Plivo is a telecom service provider based on the cloud platform, which helps do everything the normal EPABX systems can do. So if you own a call centre and want a solution to receive, handle and distribute all calls, then Plivo is the one for you. Setting up of IVR, call forwarding, routing, etc are all different use cases where Plivo comes handy. It is also popular among individual developers who want to have a personal phone number to be put on their blogs.