It’s great to have partnerships like this that can rapidly get all the way from a strategic idea ‘What if toys were a media channel’ through to working, real things that can be taken to market.

That’s our favourite thing!

Of course – it’s a lovely bonus when they get recognised in a wider cultural context such as MoMA or the Design Museum.

As well as making our own products, we spend most of our time in the studio working closely in partnership with clients to create new things for them – making strategy real through research, design, making and communication.

Do get in touch if you and your company would like to work with us this way.

Back in 2009, BERG created Here & There — a horizonless projection of Manhattan, and a new kind of city map that let you see simultaneously where you are and where you’re going. (The art prints are not currently on sale, and we’re not currently planning a reprint.)

(A thought… we’ve been wondering about Here & There for other cities, perhaps as public display and taking the concept in new directions. It would have to be in partnership with a brand, so if you have any ideas then do get in touch: info@berglondon.com.)

Talk to Me, MoMA’s new exhibition about design and the communication between people and objects opened this week at the Museum of Modern Art in NYC. We’re very proud to be a part of a show that pulls together so many potent strands of contemporary design:

New branches of design practice have emerged in the past decades that combine design’s old-fashioned preoccupations—with form, function, and meaning—with a focus on the exchange of information and even emotion. Talk to Me explores this new terrain, featuring a variety of designs that enhance communicative possibilities and embody a new balance between technology and people, bringing technological breakthroughs up or down to a comfortable, understandable human scale.

There are physical interactive products such as David Rose’s ever-impressive connected medicine container Glowcaps, the exquisitely crafted musical interfaces Monome and Tenori-on, the empowering iOS payment interface Square and the characterful and playful Tengu, alongside popular apps like Talking Carl and Wordlens.

For such a broad exhibition it is great to see all of the works curated and presented with such thought and attention to the quality of each piece.

The exhibition takes place in the MoMA Special Exhibitions Gallery, from 24 July until 7 November 2011. Thanks to Paola Antonelli and the Talk to Me team for the excellent and patient work in putting this all together.