Mike Carter's Blog for Wine Packaging, Design & Marketing Insights

Dreamer Wines

September 12, 2011

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[D]reamer is a line of sweet wines, that is best selling in Estonia. The hallmark of those wines has been a picture of a dreaming man. "Dreamer – Fresh & Fruity" is a new extension of the line, that has a semi-sweet taste and has a different, more modern design. I have added a picture that compares the old and the new label.