Credit and debit cards, which significantly replaced the need to carry “real” money, has a few disadvantages such as risk of theft or loss, inconvenience of carrying significant amount of money etc. These disadvantages are increasing the scope of the mobile wallet. A mobile wallet facilitates transaction even during travel, which is the key cause for its adoption rate. A mobile wallet does not limit the user to have a particular bank account to transact. It also evades the need to stand in long lines. Therefore, mobile wallet banking offers visible advantages over plastic money and mobile banking.

Service providers are collaborating with each other to provide one-stop solutions to the greatest challenges of mobile wallets with respect to standardization, privacy and security. Recent innovation of smartphones and the increasing penetration of Internet services in developing economies are all multiplying the adoption of the mobile wallet concept.

STUDY GOALS AND OBJECTIVES

The key goal of this report is to provide in-depth understanding of the mobile wallet market. The report provides key market indicators and potential growth segments. More specific objectives are as follows:• To identify and categorize key market segments with respect to the mobile wallet market technologies, products and stakeholders.• To identify and evaluate key market dynamics and respective impacts across geographies.• To derive forecast figures for key markets from 2011 to 2017.• To identify and investigate key opportunities securing growth in a competitive environment. • To provide intense market intelligence through effective analysis of recent mergers and acquisition (M&A) and joint venture (JV) activities along with other developments among the key market participants.• To identify and analyze geography-specific trends.• To profile top companies in the industry.

The scope of the mobile wallet market excludes online payments, payments through debit/credit cards (electronic fund transfers at the point of sales) and online trading. The mobile wallet includes only the payments made through exclusive services providers of the mobile wallet through a unique and exclusive mobile wallet account.

The scope of the mobile wallet market will exclude online payments, payments through debit/credit cards (electronic fund transfers at the point of sales) and online trading. The mobile wallet includes only the payments made through exclusive service providers of the mobile wallet through a personalized mobile wallet account.

The report is based on both primary and secondary research. Primary research was conducted through interviews among top officials, which included CEOs and product heads of their respective markets. The primary research was also conducted among consultants and key opinion leaders. The secondary research included keyword search through paid and other sources such as government and company websites. With 2011 as the base year, the market forecast was derived by a combination of market dynamic analysis and primary research. The market estimates were further reconciled with a top-down approach.

ANALYST CREDENTIALS

Priyanka Patel has more than five years experience in business research, consulting and marketing. She has vast experience in the automatic identity and security domain applied in all end-user markets, extending from aerospace to automotive markets. She has constantly tracked key technologies in the security market. She has authored reports on RFID healthcare markets, RTLS market opportunities, Smartcard application opportunities, Chipless tag market and many others. She has continuously interacted with key industry participant across the globe through analyst briefings. She has constantly delivered research services, which have included high-level business intelligence, market dynamic analysis, strategic recommendation, opportunity analysis, strengths, weaknesses, opportunities and threats (SWOT) analysis, Porter’s Five Force model, pricing analysis, cost benefit analysis, investment models and others. She holds a Bachelor’s degree in Commerce and an MBA in Marketing.

REPORT HIGHLIGHTS

This report provides:• An overview of the global mobile wallet market.• Analyses of global market trends, with data from 2011 and 2012, and projections of compound annual growth rates (CAGRs) through 2017.• Examination of supporting equipment and technologies, including RFID, smartphones, and 4G technology.• Discussion of payment framework and challenges, and legislation and regulatory framework for devices and technologies.• Delineation of technologies, such as mobile commerce, mobile payments (taxis, hotels, phone bills and others, and entertainment events), premium messages, mobile Web payments, near-field communication (NFC), cloud computing, and social media.• Comprehensive company profiles of major players.

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