Mobile Computing

Welcome to the mobile computing community on BrightTALK! With the consumerization of IT and the widespread adoption of mobile devices across the globe, mobile computing has become an important part of many people's lives in a culture of bring your own device (BYOD). With mobile devices doubling as work phones and more employees working from home, businesses need to provide secure access to data and work applications from anywhere at any time. Join this growing community and hear from industry thought leaders in webinars and videos as they share their insight on mobile computing research and trends.

This live demo will show you how you can seamlessly blend business communications into your cloud work environment, transforming Microsoft Office 365 into an enterprise-grade communications hub with an easy-to-use interface that is very simple for end-users to deploy and IT to manage.

Make it easy for employees to initiate PSTN calls and SMS, view screen pops with relevant information, automatically log the calls, and more -- without ever leaving Office 365. You’ll also see how easy it is to add new users and make changes as your business evolves with RingCentral’s cloud based communications system.

Our expert presenter will walk you through how it works and answer your questions. You’ll see:

•How to place calls with one click from within Office 365
•Views of customer profile and communications history
•Automated ticket creation from calls

Tom Bowers, vCISO for ePlus and their clients, will cover what he sees as the looming threats for 2016, including Threat Intelligence and Sharing, State Sponsored Code and Commercial Malware, Security of Big Data, Embedded Systems, and the Physical and Cyber Convergence.

Mobile is taking over as the pre-eminent way companies connect with customers.

For sales. For service. For feedback. For support. For … everything.

In just 8 years, smartphones have taken over the world. In just 3.5 years, smartphone media consumption has overtaken television. In just 5 years, we have been talking on our phones the same amount, but our data usage has skyrocketed more than 3400%. Mobile commerce has jumped 123% just in the first quarter of this year. It's happening. It's happening right now.

We're taking a hard look at how mobile is the new normal. Your customers expect it. Business demands it. Mobile marketing automation is only used by 1.5% of businesses today -- and those businesses are making a killing because they understand the unique relationships we have grown to expect with our mobile devices.

In this webinar, you'll:

* Learn how psychology meets technology with mobile marketing automation
* Improve customer engagement and retention through marketing efforts
* Get a running start on using the mobile revolution to drive massive engagement

The worldwide adoption of cloud technology includes business communications. This video is a compilation of sessions exploring vital transition topics including: why cloud is the right solution for a growing business; the cost analysis of old technologies versus the cloud; how cloud communications works at uniting multiple office locations; and ways to make a smooth transition to a cloud phone solution.

In this increasingly distributed work world, close collaboration among employees can't be taken for granted. But what does it take to keep your employees engaged and motivated? In this interactive webinar, our panelists discuss the foundations of effective team dynamics, what workstream conversation and collaboration means today, and how collaboration tools can impact employee productivity.

Consumer-Scale Identity Management Deployments require different approaches than the typical employee use case. However, there are profound benefits - from overall risk reduction to enhanced engagement and loyalty with customers. This webcast will highlight the key challenges in moving identity management from the IT user to a much larger business user population and highlight best practices for success.

As a two part series, this webcast will be followed by "Improving Your User Experience for Successful Consumer-Scale Identity Management", scheduled on August 19th.

The SHA-1 algorithm at the core of many SSL certificates is in danger of being compromised by criminals. Google, Mozilla, and Microsoft are phasing out SHA-1 support in their browsers very soon by showing degraded visual indicators.

Fortunately, SHA-2 replacement certificates are available and much stronger to protect your website. Join us for this webinar to learn:
-Key dates for replacing SHA-1 certificates
-How you can get a stronger SHA-2 certificate at no extra cost
-How to replace your certificate

We'll also highlight how Symantec is helping you stay ahead of internet threats and keeping your business secure.

This live demo will show you how you can seamlessly blend business communications into your cloud work environment, transforming Microsoft Office 365 into an enterprise-grade communications hub with an easy-to-use interface that is very simple for end-users to deploy and IT to manage.

Make it easy for employees to initiate PSTN calls and SMS, view screen pops with relevant information, automatically log the calls, and more -- without ever leaving Office 365. You’ll also see how easy it is to add new users and make changes as your business evolves with RingCentral’s cloud based communications system.

