Can you build a website that will update using data from our back office application.

Yes.

By using the content you update and maintain on a regular basis, your website will be up-to-date as well.

The Charleston Renaissance Gallery has taken advantage of this and built a very strong web presence. "One of the upsides" says Marketing Director, Holly Watters, "is that you don't have to think about adding or updating all the content on the website." "It updates based on the information I add to our inventory tracking software."