DDL LAUNCHES EL DORADO MASTER BLENDER’S SPECIAL EDITION RUM

Demerara Distillers Limited (DDL), makers of El Dorado Rum, today announced the release of its El Dorado Master Blender’s Special Edition rum in celebration of its renewed five-year partnership with the Hero Caribbean Premier League (CPL).

This Limited Release product is a blend of three rums that were specially selected by Master Blender Sharon Sue-Hang from three of DDL’s famous heritage stills. The blend comprises a light rum from the French Savalle Still, a medium bodied spirit distilled by the Enmore Wooden Coffey Still (EHP Still) and a heavier-style distillate of the Port Mourant Double Wooden Pot. These rums were distilled in 2007 and laid down in oak barrels for 10 years to produce what Mrs. Sue-Hang describes as a “full bodied, well balanced sipper”.

The rum is presented in an elegant bottle which Mrs. Sue-Hang explained is similar to the shape of a cricket bat. A total of 5000 bottles of this rum was produced for shipments globally.

Demerara Distillers Limited is known for their continued preservation and use of several heritage stills dating back to the 1700s. The French Savalle Still is the original four column metal still which was inherited from the 18th century Uitvlugt Estate on the West Coast of Demerara.

The EHP Wooden Coffey Still was built in 1880 and is the last working example of its kind in the world today. It is similar to the very first continuous still constructed and patented by Irish Excise Officer Aeneas Coffey in 1832.

The Port Mourant Double Wooden Pot Still comprises two large wooden pots, constructed with Guyanese Greenheart for longevity. It was first erected in 1732 at Plantation Port Mourant but with the closing and consolidation of estates was moved to Plantation Skeldon then on to Plantation Albion. It was later moved to the Enmore then Uitvlugt Estates before finding its way to its present home at Diamond. The extra character and depth of the rum from this still made it the choice of the Royal Navy which had begun issuing an official daily ration of rum to its sailors.

El Dorado is known for its unique aged rums including the El Dorado 3 year old, 5 year old, 8 year old, 12 year old, 15 year old, 21 year old and its limited release El Dorado 25 year old which is produced in very small batches annually. It also produces a Single Barrel range which comprises unblended rums from some of its unique heritage stills. These include the EHP, Port Mourant and the ICBU. More recently El Dorado has been delighting consumers with the release of several small batch special edition rums.

El Dorado and the Hero Caribbean Premier League recently announced their new five-year agreement and this El Dorado Master Blender’s Special Edition Rum is being launched to coincide with the opening of the 2017 season.

Chairman of Demerara Distillers Limited Komal Samaroo said that “Every bottle of Eldorado Rum is imbued with the rich heritage of centuries of rum crafting experience. We take great care to preserve, enrich and showcase the heritage and skill and craftsmanship that makes every bottle of El Dorado so unique. It is in this context that our relationship with CPL since its inauguration must be seen - richer and deeper with the passage of time. As we commence a new and enhanced relationship over the next five years we are delighted to mark the occasion with the launch of this new El Dorado blend specially crafted by our Master Blender to celebrate once again the partnership between the World's Best Rum and the Biggest Party in Sport.”

Mr. Jamie Stewart, Commercial Director of the Hero CPL, noted: “Over the years since Hero CPL first exploded onto the regional stage, the deep, rich taste of El Dorado has become beloved by Hero CPL players, officials and fans. It is with great pleasure we welcome this special Hero CPL edition of the world’s finest rum. It’s a landmark for the relationship and we are sure these unique cricket bat shaped bottles will be coveted by Hero CPL fans around the world.”