Web Design & Development

Turn it up to eleven!

To make a website look beautiful is truly an art, but making it look beautiful and perform
beautifully is a craft. DrawForward has perfected this craft over time and is ready to deliver it to you.

So, it looks like maybe you're in the market for a new website, or maybe it's just a redesign. Maybe
you did a search on the internet and have checked local shops, but you've been underwhelmed by what
you see. Or you've waded through the design agency soup that is the Google search results. Well it's
easy for us to say, but you really have come to the right place!

At DrawForward, our main goal is to build something that outperforms expectations.
Years of experience
in online marketing and advertising deeply coupled with time-tested user experience models are built
in to every project.

01

Research Your Users

We'll work closely with you to identify your user target demographic. We will also take a look at the
competition to see if there's some minor adjustments that could be made and weighted into the final
calculations. From there we will identify your user goals and develop an outline and feature list that
the UI/UX will be based upon.

02

UI/UX Design

In step one we figured out what your user goals should be and now it's time to put those into action by
planning each screen based on user input and interaction. While each design element should have a goal, they
are not weighted equally. We must control the direction of the user by not leading them off the path to
converting.

03

Choose Your Tech

Every project is different and therefore the requirement is like a moving target. To be rigid in our
practice would not be the most beneficial path to success. We develop in an agile environment, but always
use a 'best practice' approach with the framework we're using and code we're writing.

04

Project Development

Now that we know what all of the moving part are we can start assembling your website. Each functional
element will be tested against a variety of edge cases to simulate real world users along the way to
ensure everything is in working order, including timing and device responsiveness.

05

Project Deployment

Finally, it's that time! It looks great and the functionality is spot on. It's time to run our pre-deploy
scripts and get this badboy ready for public consumption. Minifying code and images as well as delivering
to your users using gzip compression to reduce load and network requests.