[ Transactional ] : Carefully organized and presented monograph by widely-acknowledged intellectual property (IP) expert and Stanford Law School professor covering IP in the United States and around the world -- including its economic aspects -- noting that while every decision involving intellectual assets is ultimately a legal decision, every legal decision is at bottom a business decision such that lawyers and business managers must ensure all IP-related decisions are both legally sound and supportive of the business in terms of its objectives, strategy, and performance; the book covers: the "intellectual property paradox" (i.e., without a property rights system intellectual assets will be under-produced, yet with such a system they will be underused); patents; copyrights; trademarks; trade secrets; intellectual assets on the Internet; and intellectual assets in international markets..

Description:

Monograph by Stanford Law School professor covering intellectual property (IP) in the United States and around the world, including its economic aspects.