Best Coast in 'Skins' Commercial (Video)

Continuing the most synergistic co-branding of our time, that of emerging indie rock and sort-of-not-really edgy tv shows about the travails of the young, affluent, and beautiful, targeted at the young-ish, aflluent-ish, and beautiful-ish, the excellent Best Coast has made it into an advertisment for E4's Skins. Best Coast's "When I'm With You" plays over some funky kaleidoscopic cut of the show looking young and rugged, like Best Coast's music, so Bethany Cosentino joins the ranks of Radiohead and the Gossip. [Best Coast's Twitter]