Mary Adams's Friends

Mary Adams's Page

Founder and Chief Catalyst of Smarter-Companies

For nearly 30 years, I have helped business leaders conquer challenges such as growth, change, mergers and acquisitions. Along the way, I have lived the shift from the Industrial to the Social Era. This shift is driving a need for basic changes in how we measure, manage and monetize our collective knowledge.

I started my career in high-risk finance at Citicorp and Sanwa Business Credit. After that I founded Trek, a management consulting firm where she developed the tools that are now in the ICounts Toolset.

You can find me on LinkedIn as MaryAdamsICA. My Twitter name is also MaryAdams ICA. Please feel free to contact me by email or call me at 781-729-9650,

Profile Information

What kind of role(s) do you usually fill?

Consultant

Areas of Expertise

intangible capital, management, measurement, ICounting,

Where can we learn more about you or your company on the web? (examples are corporate websites or personal LinkedIn profiles)

Investment in tangibles has been declining since 1995. Investment in intangibles has been climbing. What's interesting is that intangible investment boosts productivity in some industries, while in others, it boosts market power. See this interesting take at Brookings.See More

Thanks Mary! I appreciate your kind welcoming words. This seems like a fantastic group. I'm excited to explore and learn here. I'm currently moving into new territory as a freelancer and very much a systems guy. If anyone is interested in learning more about this tool for planning / adaptive management of conservation projects, I'd be happy to explain (it's not mine, but I'm a volunteer trainer for the Conservation Coaches Network, which uses it): www.miradi.org

The investment world is grappling with this concept. There is much resistance and much more confusion. One difficulty is absence of 'standard' framework. It's almost as if the industry wants any resolution to be perfect and yet readily accepts the vast range of outcomes from employing the DCF framework.

I believe intangible assets are leading indicators of their tangible counterparts and ultimately the results reported by corporations. At the moment though, methods of 1) identifying relevant intangibles and then 2) using them to forecast risk (around return projections) is little more than embryonic.