This Cult Streetwear-Meets-Fashion Brand Is Now Easier to Find

There aren't many brands that could convince someone to lay down more than $300 for a bright yellow T-shirt with the DHL logo on it. But Vetements accomplishes that and more, thanks to a cult-like fanbase with a deep appreciation for the way designer Demna Gvasalia blends the worlds of high and low culture.

There's also the fact that Demna and his brother, Guram, who serves as CEO of the company, are extremely cautious about over-saturating the market with their wares, producing in very small numbers to ensure demand outstrips supply and limiting points of distribution to just a few partners. Mr Porter joins that (very short) list with the release of one of Vetements key pieces: an oversized black hoodie emblazoned with metal-inspired graphics.

Mr Porter

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Think of it as your favorite band-logo sweatshirt, but much more Fashionable with a capital 'F.' And more expensive. Because of those low production numbers and high-end materials, this particular hoodie will set you back $1,265. To some, that seems completely insane. But to Vetements fans, it's just the price of admission to the club.

Oh, by the way: It says "Total Fucking Darkness" on the back, which is silly, but also kinda cool.

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Mr Porter

The hoodie is available now, with more Vetements gear set to arrive over the course of the upcoming season. Check it out at Mr Porter (and be sure to stop by the site's massive seasonal sale while you're there).