The “app economy” is in full force. Mobile Future says 300 million apps were downloaded in 2009, but over 5 billion will be downloaded this year. Not only has that created wealth for Apple and the iOS developers that have collectively earned more than $1 billion in software revenues, but it has helped give rise to other app stores. GetJar’s storefront was on track to cross a million downloads in July, for example.

Video on the go. This year has seen 100 million YouTube videos played on mobile devices each day, says Mobile Future. But consumers aren’t just consuming more mobile video; they’re creating it too. A Pew survey found that in 2009, 19 percent of respondents captured a video on their phones. A year later, that figure has nearly doubled at 34 percent.