James Lombard Dublin, Leinster, Ireland

Posted: 2016-03-30

Specialized Knowledge

With regard to knowledge, the four things that are necessary in order to be successful are (1) know your life purpose, (2) know exactly what you need to know in order to achieve it, (3) know where to find that knowledge and (4) find the knowledge and put it into practice. Hill says: “Knowledge is only potential power. It becomes power only when and if it is organized into definite plans of action and directed to a definite end”. Organizing and using knowledge tailored to a specific end is not generally taught in educational institutions.

For example, suppose you have joined a network marketing company to acquire the necessary money to fulfil your life’s purpose. You want to achieve a certain definite amount of money by a fixed date in return for a definite amount of service to customers and to people you sponsor. You will need to determine exactly what skills you need to be successful at retailing and sponsoring. All of this presupposes that you are constantly keeping in mind your life’s purpose and are keeping it alive by saying your self-talk many times daily. If you lose sight of your purpose, your search for knowledge will be aimless.

In regard to retailing, you may need to know who you retail to, in what situations, and how you will bring these situations about. Perhaps, you could offer your potential customers a sample of your product. You would then have to leave the door open for feedback and would have to decide how to react to a “yes” or a “no” response. Obviously, your upline sponsor’s support and your mastermind could help in this regard and your imagination could provide other sources of useful knowledge. How do you accomplish all this without appearing as a cheesy salesman?

But how do you sponsor? Without successful sponsoring, your chances of long-time success will wither on the vine. Who do you target as prospects for sponsoring: do you target your family and friends, associates, customers? It’s probably better avoiding family and friends until you’re well established. Perhaps it’s best to approach network marketers who are still seeking success; at least, they will understand the concept and the potential. Where do you find these? If you find them on the internet, how can you develop the skills to contact them using that medium? How do you approach them without appearing to be another salesperson pursuing his/her own agenda?

So, my conclusion is that if you break down the skills you require to achieve your purpose and use your imagination, you should be able, with help from your sponsor and your mastermind, to work out where those skills can be acquired.