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The Boston Celtics, the most successful NBA franchise with 17 championships – more than any other NBA club – has relied on both its historical legacy and modern technology to achieve sales growth.

The Celtics sales team knew about respecting the trust of the fan
and bonding season ticket holders with the team long-term as a
priority, but measuring sales and encouraging the sales group was another story.

Hurrah! Live in the Boston Celtics Offices

See how Hurrah! became an exciting tool to develop their own sales tournament!

It’s already July! Microsoft’s WPC 2015 in Orlando is just around the corner, and we didn’t want to miss the opportunity to let you know we’ll be there slide!

Don’t miss this great event, peers and partners from all around the world; it offers great sessions, experiences of other partners, and more, learning while having fun! And if you are interested in learning how to increase user adoption by applying gamification tactics in your Microsoft Dynamics CRM with our Motivation Engine or Hurrah! it’s the perfect chance!

There are many ways one can start a new year – our way is to do what we love most: Provide our customers the power to get the most out their CRM investment!

How do we do that? By constantly innovating and building cool new products and releases based on real experiences. That has been our mantra since the first introduction of our CRM Motivation Engine for Dynamics CRM, to the release of our recent new beauty, Hurrah! in mid-2014. Already, several call centers have incorporated Hurrah! into their CRM and have witnessed great results, not only in sales and customer service teams’ performance improvements but also in the valuable business information garnered from their CRM in real-time!

Today we are writing a new page in the history of CRM world-class gamification tools.

The new, re-imagined user interface

Users will be able to see their accomplishments and progress in a new visually appealing format.

How many points have I earned? How close am I to reaching a new level? Which rewards am I most proud to showcase? It’s all there in the new User Profile page.

Figure 1 – The new User Profile page

See a detailed record of all your rewarded activity, including comments and congratulations from your peers and leaders as they celebrate your progress, as well as your updated ranking on the leaderboards…

Figure 2 – The new Motivation Engine user activity feed

Which team or teams am I a member of? What accomplishments have we accumulated together?

Figure 3 – The new Team Profile page

The new Team Profile page lets users quickly see that, as well as all the activity feed for the team, its members and where the team stands in the rankings.

The most engaging CRM experience ever

Qualified your first lead? Here is your first achievement! Congratulations!

Figure 4 – The new Motivation Engine encourages users’ good behavior from the very beginning.

With the addition of CRMGamified® ME 3.0 to your Dynamics CRM, your users will now be thrilled to adopt CRM and receive frequent positive reinforcement for good habits, ultimately leading to motivated teams, better sales results and improved customer service performance.

Different types of leaderboards for different time periods give all users the chance to be at the top and share in the excitement of their winning stats:

Figure 6 – Multiple leaderboards by different time periods

And your mission is…

Call 10 leads from your last campaing. Register them as new contacts, capture valuable information from them and arrange meetings to deliver a demo of the new product. Congratulations! You’re a Client Chaser.

Figure 7 – Define targeted missions aligned with business goals in the new CRMGamified® ME 3.0

Your next mission: generate 5 new opportunities, move them ahead in the sales pipeline, and finally close your first deal. Mission completed? Congratulations! You have graduated to Sales Initiator.

Missions let you, as a manager or administrator, define steps that will help users stay focused on accomplishing their (and your) business goals. No matter if those goals are related to sales, customer service, marketing or custom entities. You will be able to design exciting missions for them!

Simple to setup and administer…

As in previous versions, CRMGamified® ME 3.0 is a managed solution that you can easily import into your Dynamics CRM system.

Once imported, you will not believe the power and flexibility you now have in your hands to model games that target your business goals and CRM entities.

Multiple games support

We know different areas within your organization pursue different business goals and in turn, use different elements in CRM.

We have managed to handle those scenarios since v2, and the good news is that it is now easier than ever and you can natively design and tailor different games for different audiences, with of course, different reward rules, achievements, badges, missions and levels.

Here is how the Games Administration page looks like in the new CRMGamified® ME 3.0:

Figure 9 – The new Games Administration page. Easily add or importnew games and administer existing ones.

Easily manage who is taking part in the game and who isn’t …

Quickly add or remove people or teams from the game. Easily search and visualize which game that user (well, now player!) is active in.

Figure 10 – The new Players Administration page will let you easily add users and teams to your game.

The new Rules Editor

Your business is unique and so are your processes, entities and fields in Dynamics CRM.

