Entrepreneur and "burgushi" mogul Marcus Hall is a man of many talents.

Hall, founder of the The Cowfish Sushi Burger Bar in north Raleigh, is making a new name for himself. This time, it’s not through food, but early-'90s hip-hop.

When he's not experimenting with Cowfish’s burger-sushi fusion, he’s playing in a band called "Old Man Whickutt" with his brother Rob and longtime friend Greg Tart. And the band’s version of Vanilla Ice’s “Ice, Ice Baby” has just been tapped by the DIY Network as the theme song for their new series “Vanilla Ice Goes Amish,” debuting this Saturday.

It’s not their first viral hit. Hall and his brother have another song making the social media rounds, this time for its take on the rivalry between UNC and N.C. State. That YouTube video has nearly 74,000 hits.