GoFundraise releases Auto-Activate

GoFundraise has just released Auto Activate. This pioneering feature guides supporters through personalising and sharing their new fundraising page and raising more for your cause.

Great news: fundraising just got easier! As part of GoFundraise’s commitment to offer an excellent mobile fundraising experience, it has just released a pioneering new feature: Auto Activate – The Guided Fundraiser Journey. This feature guides supporters through personalising and sharing their new fundraising page and raising more for your cause.

When a fundraiser has just created their GoFundraise page (or if they’ve raised zero dollars), they will be automatically guided through the auto-activation process. This process involves personalising, sharing, activating and donating to their page.

Stuart Finlayson, CEO and Co-Founder of GoFundraise says, “We are really excited about this new feature. Activating fundraisers is one of the biggest challenges for organisations and it takes a lot of resources. Over the last 10 years our research has proven these steps are the key to starting an effective online fundraising campaign and with this feature the need for sending tips and prompting inactive supporters is significantly reduced.”

The benefits

Best practice steps to getting started and becoming an effective fundraiser

Minimise inactive fundraising pages and reduce support requests

Maximise money raised and fundraising success.

How it works

New or inactive (supporters who have raised zero dollars) will automatically be prompted to:

Upload a photo

Describe why they’re fundraising

Share to Facebook, SMS, email and more

Connect to Facebook, Fitbit and Strava

Donate to their page.

In addition, there is also a ‘getting started’ button under the fundraiser’s profile image that can be pressed at any time to launch this feature.

Michael Were of Open Heart International says, “We are thrilled about GoFundraise’s new Auto-Activate feature. Getting supporters to start fundraising and get their first donation can be a challenge. We are confident this will help us activate more fundraisers and raise more for our cause.”