In a talk titled 'Why your story matters', in the 'driving demand' track of the fifth eCommerce Africa conference, attendees heard from Mike Joubert, founder of the Billybo Group. Dubbed a godfather in SA brands and marketing, he walked us through the virtue of storytelling and why it matters, while shedding light through examples from some of the greatest commercial stories ever told...

In a talk titled 'Why your story matters', in the 'driving demand' track of the fifth eCommerce Africa conference, attendees heard from Mike Joubert, founder of the Billybo Group. Dubbed a godfather in SA brands and marketing, he walked us through the virtue of storytelling and why it matters, while shedding light through examples from some of the greatest commercial stories ever told...

Kuper Research has conducted a survey amongst individuals in the media and advertising industry to determine and measure perceptions of the new JIC's vs Saarf, and to determine whether new media research is meeting the needs of users and to ascertain what changes can be made to improve its usefulness...

The eCommerce Africa conference kicked off at CTICC on 19 March with a keynote session by Chantel Botha, founder of BrandLove, titled: 'More than a feeling, on why CX is the #1 competitive differentiator'. Here's what you missed...

The Committee to Protect Journalists releases 'The Last Column' book to highlight the human cost of journalism around the globe. The book features the final articles and photographs of fallen journalists...

Marriott International's Sheraton Hotels & Resorts has unveiled a new logo paying homage to its past, depicting its vision for the future. The new design will appear across all collateral and websites from April 2019...

Warc has released the results of its first-ever 'Best of the Best' global index of excellence, to showcase the best all-round agencies and brands by aggregating results from across all three recently released Warc Rankings - Creative 100, Effective 100 and Media 100...

The Kantar insight division's Duncan Southgate, global brand director of media and Jane Ostler, global head of media, recently presented a global webinar session in headline findings from their latest AdReaction study on the challenges of gender-progressive marketing and getting gender right in advertising. Here's what you missed...