Our expert presenter will walk you through how it works and answer your questions. You’ll see:

•How to place calls with one click from within Office 365
•Views of customer profile and communications history
•Automated ticket creation from calls

This live demo will show you how you can seamlessly blend business communications into your cloud work environment, creating an enterprise-grade communications hub with an easy-to-use interface that is very simple for end-users to deploy and IT to manage.

Make it easy for employees to initiate PSTN calls and SMS, view screen pops with relevant information, automatically log the calls, and more -- without ever leaving their favorite apps. You’ll also see how easy it is to add new users and make changes as your business evolves with RingCentral’s cloud based communications system.

Our expert presenter will walk you through how it works and answer your questions. You’ll see:

•How to place calls with one click from within your business apps
•Views of customer profile and communications history
•Automated ticket creation from calls
•And more!

Is your network ready for the increasing enterprise secure access needs to enable BYOD, Internet of Things (IoT), and beyond? The new Pulse Secure Appliance (PSA) Series will enable next generation security access services to support the continuous evolving networking complexities for mobile, cloud, and datacenter. Our new platform is faster, easier to scale, and more efficient than ever before.

Join us on Thursday, July 23 at 11:00 AM PDT for a webinar where you’ll learn how this new platform will change the dynamics of secure access for your company.

In this webinar you will learn about:

-Pulse Secure’s enabling solutions for mobile, cloud, and datacenter
-Next-Gen tools to address secure access challenges for today and tomorrow including the Pulse Secure Appliance Series, Pulse One and new support offerings

Number porting is a meticulous process. You want to do the right thing at the right time, or you could throw off your transition schedule. We’ll take you through the timeline and point out the pitfalls so that you can transition to your new cloud phone system without a hitch.

In today’s hyper-competitive world, sales teams need to be agile. They need the ability to deliver pitches, customize presentations, and create and edit quotes on-the-go. In this webinar learn why leading organizations empower their sales teams with Syncplicity enterprise file sync and share and eliminate the need for consumer solutions like Dropbox.

Your company can learn valuable lessons about risk strategy and incident response from what happened to Hacking Team, a firm that supplies surveillance tools to government agencies. Widely accused of helping governments spy on dissidents and journalists, Hacking Team found itself hacked with embarrassing, possibly damaging results. ESET senior security researcher Stephen Cobb explains the missteps made and the lessons to be learned during this webinar.

Key takeaways:
•How Hacking Team’s mistakes mirrored those made by Sony
•How employees’ weak passwords helped facilitate the breach
•How transparency would have helped Hacking Team’s credibility
•Why every company must review what might be exposed in a breach

Are you taking full advantage of the power of big data? Is it enhancing the data you already have, or simply slowing down your speed to insight? Learn how leveraging Hadoop, one of the world’s most popular big data repositories, can help you:

– add greater context and create a powerful, comprehensive view of the business situation
– integrate big data with traditional enterprise data sources more efficiently
– enable the fastest, most accurate way to discover insights and transform them into business improvements

Join Senior Sales Engineer, Roger Yeh, as he explores the in’s and out’s of Hadoop and how to leverage it to improve your business.

This live demo will show you how you can turn ZOHO into your unified communications hub by integrating RingCentral.

Make it easy for employees to make and receive calls, view screen pops with relevant information, and automatically log the calls without ever leaving ZOHO. You’ll also see how easy it is to add new locations and make changes as your business evolves with RingCentral’s cloud based communications system.

Our expert presenter, David Lee, Ring Central’s Vice President of Platform, will walk you through how it works and answer your questions. You’ll see:

•How to place calls with one click from within ZOHO
•Pop-up screens with customer profile and call history
•Automated ticket creation from calls

Seeing and understanding data is richer than creating a collection of queries, dashboards, and workbooks.You will see how visual and cognitive science explain what makes data visualization so deeply satisfying. Why does a collection of bars, lines, colors, and boxes become surprisingly powerful and meaningful? How does fluid interaction with data views multiply our intelligence? Three decades of research into the beautiful science of data visualization explain why history have converged at this moment, and why interactive data visualization has brought us to the verge of an exciting new revolution.

