At the time of publication, more than 4.4 million people had done just that, with Mr Maezawa comparing the scenes on his Twitter feed to a "festival".

However, the 43-year-old warned his followers that many fake accounts had been created in an attempt to dupe Twitter users - prompting him to stress that the giveaway was only being held on his verified account.

Mr Maezawa's first business in 1995 sold imported albums by mail, but it is Zozotown which has helped him become the 14th richest man in Japan. He is thought to have a net worth of £2.8bn.