But if you want a tool for monitoring information from any source, something that will let you intelligently manage the information flow, that offers powerful features not available in any other feed reader, then Awasu is your only choice.

Awasu's plugin architecture lets you extract information from any data source and monitor it in the same way as a regular feed. Advanced XML features let you also easily integrate with web services and other XML data sources.

And you're not restricted to processing just RSS/Atom data, Awasu can get at any information embedded in your feeds. Whether it be the increasingly popular microformats or your own proprietary XML metadata, Awasu can extract it, present it to the user and do further processing on it.

Awasu also lets you hook into the flow of information to perform your own custom actions as it is processed. You can monitor the information, analyze it and then respond to it. No longer are you restricted to using a passive tool like a web browser. Awasu lets you actively manage your information in the way you want to and leverage it for your benefit.

Awasu is the only feed reader that offers a powerful and comprehensive end-to-end management of transporting and processing your information.

Awasu's API also gives you full control over Awasu's most powerful features, allowing create/read/update/delete of channels, reports and workpads. This lets you programmatically manage these as your requirements change, turning Awasu into a powerful engine for monitoring the incoming stream of information and reporting on it. Access to Awasu's search engine and archive database is also provided.

There's no doubt that feeds have become immensely popular and everyone from Microsoft, Yahoo! and Google are offering them. Maybe you have a few yourself!

Instead of letting your customers struggle to decide which feed reader to install and how, only to then be faced with figuring out how to subscribe to your feeds, make it easy for them and provide a branded version of Awasu. All they have to do is download and run the installer and they'll be immediately set up with your customized feed reader, with your feeds already in place and updating.

Awasu and the stylized Japanese character in the orange box are trademarks of Awasu Pty. Ltd. Other brands and product names are trademarks of their respective owners. Awasu Pty. Ltd. believes the information in this publication is accurate as of its publication date. Such information is subject to change without notice. Awasu Pty. Ltd. is not responsible for inadvertent errors.