Bradley Roy adds Covercraft as title sponsor

12/2/2018

COVERCRAFT® Announces Title Sponsorship of Bradley Roy

PAULS VALLEY, OK – November 30, 2018 – Today Covercraft announced a title sponsorship of Major League FishingTM professional angler Bradley Roy. A three-time Bassmaster ClassicTM qualifier, the Lancaster, KY resident is currently 10th in BassFan’s world rankings.

“We are thrilled to become Bradley Roy’s title sponsor,” said Covercraft Director of Marketing Jeff Jegelewicz. “Not only is he a Top-10 angler, but he’s dedicated to giving back to the community through charitable events and programs. This speaks volumes about his character, and we feel he represents the Covercraft brand exceptionally well.”

One part of Roy’s commitment to his community is the annual Bradley Roy High School Open fishing tournament. Aspiring anglers from his home state open their fishing season each year looking to earn their place in high school fishing’s biggest national events. Beginning in 2019, the Bradley Roy Open will also add Covercraft as the title sponsor. “We attended the 2018 high school event and were extremely impressed. High school fishing is a huge deal for these kids and their parents and mentors. We want to put our support squarely behind them,” said Jegelewicz. A video chronicling the most-recent Open is posted on Roy’s YouTube page here - https://bit.ly/2P4RjSp

Roy also gives back to those who have fought for freedom. Through a partnership with Louisville-based USA Cares (www.usacares.org), Roy has hosted six benefit tournaments to assist the organization with its efforts to provide financial and advocacy assistance to post-9/11 active duty US military service personnel, veterans, and their families. Two more tournaments are scheduled for 2019. Covercraft will continue its support of these events as well. Life-to-date, the events have raised over $30,000.

Covercraft branding will be the focus of Roy’s truck, boat, and jersey for 2019 - but the sponsorship goes beyond that. With the support of Covercraft and the associate sponsors, Roy will be hosting a sweepstakes for one angler to fish with him and attend the 2019 Covercraft Bradley Roy High School Open. Covercraft will outfit the lucky winner’s vehicle with their products bumper to bumper. More information and how to enter will be available in 2019.

About Covercraft

Covercraft Industries, LLC is the leading branded manufacturer of Automotive, Marine and Recreational Vehicle protection products, as well as a market leader in outdoor protection products for Home and Garden. Covercraft’s product offerings include full vehicle covers, seat covers, front end masks, dashboard covers, window sunscreens, patio furniture and outdoor kitchen covers and other products and preserve and protect. The company focuses on custom fitment with a library that includes more than 450,000 patterns for distinct automotive and outdoor protection products. Covercraft is certified to both ISO/TS16949:2009 and ISO 14001 standards.