Now this is the kind of tea I could see myself drinking every morning as a coffee replacement. The taste is a little richer than a lot of the more common bagged black teas I have been drinking on a regular basis (PG Tips, Twinings, etc), but overall it is fairly similar in overall “tea genre.” That’s to be expected, as it’s an Irish Breakfast blend. I have yet to decide whether I prefer it over Adagio’s England Breakfast but it’s really quite good either way.