January 28, 2015

Mars Drinks Adds Peet’s Coffee to FLAVIA Single Serve Coffees

It’s been awhile since we’ve had much news on the FLAVIA single serve brewer and coffee front, but it looks like they are getting some Peet’s Coffee to add to their already extensive line of coffees, teas, and other hot beverages. Mars Drinks which is now a 100 percent workplace-dedicated segment of Mars, Incorporated, has entered an agreement with Peet’s Coffee & Tea, to bring Peet’s premium coffee to offices across North America.

Mars Drinks is offering three of Peet’s most popular varieties, French Roast, Café Domingo and Colombia Luminosa, which are freshly-ground and packaged in Mars Drinks’ proprietary, recyclable Freshpacks to ensure taste, quality and freshness.

To celebrate the launch of Peet’s coffees, Mars Drinks is offering new customers with 50 or more employees a free trial of its FLAVIA brewers and Peet’s coffee varieties at www.marsdrinks.com/peets or by calling 1-877-273-5812. Mars Drinks current customers can order Peet’s coffees for FLAVIA brewers through their existing distributor relationship, or directly from Mars Drinks at myflavia.com/peetscoffee.

This is interesting to see. Up until now the only coffee you could get for the Flavia machines was from a Minnesota based (I think)coffeehouse named Alterra. After the initial contract expired, Alterra and Mars separated ways. Alterra changed the name of their coffeehouses to something weird and Mars kept the Alterra name for their coffee packs.

I have mixed feelings on the Peet's thing though. After the company who owns them purchased Caribou, they promptly removed all of the Caribou coffee shops out of Michigan. They replaced a handful of them with Peet's coffee shops but I never warmed up to them. Those went out within the first year. So the company that owns these guys ultimately removed all traces of their shops from our state.

Even though I no longer have my Flavia ( I don't have room for all the machines I've owned over the years) I really did like it. The Alterra coffee was really good and the machine allowed for the water and the coffee to mingle long enough in the pack for it to pick up the flavor. I liked it much better than any of the Keurigs I've had.

Posted by: AO at January 29, 2015 8:30 AM

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