You've made the decision to use
custom printed boxes for your business, but a big question looms: who to hire to help you design the perfect custom packaging?

If you're not already working with a creative agency or designer, you'll want to pick one that's just right for you and your business. The task of finding the ideal creative team may seem daunting, but we've got 7 practical tips that can make finding the right agency or designer a breeze.

To design a colorful, eye-catching box you need more than just a sense of brand identity and brand story. You also need to make sure you’re using the right color mode so the colors you see on your computer screen translate into the colors that print on your box. Read on for tips and tricks for getting just the colors you want on your custom packaging.

Weddings, like any big special event, take a lot of planning. Whether you're stretching your engagement out into years or you're looking to tie the knot just a month or two after your engagement, you've got a laundry list of things to do. Often last on that list? Wedding welcome packages, wedding favor boxes, and wedding favor packaging.

The work of building your company and boosting your brand doesn't stop when a customer clicks "purchase." Once the sale has been made, there's the business of getting your products to your customers safely — and to exceed customer expectations while doing so. Properly done, your shipping experience can be the exclamation point on your branding and create loyal customers who will come back again and again. We've got five ways to make sure your shipping gets the right kind of attention for your brand.

Is there anything that can't be sold via subscription? That's the question being asked across industries as more businesses switch to a subscription model. According to
Fuel X McKinsey, e-commerce subscription companies generated $5.6 billion in sales in 2017, up 36% from 4.1 billion in 2016. The consulting firm focused on startups estimates the total market size for subscription e-commerce sales to be about $10 billion. In short, the subscription business model is booming.

When branding and promotional agencies need custom packaging for a client project—shipping, a product rollout, special event, or other branded need—it's important to work with a custom packaging company that excels at customer service and has effective communication down pat. After all, the project is going to involve a three-way conversation between the agency, the client, and the packaging company—any wrinkle in the process and the promo agency is usually the one who takes the heat from the client.

You wouldn't give a product presentation wearing your slouchy weekend sweatpants, and you shouldn't send your product off to your customer in the packaging equivalent, a nameless and faceless cardboard box. Put simply, presentation matters, and in the world of online retail, your first impression is the packaging that lands on your customer's doorstep.

When the Valentine's Day shopping crush hits your business, you want to be prepared. We've got 5 tips to ensure your Valentine's Day gift orders will go out the door without a hitch, from ideas on planning your marketing in advance to the easiest way to design and print custom packaging for your business.