Health Tracker App Users Score with Nudge for iOS Devices

(May 13, 2014)

Los Angeles, CA (PRWEB) May 13, 2014

Users of health tracking apps and wearable devices can now take their program a step further with Nudge, a new iOS app that helps users compare their overall health with others, regardless of what apps they use. Nudge provides users with a Nudge Factor score based on the data they input into the app and import from other trackers. This allows them to engage in friendly competition as well as challenge themselves to improve their overall health.

Many apps record daily intake of food, fitness activity, sleep and energy levels, says Mac Gambill, Nudges co-founder and CEO. Nudge does this and more. Nudge is the only app to integrate this data into an index that measures your personal overall health and gives you a score that serves as a marker. Its a tremendous motivator.

Nudge leads the charge in apps that sync data from the most popular health tracker apps and wearables including the popular MapMyFitness, Moves, RunKeeper, Strava, Up by Jawbone and FitBit. This data along with information input by the user produces a Nudge Factor, a score based on Nudges evidence-proven algorithm gleaned from multiple studies including United States Department of Agriculture, Center of Disease Control and World Health Organization as well as applied research from an in-house advisory team of sports and health professionals.

Similar to a Klout score for social media influencers, the Nudge Factor ranges from 1 to 110. with 110 representing optimal health. The score is broken down into four categories based on recommended daily consumption of fruits and vegetables, hours of sleep, minutes of exercise and intake of water.

Nudge allows users to connect with others through contacts, social media and Nudge clubs including Outdoor Adventure, Recipe Network, Runners Club, Stress Less and Weight Loss. Through clubs users can interact with one another to ask questions and offer motivation, support and healthful tips.

Users can also join as circles of friends, coworkers and classmates and participate in friendly competition for the highest Nudge Factor.

Nudge really stands out in the ways we let people connect and measure themselves, said Beene. "Its the only place where a cyclist using Strava, a runner using MapMyRun, and a soccer mom with a Fitbit can connect, compare themselves, and compete for the highest score on a common scale."

Nudge is a health, wellness and lifestyle company set to transform the healthcare industry by offering insight into individuals lifestyle choices. By tracking daily dietary servings, minutes of fitness as well as hours of sleep, Nudges carefully-calculated/evidence-proven algorithm called the Nudge Factor measures the level of health achieved. This allows users to see where they can improve upon their daily life choices, motivating them to pursue an elevated, overall well-being. Launched in May 2014, Nudge is a Tennessee based company co-founded by Mac Gambill, Phil Beene and Chris Garson.