Friday, February 2, 2018

Very Brief Blog: Precision for Value's Map (Literally) of Value Propositions and Payers

Someone asked me this morning about biopharma pricing consultancies, and I ran across the homepage of the firm Precision For Value. They have an interesting homepage aerial map of the product and payer world: From Strategy to Health Outcomes Research to Promotional Effectiveness to Payer Insights to, finally, PayerLand. Homepage here. Pic below.

click to enlarge

A different consultancy, Evidera, has a less colorful home page but is currently promoting two interesting white papers. The first is about payer sensitivities to surrogate endpoints (here), the second is about parallel scientific advice from European payers and life sciences regulators (here).

About the Author

Bruce Quinn MD PhD is an expert on health reform, innovation, and Medicare policy. He helps both large and small companies understand and overcome hurdles to commercialization, as well as craft business strategies for a changing environment. CONTACT Dr. Quinn through www.brucequinn.com. BACKGROUND: Dr. Quinn has worked in academic medicine, Accenture business strategies, and for the Medicare program. EDUCATION: Stanford MD/PhD, MIT Postdoc, Kellogg MBA.