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More than a few movie moguls and mega-stars have slammed into the intersection of Hollywood & Swine – the home of more EXCLUSIVESthan any entertainment news site in history – particularly at Oscar time.

There’s a reason for that. It’s the Onion of the showbiz world. Peel back the layers of www.hollywoodandswine.com and you’ll find Andy Marx and William McArdle, the daredevil duo lampooning Hollywood’s heavyweights with an enviable relish.

Their mission is in their moniker: So many pigs…so little time.

For two years, the comedy writing team trafficking in this seemingly self-destructive behavior, have parodied Tinseltown’s incessant misbehavior, fabricating some of the wackiest scenarios threaded with just enough truth or embellishing suspicions clouding any hint of truth, to keep plenty guessing. Two big ones went viral and three legit news outlets were caught twisting in the wind.

The first put the dot-com on the map in March 2012 with this headline:

Bans Screenwriters From All 19,435 Locations Worldwide; Writers Guild of America Vows to Fight the Decision

“…. The move comes after a study commissioned by the company revealed that screenwriters not only spent the least amount of money at their coffeehouses, but they also have ‘a depressing and desperate air about them that spoils everyone else’s experience.’ ”

The blog item created an outrage…and a LOT of traffic.

The boys say the site scores from 2,500-4,000 visitors a day depending on “the news” and on big days 30,000. The Starbucks’ news scored a big day.

The second embarrassed and The Chicago Tribune and ultimately put the kibosh on the site’s link with Variety:

Humor: Sharon Stone Named Suspect in Cannes Jewel Heist

“…When French detectives brought Stone in for questioning earlier today for her alleged involvement in the jewelry theft, she immediately began reciting popular lines from her infamous interrogation scene in 1992’s “Basic Instinct.” She then tried to intimidate detectives by uncrossing her legs, but officers explained to the Oscar-nommed actress that no one has wanted to see that since the ’90s.”

Well…that one prompted reaction. No the actress wasn’t really part of a $1.4 million jewel heist from a Cannes hotel room. However she did attend the fest without a picture to promote – the target of the tease.

“The original headline we sent in to (Variety) was "Sharon Stone Named Suspect in Cannes Jewel Heist After Police Realize She Hasn’t Been a Movie Star In Years." We were mocking how she shows up to all of these major movie events like she's the biggest actress in the world. But then Variety changed it to just "Sharon Stone Named Suspect In Jewel Heist." All of a sudden the Chicago Tribune and Yahoo News picked up the story as a real news story. Everyone is in such a rush to put headlines out without reading the article first,” says McArdle. “Had the story gone viral from our site alone, it would have been funny, but since Variety sent it out and it's a real news site, suddenly we're getting blamed for everything wrong with journalism today. We basically destroyed the 100-year tradition of Variety in less than three months without even trying. “

Hollywood & Swine earned part of its income from that arrangement. It is primarily funded through advertising.