Commemorating Jess Motlow, who was the Master Distiller from 1911 to 1941, ,Making its debut in September of 2012, this new series celebrates the 7 Master Distillers throughout the history of the Jack Daniel Distillery. Each bottle is filled with 86 proof whiskey. They are also each individually numbered and sold in a collectible box. For display purposes, when 2 boxes are put side-by-side they complete an image of the Master Distiller being commemorated.