Gravity: The Weighted Blanket for Sleep, Stress and Anxiety

$4,729,263

23,805

Gravity is a premium-grade, therapeutic weighted blanket that harnesses the power of deep touch stimulation to gently distribute deep pressure across your body.

Engineered to be around 10% of your body weight, Gravity helps relax the nervous system by simulating the feeling of being held or hugged.

This increases serotonin and melatonin levels and decreases cortisol levels—improving your mood and promoting restful sleep at the same time. All without ever filling a prescription.

Dimensions: 48" by 72"

Weighted blankets are well known within the medical community, where they’ve been used as a natural stress reliever for decades. However, society at large hasn’t had access to them. To that end, we are working to put it in a form that is accessible to everyone.

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Though weighted blankets have been used in the medical community for many years now, the measurable health benefits have only recently begun to emerge in scientific studies. So far, the findings have been incredible.

Gravity uses the power of proprioceptive input (more commonly known as “deep touch pressure stimulation”), a well regarded therapeutic method that stimulates pressure points on the body linked to improved sleep, mood, and relaxation.

The result is a reduction in cortisol levels and an increase in serotonin production, which decreases heart rate and blood pressure.

Even hospitals use weighted blankets to calm patients' anxiety and promote deep, restful sleep. In a similar way to swaddling an infant, the weight and pressure on an adult provides near-instant comfort and relief.

Gravity is designed to hug you back at night, closely mimicking how a parent swaddles their child while they sleep. But Gravity isn’t just for sleep. It can be used while you’re reading in bed, as you relax on your couch, or while you meditate.

Best of all? Gravity is engineered with breathable materials, so you’ll never be too hot underneath the covers.

The world around you is a stressful place. The barrage of news headlines. The incessant push notifications. The demands of your job. It’s never been harder to turn your mind off, relax, and recharge.

The average American now spends 30 percent of their leisure time browsing the web, and 61% of us admit to being addicted to our devices. At work, it’s even worse. The average employee checks 40 websites per day, and changes tasks every two minutes. As a result, we spend nearly two hours a day recovering from distractions.

Sleep loss, prolonged anxiety, and stress take a real toll on our lives—they decrease productivity during the day and can lead to long-term health problems like diabetes, obesity, and even heart disease.

We know your anatomy is unique, which is why we’ve engineered Gravity to meet your personal needs. This isn’t a weighted blanket for everyone. It’s a weighted blanket for you.

Weighted blankets should be around 10% of your body weight, which is why we’re offering 15, 20, and 25 pound options. Choose your preference (suggested based off of weight).

But Gravity is more than the science that engineers it. From beautiful design to thoughtful materials sourcing, we set out to craft a product that looks and feels as great as it performs.

Taking design cues from renderings of gravity planes, we used the same grid-like pattern to evenly distribute the crafted poly pellets to specifically target pressure points throughout your body.

The cover is made from a luxurious, ultra-soft micro plush fleece, and is easily removable for washing. The inner shell is made of 100% cotton.

The Weighted Filling

Gravity Blanket's weighted filling is a High Density Plastic Poly Pellet. The material is odorless, non-toxic, and food grade, making it perfectly suited for use in a blanket. They are dense to add weight, and soft to provide a nice texture to the Gravity Weighted Blanket. High Density Plastic Pellets are manufactured using High Density Polyethylene (HDPE), which is extremely durable, non-toxic, washer / dryer safe, and pet and kid friendly.

April-May: Run Kickstarter

May-June: Kickstarter complete-Production begins

June-July: Production completed

July-August: Product ships to our bi-coastal fulfillment houses

Sept-Oct: All Kickstarter rewards delivered just in time for fall!

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Gravity is a health technology company dedicated to naturally improving physical and mental wellbeing through research-driven science.

Over the past 12 months, we pored over medical research and studies about the effects of weighted blankets on serious conditions like autism, PTSD, and insomnia.

From there, we set out to take this science and make a product that could help everyone. After much trial and error, we’ve arrived at a prototype that people love.

Our manufacturing partners are ready to go. All we need is your support so we can deliver stress relief to your door.

My whole life, I've been an entrepreneur. I'm obsessed with brands, customer experience and making the people in my life smile.

My career has been focused on bringing products to market; from pillows, to fragrances and handbags, and now, a blanket for sleep and relaxation.

Before creating Gravity, I founded a media company called The Good Ones, a product review site and web series where I test and try any and every brand I can get my hands on, and give honest recommendations to consumers. Find us here: http://goodones.tv/ and follow us here: @goodonestv.

My ventures have been backed by some of the biggest entrepreneurs in the media and product world today, including Troy Carter and Gary Vaynerchuk.

With Gravity, I am also working with a team of people who have deep expertise in launching and building companies, including hitting the Inc. 500 list three separate times and successfully taking companies to IPO.

Our trusted manufacturing partners need a minimum financial commitment from us to get started on a larger manufacturing run. This is why we have set our funding goal to $21,500. By hitting this funding goal, we are able to put in a larger order to our manufacturing partners enabling us to serve the exact customer demand.

Risks and challenges

We’re a team of designers, engineers, and operational experts. We understand what goes into making this product and we've done it in the past.

Our factory partners are ready to go. We have already produced a small sample run – and some of our lucky friends are already enjoying them.

Based on our past experience, we anticipate being able to fulfill orders within 6-8 weeks, but we should note that forecasting demand is an inexact science. If order volumes exceed our expectations, it might take slightly longer to fulfill orders.