The SPARKS Conference on Monday, December 15, 2014 gave away books as door-prizes.

Here's the Book List:“Social Marketing to Protect the Environment: What Works” by Doug McKenzie-Mohr and Nancy R. Lee“Social Marketing: Influencing behaviors for good”by Nancy R. Lee and Phillip Kotler

“Made to Stick: Why Some Ideas Survive and Others Die” by Chip Heath and Dan Heath

“The Tipping Point: How Little Things Make a Big Difference” by Malcom Gladwell

“Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing” by Doug McKenzie-Mohr and William Smith“Nudge: Improving Decisions About Health, Wealth and Happiness” by Richard H. Thaler and Cass R. Sunstein“Switch: How to Change Things When Change is Hard” by Chip Heath and Dan Heath“Thinking, Fast and Slow” by Daniel Kahneman“The Power of Habit: Why We Do What We Do In Life and Business” by Charles Duhligg“Bowling Alone: The Collapse and Revival of American Community” by Robert Putnam