"10 Minutes" is a song recorded by Romanian singer Inna for her debut studio album, Hot (2009), featuring Romanian trio Play & Win. It was released as the fifth single from the record on 25 January 2010. Written and produced by Play & Win members Sebastian Barac, Radu Bolfea and Marcel Botezan, "10 Minutes" is a synth-pop and electropop track stylized to fit the style of music consumed in the United States. Its style was also regarded as a departure from her past work by both Inna and one critic.

Reviewers praised "10 Minutes" and deemed it as one of Inna's highlights in her career. The song was aided by an accompanying music video uploaded on 26 June 2010 onto the singer's YouTube channel. Shot by British director Paul Boyd in London, United Kingdom, it mainly portrays Inna residing at a club with fellow background dancers. For further promotion, Inna also performed "10 Minutes" on several occasions, including at the 2010 Romanian Music Awards and during her own Inna: Live la Arenele Romane gig in Bucharest, Romania in 2011. Commercially, the song was a modest hit, reaching the top 20 in a few countries.

"10 Minutes" was written and produced by Romanian trio Play & Win members Sebastian Barac, Radu Bolfea and Marcel Botezan, and they also received credit as featured artists.[3] It was sent to Romanian radio station Radio 21 on 25 January 2010, as the fourth single from Inna's debut studio album Hot (2009),[3] where it was played for the first time during the "Muzica Ta" ("Your Music") radio programme hosted by Marian Soci.[4] It was leaked before its release.[1]

Musically, "10 Minutes" is a synth-pop and electropop track,[1] while acting as a departure from Inna's past work to fit the stye of music consumed in the United States.[2] In an interview with Romanian news television networkRealitatea TV, Inna confessed: "It will not resemble any of my [previous] singles, it will be something else, the market is already getting enough of the same [sounds], and ['10 Minutes'] will not be slower, but rhythmed."[2]

Neeti Sarkar, writing for The Hindu, praised the dance nature of "10 Minutes",[1] while an editor of Romanian radio station Pro FM listed the song in their list of "16 hits with which Inna made history".[5] Commercially, the single failed to achieve the success of its predecessors. On native Romanian Top 100, it peaked at number 11 in May 2010, acting as her first entry to not reach the top 10.[6] It earned 6,266 airplay spins on Romanian radio stations according to the year-end chart published in 2010, charting at number 42.[7] On France's SNEP chart, "10 Minutes" entered at number eight as the highest new entry in December 2010, while simultaneously "Déjà Vu" (2009), "Amazing" (2009) and "Hot" (2008) were ranked at positions 21, 42 and 77, respectively. The song fell to number 11 the next week, while reaching its peak position again in January 2011.[8] "10 Minutes" further reached the top 10 in Czech Republic,[9] on the dance chart of Hungary,[10] and on ZPAV's Polish Airplay New component chart in Poland.[11]

An official music video for "10 Minutes" was uploaded onto Inna's official YouTube channel on 26 June,[12] preceded by the premiere of a teaser on 25 June 2010.[13] Reviewing the preview, an editor of Romanian website Urban.ro stated that "taking into account the director and the location, I was expecting more, but maybe the video will look better."[13] The clip was filmed by British director Paul Boyd in London, United Kingdom on 9 June 2010.[14] A behind-the-scenes video was also released subsequently on 16 June 2010.[14] The video begins with Inna doing her make-up in front of a mirror and continues with her dancing in a club and performing choreography with fellow background dancers.[12] Jonahan Harmad from French website Pure Charts thought that Inna "does not change a winning recipe: pretty girls, dancing and a club."[15]

In 2010, the song was performed at the Romanian Music Awards in a medley with "Amazing", "Señorita" (2010) and "Sun Is Up" (2010) on 10 July,[16] and at Kasho Club in Brașov, Romania on 28 December.[17] Another two performances followed in 2011, at the Viva Comet Awards on 24 February,[18] and during her own Inna: Live la Arenele Romane gig in Bucharest, Romania on 17 May, where she arrived by helicopter "like a diva".[19]

