Since the beginning, you’ve been told that “Content Is King” but there are so many website owners – who have been trying to win the search engine battles – ignore the rules and try to be ‘smart’. They used software and tools to trick the search engines to get their websites indexed highly but only to find out that their websites were banned a month later.

Don’t get me wrong! There are actually some legitimate tools that can help you get your websites ranked higher. People pay a hundred dollars or more just to own them. That is fine as long as it works and does not violate the criteria search engines are looking for on a website.