Ogilvy PR beefs up APAC team with three senior appointments

Ogilvy Public Relations has announced three appointments to its Asia Pacific management team, following the announcement that Scott Kronick has been appointed President and CEO of Ogilvy PR, Asia Pacific starting in January 2014.

Debby Cheung, currently Group Managing Director of Ogilvy PR, China and President of Ogilvy & Mather (O&M) Group, Shanghai has been named President of Ogilvy PR, China/Hong Kong. Andrew Thomas, currently Regional Director of Ogilvy PR, Southeast Asia, has been promoted to President of Ogilvy PR, Southeast Asia, with additional responsibility for Ogilvy PR’s leadership in India. Kieran Moore, current CEO of Ogilvy PR, Australia will take on a broader role as Regional Director of Talent to lead the firm’s regional talent initiatives, including creating processes to attract, engage, reward and retain talent.

Commenting on the development, Scott Kronick, President and CEO-elect of Ogilvy PR, Asia Pacific said, “I’ve had the honour of working closely with these three colleagues under Steve Dahllof, the current President and CEO of Ogilvy PR, Asia Pacific. The four of us will join together to form a stronger and even more focused regional management operation for Ogilvy PR with the goal of ensuring clients receive first-hand senior management attention and counsel.”

“A region that covers 28 markets with more than 1,200 staff needs the breadth and depth of a strong leadership team, and that is what we have planned for Ogilvy PR in Asia,” said Paul Heath, Chairman of Ogilvy & Mather, Asia Pacific. “This structure is aligned with how we are organising ourselves throughout the region to focus our senior leadership attention on our people and clients in each of these markets. Debby, Andrew and Kieran are first-class and they round out a very strong PR team for us in Asia.”

Debby Cheung is a 23-year Ogilvy PR veteran. She takes on her new role as President of Ogilvy PR, China/Hong Kong beginning January 2014, while continuing her position as President of Ogilvy & Mather Group, Shanghai, a role that she has held for the past two years.

Andrew Thomas had joined Ogilvy PR in Singapore in 2005. Since 2010, Thomas has served as Regional Director of Ogilvy PR, Southeast Asia, a role that saw him managing the growth of a number of regional businesses with a specialty for providing crisis management counsel and media coaching to many Asia-based executives. Prior to joining Ogilvy PR, Thomas brought more than two decades of experience in the publishing industry, most notably at the International Herald Tribune in South Asia.

With more than 27 years of experience in public relations and corporate positioning in Australia and the UK, Kieran Moore is the current CEO of Ogilvy PR, Australia. Partnering with Kronick, Moore will continue her current role, and will also serve as the firm’s Regional Director of Talent.