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Privacy Policy

adidas has changed how it uses your Personal Information. Those changes are highlighted below in bold text.

Protecting your Privacy

adidas America, Inc. ("adidas" or "we", "us", or "our") is strongly committed to protecting the privacy of your personal information collected at or in connection with an adidas website. This Online Privacy Policy (the “Policy”) applies to those adidas websites that display or link to this Policy (including adidas.com/us, miadidas.com/us, and adidas.com and referred to in this Policy as the "Website"). This Policy applies to data collected by adidas through its Websites and services that display these terms. It does not apply to those adidas sites, services and products that do not display or link to this Policy or that have their own privacy policies. This Policy describes the information we collect and how we use it. By visiting our Website, you are accepting the practices described in this Policy. If you do not agree to the terms of this Policy, please do not use the Website.

Consent to Collection and Processing

This Website may be operated, in whole or in part, from a country other than the United States. By using our Website, you consent to having your personal information transferred to and processed in a jurisdiction outside of the United States.

What Information about me does adidas.com collect and store?

Our privacy policy is simple: Except as disclosed below, we don't sell, trade, give away, or rent your personal information to any company outside of the adidas Group. One of the basic principles we've tried to follow in designing this Website is to limit the information we collect from and share about you.

Personal Information

We collect and store information that you provide to our Website or our Customer Service Department. For example, when you open an account or place an order, we collect and store some or all of the following information that you provide: name, billing address, shipping address, email address, telephone number, and credit card number and expiration date. We collect your e-mail addresses and zip code if you subscribe to our newsletter and we collect your mobile number if you opt in to receive text messages. You may unsubscribe at any time by following the instructions located within each newsletter or linked to each text message. We also collect and store your geolocation information. Registration may be required and personal information collected in certain areas of the Website in which you specifically and knowingly provide such information, e.g. community postings (i.e., chat or bulletin boards), suggestions, or customer service requests. When we run a contest or sweepstakes relating to our Website, it will be accompanied by a set of rules. The rules for each contest/sweepstakes will specify how the information gathered from you for entry will be used and disclosed, if it is different than as described in this Policy. Personal information will be collected only if you voluntarily submit it to our sponsors or us.

Usage Information

Through your use of our Website, we may also gather certain information about your use of our Website ("UsageInformation"). Generally, this information is collected through "traffic data". We collect and store certain other information automatically whenever you interact with our Website. For example, we collect your IP address, browser information and reference site domain name every time you visit our Website. We also collect information regarding customer traffic patterns and site usage. This information is used to analyze and improve our Website, to provide our customers with a fulfilling shopping experience, and to personalize the Website, our communications with you, and your shopping experience.

How does adidas.com use cookies, advertising, and online tracking?

Like many websites, we use "cookies", files stored on your computer's hard drive by your browser to identify account holders and to optimize their shopping experience. Cookies also allow us to hold selections in a shopping cart when a user leaves this Website without checking out and send you reminder e-mail about your shopping orders and other shopping opportunities. Most browsers accept cookies automatically but allow you to disable them. We recommend that you leave cookies "turned on" so that we can offer you a better shopping experience. You may occasionally get cookies from companies advertising on our behalf to tailor advertisements shown to you for goods and services. We do not control these cookies, and these cookies are not subject to our Website. Our systems do not recognize browser “Do Not Track” signals, but several of our service providers who utilize these cookies and other tracking technologies on our Website enable you to opt out of this type of advertising. For more information about third party cookies, including information about how to opt out of these technologies, visit http://www.networkadvertising.org/managing/opt_out.aspor www.aboutads.info/choices/.

We use Google Analytics and Google AdWords on the Website to collect Usage Information, to analyze how users use the Website and to provide advertisements to you on other websites. For more information about how to opt out of having your information used by Google Analytics, visit https://tools.google.com/dlpage/gaoptout/. You can learn more about advertising and online tracking and how to opt out of such practices in the paragraph above.

Is Information collected from children?

We do not knowingly collect or solicit personal information from children under 13.

How does adidas.com use your personal information?

