10 Email Marketing Services – Know Your Options?

Email marketing is so powerful and if you want to grow your list you have to use a service to handle your email marketing campaigns. They are not hard to setup, and they can help increase your conversions with your online business. You will need to install an email opt-in plugin to capture your subscriber’s email addresses. Each company will come with its own features, but their prices ranges and their user interface is going to vary from service to service. There are some email marketing services offered online these days. Here is a list of all the services that you can use.

In existence since 2001, MailChimp is an email company that serves more than 12 million people and businesses around the world. With numerous features, MailChimp allows you to send marketing emails, automated messages, and targeted campaigns. MailChimp includes an easy drag and drops feature that allows users to create campaigns that match their style. Its powerful marketing automation ensures that emails get to the correct person at the correct time. MailChimp offers advanced reporting features and has an excellent group of mobile apps that help you to check reports, add notes to a contact, or send a campaign, regardless of where you are. Furthermore, those apps integrate well with popular apps and services like Salesforce, Eventbrite, Google, Twitter, Facebook, Shopify, and SurveyMonkey. You can easily sync your data from those services and import content from other sources. MailChimp is a free service to sign up for, but do come with paid plans. MailChimp is one of the world’s leading email marketing platform, and they send more than a billion emails a day.

iContact is an award-winning email marketing service that has been around since 2003. iContact has helped many small and medium businesses worldwide achieve significant results. The easy-to-use technology allows iContact to serve the needs of high-volume senders, professional marketers, and businesses new to email. iContact offers simple features that work to get your email to the inbox. With iContact you get features like message creation, personal coaching from personal calls and videos, and autoresponders. iContact is also great with social media. If you love sending email and scheduling posts on social media you can do just that with iContact’s all-in-one solution. Whether it’s Facebook, Twitter or Linkedin, iContact can meet all of your social media needs. iContact has a free trial and also comes with a variety of pricing packages which are as follows: $14 a month for email marketing, $99 for Pro automation and a Premier service. The Premier package includes Onboarding Advice, Zapier Integration, and Engagement Tracking. iContact is a well-respected email service that has received numerous awards and recognition.

Constant Contact is a powerful email marketing that creates professional emails for its customers. Constant Contact makes it easy to build newsletters with hundreds of professional email templates featuring drag-and-drop email editing tools. Its contact management features enable you to import, organize, store, and access your email contacts. Real-time email tracking allows users to monitor everything from opens and clicks to survey responses and coupon redemptions. Other advanced features include email automation, a donations feature, and surveys. Constant Contact’s social media marketing feature connects your business to customers on Facebook, Twitter, and LinkedIn. Constant Contact is free to try for sixty days. After that, there are two packages available, one email package for $20 a month and another email plus package for $45 a month that includes a free custom template. The email plus package allows for more storage and users. It also includes some great features not in the email package such as a Facebook fan promotion and customer surveys.

GetResponse is an easy to use email marketing software that has more than 1 billion subscribers monthly. Available in nearly 200 countries, Get Response is loaded with great features including Marketing Automation, Responsive Email Design A/B Testing and Landing Pages. The Marketing Automation feature allows you to use the drag-and-drop builder. It’s Responsive design allows users to make newsletters look great on all devices including computers, smartphones and tablets. In addition the amazing email creator will make all your visions possible with multiple email templates and limitless editing options. Pricing for the GetResponse packages varies. An introductory email package starts at $15 a month. The most popular Pro Packages cost $49 a month. If you have bigger needs there is the Max package at $165 a month and the Enterprise plan at $799. With Enterprise you get a list size of over 100,000 and a long list of features not available on the other packages. If you are not sure which package is right for you, Get Response offers a 1 month free trial – no strings attached.

A Weber is an email marketing software designed for user needs. The program includes a variety of features including time-saving email automation, Seamless Integrations, and Faster Email List Growth. Aweber allows you to work with programs like WordPress, Facebook, PayPal, Salesforce, Shopify, Heyo and much more to support all of your marketing programs. Aweber has Mobile-ready sign up forms and email templates that make building your subscriber list easy. Support is always available with a team of email marketing experts available seven-days-a-week. Aweber comes with a free 30-day trial and then offers some priced packages. Those packages include the following: $19 for 0-500 subscribers, $29 for 501 – 2,500 subscribers, $49 for 2,501 – 5,000 subscribers, $69 for 5,001 – 10,000 subscribers and finally $149 for 10,001 – 25,000 subscribers. AWeber Communications offers a number of email solutions that can help you build a loyal audience and allow your business to grow.

