12 Answers

Part of the point of all that air in the bag is to keep the chips from getting smashed into teeny bits! (the extra air acts as a cushion) Yes, the bags did used to be fuller, and then people started complaining about broken chips, so the bags got a bit bigger and the amount of chips got a bit smaller...all for the sake of whole chips.

The bags never were full up to the top. Crisps are packed in a nitrogen atmosphere to keep them fresh so there has to be space in the bag for the nitrogen. The bags are pressurised and the space means that the crisps can't be crushed and end up all in little bits. You would moan if that happened too. So it isn't a case of being short changed it is a case of packaging technology to improve the keeping quality of the product.

what they do is they give you the same amount of chips as they would a long time ago in a small bag, which was filled. But the bags today use the same amount of chips just in a bigger bag so you think that you're getting more, but really you're not

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