Gabriela jumps into creating audiences as a foundation for delivering your digital marketing campaigns in an efficient, cost-effective manner.

published:19 Jul 2017

views:298

Want to grow your online business? Sell physical products?
You will really see your brand grow when you can build a responsive enough AUDIENCE to consistently launch products profitably to, rank for keywords, and get reviews.
Want to see the full presentation "Zero To MillionsOffAmazon - How To Build A Responsive Audience"?
Watch here:
https://youtu.be/9pfJU8QeI0g
► Subscribe to My Channel Here https://www.youtube.com/user/RyanMoran13?sub_confirmation=1
Hear case studies and real examples from some of the world's most impactful entrepreneurs on the FreedomFast Lane podcast, my show about building businesses and investing the profits:
http://www.freedomfastlane.com/itunes

published:06 Aug 2018

views:1789

6 Public Speaking Tips To Hook Any AudiencePublic speaking is hard. We all know it. But if you master a few basic public speaking tips and techniques, you can absolutely hook any audience. https://goo.gl/IpBEnO
In this video you'll get the public speaking training to hook an audience n 30 seconds. The public speaking skills to tell stories that have people hanging on every word. And the techniques to nail a finale that moves people to action.
Public speaking shakes a lot of people's confidence, but if you use these tips and techniques, you'll be on your way to giving presentations that TED would be proud of :-)
For the written version: http://www.charismaoncommand.com/oral-presentation-tips/?utm_source=youtube&utm_medium=videodesc&utm_campaign=blog
Subscribe to Charisma On Command: http://bit.ly/subscribeCOC
Connect With Us.
Website: http://www.charismaoncommand.com
Facebook: http://facebook.com/charismaoncommand
Periscope: @Charismaon
Or if you want to see my personal stuff (my regular life + me playing music):
Instagram: @CharlieHoupert
Periscope: @CharlieHoupert

published:24 Sep 2015

views:2330951

Royal Dutch Shell is a is a global group of energy and petrochemicals companies. With around 92,000 employees in more than 70 countries and territories, Shell helps to meet the world's growing demand for energy. We spoke with Americo Silva, their Global Media Manager, to understand best practices in audience-driven marketing with Google solutions.

published:04 Mar 2015

views:252

Are you trying to reach new audiences to diversify your lead generation strategy? One way to get new, viable leads is through Facebook advertising. Take the full course, free: http://bit.ly/2OsbdXT
In this course, you'll learn the basics of designing and implementing a successful lead generation campaign on Facebook. This lesson features Facebook ExpertsMariSmith, Andrea Vahl, and Dennis Yu, who will teach you what a successful Facebook lead generation campaign looks like, how to target audiences effectively with Facebook ads, how to measure the success of your Facebook ads using cost-per-lead, and how to implement a lead ad on Facebook.

published:28 Sep 2018

views:2646

The biggest vulnerability when building an audience is worrying about what’s in it for yourself.
The reason I always win when I enter a new space is because I’m obsessed with what I can deliver for you …
No matter whether you have 11 million followers or 47 followers or zero.
Super important concept that a lot of entrepreneurs and influencers don’t understand … I expand on it more in this keynote.
—
► Check out my main YouTube channel here:
http://www.youtube.com/c/garyvee
► Find #AskGaryVee here:
https://www.facebook.com/askgaryvee
—
Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times BestsellingAuthor, and has been named to both Crain’s and Fortune’s 40 Under 40 lists.
Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age.
Make sure to stay tuned for Gary’s latest project Planet of the Apps, Apple’s very first video series, where Gary is a judge alongside Will.I.Am, Jessica Alba, and Gwyneth Paltrow.
—
Follow me online here:
Main YouTube: http://youtube.com/c/garyvee
Instagram: http://instagram.com/garyvee
Facebook: http://facebook.com/gary
Snapchat: http://snapchat.com/add/garyvee
Website: http://garyvaynerchuk.com
Soundcloud: http://soundcloud.com/garyvee/
Twitter: http://twitter.com/garyvee
Medium: http://medium.com/@garyvee
Podcast: http://garyvaynerchuk.com/podcast
WineLibrary: http://winelibrary.com

published:20 Nov 2018

views:24153

published:30 Oct 2018

views:137

If you’ve got a business you’re trying to grow (and I know you do or you wouldn’t be watching this now) then the odds are good that you could benefit from having a bigger audience.
Because a bigger audience means a bigger impact, and a bigger impact tends to lead to a bigger income. And who doesn’t want that? Which is why on today’s episode we’re covering a 5 step strategy to grow your audience so you can grow your income, impact, and influence.
Step #1: GiveWithoutExpectingSomethingBackStep #2: Give Consistently
Step #3: Give Something PeopleActuallyWant
Step #4: Give To The Right People
Step #5: Make It Easy To Take The Next Step
► Download your free copy of The OnePageMarketing Plan Here – http://adamerhart.com/marketingplan
#LINKS
Website: http://adamerhart.com
Twitter: http://twitter.com/adamerhart
Facebook: http://facebook.com/officialadamerhart
Instagram: http://instagram.com/adamerhart
Snapchat: snapadamerhart

published:10 Sep 2017

views:262

Shah Rukh Khan’s film ZERO failed at the box office and now here he is adopting a new strategy to distract audience from his film’s failure. To know what is his new strategy, do watch the video.
Reporter: AryaMoney
Editor: Sunil
Subscribe now and watch for more of BollywoodEntertainment Videos at http://bit.ly/SubscribeToBollywoodNow
RegularFacebookUpdates https://www.facebook.com/bollywoodnow.
Twitter Updates https://twitter.com/bollywoodnow
Follow us on Pinterest: https://pinterest.com/bollywoodnow
Follow us on Google+ : https://plus.google.com/+bollywoodnow

published:03 Jan 2019

views:1830

Most articles on how to build a fanbase will cover tactics e.g. Facebook Ads, cross-promotions (joint ventures), and SEO (search engine optimization.)
I’ll share my thoughts on tactics, but the most important thing is this:
A true audience gives you their consistent attention.
That’s the kind of audience you want to build: a loyal following that has grown to count on you, and therefore, an audience that you can count on to engage with your content, share it forward if they like, and to actually look at your products/services.
If you don’t start with that understanding, then you’ll do grossly inefficient things such as buying Facebook Ads to get more “likes” to your fan page.
This may actually move you backward, as you end up with thousands of fake fans who “like” your page but don’t pay real attention to your content. They don’t actually engage with or buy from you. I’ve seen this happen many times. This is why the term “vanity metric” exists.
A true audience cares about your content, and about you.
You have developed a feeling of kindred spiritness with your following. They’re not consuming your content in a drive-by fashion, only taking what they need and then disappearing. They are genuinely interested in your journey and growth.
How does this happen?
You have shown genuine caring for your audience, rather than make them feel like they’re part of a marketing funnel. You’ve also consistently shown up, so they feel like they can count on you. And you share your true journey of ups and downs and what you’re learning, aka you are authentically you, so they feel like they can really trust you.
These are really the values of how you approach audience building, and each of us will apply them in our own ways.
Now let’s get to the tactics.
**
~ PaidDistribution ~
There’s a myth that almost everyone seems to believe in the beginning:
I’ll just post my blog or videos on social media, and the right people will find it!
Once you’ve tried this a few times, you’ll realize the truth:
Unless you already have an audience (refer to the first part of this article), nobody even saw your content because it was drowned in a sea of millions of other pieces of content that were also posted today.
And even if a few people saw it, they weren’t your target audience anyway.
This is where paid advertising comes in. It gets your content in front of enough (actually, as many as you want) of the right people.
My favorite is Facebook Ads because you can very specifically select what kind of person you want to reach, with what kinds of interests, age and other demographics. Based on years of experience with it, I now teach an online course about Facebook Ads: www.georgekao.com/facebookworkshop
The other major alternative is Google Ads, which allows you to reach people who are searching for the specific topics that you want your content to reach. I’ll be teaching a Google Ads course later this year. Get notified here: www.georgekao.com/invitations
The simplest, easiest way to build an audience is through paid distribution/advertising of your content.
Again, I remind you that content needs to be authentic (true to you), consistent (so your audience can count on you), and relevant (showing that you care about your audience.)
Paid distribution, and any of these other tactics, are amplifiers of good content, not a substitute.
And content is what builds a true audience.
~ CrossPromotion ~
This is simply where someone else promotes your content, and you promote theirs. When it’s the right fit, it’s a win-win.
Look for peers in your topic (or a related one) and with a similar-sized audience, and see if you like their content. If you do, reach out to them, praise their content (be specific), and ask if they might want to cross promote so that you can help each other grow your audiences. Include links to 3 of your best pieces of content that might interest their audience.
The way to cross promote will vary. Some will include your content in their email newsletter. Some will link to you on their website. Some will post it to their FacebookPage (if so, I would recommend paying them $10 to have them boost it to their fans, to ensure you reach them.)
The most impactful way to cross promote is with an influencer whose audience is much larger than yours. Why might they promote you though? See this article for the method:
https://medium.com/@georgekao/getting-visibility-via-influencers-e8c3263c7981
~ Guest Blogging / Podcast Speaking ~
If you find a blog that has a similar audience as yours, they might be up for you writing an article for their blog.
Usually they’ll want your article to be exclusive to their blog, at least for a few months, before you “syndicate” it on your own website blog too, or in other places.
To read the rest of this article, go to:
https://medium.com/@georgekao/how-to-build-an-audience-from-scratch-ec7fd70e14a0

Audience

An audience is a group of people who participate in a show or encounter a work of art, literature (in which they are called "readers"), theatre, music (in which they are called "listeners"), video games (in which they are called "players"), or academics in any medium. Audience members participate in different ways in different kinds of art; some events invite overt audience participation and others allowing only modest clapping and criticism and reception.

