WORKSHOPS

Franziska Scheinhardt

Senior Strategic Designer at BCG Digital Ventures

LINKING DESIRABILITY WITH VIABILITY

Leveraging user and market insights to create business ideas that matter

The number one reason why startups fail is that they create a product that the market just doesn’t want. Nowadays we know that taking the customer’s perspective into account from day one, is essential to create successful business ideas. However, user insights are not the only source of inspiration to generate new opportunities. This workshop will provide you with methods and tools that enable you to craft new ideas that are desirable AND viable by leveraging not only user but also in-depth market insights.

Prof. Alejandro Lecuna

Professor for Innovation and Design at HTW Berlin

IDEA ARC RELOADED

How to engage with fuzzy ideas at the fuzzy front end of innovation

This workshop will deal with the importance oftaking a deep and creative breath at the end of the Ideation phase. You will learn to craft testable Design Hypothesis, in order to improve the quality of your prototypes, tests and overall design thinking process. We will work with the The Idea Arc canvas, a new design thinking management tool for bridging the gap between Ideation and Prototyping.

Stefanie Gerken

Manager of Advanced Track at HPI School of Design Thinking

DESIGN THINKING IMPLEMENTATION

Challenges in small and mid-sized companies

Introducing Design Thinking into an organization can cause different challenges. These challenges might be very individually as Design Thinking is not only human centered when it comes to improve or create new products or services for a customer. It is also human centered when working with the methods and eventually the mindset within the company. In this session, Stefanie Gerken, Design Thinking Program Lead at the HPI School of Design Thinking, will tell you more about her experience when embedding Design Thinking into a mid-sized software company over 3 years, followed by a short exercise and exchange session.

Marianne Guillen

Head of Design Fundamentals at Zalando

INSPIRING AND ENGAGING TEAMS

To excel in a world of MVP's, ongoing uncertainties and constant pivots

When you asked designers or innovators why they joined their profession, you will likely hear: „I want to have an impact. I want to create great products. I want to design beautiful things.“ On the other hand, The Gallup organization reminds us every couple of years that nearly 68 percent of employees are not engaged in their job. Guillen will explore this contradiction and the opportunities in enterprise innovation teams.

Scott Weiss

VP Product Design at Babble

THE ECOLOGY OF UX

How Babbel learns from its users

Babbel was the first language learning app of its kind. Ten years later it has over 1 million active paying subscribers, making it the world’s top grossing language platform. In his talk, Scott will illustrate the company’s strategy that enables it to effectively learn from users. Amongst other aspects, he will talk about how ecological thinking enables the anticipation of UX erosion, and how it can mobilize elements of UX pro-actively. Scott is a UX visionary who has led teams in the US, UK and Germany for more than 20 years. Currently he is VP Product Design at Babbel.

Friederike Korte

Future Scientist & Innovation Consultant at futur/io institute

UMAMI FUTURES FOR LEADERS

“Umami Futures“ addresses the need to think about what futures we as humans find desirable to live, love and work in. Way too often our idea of the future is detached from what we need and want as human beings: We imagine a world full of robots, holograms, and cyborgs which is strangely aseptic and strictly functional. What’s more we feel like that these developments are a given and that we have to adapt without questioning them. Undoubtedly automation, machine learning and blockchain technology have and will have huge effects on our economy, society and everyone of us personally but it is in our responsibility as leaders to shape and use it in ways we feel safe, intrigued, inspired and which makes life rich like umami flavor for as many people as possible. As leaders in an accelerated changing world we need to find answers to what kind of futures we find desirable and encourage others to shape technology progress in a human way.

Learn how to combine decent knowledge of trends and future dynamics with your own set of values and make you a future activist instead of only reacting to an accelerated changing world.

Lana Criggs

Senior Product Designer
at Zalando Studio

DISCOVER BUSINESS IDEAS THROUGH SACRIFICIAL CONCEPTS

Get more bang for your buck during product discovery! Facilitating product discovery sessions within a team can be hard, especially when people cling to their assumptions. Learn to craft sacrificial concepts collaboratively and use them as a discussion basis for in-depth user interviews. By generating reactions from your users that don’t leave room for misinterpretation, you can kill assumptions faster and start learning sooner.

Bar Schwartz

Head of Engineering
Excellence at Signavio

CREATE AN ORGANISATIONAL STRUCTURE TO MEET THE COMPANY VISION

Organizational structure influences how people work, develop in their role, and communicate with others across the whole organization. Nevertheless, many organizations lack the awareness of how their structure simplifies or complicates their ability to reach their objectives. In the workshop, you will learn how to analyze and design an organizational structure with the end in mind. What the core elements of common organizational structures are and how to identify those core elements in a vision.

Lukas Stadelmann

Co-Founder of RETHINK Innovation

Stephan Matzdorf

Co-Founder of RETHINK Innovation

VISUALIZE TACIT KNOWLEDGE WITH LEGO SERIOUS PLAY

Build your ideal ToolFest

In product and service design, Lego is often used and equated for prototyping. However, Lego Serious Play goes far beyond. The method was developed to work on complex questions and strategies. The construction of models helps to bring implicit knowledgeto the surface and to visualize thoughts and ideas within a team. Our workshop will introduce Lego Serious Play and how the method can be integrated into your Design Thinking toolkit. Where does it come from? What are the basics and for which challenges can it be used? And, to give something back to the organizers, we are going to “Build your ideal ToolFest”.

Rodrigo Luna Orozco

Trend & Technology Scout at Volkswagen AG

Judith Kühne

Head of Smart Quality Lab Volkswagen AG

INNOVATION LABS

Zombies or Digital Pioneers?

New technologies, customer requirements and platform-oriented players are rapidly changing the automotive industry. In such an environment, it is no longer sufficient to incrementally improve current technologies and processes. Instead the following question has to be raised: How can an organization disrupt its own profitable business in order to stay alive in the future? Inform yourself on the role and success factors of innovation labs in an ambidextrous innovation strategy.

