Melissa shoes are cute, sexy, and fun; but their true value is the simple material that they are made of, plastic. Melissa is on the catwalks of the latest fashion shows and sold as an object of design in the world’s top concept stores. The experimental Brazilian company that just celebrated 25 years of success, has recently made two design collaborations: one which crosses over to industrial design with the Brazilian design team, the Campana Brothers, and one which fully personifies fashion, femininity, and sensuality with Alexandre Herchocovitch. The nature of the material provides the designers a broad medium for creative suggestion, as well as being one of the most used, valuable, and convenient materials of our daily lives. For Fernando and Humberto Campana, creativity begins with the material. They say that, ‘it defines the use, the shape, and the contents of that which is created’. The Campana Brothers are known for the crossing and layering of planes and lines, which has become the trademark look of their designs and is now found in the design of a Melissa shoe. The Campanas’ designs are also characterized by the use of ordinary materials and industrial scraps, and the transformation from old to new, in a contemporary way that visually describes the beautiful disorder that is particular to Brazil and its art. Herchocovitch, who has shown his Melissa designs during both Sao Paolo Fashion Week and New York Fashion Week, continues to generate popular shoe designs by means of his new concept – sculptured plastic. This raw material allows for molding, transformation, and can be sculpted into any shape. The sinuous lines of Herchocovitch’s designs produce a feminine and sensual look. Melissa proves that plastic is not to be a disposable product, but a material to be cherished for its versatility. In the continual research for this fashion accessory, both of these collaborations are a perfect fit for Melissa.