A note for those that put in work!

On behalf of Square 1 Group, I want to wish
you a safe and happy holiday. Take this time off to reward yourself for the
effort that goes into building and managing a company of your own.

This is also a good time to remind you about
holiday marketing. If you haven’t already sent out holiday marketing email
campaigns, set up events, or developed promotions, now’s the time to start
thinking about your holiday efforts moving forward.

You may not realize it, but the holidays are a
great time to score new leads. And while holidays like Thanksgiving and Black
Friday are core focuses for many companies, you should know that Labor Day is
one of the most effective marketing occasions of the year.

Two primary marketing angles are at play here:
Back to School season, and End of Summer season.

Start thinking about how you can market your
business for the upcoming holidays, as well as how you can close out your
summer season next year. Here are a few list items to consider:

Host a themed event

Create an email marketing campaign

Build and promote deals and
discounts using social media advertisements

Work with an influencer to promote
your product or service

Invest in direct mail marketing
with a holiday twist

If you need help with your holiday
marketing—whether you’re seeking digital, direct, or integrated marketing
campaigns—don’t hesitate to reach out.

I hope these tips offer you food for thought
as you enjoy this Labor Day weekend.