Our new Rules Editor is designed to make it easier for you to setup the simplest to the most complex reward rules, based on your customizations.

Give 10 points for each new opportunity users create. Give 10 extra points if that opportunity is related to your new product line. Reward with a special badge after winning first 5 opportunities for that product line. For your customer service team, do things like rewarding 10 points for resolving cases on the first call and giving extra points for consistently meeting SLAs that particular week.

Figure 11 – The new Rules Editor makes it easier than ever to define the simplest to the most complex reward rules that meet your business criteria.

Figure 12 – Define multiple conditions per achievement.

The new Badge Designer

YES! You asked for it, you got it.

CRMGamified® ME 3.0 lets you visually create and design your own badges. Indicate a title and description to define it, then select from the included and extensive variety of out of the box icons, colors, stars, difficulty levels and your badge is ready to be used!

Want to learn more?

See it working live!

We welcome you to join us in any of our 30 minute on-line presentationswhere I will be accompanied by Iang Yim, our CTO & gamification expert in charge of the design and development of this new beauty.

I’m so excited about achieving this milestone, and I cannot wait to show you all the exceptional power you can now have in your hands to ignite your CRM, motivate your users, and reach your business goals while getting exceptional CRM adoption rates.

Such an exciting week! We had another awesome Convergence and this time we were so busy we barely had time to party… What?… We said “barely”! It’s not like we didn’t party at all! 😛

We’d like to thank you all for the great feedback we got from you for the new upcoming version of CRMGamified! Our colleagues, our partners, our friends, thank you all! It’s a great pleasure to meet with you every year and we are always sad when it ends.

We are getting closer by the minute! As you can probably imagine we are currently planning our trip to Atlanta to take part in Convergence 14 in just a few days. Now, there’s something about our trip we can tell you: we are not packing light!

At this very moment CRMGamified® is getting revamped by our talented developers and designers. We are launching a new version with new features and a cool new user interface.

And guess who’s going to be the first in the world to see the new CRMGamified®? That’s right! It’s going to be you! Just stop by our booth #2921 and get a personalized demo of CRMGamified® 2014 Edition! (you can already book your demo here).

So, what are all these fancy new features we keep telling you about?

Let’s take a look:

New architecture

New foundations for improved maintainability and extensibility

New UX

Redesigned user experience, for a clean, modern user interface, with usability in mind.

Responsive design

Great user experience wherever you are. The user interface components detect the screen size and layout and adjust automatically to allow a good experience in a variety of devices.

Grow as much as you can

Not fixed levels, missions or any other artificial constraints. The system could be configured to suit each customer needs.

User centered view

See how well you are doing, your progress and your achievements, all in one place.

Check other users’ showcase as well and see how they are progressing in the game.

Because games are not just about collecting points

Greatly improved game experience. Elements such as missions and levels for longer term engagement, contests to encourage players to do their best, collaborative awards to promote team-work, spontaneous challenges to keep players engaged, etc., enhance the whole game experience.

Multiples modes

The user can participate in different contexts, with each having its own set of rules. Rules that govern the sales game could be independent of those of Customer Service, therefore, different behaviors can be stimulated in each game.

Feedback everywhere

Users get feedback about which actions contribute to the company goals, and their relative importance. Feedback influence motivation, which affects the resulting actions in a virtuous cycle

Share, comment, socialize

Social experience is improved by sharing activities, highlighting awards, and allowing employees to congratulate and be congratulated by partners about their work

🙂 So… is it enough to catch your attention? Let us know what you think!

See you all in a few days!

CRMGamifiedhttps://crmgamified.com/wp-content/uploads/2016/09/logo.svgCRMGamified2014-02-26 20:08:032014-02-26 20:08:03Sneak Peek of the new CRMGamified! - Only at Convergence 2014

Hello Everybody! Can you feel the excitement in the air? Here at CRMGamifed’s Headquarters an old sweet song keeps Georgia on our minds…

It’s that time of the year again! The Microsoft Dynamics Community is getting ready for another Convergence and you bet we’ll be there again!

We had so much fun last year, remember? We played a “Kinect-ized” version of CRMGamified with you, we got to hang out with friends and partners and we officially introduced CRMGamifed to you and the rest of the world.

This time you won’t believe the stuff we have in store for you. We’d like to invite you to be a real Game Changer (pun very much intended)! Schedule your demo now and we’ll let you take a peek at CRMGamified‘s new features and user interface!

