Monday, March 31, 2014

(NEWPORT BEACH, CA) – Hopkins Golf is proud to offer a new line of golf balls called VL Speed addition to its current VL Pro balls. VL Speed balls are less expensive and are positioned for a different market of players.

"Our direct to consumer business model has proven great for golf balls," said Greg Hopkins, Chairman and CEO. "The mid-priced ball is selling well so this distance ball should really rock."

The new VL Speed is a two-piece ball with a resilient core and a ionomer-blend cover for a softer feel than many distance balls. VL Speed balls sell for $19 for two dozen and shipping is free. Comparatively, the VL Pro is a three-piece ball with a Surlyn cover designed to be long off the tee and medium-soft around the greens. It sells for $19 per dozen. Both models are packaged in zip-lock bags rather than traditional sleeves and boxes so money is not wasted on packaging and savings can go directly to consumers.

The marketing campaign for the balls is interesting as well. "We've Got Balls" is prominently displayed in email, print and TV ads. Click We've Got Balls to view the TV commercial and click HopkinsGolf.com to view the new golf balls. Bulk discounts are also available in both models. The VL Speed balls are $19 for two dozen, $35 for four dozen, $69 for eight dozen and $99 for 12 dozen.

(Shawnee on Delaware, Pennsylvania) – On April 2, The Shawnee Inn and Golf Resort will begin the construction of its golf bridge ushering in the golf season in the Pocono Mountains.

Since approximately 1919, The Shawnee Inn and Golf Resort, then called the Buckwood Inn, has been building its iconic golf bridge that leads players onto the 27-hole course located on an island in the middle of the Delaware River. Shawnee’s esteemed grounds crew still erect the bridge in the same manner they have for nearly a century using a flat river barge, ladders and elbow grease. Amazingly, construction of the bridge only takes about three to four days. Prior to the bridge, transportation to the golf island was made by horse-driven ferries.

The course is projected to open April 4. Shawnee will be extending its “Free Golf” promotion until April 24. Golfers will only be charged a $25.00 cart maintenance fee for 18-holes of golf. Free Golf overnight packages start at $69 per person and include overnight accommodations at The Shawnee Inn and Golf Resort, Breakfast in the River Room and 18-holes of Golf on Shawnee’s Golf Island.

BRIDGE FACTS:
- 1,015 pieces of lumber connected with 2,610 bolts
- 13 sections spanning 284 feet
- Wooden bridge is comprised of southern yellow pine and douglas fir
- Designed by C.C. Worthington, a wealthy New York engineer and business owner who built The Buckwood Inn, now known as The Shawnee Inn

(HUNTINGTON BEACH, CA) – Srixon’s 2014 JOURNEY TO BETTER just keeps getting better as Srixon staffers notched their sixth win of the 2014 season over the weekend. A win by Srixon staffer Rikako Morita at the JLPGA’s 2014 T-Point Ladies Golf Tournament, combined with a 1-2-3 finish from fellow Srixon staffers Trevor Fisher (1), Jacques Blaauw (2) and Jaco Van Zyl (T3) at the Sunshine Tour’s 2014 Investec Cup highlighted the weekend’s results. While on the PGA Tour, Srixon also had four staffers finish in the top-ten at the 2014 Arnold Palmer Invitational. Keegan Bradley, who barely missed his birdie putt on the final hole to force a playoff at 13-under, finished runner-up at the event, followed by Ryo Ishikawa (T8), Graeme McDowell (T10) and J.B. Holmes (T10).

Earlier Srixon victories for the 2014 season include a win by Kevin Stadler at the Waste Management Phoenix Open (PGA Tour), a win by Inbee Park at the World Ladies Championship (Ladies European Tour), Jon Curran’s victory at the Brazil Champions (Web.com Tour), as well as Prayad Marksaeng’s win at the King’s Cup Golf Hua Hin (Asian Tour).

“The Journey to Better is real,” said Todd Harman, President of Cleveland Golf/Srixon – U.S.A. “It’s not just about Keegan (Bradley) and Graeme (McDowell), Srixon staffers worldwide are coming into their own. We have the No.1 women’s player in the world in Inbee Park, as well as 23-year old Hideki Matsuyama, who is arguably the best young player in the world. In addition to staffers Charlie Beljan, George McNeill and Jim Renner, Srixon has also added new staffers who are competing to win every week such as J.B. Holmes, K.J. Choi, D.J. Trahan, Cameron Beckman, Bronson La’Cassie and William McGirt. While some companies prefer to talk about how many players are on their staff, Srixon currently has many of the best young players in the world playing their products, including two of the top-five players on the 2014 Web.com Tour money list. The “Journey to Better” is happening on tour and it’s connecting the Srixon brand with golfers worldwide.”

Srixon’s new JOURNEY TO BETTER campaign is dedicated to all individuals who enjoy golf and are passionate about improving their game. The campaign spotlights four PGA TOUR staffers (Graeme McDowell, Keegan Bradley, Gonzalo Fernandez-Castaño and J.B. Holmes) and goes behind the scenes to reveal their personal JOURNEY TO BETTER.

“We are dedicated to making each player better through meaningful innovation and technology,” said Chris Beck, Brand Manager for Srixon - U.S.A. “This is the most impactful brand campaign I have ever been associated with throughout my career. Our 2014 campaign defines Srixon’s position and speaks to every golfer, independent of their skill level.”

SRIXON’s JOURNEY TO BETTEROur mission is to make you better. One shot, one round, one weekend at a time. We can’t promise it will be overnight. No one can. But we can say we’ll be there. With meaningful innovations that start in the lab, not the marketing department. We’re here to play, to challenge, to compete at the highest level. We’re here for the journey…The journey to better.

“That’s the thing about better. You can’t own it, you can only pursue it. Stalk it. But once you’ve tasted it, better is never truly beyond your reach.” – Graeme McDowell

The JOURNEY TO BETTER advertising campaign launched March 1, where it will continue to run across all primary marketing platforms - TV, Digital and Print. The JOURNEY TO BETTER TV campaign features Graeme McDowell and Keegan Bradley, while the digital experience will include four short films featuring Graeme McDowell, Keegan Brad­ley, J.B. Holmes and Gonzalo Fernandez-Castaño. There will also be a social media feed (#JourneyToBetter) and a player gallery featuring staffer testimonials sharing their JOURNEY TO BETTER, as well as their Srixon ball of choice. The new Srixon corporate website also went live on March 1, 2014. The new website features the latest in web design and functionality to provide consumers with an unmatched brand experience.

I first became aware of the minimalist running movement about five years ago. While I knew of barefoot runner Zola Budd in the 1980s and saw a feature on a tribe of Indians from Mexico who ran sans footwear, I wasn’t sure how a “barely-there” running shoe would be better than its traditional, structured counterpart. After all, the constant heel-to-toe pounding - especially on pavement - would be too hard on my knees and back, I believed. With this, I never tried a minimalist running shoe.

Fast forward to a few weeks ago when I came across the same concept - minimalism - in a golf shoe. Considering how large a role feel plays in the game, actually being able to more-closely contact the playing surface could be a nice advantage. American Golfer took the bait.

Where did we start? At the forefront of the movement, of course ... Vibram, who introduced the world to its “foot glove” in 2005.

First things, first ... Appearance. This is not your father’s golf shoe. Heck, it’s most likely not your big brother’s golf shoe. Free your mind of all preconceived notions. The V-Classic from Vibram FiveFingers looks more like a gorilla’s foot, than a golf shoe.

Initially, trying them on can be a challenge, though Vibram does offer a how-to recommendation inside the box. Because the V-Classic shares similarities with a glove, it is suggested that you slip the big toe in first, then work your way toward the pinkie toe, working each one into it’s designated “pocket.”

Do not attempt to walk 18 holes the first time you’re in these shoes. There’s a transition period. While you may be familiar with breaking in a new shoe, this is more about allowing your foot - and body - to get comfortable with the V-Classic. You’ll be using muscles you’re not used to using while playing golf.

Vibram suggests easing yourself into their product. Start by wearing them around the house or office - maybe a half hour to an hour at a time. Perhaps you can take them to the driving range a couple times, too, before venturing on the course. As always, listen to your body. It will tell you if you need to scale back or when it’s time to take another step.

As you probably assume, these are spike-less shoes. Rubber lugs on the toes, forefoot and heel assist with traction and provide enhanced stability. Had we not experienced a spike-less revolution in recent years, this may have been another hurdle to clear.

Those who still prefer spikes - metal or plastic - will certainly find it difficult to accept the V-Classic’s traction system. I’ve made the transition - at least while walking - to a spike-less golf shoe, so Vibram has my attention.

Makers of traditional, structured golf shoes have been working diligently on creating a more flexible, lighter-weight product. Vibram FiveFingers has beaten them to the punch with the V-Classic - the ultimate minimalist golf shoe.

(STAMFORD, Conn. & ORLANDO, Fla.) – NBC Sports Group announced today that both NBC and Golf Channel will provide live coverage of the 2014 Ryder Cup from Gleneagles Hotel in Perthshire, Scotland, making it the first European-based event to be televised live in its entirety in the United States. Additionally, Golf Channel has acquired the exclusive Ryder Cup telecast rights for Friday’s matches, which will be the first time the network has provided live coverage of this event. This combined effort will showcase NBC Sports Group’s live coverage from the opening tee shot through the final putt when the United States and European teams meet for this biennial event between Friday, Sept. 26, and Sunday, Sept 28.

“It is exciting to expand our partnership with the PGA of America through NBC Sports Group’s exclusive coverage of the 2014 Ryder Cup, one of the most prestigious events in all of sports,” said NBC Sports Group Chairman Mark Lazarus. “Today’s announcement of providing complete coverage with the great addition of Golf Channel’s exclusive Friday coverage, bolsters our ability to bring this spectacular event to an ever-growing audience. We value and look to continue to grow our PGA of America partnership.”

“For the first time when played on European soil, fans in the United States will be treated to watching the Ryder Cup live in its entirety, and we’re thrilled that NBC Sports Group will deliver the drama and passion of this unparalleled event, as it unfolds,” said PGA of America CEO Pete Bevacqua. “Beginning with Golf Channel, the daily television voice of the golf community, and continuing through the weekend on NBC, audiences will be able to experience all of the breathtaking moments that define the Ryder Cup. By showcasing one of sport’s most exciting events live, on a global stage, the PGA of America is furthering our commitment to growing the game through our partnership with NBC Sports.”

NBC Sports Group’s 26.5 combined live hours of the 2014 Ryder Cup will be the most ever for a European-based event. This will include NBC’s live coverage of Saturday’s matches, which previously were tape delayed at events in Europe. Additionally, all of NBC and Golf Channel’s live coverage will be available for authenticated streaming via NBC Sports Live Extra and Golf Live Extra.

Since joining the NBC Sports Group, Golf Channel has posted its most-watched year ever for the past three years consecutively, and the addition of live event coverage of the Ryder Cup will bolster the network’s continued growth. Golf Channel’s Friday coverage is part of a trade that includes an exchange of highlight rights and other considerations with ESPN. And after NBC Sports Group and the PGA of America’s new partnership agreement takes effect, Golf Channel will continue as the exclusive cable home of the Ryder Cup through 2030 as part of this deal, which is the longest national TV rights agreement in professional sports.

The tremendous growth of the Ryder Cup, which was first televised by NBC in 1991, is evident with nearly one-half billion households around the world watching the 2012 event from Medinah Country Club outside of Chicago, Ill. NBC Sports Group will continue building upon this success with a wave of new programming and special coverage of the Ryder Cup including: regular Ryder Cup preview shows, vignettes, features, reports and points updates on NBC and Golf Channel news and media outlets; live coverage of the Ryder Cup’s Opening and Closing Ceremonies; as well as Ryder Cup highlight programming on various NBCUniversal networks including Telemundo and Mun2 to expand Hispanic viewership opportunities.

Each model features premium white uppers and a range of colorful design details, from the outsole to the lace eyelets to the Swoosh.

“Last year we released a limited edition version of the TW’ 13, and it was a huge success,” says Lee Walker, Nike Golf Footwear Product Director. “For 2014, we wanted to expand that unique offering to include three of our most popular models – the TW’ 14, Lunar Control and Lunar Clayton – featuring an infusion of color in a trio of powerful yet understated designs.”

Nike Athletes will wear the limited edition footwear in the first major championship of the year.

Nike TW ’14 Limited Edition
Nike athlete Tiger Woods collaborated with Tobie Hatfield, Nike’s Athlete Projects Innovator in Nike’s Innovation Kitchen, and Nike Golf footwear designers to create his signature Nike Free-inspired TW’ 14 shoe. The natural-motion engineered outsole is designed to mimic and conform to the innate movement of the foot to the shoe while delivering all the protection and traction of a lightweight performance golf shoe. The TW’ 14 also features Nike’s Dynamic Flywire technology, which moves with the foot to provide stability and mobility during the swing.
Street price: $180

Nike Lunar Control Limited Edition
The Lunar Control features Nike’s proprietary full-length Lunarlon technology, a lightweight cushioning system that is highly responsive, resulting in a unique combination of comfort and support. Nike Flywire, another proprietary technology, wraps from the midfoot to the heel for targeted support and lightweight structure within a premium full-grain leather upper.
Street price: $160

Nike Lunar Clayton Limited Edition
Nike Golf footwear designers combined a handcrafted, waterproof leather upper with lightweight Nike Lunarlon technology underfoot for maximum responsive cushioning in the Lunar Clayton. A leather welt, often utilized in traditional methods of making shoes, joins the upper to the outsole while protecting from the elements. A molded rubber outsole (Integrated Traction) makes the Nike Lunar Clayton a versatile, wearable shoe both on and off the golf course.
Street price: $250

Limited quantities of the Nike Golf limited edition footwear will be available at select retailers and on Nike.com.

Nordqvist wins with Tour Preferred Irons and adidas Golf Footwear and Apparel; Her Second LPGA Title in Last Four Starts

(CARLSBAD, Calif.) – Entering the final round T3 and two strokes behind the leaders, TaylorMade-adidas Golf Tour Staff Professional Anna Nordqvist (@ANordqvist) played her most consistent golf of the 2014 season, posting a 5-under 67 in the final round to win the Kia Classic at the Aviara Golf Club in Carlsbad, CA by one stroke. The win is the 26-year-old Swede’s second victory of 2014, having previously won the Honda LPGA Thailand Championship in February.

Nordqvist, who recently joined the TaylorMade-adidas Golf tour staff in February, played the new JetSpeed Driver, hitting high, towering drives off the tee, as well as the new Tour Preferred CB irons, yet-to-be-released Tour Preferred wedge and Tour Preferred X golf ball.

Throughout the tournament, Nordqvist also wore adidas Golf apparel, headwear and the new women’s adizero sport II footwear.

With the win, Nordqvist moves to second in the Race to the CME Globe standings. Additionally, she is projected to jump to ninth in the Rolex Women’s World Golf Rankings.

Sunday, March 30, 2014

(AUSTIN / BASTROP, TEXAS) – The award-winning Hyatt Regency Lost Pines Resort & Spa is proud to announce that its own Wolfdancer Golf Club has become certified as a U.S. Kids Golf Family Course.

The U.S. Kids Golf Family Course was designed in partnership with the PGA of America. The family course adds two levels of additional tees to each hole, positioned well in front of the existing tees. Teeing grounds are marked by a family course tee plate on level locations in the fairway. In addition, a smaller locator tee is situated near the cart path to make it easy for golfers to find the family course tee marker in the fairway.

“The U.S. Kids program makes Wolfdancer more playable for the entire family, while fostering opportunities for families to bond and make memories on the course,” said Kelly O’Donnell, director of golf operations. “This setup also gives youth and beginners the ability to play from appropriate yardages, which not only makes the game more fun but is especially helpful at Wolfdancer given the course can be challenging for experienced golfers as well.”

To encourage participation in the U.S. Kids Golf Family Course program, the resort is offering a special 2014 Family Wolf Pack Rate every day starting at 4 p.m. For $150, a family of four will enjoy complimentary rental clubs, use of two golf carts with GPS and – if new to the game – a quick lesson from one of Wolfdancer’s PGA pros.

