Sunday, 10 February 2013

Review: Seventeen Doll'd Up Mascara

The recently re-branded Seventeen have brought out a new mascara called Doll'd Up and I knew I had to try it just for the name! So unusally without reading hardly any reviews, I popped into Boots to pick it up. It's normally £6.29 but it's currently on offer in Boots for £5.29 and you can get a Seventeen Doll'd Up Three Way Eyeliner for free!

Seventeen say, "With special lash lifting 24 hour curl and volume benefits and an
anti-clump brush, you can make sure that your lashes stay firmly in the
limelight."

I quite like the black
and red packaging with the cute bow print, it's very Betty Boop. The
mascara brush itself is curved, packed full with well defined, spiky bristles. I much prefer spiky rather than "fluffy" style bristles myself. When you pull the wand out of the tube there's no excess mascara to wipe away on the brush at all.

Now for the mascara itself. It lengthens, it volumises, it curls. It is fantastic! I have long yet completely flat eyelashes and this mascara holds the curl perfectly all day, no top up with eyelash curlers required. I haven't worn this for 24 hours (I'm in bed by 11pm most nights!), so I can't quite test this claim. However the 12 hours I've worn it for is good enough for me! The Doll'd Up mascara does not clump or flake, although I have had a little smudging under my left eye at the end of the day. This is my only negative of this mascara.

The Verdict

Seventeen Doll'd Up Mascara is my new favourite budget buy. I absolutely recommend buying this, because for me, it almost does just a good a job as Benefit They're Real yet it's under half the price (and it's easier to remove!). I wouldn't quite say it has quite the same va-va-voom as Benefit, but I still am so, so impressed!

To view the Seventeen Doll'd Up Mascara on the Boots website click here.