Media audience studies have become a recognized part of the curriculum. Audience theory offers scholarly insight into audiences in general. These insights shape our knowledge of just how audiences affect and are affected by different forms of art. The biggest art form is the mass media. Films, video games, radio shows, software (and hardware), and other formats are affected by the audience and its reviews and recommendations.

In the age of easy Internet participation and citizen journalism, professional creators share space, and sometimes attention, with the public. American journalist Jeff Jarvis said, "Give the people control of media, they will use it. The corollary: Don't give the people control of media, and you will lose. Whenever citizens can exercise control, they will."Tom Curley, President of the Associated Press, similarly said, "The users are deciding what the point of their engagement will be — what application, what device, what time, what place."

Plays

Audience (magazine)

Audience magazine is an American literary quarterly founded in June 2004 as an ezine. It first appeared in print in June, 2006 (and as an ezine). The editor-in-chief of Audience is M. Stefan Strozier and it is published by World Audience Publishers. Audience derives its name from a literary journal of the same name published (hardcover) in America in the 1970s, and edited by Geoffrey Ward and Robert Strozier.

The work of many noted writers and artists has been published by Audience, such as Hugh Fox, Lee Stringer, Chyna, Ernest Dempsey, M. Stefan Strozier, William Harwood, Mordecai Roshwald, Matthew Glenn Ward (Skive Magazine), Raymond Hammond (New York Quarterly), Hareendran Kallinkeel, Anthony Rubino, Jr., William Holder, Sergey Cherepakhin, Burton H. Wolfe, Frank Romano, Louis Phillips, Kyle Torke, as well as the work of emerging writers and artists.

References

External links

Strategy

Strategy (from Greek στρατηγία stratēgia, "art of troop leader; office of general, command, generalship") is a high level plan to achieve one or more goals under conditions of uncertainty. In the sense of the "art of the general", which included several subsets of skills including "tactics", siegecraft, logistics etc., the term came into use in the 6th century C.E. in East Roman terminology, and was translated into Western vernacular languages only in the 18th century. From then until the 20th century, the word "strategy" came to denote "a comprehensive way to try to pursue political ends, including the threat or actual use of force, in a dialectic of wills" in a military conflict, in which both adversaries interact.

Strategy is important because the resources available to achieve these goals are usually limited. Strategy generally involves setting goals, determining actions to achieve the goals, and mobilizing resources to execute the actions. A strategy describes how the ends (goals) will be achieved by the means (resources). This is generally tasked with determining strategy. Strategy can be intended or can emerge as a pattern of activity as the organization adapts to its environment or competes. It involves activities such as strategic planning and strategic thinking.

Strategy (TV series)

Strategy is a Canadian game show television series which aired on CBC Television in 1969, with Alex Trebek as host, accompanied by announcer Jay Nelson and model Dee Miles. The half-hour series was broadcast weekdays at 2:00p.m. (Eastern time) from 1 April to 7 October 1969.

Premise

Contestants consisted of teams of couples who were situated on a large circular maze covering the studio floor. Their goal was to move towards the centre of the maze by correctly answering questions during their turns. Contestants could be set back by their opponents by being blocked or by landing on booby traps which were secretly laid on the maze. Couples won by reaching the centre of the maze or by being the closest to the centre at the end of the program time. Winning contestants did not return for successive episodes, in contrast with typical American game show practice, nor did winners return for a later championship series.

Substantial prizes such as furniture and appliances were awarded, which were unusually generous by Canadian game show standards.

After registering to use the site, users can create a user profile, add other users as "friends", exchange messages, post status updates and photos, share videos, use various apps and receive notifications when others update their profiles. Additionally, users may join common-interest user groups, organized by workplace, school or college, or other characteristics, and categorize their friends into lists such as "People From Work" or "Close Friends". Also users can complain or block unpleasant people. Facebook had over 1.18 billion monthly active users as of August 2015. Because of the large volume of data users submit to the service, Facebook has come under scrutiny for their privacy policies. Facebook, Inc. held its initial public offering in February 2012 and began selling stock to the public three months later, reaching an original peak market capitalization of $104 billion. On July 13, 2015, Facebook became the fastest company in the Standard & Poor's 500 Index to reach a market cap of $250 billion. Following its Q3 earnings call in 2015, Facebook's market cap soared past $300 billion.

Gabriela jumps into creating audiences as a foundation for delivering your digital marketing campaigns in an efficient, cost-effective manner.

4:37

How To Build An Audience Of Buyers: The Easy And Profitable Strategy To Launch Products

How To Build An Audience Of Buyers: The Easy And Profitable Strategy To Launch Products

How To Build An Audience Of Buyers: The Easy And Profitable Strategy To Launch Products

Want to grow your online business? Sell physical products?
You will really see your brand grow when you can build a responsive enough AUDIENCE to consistently launch products profitably to, rank for keywords, and get reviews.
Want to see the full presentation "Zero To MillionsOffAmazon - How To Build A Responsive Audience"?
Watch here:
https://youtu.be/9pfJU8QeI0g
► Subscribe to My Channel Here https://www.youtube.com/user/RyanMoran13?sub_confirmation=1
Hear case studies and real examples from some of the world's most impactful entrepreneurs on the FreedomFast Lane podcast, my show about building businesses and investing the profits:
http://www.freedomfastlane.com/itunes

8:54

6 Public Speaking Tips To Hook Any Audience

6 Public Speaking Tips To Hook Any Audience

6 Public Speaking Tips To Hook Any Audience

6 Public Speaking Tips To Hook Any AudiencePublic speaking is hard. We all know it. But if you master a few basic public speaking tips and techniques, you can absolutely hook any audience. https://goo.gl/IpBEnO
In this video you'll get the public speaking training to hook an audience n 30 seconds. The public speaking skills to tell stories that have people hanging on every word. And the techniques to nail a finale that moves people to action.
Public speaking shakes a lot of people's confidence, but if you use these tips and techniques, you'll be on your way to giving presentations that TED would be proud of :-)
For the written version: http://www.charismaoncommand.com/oral-presentation-tips/?utm_source=youtube&utm_medium=videodesc&utm_campaign=blog
Subscribe to Charisma On Command: http://bit.ly/subscribeCOC
Connect With Us.
Website: http://www.charismaoncommand.com
Facebook: http://facebook.com/charismaoncommand
Periscope: @Charismaon
Or if you want to see my personal stuff (my regular life + me playing music):
Instagram: @CharlieHoupert
Periscope: @CharlieHoupert

3:43

Digital Strategies to Reach the Right Audience

Digital Strategies to Reach the Right Audience

Digital Strategies to Reach the Right Audience

Royal Dutch Shell is a is a global group of energy and petrochemicals companies. With around 92,000 employees in more than 70 countries and territories, Shell helps to meet the world's growing demand for energy. We spoke with Americo Silva, their Global Media Manager, to understand best practices in audience-driven marketing with Google solutions.

8:00

Facebook Advertising: Audience Targeting on Facebook

Facebook Advertising: Audience Targeting on Facebook

Facebook Advertising: Audience Targeting on Facebook

Are you trying to reach new audiences to diversify your lead generation strategy? One way to get new, viable leads is through Facebook advertising. Take the full course, free: http://bit.ly/2OsbdXT
In this course, you'll learn the basics of designing and implementing a successful lead generation campaign on Facebook. This lesson features Facebook ExpertsMariSmith, Andrea Vahl, and Dennis Yu, who will teach you what a successful Facebook lead generation campaign looks like, how to target audiences effectively with Facebook ads, how to measure the success of your Facebook ads using cost-per-lead, and how to implement a lead ad on Facebook.

The biggest vulnerability when building an audience is worrying about what’s in it for yourself.
The reason I always win when I enter a new space is because I’m obsessed with what I can deliver for you …
No matter whether you have 11 million followers or 47 followers or zero.
Super important concept that a lot of entrepreneurs and influencers don’t understand … I expand on it more in this keynote.
—
► Check out my main YouTube channel here:
http://www.youtube.com/c/garyvee
► Find #AskGaryVee here:
https://www.facebook.com/askgaryvee
—
Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times BestsellingAuthor, and has been named to both Crain’s and Fortune’s 40 Under 40 lists.
Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age.
Make sure to stay tuned for Gary’s latest project Planet of the Apps, Apple’s very first video series, where Gary is a judge alongside Will.I.Am, Jessica Alba, and Gwyneth Paltrow.
—
Follow me online here:
Main YouTube: http://youtube.com/c/garyvee
Instagram: http://instagram.com/garyvee
Facebook: http://facebook.com/gary
Snapchat: http://snapchat.com/add/garyvee
Website: http://garyvaynerchuk.com
Soundcloud: http://soundcloud.com/garyvee/
Twitter: http://twitter.com/garyvee
Medium: http://medium.com/@garyvee
Podcast: http://garyvaynerchuk.com/podcast
WineLibrary: http://winelibrary.com

25:09

Full-funnel audience strategy

Full-funnel audience strategy

Full-funnel audience strategy

4:31

How to Grow Your Audience (5 Step Marketing Strategy)

How to Grow Your Audience (5 Step Marketing Strategy)

How to Grow Your Audience (5 Step Marketing Strategy)

If you’ve got a business you’re trying to grow (and I know you do or you wouldn’t be watching this now) then the odds are good that you could benefit from having a bigger audience.
Because a bigger audience means a bigger impact, and a bigger impact tends to lead to a bigger income. And who doesn’t want that? Which is why on today’s episode we’re covering a 5 step strategy to grow your audience so you can grow your income, impact, and influence.
Step #1: GiveWithoutExpectingSomethingBackStep #2: Give Consistently
Step #3: Give Something PeopleActuallyWant
Step #4: Give To The Right People
Step #5: Make It Easy To Take The Next Step
► Download your free copy of The OnePageMarketing Plan Here – http://adamerhart.com/marketingplan
#LINKS
Website: http://adamerhart.com
Twitter: http://twitter.com/adamerhart
Facebook: http://facebook.com/officialadamerhart
Instagram: http://instagram.com/adamerhart
Snapchat: snapadamerhart

