Empower brand evangelists and give them the resources to do the link bait and viral stuff for you.

Paid links that pass PageRank violate Google’s guidelines and must be disclosed.

"Google’s campaign is about creating fear and uncertainty and doubt. They’re trying to convince you that by buying or selling paid links you are breaking the law or being unethical. Google is not the government." – Michael Gray

It’s not enough to be on the first page when it’s only the first result that is above the fold. In today’s world, content is more than copy. There are tools and other media to worry about.

If someone comes to your site after an "allinanchor" query, they’re probably not a legit user. It’s your competition coming to check up on you.

HQ Hours of Operation:
8:30am to 5:30 pm Pacific timeDays of Operation:
Monday through Friday – email works other times in many casesSupport Operations:
M-F 9:00 to 5:00 Email Support FormTraining Facility:
Please see the training facility map