Monthly Archives: September 2016

DALLAS — It’s not a fantasy – Fridays is making sports fans feel like kings this football season. Fridays is teaming up with DraftKings, the leader in Daily Fantasy Sports, to offer weekly promotions exclusively to their players.

Fridays is also giving every fan, fantasy football fanatic or not, the chance to win $10,000 in Fridays Rewards.“Fridays is already the perfect destination for game day, whether you’re cheering on your hometown team or taking advantage of our multiple screens to track your fantasy roster; our unique partnership with DraftKings gives football fans another reason to think of Fridays this fall,” said Cindy Syracuse, Vice President of Marketing Activations at Fridays. “No matter the final score, every guest is a winner with the Fridays Rewards loyalty program, thanks to these exclusive discounts and offers.”

As part of the partnership, every player that creates a lineup with DraftKings now through October 17 will receive an offer valid for week-long specials for food and beverages at Fridays. Exclusive offers range from free entrée with purchase to discounts off of menu items.

“With every partnership, we have two critical goals: deliver unique value to DraftKings users, and align ourselves with a brand whose values mirror our own,” said Corey Gottlieb, Vice President of New Media at DraftKings. “We’re excited to have accomplished both in partnering with Fridays.”

Additionally, Fridays is offering fans the chance to win $10,000 cash. By joining Fridays Rewards, members are automatically entered for the chance to win the grand prize. Fridays Rewards loyalty members enjoy perks such as 1 reward point for every $1spent, a free dessert on their birthday, sneak peeks to new menu items, and invitations to exclusive events; additionally each visit members receive a complimentary treat, and every third visit earns you a Jump the Line Pass.

Find more information on Fridays partnership with DraftKings and sign up for Fridays Rewards on the Fridays mobile app or Fridays.com.

About TGI FridaysIn 1965, Fridays opened its first location in New York City. Today, there are over 900 restaurants in 60 countries which offer high quality, authentic American food and legendary drinks, served with genuine personal service. Bringing people together to socialize and celebrate the freeing and liberating spirit of “Friday” is the concept’s founding premise, from which the brand promise “In Here, It’s Always Friday®” was born. For more information, visit www.Fridays.com or follow us on Twitter at @TGIFridays

About DraftKings, Inc.DraftKings, Inc. is a leading skill-based Daily Fantasy Sports (DFS) platform that allows fans in North America and the UK to compete in single-day, online fantasy sports contests across ten professional sports. DraftKings’ web-based and mobile technology brings a more engaging interactive experience and daily excitement to the pastime of fantasy sports. DraftKings is the exclusive DFS partner of Major League Baseball, Major League Soccer, the National Hockey League, NASCAR and the Canadian Football League. Founded in 2012 by Jason Robins, Matt Kalish and Paul Liberman, DraftKings is headquartered inBoston, MA, with offices in New York City and London.

“Jason Robins, co-founder and chief executive officer at DraftKings, talks about regulation of fantasy sports, increased competition and the prospect of mergers, and gains in revenue and participation heading into the new NFL season. He speaks with Bloomberg’s David Westin on “Bloomberg ‹GO›.”

New investors include Revolution Growth, an investment firm co-founded by Washington Capitals and Washington Wizards owner Ted Leonsis. DraftKings previously had raised money from investment firms associated with New England Patriots owner Robert Kraft and Dallas Cowboys owner Jerry Jones, while Major League Baseball also holds a small equity stake.”

OVERLAND PARK, Kan. — Beginning today, Sprint (NYSE: S) and DraftKings have joined forces to connect millions of Americans to their favorite sports and each other by pre-loading all eligible Sprint Android smartphones with the DraftKings mobile app. Current Android customers can visit http://dkng.co/Sprint and iOS customers http://dkng.co/SprintiOS to download the app directly to their smartphone(1).

Sprint Android customers will now have instant access to the DraftKings mobile app, which offers the most engaging fan experience in sports entertainment, connecting fans to the sports and teams they love. Through the app, users can compete in free and paid contests for cash prizes.

“Our mission as a sports entertainment company is to bring fans closer than ever to the games they love,” said Janet Holian, DraftKings chief marketing officer. “This is an exciting and natural partnership for DraftKings. Sprint connects its customers to their friends and family and now, through our DraftKings app, they can also connect with their favorite teams and athletes.”

“Sprint is always looking for new, fun and unique experiences for our customers,” said Roger Solé, Sprint chief marketing officer. “With the majority of daily fantasy sports interaction done on a mobile device, collaborating with DraftKings and pre-loading our Android smartphones with the app made perfect sense. We are excited to be giving our customers more on-the-go entertainment options.”

About Sprint

Sprint (NYSE: S) is a communications services company that creates more and better ways to connect its customers to the things they care about most. Sprint served more than 59.4 million connections as of June 30, 2016, and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; leading no-contract brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. Sprint has been named to the Dow Jones Sustainability Index (DJSI) North America for the past five years. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.

About DraftKings, Inc.

DraftKings, Inc. is a leading skill-based Daily Fantasy Sports (DFS) platform that allows fans in North America and the UK to compete in single-day, online fantasy sports contests across ten professional sports. DraftKings’ web-based and mobile technology brings a more engaging interactive experience and daily excitement to the pastime of fantasy sports. DraftKings is the exclusive DFS partner of Major League Baseball, Major League Soccer, the National Hockey League, NASCAR and the Canadian Football League. Founded in 2012 by Jason Robins, Matt Kalish and Paul Liberman, DraftKings is headquartered in Boston, MA, with offices in New York City and London.

(1)Requires location-based services and credit card registration. Prohibited in some states. Must be 21 in MA, 19 in NE and 18 everywhere else available to play.

“I am excited to announce that DraftKings has closed a $150 million round of funding. The round was oversubscribed and participants include several new investors, such as Revolution Growth.

“Revolution Growth is a tremendous new partner for DraftKings, with an entrepreneurial outlook and spirit of innovation that meshes perfectly with the culture of our company. They also have deep expertise in sports, technology, and policy.

“We welcome Steve Murray of Revolution to our board of directors and look forward to working alongside him and the rest of the Revolution team to realize our vision of building a transformational global sports entertainment and technology platform.”