FAQ – Copywriting

Here are a few of the most common questions we are asked. If you need any further help contact us and we will do our very best to help.

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What is copywriting?

Copywriting is creating text and content to communicate in an easy to understand, easy to digest and engaging way. Good copy speaks to your audience, answers their needs and prompts action. Good copy persuades people to buy from you.

Copywriting is writing the text for your website or other marketing materials such as brochures, leaflets or newsletters. Part of effective copywriting is to write text optimised for search engines to help you gain a higher ranking and to include the most common search terms and phrases.

Why should I work with DesignWrite?

We offer individual or packaged solutions to meet your needs. Put simply, we do the work so you do not have to.

Working with DesignWrite, you can expect:

A transparent and friendly approach;

Clear communication at all times;

Premium quality, professional work;

Confidentiality;

A partnership – we value you as a client and want to work with you again and again.

Why do I need a copywriter?

Staring at a blank screen? Pen poised on paper but nothing happening? Writing good copy is not easy. Find yourself struggling? You need a copywriter.

If you find yourself at a loss for words then get in touch and let us write all your content for you.

What do you need from me?

As much information as possible. We will ask you questions to get the answers we need to write accurate copy. We will also like to see any previous marketing materials you have used e.g. brochures, press releases, etc.

How long will it take to write?

That all depends upon the subject, the purpose and form the copy will take.

Get in touch and we will give you an idea of how quickly we can complete your request.

I want to write my own content. Can you check it for me?

Yes. We will proofread your text and suggest how it can be optimised for search engines, your audience, your purpose.

What are keywords?

Keywords or key phrases are terms that are indexed by search engines and then return results when searched for by internet users. Your website will include key terms to ensure that when a user searches for a term related to your business, your website will be listed in the returned search results. Keywords must always be written as part of the natural flow of the text. Search engines can tell when you are simply stuffing your text with keywords!

Is my copy optimised for search engines?

If written by us then, yes. If you write your own text we can proofread it and suggest amendments to make it optimised for search engines.