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Nintendo Direct[a] is an online presentation produced by Nintendo, where information regarding the company's content or franchises is presented, such as information about games and consoles.[1] The presentations began in Japan and North America with the first edition on October 21, 2011, before later expanding to Europe, Australia, and South Korea.

Presentations are broadly done in both international and regional formats, with presenters varying by region and language. In Japan, Nintendo Directs were most commonly presented by Nintendo's global president Satoru Iwata until his death in 2015, with Yoshiaki Koizumi now serving as host. In North America, the videos are often presented by Nintendo of America president, Reggie Fils-Aimé,[2] and Bill Trinen. European Directs are presented by Nintendo of Europe president, Satoru Shibata,[3] with these presentations also being used for Australia. South Korea also airs its own exclusive Nintendo Directs hosted by Nintendo of Korea president, Hiroyuki Fukuda.[4] Australia only aired the European output since 2012, but on September 24, 2014, they aired their first and only exclusive Nintendo Direct for their region hosted by Tom Enoki.

Nintendo Directs are frequently broadcast and localised internationally to several regions simultaneously. Until his death in 2015, Satoru Iwata was usually the presenter for these Directs, narrating in Japanese for the Japan Directs and in English for the other regions. Following Iwata's death, the format did not receive a worldwide host again until 2017, with Nintendo EPD's Yoshiaki Koizumi receiving the role. These presentations incorporated a new 'headline' format for announcements, with this section narrated in Japanese (in Japan) or English (elsewhere) by a secondary presenter. For North American broadcasts of Nintendo Directs, Koizumi's role is also dubbed into English. In Europe, Australia and South Korea, subtitles are used to translate Koizumi's role and the English narrator, where applicable.

Outside of the general Nintendo Direct presentations covering a range of titles, there are also Directs centred around specific titles or series. These are usually presented by the producer or director of the game or series, or employ a narrator.

Since June 2013, in lieu of traditional large-scale Electronic Entertainment Expo (E3) press conferences, Nintendo has opted to utilize the Nintendo Direct platform as an alternative method of conveying its news. Speaking at an annual March financial results briefing just two months prior, Nintendo CEO Satoru Iwata stated that the company’s decision was determined by the fact that “different people demand different types of information”, and that the Nintendo Direct platform had established itself to the point that Nintendo would “be able to deliver messages more appropriately and effectively … based on the various needs of different groups of people”.[222] Christopher Dring of GamesIndustry.biz observed that the last press conference that Nintendo held at E3 in 2012 featured too much of a mix between Nintendo's new hardware for the Wii U and game announcements. Compared to other press conferences held that year, Nintendo's presentation left little for fans of the company to be excited for. By switching to Nintendo Directs, Dring opined that the company was able to better connect to fans using the Nintendo Direct presentations, made the faces of Nintendo's executives more visible, as well as having Directs outside of the E3 cycle to provide more frequent updates on game and hardware releases.[223]

During the stream of the prerecorded broadcast for E3 2013, Nintendo’s website suffered from technical difficulties in the form of overloaded servers, rendering the live video unwatchable for many viewers, and prompting an official apology from Mr. Iwata.[224] Despite these difficulties, Nintendo of America President Reggie Fils-Aimé noted that secondary viewership following the initial broadcast still worked to popularize product promotion.[225]

The following year, in addition to the Direct, the company added "Nintendo Treehouse: Live @ E3" live streams to their presence at the trade event.[226] Named after the Product Development department at Nintendo of America, these are daily streams from the show floor that feature NoA localization staff and game developers demoing and giving in-depth coverage of titles that were announced during that year's Direct. The year also began a trend of Nintendo hosting a game tournament sometime during the week, in which the participants compete in titles that had yet to be released.

List of Nintendo E3 events Year Title Summary 2014 Super Smash Bros. Invitational Sixteen professional Super Smash Bros. players invited to play Super Smash Bros. for Wii U.[227][228] 2015 Nintendo World Championships 2015 Sixteen players, eight chosen from qualifying competitions throughout the United States and invited by Nintendo, compete in various Nintendo games, with the final game being Super Mario Maker.[229][230] 2016 N/A Nintendo lacked both a tournament and a presentation this year, only having Nintendo Treehouse live streams that focused mainly on The Legend of Zelda: Breath of the Wild and Nintendo 3DS games. 2017 Splatoon 2 World Inkling Invitational Professional Splatoon teams from the United States, Japan, Europe and Australia/New Zealand compete in a round-robin tournament with Splatoon 2's Turf War and Ranked Battle modes.[231][232] Pokkén Tournament DX Invitational Four two-player teams consisting of YouTube and Twitch personalities compete, with one member of each team using one of the new characters added for the game's Nintendo Switch release.[233][234] Arms Open Invitational Four E3 attendees compete against four professional fighting game players in a single elimination format with the various gameplay modes in Arms.[231][235] 2018 Splatoon 2 World Championship Finals Representatives from the United States, Canada, Australia, New Zealand, Europe and Japan, will compete in a series of ranked matches for the grand prize at E3 2018. Super Smash Bros. Invitational 2018 Professional Super Smash Bros. players and selected convention attendees at E3 2018 got to play the upcoming Super Smash Bros. Ultimate title for the Nintendo Switch. See also

