Making Britain’s homes ideal for over 100 years

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If you are interested in exhibiting for the Ideal Home Show 2016 please contact the sales team on 020 3225 5205 or email our Sales Manager Craig Le Roux on This email address is being protected from spambots. You need JavaScript enabled to view it. for information or complete the Stand Enquiry Form.

Ideal Home Show 2013 Demographics

Britain’s best loved consumer event continues to be the leading home interest exhibition in the UK. 2013 was another ground breaking year attracting 265,000* visitors across the 18 day format. The Ideal Home Show has the highest audited attendance of any consumer event in the UK.

The exhibition provides a unique and invaluable opportunity to showcase your products direct to an affluent audience who are committed to spending money on themselves and their homes.

Visitor Profile (based on independent onsite research)

1 in every 200 adults (265,000) in the UK attended the Ideal Home Show in 2013**

85% ABC1

67% Female, 33% Male

Average age 43 years

76% live in Greater London/South East

Average household income: £54,052

Total spend at show reached £229 million

Average spend with exhibitors in the next 12 months as a result of the show: £6,689/ head

82% own outright or a mortgaged home

77% of visitors have homes with 3+ bedrooms

85% currently undertaking/ planning a home project

Average spend on a home project: £19,889

Average time spent at show: 5 hours

55% of visitors do not attend other shows

*Pre-audited figure but early estimates point to a figure in the region of 265,000 visitors

**Based on government statistics: 49,106, 400 population of adult average age (over 16 years)

Devised in 1908 with a mission to ‘educate and entertain’, the Ideal Home Show is the longest running event in the UK. Since then over 60 million visitors have visited the Show.

A full day out of inspiration, offering a great range of new and exciting ideas to improve life at home. Get face to face with thousands of home lovers in an inspirational and dynamic environment full of unrivalled selling opportunities.

CLICK HERE to see what previous exhibitor Hammonds said about exhibiting at the show

Floorplan - Coming soon

The Show was split into 7 sections with the additional Show Homes at the back of the ground floor.