CMAE MENA launches first series of seminars

The recently formed Club Managers Association of Europe – Middle East & North Africa Region (CMAE MENA) is launching its first club education seminars with the support of John Deere.

Communication expert Bill McFarlan will deliver three seminars in the Middle East this spring, one at Education City Golf Club, Qatar on 23rd April, one at Al Mouj Golf Club, Oman on 25th April and one at Jumeriah Golf Estates on 28th April.

Bill McFarlan

Bill McFarlan has a passion for helping people build their confidence in communication. Having been a broadcaster for 25 years with some of Britain’s top radio and TV stations – presenting flagship programmes in news and sport – he established a company that’s taken his training to over 20 countries. Sharing what he’s learned from broadcasting and business, he helps clients create and deliver passionate presentations and conduct interviews confidently with the media or at work.

In his 30th year of business, he’s delivered over 4000 seminars across the world, and written two best-selling books on how to Say What You Mean – and Mean What You Say. He’ll share his top tips and techniques with delegates, to help them write better emails and better reports, deliver better presentations and interviews, and overall present themselves better in front of their Boards and members. The seminars will be fun and educational – and life-changing, if you adopt the principles!

CMAE MENA Region chairman Chris May CCM says of the seminars: “It’s great to have someone of Bill’s knowledge and skill come to the region to help club industry professionals further develop their communication skills. Our clubs are becoming bigger, more diverse and more demanding and communication is now a key skill for managers and operators. We are grateful to John Deere for its support in bringing Bill here.”

Carlos Aragones, John Deere’s Turf & Golf Sales & Marketing Manager for Europe, CIS, North Africa and the Near & Middle East, adds: “We are delighted to support this initiative and the CMAE’s broader vision of being the leading organisation for club management educational programmes in the newly expanded area of the Middle East and North Africa. Continued education is a core pillar of the John Deere philosophy, and through our partnership we are committed to making ourselves available to the association’s membership for advice and support.

“As an industry leading, full range supplier of sports club maintenance equipment including mowers, tractors and Gator utility vehicles, we also look forward to the opportunity to present our business and advanced technology solutions to those attending these events.”

Any club or hospitality professional interested in attending the seminars should contact Michael Braidwood by email to mbraidwood@ecgolf.com.

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