Our Story

In 2004 we established our former company called Dynasec and we used Google AdWords as our major platform to generate leads and drive sales.

For 8 years we faced all the challenges of managing Google AdWords accounts and we tried to overcome them by building tools and methodologies, writing automated scripts, creating smart excel files and using best practices.

In November 2011 Dynasec was acquired by Check Point Software (CHKP), and we embarked on our next venture, AdScale, to develop a platform that will help marketers to easily boost advertising performance.

Today AdScale employs mathematicians and experienced internet marketing experts who combine mathematical and statistical models together with an intuitive user interface. We invest whatever it takes to make our platform so friendly and effective that everyone profits from it.

We love our job!

Leadership

Mati Ram

CEO

CV Highlights

Founder & CEO at Dynasec (Acquired by Check Point (Nasdaq: CHKP)

Head of GRC Business at Check Point

Motto for Life

Nothing is Impossible

Main Hobby

Playing Soccer

Contact Mati

Assaf Frank

VP R&D

CV Highlights

Director of R&D at Dynasec LTD.

R&D Group Manager at Check Point

Motto for Life

Work hard today for a better tomorrow...

Main Hobby

Music & Cooking - food for both body & soul

Contact Assaf

Ben Wasserstein

VP of Business Development

CV Highlights

Executive Global Master in Management from London School of Economics (LSE).

Over 10 Years of experience in executive positions, with a strong background in Business Development, Marketing & Sales