Networking

As a wedding photographer, you should be filling your calendar with free leads from fellow vendors. I mean, aren’t they grateful? Haven’t they seen all the amazing photos on your blog? Without your images, no one beyond the guest list would ever see the flowers, fashion and decor they create—at least not in the appealing and professional way you photograph them. If you want to get on a wedding planner’s good side, see your name on a venue’s referral list or even become the go-to personal photographer for wedding vendors everywhere, consider the following tips.

“It’s not about what you know, it’s about who you know.” I used to say that with a twinge of bitterness in my mouth. Now, a decade or so later, I realize that isn’t a snide statement. The best thing you can do in business is expand your network. If so much of our success sits on the shoulders of whom we know, then it’s our job to get out there and expand our reach. Here’s how you do that.

Photography is an incredible hobby and profession. We get to visit amazing places, document memories for people, create art and even travel all over the world. But the business side is a different story. To finance this amazing hobby and turn it into a living, we have to charge livable wages.