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When Brooklyn Street fashion brand, Mishka, entered China in 2014, it came with its eye-catching street art style design but no unified VI system. The original Russian and English brand name would also have low recognition in China because the local target customers have difficulty pronouncing...

For CNY 2016 we created a campaign for ECCO using a H5 game collaborating with famous designer Kudibal. As 2016 was year of the monkey, users could find the monkey’s hidden in Kudibal’s design in order to receive a good fortune message from ECCO and have the chance to win prizes. Through this...

Sand River (Shanghai brand), a premium brand of cashmere, appointed us to review the global image system and the image management work done: corporate graphics, photography for children campaign as a start, all merchandising and point of sales material.

INNOMATIVE was approached by IHG to conceptualize an interactive WeChat campaign for the IHG® Rewards Club. The purpose of this campaign was to increase members’ activity and recruit more members over the WeChat channel. Users could create customized postcards with pictures of themselves in their...

Users were transported into an interactive journey with their favorite celebrities. During this journey they could be inspired by the celebrities and purchase their favorite products through a simple click. INNOMATIVE also created an interactive H5 game to enhance engagement with the Spring...

For Christmas 2015, INNOMATIVE created a campaign for ECCO which offered users the exclusive opportunity to send their friends and family a priceless Christmas gift—a gift of their own voice.
In-line with ECCO’s leather refinement steps, polishing, coloring and cutting, users could mimic...

QorosQloud is part of the digital connected service for Qoros Car owners. In cooperation with Microsoft, INNOMATIVE brought the Qloud experience to the next level.
QorosQloud offers car owners a variety of easy to use entertainment, communication, navigation and vehicle monitoring functions...

Zhida is a newly established private school in Northern Shanxi province. It will accommodate 6,000 students from 11 to 18 years old. Following Octopus Innovation's success with other local schools, the agency was approached at the very start of the project back in Dec 2015 to develop Zhida full...

Development of an apparel brand that was created on the architecture, design and history of the Former French Concession in Shanghai. The FCS brand is about diversity, experience and emotional connection with place.

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