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Fáilte. Welcome to the online home of Wise Ass
Communication Services.

Not the least of the questions that brought you to this
site is likely where did that name come from?

"Wise ass" does have its pejorative qualities. The Urban
Dictionary defines “wiseass” as “A person who demonstrates his or her pompous
nature by spewing sarcastic comments that are uncalled for in any given
situation.”

Elsewhere, we find:

'wiz?as/ noun informal; another term for smart aleck.

Those definitions might be apt when I find — several
regrettable times a day — all of those completely avoidable spelling errors, typos,
and grammar glitches that diminish (hell, eliminate) the credibility of a
blog post, ad, website copy, or social networking share. I don't know about you, but I've too often decided against sharing an item on Facebook or Twitter, courtesy of its bad presentation.

Diminished credibility is one thing. Then, the
inadvertent humour side is another. At those times, you can bet your misplaced
apostrophes that I am hanging out somewhere in an editorial chat room, having a
good old, wise-assed bray of hilarity at the preventable goof-ups out there. And
that’s because somebody, yet again, thought fresh eyes and an editor's services are unnecessary frills, or
too expensive, or would unreasonably delay the publication of those pearls of wisdom. It brings out the wise ass in me to see the results of such thinking.

In all seriousness, though, the name of this business pays
homage to my favourite creature, none other than Equus Asinus, upon whose
humble back civilization has been built for the last few thousand years. Generations of asses have carried the building blocks of magnificence from one place to another, whether materials, equipment, or people.

The wise ass, perhaps not so flashy or enchanting as its relative, the
horse, is an independent thinker, and has been found to possess impressive intelligence. Less easily startled than the noble steed, the ass takes responsibility
for its own self-preservation, as well as the protection of any other domesticated creatures
with whom it shares its home (if you don't believe me, take a look at some of the videos out there of donkeys taking chunks out of wolves or mountain lions who ventured too close). The ass is otherwise a gentle, foraging herbivore, not a hunter, and can go a long way on a little. Many subsistence farming households and labourers the world over rely on donkey-energy to keep things going. In North America and the United Kingdom, the potential for asses as providers of therapy to troubled or traumatized human beings is just beginning to be unlocked, as donkey sanctuaries and retirement farms make their presence known.

Patience, perseverance, loyalty, and the kind of
behind-the-scenes effort that aids in the creation of a masterpiece — those are qualities of a good editor, too. And so, here we are.

"Beth has a keen eye for detail and a wonderful sense of place and purpose in her editing. She was instrumental in fine-tuning a short story I was preparing for submission to a contest. Not only did she have many helpful suggestions and inventive ideas to contribute in the editing process, but she was able to drastically improve and refine my story while preserving my original tone and personal voice.
I would highly recommend Beth for any communications or editing work for professional and personal projects without hesitation!"