The majority of the people within this country use Facebook. It is a great way to market your business. There are free ways to use Facebook in marketing a business, as well as some paid advertising options. Whether you use the free options or the paid options, the following advice will help.

TIP! Communicate with your fans on a regular basis so you are aware of what they want. Make sure you take notice when people post on your page.

Try a giveaway as a way to boost your Facebook marketing. Try getting your customers to ‘like’ your site by giving them something for free. Put the list of winners on your wall, and keep doing this every time you have a contest.

Link all of your published content to your Facebook. If you publish a blog, configure Facebook to automatically include a link and summary of your post. Your Twitter account can be linked to Facebook, as well, so your tweets go to your Facebook too.

TIP! A simple way to start a conversation with your Facebook fans is to respond to the feedback they leave on your page. This means checking you wall for questions or comments regularly.

Make sure that you stay active answering the questions on your Facebook page. Thank them for contacting you, and try to give helpful answers to their questions. Do not hesitate to share a link to your site if an article or page perfectly answers their question.

Post on other people’s Facebook pages. By doing this, you’ll be able to gain the attention of people who may not know about your page. Make sure it’s the kind of attention you want. You always want to keep your posting professional and a reflection of your business. Do not ever do spam posts.

TIP! Facebook is a great place to share information. While Facebook can be used as a chat service, it is better used as a long-form content sharing medium.

In exchange for a “like”, give your visitor a reward. Likes are very important to improve the visibility of your company. Think about offering something that is free and exclusive when they “Like” your page. You could give away a free sample or even a chance in a sweepstakes. If you give them something they desire, they’ll easily click “like” for your page.

Now you have lots of information that can be used in your own Facebook campaigns. Setting up a Facebook marketing campaign is not costly, so you can easily experiment with the advice from this article. Make sure you start immediately because it is unlikely that your competition is using Facebook. Now that you have the tools, you are ready to get an edge on your competition.