Knowledge Base Articles

Advertising campaigns that feature promotional items are among the most effective, but you may be wondering what types of promotional items are the most popular. According to the sales figures reported to the Promotional Products Association International (PPAI), these are the top five categories of promotional products and the market share that each of them holds.
Promotional Apparel
With 22.5% of industry sales, promotional apparel is the leader in categories of promotional items by a runaway 10%. These figures include promotional caps, t-shirts, polo shirts, jackets, sweatshirts - anything that is worn.
What makes wearables so popular? For one thing, they appeal to both customers and employees, and are bought for a wide range of reasons. They can be part of a motivational strategy or bought as incentives for staff. In many cases, they are bought for wear as uniforms or to be worn by employees for special events. T-shirts and caps are among the most popular giv

Contemporary marketing and promotions benefit from the inclusion
of a personalized sports bottle or custom sports bottle. They are the
must-have, must-see accessory of every fashionable, environmentally
active or socially conscious person this year. Increased warnings from
the FDA at the beginning of 2010 about the environmental and community
health hazards inherent in plastic water bottles has sent water
executives and celebrity endorsers running for the hills.
With
renewed warnings about the health dangers of BPA (or Bisphenol A) and
DEHP (Bis 2-ethylhexyl phthalate) on developing fetuses, infants,
children, fish, and other wildlife; no one wants to be seen promoting
what is quickly being labeled as the greatest preventable threat to
public health and the environment. The press has been merciless,
labeling bottled water as a major cause of infertility, birth defects
including genital deformities, impotency, child obesity, thyroid
complicati

If you want a great return on your investment, you should put
your money in promotional clothing items. This kind of marketing
campaign is very popular to a lot of big or small businesses compared to
other types of promotions.
Printed clothing products like
jackets, caps, sweatshirts, polo shirts or t-shirts are the common ones.
These are accepted everywhere and they are perceived as premium items
worldwide. In addition, they are simple to produce, yet cost-effective
by nature.
So when you are looking for corporate giveaways or
gifts to your customers, you should consider different clothing items
with your company logo or name printed on them. Don't think that these
are highly expensive. In fact, you can even choose from a wide price
range that will suit your budget.
Convenient and Effective
And
if you compare this campaign to a typical broadcast or print
advertisement, you would notice that it brings out more warmth

A bike water bottle is an important part of any cyclist's
equipment kit. Whether you ride a road bike or a mountain bike, making
certain that you stay hydrated is important if you want to keep
functioning at a competitive level. The longer that you go without
drinking any liquids, the harder it is on your body to keep functioning
optimally. Because of this reason, many long distance bikers will keep
at least two bottles with them on their rack. This helps to ensure that
you can drink whenever you can and keep functioning at competitive
level. However, it is important to remember that you do not want to
drink too much when you are exercising, as this can make you feel sick.
The
type of bike water bottle that you choose should be dependent on
several factors. First, you need to pick a bottle that fits your bike.
If you already have a bottle cage on your bike, you will have to select a
bottle that fits your cage. A proper fit in the cage is import