Tag Archives: book launch

My Goodreads giveaway has been running for a week and I’m satisfied with the number of entries thus far. I find it fascinated that mostly women have entered to win. I wonder why?

Is it because…

The cover features two women?

The cover features three men?

The cover features men and women?

The book’s marketing copy?

Mostly women read medieval fantasy books?

Goodreads membership is mostly women?

Mostly women enter book giveaways?

Or is it something that I haven’t even considered?

I have no idea what demographic is drawn to my book. You would think it appeals to everyone that reads medieval fantasy novels with characters that have magical powers, but that’s probably being overly simplistic.

What I decided to do was go through the current list of giveaways with the intent of finding medieval fantasy books that I would be interested in reading.

The first thing that drew my attention was the theme and artistry of the cover. If it looked medieval, not too cheesy, not too basic, and gave me a hint about the characters or what the story was about, then it was worth investigating. The title of the book didn’t matter. Then I read the marketing copy to determine if the story would keep my attention. If there was some type of mystery to be solved or questions to be answered as a result of certain events AND the story generally appealed to me, then I would enter the giveaway. Giveaways by best-selling authors definitely influenced my decision to enter. A story intertwined with actual historical events didn’t appeal to me. I prefer documentaries. When I watch movies that fictionalize historical events, I throw out the actual history and watch the movie for its entertainment and cinematic value.

Did this little exercise help me figure out why more women than men entered to win my book? Not even close.

So what can we take away from all of this?

Your cover should strongly reflect your genre and provide a hint about the type of characters in your story or the story itself.

For me, the title of the book didn’t matter. It may matter to you and your audience, but it wasn’t important with regard to drawing my attention to a book.

Your marketing copy should include a question that is important for your character(s) to answer that will intrigue the reader.

If you have any additional thoughts about what makes a book giveaway appealing to readers, leave them in the comments below.

My book giveaway runs until July 19, 2015. Click here to enter for a chance to win!

My medieval fantasy novel is going to officially launch in less than a week, so I decided to give away five copies through Amazon Giveaways. Every 400th entry wins a book. To give away all five books, I would need 2,000 entries. The giveaway ends on June 30, 2015 at 11:59 PM PDT.

The win interval might seem high, but let’s take a look at how this works:

For each book, I pay full price ($9.95) and up to $6.48 for standard shipping and tax. I’m out $82.15.

For each book that isn’t given away, I get a full refund.

If I gave away the book every 10th copy, they would all be gone after 50 entries and I would never know how much interest there truly was in winning the book. If I max out my entries, I’ll know there was a lot of interest.

Since Amazon Giveaways is a catch-all for anything, I really have no idea how many qualified readers are following Amazon giveaways. What do I mean by qualified readers? People who read medieval fantasy novels.

Best case scenario, I give away five books. Worst case scenario, none. At a minimum, my book gets some exposure via Amazon Giveaways and if I’m lucky, someone who doesn’t win might consider ordering the ebook. The post stays on Amazon Giveaways after the giveaway is done, so that gives the book some exposure as well.

Ideally, I would have liked to give away the five books randomly based on total entries, but that’s not how it works.