No Doubt has decided to remove its “Looking Hot” music video from YouTube after receiving a LOT complaints from fans and from the Native American community!

In the Melina Matsoukas-directed video, the lovely and talented Gwen Stefani, 43, wears traditional Native American clothing while being tied to poles and fighting cowboys…eek! Though this seems like kind of a cool music video concept, I can see how it’s be under fire. Unless you criticize the handling of the image of the Native American by being super self-reflexive, it’s pretty un-PC, if you ask me.

A statement was issued on the band’s official site apologizing for the video and any harm it may have caused:

“As a multi-racial band our foundation is built upon both diversity and consideration for other cultures. Our intention with our new video was never to offend, hurt or trivialize Native American people, their culture or their history,” Stefani, Tony Kanal, Adrian Young and Tom Dumont explained on the band’s official website. “Although we consulted with Native American friends and Native American studies experts at the University of California, we realize now that we have offended people. This is of great concern to us and we are removing the video immediately.”

Nicely put, you guys! They went on to say…

The music that inspired us when we started the band, and the community of friends, family, and fans that surrounds us was built upon respect, unity and inclusiveness. We sincerely apologize to the Native American community and anyone else offended by this video. Being hurtful to anyone is simply not who we are.”

They must have a great publicist- this apology is great. What do YOU think of No Doubt’s foray into Native American insensitivity? Innocent, or something that changes your opinion on the the band?