Top of Mind Thursday December 13, 2018: A Good Time to Jump In

Category Archives: News and Updates

We’re reaching the time of the year when things start to wind down. The holiday season is here, complete with shopping, eating, and celebration. Conventional wisdom says it’s not a good time to focus on your business. Or is it? Here’s … Continue reading →

Yesterday, the country stopped to honor George H W Bush, the 41st president of the United States, who died last weekend at age 94. George H W Bush represents the end of an era. Not only was he one of … Continue reading →

It seems like each year the race to the holiday shopping season gets a little faster, and starts a little earlier. This year, a number of stores opened early on Thanksgiving to give shoppers an early chance to get those … Continue reading →

Each year in the US, on the fourth Thursday in November, we celebrate Thanksgiving–a day to watch parades and football games, eat turkey, and plot Black Friday shopping strategies. And it’s also a day to give thanks. The gratitude … Continue reading →

What’s New

Podcast: "We Built This City" - Linda Popky shares stories about her 40+ years in tech marketing in Silicon Valley. She says, "Don't ever listen to somebody who tells you you can't do something." - Listen!

Podcast:Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.

Video: Just a Moment for Marketing: The Cost of Hidden Friction. Bring friction to the forefront to manage it better. – View the video.

NEW eBOOK:Top of Mind: 101 Insights to Transform Your Business
Purchase PDF or ePub book.

Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.