Corporate profile: NOW Foods

NOW Foods was founded in 1968 by Elwood Richard, under the belief that superior health products should be available to all individuals. What began as a small, family-run operation has grown over the past four decades to become one of the industry’s most recognized and well-respected natural product manufacturers. Today, NOW’s name is synonymous with industry-leading quality, technological savvy, retailer support and award-winning products. The majority of NOW’s extensive 1,500+ product line utilizes organic and natural ingredients, as well as hundreds of popular trademarked ingredients. By never losing sight of those who use and sell their products, their passion for high quality has made NOW a best-selling brand and favorite among health enthusiasts.

Product excellence has been a fundamental value since NOW’s inception and remains a driving factor in their success. Their products are developed using the most current scientific research, and are continually breaking new ground in safety standards. NOW’s advanced microbiology laboratory—one of 8 in-house testing labs—allows their scientific staff to perform advanced analytical testing onsite. The technical and scientific staff at NOW is comprised of industry leaders, including several PhD’s and many with advanced degrees, and their role in testing and methods development continues to improve standards throughout the nutraceutical community. To date, they’re credited with the official AOAC Method for Glucosamine, and have also developed methods for SAMe, Chondroitin, L-Carnitine and L-Arginine.

One of NOW Foods’ most impressive attributes is their state-of-the-art, 250,000 sq ft facility. Every detail was taken into consideration with regard to manufacturing, product development, testing, storage, and inventory, and more. Since first earning GMP-Certification in 2000, NOW’s facility has maintained a consistent “A” rating. They actively participate in the NPA TruLabel™ Program, thus ensuring absolute disclosure on all packaging labels.

NOW Foods remains one of today’s most recognizable health freedom advocates. Founder Elwood Richard (along with brother Lou Richard) helped start the NPA Standards Committee. The company’s commitments are not limited to health products, though. They have been honored on many occasions for excellence in export, environmental sustainability, charitable service, consumer advocacy & health freedoms, education and industry contribution. Most recently, NOW International was honored by the Department of Commerce with the distinguished Presidential E-Star Award for Export Excellence.

NOW believes in the attainment and preservation of good health through natural products, education, and sound science. Their unwavering commitment to product excellence and human health is the underpinning of their passion for quality, service and health enthusiasts worldwide.