Fun Size

With the tone of the voice in Poltergeist—“they’re heeere…” the grocery store shelves are full of them and have been for weeks! Halloween is only one day, yet candy makes its appearance weeks early, ensuring those little “fun-size” candy bars can make their way to every desktop and lunchbox in town---way ahead of schedule. I live with a public relations executive. I’ve seen the lengths that marketing companies will go to get their stuff “out there” so the rest of us can get sucked in to an impulse purchase or two. Let’s look at exactly what you get with a bag of those “fun-size” bars.

With the tone of the voice in Poltergeist—“they’re heeere…” the grocery store shelves are full of them and have been for weeks! Halloween is only one day, yet candy makes its appearance weeks early, ensuring those little “fun-size” candy bars can make their way to every desktop and lunchbox in town---way ahead of schedule. I live with a public relations executive. I’ve seen the lengths that marketing companies will go to get their stuff “out there” so the rest of us can get sucked in to an impulse purchase or two. Let’s look at exactly what you get with a bag of those “fun-size” bars.