Ben Godward

Pangs of Self Awareness (You are the one with a decided perception), 2011

Steel, plastic, rigid urethane foam, resin, stainless steel

300" x 480" x 120"

This bold metal scaffolding has an energetic interior space that mimics the iconic design of Long Island City's pre-digital advertising billboards. In contrast to these signs, this sculpture does not display a product or promote a company, but rather the work compels the viewer to appreciate its mighty scale and inorganic materials, which pull the surrounding neighborhood into the Park.