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Summary

The global business area has witnessed a remarkable radical change. The recent spectacular rise of emerging economy multinationals sets numerous questions requiring explanation and understanding.

Successes and Challenges of Emerging Economy Multinationals investigates a broad variety of cases presenting clear evidence of fast successful internationalization of emerging economy multinationals originating not only from big economic players such as China, India and Russia but also from other successfully internationalizing emerging countries, namely South Africa and Poland. In terms of size, the firms vary from huge multinational firms such as Huawei, Tata and Gazprom, to really small high technology firms. The in-depth analysis conducted in this book leads to the indication of numerous novel directions for further theoretical expansion and new empirical research.

Author Biography

Dr. Marin Alexandrov Marinov is Professor of International Business and Management at the University of Gloucestershire, UK, and Visiting Professor at Aalborg University, Denmark. He has had teaching positions in twelve countries worldwide, conducted extensive research, consulted multinational firms and national governments, and published eleven books and more than ninety papers.

Dr Svetla Trifonova Marinova, Associate Professor of International Business at Aalborg University, Denmark, has an MBA degree from Warwick University, UK, and a PhD degree from Copenhagen Business School, Denmark. She has taught on both sides of the Atlantic, conducted extensive research, co-authored seven books and published more than seventy papers in scholarly journals.

Table of Contents

1. Emerging Economy Multinationals: Successes and Challenges 2. Alignment of Top-Down Pro-Internationalization Policies of Outward Foreign Direct Investment3. Entry Motives, Psychic Effects and Post-Acquisition Strategies of Emerging Economy Multinationals in Developed Countries4. Catching-Up by Chinese Multinational Firms Using Network Strategies5. Outward Foreign Direct Investment from India: Tata Group in the Period 2000-20106. Foreign Expansion of Russian Firms Based on Natural Resources and Technology7. Early Rapidly Internationalizing Small Firms from South Africa8. Internationalization of Polish Firms via Foreign Direct Investment: A Multiple-Case Study Approach9. The Rise of Emerging Economy Multinationals: Policy Responses of European Investment Promotion Agencies10. What the Future Holds