I’m an SEO copywriter and content strategist with over ten years of professional writing experience. I’ve had extensive experience remapping and writing websites, blogs, brochures, newsletters, reports and social media content for industries including construction, recruitment, FMCG, financial services, healthcare, legal and retail.

I’ve completed a Master of Creative Writing and Editing and I recently published a book that received glowing reviews, of which exactly zero were bribes.

In summary, I offer a unique combination of the creative writer’s vivid imagination with the strategic thinking of a communication expert and the technical precision of a writing master. Add, to taste, the quirky wit that can only be found in somebody whose primary caregiver growing up was the television.

Welcome to my website.

“Cassie has been an invaluable asset. She has proven to be particularly skilled at using her copywriting skills to turn ordinary subjects into compelling content that has directly increased website traffic and conversions. Her content strategy and SEO knowledge is impressive. She researches her subject thoroughly and goes above and beyond to produce content that doesn’t just appeal to the audience, it effectively communicates key messages. That takes skill. I highly recommend Cassie!”

Taki KonstanAtomic MediaMarketing Director

10

Years of professional writing experience

11

Books I’ve read this year

15

Times I’ve considered moving to a remote forest and living off berries this week