Attention Shoppers: Navigation App Finds Stores, Deals

Shoppers will use their smartphones to discover deals and routes in busy shopping malls, as navigation technology shifts focus from driving into other arenas.

A new app used in Boston’s Prudential Center Mall follows users’ moves in the same way a GPS does for vehicles on the road, giving a path to the next destination. It also shows deals going on at certain stores, and other location-based content.