Amazon's Alexa won Christmas this year

Amazon's Alexa app was the top app for Android and
iPhone on Christmas day.

It's a strong indication that Amazon's Echo products
were a popular gifts this year.

Amazon doesn't disclose device sales, but said in a
press release that “Amazon Devices also had its best
holiday yet, with tens of millions of Alexa-enabled devices
sold worldwide.”

Amazon won Christmas this year.

The Alexa app, which is required to set up Amazon's Echo devices
and other products with the Alexa digital assistant built in, was
the top app for Android and iPhone on Christmas day. Since app
store rankings reflect what people are downloading almost in
real-time, it's a strong indication that Echo products were some
of the most popular gifts this Christmas.

The
Google Play Android app rankings for Christmas
day.Google

Amazon doesn’t disclose device sales, but said
in a press release that “Amazon Devices also had its best
holiday yet, with tens of millions of Alexa-enabled devices sold
worldwide.”

Google's Home line of voice speakers were popular too. The Google
Home app was ranked second in the Android app store and sixth in
the iPhone store.

As the smart speaker boom appears to be growing, Apple was left
out this holiday season. The company delayed its HomePod speaker
a few weeks ago. It was originally supposed to launch in
December, but Apple now says it's coming in early 2018.