Domino's sets up ''base' for European initiatives

ANN ARBOR, Mich. -- Domino's Pizza International, Inc. has purchased the majority equity interest in Dutch Pizza Beheer B.V., headquartered in Raamsdonksveer. The company operates 52 Domino's Pizza stores in the Netherlands, where the brand is number-one in the pizza category.

According to a company release, Domino's plans to use this purchase as the foundation for establishing a European office that will oversee expansion there and better support existing markets.

The new company will be called Domino's Pizza Europe B.V., and will be led by Stan Gage, Vice President of Domino's European Region.

"We're confident we have the capacity to triple our presence in the Netherlands within the next several years, by establishing our support services here and creating a foundation to attract qualified franchising candidates," said Patrick Doyle, Executive Vice President - International, for Domino's Pizza, LLC. "While our initial focus is Holland, we see opportunities for growth throughout the European continent."

Domino's Pizza operates more than 7,100 stores in 63 markets around the world.