This is the 3rd blog post in the series on iContact and Social Media. One of the most important aspects of social media is the fact that is social. It is people communicating with their friends online and sharing their personal interests. You are more likely to trust a friend than trust a business trying to sell you something. In fact, according to Nielsen, 90% of people trust the recommendations of their Facebook friends.

Now, iContact is sharing a way to foster positive conversations about content in your email through the Facebook Like button. Adding the Facebook Like button to your email is a great way to spread the word about content in your email.

Without further ado, here are the steps:

Download the Like button from Facebook or you can just grab this button here: