Tag Archives: friends

Yesterday was a #HEUCYGal extravaganza! We photographed some of our favorite ladies in their own HEUCY…and asked them to style it their way. Nicola wore Chanel booties, Andy wore Manolos…and Susan, our factory owner, wore some super-cool sneakers with her #AlterEgo jumpsuit. Susan also brought another accessory — her two daughters — to the shoot!

These HEUCY Gals brought some other important items — their personalities and a sense of humor — to the shoot, which made yesterday inspiring in so many ways. We had some champagne and chatted about all of the different, interesting things everyone is doing. Cards were exchanged. Nicola recently launched a men’s styling business called Harrison Style, and she’s writing for “Downtown” magazine on the side. Vanessa’s photography business is taking off, and we shot in her new studio space. Andy is a super-agent working on insanely cool projects and the Snyder sisters continue to quickly make their way up the ladder at Google. Jerry, our makeup artist, was joking that his 28th birthday was a few days earlier…and when I thought about it, I realized that I’m reaching 40 soon but the really interesting journey is just getting started. (Apologies if this sounds cheesy…but it comes from the heart).

Here at HEUCY, we’ve been incredibly encouraged and excited by the support our collection has gotten. And our success would not be possible without women like these HEUCY Gals. Thank you, Erika, Kate, Nicola, Andy and Susan for letting us photograph you! And for making HEUCY yours…because our concept is built around enabling women like you — women with full, crazy, interesting, busy lives — to do what you do, without having to worry about the little things. Who has time for that, anyway?

Here at HEUCY, we still have travel on the mind – literally and figuratively. At our launch party a few weeks ago, we asked some of you to name and describe your geographic “happy place.” HEUCY Gal Sarah – an incredibly organized, chic, witty and socially conscious mother of 4 – said that her “happy place” is her home in Brooklyn.

We can see why. Sarah had a few ladies over last night for a really lovely dinner. I saw friends whom I hadn’t seen in years, and we all reminisced about our days in New York City as chubby wanderers, right after college…wearing bad, chunky heels and spending money we didn’t have on waxes and highlights. We would go to our entry-level jobs by day, and smoke cigs and drink Two Buck Chuck at night, often crying about our mean bosses/bad relationships/lack of funds…or whatever else we could complain about. We lacked the perspective we now have in our late thirties and forties. And I can say, definitively, that my apartment in my twenties was not my “happy place” – mostly because I was always trying to get somewhere else. (Disclaimer: women in their twenties now seem to have it much more “together” than we did…fortunately people evolve).

My oh my, how times have changed for me and my friends. All of us are now successful, in our own ways and on our own terms. Some have zoomed up the corporate ladder and are “head of [insert impressive title here]” at really cool companies. They’re also juggling the demands of work and family life, which is very difficult a lot of the time. But worth it. Some are on their “second acts” and pursuing new careers, which is daunting. And a few are just “in it” – with young kids – and enjoying every minute, even the times when it seems sort of unbearable. Tantrums (their own and their children’s), diapers, et al. The biggest change I noticed, regardless of all these things: everyone seemed much happier in her own skin.

I really do think that women get better every year they get older, and last night’s dinner just reinforced that opinion. Extracting yourself from a bad relationship or two, having an epiphany about your professional calling, acquiring more confidence…a lot of that comes with a little personal seasoning. (Side note: I was wearing the Alter Ego jumpsuit last night, a choice/risk I never would have made ten years ago. I mean, a jumpsuit?!). Also, I meant to take a selfie, but completely forgot — another thing that comes with age. We’re restocking Smalls and Mediums soon, since we’ve just SOLD OUT of the Alter Ego in those sizes!

My wardrobe choices now reflect a sophistication I did not have in my much younger years. I didn’t really care about how my clothes were made, and how long they would last. Versatility and “timelessness” weren’t as important to me. I didn’t really know how to dress for my body, and I didn’t realize the importance of dressing my age.

Now back to Sarah. She is a true HEUCY Gal and an amazing hostess. She had an awesome, eclectic and mellow playlist last night. I’ve included a similar one here, from “Food & Wine” magazine, with links to purchase on iTunes.