Indefatigable Gap Renews for 46K Feet in the Flatiron

For almost as long as there have been yuppies, there has been a Gap in the Flatiron district. The retailer will continue its reign over an entire block on Fifth Avenue by renewing its 35,000-square-foot lease for 10 years.

The store, between 17th and 18th streets, is the largest retail space leased this year in the Flatiron, according to a release. “This significant transaction … is not only a testament to the attractiveness of the retail location for Gap’s different brands and the continuing vitality of the Lower Fifth Avenue/Flatiron,” said Nicholas Haines of landlord Bromley Companies, “but also underscores the strength of the long-standing relationship that the Bromley Companies and the Gap have developed over the last 20 years.”

The asking rent was $250 a square foot, Mr. Haines told The Commercial Observer. (News of the deal was first reported on Observer.com.)

Even as many other clothing chains are shuttering stores, the perky clothier has kept smiling, buoyed by sales of its affordable Old Navy line. In fiscal 2009, the Gap conglomerate did $14.2 billion in sales. It also signed one of 2009’s biggest leases, opening a 265,000-square-foot Tribeca headquarters.

The sprawling Flatiron space includes a Gap, a Gap Kids and a GapBaby and GapBody, ensuring everyone will be well clothed in this season’s hot item–jeans; that probably hasn’t changed since the first time it signed a lease here.