As retail continues to evolve so will the roles of visual merchandisers and store planners. Yesterday’s store planner is today’s “experience-maker.” The store planner is more than a space planner, decorator, and divider of the selling floor space; he or she is responsible for understanding inventory, allocation, expense control, interactive technology, strategies to increase basket size, and consumer demographics, all while communicating the corporate identity and brand values. A store planner is

This is the point at which pattern cutting becomes much more creative and exciting. Once the design has been completed, the process of breathing life into a flat design drawing in order to achieve an actual garment can begin. To be able to achieve a beautiful garment shape takes time and experience. Remember, nothing ever happens without practicing your skills—don’t be disheartened if it doesn’t work first time round. All outstanding fashion designers and creative pattern cutters have worked for

Designing is, among other things, the art of communicating an idea toward a solution to a specific problem. Communication is therefore a key issue throughout the whole design process. Presentations and discussions, large and small, take place from the very beginning of your inspirational stage onward. Presenting communication as a separate stage of the process should in no way be taken to mean that it is only important at this stage. It is simply presented as the sixth stage because at this point

After the initial stage of investigating the craft, via research, materials and working on the form in 3D, Jie next had to make some decisions about what worked and what had not. Through her testing of the various shapes and pleat techniques, she had decided that the accordion worked best.

Studying jewellery design allows you to develop your creativity, expand your professional studies and respond to a series of technical projects and contextual studies. This chapter is intended to guide you in the development of your own designs.

Drawing media for fashion design encompasses a variety of hand-drawing materials and computer-aided design (CAD) software, which can be used independently of each other or in combination. The process of drawing is best developed and improved with regular practice and will ultimately depend upon the designer’s vision and clarity of purpose.