We may use your personal information to provide the products and services that you have ordered or requested, to process and ship orders, to provide customer service, to provide other services to you, and to personalize the Website, our communications with you, and your shopping experience. Your information also may be used to contact you about sales, new products, new site features, special offers, and personalized offers based on your location, unless you have opted to not receive promotional communications. The information we collect may be combined with information obtained from companies within the adidas Group and from other companies. Aggregating data allows adidas to update and correct the information contained in our database and to provide you with product recommendations and special offers.

How does adidas.com share your personal Information?

adidas Group - Except as described in this Policy, we will not disclose your personal information outside of adidas and the adidas Group without your consent. For further information about the companies within the adidas Group, please visit http://www.adidas-group.com. adidas Partners - Some adidas Websites allow you to choose to share your personal information with select adidas partners so that they can contact you about their products, services or offers. Other sites do not share your contact information with third parties, but give you a choice as to whether you wish to receive communications from adidas on behalf of a business partners about its specific offer (without transferring your personal information to the third party). Co-Branded Sites - Some adidas services are co-branded by adidas and another company, with the privacy policy of both adidas and the other company displayed at the website. The information you provide, such as on registration forms, is collected by both adidas and the other company. Third-party Service Providers - We may hire other companies to provide services on our behalf, such as marketing, analytics, credit card processing, shipping, stocking orders, providing customer service, and fraud protection.< These service providers have access only to such personal information needed to perform their functions and are contractually obligated to maintain the confidentiality and security of your information. They are restricted from using, selling, distributing or altering this data in any way other than to provide the requested services. Legal and Safety Disclosures - We may access or disclose information about you, including the content of your communications, in order to: (a) comply with the law or respond to lawful requests or legal process; (b) protect the rights or property of adidas or our customers, including the enforcement of our agreements or policies governing your use of our Websites and services; or (c) act on a good faith belief that such access or disclosure is necessary to protect the personal safety of adidas employees, customers or the public. Corporate Transactions - We may disclose personal information as part of a corporate transaction such as a merger or sale of assets.

How does adidas.com use usage information?

We use Usage Information to help us determine how people use parts of the Website and who our readers are. This allows us to improve our Website and ensure that it is as appealing as we can make it for as many people as possible. We also use Usage Information to provide statistical "ratings" information in aggregated form to our partners and other third parties about how our users collectively use the Website. We may combine Usage Information about you with other information, including Personal Information, about you in order to personalize the Website and our communications with you and to provide you with information likely to be of interest to you.

What steps are taken to help secure personal information?

An athlete can't play without confidence, and you shouldn't order from a company that doesn't follow secure data practices. Our goal is to deliver performance to you in every way. That includes security. Personal information collected at our Website is stored in secure operating environments that are not available to the public. Only those employees and service providers who need access to personal information in order to do their jobs are allowed access, each having confidentiality obligations. To protect the security of your information during transmission, we use Secure Sockets Layer (SSL) software, which encrypts information you input. For example, when using a credit card to make an on-line purchase, your personal information is encrypted before you conduct your transaction. Most browsers will give a visual indication of when your connection is secure. For example, Internet Explorer will show a padlock icon in the lower right of the browser window. If you place an order through our Website, you will be asked to set up an account and provide an e-mail address and password. In order to help protect your personal information, you should be careful about providing your password to others. If you wish to cancel your account, or if you become aware of any loss, theft or unauthorized use of your password, please contact Customer Service. Please refer to the last section of this Policy (How to Contact Us) for more information. While we try our best to safeguard your personal information once we receive it, no transmission of data over the Internet or any other public network can be guaranteed to be 100% secure.

What happens when I link to or from another website?

Our Website may contain links to other websites. Our Policy does not apply to the practices of other websites and adidas is not responsible for the actions and privacy policies of third parties. We encourage you to be aware of when you leave our Website and to read the privacy policies of each website that you visit.

Can adidas.com use information I share in public areas, chat rooms and newsgroups?

Please remember that any information you share in public areas, such as message boards or feedback sections, becomes public. Our Policy does not apply to any information you choose to make public. Please be careful about what you disclose and do not post any personal information that you expect to keep private.

How do I opt-out of receiving promotions?

