Customer Support

Aweber’s support is one of The stand-out features of the goods.

Phone assistance, email service and Live chat service is all available – this compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, that only provide live or email chat service.

Additionally, there’s no hoops to Go through to get support – related phone number and email details can be viewed very easily on the organization’s contact page, with no requirement to trawl’knowledge bases’ or fill in any forms ahead.

On top of that, the company won a Gold award in 2016 that the US’ National Client Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the support you will receive if you contact them.

If you are a newcomer to email Advertising, then this sort of easy accessibility to good-quality support is a powerful argument in favour of using Aweber as your email marketing provider.

In terms of The availability of support, you can get in touch with Aweber’s phone support team from 8am-8pm ET Monday to Friday, and also their email and live/chat service is available 24/7.

Templates

By comparison to its Competitors, Aweber supply one of the biggest sets of e-newsletters templates accessible: you will find more than 700 available.

To Supply a bit of context, There are around 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.

Toe be truthful, I don’t love all of The designs – some of them look slightly dated. I would believe them to be marginally better compared to Getresponse ones, but not as good as Mailchimp’s or Campaign Monitor’s.

However, the Sheer quantity of templates accessible means that using just a little bit of tweaking you should be able to find a proper one for your e-newsletters. There is, of course, always the choice of coding your own too. Aweber Multiple Users

RSS Feed

Like comparable e-marketing products, Aweber may take your site’s RSS feed and turn it into e-newsletters that get sent out based on your schedule that you define. In Aweber, this is called’Blog broadcasts’, although technically you can use this attribute with any content which has an RSS feed.

This operation is Particularly useful for bloggers who want subscribers in their mailing lists to automatically receive e-newsletters containing their newest posts (or, really, a monthly digest of blog posts). In essence, it means that you can force your newsletters from your website – this can be a large time-saver.

It is worth noting that You can’t use the standard Aweber template layouts for RSS-to-email purposes – you have to pick from a set of templates which are made specifically for this purpose.

On the other hand, there are quite Some of these to pick from – over most other e-marketing alternatives I have tried.

On the down Side, many of them look pretty dreadful. And annoyingly, you can’t use the standard Aweber email drag and drop interface to edit them. With a bit of tweaking, you are probably going to have the ability to find something that works ok, but I believe there is definitely some massive space for improvement here.

Web Presence

1 thing that you can’t use in Aweber templates that you can in some other rival platforms (like Mailchimp and Campaign Monitor) is net fonts. You’re restricted to using the normal’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.

There are good arguments for not Allowing use of internet fonts – for example, your mails are likely to seem more consistently and exhibit more reliably across email clients – however only using web safe fonts can make templates look a little bit blander than they otherwise could.

In general, I would give Aweber a Thumbs up in the template department, but it’d be nice to find a few of the templates freshened up a bit, and the inclusion of some appealing web fonts.

Importing Data

Importing an Current database To Aweber is a fairly straightforward affair.

You can upload the next file Kinds:

XLS

XLSX

TSV

CSV

TXT

As an Alternative, You can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.

As you export your data, you are Given the option to add your subscribers to a certain pair of autoresponders, and label them. Not all competing goods allow the addition of imported data into autoresponder cycles so this is a wonderful feature to have.

For anti-spam reasons, you will Need to answer a few questions about how you gathered the data you’re importing. If your listing is on the bigger side, you may also need to wait until it is assessed by Aweber’s anti-spam compliance group (as is true with other email advertising tools).

In essence, Aweber’s importing performance is great – no complaints .

Automation

Marketing automation is a feature Which is offered by email marketing solutions like Aweber.

I often think of it as ‘Autoresponders 2.0′ – in which you go beyond traditional’drip’ campaigns and create complex user journeys with’IFTT’ – if this, then that – fashion workflows.

With Marketing automation, you generally design a flowchart where emails are sent based on consumer actions: email opens, connect clicks, website visits, purchases made and so on.

Aweber lately introduced a new advertising Automation feature that to a level provides this performance:’Aweber Campaigns.’ With this attribute, you may use certain user actions — namely opens and clickthroughs — along with the program of tags to ascertain what should be sent to whom and when (see previously ).

But I Think this operation needs to go a bit further actually – tools like Getresponse and Mailchimp supply much more flexibility when it comes to which types of user behaviour can activate mailouts.

For example, at Getresponse, you may use triggers like buy, special page visits, subscriber’score’ and sales pipeline stage to send messages.

Thus Aweber is playing a little bit of catch up with its competitors here. Aweber Multiple Users

Autoresponders

Autoresponders – a Collection of Follow up emails that are automatically triggered by either time or user activities – are an integral part of any e-marketing solution.

Aweber claim to have Invented autoresponders back in 1998 and as such you would expect their autoresponder performance to be mind-blowingly good. Oddly, it’s merely’okay’.

On the plus side It’s very Straightforward To set up follow up mails based on time interval – for example, automatically sending subscribers an onboarding email immediately after sign up, a promo code 2 days later and a’follow us on social websites’ email a week later is extremely straightforward. This is a typical use of autoresponders and it’s a cinch with Aweber.

