To help promote the Blu-ray release of Avatar: The Collectors Edition Blu-ray, 20th Century Fox Home Video gave a housewife blogger named Lo-Lo 4,000 Blu-ray discs to recreate the Avatar movie poster in mosaic. Lo-Lo is actually a Guinness Book of World Records holder for the world record for the biggest toast mosaic (9,852 slices, 32ft 8in by 42ft 3in).

So, we were at the London Film Museum, in one of the Riverside Suites looking out over the London Eye. We used 4000 Blu-ray discs to create the iconic Avatar Navi image. It was 9.6 by 6 metres – so 57.6 square metres in total! It took 5 of us about 4 hours in total. I am proud to say I created the design and was perhaps the ‘artistic lead’ on the project if you will. Mike loved it and loved being involved with it. I hope if any of you read this in time, you pop over to the London Film Museum tomorrow to have a looksee – I think it’s only going to be there for a day or two.