We’ve all seen them, those dog owners who blithely saunter along the street or through a public park allowing their mutts to leave unwelcome deposits on whatever surface seems to take their fancy. It never crosses the minds of these people to clear up the mess left by their pets or even to exhibit a passing hint of guilt as they stroll on imperiously, leaving a trail of what the Spanish term caca in their path.

Dog owners are brought to heel in one Spanish town

In the Spanish town of Brunete, west of Madrid, it’s been reported that a postal campaign known as Caca Express has stopped the felons in their tracks. Orchestrated and funded by the advertising agency McCann on behalf of the local council, a group of volunteers were recruited to follow offending locals and to engage them in conversation by way of discovering the names of their dogs. Armed with the information, details of the… Read more