SwimShow

Press Release

The Swimwear Association of Florida, the largest annual swimwear trade show, is expanding. This will allow for more swimwear fans, designers, and buyers to experience the celebration of the swimwear industry at its finest.

With the support of the Miami Beach Visitor and Convention Authority, the industry’s most prestigious, longest-running and largest event in the world will showcase the best swimwear brands and designers from across the globe July 19-22 in Miami Beach, Fl.

“Every year, the excitement and anticipation continues to build for the world’s most successful swim event, and this year is going to be amazing,” said SwimShow organizer Judy Stein. “With more exhibition space, more outstanding brands, more special events, more top-notch designers and more wonderful attendees, we are looking forward to the best show yet this summer.”

In addition to the ongoing exhibit in the Miami Beach Convention Center, special events for the 2014 SwimShow include seminars on the latest swimwear and lifestyle trends, Swim Lounge Happy Hour, the exclusive fashion show and after party, a daily breakfast bar and networking, High Tea service every afternoon and a slew of very special suprises.

“Adding to the fun of the always sizzling SwimShow, this year’s showcase will highlight more of the finest women’s, men’s children’s, resort and lifestyle, and accessory collections from across the globe,” continued Stein. “With the industry’s best designers and buyers, the SwimShow is a wonderful celebration of the swimwear industry at its finest.”

More than 8,500 attendees from 60 countries attended last year’s SwimShow, which added over 150,000 square feet to meet demand for interest in hot new brands, designers and swimwear sensations. The addition of yet another 150,000 square feet to this year’s show is a testament to the strength and growth of both the industry as a whole and the SwimShow as a launching pad for brands to debut their new collections.

About the Swimwear Association of FloridaFounded in 1982, the Swimwear Association of Florida produces and organizes SwimShow, the longest-running and largest annual swimwear trade show. Located at the Miami Beach Convention Center, the event features 2,500 lines, attracts thousands of attendees and is recognized as a global industry leader in trends, news and business transactions.