Landmark new novel launched in Bangkok, moderated by Very Thai author.

We have long awaited the existence of a “Great Bangkok Novel”, but now we have a candidate. The Thailand launch of the brilliant new multi-era novel ‘Bangkok Wakes To Rain’ was held at Open House in Central Embassy, Bangkok, on June 2, 2019. The author Pitchaya Sudbantad read an excerpt from the novel, which spans many eras, from the distant past to two stages in the future, with a big cast of characters tied by the thread of a house. Pitchaya was then in conversation with moderator Philip Cornwel-Smith about the book’s themes and impact, before the floor opened to questions from the high-calibre audience of media and cultural influencers. It was such a success that all stock of the book sold out.

Review post on Facebook by Art4D editor.

Since the first edition of Very Thai was published in 2005, the book has become influential to a great number of people in the design industry. Perspectives have been broadened as many take a different look at everyday objects in the city they live in. The mundaneness has been given new values. But in an even bigger picture, the term ‘Very Thai’ has become a description that people use to express quintessential Thai characteristics of an objects, place or to define certain behaviors. To us.’very Thai’ is like a ‘grey area’, it doesn’t always denote the notion of ‘greatness’ conventionally defined by the state. At the same time, it doesn’t necessarily possess any meanings that are entirely ‘negative’.

art4d had a chance to sit down with Philip Cornwel-Smith, the author of both the editions of Very Thai that was released respectively in 2005 and 2013. We were interested in what he had witnessed throughout his 25 years of living in Thailand. Our conversation jumps from a recollection of Bangkok before the birth of Very Thai, to his observations on ‘Thainess’ all the way to the ‘self’ of the city such as Bangkok.

Originally published in the supplement of art4d No. 266. Meet art4d at the Architect’19 at F205-1, 10th post. Until May 5th 2019 at Challenger Hall 1-3, Impact Muang Thong Thani

An interview Philip Cornwel-Smith did with the architecture and design magazine Art4D on his 25th anniversary in Bangkok they turned into a free 32-page colour booklet! In both English and Thai, it goes into depth about the book and its effects, and probes his thoughts about Bangkok city for their issue theme of ‘Urban Reflections.’ It is an experimental new format for Art 4D, so thanks to the Art4D team for your generosity. It was great working with you. #verythai#verybangkok

An interview with Very Thai author, Philip Cornwel-Smith, In Chiang Mai’s City Life magazine.

Exactly 25 years to the month since he first visited Chiang Mai, before settling in Bangkok, Philip was interviewed by City Life editor Pim Kemasinki, who did her first paid writing two decades ago for the magazine Philip was editing, Bangkok Metro.

“Thais are not allowed to have fun with traditions,” said Philip Cornwel-Smith, author of the wildly successful book on Thai popular culture, Very Thai, now in its 10th printing and second edition. “It is very difficult to go against the master template, so Thais have always got their novelty from bringing in things from the outside. Being very receptive to imports, Thais have fun with it. God forbid you have fun with traditions!’

Philip has a knack of saying something obvious, or seeing something interesting, that hadn’t been said nor seen before. Which is why his book, published in 2005 (and seen prominently displayed in every bookshop nationwide ever since), took the country by storm. Here was this Englishman showing us Thais an embarrassment of cultural riches that had previously gone unappreciated. It was discombobulating, inspiring, empowering and most of all sanuk.

Having studied word history at Sheffield University, where the focus was less on wars and nation building, and more on culture, invention, religion and other such factors that build and destroy nations, followed by years working for Time Out London, Philip had a solid background in looking at culture from different perspectives. Serendipitously, on a layover in Bangkok on the way back from Australia in 1994, he was asked to start Bangkok’s first city listings magazine, Bangkok Metro, which would a focus on popular culture.

“Within four days of being in Bangkok I found myself editor of a city mag which soon had 1,000 listings,” said Philip. “People were instantly shocked to learn of so much variety in the city. The transport problems in those days meant that it took two hours to travel from Ekamai to Lumpini, so most people didn’t venture far out of their five or six known areas. But when they saw in Metro how many things were going on, they began to venture further. The mag was all about pop culture. I was coming at it with outside eyes, but it didn’t take long to become a semi-insider. With my background, I had a view that popular culture is an attraction that people would travel for. Up to that point it wasn’t treated with the seriousness of formal culture; there was shame associated with street life that city-sophisticates were embarrassed by.”

As not just an observer, but an influencer of Bangkok’s pop culture, by the time Philip left Metro in 2002 he had begun to put down thoughts and ideas that would eventually come together in Very Thai.

“I’d become fascinated by then-obscure things such as the ecology of the streets,” Philip explained of how his book came about. “In Thailand so many things are to do with rice and monsoon cycles, and this explains so much about the people, especially the need for village communities to develop in a reciprocally helpful way. This value was brought to the streets of Bangkok with the mass migration of rural people into the city. The co-op ethic is vastly different from the formal bourgeois attitude of the urban people: open shop houses, street vendors looking after one another’s stalls and even kids, motorbike taxis being socially helpful by directing traffic, running after thieves and delivering packages. It is a reciprocal village value but in the big city, which gives Bangkok a warm charm you don’t get inside the malls.”

“I wrote the book thinking there would be a market amongst expats like me,” he continued. “But I was as surprised as anyone at the massive splash the book made. Immediately the biggest and most loyal fan base became the young Thai Indies in the creative industry. I have been told that the book was almost definitive for them; they had been aware of these things, but because pop culture wasn’t treated seriously, they weren’t legitimate topics to work with. Suddenly low culture was put into a high culture format — an illustrated hard cover book — it was like putting something lowly on a high-status plinth. It suddenly legitimised these things and opened them up for exploration.”

Very Thai asked questions and attempted to offer explanations for such random and obvious things as the Thai sniff-kiss, why Thais use those ubiquitous thin pink napkins, why motorbike taxis wear different coloured vests, and what’s up with all the neon lights?

“A lot of these things soon became cultural signifiers,” said Philip. “The idea that middle class Thais would go around taking photos of street vendor carts was absurd until the book came out. Today you have places like Plearnwan in Hua Hin which is a virtual theme park for such streetlife. What was interesting to me was that none of it was wholly traditional and none of it was modern. It was all hybrid. Look at the neo-classical architecture of shop houses, or the vehicles decked out in auspicious décor. Tuk tuks were originally Italian, then Japanese, but even though 34 countries around the world use the tuk tuk, they are very Thai. They used to have words such as Daihatsu on them, but after the 1997 crash they started having ‘Thailand’ emblazoned on the back with red, white and blue colours. If you really look at them, they are a short stubby vehicle, but with a real elegance, because they use ancient forms and lines of oxcarts and long tailed boats.

Thailand saw such great change between the end of the Second World War and the early 2000s. It wasn’t a slow cultural change; it was a deluge. This led to a lot of impromptu solutions to things. Especially with the low income people – they began to jury-rig things, and do a lot of improv. This led to a great amount of creativity. You can see this clearly when thinking of the Thai temple fairs. It is little known that they came about when Field Marshal Plaek Phibunsongkhram, in the 1950s, promoted them as a way to bring modernity to rural villages. Technology, modern medicine, outdoor cinema propaganda, these were all introduced, as a national policy, through temple fairs. People would then localise them to their own tastes. I have noticed that there are a lot of taboos about updating traditions, but Thais have a natural sense of fun and creativity, so they played around with new and modern imports. It’s quite interesting to see how, whatever the authorities do, simply becomes less fun!”

From observing pop culture phenomena, Philip has just about turned into one himself, with fans of the book sometimes asking to take selfies with him. Very Thai has been subject of numerous artworks and exhibitions and Philip is a frequent guest lecturer at various universities. One designer wrote recently on Facebook, “The defining moments for me as a Thai designer, both in was the mid-2000s. were the discovery of the book Very Thai, and visiting the Isaan Retrospective exhibition at TCDC.”

Which brings us to why we have chosen now to interview Philip who, until the end of this month, will be co-curating a fascinating little exhibition at TCDC Chiang Mai called Invisible Things. Together with TCDC and the Goethe Institute Bangkok, Philip and exhibition designer Piboon Amornjiraporn put together a collection of 25 everyday items which ‘we take for granted and no longer perceive, but which in fact influence our consumer behaviour’, according to the exhibition’s booklet. The selection of Thai objects echo a collection of German objects on the other side of the room, curated by Martin Rendel, which are on a tour which started in China.

Displayed are packets of mama found in every single Thai household, the largely unnoticed dragon jars sitting in nearly every garden, the sin sai white strings used in a bewildering number of ways from house blessing ceremonies to greeting a guest, and the omnipresent fisherman pants which Philip describes as Thai to the core, “Many cultures have some kind of wrapping trousers,” explains Philip. “Yet it is known internationally as a Thai thing. I find it very Thai because it is extremely flexible and adaptable, infinitely expandable and practical. It represents Thainess internationally.”

“One classic example of an invisible thing is the red Fanta bottle. Interestingly Thais prefer drinking green Fanta, yet millions of red Fanta bottles are left open on alters, shrines and spirit houses nationwide. Next to flowers and incense they are probably the most common offering. There is no definitive explanation for this so I called my spirit medium friend — as you do in Thailand — and was told that the red represents blood which the low spirits, the demons, like. Other people say it’s simply because the bottles are sturdy and don’t blow over or that spirits want modern pop drinks too. Whatever the reason, they are found everywhere, even by the feet of the Yaksha giants at Suvarnaphumi Airport!”

Philip went on to offer a warning, however, that the era of localising imports into Thainess is nigh. “With modern communication you can get everything instantly. We are no longer a decade behind Milan in terms of fashion, because of YouTube. There is no delay in knowledge getting to Thailand. People want objects in their purest forms and they can both afford them and have them immediately — whether a Samsung tablet or a handbag. Every culture is a hybrid to some degree, but the whole world is facing unrelenting sameness. Because of the ability of digital technology, innovation isn’t happening as much in the physical form. It’s shifted into a different realm, one that’s not tactile. Whereas you used to improvise and create a hybrid, now you just get the thing you need to do the job. It’s samey everywhere. Invisible things are becoming visible.”

“The defining moment of design students like me was the mid 2000s. There are two: the discovery of the book Very Thai, and visiting to Isan Retrospective exhibition at TCDC. The upshot was: how to think and how to work as a Thai designer from that time onwards.”

– Saran Yen Panya, designer and director, 56th Studio

Writing on Facebook about his design for the exhibition ‘Look Isaan Now’ at TCDC Khon Kaen, 2018-19

World Premiere screening & talk at Bangkok Design Week in TCDC on 26 January 2019

Bangkok Design Week 2019 opens on Jan 26 at TCDC with the World Premiere of World In Motion: Bangkok, a documentary series about visual culture that had its Bangkok iteration filmed in the city in 2018. Very Thai author Philip Cornwel-Smith is interviewed in a segment filmed at Wat Maha Butr in Phrakhanong, Bangkok, site of the shrine to the ghost Mae Nak Phrakhanong.

After the screening, Philip will join the panel discussion with directors/producers Graham Elliot and Roswitha Rodrigues.

Foreign Correspondents’ Club of Thailand

Panel discussion on the future of streetfood in Bangok, after the city authorities start moving it out of some parts of the city

7pm, Wednesday 17th May 2017

An apparently misreported comment from a Bangkok city government official set off a storm of protest recently, when he was quote as saying all street food would be banned in the capital. The government has rushed to reassure roadside gourmands that this is not true – Bangkok is in fact planning an international street food festival. But street food vendors have been moved from some city centre areas, and the authorities say they will enforce stricter hygiene, and try to clear pavements where they are blocked, leaving lingering anxiety over the future of the quintessentially Bangkok cuisine.

The need to clear pavements and ensure food safety are legitimate concerns – but the BMA’s record of cultural sensitivity and flexibiity in enforcing its edicts is not encouraging. There are disagreements too over what defines ‘street food’ – some of the finest examples are produced in shophouses, open to the street.

Speakers:Chawadee Nualkhair is the author of “Thailand’s Best Street Food” and writes the blog Bangkok Glutton.

Piyaluck Nakayodhin is the publisher of “Street Food: 39 Great Places Under 100 Bahts”.

Philip Cornwel-Smith, a freelance writer and editor specializing in culture and travel, is the author of “Very Thai. Everyday Popular Culture”.

David Thompson is a celebrity chef who has run several successful restaurants in Australia, UK and Thailand, including the Nahm restaurant in Bangkok, and is the author of “Thai Street Food”, a collection of this favorite 100 recipes of the street.

Join us for what promises to be an invigorating discussion with some of the city’s greatest street food afficionados.

Very Thai is #1 in blog’s list of “10 Thailand Souvenirs that Don’t Suck”

The book Very Thai has been named by the blog Rice/Potato as the #1 item in a list of “10 Thailand Souvenirs that Don’t Suck’!

1: ‘Very Thai’ book

Ever wondered about the meaning of taxi talismans, the life of Bangkok’s ‘hi-so’ crowd, or why drinks are often served in plastic bags? Philip Cornwel-Smith’s Very Thai gives a fascinating insight into the colorful everyday life of Thailand’s residents and shines a light on aspects of everyday pop culture, Thai design, and ancient traditions. This book is essential for anyone who wants to take a deeper dive into contemporary Thai culture. A lot of ‘Ah, that’s why!’ moments guaranteed.

Where to find it:Available at most branches of Asia Books. (THB 995,-)

A lot has happened in Thailand since the 2nd edition of Very Thai was launched. King Bhumbol passed away on 13 October 2016, beginning the reign of King Vachiralongkorn. The Bangkok Shutdown protests, the coup of 2014 and the subsequent junta regime have changed many things about the country’s popular culture, especially in the capital.

In particular the junta and BMA have targeted the informal economy, evicting communities, closing famous markets, banishing streetfood and vendors from most of downtown, reorganising motorcycle taxis and car taxis, buses, boats and other streetlife. They have also affected nightlife, media, entertainments, and the river, among many other things. Meanwhile, movements like new curated markets have made a big splash. In addition, the world has shifted ever more into the digital realm, with apps becoming a major feature of Bangkok life.

This update has kept the structure of the book the same, but affected most chapters in some way.

A Very Thai live event in Bangkok’s ‘new’ old town.
by Philip Cornwel-Smith

Bangkok experienced a new kind of festival over the middle weekend of February – an “ideas festival”. BangkokEdge combined diverse threads into an unusual mix: literary talks, city forums, lifestyle workshops, outdoor films, food trucks and big-name Thai singers. In this downcast period, thousands of Bangkokians relished the intelligent entertainment and cultural sophistication in a scene dominated by lowbrow commercial pop. It was such a success that BangkokEdge 2 is being planned for next year.

The festival’s name reflects its progressive tone. The talks had real substance, with edge. Hyeonseo Lee relived her escape from North Korea. Jung Chang spoke about the bans on her memoir Wild Swans and biography of Mao. Duangrit Bunnag’s provocative vision for a creative city, Bangkok Manifesto, drew cheers from a hall packed with young Thais. Panels discussed the threats to rivers and communities, the geo-poltitics of the new Asia, changes in Burma, and whether Bangkok really is a gay paradise or not.

Duangrit Bunnag announcing his ‘Bangkok Manifesto’ at Bangkok Edge

There was a focus on contemporary culture too. Edge is located is in the historic old city, on a riverside that is reviving into a creative district. The bands (headlined by Hugo, Palmy, Ornaree, Lek Greasy Cafe) were indy. We got to hear Kevin Kwan discuss his hi-so hit Crazy Rich Asians; thriller novelists John Burdett and Christopher Moore debate the rise of Bangkok Noir; and Veraporn Nitiprapha dissect her SEAWrite-winning novel ‘Blind Earthworm in a Labyrinth’.

A panel called ‘Bangkok’s Leading Edge’ explored Thai subcultures with three leading Thai creatives [disclosure: I was moderator]. Graffiti artist Alex Face spoke on street art, director Kongdej Jaturanrasmee on indie films, and nightlife impresario Pongsuang ‘Note’ Kunprasop on the rise of Thai fashion sense as seen from the DJ booth at his Dudesweet party nights.

