When the first diamond frame bicycles became popular in the 1890s they were often called "wheels" - the national cycling association was called the "League of American Wheelmen." We have moved from "wheels" to "bikes," but the bicycles have remained remarkably the same over more than 100 years - elegant in their efficiency and simplicity. And many of the issues that we think are new? They were around then too.

Monday, July 24, 2017

Shakespeare Would Ride the Bicycle if Alive Today

Libraries sometimes have in their collections brochures that are treated like a book. This is such an example - the University of Delaware had digitized this "book" that is a 12 page brochure from the Cleveland Bicycle Company, published in 1896. It is available from the HathiTrust digital library consortium web site in full. I found the cover the most amusing; the remainder is not so clever (and one is reminded of certain kinds of unfortunate default racism of earlier times).

It seems an odd marketing approach in the America of 1896 to try to tie cycling to Shakespeare.