Category Archives: Logos

Have you looked at a Hershey’s bar lately? As we prepare for the onslaught of big and loud holiday marketing, I want to discuss a big campaign that fascinates with its simplicity. Anyway, back to that chocolate bar. I was in … Continue reading →

Logos. Too much credit…..too much blame. Dissected and discussed in the creative world. No contribution to the bottom line, but sometimes viewed as the first impression that can make or break a project. Sometimes a logo change is a smart move. … Continue reading →