Hilfiger Makes Sports Stylish

Superbowl fever not only lives on, it continues to spread—out of the stadium and onto the runway. Actually, the runway was a stadium, in the hands of our favorite ever-patriotic designer Tommy Hilfiger. He showed his Fall 2015 collection at New York Fashion Week in the city’s Park Avenue Armory, which he’d decked out with AstroTurf, a jumbotron, scoreboard, and bleachers. Models donned helmets bearing each of their names, and plenty of throwback ensembles that seemed plucked straight from a ‘70s varsity game. He even had Giants wide receiver Victor Cruz in the audience, nestled in among fashion heavyweights like Rachel Zoe and Olivia Palermo.

“This season is all about giving ’60s and ’70s athletic themes a modern, elevated twist,” Hilfiger said before the show. And after hitting that mark exactly with the collection, he marched onto the “field” post-show holding one key accessory—a New England Patriots helmet.