Archive for the 'Trademark Issues' Category

The Name Inspector knew it. He just knew that Microsoft went with the name Bing because it makes a better verb than, say, Kumo, which sounds like a radio or TV station (like Seattle’s KOMO). Or that crazy killer dog dreamt up by Stephen King. When people write about the name Google, they almost invariably [...]

A few days ago John Cook reported that lawyers from job site Jobdango want the folks at Zoodango, a site that has nothing to do with jobs, to stop using the name Zoodango because the -dango ending infringes on Jobdango’s trademark. Zoodango CEO James Sun said they’d fight the trademark issue even though they’re changing [...]

Last Friday’s New York Times had an article about QVC, described as “the leading home shopping network”. QVC is one of those boring abbreviation names—it stands for “Quality, Value, Convenience”. Apparently QVC wants to jazz up its image with a rebranding of sorts, and has a new ad campaign prominently featuring the letter Q. The [...]