About

What does this mean? Basically, I conduct quantitative (polling) and qualitative (focus groups) opinion research on a range of topics for political candidates, issue advocacy organizations, and major corporations.

This expertise in messaging strategy and targeting research has led to important victories in key political races and in several issue spaces related to public health, immigration, strengthening labor unions, civil rights and voting, democracy reform, and political engagement and participation.

The soundbite: I help organizations and campaigns develop and refine their message to more effectively communicate with their target audience.

Recent work extends to clients such as IKEA, Lincoln Financial Group, NYC Votes, and the NYC Department of Health.

I hold a BA in political science and geography from the George Washington University, and am a RIVA Institute trained moderator who has facilitated countless focus groups, in-depth interviews, and ethnographies over the years.

While I currently live in New York City, in recent years I have also shared my time between Washington, D.C., London, and Rhode Island.