One of the designers who made it happen

Winner
- chaloa

This is a great designer and delivered all designs as promised. he was also very responsive and took the time to create as many revisions until we were pleased with design. i would recommend any company or individual to work with him. i will be definitely working with him on other projects

- jaxsewell

How Project Minnie started their logo design journey

Company name

Project Minnie

Overview

Project Minnie is a website devoted to helping people who love animals find animal-free personal care, laundry care, clothing, bedding, and other plant-based products at a great price. We don't make the products, but rather we showcase them, review them and provide them at a discount so more people can learn about, try and convert to plant-based products.

The purpose of Project Minnie is to help raise awareness of the pervasiveness of animal byproducts in everyday items and offer viable alternatives. The site helps socially responsible companies gain trial and exposure, provides a great value to consumers and helps reduce the number of animals being consumed.

The site does not only feature animal-free products at a significant discount, it also has a philanthropy arm that donates a portion of revenue to causes that support animal welfare or reduce the exploitation of animals.

We believe if everyone makes a few small changes, we can help millions of animals.

Tell us a bit about who you are and the people you reach

-Primary: People who want to consumer animal-free products.

-Secondary: People who are not conscious about how pervasive animal byproducts are in everyday products and would choose animal-free products if: 1) they were made aware of what is in the products they are consuming and 2) there was a good alternative.

Requirements

We need a logo that conveys that Project Minnie is devoted to helping animals one product at a time by providing excellent plant-based alternatives to everyday products typically made of animal byproducts. And, we will offer them at a discount. As a brand, Project Minnie is:
• Optimistic and hopeful
• Sincere, real and genuine
• Professional but accessible
• For everyone, not just vegans and vegetarians, but all animal lovers
• Not preachy or judgmental
• Not hippy

Please don't use any reference to Minnie Mouse or other famous Minnies.