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VILLGER LA VENCEDORA NEW 6X60 VITOLA AT 2018 IPCPR

(Miami, Florida) July 11, 2018— Villiger Cigars, which is celebrating its 130 year Anniversary, unveiled its first ever full-bodied Villiger Cigar brand, the Villiger La Vencedora in early 2018. Villiger Cigars will now unveil the Villiger La Vencedora “Gordo” which is a new 6X60 size vitola at the 2018 IPCPR in Las Vegas. Reviews by consumers and media alike have been strong as the Villiger La Vencedora received a 92 rating by CigarSnob Magazine, a 92 Four Star rating by Cigar Journal, and a 90 rating by Cigar Aficionado.

Rene Castañeda, President of Villiger North America said,” The Villiger La Vencedora has been very well received and so much so that there has been demand to introduce a 6X60 vitola. We look forward presenting this new size and seeing all of our friends and colleagues at the 2018 IPCPR in Las Vegas.”

The Villiger La Vencedora Gordo will come in 25 count boxes with an MSRP of $10.50.

About The Villiger La Vencedora: The Villiger La Vencedora is the follow up blend to the Villiger La Flor De Ynclan which attained a top 10 ranking in Cigar Aficionado Magazine’s top 25 Cigars for 2017. The Villiger La Vencedora which translates to “The Victor” is the first ever full-bodied Villiger cigar, and carries a special meaning to Villiger Cigars chairman of the board, Heinrich Villiger.

The years 2016 and 2017 have served as breakthrough years for Villiger Cigars. The company mostly known for creating premium machine manufactured cigars, made a huge splash in the handmade premium market. The Villiger San’Doro Colorado, Villiger La Libertad, and the most recent, the Villiger La Flor De Ynclan have all garnered high ratings, and multiple top 25 rankings. For Heinrich Villiger, it meant it was time to unveil a legacy brand to complete the Villiger handmade premium cigar portfolio.

The Villiger La Vencedora or “The Victor” represents to Heinrich Villiger the arrival of Villiger Cigars to the premium handmade cigar segment. It was time, in his opinion, to push to the envelope and create a legacy cigar that will serve as a proper follow up to the acclaimed Villiger La Flor De Ynclan brand. This Nicaraguan puro wrapped in a beautiful Nicaraguan Habano Oscuro, boasts a potent full-bodied smoking experience, featuring highly seasoned, hearty flavors.

The Villiger La Vencedora will be expressed in three sizes:

Robusto (5x50) MSRP: $9.00

Toro (6x50) MSRP: $9.50

Churchill (7x50) MSRP: $10.00

ABOUT VILLIGER SONS LIMITED AND VILLIGER NORTH AMERICA:Villiger Sons Limited was established in 1888 by Jean Villiger in the small town of Pfeffikon, Switzerland, where Villiger remains headquartered to this day. The company manufactures and sells more than 1.5 billion cigars annually, world-wide. Today, under the leadership of Heinrich Villiger, the company prides itself in its commitment to quality, in all their products made in many countries around the globe.

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