Ideas + Insights

The pharmacy that’s first to offer a seamlessly functioning, personalized voice recognition service will have a huge advantage over its competitors.
More so than with other voice-activated retail applications, the applications of voice in retail pharmacy can be endless.

Walking down a crowded street is different now than it used to be. What has changed? Shoppers on
promenade are still purposeful and engaged, and look happy. But they’re not looking up or catching your eye anymore. Now they all have their eyes down, looking at…their phones.

Walmart’s just announced partnership with Google Assistant is bound to give Alexa a run for its money. But when adopting any new technology, there’s one question common to all of them: how do you work within its limitations?

Marketing leaders expect their teams to be able to maintain the brand’s website as well as drive traffic to it. However, bringing new and returning customers to your website you requires both art and science.

“With the right approach and a customer-first attitude, luxury brands have plenty of opportunities to continue providing excellent, personalized service in ways that create long-term affinity and loyalty, as well as the right emotions, among their customers.”