Caroline Merz

Program Manager at
HPI Academy

Selina Mayer

Program Manager at
HPI Academy

THE FRAME GAME

How to really deep dive into
the synthesis of creative data

This workshop will demonstrate how prolific a playful approach towards synthesis can be. We will analyze a set of user data by playing around and trying out different frameworks and thereby shining light on different aspects and insights of the entire pool of user data. This game with frames is an unusual diverging detour, within the synthesis phase of converging, that will allow us together to experience a new and playful understanding of user data. Game on!

Beatrice Rachello

UI & Service Designer at Futurice

Ivan Ayala

UI/UX Designer at Futurice

INTELLIGENCE AUGMENTATION DESIGN TOOLKIT BY FUTURICE

Futurice IA Design Toolkit is designed to demystify machine learning and help non-tech experts to create smart service concepts. In this workshop you will learn how to think about machine learning as a sort of toolbox that offers new ways to address human needs by co-creating an IA-driven service in a playful way that fosters communication across silos.

Beverly Jiang

Educational Designer at Red Onion

Gosia Moszyk

Co-Founder of EduHeroes Club

AN EXPERIMENT IN
EMPATHY & CONNECTION

We often find ourselves going to conferences, meetings, and meetups, only to leave with a load of shallow conversations and maybe a few new Facebook connections. But how do we really get to know someone and move from surface level acquaintance to a deeper understanding of one another? Through this experiential session, you will dive into a practice of empathy in order to connect. You’ll get a chance to peer into the inner workings of another human and create a deeper connection with one of them. This experience is for anyone who is willing to have an open mind and heart in sharing vulnerably and listening intently.

Stefan Latt

Strategic Designer & Sprint Facilitator

EXPANDING THE
DESIGN SPRINT TOOLBOX

Popularized by Google the Design Sprint has become the tool of choice for a lot of companies & product teams when trying to solve difficult business questions through customer-centric design. Part of that success can be credited to the exactly specified schedule and methods to be used – even untrained people can easily apply and replicate the process. This workshop aims especially at people who have already taken part in a Design Sprint or are experienced in running workshops. Based on my experience of planning and facilitating more than 30 Design Sprints over the last two years I’m going to present my thoughts on how to build upon the ’standard‘ Design Sprint process. Together we will talk about when (not) to sprint and explore ways to expand and adapt Design Sprints to specific challenges and organizational needs.

Katharina Birg

Game Designer & Design Thinking Coach

GAME DESIGN

Modelling reality to make it tangible

Black Mirror is coming true in China, where your ‚rating‘ affects your home, transport and relationships. In the workshop „Game Design: Modelling reality to make it tangible“ we will focus on the topic „Social Scoring“ in greater detail. It is a hands-on experience where you will learn the basic elements of game design, create a narrative structure and develop a game prototype in small groups. Besides getting to know the play-centric process of design and iteration, we will also discuss how you could apply games in your daily work.

Audrey Liehn

Service Designer at SI Labs GmbH

Hannah Weiser

Service Designer at SI Labs GmbH

BUSINESS DESIGN CARDS

A card game to innovate your business model

Business Design can be tricky and people sometimes think it’s all about „numbers“. With the Business Design Cards we will convince of the contrary! This workshop will allow you to playfully engage with Business Design while iterating on your existing business model or come up with a complete new one. The Business Design Cards are a great tool to evoke inspiration around different aspects necessary for a successful and innovative business idea.

Frederik Görtelmeyer

Co-Founder of Rohpost & Design Thinking Coach

CRITICAL DESIGN

Exploring beyond the given

Design has to be user-centered. This claim has become a foundation of the design and innovation profession. Having studied and worked for a decade in the field of psychology and user-centered design, it has also become part of my professional DNA. But does radical innovation and visionary design always have to be based on what the human wants and needs? We will take a brief look into philosophy and explore why it may be necessary to find additional sources of innovation. Critical Design is an approach that questions the given of habits, norms and society. However, it tends to be rather a mindset than a method. In this workshops, we will use a newly developed canvas that helps to make Critical Design more tangible and easy to apply. The outcome of the work process is going to be a conceptual design, which is not made for the market. Instead, it is a vehicle to help ourselves and others leave their mental boxes and kick-start real innovation.

Blake Farha

Improv Workshop Leader at Henri & Blake

Henri Parmentier

ImprovWorkshopLeader at Henri & Blake

IMPROVIZE TILL YOU MAKE IT

Hacking your project with improv principles

Life and work are essentially living improv scenes. Things are constantly happening all around us which are completely out of our control, and our job is to react appropriately in the best, most effective way possible. Whether you’re an entrepreneur, part of a team or on the brink of starting your own project, learning the principles of improv will improve the way you collaborate, react to unforeseen circumstances, and commit with confidence to the decisions you make, as well as the decisions made by those around you. Come join us for an energetic and engaging 2-hour workshop where we’ll use Improv Principlesto explore new ways of boosting creativity, expressing yourself in a team, and collaborating with others to make your ideas a reality.

Nadim Choucair

Manager of Ecosystem Partnerships at Etventure

SUSTAINABILITY BY DESIGN

Using the UN 2030 agenda and its sustainable development goals as a framework to design sustainable products & services

The workshop invites participants to examine the SDGs as a system in order to determine a way forward for their organisations to develop sustainable products and services. In this 90 minutes version, we will look at risks & opportunities associated with the SDGs, and understand how to align purpose & resources to drive change. Using an interactive method, participants will examine – Which SDG is most relevant to their organization – Which SDG does the organization have the most impact on? – Which SDG is the organization most impacted by? – Which SDG do they feel most personally committed to? This will help everyone get to common grounds about their understanding of the SDG and lays the grounds for an ideation exercise around challenges faced by the organization to achieve them in what can be an add-on workshop.

