Us

Not only do we blog about all the latest product releases from top fashion brands but we also have a comprehensive shopping resource which lets you browse a plethora of underpants and gents swimwear to your heart's content in one easy location!

We've gathered product databases from the very best online retailers of both premium and unusual styles and have re-categorised and collated them into the product categories we know our site visitors are interested in.

From bulge enhancing underpants to make your package look tops and those shapewear styles that are never talked about and yet so often bought, to a huge selection of mens swimwear, boxer shorts, thongs,
sports styles and more. There's nothing too boring for us and same goes at the other end of the scale - if you're looking for something outrageous and erotic there's a damned fine chance we're going to have it!
Latex? Rubber? See through and fishnet? It's all here and has been thoroughly researched by our team of intrepid mens underwear orienteers.