1709 Supporters from 500 Agencies

Imagine if everyone involved in making messages said no to working on harmful, homophobic ads.

Sign up now to show your support

1709

500 Agencies

Why saying No to No Matters

With the upcoming plebiscite, there’ll be a whole lot of hurtful messages from the No campaigners.
Messages that will upset many in our community. Messages that may push some of us into depression
or, even worse, to take our own lives.

Research shows that people who identify as being gay or lesbian are 3 to 4 times more likely to
experience anxiety and/or depression. This is largely due to homophobic harassment and violence.

A recent Australian report* shows that the unfair treatment of non-heterosexual people is a life-and-death
matter. The study found:

16%Of LGBTIQ young Australians had attempted suicide and a third had harmed themselves, largely again due to homophobic harassment.

We can do something about it

After all, we’re in the business of making messages. Imagine if every agency, production company,
sound designer and illustrator said no to working on these harmful ads. Imagine then our friends
in media also standing up and saying no. And brands joining in to pledge that no harmful ads
will appear on their sites or channels. Sure, the No campaigners will find a way to make their
hurtful divisive messages.

We can make it difficult for them

And more importantly, as an industry we can show our LGBTIQ friends that we’ll fight for them – and
fairness.