IKEA’s children initiatives involve safety of their products, education programmes and special programmes for working mothers.

IKEA is supporting the UNICEF in helping about 80,000 affected children to recover from armed conflicts in Angola and Uganda. The project is funded by a marginal increase in the price of the soft toy called PS BRUM. They hope to collect $400,000.00. The coolest part of the project is that it works with a non-formal education that focuses on learning by playing.