This year, it's co-hosts Tina Fey and AmyPoehler's turn to make the rules. Appearing on the Jan. 18 cover of The Hollywood Reporter, the former Saturday Night Live standouts and real-life BFFs list several reasons to encourage viewers and audience members to imbibe during the Jan. 13 telecast.

"Any time an actress cries in a speech, drink. Any time you see a person actively not listening to someone onstage, drink," Fey, 42, muses.

The co-hosts are eager to mingle with this year's nominees -- and to good-naturedly tease them, of course. "The Golden Globes is the one time where the beautiful people of movies rub shoulders with the ragged people in TV," Poehler, 41, explains. "We have a lot of TV people whose behavior, frankly, we're not going to be able to predict because they're just lucky to be there!"

Poehler adds, "We've fortunately been to a few of these awards show things now, and we've had some fun while we were there. And then the Golden Globes is just quirky and weird enough, I think that it's up our alley."

Fey and Poehler -- who have known each other since they were on the same improv team in Chicago in 1993 -- know they'll be performing in front of a "tough crowd," according to the blonde comedienne. "It's a lot of nervous people wanting to see if they win or lose, and as the night goes on, the losers outnumber the winners."