Council is also working in partnership with Tourism Port Douglas Daintree and Eco Tourism Australia to boost certifications among tourism operators in the region.

European markets, particularly Germany, are showing the strongest interest in eco-accreditation, while the younger generations in the US and China Japan have a rapidly growing appreciation for environmental credentials.

Ecotourism Australia CEO Rod Hillman said Douglas Shire’s inclusion in the top 100 would give international recognition to the region’s sustainability practices and policies.

“Douglas Shire entering the Top 100 is the first step on their journey to become the World’s first certified ecotourism destination, in partnership with Ecotourism Australia,” he said.

“The certification brings credibility and authenticity to the Douglas Shire’s sustainable and ecotourism credentials through independent assessment and verification against a globally recognized standard.”

“International recognition such as Sustainable Destinations Top 100 and certified ecotourism certification positions the Douglas Shire as a global destination for eco tourists and responsible tourism.

“International visitors are increasingly looking for destinations that have credibility through external and independent verification that reassures the visitor that the experiences there will deliver on the marketing promise”

“The Shire is the only entrant from Australia to be recognised in this way and we look forward to the December announcement of the final ‘Top 100’. “

Tourism Port Douglas Daintree Executive Officer Tara Bennett said foundations were in place to become to the first eco-certified region in Australia.

“This shows our industry is setting the benchmark high,” she said.

“We live in an area of outstanding natural beauty that is globally significant and our operators are committed to protecting, preserving and ensuring long-term, sustainable tourism experiences that are authentic, memorable and safe.”

Typical Top 100 destinations are dedicated to GREEN values:

Genuine and authentic: supporting the celebration of local culture and tradition.