‘C By GE’ Smart Bulbs Change Color Depending on Time of Day – PC Magazine

Does the glow of your home’s lights make it difficult to wind down at night? Maybe things too are too dim during the day? GE has some new connected bulbs that can serve up the best lighting based on the time of day, all from your smartphone.

Unlike other smart lighting solutions, you don’t need a hub to operate C by GE bulbs; just fire up the smartphone, connect via Bluetooth, and select your desired setting.

A $50 starter pack contains two C Life bulbs and two C Sleep bulbs, GE said, which should last 20 years.

With C Sleep, the bulbs emit different color temperatures designed to help regulate natural melatonin production for a smoother transition into sleep. Choose from three settings: morning, midday, and evening. C Life, meanwhile, is a “bulb that optimizes settings for everyday tasks.” Use the app to schedule the lights to automatically dim, change color, or turn on and off.

“While the market for smart home products is still in its infancy, GE recognized that consumers need faster, easier ways to learn about and access innovative smart home goods,” the company said.

GE Lighting is also launching its first e-commerce business, which will sell C by GE bulbs starting in January.

“With doorstep service, GE aims to simplify the shopping experience for connecting lighting, so consumers can rethink how, when and why they choose to purchase light,” according to GE.