Austin Emergency Center provides upscale, concierge-level medical care services throughout central Texas. DV has partnered with the company since 2013, campaigning to attract visitors to AEC’s website, then converting those visitors into loyal patients. Most recently, DV leveraged CRM and marketing automation platforms to optimize AEC’s digital marketing spending, according to our own proprietary techniques. The result was a 15% increase in new patients within the first 3 months alone.

Web Development, Digital Strategy, Search, CRM, Marketing Automation

DV ENGAGEMENT SCOPE

15%

INCREASE IN PATIENT VOLUME

REVERB

A multi-location medical service provider was struggling to maintain a positive online reputation. Though the facility provided superb care for thousands of satisfied patients, few of those patients were posting five-star reviews – while the few negative reviewers were far more vocal. We rolled out our proprietary REVERB technology to maximize and spread positive reviews, and supplemented that campaign with offline incentive programs. In just 3 months, all locations saw a 10% increase (or more) in positive online reviews. The system as a whole achieved an 18% increase in review scores across social media, driving a significant increase in new patients.

DV ENGAGEMENT SCOPE

1.1 star

INCREASE IN ONLINE REVIEW SCORES

Lucky Strike

Lucky Strike Entertainment operates a national chain of bowling alleys, billiard parlors, bars, restaurants, lounges, art galleries and music venues. The company had been using disparate, unconnected tools to track sales and leads at each venue – creating a clear need for an integrated sales and marketing solution. Digital Viscosity rolled out a unified platform that organized all leads into a consistent sales funnel – then helped train Lucky Strike’s sales staff to leverage the new technology. In less than a year, the company achieved a 30% increase in leads, and a 50% boost in content subscribers.