John Hall, Co-Founder at Calendar.com and author of “Top of Mind” When recruiting early career talent, many companies think installing a foosball table and stocking the breakroom fridge with beer is all you need. What they didn’t expect was the fact that the Millennials and early Gen-Zers joining the workforce now have far more sophisticated needs and desires…

Company culture is the life of an organization. It’s the stamp of identity that keeps the wheels turning. Values, traditions, customs and the strength of the company’s social network form the core of company culture. By: myhrtoolkit All stakeholders play a pivotal role in shaping company culture. The company’s leaders create a vision and mission…

Flexible hours, gym time, and unlimited vacation days: these are the perks that drive the best workplaces in America. By: Greg Harris and Aaron Brown With national unemployment at a 17-year low, businesses are working overtime to recruit, engage, and retain talent. Our firm, Quantum Workplace, a leading software platform for employee engagement and performance, partners…

Deloitte LLP conducted research to learn how marketers can define and measure brand-fueled movements. By: Diana O’Brien Every marketer dreams of catching lightning in a bottle. It’s that moment when a brand—the product and the values it represents—becomes more than just a purchase. It spurs a movement, centers a community, and becomes part of people’s…

By: Brand Psyche The best marketers tell stories. And while stories can be used in a strategy, there is no plug-and-publish tool that captures your audience’s attention more than a story told from the heart. The best brands know this. They may have teams for content creation, management and strategy but at the center…

By: Margie Warrell If you’ve ever faced a significant crisis in your life you’ll have experienced the power of purpose to tap reserves of energy, determination and courage you likely didn’t know you had. Your mission was clear. Your goal was compelling. Your focus was laser-like. Your potential was tapped.The power of purpose is…

By: Dr. Dylan Selterman Why are people so strongly motivated to have relationships? According to a landmark paper by psychologists Roy Baumeister and Mark Leary it’s because of a fundamental “need to belong.”1 The “belongingness hypothesis” states that people have a basic psychological need to feel closely connected to others, and that caring, affectionate…

You can create a work environment in which millennials succeed By: Susan M. Heathfield Millennials generally are described as those born in the 1980s and 1990s, which means the oldest members of the generation—also known as Generation Y—began entering the workforce in the late 1990s and early 2000s. According to the Pew Research Center,…

You will never figure out “how” until you are clear on “why.” By: David Koji Asking ourselves “why” is generally a reactionary response after we have done something. Why did I do that? Or, why do I continue to do something? In the business world, “why” cannot be an afterthought. It must be your forethoughts forethought….

By: Caroline Beaton According to a recent millennial leadership survey from The Hartford, 80% of millennials see themselves as leaders today. Yet only 12% of Gen Y held management roles in 2013; and less than a third of The Hartford’s sample reported that they’re currently business leaders. Maybe we’re entitled and delusional. Or maybe, explained millennial expert and author…