Most websites for financial advisers leave a lot to be desired. The “appification” of websites, largely a result of the proliferation of mobile devices, has changed the expectations of website visitors, and most financial adviser websites remain outdated.

In this video spotlight interview, Advisor Websites’ Co-founder Bart Wisniowski talks about the impact mobile browsing has on the design and usability of websites, but also covers compliance considerations advisers need to follow to satisfy regulatory requirements with website marketing material.