Bryan Fuller, creator and executive producer, wrote on Twitter, "NBC not moving forward with #MockingbirdLane. From producers and cast, thank you all for enthusiasm and support.”

The show was first developed during the 2010-11 development cycle, and was one of the few projects Bob Greenblatt kept when he took over at NBC in early 2011, the story notes.

"The pilot was lauded for its visual style but NBC brass felt the high-concept premise — a show about a family of ‘monsters’ — didn’t quite work,’ the piece reports.

NBC unofficially passed on the pilot in September, but aired it as a Halloween special, partly to offset its cost, which was said to be near $10 million. Based on its 5.4 million total viewers, some fans had hoped NBC would still pick it up to series.