Sunday, 18 August 2013

Back Rounds Of Mosquito

In countries such as India, the market formosquitorepellents is quite large. This is
because of the prevalence and incidence of a number of diseases associated with
the bite ofmosquitoes—dengue,
encephalitis, malaria, etc.[]In spite of the best efforts of the
government, the occurrence of such diseases continues to remain high. A pointer
to this is the fact that even during such a high-profile event such as the XIX
Commonwealth Games in New Delhi in October 2010, the authorities were battling
an outbreak of dengue. Even in the up market Games Village constructed by the
authorities for the athletes participating in the games, there were fears of
the incidence of dengue due to issues related to water logging, since the river
Yamuna had overflowed its banks that year.

In fact, the
monsoon season is often a high-risk period, in which the usage ofmosquitorepellents peak (it has been reported
that the demand formosquitorepellents is highest between February
and May and then again between July and November).Various types of drugs are available
in the market. Another issue was that the traditional compound of
dichloro diphenyl trichloroethane (DDT) had gradually lost its potency in
fightingmosquitoes. The little pest
had gradually developed resistance towards it. Hence the need for new products.

Karamchand Appliances Private Limited (KAPL) was established by
three brothers, originally from Maharashtra. The family had a business that
involved importing books for sale in the Indian market. The three brothers,
however, had different ideas and shifted to the land of entrepreneurs, Gujarat,
and partnered with a relative in making diesel-fuelled agricultural engines.

However,
this was not for long, because the brothers had an eye for opportunity. They
noticed the success of a smallmosquito repellant company in
the small Gujarati city of Rajkot and decided to enter into a similar business.
Thus, KAPL came into existence.