US Brands’ Average Facebook Post-Engagement Rates, H1 2014 [CHART]

The average Facebook brand’s post generated an engagement rate of 0.16% in the US during the first quarter of the year, a figure that almost doubled to 0.3% by June. The data is backed by separate figures released by Socialbakers finding that interactions rates have steadily increased on Facebook during the past year. Source: Socialbakers