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The Complete History of Kanye West's Brand References in Lyrics

From The College Dropoutto Yeezus, Kanye's style has gone from pastel rugby shirts and backpacks to leather black jeans and custom Givenchy kilts. In the course of his extensive career, he's garnered a lot of criticism, praise, and name-dropped an incredible amount of brands—75 to be exact.

We pored over his discography and lengthy list of guest spots to track exactly how many verses show love for the likes of luxury brands Gucci and Hermès to streetwear shout-outs like Diamond Supply Co., LRG, and his unreleased line, Pastelle. The brand the Louis Vuitton Don reps the most? Read on to find out. We're taking you from pink Polos to Margiela jackets as we break down, in alphabetical order,The Complete History of Kanye West's Brand References.