Department of Marketinghttp://hdl.handle.net/10211.2/1722
Faculty Publications and ResearchThu, 21 Mar 2019 17:55:24 GMT2019-03-21T17:55:24ZDid you hear what my friend paid! examining the consequences of social comparisons of priceshttp://hdl.handle.net/10211.2/2156
Did you hear what my friend paid! examining the consequences of social comparisons of prices
Ackerman, David S.; Perner, Lars
This paper examines the impact of social comparisons of
prices. It considers the effects of price comparisons on consumers
when they get a better bargain and when they pay more. This study
finds that satisfaction with both the store and the product purchased
are lower when consumers pay more than others. Findings also
suggest that prices consumers are willing to pay more easily go
down than up, where as perceptions of prices stores normally
charge stay the same or even increase.
Thu, 01 Jan 2004 00:00:00 GMThttp://hdl.handle.net/10211.2/21562004-01-01T00:00:00ZSocial comparisons of possessions: when it feels good and when it feels badhttp://hdl.handle.net/10211.2/2155
Social comparisons of possessions: when it feels good and when it feels bad
Ackerman, David S.; Folkes, Valerie; MacInnis, Deborah
This study examines social comparisons of possessions-what
happens when a consumer discovers that someone has a better
product or brand. We focus especially on the feelings generated by
such comparisons. The feelings of consumers toward social
comparisons of possessions could be a potent source of social
influence on product purchases. Using remembered incidents of
product comparisons, this study investigates the emotions and
consequences of these comparisons as well as appraisals. The
results shed light on how consumers can become dissatisfied with
their possessions and desire to repurchase products they already
own.
Sat, 01 Jan 2000 00:00:00 GMThttp://hdl.handle.net/10211.2/21552000-01-01T00:00:00ZConsumer responses to time pressure: a qualitative study with homeowners in foreclosurehttp://hdl.handle.net/10211.2/1798
Consumer responses to time pressure: a qualitative study with homeowners in foreclosure
Gross, Barbara L.
Consumer responses to time pressure are examined in the
context of mortgage foreclosure. The study presents the
results of depth interviews with homeowners in foreclosure, yielding
descriptive data relevant to both behavioral and affective
responses. Themes relate to the experience of foreclosure time
pressure, responses that exacerbate time pressure, and decision
making under time pressure. A classification of responses is
presented, with responses suggested to be contingent upon the
degree or intensity of both objective time pressure (clock/calendar
time) and subjective time pressure (perceived urgency). In general,
a curvilinear relationship between time pressure and productivity is
inferred.
Sat, 01 Jan 1994 00:00:00 GMThttp://hdl.handle.net/10211.2/17981994-01-01T00:00:00ZSo many choices, so little time: measuring the effects of free choice and enjoyment on perception of free time, time pressure and time deprivationhttp://hdl.handle.net/10211.2/1797
So many choices, so little time: measuring the effects of free choice and enjoyment on perception of free time, time pressure and time deprivation
Gross, Barbara L.; Ackerman, David S.
This study examines the effects of free choice and enjoyment
of activities on perceptions of free time. The study focuses on
subjects' perceptions of the amount of free time available to them,
perceptions of time pressure, and perceptions of time deprivation.
Emotions elicited by perceptions of free time are also explored. The
results suggest that having many choices for discretionary activities
can by itself lead to feelings of time pressure, time deprivation, and
a perceived shortage of free time. Reported time pressure and time
deprivation were least when subjects thought of activities they have
to do and do not enjoy
Wed, 01 Jan 2003 00:00:00 GMThttp://hdl.handle.net/10211.2/17972003-01-01T00:00:00Z