Invigorating Vintage: A BeFunky Case Study

For over 5 years, Maggie Wilds has been using the BeFunky photo editing suite to bring unique style and character to her online business. Her Etsy store, Denisebrain, specializes in vintagewomen’s fashion. What began with a simple Google search has since blossomed into a long-term creative partnership—a story Maggie was more than happy to share with us.

“I was looking for a way to easily get a pop art look on one of my photos for a specific project. When I found BeFunky in an online search, I thought Bingo! Not only did I have a choice of pop art filters, but I found all kinds of other interesting things to try. Very soon after this discovery I created one of my monthly themes around BeFunkified pics. At that time I used only the free effects, but it didn’t take long to convince myself to ‘go pro.’

I mainly use the web version, although I have also used the mobile version on my iPad. I have had a premium account since shortly after I first discovered BeFunky. I love that there is a way to use the effects for free but the temptation of more effects without ads is just too great for me. I use BeFunky literally every day, so it’s a great deal for me.

My top filter is (no surprise!) Vintage Colors 1, which gives a great vintage look to many of my photos, while still being realistic enough for people looking to purchase the clothing. I really like the Tilt Shift options for highlighting one area of a close up photo, great for emphasizing an item of jewelry for instance.”

“I have probably made use of every effect for enhancing photos used on my Facebook, Twitter, Instagram, Pinterest, website’s monthly themes, packaging stickers, newsletter, blog…you name it. I have used the collage tool not only for myself, but to do projects for the Vintage Fashion Guild, of which I am a member. I have used textures, type, graphics, overlay…everything.”

Vintage Colors 1 effect, Textures—>Light Trails 9, plus text.This collection of vintage party dresses suitable for a prom I put together using BeFunky’s collage tool in a grid, then moved the collaged image over to the photo editor and added Vintage Colors 1, Design Elements (banner and #) in Graphics and Geometry (starbursts), and finally Text.

“I take tons of photos for my business. Some of them are great, some are just good. I’ve found I can often make a good shot better with the use of some BeFunky effects. I use Photoshop for many basic editing procedures, but to achieve the effects available instantly (and to be able to compare them to other effects instantly) on BeFunky is a huge time-saver and creativity enhancer.

In this era of enhanced photos, it’s good to have so many easy and powerful options available to me. Especially for a vintage business like mine, I feel like I can make fashion eras come alive with BeFunky effects used on my modern photos. And as the owner of a small online business, I feel like I now have the power to create many of the images I need for social media and marketing.”

To see more of Maggie’s pictures, or to browse her excellent collection of women’s vintage clothing, visit the Denisbrain Etsy store.