Blockchain will Build Trust

The last couple of years have been plagued with misinformation and fake news. This has naturally lead to society as a whole losing trust in key institutions.

According to Fjord, blockchain can be leveraged to rebuild that trust. This is because this technology enables anyone to see where a piece of information came from. This is the primary reason why blockchain is also being used to regulate applications in FinTech.

Hybrid Data-Driven Experiences

Physical and digital experiences will be intrinsically linked going forward without one taking precedence over the other. This will have significant implications for brands and businesses in terms of services, experiences, how products are developed, and how their teams are structured.

This phenomenon has also been a game changer for digital-first companies who are now placing a lot of importance on physical presence. Transitional brands, on the other hand, will continue to harness technology to create highly immersive experiences.

AI will play a role in acting as a gatekeeper between customers and brands. In fact, this is already being realized through recommendation-driven services like Netflix and Spotify. You can expect many more businesses to explore this model in 2018.

Blockchain-Based Fully Automated Legal Agreements

Blockchain will also influence businesses by empowering legal agreements to function at a fully automated level. This means that businesses will be able to leverage smart contract technology to orchestrate their legal agreements without human intervention.

When this is truly realized, it will expedite business processes. For example, the days where businesses agree to terms and conditions and wait endlessly for signatures will be over.

At Intersog, we are highly experienced in developing ROI-driven products that take advantage of the IoT, AI, Big Data, and modern technologies. If you need help with your next project, click HERE to connect with one of our in-house experts.

I give my consent to Intersog to process and retain my personal data as set out in the retention section of the Privacy Policy.

Andrew is our IT storyteller and copywriter. His current undertaking is big data analytics and CSS as well as digital design and branding.
He is a contributor to various publications with a focus on new technology and marketing.

Leave a comment

Don’t Miss Out!

Get updates on new articles, industry trends, and our C-suite thoughts to achieve your business goals faster.

Subscribe to the Intersog Blog

The latest trends in the tech industry, our C-suite thoughts, and much more to help your business grow.

Join more than 30,000 of your peers who are a part of our growing tech community.