Director, Hospital Marketing

Location
US-NJ-Bridgewater

Job ID

9986

Category

Marketing

Pos. Type

Full Time

Overview

Salix Pharmaceuticals is a class-leading specialty pharmaceutical company committed to the prevention and treatment of gastrointestinal (GI) disorders. For more than 20 years, Salix has licensed, developed, and marketed innovative products to treat GI problems. The company’s mission is to give healthcare providers and patients the most effective solutions in gastroenterology.

As an organization, we’re not only committed to all of our external customers, but are deeply passionate about providing rewarding opportunities to all of our employees and delivering exceptional value to our shareholders. Most importantly, we measure true success based on the difference we make in the lives of the millions of Americans who are affected by GI disorders every year.

Job Summary:

The Director, Hospital Marketing reports to the Executive, Marketing and will be responsible for developing, implementing and managing strategic and tactical plans and launch operations for a hospital product.

Responsibilities

Design and manage scientific commercial strategy and tactical planning to build and execute a successful launch of a product into the hospital market.

Ensure a very high level of understanding of the relevant science and product data, as well as of marketplace, market access, competitive and external stakeholder dynamics.

Collaborate closely with Medical Affairs and lead the design and execution of communications activities relating to KOL’s, congresses, advocacy groups, speaker programs, training programs and other external/internal engagement activities.

Hospital Channel Marketing, as it will be responsible for Hospital Institutions, Independent Delivery Networks (IDNs) in addition to Long Term Care initiatives.

Provide direction and input for the development of all professional promotional materials.

Liaise with the Market Access team and external stakeholders to understand, design and implement plans to remove barriers and facilitate product uptake in the hospital / IDN (Integrated Delivery Network) market.

Assist the sales training team with the necessary technical expertise to aid in the development of all sales training materials.

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Valeant Pharmaceuticals International, Inc. is committed to leveraging the talent of a diverse workforce to create great opportunities for our business and our people. EOE/AA. Minority/Female/Sexual Orientation/Gender Identity/Disability/Vet