April 13, 2007

You have to love it when CEO's come out and admit that surfing porn is part of their job. Apparently, that's what Baidu.com, Inc. (ADR) (Nasdaq BIDU) CEO, Robin Li admitted during an interview on national TV in China.

Baidu CEO Robin Li told Phoenix TV talk show "Lu Yu You Yue" that visiting porn sites is part of his job, reports Ce.cn. According to Alexa.com statistics, 76 percent of the searches on Baidu (Nasdaq:BIDU) Japan are for pictures, reports eNet. Baidu Japan currently provides web and photo search services.

Baidu recently launched their service in Japan at Baidu.jp but curiously more than half of the traffic is from China. About 59.5 percent of visits to Baidu Japan come from China, with the remaining from Japan. Why the big amount of Chinese traffic? It's because Baidu censors their Chinese site Baidu.com (regulators from China demand it) while the Japanese index is not censored! Now we know why they launched their Japanese site!