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Suyati Technologies will participate in the Great Indian Marketing Summit 2012, to be held on 5th May 2012 at the Raintree Hotel, Anna Salai, Chennai. The Summit will be attended by Mr. Gaurishanker Antravedi, Sr. Vice President (Business Development & Sales) and Mr. Ramanan Ramamurthy (Manager-International Business), for Suyati Technologies. Suyati Technologies is also one of the major sponsors of the event.

The event is being organized by Paul Writer, India’s only online peer community for Marketers. Paul Writer was founded by Jessie Paul (author of ‘No Money Marketing’) in 2010. Paulwriter.com focuses on community building by featuring articles by global experts that are an acclaimed resource for serious marketers. Paul Writer has made available useful Education and Insights for professional marketers – through India’s only serious Marketing Newsletter (The Futurist CMO), and CXO conferences, that have hosted the highly successful Futurist CMO and Great Indian Marketing Summit conclaves.

Paul Writer works with clients who find their marketing bandwidth stretched – due to launch of new products, funded marketing expansions and acquisitions -to create, validate and program manage a strategic marketing plan. The Great Indian Marketing Summit 2012 will delve into assisting companies in building a framework that would help them plan their marketing activities and budget, with a view to;

Generating revenue (not costs)

Creating the right balance between marketing and sales and,

Deciding on the right course of action when working on a tight budget for marketing.

The agenda includes an all encompassing and comprehensive array of discussion areas including Marketing Outsourcing, Online Marketing, Web Content Management, Managing Channels, Social Media Productivity, Lead Generation, Frugal Marketing and many more- with renowned global speakers leading each session.

CEOs, COOs, and CMOs, and companies who are interested in boosting their marketing effectiveness would be benefitted by participating in the summit. Senior marketers from ﬁrms such as Dell, Frog Design, Capgemini, Liqwid Krystal, Total Environment and Infosys participated in previous summits. The attendees this year will include leading companies like Cognizant Technologies, Apollo Hospitals, Taj Group of Hotels and many others.

Suyati Technologies expects to not only enliven their marketing strategy but also establish more meaningful and mutually benefitting associations through this summit.