Running the numbers before taking a big business risk can be a nerve-wracking process. One question you’ll likely have when considering anything new, and innovation management in general, is “Why do we need to track innovation efforts anyway?” When the real question... Read more

Digital transformation. You’re probably hearing more and more about it—but how much of it is hype and how much is real? It turns out that digital transformation is actually a force to be reckoned with, and embracing it could be the secret sauce that puts you head and... Read more

On October 13 and 14, 2016 in San Francisco, Brightidea will host our inaugural user conference: Synthesize. This event will be a great opportunity to foster the exchange of ideas about ideas, bringing together world-class innovation leaders for two inspiring days of... Read more

There is a lot of discussion around the return one should expect on their corporate innovation program, but little or nothing is done to actually measure and control it. There are a variety of different ways to think about this. Some people talk about the... Read more

In the current “innovate or die” climate, all companies long to achieve innovation success, but many still struggle with the “how”. Since it helps to have a working model to emulate, we sat down with Cisco Innovation Program Manager Stephanie... Read more

Over the last few years I have seen Design Thinking tools used in all types of situations – as a management philosophy, an operational plan and a way to implement a “sexier” version of continuous improvement. Now Design Thinking is gradually becoming a staple of... Read more

Intentional, systematic innovation is a necessary business function in 2016, but only if you can prove its worth to decision makers. In our most recent webinar hangout, Measuring Innovation Program ROI, Nick Selk, Innovation Program Manager at Cisco, and Guillermo... Read more

This may be news to some, but innovation is not a “one and done” endeavor. The purpose of building a solid innovation program for your company is to eventually scale innovation efforts – as you scale everything else. But how do you do that efficiently? The... Read more

Successful innovation challenges foster creativity and breed more innovation within a company – but you can’t “go through the motions.” Innovation is powerful – and you need to inject that power into your challenges. Laurent Benichou, Director of Innovation &... Read more