In every industry there is a relationship dynamic between client and
vendor that must be properly handled in order for there to be full
success in the endeavor. Failure to communicate, understand
expectations, or deliver on promises leads to a weakening of trust,
faith, respect, and ultimately the relationship will die. While this is
usually obvious, what should be considered here is the fact this is a
two-way street. Clients themselves must be aware of how to be good clients, no matter what industry we are speaking of.

When
determining the quality and relevancy of a page, most search engines
compare the similarity of the content on that page to other pages on
that website as well as other pages in their index. In general, search
engines (especially Google) feel that duplicate content
would probably not be very valuable for their users. As a result, they
often penalize pages and/or sites with entirely or mostly duplicated
content, making it difficult for these sites to rank well in their
SERPs.

Google bought wireless software company, Android and begged for a new chef. They also broke up with C|Net in response to a story on privacy using Google CEO, Eric Schmidt as an example. Resolution is yet to be had.

Search Engine Strategies rocked San Jose this month. Connections were made, parties were attended and rumors sparked like the fourth of July.

Catch up on everything you missed in the SES forum threads at SEW. Next up for SES is Chicago in December. See you there.

Bruce Clay, Inc. is pleased to announce that we will be participating in eComXpo, coming up October 6-8th. This conference will save you on travel and hotel expenses because it's 100% virtual. Check it out.

Attaboys

Ask Jeeves opened their paid listing program to all advertisers and promptly lowered the number of sponsored resulted they'd be showing per page.

Matt Cutts was very excited this month when Google won the NIST challenge which focuses on machine translation.

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