Mid Year Campaign

5/06/2006

The sooner you start – the sooner you finish. This is the tag line behind Charles Darwin University’s current mid-year intake campaign which is running on radio and in the print media across the Territory, regional South Australia and northern Queensland and Western Australia until mid June.

The web has received more than 1100 unique hits since the campaign began. About 1000 radio spots across the regions focus on the major Bachelor courses offered by CDU.

The campaign promotes higher education undergraduate courses and the variety of study options available at CDU, such as credit transfer from VET to higher education, the Tertiary Enabling Program, and online study. Four different pieces of creative have been used in the press to promote the urgency of applying before SATAC closing date/s.