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Soundcloud Integrates Game-Changing Service to Level the Playing Field

SoundCloud just announced a partnership with LANDR, an instant online audio mastering software. With this easy and affordable access to high quality mastering, SoundCloud is leveling the playing field. The service, which will be free of charge to paid subscribers, will provide top quality mastering and an easy-to-use option via the LANDR application to directly upload to SoundCloud.

Magnetic Mag reached out to LANDR regarding the
partnership and got the following details:

LANDR had been testing different formats to share on SoundCloud and with the partnership, they've created the best format to optimize the sound for SoundCloud streaming. Every free user of SoundCloud gets one free WAV and unlimited "optimized for SoundCloud" songs. SoundCloud Pro users get 2 free WAVs and unlimited "optimized for SoundCloud" songs and SoundCloud Pro unlimited users get 4 free WAVs and unlimited "optimized for SoundCloud" songs. They are only aimed to be shared on SoundCloud for streaming and will not show in the users track library on LANDR for download. "

• All SoundCloud creators can master as many tracks as you’d like in this new format, for free. • Creators on a free plan can master 1 track in LANDR’s high-res WAV format• Creators on a Pro Plan can master up to 2 tracks in LANDR’s high-res WAV format• Creators on a Pro Unlimited Plan can master up to 4 tracks in LANDR’s high-res WAV format.

The service will likely benefit lesser-known
artists the most, but will ultimately raise the quality of content on SoundCloud as a whole.