Share this article

'The child was not struck. However, she was pretty upset given the circumstances.'

A GoFundMe page has been set up to raise money for funeral expenses and care for Gwen, who it says 'must continue this journey without her mother and best friend'.

Ms Segbers is described as a 'beautiful free spirit' and an 'outstanding mother'

Ms Segbers and her daughter were walking out of this store when the vehicle hurled straight at them

Friend Daashia, who set up the page, writes: 'There is so much to be said about Colleen and her beautiful free spirit.

'She was an outstanding mother, dependable and honest friend, an ambassador of doing the 'Right' thing and do it now!

'She will be missed by many and memories of her dancing, laughing, enjoying life, being a great example of a mother, friend, sister, daughter, co-worker, soldier for the greater good and the most recent about her heroic ending will echo eternally.'

Three generations: Colleen (left) with her mother (second right) and young daughter (far right)

The driver, who accidentally pressed down on the accelerator as the SUV rolled forward, is pictured being transported to hospital with minor injuries following the incident yesterday evening

The driver, who had just dropped off her husband at the store, was treated at the scene for minor injuries, before being taken to hospital by ambulance.

The girl have stayed with emergency crews until relatives arrived at the scene, reported Fox2now.com.

No charges have been reported following the incident which occurred shortly after 6pm.

A friend described Ms Segbers as an 'example of a mother, friend, sister, daughter, co-worker, soldier for the greater good and the most recent about her heroic ending will echo eternally'

The girl, who escaped unharmed, stayed with emergency crews until relatives arrived at the scene

A St Louis Fire Department truck is pictured at the scene of the incident, which happened shortly after 6pm