Knowledgebase

I sent a text message, how come I have clicks but no opens?

Text messages can not be tracked for opens. Message open rates are tracked by an invisible image that is inserted into your HTML messages. When your list member views the images in your message the open is recorded. Text messages can only contain text therefore the open can not be tracked.

However links within your message can be tracked because a tracking code which is attached to the links you include in any of your messages.