The festival founder, Mom Ratchawang Narisa Chakrabongse, comes from a literary background, as the publisher of River Books. She wanted to launch a writers festival in Bangkok, but the format hasn’t taken off here, despite a couple of low-key attempts like two WordPlay festivals at the Neilson Hays Library. The secret to BangkokEdge is that she conceived it not as “literary” but as an “ideas festival”.

Ideas do matter in Thai society, but it has traditionally been an oral culture, less focused on the written word. Even in the modern era that remains largely true. Historically, Thai books tended to be manuals: how-to guides in ritual, medical, farming, or some other practical need. Manuals still rule Bangkok bookshelves today, whether business, education, language, cookery, decor or guidebooks. The other historical format was graphic. The murals, banners and illustrated folding books of scripture and epic poems were essentially panel cartoons – and illustration still flourishes in comics, travelogues, cute indy pocketbooks and social media.

The festival format was also styled to appeal to Thai ways. “We staged Bangkok Edge as a ‘contemporary temple fair’,” says Narisa. “Many things are going on at the same time, so people can browse around and choose what appeals to them. Some may go for the talk, others for the music, or the films, or for the food. We have lots of things to nourish different interests.”

Pop stars Hugo and Palmy headlined at Bangkok Edge

Veterans of film, arts and literary festivals are familiar with the fact that you can’t see all the talks, workshops, and other events. This was frustrating to some, but is unavoidable if a festival is to have diversity and buzz. Most of the Thai language programs were strung in a series at one venue. In the end, several sessions ended up bilingual. No matter: the talks and concerts have been uploaded to YouTube.

Among workshops on book design with Xavier Comas and crowdfunding with Jay Montonn, were cooking demonstrations. Chef Bo of Bo.lan and Err explained the essentials of Thai curry paste, while Robert Carmack and Morrison Polkinghorne, authors of ‘The Burma Cookbook’, demonstrated piquant recipes from Myanmar.

In between talks and workshops, festival-goers could mill around the site and grab lunch, drinks or snacks from the many food trucks and vendor carts set up along Maharat Road and in the MuseumSiam grounds. There were also stalls selling books, clothing, design items and ecological products in the vein of Bangkok’s pop-up market phenomenon.

A “chill pass” (B500 for the weekend) gave access to relax in the riverside grounds and beer garden of Chakrabongse Palace, with tours to the house being a hot ticket. To mark the fact that Saturday was Valentines Day, a live chat session on the music stage covered stories about how couples met, hosted by Hana Tassanawalai, wife of Hugo Chakrabongse.

The organisers had expected a few thousand visitors, figuring it was an untested concept, located in the old town, and would appeal to niche groups. The response was astonishing. The first day 17,000 people turned up, plus 12,000 on the Sunday. Evidently Bangkok relished having such an event.

“I just love that there’s a festival specially about my own city,” said Somporn, 27, who attended sessions on gentrification and about the river. Many gave feedback that they were especially pleased to have a festival about their city, where they could hear independent experts talk about issues that matter to them, and have the chance to question the speakers.

This runaway success encouraged the organisers to plan BangkokEdge2 on 4-5 February 2017. It will be held at the same venues, and with even more attractions planned for the weekend. Like its logo bridging Bangkok’s old and new skylines, the festival straddled the tensions between traditional and contemporary. Now with its own dedicated annual festival, Bangkok has another way to keep its edge.

Thailand’s first ‘Ideas Festival’, Bangkok Edge, will feature talks, workshops, music, film, tours and an exhibition, along with food and other entertainment on Feb 13-14, 2016.

On Feb 14 at 1-2pm, Very Thai author Philip Cornwel-Smith will host one of the panel discussions, ‘Where is Bangkok’s Leading Edge‘, with three Thai figures who are moving the culture forward. the talk will be at the Rachini School venue in the Tha Tien festival enclave.

Philip will look at how Thai trends emerge, become hip and then get accepted into the mainstream.

Pongsuang ‘Note’ Kunprasop the founder of Dudesweet nightlife theme party phenomenon will discuss changing fashion in the context of music.

Kongdej Jaturanrassmee, the film director of Tang Wong and Snap, among other acclaimed films, will look at the situation of art film in Thailand.

Alex Face, one of Thailand’s most prominent graffiti artists, gives his take on creating artistic space in public view.

Embracing Thai Popular Culture as Heritage

National Museum Volunteers Lecture series talk by Philip Cornwel-Smith about how popular culture artefacts have eventually come to be displayed, exhibited and treated as a serious aspect of Thai culture.

At the National Museum on Thursday morning of Nov 26, 2016, following a talk by Steve Van Beek on Thailand’s water culture.

Podcast about Very Thai

‘Very Thai’ continues to spark media coverage. The latest is a podcast on TalkTravelAsia. The podcast is an interview with author Philip Cornwel-Smith by journalist Trevor Ranges and Scott Coates, who was co-founder of the bespoke travel agency Smiling Albino.

How Hybrids Preserve and Project a Sense of Thainess

As part of the TCDC exhibition ‘hello World’, Philip Cornwel-Smith gives a talk today at TCDC on 8 March 2014. Called ’Very Thai Cultural Filters: How Hybrids preserve and project a sense of Thainess’, the talk goes into the ways that Thais are selective about what they import and adapt into hybrids.

Various Thai values, tastes and taboos act as filters to let in only part of the import while screening out aspects that don’t suit. This leads the talk to consider what cultural filters are needed in order to create designs, products and services that can appeal to the outside world while projecting a sense of Thainess. This means looking at what aspects of Thainess appeal (or not) to outsiders and how Thais might go about the tricky task of filtering their own cultural traits so that everyone benefits.

Talk about Thai beliefs in Hindu gods and the spirit world at Gaysorn, in a preview of the TBEX Asia Travel Bloggers Conference.

An advance party of travel bloggers from the US did a preview trip to Bangkok on Feb 22, 2015. The city will host the first Asian edition of the world’s biggest travel blogging conference, TBEX Asia on October 15-18, 2015. Philip gave a talk to the bloggers about the famous Hindu shrines located around the Ratchaprasong Intersection where Gaysorn is located. The bloggers later visited the shrines, now with some background knowledge to understand the dynamics of the shrines, which are an internationally-famous draw for tourists, especially Asians.

Philip Cornwel-Smith gave a talk to the IDEA Group, an informal gathering of expatriates who regularly meet to discuss topics about Thailand with a guest speaker. Philip spoke on the topic ‘Very Thai, Very Volatile: 20 years of change in Popular Culture’.

Bangkok creativity profile

A roundup of Bangkok’s art and creative scene, with one of the quotes from yours truly. Thanks for doing this David Fernández, we need more coverage for Bangkok’s arts to flourish. The article’s done for the Asia Europe Foundation, which could explain why the title sounds like bureaucratic filing system category: ‘By people / In cities: Bangkok | city profile’. File Bangkok under ‘Creative’.

Very Thai: Street, Style and Society in the Kingdom

How a book by a Bangkok-based British author came to embody a shift in Thai cultural consciousness.

By Jonathan DeHart

Thailand has faced a public relations crisis in recent months. The May 22 coup and the recent murder of two British tourists has cast a shadow over the sunny “Land of Smiles“ image of golden temples, graceful dances and saffron robed monks carrying alms bowls.

But neither political turmoil nor idealized cultural traditions reflect the reality of daily life as it is lived by ordinary Thai citizens. Discovering what really makes the nation tick was precisely the goal of veteran Bangkok-based British journalist Philip Cornwel-Smith when he set out to write his enlightening, encyclopedic and entertaining book, Very Thai: Everyday Popular Culture, now in its second edition.

Drawing on a wealth of insight from experts on history, anthropology, sociology and design; and generously illustrated with colorful photographs taken by Cornwel-Smith and American photographer John Goss, the book examines everything from aesthetics to folk arts.

Most significantly, it does so without succumbing to clichés or dwelling on the seedier side of life in Thailand, as exaggerated by media and bar-girl fiction. “The aim of my book was specifically to avoid those sensationalist things and to focus on topics that didn’t get looked at seriously,” Cornwel-Smith told The Diplomat. “I wanted to give a refreshing look at Thailand, to explain ‘low status’ or ‘realistic’ aspects of Thai culture. Not wholly modern, not wholly traditional – these are the criteria for things in the book.”

While a book that shuns hackneyed ideas about the kingdom’s beguiling culture would unsurprisingly be of interest to foreigners, Very Thai struck a chord with the Thai public as well. In the years following the release of its first edition in 2004, the book came to symbolize a shift in Thai society, which was on the cusp of a cultural awakening.

“The book came out at a time when the popular culture just started to become legitimized within the broader culture,” Cornwel-Smith says. “It wasn’t counted as ‘culture’ until that point. Ideas of ‘righteousness’ and ‘prestige’ were part of the official culture. Street life didn’t really fit into that. But it’s unambiguously a form of culture.”

Indeed, street food stalls, motorcycle taxi drivers in multi-hued jackets, cats nibbling on fruit offerings at a shrine, a dog panting in the shade next to a pile of coconut shells, a jumble of power lines sagging above a man dozing on a concrete bench just a few feet from the road where hot pink taxis and tuk-tuks (auto-rickshaws) zip by – these are the common street vignettes that Very Thai accounts for, in impressive detail.

And while the book begins on the street, it goes on to explore all facets of life in Thailand. It is divided into five sections: Street, Personal, Ritual, Sanuk (“fun” in Thai), and Thainess. (It is notable that an entire section is devoted to fun.) The eclectic approach was a natural choice for Cornwel-Smith who says, “I had already been looking at the culture in a pixelated way…doing a city listings magazine and putting together Time Out Bangkok guide.”

Through this “pixelated” view, the book manages to explore the cultural soul of the nation by examining the minutia of daily life: food on sticks, taxi altars, temple fairs, ghost stories, soap operas, beauty pageants, energy drinks.

Other mysteries of the mundane that are explored include quirkily groomed “poodle bushes,” garishly decorated tuk-tuks and trucks, fairy lights, Greco-Roman building facades, the tiny pink napkins found on restaurant tables nationwide, and meticulously coiffed “hi-society” socialites who “actively seek face, invent face, even leverage borrowed face (by borrowing gems),” Cornwel-Smith writes. The book also offers insights on beliefs close to the heart of the nation, from ever-present royal family portraits and the astrological importance of colors to magic tattoos and fortune telling.

Some folk beliefs explored in the book – certain aspects of amulet culture, mediumship and shamanic practices to name a few – still carry a whiff of taboo. But attitudes around these topics are softening, at an alarming speed in some cases.

“The transition of popular culture being accepted within Thailand happened very quickly,” Cornwel-Smith says. An example can be seen in the way tattoos have achieved a higher degree of acceptance in society within a short period. “The social context around tattoos has really changed since the first edition of the book (launched in 2004),” Cornwel-Smith says. “Tattoos are now much more acceptable, partially due to Angelina Jolie getting one.”

Thanks to its diversity of topics, street cred, and striking design, Very Thai has “gone beyond its creators,” Cornwel- Smith says. “It became a source book for those working in design, products, events, theater, among other kinds of work.”

Yet, the book’s reach does not end with the creative class. “They at the cutting edge put it out into culture, which has gradually made it mainstream.”

In a testament to the explosion in soi culture’s popularity, it now forms the basis of a popular theme park, Ploen Wan, which opened in a resort town in recent years. Geared towards Thai visitors, Ploen Wan “includes things like local transportation, old barbershops, general stores, pharmacies… ‘retro’ stuff,” Cornwel-Smith explains. This form of “retro heritage” even carries a widely known slang epithet now – “Thai Thai” – coined by Suveeranont, who points to Very Thai as an emblem of this sensibility.

Ploen Wan is a physical manifestation of the Thai Thai boom, but a wider following has formed around the book online, where fans are exploring its themes further. “The Internet is a major part of the national discussion around culture taking place in Thailand now,” Cornwel-Smith says.

The Very Thai website serves as a portal on the topic. It features a blog and streams social media postings that use the #verythai hashtag in Instagram, Tumblr, Twitter, and Facebook. “These are posted not just by me but by fans of the book’s subject and aesthetic. These hashtags were actually started by fans of the book.”

In some cases, the book itself has been used as a cultural artifact, having appeared in several art exhibitions in Bangkok, Chiang mai, Brussels and Barcelona. It has also been turned into a video installation, formed the basis of a mime production and has even been physically performed with as a puppet on stage, Cornwel-Smith explains. “There are so many ways in which Very Thai has become a cultural phenomenon in its own right.”

How could a book exploring such simple aspects of a culture have such a far-reaching impact in such a short time? Suveeranont sums it up best He wrote in the afterword to the second edition of the book: “The reason is that it reflects a mood, appearing at a time when Thai society began to debate the nature of ‘Thainess’… Cornwel-Smith’s book thus operates at the much wider level of a phi meuang, or Zeitgeist – the ‘spirit of the age’… This book enabled Thais to appreciate that ‘very Thai’ things, which were seen as low-brow, had been part of Thainess all along.”

Staying true to type. BITS MMXIV – Bangkok International Typographic Symposium is happening on November 15 & 16 at BACC, plus a workshop day on the 14th. Speakers from local and international foundries tackle letterform issues from glyphs and the digital landscape to femininity in printing and typography as social activism.

To compare my relationship with type to a person, it is like having a very good friend. He’s been around me since before I became an art student. Even though we haven’t become best friends or business partners, he has always been there for me whenever I need help or need someone to play with.

In this experimental project, I will ask this friend to help me with expressing myself, according to how other friends see me.

—–

Catherine Dixon
11.30 -12.30 am.

“Hands-on: typography as social activism”

With more and more of modern daily life now managed for us digitally, so a converse fascination with the analogue in typography and lettering practice has grown, especially in relation to letterpress printing. So great is current designerly enthusiasm for such hands-on approaches that many educational institutions are now seeking to reinstate letterpress technologies alongside their digital contemporaries. This talk explores the social potential of engaging with typography in this hands-on way, from both a UK educational perspective and beyond – featured projects including a workshop in a Brazilian slum where an old press is helping to build community, and the vibrant political activism evident in design studios in Buenos Aires and Barcelona.

—–

Julius Hon-Man Hui
2.00 – 3.00 pm.

“In between the East & West: Dalton Maag’s Chinese type design”

Those are challenging years to people at Dalton Maag – they have been worked out giant size font projects that cover almost all the scripts in the world, notably the Nokia Pure, HP Simplified and Intel Sans.

Chinese is one of the most challenging scrips for DaMa people – huge character set, complex structure, loose system, a completely different aesthetic to western type, and lot of different industrial standard to fulfil.

Font developer and Chinese script project lead Julius Hui will share DaMa’s experience in tackling Chinese script’s design problems, including many the many perspective of Latin-Chinese matching, which should be the very first time to most BITS audience.

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Danh Hong
3.00 – 4.00 pm.

“Khmer UI font for Small Device”

UI font is designed to reduce the overall body height of text, and allow Khmer to have descender and ascender-lines closer to other scripts. It also allows their use in UI components where vertical space is a premium.

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Bruno Maag
4.00 – 5.00 pm.

“Type in a digital landscape”

The presentation explores how the tone of voice of a typeface can be expressed in a medium that has broad parameters, asks how technology hinders or assists the reproduction of fonts, and asks if fonts can be responsive.

The discussion topics are set against a background of Bruno Maag’s experience creating fonts for digital usage as far back as 1995, and Dalton Maag’s more recent experience working on projects with Ubuntu, Nokia, Intel and HP.

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16 November 2014

Roger Black
10.30 – 11.30 am.

“Your type is your brand”

Business people still think tat their products and services are their brands. A little industrial design, a little packaging, and the brand emerges. But in the new information economy, services are digital, and products are displayed on flat screens, with type. Customer experience becomes user experience. Content is king. So that makes design . . . queen?

Considering the amount of interaction with customers that involves fonts, it’s a wonder that more enterprises have not invested in unique typefaces. Custom fonts. Most still make do with the great number of typefaces available in the analog world. It’s possible to create an individual look in print, on products, in stores and advertising, but only a fraction of the the fonts are available as web fonts. So we see a lot of Georgia and Verdana . . . and Arial.