1:24

Shah Rukh Khan DISTRACTS Audience Attention From ZERO FAILURE

Shah Rukh Khan DISTRACTS Audience Attention From ZERO FAILURE

Shah Rukh Khan DISTRACTS Audience Attention From ZERO FAILURE

Shah Rukh Khan’s film ZERO failed at the box office and now here he is adopting a new strategy to distract audience from his film’s failure. To know what is his new strategy, do watch the video.
Reporter: AryaMoney
Editor: Sunil
Subscribe now and watch for more of BollywoodEntertainment Videos at http://bit.ly/SubscribeToBollywoodNow
RegularFacebookUpdates https://www.facebook.com/bollywoodnow.
Twitter Updates https://twitter.com/bollywoodnow
Follow us on Pinterest: https://pinterest.com/bollywoodnow
Follow us on Google+ : https://plus.google.com/+bollywoodnow

33:21

How to build an audience from scratch (Strategy + Tactics)

How to build an audience from scratch (Strategy + Tactics)

How to build an audience from scratch (Strategy + Tactics)

Most articles on how to build a fanbase will cover tactics e.g. Facebook Ads, cross-promotions (joint ventures), and SEO (search engine optimization.)
I’ll share my thoughts on tactics, but the most important thing is this:
A true audience gives you their consistent attention.
That’s the kind of audience you want to build: a loyal following that has grown to count on you, and therefore, an audience that you can count on to engage with your content, share it forward if they like, and to actually look at your products/services.
If you don’t start with that understanding, then you’ll do grossly inefficient things such as buying Facebook Ads to get more “likes” to your fan page.
This may actually move you backward, as you end up with thousands of fake fans who “like” your page but don’t pay real attention to your content. They don’t actually engage with or buy from you. I’ve seen this happen many times. This is why the term “vanity metric” exists.
A true audience cares about your content, and about you.
You have developed a feeling of kindred spiritness with your following. They’re not consuming your content in a drive-by fashion, only taking what they need and then disappearing. They are genuinely interested in your journey and growth.
How does this happen?
You have shown genuine caring for your audience, rather than make them feel like they’re part of a marketing funnel. You’ve also consistently shown up, so they feel like they can count on you. And you share your true journey of ups and downs and what you’re learning, aka you are authentically you, so they feel like they can really trust you.
These are really the values of how you approach audience building, and each of us will apply them in our own ways.
Now let’s get to the tactics.
**
~ PaidDistribution ~
There’s a myth that almost everyone seems to believe in the beginning:
I’ll just post my blog or videos on social media, and the right people will find it!
Once you’ve tried this a few times, you’ll realize the truth:
Unless you already have an audience (refer to the first part of this article), nobody even saw your content because it was drowned in a sea of millions of other pieces of content that were also posted today.
And even if a few people saw it, they weren’t your target audience anyway.
This is where paid advertising comes in. It gets your content in front of enough (actually, as many as you want) of the right people.
My favorite is Facebook Ads because you can very specifically select what kind of person you want to reach, with what kinds of interests, age and other demographics. Based on years of experience with it, I now teach an online course about Facebook Ads: www.georgekao.com/facebookworkshop
The other major alternative is Google Ads, which allows you to reach people who are searching for the specific topics that you want your content to reach. I’ll be teaching a Google Ads course later this year. Get notified here: www.georgekao.com/invitations
The simplest, easiest way to build an audience is through paid distribution/advertising of your content.
Again, I remind you that content needs to be authentic (true to you), consistent (so your audience can count on you), and relevant (showing that you care about your audience.)
Paid distribution, and any of these other tactics, are amplifiers of good content, not a substitute.
And content is what builds a true audience.
~ CrossPromotion ~
This is simply where someone else promotes your content, and you promote theirs. When it’s the right fit, it’s a win-win.
Look for peers in your topic (or a related one) and with a similar-sized audience, and see if you like their content. If you do, reach out to them, praise their content (be specific), and ask if they might want to cross promote so that you can help each other grow your audiences. Include links to 3 of your best pieces of content that might interest their audience.
The way to cross promote will vary. Some will include your content in their email newsletter. Some will link to you on their website. Some will post it to their FacebookPage (if so, I would recommend paying them $10 to have them boost it to their fans, to ensure you reach them.)
The most impactful way to cross promote is with an influencer whose audience is much larger than yours. Why might they promote you though? See this article for the method:
https://medium.com/@georgekao/getting-visibility-via-influencers-e8c3263c7981
~ Guest Blogging / Podcast Speaking ~
If you find a blog that has a similar audience as yours, they might be up for you writing an article for their blog.
Usually they’ll want your article to be exclusive to their blog, at least for a few months, before you “syndicate” it on your own website blog too, or in other places.
To read the rest of this article, go to:
https://medium.com/@georgekao/how-to-build-an-audience-from-scratch-ec7fd70e14a0

HOW TO INCREASE AUDIENCE ENGAGEMENT ON SOCIAL MEDIA

FreeTraining for GameChangingFemale Entrepreneurs:
▸ http://bit.ly/ConCreat
Hey Girl,
I hope that you enjoyed my foundational tips for increasing your online engagement. Just to reiterate, I share concepts and not tools or hacks because I believe that is how you implement sustainability!
The article I mentioned is here: http://kk.org/thetechnium/1000-true-fans/
Thank you so much for watching.
I believe in you,
Erin
// SUBSCRIBE TO ME ON YOUTUBE
▸Subscribe: http://bit.ly/2mZaKSJ
//FOLLOW ME BELOW
▸Facebook: https://www.facebook.com/themaycollectivecoaching
▸The MayCollectiveGroup: https://www.facebook.com/groups/416119148779938/
▸Instagram: https://www.instagram.com/erinmayhenry/
▸Snapchat: +erinmay.henry
▸Email: info@themaycollective.com.au
// ABOUT THE MAY COLLECTIVE
The May Collective is a unique coaching and mentoring experience created to help game changing female entrepreneurs build a loyal following for more impact and more income to their business.
// WORK WITH ME
▸1:1 Mentorship: http://www.themaycollective.com.au/work-with-me/
▸The GameChanger Collective: http://www.themaycollective.com.au/the-game-changer-collective/
▸IntensiveStrategy Session: http://www.themaycollective.com.au/3-hour-intensive/
//RECOMMENDED PLAYLISTS
▸Grow Your Audience. Have More Impact: https://www.youtube.com/playlist?list=PL6Sxrmh0Hc5aUCHDyFrz6uhrD9Qnr_uTa
▸How to Build a Business: https://www.youtube.com/playlist?list=PL6Sxrmh0Hc5Zb9AsAM4eue8NgUIUfayhX
▸Mindset and Manifestation:
https://www.youtube.com/playlist?list=PL6Sxrmh0Hc5Y6bhbb8DeEAmBspqiZn1P-
// YOUTUBE CONTACT
For collaborations and sponsorships: liz.ferguson@kincommunity.com
This video is not sponsored.

3:36

Marketing Strategies E02: Audience Targeting [2018]

Marketing Strategies E02: Audience Targeting [2018]

Marketing Strategies E02: Audience Targeting [2018]

Know more about the program in Strategic Digital Marketing from CJBS Executive Education & UpGrad:
https://upgrad.com/digital-strategies/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_CAM&utm_content=YouTube_Video_Marketing_Strategies_2
Marketing strategies have three important functions. Audience targeting is one of them, other two being the market segmentation and brand positioning.
In audience targeting, a marketer recognises its core target audience segment.
In this video, we explain what audience targeting exactly is, how to do the target market analysis and strategies to help you reach the target market to help with your overall marketing strategy.
Read more about Audience Targeting here: https://upgrad.com/blog/learn-how-to-use-audience-targeting-in-marketing/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_CAM&utm_content=YouTube_Video_Marketing_Strategies_1
UpGrad takes pride in constantly churning out content that is contemporary, written by subject matter experts and delves into the world of Data Science, Big Data, Digital Marketing, Entrepreneurship, Product Management, Machine Learning and Artificial Intelligence, Software Development on regular basis.
Stay on top of your industry by interacting with us on our social channels:
Follow us on Instagram: https://instagram.com/upgrad_edu
Like us on Facebook: https://www.facebook.com/UpGradGlobal
Follow us on Twitter: https://www.twitter.com/upgrad_edu
Follow us on LinkedIn: https://in.linkedin.com/company/ueducation

Gabriela jumps into creating audiences as a foundation for delivering your digital marketing campaigns in an efficient, cost-effective manner.

published: 19 Jul 2017

How To Build An Audience Of Buyers: The Easy And Profitable Strategy To Launch Products

Want to grow your online business? Sell physical products?
You will really see your brand grow when you can build a responsive enough AUDIENCE to consistently launch products profitably to, rank for keywords, and get reviews.
Want to see the full presentation "Zero To MillionsOffAmazon - How To Build A Responsive Audience"?
Watch here:
https://youtu.be/9pfJU8QeI0g
► Subscribe to My Channel Here https://www.youtube.com/user/RyanMoran13?sub_confirmation=1
Hear case studies and real examples from some of the world's most impactful entrepreneurs on the FreedomFast Lane podcast, my show about building businesses and investing the profits:
http://www.freedomfastlane.com/itunes

published: 06 Aug 2018

6 Public Speaking Tips To Hook Any Audience

6 Public Speaking Tips To Hook Any AudiencePublic speaking is hard. We all know it. But if you master a few basic public speaking tips and techniques, you can absolutely hook any audience. https://goo.gl/IpBEnO
In this video you'll get the public speaking training to hook an audience n 30 seconds. The public speaking skills to tell stories that have people hanging on every word. And the techniques to nail a finale that moves people to action.
Public speaking shakes a lot of people's confidence, but if you use these tips and techniques, you'll be on your way to giving presentations that TED would be proud of :-)
For the written version: http://www.charismaoncommand.com/oral-presentation-tips/?utm_source=youtube&utm_medium=videodesc&utm_campaign=blog
Subscribe to Charisma On Command...

published: 24 Sep 2015

Digital Strategies to Reach the Right Audience

Royal Dutch Shell is a is a global group of energy and petrochemicals companies. With around 92,000 employees in more than 70 countries and territories, Shell helps to meet the world's growing demand for energy. We spoke with Americo Silva, their Global Media Manager, to understand best practices in audience-driven marketing with Google solutions.

published: 04 Mar 2015

Facebook Advertising: Audience Targeting on Facebook

Are you trying to reach new audiences to diversify your lead generation strategy? One way to get new, viable leads is through Facebook advertising. Take the full course, free: http://bit.ly/2OsbdXT
In this course, you'll learn the basics of designing and implementing a successful lead generation campaign on Facebook. This lesson features Facebook ExpertsMariSmith, Andrea Vahl, and Dennis Yu, who will teach you what a successful Facebook lead generation campaign looks like, how to target audiences effectively with Facebook ads, how to measure the success of your Facebook ads using cost-per-lead, and how to implement a lead ad on Facebook.

