Marketers, What are you doing with your data, and when are you deleting it?
New legislation is coming into play in 2018, and it is becoming a BIG talking point for Marketing Managers around the globe. Big discussions are finally taking place around data management, or lack of management implications and facing the reality that you may have to delete lead and customer data or face penalties.
In this episode, I discuss the latest in data, privacy and the scary (not so scary) GDPR.
1. Have a Data Protection Policy Plan (request a free template)
2. Update your Privacy Policy
3. Understand the GDPR 2018