About the blogger

Bob Collins has been with Minnesota Public Radio since 1992, emigrating to Minnesota from Massachusetts where he was VP of programming for Berkshire Broadcasting Co. He was an editor at the RKO Radio Network in New York, and WHDH Radio in Boston. He is the founder of the MPR News’ website. He is a private pilot and flies an airplane he built.

Related Blog Posts

I think this is the problem with the Microsoft ads with Bill and Jerry – they serve no purpose. They’re ads about, well, nothing. An actual television show about nothing, now there’s an idea…. oh wait…..

mindtron

the point of the seinfeld ads was just to serve as a teaser to the full campaign which has now launched.

the whole point was to get people talking and more interested in what Microsoft might do next. re the mac vs. PC ads: they’ve gotten a little too smug for their own good and it’s probably time to move on.