WHYYour front line people are your financial lifeline. Unsold inventory costs your company money. If your prospective buyers are not treated like valued clients, your company brand and bottom line will suffer.

Mystery Shops Are Your GPS System: The process is informative, educational and when used correctly, a highly effective training tool.

WHATMystery Shops Document the Kudos and the ‘Oh No’s: Our Video Profiles provide the benefit of seeing your sales team through the eyes of prospective buyers. Do your sales associates: • Convey good product and community knowledge?• Use your sales training programs and policies?• Convey a sense of trust and caring?• Create value?• Create a reason for the prospect to commit?• Ask for a purchase commitment?