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Bookmakers entice gamblers to bet on Kansas by giving them a lot of points, but even at that, Kansas is tied with Connecticut for the worst FBS winning percentage against the spread in the past five seasons.

A platoon of coaches on both sides watching two solid weeks of football game film from sunup to way past sundown. Memorizing formations. Devising schemes. Constantly studying. Boiling it down and drilling it into the heads of the players.