The biggest vulnerability when building an audience is worrying about what’s in it for yourself.
The reason I always win when I enter a new space is because I’m obsessed with what I can deliver for you …
No matter whether you have 11 million followers or 47 followers or zero.
Super important concept that a lot of entrepreneurs and influencers don’t understand … I expand on it more in this keynote.
—
► Check out my main YouTube channel here:
http://www.youtube.com/c/garyvee
► Find #AskGaryVee here:
https://www.facebook.com/askgaryvee
—
Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Ti...

published: 20 Nov 2018

Full-funnel audience strategy

published: 30 Oct 2018

How to Grow Your Audience (5 Step Marketing Strategy)

If you’ve got a business you’re trying to grow (and I know you do or you wouldn’t be watching this now) then the odds are good that you could benefit from having a bigger audience.
Because a bigger audience means a bigger impact, and a bigger impact tends to lead to a bigger income. And who doesn’t want that? Which is why on today’s episode we’re covering a 5 step strategy to grow your audience so you can grow your income, impact, and influence.
Step #1: GiveWithoutExpectingSomethingBackStep #2: Give Consistently
Step #3: Give Something PeopleActuallyWant
Step #4: Give To The Right People
Step #5: Make It Easy To Take The Next Step
► Download your free copy of The OnePageMarketing Plan Here – http://adamerhart.com/marketingplan
#LINKS
Website: http://adamerhart.com
Twitte...

published: 10 Sep 2017

Shah Rukh Khan DISTRACTS Audience Attention From ZERO FAILURE

Shah Rukh Khan’s film ZERO failed at the box office and now here he is adopting a new strategy to distract audience from his film’s failure. To know what is his new strategy, do watch the video.
Reporter: AryaMoney
Editor: Sunil
Subscribe now and watch for more of BollywoodEntertainment Videos at http://bit.ly/SubscribeToBollywoodNow
RegularFacebookUpdates https://www.facebook.com/bollywoodnow.
Twitter Updates https://twitter.com/bollywoodnow
Follow us on Pinterest: https://pinterest.com/bollywoodnow
Follow us on Google+ : https://plus.google.com/+bollywoodnow

published: 03 Jan 2019

How to build an audience from scratch (Strategy + Tactics)

Most articles on how to build a fanbase will cover tactics e.g. Facebook Ads, cross-promotions (joint ventures), and SEO (search engine optimization.)
I’ll share my thoughts on tactics, but the most important thing is this:
A true audience gives you their consistent attention.
That’s the kind of audience you want to build: a loyal following that has grown to count on you, and therefore, an audience that you can count on to engage with your content, share it forward if they like, and to actually look at your products/services.
If you don’t start with that understanding, then you’ll do grossly inefficient things such as buying Facebook Ads to get more “likes” to your fan page.
This may actually move you backward, as you end up with thousands of fake fans who “like” your page but don’t ...

HOW TO INCREASE AUDIENCE ENGAGEMENT ON SOCIAL MEDIA

FreeTraining for GameChangingFemale Entrepreneurs:
▸ http://bit.ly/ConCreat
Hey Girl,
I hope that you enjoyed my foundational tips for increasing your online engagement. Just to reiterate, I share concepts and not tools or hacks because I believe that is how you implement sustainability!
The article I mentioned is here: http://kk.org/thetechnium/1000-true-fans/
Thank you so much for watching.
I believe in you,
Erin
// SUBSCRIBE TO ME ON YOUTUBE
▸Subscribe: http://bit.ly/2mZaKSJ
//FOLLOW ME BELOW
▸Facebook: https://www.facebook.com/themaycollectivecoaching
▸The MayCollectiveGroup: https://www.facebook.com/groups/416119148779938/
▸Instagram: https://www.instagram.com/erinmayhenry/
▸Snapchat: +erinmay.henry
▸Email: info@themaycollective.com.au
// ABOUT THE MAY COLLECTIV...

published: 26 Aug 2017

Marketing Strategies E02: Audience Targeting [2018]

Know more about the program in Strategic Digital Marketing from CJBS Executive Education & UpGrad:
https://upgrad.com/digital-strategies/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_CAM&utm_content=YouTube_Video_Marketing_Strategies_2
Marketing strategies have three important functions. Audience targeting is one of them, other two being the market segmentation and brand positioning.
In audience targeting, a marketer recognises its core target audience segment.
In this video, we explain what audience targeting exactly is, how to do the target market analysis and strategies to help you reach the target market to help with your overall marketing strategy.
Read more about Audience Targeting here: https://upgrad.com/blog/learn-how-to-use-a...

How To Build An Audience Of Buyers: The Easy And Profitable Strategy To Launch Products

Want to grow your online business? Sell physical products?
You will really see your brand grow when you can build a responsive enough AUDIENCE to consistently ...

Want to grow your online business? Sell physical products?
You will really see your brand grow when you can build a responsive enough AUDIENCE to consistently launch products profitably to, rank for keywords, and get reviews.
Want to see the full presentation "Zero To MillionsOffAmazon - How To Build A Responsive Audience"?
Watch here:
https://youtu.be/9pfJU8QeI0g
► Subscribe to My Channel Here https://www.youtube.com/user/RyanMoran13?sub_confirmation=1
Hear case studies and real examples from some of the world's most impactful entrepreneurs on the FreedomFast Lane podcast, my show about building businesses and investing the profits:
http://www.freedomfastlane.com/itunes

Want to grow your online business? Sell physical products?
You will really see your brand grow when you can build a responsive enough AUDIENCE to consistently launch products profitably to, rank for keywords, and get reviews.
Want to see the full presentation "Zero To MillionsOffAmazon - How To Build A Responsive Audience"?
Watch here:
https://youtu.be/9pfJU8QeI0g
► Subscribe to My Channel Here https://www.youtube.com/user/RyanMoran13?sub_confirmation=1
Hear case studies and real examples from some of the world's most impactful entrepreneurs on the FreedomFast Lane podcast, my show about building businesses and investing the profits:
http://www.freedomfastlane.com/itunes

6 Public Speaking Tips To Hook Any AudiencePublic speaking is hard. We all know it. But if you master a few basic public speaking tips and techniques, you can absolutely hook any audience. https://goo.gl/IpBEnO
In this video you'll get the public speaking training to hook an audience n 30 seconds. The public speaking skills to tell stories that have people hanging on every word. And the techniques to nail a finale that moves people to action.
Public speaking shakes a lot of people's confidence, but if you use these tips and techniques, you'll be on your way to giving presentations that TED would be proud of :-)
For the written version: http://www.charismaoncommand.com/oral-presentation-tips/?utm_source=youtube&utm_medium=videodesc&utm_campaign=blog
Subscribe to Charisma On Command: http://bit.ly/subscribeCOC
Connect With Us.
Website: http://www.charismaoncommand.com
Facebook: http://facebook.com/charismaoncommand
Periscope: @Charismaon
Or if you want to see my personal stuff (my regular life + me playing music):
Instagram: @CharlieHoupert
Periscope: @CharlieHoupert

6 Public Speaking Tips To Hook Any AudiencePublic speaking is hard. We all know it. But if you master a few basic public speaking tips and techniques, you can absolutely hook any audience. https://goo.gl/IpBEnO
In this video you'll get the public speaking training to hook an audience n 30 seconds. The public speaking skills to tell stories that have people hanging on every word. And the techniques to nail a finale that moves people to action.
Public speaking shakes a lot of people's confidence, but if you use these tips and techniques, you'll be on your way to giving presentations that TED would be proud of :-)
For the written version: http://www.charismaoncommand.com/oral-presentation-tips/?utm_source=youtube&utm_medium=videodesc&utm_campaign=blog
Subscribe to Charisma On Command: http://bit.ly/subscribeCOC
Connect With Us.
Website: http://www.charismaoncommand.com
Facebook: http://facebook.com/charismaoncommand
Periscope: @Charismaon
Or if you want to see my personal stuff (my regular life + me playing music):
Instagram: @CharlieHoupert
Periscope: @CharlieHoupert

Digital Strategies to Reach the Right Audience

Royal Dutch Shell is a is a global group of energy and petrochemicals companies. With around 92,000 employees in more than 70 countries and territories, Shell h...

Royal Dutch Shell is a is a global group of energy and petrochemicals companies. With around 92,000 employees in more than 70 countries and territories, Shell helps to meet the world's growing demand for energy. We spoke with Americo Silva, their Global Media Manager, to understand best practices in audience-driven marketing with Google solutions.

Royal Dutch Shell is a is a global group of energy and petrochemicals companies. With around 92,000 employees in more than 70 countries and territories, Shell helps to meet the world's growing demand for energy. We spoke with Americo Silva, their Global Media Manager, to understand best practices in audience-driven marketing with Google solutions.

