Global CIO: Salesforce.com Rides Chatter Momentum Toward $2 Billion

Salesforce's expanding product set and soaring enterprise sales make it the most influential cloud-software company in the world.

"Salesforce.com is the trusted enterprise cloud computing company. Based on salesforce.com's real-time, multitenant architecture, the company's Force.com platform and apps (http://www.salesforce.com/crm) have revolutionized the way companies collaborate and communicate. Salesforce.com's cloud offerings include:

"The Sales Cloud, for sales force automation and contact management; The Service Cloud, for customer service and support; The Jigsaw Data Cloud, for ensuring data integrity and quality; Salesforce Chatter, for social collaboration; The Force.com platform, for custom application development; Database.com, the world's first enterprise cloud database; and The AppExchange, the world's leading marketplace for enterprise cloud computing apps." (End of excerpt.)

And to help lead its efforts to have more large organizations adopt more of those cloud-based enterprise tools, Salesforce.com last week named former IBM software-sales executive Jeff Lautenbach to the newly created position of senior VP of enterprise commercial sales, Americas.

In a press release announcing that move, Salesforce.com said Lautenbach will "lead salesforce.com in its efforts to bring the power of cloud computing to large enterprises" and help those corporations "embrace social, mobile and open cloud computing."

Lautenbach himself was quoted as saying something akin to what we've been touting for the past two years here at Global CIO: "Large enterprises have a tremendous opportunity to transform the focus of their IT departments from maintenance mode to being drivers of innovation across their organizations. . . . I look forward to working with some of the world's leading CIOs to make their visions for IT in the 21st century a reality."

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