TD Canada Trust

Turning Market Research into an Engaging and Impactful Visual Tool

Northstar Research Partners conducted research on consumers in the banking industry on behalf of TD Canada Trust. While impactful data resulted from this project, the findings weren't displayed in a compelling and engaging manner. Working alongside TD and Northstar, we created a foldout map that visually displayed the data. A master one page document was also created with supplemental information.

The end result was an easy to follow printed map allowing TD employees to easily grasp the research insights to help provide even better customer service and more value to clients.

ServicesData Visualization / Print Design

Diageo

Northstar Research Partners conducted research to determine what kind of in-store promotional campaigns would lead to more alcohol sales for Diageo. Diageo’s sales representatives will use this research to convince busy store managers that these concepts will help increase alcohol revenues.

To help stores buy-in to these concepts, Supermilk created a presentation to showcase the findings in a visually impactful manner. We made a simple deck that was easy to read and understand.