iAPPSds, recognized by analysts as one of the top contenders in the distributed campaign space, enables corporations like Camp Bow Wow to create robust digital campaigns and distribute it to their entire network of franchises. Each of Camp Bow Wow’s 150+ franchises launched an optimized website focused on its specific location along with a series of personalized email campaigns to cater to their customers.

“Camp Bow Wow’s use of this platform improves our websites’ functionality while allowing our Franchisees to customize their websites and send personalized email campaigns to their customers,” said Julie Turner, Vice President of Marketing at Camp Bow Wow. “We’re thrilled to offer this advanced technology to each of our Franchise owners.”

The site is now fully responsive and will adapt to any screen size for convenient access to Camp Bow Wow while on the go – including the all-important Camper CamsSM, live web cameras that allow customers to check in on their pets at any time.

“It’s so exciting to see brands like Camp Bow Wow using all of the features iAPPSds brings to the table,” said Ari Kahn, COO at Bridgeline. “They set an example in the digital engagement space – providing a rich digital experience for their customers. We are proud that iAPPS is a part of that.”

About Camp Bow Wow

In 15 years, Camp Bow Wow, the premier pet care franchise, has grown to include over 152 locations across North America, becoming a $93 million brand. In 2016, the company was ranked 204 out of 500 in Entrepreneur’s Franchise 500 list. The Camp concept provides the highest levels of fun, safety and service for its Campers, and peace of mind for their parents. Dogs romp together in an open-play environment and pricing is all-inclusive. Since the Broomfield, Colorado-based company started franchising in 2003, Camp Bow Wow has sold more than 152 franchises in 38 states, plus one in Canada, over 41% being women-owned. In August 2014, Camp Bow Wow was acquired by VCA, Inc. (NASDAQ: WOOF), a leading animal healthcare company in the United States and Canada.