On this day in 1939, Jim Bouton was born. Bouton, who pitched for the New York Yankees and several other clubs, is best known for Ball Four, a tell-all account of a major leaguer’s life. The book, which infuriated the baseball establishment when it was published, has become a classic.

And now…Play Ball!

We begin in Cleveland, where the Indians are trying to attract fans by rolling back the price of beer for the upcoming season. A 12-ounce domestic brew will cost $4. Want a hot dog with your beer? It’ll cost you $3.

Celebrity chef Rick Bayless plans to create a new, Latin-themed beer. He’s working with Crown Imports, the company that distributes Corona and Negra Modelo in the United States.

The 2013 Major League Soccer season is underway, and Portland Timbers fans can cheer their team on with Green & Gold Kolsch brewed by Widmer Brothers.

The Brewers Association has added Adambier and Grätzer to its Style Guidelines. The two newcomers bring the BA’s list of recognized beer styles to 142.

Where is John Hall, the former brewmaster at Goose Island Brewing Company, these days? He owns the Virtue Cider Company in Fennville, Michigan.

Finally, if you’re really lazy, and have $1,150 to blow, GrinOn Industries has something for you: an armchair that refills your beer from the bottom up. You’ll still have to arrange your own trips to the bathroom.