MODERN AUSTRIAN CUISINE – THE ALPINE GOURMET STYLEis conceived as a gourmet evening at which top Austrian chefs present the new characterof the Austrian culinary world in cooperation with wine growers and food producers;a spectacular kick-off, and an important piece of the mosaic that is international culinarymarketing and effective public relations.

London was selected as an apt location for the event, not least because it is also the city wherethe world’s top restaurants are named every year. And what better venue than THE MAGAZINERESTAURANT in Kensington Gardens, one of London’s design hotspots, a fantastic setting thatsimultaneously symbolizes the modern, innovative goals of Austria’s top young chefs.

This particular restaurant conceived by Zaha Hadid also provides an emotional bridge to theAlps: Winner of the Pritzker Prize (essentially the Nobel Prize for architecture), not only is sheregarded as the best architect worldwide, she was also highly successful in Austria, havingdesigned the Bergisel ski jump as well as the no less impressive Hungerburg in Innsbruck.Furthermore, for vintner Leo Hillinger she designed his exclusive Icon Hill line.