Fast data applications are growing rapidly – driven by the adoption of IoT, M2M and SaaS platforms. While there’s general recognition that fast streaming data applications can produce significant yet fundamentally different values than Big Data applications, it’s not yet clear what technologies and approaches should be used to derive the value from these fast data streams. Building applications on real-time streaming data has unique requirements. Legacy databases get overwhelmed. A common solution is stitching together a collection of open source projects; however this has a steep learning curve, adds complexity and limits performance and latency.

So how do you combine real-time analytics with real-time decisions in an architecture that's reliable, scalable and simple? The answer is a scale out, in-memory database, that’s fast enough (< 1 millisecond) to support per-event transactions. In addition, a platform that supports streaming aggregation combined with per-event ACID processing and SQL, simplifies development and enhances performance and capability. VoltDB uses materialized views to provide real-time aggregation and summary and support combining real-time analytics with per-event decisions. The basis is SQL, which is used to query and re-aggregate views; and up-to-date views can be queried inside of transactions for per-event, real-time transactions.

In this webinar Ryan Betts, CTO at VoltDB, will explain:
• Why streaming aggregation is a key to streaming analytics
• How SQL can be used in combination with streaming aggregation
• The benefits of up-to-date analytics for per-event transactions and insights

The big data era has lead to the proliferation of new technologies that enable a wider set of users to more effectively analyze and consume data to improve operations and decision making. We’ve moved beyond traditional dashboard visualizations as the sole method of consuming data, and instead are now incorporating data visualizations into nearly every aspect of the analysis process. The discussion will explore the considerations of designing data visualizations to enable fast exploration and profiling of data.

As the field of analytics turns more and more predictive, the emphasis of using data moves to discovering the unknown. But moving beyond the obvious to completely understand your customers’ journey is a very complex step. How can you derive patterns from those countless data sources to optimise customer experience and create a competitive advantage?

In this webinar Ronald van Loon, Director Business Development at Advertisement, will:
•Discuss several case studies
•Elaborate on the challenges
•Define the impact for organizations and professionals responsible for online sales and customer retention
•Show how a new approach and technology can solve these challenges
•Discuss the result for organisations

Having data is not enough. Adding context to data is essential to understand the data, find patterns and engage audiences. Data visualization is a key element of data science, the interdisciplinary field which deals with finding insights from data. In this webinar, we explore the roles of data visualization at different stages of the data science process, and why it is essential. We also look at how data is encoded visually with shape, size, color and other variables and also the basic principles of visual encoding can be applied to build better visualizations. We cover narratives, types of bias and maps. Finally we look at how various tools – both open source and off-the-shelf software that’s used in data science to build effective data visualizations.

Personalization is critical to the success of your business model. Many of the most innovative and beloved companies in recent history -- think Facebook, Amazon, Google, Netflix, Pandora, Spotify and Hulu, just to name a few -- have transformed customer expectations and disrupted their individual industries. Now customers expect it. It increases clicks, open rates and conversions -- usually by pretty substantial margins. But -- how do you DO it?

The process is different at every step of the customer journey and there's a lot that goes into personalization. What's more, there's a lot more ways to reach your customers than ever. Personalizing display ads is very different from personalizing emails or a mobile app experience. The data, content, and delivery mechanisms necessary to personalize those messages changes -- and so should your strategy.

We're taking a holistic look at the art of personalization -- from customer expectations to ROI. We'll show you a new way of looking at identity -- from both the customer's behavior to predicting their behaviors.

In this webinar, you'll:

* Learn how to collect data that helps visualize the customer's journey
* Get tips on one of the biggest challenges to increasing the ROI of marketing automation
* Access the theory of identity enrichment
* Gain insight into best practices for personalization in different channels

Register for this webinar today and get started doing personalization right!

Agile is becoming a mainstream development methodology in the industry. The Agile Manifesto is broadly accepted, but implementations vary quite often. Despite the sometimes fervent discussions about the real truth, there is a concrete need for organizations to transform to agile and find a working model for agile at scale. Peter Vollmer describes HP Software's journey to Enterprise Agile as a development organization but also as a vendor for agile software development tools. In this webinar you will learn about:

● Business drivers for Enterprise Agile
● How to start an enterprise agile transformation
● Challenges
● Major success factors
● Innovation as a managed process
● The role of Continuous Integration and Deployment

Join us to hear about HP Software’s journey to Enterprise Agile and discover how HP Agile Manager provides a valuable piece to an Agile infrastructure.

Advertising used to be simple. As the number of potential advertisers and publishers grew, however, it was nearly impossible to track down and maintain a handle on all direct media buying processes. That is when ad networks were born – to help marketers scale in a fragmented world. With all this complexity, advertisers just can't keep up. There's a $25 billion -- that's with a B -- mobile advertising gap.

So what are you going to do about it? And how do you start pulling in the mad revenue that's waiting to be taken?

We'll share the findings of our most recent VB Insight report on mobile advertising, chock full of advice to help you understand the mobile advertising ecosystem. We've got the best practices for mobile advertising and the five biggest mistakes you can make as a marketer in this space. And best of all, we'll walk through the best ad networks for various use cases.

* Get strategies from major players in the mobile ad networks to increase engagement
* Learn the many ways fraud can wreak havoc on your mobile ad strategy
* Hear the best practices in mobile advertising
* Drive huge engagement with one mobile concept you're probably not doing today

This webinar will be based on John Koetsier’s VB Insight report, which published in June, 2015.

Check out VB Insight to access John's Mobile Advertising report, and to access the latest research on Marketing Technology: http://insight.venturebeat.com

We are in an era where data is being used at a bigger scale, from government to philanthropy, business, and even to everyday citizens.

In this webinar, we will answer your burning questions on Big Data and will also discuss the Big Data ephemeralization and current trends in the Big Data movement. The data-driven Caldera will be presented as an agile methodology to help you start your Big Data projects.

We will also show different stories like how we mashed-up data from hundreds of thousands of news articles and other big data sources to tell interesting insights like the falling Oil Prices.

Join Ali Rebaie, one of the top Big Data influencers worldwide who has appeared in several lists of "Who's Who in Big Data" as he shares his insights on:

•The Big Data Ephemeralization.
•From BI to Big Data: Where is the Big Data movement taking us and what about the Data Agora?
•Being “Data-Driven”.
•We all know the alphabet soup, but did you hear about the magical soup of Big Data?
•Learn about the Data-Driven Caldera: an agile methodology to help you start your Big Data projects.
•Telling big stories by running basic data projects

IT spend has become one of the largest budget line items in companies today. IT organizations worldwide spent over $4 trillion dollars in 2013 alone. Despite the growth in IT spend, many IT organizations do not have the capability to clearly and easily articulate where that spend is going, how it correlates to the services they are delivering or what value the business is realizing from the services.

In order to stay competitive, businesses are seeking ways to optimize and align future IT investment decisions with the strategic direction of the company. By making all of the costs of running IT transparent, IT can change the way business units consume IT resources, drive down total enterprise IT costs and focus on IT spending that delivers real business value.

Join Jerry Wertelecky as he discusses:

• Facilitate collaboration between IT and Finance to increase visibility into the costs, utilization and operations of all IT Services

• Leverage a deep understanding of what drives IT costs and performance to improve scenario planning capabilities and make better IT decisions

• Provide IT cost and consumption data to business owners in the form of a “Bill of IT” to more effectively communicate the value of IT to the business.

In the digital transformation of companies, many questions have arisen: how can Business Intelligence meet new business needs? How can Business Intelligence deliver insights in real-time? How can it analyse and scale increasingly growing data? How do you deploy business applications without training or user manuals?

In this webinar, you will learn through case studies how Big Data is transforming business intelligence via a technological transformation and with agile methods and a business-oriented approach.

The CIO is faced with reconciling the, apparently, irreconcilable. How does he build a cost effective technology platform that provides business agility, and manages risk?

