Ecklonia Maxima occurs abundantly on the South and West coasts of South Africa.

This kelp, which is the fastest growing kelp known to man, possesses a massive holdfast that then extends into a long hollow, gas filled stipe up to 15m in length ending in a bulb at its apex. The bulb further extends into a solid, flat primary blade from which secondary blades emerge. These secondary blades can easily reach 3m in length. Because of the hollow stipe and bulb, this species is buoyed up in the water column, its blades frequently breaking the surface of the ocean.

Ecklonia Maxima is highly nutritious since it has at its disposal all the nutrients which run-off from the land, but little competition to assimilate these. It preferentially bio-accumulates all the essential plant-nutrients.

Possibly the last pure kelp-beds in the world, South African West coast kelp, Ecklonia Maxima, is fed by the clean Benguela cold water currents, which flow northwards up the West coast of southern Africa from the pristine ice continent of Antartica.

Seawater and human blood are almost identical in chemical constituency. No fewer than 92 different mineral elements have been found in seaweeds, including some elements which we require only in trace amounts, but whose presence is nonetheless vital to our complete well-being.

* Seaweeds contain many times more minerals than land grown plants, as much as 50 times more according to Dr W Black.

*(Black W, Proc Nutr Soc (Eng), 32, 1953) Since that was more than half a century ago, it is to expected that a land-grown plants are even less nutritious now.

Iodine (which directly stimulates the thyroid gland to produce more thyroxin, which in turn increases the metabolism);

Zinc (necessary for a healthy immune system, and is also of use in fighting skin problems such as acne, boils and sore throats. It is further needed for cell division, and is needed by the tissue of the hair, nails and skin to be in top form. Zinc is further used in the growth and maintenance of muscles);

Vitamins A, B1, B2, B12, C, D (the only rich natural source of vegetable Vitamin D) and Folic Acid (All of which are anti-oxidants and therefore have anti-ageing properties and are useful in combating free radicals.

Seaweed can be regarded as the ‘mother’ of all organic life. Seaweeds have been used as a natural medicine for thousands of years to cure several diseases by the autochthonous population of the Nordic People. Together with Japan they have the highest average life expectancy in the world .

Seaweed - Ecklonia Maxima, is exceptionally nutritious. It contains the richest source of natural (organic) Iodine and an extraordinary wealth of other mineral elements that it draws directly from the sea.

Working like a sponge, it absorbs from the water almost all the nutrients, minerals and trace elements that are essential to humans, for life.

Ecklonia Maxima has an alkanising effect on the body and helps to regulate an over acidic or over alkaline gastric system.

Sea vegetables contain up to 50 times the minerals of land vegetables and therefore make superb mineral rich foods.

Seaweed has the ability to bind heavy metals such as arsenic, cadmium and mercury; therefore it is important that seaweed is harvested from unpolluted seas.

In South Africa we have the benefit of being able to utilise our golden brown seaweed, Ecklonia Maxima, which grows on our West coast.

This belongs to a subgroup of the Laminaria species, and has a high iodine content as well as amino acids and complex polysaccharides that are only found in brown seaweeds.

*When used as a supplement, kelp is known to strengthen the growth of hair and nails. Animal studies have shown that seaweed causes a significant reduction in blood glucose, and therefore may be of use in diabetic patients. In normal amounts, kombu, wakame and nori are sea vegetables that contain an excellent variety of minerals and amino acids. Once again, it is important that the vegetables are harvested from unpolluted waters.

Iodine is essential to our bodies for normal growth and development. Iodine stimulates thyroid gland function, assists in making thyroid hormones, which are necessary for maintaining normal metabolism in all cells of the body, converting food to energy, maintaining body temperature. They regulate the function of the cardiovascular system, and are important for the nervous system, for the body’s growth and fertility, for it’s resistance to the harmful environmental agents.

Iodine deficiency is the most common cause of thyroid disease in the world. The only way to prevent iodine deficiency is adequate everyday intake of iodine of which KELSLIM provides.

Lack of iodine makes children tired, and impairs their growth and development.

In adults lack of iodine shows in signs of weight gain, fatigue, weakened immune systems and hair loss. An iodine deficiency in pregnant woman may cause miscarriages and stillbirths.

High in Calcium

KELSLIM also contains the highest natural concentration of calcium of any food source.

How can Seaweed with sodium (we all know salt raises blood pressure) be good for the heart and even hypotensive - that is, capable of lowering blood pressure?

Sodium is not to blame for high blood pressure. Sodium chloride may be. Table salt may be. But table salt contains sugar, aluminium salts, and several other agents as well as sodium chloride. This is an unnatural salt solution and one that creates cardiovascular stress. The naturally occurring sodium in seaweeds bathes the inner being with rich salty nourishment, like the amniotic fluid of our original home. This sodium relieves tension in blood vessels that have been made brittle by immersion in the wrong saline solution, table salt.

Seaweed is a wonderful green ally to use when healing those with problems of the heart and circulation including atherosclerosis, hypertension, chilly extremities, varicosities, heart infections, repressed feelings, and self-blame.

The benefits of including seaweed’s optimum nourishment into your daily diet are extensive:

Increased longevity and enhanced immune functioning, revitalization of the cardiovascular, endocrine, digestive, and nervous systems, and relief from minor aches and pains.

No wonder seaweed has been part of the traditional diet of all coastal cultures, including the people of Japan, Korea, China, Iceland, Sweden, Wales, Scotland, Hawaii, and the South Pacific Islands, and all the people who had trading contacts with the coastal cultures.

All seaweeds are high in fibre. Those in the brown family supply large amounts of algin as well.

Seaweed provides a multitude of gifts to the digestive system: soothing, disinfecting, and nourishing distressed surfaces, helping out with the metabolism of lipids, and maintaining a healthy balance of digestive yeasts and bacteria in the intestines. Seaweed is an exceptional ally to healing those with gastric ulcers, duodenal ulcers, ulcerated colon, colitis, constipation, watery stools, and other intestinal ills, thanks to its bio-available nourishment, high algin content, mucilaginous fiber, and rhythmical resonation.

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