Charlotte Olympia's brand new store

Shoe designer Charlotte Olympia has just opened a new flagship store.

If you're planning on a London shopping trip this weekend then make sure you add a new address to your list of destinations - Maddox Street. Why? Because it's the home of Charlotte Olympia's newly-opened flagship store.

The shoe designer, who is beloved of fashion editors and the A-list alike (Beyonce, SJP and Sienna Miller are all fans), has decked out the store with luxe furniture, hand-carved cabinets, antique lamps and a leopard statue. And, of course, her shoes, all beautifully displayed and utterly irresistible.

There's also a basement reserved for brand new collections and special projects. The clothing line that Charlotte has designed with Pink Label London will make an appearance down there, as well as the clutch bags and stockings that we have been promised will appear next season.

And, for those of you who live outside of the capital, rumour has it that an online store is not far behind, so you'll soon be able to satisfy your shopping cravings without the need for a train journey.

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