CTC-CCT: Digital Research Analyst

Help inspire the world to explore Canada. Aide inspirer le monde entier à explorer le Canada. We do so by promoting a compelling and consistent image of our country in the international tourism marketplace. Apply by Oct 9.

The Canadian Tourism Commission (CTC) is a national marketing organization. Known as one of the most innovative and successful tourism marketing organizations in the world, the CTC, through partnerships with the private sector and all levels of government, promotes Canada internationally as a premier four-season tourist destination.

Our vision is to inspire the world to explore Canada. We do so by promoting a compelling and consistent image of our country in the international tourism marketplace.

Share our vision?

The Canadian Tourism Commission is looking for a
Digital Research Analyst to join its team.

Reporting to the Executive Director, Strategy and Research, you'll develop strategies, tools, platforms and infrastructure to house, process and analyse data from a multitude of sources including websites, social media channels and surveys. In other words, you're a data mining pro with a passion for research and analysis. With your strong knowledge of statistical modelling techniques, you'll be able to identify trends and insights and provide relevant strategic recommendations. Top this with an ability to translate complex data into easily comprehensible reports and presentations for senior management and you'll be ready to join the team.

Join the CTC and join a team that's contributing to inspiring travellers to explore Canada every day.

Education:
Minimum: Graduation from a recognized university with a Bachelor degree in Economics, Statistics, Mathematics, Computer Science, or related discipline or an acceptable combination of education, training and experience. A Master's degree would be an asset.

Experience:
When applying, the candidate must clearly demonstrate in writing how they meet the following experience criteria:

A minimum of 3 years experience in data analysis and interpretation, in a professional or academic setting.

Experience in mining and analyzing large data sets from a qualitative and quantitative perspective.

Experience in establishing cooperative working relationships with business units, industry stakeholders, and senior management.

Experience in managing projects and working in cross-functional teams.

Experience with research, social and web analytics tools such as SAS, SPSS, R, Python or other data manipulation and analysis tools.

Knowledge:

Knowledge of key economic, social, technological and political change drivers in the global economy developed through previous research or work experience

In depth knowledge of statistical modeling techniques, segmentation, research techniques and methodologies, and data mining

Knowledge of performance measurement techniques and approaches.

Knowledge of emerging research techniques associated with analyzing very large data sets and of gather data from social media and other sources.

Knowledge of the Canadian tourism sector including international trends, competitiveness, opportunities, risk and associated business climate is an asset.

Knowledge of the Canadian Tourism Commission, its mandate and objectives is an asset.