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Wednesday, September 27, 2017

ANNA SUI DESIGNS TRAVEL BAGS EXCLUSIVELY @GUARDIAN MALAYSIA

I love shopping and my favorite would be Anna Sui brands too, fall in love with the luggage! Happy that I was able to make it yesterday for launch the first time to the Trillion Kuala Lumpur.

Good news to Malaysians who love Anna Sui and love travel. Recognising that Malaysians love to
travel and want to look and feel good while travelling, Guardian
Malaysia has collaborated with Anna Sui to develop exclusively designed
collection to delight our shoppers!

The Anna Sui Luggage
Collection, comprising two trolley bags, one tote bag and one designer
case, can be redeemed at attractive, discounted prices under its latest
loyalty programme which starts tomorrow. Speaking at the
programme’s launch today, Ms. Christina Low, Marketing Director of
Guardian Health And Beauty Sdn Bhd, said: “Our chose to work with Anna
Sui as she has a strong influence in both beauty and fashion which are
highly relevant to our health and beauty business. It is also to bring
aspirational brands at affordable prices to the mass market.’’

According
to Christina, Anna Sui said the luggage collection was inspired by
perfume, butterflies and roses and colours of bright pop art, fuchsia
and orange, but each design was inspired by different events in her
career.

The story behind the designs, as provided by Anna:
1.
The 24-inch trolley bag: “The pattern comes from a Mid-century modern
tea towel, with a barber shop quartet theme. It originally appeared in
my Fall 2012 collection, which was inspired by the work of Charles and
Ray Eames, and their collection of Folk Art Americana. We customized
the print with Anna Sui slogans, perfume bottles and lipstick tubes.”

2.
The 20-inch trolley bag: “The butterfly print came from dresses in my
Spring 2009 collection. The colours of the original pattern were quite
similar to the way they are on the luggage. Some of the butterflies
have been replaced with bottles of my Romantica fragrance!”

3.
Tote-bag: “The rose bordered stripe design was originally done-up in
black and white, with red flowers for a dress in my Spring 2007
collection. It remains one of the most iconic Anna Sui prints. A
runway shot of the dress is on the cover of my new book, The World of
Anna Sui.”

4. Designer case: “The pattern is derived from various Anna Sui cosmetic boxes over the years.”

But
there is more. Guardian is offering two limited edition Anna Sui Eau
De Toilette (EDT) starting in November. The EDT, in handy size of 30ml
each, are the Dreams Yellow, and La Vie De Boheme, both prized at
RM99.00, inclusive of GST, and would be available in only 150 selected
stores.

At the launch Christina said: “To meet our
shoppers’ changing needs, we have been constantly refreshing our
health and beauty product offerings, and continuously looking for
creative campaigns that are relevant to the business to reward our
shoppers.

“This exclusive collaboration with Anna
Sui, we believe is a fitting way to thank our loyal shoppers. Her
design and collection whether they are fashion or perfume, are sought
after and much-loved by a wide spectrum of women.”

“We are confident that the luggage collection will be a winner with our customers,” she added.

ANNA SUI DESIGNS TRAVEL BAGS

REDEMPTION MECHANICS:

For
every purchase of RM20, shoppers will receive one stamp. They get one
extra stamp if the purchase includes one of the 33 participating brands.
Among the main participating brands are:
Bio-essence, Dettol, Dove,
Maybelline, Nivea and Pantene.

They need to collect 10 stamps to redeem one item at the discounted price:
The discounted prices of the four items are: - 24-inch trolley bag at RM159.90 (compared to retail price of RM399); - 20-inch trolley bag at RM129.90 (compared to retail price RM199); - Tote bag at RM69.90 (compared to retail price of RM129); - Designer case at RM59.90 (compared to retail price RM99).

Stamps will be issued starting from 28 September 2017 onwards.
Redemption
starts from 28 October and ends on 31 December, 2017 or while stocks
last. For more information, please visit www.guardian.com.my

Now you know how to shop these beautiful Anna Sui designs travel bags. It will be a nice gift ideas for yourself or loved ones.

About Guardian Malaysia
Guardian
Malaysia started as a 200-sqft pharmaceutical retail outlet catering to
the expatriate community 50 years ago. Today, it is the leading
pharmacy, health and beauty retail chain in the country, with more than
420 stores nationwide, providing an unrivalled variety of
pharmaceutical, health and beauty products. The chain of stores serves
more than 30 million customers across the country.

stated on post redemption starts 28 October onward, you can check on Guardian Outlets and their Facebook. I also haven't seen any outlets put it up yet the Anna Sui luggage. So far I only saw their online website available.