Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media itself is a catch-all term for sites that may provide radically different social actions. For instance, Twitter is a social site designed to let people share short messages or "updates" with others.

Ballantine can help you become effective on one or all of the major platforms. Our mission is to put you in the front seat of the vehicle driving the conversation between your company and your customers. We want to identify the areas where you can get involved, then grow your network, and in turn, your brand awareness.