Permission Marketing

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Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

THE DIP BLOG by Seth Godin

All Marketers Are Liars Blog

The next free ebook (Squidoo!)

How do you get more people to visit your site?or buy your product?or donate to your charity online?

How do you get your ideas to spread?

If you work on the web, this is one of the biggest questions you wrestle with. It has led to SEO and to AdWords, to banners and to online copywriting, to blogs and to tags...

This is an ebook about getting more by presenting less.

Here’s my short take on what you’ll find in the ebook:

“For
a long time, the web has been about more. More links, more traffic,
more hits, more choices. In the face of all that more, many sites (and
most surfers) are not getting what they want. This free ebook proposes a
different way of achieving your goals: less.”

The ebook
outlines a technique that will increase PageRank, user satisfaction,
clickthrough and the spread of your ideas, whatever those ideas are.

I'm excited enough about this idea that I've spent the last 5 months assembling a team that is building a platform called Squidoo. My goals? To raise a lot of money for the charities of your choice (or for you) at the same time we make it easier for you to spread your ideas. And to do both of those things while making it easier for people to find what they're looking for online.

It
doesn’t matter if you use Squidoo or not… the idea of a lens makes
sense whether you post it yourself or let us host it for you.

Squidoo isn't ready yet. Our very limited size beta test starts on October 17th, and we'll be adding people a few hundred at a time after that. So, if you decide to sign up, please be patient. And if you're in a hurry, go build your own lens! Less, this time anyway, really is more.

» Unleashing The Squidoo Virus from Search Engine Blog
Seth Godin has a new, free e-book out. He talks about why search engines don't provide a lot of meaning, and how he aims to solve that problem. [Read More]

» Squidoo and Karma Community from TechBlog
More details are coming from Seth on his new project Squidoo. Seth released a new ebook Everyone is an expert that talks about spreading your ideas. What he talks about both in the blog entry and the book seems to validate my thoughts on a project ... [Read More]

Tracked on October 07, 2005 at 09:08 AM

» Everyone's an Expert from Ads That Suck
I've been thinking about blogs a lot lately. Probably a little too much to be healthy. Last night, as I worked on this site until far too late, I got to thinking about how many new "experts" the proliferation of... [Read More]

Tracked on October 07, 2005 at 10:32 AM

» New Ideas in Web Marketing and a Correction from Blake Schwendiman's Blog and Blook
If you're into blogging (which obviously I am) or marketing (which I would like to pretend I am) or if you're just interested in what's going on with the Internet, you have to love Seth's Blog. He's just recently posted... [Read More]

Tracked on October 07, 2005 at 11:33 AM

» Seth Strikes Again from The Big Act by Sproutit
Seth writes, we mirror. Seth Godin released his third free ebook today. (He also finally told us something about his new company Squidoo.) Download your copy of the ebook here. [Read More]

Tracked on October 07, 2005 at 11:56 AM

» What is your Lens on the World???? from Write On! - NoteWordy Ramblings by Dave Wheeler
It appears that Seth has hit on a key value that certain sites / webpages provide... the value of "meaning", or a quick way to get "the big picture", so you can make sense of all the data or marketing or plain ol' garbage on the web (because without ... [Read More]

Tracked on October 07, 2005 at 12:02 PM

» Happy Links from WorkHappy.net: killer resources for entrepreneurs
Seth Godin finally reveals what he's been working on for the last few months with his skunk team. We knew it was called Squidoo, now we know what it does with his new ebook. And thus starts the meme of [Read More]

Tracked on October 07, 2005 at 12:18 PM

» New Squidoo eBook and Beta Invites Open from TECHNOSIGHT
Last week , I wrote about Seth Godins new project Squidoo. Based on the traffic Ive received from it, people are quite curious.
This morning, we have some more details. Seth has written a new eBook calledEveryone is an expert, whi... [Read More]

Tracked on October 07, 2005 at 12:55 PM

» New Squidoo eBook and Beta Invites Open from TECHNOSIGHT
Last week , I wrote about Seth Godins new project Squidoo. Based on the traffic Ive received from it, people are quite curious.
This morning, we have some more details. Seth has written a new eBook calledEveryone is an expert, whi... [Read More]

Tracked on October 07, 2005 at 12:56 PM

» Everyone is An Expert by Seth Godin from BusinessBits
Seth has posted the almost sequel to his last ebook (Whos There) with an introduction to Squidoo and answers some fundamental questions like Where are the experts? and Can I be one?.
The book, Everyone... [Read More]

