The game has changed. Today, keyword and content strategies determine your positioning, but actual optimization of that positioning is determined by something entirely different.

Search Optimization

Designworks has perfected a proprietary process for creating search engine optimization success, and the formula includes more of an integrated marketing focus than most people would think. We achieve significant results for our clients by:

Understanding a client’s unique position in the market

Clarifying or creating high-level messaging for each target persona

Catering the information architecture of all online assets to the unique user experience of each target persona

Leveraging video and other interactive marketing assets to increase page engagement of each target persona