"Our relationship with Wireless Ronin exemplifies the type of digital signage breakthroughs achievable through Sprint's 4G network," Wayne Ward, vice president of Sprint's Emerging Solutions Group, said in the announcement. "Sprint's head start in 4G has helped partners like Wireless Ronin in rapidly implementing 4G functionality while further exploring 4G's vast potential."

The Wireless Ronin and Sprint solution will leverage WRT's extensive digital signage market presence with its proprietary RoninCast software platform, dynamic content engineering and network support through its 24/7/365 network operations center (NOC) along with Sprint's 4G data connectivity system. By incorporating the Sprint 4G network into RoninCast software, customers can run their system parallel with their business network, thereby limiting IT integration requirements, according to the announcement.

"Wireless Ronin benefits tremendously from the reach of a partner like Sprint," WRT president and CEO Scott Koller said in the announcement. "This offers us the chance to leverage the business relationship that Sprint has created with a wide variety of customers while extending the breadth of our digital signage solutions using the Sprint 4G network."