Hot Pockets Ad Better At Gaming Than Hot Pockets

Last night, the legendary purveyors of bread-and-cheese injection systems at Hot Pocketstweeted a photo of a bro playing a Nintendo 64 while another bro helped him eat a Hot Pocket. The tweet has since been removed from Hot Pockets' timeline. Were they embarrassed about using a dated cultural reference like an N64?

I can't say for sure. Representatives from Hot Pockets and the brand's owner Nestlé were unavailable for comment at press time. What I can say for sure is that the presence of N64 controllers is actually the least embarrassing thing in this advertisement.

Look at the guy in the green shirt. Look at his hands, specifically. The way he's holding the famously hard-to-be-held three-pronged N64 controlling. He actually looks like he knows what he's doing with it. That's more than I can say for most of the people who pose for stock advertorial photos meant to portray anything gaming related.

(Also, let's be honest. If you're in a demographic associated with a) audacious tattoos, b) flannel shirts, and c) people who call each other "bro" either ironically or unironically, it's safe to say that you're also the type of person who stills plays N64 games on the regular. What's really missing from this photo is a giant bong.)

The real sin in this ad, if you ask me, is the way the hot pocket is being eaten. Any self respecting gamer who's indulged in his or her appetite for hot pockets knows that there is only one way to eat these things while remaining tethered to a console. YouTuber Ben Heck showed the world the definitive Hot Pocket-eating tactic back in 2012:

Plus, the bro in the Hot Pockets ad left the crisping sleeve on. Who even does that? The eHow instructions for how to eat a hot pocket specifically says, "Remove the Hot Pocket from the crisping sleeve and set on a plate" as part of the fourth step.

For some reason (and don't ask me what...cause I LOVE Vegemite) but it doesn't seem to translate overseas. Most aussies love Vegemite...but the best i've heard from an American is that they "tolerate" the taste.

Hahaha! So true. I watched that Jimmy Fallon segment where they tried Vegemite recently. They smeared it on like it was nutella and were surprised! I think Vegemite need a new slogan or something..."Vegemite...just a scrape".

Thank you for confirming I don't have very specific brain damage resulting in shoulder button blindness. I really felt like I was going crazy when I noticed that. It has an expansion port on the bottom with a proper tab, so even if it's a knock-off it's a knock-off intended for the N64 which means it should have the buttons there. It looks like an official green controller which means it's a photoshop job. Did they just feel the grey buttons drew too much attention from the Hot Pockets? That's seriously the most rational explanation I can come up with.

Originally released on November 27th, 1998 in Japan, the Dreamcast was a shot at redemption after Sega's last console, the Saturn, had a less than stellar time competing with the Playstation and Nintendo 64. Something had to change in order for Sega to keep a horse in the console race. The Dreamcast had it all: incredibly powerful graphics, online capability through dial up, and a playful take on media. Hell, the memory card, also known as the Visual Memory Unit (or VMU) had a screen built into it. Sega was here to play and they did it wonderfully.