The era of blogshops - TODAYonline

SINGAPORE - The entrepreneurial spirit is well and alive in Singapore, if its thriving community of blogshops is anything to go by. In fact, the success of blogshops locally has caught even the experts by surprise. All this was revealed at the recent soft launch of livejournal.sg, a new localised landing page for the popular blogging service. Established in 1999, Livejournal was one of the first blogging and social media networks, setting itself apart with an intuitive commenting system and the ability to create interest-based community groups. Usage of the service varies from geographical region to geographical region. In Singapore, where Livejournal is the 28th most popular website with more than 500,000 registered blogs and 30 million monthly page views, the focus has been on e-commerce. The prominence of blogshops here is such that Livejournal is the third-largest site...