Pure Weight Loss

Weight loss counseling center partner with L.A. Weight Loss

Please note, Pure Weight Loss has announced it will close all 400 locations permanently, as of January 4, 2008. A spokesperson for Pure Weight Loss Centers cited "fierce competition from the internet, the introduction of Alli, the over-the-counter weight loss pill, and other commercial diet programs, combined with a difficult economic environment."

Pure Weight Loss was part of a larger conglomerate known as LA Weight Loss. A few years back, in fact, L.A. Weight Loss and Pure Weight Loss split off from one another and attempted to operate from two approaches, the corporate-owned centers and the franchised centers. When they re-emerged, in August 2007, they changed the names of all their weight centers to Pure Weight Loss.

L.A. Weight Loss has been a player in the field since 1989, when it opened its first L.A. Weight Loss Center. During peak operations, there were more than 850 L.A. Weight Loss Centers, either franchised or corporate run.

PRO

Utilized regular foods available from local grocery stores

Personal counseling to determine specific meal programs based on each individual's health and background

Satisfying meals to help clients fore go the constant feeling of hunger

A class-action lawsuit was filed against the company(ies) in 2002 and won, by customers who proved that the advertised cost of the program was misleading

Not able to properly accommodate all customers' dietary needs

Provided no exercise guidance

DIET and NUTRITION

Pure Weight Loss worked well within their own guidelines to provide a 45/40/20 split along the food pyramid. However, they became bogged down by depending far too heavily on their supplements and bars. Since the percentage of people allergic to soy and/or in pre-diabetic or diabetic conditions has risen dramatically over the past twenty years, their inflexibility with regard to meeting these client's needs without using only their supplemental foods, was certainly another source of dissatisfaction.

EXERCISE

No exercise regimen was included within the personal counseling arena, although the counselors did reiterate that we are all healthier when we are active.

CONCLUSION

L.A. Weight Loss/Pure Weight Loss ran with the ball for a long period of time. The number of people who appreciated the program, (web reviews from consumers), was highly mixed, with some praising its effectiveness and others totally disillusioned. The weighted average was close to 50/50. But over and over again successful weight-loss clients suggested the supplement and snack bar component of the plan was entirely unnecessary. Those who stayed with the program appreciated the well-defined menu and strategy that was laid out by the personal counselor, and the one-on-one support that was available. Customers of Pure Weight Loss, or those interested in the program, should visit L.A. Weight Loss, as Pure will go out of business January 4, 2008.

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User Feedback

Loved LA-great plan,the protein bars helped my cholestrol go down 40 points. However corporate sucked from the beginning.They were always moving the couinselors. Just say no to the other supplements!

heidi f

my sister got caught up in the whole LA weightloss craze...they talked her into buying all these pills and protein bars and she spent a fortune.. good riddance

penny

i'm not surprised they're closing. once you got in there, it was all about the supplements. there's easier/less expensive ways to lose weight, trust me

Anonymous

I have been out the country for the past three months and just went by the office today in Waldorf MD. and seen that they closed their doors. I tried call the corporate phone number but no one ever answers. I want to get the 28 weeks worth of Bars that I paid for...how do I get them?

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