We provide you with several opportunities to opt-out of receiving our promotional communications and newsletters, including: At the time we request information from you; When you set up an account, or place an order; By clicking on "Manage Your Account"; and By following the "unsubscribe," "preference center," or other opt-out instructions contained in our promotional communications.

How do I contact you about privacy-related questions?

If you have questions or comments about our privacy practices, please contact us by e-mail privacy.policy@adidas.com or by mail at the following address

adidas America

Attn: Legal Privacy Policy

5055 N Greeley Ave

Portland, OR 97217

If you have a question regarding a product or service, please contact Customer Service by e-mail customerservice@us.adidas.com. The adidas Group is a global player which is represented in markets all over the world. To find out more about our major locations, see here

How does this policy apply to European Union and Swiss Residents?

If you choose to provide adidas with your information, you consent to the transfer and storage of that information on our servers located in the United States. adidas adheres to the US-EU and US-Swiss Safe Harbor Privacy Principles of Notice, Choice, Onward Transfer, Security, Data Integrity, Access and Enforcement, and is registered with the U.S. Department of Commerce's Safe Harbor Program http://www.export.gov/safeharbor/ For European Union and Swiss residents, any questions or concerns regarding the use or disclosure of your information should be directed to adidas by sending us an email at privacy.policy@adidas.com. We will investigate and attempt to resolve complaints and disputes regarding use and disclosure of your information in accordance with this Privacy Policy. For complaints that cannot be resolved, we have agreed to participate in the dispute resolution procedures of the American Arbitration Association pursuant to the US-EU and US-Swiss Safe Harbor Privacy Principles. For clarity, this "European Union and Swiss Residents" section of this Privacy Policy applies only to residents of the EU and Switzerland.

What is the Secure Shopping Guarantee?

We use the industry standard encryption protocol known as Secure Socket Layer (SSL) to keep your order information secure. We've established a Secure Shopping Guarantee for every transaction that you make with www.adidas.com. Should any unauthorized charges appear on your credit card as a result of shopping with www.adidas.com, you must notify your credit card provider in accordance with its reporting rules and procedures. If you have more questions regarding our policy, you can call one of our Customer Service representatives at 1-800-982-9337. Or send us an e-mail at: customerservice@us.adidas.com.

Applicable Law and Jurisdiction

Oregon state law governs the interpretation of this Policy and applies to claims for breach of them regardless of conflict of laws principles. Both parties consent to exclusive jurisdiction and venue in courts sitting in Portland, Oregon. Both parties waive all defenses of lack of personal jurisdiction and forum non conveniens.

Changes to This Online Privacy Policy

We will update this Policy as needed to reflect changes in our services and customer feedback. When we post changes to this Policy, we will revise the "last updated" date at the bottom. If there are material changes to this Policy or in how adidas will use your personal information, we will notify you by prominently posting a notice of such changes prior to implementing the change. We encourage you to periodically review this Policy to remain informed of how adidas is protecting your information.

REV: 6/13/2015

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*Limited time offer. adidas reserves the right to change or end this promotion at any time. Offer is good for free standard shipping on orders over $49. Discount applied at checkout. Offer cannot be combined with any other promotions or discounts. Offer does not apply to adidas gift cards and mi adidas customized product. Valid on domestic U.S. orders only.

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If you are not completely satisfied with your adidas.com purchase, for any reason, we will offer you a free return within 30 days of purchase.*

*Because custom and personalized mi adidas products are made just for you, they are not returnable.

Sign up for news & get 15% off

*
Yes, I am older than 13 years

MaleFemale

Sign me up for adidas emails, featuring exclusive offers, latest product info, news about upcoming events, and more. See our Privacy Policy for details. The 15% off promotion is valid for 14 days after receipt. The promotion can be redeemed only once per customer. The promotion is not valid in conjunction with other promotions. Selected products maybe excluded.

Privacy Policy

adidas has changed how it uses your Personal Information. Those changes are highlighted below in bold text.

