Rumors about iPhone SE give way to hope: will Apple continue to sell iPhone 5s at $350 or less?

Apple’s upcoming 4-inch iPhone, the iPhone SE, is said to be visually similar to its predecessor iPhone 5s, but with improved internal specifications, but what price should we expect for Apple’s latest smartphone? According to the experts from Wall Street, new 4-inch iPhone SE price range will be around 450$, which would mean that it could be pushing out entry level iPhone 5s, which is within the same price range.

But, instead of discontinuing iPhone 5s, more than several experts and analysts are suggesting that the smart move would be to consider lowering the price, and sell iPhone 5s for 250 – 350$, which would help Apple achieve dominance in up and coming markets such as Brazil, Russia and India. Gene Munster of Piper Jaffray shares this sentiment, and advises Apple makes use from its excessive stock inventory. For unestablished markets, idea to sell iPhone 5s at a lower, more affordable price might just be the way to conquer the market.

Analyst Rod Hall of J.P. Morgan has similar opinion and hopes that Apple will sell iPhone’s entry level models for a price of 350$ after the debut of iPhone SE. Many experts predict that this will be the step that Apple makes after the launch of iPhone SE, since it’s the most logical one. Apple could still gain profit if they decide to sell iPhone 5s at a lower price, rather to discontinue it.

It would not be the first time for Apple to try this approach, since they tried to sell iPhone 4s in some countries, after global discontinuation. Even though there might be some potential for specific countries, established markets such as US don’t seem to be interested in low cost iPhones, but rather in newest models. But not only that Apple has established loyal customer base in the US, the purchasing power in the United States is much bigger than, for example the one in India or Russia.

In India, Apple discontinued the sale of iPhone 4s and iPhone 5c, as a preparation of the market for the upcoming debut of iPhone SE. Before the discontinuation, which occurred last month, iPhone 4s was sold for roughly about 175$, which made it the most popular of Apple’s models in India. After the withdrawal of iPhone 4s and iPhone 5c from the market, the cheapest available Apple’s smartphone in India is iPhone 5s, which is now priced 372$.

On March 21, Apple plans to unveil its newest addition, iPhone SE, which will, amongst improved internal features, include support for Apple Pay, which is s a mobile payment and digital wallet service by Apple that allows their users to use smartphones to make payments.
This event can be considered as a temporary distraction, which is just enough to keep as on our toes until September, when, according to rumors, Apple plans to launch the next generation of smartphone, iPhone 7.Apple’s upcoming 4-inch iPhone, the iPhone SE, is said to be visually similar to its predecessor iPhone 5s, but with improved internal specifications, but what price should we expect for Apple’s latest smartphone? According to the experts from Wall Street, new 4-inch iPhone SE price range will be around 450$, which would mean that it could be pushing out entry level iPhone 5s, which is within the same price range.

But, instead of discontinuing iPhone 5s, more than several experts and analysts are suggesting that the smart move would be to consider lowering the price, and sell iPhone 5s for 250 – 350$, which would help Apple achieve dominance in up and coming markets such as Brazil, Russia and India. Gene Munster of Piper Jaffray shares this sentiment, and advises Apple makes use from its excessive stock inventory. For unestablished markets, idea to sell iPhone 5s at a lower, more affordable price might just be the way to conquer the market.

Analyst Rod Hall of J.P. Morgan has similar opinion and hopes that Apple will sell iPhone’s entry level models for a price of 350$ after the debut of iPhone SE. Many experts predict that this will be the step that Apple makes after the launch of iPhone SE, since it’s the most logical one. Apple could still gain profit if they decide to sell iPhone 5s at a lower price, rather to discontinue it.

It would not be the first time for Apple to try this approach, since they tried to sell iPhone 4s in some countries, after global discontinuation. Even though there might be some potential for specific countries, established markets such as US don’t seem to be interested in low cost iPhones, but rather in newest models. But not only that Apple has established loyal customer base in the US, the purchasing power in the United States is much bigger than, for example the one in India or Russia.

In India, Apple discontinued the sale of iPhone 4s and iPhone 5c, as a preparation of the market for the upcoming debut of iPhone SE. Before the discontinuation, which occurred last month, iPhone 4s was sold for roughly about 175$, which made it the most popular of Apple’s models in India. After the withdrawal of iPhone 4s and iPhone 5c from the market, the cheapest available Apple’s smartphone in India is iPhone 5s, which is now priced 372$.

On March 21, Apple plans to unveil its newest addition, iPhone SE, which will, amongst improved internal features, include support for Apple Pay, which is s a mobile payment and digital wallet service by Apple that allows their users to use smartphones to make payments.
This event can be considered as a temporary distraction, which is just enough to keep as on our toes until September, when, according to rumors, Apple plans to launch the next generation of smartphone, iPhone 7.