1948-49 Theatre Catalog, 7th Edition, Page 189 (178)

1948-49 Theatre Catalog, 7th Edition, Page 189

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In Pawtucket (R.I.)
THE CENTER, formerly the Capitol,
was well located in a busy district and
had 1385 seats; but it needed rejuvenation to maintain a good run and admission scale (55c). The problem also, was
to combine the theatre candy stand with
a refreshment store so they could function jointly or separately as conditions
demanded and facilities permitted.

The marquee was extended to embrace
both properties and give importance to
each; the boxoffice was relocated and
structural glass doors were added in
order to open the lobby; a new ladiest
lounge was installed; and the removal
of ornamentation, new lighting, painting
and new drapes in the auditorium, completed the transition. Costs: $34,000 for
remodeling, and $15,000 for equipment.

RESULT: An especially great increase
in confection sales both inside and outside of the theatre; an increased patronage; and the better type of pictures that
had been the objective.