Wednesday, October 28, 2015

USA TODAY did an analysis a couple of months ago showing
that engineering firms reject Hispanic and black applicants twice as much in
comparison to the rest of applicants. Engineering firms claim that the pool of
applicants lacks of diversity and that the issue is beyond their reach. As a
recent engineering graduate, I witnessed clearly that the amount of minorities
in engineering are somewhat limited. But these claims are not sufficient.
According to Fox News Latino more
Hispanics are graduating college with bachelor’s degrees than ever before. As
of 2014, Latinos accounted for 15% of STEM jobs (also known as Science,
Technology, Engineering and Mathematics), it doesn’t seem as much but just 4
years ago Latinos constituted 7% of the population.

It is evident that technology is increasing exponentially,
and it will continue to grow as technology becomes one of the main engines that
drive our current economic market. This will lead to more openings in tech
firms and companies are being pressured to diversify their market. Thus, we
need to look closely at the root of this phenomenon. First, a considerable
amount of minorities do not continue their education due to the lack of
information, resources or even motivation which eliminates a large amount of
potential engineers, mathematicians, etc. Furthermore, a large amount of
minorities attends college but fails to finish their education. To exemplify
this, the graph bellow shows a bar graphs portraying the percent of the population
that finish high school, attend and finish college. In light brown we see that
out of 19% of 18-24 year olds that are enrolled in college only 9% actually
finishes their career (that is a 47% drop out rate) which is daunting.

There are many factors that contribute to this big dropout
rate. Many of the young minorities have to work full time to sustain themselves
while they attend college by working on fast food restaurant, clothing stores
etc. Others get demotivated due to their minimal mentoring and orientation in
earlier stages of their educational career leading to picking up vices and
activities that could hinder their development.
There are many other factors but we will leave that to another
discussion.

On the STEM side, this gets even more filtered because even
fewer choose to pursue a degree in a STEM related fields. A study by the National Action Council for
Minorities in Engineering, Inc. on U.S. engineering degrees found that
African-Americans, American Indians, and Latinos account for 34 percent of the
total U.S. population (ages 18 to 24), but earn only 12 percent of all
undergraduate degrees in engineering. In fact, the share of engineering degrees
earned by these three groups declines at higher educational levels: 12 percent
bachelor's, 7 percent master's, and 3 percent doctorates. Meanwhile, women
account for nearly half—46 percent—of the U.S. labor force but account for just
10.8 percent of U.S. engineers. This is a big issue because in order to remain
competitive with the rest of the world we need to push for a progression of our
education system and with that STEM related courses.

Consequently, one may argue
that the shortage of engineers is due to the weak foundations that high
schoolers receive as part of their basic education package. And yes, in part
the government is responsible because of the lack of organization and the
current curriculums in place despite the recent efforts of the commander in
chief to include a higher load in STEM classes to prepare students in the near
future. But also part of the problem could come from a lack of access. Data
from the Department of Education's Office for Civil Rights showed
African-American and Latino students are much less likely to have access to
Advanced Placement courses in STEM fields. Many students also say they don't
take AP courses due to a lack of confidence.

The lack of diversity (and
woman) in STEM jobs is evident but the complexity of the issue doesn’t end with
the government being the solely faulty entity. The ratio of minorities STEM
will not change unless we make a change from early stages. Perhaps there is a
racial component linked to it, African-American and Hispanic STEM workers
aren’t just lacking in the U.S., they also make up a relatively small portion
of the foreign-born students and professionals in STEM in the United States.
Currently, 63% of foreign-born STEM workers come from Asia, with most from
India or China. But why? Perhaps a lot has to do with the culture itself. As a
recent minority graduate in engineering I hope we make a change in the near
future.

Friday, October 23, 2015

The South African inventor and CEO of Tesla Motors and
SpaceX is unstoppable. Musk with degrees in Physics and a proven a
electromechanical engineer is doing big things. He got introduced to computer
programming at the age of 10 and at the age of 12 he sold his first code of a
video game he created called Blastar for $500. After dropping out of the
prestigious PhD physics program at Stanford he decides to go into the
developing and changing the world with innovative ideas. The first one was
called Zip2, a web software company providing business directories and maps to
media companies and local e-commerce merchants that was sold to Compaq $307
million dollars in cash where Elon received $22 million from the sale. He then
founded Paypal which was acquired by Ebay or US$1.5 billion in stock, of
which US$165 million was given to Musk. Last but not least he founded
SpaceX and Tesla motors, two companies that revolutionized the industry in
their respective markets despite the initial years of losses on their financial
statements.

