EVANSVILLE, Ind. – Motivating Systems, a Software-as-a-Service startup developing systems that help organizations motivate people to do their best, raised a funding round from Indianapolis-based Elevate Ventures with participation by others.

This Southwest Indiana startup is putting an emphasis on positive reinforcement to help curate and promote organizational culture and positive relationships. The software developed by Motivating Systems collects data that is easy to track, report, and analyze. This data helps organizations reinforce and improve specific behaviors through an intentional focus on positive recognition.

“Motivating Systems has a strong team and product, and has established itself as a potential market leader within its industry,” said Eric Steele, Elevate Ventures Entrepreneur-in Residence in Southwest Indiana. “It’s startups and scaleups like this that we want to see more of in Southwest Indiana, the type of innovation-driven high-growth companies that can benefit from Elevate Southwest Indiana’s support and resources.”

The Southwest Indiana region consists of the four counties of Gibson, Posey, Vanderburgh and Warrick, and the City of Evansville, Indiana, the state’s 3rd largest city. We offer tax incentives and other services to save your business time and money.