About

This is an awareness project platform spotlighting Kuwaiti female athletes and fitness advocates.From a tiny country with extreme obesity and diabetic concerns, it is time these stories of strength, sweat, and resilience are shared to create alternative role models for girls in the region and overcome Gulf Arab stereotypes. Conception, photography, and design by Lara Al-Hadeedi, a Kuwaiti graduate of the Royal College of Art, for the Varley Memorial Award. Do you see yourself as a role model, part of this movement perhaps as an underground gamechanger, interested in being photographed in the future? Get in touch: