Wednesday, February 15, 2017

Etsy looks to take bite out of Michael’s, Jo-Ann’s

Online marketplace retailer Etsy.com is looking to expand its base of
sellers by entering the estimated $40 billion to $44 billion craft
supplies market, which is dominated by such retailers as Michael’s and
Jo-Ann’s Stores.

In its largest expansion to date, Etsy announced it will launch Etsy
Studio, which will sell craft supplies and offer DIY tutorials, in
April. It is the first new marketplace Etsy has built from the ground up
since it debuted in 2011.. . . more