Mr. Milind personally took me to the site of DSK Aanandghan and explained the floor plan of every flat in each wing - drawn to scale - on the open plot. He even gave me a ride in the golf cart - which was kept specifically for the senior citizens.

From the viewing machan - specially erected at the height of an attached terrace of the flat on the first floor of DSK Aanandghan - I enjoyed the view of Nanded City Pune, UrbanGram Kirkatwadi, Khadakwasla Dam, Sinhagad Fort & Sunset - for which you have to pay premium property rate.

Mr. Milind did one more interesting thing. He told me all about 'DSK Dream City Fursungi' - upcoming special township of D. S. Kulkarni Developers Ltd. - but, he requested me not to write about it.

At the end of visit, when I thanked Mr. Milind for sparing so much time for me - Mr. Milind said, "I didn't give you a 'special treatment'. At DSK every visitor is VIP!"

"Yes! I have seen - experienced - that in these 2 days!! Still, I would have liked if you had said - Ravi Karandeekar, you are the most influential Pune real estate blogger - so, entertaining you well was my corporate strategy & duty!," I said.

In short, at the launch event of DSK Aanandghan, I did everything, DSK expected me to do - except booking a 1 BHK or a 2 BHK Flat by giving a cheque of Rs. 2 Lakh.

I took a few photos of DSK Vishwa & the brochure of DSK Aanandghan and reached the bus stop.

12th Anniversary Celebration of Stupidity:

At the DSK Vishwa bus stop, pointing at the brochure in my hand, a senior citizen asked me, "Did you book a flat?"

"No. I didn't," I said.

"Why?," asked the senior citizen at the bus stop.

"I didn't book a flat - because - I am not stupid. I know that 'booking a flat' is a stupid way of buying a home. 'Booking a flat at the launch of project' is the height of stupidity," I said.

"I booked a flat in the first phase of DSK Vishwa. My wife says, that's the only wise thing I have done in my life!," said the senior citizen at the bus stop.

"OMG! Look how stupid you are!! You even don't know that you are a stupid!!!," I said and started laughing.

"Are you mad? I am 'the' retired judge of Bombay High Court!!," said the senior citizen at the bus stop.

"Then, My Retired Lord, - at 8 pm - what are you doing at the bus stop?," I asked.

"I can do whatever I want to do - I live here. Tell me - if booking a flat is stupidity - then - why did you visit?," asked the senior citizen at the bus stop.

"Because, I am Ravi Karandeekar - Pune real estate blogger. For me, this event was more than the launch of DSK Aanandghan, 6th Phase of DSK Vishwa. For me, this was 12th Anniversary Celebration of Stupidity! And you know what? On this occasion, for the first time in my life, I could meet, talk and shoot a photo with Mr. DSK - who conceptualized & popularized 'Celebration of Stupidity' in 2000 - when the first phase of DSK Vishwa was launched!," I said.

"There are more fools in the world than there are people"
- Christian Johann Heinrich Heine

I received a call on my mobile 919860044110, so I couldn't continue my conversation with the senior citizen at the bus stop.

While I was on the phone, one grand father with a baby in a beautiful baba gadi stopped near the bus stop. Grand father lifted the child and went near the advertisement of DSK Vishwa on the bus stop.

The baby touched the face of a baby in the DSK's ad and started giggling loudly. The grand father stood there for a while and let the baby touch & kiss the baby in the DSK's ad.

A young couple came and stood near the baba gadi. The young lady said, "झालं का - आता चला"

The grand father obeyed the young lady. He came immediately and tried to keep the baby in baba gadi. But the baby refused to sit. Crying loudly it started pushing & kicking it's legs. With her tiny hands, it went on requesting her grand father to lift and take her to the baby in the DSK's ad.

The young man - must be the father - took charge of the baba gadi and started walking. The young lady - must be his wife - followed her husband,

"Your baby is lonely. She wants a brother or a sister!," I said to the grand father who was left behind.

"Yes! Very badly!! That's what I told to my daughter. Don't stop at one. It's unfair - not right - for a baby. You know what she said? - If you are ready to pay the EMI of my flat - I will stop working and - start delivering one baby per annum - for the next 20 years!," said the grand father.

