Thursday, 12 June 2014

Facebook used to look at your activity on Facebook and store this and analyse this and use this to show you 'relevant' adverts.

As of now, Facebook admits to looking at your activity across various websites, stalking your every move in an attempt to get to know you better, and to show you an ad that you might just click on. Maybe. One day. After all, they need to make money somehow.

It turns out, not so much. You can opt-out on a specific device, using a specific browser. All this does is store a cookie, and Facebook then promises to not use information gathered while the cookie is set to give you adverts (although if they did, it would be very hard to tell). If you use another device, a different browser on the same device, or if you clear your cookies, you'll have to 'opt-out' again.

And you don't opt-out of the tracking itself. Oh no - just out of allowing them to use that information. Nothing about actually storing it. See here to read what I'm talking about and to press that opt-out button if it makes you feel better: https://www.facebook.com/ads/website_custom_audiences/. It'll probably feel a bit like pressing one of those pedestrian buttons at traffic lights in this country: it might not even be wired to anything.

So again, if you want privacy, stay off the 'Net. You're not going to find it around here.

About Me

I'm far away from home in this country called "Europe". I'm studying towards a Master's in Computational Linguistics (I think - this might help: https://xkcd.com/114/). I write about web applications and Python and other things that you may find interesting (considering you got this far).