About

12 Cities in Israel: The Only Travel Show Dedicated to Israel

New York, NY/Be’er Sheva, Israel (June 13, 2017) This summer, Michael Sahno’s Magnustor Entertainment production company is coming to Israel to film the pilot for his travel show “12 Cities in Israel”. Promising to be unique in its genre, “12 Cities in Israel” will be the first travel show to showcase what Israel has to offer the potential traveler. Their exciting formula for this will be to highlight the Food, the Culture (Local Music & Art) and the Fun that can be found throughout the country.

The brainchild of Michael Sahno, “12 Cities in Israel” is the result of what he saw as a deficiency in the positive image for Israel in the world community. In August of 2016 he attended an Ulpan (Intensive Hebrew) program at Ben Gurion University of the Negev and had the opportunity to immerse himself in the culture and life of Southern Israel. This was an experience that had changed Michael forever and he made it his mission to show the world the Israel that he had seen and experienced, an Israel full of vibrancy and life.

From here, Michael worked tirelessly to create this vision. That vision is a fourteen episode, forty-five-minute length travel show formatted for television. Inspired by the Static & Ben El Tavori hit in Israel “Kvish Hachof” (Coastal Road) he decided to take the cities from the song (Haifa, Netanya, Herzliya and Tel Aviv), include them with cities he knew (Be’er Sheva and Jerusalem) and wrap them up with cities that he had always wanted to visit (Ashkelon, Ashdod, Akko, Safed and Eilat) to create an inside look at an Israel that the world has never seen.

This August (2017), the show will use Be’er Sheva as its hub of operations, where they will film that city’s episode in its entirety. From there they will branch off to Eilat, Ashkelon, Jerusalem and Tel Aviv to film individual segments for inclusion on their website (www.12citiesinisrael.com). The schedule for release of full content on the site is December 2017, but a running account, including a blog, a vlog and Facebook, Twitter and Instagram updates will begin at the end of July (2017).

While an ambitious plan for Michael Sahno who is both the Host and the show’s Executive Producer, part of his strategy for bringing his creation to life is a Kickstarter crowdfunding campaign which started on June 13th, 2017. Its goal is $10,000 and is being personally matched by Michael, both monetarily and through his unwavering efforts at completing the tasks required to produce a quality television product. Interestingly, as part of its marketing campaign “12 Cities in Israel” has decided to reward its supporters who participate in the Kickstarter fundraising drive with items carrying the “12 Cities in Israel” logo (lanyards, t-shirts, travel mugs), along with various credits that will appear in the show.

Risks and challenges

The major challenge to completing the pilot to the show is allowance for time to film. With our budget tied directly to our shooting schedule we shouldn't have any issues with reaching our goal of filming our sequences. We also have individuals who are volunteering their services to edit our stock footage. Outside of geopolitical and environmental events that would be beyond our control, we foresee reaching our filming deadline at the end of August and our posting deadline in December. I (Michael Sahno) have ten years of military experience in logistical and strategic planning, so getting across the finish-line and overcoming obstacles are goals with which I have a multitude of experience.