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Thursday, 28 August 2008

Internet in Asia Population Statistics and B2B goes Social

This weeks data blog highlights the immense opportunity in Asia for Internet anything. Asia has approximately 56% of the worlds population and 39% of the Internet users. It is the fast growing rate of Internet usage and the hottest and most promising economy. Hong Kong has the highest penetration rate in Asia matching South Korea at about 70%. Hong Kong is not on this chart because its total population is less than 8 million.

B2B is the big spend. Social Networks are not just for consumers. Businesses are flocking to this format as a flexible way to engage in commerce. Without the same constraints as traditional vertical business sites, exchanging information becomes easier and more engaging.

Businesses are pouring on the spend. Below are the biggest corporate spenders of online ad dollars. This spend represents old school type online advertising of banner and paid search. This is a gold mine for Social Media proponents as the advantages of Interesting over Advertising creates a overwhelming argument for business to radically change the way they position themselves online.

4 comments:

B2B amounts to the biggest part of transactions made online. Creating sales - oriented marketing plan and strategies is essential while initiating a B2B business plan. Further, to ensure success in a B2B online marketing plan, you can seek help from an ecommerce development company. A reputed ecommerce development company providing SEO (Search Engine Optimization) services can help you in popularizing your website over the internet and thereafter the online sales of your products/services would automatically boost up. http://www.infyecommercesolution.com/

Won't you wonder if somebody says he doesn't know what is a software company ? Am sure you will fall off from your chair. But believe me it is true. There still are people in third world countries who don’t know anything about Web Design, Ecommerce Solutions or internet. So those who are not really aware about these buzzing things, try to find out what is a tech-world of Internet.

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Douglas White founded PRDA in 2004 and has been a pioneer in Asia for social media since. Based in Hong Kong, PRDA is uniquely positioned to launch and manage social media strategies across Asia. Our expertise lies in understanding online consumer behaviour, complex social media terrain and role of language and culture. www.PRDA.Asia