The 7-Day Sheet Mask Challenge Is the Quickest Way to Jump-Start Your Skin

If three months of harsh winter air have left your complexion looking lackluster, fear not. There’s a quick, once daily treatment that will rejuvenate dull wintertime skin, leaving you with a fresh, clean canvas to take into spring: the seven-day sheet mask challenge, which asks you to commit to a 30-minute at-home facial each day for one week.

It’s a skin-care phenomenon that first gained momentum in Korea and is now taking off overseas, according to Soko Glam cofounder Charlotte Cho, who calls it an easy way to jolt your complexion with hyaluronic acid, antioxidants, and other power ingredients in a short period of time. “An intense moisture boost to your skin via sheet masks, after a long, dry winter, really helps you plump up any fine lines and get glowing,” says Cho, who recently designed a sampler kit for the occasion. The high-impact, low-commitment challenge is designed to be repeated again and again, whenever you need a boost, but many K-beauty devotees go on to follow a “one day, one pack” philosophy, posting daily on Instagram—the proof is in those dewy-skinned selfies.

What’s more, the methodology calls for a wide array of mask types, from anti-aging to pore-refining, so that by the week’s end, your skin has been enhanced every which way: A soft cotton sheet soaked in Estée Lauder’s moisturizing essence nourishes tired skin on Sunday, for instance, while Los Angeles dermatologist Harold Lancer’s apple stem cell–infused mask lifts and plumps on Friday. Here, seven restorative sheet masks to lift, brighten, and hydrate your way to a fresh face.