Spotlight: @CoachMeJoey and @Fmbdz1 get in trouble in “Time”

Coach Joey and FMB DZ hurt some feelings in their new video for “Time.” The concept is quite simple, yet suprisingly hilarious. While their women fuss at them incessantly, Joey and DZ take turns displaying their incredilous and nonchalant looks while passing a phone back and forth, their individual verses changing when this happens. This strike of creativity extends to the camera work itself, directed by Mula Films and shot by Dontell Antonio. It looks to be one continous shot, filled with angry faces, blank stares, and skin tight jeans (on the ladies, of course).

The song itself is lean and clean. Joey brings the chopper-style flow while DZ’s slurred, guttoral delivery helps to offset Joey’s straightforward, charismatic offering. Combined with the track being only 1 minute and 42 seconds, you’ll want to run this one back a couple of times to make sure you caught everything.

Cookie Money gets reflective on “Came Up”

The “Started from the bottom” narrative of hip-hop will never get old. The genre, founded as a response to disco music but eventually would become a culture for the downtrodden, embraces the story because so many of us come from similar upbringings. Oakland, CA’s Cookie Money is someone that embodies this narrative, coming from the bottom and he’s rapidly headed towards success. On his new single “Came Up” he looks back at his journey and his doubters. Now, he can do doughnuts in expensive cars because he can afford to. His money’s good, he’s happy, and he’s coming up. What more could one ask for?

Stunna Girl is a sexy, dangerous femme fatale in “On The Record”

The first thing that you’ll notice about Sacramento’s Stunna Girl is that she’s high class like Saweetie, but violent like Cuban Doll. She’s an interesting character and her music incorporates these extremes smartly, enough to make her particular glitzy brand of trap music have more substance than one would initially expect. Her new single “On The Record” is a certified smash, the visual helping to make her sex appeal more easily understood by the general public. Both the song and the video are great extensions of her personality and we can’t wait to see more of her.

If you watch SandMan’s “On The Scale,” don’t watch it at work

Sandman traveled to a strip club and filmed “On The Scale,” a hard-hitting new track from the Detroit native. The song itself is a captivating listen, his suprisingly calm delivery being at odds with the visual aesthetic on display. And that aesthetic consists of booty, lots of booty. So much, in fact, that you may not see the same set of glutes twice. But the song is clearly built for strip club play, so it’s great that the visual reinforces that focus.