Sharon Ojong says, â€œDonâ€™t think personal branding has to do with popular names only. No matter what you do for a living or where you find yourself, you must think, act and plan like a business leader. And think of yourself as a brand. With the surge of social media, potential clients and your employers can google you before they even request for a meeting or do an interview. So whether you need to build a personal brand for personal or professional reasons, or for both, here are seven steps to take towards building or rebranding your existing personal brand.â€