Monthly Archives: November 2014

When it comes to marketing your hotel, you want to be well represented on all platforms. The best way to show consumers the value of your hotel is through rich media such as videos and 360 tours. From independent & boutique hotels to chain hotels, all properties benefit from rich media because consumers are visual beings. … Continue reading Why Rich Media Benefits Independent and Chain Hotels Alike→

When you prepare for a job interview, what type of attire do you wear? Jeans, sweatpants or a nice suit? Why do we dress to the nines for a job interview? Because we want to put our best face forward in order to make a great first impression. The same thing goes for your hotel, you … Continue reading Captivate Your Audience With Visuals→

How do you promote your hotel? Do you use photos? Rely on user reviews? Have you considered richer media, like videos and 360 tours?. Videos and 360 tours offer consumers a better understanding of your hotel, and it increases bookings! Read on to understand how. Increased Traffic When a consumer is considering a hotel they … Continue reading How Rich Media can Increase Bookings→

When consumers are booking a hotel, they are looking at more than just the price of the room, they’re looking at your hotels visuals. Images are among the top 3 features travelers look for when doing initial research (The 2013 Google Traveler) Since 33% of bookings come from an OTA website, consumers are viewing your hotel property on the … Continue reading How to Use Visuals to Generate More Bookings→