Facebook Advertising: Audience Targeting on Facebook

Are you trying to reach new audiences to diversify your lead generation strategy? One way to get new, viable leads is through Facebook advertising. Take the ful...

Are you trying to reach new audiences to diversify your lead generation strategy? One way to get new, viable leads is through Facebook advertising. Take the full course, free: http://bit.ly/2OsbdXT
In this course, you'll learn the basics of designing and implementing a successful lead generation campaign on Facebook. This lesson features Facebook ExpertsMariSmith, Andrea Vahl, and Dennis Yu, who will teach you what a successful Facebook lead generation campaign looks like, how to target audiences effectively with Facebook ads, how to measure the success of your Facebook ads using cost-per-lead, and how to implement a lead ad on Facebook.

Are you trying to reach new audiences to diversify your lead generation strategy? One way to get new, viable leads is through Facebook advertising. Take the full course, free: http://bit.ly/2OsbdXT
In this course, you'll learn the basics of designing and implementing a successful lead generation campaign on Facebook. This lesson features Facebook ExpertsMariSmith, Andrea Vahl, and Dennis Yu, who will teach you what a successful Facebook lead generation campaign looks like, how to target audiences effectively with Facebook ads, how to measure the success of your Facebook ads using cost-per-lead, and how to implement a lead ad on Facebook.

The biggest vulnerability when building an audience is worrying about what’s in it for yourself.
The reason I always win when I enter a new space is because I’...

The biggest vulnerability when building an audience is worrying about what’s in it for yourself.
The reason I always win when I enter a new space is because I’m obsessed with what I can deliver for you …
No matter whether you have 11 million followers or 47 followers or zero.
Super important concept that a lot of entrepreneurs and influencers don’t understand … I expand on it more in this keynote.
—
► Check out my main YouTube channel here:
http://www.youtube.com/c/garyvee
► Find #AskGaryVee here:
https://www.facebook.com/askgaryvee
—
Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times BestsellingAuthor, and has been named to both Crain’s and Fortune’s 40 Under 40 lists.
Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age.
Make sure to stay tuned for Gary’s latest project Planet of the Apps, Apple’s very first video series, where Gary is a judge alongside Will.I.Am, Jessica Alba, and Gwyneth Paltrow.
—
Follow me online here:
Main YouTube: http://youtube.com/c/garyvee
Instagram: http://instagram.com/garyvee
Facebook: http://facebook.com/gary
Snapchat: http://snapchat.com/add/garyvee
Website: http://garyvaynerchuk.com
Soundcloud: http://soundcloud.com/garyvee/
Twitter: http://twitter.com/garyvee
Medium: http://medium.com/@garyvee
Podcast: http://garyvaynerchuk.com/podcast
WineLibrary: http://winelibrary.com

The biggest vulnerability when building an audience is worrying about what’s in it for yourself.
The reason I always win when I enter a new space is because I’m obsessed with what I can deliver for you …
No matter whether you have 11 million followers or 47 followers or zero.
Super important concept that a lot of entrepreneurs and influencers don’t understand … I expand on it more in this keynote.
—
► Check out my main YouTube channel here:
http://www.youtube.com/c/garyvee
► Find #AskGaryVee here:
https://www.facebook.com/askgaryvee
—
Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times BestsellingAuthor, and has been named to both Crain’s and Fortune’s 40 Under 40 lists.
Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age.
Make sure to stay tuned for Gary’s latest project Planet of the Apps, Apple’s very first video series, where Gary is a judge alongside Will.I.Am, Jessica Alba, and Gwyneth Paltrow.
—
Follow me online here:
Main YouTube: http://youtube.com/c/garyvee
Instagram: http://instagram.com/garyvee
Facebook: http://facebook.com/gary
Snapchat: http://snapchat.com/add/garyvee
Website: http://garyvaynerchuk.com
Soundcloud: http://soundcloud.com/garyvee/
Twitter: http://twitter.com/garyvee
Medium: http://medium.com/@garyvee
Podcast: http://garyvaynerchuk.com/podcast
WineLibrary: http://winelibrary.com

How to Grow Your Audience (5 Step Marketing Strategy)

If you’ve got a business you’re trying to grow (and I know you do or you wouldn’t be watching this now) then the odds are good that you could benefit from havin...

If you’ve got a business you’re trying to grow (and I know you do or you wouldn’t be watching this now) then the odds are good that you could benefit from having a bigger audience.
Because a bigger audience means a bigger impact, and a bigger impact tends to lead to a bigger income. And who doesn’t want that? Which is why on today’s episode we’re covering a 5 step strategy to grow your audience so you can grow your income, impact, and influence.
Step #1: GiveWithoutExpectingSomethingBackStep #2: Give Consistently
Step #3: Give Something PeopleActuallyWant
Step #4: Give To The Right People
Step #5: Make It Easy To Take The Next Step
► Download your free copy of The OnePageMarketing Plan Here – http://adamerhart.com/marketingplan
#LINKS
Website: http://adamerhart.com
Twitter: http://twitter.com/adamerhart
Facebook: http://facebook.com/officialadamerhart
Instagram: http://instagram.com/adamerhart
Snapchat: snapadamerhart

If you’ve got a business you’re trying to grow (and I know you do or you wouldn’t be watching this now) then the odds are good that you could benefit from having a bigger audience.
Because a bigger audience means a bigger impact, and a bigger impact tends to lead to a bigger income. And who doesn’t want that? Which is why on today’s episode we’re covering a 5 step strategy to grow your audience so you can grow your income, impact, and influence.
Step #1: GiveWithoutExpectingSomethingBackStep #2: Give Consistently
Step #3: Give Something PeopleActuallyWant
Step #4: Give To The Right People
Step #5: Make It Easy To Take The Next Step
► Download your free copy of The OnePageMarketing Plan Here – http://adamerhart.com/marketingplan
#LINKS
Website: http://adamerhart.com
Twitter: http://twitter.com/adamerhart
Facebook: http://facebook.com/officialadamerhart
Instagram: http://instagram.com/adamerhart
Snapchat: snapadamerhart

Shah Rukh Khan DISTRACTS Audience Attention From ZERO FAILURE

Shah Rukh Khan’s film ZERO failed at the box office and now here he is adopting a new strategy to distract audience from his film’s failure. To know what is his...

Shah Rukh Khan’s film ZERO failed at the box office and now here he is adopting a new strategy to distract audience from his film’s failure. To know what is his new strategy, do watch the video.
Reporter: AryaMoney
Editor: Sunil
Subscribe now and watch for more of BollywoodEntertainment Videos at http://bit.ly/SubscribeToBollywoodNow
RegularFacebookUpdates https://www.facebook.com/bollywoodnow.
Twitter Updates https://twitter.com/bollywoodnow
Follow us on Pinterest: https://pinterest.com/bollywoodnow
Follow us on Google+ : https://plus.google.com/+bollywoodnow

Shah Rukh Khan’s film ZERO failed at the box office and now here he is adopting a new strategy to distract audience from his film’s failure. To know what is his new strategy, do watch the video.
Reporter: AryaMoney
Editor: Sunil
Subscribe now and watch for more of BollywoodEntertainment Videos at http://bit.ly/SubscribeToBollywoodNow
RegularFacebookUpdates https://www.facebook.com/bollywoodnow.
Twitter Updates https://twitter.com/bollywoodnow
Follow us on Pinterest: https://pinterest.com/bollywoodnow
Follow us on Google+ : https://plus.google.com/+bollywoodnow

Most articles on how to build a fanbase will cover tactics e.g. Facebook Ads, cross-promotions (joint ventures), and SEO (search engine optimization.)
I’ll share my thoughts on tactics, but the most important thing is this:
A true audience gives you their consistent attention.
That’s the kind of audience you want to build: a loyal following that has grown to count on you, and therefore, an audience that you can count on to engage with your content, share it forward if they like, and to actually look at your products/services.
If you don’t start with that understanding, then you’ll do grossly inefficient things such as buying Facebook Ads to get more “likes” to your fan page.
This may actually move you backward, as you end up with thousands of fake fans who “like” your page but don’t pay real attention to your content. They don’t actually engage with or buy from you. I’ve seen this happen many times. This is why the term “vanity metric” exists.
A true audience cares about your content, and about you.
You have developed a feeling of kindred spiritness with your following. They’re not consuming your content in a drive-by fashion, only taking what they need and then disappearing. They are genuinely interested in your journey and growth.
How does this happen?
You have shown genuine caring for your audience, rather than make them feel like they’re part of a marketing funnel. You’ve also consistently shown up, so they feel like they can count on you. And you share your true journey of ups and downs and what you’re learning, aka you are authentically you, so they feel like they can really trust you.
These are really the values of how you approach audience building, and each of us will apply them in our own ways.
Now let’s get to the tactics.
**
~ PaidDistribution ~
There’s a myth that almost everyone seems to believe in the beginning:
I’ll just post my blog or videos on social media, and the right people will find it!
Once you’ve tried this a few times, you’ll realize the truth:
Unless you already have an audience (refer to the first part of this article), nobody even saw your content because it was drowned in a sea of millions of other pieces of content that were also posted today.
And even if a few people saw it, they weren’t your target audience anyway.
This is where paid advertising comes in. It gets your content in front of enough (actually, as many as you want) of the right people.
My favorite is Facebook Ads because you can very specifically select what kind of person you want to reach, with what kinds of interests, age and other demographics. Based on years of experience with it, I now teach an online course about Facebook Ads: www.georgekao.com/facebookworkshop
The other major alternative is Google Ads, which allows you to reach people who are searching for the specific topics that you want your content to reach. I’ll be teaching a Google Ads course later this year. Get notified here: www.georgekao.com/invitations
The simplest, easiest way to build an audience is through paid distribution/advertising of your content.
Again, I remind you that content needs to be authentic (true to you), consistent (so your audience can count on you), and relevant (showing that you care about your audience.)
Paid distribution, and any of these other tactics, are amplifiers of good content, not a substitute.
And content is what builds a true audience.
~ CrossPromotion ~
This is simply where someone else promotes your content, and you promote theirs. When it’s the right fit, it’s a win-win.
Look for peers in your topic (or a related one) and with a similar-sized audience, and see if you like their content. If you do, reach out to them, praise their content (be specific), and ask if they might want to cross promote so that you can help each other grow your audiences. Include links to 3 of your best pieces of content that might interest their audience.
The way to cross promote will vary. Some will include your content in their email newsletter. Some will link to you on their website. Some will post it to their FacebookPage (if so, I would recommend paying them $10 to have them boost it to their fans, to ensure you reach them.)
The most impactful way to cross promote is with an influencer whose audience is much larger than yours. Why might they promote you though? See this article for the method:
https://medium.com/@georgekao/getting-visibility-via-influencers-e8c3263c7981
~ Guest Blogging / Podcast Speaking ~
If you find a blog that has a similar audience as yours, they might be up for you writing an article for their blog.
Usually they’ll want your article to be exclusive to their blog, at least for a few months, before you “syndicate” it on your own website blog too, or in other places.
To read the rest of this article, go to:
https://medium.com/@georgekao/how-to-build-an-audience-from-scratch-ec7fd70e14a0

