Bloody Brunch fundraiser tackles taboo of period poverty

Sanitary products were swapped for Bloody Marys at the launch of the Bloody Big Brunch in Glasgow this weekend.

Almost 1,000 sanitary products were givcen out - enough to ensure 500 women are given access to them for at least one month.

Hundreds of people visited the city's Wee Guys café in on Saturday (10 March) to pay for their Bloody Marys with pads and tampons, with the aim of helping to eradicate period poverty – something that one in five women in Scotland have experienced.

Says Pam Scobbie, of creative agency, Wire, who is behind the campaign: “A massive thanks to everyone that came to the first Bloody Big Brunch to help us put the topic of menstruation firmly on the menu.

“We’ll be donating all products to The Trussell Trust - but we won’t be stopping there. Helping 500 women is a small start but there’s so much more to be done.

“We’ll be keeping the flow of conversation going by touring the Big Bloody Brunch every month across the UK until we see a commitment to real change at a legislative level.

Garry Lemon, Head of External Affairs at Trussell Trust, added: “We know that people coming to foodbanks haven’t got money for food, so it’s unlikely they’ll have money to buy essentials like sanitary products.

“These donations will help make sure women can preserve their dignity in times of crisis – thank you.”

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