Mobile websites can be a powerful tool to help you reach the large audience of potential customers that have mobile devices. Once you have a mobile website, it’s important to use the right marketing strategies to put your mobile website to the best use.

Our mobile guide will show 3 great marketing strategies to extend the power of your mobile website and reach more customers. Here’s a sneak peak:

Promoting your mobile website with custom QR codes

The versatility of QR codes makes them a great tool for marketing your mobile website. The QR code’s ability to take customers directly to a specific mobile page makes it useful, especially if your target demographic might not be willing to type out a URL on their mobile device.

Optimizing your local marketing efforts

Review websites like Yelp and Merchantcircle™ are becoming the place consumers rely on to find trustworthy information on local businesses. Adding a link to your mobile site on your local review site’s profile page can be a great way to help direct potential customers to your business and encourage them to choose you over your competitors.

Integrating your mobile site with email marketing programs

Because so many people read emails on their mobile devices, a great strategy to engage those customers is to provide customers with a link to your mobile website in marketing emails. This can help greatly improve the effectiveness of your email marketing campaigns by providing them with a link to further information and exclusive offers.

FREE Guide: "3 Ways to Make the Best of Your Mobile Website"

Download this free guide today and learn how you can use pbSmart Mobile to stay competitive with a great looking mobile website for your business!

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