Search Results for: B

also known as Bayesian spam filtering, is a statistic-based process of email filtering that is employed to identify either wanted communication or as spam. This filter correlates the use of typical words with spam and non-spam emails. These commonalities are then used to calculate the probability that an email is or isn’t spam. The Bayesian […]

this is a generalized term used in reference to the functionality of a website that is ‘transparent’ or unseen (back-end) by a visitor versus what a user sees when they access a web page (front-end). The purpose of the front end is to transmit information to users and/or provide functionality for making purchases or transmitting […]

was derived from the catch phrase “Because It’s Time NETwork” and began as a university computer network. BITNET began in 1981 with three simple requirements for its members: 1) a data circuit from a site to an existing BITNET node or connection point, 2) modems connecting each end of the data circuit, and 3) allowance […]

is the acronym for the business-to-consumer relationship and describes relationships and communications between an enterprise or organization and the individuals who make up its client base. This term clearly distinguishes business-to-consumer communication through various means from other communications including business-to-business and business-to-government. Unlike B2B relationships, businesses communicate with customers about their end-product. They vend already manufactured […]

refers to business-to-business marketing and transactions. The term is now used in industry forums, describing capital goods marketing to enterprises or large organizations. In these interactions, one business will communicate directly to another, working to supply it with products or services. Originally, this term was introduced to describe electronic communications between multiple businesses, distinguishing these […]

The word “blog” has come to describe a website that is used to promote an individual’s views on life, politics, social issues, and in more recent times where professional information is shared and when authorized participants can contribute with comments or more information for readers and/or authors of the blog. The term “blog” is a […]

aka: Bounce. Email marketing professionals review their bounce rates because these are an important element combined with other metrics when calculating marketing analysis equations. A bounce is any message that sends message specific reports back as either a hard or soft bounce. A hard bounce is a delivery failure for a permanent reason, which could […]

There are two kinds of bulk or mass emails – the legitimate bulk email, and the unsolicited bulk or commercial email. The legitmate bulk email refers to email messages that are sent to a large list of recipients who either directly or passively agreed to receive communications from the sender or senders. For example, someone who […]

The original definition of a blacklist was a collection of entities or names that, for a specific, or a variety of reasons, may be denied a privilege, service, access, or mobility. In the near term, blacklist has come to mean a collection of URLs, IP addresses, or email addresses that have been flagged as spammers, […]

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