Victory!!!! ESPN Mobile to shut down

NEW YORK - ESPN is closing down its cell phone company for sports fans after less than a year, planning instead to forge deals with other wireless operators to offer Mobile ESPN's multimedia content, the majority-owned subsidiary of Walt Disney Co. announced Thursday.
The company will continue providing wireless service and content for its subscribers until the end of the year, refund the purchase price for handsets and assist customers with transferring their phone numbers to other carriers, ESPN executives told The Associated Press.

If ESPN were to provide it as a service, as Patchs suggests, that would work. However, it is wholly uneccessary. On some services, if you pay an extra $10/month you have unlimited internet access which would provide the same access, potentially more, than that of ESPN.