Roger Black talks about some of the history of type branding. He recounts case studies in publication design, where a particular voice and personality has been achieved through a typeface or typographical style. He shows examples of custom fonts used for an entire brand—from the logotype to the digital UI. And finally he takes up the issue of Unicode type branding, where the design has to combine glyphs for Latin, CKJ, Hindic, Arabic and the so-called minority scripts.

A brand, it’s been said, is what people think of you when you are not there. Black shows how type branding can endure.

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Thanarat Vachiruckul
11.30 -12.30 am.

“From user to producer”

Although, trial and error experience is an old story that have been told many times over in type design field. This version will be slightly different in his own right. From choosing and applying fonts to the layout to designing and publishing his own fonts worldwide; the story of a Thai type designer who utilizes research and knowledge in creating fonts and turning them into a full-time business as a partner of Katatrad Foundry. The stuffs along the way are always more interesting than the outcome.

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Georg Seifert
2.00 – 3.00 pm.

“Why does Glyphs support Thai?”

The story why I started making Glyphs, why it was easy to support Asian languages and what I learned on the way.

This design research explores 114-year history of one letter out of 44 Thai alphabets, Yaw Ying (ญ), in pre-school alphabet primers as the main visual resources. As a language learning tool before we can read, write, or speak, we become familiar with each letter by memorizing its shape, the sound of its pronunciation, its accompanying word, and the image illustrating the meaning of the word. Occasionally, the rhyming words are attached in order to make them easy to be learned by rote. The relations between texts and images, as verbal and non-verbal codes, in these Yaw Ying (ญ) learning tools lead us to understand how these design artifacts construct the meaning of women through their visual representations. The in-depth investigations of Yaw Ying (ญ) primer pages along with other graphic design works, such as posters, book covers, and advertisements, reveal patterns of paradigmatic and syntagmatic relations of visual languages representing social discourses about Thai women. Considering this design research as a case study, its process of visual deconstruction can be used as a model for designers, design curators, or design educators to understand how other design artifacts contextually related to cultural and social issues.

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David Carson
4.00 – 5.00 pm.

“Trusting Your Own Intuition”

How to be truly original and deliver your best work while having fun doing it. Where to find an inspiration and how to convert it into your work. This lecture is a fly over tour through out personal archive of his own work. David will share his experience on how to push yourself to the limit and still make the work enjoyable. He will unveil the work process that delivers the visual sensation that we all know. The audience will get to hear the in depth explanation on why things look the they way they are.

What an inspiring presentation. Thais, often from outside Bangkok, are increasingly turning to inspiration from the everyday popular culture around them. Pitupong ‘Jack’ Chaowakul, the founder of Supermachine Studio, gives this TEDx Chiang Mai talk about his firm’s solutions in architecture, events and civic design from Thailand’s vernacular culture.

Talk at Bangkok University’s International College on 5 Nov 2014, 12.30-2pm

Thailand’s ‘indy’ subculture now spans two decades. Its impact on film, music, fashion, media and the arts have been tracked throughout by writer/editor Philip Cornwel-Smith, in Bangkok Metro Magazine, Time Out Bangkok guidebook and his book Very Thai: Everyday Popular Culture. The ‘From T-Pop to Indy’ chapter from Very Thai was reproduced in a book by MTV about Cool Asia; the chapter’s revision in Very Thai’s 2nd edition shows how indy has changed over time. In this talk, Philip addresses the status of Thai indy as a cultural movement, and questions whether it has declined or matured.

The talk is in Lecture Theatre 762, Top floor of building 7 above BUG (Bkk Uni Gallery), reached by the entrance off the intersection of Kluaynamthai with Rama IV Road.

It’s open to the public but within a fixed student time slot, so it’ll start promptly. See you indie fans there!

Very Thai Thai: How Pop Became Heritage

Philip Cornwel-Smith will speak at the Creative Bangkok international symposium on October 15.

His talk will look at how streetlife, everyday pop and even some cultural taboos have gone mainstream and even become regarded as heritage. The Creative Bangkok event runs Oct 12-17 with 50 talks, 10 workshops, 6 creative team challenges, and related events. Philip will speak on Oct 15, the day focusing on Creativity in Tourism and Heritage. So the talk will be held at MuseumSiam in the old town at 1.30pm.

Other speakers are from Google, Nasa, Walt Disney, Le Cordon Bleu, duPont, Cirque du Soleil and dozens of other Thai and international companies and organisations.

20 Years of Change in Popular Culture

Illustrated talk by Philip Cornwel-Smith,
author of Very Thai: Everyday Popular Culture

29 September, 7.30pm-9pm, free entry

Bangkok-based British writer Philip Cornwel-Smith will give an illustrated talk about the dramatic transformations in Thailand he has witnessed as author/editor of Bangkok Metro magazine, Time Out Bangkok guidebook, and the influential bestselling book Very Thai: Everyday Popular Culture (www.verythai.com). Instead of the sensational oriental clichés, he views Thai ways through the lens of its hybrid pop, social tensions and quirky urban culture. There’ll be time at the end to discuss how Thailand’s transformation compares to Bali.

Recent upheavals in Thailand have brought world attention to new stories as ordinary people express themselves and as Bangkok went chic and became the most visited city on the planet. The tropical rural idyll has urbanized and globalised, and taboo things gone mainstream, from yaa dong tonic whisky to magical tattoos. Yet everyday life in Thailand continues to beguile with its wacky hybrids, sense of fun, and unexpected quirks.

A resident of 20-years, Philip Cornwel-Smith has had an insider vantage point to see these changes. His book Very Thai, now in an updated and expanded 2nd edition, has become to the go-to reference and style guide on Thai popular culture.

Very Thai is published by River Books. Copies will be on sale, which Philip can sign.

verythai.com has full details and streams social media by followers of the book using #verythai on Twitter, Facebook, Tumblr and Instagram.

The author of Very Thai will talk about the book and the current situation of Thai popular culture in Bar Luna at Casa Luna, Jalan Raya Ubud, in the cultural centre of Ubud on the Indonesian island of Bali. The talk will be on September 29 at 7.30pm and copies of Very Thai will be available for sale and signature. The talk is behind held by the organisers of Ubud Writers & Readers Festival, which starts a few days later on Oct 1-5.

Nine top design gurus receive the book as a welcome gift by TCDC (Thailand Creative & Design Centre) at the 2014 edition of its Annual Symposium Creativities Unfold on 30-31 August 2014. The speakers were:

“Out of all the conferences I’ve been to over 15 years this is the best, most useful welcome gift I’ve received,” remarked Jan Chipchase, who endorsed the book as “A must-read for any trend or research agency that wants their team to better understand Thailand.”

Very Thai has also been presented by TCDC to speakers at some earlier Creativities Unfolds symposiums.

The interactive website verythai.com goes live, with full information about the book Very Thai and its many related events, talks, exhibitions, reviews, features, videos and documentary coverage.

Very Thai has had unprecedented involvement and loyalty by its readers for a book on Thailand. To repay that fanbase, now the author offers ways for the public to engage with the book online. You can interact with the VeryThai world in various ways, with live streaming from social media onto the ‘Social’ page of the website. You can post through the Very Thai fanpage on Facebook, tweet using the #verythai hashtag, and post pictures on Instagram using the #verythai tag. All these will stream live through verythai.com. Readers can also post reviews of Very Thai that will appear under Reader Reviews in the Reviews page of the website. You can also send in updates to the author, and suggest topics for future versions of Very Thai and related new books.

Phases in Thai Popular Culture 1994-2014

Philip Cornwel-Smith will give a talk on July 1 at Thammasat University to the students of its to the International Programme. Very Thai is one of their set texts. The talk will be a variation on the phases of Thai popular culture that Philip has witnessed during the past two decades in Bangkok.

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Bangkok’s Evolving Pop Culture

Fah Thai is the inflight magazine of the boutique carrier Bangkok Airways. This feature appeared in its section called The guide: Thailand in the May/June 2014 issue.

A twenty-year veteran of Thailand, Philip Cornwel-Smith recently released the second edition of Very Thai, a celebration of Thai pop, retro, street and folk culture. The re-release covers the many cultural changes that have swept through Thailand since the first book hit store shelves to considerable success nearly a decade ago.

Through vivid photographs, sharply rendered illustrations and insightful observations, the author pinpoints some of the biggest changes he’s witnessed over the years. One of the most dramatic changes, Cornwel-Smith notes, is the way politics has come to infuse daily life in Thailand, from fashion to soap operas.

The new edition features more than 200 striking images and four original chapters, including a fascinating exploration of the rise and global popularity of the retro ‘Thai Thai’ culture. “Magical tattoos, herbal whisky, Morlam folk music and street food have evolved from low-status taboo into mainstream trends with export appeal,” the author says. What’s more, Cornwel-Smith notes, is that Thai pop culture itself, long dismissed by traditionalists as urban trivia, has acquired social legitimacy and is regularly celebrated int eh media, at museums and at galleries in Thailand and elsewhere.

Most intriguing is his in-depth exploration and explication of quirky Thai icons, historical events and traditions, including the Japanese motor-rickshaw’s transformation into the tuk-tuk, rock’s morphing into festive farm music, the colour-coding of weekdays, floral truck bolts, taxi altars and drinks in bags.

And yet it’s the youth of Thailand that continues to astound the author: “Thais have become the world’s leading users of social media, intensifying their culture of personal networks and relishing online freedom.”

The talk ‘Very Thai Cultural Filters: How Hybrids preserve and project a sense of Thainess’ by Philip Cornwel-Smith at TCDC on March 8 2014 sparked the Thai blogger GeekJuggler to write a post that then went viral.

Geek Juggler was animated by the idea that it is socially easier for non-Thais to do Thai-style design than for Thai designers, whose creativity is constrained by social pressures and taboos about secular use of forms related to Thai beliefs. He and most of the chat thread responders seemed to regard this as probably true and a sad situation in which it is hard to reconcile tradition and modernity. Many in the chat thread reposted the review to other blogs.

Philip Cornwel-Smith holds anniversary party in [Space] Bangkok

On 21 March 1994, Philip started a new job, with a new visa and a new home – and a new life. Exactly 2 decades after his first day as founding editor of Bangkok Metro magazine, he marked the occasion with a reunion party of friends. And colleagues from throughout the Intervening years.

He chose Space as the venue because the journalist-run volunteer event space has the kind of impromptu bohemian bars for which Bangkok was famous back in the 1990s. It overlooks the river from the floor above a 7/11 in Khlongsan Market. What could be more Thai Thai? Among the Space volunteers, Nym, Yvan and Scott helped manage the party, while Craig Knowles acted as a cheeky MC by delivering messages from absent friends, which ran to many pages and with plenty of rubbing and roasting of Philip.

Along the walls the party-goers spotted familiar faces (often their younger selves) in prints of party spreads from Metro magazine parties and the launch of Very Thai. Philip said a few words to thank all those present, and the many friends and colleagues who couldn’t be there. By the end of the night all were feeling the effects of the free yaa dong herbal whisky – or was it the shock of two decades of nostalgia?

Review of TCDC talk ‘Very Thai Cultural Filters’

The blogger Geek Juggler gave a positive response in his Thai-language blog to my talk ‘Very Thai: Cultural Filters’ at TCDC (Thailand Creative & Design Centre) in Bangkok on 8 March 2014. The 80-seat venue was booked out . The blogger took up aspects of the talk to expand upon with his own views, focusing on the cultural factors that make it socially difficult for Thai designers to filter out aspects of their culture that won’t appeal to outsiders, while foreign designers of Thai-style things have more social freedom to deconstruct and reinterpret Thai traits for contemporary designs.

‘Very Thai Cultural Filters: How Hybrids preserve and project a sense of Thainess’

As part of the TCDC exhibition ‘hello World’, Philip Cornwel-Smith gives a talk today at TCDC on March 8 2014. Called ‘Very Thai Cultural Filters: How Hybrids preserve and project a sense of Thainess’, the talk goes into the ways that Thais are selective about what they import and adapt into hybrids.

Various Thai values, tastes and taboos act as filters to let in only part of the import while screening out aspects that don’t suit. This leads the talk to consider what cultural filters are needed in order to create designs, products and services that can appeal to the outside world while projecting a sense of Thainess. This means looking at what aspects of Thainess appeal (or not) to outsiders and how Thais might go about the tricky task of filtering their own cultural traits so that everyone benefits.

Thainess Made of Other Things

Bangkok. Philip Cornwel-Smith is giving a talk about “Very Thai Cultural Filters: How hybrids preserve and project a sense of Thainess” this Saturday, 8 March, at Thailand Creative & Design Center (TCDC) at the Emporium. I am sorry to miss it since I am going abroad tomorrow. Cornwel-Smith is the author of Very Thai: Everyday Popular Culture which I have recommended ever in Bangkok von innen since I came across it for the first time.

In his now famous book, Cornwel-Smith tries, among great other reading material, to explain the way how very ordinary things can acquire and produce a common sense of “Thainess” in Thailand. You might get answers to the question how everyday goods and services can be imbued with a marketable “Thai” character during his talk on Saturday,

Thai culture has for centuries been highly porous to outside influence, yet Philip shows how Thais have maintained their culture by localising imports in distinct ways. This can be done through applying traditional materials, techniques and decoration, or by keeping the import’s form whilst replacing its original philosophy with one that resonates to Thais. Instead of direct copying, inventions from elsewhere have been riffed into hybrids that involve a shift in meaning. Thais have even turned Thai-foreign hybrids into icons of Thainess to be reprojected abroad as symbols of the country.Cultural filters that make Thai consumption of imports selective draw from instinctive cultural values. Now that Thailand faces increased global competition, the challenge is to create cultural filters that select aspects of Thainess appropriate to outside consumers.

In short, this talk is going to be about international mainstream and how to impose a Thai identity on it.

I offer a personal view on this subject or perhaps, as I probably should put it more accurately, a comment.

During history, people in Siam at times quickly lost their heads, if they were not mainstream. Still today, some may spend 18 years or more in prison and may loose everything they have including their social recognition), if they are not mainstream.

It is only my personal feeling as a foreigner, that this fact might add to various forms of “typical” Thai behaviour (with strong foreign elements in it), that most of us would regard as outdated? Or, in some cases, even regard as undignified?

For instance, I do not believe that, 68 years after Nazi-Germany has been buried in the abyss of history, any of us youngsters under the age of 60 is capable to imagine, how a person feels while being forced by strong social constraints to stand to attention twice a day in public while listening to the national anthem which everybody is forced to hear on every public place in the country. A practice, which has been introduced in a time, when European fascist leaders’ personality cult was widely seen as a great role model für Siam.

Possibly apart from devout Christians, most Europeans also can hardly imagine how it feels to seriously “wai” a spirit house in which a strong spirit is known to stay. And very few of us can imagine to cringe in front of persons which are not more human than we are. Finally, how does it feel sharing a great love with all my friends and family for cheaply-produced plastic items that everybody simply “has to have” just to be socially recognized? Do you know? I don’t.

All these “typical” Thai habits have a very strong froreign taste, they are no typical Thai specialties or inventions, despite the fact that some people like to think so.

As for me, for instance, I simply cannot imagine how it feels to stand to attention in public places like a pillar of salt, having to listen to some extremely old-fashioned sounds, which do not really represent my favourite music style and, above all, looking statesmanlike while doing so. This is just because I never did so and I will probably never do.

However, recently at the beginning of my fourth decade of Thailand-experience, I actually started to ask myself once, how I could actually love my own country without having to stand to attention twice a day and moreover, sadly, not even having a king anymore in my country who would be like a father to me? The answer was: I love my country, for instance, precisely for the fact that I am not being urged to stand to attention at any place or to crawl in front of anyone or listening to any music that other people want to put on me.

What I can imagine, however, is this: How a schoolboy would feel if he is the only one in his class without an amulet (or any other fetish) around his neck, or a yellow (or any other) bracelet around his wrist with some magic or special formula printed on it. A magic or a formula which at the same time would be propagated in school, on TV, on public places, just everywhere.

I can imagine the feelings of such a schoolboy, because I might have been this boy myself if I had been born in Thailand. Simply because, as a matter of fact, I am medically allergic to many things, like raw hazelnuts (fortunately I can eat them after they are once heated up for cakes and chocolate…), jackfruit, cantaloupes, latex, and some pollen.

