What is AtoMc® Hockey?

atoMc Hockey is a McDonald's® Canada minor hockey sponsorship program of house league Atom level
divisions across Canada (excluding the Province of Quebec) which provides free sets of primary game jerseys and
socks to all participating teams.

Who is Eligible?

House league Atom teams in all provinces and territories, excluding the Province of Quebec, are eligible
for atoMc Hockey. Please note, rep teams are not eligible for this program. If you are in Quebec please click HERE for sponsorship opportunities for Bantam
divisions.

Is this Program open to both boys and girls minor hockey teams?

The atoMc Hockey program is available to boys, girls, and co-ed Atom teams.

Are both Minor Atom and Major Atom teams eligible to participate?
Yes, all levels of House League Atom Hockey are eligible to participate in atoMc hockey.

Can Quebec-based associations participate in atoMc hockey?
McDonald’s Canada is proud to support hockey at the Bantam level in the Province of Quebec through the Équipe
McDoMD program. Please visit www.hockeycanada.ca/McDo for the opportunity to get involved in this program.

Who can register a division/team?

With the consent of their minor hockey association president, executives, sponsorship representatives and
coaches can all register for atoMc Hockey. Having the association president apply on behalf of all
House league Atom teams in the organization is the most seamless way to register.

Is there a cost to minor hockey associations to participate in the atoMc®
program?

There is no cost to associations to participate in atoMc Hockey when using the standard
atoMc Hockey jersey (see Style #1 below).

What styles are available in the jerseys?

There are two styles of jerseys and 14 standard colour options.

Style #1

Style #2

The standard atoMc Hockey jersey (see Style #1) comes with the atoMc Hockey logo on the front
center chest, your association logo on the upper left side, the Hockey Canada logo and player number at no
cost to the association. For those associations who require their association logo on the front center chest
(see Style #2), the associations will be responsible for the cost to affix or screen print their association
logo. Style #2 will also come with the atoMc Hockey logo, the Hockey Canada logo and player number, at no
cost to the associations. All participating teams will be provided with Style #1 unless requested otherwise
at the time the jersey order is placed.
Associations will be responsible for any incremental costs associated with the placement of additional
non-competing sponsor logos and name bars on the jerseys.

How many colour options are available for atoMc® hockey jerseys and
socks?
atoMc Hockey jerseys and socks are available in 14 standard colour combos (click HERE to view colour options).

Yes, non-competing sponsor logos can be added to atoMc Hockey jerseys in a less prominent location.
Competing sponsors include all food-service establishments. The atoMc Hockey, Hockey Canada or Golden Arches
logos cannot be obstructed by any other logos.

How should we refer to our teams participating in the atoMc®
Program?

All participating teams should be referred to as atoMc Hockey (team colour) in league schedules,
websites and all printed materials (e.g. atoMc Red, atoMc Black, etc.).

When will I hear if our minor hockey association has been accepted into the
atoMc® program?

You will be contacted directly by atoMc Hockey program managers within four weeks of registration to
confirm your registration into atoMc Hockey program.

The atoMc Hockey program has a limited number of sponsorship opportunities available for the 2015-16
hockey season, and spaces will be filled on a first-come, first-serve basis. Please note that the number of
available sponsorship opportunities varies according to provincial allocation. McDonald’s Canada may, in its
sole discretion, change the provincial allocation based on provincial response.

When will our atoMc® jerseys, socks and team kits arrive?

Jerseys, socks and team kits will be shipped to participating minor hockey associations in September
2015.

How long does this sponsorship last?

The atoMc Hockey sponsorship is for the 2015-16 minor hockey season. Registration will re-open in early
2016 for the 2016-17 season.

Do we have to reuse the jerseys and socks or do the players keep them?

At the end of every season, each child will keep their jersey and socks. The atoMc hockey program is
designed to offer this as a memento of the season. A new set of jerseys and socks will be provided to
participating teams each season. Minor hockey associations will be required to renew for the
opportunity to participate in the atoMc Hockey program in a subsequent season if they have already
participated in the atoMc Hockey program.

Can we order home and away jerseys?

Home and away jerseys are available for teams to order only if their league requires teams to have two sets. If this is the case, teams can order a "home and away" set once. One set will be given to the players at the end of the year, and the second set will be retained by the association for the following year.

The following year the association will only order one set per team, alternating the jerseys each year so kids can take them home and the association has a 1 year old set on hand.