Britsoc Photo Lesson #10 – Use whatever light is available to you at the time.

This shot was taken at a recent client event in Barcelona. Brand Loyalty are an incredible Dutch company based down in Den Bosch and are always looking for interesting ways of making their events come to life to give them that WOW! factor. They had sponsored this Olympic rings gymnast and persuaded him to come and give an after-dinner show for guests at their 20th birthday party. Incredible! He was hanging 100 feet from the ceiling of the Museum of Catalan Art and lit by only one light on either side of him.

The lesson from this shot is simply this; if I’m given a choice between natural and artificial light I’d ALWAYS choose natural first. But in so much of my work low light conditions prevail. So then, rather than reaching for the flash, why not just use the ambient light available? Turn OFF the flash and magic like this can happen.

To book me for your next conference, congress, party or corporate jamboree please get in touch via email; benjaminarthur@gmail.com