The inserts in the televions were all created in 3D (apart from the people in the balloon). The message of the campaign was that there was so much content on the HD channels, it was spilling out of your television. Read Less

The inserts in the televions were all created in 3D (apart from the people in the balloon). The message of the campaign was that there was so much content on their HD channels, it was spilling out of your television.

Main visual "Dinosaur"

close-up

3D-view

original Sketch

Main visual "Balloon"

close-up

close-up

3D-view

original sketch

main visual "Palm Tree"

close-up

close-up

close-up

close-up

original sketch

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