San Francisco 49ers cornerback Richard Sherman, tweeted: "Proud to be an @usnikefootball athlete. Few moments in history has that been more true!"

"He's done a lot for the African American community, and it's cost him a lot". It's sad. But he continues to do the best that he can to support. And they said it could solidify Nike's bond with athletes, especially black ones, an important consideration for a company that relies heavily on sports stars to endorse its products.

"It's their choice", she said.

'And I think that's also something that's really interesting, is the fact that we all make up this world, because we have different views on different things, but that doesn't mean we can't be loving toward each other'. I'm not always flawless. Actually I'm never ideal.

As a direct result, it has been reported that shares in the Oregon-based Nike Inc. fell more than 2 percent, reportedly as much as around 2.85 percent.

"I think what Nike did was a tremendous step in fighting against the people who misunderstand the protests by Kaep and players, " said Seth Buchwalter, of Portland, Oregon, a lifelong Nike customer.

Yesterday Nike announced that Colin Kaepernick would be the face of its 30th anniversary "Just Do It Campaign". But for Eagles defensive end Chris Long, Nike took a major step in marketing Kaepernick. Dozens of other National Football League players, as well as numerous other athletes across America, ultimately joined him.

National Football League and Nike have also extended their partnership until 2028, with Nike providing all National Football League teams with game-day kits and sideline clothing. "Holding up Colin Kaepernick as an example of someone who has "sacrificed everything".

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