Jackie's Journal Jan. 4, 2012

Rosetta Stone, a provider of technology-based language-learning solutions, launches a new DRTV campaign in Canada, with Northern Lights Direct managing the national media buy.

Direct response advertising agency R2C Group announces that it has again landed the top spot on the list of Top 25 Marketing Firms by the Portland Business Journal. R2C Group has topped the charts since 2001.

buySAFE Inc. announces that SmileyCookie.com increased its website conversion by 5.9 percent with the buySAFE program.

Scripps Networks kicks off a digital marketing campaign including search, social media and mobile marketing to promote its HGTV Dream Home Sweepstakes, in which consumers can enter to win a custom-built home near Park City, Utah.