Reviewer Fran Hawthorne praises Rachel Herz, “Ms. Herz indeed proves her point about ‘benign masochism.’ We are disgusted by disgust. And we can’t stop reading about it."

Jan. 31, 2012 - PRLog -- New York Journal of Books reviewer, Fran Hawthorne, writes, "Who knew there was so much to say about disgust? So many causes, types, cultural differences, variations in brain structure, phobias, related diseases, and ways of expressing it—even different types of disgust for each of the five senses—all with connections to phenomena such as the Twilight movies, obesity, politics, Oscar Wilde, and even Woody Guthrie"

Ms. Hawthorne also states, "The book’s main thesis seems to be that “The emotion of disgust emerged in humans to protect us from the problem of our death, both physically and psychologically, and this is why it motivates us to recoil from scabby sores, piggish eating, and people who threaten our way of life.” Humans are, Ms. Herz states, the longest living animals, “the only creatures who experience emotional disgust, and we are also the only creature that knows it will die"

In the end, Fran Hawthorne writes, the book is a must read because, "Ms. Herz indeed proves her point about ‘benign masochism.’ We are disgusted by disgust. And we can’t stop reading about it."

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