Prostate cancer is the second most common cancer among men. To raise awareness of the disease and the benefits of early screening, the NFL Alumni (NFLA), Cancer Treatment Centers of America® (CTCA), LabCorp® and Health Testing Centers are collaborating for the second year as part of the Prostate Pep Talk campaign to educate men and their loved ones, and to increase access to screenings. Beginning in September (Prostate Cancer Awareness Month), the Prostate Pep Talk messaging will encourage men to get screened for prostate cancer. Information can be found on the campaign’s…

Paxful, a global leader in peer-to-peer finance, announced the latest chapter in its #BuiltWithBitcoin charitable initiative: the construction of a school in Rwanda for students aged 6-15. Located in the Nyamata Sector of Rwanda’s Bugesera District, the school will supplement Paxful’s first bitcoin-funded school, which launched in the same district earlier this year and serves children aged 3-6. Continuing its successful partnership with humanitarian organization Zam Zam Water, Paxful jumpstarted the project with a $20,000 donation. Total construction is estimated to cost $100,000, with the balance to be collected through…

Outcome Health, has announced a partnership with the American Liver Foundation (ALF), a non-profit organization that promotes liver health and disease prevention, to raise awareness of liver disease, specifically hepatitis C. The two organizations will launch a nationwide campaign to promote the recently updated hepatitis C screening recommendations to patients in physician offices. “Hepatitis C is curable for more than 95 percent of people who undergo treatment, but 80 percent of people are unaware they are living with the disease,” said Tom Nealon, President and CEO of the American Liver…

PRWeek UK and the PRCA Creative Group have launched a major new mentoring scheme to encourage and nurture creative talent in the PR industry. Successful applicants for the Creative Mentoring Project will be matched with one of our contingent of mentors – all experienced PR creative directors – who will offer guidance through face-to-face meetings and other forms of contact. Entry is via an application form. The offer is open to UK-based PR professionals with a minimum of three years’ experience who see themselves as a creative director in the future.…

The Chartered Institute of Public Relations has welcomed new research from the Confederation of British Industry (CBI) tracking public attitudes towards business. Everyone’s business tracker: Public attitudes report (PDF) reveals 92% of the public want businesses to speak out on key issues impacting society. The report argues an increased focus on gender pay reporting, GDPR and Brexit has encouraged businesses to speak more openly about the challenges they face. However the research warns the impact of high profile failures has tarnished the broader reputation of business, with 56% of the public believing the…

Our Thoughts

We live in a world where many things have been changed with the creation of crowdfunding. Since its creation in the early 90s it has allowed the opportunity for niche creations to find their audience at less of a risk to their creator than normal manufacturing. It has...