VB construction

Brief from client

4 Comments

1 pencil

Kreestall | Mon, 11/20/2017 - 15:08

Idea

updown

Symbol

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Typography

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Vanderbuilt looks very squished compared to the word construction, they don't look like they belong in the same logo. Also the spacing in construction with upper/lowercase looks a little strange. I would try doing it all in uppercase.
The V in Vanderbuilt and the rest of this logo don't seem to make sense together or blend very well either. Not a terrible start though!