Facebook marketing and advertising strategies for Bars and Nightclubs. Articles, trends, and tips from industry experts on leveraging Facebook.s social media platform to advertise your establishment, create a community, and connect with your customers.

The Rocket Shop Café in Bakersfield, California is well on its way from socially challenged to socially gifted. The restaurant/bar has taken on a series of social media growth tactics over the past few months, which have resulted in more followers and more active conversations online.More>>

In the months ahead, this column will share the real-world examples of Bars/Clubs who competed to win a free makeover in exchange for sharing their experiences to benefit others. This week we take a look at Rendezvous in Old Town.More>>

Like many industries, the food and beverage business has been inexorably changed by the advent of social media. If you’re not up to speed on all that social media can do to increase your clientele and drive revenue, seek the counsel of someone who does.More>>

Everyone understands the importance of social media. But the importance lays not just in being active on social media sites; it’s actually in learning to do it right and in a way that connects with your customer base.More>>

By interviewing 1,064 consumers as well as 425 restaurant owners and operators earlier this year the National Restaurant Association and LivingSocial set out to find out how your customers like their news from you?More>>

Today, the increase of smartphones, computers technology and social media outlets has changed all aspects of our lives. Patrons are highly connected and always communicating with friends at other clubs. Therefore, the public knows what is hot and what’s not, in real time. More>>