Pepco
A campaign with pep!

Pepco is one of the three largest private distributors of energy in Eastern Canada. A
distributor of fuels, lubricants, industrial supplies, and propane in the residential,
industrial, and agricultural sectors, as well as in construction and transportation,
this rapidly growing company has seen its sales figures rise 377% in five years,
which earned it 168 th place in PROFIT magazine's PROFIT 500 rankings in 2016.

Complete assistance

CDC began its collaboration with Pepco by totally overhauling its website in 2015
and upgrading its brand image by creating the slogan "Pep your life" and the
character "Peppy". After several acquisitions in 2016 and continuing its strong
growth, Pepco's leaders wanted support in order to ensure that all of its marketing
activities were working and that the brand image was being used consistently. CDC
therefore assisted the company in its strategy and communication actions, actively
participating in bimonthly marketing meetings and taking on the task of developing
various actions, like promotional campaigns, print communication tools, website
upgrades, and social media management. In addition to seeing spectacular growth in
its Web performance, Pepco's team can count on the CDC team as a genuine
extension of its own marketing department.

Complete assistance

CDC began its collaboration with Pepco by totally overhauling its website in 2015
and upgrading its brand image by creating the slogan "Pep your life" and the
character "Peppy". After several acquisitions in 2016 and continuing its strong
growth, Pepco's leaders wanted support in order to ensure that all of its marketing
activities were working and that the brand image was being used consistently. CDC
therefore assisted the company in its strategy and communication actions, actively
participating in bimonthly marketing meetings and taking on the task of developing
various actions, like promotional campaigns, print communication tools, website
upgrades, and social media management. In addition to seeing spectacular growth in
its Web performance, Pepco's team can count on the CDC team as a genuine
extension of its own marketing department.