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Mission Possible - Feb/Mar 2018

Welcome to the LAC issue of iGB Affiliate! In this issue, we focus on the big opportunities, and challenges, set to unfold for affiliates in 2018. With compliance and social responsibility the new norms in the world’s most mature igaming market of the UK, as Nick Garner argues in his analysis of the fall-out from Sky Bet’s closure of its affi liate programme last September (p34), the industry is set on a painful yet necessary journey to legitimisation in the eyes of authorities and the wider public.