YTV holiday programming tops among kids and families in Canada

YTV, the Corus Entertainment-owned kidsnet, was the number-one network for kids and families in Canada in December, thanks to its successful Merry 6mas promotion, featuring a lineup of quality festive content primed for the co-view audience.

YTV, the Corus Entertainment-owned kidsnet, was the number-one network for kids and families in Canada in December, thanks to its successful Merry 6mas promotion, featuring a lineup of quality festive content primed for the co-view audience.

According to BBM Canada TV Meter, YTV was number-one with kids two to 11 and six to 11 across all networks from December 1 to December 26, and was the highest rated Canadian specialty network for the same period with women 18 to 49.

Its Merry 6mas December promotion, which kicked off every day at 6 p.m., featured movie premiers, marathons and classic animated and stop-motion specials including A Charlie Brown Christmas, Rudolph the Red-Nosed Reindeer (pictured) and Frosty the Snowman.

The kidsnet expects the momentum from its holiday ratings success will help boost YTV’s January premiers including the January 6 debut of live-action series Some Assembly Required (6:30 p.m. ET/PT) and the January 7 launch of animated comedy series Numb Chucks (4:30 p.m. ET/PT).

BBM Canada TV Meter includes overnight data for total Canada, and the ranker is based on average minute audience.

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About The Author

Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry.
Contact Jeremy at jdickson@brunico.com.