‘I don’t think I look like a stoner’: the women changing the face of the cannabis industry

8/12/18–As weed’s legal status loosens across the US, the way cannabis is being marketed, sold, and celebrated is evolving. An industry that has been dominated by men is finding a female voice in consumers and new business owners. There are now yoga retreats, workouts, day spas, parties, conferences – all for women who like weed. As the weed market continues to grow, women are shifting perceptions of the drug and its users. Stoner stereotypes are being knocked back and women are talking openly about the place weed has in their lives. Read