Exclusive trailer reveal: Lori Foster's 'Getting Rowdy'

Exclusive trailer reveal: Lori Foster's 'Getting Rowdy'

Lori Foster shares with us the book trailer for her upcoming Getting Rowdy (coming out Tuesday, Sept. 24) and answers a few questions from HEA contributor Lea Franczak about the book, the video and the hero. (The video airs at the bottom of the post, so be sure to scroll all the way down!)

Lea: Lori, the cover art for Getting Rowdy is extremely appealing and really does reflect Rowdy’s appearance and the essence of who he is in the story. Do you have any input into the cover art design? Do they use a live model for a cover shoot for your books?

Lori: He is just sooo yummy, isn’t he!? I can’t tell you the number of readers who have asked me for his “real” name — but I don’t know it!

How my single title covers come about is that the publisher shows me a cover concept — that is the idea for how the cover will be laid out. It’ll show the positioning of the hero (his stance) and location of text, colors, that sort of thing. It often includes notes, for instance saying, “The font will be this instead of that, the background color will be brighter, we’ll be adding a quote,” that sort of that.

The guy in the concept art is *not* the guy who will eventually be on the cover. This is just to show me what they have planned.

Then the publisher (art department) hires a live model and does the shoot.

My editor usually keeps me apprised of how things are going. (She’s terrific about that!)

Then the final (sometimes not-so-final) cover is e-mailed to me, and I have “cover input.”

Hqn has done such an amazing job on my covers that there really isn’t much to say except, “Wow.” Of course I have my favorites — Rowdy being one of them! But they haven’t given me a bad cover.

For reissues, e-books and anthologies, the process is different.

Lea: In the same vein; you have amazing videos filmed for your books that really draw a reader into the story. Do you have any input into the video conceptualization and production? Do they use the same model for the video as the cover art or does the videographer use actual actors/actresses?

Lori: I love, love, love my videos — from the Men of Honor video that Hqn did for me, to the rest that Onion Creek Productions has done.

It seems that Hqn hires cover models from Canada, which makes it tough for Onion Creek Productions — located in Austin — to use them. Instead they do casting calls from the modeling agencies and send me the ones they like best for me to weigh in on. In the case of Rowdy’s video, the model we chose is also on Twitter as @ModelWarren. twitter.com/modelwarren He’s very funny.

For the concept, I usually tell the producer at OCP a scene I liked in the book. I send him a book. And he comes up with the rest.

I get to see the rough draft of the video, share my opinion, they tweak and polish, and voila! A video. 🙂

Lea: The video from your Men Who Walk the Edge of Honor series reflected the action and focused solely on the very masculine, hot heroes in that series. However, each book in your new Love Undercover series has its own video featuring the hero and heroine and are curl-your-toes sexy. They also have an air of intrigue and reveal a protective hero. Rowdy Yates is certainly charismatic and sexy (he’s swoon-worthy when shirtless — lol). Is Avery in this video? Do you think it reflects Rowdy’s strength and protective nature as well as the passion and danger that permeate their relationship?

Lori: The videos were very different because, again, Hqn did the Men of Honor video, and Onion Creek Productions has done the others.

This particular video is more about painting the romantic conflict — just a tease, something fun to whet the appetite, until the book is released. Avery is in it, doing as she does in the book — making Rowdy a little nuts. lol.

Something extra fun about Rowdy’s video though … we couldn’t find music we liked so my oh-so-amazing hubby wrote something simple for the video (very catchy — I love it and it’s perfect for the scene!) and Onion Creek Productions produced it, with Audrey Drlik singing and Frank Williams as the composer. I hope readers enjoy it!

Lea: Have you found your book videos have attracted new readers?

Lori: As with any promo effort, it’s hard to tell what resonates with readers. But given the number of views the Onion Creek Productions videos have gotten, I’m sure it hasn’t hurt!

Go ahead, watch it again. We will! (If you can’t see or play the video here, you can watch it on YouTube here.)

Lea Franczak cannot remember a time when she didn’t have a book in her hand. She’s read and enjoyed multiple genres but is especially partial to contemporary and erotic romance, dark gritty romantic suspense, paranormal romance and has recently become a New Adult junkie. Lea also writes reviews at Book Lovers Inc. and is active on Goodreads. Lea is HEA’s Tweeter Extraordinaire. Follow HEA on Twitter (@HEAusatoday).