Haier Asia International Establishes Tokyo Headquarters

Tokyo, Japan, July 31, 2014 - Haier Asia International (hereafter referred to as "HAI"; President and CEO:Yoshiaki Ito) announced that the company has established a new Tokyo head office in the Marunouchi district of central Tokyo. From August 1st, HAI will begin operations there and run a double head office structure in tandem with its main office in Osaka.

The Tokyo head office, as HAI’s Asian headquarters overseeing Japan and the ASEAN region, will be responsible for conducting business strategy, as well as new business development, and acquiring global talent. The Tokyo head office will perform operations also carried out by the Osaka main office including corporate planning, marketing, public relations, human resources and general affairs, finance, legal and IT.

There is no change to the company’s registration or the Osaka main office and its operations. The HAI Group’s existing assets in the Tokyo area (HAI Tokyo Design Center, Haier Japan Sales Co., Ltd. Tokyo Branch, Haier AQUA Sales Co., Ltd. Tokyo Office) will also continue to operate as previously.

HAI is strengthening its business, including the establishment of the Tokyo head office, to become the leading Asian company by developing into brands Asians truly love and fostering excellent employees in Asia.