On the down side, triggering Autoresponders based on user activities and buys is a little more complicated than with key opponents Mailchimp and Getresponse.

Utilizing Aweber, you can create ‘targets’ or combine automation rules with tagging to make autoresponders behave in very funky ways. . .but if you would like to take advantage of autoresponders in really advanced ways, you’ll probably should look at other products, particularly Getresponse, which provides’marketing automation’ performance that pops up to some built-in CRM.

Mobile Responsive Design

This means that they Automatically resize themselves to match the device they are being seen on. In this day and age of smartphones and tablets, this definitely is a fantastic feature.

1 minor Gripe I have however seeing the reactive designs is the way to preview them you will actually have to send a test email to your smartphone. On other platforms you can usually just hit a’preview on telephone’ button or similar. The lack of this functionality is not a dealbreaker by any means, but it will slow you down a little, especially if you are sending a lot of campaigns each month.

A/B testing

Split testing (also known as A/B testing) entails sending variants of your e-newsletters to a number of your mailing list, tracking the operation of each, and sending the’best’ version to the rest of your list.

Many e-marketing tools manage This automatically for you: you create a few distinct variations of your email (using either differing content or subject headers), send them to a sample of your information, and your e-marketing solution will roll the very best performing version mechanically to the rest of your mailing list.

Divide testing USED to be great In Aweber: until quite recently, you were able to make and examine four variants of an email (making Awber’s split testing operation better than many leading rivals; Getresponse being a noteworthy exception).

For some Reason split testing is currently completely inaccessible in Aweber – I’ve been assured by their sales team that it is coming back during the upcoming few months, but if you believe you’re going to want this operation urgently you might be best off considering an alternate email advertising solution.

Reporting

Email analytics in Aweber are good. In addition to Having the Ability to monitor crucial stats like open Pace, clickthroughs and bounces, you can also look at a lot of other useful analytics / information, such as

the Increase of lists over time

an Summary of sign up approaches

where people are opening your own email (i.e., geographical place )

the history of an individual’s activity – you can view past clicks and opens etc. in a per-subscriber level

And much else besides.

With regards to how this compares With competing products, I would say that Aweber’s reporting is much more comprehensive than that which is available in Campaign Monitor or even Mad Mimi; howeverI would assert that Mailchimp and Getresponse both provide better reporting interfaces.

With the latter two goods you Seem to be able to acquire more of an overview of information in one place, particularly when looking at the performance of individual e-newsletters.

By comparison, With Aweber you’ve got to flick between three sections -“Broadcasts”,”Subscribers” and”Reports” to find an overall picture of information, whereas Getresponse and Mailchimp present most of the reporting data onto one dashboard (which you can then use to drill down to specifics). Aweber Multiple Users

Email Opt-in

A Great feature of Aweber is the Flexibility it gives you about how you want to deal with the opt-in procedure.

You can choose to sign up your Users on either a single opt-in or a double opt-in basis (single opt-in is when a consumer is dispersed instantly after finishing a form; dual opt-in is if they have to click on a link in a confirmation email to complete their subscription).

The two Approaches have their merits, so it is good to see Aweber being flexible in this respect – not all of competing options provide their customers with this selection.

Integrations

Aweber Provides an adequate range of integrations with other options. There are over 400 integrations available which enable you to connect Aweber to various types of cloud-based applications – web builders like Wix or WordPress; CRM tools such as Salesforce; landing pages like Instapage and so on.

A number of these involve committed widgets; others demand including a snippet of code into a website; others involve a sync tool like Zapier.

It’s rare that Aweber will plug into other applications quite as easily as Mailchimp (which appears to be the default option’standard’ email advertising option for a great deal of programs ), but you should not have too much difficulty getting Aweber to work with a wide selection of other SaaS (software as a service) programs.

Leveraging data

Segmenting data in Aweber is Pretty straightforward. You may produce segments not only depending on the contents of any field in your database, but also on user activity also – emails opened, web pages visited, links clicked, products bought and so on. It’s all very flexible and easy to use.

It’s a bit tricky however To figure out how to get to the screen where you create the segments – you essentially have to visit a’handle subscribers’ section, search for some subscribers and then save the search for a segment.

To be honest, some solutions (such As Getresponse) use a similar strategy to segment creation – but others (such as Campaign Monitor and Mailchimp) supply a more findable’sections’ section.

Unfortunately Aweber does not let You broadcast emails to multiple segments at the same time, however. This may cause problems for some users who have a need to’pick and mix’ sections in mailouts on a normal basis.

By way of example, say you are a dealership having a mailing list containing a field called’car version.’ You have used this field to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.

You now have an offer which is Particularly pertinent to Polo, Golf and Passat owners, and you also want to send a message about it to all those three segments in one go.

In an Perfect world you’d only be Able to choose the relevant segments and deliver the message to all those 3 classes. With Aweber though – that is not possible. You would have to either send three individual messages or create a new segment targeting’Polo OR Golf OR Passat.’

