NDTV 2012 Full Size Sedan Of The Year Award – Volvo S60

The Indian luxury car market was never as attractive as it is now. The credit is to be given to popular car brands like Mercedes-Benz, BMW, Audi etc. These majors have been recording more than appreciable sales that too in the entry level luxury sedan segment which consists of Mercedes C Class, BMW 3 Series and Audi A4 but besides these three another very strong contender is there, the Volvo S60.

Though not popular enough the S60 sedan is a masterpiece and those who appreciate an overall package over the looks or power, will definitely like this car. Volvo has always stayed way ahead in terms of safety and convenience and the latest generation S60 proves it once again.

Acknowledging the car as a complete package, NDTV has awarded the S60 as ”FULL SIZE SEDAN OF THE YEAR” at the NDTV Car & Bike Awards 2012.

image – Volvo S60 Sedan

Volvo Auto India’s Managing Director, Tomas Emberg felt overwhelmed on receiving the award and said, “With head-turning design, envious technology, and a fascinating array of innovative safety features – Volvo S60 has redefined choice for the discerning customers in its segment. We look forward to winning many more hearts with the Volvo S60 and are proud of the recognition bestowed upon us by NDTV.”

For all Merc, Audi and BMW lovers, the car seems to be a superior option but it offers some of the world’s finest safety features that include:

World’s first ‘Pedestrian Detection’ with full auto brake

Advanced Control with Torque Vectoring

Adaptive Cruise Control (ACC)

Laser Assisted Automatic Braking

Turn with steering lights (Active Bending Lights) etc.

Volvo S60 Test Drive Video Review

On one hand the car is not being well accepted here in India while globally it has received huge acclaim and is a successful product. On a personal note, i would say if you are looking forward at buying an entry level luxury sedan, do consider S60 as who knows, it might amaze you.