Behold Crush Polo, a new online column from Matt Kabik, editor of Lancaster Polo. Expect news, events, polo opinion, and player/manufacturer interviews to appear here throughout the year. For our first installment we have an editorial piece — Why Isn’t Bike Polo on TV?

I know none of you hipsters own TVs, but let’s just play around in theory here.

Bike polo has proven to be a healthy, growing, and popular sport with those who encounter it. In fact, it’s grown at such a steady rate that even my own club in little ol’ awesome Lancaster has a strong headcount on most nights for pickup.Despite that, it seems like bike polo as a sport is still relatively unknown by people outside of it. Unlike Cheese Rolling or competitive caber tossing, nobody who isn’t playing or mistakenly involved with a polo player seems to have much of an idea of what hardcourt bike polo is. I mean, Microsoft Word tries to correct me when I write hardcourt – and if Microsoft doesn’t have my back, who will?!