How to drive additional revenue and attract new sponsors.Host a policy debate or discussion… with government officials or candidates. This always attracts private sector sponsors and you can create a post-event VIP reception limited to sponsors so they can get face time with the officials in a non-lobbying atmosphere.

Ship in Some Sponsor Dollars… give shipping companies exhibit space in exchange for discounted shipping charges and/or exchange booth space to local venues and decorators in exchange for goods and services during your event.

Seek Meeting Do-Sponsors… Join forces with a complementing organization to help increase your attendance, improve buying power, diversify the mix of registrants but make sure the two organizations are compatible in the overall goal of the meeting.

Create New Sponsorship Locations… there has been an uptick in event sponsorships of things like the coffee bars, wi-fi lounges, recycling centers, mobile device recharge stations, etc.