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LinkedIn is a social site that is primarily focused on business. Its member base is greater than 135 million professionals that use it for recruiting, networking, promoting business content, and generating thought leadership. It is an easy site to navigate, and building a personal profile is easily done. Building a business page is a little …

Twitter is no longer the passing fad that was dismissed by some as a part of a social media plan because it was perceived as a derivative of the text message. Twitter is a broad communications platform that many have embraced. In fact many companies, like Starbucks, Intel, and Boeing have begun to use Twitter …

Writing a blog is expressing an opinion or sharing facts. In the process, it is only natural to get some criticism on the views you express. How you as the blogger respond to that criticism is important in showing how to serve your visitors who may become your customers. Here are several tips on how …