It all started with a tweet. Twitter user @ImJustCeej took to the social media site to share an everyday example of street harassment—in a tongue-in-cheek way, of course. "'He blocked me from walking to the register when I was ignoring him in CVS and we been together since that day!' -NO WOMAN EVER," she wrote. And other women took notice of her clever juxtaposition. Thus began #NoWomanEver, the sarcastic social media campaign conveying just how much women love being harassed. Because, you know, what's better than being catcalled?

@ImJustCeej's tweet garnered attention (ahem, 699 retweets and 674 likes), and other Twitter users naturally followed suit. One by one, women began saucily sharing their own mundane experiences with street harassment, and before she knew it, @ImJustCeej's passing thought had turned into a full-blown movement—hashtag, and all.

"I was a lesbian, but after he told me that I was too pretty and that he could change my mind, I couldn't help myself! #NoWomanEver," one user wrote. "You know what I love? Having to ask my friend to watch my drink while I go to the bathroom. #NoWomanEver," another added. "I couldn't resist the man who put his hand on my genitals in a crowded bus. #NoWomanEver." The tweets went on. New messages are shared on the hashtag nearly every minute, showing just how pervasive the issue of street harassment is.

Some have gone as far as calling #NoWomanEver a "biography of the female experience." And when you consider that the nonprofit Stop Street Harassment found that 65 percent of women surveyed had been street harassed (and 20 percent had been followed), that statement doesn't sound too far off. Not to mention, others studies have found that 1 in 3 women has been sexually harassed at work and that 26 percent of women have been stalked online. It's hardly surprising that a hashtag like #NoWomenEver caught so much steam so fast.

Men have had mixed reactions to the campaign—some have used it as an opportunity to challenge their collective gender to be better, while others have reacted defensively. But the real focus should remain on the women—the women who face misogyny, street harassment, and the threat of assault on a daily basis. They're the ones whose voices need to be heard.