Striking how original Basenotes' fave Mandom turns out to be. By my reckoning, it gets a low 3 1/2 - the half being for the girly leap he makes as he throws his shirt away. How many commercials feature gun shots and neighing? Genius.

8th November 2012, 05:07 AM

ynde

My absolute favourite advert for a perfume is the new one for Valentina by Valentino, which really only has the dim lighting (in its defence, it is set at night). It's actually the reason I went out to smell the perfume in the first place, which an advertisement for a perfume has never made me do before!

7th November 2012, 11:05 PM

harper

i love the "hugging a big bottle" bit.

oy vey...

7th November 2012, 08:57 PM

green_lobsters

Maybe we could add gold jewellery/dresses as this seems to be an ongoing theme in getting people to believe they are buying into something high end?

7th November 2012, 02:07 PM

hlatif33

Its mostly the designer stuff with the sleazy advertising...you don't see this crap on with Le Labo or what ever...

5th November 2012, 11:23 PM

MonkeyBars

"Having sex with someone invisible" is genius.

4th November 2012, 02:42 PM

Persolaise

Oh no, this is going to eat into even more of the time which I haven't got.

It's actually interesting to use the Pitt / No 5 advert here, because it proves that it does avoid quite a few cliches, except perhaps the breathy narration and the dim lighting.

I'd like to submit the original Eternity For Men advert. I think it probably ticks 10 or 11.

4th November 2012, 06:17 AM

kalli

Staring outside a window with hands/body stuck to it like Spiderman or like a gecco.

4th November 2012, 06:10 AM

Hayven

Re: Article: How to play Perfume Commercial Cliché Bingo

Man, it upsets me when a good song is used for perfume commercials with models I don't personally care for. But ehhh, whatever. I like the Acque di Gioia commercial tbh. I think another criteria point is use a pop/electronica song for the commercial.

edit: whoops, saw that in one of the points just now.

I think some "high point" scoring commercials would also be Britney Spears' Fantasy and Curious commercials.