Category Archives: SEO

With the rise of internet marketing, web hosting companies are looking for new ways to sell their SEO services. As of today, many hosting companies are selling their hosting services now in one package. The package does not only includes features like space storages or bandwidth, but it also helps your website for optimisation.

Why should you go for an SEO hosting plan? By having this plan, your website can gain more traffic than normal. The package will use optimisation to help attract more visitors all over the internet. Another benefit of optimisation is getting a higher rank or getting your website on the first page of Google search engine. Backlinks, Keyword density, permalinks and H1 tags are also included to increase even more visibility and ranking on the web. This type of plan will pretty much do everything for you to get your business successful online.

Benefits

SEO hosting plan beats a web hosting plan in many ways. You will get a better service, fast result, reliability and excellent security. It will help you save time and get rid of any frustrations so you can focus on other matters. Though SEO hosting cost a bit more compared to a web hosting, you will still get a valuable investment and helps you save money in the longer run.

Cons

You may need to pay for extra services. For instance, the company can use the keyword technique and ask for an additional charge per keyword.

There are a lot of factors that that determine the position of your website on search engine results pages. One of these factors that determines how your site ranks is your web hosting. If you work with a web hosting provider with ample knowledge and skills in this field, there is a chance that your website will attain better ranking in the different search engines. Better yet, you can invest in improving this yourself, as long as you have the required understanding of how organic search traffic works. Here are some of the ways on how hosting can affect SEO.

Speed of your site

In 2014 April, Google made an announcement that it had made updates on its algorithm to begin the use of the loading speed of websites as a major factor determining rankings for a website. Web hosting has great effect on the speed in which your speed loads. It is advisable to make use of one of several free tools on the web to check the loading speed of a site regularly. In case it is slower than you expect, you will be able to realise the major reasons for the sluggishness. You might realise that it is your web hosting, meaning that you need to change your web hosting provider. Search engines and users like sites that load fast and as a web master you must put all efforts to make sure that your website is quick enough to offer great user experience.

Location of your server

Despite that the physical location of your website might not have positive or negative effect for most websites, for those that it has effects, the impact can be great. In case you have a website targeting a certain country, it is important that your website ranks well on that country’s Google version. For instance, if your site targets visitors from UK, your website should tell Google through certain indicators that this is where it’s aiming to be ranked. One of the major ways that Google determine the relevancy of a website to a certain country is its server location. Make sure that you choose a host from the specific country where you are targeting your visitors.

Uptime

If your website has a low uptime, it will be hard for users to access it and this is the same case with search engine crawlers. In case the crawlers fail to access your website regularly as a result of a lot of downtime, your site ranking will be affected too. Consistent downtime shows the search engines that your website is not reliable and managed wrongly. In modern times, most hosting providers guarantee 99 percent uptime, so this might not be an issue for most. If you are using free web hosting and experience frequent downtimes, you may need to move to a highly reliable host provider. Free hosting is good because you do not have the added expense, but in case you are running a business online and you are experiencing a lot of downtime, the saving probably isn’t worth it.…