Comment on Review

IBM Business Process Manager on Cloud

4.6

(10 reviews)

IBM® Business Process Manager on Cloud provides a full lifecycle business process management (BPM) environment including development, test and production—with tooling and run time for process design, execution, monitoring and optimization. This environment empowers business users to implement process improvements quickly without the need to build and maintain an IT infrastructure. This subscription-based service offers visibility and management of business processes, low start-up costs and fast return on investment.

What do you like best?

New development in the UI is good and features quickly catching up with the older UI.

Ability to embed 'Contact Insights' into 3rd party web sites/apps is very useful.

The Watson Marketing Assistant is a cool feature which provides easy access to some very useful metrics.

Modular templates has proved to be a useful feature for our clients, allowing them to self serve.

For more technical requirements, you can use the provided APIs and also send transactional emails.

What do you dislike?

Integration with IBM Campaign is a little clunky on the Campaign side.

Reporting is not great and the screen has a fixed size which is annoying.

Not a lot of 3rd party integrations which is very unfortunate.

Recommendations to others considering the product

Make sure you speak to a specialist before committing to this product. It is often bundled along with other IBM products and customers purchase it for the cost savings. However the work required to make it work can be expensive, and the marketing automation features are clumsy.

What business problems are you solving with the product? What benefits have you realized?

our clients are sending highly personalised emails and some have integrated into IBM Campaign.

Some clients have a variety of modular templates which makes them more self sufficient, saving on agency costs

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