53% Increase In Organic Traffic After 1 Week

Cape Horn Engineering

Project Description

Capehorn Engineering

Capehorn Engineering’s passion is yacht engineering and helping to win yacht races. Their state of the art CFD create the best performing yachts.

Challenge

Digital Web World were tasked with improving Cape Horn Engineering’s organic search visibility to increase their presence in the competitive market of yacht building/racing. We also had to fix the issues that were plaguing their website from improving.

Approach

Capehorn Engineering is involved in a highly competitive market that involves constant improvements and changes to engineer the highest performing yachts and win the big races. This posed a unique and really interesting challenge that our SEO team enjoyed being a part of.

Our SEO team got cracking by immediately utilising all their knowledge and software tools to find the focus keywords that were going to be key for Cape Horn and optimising around them. Once this was done the team got to work improving the copy, h tags, titles, meta descriptions and a lot more.

To fix Cape Horns website issues we had to use a special software tool that discovered the problems that were holding back their website. Our website team then got to work fixing the issues in the backend of the site.

Results

14%

Increase in site health after 1 day

53%

Increase in organic traffic after 1 month

Removed

Toxic backlinks

Get in touch

We would love to chat!

Please do not hesitate to get into contact with us! We would love to discuss any requirements you may have. Either use the details below or the fill out the contact form to the right and we’ll get back to you as soon as possible.