Win Big With Pedal Power: Bike To JUE

This year’s JUE Music + Arts Festival has something for everyone: indie rockers, art lovers and now bikers. Apart from the music performances and art workshops, the festival organizers are also organizing the first ever Bike to JUE contest.“We're inviting JUE participants to bike to select festival events in an effort to make the entire festival a greener, more earth-friendly affair,” says contest coordinator Ami Li. As an extra incentive, the festival is offering prizes.

Any cyclist that takes part simply has to pedal to the event venue, follow the signs pointing to the contest’s official parking lot, sign their names and collect a prize voucher for a NLGX Design Store (including discount coupons worth up to 25 percent and bike-friendly apparel).

Li hopes to make the contest a vital part of JUE. “We are all avid bike riders in the Split Works office, and many of us bike to gigs anyways,” Li says of the company behind JUE. “It was kind of a ‘duh’ moment — why not reward people for riding their bikes, reducing the pollution levels, and keeping healthy?” Why not indeed?

The Bike to JUE contest will run at select festival events from Mar 10-24. Cyclists can take part, and collect their NLGX discounts, by biking to the following gigs: