iBEAM Broadcasting Selected by the Internet's Leading Media Companies to Carry Their ContentSUNNYVALE, Calif.--(BUSINESS WIRE)--Oct. 14, 1999--iBEAM Broadcasting(TM) Corporation, a leading provider of large-scale satellite distribution of streaming Internet content, today announced agreements with several leading Internet content providers.

AtomFilms, FasTV.com, LAUNCH.com, ValueVision International, Inc. (Nasdaq:VVTV - news), Pseudo.com, Prowebcast.com and ITN will all take advantage of iBEAM's innovative satellite distribution network to distribute their streaming Internet content. These leading media companies join an existing line up of content providers that includes Bloomberg, Entertainment Boulevard, Pixelworld, and many others.

The unique architecture of the iBEAM Network(TM) allows the company to deliver more than 300,000 simultaneous streams to viewers and listeners globally -- three times more than any other network. iBEAM achieved this massive capacity by deploying a highly distributed network of servers.

This low cost satellite distribution technology along with various other patent pending streaming technologies allow iBEAM to offer a streaming solution that scales to meet the demands of the largest events, while also providing end-users with a rich experience of CD quality audio and broadcast quality video.

AtomFilms is a leading next-generation entertainment company focused on creating a mass market for short films, animations and digital media. AtomFilms markets and distributes high-quality short films, animations and digital media to audience's worldwide, with significant presence on major Internet sites, broadband services, television, airlines and home entertainment companies.

The AtomFilms website (www.atomfilms.com) is the Internet's largest destination for quality short entertainment. ``iBEAM's distributed network and the iBEAM On-Demand(TM) service offering will ensure our content can be quickly accessed and reliably viewed by our audience base around the world.' said Mika Salmi, Founder and CEO of AtomFilms.

``We are proud to be working with one of the world's most respected content companies to bring their award-winning programming to the Internet.' said Peter Desnoes, president and CEO of iBEAM.

ValueVision owns and operates the third largest and fastest growing home shopping network with 32 million viewers and a companion Internet shopping website (www.vvtv.com), both which are being re-branded as SnapTV and SnapTV.com, respectively, as part of a wide-ranging direct e-commerce strategy that the Company is pursuing with NBC Internet (NBCi).

The moves are expected to position SnapTV and NBCi as the leaders in the ongoing convergence of television and the Internet, combining the promotional and selling power of television with the purely digital world of e-commerce.

``Considering our pioneering web/TV convergence strategy, which includes the integration of web broadcasting, we recognized the need for a delivery solution that would scale to meet the demands of large audiences that ValueVision serves,' said Cary Deacon, President of ValueVision, which is approximately 40 percent owned by GE Equity and NBC and offers live programming 24 hours per day, 7 days a week.

``Therefore, we are excited to be working with such an innovative streaming technology delivery partner like iBEAM and exploit their unique satellite distribution technology of simultaneous streaming.'

Pseudo.com, established in 1994 by Joshua Harris, founder of Jupiter Communications is the world's largest provider of online Net-Television entertainment. Each week, Pseudo.com produces and netcasts more than 50 different interactive Net-TV shows from its New York City studios, representing approximately 200 original programming hours per month.

Pseudo.com shows include a wide variety of vertical topics and categories such as hip-hop, urban and electronic music, professional wrestling, poetry, digital culture, space, girl power and games. Pseudo.com shows attract devoted audiences who are seeking alternatives to the offerings of mainstream media. More information about Pseudo Programs, a privately held company, is available at www.pseudo.com.

ITN, Northern California's largest production and transmission facility will use iBeam's technology to distribute live Webcasts and other news, entertainment and corporate content from its San Francisco studios.

``ITN regularly produces live events for distribution via satellite, fiber and the Internet. This strategic relationship with iBEAM offers ITN extended reach for distribution of ITN's content over the Internet,' said Linda Hannan, President of ITN.

LAUNCH.Com (Nasdaq:LAUN - news) has created one of the Internet's most comprehensive and interactive online music communities. LAUNCH.com now features a roster of over 1000 music videos that are available upon request, or by user-created custom playlists of selected videos that run back-to-back.

``iBEAM's satellite distribution technology bypasses all the congestion on the Internet allowing our user community of over 2 million registered users to quickly and consistently experience the highest quality of music and videos on the Internet.' said Greg Morrow, Vice President, Business Development, LAUNCH.

FasTV.com is the first branded, consumer-oriented site which leverages the power of the Internet to aggregate a comprehensive selection of current and archived video content from trusted news, information and entertainment sources. ``Users come to FasTV to get the best content -- everything from CNN(TM) News to major league sports,' said William Swegles, President of FasTV.

``The iBEAM Streaming Network lets us reach our users at maximum performance and at minimum cost. This type of infrastructure allows content companies like FasTV to transform the Internet into a new mass medium.'

About iBEAM Broadcasting Corporation

iBEAM Broadcasting, headquartered in Sunnyvale, Calif., has created a distributed network infrastructure to deliver CD-quality audio and broadcast quality video on the Internet. The iBEAM architecture has the scalability required to support mass audiences, as well as the economic advantages of point-to-multipoint broadcasting.

Founded by data communications, television and telecommunications professionals in 1998, iBEAM Broadcasting Corporation's mission is to provide a key infrastructure component in a new era in rich multimedia Internet applications for the mass market. iBEAM Broadcasting Corporation offers a significant advantage in both price and performance compared to existing Internet delivery solutions.

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