12:37 PMComments Off on 3 Vital Things To Remember If You Want to Invest In Social Media

Unless you’ve been living under a rock for a decade, it’s likely that you know what social media is. It’s a phenomenon that is has transformed the way we communicate, promote our businesses and stay up to date with current affairs. It’s also becoming a popular investment option for those […]

It really doesn’t matter if you run your own business or are looking to expand your career aspirations. In today’s Internet-driven world, having social media skills and desires is more of a necessity and not a choice. Stop for a moment and think about the millions and millions of […]

In honor of Safer Internet Day, an annual online, worldwide promotion of safe Internet practices (particularly with regard to children), Google is giving away more storage on Google Drive. The additional storage adds up to 2GB, which may not sound like much, but is enough to back up pretty much […]

6:58 PMComments Off on Does Management Culture Need to Change to Fit Millennials?

At this point we have all heard the descriptions – both for better or worse – given to millennial employees. We know they’re tech savvy and can use computers to solve problems in six different ways. But they have been called needy and difficult to motivate in office environments. They’ve […]

11:46 AMComments Off on Does Social Media Influence Bad Financial Decisions?

Social media is a major tool for any business. But it can also play havoc with your finances. Believe it or not, social media does influence your financial decision making. You might not even know it, but you can easily find yourself in a tricky situation as a result of […]

Adopting a social media marketing strategy has become one of the most significant ways in which to overcome the hurdles of traditional ad-based marketing and actually reach customers you have a specific interest in. Although this is a profound advantage, for many companies using the marketing department to blast social […]

A couple of weeks ago I started to seriously publish on Linkedin Pulse, and the results were amazing. I got 16k views on my most popular articles which was shared 66 times and was featured on the Entrepreneurship section of Linkedin Pulse. Another article I published got 101 comments after 2 […]

9:34 AMComments Off on Should An Advertising Campaign Be Entirely Digital?

The rise of the online world has meant that companies are focusing more of their attention on digital marketing. Social media, content marketing and pay-per-click advertising have allowed even small businesses, with limited budgets, to reach out successfully to their target audience. While this has brought considerable benefits to many […]

Friedrich Nietzsche once said, “Invisible threads are the strongest ties,” but Nietzsche lived long before the internet was born. Nowadays we are tied to each other in many ways thanks to the advent of social media. Paraphrasing a popular joke about Facebook that is circulating on the internet: I decided […]