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How Tecno Mobile turned Christmas to Blue for Nigerians

At last Christmas, it was fun for majority of Nigerians who sent e-Christmas gift cards to loved ones, courtesy of Tecno Mobile. For one thing, Tecno believes everyone deserves to share in the Yuletide no matter where they are, because Christmas can only be so much fun when there’s a gift for everyone.

“Most people believe that Santa should at least have a gift for everybody-I mean why else will he shoulder such a humongous gift bag? We, the Tecno digital marketing team decided to play Santa and bring the joy of Christmas to everyone online this Christmas.’’ – Jesse Oguntimehin said. It was fun to watch people send e-Christmas gift cards to loved ones by simply tweeting their handles at Tecno Blue Christmas, Tecno Mobile Nigeria’s campaign handle on twitter.

The Christmas season has always been a season to travel and meet with family and friends. Most people love to travel during the Christmas season. It’s more about the experiences for them. Tecno found an interesting way for people to tell their travel stories on the go, with the “Christmas in” picture theme.

Christmas-a season of family, gratitude, happiness and gifting is never complete without baskets of hampers exchanging hands. Some say the hamper-frenzy season goes with the yuletide spirit of showing affection to all and sundry, but we all know that not everyone around us get to share in the blessings of Christmas.

There is often time than not, in Christmas, a hamper bias and baskets of gifts flow to only those who can/ will give in return. Even those who can give but do not know exactly what to give are totally overwhelmed by confusion and sadness. Aren’t these what a true Santa Claus huddles up the sleigh to solve every Christmas eve?.