Building Content-driven Shopping Experiences with Neos & Shopware

Sometimes, you open up a website and before anything else these buttons appear: “To the website” or “To the shop”. Why is this necessary? Most likely, because shopping solutions usually lack CMS-like editing powers and CMSes usually lack features like checkout, stock, orders and customer data. An integrated experience requires you to choose one system and add the missing features. Or is it possible to marry the best of both worlds? We will show the example of an integration between Shopware and Neos and our approach to problems like: