About the Author

Nancy Shonka Padberg

Ms. Padberg is a former Fortune 500 Times Mirror executive, Integrated Marketing Communications Vice President and MBA graduate from the Graziadio School of Business & Management at Pepperdine University. Ms. Padberg has over 17 years of publishing and marketing expertise, served on several boards, is a guest speaker, published author, former Big 12 golfer and resides in Santa Monica.

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The first Scoopshot soccer global task, "Show us your favorite soccer team jersey!", was pushed to users on June 12. Hundreds of Scoopshooters posted photos of themselves, friends and fans sporting jerseys at home and at the games. Future tasks include "In a 15 second video show us your soccer fancy footwork," and "Photos of dogs in soccer attire!"

In addition to global tasks, Scoopshot will also create tasks for specific rivalries and countries. Scoopshooters will receive push notifications on their smartphones as new tasks become available. Scoopshooters can earn from $5 to $25 U.S. depending on the task assignment.

Scoopshot has a track record of generating thousands of creative photos and videos. From a Finnish parachutist holding a beer above the Earth to cars hanging from giant cloth pins, Scoopshooters capture remarkable images and often get paid for their ingenuity.

Scoopshot will issue the 18 tasks between June 12 and July 30. More than 100 Scoopshooters will earn cash for photos and videos that best capture the soccer spirit. Photos and videos that earn cash will be featured on the Scoopshot Facebook page and on Twitter: @scoopshot #WorldCup2014

About ScoopshotScoopshot is the leading mobile platform for photo and video crowdsourcing. With nearly 535,000 mobile users and 1,500 professionals in 177 countries, Scoopshot has fundamentally transformed how media providers and brands source visual content and engage their audience. More than 70 leading media companies and brands use Scoopshot to gain instant access to a global pool of Scoopshooters. Partners include USA Today, News Corp Australia, Apple Daily, WAZ, Fiat, Finnair, Oxfam and many others. Scoopshot is headquartered in Helsinki, Finland and incorporated and staffed in the US.