First Video: 2012 BMW 1 Series Sport Line

Here comes the first video of the new and already highly controversial 2012 BMW 1 Series Hatchback. Revealed yesterday, the BMW premium compact vehicle has …

Here comes the first video of the new and already highly controversial 2012 BMW 1 Series Hatchback. Revealed yesterday, the BMW premium compact vehicle has been not been well received by the BMW community. While the interior design is a step up from previous generation, the exterior design cues are less impressive.

Styling wise, the F20 1 Series follows the design language initiated by BMW back in 2009 when the new 7 Series came to market. The car features a bold front that aims to stand out with what we believe are a pair of oversized headlights surrounding a flat and smaller than expected kidney grille. The hood sports the creases seen on all the new BMWs and facelift models.

In the back, the taillights are a bit too busy for our taste with an integrated LED L-shape. The car continues to feature a similar hatch-look as the previous generation with a lower positioned trunk and a a more emphasized trunk-lid.

The video, from magazine Quattroruote from Italy, showcases the new 1 Series Sport Line against the previous generation E87 1er.