NHL Playoffs: Dramatic, Intense But Still Missing Full Market

WochitJun. 06, 2014. 05:56 AM EST

For most professional sports, New York v. LA equals dream match up. Instead, the Rangers and King...
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For most professional sports, New York v. LA equals dream match up. Instead, the Rangers and Kings first night of the Stanley Cup finals drew a 20 percent smaller audience than last year's Boston-Chicago finals. The nature and regional elements of the sport limit its TV appeal, but the NHL's reluctance to envision a broader fan base has, itself, limited the sports appeal.
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