IPA & EDO LinkedIn Training to Attract Foreign Direct Investment

Social selling best practices and LinkedIn etiquette: how to stand out from the crowd

LinkedIn prospecting perfected: how to find and generate a consistent flow of CEOs and company decision-makers

The LINK Method™: The proven formula to go from connection to conversation

The Content Marketing ACT™ to increase visibility and awareness of your community

The art of social selling: develop the skills and to use LinkedIn to generate ongoing opportunities

“I recently participated in two of Melonie's LinkedIn sessions at a social media workshop for investment promotion professionals in the Caribbean. I came away feeling more excited about LinkedIn and I've been transforming my profile based on her recommendations. What we learned is going to help take our lead generation tactics to a higher level.”

Shurla Henry-Gibson

Investment Promotion Specialist, InvesTT Trinidad and Tobago

“The workshop you provided for attracting FDI using LinkedIn was very valuable and insightful. I'm going to starting using the method you provided, thank you for a great training.”

Slavisa Milanovic

Foreign Direct Investment Manager, Austria

“Melonie gave a fascinating and insightful overview of LinkedIn at a recent FDI course ran by Conway. I thought I knew how to use LinkedIn until Melonie opened my eyes to its powerful capability. Would strongly recommend her as an expert.”

Terry Ferguson

FDI Specialist, Scottish Development International

“Melonie delivered an excellent full-day workshop on LinkedIn strategies for lead generation, for our division at the Ontario Investment Centre. The session was engaging, interesting and entertaining in enabling quick learning.”

Joseph Kurian

Province of Ontario, Economic Development/Innovation,Toronto, Ontario

Attract more FDI to your country using LinkedIn

The people who make the decisions to relocate to your capital city, to your region or town are three LinkedIn connections away from having a conversation with you. So what are you waiting for? LinkedIn is prime for you to connect with decision makers to have discussions about foreign direct investment.

Stop doing what you’ve always done, business has been disrupted in the digital age

The days of writing two letters, making four phone calls and arranging three meetings to secure a deal are over. Communications and business has been disrupted by technology and algorithms. In fact, it’s never been easier to connect, converse and do business with the right prospects and decision makers.

Embrace the power of LinkedIn for FDI

Right now, millions of people all over the world are building trust, sharing knowledge and making connections on LinkedIn. These super-charged connections are disrupting the business of Government outreach.

Did you know that your actions online will attract the right prospects?

High level and influential connections are sparked by algorithms matching content and searches, conversations and connections. You need to have a LinkedIn strategy to get the social network to do the leg-work for you.

Are you ready to react and act?

The role of Economic Development Managers and FDI leaders in governments has changed.

Whether you’re promoting your region, your city or your town, you have to sell an experience. You can do that right now, from your desk or on location with your smartphone. Thousands of influential connections are being made right now as you read this.

Take the next step and elevate your skills and results

Are you ready to represent your Economic Development or Investment Promotions Agency online?

We offer custom FDI LinkedIn training and consulting delivered in person or virtually to equip your organization to leverage the power of LinkedIn to have un-gated access to decision makers.

You will see the results almost immediately

Re-think how you sell ‘sense of place’.

Re-design your approach to companies and decision-makers.

Cut down on the time spent trying to find the right people, interested in what you have to say.

Learn how do deliver your message with such perfection that decision makers respond to your requests and book conversations with you.

Understand how to represent yourself and your Government agency online professionally, personably and successfully.

Remain relevant and agile in the age of social media and digital transformation.

Build confidence and a new skillset that helps with economic development and investment promotion to attract more foreign direct investment.

Your peers at other government agencies are already benefitting from this approach

“Melonie gave me a great insight on the value of LinkedIn, when I participated in a workshop on social media for Caribbean investment promotion agencies.
Thanks to Melonie, I am equipped with all the necessary tools to transform my LinkedIn profile so that I can attract the right clients.
Melonie, thanks for giving me a new appreciation about the usefulness of LinkedIn.”

