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Katy Jacob

VP of Research & Impact

Katy Jacob is the newest member of the SpringFour team, where she leads research and impact. Over more than 20 years, Katy has served in a variety of roles in the public, private and nonprofit sectors in order to advance research, product development and thought leadership to support financial inclusion and community reinvestment. Katy’s past roles include Vice President, Strategy and Operations, Corporate Social Responsibility, U.S. Bank; Senior Payments Consultant, Federal Reserve Bank of Minneapolis; Business Economist, Federal Reserve Bank of Chicago; and Research Director, Financial Health Network (then CFSI). In addition to other duties, Katy has authored more than 40 papers on payments, financial institution strategy, community development, community reinvestment, and financial system equity and accessibility. Katy holds a Masters Degree in Urban Planning and Policy from the University of Illinois-Chicago and a Bachelors of Arts in Sociology and English from Macalester College.

Tanya González

Research Analyst

Tanya Gonzalez is an experienced graphic designer and journalist with expertise in communications, public relations, marketing, and event planning. She is a former Communications Director for the Home Builders Association of Greater Grand Rapids working with a variety of nonprofits to help keep homeowners in their homes.

Katie Lorenze

Resource Integrity Specialist

Katie Lorenze has several years of experience in research and communications in the public and non-profit sectors, with expertise in data analytics and business process improvement. She has a graduate degree in public policy from the University of Wisconsin-Madison. She has consulted for many firms in the social sector on best practices in data collection, analysis, and reporting.

Jessica L. Williams

Resource Integrity Specialist

Jessica Williams has a wealth of experience in helping startups and companies in operations support, including customer research strategy. Jessica has an MS in Information Systems Management and is the founder of Tech Biz Gurl where she empowers women to start side hustles as a way to build for their financial future without sacrificing the stability of a day job.

Rochelle Nawrocki Gorey

Co-Founder, President & CEO

Rochelle has more than 20 years of experience in public policy, government relations, homeownership and asset building fields through her consulting and employment. She has a bachelor’s degree from James Madison College of Michigan State University and a Masters in Urban Planning and Policy from the University of Illinois at Chicago.

Under Rochelle’s leadership, SpringFour became a Certified B Corporation, of which only 2,200 such organizations exist worldwide, won the 2015 Promontory Financial Group’s Empowerment Award for Financial Innovation, was a finalist for Google for Entrepreneur’s program for Women Founders and was selected for the WiSTEM program at 1871, Chicago’s Center for Technology and Entrepreneurship and was chosen as the Top Venture for the Points of Light Civic Accelerator Spring 2017 program. SpringFour was one of six fintech companies chosen for the BMO Harris/1871 Fintech Partnership Program and in 2017 was a finalist for the BAI Global Innovation Award for its work with U.S. Bank, Chicago’s Fifty on Fire Award and the Midwest Women in Tech’s Fintech Award. In 2018, SpringFour was named by FinXTEch/Bank Director as a finalist for the Most Innovative Solution of the Year for its work with U.S. Bank.

Dr. J. Michael Collins, Ph.D.

Co-Founder

Dr. Collins is a nationally recognized expert in the loss mitigation/foreclosure industry and professor of Consumer Finance at the University of Wisconsin-Madison. His studies on consumer behavior insights focus on the role of information in consumer decision-making, especially for low-income households. Michael has studied consumers in the financial marketplace for more than a decade and has published many articles on consumer responses to foreclosure, the role of default counseling, and the effects of consumer protection policies.