Major Monday – Advertising

Advertisements are placed in front of us every day no matter where we go, whether they’re for a restaurant, department store or upcoming event. A good advertisement will have you thinking or talking about it for the rest of the day or recalling the ad when you see the product. Do you think you have what it takes to make a person think about an ad twice? Are you interested in finally being on the opposite side of those ads? Advertising may be the major for you!

Education

According to The College Board, this major is complete with a Bachelor’s degree. Students can expect to take classes such as: advertising sales, advertising copy writing and design, creative strategy and retail advertising. It’s important to know that you do not need to be an artistic genius to succeed in an advertising major. Those who know how to write well and concept and present ideas will find success.

What to know before you apply

When visiting colleges it is important to make sure that they are accredited by the Accrediting Council on Education in Journalism and Mass Communications. The college should also have up-to-date computer labs so that you can fully concept your ideas on the most updated and relavent software. It’s also important to find out what kind of internships the school can offer and what recent graduates of the program are doing now in order to get essential experience and networking opportunities, elements that are essential with a career in advertising.

Salary

Art directors and copywriters are the most common careers pursued with and advertising degree. According to the U.S. Bureau of Labor Statistics, art directors earned an average of $95,500 a year in 2011. Copywriters earned an average yearly salary of $78,250.