As an Israeli-Turkish tit-for-tat is in full swing, Israeli prime minister’s son posted a controversial picture under an explicit caption. Although it was quickly taken down, Twitter users seem to have not forgotten.

Yair Netanyahu, a son of Prime Minister Benjamin Netanyahu, had taken to Instagram to post a controversial picture captioned “F**k Turkey,” The Haaretz reported.

Responding to the post, Netanyahu’s inner circle said that there was hardly anything unusual about the post, since “Yair Netanyahu is a private person, as is his Instagram account.” Whatever the case, the account no longer exists.

The post comes amid a raging diplomatic row between Israel and Turkey. On Tuesday, in the wake of the reported killing of several dozen Palestinians in Gaza, Ankara expelled Israel’s ambassador Eitan Naeh from the country. According to the Ministry of Foreign Affairs, he was subjected to a “humiliating” security check at Istanbul airport.

It's really hard for me to take a newscast seriously when it reports Netanyahu's son posting "fuck Turkey" on Instagram as seriously as the diplomatic tit-for-tat between Jerusalem and Ankara today

As a retaliatory measure, Israel directed the Turkish consul general in Jerusalem, Husnu Gurcan Turkoglu, who is tasked with establishing Turkey’s ties with the Palestinians, to return home for diplomatic consultations. Turkey’s top diplomat in Tel Aviv had already been recalled, alongside Turkey’s ambassador in Washington.

On Tuesday, Turkish Prime Minister Recep Erdoğan and his Israeli counterpart notably exchanged jabs, with Erdogan calling Netanyahu “the PM of an apartheid state,” who “has the blood of Palestinians on his hands,” while Netanyahu in his turn lambasted Erdogan for “the occupation of northern Cyprus” and “invading Syria.”

Separately, South Africa recalled its ambassadors from Israel, also voicing concern over the death toll in Gaza, while Ireland, Belgium and Luxembourg summoned their Israeli envoys to express their frustration and protest against the raging crisis.