ripe for sponsorship: clap your hands say Eurafrica

i spent my sunday night at Obz Cafe’s theatre, sipping coffee and munching on cheescake, watching a play that made me weep with laughter. Eurafrica – written by Lucy Heavens and Sarah Jane Scott – is a 2 woman satire about contemporary white South Africans. it’s completely politically incorrect but at the same time manages to be objectively honest, so they get away with it. the storyline goes (in their words):

“Aida and Gwen feel unwanted and scared in South Africa. They’ve considered leaving, but Europe is very cold and they only have South African passports. After a divine visitation from their ancestors, Cecil John Rhodes and Queen Victoria, they are encouraged to mobilise ‘their people’ towards the formation of ‘EurAfrica’. It’s a haven for all those English liberals in South Africa who want a place to call home.

Gwen and Aida embark on a deeply ironic journey through their colonial past and an awkward celebration of their English heritage to convince the people of their dubious cause.”

let it be known that my stomach still hurts. it’s exceptionally witty and extremely relevant. highlights include… oh go see for yourself. it’s at Obz Cafe every Sunday night until 2 December. starts at 8.30, it’s best to go around 7.30 and have a drink, maybe something to eat before the show. tickets are R49, and i recommend you book a table as there wasn’t any free space that i could see. Click here for their offical website.

if you’re a brand speaking to youth white south africans between the ages of 18 – 28, here’s some content you might want to get involved in. suggestions include sponsorship, exclusively promoting trial and sampling of your brand during the performance (atmosphere is very condusive to it), merchandising, even turning it into a television special. kinds of brands it would suit: edgy, say it like it is brands, fashion, alcohol – great for experiential, strong retail partner.