SEMrush bloghttps://www.semrush.com/blog/
SEMrush blogenTue, 20 Mar 2018 01:08:03 +0000Local SEO Tips Your Competitors are Neglecting #semrushchathttps://www.semrush.com/blog/local-seo-tips-your-competitors-are-neglecting-semrushchat/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/3e/dd/3eddb80fca1aa962cd57039cd2fb7405/chat-localseo-031918.jpg" alt="Local SEO Tips Your Competitors are Neglecting #semrushchat" width="448"/></p><p>In last week’s #SEMrushchat, we discussed all things local SEO with Geek Powered Studio’s director of SEO, Jesse McDonald, including strategies to improve your site’s local SEO and how to stay in the race on a limited budget. Check out what Jesse and our other chat participants had to say in this recap.</p>SEOhttps://www.semrush.com/blog/local-seo-tips-your-competitors-are-neglecting-semrushchat/Mon, 19 Mar 2018 16:50:00 +0000How To Make SEO Clients Come To You – Ready To Order Your Serviceshttps://www.semrush.com/blog/how-to-make-seo-clients-come-to-you-ready-to-order-your-services/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/5c/0e/5c0ee85a3fdb701abbf273f2002e915c/seo-clients-031918.jpg" alt="How To Make SEO Clients Come To You – Ready To Order Your Services" width="448"/></p><p>Are you hoping the right kind of SEO clients will come to you? The process is really simple, as I will reveal in this article. It is exactly how I got started as an SEO consultant - with no contacts or connections, with no marketing budget or assets, without even having to pick up the phone and call prospects to drum up fresh business. Read on to find out more.</p>SEOhttps://www.semrush.com/blog/how-to-make-seo-clients-come-to-you-ready-to-order-your-services/Mon, 19 Mar 2018 07:00:00 +0000How to Build Links Like a Business Networkerhttps://www.semrush.com/blog/how-to-build-links-like-business-networker/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/4d/33/4d3396178cf5db84537ce3936497b57c/03162018-how-to-build-links-like-a-business-networker-01.png" alt="How to Build Links Like a Business Networker" width="448"/></p><p>Oh look another outreach email, how exciting...said no one in 2018. We‘re reaching the point where most webmasters are completely fed up with outreach, so it‘s time to get creative and look for unique opportunities. Building links like a business networker is one strategy that‘s worked for us recently. </p>SEOhttps://www.semrush.com/blog/how-to-build-links-like-business-networker/Fri, 16 Mar 2018 07:00:00 +0000The Ultimate Calendar of Digital Marketing Eventshttps://www.semrush.com/blog/the-ultimate-calendar-of-digital-marketing-events/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/90/3b/903b693008cb0d865a40e5abf1301566/events-calendar-semrush.png" alt="The Ultimate Calendar of Digital Marketing Events" width="448"/></p><p>We’ve compiled a comprehensive calendar of digital marketing events and conferences across the globe in 2017, covering all areas from technical SEO to e-commerce, to make it easier for you to find out about events that fit your needs the most.</p>EventsMarketinghttps://www.semrush.com/blog/the-ultimate-calendar-of-digital-marketing-events/Thu, 01 Dec 2016 14:00:00 +0000Most Effective Outreach Strategies for Link Building: SEMrush Studyhttps://www.semrush.com/blog/effective-link-building-outreach-strategies/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/4b/57/4b571abbc0d58b07abd0a2874688cd29/outreach-strategies-for-link-building.png" alt="Most Effective Outreach Strategies for Link Building: SEMrush Study" width="448"/></p><p>Whatever new ways of increasing websites’ visibility come out, link building isn‘t going away anytime soon. To reveal the outreach strategies and content types that specialists from different areas of digital marketing choose to achieve their link building goals, SEMrush surveyed over 500 SEO and digital marketing professionals.