But they were supposed to be that way! All the commercials are based on actual car commercials from the 1960s. But while those ads were unintentionally silly (sorry, Don Draper), Seinfeld says his new ads are intentionally ridiculous. “And I thought, Why don’t we make new old advertising… that’s bad. Because that’s what’s fun,” Seinfeld told AdWeek. “A lot of the lines are stuff we actually found. We would put our little spin on it.”