If you have a website, you have probably heard the term SEO, or Search Engine Optimisation before. In fact, you've probably had a dozen emails or phone calls from people telling you they can "get you on the first page of Google". In general terms, SEO refers to helping your website rank well for particular search terms, and it's a key component of Search Engine Marketing. Today, we briefly look at 5 simple keys that will help you better understand SEO so you can start to think about implementing it for your own website.