Many tools claim to estimate a website’s traffic, but almost all of these claims and promises are misleading.

Many webmasters find useful data from Alexa and similar companies. There are a few problems here though as well. For one, Alexa only indexes larger websites. It will be difficult to find data for medium and smaller sized sites in their database. Second, and even more problematic, they primarily use data from Alexa toolbar users’ browsing patterns. Consider them the Nielsen of the internet.

Smart internet marketers have developed other ways to estimate a website’s traffic. In this article, I will walk you through my favorite method.{ Read More }

Choosing the right domain name is the first step to optimizing valuable organic search engine traffic for your website. This quick post will go over the importance of an exact match domain and give you a few quick tips for finding the perfect domain.

What Makes a Good Domain?

Many factors go into how a website will rank on a search engine such as Google. There are off-page factors like how many people online are linking to and mentioning your website. Also, there are on-page factors such as title tags, alt tags, and the content itself. The website’s domain from the get-go can prove to be a very important boost to getting your website indexed and ranking for a particular keyword.{ Read More }

Everything in the field of online marketing is seemingly always changing, but one thing has remained constant for quite some time: Google’s Keyword Tool is still the easiest to use, most useful tool online for keyword research. When someone wants to put together their first website and doesn’t know where to start, I refer them to this tool time and time again. In this article, I will go over how to operate the tool, how to decipher its results, and how to get the most out of it.

Google created the Keyword Tool (also known as the Google AdWords Keyword Tool, and the Google Keyword Tool External) as a resource for its advertisers. The tool is completely free and can be accessed by anyone, whether you have a Google AdWords account or not.{ Read More }