World Cigarettes Ireland

"World Cigarettes Ireland” is a new report by ERC that focuses on the extent to which Ireland Cigarettes market has evolved in line with changing smoking habits, the competitive environment and economic developments, as well as analyzing the implications market realignments have had on top multinational companies.

Key Findings

In 2010, however, sales of illicit cigarettes fell back to 1.4 billion pieces, equivalent to 25.5% of the overall market and remaining at that level in 2011, before rising sharply in 2012 to just under 30% of the total

By the end of 2012 the market's value was estimated at €1,782 million, up just 0.3% on the 2011 figure but some 209.9% higher than in 1990.

Philip Morris International accounted for 10.2% of volumes in 2012, the vast majority of this being from its Marlboro brand family, its brands being distributed by Imperial.

This report is the result of ERC's extensive market research covering Cigarettes across Ireland. The report provides consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise in the Cigarettes industry in order to offer extensive data about the trends and dynamics affecting the Cigarettes industry.

This report is aimed at companies operating in the Cigarettes industry and for new companies considering entry into Cigarettes industry.

This report provides detailed data of the manufacturers operating in the Cigarettes industry in Ireland.

This report also provides market size of the Cigarettes industry in Ireland along with other data relating to the regulations, retail price, smoking population, production and trade and forecast data.

Reasons To Buy

Cigarettes companies require a detailed understanding of Cigarettes consumption in order to align their sales and marketing efforts with the latest trends in the market. This report clarifies in detail, by region and company, where the growth opportunities are in Cigarettes industry to enable effective marketing plan

As consumers' product demands evolve, the dynamics between different countries also change favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the shifting market dynamics is key to ensuring maximum sales in the future

The differing growth rates in overall regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes for marketers

The report provides the latest data on market dynamics in the Cigarettes industry across Ireland, providing marketers with essential data in order to understand their own position in the market and to identify where to compete in the future