Wallace & Gromit are the stars of a new VisitEngland campaign designed to inspire Britons to take a holiday at home this year.

Take a look at their brand new animated ad below, which will be showing on TV and cinemas screens across the UK:

Nick Park, Creator and Director of Wallace & Gromit, said “Leisure time has always been very important to Wallace & Gromit, so it’s great to see them making this holiday choice. A nice cup of tea and some tasty local cheese is always a favourite so they won’t be disappointed with their holiday in the UK.

The ad was produced at Aardman studios in Bristol and you can take a sneaky peek behind the scenes in the video below!

There’s also lots more Wallace & Gromit goodies on VisitEngland’s Your Great Adventure website, plus plenty of inspiration for booking your next holiday!

Will you be holidaying in the UK this year? Let us know what you think of the ad in the comments section below!

HI, What a great ad, I am from New Zealand and am a avid fan. We will be traveling to the UK in May and getting a camper and travelling the uk coast fishing and indulging in local culture and history. Thanks for Walllace and Gromit and Sean the Sheep. The best programs. Thanks