Micelli

Inspire the next generation of artisanal chocolatiers for the leading US chocolate mold manufacturer

Micelli manufactures high quality polycarbonate injection molds for the best chocolate makers in the world. The challenge in gaining new clients is capturing emerging chocolatiers at the right moment that they’re ready to take a leap in their manufacturing process.

I decided to start at the beginning: let’s inspire the next generation of chocolate makers by interviewing our best customers — some of the world’s best chocolatiers – about how they started and everything about the process of making the best chocolate in the world.

“For the Love of Making Chocolate” interviewed some of the best chocolatiers on how they got started and the process, reengaging the brand with their long term customers in the process.