Usage-Based Billing Campaign: Developed and produced a B2B content marketing campaign targeted at educating SaaS leaders on the benefits of switching to a usage-based billing model.

Distill complicated concepts into approachable content.

From developing ICPs and buyer personas, to mapping a comprehensive buyer’s journey and ideating key pieces of content to meet each stage of the journey, our team applies our years of high tech and SaaS subject matter expertise to generate a B2B content marketing strategy powerful enough to meet your organization’s revenue goals.

Clients choose PMG because of our team’s ability to ramp quickly on new accounts. Our tech and SaaS subject matter experts work to understand our clients’ business thoroughly in order to operate as natural extensions of in-house marketing operations.

See how PMG worked with CrowdStreet to develop a Partner Program in record time.

”PMG brings not just agency expertise to the table, but also insider knowledge of B2B enterprise marketing. I’d highly recommend PMG to any company looking to drive lead gen, and meet revenue goals with creative content and campaigns!

The guide contains a comprehensive introduction to ABM—from the basics all the way through detailed core concepts—and the four steps that are required to create, implement, and measure an ABM program. We also include a real-world case study featuring a SaaS company and a bonus section covering MarTech solutions for ABM.