Underlying indicators

Try DataMa Compare

Quickly understand main features of DataMa Compare through a simple example of eCommerce analysis

DataMa Compare allow us to identify quickly and systematically the drivers behind on online conversion variations. We use DataMa analysis both for top management presentations and as an operational tool.

Compare makes this easy for you:

Understanding the performance (Revenue, Conversion, Traffic) variations from one period to another (Week on Week, Year on Year, Budget vs. actual…)

Comparing two business units, or two products (e.g. two web pages) to understand how to improve one of them

And many other comparisons you may have in your business

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In charge of explaining KPI variations ? Compare is for you

Compare can help any executive in charge of explaining regularly variations in a KPI, and identify drivers in a complex flow. Typically sales or marketing executives, e-commerce directors, BI heads…

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A flexible tool, easy to adapt to your system

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Inputs: a flat table with metrics distributed on dimensions. Typically what you have in your data lake as a ‘cube’!

Inside: an R code. R is open source, free and easy to install software on your current system if you’re not already using it.

Outputs: an other flat table with drivers identified. This can be plugged on your current visualization tool (e.g. see Tableau template) or use R Shiny apps (see demo app here)

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After a free demo you can buy a full licence

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Demo : First step is to build a demo with your data, so that you see the value. Sign a NDA, send us a CSV extract, and you get your free demo in few hours.

Licence : If this demo looks good, you can buy a licence. You can decide to host the model within your own organization. We plug it on your system, and train you on how this works. You have full capability to further adapt to other use cases and develop add-ons. No black box, no dependencies.