Setting an ad budget

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When you are using a Facebook Business page, you can actually selectively choose content that you pay Facebook to advertise for you. This will let that selected content reach more people or make sure that those who follow your page get the post. Author Richard Harrington explains how to set an ad budget on Facebook.

- Let's take a look at a few other…options you have for posting content.…What we can do here is choose to share a photo or video…and besides the slide show, you'll see that we have…the ability here to do multiple things.…For example, a canvas can combine photos plus video.…Or we can create an album, upload multiple clips,…or create an interactive carousel.…Let's try that.…The first thing you're gonna be…asked to do is enter the URL.…

Do that and click the return button to apply it.…Now, add some text.…At the bottom you'll see…the plus button to add more content.…And click choose.…You'll notice if you try to upload…too many images there is a cap.…So we'll choose a few of these,…I can hold down the Command key to select multiple images…and click choose and they're added into the mix.…

There we go.…And you get a good idea of what's going to happen there.…You can add additional details if you want…and at the end, there's the link.…When ready, just click publish and they'll be added.…And as you see, it creates an interactive…

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Released

6/25/2018

By utilizing social media platforms like Facebook, you can increase brand visibility and take advantage of key features to communicate and advertise your photography, design, or videos. This course shows how to succeed as a creative professional using the Facebook platform. Instructor Rich Harrington discusses the evolution of the platform and demonstrates how to find new connections, create events, and decide what and when to post. He also covers creating a company page distinct from your personal profile, using Facebook groups and messaging to manage client projects, and more.