FOX TV Show Ratings for January 17-23, 2011 [release]

Published: January 26, 2011

It’s mid-season and the FOX network’s blockbuster reality competition is back — American Idol. The show’s gone through a lot of changes and, even though the ratings aren’t as strong as they were last year, the network claims to be quite pleased. They’re also touting the performances of House, Bones, and the Friday night launches of Kitchen Nightmares and Fringe.

Here’s the press release from FOX…

NATIONAL NIELSEN RATINGS FOR THE WEEK OF JANUARY 17 – 23, 2011

FOX’S MIDSEASON GETS OFF TO A STELLAR START

AMERICAN IDOL Dominates On New Nights

New FOX Thursday Is Network’s Most-Watched Since 1993

KITCHEN NIGHTMARES and FRINGE Re-animate FOX Fridays

With the midseason premieres of HOUSE and BONES, the launch of FRINGE Fridays and the Season Ten premieres of AMERICAN IDOL, FOX posted a 3.6/10 in the key adult demo last week and achieved its highest-rated Thursday and Friday nights in years. FOX is holding steady at No. 2 for the season among Adults 18-49 and ranks No. 1 among young adults and Teens.

Key weekly highlights:

· FOX’s Monday night dramas both posted ratings increases last week. The return of HOUSE (3.5/9) gained +3% in the core adult demo from its last original telecast and won its hour among young adults and Total Viewers. An original LIE TO ME (1.8/4) followed at 9pm and rose +20% from the previous week.

· Airing the tenth season premiere of AMERICAN IDOL, FOX dominated Wednesday night among Adults 18-49, Total Viewers, Adults 18-34, Adults 25-54, Teens and all key demos. In fact, on Wednesday FOX posted the highest rated night with entertainment programming on any network so far this season.

· Wednesday’s AMERICAN IDOL premiere posted a 9.7/26 among Adults 18-49, up +18% from last season’s finale.

· AMERICAN IDOL showed growth in every half hour gaining +22% in its last half hour versus its first (8.5/25 > 9.8/27 > 10.2/26 > 10.4/27).

· With IDOL, FOX beat the combined 4-net competition for the night by a +45% among Adults 18-49 and +11% in Total Viewers, and outperformed the next highest rated network for the night by +259% among Adults 18-49 and +167% in Total Viewers.

· FOX’s new Thursday combo of AMERICAN IDOL and BONES gave the network its highest-rated Thursday night with regular programming among Adults 18-49 in nearly 16 years (since 2/3/95) and produced the highest rated regular Thursday 8-9p time period on any network in over five years (5/19/05 – CBS)

· The AMERICAN IDOL Thursday premiere posted a 7.8/21 among Adults 18-49, beating the No. 2 show of the night in the Adults 18-49 demo (The Office) by +73% and the No. 2 show in Total Viewers (The Mentalist) by +55%.

· At 9pm, BONES posted a 3.5/9 among Adults 18-49, besting its prior season average by +52% in the demo and +23% in Total Viewers.

·o BONES was the highest rated procedural of the night among Adults 18-49, beating CSI in head-to-head competition by +13% (3.5/9 vs. 3.1/8).

· With its new Friday lineup of KITCHEN NIGHTMARES and FRINGE, FOX won the night and posted its highest rated Friday night with entertainment programming in almost two and a half years among Adults 18-49 (since 9/5/08).

· The season premiere of KITCHEN NIGHTMARES at 8p outperformed last year’s premiere by +36% among Adults 18-49 and won its hour among the core adult demo, Adults 18-34 and Teens.

· At 9p the time period premiere of FRINGE on Friday matched its prior Thursday season average among Adults 18-49 (1.9) and grew +12% over its most recent telecast on Thursday, 12/9/10.

· KITCHEN NIGHTMARES and FRINGE tied as the highest-rated programs of the night and combined to outperform FOX’s Friday night prior season average by +111% among Adults 18-49 (1.9/6 vs. 0.9/3).

10/11 FOX Scripted Programs: Live + 7 in Adults 18-49

Comparing Live+Same Day vs. Live + 7 ratings (now available through 1/09/11), FOX’s scripted original programs have shown significant increases among Adults 18-49:

FOX aired an encore GLEE at 8p (1.5/4) and an original MILLION DOLLAR MONEY DROP at 9p (1.9/5) which was up +6% vs. last week (1.8/5) and posted its highest rating since its second night on 12/21/10 in Adults 18-49.

FOX ranked #3 for the night in Adults 18-49 (tie) and Adults 18-34 and #2 in Teens.

The tenth season premiere of AMERICAN IDOL posted a 9.7/26 among Adults 18-49. AMERICAN IDOL showed growth in every half hour gaining +22% in its last half hour versus its first (8.5/25 > 9.8/27 > 10.2/26 > 10.4/27).

AMERICAN IDOL delivered its highest-rated telecast since 2/9/10 in Adults 18-49 and Total Viewers.

FOX posted the highest rated night with entertainment programming on any network so far this season and in fact, in almost one year among Adults 18-49 and Total Viewers (since the Academy Awards on ABC, 3/7/10).