Galina Emelina

Co-Founder of Yoga Thinking

Lisa Günther

Co-Founder of Yoga Thinking

YOGA THINKING

How to use meditative dream journeys for ideation and synthesis

In this workshop the participants experience and practice to guide meditative dream journeys during the phases of Synthesis and Ideation in Design Thinking. Synthesis is a cognitively and analytically heavy phase. Guiding participants in this phase through a dream journey helps them cope with information overload, eases empathizing with the user/persona and supports an intuitive POV-building. Ideation in workshop settings is a phase often marked by fast and loud group interactions. A dream journey during Ideation gives each individual the space to connect to him/herself, let ideas and future scenarios emerge from the unconscious, which easily connects the dots between own experience, knowledge, new information and desired outcome.

Holger Eggert

Strategic & UX Designer, Google Head-Mentor

CORPORATE INNOVATION FOR INNOVATIVE CORPORATIONS

There is a reason why big corporations are starting to build their own innovation labs these days, and this reason is the Fear Of Missing Out (#FOMO). Missing out on talent, missing out on what successful startups do, missing out on innovation in general, often described rather vaguely. These initiatives almost always follow the same pattern. Unfortunately, they are therefore rarely successful. And in the interest of working like a startup, they forget why they are a big company in the first place. In this talk Holger Eggert will explain (and sing!) the flaws and pitfalls of corporate innovation labs. Having worked on several of these initiatives, he knows first-hand what works and what doesn’t. And there is indeed a simple way out of this mess, it involves strategic design and furniture, among other things, and it is the logical answer to why Design Thinking failed. In essence, this will be fun!

Miriam Soltwedel

Co-Founder of openmjnd & space3000

UNF*CK THE WHITEBOARD

Diary of an Agile Furniture Project

Why was the world waiting for these new design-whiteboards? At the end of our talk you’ll know.

What was the trigger for the space3000 project? What where the user needs? We will give you a look into our diary of an agile product development journey. Meet our space crew „in person“ – of course we have our whiteboards with us.

Prof. Carl Frech

Partner at Fuenfwerken Design AG / 5WX new ventures GmbH

HOW TO NAVIGATE IN A HYPERCOMPLEX FUTURE

All beginning is easy. Is that acceptable? What does creative sharing mean when you are building a new business? What will change if the economy follows systemic rules first and foremost? How can we recognize prospective relevant developments in a market? Why should we still understand the world in retrospect? Why should I always be interested in the person I want to reach? Why should we consider an idea as never finished?How important is radical thinking? Are we still able to think radical? What can we learn from children if we want to build something new?

Tassilo Boßmann

Product Manager at UTUM Digital Product School

Friederike Möller

Innovation Consultant & Facilitator Agile Methods

DESIGN DASH

Teaching Design Thinking in 90 Minutes

Making organizations and projects more agile and creative requires everyone involved to become familiar with the underlying processes and mindset. This often takes a lot of time and experience. The Design Dash is a quick and fun exercise to set the stage for introducing everyone in your team or work environment to the method of Design Thinking as a starting point. Created by Molly Wilson, Design Consultant and former program lead at the D-School, the Design Dash is meant to enable you to easily teach others to become more innovative and provide a more creative setting.

Jule Schröder

Founder of Kitchen on the Run & Innovation Coach

CREATING TOGETHERNESS

Making people meet each other by design

Jule Schröder is a serial (social) entrepreneur and experienced design thinker. The connecting element of many of her entrepreneurial activities is the design of getting to know each other. At Kitchen on the Run, people with and without a migration background meet at the kitchen table. „monaco 1:1“ is a cozy local single party event, the community raft project “Liebelei” unites Berlin water lovers and the mobile „Tentakel Bar“ creates a bonding meeting experience at the counter for music festivals. In her workshop, the participants experience firsthand which core elements facilitate getting to know new people and how to create a community feeling. Useful for everybody who works with groups and/or wants to meet new people in private or professional life. Jule Schröder currently works as a freelance innovation strategist and design thinking coach in Munich.

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Attend The Toolfest

Our mission is to equip professionals with innovative tools and methods that they can apply in their everyday work successfully.

The number one reason why startups fail is that they create a product that the market just doesn’t want. Nowadays we know that taking the customer’s perspective into account from day one, is essential to create successful business ideas. However, user insights are not the only source of inspiration to generate new opportunities. This workshop will provide you with methods and tools that enable you to craft new ideas that are desirable AND viable by leveraging not only userbut also in-depth market insights.

Leon Reiner

Vivien Melcher

Vivien is an UX Researcher with a strong passion for user-centric innovation. She studied Psychology with focus on Software Ergonomics and Usability. For more than 12 years, she has been working in the area of Human Factors Engineering/UX Research leading several innovation projects in diverse industry contexts. Today, she is Research Lead at USEEDS°, a design consultancy that supports its customers developing great services and interfaces in a user-centred way. In her current role, she is coordinating Research-Ops activities for a team of 13 Experience Researchers, consults organizations with the implementation of user-centric development processes as well as leading research projects for the development of innovative mobility services and products.

Alice Ruddigkeit

Alice is an Experience Researcher with strong roots in Social Sciences. After her time as Researcher and Teacher at the universities of Münster and Mannheim, she spent 4 years in Budapest, supporting the productivity tool providers Prezi and Tresorit. She is now working at USEEDS°, a leading UX consultancy with clients in education, automotive, SaaS, and e-commerce. Her recent research facilitated product and service development for users of high and low digital literacy, business professionals of various industries, as well as school children.

Business Model Innovation meets Strategic Design: Learn how to create value-centered businesses starting with value-audits, the analysis of dominant value logics up to the development and management of value-centered strategies. In this workshop, we introduce a framework that makes Value Propositions tangible & quantifiable in order to create value-based strategies.

The approach takes Bains’ “Elements of Value” Framework, integrates it with the Business Model & Value Proposition Canvas and then applies strategic approaches like “Blue Ocean Strategy” or Porter’s „Generic Strategies”. From self-assessment over competitor analysis to strategy and decision making – This framework helps to level up your value proposition game.

Nina Klementz

Tino Klähne

A seasoned Design Strategist with a background in Industrial Design – Tino has designed products & services for renowned brands (Samsung, Siemens, Braun, Huawei, etc) across all industries. After completing his Executive MBA, specializing in Innovation & Business Creation, Tino joined the Lufthansa Innovation Hub in Berlin to develop and lead its Strategic Design practice. As the conceptional nucleus & methodical backbone of the Lufthansa Innovation Hub “Strategic Design” functions as the nexus of all teams & disciplines. It fuels the creation of digital ventures in the travel & mobility context by fusing traveler insights with entrepreneurial momentum, business strategy and emerging technologies to create and capture value.

Nina Klementz

Nina is Junior Strategic Designer at the Lufthansa Innovation Hub and supports the different departments by designing new frameworks to maximize efficiency, and creates workshops to transfer expertise from the Berlin team to the headquarters in Frankfurt. As the conceptional nucleus & methodical backbone of the Lufthansa Innovation Hub “Strategic Design” functions as the nexus of all teams & disciplines. It fuels the creation of digital ventures in the travel & mobility context by fusing traveler insights with entrepreneurial momentum, business strategy and emerging technologies to create and capture value.

A Project Management Game: Tools for navigating through innovation and implementation

This workshop is all about the big picture of innovation and implementation in digital projects. We take a playful look (think boardgame and cards) at the tools that help us master the job. From idea phase to customer feedback, requirements engineering, stakeholder interests, agile project management and even a touch of team coaching. Based on experiences from real world projects, we put the tools in a meaningful order and, for a bit of extra fun, elegantly react to unexpected events.

Michael Schiele

Martin Lehmann

Martin Lehmann works at digital agency Turbine Kreuzberg as an agile coach and senior consultant. He supports customers and development teams in finding and implementing the best solutions for business challenges. As a consultant he plans and moderates processes related to digital innovations and integration into existing structures. He has many years of experience as a software architect, agile coach and trainer for startups, agencies and large companies.

Michael Schiele

Michael Schiele works at digital agency Turbine Kreuzberg as an agile coach and also as a project lead. He cares for project health, customer wishes and guides development teams through agile transformation. As a systemic coach he provides methods for balancing teams and for personal growth in project teams. He has many years of experience in managing digital projects and implementing agile processes.

How to track your decisions when developing your prototype

Are you solving a problem worth tackling? Why is your decision right to continue with your prototype the way you did? Quite often you can get different answers to those questions within one team. We want to support the decision making process already in the early stage of research and prototyping. We bring a fun challenge to work with joy and to learn new stuff.

David Schrade

Janina Mainka

David Schrade

David is the Co-Founder and Managing Director of TMC The Morph Company GmbH.

Constant Change is our routine: TMC stands for radical collaboration to build successful ecosystems for innovation. We support companies to build new products and services to shape a sustainable future.

David combines his experience as a consultant and Design Thinking expert in strategy consulting, change management and digital product innovation. He supports organizations with his strategic approach and hands on mentality. As a lecturer for Design Thinking at the Hasso Plattner Institute he is always up to date about the research on user-centric and agile methods to develop the digital future of tomorrow.

Janina Mainka

Janina is the Co-Founder and Managing Director of TMC The Morph Company GmbH.

Constant Change is our routine: TMC stands for radical collaboration to build successful ecosystems for innovation. We support companies to build new products and services to shape a sustainable future.

Janina supports organizations, teams and individuals as a facilitator, coach and consultant in the fields of change management and human-centered innovation as well as the development of new products and services. She combines her strategic experience and approach with creative and agile methods as a Design Thinking expert. In addition to innovation-driven development, she focuses on supporting and consulting companies during their transfer and implementation phases.

WELCOME TO THE JUNGLE – Go on safari through the UX research jungle

Usability tests, surveys, card sorting, focus groups, or shadowing… If you work in product and user research is still uncharted territory to you, you should come and join our safari!

To many, user research can appear like a scary deep forest. But step by step, we will walk you through the most important decisions to make and help you overcome guesswork when building products and services. Which method is the best to answer your questions? When is it worth to walk the extra mile?

After we have learned how to pick the right method from the right tree, we will cook up a research plan and look into the crafting interview guides and asking the right questions.

How do we contain a “blabbermouth”? How can we win the trust of the “close-lipped” user type? And what special measures do we need to take with more “challenging” populations like children, the elderly or disabled people? The answers for that often involve challenges in recruiting and methodological limitations.

Goal of the workshop is a better understanding of the steps to take and measures to prepare before your next trip to the research jungle

Alice Ruddigkeit

Alessandro Sposato

Alessandro is a communication designer, with a strong background in visual and graphic design. He shifted to the digital world several years ago and joined SAP in 2013. Today, he works at the SAP AppHaus Berlin, running award winning projects for SAP customers. Currently he drives participatory workshops about innovation culture with focus on innovative teams and creative spaces.

Christian Hänchen

Chris is an organizational psychologist, workshop moderator and Design Thinking coach.He works at the SAP AppHaus Berlin and teaches as a visiting lecturer at the HMKW Berlin.For several years his private and professional interest lies in the areas of team building, meditation, and personality development, which he explores through psychological and philosophical perspectives.

Clive K. Lavery

Clive is a passionate UX Person, Full-Stack Human Being and proud member of the Strategic Development Team for Adobe XD at Adobe.

With over 10 years of experience helping leading digital agencies and in-house teams to make their users and clients happy, he is an active member of the European UX scene where he has co-organized the leading topical BarCamp, UXcamp Europe, revived the local UX Book Club and mentored students for Career Foundry.

Based in Berlin, Clive is currently exploring the impact of Voice, Conversational and Sound Design on UX and thinking a lot about how to use his skills for Social Good rather than merely solving first world problems and making rich companies richer.

As the son of a German mother and an English father, he is also very good at being annoyingly pedantic while drinking large amounts of tea.

Make the whole greater than the sum of its parts: Create teams and unlock their innovative potential with SPECTRUM

The 2 hour workshop will be a very condensed version of the original full day format. We split the participants into 2 groups with 1 facilitator each.

The focus will be on the actual methods and tools within the Spectrum process rather than on actual results. The participants will be led through the entire process with all of its parts. However, we will prepare certain results along the way which help to understand the Spectrum journey and speed it up at the same time.

Alessandro Sposato

Christian Hänchen

Learn how human drives help to create consistent personas #germanworkshop

In coaching, coaches are usually getting quicker to the core of the personality if a personality assessment is applied at the beginning of the coaching process. A personality profile helps to recognize and better understand recurring patterns of behavior. What serves as a sound basis for coaching can also be an excellent basis for developing personas in design thinking. The more authentic personas are described in their personality structure, the better the behavioral prognosis – and the more successful the innovations and offerings.

Participants of the workshop will get to know the model of 16 life motives and become familiar with personality profiles. 16 life motives are personality characteristics that determine the thinking, feeling and acting of humans. The model can be used to realistically create fictional persons and can be easily integrated into the design thinking practice.

Cornelia Kirschke

Cornelia Kirschke

Cornelia Kirschke is co-founder and managing partner of ID37 Company (https://www.id37.io). ID37 is an empirically based personality assessment system that uses 16 life motives in generating precise personality profiles.

Cornelia has comprehensive know-how in marketing and is an expert creating clarity through communication. With a degree in business engineering, she has worked at corporations such as Telekom, Vodafone, Deutsche Post and Deutsche Bahn, latter she advised on the implementation of strategic innovation projects. Well-versed in the application of design thinking, design sprints and agile management, Cornelia’s marketing expertise has always benefited from her deep knowledge of motivation and behavioral psychology.

Timofey Yevgrashyn

Agile Coach and Management Consultant for the companies change with Agile / Lean methods and mindset.

My personal experience in the IT industry starts back in 1998, from which more than 12 years I had been managing effective software teams and most of the time with Agile methods. Over the last 10 years, I am sharing the knowledge and experience as a Trainer, Agile Coach, and Consultant.

The simulation lets players experience work in Scrum sprints and brings to discussion many questions and topics that happen in real life while working in a Scrum team. This experience facilitates learning and makes participants prepared for the real use of Scrum.“I’m the author and here is the web-site about my simulation https://scrumcardgame.com/

Design Thinking teaches us to „defer judgement”! That’s easier said than done since the human brain constantly judges our perceptions. So how do we train our brains to change from „judgement” to „movement”?

In this workshop we will shortly discuss some theory of creativity and talk about basic functions of the human brain. What has creativity in common with humor? Later on we will dive into some lateral thinking techniques as introduced by Edward De Bono, leading authority in the field of creative thinking. In hands-on activities we will practice random inputs, provocations and filament techniques. These techniques can be used to produce new ideas in group ideation sessions but also to tease our brains when we sit alone and wait for inspiration!

Daniel Szabó de Bucs

Daniel Szabó de Bucs

Daniel startet his professional career as a visual artist during the wild 90ies in Berlin. Later he studied Humanities in Berlin and Taiwan and worked for international organizations as a lecturer and project manager. For ten years he held the position of a Quality Manager for Goethe-Institut e.V., mainly responsible for innovation and change. During these years he gained broad experience in the Not-for-profit sector and dealing with governmental institutions. He did a second degree in Innovation- and Change-management and was certified as Assessor for Business Excellence within the EFQM-Framework. Today he works as a freelance change consultant and teaches innovation skills and creativity also in transcultural contexts. He loves music and decent olive oil.

About:

Jesse Grimes (kolmiot.com) is an internationally-recognized thought leader in the field of service design, Editor-in-Chief of the service design journal ‚Touchpoint‘ and Senior Vice President of the Service Design Network. Jesse has eleven years’ experience as a service designer and has worked since 1998 as a customer experience design strategist and consultant in London, Düsseldorf, Sydney and is now based in Amsterdam.

His clients include a wide range of international brands, including ING, ABN AMRO, Rabobank, Philips, Optus, Vodafone, Orange and AkzoNobel, as well as the Dutch government and several Dutch startups. He has specific expertise in service design for the financial sector and fintechs, on innovation projects, as well as a coach, trainer and workshop facilitator. He is an accredited “Service Design Master Trainer”.

As an independent service designer, Jesse works with both established organizations and startups and accelerators, providing both project support as well as coaching and mentoring.

Jesse regularly organizes and speaks at national and international events for the service design community, and contributes to the development of the service design discipline through his writing and interviews. He represented the global service design community at the 2017 World Design Summit and 2019 Design Declaration Summit, and has established partnerships between the SDN and other international design organizations to elevate the role and recognition of design – and service design – world-wide.

Jesse Grimes

Co-founder @Kolmiot and @Global Service Design Network, Co-founder and Head of Training @Service Design Network Academy

Jesse Grimes

The ‚Service Ecosystem‘: Visualizing Complex Services from a Customer Perspective

Changes in customer expectations as well the unrelenting pace of technological advancement means that today’s products and services are complex to orchestrate and deliver. Getting that delivery right benefits from a service designer’s holistic and user-centered perspective.

In this workshop, you’ll get both underlying theory and hands-on experience with two tools from a service designer though leader’s arsenal: The “Service Perspective for Innovation canvas” and the “Service ecosystem”. Both have been developed by Jesse, and have proven their value early-on in projects. They help visualize and orchestrate complex services, trigger valuable discussions and new insights, and build a shared vision amongst both delivery teams as well as with management and external stakeholders.

Attend this workshop to learn how these service design tools can benefit your next project and help avoid the ‘inside-out’ thinking that can lead to failed products and services.

