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What the experts say

VENTILUX should look to expand the concept of lower cost overseas manufacturing capacity to increase its productivity and reduce its operating costs.

It is becoming common practice to look at “virtual manufacturing” and supply chain management to realise these benefits. This would involve using commonly available IT applications and online processes to take advantage of its Irish quality assurance and testing procedures at the remote manufacturing facilities. It could have a significant impact on whole supply chain outgoings by avoiding the expensive and time-consuming transit costs associated with overseas manufacture.

Breaking into new markets — particularly the UK — is an obvious opportunity for growth. The fact that there has been a high turnover in the managing director’s position sounds like a symptom rather than a problem.

Perhaps seeking outside consultative advice on the market in the UK and business development strategy from an industry expert