But nowhere is the sense of Googlephobia more acute than in New York, particularly in the village within a village that is the media-industrial complex. There’s Madison Avenue, in a state of panic over Google’s reinvention of advertising as a science driven by algorithms instead of an art propelled by (ahem) “creativity.”

And there's this from Simon and Schuster CEO Jack Romanos:

“I can’t speak for the industry, but I don’t trust Google and Simon & Schuster doesn’t trust Google,” Romanos says. “Why would you assume that people who had taken the law into their own hands now would abide by the law in the future? If we let this get away from us, it would be a huge mistake. Once the genie is out of the bottle, you can’t put it back in again.”