We offered women a proposition they couldn't refuse: "You look good," we said. "But in the right suit, you could look great."

Joanne

"I work out a lot, so I like to show my body," says Joanne. Her striped bikini was cute but unsophisticated; she wanted to move up to something more soignée. The bordeaux-colored maillot has ingenious cutout sides that make her waist look smaller and give the illusion of bareness without exposing too much skin. The solid color with plaid piping seems to elongate. Lycra and spandex belted cutaway, $170, Burberry.*