Being open on the 25th could be a giant Christmas present for the fast-food giant’s investors. But what about the people stuck manning the fryers and the drive-through windows? Spokeswoman Heather Oldani told Ad Age that franchisees could elect to pay more to employees for coming to work on Christmas, but “when our company-owned restaurants are open on the holidays, the staff voluntarily sign up to work. There is no regular overtime pay.”For its part, McDonald’s says it’s doing this for you. Oldani told Ad Age, “Our restaurants will be open to serve our customers when and how they need over the holidays.”

I don’t want to launch a Big Mac attack but I think McDonald’s could benefit with a few lessons from Vineet Nayer…….Employees First, Customers Second!

David Zinger believes in employee engagement for the benefit of all and he will be found at home eating turkey on Christmas day not cruising through a drive through for burgers and fries.