How Metaphor Media started their print or packaging design journey

Company name

Overview

I am a senior level marketing executive in the medical field who has developed my own techniques for successfully marketing to doctors and other medical professionals.

I am looking for a cover design and related disc design for a DVD which contains training on how companies in the medical device field can build their own list of physician email addresses that they can market to.

"Learn the inside secrets of how to build your own email list of physician prospects and customers"

"Let me show you how I’ve built physician email lists quickly and inexpensively…I can show you specifically how to leverage your current marketing efforts by building a valuable, long-term asset: a large and responsive physician email list. After 23 years in the medical device business and over 10 years online, I can share with you some of the digital medical marketing techniques that work."

Tell us a bit about who you are and the people you reach

The finished DVD will be sold to companies in the medical device field. This is a business audience, so the finished design should be professional and business-like but not boring.
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Here is the text copy to use for the cover and disc:

(Title of DVD - on both DVD cover and disc):
Email Physician

(Sub-title of DVD - on both DVD cover and disc):
The Proven 4-Step Blueprint to Quickly Growing Your In-House Email List of Physicians

Dennis shows in detailed screen capture videos the exact system, tools and techniques he has successfully used to quickly and inexpensively build and grow highly targeted lists of physician email addresses that can be used to create and deliver email marketing campaigns.

Requirements

I am looking for a slick and professional design. Even though this is a marketing training DVD for the business market, I would like it to look good enough to be on a shelf in Blockbuster next to Hollywood feature films!

Final deliverable will be two files: (1) Amaray case cover design, and (2) DVD disc design. See "Target Audience" for the text copy to use.

1. All graphics MUST be created and delivered in layered Adobe Photoshop files, 300 dpi, with any special font files required delivered separately. I must be able to edit the text and graphics on the final deliverable files. Illustrator, Publisher, Indesign, Word or any other format files are NOT acceptable.

2. If you would like to use stock photos as part of your design (recommended), download free comps from istockphoto.com and use those in your design. If you have the winning design, I will purchase the images and supply them to you to complete the deliverable files.

3. Recommended imagery might include pictures of doctors, pictures of doing business with doctors, pictures or graphics that represent email, etc.