Sunday

Ah, the illusive AirBnB property… but, the question on everyone’s lips is “are they actually worth the investment?” Well, if you’ve always wondered how to select a profitable investment property, you’ve come to the wrong place. I’m no property buying guru.

If however, you’re short of a few clues on how to style and list your recently purchased pad, CONGRATULATIONS… I may just be the sometimes blogger, always property styler you seek. Plus, I have an ‘in’ with photographer extraordinaire Benni Knop (no relation of course) who will add the extra photographic pizazz that your place needs to grab the attention, and clicks, of hotel-phobic travellers worldwide. Here’s a recent property that I styled in Melbourne for a young couple trying their hand at entrepreneurialism.

As you can see, your properties needn’t be dull… heck no! You can really have some fun with it. It’s not all balloons and party streamers though. You need an eye for style and sound knowledge of what AirBnBers seek. So, here are my top tips for winning at life. Okay just for styling your place. But if you’re not up for the challenge, contact me here, and I’ll be round in two shakes of a cocktail shaker to spruce that place right up.

#1 It’s not about you and what you love: I know you’re a big fan of flannelette sheets and that polka dot shower cap. My gosh, who isn’t?! But (truth bomb) they don’t fly so well in an AirBnB. Keep things homely, but super stylish.

#2 It’s not a marathon, it’s a sprint. Time is money and you want to get that property booked ASAP. Start your competitor and product research online as soon as you can. Pinterest is your best friend now. I say that as if it wasn’t already…

#3 It’s the little things that make the difference. Yes the sofa choice is important. Yes, I know they can’t sleep without a bed. But, don’t forget to spend as much time thinking about all decorator pieces that will give you that extra spesh vibe, like artisan tea (if only so you can write ‘artisan tea’ in your listing like a hipster boss).

#4 No, your Nokia 7650 will not cut it. You can spend all the time in the world styling your place, but if you take photos like a 70 year old tourist with an iPad, your listing just won’t perform. Or, if you’re a little camera shy, and in Melbourne, call this guy.

#5 Know your budget and make sure it’s realistic. This is about knowing when to save and when to splurge. Those quilt covers will get a real work out in the washing machine, so don’t go cheap and end up with something crunchier than a brunt burrito. Those prints for the wall however? Helllllooooo Society6!