Morgan Dorr “4x4ever” - The Most Shazamed Song of The Super Bowl is Available Now

(February
12, 2016)- Jeep’s “4x4ever” commercial was the most Shazamed Super Bowl
Ad of 2016 -- by a long shot. The spot, which was Shazamed over 40,000
times (the next closest song was Shazamed only 3,000 times) features
original music by Morgan Dorr, lead singer of Best of Friends, and, in less than a week, has been viewed over 1.5 million times on YouTube. Watch for yourself here: https://youtu.be/pOiiPxb-Gbw

What
makes these statistics all the more noteworthy is that “4x4ever” was
the only music-driven spot that didn’t feature a household name. Morgan
Dorr was commissioned by the Jeep brand specifically for the spot,
orchestrated by publisher Brian Monaco, executive VP and worldwide head
of advertising, film & TV for Sony/ATV Music.

Jeep’s
involvement with supporting new music is not without precedent: last
year, Jeep partnered with X Ambassadors and launched the band’s song
“Renegades” to much success. The song ultimately ascended to No. 1 on
five different Billboard charts.