Enterprise-architecture in a small-business - Episode 24, Tetradian on Architectures

Enterprise Architecture has been around for roughly 30 years to fight the chaos and misalignment that generally results from the free evolution of complex Business-IT landscapes.
EA has so far not been a tremendous success. The book Chess and the Art of Enterprise Architecture (http://enterprisechess.com/the-book/) investigates why and offers a (field tested) alternative.
This narrated presentation tells the story in about an hour and has (in slightly different form) been used for various conferences, such as the Gartner EA Summit London 2015.
From general management to IT professionals, everyone who is confronted with the problem of managing Business-IT landscapes can profit from the insights book and video offer. No specialist prior knowledge is required.

Meet Michael, he works at a your company. He needs support from IT to do his job, so they cater to his wishes. But Michael is not alone and many Michaels later a Hairball Architecture will grow unless you use Enterprise Architecture (EA) to prevent that. EA is not just about some guidelines and principles, it is a process that makes sure the constant changes that inevitably happen in your landscape are good for your company as a whole and over time, not just good for the problem at hand.
The animation stresses the chaos-prevention goal of enterprise architecture and only touches lightly on the fit-for-the-future goal of enterprise architecture (at the end). Some architects (see comments below) say it wrongly depicts EA as too much about IT. I've posted a longer reply here: http://enterprisechess.com/2015/04/27/the-great-escape-ea-is-not-about-it/
The animation and narrative was created by New Narrative (https://www.newnarrative.media) based on interviews with me (the underlying message is mine, the way it is presented has been designed by New Narrative, I OK'ed the final script).
This animation can be freely used 'as is'. If you want an adapted version, please contact me for the approval (as I represent the publishing rights, info@masteringarchimate.com) and you will need to work with New Narrative for changes (as they are the owner of the animation). McDonalds and the Bank of Scotland are some of the organisations that have made customised versions for internal use.
If you use this for your practice, I'd appreciate that you let me know. I know of several large enterprises that are now using this.
If you want to know more about the philosophy behind this video, go to http://enterprisechess.com

IT architects use diverse technologies to engineer solutions across the enterprise architecture stack. Some of their roles can be more specific, and so require focused knowledge of just a few aspects of the enterprise environment. But if you want to work across a broader range of projects, you'll need to have these 10 foundational skills.

Can enterprise-architecture be of value to a small-business? What are some basic EA principles that could be useful in everyday practice?

This episode explores four key tactics that any business can use:
-- identify the broader shared-enterprise that the business is in
-- identify the shared vision and values of that broader enterprise, to validate the business-model and business-architecture
-- use the tagline of 'Things work better when they work together, on-purpose' to guide how to make the business work better as a whole
-- build the architecture-maturity in a structured way.