The Research Process

Fifth Edition

Gary D. Bouma and Rod Ling

The Research Process

Fifth Edition

Gary D. Bouma and Rod Ling

Description

The fifth edition of The Research Process is a complete, easy-to-read, and simple-to-apply introduction to quantitative and qualitative research methods for undergraduate university students. Drawing on the strengths of the previous editions, it assumes little previous knowledge of research processes and takes a non-statistical, non-mathematical approach. Illustrations and examples are used extensively to explain the fundamental concepts of the research process and demonstrate its application.