Distributors:
Connecting the Farm to the Market

It's a rare farmer that can both raise and distribute his
own crops. Most farmers depend upon a middleman to get the
products to market. Distributors serve a critical role in the
produce Chain of Custody, connecting the food grown by farmers
to the retail outlets patronized by consumers.

Distributors purchase produce from many farmers and then distribute
to wholesale clients that can range from large grocery chains
to small markets; from white-tablecloth restaurants to large
institutional kitchens.

We are pleased that the following distributors participated
in this Rutgers Cooperative Extension Pilot Distribution and
Merchandising Program. All of them agreed to work with growers
that followed the guidelines in the Quality
Assurance Statement, promising consumers and receivers
consistent, dependable quality products.

Landisville Co-op
Felix Donato
856-697-2271
Vineland, NJ
Landisville is a farmer-owned cooperative serving South Jersey
growers. It has access to a full range of products that are available
through distributors. Beginning in Fall of 2007, Landisville is selling wholesale to the public. Produce can be purchased by the case from their South Jersey facility. Call for a weekly availability list.

Riviera Produce
Ben Friedman
201-227-7105ben@rivieraproduce.com
Located in Englewood, NJ, Riviera Produce has 32 trucks to serve
600 customers in New Jersey, New York and Connecticut. General
Manager Ben Friedman is committed to bringing Jersey produce
into the marketplace.