Happy Personal Brand Marketing Year! 2019 is well on it’s way! Welcome to the year of opportunities! At the start of a new year, we know most small business owners are looking for ways to build customers and contacts, and planning how to grow their business in...

Company branding is a marketing technique to create a name, design, and symbol that is easily recognizable. When seeing a company’s branding that’s done right, you should be able to easily identify it. This is because branding is used to identify a product or service,...

The world is an ever changing place, and right now we are in the middle of the digital age. Marketing professionals everywhere are stuck in a certain debate about which technique is better: Traditional or Digital Marketing? Many professionals believe that digital...

When people think of Instagram, they usually think of swiping, liking, and scrolling through thousands of images on a smartphone. What many people have not yet realized is that Instagram Marketing is a fabulous new tool that can be used to help grow your business’...

Tips On Getting Inbound Leads Via Paid Website Traffic People often call me for a Free Consultation and say that they invest most of their marketing budget into inbound leads via paid website traffic. They believe that the fast and simple way to get leads is via...

LinkedIn was founded by Reid Hoffman and associates in the late winter of 2002, and was launched in the summer of May 2003. Since its inception, LinkedIn has grown immensely as a social media platform for business professionals, while still retaining its core value of...

What is SEO? According to Wikipedia, SEO is “is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results.” Oftentimes, Search Engine Optimization...

Social Media Strategies for Recruiters to Generate More Job Leads and Boost Placement Rates As a recruiter, finding qualified candidates can be tough, but perhaps even more challenging is finding enough job vacancies in which to place your candidates. Social media...

Why Your Marketing Efforts Aren’t Successful Many companies and entrepreneurs have claimed that marketing simply doesn’t work for them. But these are usually the same business owners who lack a structured strategy and take a short-term approach to marketing....

Pictures are worth a thousand words. Today, almost every business has an active Instagram profile, but does not know how to turn Instagram followers into leads. Here are some useful tips on how to monetize your Instagram marketing: Understand Your Target Audience...