"EMI for a Baby - did you accept the proposal?," I asked.

"No! I said - I have already made one mistake - I will not make the second!," said the grand father.

"What mistake?," I asked.

"Paying the own contribution for booking a 2 BHK flat. It would have been better if they had rented the flat - instead of living for a bank - they would have lived for their family!," said the grand father.

"Why did you pay for the own contribution? To protect your daughter from her husband?," I asked.

"No. No. Not like that. My son in law is a gem of a person. In fact, he was against booking. It was my daughter who insisted on booking a flat. There was some special offer. She gave token amount and told me to arrange for the balance in a week. She convinced me that - time is of essence - if not now - then never - they can pay EMI - what they don't have is only the own contribution - if they wait to save the own contribution - and in the mean time if the property prices go up - it may become impossible for them to own a home - In fact, my son in law was ready to take a personal loan - but, my daughter told him - no - instead of paying exorbitant interest rate for a personal loan - we will borrow from my father - so, I said - accept my interest free loan and return whenever you can!," said the grand father.

"I see...you know? This was all planned - scripted - written," I said.

"Means? Who planned? Who wrote?," asked the grand father.

"Certainly, Mr. D S K! Let me tell you the script DSK wrote for your daughter," I said and started narrating -

Your daughter & son in law are already searching - planning - thinking - about buying a flat - but couldn't make up mind - were getting cold feet every time.

But, one fine morning, a big ad in the newspaper - swept them off their feet - Launching Today - Special Launch Offer - Only for 7 Days - Save Rs. 6 to 11 Lakhs.

They rush to the site - a beautifully decorated huge pandal welcomes them - imposing picture of some goddess gives them assurance, courage & confidence.

Someone is sincerely trying to tell them about a flat - about a project - but they are lost in the offer - they are least interested in information - they are only interested in the numbers.

Special Saving for these 7 Days (Rs.): 7,30,000 - Amount to be Paid At the time of Booking (Rs.): 2,00,000 - Payment within 15 Days (Rs.): 10,31,000 - EMI for 20 Years (Rs.): 49,151

All numbers - particularly EMI for 20 Years (Rs.): 49,151 - look within their reach - they are almost on the verge of fulfilling their dream.

Your daughter also start clapping - son in law gets up to have a look - the property buyer ceremoniously receives booking receipt - at that moment - your daughter says - we are the next - yes, we are the next - words come out of your son in law's mouth.

The End!

"You know what happened after 'The End'," I said and gave him the printed brochure of costing of DSK Aanandghan.

The grand father read the costing table of a 2 BHK Flat carefully - and said, "You know? For the last few days - I was wondering - how can people take an instant decision of booking a flat? You are right. The offer is put in such a way - that anybody can get carried away - lose his mind - and become a slave of a bank! No wonder my daughter was telling me again and again - time is of essence - if not now - then never! Who is this DSK - a builder or ब्रम्हदेव?"

"That's not the question. Question is - Are we fools?," I said.

"DSK knows that we all are! We want prices to fool us!! He is genius!!!," said the grand father.

"Yes! Not only DSK - all builders in Pune know that - there are more fools in the world than there are people. That's why - every builder in Pune spends crores of rupees and organizes launch event of project - with special launch offer - and invites every would be Pune home buyer - "Hurry up, Make a Fool of Yourself!" - That's why a launch event of housing project is nothing but a celebration of stupidity," I said.

A Home for a Geek Who's Brain is Binary but Heart is Romantic!

The other day, when I visited the show 1 BHK Duplex in Kumar Planet IT Campus, I thanked Mr. Abhay Kele, CMD of Prithvi Edifice (www.prithviedifice.com), for daring to be innovative. For adding romance to the life of IT professionals in Kharadi - Hadapsar belt. For creating profitable option for those who want to invest around Rs. 75 - 80 Lakh in the most promising investment destination in Pune real estate market.

"Yes! That's why I have taken a copyright!," said Mr. Abhay.

