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Hello, This question seems deceptively easy but can actually be really hard. It depends on who you are making the app for and where you are.That decision depends on your target market/user base but not only ; Because of the diversity of the Android ecosystem, they’ve got more devices on the market, meaning their market share, in absolute numbers, is bigger. More people, in more parts of the world have an Android phone. Whether that phone costs $25 or $2 500, it’s still an Android phone.

Apple’s retail strategy, however, focuses on building high end products and selling them at > $600 a pop. Their retail strategy means that they have less market share in absolute numbers, but it also means that the kinds of people who buy an iPhone are people who a) have $600 to spend on a phone and b) are willing to spend $600 on a phone… meaning they’re willing to spend money on the apps that will make that phone cool as well.

This is not to say that people with Android phones aren’t willing to buy apps – but most developers will be able to attest to the fact that it’s just easier to sell things on the App Store than it is on the Play Store.

If your revenue model is focused around direct sales (and you’re in the US where market share is higher, or China, where market share is growing), you’ll probably be better served making your app on iOS. If you’re revenue model is focused on getting huge volumes of people across a spread of devices and across a broader spread of geographies then you’re probably better off on Android…

If you have no idea about your users, then you can try to analyze.

You can create landing page for your app without having app itself and purchase ads or otherwise bring traffic to your landing. Once you gathered enough visits you will see what number of users visit your page from android and from iOS devices.

Based on that stats you can decide how to move forward. If you ready I’d suggest you to use our company to deliver best possible results. I wish you best of luck.

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