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Katie Delahaye Paine (twitter: KDPaine) is the CEO and founder of KDPaine & Partners LLC and author of, Measuring Public Relationships, the data-driven communicators guide to measuring success. She also writes the first blog and the first newsletters dedicated entirely to measurement and accountability. In the last two decades, she and her firm have listened to millions of conversations, analyzed thousands of articles, and asked hundreds of question in order to help her clients better understand their relationships with their constituencies.
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January 23, 2008

Measurement comes to some deserving non-profits

CyberAlert Awards Annual PR Grants
to 29 Non-Profit Organizations

Stratford, CT — 01/23/2008 — CyberAlert, Inc., a worldwide media monitoring,
press clipping and TV news monitoring service, today announced the 29
recipients of its 2008 Public Relations (PR) Grants to Not-for-Profit
Organizations. The 29 grants to organizations in the United
States, Canada, United Kingdom and Switzerland are
the largest number the company has awarded in one year. Each grant is for one free year of online
news monitoring service using CyberAlert 4.0.

The total retail value of this year's grants exceeds $75,000. Since starting the PR Grants program in 2004,
CyberAlert has awarded a total of 102 grants with a retail value of more than
$250,000.

The 2008 award recipients are located in nine different states (MA, NY,
MD, VA, NC, FL, IL, WI, CA), theDistrict of Columbia,
two Canadian provinces (Quebec,Ontario), and two countries in Europe (Switzerland,United Kingdom).

A
collaborative effort among experts in the security, non-profit, academic and
government fields to teach consumers, small businesses and members of the
education community about Internet security, the NCSA aims to increase
awareness about the risks associated with using Internet technologies and how
to help protect against them.

Provides resources and education to people affected by
prostate cancer; advocates for increased research funding; raises awareness of
the importance of early detection and treatment; conducts free prostate cancer
screenings for men in underserved communities nationwide.

Alternative trade and development organization provides
marketing assistance, product development, grants and loans to assist
low-income artisans and farmers in 36 countries to develop the income, skills
and tools need to improve their lives.

Dedicated to empowering individuals with intellectual
disabilities to become physically fit, productive and respected members of
society. Provides year-round sports
training and competition to 2.5 million adults and children with intellectual
disabilities across 165 countries.

Provides public education programs about sudden cardiac
arrest which kills more people in the

U.S.

than stroke, breast cancer,
HIV/AIDS and lung cancer combined, and works toward getting more automated
external defibrillators in more public places for use in medical emergencies
involving cardiac arrest.

Dedicated to building
understanding and support of the ideals and work of the United Nations. Conducts educational and humanitarian
campaigns including student education programs, clearing minefields, and
providing school-based support for children living with HIV/AIDS in

Africa

.

In announcing the award recipients, William J.
Comcowich, president and CEO of CyberAlert stated: "As I personally
reviewed the grant applications, I was inspired by the amazing work being done
by not-for-profit organizations and their volunteers. We're pleased that CyberAlert can effectively
help worthy not-for-profit organizations and give back to the PR community that
has helped us become a leading worldwide media monitoring company. It's our intention to continue the PR grants
program for many years to come."

Over 300 not-for-profit organizations applied to CyberAlert for the PR
Grants. "The grant applications
reflect the recognition among non-profit organizations of the value and
benefits of utilizing media monitoring services and we're delighted to be able
to increase the number of grants awarded this year," stated William J.
Comcowich, president and CEO of CyberAlert.

The CyberAlert selection process favored national and international
organizations with innovative services that benefit the young, the
disadvantaged, the ill and disabled, the environment, and better
government. It also favored
organizations with plans to utilize the monitoring service and resulting news
clips in innovative ways.

Comments

There's actually quite a bit of discussion these days about how to measure non-profits and their impact. When the question was posed on Tactical Philanthropy (http://tinyurl.com/235uya) the conversation took on a life of it's own. Given your expertise in measurement, maybe you should dive in as well?

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Measure What Matters

Katie Delahaye Paine's great little book Measure What Matters shows organizations of all sizes how to evaluate and improve their public relations and social media efforts. OrderMeasure What Matters now.