Market Menus

Sharon Houck

General Manager

Brock & Co.

Reistertown, MD

Pay close attention to marketing everywhere. It can be as easy as adding descriptions such as adding the phrase “Angus” to our burgers, to make them stand out. Simple things like changing the location of the chips so they can be seen better can make a difference or adding brands like Utz, since it’s a local/regional product.

It was a decision that brought the duo recognition at Monday night’s MenuDirections 2015 awards ceremony in Memphis, Tenn., which is part of FoodService Director magazine’s annual conference geared towards foodservice operators and suppliers.