</p>SEOhttps://www.semrush.com/blog/effective-link-building-outreach-strategies/Thu, 15 Mar 2018 07:00:00 +00006 Untapped Tactics for Driving Traffic to Your Contenthttps://www.semrush.com/blog/6-untapped-tactics-for-driving-traffic-to-your-content/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/26/18/2618e08d151a1a504443324c6e365e17/03152018-driving-traffic-to-your-content-01.png" alt="6 Untapped Tactics for Driving Traffic to Your Content" width="448"/></p><p>What is the first thing you do when you publish a new blog post or another kind of content? Share it on social media, right? Maybe invest in some ads to help drive traffic?Looking for more ways to drive traffic to your blog posts? Try these strategies and you may be surprised at the results you get.</p>Content Marketinghttps://www.semrush.com/blog/6-untapped-tactics-for-driving-traffic-to-your-content/Wed, 14 Mar 2018 07:00:00 +0000Here Are 7 Killer Steps on How to Win at Local SEOhttps://www.semrush.com/blog/here-are-7-killer-steps-on-how-to-win-at-local-seo/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/ab/70/ab7017bee41f1d264944f501a3c57296/03142018-7-killer-steps-local-seo-01.png" alt="Here Are 7 Killer Steps on How to Win at Local SEO" width="448"/></p><p>Are you ready to win at Local SEO? Here is a case study on a small business, that’s in a so-called “boring industry”, that captured hundreds’ of top keyword rankings, social media shares and backlinks from college websites – and is now generating 100‘s of high-quality leads on Google every single day, organically. How did they do it? By using these 7 simple steps! This strategy has been tested on over 30 location pages. </p>SEOhttps://www.semrush.com/blog/here-are-7-killer-steps-on-how-to-win-at-local-seo/Tue, 13 Mar 2018 07:00:00 +0000A Real-Time Site Analysis on #SEMrushchathttps://www.semrush.com/blog/real-time-site-analysis-semrushchat/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/05/29/0529bfc6b22c749309bc86576ed5d326/chat-siteaudit-031218.jpg" alt="A Real-Time Site Analysis on #SEMrushchat" width="448"/></p><p>Last week, our industry experts and chat participants conducted a real-time site analysis of CT Home comfort Showroom’s website. They broke down what they would do to improve the site and its performance using real-time analysis from SEMrush tools. This chat recap will show you different aspects you should consider when doing an analysis on your website.</p>SEOhttps://www.semrush.com/blog/real-time-site-analysis-semrushchat/Mon, 12 Mar 2018 15:50:00 +0000Top 3 Viral Marketing Campaigns to Take Inspiration Fromhttps://www.semrush.com/blog/viral-marketing-campaign-inspiration/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/72/b8/72b80f72391efc32b32e987bb2c4f3ab/viral-marketing-030918.jpg" alt="Top 3 Viral Marketing Campaigns to Take Inspiration From" width="448"/></p><p>Marketers aim to spread the word about their brand to a wide audience, and they often do this by trying to make their content go viral. Just like a biological virus, a viral marketing campaign spreads from one person to another, resulting in a large number of views, substantial amount of social shares and remarkable brand awareness.</p>Marketinghttps://www.semrush.com/blog/viral-marketing-campaign-inspiration/Fri, 09 Mar 2018 08:00:00 +000011 Features You Have To Try Out In SEMrush Position Tracking Toolhttps://www.semrush.com/blog/semrush-position-tracking-tool-best-features/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/e5/ca/e5cab91980975b5e5d048caab7222a11/11-new-position-tracking-tools.png" alt="11 Features You Have To Try Out In SEMrush Position Tracking Tool" width="448"/></p><p>When SEO optimization process becomes more complicated, a go-to instrument has to go through the changes to make it easier. Read about 11 SEMrush Position Tracking features that will show you the new advanced way of work with local and mobile rankings. </p>SEODiscover