Protecting your Privacy

adidas America, Inc. ("adidas" or "we", "us", or "our") is strongly committed to protecting the privacy of your personal information collected at or in connection with an adidas website. This Online Privacy Policy (the “Policy”) applies to those adidas websites that display or link to this Policy (including adidas.com/us, miadidas.com/us, and adidas.com and referred to in this Policy as the "Website"). This Policy applies to data collected by adidas through its Websites and services that display these terms. It does not apply to those adidas sites, services and products that do not display or link to this Policy or that have their own privacy policies. This Policy describes the information we collect and how we use it. By visiting our Website, you are accepting the practices described in this Policy. If you do not agree to the terms of this Policy, please do not use the Website.

Consent to Collection and Processing

This Website may be operated, in whole or in part, from a country other than the United States. By using our Website, you consent to having your personal information transferred to and processed in a jurisdiction outside of the United States.

What Information about me does adidas.com collect and store?

Our privacy policy is simple: Except as disclosed below, we don't sell, trade, give away, or rent your personal information to any company outside of the adidas Group. One of the basic principles we've tried to follow in designing this Website is to limit the information we collect from and share about you.

Personal Information

We collect and store information that you provide to our Website or our Customer Service Department. For example, when you open an account or place an order, we collect and store some or all of the following information that you provide: name, billing address, shipping address, email address, telephone number, and credit card number and expiration date. We collect your e-mail addresses and zip code if you subscribe to our newsletter and we collect your mobile number if you opt in to receive text messages. You may unsubscribe at any time by following the instructions located within each newsletter or linked to each text message. We also collect and store your geolocation information. Registration may be required and personal information collected in certain areas of the Website in which you specifically and knowingly provide such information, e.g. community postings (i.e., chat or bulletin boards), suggestions, or customer service requests. When we run a contest or sweepstakes relating to our Website, it will be accompanied by a set of rules. The rules for each contest/sweepstakes will specify how the information gathered from you for entry will be used and disclosed, if it is different than as described in this Policy. Personal information will be collected only if you voluntarily submit it to our sponsors or us.

Usage Information

Through your use of our Website, we may also gather certain information about your use of our Website ("UsageInformation"). Generally, this information is collected through "traffic data". We collect and store certain other information automatically whenever you interact with our Website. For example, we collect your IP address, browser information and reference site domain name every time you visit our Website. We also collect information regarding customer traffic patterns and site usage. This information is used to analyze and improve our Website, to provide our customers with a fulfilling shopping experience, and to personalize the Website, our communications with you, and your shopping experience.

How does adidas.com use cookies, advertising, and online tracking?

Like many websites, we use "cookies", files stored on your computer's hard drive by your browser to identify account holders and to optimize their shopping experience. Cookies also allow us to hold selections in a shopping cart when a user leaves this Website without checking out and send you reminder e-mail about your shopping orders and other shopping opportunities. Most browsers accept cookies automatically but allow you to disable them. We recommend that you leave cookies "turned on" so that we can offer you a better shopping experience. You may occasionally get cookies from companies advertising on our behalf to tailor advertisements shown to you for goods and services. We do not control these cookies, and these cookies are not subject to our Website. Our systems do not recognize browser “Do Not Track” signals, but several of our service providers who utilize these cookies and other tracking technologies on our Website enable you to opt out of this type of advertising. For more information about third party cookies, including information about how to opt out of these technologies, visit http://www.networkadvertising.org/managing/opt_out.aspor www.aboutads.info/choices/.

We use Google Analytics and Google AdWords on the Website to collect Usage Information, to analyze how users use the Website and to provide advertisements to you on other websites. For more information about how to opt out of having your information used by Google Analytics, visit https://tools.google.com/dlpage/gaoptout/. You can learn more about advertising and online tracking and how to opt out of such practices in the paragraph above.

Is Information collected from children?

We do not knowingly collect or solicit personal information from children under 13.

How does adidas.com use your personal information?

We may use your personal information to provide the products and services that you have ordered or requested, to process and ship orders, to provide customer service, to provide other services to you, and to personalize the Website, our communications with you, and your shopping experience. Your information also may be used to contact you about sales, new products, new site features, special offers, and personalized offers based on your location, unless you have opted to not receive promotional communications. The information we collect may be combined with information obtained from companies within the adidas Group and from other companies. Aggregating data allows adidas to update and correct the information contained in our database and to provide you with product recommendations and special offers.