Kathy-Ann Donawa

Senior Marketing Officer, InvesTT Trinidad and Tobago

“If you want to learn how to leverage LinkedIn, Melonie Dodaro provides a refreshing and informative day session chocked full of useful tips. She makes the conversation engaging and provides useful and practical advice. Those of us in attendance are already putting our new knowledge to work!”

Jessica Cooper

NFIB, Washington DC

“In working with Melonie Dodaro, she guided our agency to share our story in a more meaningful way. Through her training and consulting:

— Helped us with a communication strategy and more effective content curation

I would definitely recommend that other organizations, government agencies and the like, seeking to improve content marketing and their LinkedIn & Twitter platforms, connect with Melonie and Top Dog Social Media.”

Temeka Thompson

U.S. Securities and Exchange Commission,Washington DC

Unlock the power of LinkedIn with my customized FDI LinkedIn Training for Economic Development, Investment Promotion Agencies and other Government agencies.
Tailored learning to meet the demands of your job.
Practical framework to apply immediately back at your desk.
Impress senior leaders and citizens with the results your achieve.

What’s involved in booking FDI LinkedIn Training for your EDO or IPA?

I will hold an advance planning session with your team to design the program that meets your specific needs.
The FDI LinkedIn Training can be delivered in person or virtually, or a combination of both.
A follow up virtual session with your team to ensure execution and implementing of my proven framework.
Handbook and resources to aid your learning.

“My firm recently hired Melonie to run a Masterclass on LinkedIn for a training seminar we were running. She did an outstanding job. Melonie was able to balance her presentation for the novices in our audience, without making it too basic for the more experienced LinkedIn users - she made the content relevant and relatable for everyone.
Melonie was so fantastic, we are engaging her again for another training.”

Shirar O’Connor-Mugler

FDI Foreign Direct Investment Specialist, Conway

Are you ready to take action?

Do you want to have a clear LinkedIn action plan to find, connect, engage and have conversations with key decision makers?

Delivering the best outcomes requires direction from the best

Melonie Dodaro is a preeminent authority on social selling and LinkedIn. The author of two #1 bestselling books, LinkedIn Unlocked and The LinkedIn Code, and she is also the creator of “Cracking the LinkedIn Code 3.0” an online training and coaching program. She’s become the go-to choice for government organizations that want to better leverage LinkedIn. Specifically, Melonie helps CONNECT COMMUNITIES TO COMPANIES and works with Economic Development Organizations (EDO) and Investment Promotion Agencies (IPA) to attract Foreign Direct Investment (FDI).

Global ranking and industry recognition:

Top 100 Digital Marketers (by Brand24)

Top 50 Sales Influencers (by Onalytica)

Top 10 Social Media Blogs (by Social Media Examiner)

Social Selling: Top 100 Influencers and Brands (by Onalytica)

Top 100 Sales Influencers (by Tenfold)

Top 100 Marketing Influencers (by Brand24)

10 Must Follow B2B Sales Influencers of Our Time (by Data Captive)

7 Twitter Accounts That Will Make You a Better Social Media Marketer (by Hootsuite)

25 Social Selling Gurus You Should Be Tracking (by Anders Pink)

Melonie’s received worldwide media coverage including being interviewed on ABC, Inside Edition, CBC, CTV, NY Post, The Toronto Star, Global News, The Globe and Mail, Huffington Post, The Toronto Sun, Inc. Magazine, and many more.
In addition to her books, she teaches her proprietary methods through online programs, seminars, consulting and “done-for-you” services and is a contributing author for Social Media Examiner, LinkedIn Sales Solutions Blog, LinkedIn Marketing Solutions Blog, Social Media Today, and Canadian Business Journal.
Click here to book a call with Melonie now.

How can Top Dog Social Media help your Economic Development Organization or Investment Promotion Agency attract more Foreign Direct Investment?