The Nikon Creative Lighting System offers a comprehensive selection of revolutionary portable tools to match virtually any need. Whether used for simple on-camera use at a family gathering or in multiple wireless off-camera arrays, Nikon flashes operate in perfect concert with Nikon’s CLS compatible cameras.

Nikon imaging software is as important to imaging excellence as the quality of NIKKOR lenses and the capabilities of Nikon cameras. Powerful, sophisticated Nikon software—a vital link in the chain of creative control of the imaging process.

Whatever your level of experience and with whatever camera brand you shoot, there's a class for you! We will inspire you, help you master new techniques and improve your picture-taking skills by providing clear, direct information on a wide range of technical and creative topics.

Nikon Sport Optics

From casual weekend outings to rainforest excursions to the safari trip of a lifetime, Nikon Sport Optics give you the ability to clearly view every detail in crisp, brilliant color at a respectful distance. Choose from the range of legendary Nikon optics—binoculars, scopes, rangefinders, digiscoping adapters and accessories—for your viewing needs.

Archived Products

As we develop exciting new products, some older products inevitably must be retired, no matter how beloved. Never to be forgotten, we maintain the key information for these products—tech specs, user manuals and more.

DVDs & Books

Nikon Ambassadors are some of the most talented and influential visual artists working in the business today. From workshops to trade show platforms, online learning and social media; Nikon Ambassadors represent the most versatile and ambitious photographers today.

Change your white balance during a sunrise or sunset. Take your camera off auto white balance and switch to Cloudy or Shady white balance. This will add more strength to the reds, oranges and yellows. Auto White Balance tries to keep colors neutral.

Looking for inspiration for your photography? Look no further than Learn & Explore, the area on the Nikonusa website that is packed full of educational articles, how-to tutorials and inspirational pieces on all sorts of photography topics.

Carry your camera manual, especially if your camera is new. When traveling you'll probably have a chance to try some new shots. It can also be the time you’re likely to forget the function of a particular button. Or you may just want to explore all the cool things today’s cameras offer.

Experiment with the white balance settings outside. White balance on your camera will alter the color temperature and appearance you get in your picture. For instance, a CLOUDY setting will give your pictures a warmer cast. The FLUORESCENT setting will make your photographs cooler, skewing to a purple cast.

When traveling abroad, check the power setting and type of plugs. Most modern chargers do both 110 volts (USA) and 220 volts (most of the rest of the world). Check yours, and then pick the right adapter for the plug. Be careful to not use a 110-volt power strip in higher-voltage countries.

Turn on the lights when shooting inside the house. Lamps and overhead lights will brighten any picture indoors. The light will add depth to the picture and often warm up the color. Most importantly, it will brighten up the background.

Be creative with your posing. Don't just line everybody up. Use the steps or the arm of a couch to experiment with some people standing and others sitting. Have kids sitting in laps or someone sitting on the floor or kneeling. Mix it up.

Get yourself in the picture. Nothing is worse than a vacation with no shots of the family photographer. Get in the picture by using a tripod (or a steady surface such as a wall or a car hood) and the camera’s self-timer to make sure you're included in the family memories.

Jump for fun. Have your kids line up for a picture. As the photographer, get low, and get ready to shoot. Have the kids all jump in the air at the same time. Capturing them mid jump can bring out their true personalities.

When photographing a lot of people at a party, use your camera’s Smart Portrait System to help you get better pictures. The blink mode lets you know if your subjects blinked, and the smile timer can snap the photo when the camera sees that your subjects are smiling.

Try turning off your flash at night to get what your eye really sees. If it's at all dark or dim, the camera will try to fire the flash. Find the flash off icon (usually a lightning bolt with a line through it) and select it. Make sure to hold steady, or use a tripod, because the shutter speed may be slow.

Use the pet scene mode when photographing cats and dogs. If your camera doesn’t have a pet mode, disable the audible beeps and focus assist lamps while photographing them so the lights and sounds aren’t a distraction.

Go shooting with a friend. Not only will you add another pair of eyes to find interesting subjects, but you’ll also feed off of each other’s ideas and energy. Try to organize regular shoots in the park. Share lenses or tips on making that unforgettable photo.

