They don’t lack for grandiose ambition: Disdaining the traditional Washington think tanks as passé, they’re taking aim straight at America’s sense of its own identity, with plans for “culture tanks” to produce movies that make anti-immigrant conservatism look cool, and advocacy arms that resemble BuzzFeed more than The Heritage Foundation. They talk elliptically about internet memes replacing white papers as the currency of the policy realm, pushed out by “social media strike forces” trained in the ways of fourth-generation, insurgency-style warfare. There’s the idea of taking over the Republican Party with a wave of Tea Party-style primary challenges in 2018 that will rely on novel campaign tactics like flash mobs and 24/7 streaming video of candidates’ lives. There’s even a new right-wing hipster fraternal organization started by Vice co-founder Gavin McInnes, the Proud Boys (motto: “The West Is the Best”), which promises to serve as an amateur security force at political events, including the Inauguration.