How it Works

awe.sm is a campaign tracking platform for social media that generates a unique link every time someone shares content through our system. Since each link is encoded with metadata about the share action it represents, including the channel for which it's destined (e.g. Twitter or Facebook or LinkedIn, etc), it's very easy to find out how many times a given URL has been shared to a given channel (and how many clicks those shares have generated).

This particular button is built on top of our Aggregate Data API, which can be used by any developer to retrieve anonymized aggregate data about the shares tracked through our system. We built it to showcase the power of our platform and the ease of developing on our APIs (this was a weekend project).