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Invasive species grow as novel pet treat ingredients

While using invasive species in dog and cat treats allows pet food companies to make popular marketing claims, finding sources can be difficult.

Using invasive species as novel pet food ingredients allows brands to make numerous marketing claims that follow current consumer demand trends. Dog and cat treats made with Asian carp boast of being limited ingredient, made in the USA, wild caught and non-GMO, all while helping freshwater ecosystems and economies. Along…