Heartbeat

Hasselt, Kontich, 11 June 2018 –With its platform for sponsorship and hospitality, Hasselt-based iXpole serves several top Belgian sports clubs. As a next step, iXpole intends to conquer Europe. That is why it joins Gumption. As an associate member, iXpole can make use of the Gumption entrepreneurial framework. In addition, the group provides additional financial strength.

Using iXpole, medium-sized and large sports clubs or associations are professionalising the management of their VIP hospitality and sponsorship operations. Thanks to extensive and pragmatic automation, the processes run more efficiently, optimising the experience for the club’s business partners. RSC Anderlecht, Standard de Liège and Royal Antwerp F.C., among others, use iXpole.

iXpole’s most important growth potential lies outside Belgium. Most professional clubs still use spreadsheets to manage their hospitality and sponsorship operations. The cooperation with Gumption will help to realise this growth.

Luc Vanhecke

iXpole

Gumption injects capital into iXpole. This will enable iXpole to increase its development capacity and develop its sales and marketing strategy abroad. As part of Gumption, iXpole can also call on the group for support in the areas of development, business development and recruitment. The group’s ecosystem facilitates cross-fertilisation.

“We deliberately did not opt for traditional funding formulas like a business angel or an investment company,” says Luc Vanhecke. “The Gumption group will give us a broader perspective. This reinforces our credibility and gives us access to additional resources and specialists to drive our expansion. Our existing customers will also benefit from this.”

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iXpole is pioneer and market leader in the optimisation of sponsorship and VIP hospitality operations in professional sports clubs and similar organisations. The iXpole SaaS platform enables a club to automate all aspects of its dealings with business partners: from CRM and contract management, over stock management, catering management, to ticketing and automated invoicing. iXpole is the ERP developed specifically for sponsorship and hospitality management.