Most articles on how to build a fanbase will cover tactics e.g. Facebook Ads, cross-promotions (joint ventures), and SEO (search engine optimization.)
I’ll share my thoughts on tactics, but the most important thing is this:
A true audience gives you their consistent attention.
That’s the kind of audience you want to build: a loyal following that has grown to count on you, and therefore, an audience that you can count on to engage with your content, share it forward if they like, and to actually look at your products/services.
If you don’t start with that understanding, then you’ll do grossly inefficient things such as buying Facebook Ads to get more “likes” to your fan page.
This may actually move you backward, as you end up with thousands of fake fans who “like” your page but don’t pay real attention to your content. They don’t actually engage with or buy from you. I’ve seen this happen many times. This is why the term “vanity metric” exists.
A true audience cares about your content, and about you.
You have developed a feeling of kindred spiritness with your following. They’re not consuming your content in a drive-by fashion, only taking what they need and then disappearing. They are genuinely interested in your journey and growth.
How does this happen?
You have shown genuine caring for your audience, rather than make them feel like they’re part of a marketing funnel. You’ve also consistently shown up, so they feel like they can count on you. And you share your true journey of ups and downs and what you’re learning, aka you are authentically you, so they feel like they can really trust you.
These are really the values of how you approach audience building, and each of us will apply them in our own ways.
Now let’s get to the tactics.
**
~ PaidDistribution ~
There’s a myth that almost everyone seems to believe in the beginning:
I’ll just post my blog or videos on social media, and the right people will find it!
Once you’ve tried this a few times, you’ll realize the truth:
Unless you already have an audience (refer to the first part of this article), nobody even saw your content because it was drowned in a sea of millions of other pieces of content that were also posted today.
And even if a few people saw it, they weren’t your target audience anyway.
This is where paid advertising comes in. It gets your content in front of enough (actually, as many as you want) of the right people.
My favorite is Facebook Ads because you can very specifically select what kind of person you want to reach, with what kinds of interests, age and other demographics. Based on years of experience with it, I now teach an online course about Facebook Ads: www.georgekao.com/facebookworkshop
The other major alternative is Google Ads, which allows you to reach people who are searching for the specific topics that you want your content to reach. I’ll be teaching a Google Ads course later this year. Get notified here: www.georgekao.com/invitations
The simplest, easiest way to build an audience is through paid distribution/advertising of your content.
Again, I remind you that content needs to be authentic (true to you), consistent (so your audience can count on you), and relevant (showing that you care about your audience.)
Paid distribution, and any of these other tactics, are amplifiers of good content, not a substitute.
And content is what builds a true audience.
~ CrossPromotion ~
This is simply where someone else promotes your content, and you promote theirs. When it’s the right fit, it’s a win-win.
Look for peers in your topic (or a related one) and with a similar-sized audience, and see if you like their content. If you do, reach out to them, praise their content (be specific), and ask if they might want to cross promote so that you can help each other grow your audiences. Include links to 3 of your best pieces of content that might interest their audience.
The way to cross promote will vary. Some will include your content in their email newsletter. Some will link to you on their website. Some will post it to their FacebookPage (if so, I would recommend paying them $10 to have them boost it to their fans, to ensure you reach them.)
The most impactful way to cross promote is with an influencer whose audience is much larger than yours. Why might they promote you though? See this article for the method:
https://medium.com/@georgekao/getting-visibility-via-influencers-e8c3263c7981
~ Guest Blogging / Podcast Speaking ~
If you find a blog that has a similar audience as yours, they might be up for you writing an article for their blog.
Usually they’ll want your article to be exclusive to their blog, at least for a few months, before you “syndicate” it on your own website blog too, or in other places.
To read the rest of this article, go to:
https://medium.com/@georgekao/how-to-build-an-audience-from-scratch-ec7fd70e14a0

FreeTraining for GameChangingFemale Entrepreneurs:
▸ http://bit.ly/ConCreat
Hey Girl,
I hope that you enjoyed my foundational tips for increasing your online engagement. Just to reiterate, I share concepts and not tools or hacks because I believe that is how you implement sustainability!
The article I mentioned is here: http://kk.org/thetechnium/1000-true-fans/
Thank you so much for watching.
I believe in you,
Erin
// SUBSCRIBE TO ME ON YOUTUBE
▸Subscribe: http://bit.ly/2mZaKSJ
//FOLLOW ME BELOW
▸Facebook: https://www.facebook.com/themaycollectivecoaching
▸The MayCollectiveGroup: https://www.facebook.com/groups/416119148779938/
▸Instagram: https://www.instagram.com/erinmayhenry/
▸Snapchat: +erinmay.henry
▸Email: info@themaycollective.com.au
// ABOUT THE MAY COLLECTIVE
The May Collective is a unique coaching and mentoring experience created to help game changing female entrepreneurs build a loyal following for more impact and more income to their business.
// WORK WITH ME
▸1:1 Mentorship: http://www.themaycollective.com.au/work-with-me/
▸The GameChanger Collective: http://www.themaycollective.com.au/the-game-changer-collective/
▸IntensiveStrategy Session: http://www.themaycollective.com.au/3-hour-intensive/
//RECOMMENDED PLAYLISTS
▸Grow Your Audience. Have More Impact: https://www.youtube.com/playlist?list=PL6Sxrmh0Hc5aUCHDyFrz6uhrD9Qnr_uTa
▸How to Build a Business: https://www.youtube.com/playlist?list=PL6Sxrmh0Hc5Zb9AsAM4eue8NgUIUfayhX
▸Mindset and Manifestation:
https://www.youtube.com/playlist?list=PL6Sxrmh0Hc5Y6bhbb8DeEAmBspqiZn1P-
// YOUTUBE CONTACT
For collaborations and sponsorships: liz.ferguson@kincommunity.com
This video is not sponsored.

FreeTraining for GameChangingFemale Entrepreneurs:
▸ http://bit.ly/ConCreat
Hey Girl,
I hope that you enjoyed my foundational tips for increasing your online engagement. Just to reiterate, I share concepts and not tools or hacks because I believe that is how you implement sustainability!
The article I mentioned is here: http://kk.org/thetechnium/1000-true-fans/
Thank you so much for watching.
I believe in you,
Erin
// SUBSCRIBE TO ME ON YOUTUBE
▸Subscribe: http://bit.ly/2mZaKSJ
//FOLLOW ME BELOW
▸Facebook: https://www.facebook.com/themaycollectivecoaching
▸The MayCollectiveGroup: https://www.facebook.com/groups/416119148779938/
▸Instagram: https://www.instagram.com/erinmayhenry/
▸Snapchat: +erinmay.henry
▸Email: info@themaycollective.com.au
// ABOUT THE MAY COLLECTIVE
The May Collective is a unique coaching and mentoring experience created to help game changing female entrepreneurs build a loyal following for more impact and more income to their business.
// WORK WITH ME
▸1:1 Mentorship: http://www.themaycollective.com.au/work-with-me/
▸The GameChanger Collective: http://www.themaycollective.com.au/the-game-changer-collective/
▸IntensiveStrategy Session: http://www.themaycollective.com.au/3-hour-intensive/
//RECOMMENDED PLAYLISTS
▸Grow Your Audience. Have More Impact: https://www.youtube.com/playlist?list=PL6Sxrmh0Hc5aUCHDyFrz6uhrD9Qnr_uTa
▸How to Build a Business: https://www.youtube.com/playlist?list=PL6Sxrmh0Hc5Zb9AsAM4eue8NgUIUfayhX
▸Mindset and Manifestation:
https://www.youtube.com/playlist?list=PL6Sxrmh0Hc5Y6bhbb8DeEAmBspqiZn1P-
// YOUTUBE CONTACT
For collaborations and sponsorships: liz.ferguson@kincommunity.com
This video is not sponsored.

