One of the key factors that makes real estate both interesting and valuable is that every piece of property and situation is unique and requires a specialized approach. This is especially true for commercial real estate. Not only do the products vary tremendously but so does the income potential for different investors.

To be successful your broker needs to understand not only the market, but also the players, and skills needed to take advantage of technology and the most effective methods of marketing to the perfect buyer or finding the ideal property for your needs.