Developing a Creative Mindset and Creating Value for Your Organisation

In this challenging business environment, the fate of companies and even countries like Singapore is dependent on its ability to create and innovate. The old paradigm of the 4Ps of marketing, and the 7s of organizational change needs to adapt to the speed and volume of disruptive innovation. The likes of Uber, AirBnB and Apple Pay are causing companies to scramble to make sense of their carefully crafted strategies. The seminar brings together local and overseas thought leaders to present a holistic, practical and sustainable approach to becoming creative and innovative organizations. A panel discussion comprising industry leaders will cap the day long workshop. Come discover, learn and apply!