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Success Case Study: Nutella B-Ready-Taking a popular breakfast spread on the go in bar format

The Exhaustive Study for Nutella B-Ready Market Research Report is added on Orbisresearch.com database. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Success Case Study: Nutella B-Ready-Taking a popular breakfast spread on the go in bar format

1.
Success Case Study: Nutella B-Ready-Taking a popular
breakfast spread on the go in bar format

2.
Summary:
Nutella has successfully managed to target busy and time-poor consumers by developing breakfast
products in convenient formats. The Nutella B-Ready bar gives consumers the chance to eat the popular
Nutella spread in a practical and on-the-go format.
Nutella B-ready offers a complementary version of Nutella spread in a jar, thus tapping into the growing
trend for on-the-go products.
Key Players:
Nutella
Ferrero
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Scope:
- Developing breakfast products in convenient formats in crucial in targeting busy and time-poor
consumers.
- Tapping into the growing trends in the snack category such as moderated indulgence and affordability
can fuel the success of new launches.
Reasons to buy:
- Reduce the risk of failure by learning from brands/products that have under-performed: failed
innovation can severely impact profit and reputation.
- Understand the relevant consumer trends and attitudes that drive and support innovation success so
you can tap into what is really impacting the industry.
- Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both
within and outside of your sector.
- Access valuable strategic take-outs to help direct future decision-making and inform new product
development.
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buying/2284706
Key Points from TOC:
1. Introduction 5
2. What? 6
3. Why? 8
4. Take-outs 11
5. Appendix 14
About Us:

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