Bartercard is committed to helping Small to Medium Sized Enterprises (SMEs) grow and achieve financial success by facilitating a trade exchange network that offers dynamic and effective ways of conducting business. Although the concept of barter is thousands of years old, bartering through Bartercard is the most innovative way of combining modern technology, a community of businesses, and indirect and direct marketing channels to increase your customer base, increase sales, increase profit and improve cashflow.

Most businesses operate on the earn-save-spend model for making purchases. They earn the money. They save the money. They spend the money. This model is effective when the business is earning enough money to cover costs, plus save a little for growth. But what happens when the business isn't earning enough money? Or if the business is experiencing the inevitable catch 22 - you need to grow now to earn more in the future? Bartercard delivers a viable and innovative solution to these common problems experienced by Small to Medium Enterprises (SMEs).

Ever since the inception of Bartercard into the UAE economy in 2001, the way companies across the country conduct their day-to-day business has been revolutionised. Bartercard’s world-leading innovative trade exchange system enables over 500 UAE members businesses and over 55,000 global member businesses to benefit from the cashless economy of barter.

With commitment and tenacity, Bartercard has forged a substantial company that is today the largest and fastest growing barter network in the world. Bartercard currently trades over $1.3 billion in cashless transactions per annum, and operates in 12 countries and six languages, however, new international markets are continually opening. Bartercard offers flexibility in that a member of Bartercard can trade with any other member of the exchange globally without the need for a direct two-way exchange of goods and services.