Nine West Undergoes a Rebranding

In a bid to intrigue trendsetters, Nine West has unveiled a brand facelift that focuses on reformatted stores with easy to shop trend walls, reports WWD. A taste for slogans has emerged, as well: Along with the main tagline, "9W. We do Shoe," the store walls are emblazoned with cheeky titles like "Ballet Bar" and "The World According to Pumps."

New York lays claim to one of the first redone addresses to open its doors, with the flagship at 750 Lexington Avenue debuting the new look this past Sunday. By 2013, all stand-alone locations in the U.S. are scheduled to have undergone the chic treatment.

More From ELLE

To celebrate the new look, ELLE.com has rounded up five styles, currently available for purchase or pre-order online, that prove that 9W can run with the big dogs.