Since Christmas is the season of giving, everyone is still in a rush to buy gifts. Christmas day is less than 5 days away but malls are still pretty packed with shoppers completing their Christmas lists. I think everyone knows I super love Korean beauty products and so it’s only natural that I like giving and receiving such as gifts!

This holiday season, Etude House makes giving the gift of beauty a lot more meaningful with the Etude House Pink Wish Tree Collection. For each item you buy from the Etude House Pink Wish Tree Collection (there are 8 items available), Etude House will donate 100 Korean Won to the School Me Campaign by Save The Children. This will help girls in certain parts of Africa get their wish to go to school (watch the short video above for the campaign details).

I can show you 3 of the 8 available items in the Etude House Pink Wish Tree Collection. These are actually regular Etude House products which sport a limited edition Christmas-themed packaging labelled as Pink Wish Tree.

First we have the Etude House Moistfull Collagen Cream (P1,198, pictured above). This is actually Etude House’s best-selling facial moisturizer and I’m really excited to try it out now that the weather is cooler. It’s formulated with marine collagen so it’s also an anti-aging product.

If you give items from the Etude House Pink Wish Tree Collection as a gift, you will also be helping young girls in Africa towards attaining their wish to go to school.
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