Visit your local sandwich artist if you want a leg up on the competition in Uncharted 3: Drake's Deception's multiplayer mode. You can spend the entire month of October ranking up, unlocking in-game items and acquiring Subway-themed goods—including the five dollar footlong taunt.

Whether that taunt is implied to illustrate your frugal fast food choices or describe the length of your Uncharted e-penis doesn't matter. What matters is that you're getting the opportunity to acquire an in-game submarine sandwich, unique treasure in the form of a Subway-branded plastic cup and the distinction to dress yourself like a food service employee as you slaughter other Uncharted 3 players.

Actually, the real advantage is having a full month to play Uncharted 3 multiplayer in advance of the game's street date, with your in-game progression carrying through to the retail release of the game. That's a huge lead for anyone serious about their Uncharted multiplayer, so pay attention.

"Beginning this Saturday, if you go into a local Subway Restaurant and purchase one of the specially marked Uncharted 30 oz drinks, you will receive a code that will provide you with access to the full competitive multiplayer experience throughout the month of October," explains Arne Meyer from Naughty Dog on the official PlayStation Blog.

Naughty Dog's Robert Cogburn puts on a brave face to pitch the Subway-Uncharted 3 promotion, explaining how it all works and offering a glimpse at Nathan Drake wearing a half-tucked Subway raglan in the above video.

PS3 owners without a Subway location within driving distance may want to buy a distant friend some lunch or keep an eye peeled for some download code giveaways. Hint hint!