Innovate Your Company

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Consulting experience and a feeling for trends is the basis for this book, written by the global Head of consulting firm Arthur D. Little. Seven trends form the framework for a book that tells about recent insights, ideas and approaches to innovation in different contexts and under different perspectives. The author is sure that innovation still has a lot in stock for companies who are open to it and willing to change. Many different influences and trends ask for new ideas and the author found many examples were these trends have been used successfully by companies around the world. Readers will profit from the examples and case studies. The more they understand what will be going on in the mid and long term, the more they are enabled to prepare and act accordingly.The mantra is to use customer valuation tools to focus on and choose the
profitable niches a and cut the rest. Try not to worry too much about the nagging
concern that a new entrant with a disruptive technology or innovation will start in
those ... Many other companies have pursued cost savings from rationalizing
supply chains, manufacturing facilities and operations, ... First and foremost the
question is: What does the re-launch of the brand Mini by BMW have to do with
innovation?

Title

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Innovate Your Company

Author

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Michael Tr?m

Publisher

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John Wiley & Sons - 2010-02-22

ISBN-13

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