As a freelance copywriter for the green industry I can draw on my 12 years of teaching horticulture and managing a commercial greenhouse and nursery to effectively communicate on behalf of people in the industry who own landscape businesses, nurseries, greenhouse operations, and other related businesses.

My mission is to help people and businesses become more successful by crafting creative content that helps sell a product or get a message across. I’ve done just that for numerous clients (see testimonials) via blog posts, articles, white papers, and ad copy. I’m am also very adept at editing and proofreading, having authored three books.

I keep myself current by continually updating and learning new aspects of copywriting, such as preparing white papers, staying abreast of SEO, and using social media. In fact, I recently completed Ed Gandia’s Freelance Academy, an indepth study on the marketing aspects of copywriting.

Most importantly, I’m a dependable worker with a good track record for delivering quality work: on time, on point. Contact me today so we can discuss your next project.

North Country Gardening with Wildflowers, by Neil Moran

White Papers for Dummies, by Gordon Graham

Favorite tool of the month

Why you need a white paper and a really cool infographic

Do you have a big ticket item to sell or want to introduce a new product to the market? Or perhaps you have an item that is simply too complex to summarize in a magazine ad?

If you said yes to any of these questions, you need a white paper. Read more:

Things I’ve learned that will help green industry businesses

Over the last 12 months I’ve interviewed dozens of green industry professionals and listened to countless people tell their stories of success and challenges in this industry. Here is my take on what I’ve learned and how it may help your bottom line. Read more

Packing a punch with a great lead

When it comes to writing a good blog post or article It seems like all the emphasis these days is on creating a snappy headline that will pull a reader into an article. read more

Making the most of greenhouse bench systems

In a recent article I wrote for Greenhouse Management magazine, I detail how growers can update their growing bench systems for increased efficiency and to save on labor costs: Making the most of greenhouse bench systems.