Branded promotional objects provide several benefits to the resident who decides
to take one for themselves: the objects are of high quality and visually appealing,
the objects provide virtual world specific functions that will be appreciated by
residents, and the objects can provide a branding building experience to residents
who interact with objects in-world.

A promotional object can be a virtual notebook computer, chair, car, pet, or anything
else imaginable. They each utilize a customized version of the V-Tracker metrics
capture platform, and record impression and click activity specific to the object
and owner.