Email Marketing Services to boost your sales

Are you using email to get more leads? Email is the most powerful marketing channel for businesses looking to build engagement and increase repurchase rates. With our email marketing services, you can re-engage your customers, get more referrals, and boost your sales opportunities.

Growth Focused Email Marketing Agency

Admoran is a B2B and B2C email marketing agency in Kenya. We specialize in helping companies improve their email marketing campaigns to nurture leads, generate more leads, and automate sales process to realize their growth objectives. We have vast experience and expertise in planning and executing email marketing campaigns that engage customers and automate lead generation processes leading to more conversions. Our focus is to help Kenyan businesses tap the power of emails to strengthen their position in the marketplace.

Convert More Leads With Our Email Marketing Services

Our agency’s email marketing services help you speed up your sales cycle. The goal of email marketing is to move your prospects from one stage of your sales funnel to the next. In other words, our agency will send emails that motivate people to buy your products and services. Our email marketing agency will craft engaging newsletters to help you stay top of mind. We can also create “drip campaigns”, or email automation sequences, to send a systematic flow of emails to your marketing leads. Use our email marketing services to speed up your sales cycle, save valuable time, and utilize our experienced personnel.

Why use Email Marketing?

Email marketing has been around for several decades, and is one of the most powerful marketing tool. Since inception of the internet, thousands of companies have leverages emails to build a customer base and grow their sales. Below are some of the reasons why you should consider using our email marketing services:

Over 20 million Kenyans use email applications such as Gmail

Around 75% of Kenyans check their email regularly

80% of consumers would like to get promotional emails from companies they are interested in

The average email open rate across all industries is 22%

The average conversion rate for email campaigns is 5%

The fact is that your customers check their emails regularly, and want to get emails from brands they interact with. But, they don’t want salesy emails. Our email marketing agency will help your brand create engaging emails with valuable content your customers will love, and drive more leads and conversions to your business.

Our Email Marketing Process

Email Marketing Strategy

The first thing we do is develop an email marketing strategy tailored to your business and target audience. It defines who to target, what and when to send, and how to track performance. We analyse your audience and determine the ideal customers to target. Based on this, we create an email content strategy to determine how to convey your brand’s message and the value to deliver. Additionally, we create an email schedule plan to guide the progress of the email marketing campaigns.

Lead Magnet Development

Next, our agency creates a plan to build your email list. This involves creating lead magnets to attract people and encourage them to give you their email addresses in exchange for something valuable. Some examples of lead magnets we use include eBooks, cheatsheets, case studies, checklists, template, toolkit, resource list, infographics, etc. Our marketing team will work with you to create the perfect lead magnet to bring more leads and exponentially grow your list of email subscribers.

Call-To-Actions

The fastest way to build your email list is to market your lead magnets to your audience. We add Call-To-Actions (CTAs) on your website to convert your visitors into subscribers. Some of the CTAs we use include pop-up forms, footer forms, headers, landing pages, etc. We also use social media advertising and search engine optimization to get as many people as possible see your lead magnets. We direct traffic from these campaigns to a landing page that allows visitors to subscribe.

Email Newsletter campaigns

Our email marketing experts design newsletter campaigns to deliver value to your business. The campaigns involve sending several email newsletters with valuable content such as case studies or blog articles to boost brand awareness, increase traffic, and bring more leads to your business. We design creative and engaging newsletters that reflect your brand identity, and convey your message clearly. We also apply best practices to boost open rates and click-through rates.

Email List Maintenance

Our email marketing services also involve continuous list maintenance to ensure you are marketing to the right people and getting engagement. We remove unengaged subscribers from the list to prevent spam. We also monitor subscribers’ engagement continuously, and segment the list based on interests, online behaviour, and engagement. This ensures you have a well-engaged email list of subscribers interested in your products/services that you can market to and get great results.

Performance Tracking and Reporting

Our agency tracks performance of email marketing campaigns to determine their success and identify issues that need to be fixed. The key metrics we look are include open rates, number of subscribers, click-through rates, and number of conversions. We reviews these performance metrics, and create a strategy to optimize the email campaigns to improve the results. Also, we send reports on a monthly basis to give you a clear overview of your company’s email marketing performance.

Why Choose Us

We are the best Email Marketing Company in Nairobi. No debate. Here’s why:

Email Marketing Specialists

We eat, breathe, and live email marketing. Our in-depth understanding and knowledge of email marketing means we can offer quality services to our customers and deliver results.

Affordable

We price our email marketing services based on our customers' needs. We can work with your budget to create an email campaign tailored to your needs and meet expectations.

Continuous Improvement

We go beyond creating email marketing campaign. Our focus is to deliver great results. As such, we continuously fine-tune your campaign to get even better results.