With Fiverr’s exponential growth and the ability for sellers to remain anonymous, the black hat SEO’s have found the perfect venue to earn extra income.

We talked last month on why startups shouldn’t outsource SEO, and I’d like to add a point that I didn’t mention in that post – it’s really difficult to outsource something you’re not familiar with. I’ve seen businesses time and time again make this mistake, not just through Fiverr but to anyone who’s approached them and said, “We can rank you for this, this and this.” Which leads us to our first unconventional tip you can use to boost your SEO with Fiverr:

1. Reverse Engineer – The point of SEO is to generate organic traffic… Well, who’s actually ranking on Fiverr? Who’s using their own tactics to drive traffic to their gigs? This is easy to find out with SEO tool SEMRush ($70/mo):

Lightly highlighted in yellow we find a seller than ranks #1 for “buy backlinks.” Running an additional report on that URL reveals that he also ranks for:

“So this Fiverr SEO seller is doing well, I should buy his social bookmarking package now right?”

Not so fast, consider this:

The point of this first tip is to find out what sellers are doing, and perhaps locate any white hat links that could arise out of the reports. With that being said, if you do utilize this tip, don’t point the links to your main website. Utilize a domain that you don’t mind getting penalized, even if that means forking over a whopping 99 cents to buy a new one at GoDaddy.

Utilize this tip on Fiverr SEO gigs where you could actually find white hat links that you could acquire – so link networks, guest blogs, etc. are out of the question. If you want to find out where people are submitting infographics, pdf’s, video’s, etc., this is the perfect avenue to do it. Make sure they provide reports.

Spend $20 and find a few high rated sellers and find out what they’re doing.

2. Steal your competitors links – If you’re looking for the quick hits, skip the link wheels and instead steal your competitors links. I mean, they’ve already laid out an outline of how they’re ranking for your keywords! Chances are, they have a lot of good links that you could acquire as well – you just have to find them. You don’t need to drop a few hundred a month on link explorers like Majestic, Ahrefs, and Open Site Explorer. Other people have already paid for that and are willing to run the reports for you for $5.

My favorite here is this seller, who not only provides an Open Site Explorer report, but an SEMRush report as well. SEMRush is by far my favorite tool as it shows exactly what your competitors are ranking for. This is perfect for finding keywords you might not have originally planned for, as well find long-tail opportunities for your content.

3. Hire a Writer – SEO is evolving into content marketing. Buying links is against Google’s Guidelines, but hiring writers to create content which can generate traffic and links is another story. But finding good writers on Fiverr can be like finding a needle in a haystack. Watch out for the content farms sending slightly spun articles that pass Plagium (or various other plagiarism checkers), believe it or not a lot of the highest rated writers on Fiverr do that. SEO’s can find use with it for Web 2.0’s, or affiliate sites.. but there’s a much greater ROI for creating super targeted long-tail articles than can generate high converting traffic. My recommendation for finding inexpensive writers on Fiverr is to:

a. Domain Expertise – If you’re starting a dog website, there are a few people who write specifically on the subject – that’s the person I’d want. Fashion? Food? Their are writers for that. Remember, Google returns answers, and people want their queries answered with useful content from people with domain expertise.

b. Avoid the top sellers – Just my two cents from testing out a dozen or so writers – people with less than 100 feedback tend to write better than people with over 1000. Why? Burnout. Top sellers on Fiverr are always busy because of their tremendous feedback which leads to burnout, rushing to meet deadlines, etc.

c. Common Sense – It boggles my mind how many “top rated writers” have grammatical errors in their gig listings.

4. Buy a Video – Whether’s it’s the always funny Professor Hans Von Puppet, or a promotional video for your business. Videos are something that can get your business talked about – and perhaps land a few links in the process. Oh, and you could always build a few follow links from video websites like Screenr.com (PR7) and myVidster.com (PR3).

Did I leave anything out? What Fiverr SEO gigs have you used – let us know about your experiences below!

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Just getting started on my site and looking at others I want to emulate…and just a heads up – I like your content but your font is a nightmare to read, lol. You should consider changing the content font to something else. Thanks!

Local Citation gigs on Fiverr that can build out a dozen or two listings are some of the best Authority links a business presence can get on the cheap. Usually there can be a ‘Gig Extras’ charge to include company Logo and pictures but worth it for a complete and consistent business profile on places like Yelp, CitySearch, SuperPages, etc.

Gigs that build-out complete Web 2.0 accounts and profiles with Avatar and About Me are a bargain for establishing your Brand and staking out turf across the major Social Media properties is smart business and very affordable.

Lastly, I’m fond of Press Release Submission gigs with sellers that have paid accounts at places like PRBuzz, ReleaseWire (formerly SBWire), etc. Rather than pay $50, $100 or more for a single major release, I might use several smaller PR gigs that hit different services – rewriting and modifying the release to target different keywords or vary links with each submission.

As long as it’s done selectively, in moderation, and with reputable, responsive sellers you can communicate with _before_ you buy their gig – there’s some great SEO service providers on Fiverr that do it right, fast and at a bargain price.

Gigs that build-out complete Web 2.0 accounts and profiles with Avatar and About Me are a bargain for establishing your Brand and staking out turf across the major Social Media properties is smart business and very affordable.

Lastly, I’m fond of Press Release Submission gigs with sellers that have paid accounts at places like PRBuzz, ReleaseWire (formerly SBWire), etc. Rather than pay $50, $100 or more for a single major release, I might use several smaller PR gigs that hit different services – rewriting and modifying the release to target different keywords or vary links with each submission.

There are some really good gigs on Fiverr it is just a matter of closely analyzing them and dont go overboard “use them sparingly” , they are good especially for new sites that you would like to be indexed quikcly but there are others that can in fact tank your site quickly its all about common sense. so far I have had great success.

Good tips there. An important thing about content writing, is to write for humans, not for search engines. Naturally spoken text is going to be far more valuable to a site owner as the machine learning within google and other search engines advances.

i came here because i also think about that , don’t know what they are doing actually just people get satisfied also do not know those people can analyze the result by themselves or not thanks for your tips it will work , let me test.

I have bought several gigs at fiverr.com. So far I have no problems with bad Fiverr sellers. It’s all about choice, isn’t it? When you search, you should know what you looking for on Fiverr and how it can have an impact on your business or site. Yesterday I had conversation with one Fiverr seller and at the end he said that could not make a mobile application on way which I asked for. Via email I asked him to explain a little more in details the application main features, and he gave up when he realized what are main requests. Choose carefully and everything will be OK.

Thanks a lot for the great info!
Should we drip feed those fiver cheap links (profiles , pdf-s, videos… etc.) for a period of two weeks ? Or should we buy in bulk in one day (30 profiles + 15 pdfs + 15 vids…) and let them appear all at once ?

Yes, in Fiverr there are many live SEO service that creates value for a website ranking. But it’s true that a maximum amount of sellers offer auto generated and software generated links in Fiverr. I think That’s really not fair for a very new website to make a good reputation in web.

So, I actually did an experiment with Fiverr gigs earlier this year. I spend around $75-$100 on different kinds of “SEO” gigs on a throwaway site that I made just to see what would happen. All in all, it put the site on the map, but didn’t last too long.