^ "Nintendo Airing Special Mobile Direct Broadcast For New Game Dragalia Lost". Nintendo Life. Retrieved August 28, 2018.

^ Nintendo of America (6 September 2018). "Due to the powerful earthquake in Hokkaido, Japan, we have decided to delay this week's planned Nintendo Direct. We will provide a new time and date in the near future. Thank you for your understanding" (Tweet) – via Twitter.

Super Mario Party - Nintendo Switch [Digital Code]The Mario Party series is coming to the Nintendo Switch system with super charged fun for everyone! The original board game style has been kicked up a notch with deeper strategic elements, like specific Dice Blocks for each character. The game also introduces all new ways to play, including Joy Con controller enabled mini games, and new modes to enjoy with family and friends. Board gameplay goes back to the four player basics as you take turns and race across the board searching for Stars. You can also pair up two Nintendo Switch systems and delight in this dynamic play style, such as in the new Toad’s Rec Room mode. With new modes and new mini games coupled with original board game play, the party starts any where, any time, and with all kinds of players.

Super Smash Bros. Ultimate - Nintendo Switch [Digital Code]Gaming icons clash in the ultimate brawl you can play anytime, anywhere! Smash rivals off the stage as new characters Simon Belmont and King K. Rool join Inkling, Ridley, and every fighter in Super Smash Bros. history. Enjoy enhanced speed and combat at new stages based on the Castlevania series, Super Mario Odyssey, and more! Having trouble choosing a stage? Then select the Stage Morph option to transform one stage into another while battling—a series first! Plus, new echo fighters Dark Samus, Richter Belmont, and Chrom join the battle. Whether you play locally or online, savor the faster combat, new attacks, and new defensive options, like a perfect shield. Jam out to 900 different music compositions and go 1-on-1 with a friend, hold a 4-player free-for-all, kick it up to 8-player battles and more! Feel free to bust out your GameCube controllers—legendary couch competitions await—or play together anytime, anywhere!

LEGO City Undercover: The Chase Begins - Nintendo 3DSFind out how the story of Chase McCain begins. Chase McCain is on his first assignment as a police offer--and it's up to you to help him clean up LEGO City! By changing into different disguises, Chase has access to unique abilities, such as putting out fires as a Fireman and breaking open doors as a Robber. After using his skills to infiltrate criminal organizations, help Chase finish the job by slapping cuffs on the bad guys. With multiple areas of LEGO City to explore and a boatload of LEGO Bricks and Studs to collect, the "chase" has most certainly begun.

8Bitdo SF30 Pro Controller Windows, macOS, & Android - Nintendo Switch We set out to design a fully featured retro controller to play 30 years of video games. With inspiration from the classics. Designed with the utmost attention to detail. We paid extra attention to the most critical characteristics like the d-pad, to make sure it feels exactly like you remember it. Includes: SN30 Pro or SF30 Pro Controller, USB Cable Reviews of SN30 Pro / SF30 Pro: “Best Tech of E3 2017” – Game Informer "Overall, as Bluetooth gamepads that effectively compete directly with the likes of Sony, Microsoft and Nintendo in terms of hardware output, it is impressive what 8Bitdo has managed here." - Forbes "Everything just feels the way it should...the SN30 Pro is a wonderfully versatile controller that faithfully replicates the classic SNES pad while adding some welcome modern touches." - Tom's Guide "If you’re a Switch owner, once Nintendo delivers on its all-you-can-eat classic game promises, the SN30 Pro will undoubtedly be the one controller you’ll always want to bring with you." - Gizmodo "The best 3rd party Pro controller I've used so far" – Nintendo Life "If you want a fully-featured, compact controller for the Nintendo Switch or the PC and you dig the old school designs from the old school SNES days – these are exactly what you're looking for. This modern take on classic controller from 8Bitdo is on point." – Gamespot "8Bitdo's wireless SNES controller is perfect for Switch retro gaming" - Engadget "I’m left wondering how 8Bitdo is going to top itself. This really is the pinnacle of retro controllers. But considering the company’s track record, it won’t surprise me when it drops a controller that outdoes this one." - Geek