Little Mekong: St. Paul's answer to Eat Street?

This weekend, Mai Village Vietnamese restaurant on University Avenue was the site of a ribbon-cutting ceremony that kicked off the citywide campaign to rebrand the eastern end of the Central Corridor light rail line as an East Asian business district called Little Mekong, reports MPR News . This concerted community effort hopes to follow in the footsteps of popular Minneapolis destination dining district Eat Street and aims not to exclude or eclipse other ethnic groups in the neighborhood, but to highlight the unique restaurants and businesses and encourage more non-Asian people to explore this area.

This part of Frogtown had similar plans to rebrand as "Asiatown," a distinct retail shopping district with public art displays, in the early '90s, but it was ultimately unsuccessful. Does a rebranding effort like this pique your interest enough to check out restaurants in this area? Do you feel Frogtown has a strong enough identity on its own? Will this be the new Eat Street in 2014? Join in the Dish-cussion below.