Astin is the latest in a long line of celebrities to play Colonel Sanders. Past celebrities have included actors Jason Alexander and Ray Liotta, singer Reba McEntire and most recently Cheetos' mascot Chester Cheetah.

"When KFC approached me to reprise the role of Rudy, but play him as Colonel Sanders, I knew this was something I couldn't pass up," Astin said in a statement. "Getting to recreate some of the film's iconic scenes with a KFC spin was such a fun experience."

The advertisement campaign will run through November. According to a press release from KFC, the real Daniel "Rudy" Ruettiger, whom the film is based on, makes a cameo in the advertisement.