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Privateer Holdings announced the creation of Marley Natural, the world's first global cannabis brand. Privateer Holdings is the world's first private equity firm investing exclusively in the legal cannabis industry. Marley Natural will offer premium cannabis products that honor the life and legacy of Bob Marley as well as his belief in the benefits of cannabis.

“We are joining with Privateer Holdings because they understand and respect our father's legacy" said Rohan Marley, Bob's son.

Starting in late 2015 in jurisdictions where regulations permit, Marley Natural will begin offering heirloom Jamaican cannabis strains inspired by those Bob Marley enjoyed. In addition to cannabis, Marley Natural will offer cannabis- and hemp-infused topicals, including sun repair creams and lotions containing Jamaican botanicals such as aloe and coconut, as well as accessories, including limited edition products based on those that Bob preferred. As a brand with a strong social conscience, Marley Natural's business model and philanthropic initiatives will be built to ensure that families and communities who have been harmed by prohibition have the opportunity to benefit from the new, legal cannabis economy.

ABOUT MARLEY NATURAL

Marley Natural is a premium cannabis brand rooted in the life and legacy of Bob Marley offering heirloom Jamaican cannabis strains, cannabis- and hemp-infused topical products and accessories. To learn more about Marley Natural, visit Marley Natural or follow the conversation on social media using #MarleyNatural.