Welton and Hoover don’t have any prior restaurant experience, but when Hoover was at Costco, he managed 53 of the company’s warehouses in Northern California and helped turn Costco into the largest seller of organic goods in the world, according to Galanti.
That’s a big reason why Galanti decided to invest in Organic Coup.

“I have complete confidence in him — he’s a great operator,” Galanti told Business Insider.

“I also like the fact that my boss for many years is a major investor,” Galanti added, referring to Costco founder Jim Sinegal.

“It’s the most expensive oil we could have chosen, but it has good plant-based fats, no cholesterol, and it’s high in Vitamin A,” Welton said.
The menu is pretty simple. Customers can get the fried chicken with a range of sauces on a bun, in a multigrain wrap, or in a bowl with shredded vegetables.

For a side, customers can get organic popcorn covered in caramel and drizzled with chocolate. The chain will be adding tator tots to the menu as well, Welton said.

Organic Coup will also be adding a breakfast burrito soon featuring a wrap with melted cheese, scrambled egg, guacamole and pico de gallo.
The chain is pricier than the average fast-food restaurant. The fried-chicken sandwich costs $8.99, compared to under $4 for a chicken sandwich at Chick-fil-A.

Welton and Hoover have high hopes that Organic Coup will define a new era of fast food.

“We have had an architect come in and say it’s the restaurant of the future because it’s so efficient,” Hoover said.