6 months ago we made a formal complaint to the ASA asking them to rule if it was 'socially responsible marketing' for newspapers to carry ads for prostitution and pornography. They have just ruled that it is 'as long as ads are not on the back cover as then children may see them'.

Our complaint was made about The Sport newspaper (whose entire contents is porn and sex ads). However the ASA ruling applies to ALL NEWSPAPERS.

What We Are Doing

We have asked the ASA to make a new ruling about real newspapers, not the pornographic Sport 'newspaper'.

We have met with the ASA's new Gender Project Team

At the bequest of the ASA, we have submitted recommendations to improve their codes and their rulings. Read them Here