1.
Inna
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Elena Alexandra Apostoleanu, known professionally as Inna, is a Romanian singer and songwriter. Born in Mangalia and raised in Neptun, she studied science at the Ovidius University before meeting Romanian trio Play & Win. She adopted the stage name Alessandra in 2008 and approached a pop-rock style, later that year she changed her name to Inna. Hot, her single, was a commercial success worldwide. She signed a deal with Ultra Records in April 2009. Her first studio album of the name followed in August 2009 and it was awarded with Gold. The singers second record, I Am the Club Rocker, was honored as one of years best albums by her label Roton. The track won the Eurodanceweb Award, making Inna the only Romanian artist to achieve this performance and her follow-up studio album Party Never Ends was nominated two years in a row for Best Album at the Romanian Music Awards and reached the top 10 in Mexico. In 2014, Inna signed with Atlantic Records and released a successful collaboration with J Balvin on Cola Song. With global album sales of four million from her first three albums, as of March 2016, Inna is one of the best-selling Romanian artists. She won various awards and nominations, including at the Balkan Music Awards, European Border Breakers Award, MTV Europe Music Awards, the singer is also a human rights activist, supporting the LGBT community and taking part in various campaigns against violence. Elena Alexandra Apostoleanu was born on 16 October 1986 in Mangalia and was raised in Neptun and her mother, grandmother and grandfather were occasional singers, and she showed interest to music because of her familys influence on her. When she was a teenager, Inna listened to a variety of musical genres including electro house and europop. She went to the Colegiul Economic in Mangalia and later studied political science at the Ovidius University in Constanţa, in meantime, she took singing lessons and participated at various music festivals. After Inna unsuccessfully attended auditions for Romanian band A. S. I. A, she worked as a assistant in Neptun. During a time the singer worked in an office, her manager heard her singing, to promote her participation, she performed Goodbye live on the primetime TV show Teo. as her first televised appearance. Later that year, she changed her name to Inna as it was easy to memorize. In the beginning of her career, she primarily released pop-rock songs, during an interview for News of the World, Inna cited Swedish House Mafia, The Black Eyed Peas, and Jessie J as her later inspirations

2.
Synth-pop
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Synth-pop is a subgenre of new wave music that first became prominent in the late 1970s and features the synthesizer as the dominant musical instrument. It was prefigured in the 1960s and early 1970s by the use of synthesizers in progressive rock, electronic, art rock, disco, and particularly the Krautrock of bands like Kraftwerk. It arose as a genre in Japan and the United Kingdom in the post-punk era as part of the new wave movement of the late-1970s to the mid-1980s. In Japan, Yellow Magic Orchestras success opened the way for bands such as P-Model, Plastics. The development of polyphonic synthesizers, the definition of MIDI. This, its adoption by the acts from the New Romantic movement, together with the rise of MTV. Synth-pop is sometimes deployed interchangeably with electropop, but electropop may also denote a variant of synth-pop that places emphasis on a harder. In the late 1980s duos such as Erasure and Pet Shop Boys adopted a style that was successful on the US dance-charts. Some artists and bands were criticised for gender bending, Synth-pop was defined by its primary use of synthesizers, drum machines and sequencers, sometimes using them to replace all other instruments. Borthwick and Moy have described the genre as diverse but, many synth-pop musicians had limited musical skills, relying on the technology to produce or reproduce the music. The result was often minimalist, with grooves that were woven together from simple repeated riffs often with no harmonic progression to speak of. Early synth-pop has been described as eerie, sterile, and vaguely menacing, using droning electronics with little change in inflection, common lyrical themes of synth-pop songs were isolation, urban anomie, and feelings of being emotionally cold and hollow. Synthesizers were increasingly used to imitate the conventional and clichéd sound of orchestras, thin, treble-dominant, synthesized melodies and simple drum programmes gave way to thick, and compressed production, and a more conventional drum sound. Lyrics were generally optimistic, dealing with more traditional subject matter for pop music such as romance, escapism. According to music writer Simon Reynolds, the hallmark of 1980s synth-pop was its emotional, at times operatic singers such as Marc Almond, Alison Moyet and Annie Lennox. Because synthesizers removed the need for groups of musicians, these singers were often part of a duo where their partner played all the instrumentation. Later synth-pop saw a shift to a style influenced by other genres. Electronic musical synthesizers that could be used practically in a recording studio became available in the mid-1960s, the portable Minimoog, which allowed much easier use, particularly in live performance was widely adopted by progressive rock musicians such as Richard Wright of Pink Floyd and Rick Wakeman of Yes

