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Excitement Builds As Houzz Joins The International Surface Event 2015

Jan 07, 2015 - Dallas, TX

The International Surface Event (TISE) is excited to
announce a strategic partnership with Houzz at the upcoming 2015 show held
January 20-23 at the Mandalay Bay Convention Center in Las Vegas, Nevada.
The partnership between TISE and Houzz will bring valuable opportunities and
resources to attendees and exhibitors. The Houzz partnership will entail
a significant presence on the show floor and educational sessions tailored to
offer success tips, business development tools and consumer insights designed
to help attendees grow their business and build their brands.

Houzz is the leading
online platform for home remodeling and design which brings consumers and
professionals together in one place to connect, share information, resources
and knowledge for their next indoor or outdoor home remodeling project.
Houzz offers a place where consumers can browse and save images from an
extensive photo library, find the right design and construction professionals
in their area and connect with other homeowners who have tacked similar
projects. Houzz has become a community of more than 20 million
homeowners, interior designers, architects, builders, remodelers, home design
enthusiasts and home improvement professionals—across the country and around
the world.

“We are excited to have Houzz at The International Surface
Event,” said Amie Gilmore, CEM, and Director of the Event. “Their research and
consumer information coupled with extensive knowledge of the industry and
impressive digital platforms will be a valuable asset to all TISE attendees and
exhibitors.”

Houzz will have an eight hundred square foot exhibit space
on the show floor, booth
#2839, which will include Ask-the-Expert Stations where attendees
can get one-on-one training and in-person setup of their professional online
Houzz business profile from a Houzz expert. These experts will provide
free advice to attendees on how to use Houzz as a business development
tool. In addition, Houzz now offers Site Designer, a complimentary
website design and publishing tool to all professional members of Houzz to
enable them to quickly turn their online profiles into a website for their
business.

Houzz will be presenting “Three
Tips to Maximize Your Exposure on Houzz”, 15
minute education sessions offered in their booth designed to demonstrate the
tips and tricks to get to the top of the search results on Houzz. A more
extensive session detailing how to maximize the Houzz platform entitled, “How
to Houzz” is being presented in the TISE Conference Program on
Thursday, January 22 from 2:00 p.m. – 3:00 p.m. All Houzz education
sessions are free to Expo attendees, no advance registration is required.

“We’re thrilled to partner with The International Surface
Event and help attendees learn more about Houzz and how to use our free tools
and rich data to build their brands and better serve their clients,” said Liza
Hausman, VP of Community for Houzz.

Taking place January 20-23, 2015 at the Mandalay Bay
Convention Center in Las Vegas, Nevada, The International Surface Event (TISE)
will offer architects, builders, contractors, designers, fabricators,
installers, quarries, restoration pros and retailers a comprehensive preview of
the flooring, stone and tile marketplace. TISE is the largest event
in North America showcasing design and construction surface product for the
residential and commercial industries. TISE is also taking part in Design
& Construction Week, which will bring together 5 shows co-located in one
city, to create the largest, most unique showcase event for design and building
products ever assembled. For more information on Design &
Construction Week, visit www.TISEwest.com/DCWeek.

Online registration is available through midnight January
19. Beginning January 20, on-site pricing goes into effect. Visit www.TISEwest.com to register or book
housing.

Rebranded as The International Surface Event (TISE) in 2014,
TISE features three shows held concurrently - SURFACES, StonExpo/Marmomacc
Americas and Tile Expo. TISE ranked 54, from a pool of over 14,000
tradeshows in 2013 in the Trade Show News Network’s Top 250 list, distributed
annually as a valuable resource in assisting businesses across all industries
in the selection and targeting of their face-to-face marketing efforts.
The show is owned/ produced by Informa Exhibitions (formerly Hanley Wood
Exhibitions). Sponsors include the World Floor Covering Association
(WFCA), Marble Institute of America (MIA), Natural Stone Council (NSC),
Building Stone Institute (BSI), Ceramic Tile Education Foundation (CTEF) and
Natural Tile Contractors Association (NTCA). The show is endorsed by over
60 industry associations andmedia partners who work in conjunction with
Informa Exhibitions to promote the event to their members and readership, with
a global reach. www.informa.com