As a market research agency based in London, The Mix is fascinated by one thing in particular: human behavior. But as their success increased, so did their stress levels. They needed to make a change that positively impacted their team without sacrificing the bottom line. They decided to try something new.

Nobody had to come to work on Fridays.

It was a bold experiment. A new week, Monday to Thursday. Nothing else changed. Pay stayed at the same levels, the workday wasn’t lengthened, and nobody was required to be “online” on Friday.

Strategy of Mind is an executive coaching and consulting firm that helps companies perform better by focusing on its most important component: people. Through a unique blend of scalable executive coaching, team training, and keynote speaker events, we rely upon the power of Active Inquiry to powerfully transform your organization.