About

THE RED PILL - a documentary film

$211,260

pledged of $97,000 goal

2,732

backers

We reached our 2nd STRETCH GOAL of $175,000 and it keeps rising!

This Kickstarter Campaign ends on Wednesday, November 11th, at 2pm PDT.

We still plan to release this film in select theaters by Fall 2016, but if you don't live in a major city (like Los Angeles, New York, Toronto, etc) and you want to see this film as soon as possible, please pledge $25 or more to receive the pre-release digital download of the film. This is ONLY available through our Kickstarter campaign and this opportunity ends on November 11th.

What we’re doing.

We’re here on Kickstarter trying to raise finishing funds for our feature documentary “The Red Pill”. We’re all done filming, we have well over 100 hours of captivating footage, we can see the final film in our mind’s eye; however, we just don’t have the funding to get to that finish line, so we need your help!

Why we’re doing it.

This film was born out of Cassie Jaye’s curiosity to meet the Men’s Rights Activists, but what she didn’t expect was to be taken on a life-altering journey where she would never see the world the same way again. The original “why” was “why not?”, but the “why” became: because we have to share this incredible journey!

Cassie Jaye at the National Coalition For Men headquarters, filming "The Red Pill"

What is the film about / what’s the story / what’s the angle?

This film follows Cassie Jaye, a self-proclaimed feminist, as she stumbles down the rabbit hole into the mysterious world of the Men’s Rights Movement. The film takes you on her exact journey, in chronological order of the characters she meets and events she attends, while also documenting her own transformation through ‘video diaries’. From meeting men's rights activists (MRAs) and hearing their personal stories, to feminist rebuttals, to very personal quarrels between the filmmaker and interview subjects, this film is a roller-coaster ride through the current day ‘Gender War’.

"The Red Pill" poster artwork by Isabel Talsma

What is the money going towards?

We need to raise $97,000 in order to complete post-production on this film, and sadly, if
we don’t reach our goal, then we won’t be able to complete this film at all. We have to raise at least $97,000 in order to cover production insurance, editing expenses, archival footage licensing fees, video animation, film scoring, sound editing and mixing, color correction, music licensing, and mastering for final exhibition. We strongly believe in this film and the impact it can have, but only if this film is completed and done professionally can it reach the audiences we need to reach. As you can maybe tell from the sneak preview video, this is a loaded topic for an hour and a half long film, and in order to honor the depth and importance of these issues, and to pack as much punch into this film as we can, we have to fine tune and perfect every moment that is included in this film until every second is utilized to its fullest potential. In our opinion, this film cannot be made any other way. We have the footage, we have the story, and we have the connections to the film industry pros to complete this film for wide release, we just need the funding.

Cassie Jaye overseeing a sound mix session at Skywalker Sound for her film "The Right to Love"

About the Filmmaker:

Cassie Jaye founded Jaye Bird Productions in 2008, which has since produced a collection of documentary films that have been praised for being thought-provoking, entertaining and respectful in representing multiple competing views within the film. Jaye is known for tackling complex and often controversial subject matters. Jaye’s most notable films are the award winning feature documentaries “Daddy I Do” (which examined the Abstinence-Only Movement versus Comprehensive Sex Education) and “The Right to Love: An American Family” (which followed one family’s activism fighting for same-sex marriage rights). Both films showed that Jaye’s interview style is to allow people to share their views honestly, openly and candidly while letting the audience make their own opinion.

Cassie Jaye filming a documentary in Swaziland

Risks and challenges

Every documentary film production comes with a slew of challenges, and the making of "The Red Pill" is no different. Well, actually it is different in that it has had far more challenges than the average documentary film, but we've been able to overcome these constant challenges, setbacks, and obstacles because we so strongly believe in the importance of this film's story getting out to the masses. That's what keeps us going. If we reach our Kickstarter goal, then the biggest challenge will be completing this film in time to premiere it by Fall 2016, before the U.S. Presidential Election. We don't want to sacrifice the quality of this film by having a tight deadline, but we also understand the need to get it out as soon as possible to start creating change.
We plan to reach this deadline by being diligent and efficient with our time and having our team work full time on this project, which this funding will finally allow us to do.

Kickstarter is not a store.

Pledge US$ 500 or more
About US$ 500

I Believe in Supporting Balanced Documentaries!

All of the above rewards +
An exclusive limited edition gift package, which includes: an 11”x17” movie poster with a handwritten thank you message from the director, a signed DVD, and an original The Red Pill movie t-shirt!

Kickstarter is not a store.

Pledge US$ 1,000 or more
About US$ 1,000

I Believe Everyone Should Have a Voice!

All of the above rewards +
The license to host a screening of The Red Pill documentary in your hometown with the option to charge ticket sales (if you choose to do so) and keep all of the profits. This is a great opportunity to ensure the film screens in your town!

(Fine print: filmmaker and backers have to agree on the screening date in order to avoid conflicts with premiere dates)

Kickstarter is not a store.

Pledge US$ 10,000
About US$ 10,000

I Believe This Film Will Make a Difference!

All of the above rewards +
An Associate Producer credit! You will have your name in the opening and closing credits of the film, you will get complimentary tickets to all screening events, and you will share in any awards or accolades we may receive for the film. You will officially be a part of The Red Pill team! (You also may decline the title of Associate Producer or gift the title to someone else if you’d prefer to be anonymous)