Fresh air

Ownership

MetrixLab is a ‘new generation’ research agency. I joined MetrixLab, because the mobile and digital research techniques as a means to understanding consumers is refreshing and relevant in today’s dynamic FMCG industry.

I joined MetrixLab because it’s making a difference in market research. Our digital technology combined with an entrepreneurial spirit, agility and high energy for our clients is a winning combination.

It’s a great opportunity to be part of a company that’s innovating to anticipate the ever-changing needs of clients. MetrixLab’s approach is testament to its commitment to being a leader in consumer insights and marketing analytics solutions.

I chose MetrixLab because I wanted to be part of a dynamic company that’s growing rapidly. I wanted to be able to contribute to that growth. I love working with such smart, dedicated and innovative colleagues.

MetrixLab provides consumer insights that drive smarter business decisions. As a truly digital global research agency, we pioneer new technologies and integrate multiple data sources to push the boundaries of research. This enables our experts to provide high quality insights at scale, at speed and for an unparalleled value. In just one decade, we’ve grown rapidly and now work with more than half of the world’s top 100 brands.

Our expertise, passion and solutions help our clients succeed in product innovation, brand engagement and customer value in over 90 countries. MetrixLab is part of the Macromill Group.

Mission

Our Mission is to create innovative data and insights that drive clients’ smarter decisions. We focus on creating an environment where employees can maximize their potential while building a profitable and valuable company.

Vision

We aspire to be the first truly global digital research company by combining world class execution and digital innovation at scale.

Our Values

Think New, Think Deep

We approach each client with a fresh perspective and proactively put forward new ideas and solutions. We cultivate a mindset of persistence and encourage continuous search for the very essence of things beneath the surface.

Act Now, Act Together

From top to bottom, we are agile in putting ideas into action, and responsive to the ever-changing environment. We encourage a spirit of teamwork, collaboration and connectedness across all boundaries.

Be True, Be Open

We believe the secret to sustained growth is to remain true to our principles, clients, employees and society. We foster an environment with fine kaze-to-shi, making everyone feel free to communicate openly.

Own It, Enjoy It

We are accountable individually and collectively for the commitment we make. We find contentment and joy in fulfilling our role and refining the quality of our work.