After 9 at Franny'sLogo development: Marketing program aimed at attracting patrons for some of the best wines in the cellar has to offer, Sunday–Thursday evenings after 9.

62 Mile VenturesInspired by the Space Race and named after the altitude you must achieve to be considered an astronaut by NASA, 62 Mile Ventures is a brand-focused VC fund that is all about taking businesses to the next level. Branding included: logo refinement + stationery system.

Logo development. Top: original concept supplied by client.Bottom: work in progress/process to refine original.

CROWN HAIR SALONCrown is a quaint hair salon tucked in the heart of New York City's West Village. Branding included logo, merchandise, stationery, direct mail, interior graphics, gifting and web design.

The Theatre of the Emerging ArtistThe Theatre of the Emerging Artist is a downtown theatre company. Their work crashes American history and mythology into modern stories to illuminate the current moment. Branding included logo, merchandise, stationery, direct mail, press kits and posters.

Redhead Hot SauceRedhead Hot Sauce contains 5 varieties of fresh chiles, peaches, ginger, honeyand amazing spices from around the world. Created in Brooklyn and sold at fine purveyors like Owl and Thistle General Store and West Elm Market. Branding included logo, packaging and promotional signage.Photos: Stephen Murello

New York-Presbyterian HospitalRanked in the top-ten nationally, New York Presbyterian Hospital has one of the most in depth research teams focusing on Alzheimer's research. Their Division of Geriatrics & Gerontology brings diverse clinicians and scientists together to address these complex age-related problems, both in the lab and at the bedside. Branding included a 16-page brochure and a direct mail program.

Mr. Softee Type ExperimentKids can not hear their mothers calling them to the dinner table. They can however, hear the ice cream truck about 3 blocks away. Just enough time to scrounge up enough change for that toasted almond, and sprint out the door see the glorious white and blue chariot coming up the block. The original trucks were hand-painted in the 50's, and I wanted to bring some of that feeling in to my home office.

Baby Shower InvitationFor the best writer in town, Amy Zapton, who's only request was to add your favorite childhood story to her baby's library.