For those who have used augmented reality in the events space, it’s no mystery that AR can add an immersive and compelling visual experience to events and trade show booths of any size. But wouldn’t it be great if AR could be integrated into a mobile event application?

Enter COREality, a new technology feature designed to do exactly that. Launched by Core-apps in partnership with BundleAR, it allows exhibitors and event sponsors to use AR to display product features and benefits through the seamless integration with Core-apps’ event mobile application platform.

As the industry’s first augmented reality experience tailored to the event space, according to Core-apps, COREality can display AR content like interactive 3-D models, videos, rich media, landing pages and documents through a user’s mobile device.

Jay Tokosch, CEO of Core-apps, said the new offering is designed to provide event organizers and exhibitors with an AR experience that not only works well within the context of a conference or trade show but is also seamless with the company’s event app.

“Augmented reality is still an emerging trend, especially in the event industry,” Tokosch said. “We welcome the opportunity to spearhead an AR solution that our clients can easily integrate into their event apps and drive revenue through sponsorships and exhibitors.”

To learn more about real-world use cases for AR in the trade show and conference space and how event organizers can drive revenue with this emerging technology, join Tokosch, Wayne Crawford, Core-apps vice president of sales, and John Martin, CEO of BundlAR, for a live, one-hour tour of COREality on Feb. at 1 p.m. EST. Register HERE!

Partner Voices

VisitDallas, the sales and marketing organization for the city of Dallas, is a pioneer in the destination marketing organization (DMO) space, leading the way in shaping the visitor experience for travelers of all kinds.
The most progressive DMOs are developing new partnerships with local organizations to improve the destination experience. VisitDallas, for example, developed the Margarita Mile by creating a collection of top bars and restaurants that each celebrate the frosty cocktail in innovative ways.