Here are some of the stuff he is currently leading:

SpaceX

SpaceX has an end goal: to take people to space as soon as
possible. With the recent funding cuts, government work and governmental
companies like NASA are contracting companies like Space X and boy this work is
lucrative. In May of 2005 SpaceX got a contract with NASA of over a billion
dollar for Responsive Small Spacelift (RSS) launch services by the United States Air Force. Regardless of the
money Mr. Musk has a different end goal. In an interview he stated he wanted to
reduce the cost of space travel by a factor of 10, with a project to colonize
mars in the near future. Musk reveals that he wishes to establish a Mars colony
by 2040, with a population of 80,000 and that we need to start looking at other
planets outside of Earth as a method of survival:

"An asteroid or a super
volcano could destroy us, and we face risks the dinosaurs never saw: an
engineered virus, inadvertent creation of a micro black hole, catastrophic
global warming or some as-yet-unknown technology could spell the end of us.
Humankind evolved over millions of years, but in the last sixty years atomic
weaponry created the potential to extinguish ourselves. Sooner or later, we
must expand life beyond this green and blue ball—or go extinct."

Tesla

They are the new thing, and everyone is talking about it. It
is evident that the market for Tesla is hot and they are trying to keep up with
the demand. According to Tesla’s website they are producing 550 cars per week
and they tend to sell every single car. In fact, when going to the website you
encounter a page that lets you reserve a car with a wait time of up to 6 months.
Not all has been success for Tesla motors, currently they are still fighting
against automobile dealers in multiple states because of the direct-to-customer
approach that Tesla uses. In my opinion, the fact that automobile companies are
lobbying against Tesla also serves as a propaganda to make the brand a little
more exclusive and desirable. Tesla may lose sales in 5 states but gains
recognition worldwide. It also gains recognition in the sense that it keeps
bringing new things to the table. A clear example, is the tesla Model X, the
first SUV that tesla produces. With ample seating up to 7 adults and an
estimated mileage of 250 miles per charge model X promises to change the
market. The price for the Model X has not been officially released yet but
researchers of the market estimate it at nearly 100K. Many argue that Tesla’s
are the future but that they are overpriced and only the wealthiest can get a
hold of them. But wait, Musk is already working on that issue.

The Tesla Model 3 usually starts at $35,000 before any
government incentives and deliveries are expected to begin early 2017.
According to the website www.plugincars.comas of March 2015, the Tesla Model X is basically
sold out. New orders submitted in spring 2015 will be fulfilled in “early
2016.” So, considering the lower price point, the number of hand-raisers for
the Model 3 could create a long backlog—a nice problem for Tesla to have.

SolarCity

SolarCity is currently the second largest provider of solar
panels in the United States. Although Elon Musk is the only chairman (not so
bad for being the CEO of multiple companies) he made a commitment to make this
smooth process for whoever wants to try the project. According to Lyndon and
Peter Rive the current CEO’s their goal is to make this process super easy and
accessible. You first get a free solar consultation where you will get a quote
and study to determine whether or not your location will surplus the initial
cost in 20 years. If so, you can go ahead and sign your agreement for the next
20 years where the guarantee no hidden fees along the way. Next, a solar panel
system designer along with a surveyor come to your household and gather more
information of the geolocation of the property. After, they start the
installation where they claim to finish in one day (quite impressive), and they
also take care of your permits and inspections. It seems like a solid plan in
place, as long you have the right resources upfront.