Wolfdancer Golf Club roared onto the Austin golf scene in 2006 and earned GOLF Magazine’s “Top 10 New Courses You Can Play” designation. Designed by Arthur Hills/Steve Forrest and Associates, the 7,205-yard, par-72 layout rambles along a scenic, 150-acre stretch of terrain dotted with oak, cedar elm and pecan trees. The course is cut by the Lower Colorado River, which dramatically frames the right side of layout’s memorable finishing holes. The course was recently named among 2014’s “Best Courses You Can Play” in Texas by Golfweek.

The Wolfdancer golf experience also includes a 13-acre driving range, a full-scale practice facility featuring 10 target greens and eight tee boxes, and a short-game area with two chipping greens and bunkers, and GPS units in each golf cart. Visitors not wishing to travel with their golf clubs to the resort are welcome to take advantage of its golf club rental program.

A beautiful clubhouse features outstanding cuisine and beverage selection at Major Neighbors Grill, one of nine dining options at the resort. Hyatt Lost Pines is also home to a variety of outdoor activities, including: horseback riding, archery, trap shooting and hiking; rafting and kayaking on the Lower Colorado River; the full-service and award-winning Spa Django; live music throughout the week; and a water park featuring the 1,000-foot Crooked River pool with two-story water slide, sandy beach and more.

Saturday, March 29, 2014

In fewer than 50 years, Hilton Head Island and its renowned Palmetto Dunes Oceanfront Resort have forged a reputation for offering some of the world’s finest golf and tennis

(HILTON HEAD ISLAND, S.C.) — Long before paved roads and the first links layout reached Hilton Head Island, golf’s birth in the South Carolina Lowcountry took place in Charleston at the South Carolina Golf Club, which was established in 1786 and lasted until 1800.

Hilton Head Island’s first course would not arrive until more than a century-and-a-half later; its earliest designs paving the way for future area layouts by the most acclaimed golf course architects of the day, including Robert Trent Jones’s uniquely spectacular design at Palmetto Dunes Oceanfront Resort, which was named the South Carolina Golf Course of the Year in 2003 — an honor bestowed on the resort’s Arthur Hills Course in 2009. The George Fazio Course is regarded by many golfers as the island’s most challenging championship course and stands apart as the only par-70 course on this island.

Through the years, many of the PGA Tour’s top names such as Arnold Palmer, Jack Nicklaus, Hale Irwin, Payne Stewart and Davis Love III recorded memorable moments at the Hilton Head’s Heritage tournament. The first Heritage champion was the legendary Palmer, who had not been victorious on tour for 14 months prior to the event, and his popular victory was a giant step in putting Hilton Head Island on the map.

Nicklaus, arguably the game’s greatest player — along with being co-designer of the course — won the tournament in 1975. Love III, hailing from nearby Sea Island, Ga., enjoyed his first PGA Tour win in 1987 at The Heritage, and earned his record fifth tartan jacket in 2003. Love, the late Payne Stewart and Boo Weekley have been the only three players to win consecutive Heritage tournaments.

The end result has been that Hilton Head Island is now considered one of the country’s most renowned golf destinations — and Palmetto Dunes is among its most preferred addresses. Last year Palmetto Dunes was named one of the “World’s Best” Top 25 Family Getaways by Travel & Leisure magazine, while a former PGA Tour performer Doug Weaver is the resort’s longtime director of golf instruction. Golf Digest highlighted Hilton Head Island among its Top 10 Best Buddies Getaways with the Hills course recognized in the designation.

New in 2014, the golf carts at the Robert Trent Jones Course are now equipped with a state-of-the-art Visage GPS system, making Palmetto Dunes the first golf course on Hilton Head Island to offer such technology. The touch screen system offers 3D graphics, yardages, real-time tournament tracking, ability to email scores, and food and beverage call buttons. The systems have shown to improve pace of play due to increased knowledge of the course — and the resort also offers a free new golf app with features for booking packages, making tee times, tracking round info and more.

Palmetto Dunes offers free golf clinics on Mondays, as well as a number of appealing Spring Golf Packages and “Golf-Buddy Getaways” that include accommodations at either of the resort’s two hotels, or in its golf villas and homes.

Tennis also became a staple on Hilton Head in large part due to the Family Circle tennis tournament’s arrival in 1973, as the event added to the island’s exposure through its national TV coverage. Hilton Head would soon become a hub for tennis — and tennis legend Stan Smith is a longtime island resident. Among Hilton Head’s quartet of facilities that have made the biannual list of Tennis Magazine’s “50 Greatest U.S. Tennis Resorts,” the Palmetto Dunes Tennis Center has been a mainstay on the prestigious rankings since 1975.

The Family Circle, like the Heritage, has a storied history filled with the greats of the game. Chris Evert owned the longest reign as champion, winning the Family Circle eight times. Other tournament champions on Hilton Head Island include names like Martina Navratilova and Steffi Graf, both of whom won the tournament four times, along with two-time champs Tracy Austin, Martina Hingis, Conchita Martinez and Gabriela Sabatini. Sadly for Hilton Head’s tennis fans, in 2001 tournament organizers elected to move the Family Circle Cup two hours up the road to Charleston, S.C.

Despite the loss of the Family Circle Cup, however, tennis hasn’t lost its flare on Hilton Head, as a visit to the facilities at Palmetto Dunes would readily attest. The Hilton Head newspaper, The Island Packet, named the Palmetto Dunes Tennis Center serving 30,000 players annually as the area’s “Best Racquet Club” and Hilton Head Monthly named it the area’s “Favorite Tennis Center” in 2012 — the same year it was tabbed as the “No. 1 Tennis Resort in the Carolinas” by Tennis Magazine.

If you are looking to mix it up a little this spring and want to enjoy some world-class golf or tennis at the most family-friendly resort around, try Hilton Head Island, S.C., and its venerable Palmetto Dunes Resort. You’ll be glad you did. For more information, call 877-567-6513 or visit www.PalmettoDunes.com.

The 43-year-old Hawaii native previously spent six years (2004-2010) as Director of Golf at Puakea Golf Course, another popular Kaua‘i course.

“I’m thrilled to be back on Kaua‘i and to once again be part of the island’s great collection of courses and resorts,” says Ito. “I look forward to helping Kaua‘i Lagoons continue its standing as one of the most scenic and well-regarded courses in Hawaii.”

A University of Washington graduate, Ito has been a PGA professional since 2002 and got his start in the golf industry as an assistant pro in 1996 at McCormick Woods Golf Course in Washington.
Kaua‘i Lagoons is the lone Jack Nicklaus Signature design on the island. In 2011, the club completed a renovation of the Kiele Course, adding three new holes that are part of the longest continuous stretch of ocean holes in Hawaii.

Puakea Golf Course Announces Dates for Junior Summer Golf Academy
Puakea Golf Course – a local favorite set at the base of Mount Hau‘upu – will host a Junior Summer Golf Academy with four sessions: June 2-13, June 16-27, June 30-July 22 and July 14-18.

Each session runs from 8 a.m. to 12 p.m. and the cost is $50 per child. Two sessions are $90, four sessions are $160 and if an attendee participates in the first three sessions, the fourth session is free.

Puakea has been ranked a top-15 course in Hawaii by Golfweek magazine and is known for its scenic, player-friendly Robin Nelson layout and expansive practice area with grass tees and more than 30 hitting stations.

For more information, or to register for the academy, call 866.773.5554.

GOLF Magazine Honors Kauai’s “Premier Golf Resorts”
The St. Regis Princeville Resort, Grand Hyatt Kaua‘i Resort & Spa and Kaua‘i Marriot Resort on Kalapaki Beach were named to GOLF Magazine’s list of “Premier Golf Resorts, 2014-2015.” The prestigious biennial awards are included in the March issue of GOLF and are based on four criteria: golf, lodging, food and beverage and service.

The St. Regis Princeville Resort was one of 25 “Gold Award” winners. Overlooking beautiful Hanalei Bay, The St. Regis features the Halele‘a Spa and The Kaua‘i Grill by Jean-Georges Vongerichten, as well as luxury accommodations. The resort sits adjacent to Princeville Makai Golf Club, a Robert Trent Jones, Jr. design highlighted by numerous breathtaking holes along the Pacific Ocean.

Also located on the renowned North Shore is The Prince Course at Princeville Golf Club, which has been ranked the No. 1 course in golf-rich Hawaii by GOLF Magazine.