How does adidas.com share your personal Information?

adidas Group - Except as described in this Policy, we will not disclose your personal information outside of adidas and the adidas Group without your consent. For further information about the companies within the adidas Group, please visit http://www.adidas-group.com. adidas Partners - Some adidas Websites allow you to choose to share your personal information with select adidas partners so that they can contact you about their products, services or offers. Other sites do not share your contact information with third parties, but give you a choice as to whether you wish to receive communications from adidas on behalf of a business partners about its specific offer (without transferring your personal information to the third party). Co-Branded Sites - Some adidas services are co-branded by adidas and another company, with the privacy policy of both adidas and the other company displayed at the website. The information you provide, such as on registration forms, is collected by both adidas and the other company. Third-party Service Providers - We may hire other companies to provide services on our behalf, such as marketing, analytics, credit card processing, shipping, stocking orders, providing customer service, and fraud protection.< These service providers have access only to such personal information needed to perform their functions and are contractually obligated to maintain the confidentiality and security of your information. They are restricted from using, selling, distributing or altering this data in any way other than to provide the requested services. Legal and Safety Disclosures - We may access or disclose information about you, including the content of your communications, in order to: (a) comply with the law or respond to lawful requests or legal process; (b) protect the rights or property of adidas or our customers, including the enforcement of our agreements or policies governing your use of our Websites and services; or (c) act on a good faith belief that such access or disclosure is necessary to protect the personal safety of adidas employees, customers or the public. Corporate Transactions - We may disclose personal information as part of a corporate transaction such as a merger or sale of assets.

How does adidas.com use usage information?

We use Usage Information to help us determine how people use parts of the Website and who our readers are. This allows us to improve our Website and ensure that it is as appealing as we can make it for as many people as possible. We also use Usage Information to provide statistical "ratings" information in aggregated form to our partners and other third parties about how our users collectively use the Website. We may combine Usage Information about you with other information, including Personal Information, about you in order to personalize the Website and our communications with you and to provide you with information likely to be of interest to you.

What steps are taken to help secure personal information?

An athlete can't play without confidence, and you shouldn't order from a company that doesn't follow secure data practices. Our goal is to deliver performance to you in every way. That includes security. Personal information collected at our Website is stored in secure operating environments that are not available to the public. Only those employees and service providers who need access to personal information in order to do their jobs are allowed access, each having confidentiality obligations. To protect the security of your information during transmission, we use Secure Sockets Layer (SSL) software, which encrypts information you input. For example, when using a credit card to make an on-line purchase, your personal information is encrypted before you conduct your transaction. Most browsers will give a visual indication of when your connection is secure. For example, Internet Explorer will show a padlock icon in the lower right of the browser window. If you place an order through our Website, you will be asked to set up an account and provide an e-mail address and password. In order to help protect your personal information, you should be careful about providing your password to others. If you wish to cancel your account, or if you become aware of any loss, theft or unauthorized use of your password, please contact Customer Service. Please refer to the last section of this Policy (How to Contact Us) for more information. While we try our best to safeguard your personal information once we receive it, no transmission of data over the Internet or any other public network can be guaranteed to be 100% secure.

What happens when I link to or from another website?

Our Website may contain links to other websites. Our Policy does not apply to the practices of other websites and adidas is not responsible for the actions and privacy policies of third parties. We encourage you to be aware of when you leave our Website and to read the privacy policies of each website that you visit.

Can adidas.com use information I share in public areas, chat rooms and newsgroups?

Please remember that any information you share in public areas, such as message boards or feedback sections, becomes public. Our Policy does not apply to any information you choose to make public. Please be careful about what you disclose and do not post any personal information that you expect to keep private.

How do I opt-out of receiving promotions?

We provide you with several opportunities to opt-out of receiving our promotional communications and newsletters, including: At the time we request information from you; When you set up an account, or place an order; By clicking on "Manage Your Account"; and By following the "unsubscribe," "preference center," or other opt-out instructions contained in our promotional communications.

How do I contact you about privacy-related questions?

