DARK HORSE ANNOUNCES THE NEXT WAVE OF GAME OF THRONES® FIGURES, TO RELEASE IN JULY!

February 10, 2014

MILWAUKIE, OR, JANUARY 10—The epic HBO® series Game of Thrones has won worldwide success and a legion of fans. This audience is clamoring for unique collectibles and merchandise, and Dark Horse has been working with HBO Global Licensing to provide just that. A core item in the Game of Thrones program is the ongoing series of high-quality, affordable, molded-plastic figures of the most in-demand characters.

Building on the success of the previously announced lineup, five new figures will debut to the trade in February at the International Toy Fair, held at Jacob Javits Center in New York.

The nonarticulated figures represent a moment in time from the show, perfectly capturing each character’s true personality. Each figure measures approximately 7.5 inches tall and is based on the likeness of the respective actors. Figures slated for a July 2014 release include Cersei Baratheon, Arya Stark, Robb Stark, Jaime Lannister, and the White Walker. The suggested retail price for each figure is $24.99.

“The Jon Snow and Daenerys Targaryen figures were snapped up by the fans, and the April releases are already highly anticipated,” Dark Horse Product Development head David Scroggy remarked. “We will continue to make these nonarticulated figures, in order to capture all of the small details that would be at risk in a traditional jointed action figure. No corners have been cut in achieving realism and faithfulness to the HBO series.”

The Jon Snow and Daenerys Targaryen figures are available in stores now. Tyrion Lannister, Khal Drogo, and Ned Stark will arrive in early April, just in time for the Game of Thrones season 4 debut.

Just like the past releases, these figures will be presented in deluxe window-box packaging, the graphic design of which further underscores the aesthetic of the HBO series.

An additional group of five premium figures in this ongoing program is in the preproduction prototype stage, with a tentative release date of November 2014.

About Dark Horse

Founded in 1986 by Mike Richardson, Dark Horse Comics has proven to be a solid example of how integrity and innovation can help broaden a unique storytelling medium and establish a small, homegrown company as an industry giant. The company is known for the progressive and creator-friendly atmosphere it provides for writers and artists. In addition to publishing comics from top talent such as Frank Miller, Mike Mignola, Neil Gaiman, Brian Wood, Gerard Way, Geof Darrow, and Guillermo del Toro, and comics legends such as Will Eisner, Neal Adams, and Jim Steranko, Dark Horse has developed its own successful properties, including The Mask, Ghost,Timecop, and SpyBoy. Its successful line of comics and products based on popular properties includes Star Wars, Mass Effect, Buffy the Vampire Slayer, Aliens, Conan, Avatar: The Last Airbender, Halo, Serenity, The Legend of Zelda, Game of Thrones, and Domo. Today Dark Horse Comics is the largest independent comic book publisher in the US and is recognized as one of the world’s leading publishers of both creator-owned content and licensed comics material.

About HBO Global Licensing

HBO Global Licensing officially licenses the HBO® brand for the development and merchandising of innovative product lines inspired by the network’s award-winning programming. With products created around classic series like The Sopranos® and Sex and the City® to current hits like True Blood® and Entourage®, items include fashion apparel, jewelry, digital and CD soundtracks, games, books as well as exclusive, premium collections in partnership with upscale, designer brands. Merchandise can be purchased in retail stores nationwide, at http://store.hbo.com, and at the groundbreaking HBO retail hub, the HBO Shop®, located at 42nd and 6th Avenue in New York City. HBO Global Licensing products are also sold internationally across Europe, Asia and Australia.

Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since.
In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features.
He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced.
In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com.
Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s
“Pop Candy” Blog twice. Daniel’s content has also been featured on MSNBC.com,
Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official
Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many
others. He has consulted on toy lines, books, documentaries and TV shows.
But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.