Hyperloop

The need of a better way to mitigate traffic and
transportation is evident here in California, especially in Los Angeles, and
that’s where Elon Musk came with the idea of implementing a high speed
transportation system driven by air compression and a specialized type of
induction motor. In his plan he claims a hypothetical subsonic air travel
machine that stretches approximately 350 miles (560 km) from Sylmar (a northern district of Los
Angeles) to Hayward (east of San Francisco) and would
theoretically allow commuters to travel between the cities in 35 minutes or
less. This is huge impact in the way we see transportation since this is
already faster than actual airplanes. This technology is barely being developed
and is currently in the being discussed from a economic perspective. According
to his proposal this will cost around 6 billion dollars. More concerns were
raised (like getting sick at high velocities, unpleasant rides etc) when the
proposal came up but his information and theory of the Hyperloop remains
unproven. Currently no plan of development has been issued.

Elonk Musk with 44 years has done remarkable changes to
society, and I am sure there will be more to come.

Saturday, October 17, 2015

Lately
the rise of Cannabis is evident. Cannabis serves the medicinal and recreational
purposes. With more than 20 states having some kind of laws involving the
decriminalization it is evident that the customer demand will continue to grow.
More importantly, media has slowly merged the cannabis usage and the stigma is
slowly disappearing. Until recently, marijuana and marijuana users were often
associated with the word dangerous and negative. With all this, the business
side of the cannabis looks promising because not only the demand of cannabis
will increase as time progresses but also we will need to define and incorporate
a social space for its consumption. In turn, this should lead to revolutionary
entrepreneurs to incorporate this business into the defined social norms.
Examples are bars, coffee shops, movie theaters, etc. and with the legalization
of cannabis it would be plausible to incorporate cannabis into each industry.
The end goal is for businesses to strengthen the cannabis industry and in doing
so their own careers. Thus, I believe that the use of marijuana will be
inevitable in the United States and there will be a need to incorporate new
business models into already stablished businesses.

Why
is it beneficial?

According
to the PEW research center nearly 53% of Americans think that the drug should
be legal in contrast with 44% who want it to be illegal. Interestingly only 4
states have legalized marijuana (Arizona, Colorado, Oregon & Alaska) and so
far the implications of this motion looks promising when it comes to higher tax
revenues. For example in Colorado, voters approved a 15% tax on the wholesaling
of marijuana and 10% sales taxes on all recreational marijuana sales to the
consumer. According to the Denver Business Journal, Colorado is expected to
generate 60 to 70 million and that is just on the actual product not including
other possible channels to make a revenue like marketing, distribution,
supplemental products etc.

Those in
favor suggest that those additional needs could be used for other basic needs
in the community. Cris Miles, a journalist of mic.com in his blog he states:

“We've seen the economic
power of legal pot. On January 1, when recreational weed became legally
available to Colorado consumers, 24 pot shop owners across the state believe they
collectively made more than $1 million in a single day of
business. Residents can currently purchase up
to an ounce of marijuana at one time for recreational purposes. Non-residents
can purchase up to a quarter ounce. State officials expect up to
$578,000,000 in first-year sales revenue, as well as $67 million in tax
revenue, which will be used to build schools and fund regulatory efforts.”

So the question
becomes, what are we waiting for?

Where
is the entrepreneurship?

Most of
the numbers are solely based on the sale of the cannabis itself. A call to
action is necessary for entrepreneurs to look closely at the way our society
incorporates this product into their social settings. People looking into this
business need to be able to forecast and innovate ways of incorporate cannabis
into already stablished entertainment businesses as well as identifying their
demographics of both current and future customers.

The once
prohibited drug, Alcohol, can provide us with some business practices and
history in regards to a newly introduced substance and more importantly how can
this flourish under an excise tax. These new innovators need to look back and
see what other industries did to remain open while living under times of crisis
so they could get a better understanding in terms of maximizing resources and
being innovative. A clear example was the national prohibition. National
prohibition occurred January 1920 to December 1933, this law prohibited any
beverage that contained 0.5 percent and higher alcohol content which killed
about half the country’s distilleries and breweries, and perhaps 75 percent of
the wineries according to John Ruch, a journalist from Georgia. So how did
companies likeOld Bushmills Distillery (also
known as Jose Cuervo), Jack Daniels,Anheuser-Busch,amongst others survived. For
once, they started to diversify their market, they started producingyeast and near-beer, but also ice cream, soft drinks,
commercial refrigerators and car bodies. Only those companies with the capacity
to develop sustainable business plans and the foresight into what the alcohol
industry could besurvived the
prohibition era.

