The unique boxes, featuring removable eye and nose holes, and a lens slot, will be made available at 14 restaurants over the weekends starting March 5 and March 12.

Adweek is reporting that around 3,500 of the viewers will be up for grabs, and will set customers back the princely sum of $4.10.

The goggles are being released alongside a VR skiing game called Slope Starts, which will launch on March 4.

Although only a trial promotion at this point, McDonald's has suggested its Happy Goggles could be made available in other countries if all goes to plan.

Swedish psychologists Karl Eder and Fadi Lahdo say the Happy Goggles will help familiarize consumers, young and old, with the concept of VR by "creating an opportunity for adults to learn from the children’s knowledge and experience."

Of course, McDonald's isn't the first company to offer an affordable, biodegradable VR experience, and just over 19 months ago search engine behemoth Google launched its own cheap VR viewer, Google Cardboard.