Is Bing about to take away more organic keyword data? It sure looks that way, as https://www.bing.com is now active.

Bonnie Burns's insight:

As for the "evolving rollout", it definitely seems to be on the slow side. Only users that are aware that https://www.bing.com is now active would be using it, especially since it was not working previously. I suspect we'll likely see encrypted search first rolled out first to users who are logged into their Microsoft account, similarly to how we saw it rolled out by Google.

It's never easy to say, "I'm sorry." But sometimes, apologizing for a gaffe is the only way to really protect your reputation. Here's how to do it right.

Bonnie Burns's insight:

Small business owners have to respond to all of these attacks to save their reputations. But many business owners (understandably) get writer’s block. They don’t know what to say. That’s especially true when the attacks come due to some kind of business mistake.

Google+ is a social graveyard. It’s reported to have more than 2 billion profiles, but fewer than 6 million active users. While Google isn’t yet admitting defeat, it will be carving out the most popular parts of Google+ into separate services—as sure a sign as any that the comprehensive approach to social media isn’t working out.

Facebook's gargantuan user base gives brands the opportunity to reach virtually anyone and everyone. Success is making sure your brand is seen and heard.

Bonnie Burns's insight:

Facebook uses algorithms to determine which content to display in a user’s news feed. According to TechCrunch, Facebook’s algorithm includes several core factors, including how interested a user is in a particular page, how well the post performed in terms of engagement, the type of post (i.e. status, photo, link, etc.), and when it was posted.

Check out this infographic on how to create the perfect post on 10 different social platforms: LinkedIn, your blog, YouTube, Facebook, Twitter, Pinterest, Google+, Instagram, Vine, and Tumblr.

Bonnie Burns's insight:

When you post on social platforms like Twitter, LinkedIn, Facebook, YouTube, and Pinterest, you've got to do a lot more than just post a link with a quick sentence describing it if you want lots of people to click on your post and visit your website. You've actually got to optimize your posts for each network.

The visual bookmarking service is projected to have just more than 47 million monthly active users in the U.S. this year, and top 50 million next year, according to a new estimate from researcher eMarketer.

Site says the system it has in place can fight an attack in milliseconds versus the four-plus hours it would have taken a year ago.

Bonnie Burns's insight:

According to Pinterest, the system it now has in place responds twice as fast to internal spam request. “Our system’s ability to successfully respond to bad behavior improved from 95 percent to 99.99 percent,” writes Pinterest “Black Ops” manager Marty Weiner.

Do you advertise on social channels? This article shares how to integrate social and CRM data to improve Twitter and Facebook advertising.

Bonnie Burns's insight:

Every action people take online creates data. Each interaction, email signup, survey question and social engagement helps you learn more about your target audience and create customized online experiences that can influence the bottom line.

If your blog isn’t performing up to your expectations, it’s time to upgrade it with some simple WordPress plugins.

Bonnie Burns's insight:

Is your blog looking a bit run down? Maybe it isn’t functioning as well as you’d like? Your blog represents your company’s headquarters online, so if it is not performing up to your expectations, it is time to upgrade it with some simple plugins.

Visual content performs better due to the fact that the average consumer absorbs more of what they see than what they read. While we tend to only remember

Bonnie Burns's insight:

In order to engage your audience you need to create very good visual content. So, what does “very good” mean? You need to make sure you have a topic of interest your target audience, then match it with great colors, an awesome design, and a well thought out plan for promotion.

Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.

Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.

Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.