An expanded Pikes Peak or Bust Rodeo at the Norris-Penrose Event Center was a big hit this year, and will probably get even bigger next year.
“There was great public feedback, especially with the added bull riding and the motocross,” said Rose Mosher, a spokesperson for the 67th annual event. “And every
night before the rodeo there were tons of people outside. I really think it was a big success, and we'll do even more next year.”
The success could also be seen at the ticket window. Mosher reported that “25,000 fans attended the five-day rodeo, breaking last year's attendance record.”
Other extras for ticket-buyers were the “mutton-bustin'” event (small children trying to ride sheep) and live bands. Free outside additions this year included a
Mountain Man encampment, Indian dancers, appearances by rodeo queens from other states, and roping demonstrations and instruction. A carnival has been part of
the outside show for the past three years.
The overall effort is to broaden the appeal of Pikes Peak or Bust to more people than just Western folks, according to Norris-Penrose manager Bill Miller.
About 700 competitors vied for portions of a $225,000 purse, Mosher said. Both numbers are up from last year.
The rodeo is a sanctioned event in the Professional Rodeo Cowboys Association tour, with points going toward qualifying for the national championships later in the
year.
Pikes Peak or Bust proceeds (after costs) are donated to military charities. That amount is not yet known, but should be announced in September, she said.