Megatrends

The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.

Consumer Health in Bangladesh

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Executive Summary

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Consumer healthis benefiting from rising incomes, urbanisation, population growth and retail development, butcompetition from unpackaged and homemade traditional remedies and prescription medicines is limiting its growth. An expanding mid-income group that is increasingly focused on health is boosting demand, althoughstrict government price controls and a widening range of low-priced generics is constraining value growth but supporting volume growth.

Country Insight

Socioeconomic trends

Logistics/infrastructure

OTC registration and classification

Vitamins and dietary supplements registration and classification

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