Different: Escaping the Competitive Herd This was a great read. The author Youngme Moon is a professor at Harvard Business School. It’s a business book and the title says it all. Read the Amazon reviews.

Reading in the Brain: The Science and Evolution of a Human Invention is a fascinating book. It goes into wonderful detail about how humans are able to read and while I found that incredibly interesting, it’s not the big idea of the book. The big idea is all about how structures that evolved in our brains for one purpose can be co-opted for for human cultural inventions. Our culture is thus circumscribed by our brain structures. Not for everyone, but I liked it.