Calix Life Sciences Pvt. Ltd. Case Study

Calix Life Sciences Pvt. Ltd.

Challenge
Calix is a pharmaceutical marketing company specialising exclusively in ophthalmology. They have an extensive range of 21 eye care products. These needed to reach to the end customer without getting lost in the crowd of innumerable eye care products that may not be necessarily authentic. Moreover they have been continually updating the eye care products range with innovative approach. This must be reached to the desired and right audience to utilise it.

Our Response
After extensively analysing Calix eye care products range, WD soft decided to implement an all inclusive Digital Marketing and Branding campaign. We started with redesigning their Product Logo Design, Packaging Design, Brochure Design. Not stopping there, we sensed the need to exhibit the products and hence designed stall and stand exhibition campaigns. Appealing Web design and web hosting support goes without saying.

Result
This exercise increased the much needed visibility and presence of Calix and its eye care products in their targeted segment and enabled them to introduce their updated products time and again. Now Calix has trusted WD soft completely with all their marketing updation and support needs. And hence we have earned a happy client who does repeat business with us.