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It is with great excitement that we simultaneously announce
1,000,000 Member to Member connections and the renaming of
AxialMarket to Axial.

Our new name better reflects our position as the network where
private companies and their advisors connect with capital, where
over 10,000 Members across 20 countries are connecting
successfully on thousands of actionable opportunities annually.

See below for the personal note that CEO Peter Lehrman sent to
Axial Members:

I hope your 2013 is off to a great start. I’ve got 2 important
updates to share with you today.

First, we are excited to announce that we surpassed 1,000,000
Member to Member connections in late February. We’re
humbled by this achievement; we know that the process of
financing private companies is sensitive, highly confidential,
and historically has not occurred online. One million connections
means that you have placed a tremendous amount of trust in Axial.
That trust is manifesting itself in your success: Members are
closing 20-40 deals every month, and one third of Members are
signing an LOI or closing a transaction every year.

Thank you.

Clearly, trusted relationships sit at the center of successful
outcomes in the private markets. To that end, we are changing our
company’s name from AxialMarket to Axial. Rather than a market or
marketplace, we’re focused on building a platform to help you
source relevant opportunities and form smarter relationships
built upon intelligent private connections. The “market” in
AxialMarket incorrectly implied public listings and auction
dynamics — elements that neither reflect our business model nor
how Members interact on Axial.

Our new name better reflects our commitment to building Axial as
a network. This means a relentless focus on products that help
you source great opportunities, dramatically expand your reach
and visibility, and close more deals.

A few housekeeping items:

- AxialMarket.com now redirects seamlessly to Axial.net, our new
website
- All your login credentials, activity history, and profile
information are untouched and safe
- We’ve upgraded the security of the entire website with the
latest best-in-class security certificates

Let me reiterate that we are here to help you succeed day and
night. Email me at peter@axial.net if you
ever think we could be doing something better. And I’d like to
thank you for all the introductions and referrals you’ve made to
professionals from your personal networks. They have been great
additions to the Axial network.

I hope to see many of you in 2013. Thank you for the
opportunity to help you succeed!