Carbon Neutral

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Carbon Neutral
Positioning updated January 10, 2007
Context
Humankind is currently on the verge of an
unprecedented global-scale environmental
crisis. Climate-related disasters, the loss
of biodiversity, extinctions of animal and
vegetable species and damage to agriculture,
food supply, human health and ocean
ecosystems are only a few of the
consequences we face. The change in natural
cycles caused by global warming can already
be felt throughout the globe and is expected
to worsen, endangering our planet's life.
On the other hand, the climate crisis can
also bring many opportunities, especially an
increase of collective awareness enabling
the current generation to unite efforts to
save the planet.
The solution to the challenges we are facing
relies entirely on our organizational power
and our capacity to overcome our
differences. In this context, the crisis
gives us a chance to do something few
generations in history have had the
opportunity to do: create a generational
commitment; the enthusiasm of having a
powerful moral purpose; a unifying cause;
clarity in knowing how to act to improve our
quality of life in the present while
building a better future for our children
and grandchildren.
Our view
We are living through a moment of awakening:
the awareness of the fact that everything is
interconnected and that nothing in the
universe can live in isolation. Every
individual's actions affect everybody else's
lives.
In this context, the environmental crisis

Atualizado em 2010-07-20T18:13:54All the dates of this page are presented in official timezone of Brasilia - Brazil.