2. Discover bloggers and journalists who are already interested in the brand

As I mentioned earlier Linkody helps to find mentions from a journalist who wrote about you but you haven’t pitched.whom you haven’t pitched. This means that they are already interested in the brand. Similarly, especially when you have an affiliate program, there may be bloggers who promote the program.

It feels nice when someone thanks you for the mention & you remember this person, right?

With Linkody you can do that every time there is a backlink.

But for all that to work, you need a pr checker.

3. Find out if links get deleted

One thing with Linkody is that if it says that there is a backlink, there is one.

Conversely, if it says that the backlink has changed or been deleted so it is. You get instant notifications of what went wrong with the links:

You get instant notifications of what went wrong with the links:

If it’s a 404 error, you’re notified of that.

A redirect – you know that.

If the link has been no followed, you get to know that too.

SEO fact: A no follow link doesn’t help in rankings.

If there’s been a mistake you can instantly mail the journalist or the media outlet and inform them of the error.

4. Find out what your competition is doing

You can monitor your own links but you can also see what’s going on elsewhere.

If your competition has been building high authority backlinks – you can see that, right before your eyes. Linkody gives you an opportunity to reach out to the same people.

Moreover, Linkody gives you an opportunity to reach out to these websites and, hopefully, get a mention as well.

5. Correct articles before it reaches your audience

Whenever a new link goes live, with the immediate notifications you know where the article was published.

If there is a mistake on the post you can ask for the corrections before your audience has had time to notice it.

6. Use the search tool to filter links with keywords

The search option in Linkody can help you find out which media outlet covered which news.

This helps you to organize different media outlets according to the news they prefer to cover:

ABC outlet covers charity events;

XYZ loves wild parties, etc.

In this way you contact only the sites that are interested in your news – No Spam and a lot Higher Conversion Rate.

Moreover, you can go a step further and build different landing pages for the traffic that’s coming from these outlets.

It’s called behavioral targeting and content personalization.

7. Easily build media coverage reports

Remember, those excel sheets where you have all your mentions?

Delete them – that’s no longer needed.

A web-based tool is all you nee.

Moreover, it shows you different metrics:

Backlink related metrics;

Shares, likes, tweets – basically all the social media metrics;

How qualitative is the source who gave you a backlink, etc.

With Linkody’s dynamic interface that’s updated automatically.

8. Understand which links matter more

Not all backlinks are created equally.

Links with high domain authority, page rank, do follow status etc. are a lot more important.

In the Linkody’s extended view section you can see how “qualitative” the mention is.

That way, you can save time mailing sites that actually matter.

Ready to automate PR?

It’s a lot of manual work that can be easily automated and setting up Linkody is a piece of cake.

Takes a minute.

& then it does all the heavy lifting – all the job that would naturally take hours for you, each day.

Here‘s a quick guide to start using Linkody and here you can sign-up (on-boarding is straight forward).