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Adland exclusive

Left; John Kritch celebrated the super bowl ad yesterday with two of his daughters who covered him in silly string. Right; John Kritch on set for the Toyota Camry ad directed by Nicolai Fuglsig.

John Kritch ACD/Art Director at Saatchi&Saatchi Los Angeles worked on the Toyota Camry super bowl spot, a spot that placed in several top ten rankings today. Adland flagged him down to ask about what it's like to work on a super bowl ad.

Vinny Warren was part of the team at DDB/Chicago who created the original "Wassup" super bowl ad, an ad that had such an impact people were saying "wassup" in the most annoying manner for years. Trivia, the wassup ad aired pre-bowl, not during the game - then they aired "Wassup girlfriend". The Wassup ad was very strange in a sea of same. Some people didn't get it, but those who did laughed their heads off.

A lot of people in the advertising and tech businesses are growing ever more concerned about the lack of women, or the still low representation of minorities, and soon everyone and their aunt have conferences and award shows set up to talk about these issues. Brian Bronaugh doesn't talk, he gives students a chance to enroll in an advertising class already in high-school, and simply gets on with it. "It" being changing the status quo.

While some ad agencies are trying to re-brand themselves as "storytellers" and "branded content creators" and opening small offices in Los Angeles, they'll soon find that Stun Creative is already there and has a great big head start on creating branded entertainment. Situated a skip away from LACMA with equal travel distance to the studios of Brentwood as to Sony's Culver City, Mark Feldstein and Brad Roth have built a company that can create anything from comedy, to commercials, to a branded documentary.

Next in the hot seat is Bo Hellberg, who like a modern Swedish viking has gone on expeditions all around the world. Hellberg has just accepted the position as ECD at Brave and Billington Cartmell, he spent two years at Megalo & Company in France. Previously he was creative director at DDB and the executive creative director of Tribal DDB, also in Paris, and before that you could find him in the team behind the first 'Campaign for Real Beauty' for Dove when he was creative director at Ogilvy London.

Today we're turning the spotlight on one of our own contributors. Adgrunts, meet Jane Goldman. She's a Boston-based Creative Director/Copywriter who thanks to a current freeelance gig is now adding content strategist to her disciplines. See, kids? Some people are able to wear more than one hat and wear it well.

Esther Clerehan is not your regular recruiter, she's headhunter extraordinaire. While you can find her on twitter, facebook, and in Sydney, Australia, you'll probably also stumble onto her anywhere in the world seeking out talent. She started in the mail room at Ogilvy in Melbourne at the tender age of 17, the very day after her last senior school exam. She then moved into worked in Traffic and Production, working for several top Melbourne agencies.

It's ad chat time! We're pleased to have a chat with Anne-Cécile Tauleigne, who recently joined JWT Paris as Executive Creative Director. The JWT offices have been beautifully restyled by Mathieu Lehanneur, you should stop by if you have the chance. Previously Anne-Cécile has been CD at Saatchi & Saatchi+Duke in Paris, and CD at BETC EURO RSCG.