Plexi – Objectified ID

An identity for the documentary Objectified, a film about product design, which was applied across a number of related items for the films release. A film poster, Bluray, DVD and USB special editions of the film, a shopping bag and even tickets for the premiere were all created to give the film a coherence and presence typically lacking in a small-scale production. Central to the identity is the logo, playfully made of ‘objects’, the subject matter of the film, . Both the poster and the identity were selected for D&AD ‘in-book’ 2010.