Remember that if you are using any of the following e-commerce platforms (ECPs) without much customization, you might be eligible to use one of our plugins, which will generate the feed and the tags for you:

Magento

Prestashop

PROHIBITED ITEMS

Please note that Criteo has a strict content policy that aims to ensure that inappropriate content is never displayed inside a Criteo banner.

All products belonging to the following categories must be excluded from the feed:

Alcoholic Beverages

Lingerie and Underwear Products

Swimsuit

Sexual & Reproductive Health Products

Adult Sexual Products & Services

Drugs & Supplements

Weapons and Knives

Firearms and Explosive Devices

Tobacco and Smoking Accessories

Religious Products & Services

Dietary Supplements

Weight Reduction Products & Service

In addition, all products referring to any content listed below must also be excluded from the feed.

Nudity or Partial Nudity

Cosmetic Procedures & Body Modification

Sexual & Reproductive Health

Sexually Suggestive Content

References to Sex & Sexuality

Racist Content

Political Advertising

Occult Content

Profanity

Religion

Consumer Loans

Promotion of Violence

Abortion

Endangered Species

Illegal Hacking

Illegal Products & Services

Underage or Non-consensual Sex Acts

Gambling

Please contact your Account Strategist if you have any questions regarding borderline products.