Use fill flash to add a little sparkle to your subject’s eyes when shooting portraits outdoors, during the day. Even in bright sunlight, fill flash can even out the lighting for a more pleasing photograph.

Compose photos using the “rule of thirds.” Think of the frame as being broken into nine rectangles (like a tic-tac-toe grid over the picture). Place your subject at one of the intersections of the lines for a more visually stimulating photo.

When shooting an image that has a subject looking off to one side, compose your photograph so there is more space where the subject is looking. This will give your photograph more of a natural feeling.

When shooting landscapes at dusk or nighttime, use a tripod and cable release or self-timer so you can slow down the shutter speed to let in more light. This is the technique used when you see pictures of car lights as lines, not pinpoints.

One of the rules of composition says that horizon lines should not be placed in the center of an image, but closer to the top or bottom of the frame. Sometimes rules are meant to be broken. When you’re photographing a subject and its reflection, its perfectly fine to place the horizon in the center of the frame.

Corporate Profile

Nikon is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance. The unique strength of the Nikon brand attributable to the company’s unwavering commitment to quality, performance, technology and innovation. Nikon Inc. markets and distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights…

Compact telephoto captures wide range of scenes

Work with superior zoom coverage and capture high caliber images that run the gamut, from sports action shot from the bleachers, to the most subtle gradations of hair blowing in the wind. Extend your reach with the 30-110mm (picture angle equivalent of an 81-297mm in 35mm format), and isolate subjects from their backgrounds with clarity. IF (Internal Focusing) maintains compactness of sizeeven when using the zoom.

Portraits with impact

Beautiful portraits focus on the person

A perfect compliment to the 10-30mm, the 30-110mm takes portraiture a step farther. Stunning portraits with soft focus background effects are yours. Compact and easy to carry, realize the most subtle expressions and minute details. 1 NIKKOR lens precision offers superior sharpness and color correctioneven at the widest aperture. Because portraits are usually taken spur of the moment, there is Vibration Reduction (VR) to keep images blur-free.

Focus on the action

Get in closeeven from afar

Get up close and personal to inject panache to your sports photography using the 30-110mm lens. Equipped with Vibration Reduction (VR), this lens separates subjects from their backgroundsmaking it a great choice for honing in on subjects and create photos that are visually vibrant and perfect to upload to your blog or social media sites. Even at the most extended magnification, photos are rendered crystal clear and sharp, making the 30-110mm a perfect option for fast moving subjects from afar.

Beautiful landscape images come to life

Wide depth of field surrenders dazzling views

Work with extended zoom range using the 30-110mm and produce sweeping looks that express your world. Subjects that need to be isolated from their backgrounds, such as a boat at sail, are easy with this lens. Equipped with Vibration Reduction (VR) up to four stops, you'll nab every precise color detail seen with dramatic sunsets.

This innovative VR system minimizes image blur caused by camera shake. It allows handheld shooting at dusk, at night, and even in poorly lit interiors. The lens' VR system also detects automatically when the photographer pansno special mode is required.

Extra-low Dispersion Glass

Nikon developed ED (Extra-low Dispersion) glass to enable the production of lenses that offer superior sharpness and color correction by minimizing chromatic aberration. ED glass offers all the benefits, yet none of the drawbacks of calcium fluorite-based glass. With this innovation, Nikon developed several types of ED glass suitable for various lenses.

Nikon Super Integrated Coating

To enhance the performance of its optical lens elements, Nikon employs an exclusive multilayer lens coating that helps reduce ghost and flare to a negligible level. Nikon Super Integrated Coating achieves a number of objectives, including minimized reflection in the wider wavelength range and superior color balance and reproduction.

Internal Focusing

Imagine being able to focus a lens without it changing in size. Nikon's IF technology enables just that. All internal optical movement is limited to the interior of the nonextending lens barrel. This allows for a more compact, lightweight construction as well as a closer focusing distance.

