About

Shoka Bell: The Ultimate City Cycling Tool

$200,819

pledged of $75,000 goal

1,673

backers

What is a prototype?

A prototype is a preliminary model of something. Projects that offer physical products need to show backers documentation of a working prototype. This gallery features photos, videos, and other visual documentation that will give backers a sense of what’s been accomplished so far and what’s left to do. Though the development process can vary for each project, these are the stages we typically see:

Proof of Concept

Explorations that test ideas and functionality.

Functional Prototype

Demonstrates the functionality of the final product, but looks different.

Appearance Prototype

Looks like the final product, but is not functional.

Design Prototype

Appearance and function match the final product, but is made with different manufacturing methods.

Production Prototype

Appearance, function, and manufacturing methods match the final product.

Prototype Gallery

These photos and videos provide a detailed look at this project’s development.

What is Shoka Bell?

The bell is a cycler’s most important safety feature and we want to make it even more effective. The Shoka Bell and app provide different ringtones to alert cars and pedestrians. They keep your bike safe with a theft alarm, help you navigate the streets and keep track of your cycling habits and rides.

HIGHLIGHTS

Shoka Bell features eight sounds controllable by an intuitive joystick. Honk for a car, politely ding for pedestrians, or even record your own message. Shoka automatically adjusts to ambient noise so you can always be heard. Create custom ringtones and download even more sounds free through the app.

People cycle for a host of reasons. Whether for fitness, fun, commuting or exploration, every cyclist has a common need – safe, convenient navigation!

Simply connect Shoka Bell to your smartphone and choose a destination. Then navigate through a city by glancing at your Shoka Bell’s indicator arrows. You’ll also be warned of busy intersections you’ll face ahead.

Shoka Bell includes an effective front light. Designed specifically for city use, the 8 front-facing LEDs shine bright enough to get you noticed without blinding other cyclists or drivers. The light automatically adjusts to ambient light so you can always be seen.

Light output is at 20% on this image

Shoka Bell will alert you if your bike is moved. The clamp that remains attached to your bars acts as a motion sensor. When it detects movement it alerts you wirelessly by ringing the Shoka Bell up to 250m away.

Future

Developer program for connected cars, so they can see us better

Receive call notifications

Use it as a bluetooth remote

We’ve worked hard to find a balance of convenience and safety. We’ve ensured Shoka Bell learns the entire time you’re riding. By collecting data from users’ braking patterns and bell rings, Shoka Bell helps you better navigate cities by deciding the safest routes and avoiding busy junctions that require constant bell use or braking.

Design

We designed Shoka Bell to be beautiful inside and out. There is no on/off button – its sophisticated sensors detect your presence. When you finish your ride, it automatically shuts down. This promotes its amazing battery life that keeps Shoka Bell going as long as you do. Shoka Bell is available in six colours: blue, yellow, green, black red and purple. It features a metallic construction and is fully weather-proof.

Tech Specs

Video Update #1 - Audio

We started this video series to give you guys more insight about our challenges ahead.

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Replay with sound

Play with sound

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Stretch goal #1 - Developer Program

Stretch goal #2 - The CO2 Challenge

The Shoka Bell team

At the heart of Shoka Bell is a collective of keen cyclists who simply want to make cycling safer, easier and more fun! Based on our own experiences, we know being seen and heard can be a huge problem for cyclists. That’s why we began working on a light-focused device. However, we quickly realized a multifunctional device would be the best solution. Shoka Bell was born so cyclists can be seen, heard and shown the safest routes to our destinations.

We don’t just see Shoka Bell as a device that enhances a cyclist’s experience. We see Shoka Bell at the forefront of safety in cycling. By engineering Shoka Bell to learn, we as community will be able to navigate cities in the safest ways possible.

We’ve been working hard last two years creating this new era in cycling. We are now at the final stage in bringing Shoka Bell to life. The impact you can make is extremely important and we need your help now. Your assistance will enable us to produce forms and begin mass production. Join us on this great journey. Let’s ring differently.

Design thinking

Thank you, and don't forget :)

Need help? Press? We're here for you.

If you have questions at any time, during or after the campaign has closed, you can always reach us at info@getshoka.com . If you are interested in writing a story about Shoka, feel free to contact us, our media kit as well answer any questions you may have: https://www.dropbox.com/sh/ci8uso2oox95j4y/AABOb2yYL08pRUBp17dQ5yM3a?dl=0

Risks and challenges

We’re excited to be bringing Shoka Bell to Kickstarter and know that it’ll require a lot of hard work, something which we’re more than ready for!

As with all crowdfunded projects, bringing Shoka Bell to life will be a thorough and complex task as we turn our prototypes into production. There are factors such as sourcing parts and shipping logistics that can cause possible delays. However, our team has comprehensive experience in sourcing, manufacturing and design and we will be doing our very best to bring you the best quality Shoka Bell on time.

Further information can be found in our FAQs. We’re committed to making Shoka Bell a success and will ensure we keep you up-to-date throughout this journey. Thank you for your support!

Kickstarter is not a store.

Pledge US$ 79 or more
About US$ 79

Super Early Bird: One Shoka Bell

You’re here very early! We want to reward this by offering you a Shoka bicycle bell in in standard black color at a massive 50% off the expected retail price of $159. Thank you for your super early support.

Kickstarter is not a store.

Pledge US$ 99 or more
About US$ 99

Early Bird: One Shoka Bell

You’re still one of the first to know Shoka before it was cool and we want to reward you with 38% off the expected retail price of $159. You will get to choose the COLOR, so start thinking about what will look best on your bike.

Kickstarter is not a store.

Pledge US$ 10,000
About US$ 10,000

Meet The Team in Singapore

Come and spend two days with the Shoka team! We will introduce you to the founders, product designers, developers and engineers to find out how Shoka Bell is made from start to finish. We will also show you the culinary delights of Singapore by way of our favorite cycling routes. You will of course receive your own Shoka Bell.