White Heather

White Heather Profile

Blended Scotch Whisky

In the 1960s the White Heather blend was sometimes offered in a tartan gift box featuring a map of Scotland on which was drawn a big heart over Speyside. If the heather honey flavours of Speyside malts permeated the blend it was thanks to Aberlour, which White Heather’s owner, S. Campbell & Son, acquired in 1945.

Besides the standard non-age-statement bottle, White Heather was sold as a 5-year-old, 8-year-old and ‘deluxe’ 15-year-old until the brand was abandoned in the 1980s.

Production type

Blended Scotch

White Heather History

White Heather has its roots in the 1930s, when Samuel Rosenbloom established the whisky merchant firm of Forbes McGregor & Co. In 1934 Rosenbloom (who had changed his own surname to Campbell), acquired Glasgow blender Muir Mackenzie & Co and changed the company’s name to reflect his own – S. Campbell & Son Ltd.

In 1945 S. Campbell & Son acquired Aberlour distillery from W.H. Holt & Sons, providing the company with a steady source of malt whisky for its burgeoning blends.

By the early 1950s a subsidiary called White Heather Distillers Ltd had been established to blend and bottle the White Heather blend. The subsidiary later became Campbell (Distillery) Ltd., which also blended and bottled the Clan Campbell blend.

In 1974 the whole enterprise was taken over by Pernod Ricard, and a decade later the French firm ceased bottling White Heather to focus on Clan Campbell, which went on to become a hugely popular whisky in France.

S. Campbell & Son was eventually renamed Campbell Distillers under Pernod Ricard.