If you have questions or comments about our privacy practices, please contact us by e-mail privacy.policy@adidas.com or by mail at the following address

adidas America

Attn: Legal Privacy Policy

5055 N Greeley Ave

Portland, OR 97217

If you have a question regarding a product or service, please contact Customer Service by e-mail customerservice@us.adidas.com. The adidas Group is a global player which is represented in markets all over the world. To find out more about our major locations, see here

How does this policy apply to European Union and Swiss Residents?

If you choose to provide adidas with your information, you consent to the transfer and storage of that information on our servers located in the United States. adidas adheres to the US-EU and US-Swiss Safe Harbor Privacy Principles of Notice, Choice, Onward Transfer, Security, Data Integrity, Access and Enforcement, and is registered with the U.S. Department of Commerce's Safe Harbor Program http://www.export.gov/safeharbor/ For European Union and Swiss residents, any questions or concerns regarding the use or disclosure of your information should be directed to adidas by sending us an email at privacy.policy@adidas.com. We will investigate and attempt to resolve complaints and disputes regarding use and disclosure of your information in accordance with this Privacy Policy. For complaints that cannot be resolved, we have agreed to participate in the dispute resolution procedures of the American Arbitration Association pursuant to the US-EU and US-Swiss Safe Harbor Privacy Principles. For clarity, this "European Union and Swiss Residents" section of this Privacy Policy applies only to residents of the EU and Switzerland.

What is the Secure Shopping Guarantee?

We use the industry standard encryption protocol known as Secure Socket Layer (SSL) to keep your order information secure. We've established a Secure Shopping Guarantee for every transaction that you make with www.adidas.com. Should any unauthorized charges appear on your credit card as a result of shopping with www.adidas.com, you must notify your credit card provider in accordance with its reporting rules and procedures. If you have more questions regarding our policy, you can call one of our Customer Service representatives at 1-800-982-9337. Or send us an e-mail at: customerservice@us.adidas.com.

Applicable Law and Jurisdiction

Oregon state law governs the interpretation of this Policy and applies to claims for breach of them regardless of conflict of laws principles. Both parties consent to exclusive jurisdiction and venue in courts sitting in Portland, Oregon. Both parties waive all defenses of lack of personal jurisdiction and forum non conveniens.

Changes to This Online Privacy Policy

We will update this Policy as needed to reflect changes in our services and customer feedback. When we post changes to this Policy, we will revise the "last updated" date at the bottom. If there are material changes to this Policy or in how adidas will use your personal information, we will notify you by prominently posting a notice of such changes prior to implementing the change. We encourage you to periodically review this Policy to remain informed of how adidas is protecting your information.

RATINGS AND REVIEWS

4

570
reviews

2015 Crazylight Boost Primeknit Shoes
Just plain fun

July 10 2015

I didn't like last year's Crazy Light Boost bc of the traction and terrible forefoot cushioning. Adidas addresses both those issues with an awesome traction pattern as well as increasing the foam in the forefoot. The shoe really feels like a running shoe but made for hoops. Primeknit is fantastic and has a nice little skeleton inside the upper for extra
Support. Boost as always is awesome and really makes the shoe stand out IMO. I bought my normal sz 11 and these fit perfectly. Great job Adidas !
... read more

I did 3 runs with the Ultra boost so far.
The first was a 12k in which I set a new personal best without even trying to run fast.
The second was a 12k I ran at a pace of 5 minutes per k ( 8 minutes mile) and my heart reate was way lower than normal at that speed.
Today i did a 26k run and the pace was good.
The shoe fits well.
After having run only 50k with these shoes, I find that the wear is excessive. Some of the nobs are already completely gone. Compared with the other boost shoes I've had the wear is excessive.
That's the only issue I have with this shoe. If Adidas can fix the wear issue, they have a real winner here.
For the price they cost, this will turn out to be an expensive shoe, because i don't see myself getting the same mileage out of these shoes.
... read more

