Wash Wisely

05 Apr Wash Wisely

Not all hair colors are created equal, which means you should wash, rinse, and repeat accordingly. Lighter hair is porous and more susceptible to buildup, so it’s shiniest when it’s cleanest, says Clairol Global Creative Director Marcy Cona. Those with brunette or deep auburn strands are at their glossiest with well-conditioned second-day hair.