In my work here at Ruzuku, I hear from thousands of course creators... We regularly survey our customers and people who participate in our free trainings. I also get hundreds of emails from people in these programs. Consistently we hear that many of you are [...]

You're eager to build sustainable, profitable business around your courses. One of the best ways to ramp up revenue — especially in the early stages of your online course business — is to sell more of your services. I'm assuming that you offer some kind [...]

Want to get more momentum and traction with your courses? The key is to first understand where you are. Are you testing and refining an idea? Or do you have a well-developed course that you know people are eager to sign up for? It's essential [...]

Let's say you're just getting started with the design and creation of your online course. If there's one question you must answer before you go much farther it's this: Who is your course for? Because one of the most common mistakes people make in planning [...]

Have you heard of Y Combinator? It's the top startup incubator in the world. It's the launchpad for world-changing companies such as Dropbox, Airbnb, and Stripe. Paul Graham is the founder of Y Combinator and a tireless advocate for the power of focus. He says: [...]

Today's paradox: We have unleashed opportunities — and technologies — for genuinely transformative online learning. Inspiring teachers are creating online programs of such power and depth... Yet at the same time the label “online course” is being slapped on virtually any collection of content... devaluing [...]

Sometime it’s important, valuable, and clarifying to simply step back and ask why. Why do we invest our time and energy making it easy to create online courses? And why should you create and teach your own courses? Reaching everyone Our first answer to “why [...]

The journey to an engaging — and profitable — online course starts with having the right approach. There's a crucial insight here and I hope you'll take it to heart... Creating a successful online course isn't just about you. It's about being of service. Putting [...]