Tracked on October 07, 2005 at 01:07 PM

» Experts, Lenses, Ideas, Marketing - Seth Godin's Squidoo! from 2 Percent Creativity - Marketing and Advertising Insights from a Connected Perspective
To be sure, there is another tipping point about to occur on the WWW. We are going from the information age to the recommendation age in the blink of blog. What was once all the information that you could ever [Read More]

Tracked on October 07, 2005 at 02:11 PM

» Good Customer Service from CAE Weblog
Good customer service -- three simple words and yet so elusive in today's world of mass marketing, automated order processing, and off-shore call centers. And, notice that I did not even say great customer service, something we all deserve. I [Read More]

Tracked on October 07, 2005 at 03:31 PM

» Squid revealed... at least a tentacle or two from thinkjose
Seth Godin has revealed his latest company Squidoo and the shadowy veiled idea has been brought to light. It’s a great idea about giving people less, and focusing our searches and information on a narrow worldview. Everyone is an expert Seth proclaims ... [Read More]

» Seth Godin's New Web Publishing Idea from Lifehacker
Seth Godin's published another nifty e-book called Everyone's an Expert (about something). For a long time, the web has been about more. More links, more traffic, more hits, more choices. In the face of all that more, many sites (and... [Read More]

Tracked on October 07, 2005 at 05:09 PM

» Seth's Blog: The next free ebook (Squidoo!) from Alex Stevens's Blog
Link: Seth's Blog: The next free ebook (Squidoo!). This is interesting - I'm curious to see what comes of Squidoo and the "lens" theory - it's almost like they're making something like a link blog that's just that much more [Read More]

Tracked on October 07, 2005 at 09:58 PM

» Everyones an Expert (about something). from Business Opportunities Weblog
Seth Godins new free ebook, Everyones an Expert (about something), is out. Im reading it right now.
Nothing groundbreaking, yet but Seth is a great rearranger.
... [Read More]

Tracked on October 08, 2005 at 12:04 AM

» What is Squidoo? from JensofNorway.com
I have come across this word several places on the Internet lately. The word is weird, it both looks and sounds like squid, but I guess it has nothing to do with the marine cephalopods. So I did a search and found Seth Godin`s name. He is a well known... [Read More]

» Squidoo from Splintered Channels
From the looks of the new ebook and blog, it sounds like Seth Godin's startup venture may fill an important gap emerging in social search. The noise of online content has given rise to a number of search applications, from [Read More]

» Seth's Blog: The next free ebook (Squidoo!) from Plosiguant Contemplates...
Seth Godin has just announced his new project, and I have already signed up for the Beta, now I have to wait until the 17th to see i I get in.
I hjave read the free ebook he offers about it, and I have to admit that he managed to invoke some of the ... [Read More]

Tracked on October 09, 2005 at 05:19 AM

» Everyone's an Expert from Ads That Suck
I've been thinking about blogs a lot lately. Probably a little too much to be healthy. Last night, as I worked on this site until far too late, I got to thinking about how many new "experts" the proliferation of... [Read More]

Tracked on October 09, 2005 at 05:41 PM

» Seth Godins new startup: Squidoo! from Texas Venture Capital Web 2.0 Blog: Focused on Ajax, Ruby, & Rails Startups
Brian and I met with Seth Godin at the Web 2.0 conference last week and he mentioned a new startup he is launching called Squidoo. Beta testing for the new startup begins on October 17th. He also published a free ebook on his site here.
... [Read More]

Tracked on October 10, 2005 at 01:20 AM

» Everyone is an expert from The Language Artist
about something, says Seth Godin, the online marketer and blogger who gives away free e-books. He writes:
For a long time, the web has been about more. More links, more traffic, more hits, more choices. In the face of all that more, many sites... [Read More]

Tracked on October 10, 2005 at 05:33 AM

» Seth Godin-Web Marketing Gurus Free eBook from Techniqal Blog
Here is a quick link to an article and free e-book about Seth Godins newest tech venture.
One of the first people I know of, to promote RSS and related technologies to the Marketing world, this is his new take on the web and what will make it better.... [Read More]

Tracked on October 10, 2005 at 11:13 AM

» Squidoo, lenses and aggregates from On Demand Media
I have been reading about Seth Godin's brilliant Squidoo project and his idea of 'lenses'. In Seth's words: A lens quickly answers the question 'What do I need to know?'An online lens is a page, a single page, that [Read More]

Tracked on October 10, 2005 at 09:25 PM

» Less, It's The New Hott from SocialTwister
Last week at Web 2.0 there were a number of great presentations (so I hear). One theme that seems to have emerged from the event was the less is the new more. I don't know the specific order, but I... [Read More]

