Business and Corporate Support

What is underwriting?

As a nonprofit station, underwriting is an essential element of KDLL radio programs. Underwriting is third-party pieces read aloud by the station personnel that are technical and informative, allowing listeners to form their own opinion about the product or service. This practice is similar to advertising. However, unlike advertising, underwritten spots cannot include calls to action and cannot persuade an audience to buy, purchase or donate to a cause.

Why KDLL?

As an NPR affiliate, KDLL provides national news and entertainment programming.

KDLL has unique news and entertainment programming that can’t be heard elsewhere. We also provide live broadcasts of Kenai Peninsula Borough Assembly meetings and employ the Emergency Alert System as services to our community.

KDLL leads other area stations in morning and weekend listenership.

Our members not only listen to KDLL, they financially support the station. And they appreciate others who support public radio, as well.

Our signal reaches the homes and businesses of over 30,000 individuals from Cooper Landing to Kenai and Nikiski to Ninilchik. Our online streaming brings us to listeners around the world.

Why underwriting?

By underwriting with KDLL, you support public radio and gain wide exposure for your business, organization or event. Our listeners are thoughtful, savvy, conscientious citizens who are engaged in their community. They support local businesses, charities, the arts and events. And we can help you capture their attention. To learn more about the NPR audience click here.

It’s affordable — packages start as low as $150.

It’s customizable — we can tailor a plan to suit your needs and budget.