Every day brings new and exciting developments in the streaming world, and today is no exception with Sky announcing the launch of NOW TV, the media giant’s much anticipated Internet TV service in the UK.

Coming soon to Roku streaming players in the UK, NOW TV provides instant access to some of Sky’s most popular content – including hundreds of films from Sky Movies.

Other key features of the NOW TV service include:

Great content – Sky Movies with sports and entertainment selections expected to be added

Flexible pricing – customers can choose from a variety of pricing options including a monthly subscription for unlimited access to Sky Movies or renting a single movie on an a-la-carte basis

Ease of use – with immediate streaming through an intuitive interface, backed up by recommendations and editorial support, customers can quickly and easily find the content they most want to watch

We are VERY excited about adding NOW TV to our 150+ and growing channel store in the UK. We’re working with the team at Sky on developing the channel as I write – and we can’t wait for you to see it. Please stay tuned!

P.S. Speaking of exciting things – are you looking forward to the London Olympics as much as I am?!

Another vote for Lovefilm on Roku Uk please and how about Spotify too.

Jlacorte

Will roku provide an app for Olympic coverage for us or uk users

Johnmclane

No HD, N0 5.1 and more importantly useless if you have a sky subscription, as usual SKY are late to market with a £15 offering that’s pretty much a rip-off.
Where is the Sky Go for Roku and where is Lovefilm. I have 2 roku’s, but with the youview launch (cheap hardware vendors will enter soon), you guys need more UK channels fast, or you won’t have a chance!

Yogi

Here’s hoping Sky Sports will find its way to US Roku boxes! I miss BPL Football.

Seven249

I like most Americans are more interested in Baseball than the Olympics, Since they took Baseball and Softball out of the Olympics after 2008!

http://twitter.com/Inaba_kun Inaba-kun

That’s a nice little scoop given Roku is such a niche platform here. Will you get the 720p feeds the Xbox Now TV app is getting though, or the low end SD stuff Sky feed to the iPad?

Also where on earth are LoveFilm and 4OD? Put those two at the very, very top of your list.

http://twitter.com/Inaba_kun Inaba-kun

Also can we PLEASE have a way to filter out all the religious sewage that clogs up the channel store? It seems as if 9/10 new channels are crazy American religious channels for people with single digit IQs.

If I want to hear crazy people ranting about fairies and imaginary friends, I’ll visit an insane asylum. Every time I visit the channel store I see this junk and it makes me like Roku less, so please, clean up the channel store. Just add a simple toggle to the options page ‘Hide Crazy Stuff – ON/OFF’.

OCURRAN60

IT BE GREAT TO KEEP IN MIND TO KEEP IT AFFORDABLE FOR US WORKING AND US WHO ARN’T OR CAN’T…….

Patrice Lehocky

So is there anywhere we can watch the Olympics on the Roku?

Matt

There’s a bit of an echo in the (so far only two posts!?) UK blog section, but what the hell… Lovefilm? 4OD?… anyone from Roku care to respond?

My Roku is, unfortunately, teetering on the brink of being put back in the box unless it becomes more useful. Sadly at the moment it’s a waste of £99.

Oh, and Rupert Murdoch won’t be getting any of my hard earned cash, so no thanks to NOW TV.

Dpwaterston

Come on ROKU give us a filter and improve the store so we can find what we want not every bit of trash!!! I’m with Inaba-kun

lemcabuhat

I live in Mexico and with TelMex I get a maximum download speed of 5mbs.

I LOVE MY ROKU!!!!!

I use it with GetUSAWebsites.TV (Access code 813) They’re different in that they only jump in when the geo check is done, but the rest of the time it’s a direct connection NOT going through a proxy. The result is that I ALWAYS get a HD signal awesome video on Netflix, and Hulu. I hate other services where too many users bog down the server, and the quality goes up and down. (Mostly down and skipping!) Grrrrr….

I think GetUSAWebsites approach is superior, and am VERY happy.

My local friend has only a 1.7mbs download speed, and they are using it with their Roku and they love it too.

GetUSAWebsites has 2 plans. Basic is $4.99 and Deluxe is $7.99 a month. I seriously couldn’t live without it!

lemcabuhat

I live in Mexico and with TelMex I get a maximum download speed of 5mbs.

I LOVE MY ROKU!!!!!

I use it with GetUSAWebsites.TV (Access code 819) They’re different in that they only jump in when the geo check is done, but the rest of the time it’s a direct connection NOT going through a proxy. The result is that I ALWAYS get a HD signal awesome video on Netflix, and Hulu. I hate other services where too many users bog down the server, and the quality goes up and down. (Mostly down and skipping!) Grrrrr….

I think GetUSAWebsites approach is superior, and am VERY happy.

My local friend has only a 1.7mbs download speed, and they are using it with their Roku and they love it too.

GetUSAWebsites has 2 plans. Basic is $4.99 and Deluxe is $7.99 a month. I seriously couldn’t live without it!

obbitz

Olympics have come and gone – still no sign of any exciting developments
in the UK – no 4OD – no LoveFilm – looks a though Roku is going to be a dead duck. Bring back Homechoice that was brilliant. I had streaming movies on demand in 2002 then NTL took it over and here we are ten years later and only just catching up. Come on Roku – 4OD & LoveFilm URGENT otherwise dead by Christmas.

Tony

Unfortunately too little too late.. you’ve been promising great content since release and what do we have? iplayer (that everyone else has, including my TV) and netflix. That’s it. No 40d, demand5, itv player, lovefilm, Sky Go.. tvcatchup offered to make an app and were rejected. The ‘channel store’ is the worst dregs of US garbage that isn’t even worth visiting.

Rocky

goingberserk.info

Anonymous

see above

Anonymous

“Every day brings new and exciting developments in the streaming world” apart from in the Ruko world let’s face it, the quote was written back in July and we’re still waiting for the UK on demand channels – Ruko is fast becoming the betmax of the streaming world!!!!

heritage6

Come on Roku you are falling behind with other streaming formats Now TV – Love Film – 4OD and many more what’s going on?

heritage6

Come on Roku you are falling behind with other streaming formats Now TV – Love Film – 4OD and many more what’s going on?

Marc

More UK channels are needed please I am getting a bit bored already with the selection on offer

http://twitter.com/Inaba_kun Inaba-kun

Still nothing new of note for UK Roku owners, just the usual endless supply of obscure public domain movies from the 1930s and religious rubbish.

Where is Now TV? Where is LoveFilm? Since this post went up (which is the most recent Roku UK post) LoveFilm instant has developed into the best streaming service in the UK by far. It’s no.1 on the list of ‘must have’ services.

http://www.facebook.com/profile.php?id=100002454347395 Gary Parks

Will NOW TV be available in the US and on older Roku players?

Julian Edwards

I already have a ROKU and a LoveFilm account, the device is great, but as I don’t intend subscribing to another film channel it is useless without LoveFilm support. Please Please add LoveFilm.