Permission Marketing

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Poke The Box

The latest book, Poke The Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project.

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THE DIP BLOG by Seth Godin

All Marketers Are Liars Blog

eBooks for sale

While I've had some luck selling ebooks, I've particularly enjoyed giving them away free. While I was busy doing that, an entire industry has evolved around selling pdfs. The math is simple: sell 10,000 at $30 each and you too can move to Gozo and sit in the sun.

The vernacular of the sales process is fascinating, though. Apparently, many ebook authors believe you need to write pages that are 56 inches long, filled with claims, promises and fake book covers. (and sometimes, as you'll see below, this works quite well). I'm not sure that this, by itself, is the future of the medium, though. I think it belongs to people who find a following, curate information for them, build a permission asset and then write a tremendous ebook at a fair price.

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» Tis the season for thieves. from All About Anissa
Guess I am not as smart as I thought. I made the horrible mistake of trying to sell some furniture on Craigs List (do not blame site in any way) and was taken for a scam. Even with a certified cashiers check, I was taken for $2000. This is m... [Read More]

Tracked on December 17, 2007 at 08:16 PM

» On Really, Really Long eBook Sales Pages from Social Media Marketing eBook
Seth Godin linked to our ebook site todaythanks for the link love, Seth! In his post, he also links to Aaron Walls SEO book, and remarks on the two different styles of sites:
Apparently, many ebook authors believe you need to write pages ... [Read More]