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Trademark - Waukee was just the Beginning

There are two sides of the issue, but it does seems some colleges are being sticklers for their own personal gain, versus what the article mentioned as a "Learning Experience" for the children.

I also look at all the other local high schools: Urbandale (Miami), Southeast Polk (St. Louis), East (Green Bay, Grambling State), and others that are infringing on the trademark rights of both college and pro teams.

How about all the Valley's of the nation that use the same V and colors, or any other Rams, Tigers, Panthers, etc. teams that all use the same logo - do we now have a fued between larger high school teams to ensure their identity isn't mistaken with lesser non-competitive schools.

ADDED NOTE:

Does this now extend into helmet designs as well. Colorado State vs St. Louis, Michigan vs anyone. It's not a logo, but definitely a signature style that is very much associated to a particular school or team.

Last edited by guitarchitect7; 08-30-2010 at 05:21 PM.

"You must try to generate happiness within yourself. If you aren't happy in one place, chances are you won't be happy anyplace." -- Ernie Banks

Re: Trademark - Waukee was just the Beginning

as a designer, i think the companies, or schools, have every right to tell schools not to use their registered logo. It's one thing if it's similar, but most the time it's a copy with the colors changed. Companies pay big money to have these logo's created. Didn't the blender Cyclone logo cost the university a few million or something like that?

Re: Trademark - Waukee was just the Beginning

Colleges are doing this because legally they have to request a licensing fee for EVERYONE who uses their image for it to hold up in court. While high schools are not using the logos for profit, many other local businesses do. For schools like Wisconsin (Waukee's W) to be able to go after the local car dealership, they must also go after all other instances of the trademark being used illegally.

Yes, it is stupid, but from what I understand, that is they reasoning behind it and the colleges don't feel great about it either.

As far as Urbandale's U. I was actually the person who designed the new U. Urbandale got in trouble with Kansas with their old Jayhawk and now have the cartoon character. When I came up with the new U, our AD checked with Miami and since the line is slanted and off-center, Miami has no issue with it. They don't own the letter U. (But yeah, I definitely modeled it after Miami...)

Re: Trademark - Waukee was just the Beginning

Originally Posted by Clones33

Colleges are doing this because legally they have to request a licensing fee for EVERYONE who uses their image for it to hold up in court. While high schools are not using the logos for profit, many other local businesses do. For schools like Wisconsin (Waukee's W) to be able to go after the local car dealership, they must also go after all other instances of the trademark being used illegally.

Yes, it is stupid, but from what I understand, that is they reasoning behind it and the colleges don't feel great about it either.

As far as Urbandale's U. I was actually the person who designed the new U. Urbandale got in trouble with Kansas with their old Jayhawk and now have the cartoon character. When I came up with the new U, our AD checked with Miami and since the line is slanted and off-center, Miami has no issue with it. They don't own the letter U. (But yeah, I definitely modeled it after Miami...)

Universities may have to request a licensing fee, but they have the option to waive it. The company I used to work for used logos from many different universities on products that we sold, and there was not always a fee involved for using them.

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