Cologne, 29.05-01.06.2018

Articles by Ulrich Esch

Exhibitors, visitors and also the international trade press were enthusiastic about the debut of THE TIRE COLOGNE. The leading Portuguese trade magazine “automotive magazine” has now awarded THE TIRE COLOGNE the title of best international trade fair.

The “tire change” has been successful: THE TIRE COLOGNE 2018 is pleased about a successful premiere at its new location in Cologne. From 29 May to 1 June 2018, 533 exhibitors – including the 20 companies with the highest turnover in the industry – and more than 16,000 trade visitors from 113 countries experienced the leading trade fair for the tire industry.

Tomorrow THE TIRE COLOGNE will start! On 65.700 square meters you will find all important players, products and services in the industry: from tires and rims to innovative workshop solutions and recycling. Our event and congress programme also offers real added value with lectures, discussions and expert talks on all topics of interest to the industry.

Digital Reality: Find out about innovative solutions and best practices for your digital business.

Tomorrow THE TIRE COLOGNE starts in Cologne. To make your visit to the mega-event of the tire industry a complete experience, we have compiled all the important information about the trade fair for you:

65,700 m┬▓ exhibition space (gross), 600 exhibitors and brands and the entire range of products and services for tires, wheels and trade, workshops and automotive services, retreading and recycling: Our virtual sightseeing flight and the hall plan provide orientation of what you can find where.

Use THE TIRE COLOGNE for your networking and make your business contacts clear even before the fair starts – quite simply via our Matchmaking365.

Are you looking for information on specific exhibitors, products or events? Would you like to create a personal trade fair plan? Just go with THE TIRE App .

From car rental to train connections. More information and services about THE TIRE COLOGNE can be found in our FAQ.

“Drive & Action”: that is the motto of the sensational drift shows at THE TIRE COLOGNE. Look forward to an extraordinary programme presented by FALKEN, SYRON TIRES and the motorcycle show Horst Hoffmann.

At THE TIRE COLOGNE you will experience what moves the industry: from megatrend digitisation to the latest technologies for tyre recycling. Our Digital Reality, Recycling Forum and Fleet Lounge theme areas make the leading trade fair for the tire industry a complete success. Practice is not neglected either: You can find out everything about the handling of commercial vehicle tyres in the special tyre service section.┬á

20 days to go until the first THE TIRE COLOGNE – and obviously not only we can hardly wait. FALKEN Tyres delivers a spectacular video with action, speed, smoky tires and a dash of humor. Absolutely entertaining!

The Recycling Forum provides an overview of the key aspects of tyre recycling. This special area is organized by the “Retreading Business” and “Tyre & Rubber Recycling” trade magazines, which are among the most important global media in the industry. We have listed all days of the Recycling Forum for you and show you which topics are in focus on which days and which speakers will participate in the corresponding topic session.

It’s almost over – look forward to exciting new products and good business at THE TIRE COLOGNE. Are you still undecided? Here we have 10 reasons why a visit to the leading trade fair for the tire industry is a real must.