How Elli Raynai started their logo design journey

Summary

We are a start-up post-production company that is aiming to produce visual effects for clients in the television, film, and advertising industry.

Company name

A Little FX

What inspires you and how do you envision the design for your business?

Creativity, quality, hip, energetic, retro. What we want is a logo that will help sell the image of the company as being hip, cool, and having the capacity to produce outstanding work through the talents of our artists. We are looking for something that has an image along with text that can be used on the website along with other promotional materials. We are looking for something very dynamic, unique and authentic and we like items that are related visual effects in movies and tv.

Wants

In terms of color scheme I am open as the logo is the first step in the creation of the marketing materials, but I am more inclined to colors such as grey, white, and black. We ask that the artwork be in a vector format like that Adobe Photoshop or Adobe Illustrator. Would like something clean and print friendly.