The purpose is to examine lived non-religion as a performan
ce of a personal and stigmatized identity in a digitally mediated public
. I thus examine 60&nbsp\;vloggers&rsquo\; videos and comment sections i
n relation to their experiences of\, on the one hand\, publicly performi
ng atheist identity in the US context &ndash\; a culture that strongly t
ies the idea of good citizenship to religiosity &ndash\; and on the othe
r hand\, to&nbsp\;what it means to speak out as a woman\, agendered\, or
gender queer person in a minority discourse dominated by men.&nbsp\;By
use of qualitative feminist intertextual analysis\, this study focuses t
hree empirical questions: What characterizes the process of the performa
nces of selves in videos made by non-religious wo/men in the US context?
What socio-technological affordances are made visible in the videos\, a
nd how do they structure the performances? What characterizes vloggers&r
squo\; interactions with commenters\, and how does this process shape th
e construction of a space for their self-performances? The findings and
their significance for sociology of religion &ndash\; more precisely the
subfields of digital religion and nonreligious and secular studies &nda
sh\; is discussed through the fourth and fifth research questions: How c
an theories of self-performance\, counterpublics\, and third spaces in d
igital religion help us understand what is happening in these types of s
paces? What theoretical implications follow from these results for under
standing visibility of religion as a public phenomenon in current sociol
ogy of religion? The study finds that vloggers co-effect third spaces of
emotive resonance that enable a precarious counterpublicness of perform
ing atheist visibility. This dissertation can thereby open up a new inte
llectual space within sociology of religion and digital media studies fo
r engaging with non-religious identity in a mediatized society. Further\
, it provides novel understandings of the visibility and publicness of a
theist identity and the socio-technological conditions that both afford
and constrain them.