Product details

ISBN-13: 9780072872293

ISBN: 0072872292

Publication Date: 2002

Publisher: McGraw-Hill Higher Education

AUTHOR

Dess, Gregory G., Lumpkin, G. T. Tom

SUMMARY

Strategic Management: Creating Competitive Advantages, 1st Edition, by Dess and Lumpkin, responds to the demands of today's rapidly changing and unpredictable global marketplace that students will face when they enter the business world. The concepts-only text provides students with a timely, rigorous, and relevant book written in an engaging manner to spur their interest and excitement. This book provides a solid treatment of traditional topics in strategic management as well as contemporary topics such as entrepreneurship, knowledge management, and e-commerce and internet strategies. Numerous applications from business practice plus sidebars (approximately six per chapter) bring key concepts to life. For the instructor, Strategic Management provides flexibility and convenience not available in any other book on the market. It is a text-only book with an extensive variety of cases from the Primis/Pinnacle database that is designed to tie concepts directly to cases. Instructors are provided with a wide variety of options from default options consisting of pre-selected case packets to a wide variety of cases available from the database.Dess, Gregory G. is the author of 'Strategic Management Creating Competitive Advantages', published 2002 under ISBN 9780072872293 and ISBN 0072872292.

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Book condition guidelines

New (perfect condition)

Pages are clean and are not marked by notes, highlighting or fold.

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Pages are clean and are not marked by notes, highlighting or folds.

Very good (good condition)

Pages are intact and may have minimal notes and/or highlighting or folds.

Good (clean condition)

All pages and the cover is intact. The spine may show signs of wear. Pages include notes and/or highlighting.

Acceptable (readable condition)

All pages and the cover is intact. Pages include considerable notes in pen or highlighter, but the text is not obscured.

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