THOUGH JUST A DAY PAST ITS SELL-BY, IT DOES SMELL A BIT IFFY.

ALMOND MAGNUMS

We are the Pleasure Seekers. And we live our lives to the fullest, indulging in pleasures big and small. We at Magnum believe that is what makes life worth living, because we believe a day without pleasure is a day lost.

Mission: To inspire and encourage people to actively pursue pleasure everyday. Ultimately, we believe ‘a day without pleasure is a day lost’.

Launched in 1989, Magnum was the first chocolate covered ice cream for pleasure seekers. Today, Magnum is one of the world’s leading ice cream brands, selling 1 billion units annually worldwide, and is the biggest brand of Unilever ice creams.

Indulge with the tempting Magnum range – combining thick, cracking chocolate and smooth delicious ice cream made with the finest ingredients. We offer a wide range of choices that includes the original, pinnacle of pleasure Magnum Classic as well as the sweet, creamy Magnum White, CHUNKY ALMOND (emphasis added), cool Mint, Double Caramel and many others. For a mini moment of indulgence our Magnum Mini range is just perfect for an after-dinner me-time treat. The pleasure is yours for the taking.

Not my words, but the words of Unilever, an Anglo–Dutch multinational consumer goods company. Its products include foods, beverages, cleaning agents and personal care products, according to Wikipedia.

The thing is, I wholeheartedly endorse all the above prose on the subject of Magnums. The ice creams, that is; specifically the almond kind if we’re going to get picky. Thanks, Unilever, for making this just-under 300 words an absolute breeze.