Grand Hyatt Kaua‘i, a “Silver Award” winner, boasts Poipu Bay Golf Course as its amenity course and is set among lush gardens with manicured lawns, a water playground with a lazy river pool, a saltwater lagoon and the luxurious Anara Spa.

Kaua‘i Marriott, another “Silver Award” winner, offers a tranquil setting on 800 beachfront acres facing Kalapaki Bay. In addition to Kaua‘i Lagoons Golf Club, a variety of recreational activities are available, including the largest single-level swimming pool in Hawaii.

(HILTON HEAD, S.C.) - The Sea Pines Resort – with over 300 villas and 100 rental homes -- is the official accommodation provider for the PGA TOUR’s RBC Heritage held on its famed Harbour Town Golf Links, April 17 – 20.

Most Sea Pines stay options provide for a quick walk to the action on Harbour Town, stress-free parking, convenience to the resort’s world-class amenities as well as golf at Heron Point by Pete Dye and the Ocean Course – its two additional outstanding 18s open for play during the event.

When asked why Sea Pines is a favorite PGA TOUR stop, Matt Kuchar says, “Everyone seems to stay within the confines of Sea Pines. I don’t know of any other place on tour where people don’t leave the general resort area.”

“This is one of the tour’s top events because of Sea Pines Resort,” adds Brandt Snedeker. “It’s such a relaxing atmosphere. We all rent homes here for our families, go bike riding and to the beach. It’s a great place to unwind.”

Luke Donald, sponsored by RBC, says “This tournament at Sea Pines has such a great feel as it’s a family-oriented event.”

“Few PGA TOUR host sites offer as wide a range of deluxe accommodations with easy access to watch the world’s best players tee it up,” says John Munro, Vice-President of Hospitality, Sales and Marketing. “After golf, our incredible beaches, horseback riding, tennis, bicycling, and dining and nightlife options galore are all close by and waiting for our guests to have the time of their lives.”

The Harbour Town Yacht Basin -- recognized as a premier yachting destination on the Atlantic Intracoastal Waterway -- is a lively gathering spot during the tournament week for both TOUR players and attendees. Dockage is available for boaters.

(MARLBOROUGH, MA) – CHAMP/MacNeill Engineering Worldwide – The World Leader in Sport Cleat Technology and maker of innovative CHAMP spikes, high-performance golf tees and accessories – confirms its renowned spikes were used by the winner and five top-10 finishers at the Arnold Palmer Invitational presented by MasterCard.

Capturing his first PGA Tour title, the 30-year-old Florida native relied on the popular ScorpionSTINGER spike – featuring spring-flex traction technology – to ensure optimum gripping and comfort at the venerable Bay Hill Club in Orlando, FL. The #1 Brand on Tour, CHAMP spikes have been used by 32 of the last 44 major winners and are available in a variety of options.

“With stakes riding high on a tough golf course, we knew the players using our spikes would have an edge,” says Harris MacNeill, President and CEO of CHAMP/MacNeill Engineering Worldwide. “The top golfers in the world continue to rely upon CHAMP, as our products offer the ultimate in traction, comfort and stability.”

Beyond the cleat category, the company offers a wide range of products, including the Zarma FLYtee™ series and C GRIPS line, which showcases a variety of groundbreaking features never before seen in the industry.

Drawing from MacNeill Engineering’s unrivalled 80-plus year heritage, the FLYtee line has quickly become one of the most-used tees by leading professionals worldwide. The new FLYteePRO model is infused with a specially-engineered polymer that makes it nearly indestructible. Like its predecessors, the PRO model showcases a six-pronged head and shallow cup to reduce friction at impact, promoting longer and straighter drives.

Designed with a strong emphasis on technical innovation and game-improving performance, five CHAMP grip models will be available to consumers in early 2014. The new collection has gained a loyal following among Tour players, who recognize the superior feel, durability and performance characteristics inherent to each line. More information is available at www.champgrips.com.

(SCOTTSDALE, AZ) – BirdieBox – a discovery shopping service created specifically to satisfy the needs of the golf community – has delivered the inaugural shipment from its highly-anticipated monthly subscription service, featuring hand-picked golf and lifestyle products.

Boasting a retail value of more than $125 yet costing only $44.95, the March BirdieBox arrived at doorsteps containing a Travis Mathew Golf Polo in Mulligan or OG style, sleeve of Titleist ProV1 golf balls, Jack Black PureScience Shaving Essentials kit and the April 2014 issue of Golf Digest.

Subscribers also received offers exclusive to BirdieBox members. This month’s specials are highlighted by 20-percent off additional online purchases of Travis Mathew, and opportunities for complimentary personalization of Titleist balls, plus a free dozen of the ProV1 or ProV1x models with a minimum order.

“The buzz we received pre-launch converted into thousands of subscriptions and inquiries,” says Keith Bolognese, Founder and CEO of BirdieBox. “That momentum has continued, with reaction to the March delivery driving social media conversations about the unbeatable user experience and value we deliver.”

Available at www.BirdieBox.com, monthly subscriptions remove all the hassle from shopping. They also add an element of “gift euphoria” by using the personal preferences of each member as the basis for every delivery. Packages include a selection of the hottest golf, lifestyle and nutritional items from major brands – plus the current issue of Golf Digest – all bundled in a stylish gift box.

Offered in one-, three-, six- and 12-month options, subscriptions range from $41.65 to $44.95 per month. Retail value of each delivery is $100 or more.

BirdieBox is also an entirely new way to source an unforgettable gift for corporate, charity or country club events. A team of experts will work within a set budget to create a truly unforgettable package. Adorned with a logo of the customer’s choice, each finely-appointed, custom-curated assortment is hand-selected to precisely match designated preferences and impress guests.

Friday, March 21, 2014

As golfers far and wide are preparing for the excitement of 2014’s first Major at Augusta, Georgia, IJP Design is launching ‘The Azalea Jacket’ limited edition putter cover. The first in the 2014 series of four limited edition putter covers, this cover has been specially designed to mark one of golf’s most legendary places, Augusta.

Akin to the brand new IJP Design Spring/Summer 2014 collection which launched in February this putter head cover, along with the rest in the series, represents Ian Poulter’s iconic style with striking designs and eye-catching colours. The cover embodies the natural splendour of Augusta, which comes alive in the spring with colour from hundreds of different Azaleas. Just 500 limited edition putter heads have been produced, including blade and mallet styles.

The limited edition cover will include an IJP Design ball marker and its own protective, lined tote bag, which can be used for holding spare golf balls, tees and other accessories. Golfers wishing to pre-order a limited edition cover can do so from April 2014 at £39.95 from the UK online store or $69.95 from the US online store at www.ijpdesign.com for delivery in time for the tournament.

Siobhan Kos, E-Commerce Manager from IJP Design, said, “The Azaleas at Augusta are iconic and this cover encapsulates the striking colours of not only the flowers but also the characteristic bold colours and style that are synonymous with Ian. Last year’s series was incredibly popular and we hope to replicate the success in 2014 by giving golfers the opportunity to express their individuality with a flash of colour and striking design in their golf bags.”

(Carlsbad, Calif.) – The SLDR from TaylorMade Golf has been the No. 1 driver on the PGA Tour for 29 consecutive weeks. It is the only driver to ever earn 20/20 stars in the Golf Digest Hotlist. Today, SLDR makes another unprecedented move: Distance increase or your money back, guaranteed.

Any golfer who purchases SLDR between the dates of 3/21/14 and 6/1/14 has the option of returning the driver for a full refund if they don’t gain distance off the tee. The offer not only covers both the SLDR 460 and 430 models, but also the fairway and Rescue clubs.*

“We have the science to prove why SLDR is the longest driver we’ve ever made. We have an army of Tour Professionals who validate the performance,” said Brian Bazzel, TaylorMade’s Director of Product Creation for Metalwoods. “We know there are golfers out there who don’t trust our science or what tour players do. So we’re encouraging these golfers to trust their own distance. That’s why we’re putting the SLDR Guarantee in play.”

Golfers who purchase any of the SLDR metalwoods between the designated dates, have 30 days to test the clubs and see for themselves why more PGA Tour players select SLDR than any other driver. Golfers have the option of calling a toll-free telephone number or going to taylormadegolf.com/guarantee to facilitate the return process. Those who elect to return the driver will receive a check within 12 weeks.

