Vehicle Package & Headline

13052009

From the reseach that i had conducted over the past few weeks its become clear that people tend to ingage better with nice looking cars i.e. the Lambo or the Mazda Furai. Howevre the main emphasis is that people want above all a vehicle the is friendlier and cheaper to run than Petrol driven vehicles. The fluctuation of vehicle use was lent toeard one to two people in most cases, however in peek times it would rise to 4 or 5 people. So the seating is needed.

The main drivers that pushed me toward the shape is:

-Eco friendly

-Yet stylish, sleek and sophisticated, all the things that helped put the good looking vehicle on top as opposed to the eco vehicle. So why not combine both?