Who should be joining groups?

Search and join relevant Facebook groups

Use Facebook search to locate the Facebook groups most relevant to growing your practice. There are numerous groups. Focus on the groups where people that you want to attract congregate. Such as, “parents with kids on the autism spectrum” or “blended families making it work”.

The search function in Facebook leaves much to be desired. For instance, if you search “substance abuse”, Facebook will return results for news and articles and much more that is not what you want to see. Filter the results by clicking Groups along the top (directly below the search bar).

Once you find relevant groups, go ahead and ask to join them. Try joining groups with a larger number of members that are relatively active.

Guidelines for joining groups

Your professional persona joined some groups— now what? Here are some tips for engaging in group conversations: