What is the Coaches’ Edge?

Two Things:As more and more people discover that they need help and more and more coaches spread the word about the value of coaching, this already rapidly growing profession will continue expand. Those who prepare and position themselves now will be able to ride the front edge of this ever growing wave and become highly successful in a critically important profession.

Our Goal
Because coaching is an emerging profession, there is still a lot of misinformation out there and a lot of confusion. Our goal is to help you navigate the coaching landscape and keep you at the front edge by providing easy access to helpful resources, tools, tips and important information. Here you will find ways to deliver coaching with impact and provide the rapid, transformational effects that clients want and expect. You will also learn ways to market your services, reach potential clients, get their attention, build their interest in you as their coach, grow your business and become a real standout in a rapidly growing field.

The site is divided into three sections to address the three most important aspects of coaching.

To keep things fun and informative, and coaching memorable, we used the word "coaching" to describe the three sounds great coaches hear most, and we used those sounds to define the functions of this site.

The first sound is Oh! Great coaches hear this sound when they increase understanding and provide new and immediately useful knowledge to their clients faster and more efficiently than the client could ever manage on his/her own. This section contains articles, reports, research, tips, tools and resources that add knowledge and increase understanding represent Oh!.

The second sound is Ah! Great coaches hear this sound when they have substantially increased awareness, insight and deeper wisdom such that clients can effectively apply the knowledge they have gained, progress faster and sustain the gains they make longer. This section contains articles, quotes, bits of wisdom, and images, sights and sounds that inspire, add insight and lead to deeper wisdom represent Ah! .

The third sound is C’ ching! Great coaches hear this sound when they increase success and profitability for their clients and, in the process, for their families and themselves. This section contains articles, reports, research, tips, tools and resources that increase business, improve marketing outcomes, turn prospects into raving fans and paying clients, and lead to greater prosperity for you and your clients representC’ ching!

All the information about how to succeed as a coach ultimately boils do the these three sounds, which are beautifully self-contained in the word "coaching."

Oh! is represented by the letter “o” in cOaching

Ah! is represented by the letter “a” (coAching)

And C’ Ching! is represented by the rest of the word (Coaching)

Great coaches hear these sounds a lot.

Oh! is heard when clients suddenly “get” something they never quiet realized or understood before.

Ah! Is heard when profound insights occur and when awareness and knowlwdge deepen to become true wisdom.

C’ Ching! is heard when clients become so successful as a result of being coached effectively that they enthusiastically endorse and recommend their coach to others. It is the sound of growing success, which applies to both great coaches and their clients.

All three factors are vitally important. Without the first two factors, your clients won’t have an exceptional coaching experience to you get to the third factor. Without the third you will not be able to continue coaching and the world will lose all you have to offer.

We strongly believe in the value and power of coaching and want you to succeed in a BIG way. We want you to have and keep an edge so your business continues to grow and thrive. We are here to help.

How We Can Help You

This is an ever growing and evolving site that will continue to seek out the best resources, research, tips, tools, articles, quotes and other useful things to educate, inspire and help you to succeed in the world of coaching. These are categorized by the factor they address to help you focus your search on what is most important to you at the moment.

Book mark this site and check back often. It may well become your finest resource.

Your greatest competition is not another great coach, but an ineffective one. Why? Because the news of bad experiences travels a lot faster than the news of good ones, and the coaching industry, being still in its infancy, needs all the good publicity it can get.

Ineffective coaches are bad news for everyone. Great ones help us all. Read More

How You Can Help Us, Your Fellow Coaches and Your Industry

Share Your Knowledge, Wisdom and Resources

Have you discovered some really useful tips, tools and resources that you would be willing to share with your fellow coaches?

Do you have helpful information you would like to put into an article? If so, please take a few minutes to share them. Just click on the appropriate link below.

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Let other coaches you know about this site so they too can gather needed resources to become great. Remember: your real competition is a bad coach. Make it a point to help other coaches become great.