Moving forward, one of the primary differentiating factors between Google and Apple is the use of algorithms to curate content. Google has built their company on algorithms while Apple has clearly drawn a line in the sand with their belief that human curation is the way to go. The two ideologies are as different as night and day, and they will influence every decision each of the two companies make. I think Apple is making the right choice, but it could be a decade or more before we know for sure.