Tag: mobile (page 4)

Brands have been using location data to improve marketing campaign targeting and clearly measure subsequent in-store visitations for a few years now. But location data has the potential to inform an entirely new set of business decisions.

Yahoo CEO Marissa Mayer is no stranger to headlines. Buzz around Yahoo laying off hundreds, shutting down its online magazines and Mayer’s dispute with investors left attendees of yesterday’s developer conference wondering what the company will reveal.
San Francisco is all about developers this week.

Microsoft is pushing out a firmware update for the Surface Book and Surface Pro 4 aimed at resolving the power and performance issues that have plagued the devices since their October launch.
According to a Windows blog post, a set of Microsoft and Intel driver and firmware updates will

You’ve undoubtedly heard and read the phrase "mobile-first mindset" countless times in recent years. Clearly, today’s always-on, always-connected customers have profoundly changed the marketing landscape, and every brand must leverage smartphones and tablets to better serve customers.

Tel Avi-based SimilarWeb has incorporated the mobile intelligence functionality it acquired from Quettra last year into a new offering called SimilarWeb Portrait.
Portrait's mission is straightforward: to track the app’s user behavior, which is anonymized, from the moment the app is downloaded.
Armed with this user data, or portrait

As a B2B marketer, you need programs that build demand and generate qualified leads.
For most B2Bs, this means using content marketing to develop premium white papers, articles, infographics and other media.

Ever wonder what time of day most people use mobile apps?
Turns out, Android users download more during weekdays, whereas iOS users download most during weekends.
San Francisco-based AppsFlyer, a mobile marketing attribution analytics platform provider, today released a new study that shows — not surprisingly, given the company's

No matter what statistic you believe — 4.7 hours, just under 3 hours, all day and night — consumers are spending more time on their phones.
And as the time spent increases, so too does the demand for good content. So it should come as no surprise that

The amount of time Americans spend on their mobile devices daily has increased by seven times since 2010.
By 2020, there will be 6 billion smartphones in use across the globe, each one more powerful than the Deep Blue super computer that beat chess Grandmaster Garry Kasparov at his own

UPDATE: Twitter told CMSWire the issue was resolved around 1 p.m. today. In a statement, it attributed the outage to "an internal code change." Twitter has confirmed an outage shut out some of its 320 million users earlier today. It started around 3:40 a.m.

Laserfiche just released version 10 of its enterprise content management system (ECM).
Speaking at the Laserfiche Empower 2016 Conference in Long Beach, Calif., Laserfiche President Karl Chan said the new version is designed to supercharge content-driven business processes, enabling enterprises to redesign the flow of information throughout the enterprise.

It will not surprise the greenest marketer that email is a major part of a digital marketing program.
But it will shock even a veteran marketer to learn what many retailers are not doing with email.
Email marketing provider Yesmail released a report today that found almost half of retailers

BlackBerry might be done making phones that run its own operating system.
CEO John Chen told CNET today the company will release at least one, and possibly two, new devices this year that will run Android instead of the company’s own BlackBerry 10 OS.

To close the year, Microsoft announced a number of upgrades to improve the user experience on Windows 10 phones.
Kirk Koenigsbauer, corporate vice president for the Office team, unveiled multiple Office improvements for Apple devices and Skype for Business for Android.

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