San Francisco-- Before they wrap up the latest tour promoting the
band's new album Tales From The Punch Bowl, Interscope recording
artists Primus will park their bus alongside the Information Highway
with a live "Netcast" of their concert on May 7, from the newly
renovated Bill Graham Civic Auditorium in San Francisco. As the
concert is taking place, MediaCast- a full service multimedia company
that specializes in live Internet broadcasting- will be busy uploading
video, audio, backstage interviews, chat sessions, and still images to
their Web site located at:
www.mediacast.com.

Viewers who log online can expect to see and hear the event regardless
of their modem speed, operating system, or connectivity. MediaCast's
own Living Web Pages will allow viewers with little or no
technological expertise to participate in the concert as it's
happening. For those who can take advantage of advanced technologies
such as CU-SeeMe and RealAudio, the Web site provides all the
software, instructions, and technical support needed to experience the
event without difficulty. Participants in the netcast will also be
able to enter an online contest with prizes including free tee-shirts
and the new Primus enhanced CD.

The key difference between a Living Web Page and any other web page, is
that much of the content is acquired live. The Web pages are then
constructed on-the-fly, and made accessible while the event is taking
place. These pages feature a continually updated photo gallery of
digital images with accompanying text that may include background
information, on site commentary, and lyrics. Sound clips are also
added to the pages in the form of RealAudio, MPEG, and AU files.
Video clips, in the form of QuickTime movie files, are posted to the
Living Web Page as they are captured, edited, and finally digitized.
The site also incorporates a MediaCast specific creation called
WebVideo. This new technology takes advantage of features included in
Netscape's web browser that allows for the display of a constantly
updated live color video stream.

Prior to the show, the Netcast will feature Primus band members in a
live chat session moderated by Michael Goldberg, the former Rolling
Stone Magazine Editor and creator of the music oriented online
magazine--Addicted to Noise. This chat session with the Internet
community will feature questions submitted before the show, and will
utilize a wide range of live interactive technologies such as CU-SeeMe,
M-Bone, and ICB/IRC, to bring in participants from all over the globe.

Primus, a San Francisco Bay Area based trio, has jumped into the high
tech arena by recently unveiling their official Web site
(www.primussucks.com).
This comes only after an onslaught of
unofficial Primus Web sites that have been put up by adoring fans
everywhere . Les Claypool, the bassist and lead singer of the band,
even has a specially designed road case to transport his Macintosh. His
computer is wheeled into the hotel room each night for surfing,
composing, and creation of the comical artwork that have become a
trademark of the band. The MediaCast and Addicted to Noise Web sites
will feature weekly updated teasers for the upcoming netcast in the
form of stories from the road. The MediaCast site will also feature
video segments and sound bites that will document the tour and be
posted throughout the month leading up to the online show. Primus has
just released their 5th album as an enhanced Compact Disc, titled Tales
from the Punchbowl. Along with the normal audio, the enhanced CD
includes surreal graphics, games, profiles, and other interactive
content for use with a computer's CD-Rom drive. The band's albums
have previously attained Gold and Platinum status, and their
musicianship has won them acclaim in Rolling Stone magazine as well as
other musician-geared publications.

About MediaCast:
MediaCast's goal is to present live events to a global audience via the
worldwide distribution channels of the Internet. The company is a
collaboration between Media Synergy and WildCast. Media Synergy has a
five year history of multimedia production. This experience includes
broadcast quality capture and editing of more than 300 live musical
performances, cultural events, and corporate communications programs
for use in national television, radio, and CDs. WildCast features
many of the pioneers in the emerging field of Internet multicasting.
Their team features a founding member of the Internet Underground Music
Archive (I.U.M.A.)
as well as team members who have been
instrumental in the development of the music oriented online magazine
Addicted To Noise (ATN).

MediaCast is a full service company for archival and real-time Internet
broadcasting. Whether it be a rock concert in Sao Paulo, Brazil or a
Keynote address from San Francisco, Media Cast's services bring your
event live--in real time--to the global audience of the Internet and
the World Wide Web.