Blog

We talk a lot about marketing from a digital and social media perspective. No matter what form of marketing you’re using, one thing remains the same: Content. Content is an essential key to a good marketing strategy from a digital to a social media perspective. As...

In past blogs, we’ve talked a lot about social media and digital marketing from a business perspective. Another area where social media makes a huge impact is from a personal branding standpoint. Today, we see tons of social media “celebrities” and “influencers” that...

In past blogs, I’ve covered topics from social media in business, to E-commerce, and digital marketing. While these are all major areas of today’s business world, there is definitely an increase in social media’s role in the marketing field. However, using social...

The world of marketing has seen numerous changes over the years. Though traditional forms such as direct mail (snail mail), print and broadcast advertising, and referral marketing can still be used effectively, digital marketing has revolutionized the way you can...

Many of my blogs thus far have focused on social media in business, and some of the benefits it can provide to large and small organizations. While social media can pose multiple benefits for a company marketing and advertising wise, it doesn’t necessarily do any...

Social media has become a huge topic of discussion within the business and marketing industry. Companies large and small are using social media as an extra platform for marketing, advertising, and even E-commerce. In fact, many social media profiles, such as...

Content now floods the internet, saturating audiences with optimized marketing messages. As a result, getting the attention of relevant audiences may seem to require more time and effort than ever before. Before the changing business environment starts taking a toll...

The development of social media platforms has revamped the internet and how business organizations utilize it. Our lives are essentially revolving around the internet and mobile devices, and a large part of that is dedicated to social media use. In our idle time, we...