Aug 2009 - Nov 2011

Marketing Manager

Texas-Israel Chamber of Commerce

Marketing Manager, Dallas, TX, Executed marketing communications strategy to include social media marketing, website content, blog management & e-mail marketing campaigns to promote Chamber. Worked with Interim CEO to re-organize Chamber & identified opportunities for improvement. Led business development initiatives & production of marketing materials. Built e-newsletter and e-mail subscriber base with 10-20% open rate. Events based marketing for business dinner, conferences & networking events. Led planning for clean energy conference. Created and implemented contingency plan to address shortage in clean energy conference attendees and sponsors which resulted in an estimated 10% profit margin Worked with other organizations to promote business development between Texas and Israeli companies SEO techniques resulted in 30, 000 views of clean energy blog. Implemented new social media accounts Worked with the Interim CEO to re-organize the chamber. This included leading initiative to launch new database, collaborating on website design & presenting business strategy/process recommendations

Dec 1999 - Mar 2005

Department Director

Caritas of Austin

Department Director, Austin, TX, Strategic management of human services agency with team of directors to plan new programs, create marketing campaigns, develop annual budget, and resolve organization issues. Built and led teams of social services professionals. Managed federal, state, and local government contracts to ensure compliance with complex program/fiscal regulations. Created and monitored $1.4M budget to run social services programs. Built internal and external collaborative relationships to provide client services and pursue funding opportunities. Collaborated on $2M RFP for the U.S. Department of Housing & Urban Development Assessed funding market to identify, segment, and prioritize key funders which resulted in 10-15% increase over annual financial target Turned around department operating under deficit through business process re-engineering & new revenue generation which led to 40% revenue increase and 33% reduction in staff attrition Achieved staff productivity improvement by 25% through developing an Integrated Case Management Database System to track number clients served, goals reached, and services provided. 90% target goals reached and government contracts renewed valued at $1M