Why eBooks Are The Most Overlooked Path To Online Prosperity

One more thing: It doesn't need to take very long to write an ebook. Why? Because many "book books" are like encyclopedias in prose form - they cover everything imaginable about topic.

eBooks aren't like that. They go right to meat of what people need to know to solve a problem. They have information about everything necessary to solve a problem, but no "filler" information that takes so long to write - and takes readers so long to sift through.

Here are four mistakes ebook authors make that typically reduce or prevent sales:

1. They don't write to a specific, target audience. The biggest mistake most ebook authors make is they don't clearly define, identify and visualize who they are selling their ebook to. On Web, to be successful, you must write to a specific group of people who have specific interests. Make sure that you know exactly who is going to buy your ebook, and where you can find them online.

2. They don't automate as many of their business activities as possible. Selling ebooks, though it is highly profitable, is not a business where you make hundreds of dollars per sale.

Automate everything you can - credit card processing, ebook delivery, as much technical support as possible.

3. They don't have a compelling title for their ebook. Use words that convey benefit of what's in ebook, as well as words your audience is familiar with.

A bad title for an ebook: "Online Marketing for Newbies." A good title for same ebook: "97 Ways to Promote Your Website - No Experience Required."

4. They try to cover too much ground. Many ebook authors convey a lot of information but don't cover anything in-depth. As a result, they never fully explain anything in enough detail to provide any useful value to their readers.

As long as you are aware of these mistakes and put in a little effort to avoid them, your chances of success are VERY high.

So, if you know a lot about something - or even if you don't - you can put together and market an ebook quickly, and make a lot of money quickly as well. The large traditional publishers may never understand or agree with this, but that's actually to your benefit. It keeps playing field level and offers you, entrepreneurial author, unlimited opportunities for many years to come.

Jim Edwards and David Garfinkel are co-authors of "eBook Secrets Exposed - How to Make Massive Amounts of Money in Record Time With Your Own eBook (whether you wrote it or not!)," the authoritative guide to publishing ebooks on the Internet. Visit http://www.ebooksecretsexposed.com

The Best Internet Marketing eBooks I've Bought This Year.

Written by Martin Avis

Continued from page 1

David Garfinkel is one of top online copywriters who has not only written some highly acclaimed ebooks himself, but has made millions writing for others.

Put these two together and you get a dynamite product.

The book takes form of an extended interview between David and Jim. Jim 'tells all' about how he goes about business of making a fortune from ebooks.

How he gets his ideas How he finds audience How he researched How he writes How he markets How he makes huge amounts of money

There is little doubt that everyone has a book inside them. This ebook shows you how to get to it, and how to profit from it. I was hooked from beginning to end, and many of things I learned came in very useful when I was putting together 'Success Stories'.

Put this book together with Mini Site Profits and you have a complete business in a box.

http://www.BizE-zine.com/ebook_secrets.htm

3. The Silent Sales Machine, by Jim Cockrum

This is my latest acquisition, and it is a very clever book. Millions of people buy and sell on eBay - in fact site gets about one-and-a-half BILLION hits a month! Yet very few know about ideas that Jim Cockrum so clearly writes about.

* How to harness hits that your auction gets - even if people don't bid.

* How to make a great profit even if nobody bids on your auction at all.

* How to put in place easy money making 'machines' that work for you 24/7.

Jim makes it all sound so simple - and by time you finish reading his book, you know that it is.

I have never been particularly interested in eBay. I've bought a few items here and there, but never had any interest in selling. Now that has all changed. After reading this book, I am very excited about getting going. Jim's ideas are revolutionary, but at same time so simple that even a complete novice like me can quickly jump in and get started.

The Silent Sales Machine blends so well with Mini Site Profits and eBook Secrets. If you can take ideas from each of them you will have tools to build an incredibly strong business.

Why haven't I started yet? I only bought this book a few days ago, and my mind is still racing with possibilities. I will write in BizE-zine about how I get on.

Martin Avis is a management and training consultant. His free weekly newsletter, BizE-zine, is packed with articles, interviews and quotes to help you be the best in business or Internet marketing. mailto:subscribe5@BizE-zine.com or visit his information-packed website at http://www.BizE-zine.com