第7章 市場區隔:零售形式

第8章 各地區市場區隔

第9章 主要國家

第10章 推動市場的要素

第11章 促進要素的影響

第12章 市場課題

第13章 促進要素與課題的影響

第14章 市場趨勢

第15章 供應商狀況

第16章 主要供應商分析

Biokleen

Eco-Me

Grab Green

GreenShield Organic

Seventh Generation

Sonett

Tandi's Naturals

第17章 附錄

第18章 Technavio的其他報告

圖表

目錄

Product Code: IRTNTR8071

Market outlook of the global organic laundry detergents market

Technavio's research analyst predicts the global organic laundry detergents market to grow steadily at a CAGR of approximately 4% by 2020. The absence of phthalates, synthetic fragrances, artificial dyes, or colors in organic detergents is a significant factor that augments its adoption during the predicted period.

Decreasing infant mortality rate is the key driver for the growth of this market. Organic detergents use ingredients that are non-toxic in nature and are, hence, the preferred choice for washing an infant's clothes. With the decrease in infant mortality, the applicability of such detergents is estimated to increase. This increase in the use of organic detergents is envisaged to result in market growth during the forecast period.

Product-based segmentation of the organic laundry detergents market

Liquid detergents

Powdered detergents

Tablet detergents

Technavio market research analysts estimate the liquid detergents segment to account for more than 86% of the total market share by the end of 2020. The launch of new products with better fragrances and natural ingredients is estimated to foster market growth in this segment during the predicted period.

Segmentation by retail formats and analysis of the organic laundry detergents market

Hypermarkets and supermarkets

Convenience stores

Independent retailers

In this market research report, analysts have projected the hypermarket and supermarket segment to account for more than 39% of the total market share by the end of 2020. Factors like the availability of popular brands in convenience stores are anticipated to bolster market growth during the predicted period.

Competitive landscape and key vendors

The global organic laundry detergents market is highly fragmented due to the presence of multiple vendors, including international and regional players. The market consists of organic laundry care products manufacturers as well as large retailers, which are the major distributors of these products.