News360 Confuses a Horse with Government Agency

February 14, 2018

Short honk: News360.com is a “free” headline service. You can sign up for the summary of headlines at https://news360.com. The service makes use of smart software because human editors are too darned expensive and too slow. Some human editors may be stupid.

I noted this alert on Tuesday, February 13, 2018:

Notice that the highlight specifies the “National Security Agency.” However the headline specifies “NSA Manager of Racing Operations.” Now government agencies have many interests, but in my experience, the NSA does not spend too much time on the horse thing.

Clicking on the tile reveals this story:

Notice that the source is a publication about race horses. The NSA is correctly interpreted by the online ad provider. But the News360 insists that NSA is the US government agency, not the National Steeplechase Association.

Search the site

Stephen E. Arnold monitors search, content processing, text mining
and related topics from his high-tech nerve center in rural Kentucky.
He tries to winnow the goose feathers from the giblets. He works with colleagues
worldwide to make this Web log useful to those who want to go
"beyond search". Contact him at sa [at] arnoldit.com. His Web site
with additional information about search is arnoldit.com.