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Living in Berlin, Magnus Winter has worked as a freelance photographer and film director since the late 90s. A look into his portfolio is like taking a long stroll on a sunny summer day. The liveliness and authenticity of his photographic idiom creates the moment of natural beauty that is so typical of his pictures. His camera's perspective is at the height of the model's eyes. this gives his pictures a direct contact with life. Arnold Worldwide, Jung von Matt, TBWA, McCann-Erickson and other agencies value this positive outlook on his fellow man, as also do clients like BMW, Daimler Chrysler, Europcar, Mc Donald’s, Ramazotti, Dazed+Confused, Brand Eins [brand one] and Wallpaper.