Click.to turns copy, pasting and sharing or searching into a single action. Select, copy, open application, paste and submit. We repeat these actions on a daily basis any time we want to share links with friends and followers on Facebook or Twitter, query a search engine or ecommerce site, and grab videos or images to send to colleagues via email.

Twitter Analytics at a Glance: Improving Strategy and Campaign Planning.

Bonnie Burns's insight:

Since Twitter rolled out analytics a year ago, it evolved to be possibly the best social analytics tool online. The depth of detail, versatility and reliability of data provided by Twitter analytics can help bring valuable insights into your Twitter campaigns, whether free or paid.

Since Twitter rolled out analytics a year ago, it evolved to be possibly the best social analytics tool online. The depth of detail, versatility and reliability of data provided by Twitter analytics can help bring valuable insights into your Twitter campaigns, whether free or paid.

Since Twitter rolled out analytics a year ago, it evolved to be possibly the best social analytics tool online. The depth of detail, versatility and reliability of data provided by Twitter analytics can help bring valuable insights into your Twitter campaigns, whether free or paid.

Since Twitter rolled out analytics a year ago, it evolved to be possibly the best social analytics tool online. The depth of detail, versatility and reliability of data provided by Twitter analytics can help bring valuable insights into your Twitter campaigns, whether free or paid.

If you publish anything online, one of your top priorities should be security. Getting hacked can negatively affect your online reputation and result in loss of critical and private data. Over the past year Google has noticed a 180% increase in the number of sites getting hacked.

Google said the unsupported API had no official restrictions and saw the API being used in both ways they found useful and in other ways that were not so useful. That being said, Google said the Autocomplete API doesn’t “provide a meaningful user benefit” outside of it being paired to Google web search and is thus dropping the feature on August 10th.

Got great video content that no one's seeing? A comprehensive guide to optimizing your YouTube presence.

Bonnie Burns's insight:

Before creating a YouTube channel or videos, you must have a strategy! This strategy is, of course, heavily based upon a solid video content calendar that aligns with company goals. Once your strategy has been developed, you can launch a new channel or optimize an existing channel. Here are the steps you need to take to optimize your YouTube channel.

Is your blog not converting? Is not contributing towards an end goal or ROI? You might be doing it wrong.

Bonnie Burns's insight:

It always surprises me how quickly companies write off blogs because they don’t convert, or are resigned to creating new content for a blog that doesn’t actively contribute towards end results and ROI.

Google says a Panda refresh began this weekend but will take months to fully roll out.

Bonnie Burns's insight:

Google tells Search Engine Land that it pushed out a Google Panda refresh this weekend.

Many of you may not have noticed because this rollout is happening incredibly slowly. In fact, Google says the update can take months to fully roll out. That means that although the Panda algorithm is still site-wide, some of your Web pages might not see a change immediately.

Try something new with your hashtags. Here are three creative ways you can use hashtags to promote your business

Bonnie Burns's insight:

Does your business have a hashtag strategy? It’s easy enough to add one or two relevant hashtags to the end of a tweet – like #education, #technology, #marketing and other industry- or topic-specific keywords. But are you really maximizing on hashtags this way?

Having large quantities of data at our fingertips is great, but having the relevant bits automatically delivered to us is even better. Columnist Ben Goodsell shows how to configure Google Analytics to automatically alert you to significant organic traffic changes.

Bonnie Burns's insight:

In an attempt to give insight into the possibilities, this article will cover how to create a Custom Segment and an Alert to send an email or text message if your Organic sessions decrease more than 50% compared to the same day the previous week.

In an attempt to give insight into the possibilities, this article will cover how to create a Custom Segment and an Alert to send an email or text message if your Organic sessions decrease more than 50% compared to the same day the previous week.

While the takedowns may not be a legal precedent, they’re certainly indicative of Twitter’s copyright policy moving forward.

Bonnie Burns's insight:

Many Twitter users, and social media users generally, have a lax attitude toward intellectual property rights. So much social media content is stolen, borrowed, shared, and posted in the name of “exposure,” that many social networks are being used primarily as ways to repost content users did not create themselves.

Many Twitter users, and social media users generally, have a lax attitude toward intellectual property rights. So much social media content is stolen, borrowed, shared, and posted in the name of “exposure,” that many social networks are being used primarily as ways to repost content users did not create themselves.

when it comes to mobile landing pages at the most basic level a landing page is the first interaction a customer will have with your website. Getting that first impression right is critical. Earlier this year we published the post, responsive design is not a mobile optimization strategy focusing on the importance of creating dedicated mobile landing pages for your mobile traffic and not using responsive design to convert visitors into customers.

Bonnie Burns's insight:

We’ve all heard the phrase “you only have one chance to make a first impression”, this is even more true when it comes to mobile landing pages. At the most basic level a landing page is the first interaction a customer will have with your website.

It’s easy to assume that Google is able to crawl and index all the material on your site or pointing to your site, but crawl errors are real, possible, and can be extremely damaging.

Bonnie Burns's insight:

Getting ranked in major search engines is all about making those search engines happy. You want Google to see you making efforts to give your users the best possible experience, and in turn reward you for those efforts. In a perfect world, this call-and-response style of search engine optimization (SEO) happens flawlessly.

As more consumers are turning to mobile, geomarketing is becoming increasingly essential for marketers. Columnist Andy Lombard explains why it should be a key part of your marketing strategy.

Bonnie Burns's insight:

On average, we gaze at our smartphones around 220 times a day and pick up our devices a whopping 1,500 times a week. With some 2.1 billion smartphones now in use, it’s only natural that marketers would try to appeal to mobile-attentive consumers with personalized geolocation targeting and content localization.

Discover seven of the best tools for your content marketing to enrich, develop, and smarten your overall content and online marketing strategy.

Bonnie Burns's insight:

Content marketing is a powerful form of marketing that can help your business reach out to a big audience: the one that’s online. Today, more than 3.5 billion searches happen each day, and a staggering 3.1 million people are using the Internet, almost a 1 million increase from last year.

Tips to help marketers build solid technology foundations that will drive performance.

Bonnie Burns's insight:

A strong marketing technology foundation in your business can help optimize productivity, maximize ROI and create competitive advantages. But choosing the right products and partners from an ever-growing matrix can be daunting for even the most seasoned marketing technologists.

Lifestyle blogger Rosie Thomas is used to having her name and image stolen by strangers on Facebook. That’s why she wasn’t surprised this week when she discovered a page that spammed plastic surgery promotions was using her name and pictures from her profile. Thomas says that her identity has been used before without her consent…

Bonnie Burns's insight:

“With all the billions of dollars at Facebook you would think that they could hire a real person to look over these sort of complaints. They couldn’t care less,” she said. “Online grooming and identity theft is a huge issue, and I don’t see how such a big company with such a young user base can ignore the issue.”

Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.

Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.

Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.