Ever Blooming Originals

After relocating to the Annapolis area a few years ago, I was forced to leave a job that I loved behind. I longed to again be able to use my talents to provide unique product offerings to customers who appreciated quality, and attention to detail. I came up the the idea to combine my love of the retail industry with my creative side. I have always dreamed of having my own retail shop, and found that Etsy was a wonderful way to enable me to have a virtual storefront, while still providing me with the opportunity to spend time with my husband and three children.

“ShipStation [...] has enabled me to create my labels in a much more efficient manner. I can now print my daily shipping labels in a matter of minutes.”Colette Rennier
Owner

How did you decide to start making wreaths and door decorations?For many years I worked as a Buyer for Williamsburg Catalog, but as a result of a job transfer for my husband we relocated to the Annapolis area about three years ago. At that time I had an interest in opening my own retail store but did not want to be tied down to the constraints of having an actual store front. It was then I decided I would give online retailing a try. After a bit of research I decided I would open an online store and wreaths on Etsy. I opened Ever Blooming Originals in March of 2011.

What’s your favorite type of wreath to make?My favorite part of having my own online store is coming up with a vision of something I want to make, and then creating it. I enjoy making wreaths that are a bit unexpected, and unusual. By far the most popular item is my famous Bunny Wreath, and now for the winter season I also have a snowman design that my customers are loving!

How has ShipStation helped you with your business?The best part of having my own business is that I make my own hours. I generally try to operate my business during the day while my youngest is at elementary school. Each work day at 3pm I found myself scrambling to finish up with the making/printing of the labels through PayPal which was so time consuming and frustrating. Thankfully I found ShipStation and it has enabled me to create my labels in a much more efficient manner. I can now print my daily shipping labels in a matter of minutes.

What’s your favorite ShipStation feature?One of my favorite features about ShipStation is the shipping ‘presets’. This enables me to quickly input the dimensions, and weight for each individual item.

Truly I am so thankful to have found ShipStation. I run the business entirely by myself, and my time is better spent on managing my business rather than the mundane task printing and shipping packages.