Kristina Walcker-Mayer
​

Kristina works as a Product Lead at N26 Group. Before joining N26, Kristina was a Senior Product Manager for Mobile Apps at Zalando Technology, where she was leading the Browse & Shop & Find team and focused on innovation and strategy in the mobile app space.Besides working on the product site, her passion for a mobile mindset makes her a true Mobile First evangelist.

Besides her work as Product Lead, Kristina is a Mentor for women at Product Academy and hosts the Podcast emploYAY.

Mito Mihelič​

After co-founding an innovation agency with a wide portfolio of clients, from educational institutions, over NGOs to medium-sized companies and large-scale corporations, Mito established a Design Thinking department at Viessmann Group, one of the leading international manufacturers of heating, industrial and cooling systems.

For over three years he is responsible for the roll out of the Design Thinking mindset, co-creation of cultural change within the traditional ‘‘Mittelstand’’ environment as well as boosting employees’ creative confidence when facing either existing or new initiatives. After heading an additional department, a User Lab at VC/O, Viessmann, he is now freshly heading a department for Cultural strategies at Maschinenraum, a newly formed agency at Viessmann Group.

Finished his diploma in fine arts and design, he continued at the HPI D-School, where he always likes to coach at the HPI Academy. He is a lecturer at the Anhalt University of Applied Sciences in Dessau.

Leon Reiner

Leon is a founder and managing director of Impact Hub Berlin with his core responsibilities around business development and partnerships.

He previously worked for a consultancy in the social entrepreneurship sector and managed an incubator for impact ventures. Leon is also on the board of Impact Hub Munich and the Social Entrepreneurship Netzwerk Deutschland e.V. that he helped to start.

Giving talks, moderating panels and teaching at business schools are also things you might see him do. He holds a masters degree with distinction in international development & economics from the University of Vienna.

Flow-Working: The Art of High-Focus, Effortless Workdays

The ability to focus and be effective has never been harder. We lose 50-70% of our time at work. Work is often a source of stress. We often end the day tired, or with an over active mind.

But what if we have been working the wrong way?

Flow is our optimal state of deep-focus and wellbeing, in which our brain performs 2x to 5x better than ordinarily, according to McKinsey research.

How do we enter Flowstates at work – and experience this sense of effortless productivity, fluidity and creativity? How do we produce our best work systematically? How do we overcome overload, procrastination, pressure? How do we create more energizing workdays, everyday?

In this workshop you will learn about a unique new paradigm to enter Flowstates at work. You will also practice deepening your sense of purpose.The workshops will be punctuated with some energizing breaks

Antoine Larchez

Billboard Design Thinking is a simple combination of Design Thinking and advertising. It leverages the power of Design Thinking. This helps you solve one of the biggest obstacles of workshops how to convert those grate ideas into real projects. The lessons from advertising help you reach out to managers and project sponsors and investors to ensure those ideas are not abandoned and get proper funding to come to life.

In this workshop you will get a short introduction (20min) into Billboard Design Thinking methodology and I will show you where you can download all templates and information you need.

After the introduction you will design your own Billboard Design Thinking workshops using a simple seven step approach. At the end of the two-hour session you will be equipped with everything you need to know to deliver your own Billboard Design Thinking workshop. Be prepared for a hands-on session because the best way of learning is doing it yourself.

Sean McGuire

Sean McGuire​

I’m a UX Architect working for Microsoft and I see well executed Design Thinking workshops bring tremendous value to projects and Organizations.

“BUT THOSE WORKSHOPS NEED PROPER EXECUTION!”

The point most people miss is that value creation occurs after the workshop when consultants and domain experts craft new and better solutions. The workshop is the input the creative work to make those ideas come true starts after the workshop.

With 100+ Design Thinking workshops delivered I think we moderators should openly share our lessons learned with the next generation of Design Thinkers.

Purpose Design: Aligning Purpose in Strategy and Innovation Processes

In this two hour workshop, we will challenge the applicability and the contents of Purpose Design within teams and organizations. We will integrate the idea of Purpose in well-known strategy and innovation processes and distinguish the attitude behind from other concepts like Vision or Mission Statement. We will sample and try selected methods for designing a purpose, on which we will later reflect our own daily life and experiences. The aim is to create a common understanding and have a fruitful discussion about Purpose Design as approach to Organizational Development.

Teresa Buchner

Birte Bösehans

Teresa Buchner

Teresa is passionate about bridging the gap between well-tried processes and new people-oriented systems. As Design Thinking and Agile Coach combined with her degree in Organization Studies her goal is to create space for bold ideas, modern organizational structures and thus, a divers working environment on equal footing throughout hierarchies. The focus in her work as a consultant always lies on the team and their individual needs. She has worked with numerous organizations to increase their own innovative capabilities, foster agility and experiment with self-organization.

As co-founder of Kobold, a consultancy for Purpose Design and Innovation, she strives for a sustainable future in which organizations and individuals face up to their responsibilities. With her team she sets a good example for new work and as purpose driven organization.

Birte Bösehans

Birte is an experienced innovation consultant with an emphasis on co-creation and user-centricity. Her goal is to enable individuals and organizations as well as the society to experiment with new approaches to think big and innovative. Her toolkit consists of Qualitative Research and Design Thinking methods, agile frameworks such as Scrum or Holacracy and a big piece of common sense. She has consulted and trained various enterprises as well as non-profit businesses to become more resilient and future-oriented.

As co-founder of Kobold, a consultancy for Purpose Design and Innovation, she strives for a sustainable future in which organizations and individuals face up to their responsibilities. With her team she sets a good example for new work and as purpose driven organization.

Manja Baudis

Laura Grimm

The success of complex projects does not simply rely on ideas with potential for success. Equally important are the people involved – the stakeholders. The workshop focuses on strategies, small hacks and tools that help to manage the difficult world of people with various interests, relationships and emotions.

In the workshop we will discuss different approaches of how to handle different stakeholder situations and experiment with different tools to manage stakeholders.

