BRITAIN’S WBC super-middleweight champion Carl Froch deserves the backing of UK broadcasters as he goes into the “Champions League” of boxing, according to his promoter Mick Hennessy.

Froch (25-0, 20 KOs) will put his hard-won title on the line in October when he takes on American Andre Dirrell (18-0, 13 KOs) in his home town at the Nottingham Arena in the first contest of a unique tournament among six of the best 168-pound fighters in the world.

For both fighters it will be the first of a three-fight group campaign in the opening stage of the Super Six World Boxing Classic, unveiled at Madison Square Garden on Monday.

All six fighters (Mikkel Kessler, Andre Ward, Arthur Abraham and Jermain Taylor) have committed to fighting each other with two points for a victory and a bonus point for a knockout or TKO. The four points leaders at the end of the group stage progress to the semi-finals with a final showdown.

US cable television network Showtime has put together the tournament and will make it free to air to American subscribers but Hennessy revealed British broadcasters have yet to commit to Froch and the Super Six concept.

“I’ve approached two places and I haven’t had the confirmed answer yet but they’d be crazy not to be involved in this,” Hennessy said. “This is super league stuff, this is the Champions League of boxing.

“Since day one, Carl’s always been a TV fighter. He’s never fought on a non-TV show. Obviously we’re dealing with the current (financial) climate but they need to take it to another level.

“He’s (Froch) now a marquee fighter and the broadcasters need to back a marquee fighter up. That’s taking it to another level and they’ve got to take it to another level because they’ve got something to be very proud of in the UK, they really have.”

Hennessy believes the tournament is a great opportunity for his fighter, particularly as previous plans to fight IBF champion Lucian Bute in a unification showdown have been scuppered.

“I had offered Lucian Bute huge money to fight Carl Froch, I really did, a very, very good deal, which I was surprised they didn’t take because it was a great unification fight. He chose to take way less money to defend against his mandatory, (Librado) Andrade,” added Hennessy.