By continuing to use this site you consent to the use of cookies on your device as described in our cookie policy unless you have disabled them. You can change your cookie settings at any time but parts of our site will not function correctly without them. [Close]

With competitor Dish TV offering free set-top boxes, Indian DTH operator TataSky has moved to establish its own offer, with a reduction in monthly subscription prices across all the platform’s packages.

TataSky’s mid-range Family Pack, with 90 channels including Star One,
Sony, Discovery, History, Nat Geo, Channel V, MTV, Zee Cinema, Disney
Channel, NDTV India, Cartoon Network and Nick, as well as
various-language channels from ETV and Zee, has reduced in price from
Rs250 a month to Rs200. The 110-channel Super Saver pack has reduced
from Rs300 a month to Rs260.

Subscribers can also add premium packages at any time and for any
length of time from any of the five basic packages. Premium packages
include two sports packs and two lifestyle packs, as well as an
education pack.

Vikram Kaushik, managing director and CEO of Tata Sky, said: "To ensure
that every TV household in the country has access to digital quality
entertainment at an affordable price, we have reduced the price of our
current subscription packages. Further, we have introduced new monthly
packages to provide our subscribers with the flexibility of subscribing
to select premium channels, only when it is relevant to them, rather
than paying for them through the year."

Zee TV-backed Dish TV is offering free set-tops to subscribers signing
a year-long contract and paying up front for the service. TataSky, backed 20% by News Corp's Star TV, has
complained to the Monopolies and Restrictive Trade Practices Commission
that the move is anti-competitive.