Office of the City Manager

Event Info: Make Music Pasadena, Gran Fondo June 1-2, 2013

MAKE MUSIC PASADENA & GRAN FONDO BIKE EVENT INFO JUNE 1-2, 2013

PASADENA, Calif.—If you love live music and bicycling—or both—Pasadena is the best place to be this weekend in California with awesome back-to-back special events: the exciting sights and sounds of the sixth annual Make Music Pasadena festival and the second Gran Fondo Giro d’Italia bicycle ride on Saturday and Sunday, June 1-2, 2013.

Motorists, bicyclists, pedestrians and visitors are all urged to allow for extra time to get to the events, navigate through town and find parking. Hot weather this weekend also means everybody should drink lots of water, use sunscreen and wear hats while outdoors. All are asked to follow instructions of public safety personnel on scene.Road closure information is included in this announcement.

Up to 35,000 people are expected to attend this year’s Make Music Pasadena, the largest free music festival on the West Coast, with more than 100 bands and groups giving more than 150 free concerts at dozens of venues throughout Pasadena.The all-day, all-ages music festival takes place from 11:00 a.m. to 11:00 p.m., Saturday, June 1 primarily throughout the Downtown Pasadena area in the Old Pasadena, Playhouse District and Paseo Colorado areas.For up-to-date event schedules and performances, go online to www.makemusicpasadena.org.

For Make Music Pasadena, June 1, the following road closure & event information is provided.The Old Pasadena stage features entertainment from 1:00 p.m. to 8:00 p.m.The following streets will be closed from 5:00 a.m. until 10:00 p.m.

Colorado Boulevard between Fair Oaks Avenue & Arroyo Parkway

Raymond Avenue between Union Avenue & Green Street

Entertainment on the Playhouse District stage runs from Noon until 7:00 p.m.Madison Avenue, between Colorado Boulevard and Green Street will be closed from 7:00 a.m. until 10:00 p.m.

Expect a significant amount of pedestrian and vehicular traffic in the downtown area.Residents are encouraged to use Del Mar Boulevard and Walnut Street for east- and westbound travel or Orange Grove Boulevard and Lake Avenue for north-and southbound travel on event day.

The Gran Fondo Giro d’Italia is a colorful, exciting European-style bicycle ride with opportunities for bicyclists of all ages and abilities to participate in road courses of 25, 69 and 94 miles.The event begins at 7:00 a.m. June 2 at Pasadena City Hall, and travels throughout the greater Pasadena area.More than 500 bicyclists are expected to participate, with riders beginning to return to Pasadena City Hall around 8:30 a.m. and throughout the rest of the morning.

For Gran Fondo, there are no specific road closures. There will be rolling escorts along the course and caution is urged when encountering bicyclists.Event info at www.gfgiro.com.

Pasadena’s Public Safety departments have worked diligently with event producers and other city departments to produce a comprehensive action plan for these events, including traffic and crowd control and emergency response.Any suspicious activity should be reported to Pasadena Police or on-scene public safety personnel.“If You See Something, Say Something” is an instrumental component in working to keep the Pasadena community safe, every day.

The City thanks all for their cooperation.For more information about the City of Pasadena, go online to www.cityofpasadena.net.

THE FOLLOWING ANNOUNCEMENTS COME FROM THE EVENT PRODUCERS FOR BOTH MAKE MUSIC PASADENA AND THE GRAN FONDO BICYCLE EVENT

TANLINES, YACHT, ROBERT DELONG, WE ARE SCIENTISTS AND SPECIAL GUEST TBA HEADLINE THE 6TH ANNUAL MAKE MUSIC PASADENA PRESENTED BY 89.9 KCRW

West Coast’s Largest Free Music Festival returns Saturday, June 1 with multiple outdoor stages hosting more than 150 free concerts –

PASADENA, CA (May 2013) – Crowds of 35,000 music fans are expected to attend Make Music Pasadena, West Coast’s largest free music festival Saturday, June 1 from 11 a.m. to 11 p.m. This year’s festival lineup features performances by Tanlines, Yacht, Robert DeLong, Hunter Hunted, We are Scientists, Las Cafeteras, and many more including a very special guest headliner to be announced at the end of May. The all-day, all-ages music festival takes place on Saturday, June 1 from 11 am until 11 pm throughout Downtown Pasadena. A list of confirmed acts follows. The final Make Music Pasadena lineup will total over 100 bands and include more than 150 free concerts throughout Pasadena with a mixture of Grammy-award nominees, platinum recording artists, and emerging homegrown talent crisscrossing in one day to celebrate the spirit of music.

The twelve-hours of unparalleled musical programming will feature every kind of genre including classical, rock, indie rock, Latin, funk, folk and jazz, among others. Pasadena’s largest summer event will host performances in alleys, buses, churches, libraries, museums, rooftops, and other impromptu public spaces throughout Downtown Pasadena.

Unique performances will take place throughout the day including a 15 piece ukulele orchestra, a special evening performance from rising Brazilian chanteuse Dom La Nena and Sleeping at Last accompanied by strings.Pop-up stages will be scattered throughout the city including outdoor mini-recitals in parks, museums, restaurants, schools, and other unconventional spaces. The Pasadena Arts Buses will be running free all day linking main stages as well as host live music on board.

In addition to thirty smaller performance areas, Make Music Pasadena will feature an eclectic five main stage lineup featuring popular bands from around the world. The diverse lineup includes such acts as indie rock band Tanlines, Yacht, Robert DeLong, Hunter Hunted, We are Scientists, Taken by Trees, Las Cafeteras among others.

