Justin Bieber And Rihanna Battle For YouTube Supremacy

Justin Bieber and Rihanna are locked in a battle to become the most viewed person on YouTube. Rihanna snatched the title from Bieber just three weeks ago but her success was short-lived as the âBabyâ singer has now regained his YouTube crown, according to Starcount.com's social media tracker. With over 3.5 billion views on his main channel (JustinBieberVEVO) Bieber passed Rihannaâs 3.4 billion views
(RihannaVEVO) over the weekend.

It was Lady Gaga who first reached 1 billion views in October 2010, but the Beliebers pushed Bieber to the top shortly after - in November 2010 - and helped the Canadian star become first to 2 billion and 3 billion view milestones on YouTube. Gaga has now slipped into fourth place behind Eminem in the ranking of top artists on YouTube.

However, the Beliebers cannot yet relax, as Rihanna is in hot pursuit - gaining 6 million YouTube views, compared to Bieberâs 4 million over the last day. The Canadian teenager will also be looking over his shoulder at PSY - whose 'Gangnam Style' is the most popular individual YouTube video in history with 1.4 billion views, and whose channel now has 2 billion views in total.

Across social media as whole, Bieber and Rihanna are also vying for total supremacy, according to Starcount's aggregated chart of the most popular social stars. While Rihanna claims the top spot on Facebook with 67 million fans, Justin Bieber commands a highly engaged army of 36 million Twitter followers - and narrowly clinches the overall social media crown, for now. Starcount.com will be closely watching as the two stars continue to battle it out.