Microsoft has officially unveiled the new Windows logo, and unlike the several previous Windows logos it's no longer a flag, but actually a window. Which is weird, since Metro doesn't have windows. Love this bit: "It does not try to emulate faux-industrial design characteristics such as materiality (glass, wood, plastic, etc.)." A well-deserved jab at Apple's inexplicable obsession with skeuomorphic My First Operating System-esque interfaces.

If I had made this logo I wouldn't be so quick to take jabs at other companies, especially not those that are actually excelling at style.

Our final goal was for the new logo to be humble, yet confident

Yeah well, you managed to make it dull as hell. It sure does not give me an impression of motion and style, quite the opposite.
It's too damn wide and if you make it narrower by removing the text you'd never know what it was.