THE MARNI STORY

Consuelo Castiglioni originally set out with a simple brief: to treat fur as an ‘ordinary’ fabric, making it chic and wearable, and dusting off its old-fashioned, passé image. When customers demonstrated a need for clothes to wear under their furs, the business expanded and the Marni success story began. Graphic, unexpected silhouettes, colour blocking and contrasting textures soon became Marni signatures and cemented its place as an industry favourite.