Wedding season is around the corner, and this of course makes many women happy. They love weddings, and they get excited for just about all of them. Guys approach it much differently of course. We’re not so interested in dresses and decorations. Instead, we’re thinking about the reception, how it better have an open bar and whether the bridesmaids are hot.

Of course, if you’re the groom, a guy will pay more attention, but that’s nothing compared to the near hysteria that he’ll likely witness from a wedding-obsessed bride. Moms, mother-in-law and every other female connected to the occasion will just raise the stakes.

It shouldn’t be surprising that guys invented the bachelor party. Of course, it’s a natural send-off for guys who have agreed to commit to one woman for the rest of their life. But in many ways it’s a welcome relief from all the crazy wedding planning. Most brides become obsessed with every detail surrounding a wedding, and they often want their man to pay attention and show some level of interest. The stress doesn’t stop there, as in many cases the couple has to bear many of the costs. Yes, the bride’s father often springs for the wedding, but that tradition isn’t what it used to be, and many couple end up fighting about the costs associated with bringing the bride’s wedding fantasy to life.

Now, with the Internet and social media, the entire wedding planning process has changed dramatically and it keeps evolving. Pinterest is incredibly popular with women with its emphasis on products and beautiful images, and naturally weddings are a very hot topic as women share their fantasies on this site. But the surprising development has more grooms using Pinterest as well “to collect ideas on wedding gifts, men’s style, travel destinations and more.” Specific topics like groomsmen gifts and honeymoon destinations get the interest of men.

Then you have the potential for saving money to counter the potential of the bride finding more and more beautiful but expensive options to use in the wedding. Pinterest does offer infinite options, and many of them offer deals as well, so it’s best that a guy pays attention to what his bride is looking at. Also, by using a service like this early in the process, a guy can also find affordable engagement rings that she’ll actually like. The key is paying attention and finding the cheaper options that are similar to what she likes or even better a ring she actually pins on the site! This process can also spark conversations about specifics where she’ll clue a guy in on ways he can save money.

So, if you have a wedding coming up, or one of your friends decides to take the plunge, don’t be surprised if Pinterest gets added to your social media playbook.