Discover exceptional Ultra HD certified picture quality with our NU7400 Dynamic Crystal Colour TV. The NU7400 provides a billion colours so you see more of the picture. With true Ultra HD 4K colour and clarity you can enjoy the latest movies in more colour and detail than ever before. HDR amplifies your viewing experience and using the power of HDR 10+ you see the detail in every scene. Experience great sporting moments with Auto Motion Plus with superb motion management powered by our UHD Engine. With minimalist thin design and a clean cable management solution, the NU7400 looks great from any angle. It also features our best Smart platform yet, another great achievement from the most awarded brand for Smart capabilities 4 years running. And the One Remote Control, a single Smart remote, is powerful enough to control all your compatible devices.

Experience crystal clear, lifelike colour. With more than one billion colours — 64 times more than conventional UHD TVs — the Dynamic Crystal Colour display delivers picture-perfect results every time. See every colour in a rainbow or every shade in a spectacular sunset.

Ultra HD certified

Experience Ultra HD certified for true 4K colour and clarity. Dynamic Crystal Colour delivers over one billion stunning colours, Ultra HD certified makes the most of every pixel. Don`t settle for a TV without the Ultra HD certified picture quality logo, which guarantees the pure colours, sharp contrast and brightness you would expect from the latest 4K resolution standards.

HDR powered by HDR 10+

Watch every moment burst from the screen. Superior brightness, shadow detail and authentic colour with HDR powered by HDR 10+. Experience detail in the dark shadows of a horror movie, or the bright sun filled scenes of the latest sci-fi. Samsung technology delivers HDR powered by HDR 10+. Other HDR formats at best adapt the image for each scene. HDR 10+ goes further optimising each frame of your movie or show to ensure the picture delivered to your screen is almost as detailed as in the real world.

Auto Motion Plus

Appreciate every detail in even the fastest scenes. Auto Motion Plus offers impressive clarity in action scenes and sport that you’ll feel as if you’re watching from the stands or on-set. Bring the action into your living room with an outstanding image processing speed, backlight technology and a fast frame refresh rate.

Clean Cable Solution

Finally a TV that provides a minimalist, clutter free and stylish cable management solution for clutter free viewing. The back of the NU7400 is designed with stylish grooves that allow for the cables to be threaded through. The NU7400 TV stand lets you clip cables on it, keeping all your connections out of sight and leaving the elegant, minimal TV design uncompromised. This ensures a clean clutter free back and means the NU7400 looks good from every angle.

360° Design

Discover impressive minimalistic design from every angle with a stunning clean back. Nothing detracts from the picture. And with our thin design there`s less TV and more picture. The design has been crafted with the highest quality materials.

One Remote Control

Control all of your compatible devices and content with the One Remote Control. You no longer need multiple remotes lined up on your coffee table. Your One Remote allows you to multi-task with simplicity, changing channels on your set-top box, playing the latest blockbuster on your Ultra HD Blu-ray player, ramping up the volume on your Soundbar or simply surfing the web on the big screen.

Experience better shadow detail and more accurate colour with UHD Dimming technology that independently adjusts tone, brightness and sharpness. By dividing the screen into hundreds of small zones, UHD Dimming separately controls the darkest and brightest elements of any image for exceptional picture quality.

UHD Engine

The processing engine that supports the stunning picture. UHD Engine, brings you HDR 10+ and delivers picture quality that is true to life.

UHD Upscaling

View content with unparalleled picture quality. UHD Upscaling is a unique four-step picture improvement process that enables the clarity and detail of standard and high definition content to be enhanced to the best it can possibly be. Experience premium picture quality, whatever you want to watch.

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