Encore Wire Announces Marketing Alliance with Electri-Flex

Encore Wire Corp., McKinney, Texas, is partnering with Electri-Flex, Roselle, Ill., to distribute its line of reduced wall aluminum and steel Greenfield along with UL and non-UL liquidtight conduit to complement Encore’s new MC (armored cable) line.

Daniel Jones, Encore Wire Corp.’s president and CEO, said, “This partnership with Electri-Flex further solidifies our commitment to the MC product line. Liquatite flexible conduit produced by Electri-Flex is a recognized market leader and a natural complement to our new MC product line. This agreement allows our reps to offer our customers a broad line of MC and Liquatite products along with Encore’s full line of copper electric building wire.

“Sales of this product line will be handled by our existing sales representatives to our existing customer base. We are excited at the prospect of offering our valued customers the product line and feel it further strengthens their ability to market all of Encore’s products.”