Welcome to my blog. I'm a husband, father, son who loves all things communications. I love listening what people really think and life and spirituality and how to connect they to God. My family means the world to me. I'm loved by God. Oh and this blog is my personal opinion and isn't necessarily the opinion of the church I serve in.

03/15/2010

Design That Can Change The World

Management guru, Gary Hamel on his blog in the Wall Street Journal talks about the importance of good design and how companies under-utilise the power and potential of good design to create a point of difference against their competitors and build a better business.

Churches also under-utilise the power and potential of good design, often for different reasons.

For some its a lack of knowledge and education.

For others its a cultural cringe. How can a church have good design and be a real church. Isn't it selling out?

Some churches go overboard and over design everything and end up looking a bit overdressed for the occasion.

Don't make the same mistake. Good design:

Has the potential to change the way people view your church. Perception is everything. Design has the potential to change the way someone from a negative to a positive.