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Game has launched its own marketplace, enabling shoppers to buy new and preowned games through a single online hub. Visitors to the Game Marketplace can choose from a range of more than 50,000 products, including gaming software and hardware, clothing and accessories from a range of suppliers that the gaming (more…)

Superdry has installed fully transactional in-store iPads in all of its UK stores in a move intended to enable sales to take place when a product is not in stock in that branch. The fashion brand, operated by SuperGroup , has extended a pilot run last year with cloud-based multichannel (more…)

Shop Direct is moving to a new platform as it looks to improve its customers’ online shopping experience. The retailer, behind brands including Very.co.uk and Littlewoods.com, has opted to move to a hybrid cloud model, signing a 10-year deal with IBM to give it flexibility as it expands and and (more…)

Shoppers may soon be able avoid the make-up counter in stores, testing products over their own phone instead, using new face-tracking technology. Face by Holition, which launches on February 6, aims to provide a virtual cosmetic experience, enabling shoppers to use their smartphone or tablet as a mirror to try (more…)

House of Fraser shoppers can now check stock levels for the items that suit them while they’re in-store or on the move, thanks to a new app with a personalised stock finder designed to bridge the gap between online and offline. The department store has introduced a new Android app (more…)

Sainsbury’s is trialling a new app designed to link the store and online experience. The new shopping app enables customers to fill their shopping basket via their smartphone before they arrive at the store, scanning barcodes from any product or adding items from Sainsbury’s website. It is designed to navigate (more…)

Shoppers can now try on their click and collect orders, learn cooking skills and use tablet computers to place online orders in Waitrose’s latest new format store. Mark Price, managing director of Waitrose , says the new Food & Home format represents the supermarket’s strategic response to the way food (more…)

Majestic Wine is using technology to deliver a hyper-local, personalised customer experience. The wine company has expanded its use of SDL’s customer experience cloud, adding SDL eCommerce with the aim of improving website search and navigation and improving merchandising. Through SDL Campaigns, it aims to segment its customer database and (more…)

Royal Mail is to spend £130m on technology that it says will help it to become more flexible and better meet customers’ needs. The delivery organisation says the five-year investment in hand-held devices will enable it to introduce new delivery methods and improve tracking. The next-generation devices, still to be (more…)

Waitrose will next year trial home scanning in the UK for online purchase, in a move it believes to be a UK first. The supermarket is working in partnership with US start-up Hiku to use its scanning solution in a trial starting early next year. Customers will be able to (more…)

eBay has extended its pan-European performance marketing partnership to Germany. The move means performance agency R.O. Eye now runs the eBay Partner Network affiliate marketing programme in all eBay’s major European territories, including France, Spain and Italy. “eBay’s focus on international expansion allows us to enhance our affiliate partners and (more…)

UPS has expanded its UK delivery services so shoppers can receive their online orders where and when they want. Shoppers can now sign up directly for the UPS MyChoice service to make changes to their home deliveries such as activating vacation settings, rerouting packages to another address or rescheduling for (more…)

Oasis is enabling visual search technology on its website. Using Snap Fashion technology, Oasis customers can simply take a picture of their favourite style icon or someone wearing something they like with their mobile phone and then search online for garments that are similar to one that they have a (more…)

Asda plans to turbocharge its click and collect strategy with the roll out of intelligent pods that store food and general merchandise ordered online until the customer picks them up. The pods are scheduled for rollout early next year, predominantly in London and the South East, in line with the (more…)

UK retailer Burberry is among the traders taking part in a Twitter pilot that enables some US users to buy direct from tweets. In the pilot scheme a small, but growing, percentage of the social media site’s US users will see a buy button in some tweets from test partners (more…)

Asda is among the retailers trialling ‘shoppable’ ads online, using technology that launches this week. Constant Commerce has unveiled technology that enables consumers to click onto retail and brand ads as they play online, adding products directly to their shopping basket. The system identifies shoppable elements in six types of (more…)

Nelly.com is using new technology with the aim of making its customer marketing more relevant. The Swedish fashion pureplay, which also sells online in the UK, is one of the first to sign up to use the new Optimove tool OptiTrack to track customer activity on its ecommerce website. OptiTrack (more…)

Bathrooms.com has developed a full-size bath, toilet, basin and bidet made out of chocolate for all those Britons who search for ‘bathroom sweets’ when they are looking for ‘bathroom suites’. The online retailer has teamed up with chocolatiers Choccywoccydoodah to create what it’s dubbed the world’s most indulgent bathroom, made (more…)

Chemist Direct says it has seen a sharp rise in average order values after introducing new search technology. The online healthcare and pharmacy store said order values from customers who used search rose by 196% after it introduced site search from SLI Systems . Today search customers on the site (more…)

Shoppers can access online live chat in store from their mobile device, using a new solution that aims to bridge the gap between the store and online customer service. TouchCommerce’s newly-launched TouchStore enables shoppers to scan a QR code or send a text message to a number displayed near in-store (more…)