Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

Currently in Google, you are able to stipulate that a phone call after 5 minutes is a conversion – but currently there is a way to do this on our platform. Ideally, my clients are hoping to be able to track conversions from the Call Extensions, rather than just having a call count.

We’ve begun to investigate providing this feature and would like to hear more from those interested. Are you using call extensions already? If so, what percentage of your calls are over 5 minutes today based on the reports? If you aren’t using call extensions, is lack of this capability a blocker?

How are you using this feature on other platforms and how does it help with your search engine marketing optimizations?

It would be great to have this column in the report, as this report is the only way to get per-goal conversion information (rather than overall conversion information). If this column contained the same data as the corresponding column in the AudiencePerformanceReport, it would give us the performance data we need for a particular audience to be able to know what kind of bid modifier to set for it on a given ad group.

The ability to save custom reports is account specific and covers one report. An amazing new feature would be the ability to save a set of custom reports under one report option that can be applied to the account you are on with one click. e.g. Account X123456 , in custom reports you would have a renameable report that would run a keyword report, share of voice report and Negative conflict report all with customised colums at the touch of one button.

Integration of Custom Formula columns will allow for unique metrics, or measurement that is unavailable otherwise but regularly manipulated/created in Excel (ie % of total spend, or conversions. etc.) This is Google (and Search Ads 360) parity.

Would you be able to add a filter to the reporting that can exclude traffic from outside certain regions. For example, I want to look at multiple accounts on a search query report but only traffic from the UK

At the minute, it appears that we only see performance based on if the ad extensions themselves are clicked - clicking on the image for the image ad extension returns a click, however clicking on the ad itself does not return a click for the extension.

Creating a report that allows you to check the performance of ads themselves with each ad extension - measuring clicks anywhere on the ad when the extension is present to help measure the performance of different extensions. If an image is present, are users more likely to click on the ad itself? Are certain images more effective than others in this respect?

At the minute, it appears that we only see performance based on if the ad extensions themselves are clicked - clicking on the image for the image ad extension returns a click, however clicking on the ad itself does not return a click for the extension.

Creating a report that allows you to check the performance of ads themselves with each ad extension - measuring clicks anywhere on the ad when the extension is present to help measure the performance of different extensions. If an image is present, are users more likely to click on the ad itself? Are certain…

There isn't a way to integrate bing with Salesforce. All I need is a code that that or ID that passes along campaign and keyword level data into salesforce much like the GCLID for adwords. UTM code isn't a good option. There isn't even a code to javascript code to add to our landing pages to trigger anything in salesforce. If we can't do this, we will not be using Bing ads.

Hello, i wanted to register in bing ads, but i cant for two weeks already.. I think you have a problem ukrainian credit cards.. I try everything - i try my all bank cards.. Did you turn off registration ukrainian users? I read many forums, asked in telegram but all users from ukraine had same problem. I attached screenshots. It seems to me, that problem is in credit card, because i do not even create campaign. Look please at screenshots - what i am doing wrong? On credit card i turned off 3d secure code (otp confirmation), turn on payment in internet by the card.. I even see in online banking that you trying to take 0,35$.. But immediately after this account goes into inactive...thanks

Hello, i wanted to register in bing ads, but i cant for two weeks already.. I think you have a problem ukrainian credit cards.. I try everything - i try my all bank cards.. Did you turn off registration ukrainian users? I read many forums, asked in telegram but all users from ukraine had same problem. I attached screenshots. It seems to me, that problem is in credit card, because i do not even create campaign. Look please at screenshots - what i am doing wrong? On credit card i turned off 3d secure code (otp confirmation), turn on payment…

Add data from incremental bidding to the change history report. If someone does not change day targeting, but simply changes the incremental % bid, and then removes it, there is no way of knowing that incremental bidding was applied and then removed. The change history report only shows if days, devices or locations were added or removed, but never shows if an incremental % was added, changed or removed.

While looking for a report due to targeting options used by Customers, I would like to see the keyword option added into the reporting. Then I would have an idea of which keyword is generating conversions and for which region. It helps customers to target much better based on the geographical location and to use the incremental bids in those specific location and for those specific keywords. Right now, we do not have the keyword column appearing.

Currently the Search Term Report only shows searches that resulted in a click. Please update this to show the full search term report for all impressions. This way we don't have to wait for an irrelevant search term to result in a click/charge before we can add it as a negative. This will help prevent wasteful ad spend.