Cisco Eos Helps Deliver the Hottest Show at SXSW — Cisco’s Flip Video Sweetens the Pot for Those Viewing at Home

Unless you’ve been living under a rock (and not listening to rock) for the last 24 years, you’ve probably heard of the annual South by Southwest Music + Film + Interactive Festival held in Austin, Texas every March. This fast-growing show attracts a crowd of 35,000+ people who are there to look at the best in original music, independent films, and emerging technologies. We’re excited that the Cisco Media Solutions Group (CMSG) will be participating in force this year, not only by showcasing Cisco Eos-enabled sites at our booth, but also by getting involved in one of the most anticipated shows at the festival: Killers, Lasers, Papers!

At 8 p.m. on Thursday, March 17, Grammy-winning artists Cee Lo Green, Lupe Fiasco, and Wiz Khalifa are coming together at La Zona Rosa to deliver a performance that is sure to steal the limelight at SXSW! Presented by Atlantic and Elektra Records, Killers, Lasers, Papers is an event that you won’t want to miss, and now you have no excuse for missing it. Why? Because the full event will stream live to a global audience from the Cisco Eos-powered site www.killerslaserspapers.com, as well as each of the artists web sites. Not only will you be able to watch the show live from your computer, or Internet-enabled TV, the event can also be viewed from your tablet or smartphone.

CMSG has been working closely with Atlantic Records to deliver a unique fan experience both physically and virtually.

The live stream will be hosted by showcase opener Donnis and Gurj from MTV’s Downtown Girls who will provide fans at home with special access during set breaks. They’ll also ask fans real-time questions about what’s going on at the show for a chance to win a customized Flip MinoHD™ made especially for this event. Visit www.killerslaserspapers.com/scavengerhunt for more information.

If you’re attending the festival and want to learn more about Cisco Eos, be sure to stop by the Cisco Eos booth on the expo floor at stand #322 or come see Dan Scheinman, SVP and GM of CMSG, speak on the panel “You’ve Built a Social Network, Now What?” on Wednesday, March 16 at 12:30 p.m.

Keep checking back at our blog for more updates on Cisco@SXSW, and don’t forget to register for the Killers, Lasers, Papers live performance!

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