Historically, pop-up retail has been a sign of desperation. Temporary stores meant your business wasn’t doing well, so you had to sacrifice space and inventory to stay afloat. Those days are long gone, as everyone from Amazon to Kanye West are finding a lucrative business model in temporary retail and pop-up shops. Ideal for boosting […]

When you love something, you draw parallels between those overarching themes and marketing, right? So, to express my love for Game of Thrones, I’ve chosen to honor the show with these two marketing lessons that just happen to line up perfectly with some of my favorite quotes. The truth is, the lessons have little to […]

Anyone can modify a shipping container. The only ingredients you need are a blowtorch and a reckless sense of danger. While you certainly CAN modify your own container, chances are you probably shouldn’t. And you probably shouldn’t trust the general contractor that “has seen it on TV” and is “pretty sure” he can do it. […]

When considering the differences in kinetic architecture and conventional modular construction practices, we’re often asked, “What do you offer outside of a trendy look?” While wow-factor is definitely a benefit of working with shipping containers for kinetic architecture, it’s far from the only perk. Forgive us for our bias, and read through our list of […]

The end of 2016 means industries are putting out their trend reports for the upcoming year. Usually these lists are anything but surprising. In fact, depending on your industry and periodical of choice, this year’s report may look nearly identical to the one you were reading 12 months ago. The best part of scouring trend […]

Nothing is more inspiring than to see you come together to share ideas, hopes, and today, fantasies. The realm of fantasy is a space for us to imagine possibilities that seem beyond our reach. The bridge that connects the seemingly impossible with the possible is the greatest gift of our species: creativity. Together with Shutterstock , we […]

When marketing products and services, one of the most common questions you’re asked is, “Can you demonstrate a return on investment?”. Key performance indicators and metrics are embedded in businesses to assess the impact of individual functions. Finding meaning in data isn’t easy. Add in your marketing need to track qualitative data, and the process […]

There’s a growing trend on the internet with posts showcasing custom-built shipping container homes. You’ve no doubt seen the headline: “A shipping container costs $2,000- what these couples did with them is beyond epic!” These posts go on to feature pictures of amazing homes built from containers. Truly, they are amazing. And we applaud them. […]

Creativity is often mistook for being an innate characteristic; not something that can be learned or achieved, but something only a very small, very special population acquires at birth. It’s very easy to shake off a call to adventure because you’re not “creative enough” or “innovative enough.” But the truth is, creativity isn’t a birthmark, […]