About David Ferrers

Life Coach & Author

David Ferrers Life Coach and nlp Master has been a full time coach for over 25 years. During that time he has helped over 1,000 individuals and managers at all levels in major corporations and government departments to find happiness and fulfilment in what they do.

My Goal is to help you become what you can become. This goal is influenced by Abraham Maslow’s statement that: “to be happy you must become what you can become.”

My Mission is to help you Get Going – release the power of the pent-up enthusiasm inside you. Then you will overcome the the big issues that dominate your life. Then you will be able to Create The Life You Want. The best answers are always the ones you create yourself. My job is to ask the questions that will allow you to find your answers.

My Strategy for helping you to create the life you want is to help you discover your Ikigai, a Japanese word that means, “your reason for living.” To this end we work together on the subjects highlighted in this diagram:

We unearth what you love doing.

We then develop a way of making what you love doing into something that the world needs.

We find a way that you are paid for what you love doing.

You work to become excellent at what you do so that you prosper.

Following this strategy ensures that your passion becomes your vocation and profession. You become a person with missionary zeal for what you do.

I have written 4 books to help people become what they can become and two novels.

My personal goals are to be a loving, compassionate, self-aware, disciplined person who practices what he preaches. And to express myself by helping others to become what they can become which is, I believe, the secret of getting the best out of ourselves and achieving our full potential so that we can lead the happy and fulfilling lives that we are meant to live.

I use NLP, mindfulness, practical philosophy extensively in my work to enable clients to better understand themselves, to set meaningful goals and to achieve those goals by living, working and playing to the best of their abilities.

“One of the greatest secrets of happiness is to curb your desiresand to love what you already have.” Émilie du Châtelet

You can review what people say about working with me on our What Clients Say page.

To get started immediately contact us using the form on the Contact page.