Moreover, I have been also socially allergic to things that “everybody has to do” since I was a lttle boy.

In my fifth class in school, there was a teacher who even wrote this into my school report, of course without any serious consequences except some raised eyebrows in the family. But what would have happened in a mainstream Thai school? Can we rule out that they would not have tried to beat out such a socially unacceptable behavior from me at an early time?

Enough. Please do not miss Philip Cornwel-Smith on Saturday, 8 March at the TCDC, 6th Floor The Emporium Shopping Complex, 622 Sukhumvit 24, Bangkok 10110. If his talks on Saturday are only half as interesting as his writings, it has to be a great lecture.

The talk “Very Thai Cultural Filters: How hybrids preserve and project a sense of Thainess” starts at 2 p.m. Admission is free, but it is recommended to register for a seat at the Online Reservation System or at TCDC Information Counter, phone (02) 664 84 48, ext. 213, 214.

Very Thai‘s author is interviewed in a new documentary, ‘Bangkok: Megalopolis between Order and Chaos’, which premières on 27 March 2014 on the Swiss TV channel NZZ Format, which is run by the newspaper Neue Zürcher Zeitung. Presenter/producer Basil Gelpke interviewed Philip Cornwel-Smith about the state of Bangkok and its popular culture during the height of the ‘Bangkok Shutdown’ protests. The crew filmed at his house and then in the Samsen area, including the Wat In community and the hotel Phra Nakorn Norn Len, which has a very Thai-style decor theme resembling an old market.

The show will air in German speaking countries several times over 2014 and 2015. It is also viewable online at:

A Swiss TV crew from NZZ Format led by presenter/producer Basil Gelpke are in town to film a documentary about contemporary Bangkok. Among the people from different walks of life featured in the show, Gelpke and his Malaysian and Croatian crew interviewed Philip Cornwel-Smith on 1 February 2014, at his home, and in the Samsen area of old Bangkok.

Philip’s nephew Jake Moores helped with the documenting the documentary, including these photographs. While working in Bangalore in late 2013, Jake Moores co-directed a short film entered into a competition for the Mumbai Film Festival, and which was given a theatre screening in Mumbai. He will soon intern in Kyoto, Japan, as assistant to the prominent Asian cultural expert Alex Kerr.

The Bangkok We Never Lost

Protesters and developers demand more, but these guides to the city and Thai culture encourage us to venture out and enjoy what we have

by Paul Dorsey

With anger further fouling the city air and the streets a din of roars and whistles, this might not be the best time to be exploring the unknown alleys of Bangkok. But two terrific books that have just come out will have you dodging the slings and arrows of our unfortunate era to track down the history already written – as opposed to the kind that’s being written as you read this.

Kenneth Barrett’s “22 Walks in Bangkok” ranks as one of the most thorough guides yet to the city’s historically important areas – and the newly refurbished “Very Thai” can be its ideal companion in your travelling pack. The updated and extended second edition of Philip Cornwel-Smith’s popular and influential 2004 original is just as much a must-have resource, thanks to his encyclopaedic knowledge and charming explanations about all the sights and experiences you encounter in Thailand. Again, it’s replete with hundreds of great photos by John Goss, Cornwel-Smith and others.

Of course the current political demonstrations – anti-government and pro – have never come close to blanketing the metropolis. Barrett touches the fringes of a couple of hot spots, and both books allude in passing to Thaksin Shinawatra and his legacy, but there are still plenty of places free of discontent where you can poke around for evidence of Teochew civilisation (see Barrett) and perhaps a plastic bag of refreshing flavoured sugar-water with shaved ice (see Cornwel-Smith).

In fact the first few of the 22 Walks ramble through Thonburi, remote and relatively peaceful on the other side of the big water.

Barrett’s journey begins when Thonburi was anything but peaceful. Following the downfall of Ayutthaya’s King Narai in 1688, Siamese cannonballs hurled across the river to demolish the French fort he had allowed to be built in the swamp that grew up to be Bangkok. A century later Thonburi was Siam’s capital.

Three more centuries further on, you can still spot homes there that have four wooden pillars in the doorway – which can only be removed from the inside. That’s how the original Chinese immigrants “locked the door”, explains Barrett, a veteran journalist.

And completely hidden behind the Klong San District Office is a remnant of Pong Patchamit Fort, one of five that King Rama IV built to shield his capital from invaders. Still standing is a mast on which flags were once hoisted to indicate which trading vessels were present – and later to report the weather.

Not far away, down Soi Lat Ya 17, Barrett found a seven-metre-long stone sculpture of a Chinese boat called a yannawa perched among old timbered houses. With a bodhi tree as a mast, this is an ancient shrine recalling the arrival in Thailand of Buddhist monks from Japan and China.

One of the most intriguing of Bangkok’s many intriguing areas is Bang Krachao, the vast “pig’s stomach” of land around which the Chao Phraya River swirls, which continues to be a great green lung (to mix anatomical metaphors) despite covetous commercial intentions.

Barrett sets out from the Presbyterian Samray Church, a 1910 replacement for the 1862 original, chronicling the missionaries’ story as he goes, and then has a look for what’s left of venerable Chinese rice mills. He glimpses a gilded Captain Hook and David Beckham among the artwork at Wat Pariwat next to the Montien Riverside Hotel.

Just as interesting is the Mon community that since the fall of Ayutthaya has dominated this district, further down the Phra Pradaeng Peninsula. The Mon, fierce fighters in combat, came to man the forts that King Rama I built there.

To any Bangkok resident who’s never been there, it’s impossible to imagine, somewhere in among all this concrete, “a huge area of green countryside in which quiet villages snooze down peaceful lanes”. Barrett explores “orchards, jungle, mangrove swamps and hidden temples” – and with amusement comes across the more recently inaugurated Bang Nam Pheung Floating Market, a nod to tourists, but mainly Thai tourists.

“There is no police station. You will look hard to find an ATM … The modern city is only a ferryboat ride away, but there is no hurry to travel back across the water.”

In urban Thailand and in rural Thailand, you couldn’t have a better “dictionary” than “Very Thai”, and it’s easy to imagine Cornwel-Smith strolling alongside Barrett, quizzing the locals about what they’re up to. “I try to be the open-minded ‘flaneur’ – the wandering seeker of raw experience,” writes the chronically curious former editor of Bangkok Metro magazine.

“Very Thai” explains a great deal about amulets and magic tattoos, taxi altars, luk thung, beauty pageants, katoey life, ubiquitous uniforms, edible insects and the lore of the motorcycle-taxi stand. For farang, it’s magical in its own way – although, as Pracha Suveeranont, “an expert on visual culture”, points out in an afterword, the first edition of the book became a hit with Thais too, an aid in celebrating their culture for fun and profit.

But clearly it was badly in need of updating, Cornwel-Smith writes. Since 2004, Thai pop has “gone inter” and Apichatpong Weerasethakul triumphed at Cannes. Asean is about to blossom. We’ve got those plastic kitschy but undeniably purposeful hand-clappers and foot-clappers now (the whistles will have to wait for the next edition).

And virtually everyone in Thailand has “gone virtual”, not least the fashion-plate hero of Facebook, Mae Baan Mee Nuad (Housewife with a Moustache), who’s also featured here. The social media are rampant in Thailand. In 2012 there were more snapshots posted on Instagram from Suvarnabhumi Airport and Siam Paragon than from New York’s Times Square. “Digital media actually suit the Thai character,” the author says. “Local websites collide multiple diversions as discombobulating as their predecessor, the temple fair.”

Then, digging deeper, he adds, “The difference this new medium makes is that we can now see through the former taboos.” Cornwel-Smith displays a keen if subtle passion for the country’s politics, at least in the way it affects popular culture. In addressing the difficulties of nailing down the nature of Thainess, he says, “The recent politicisation of Thais at all social levels has made discussion more open, direct and heated. As censorship grows futile, we all now know so much more how this country works. The official version has lost its monopoly.”

In another informative chapter, on the rise of “Thai Thai” – which he calls “vernacular Thainess [with] a hint of both essence and exaggeration” – Cornwel-Smith tackles the vexing issue of Thai exceptionalism with his exquisite sense of balance. He cites the frequently heard insistence that foreigners can never fully understand Thai ways, and then demonstrates how “the accusation fires both ways”.

These two books serve to reassure readers, both Thai and farang, that there is nothing to fear, scorn or being ashamed about, in either stoic tradition – or in Bangkok’s immediate future.

GUIDE BOOKS

Very Thai: Everyday Popular CultureBy Philip Cornwel-Smith and John Goss
Published by River Books, Second Edition 2013
Available at Asia Books, Bt796

22 Walks in Bangkok: Exploring the City’s Historic Back Lanes and BywaysBy Kenneth Barrett
Published by Tuttle / Periplus, 2013
Available at Asia Books, Bt396

Very Thai Second Edition Launched

Featuring fascinating explanations of various oddities from everyday Thai popular culture, from why the tissues on tables are pink to the apparent obsession with phallic objects on street stalls in Thailand, the first edition of Very Thai by Philip Cornwel-Smith has proved a real hit since its release in December 2004. Building on that success, the second edition delves even deeper with revamped chapters, extra pages and over 200 new photographs. It also includes four new chapters covering more recent developments such as the internet, the impact of the recent political crisis, the increasing cosmopolitan chic, and the hidden political context to changes in taste. It makes a great read for travelers to Thailand who want to get more from their visit and gain a better understanding of local culture.

I’ve developed a passion for Western Australian fiction, this year reading Simone Lazaroo’s The Australian Fiancé, Julienne Van Loon’s Harmless, and the second novels in crime series by David Whish-Wilson and Felicity Young. On my TBR pile, I have Fractured by Dawn Barker and Elemental by Amanda Curtin. I’m also keen to get hold of Sara Foster’s Beneath the Shadows, described by one reviewer as showing ‘a quiet, non-violent mystery can pack a lot of punch’. Dawn, Amanda and Sara are part of a collective of writers in WA, together with Emma Chapman, Natasha Lester and Annabel Smith, who have a monthly discussion via their blogs on a question about the writing life.

I was inspired by their posts on being another author for a day to write my own version. This month, I’m delighted to be their guest blogger as their Writers Ask Writers series considers tools of the trade: What do you need to have around you in order to be able to write? Certain music? Special notebooks? Apps? Books? Pens?

Their questions made me realise that my writing tools are so basic, they’re almost quaint. I write my first draft using a notebook. Not a notebook computer, but a genuine, old school, tree-killing notebook. I write with a pen. Or pencil. Even a texta will do and, at a push, a lip liner. I’m not fussed.

My preferred notebook is the Marbig A5 ‘Colour Hide’, vertical spiral bound with a cardboard pocket at the front. I also love Chinese-made notebooks with nonsensical English phrases on the cover like ‘Health is the thing that makes you feel that now is the best time of the year’ and ‘I know that I’m too young to be in love, but I know that I like you much.’

But if I forget my notebook, I’ll scribble notes on whatever scraps of paper I can find—receipts, envelops, train tickets, business cards.

These simple tools suit my style. I’m not a planner. Writing for me involves a lot of what Marele Day calls ‘research in the imagination’ and Barry Maitland calls ‘mulling’; I think of it as percolating a story. An idea for a snatch of dialogue, a metaphor, a character’s distinguishing feature can come at any moment, and the less rigid my writing needs, the easier it is to capture inspiration when it strikes.

My Jayne Keeney PI crime fiction series are set in Thailand in the late-1990s. Among my essential reference materials are several books on Thai language, and Very Thai by Philip Cornwel-Smith, a guide to everyday popular culture in Thailand. I rely on old travel guides to help me recreate the period, as well as journals I’ve kept of the years when I’ve lived in or travelled to Thailand.

Of course, I’m not so old school that I don’t do online research. I transfer my handwritten notes on to my Macbook Pro (aka ‘The Preciousss’) and use the internet to check facts, maps and geographic features.

But secondary sources only ever get you so far, and in my experience, to make a setting come alive, you need to do fieldwork. This leads me to my other important tool of the trade: my passport.

I’ve posted here, here and here about the value of scouting locations for my stories. That my commitment to fieldwork requires me to spend time in exotic tropical destinations is just one of many ways I suffer for my art.

Now read about what these other authors say about their tools of the trade:

‘One of the best things about writing is that it doesn’t require many tools,’ writes Dawn Barker, before making want to go out in search of the Oxford American Writer’s Thesaurus. Emma Chapman‘s tools of the trade help her focus and include an intriguing ‘inspiration board’… Amanda Curtin loves all forms of stationery, though not as much as her late cat Daisy, who ‘once famously ate all the post-it notes off the side of a manuscript.’ Sara Foster‘s writer’s toolbox turns out to be more extensive than she first imagined. I concur with her on the writer’s most precious tool of all. Natasha Lester‘s enthusiasm for the writer’s software Scrivener borders on evangelical, though she also pines for a waterproof notebook for those ideas that come in the shower. Annabel Smith shares my love of note taking. Using the kind of notebooks favoured by Hemingway makes her feel ‘part of a great and noble tradition’, though I wonder what Hemingway would make of her other tools like Evernote and Scrivener.

Collectively, these writers go through a hell of a lot of herbal tea and Lindt chocolate. What about you? Are there certain things you need to have around you in order to write — or to read for that matter? What are your tools of the trade?

Good Reads: Very Thai thread

A far cry from most travel books’ “formal” culture debriefing, this book will show you what you will likely actually see and do in Thailand – through the pop and street culture. It had me ahh-ing in understanding at times and giggling madly at others (especially the section on those ridiculously flimsy tissue napkins that we Westerners seem to need 10 of to wipe the green curry off our faces…)

A friend marched me over to Asia Books after eating lunch one day at SUDA on Sukhumvit 14. He told me I must read it. More than that he said, I must buy it. I did. I am glad I did. I now know what a Garuda is, among other things. And just like that yellow sports car I once owned, I see them everywhere. Great pop culture education for anyone visiting or living in Thailand. Perfect for the coffee table as you will want to re-read it from time to time. Philip Cornwel-Smith should be listed as a Thai national treasure by the Thailand Ministry of Culture. Don’t look for that to happen anytime soon, but look for VERY THAI in your your local bookshop if, for some reason, you are living in Thailand or have an interest in Thailand and don’t own it already.

It kind of Postmodern guide book that you should read before making your journey to Thailand! It’s about everyday Thai pop and streetlife stories with the fresh perspective. This book is now fully updated and expanded into a new 2nd Edition.

rated it 4 of 5 stars Recommends it for: anyone interested in Thailand

A fantastic and original look into the real and current culture of a wonderful country. This is not your average look at traditional Thai culture, but rather a series of top-notch articles looking at the many curious aspects of Thailand one notices while there. It really answers the questions many visitors have. It makes for a very enjoyable read.

We are planning a trip to Thailand and this book seemed like a good way to learn some useful things before we go. It is usually the popular culture in non-Western countries that is most puzzling when you visit, and this book seems to cover most aspects of Thai everyday life and ways. It is too bulky to take with us, but has beautiful full-color pictures, and I have the feeling will be a good reference source and souvenir when we return.

Very Thai in October

ZEN Department Store outdoor gallery, Ratchaprasong, Bangkok

Outdoor exhibition of 122 photographs on 2-metre long panels. Most by me, with invited work by Dow Wasiksiri, John Goss and Austin Bush.

Literally millions of Bangkokians and visitors will have passed by and seen this exhibition, which was visible both at ground level on the plaza on Bangkok’s busiest corner, and also from passing vehicles and from the overhead walkway beneath the SkyTrain.

Having been to Thailand a couple of times I saw this book when leaving Thai international Airport but didn’t purchase it at the time. It is the best honest factual book on Thai culture I have ever seen. Do recommend it for a memento or as a insight to travelling there…

I’m a student of Thai Studies and language at Leeds University, and have lived in Thailand previously for over 4 years as an English teacher, backpacker and a student.

If you have ever been in Thailand for a length of time and fallen in love with the country, like myself, then this book is perfect for you. The authors have lived and worked in Thailand for very long periods of time and have great insights into the nuances of Thai culture, from ladyboys to folded napkins, sniff kisses to Buddha amulets, the authors have compiled beautiful pictures with insightful writings.

