"A History of Dr Pepper, the World's Oldest Major Soft Drink Dr Pepper Company is the oldest major manufacturer of soft drink concentrates and syrups in the United States.

It is America's unique flavor and was created, manufactured and sold beginning in 1885 in the Central Texas town of Waco.

Dr Pepper is a “native Texan,” originating at Morrison's Old Corner Drug Store. It is the oldest of the major brand soft drinks in America. Like its flavor, the origin of Dr Pepper is out-of-the-ordinary. Charles Alderton, a young pharmacist working at Morrison's store, is believed to be the inventor of the now famous drink. Alderton spent most of his time mixing up medicine for the people of Waco, but in his spare time he liked to serve carbonated drinks at the soda fountain. He liked the way the drug store smelled, with all of the fruit syrup flavor smells mixing together in the air. He decided to to create a drink that tasted like that smell. He kept a journal, and after numerous experiments he finally hit upon a mixture of fruit syrups that he liked....

Between 1943 and 1945, with the help of Warner Bros.' finest, the U.S. Army produced a series of 27 propaganda cartoons depicting the calamitous adventures of Private Snafu. Mark David Kaufman explores the overarching theme of containment and how one film inadvertently let slip one of the war's greatest secrets.

The 1980s were a special decade. Disco was experiencing its death rattle; Ronald Reagan was the president for almost the entire span; cellphones were as big as bricks; and fashion, oh the fashion was just—tubular.

Since the dawn of time, people have found nifty ways to clean up after the bathroom act. But the idea of a commercial product designed solely to wipe one's bum? That started about 150 years ago, right here in the U.S.A.

Baby onesies at a Target store that label little boys as future superheroes and little girls as their dating partners has sparked online outrage after two University of Waterloo professors called attention to their message.

2014 was a busy year for logo redesigns, but who actually improved on their old marks? PM Digital put together the infographic below showing 11 major logo revamps from 2014. For each one, PM says whether it loved the new design, liked it, or would have preferred the old one be left alone.

The true meaning behind 35 top brand names, Creating a strong brand identity is an integral aspect of any consumer business, and a large part of any brand identity lies in its name. While many brands are simply named after their founders, others have more interesting origins. | Marketing Magazine

This article talks about 4 brands that have become extremely successful without the use of traditional advertising. These 4 brands are Krispy Kreme, Costco, Sriracha, and GoPro. If you think about it, you never see commercials or ads for these products. They have succeeded solely because they are high quality products that rely on word of mouth to spread awareness

You probably already know the story behind the famous FedEx logo and its clever use of negative space. (If you don't, read this.) But of course, it's hardly the only logo with a "hidden message." British plastic card maker Oomph has collected 40 such logos—check them out below.

The clothing retailer pulled a shirt that appeared to be bloodstained from its online store Monday. It was not the first time the company’s products have courted controversy, but one expert says the uproar is unlikely to hurt the brand.

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