ASBURY PARK – Visitors to the city’s historic beachfront will have access to several additional posh amenities this summer thanks to a waterfront developer.

iStar Residential, one of the developers of the Asbury Park waterfront, has received approval from the city’s planning board to move forward with an initiative designed to get daily beach visitors to extend their stay, thus giving them more of an opportunity to experience the city.

Starting on July 1 and lasting through Labor Day, iStar’s subsidiary Asbury Partners will offer Season Experience packages – on both a daily and season pass basis – that include access to a beachfront station with oversized lockers for storage of personal belongings, air-conditioned bathrooms, private showers and changing stations.

This station will also feature shade structures, located in hammock gardens, where season pass holders will be able to relax and escape from the sun.

The passes range in price from $20 per day to $550 for a primary season pass holder. Spouses/partners can be added to the season pass for $150, while children over the age of 13 can be added for $75 and children 12 and under are free.

The initiative is expected to create 30 to 40 new jobs for “crew members” who will be hired to assist residents and visitors with their beach items, answer questions, offer recommendations and provide umbrella and beach services for season pass holders.

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“We want to keep the momentum going in Asbury Park and provide the opportunity for visitors to experience firsthand what it’s like to be a resident of this great City. We don’t want people to feel they have to leave after only spending a day on the beach,” Jan Cooper, iStar’s vice president of Strategic Marketing and Planning, said in a release. “We know that once people experience the Waterfront and get a full taste of the City’s ambiance, they’ll want to call Asbury Park home.”

iStar will also be revamping its VIVE sale center and creating a Waterfront Headquarters where visitors can see site plans for the redevelopment area, share input and purchase season passes.