Who Is Who

Living Proof cosmeceuticals were created by Harley Street, London in 1982. The inspiration was drawn from Hollywood actors and affluent class in Europe, who were looking for something which can offer them therapeutical effects to replenish their aging skins. In the early 80's Living Proof products were exclusive to the rich and were exclusive to high end beauty clinics and top salons / spas. The results were dramatic and marvellous. The Living Proof name soon became a cult name in the field of cosmetics and in those days if you were a new Romantic, Punk or Gothic the chances are you would have been using Living Proof products to make your statement!

Active lifestyle, calls for a longer lasting, more natural approach to cosmetics. This inspires us to create a cosmetics line designed for real life and the active individuals who live stressful lives. Over the years living proof has continued its research and produces various innovative products.