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With the rise of mobile everyone needs to re-think their web prescence. Enter OnSwipe that re-packages Your website for a mobile experience in a few minutes, and like a lot of things these days, for free!

With the mobile web set to overtake the desktop web within a year or two it’s absolutely essential for anyone to start optimizing for an increasingly mobile user. More and more people makes crucial choices on a mobile device and if they cannot read or navigate Your site on a smartphone or tablet they will just leave. Period.

Now there are a number of solutions and I have already touched upon like Mag+ tablet publishing solution which is a very affordable way (starting at free…) of publish Your content to both an iPad and Android but today I’d like to highlight the free and very nifty application OnSwipe

Very simply it re-packages Your RSS feed from Your sources into a mobile experience and within a few minutes I managed to gather 4-5 sources (my Website, WordPress blog, Tumblr, Pinterest, Twitter feed etc..) and published them. The best thing about this service is that by adding a snippet of code to Your source the source site will recognize any mobile visitor and deliver a mobile experience to them.

Via my colleague thereseb. I just came across another perfect example of how the web 2.0, or the read / write web, is empowering individuals by letting them us connect to others directly, in a dialogue, by bypassing traditional media.

Entetr Mag+, a publishing tool that lets You publish Your own stuff, straight to both iOS, iPad & Android.

I just visited their headquarters in Stockholm where Peo Strindlund and his crew walked me through a quick demo of the ease of use and the different flavors, Create (which is free), Go, Grow and Lead and I have to say that I’m very impressed with the endless opportunities this aplication is dumping in our laps for a very fair price.

Now, self-publishing is not something new and I have been experimenting with platforms such as Issu who never really seemed to crack open the entry into the tablet playground…

… and Adobe is offering their Digital Publishing Suite which unfortunately is pricing itself out of reach for any small agency or publisher who would like to explore and experiment with tablet publishing.

The team especially focused on the speed of reviews to changes You do in the project while in the workflow, which are virtually instant, very impressive…

Well, to say the least I’m extremely excited about this and I have already downloaded the free tool and I hope to be able to start experimenting very soon on some projects