From helping you pronounce Dirxion (it’s direction by the way ) to providing performance feedback, we do it all.

Not all digital publishing houses are created equal. Do-It-Yourself software will always have it’s place, but can limit the possibilities and customization that current tech allows. From the very beginning in 1996 we set out to make an innovative custom product with our strong development and production teams. You may not see our developers front and center, but they are hard at work staying ahead of the industry and creating new features!

In our line of business, applications with options are better suited to meet customer needs. The customizable elements of our platform and premier service provides a competitive advantage for our customers. Customers as diverse as Baker Furniture and Super Bowl champs New England Patriots have requested and received custom interface design elements to match their style.

Lawson Fleet Solutions recently implemented a slick catalog solution to ensure users can easily navigate to their desired products. The guide starts off with ‘hot dots’ that direct you to the primary product page, which then leads you to a page of related products. From there you are able to explore Lawson’s products with their e-commerce site viewable within a lightbox keeping the user in the catalog. Lawson required diligenceand precision for the creation of this digital catalog so that it is a great solution when users need to find exactly what they want quickly!

We want to hear your ideas and vision for your digital publication. Call our friendly sales team at 888.391.0202 or email at sales@dirxion.com and they can help get you started.

If the thought of gift giving causes you anxiety and you frantically pace in and out of stores fear gift giving no more! We’ve created a handy guide to ease your mind when considering that next special gift! The Art of Gift Giving (DO’s and DON’Ts) will help guide you through the possibilities of what your loved ones might relate in direct proportion for their love. Here are some great can’t-miss gift ideas!

You’re new digital catalog can be a new, all purpose tool! Once your digital catalog is ready our Publishing Specialists are here to guide you through possible key usage and placement.

Placement is everything! There are several different ways you can implement your digital catalog. MSC strives for great customer service, and an important part is ensuring that purchases are fast and easy. Because of this, they added The Big Book as a quick and convenient tab to their website.

Email marketing is still one of the most effective ways to to grow your business. Channel traffic by sending out an email featuring your latest digital catalog. Our friends at REI do this periodically. Their Gear Mail members receive an exclusive preview of sales. Here’s a snippet of the email:

Lastly, don’t forget to blog it! If you have a blog, it is a wonderful tool for showcasing your digital publication’s custom features or informing customers about new, updated pages. Your customer relationships will become more enriched with blogging and sharing each blog post on all your social media outlets will boost SEO!

These are just a few ways customers are implementing their digital publication. For more information please reach out to us via email or call us 888.391.0202.

Two of the top uses of our digital catalogs are research and discovery! Our dynamic development team has created an enhanced search along with superior navigation allowing your sales team to quickly pinpoint an inquiry. This ensures your sales team can quickly meet the needs of customers.

Enhanced search

Custom table of contents

Cross-reference linking

Multiple page-turning mechanisms

Compass’s enhanced search features a filtered search to narrow down the results. Simply click on the filter options and you’ll get refined results. The results section provides nifty page thumbnails with a quick click or touch to get to the final page. Search and custom navigation gives your users the ability to find that needle in your stack of pages.

The ‘flat UI’ trend emerged a little over a year ago. You may have heard people speak about it, or maybe glanced at a blog post that mentioned it, but you may be wondering what it is and how it became so popular?

Don’t get me wrong I love the 90’s, but the ‘has been’ flashy illustrations and animations are overkill and long loading. Next came skeumorphic design, design that is taken from the real world, a good example of this is iOS6’s bookshelf. I mean, Apple’s bookshelf has woodgrain, shadows and looks like a bookshelf you would see in your neighborhood book store. And just like most trends, this one hit the skids when Apple released iOS7. They introduced the concept of a flat user interface. A simple and effective technique, that literally flattens the image and uses bright, solid colors.

Flat Design is pure and simple. It’s easier on the eyes, but more importantly, it’s responsive, and can be easily seen on a range of computers and devices.

In keeping with the trends, you’ll notice that our Compass Solution utilizes flat design. It emphasizes usability with clean open space, crisp edges and a two-dimensional illustration. The rich mobile user experience tops the charts! We’ve incorporated a new mobile menu, allowing room for more buttons and features to appear on a smartphone. This is just a small snippet of our new powerful Compass Solution. One of our first customers to take advantage of all the new features is Ballard Designs. From here I’ll let the experience take you away.

Our Digital Publishing Consultant’s can help guide you in the direction that best fits your companies needs. It’s easy to get a hold of us, email us at sales@dirxion.com, call 888.391.0202 or fill out our contact form.

We’ve incorporated three of the largest sites that boost your visits into your digital retail catalog! Pinterest, Facebook and Houzz are three of the biggest sharing sites with invaluable backlinks. Here’s the scenario — a designer is flipping through your catalog on any platform (yes, even smartphones), they see an item they want to share, they simply use the improved crop tool, share on Pinterest, Facebook, Houzz or by email. From that point, the designer can create Idea Books on Houzz or Galleries on Pinterest.

It’s simple yet powerful! Dirxion’s crop tool opens the door for catalogs to extend their reach. Houzz gets 16 million monthly visitors, 300 million monthly page views and 15 million downloads of their apps. Those are IMPRESSIVE numbers! Now with just a quick crop and share, your products can be a part of this number. Get more traffic and make it easy for users to buy your products through Dirxion’s digital publication solution.

Great Idea!This feature will help with creating vision e-boards in a shorter and more efficient manner. Many of my clients prefer seeing conceptual ideas through email and the internet. Sharing concepts and images easily helps to jump-start the design process and the less time spent means more profitability, from the designer’s standpoint.

MSC is one of the largest distributors of metalworking, repair and operations (MRO) products and services for manufacturers worldwide. They are all about efficiency and technology, and have over one million items available. You’ll be pleased with the quick delivery!

MSC’s objective in their business strategy is great customer service. They ensure supply purchases are fast and easy! In keeping with this theme, they’ve incorporated their Big Book as a simple tab on the homepage of their website.

This snappy trigger allows immediate access to over 4,000 pages in the master catalog! From here, you can search for specific items, add to cart and check out. If you need to come back to a page, simply bookmark the page!

MSC knows what is important to their customers, they are forward thinkers and help customers improve their bottom line. Between their superior quality products, knowledgeable customer service associates and easily accessible digital catalog, you can count on MSC to deliver!

Hot Off the Digital Press! The Sun is growing their digital audience by providing digital news delivery. The digital replica is a sleek version of the print publication enhanced with rich media features making the user experience as interactive as possible! Dirxion’s digital e-Edition provide key features for their readers:

Lawson Products is an industrial distributor of more than 300,000 different maintenance and repair supplies. Lawson services the Industrial, Institutional, commercial and government markets in all 50 U.S. states, Canada and Puerto Rico with a convenient digital publishing solution from Dirxion. With distribution of all the products they offer, Lawson needed to be easier than ever to access. The easy-to-navigate mobile website provides pricing and products at your fingertips. Lawson has fully embraced the capabilities of Dirxion’s technology. Near a tablet or smartphone? Go ahead and view their app or eCatalog.

Lawson offers three convenient ways to find what you are looking for – in print,