About This Class

You can't run. You can't hide. Facebook and Google have planted themselves on this planet, weaved their roots through the seedy underbelly of the business world, intertwined with our networks, locked hold, and aren't going anywhere. Ever. So if you're an entrepreneur, small business owner, or marketer then there's no point in putting it off any longer - you'll have to learn how to run a Facebook or Google ad campaign.

This class is for the true beginner. Learning pay-per-click advertising can be extremely daunting, but this will get you up and running with the basics. I'll walk you through the process of setting up a basic ad campaign onboth Facebook and Google that will direct people to your website. Remember, this is not an advanced class, this is for those who have never even seen what these ads look like behind the curtain.

What you'll learn: (italics)

Basic overview of each platform

Key differentiating features

How to set-up basic ad campaigns geared toward getting people to your website

How to target your audience

What you'll do:

You're going to create ad campaigns on Facebook and Google. Because there's nothing like good old fashioned hands-on practice.

Currently, I'm the Founder, Director of Sprintkick, a referral-based full service digital agency based out of San Francisco. Over the past 4 years, I've overseen the development and launch of over 100 web and mobile apps. Clients range from 1-2 man startups bootstrapping their initial idea to multibillion dollar Fortune 100's like Wal-Mart, Dick's Sporting Goods, & GNC.