My goodness, girlfriend. It just occurred to me that, depending on your age, you may not have heard of Wham! — which is a thought that makes me want to take a long walk off a short pier (dramatic much?).

Seriously, though, they’re one of the quintessential ’80s party bands.

The Benefit Holiday 2015 Party Poppers ($45) Best of Benefit kit, coming to all Benefit counters and stores

The Benefit Holiday 2015 Your B.right! to Party Best of Benefit kit ($49, coming to all Benefit counters and stores) and Party Hoppin’ kit ($39, exclusive to Ulta)

Speaking of parties, this year’s Benefit holiday 2015 collection Best of Benefit kits sure look like they’re having a blast (look at those bright colors!). I’m getting distinct notes of out-of-control New Year’s Eve parties that can’t stop, and won’t stop, until well after dawn.

Benefit Holiday 2015 Party Poppers ($45) Best of Benefit kit, coming to all Benefit counters and stores

Technology… It’s fascinating, really. Not only does it allow mere mortals to soar across the sky in what are essentially huge hunks of metal machinery; it also allows us to simultaneously prime and protect the delicate skin on our lids.

Next stop: Skynet. 🙂

I think it’s kind of funny that the box new Benefit Air Patrol BB Cream Eyelid Primer comes in says that it helps “defend against environmental stress,” when really, what I need help with is internal stress.

Haha, just kidding. Sort of…

Benefit’s new yellowy beige hybrid BB cream/eyeshadow primer comes in a click pen and contains moisturizing shea butter and broad-spectrum SPF 20, which makes it kind of interesting. It’s one of those kitchen sink products in that it does a little bit of everything that primers sometimes do — smoothing lids for makeup, locking products into place and evening out discolorations.

There is absolutely no freakin’ way that matte-heavy eyeshadow looks are even remotely acceptable among members of the makeup-loving mermaid community, and I know this for a fact.

Actually, I don’t really know that for a fact, since I haven’t kicked it with any of my mermaid friends lately, but if I had, they would DEFINITELY be rollin’ with shimmer.

So…why am I talking about mermaids??

Excellent question.

Well, because it’s late August, and even though I’m excited about fall, I’m still sad to see summer go. *sad tabby face* 🙁

I was thinking about the beach this morning (I haven’t been once this year!), and that led me to think about mermaids, and about mermaid water babies basking on the rocks with their shimmery tails swishing in the crystal clear waters and their subtle blue and green eye makeup sparkling in the sun…

So that’s what I was going for here.

For the record, this look is also appropriate for landlubbers, so you don’t need to have a mermaid tail to wear it, although that would be pretty rad.

I think this is a good look for late summer parties and barbecues, or maybe a back-to-school party where everyone gets kinda dressed up. Or, if you’re heading someplace fabulous that just so happens to have lively nightlife and be located near a warm body of water. Or, if you just want something shimmery to wear while you walk your cat around your neighborhood.

It’s a good look for multiple occasions. 🙂

Now, honey, if you just scrolled down, I know this look might seem impossible based on the number of steps, but you can do it! — even if you’re a straight-up beginner.

If you’ve never attempted anything like this before, though, cut yourself some slack. It’s OK and perfectly normal if it looks like shimmery poo the first few times, and it probably will, unless you’re a makeup wunderkind. But so what? Rome wasn’t built in a day.

OK, enough gabbing… Let’s do this.

1. Apply foundation, concealer and powder

Get yo’ base on that face, because we’re not about to leave the house without a little something-something. For this shimmery mermaid look, I like a full-coverage base because I think it balances out the bold eyes and false lashes.

Go with your fullest coverage foundation, concealer and powder, if you need to. Doing a goofy face while you do this is completely optional but highly encouraged. 🙂(read more…)

If YouTube could figure out a way to transmit a glass of lemonade and a plate of cookies while people were watching videos like this one about the new Best of Benefit Sephora exclusive kits, they could take over this whole freakin’ planet, NO JOKE.

One cool thing about these kits, which are all exclusively available at Sephora, is that two of them contain adorable mini versions of completely brand new products.

Here’s a look at all three of them. If you have any questions about anything in the video, holla at me in the comments.

High five to the bad-@ss Benefit High Brow Glow Pencil that has been taking names and kicking butts in my makeup bag for the past few months, because it has taken my brow (and other) highlights to greater heights!

What is it?

Well, Benefit High Brow Glow, a member of the brand’s brow product line, is a shimmery $22 champagne pencil intended to be worn under brow arches to make them look more arched and lifted.

How does it work?

It’s the shimmer, man! It makes wherever it’s applied appear brighter and closer to the spectator’s eye. It’s an illusion.

Yes, you could also use a shimmery eyeshadow to do the same thing, but a handy pencil makes it easier, and when every second counts, easier is awesome-r.

I definitely use it for its designated purpose — I think it’s a great brow lifter if you buff it down a tad with a finger or a domed eyeshadow brush because it’s VERY shimmery — but I think its other abilities are what elevate it into Unsung Heroes territory.