The BA (Hons) Business & Management Studies course provides students (Top-up) an appreciation of the diverse business environment and industry. The understanding of the production and consumption of business products and services as they take place; and an understanding of the management and organisation involved in the provision and consumption of the business products and services.

Programme Objective

To enable participants to acquire sufficient breadth of knowledge, deeper insights and greater understanding of the interdisciplinary areas of managing human resources productively in an organisation and to understand the labour legislation and industrial relations in Singapore.

To provide participants with structured training for personal and career development.

To provide participants an endorsement of their competence in attaining both academic and practical understanding of the various human resource management techniques, motivation and skill for managing and developing people as a value-added asset.

Career

A career in Business Management is an excellent preparation for top management positions as the Management function has become widely recognized as the driving force of modern businesses. Potential as a Business Manager, Business Practitioner / Adviser, Business Consultant, Business Director, Associate Business Manager, Business Associate in a Hospitality Industry, Multi-Chain of Business Retail, Public Service Administration, Banking Industry, Corporate Retail, Service Industry Setting, Business Services in a Large Conglomerate or Multi-National Corporations or Small and Medium Size Enterprises.

This module builds upon the level 2 module Investment and Risk. This module looks at the theories in
investment management and their applications in financial decision making from both the corporate and
individual perspective.

This module enables students to apply and expand the knowledge of marketing in an international and
global context. Students will explore how organisations utilize the conceptual models, tools and
techniques of marketing to plan and implement international and global marketing strategies. Students
will use the tools of analysis and decision-making in the preparation of marketing plans to real-world
settings.

This module is part of the HRM pathway and builds on the knowledge and skills of previous related
modules. It aims to assess the significance of international models of HRM, comparative national contexts
and employment systems and the role of Multinational corporations. It further assists to provide an
understanding of the global economy, the impact of globalisation on international labour standards and
the convergence or divergence of national and organisational HR practices and policies on a global basis.

This module introduce students to the leadership and management of change. Student will critically
evaluate the strengths and weaknesses of a range of leadership theories. Students will explore how
leadership, creativity and innovation invigorate the change process, and how managers translate this into
organization success.

This module is the major integrative element in the programme. It builds on the knowledge and skills
acquired in earlier modules to enhance critical awareness of senior management decision-making. It
addresses strategic management as a complex agenda of fundamental questions and problems that
concern organizations and their future development. In order to address this complexity and generate a
richer picture of organizations, the module also considers the context or environment in which an
organization performs and the individuals whose actions help shape organizational performance.

Application Procedure You may apply to EASB either by visiting EASB Balestier Campus or mail your application to East Asia Institute of Managment, 9 Ah Hood Road, Singapore 329975

Course Fee

International students

Full-Time

Tuition Fees

S$ 12,400

Examination Fees

S$ 1,800

Application and Enrolment

S$ 450

Administrative Fee

S$ 1,000

Study Material

S$ 600

TOTAL

S$ 16,250

Singaporean / PR

Full-Time

Part-Time

Tuition Fees

S$ 12,800

Tuition Fees

S$ 12,800

Examination Fees

S$ 1,600

Examination Fees

S$ 1,600

Application and Enrolment

S$ 150

Application and Enrolment

S$ 150

Administrative Fee

S$ 500

Administrative Fee

S$ 500

Study Material

S$ 600

Study Material

S$ 600

TOTAL

S$ 15,650

TOTAL

S$ 15,650

Medical Insurance

Waived

FPS Insurance or Escrow Bank Charge

Waived

Other miscelleneous fees may apply ( Please click here for more information)

Application and Enrolment Fee is non-refundable. All prices are subject to prevailing Goods & Services Tax (GST) of 7%. All prices are effective for intakes from August 2014. Start of class is subjected to minimum class size achieved.

Certificate

The BA Degree awarded will be identical to those students studying on-campus in UK.