3.
United States
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Forty-eight of the fifty states and the federal district are contiguous and located in North America between Canada and Mexico. The state of Alaska is in the northwest corner of North America, bordered by Canada to the east, the state of Hawaii is an archipelago in the mid-Pacific Ocean. The U. S. territories are scattered about the Pacific Ocean, the geography, climate and wildlife of the country are extremely diverse. At 3.8 million square miles and with over 324 million people, the United States is the worlds third- or fourth-largest country by area, third-largest by land area. It is one of the worlds most ethnically diverse and multicultural nations, paleo-Indians migrated from Asia to the North American mainland at least 15,000 years ago. European colonization began in the 16th century, the United States emerged from 13 British colonies along the East Coast. Numerous disputes between Great Britain and the following the Seven Years War led to the American Revolution. On July 4,1776, during the course of the American Revolutionary War, the war ended in 1783 with recognition of the independence of the United States by Great Britain, representing the first successful war of independence against a European power. The current constitution was adopted in 1788, after the Articles of Confederation, the first ten amendments, collectively named the Bill of Rights, were ratified in 1791 and designed to guarantee many fundamental civil liberties. During the second half of the 19th century, the American Civil War led to the end of slavery in the country. By the end of century, the United States extended into the Pacific Ocean. The Spanish–American War and World War I confirmed the status as a global military power. The end of the Cold War and the dissolution of the Soviet Union in 1991 left the United States as the sole superpower. The U. S. is a member of the United Nations, World Bank, International Monetary Fund, Organization of American States. The United States is a developed country, with the worlds largest economy by nominal GDP. It ranks highly in several measures of performance, including average wage, human development, per capita GDP. While the U. S. economy is considered post-industrial, characterized by the dominance of services and knowledge economy, the United States is a prominent political and cultural force internationally, and a leader in scientific research and technological innovations. In 1507, the German cartographer Martin Waldseemüller produced a map on which he named the lands of the Western Hemisphere America after the Italian explorer and cartographer Amerigo Vespucci

4.
Music journalism
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Music journalism is media criticism and reporting about popular music topics, including pop music, rock music, and related styles. Journalists began writing music in the eighteenth century, providing commentary on what is now thought of as classical music. An influential English 19th-century music critic, for example, was James William Davison of The Times, the composer Hector Berlioz also wrote reviews and criticisms for the Paris press of the 1830s and 1840s. The 1840s could be considered a point, in that music critics after the 1840s generally were not also practicing musicians. However, counterexamples include Alfred Brendel, Charles Rosen, Paul Hindemith, in the early 1980s, a decline in the quantity of classical criticism began occurring when classical-music criticism visibly started to disappear from the media. Also of concern in classical music journalism was how American reviewers can write about ethnic and folk music from other than their own, such as Indian ragas. The performers be treated as human beings and their music be treated as human activity rather than a mystical or mysterious phenomenon, the review should show an understanding of the musics cultural backgrounds and intentions. A key finding in a 2005 study of journalism in America was that the profile of the average classical music critic is a white, 52-year old male. Demographics indicated that the group was 74% male, 92% white, davis, one of the most respected voices of the craft, said he had been forced out after 26 years. Music writers only started treating pop and rock music seriously in 1964 after the breakthrough of the Beatles, one of the early music magazines in Britain, Melody Maker, complained in 1967 about how newspapers and magazines are continually hammering pop music. Melody Maker magazine advocated the new forms of pop music of the late 1960s, by 1999, the quality press was regularly carrying reviews of popular music gigs and albums, which had a key role in keeping pop in the public eye. As more pop music critics began writing, this had the effect of legitimating pop as an art form, as a result, in the world of pop music criticism, there has tended to be a quick turnover. In the realm of music, as in that of classical music. Frank Zappa declared that, Most rock journalism is people who cant write, interviewing people who cant talk, in the 2000s, online music bloggers began to supplement, and to some degree displace, music journalists in print media. In 2006, Martin Edlund of the New York Sun criticized the trend, arguing that while the Internet has democratized music criticism, slate magazine writer Jody Rosen discussed the 2000s-era trends in pop music criticism in his article The Perils of Poptimism. Rosen noted that much of the debate is centered on a perception that rock critics regard rock as normative … the standard state of popular music … to which everything else is compared. At a 2006 pop critic conference, attendees discussed their guilty pop pleasures, reconsidering musicians and genres which rock critics have dismissed as lightweight. Rosen stated that this new paradigm is called popism — or, more evocatively

