Weekend sales were generally down this weekend for web merchants in affected areas of the Midwest and Northeast, MarketLive says. But some retailers are finding ways to warm up sales when a blizzard hits.

Weekend sales were generally down this weekend for web merchants in affected areas of the Midwest and Northeast, MarketLive says. But some retailers are finding ways to warm up sales when a blizzard hits.

No retailer does a better job leveraging different marketing channels than flash-sale site NoMoreRack.com, according to the Executive Summary report in Internet Retailer’s 2015 Digital Marketing Report Series. The report includes a ranking of the 50 top digital marketers, along with loads of other data and analysis.

No retailer does a better job leveraging different marketing channels than flash-sale site NoMoreRack.com, according to the Executive Summary report in Internet Retailer’s 2015 Digital Marketing Report Series. The report includes a ranking of the 50 top digital marketers, along with loads of…

Online retailers who don’t consider how messages will render on mobile devices when crafting e-mail campaigns are not considering about 50% of their audience. Some retailers are using new technology to better target consumers opening e-mails on smartphones and tablets.

Online retailers who don’t consider how messages will render on mobile devices when crafting e-mail campaigns are not considering about 50% of their audience. Some retailers are using new technology to better target consumers opening e-mails on smartphones and tablets.