Tactile (Touch)

Some individuals are touchy-feely types. These people relate well to details such as textures and smoothness. They can be identified by their conversational use of words such as “soft,” “rough,” and “grainy.”

Tactile learners often prefer to interact with a product, an idea, a concept. They may want to see a model, ask you to send them a sample, or request a site visit. People with this sensory style may seek tangible evidence before making a decision.