(Miami, FL) Readers of the Sleep Group Solutions monthly newsletter, Sleep On It! can now log on to view the Dental Continuing Education Newsletter. The focus of dental continuing education and dental sleep solutions make this newsletter a hot commodity for dentists across the U.S.A..

Both printed and online, this month’s edition highlight’s Sleep Apnea in everyday life, as well as significant dentists who are changing peoples lives. This month’s instructor highlight is Dr. George Jones, a Dental Sleep Medicine specialist out of North Carolina. “In this issue, I contributed an article on how I market my sleep practice in a non-sleazy, well-received manner.” says Dr. George Jones. His article comments on what is working for their busy sleep practice including reception posters and marketing materials.

“[In the article] I discuss the phycology behind marketing, which is an important concept.” mentions Dr. Jones. His office educates their patients on the dangers of untreated OSA, and ultimately the ‘sell’ happens organically. Other interesting concepts include silent marketing, presentations to the medical community, and of course patient education.

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