Job Snapshot

Job Description

Join us on our exciting journey! IQVIA™ is The Human Data Science Company™, focused on using data and science to help healthcare clients find better solutions for their patients. Formed through the merger of IMS Health and Quintiles, IQVIA offers a broad range of solutions that harness advances in healthcare information, technology, analytics and human ingenuity to drive healthcare forward.

We are seeking Consultants for multi-channel marketing insight and analytics delivery team. The successful candidates will leverage their analytical skillset to guide the optimization of media campaigns (offline and online advertising) across Consumer and/or HCP. The individual will build visualizations, and a suite of reports, ensuring it meets client business needs. The consultant must be able to present complicated analytics in a clear and concise manner with client multi-channel insight team, advanced analytics team, and brand marketing.

The consultant may be asked to use advanced analytic outputs to provide data driven recommendations to plan, execute, and optimize integrated multichannel campaigns. Experience with digital audience quality (AdIQ), Rx impact, pathing analysis, voice of customer, user behavior, waterfall, and testing shall be used to improve the customer experience or content engagement. The Consultant should be familiar with the major web analytics tools, in particular with Adobe or Google Analytics. They should have knowledge and understanding of site QA, tagging requirements, CX tools, and tag management tools. Consultant will work with data enablement team to identify gaps in the data capture strategy and collaboratively implement enhancements. The ideal candidate will have a passion for insights and analytics in a healthcare environment.

Responsibilities

Lead all analytic outputs to client: presentation format, quality of analysis, recommendations, optimizations, and interactions with agency partners and client stakeholders

Experience with web analytics tools such as Google Analytics, Adobe SiteCatalyst a plus

Experience with web tagging tools such as Google Tag Manager

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We know that meaningful results require not only the right approach but also the right people. Regardless of your role, we invite you to reimagine healthcare with us. You will have the opportunity to play an important part in helping our clients drive healthcare forward and ultimately improve human health outcomes. Whatever your career goals, we are here to ensure you get there! We invite you to join IQVIA™

IQVIA, Inc. provides reasonable accommodations for applicants with disabilities. Applicants who require reasonable accommodation to submit an application for employment or otherwise participate in the application process should contact IQVIA’s Talent Acquisition team at workday_recruiting@iqvia.com to arrange for such an accommodation.