Five things you need to know about Instagram, by Jack Moore

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lucre on December 12, 2017

The Jackson Five, high fives and McDonald’s Chicken Selects, it’s a simple fact that all good things come in fives. That’s exactly why we’ve made this simple infographic with five things you need to about one of the fastest growing social media platforms, Instagram.

Infographic on things you need to know about Instagram

Every month, 16.7 million people in the UK log on to double tap their favourite pictures and videos, with this number set to rise to 18.7 million by 2021. On average brand profiles post around 5 times a week, but if you’ve got a story to tell don’t be afraid to post more than this using Instagram’s popular stories feature.

Instagram is a brilliant place to showcase your brand and products to a huge audience of receptive consumers. According to Instagram, 80% of accounts follow a brand, so maybe 2018 is the year to ensure they’re following your brand!

Instagram is also renowned for being a platform where users are partial to sharing what they’ve had for their dinner. Data revealed by Instagram suggests that 66% of users want to visit a restaurant after seeing a friend post about it on Instagram, highlighting how influential the platform is, especially in the restaurant and hospitality industry.

With Instagram set to grow in 2018, will you be growing with it?

We’ve worked hard to build our reputation as an agency that outwits the competition, and it’s a given we’ll do the same for you. If you’d like to discuss your PR and/or content needs, contact us on: