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The Lacoste x La MJC Boradwick Collaboration

Hopefully a pair of the limited run of 75 pairs of the Lacoste & La MJC 'Broadwick' will find their way onto my feet. The creatively designed and preppy-styled lowcuts are perfect for day out in the spring or summertime.

The Lacoste & La MJC 'Broadwick' is is a collaborative effort that will hopefully lead to future hookups between the two companies. Look for these classy seersucker sneakers in July at Colette, Paris.

Implications - FIRST SENTENCE REPETITION

Limited-edition products and services instantly give consumers the added pressure to consumer quickly before it's too late. Companies who appropriately use limited-edition tactics will help to give their consumers the added push to purchase.