If you’ve ever had to give a logo a lively, energetic feel while working with, for instance, a juice bar or sports organization as a client, you know it can be difficult to pull it off with the inanimate logo. Energy is all about movement and animation. But as animated GIFs taught us, actually giving everything some movement isn’t the answer. Let’s look at 30 energetic logo designs and see how we can pull lively logos off without making them move.

RagingRocket

MailEnRoute

Nawgan

Herbary

Idealogy

Fumis

Revo Creative

Libera

Remisli

Fourth Wave

Red Apple

Imitacion

Battery

Organiques

Olive

Social Imagineers

Anvexa

Audiostring

Meteor

Incspring

Redfox Solar

Echo

Liquid Danger

Gocrazy

Eyedentify Design & Media Solutions

Playground

Firezest

Ecoze

Cradience

Snakeclamp

There are a few common patterns throughout these logos. Bright colors, particularly red and green, simple lines, drawn in such a way that they often imply movement — such as the crashing wave of the Fourth Wave logo or the exploding lines of the Idealogy logo — and friendly sans-serif fonts, sometimes rounded. What other tips have you figured out for creating energy in design?