Many golfers have yet to experience the phenomenon of low-forward center of gravity (CG), which is at the foundation of SLDR’s performance. Low forward CG greatly reduces spin, and when coupled with a high-lofted driver creates the ideal conditions for distance: high-launch and low spin. Learn more about the benefits of “lofting up.”

Robot testing designed to emulate the average golfer revealed that adding loft with SLDR results in greater distance in identical conditions.

With the SLDR Guarantee, golfers everywhere now have an opportunity to experience the technology that powers SLDR at no cost. For more information, go to taylormadegolf.com/guarantee.

*Offer valid only on purchase of the SLDR driver (430 and 460 cc), SLDR fairway and SLDR Rescue made at authorized TaylorMade U.S. retailers only. Original receipt required for refund. Purchase must be made between March 21, 2014 and June 1, 2014. Return must occur within 30 days of purchase. If you purchased your SLDR metalwood online from an authorized TaylorMade retailer, TaylorMade will not reimburse original shipping and handling costs. Call 1-855-711-5683 or go to www.taylormadegolf.com for information on the return process. TaylorMade will send you a check within 12 weeks. REFUND LIMITED TO PURCHASE PRICE PAID AND EXCLUDES ALL TAXES. Only one return per product type per U.S. mailing address.

Following Ben Crenshaw and Bill Coore’s golf course restoration, Winston-Salem’s Old Town Club makes one of the biggest jumps in Golfweek magazine ranking history.

(WINSTON-SALEM, N.C.) — No surprise at the top of Golfweek magazine’s recently released 2014 rankings of America’s 100 Best Classic Courses (pre-1960), as Pinehurst No. 2 still reigns as the leading vote-getter in North Carolina. Securing the 13th spot overall, the Donald Ross masterpiece was recently refashioned to its original playing character by architects Bill Coore and Ben Crenshaw, and will enjoy two consecutive weeks of limelight in June when it plays host to back-to-back men’s and women’s U.S. Open Championships.

Yet, Pinehurst No. 2 wasn’t the biggest newsmaker in this year’s rankings. That honor was bestowed an hour-and-a-half northwest of Pinehurst in Winston-Salem, N.C., where Old Town Club returned to national prominence as one of the most highly regarded venues in golf following Coore & Crenshaw’s restoration of its 1939 Perry Maxwell classic.

Much of Old Town’s recent acclaim actually dates back to 2008 when the golf course debuted at No. 86 on Golfweek’s list of America’s 100 best classics. Then, four years later, Old Town reached another plateau when it climbed 16 spots to the 70th position in Golfweek’s 2012 rankings.

This year, however, the jump was historic as Old Town catapulted an unprecedented 43 places up the chart to the 29th spot — out of roughly 6,500 classic layouts in the country. That’s the biggest leap by any classic course in the history of the rankings according to Bradley S. Klein, Golfweek magazine’s veteran architecture editor and ratings director.

“I’ve visited Old Town off and on for 15 years, and every time I go there — wow — the place looks even better,” said Klein. “Now, they have completely outdone themselves by recapturing a Perry Maxwell gem in all its naturalistic detail.”

At No. 29 in the country, Old Town is ensconced as the second-ranked classic course in North Carolina. Charlotte Country Club (No. 72), newcomer Mid-Pines Inn and Golf Club (No. 77) and Pine Needles Lodge and Golf Club (No. 85) — all Ross creations — are the only other three classic courses in the state recognized on the list. In addition, Old Town is now ranked alongside many early American treasures such as Olympic Club’s Lake Course (No. 27) and Southern Hills Country Club (No. 26), which are celebrated U.S. Open venues.

“Old Town’s jump in the rankings clearly demonstrates the value of classical golf course restorations,” said Dunlop White III, the club’s golf chairman. “Six years ago, Old Town wasn’t on anyone’s radar. But now, thanks to ‘Team Coore and Crenshaw’ and our strong in-house restoration program, we are back in the conversation today with some very good golf courses.”

For Coore, the Old Town restoration represented a homecoming. Born in Richmond, Va., Coore grew up 24 miles away from Old Town outside of Thomasville, N.C. Though he only remained a member of the Wake Forest University golf team through his sophomore year and never played in a varsity match at Old Town (the Demon Deacons’ longtime home course), Coore developed a keen sense of knowledge and understanding of the Maxwell design while regularly playing the course all four years as a student.

Coore was all smiles when asked about returning to his old stomping grounds. “I keep pinching myself”, says Coore. “Is this really happening? Old Town and Pinehurst No. 2 were the greatest two early influences in my understanding of what extraordinary golf architecture was all about. What are the odds of coming back to be a part of this now?”

Old Town’s reclamation focused on recapturing the size, shape and character of Maxwell’s original bunkers, which often contained jagged-laced edges, exposed dirt faces and tall stalks of native grasses — “closer to what Mother Nature would have left behind,” according to White.

The restoration also featured the redesign of Old Town’s double green at holes 8 and 17. Here, Coore enlarged the dual putting surface from 8,200 to 16,700 square feet to more closely resemble its source of inspiration at The Old Course at St. Andrews — home to seven double greens. In the same spirit, Coore also ushered in a new joint tee for holes 9 and 18, where golfers tee off between the same two tee markers when playing both holes.

Like Pinehurst, Coore also eradicated more than 25 acres of Bermuda rough at Old Town in favor of re-establishing expansive outstretched fairways. Now, in more old-school tradition one single swath of fairway connects holes 4, 7, 17, 8, 9 and 18 successively without interruption of rough.

Perhaps no other improvement contributed more toward Old Town’s visual transformation than the removal of hundreds of overgrown trees and secondary tree plantings. As a result, turf quality improved and breathtaking panoramas were rediscovered from most every vantage point on the property.

“We like to think we’ve done some work [at Old Town] Mr. Maxwell would be proud of,” said Coore. “I don’t know if we’ve lived up to what he would expect, but we hope so.”

(PEBBLE BEACH, CA) - It has been 13 months since Poppy Hills Golf Course closed for a near top-to-bottom redesign overseen by the course’s original architect Robert Trent Jones II. But if the excitement of today’s Opening Day festivities weren’t enough, it seems that there is even more good news.

Adding to the buzz is the announcement that the all-new Poppy will co-host the Champions Tour’s Nature Valley First Tee Open, teaming with its esteemed neighbor, Pebble Beach Golf Links, from Sept. 22-28.

Poppy Hills officially debuted its new layout today after closing last March for a comprehensive renovation. The course reopens for public play on April 4.

Jones was on-hand to hit the ceremonial first shot at the new Poppy Hills, 28 years after he did so to debut his original design in 1986. He was joined for the first shot by:
* Brian Morse, President of the NCGA, the largest regional golf association in the country
* Derrell Biddy, President of Poppy Holding Company, which oversees golf operations
* Patrick Moran, an 11-handicap golfer representing the 150,000 members of the NCGA.

“Since Poppy Hills is the members’ course,” Morse said, “we wanted to honor our member in the special ceremony. It worked out perfectly to have Patrick with us on this special day to represent the entire NCGA membership.”

Jones returned to rejuvenate Poppy Hills, restoring each hole to its natural elevation along the forest floor, softening doglegs and contours, and redesigning all 18 greens with bentgrass.

Among the most significant changes were:
* Revitalizing a seasonal creek that cuts in front of the new ninth green
* Building the new 11th hole, the shortest par 3 at Poppy Hills
* Creating the downhill 12th hole, which tees off toward a spectacular ocean view of Monterey Bay

The catalyst for the renovation was to find a way to improve drainage while conserving water. The introduction of native waste areas reduces irrigated turf by nearly 25 acres, while a 20 percent more efficient irrigation system was installed. The entire course was sand capped to enhance drainage and rough also was eliminated, further promoting firm-and-fast play, as well as more imaginative shot making.

“It’s a renaissance more than a renovation,” Jones said. “It’s really a brand new golf course. The new conceptions have reinvigorated the golf course. They will bring the course back to all its glory.”
Par has dropped from 72 to 71, but yardage has increased from 6,863 to 7,002 from the new Jones Trail (back set of tees). The Jones Trail plays to a rating of 73.5 and a slope of 135, but now there is more flexibility in course setup, with five sets of tees instead of four.

