Celebrate belif’s 1st Anniversary at Sephora

Today isn’t just Cinco de Mayo, you know. It’s also a celebratory occasion for cult-favorite Korean skincare brandbelif. Did you know? belif’s True Cream Moisturizing Bomb is the number one beauty product in Korea. Now a year into being hot on the U.S. market with Sephora, belif will be hosting special events at Sephora locations across the country throughout the month to celebrate its 1st anniversary.

Stop into one of the locations listed below to join the belif #MoistureTrip (um, hello beautiful skin) which will include things like mini-facials offered in-store, the chance to win belif prizes, games, and more. The month-long celebrations kick off today starting here in our beloved NYC! Going on now (until 6:00 PM tonight), stop by the Sephora Herald Square (130 West 34th Street) to join in on the festivities.

We’ve also got the scoop on the ongoing celebrations that will continue on the West Coast this weekend:

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