In this session, Steve O’Donnell explains the critical success factors in achieving that desired outcome, the considered compromises, the strategies and tactical approaches that the CIO will need to adopt to deliver business benefits and keep his stakeholders onside. He will look at the different types of application and how they need to be managed and hosted. Where do we build, where do we buy and where is configuration the right answer? How do we choose between in-house infrastructure, managed cloud services and engineered systems?

Join Stephen for a structured approach to providing a cohesive strategy for IT investment that makes sense, and optimises business outcomes whilst being simple enough to gain business stakeholder buy in and approval.

Implementing Hadoop can be complex, costly, and time-consuming. It can take months to get up and running, and each new user group typically requires their own infrastructure.

This webinar will explain how to tame the complexity of on-premises Big Data infrastructure. Tony Baer, Big Data analyst at Ovum, and BlueData will provide an in-depth look at Hadoop multi-tenancy and other key challenges.

Join us to learn:

- The pitfalls to avoid when deploying Big Data infrastructure
- Real-world examples of multi-tenant Hadoop implementations
- How to achieve the simplicity and agility of Hadoop-as-a-Service – but on-premises

Gain insights and best practices for your Big Data deployment. Find out why data locality is no longer required for Hadoop; discover the benefits of scaling compute and storage independently. And more.

From ecommerce platform selection to warehouse, order and product management systems, join ecommerce architect specialist Mike Bainbridge as he gives an overview of key software solutions for retailers.

This webcast will give an overview of deploying Hadoop within the organization as a strategic initiative for business advantage. Rather than viewing distributed databases as an incremental solution to an IT problem, Ioana Hreninciuc look at the bigger picture: what can Hadoop do not for the database administrators but for the organization as a whole?

Business users have problems and budgets to fix them, but Hadoop is a technical product sold by technical people. The market for big data intake and analytics is growing but the people who could support this growth more than anyone are the business users, not IT managers. IT is shrinking or in some cases completely outsourced so it becomes very difficult to take bold steps in IT.

It is essential to consider the strategic questions in prioritizing Hadoop and other technologies. This webcast will give a framework and starting point in these issues:

· IT or business user – who benefits more from deploying Hadoop?

· Who could or should bring Hadoop into the organization?

· Is Hadoop really necessary? What are the organization’s alternatives?

· How can you leverage an existing Hadoop deployment from your organization?

· What should a business user know about Hadoop?

· How long does it take to get started with Hadoop?

· Is Hadoop as a Service a reasonable alternative for your organization?

With 82% of all data now having location content, brands cannot afford to ignore the importance of location when gaining insight on the customers, they need to understand where they are, and where they are going to be. With this additional insight, clients not only understand the attributes of existing data, but also gain insight into what influences customers.

In essence: data with location gives context. Combine context with influence, and there is Insight

Most companies are wrestling internally to get clear and valuable data/insights to predict the change that could affect their business. Traditional BI could be improved on with the help of Data Analytics, while at the same time Data Analytics needs to be fed by BI. More and more BI and real-time analytics are converging and supporting each other to deliver valuable insights and critical reports.
Let’s look together at some tips and real life examples.

In this presentation, we will delve into everything Docker. Starting with the different components in Docker, we will go into details of what are the value adds of using Docker in your enterprise (or company), and what are the most popular scenarios that companies that are jumping on the Docker bandwagon are using the platform for.

At the end of this presentation, you will leave with an understanding of what the different components of Docker are, where you can leverage it in your organization, and what might be the quickest wins you can achieve to get you there.

Just back in 2012, for the first time ever 'data' made the cut as a critical new form of economic currency at the prestigious World Economic Forum in Davos, Switzerland. And conversations were about more than just raising bottom lines—they were discussions by world leaders on the global socioeconomic impact of the "quantification of everything." In other words, data is a big, big deal.

Attend this 45-minute webinar to learn about:

· What defines something as big data and why you should care

· The technologies that support it and how you can benefit

· The challenges and opportunities it creates

· Best practices when working with it

The world is abuzz with the tidal wave of data-empowered solutions transforming our industries and our lives, and this webinar will catch you up to speed.