And even before the ceremonial first shot was taken, Poppy Hills was already deemed “Tour-quality” with the confirmation of The First Tee Open partnership. Of course, Poppy Hills is no stranger to pro tour competition. It co-hosted the AT&T Pebble Beach National Pro-Am from 1991-2009, as well as the Callaway Pebble Beach Invitational for four years.

“The First Tee Open is a wonderful partner for the home course of the Northern California Golf Association,” said Brad Shupe, General Manager of Poppy Hills Golf Course. “One of the prime initiatives of the NCGA Foundation is its Youth on Course program, which allows boys and girls to play courses for only $5. And we are proud that two of the last three pro-junior teams to win The First Tee Open were made up of Youth on Course players.”

Four Youth on Course members were also represented in the opening day ceremony – Richard Garcia, Jack Hyland, Katie Hyland and Mariel Mercado, all from Salinas. Each was the “official caddie” for the four representatives who hit the official first shot.

(NEW YORK CITY, NY) - ClubCrown by VIVE announced its Brand Ambassador Program. ClubCrown's Brand Ambassadors are a team of individuals who are granted the exclusive franchise in a territory, to promote and independently sell and install ClubCrown's crown graphic technology on golf clubheads.

"Brand Ambassadors are the direct links between our company and the consumer," says Andrew Glaser, Founder and CEO of the company. "They purchase and inventory popular ClubCrown designs, and then offer them to golfers in their respective territories. These are people who love golf, believe in our product, and recognize its long-term growth opportunities. They are also hooked into their local golf scene, being connected to all of the area head pros, store managers, teaching pros, and publishers of local magazines and blogs."

A ClubCrown is an innovative and exciting way to personalize and improve the look and style of any driver, fairway wood or hybrid. Installed on the clubhead's crown, it offers golfers a chance to show their passion or team spirit, at a reasonable price. ClubCrown's technology is unprecedented and fits in seamlessly among the latest and growing trend of golfers personalizing their golf
equipment. ClubCrowns can not be installed by the consumer. When they are installed by a Master Installer, the finished quality is exceptional, and makes the club look as if it was custom-painted by the manufacturer.

ClubCrown Brand Ambassadors become Master Installed through intensive training and education. "When people watch the process of installing our high-tech films on clubheads, it invariably draws a lively and riveted crowd - much like a hot craps table," says Bear Miller, Vice President and Director of the Brand Ambassador program. "This also gets more people to buy. The entire process is a lot of fun."

Brand Ambassadors ideally set up a home base at a local pro shop or driving range, where they can place a product display with catalogs on the front counter. Ambassadors also establish satellite locations at pro shops and off-course shops around the territory, leaving pre-order forms at each location and then fulfill those orders in a timely manner that fits their schedule.

Brand Ambassadors also: support demo days at local courses and driving ranges; developing a large outing business; network into local golf associations; connecting with local media to create inexpensive marketing opportunities; marketing through social media; and pitching local high schools and colleges.

Bear Miller works with new Brand Ambassadors to teach them ClubCrown's best practices to ensure early success. Brand Ambassadors are also given access to our Ambassador Group web page where the community shares experiences.

ClubCrown sets sales incentives and contests that result in free product and awesome prizes for Brand Ambassadors achieving specific sales levels. For more information about the Brand Ambassador program, contact bear.miller@clubcrown.com, 803-467-4240.

Thursday, March 20, 2014

(Covington, Ga.) — Bridgestone ambassador and World Golf Hall of Fame member Fred Couples thrilled fans this weekend at Newport Country Club with clutch back-to-back birdies on the 71st and 72nd holes to leapfrog a logjam at 14-under par and earn his 10th career Champions Tour Title.

Couples, one of the most popular players in golf, relied on his Bridgestone TOUR B330 golf ball and Bridgestone J40 irons en route to becoming just the second man ever to win the Toshiba Classic twice, in the tournament’s 20-year history.

Couples carded rounds of 65-67-66 for a 15-under par total, besting three others by a single shot to grab the winner’s share of $262,500. With the victory, Couples vaulted into 2nd place in the early season Charles Schwab Cup Points race.

“Fred has been part of the Bridgestone team going on a decade now and in that time has provided countless thrilling moments for those of us watching from outside the ropes,” said Dan Murphy, Executive Vice President of Marketing/Sales – Bridgestone Golf, Inc. “We’re excited that Fred is off to a great start in 2014, and we look forward to seeing him build on this success this year.”

Visit www.bridgestonegolf.com to see Bridgestone Golf’s entire 2014 Tour Team and to view the complete lineup of products.

(DULUTH, GA) – Premier Golf (www.premiergolf.com) – one of America’s largest and most respected golf tour operators – and the PGA of America announce today an extension of their long-standing partnership.

The new agreement renews Premier Golf as the exclusive provider of North American Ryder Cup travel and ticket packages through 2016.

A licensed partner of the PGA for 25 years, Premier Golf has sent more than 25,000 fans to golf’s greatest event since 1991. The 2016 matches at Hazeltine National Golf Club in Minnesota will mark Premier Golf’s 13th consecutive Ryder Cup.

“We’ve enjoyed a special partnership with the PGA of America for more than two decades and we’re thrilled it will continue,” says Jim Ward, President of Premier Golf. “During this time we’ve been able to provide so many people with the experience of a lifetime by attending a Ryder Cup, which has become the most captivating event in golf.”

Premier Golf is offering eight experiences to this year’s 40th Ryder Cup at Gleneagles in Scotland, September 26-28. From $3,700 per person, packages include accommodations, welcome receptions, full Scottish breakfast daily, special Ryder Cup tournament badges, round-trip ground transportation to the matches, gifts and all taxes.

“A la carte” golf packages that include tee times at some of the most iconic courses in Scotland are also available, providing on-site assistance, transfers to and from the course, and more.

Premier Golf also provides experienced travel services to some of the world’s classic international and U.S. destinations, including Bandon Dunes, Pebble Beach, Pinehurst, Kohler and PGA Village.

For more details, or to receive a free package quote, visit www.premiergolf.com or call 866.260.4409.

(MYRTLE BEACH, S.C.) – Mystical Golf – owner and operator of The Witch, Man-O-War and The Wizard courses and heralded as the best “golf buddy” destination in the U.S. – announces a partnership with nearby Comfort Inn and Suites at the University for an exceptional ‘Three Night / Three Round’ package.

Celebrated by media like Golf Digest, GOLF Magazine and GolfChannel.com, Mystical Golf offers a trifecta of superlative Dan Maples-designed layouts that many hail the “best 54 holes of pure golf in Myrtle Beach.”

This value-packed stay-and-play is ideal for two golfers and starts at $130.80 (per person, per night), it features:
* Three rounds with cart on The Witch, The Wizard and Man-O-War
* Three nights’ lodging in Comfort Inn and Suites at the University (five minutes from courses)
* Complimentary iHOP breakfast daily
* Free steak dinner at Logan’s Roadhouse (includes non-alcoholic beverages, taxes)
* Lunch, range balls and two beers free at the course each day
* $15 gift card redeemable in Mystical Golf pro shops
* Instant replay round for cart fee only

“The next several months are perfect for enjoying our warm coastal weather, relaxing in welcoming Comfort Inn accommodations and playing three of the finest courses to be found anywhere,” says Claude Pardue, President and CEO.

The Witch sits on 500 acres of tranquil cypress groves and wetlands teeming with flora and fauna. Tactical play is rewarded on the par-71, 6,702-yard layout. With 4,000 feet of bridges wending through swamps (front nine) and rolling hills (back nine), golfers may spy cranes, bald eagles, alligators and black bears.

Man-O-War is revered for its back-to-back island greens and water features touching every hole. With a commanding 141 slope rating, the par-72, 6,967-yard layout is offset by straight-forward shots and excellent, bent-grass greens.

(Marcellus, NY) - Sunset Ridge Golf Club (formally known as the Links at Sunset Ridge), an 18-hole championship course, has promoted Jason Wall as General Manager. In this position, Wall will be responsible for leading and inspiring associates, driving revenue, and managing the golf club operations to accomplish Sunset Ridge's mission "To Provide the Best Golfing Experience and Environment in Central New York."

