While it’s been reported this is T-Mobile’s first arena deal, that’s only the case in the U.S. Previously, T-Mobile had a naming rights for an arena in Prague, Czech Republic, currently the Tesla Arena.

T-Mobile customers will presumably get special perks at the T-Mobile Arena, including “seat upgrade opportunities at select events, early access to ticket sales and premium VIP access to events reserved for T-Mobile users.” Translation: They haven’t really nailed down any specifics yet.

The potential perk that sounds most compelling is a “fast-track VIP entrance” where T-Mobile subscribers can use their phone to get into the arena more quickly. Find out more.

The “Un-carrier” will soon have its name slapped on the “Un-stadium.” It’s already on the official arena site.

While the naming rights deal is peachy for MGM Resorts, owner of the arena, we’re undecided about how we’ll refer to the Las Vegas Arena. First, we’ve been calling the thing the Las Vegas Arena for two years, but also because it’s impossible for any name to come close to the coolness of “Las Vegas Arena.” Because Las Vegas.