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Tuesday, August 30, 2016

Position
Overview: The Digital
Content and Video Specialist serves
Saint Mary's University of Minnesota—a university that spans
multiple locations, offers numerous undergraduate and graduate
programs, and utilizes a variety of delivery modalities. The
individual is a skilled digital content and video specialist who
works
within the Marketing and Communication team as a key contributor to
the university website, social media, and other digital
communications to positively affect the university’s goals for
enrollment, fundraising, and alumni engagement.
Collaborates with staff, faculty, and students throughout the
university to create compelling content
that conveys the Saint Mary’s brand. The person who fills this role
will be creative, strategic, detail-oriented, and able to communicate
with various audiences, juggle multiple projects simultaneously, and
meet deadlines.

This
position is located on our Twin Cities Campus in Minneapolis and is
expected to travel to our Winona Campus and other locations
periodically for video shoots. Reports to the Director of Strategic
Marketing.

Responsibilities:

Plan,
shoot, produce, and distribute videos for
a variety of projects universitywide to achieve strategic outcomes.

Capture
original video/audio on location and in the field at university
events, in classrooms, and elsewhere.Repurpose
video, b-roll, and stills from past projects as necessary.

Keep
abreast of modern digital communication platforms and execute video
and audio storytelling to reach our various audiences where they are
(web, social media, and in person).

Measure
results and provide reports showing video storytelling success on
the web and in social media.

Experience
with videography, editing/production, and distribution—1-3 years.

Previous
customer service experience.

Strong
working knowledge of professional videography, photography, and
audio equipment, Mac and PC computer hardware and software programs
for videography and photography,
including Creative Suite, iCloud, Adobe Premiere, After Effects,
Audition, and Photoshop.
Proficiency with Google Analytics,
Google Drive/Docs/Sheets, and Gmail, as well as Microsoft Office.

Experience
with and knowledge of a variety of web and social media tools and
platforms, such as YouTube, Google, Facebook, Twitter, Snapchat,
Instagram, LinkedIn, and podcasts, and willingness to keep abreast
of technology trends.

Preferred:Experience
with marketing analysis and ecommunication strategies as well as
website editing.