Cingular and Yahoo Team Up on Services and Local Search Options"The service works by letting Cingular customers log on to the Yahoo! portal via their wireless handset to access Yahoo! Mail, Yahoo! Messenger, Yahoo! Sports, Yahoo! News and Yahoo! Games. Local information such as weather and driving information also can be had."

Yahoo Challenged over Yahoo Groups Content"A California lawyer who has waged an ongoing battle with Yahoo over personal attacks made against him on Yahoo message boards has filed a proposed class-action lawsuit against the company."

Yahoo to get into the Desktop Search Game"Yahoo hopes to leapfrog Microsoft by releasing a tool that allows users to quickly and easily search for information on their PCs as well as in their personal files stored at Yahoo's online services, a source familiar with the plan says."

Yahoo Updates Site GuidelinesPages Yahoo! Wants Included in Its Index, Original and unique content of genuine value, Pages designed primarily for humans, with search engine considerations secondary..."

Yahoo Posts Record Earnings"Second-quarter revenue more than doubled to $832.3 million from $321.4 million in the same period a year ago. Profit rose to a record $112.5 million, or 8 cents a share. That's up from $50.8 million, or 4 cents a share, from a year ago."

YSM's Overture Keyword Selector Tool (KST): Still Working, But Will Be Replaced"I wanted to confirm that YSM's public keyword research tool (formerly known as the Overture's Keyword Selector Tool- KST) continues to exist today and will continue to exist until we replace it with an improved product. Unfortunately, the responsiveness of this free tool is diminished due to the volume of hits it receives each day, therefore browsers may time out and error pages may appear but it doesn't mean that this tool has been removed."

Yahoo! Panama PPC Launching Early in U.S. Feb. 5th"Chairman and CEO Terry Semel said the Internet media giant is prepared to begin the commercial introduction of the new advertising system on February 5, or about a month earlier than many Wall Street analysts had anticipated."

Yahoo! Offers Panama Ad System To New Customers"The search marketing software system, known by its code name 'Panama', has been available since October to existing Yahoo! customers, and this week is being made available to new advertisers who sign up for a Yahoo! advertising account."

New Yahoo Bidding Update"In early December some of the information you're used to seeing on the Manage Bids page will no longer be available. The 'Top 5 Max Bids,' 'Position' and 'Your Cost' columns will be removed from the current account interface. The View Bids tool will also no longer be available."

Yahoo To Test Image Advertising On Mobile Phones"Yahoo Inc. is to begin delivering graphical ads to mobile phones as part of a test of how it can extend corporate brand marketing on the Web into the wireless market, the company said on Monday."

Yahoo Postpones Roll Out Of Microsoft's Ad Programs Outside of U.S.Yahoo Inc. launched its Internet search partnership with Microsoft Corp. in the U.S. last year with the hope that the alliance would reverse a long decline in ad revenue it gets from search requests. [br][br]But the deal so far isn't generating as much ad revenue per search as Yahoo envisioned. [br][br]Revenue guarantees included in Yahoo's contract will force Microsoft to make up for part of any shortfalls through March 2012. Yahoo is further protecting itself by postponing its plan to rely on Microsoft's search ad technology outside the U.S. until the problem is fixed.

Yahoo Launches Ad Products For Better Targeting"As the economy continues to put pressure on advertising budgets, marketers are looking for increased accountability for every dollar they spend. Yahoo!'s new targeting products significantly improve the ability for search and display advertisers to reach their target audience, providing increased efficiency and accountability,"