Contents

The station first signed on the air on September 1, 1965. Founded by Illiana Telecasting, the first program ever broadcast on WTWO was NBC's morning news program Today, which aired at 7:00 a.m. that morning. WTWO, whose call letters were originally assigned to what is now fellow NBC affiliate WLBZ in Bangor, Maine from 1954 to 1958, originally operated as a primary NBC affiliate with a secondary affiliation with ABC; it carried ABC network programs either on tape delay or by airing them live from the network feed through occasional preemptions of NBC programs (the most notable preemption being the 1967-1969 science fiction series Star Trek).

WTWO logo, used from 1997 to 2006.

Eleven days after its sign-on, on September 11, 1965, WTWO began broadcasting network programming in color. Illiana Telecasting sold the station to Booth Newspapers in 1968. ABC programming was split between channel 2 and primary CBS affiliate WTHI-TV (channel 10) until April 1973, when the network moved to upstart WIIL-TV (channel 38, now WAWV-TV, which would eventually drop ABC to join Fox in September 1995 and rejoin ABC in September 2011). TCS Television Partners sold WTWO to the Irving, Texas-based Nexstar Broadcasting Group in 1997.

WTWO logo, 2006-2010

In the spring of 2006, the station dropped on-air references to its channel 2 allocation in its branding, opting to brand simply by the WTWO call letters; the channel 2 branding was restored on October 18, 2010, when it changed its on-air brand to "NBC 2" (concurrent with the introduction of a new logo that was originally used by fellow NBC affiliate WGRZ in Buffalo, New York from 1998 to 2012).

On July 9, 2012, Time Warner Cable replaced Cincinnati NBC affiliate WLWT with WTWO on its systems in southwestern Ohio and northeastern Kentucky, due to a carriage dispute with WLWT owner Hearst Television, that resulted in its stations being pulled from TWC's systems in several markets.[1] Nexstar complained that Time Warner Cable substituted the Hearst stations with its own outside of their market areas without permission, while the provider alleged it was within its rights to carry select Nexstar-owned stations as replacements until it reached a new agreement with Hearst,[2] which Hearst and Time Warner Cable would reach on July 19, restoring WLWT on its Cincinnati area systems.[3]

WTWO discontinued regular programming on its analog signal, over VHF channel 2, on June 12, 2009, the official date in which full-power television stations in the United States transitioned from analog to digital broadcasts under federal mandate. The station's digital signal remained on its pre-transition UHF channel 36,[5] using PSIP to display the station's virtual channel as its former VHF analog channel 2.

In addition, the station produces the half-hour lifestyle program Good Day Live!. The program originated in the mid-2000s as a Friday midday program titled The Valley Showcase, before it expanded to include Monday through Thursday editions on December 10, 2007; news and weather segments were added at that point, marking the first time since it cancelled its noon newscast in 2002 that it carried news programming in some form in the midday slot. The Monday through Thursday editions as well as the news and weather segments were dropped in 2009. The program was revamped on May 4, 2012 as "Good Day Live!", and later re-expanded to a five-day-a-week broadcast on September 10, 2012, when it moved from its original 11:00 a.m. timeslot to 4:00 p.m. and added previews of WTWO's evening newscasts and a weather update segment.

WTWO made national news in January 2006 when it declined to air the controversial NBC dramedy series The Book of Daniel, citing calls and emails from viewers objecting to the show's plotline involving Jesus Christ as the rationale for its decision. In a statement on the station's website, then-general manager Duane Lammers stated "our relationship with NBC always provided for the right to reject programming. I am reaffirming that right to let them know I will not allow them to make unilateral decisions affecting our viewers".[6][7] Due to poor ratings and affiliates in other markets (including Little Rock sister station KARK-TV) also choosing to pre-empt the program, NBC canceled the show after only three episodes (this incident may have served as the basis for a plotline in a 2006 episode of the short-lived NBC drama Studio 60 on the Sunset Strip, in which an NBC affiliate in Terre Haute refused to air the titlular comedy series in the show because of a sketch called "Crazy Christians").[citation needed]

WTWO presently broadcasts 14½ hours of locally produced newscasts each week (with 2½ hours on weekdays, and one hour each on Saturdays and Sundays). Unlike most NBC affiliates in the Eastern Time Zone, the station does not produce a midday newscast or an early evening newscast at 5:00 p.m.; this is due to the fact that it produces such programs in those timeslots for sister station WAWV-TV, with channel 2 opting to run syndicated programming during the noon and 5:00 p.m. timeslots.

