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Eco Fashion Week: Peter Jensen

Fashion design in Vancouver, BC, Canada is looking toward a bright green future. Sustainable designers from all over the globe are slated to showcase their latest collections for Spring/Summer 2013 in Vancouver's second annual Eco Fashion Week. The stylish city hosts this event to bring attention to ethical designers and the industry's sartorial saints.

Eco Fashion Week was launched in 2009 as a non-profit organization devoted to spreading seeds of change for sustainable manufacturing in the fashion industry. Vancouver eco-stylist Myriam Laroche, founder of the organization and an industry veteran, was distressed by her excessive wardrobe and wasteful lifestyle. Laroche then redirected her fashion zeal toward promoting simplicity, sustainability and an ethical mode for manufacturing.

Similar to organic farming and its "farm-to-table" methodology, the concept of Eco Fashion Week is to educate fashion industry insiders about the basics of sustainable design, "from process to product."

With over 2,000 global VIP guests, Eco Fashion Week offers a myriad of industry panels and seminars. The award-winning fashion shows have an impressive line-up this season, featuring green national and international brands such as Quebec designers Atelier B. and Respecterre and Mala Imports from Bali, Indonesia.

Vancouver, British Columbia, Canada

Laroche said of the organization, "We are a diverse group of artists, designers, producers, thinkers, strategists, and visionaries; and together, we are global citizens who believe that true style, and a commitment to making the world a better place, are by no means mutually exclusive."

Vancouver's dedication to green innovation, design and lifestyle has had a positive effect on the city's policy and legislation. Travel to the city that aspires to be the greenest city in the world by 2020.

The fashion shows will take place in Robson Square, Vancouver's cool and cultural downtown district, on October 16 - 19.