Purposeful design, thoughtful processes.

Every project is unique and will present different opportunities and challenges, but the process we go through is the same. We believe in the design process we’ve developed, as a way to work through your project effectively and efficiently. Each phase is as important as the next, as they start to build off each other until we’ve reached your goals. Our approach begins with discovery and ends with something truly unique and special. And our relationship doesn’t end when the project does. We will continue to be around for support on existing and new projects!

OUR design process

Phase 01

Discovery + Strategy

Here, we’ll become familiar with your current brand or new brand goals and assess the competition. We will pinpoint a target audience, discover new brand opportunities and position the brand accordingly. Story boards will be created to visually display who you want to be.

STEP 01 | THE DETAILS

Slide 1

Initial Meeting
This is where we learn about you, your company’s challenges, goals and introduce ourselves, our services and decide if we’re a good fit to help you achieve those goals.

Slide 1

Proposal Presented
After we’ve gathered all of the necessesary information, we provide a proposal that includes all of the services we can provide to help with your design project.

Slide 1

Contract Approved
Once your exact needs are established, we will provide a detailed contract. Once this is signed and a deposit is received, we’ll get started on your project.

Phase 02

Concept + Design

We listen hard and take everything we’ve learned about you, combined with our design expertise and bring your ideas to life. Now this is the exciting part of the process, you’ve just unleashed us to do what we do best. We know you’ve selected us for a reason and that you trust our design eye and we take that very seriously. Here, we will present our design concepts, gather feedback and finalize creative.

STEP 01 | Concepts

Content & Asset Collection
All content and assets need to be collected before we can dive into the design process. A checklist will be provided to walk you through exactly what we’re looking for.

Create Concepts
This is where the design process begins. We’ll be hard at work taking all of your design direction and
finding the best design solutions to accomplish your project goals.

Present & Collect Feedback
Concepts are shared and, again, we’re here to listen, take in all feedback and provide discussion around these concepts and further solutions.

STEP 02 | Design

Presentation of Design Solution
This is where a narrowed down concept will be presented in-person (preferably) or over video conference.

Feedback Cycles
In the interest of keeping on track and within the scope of work, discussion and feedback from all decision makers should be provided before moving into the next round of concept revisions. An electronic Revision Sign-off will be required to move forward.

STEP 03 | Approval

Approval
Before we send anything to print or take a website live, please take the time to thoroughly proof everything. This is ultimately your responsibility even though we will have proofed it multiple times ourselves. An electronic Final Approval Sign-Off will be required at this step.

Proofing Process Details
Web // Please allow for a 72 hour time period to turn over serving & hosting on a website project. There should also be an additional testing and troubleshooting period built into the timeline.

Print // If hard proofs are necessary, additional time should be worked into the timeline to allow for this.

Phase 03

Execute + Manage

Once your design has been approved to send to print or to take live, we’ll dot the i’s and cross the t’s to make sure it’s ready to roll out. We partner with a variety of vendors to ensure your project is handled by the best from start to finish and are happy to help manage every step. Moving forward it’s important to keep the brand experience consistent across all touchpoints, from web to collateral and we’re here to help.

STEP 01 | Execute

Prepare Artwork
There are a number of steps and requirements involved in producing the final product and may vary from vendor to vendor. Printers and website developers each have a specific set of required formats for final artwork. To ensure efficiency, we prefer to have contact with the final printer or programmer to properly format before starting the final designs.

Vendors and Partnerships
We have worked hard to find and cultivate relationships with trustworthy vendors that provide the highest quality of work at the best prices.

STEP 02 | manage

Communication
We like to keep the lines of communication open with our vendors during this step. Call us control freaks, but we want to be at press checks for quality assurance and be kept in the loop on progress and any potential set backs. As we monitor the progress of your project, we will make sure you’re aware of the status at all times.

Delivery
Once the final product is ready, we will coordinate with couriers or shipping companies to get it into the right hands.

STEP 03 | support

What’s Next
Our support does not stop when the project is complete. We’re here to help keep your message stay consistent and your brand cohesive. Consider us your ongoing design partner.

Reporting & Review
We like to include Google Analytics in every web project we complete. Once you have a website in place, it’s important to spend the time reviewing these reports to see how your visitors are spending time on your site and adjust the design accordingly.

Social Media
Is your social media set up and do you have a plan? We can’t ignore it even if we want to! It can be a powerful tool to help generate awareness and interest in your business. Let us help.

Referrals
We’re happy to pass along great referrals and we love to get them as well. Do you know someone who could benefit from our services? Point them in our direction and we’ll thank you in a big way! Be sure to ask us details about our Referral Program.

looking to collab?

Each and every project is different, so let’s see what we can create together.