FOX’s AMERICAN IDOL dominated the next highest rated network for the night and displayed gains of +259% among Adults 18-49 (9.7/26 vs. 2.7/7 for ABC), +264% among Adults 18-34 (8.0/24 vs. 2.2/7 for ABC), +517% among Teens (7.4/25 vs. 1.2/4 for ABC) and +167% in Total Viewers (26.2 mil. vs. 9.8 mil. for CBS).

FOX won the night in Adults 18-49, Total Viewers, Adults 18-34, Adults 25-54, Teens and all key demos.

THURSDAY

8:00-9:01 AMERICAN IDOL (P): (A18 49: 7.8/21, 22.9 Mil Total Viewers)

9:01-10:00 BONES (P): (A18 49: 3.5/9, 10.6 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18 49: 5.7/15, 16.8 Mil Total Viewers)

With its new Thursday combo of AMERICAN IDOL and BONES, FOX dominated the competition and drew its highest-rated Thursday night with regular programming since 2/3/95 and its highest number of total viewers since 4/1/93. FOX outperformed the next highest-rated network of the night (CBS) by +84% among Adults 18-49 (5.7/15 vs. CBS’ 3.1/8) and +23% in Total Viewers (16.8 vs. CBS’ 13.7 Mil). In fact, in the 8-9pm hour, FOX out-rated the next highest-rated network (CBS) by +123% in Adults 18-49 (7.8/21 vs. 3.5/10) and +91% in Total Viewers (22.9 vs. 12.0 Mil.)

AMERICAN IDOL posted a 7.8/21 among Adults 18-49, up +22% from the show’s prior Thursday average last season (7.8/21 vs. 6.4/18).

BONES ranked #2 in its 9p hour among Adults 18-49 and Adults 18-34 and #1 in Teens and Women 18-49.

FOX posted its highest Thursday night with regular programming among Adults 18-49 in nearly 16 years (since 2/23/95, with Martin, Living Single and NY Undercover) and in Total Viewers in nearly 18 years (since 4/1/93, with The Simpsons, Martin, In Living Color and Down the Shore).

FOX delivered the highest Thursday night with regular programming on any network in a year and a half among Adults 18-49 (since 9/24/09, ABC) and in two years among Total Viewers (since 1/15/09, CBS).

FOX won the night in Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos.

The season premiere of KITCHEN NIGHTMARES (1.9/6) and the time period debut of FRINGE (1.9/6) on Fridays were tied as the highest-rated programs of the night in Adults 18-49 and gave FOX the nightly win among Adults 18-49, Adults 18-34, Teens, Adults 25-54 and virtually all key demos.

FOX posted its highest rated Friday night with entertainment programming in almost two and a half years among Adults 18-49 (since two episodes of Are You Smarter Than a Fifth Grader on 9/5/08).

At 9p the time period premiere of FRINGE on Friday matched its prior Thursday season average among Adults 18-49 (1.9) and grew +12% over its most recent telecast on Thursday, 12/9/10 (vs. 1.7/5). FRINGE won the 9p hour among Adults 18-49 and Adults 18-34.

The season premiere of KITCHEN NIGHTMARES at 8p outperformed last year’s premiere by +36% among Adults 18-49 (vs. 1.4/4 on 1/29/10). KITCHEN NIGHTMARES won its 8p hour among Adults 18-49, Adults 18-34 and Teens.

COPS at 8p and COPS 2 at 8:30p ranked No. 1 in their respective half hours among Adults 18-49, Adults 18-34/25-54, Total Viewers and all key male and female demos.

At 9p, AMERICA’S MOST WANTED ranked No. 1 in its hour among Adults 18-49, Adults 18-34/25-54, Total Viewers, Teens (tie) and all key male and female demos.

FOX ranked No. 1 for the night on a total primetime basis among Adults 18-49, Adults 18-34, Adults 25-54 and all key male and female demos.

SUNDAY

7:00-7:30 THE SIMPSONS (R): (A18 49: 1.9/5, 4.5 Mil Total Viewers)

7:30-7:59 AMERICAN DAD: (A18 49: 2.3/5, 4.8 Mil Total Viewers)

7:59-8:31 SIMPSONS: (A18 49: 3.0/7, 6.5 Mil Total Viewers)

8:31-9:00 BOB’S BURGERS: (A18 49: 2.2/5, 4.8 Mil Total Viewers)

9:00-9:31 FAMILY GUY (R): (A18 49: 2.5/5, 5.4 Mil Total Viewers)

9:31-10:00 CLEVELAND SHOW: (A18 49: 2.3/5, 5.2 Mil Total Viewers)

7:00-10:00 FOX PRIME: (A18 49: 2.4/5, 5.2 Mil Total Viewers)

Airing against the AFC Championship Playoffs on CBS, FOX ranked #2 for the night (and in every half hour) among Adults 18-49, Adults 18-34 and Teens.

At 7pm an encore of THE SIMPSONS posted a 1.9/5 among Adults 18-49 followed by AMERICAN DAD (2.3/5), up +35% from last week (1.7/4). At 8p THE SIMPSONS posted a 3.0/7 among Adults 18-49, while BOB’S BURGERS did a 2.2/5. An encore FAMILY GUY at 9p did a 2.5/5 and an original THE CLEVELAND SHOW at 9:30p delivered a 2.3/5.