The Volvo Concept XC Coupé won two prestigious design awards this week, further raising the excitement around Volvo Car Group’s (Volvo Cars) new design language. The Concept XC Coupe was awarded the title “Best Concept Car” at the 2014 EyesON Design Awards at the 2014 Detroit Motor Show, while Volvo’s latest concept vehicle also won the award for “Best use of Color, Graphics and Materials”.

The 2014 North American International Auto Show in Detroit hosts the world premiere of Volvo Car Group’s (Volvo Cars) new Concept XC Coupé – the second of three concept cars that showcase the company’s future design direction. The interior of the car is displayed on the stand in the form of a 1:1 scale hanging sculpture, making all the details and functionality of the versatile interior visible to...

The second of Volvo’s three concept cars is the new Volvo Concept XC Coupé. Inspired by the design of modern sports equipment and demonstrating the safety capabilities of Volvo’s new Scalable Product Architecture, it is a sophisticated and capable car for people with an active lifestyle.

The launch of cloud-enabled connected car services across the Volvo product portfolio at this week’s at CES (Consumer Electronics Show) in Las Vegas is the latest proof-point of the visionary partnership between Volvo Car Group (Volvo Cars) and Ericsson.

Volvo Car Group has established a partnership with the Swedish company POC, which develops high-tech protective gear for gravity sports athletes. The two companies will exchange knowledge in order to explore new ideas within safety and design.

The elegant design possibilities are the most visually evident – but far from the only – advantages of Volvo Car Group’s (Volvo Cars) new Scalable Product Architecture (SPA). The ingenious new architecture also enables the company to reinforce its safety leadership and increase its momentum towards the aim that by 2020, no one should be killed or seriously injured in a new Volvo.

Inspired by contemporary, progressive Scandinavian lifestyle and design as well as iconic elements from the past, the elegant new Volvo Concept Coupé is the first of a series of three concept cars that reveal the design possibilities created by the company’s new Scalable Product Architecture (SPA).

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