Business Reimagined with Danny Iny | The Mirasee Podcast

Business Reimagined with Danny Iny takes you behind the scenes each week with thought and industry leaders to see how they are reimagining business in their realm. From marketers to authors, bloggers to software startups and beyond, Danny digs into the deeper ways of thinking that shape the future of how business is done.

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Monetizing your network doesn’t have to feel dirty, not when what you’re really doing is connecting people. If you do it the right way, your circle of connections will be HAPPY to pay you to introduce them to others.

That’s right – people will fork over cash when the connections you make for them yield positive results.

Today’s guest is David Gonzalez, founder of Internet Marketing Party, and he talks with Danny about how he built his powerful network, and how he monetizes it without being sleazy.

At 3:00 – David talks about hitting bottom, and the unlikely question asked of him that changed his life.

At 5:00 – David explains how he went about building his entire network from the ground up, then went even farther by creating his own agency.

At 10:00 – Business, David explains, is all about one simple thing, and it’s the same thing he teaches his daughter, who is in what he calls an ‘entrepreneurial incubator.’

At 13:00 – David doesn’t really believe that networking is all about partying with the right people. That’s only one of three parts that has to happen, and he shares the other two parts.

At 15:00 – There’s a simple way to keep yourself ethical when you’re monetizing your network, and David shares the secret that has guided him to amazing success.

Networking can make or break you in business. So how to you go about networking and do it in a way that honors your relationships while bolstering your bottom line?

John Corcoran understands the value of networking. Along the winding path of his adult life, he’s been in tight situations where he lost one job but was able to step right into another because of who he knows.

Networking can make or break you in business. So how to you go about networking and do it in a way that honors your relationships while bolstering your bottom line?

John Corcoran understands the value of networking. Along the winding path of his adult life, he’s been in tight situations where he lost one job but was able to step right into another because of who he knows.

Do you ever get in front of people and your confidence suddenly goes out the door? Even if you’re perfectly prepared to give a stunning speech or network like a pro? According to today’s guest, Dr. Nic Lucas, you’re being haunted by neurotags, and he’s here to talk about how you can bring about real behavior change.

How difficult is it to change your behavior?

Dr. Lucas says it’s not always as difficult – or time consuming – as you might think.

KEYNOTES:

At 4:00 - Dr. Lucas explains how brain science affects everything in an entrepreneur's life, from his or her success to whether or not customers will receive the message and product with open arms.

At 6:00 - Dr. Lucas talks about neurotags. These are the things that happened to you before that affect what you do today without you even realizing it. They can shape your future for better or worse.

At 16:00 - Dr. Lucas talks about changing behavior, from the smallest things like habitually checking social media, to the very biggest things that have an 'emotional charge' to them.

At 20:00 - It's not impossible to break habits and thought patterns, and Dr. Lucas shares some of his techniques with Danny.

At 26:00 - Dr. Lucas addresses the point of having amazing achievements but still feeling empty in other areas of their lives, especially dealing with anxiety.

Having an authentic marketing story is a necessity to connect with your audience, but what is at the heart of that story? How does your business story mesh with your personal story?

More importantly, how can the stories you tell sabotage your success?

Today’s guest is Lisa Bloom, the Story Coach, who helps entrepreneurs just like you with their message. She’s got some amazing insights on how you can find true authenticity by recognizing that your business story begins with your life story, and you should question how you’re sharing that story.

At 4:00 - Lisa explains exactly WHAT story coaching is, and what it means for everyday entrepreneurs.

At 9:00 - Lisa and Danny talk about how you take a painful experience, part of your story, and reframe the entire thing so that it's something that helps you, pushes you to do better.

At 14:00 - Lisa talks about how reinterpreting stories transcends one simple aspect of an entrepreneur's life; it's both personal AND marketing.

At 17:00 - Lisa explains the decline of the buyer/seller relationship, and the one very important missing component, that can be addressed by story.

At 25:00 - Lisa shares her 'grand vision' of what story coaching can do - and it goes far beyond a person's business. Story is how we understand one another, and Lisa explains how that can change the world.