Knowledge Base Articles

If you are going to meet with wholesale suppliers your purpose is
to win their confidence. The initial meetings are similar to job
interviews in that you are trying to convince him or her you are the
right person for the job, you are the right person to sell their
products. Do you prepare for these meetings with wholesale suppliers? If
you prepare for job interviews you should also prepare for meetings
such as these.
The retail industry whether online or in a physical
store is in all honesty quite saturated. Many people are trying to
break into the industry every day thinking that reselling is an easy way
to make money. Wholesale suppliers are easy enough to find thanks to
good online wholesale directory listings that have reasonable membership
costs as well as free trials or money back guarantees like SaleHoo,
Worldwide brands and Doba. The trick lies in convincing the wholesalers
to conduct business with you. All the people and companies that

One of the popular business models that more and more small
businesses embrace is the wholesale business. Selling wholesale products
are more attractive to buyers simply because they cost significantly
lower than those bought in retail stores, malls and boutiques. Because
the demand is high, many entrepreneurs find this a viable business. Now,
more than ever, is the perfect time to start your own business. Strike
while the iron is hot, so to speak.
The good thing about getting
into this type of business is that supply chain seems so simple and
straightforward. First, pick out and identify products that have high
market and once you find a buyer, look for a drop shipper who can supply
and deliver the product to your buyer. There are a lot of branded
clothes, apparel, watches and jewelry sold wholesale in the internet for
very low prices. To confirm if a supplier is offering the products on a
reasonable cost, compare it with two or three more who

The promotional items and associated gift industry is a growth
sector with sales soaring in to the billions. Have you ever wondered who
buys all these promotional items? If you guessed that the top buyers
are big spending blue chip businesses and organizations who want to
advertise and market their product lines, you'd be wrong. An industry
study identified the top twenty-five industries that purchases
promotional items and gifts by the amount spent. The results below might
well surprise you.
25. The petroleum industry, including gas stations, oil distributors and refineries
24. The travel industry, including airlines, bus, trains, cruise lines and travel agencies
23. Food processors and beverage bottlers
22. Retailers and shopping malls
21. Pharmaceutical and chemical companies
20. Utilities like gas, electric and telephone companies
19. Telecommunications companies like cell phone and internet provide

Promotional gifts celebrate professionalism and togetherness. They are used as incentives for both employees and clients. They bring manifold benefits - earn goodwill from clients and employees both; improve productivity levels; give an opportunity to promote an organisation; brand awareness; enhancing present customer relationships; strengthening the company profile and even give long term benefits to an organization. They are beneficial to all companies whether large or small, start-up or established and are widely appreciated because they appeal to all age groups.
Some promotional gifts which are hugely popular and are used regularly are promotional pens, promotional mouse mats, promotional umbrellas, promotional calendars, promotional watches, promotional golf balls, promotional mugs, promotional folders, promotional shirts, promotional caps, and many more. The main idea behind distributing promotional gifts is to endow customers with something they can use on a daily basi

Wholesalers are the middlemen between the manufacturers and
retailers. They mediate between other wholesalers and retailers as well.
They buy products from producers and sell them to retailers. In most of
the cases they avoid dealing directly with end users. Their functions
include negotiating prices with manufacturers, promoting the business,
handling the products, processing inventory and data, pricing, budgeting
and financing and assisting the clients in marketing.
Though the
wholesalers can be eliminated, their functions must be taken care of by
some other body like producer or the customer or another mediator. Very
few manufacturers will have time to concentrate on such marketing
activities and they cannot sell piece by piece according to the end
user's requirement. Eventually the consumers will not require products
in bulk as well. There must be someone to purchase in bulk from the
manufacturers and sell them piece by piece to the end use