Category Archives: Featured Stories

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We provide tools through video and storytelling that builds leverage for better communication among their team, the community, and the world. We streamline business processes with the tools we create. We serve the next-generation problem solvers.

Unless you have been living in a cave, or maybe a prolonged backpacking trip away from society or something, you will have heard of the ALS Ice Bucket Challenge. What started as simple videos of people daring other people to pour freezing cold water over their heads to promote awareness for Amyotrophic Lateral Sclerosis (ALS) aka Lou Gehrig’s Disease, ballooned into a huge viral phenomenon. It even garnered the attention of everyone, from average joes like us, to politicians, to A-list celebrities like Matt Damon, Justin Timberlake, Amy Adams and Henry Cavill. Yes, even Superman has decided to promote truth and justice for ALS patients by dousing himself with ice water.

In our own Silicon Valley backyard, tech CEOs took to the California summer weather to join in the good will. C-Sharp was fortunate enough to film the ice bucket challengefor SanDisk CEO Sanjay Mehrota. Surrounded by his company’s SanDisk Cares crew, Mehrota
describes the company’s history of support for important community causes before proudly declaring his commitment to the challenge and his donation. He then proceeded to challenge fellow tech leaders Mark Durcan and Stephen Luzco, CEOs of Micron and Seagate,
respectively. And then Mehrota’s Cares crew made it rain. We at C-Sharp were proud to have filmed this moment of selflessness for Mr. Mehrota. The video was fairly simple to produce, requiring very few camera positions ,lights, and edits to achieve what it needed. It was an act selflessness and charity to those who need it. With CSharp’s commitment to empower and help people, SanDisk’s efforts to care for the community, and the high level of awareness that these ice bucket challenges are bringing to the public, there would have been no cooler way for this challenge to have been presented to the world.

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Roy Terry is your go to man if you want to transform your pitch from being just good to persuasive during your start up funding stages. Roy is a professional pitch coach and can help you strengthen your pitch by helping you break it down and reconstruct it in a way that makes your listeners sit up and take notice of what you are saying.

C Sharp Video Productions was given the privilege of coming alongside Roy to help him make his video pitch to you. We dropped in on one of his seminars to show you a glimpse of what your experience will be like, then came back to our studio, filmed an interview with him and edited them together.

We sent 2 videographers to a “Find Your Cofounder” Meetup (http://co-founder.meetup.com/) in Milpitas, CA where he was the featured speaker to attend and tape his talk during lunchtime. There were over 50 people, mostly from the local tech industry. He brought two of his current clients and started interviewing them, with all the attendees looking on and taking notes. He asked them pertinent questions about their startups and who they were pitching to-2nd stage investors. By the end of the conversation with them, the general consensus from the room was that the two clients’ pitches were much more convincing and persuasive than they had been at the beginning of their session.

Roy was a natural when we brought him back to our studio and set him up against green screen to do his own pitch for the video – below.

He introduces his coaching services at theprimalpitch.com. Please watch the video, take action and book a session with him today!

Should I be surprised of how many business owners I encounter ask me what is the value of a video on their website? Maybe a bit surprised in this day and age. But it’s okay. Here is a story for you to read about a few reasons why a video on your website is better than none.