What does the adult CLUB of the future look like?

In my last article, I may have suggested the sky was falling. Gentlemen’s clubs no longer come with a license to print money, and at every subsequent EXPO, there is a greater contingent of operators bemoaning the fact that the gods of stripping refuse to make it rain. The issue is not that our market is shrinking; it’s that we’ve failed to grow it, to be relevant to today’s and tomorrow’s guest.

Cool stuff

for your club — for under $2,000!

Whether it was your tax return or Lady Luck carried your NCAA Tournament bracket, you’ve found yourself with some cash that’s just burning a hole in your pocket. So why not buy something cool for your club?

This Special Focus takes a unique approach by not focusing on specific arena of products, but rather exploring all avenues and finding what products are out there for you at a very specific price point: $2,000 or less.

What cool stuff can you snag for your club for under two grand? You’ll find products for your bartenders and shot girls, security gear, apparel, furnishings, cigars and more. It’s kind of like a catalog designed specifically for the adult nightclub industry!

Dollars and Sense

A focus on companies that help you make more money, save more money, or protect your money.

What’s more important to the success of a club than ... money?! We reached out to various companies who deal with the handling of money, the processing, how it’s doled out and ultimately protect it to see what efforts and products they offer to keep money in your pockets and make sure it’s one less thing to worry about.

ED Special Focus on Digital Marketing

Socialize—to put butts in your club’s seats!

ED Special Focus on Digital MarketingTwitter. Facebook. Instagram. Apps. E-blasts. Text messages. All are ways that clubs can market themselves to put more “butts in the seats,” and each land directly in the palm of your customers via their smart phone. But which ones are right for your club, and what are the most effective strategies for utilizing these free (or very inexpensive) marketing tools? Find out in our Special Focus on social media and other digital marketing designed to land in the hands of your club’s customers!

Center Stage!

A Special Focus on touring feature entertainers

They’ve been the centerpiece of the ED’s Awards Show since its inception in 1998, and for the past four decades, they’ve proven to be a vital aspect of the adult nightclub industry. Feature entertainers—whether they’re showgirls, pole acrobats, porn stars or a combination of these—continue to captivate crowds at the ED’s Awards Show and at clubs across the country.

The industry’s global presence

A look at regional, national and international industry websites

In the March issue of Club Bulletin, we highlighted the nation’s “regional” adult magazines, those that are distributed in specific cities and states. In this issue, we’re presenting a similar set of adult industry media outlets; this time, we’ve entered the world wide web to discover the websites devoted to the adult entertainment inudstry. These are sites that cover the adult industry at large, while some cover the adult nightclub industry exclusively. In many instances, these sites post news, press releases, photos and videos of industry events, and promote clubs and feature entertainers locally, nationally and even internationally. Some boast podcasts devoted to the industry, as well as live internet radio shows.