Rolling Thunder®

Captains of Crush Grippers certification—the most prestigious diploma in the world of grip strength

Among his performances at the 2013 Los Angeles FitExpo, Mike Burke broke the world record for the CoC Silver Bullet, hanging on for 53.97 seconds before the Captains of Crush No. 3 gripper opened up—launching the CoC Silver Bullet. Randall Strossen photo.

Brad Johnson's Bodyweight Training

The Cost of a Thing

“The cost of a thing," says Thoreau, "is the amount of what I call life which is required to be exchanged for it, immediately or in the long run."

Before the arrival of the electron microscope and the atomic age, scientists placed the raw, organic value of a man at about thirty bucks. Today, it has been estimated that if the electron energy of our hydrogen atoms alone could be harnessed, our fair market value would be more like eighty billion dollars!