Know more about the program in Strategic Digital Marketing from CJBS Executive Education & UpGrad:
https://upgrad.com/digital-strategies/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_CAM&utm_content=YouTube_Video_Marketing_Strategies_2
Marketing strategies have three important functions. Audience targeting is one of them, other two being the market segmentation and brand positioning.
In audience targeting, a marketer recognises its core target audience segment.
In this video, we explain what audience targeting exactly is, how to do the target market analysis and strategies to help you reach the target market to help with your overall marketing strategy.
Read more about Audience Targeting here: https://upgrad.com/blog/learn-how-to-use-audience-targeting-in-marketing/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_CAM&utm_content=YouTube_Video_Marketing_Strategies_1
UpGrad takes pride in constantly churning out content that is contemporary, written by subject matter experts and delves into the world of Data Science, Big Data, Digital Marketing, Entrepreneurship, Product Management, Machine Learning and Artificial Intelligence, Software Development on regular basis.
Stay on top of your industry by interacting with us on our social channels:
Follow us on Instagram: https://instagram.com/upgrad_edu
Like us on Facebook: https://www.facebook.com/UpGradGlobal
Follow us on Twitter: https://www.twitter.com/upgrad_edu
Follow us on LinkedIn: https://in.linkedin.com/company/ueducation

Know more about the program in Strategic Digital Marketing from CJBS Executive Education & UpGrad:
https://upgrad.com/digital-strategies/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_CAM&utm_content=YouTube_Video_Marketing_Strategies_2
Marketing strategies have three important functions. Audience targeting is one of them, other two being the market segmentation and brand positioning.
In audience targeting, a marketer recognises its core target audience segment.
In this video, we explain what audience targeting exactly is, how to do the target market analysis and strategies to help you reach the target market to help with your overall marketing strategy.
Read more about Audience Targeting here: https://upgrad.com/blog/learn-how-to-use-audience-targeting-in-marketing/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_CAM&utm_content=YouTube_Video_Marketing_Strategies_1
UpGrad takes pride in constantly churning out content that is contemporary, written by subject matter experts and delves into the world of Data Science, Big Data, Digital Marketing, Entrepreneurship, Product Management, Machine Learning and Artificial Intelligence, Software Development on regular basis.
Stay on top of your industry by interacting with us on our social channels:
Follow us on Instagram: https://instagram.com/upgrad_edu
Like us on Facebook: https://www.facebook.com/UpGradGlobal
Follow us on Twitter: https://www.twitter.com/upgrad_edu
Follow us on LinkedIn: https://in.linkedin.com/company/ueducation

How To Build An Audience Of Buyers: The Easy And Profitable Strategy To Launch Products

Want to grow your online business? Sell physical products?
You will really see your brand grow when you can build a responsive enough AUDIENCE to consistently launch products profitably to, rank for keywords, and get reviews.
Want to see the full presentation "Zero To MillionsOffAmazon - How To Build A Responsive Audience"?
Watch here:
https://youtu.be/9pfJU8QeI0g
► Subscribe to My Channel Here https://www.youtube.com/user/RyanMoran13?sub_confirmation=1
Hear case studies and real examples from some of the world's most impactful entrepreneurs on the FreedomFast Lane podcast, my show about building businesses and investing the profits:
http://www.freedomfastlane.com/itunes

6 Public Speaking Tips To Hook Any Audience

6 Public Speaking Tips To Hook Any AudiencePublic speaking is hard. We all know it. But if you master a few basic public speaking tips and techniques, you can absolutely hook any audience. https://goo.gl/IpBEnO
In this video you'll get the public speaking training to hook an audience n 30 seconds. The public speaking skills to tell stories that have people hanging on every word. And the techniques to nail a finale that moves people to action.
Public speaking shakes a lot of people's confidence, but if you use these tips and techniques, you'll be on your way to giving presentations that TED would be proud of :-)
For the written version: http://www.charismaoncommand.com/oral-presentation-tips/?utm_source=youtube&utm_medium=videodesc&utm_campaign=blog
Subscribe to Charisma On Command: http://bit.ly/subscribeCOC
Connect With Us.
Website: http://www.charismaoncommand.com
Facebook: http://facebook.com/charismaoncommand
Periscope: @Charismaon
Or if you want to see my personal stuff (my regular life + me playing music):
Instagram: @CharlieHoupert
Periscope: @CharlieHoupert

Digital Strategies to Reach the Right Audience

Royal Dutch Shell is a is a global group of energy and petrochemicals companies. With around 92,000 employees in more than 70 countries and territories, Shell helps to meet the world's growing demand for energy. We spoke with Americo Silva, their Global Media Manager, to understand best practices in audience-driven marketing with Google solutions.

Facebook Advertising: Audience Targeting on Facebook

Are you trying to reach new audiences to diversify your lead generation strategy? One way to get new, viable leads is through Facebook advertising. Take the full course, free: http://bit.ly/2OsbdXT
In this course, you'll learn the basics of designing and implementing a successful lead generation campaign on Facebook. This lesson features Facebook ExpertsMariSmith, Andrea Vahl, and Dennis Yu, who will teach you what a successful Facebook lead generation campaign looks like, how to target audiences effectively with Facebook ads, how to measure the success of your Facebook ads using cost-per-lead, and how to implement a lead ad on Facebook.

The biggest vulnerability when building an audience is worrying about what’s in it for yourself.
The reason I always win when I enter a new space is because I’m obsessed with what I can deliver for you …
No matter whether you have 11 million followers or 47 followers or zero.
Super important concept that a lot of entrepreneurs and influencers don’t understand … I expand on it more in this keynote.
—
► Check out my main YouTube channel here:
http://www.youtube.com/c/garyvee
► Find #AskGaryVee here:
https://www.facebook.com/askgaryvee
—
Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times BestsellingAuthor, and has been named to both Crain’s and Fortune’s 40 Under 40 lists.
Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age.
Make sure to stay tuned for Gary’s latest project Planet of the Apps, Apple’s very first video series, where Gary is a judge alongside Will.I.Am, Jessica Alba, and Gwyneth Paltrow.
—
Follow me online here:
Main YouTube: http://youtube.com/c/garyvee
Instagram: http://instagram.com/garyvee
Facebook: http://facebook.com/gary
Snapchat: http://snapchat.com/add/garyvee
Website: http://garyvaynerchuk.com
Soundcloud: http://soundcloud.com/garyvee/
Twitter: http://twitter.com/garyvee
Medium: http://medium.com/@garyvee
Podcast: http://garyvaynerchuk.com/podcast
WineLibrary: http://winelibrary.com

How to Grow Your Audience (5 Step Marketing Strategy)

If you’ve got a business you’re trying to grow (and I know you do or you wouldn’t be watching this now) then the odds are good that you could benefit from having a bigger audience.
Because a bigger audience means a bigger impact, and a bigger impact tends to lead to a bigger income. And who doesn’t want that? Which is why on today’s episode we’re covering a 5 step strategy to grow your audience so you can grow your income, impact, and influence.
Step #1: GiveWithoutExpectingSomethingBackStep #2: Give Consistently
Step #3: Give Something PeopleActuallyWant
Step #4: Give To The Right People
Step #5: Make It Easy To Take The Next Step
► Download your free copy of The OnePageMarketing Plan Here – http://adamerhart.com/marketingplan
#LINKS
Website: http://adamerhart.com
Twitter: http://twitter.com/adamerhart
Facebook: http://facebook.com/officialadamerhart
Instagram: http://instagram.com/adamerhart
Snapchat: snapadamerhart

Shah Rukh Khan DISTRACTS Audience Attention From ZERO FAILURE

Shah Rukh Khan’s film ZERO failed at the box office and now here he is adopting a new strategy to distract audience from his film’s failure. To know what is his new strategy, do watch the video.
Reporter: AryaMoney
Editor: Sunil
Subscribe now and watch for more of BollywoodEntertainment Videos at http://bit.ly/SubscribeToBollywoodNow
RegularFacebookUpdates https://www.facebook.com/bollywoodnow.
Twitter Updates https://twitter.com/bollywoodnow
Follow us on Pinterest: https://pinterest.com/bollywoodnow
Follow us on Google+ : https://plus.google.com/+bollywoodnow

How to build an audience from scratch (Strategy + Tactics)

Most articles on how to build a fanbase will cover tactics e.g. Facebook Ads, cross-promotions (joint ventures), and SEO (search engine optimization.)
I’ll share my thoughts on tactics, but the most important thing is this:
A true audience gives you their consistent attention.
That’s the kind of audience you want to build: a loyal following that has grown to count on you, and therefore, an audience that you can count on to engage with your content, share it forward if they like, and to actually look at your products/services.
If you don’t start with that understanding, then you’ll do grossly inefficient things such as buying Facebook Ads to get more “likes” to your fan page.
This may actually move you backward, as you end up with thousands of fake fans who “like” your page but don’t pay real attention to your content. They don’t actually engage with or buy from you. I’ve seen this happen many times. This is why the term “vanity metric” exists.
A true audience cares about your content, and about you.
You have developed a feeling of kindred spiritness with your following. They’re not consuming your content in a drive-by fashion, only taking what they need and then disappearing. They are genuinely interested in your journey and growth.
How does this happen?
You have shown genuine caring for your audience, rather than make them feel like they’re part of a marketing funnel. You’ve also consistently shown up, so they feel like they can count on you. And you share your true journey of ups and downs and what you’re learning, aka you are authentically you, so they feel like they can really trust you.
These are really the values of how you approach audience building, and each of us will apply them in our own ways.
Now let’s get to the tactics.
**
~ PaidDistribution ~
There’s a myth that almost everyone seems to believe in the beginning:
I’ll just post my blog or videos on social media, and the right people will find it!
Once you’ve tried this a few times, you’ll realize the truth:
Unless you already have an audience (refer to the first part of this article), nobody even saw your content because it was drowned in a sea of millions of other pieces of content that were also posted today.
And even if a few people saw it, they weren’t your target audience anyway.
This is where paid advertising comes in. It gets your content in front of enough (actually, as many as you want) of the right people.
My favorite is Facebook Ads because you can very specifically select what kind of person you want to reach, with what kinds of interests, age and other demographics. Based on years of experience with it, I now teach an online course about Facebook Ads: www.georgekao.com/facebookworkshop
The other major alternative is Google Ads, which allows you to reach people who are searching for the specific topics that you want your content to reach. I’ll be teaching a Google Ads course later this year. Get notified here: www.georgekao.com/invitations
The simplest, easiest way to build an audience is through paid distribution/advertising of your content.
Again, I remind you that content needs to be authentic (true to you), consistent (so your audience can count on you), and relevant (showing that you care about your audience.)
Paid distribution, and any of these other tactics, are amplifiers of good content, not a substitute.
And content is what builds a true audience.
~ CrossPromotion ~
This is simply where someone else promotes your content, and you promote theirs. When it’s the right fit, it’s a win-win.
Look for peers in your topic (or a related one) and with a similar-sized audience, and see if you like their content. If you do, reach out to them, praise their content (be specific), and ask if they might want to cross promote so that you can help each other grow your audiences. Include links to 3 of your best pieces of content that might interest their audience.
The way to cross promote will vary. Some will include your content in their email newsletter. Some will link to you on their website. Some will post it to their FacebookPage (if so, I would recommend paying them $10 to have them boost it to their fans, to ensure you reach them.)
The most impactful way to cross promote is with an influencer whose audience is much larger than yours. Why might they promote you though? See this article for the method:
https://medium.com/@georgekao/getting-visibility-via-influencers-e8c3263c7981
~ Guest Blogging / Podcast Speaking ~
If you find a blog that has a similar audience as yours, they might be up for you writing an article for their blog.
Usually they’ll want your article to be exclusive to their blog, at least for a few months, before you “syndicate” it on your own website blog too, or in other places.
To read the rest of this article, go to:
https://medium.com/@georgekao/how-to-build-an-audience-from-scratch-ec7fd70e14a0

