Philosophy

Our customers and their personal requests form the centre of our company philosophy. The focus is to provide our customers high quality products in combination with perfect and personal service, with the purpose to convert their standard vehicle into a personally matched motorcycle with high comfort and a maximum of active and passive safety.

Therefore, we have highest demands on our products. We develop the parts with highest thoroughness and put the emphasis on fitting, functionality, practicality and driveability. We expect the same conscientiousness from our business partners. Whenever it’s possible we produce in Germany, because to us “Made in Germany” is not only a slogan – it is a commitment. If we don’t find a suitable partner in Germany, we exceptionally choose an European manufacturer. We personally visit each company and convince us on site, that the staff is working under socially acceptable conditions. It is indispensable that in context with our company and products nobody is socially disadvantaged or even exploited.

We support the youth! Students write their diploma thesis here, we grant traineeships and we intensively train in every workspace. This engagement has been already awarded by the the Bundesagentur für Arbeit with the “Certificate for youth development”.

We don’t want to expand for every price. We stay grounded and prefer satisfied customers instead of easy money.

We live for motorcycles! Our strength is the passion for motorcycling which helps us to understand the requests of our customers. This is a constantly changing process, to which we can respond in no time thanks to our proximity to our customers, and not least through our strong network.

We enjoy designing! A constant part of our work is the development of our concept bikes. We do this primarily because we want to explore limits and demonstrate possibilities; finally we do our work with joy and enthusiasm.

Last but not least, we love our job. And it is an additional motivation that our customers benefit from our enthusiasm. We know that we do a good job and are convinced of our products.