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Impact Analysis of Covid-19

The complete version of the Report will include the impact of the COVID-19, and anticipated change on the future outlook of the industry, by taking into the account the political, economic, social, and technological parameters.

Potato is a starchy root vegetable, which is mainly obtained from the plant Solanum tuberosum. Potato tuber is widely processed to get a variety of food products such as chips, fries, flakes, and other convenience food. Potato is also processed for its application as filler, binder, and adhesive by various end-use industries such as paper, textile, and pharmaceuticals. Furthermore, processed potato is used in animal feed and biofuels as well.

Frozen potato segment, based on product type, is estimated to dominate the potato processing market in 2017. Frozen potato is widely used by various quick serve restaurants such as Subway, McDonald’s, and Burger King. Urbanization, modernization, growing population, and increased per capita spending also contribute to the growth of frozen potato segment. Fresh potato is the fastest growing segment by product type of the potato processing market. Fresh potatoes are further processed to get dehydrated potatoes. Dehydrated potatoes also has a significant market share in global potato processing market. Cull potato is used as animal feed for beef and dairy cattle as it is an excellent source of digestible proteins, carbohydrates, and amino acids. Production of bioethanol from potato peels is another growing application of potatoes. Potato starch can be used as an adhesive. Glue, animal feed, and biofuel are important applications of potatoes, which contribute to a significant market share.

The global potato processing market is estimated to be valued at US$ 2,327.3 million in 2017 and is expected to expand at a CAGR of 5.5% in terms of revenue during 2017– 2025.

Source: Coherent Market Insights 2017

Processed food has emerged as the fastest growing application of potato processing market

Processed food segment is projected to be the fastest growing segment based on application in potato processing market between 2017 and 2025. The demand for processed food is rapidly increasing due to its advantages such as ease of handling, easy or no cooking, easy preservation, and ease of storage. Processed foods are highly preferred by the consumers as they provide convenient and affordable meal options. Increase in female literacy rate and thereby increase in population of working women is another important factor that drives the market of potato containing processed food.

Regional Insights

Europe is estimated to account for a major share in the market in terms of revenue in 2017 and is projected to continue its dominance throughout the forecast period. Europe experiences significant demand for high-quality and nutritious processed and convenience foods. Several key players are using innovative processing and packaging technologies to attract consumers. In Europe, major potato processing companies are investing heavily in their plants considering the huge demand for processed potato products. For instance, Aiko plans to invest US$ 210 million on its potato processing plant in 2017

North America is the second largest market for potato processing as potato containing processed foods are of high demand in this region owing to busy lifestyle of consumers, affordability, and taste. McCain Foods plans to invest US$ 200 million in 2017 on its potato processing plant in this region due to growing popularity of processed potato foods

Asia Pacific is projected to be the fastest growing market in terms of revenue owing to changing eating habits and improvement in the standard of living. Also, abundance of raw materials and cost competitiveness act as major growth drivers. According to India Brand Equity Foundation (IBEF), a trust established by the Department of Commerce, Ministry of Commerce and Industry, Government of India, the consumer spending on processed food will increase to US$ 3.6 trillion by 2020, which will augment potato processing market growth. Chinese food processing company, Xisen Potato Industry, along with Scottish potato experts from James Hutton Institute are going to establish a US$ 3.87 million potato laboratory in China during the next few years

Limited agricultural production owing to the nature of terrain, climate, and scarcity of water has resulted in the growth of processed food, thereby increasing the demand for potato processing market in the Middle East. Also, rapid industrial development and urbanization are expected to further propel the market growth in the region

Increasing population in Africa is a major driver for potato processing market. In April 2017, Switzerland-based food subsidiary, Kingdom Foods, has announced an investment of US$ 10 million in Kenya, to set up a potato processing factory. Such investments will in turn boost the potato processing market in Africa

Multinational Players

Some of the major players in the global potato processing market include Agrana Beteiligungs-AG, Agristo NV, Aviko B.V., Farm Frites International, Idahoan Foods, Intersnack Group GmbH & Co. Kg, J.R. Simplot Company, Lamb Weston Holdings, Leng-D'or, Limagrain Céréales Ingrédients, McCain Foods Limited, and The Kraft Heinz Company. Market players adopt inorganic strategies such as mergers & acquisitions to gain a competitive edge in the market. For instance, in August 2017, Lyckeby, a Sweden-based manufacturer of potato-based fiber and starch merged with Ingredion and Amazon acquired Whole Foods Market in the same period of time.

