We always look forward to coming to Amsterdam for the IBC exhibition: It’s the perfect place to meet up with professionals of multimedia content creation and distribution, and to present our latest Audio & Multimedia technologies.
At IBC2016 we had a lot to offer – be it for digital radio, streaming, TV broadcast or Virtual Reality. Tune in to learn more about our exhibits and see how they can form the future.

In advance of the launch of the world’s first terrestrial 4K TV broadcast service in South Korea, Media Excel, a leading supplier of software solutions, is taking the first step in dramatically improving the audio experience of television broadcast by integrating MPEG-H Audio software from the world-renowned audio experts at Fraunhofer IIS. Media Excel’s latest UHD HEVC encoder will be among the first encoders to support MPEG-H Audio real-time encoding of immersive and interactive sound.

At IFA 2016, attendees can experience immersive audio for virtual reality on the new all-in-one VR device, Alcatel’s VISION, thanks to the newly formed partnership with Fraunhofer IIS and TCL Communication to deliver cutting edge audio for virtual reality.

September 2016 is packed with tradeshows across the globe, and Fraunhofer will be there to meet you. We will kick off September with IFA in Germany followed by IBC in the Netherlands, and then we will cross the globe to stop over in China at PT/Expo before moving on to the United States for SMPTE in Hollywood and AES in Los Angeles. After a short break in October, you can also meet us at InterBEE in Japan and at the German Tonmeistertagung in Cologne. The technologies we present enable broadcasting, communication, streaming and of course VR applications. Find just a few of our demo highlights in the following.

Experiencing the stadium sound in your own living room as if you were present at the football match is just one feature of the new MPEG-H Audio technology. Specifically developed for next generation television and streaming systems, the audio codec is now part of the Korean standard for terrestrial Ultra High Definition TV recently published by South Korean standards organization Telecommunications Technology Association (TTA). If governmental officials approve the standard in September, MPEG-H Audio will provide a completely new sound experience in the world’s first 4K TV system, which will launch in South Korea in February 2017.