This week, Twitter continues to roll out their Lite app, after a successful launch in the Philippines. Meanwhile, Facebook launches Messenger Kids, setting off alarm bells as it takes aim at the next generation.

eBay’s new service is making it easier for holiday shoppers to search for merchandise and deals through a new partnership with Google. The eBay Shopping Assistant enables customers to use their Google Home devices to shop and place orders.

Chatbots and AI are nothing new. However, when used together and correctly, AI powered chatbots can be the secret sauce for changing the ROI you get on your marketing strategy once you truly understand how to use them.

A well-designed chatbot can increase brand awareness, and in turn, sales. But while chatbots can help make an online conversation between a brand and a consumer seem highly personal, these machines need to be trained similarly to a human representative.