Less than a year after commencing shipments of Gorilla Glass 2, Corning (GLW) is set to unveil...

Less than a year after commencing shipments of Gorilla Glass 2, Corning (GLW) is set to unveil its successor at CES. The company boasts Gorilla Glass 3 will offer a 3x improvement in scratch resistance and a 40% decrease in visible scratches relative to its predecessor, as well as 50% more retained strength once the glass becomes flawed. Corning needs ongoing glass innovations to both stay ahead of rivals such as Dragontrail glass vendor Asahi, and to bolster its margins and ASPs at a time when industry volume growth is soft.