Nielsen//NetRatings: Google Monthly Search Share Flat

Nielsen//NetRatings reported Monday that Google accounted for 49.2 percent of all search activity last month--nearly flat from June's 49.2 percent. The report comes the day after rival media measurement company comScore released data showing that Google's market share of searches dropped to 43.7 percent in July, 1 point lower than in June. Nielsen//NetRatings also reported that Yahoo Search garnered 23.8 percent of July's search activity, up from June's 23 percent; MSN accounted for 9.6 percent of July searches, down from 10.3 percent in June.