News: Branding for IRONSIDE SPORTS (SOTW12)

Whoa whoa whoa, we almost broke a 3-month streak here; tomorrow is Kristi Himmelfartsdag, a national holiday that has nothing to do with farts, and Friday is another day off for us here at AddMore...

So what did we do this week? Well, Lena was struck with the sniffles/sore throat bug and had to stay home for a couple of days, so her week was really cut short. Feel better, Lena, we look forward to seeing you on Monday!

The rest of us spent the week writing press releases, planning future photo shoots with various photographers, designing more web banners, and putting together a quick brand identity for IRONSIDE SPORTS - see below/click to expand. IRONSIDE, run by my brother, Andreas, is the Exclusive Singapore Retailer of OPRO Mouthguards, the official mouthguard of the New Zealand All Blacks, the Australian Wallabies, England Rugby and so forth.

Sometime in the near future, probably starting next week, we’ll begin to design new brochures and a corporate website. Stay tuned!

That’s pretty much it for now – I'm just not used to writing SOTWs on Wednesdays. In case you’re wondering how my daughter’s handball team got on last week, they surprisingly won their group against some extremely tough opposition, beat powerhouse Kolding in the Round of 16s, before ultimately being knocked out by VSH’s first team in the Quarters. A tough ending with some unfortunate injuries, but the girls did us all proud! And not to toot my own horn or anything, but Lea was an absolute brick wall in the net haha!

Have a nice long weekend, everyone, and Happy Mother's Day on Sunday to all the mother's out there! We’ll see you all next week!