We offer a complete website design package that will help you to achieve your full online sales potential.

Our large and deeply valued client base here in the Central Coast and Newcastle area really appreciates the vastly improved performance in their:

Online store sales and presence

Site functionality and mobile-friendly ease of use

Search engine rankings

Eye-catching logo and graphics design

Research tells us you have less than 2/10 ths of a second to make a good impression.

With Smart Web Solutions you can make sure those impressions really count.

Our web design services include:

User Behaviour

Implementing Google Analytics, Google Search Console dashboards to see how your customers are finding their way around your website will help to make improvements.

Website Schema

Our websites include Schema markup code that helps your web pages appear more prominently in Search. This improved visibility has been shown to improve click-through rates.

Call To Action's

Every website needs a CTA, we use banners, buttons, or a graphic or text on our websites to prompt a user to click it, and continue down a conversion funnel.

Fast Loading Websites

In a competitive market, a website that loads in two seconds or less is far more likely to gain visitor conversions than a website with load times of 3+ seconds.

Mobile Friendly Web Sites

Our websites are responsive, they are able to adapt to the screen it is being used on, regardless of what device it is and automatically reformats to give the user a better experience.

Creative Web Design

Design increases the usability of your site which will encourage customer to stay on your site by using good design and simple navigation.

Will a Better Website Really Help My Business Grow?

Yes, the research is clear and you’ve probably experienced it for yourself.

Did you know that 67.9% of online shopping carts are abandoned before sale completion? Have you ever been one of the:

57% of customers who abandon a website shopping cart if it takes more than 3 seconds to load?

25% who click off because the website navigation is confusing

24% who experienced the website crashing while trying to make a purchase?

80% of people who experience the above who will never return to that website?

These are all common website problems but whether you are focused on B2B or retail our website design Central Coast team have the solutions.

We take a five pronged approach to building websites that look and work brilliantly, rank highly in search engine results, keep customers engaged, load quickly and easily on a range of devices, and inspire your customers to click those ‘calls to action’.

This kind of content that shares valuable knowledge with your web page visitors is priceless.

But you need your website to be more than just informative.

We provide content that is focused on increasing customer engagement, winning those conversions, and increasing your sales.

Joe Chernov said, “Good marketing makes the company look smart. Great marketing makes the customer feel smart” and that’s the goal of all good web design.

User Experience

Good design and simple navigation encourages your customers to remain on the same page; your page.

Mobile-friendly and responsive website design has never been more important but we build websites that function smoothly no matter what device your customers are using.

In-depth analysis through Google Analytics and Google Search Console dashboards show us how your customers are finding their way around your website and allow us to fine-tune navigation with pinpoint precision.

Page Layout

Eye-tracking research clearly tells us a great deal about how to design effective websites.

Did you know that most web users spend 80% of their time on the left hand side of the page and only 20% on the right?

Careful attention to page pixel widths and responsive web design also play an important role in improving readability and usability on all devices.

A ‘Call to Action’ is an essential part of any professional website.

We use banners, buttons, or a graphic or text on our websites that inspire a user to continue down a conversion funnel.

CTAs need to be incorporated carefully and seamlessly into your website design or they risk alienating your customers.

We constantly test and learn so that we know what’s working for your particular target audience and what isn’t.

It’s this kind of knowledge that allows us to design page layouts that are sure to get your customer’s attention.

Typography

Elizabeth Carey-Smith once said, ‘type is branding; more designers should understand what an opportunity that is’.

Yet…

… until recently, website browsers have sometime struggled with unusual type styles and have generally stuck with a few ‘safe’ type fonts.

This has really stifled creative website design.

Fortunately, recent web browser developments allow us to be much more creative in our use of typography.

Interactive Design

Interactive design ties in with the user experience.

Designing a website with lots of bells and whistles doesn’t necessarily turn into lots of conversions.

Ease of use and intuitive design features allow your customers to engage fully with your brand message without the frustration that plagues so many poorly designed websites.

You’ve probably experienced that tidal wave of frustration when yet another pop-up ad or other attention seeking device has interrupted your viewing of a website.

And although motion graphics, videos, carousels, hover ads, and pop-up ads can play a role in good website design but they are not necessarily appropriate for every website.

The misuse of any one of these features can cause even the most hardened ad cynic to click out of a web page.

We design interactive features that will really get your customers reaching out to you.

Smart Web Solutions

Get so much more from your website

Why Do Our Websites Look and Work So Well?

Well, we could use a whole lot of pretty terms such as elegant, awesome, eye-catching, sleek, snappy, breath-taking, stunning, stellar – you get the picture, eh?

But, in real terms, you can expect your website to:

Rank in any search–this means your website is more visible to your potential customers

Function perfectly and load quickly on any device; mobiles, tablets, and desktops

Smart Web Solutions will help you build your online presence and make the most of social media with our website development, graphics and logo design Central Coast, the local and nearby web design team.

Will My Website Be Better Than My Competitor’s?

We look carefully at your competition and analyse their website performance.

We use this information when we design your website to put your business ahead.

We look for link building opportunities that your competitors haven’t exploited and use well-informed content to expand your outreach.

Fine tuning your website, in response to search engine results analysis, will ensure that your website features higher in the Google, Bing, and Yahoo rankings than your competitors.