Great for learning about Thai culture and bringing back great memories. The only negative is the price, however it is hardback, with beautifully printed pages full of photos.

If you’ve never been to Thailand, and you are thinking of buying this book, it will give you a much broader knowledge of Thai culture than many guide books provide, thus setting you up for your trip to Thailand with a greater idea about how Thais live and act, and why.

SECOND EDITION OF “VERY THAI” IS NOW OUT

It has been a long time coming, but the bestseller “Very Thai: Everyday Popular Culture” has just come out as an expanded and fully updated 2nd edition with many new photographs. According to the author, Philip Cornwel-Smith, this is “a heavily rewritten, updated and expanded new version of the original Very Thai. Plus 4 new chapters.” The first edition came out in December 2004 and was an immediate bestseller. Since then it has been reprinted four times in July 2005, January 2006, February 2007 and January 2008.

I already have the first edition and highly recommend it to anyone with an interest in Thailand. I just bought myself a copy of the 2nd edition of “Very Thai” at Asia Books in Bangkok. The price for this hardback book is 995 Baht. I’m looking forward to learning a bit more about the real Thailand.

Thorn Tree Forums

Has anyone read the book Very Thai: Everyday Pop Culture?

I’m organizing a group trip to Thailand May 18-29 for travelers from the Washington DC Area. I try to choose a book, fiction preferred, for all of our trips, so that we can pass the time while traveling and enjoy a book discussion during our trips.

I couldn’t find any novels written by Thais that are in English that seemed appropriate as a first-time introduction to read and discuss during a vacation in Thailand. I’m thinking of choosing the non-fiction Very Thai: Everyday Pop Culture since it has great reviews and explains lots of fun things you will see in Thailand.

Have any of you read this book and is it an appropriate/fun read during a trip to Thailand with a group book discussion?

By some strange coincidence I met the author Philip Cornwel-Smith last Wednesday, and watched a presentation on the subject of his book.

He was interesting and engaging, its surprising just how much of Thai culture is imported from overseas. or is even a fairly recent invention. Thai things that were not invented till the mid 20th century include Pad Thai, using the greeting sawatdee and also the use of the wai as a greeting.

His book is about to be printed as an updated edition, the new version will be ready in approx one month and contains lots of updates. Worth getting, but also worth holding off for the new edition.

I’ve got the book, it is interesting and will explain the inevitable WTFs when you get to the country (like “oh, money does grow on trees, or why toilet paper is on the table and not where it belongs) but I don’t think it is the sort of book you discuss before getting here

I’m the author of Very Thai. Thanks for the feedback. I’m glad you enjoy it.

The 2nd Edition of Very Thai is now out. I launched it at London’s 1st Southeast Asian Arts Festival in October.

It is 64 pages bigger, with four extra chapters (in a new section called Thaianess) and has over 200 new photos (out of nearly 600 pictures in total). I heavily rewrote it to cover the massive changes in Thailand in recent years.

This December you’ll start to see reviews and interviews coming out about the book. I’ll also be doing some talks, mainly in Bangkok. The next one will be at the National Museum, but it just got postponed due to the political rallies.

And yes, deeral, we increased the font size!

If you are interested in the subject, I’m about to relaunch the verythai.comwebsite, which will also have feeds from the #verythai hashtag threads on Twitter, Facebook and Instagram. And there is a Facebook page on the book at Facebook.com/VeryThaiBook. So you can interact about the book, post your own pictures and hear about upcoming events.

Yes-bought it last week, I’m reading the second edition right now – I noticed the font size – better,

I still believe it is the best book on vernacular Thai culture and a must for anyone visiting, living in or in any way interested in Thailand. As you say there have been massive changes in Thailand over the last decade – and I’m hoping your book has kept pace

Are you speaking anywhere near Chonburi? – please PM me if you are or would like a gig.

It’s over seven years since Very Thai, an encyclopedic guide to everyday culture, reshaped the way outsiders look at Thailand’s colourful brand of the mundane.

From whisky drinking etiquette to the truth about pink tissues and the inspiration for Thai truck bolts (the flower petal), this was the book that revealed the hidden logic and structure in Thailand’s freewheeling street life. That became the go-to gift for expats looking to enlighten visiting loved ones. That turned long stints in the toilet into a crash course in Thai pop academia. That, above all, captured that elusive Very Thai-ness that even those of us who live here struggle to put our fingers on.

Now, hot on the heels of the spin-off exhibition, which runs until early December in front of Zen Department store, a new edition of the candy-hued best-seller is on its way. What can we expect? Sixty four more pages, for starters, says its author, long-time resident and cultural historian Philip Cornwel-Smith. “We wanted to increase the type font and the size, which was always a bit small,” he says speaking to us at Bangkok 101 HQ. “The book is also being translated into other languages, and German is a much longer language than English, so we’ve given most chapters an extra page.”

However, the new edition is not just more spacious and easier on the eye. Rather, it’s a top-to-bottom overhaul that, as well as featuring lots of new photographs, brings VeryThai kicking and screaming into the here and now, where it belongs. “This is a genuinely new edition,” he says, “I’ve not just added in little bits and pieces. In some cases I’ve had to completely rework the chapters or rewrite large chunks of them.”

Unmistakable in the original book was the sense that this is a society in rapid transition. “In one dizzying spasm,” he wrote, “Thailand is experiencing the forces that took a century to transform the West.” During our conversation, he cites the rise of digital media, a movement towards authentic tourism and a more intrusive tabloid media as just a few examples of the cultural shifts that have taken place since its release. “Also, some of the more folky adaptations of tradition are giving way to just plain modern things,” he says.

The new edition reflects these changes but not at the expense of the old case studies. “A lot of the research for the original was done at the turn of the millennium,” he says. “So that’s over a decade of change – of extraordinary change. I wanted to reflect that transformation in the book, not just simply change the data.”

He’s also opted not to lop out topics that are fading away or nearing obsolescence. Why? Because even they, Cornwel-Smith explains, have their usefulness, offer us a conduit, a prism through which modernisation and social change can be viewed.

For example, the chapter on pleng phua chiwit (Songs for Life), a socially-consciousfolk-music movement that now seems littlemore than a quaint reminder of the deeplypoliticised and bloody seventies, has beenkept in. “Now it’s a vehicle for talking aboutpolitical changes over the past seven years,”he says, “as like much of the country themovement got split between the red and theyellow shirts.”

For other topics, the only thing that has really changed is their social context. “Thai tattoos, for example, used to be something that was looked down on and a bit improper,” he says. “But it’s been ungraded in the public perception… nowadays every second celebrity has a haa taew tattoo on her shoulder and the pronouncements are about foreigners who don’t understand traditional Thai heritage getting them.”

Changes in public perceptions of the motorcycle taxi driver are another phenomenon he singles out (“they have become a bit like the tuk-tuk – cultural emblems, safe for public consumption”). So, too, is Thailand’s beach culture, which has changed so radically that he now sees the chapter on it as a “barometer of social change”.

As well as tracing all these and many other cultural shifts, the new edition also includes an afterword by Thai visual culture pundit Pracha Suweeranont. “In the first edition we didn’t have one because there wasn’t really a question to be answered. But having looked at it over a long time, I can see certain traits and trends.” In it, Suweeranont apparently explains how Very Thai helped him, a native, look at vernacular culture in a fresh way.

During our meeting, Cornwel-Smith touches on many subjects: over-reaction to moral panics by the Ministry of Culture (“I think there is a legitimate concern that some things might be swept away in a rush to modernity”); the flattening effect of digital technology; the explosion of interest in street food. But one theme overarches them all: change.

This begs a question: has Thailand’s breakneck development washed away any of the grittiness, the allure that first led him to start writing about the place? “Short answer: yes,” he says. But he, a trained historian, also calls for long-range perspective. “I’m sure people would have given the same answer when all this western stuff was brought in by the aristocracy a hundred years ago: those awful, mutton-sleeved blouses, etc.”

“When I first released the book back in 2005, somebody said “You do realise that all this stuff will disappear? However, we shouldn’t forget that a lot of the things that we take as being traditional Thai are actually imports from other countries in the past – that Thailand has a way of making modern things its own.” In other words, the topics may transform, but the Kingdom’s ability to assimilate foreign influence in a unique and curious way – that elusive Very Thai-ness – is here to stay.

The new edition of Very Thai will be published in early December by River Books. Meanwhile, the exhibition continues in front of Zen Department Store until December 6.

Dec 2012

An interesting book for Thailand-lovers that shows and explains the small day-to-day things that make Thailand unique. The four sections Street, Personal, Ritual and Sanuk (‘fun’) each describe in colourful detail why for example those little pink tissues are pink, the Thai love for uniforms, the little altars in taxi’s and the popularity of yaa dong. Illustrated with a lot of photos. A good browse. [coffee table book]

Very Thai: Everyday Popular Culture…

As a tourist to Thailand I enjoyed experiencing a country so very different from where I was living at the time, Brunei Darussalam. Being able to buy booze without leaving the country was also an attraction.

But when I finally moved to Thailand I switched from a carefree tourist mindset to expat mode. The country around me, previously a kaleidyscope of sounds, smells, and clashing colours, started to come into focus.

Along with the focus came questions. Like, why do Thai taxis have those dangly bits hanging from their mirrors? And why do beggars crawl face first along the sidewalk? And why are Thai police uniforms so darn tight?

When I asked other expats their answer was always the illuminating (not) “I dunno”. Being me, I needed more, so I started my own search into the why’s of Thailand. Hit and miss, the answers to a few Thai quirks are discussed in posts on WLT.

Very Thai Photo Exhibition…

It’s a small exhibition with larger than life-sized photos from Very Thai.

I wasn’t the only one curious, a stream of viewers kept popping in front of my camera.

Many found it easy to walk along the exhibition slowly, savoring the eyecandy as they went.

This photo was my favourite eyecandy of all.

While there it came to me that the photos from the exhibition would be the perfect backdrop for smartphone snappers in Thailand. Because, except for in grocery stores (where it’s off-limits to take photos of veggies) you’ll find people posing in front of just about anything. And I still don’t know why that is.

To get all the lastest news about Very Bangkok and Very Thai, follow Philip on Facebook at VeryThaiBook or on twitter @verybangkok, or bookmark his website: Very Thai.

Sidenote: the editor of Very Thai is Alex Kerr. You might remember the review I wrote of Alex’s excellent Bangkok Found awhile back. And seriously, if you want to know more about Thailand, you couldn’t go wrong with both Very Thai and Bangkok Found on your bookshelf.

10 Responses to “ Very Thai Photo Exhibition: Bangkok ”

Disclaimer: The last photo has been doctored. The lovely Thai lass generously posed in front of a different set of photos but I felt driven to move her back a bit (all the way to the beginning of the exhibition).

Love that exhibition! I have not yet read the book, though I really REALLY would love to get my hands on a copy. I plan to buy one when we visit again.
Another book with great photos is Bangkok Inside Out by Daniel Ziv and Guy Sharett, but I think it is out of print. It caused a stir with Thailand’s Ministry of Culture with the photos of some of the sex workers in the red-light district.
Amy recently posted…Modifying food choices even further

Hi Amy. It if you enjoyed Bangkok Inside Out, you are going to be blown away by Very Thai. Philip has a passion for hunting down the tiny details of the popular culture and history of Thailand and it shows in the book. You can get Very Thai on amazon.com but if that’s what’ll take you to get back here, even for a visit, then I’m all for it 🙂
Catherine recently posted…Thai Navy Dances Gangnam Style: Youtube Sensations

Catherine – Thailand has many strange ways and many unanswered questions including the one shown in your bottom photo. Why do Thai women make the Thai two finger salute when posing for photos and what does it mean? I tried to answer that one myself a couple of years back and came to the conclusion it dated back to Siam’s war with Burma in 1767 and their(Siam’s) soldiers index and middle fingers used to draw a bow. If taken prisoner the Burmese would cut them off. However, right or wrong there’s still many answers to Thais strange quirks I’d like to know.

Thanks Martyn. I remember when you wrote the article about the two fingered salute. When I went to Burma early this year I took a photo of a Burmese girl who gave the same. As soon as I pointed my camera at her, just like the gal in the photo above, she whipped out those two fingers. So perhaps it’s doesn’t have anything to do with Burma vrs Thailand? Or… it could be that she knows nothing of the history behind the finger salute. An unsolved mystery.

Martyn, that could be it. Back then armies fought mostly close together (unlike now). So both sides taunting each other makes sense. I need to reread Very Thai to see if there was a mention anywhere (it’s been years).
Catherine Wentworth recently posted…Review: Language Learning Log

I bought this book as a present for my parents on my first stay in Thailand. Disappointingly, they never gave it more than a cursory look. Such a shame as I think it still holds up as one of the best insights into Thai culture available in printed form. Your idea of using it as a housewarming gift, Cat, is a magnificent one too. Here’s hoping Very Bangkok is out by the time I make my next trip!

Also if anyone’s still reading this thread, Alex Kerr is the author of a couple of excellent books on Japanese culture (Lost Japan is one, the other slips my mind just now (maybe it’s called Dogs and Demons… not sure). Highly recommended if Japanese culture interests you.

Very Thai Exhibition in front of ZEN in Bangkok

One of the best books about Thai culture and life, Very Thai by Philip Cornwel-Smith, now has a photo exhibition in front of ZEN in Bangkok. The exhibition runs from now until 6th December 2012. ZEN is part of the CentralWorld complex and has easy access from BTS Chidlom. The free exhibition is outside so check the weather report first. For more information, check out the Facebook page for Very Thai.

One of the best books about Thai culture and life, Very Thai by Philip Cornwel-Smith, now has a photo exhibition in front of ZEN in Bangkok. The exhibition runs from now until 6th December 2012. ZEN is part of the CentralWorld complex and has easy access from BTS Chidlom. The free exhibition is outside so check the weather report first. For more information, check out the Facebook page for Very Thai.

Review by Robert Carmack

This is an insightful look into one of our favorite destinations. Brand new and profusely illustrated, its written by Philip Cornwel-Smith, an English expat with many years’ residence in this Kingdom of Smiles. Indeed, Very Thai is so good, it’s already heading into translation. Highly recommended.

Featured Footprint:
Artist Chris Coles – Bringing it to the Bangkok Night

2011

“Meetings with Chris are always memorable. There was a mid-day meal at SUDA restaurant years ago where Chris informed me at our lunch table, “You need to buy, Very Thai.” A book written by Philip Cornwel-Smith and now in its second edition, with additional photographs by John Goss. After we finished eating we walked to the Time Square Building on Sukumvit 12 and went up the escalator to Asia Books on the second floor. That Asia Books store is now gone. But I still own Very Thai thanks to Chris Coles. It is a great book about everyday popular culture in Thailand.”

Recommended Books

By Trevor Bide on January 7, 2011

There are some things that are very Thai and knowing about them will greatly help your understanding of Thai ways and popular Thai culture. What is Hi-So? The love affair with red bull and energy drinks, ghost stories, amulet collectors and fortune tellers. Thai Massage, What is a sniff kiss? These are just a few of the things you will read about in the excellent 256 page book with fantastic photographs called “Very Thai“.

Very Thai

This week i’ve got the illustration assignment called ” VERY THAI” project.I have to answer the given questions into loog-toong (ลูกทุ่ง) style of illustration 🙂 Which one do you like or dislike just let me khow!I’d appreciate your comments! 🙂

Books and Information on All Things Thai

Mundo Exchange volunteers and interns in Thailand have created a list of books and reading about Thailand and Thai culture. Some of the works included are fiction, others are about history, the arts, and the cultural ways of this Thai society. Travelers, tourists and armchair anthropologists may enjoy some of these writings. Our goal is to include more, so if you want to recommend other Thai related readings let us know at info@mundoexchange.org. Enjoy they reads! (*Other books and readings, not listed here, will be available for Mundo Exchange volunteers during your cross-cultural training and orientation.)

Thai Culture:

An endlessly entertaining book full of photo essays explaining the simple yet fascinating quirks of modern Thai culture: from toilet paper napkins to ghost stories, and from drinks in a plastic bag to temple carnivals, this book brilliantly sheds light on the everyday popular culture in Thailand that is so mystifying to its visitors.

