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AWS re:Invent Attendees: Although 9 of 10 IT Pros Have Lost Data, 47% Wait up to a Month or More to Back Up;
Half Don’t Back Up More Because They Forget to Do It

Nearly 4 in 10 Have Never Tested Backup Recoverability; Just 5% Still Back up to Tape

LAS VEGAS, – Nov. 14, 2014: CloudBerry Lab™, a vendor of backup and management solutions for public cloud storage services,
today announced the surprising results from a survey conducted at the AWS re:Invent, conference, the largest gathering of the global Amazon Web Services community.
Analysis of the results indicate that 88% of the IT pros surveyed admitted that they have lost data due to hardware failure, data corruption, malware or accidental
deletion of a file. Even more surprisingly, despite this high incidence of data loss, 38% have never tested the recoverability of their backed-up data and 47% wait
up to a month or more to back up.

The CloudBerry Lab survey collected responses from 100 qualified IT professionals, including developers, architects and technical decision makers attending the 2014
AWS re:Invent conference in Las Vegas, taking place November 11 – 14, 2014. Event attendees spanned a wide cross-section of industries in organizations ranging in size
from small and medium-sized businesses to large enterprises. Respondents were asked questions related to digital data backup and recovery practices.

Other key findings Include:

The death of tape is imminent: Just 5% of respondents indicated that they still use tape or other removable media for backup.

Most forget to back up at home: Exactly half of respondents, 50%, indicated that they don't back up their personal data more frequently because they “simply forget to do it.”

Unsecured backups are fairly common: Nearly one third – 32% – of the IT pros surveyed indicated they either knew they were not protected or didn't know whether their backups were secured (e.g., encrypted, password-protected, etc.).

Cloud is the future home of all data: Nearly half of all those surveyed – 49% – believe that more than half of all digital information currently resides in the cloud. 93% believe that in just five years more than half the data in the universe
will live in the cloud. One quarter of respondents – 25% – said they expect more than 90 percent of all digital data to be stored in the cloud by 2019.

CloudBerry Labs’ Managed Backup Service offering is designed to meet the stringent standards MSPs and IT resellers have for backup and disaster recovery solutions, enabling customers to conduct bare metal/system state restores,
as well as restorations of individual files and applications, including Microsoft SQL Server and Microsoft Exchange. It also allows organizations to select from a number of cloud services providers, including Amazon S3, Microsoft
Azure, Google Cloud, or any S3-compatible storage. CloudBerry Managed Backup can be fully re-branded and customized, allowing providers to create their own branded solution offerings.

About CloudBerry Lab

Established in 2008 by a group of experienced IT professionals, CloudBerry Lab™ provides cloud-based backup and file management services to small and mid-sized businesses (SMBs).
CloudBerry’s offerings include powerful, easy-to-use backup management capabilities and military-grade encryption using customer-controlled keys. Customers can choose to store their
backup data with more than 20 online storage providers, including Amazon S3, Microsoft Azure, Google Cloud, HP Cloud, Rackspace, Softlayer and others. CloudBerry also partners with
thousands of VARs and MSPs to provide them with turnkey, white-label data protection services. CloudBerry Lab is an Amazon Web Services Advanced Technology Partner. For more information please
visit www.cloudberrylab.com. Follow us on Twitter at @cloudberrylab.

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