Project idea information

Needs and challenges
(Needs, main problems or challenges to be addressed)

2.1. Underdeveloped basic infrastructure for smooth running of tourist activities;
2.2. There is no planned tourism development, no preservation of cultural and historical heritage and natural value sites;
2.3. Insufficiently developed tourist facilities suitable for tourists' varied requirements and potential of the area;
2.4. Lack of marketing and market approach in tourism development (Kraljeva Sutjeska, Bobovac);
2.5. Insufficient promotion of cultual and historical heritage and tourist offer;
2.6. Cultural and historical monuments are not adequately protected and there has not been any restoration and conservation of the monuments which are crucial for preserving tradition and culture which led to their being less attractive to tourist visits;
2.7. Insufficiently protected natural value sites, especially landscape sites and biodiversity

Objectives
(main and specific objectives to be achieved)

The main goal of the project „Preservation of cultural-historical heritage, natural value sites and turism development in Kakanj Municipality“ is to use untapped tourist potentials in the Municipality which can help economic development and preserve and protect cultural and historical monuments and natural value sites. Specfic goals:
- Develop basic infrastructure and facilities for smooth running of tourist activities and development of tourist offer;
- Prepare strategic documents and programs for tourism development, protection of cultural and historical values and the protection of nature in the area of Kakanj Municipality;
- Design and implement a tourist offer based on existing potentials and tourists' requirements;
- Include elements of marketing and market approach in tourism development;
- Implement a program of high quality promotion of the cultural and historical heritage and tourist offer;
- Protect, restore, renew and conserve the cultural and historic monuments which have not been adequately

Main results and core outputs

4.1. Developed basic infrastructure and facilities for smooth running of tourist activities and development of tourist offer;
4.2. Prepared and adopted strategic documents for tourism development, protection of cultural and historical values and the protection of nature in the area of Kakanj Municipality;
4.3. Designed and implemented offer: facilities, offers, activities and products which are the foundation of tourism in municipalities according to area potential and tourists' requirements;
4.4. Included elements of marketing and market approach in tourism development;
4.5. Implemented program of high quality promotion of the cultural and historical heritage and tourist offer;
4.6. Cultural and historical monuments are protected according to their significance and requirements; implemented programs of restotation, renewal and conserving of monuments which have not been adequately treated;
4.7. Increased number of protected nature sites and capacities for their inclusion into a tourist offer.

Main foreseen activities

Activity 1. – Develop basic infrastructure and facilities for tourist offer development
Activity 2. – Prepare strategic documents and programs for tourism development, protection of cultural and historical values and the protection of nature in the area of Kakanj Municipality
Activity 3. – Design and implement a tourist offer based on existing potentials and tourists' requirements
Activity 4. – Included elements of marketing and market approach in tourism development
Activity 5. – Implemented program of high quality promotion of the cultural and historic heritage and tourist offer
Activity 6. – Protect, restore, renew and conserve the cultural and historic monuments which have not been adequately treated
Activity 7. – Increase the number of protected nature sites and include them into a tourist offer

Innovative character of the project idea

In order to position a competitive and long-term profitable product whith would at the same time be environment friendly, the project idea is based on the folowing 5 principles:
- Differentiation of products and services;
- Use the existing chances;
- Minimun environment ipmact;
- Integration of tourist offer;
- Networking and communication.