Manuel Großmann

Manuel Großmann

Manuel Großmann is a Service Designer and Co-Founder of Fuxblau. He facilitates innovation processes in organisations by translating user needs into business models. Manuel is passionate about the early stages of service innovations – especially in the mobility and healthcare sector. Here, he helps clients to define their vision and create first tangible prototypes out of that.

Manuel has worked in service design since 2009. In 2011 he co-founded the knowledge sharing community Service Design Berlin and has organised an international conference – the Service Experience Camp – for several years.

Antoine Larchez

Dr. Antoine Larchez has led more than 150 Productivity Days and retreats, where professionals get focused work done and learn neuroscience-based tools for deeper focus, wellbeing and energy – at work and in private life. He founded of Productivity Day after working in multinational consulting companies, research, startups and venture capital – in Europe, USA and Australia.

Florian Plank

Florian Plank, co-founder and Managing Director of DK&A in Berlin, is a creative technologist, who has, as a trained designer and self-taught software engineer, spent almost 20 years crafting products, services, and experience across a multitude of industries. His specialty is uncovering how and why complex systems function.

Chris Rock

With a degree in film production and over a decade in game development experience from tiny start-ups to large companies and from design to engineering, Chris is tuned for out-of-the-box thinking in highly competitive business environments. Chris made an applied science of radical creativity as a partner at Dunning, Kruger & Associates where his 9 years in improv comedy, instructing and performing with some of the best players in the world, became a fertile resource for promoting disciplined creative thought. For 2 years Chris has experimented with creative methodologies at DK&A and developed a series of simple exercises for guiding a team toward concepts that enable meaningful and impactful work. His talk will include a few exercises from what he tentatively calls the ‚Creative Sprint‘ and its basis in cognitive science, linguistics, improv comedy, film theory, and information theory.

Sami Niemelä

Sami is a design leader working at the intersection of systems, foresight, and design. In his daily work, he helps teams, products, and companies to become more resilient by making the right choices about their futures and business, and build teams, capabilities and organizations to support this in quest long term.

During over 20 years in the industry, he has worked on several continents, earning himself international patents, numerous awards and has built into exits to the largest companies in the world. He has organized and spoken in at numerous industry events ranging from sold out 1400 strong conferences to local meet-ups to being invited to speak at UX London and Google in San Francisco, most recently about The Actionable Futures Toolkit, a framework for making sense of the complex future ahead.

Currently, he is one of the founders and the creative director at Nordkapp, an advanced design firm based in Helsinki and Amsterdam. He is also an exhibited artist exploring the combination of humans, rapid manufacturing and generative networks and machine learning.

Embracing Complexity

The world is an increasingly chaotic, messy and complex place. As the climate crisis looms above our heads, technologic dystopias run amok in our minds. For design and designers, this is an opportunity that quite literally can’t be missed. By embracing complexity through new materials such as futures, systems thinking, organizational design and developing capabilities we can have the impact the world needs right now.

In this talk, I will talk about stories, rituals and anticipatory systems that make this possible. I believe we’re yet to unleash the true vision of the internet but in order to do so, the inevitability of technology requires a counterforce that is design – understanding humans, responsible experimentation and ethics all boiled into one. I will share tools and ideas we use such as the Actionable Futures Toolkit that will get you started on aligning and rallying a group of human beings around a unified cause — and a purpose.

Sami Niemläe

Pascal Heynol

Pascal is a strategic designer with the power to find clarity within the ambiguous, building on a foundation in psychology, computer science, and design. With that, he helps great brands build exceptional products and experiences based on true customer understanding. Because good design is good business.

Since 2009 he has been working with international and intercultural teams of influential companies like Volkswagen, T-Mobile, Deutsche Bahn, Consorsbank, Adidas, and many others. Having lead strategy and design for multiple ventures, he’s comfortable creating products from zero just as much as iterating within established confines.

Testing assumptions and prototyping solutions quickly is always key to picking up necessary speed while de-risking the design and development process. By facilitating Design Sprints, he’s enabling teams and managers to build better products, faster. Aligning design teams, frameworks, and processes with an insight-driven product strategy helps him set up any business for long-term success.

Design is Communication: How Communication Theory can help you design better products

When’s the last time you saw some quirky looking furniture and people called it a designer piece? Or an impractical piece of kitchenware? An uncomfortable couch? Oftentimes, the general public has no perception of what the job of design actually is. That’s unfortunate, but OK. What’s worse is that many in our own industry don’t understand what their core job is. Overly specific job titles and niche tasks are only amplifying that problem. No matter what kind of designer you are, the relevant approach and core skill set should always be the same. It’s just the mastery of a domain, a set of techniques and constraints, that differ. That core skill is communication. Sure, there are many other aspects that are relevant in design. Design should sell. Design should beautify. But above all, design is the intentional transfer of a message, through a certain medium, to a specified audience. Knowing this, and the basics of communication theory, is key to good design. It’s the foundation of what we know as human centered design. If it’s not clear what you’re trying to say you’re just making art.

Let’s look at the premise of communication for design and what this means for your day-to-day as a designer. We’ll explore how you can use this knowledge to your advantage throughout various stages of the design process. A simple framework is all you need to set your designs up for success.

Pascal Heynol

Research is hard! It’s a big challenge to find the right balance between cost, time and depth of knowledge that will lead you and your team to a successful outcome and that’s keeps all your stakeholders happy. I will explore different tools, workspaces, and processes that help bring some order to ethnographical research. Using technology to cut through the mundane tasks and focus on the important things. You will partake in hands on learning by working through a case study example and building a digital cultural probe.

Adam B. Cochrane

Adam B. Cochrane

Adam works as a Product Designer at Zalando SE. Prior to joining the team, his career saw him work with all types of people – from Indigenous Australians to corporate Austrians. He has had the privilege to work around the world with diverse teams solving complicated problems, while always fostering the creation of delightful, simple, and fun encounters.

