Gamestorming’s success is a vindication of the marketing success that awaits truly innovative, well-written, and well-presented business books:

Gamestorming is one of Amazon.com’s top 2,000 books overall, and one of the top 3 books in 3 target business book categories.

Takeaway

The big lesson, of course, is the seamless transition between Gamestorming and the way that Sunni Brown describes her business on her site. A busy, cluttered text-filled page would have created a barrier between readers looking for assistance implementing the book’s advice. But, by “walking the walk” on her website, proving the power of visuals to simplify complexity, there’s a perfect transition between book and picking up the phone to schedule an exploratory call. Which leads to the big question: is your description of your products and services on your site as consistent with your book as Sunni’s?