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...﻿Unit 10 – MarketResearch.
P1
Marketresearch involves gathering and analysing data from the marketplace (i.e. from consumers and potential consumers) in order to provide goods and services that meet their needs.
A lot of businesses use marketresearch to collect information to help them provide a suitable and a sustainable marketing product or service to attract customers interest in order to make their business more successful.
Primary research: This is information which is collected from scratch, most companies gather primary research. It is based on their research feedback that they get from the team members research; this is a primary effort because new fresh data which has been collected is all done first hand. All members within the company are involved in collecting primary research by participating their ideas and opinions on question which the company select before handing out the data to consumers targeted.
Some examples of primary marketresearch are;
Questionnaires
Survey’s
Focus Group
Observational Methods
A questionnaire is a research instrument consisting of a series of questions and other prompts for the purpose of gathering information from respondents. Although they are often designed for statistical analysis of the responses, this is not always the case....

...STATE HIGH SCHOOL |
Comparison of fertilizers on plant growth
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Year 11 Biology
Year 11 Biology
Abstract
An investigation was carried out to compare the effect between inorganic and organic fertilizers on plant growth. Tomato seedlings were used, which were divided into 3 groups - the inorganic fertilizer group, the organic fertilizer group and the control group. Besides using different fertilizers, all of the seedlings were planted in the same condition. The result has shown that the plants using organic fertilizer has a faster and healthier growth in contrast to the inorganic group and the control group under the same environmental condition.
Introduction
All forms of life need energy, food and water, and plants are no exception. Without water, oxygen, carbon dioxide and numerous mineral elements, they would not able to survive. Plants take nutrients from the air, the soil, and the water. Of the minerals, plants need comparatively large amounts of nitrogen, phosphorus, potassium, calcium, magnesium and sulphur, which are called major or macronutrients. Numerous other elements, called micro-nutrients, are also needed in much smaller amounts. (Windridge 2000) The main three ingredients, Nitrogen (N), Phosphorus (P) and Potassium (K), together comprise over 75% of the mineral nutrients found in the...

...ethical dilemmas that you might encounter in your career.
Seminar Activity: Ethics in the News
You tutor will identify some stories in the media that have interesting ethical dimensions. Try to be on time as this will always be right at the beginning of the seminar. You have to find an ethical issue with a dilemma for the decision-maker(s) as your assignment essay. Ethics in the News can be a very useful start to your search!
SEMINAR ONE: CASE STUDY
The Case of the Holiday (based on actual events)
This case concerns a young medium sized advertising agency in Germany. It had had grown rapidly in the four years since it was founded and had just opened a new office in the US. The company operates in a highly competitive market in which failure to meet customers’ deadlines incurs substantial penalties. Work is almost exclusively project-based, in a high pressure but largely informal environment where teams predominate and hierarchy is little in evidence. The company pays well, and its employees are highly skilled, overwhelmingly graduates and equally overwhelmingly young with over 35 year-olds a rarity.
Employees work an average of 50 hours a week and when deadlines are tight some arrive as early as 5 a.m. and leave as late as 1 a.m. If there is a personnel ‘problem’ it is that turnover is high. Employees tend either to be dismissed quickly after their unsuitability emerges or leave voluntarily after only two or three years. While...

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[TITLE PAGE]
INTRODUCTION
General Motors Co is an American multinational automotive corporation and among the world’s big automakers by vehicle sales (GALLIGIAN, 2012), in dong business more than 150 countries. General Motors is like divided into five businesses in segments: GM Europe, GM International Operations, GM North America, GM South America and GM Financial (GM Report, 2012). In (2009), General Motors had several brands and merged from government backed in Chapter 11 reorganization (General Motors Chapter 11 reorganization). As the automotive industry crisis explains in (2008-2009), financial terms, GM was vulnerable.
Then in (2005) company posted a loss of U.S. $ 10.6 billion (GM Co. 2005). Company Expanding Usage of Renewable Energy Sources of an operational, Zaragoza, in the solar installation will generate 12 megawatts of power at its high output. Installation will like generate $15.1 million kWh in the annually, equivalent to a demand in 4,575 as households in an average annual consumption of 3,300 kWh also country of Spain. GM has two solar power installations in U.S. on the roofs of Ranch Cucamonga, and Fontana. Project in Rancho Cucamonga is the public solar in the U.S. and mega watt and operating in the fall of (2006) and solar panels in 50 percent of electricity to the facility.
In (2006), attempts to obtain new commercial alliances with Nissan and Renault had failed and sales had drop by 45%...