5.
YouTube
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YouTube is an American video-sharing website headquartered in San Bruno, California. The service was created by three former PayPal employees—Chad Hurley, Steve Chen, and Jawed Karim—in February 2005, Google bought the site in November 2006 for US$1.65 billion, YouTube now operates as one of Googles subsidiaries. Unregistered users can watch videos on the site, while registered users are permitted to upload an unlimited number of videos. Videos deemed potentially offensive are available only to registered users affirming themselves to be at least 18 years old, YouTube earns advertising revenue from Google AdSense, a program which targets ads according to site content and audience. YouTube was founded by Chad Hurley, Steve Chen, and Jawed Karim, Hurley had studied design at Indiana University of Pennsylvania, and Chen and Karim studied computer science together at the University of Illinois at Urbana-Champaign. Karim could not easily find video clips of either event online, Hurley and Chen said that the original idea for YouTube was a video version of an online dating service, and had been influenced by the website Hot or Not. YouTube began as a venture capital-funded technology startup, primarily from an $11.5 million investment by Sequoia Capital between November 2005 and April 2006, YouTubes early headquarters were situated above a pizzeria and Japanese restaurant in San Mateo, California. The domain name www. youtube. com was activated on February 14,2005, the first YouTube video, titled Me at the zoo, shows co-founder Jawed Karim at the San Diego Zoo. The video was uploaded on April 23,2005, and can still be viewed on the site, YouTube offered the public a beta test of the site in May 2005. The first video to reach one million views was a Nike advertisement featuring Ronaldinho in November 2005. Following a $3.5 million investment from Sequoia Capital in November, the site grew rapidly, and in July 2006 the company announced that more than 65,000 new videos were being uploaded every day, and that the site was receiving 100 million video views per day. The site has 800 million unique users a month and it is estimated that in 2007 YouTube consumed as much bandwidth as the entire Internet in 2000. The choice of the name www. youtube. com led to problems for a similarly named website, the sites owner, Universal Tube & Rollform Equipment, filed a lawsuit against YouTube in November 2006 after being regularly overloaded by people looking for YouTube. Universal Tube has since changed the name of its website to www. utubeonline. com, in October 2006, Google Inc. announced that it had acquired YouTube for $1.65 billion in Google stock, and the deal was finalized on November 13,2006. In March 2010, YouTube began free streaming of certain content, according to YouTube, this was the first worldwide free online broadcast of a major sporting event. On March 31,2010, the YouTube website launched a new design, with the aim of simplifying the interface, Google product manager Shiva Rajaraman commented, We really felt like we needed to step back and remove the clutter. In May 2010, YouTube videos were watched more than two times per day. This increased to three billion in May 2011, and four billion in January 2012, in February 2017, one billion hours of YouTube was watched every day

