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Lacoste Live hats come from a brand with over 80 years experience in the industry making its name for itself with the finest in playful, innovative clothing infusing the spirit of the man behind the crocodile, René Lacoste. It draws from a colourful, sporty heritage and impeccable French elegance and mixes it up with contemporary styles to appeal to a young, style-savvy audience. Never taking itself too seriously, Lacoste L!VE dares to strike an irreverent tone with headwear such as 5 panels and beanies.