Influence Peddler: Gigi Gorgeous on Her New Charitable Beauty Collaboration

Gigi Gorgeous is paying homage to her late mother for her latest beauty collaboration.
The influencer - whose name is Giselle Loren Lazzarato - is teaming with CrushXO for a liquid lipstick shade she named after her mother Judy, who lost her battle with breast cancer when Gigi Gorgeous was 19 years old. Ten percent of proceeds from the product, priced at $18, will benefit the Keep a Breast Foundation, an organization that raises awareness and offers education around breast cancer.
Launched in September, CrushXO's main mission is to combine beauty with philanthropy. The brand has enlisted...Read more ...