It’s been freezing cold from the beginning of February, after mild winter weather in UK. However, (some) people are in party mood, beating freeze, with celebrations of Queen’s Diamond Jubilee yesterday, and today, 200th anniversary of Charles Dickens’ birth.

The photo above is nothing to do with either celebration, but is the sticker showing the hygiene standards of restaurants, pubs, cafés, takeaways, hotels as well as supermarkets and food shops, rated by the Food Standards Agency (FSA) in partnership with local authorities under the national Food Hygiene Rating Scheme (FHRS. Food Hygiene Information scheme or FHIS for Scotland). The business is rated under a 6-tier system: from 0 (urgent improvement necessary) to 5 (very good). As it is called “Scores on the Doors“, you can see the rating on a sticker in the window or on the door or a certificate on display (businesses are encouraged to display these stickers and certificates at their premises), but you can also search online at the FSA website, launched in October 2010. I’ve never noticed this, but for the first time, I paid attention to the sticker on the door of the café we had lunch today.

It is not mandatory for local authorities to take part, so this is not practiced in all the areas and some local authorities choose to run their own ‘local schemes’. But by summer 2012, it is expected that approximately 95% of UK authorities will use the FHRS (FHIS in Scotland).

I saw this sort of sanitary ratings first when I visited Los Angeles about 10 years ago (more information here). New York City also introduced similar system (NY Times) in 2010. American system is rated with alphabet, from A to C (LA scheme / NYC scheme), and display with color-coded big letter, so that I can see it even from far (photos: NYC / LA). That’s why I have never noticed in London, with these small numbers!

“Booze Bus” or “Drunk Tank” is back again in London for six weeks to ease pressure on A&E, during this festive season when Brits drink the most in the year. The alcohol recovery centre in the West End / SOHO as well as the treatment centre at Liverpool Street train station, and up to 3 ‘booze buses’ is running in the West End and one in Camden are busy taking care of sick binge drinkers (details／article 1・2・3). Last weekend is usually the busiest weekend of the year for London Ambulance Service, and the SOHO’s alcohol reception centre admitted 20 people last Sunday alone. Last year, there were over 60, 000 alcohol-related call-outs in London (about 6% of all the workload), and it is estimated 40% of those taken to hospital could be dealt with elsewhere.

Britain’s recent rise in binge drinking and alcoholism causes a headache to the government. In England, average consumption has risen from an annual 3.5 litres of pure alcohol per head in 1947 to 9.5 now (Mail Online Special Report). A survey of 2,000 people found that almost 1 in 4 adult (1 in 3 men and 1 in 5 women) drank at least double the recommended daily limit during a night out. Another research found British drinkers consume more in one session than any other EU’s 27 nations (related article). Home Office figures show crime and disorder caused by binge drinking is costing the taxpayer between £8 – 13 billion a year, and alcohol abuse is costing the NHS £2.7 billion a year.

In addition to cheap alcohol at supermarkets, the new licensing laws passed 5 years ago that pubs and bars are allowed to serve drinks up to 24 hours to reduce last minutes drinking (until then bars and pubs had to close before 11pm), is said to have had no effect or has made the situation even worse. A report by the health select committee condemns the failure of the government’s strategy to tackle the escalating problems and strong influence by supermarkets and the drinks industry on its alcohol policies. The report suggests minimum pricing, higher taxation, reduced availability, improved regulation and better treatment for patients who have alcohol addiction problems are urgent to reduce binge drinking (related article).

Cool Britannia is a media term that was used during the mid-to-late 20th century to describe the contemporary British culture. It is a pun on the title of the British patriotic song Rule, Britannia!, and the phrase “Cool Britannia” was first used in 1967 as a song title by the Bonzo Dog Doo Dah Band. The term was commonly used during the 1990s, when the country was enjoying growing economy and good vibes. Britpop groups such as Blur and Oasis hit the world’s charts, and Young British Artists (YBAs) like Damien Hirst and Tracey Emin created a new wave of unconventional contemporary art (although personally I don’t fancy them). Young fashion designers like John Galliano and Alexander McQueen (whose sudden death, possibly suicide was reported today) grabbed the spectator’s attention on catwalks around the world. M and I also attracted to the simple but stylish British Graphic Design and the energy of “Cool Britannia”, and decided to move to London. Cool Britannia was closely associated with the early years of “New Labour” under Tony Blair, who won the election in 1997 and became a prime minister. Blair tried to incorporate the trend in his policy and launched the Creative Industries Task Force, intending to sell ‘Cool’ Britain to the world.

But!! Today I found a shop which completely misuse the concept of “Cool Britannia” in the center of Piccadilly Circus. In the middle of the shop, you see a Mini with British flag on its rooftop and a sad-looking man in Beefeater costume, being photographed by some tourists. You may get an impression that the shop carries full of cool British brands and hip products, but in fact there is full of cheap trash made in China. It is sad to see some tourists were shopping around quite happily. There are not many decent souvenir shops in London, but lots of South Asian (look like) owned shops selling cheap, bad quality and terrible designed goods. So when I saw the “Cool Britannia” shop at first, I thought finally I found a nice place to buy a souvenir….

When you want to buy a souvenir in London, ignore these trashy shops, and go to department stores, specialty stores, or museum shops – more costly, but much better quality and design. If you only have a small budget, go to supermarkets and drugstores. You can find products in nice packages with small price tags.