Stephanie Hale has worked with many writers and authors over more than 20 years.

She is a specialist in getting published and generating lots of free publicity.

If you’re a consultant, coach, expert or you have specialist skills in a specific niche, having a book to your name adds substantial credibility to your brand – and your range of services. More importantly, this is a great way of attracting many more clients to you.

Here are some great SEO (search engine optimisation) tips from one of the UK’s leading traffic generating agency, Wiredflow, that can help boost your rankings almost immediately:

1. Create an XML sitemap. Don’t worry if you’re not technical, just go to sitemap.org and you just need to press a few buttons and it is done for you for free. Then you just need to upload it to your site, which your website manager can do in 2 seconds. Make sure you then log into to Google Webmaster tools (you can set up an account very easily) and submit the location of your sitemap.

2. Assign Images on your website with Keywords. If you can take the first three images on your site and add an alt tag to them and then name each image with a different keyword that is related to that particular phrase.

3. Header Tags. Your first line of each page should have a Header tag known as H1. You should place your most important keyword in that tag. Then place your next most important keyword further down the page in the second header tag, known as H2.

4. Highlight & Emphasise. You should put bold and italic tags on keywords that are important to you on each page. Don’t go crazy with this, just do a few.

5. Internal Links. You should have a few links from each page to other pages on your website. These links should be “anchor text” links.

Just by doing these 5 steps – you should see a big increase in your rankings.

If you’re not technical in the slightest, don’t panic. Your website developer/manager should be able to do all these changes for you.

These are just some of the steps every website should be taking in order to get maximum value from their website.

If you would like a FREE personalised report on how traffic can be increased to YOUR site, then just go here:

Yesterday, I had a reputable seminar speaker and presenter ask me about using seminar promoters for his events, due to my substantial experience within this sector. Here’s my response and overview by email:

In my experience, the whole seminar landscape
has far more competition these days, especially
with Internet-based promotion and marketing, etc.

Seminar providers often pay promoters anything
from 20% to 50% – especially for a front-end offer
(which may be a free seminar, or costing up to
£2,000).

The first time I came across Think and Grow Rich by Napoleon Hill was back in 1985. I was amazed and impressed with the depth of research undertaken by Napoleon Hill, having met and interviewed 500 of the richest people across some 20 years.

Having read and re-read chapters headed ‘Desire’, ‘Faith’, ‘Autosuggestion’, ‘Specialized Knowledge’, ‘Imagination’, ‘Decision’, ‘Persistence’, etc. I agree that all of these are important in the process of wealth creation, but the key characteristic I found amongst many millionaire entrepreneurs I’ve met over the years is this: the ability to take focused and consistent action toward a specific commercial goal.

That’s it! Clever or dumb, fast or slow, good-looking or plain ugly – this ability always separated the rich business owners from the poor ones. The do-ers from the think-ers.

Hence, if you want to achieve anything today, just take action, and then continue taking action toward your commercial objectives.

I was just reading about the massive marketing campaign behind director JamesCameron and his latest movie, Avatar.

After Cameron had one of the biggest movie hits of all time with Titanic, he virtually disappeared. Avatar is said to have cost $250 million, and is using almost every marketing channel known to man – movie poster campaigns, TV advertising, cinema trailers, bus advertising, movie trailers on Youtube and dozens of other video sites, deals with Apple and many other large corporations, reviews in hundreds of print media and on-line sites, including blogs, social networks, and on and on…

In short, I wasn’t planning to see the movie, but now I can’t wait for it to come out in a couple of weeks!