Salesforce.com is a cloud computing company headquartered in San Francisco, California. Though its revenue comes from a customer relationship management product, Salesforce also tries capitalizing on commercial applications of social networking through acquisition.

Facebook is an online social networking service headquartered in Menlo Park, California. Its website was launched on February 4, 2004, by Mark Zuckerberg with his Harvard College roommates and fellow students Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes.