LeBron James featured in new NBA x Beats By Dre ad

Whether it’s pre-game, at the podium or cheering on his sons at their AAU games, you’ll probably find LeBron James with a pair of headphones.

So, of course Beats By Dre, who had James as one of their early investors, featured James in their latest ad marking a deal between the headphone company and the NBA to become the official “headphone, wireless speaker and audio” of the league that the NBA announced on Wednesday.

The ad also features Draymond Green, Ben Simmons, James Harden, Jayson Tatum and Karl-Anthony Towns.