$10,000 Bentley skis take ultra-premium to dizzying new altitudes

Bentley, which, it's fair to say, already dominates the ballers-and-Bond-villains end of the super-luxury market, extends the franchise with this latest release – a pair of limited-edition designer skis priced at over $10,000. The skis, designed and built by top Swiss ski brand zai AG, launched recently at the Geneva Motor Show, alongside the new Flying Spur.

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New Flying Spur is fastest Bentley ever made

The exterior design, manufacturing processes and carefully optimised materials selections combine to provide a bodyshell that is not only muscular and clean, with minimal shutlines, but also one that performs exceptionally well on the road. With a torsional stiffness of 36,500 Nm/degree, a 4% increase over the previous generation Flying Spur, the new bodyshell provides an extremely rigid platform for the chassis components and a stable foundation for NVH reduction.