Saxo Bank, Copenhagen

Birthe Laursen is art advisor to Saxo Bank and has managed the interior lay-out and arrangement of the bank’s architecturally groundbreaking headquarters in Copenhagen’s Tuborg Harbour. The building itself is designed by 3xNielsen. Saxo Bank has decided to have art play an altogether crucial role in the day to day doings of its employees. In Saxo Bank, art constitutes a kind of challenging contrast to the distinctive working conditions for the bank’s 600 employees most of whom are raders dealing with computer screens and cyberspace as their actual work site. Art, on the other hand, stimulates the senses, insisting on a particular kind of physical contact.

Earlier, Chief Operating Director of Saxo Bank, Eric Rylberg, has said the following about the role of art in a business company: “I don’t mind, if there is also a certain gravity to what you do in life, and as far as I am concerned, art becomes unimportant and inconsequential, if it serves as mere decoration. You have to distinguish between pure decoration and real art.”

Birthe Laursen Art Agency

Birthe Laursen Art Agency works with procurement of professional contemporary art for business and private clients. Latest BLAA has been creating a new art collection for Saxo Bank, Denmark. For further information: www.saxocollection.com