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“My name is Pete Buttigieg. They call me Mayor Pete. I am a proud son of South Bend, Indiana. And I am running for President of the United States,” Buttigieg said, addressing the crowd that had come to hear his announcement. “I recognize the audacity of doing this as a Midwestern millennial mayor. More than a little bold — at age 37— to seek the highest office in the land.”

During his speech, he promised to create a new narrative, one he says will “tell a different story than ‘Make America Great Again'”— taking a few digs at current President Donald Trump.

“The horror show in Washington is mesmerizing, all-consuming,” Buttigieg added. “But starting today, we are going to change the channel. Sometimes a dark moment brings out the best in us, what is good in us, dare I say, what is great in us.”