PRODUCT STORY

A pillar of the toy industry, Hot Wheels has been changing the game for over 50 years. Their die-cast cars and buildable racing tracks have changed the meaning of fast for generations of children and adults alike. Today, the PUMA x HOT WHEELS collaboration honors the ongoing reinvention of toys, style, and culture – with three exclusive iterations of the PUMA RS-X inspired by three of Hot Wheels’ most iconic cars.