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Blog Archives: June 2006

SERENO GROUP'S FOCUS TO BE UPSCALE AREAS
SUE MCALLISTER, Mercury News
The former head of Silicon Valley's largest real estate brokerage announced Thursday that he will open a new realty firm next week that will focus on some of the valley's priciest neighborhoods, including Los Gatos, Monte Sereno and Almaden Valley.
Chris Trapani, who resigned in April as regional president of Coldwell Banker, said the new firm is called Sereno Group. It will open for business by next Friday with more than 30 real estate agents, all of whom used to ...