How GazUK started their logo design journey

Company name

Mullen Stoker Chartered Accountants

Overview

We are a brand new but experienced highly professional Chartered Accountancy Practice that has a modern approach to the supply of traditional and new services to clients.
We are based in Durham City (an old traditional city) in the North East of England.
As Accountancy Practices go we are a fairly youthful business, where employees are aged 27-40, highly qualified and dedicated and were hand picked (we all worked together at another company prior).

Tell us a bit about who you are and the people you reach

We are targeting a wide range of businesses as we have a range of skill levels for our different client managers. Our client base currently ranges from Groups of Companies all the way through to New Start Businesses, and this is also the type of new clients we'd like to attract. Solicitors accounts are also high on our target list

Requirements

We require a Logo that portrays a prestegious, professional image. We would like the logo to be symbolic and instantly recognisable as us, yet not gimmicky.
AN IDEA COULD BE SOMETHING INCORPORATING A "£" SIGN AND THE LETTERS MuSt (representing the first two letters of Mullen and Stoker)
We think it best that the name 'Mullen Stoker' should appear on it (even if it's just at the bottom of the symbol). We currently have a first attempt logo (see LogoOrg.jpg) that we are currently using but feel as though it's just a name and we need something more symbolic to create an identity for us.
We would prefer to stick with the maroon colour but are not adamant, however definately not blue.