When you’re in the right place, at the right time and eager to create something unique – things happen. This was the case with OrchestraCMS a somewhat complex B2B product that needed, badly, a name that would help users and prospects understand what the product is all about. If you’re a salesforce user you’ll understand when I say that the only thing missing was a way to integrate your website to your entire sales process. Well, the Orchestra it’s now complete.