Summerside pizza sales skyrocket on Super Bowl Sunday

Michael’s Pizzeria owner Robert Gallant said Super Bowl is one of their busiest days of the year for selling pizza. - Desiree Anstey

SUMMERSIDE, P.E.I. —

Pizza stores in Summerside were booming with business over the weekend as football fans tuned in to watch the New England Patriots play the Los Angeles Rams for Super Bowl LIII.

Robert Gallant, the owner of Michael’s Pizzeria located at 27 Central Street, said its one of their busiest days of the year.

“We’ve been having a Super Bowl special running for a few years now, and from an average Sunday in February compared to this Sunday we see a 26 to 27 per cent increase in sales,” he said.

Michael’s Pizzeria hosted a Super Bowl special, which included a four topping pizza, 12 chicken wings, 12 garlic fingers (with or without bacon bits), and a large bottle of pop.

"This year our sales have overall been off the charts, and it’s amazing."

- Robert Gallant

“People have called in advance for this special because they don’t want it to be delayed,” said Gallant. “But this year our sales have overall been off the charts, and it’s amazing. I don’t know why every day has been so busy.”

Staff at Domino’s Pizza, located at 505 Granville Street, were also busy preparing for the big rush.

“Last year we sold 145 pizzas just on Super Bowl day alone, and the cheese pizza is the most popular choice,” said the store manager Angel Villanueva.

"We expect to see a 20 per cent increase in sales from last year.”

Staff member Jessie Wolfe at Little Caesars Pizza, located on Granville Street, said he expected an increase in sales of their pepperoni pizza as a result of the game.

“I’m guessing we will see around 150 sales,” said Wolfe.

Pizza and the Super Bowl go hand-in-hand. It’s the biggest day for pizza sales of the year.