An experiment in getting people to care about climate change uses slick videos, charismatic scientists and calls to action.

Much of the U.S. was built around the automobile, with greater distances to be covered than in places like Europe, making Americans’ daily lifestyles higher in energy than elsewhere.
johnkay/flickrMarch 31, 2016

If we can convince people that climate change is real and important, then surely they will act: this intuitive idea underlies many efforts to communicate climate change to the public. But it may not be the best way.

Water in Western Australia is one of the Academy’s examples of where climate is having an impact, and where communities are already adapting.
Bram Souffreau/Wikimedia CommonsFebruary 15, 2015

The Australian Academy of Sciences today released the new The Science of Climate Change: Questions and Answers. This is an extensively revised update of a similar publication in 2010. Its stated purpose…