Fascinating But A Little Dense

This insight into contemporary Thai culture delves beyond the traditional Thai icons to reveal the casual, everyday expressions of what it is to be Thai that so delight and puzzle outsiders. Never colonised, Thai culture retains ancient meaning in the most mundane things – over 200 colour images.

My Personal Review:

I finally finished Very Thai and I enjoyed it very much. If you have been to Thailand a time or two it certainly helps explain a lot of things you wondered about.

The book is basically organized like a series of magazine articles on all sorts of topics. The tiny font takes some getting used to. Of course some articles are more interesting than others and there is a bit of repetition between and among some of the articles. The book is well-organized, thoroughly sourced, and lavishly illustrated with tons of photos.

I see there are some copies available now that are quite reasonably priced. I paid a ton more for this book, but I certainly don’t regret. If you love Thailand and wished you could better understand the Thais and the things they do this book is essential.

Thai Napkins

One of the more common Thai napkin is a flimsy, pink sheet. The one I measured was 14 cm (or 5-1/2 inches) square and about the consistency of flimsy, 1-ply toilet paper. I often wondered about these and was able to find out a bit about them in one of my favorite books about Thailand: Very Thai: Everyday Popular Culture by Philip Cornwel-Smith, with photographs by John Goss. The pink napkins are made from recycled paper and are less expensive; they are died pink to cover up blemishes from recycling. The dye is made from extracts of tomato and cinnabar.

Bangkok: Real Thai tranquillity

Escape the heat and noise of Bangkok with a trip around the city’s green hideaways, says Andrew Spooner

It’s early on a bright tropical Thai Sunday morning and I‘m standing at what many Thais consider to be the centre of Bangkok: Victory Monument. It is here – where a dramatic single-pronged monument rises out of the swirling cacophony of buses, tuk-tuks, mini-vans, noodle stalls and thousands of rushing Thais – that Bangkok reaches its fierce crescendo.

Even during the so-called winter season – which runs from now until March, with temperatures averaging 26C – Bangkok’s sensory overload of noise, rush and heat can be unbearable. Burning concrete, brain-melting humidity and the constant fumes of traffic coagulate into one long exhausting throb. So what do visitors do when the Thai capital overwhelms? Most take the easy way out, get back to their hotel rooms and switch on the air conditioning. (more…)

A book which gives me particular pleasure, especially when I am far from Thailand as now, is Very Thai by Philip Cornwel-Smith. I have a hardback copy here and a paperback version in Phana. I have actually bought about five copies altogether, but envious friends and relations have taken the others. On the whole I am pleased to let them have a book which I enjoy so much.

Very Thai is one of those books you can dip into anywhere and always find something interesting. The topics are all familiar to anyone who has been in Thailand even for a fairly short time with their eyes open, but Cornwel-Smith always has an informed take on every subject and he makes good use of knowledgeable Thai experts who add native authenticity and depth to his own observations. For example, we all notice the gaudy decorations on trucks, tuk-tuks and songthaews, but Cornwel-Smith reveals the traditional and even mythical origins of the designs. He points out that “Looking beautiful may be important but meaning matters as much. With spirits underwriting any accident, drivers pay extra premiums for divine protection through décor. Chassis metalwork plays shrine, cabins act as altar, talisman-shaped bolts physically hold the trailer together.”

Cornwel-Smith reports what he sees and digs down beneath the surface to cast new light on everyday objects and customs. He touches on some topics that come up on the Bangkok Post letters page (Soi Animals, Street Vendors, Motorcy Taxis, Hanging Wires) but he observes without whingeing. His mission is to explain and not to criticise or make cross-cultural comparisons. He certainly touches on things which are not normally regarded (especially by Thai officialdom ie Thai Tourist Authority) as ‘culture’. So we have the McDonalds clown wai-ing, the sniff kiss, the beckoning lady, whisky mixer tables, and so on. What this wonderful book does above all else is to celebrate what makes Thailand so unique, what makes it such a joy to live in, what makes it so different despite the seeming universality of shopping malls, expressways, and high-rise buildings.

And the photographs are a delight. The only thing I have against them is that I didn’t take them myself. I wish I had. Maybe if I had, I would have included these next four pictures, which illustrate a couple of things which give me and many people in Isan a lot of pleasure.

Book Review: Very Thai: Everyday Popular Culture

Apr 2009

By Shawn Gowans

As a professional bookseller I have had around 15,000 books pass through my hands over the last few years. Out of all those books there are just a couple that I found too precious to part with. The one book I will never ever sell is “Very Thai” a lovely hardcover book explaining all the unexplainable facets of Thai popular culture from men dressed as ladies to tuk tuk art to the ingenious use of plastic blue pipes to those tiny tiny pink tissues they give you at streetside food stalls. It is a celebration of everything that makes Thailand wonderful. And more importantly, it is a detailed snapshop of Thai culture at 2005. For instance that ‘legal services’ shopfront shown in the first photo below is no longer there.

There are more glamorous subjects but my favourite chapter is the one covering Blue PVC pipes and Hanging Electrical Wires…

Uniting the Thai architecture, roads and vistas, two things snag they eye: hanging wires and the blue PVC pipe. You can’t miss these contributions to probably the world’s most cluttered streestcape. Wires old, new and redundant tangle our surroundings in brutal, slashing lines or whimsical knots, severed ends swinging like electic eels at head-height. Defying the logic and memory as to what connects what, cables tangle into garlands several dozen thick. Blue pipes meander over teak house, temple and waterfall. The eye may bypass them to dwell on beautiful details behind, but the camera doesn’t lie. Taking a wire-free photograph defies all but the deftest lensman. the most photographed sight in Thailand is the hanging wire.

Published 2005 by River Books Thailand. 256 pages. Alas we don’t have a copy to spare but last time I looked there are revised 2009 paperback editions in stock at Asia Books

Visitors to Thailand are sometimes taken aback by seeing so many people constantly sniffing from small plastic canisters. Occasionally, one even sees Thais walking along with two of these inhalers stuck in their nostrils at the same time. This isn’t a case of the entire population suffering from nasal congestion, nor are people participating in some strange kind of a mass drug high. What you are seeing is a popular form of samun phrai (สมุนพราย), or traditional herbal medicine, known as yaa dom (ยาดม), which literally means medicinal inhaler. The most common of all Thai accessories, one can find these for sale next to cash registers in pharmacies and convenience stores throughout the Kingdom. Millions of Thais sniff yaa dom inhalers to clear congestion from pollution, mask odors, and make their nose feel cool. The little white nozzle plugs into both the nose and the national psyche.

The inhalers come in various shapes and sizes, from more commercial brands, such as Poy Sian, to more traditional versions featuring actual herbs. The latter were once more prominent in the provinces, but are now becoming increasingly popular in Bangkok. The roots of yaa dom, along with other traditional Thai medicine, can be traced back 2,500 years to the time of Gautama Buddha and Shivago Komaraphat, the physician for the original Buddhist order of monks and knows and known as the “father” doctor of Thai medicine.

According to writer Philip Cornwel-Smith, in his book Very Thai: Everyday Popular Culture, “Fashion, tradition and hypochondria may play a part, but a breathing problem exists. They way the Thai now live traumatizes the nasal passages, causes constant chills and dulls the immune system. Constant ducking in and out of ice-cold air-conditioning isn’t the sole culprit; millions wake up wind-dried from sleeping through the gusts of a fan. Then throughout the day, stress-induced over-breathing gets the chairbound urbanite panting through his mouth. Respiratory illness is gagging Thailand. The capital’s fumes and cement dust permeate the Central Plains, while smoke from burning forest and fields choke Northern valleys throughout the hot season.”

It’s also important to remember how important scent is in the Thai subconcious. “Perfume powers the culture, from tangy shrimp paste and aromatic jasmine rice to the floral water tincture nam yaa uthai. Scent’s ability to transport the mind has religious uses, as with incense, garlands and nam ob, a pungent, powdery liquid used in rites as well as grooming. Constant bathing and clothes washing ensures one’s personal bouquet makes the ‘sniff kiss‘ a mutual pleasure. ‘If you do smell, you have the chance of having it pointed out to you,” Kat’s column in The Nation points out. But there is a popular remedy: “Mentholated” powders leave your body feeling like one gigantic breath mint for hours.’

According to Wit Sukhsamran, a practitioner of traditional Thai medicine there aren’t any addictive ingredients in the inhalers, although there are some specific physiological effects which could lead to addiction. “The combination of camphor and menthol can have an effervescent effect, which can lead to an addiction among some users. Since the membrane between the nasal passage and brain is thin, it allows for quick absorption and nourishment of the brain. So, it’s a more immediate effect. It is also this phenomenon that results in [unwholesome] acts, such as sniffing glue, becoming so addictive among users.” Yaa dom works by stimulating nerve endings, which allows improved blood flow, which subsequently counters conditions of fatigue, nasal congestion, nausea, and vertigo.

Royal Thai mandated yaa dom inhalant mixtures are taught at the temple of Wat Pho in Bangkok, while literally thousands of other forms, in addition to commercial brands, can be found throughout the country. There are probably as many versions as there are practitioners of herbal medicine and healers. Broadly speaking, there are chemical-based or herbal forms of commercial yaa dom available on the market. The Poy Sian brand is a popular form of chemical-based yaa dom, featuring a mix of the oils of broneol, camphor, eucalyptus, and menthol.

Of the commercial herbal inhalers, Jarungjit is a popular brand, featuring pommelo and several other herbs, which are ground together. The most popular ingredients in homemade mixtures or those produced in rural areas, are various chopped herbs. A common form includes a base of black pepper, camphor oil, citrus peel/pommelo, cloves, and mace. These are commonly packaged in a small jar or glass bottle.

So while at first glance it could easily be assumed that the widespread use of yaa dom is a kind of society-wide addiction, it might be more accurate to conclude that its popularity is due to a combination of factors: a long-held cultural tradition (traditional Thai medicine); a counter to rapid industrialization (its use for countering foul urban smells, such as those generated by pollution); along with a fashionable consumer-driven trend towards “health consciousness”.

To learn more about Thai herbal medicine, a fabulous resource is the website for Tao Mountain.

‘Must Have’ Books on Thailand and Thai Culture

Post by Desi

I’m here permanently (unless something strange happens). But like others here, I have friends visiting as well as moving to Thailand for work.

Before I moved to BKK, I knew about the Bangkok Guide because I was a member of this forum before arrival (googled to find out the best place to learn about living in Thailand and this was it). I bought other books on the advice of this forum.

A group of my friends/work colleagues (three families + a single) are arriving in the spring for work. They do not utilize the internet (as far as I know), so I wanted to compile a reading list from those on the ground.

Thai literature or literature about Thailand

I’ll stay in Bangkok and Phuket next turn of the year and I wonder wether you can recommend me some Thai literature (or literature about Thailand) to get into the mood for my holidays… Btw I’m talking about prose literature, not travel books… For example I’d recommend everybody visiting Vienna to read Stefan Zweig’s “World of Yesterday”…

Hi, there is a book which I really like called “Very Thai” – Everyday popular culture, written by Philip Cornwel-Smith. It explains a lot of things you may wonder about when you get to Thailand. Take a look here; http://www.verythai.com/ Enjoy your trip!

Thailand Writers:
Phil Cornwel-Smith, author of Very Thai

In the first of Travelhappy’s Thailand Writers series, Philip Cornwel-Smith, author of the bestselling Very Thai, a guide to understanding everyday street life in Thailand, describes why he loves the Land of Smiles

Name
Philip Cornwel-Smith

Age
42

Nationality
British

Time in Thailand
14 years

What brought you here?
A backpacker bored with touring, I studied meditation and massage before staying in Bangkok with an ex-Time Out pal. Within four days, I was hired as founding editor of Bangkok’s first city magazine, Metro. A typical Thai tale of reinvention.

What do you most love about the place?
Unpredictability. Flexibility. Vibrant streetlife. General pleasantness. Tolerant acceptance of human nature.

Where do you live in Thailand? Why did you choose to live there?
At a house opposite where I first stayed, in a close-knit central soi dubbed Sesame Street, though it can evoke Melrose Place.

Thailand is the Land of Smiles. Discuss.
The plural doesn’t mean uniform happiness; there are different smiles for every emotion and motive. To learn Italian you begin with gestures; here you must learn how to smile.

Wayang Buku

Performance by Fahmi Fadzil using Very Thai as one of his book puppets.

Held at MR Kukrit Pramoj House, Bangkok. Curated by Tang Fu Kuen.

Fahmi Fadzil performs Wayang Buku at LIB

Azmyl Yunor and Fahmi Fadzil developed Wayang Buku in 2006 as a means to investigate the performance and performativity of books.

Each book represents a character in a version of traditional Malay puppet theatre, in a performance that works on multiple levels. Each static book cover represents one of the static images of a shadow puppet character from a classical epic like the Ramayana or Mahabharata. Then the interaction of the covers-as-characters provides another layer of interpretation onto the traditional story. Like a traditional dalang puppet-master, Fahmi both narrates the story and voices the characters as he manipulates the books so that their covers resemble the moving shadow puppets. The book covers are not shown in shadow, but visible to the audience in the same way as shadow puppets are often performed in front of a screen so that their coloured decoration is visible to the audience.

Fahmi chose Very Thai to represent the Tree of Life character, what the Thais call Kalapapruek, due to the multiple images in its cover design.

The production was staged by the curator/dramaturg Tang Fu Kuen in the sala pavilion built by the late author, performer and statesman MR Kukrit Pramoj in his home for the staging of khon masked dance of the Ramayana epic – a suitable location of this reinterpretation of traditional Southeast Asian performance.

**** (four stars)

7 Jul 2007

So you think the term “Thai logic” is an oxymoron? Perplexed by the tiny PINK tissues at local eateries? Can’t think of any reasons why older Thai women (“khun naai”) just loooove to wear retina-searing Thai silk outfits and shellack their hair into unmoving, frightening tower of ‘do?

You can stop scratching your head. Read “Very Thai” by Philip Cornwel-Smith. A longtime expat of Thailand, he has written an exhaustive record (and explanations) of Thai idiosyncracies that make the people charming, lovable and yes, sometimes frustrating and illogical.

Why do Thais “sniff kiss”? For those who don’t know what this is, a “sniff kiss” isn’t really a kiss per se. Instead of planting a wet one on their beloved’s cheek or lips, the Thais basically just come close enough to sniff your cheek. This is a deep sign of affection that foreigners find “weird”.

It’s actually not weird at all, and here Cornwel-Smith displayed his genius of observation and understanding of the culture. Thais value cleanliness very much, so if someone dares to come close enough to actually take in your scent into his/her nostrils, that means you are very hygienic and thus truly desirable~!!

That is just a small sample of what amazing tidbits of pricelss information Cornwel-Smith has in his book. Beautiful colored photographs (by John Goss) help to illustrate the points and make this book a must-have for any foreigner (either just visiting or a longtime expat) who gets confused by “Thai ways”.

**** (four stars)

7 Jul 2007

So you think the term “Thai logic” is an oxymoron? Perplexed by the tiny PINK tissues at local eateries? Can’t think of any reasons why older Thai women (“khun naai”) just loooove to wear retina-searing Thai silk outfits and shellack their hair into unmoving, frightening tower of ‘do?

You can stop scratching your head. Read “Very Thai” by Philip Cornwel-Smith. A longtime expat of Thailand, he has written an exhaustive record (and explanations) of Thai idiosyncracies that make the people charming, lovable and yes, sometimes frustrating and illogical.

Why do Thais “sniff kiss”? For those who don’t know what this is, a “sniff kiss” isn’t really a kiss per se. Instead of planting a wet one on their beloved’s cheek or lips, the Thais basically just come close enough to sniff your cheek. This is a deep sign of affection that foreigners find “weird”.

It’s actually not weird at all, and here Cornwel-Smith displayed his genius of observation and understanding of the culture. Thais value cleanliness very much, so if someone dares to come close enough to actually take in your scent into his/her nostrils, that means you are very hygienic and thus truly desirable~!!

That is just a small sample of what amazing tidbits of pricelss information Cornwel-Smith has in his book. Beautiful colored photographs (by John Goss) help to illustrate the points and make this book a must-have for any foreigner (either just visiting or a longtime expat) who gets confused by “Thai ways”.

any other good thai books?

