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Naruto Shippuden and Gintama Arrives on Crunchyroll Today

Jan 8th 2009

Online Anime Distribution Leader Makes History With Simulcast of Two of the
Most Popular Anime Titles of All Time One Hour After Japanese Television
Broadcast Debut

San Francisco, California and Tokyo, Japan (January 8, 2009) – Crunchyroll,
the world's largest anime-focused content and social networking service,
takes a huge and bold step in making a decisive transition from a platform
for user-uploaded content to a platform of professionally-produced content
with the historic launch of NARUTO SHIPPUDEN and GINTAMA one hour after its
Japanese television broadcast debut today. More information can be found at
the company's website at www.Crunchyroll.com/naruto
and www.Crunchyroll.com/Gintama.

The first program to launch today will be NARUTO SHIPPUDEN, the most popular
anime title by the trio of producers and Japanese Anime industry leaders: TV
TOKYO Corporation (“TV TOKYO”), Shueisha, Inc. (“Shueisha”) and Pierrot Co.,
Ltd. (“Pierrot”) (collectively producers of many of the most popular anime
titles of all time). Crunchyroll will be offering episodes of the NARUTO
SHIPPUDEN series, as well as a lineup of other blockbuster anime titles, as
a “simulcast” for the first time immediately following it's broadcast in
Japan. Crunchyroll's online community of over five (5) million users will
be able to access the content in both subscription streaming and
advertising-supported services.

“We are extremely excited and pleased to be bringing the long awaited
NARUTO SHIPPUDEN title to the Crunchyroll community”, states Kun Gao, CEO of
Crunchyroll. “It is definitely an exciting time to be an anime fan. As this
simulcast launch definitely shows that the industry is aware of technology
and is taking positive steps towards the future. ”

Crunchyroll Anime Member benefits include higher quality streams of all
shows (in some cases at 720p High Definition Video) with no advertisement
and early access to simulcast shows such as NARUTO SHIPPUDEN, GINTAMA,
NATSUME YUJINCHO, SKIP BEAT, SHUGO CHARA!, WEB GHOSTS PIPOPA, LINEBARRELS OF
IRON, THE TOWER OF DRUAGA – THE SWORD OF URUK - and additional titles as
early as one (1) hour after its Japan Broadcast.

About Crunchyroll
Headquartered in San Francisco, California – Crunchyroll is hailed as a
leading online entertainment brand with the largest international online
community and destination focused on Asian entertainment including anime,
drama, music in addition to electronic entertainment and auto content.
Crunchyroll's distribution channel and partnership program delivers content
to over four million passionate fans worldwide. Crunchyroll is funded by the
premiere group Venrock. More information can be found at its website
http://www.Crunchyroll.com.

The statements made in this press release that are not historical facts are
"forward-looking statements." These forward-looking statements are based on
current expectations and assumptions that are subject to risks and
uncertainties. The Company cautions readers of this press release that a
number of important factors could cause Crunchyroll.com's actual future
results to differ materially from those expressed in any such
forward-looking statements. Such factors include, without limitation,
product delays, industry competition, rapid changes in technology and
industry standards, protection of proprietary rights, maintenance of
relationships with key personnel, vendors and third-party developers,
international economic and political conditions. The Company may change its
intention, belief or expectation, at any time and without notice, based upon
any changes in such factors, in the Company's assumptions or otherwise. The
Company undertakes no obligation to release publicly any revisions to any
forward-looking statements to reflect events or circumstances after the date
hereof or to reflect the occurrence of unanticipated events.

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