NORTH AMERICA: 'Batman v Superman' Totals $209.1M in First Week After Leading Thursday with $7.74M

Warner's Batman v Superman: Dawn of Justice grossed $7.74 million on Thursday to lead the daily box office for a seventh consecutive day. The blockbuster 3D superhero film starring Ben Affleck and Henry Cavill was down 4 percent from Wednesday. Batman v Superman was easily the week's top film with a massive seven-day start of $209.07 million. That represented the eleventh largest seven-day start of all-time. Batman v Superman is currently running 9 percent ahead of the $191.93 million seven-day gross of last year's Furious 7 and 11 percent behind the $235.66 million seven-day start of 2015's Avengers: Age of Ultron. Batman v Superman is obviously widely expected to comfortably remain in first place at the box office this weekend.

Disney's Zootopia held steady in second place with $3.20 million. The blockbuster 3D computer animated film from Walt Disney Animation Studios was up a strong 11 percent over Wednesday and down just 29 percent from last Thursday. Zootopia placed in second for the week with $38.53 million. That represented a 28 percent decline from the previous frame and brings the film's four-week total to a very impressive $255.94 million.

Universal's My Big Fat Greek Wedding 2 rounded out its first week of release with a third place take of $1.63 million. The long-awaited comedy sequel starring and written by Nia Vardalos was essentially unchanged from Wednesday's performance. My Big Fat Greek Wedding 2 finished in third for the week with a seven-day start of $25.36 million. The film continues to run on the very high end of expectations and perform nicely with its modest production budget in mind.

Sony's Miracles from Heaven and Lionsgate's The Divergent Series: Allegiant claimed fourth and fifth place with respective daily grosses of $1.09 million and $0.91 million. For the week, Miracles from Heaven placed in fourth with $14.66 million, while Allegiant followed in fifth with $13.55 million. Miracles from Heaven was down 30 percent from the previous week and has grossed a healthy $39.27 million in 16 days. Allegiant was down a very sharp 63.5 percent from the previous week and has taken in a disappointing $50.66 million in two weeks.