02 / 09 / 2015

Algeria: Cucine Lube is a winning brand also in sport

Cucine Lube consolidates its image in Algeria thanks to the sporting triumphs, as the Italian company brand logo is printed on the official uniforms of NRB Bou Arreridj, the men's volleyball club winner of the 2015’s Algeria Cup.

Lube and volleyball, a pair that in Italy is already old, strong and prestigious thanks to Lube Volley, a sport club owned by Lube Group, which in 25 years has repeatedly win a lot of national and European trophies.

A combination that has now crossed successfully even the continental borders, receiving considerable benefits from media on the Maghreb territory, where since 2014 Lube is present with two wonderful stores located respectively in the capital Algiers and in the town of Bordj Bou Arreridj, and on the past June took part with big success at the 48th edition of the Algeria International Trade Fair.