PSA brands (Peugeot, Citroen and DS) have chosen NetBooster

PSA brands (Peugeot, Citroën and DS) have chosen NetBooster to implement their Universal Analytics Premium on their websites

DnA by NetBooster, the newly launched international department at NetBooster, specialising in Data & Analytics has been selected by PSA Peugeot Citroën, a French multinational manufacturer of automobiles and motorcycle to build and implement its new strategy. This includes measuring PSA’s group and subsidiaries digital performance via the use of Google’s Universal Analytics Premium.

A unique team of experts in Analytics and Data scientists at NetBooster is working on this large scale project, which consists of more than 1500 websites for brands such as Peugeot, Citroën and DS worldwide.

“Having just recently announced the establishment of our new Data and Analytics team (DnA Department), I’m very excited to welcome the PSA Group as a worldwide new client in our Data offering. Automotive is a very exciting industry for NetBooster and Data services help us building our track record. With exciting clients such as PSA, Scout24, Argos and Promovacances, NetBooster is at the forefront of the Data & Analytics Industry in Europe.” said Tim Ringel, CEO of NetBooster