Andrew Mills/The Star-Ledger There will be plenty of storylines for Rex Ryan & Co. in the HBO series "Hard Knocks" during training camp.
The Jets officially went Hollywood Thursday.

The toughest talking team in the league officially announced they will be featured in the sixth season of the HBO series “Hard Knocks” during training camp. The Jets will play starring roles in five hour-long episodes on Wednesday nights beginning August 11.

“This is the right team at the right time with the right coach,” HBO Sports president Ross Greenburg said in a press conference at the team’s Florham Park facility. “This is going to be a big hit. We have our Brad Pitt, George Clooney and Mark Wahlberg in Rex Ryan.”

Owner Woody Johnson admitted that the team turned down HBO’s request to be on the show last season, but believed the timing was right in Ryan’s second season at the helm.

“There’s no other team in the league right now that’s kind of more interesting than the New York Jets,” Johnson said.

Although general manager Mike Tannenbaum “admittedly had a lot of concerns, a lot of reluctance at first” with the project, NFL Films assured the Jets that footage that might compromise the team from a competitive standpoint would be left on the cutting room floor. Ryan also dispelled the notion that the HBO cameras would be overly intrusive or become a distraction.

“This is going to be a great opportunity even for the casual NFL fan to sit back and jump on board this Jets bandwagon,” Ryan said. “This is a team that’s going in a direction of a Super Bowl. So hop on board. We have nothing to hide. This football team might be a little bit different than others that have been covered. We actually have fun.”

Johnson also noted that his decision to go on the show wasn't fueled by a desire to sell more personal seat licenses at the new Meadowlands stadium.

“I don’t think it has anything to do with selling PSLs,” Johnson said. “Part of the open strategy we have with this coach – this fits beautifully into that.”