Whyte & Mackay

A series of cinema graphs made for iconic Scottish whiskey distillery Whyte & Mackay

A curious little collection of films (cinema graphs) made for iconic Scottish whiskey distillery Whyte & Mackay. The final films were used on digital advertising across London and were designed to make a passer by look twice as the ice in the whiskey spins and the lion winks at you.

And it goes without saying that only hipster lions and bulls with cool hair cuts will drink this whiskey.