books.google.com - This is not another SEO book written for marketing professionals. Between these covers you’ll find practical advice and examples for people who build websites aiming to reach their target audience. Each chapter will introduce you to best practices and fresh perspectives on how to accomplish these...http://books.google.com/books/about/Building_Findable_Websites.html?id=BW0plkDbuGsC&q=XHTML&utm_source=gb-gplus-shareBuilding Findable Websites