About

Meet our team

Our founding team has built Betterific from the ground up. We're proud of our product, history and growth. We're proud of the way we serve our clients. Please don't hesitate to get in touch to learn more about our story, and how we can bring innovation to you.

Closed Innovation

Closed innovation is open to invited participants only and the brand name is not revealed, which offers the most confidential way to generate new ideas.

Anonymous Innovation

Anonymous Innovation challenges are open to the entire community, but the brand is hidden. For companies who want a bit of anonymity, but want to benefit from the entire network, this is your best option.

Open Innovation

Open Innovation challenges generate the most ideas and allow the Betterific network to dig deeper into the brand. The brand behind the challenge is revealed and all members are invited.

Take ideas your team has developed, or that you generate in the community, and vet them with our crowd of creatives. Learn what your customers like, what they don't like, and how to improve the concepts.

Build products your customers want

Co-creation is the process of working with your customers to create products. Betterific's two main products allow you to generate and then refine ideas with our community.

Blue Sky Innovation...Meet focused ideation

We work with you to craft the perfect challenge. What are your product development and innovation efforts? We'll strike the right balance of letting the crowd run wild, while keeping them focused on the prize.

Take ideas your team has developed, or that you generate in the community, and vet them with our crowd of creatives. Learn what your customers like, what they don't like, and how to improve the concepts.

Build products your customers want

Co-creation is the process of working with your customers to create products. Betterific's two main products allow you to generate and then refine ideas with our community.

Blue Sky Innovation...Meet focused ideation

We work with you to craft the perfect challenge. What are your product development and innovation efforts? We'll strike the right balance of letting the crowd run wild, while keeping them focused on the prize.