Nonprofit Technology News The Industry Buzz

According to FastCompany, the most effective way for nonprofits to fundraise is still the email campaign. Blackbaud surveyed 700 of its Luminate users and found that they raised $1.7 billion in 2017 using email campaigns.

Telemundo 52 Los Angeles is partnering with NBCUniversal Foundation to offer grants to area nonprofits, reports the Long Beach Post. Eight nonprofits in the Los Angeles area will receive a portion of the $225,000 available.

New technology allows nonprofits to collect and store more sensitive information, reports Nonprofit Quarterly. Unfortunately, many of the nonprofits aren’t taking precautions necessary to keep that data secure.

Direct mail still brings in the gifts, especially in planned giving, reports the Nonprofit Times. For example, the Make-A-Wish foundation generated about $15.3 million last year from their direct mail campaign. This is compared with $13.9 million in 2009.

According to Think Advisor, a survey by the Chronicle of Philanthropy found that most online giving occured after the holidays in 2017. On New Year’s Eve in the U.S. 61,000 online donations were made bringing in $14.4 million.