QUOTE OF THE WEEK

You live in Manhattan and might be having a kale smoothie on your way to work this morning. But a lot of people don't even know what kale is, and if they do, they don't want to eat it. You have to give people what they want.”

ERIC HIRSCHHORN

CHIEF MARKETING OFFICER FOR BURGER KING, AS QUOTED IN THE NEW YORK TIMES, ABOUT INTRODUCING SATISFRIES, A LOWER-FAT FRENCH FRY