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Thursday, September 10, 2015

Report: H&M Exclusive Beauty Event in Utrecht ❤

Hello lovelies,

As a H&M Club member, I was one of the lucky ones to receive an invite to the H&M Exclusive Beauty event in Utrecht last Tuesday. I haven't been around in the blogging scene in a while, but I was very curious about the new beauty line and just the event in general. But unfortunately it didn't really go as I had hoped it would. H&M announced on the invite that the first 100 members in line would receive a surprise goodiebag. So with that in mind, SAS, her friend and I made sure we got there early. And we were, but to my opinion the organization was a total mess. There was no clear indication about the line until like 5 minutes prior to the event, so even though we were for sure one of the first 100's to arrive, we ended up getting in the store right after they ran out of goodiebags. Such a bummer!

picture from facebook.com/HMNetherlands

After I got over the whole line and goodiebag situation, I was excited to encounter the new beauty products. And even that was kind of disappointing. The products were beautiful, sometimes a little overpriced, but I was hoping for a much nicer presentation. The products were set up in a normal store setting, so with 100+ attendees, that little corner got way too crowded to get a good look at the entire line. But luckily I still managed to get a couple of shots.

All though, I didn't really enjoy the event per se, I am excited to check out the products again once they're launched in all stores and the hype has died down just a little. But I hope the pictures were able to give you a little preview and spark your interest.

Did you go to the event as well? What did you think about the products/event?