Event Microsite

Use this Quick Start to promote a multi-city event you are hosting to your customers and prospects. The Quick Start includes several pages that leverage bold imagery and descriptive copy to entice individuals to attend one of your events. Users can read speaker bios, learn the value of attending the event, explore the agenda, and register for a city that fits their needs.

We recommend that you receive expert-level ion training before using this Quick Start because it requires familiarity with flow, lightboxes, and custom forms. Feel free to contact your customer success manager for a brief orientation if needed.

What You’ll Need to Get Started

Content/copy for each page

1 large image that can be used on each page

17 medium images

10 small images

1 form

Data export

Get to Know This Quick Start

Here's a brief orientation to this Quick Start.

Event Microsite - Landing Page

The introduction section of this page features a headline and subheadline that explain the content found within the experience. Two buttons placed within the hero navigate the user to two of the most important interior pages of the experience: find a location and register. Below the hero, users can learn about the event or access additional interior pages. A sticky navigation features interior page titles to make it easy for users to access the page they are interested in.

This page includes:

Subtle animations are leveraged to capture user attention towards CTA’s and buttons. For more information on the animation component, click here.

A sticky navigation includes five links to the interior pages and a register button that accesses a form page. For more information on the navigation component, click here.

Event Microsite - Interior Pages

The interior pages of the experience feature flow components, animations, and imagery that showcase important information about the event. The Why Attend page features bulleted content that can showcase benefits of attending the event in an engaging way. Subtle animations are placed over bold imagery to showcase stats or factoids about the event. A mad-lib style form at the bottom of the Why Attend page triggers an email that users can send to their management that justifies attending the event.

The Speakers page features descriptive copy paired with four small images that include a lightbox that may include a bio.

The Agenda page contains a description of the page paired with a list of the day's event. Three images paired with descriptive copy is leveraged below the event listings allows user to learn about the event. A schedule component below that breaks out the schedule by hour.

The Locations page showcases four locations where the event will be held. Each time the “Learn More” button is clicked under a city name, a flow component below will be triggered to show that events information.Throughout the entire experience, an email subscription component is located within the footer. Within that footer, users can enter their Email Address and Job Title to stay up to date with information about the event.

The interior pages include:

Subtle animations are leveraged to capture user attention towards CTA’s and buttons. For more information on the animation component, click here.

A sticky navigation includes five links to the interior pages and a register button that accesses a form page. For more information on the navigation component, click here.

A flow component showcases information about each of the cities the event will take place. For more information about flow component, click here.

Tips & Tricks

We recommend you complete expert ion interactive training to use and modify this Quick Start because it contains sophisticated advanced rules and custom forms for the quiz. If you use this Quick Start with no custom modifications at all, expert skills are necessary.

Everything within this experience can be edited by double clicking each page element. For more information on publishing & editing content within ion interactive pages, click here.

You can adjust the layout of the page content by altering the grids, columns and rows that are published into the creative’s containers. For more information on working with grids, click here. We recommend intermediate ion training to adjust the layout of your pages.

Update the placeholder form to one from your ion interactive Form Library. Double click the placeholder form and navigate through the Form Library to select your own form. This requires that you already have a form created in your library.

Connect the form to your own pre-configured export, to ensure the data that is collected is exported to your external third party systems. Forinformation on connecting your form to your exports click here, or for information on export options, click here.

For this expert Quick Start, we assume you will use an existing form from your ion interactive Form Library. For more information on creating forms with ion interactive, click here. We recommend intermediate training for form building.