Ten Commandments: The Balmain Keeper

It looks like armour for a very expensive, “best you’ve ever tasted” croissant. Meet the new Balmain bag that has Kim, Kendall and the other one going gaga over it. Here are some adjectives we threw around the office when it arrived via “emergency DHL” from Paris: “Dead squishy” (me). “Like a Tardis – there’s more room inside than you first think” (Phoebe). And “Kim could get Saint’s nappies and wet wipes in there and still have room for all her make-up” (Joel). All valid points. We do know this shape is the latest in a line of Croissant bags that have gone down particularly well with the house’s very loyal clientele. They’re so damn practical. So, at the risk of turning into Marie Claire magazine, we put this bag to the test and, in our very strict laboratory conditions, filled ours with an A4 file, Phoebe’s cigarettes and lighter, some Nike Flyknits we found under a desk, Sophia’s car keys and a copy of I Can Make You Thin by Paul McKenna that nobody would admit to owning. Absolutely all of it fitted inside. And still this super-useful bag kept its shape and feel. You could, in theory, get your gym kit in there and leave room for a Diet Coke for afterwards. So should Madame be on the lookout for a bag that earns its keep and some, it’s here! By the way, that McKenna book works a treat.