We offer location and proximity-based custom digital marketing solutions, servicing special events, tradeshows, conferences and retail stores using Mobile Technologies-QR Codes, Near Field Communication (NFC) and Bluetooth (BLE) technologies.
The value of interacting with your audience in real time proximity opens up endless opportunities.

TapYourBrand

Leverages NFC integration into many promotional and branded merchandise materials. Wearables ( t-shirts, hats, wristbands) and other gear such as bags, buttons, key tags and stickers drive custom mobile based experiences built around your brand objective in real time.

COOP - event that made use of interactive NFC wristbands allowing users to collect relevant content and reward points

Samsung : Interactive paper USB & NFC allowing users to engage with check in stations to collect collateral materials, share on social media and post event users will use the paper USB element to continue the experience and connect with their personalized profile page.

Solution package includes:

Unique ID – Program with unique ID for personalization, VIP experience or route to any smartphone experience

Native Application – Integrate specific web based or native apps providing contextual and valuable interactions for users and the brand

Analytics – automated or on demand reports

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Technology

What Is NFC?
Near field communication (NFC) is a set of standards for smartphones and similar devices to establish radio communication with each other by touching them together or bringing them into close proximity, usually no more than a few centimeters.How Does It Work
Using a NFC enabled smartphone simply come close to or tap the NFC item. The NFC item will usually have an insignia so users know to tap that area. Your phone does the rest. It launches the user to a mobile based experience.

Bluetooth Beacon (BLE)

Beacons are 1 to 3 inch square or rectangular plastic disks that can be placed in physical locations, such as a tradeshow, events. displays and retail stores.
A client-branded smartphone app provides ongoing interaction with the consumer for top-of-mind awareness. Push marketing and promotions, such as coupons, reward for purchase, music or movie downloads, as well as restaurant, retail or travel vouchers, providing a more engaging shopping or event experience. Add notifications for real time communication on relevant and meaningful experiences.

Technology

BLE communication consists primarily of marketing messages, or small packets of data, broadcast at a regular interval by Beacons or other BLE enabled devices via radio waves.
BLE Advertising is a one-way communication method. Beacons that want to be “discovered” can broadcast, or “Advertise” self-contained packets of data in set intervals. These packets are meant to be collected by devices like smartphones, where they can be used for a variety of smartphone applications to trigger things like push messages, app actions, and prompts.

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Applications

Beacons are great for trade shows, events, retail and any physical location marketing. From B2B, B2C and Retail, beacons can push the right message to the right audience any time.

B2C- Use beacons driving the most relevant information at shows/events (concerts, sporting events, consumer shows) allowing your audience to leave the event with your experience in their pocket.

Retail- Leverage beacons providing real time contextual offers, coupons and messaging to your customers. Once in range they are an active and willing participant in your marketing and engagement.

Scan Your Brand

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Leverage QR codes to track a user’s experience at a live event, tradeshow or conference, to validate the user’s presence at a physical location, and to provide a more engaging experience at a booth or retail store.

These are not your fathers QR codes. Our QR code apps not only can interact with more dynamic and colorful created QR codes but with purpose. We integrate logic and specific behaviors behind every QR code driving a personal and contextual experience all around your brand. Add trivia, scaling points, questions and rewards and see your mobile experience shine on your users device.

dropboxSolution package includes:

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Solution package includes:

Usage of standard or enhanced designed QR codes

Web or Native app for scanning and collection

Dynamic and logic based behavioral development for personalization and contextual interactions

Analytics – automated or on demand reports

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Technology

QR code apps are logic based mobile web applications. Building logic into each QR code provides valuable and contextual engagement for users and brands.