RISK BITES: The risk of feeling dread

Have you ever experienced that sinking feeling in the pit of your stomach? It probably meant you were dreading something. But, why is it that we dread some things and not others?

In Part Two of Risk and Feelings, Brian and Andrew are back to talk about how we tend to dread things that we are unfamiliar with and are beyond our control, and how that affects how we feel about risk. For example, although there are risks associated with drinking excessive amounts of coffee, we don’t dread them as much as we dread the risks concerning catastrophic incidents such as plagues or chemical warfare.

Together with what we learnt in Risk and Feelings Part One , we know that our feelings play a big role in how we respond to risks. Our feelings towards a given risk and how we deal with it depends on how much we know about it and whether we dread it.

Check out the video and let us know what you think.

Also, you’ve probably noticed Risk Bites is experimenting with color. What do you think, are you a fan of a bit of color or do you prefer monochrome?