Virtualitics has raised $4.4 million
in a Series A funding round led by The Venture Reality Fund (The VR
Fund).

Virtualitics will leverage the investment to expand its team and
accelerate the deployment of new functionality within its platform,
which combines VR/AR data visualization, artificial intelligence,
natural language and machine learning to identify multidimensional
relationships and actionable knowledge hidden in complex datasets. “The
VR Fund is among the most active and experienced investors in this
sector and its team understands the intrinsic value in evolving the way
we explore, interact with and understand complex datasets,” said Michael
Amori, Co-Founder and Chief Executive Officer at Virtualitics. “Our
technology enables organizations of all sizes, across any sector, to
more effectively identify meaningful patterns in data that can lead to
better business outcomes, cost savings and significant competitive
advantage.”

Virtualitics’ intuitive platform enables users to leverage the immersive
properties of VR to examine up to 10 dimensions of data in a shared
virtual office, which provides a collaborative environment for visual
data exploration and analysis. The use of 3D environments is well-suited
for human perception, intuition and pattern recognition, leading to
insights that would be difficult to garner through traditional methods
of analysis.

The company possesses a pedigree of more than a decade of advanced
research at Caltech (California Institute of Technology) and NASA’s Jet
Propulsion Laboratory (JPL) and a founding team of pioneers and
luminaries in data analysis, data visualization, machine learning and
mixed reality applications including:

•
Professor George Djorgovski, the founding director of Caltech’s Center
for Data-Driven Discovery. Djorgovski also serves as the Department
Chair for Astronomy at Caltech and was one of the founders of the
Virtual Observatory framework, which is now a global data grid of
astronomy, as well as of the emerging field of Astroinformatics. He was
also the Director of the Meta-Institute for Computational Astrophysics,
the first professional scientific organization based in Virtual Worlds.

• Michael Amori, a Harvard MBA
alumnus and former managing director at Deutsche Bank, where he oversaw
a large trading group and established its data science and risk
management systems. Amori was also a researcher in nanotechnology at
Caltech, where he contributed to multiple papers and obtained a patent
for his work.

• Dr. Ciro Donalek, a computational
scientist at Caltech with more than 15 years of experience in machine
learning. He’s authored numerous publications on artificial intelligence
and has pioneered several uses of VR for immersive data visualization
and machine learning.

• Dr. Scott Davidoff, manager of the
Human Interfaces Group at NASA’s JPL, where he oversees design and
development of the user interfaces that command all JPL spacecraft in
addition to leading the team that created Virtual Mars.

“Virtualitics is harnessing the power of VR/AR and artificial
intelligence to present and analyze big data in an unprecedented way,”
said Marco DeMiroz, Co-founder and General Partner at The VR Fund. “The
company’s platform is truly transformative and can be applied to any
industry that relies heavily on data analytics, representing tremendous
market opportunity on a global scale.”