The excitement of school is in the air! It's my favorite time of the year with all the fresh starts that it brings. If you haven't noticed already, you'll soon see all major retailers filling shelves and racks with back to school gear.

For our crew, it's always online shopping that wins out. Not only do we avoid the crowds, but the selections are amazing and coupons abound.

Here's what my kids will be packing this year:

1. A durable lunchbag: We pack most days, and we have to have a pack that can last through spills, drops, and washes. From our year's of use, I highly recommend the Land's End lunchbags.

2. A great sense of humor: How could I not include my Lunchtime LOL Notes? I partnered with The Land of Nod for my first product - a pack of 180 lunchbox jokes to last year the whole year through. Each one has a full-color illustration and joke with the back side blank for your special message! Hurry and order yours today before they sell out - again!

3. A stylish backpack: My tween wanted something out of the ordinary for her bag this year, and we love what PBTeen had to offer! This vintage inspired polka dot is a classic. I'm highly likely to steal this from her.

4. A strong water bottle: Camelbacks are great for kids, too. These cute designs are available at L.L.Bean, and they withstand the dishwasher oh so well for those of us who avoid hand washing just about everything.

5. The sweetest little thing: The Land of Nod has the most adorable animal packs that you have to scoop up for your darling preschooler. That doggie!!

6. Customization galor: If your child wants a lot of choices and options, Pottery Barn has the best selection we could find. Sizes, patterns, colors, patches, and monograms are all out there to explore. But act fast to be sure you have it all complete come the start of school!