Spring Technology's Alex E-Reader Available Online for $399

Spring Technology's dual-screen, Google Android-powered e-reader, the Alex, is currently offered for preorder online for $399. The company says the device will reach customers mid-April, roughly two weeks after Apple's much-hyped iPad tablet hits the market.

Spring Design, maker of the Google Android-powered dual display Alex e-Reader, due to ship two weeks after the Apple iPad tablet,
announced the device is currently available online for preorder via the
company's Website for $399. The company said due to localization of
international versions with partners, preorders placed on the Web in
the United States would be shipped no later than mid-April. The Alex
e-reader connects to Google's bookstore with more than one million
titles, as well as other bookstores that support Adobe DRM. The
Android-based device also supports eBooks in EPUB, PDF, HTML and TXT
formats.

The device features a 6-inch monochrome e-ink display for reading
alongside an iPhone-like touch screen for navigation and multimedia
content. In addition to the standard-issue e-reader experience, the
Alex will supposedly offer Internet browsing, WiFi connectivity, access
to Android applications, audio and video playback, and image viewing.
Users can move content from the color LCD screen to the EPD screen for
easier reading and vice versa. The LCD screen complements the EPD text
to support functions such as annotating and highlighting what they are
reading, or linking to audio, video, and web links. Content can be
viewed on both screens simultaneously with the Duet Navigator where the
LCD screen is used to control the navigation of the EPD screen.

The Alex e-Reader weighs 11 ounces and measures 4.7-inches by
8.9-inches and less than a half inch deep. The company noted users may
add their own content or download content to the microSD card offering
expansion of user libraries up to 32GB. The Alex can also be updated
over WiFi and USB 2.0 and comes with headphones, AC/USB power connector
and a padded cover. The device also offers LinkNotes technology, which
allows authors to insert hyperlinks in their books that show up on the
EPD reading screen indicating that there is linked-in web-based content
available. Users can click on hyperlinks in eBooks, corporate
documents, or periodicals that lead to relevant Web-based information
or to multimedia content stored on the Alex

"By combining a full multimedia browser with the efficiency and
flexibility of an EPD screen supported by our open Android-based Alex
e-Reader, we have truly placed a powerful tool in the hands of authors,
publishers, professors and institutions to create interesting
interactive e-Books" said Priscilla Lu, CEO of Spring Design. "Whether
for entertainment, education or corporate communication, Alex offers
the most dynamic and powerful multimedia e-Reader in the marketplace
for creating new media text."
The Nook,
an e-reader that Barnes & Noble announced in October 2009, also
features a dual-screen configuration, with an e-ink display and a
touchscreen. Spring Design announced
on Nov. 2 that it would issue a lawsuit over the alleged similarities,
followed by its filing an amended complaint on Nov. 11. However, the
courts delivered a setback to Spring Design's hopes on Dec. 1, when the
U.S. District Court for the Northern District of California turned down
the smaller company's request for an injunction to halt sales of the
Nook.

Nathan Eddy is Associate Editor, Midmarket, at eWEEK.com. Before joining eWEEK.com, Nate was a writer with ChannelWeb and he served as an editor at FierceMarkets. He is a graduate of the Medill School of Journalism at Northwestern University.