Consumer research…

It’s all too easy to make assumptions about consumers without truly understanding what’s going on for them. So, it’s important to get out there and meet them in their natural habitat, engaging with products and services first hand not just from behind a two way mirror.

Whether it’s in-home interviews in Beijing, shop-alongs in Buenos Aires or focus groups in Bognor; we’ll work with you to design & plan a bespoke Consumer Connection Experience that will help you get into your consumers shoes.

Using interactive methodologies and creative tools we can enhance your qualitative research and lead you beyond the usual predictable discussions to deeper, richer, emotional insights and new opportunities.