Newscasts on the station began when it debuted on September 1, 1965, under the title W-2 News. In early 1968, the station rebranded as "TV-2" (while retaining a hyphen for the branding of the station's callsign, rendered as "W-TWO"), its evening newscasts were accordingly renamed Total News Tonight (the title was later amended to Total News at Twelve, when the station added a midday newscast at noon, and to Total News Today for the 6:00 p.m. newscast). The TV-2 News title was used in conjunction with the Total News brand from 1971 until January 1972, when the former became the full-time newscast branding. The station became the first station in the market to begin broadcasting its newscasts in color in 1971, with Johnny Palmer being appointed as anchor of WTWO's evening newscasts (Palmer remained with the station until he retired in 1992). In 1973, the station adopted the Eyewitness News format for its news programs, which remained in use by the station until 1994, when its newscasts were renamed NewsChannel 2 (which was amended to WTWO NewsChannel 2 after Nexstar bought channel 2 in 1997, and then revised as WTWO NewsChannel in 2007).

The station debuted an hour-long news and talk program in September 1998, titled Live at Five. After WTWO entered into a joint sales agreement with Fox affiliate WBAK-TV, WTWO assumed production responsibilities for channel 38's half-hour primetime newscast at 10:00 p.m. on January 1, 2004 from WTHI (which had been producing the program since WBAK became the market's Fox affiliate in 1995), in addition to allowing the station to rebroadcast the 6:00 a.m. hour of channel 2's weekday morning newscast at 7:00 a.m. In May 2007, WTWO began using digital camera equipment for newsgathering purposes. In 2010, the station unveiled a new set for its newscasts, along with a new graphics and music package (using the "Look C" package originally developed by graphics firm NBC ArtWorks for NBC's owned-and-operated stations, along with 615 Music's "The Tower" package); the station's news operation was also rebranded as NBC 2 News.

WTWO aired a one-minute promo on 2006 that criticized WTHI's weather coverage, claiming that WTHI's Doppler radar system was inferior to WTWO's because it was located within downtown Terre Haute, resulting in a "dead zone" – the area within the radius of the radar dome where reflectivity cannot be detected – over the city proper, stating that the WTWO radar's "dead zone" was positioned over a corn field and claimed that the combined experience of WTWO's weather staff was more than that of WTHI's staff; it also stated that WTHI's power had multiple points of failure in contrast to WTWO's.[8] The promotion, though technically accurate, became a source of amusement on Comedy Central's The Daily Show because of its use of hyperbole and techniques reminiscent of political "attack ads".[9] After general manager Duane Lammers called the Daily Show "hard-up for material" in a Tribune-Star article,[10] host Jon Stewart[11] mocked WTWO further in the following night's opening segment. A response video to The Daily Show and Stewart that was supposed to be for internal uses at the station was leaked on YouTube; it has since been taken down, but was uploaded once more on iFilm.[12]

When what became WFXW discontinued its Fox affiliation to rejoin ABC as WAWV on September 1, 2011, WTWO moved its 5:00 p.m. newscast to WAWV (at the same time, the 10:00 p.m. newscast was relegated to live streaming broadcast, which was carried on WTWO/WAWV's shared website until it was discontinued on December 28, 2012). WTWO began producing a half-hour midday newscast a noon of channel 38 on September 10, 2012. In addition to handling production of those newscasts, WTWO produces local weather updates seen on WAWV during AgDay and Good Morning America, as well as morning news updates seen the during the latter network morning program.[13]