Category Archives: Blogging

Lynn Serafinn explains how and why having guest authors on your site is good for you, your authors and your audience and shares some tips for getting started. If you are a new-paradigm business owner or social entrepreneur, a great … Continue reading →

Lynn Serafinn shares straight-talking words of wisdom from Melonie Dodaro, Michael Stelzner and 9 other experts in using social media for business and marketing. This week, I had the pleasure of acting as co-host on a brilliant online event called … Continue reading →

Marketer Lynn Serafinn shares 5 essential technical tips to ensure your blog images make your blog more search engine friendly and inviting to your readers. If you’re a blogger, it’s important to have a compelling image on every one of … Continue reading →

7 Graces Project co-director Nancy Goodyear talks about how every blogger has an unspoken contract with their audience, and how they should be mindful when they decide to change it. The theme of my articles is often blogging from the … Continue reading →

Step-by-step tutorial, with screenshots, for setting up an email subscription form on your blog, plus thoughts on the ethical practice of handling subscriptions. I’ve been wafting rather philosophically on this blog over the past four weeks, so I thought it … Continue reading →

Is email marketing dead? Marketer Lynn Serafinn looks at stats, shares her own experience, and asks YOU to contribute your own opinions for her upcoming book. Leads Generation. Opt-ins. Subscribers. Mailing Lists. These were the buzz words in marketing when … Continue reading →