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Telstra concerned by doping report

NRL naming rights sponsor Telstra says it may reconsider its financial support for Australian sport as a result of a report into doping and links between sporting codes and organised crime.

The Australian Crime Commission (ACC) has uncovered widespread use of banned drugs in Australian professional sport and also links with organised crime and one possible instance of match-fixing.

The ACC's 12-month investigation focused primarily on two major sporting codes in Australia and collected incidental intelligence on others.

The NRL has said it had been working with the ACC in recent days and was determined to eradicate the wrongdoers.

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Telstra has been the naming rights sponsor for the NRL since 2001, and renewed the deal, worth more than $100 million, for another five years in December 2012.

The telco also has sponsorship deals with the AFL and Australian Olympic Committee.

Telstra Chief executive David Thodey on Thursday indicated the company's sponsorships could be threatened if doping or links to crime were confirmed.

"Our brand image is very tightly tied up with those who we sponsor so if there is untoward behaviour that we don't agree with we make our position very clear, so we'll always do that," he told reporters.

"Stories come and go.

"We'll need to look at the detail and make our decision.

"Our brand position is very important in terms of being aligned to properties that we share the value with."