Bishop Lifting

Bishop Lifting Services (Wales) Ltd has been developed to meet the heavy lifting requirements of industry.

Specialising in supply, hire and repair; training, design and manufacture of lifting equipment and assembly of steel wire rope and chain slings. It is family owned and operated and is one of the largest private limited companies of its kind in Wales. It was founded in 1982 with a staff of three and gradually expanded to its current level of fourteen staff.

Our Challenge

When Bishop came to us they wanted us to produce them a new site with advanced e-commerce features, quote comparison services, online chat and much much more. This ambitious site was an exciting premise for Creo and our client, however after we took a look at the branding itself we soon discovered that this project had a huge amount of scope and there was an opportunity to re-brand to best fulfil the client’s needs and expectations.

The client wanted to further establish Bishop Lifting as a family orientated market leader that sells reliable quality good value products and services with a strong online image. We knew that to make this happen the branding needed to change so Bishop could be modernised and made to look ultra-professional to stand apart from their competitors.

Our Solution

We suggested that we do a complete brand overhaul so that when the new super site was to launch we would have a fantastic brand with eye-catching visuals and a strong identity for Bishop to flaunt across all of their marketing platforms.

We worked closely with the client to re-brand so they could be positioned as a highly recognisable market leader with strong family values. We adjusted the name and logo and supplied the client with a set of comprehensive brand guidelines in order to help them future-proof their brand and maintain the new identity.

The re-brand then filtered through all of their promotional materials and marketing channels to form a solid and consistent brand.