The Campaign: Tokyo James Spring Summer 2018

The African Cowboy lives within us all: confident, hard working, cultured, bold, beautiful and charismatic. He is modern and reminds us that we are brave and walk to his own tune. Tokyo James takes a global icon and manages to create an entire line around his existence. Very similar to the Pyer Moss’ FW18 collection, this offering is about the art of suiting and being extremely well dressed in physical activities thanks to comfortable fabrications and specific detailing. Click the gallery below to see all the images and remember to dress extraordinary this Spring!