Look Book A/W 10 : Armani Exchange, URBANITES

Look Book A/W 10 : Armani Exchange, URBANITES

This season, Armani Exchange takes you into the shadows of the night with “Urbanites,” a mysterious world that captures the provocative energy of darkness. Fearless “Urbanites” own the night, dressed in their urban armor of military and futuristic looks built from the A|X Fall/Winter 2010 collection.

Romance and redemption kick off the season in a winner-takes-all endgame of cool sensuality amidst the provocative thrill of nightfall. A sharper attitude takes over this season, with dark ethereal glamour, sophisticated silhouettes and streetwear style.The Fall 2010 collection integrates the mystery and allure of the night with edge, elegance and style — creating a majestic world of controlled cool. The collection is a unique blend of modern refinement and urban structure. Classic, iconic pieces with hard-edged style transform sportswear into after-dark attire with grown-up sex appeal.