If I was writing a novel or screenplay about a female marine biologist and wanted to give her the name “Marina Costa,” my editors would probably say, “Nice play on ‘marine’ and ‘coast,’ but it’s too clever by half—change it.” …

I’m hardly the first person working at the intersection of the environmental movement and digital culture to ask that potentially irreverent, definitely anachronistic question. (See the postscript for links.) But it’s been on my mind these past few weeks, for a …