a podcast with Margaret Ables and Amy Wilson

Podcasts offer a longer, deeper connection with their audiences than any fifteen-second LOL video on Facebook can provide. That’s why we’ve taken the audiences that we’ve built over the last decade, by blogging and publishing and working at NickMom, and brought them with us to this exciting new format.

The mothers (and fathers) who listen to our podcast become part of our community. They listen to us in their kitchens, their cars, and while standing behind the fence at those grueling Little League double-headers. They laugh. They talk back — on Facebook, on Twitter, on our website.

We tell them about websites and books and products that really work for us as parents, and they listen. It’s not just advertising. It’s about what really works.

Our episodes are evergreen: we purposely choose topics that are relevant to parents on an ongoing basis.