Individual and team sports and fitness activities are on the rise, globally. The trend towards healthier habits, emergence of new sports, adoption of an active lifestyle, increasing incomes in developing countries and popularity of physical fitness activities amongst women are factors driving the sports and fitness clothing market. The growing trend of casual wear in the workplace and rising demand from teenagers also serve to fuel market growth. The growing emphasis on product performance and comfort is also a driving force of the industry; it has contributed to the rising demand for premium, high quality sportswear that is also fashionable. In order to design new styles of clothing and widen their product lines, sports clothing companies are collaborating with fashion designers. This has led to a number of mergers and acquisitions in the market. Friction reduction, lightness, stretching ability, water resistance and temperature regulation are some innovations in fabrics, which will influence the market.

Intense competition from industry frontrunners, constantly evolving fashion trends and price sensitivity of shoppers are challenges faced by players in this market. The ever-changing tastes and preferences of consumers, increasing labor shortages, rising prices of raw materials and unprecedented development in e-commerce are restraining the growth and demand for sports and fitness clothing. The growing popularity of adventure travel and increased participation of women in sports represent opportunities for the global sports and fitness clothing market.

This market is categorized into two segments: sports apparel and fitness clothing. Each segment has a different target market. According to global industry analysts, the U.S. sports and fitness clothing market is the largest in the world. Geographic segmentation in the report includes market value and volume for key countries in North America, Europe, Asia-Pacific and LAMEA. Key players in the global sports and fitness market include Adidas, Nike, Reebok International Ltd., Puma, ASICS Corp., VF Corp., Benetton Group, Hanes Brand, Billabong International Ltd. and Under Armour.

KEY BENEFITS

The report provides an in-depth analysis of the sports and fitness clothing market which would help stakeholders to better understand market behavior

Based on the current market scenario and expected market trends, estimations through 2014-2020 are made to showcase the future prospects of the sports and fitness clothing market

Request for Table of Content

With collective industry experience of about 200 years of its analysts and experts, Allied Market Research (AMR)
encompasses most infallible research methodology for its market intelligence and industry analysis. We do not only
engrave the deepest levels of markets but also sneak through its slimmest details for the purpose of our market estimates
and forecasts. Our approach helps in building greater market consensus view for size, shape and industry trends within
each industry segment. We carefully factor in industry trends and real developments for identifying key growth factors
and future course of the market. Our research proceeds are the resultant of high quality data, expert views and analysis
and high value independent opinions. Our research process is designed to deliver balanced view of the global markets and
allow stakeholders to make informed decisions.

We offer our clients exhaustive research and analysis based on wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics and regional intelligence. Our in-house industry experts play instrumental role in designing analytic tools and models, tailored to the requirements of particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of our recommendations and advice. With AMR’s calibrated research process and 360` degree data-evaluation methodology, our clients are assured of receiving:

Consistent, valuable, robust and actionable data & analysis that can easily be referenced for strategic business planning

Technologically sophisticated and reliable insights through well audited and veracious research methodology

Sovereign research proceeds that present a tangible depiction of marketplace

With a strong methodology we are, therefore, confident that our research and analysis are most reliable and guarantees sound business planning.

Secondary research
We refer a broad array of industry sources for our secondary, which typically include; however, not limited to:
Company SEC filings, annual reports, company websites, broker & financial reports and investor presentations for competitive scenario and shape of the industry

Primary research
Our primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks and face-to-face interactions. We are also in professional corporate relations with various companies that allow us greater flexibility for reaching out industry participants and commentators for interviews and discussions, fulfilling following functions:

Validates and improves the data quality and strengthens research proceeds

Analyst tools and models
AMR has developed set of analyst tools and data models to supplement and expedite the analysis process. Corresponding to markets, where there is significant lack of information and estimates, AMR’s team of experts and analyst develop specific analyst tools and industry models to translate qualitative and quantitative industry indicators into exact industry estimates. These models also allow analysts to examine the prospects and opportunities prevailing in the market to accurately forecast the course of the market.