This was the address of the The Dudley Do-Right Emporium, a staple of the Hollywood tourist route for over 30 years.
Opening it's doors 1971, this tiny shop celebrated the marvelous imagination of animation
pioneer Jay Ward, creator of the "Adventures of Bullwinkle and Rocky" series (1959-73). Ward and his team produced the show in four buildings strung along this stretch of the Sunset Strip. His family keept the shop open on a limited basis to cater to first generation fans, their children and grandchildren. The shope sold various collectibles including plush toys, animation cels, watches, T-shirts, hats, keychains, mugs, finger puppets, keychains, and much more. The store was located right behing the Bullwinkle statue.

In 2002, I wrote the Dudley Do-Right Emporium and recieved a warm hearted letter and a black and white product catalogue. Below is a list of scans from the catalogue.