Benchmark is a both a powerful and simple email marketing service. Benchmark’s email designer creates responsive, mobile friendly templates ready for any device including your smartphone and tablet. With Benchmark you can get real time reports and Signup forms to expand your audience. You can get started with Benchmark by sending email campaigns to up to 2,000 of your subscribers for $0 per month. It will integrate with many of your favorite apps including Paypal, Shopify, Facebook and Twitter. If the free package is not good enough, upgrade to get additional features with an $11.95 package for 600 subscribers, $18.95 for 1,000 subscribers, or 1,500 subscribers for $24.95. The packages include even more offerings with Large and Massive packages that go as high as $5000 a month. The more you are willing to pay the more subscribers you can get. Benchmark allows users to Send targeted messages to subscribers and a very responsive email with nearly 65% opened on mobile devices.

Pinpointe is an advanced email marketing service that is designed to fit users needs. Pinpointe is a feature-rich, cloud-based email marketing software solution for business-to-business companies. Pinpointe brings lots of features to businesses at reasonable prices. Pinpointe has the largest library of mobile-friendly HTML email templates, with well over 1,000. The responsive templates automatically connect with mobile phones, iPads and desktop systems. Pinpointe is very dependable delivering 96% 99% inbox delivery rates. A feature called smart-segments allows you to target your prospects with precision by combining behavioral information. Furthermore there is a Intuitive User Interface, International Character Set and Google Analytics Integration. In terms of cost, Pinpointe offers a variety of packages including a pay as you go plan that charges per emails. Another plan has pricing based on the number of contacts in Pinpointe. With this pricing plan cost is relative to the number of emails that can be sent and also the number of contacts in Pinpointe. The smallest packages start at $49 and range as high as $808/month.

VerticalResponse is a service that allows its users to create professional emails. With Vertical Response you can create, send, and track emails and social posts that look great on every device. Vertical Response includes many free templates that adhere to “responsive design” principles. The software allows you to just drag image and text blocks right into your email and move them around with the click of a mouse. You can impress users on your list by sending an automatic welcome email. Vertical Response is mobile friendly that works great on smartphones tablets and other devices. The Automated Follow-up feature will help you reach more people by getting up to 40% more opens and clicks for your email message. You can try out Vertical Response for free and then move to one of their paid pricing plans. Those plans include the most popular basic plan at $22, a pro plan which costs $32 a month and a pro plus plan for $212 a month.

Mailigen is a great email service that helps you use email to reach your marketing goals faster by giving you the tools to humanize email technology. It includes a number of great features including email automation, integration and surveys. The Mailigen platform connects with your CRM, blog or e-commerce system to provide a complete marketing solution. You can get higher response rates with the responsive online surveys that help you gather valuable insight to send targeted email campaigns. Mailigen integrates well with a number of popular apps including Shopify, Facebook and Dropbox. Mailigen offers three pricing packages: a starter package for $10 a month, a professional package for $19 a month and a premium package for $299 a month. There is a free 30 day trial offer that can be completed also. Simply create an account, you get instant access to all Mailigen features from chosen plan for 30 days.

GraphicMail is a powerful marketing tool that connects users in many ways. The program includes a variety of features including an email editor built for designers, superior email deliverability and advanced email reporting. With it’s VisitorID feature you can Track every page visit, length of time on the site, and referral source. In addition you can Send targeted emails based on their behaviors and interests. You can automatically swap out images, messages and CTAs to match contact interests. GraphicMail allows you to view your contacts profile pictures and links to social media accounts like Facebook and LinkedIn as well as see a visual timeline of their every interaction with your brand. Like many of the other services, it includes a free trial or paid packages. The paid packages range from $5.00 a month to $35.00 a month. All have unlimited emails and increase the number of contacts and price goes up.

Garen Arnold has 10+ years of web development experience. WordPress is used for all the sites he has developed and worked on. He has written 100's of articles on WordPress, SEO, social media, and has reviewed lots of hosts.

Hi Garen, This a great overview. Nice job! In the past, I was with a small organization that used Constant Contact. More recently, I used MailChimp for my personal newsletter at a free level and it worked fine. When I went into the world of Affiliate Marketing, I was torn between AWeber and ConvertKit. Ultimately, I decided to go with AWeber to get me started. So far, so good. It’s a good service that is easy to use, but as my numbers grow, I’ll have to keep an eye on it. It’s great to know there are so many options. Keep up the great work! Kevin

I have used Weber in the past. However, I did find their price to be kind of high. When I used them, it was $29.99/month. But now it looks like they have plans that are $19.99/month. However, you only get 500 subscribers with that plan. With MailChimp, you do get 1,500 subscribers for $20 a month.

I do remember AWebers interface, though. Really did like the layout. Was very easy to use.