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THE CHALLENGE After being re-branded from BetterBond to BetterLife, there was a need for the website to act as an access point for all of the BetterLife Group’s sub-divisions. The new design had to be simple and accessible, and the …

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THE CHALLENGE C the World’s site was not appropriate for their target market – a more mature audience. We needed to improve the UX, lower the bounce rate and design an attractive, responsive site, while at the same time, ensure …

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THE CHALLENGE We were tasked with providing the client with a fresh, modern new look and feel for their website, whilst also ensuring that it was fully responsive across multiple mobile and desktop devices, as well as being SEO-friendly. Lastly, …

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THE CHALLENGE Toyota Europe launched the new Aygo model under the Go Fun Yourself campaign. We were given the task of growing the number of YouTube views to 3 million, with a focus on two advanced market: France and …

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THE CHALLENGE We needed to devise and execute a digital paid search strategy aimed at driving conversions on the Sage One website at a competitive CPA, ensuring the highest possible ROI for our client. WHAT WE DID In order …

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Project Trapped was an integrated campaign for efferflu C Immune Booster aiming to demonstrate how it feels to get stuck inside when you have the flu. To do this we locked comedy duo Derick Watts & The Sunday Blues in …

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Challenge: Create a promotional Formula 1, user-friendly mobile app with constantly updated content and an interactive component. Solution: We created a cross-platform mobile app that is slick, fun and easily navigable with strong visuals and an emphasis on news and content. We …

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Challenge: In South Africa, Technical Universities are seen as inferior to their traditional University Counterparts. We wanted to challenge this perception and re-open the debate. Idea: A digital campaign was centred on a participatory installation aimed at driving PR. The campaign comprised …

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Challenge: One in two men over 40 suffer from erectile dysfunction (ED). The lack of confidence experienced by these men prevents them from talking about it. Legally we weren’t allowed to communicate the product name in traditional media. Idea: We created a …

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Challenge: The key was to understand Rovos Rail’s vision, taking what they’re passionate about and translating that into SEO ranking content, with the intent of exposing a new target audience to their luxury brand. The content on their site was extremely …

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Challenge: Based on the insight that ‘missing out’ due to colds and flu is frustrating and that it stops the Go Generation from doing the things they enjoy most, our communication challenge was to make Efferflu C the difference between having …

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Challenge: Insurance is a phenomenally competitive industry within South Africa and, as a result, Adwords keyword bids within this field are incredibly expensive. Other insurance companies have built up stronger, trusted brands with greater presence and are better known in South …

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Challenge: To redevelop the Sotheby’s website from the ground up, focusing on UX, design and the restructuring of content. Solution: The website’s sophisticated design is modern, streamlined and easily navigable, enabling people to locate real estate fitting their exact specifications. Through copious …