Transcript: Hey folks. My name is Charles Lumpkin. I appreciate you spending some time with me today. I want to talk to you about “Google and the Toilet Plumb Theory.” Ok? I’m not sure if it’s called a “plumb” but it’s the thing that’s in the back of the toilet tank that goes up as ..

Transcript: Hey folks. My name is Charles Lumpkin. Thanks for spending some time with me today. Today I want to talk about Facebook’s pay-per-click platform. It is really good. If you haven’t tried it yet, it’s pretty phenomenal in some markets. Let me tell you some of the common mistakes that people make. The most ..

Transcript: Hey folks. My name is Charles Lumpkin. I want to talk to you today about why you should be a content creation beast. When SEO first started, it was all about making sure you had the content on your site, a handful of links, and putting some keywords in the meta-tags. A lot of ..

Transcript: Hey folks. My name is Charles Lumpkin. I want to talk to you today about exact match domains. What I mean by this is having a domain that precisely matches the keyword that you’re looking for. To be specific the TLDs, or top level domains (which means the thing after the “.” .net .com ..

Transcript: Hey folks. My name is Charles Lumpkin. Today I want to talk to you about “sitemaps” with an “s.” You’ve got to have both. Back in the day a sitemap was a page that you put on your site that listed all the pages on your site in some kind of directory branched-tree style, ..

Transcript: Hey folks. My name is Charles Lumpkin. Today I want to talk to you about building a network of sites. Now, this is going to be another one of those infuego issues that I’m going to get crushed with email on. That’s cool. I’m just going to put it out there for you and ..

Transcript: Hey folks. My name is Charles Lumpkin. Today I want to talk to you about how you can get links from .edu domains. I blatantly stole this technique from a friend of mine called Peter Askew, and I’m going to call it the “Skew Method.” In the Skew Method, you want to go out ..

Transcript: Hey folks. My name is Charles Lumpkin. Today I want to talk to you about SEO and (insert ominous dun dun dun) paid links. Paid links is like the biggest four letter word in the SEO world, and the reason it is this way is because Google and others, specifically Google, has made a ..

Transcript: Hey folks. My name is Charles Lumpkin. I want to talk to you today about link variety when it comes to SEO. One of the biggest mistakes people make when they’re first starting with SEO is that they go out and learn about a specific kind of technique. Right? Then they go out and ..

Transcript: Hey folks. My name is Charles Lumpkin. We’re going to talk about the basics of SEO. Yesterday we talked about “What your site says about itself.” Now we’re going to talk about “What other sites say about your site.” This is the other part of it. So essentially, you’ve got to get participation from ..