Michael Gove and George Osborne, backed up by several UK tech luminaries, have dubbed 2014 the “Year of Code” in a campaign costing £500,000.

Year of Code

In the campaign’s promotional video, Chancellor of the Exchequer George Osborne explained how the campaign wants to “make sure that kids in our schools are not just consumers of technology and computer programs,” and that they shouldn’t just “know how to open up Word and PowerPoint; they also need to understand how those computer programs are put together”.