With that in mind, we encourage realtors to move away from IDX tools as Zillows, Trulia and many others already provide those services to consumers. Not to mention, those services often invite browsers or window shoppers to your website and not the qualified leads that you truly seek. If you are seeking additional ways to drive business, launch city specific driven sites like Windermere Florida Realtor and Winter Garden FL Realtor.

Also as we mentioned before because of the constant changes in real estate, people may land on your website from an IDX listing and get a 404 error (not found) which will only upset the visitor. Credibility is key and having bad listings among the list I presented earlier on your site only makes people question what you can offer.

Your brand and your ability to deliver whether on your website or as a broker/agent is key and when someone lands on your site for wanting a home in Georgia and you service Florida… There may be a problem.

If you have any questions regarding MLS listings and how it can affect your website or want to learn more about our SEO Services, Feel Free to contact us or Call us today at 850-543-6119.