“The reason I have eyeballs is because of my irreverence.â€

Advertisers are betting that the trust and intimacy that come from talking about sex after motherhood or reading about a bloggerâ€™s battle with postpartum depression will translate into sales of products discussed on a site or simply advertised alongside the personal stories.

While there are many disturbing quotes from this article, including the one I’ve used as the title to this post, I’ll leave you with an uplifting one. There is one group of women who are consistently foiling advertisers… the feminists!