The 'JACOedge Lumberjack' Looks Like Real Wood

The JACOedge Lumberjack is a back cover for tech-obsessed individuals who also have a thing for the outdoors. Using materials including eco-friendly recycled cork, the JACOedge Lumberjack is the best of both the nature and the tech world.

It seems that a new iPad case design is released almost every day, but it's highly personalized cases like the JACOedge Lumberjack that will really soar in the market.

Implications - With so many varieties of iPad cases on the market, consumers tend to lose their sense of individuality that comes from making a purchase. Companies must consider how their products give buyers this sense of uniqueness in order to appeal to a customer.