SearchCap: The Day In Search, August 22, 2008

Below is what happened in search today, as reported onSearch Engine Land and from other
places across the web.

From Search Engine Land:

Is Google Analytics Integrating AdSense Metrics Into Reporting Tool?Amit Agarwal reports that Google Analytics will soon be adding Google AdSense data to the web analytics package. Amit managed to secure some screen shots of the AdSense related reports. The AdSense specific content seems to be found under the “Content” tab, and includes: (1) AdSense ad clicks per page…

Report: Verizon May Opt For Google To Provide Mobile Search FrontVerizon, Google Close To Mobile Search Deal from the Wall Street Journal reports that Google and Verzion are close on a deal. The deal would make Google the default search provided for Verizon mobile devices. In the past, Verizon and other mobile carriers were reluctant to let Google or other…

Google AdWords Now With Real Time Quality Score, First Page Bid & MoreThe Google AdWords blog announced three major changes happening to the AdWords marketplace. First, Google will now calculate the quality score of your keywords at the time of the search query. Second, Google has removed the “minimum bid” metric and replaced it with “first page bid.” Finally, Google will no…

Day Four: SES San Jose ’08 RecapDay four of the Search Engine Strategies San Jose show is now over, which concludes the show. If you missed our earlier recap, you can see them at days three, two, and one. Below is a recap of all the blog posts that I have found, covering the day’s sessions,…

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