The secret is out… taking your first date to McDonald’s might not be a bad thing after all. All these years I have been doing it all wrong.

Quoted: Titled “A Penny Saved Is a Partner Earned: The Romantic Appeal of Savers,” the working paper from the University of Michigan’s Ross School of Business echoes similar studies showing that post-recession, a certain amount of frugality is appreciated in a partner.

See now we have an excuse for not spending money on her and buying a new gun instead: it’s an investment