HOLLOW MAN MONTAGE

Hollow-Man-Montage

The largest sector growth can be found in the clothing industry. International suppliers are fighting for this boom sector. The perfect product presentation is a key to success. One way to “bring to life” your clothes for the customer is the Hollow-Man montage. ​​​​​​​ Instead of lying down or hanging down, the Hollow-Man montage makes your garment appear plastic. This type of image processing makes it possible for the customer to imagine the garment being worn on himself easily.

The digital image processing enables an efficient and professional presentation of your products. We put your articles into focus and optimize your image material.

How does the Hollow-Man montage work?

Thanks to this presentation, the customer can imagine exactly how a garment works, how long it is, and how the material falls. This kind of picture stimulates the imagination and increases the buying experience. The dealer saves the costs for an expensive model shooting, but still achieves a realistic presentation. ​​​​​​​ The Hollow-Man montage combines photography and postproduction. The procedure is simple: the piece of clothing is photographed on a doll, then the elements concealed by the doll are photographed separately. Then the doll is removed from the image and the missing elements are added.

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The persuade presentation of fashion!

With the technique of the Hollow-Man method, picture elements are assembled so that the piece of clothing is presented realistic, exciting and lively. Compared to the shooting with a model, this is easier and much more effective than taking photos of a product lying on the ground!