Visual Hierarchy is the order in which the human eye perceives what it sees. This order is created by visual contrast between forms in a field of perception. Objects with the highest contrast are recognized first by the human eye. The term visual hierarchy is used most frequently in the visual arts field such as in graphic design.

Layout, in graphic design, is the part that deals with the arrangement and style treatments of content within a space. Though layout design is considered a simple process and today it can even be automated, it requires a higher-level concept involving creativity.

Have you ever wondered what it takes to make a great sign? It’s not just a picking a nice font, a couple of images and throw in a color in the background. There are several elements one must take into consideration before even thinking what the final design will look like. During the next couple of weeks we will cover 5 of the most important elements you need, to make your sign’s design stand out from the rest. Those elements we’ll cover will be Typography, Imagery, Color Scheme, Hierarchy, and Layout.

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Whether you need a channel letter set, a monument signs, ADA signs, wayfinding signs, lobby signs, or any other type of commercial building signage, we can help! Signs for San Diego is the best sign company for building signs.