Own your value and take it to market.

That's the message Darlene Crane wants to bring to women in business. She wants us to pursue our greatest ambitions with clear purpose. Seek power, and use it to generate benefits for the broader population. Crane urges us to "embrace ownership, and entrepreneurship."

All messages that resonate with me, a newcomer to the business scene but already feeling like an old hand at embracing ownership of my ideas and content, and very familiar with the entrepreneurial spirit.

What also resonated was what Darlene says too many smart, educated women are missing. The opportunity to drive the future economy, and win their own healthy financial life in the bargain.

I met Darlene Crane, the business growth and sustainable finance consultant at the second meeting of her new discussion and action group -- named, for now, "The $700K Club" -- which aims to gather women to create a supportive new business culture. Thanks to Cynthia Mackey, the founder of the web strategy company Winning Strategies, who invited me, and to Tiffany Roesler's Women Inspire Tech group which brought me and Cynthia together.

The first meeting in February teased out this statement from Darlene:

The recent media blitz on the stalling of gender equality and leadership pushed me to challenge the focus on behavioral issues. Could the challenge be valuing our inherent talents, education, experience and ambitions to move markets and create the opportunities we seek? Imagine if the lifetime earnings of women with college and graduate degrees actually earned as much as a man with a B.A. Each woman could on average increase lifetime earnings $700,000 -- which could finance a small business, start saving for the long-term and purchase real property. If all 30.1 million women with degrees in the U.S. earned an additional $700,000, we would contribute $21.5 trillion to the economy. With a thriving economy families from all communities could experience improvements.