40 Under 40

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Welcome to Fortune’s 2018 40 Under 40, our annual ranking of the most influential young people in business. Read on to meet these disruptors, innovators, rebels and artists—and prepare to be inspired.
Click here to read The Ledger 40 Under 40 list.

Geoffrey and Matthew Chaiken, 36, 32

Cofounder and CEO; Cofounder and COO, Blink Health

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Coutesy of Blink Health

The Chaiken brothers are tackling one of health care’s biggest problems: the sky-high cost of prescription drugs. Blink’s strategy is to use e-commerce to score patients lower prices for their medicine. Their mission is to upend the byzantine and opaque pharmaceutical supply chain, in which middlemen often take a cut without passing savings on to consumers. So far, it seems to be working: Blink has partnered with drug giants Eli Lilly and Roche and has a participating pharmacy in most zip codes.