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In a recently published shared vision for product identification, the European Federation of Pharmaceutical Industries and Associations (EFPIA) supports the use of GS1 standards for the identification of products.

Advice and training from GS1 experts on implementing GS1 identification, barcoding and labelling standards such as GTINs, AIs and Data Matric Symbols for global serialisation requirements such as the EU falsified Medicines Directive (FMD).