You may be wondering what’s up with the new “MCR VERIFIED REVIEW” green shield that displays next to every review on MovingCompanyReviews.com. They are there to remind you that this review can be trusted because it’s from a real customer for a real move.

Online reviews in general can be so helpful, but one has to be careful when relying upon them. As consumers, we sometimes think “Hmm, this review looks fake”, and from business owners we hear “All my good reviews are being filtered out as suspicious.” Not a big deal when it comes to choosing a Chicago hot dog place (though trust me, it’s the Vienna Beef Factory Cafe), but in choosing a moving company to whom you must entrust all of your belongings, actual research is super-important.

Here at MovingCompanyReviews.com, we’re taking the guesswork out of reading online mover reviews with the “MCR VERIFIED REVIEW” badge and our review verification process. For consumers, this means we guarantee that the reviews you’re reading (praising and scathing, alike) are from real customers. For moving companies, this means that your reviews submitted by your real customers will be published (and not filtered out).

There are 2 versions of the “MCR VERIFIED REVIEW” badge:

1. “Verified with Bill of Lading”: This means that a Bill of Lading or equivalent was submitted as proof with this review. A moving company should provide a Bill of Lading to each customer upon delivery of their belongings. This document includes the mover name and license info, the move date, the customer name, and signature that the job was completed.

2. “Verified with Mover’s Customer List”: This means that the author of the review was positively identified and matched up against a trusted mover’s customer list. In most cases, a Bill of Lading or equivalent is also provided.

Verifying each review is a lot of work, and unfortunately (at the time of writing) causes us to reject more reviews than we publish, but we think it’s worth it to give you peace of mind. So we mark every review with a “MCR VERIFIED REVIEW” badge to reassure you, and leave the detective work to us.

Do you believe us now? Let us know in the comments or drop us a line at support@movingcompanyreviews.com