So Metzler's saying that the boring chant is part of a push for Storm, inspired by the "You Suck" chant, and designed to help the audience "get it out of their system" since WWE is pushing a slower, less injurious style of wrestling.

Let me guess, Stephanie came up with this one.

The first half of this idea, the Storm push, is fine. The crowd has something to do during his matches now, and they may enjoy seeing him come out so they can sing their song.

The second half of this idea, the "get it out of their system" part, is the most innane, bassackwards thing I've ever heard, and is a solid reminder that the people making the creative decisions in the WWE right now are total buffoons.

The "You Suck" chant isn't applicable at all here. That happens only one time during a show -- during Kurt Angle's music. A much more instructive chant for this situation is the "What?" chant, which can annoyingly break out during any promo. Like the What chant, the Boring chant requires very little of the audience, and they'll do it just because it's some way for them to participate. Also like the What chant, the Boring chant has already taken off and is now creeping into other matches and segments. Last Monday, Montreal was chanting boring during Jericho's match. Montreal, chanting BORING at Jericho? This is just nuts. The crowd is going to be chanting BORING now during just about every match, especially those with mid-carders and under-carders who are trying to get but not yet over. And just as the WHAT chant killed the heel promo, the BORING chant has the potential to kill the mat-wrestling match.

The utter failure already of this horrendous idea should provide a lesson to the WWE -- don't try to manipulate the fans! Just tell good stories with good characters and let the crowd react as it will.

The boring chant, the murder of the hot crowd in Montreal by insisting Jericho retain his heel heat and Michaels his face heat, the dead-in-the-water Kane heel turn (the crowd will either cheer him or chant boring at him this week -- but he won't get any heel heat), the insistence on stuffing McMahon matches down our throats -- it's time for these contrived twists whose only rationale is to manipulate the crowd to stop!