Thursday, October 3, 2019

At Wawa, Record Growth Signals Success

Success does leave
clues Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions® stated that Wawa’s growth
is customer driven and a clear signal to the food industry that Wawa is exceeding consumer expectations delivery
an industry leading price, value, quality, service promise.

Filling in the white
space between New Jersey and Florida, Wawa will open 40 stores in northern
Virginia over the next 15 years, with the first of these stores set to open in
April 2020. Wawa
announced plans this week to open 40 stores in northern Virginia over the next
15 years, with the first set to open in Vienna, Va., in April 2020.

The 40 planned stores in the market are
expected to bring 2,000 jobs. Wawa excels at looking a customer ahead and customer
facing relevance. So, new stores will be around 6,290 square feet with seating
areas and will feature Tesla Charging Stations for up to eight cars.

Wawa has been undergoing a massive
expansion, with plans to open a record 63 stores in 2019, that close to a
$500,000,000 investment in 2019 alone on new stores according to Johnson.

For those of you not on the East coast, Wawa
operates more than 870 convenience retail stores (over 600 offering fuel) in
Pennsylvania, New Jersey, Delaware, Maryland, Virginia, Florida and Washington,
D.C. The stores offer a large grocerant niche fresh food selection, including
Wawa brands such as custom prepared hoagies, freshly-brewed coffee, hot
breakfast sandwiches, specialty beverages and an assortment of soups, sides and
snacks.

Invite Foodservice
Solutions® to complete a Grocerant Program Assessment, Grocerant ScoreCard, or
for product positioning or placement assistance, or call our Grocerant
Guru®.Since 1991 www.FoodserviceSolutions.usof Tacoma, WA has been the
global leader in the Grocerant niche. Contact: Steve@FoodserviceSolutions.us or 253-759-7869