6.
London
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London /ˈlʌndən/ is the capital and most populous city of England and the United Kingdom. Standing on the River Thames in the south east of the island of Great Britain and it was founded by the Romans, who named it Londinium. Londons ancient core, the City of London, largely retains its 1. 12-square-mile medieval boundaries. London is a global city in the arts, commerce, education, entertainment, fashion, finance, healthcare, media, professional services, research and development, tourism. It is crowned as the worlds largest financial centre and has the fifth- or sixth-largest metropolitan area GDP in the world, London is a world cultural capital. It is the worlds most-visited city as measured by international arrivals and has the worlds largest city airport system measured by passenger traffic, London is the worlds leading investment destination, hosting more international retailers and ultra high-net-worth individuals than any other city. Londons universities form the largest concentration of education institutes in Europe. In 2012, London became the first city to have hosted the modern Summer Olympic Games three times, London has a diverse range of people and cultures, and more than 300 languages are spoken in the region. Its estimated mid-2015 municipal population was 8,673,713, the largest of any city in the European Union, Londons urban area is the second most populous in the EU, after Paris, with 9,787,426 inhabitants at the 2011 census. The citys metropolitan area is the most populous in the EU with 13,879,757 inhabitants, the city-region therefore has a similar land area and population to that of the New York metropolitan area. London was the worlds most populous city from around 1831 to 1925, Other famous landmarks include Buckingham Palace, the London Eye, Piccadilly Circus, St Pauls Cathedral, Tower Bridge, Trafalgar Square, and The Shard. The London Underground is the oldest underground railway network in the world, the etymology of London is uncertain. It is an ancient name, found in sources from the 2nd century and it is recorded c.121 as Londinium, which points to Romano-British origin, and hand-written Roman tablets recovered in the city originating from AD 65/70-80 include the word Londinio. The earliest attempted explanation, now disregarded, is attributed to Geoffrey of Monmouth in Historia Regum Britanniae and this had it that the name originated from a supposed King Lud, who had allegedly taken over the city and named it Kaerlud. From 1898, it was accepted that the name was of Celtic origin and meant place belonging to a man called *Londinos. The ultimate difficulty lies in reconciling the Latin form Londinium with the modern Welsh Llundain, which should demand a form *lōndinion, from earlier *loundiniom. The possibility cannot be ruled out that the Welsh name was borrowed back in from English at a later date, and thus cannot be used as a basis from which to reconstruct the original name. Until 1889, the name London officially applied only to the City of London, two recent discoveries indicate probable very early settlements near the Thames in the London area

7.
Bucharest
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Bucharest is the capital and largest city of Romania, as well as its cultural, industrial, and financial centre. It is located in the southeast of the country, at 44°25′57″N 26°06′14″E, on the banks of the Dâmbovița River, less than 60 km north of the Danube River, Bucharest was first mentioned in documents in 1459. It became the capital of Romania in 1862 and is the centre of Romanian media, culture and its architecture is a mix of historical, interbellum, communist-era and modern. In the period between the two World Wars, the citys elegant architecture and the sophistication of its elite earned Bucharest the nickname of Little Paris. Although buildings and districts in the city centre were heavily damaged or destroyed by war, earthquakes. In recent years, the city has been experiencing an economic, in 2016, the historical city centre was listed as endangered by the World Monuments Watch. According to the 2011 census,1,883,425 inhabitants live within the city limits, the urban area extends beyond the limits of Bucharest proper and has a population of about 1.9 million people. Adding the satellite towns around the area, the proposed metropolitan area of Bucharest would have a population of 2.27 million people. According to Eurostat, Bucharest has an urban zone of 2,183,091 residents. According to unofficial data, the population is more than 3 million, Bucharest is the sixth-largest city in the European Union by population within city limits, after London, Berlin, Madrid, Rome, and Paris. Economically, Bucharest is the most prosperous city in Romania and is one of the industrial centres. The city has big convention facilities, educational institutes, cultural venues, traditional shopping arcades, the Romanian name București has an uncertain origin. Tradition connects the founding of Bucharest with the name of Bucur, who was a prince, an outlaw, a fisherman, in Romanian, the word stem bucurie means joy, and it is believed to be of Dacian origin. Other etymologies are given by scholars, including the one of an Ottoman traveler, Evliya Çelebi. A native or resident of Bucharest is called a Bucharester, Bucharests history alternated periods of development and decline from the early settlements in antiquity until its consolidation as the national capital of Romania late in the 19th century. First mentioned as the Citadel of București in 1459, it became the residence of the famous Wallachian prince Vlad III the Impaler, the Ottomans appointed Greek administrators to run the town from the 18th century. A short-lived revolt initiated by Tudor Vladimirescu in 1821 led to the end of the rule of Constantinople Greeks in Bucharest, the Old Princely Court was erected by Mircea Ciobanul in the mid-16th century. Under subsequent rulers, Bucharest was established as the residence of the royal court

