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Eat your vitamins, say your prayers, and drink your . . . Puyo Puyo?

By IGN Staff

In a weird twist on game licensing, a Japanese manufacturing company has announced that it will be making a new drink based on Puyo Puyo. Puyo Puyo is a popular puzzle game that has been ported to all forms of consoles in various forms, including Dr. Robotnik's Mean Bean Machine on the Genesis and, more recently, Puyo Puyo Da! on Dreamcast. Although it is said to contain fewer calories, the new drink is being compared to milk. The main similarities include the Vitamin D and Calcium built in to help Japanese consumers have strong bones.

The Puyo Puyo drink will be available in two varieties: Plain and Red. The "Plain" version will cost 150 yen and be available in only a 1000mL serving. The "Red" version will come in the 1000mL size also, but there will be a 500mL version available for only 100 yen as well. The drinks are set to be on store shelves starting March 27.

It's ironic that a game featuring blobs-of-goo stacking and melding is being paired with a drink that provides vitamins to make the bones grow stronger. Puyo Puyo Jello shooters would have been a better cross-promotion.