Recent Posts

by Freddy Tran Nager, Founder of Atomic Tango LLC + Copywriter for over 30 years; photo by JESHOOTS.COM on Unsplash… For a school project, my copywriting students were upset that their client (not me) had rewritten their work. They asked me what they could do. I thought, “Welcome to the real world…”Read More

by Freddy Tran Nager, Founder of Atomic Tango + Former Music Industry Guy… Many marketers get called “rock stars” — though most are more Milli Vanilli than Mick Jagger. Then there’s Bobby Borg, who is literally a rock star in the field…Read More

by Freddy Tran Nager, Founder of Atomic Tango + Guy Who Ain’t Afraid Of No Ghosts; photo by Stefano Pollio on Unsplash… The business world seems more haunted than ever, with increasing reports of “ghosting” experiences…Read More

by Freddy Tran Nager, Founder of Atomic Tango + Influencer Marketing Instructor… Got a little more publicity this week: Hannah Jewell of the Washington Post quoted me for her video story on influencer marketing.Read More

by Freddy Tran Nager, Founder of Atomic Tango + long-time Amazon customer and questioner… I’m reading Amazon’s press release about its Prime Day results (“Alexa, How Good Was Prime Day?”), and though it sounds impressive — “sales surpassed the previous Black Friday and Cyber Monday combined” — it left me wanting to know more.Read More

by Freddy Tran Nager, Founder of Atomic Tango + Packaging Aficionado… I must be part cat given my fixation with boxes. Shoe boxes, to be precise. While I like shoes, I don’t have a fetish for them. A few pairs will suffice. But the boxes?Read More

by Freddy Tran Nager, Founder of Atomic Tango + Influencer Marketing Instructor… File this under “surprising… but not really”: According to this BuzzFeed story, fashion “influencer” Arii failed to sell 36 T-shirts from her own brand, despite having 2.6 million followers.Read More

What In The World Is Atomic Tango?

Founded in the year ‘007 by Professor Freddy Tran Nager, Atomic Tango is an L.A.-based marketing-and-media firm that specializes in critical thinking and creative daring. Here you’ll also find Freddy’s official musings on marketing, media, and other mischief. So whether you’re seeking enlightenment or entertainment, pull up an Eames, pour yourself a cold one, and enjoy…