A former colleague at Texas Instruments responded to my “PowerPoint Woke Me Up” blog entry by saying that sometimes the most effective communication is that done on a whiteboard with other people. As I thought about that I realized that he was exactly right (at least it matched my experience).

The vast majority of information is not written down.

It is communicated verbally or nonverbally between individuals. We are conditioned as social animals to use this method most frequently. The advantage is that it is often quick. The disadvantage is the intended message can easily get lost somewhere between the speaker’s words and the listener’s interpretation.

Meanwhile, many businesses are great fans of PowerPoint. Someone somewhere carefully (or sloppily) crafts a message that is presented. Much of the time there is one active presenter and multiple passive listeners. This can work but sadly it often doesn’t because the listeners are not engaged when they accept that the presenter is responsible for the communication.

There is a better way.

Why not draw pictures together?

Pictures are powerful ways to represent information. Much better than phrases on a PowerPoint slide, pictures can show relationships, sequences and other interactions. And when they are created by multiple people together, they can embody the collective wisdom of the group. If this is done appropriately, the resulting picture includes both the understandings and agreements among the people. How powerful is that!

The Grove Consultants International is a company that teaches graphical facilitation. The concepts are simple to grasp. Significantly, they all are aimed at graphically documenting what is most important. This works for topics like strategy, visions, value propositions, industry overviews and other similar things. The facilitation skills include the use of templates, creatively drawing to represent concepts and coordinating the discussions.

Here is an example where a Grove template was used to create an industry overview.

Pictures sometimes are a means to an end such as a specific decision. I have found that Sam Kaner’s book “Facilitator’s Guide to Participatory Decision-Making” is an excellent resource to help a leader understand how to reach a decision. Kaner’s techniques work well with the graphical facilitation techniques used by Grove.

One of the exercises in a retrospective is the project timeline. A long piece of butcher block paper is tacked to a wall. Then, all members of the team the document the project by adding their recollections to the timeline. The ups and downs, deliveries, significant meetings, personal events, etc., are all added to the group picture. When everyone is finished, the whole team examines the completed picture to answer four questions.

The impact of this exercise can be profound. Team members can literally see the entire project and what others considered important. They can understand more about what frustrated them, the problems that they faced together and overcame and the things that led to disappointments. Later, when they have digested the personal messages, they can use the picture to extract lessons and explain to others what went on and why. (Esther Derby is a great resource for teaching others how to conduct retrospectives. Esther and Diana Larsen have written “Agile Retrospectives: Making Good Teams Great” to show how to architect, design and run retrospectives.)

Maybe the pictures we create together aren’t as pretty as the PowerPoint masterpieces. Maybe they cannot be fit into the company template. And maybe they don’t have transitions, animations, embedded videos and other special effects which would impress Hollywood producers.

But what they do have is the powerful message created, owned and understood by a team.

Later, if you feel like it, you can always make a version for PowerPoint (with the approved company template). <g>