The book explains the importance of focus and the spending your time in the most productive way. By having a selective criteria for what is essential, you can channel your time, energy and effort into making the highest possible contribution. Helping you achieve the goals and activities that matter most.

I was a real “a-ha” moment that I shouldn’t (and couldn’t) do everything, rather I should choose the most important things and give them my full attention. Read more

There’s plenty of evidence, including this blog, that I have a healthy obsession with marketing. Which has worked out well given it’s my profession! I’ve spilled all my marketing geek tendencies in an interview with The Glue. The Glue is a cool little blog that celebrates Wellington’s creative and tech culture. I’ve signed on as their new marketing and event blogger and I’m excited to showcase everything that we have going on in this great city. You can check out the full interview here.