Scandinavian Design Group

EVRY Digital

Challenge

EVRY (formerly EDB ErgoGroup) needed a new visual identity and profile after their merger, and as part of the overall branding project we designed their new website. EVRY wanted a dynamic and modern website, to reflect their new brand and their mission of "bringing information to life". One of the biggest challenges was creating a site with such an extensive amount of content without falling into the typical hierarchy-trap with menus both on the top and the left, making it difficult for users to navigate. We also wanted to design the website based on the user's needs and preferences, not just reflecting the organizational structures such as many other corporate websites.

Solution

We designed a visually-attractive and inviting website, fully aligned with the new identity. Keeping the number of menu items low, and using other navigational elements (such as filters, icons etc) we helped the users understand and navigate the content in an intutive way. Many of the users are repeat visitors, and by providing them with "last visited"- and "recommended articles" functionality we made the user experience even faster and more relevant.