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Month: January 2016

A merchant cash advance is a very convenient option for all cash-strapped business owners. Typically, these loans are more expensive than the traditional business loans taken from a bank, but one should beware of “too good to be true” financial solutions. Before you decide to target UCC leads for this, you should get yourself acquainted with every aspect of an MCA so that you do not end up in a financial disaster.

As you focus on targeting UCC leads in order to sell your merchant cash advance loan, you’re faced with many challenges, especially when you know you don’t have access to the addresses of potential leads. You’re in a dilemma over how to market and advertise your merchant cash advance loan to people who might be genuinely interested in getting one.

In case you’ve just made up your mind for direct marketing, you’re still on the right track, provided you know the benefits associated with direct marketing. Here’s a refresher to some of the benefits that have kept marketers motivated time and again:

Each year we witness new and prospecting merchant cash advance businesses, run mainly by small business owners and entrepreneurs. All these people who are new in the MCA industry get to see the real world: a world beyond virtual life and social media. What fascinates these newcomers is the fact that they can connect with prospecting clients by means of mailing them a small write up about themselves. But no technique “guarantees” success. Some small easy-to-make mistakes can ruin it all. Now the question is, even if you have a merchant cash advance mailing list, how should the direct mailing campaign be designed so that it reduces or avoids the probability of making these mistakes? Here are some of the mistakes easily made that are quite avoidable:

As merchant cash advance loans have become a popular choice, more and more businesses are opting for this mode of funding. Because of this, the competition is high when it comes to selling a MCA loan. MCA providers try their best at advertising their loans and they may even invest huge amounts of money in their marketing campaigns. In spite of that, businesses don’t get the desired return on their investment.

The merchant cash advance industry is booming right now, ever since traditional routes have tightened the regulations for businesses with poor credit ratings. Therefore, it is time that you, a funding provider, use this opportunity to maximize your revenue. It can be difficult to find the best leads in order to market your business. So, it is recommended that you buy highly targeted leads lists from a well-researched company.

Most people know that an ACH Advance, also known as a Revenue Advance, is a merchant cash advance transaction that is repaid via direct daily ACH bank debits and not from a merchant’s bank account. And as ACH leads are those that use ACH funding, marketers use ACH leads lists to target businesses who are genuinely interested in getting a loan. But, as merchant cash advance lenders, you often face the dilemma of deciding which approach to go with for your ACH marketing.