Great lens for the Nikon 1 cameras
I bought this as the telephoto for the Nikon 1 camera since I also have the standard 10 to 30mm lens. This lens is fast focusing on this camera and gives excellent pictures at the 35mm equivalent of about 80mm to nearly 300mm. It has a maximum aperture of F/3.8 and focuses down to about a meter. I only wish that the color of the lens was the same as the color of my camera body, but that color does not appear to be available as a separate lens.
May 6, 2012

Not Blown away, Not Disappointed
This seems to be the comparable "telephoto" lens to the nikon 55-200mm lens for the entry level dslr cameras. the 30-110mm lens is about the same comparable zoom that you would get out of a point and shoot digital zoom camera but this is all optical which is much clearer. for the price, it is not a bad lens and definitely a must have for the nikon 1 series cameras. I would recommend this lens for closer zoom situations but it is certainly not great for taking a picture of a bird at the top of a tree. overall, a great lens for the price (around 160.00 on ebay) but a bit disappointing in the zoom aspect.
February 20, 2014

Product disconnect
When I first saw the Nikon 1 I was impressed. So, I bought one - in red. I couldn't swing the payments for the entire package, but thought I'd purchase the body and a general purpose lense first, then buy the zoom (30-110mm) later. Now when I am ready to buy, I am told that only the white or black lenses are available for purchase and the other color choices are only available when you buy the kit. Tell me, what is wrong with that picture??? I don't want to stick a black or white zoom lense on a red camera body, but if I want to take pictures as the marketing info promotes, I have only two choices - and neither of the choices are ones I would pick. What was Nikon thinking? Apparently, the marketing department got ahead of the production department or they simply were not communicating. And, that makes the customer with a very undesirable decision: either forget about getting those long shots or pay the $250 to get some remarkable pictures using mix and match product colors.
March 14, 2013

Great Lens- VERY Poor Service
This is a very nice Lens, but cant recommend due to very poor product support- Lens worked abut had a hairline crack when I brought it. I should have sent it back right away but did not because it worked fine. After about 6 months it started to not focus right. When I sent it in for repair they claimed impact damage (which it never had.) They then want to charge $695.00 to repair a lens that cost $249.00 brand new.
John
October 23, 2012

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Answers

+1point

1out of1found this answer helpful.

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The new nikon1 lenses series - yes, that fore they are made. The old nikkor F series: that fore Nikon made an adapter, the FT1, which I guess make fit quite a lot - although with same details like not exactly the same functionality in autofocus as the native lenses. here you have a chart by nikon: http://www.nikonusa.com/en_US/o/WBqMZFjDl2eU0uluIvskYJxzlYg/PDF/Nikon_1_F_Mount-FT1_Compatibility_Chart.pdf

Products related to my answer

FT-1 Mount Adapter

(4)

Mar 5, 2013 by

by

Leon

-1point

1out of3found this answer helpful.

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There are 65 current F mount NIKKOR lenses (as of Dec. 2011) that the FT-1 is compatible with. If you visit the product page, http://www.nikonusa.com/Nikon-Produ... there is a downloadable PDF that lists which lenses are compatible with the FT-1.

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+2points

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I received the red camera as a gift so didn't receive the kit and want the 30-110 in red to match the body color.

2 years, 11 months ago by

by

HS

Indianapolis, IN, USA

Location :

Indianapolis, IN, USA

Age: 35-44

Favorite Subject: Family & Friends

Nikon Family: 11-20 years

Experience: 1-3 months

Role: Serious passion, hobbyist

2 Answers

Answers

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Why? If Nikon makes the camera in red, then it SHOULD make the lenses available for single purchase in the same colors. If I would have known this to be the case when I purchased the Nikon 1 in red, I would have either opted to buy the entire package or opted for another color that could be added to at a future date. Needless to say, I am very, very disappointed at this point because I want to have the same color camera and lense but Nikon does not offer it.

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This lens only compatible with the new NIKON 1 series. Please click on the link below for the lens simulator; it will help you to make the decision on what lens you need.http://www.nikonusa.com/Nikon-Produ...

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Your product lineup for the Nikon 1 V1 shows only a neutral color filter. What about other filters? Since the camera is digital autofocus--but mirrorless, are circular filters still the rule?

3 years, 4 months ago by

by

Andy

Indiana

Location :

Indiana

Favorite Subject: Travel

Nikon Family: 2-5 years

Experience: Less than a month

Role: Occasional user, memory keeper

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