Even with
the legalization of recreational marijuana, it is still illegal to consume in
public space. For example, tourists visiting Colorado cannot consume marijuana
in hotel rooms or similar settings. Regardless of this, entrepreneurs are
looking into ways to create a safe place to participate in the activity. A
different type of lounges have emerged around the globe. The websitehttp://www.budpubs.com/has a directory of locations where you
can use the product and socialize. For exampleSpace Loungein Los Angeles California welcomes
medical marijuana patients and offers a place to medicate.They
have a dab bar and lounge with nice dab rigs, a good concentrate menu, 2 Big
Screen TV and friendly atmosphere and offer free items to first time visitors.The Treehouse in LAfound a way to comply with the law
by making theirs establishment a “bring your own bud” business. They make
profits by charging an entrance fee, supplying a variety of wraps, and rental
fee for smoking apparatuses. This is where opportunity arises, entrepreneurs
need to look at patterns and study where people chose to spend their free time.
According to TIME magazines Americans average more than 3 hours watching TV and
a portion of that is devoted to time spent in the movie theaters. And
this is where a group of young entrepreneurs are looking to incorporate
cannabis.

Growing
industry

At the
University of Southern California Lloyd Grief Center for Entrepreneurship, a
group of students is developing a business idea incorporating cannabis. The
group is developing the first cannabis friendly movie theater. According to
Johnny de La Cruz, a student majoring in entrepreneurship at USC, he stressed
that the idea is innovative and with great chances of success. The group
identified two important points about their idea. First, the movie theater
industry in decline with a need of a boost and the need of a social place for
cannabis consumption. This emergent business could solve some of the pains that
each industry is facing. When asked about some of the challenges they spoke
about licensing issues and some modification to the current buildings when it
comes to movie theaters. They will venture this business in Colorado due to the
current laws in California and they are already taking to mechanical engineers
to modify the ventilation system to avoid irritability caused by smokers to
non-smokers. Similar events have happened in Colorado. In May 2014, The
Colorado Symphony Orchestra staged a marijuana-friendly concert where
participants enjoyed a brass quintet and cannabis in one sitting.

What
are the challenges?

Conversely
many scholars argue that the process is not that simple, that legalizing
cannabis won’t just bring the cash right in. Many economist believe that the
expected amount of revenues are exaggerated. Oppositionist also argue that the
legalization of the drug would cause many disparities in the social context
because the easy availability would create new users instead of saving the
current users despite the easiness to find the drug nowadays. But the bigger
challenge is using the product in a somewhat restricted environment, people
looking into this need to look at the techniques the alcohol companies used
during the prohibition area and the cigarette industry for how to create a safe
place for consumption. A clear example is Las Vegas, Nevada law allows for casinos
that exceed 15 slot machines as well as nightclubs and bars that do not serve
food to admit smoking and it seems to work well. This law also tied high tech
ventilation system to avoid health concerns within the casinos and clubs.

The use
of cigarettes is surely a big factor for lung damage, in fact many argue that
smoking any kind of plant matter is responsible for pulmonary disease and lung
cancer. According to the Center for Disease Control Cigarette smoking is
responsible for more than 480,000 deaths per year in the United States,
including nearly 42,000 deaths resulting from secondhand smoke exposure. This
is about one in five deaths annually, or 1,300 deaths every day. However, Dr.
Mark Pletcher, associate professor of epidemiology and biostatistics at the
University of California, San Francisco and the lead author of a study trying
find a linkage between marijuana and lung diseases stressed the following:

“Marijuana may have
beneficial effects on pain control, appetite, mood, and management of other
chronic symptoms. Our findings suggest that occasional use of marijuana for
these or other purposes may not be associated with adverse consequences on
pulmonary function. It is more difficult to estimate the potential effects of
regular heavy use, because this pattern of use is relatively rare in our study
sample; however, our findings do suggest an accelerated decline in pulmonary
function with heavy use and a resulting need for caution and moderation when
marijuana use is considered”

The study
showed no pattern between lung diseases and marijuana but it did find a decline
in the performance of the lungs. Something users and potential businesses need
to consider.

