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Smart Energy

Southern Company is an industry leader when it comes to researching and applying technology to our business. We are leading the way in the development and deployment of cleaner, more efficient and cost-effective Smart Power technologies. We continue to reach new heights of reliability and operational excellence as we equip our network with advanced Smart Grid technologies. And as we harness innovation, we discover new opportunities to enhance our customer energy options through Smart Choices, while keeping our prices as low as possible. We are thinking and working smart, so that our customers can continue living energy smart.

Smart Power

Southern Company believes the key to meeting our growing energy demand is a broad portfolio of available energy resources, including energy efficiency, renewable energy, 21st century coal, new nuclear, natural gas and hydro.

Smart Grid

Smart Choices

Southern Company's success is a result of keeping our customers satisfied by delivering reliable, affordable energy and great service. As we continue to expand our smart grid and smart meter technologies, new smart energy management choices for our customers are realized.