ReWork

Industry Media Property

In January 2013, Original9 began working with Cornerstone on their blog to spur conversation about the changing landscape of talent management. In just two years, the blog became a go-to resource for HR professionals, achieving an audience growth of 1000% to reach 10,000 monthly readers.

While the blog had achieved success and recognition within HR circles, it was time to push the conversation forward: to help HR professionals learn how to get a seat at the executive table and to show executives how cutting-edge talent strategy could lead to true business impact. In support of the brand’s expanded vision, we launched the next iteration of the Cornerstone blog in February 2016: an online brand magazine, ReWork.

With a crisp, mobile-first design and a sharpened focus, ReWork reflects Cornerstone’s ambition to be a guide to the new world of work. The publication now reaches more than 20,000 unique monthly readers, 2,000 newsletter subscribers, and includes more than 30 expert voices on future of work trends, talent management, leadership, technology, and more.

Original9 Media is a strategic content marketing and communications agency located in San Francisco. We are a passionate group of content creators, strategists and editors blending the art of storytelling and design with the science of distribution, audience and platform to influence and engage audiences. As a premium content marketing firm, we help companies connect with online communities and grow their businesses through high-quality content creation, distribution and consulting expertise. Our expertise spans both consumer-facing and B2B clients in consumer technology, enterprise technology, fashion, retail, entertainment, ecommerce, media, gaming, education, finance, energy and more.