How Social Media Can Be Your Best Source For Leads

Looking at 50 major brands in various industries, Victoria's Secret was the only one to score top marks across all eight social media platforms analyzed by Spredfast. Victoria's Secret is the top brand using social media, according to new research by social software platform Spredfast.

WPP announces that it has acquired a majority stake in SET Management, LLC ("SET Creative"), growing its Branding & Identity group. US-based SET engages consumers with brands through physical experiences in retail stores, pop-up stores, trade shows and live events. SET Creative continues that engagement digitally via apps, content creation and social media.

Licor 43, the leading Spanish liqueur is set to lead the way in alcohol marketing as it is the first liqueur to launch a fully immersive consumer experience using a virtual reality headset.

The headsets will be launched at Imbibe on 29th and 30th June.

Carling is today launching a £3.6M campaign, which aims to ignite football fans’ passion by getting them ready for the season ahead.

Running during the period between the football season ending in May and restarting in August, Carling will be supporting football fans with a £10 off official football shirts promotion. The promotion will run across selected packs in stores nationwide and pubs and bars throughout the UK.