Events

Longines opens a new Shop-in-Shop in Kochi in the presence of Aishwarya Rai Bachchan(Kochi, India)

December 12, 2013

Longines opened a new shop-in-shop for the citizens of Kochi at the premium Lulu Mall. At this occasion, the Swiss watch brand presented Conquest Classic, a collection dedicated to horse lovers. Longines Ambassadress of Elegance Aishwarya Rai Bachchan inaugurated the shop in the presence of media and guests.

The new shop-in-shop provides with an elegant and contemporary environment in which Longines’ design philosophy is evident in every detail. The place offers a perfect setting for the Longines timepieces.

The Swiss watch brand presented there Conquest Classic, a collection dedicated to horse lovers. As a partner of the most prestigious equestrian events in the world, Longines was keen to launch a collection of timepieces to be worn amidst the excitement of these competitions. True to the brand’s values of elegance, tradition and performance, this new collection of models, all fitted with self-winding calibres, is at the same time totally contemporary and perfectly timeless.

After the inauguration Aishwarya Rai Bachchan, Longines Ambassadress of Elegance, commented: “Kochi is one of the most beautiful cities of India. I am very happy that Longines is spreading its wings to the new upcoming towns. I am sure the citizens of Kochi will enjoy wearing Longines just as I do”.