Marketing Manager/Sr. Manager

Description

About the Company:

Indicative is a behavioral analytics platform focused on making customer analytics easy for businesses by building simple, yet incredibly powerful tools. The company is led by a successful management team with a proven track record that includes multiple exits to Fortune 500 companies.

We are looking for an experienced B2B Saas Marketer to help drive Indicative’s lead generation efforts. An ideal candidate is a Marketing generalist, with working knowledge across various lead generation channels and industry best practices. The Sr. Marketing Manager/Director will be responsible for top of funnel and qualified lead generation across the owned and paid channels, and lead the strategy creation through to execution.

Indicative is a fast paced tech start up, an ideal environment for those looking to be pushed, challenged, and grow on the job, with lots of opportunity to take on bigger tasks and grow into bigger roles. This position will work directly w/ senior leadership, including the CEO.

RESPONSIBILITIES

Define Indicative's overall marketing strategy, including content strategy, relative to each stage of the funnel, driving to execution