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The Dark Side of Blogging: Privacy and Security for Influencers

Over 66% of marketers incorporated bloggers into their social media strategy in 2017.Bloggers evolved from part-time hobbyists to powerful influencers running online empires. Top influencers sit front row at New York Fashion Week, receive free merchandise from mega brands and travel around the world. However, living in the public eye is not always as perfect as it seems. Many influencers face serious safety and security problems. Here are some of the issues with privacy and security for influencers.

Stalkers

Similar to any public figure, influencers need to be aware of stalkers. Influencers show followers where they eat, what they wear and more. Stalkers easily determine influencer’s location through this constant stream of real-time updates. Influencers should turn off all location settings ensuring no hacker discovers the influencer’s location through their phone.

Location Privacy

Many influencers check-in to various locations on social media. This advertises to thieves when their home is empty. Bloggers should never check-in online and post with a delay. For example,post pictures from a weekend trip the following week.