“Not Your Mother’s – A Clever New Haircare Line”

Let me introduce you to one of my new favorite brands… Not Your Mother’s. You may have seen their creative packaging in your local stores, including Walmart.

Today, Not Your Mother’s is becoming known for its eye catching graphics with brightly colored hair sprouting from each bottle, quirky product names, sweet smelling formulas and most of all, products that really work. A loyal fan base of sassy fashionistas have embraced the brand and media including ABC News, USA Today, Seventeen, TeenVogue, J-14, Twist, US Weekly, Life & Style, New Beauty, Latina, Woman’s World, ElleGirl, M magazine, Celebrity Hairstyles, and Good Day LA have featured the products. Online, Not Your Mother’s social media network is buzzing from Facebook, YouTube and twitter to blog and online magazine reviews.

Not Your Mother’s® is a Tampa-based company under Demert Brands, Inc. The line launched in 2010 with a collection of six essential hairstyling products targeted towards a young, trend-savvy audience. The brand was developed with the philosophy to create an approachable and functional hair styling line with salon-quality products at a much more affordable value than leading salon brands.
One of my favorites is Beach Babe.

Upon purchasing it, I quickly posted a photo on my facebook and said “If you can’t go to the beach, the beach can now come to you.” If you have been to the beach, you will know that the salt in the air & in the water will make your hair easy to texturize, play with, shape how you want… Now you can quickly avoid the sand & sunscreen in the winter by purchasing this!

The brand is currently available in 1,500 Walmart locations and in all nearly 400 ULTA stores. Also carrying the collection are several regional retailers, such as Harris Teeter, Lowes Foods, Schnucks, Hi-School Pharmacy, Navarro Discount Pharmacy, Dierbergs, Acme Fresh Markets and Bag n Save. More than 100 college bookstores carry Not Your Mother’s as well as online retailers including drugstore.com and ULTA.com.

NOT YOUR MOTHER’S HOLIDAY GIFT SET 2011

The three top must-have holiday hairstyling products from Not Your Mother’s packaged in a luxurious organza bag – available exclusively at www.NYMBrands.com in November-December 2011.

For more information please visit www.nymbrands.com or connect with Not Your Mother’s on twitter (www.twitter.com/NYMBrands), Facebook (www.facebook.com/nymbrands) or YouTube (www.youtube.com/nymbrands).

I received some products to test out, all opinions are my own. I love Not Your Mother’s Brand.

Being broke college student I got really excited seeing this opportunity! Not Your Mother’s advertising has been teasing me for a while now, I’m a hair fanatic and have been meaning to buy something of theirs. I’d love to be able to try them out!!