Read the latest from our blog

With just days to go before the new European Union Global Data Protect Regulation (more commonly known as GDPR) comes into effect, there has never been more focus on email marketing in the news and on social media. Understandably, marketers are concerned about compliance, and if you’re not sure whether your MORE…

I’m not a BIG fan of the BIG marketing campaign. I would much prefer to work on a continuous flow of bite-size campaigns that drive a constant flow of traffic into my business than gamble on the success of one BIG, expensive marketing extravaganza. The problem with BIG campaigns is MORE…

Do you suffer from email marketing–related anxiety? It’s a common malady, normally identified by a quickening of the pulse, a dry mouth and sweaty palms prior to hitting the send button on your latest email campaign. No Cure While there is no cure for email marketing–related anxiety (and it may MORE…