People don't follow F1 quite like the do overseas Epic. It's got fans, don't get me wrong. Hell they've even closed off the streets here in DC and another race in Baltimore and people came out for that (including yours truly). But in general it's more difficult to find on the television, it's not really something they can follow weekly like Nascar, and it's just not the American "norm" to follow F1 racing.

I know it's not that popular YET (hence them adding two USA Grand Prix's to the calender) but it should be. It's the pinnacle of motor-sport and in regards of storylines and all that jazz, it can't be beat.

If you can find it on the TV, it's worth the effort. More so than football (soccer) for me. I'd imagine it will become a lot more accessible in that regard now that they are trying to break into the US (again).