FRAGMEMOIRE memory project

FRAGMEMOIRE is a personal passion project which focuses on how we create memories today in a heavily saturated world of social media and digital distractions. Through multi-sensory abstraction, the project aims to capture a moment, person, place, etc. without the use of film or photography; begging the users' attention and presence in a space. I was responsible for research, concepting, branding, and marketing for this project.

All work on FRAGMEMOIRE was done using Adobe Photoshop, Illustrator, and InDesign.