"We are excited to promote Jason to head our leadership team at Sunset Ridge," said DJ Van Keuren President of Sunset Ridge. "He brings new ideas, vision, passion, and purpose to this great property and we look forward to seeing his impact."

A graduate from Marcellus High School and lifetime Marcellus resident, Wall brings to his new position over 15 years in the golf industry while working in Florida and New York with the majority of his time coming from Sunset Ridge since its early beginnings.

"Jason's 15 years of experience comes from participating in almost every part of the organization over the years. His knowledge from teaching to course maintenance to understanding the food and beverage operation is something that makes Jason very special," says DJ. "As a General Manager it is important to manage from experience and not theory. It is this type of experience that creates respect and confidence from those around him. Something very important as we move towards being the best golf course in CNY over the next 5 years."

Wednesday, March 19, 2014

(Riviera Maya, Mexico) – Award-winning golf instructor Jim McLean will lead a three-day workshop at El Camaléon Golf Club at Mayakoba, a five-star eco-resort on the shores of the Caribbean in Mexico. Taking place May 23-25, the workshop will offer an exclusive opportunity to receive personalized instruction from Jim McLean, who has taught more than 100 PGA, LPGA and Senior PGA TOUR players, that will improve their swing and overall performance, taking their golf game to the next level. McLean’s many accolades include “PGA National Teacher of the Year” in 1994 and “PGA Master Professional” during the winter of 1982.

Designed by Greg Norman, El Camaléon is home to the first and only Jim McLean Golf Academy in Mexico, and also plays host to the only PGA TOUR event in Mexico – The OHL Classic. Participants will be able to walk in the footsteps of many great PGA TOUR players, while receiving expert training from master instructor McLean himself. The three-day workshop includes:
* Three (3) nights accommodation at Rosewood Mayakoba in a Lagoon Suite
* Three (3) days of personalized instruction by Jim McLean at Mayakoba’s El Camaléon Golf Course
* Eight (8) hours of instruction per day
* Club Fitting at new Pure Performance Golf Lab (optional)
* Dinner with Jim McLean at Rosewood’s Casa Del Lago
* Transportation to and from Cancun International Airport
* Daily Breakfast and Lunch at El Camaléon
* Two (2) complimentary green fees for next visit
* Welcome Kit (includes branded logo wear, sunscreen, golf balls, towel and a ball mark)

The workshop is priced at $7,500 per person, inclusive of all taxes and fees. Limited reservations are available. To book, please contact Laurie Boddiford at laurie@jimmclean.com or (305) 591 6409.

Participants in the workshop will have access to the latest in golf technology, including a new Pure Performance Golf Lab, a cutting-edge club fitting system used by PGA TOUR players. In addition to new technology, Mayakoba has made significant investments to enhance the already five-star golf experience at El Camaléon, including:
* Redesigned Clubhouse: updated décor and a new restaurant helmed by México’s top Chef, Enrique Olvera
* Updated Club Locker Rooms: featuring a VIP Lounge area and newly installed lockers available for personalization
* New Golf Carts Equipped with Advanced GPS: view flyovers of each hole, keep score electronically, place food & beverage orders, or make a reservation at the Clubhouse restaurant
* Expanded Pro Shop: a new location and added merchandise offerings, including all top golf brands and OHL Classic at Mayakoba merchandise year-round
* Additional Course Amenities: new F&B carts located on the front and back nine’s, bamboo divot repair tools, tees and complimentary bottled water

Mayakoba and El Camaléon Golf Club are located 45 minutes south of Cancun in the heart of the Riviera Maya, just minutes from the dynamic beach destination of Playa del Carmen. Recognized by the Audubon Society, the 7,024-yard, PAR 72 course boasts a spectacular layout winding about the tropical jungle and mangrove forests before boldly stretching to the sea. Like the chameleon from which it takes its name, it offers up ever-changing challenges and alluring vistas: fairways lined with sand dunes and mangroves, distinctive hazards such as cenotes (subterranean caves), crystal-clear lagoons, and greens perched on the edge of the Caribbean Sea.

(TRONDHEIM, NORWAY) - After a surge in first-quarter sales, Swing Catalyst, the complete swing analysis system used by instructors and golfers around the world, is now focused on its growth in the North-American market.

"To meet the fast-growing demand for our products in the U.S., we have just recently set up our office in Florida," says Tom Christian Lindvag, Marketing Manager for Swing Catalyst. "We have already recruited support staff, and are currently looking for both a director of sales to run our subsidiary and agents to represent Swing Catalyst across America."

Today, the Swing Catalyst HQ, including marketing and the R&D team, is based in Norway. But due to the increased demand for the Swing Catalyst products in the North-American market they are now strengthening their presence in the U.S. Our main focus is to find an experienced director of sales to help build our distribution in the U.S., according to Tom Christian. "It'll be a wonderful long-term position for someone who truly understands our products and can relate that to the needs of PGA Pros throughout the country. We have already built strong relationships to some of the top coaches in the U.S., and we are steadily building a reputation as a "must have" product among the top tier of coaches and also PGA Tour players around the world. I truly believe we have one of the most innovative teams in the industry, and being a part of such a team can be very exciting."

In regards to sales agents, the company is looking for people who can make effective product demonstrations and execute complete studio installations and train and support our clients so they can take full advantage of the Swing Catalyst products.

Starting at $279, the ultimate vacation for mom includes two nights in an oceanview room at any MBSR property, a daily Southern breakfast buffet for two, dinner for two at one of the resort’s acclaimed onsite restaurants, as well as a welcome wine and fruit basket. The package also includes a coupon book valued at up to $1,300 in savings to the area’s premier shopping center, Tanger Outlets.

“Spring is finally here and the ‘Mother’s Day Girlfriend Getaway Package’ is the perfect opportunity to send mom to one of the premier beach destinations in the U.S. for a fun weekend of shopping, dining and relaxing with friends,” says, Jim Eggen, General Manager of MBSR.

Rates are based on double occupancy in a one-bedroom suite over Mother’s Day weekend. Price includes all taxes and resort fees. Additional nights and guests can be added. Package is available May – December 2014.

Myrtle Beach is within a half-day’s drive of population centers like Washington D.C., Raleigh, Charlotte and Atlanta. Moreover, Myrtle Beach International Airport (MYR) is conveniently located to all Seaside properties. Serviced by Delta, Continental, Spirit Airlines and US Airways, it features daily, nonstop flights to over 25 destinations including Philadelphia, Baltimore, Newark and Chicago.

All lodging options provide easy access to dining, shopping, sugar sand beaches and other area attractions on the world-famous Grand Strand.

If you're in Orlando or Central Florida, join the excitement at the Loudmouth Grill - opening March 22. The Loudmouth Grill will offer flavorful lunch and dinner menus, which include some of John Daly’s favorite dishes. The restaurant will also be serving an array of cocktails, signature drinks and handcrafted beers.

Embodying the unique vision of the brand, the grill will offer a fun atmosphere where guests can enjoy the colorful, carefree lifestyle with both a fashion and dining experience. And you never know, John Daly might even make an appearance.

Loudmouth Grill

8965 Conroy Windermere Road

Orlando, FL 32835

It’s March. It’s Hoops! Get your school colors on!Nothing says hoops like a pair of Loudmouth College Game Day Pants. Now you can order Loudmouth apparel EXACTLY the way YOU want it in your school colors with embroidered officially licensed school logos. Loudmouth’s popular Made-To-Order pants, shorts, and skorts are made for you and shipped within 20 days.

Tuesday, March 18, 2014

Counter Balanced Technology Helps Players Achieve Superior Consistency and Control on the Green

(SCOTTSDALE, AZ) – Boccieri Golf announces the putter version of its Secret Grip – which automatically counter balances any putter for improved stability, consistency and control – was used by a top-four finisher at the PGA Tour’s Valspar Championship.

Earning his third top-10 performance since switching to the Secret Grip in late January, he employs the new “Tour Classic” model. It weighs 100 grams, with a traditional slim appearance and feel. He led the field with 18 birdies and placed fourth in putts per green in regulation on Innisbrook Resort’s difficult Copperhead Course in Palm Harbor, FL.

The added weight of the Secret Grip is achieved via a proprietary tungsten weight in the butt-end, combined with a rubber compound 40-percent heavier than standard. These combine to raise the club’s balance point and force players to use their larger, more stable muscles. The result is a highly repeatable and reliable stroke.

