How can I get my book featured in the bookstore?

There are four main criteria that Trafford uses to determine which authors and books will be featured in the bookstore: quality, quantity, timeliness and remarkability.

Books of high quality are those that have received positive editorial and/or customer reviews and have been deemed high quality by Trafford. Quantity is determined by the number of books that have been sold through the Trafford Bookstore. Books with the highest sales figures will be featured in the “Bestsellers” section. Timely books are those that are relevant to current events or hot topics in the media, or titles that are appropriate for the particular time of year. Qualifying titles may be featured in the seasonal section on the home page. Remarkable books are those that have received special awards or designation from Trafford.

Authors may also be asked by Trafford to participate in an Author Spotlight or Author Video Interview, both of which are featured on the home page of the bookstore.

My book just went live, why isn’t it showing up in the “New Releases” section?

The “New Releases” section is updated manually at the end of each business day. If your book has not yet appeared, check back tomorrow and it should then be available in the “New Releases” section. If your book still isn’t displaying after the next full business day, contact customer support at 1.888.232.4444 or by email at CustomerSupport@trafford.com.

How are the “Bestsellers” determined?

Bestsellers are determined by the number of copies sold through the Trafford Bookstore over the past month, approximately (retail channel sales and direct sales made by an author do NOT qualify towards this figure). The books with the highest sales will be featured in order of publish date, not by quantity sold. The bestsellers section of the bookstore is updated weekly.

How can I edit my book detail page?

Can I request the deletion of negative reviews?

If the review contains objectionable material, promotional content, inappropriate content, or off-topic content, we reserve the right to remove the review. Negative reviews that use obscene language or personally attack the author will not be posted. However, negative reviews that contain respectful criticism relevant to the book will be posted, and we will not consider an author's request to have those reviews removed. Our intention is to foster genuine conversation among readers.

If you have concerns about a specific review, please contact us and provide all the relevant details.

Why isn’t my book detail page showing updates I have made?

Changes you make to your book detail page will now take at least one business day to appear. If your changes still aren’t displaying after the next full business day contact customer support at 1.888.232.444 or by email at CustomerSupport@trafford.com.

How do I fix broken image links?

You may notice that some images on your book detail page are not appearing. In order to repair an image, you will need to remove the image and update it from its original source. Once this has been done and approved the image should appear.

What are the features of my book detail page?

Your book detail page is your book’s information hub where readers can learn about and purchase your title. Features include:

“Overview” tab – provides readers a brief synopsis of your book

“Free Preview” tab – offers a short sample from you book

“About the Author” tab – features your author biography information

“Editorial Reviews” and “Customer Reviews” tabs – allows book editors and customers to post reviews of your book

If you have purchased any Video Services, your videos can be added to your book detail page.

Your book detail page will also feature a recommended titles section that suggests similar Trafford books to customers viewing your book detail page. Additionally, if your title is available as an e-book, the Google Preview service will allow potential readers to sample a limited number of pages by clicking the “Google Preview” button.

NOTE: All changes made to your book detail page will be reviewed by Trafford and posted after one business day.

Who can I contact if I have a question that is not answered here?

Prepare for Publication

Call a publishing consultant today at 1.888.232.4444 or e-mail sales@trafford.com. Your publishing consultant will assist you along the publishing process, make sure you read the terms and conditions, and take your payment. (We accept credit card, check, or money order). After the submission of your materials, you’ll be on your way to having your book published. Are you looking to sign up for additional marketing services? Call your Marketing Consultant today at 1.888.232.4444 to get a free consultation on the services that would work best for your marketing campaign. You may also send an e-mail to sales@trafford.com.