Author: Chris Mierzwiak

The largest event for martial arts business owners, the Martial Arts SuperShow, is right around the corner. With so many options crammed into three short days, how can you get the most out of this year’s SuperShow?

As a school grows, it becomes harder and harder for the owner to be present in each of the students’ lives. But if the vision, responsibility and practices are shared down and owned by the other instructors and employees, that community can continue to grow stronger.

The Martial Arts SuperShow is a three-day whirlwind of speakers, martial arts celebrities, crowded vendor booths and of course training sessions in various martial arts. Here are some of our highlights from this year's event.

The most successful fitness businesses, regardless of their specialty, have one thing in common when it comes to converting those prospects into members: a prospect follow process that is set in stone and followed all the way through for every person that shows interest.

At their core, affiliations and teams are essentially an extended family tree. It’s very rare that they don’t have close relationships with their extended martial arts family in other parts of the country or around the world.

The most important information from tracking promotion eligibility directly impacts individual students on their journey. By using Zen Planner’s belt tracking tools, an instructor can be consistent with each student.

Having an optimized website, social media presence and other advertising methods might generate a high volume of leads, but school owners often struggle with converting those leads into full paying students.