For as long as Thanksgiving is synonymous with shopping, at 5 p.m. on Thursday, you will find the Vangs outside camping.

"I categorize by name so yeah, this year I have 17, last year was 16," said Lucida Vang.

For the sixth year, Vang and her family have chosen to spend Thanksgiving feasting on deals at the Clovis Toys "R" Us.

"That's what we are doing here, connect with each other, girl's night out, shopping, that's what we do best right?" said Vang.

The women spent the hour before in line, planning how to divide and conquer. When it came to execution this year there were some complications arose.

"I have to be honest, the deals really aren't as significant as they were last year," said Vang.

The Vangs like many others have shifted their focus to online shopping. Even before stores opened Thursday, U.S. shoppers splurged more than $1.52 billion online. Retail analyst say foot traffic at actual stores is also making a comeback.