Wednesday, 25 January 2017

Ideas, views and news

The world of PR is filled with different perspectives - indeed, PR is all about perspectives, be it understanding them, forming them or influencing them. There's examples - good, bad and unusual - all around us as PR becomes increasingly embedded in our news culture, media consumption and exposure to marketing.

This blog is a space for lecturers and students alike to share, comment and critique PR in practice and to discuss the issues and opportunities facing the industry today from our perspectives.

Various examples and ideas are discussed in lectures and will no doubt inspire further discussion within this forum and if you're a BCU student and would like to write a post then do so - the more ideas, the more we all have to gain. Just drop me an email, put your post together and we will share your thoughts.

We're also keen to invite guest posts and interview slots with professionals who live and breathe PR and who can offer up their time, experience and perspectives for us to build a portfolio of PR posts that will inform and inspire the professionals of today... and tomorrow.

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Welcome

#BCUWeArePR is a community for past, present and future PR students at Birmingham City University School of Media and the lecturing team.

It's a place where ideas, stories and examples are shared and critiqued and where student successes can be celebrated. It's also a space for industry and university to come together, for the benefit of our students and for professionals in the Midlands area – and beyond.

Through Eastside PR, our student PR agency, our cohort is actively engaged with both internal and external briefs, working on live events and campaigns, recently including #WMGeneration and #PermissionToSmile.

PR doesn't operate in isolation and neither do we; everything we do is rooted in practice and together, we’re shaping the PR practitioners of tomorrow.