6 strategies for action planning with your Customer Journey Map

The point of any CJM effort (hopefully) is to ignite action and improve someone’s experience. In most cases you gather data, analyze current experience and ideate around solving particular problems discovered. The goal of our workshop is to explore together how different ideation strategies can enrich ideas and opportunities you discover. Each ideation strategy creates a new angle which allows you to see alternative ways to act upon your CJM.

In this workshop participants will be looking at one Customer Journey Map through 6 somewhat different lenses and try generate ideas based on them.

Workshop design assumes that participants will have general understanding of CJM as tool or some experience building CJM before.

Yana Sanko

Olga Schneider

Yana Sanko

An experienced researcher with a background in anthropology, business strategy and organizational design, co-founder of UX Connect community in Minsk. As an UXPressia Consultant, Yana with the team drives complex transformational projects that help companies to become more humane and innovate with people in mind.

Being a strong believer in cross-disciplinary approach, Yana is actively collaborating with local community activists, academia experts and NGO’s helping them in applying Human-Centered Design toolkit within various projects. Together with Minsk Urban Platform co-authored City as an Experience Urban School for young architects and urban activists.

Olga Schneider

As an UXPressia consultant, Olga with her team helps companies implement the Human-Centered Design approach, assess product ideas and design elegant user-focused solutions that add value to the business and its customers.

Mtech of Human Factors & Ergonomics with over 7 years experience in the software development area, Olga remains a hands-on UX and business analysis practitioner with more than 60 projects in the background with some of the world’s top brands including Intel, AMD, Disney, Coca-Cola, Epson, and Nike.

Product wheel – shape your product

The Product Wheel is a tool we have developed in cooperation with the Techniker Krankenkasse. We use it to support startups and enterprises to make the complexity of product development understandable and drive decisions. The Product Wheel enables consideration of all relevant aspects to develop a successful product, understanding complex contexts and thus leading the product to success.

In our workshop session we will work on different areas of a product, including the user focus, the product promise and goals, partnerships and the market & business view. Our workshop session will be a very condensed version of the original full day format.To get the hole bunch of insights we will prepare certain results along the way which help to understand the method and speed it up at the same time.

Jaqueline Kurze

Katina Sostmann

Katina Sostmann has been working as a service – and product designer in commercial and academic contexts for many years realizing projects for international clients with a strong focus on digital healthcare. At the same time, she teaches and researches at different universities. Since 2018, she is leading the cluster for Digital Health & Insurance and as an Executive Creative Director responsible for the topic of Service Design at Aperto – an IBM Company.

Jaqueline kurze

Jacqueline Kurze is working as a Business Designer with a strong focus on digital Health & Insurance. Her focus lies in establishing new and innovative solutions in the healthcare and life science sector.

As she started her career in the medical field she got deep insights and industry know-how, which she uses to understand the user needs and build new business opportunities.

Method in Madness: A Methodology for Radical Creativity

The main concept is that all of our learned lessons, best practices, and designed processes can teach us a lot about how to deliver a well understood concept, but there are two problems with that.

For one, we rely on that concept to simply appear spontaneously in our imaginations. Well, okay, it happens sometimes and anyway there’s no shortage of ideas, right? But we believe that there is much to be said for the nature of an idea we want to pursue and how we can generate them reliably instead of waiting around for inspiration. Creativity has a methodology.

What qualifies an idea as mature enough for it to graduate to development? How can we critically examine ideas at their earliest stages? How can we seed a core concept and facilitate its maturation? The best of new ideas are often the most challenging to understand so how should they be articulated within a team or company? These are the kinds of questions we’ve attempted to answer and we’ve put our answers to action in procedures that structure the creative process such that even the least creative person can get results.

In fact, we do not believe in „uncreative people.“ We believe creativity is learned and can be taught. None of us are more naturally creative than we are naturally able to ride a bike.

One of the principles of creativity is that it occurs when we connect seemingly disparate ideas. Indeed, that is how I came up with the Creative Sprint. Our approach is based on well understood principles from fields as far apart as psychology, linguistics, Artificial Creativity, film theory, and improv comedy. We expect the procedure to most valuable in large companies where resources can easily go to an understood concept, but genuine innovation is often hard to come by.

Kristina Walcker-Mayer

As digital designers, we are constantly being told that we have the power to change the world. We tend to see ourselves as creative problem solvers with a plethora of tools and methods to disrupt and innovate.

And we like to repeat these mantras to ourselves in our bubble of tech meet-ups, design conferences or self-centred rants on Social Media.

But how many of us actually use our alleged creative powers and tools for something more than making rich companies richer, selling more stuff online or solving some other first world problem?

Could it be that we are actually creating more problems than we are solving for a majority of people that are not as digitally enabled or privileged as us?

In his role as a self-hating, humanist hipster, Clive will discuss:

– Ethical considerations everyone in tech should think about

– Ways to use our design powers for social impact

– Learnings from his own efforts to win some karma points

– Why now is the best time to move (back) from hipster-centric to human-centered design

Clive K. Lavery

Why are they laughing at us?! – Reality check for innovation methods and their survival in the business world

Design thinking in larger organisations came to the point where deliverables are mandatory and therefore often questionable. Lack of concrete solutions in companies‘ portfolios where design thinking plays a major role as the one-stop-shop tool brought experts to the point where a critical reflection is crucial. Instead of finger pointing to the middle management when it comes to bridging gaps of execution or the C-level when critical about objective key results, design thinking catalysts need to answer a crucial question: shall it be used and defended as a tool for innovative development of products and services or is it simply (just) the employees‘ creative potential enabler?

Mito Mihelič​

Prototyping is not a crime! Advanced workflows incl. #Animation and #Voice in Adobe XD

This workshop will briefly show you how to use XD as a part of your personal workflow and in teams to design a fully interactive user flow for user testing and stakeholder review right to developer handoff.

You will then get your hands dirty with the fun stuff like animation and voice interface design to create and share your own interactive, digital prototype in no time.