A NEW initiative has been launched to encourage a greater awareness of what the Conwy Valley line has to offer rail users.

Concessionary travel pass holders on the Conwy Valley line and the Heart of Wales Railways are to benefit from a free trial service, launched on Monday.

The introduction of the Assembly/ Arriva Trains/ Taith partnership scheme for free concessionary travel to eligible card holders will also benefit Conwy and Gwynedd residents, as well as increase capacity on the Class 150 trains.

Also as part of the Ride, Read and See awareness week commuters and visitors can ride the line this week and show their ticket or pass to gain a 50% reduction on entrance to Betws-y-Coed Railway Museum, where they can read and see images of the line’s rich history.