User experience analysis : Level 4

Analyses qualitative data (e.g. from site visits) and presents the data in ways that can be used to drive design (e.g. personas, red routes, user journey maps). Describes the user/ stakeholder objectives for the system, and identifies the roles of affected stakeholder groups. Defines the required behaviour and performance of the system in terms of the total use experience (e.g. in the form of scenarios of use), resolving potential conflicts between user requirements, (e.g. between accuracy and speed).Specifies measurable criteria for the required usability of the system.