Senior PJ Cox has created a successful small business through his passion and love for hockey. Cox’s Blues Buzz website has become a local favorite hockey update spot. Blues Buzz covers everything from opinionated coverage of the St. Louis Blues and game coverage and recap to shirt sales.

Blues Buzz started as a website that provided opinionated coverage of the St. Louis Blues.

Since it was originally created last summer, the site has grown significantly. The blog that started as a hobby for Cox slowly turned into a Twitter account and eventually other social media accounts like Instagram. Blues Buzz now has over three thousand followers on Twitter and just over two thousand followers on Instagram.

“Interacting with my followers is probably my favorite part of Blues Buzz because there are so many people with their own opinions, so it’s cool to compare mine to theirs,” said Cox.

After a successful year, Cox was contacted by a member of KSDK to cover Blues hockey by writing game recaps during the season. Upon accepting the job, he was granted press credentials for every Blues game of the season. Cox now has the opportunity to work almost as an official journalist for KSDK, a huge accomplishment for him.

“It’s a huge plus because last year, when I was starting this, that was sort of the goal,” said Cox.

Although Cox has taken off with his work through KSDK, he still loves writing opinionated articles on Blues Buzz. His favorite part of this new opportunity remains writing on his own site about his own opinion of the team.

“Blues Buzz is kind of a place where I can escape and think out loud when it comes to hockey,” said Cox.

Cox, with the help of several young entrepreneurs at SLUH and economics teacher Kevin Foy, also turned a profit from www.bluesbuzzblog.com selling shirts. The shirts were sold through the website and through social media outlets like Twitter and Instagram. Turning his passion into a small business was another huge plus for Cox, whose new small business placed second in the Ignatius Business Leaders’ Business Accelerator.

“It’s really cool to look back at where I was last year and say that I achieved this,” said Cox.

The business is now partnered with Smoothie King, and Cox looks to expand the business’ horizons through working with a restaurant, a bar, and a brewery. As Blues Buzz continues to grow and expand, so does Cox’s love for hockey.