Jitbit Blog about Customer Support

As I wrote in the very first blog post of our customer support series - Amazing Customer Support Defined - you should always strive to resolve a ticket as fast and in as fewer interactions as possible. It’s beneficial to both customers, and your support metrics. Unfortunately, I often see people forget about this simple rule and, I think, this is one of the biggest mistakes in customer support.

Ever since we started developing Jitbit Helpdesk, we’ve been focusing on keeping the app simple. We believe this is what makes us stand out from the competition – our help desk is not bloated with dozens of buttons, checkboxes, and features that you will never use. Jitbit Helpdesk is a product built for a single purpose – being a ticketing system for email customer support.

The process of hiring a new customer support rep is a very complicated subject (and that’s why I’ve been putting off writing about it for quite a while). But in the end, it all comes to picking the right candidate.

I’m not an HR manager, although I’ve hired a fair share of people, so I’m not going to write about the general questions to ask during an interview. You can find those on your own. I will focus specifically on what we are looking for in a support rep.

On average, loyal customers are worth up to 10 times as much as their first purchase according to White House Office of Consumer Affairs. Simply put, the more loyal customers you have, the more money your company makes.

Categorizing support tickets is the second most important feature of almost any helpdesk ticketing system available on the market today (the first most important being ticket-tracking itself). Categories can be used for:

It’s hard to stay on top of your customer support game all the time – it can get stressful, chaotic and crazy. That is why I created this checklist for myself to ensure that I’m always doing my best with every ticket.

Email marketing in SaaS is a hard thing to figure out. What emails do you need to send? When and how often do you need to send them? What should the email subject say? How do you avoid getting into spam? How do you make people open and read the emails?

All-hands support — an approach where everyone in a company does customer support to some extent — has been a widely discussed topic lately. The idea is not new. A lot of big companies, like Basecamp, Stripe, Slack and even us, have been advocating this for quite some time.

Two years ago in the very first post of this customer support series of articles – “Amazing customer support defined” – I have put “WOW moment” as the top priority for a great customer support interaction.