White Harvest Seed

How To Grow Pride Of Madeira

The conical flower spikes of the Pride of Madeira (Echium candicans) are something straight of a fairy tale.

It’s easy to imagine the subshrubs planted in a magical garden where fae creatures reside.

This is how the Echium plant has gained their popularity among gardening enthusiasts.

In reality, the botanical name of the plant is Echium candicans [EK-ee-um, KAN-dee-kans]. Synonymously known as Echium fastuosum, these plants come from the forget-me-not or borage family, Boraginaceae.

This evergreen shrub or perennial plant species is native to the island of Madeira in Portugal, north of the Canary Islands.