BBB London want to make the art of defining your brows easy, stress free and part of every woman’s (and men’s!) daily beauty routines.

Sharpen your arches with THE ULTIMATE ARCH DEFINER: a K-beauty technology design breakthrough. The triangular-tipped pencil allows for ergonomic application, precise definition and a velvety formula that glides on with no artistry skill required.

The unique 2-in-1 pencil also debuts a first-to-market baby kabuki brow brush for blending. The super-soft fibres in the brush make blending and buffing your brow makeup foolproof for a soft-focus finish.

Designed with a blend of waxes and emollients to be long-lasting, sweat and humidity-resistant yet completely weightless.