So he did, and by the middle of fall he started dyeing and stringing sticks for his customers.While taking requests and selling his work on E-bay, he continued to share work with everyone through You Tube, Facebook, and Twitter.In late 2011 after graduating from Elizabethtown College, Greg walked into his family room and announced to his roommates that he was going to make his own wax mesh.Unsatisfied with the current mesh on the market, Greg knew he could make a better mesh.After months of research and developing, many formulas later Greg perfected East Coast Mesh. While taking graduate school night classes at Towson University and working full time at his dads accounting firm, he still continued to grow his business.

Often he would stay up until 2am just to fill his orders himself.In May of 2012 the business was starting to pick up and the East Coast Dyes fan base was rapidly growing.Due to the increase in demand Greg formed a partnership with his twin brother Mike Kenneally.Their deal was that Greg would ship the orders and Mike would make the mesh.At the moment this would be a great hobby while they finished up graduate school for their masters in accounting.Soon not even Mike and Greg could keep up with the demand, so they hired their long time friend Dave to help with the mesh making process.