Marketing TextThe result of the IRTRI project is a fully developed training course based on Investment readiness methodology and tailored, transferred and adapted to the needs of entrepreneurs and would-be-entrepreneurs of each transferee region after preliminarily investigations of a selected set of environmental conditions in the transferee regions - Latvia and Estonia.

SummaryReason for the project Many well-known and very succesful innovative businesses not always come from top level researchers or business men. There are known many cases when new promising innovative ideas have arisen in minds of young people, in many forms difficult to foresee. The discovered shortage is that not receiving needed advice, support and finance, the society and surrounding culture is resistant to new methods, approaches and technologies. The unused innovation potential in partner countries are creative people among young and/or employed people. It is therefore crucial to increase the support services (training, coaching, networking) available for such innovative and unconventional idea holders by improving the range and quality of innovation intermediaries’ offer as well as by contributing to the diffusion of an entrepreneurial culture, attitudes and values.
Main aims and objective was to develop a knowledge transfer strategy based on existing practices owned by META Group for supporting entrepreneurs/would-be-entrepreneurs in accessing early stage capitals in the transferee countries.

DescriptionThe scope of the IRTRI project was to transfer to other EU countries (Latvia, Estonia) a training program for Investment Readiness developed and tested in Italy by META Group. Investment Readiness is a methodology aiming at reducing the information asymmetry between entrepreneurs and investors.

Product informationThe result of the IRTRI project is a fully developed training course based on Investment readiness methodology and tailored, transferred and adapted to the needs of entrepreneurs and would-be-entrepreneurs of each transferee region after preliminarily investigations of a selected set of environmental conditions in the transferee regions - Latvia and Estonia

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