» What Should Be Free? from New Persuasion
Here in the U.S., we've come to expect lots of free things in our life. Free speech, free checking, free email. What's going to be free in the future? What should be free? Over at WorldChanging, Ethan Zuckerman delves into [Read More]

Tracked on October 11, 2005 at 05:55 AM

» Through many lenses from Be.Prescient
Seth Godin (bestselling author, entrepreneur and agent of change) has a whitepaper (he calls it an ebook) on creating a Lens on the web. His concept is very powerful, and will be formally launched through his enterprise, Squidoo. Initially my [Read More]

Tracked on October 11, 2005 at 07:30 AM

» Improving Productivity, byte by byte from Exercise in Futility
After having read Seth Godins ebook on lenses, I decided I would come up with my own until Squidoo becomes available. The subject that I feel most comfortable writing about is computers and productivity. Having been a member of the 43Folders gr... [Read More]

» Expertise, Strengths from Marketing Interactions
Today I saw Seth Godin's ebook for his new thing, Squidoo, called Everyone's an Expert (about something) and, of course, need you ask, downloaded and read it. I'm not sure about Squidoo, but it will be interesting to watch. What did resonate with me is... [Read More]

Tracked on October 11, 2005 at 05:07 PM

» have You Heard of Squidoo? from Agile Business Navigator
Sounds like the sounds a jazz singer might make when they're imitating a musical instruement. But actually its a new website and company, Squidoo.com. Seth Godin has put together an ebook that explains the concepts behind the company and offers... [Read More]

Tracked on October 11, 2005 at 09:49 PM

» have You Heard of Squidoo? from Agile Business Navigator
Sounds like the sounds a jazz singer might make when they're imitating a musical instruement. But actually its a new website and company, Squidoo.com. Seth Godin has put together an ebook that explains the concepts behind the company and offers... [Read More]

Tracked on October 11, 2005 at 10:10 PM

» Squidoo from Beyond the Brand
Seth Godin's new ebook, Everyone is an Expert, is worth a read. It's about his new company, Squidoo. Seth's venture is all about helping people make more meaning online. And, can't we all use a little more meaning? I know [Read More]

Tracked on October 12, 2005 at 11:34 AM

» Squidoo from Stephen Labuda
Jeff Jarvis is talking about Squidoo, the new project announced by Seth Godin in his most recent ebook, Everyone is an expert. The idea behind Squidoo is that the web is so crowded, users need a starting point that will [Read More]

Tracked on October 12, 2005 at 04:00 PM

» Seth Godin’s Squidoo from Web Ink Now
Seth Godin is innovating again. The founder of Yoyodyne (which he sold to Yahoo in 1998), the creator of “Permission Marketing” and author of “All Marketers are Liars” is launching a new venture called Squidoo. What’s really interesting to Web [Read More]

Tracked on October 12, 2005 at 08:37 PM

» Everyone's A Barometer, Too from Conversation Marketing
Seth Godin's latest ebook, Everyone's an Expert (On Something) states that the current version of the Web "is about enabling people to share meaning." The many blogs, customer reviews and online bids are ways that individuals share the meaning they att... [Read More]

Tracked on October 14, 2005 at 11:18 AM

» Share Meanings, Build Lenses with Squidoo from Small Business Blogging
Another great stuff. Seth Godin has just made a 32-page PDF of his newest e-book available for download. The e-book, Everyone is an Expert, explains the background and philosophy on a new service he was building with a team, Squidoo.
The e-book start... [Read More]

Tracked on October 16, 2005 at 10:25 PM

» Low Noise, High Bias Marketing from Idea Sandbox Blog
While browsing my Bloglines subscriptions I saw a post on the MAKE magazine blog site about a collection on images on a Japanese site called Cassette Jam '05 featuring images of... cassette tapes. There are hundreds of them... each with... [Read More]

» Squidoo is life, beta from Trendgevoelig
Finally after weeks of editing, changing and building on it behind secret doors is Squidoo alive.Afted a couple of weeks I was invited and excited to build some lensen on Squidoo. The bad thing was that I could not talk about it, one of the rules for e... [Read More]

Tracked on December 09, 2005 at 01:07 AM

» I'm a Lensmaster from Brain Tags
Squidoo is open for public. Squidoo is a community where members (lensmasters) built 'Lenses'. A lens is simply a page with information about a certain topic. I joined the beta some weeks ago, and have created some lenses. [Read More]