How To Find Out If the Bounce Rate of Specific Landing Pages Is Hurting Your SEO – 4:31
One of the most important considerations in landing page optimization is understanding your bounce rate. You should start by finding out what your bounce rate is, and whether it is higher or lower than the other pages on your website. You should also ask yourself the non-data driven question of whether the bounce rate is higher or lower than you would expect.

24 Great Examples of B2B Landing Pages [PPT]
This is an eBook that lays out 24 B2B landing pages from top-tier companies: like Don Draper advises, you should bathe yourself in ads (or, in this case, landing pages) if you want to be a professional marketer.

Will Marlow is the founder of an official Google AdWords Partner agency, and he is personally certified in Google AdWords Search, Google AdWords Display, Google Analytics, and as a Bing Ads Accredited Professional. He launched Royku to provide online training to business owners, DIYers, other marketing consultants, and anyone who wants to learn how to accomplish business goals using search engines.