LEADING IN LOCAL
The 'Gold Standard' Conference Series for the Interactive Local Media
Community

LEADING IN LOCAL: The National Impact, gathered more than 400 local
interactive media leaders in Boston, March 18-20, to zero in on how
local has evolved as an important channel for small businesses and
national players who are targeting locally.

This conference was also about the culture of innovation that
is transforming "local" media – everything from native advertising
to mobile services. Two special sessions highlighted the innovation
at the local level.

Entrepreneur David S. Kidder, who will
present top lessons from his new bestseller, The Statup Playbook.

Even if you were not among those who came to Boston for LEADING
IN LOCAL, you can still soak up much of the knowledge, ideas and tremendous
energy that emanated from the stage and exhibit hall, and throughout
the hallways.

Check out the session
blogs posted by the BIA/Kelsey team of
analysts throughout the conference on our Local Media Watch blog.

Featured Speakers

Awesome. Energetic. Inspiring.

That's How Attendees Described
Last Year's Event

“The BIA/Kelsey ILM East conference
has been one of the best opportunities for learning and networking
that I have had in quite some time. Being able to connect with actual
decision makers has been huge for my business and I look forward
to being a regular attendee in the future.”

— Ray Abram , CEO, Nearbythis.com

“So many conferences are only good
for networking. Yours has it all…great information, debate, data,
and you always seem to be ahead of the curve. Good conferences are
very difficult to plan and program. You guys know how to do it!”

— Jere Doyle, Entrepreneur, Advisor, Investor

“That was an awesome show! I've been to other conferences
and this was the best conference I've ever been too. This was my
first BIA/Kelsey show, so I'm planning on attending as many as
I can from now on. The flow of the show was good for networking,
meetings, and listening to insightful domain experts. I'm glad
there were all decision makers there... talking to the right people
is important.”