In a press release sent after the announcement, Marvel said that "a brand new female hero will emerge who will be worth of the name Thor."

In an announcement on The View (clearly the best venue ever for a comics announcement), it was revealed that Thor, for the first time ever, would be a female hero.

"Thor, the God of Thunder, he messed up. He is no longer worthy to hold that … hammer of his. And for the first time in history that hammer is being held by a woman," Whoopi Goldberg said on the show, before revealing the first drawings of the female superhero.

There's no sex change nor is it a "Thor-ette" situation (nor does it have anything to do with Chris Hemsworth's role in the Marvel Cinematic Universe — yet). In a press release sent after the announcement, Marvel said that "a brand new female hero will emerge who will be worth of the name Thor."

"This new Thor isn't a temporary female substitute – she's now the one and only Thor, and she is worthy!" Marvel editor Wil Moss said in the release.

Series writer Jason Aaron also emphasized that point: "This is not She-Thor. This is not Lady Thor. This is not Thorita. This is THOR. This is the THOR of the Marvel Universe. But it's unlike any Thor we've ever seen before."

Fans, as you might expect, had a lot to say about this.

("This is not She-Thor," senior writer Jason Aaron said in a Marvel release. "This is not Lady Thor. This is not Thorita. This is THOR. This is the THOR of the Marvel Universe. But it's unlike any Thor we've ever seen before.")