“We’ve been touting the benefits of counter weighting for 10 years, which golfers can now try easily and cost-effectively simply by installing a new grip,” says Stephen Boccieri, President and CEO of Boccieri Golf. “This popular trend on the PGA Tour benefits players of any skill level, who can improve their putting instantly without modifying their stroke.”

Since its introduction in 2013, the putter version of the Secret Grip has been adopted by numerous professional players worldwide and captured its first win on the Web.com Tour last year. Putter models are now available in three sizes – Tour Classic, Midsize and Jumbo. The Tour Classic ($19.99) weighs 100 grams and was designed for a player who prefers a traditional sized grip but wants to experience the benefits of counter balancing. The Midsize ($24.99) weighs 155 grams and features popular pistol shaping, while the Jumbo ($24.99) weighs 165 grams and is preferred by players seeking a grip with an extra thick feel and hefty counterweight.

The only grip that improves a golfer’s performance, not just the look of their clubs, Secret Grip significantly minimizes undesirable wrist movement and creates a smooth pendulum stroke. The putter grip line is currently available alongside the full-swing version at Dick’s Sporting Goods, Golf Galaxy, PGA TOUR Superstore and www.SecretGrip.com.

Secret Grip is endorsed by the legendary Jack Nicklaus, who relied on counter balanced clubs to capture 73 PGA Tour titles and 18 major championships. He currently appears in promotional material, along with famed teacher Rick Smith, who consistently ranks among the world’s top-10 instructors.

Both the putter and full-swing lines have earned outstanding reviews from scores of leading media outlets, including “Top Products from the PGA Show” honors from Golf Digest and GOLF Magazine.

(GREENVILLE, SC) – KENTWOOL – the 170-year-old, family-owned American textile innovator – announces that it will celebrate the season’s first major championship with the return of its limited-edition, Bubba Green Tour Profile performance golf sock.

Watson will again compete during tournament week in this distinctive style ($19.95) which is on sale now through May 16 – or while supplies last – at www.KENTWOOLSocks.com. Crafted from a proprietary blend of fatigue-reducing merino wool and high-tech fibers for superior moisture management, the socks are made in the USA and come with a 100-percent blister-free guarantee.

“Shortly after we introduced this style in 2012 Bubba rocked the socks on his way to that dramatic victory,” says Mark Kent, CEO and President of KENTWOOL. “We just have to bring it back to commemorate that special occasion and we hope to see a repeat performance.”

An authentic southern textile company, KENTWOOL is devoted to helping golfers feel their best with every step. Each pair features WINDspun technology that infuses the fibers with air to provide unrivaled cushioning at micro-stress points along the foot, enhancing comfort and energy levels while reducing injury risk. The full KENTWOOL line includes the new KW Series Pro Light and Sport models, Tour Profile, Low Profile, Tour Standard, The Graduate and 19th Hole designs.

Fashion meets function and performance in new line of street style golf shoes, available April 15

(FAIRHAVEN, Mass.) - FootJoy, the #1 Shoe in Golf, announced today the debut of FJ City, a new shoe collection offering men a stylish and functional option on the golf course. FJ City is inspired by popular street styles and features trendy designs made of high-quality, full-grain waterproof leather uppers and a durable, cleated outsole. The line offers six styles and a variety of eye-catching two-tone color options. Five of the styles are also available with a spikeless outsole through the FJ Professional line for wear on and off the course.

“The new FJ City line gives fashion-conscious players seeking the latest in footwear trends an alternative shoe option that not only delivers the performance features to play well, but stylish designs to look their best on the course and in the clubhouse,” said Doug Robinson, Vice President of Design and Development Worldwide at FootJoy. “FJ City was inspired by modern trends and is a sophisticated balance between performance and style. Each design element, material and color combination was carefully selected in order to deliver a polished, well-crafted shoe.”

Created to be enjoyed on any computer screen, tablet, or smart phone, HotLINKS features big, bright graphics and links to embedded videos and websites of the dozens of products featured in its 34 digital pages.

The contents, covering an entire pro shop of new equipment, includes:
* “New Gear for the New Year,” a round-up of the newest clubs and balls
* “Let George Try It,” an exclusive video of LINKS editor George Peper personally testing can’t-fail training aids
* “10 Tips for Buying Golf Clubs,” required reading for anyone thinking about purchasing a new set
* “Lighter Than Air,” the latest—and lightest—in golf shoes
* “Tech Your Game to the Next Level,” highlighting the hottest hi-tech golf gadgetry
* …and other articles on clubfitting, how the USGA tests equipment, personalizing clubs and balls, even the ultimate golf-equipment quiz!

LINKS Magazine also is proud to unveil its own latest bit of technology, the HotLINKS app, available for iPad, iPhone, Kindle Fire, and Android. Downloading this free app to a smart phone allows readers to enjoy the issue wherever and whenever they’re on the go. It will prove especially handy for taking the equipment issue with them when shopping for any kind of golf goodies.

HotLINKS is the latest digital endeavor from Purcell Enterprises, which owns LINKS Magazine. A full slate of all-digital issues is in the works for 2014, covering the year’s big events and topics of greatest interest to readers. LINKS Magazine also recently introduced proprietary apps for iPad, Android, and Kindle Fire platforms, as well as a website dedicated to golf real estate.

LINKS Magazine was founded in 1988 with the mission of speaking to an audience of devoted golfers who share a passion for the best the game has to offer. It specializes in the most in-depth and reader-relatable information on courses, clubs, and communities throughout the United States, United Kingdom, and golf’s emerging destinations around the world. On Facebook at Links, The Best of Golf and on Twitter @LINKSMagazine.

(HUNTINGTON BEACH, CA) – Cleveland Golf /Srixon congratulates staffer Jon Curran for his first career victory at the Web.com Tour’s 2014 Brasil Champions presented by HSBC, in Sao Paulo, Brazil. The 27-year-old graduate of Vanderbilt University completed a wire-to wire victory on Sunday, closing with a 2-under 69 to finish the tournament at 25-under 259 at the San Paulo Golf Club. In only his fourth start on the Web.com Tour, Curran opened with a course-record 61, followed by rounds of 64 and 65. The victory earned Curran a $144,000 winner’s check, moving him into 2nd place on the Web.com Tour money list and virtually securing himself a spot on the 2015 PGA TOUR.

"It's probably the best I've ever played or putted or scored for 36 holes. I wasn't sure what was going on. It was ridiculous. I just wondered what the heck was going on," said Curran. "It sounds cliché, but I wasn't doing anything special. I was making a lot of putts. I was hitting a lot of quality iron shots and putting it in the fairway. I was giving myself a lot of chances to hit it close and I felt pretty confident with the putter."

Monday, March 17, 2014

(Carlsbad, Calif.) – adidas Golf, an industry leader in innovation, technology and performance footwear, has announced the release of the women’s climacool ballerina footwear collection, an ultra-light shoe designed for on-the-go golfers who seek playing performance with wear-anywhere styling and versatility.

To successfully create a lightweight shoe that delivers on-course performance paired with a fashion-forward look, adidas Golf footwear designers combined an ultra-light, ballerina-inspired mesh upper with reinforcement zones for stability throughout the swing.

“As much as I travel to and from the course, I like having a shoe that I can wear both during and away from play,” said Jessica Korda, two-time LPGA Tour winner and adidas Golf Tour staff professional. “When I first put on the climacool ballerina, I was amazed at not only how lightweight and stylish it was, but how well it performed when I played.”

For enhanced flexibility, the climacool ballerina’s puremotion outsole was specifically-engineered with wider and deeper flex grooves and utilizes a slow recover fitfoam sockliner that conforms to the contours of the foot for a natural feel delivering long-lasting comfort. Weighing less than five ounces (4.8oz), the climacool ballerina is the lightest women’s golf shoe adidas Golf has ever developed and is easily packable for travel or those on the move.

“Women are always looking for something different and fashionable,” said Masun Denison, Director, Global Product Marketing, Footwear at adidas Golf. “The challenge for us was to effectively infuse performance into a lightweight product that not only performs on the course but carries off course appeal at the same time, and with climacool ballerina, we’ve successfully done that.”