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Subscription Capabilities

With our award-winning Subscription Billing engine, you can customize your recurring billing model, and reach more people around the world by offering more than just credit cards.

Read on to learn more about the subscription capabilities you can take advantage of.

BlueSnap's Subscription Billing engine is available with both of our APIs, as well as our BuyNow Hosted Checkout solution.

Recurring billing

Customize any type of recurring billing model with flexible and dynamic subscription plans. Choose a predefined plan type with or without a trial period, or set up a custom plan. Full control over your subscription pricing means you set your recurring revenue model. Sit back and watch your sales roll in.

Account Updater to keep subscriptions active

Account Updater automatically updates your shopper's subscription payment information so you don't lose sales when their card expires or changes. This feature is automatically enabled for all of our merchants, and no setup is required.

If you would like to be notified each time a shopper's subscription payment information is updated, you can request the Account Updater IPN to be enabled for your account.

Automated reminders for alternate payment methods

We provide Automated Subscription Reminders to make renewals easy for shoppers who are paying with Sofort, GiroPay, wires, or another alternative payment method.

Once you have set up Automated Subscription Reminders, these additional payment methods will automatically appear on your order pages for your subscription contracts. Shoppers who select an alternative payment method will receive automated reminder emails with a link to easily confirm and renew their subscriptions.

Dunning management (automated retries)

BlueSnap provides Dunning Management, a mechanism that automatically retries subscription purchases several times during a grace period.

When a recurring charge is declined by a processor, it has one of two decline types:

Hard decline: Indicates that the charge should not be retried, and may occur due to a lost or stolen card, suspected fraud, or other reason.

Soft decline: The charge failed this time but can be retried.

In case of a soft decline, BlueSnap will automatically retry the charge 5, 10, and 14 days after the initial decline.

Retries will be made only during the active grace period you define. The grace period is defined in the Cancel Subscription setting in the Advanced Recurring Settings area of your subscription contract.

If the charge is successfully completed in one of the retries, the subscription will continue and the next payment date will remain due as per the original contract.

If the charge is not successful in any of the retries, the subscription will go into suspended status after the last automatic retry. Once the grace period is over it will then be automatically cancelled.

Example

The subscription is due on the first of the month, and there is a grace period of 20 days. If the charge fails, we will automatically retry it 5, 10, and 14 days after the failure.

If one of these retries is successful, the subscription will continue and the next payment date will remain due on the first of the month.

If no retry is successful, the subscription will go into suspended status after the last automatic retry (i.e. on the 14th day after the first failure), and will be cancelled 20 days after the first failure.