Pasadena In FocusMarch - April 2010

Promoting Northwest Pasadena

Northwest Pasadena has many unique gems worth promoting! That’s why the Northwest Commission has initiated a marketing plan to highlight the area, which extends from Lake Avenue to the east, the Arroyo Seco to the west, the 210 Freeway to the south and the city limits to the north. The vision is that more attention will bring more jobs, visitors, diners, shoppers, services, resources and partnerships.

Express your opinion about Northwest Pasadena at one of two public meetings. The gatherings –in English at Jackie Robinson Center, 1020 N. Fair Oaks Ave., and in Spanish at Robinson Park Center, 1081 N. Fair Oaks Ave. – will take place simultaneously Saturday, March 20, from 10 a.m. to 12:30 p.m. A light breakfast will be served and child care will be provided.

Along with business owners, nonprofit and faith leaders, youths, commissioners and committee members, Northwest Pasadena residents’ responses will be considered in developing a campaign to promote the area’s unique strengths.