President Obama, Bill Clinton begin health care rollout

President Barack Obama will kick off his administration’s six-month rollout of Obamacare during a “conversation” Tuesday with former President Bill Clinton.

With the Obamacare insurance exchanges set to open Oct. 1, the White House is deploying the president, first lady Michelle Obama, Vice President Joe Biden and Cabinet secretaries to encourage consumers to sign up for coverage before enrollment closes March 31, 2014.

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In addition to Tuesday’s event at the Clinton Global Initiative summit in Manhattan, Obama will deliver a “very personal speech” Thursday in Maryland on the “real-life impact of this law,” a senior White House official said Monday.

Obama will also host a conference call with mayors and other state officials.

Michelle Obama will “reach out directly to key communities, including the moms and veterans of America to enlist them in the effort to get themselves and their families covered,” according to the White House. Biden will hold a call with nurses, cabinet secretaries will join mayors in local communities, and a lineup of supporters — celebrities, women’s magazines, faith leaders, radio DJs — will try to reach young people, the White House said.

White House officials are positioning Tuesday’s event at the Clinton Global Initiative summit as a culmination of more than 20 years of work between the Clintons and Obama to overhaul the health care system.