Inspire Biz’s flick with your pic

Late last month, I wrote that Twitter co-founder Biz Stone was trying his hand at directing, under the tutelage of Academy Award winner Ron Howard.

Celebrities including Stone, Eva Longoria and Jamie Foxx had all agreed to make 10 short films inspired by photographs submitted online, as part of Canon USA’s “Project Imaginat10n.”

Consumers were asked to upload photos at imagination.usa.canon.com through Sept. 24. But in a new twist, Stone is also asking people to tweet photos under the “#inspirebiz” hashtag starting Monday.

According to the media alert:

Biz will then review and comment on photos LIVE in public at Biz’s Project Imaginat10n Tweet Station, responding with personal tweets as to what inspires him. The event will showcase how Biz is considering photos to craft the story for his film and the customized activation will also allow consumers to learn about and interact with Canon’s campaign.

The “Tweet Station” will be a “wall of screens in a mobile shipping container” set up at Justin Herman Plaza in San Francisco this morning. The screens will display the tweets and pictures live.

For their films, the Project Imaginat10n directors are supposed to choose photos from 10 categories representing “storytelling elements,” like mood, backstory, character, setting and time.

“I have a long-held philosophy that constraint really inspires creativity,” Stone said in our earlier interview. “Out of those pictures you have to create a meaningful, relevant narrative, to make something worthwhile to the audience. I like that challenge.”