U.S. Bank customers will be able to enroll their existing Visa and other
payment card accounts, allowing them to pay online by simply entering a
user name and password at checkout, whether transacting on a PC or
mobile device. As V.me acceptance continues to gain momentum at a
growing number of eCommerce merchants, Visa will work closely with U.S.
Bank to broadly deliver the service to its customers.

“V.me presents a new service for our customers that addresses the
growing consumer desire to shop online from any device with ease and
simplicity,” said Clifford Cook, chief marketing officer for U.S. Bank
Retail Payment Solutions.

V.me presents an opportunity for issuing banks to strengthen account
holder relationships by offering them a new service that allows
consumers to shop online – from any web-enabled device simply and
securely. Through U.S. Bank branding and backed by Visa, account holders
can shop with comfort knowing they are protected by layers of security
within Visa’s industry-leading network.

“Visa is committed to delivering a new dimension of convenience and
security, one where consumers are no longer required to share personal
account and billing and shipping information at checkout,” said Jennifer
Schulz (@Jen_Schulz), global head of eCommerce, Visa Inc. “Visa and U.S.
Bank have a close relationship dating back many years, making U.S. Bank
a critical part of our go-to-market strategy for V.me, and giving their
customers a distinct eCommerce advantage this holiday season.”

About Visa Inc.

Visa is a global payments technology company that connects consumers,
businesses, financial institutions, and governments in more than 200
countries and territories to fast, secure and reliable digital currency.
Underpinning digital currency is one of the world’s most advanced
processing networks — VisaNet — that is capable of handling more than
20,000 transaction messages a second, with fraud protection for
consumers and guaranteed payment for merchants. Visa is not a bank, and
does not issue cards, extend credit or set rates and fees for
consumers. Visa’s innovations, however, enable its financial institution
customers to offer consumers more choices: Pay now with debit, ahead of
time with prepaid or later with credit products. For more information,
visit www.corporate.visa.com.

About U.S. Bank

U.S. Bancorp (NYSE: USB), with $352 billion in assets as of Sept. 30,
2012, is the parent company of U.S. Bank, the 5th largest commercial
bank in the United States. The company operates 3,086 banking offices in
25 states and 5,080 ATMs and provides a comprehensive line of banking,
brokerage, insurance, investment, mortgage, trust and payment services
products to consumers, businesses and institutions. U.S. Bancorp and its
employees are dedicated to improving the communities they serve, for
which the company earned the 2011 Spirit of America Award, the highest
honor bestowed on a company by United Way. Visit U.S. Bancorp on the web
at usbank.com.