Moving on from last season’s enchanted forest campaign, Alberta Ferretti decided to keep betting on the international photographer Peter Lindbergh who has lent his dreamy lens to the brand’s campaigns over the last two years, helping to structure the brand’s romantic campaign identity, shot the Fall/Winter 15 campaign. Italian Fashion keep its dominance…

Pivovarov’s elfin-like face has made her a favourite of photographers and editors alike whenever a romantic fairytale theme calls, making her a perfect fit for the hypnotizing Italian Renaissance theme of the campaign. The casting was done by Piergiorgio Del Moro and the Rapunzel like extensions she wears were created by hair stylist Odile Gilbert.