The company's founding team also includes journalists Seema Singh and Ashish K Mishra, and serial entrepreneur Sumanth Raghavendra.

Paytm's Sharma has also invested in technology news site FactorDaily, along with Blume Ventures and Accel Partners, according to VCCEdge. He was also one of the investors in digital media startup Dealstreetasia, which also raised funds from Hindustan Times Media Group and Singapore Angel Network.

Other Indian startups in the digital media segment include Inc42, and news aggregators Dailyhunt and Tiger Global-backed Inshorts.

The Ken competes with a few products of The VCCircle Network. The parent of VCCircle Network, whose businesses include subscription data products, events, training programmes and a subscription-led news website, was acquired by News Corp in March 2015.