Sunday, June 26, 2011

Napa Valley entrepreneurs Ron and Suzan Sculatti were delighted to learn that their single-serving One Touch Teapot was voted Best New Product For 2011 by the World Tea Expo. Uniquely engineered to provide a perfect cup every time, the contemporary borosilicate glass vessel turned more than a few heads and took top honors in the teaware category amongst stiff competition.

Brew a perfect cup every time:

The ingenious vessel, which made its debut this past January, is the first product being offered by the TeaTimeTrading Company and appears to be a hit straight out of the box. The contemporary styled borosilicate glass pot is offered in two designs – one with a traditional spout and one with a modern brim profile. The BPA free plastic infuser has a stainless steel filter and is perfect for loose or bagged tea. Simply add the tea to the infuser, pour in boiling water and close the locking lid. The ingenious glass design allows the user to keep an eye on the brewing process, and release the tea from the chamber when the desired strength is reached with the push of a button.

Simple and easy to use:

A perfect 8oz. brew can be repeated to create up to 16oz. of tea in a serving. And best of all, since the tea leaves are separated from the liquid as soon as the steeping is complete, there is no over brewing and no bitter after taste. To clean, simply remove the infuser, discard the tea and rinse. Both pieces are top shelf dishwasher safe.

Available now online and through approved retailers:

The One Touch Teapot is an ideal solution for anyone seeking a perfect cup of tea. MSRP of $30, available online at www.teatimetrading.com.

Thursday, June 23, 2011

Welcome to the tenth of our Tea Business Spotlights, in which we allow tea people to share insights on running their business. If you're a tea business owner and you'd like to take part in an upcoming spotlight, please contact us.

How long have you been in business?We started the business while still in college (March of 2010). Our product was introduced to the public on store shelves in Champaign, IL in August of 2010.

What is the size/scope of your business?We are currently in about 70 stores - mostly in the Midwestern USA but we have entered a couple stores on the coasts as well.

Saturday, June 18, 2011

We designed a specialized tea bag to solve this problem that contains the highest quality all-natural green tea from Japan. Together, it can freshly brew the tea in seconds and only requires a resealable bottle.

Wednesday, June 15, 2011

I've written my share of articles discussing the various health claims for tea. I've seen the evidence that tea might be of some aid in improving our health and yet I still drink it for the taste. And if it didn't taste good I probably wouldn't drink it at all, even if it could cure my baldness, banish that lingering case of boanthropy (the delusion that one is an ox) I've been struggling with and make me irresistible to members of the opposite sex.

If you haven't noticed there are some merchants who tend to get a bit creative when it comes to touting tea's health claims. Which kind of bugs me a bit. Apparently it also bugs Charles Cain, at TeaRetailer, who recently wrote about this very same topic in an article called Tea: The Cure For What Ails. Sorry to spoil anything for you, but if the notion of a shot of rooibos in your gyokuro doesn’t make you cringe you're made of stronger stuff than I.