StumbleUpon Partners With the Academy of Motion Picture Arts and Sciences for Sweepstakes

"Stumble the Oscars®" Contest Prizes Include Seats on the Red Carpet

SAN FRANCISCO, CA--(Marketwire - Jan 17, 2013) - StumbleUpon, the best way to discover new content on the Web, is teaming up with the Academy of Motion Picture Arts and Sciences on a "Stumble the Oscars®" sweepstakes that begins today. Two grand prize winners will receive tickets to the Oscar Fan Experience red carpet bleacher seats on Hollywood Boulevard on Oscar Sunday, February 24.

"There's a lot of interesting Oscars content online that many people have never seen and partnering with StumbleUpon is a fun way to help them discover it," said Josh Spector, the Academy's managing director of digital media and marketing. "When you Stumble the Oscars you're going to find classic behind-the-scenes photos, amazing fan creations, sneak peek videos revealing details about this year's show, and even the chance to be on the red carpet yourself this year -- it's a great package for Oscars fans."

"Stumble the Oscars®" is a 14-day sweepstakes running today through January 30, 2013. On each day, StumbleUpon users can browse -- or "Stumble" -- through a new List of content curated by the Academy in categories such as Oscar Red Carpet Fashion and Best Picture Nominees. Each day, a few lucky Stumblers will Stumble onto a prize page in the List to win prizes provided by Condé Nast, Etsy, Gogo, HotelTonight, Seamless, SPIN, TaskRabbit, Warby Parker and more.

These daily winners will also be eligible to enter to win the Grand Prize: the Oscars Fan Experience, which includes 2 bleacher seats along the Oscars red carpet, with airfare provided by MileWise and hotel stay provided by Mondrian Los Angeles. Winners of the Grand Prize will be announced on January 30.

"We're excited to deliver opportunities for movie fans to get a front-row look at this year's ceremony -- not only virtually but also in-person," said Marc Leibowitz, VP of Business Development and Marketing at StumbleUpon. "With the help of the Academy, we're able to present unique content about the nominees that goes beyond what viewers may already know."

There are only 700 seats available on the 500-foot-long walkway that leads into the Dolby™ Theatre at Hollywood & Highland Center. Those who are selected will watch, cheer and take photos of the Oscar nominees, presenters and other ceremony guests as they arrive. In addition to seats, winners of the Oscar Fan Experience will be invited to watch the Oscars at a nearby theater and will receive a fan gift bag.

About StumbleUponStumbleUpon is a way to discover something new. More than 25 million people turn to StumbleUpon to be informed, entertained and surprised by content and information recommended just for them. In addition, more than 80,000 brands, publishers and other marketers have used StumbleUpon's Paid Discovery platform to tell their stories and promote their products and services. Explore more at www.stumbleupon.com.