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What it is: A game-changing, top-selling foundation with buildable coverage and a natural finish, best suited for normal to combination skin.

Coverage: Medium

Finish: Natural

Formulation: Liquid

Skin Type: Normal, Dry, Combination, and Oily

What Else You Need to Know: This is the icon that changed the face of foundation. It makes skin look 100-percent flawless, yet is zero-percent noticeable. The long-lasting fluid has a second-skin feel. Often cited as one of the best liquid foundations, this pro essential provides completely invisible, seamless coverage.

Suggested Usage:-1. Choose your primer to create the perfect canvas for smoother, more even and longer lasting foundation.

-2. Apply two pumps of Ultra HD Liquid Foundation in thin layers, starting in the center of the face and stretching outward.
-For buildable coverage, apply with a flat foundation brush or sponge.
-Flat foundation brush (Artisan Brush #108): Tap to build coverage where needed; stretch outward for a smoothing effect. (It delivers the very same flawless results as before when applied with a flat foundation brush in a tap and stretch motion. You will likely need to stretch less than you did before).
-Sponge (Beauty Blender): Press and roll to build coverage where needed.
-For light coverage: use a buffing brush (Artisan Brush #122), applying product in a circular motion.

For more than 25 years, MAKE UP FOR EVER has been the go-to color brand for beauty professionals and make up enthusiasts around the world. Created by renowned Parisian makeup artist Dany Sanz, who was originally a painter and sculptor, MAKE UP FOR EVER is at the forefront of high-performance, innovative makeup with vibrant shades and truly long-lasting formulas. Sanz sought to develop an all-encompassing make up line for fashion and show-business professionals that contained every kind of product, texture and color needed to achieve any effect a makeup artist could desire.