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A new report from MillennialMedia finds a large number of their platform users are accessing financial information through mobile devices. Finance, in fact, was the number one vertical for MillennialMedia in 2011, increasing more than 300% Year over... >>

Just a couple of years ago video streaming changed the way sports fans viewed the NCAA Men's Basketball Tournament - March Madness. Now, it's mobile that is changing the way we see March Madness, according to the latest MillennialMedia... >>

A new offering from MillennialMedia should give app developers and businesses in the mobile space a new way to create an engaging mobile space. Called mMedia the platform allows mobile businesses to quickly create and launch mobile opportunities and... >>

Whether it's reading the local paper, streaming last night's television programming or catching up with social networks, Americans are spending more time online than ever. And their content consumption isn't just with entertainment or information - they're also being exposed... >>

Tablets and smartphones are making it simpler for consumers to find the information they need; they're also making it simpler for advertisers to connect with consumers whether at home or the office or on a commuter train. According to one... >>

A new addition to the mobile space could help brands take better advantage of appvertising. Called the App Engagement Program, the MillennialMedia offering gives brands the ability to serve mobile ads to users who have downloaded the brand's app.... >>

While smartphones are pulling more consumers into the mobile web, connected devices - tablets - are pushing more usage. According to a new report from MillennialMedia connected device ad impressions are up, as are WiFi ad impressions.... >>

Using mobiles to continue or sustain in-market presence is becoming a bigger piece of the mobile pie according to new data from MillennialMedia. Their research shows a growing number of mobile advertisers are using their platform to sustain or... >>

When it comes to mobile shopping, move over phones and make room for the tablet. According to new data released from Jumptap, tablets are the 'device of choice' for mobile shoppers; in fact tablets are so 'in demand' for shoppers,... >>

Mobile brands and mobile consumers are rapidly approaching a new crossroads - that of the mobile payment intersection. To date most mobile consumers have researched but not necessarily made purchases from mobile devices; that, according to a new Juniper Research... >>

Tablets and smartphones are flying off store shelves, consumers are increasing their data plans and spending more time consuming content via these devices. That means mobile is ripe for the advertising pick, right? Not so according to many marketers, who... >>

Viewers are consumed with video content. Whether on the computer or on mobile devices, the amount of video content viewed each month continues to increase. According to two reports, however, two platforms are leading the way: iPhones and YouTube.... >>

Consumers are becoming more comfortable with their smartphones according to new research from Compete and comScore; both studies find that American consumers are using smartphones for more than talking and texting, with some now using hand-helds to pay for things.... >>