In 1906, Colbert Coldwell, a young real estate agent, observed families trying to piece their lives together following the San Francisco earthquake. Disapproving of agents who acquired property from vulnerable sellers and resold it at huge profits, and seeing a tremendous need for honest, knowledgeable real estate people, Colbert Coldwell founded his company with a revolutionary philosophy: the customer's best interest above all. In 1914, Benjamin Arthur Banker joined Colbert Coldwell as a full partner. Together, Coldwell and Banker forged a tradition of integrity, exceptional service and customer satisfaction that became the company's hallmark. For 99 years, the Coldwell Banker® organization has been providing exceptional full-service real estate.

Coldwell Banker Real Estate Corporation, a subsidiary of Cendant Corporation (NYSE: CD), has more than 3,000 independently owned and operated residential and commercial real estate offices with over 75,000 Sales Associates globally. The company is an industry leader in residential real estate, and in niche markets such as resort, new homes and luxury properties through its Previews® International divisionSM. The company is a pioneer in consumer services with its Coldwell Banker ConciergeSM program and award-winning Web site, www.coldwellbanker.ca.

Ultimate Service® Program

When it comes to real estate, it seems like everybody talks about customer service. But service isn't just talk. At Coldwell Banker, we recognize that you want more than just conversation. You want a commitment to action. That's why we've created Ultimate Service® a system that puts you in control. Ultimate Service® delivers real value and assures you the highest possible level of customer satisfaction.

We want to know what things are most important to you, the customer. Tell us. We'll listen.

Together we'll develop a customized service plan that reflects your specific needs. We will live up to these written commitments, or you have the right to cancel your Buyer's or Seller's agreement. How's that for service on your terms!

We've surveyed thousands of customers from coast to coast. Their needs, wishes and expectations have helped us establish the high standards of performance we work so hard to provide to every customer - every time.

We take everything we've learned along the way and use it to continually improve the services we offer. Over ninety years ago, Coldwell Banker was formed on the fundamental premise of placing our customers' needs above all else. This commitment has led to many innovations which have been adopted as industry standards, helping to make Coldwell Banker a leader in our field.

If you're looking for a complete program backed by the best guarantees in the business, that puts you in control, come to Coldwell Banker. Discover for yourself what Ultimate Service® is all about.