“The increased R&D spending has led to the development of advanced
versions of OLED displays, which are used for new applications, thus
increasing vendor profits”

The new market research report by Technavio draws attention towards the
inherent advantages of OLED technologies, which are expected to drive
growth in this segment. OLED displays offer sharper images, better
contrast, crisp colors and faster refresh rates than any existing
display technology. OLED screens, especially in TVs, also offer a
viewing angle of 180 degrees.

“The benefits of OLED displays have become more prominent, which is the
key factor boosting demand for OLED manufacturing equipment over the
projected period,” says Faisal Ghaus, Vice President of Technavio.

The latest Technavio report also emphasizes leading market vendors like
Samsung Display and LG Display that have increased their investment in
the R&D of OLED display modules. Vendors are developing a set of
technology standards for every end-product through an effective R&D
process.

“The increased R&D spending has led to the development of advanced
versions of OLED displays, which are used for new applications, thus
increasing vendor profits,” says Ghaus.

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Technavio is a leading global technology research and advisory company.

Founded in 2003, Technavio has about 200 analysts globally and develops
over 2000 pieces of research every year, covering more than 500
technologies across 80 countries.

Technavio analysts employ primary as well as secondary research
techniques to ascertain the size and vendor landscape in a range of
markets. Analysts obtain information using a combination of bottom-up
and top-down approaches, besides using in-house market modeling tools
and proprietary databases. They corroborate this data with the data
obtained from various market participants and stakeholders across the
value chain, including vendors, service providers, distributors,
re-sellers, and end-users.

If you are interested in more information, please contact our media team
at media@technavio.com.