Category: Branding Guides & Tips

Flat design has been a standard design choice for a while now, and there’s good reason for that. It’s streamlined, it’s modern and perhaps most importantly, it delivers information fast—all while looking clean and...

Self-help books are not a new invention. There have long been resources available to those of us who want guidance on some aspect of our lives. However, looking for help within paperbacks hasn’t always...

Typography is often the workhorse of any design. Type is called on to communicate an actual message with clarity and legibility, while also handling the trickier, less tangible stuff of voice and tone. On...

When it comes to design, print is, hands down, the most popular medium. Just think of how many things you can design for print; from marketing brochures to flyers, book covers to posters, advertising...

Whether you’re a huge corporation or a small mom-and-pop operation, in a creative or corporate industry, just starting out or been in business for years, there’s one piece of design you just can’t do...

It began as a celebration. In 1925, the same decade that gave us The Great Gatsby, the affordable car, the first film with sound, the term “graphic design” and (most importantly) a little cocktail known...

The principles of graphic design are like building blocks. Each one layers on top of the other until you’re left with the foundation for creating something incredible—whether you’re designing a logo, a website, or...