"Claiming the rights of innovation is good. But it's impossible to copy this property. A 1 BHK Duplex in the premises of IT Park, in the neighborhood of high profile Marvel, Suzlon, Amanora Aspire Towers, at the walking distance of Seasons & Amanora Town Center Malls & Multiplexes - is once in a life time opportunity. Isn't it?," I said.

"Yes, and in real estate achieving perfect balance of luxury, usability, privacy and pricing is difficult - next to impossible! You know? After I made this prototype - show flat - I realized that I have to increase the size by one feet - for that I have to redesign the entire project. The glamour & romance in my duplex are the fruits of that perfect balance!," said Mr. Abhay.

"I completely agree with you! I am sure geeks & investors will appreciate it too!!," I said and took out my camera to take photos.

"But the finishing of show duplex in not complete - why don't you take photos on the day of launch?," trying to stop me, Mr. Abhay said.

"My readers need proof of the pudding - they need to know that it's worth visiting!," I said and took these photos. Please, have a look and if you feel like visiting - visit it today. I am sure you will appreciate Abhay's 1 BHK Designer Duplex. Because, I know that your brain is binary but heart is romantic.

Every property buyer knows that - 'real estate advertising' is the main source of income of Sakal Newspapers.

And, real estate industry runs on our money - property buyers' money.

We, the property buyers, not only give advance payments to the builders for the construction & but, for the other related expenses too.

It means that, every advertising rupee Sakal gets from the builders - comes from our pockets - from the property buyers' pockets.

To ensure that the builders keep on giving advertising rupees to Sakal Newspapers, Sakal Media Group has no option but to compete with The Times Of India, Maharashtra Times, Lokmat & other publications and win the top position in the minds of the property buyers.

It means that, to win the property buyers, Sakal Media Group must take some extra efforts.

Free entry & parking is not enough to win the top position in the minds of property buyers.

The news said that this 1 lakh sq.ft. nine hole golf course includes 250 yard 'golf academy' with practice facilities and target greens - bunkers at 100, 150 and 200 yards - 2,000 meters of 'cart path' to connect each hole - and three lakes!

Though I didn't understand what it all mean - suddenly, I found playing golf a fascinating idea.

All the time, I knew well that successful and rich people like me play golf. But I never thought of playing it.

Thanks to Kapil Dev! Because of him, today - for the first time in my life, I understood the true benefit of playing golf. Playing golf is the best way to kill time.

Yes. All my life, I was trying to find an answer to only one question - How to pass the time?

Today, here comes Kapil and shows me the way. Not blogging but playing golf is the best 'time pass'.

Playing golf would be better than blogging. In an instant - I realized. Walking on well maintained green meadows - would be more enjoyable than walking kacha roads to visit the sites on the day of launch. Moving around in a golf cart would be more comfortable than traveling in a PMPML bus.

OMG! Golf has already started growing on me. I have started valuing honesty, honor & respect!

Balls & Holes:

Visit Blue Ridge Golf Club, Hinjewadi, Pune 411 057

Instead of waiting for my turn to try to swing the golf club, I decided to wander around and get the feel of life I am going to enjoy for the rest of my life.

Yes, the golf course was more fascinating than I had imagined. Unknowingly, I started visualizing myself in place of the players. Habitually, I took out my camera and started clicking photographs - assuming that I was shooting me.

Some player came and requested me to show the photos. While showing him the photos, I realized that in every frame some highrise tower was prominently present.

"A hill would have been better than these damn towers - don't you think so?," I said.

"Certainly! These buildings remind me of my days in China," said the player.

"But I saw some people staying in these buildings. There is a drive way for them - right from the main road to the basement parking of their building - along with a lift - to take them up to their flat - I saw a few cars coming and going - if you don't believe - have a look from my camera - you can see clothes drying in balcony. There are no ghosts - a few - but real human beings - stay in these towers!," I said.

"Human beings....that's more frightening! Isn't it?," said the player.

"I don't know what you are talking about. I am interested in balls & holes - not in people. Sorry!," I said.

"You misunderstood me. We share common interests. I am also talking about balls & holes! Forgot to introduce - I am..," extending his hand, the player said.

"Whatever!," I said and started running away. Shouting loudly - I am Vincent Federico Gonsalves. I am Vincent Federico Gonsalves.