QUESTION OF THE WEEK: Rate the Ad

Published on April 13, 2006.

CLICK HERE TO RATE THE AD
Fresh from our panties success, we go to sports bras and another ad from Fitness. Is this ace or what? Rate the ad on the Rate the Ad-o-mometer's six-degree scale of excellence, with 5 being the top score: 5 World-changing, 4 Great, 3 Good, 2 Fair, 1 Forgettable, 0 Actively Annoying. And feel free to comment on the art direction, the photography, the copy, whatever. Click the ad to play.

A Prize Striper
Last week's Rate the Ad. It's an outpouring of love that, around here, is a species all its own. Fruit of the Loom almost breaks even on an unhandicapped three/three split on the six tiers of the Rate the Ad-o-mometer, going 49/51, which is so fabulous even Charlie the Tuna is jealous. Speaking of which, there was the predictable deluge of fish/panties jokes and objections — stop carping, people! Then there was the "For 10 minutes I thought it was an umbrella" crowd. Not to mention those who complained that the panties are too "big," or the lack of hot models wearing them is unacceptable. Well, you can all go flounder in your bile. This ad has a firm perch on a rung of the victory ladder, and that's all there is to it. Here are the results.