Solo Direct Mail

Direct mail is still a cost-effective, highly targetable medium that grabs your attention. Every business that serves a mass market audience in America is a multi-channel business, and paper is one of those channels.

Using direct mail as a stand-alone tactic is still effective, but integrating it into your overall marketing strategy allows you to:

Build your social media network

Increase traffic by encouraging customers to respond via the internet

Offer a call to action that is reinforced by radio and TV advertising and other marketing efforts