Overview

crafted energy is the first and only functional energy bar.
energy is not created equal.
You wouldn’t train for long-distance running the same way you train for climbing, so why wouldn’t you tailor your nutrition? We set out to challenge the ‘one-size-fits-all’ energy bar and develop a product that was uniquely made for a specific activity.
so what is ‘functional energy’?
Each real-food ingredient was selected based on their natural health benefits. We reverse-engineered what each athlete requires for energy demands, digestion, and unique recovery. Then, we identified real-food plant-based ingredients that naturally provide benefits that suit that athlete.
All of our products are Plant-Based (Vegan), Clean Label, and Sport-Specific