Advertised brand: Huntington Bank Advertising Agency: Arnold Worldwide, Boston, MA, USA Creative Director: Wade Devers, Gregg Nelson, Chris Valencius Managing Director, Director of Growth Platforms, North America: Lisa Unsworth VP, Marketing Director: Daniel Jenkins Marketing Director: Megan Wiggin Marketing Manager: Brett Hayes Senior Project Manager: Susan Hovsepian EVP, Executive Producer: Jill Rothman Broadcast Producer: Pat Carney EVP, Director of Business Affairs: Anne Joynt Published: April 2018 Synopsis: It is a rare thing for any brand to notice when their customers are facing a challenge, and step in to help, it’s even rarer for that brand to be a bank. Columbus, Ohio-based Huntington Bank however has done just that and launched a new integrated brand campaign based around the concept of “Looking Out For Each Other,” a purpose-driven mission that that’s designed to improve the world we live in and demonstrate that in today’s world even a small gesture can have a huge impact. .....

Advertised brand: Huntington Bank Advertising Agency: Arnold Worldwide, Boston, MA, USA Creative Director: Wade Devers, Gregg Nelson, Chris Valencius Managing Director, Director of Growth Platforms, North America: Lisa Unsworth VP, Marketing Director: Daniel Jenkins Marketing Director: Megan Wiggin Marketing Manager: Brett Hayes Senior Project Manager: Susan Hovsepian EVP, Executive Producer: Jill Rothman Broadcast Producer: Pat Carney EVP, Director of Business Affairs: Anne Joynt Published: April 2018 Synopsis: It is a rare thing for any brand to notice when their customers are facing a challenge, and step in to help, it’s even rarer for that brand to be a bank. Columbus, Ohio-based Huntington Bank however has done just that and launched a new integrated brand campaign based around the concept of “Looking Out For Each Other,” a purpose-driven mission that that’s designed to improve the world we live in and demonstrate that in today’s world even a small gesture can have a huge impact. .....