Our Chesterbrook, PA office is seeking a Director, Marketing Analytics who will work closely with and report into the VP, Strategy & Innovation. You will best leverage data and research in order to provide key strategic insights and recommendations as well as help develop and grow the agencies analytics service offerings. You will help analyze all media channels and how they impact each other including, but not limited to digital mobile & offline marketing strategies & tactics (SEM, Display, Direct Mail, DRTV, Call Center, etc.).

*Ability to pull accurate results and translate into actionable insights.

*Ability to easily communicate data driven insights and ideas to a wide range of people.

EOE M/F/D/V

About DMW Direct

First, as a marketing firm which has evolved since our founding in 1984, into a unique breed of full-service advertising agency. DMW Direct was founded, and will always be steeped in, the art and science of the direct response discipline. We have kept — and continually refined — the time-tested techniques which have created winning direct marketing programs for decades. Today, we marry that heritage with the power of digital media and data technology to help drive our clients’ business, creating Action Brands™.
Secondly, as an agency staffed by one-time client-side professionals. Amongst the professionals at DMW Direct, many of us — in all departments and at all levels —spent a portion of our careers, on the “client side.” We have a very clear idea of what clients expect and need from an agency, and the issues and “addy-tude” that create the pitfalls so many agencies fall into.
This two-fold experience makes DMW Direct a different kind of agency. It gives our clients a best of the tried and true, as well as innovative and new. With the assurance they get full benefit of both perspectives at all times. Our ability to assess opportunity from your side of the table also ...defines our dedication to so carefully stewarding our clients’ budgets and brands: we are accustomed to being measured by results and have personally shouldered those bottom-line responsibilities.