The Age of Conversation (If you are new to this project, click here for the background), a groundbreaking collaboration between over 100 bloggers from around the world, is going big time. Starting this Friday, The Age of Conversation will move from being sold on Lulu, to being available at Amazon.

To date, the book has already exceeded its initial goal of raising $10,000 for Variety, the Children's Charity. But Drew and Gavin want to move the book to Amazon in an effort to reach a much larger customer base, and raise even more money for Variety.

The move will mean some big changes for the price structure. First, the hardback edition will be canceled. The paperback edition will have its price increased from $16.95 to $30.00 to cover Amazon's fees. The e-book edition will still be available at Lulu.com for the same price (Drew?).