Sizzling summer BBQ at the Soho Grand

April 15th, 2014 Manager

The Hunger – a series of themed pop-up restaurant concepts presented in New York – will make its second appearance at the Soho Grand Hotel.

Following the success of the launch event ‘Urban Cuisine Bourgeois’ which popped up in NoLita and attracted the likes of Todd English, Tom Collichio, and Ken Friedman to the table, the second pop-up with appear in SoHo with the theme ‘Argentinean Asado’ – a style of grilling popular in the Pampa region of South America.

The brainchild of chef Camille Becerra and hospitality gurus Alan Philips and Josh Shames of SKY Group, The Hunger aims to bring friends together. “The simple and bold flavours of Asado grilling, accompanied by freshly prepared Sangria or Argentine Malbec, is the perfect complement to summertime,” said Becerra. “This supports the Hunger’s core mission of offering delicious and exciting new flavours and social experiences to New York’s young foodie community.”

The pop-up restaurant will be open 3rd – 6th August only, at Soho Grand’s trendy Yard. Reservations can be made at www.thehungernyc.com.

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