Clothing

Size

Our Story

Our vision is to be the number one globally recognised British brand authority for cashmere. It is after all, at the heart of everything we do. What started as a collection of just 25 pieces has grown internationally with boutiques opening across the UK. Join our journey and discover our story...

Layer up in a classic, comfy & high-quality cardigan

Whether you’re already a proud owner of a Pure Collection cardigan and want to update your style, or you’re looking for a luxurious, modern alternative to your current cover-up, you’ll find a forever favourite here.

Styles

Our cardigan collection has an array of necklines and styles for you to choose from, including crew neck cardigans, v neck cardigans, boyfriend cardigans and longline cardigans. Our women’s cardigans come in a multitude of colours, so whatever the occasion, you never have ‘nothing’ to wear. You’re sure to find a fit to flatter your body type too, with our signature cardigans in sizes 8 to 24.

Fabric

You’ll discover most of our cardigans are 100% cashmere. This luxe material is sourced from the fleece of goats in Mongolia and is not only the world’s finest, softest and warmest yarn, but is also it’s surprisingly durable and will last years if looked after in accordance to our guide.

We have 15 years’ experience sourcing cashmere that’s sustainable, superb quality and fairly priced. We craft cardigans in a range of weights and textures, including Gassato Cashmere and Classic Cashmere.

Occasion

Pure Collection cardigans are a versatile choice for unpredictable weather, as well as a clever cover-up option for when you’re styled in one of our beautiful dresses. From softly draping knitted ponchos and cashmere crop cardigans, to cardigans with a fringe trim and ruffle edge – you can layer up in style, season after season.