In the day-to-day pursuit of sales and working with my customers, I somehow manage to drive about 50,000 miles a year. I actually enjoy it since it’s a great time to do telephone calls and just think about the business issues that I and the rest of the guys in the firm run into every week. So there I was last Monday cruising north at 6:00 AM on the winding twisties of Route 100 headed to Quechee, Vermont for a meeting. Not much happening on the road, classical music amped up on the 8 speaker Dolby, and me clicking paddle shifters back and forth through the gears with every nip and tuck in the road.

Nothing’s easy. Sometimes, I will hear in a sales meeting..."but it's simple", or, "it's just basic". My attitude when I hear this type of thing is "Well, if it were so simple, then why are we talking about it?" My frustration with "It's simple" goes right along with the comment from one's boss that often begins with..."It will only take a minute.", which absolutely never...takes a minute.