Shopping With A Difference: Introducing Nos Nos Online Kids Boutique

Shop ’til you drop… right from the sofa!

Listen up, mamas! If you love online shopping just as much as we do (no crowds to navigate and totally acceptable while wearing PJs) then you’ll go just as wild as us over Nos Nos, a brand new online kids boutique founded right here in Dubai.

Set up by two American mamas, Nos Nos is all about escaping the norm and bringing unique and creative kid’s clothes, toys and accessories to the Middle East. Meaning ‘half half’ in Arabic (their kiddos are half American and half Lebanese), these mamas definitely don’t do things by halves. The site is choc full of the most gorgeous children’s gear, beautifully designed and super easy to navigate.

Born from a love of seeking out fun boutique brands from around the world, Nos Nos also celebrates small designers, many of whom are mamas themselves and who create clothes with ‘heart and soul’ (and that are just as practical as they are colourful!) and favours natural, organic cottons and brands that ‘give back’ because, as mamas, these ladies want to be a part of something bigger and to help communities in need. We love.

Sassy Mama is the go-to guide for modern mamas. We scour, sweat, drag strollers through the sand and brave the queues on SZR, just to bring you the latest news on what’s hot (literally!) in the world of parenting in Dubai.