MAC - Lashes n.30

MAC - Lashes n.34

MAC - Lashes n.36

Sephora - Faux Lashes

Shu Uemura - Flaire Rainbow

Shu Uemura - Fluffy Tail

"They're the best accessory for creating new expressive forms",
according to the Japanese cosmetics firm Shu Uemura which has given new verve to
false eyelashes, taking the focus off fake and making them a highly
seductive cult object.

A wide variety of shapes, materials and colours to choose
according to your features and - why not? - your mood.

Film director D.W. Griffith invented them in
1916 for Intolerance and many make-up artists such as Vincent Longo have used and reinterpreted
them every since.

The most famous fakes? Without doubt, the top place goes to those
by Shu-Uemura, which brings out new ones every
year that are reinterpreted by famous makeup artists around the
world.

Easier to find and decidedly more affordable are the false
lashes sold in Sephora stores, such as those by
Make Up For Ever made of natural materials and in
simple styles suitable for everyday wear or in highly original
styles like those created for the Cirque du Soleil
shows.

Eyebrows
The widespread false eyelashes fad has brought
with it a whole new range of personalised services and
ready-to-wear solutions offered by the new lash bars, in addition
to new XL- and 3D-effect mascaras.

It has also brought the new view that eyebrows must be
emphasised, thick and well defined, and always perfect.

So much so that some people are even willing to undergo
blow-lift cosmetic surgery.