SEMrushhttps://www.semrush.com/blog/semrush-position-tracking-tool-best-features/Wed, 30 Aug 2017 07:01:00 +00009 e-Commerce Trends You Can’t Ignore in 2018https://www.semrush.com/blog/e-commerce-trends-you-cant-ignore-2018/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/6e/a9/6ea9df64a7a7a1845c5834a44cf0635b/ecomm-trends-030818.jpg" alt="9 e-Commerce Trends You Can’t Ignore in 2018" width="448"/></p><p>Find out the latest e-commerce tech trends of 2018 which are dominating this year and how they will drive the momentum of the e-commerce business. We have grouped them as (a) Customer-focused trends, (b) Technology-focused trends, and (c) Engagement-focused trends.</p>E-commercehttps://www.semrush.com/blog/e-commerce-trends-you-cant-ignore-2018/Thu, 08 Mar 2018 08:03:00 +0000Google News Digest: Pubcon’s Biggest Revelations, a Breadcrumb SERP, and a Revamped Keyword Plannerhttps://www.semrush.com/blog/google-news-digest-pubcon-revelations-breadcrumbs-serps-keyword-planner/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/22/ee/22ee7ce97d40ffc2c472e55a4dc776b0/google-digest-030618.jpg" alt="Google News Digest: Pubcon’s Biggest Revelations, a Breadcrumb SERP, and a Revamped Keyword Planner" width="448"/></p><p>With so much information coming out of the latest Pubcon in Texas and big announcements from Gary Illyes, we certainly have a lot to discuss – is Mobilegeddon just around the corner? And what about content? Apart from Pubcon, these last few weeks saw Google push its AMP agenda even further and, of course, Google’s big launch on Product Hunt with its Hangouts Chat, the biggest Slack rival for now.</p>SEOhttps://www.semrush.com/blog/google-news-digest-pubcon-revelations-breadcrumbs-serps-keyword-planner/Wed, 07 Mar 2018 10:05:00 +00005 Smart Tips for Managing Your Business's Social Media Reputationhttps://www.semrush.com/blog/5-smart-tips-for-managing-your-businesss-social-media-reputation/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/a2/c5/a2c5119fd8d8bb3db8c9a2083be1a420/social-reputation-030718.jpg" alt="5 Smart Tips for Managing Your Business's Social Media Reputation" width="448"/></p><p>We live in the information age, and what you say or do online can have a massive effect on how people perceive your business. There are some actions you should take on social media platforms, as well as some things to avoid, to make sure that you don‘t needlessly offend your audience or erode hard-won trust in your business.</p>Social Mediahttps://www.semrush.com/blog/5-smart-tips-for-managing-your-businesss-social-media-reputation/Wed, 07 Mar 2018 08:00:00 +0000Case Study: Will a Longer Meta Description Increase CTR?https://www.semrush.com/blog/will-longer-meta-description-increase-ctr-case-study/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/41/a4/41a4158f21ed3c5d22f59791a8495771/meta-length-030618.jpg" alt="Case Study: Will a Longer Meta Description Increase CTR?" width="448"/></p><p>Should we or shouldn’t we update our Meta Descriptions? This seems to be the question on the minds of the whole SEO industry right now. Every good SEO has good intentions for their clients. And we only want to make changes when we know that there’s going to be a measurable impact. Although there is one Google update that many are still unsure of the best way forward.</p>Opinionhttps://www.semrush.com/blog/will-longer-meta-description-increase-ctr-case-study/Tue, 06 Mar 2018 08:00:00 +0000How to Create a Killer PPC Campaign in 2018 #SEMrushchat https://www.semrush.com/blog/how-to-create-a-killer-ppc-campaign-in-2018-semrushchat/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/5f/d0/5fd008f480124da0ff42dbd848cae0f5/chat-killerppc-030518.jpg" alt="How to Create a Killer PPC Campaign in 2018 #SEMrushchat " width="448"/></p><p>There is a lot of competition in the PPC space and in organic search alike, so knowing how to knock your campaigns out of the park can make a huge difference in the