Every year, the company has a What Is Sexy contest, where fans and shoppers can vote for who they think is sexy in a variety of categories. This year, the company expanded to a wide variety of social media stars.

This might be a way for the company to appeal to young consumers, many of which are obsessed with these stars.

But perhaps most notably, it suggests that Victoria’s Secret might believe that’s what’s sexiest of all is inspiring young people.

The winners were announced yesterday, but here’s the list of social media nominees in case you missed it, via The Daily Mail: