Ecorazzi in the Press and around the Web

“Keep track of Brad Pitt, Sheryl Crow, and other green-to-the-gills celebrities as they come up with new ways to respond to the climate crisis. Promising “the latest in green gossip”, Ecorazzi.com is the PerezHilton.com for people who drive hybrids.”

Keeping folks on top of what’s happening on the “green” scene, Ecorazzi.com is the source for the latest-breaking eco- and animal-friendly celebrity news. In addition to blogging about environmentally conscious celebrities such as Ellen Degeneres, Davey Havok, and Hayden Panettiere, Ecorazzi.com has an entire category dedicated to animals. The site routinely takes on a host of animal rights topics, including vegetarianism, fur, circuses, animals in entertainment, and our favorite subject: PETA!

Taking the spirit of celeb rag Heat to eco-issues, this site looks at celeb gossip from the perspective of the green community. Think ‘Prince Charles officially bans foie gras’, plus what Heather Mills and George Clooney have to do with the green debate.

Ecorazzi is unique among an internet all too crowded with frivolous gossip sites tracking the minute-by-minute movements of the rich and famous in alarming detail. Don’t get us wrong—it cares what celebrities are doing as much as any other gossip site, but only as those doings relate to a cleaner, greener world.

Environmentalists, animal-rights activists, and humanitarians indulging in celebrity gossip? Couldn’t be. They’re above that stuff, right? Not exactly. At Ecorazzi.com, a blog dedicated to environmentally conscious celebs who use their fame as a vehicle for social change, web surfers of every persuasion can now digest juicy Tinseltown tidbits served up with a hearty helping of eco-oriented fare, minus the guilt factor associated with mainstream pop-culture blogs.

Take the green website ecorazzi.com , which launched a year ago. The primary mission of the site, co-founded by Ithaca, N.Y.-based Michael d’Estries and Rebecca Carter in Miami, is to track the green habits of celebrities. “If people in the spotlight are going to get up there, they’re going to have to come prepared,” said D’Estries. “They’re going to have to look at their own lives first. Otherwise it’s just green washing.”

Ecorazzi.com is not a vigilante effort. D’Estries and Carter work hard to give celebrities the benefit of the doubt. But in June, the site landed some exclusive dish on the movement’s reigning mouthpiece…

Look how cool this site looks. This is like any other gossip blog. It’s full of pictures, it has a cool design. It’s very, very up to date. They are pulling in video, they are pulling in things from all over the web. And it’s just a cool new spin on celebrity gossip. They are using it for good…

…Another fantastic site, particularly to pass on to the celebrity fanatics out there. If you studied percentage of time on a daily basis that is consumed by celebrity stalkers and followers…imagine putting that to good use like this site does. I mean Wow, this is powerful. This is hip. This is cool.

Ecorazzi highlights how celebrities are using their fame to make the world a better place: Gawker meets Greenpeace maybe? With a cadre of eco-minded editors, no celebrity act of green kindness goes uncovered…

…Ecorazzi is a blog in the know, but it’s way more than a tabloid rag. It mixes gooey gossip with an abundance of ideas on how to make your life a bit more green and friendly to the environment.

Beautiful places like this make me want to get green, and besides me, tons of other major celebs are on board, too. At Ecorazzi you can keep up with the latest do-goodings and eco-short-comings of the likes of Hil Swank, Brad Pitt, and J. Connelly.

Hollywood film stars all live lavish, environmentally destructive lifestyles, right? Wrong, say the celebrity spotters at Ecorazzi. Dan Hancox talks to the green gossip bloggers, and finds out how cutting carbon became cool.

The skinny: What are celebs doing to save the earth? Ecorazzi dishes the goods in an Us Weekly-meets-Mother Jones kind of way, like Lindsay Lohan’s eco-friendly lipstick for Sephora or Adrian Grenier’s greened-up pad in Brooklyn.

Michael deEstries of Ithaca started the Web site, ecorazzi.com, dishing up celebrity fare with an eco-twist, examining ecological, humanitarian and sustainability angles. Although he still walks to work at Cornell, he might find himself even busier with his venture because a TV production company has picked up on the idea and is pitching it to the networks.