Zero2Ten Inc has today announced its strategic partnership with CRMGamified®.

Zero2Ten Inc has a long tradition of keeping Dynamics CRM simple and driving user adoption as a pre requisite to a successful deployment. Zero2Ten have over 750 CRM customers and add more customers than any other partner onto the Microsoft CRM Online platform, Zero2Ten are excited at the opportunity of bringing CRMGamified® to their new customers to drive user adoption and ownership.

CRMGamified® is a specialist in applying gamification in CRM through its groundbreaking add-on solution to Microsoft Dynamics CRM. Gamification is mostly about fun and recognition; it has positive effects on user adoption and inspires people to use CRM.

Adam Spurr, SVP Global Sales Zero2Ten Inc. stated:

“We are incredibly proud of our customer satisfaction and their feedback, the addition of CRMGamified® to our impressive ISV program will have a very positive impact on our user adoption program.”

Iang F. Yim, CEO CRMGamified® added:

“We are delighted that we have been chosen to partner with Zero2Ten the leader in the CRM Online space. Our solutions will greatly enhance their offering in quest for happy, engaged customers.”

About Zero2Ten Inc.

Zero2Ten Inc. is one of the world’s leading Dynamics CRM specialists Microsoft Dynamics CRM Inner Circle Member and 2 times Microsoft Dynamics CRM Cloud Excellence Partner of the Year. With over 750 CRM customers worldwide, Zero2Ten focus heavily on manufacturing, professional services and Salesforce.com switchers.

About CRMGamified®

CRMGamified® is global leader in delivering gamified business solutions with a strong emphasis on user adoption. Through our Award winning CRMGamified® technology products, our customers are able to get more out of their Microsoft Dynamics CRM technology thereby improving user performance and productivity while achieving the organization business objectives and goals.

Hi, As some of you may know, in the last CRMUG Magazine issue I wrote about gamification in CRM and cited a personal anecdote on how I changed the negative corporate CRM sales trainingatmosphere and turned it into positive one, once I injected a bit of fun into it.

I received many e-mails when the article got published and many of them were related to this anecdote. From those I could sense that I was not the only on e who run into difficult situations during CRM trainings. In this post, I want to briefly share with you another anecdote that happened to me just a couple of weeks ago with a customer (potential customer at that time). It will show how not only fun but also recognition can change people’s behavior and performance.

The Sales Manager was concerned that according to CRM records, no deals were being closed by their salespeople in the last 2 weeks, no new opportunities were generated and very few new leads were created. That was not consistent when compared to actual sales rhythm of the company. The sales team of 10 salespeople working in various locations is using Dynamics CRM Online and according to last reports the solution seems to be working fine for them. So the Sales manager decided to send a typical ‘Please update CRM’ e-mail to his team and (as it usually happens) no-one replied back to him :p) .

The truth was reveled few days later, in a conversation with one of the key salesperson who asked the manager about ‘when his rewards where going to be back up again’. ‘Your rewards back up again, what do you mean?’ asked the manager. To make the long story short, what happened actually was that their CRMGamified® trial has expired. As a result neither him or his colleagues weren’t being recognized for their accomplishments so they were holding all the CRM data updates until the situation was resolved to allow them again (legitimately) earn their points, badges and trophies for their performance.

In fact the salesperson who reported the problem was two levels up compare to his colleagues so he definitely wasn’t willing on missing his points and his game advantage. Crazy? No, it was actually quite funny when I was told this story but also it demonstrated in real life situation how important for people is recognition and thrill of the game. I guess this behavior also supports the recent survey where 83% of employees said recognition for contributions to the company is more appreciated than any plagues or gifts….

Gamification is mostly about fun and recognition. Applying gamification in CRM, has positive effects on user adoption, inspires people to accomplish their work goals, helps to keep the system data updated and of high quality.

What gamification adds to CRM

As you already know I am very passionate writing about this topic. Every day I am learning new facts and new success stories that I will try to keep sharing them with you.

About Us

Founded in 2011, and having presence in the US, Canada and Latin America, CRMGamified® provides modern technology to help companies improve sales and service performance by leveraging gamification.

We offer a metrics-driven approach and CRM add-ons to promote behaviors that lead to substantial revenue growth, increased employee engagement, and improved productivity of outbound teams across the globe.