wat kies jij?

During my time at Studio Piraat,
I have designed this folder for a school community in The Netherlands.

The question on the front Wat kies jij? (What do you choose?) is to help young students and their parents decide, which high school they should choose. The illustration on the front and back is made out of arrows and shapes, it illustrates the confusion about the decision making.

The goal of this design is to attract young teenagers, with minimal information about the four schools. To make the folder stand out a bit more, the green colour is printed in neon.