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Tag Archives: apple

In 1984, Apple released one of the greatest commercials ever during Super Bowl XVIII. It was an advertisement for the very first Macintosh computer that used Big Brother from George Orwell’s classic novel as the face of their competition. They chose the antagonist from 1984 to represent the elite that seemed to control technology and their consumers while the olympian, who symbolized Apple’s new creation, disrupted the brainwashing by breaking the big screen bringing forth the idea of a new hope. Apple’s Macintosh came to save the day but years later, in 2017, the idea of 1984 is more poignant than ever and we can give a bit of credit to our “personal” technology. Continue reading →

They say if it isn’t broke then don’t fix it. When it comes to the new generation of multimedia players, I’m aware of what they are as well as their capabilities but I don’t break my neck to acquire them. I had the first generation iPad for YEARS before I received the iPad Air 2 for Xmas last year. I spend most of my petty cash on comic books and vinyl these days so the newest iPod that’s out isn’t on the list of priorities. My iPhone carries my music but so much memory gets eaten that I need an alternative which is why I’ve gone back to my old iPods of yesteryear. The batteries need to be replaced but for the most part, these pieces of aged hardware hold over 90 GB of various genres and they keep me the God quite Jiggy in modern times. Oh and the headphone jacks need replacing but f*ck it… As a minimalist, I’m all good.