You’ll have a similar issue if You want to exclude particular segments from the air; therefore ultimately it is a little bit of thumbs-down for the segmenting functionality in Aweber.

Other email Marketing tools, especially Getresponse and Campaign Monitor, handle this in a far greater manner.

Conclusion

Overall I would say Aweber is a Solid email marketing instrument.

It’s not exactly the best product of its own Kind accessible, but it is reasonably priced, easy to use and contains many of the main features you’d expect from an email marketing alternative.

The main aspects of the product That will nudge me Aweber’s leadership are its own ease-of-use and comprehensive support. The latter might be especially critical for some potential users, especially those starting out in e-marketing without a truckload of technical abilities (you probably won’t have stuck, but if you do, you can talk to an actual person being on an actual phone line about your issue ).

Additionally, it’s not overly Expensive by comparison to a competing products, especially Campaign Monitor and iContact.

The primary things that would Dissuade me are its lack of split testing operation and its comparatively basic automation features.

I hope you have found this Aweber review Helpful so far, but in case you have not made your mind up on if this is the e-marketing alternative for you, here is a brief breakdown of the key advantages and disadvantages of using it: Aweber Multiple Users

Disadvantages of using Aweber

Divide testing is currently disabled.

You can find cheaper options on the market that offer much more attributes in the marketing automation department – Getresponse being a prime example.

Some of the templates look somewhat dated.

The RSS to email templates are bad and they can’t be edited with Aweber’s standard drag and drop email builder.

You can not include or exclude a number of segments at once when sending an e-newsletter.

Advantages of Aweber

It’s easy to use.

Support options are more extensive than is the case with some essential competing goods and based on Aweber’s Stevie awards for client service, ought to be high.

It is reasonably priced – although not the most expensive product of its type on the market, it is more affordable than many comparable solutions.

It enables you to select whether to subscribe people to your list on a single or double click basis.

It has good export performance, with the option to import a wide range of file types and also insert the email addresses you are importing directly into an abysmal cycle.

It integrates neatly with a good assortment of third party applications and programs.

It includes an extremely large assortment of templates – over its key rivals.

Setting up easy time-based autoresponders is extremely easy to do.

All email templates are responsive.

Reporting features are strong.

Segmenting information is relatively simple and you can use both area contents and user activity (email opens, links clicked etc.) to make your segments.

You can get a free trial of Aweber here.

Cost

There are 5 Aweber strategies on Offer:

Hosting and emailing a list containing up to 500 subscribers: $19 per month

501 to 2,500 subscribers: $29 per month

2,501 to 5,000 subscribers: $49 per month

5,001 to 10,000 readers: $69 monthly

10,001 to 25,000 readers: $149 per month

In Case You Have 25,000+ readers, You’ll have to call Aweber for a quote.

A 14% discount is available In case you pay quarterly; a 14.9% reduction is available if you pay yearly. Additionally, there are some discounts available for students and non-profit organisations.

One Part of Aweber’s pricing Structure that potential users might like is that all features are available on all programs – unlike any competing goods you don’t have to be on more costly plans to unlock specific functionality.

That said, The functionality on Aweber – as we will see below – isn’t always as extensive as you may find in rival email marketing solutions.

Pricing Vs. Competitors

Aweber is, Generally Speaking,

Significantly cheaper than Campaign Monitor

considerably more affordable than iContact

roughly the exact same cost as Mailchimp

marginally more costly than Getresponse

much more costly than Mad Mimi (notice: Mad Mimi’s attribute set is more basic nonetheless ).

It is worth noting that the aforementioned Comparisons don’t really apply to very small lists however – if you’ve got a small email database, several of these competing goods are greater value.

For example, hosting a list Containing 1000 records will cost you $29 using Aweber, and…

$12 monthly with Mad Mimi

$15 per month with Mailchimp

$15 per month using Getresponse

$29 per month using Campaign Monitor *

$32 monthly with iContact

Taking another example, if you Have a bigger list comprising 10,000 documents, it will cost $69 using Aweber and…

$149 monthly using Campaign Monitor *

$79 per month with iContact

$75 monthly with Mailchimp

$65 monthly having Getresponse

$42 monthly with Mad Mimi

* A brief note about Campaign Monitor: you will find a few cheaper Campaign Monitor programs available which permit you to host the same quantities of email addresses outlined previously, but they limit the number of e-newsletters which you can send to them. For the interest of a fair comparison, I’ve referenced the prices for Campaign Monitor plans that permit unlimited broadcasts as these programs are similar in terms of ship volumes allowed to the Aweber ones.

That’s just two examples of Course, and Aweber’s opponents have different pricing tiers that will occasionally make Aweber more economical, sometimes more expensive. But generally I’d say Aweber is priced roughly in the center of this e-marketing solution scale.

Of course, pricing is not the Only variable you need to base your choice on. . .the more important thing to work out is exactly what bang you get for your buck.

So let’s Look at several Aweber attributes.

Aweber Free Trial

One of the Best ways to choose whether Aweber is to you naturally is to avail of its free trial. Aweber Multiple Users