I have done three runs in these shoes a five mile, seven mile then on Saturday nineteen miles - Shoes are really nicely cushioned. I went down by half a size from original adidas boost. I bought two pairs 10.5 and 11 and took them on and off so better than buying from a running shop to dither but these are better to be close fitting.
Bit heavier and less speedy than previous models. I had a sore toe before the run due to a black nail but ran for 3 hours and it was fine. The uppers are great.
Lovely cushioning great for my sore Achilles and no problems after 19 mile long run so fantastic for a marathon.
But .... the outsole is worn after just 30 miles - the pimples are down to nothing - is the rubber too soft - I'm concerned they wont last 100 miles.
I have attached photo which shows some of the slightly worn pimples and some have worn to be flat - is this a major flaw if so adidas will get a lot of returns
... read more

A couple of things to mention, I love the Energy Boost, I love the Adios Boost. One of the things I love about Energy Boost is that first 200 meters when you set off and it feels like you are just floating compared to other shoes. When I saw the release of the Ultra Boost and the opportunity to place a pre-release order I knew I would buy them. Have run a couple of times in them now, 7mi and 8mi. Today was a 6'49" steady run. First thing was early pace surprised me, started up a big hill and Ultra Boosts made sub 7 uphill feel relatively easy. Boosts seem to suit my stride as in them it really flows and feels very smooth, U Boosts are no different in this respect. Have also found them better than Energy Boost at minimising soreness after the run. E Boosts were good in this respect but U Boost seems even better. The shoe feels totally neutral, even more so than the E Boost. Today was a light mist and ground slightly greasy, but grip of new Boosts was never really in question. As is mentioned in the PR materials, the upper is really special. It literally does fit like a glove. In E Boost I went a 1/2 size up to UK11, but in U Boost 10.5 fits me perfectly. Due mainly to the stretch of the Primeknit. I think the 1/2 size up would have been too big for me. In Adios Boost I also take 10.5, so if you have Adios Boost the same size in U Boost is fine. I guess looks are a personal preference, but my last E Boosts were Black with red inner, so for me the initial release of U Boost in Black with the blue heel cup would be my first choice in any case. They do look really nice! To summarise, I am really happy with the shoe so far, it feels fast, protects my legs even better than E Boost, fits like a glove, grips really well and looks better than the other 19 or so shoes in my collection!
... read more

First, this shoe is amazing. Im an ex-collegiate T&F athlete with a neutral gate and forefoot-midfoot runner. I'm approx 200lbs, and need a cushioned ride. I've been looking forever for a shoe with enough fore-mid foot cushioning for the heavier, neutral runner and I feel as though everything is focused on Heel cushioning these days but this is amazing for the mid-forefoot striker! Extremely cushioned and soft yet responsive, feels great on the foot, needed two days to break the shoe in, and no injuries since I've had them. You don't want to take these babies off, believe the hype. I almost missed out on a great shoe.
... read more

I work on concrete floors all day, walking close to 5 miles a day. These shoes are like walking on beds of squishy marshmallow wonderment. I am sure if i round housed someone in the face with these on, they would thank me for the soft, gentle embrace of encouragement the sole of this shoe provides. Four of my co- workers have made the same investment in their soles! 3 X45 degrees for life!
... read more

