Emotional support animals run the gammet these days, and more and more people are trying to bring them on planes, from peacocks to fish.

Fast food chain Popeyes created a limited edition carrier, served at the Philadelphia airport, for passengers to take on board as their "emotional support chicken." It's a TSA-approved way for consumers to get comfort (food) on their flights and ease the pain of holiday travel. The move also is a smart and playful way to take part of the emotional support trend.

It seems that every year, more and more artists release their own covers and versions of holiday songs. Probably for good reason - consumers love revamps of the classics and new hits to keep their holiday playlists fresh.

So why shouldn't brands get in on this holiday trend? Enter Kool-Aid and Lil Jon, who just released a krazy Christmas track, complete with a music video, that consumers will either love or hate. Get on Spotify now and add it to your playlist.

And the partnership is a no brainer - the Kool-Aid Man and Lil Jon are famous for their "yeahs" after all.

Whether we realize it or not, haircuts are a big part of the holiday season for many. Whether it's for holiday parties or family, it's nice to take a moment for yourself and freshen up your look.

Dove Men+Care is building on that and transforming it into a way for Dads and their kids to spend some time together during the busy holiday season. As part of this #HolidayShear campaign, they have partnered with Bishops Cuts/Color, a national chain, to give free washes and haircuts to Dads and their kids, and creating interactive experiences for them to connect over while they wait.

The Super Bowl isn't just about the football - it's also about the ads, and of course the halftime show. Bud Light is creating its own brand experience centered around music and hosting an entire music fest the weekend leading up to the big game in Atlanta, where its being hosted. And they are getting pretty big names to participate.

It's an interesting way to take a part of the game fans love and blowing it out, and making the entire weekend a full experience for residents of the city and people traveling there for the game.

Travel companies have used unique ways in the past to encourage consumers to travel (and hopefully use their services to do so). Lufthansa create an experiential photography exhibit to show people photographs of truly unique places they've never seen before - but then revealed the reason why that is, is because they don't actually exist. Not in the way they were depicted in the photographs, at least.

The point was that everyone sees the world differently, so anywhere you travel to, you'll be seeing that place first - from your unique perspective. Even if it's been visited and traveled by other people, it's an unknown place to you, and there's plenty of places to discover.

Luxury outerwear brand Canada Goose has really grown in popularity, and if you've been intrigued by how warm the coats look and googled it or asked someone who owns one, you know they cost more than your average Patagonia or North Face down coat (sometimes 3x+ as much).

The company knows they need to put their own money where their mouth is to convince consumers to step up and spend the extra money on their coats, and is now rolling out arctic rooms in their stores so people can try the coats on in temperatures as low as -13 degrees. Brrrrrr-illiant!

Let's throw another shrimp on the bah-bee, and pour another pint o'Guiness for a meal with loved ones overseas!

Terrible cliches aside, Samsung is creating pop-up restaurants that allow people in Dublin to virtually enjoy a meal with an expat loved one in Sydney, Australia, based on the high volume of Irish citizens that move to the land down under.

The technology let's them connect for a nice meal out together, and apparently it is in fact a need and interest for many people - the reservations at the restaurants quickly booked up for 3-month straight activation.