500 or so great photos of daily Thailand life: katoeys, truck art, motorycle taxi drivers’ vests, phallic symbols, the tiny pink tissues on all the tables and on and on, with excellent written explanations! A great coffeebook table to remind you of Thailand and shed light on Thai culture. A steal at under 1000 baht!

A review from the net:

For newcomers or old hands Thailand poses a plethora of questions: Why the gaudy paintings on the sides of buses? What are those strange tattoos supposed to do? How about the national obsessions with soap operas, fortune-tellers, and comedy cafes? And what’s up with those blind street musicians anyway?

In the book Very Thai: Everyday Popular Culture (River Books, 2005), writer Philip Cornwel-Smith and photographer John Goss attempt to answer many of these puzzling questions that usually go unasked in books about traditional Thai culture and most travel guides.

The book is divided into four different sections â?? “Street”; “Personal”; “Ritual”; and “Sanuk,” â?? which examine everything from security guards to beauty queens and the philosophy behind all those ornate gates.

At first glance some of the essays such as “Dinner on a Stick” might seem like their regurgitating the banal: Bangkok has thousands of restaurants and stalls serving up sustenance-on-wheels. But one of Philâ??s primary strengths as a writer is his meticulous research. Even some younger Thais might be surprised to learn that the real restaurant boom in the capital began in the 1960s when, after getting a taste of Western restaurateur capitalism, “wealthy Thai wives in Bangkok’s Sukhumvit district converted buildings fronting their compounds into outlets for their cooks”.

So it goes with many of the essays. Quite a few readers will know that the mythical Garuda (an almighty hybrid of bird and human) is a symbol of Siamese Royalty, but may not realise that King Rama V once “had a man-sized Narai riding a man-sized Garuda’s shoulders on the bonnet of a motorcar.”

This is the kind of book that makes for a great companion in the streets, or on the road, often times literally, as it veers off on detours through the history of the tuk-tuk (originally a Japanese invention, but given a Thai spin), explains the Buddha images and yantras in taxis, and looks at some of the splashes of inspirations, like northern-style umbrellas and Japanese manga, that animate the bright murals on public buses.

Philip also offers up plenty of original insights. In trying to explain the sometimes erratic driving styles of Thais, he looks back into history’s rearview mirror to the Kingdom’s waterborne culture: “Weaving between lanes, Thai cars slip through gaps as if they were a canoe that would glance not crash. Touting taxis and tuk-tuk hover freely rather than stop at reserved ranks. Cars park up to three metres deep, rather like tethered boats.”

The book’s overriding theme, how past and present, East and West, are on a collision course in the Thailand of today is captured by photographer John Goss in a number of eye-riveting juxtapositions: like a 7-11 behind a spirit house and a temple dwarfed by a Western-style high-rise, or a sign that reads “Nice Palace” next to an ad-hoc, sidewalk kitchen.

But Very Thai is also a very versatile read and photo collection. For the real or couch-bound traveler, the creators whisk you off to the racy Phi Ta Khon, or Ghost Mask Festival in Loei; and there are stopovers at a wild tattoo festival on the grounds of Wat Bang Phra in Nakhon Chaisri, as well as the “Illuminated Boat Procession” in Nakhon Phanom province.

They also take you behind the scenes of high-society parties, where, surprisingly enough, gatecrashers are not barred. Says one lady from the upper echelon, “Door policies will never happen in Thailand, believe me. If you’re not invited, they’ll let you in anyway, but maybe talk behind your back.” With all the business deals being sealed at these glitzy functions, Phil believes “hi-so is the new golf.”

Popular entertainment is also spotlighted, and the fickleness of fame is mocked by Thais as maya (the Sanskrit word often used in Buddhist terminology for the illusory nature of life.) But the author also sings the praises of the “Songs for Life” genre of Thai folk music, Modern Dog (the indie heroes who put the bite into Thai alternative music), and local rapper Da Jim.

Another fault-line running through Very Thai is that, in a book which purports to be about everyday culture, very few ordinary Thais are quoted. Most of the quotations are taken from Thai academics. In places this gives the book a scholarly tone that clashes with the subject matter. It should be an easy enough flaw to fix in what will most likely be a series, and John Goss’s images manage to bring some of the Ivory Tower asides back down to street level.

One of the most overused travel writer’s clichés about Bangkok and the country’s markets and festivals is “chaotic”. What may seem shambolic on the surface, however, reveals depths of order moored in ancient traditions. Such is the case with the essay entitled “Day Themes: a colour-coded guide to surviving the eight-day week.” Seemingly random and merely aesthetic to the Westernized eye, the brilliantly hued sashes wrapped around sacred trees, chedis, and spirit houses are actually auspicious colours associated with different days. Another photograph reveals that even 7-11 has used these colours for an advertisement.

Not one to make light of the country’s dark side – as is the case with so many Western writers – the essays on “Fortune Tellers,” “Ghost Stories,” and “Lucky Number 9” reveal that Thailand may have some of the fashions and facades of the West and Japan, but has retained its very Thai spirit.

All in all, this groundbreaking work strikes me as one of the few books written in English to come out of the country in recent years that will still be of interest to readers, students, and pop culture historians in a century from now.

literary thievery

by Raych, 19 July 2006

I wish I could take credit for this paragraph but I can’t. I stole it out of a book on Thai culture… but it’s just so APT. Read, and know that it’s all true.

‘Powered by technology, the habits of slower times turned lethal… in the past, the limits of human strength prevented a boat or rickshaw from speeding, and the watery highway meant collisions harmlessly glanced, with no lanes determining their course. Taxis behave as if nothing’s changed. They tailgate and overtake at high speed with inches to spare; they blithely straddle white lines without indicating, or cut across three lanes and screech to a halt at the merest hint of a hand politely beckoning palm down. With driving lessons an affront to face and licenses easily bought, many Thais intuitively steer their cars as if on water.’

Thanks, Philip Cornwel-Smith.

1 comment:

Ok, so from what I have been told about boating on the river (is there only one?) in Thailand: Long canoe like boat with a Toyota Corolla engine mounted on the back with a super long shaft leading to a propeller that is lifted out of the water to stop. Stats say that there is one casualty per week on these flying umbrellas. Can you verify?

Having traveled to Thailand many times since 1992 when I first visited “the Land of Smiles” I have always been intrigued and fascinated with Thai culture on many levels. While I have been impressed with Thailand’s trove of cultural attractions from the magnificent Wat Phra Kaeo and ancient cities like Sukhothai and Ayutthaya, as well as the country’s breathtaking natural beauty, I have been equally fascinated with more everyday expressions of Thai culture.

Exploring and understanding these “everyday expressions of Thai culture” is at the heart of Very Thai, Everyday Popular Culture. More than a guidebook, this book is a window on Thai culture which “delves beyond traditional icons to reveal the everyday expressions of Thainess that so delight and puzzle.” To be sure, the book explores some of Thailand’s “alternative sights” from tuk-tuks and taxi altars to Thai magical tattoos and drinks in a bag.

Even if you have lived in Thailand for any length of time or have traveled there for holiday or business, this book offers fresh insights into Thai popular culture, customs, and traditions. Likewise, if you are planning to travel to Thailand in the near future, do yourself a favor and pick up a copy of this book. One thing is for certain, after reading this book, you will never look at Thailand the same way again.

13 Jan 2006

Of the stack of books I purchased in Thailand earlier this month, the best so far is Very Thai: Everyday Popular Culture by Philip Cornwel-Smith, photographs by John Goss. This is a collection of essays with accompanying photos of all sorts of things that the Thai people take for granted but the farangs (foreigners) often ponder about. I just began reading the book a couple of nights ago and have already learned why virtually every drink served in the Land Of Smiles contains salt (it’s to rehydrate the body in the hot climate) and I’ve read about the drinks served at the food stalls in plastic bags (I had a Coke like this one day), about the unique Thai deserts (I had a tray of “mystery” deserts at the Baiyoke one night — I just knew many had sticky rice and bean paste in them and now I know I was right), and about the tiny tissues that pass for napkins at virtually every food stall or restaurant in Thailand. The next chapter is about those insect “snacks” that Tim and her friends so enjoyed and which so grossed me out during our last night partying in Patong. The book is so good that I’m thinking about purchasing a few extra copies for a couple of friends and family members as it seems to sum-up all I find fascinating about the country and it’s people.Amazon.com does carry the book, for around $21, which is more than I paid for it at Asia Books on Sukhumvit Road, Bangkok (their website has it for $25.51, however, so who knows?). At any rate, it would make a great birthday or Christmas gift — it’s attractive hardcover makes it a good coffee table book and the format allows for browsing rather than reading it from cover to cover (although I’m reading it all the way through). If you’re interested, here are some (better) reviews of this remarkable book: River Books (publisher of Very Thai), Circle Of Asia, The Irrawaddy News Magazine (May 2005)

Book Review: Very Thai – Everyday Popular Culture by Philip Cornwel-Smith

By Natalie Bennett (now leader of the UK Green Party)

New arrivals in Bangkok are easy to spot; after a day or two in the city they’ve got a dazed, bemused look, and move slowly, hesitantly. This Bangkokitis is an extreme form of the culture shock that many tourists experience in foreign lands.

There are two factors that make it particularly acute in the Thai capital. First, so much of the environment seems familiar – glass-and-steel office blocks, modern cars, familiar fast food restaurants. Yet it is also so foreign. Underneath the office blog might stand a baby elephant, its owner begging for funds. Amidst the modern cars zip scores of death-defying motorcycle taxis, their riders’ bright jackets clashing with the mini-skirts of the high-heel-shod women perched precariously side-saddle behind them. Then they’ll be the shrine on the corner thronged with fortune-tellers.

Bangkok is where east meets west, modern meets traditional, the past meets the future. And while often they’ll stand in stark opposition, they’ll also blend to produce astonishing new hybrids.

The visitor who seeks easy answers might turn to a guidebook, and for some of the more obvious sights get a sentence of two of explanation. Or they might turn to a scholarly historical study, explaining temples and sculptures. But Philip Cornwel-Smith’s Very Thai: Everyday Popular Culture is the first book that I know of to try to explain Thailand as it is today.

This is a prodigiously illustrated (by the photographer John Goss) text, accessible, but informative enough that even people who’ve lived in Thailand for decades will find plenty they didn’t know.
Of course I was aware, having lived in Thailand for almost five years, that trucks were usually heavily decorated, particularly in their upper parts. But I didn’t know that these works were designed to placate the journey spirit, Mae Yanang, or that each cab represented the sacred Mount Meru. The frequent inclusion of Western film stars in these images in no way interferes with this.

But it might take the first-time visitor a while to notice these, being too distracted by more disconcerting sights, such as the kathoeys (lady-boys) who can be seen at work and play around the capital without the locals batting an eyelid. (I used to live in the African rag-trade district of Bangkok, Pratunam. A kathoey was an otherwise entirely ordinary staff member on one of the stalls. When Africa met Asia at work, there was frequently some cultural confusion.)

Cornwel-Smith explains the understanding of gender and sexuality – so different from the West’s – that underlies the phenomenon:

Thais make a distinction between gender – a public identity to be kept riab roi (proper) – and sexuality, which remains undiscussed, unrestrained. Thai society tends to regard sexual urges – at least for males – as natural and requiring plentiful, but private outlets. Hence polygamy, once banned, resurfaced through minor wives and the fancifully themed playgrounds of the sex industry. With women’s virginity still a commodity to be guarded, kathoey have offered a non-disruptive outlet for single males.”

This acceptance has helped to encourage Thailand as a destination for medical tourism of a specific king – gender-reassignment surgery. Up to 1,000 operations are thought to have been done on foreigners each year. And many kathoeys have taken up the practice.

Yet after centuries of a place in Thai society, new conflicts have emerged. Following the recent morality crackdown by the Shinawatra government, the rights of kathoeys have become a political issue, Cornwel-Smith reports, quoting Thanyaporn Anyasri, 2002 “Miss Queen of the Universe”, who said: “I want to be the world’s first transexual prime minister so I can legislate laws that promote homosexual people’s equality.” He then quotes a representative of a Buddhist foundation saying that since every person has gone through innumerable reincarnations they are likely to be kathoeys at some point in the future, so should think about equality now.

After contemplating all of that, the first-time visitor might need a drink and a nice meal. If they’re very brave, that might include the “prawns of the air” (grasshoppers), deep-fried whole and sold from street stalls, and some Red Bull – one of the few Thai traditions to really make it big inter (internationally). Cornwel-Smith will explain too why there might be tiny pink tissues on table, and for afters a pudding so sweet it will set your teeth on edge.

Many more aspects of Bangkok, from the skin-tight police uniforms (the government was keeping up with Western fashion in the Sixties, but then got left behind) to the numbers of dogs roaming the streets. There are also sections on Thai music, festivals, decor, gardens and much more.

If you’re the sort of visitor to Thailand who just wants to swan down Khao San Road and then lie on the beaches, you won’t need to buy Very Thai. But if you want some great stories to tell about the country – not just accounts of what you’ve seen but explanations for the curiosities and complexities – then this is an essential book.

Declaration of interest: The author used to commission writing from me when he was editor of Metro (then Thailand’s answer to Time Out) and I was a writer there. Online from that time I have an article about Khunying Supatra Masdit (billed by some as most-likely to be Thailand’s first female prime minister) and a piece about the Maldives. They’re not the paradise you think.

By Mike, 17 Nov 2005

Hardbound and tastefully organized with lotsa cool photos, this book’s got all the vital data on street-level Thailand. All questions regarding bagged coffee, Red Bull-swilling motorcycle taxi drivers, and other curious aspects of the Bangkok streetscape are answered within its pages. A must read for anyone who’s ever visited Thailand and thought twice about urban elephants and phallic key chains.

Basically, these dudes stole my thunder. This is freestyle anthro-journalism at its flaneuring best.

The Expat Experience

Perhaps the finest book we’ve yet seen on popular Thai culture is viewed from an expat perspective by writer Philip Cornwel-Smith and photographer John Goss in the fascinating Very Thai (2005, ISBN 974-9863-00-3). Here, the authors take a madcap romp through everything from spirit houses to soi animals, explaining in detail the behind-the scenes stories behind many of the icons you’ll see on the streets and back-sois of Thailand. The book is extremely well researched, and a fun read.

Street Corner Siam: Exploring Thai Popular Culture

A talk at Siam Society on 15 September 2005 by Philip Cornwel-Smith

The author will give an insight into the value of everyday contemporary things in building a more inclusive, up-to-date picture of Thai culture, society and history. Exploring his passion for all things Thai, Philip Cornwel-Smith traces the origins of what you find in the street, the home, the shop and the bar and on TV.

Fodors Forums: Very Thai

A wonderful book is “Very Thai: Everyday Popular Culture,” by Philip Cornwel-Smith and with 500 photographs by John Goss. I picked up a copy in the gift shop of the National Museum in Bangkok, but it is available on Amazon.com. The pictures are incredibly evocative, and there are essays on everything from vendors to transportation to soi animals to alphabet tables to fortune tellers to monk baskets to soap operas to temple fairs. Rough Guide says “Answers and insights aplenty in this erudite, sumptuously photographed guide to contemporary Thai culture.” The book is a manageable size.

Dulwich College magazine, Thailand

By Miss Diane, 13 May 2005

Focusing more on the “What Is” rather than the “How To” of life in Thailand, “Very Thai” is a celebration of the amazing Thai life, mind and heart.

Philip Cornwel-Smith has written a very refreshing book about Thailand, so true and so well illustrated with photos that have captured real life in chaotic Bangkok. One cannot suppress a smile on seeing a photo of entangled electric cables on a street corner.

From a McDonald’s plastic mannequin doing the traditional “Wai” to the white skin obsession, all is said and shown to give the reader a real grasp about what is Thailand in 2005. Among the 17 small photos on the cover of “Very Thai” are contemporary interpretations of traditional folk customs like Buddha images (in plastic), wooden bracelets (with painted Hello Kitty faces) and monk basket offerings (miniaturized). They hint at the scope of this book, which, as author Philip Cornwel-Smith explains in his introduction, “celebrates the miscellany of Thai life, whether folk or formal, pop or ethnic, homegrown or imported.” Longtime Bangkok resident Mr. Cornwel-Smith covers as much as 65 topics. “I wanted to get to the root of things rather than just write observations and anecdotes,” explains the British-born author, who from 1994 to 2002 edited the capital’s first listings magazine Bangkok Metro before moving on to edit Time Out’s hugely successful Bangkok city guide.

