The Beauty of The Centennial Era: Exploring The Evolution of Van Cleef & Arpels Brooch

Van Cleef & Arpels brings consumers a century of brooch art exhibition. This exhibition will showcase the classic brooch collection of brand, exploring the evolution of art and fashion, and recording the poetry of Van Cleef & Arpels for centuries.

1920s -1930s: Invisible Mosaic and Universal Jewelry
Van Cleef & Arpels presented a natural-inspired brooch to convey the yearning for beautiful and free things. With the coming of high creativity prosperous period, the most representative of these is the patented technology registered in 1933: Mystery SetTM.

Ruby is shaped by the revolutionary technique to create a curling and sleek petal that makes the chrysanthemum brooch more colorful.

Chrysanthemum brooch in 1937 is made of gold, platinum, diamonds and rubies.Brooch can be detached, and the long snake-shaped chain can be used as a belt, a necklace, or a bracelet that is entangled multiple times.Passe Partout Jewelry in 1939 is made of yellow K gold, sapphire, ruby and diamonds.

1940s – 1950s: tribute to women and return to classics
Women design elements—lace have appeared in Van Cleef & Arpels’ works, praising the image of toughness and calmness in the context of war and peace of women.

The brooch is as delicate and light as a ribbon, and the hollow lace has a three-dimensional perspective effect.Lace bow brooch in 1945 is made of Platinum, yellow gold and diamonds.Romeo & Juliet pin in 1951 is made of yellow gold, emerald, sapphire, ruby and pearl.

1960s – 1970s: Exotic Exploration and Cultural Blending
Van Cleef & Arpels combines exotic design with bold gemstone color to enrich the styling language of jewelry. The emerald necklaces collected by Princess Salima not only have the legendary color of superior gem quality, but also can be transformed into two strings of bracelets and a brooch buckle to show a variety of charm.

Indian inspiration necklace in 1971 is made of yellow gold, carved emerald and diamonds.Van Cleef & Arpels interprets vivid nature with colorful gemstones, and the work presents a variety of design styles.
Five leaves brooch in 1967 is made of platinum, ruby and diamonds.

1980s – 1990s: Breaking through the traditional bondage

This brooch is made of yellow gold, coral, lapis lazuli, malachite, and diamonds, with the Marqueterie style, it is the work in 1985.Bow brooch that is made of yellow gold, serpent wood and diamonds, is work in 1987.

2000s-2010s: Pursuit of life and art

Made of diamonds, hidden inlaid rubies and sapphires. It is work in 2010.A flower brooch is made of yellow gold, colored spinel, and diamonds, which is 2014 work.Made of yellow gold, sapphire, emerald, turquoise, cultured pearls, black opal and diamonds, Almide gazebo brooch is 2016 work.18K rose-white gold with diamonds, sapphires and mother-of-pearl. Flying Beauties series is 2017 work.