Quality Score

Most awaited improvement to Quality Score reporting. As we all already know that to check quality score components – Expected CTR, adcopy relevance and landing page relevance we needed to check keyword status. Now we can add new columns to keywords tab. In the below screnshot we have shown the …

NEW UPDATE IN QUALITY SCORE Google announced changes to Quality Score metrics few months back that quality score for all new keywords would be default value of 6. Now Google is provide more transparency to Quality score report in AdWords. Now Starting from September 12, all new keywords will have null …

On Monday, 29th July 2015, Google announced changes in AdWords Keywords Quality Score Reporting. Here is the announcement on Keyword Quality Score Updates. This update only will effect reporting, it will not affect the performance. This update doesn’t affect quality score calculation methodology, ad auction and ad servicing. It will only …