Cómo 4dapted comenzó su viaje en logotipos

Nombre de la empresa

Descripción general

I did the text which I think gives a good description of what we do and what we are looking to do as a firm.

First step is to get a logo for business cards, letter head etc. Then we'll need to start thinking about the website which as you see needs some work and then presentation material etc.

We are advisers to and investors in businesses. We specialise in turnaround situations and situations where we can bring operational and financial expertise.
We are 5 key partners with around 10 operating execs.
The best things to read on the website are the case study examples as they give a good idea on what we actually do.

Cuéntanos a qué tipo de público quieres llegar

Target audience is mixed between senior executives in business (CEOs, CFOs, Managing Directors) and finance people (being bankers, private equity, other capital providers)
They will meet us in person hence get a business card, look at the website, a presentation and see letters from us so the image they get of us is purely from these other things.

We're not big into photos on the website. We're not looking for anything really fancy. Simple, professional, not cheap or childlike, clear, simple and bold. Something that says we are a serious, trustworthy, hands on, professional team

The old one is attached so you can see what we had. Happy to consider tweaks to it and complete new designs.