OLED Lighting Market and OLED Materials Market research report are classified and segmented on various aspects to provide a possible forecast to 2022.

(PRWEB)August 18, 2015

‘OLED Lighting 2015-2022: Reassessing Markets and Momentum’ is an eight-year (volume and value) forecast report. It says a year ago the outlook for OLED lighting seemed to brighten a bit, anticipating that new capacity build-outs and continued development would enable higher outputs and lower costs, and finally start to unlock broad market demand. Unfortunately these efforts largely haven't panned out: LG Chem has pushed out its planned expansion, Konica Minolta did ramp but we believe with disappointing results so far, and Philips is getting out of OLED lighting (and lighting components entirely).

On the end market side of the equation, one can still find reasons to be encouraged. OLED lighting products are showing up in home improvement stores for just $200, instead of the thousands they cost just a couple of years ago. The first vehicles with OLED lighting are expected to arrive within the next 12-24 months. And there are always occasional opportunities to be found in unique showcase installations. Complete report available at http://www.rnrmarketresearch.com/oled-lighting-2015-2022-reassessing-markets-and-momentum-market-report.html .

But the real big end-market fish for OLED lighting -- office and commercial lighting, and low-cost residential -- remain frustratingly elusive, still unable to broadly appreciate and embrace OLED lighting's value proposition. The issue seems to be less about technology and performance improvements, and more about persistently high costs and pricing -- which is why the aforementioned manufacturing expansions and improvements (and more of them) are so critical.

The OLED lighting sector is also stuck in a loop. Manufacturers are waiting to commit until there is enough real or imminent end-market demand - but demand largely will be lured by vastly cheaper products enabled through production improvements and lower costs. The question now seems to be which strategy to embrace for the near- to mid-term: press on and believe, stand pat and wait, or give up and get out? All these cases can be made. Order a copy of this research report at http://www.rnrmarketresearch.com/contacts/purchase?rname=393221 .

‘OLED Materials Markets 2015-2022: Momentum and Opportunities’ report includes detailed volume and revenue forecasts, broken out by application, material type, functionality, and deposition method. We also examine the core strategies of leading players in the OLED materials space. The report has covered the OLED materials space for eight years, and we have watched expectations for this market swing backwards and forwards. For the moment there seems to be rising demand for OLED phones and tablets, but the short-term picture remains uncertain for OLED lighting and OLED TV panels. An old debate that shows no sign of going away is whether OLED materials can be effectively solution-processed. New issues are emerging and will help shape the OLED materials business, such as being “green” and avoiding rare and costly materials in what are often price-sensitive markets. Complete report available at http://www.rnrmarketresearch.com/oled-materials-markets-2015-2022-momentum-and-opportunities-market-report.html .

Perhaps the most interesting aspect of the OLED materials market is how the structure of the industry is changing. With all the uncertainties and captive markets, do newer companies in this space stand a chance? What will happen to the established suppliers in Japan who have been around since the days when “OLED” meant PM OLED? This new report provides answers to all these questions. Order a copy of this research report at http://www.rnrmarketresearch.com/contacts/purchase?rname=407061 .

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