Ducati Scrambler to debut at World Ducati Week

Snapshot: The event will take place from July 18-20 with the 'Scrambler Beach Party' kickstarting on Friday the 18th's evening

After hosting an exclusive premier for its employees of the new Scrambler, Ducati will unveil its latest offering with private viewings for Ducatisi at the World Ducati Week 2014.

The new age Scrambler takes its cues from the Scrambler that used to lure enthusiasts in the 60s and 70s, but will be equipped with the latest technology. The Scrambler will be shown at the Misano World Circuit Marco Simoncelli from July 18-20.

On the evening of Friday, July 18th, the "Scrambler Beach Party" will take the theme of Ducati Scrambler. The party will be open to everybody, so that everyone passionate Ducatisi can celebrate the new motorcycle in its true style. It is a strong gesture by the Italian giant appreciating its workforce's commitment to make this project a success. And to make the event merrier Ducati has announced that the tickets sold suggest that it is going to witness a record breaking attendance at the 8th edition of the 'red event'.