Phew are a UK based company owned by Andrea Sexton and her husband Andy (That's him on the bike....). We started our business when keen cyclist Andy could not find any gloves that he liked so decided to make our own and now sell them all over the world.

Our philosophy is to create simple products that work well and offer value for money. We love cycling and we want to share that joy with others. We treat all our customers like we would want to be treated ourselves and pride ourselves on our informal and personal efficient service

We now want to develop a cycling short that fits in with our company values of no-nonsense brilliant products and we need your help to make it happen!

However much we raise we WILL make these shorts but the more we raise the sooner it will happen:

- We are committed to developing a product that has multiple sizes - if you struggle to find shorts to fit, we want to help you.

- They will not break the bank.

- We aim to have the shorts produced in the UK - we really hope this will be possible.

There are several ways you can get involved and one of those is by becoming part of our testing team. For a pledge of £90 you get to be part of the shorts development team and also get some Phew gloves and other goodies.

You can, of course, donate any amount to our fund and you will find the other rewards available in the tabs. If we reach our stretch fund we will donate 50% of anything we raise over our target to the charity Mind.