“Enterprise customers have come to rely on BIG-IP’s strategic awareness that provides important information on how applications, resources, and users interact in order to successfully deliver applications.

“Since BIG-IP for AWS will have equivalent features to physical BIG-IP devices, customers can apply the same level of control for their applications in AWS. With BIG-IP running in enterprise data centres and on AWS, customers can establish secure tunnels, burst to the cloud, and control the application from end to end.”

• F5 ADN services operate seamlessly in the cloud – BIG-IP virtual editions are being made available to a growing number of customers seeking to leverage cloud offerings. Availability for AWS expands on F5’s broad support for virtualised and cloud environments based on vSphere, Hyper-V, Xen, and KVM

• IT teams are able to easily scale application environments – Production and lab versions of BIG-IP virtual editions for AWS enable IT teams to move smoothly from testing and development into production to support essential business applications. Customers can leverage their existing BIG-IP configuration and policies and apply them to BIG-IP running on AWS.

Mandalam cited comments by IDC’s VP of Network Infrastructure, Rohit Mehra, who said: “Enterprises want the flexibility and scale of cloud services, yet they can struggle with application complexity and sufficient control.

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Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).