“As a brand that promotes the joy of family, Jollibee is bringing back to life this campaign as we believe that the message still holds true in this day and age. Amid the hustle and bustle of our day to day lives, we want to reinforce the importance of reserving weekends and pursuing our passions with the the people who matter most — our family,” said Jollibee vice president for Marketing Harvey Ong.

Considered as the most successful jingle of Jollibee, ‘I Love You Sabado!’ was first launched in 1987 to inspire families to make the most of their weekends by spending quality time with one another.

Jam and sing along with The Voice Kids in their special music video below: