What do food, beverage, service, etc. mean?

Food, beverage, service, ambiance, intent on return, and value are the Guest Satisfaction metrics tracked by White Box. All social and review site comments about your brand or your competitors’ brands are automatically categorized by White Box into these classifications.

Mentions are categorized into these groups using NLP (Natural Language Processing). The specific terms included in these libraries are proprietary to White Box, but here is a summary of each:

Food (ex. menu item, ingredient, or term that indicates conversation about food)