Tuesday, 15 May 2012

Social Media Strategy

Most businesses are currently figuring out their Social Media strategy, for obvious reasons, and a key part of this process is testing different approaches. These approaches often require the cooperation of the IT department to integrate e.g. your CRM or ticketing system with relevant internet channels. These integrations often take a long time to be rolled out, which drastically slows down the crystallisation of the strategy.

With Swivelscript, these integration can be done superficially, within days, enabling the business to experiment while figuring out the final strategy. This not only will save you a lot of money and frustration, but will also result in a more mature Social Media Strategy.

Social Media Strategy is a key differentiator for any business, so you better make sure your strategy works! Contact us to learn how Swivelscript could help you.