WHAT: 2K Sports and the NHL will celebrate the launch of the highly anticipated hockey title, NHL 2K9, by offering fans an exclusive opportunity to play and purchase the video game at the “NHL Powered By Reebok” store a day before it becomes widely available at retail.

As part of the celebration, fans can register to take part in a NHL 2K9 single-elimination tournament on Wii™ home video game system from Nintendo, with the finalist going head-to-head against NHL 2K9 cover athlete and Columbus Blue Jackets captain Rick Nash in the final elimination. First prize is a Nash-signed jersey and second prize is an autographed copy of NHL 2K9 on the winner’s choice of platform.

Beginning today, the first 100 customers who pre-order or purchase the game at the NHL store will get an exclusive NHL 2K9/NHL Powered by Reebok puck.