Known as the largest and most influential North American gathering of policy, technology and market leaders in energy grid storage, Energy Storage North America (ESNA) concluded its sixth annual conference and exhibition designed to empower collaboration on the global intersection of power and transportation.

Data has never been such a big focus for corporate marketers, according to The Freeman Data Benchmark Study, a new report by brand experience company, Freeman. In fact, data plays a critical role in all aspects of corporate marketing, the study shows, from developing successful marketing strategies and campaigns to deciding where to allocate budgets and best reach target audiences.

The International Association of Amusement Parks and Attractions (IAAPA) concluded its IAAPA Attractions Expo 2018 on a high note by shattering its own attendance records and boasting the largest trade show floor in the event’s history.

Last week, an overwhelming majority of voters from the City of Miami Beach approved the lease of public land for a privately-funded convention headquarter hotel that will be connected to the newly renovated and reimagined $620 million Miami Beach Convention Center.

Matthews Southwest Hospitality, a national hospitality industry developer based in Dallas, released an initial conceptual design of the proposed headquarters hotel that would be attached to the New Orleans Ernest N. Morial Convention Center, giving the public a first glimpse at the proposed exterior of the $558 million addition to the city’s hospitality inventory.

The days of mass marketing with a “one size fits all” message are over! Event and trade show marketers are getting more and more savvy on how to use audience intelligence to craft effective messages to drive participation.

On this week’s #Expochat, set for Nov. 14 at 1 p.m. ET, join Terence Donnelly of Experient and other experts, as we address the following questions:

The Las Vegas Convention and Visitors Authority (LVCVA) and the Consumer Technology Association (CTA), owner and producer of CES, have expanded their North American business partnerships by establishing an official Memorandum of Understanding (MOU) between the World Trade Center Las Vegas and the World Trade Center Saskatoon in Saskatchewan, Canada.