cannonborough beverage co

History: Soda keeps getting weirder and weirder. And in the words of Matthew McConaughey, “that’s good for me.” Sorghum is an ingredient most southerners are familiar with, and you might be too if you enjoy molasses. But never did I think I’d see the day when sorghum was used as one of the main ingredients in a soda, much less paired with an herb. Then again, the guys at Cannonborough Beverage Company are southern gentlemen, hailing from Charleston, South Carolina (although they actually look like three dudes you’d meet at a frat party. The guys grew up playing soccer together.) So the trio took sorghum from a Tennessee farm called Muddy Pond Sorghum Mill and paired it with… thyme? Yup. According to CannonBevCo’s head PR Rep Mick Matricciano, geographically, “it just made sense to incorporate it into our sodas.” Sorghum Thyme soda was introduced near the end of fall in 2015. The company was founded three years earlier in 2012. What’s really interesting about the particular sorghum they sourced for the soda is that they felt it tasted like something else entirely.”One thing that jumped out at us right away was, at a certain dilution, it starts to show flavors very similar to pressed apple juice. We thought that was super unique, so we moved forward treating it as if it was apple juice, pairing it with ingredients we would normally use with apples.” Matricciano also added that “it ended up being one of those fun, humbling moments” after the team realized that instead of taking the ingredients to its final destination, the ingredient guided them. Once they realized that was the case, they ran with it. “We wanted to maintain that cool apple-like flavor of the sorghum,” he says.

At the time of this review, there are only 30 bottles left of Sorghum Thyme. Will it ever be made again? Who knows. That’s the thing about CannonBevCo; it’s a company all about keeping things fresh, literally and figuratively. All sodas are made with real ingredients from local partners and farmers. Hand-picked herbs and spices. Fresh-squeezed juices. In fact, the ingredients are so authentic that they have to force carbonate the liquid they create and flash pasteurize each bottle to turn it into soda and keep it shelf-stable. Basically, they blast CO2 into said batch of liquid, which bonds with water, and when the CO2 dissolves you get bubbles. If you need a better explanation than that… I’m not a scientist; I write about soda on the Internet, you’re kinda dreaming here. Bottom line, whatever you taste is real and most flavors are seasonal, meaning once they’re gone, they’re gone. It’s up to you and the guys at Cannonborough to decide whether or not they’re gone for good. So if you like one of their flavors, make a fuss about it once it leaves to keep it coming back. As for their next round of seasonal sodas? We’ll keep that a mystery, but leave you with some clues. Something fruity. Something citrusy. And something with a kick.

Where to get: CannonBevCo Ginger Beer is available in bars, restaurants, and cafes throughout South Carolina. You can also order their sodas in 750ml bottles for $10 + shipping at their online store. Sorghum Thyme can be found right here.

Nose: Smells a little bit like apple cider and a lot like a kitchen full of lush herbs. Smells like it might have an herby citrus bite to it, but soda assumptions are a dangerous game, friendo.

Taste: Apple cider; herb; citrus; slight earthiness. I want you to know that we write out the tasting portion of our reviews first and then conduct an interview with the bottler. That said, I dunno if I’m crazy, but this tastes like a shrubbed apple cider with earthy undertones. All of us here think that. It’s not just me being the weirdo. Thing is… there’s no apple in this. The main ingredients are sorghum, thyme, and lemon juice. And I definitely taste a citrus influence from the lemon and some earthy, herbal qualities that infuses themselves into the cider taste, but the flavor of apples is what really stands out. It tastes like an artisan apple cider with a twist, the twist being mild citrus and maybe just a slight savory, herbal influence. Listen, I’m not dumb; I taste soda all the time. And I’ve run into sodas before that taste like an ingredient not included in the recipe, but never like this. This has a dominant, powerful apple cider taste. Look, it’s good. It’s a great cider. I’m just confused because I don’t see it on the label.

Edit post-interview: Vindication.

Finish: I think I taste the citrus influencing the apple taste most here. I don’t get as much from the thyme, but the lemon stands out to give the apple taste a unique tanginess as the sip fades into the distance.

Rating: I gotta be real, when I first heard about this flavor, one that combined an herb with a different sweet plant; I thought it’d be butt. Not like Beyonce butt. Like Danny Devito butt. But I was wrong. I should’ve known too. The guys at Cannonborough Beverage Company seemingly only make delicious soda, based on pastreviews. This is a surprising flavor based on the label, but a familiar one to the tongue. It’s like going on a date with a beautiful New York woman… only in China. Lush apple cider is the flavor that you’ll take away from CannonBevCo’s Sorghum Thyme soda. It forms the base of the drink. Very fresh and light, while also having an element of mild citrus sourness. The lemon juice and thyme interact in a way that give the cider taste some additional tangy notes with just a slight herbed influence. If you’ve ever had a shrub syrup in a cocktail, there are definitely some influences of that here. All in all, it’s one of the most surprising sodas I’ve ever tasted in an enjoyable way. The South Carolina trio continues to delight with their unique artisan soda flavors that tickle the tongue and boggle the mind. CannonBevCo should be on your short list of brands to try if you’re a fan of craft soda.

Ranking System

Jackpot. A Delicacy. Unicorn-rare. Let the pleasure of this liquid luxury fill you. A soda so good, you probably shouldn’t even tell others it exists. Hide it. Drink it all yourself. I’m only telling you about it because it’s my duty. Buy it in bulk.

Near perfect. After drinking down its last sips, you’ll miss it. The flavors, the memories, the wonder: so many great qualities. You’ll crave more, but it’s just missing that special thing that makes it
unforgettable... kind of like my ex.

It’s good. It’s not great, but worth a buy and try. It’s got flaws, but so do you man, so back off! Usually worth another go 'round. When thirst beckons, it answers.

This soda will try to convince you it’s worth the effort and it might taste ok for a few sips, but it is NOT good. We're heading in the wrong direction now.