The average Canadian comes into contact with thousands of chemicals on a daily basis, and many of those are ingredients used in personal care products such as toothpaste, shampoo and sunscreen.

Researchers have found that one in eight of the 82,000 ingredients included in beauty and personal care products are toxic chemicals including carcinogens and pesticides.

The clean beauty movement has grown in recent years as consumers become more mindful of the substances they expose themselves to.

But with so much “clean washing,” there is much confusion as to what constitutes a safe product.

While Canada has stricter regulations about the inclusion of chemicals in products than other nations, many of the items available for purchase in Canadian stores are deemed to be high in toxicity by such organizations as the U.S.-based non-profit, non-partisan Environmental Working Group.