How Unilad became a viral Facebook publisher for British bros through video

by Tanya Dua

Bro media is big, and it’s taking over Facebook. Take Unilad, a humor-focused media company for British college students (tagline: “Procrastinate better”), which appears to have cracked the Facebook video code. The publication, which began life in 2010 as a typical lad publication, has found second life thanks to the power of Facebook.Read the full article