Would you wear eyelashes made of real fur?

Talk about fancy. Now you can actually buy and apply real mink lashes to your ordinary looking eyes.

Before you call PETA, don’t worry, the ready-to-wear flash falsies are ethically sourced during the annual mink moulting cycle – so no harm is done to the animals in the making of your premium peepers.

Lee, who started the beauty brand as a side project while raising her three kids in Sydney, has done the opposite of most Australian brands – launching into the US first in 2011 before returning to conquer the Australian market.

When it comes to local A-list lids, Artémes has become the lash line of choice for celebs including Pia Miller, Jessica Gomes and Ksenija Lukich, who all love the soft natural look.

“All our lashes are handcrafted and take three days to make,” says Lee. “We pay attention to detail.”

She’s not lying, that care applies to the packaging too. All signature mink lashes come in a leather case with a velvet pouch and care instructions – they can be worn up to 25 times – which starting from $34.88 a pop, you’d want.

And if the thought of fluttering fur isn’t too much for you, here’s celebrity makeup artist Max May’s advice on how to apply them. “You’ll want to trim them to fit your eye. Once you’ve done that, wait a minute for the glue to go tacky before applying it to the lid. It will help the lashes stick.” Fur real.