Melissa Crooks is Content Writer who writes for Hyperlink InfoSystem, one of the leading app development companies in New York, USA & India that holds the best team of skilled and expert app developers. She is a versatile tech writer and loves exploring latest technology trends, entrepreneur and startup column.

In the last decade, mobile apps have positioned themselves as one of the most effective tools for companies, especially in the field of e-commerce. According to a study conducted by the company Flurry Analytics, the average user spends around 5 hours a day on his phone and more than half of this time he devotes to apps. In the year 2017, the income through apps generated a total of 76 billion dollars. In short, the use of apps changed the dynamics of marketing forever. Here is how mobile apps can help drive success for companies: