Built Ford Tough Texas High School Football Player of the Week Program Launches Ninth Season

The Gilmer Mirror

Aug 25, 2014 | 2028 views | 0 | 5 | |

More than 450 Texas high school athletes honored since 2006

Top football recognition program for student-athletes

Fans, coaches and media asked to nominate players

DALLAS, Aug. 25, 2014– If you are wondering who the next Texas high school football stars might be, look no further than the Built Ford Tough Texas High School Football Player of the Week program. Entering its ninth year, the program recognized many future college and professional standouts during their Texas high school careers.

Ford Motor Company is once again asking fans, coaches and media to nominate potential honorees for 2014.

Since 2006, more than 450 outstanding Texas high school athletes have been honored with a Player of the Week trophy from Ford. Many of the winners have gone on to collegiate and professional careers. This season, Ford is looking to recognize a similar level of talent, scholarship and community involvement.

During each week of the 2014 regular season, fans, coaches and media are asked to nominate players who demonstrate Built Ford Tough virtues of sportsmanship, scholarship and service. These players are the embodiment of Ford’s Go Further commitment.

“Ford is proud to have created the Built Ford Tough Texas High School Football Player of the Week program and supported it for nine years,” says Greg Houston, central market area sales and marketing manager for Ford. “This began as a way to recognize high school football players for their outstanding work on and off the field. It is now the top recognition program for student-athletes in the state. The country’s best high school football players come from Texas – and they’re built just as tough as Ford trucks.”

Fans, coaches and media can nominate athletes at PlayeroftheWeek.com, as well as catch up with winners, view video clips of players in action and get the latest program details.

Additionally, fans can catch all the action on Fox Sports Southwest. The network is again teaming with Ford and Texas Ford dealers to keep up with award winners through its weekly television show. Each week, television crews will travel to communities across Texas, spotlighting players who excel on the field, in the classroom and in their communities. The half-hour Built Ford Tough Texas High School Football Player of the Week program airs Saturdays at 8:30 a.m. for 12 weeks beginning Aug. 30.

How the program works

The Built Ford Tough Texas High School Football Player of the Week program recognizes one high school student-athlete in six of the state’s athletic classifications each week of the regular season 2014 Texas high school football schedule.

Nominees must excel in three categories:

Individual performance on the field, including significant statistics from that week’s game

Contribution to the team’s success through individual leadership abilities

Performance off the field, including academic success and good community citizenship

At the conclusion of the regular season, Ford and its advisory board will select one student-athlete from the 11 weekly winners to be the Built Ford Tough Texas High School Football Player of the Year in each classification. Following the championship games, honorees will once again be recognized at a banquet.

Ford F-Series: The best-selling truck for 37 years

Ford is the undisputed truck leader in Texas. Ford F-Series sets the standard for full-size pickups with best-in-class payload, towing, interior roominess, strength and reliability. Ford is proud to recognize the Built Ford Tough Texas High School Football Players of the Week.

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About Ford Motor Company

Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 186,000 employees and 65 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.