That doesn’t mean for one second that I really consider that person a friend

It means that I feel bullied

I hate the whole bullying thing

It’s become a catch all phrase used any time anyone says something to you that you don’t like. It may well be that they told you the truth, but if you don’t want to hear it, or accept it, you can cry “bully!” and be the center of attention because you’re a victim of some big bad nasty person who didn’t consider your tender little feelings.