“Target continually evaluates our assortment to deliver quality products at a great value," Target said in a statement to BringMeTheNews. "We know our guests love the many aspects of shopping at Target, and believe they will appreciate the convenience and savings of finding these items in our stores and on Target.com."

The Business Journal explains nearly half of all households in the United States are Amazon Prime subscribers, so there's a "good chance that anybody in a Target store already has a relationship with Amazon."