Abstract [sv]

Banks are an important institution for the economy of a society. During the later years the world of banking has changed. Several new actors have entered the market and taken over traditional bankservices as well as new ones. The way of conducting banking has changed with the event of new technology. One of the banks customer segments, the students have also been under a change. With a changed market companies have to adapt to the new rules of the game. In our survey its shown that students in general like the banks and their services. There are some differences between different groups of students regarding some areas. One factor which emerges is something that could be seen as a failure in communication between banks and students.