Make Music Pasadena is modeled on the Fete De La Musique event that started in Paris in 1982 as a way to celebrate music. Fete De La Musique has now spread to over 350 countries participating in World Music Day which falls on June 21st yearly. The aim of Make Music Pasadena is to promote musical practices for all ages and from all cultural and social backgrounds. The festival creates an opportunity to celebrate the spirit of music and provide top quality programming at no cost to the audience. Make Music Pasadena is produced by Old Pasadena Management District and Playhouse District Association. For more information on Make Music Pasadena, visit www.makemusicpasadena.org.

GRAN FONDO GIRO D’ITALIA IN PASADENA: A GREAT RIDE IS JUST THE BEGINNING

Pasadena, CA – Only few days left before the Gran Fondo Giro d’Italia will kick-off in Pasadena on Sunday, June 2. More than a thousand participants are expected from all over the States and beyond to participate in the second event, which will offer a fairly urban experience and a great opportunity to ride the distance, while experiencing the full flavor of a Giro d'Italia event.

“We are very pleased to welcome the Gran Fondo Giro d’Italia back to Pasadena,” said Pasadena Mayor Bill Bogaard. “Last year’s inaugural event was a huge success, and we expect the 2013 ride to attract even more participants. Cycling is a vital component of Pasadena’s transportation plan. Named the most bike-friendly city in LA County, Pasadena is home to 50 miles of bike routes. With the city’s passion for cycling and the spirit of Italy filling our streets, this Gran Fondo is destined to be the best yet.”

Much to see and enjoy in the three courses presented this year (25, 68 and 94 miles with a maximum of 5134 vertical gain and 7.7 % max grade): picturesque mountain views of the San Gabriel Valley and an opportunity to ride through cycling friendly towns like Claremont, Monrovia, Temple City, and some of the most remarkable natural reserves of the area. The long ride goes through the campus of Scripps and Pomona Colleges, past the Huntington Library and Botanical Gardens, and through charming communities in Eastern LA County. Other cities included are: Arcadia, Azusa and Glendora, La Verne and a thigh-burning climb, Claremont, Covina, San Dimas and the great regional Bonelli Park. "The Gran Fondo Giro d'Italia is the closest thing you'll find to an authentic European cycle-sportive without having to cross the Atlantic,” says former pro Neil Shirley, best timer of the previous edition. “After experiencing the Pasadena Fondo last year, it became a must-do event for 2013. Scenic terrain, well stocked rest stops, and an amazing post-ride feast are three reasons why the Pasadena event is back on my list."

After so much pedaling, Season 5 “Top Chef” contestant Alex Eusebio will serve a healthy yet delicious buffet rich in “al dente” pasta, designer Panini, and more, all complemented by fresh salads. Starting on Saturday, June 1 it will also be possible to visit the Expo, rich in cycling wear and equipment and now offering an enhanced Italian flair, with an opportunity to indulge in genuine Italian gourmet tasting, authentic espresso, Italian soda and so much more. On Saturday, in conjunction with the Make Music Pasadena festival, there will be concerts at 1, 2 and 4 pm.

“The Giro has a significant role in the sport, culture and social life of Italy,” said Consul General of Italy in Los Angeles Giuseppe Perrone. “It tells about our tradition and more than a century of history of our Country. The concept of making this experience available to an international audience, represents a great way to promote Italy. Pasadena, featuring tens of miles of bike routes, is definitely a perfect location to stage a cycling event, which is enjoying a growing success on the West Coast of the U.S.”

Gran Fondo Giro d’Italia is proud to be partnering with the Los Angeles County Affiliate of Susan G. Komen for the Cure®, serving the local communities. Proud sponsors and partners of the event include: Bianchi bicycles, Vittoria, Selle Italia, Limar, Santini, Speedplay, Bar Cliff, Mezzacorona wines, Camelbak, Bicycling magazine, Gazzetta dello Sport and Interbike. Under the auspices of Consulate General of Italy in Los Angeles and the Italian Trade Commission.

About the organizers: Gran Fondo Giro d'Italia is a worldwide series organized by RCS Sport, owner of high-quality sporting events including the Giro d’Italia, Milano – Sanremo, Il Lombardia (ex Giro di Lombardia), Tirreno – Adriatico, Strade Bianche by Limar (White Roads); the Milano City Marathon; advisor to the national Soccer Team, and to the Inter Football Club; advisor of the Basketball Italian federation and organizer of major events of the Lega Basket “Serie A”; in collaboration with the SDA Bocconi School of Management, RCS is also organizer of the Sport Business Academy. The Gran Fondo Giro d'Italia aims to connect cycling fans to the mystique of the Giro, hence growing the appreciation of Giro d'Italia in the world. The event is under the auspices of The Italian Consulate General of New York, Los Angeles, and Miami and part of a special celebration of the Italian Culture in the U.S.

About the Los Angeles County Affiliate of Susan G. Komen for the Cure® The Los Angeles County Affiliate of Susan G. Komen for the Cure is dedicated to saving lives and ending breast cancer forever by empowering people, ensuring quality care for all and energizing science to find the cures. To date, The Affiliate has raised over $9.2 million for community-based grants to local LA County health organizations. Through these grants, Komen LA County provides crucial funding for breast cancer diagnostic services, educational programs, patient navigation, and psychosocial support. Thanks to its many dedicated donors, corporate partners and volunteers, Komen LA County is playing a vital role in fighting breast cancer in the community. For more information and ways to get involved in the fight to end breast cancer, please visit: http://www.komenlacounty.org/ or connect with us on Facebook at www.facebook.com/komenla.