We champion brand building on a shoestring. Most small business cannot afford the £10-50K to build a brand around their business and often don't know how to implement the agency work they do purchase. Our solution was to remove the cost barrier to help …

All of the company's marketing activity has been 100% authentic and earned; REO hasn't bought any advertising in the last twelve months. To generate press coverage, REO works with specialist technical PR agency Stone Junction. This helps REO focus its …

These large companies with huge marketing budgets just seem to be interested in spending all their money competing for the customers that fit into the 'straightforward' box so that they can process them as quickly as possible – often overlooking those …

This story is familiar to every small business owner – you've taken the time to make sure that your product ticks all the right boxes before going to market. Now that you are there, what do you say? An advantage of being a small company is the …

The drop in oil prices last year might have been good news for U.S. motorists, but it wreaked havoc for oil drilling companies. Oil and natural resource companies snagged five slots on the list of the 15 companies that lost the most money in 2014, the …

sarahBee Marketing was founded by Sarah Brockwell from a home–based office in 2010 after she had been made redundant while on maternity leave. The startup budget of £250 was made by selling her old maternity clothes on eBay. The company provides …

Our results reflect growth in the Heritage aggregates business, the expanding contribution from the acquired TXI operations and the consistently strong performance by our Magnesia Specialties business. Additionally, we also announced a 20 million share …

Actor and olive oil expert Felipe Mattei deliberately markets the fine olive oil his company sells like wine. He describes it using terms like vintage, aromas and body, all of which are borrowed from the wine industry, but also apply to fine olive oil …

The focus during the last 12 months for my home–based business was to redesign it to allow me to live part of the year in London and part in New Zealand, while continuing to work with clients and grow the business. Finding creative ways to make this …

Top executives in the Los Angeles corporate headquarters of Herbalife have touted their success at building the massive nutrition and diet shake brand through the company's worldwide army of distributors, even as a well-known Wall Street billionaire …

A home–based business with great connectivity has no boundaries and social media is used to create awareness of the service. The strategy of using LinkedIn to connect to owners, managing directors, commercial directors, marketing directors and bid …

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