How francescajoy started their logo design journey

Company name

Overview

I am a woman setting up a parent and toddler group called phonictots. The aim of the group is to teach phonics to children in a fun way alongside their parents. The classes will last approximately 45minutes and will take place once per week. Each week a different letter will be covered. During the class there will be different organised activities such as arts and crafts, music, story telling etc.... The resources will be based on the Letterland characters (http://www.letterland.co.uk) The aim is to teach the letter sounds but to have fun.

Tell us a bit about who you are and the people you reach

3-4 year olds and their parents/carers.

Requirements

I am looking for a logo which is in the style of a school crest. I have seen one on i stock (number 5617873). It does not have to be this one but this is the strong simple style i am looking for.

Phonic Tots is the name of the group so this would need to be somewhere on the logo.

I would like it to be bold and fun. I would like to use the colours similar to the ones used on the Microsoft flag (ie blue, yellow, green and orange) The main web site is mostly orange so would like it to blend in well.

The groups will be based on two classes depending on ability levels of the children. There will be a caterpillar class and a butterfly class. It would be great if one or both of these could be incorporated into the logo somehow?

The logo will definately need to be available as scaleable vector artwork. I would like to use the logo for stationary, letterheads and business cards etc...and be provided with a format which includes the stationary design.

I would like the logo to have the registered trade mark on it.

Also i would like it to have 'Learning Through Play' underneath or on the scroll under the crest. Whichever looks better.

I intend on using the logo for t-shirts,hats etc....so would very much like it to look like a uniform and therefore the emphasis of it looking like a school crest is very important to me.