Norwegian to increase cruise fares on April 1, 2011

2 March 2011

Norwegian Cruise Line today announced that it plans to raise cruise fares up to ten percent on April 1, 2011. The company also announced it will extend its “Free Upgrades For All” Sales Event through March 31, 2011. This popular Wave Season promotion provides up to a four-category upgrade on select sailings, along with e-coupons in on-board savings of up to $400. This extension will give those planning to book a cruise extra time to take advantage of this offer prior to price increases which will take effect on April 1, 2011.

“We’ve seen exceptional demand spurred by our Wave Season promotion, particularly for the popular summer destinations. In fact, we surpassed our weekly booking record three times in the last eight weeks,” said Kevin Sheehan, Norwegian Cruise Line’s chief executive officer. “Based on this demand, we will increase our fares on April 1. We wanted to give consumers and travel agents the opportunity to take advantage of these offers before the price increase.”

Norwegian’s signature Freestyle Cruising provides extraordinary value by offering premium deployments on one of the youngest fleets in the industry, and includes an unparalleled variety of dining options along with non-stop entertainment experiences.

Travel partners should take advantage of the current pricing environment for their individual bookings and to block group space up to four months prior to sailing without paying a deposit.