Posts Tagged how to find readers

Just a brief post as we all duck away for a thorough Christmassing. Lifeform Three is now up and alive on the Amazons and Smashwords. I’ve loaded it on Kobo and it should shortly be appearing there. Print proofs are in transit from CreateSpace, so in January I hope to have the feelable, giftable, signable, alphabeticisable, filable, decorative version … (Can you tell I prefer print books at heart? Our house hardly needs walls. It has bookshelves.)

I’m still trying to work out which Amazon categories would suit it best. If you pick your categories cleverly you maximise your chances of being seen by casual browsers. In one respect Lifeform Three is science fiction, but early reviewers are making comparisons with Ray Bradbury, Margaret Atwood and Kazuo Ishiguro – all very lovely, but it’s not what most people imagine by the term SF. It’s now possible to fine-tune your book’s categories on KDP by inputting keywords in your descriptive tags, so I’m going to be doing some experimenting in the next few weeks. In case you’re interested, here’s a handy link with a full list of those magic words that could get you wider exposure.

And Lifeform Three now has a website – an online home I can put on my Moo cards (also on the to-do list). At the moment it’s a mere page but I’ll be adding to it. So if my remarks about misty woods, whispering memories and lost doors have got you curious about the story, seek the synopsis on its website or at Amazon.

You know The Undercover Soundtrack? The Alliance of Independent Authors got curious about it and asked me to write a post. Why did I set the series up? What do I get out of it? What do the participating authors get, aside from a singular blogging challenge and another place to get their work seen?

I’m musing on these questions and others at the ALLI blog today. And if you’ve been wondering if you dare ask for a spot, I talk about that too. Do come over. (Or if you’ve wanted to ask but are shy about doing so in public, email me on rozmorriswriter at gmail dotcom…)

He emailed me out of the blue because he’d run across a comment of mine on a blog written by Nathan Bransford. It was a post about the difficulty of self-publishing literary fiction, and Dave – whose work is indelibly literary – was asking if I knew where those readers hung out on line.

The funny thing is, I left that comment more than two years ago. When I look at it I was talking about episode 2 of My Memories of a Future Life, which had just gone live. Oh, nervous days – I probably wrote it in the hope that it would lead ME to a secret vast land of literary readers. (It didn’t; I should probably work on that.) Probably no one else took much notice, and so it stayed there, falling under new comments and posts, sedimenting into the substrata of the ever-renewing, multiplying internet. Then two years on, Dave Newell typed a few words into Google and it led him there.

We struck up a conversation. I don’t know that I was much help with his problem, though we had fun talking. But I did offer him a guest spot on The Undercover Soundtrack, which I’m very glad he took. Especially as I then had an email from a fan of the series who told me how excited he was to discover this author. (I’m sure there were other converts too, only they didn’t email me to share.)

So does this story have a bigger payoff? Does it end with a hardback deal, an Amazon landslide, a red carpet? Actually no. But it does end with a special reader, who was charmed by a post by someone he’d never heard of. As Dave Newell leaped on a random comment by someone he’d never heard of, which had been made by someone visiting a blog hoping to find likeminded folk. A chain of strangers finding they have kindred interests; that’s rather nice.

Author platforms are also on my mind because this week I was a guest speaker at an online author marketing conference called Get Read. A message we heard constantly was that platforming is a long game, and we might feel like we’re getting nowhere, giving so much of ourselves and wondering if anyone notices. This episode reminds me to keep the faith.

It also reminds me that platforming is full of contradictions. That for all its widewidewide reach, it operates at a micro scale, person to person. That our blurts on websites and social media seem trivial but are actually eternal, and might be summoned to the top of a search by the right Google spell (just like bad party photos). The take-home point of my GetRead session was this: be yourself and stay gregarious. Anything you write might find a new reader, an ally, or a friend.

It’s a bit of a different post this week, but I’d love to discuss this question. Has someone found you because of a comment, post or a tweet you’d long forgotten? Have you followed a trail and made a worthwhile contact?

Sorry, you got two trailer posts from me today. It’s my turn at Authors Electric, where I’m wondering how relevant SEO is for fiction writers and readers.

It all started when I saw a link to a post on Problogger which advised bloggers to stop running guest posts with a lot of links because of new Google algorithms. Undercover Soundtrack host, please note. This led to a fun, fulminating conversation with Facebook friends Cyd Madsen,Vivienne Tuffnell and Beth Rudetsky about tails wagging dogs. But getting our work discovered is a real issue for writers, and at Authors Electric I’m wondering how that’s done. Come over and join the debate.