MindRider Maps NYC: A mental picture of bike riding

December 4, 2014

MindRider was an exciting Kickstarter project that utilized our technology in the first citywide neuro-geography. The MindRider team created a customized helmet that tracks your mind’s performance as you ride, then deployed ten cyclists to mindride Manhattan’s main streets in the course of two months. The resulting MindRider Manhattan Map, based upon brainwave data, was compared against NYC Open Data that includes locations for traffic routes, vehicle collisions, commercial zoning, citizen complaints, green spaces, and potholes.

Based on these visualizations, comparisons, and analyses, the MindRider team published a book of the best places to ride in Manhattan. Learn more about the map, book, and the implications for urban and transportation planning at http://mindriderhelmet.com/.

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NeuroSky technologies enable the most insightful and easy-to-understand health and wellness biometrics for mobile solutions, wearable devices, and service providers. The company’s proprietary, market-leading biosensor technologies provide a foundation for analyzing biometric data in a way that’s never before been practical. NeuroSky-enabled solutions deliver unique insights into body and mind health and wellness that can motivate people to make better lifestyle choices.