About Me

Friday, 5 June 2015

Choice Or No Choice?

Sometimes it
happens that there are two articles, on subjects that are different, but have
an interesting connection. The first is
from the LSE web site that tells us that all that wonderful choice in the
supermarkets is not what we seem.

The second raises
the question about the role that the supermarket sector may play in the
referendum on the EU.

The one on choice is by Terry Hathaway, short and to the point, who
says that the branding methods used by large corporations to sell what appear
to be a variety of products is hokum (his word) and that marketing is the
method.

Personally, I
would go further and if you look carefully at the long lists of ingredients of
many products essentially they are all conjured up from the same chemical bags
of tricks.

He mentions
mayonnaise and bleach. What might be
mayonnaise to the supermarkets is often well removed from that in our
kitchen. As for the bleach and related
household products they are often closer to industrial poisons than to
purpose.

The same corporations according to Richard North's short blog of today
on what is going on in the Europhile movement could be trying to influence our
choice on "In" or "Out".
Lord Sainsbury is on the job to help organise and fund the "In"
campaign.

For the
ordinary man this means the global corporations with their grip on the EU will
be less interested in providing choice than exerting their will.

The picture
above is of Ann Hathaway's cottage in Stratford upon Avon, the lady who was
wife to William Shakespeare.In the play
"Hamlet" there is the quote "Since my dear soul was mistress of
her choice and could of men distinguish, her election hath seal'd thee for
herself."

1 comment:

Choice has its oddities because if we all chose differently nothing could become popular. As we are the same species it seems natural that we should make similar choices but that is also how we are manipulated.