COVID-19 resources

In a time of crisis, far-sighted thinking needs to be matched by rapid short-term action if the biggest opportunities are to be unlocked (and in some cases, the worst near-term risks avoided). To be effective, you need to minimize the time taken between idea generation and action, whilst still ensuring that the underlying thinking is properly tested so that you don't just jump from the COVID-19 pan into the fire.

We share below a simple framework we have used to guide our own internal initiatives as well as to help clients globally to develop and launch rapid response initiatives. Please do call if we can help you too.