If you’ve been keeping up with Kim Kardashian, then you must’ve noticed that she has retreated from the public eye in a big way since she was robbed in Paris early in October.

In the wake of the attack in Paris, the reality star has cancelled her upcoming appearances and suspended production of her family’s E! show Keeping Up with the Kardashians, in addition to remaining silent on the social media front.

Kim has not posted on her Twitter or Instagram since October 2 and has kept a very low profile in public.

According to TMZ, Kim is taking a full month off from her commitments – a move that could cost her upwards of $1m (about N314m).

Since the attack took place Kim hasn’t posted anything on Instagram, Snapchat or Twitter. This so far Kim’s last Instagram post and it’s now about a week old.

Speaking to People, celebrity financial adviser, Samuel Rad estimated that Kim Kardashian’s posts ‘are worth at least $20,000 a piece to her overall brand’ – and that’s separate from the amount she brings in from paid sponsored posts.

Kim’s ‘overall brand is generating at least $1 million a month through just general posts, not including anything that’s specifically being contracted with companies,’ Rad explained.