Actus | Finance

Following a call for tenders, Pathé entrusted us with its new look annual brochure for 2017 (French and English versions). The agency has drawn upon iconic rooster Charlie to offer a new reading experience, guiding readers through a presentation of innovative cinema technology, as well as the films of the year.

There’s also a digital responsive design version to be discovered, put together by our teams.

Mercer is a global consulting leader in human resources, health insurance, retirement and investments. A client for over 4 years, Mercer France has once again entrusted ComNext to produce its annual study on Directors’ Remuneration in companies listed on the SBF120.

Divided into 3 reports, this study, the 2015 edition of which was also produced by the Agency, is marketed to the general management and human resources departments of large corporations.

Mes-placements.fr is one of the leading French financial portals for life insurance and savings with over 26,000 customers.

ComNext has supported this advertiser with its positioning and media buying for over 15 years. This month, the website has raised its profile by sponsoring the French prime time television programme “Nos Chers Voisins” on TF1.

Sage’s Mid-Market team renewed its contract with ComNext by asking it to create the Sage FRP 1000 version 7 Quiz. During the four stages of the Sage FRP 1000 version 7 Tour de France, the knowledge of the Sage partners participating in the event was tested using this new digital Quiz. The Agency was responsible for producing the responsive web design, and developing the quiz and the back office allowing the random draw and the rules of the game.

The Green Acres property listing website is raising its profile with its British customers by sponsoring one of ITV’s flagship programmes: Give a Pet a Home. For 6 weeks in April and May 2015, Green Acres will appear on 8 advertising spots during the hour-long programme broadcast at 8.00pm.
Give a Pet a Home is a programme where English celebrities find a home for animals that need one. This programme is watched by over 3 million people every week. The Agency was responsible for consultancy and media buying together with the production of the advert.Green Acres’ objective, through this communication, is to strengthen its impact in Europe and promote international sales of second homes in France, Spain, Portugal, etc.

To respond to strong growth in business, Mercer France wishes to attract a number of new talents. To build a strong and attractive image as an employer, the management at Mercer France is setting in place a proactive recruitment communication strategy, through a cross-channel visibility plan.

Video being the favourite medium of the under-35s, the main pillar of the strategy will be film. ComNext was chosen to produce 4 films conveying the Mercer values and create an identity specific to the recruitment company, conveyed by the signature #BienvenueChezMercer.

Green-Acres is renewing its collaboration with TF1 this summer by backing the show ‘Our dear neighbours.’ Over 32 million contacts over a 15 day period during the prime-time slot of 8.40 pm and all at a favourable rate. Peak visibility for Green-Acres expertly steered and negotiated by ComNext.

ComNext handled the visual identity for Schroders ‘Tomorrow’s growth catalysts’ conference including invites, programmes, signage and venue (Pavillon Gabriel) decor in Schroders colours. Well known celebrities in the world of politics, science and business such as Jean-Pierre Raffarin, Charles Beigbeder, Didier Roux and John Searle etc shared their views on business with an audience of several hundred bankers, financial consultants and business CEOs.