Owners of Company That Makes Oxycontin Boasted the Drug Would Create a “Prescription Blizzard”

Massachusetts Attorney General Maura Healey sued Purdue Pharma, its executives, and members of the Sackler family who own the company. They are accused of deceiving patients and doctors about the the risk of addiction to their opioid drugs and for pressuring doctors to keep their patients on the drugs indefinitely. The complaint alleges that Richard Sackler disregarded the health and lives of patients in favor of profits, especially if Oxycontin could be marketed as a “non-narcotic”. Richard bragged that “the launch of OxyContin tablets will be followed by a blizzard of prescriptions that will bury the competition. The prescription blizzard will be so deep, dense and white…” When deaths from overdosing on OxyContin could no longer to be ignored, Sackler devised a corporate strategy to blame the victims for misusing their unethical products. Purdue even announced that physical dependence on opioids is not dangerous and, instead, improves quality of life. Doctors were told that signs of addiction were ‘pseudoaddiction’ and should be treated by prescribing more of the drug. -GEG

A member of the Oxycontin-manufacturing Sackler family said at the launch party for the drug in the 1990’s that the coming “prescription blizzard” would be “deep, dense and white,” according to a bombshell court filing by the Massachusetts Attorney General.

A member of the family that owns OxyContin maker Purdue Pharma told people at the prescription opioid painkiller’s launch party in the 1990s that it would be “followed by a blizzard of prescriptions that will bury the competition,” according to court documents filed Tuesday.

The details were made public in a case brought by Massachusetts Attorney General Maura Healey that accuses Purdue Pharma, its executives and members of the Sackler family of deceiving patients and doctors about the risks of opioids and pushing prescribers to keep patients on the drug longer. The documents provide information about former Purdue Pharma President Richard Sackler’s role in overseeing sales of OxyContin that hasn’t been public before.

[…]According to the filing, Richard Sackler, then senior vice president responsible for sales, told the audience at the launch party to imagine a series of natural disasters: an earthquake, volcanic eruption, hurricane and blizzard.

“The launch of OxyContin Tablets will be followed by a blizzard of prescriptions that will bury the competition. The prescription blizzard will be so deep, dense, and white,” he said, according to the documents.

“Over the next twenty years, the Sacklers made Richard’s boast come true,” lawyers in the attorney general’s office wrote. “They created a manmade disaster. Their blizzard of dangerous prescriptions buried children and parents and grandparents across Massachusetts, and the burials continue,” they wrote.

There’s no question it’s very “white.”

The complaint says the Sackler family, which includes major donors to museums including the Smithsonian Institution, New York’s Metropolitan Museum of Art and the Tate Modern in London, was long aware its drug was dangerous and addictive but pushed more sales anyway.

A memo among family members in 2008 warned of a “dangerous concentration of risk” for the family, the complaint says. Years earlier, Richard Sackler wrote in an email that the company would have to “hammer on the abusers in every way possible,” describing them as “the culprits and the problem.”

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Rock stars Tom Petty and Prince both died after overdosing on opioid drugs. The Sackler family reaped $14 billion in ill-gotten gains after manipulating the medical industry into prescribing their dangerous drugs. The Sacklers are now selling their fatal drugs on the international market after facing lawsuits, bad press and new regulations in America.

The driving force behind this is synthetic opioid painkillers called fentanyls that are wholly synthetic, and easily can be made in a lab. It is commonly manufactured in southeast Asia, is easy to smuggle, and massively profitable. A kilogram of fentanyl costs $4,000 in China but can make $1.6 million in profit on American streets.

The Sackler family which owns Purdue Pharma is listed as the 19th most wealthy family by Forbes, with $13 billion in assets. Two million people in the US are addicted to prescription drugs, and 64,070 Americans died by overdose in 2016.

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Owners of Company That Makes Oxycontin Boasted the Drug Would Create a “Prescription Blizzard” | WeAreChangeTV.US

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About The Editor

G. Edward Griffin is a writer and documentary film producer with many successful titles to his credit. Listed in Who’s Who in America, he is well known because of his talent for researching difficult topics and presenting them in clear terms that all can understand.