Apple on Thursday announced the latest milestone achieved by its industry-shaping App Store: 15 billion downloads served. Apple says the more than 200 million iOS device users around the globe have downloaded 75 apps each on average, making Apple’s App Store the most popular such offering by a staggering margin. “In just three years, the revolutionary App Store has grown to become the most exciting and successful software marketplace the world has ever seen,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing, in a statement. “Thank you to all of our amazing developers who have filled it with over 425,000 of the coolest apps and to our over 200 million iOS users for surpassing 15 billion downloads.” Apple’s full press release follows below.

Apple’s App Store Downloads Top 15 Billion

CUPERTINO, California—July 7, 2011—Apple® today announced that over 15 billion apps have been downloaded from its revolutionary App Store™ by the more than 200 million iPhone®, iPad® and iPod touch® users worldwide. The App Store offers more than 425,000 apps and developers have created an incredible array of over 100,000 native iPad apps.

“In just three years, the revolutionary App Store has grown to become the most exciting and successful software marketplace the world has ever seen,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “Thank you to all of our amazing developers who have filled it with over 425,000 of the coolest apps and to our over 200 million iOS users for surpassing 15 billion downloads.”

“We sparked musical magic when iPhone users experienced Ocarina three years ago,” said Dr. Ge Wang, a Smule co-founder and assistant professor at Stanford’s Center for Computer Research in Music and Acoustics. “And now with iPad, we’ve created the Magic Piano and Magic Fiddle apps. Who could’ve dreamt an iPad would make its way into the San Francisco Symphony?”

“iPad provides us with an unparalleled mobile device for creating gorgeous, immersive games,” said Mark Rein, vice president and co-founder of Epic Games. “Infinity Blade has been a runaway hit with customers around the world and we couldn’t be more excited about our success on iOS devices.”

“We’re bringing Martha Stewart, Angelina Ballerina, Sesame Street and many more of the world’s most popular books and magazines to iPad,” said Nicholas Callaway, CEO of Callaway Digital Arts. “We knew the iPad was going to be a revolutionary storytelling device, but never could have anticipated it would become so popular, so quickly.”

More than 15 billion apps have been downloaded from the revolutionary App Store and more than 425,000 apps are available, including more than 100,000 native iPad apps, to consumers in 90 countries. Users of the more than 200 million iOS devices around the world can choose from an incredible range of apps in 20 categories, including games, business, news, education, sports, health, reference and travel. Apple has paid developers over $2.5 billion to date.

The App Store is leading the charge to complete digital distribution, isn’t that big tech news?

http://twitter.com/verythrax verythrax

When you have a public that upgraded their phones at least twice by now, the number of downloads means nothing.

Michale11111

Typical Apple hater. If it was you preferred platform you’d be ranting and raving about how incredible it is.

Michael Scrip

— “When you have a public that upgraded their phones at least twice by now, the number of downloads means nothing.”

No.

When people buy a new iPhone… they sync it with their computer to transfer their apps. They don’t download them again from Apple’s servers.

Same is true for paid apps… you don’t re-purchase an app when you get a new iPhone.

http://twitter.com/mistercarter7 Mike Gonzalez

even if you try to re-purchase an app, a message will pop-up saying you have already bought that app and you can download it again for free

Dario69

Wahhhhhh do you want a tissue?

This is a big deal to developers – current and potential. And another blow
to the Android Market because it illustrates which apps market is doing better,
much better. Developers see this and will probably think twice about spreading
their resources across multiple platforms. Who cares about Android’s market
share. It is all about the apps. And Apple has the Android beat on that
front. Didn’t they just celebrate 10 billion downoads six months ago? So 5 billion in six months? Amazing.

Bullyboyb

Blah blah blah.

Anonymous

That’s not how it’s counted.

Fat Mams

Can BGR remove their Apple kneepads and maybe report on some real tech news .. back to Engadget ..

http://twitter.com/mistercarter7 Mike Gonzalez

this is a groundbreaking milestone, aint that real tech news?! i bet if this was about Android you be jizzin in your pants

amazing, that’s an average of 75 apps for iOS device… how many apps do yall fAndroids have installed!? im sure its around 10 becuz of that tacky internal memory limitation and well… basically cuz Droid apps SUCK sweaty balls

Anonymous

How is that Andy Rubin’s HACKTIVATION number moving along?

http://pulse.yahoo.com/_AQ5HWJRNNOGYAM7ZPLXVC4EJ5I Nadine Barrett

I paid $32.67 for a XBOX 360 and my mom got a 17 inch Toshiba laptop for $94.83 being delivered to our house tomorrow by FedEX. I will never again pay expensive retail prices at stores. I even sold a 46 inch HDTV to my boss for $650 and it only cost me $52.78 to get. Here is the website we using to get all this stuff, LiveCent.com

Brian

While Apple’s App Store is kicking ass, these numbers are are definitely inflated because:

-Repeat downloads are counted.

-Language translations of the same apps are counted.

-Updates to existing apps are counted as well.

Not a flame against Apple, because lots of companies do this too (Android included). I just think it’s kind of silly that they feel the need to even go through all of this.

Anonymous

Apple has repeatedly stated that repeat downloads are not counted and neither are updates.

It amounts to 70 Apps per iOS device sold. Not that many considering that I have one iOS device and have over 120 Apps in iTunes (only 25 or so that are on my original iPhone).

Here

Also the article states that they’ve recorded 15 billion DOWNLOADS. Nowhere did it say that each download was a paid app.

Anonymous

Apple did recently reveal it paid out over $2.5B to developers. That’s a real number.

And free apps count, as many are either freemium or ad-based.

Anonymous

And where, oh where, did you get this insider information, Brian? Or are you just making assumptions?