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For Blue The Great Painting Is Everything

For years, Hennessy has embraced the moniker ‘Never Stop, Never Settle.’ To celebrate the latest chapter of its storied campaign, the brand teamed up with Complex to produce ‘Piece By Piece’, a four-part video series that takes an intimate look at the subterranean artists that shape both underground and mainstream culture through unmatched grind and persistence.

It’s a sentiment many creatives can relate to, whether on a spiritual level or simply for survival. For Blue, it was a mix of both when he first took his talents with the brush to Los Angeles (from Dallas) to pursue his dreams.

“Right when I moved to California, I had no money. I had nothing,” he recalls. “I was totally committed to [painting]... I was learning how to paint and experimenting.”

Despite humble beginnings, Blue quickly went from unknown upstart to his work being featured, front-and-center, at the 2015 BET Awards. He sprayed his graffiti on the cop cars used during Kendrick Lamar’s explosive performance of “Alright.”

“In my life, art plays the role of everything... Provider, religious leader. It’s all I do.”