Grammar Ain’t What It Useda Be

I don’t typically nitpick if you write its or it’s (especially not in text messages or tweets)….if you are going to take the extra time to put in the apostrophe, please know the difference between its’ and it’s. It’s not that hard.

I think that the English language is growing and evolving thing. I grew up when Prince title songs “I Would Die 4 U” and the Beastie Boys had “So What’Cha Want”. I’m all for creative people being creative.

But there is a huge leap between artistry and corporate communications. I get that companies want to be cute and memorable (I do work in marketing, believe me I get this). What brings about my anger is when a company goes with a tag line, that so grammatically stupid, it just makes no sense.

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Drew Jordan

About Me
Community Manager at IronKey.
Passionate about the wonders of engaging online.
Blessed with a great wife and two wonderful daughters.
Lover of music.
Fan of the Giants, Sharks, Mariners and many others.
Learning the art of charcuterie.
Go Cougs!