How horsesaddleshop started their logo design journey

Summary

Colors to match the site. Something simple that highlights our industry - horses/saddles. Not to confuse us with SaddleShop.com. The logo needs to be something that I can convert to black and white.

What inspires you and how do you envision the design for your business?

Desired Color Scheme:
colors in current logo at horsesaddleshop.com

Desired Style:
Easy to read Horse Saddle Shop

Accepted File Formats:
.eps .bmp .tif

We need a logo that contains at most the two colors of our current logo at http://www.horsesaddleshop.com (not counting white and black). It needs to be a simple design in which Horse Saddle Shop is easly read. We are not to be confused with "Saddle Shop", so all three words are equally important.