This campaign for the IAPA (Indian Association for Promotion of Adoption and Child Welfare) by Ogilvy & Mather, Mumbai is definetely its most celebrated campaign in recent times in India. After wining at the One Show, the campaign has also won a Silver Lion in the Press: Public Awareness Messages category at the Cannes Advertising Fest recently.The campaign features little children printed on an acetate sheet and the pages next to them show 2 drastic ends of where the kids could be. Like on a bed at home or on the streets, studying or working on the street or working on a construction site or playing with play blocks at home, etc.

Unsightly barcodes have been raping the beauty of package design long enough. That's why the japanese company came up with a way to give barcodes a fun and beautiful makeover, while keeping its functional utility intact. They christened this new type of barcode the "Design Barcode" and pitched it to various manufacturers throughout Japan. As a result, many companies adopted it into their package design, and they helped to turn barcodes into a new channel for companies to communicate to their consumers.

So what do you thing about this year Cannes Lions? We are celebrating in my creative team.We are the only one ad agency in Slovakia which has shortlist from Cannes this year.Ehm, two shortlists!!! One for Best use of Mixed Media (T-Com; Surprise) and second for Commercial Public Services in Film category (T-Com; FIND THE END).

Its good when your ad is one of world 25 best commercials in telecommunications isn’t it. Funny thing is that in our ad magazine Strategie a few admans from Slovakia judgeing ads absolutely missed potential of this commercial.

Respect to our Strategy Operations Commander Pavol Minár who came up with idea of interactive rebrandig (end of our TV ad was on internet) and Braňo Bezák with his ringing telephone booths in whole Slovakia.

The spot features 110,000 bikini-clad girls, more CGI characters, claims BBH, than in the Lord of the Rings films. Shot over three days in four locations in Los Angeles, the Billions has aired just once in the UK, before the England vs Sweden game. The ad celebrates the 60th birthday of the bikini and also Lynx effect.

In order to communicate Sundown's sunscreen lotion a human piano was created made of people who doesn't use Sundown. Use their burned skin to play your favorite tune or listen to submitted songs on the jukebox. Check it here.Agency: DDB, Brasil

The message, “The Big Pilot's Watch. Wear it here” is an ideal match for the medium of hanging straps. Images of the Big Pilot's Watch are attached to the hanging straps in busses, so anybody who wishes to can easily try on the Big Pilot's Watch, just on the way to the airplane. It will be better if everyone hold this straps this way.

I was very happy. With my campaign for car SMART I won full MBA course in competition "Be Smart and Win a SMART". Then, friend of mine has sent me thisarticle from AdAge.

"A Master of Business Administration degree is not only worthless, it can work against a marketer, according to a survey of marketing executives from 32 consumer-products companies by consulting firm Ken Coogan & Partners."