Today we have the means to measure the performance of modern idea factories. Even these early insights suggest a future in which we must aggressively change the definition of what workspace is, from where work is done to how it is done, and then design spaces—physical and digital as well as desk furniture around that. The office of the past was a literal box of cubicles and desks, meeting rooms and common spaces. In the office of the future, we will be thinking and working outside it.