Alison Dethélème – Product Photography and Branding

Alison Dethélème – Product Photography and Branding

Alison Detheleme approached Paste Studios with a product photography and branding brief for her new bespoke handmade custom jewellery company based in Redfern, Sydney Australia. Her work has a ‘dark’ undertone to it and it was important to incorporate this into her imagery and extended branding.

Her logo was designed by a designer and long time friend in London and that was the extent of the existing branding kit that we were able to work with.

We chose a 25% grey backdrop for the product photography / photo shoot to keep the jewellery looking dark and in tone with her visual aesthetic.

The product photography was also executed on a male and female model to demonstrate the unisex versatility of the product.