A fusion of diverse elements that creates something that is greater than the sum of us/

Marcus Podorf

Senior Advisor - Digital Transformation and Strategy

Marcus is an outstanding marketing and advertising professional who truly makes a difference in the companies he works with. During the last 20 years, he has been working in Germany for clients such as Mercedes Benz, Lufthansa, Citibank, Konica Minolta and Tourism Ireland. Working for multinational agencies such as Wunderman and DDB, Marcus has led extensive digital transformation and CRM projects, setting up and educating teams, and completely changing the brands’ identities.

Marcus has devoted his career to developing winning marketing strategies, boosting brand awareness and positively impacting businesses and communities—he is an expert at achieving significant results by identifying process improvements and implementing robust marketing and sales initiatives. He has a flair for creating new growth strategies and spearheading transition projects and turnarounds for premium and luxury brands, especially in digital environments.

Apart from his impressive track record, we all admire Marcus for his generous spirit in mentoring students and entrepreneurs breaking into the field.