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LG unveils the Optimus Vu, a 5-inch ‘phablet’

LG on Sunday announced the Optimus Vu a week before the handset’s Mobile World Congress debut. The Vu features a 5-inch IPS display and is a hybrid between a smartphone and a tablet. The device is thinner than the competing Samsung Galaxy Note, coming in a 8.5 millimeters. “The Optimus Vu: was designed to maximize what customers could do with a smart-phone,” president and CEO of LG Dr. Jong-seok Park said. “By offering an optimal 4:3 ratio viewing experience, 5-inch display combined with superfast LTE technology, Optimus Vu: is just one example of what we can achieve when we combine our best technology with customer needs.” The “phablet” is equipped with a 1.5GHz dual-core Snapdragon processor, 8-megapixel rear camera, 32GB of internal storage, an HDMI-out port, 1GB of RAM, LTE connectivity and a 2,080 mAh battery. The Vu will run Android 2.3 Gingerbread, however an upgrade to Ice Cream Sandwich has been promised within three months of the handset’s March launch. Read on for LG’s press release.

“The Optimus Vu: was designed to maximize what customers could do with a smart-phone,” said Dr. Jong-seok Park, President and CEO of LG Mobile Communications Company. “By offering an optimal 4:3 ratio viewing experience, 5-inch display combined with superfast LTE technology, Optimus Vu: is just one example of what we can achieve when we combine our best technology with customer needs.”

The large 5-inch display with bright 4:3 aspect ratio makes viewing documents, books, internet and multimedia contents easier and more comfortable. The 4:3 aspect ratio is optimized for viewing to grasp more at a glance and note taking to increase productivity in everyday life. Moreover, IPS display realizes every color in its natural state for the best viewing experience even under bright sunlight.

Backed by unparalleled speed and performance from LG’s advanced LTE technology, the Optimus Vu: boasts unmatched productivity. Its unique built-in QuickClip™ hotkey allows users to conveniently capture screenshots and memos with a single push. Jotting notes is also possible with a finger or with the dedicated Rubberdium™ pen. Among many productive apps installed in the Optimus Vu:, the included Polaris Office allows users to open any document, spreadsheet or presentation while on the go.

At only 8.5mm, the Optimus Vu: is the slimmest among all LTE phones currently on the market and is perfectly suited for a hand and fits comfortably in a jacket pocket. Despite the large 2,080mAh battery, the Optimus Vu: adopts LG’s exclusive floating mass technology to appear slimmer than its actual dimensions.

In addition to HDMI (High Definition Multimedia Interface) and DLNA (Digital Living Network Alliance), Optimus Vu: comes with 32GB memory and an 8-megapixel camera. While it will initially launch running Android 2.3 Gingerbread, an update to Android 4.0 Ice Cream Sandwich is already in the works.

The Optimus Vu: will be introduced in Korea in March. Additional information on the unique Optimus Vu: can be found at the LG Stand (Hall 8) at MWC 2012 from February 27 to March 1.

Dan Graziano

February 20th

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