Jane Stevenson on Driving Innovation

Synopsis

Innovation—it’s more than a ubiquitous term for the shiny, new, and different. Jane Stevenson, coauthor of Breaking Away: How Great Leaders Create Innovation That Drives Sustainable Growth—and Why Others Fail, mines the minds of high profile executives and shares the gems that spark success. She defines four categories of innovation and the characteristics of leaders within them. She also details how companies like Google and GE use metrics and algorithms to forecast trends, and how CEOS can embrace the ideas of risk and failure along the trajectory to success.