Tobii Pro VR Integration

A retrofitted version of the HTC Vive headset with a seamless and complete eye tracking integration from Tobii Pro. This unique combination transforms the way studies are conducted and opens up new research possibilities.

Features

Eye tracking studies in VR

The Tobii Pro VR Integration allows researchers to run eye tracking studies in fully-controlled virtual environments, easily repeat research scenarios and switch stimuli, all while keeping track of the participants' gaze. Without compromising the VR experience, this research tool provides high-quality eye tracking data and tracks a vast majority of the world population.

Eye tracking in immersive VR is transforming how studies can be conducted, and it opens up entirely new research possibilities for professionals in fields such as psychology, shopper research, training, and performance assessment.

Powerful eye tracking solution

The eye tracking platform integrated into the VR headset is designed and tested to deliver robust, high-performance eye tracking at 120Hz for a majority of the world's population, including tracking through most prescription glasses. The advanced slippage compensation handles movements of the headset and maintains the accuracy and calibration, allowing the user to move naturally during the experience without losing performance in eye tracking.

Seamless hardware integration

The Pro VR Integration is a retrofitted version of the HTC Vive headset. The eye tracking platform is incorporated directly into the headset, which ensures no interference with the user experience of VR. The proprietary Tobii EyeChip™ handles the data processing and puts a minimum load on the host CPU. No external cables are needed, because eye tracking data is transmitted via the standard HTC Vive cables.

Powerful SDK to access eye tracking data

Eye tracking data can be accessed both live and for post analysis using Tobii Pro SDK and example code for Unity VR engine compatibility. The Pro SDK supports millisecond synchronization and allows researchers to build their own customized analysis applications.

Tobii Pro VR Analytics

Tobii Pro VR Analytics is a software tool that enables eye tracking data collection and analysis in fully controlled VR environments. Easily integrated in your existing or new Unity asset, it provides objective and instants analytics on a range of human behaviors, including automated visualizations and analytics for interaction and gaze data.

Tobii Pro Lab VR 360 is an edition of Tobii Pro Lab; a state-of-the-art software platform which enables the collection of eye tracking data from 360-degree videos and images.

This edition supports the entire research workflow, including study design, data collection and further analysis- all while ensuring precise and consistent timing accuracy and optimal data quality. It can also be combined with GSR sensors to analyze emotional experiences in conjunction with your study stimuli.

More information

At Tobii Pro, we are investing in and continuously develop our VR offering for research. Stay tuned and sign up for the latest news and updates on VR for research here:

Components

Retrofitted HTC Vive HMD

This retrofitted version of the HTC Vive head-mounted display (HMD) is seamlessly integrated with Tobii eye tracking. The eye tracking platform is tested and designed to provide accurate and robust eye tracking at 120 Hz, without interfering with the user experience of VR.

HTC Vive standard peripherals package

The HTC Vive includes these standard peripherals:

Two base stations

Two hand controls

2 face cushions (1x narrow and 1x wide)

Link box

Earbuds

Cables, chargers, and accessories

*Please note, these package items are subject to change by HTC. Visit their website for the latest updates.

Specifications

Eye tracking specifications

Gaze data output frequency (binocular)

120 Hz

Estimated accuracy

0.5°

Calibration procedure

5 point

Trackable field of view

110° (Full HTC Vive field of view)

Slippage compensation

Yes

Latency

Approximately 10ms (time from mid exposure to data available on client interface)

Get Started

3. Start Steam. In the user interface, click the VR icon to set up Steam VR.

4. Connect your Pro VR Integration according to the instructions in Steam VR. Set up your lighthouses and hand controllers.

5. To download and access the documentation for the Pro SDK, go to the webpage and follow the instructions. If you are a Unity user you download the Unity package which gives you basic example scenes on how to implement eye tracking using Pro SDK in your Unity environment. For the VR eye tracker, please check for documentation referring to “HMD.” Download this license key to unlock the Pro VR Integration to be fully compatible with Pro SDK, search for “apply license key” in Pro SDK documentation to learn how to apply it.

6. For inspiration or to test out your headset, you can download the Mirrors demo. To do so you need to register at Tobii Developer Zone, download the file, unzip it and run the mirrors.exe executable. Follow the instructions in the demo software to position your HMD correctly and to calibrate.

Fields of Use

Eye tracking in VR reveals what is behind an individual's subconscious reactions and behaviors when interacting with objects and environments, all while leveraging the full control and flexibility of virtual worlds.Read more

Eye tracking is a unique method to objectively measure consumers' attention and spontaneous responses to marketing messages. These insights help marketers to effectively design communication to catch the shopper's eye. Read more