Ellen explains that a writer has to put himself or herself in a lot of different “shoes” and think from different points of view. For example, what would you say to an astronaut Mom? We’ll use TV moms as examples of all the different types of Moms....

Take a trip “under the sea” as illustrator and designer, Sarah Walsh, shares the creation of a fun and funky underwater world. Your students will see Sarah’s process of creating a very special and unique Hallmark card. Best for grades 4-6.

Words have power! Come join Hallmark Lettering Artist, Amber Goodwin, as she explores how to evoke a feeling of a word through its written form. All lettering has its own personality, be it HaPPy, ANGRY, fancy, Funky, BOLD, peaceful, etc. Amber will demonstrate her...

Do you like cartoons? Ever wonder how they are made? Hallmark artist, Ira Baker, will show students how he animates Hallmark character, Maxine, and her faithful dog, Floyd. Ira will walk students step by step through the process and even give them some tips for making...