Speaking Events

Natasha had been running her digital
business for five years. When she was attending a business conference, she
shared her story with the audience in a brief feedback session. She received a
warm response from the audience and from that day forward, she was hooked. She
started looking for more events to speak at and within a year, she was speaking
regularly.

But the more she spoke, the more
opportunities that came her way. She loved that she had her pick of events to
speak at but she also knew she had to guard against burnout. So, Natasha became
more selective about conferences she said, “yes!” to.

Like Natasha, you can’t agree to every
event that comes your way. Not only will you never have time for your business
or personal life, you’ll also lose your effectiveness as you become tired and
overwhelmed from the constant travel. Here’s how to pick and choose which
events you agree to…

Does It
Align with Your Goals?

Think about what is that you’re looking for
from your speaking. Are you trying to get clients through in-person meetings?
Do you want to connect with others in your industry and grow your list of
connections? Are your promoting your own product line?

When you know what your goals are, it makes
it easier to pick the best conferences for your needs. If a particular
conference won’t bring you closer to reaching your goals, you likely need to
turn it down.

Will It Broaden
Your Network?

The wonderful thing about speaking is that
it gives you the chance to befriend other speakers, industry leaders, and event
hosts. These friendships can be valuable to you and may even be worth attending
the conference.

However, you can speak to a group when
there’s overlap potential. Using the example above, investing in stocks won’t
be interesting to knitters. But you may find an event for established
entrepreneurs that would be a good fit for you.

Does It
Excite You?

If you’ve already answered the first three
questions with a resounding “yes”, then you need to consider this final one. Is
it something that you think would be fun and enjoyable or personally enriching?

Does the idea make you want to start
packing right now or does it fill you with dread? Do you instantly want to
calculate how many days until the event or are you thinking about how good
you’ll feel once the pressure of the event is gone?

What if you could boost the visibility of your business? What if you could easily connect with potential clients in person? What if you got clarity around your message and influenced even more people with it?

With the So, You Want to Get Speaking Gigs? Workbook, you’ll discover how speaking benefits your business, what you need to get started, and how you can begin finding speaking events today. Here’s a peek at what you’ll see in your workbook…

The 4 Big Benefits of Becoming a Speaker

Create a Message You’re Proud to Share

Talking Money: What to Expect as a First-Time Speaker

Speaking Gigs Are Right Under Your Nose! Here’s How to Find Them…

Why Every Speaker Needs a Media Page (& What to Put on Yours!)

Kickstart your speaking adventure now! Just sign up below:

About Fran Watson

Involved in public speaking since 2000. Joined Toastmasters in 2002 and have served in all Executive roles including serving one year as the District Public Relations Officer. Achieved my DTM in 2014. Develop and facilitate workshops in the area of employment and career development.