Now in its 7th year, the Google Online Marketing Challenge is a yearly global online marketing competition for students from higher education institutions around the world. Student teams develop and run a successful online advertising campaign using Google AdWords and Google+ for a real business or non-profit organization, using US$250 budget provided by Google. Winning teams are selected by Googlers and an independent Panel of Academics, based on the success of their campaign.

Apart from gaining hands-on digital marketing experience, students compete for some great prizes:

The global winners and their professor win a seven-day trip to San Francisco, including one day at Google Headquarters in Mountain View, California, to meet Googlers from the AdWords, University Programs and Marketing teams.

The global winners also receive computing devices along with other Google products.

Digital devices for all global and regional winners across all categories including their mentoring professors.

The opportunity to win donations worth a total of $30,000 for the non-profit partners.

Over 65,000 students from almost 100 countries have participated in past years.

In order for student teams to participate in the competition, they first need to have a professor register. Professors can register from February 26th until May 14th. Please note that student registration will open March 5th.

The Global winning team comes from the University of the Philippines in the Philippines. The team worked with Sun Cruises Philippines, which specializes in providing ferry as well as tour services to Corregidor Island.

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