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Connected Computing Devices

Report Summary:

The tablet market now has three strong operating systems for casual activities as well as productivity with a fourth, Chrome, making its entrance in 2018. iOS finally has a file system, starting with version 11; the Windows 10 experience on a tablet is indistinguishable from a PC; and, Google introduced multi-window functionality on Android 7.0. Enterprises are well served with current options but many consumers are being left behind as prices for Detachable 2-in-1s running iOS and Windows are still out of reach. Momentum for Windows tablets stalled in 2017, mostly due to a sharp decline in Windows Slates and a lack of affordable devices for consumers. Android may lose out on competing in the Detachable 2-in-1 segment as Chrome takes this role, but some Android vendors will have enough technological prowess and brand credibility to compete in the ultra-premium Foldables segment over the next several years.
Pricing trends on Detachable 2-in-1s are showing a slow decline and over the next five years; we believe that Detachable 2-in-1s will compete much more closely with comparable PCs, reflected in growth for iOS, Windows, and Chrome market share through 2023. Vendors and operators must determine how to optimize their portfolio mix to anticipate these changes coming around the corner.

This report forecasts global Tablet shipments and installed base by operating system by 2 form factors (Slate and Detachable 2-in-1) and by 6 major regions and 88 countries from 2010 to 2023. It also forecasts OS shipments by Price Tier on a regional basis. This report is published during Q4 2018, following actual Q3 2018 results. This report updates and supersedes the Slate Tablet and Detachable 2-in-1 Operating System Forecast - Shipments & Installed Base by Price Tier by 88 Countries 2010 - 2023: Q4 18 Update published in November 2018.Table of Contents