Stardeals Launches in Australia

Daily Deal Site Brings Power of Global Groupon Inc. Network to
Australian Collective Buying

February 14, 2011 06:11 PM Eastern Standard Time

SYDNEY--(BUSINESS WIRE)--Stardeals (http://www.stardeals.com.au),
a shopping website that offers a daily deal on the best local goods,
services and cultural events as part of the global Groupon Inc. network,
launched services in Sydney and Melbourne on February 14, 2011.

“We’re thrilled to introduce our network of 60 million subscribers to
the world-class merchants of Australia,” said Rob Solomon, president and
chief operating officer of Groupon Inc., which translates to ‘Stardeals’
in Australian. “Stardeals will leverage the best practices Groupon has
pioneered in more than 40 countries around the globe to change the face
of local commerce.”

Using the principles of collective buying, Stardeals negotiates
unprecedented discounts with only the highest quality businesses.
Stardeals subscribers get free daily emails alerting them to the deals.
The deals are activated only when a minimum number of people agree to
buy, encouraging subscribers to share the promotion with family and
friends. By guaranteeing a large number of new customers, Stardeals’
parent company, Groupon Inc., has created a powerful new marketing
vehicle for local merchants. This innovative approach to e-commerce has
brought millions of dollars in new revenue to local businesses while
saving more than $1.6 billion for subscribers worldwide.

“Stardeals brings buyers and sellers together in a fun and collaborative
way,” said Alexandra Podeanu, chief executive officer of Stardeals. “We
give consumers unbeatable deals while offering businesses an
unprecedented and effective form of marketing.”

During its first week serving Sydney and Melbourne, Stardeals’ featured
deals include surfing lessons, dance classes and upscale spa treatments.
The site will expand to serve eight more territories in coming months.

About Groupon Inc.

Groupon Inc., launched in November 2008 in Chicago, features a daily
deal on the best stuff to do, eat, see and buy in more than 500 markets
around the world. Groupon uses collective buying power to offer
unbeatable prices and provide a win-win for businesses and consumers,
delivering more than 650 daily deals globally. For more information,
visit http://www.groupon.com.