Now Trending: Fluro Pink

Pantone’s 2014 color of the year might be Radiant Orchid, but it seems as if Hollywood has started to eschew that faint purple hue in favor of a much more vibrant shade from a totally different color family: fluro pink.

Over the last few days, neon fuchsia has surprisingly made many red carpet appearances. Actress Tika Sumpter stunned in a hot pink Michael Costello halter gown at the Hollywood premiere of her latest film, Ride Along, while Maria Menounos went for shock value in a floor-length shocking pink Max Azria ensemble at the 2014 Golden Globes. And across the pond over in London, ex-Pussycat Doll Ashley Roberts chose to merely dip her toe in the budding trend and swipe a matte schiaparelli pink shade across her smile.

Perhaps we should allow this to be a brief sartorial reminder... If you're a tad too timid to rock a color outside of your comfort zone, test drive it via eyeshadow, nail polish, or lipstick, à la Ashley. Then when you're finally feeling it, go hard or go home—just like Tika and Maria.