Conversational Marketing Blog features BJ Cook's insights on digital marketing strategies and social media. As customer experiences cross over from web to mobile to offline; we assess who gets it and who needs some help.

Monday, July 27, 2009

Recently, Boulder Digital Works was born at University of Colorado at Boulder. It's described as "a project-based and accredited learning initiative focused on developing today and tomorrow's digital leaders and entrepreneurs." Just like the firms it is hoping to feed up and coming students into; it has its own three letter acronym ... BDW. I explored their website a little bit and found some interesting information, some good and some that might raise some red flags.

Boulder Digital Works is as much as you'll make in your first year within any digital agency if you start in a junior role. Hopefully that $20,000 investment has a decent ROI and doesn't take you as long to pay back.