For many entrepreneurs, when it comes to lead generation, it’s either feast or famine. How do you find the right balance? Susan, a freelance web designer, came to me searching for a way off the freelance rollercoaster. Like many entrepreneurs, when it came to bringing in new work and lead generation it was either feast […]

Customers are like babies. They are lazy and easily get distracted. You need to follow up with them regularly after you have had the privilege of the first ever connect. The more vigorously you follow them up, the higher is the likelihood that they will turn into your loyal subjects. One of the best ways […]

Dealing with rejection is often seen as ‘just part of the job’ when it comes to selling. Not everyone will want, love, or need your product, so you will inevitably get turned down here and there. However, another part of the job is to overcome customer objections and hopefully turn a skeptic into a sale. […]

Knowing how to approach a business project proposal can be tricky. What if you oversell yourself—or worse, what if you shy away from talking up your skills? How do you convey that you are the right person for the job in a way that will appeal to a prospective client? Plus, there are the nuts […]

When it comes to sales, it’s a good idea to learn from the experts—and one of the best ways to do that is seeing an actual, real-world example of what has worked for them, and what hasn’t. Diving into sales case studies from industry experts is a great example of how to do this. So, […]