Audi Strings: an advert as none before

Nacho GayÃ¡n, from Agosto directs this spot for Audi. Under the motto â€œA car created as none beforeâ€, the new spot presents a method of construction that nobody would ever associated with a car. Based on a concept from the agency DDB Barcelona, Nacho filmed a movie that has, at least, a bit of magic.

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5 thoughts on “Audi Strings: an advert as none before”

Maybe both ideas are similar, but from the production point of view, the originality of this advert is that it was filmed without posproduction effects, that is everything that you see in the ad was made in front of the camera thus making a much more complicated execution.