Commodity Classic

Commodity Classic

March 2, 2017 @ 8:00 am - March 4, 2017 @ 5:00 pm

SMART Farm 360 Video Debuts at Commodity Classic

If you’re attending the Commodity Classic Trade Show next week in San Antonio, visit USFRA’s booth #229 (near BASF and Nationwide Insurance) to learn more about our SMART Farm launch! Come see examples of ag-tech innovation and USFRA’s new 360-degree video, which utilizes a virtual reality (VR)-style headset. This experience takes consumers to a pig farm intended to spark conversations about how agriculture technology impacts their everyday food purchasing decisions.

Additionally, USFRA is hosting a learning center session to discuss GMOs, sustainability and the latest food trends. GMOs are just one tool farmers use to grow food in a more sustainable way. However, consumers don’t always perceive GMOs and agricultural technologies positively, linking them to environmental and nutritional benefits.