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Trek match program raises $50k for World Bicycle Relief, continues through July 31

WATERLOO, Wis. (BRAIN) — World Bicycle Relief donors have reached the limit of Trek Bicycle's match program this month.

The Wisconsin bike company agreed to match the first $50,000 in donations to the organization in July. WBF reckons the program will pay for 700 bikes to help African students get to school and help make villagers' lives easier.

While the matching program is maxed out, WBF is continuing the fund-raising campaign through July 31. More information is available on the organization's website.