The Application of Accelerated Learning Techniques to an E-learning Training Program in the Retail Industry

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This study was conducted to determine if accelerated learning techniques, when applied to an e-learning training program in the retail industry, would produce shorter learning times and improved information retention as compared to the use of an e-learning program alone. Accelerated learning techniques attempt to incorporate the use of all of the human senses when engaged in the learning process. Retail e-learning, a computer-based method of training, provides stimulation for many of the senses. E-Learning in the retail environment for this study did not include any conversations between people. Only interaction with the computer was included in this retail e-learning environment. Study participants were required to complete a standard retail e-learning program that provided the learner with both visual and audio experiences. The control group was not provided any additional support to the learning process. Members of the treatment group were given an accelerated learning technique for their learning process after completing the e-learning session. The accelerated learning technique consisted of questions delivered verbally by a facilitator immediately after completing the e-learning program, but before taking an online test. These questions gave the treatment group the opportunity to discuss and process the information just learned in the e-learning course. These learners were able to apply their newly learned training immediately on the sales floor instead of experiencing the standard 1- to 2-week learning curve of the e-learning method alone. Two weeks later the groups were retested to assess retention of the learned information. Although the application of accelerated learning techniques to the treatment group resulted in higher scores in the test versus the control group, the statistical testing processes did not show a significant difference in the scores.It also included product training from manufacturersa#39; representatives. Additional
learning was provided through periodic training to update and refine skills that
helped improve customer service. One of the first training programs mostanbsp;...

Title

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The Application of Accelerated Learning Techniques to an E-learning Training Program in the Retail Industry

Author

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Wendell H. Jackson

Publisher

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ProQuest - 2008

ISBN-13

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