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SNYDER SCOOP: Michigan GOP Gov. Rick Snyder is going up with a new television ad emphasizing his record on entrepreneurship, his reelection campaign said today. A Fred Davis production, the ad features a woman named Stacey talking about how Snyder advised her flatbread startup, plus footage of a casually dressed Snyder tapping away at a keyboard with coffee cup at hand. The ad hits at the same themes as the Davis-engineered “One Tough Nerd” spots of 2010, without the tagline. http://youtu.be/fqM8geURryw

TOUGH CROSSROADS AD FOR BEGICH: “Mark Begich doesn’t understand what voting 97 percent of the time with Obama is doing to businesses in Alaska,” says a Fairbanks supply company president, citing the Affordable Care Act, in a television ad that Crossroads GPS is putting on air today. The ad will run statewide and is backed by $450,000, said Crossroads spokesman Paul Lindsay. http://youtu.be/HUHVM2f47ZA

“Epicenter of the McDaniel earthquake,” by POLITICO’s Bill Nichols in Laurel, Mississippi: “The national narrative for the Magnolia State Senate race within the political class has centered on the liabilities of the courtly Cochran, who has lost a step or two or three as a campaigner at 76 and has struggled to trade blows with the telegenic McDaniel, a former talk radio host. … But the Cochran agonistes storyline is misleading, as national narratives often are about a place most Washingtonians have never visited.” http://goo.gl/p3Zfcc

TODAY ON POLITICO — “Tom Cotton message to voters: I’m no grinch,” by Manu Raju in El Dorado, Ark.: “The 37-year-old congressman is the prized GOP Senate recruit of the election year — with a resume that boasts a pair of Harvard degrees and stints fighting in two wars — but on the stump, he’s been parodied for exuding all the emotion of a drill sergeant. … So Cotton’s mandate is clear: Convince voters he’s likable enough so he can fight the campaign on his own terms. ... ‘I’m warm, damn it,’ Cotton quipped during an interview over breakfast here.” http://goo.gl/LltRxT

“Kochs launch new super PAC for midterm fight,” by Kenneth P. Vogel and Darren Goode: “[T]he political operation spearheaded by the Koch brothers unveiled a significant new weapon in its rapidly expanding arsenal — a super PAC called Freedom Partners Action Fund. The new group aims to spend more than $15 million in the 2014 midterm campaigns[.] … The new super PAC … will be obligated to disclose its donors, which makes it unique in Koch World and seems to be part of a move by Freedom Partners to introduce some transparency into the network’s activities.” http://goo.gl/jBRgYw

** WANT TO INFLUENCE VOTERS? NO ONE ELSE COMES CLOSE. Katz Radio Group is your one-stop media partner reaching more than 4,000 radio stations in every market across the nation. Let Katz Radio Group give you the local targeting abilities you need to effectively deliver your message to voters. Contact: Patrick.McGee@katzradiogroup.com **

CANTOR POLLSTER RESPONDS: GOP pollster John McLaughlin, whose publicly released survey for House Majority Leader Eric Cantor’s campaign was off by a whopping 45 points, responded to last week’s Campaign Pro story about inaccurate polling in VA-07 in a letter to POLITICO over the weekend. McLaughlin was quoted in the original story offering reasons why he thought his poll missed the mark so badly. http://goo.gl/xAQcQA

But McLaughlin objected to the inclusion of internal polls from four other campaigns — three in 2012 and one in 2013 — as evidence of a problem. In each instance, McLaughlin said, there were reasons for the inaccuracies. Read his letter here: http://goo.gl/sjFp8L

One note: McLaughlin’s suggestion that “unnamed Republican sources” brought these polls to Campaign Pro’s attention isn’t accurate. In the end, McLaughlin won’t only be judged by these five public surveys; campaigns and other committees who work with him, like Jack Kingston in the Georgia Senate runoff, will also evaluate whether these conspicuous misses are reflected in the firm’s work for them.

OBAMA TO HEADLINE SENATE MAJORITY PAC EVENT: The Associated Press reports that President Obama will headline an event for the Senate Majority PAC in New York on Tuesday, his first super PAC fundraiser. http://goo.gl/kl1P6K

HOUSE MAJORITY PAC RESERVES $6.2 MILLION IN AIRTIME: The Washington Post reported overnight that the Democratic House Majority PAC has "just reserved about $6.2 million in fall TV airtime in 22 media markets, bringing its total investment for the fall ad war to more than $12.6 million. ... 'This next round of reservations is yet another example of how we are making wise early investments to make our dollars go further,' said House Majority PAC executive director Alixandria Lapp in a statement.” See the breakdown by market: http://goo.gl/OWz30e

QUICK HITS ACROSS THE MAP —

AK-Sen: Sen. Mark Begich released an ad Monday featuring a veteran who defends the Democrat’s record on veterans’ issues. The ad will run statewide for at least two weeks, according to the campaign. http://youtu.be/3Ad8gNA6stg

IA-Sen: Republican Joni Ernst released her first TV spot of the general election, attacking Democrat Bruce Braley for running "a dirty campaign." http://youtu.be/n6M2rfQxnwU

NC-Sen: The independent-expenditure arm of EMILY’s List reported a $655,000 media buy against Republican Thom Tillis after unveiling plans for an eventual $3 million campaign in the state. http://1.usa.gov/1lzOcQt

FL-02: Democrat Gwen Graham released her first TV ad in her bid against GOP Rep. Steve Southerland. The biographical spot is backed by $100,000 and will run for two weeks. http://youtu.be/8n1JcjMOKxY

CODA — QUOTE OF THE DAY: “How many apologies do you want? What the f---?” — Colorado Gov. John Hickenlooper (D), facing fallout over his interactions with Michael Bloomberg “during last year’s protracted political battle over gun control legislation, something he appeared to deny while addressing a group of Colorado sheriffs on Friday.” http://goo.gl/I9C61x

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** RADIO IS MY COMMUNITY: THE POWER OF LOCAL CONNECTION

By Pat McGee, SVP Political Strategies for Katz Radio Group

The power of radio lies in its ability to emotionally connect and influence listeners. According to a USC Annenberg study, 82% of voters feel a personal connection to their favorite radio host.

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