It’s claimed that it’s the urea and uric acid in pee that exfoliates the skin. There’s nutrients still left in urine that’s usually lost in the loo.

As our video shows, brave vlogger Wild By Design gave it a whirl on her YouTube channel.

Before you go wiping your own pee all over your face, however, consider some experts (you don’t have to do this, Michael Gove).

Some dermatologists aren’t wholly convinced. Not everyone who’s tried it have seen the results they’d been hoping for.

They were left with a pee-covered face for no reason whatsoever.

Dr Sejal Shah, a specialist clinician from New York, said: “Urine is primarily water and there’s very little urea in it. It contains less than 5 per cent and actual skincare products with urea contain ten per cent or more.”