How Audits Build Trust [Infographic]

In our latest infographic, we explore three different levels of assurance and how each are achieved.

Susan Kantor, Vice President, Marketing

Our staff members are often asked the question, “Why an AAM audit?” from both media owners and buyers. Why should publishers undergo the rigorous review required for an audit and why should buyers ask for audited data? With various companies marketing different solutions for bringing credibility to print and digital media, we examined some of the common offerings and what each one means. Review our infographic to learn about the different levels of assurance and then watch our video, “4 Reasons You Should Ask Your Media Partner for an Audit” to get an even deeper understanding of why audits provide the highest level of assurance.

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