Saturday, January 10, 2009

Ski Utah Team Attempts to Ski All 13 Utah Ski Resorts in One Day

On Tuesday, a Ski Utah Team will attempt to ski all 13 Utah ski resorts in a single day. The mission will begin at Brian Head Resort in Southern Utah and will end 360 miles north at Beaver Mountain. To Ski Utah’s knowledge, this feat has never been accomplished before. Ski Utah did manage to ski 11 resorts in one day during the 2003-04 winter season, but this mission aims to break that record. The Ski Utah team will only require the use of a van and ski lifts in order to successfully complete the feat. "This attempt aims to demonstrate the incredible accessibility of Utah’s resorts", said Ski Utah President Nathan Rafferty. "The convenience of Utah resorts is becoming an equal strength to our world famous snow".

Utah is famous for having The Greatest Snow on Earth and some of the most accessible resorts in North America. In fact, seven resorts ranked in the top ten for access in the 2008 SKI magazine reader survey. The Ski Utah team will only require the use of a van and ski lifts in order to successfully complete the feat. This mission has been made possible with support from Utah’s 13 ski resorts and Whole Foods Market.Ski Utah is the marketing firm owned and operated by the 13 statewide ski resorts that make up the Utah Ski and Snowboard Association. The organization has been creating brand awareness of and demand for the Utah wintersports product since its inception in 1978.

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Personal Details

Raul Revuelta is an internationally recognized public speaker, author, professor and tourism consultant.
"I hold a Doctorate in Geography and History from Madrid’s Complutense University together with a Master in Human Resources, specialized in Quality Management. In recent years my career and teaching and research work has centered around two areas: on the one hand, the integration of the principles of quality and sustainability in tourism, and on the other, sports and adventure tourism, with a special focus on the management of ski and mountain resorts.
I spend my spare time enjoying mountains and nature in general, but my biggest passion by far is skiing".