Vail to Host Women’s-Specific Ski Fest in January

VAIL, Colo. – Nov. 13, 2015 – Inspired by the Norse goddess of winter, Vail Mountain will host SKADI Fest, an inaugural women’s ski event. From January 20-22, 2016, female skiers will be treated to customized on-mountain guided experiences with female instructors, evening VIP events, and female-specific ski equipment demos. United by a passion for skiing and the outdoors, SKADI Fest is an event designed by women for women and is offered for any level of skier.

“SKADI, pronounced ‘Scotty,’ means the Norse goddess of winter, and in essence, this will be a gathering of skiing goddesses, near and far,” said Vice President of Corporate Communications Kelly Ladyga. “This event in January is reflective of the overall expanded female-specific offerings we are providing this year company-wide, and we hope that the welcoming environment of this event helps ignite, renew or enrich the participant’s passion for snowsports.”

From film premiers to a culinary presentations and wine tasting education, SKADI Fest is about the full experience, both on- and off-mountain. Participants will also receive a 20 percent discount on any treatments at RockResorts Spas at The Lodge at Vail and The Arrabelle at Vail Square.

“Skiing is about more than just making turns; the friendships and camaraderie built while skiing enhance the experience, and we hope that’s what SKADI Fest participants ski away with – improved skills and new or deepened connections with others,” said Ladyga.

Women of Winter Will Find Endless Options at Vail:
From spending a relaxing vacation being pampered in the Rocky Mountains to exploring new areas of the mountain and pushing personal boundaries, and ripping perfect turns down the far reaches of the resort’s legendary Back Bowls and Blue Sky Basin, Vail is the perfect place for women to indulge and define their own style of adventure. This winter, Vail will provide exciting new offerings, including the return of the popular Women’s Ultimate 4 experience at the Vail Ski & Snowboard School; a new Women and Wine FAC (Friday Afternoon Club) offering that includes a half-day afternoon lesson ending with a glass of wine at après; plus, women’s-focused equipment demos, clinics and more.

Monthly Workshops and Demo Daze
This season, Vail is also introducing new women’s-specific monthly workshops, which provide women with the exclusive opportunity to fine-tune their skills with a ski and snowboard school pro while making new female friends. Vail Resorts Retail will also provide females with the most current gear while on their guided tour. The full-day and half-day workshops will be offered on Dec. 19, Jan. 9, Feb. 20 and March 5.

The Vail’s Women Demo Daze, presented by Vail Resorts Retail and Outdoor Divas, will also offer women the chance to demo some of the top gear in the industry on the following Saturdays: Dec. 12, Jan. 16, Feb. 13 and March 19.

Women and Wine FAC (Friday Afternoon Club)
As an extension of the Women’s Max 3 product, the Women and Wine FAC (Friday Afternoon Club) is a half-day afternoon lesson from 12:45-3:15 p.m. that concludes with a glass of wine. This premium group ski lesson offers a great learning environment for up to four women and is led by a female instructor from the Vail Ski & Snowboard School. In these lessons women can learn, or brush up, on their ski skills in a small group setting, from the foundation-building basics of a first-timer class, to navigating the easiest greens, to sharing tactics and camaraderie on the resort’s beginner and intermediate trails, the FAC will gather every Friday from Dec. 15 through March 31 (terrain-dependent; dates subject to change).

For more information, visit www.vail.com or call 970-SKI-VAIL (754-8245).

About Vail Mountain
Under blue skies more than 300 days each year, Vail is an extraordinary mountain resort destination. The vacation experience is exceptional, from the awe-inspiring terrain and natural beauty of the surrounding Gore and Sawatch Ranges to world-class events, activities and festivals, shops and spas, and the abundant culinary experiences and luxurious accommodations that line the pedestrian-friendly streets of Vail Village and Lionshead. Vail is where outdoor pursuits meet village sophistication. Offering more than 5,200 acres of developed ski and snowboard terrain including seven legendary Back Bowls in winter, and flourishing with new summer activities in preparation for the debut of Epic Discovery in 2016, the options for year-round adventure are endless. Coupled with the vision inherent in the spirit of Vail’s founders, and a modern day commitment to excellence in all aspects of guest service and operations, Vail is a mountain resort like nothing on earth.

About Vail Resorts, Inc. (NYSE: MTN)
Vail Resorts, Inc., through its subsidiaries, is the leading global mountain resort operator. The Company’s subsidiaries operate nine world-class mountain resorts and two urban ski areas, including Vail, Beaver Creek, Breckenridge and Keystone in Colorado; Park City in Utah; Heavenly, Northstar and Kirkwood in the Lake Tahoe area of California and Nevada; Perisher in Australia; Afton Alps in Minnesota and Mt. Brighton in Michigan. The Company owns and/or manages a collection of casually elegant hotels under the RockResorts brand, as well as the Grand Teton Lodge Company in Jackson Hole, Wyo. Vail Resorts Development Company is the real estate planning and development subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is www.vailresorts.com and consumer website is www.snow.com.

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