What’s the most effective digital marketing channel for small businesses? It’s not social media. It’s not advertising. It’s a website. Small business owners get this. It’s why websites are the most-used tool by small businesses.

Personalized Blankets creates personalized, meaningful baby gifts that well-wishers can order online. But after more than 15 years, Jackson says she wanted to reinvigorate her business after running on auto-pilot for several years.

Usually, the success stories we share are about the relationships between company owners and their SCORE mentors. But sometimes, a company’s employee works with SCORE and plays a huge part in the business’s success.