Narragansett wants you to crush it like Quint, again

Narragansett Beer (motto: “We still exist”) will be re-releasing its 1975-style can, made famous when Robert Shaw crushed one in “Jaws," one of several famous things Robert Shaw did in "Jaws."

Pete Chianca

There’s nothing quite like vintage beers. I’m referring to the can, not to the 12-pack of Blatz that’s been sitting in your garage since your cousin brought it to your summer cookout in 2007.

Case in point: Narragansett Beer (motto: “We still exist”) will be re-releasing its 1975-style can, made famous when Robert Shaw crushed one in “Jaws.” It was one of many things made famous by Robert Shaw in “Jaws,” including but not limited to:

• The USS Indianapolis crew eaten by sharks;

• Scratching on a chalkboard to get people’s attention;

• Breaking radios with a baseball bat;

• Getting chomped to death without even leaving the boat. That’s badass.

Beyond being able to party like it’s 1975 (and crush a can like Quint, to paraphrase the ad Narraganset came out with the last time they re-released the can, along with a very easily misread hashtag), you can also help name a shark tagged by the R.J. Dunlap Marine Conservation Program.

To name the shark, submit suggestions through @Gansettbeer or facebook.com/narragansettbeer from now through Shark Week (beginning Aug. 10, natch), using the hashtag #NameTheShark. Although if they don’t wind up naming it Quint, why are we even doing this?

(It’s worth noting the robot shark in the movie was famously named "Bruce" -- probably not after Bruce Springsteen, who was not that famous when they filmed the movie on Martha’s Vineyard in 1974, but who knows? Maybe Steven Spielberg really loved “Greetings from Asbury Park, N.J.”)

Meanwhile, if they have a contest to determine which other vintage beers featured in movies should be re-released (the cans, not the movies), my vote goes to Pabst Blue Ribbon, from “Blue Velvet.” Who cares if it’s still the same can?