growth of your business. We wanted to help with that. Kirk Williams joined us for last week’s #SEMrushchat to talk about how to create a killer Google AdWords PPC campaign in 2018</p>PPChttps://www.semrush.com/blog/how-to-create-a-killer-ppc-campaign-in-2018-semrushchat/Mon, 05 Mar 2018 19:28:00 +0000Amazon SEO Strategy and Search Term Optimizationhttps://www.semrush.com/blog/amazon-seo-keyword-research-to-increase-traffic-to-your-listings/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/e1/dc/e1dcee63923ccd1aa1891d4aca9bc084/amazon-seo-030218.jpg" alt="Amazon SEO Strategy and Search Term Optimization" width="448"/></p><p>A properly implemented Amazon SEO Strategy is essential to success on Amazon. Performing Keyword Research and strategically placing search terms in your product features, titles and descriptions can make the difference. Learn Amazon Search Engine Optimization best practices to launch new products and increase your Amazon sales.</p>SEOhttps://www.semrush.com/blog/amazon-seo-keyword-research-to-increase-traffic-to-your-listings/Fri, 02 Mar 2018 08:00:00 +0000Keyword Kombat: Movie Editionhttps://www.semrush.com/blog/keyword-kombat-movie-edition/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/6f/41/6f41fd1da5d4d7c9db129486054046d7/keyword-kombat-v2-030118.jpg" alt="Keyword Kombat: Movie Edition" width="448"/></p><p>Keyword Kombat is BACK! This time, we are focusing on movies. Do you think you know a lot about movie-related keywords? Find out by playing our game and let us know what your high scores are!</p>SEOhttps://www.semrush.com/blog/keyword-kombat-movie-edition/Thu, 01 Mar 2018 17:00:00 +00003 Underground Tools to Take Competitive Analysis to the Next Levelhttps://www.semrush.com/blog/3-underground-tools-to-take-competitive-analysis-to-the-next-level/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/58/fc/58fce510f10bd0af3df22cfc23d02498/competitive-tools-030118.jpg" alt="3 Underground Tools to Take Competitive Analysis to the Next Level" width="448"/></p><p>Competition today is higher than it has ever been before. One of the common truths in conducting business these days is you are now facing threats across industries and verticals, rather than just geographic location. Finding crucial insights all boils down to the tools and systems you put in place. Here are three incredibly powerful tools you can use to keep an eye on the competition.</p>SEOhttps://www.semrush.com/blog/3-underground-tools-to-take-competitive-analysis-to-the-next-level/Wed, 28 Feb 2018 09:00:00 +0000The Brave World of Messenger Botshttps://www.semrush.com/blog/the-brave-world-of-messenger-bots/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/d7/d2/d7d211ffa12884264a1d2846c6cb0266/02272018-the-brave-world-of-messenger-bots-01.png" alt="The Brave World of Messenger Bots" width="448"/></p><p>Curious about what chatbots are and how you can get on board in 2018? Read to find out the basics and how to get started!</p>MarketingSocial Mediahttps://www.semrush.com/blog/the-brave-world-of-messenger-bots/Tue, 27 Feb 2018 08:00:00 +0000What Makes a Good SEO Strategy? #SEMrushchat Recap https://www.semrush.com/blog/what-makes-a-good-seo-strategy-semrushchat-recap/
<p><img src="https://d30cz2g5jd7t8z.cloudfront.net/media/a8/51/a851c8c4a7930ca9bc66aa057631114a/chat-seostrategy-022618.jpg" alt="What Makes a Good SEO Strategy? #SEMrushchat Recap " width="448"/></p><p>Search engine optimization is critical for everyone and anyone that has a website. An SEO-ready site is much more likely to outrank competitors in search engines, and search engines still dictate at least 50% of online traffic. In last week’s #SEMrushchat, we discussed all the different elements that make a solid SEO strategy. We were joined by Sam McRoberts, CEO of SEO agency VUDU Marketing. </p>SEOhttps://www.semrush.com/blog/what-makes-a-good-seo-strategy-semrushchat-recap/Mon, 26 Feb 2018 18:22:00 +0000