MSI Marketing Director Sam Chern explains that the CX623 employs the latest Intel Core processor with nVdia discrete graphics card and MSI’s exclusive GPU Boost technology. The nVdia GeForce 310M discrete graphics card enables the CX623 to automatically detect the load status of applications currently being used and to perform intelligent dynamic switching between the discrete graphics card and integrated display chip. It works hand in hand with MSI’s ECO engine power saving technology, which allows you to select from among five power management levels, so you use just the right amount of power for the task at hand, allowing the CX623 to strike the ideal balance between quality multimedia performance, processing performance, and maximum battery life.

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Next generation multimedia pleasure
All new Intel Core processor: The CX623 comes equipped with Intel’s latest Arrandale platform with advanced Intel Core processor and HM55 chipset with Intel Hyper-Threading technology (Intel Core i5 processor model) and integrates the graphics core into the processor for less power consumption than previous generations of processor platforms, giving it 15% more battery life. The vastly enhanced integrated graphics core performance gives the CX623 unparalleled multimedia and processing performance.

New generation power saving technology
Intelligent GPU Boost technology: The CX623 offers MSI’s own intelligent GPU Boost technology which finds a balance between performance and battery life. Aided by the nVidia GeForce 310M discrete graphics card, the GPU Boost technology detects the graphics performance load status of the application currently being used and automatically switches between the discrete graphics card and integrated display chip, so when the system is performing high resolution tasks, like 3D games and graphics processing, the GPU Boost automatically selects the discrete graphics card mode to provide optimal image processing performance. When you’re doing less power-hungry tasks, like word processing or cruising the Internet, the system switches back to the integrated chip mode to optimize battery life.

ECO engine power saving technology: The CX623 comes with MSI’s exclusive ECO engine power saving technology which allows you to select from among five power management levels?Game, Film, Presentation, Word Processing, and Turbo Battery, automatically adjusting image brightness, on/off switch, and sleep mode settings, maximizing battery flexibility to give you the most battery time per charge.

Classic minimalism?the epitome of MSI craftsmanship
Color film print coating with chic cross-hatch design: The cover and wrist rest areas of the CX623 are graced with MSI’s stylish color film print coating with cross-hatch design to protect it from scratches and wear. This 15.6″ machine with shimmering exterior and 45-degree beveled edges tips the scales at less than 2.5Kg. It’s the ideal partner for mobile entertainment.

MSI’s own chiclet keyboard: The CX623 comes with the latest independent chiclet keyboard, so whether you’re engaged in word processing or instant messaging, you’ll find yourself impressed by solid touch of the keys and you’ll find that you don’t hit the wrong keys by mistake as much. The color film print coating with cross-hatch design on the cover and wrist areas combine with the chiclet keyboard to underscore the CX623’s unparalleled minimalist tastefulness.

Classic design touchpad: Chic and unassuming, the CX623 is equipped with MSI’s unique touchpad and sophisticated color film print coating with cross-hatch design for a more comfortable experience. The wrist area and touchpad come together to make the CX623 laptop the perfect blend of technology and art.