Digital Marketing Analytics

Avanade’s Digital Marketing Analytics helps you unify your data, enrich it with third-party data, and unlock the insights it contains. That enables you to take smart action.

DMA shatters your data silos quickly—often in just a few days. Then we add signal to your data via thousands of enriched data attributes to enable the creation of microsegments bursting with insight. We make these insights available to those that need to act rapidly to improve customer experiences. We also measure the real and valuable impact these actions have on your business so that the entire process can be continually improved.