Credit Unions Told to Exploit Brand Advantage: Onsite Coverage

NEW ORLEANS A successful Internet merchant tells his THINK 14 audience their branding efforts make him want to vomit.

By David Morrison|May 21, 2014 at 06:07 AM

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Internet wine seller Gary Vaynerchuk implores his audience during his talk at THINK 14 in New Orleans.

NEW ORLEANS — Credit unions’ need to better brand themselves makes for familiar conference complaint, but heads turned when an energetic, successful entrepreneur told his audience their failure to press their brand advantage made him want to vomit.

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