5.
It
LEARNINGS
Never launch product
without doing
experiments;
Know your technical
partners;
Not to become over
smart; and,
COST CUT without
decreasing the quality.
0
At the time of failure
always consider team
perspective towards
products;
Always play a leader
cum motivator;
Work only on
feedbacks; and
Solve problems as soon
as possible.

6.
Asset Ownership
Existence business Rickshaw Bank
Rent paid Rs.50 for 12 hours 0 Rickshaw ownership and
in Chandni Chauk, Delhi. higher income
Puller hired Rickshaw for 6 0 Safer work environment
month and paid Rs 9000. through well engineered
Like that he pulled 20-30 rickshaws and insurance
years of his life and paid Rs 0 Support network through
3,65,000 to Rs S,47,500. discussion forums and peer
But still he is not called as SVOUPS
the owner of that Rickshaw 0 Pride and confidence within
which cost is Rs 6,500 only. the rickshaw driving business

7.
RB - OPERATION MODEL
5 Drivers constitute a group & . "
5 groups under one garage/
meeting point
Under each garage/ meeting
point cover 25 rickshaws and .
also provides repair facilities
Each garage/ meeting point
serves as the collection centre
for the Drivers’ daily payment
Garage/ meeting point are the
creation of new
entrepreneurship
Opening of new branches on a
Franchise Model

9.
BENEFITS
Benefits: RICKSHAW DRIVERS
Bonafide membership of the Rickshaw Bank
Receive ownership of an income generating
asset
lnculcates the habit of savings
Social security such as insurance coverage for
both the rickshaw, the puller, the passenger
(s) and the mediclaim facility.
Provided platform to work with dignity-
norms, uniforms, photo I-cards
Getting health and eye care support
Subsequent loan
Benefits: Member of the Community
Less polluted environment
passenger insurance
Jobs for youths
Benefits: Govt and Local Authorities
Im roves law and order
- Less corruption
0 Better documentation through availability of
licenses
- Saferroads
0 Additional revenues
Benefits: To Local Business
* Larger consumer market
- Job creation
Benefits: To Corporate and Financial
Institution
- Builds goodwill in the community
- Larger consumer market
- Effective and less expensive advertising
- Tax incentives and 100% donor efficiency
- Better investment opportunity

11.
How RB grab opportunities?
Problems
Raising fund;
Banks were unwilling to give line
of credit;
Lack of knowledge;
Heavy vehicles; and,
Rickshaw pullers were not
enjoyed.
Solutions and learning's
Tap the CSR funding from three
large Indian corporation;
Sign an agreement to give 86%
discount on advertisement at the
back of Rickshaw;
Visited Grameen Bank and met
Professor Mohammad Yunus;
Made Rickshaw on the basis of
the feedback through IIT
Guwahati; and,
Provide uniform, licence,
technology superior Rickshaw,
and property and casuality
Insurance.

12.
ENTREPRENEURSHIP
Cost Breakup of the Unit
Particulars Cost (Rs)
Rickshaw Assembling Cost
Rs 9600
Uniform Cost Rs 450
Insurance Cost, 2 years Rs
350
License Cost for both, 2
years 400
Total = 10500
Amount recovered from
each Rickshaw Puller Rs.
12,390/- @ Rs. 2S/ - EDI for
496 days for a maximum
period of 18-24 months
Average receivable Rs.
1800/- per rickshaw per
year from the corporate
advertisements till Rickshaw
is owned by the RB and
than 35% of the amount per
year once Rickshaw is
owned by the Pullers

18.
Identified Problem
0 Rickshaw Drivers — socially disadvantaged
community (harassed, HIV-AIDS, exploited)
0 Majority suffer from tuberculosis due to constant
exposure to smoke, dust on the road and smoking
habits,
0 No access to formal finance: 95 % hire rickshaw on
high daily rental fee,
0 Below poverty line and without any social security,
0 46% are illiterate,
0 8 million such rickshaw drivers in India.
who Vllll Ila! for It PPFPPPPPP

20.
first is Credit, Second is Saving, money management service
will be the third revolution in Microﬁnance.
— Mohammad Azhar not insurance . ... .. November 28, 2011 at
12:12pm - Like
— Mohammad Azhar If you are handling money you can save no
matter how poor you are, you can save. .. ..November 28, 2011
at 12:16pm - Like
— Mohammad Azhar in this perspective, management service
may be become the hot product for microfinance
institutions. ..November 28, 2011 at 12:16pm - Like

21.
MONEY MANAGEMENT SERVICE
Average Income = Rs 350
p/ d
Less Rs. 50 Rent
Less Rs. 150 food
Less Rs. 50 education
Total 350-250=100
This Rs. 100 p/ d is most
important to manage
because Rs. 100 divert
Rickshaw puller to buy
intoxicated products.
Things to do:
1- Provide Money
Management service to
Rickshaw pullers.
2- Through this inculcate
habit of saving.
3- one’s they know the
importance of Rs. 100
then we called
ASSET BASED
ENTREPRENEURSHIP
DEVELOPMENT.