Amazon Stores Helping Build the Future of Business: More than 50,000 Small and Medium-sized Businesses Exceeded $500,000 in Sales in Amazon’s Stores in 2018

Third-party sales are growing at a faster rate than first-party sales
in Amazon’s stores

More than half of units sold in Amazon’s stores are from small and
medium-sized businesses

Small and medium-sized businesses selling in Amazon’s stores are
estimated to have created more than 900,000 jobs worldwide

SEATTLE--(BUSINESS WIRE)--Jan. 18, 2019--
(NASDAQ: AMZN) – Amazon today announced that more than 50,000 small and
medium-sized businesses exceeded $500,000 in sales in Amazon’s stores
worldwide, and nearly 200,000 surpassed $100,000 in sales in our stores.
The number of small and medium-sized businesses eclipsing $1 million in
sales in Amazon’s stores worldwide grew by 20 percent in 2018. Millions
of small and medium-sized businesses from around the world are selling
in Amazon’s stores and more than a million of them are based in the U.S.
Small and medium-sized businesses selling in Amazon’s stores come from
every state in the U.S., and from more than 130 different countries
around the world.

“This year growth of small and medium-sized businesses in our stores
enabled business owners to create new products, provide greater
selection to customers, and reinvest in their local communities through
job creation,” said Nick Denissen, Vice President for Amazon. “Since we
opened our shelves to third-party sellers in 2001, small and
medium-sized businesses have been an integral part of Amazon’s DNA. Our
guiding star is an obsession with customers, and the service we’ve built
is more powerful because we have small and medium-sized businesses
complementing and competing with our retail business.”

Third-party sales are growing at a faster rate than first-party sales on
Amazon and across retailers in the U.S. During the 2018 holiday season,
Amazon reported that sales by small and medium-sized businesses outpaced
its retail business sales in Amazon’s stores worldwide.

“Selling on Amazon has been huge for Yedi Houseware,” said Bobby
Djavaheri, Director of Sales & Development, Yedi Houseware. “Since we
began listing products on Amazon 12 years ago, our business has
skyrocketed and we now have 12 fulltime employees and plan to hire more
this year. Amazon allows us to reach new customers across the U.S. and
even worldwide, which enabled our business to grow 126% just last year!”

2018 Amazon Stores Highlights:

Nearly 200,000 small and medium-sized businesses sold more than
$100,000 in Amazon’s stores in 2018.

More than 50,000 small and medium-sized businesses exceeded $500,000
in sales in our stores in 2018.

The number of small and medium-sized businesses eclipsing $1 million
in sales in Amazon’s stores worldwide grew by 20 percent in 2018.

Small and medium-sized businesses in the U.S. using Fulfillment by
Amazon more than doubled their export sales.

More than half of units sold in Amazon’s stores are from small and
medium-sized businesses.

Small and medium-sized businesses selling in Amazon’s stores exceeded
$1.5 billion in sales during the Prime Day event.

Amazon Storefronts launched, featuring more than 1 million products
from 20,000 U.S. small and medium-sized businesses.

In 2018, Amazon introduced the Small Business Impact Report. According
to the report, small and medium-sized businesses selling in Amazon’s
stores are estimated to have created more than 900,000 jobs worldwide.
To view the report, visit: www.amazon.com/SMBreport.

About Amazon

Amazon is guided by four principles: customer obsession rather than
competitor focus, passion for invention, commitment to operational
excellence, and long-term thinking. Customer reviews, 1-Click shopping,
personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle
Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa
are some of the products and services pioneered by Amazon. For more
information, visit www.amazon.com/about and
follow @AmazonNews.