Market Dynamics

Europe is the largest potato processing market owing to high consumer preference for processed potato products. Furthermore, many key players are investing in the potato processing industry in the region.

Asia Pacific is the fastest growing market in terms of revenue. Urbanization, modernization, influence of western culture, changing life style, population growth, increase in customer buying power, availability of raw materials, and cost competitiveness are the major growth drivers for the potato processing market in Asia Pacific.

North America is the second largest market for potato processing and is projected to witness exponential growth over the forecast period.

The potato processing market in Latin America, Middle East, and Africa will experience a significant growth over the forecast period.

Market Taxonomy

This report segments the potato processing market on the basis of product type and application. On the basis of product type, the market is segmented into: frozen potato, dehydrated potato, and fresh potato. On the basis of application, the potato processing market is segmented into: processed food, glue, animal feed, biofuels, and others. Processed food is the largest and fastest growing application. Based on product type, frozen potato holds the largest market share while fresh potatoes is a fast growing market.

It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market. It provides valuable insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by the leading players

It profiles leading players in the global potato processing market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, key developments, and future plans

Insights from this report would allow marketers and the management authorities of the companies to make informed decisions with respect to their future product launch, market expansion, and marketing tactics

The potato processing market report caters to various stakeholders in this industry, including investors, raw material manufacturer, end-users, distributors, new entrants, and financial analysts

Stakeholders would greatly benefit in decision-making through the various strategy matrices used in analyzing the potato processing market

Detailed Segmentation

Potato Processing Market, By Product Type

Fresh

Frozen

Dehydrated

Potato Processing Market, By Application

Processed food

Glue

Animal feed

Biofuel

Others

Potato Processing Devices Market, By Geography:

North America

North America Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

North America Potato Processing Market, By Application:

Processed food

Glue

Animal feed

Biofuel

Others

North America Potato Processing Market, By Country:

U.S.

U.S. Potato Processing Market, By Product Type

Fresh

Frozen

Dehydrated

U.S. Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Canada

Canada Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Canada Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Europe

Europe Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Europe Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

U.K.

UK Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

UK Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

France

France Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

France Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Italy

Italy Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Italy Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Spain

Spain Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Spain Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Russia

Russia Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Russia Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Rest of Europe

Rest of Europe Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Rest of Europe Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Asia Pacific

Asia Pacific Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Asia Pacific Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

India

India Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

India Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Japan

Japan Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Japan Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Australia

Australia Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Australia Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

South Korea

South Korea Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

South Korea Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

ASEAN

ASEAN Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

ASEAN Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Rest of Asia Pacific

Rest of Asia Pacific Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Rest of Asia Pacific Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Latin America

Latin America Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Latin America Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Latin America Potato Processing Market, By Country:

Brazil

Brazil Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Brazil Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Mexico

Mexico Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Mexico Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Argentina

Argentina Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Argentina Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Rest of Latin America

Rest of Latin America Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Rest of Latin America Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Middle East

Middle East Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Middle East Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Middle Potato Processing Devices Market, By Country:

GCC

GCC Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

GCC Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Israel

Israel Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Israel Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Rest of Middle-East

Rest of Middle-East Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Rest of Middle-East Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Africa

Africa Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Africa Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Africa Potato Processing Market, By Country:

North Africa

North Africa Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

North Africa Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Central Africa

Central Africa Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

Central Africa Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

South Africa

South Africa Potato Processing Market, By Product Type:

Fresh

Frozen

Dehydrated

South Africa Potato Processing Market, By Application

Processed Food

Glue

Animal Feed

Biofuel

Others

Company Profiles

Mcccain Foods Limited,*

Company Overview

Product Portfolio

Market Presence

Financial Overview

Key Developments

Strategies

Agrana Beteiligungs-AG

Agristo NV

Aviko B.V

Farm Frites International

Idahoan Foods

Intersnack Group GmbH & Co. Kg

Lamb Weston Holdings

J.R. Simplot Company

Leng-D'or

“*” marked represents similar segmentation in other categories in the respective section.