“Very Thai” rewards the conscientious reader with astonishing details on subjects like pink napkins, soap operas, ghost stories, truck & bus art, recycling tyres into chairs and garbage bins, and more, and more… Each chapter is its own mini-course on Thai history, sociology, anthropology and politics.

The book has plenty of interviews and quotes from a variety of sources plus 500 colorful photos taken by Mr. Cornwel- Smith and John Goss, another longtime resident.

“Very Thai” is a must for visitors, longtime residents and anyone anywhere interested in what makes Thailand “Very Thai”

Installation by Prapon Kumjim, with montage including images from Very Thai. A copy of Very Thai was also displayed as an exhibit on the table in the exhibition.

FROM ASIAN ART ARCHIVE:

‘Bangkok, Bangkok’ is an exhibition which sketches out the contours of an incomplete and imperfect city. The Asian metropolis is known as a gateway or transit zone for travellers in South East Asia, but Bangkok is rarely their end destination. Eight Thai artists brought together in Brussels are using cinema, photography and video either live or online to evoke the decline and renaissance of this international city, with humour and sarcasm. The artists will each be giving their personal vision of the many changes that have disfigured Bangkok but celebrating its chaotic charm at the same time.

Thailand began to suffer from economical turbulence since the mid 1990s. Its urban landscape changed drastically due to economic breakdown. Urban ghosts emerged and remained as incurable scars of the city. A “self-organized” city dreamed up by William Lim, a Singaporean architect, as a post-modem city, Bangkok takes its charm from its chaotic disorganisation, its accessibility to both local and overseas visitors. Rarely a destination in itself for visitors, Bangkok enjoys its status as a gateway, and a transit zone for those who want to mooch around the Southeast Asian Countries. The city lacks of completeness and perfection. We all have something to complain about, from the sewer system and the streets, to the sky train and the authority that runs it.

‘Bangkok, Bangkok’ is an attempt to introduce contemporary art by Bangkok-based artists whose work deals with this city, people, lifestyle, mentality, from various approaches. As citizens of this city, and witnesses to its fast paced growth, collapse, and revival, young artists portray their point of view towards such changes. They investigate the urban condition and lifestyles in the city and its surrounding area through photography, video and film imbued with humour, satire and critique. They also seek proximity and interaction with Brussels audiences by working with local people.

The exhibition consists of two parts: urban landscape and cultural landscape. In the section on urban landscape, images of Bangkok from the economic crisis to the present day will be represented by photography in Manit Sriwanichpoom’s Dream Interruptus and in his publication, Bangkok in Black and White. Manit, who began his career as a photojournalist, has always been interested in social and political issues at both local and international level. This series is one of his most important if obscure works, though it is overshadowed by his famous Pink Man photographic series. For its part, Vanchit Jibby Yunibandhu’s video work shows us images of the city from different viewpoints. About Bangkok that I think I know deals with her personal experience with the city whilst also embodying an attempt to re-orientate herself after the rapid changes of the last ten years. In stark contrast to Vanchits work, in ‘If there is no corruption’ Wit Pimkanchanapong creates a pseudo-Bangkok Metropolitan subway system to pour critique and satire on the existing system and its mass transport infrastructure in this megacity, as well as its urban planning, and administration. Kamol Phaosavasdi, on the other hand, explores Bangkok urban situation differently. He juxtaposes rush hour of Bangkok by using video installation with other real time ambient of his exhibition in Bangkok, ‘Here and Now’, with the recreated fluxes of unknown scripts. In his ‘techno temple’, Kamol juxtaposed the time based video of three images, turning Bangkok chaotic atmosphere into a temple.

Kornkrit Jianpinidnan, a young fashion photographer, will present a wide range of portraits of Bangkok’s younger generation, both Bangkokian and expatriates, in their most intimate moments. Kornkrit asked them to call him up when they were ready to be photographed. The idea was to capture the point of transition between the public and the private, as decided by each individual, and to highlight the sense of alienation. Prapon Kumjim will work with Brussels audiences to complete their projects, which they began in Bangkok. Prapon Kumjim is a lens-based artist who explores his nomadic experience and our media-centred society in an attempt to blur the divide between art and film. As part of his cultural interaction project, he will ask people from Brussels to take pictures of their everyday activities. Prapon will finally re-photograph and edit these as in a storyboard format. Thasnai, on the other hand, approaches the community in a different way. As an artist actively taking part in a social, anthropological and research-based project, his works explore cultural misinterpretation and its idiosyncrasy, creating an interesting dialogue between the different cities in the world and their perception of Thailand. The project in Brussels will address the idea of cultural translation and their perception of each nation/ narration from multi-cultural background.

To sum up with both part of the show, Vasan Sittikhet, a social oriented artist, and performance artist, will perform the puppet show parodying the political situation in Thailand. This project will be an interesting metaphor for audience, to rethink about what’s really going on behind the land of smiles.

Very Thai = very insightful

A few weeks ago, I happened across an intriguing article in Time Magazine about Very Thai, a new book of photos and essays about Thailand and its culture. The next time I passed through the Emporium on personal business, I made it a point to stop by the Kinokuniya Bookstore to pick up a copy.

Unlike your standard coffee table fare that shows many postcard-pretty photos touting lush tourist destinations, Very Thai delves into the mundane: the day-to-day sights, smells, rituals, and idiosyncracies that define exactly what it means to be Thai. The book is divided into major sections such as street life and entertainment, which each section containing numerous essays on individual topics as varied as food on a stick to tuk-tuks to hi-so hair-dos. Each essay is accompanied by a rich array of photographs, many of them candid, spur-of-the-moment, man-on-the-street snapshots.

Written by an expatriate and longtime resident of Thailand, the book is a detailed, meticulously-research reference into the little nuances of Thai behavior and philosophy, and explores how Thai culture has evolved into its present-day incarnations as it is assaulted and influenced by both modern and foreign influences. For me, it has proven to be a fascinating explanation for all the local quirks whose logic has puzzled and eluded me; for my wife, it has been an eye-opening introduction to how outsiders perceive Thailand, and the things that puzzle them. We would highly recommend this book to anyone who has visited and loves Thailand, including its own citizens. It don’t come cheap though: mine cost me almost a thousand Baht.

Below is a transcript of the article that appeared in Time magazine about the book:

The Thais That Bind

A new, encyclopedic book relishes Thailand’s embrace of all things un-Thai

By Andrew RC Marshall (Pullitzer-Prize winning journalist and author of The Trouser People)

The publication of Very Thai, a unique guide to Thai pop and folk culture, coincides with the country’s biggest debate about national identity in more than half a century. In the World War II era, the military Phibunsongkhram regime rallied under the slogan “Thailand for the Thais.” Today, the country seems mesmerized again by nationalism. Schools and colleges have been ordered by the Ministry of Education to display the flag more prominently and play the national anthem at a higher volume.

“Thai-ness” is once again a useful political concept: in early February, Prime Minister Thaksin Shinawatra’s populist nationalism lifted his party — Thai Rak Thai, or Thais Love Thais — to a landslide election victory, and made criticism of his policies seem unpatriotic.

Yet as Philip Cornwel-Smith argues, one defining quality of Thais is their embrace of all things un-Thai. The country is a cultural fusion of East and West, old and new, all effortlessly assimilated. The Thai horoscope, for example, is a baffling hybrid of Chinese, Indian and Western systems. Thai beauty queens still scoop their hair into a style called a faaraa, as in Farrah Fawcett. One of the most beloved singers of Thai country music is a Swede called Jonas. This ability to digest foreign influences is sometimes literal: villagers plagued by Bombay locusts 10 years ago solved the problem by frying and eating them.

This adopt-or-perish attitude helps explain how Thais have survived three decades of breakneck development. “In one dizzying spasm,” writes Cornwel-Smith, “Thailand is experiencing the forces that took a century to transform the West.” How does a nation modernize this fast without eroding the traditions that define it? In Thailand, “traditional” is now often a pejorative term, meaning low-class or old-fashioned. Many of the temple’s social functions have been replaced by the mall, where, the author notes, “the principal rite is the right to shop.” What matters most is looking dern. Yes, that’s Thai for “modern.”

But looking dern and being it are entirely different things. Clues to Thailand’s recent rural past are everywhere — witness motorcycle-taxi drivers in Bangkok sewing fishing nets as they wait for their next fare. This is still very much a society in transition, a place where the National Buddhism Office in 2003 felt obliged to warn monks not to use mobile phones in public. Very Thai is a compendium of fast-disappearing folklore: fortune-tellers who divine omens from rat-bitten clothes; apothecaries who make herbal aphrodisiacs so strong that they “could make a monk leap over the temple wall in search of romance”; fetus worshipping, spirit channeling, and other not-in-front-of-the-tourists activities.

With the country this year hoping to attract a staggering 15 million visitors — one for every four Thais — one definition of “Thai-ness” is simply “whatever tourists want.” Cornwel-Smith rightly condemns plans to demolish old Bangkok neighborhoods to create “Paris-style open vistas” to accommodate both tourists and convenience-store chains. Very Thai? Hardly. But however tourist-oriented Thailand has become, Cornwel-Smith’s exhaustive research suggests that perhaps foreigners don’t know the country as well as they assume. Despite its freewheeling reputation, Thailand surpasses even Japan in its adherence to stifling social hierarchies — note the national obsession with uniforms. It is also, considering Bangkok’s sexual notoriety, a surprisingly prudish place. Soap operas are so straitlaced that they cannot broach the topic of “minor wives,” as mistresses are euphemistically known. Meanwhile, the Ministry of Culture (a Thaksin-era invention) pesters young women who wear skimpy clothes during the annual Songkran water-splashing festival, even though “traditional” Thai women wore even less. This public puritanism explains the enduring popularity of the demure “sniff kiss,” which Cornwel-Smith terms “the Thai way to reach first base.”

A longtime Bangkok resident myself, I find the author too charitable at times. Is the city’s Chatpetch Tower really a “post-modernist pastiche” of the ubiquitous Greco-Roman style? Or is it just rubbish, like so much urban Thai architecture? Sometimes, too, the urge to be exhaustive is just plain exhausting, although future social historians will thank Cornwel-Smith for recording how you toughen up a Siamese fighting fish before a bout. (Rather meanly, you “just stir the water.”) Encyclopedic in scope, Very Thai is an unapologetic celebration of both the exotic and the everyday, and an affectionate reminder in these flag-waving times that perhaps Thais care less for state-mandated notions of national identity than their politicians think. They’re much too busy being themselves.

Andrew RC Marshall is a Pullitzer Prize-winning journalist for for Reuters, previously wrote for Time and is the author of The Trouser People.

Interview with Philip Cornwel-Smith about Very Thai.

Review: Very Thai – Everyday Popular Culture

By Ms. Connie Lingus

As the Rough Guide to Thailand observed this guide on contemporary Thailand is well-researched, knowledgeable, and lavishly photographed. Its not a guide book per se. It can’t fit in your pocket, but it is of a size to pop in your packsack. But it should grace your coffee table and be readily at hand when you want to reference some cultural phenomenon that suddenly confronts you in your wanderings through the Land of Smiles. This could be when a street vendor passes your gate yelling that he has brooms for sale. It could be when another goes by selling ice cream sticks. Or it could be when you have just turned on the television and cannot figure out what your boyfriend finds so uproariously funny about this game show.
The author of this review did know that one piece of information, regarding the tailless cats which seem ubiquitous in Thailand, are commonly seen because somehow a tailless cat must have entered the feline gene pool in the Kingdom at some point. But in pointing this phenonmenon out to an acquaintance, realised that many people living in Thailand still think the cats without tails in Thailand have had their tails lopped off by some evil feline haters.

The Thais That Bind

A new, encyclopedic book relishes Thailand’s embrace of all things un-Thai

By Andrew RC Marshall (Pullitzer-Prize winning journalist and author of The Trouser People)

The publication of Very Thai, a unique guide to Thai pop and folk culture, coincides with the country’s biggest debate about national identity in more than half a century. In the World War II era, the military Phibunsongkhram regime rallied under the slogan “Thailand for the Thais.” Today, the country seems mesmerized again by nationalism. Schools and colleges have been ordered by the Ministry of Education to display the flag more prominently and play the national anthem at a higher volume.(more…)

Recommended Reading

This fantastic read delves behind the façade of Thai culture and explains why the Thais do what they do, say what they say, watch what they watch, and are who they are. And Very Thai does so in such an engaging fashion that it is hard to put down. Well researched and accompanied by 500 quirky photos, Very Thai is an essential for anyone navigating Thai life. Whether you are curious about the origins of the tuk-tuk, the bouffants preferred by those in the social pages, ladyboy culture or the thousands of superstitions observed in the Land of Smiles, Very Thai will give you the answer, along with several laughs and poignant insight.

Books: Culture & Society

By Lucy Ridout

“Why do Thais decant their soft drinks into plastic bags, and what lies behind their penchant for Neoclassical architecture? Answers and insights aplenty in this erudite, sumptuously photographed guide to contemporary Thai culture.”

Themed party and photo exhibition held at Jim Thompson House to celebrate publication day.

A huge crowd turned out for the official launch of Very Thai, held on 20 December 2004 at Jim Thompson House Museum. The event ran all evening from dusk till 11pm, with a couple of hundred guests from the media, arts, Thai society, expat circles and celebrities.

The themes of the entertainment and decoration – and even some costumes – drew from chapters in the book in a ‘temple fair’ concept. Guests ate streetfood from vendor carts and drank shots of yaa dong herbal whisky and all other drinks from bags – wine and beer included – served by staff from bags slung by elastic bands from nails in blue pipes carried through the throng. Books hung in bags from the trees along with multi-colour fluorescent tubes like a temple fair. Candle stands and flower displays were also handmade for the event from blue pipes. A blind band serenaded the crowd all night, and a clairvoyant read fortunes. Among the guests in ‘theme’ were appearances by celebrities (Hugo Chakra, Pop Areya Jumsai), hi-society ladies (notably Khunying Rose), the reigning Miss Jumbo Queen (beauty pageant winner for women over 90kg with the grace of an elephant), and the motocycle taxi vest worn by author Philip.

The official host, William Klausner, President of the James HW Thompson Foundation, presided over the event, introducing publisher Narisa Chakrabongse of River Books, the author Philip Cornwel-Smith and principal photographer John Goss.

On exhibition in Ayara Hall were a selection of photographs from the book by John Goss & Philip Cornwel-Smith. John had these printed onto translucent stickers affixed to shiny aluminium plates for a shimmery, pop effect. Around the displays, which were painted in the bright hues of the book was an installation of tiny plastic chairs. The exhibition continued for several days after the party. The event drew several rave reviews.

Reviews of Very Thai Launch

Thailand Tatler magazine

Nima Chandler (Publisher, Nancy Chandler Maps)

‘As a former travel trade journalist and as a frequent freeloader at parties in Bangkok hosted by both the big and small of luxury hotels, big business, pr companies, etc, I am still in awe. Your party last night was simply the best, most well conceived and delivered, truly original theme party I have been to … ever. Only two others could compare, both organized by big money with professional event planners. To all those involved in last night’s event, a standing ovation. Well done.’

Our Thailand Top Ten. Books specially selected by John Burdett
Very Thai – Philip Cornwel-Smith
A colourful, entertaining and surprisingly well-researched work which explains exactly what you are seeing on the streets of Bangkok in a serious of short, pithy and informative chapters. For a visitor who wants to know more but does not have much time, this is the best choice I have come across.
— John Burdett, author of Bangkok 8 and Bangkok Tattoo.
John Burdett: A Greater Sense of Thailand

‘It is truly so much better than any other “guide”.’
— Paul Dorsey, The Nation

‘This is the book I wish I’d had when I first came to Thailand.’
— Alex Kerr, author of ‘Lost Japan’