Author: Randy Apuzzo

Randy Apuzzo is founder and CEO of Zesty.io, the SaaS CMS company. A digital strategist with a computer science and branding background, Randy is a visionary in architecting solutions that help companies accelerate and scale their global digital content strategies. He is revered for empowering businesses with technology that grants agility, cost savings, security and increased market share. Follow Zesty.io on Facebook, LinkedIn, and on Twitter @Zestyio.

Duplicate content has been an issue since Google started cracking down on it years ago (almost 10, holy cow!). If you’re an internet veteran like me, you are extremely careful about having sites being penalized in search rank for anything.

Duplicate content is the easiest penalty to explain: Do not copy content from others; do not create multiple sites with the same copy. If you do, Google will penalize you in search rank. Simple, right?Continue Reading