Hoyts cinema website redesign.

The Challenge.

The challenge was three-fold: To design responsive websites for Hoyts existing cinema & kiosk websites; to improve the overall user experience on both sites; & to develop more intuitive processes for booking tickets & renting movies.

The Solution.

In delivering these outcomes, I focused on minimising steps required to finalise transactions, rationalising the navigation to better communicate key messages to the right audiences, & simplifying the design to enhance the brand value.