DATAMARK has released a white paper that examines the topic of outsourced contact centers in Mexico.

Many companies and organizations that operate multichannel contact centers to serve customers by voice, email, web chat and social media have indicated they are shifting some outsourced contact center activity away from traditional destinations such as India and the Philippines.

One destination of interest is Mexico, which offers a number of benefits, including cost savings and geographic proximity.

“Outsourced Contact Centers in Mexico: A Closer Look” examines these benefits, particularly those that can be gained by outsourcing contact center services along the Mexican border states, where there is a large workforce of bilingual English/Spanish speakers with neutral accents and a broad knowledge of U.S. culture.

The paper also highlights several recent initiatives launched by the Mexican government to welcome international business and foreign investment.