Crises are omnipresent in the organizational world. To face these situations, organizations rely on their crisis management teams, mainly made up of members from different fields and with different types of expertise, to better manage these situations. How do members of crisis management teams succeed or fail to succeed in understanding each other and in collectively framing the crisis situation, when each and everyone’s background differs? From an interactional perspective, the current study proposes to respond to this question by analyzing a selection of audiovisual excerpts taken from three crisis management exercises conducted in the province of Ontario. Five relevant excerpts were chosen for the interactional analysis, which helped describe the role certain figures play in the framing of crisis management. Figures refer to what count in a situation, in other words, the representatives’ preoccupations, interests and expectations. These figures are placed in the foreground of the individuals’ framing and are thereafter either animated or not by members of the community control group. Only when these different preoccupations are articulated, taken into account and negotiated can the framing of the crisis situation evolve collectively.