4. Payment

5. Customer

Visible store policy which includes terms on payment returned goods and others.

Offer incentives that encourage shoppers to share contact information and alert them to sales likely to draw them back.

Maintain a culture based on friendly and knowledgeable customer service.

Maximise operating hours to accommodate consumers and offset fixed expenses, such as rent and utilities.

6. Employees

Give more attention to staffing which means by having a detailed information in the employment contracts for key employees as well as investing in training.

Consumers often form their impressions of a store by evaluating its sales force.

Create a work schedule that maximises productivity while holding down labor costs.

More employees at peak hours. Have a record of qualified applicants who can be called in as needed. down labor costs. More employees at peak hours. Have a record of qualified applicants who can be called in as needed.

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SME Corp. Malaysia is a Central Coordinating Agency that formulates overall policies and strategies for SMEs and coordinates the implementation of SME Development Programmes across all related Ministries and Agencies. It acts as the central point of reference for research and data dissemination on SMEs, as well as, provides advisory services for SMEs in Malaysia. SME Corp. Malaysia also assumes the role of the Secretariat to the National SME Development Council (NSDC) which is chaired by YAB Prime Minister of Malaysia. For more information on SME Corp. Malaysia, kindly visit www.smecorp.gov.my