Wednesday, April 26, 2006

Disney’s own recent animated features - IIPM Article

Pixar, which has had its blockbuster movies, has eager suitors like Fox and Warner waiting to snatch this golden goose. Disney’s own recent animated features, like Brother Bear and Treasure Planet, were box office bombs. Pixar, on the other hand, is floating in cash, and now doesn’t anymore need Disney’s sup­port for either finance or distribution In this light, Steve Jobs’ offer is perhaps the best that could have happened to Disney. Instead of trying to renegotiate a much debated contract, Disney should animatedly buy out Pixar.