Do You Really Want to Market That ICO?

July 22, 2018

Article published at Finance Magnates

At a time when innovative, breathtakingly unique and creative blockchain projects are revolutionising the world around us, it can be tempting to jump on the ICO bandwagon and market anything ICO-related that comes your way – but stop!

While the whole blockchain/crypto world is a relatively new concept, you need to be on the ball if you’re going to market innovation. In a space that’s largely unregulated across the globe, knowing how to spot the warning signs of an ICO that’s not as legit as it might make out is of paramount importance.

Contentworks, an agency with a reputation to uphold, has built up a reputation for only working with the most serious blockchain and ICO projects. So, marketers, let’s take a moment, slow down and decide which projects are worth investing time into. Investors alike may want to heed some of these warning signs prior to plowing cash into a new ICO.