Lyndon was running about 10 points behind, with only nine days to go... He was sunk in despair. He was desperate... he called his equally depressed campaign manager and instructed him to call a press conference at two or two-thirty ( just after lunch on a slow news day) and accuse his high-riding opponent (the pig farmer) of having routine carnal knowledge of his barnyard sows, despite the pleas of his wife and children... His campaign manager was shocked. 'We can't say that, Lyndon,' he said. 'It's not true.' 'Of course it's not,' Johnson barked at him, 'but let's make the bastard deny it.