Why didn't Leica just join the E/FE system? The make outstanding lenses but they're way behind the technology curve in bodies. If all they're catering too is well heeled aficionados then they could have taken a page from Hasselblad and used the "guts" of a Sony body. As is, this is a Sony NEX 3 sensor surrounded by mostly 2 year old technology. Does any photographer really care if the body was polished by ostrich testicle 4000 times? It's an insult to Leica fans.

I don't think it's an insult to anybody. To survive Leica has to look to the future, not always live in the past, even if that's what a few Leica 'fans' think.