Border Biscuits expands Mini Pack range

The biscuits are made with Nigerian ginger and covered in dark chocolate, and are aimed at the foodservice and catering markets. The packs, which each contain two biscuits, are being sold nationally through wholesalers in boxes of 48.

“We hope that the addition of our best-selling variety will further boost sales of Mini Packs, which continue to go from strength to strength, reporting a 21% increase in volume and 20% increase in value. We have invested in the Mini Pack range with a trade advertising campaign to ensure high visibility and awareness of the product, making it a must-stock range.”