Avoid these 4 Website Redesign Mistakes that Sabotage SEO

As a freelance web designer/dev, one of the most common projects is a website redesign. Clients want their existing site (or specific pages) transformed into something superior. But this often comes with a price where SEO is concerned.

Massive changes to site structure, architecture, and page elements can negatively impact their search engine optimization.

And the last thing you need is a bad review, being on the hook for their SEO decline.

Here are four key mistakes to avoid when doing a site redesign to ensure your clients SEO stays intact.