2. Kayak.com Compares Hundreds of BathroomsKnown for comparing travel packages, kayak.com created a limited-time tab on its site encouraging shoppers to “Find a place to go. Right now.” Users were even given the option to refine their search based on cleanliness. “Disgusting” earned a recurring reservation at a facility in NYC, while “impeccable” booked an extended stay at the Taj Mahal of toilets.

3. Bonobos’s TechstyleThis April Fools’ Day, Bonobos took wearable technology to a whole new level with “Wifiber,” a smart fabric that can do everything from read your body temperature to post your innermost feelings on an ex’s Facebook wall (whoops).