Rethinking Prestige Branding: Secrets of the Ueber-Brands

by
Schaefer, Wolfgang; Kuehlwein, JP

Publisher:
Kogan Page

Print ISBN:
9780749470036, 0749470038

eText ISBN:
9780749470043, 0749470046

Edition:
1st

Rethinking Prestige Branding: Secrets of the Ueber-Brands 1st Edition by Schaefer, Wolfgang; Kuehlwein, JP and Publisher Kogan Page. Save up to 80% by choosing the eTextbook option for ISBN: 9780749470043, 0749470046. The print version of this textbook is ISBN: 9780749470036, 0749470038.