"This Is America" has amassed over 109 million views since its release and stoked debate over its use of jarring symbolism involving gun violence and dancing. The video's director Hiro Murai discussed the video's creation and inspirations in a recent interview with The New York Times.

Glover's previous best Billbaord ranking came with "Redbone," a song from the third Childish Gambino album Awaken, My Love! which peaked at No. 12 on the Hot 100.