Have you ever stopped to think about why we make the excuses that we do? These excuses get in the way of what of we really want to do.

Money is a big one. Maybe the granddaddy of all excuses? There are so many emotions and behaviors tied to money that identifying why we’re making excuses becomes even more difficult.

We’ve all been to the theme parks before where an ice cream cone is priced at five times what we pay in the supermarket. We all understand that we can buy a carton of ice cream for what it costs to buy it at the theme park. Ultimately, we make the purchase because our experience at the theme park just wouldn’t be the same without it. Essentially, it comes down to what we value. Sometimes, a memorable experience matters more than money.

We tell ourselves that we can’t afford a spa day, the massage, the concert tickets, or whatever other luxury that we’re denying ourselves. We say, “I don’t want to come across as shallow, or self-centered.”

We struggle with our weight but follow diets we know won’t work, or continue to eat without control because at the end of the day we don’t really want to be held accountable.

So, what have we learned today? Being cheap can be destructive and it’s okay to make yourself a priority. Because you’re worth it.