Control. Optimize. Align.

What is SAM?

Software Asset Management (SAM) is a set of proven IT practices that unite people, processes, and technology to control
and optimize the use of software across an organization. SAM can help you control costs as well as manage business and
legal risks, optimize software licensing investments, and align your IT investments with business needs.

CONTROL

costs, risks, and complexity for a stronger, healthier financial position.

OPTIMIZE

use and cost of existing software assets, so that you can do more with what you already have.

ALIGN

your IT investments with your business goals for increased agility and productivity.

Customer evidence

Hear from customers around the globe how SAM has benefited their business.

“Based on the SAM cybersecurity assessment, we decided to adopt Microsoft 365 cloud technologies to manage all our mobile devices, with the data protection and identity management features we need for GDPR compliance.” - Ton Kuiper, IT Specialist, Carinova, Netherlands

SAM programs

Microsoft works with highly trained, qualified partners to make proactive SAM assistance available to customers around the world, giving you a head start on building your technology plans for the future.