This shoe is one of the most comfortable pair of basketball sneakers currently.
If you like the on court feel.. this shoe has it! If you like great court traction.. got it!! If you like the comfort of a sock while having great support and heel lockdown.. Go get this shoe!!
You will not be disappointed!!.. unless you do not like low tops.
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This is what you call quality! Not only is Lillard slowly taking over the league his shoe is being slept on.. This is straight fire! For basketball Adidas sticks with performance instead of style for the best experience but, with this DLillard1 they killed it with the proformance & STYLE! This shoe looks great, feel great & worth every penny.. Not to mention it's the shoe of the best player in the NBA. #Lillard4MVP
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I'm not going to lie, I bought these bc I love Dame. The shoes looks great, and have a fresh look. Performance wise, I wish they had Boost but can't beat $105. Played in these and they fit fine in my normal 11 but I recommend going down 1/2 size if you want a more secure fit. I had some heel slip but I usually do in almost all lows and wasn't a deal breaker. Cushioning is good overall and traction is MONEY. Love all the colorways coming out.
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I never thought I'd love a pair of shoes so much but these shoes are something special. Initially I felt they were a bit odd and different, not in a bad way but something I wasn't used to. I really enjoyed the light weight and how incredibly comfortable they were. I love being able to wear them without socks and my feet are very comfortable. The first two days I was only walking in them around work but..
The magic happened when I finally went for a run. I wore minimalist running shoes before and the pure boost are on a completely different level. I could run longer, harder, and faster. I felt the shoe gave an incredible amount of support and comfort which most minimalist shoes don't seem to offer.
My running shoes are now my every day shoes and I couldn't be more satisfied.
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This is probably the best shoe i have ever tried on. It is too bad this shoe runs small and the biggest size available is 12.5...I wear a 12 usually but since these run small i tried a 12.5 they were extremely comfortable but still small..probably the most comfortable shoe i have ever put on. Adidas you have created a god like shoe; however, its too small...please make a larger size. Would be a five star from me but you don't make a large enough shoe for me. It would be amazing if i could fully experience these shoes. Please make a size 13. With all respects, Jrob8
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This is my first pair of Boost running shoes. It is a great distance running shoe: comfortable, light, provides tons of shock absorption and keeps your body feeling energized mile after mile. It fits true to size and has a generous toe box area. Future generations will wonder how we used to run on anything else.
Based on my use so far, I don't think I would use these for higher intensity running drills like 200s or shorter, but for its intended use, you can't beat it.
Construction of the shoe is very high quality, with premium blending of materials and nicely executed 3D effect with 3 stripes and logo on the tongue and heal cap.
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When I bought the Pure Boost a year or so ago I was pretty disappointed. I wanted to like them, but they were just so narrow. Also. they were comfortable, but not very stable. I was rolling my ankles all day.
Decided to give the Ultra Boost a shot hoping that ADIDAS would improve the shoe and they did! The widened the shoe so it is not so narrow, the Ultra Boost is much more stable then previous models. Also, with the addition of Prime Knit not only does it look better, but it's much more breathable.
Only downfall is that the Boost material is impossible to clean. Once you get it dirty there is no cleaning it.
Great shoe though....Buying another pair now!
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Adidas missed a great opportunity with this shoe. Remember its $180.
Woven upper and fit are great.
Sockliner is cheap , poor quality for a $180 shoe.
Midsole profile and road feel are flat. The added eva in other boost styles greatly improves the feel of the boost compound.
Outsole wear is maybe the worst of any quality shoe Ive run in, visible abrasion and wear after one 5 mile run. Im not sure why they chose not to use the superior Continental rubber compound used in other models.
Bottom line, Adidas cut corners , over priced an inferior product.
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I've been a big fan of the boost line since it arrived on the market, and the Ultra Boost are no exception. At first when I tried them on I thought they were too small, but once you start running in them they contour to your foot. It does take some getting used too, but the break in time is very quick. They do run true to size. I did not have to order a larger size like I had too with the original Boost or Boost 2.0. I did find the Ultra Boost less clunky feeling. I'm a heel striker and the transition from heel strike through the gait cycle to toe off was super smooth. The fit is really nice. It is snug but allows more flex than the original Boost or Boost 2.0. I noticed a great improvement in the traction. The Boost return on these are incredible !!! As I became tired on a long run, the return energy really helped a lot and I found my self not having to struggle as much as I became more tired as my run went on. There is a definite improvement in the cushioning ! It is a softer ride like the Supernova Boost 7 and Response Boost, but it's not squishy or too firm. Seems like they nailed it just right !!! Are these the best running shoe ever ? That's up for you to decide, what I can say is that the Ultra Boost is going to be very difficult for the competition to beat ! I read in some other reviews that the heel was not comfortable... I did not encounter any discomfort at all. I will be using these for my regular trainers and for an up coming 3K run. The materials have a nice sturdy feel to them. I only have a few nit pick negatives.. The laces are thin in width. I wish they were wider like the Supernova Boost 7, how ever it did not hinder performance at all. Next is the steep price. It would have been nice if there was a more friendly price tag on the Ultra Boost or maybe include a free Boost T-shirt or carry bag.
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