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Freelancer Skill Fundamentals

Freelancing is a business and great results come when you get your business basics down. Below you’ll find a few resources to help you get started. Don’t feel like you have to take them all on at one time — it’s best if you rotate through when you see weak spots in your freelance game or feel like you need a refresher.

Marketing

Seth Godin: His blog, podcast, books — all of it. One of the few marketing gurus who doesn’t need quotes around the title.

The Advanced Selling Podcast: I pop into this one sometimes and they have a lot of good tactical advice. It can dig a little deep into the profession of sales (which is a freelance skill), but the episodes are short and digestible, so you can get a lot of ground covered in a short time. I like episode #542 on building a question bank

Customer Service

Customer service can go a long way in maintaining and growing your most valuable relationships.

Advanced Selling Podcast Episode #543: Definitely had to include this interview episode since it covers proposals. Yours might be a little more simplified, but the tips are applicable to freelance proposals. It’s from a sponsor so it veers into commercial territory, but does a good job of covering mistakes, saving time, pacing, and not ending up in a “beauty pageant”.

Power Proposal Tips:This one’s from Upwork, so some of the advice is specific to sending proposals on a platform, but worth a review if that’s what you’re doing.

Got any resources you want to share? Shoot them over to connect@blackfreelance.com