Housewares: Design, Health Top of Mind Among Consumers

American demographics are changing — and not just because the baby boom generation is moving into its golden years, says Tom Mirabile, a trend analyst for the International Housewares Association.

With 8,000 boomers turning 65 every day and still directly controlling 41 percent of the spending in the United States, it’s easy to see how what was the biggest generation — 80 million members ages 47 to 67 — in U.S. history has molded the nation’s consumption habits. It turns out though, boomers actually have a hand in more than 60 percent