A Trio of Fashion Candy, Petro Zillia, Onch Movement & Traver Rains

Forever 21's next designer collaboration is with Petro Zillia , an L.A. label with a fan base consisting of Paris Hilton, Lindsay Lohan, Scarlett Johansson, Mischa Barton, and Madonna, just to name a few. The new line includes super cute body-con dresses, boy shorts and sweaters in Petro...

The famed heiress was out and about sporting this colorful frock from the soon to launch Petro Zillia for Forever 21 collection, which was released to Forever 21 stores on February 11.
Paris Hilton has long been a fan of Petro Zillia, but I was much surprised (and delighted) to see her...

for some of the world's most exquisite fashion houses, including Chanel, Christian Dior and Elie Saab. With the designers showing off their latest creations, you can be sure fashionistas in the City of Love are channelling inspiration from the shows in their adaptations of the latest...

It seems Nicki Minaj went on quite the shopping spree at Onch Movement! After wearing the brand's ice cream necklace at the MTV VMA's, she wore their $45 Pretzel necklace in pink to sit front row at Prabal Gurung:
She also slipped on a host of attention grabbing pieces, including a large hair...

Tonight, EM & Co is doing a popup party featuring great local talent including Petro Zillia, Lisamichelle, Tiffany Kunz Designs and more. RSVP now to RSVP@emandco.com, party starts at 7pm. 7940 West Third Street
COMMERCE—It seems we're in a slow period for sample sales right now. If you're...

I discovered works by Onch Movement at Los Angeles cosplay/art cafe, Royal T . Jewelry with a small slab of meat inspired by Lady Gaga's meat dress at the MTV Music Awards are available as a bracelet or necklace. I personally wouldn't wear this just because I think it's sort of gross, but if...