Deb Ford & New Beginnings

by Regina Powers ·
Published October 17, 2015
· Updated November 2, 2015

I was lucky enough to hear Deb Ford speak at the recent CSLA Fall Workshop in Pasadena. Both her keynote speech and break out session about social media inspired me. When I get inspired, I write.

It’s hard to find time to do so, though, because School Librarians have LOTS to do. Most tasks involve long term planning and tiny, incremental steps towards seeing the final fruits of our labor. It’s easy to feel like nothing gets DONE at the end of the work-day. Deb Ford’s keynote address reminded attendees that we are not alone in feeling this way.

To keep that feeling at bay, one of Deb’s suggestions was to keep lists – not just of things to do (my fave), but also of one’s successes, achievements and accomplishments – however minor or major they may be. I’m all for personal reflection. Forcing ourselves to take a few moments out of each day to record what we DID get done might even help us to demonstrate to non-Librarians what is involved with our beloved School Librarian profession.

Since I have recently begun a new Library Leader role, I want to keep a record of my journey and share what I learn along the way. I doubt that it will be easy sailing any time soon, but I’m off to yet another start. Thank you, Deb Ford. Here’s to new beginnings.

Before we can talk about links or buttons, we’ve got to cover an important concept in online marketing. It’s called the CTA (“Call To Action”). Douglas Karr, writing for MarTech, defines as CTA as: A call to action is typically as a region of the screen that drives the reader to click-through to engage further […]