Campaign Launch

Happy Monday, ladies- and gents? Don’t want to be rude and not acknowledge the men in the house! 😉

Affinitas was in a bit of a time crunch last week, and the insanity will continue on to this week. The execution of our campaigns has been assigned to Wednesday! Not sure about everyone else’s hands on Friday, but mine were glued to the keyboard. I am days away from being diagnosed with carpal tunnel… just kidding. Creating contest rules and website content is no joke, but we are thrilled to finally get this campaign up and going for Affinitas, Parfait and our new Cupcake Panty!

If you’re not following us on Facebook, Twitter or Instagram- start! Starting Wednesday, everyone will have the opportunity enter sweepstakes for a chance to win various prizes that range from a set of lingerie to a year supply of beautiful bras and panties!

Aside from our campaign launch, we have been searching for our catalogs’ next shoot location. So many places in Los Angeles to choose from- house, building, museum or garden? With the shoot date approaching, June and I will need to go visit some potential places this week. I’ll keep you all posted on our location visits via Twitter. Let me know what you all think. Have a great week, all!