Land Promotion

Vernon & Co works in partnership with landowners to promote land through the planning process so as to maximise potential. We have in depth knowledge of the planning system, development industry and the professionals involved, which enables us to assemble the best professional team to deliver a planning consent.

We enter partnership agreements with our clients that reflect a site’s particular circumstances. These tend to take the form of Promotion Agreements rather than the more traditional Option Agreements because we see them as a fairer approach for both parties (see here for a comparison of the two).

We are able to contribute our own funds to finance that process so that the landowner doesn’t have to.

This is a scheme that we have finished where we promoted the site through the planning process and obtained planning for 71 residential units and marketed and sold the site to Redrow Lancashire for a price in excess of £4m.