New Manual Raises the Bar for Martial Arts Instruction

Professional Martial Arts Instructor Manual

Good Cinco de Mayo morning! I love the US… we get to celebrate independence twice! July 4th and May 5th. And that means we have twice the freedom to work out twice as hard!

Now, got a new book coming out. I’ve been working on this for a while. If anybody has wondered where I’ve been, I’ve been sitting at the computer pounding the keys madly, making… THE BEST AND MOST AUTHORITATIVE TOME ON THE SUBJECT OF TEACHING THE MARTIAL ARTS EVER!

In fact, when you see what I’ve done you will understand that this book sets a new standard. Far beyond Black Belt, far beyond Master, and even…FAR BEYOND MASTER INSTRUCTOR! Heck, it’s even better than a Founder.

Let me give you a few facts on this book. The book is 8 1/2 by 11. Those are big pages, especially compared to normal books. There are 232 pages. The book is JAMMED full of stuff. There is a lot of old material, pieces of the master instructor course, the art of matrix karate from the matrix karate course, drills and exercises from out of print books, and a sh*tload of new stuff.

What the book is is how I teach a person from white belt to black belt. All the tricks I use, all the drills, all the extra drills and how to make more. and all in the right order.

Yes, this is a very creative book, it is not a MSMD book (monkey see monkey do) but rather a how to book that shows how, and encourages one to create their own drills. Use mine as the template, configure to your art, make new drills. You’ll see how I do it, how I break out of the same old same old of the classical method, to make the best martial artists in the world.

Now, the inspiration for this book.

About twenty or so years ago I had a few students and no place to teach them. So I walked into World Gym and asked if I could rent a room. They said no, and hired me as a personal trainer. A martial arts personal trainer. I was a bit shocked, to say the least. They were paying me a couple of hundred a month to teach students who were already paying me sixty a month. Sweet, eh?

So I taught for a while, then I went and did other things.

A couple of years ago I decided to do this again. A gym is a perfect place to find students, and even dedicated students. The people at a gym want to get fit, they are more than willing to learn martial arts if approached in the right way. So I went to a gym, asked the owner if he needed a trainer, and he said no. I blinked. I had been talking to personal trainers and they said there was a huge demand. That if I was good, I could make up to a hundred dollars an hour. But the owner had said no to me. Huh!

So I went to another gym, nope. Another one. Nope. No…no…no. WTF?

So I managed to get ahold of a gym owner and I asked him why, and his answer surprised me (though it shouldn’t have) He said: ‘Martial Artists don’t make good trainers. They don’t know how to run classes, every art is different so there is no standard and they just aren’t professional.’

Martial Artists don’t make good trainers. Okay. Let’s take it point by point.

They don’t know how to run classes? But they have learned in classes, they should know all about classes! but they tended to drive students off, costing the gym owner money.

Every art is different…well, yes, and I could understand how that might make things difficult for someone who wants to give his customers a standard experience.

But the thing that REALLY got me was… Martial Artists just aren’t professional.

That was the kicker. Because I consider myself a totally professional martial artist!

But…how was the gym owner supposed to know that? How was he to know that I knew enough arts and could teach classical arts in a totally standard manner? How was he to know that I was different from all the others? That I was a true professional?

Now, here’s the thing: gym owners have actually had this problem for a long time, and not just with martial artists. Back a couple of decades and anybody who could lift a bit of iron could call himself a personal trainer and get away with it. You had knuckleheads that were actually damaging clients! And there was no standard of professionalism.

What was the solution? The solution were the rise of companies that gave trainers certification.

Todays trainers have to go through courses which give very intense data on how to teach the types of exercises musculature and skeletal structure, cardio and aerobics and endurance vs resistance training and nutrition and the structure of a muscle and… and on and on and on.

And I know this is true because I signed up for a course and got a first hand look at what the training is like.

And there is absolutely nothing like it in the martial arts.

Nothing.

So I looked at the training manual of one company and I wrote my own training manual.

I didn’t duplicate the whole thing on muscles and stuff, you should do a personal trainer course on your own for that. But I did lay out the martial arts using my courses and a lot of new stuff to create somebody who knows what a martial arts instructor has to know and can actually teach it.

Never been anything like it before in the history of the Martial Arts.

Professional Martial Arts Instructor.

Now, if you do this book, actually, it is a course, then you learn the martial arts from the inside out. And, you learn how to teach. It’s how I teach, and I have had a number of schools, taught classes everywhere, and they have all paid off.

So this is my answer to that gym owner’s remark, that martial artists aren’t professional.

No, we aren’t, but know we can be.

A person who does this book and takes the test for it will be certified, and that means he can walk into ANY gym and say ‘I’m a professional.’ He can show his certificate, show the book he had to do, and, zingo bingo you’re head of the line for a job doing what you want to do, for a job teaching martial arts.

And I wasn’t kidding, here in Los Angeles, people can make $100 an hour teaching some of these big name people. Easy.

Heck, Bruce Lee was charging $300 an hour, and that was back in the early 70s!

So, the money is there, and now the method to the money is there.

The only problem… have you seen how expensive the personal trainer courses are? We’re talking $500! You get a book, a test, some sample questions, but then you can get a job!

And, my book, it’s got pieces of several courses, books, books that are out of print, new stuff, and it’s all organized. It’s lined up 1, 2, 3… from white belt to black belt.

