Categories of Impact

D&AD Impact recognizes original and transformative ideas. From civic engagement to financial empowerment to ideas that improve living standards, there are twelve categories to enter your work. Across all categories we accept beta projects as well as campaigns, products or initiatives that are already out in the world making a real and positive difference.

D&AD Impact is for everyone who believes in the power of creativity to change the world, whether you’re a brand, NGO, start-up, entrepreneur, agency, social enterprise or aspiring innovator