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More than a year ago, I had clearly identified a pattern that indicated you could attract more traffic per article by putting high value keywords or keyphrases in the first 4 words of your article title instead of junk words (such as conjunctions).

Today, it’s clear to me that isn’t as important as it used to be and what is more important today is expanding the LENGTH of your article title by 40% more than you’re used to (unless you already write very long article titles now).

The evidence that suggests that you should only use the first 3-4 words of your title with keywords or key phrases relating to your article topic is that articles WITHOUT the first 3-4 words being primary keywords – are doing just as well.

It was much more clear cut in 200-2005, but somewhere in the middle of 2006 I began to see that this strategy was no longer as important as it once was.

MAX LENGTH that we allow here at EzineArticles is 100 CHARACTERS for your article title. Try to use more of the allowed length.Article Title Tip Conclusion: What’s important today (in terms of attracting the maximum traffic level from every article) is expanding the length of your article titles by 30-40% more than you are now.

If you’ve been testing various article title strategies, what’s working for you in the last 3-6 months?

I stumbled upon this by accident and have seen the same results with my articles. I tried focusing on Keyword Densities of 4-5% on the suggestion of one Internet marketer, but had no noticeable gains; writing naturally with a longer, descriptive title seemed to be much more effective.

I have found the same to be true on longer titles – not just on ezine but on every site that I use including articles on my own websites… I haven’t done any stats on it, but clearly articles with longer titles are getting more overall page views.

I totally agree with Lisa on the article titles, They make people look and click too. And I must say I have had excellent success with longer titles, interesting how well that works really. Chris is spot on.