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During the untimed run, participants are covered in bursts of coloured powder at each kilometre of the route, as they run, jog, walk, dance and even skip their way around the streets around the NEC arena.

Event organisers encourage participants to choose to do whatever they want to do during the route and finishing times are not important.

But someone has to come first and this year it was Nick Hudson, a commercial banking manager from Northfields. Nick who was raising money for the NSPCC told us, “ I’ve never done any running before but thought this was a nice way to start.

Joel Hicks fro Leicester and Tillie Feather from Leeds Birmingham Color Run 2016 at the NEC.

Once over the finish line, inside the Color Run village, participants received bottles of water and packets of colour powder so they could join the hotly anticipated mass ‘Color Throw’, a multicoloured free for everyone came together to throw coloured powder over each other - and literally looked like a packet of skittles had exploded!