She refused reflect on her gaffe even when reminded by Choudhary and other social media users that the use of term ‘dear’ was correct in English in official correspondence.

Many users reminded her how her mentor and prime minister, Naredra Modi, had addressed Deepika Padukone and Asha Bhonsle as ‘dear’ in the past.

Some eagle-eyed managed to dig out the old letter of her cabinet colleague Bandaru Dattatreya, who had addressed her as ‘dear’ in his controversial letter demanding action against the Dalit research scholar Rohith Vemula.

Soon, Irani was also reminded about her own Twitter conversation involving some journalists, who she had addressed as ‘dear.’

She had become an intense Twitter conversation all through Tuesday afternoon.

If she thought the social media users’ attention will die down as the day came to an end, she was blissfully mistaken.

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