“Examining Stereotypes in Investing” by Brian Bloch

Reading about a successful misselling damages claim the other day, I noted another reader commenting cynically on the fact that “a little old lady” had been given a generous award by the court. She had been talked into parting with her savings to invest in a second home in Spain at the height of the property boom. Soon afterward, disaster struck as the bottom fell out of the market and the investor was awarded substantial compensation. While she was indeed given negligent advice and deserved to be compensated, it struck me immediately that it is not only little old ladies who need protection, and sometimes, they may be more informed than big young men.