Text Messaging (SMS) is the gateway into the wide world of messaging apps that are becoming mainstays for search, comparison shopping, product selection and all manner of digital commerce. Join Dan Miller, Lead Analyst & Founder at Opus Research, and Tobias Goebel, Director of Emerging Technologies with Aspect Software, as they describe how the organic growth in messaging services from Twitter, WhatsApp, WeChat Facetime, and others have revolutionized digital commerce, technical support and customer care.

Thriving in today’s Application Economy requires a new approach to APM

On Tuesday, August 18th at 12:00 pm ET / 9:00 am PT, join Chris Kline, VP Product Management in an online webinar to learn about our philosophy and the relentless focus we have to accelerate innovation, execution and speed in the APM product line. As a proof point, in our recent releases, we delivered 3X more features than our previous three releases combined! And we’re doing it 3X faster than any other CA APM release window.

This new investment and focus has one goal – to better serve our customers and users enabling you to provide a better experience for your customers.

The reality for today’s IT administrators has shifted from a world of IT-controlled datacenters and endpoints to a hybrid of BYOD mobility, cloud services, and datacenter applications. While basic VPN solutions provide simple connectivity to the datacenter, Next Generation Secure Access is needed to help IT oversee and control a hybrid world that delivers a seamless enterprise user experience to workers with the latest apps and services.

1. The changing landscape of secure access and why you need to reevaluate your current access needs
2. The gap between basic VPN and Next Generation Secure Access
3. How you can bridge the gap and implement Next Generation Secure Access tools and solutions into your network

Today’s banking customers are a demanding bunch. They expect mobility, transparency, instant access, and competitive products from their providers. In response, financial institutions are hard at work optimizing online and mobile banking. However, all too often, the solutions and apps they create fall short of the mark.

At the same time, technology advancements are making it easier than ever for small, agile fintech startups to quickly turn ideas into marketable products across multiple channels, including wearables.

To compete in the digital age, banks must deliver smart, friendly technology, and they must do it quickly. The best way to do this is to partner with the experts. Leading banks and fintech firms need one another to thrive, if not survive.

Join Yodlee Interactive for a webinar hosted by VentureBeat on August 20th at 10 a.m. PT, featuring panelists Josh Gordon-Blake, SVP of Global Partnerships at Pangea, Grant Karsas, VP of Customer and Member Success at HelloWallet, Dr. Richard M. Smith, Founder and CEO of TradeStops, and Elizabeth Gunderson, Senior Manager of Customer Success at Yodlee Interactive.

We’ll explore:
· What’s driving change in fintech
· How to prepare for the coming wave of wearable technology
· How to prepare for Generation Z
· Why collaboration is the path forward to create killer fintech applications

Don’t wait. Register now. And follow the discussion using #FintechApps on Twitter and other social media platforms.

Security Researcher, Cameron Camp, discusses seven ways in which malware threatens your virtual systems and the increasingly mission critical data and services that those systems handle. Given a thriving black market in stolen information, and the wide availability of the tools with which to acquire it, no virtual attack vector is likely to be neglected by the bad guys, from compromised executables in virtual server images to virtual networking connections between mobile end points. Drawing on the latest malware research, Camp looks at how malicious code is adapting, and may be adapted, to penetrate virtual systems.

Modern marketing has become customer-centric. Rather than one-way, generic message broadcasting, marketing today is about delivering a relevant, personalized experience… but how do you deliver relevance if you don’t know who you’re talking to?

Knowing who each customer is and what she cares about is a major challenge with two parts:

This briefing will interest ICT vendors seeking to understand how cities are investing in open and big data, and how they plan to invest beyond the proof-of-concept stage. Participants from cities will gain an overview of activities and best practices in Europe.

During this webinar we will:

· Share results of the Real-time Cities Survey
· Discuss implications for future commercialization
· Identify the leading cities
· Point to the emerging ICT opportunities

This webinar will examine how innovations being pioneered in the telco sector, namely SDN (Software Defined Networking) and NFV (Network Function Virtualization) can be extended and applied to the enterprise data center, as part of their SDDC strategies - Software Defined Data Center.