How machielg started their logo design journey

Company name

Agile Consortium

Overview

We are a non-profit consortium of companies that want to promote and inspire people to work with Agile methods. We organize conferences and work with other countries such as the UK and Sweden on Agile.

The certification program which we want to launch is set up in association with training institutes. The certificate asserts if someone can work with Agile processes, is capable of leading Agile projects or can coach organizations in using Agile effectively. The certificate ranges from foundation, professional and master levels.

Tell us a bit about who you are and the people you reach

Professionals working in or related to the IT industry (Project manager, Software Developers etc.) These people usually want to stand out of the crowd by getting Agile certification. They will see the logo in powerpoint presentations on the subject, the website or flyers that promote the certification.

Requirements

The logo should go well with the current logo of the Agile Consortium. It shouldn't be too similar, but both logos will be shown on the same powerpoint sheets or promotional material. Check the consortium logo at http://www.agileconsortium.nl/en/home.html

The certification logo itself should look professional and give some sense of authority. Keywords are training, educational, professional and personal growth. On the other hand it should not be boring because our assessment and certification are meant to inspire people (with lots of tips on how to grow and improve).

The logo should be "Agile Certification" with some decoration (like a leaf or bird etc.) OR just a logo that goes with any text we use.