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Thursday, 24 July 2014

TAITRA hosts auto parts show in Myanmar

The second Auto Expo Myanmar hosted by Taiwan External Trade Development Council (TAITRA) kicked off July 18 at Tatmadaw Exhibition Hall in Yangon.

Co-organized by TAITRA and Taiwan’s Chan Chao International Enterprise Group, the four-day international automobile parts and components show features 146 booths by 97 firms from eight countries. These include Taiwan, Malaysia, Myanmar, the Philippines, U.K., U.S., Vietnam and mainland China.

“Our debut in Myanmar last year featured the dual themes of auto parts and electromechanical equipment,” TAITRA Executive Vice President Walter Yeh said. “This year, we are focusing on a single theme and it has paid off, attracting even more visitors to the expo.”The 2014 event showcases a comprehensive range of over 2,500 innovative products by Taiwan manufacturers. Top firms participating in the expo include Eagle Eyes Traffic Ind. Co. Ltd., Elig Brake Ind. Co. Ltd., Hu Lane Associate Inc., KMC Chain Ind. Co. Ltd. and Sonar Auto Parts Co. Ltd.

According to TAITRA, the show is part of efforts to boost the image of Taiwan products in Myanmar. The council expects the event to attract more than 7,000 buyers and generate up to US$25 million in sales for auto electronics, chassis components, engine parts, maintenance equipment, refitting gears and transmission and braking systems.

It is estimated that Myanmar has 500,000 to 1 million cars for a population of approximately 60 million. This represents considerable growth potential when compared with Taiwan’s 7 million cars for 23 million.

On the back of increasing economic and trade collaboration between the two countries in recent years, TAITRA forecasts Taiwan’s auto industry to further tap a wide range of opportunities in the Southeast Asian nation. (YHC-JSM)