Wildfang was created when Emma Mcilroy, Julia Parsley and Taralyn Thuat grew tired of shopping in the men’s section. After noticing a huge gap in the tomboy department, the three friends quit their dream jobs at Nike and set out to help other women looking something beyond the boyfriend jean. Founded in Portland in 2013, Wildfang carries brands like Neuw Denim, Shades of Grey and Capulet, alongside their house brand. If your style icons include James Dean, Pharrell and David Bowie, you’ve come to the right place.