In reference to the practical changes in the deregulated markets of the advanced countries in the area of europe, america and asia and the countermeasures of the countries, combing with the problems encountered in the marketing and sales practice of the panzhihua brach of sinopec, the paper applies the swot analysis method, rationally analyzes the outside environment and inside conditions. according to the characterizes of gasoline resources, and the market situation after it transformed from the monopolistic style of planning economy to the monopolistic competition style, the paper also analyze the strengths and weakness of the industry brought by the forthcoming event of the permission of the wholesales market of gasoline. based on the above analysis, the paper posits the marketing strategic objectives and measures as follows : ensuring the management of suppliers, adding the retail and direct sales network, improving operating qualities, making the customer relationship management and realizing the multi - benefits of company and customers

After above fifty years of flourish expansion, the domestic seamless steel tube enterprises are now facing many contradictions, such as the unsuitable product category for consumption structure, lagging techniques, weak marketing concept. the competition among the enterprises in this field becomes incandescing etc. the essential characteristic of the market makes the enterprises feel more and more oppressive pressure

As the basic principals of the socialist market economy, there is inherent consistency between the exchange at equal value and socialist morals, for it does not only embodys the socialist essence, but also accords with socialist market economy demands, and tallys with collectivism

Adjusting and optimizing the structure is the base of revival northeast economy ; deepening system re - form and set up new economy system are security to revival northeast china ; gathering the capital and increasing investment are key points of revival northeast economy

Analysis to the foundation of economics is tried by means of these theory : asymmetric information, externality, market risk and efficient capital market. the fourth section focuses on the function of civil liability in security transaction