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SOCCX TO LAUNCH FIRST SCENT

by Maria Hunstig — November 21, 2011

In December, German womenswear brand Soccx will launch its first perfume called “Twenty Eleven”. The 50ml Eau de Parfum will be sold in all Soccx stores and online on www.soccx.de for a retail price of €34.95.With a smell of fresh lemon, bergamot and floral accents, “Twenty Eleven” is intended to accentuate the wearer’s femininity.

Together with menswear label Camp David, Soccx is part of German Clinton Großhandels-GmbH which was founded in 1993. Today, both brands are sold in about 200 own stores as well as in more than 1,000 sales areas and shop-in-shops in Germany, Austria and Switzerland. The company is based in Hoppegarten near Berlin and currently has more than 1,000 employees.