As startups compete for the best talent,Homejoy is announcing a way for companies to offer employees an additional perk — a clean home.

Home cleanings may not be a standard perk yet, but they’re not an entirely new idea, either. Last fall, The New York Times wrote that in Silicon Valley, “the employee perk is moving from the office to the home,” with both Evernote and the Stanford School of Medicine experimenting with offering housecleaning to their employees. That can be especially appealing when startups ask teams to work long hours, so they don’t have time to clean their homes themselves.