The Power of the Song

The Power of the Song helps leaders overcome the hurdles that keep organizations from achieving their true potential.

The sequel to When the Choir Began to Sing, this book takes the reader back five months, to the Sunday afternoon when Community Church debuted its now famous song. Reverend Kyle Martin begins to ponder the very questions that every leader on the brink of a great challenge asks:

What are the steps that a leader must take between inspired convictions?

How does a leader make the message of the organization so compelling that strangers to the organization will want to hear it and follow it?

Is there a prescription that other successful organizations have used to bring new life to their organizations?

Key insights from this book include the following:

The potential of an organization’s song is great, but it is just that—potential.

Your most important decision: How will you position yourself as the leader?

The second most important decision for a leader: What will you promise?

Promises are vital, but extremely risky.

Promises are not always reciprocal.

Almost everyone fears making promises, which is why making them is such a compelling act for an individual and an organization.

There is always a promise we can make.

The third most important decision for a leader: Finding and developing the right ideas that will help people and the organization find success.

People are compelled toward people and institutions that promise to be their advocates—and don’t leave them easily.

This inspiring book will:

Prompt leaders to take actions that will result in organizational growth.

Inspire team members to make and keep promises that attract people of an organization.