Diffen.comdefines a goal as a . . .purpose towards which an endeavor is directed (source of quote).Business Dictionary.comdefines an objective as something worked towards or striven for that produces a . . .specific result that a person or system aims to achieve within a time frame and with available resources. In general, objectives are more specific and easier to measure than goals (source of quote).

The journal was a blog operated by Don Iannone. Several comments and quotes found there way into Enterprise & Economic Development Library documents during the four years before early 2007 when the journal ceased publishingonline. According to Iannone, his journal had the purpose of providing . . . information and insights into economic development practice. For example, we (who we are) picked up an observation about economic development practitioners suggesting that the best of them are skilled political players. The economic development marketing consultant who made the remark went on to say that those who are persistent in pursuing prospects, are pro business, and who work behind the scenes for a sales force made up of volunteer business leaders (stakeholders) are also among the best—more about the observation.

It was the advent of theInternetthat brought libraries into the limelight as potential resources for finding economic development information, including location data useful for site selection projects, at least, in the tentative stage. Organizations, such as local chambers of commerce, held the most-recognized position as providers of community information, prior to libraries, including those of business schools and institutions of higher learning involved in community and economic development outreach programs, going online.

In 2005 an economic development marketing advisor reported that 65% of surveyed executives indicated that they would
likely use location data from websites. Extrapolating from that with local entrepreneurs and small business decision makers seeking information about places of interest in mind, it seems likely that some would think to check with libraries. In fact, based on our (who we are) experience in search for area and local development representative for .networkcore usersto contact during the time of the afore mentioned surveys, we found a number of responsive librarians who provided exactly the kind of guidance needed. We found many libraries with location data online that was useful to enterprise developers as they initiated tentative site selection projects.

We (who we are) began making contacts with librarians in the latter 1990's to ask about who to contact in their communities for location data that prospects wanted. It wasn't that we were circumventing the traditional touch points It was that we were expanding our network and finding to our delight that many libraries were eager to become involved, especially where a local development agency or chamber of commerce was unavailable.

How to find a library that offers location data, such as demographics, online?

The Economist, London, UK, published an article in 1997 stating that ...One of the most popular uses of the Internet is conversation. From a different source, a later article, titledThe Web is Closed, appeared. See the definition ofopen accessfor more.

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