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Latest from our blog

The Importance of Your Personal Brand
If you are the owner or founder of an SME (Small and Medium Enterprise) or are the person responsible for sales or business development in any size organization then your reputation – your personal brand is paramount in your personal success and the success of your organization. ‘Brands are like people’ is an analogy often…...

9 Ways of Overcoming getting LinkedOut when using LinkedIn
From a Marketing Consultant’s Perspective… Yesterday I read possibly the best and worst article about LinkedIn. Here is the article that made me so happy and then half way through as frustrated as I ever get. So in today’s world where Content Marketing is king, and Inbound Marketing rules, what’s one to do but take…...

There are not many certainties in the world today, but here are 3 we can examine and show you how LinkedIn can assist you in benefitting from each: 1. The world has changed and the change of pace will keep accelerating. Whether there will be another financial crisis or not and how big it will…

Your network is your biggest asset and LinkedIn is the way to leverage it.
There are not many certainties in the world today, but here are 3 we can examine and show you how LinkedIn can assist you in benefitting from each: 1. The world has changed and the change of pace will keep accelerating. Whether there will be another financial crisis or not and how big it will …...

There are 3 types of people in business: Entrepreneurs Intrapreneurs Un-enterprising and all of them can benefit from LinkedIn, even the un-enterprising! It’s the often overlooked social media channel of LinkedIn! Whilst it is Facebook and Twitter that get all the media attention, it is LinkedIn that leads with results. Hubspot research shows LinkedIn being…

The Importance of Your Personal Brand
If you are the owner or founder of an SME (Small and Medium Enterprise) or are the person responsible for sales or business development in any size organization then your reputation - your personal brand is paramount in your personal success and the su......

Linked In: It is not how big it is but how you use it!
A fascinating debate recently took place on the pages of Anthill, the summary of which can be described as follows: Should you aim to get as many connections as possible? Is Linked In suitable for B2C Marketing or only B2B? You can find the article and readers responses here: http://anthillonline.com/so-you-have-300-contacts-on-linkedin-well-im-not-impressed/ Doesn’t the question of how …...