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Sadia was the show director who created magic on the ramp. She put together a well-designed flat runway on a wooden floor with cascading imagery of various foliage in the background, everything was executed flawlessly. Leading designers , Faraz Manan, Hassan Shehryar Yasin and Sana Safinaz, amongst many others were also present. [...]

A host of celebrities glammed up to attend the fourth annual Fashion Parade on Tuesday, a South Asian fashion show featuring 10 different designers. Actresses Olivia Grant and Amy Jackson stepped out at the Mandarin Oriental Hotel in Knightsbridge to show their support for the event, which was in aid of UK charity Save the Children.

She certainly knows how to dress for a glamorous occasion. And Olivia Grant, 32, oozed class in a knee-length nude dress with floral lace detailing when she attended Fashion Parade at the Mandarin Oriental Hyde Park, London, on Tuesday night. The English actress's lengthy auburn locks provided a striking contrast with her porcelain complexion as [...]

Judging by the explosion in South Asian fashion runways around the world, the South Asian fashion market is growing by leaps and bounds. Someone who knows about the business of style is Darshan Mehta, President and CEO of Reliance Brands Ltd. It compiles one of the most authoritative annual surveys of the state of the [...]

LAHORE-Fashion Parade Bride and Luxury Pret delivered what it promised in attendance were mainstream fashion icons and socialites from UK, India and Pakistan. Pakistan’s premium designers converged at the historic landmark One Marylebone to showcase to the British elite the luxurious diversity of Pakistani Brides. Fashion Parade Bride powered by Studio by TCS was a [...]

Lahore-Mustang Productions reveals its inaugural event, Fashion Parade Bride & Luxury Prêt powered by Studio by TCS in London. The event will be held at the historic landmark One Marylebone and is set to showcase a rich diversity of Pakistani Bridal and Luxury Prêt collections at an unprecedented show. Studio by TCS, as headline sponsor; [...]

Fashion Parade 2014 is all set to make history by showcasing Pakistani designers for the very first time in Kensington Palace Orangery, London. Organized by Mustang Productions and Encyclomedia, Fashion Parade this year is the first event of its kind showcasing Pakistani designers on such a large scale abroad. It's a fashion forward platform that [...]

Luxury Mandarin Oriental Hotel in Knightsbridge lit up when some of Pakistan’s finest fashion designers joined hands with other well-reputed names from South Asia for the 4th Fashion Parade, held recently in London. The annual event, brainchild of Sadia Siddiqui (former model and founder of Mustang Productions) has become an essential diary entry for anyone [...]