News

Tuesday 25 September 2018

Those who were able to join us at our TechMarketView evening earlier this month will have heard us talk about the importance of relationships to further digital transformation, something that was underlined overnight with two separate industry announcements.

One was about Microsoft, SAP and Adobe teaming up to create a data alliance to generate a common data model – and fire a shot over Salesforce’s bows. The other related to Salesforce and Apple coming together to push more enterprise apps on iOS – with a specific emphasis on bringing voice to the enterprise.

Subscribers – including those who take UKHotView Premium – can access our ’Cloud war and alliance developments’ analysis here.