Stefanie Lüdecke (43) has been a member of the management board at ProSiebenSat.1 Digital since August 2017. Her duties include the Red Button portals as well as HbbTV activities and thus the direct digital distribution of moving image services by ProSiebenSat.1. In this capacity she reports to digital executive and Group COO Christof Wahl. Stefanie Lüdecke commands extensive experience in the digital and entertainment fields. Most recently she directed Shopkick’s German and European business as Managing Director. Other executive-level stints include zanox (Axel Springer), TUI Deutschland and SPIEGEL Verlag.