Live Nation celebrating Woodstock 50th anniversary with new festival

New three day music and cultural festival will be held in August 2019

Live Nation has teamed with Bethel Woods Center for the Arts (BWCA) and INVNT to celebrate the 50th anniversary of Woodstock with The Bethel Woods Music and Culture Festival. The event will be held at BWCA which is a non-profit cultural center located at the historic site of the 1969 Woodstock festival in Bethel, NY. Partner INVNT is a global live brand storytelling agency.

Coming August 16-18, 2019, this pan-generational music, culture, and community event will be held at BWCA just 90 minutes from New York City. These three days of memorable experiences will include live performances from prominent and emerging artists spanning multiple genres and decades, and TED-style talks from leading futurists and retro-tech experts. Festival goers will also be able to visit the Museum at Bethel Woods, which tells the story of the 1960s through immersive media, interactive engagements, and artifacts from the 1969 festival, as well as experience the special 2019 exhibit We Are Golden: Reflections on the 50th Anniversary of the Woodstock Festival and Aspirations for an Aquarian Future.

“We are thrilled to partner with Live Nation and INVNT to produce Bethel Woods Music and Culture Festival,” says Darlene Fedun, CEO of BWCA. “Fifty years ago, people gathered peacefully on our site inspired to change the world through music. As the stewards of this historic site, we remain committed to preserving this rich history and spirit, and to educating and inspiring new generations to contribute positively to the world through music, culture, and community.”

The three-day festival will utilize BWCAs’ state-of-the-art venues and facilities. Entertainment villages and a number of bespoke performance areas will be specially created for the occasion. Full details of the event line-up, ticketing, non-musical experiences and brand activity will be released soon.

Organizers want the public to know that this is not affiliated in any way with Woodstock Ventures, LC, the organizers of the 1969 festival and its other reunions. The Bethel Woods Music and Culture Festival is just a celebration of the historic event.

Author: Buddy Iahn

Buddy Iahn founded The Music Universe when he decided to juxtapose his love of web design and music. As a lifelong drummer, he decided to take a hiatus from playing music to report it. The website began as a fun project in 2013 to one of the top independent news sites.