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Unicorns are everywhere these days! You've probably seen an abundance of unicorn drawings and various unicorn merchandise, yet few have channeled the true power of this creature.
Unicorns don coats of white and are often synonymous with mystery, hope, freedom, and magic. Perhaps less known is...

Wire Media is proud to announce it is the recipient of three 2019 Davey Awards, all earned through its groundbreaking work for The Solutions Project - 2018 Impact Report, a non-profit advocating for clean energy solutions around the world. Wire received three awards - a...

At the end of the year, your nonprofit has the chance to show the world who you are. It’s your chance to showcase the difference you are making in your ongoing efforts.
Everything is laid out, and your story can shine through. Like any story, you...

Wire Media has been awarded a Clutch award for outstanding user experience (UX) design.
Our company has been recognized as a top service provider in creative and design in Los Angeles by Clutch. We are listed in the top five in their "Clutch Leaders Matrix" for...

Wire Media founder and CEO, Marcy Rye, has been featured in the Los Angeles Times.
Earlier this year, the LA Times wrote a story about highway consultants charging drivers as much as $185 an hour to browse the web and read emails on their phones as...

When it comes down to marketing, the last thing any business wants is to confuse their clients/customers. Words are fundamentally straightforward, but it is the phraseology that complicates matters. There are of course, different strokes for different folks when it boils down to linguistics, but...

Tracking key performance indicators is the best way to know if you'r website is supporting your goals or not. If you're not tracking what people do on your site, you can't know if they're taking the actions you want. When you do have this information,...

You need to know how to optimize a nonprofit website and stay within budget. Just like for-profits, you want higher conversion rates. This may include potential donors.
Which key performance indicators (KPIs) should you track? You can follow three metrics to make the most of your...

In today's tech environment, user experience design for nonprofits has become a top priority for high performing nonprofit websites. The list of innovative design trends is long, but if you are a nonprofit, you are most likely in a position that requires you to stretch...

When you run a nonprofit, you want to be able to communicate information and data clearly. This article talks about how to use data visualization in storytelling. This practice maximizes the impact of your story and helps support some of the claims you make.
Data and...

When you measure the right numbers, you can improve nonprofit marketing. From using web metrics to help with optimizing landing pages and social media, to navigating Google Analytics and increasing ROI, this helpful guide is ideal for new and existing non-profits that want to improve...

Just say no to cheesy stock photos! Whether you are picking out free or cheap pictures for your website, a blog, digital ads or other materials, it's super important to make sure that you use high-quality images. Because digital content has become so popular, there...