Virgil Abloh teases Been Trill NYC flagship via Instagram

Set to open on January 2nd ‘somewhere on Canal Street in Chinatown’

It only took one non-descript Instagram photo from Been Trill creative director Virgil Abloh to send the brand’s fans into a spin. The Kanye West affiliate posted a snap from what we can assume to be the interior of the NYC retail space, which is slated to launch on January 2nd. With a strong online following and the promise of ‘new never seen before products,’ we’re sure all the hypebeasts will be flocking to Canal Street, Chinatown in the New Year.