If you’re an AdSense publisher, you’ve probably noticed some celebratory balloons flying through your dashboard this morning. That’s because Google is celebrating AdSense’s 15th birthday. expand full story

Google’s latest product to benefit from the application of machine learning is AdSense. Specifically, the online advertising service is leveraging it “to make smart placement and monetization decisions on your behalf.”

At the end of each year, Google mails out 1099-misc tax forms for everyone who earns money from AdSense — including to 9to5Google, just like most publications on the web. This year, though, Google is seemingly reporting incorrect amounts to the IRS than they actually paid out…

The confluence of several different events – the great shift to mobile computing where there’s little screen real-estate, a spurning of display ads, to name just two – is causing content creators and consumers alike to rethink how today’s media gets funded. Sites like Patreon and Kickstarter remove the middle-man from the funding process for projects which require lots of upfront investment and see slow development times by allowing anyone to contribute any amount of money they want to a project’s development.

Sometimes you want to know how much money you made on Google Adsense ads, but don’t have time to go look at your phone/tablet/computer. Fret not, Google Glass wearers. As SearchEngineLand points out, there is a Google Glass Adsense app that can be sideloaded onto Google Glass headgear to do just that. Developer Chad Smith announced the App, which is hosted at Github.

The Glass AdSense App will show you pageviews, clicks, click through rate and earnings for today, yesterday, last seven days, last thirty days, this month and last month. You can refresh the stats as often as you like and of course, you’d need to “pin” the card to your timeline so that you can access it.

While the market response to Google’s quarterly earnings seems to have been lukewarm, the stock price dipping in after-hours trading and at least six analysts lowering their price targets after the company came in slightly under Wall Street expectations, Warwick Business School Associate Professor John Baptista says that the modest performance is a ‘blip’.

Bapista, who has researched the company for many years, said that although Google’s ad revenues have suffered as traffic shifts from the desktop to mobile devices (something Google wasn’t slow to address), the real growth in the future will be in the cloud, with Google ideally placed to benefit … expand full story