In Culture Philanthropy we support the notion that culture is an asset for the economic growth and social innovation. Our “Identity” is a fundamental element in building prosperity for the community and for ourselves as individuals in that mix. How we represent ourselves serves as a mark that opens up opportunities to contribute with services and creative thought. Our actions, both in person and via virtual communications, are the voice of our culture. Our Cultural Conduct (CC) is a testimony of the values ​​that have allowed us to reach the goals we have attained so far. Venezuelan cuatro composer and player Henry Linarez published last week in a Facebook Live recording his appreciation as a cultural expert on what it means to possess an “Identidad” (Identity). He shared his wisdom with the assertion that the identity of the person is the measure of his dignity. Linarez added that as cultural practitioners we are all celebrating a major achievement in the world of folk music. The reason is because Miguel Siso, Venezuelan cuatro composer and player, was the winner of the prize for Best Instrumental Album 2018 in the Latin Grammy; which is precisely entitled “Identity” and is a testimony to the world of the versatility of the Venezuelan cuatro. It is an honor to be able to identify ourselves as culture bearers. The success of one means prosperity for all as immigrants. Being part of a system of values that provides us with a dignifying “Identidad” is an honor that can only be achieved by working tirelessly as culture philanthropists with the aim of preserving the best of our heritage.