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the power of e-mail sales

I sent out a quick e-mail to about 15 or 20 peopel this morning with my price list for honey, candles,lip balm and hand salve. Went shoping with my wife and when I got back I checked my email and had over $250 in orders waiting. It ended up being a good way to get the word out.

Re: the power of e-mail sales

Berk:

In general, people discount looking back on their past clientel. I have done tons of research on marketing and sales. It is one of my favoorite subjects. Focusing on current customers (versus getting new customers) will always pay off ten fold.

Re: the power of e-mail sales

Re: the power of e-mail sales

I would disagree with you totally mythomane. If you have a QUALITY list of people who you send the newsletters too, it is not spam at all. If you buy a list or rent a list of contact emails, yes, that is spam.

For example, if someone comes up to the booth and buys a jar of honey. I ask them if they would like to sign up foro ur newsletter and tell them what it is about, which is cooking with honey, ect. If they say no, then no. But if they say yes and sign up for it, that is how you build a quality list.

Re: the power of e-mail sales

Originally Posted by mythomane

love that spam!!!

I assume this is said in jest?
The peple I sent it to are friends or have bought honey and other stuff before. I was sure to let them know that I wouldn't send them an e-mail if they didn't want me to. One for example said " I'm so glad you reminded me" and proceeded to give me an order for about $60. Orders are still coming in.