Workshops

“Master Your Message, then Master the Media”

If a negative story strikes your organization, the media will be all over you. When you’re trying to promote positive stories, you’re lucky to get their attention. In either situation, your organization’s leaders, subject matter experts and PR strategists have to be prepared to tell your story, often on short notice.

In this interactive workshop you’ll learn how to:

Understand today’s different types of media, what they want, and why they want it “right now”

Prepare so you can gain control

Identify and hone the key messages to deliver in your interview

Bridge to those messages so you can answer questions on your terms

Deliver great soundbites and limited responses when necessary

Deal with crisis communication including how to handle tough questions and manage perceptions through the media

During the workshop, you’ll practice your interview skills on camera in a safe, supportive environment. When you see yourself on camera and get constructive feedback, you’ll immediately see how to make yourself even more effective.

Available Formats

Select the best format for your team:

Half-day workshop

Full-day workshop (to allow for more practice)

One-on-one coaching, in person or over the phone

Keynote or breakout session

“SpeakSmart™: How to WOW an Audience”

How do you keep your audience from constantly checking their texts and emails or, even worse, dozing off. By learning the skills and techniques that will help you deliver compelling, winning presentations. In almost any organization, strong presentation skills are an important part of career advancement, whether you’re reporting results to the CEO, pitching new business or trying to persuade people to your point of view.

In this interactive workshop you’ll learn how to:

Grab your audience with a strong opening, then close your speech with impact

Overcome jitters so you can present naturally and comfortably (without reading slides)

Do you use PowerPoint as an audio-visual crutch instead of an audio-visual aid? If so, you’re crippling your ability to engage and inform your audience. Slide content should reinforce, rather than distract. Overloaded PowerPoints actually diminish the audience’s ability to learn.