Sales & Marketing Tips Archive

Real estate sales are a business. REALTORS®, like all business owners, must establish a clear vision and then plan the step-by-step method of how to achieve that vision. A vision is like a target. It’s where you want to be, what you want your business to look like when the ...

The commercial real estate industry is often seen as the older, antiquated sibling of the residential real estate industry. However, a new report by inMotion Real Estate indicates that the trends of the younger, cooler, residential industry could be rubbing off on big brother as mobile use in on the ...

2013 is going to be the year of the first time homebuyer. With home prices rebounding, the job market stabilizing, and mortgages more affordable than ever, the next wave of home buyers are ready to act. This will be the first ...

Have you ever felt that one part of you is "gung-ho" about success and creates all these action steps for you to do each day, while another part of you is resisting, procrastinating and sometimes even rebelling at what you set ...

HomeServices of America, Inc., a Berkshire Hathaway affiliate, announced recently that Blue Springs, Mo.-based Prudential Gaslight REALTORS® is joining the HomeServices of America family of companies. Effective immediately, Prudential Gaslight Realtors will be rebranded Prudential KC Realty to position the company for regional growth in Kansas and Missouri. ...

Being able to understand and serve your area demographics is a critical component to mastering your market. Below, Juan Martinez of CENTURY 21 Martinez & Associates talks to RISMedia’s Paige Tepping about understanding working with specific demographics, as well as overall market trends and achieving success. ...

Change is inevitable. From the music we enjoy to where we spend our next vacation, innovative marketing and an insatiable consumer keep our culture and our products constantly on the move. They revolutionize how we live and how we run our ...

What is the key to happiness in the real estate business? According to Brandon Brittingham of Long & Foster Real Estate, it’s hard work. Read on for Brittingham’s tips for maximizing your online presence, connecting with your community, and more. ...

It’s a new year, and that’s reason enough to celebrate. But now it’s time to get down to business and look at your plans for 2013. Have you set goals for the year? If not, don’t worry; it’s never too late to come up with a plan that helps you ...

Her office is in Lexington Park, Md. His is 70 miles away in Alexandria, Va. But for company president Mary Lynn Stone and CEO Todd Hetherington, the partners and dynamic visionaries behind CENTURY 21 New Millennium, the distance is bridged by a focused synergy that powers the company’s success. ...

NAR PULSE—Showcase your REALTOR® membership with pride by ordering your 2013 member card today. Choose a personalized background, add up to six of your designations and certifications and order a plastic version. Or, download the iPhone or Android app to display your customized card on your smartphone or ...

The folks at Top Producer have recently announced several new innovations to its popular CRM platform. If you haven’t been keeping with Top Producer’s CRM system lately, you owe yourself a refresher tour to see how far this legendary follow-up workhorse has come in remaking itself as a nimble and ...