Zunch Communications Inc., a provider of web site design services, has promoted Matthew Shehorn to director of account services for search engine optimization.

Zunch Communications Inc., a provider of web site design services, has promoted Matthew Shehorn to director of account services for search engine optimization, Zunch’s most profitable service offering, the company said.

Shehorn, with more than five years of experience as a specialist in optimizing web sites for effective rankings by Internet search engines, has worked with Zunch clients including Nokia, LaQuinta Corp. and GE.