TODAY IN LOCAL & DIGITAL MARKETING AND MEDIA… ThriveHive Launches Solution to Audit Google My Business Profiles… Amazon Is Now the #3 Digital Ad Platform in the US… Nucleus Claims It Now Has Throw Weight to Outperform Platforms on Ads…

Nucleus Claims It Now Has Throw Weight to Outperform Platforms on Ads

Google and Facebook have dominated digital advertising in this decade. But now, two-year-old Nucleus Marketing Solutions says it has the throw weight to tip the balance against the big search and social platforms.

A Need to Survive Keeps Feuding Newspapers Together in New Marketing Venture

A month ago, four major newspaper chains proudly announced the founding of Nucleus Marketing Solutions, a partnership that would help them compete with “the platforms.” Today, one of the chains, Tribune Publishing, is threatening another, Gannett, with a “poison pill” strategy to prevent a hostile takeover.