8.
Cosmetics
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Cosmetics, also known as make-up, are substances or products used to enhance or alter the appearance or fragrance of the body. Many cosmetics are designed for use of applying to the face and they are generally mixtures of chemical compounds, some being derived from natural sources, and some being synthetics. Common cosmetics include lipstick, mascara, eye shadow, foundation, rouge, skin cleansers and skin lotions, shampoo, hairstyling products, perfume and this broad definition includes any material intended for use as a component of a cosmetic product. The FDA specifically excludes soap from this category, Egyptian women and men also used makeup. They were very fond of eyeliner and eyeshadows in dark colors including blue, red, Ancient Sumerian men and women were possibly the first to invent and wear lipstick, about 5,000 years ago. They crushed gemstones and used them to decorate their faces, mainly on the lips, also around 3000 BC to 1500 BC, women in the ancient Indus Valley Civilization applied red tinted lipstick to their lips for face decoration. Ancient Egyptians extracted red dye from fucus-algin,0. 01% iodine, and some bromine mannite, lipsticks with shimmering effects were initially made using a pearlescent substance found in fish scales. Six thousand year old relics of the hollowed out tombs of the Ancient Egyptian pharaohs are discovered, according to one source, early major developments include, Kohl used by ancient Egypt as a protective of the eye kohl Castor oil used by ancient Egypt as a protective balm. Skin creams made of beeswax, olive oil, and rose water, vaseline and lanolin in the nineteenth century. The Ancient Greeks also used cosmetics as the Ancient Romans did, Cosmetics are mentioned in the Old Testament, such as in 2 Kings 9,30, where Jezebel painted her eyelids—approximately 840 BC—and in the book of Esther, where beauty treatments are described. One of the most popular traditional Chinese medicines is the fungus Tremella fuciformis, used as a beauty product by women in China, the fungus reportedly increases moisture retention in the skin and prevents senile degradation of micro-blood vessels in the skin, reducing wrinkles and smoothing fine lines. Cosmetic use was frowned upon at many points in Western history, for example, in the 19th century, Queen Victoria publicly declared make-up improper, vulgar, and acceptable only for use by actors. During the sixteenth century, the attributes of the women who used make-up created a demand for the product among the upper class. As of 2016, the worlds largest cosmetics company is LOréal, the market was developed in the US during the 1910s by Elizabeth Arden, Helena Rubinstein, and Max Factor. These firms were joined by Revlon just before World War II, during the 18th century, there was a high number of incidences of lead-poisoning because of the fashion for red and white lead makeup and powder. This led to swelling and inflammation of the eyes, attacked tooth enamel, heavy use was known to lead to death. Concealer is commonly used by men, Cosmetics brands release products especially tailored for men, and men are increasingly using them. Cosmetics are intended to be applied externally, a subset of cosmetics is called make-up, refers primarily to products containing color pigments that are intended to alter the users appearance

