MassRoots’ founder and CEO, Isaac Dietrich, led the latest funding round, with former MyPoints.com CEO Steve Markowitz also among the contributors. The announcement came as the company closed on $3.2 million in equity financing under an offering that was launched in August.

Dietrich said in a news release he expects the funds to make the Denver company “cash-flow positive” and allow it to scale up to reach a larger audience.