To Blog or Not to Blog, That is the Question

I believe that in today’s inbound marketing world, delivering quality blog content to your target market needs to be a top priority. Connecting with your target market through content will lead to more website traffic, a larger social following, in bound links to your site, long tail keyword traffic, and in the long run – more conversions/customers. The results are in, and the below screen shots from Google Analytics prove it! The Above Screen Shot Shows: Visitors that view blog posts on this website spend more than two minutes on the website then visitors that do not view the blog. Visitors that view the blog content bounce less. The blog reaches more new visitors. 81.95% of visitors that read the blog content are new visitors, compared to 69.88% new visitor rate of people that did not read the blog. The average time on site is 3.17 minutes. People that visited the blog c...