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Is passion for your products enough?

Marcela has never read a sales book. She has never learned about sales techniques. So can her passion for her product alone be enough to sell?

With her confidence in her product and her ability to answer any questions about it, Marcela feels well equipped to sell Rico Mexican Kitchen's products to anyone. What do you think of her sales technique (as seen in the video)?

Comments

Passion for your products is a key weapon in your marketing arsenal - if potential customers can see how excited you get about what you are selling and the difference it can make to them then it can improve the prospect of a sale.