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Arch National Park Pictures

PMA 2010 Report

Wednesday 4th, July 2007Posted by: Dennis Hissink

Ihave had the Nikon Coolpix S500 digital compact camera at our office for a long time, and I have made a lot of test shots during my visit the Arch National Park in the Unites States. The new Nikon CoolPix S500 digital camera was officially introduced at the start of 2007, just before the opening of the PMA Show in Las Vegas. The Nikon Coolpix S500 offers a resolution of 7.1 effective Megapixels, an advanced in-camera image processing and a 3x optical zoom lens (range of 35-105mm on 35mm camera). The Nikon CoolPix S500 powers up in a quick 0.8 seconds and has a practically imperceptible shutter release time lag of less than 0.005 seconds. Interesting specifications packed in a very compact and solid housing and most of all fully automatic operation.

Arch National Park PicturesJust how comfortable a small compactcamera is in practice I experienced during some long and intensive hiking in the Arch National Park of the Utah (United States). You can take the Nikon Coolpix S500 with you without any inconvenience and use it along while you're traveling. Unfortunately Nikon did not equip the Coolpix camera with a wide-angle lens, something that would have been great to capture the wonderful nature. The in-camera image processing and its features were often a great help, especially D-lighting on high contrast situations, and is a very handy feature of the Nikon S500 camera.

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National Park Photos taken with Nikon CoolPix S500The Nikon Coolpix S500 sample images were made with a full production model, and must be assessed accordingly. The thumbnail format and large format images are shrunk in order to show them in the right size and in order to guarantee faster upload rates. The original images are the unedited images.

Nikon CoolPix S500 Test PhotosThe new Nikon S500 is one of the digital compact cameras nominated which will soon be tested. At the moment we are already testing a few cameras and we will publish a full test report on the Nikon Coolpix S500 as soon as we are finished with the model.

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).