How Sedman started their logo design journey

Company name

LustreColor

Overview

LustreColor is a professional photo lab printing photographs exclusivly for professional photographers. we have been in business since 1965. We print on photo paper, greeting cards, wedding albums, canvas wraps and more. LustreColor is on the cutting edge of our industry. We were umong the first pro photo labs to offer a digital ordering sytem, and the first to offer online image hosting of wedding images for our customers. Our current logo has been around a long time. Visit http://www.lustrecolor.com to see what we do.

Tell us a bit about who you are and the people you reach

We are not open to the public and are trying to appeal to wedding and portrait photographers only.

Requirements

We need a new logo. The existing one is a slight modification of our 20 year old logo. We want something new for a relaunch of our website.
We want to drop our Excellence in Photographic Imaging tag line and go with Pro Imaging or no tag line. Either way.