History of ShinsenHigashi Shuzo was founded in 1860 late in the Edo Period. The present head of the family is the Sixth since the time of foundation. When it was founded, it was surrounded by countryside, and made a sake in the water that was pumped from a nearby shrine is beginning.Ever since then, the Higashi family has continued to make this sake in the beautiful countryside.

FACTORYRegistered tangible cultural propertyOur 12 buildings which includes sake breweries and residential buildings, were registered as a cultural property on January 8, 2009. The design of our sake breweries received great reviews. Three breweries are made of local tuff bricks (Kanagasoishi) and one has a western style, wooden-covered with stained-glass windows. These 4 breweries received especially high evaluation marks because of their rare and wonderful design.It seems like the tea-ceremony house and the sukiya-zukuri style of building is whispering our sake master's secret message to any visitor who sees it.The committee members commented that the sake breweries are very small in appearance, but the harmony of breweries and residence makes visitors imagine themselves as ancient prosperous sake brewers.

The Warehouse of StoneThe feudal lord of Kaga domain, Toshitsune MAEDA, moved from Kanazawa to our city Komatsu and lived in Komatsu castle after his retirement. He established the culture of cuisine and tea ceremony.Our founder, Gen'uemon, started his business 150 years ago. He brewed Sake from local brewer's rice. We won't forget his passion for brewage. We are dedicated in keeping the tradition of brewing delicious Sake.

Sukiya-zukuri style : It is one type of Japanese residential architectural style which incorporates a number of tea ceremony house features.

Higashi Sake Brewing Company,Ltd LocationOur brewery is located in Ishikawa. Isikawa is blessed with nature, surrounded by mountains (including Mt.Hakusan) and Japan Sea. The Sake brewed with the clear and good-tasting water of Mt.Hakusan goes well with fresh foods from the sea.

Adopted by Japan AirForceOneThe “Shinsen Daiginjo” was an Adopted by Japan AirForceOne “a sake that is rich” and “a sake that is fruity”