Siemens PLM looks to channel to drive growth

Siemens PLM, the automated software arm of the German giant, has indicated its plans for future
growth rely on the channel.

Working to a five year growth plan the vendor has recognised that resellers are going to be key if
it is going to reach its goals and as a result has started to look for more partners in the UK to
add to the existing ten that sell its products.

James Mansfield, UK UK indirect sales manager at Siemens
PLM, said that it was going to take its time selecting partners and was only after a handful
but recognised the importance of building more of an indirect business.

"To hit our growth targets we need to add resellers and I want two to five in the next couple of
years," he said.

"VAR recruitment is our strategy and we will bring on more specialuist VARs and introduce them into
large direct accounts," he added.

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