IAB Video Symposium 2018

As a result of innovation in digital video and OTT, consumer prime time has evolved beyond just the living room. This year’s Video Symposium reflects new ways of thinking about direct-to-consumer engagement with sight, sound, and motion, and focuses on new approaches and insights into how consumers are interacting with video content and advertising across multiple devices and platforms. Publishers, agencies, and brands will learn strategies for creating and monetizing video designed for increasingly mobile, moment- to-moment consumers.

8 Recertification Credits

Attendees Will Learn

The role of creative in connecting with consumers

Blockchain for video: implications for brand safety and new levels of transparency / trust