Enterprise mobility doesn’t have to be complicated

Building the business case for mobile apps

The rise in mobile apps and devices has entrenched "consumerization of IT" as a top priority for organizations. In order to address this demand and reap long term rewards of mobility, IDC suggests organizations invest in short term change management with a focused strategic approach to developing mobile apps that drive business value. Learn more by watching The Mobile Investment Imperative.

The Growing Irrelevancy of the Black Rectangle: Gain ROI through Engaging Apps

As the use of consumer mobile devices continues to grow, it’s no longer just the form factor that drives user behavior, it’s the mobile application. Organizations need to understand the underlying process to develop compelling mobile apps and be able to leverage people, processes, and technology. IDC has uniquely outlined the processes for creating the business case to build mobile apps.

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"Once an organization has gone through the extensive exercise of tying applications to business results and figuring out what application requirements look like for those apps, they need to decide whether to build or buy applications." — IDC

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