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When trying to do local SEO and increase the visibility of your local business, learning how to use Google My Business (GMB) is a good step. The service helps you stand out in (local) searches, is a great inbound marketing measure and can bring in more business. After all, 50 percent of consumers who do a local search end up visiting a store on the same day. If you are not sure about what Google My Business is and how it can benefit your website, this is the post for you. We will go over those questions as well as show you step by step how to use Google My Business and optimize it for the best effect. What is Google My Business? As the name suggests, Google My Business is a Google service. It’s free and allows you to optimize how your business appears in Google search and other services like Google Maps. If you have ever searched for a business name and found something like the below, that’s thanks to Google My Business. The extra listing provides important information to … [Read more...] about The Complete Guide to Google My Business for Website Owners