AdBrite remained an independent ad exchange, reaching more than 160 million U.S. unique visitors each month and providing site-level transparency, display and video capabilities, and an open platform for data providers and real-time bidders. AdBrite was led by Hardeep Bindra, CEO, and Joaquin Delgado, CTO, who both previously worked at Yahoo! Right Media, another ad exchange. It was backed by Sequoia Capital, and DAG Ventures.

AdBrite remained an independent ad exchange, reaching more than 160 million U.S. unique visitors each month and providing site-level transparency, display and video capabilities, and an open platform for data providers and real-time bidders. AdBrite was led by Hardeep Bindra, CEO, and Joaquin Delgado, CTO, who both previously worked at Yahoo! Right Media, another ad exchange. It was backed by Sequoia Capital, and DAG Ventures.