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Saturday, 12 February 2011

Jimmy Choo Men's Collection: Don't Men Deserve Some Glamour Too?

Jimmy Choo, the footwear brand that produces glamorous shoes women love to covet, is to launch a range of men's shoes this summer.

Apparently pitched at the man in a Jimmy Choo wearing woman's life, it is a (relatively) masculine collection of loafers, evening slippers, hi-tops, biker boots and even a pair of croc Hunter wellies.

I must say, I am not blown away by what I am seeing so far. Apart from maybe a few of the hi-tops and the paisley patterned slippers, they look a bit, well, average to be honest. Not that I like the slippers, I actually think they are hideous. In fact the whole collection is boring.

It's just not what I would have expected from a fashion brand that gives women the likes of these fabulous black and orange patent stilleto's. I was hoping for some more colour, something a little more edgy at least and which would set them apart from other men's shoes.

Surely we men deserve something a bit more exciting than a pair of black buckled croc shoes, however well made or high quality they are? I couldn't really tell them apart from a pair of Church's or Tod's and there is nothing that shouts Jimmy Choo, which is disappointing.

Maybe, as I have no Jimmy Choo wearing women in my life, I am just not who they are aiming for, but I think they have missed a trick.

Jenna, yes for me that it is the problem, the could be shoes from anywhere. They do not look like Jimmy Choo's, which for me is a shame as I was expecting something spectacular. I can totally imagine the paisley slippers as costume though...