Factor 75 Anti-Resolution Campaign

Did you wake up on New Year’s Day planning to eat nothing but kale and grilled chicken in 2014?

If you’re like 45 percent of Americans, you’ve promised yourself to lose weight and eat healthier this year.

But despite our hopefulness on January 1st, statistics show we really suck at keeping these resolutions…

THE STATS: How Bad We Suck at New Years Resolutions

45% of Americans make New Year’s resolutions

8% are actually successful in achieving their resolution

75% of resolutions are maintained through first week

71% of resolutions are maintained past two weeks

64% past one month

46% past six months

Only eight percent of Americans succeed at their resolutions? That’s kind of horrifying. So, let’s face it. Resolutions don’t work. Let’s stop putting time, energy, and half-hearted motivation into unrealistic, wistful resolutions. Free yourself from the guilt and failure! This is the Factor 75 Anti-Resolution campaign.

Goals like “get organized” and “enjoy life” are too vague and hard to quantify. In order to make real, concrete change, you need specific, clear objectives. Want to really change your life this year? Here are the tools you need:

ANTI-RESOLUTIONS: How to make real change

#1 Make S.M.A.R.T goals

Your goals should be specific, measurable, achievable, realistic and time-based (S-M-A-R-T!). Ill-fated goals sound like “get fit” or “save money,” S.M.A.R.T goals are “hit the gym three days a week for a month” or “save $100 from each paycheck for six weeks.”

#2 Start small

Feeling overwhelmed will lead you to give up early. And we don’t blame you! Instead, think baby steps.