Companies can easily measure and analyze clickstream data from their mobile websites. Most of the time this requires limited modifications to your analytics code. Today’s JavaScript tags use browser user-agent detection and can quickly and efficiently segment your mobile website traffic from your non-mobile traffic. However, if your company has produced a mobile application, for […]

Few things can be more damaging to your online marketing efforts than a slow, unresponsive website. Your customers won’t convert, your brand will be damaged and worst of all – you’ll lose sales. A recent survey by the FCC suggests that 68% of US Internet users have a connection speed that is lower than their […]