HOW TO INCREASE AUDIENCE ENGAGEMENT ON SOCIAL MEDIA

FreeTraining for GameChangingFemale Entrepreneurs:
▸ http://bit.ly/ConCreat
Hey Girl,
I hope that you enjoyed my foundational tips for increasing your online engagement. Just to reiterate, I share concepts and not tools or hacks because I believe that is how you implement sustainability!
The article I mentioned is here: http://kk.org/thetechnium/1000-true-fans/
Thank you so much for watching.
I believe in you,
Erin
// SUBSCRIBE TO ME ON YOUTUBE
▸Subscribe: http://bit.ly/2mZaKSJ
//FOLLOW ME BELOW
▸Facebook: https://www.facebook.com/themaycollectivecoaching
▸The MayCollectiveGroup: https://www.facebook.com/groups/416119148779938/
▸Instagram: https://www.instagram.com/erinmayhenry/
▸Snapchat: +erinmay.henry
▸Email: info@themaycollective.com.au
// ABOUT THE MAY COLLECTIVE
The May Collective is a unique coaching and mentoring experience created to help game changing female entrepreneurs build a loyal following for more impact and more income to their business.
// WORK WITH ME
▸1:1 Mentorship: http://www.themaycollective.com.au/work-with-me/
▸The GameChanger Collective: http://www.themaycollective.com.au/the-game-changer-collective/
▸IntensiveStrategy Session: http://www.themaycollective.com.au/3-hour-intensive/
//RECOMMENDED PLAYLISTS
▸Grow Your Audience. Have More Impact: https://www.youtube.com/playlist?list=PL6Sxrmh0Hc5aUCHDyFrz6uhrD9Qnr_uTa
▸How to Build a Business: https://www.youtube.com/playlist?list=PL6Sxrmh0Hc5Zb9AsAM4eue8NgUIUfayhX
▸Mindset and Manifestation:
https://www.youtube.com/playlist?list=PL6Sxrmh0Hc5Y6bhbb8DeEAmBspqiZn1P-
// YOUTUBE CONTACT
For collaborations and sponsorships: liz.ferguson@kincommunity.com
This video is not sponsored.

Marketing Strategies E02: Audience Targeting [2018]

Know more about the program in Strategic Digital Marketing from CJBS Executive Education & UpGrad:
https://upgrad.com/digital-strategies/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_CAM&utm_content=YouTube_Video_Marketing_Strategies_2
Marketing strategies have three important functions. Audience targeting is one of them, other two being the market segmentation and brand positioning.
In audience targeting, a marketer recognises its core target audience segment.
In this video, we explain what audience targeting exactly is, how to do the target market analysis and strategies to help you reach the target market to help with your overall marketing strategy.
Read more about Audience Targeting here: https://upgrad.com/blog/learn-how-to-use-audience-targeting-in-marketing/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_CAM&utm_content=YouTube_Video_Marketing_Strategies_1
UpGrad takes pride in constantly churning out content that is contemporary, written by subject matter experts and delves into the world of Data Science, Big Data, Digital Marketing, Entrepreneurship, Product Management, Machine Learning and Artificial Intelligence, Software Development on regular basis.
Stay on top of your industry by interacting with us on our social channels:
Follow us on Instagram: https://instagram.com/upgrad_edu
Like us on Facebook: https://www.facebook.com/UpGradGlobal
Follow us on Twitter: https://www.twitter.com/upgrad_edu
Follow us on LinkedIn: https://in.linkedin.com/company/ueducation

Audience

An audience is a group of people who participate in a show or encounter a work of art, literature (in which they are called "readers"), theatre, music (in which they are called "listeners"), video games (in which they are called "players"), or academics in any medium. Audience members participate in different ways in different kinds of art; some events invite overt audience participation and others allowing only modest clapping and criticism and reception.

Media audience studies have become a recognized part of the curriculum. Audience theory offers scholarly insight into audiences in general. These insights shape our knowledge of just how audiences affect and are affected by different forms of art. The biggest art form is the mass media. Films, video games, radio shows, software (and hardware), and other formats are affected by the audience and its reviews and recommendations.

In the age of easy Internet participation and citizen journalism, professional creators share space, and sometimes attention, with the public. American journalist Jeff Jarvis said, "Give the people control of media, they will use it. The corollary: Don't give the people control of media, and you will lose. Whenever citizens can exercise control, they will."Tom Curley, President of the Associated Press, similarly said, "The users are deciding what the point of their engagement will be — what application, what device, what time, what place."

What theVodafone deal will tap is taking more of those cutting-edge developments that IBM has built and worked on in specific projects, and productise them for a wider audience of businesses and other organisations, which might already be Vodafone customers....

NEW YORK – SinclairBroadcast wants to “Stirr” up streaming ... “Sinclair has always had grand ambitions to be bigger, not just as a TV broadcaster but as a source of local programming, and this is just another facet of that strategy,” she said. It will also help them reach a younger audience than that which tunes into its TV stations ... ....

Nickelodeon named Disney veteran Paul as executive VP of programming and content strategy... “Paul has extensive expertise in programming and leading content strategies that reach and resonate with youth audiences ... strategy and scheduling....

HOW TO INCREASE AUDIENCE ENGAGEMENT ON SOCIAL MEDI...

Marketing Strategies E02: Audience Targeting [2018...

Latest News for: audience strategy

What theVodafone deal will tap is taking more of those cutting-edge developments that IBM has built and worked on in specific projects, and productise them for a wider audience of businesses and other organisations, which might already be Vodafone customers....

NEW YORK – SinclairBroadcast wants to “Stirr” up streaming ... “Sinclair has always had grand ambitions to be bigger, not just as a TV broadcaster but as a source of local programming, and this is just another facet of that strategy,” she said. It will also help them reach a younger audience than that which tunes into its TV stations ... ....

Nickelodeon named Disney veteran Paul as executive VP of programming and content strategy... “Paul has extensive expertise in programming and leading content strategies that reach and resonate with youth audiences ... strategy and scheduling....

Nickelodeon has hired Paul DeBenedittis as executive vice president of programming and content strategy... “Paul has extensive expertise in programming and leading content strategies that reach and resonate with youth audiences,” Nickelodeon president Brian Robbins said in a statement....

By extending Netmining’s unique audiences into DOOH, marketers can apply consistent strategies across media channels for a unified approach to market and a deeper understanding of performance ... “Netmining is known for their audience data capabilities, and this partnership brings ......

No matter how powerful a majority is available with the treasury benches, the party in power should learn not to compel upon itself a top-down approach of policy making, nor a “my way or the high way” manner of strategy in passing legislations ...Speak to the larger audience outside than engage with the limited audience inside....

Growth in the tablet market will depend on whether vendors can hit lower prices with Detachable 2-in-1s for a wider audience, and Strategy Analytics says new processor technology is crucial to make that happen ... About Strategy Analytics. Strategy Analytics, Inc ...Strategy Analytics, ......

The 2019 Marketing Imperatives prescribe the building blocks of an integrated, successful people-based marketing strategy... Integrate your customer strategy – A foundation of planning will help marketers build a more complete picture of their desired audience, evolving the marketing strategy into a 360-degree customer strategy....

Starring Benedict Cumberbatch as Dominic Cummings, the eccentric political campaigner who led the Vote Leave campaign, the dramatization claims it "goes behind the scenes, revealing the personalities, strategies and feuds of the Leave and Remain campaigns." Unsurprisingly, Britishaudiences and critics aren't too happy about the film ...Thank you." .. .......

He informs, “My sonNikhil Kapur, who also takes care of the social media strategy of the brand makes sure that there is a complete balance to allure audiences of all age groups.” “Our motive is to remain India’s most revered for quality,” adds Sanjay who only works with government approved sustainable tea estates of India ... ....

14, 2019. (Xinhua/Shen Hong). BEIJING, Jan ...CHINA, FINLAND TO FORGE WINTER SPORTS COOPERATION MODEL ... The National Hockey League (NHL) is also working to establish an ice hockey culture in China by bringing professional hockey players and matches to Chineseaudiences. According to an NHL report, the league's China strategy is twofold ... ....

Deadly Class’s stellar young cast can make you forget some of its misfires ... The most insidious aspect of those teenage dystopian fairy tales is the way they seduce their audience into figuring out their own kill strategies and indulging in the taboo desire to treat these stories like teenage adventures rather than the horror stories they are ... ....

"The newDealer.com capabilities help dealerships build a customized digital marketing strategy that puts the right ... New data and audience targeting integrations from partners Autotrader and Kelley Blue Book and improvements to the Compassstrategy tool have also been implemented....