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Officine Panerai’s Madrid boutique is located on Calle Ortega y Gasset, the main street in the famous residential district of Salamanca, in an area known as “La Milla del Oro” (the Golden Mile) due to its high concentration of elegant boutiques displaying luxury goods from the world’s finest names. Panerai’s Madrid store was designed by Italian architects and inspired by the sea, as demonstrated by all the details with a nautical inspiration, the perfect setting in which to display the Radiomir and Luminor models. Amongst the materials used to recreate the nautical theme, teak and steel predominate, along with metallic mesh panels that stylize the shapes of the watches.