Today at Ignition, Venrock partner David Pakman announced that his firm had invested in Klout. When we asked for more details Pakman replied, "All I can tell you is that you missed Venrock (me and Marissa) [in your initial report]. Can't talk about other specifics but more news coming!"

Klout was founded in 2008 by Joe Fernandez and Binh Tran. It previously raised $10 million from Kleiner Perkins, Greycroft Partners, ff Asset Management and angel investors.

We're told the big excitement around Klout is its vision to become like people's credit scores for the web.