Posts Tagged “licensing”

Believe it or not, it’s not as hard as you may think to land a royalty deal on a product invention…provided you have a truly “good” idea to start with, and you have some important steps completed before approaching companies. To begin, let me step back and explain what I mean by “royalty deal”, which [...]

In the late 60′s Andy Warhol proclaimed his belief that everyone was destined for at least 15 minutes of fame. While the definition of “fame” may be up for interpretation, the prediction does hold some truth. It also begs a question for companies. Will your brand be ready? If yes, your 15 minutes could easily [...]