Sissi Johnson

MBA Prof | Brand Strategist | Public Speaker

Sissi Johnson is an Academic, Public Speaker and the go-to Brand Strategist at the intersection of Fashion, Technology and Lifestyle. Dubbed “The Face of Fashion Tech” and one of the best Instagram to follow by ELLE magazine, she is a contributor to The Huffington Post USA.

Her strategic and creative marketing expertise has lead ground-breaking early-stage companies such as Airbnb from strength to strength on an international scale.

Sissi has lived and studied in China, Italy, the US and France. She regularly speaks and lectures at international conferences and schools including DECODED, the University of OXFORD and POLIMODA where she graduated from with a MBA in Fashion Business in 2011.

Focusing on subcultures, emerging markets and digital anthropology, I teach and develop Business, Innovation and Identity courses for international schools. My curricula decipher the complexities and impact of pop culture, race, history, religion, politics, economics and social media on the fashion industry and society.