Watch Justin Bieber Talk Dance Moves In T-Mobile's Super Bowl Ad

Published on February 02, 2017.

Justin Bieber will star in one of T-Mobile's Super Bowl commercials.

The wireless carrier on Thursday released one of the spots it plans for the game, showing Mr. Bieber along with New England Patriots tight end Rob Gronkowski and NFL six-time Pro Bowler Terrell Owens. (Mr. Gronkowski is also slated to play a part in a Super Bowl spot for Tide.)

The ad, titled "#UnlimitedMoves," argues that neither celebrations nor data plans should be limited. T-Mobile is calling on viewers to submit their best touchdown dances on social media and Justin Bieber will select his favorites.

The 60-second ad, created by Publicis Seattle, will run in the first quarter of the Sunday's game on Fox.

T-Mobile will be airing additional ads in the game, but a spokeswoman declined to reveal any details.