Ted Dworkin, Partner Program Manager for the Store, authored this post. In September, we partnered with Startup Weekend to give entrepreneurs technical mentorship, design guidance, and other valuable resources through a series of Windows Bootcamps. Today, we’re excited to announce the next stage of this work: the Windows Startup Challenge . This challenge—a joint effort between Startup Weekend, DEMO and Windows—focuses on helping startup developers take an app from the prototype phase, through design...

Support for PEGI and other ratings systems is an important part of the Windows Store—we want people to always have a clear expectation of the type of content an app contains . Also, many countries such as Taiwan, South Africa, Brazil, and Korea, have consumer protection laws in place that require games to obtain and display an appropriate content rating. If you’re new to getting a content rating from one of these systems, your first step is to identify the markets where you want to sell your app...