Clothing and footwear are two major product sectors in Japan accounting for 11.7% of the total retail sales in 2014. Although the country is still under threat of low GDP growth rates and deflation, it is observing a new found enthusiasm with Prime Minister Abe’s economic policies, which have resulted in growth in the clothing sector for the last two years. The aging population is a hindrance to clothing retail, as the elderly spend less on clothing due to other expenses. On the other hand, a swiftly aging population is expected to spend more on casual and comfortable footwear. Consumers are spending less on branded luxury products but the fashion sense still prevails. Spending on online channel is set to increase over the next five years.

Key Findings

Clothing, footwear, accessories, and luxury goods specialists command the major share, accounting for 52.2% of total sales in the clothing sector followed by department stores.

Footwear sales are expected to grow at a sluggish rate, witnessing a CAGR of 0.34% during 2014-2019

Japanese consumers are looking for value while being fashion conscious at the same time.

Consumers are spending less on branded footwear but are fashion conscious thereby driving demand for fast fashion footwear products.

A wider choice of products, convenience, and the increasing penetration of smartphones is driving the sales of clothing and footwear through the online channel.

A thorough analysis of consumer trends changing economic and population factors

Both qualitative and quantitative insights and analysis of the shifting clothing and footwear retail dynamics for men’s clothing, women’s clothing, children’s clothing, men’s footwear, women’s footwear, and children’s footwear from 2009 to 2019

Sales of clothing and footwear products through the following channels from 2009 to 2019: Clothing, footwear, accessories and luxury goods specialists; department stores; other specialist retailers; online; hypermarkets, supermarkets and hard-discounters; value, variety stores and general merchandise retailers; other general and non-specialist direct retailers; cash and carries and warehouse clubs and duty free retailers

An overview of key clothing and footwear retailers operating across Japan and their presence across distribution channels

Reasons To Buy

Gain a comprehensive knowledge on clothing and footwear sector in the Japan retail market and develop a competitive advantage from the start of your supply chain

Investigate current and forecast behaviour trends in clothing and footwear category to identify the best opportunities to exploit

Understand the fastest growing categories including menswear, womenswear, childrenswear, men’s footwear, women’s footwear and children’s footwear in the market, with insights on performance across key channels from 2009, with forecasts until 2019

Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the clothing and footwear market

Analysis of key international and domestic players operating in the clothing and footwear market – including store counts and revenues that give you a competitive edge - identify opportunities to improve your market share