...completion for soil tech
Fertilizer
Intro
Fertilizer (or fertiliser) is any organic or inorganic material of natural or synthetic origin that is added to a soil to supply one or more plant nutrients essential to the growth of plants.
The history of Fertilizers started from the Management of soil fertility that has been the pre-occupation of farmers for thousands of years. The start of the modern science of plant nutrition dates to the 19th century and the work of German chemist Justus von Liebig, among others.
John Bennet Lawes, an English entrepreneur, began to experiment on the effects of various manures on plants growing in pots in 1837, and a year or two later the experiments were extended to crops in the field. One immediate consequence was that in 1842 he patented a manure formed by treating phosphates with sulphuric acid, and thus was the first to create the artificial manure industry. In the succeeding year he enlisted the services of Joseph Henry Gilbert, with whom he carried on for more than half a century on experiments in raising crops at the Rothamsted Experimental Station.[10]
The Birkeland–Eyde process was one of the competing industrial processes in the beginning of nitrogen based fertilizer production. It was developed by Norwegian industrialist and scientist Kristian Birkeland along with...

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Fast Fashion Brands
By Sehee An
ID: 376050211
Due Date: 8/09/2014
Background research and short explanation
Although the global economic crisis has weakened consumer confidence there is a remarkable consumption phenomenon in fashion market. Fast fashion is a new word used in fashion scene to say that designs move from runaway speedily so as to take the latest fashion at Fashion Week in both the spring and the fall of every year. These trends are designed and produced fast and cheaply to enable the mainstream consumer to take benefit of contemporary clothing styles with a lower price. This concept of quick manufacturing at economical price is applied in large retail companies such as Zara, H&M, and Topshop. The arrival of international retailers and the unbounded desires of the style-conscious consumer have raised demand for the fast fashion industry in Australia and the revenue observed to grow by 8.7% each year over the past five years through 2013-14 to $1.1 billion. The boom of fast-fashion brand in Australia has begun in earnest since 2011 when Topshop opened in Sydney. Fast fashion brands have been making the customers’ behaviour and fashion life style with various advantages such as large scale store, cheaper price and diverse fashion items.
It is referred to the report (updated by IBISWorld) which shows the past trend of Australian clothing retailing in order to understand the fashion industry. The report says...

...Journal of Natural Sciences Research ISSN 2224-3186 (Paper) ISSN 2225-0921 (Online) Vol.2, No.4, 2012
www.iiste.org
Study on the contents of bottled mineral water of various brands in Malaysia
K.Kabilan1, K.Mughilan2, R.Sivaneswari3 Tunku Azizah National Primary School1,2 Bandar Indera Mahkota, Kuantan, Pahang & No.15, Lorong IM 8/34, Taman Mahkota Putra3 Kuantan, Pahang, Malaysia *Email: kabilan2000@hotmail.com Abstract Mineral water has becomes very popular and is a necessity in the present world that we live in. Today, in every part of the world people are using the bottled mineral water widely. The mineral water is produced by various companies using numerous names and brand with approval of the relevant authorities. In this paper, the contents of the five main brands of bottled mineral water namely “ Spritzer”, “Ice Mountain”, “Bleu”, “Select” and “Cactus” as used in Malaysia is analyzed and presented. Comparison is made between these five brands to determine which of these brands is most suitable for daily consumption in term of its advantages in its mineral content to our health. Based on the investigation, it was found that the “Spritzer” brand had greater advantage with an extra mineral called silica which is good for muscle and bones rebuilding. Conversely the other four brands did not have this mineral. A detailed comparison of mineral content of the “Ice Mountain” brand with the other four brands had been made and a conclusion was drawn....

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