For over 10 years, this award winning Blog has been a Forum where Australian Small Business Owners can exchange Ideas and Advice with experts in Australia on how to Improve their Businesses through better Business Management, Planning & Strategy, Business Management Systems and Marketing Strategy.
Our Ultimate Objective is to help Australian Business Owners Make their Business Run without Them and to achieve their Goals where ever they may be in Australia.

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The Australian Small Business Blog

Wednesday, October 25, 2017

Whether you are responding to an external opportunity such as new customers or grappling with internal pressures, you can grow your business successfully. By building key foundations, it is possible to continually increase your profits for several years. Whilst good general management can produce organic, steady business growth, you will need to update and refresh your business with these five foundational steps in mind to see quantum leaps that are sustainable.

1. Have a vision and work towards it

Understanding where your business is and where you want it to be is the first step in planning.

Make sure your plan:
- is simple (even if it's just one page)
- is not just ‘in your head’ or ‘in your bottom drawer’
- has any vision you choose but it must have one
- includes goals and steps to be taken to reach those goals
- aligns your business with family and lifestyle aspirations
- has mitigation strategies to cope with change - both in good and bad times.
Whether you prepare it yourself or use a business professional for an objective outside view, remember the thinking that goes into a plan is as important than the document itself.

Tuesday, October 24, 2017

Why do people buy? There have been many studies that have been undertaken on this most important topic for any business. Too many people think price is the major reason people will buy from them.

Here are the results of one survey, which replicates the results of many before it on why people buy. It may surprise you to know that Price is only the fifth most important reason people choose to buy.

Here are the top 5 reasons people buy:

5. Price
4. Selection or range of offers
3. The level of service provided
2. Quality of the product or service you provide
The number one reason that a buyer will chose you over someone else is:

Monday, October 16, 2017

This month’s Ad of the Month is not really an ad, or is it? You go to the trouble and expense of having a massive product launch. You invite all the influencers to be there to promote your product, and during the presentation, there is a fail of its major feature. Well that’s what happened to Apple. What happens next?

Thursday, October 12, 2017

In too many small businesses, owners work longer hours, often taking home less pay than their employees. They are in fact the last to be paid.

In any business we see them, the timewasters. Of course you can never be sure which enquiry is a waste of your time, and which could be a buried gold nugget. And of course, you don’t want to be rude, because even timewasters may seek to damage your reputation if not handled the right way.

Tuesday, October 10, 2017

As we approach the tail end of the year, the Australian SME Blog Awards for 2017 have announced the Top 10 Blogs for Small Business in Australia , with the Australian Small Business Blog ranked #1. Congratulations to all the other worthy finalists. Make sure you also put them into your favourites.

As always, let me know your feedback, what you liked, and what could be improved.

Wednesday, October 04, 2017

It’s always daunting for anyone starting their first business. Making the transition from working for someone else, where things just seem to happen. The customers appear, and you serve them. Surely it can’t be that difficult. However, within a few days on your own in the big wide world, it doesn’t appear at all easy, and hardest of all is knowing where to start.