Disable BBM New Message Smiley on Home Screen?

Hello there - Does anybody know if it's possible to disable the BBM New Message alert smiley on the home screen? I know this sounds weird, but I don't want the smiley icon to appear on my home screen when I receive a new BBM from one of my contacts. I can move the actual BBM icon off my home screen, but I still receive the smiley alert when a new BBM comes in. Can this be disabled? I've browsed through the BBM Options and can't find it anywhere.

It may not be possible...Any recommendations would be greatly appreciated