NAVIGATION

NEWS ARCHIVES

Highlights from August 2017: 30% of adults aged 15+ have a Snapchat account, the highest figure recorded to date. Over 770,000* adults aged 15+ in the Republic of Ireland use Snapchat on a daily basis. *Daily usage figures calculated based…

Highlights from August 2017: Having seen Facebook account ownership drop in April 2017, it has returned to January 2017 levels and now stands at 64%. 1.695* million adults aged 15+ in the Republic of Ireland use Facebook on a daily…

Ipsos MRBI Omnipoll research for the Irish Cancer Society conducted in August shows that 92% of the Irish population are aware of the link between sunbeds and skin cancer. Other notable findings include: 4% of the population have used a…

In August, Tesco’s advertising was the most salient in the Irish market, driven by the powerful ‘Family Makes Us Better’ campaign. Tesco is having to compete with significant investment from the discount retailers who are also cutting through with their…