Coca-Cola and Pepsi successful get rival banned – Four Loko

You should never fail to be impressed by how Coca-Cola and Pepsi can lobby the legislature to ban rival products out of the market to maintain their dominance. Anybody reporting it different should bother looking how much market share Four Loko was taking in the 18-25 market and think REAL hard.

Remember how Budweiser successfully managed to get Cider in the US to be regarded as Apple “Champagne” and have it taxed considerably higher?