If you learn this stuff, know how to smile to people, then you can get a job.

So, the book will be out officially in a couple of weeks. Right now I am ordering proofs, getting editing and such, and exploring POD methods (Print On Demand). The price of a book like this, full color, this big is about $30. Then I’ve got to mail it. Probably $20 bucks there. But if somebody wants a proof, I’ll probably charge $75. It might be more, I won’t know until the book is in the final stages of production and I am quoted a price on proofs. But I’m guessing $75 might be fair. And the price, once it is officially released, will probably be over $100. So this is a deal.

You think I won’t get it? Ha! I’ll get a company that does certification for personal trainers, piggy back on them, and it will sell like hotcakes.

After all, it’s a path to a real fun job, a break out from the same old same old hum drum 9 to 5.

But, for the next week or two, I’ll sell proofs.

You’ll have to be willing to wait a week or so to get it, because the company has to mail it to me, then I have to mail it to you.

And the only reason I’m willing to do this is because I need feedback. I need wins to put on a site, I need people to tell me where I’ve made mistakes.

but, there it is.

And, let me emphasize one last thing… a Black Belt is an expert a Master is fantastic, but that doesn’t mean they know how to teach, it doesn’t mean they are professional. So this book raises the standard. This book creates martial artists that are better than a black belt, master, or whatever. A fellow who can teach, is responsible for the future of the martial arts. It doesn’t matter how much you know if you can’t pass it on. So a Professional Martial Arts Instructor is actually the highest rank possible. Nothing higher.

Even a founder has to know how to teach and be professional.

So a PMAI is the highest rank there is.

Okay, thanks for listening. If you’re interested in picking up a proof of Professional Martial Arts Instructor send me an email at aganzul@gmail.com

Proofs will probably be available in the next few days, almost definitely by Monday.

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Go to the Testimonials in the menu and do a search for your martial art!Hi Sensei Al! (On the Black Belt Course) Everything is working great! Thank you for the quick responses. I am enjoying the one on one videos. It may be cliche, but I do feel like I'm there. I also like the conversational style and the way you explain how you're teaching and why. You've got a new student for life. Thank you. ~ Daniel

Al Case is a powerful presence to be around, but if you can confront it, then you will not be sorry, for there is no one like him, and it is an extreme privilege and honor.

I used to read your articles in Inside Karate and was excited when I found your web site. ~ RV

As an old timer with thirty-five years of experience I was really bored, but your works have peaked my interest and shown me that there is much more to learn. I Thank You Again, Sincerely ~ CC

Where was this information 24 years ago? This course is one of the best things to ever happen to me. Thank you Al Case for the gift of knowledge! Be blessed my teacher, ~ Rev. Ernest R

I bought the Infinite Fist tape YEARS ago and you know? I Keep going back to it! ~ KS

You are a master. You have opened me up to things that I have never thought of before. ~ KFM

I purchased your course on "Create Your Own Martial Art" and absolutely love it. I believe that your matrixing system is very unique. ~ DW

In my entire experience twenty years as a student and an instructor since, no one has contributed more to my martial arts education than you have. I started following your works twenty years ago and although I was young then I knew you had the True Art it was obvious to me even then. ~ Charles C

Students will know longer be slaves of poor instructors and practitioners. ~ Lonnie M

Win from Master Instructor Course Let me start out by saying thank you. Thanks from all the martial artists who asked why. Al, I'm in the Security and Law enforcement field and carry Instructor credentials, so effective methods in combat and teaching them is what I constantly look for.

Win from Matrix Aikido I just had to write to you to say WOW. Your INSTANT AIKIDO is great!!! ~ SD

My students have started coming up to me after class telling me how much more they are enjoying it, and that the classes have stopped being so ridged and now flow in a kind of give and take between me and them. I have stopped being a task master and started having fun and letting them teach me as well.

I did the Master Instructor Course and it hit me. The Basics that are so concisely communicated in this course including the Matrix principle IS the solution. It doesn’t matter what “style” I call my art, because all styles follow these same principles. It doesn’t matter how hard I train or how many repetitions I do if I don’t train the right way. And I would never become a master if I didn’t know how it all fits together. Now I do! I can honestly say that I am now on the path that I have always sought as a martial artist. Thank you Al!

I conducted a Matrix Aikido training class for a Security Team at a local manufacturing plant. I tailored the training according to their Use Of Force policy. As you know they need control and takedown skills. I knew Matrix Aikido would be the answer. The training plan you shared was boss. The class went so smoothly. The participants learned very quickly. By the end of the class you could see techniques of Monkey Boxing coming through. They were also able to create their own techniques. There was one female officer in the class who asked to become my private student. She was throwing, locking and taking down guys twice her size. The Security Supervisor wants me to come back and with more participants! I'll keep you posted. ~ L M

Have found your books and dvds excellent. My background is mainly in medical qigong but I practice Sun Style Tai CHi, BaGua and HsingI as well as Eagle Claw, Snake Style Kung Fu and several Wudang weapon styles. This is the first time I have had the underlying principles so clearly explained and in a way that they are immediately workable and demonstratable. I have worked through the Master Instructors Course, Aikido and Butterfly Bagua and have started to breakdown the Sun Hsing I using your matrix method. I was even able to teach a 70 year old friend of mine with no martial arts background your instant aikido where she was able to do some very accomplished locks and throws after the first lesson