Here’s a nice little piece from the new issue of the cracking 4Talent magazine. It’s come along way over the 9 issues to date, evolving out of Ten4 magazine based in the West Midlands to become the nationwide contender it is now. This issue’s gorgeous cover in Burne-Jones colours is designed by London-based Slovakian designer Petra Stefankova, one of the winners of last year’s 4Talent Awards (for which I had the honour of presenting the New Media award).

Adam Gee: New Media Factual

“I have an upcoming project, codename Sam I Am. I’m busting to tell you about it but I can’t yet [Update SP4 readers: it soft launched today, hence the link]; it’s necessarily under wraps. It’s a very entertaining concept and interactive experience which still manages to convey a substantial meaning – in this case about the diversity of Islamic culture, and the narrowness of most of our experience and understanding of it.

The commission I’m most proud of: The Big Art Mob. It applies new technology and media behaviours to a worthwhile public task: mapping the best of Public Art (from bronze geezers on horses to Banksys) across the UK. Interested people from all around the country and beyond (we’re big in Brazil) are photographing artworks on their mobiles and uploading them to the map, having a good online natter about arty stuff along the way. You can interact wherever you are – I’m particularly proud of the WAP (mobile) site at bigartmob.com/mobile. It’s been nominated for 3 Baftas alongside the likes of the iPlayer and Dr Who, so it’s punching above its weight in true C4 stylee.

In the way that Big Art Mob finds a worthwhile purpose for moblogging (mobile blogging) I want to find missions and purposes for other emerging interactive tools and technologies like, say, Twitter – in itself geek masturbation and possibly the end of civilisation as we know it, with a creatively conceived context perhaps something exceedingly good.

I’ve spent the last 5 years at Channel 4 exploring what public service means in a digital world – from Big Dig to Big Art Project, and one or two projects that don’t even have ‘Big’ in the title like Picture This and Empire’s Children. But Big is important: ambition, scale and impact are all vital.

Cross-platform and interactive media is what’s pumping the nads* of the telly industry right now, and it’s vital to its future. All the creative and entrepreneurial energy is welling up in these areas and Channel 4 is ready for action.”

High in his mountain lair, overlooking the snow-topped peaks of the Canadian Rockies, protected by the sheer stone walls of the looming castle, the cross-platform commissioner and his white cat reflect on the events of the past few days. The Banff Spring hotel, one of the barmy baronial piles built by the Canadian Pacific railway (I’ve seen two others, at Lake Louise and in downtown Toronto, all astounding in their scale), is home to the annual Banff TV Festival which follows hard on the heels of NextMedia, its toddler brother of about four which focuses on interactive media. It’s interesting to see this year that the two are beginning to overlap substantially, reflecting (a little late) the changes in TV over the last two years in particular.

The highlights for me of ‘the place great TV is born’…

My main speaking session this afternoon with Kate Harwood from BBC Drama (Cranford, Oliver Twist, etc.), chaired by Ed Waller, Editorial Director of C21 Media – really enjoyed rabbiting on about Picture This, Embarrassing Bodies and Big Art Mob to illustrate my approach to factual cross-platform (BTW “rabbiting” is one of various English words I found out this trip Canadians don’t understand). Sesh seemed to go down well. Mentioned the forthcoming 4mations and 4IP. It’s always fun demoing Embarrassing Bodies because you never know what gruesome video will be featured on the homescreen – my very own Russian roulette of public speaking (not sure what exactly we were looking at yesterday but the thumbnail featured what seemed to be a fifteen-day old mini cheese pizza growing on someone’s head) .

Kate showed a couple of interesting clips from forthcoming shows – House of Saddam looked fascinating as did Criminal Justice (in which Pete Postlethwaite and some other thesp heavyweights cropped up).

Looking up at the reception before the Rockies Awards to see Bill Murray of Where the Buffalo Roams and Ghostbusters fame. Stripes featured big in my teen viewing – especially the parade ground manoeuvres to the tune of Manfred Mann’s Doo Wah Diddy. He looked rather white and old. Buffalo I first saw at the Arts Cinema when I was at college so I guess he is getting on. (I’ve just finished reading Fear & Loathing for the first time – goddarn that book has great pictures!)

I’m carrying on writing this on Canada’s third greatest invention – after maple syrup and Neil Young – the Blackberry. We’ve just driven past the Banff Centre where Kim Cattrall trained. I had the pleasure of picking up 4 Rockies Awards on behalf of the Channel in front of said Sex in the City star to her 1 shiny little metal mountain range. Whilst she looked like a million dollars, I was more like a bad penny, coming back to the podium four times, which did however have the benefit of driving home how much above its weight Channel 4 punches.

Going to the hot springs after work yesterday with Jane Mote of UKTV, in their rather charming 1932 split-level building. 39 degrees in the outdoor water with views in all directions of snow-capped peaks. Steam coming off the surface, fat bellied men in old-style trunks, a row of French maidens posing in 1930s bathing costumes, it felt for a moment like we were in some Russian resort, missing only the wodka.

Running this morning, after doing a breakfast meeting with four Canadian writers and producers (including Jill Golick of scriptwriting blog Story2OH), along the Bow river past the falls. The epitome of Canadian Rockies scenery.

Having a proper chat at breakfast with Nick Fraser of Storyville (who has just execed a film about the aforereferredto Hunter Thompson) (and Mette Hoffman Meyer of DTV, Denmark representing the award-winning documentaryIron Ladies of Liberia) – last saw Nick when we were both speaking at Discovery Campus in Brussels but didn’t really get to talk – so a proper chat about photography (prompted by his commission What Remains: Life & Work of Sally Mann which also picked up a Rocky), new digital forms for documentary, sealing wax, cabbages and things.

Last year it was Mark Thompson I met at breakfast in that same dining room. We were discussing the fall-out of Celeb Big Bro and his verdict was “shit happens”. And the Richard & Judy phone vote balls-up – “Sometimes shit happens in a row”. Which in retrospect was ironic given the kind of year he had following that convo with one bit of shit (Blue Peter fix) after another (queen trail scandal) after another (BBC cuts).

Hooking up with Tom Perlmutter, President of the National Film Board of Canada, to explore possibilities about combining forces on 4mations. Canada has a great reputation in animation which seems in kindred spirit to what comes out of Channel 4 on the animation front.