The Top 5 Social Media News Of This Week

Many years from now, the new generation of social media marketers will read about this week during history class. Because this was the week when it finally happened: Instagram introduced multiple account support and the world became a better place as soon as community managers across the globe were suddenly able to switch between accounts on Instagram.

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And it was not even the only good news coming from Instagram this week. The platform has also introduced video view count. It must have been a busy past few weeks over at Instagram HQ!

Twitter also made the news. Not that the company is suddenly doing great, it’s not. But as a platform Twitter is trying something new, introducing an algorithm that will now show you the most important tweets atop your timeline.

Twitter’s New Algorithmic Timeline Feature Is Here!– With all the whining about #RIPTwitter we were really curious to see what Twitter was going to do next – We knew it was going to come pretty soon, but we were a little surprised yesterday when Twitter rolled out its new Timeline feature.

Instagram Is Adding View Counts On Video– When it comes to video, views are what count. They are the most widely expected form of feedback and the KPI most brand managers are interested to report on. This is why Instagram has decided to start showing how many times people have watched a video on the platform.