A significant minority of publicly traded growth companies see cyber security as a “technical topic” not warranting board level consideration, according to a survey out one month after the NHS “ransomware” crisis.

With the new GDPR regulations coming into force just 12-months from now, the research from Compuware reveals that the majority of retailers are still at risk of incurring costly non-compliance fines, despite organisations having made some progress since the same survey was conducted last year.

With GDPR looming and the increasing reliance of marketers and CRM programmes in data and automation, Amaze One is launching a call to arms for the industry to address the need and importance of human insight for successful marketing programmes – and why addressing this now will help hugely once EU regulation sets in.