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Along with choosing how much onboard memory you want, 16GB or 32GB, you can choose your phone's front, back, and accent colors, wallpaper, and have your Google ID pre-loaded into the phone. Front colors are limited to just black and white, while there are 18 back colors available and 7 accent shades.

Other enhancements, such as the rumored wood case for an extra $50 and message engraving, are not yet available on Moto Maker. No date has been announced for when they will become available.

About the author

Senior writer Seth Rosenblatt covered Google and security for CNET News, with occasional forays into tech and pop culture. Formerly a CNET Reviews senior editor for software, he has written about nearly every category of software and app available.
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