I didn’t believe it at first, either. When I first heard about the Būband, I googled up review after review looking for someone who could verify that it was a ridiculous garbage gimmick. But most of what I read was positive, so I told you guys all about it. I even bought one for myself, and now? I’m a believer.

Finding the perfect sports bra can be tricky. You need a wide band, full coverage in the front, straps that don’t dig in, and the right material that allows for comfort without bouncing. That’s a tall order, so Būband went a different direction. Their band suppresses bounce, and your regular sports bra does the rest.

If you have breasts, you’ve probably figured out a sports bra’s most important job: preventing the pain that can come from bouncing as you jog or jump. The idea that the right bra can prevent sagging over time, though, is somewhere between a myth and a guess.