RANCHO CUCAMONGA, Calif., (September 11, 2014) – The best EAS tag is
the one
that convinces thieves to walk away from it, argues California-based USS.
The
company’s Hawkeye tag has been gaining steady popularity among the nation’s
retailers, thanks to its visible ink vials which seem to be intimidating
thieves.

“We made the ink very visible,” says Tony Oliver, the company’s chief
technology
officer, “so that there is no doubt about what will happen if the tag is
tampered with.” This approach is paying off, according to Oliver, who says
that
USS’ customers have reported lower shrink in stores that use Hawkeye. He
credits
the tag’s visual deterrence as the main factor, along with built-in EAS
technology and several tamper-resistant features which he declined to reveal
publically.

“As intimidating as we wanted to make Hawkeye for the thieves, we wanted to
make
it very friendly towards consumers and store employees,” says Adel Sayegh,
USS’
president and CEO. “The tag has a very thin profile and ergonomically curved
back, so a customer can easily try merchandise on without even feeling the
tag.
On the other hand, Hawkeye is very simple and easy to place or remove for
store
employees, which ensures quick throughput.”

The company is offering a limited number of free samples of Hawkeye tag
through
its website, but only to LP professionals with a verifiable LP role and
corporate mailing address:
http://www.universaleas.com/promo2