The
big picture

Colorado
and Washington are currently leading this developing industries followed by
Alaska, Oregon and Washington cannabis is slowly becoming a product for further
development as well as an introduction to open spaces without the negative
stigma many had in the past. With the right approach and productive plan
cannabis will be socially acceptable just like alcohol and as available as
cigarettes. At the moment, the market will be geared towards experienced users
with high tolerances but as the industry progress entrepreneurs will look to
diversify. Timing could not be better and the 21stcentury is ready and equipped to turn
a vice into a profitable social norm.

Thursday, October 1, 2015

The Oculus rift was developed by virtually reality Oculus
VR. The brain of the Palmer Luckey and the extremely successful fundraiser
Kickstarter of nearly $2.4 million gave birth to the development of this
powerful device. Although the device was intended towards the game industry, it
is evident that other industries have incorporated the oculus rift into their
business model.

THE BASICS

The oculus rift is a head mounted device which displays 1080×1200
per eye, a 90 Hz refresh rate, and a wide field of view to the user. The device
is extremely lightweight and wraps around the peripheral vision of the user.
This allows for an extremely engaging 3D environment. By covering the user’s
entire view all external stimulation is blocked allowing the user to experience
a quasi-reality experience.

HOW IT WORKS?

The Oculus Rift resemble a pair of skiing google with a
rectangular box attached to the front, this box serves as a house for a Samsung
Galaxy Note 3. The eye lenses are 2.5 inches apart from each other, allowing
each eye to perceive objects in a more natural way.

In terms of motion, the oculus uses a custom-built sensor
which includes a gyroscope, an accelerometer and magnetometer. Combining the
three sensors the device gathers data to track the position and orientation of
the user’s head in order to and synchronize the position of the user.

The control box has HDMI, DVI, and USB ports which can be to
connect the computer to the box. Once a connection has been established, the
control boxes transfer’s the images from the computer to the Oculus Rift’s
display screen.

With all these technology backing the Oculus Rift it is easy
to see why this device is the most popular in the current world of virtual
reality. This powerful technology puts virtual simulation far ahead than any head
mounted display. Oculus VR also considered the design and comfort of the
device, previously any hardware developed was clunky and weighty. All that
combined for 350$, it is clear that the intentions of Luckey is to give the
community a taste of what’s coming next.

WHATS THE USE?

The applications of the Oculus Rift range across multiple
industries. Major game developers jumped the fence the moment this was
developed. To name a few,classic game studio Id
Software, PC gaming giants Valve Software, and two of the companies behind the
game industry’s most popular video game engines, Epic Games and Unity
Technologies.

Id Software has already implemented this into one of their
most famous games, Doom 3. The development kit can be connected and be played
with Oculus as a technical demo. The fact that a respected gaming company is
using the device speaks of the confidence that has been put under Oculus VR,
more importantly it boost this industry for years to come.

The Oculus Rift is not only being used in the gaming
industry. For example, Architecture has been using the Oculus Rift to gap the
bridge of those who lack of construction knowledge by incorporating augmented
reality into their 3D models. Jon Brouchoud the founder Arch Visual, a company
that specializes in creating 3D environments specifically with virtual and
augmented reality stated the following:

"You can almost conceptually
imagine a time when the architecture is literally perfect, crystallized around
exactly the way we're going to use the building," he adds. "Rather
than this abstract blueprint realization process, the buildings will fit like a
glove."

From manufacturing to education to post traumatic disorder
treatments the usage of the Oculus seems promising. It is an exciting time to
be a part of the technology industry and we should continue moving forward.

THE FUTURE

While the Oculus Rift was designed mainly for gaming
purposes, that is certainly not the limit of the device. NASA Jet Propulsion
Lab already started incorporating the Oculus into their scientific
applications.Such experiments include using the device to
remotely control a robotic arm, and feeding images from the Curiosity rover
into the device to create a Virtual Reality simulation of the environment of
Mars.

But not everything is perfect with the Oculus Rift. The
device lacks the ability to track user positioning, meaning there is a required
separate device to track your movement. Also the Oculus does not have any kind
of sound system which makes virtual reality a little dry. Currently, applications
of the device use separate headphones to make the experience a little more
complete.

Although, it is evident that Oculus Rift falls short for our
expectations in virtual reality, however one can only hope the popularity of
the Oculus will allow developers to use it as milestone to create a more immersive
experience.