Getting too comfortable is a problem. In fact, it may be the reason why you are “fine” or “OK” with your life or business right now. You have heard about getting outside your comfort zone. Well, our guest today is a master at this. He wrote the book on it. Andy Molinsky shares wisdom to help you grow and evolve. This is a big show…lean in.

Share the LOVE and TWEET about this episode.Target Audience: Andy serves multiple types of people. He is a professor at Brandeis University in the business and psychology department. He is a business author, who consults teaches and trains.

Andy shares that the message in the book Reach was something that was inside of him already. It is about how he has and continues to step outside his comfort zone. Andy believes that his struggles are what allowed him to be more finely attuned to the challenges of stepping out comfort zones.

As an author, he chose to write on a topic where he encountered the most trouble. It is where the greatest insights and motivations come from.

What keeps people inside their comfort zones? People fear they may lack:

Living with Conviction

Courage is not the absence of fear. Courage is the ability to take action in spite of fear. That is why Andy says we must live life with much Conviction. It is important that we are able to stick with discomfort.

If we have identified and feel our deep sense of purpose we automatically know our why. Knowing WHY you are interested in doing something that scares you keeps your momentum going when things get tough.

Put a “likelihood” rating on it on a scale of 1-10. How likely is it that this will occur?

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What usually happens with this is: you stop fixating on the worst case scenario (and realize it is unlikely) and then you begin to have a grounded perspective. Don’t fixate on the worst or best case scenario. This helps to ground you in the present.

How is your business going…would you like to talk about it?

I love my audience of listeners. I really do. I would love to help you in some way. I started doing calls with listeners and realized that it was a great way to understand you.

Okay, then I formalized the process to offer a Results Roadmap… it is a private one-on-one call with me about your business. I want to help you see your roadmap with more clarity and confidence. Find out more about the Results Roadmap (it takes you to my personal website). This is not a sales pitch. Let me serve you.

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