Xerox, HP Among Enterprise Tech Leaders to Convene at CeBIT America

Thursday, March 13, 2003

Press release from the issuing company

NEW YORK, March 12 -- CeBIT America, the first international CeBIT trade show to convene in the United States (June 18-20, 2003; Jacob K. Javits Convention Center, New York City), today announced that key technology companies have joined CeBIT America's line up of industry leaders participating in CeBIT America's inaugural enterprise technology exhibition.
Structured around CeBIT America's three key technology product sectors -- Information Technology, Communications & Networking, and Software & Internet Solutions -- exhibitors will include industry leaders such as 3Com, HP, Sun Microsystems, WorldCom and Xerox. As the first U.S. trade show to focus on the full spectrum of information communications technology, CeBIT America's exhibitors will showcase the latest technology hardware and software solutions targeted specifically at enterprises with 100+ employees.
"Since 3Com sells a wide range of products to key enterprises in sectors such as education, government, finance and healthcare markets, exhibiting at CeBIT America is a great opportunity to demonstrate the innovation and integrated technology that 3Com products offer to existing and potential new customers," said Dave Smith, vice president of sales and service, 3Com Americas. "CeBIT America has the promise of carrying on the tradition and success of its flag ship event in Germany to the U.S. market of enterprise customers."
As part of the Communications & Networking exhibit at CeBIT America, companies, including ADIC, Fluke Networks, Hughes Network Systems, and Ixia, will present the latest networking, telecommunications and wireless devices and applications. 3Com will display its full range of LAN infrastructure, telephony and wireless solutions for enterprises and public sector organizations. In addition, WorldCom will feature enhanced voice, Internet and intelligent applications relevant to expanding an enterprise's return on investment.
The Information Technology exhibition will be headed up by industry leaders including HP, Mitsubishi Digital Electronics and Xerox. HP will focus on solutions and services for home and business use, with its offerings spanning IT infrastructures, personal computers and access devices, global services, and imaging and printing. Additional IT vendors will range from American Power Conversion, Brigadoon Software, Eizo Nanao Technologies Inc., FalconStor, and Lexmark International to Rittal Corporation, Rose Electronics, and Server Technology, among others.
As part of CeBIT America's Software & Internet Solutions exhibition, Sun Microsystems will host the Sun Partner Pavilion, featuring multiple Sun partners and their business applications and solutions. Additionally, Attachmate will exhibit solutions from its Emulation Services Division, Restructuring Services Division and Connector Services Division, while Exact Software will display its business process management products and enterprise resource planning solutions.
"Technology companies are increasingly turning to smaller, more focused industry events that allow them to target and interact with a select audience of senior executives who are directly in charge of IT purchasing decisions," said Mark Dineen, Managing Director, CeBIT America. "Our goal is to create a comprehensive trade show and conference program geared specially at the needs of senior enterprise and IT professionals, and we are dedicated to bringing together the best line up of industry players that serve the growing complex technical needs of the vertical enterprise markets."
Integral to CeBIT America's exhibitor program are also its group pavilions that provide dedicated venues for specific industry and product categories. Among the pavilions featured at this year's CeBIT America are three Exchange Pavilions -- Storage Area Network (SAN) Exchange, Security Exchange, and Wireless Exchange -- as well the future parc Pavilion, focused on advances in R&D, and over twenty international country pavilions. The Exchange Pavilions will be sponsored in part by Computerworld magazine.
CeBIT America will bring together over 400 exhibitors and 35,000 senior decision-makers from technology and vertical industries, including the automotive, banking, education, government, healthcare, hospitality, insurance & finance, manufacturing, media & publishing, and retail sectors. Partnering with leading business and government organizations, CeBIT America will offer exclusive business and educational opportunities for exhibitors and attendees, including a comprehensive conference program co-developed by CNET Networks as well as the Business Council for the United Nations' 2003 'Bridging the Global Digital Divide Conference.'
To provide its exhibitors with an accurate tool for evaluating their return on investment, CeBIT America has also arranged for its attendance data to be verified by Exhibit Surveys' Attendance Certification Service. For more information on CeBIT America, please visit http://www.cebit-america.com.