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Time - 11:30 am – 1:00 pm
• The shapes
• The functionality
• Differences in packaging based on the product

Session III - Event

Time - 2:00 pm – 4:00 pm
Here’s an event to explore the importance of package in marketing a product with your innovative ideas.
• Each team consists of 3 members.
• Design a package based on your product.
• Make a graphic design on the package.
• Market the product justifying the reason for your package and graphic design.

Session 2:Bimal Kumar Lakhotia is the Manager, Packaging Solutions, Britannia Industries Limited. He has done his PG Diploma in Packaging Technology from Indian Institute of Packaging and his MBA from the prestigious Xavier Institute of Management. A dab hand at innovating the packaging industry, he was a Research Scientist in Ranbaxy Laboratories Limited from 1998-2001. He then joined the Pepsico India Holdings Ltd as Manager, Packaging Development from 2001-2006. Mr. Bimal Kumar is currently the Manager, Packaging Solutions, Britannia. His honors include IndiaStar and Asiastar awards for Packaging Innovations and he is the recommended speaker on 'Consumer aspects on Packaging' from Frost & Sullivan.

• The participants have to register individually.
• The participants will be intimated through a confirmation mail.
• No registration fee for the workshop.
• The participants are requested to bring the following on the day of the workshop:
o College ID card
o A printout of the confirmation mail.