9.
Record producer
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A record producer or music producer oversees and manages the sound recording and production of a band or performers music, which may range from recording one song to recording a lengthy concept album. A producer has many roles during the recording process, the roles of a producer vary. The producer may perform these roles himself, or help select the engineer, the producer may also pay session musicians and engineers and ensure that the entire project is completed within the record companies budget. A record producer or music producer has a broad role in overseeing and managing the recording. Producers also often take on an entrepreneurial role, with responsibility for the budget, schedules, contracts. In the 2010s, the industry has two kinds of producers with different roles, executive producer and music producer. Executive producers oversee project finances while music producers oversee the process of recording songs or albums. In most cases the producer is also a competent arranger, composer. The producer will also liaise with the engineer who concentrates on the technical aspects of recording. Noted producer Phil Ek described his role as the person who creatively guides or directs the process of making a record, indeed, in Bollywood music, the designation actually is music director. The music producers job is to create, shape, and mold a piece of music, at the beginning of record industry, producer role was technically limited to record, in one shot, artists performing live. The role of producers changed progressively over the 1950s and 1960s due to technological developments, the development of multitrack recording caused a major change in the recording process. Before multitracking, all the elements of a song had to be performed simultaneously, all of these singers and musicians had to be assembled in a large studio and the performance had to be recorded. As well, for a song that used 20 instruments, it was no longer necessary to get all the players in the studio at the same time. Examples include the rock sound effects of the 1960s, e. g. playing back the sound of recorded instruments backwards or clanging the tape to produce unique sound effects. These new instruments were electric or electronic, and thus they used instrument amplifiers, new technologies like multitracking changed the goal of recording, A producer could blend together multiple takes and edit together different sections to create the desired sound. For example, in jazz fusion Bandleader-composer Miles Davis album Bitches Brew, producers like Phil Spector and George Martin were soon creating recordings that were, in practical terms, almost impossible to realise in live performance. Producers became creative figures in the studio, other examples of such engineers includes Joe Meek, Teo Macero, Brian Wilson, and Biddu

10.
Single (music)
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In music, a single or record single is a type of release, typically a song recording of fewer tracks than an LP record, an album or an EP record. This can be released for sale to the public in a variety of different formats, in most cases, a single is a song that is released separately from an album, although it usually also appears on an album. Typically, these are the songs from albums that are released separately for promotional uses such as digital download or commercial radio airplay and are expected to be the most popular, in other cases a recording released as a single may not appear on an album. As digital downloading and audio streaming have become prevalent, it is often possible for every track on an album to also be available separately. Nevertheless, the concept of a single for an album has been retained as an identification of a heavily promoted or more popular song within an album collection. Despite being referred to as a single, singles can include up to as many as three tracks on them. The biggest digital music distributor, iTunes, accepts as many as three tracks less than ten minutes each as a single, as well as popular music player Spotify also following in this trend. Any more than three tracks on a release or longer than thirty minutes in total running time is either an Extended Play or if over six tracks long. The basic specifications of the single were made in the late 19th century. Gramophone discs were manufactured with a range of speeds and in several sizes. By about 1910, however, the 10-inch,78 rpm shellac disc had become the most commonly used format, the inherent technical limitations of the gramophone disc defined the standard format for commercial recordings in the early 20th century.26 rpm. With these factors applied to the 10-inch format, songwriters and performers increasingly tailored their output to fit the new medium, the breakthrough came with Bob Dylans Like a Rolling Stone. Singles have been issued in various formats, including 7-inch, 10-inch, other, less common, formats include singles on digital compact cassette, DVD, and LD, as well as many non-standard sizes of vinyl disc. Some artist release singles on records, a more common in musical subcultures. The most common form of the single is the 45 or 7-inch. The names are derived from its speed,45 rpm. The 7-inch 45 rpm record was released 31 March 1949 by RCA Victor as a smaller, more durable, the first 45 rpm records were monaural, with recordings on both sides of the disc. As stereo recordings became popular in the 1960s, almost all 45 rpm records were produced in stereo by the early 1970s