Infographic with 15 different content types to try

Here’s an infographic I’ve put together of some popular content types. It was the first infographic I’ve ever produced and it was a bit of fun to create.

facebook

Twitter

LinkedIn

Google+

Buffer

Pinterest

Gmail

Content marketing isn’t just about blogging, but if you’ve written a blog, think about how you can give it more mileage. Or produce different content like what’s below.

Visual content

Charts or graphs

Present the information on your blog as a chart. Visual communication is an effective tool for getting your message across. People long remember a visual.

Memes

Memes can be made using 5 key points from each blog and turning the key points into 5 memes. Set them up with a consistent background and schedule on social media.

Surveys

Surveys or polls can be conducted on Twitter or Facebook or even using Survey Monkey to interact. This gives your audience a chance to have their say.

Infographic

The infographic says it all with some key points, charts and other visuals. It can be a bit of fun to put your graphic design skills to work. Don’t worry, there are lots of templates that get you started with different boxes, colours and fonts to guide you. I used Canva’s Infographic maker for the one in this blog post.

Images

Continuing with the visual theme, an image can say a lot. Look at Instagram where it’s all about images.

Quotes

Source relevant quotes, inspirational quotes, or make your own to promote on social media. A branded background with a quote gets your message to others and promotes your brand.

Written content

Website copy

If you’re on Facebook with a business page only, then it’s time to look into creating a website to drive all those social media followers too. While a social media following can build generate leads, so does SEO copywriting. You’ll get targeted traffic (people that are ready to buy) and improve your other social platforms too. Remember, people use Google these days and don’t pull out their Yellow Pages to look you up.

Press releases

A press release obviously requires a bit more work to get out in the media. Or you can simply create a press release for your website as part of a news item that features maybe a new staff member to your company.

Whitepapers

White papers take some time to prepare due to their length but can get more mileage, particularly in a professional sense.

eBooks

You can create an eBook from your existing blog topics by elaborating on the broader ideas. eBooks can be a useful lead magnet for your business too as it consolidates in one place key information.

Digital magazines

Digital magazines are a way to produce a high-quality output that can be delivered as a website that links together information from various sources. Or it can also be made into an interactive magazine that is like flicking through a magazine in real life.

Video and audio content

Webinar

Webinars allow you one-on-one engagement with your target audience. Set one up and talk in more depth about the blog you’ve just written.

Video

Now how long has YouTube been around? Have you made a video yet? I have only just started with video, and while it’s a bit daunting, it can really keep people on your web page for longer.

It can also be a great way to build rapport with your target audience. Need help? Have a look at Writing Works who can get you on your way to engaging video using their template.

Podcasts

Ok, I’ll admit I’ve yet to create one yet, but it’s on my to-do list. I have a few podcasts I listen too regularly and they’re great. I can download and listen to them at my own convenience.

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“Kelly O’Donnell is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.”