Multicultural Coke Super Bowl Ad Sparks Criticism From Bigots

Coca-Cola is learning the hard way that not everyone in this country subscribes to the adage “live and let live.” When Coke placed “It’s Beautiful” commercial during Sunday’s televised sports event, the company received a very unexpected Twitter backlash from irate and seemingly bigoted folks who were offended by the diverse range of people singing, “America the Beautiful,” in their native language.

The advertisement, which was supposed to be a touching tribute to this nation’s cultural diversity, featured a multicultural cast of folks singing, “America the Beautiful,” in English and in a host of other languages. One of the scenes in the spot even featured a set of gay parents — the first to date shown in a Super Bowl ad.

The celebration of differences, however, turned into a Twitter nightmare as folks who felt insulted by the ad had a field day lambasting the soft drink company with ignorant/racist remarks, questioning their motives and wondering how they could even fathom that such a patriotic song be sung by a host of foreigners.