public relations

SERVICES We work to create a regular flow of publicity by routinely issuing press releases on a variety of topics in which our clients are positioned as medical experts and leaders in their fields. We also capitalize on publicity opportunities by identifying stories already in play where a reporter needs to talk with a medical expert. We coordinate interviews for our clients and reporters which result in articles and quotes. While each case is unique, our strategy for generating publicity typically involves some or all of the following: