The Smart Choice Agents Program is one of the best models for new Independent Agencies to gain access to competitive market carriers and for increasing profits via aggregation. Smart Choice also provides discounts on many vendor resources. A few of the program highlights include (1) A "no fee" to join; (2) Own 100% of your book; (3) Contingency Bonus sharing; (4) You choose how to Perpetuate your business.

How can we target and rank for local searches when our organizations don't have physical locations in those places? In today's Whiteboard Friday, Rand walks us through a few different options with a focus on user intent.

Local search is all about being found by people in your area who are looking for what you offer. For some businesses their entire livelihood is dependent on local search. For brick and mortar businesses especially, the only customers they’re going to get are the ones who either live in same area or are passing through.How can you make sure you’re getting found in the search engines by people in your area?

In this day and age, every website should be optimized for mobile viewing. However, with so many devices available on the market, things can be a little tricky -- unless you use a tool like Mobile Emulator.

From Annie Cushing’s series on how to get the most from Excel to Nan Dawkins’ musings on Google’s Universal Analytics and Social Media measurement, it’s been a busy year in Analytics here at Marketing Land.

Are you looking to dominate local search? This guide is all you will need to learn how to perform The Ultimate Local SEO Audit for your business or your clients. Learn what key areas you need to pay attention to, which ones carry the most weight, and determine what you need to do to start beating your competition today.

At Moz, we love using premium SEO Tools. Paid tools are essential when you need advanced features, increased limits, historical features, or professional support. For other tasks, a free tool does the trick. Here you'll find a collection of the 100 best completely free tools, tools with both free and paid options, and free trials.

In social media, we're all increasingly thinking about visual content. But there's one question we get asked quite often: Where can you find free, good quality images that are cleared to use for your blog posts or social media content?...

Google announced a major update for small and local businesses today, introducing Google My Business, a single dashboard to manage a company’s full slate of Google connections, from listings to map placements, from customer service to marketing outreach. You can read an overview and take a visual tour of the new features on Search Engine […]

This is another FREE tool that can be used to help students sum up the information they learned into a neat little package. It seems to be relatively easy to use and creates a wonderful product. Let us know if you want to create a lesson around this type of product and we will be happy to help you!

Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.

Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.

Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.