London Video Productionhttp://rawvideo.co.uk
London Video ProductionTue, 13 Aug 2013 22:07:52 +0000en-UShourly1SME Video – How much does it cost to produce a London corporate video?http://rawvideo.co.uk/sme-video-how-much-does-it-cost-to-produce-a-london-corporate-video
http://rawvideo.co.uk/sme-video-how-much-does-it-cost-to-produce-a-london-corporate-video#commentsThu, 25 Oct 2012 13:11:15 +0000RAWvideohttp://rawvideo.co.uk/?p=1812Video can be used for all sorts of different business tools using DVD, web video or social networking. Finding and hiring a video production company can be a daunting experience with so many different companies with varying prices all over London (and elsewhere). This article will try and break down the mystique for buyers who have never used video as part of their business before. Whatever sector you are in, charity, marketing, PR, advertising, medical, or catering, corporate video production can help you.

Video is now more affordable than ever before and used with the internet can enable you to reach out to the entire world, which makes for a very cost effective marketing tool. Video says more about you and your company in seconds than print and images can ever achieve, and it also gives your customers a better understanding of who you are, what you do, and most importantly…how you do it.

The possibilities are endless…training, sales, interviews, conferences, product updates, customer news, employee messages – all of these different areas of your business can be improved using video tools.

The costs associated with making your video can differ and we will try and break it down for you. As a starting point, a small video for your website can start at an average cost of between £700-£1,500 per video, depending on the complexity of your filming and post-production/editing.

All video production companies should advise you on the best possible route for your production and are happy to discuss your requirements.

Production

Filming usually costs £350 per day for a HD camera operator with camera, microphones, tripod, and media, often with a basic lighting kit as well. If the location is far travel may be added to this. Sometimes there may be some extras needed but generally this kit can cover most situations for a simple production.

If your filming is outdoors on location than the camera operator may need an assistant to help set-up, carry equipment and assist with the production, this can cost around £100-200 per day.

For some videos it maybe necessary to hire a studio for filming which will cost from £200 upwards to hire.

Post-Production

Once filming is over then your video will need to go through a series of processes to make it ready for distribution – whether for broadcast, DVD or the web.

Post-production covers all of the areas necessary to bring your piece to life after it has been filmed – footage capture, edit, titles, graphics, music and output, and costs about £350 per day.

Capturing – transferring and digitising your video footage from the camera to the edit suite so that it can be worked on.

Editing – putting together your video and sound. The edit can be instructed by the client or the editor can come up with ideas for you.

Titles and graphics – these can be simple such as adding your company logo to the video or putting names and titles under presenters and speakers. Or you can also go for more complex animations but these will raise your costs as animation takes a long time to produce.

Music – unfortunately you cannot always use your favourite Lady Gaga song for your video as this would be copyright infringement, so we use specialist production music which is a very cost effective solution that costs between £50-£100 per tune/song, or we can have a bespoke piece of music made for you. Music really brings your video to life!

Delivery – this is where you choose the right type of output(s), so if you want your video on a DVD, website, mobile device or broadcast it will be optimised to suit.

We hope this article was helpful and has given you the confidence to try using video services and video production in your business.

]]>http://rawvideo.co.uk/sme-video-how-much-does-it-cost-to-produce-a-london-corporate-video/feed0Public Sector Videohttp://rawvideo.co.uk/public-sector-video-library
http://rawvideo.co.uk/public-sector-video-library#commentsThu, 25 Oct 2012 11:09:30 +0000RAWvideohttp://rawvideo.co.uk/?p=1883Metropolitan Police Service Media Library
]]>http://rawvideo.co.uk/public-sector-video-library/feed0Championship Manager – football video game online training resourcehttp://rawvideo.co.uk/championship-manager-football-video-game-online-training-resource
http://rawvideo.co.uk/championship-manager-football-video-game-online-training-resource#commentsTue, 03 Jan 2012 16:24:47 +0000RAWvideohttp://rawvideo.co.uk/?p=1860Square Enix makers of football video game ‘Championship Manager’ asked us to put together a web resource for the 2012 global launch of this exciting game. We have been producing shoots, conducting interviews and putting together training packages for the millions of players all over the world to view and use online. This project features footballing legends such as Carlo Anchelotti, Kevin Keegan, Howard Wilkinson, Gianfranco Zola and many more.
]]>http://rawvideo.co.uk/championship-manager-football-video-game-online-training-resource/feed0Universal – DEV – Bass Down Lowhttp://rawvideo.co.uk/dev-bass-down-low
http://rawvideo.co.uk/dev-bass-down-low#commentsWed, 01 Jun 2011 11:07:06 +0000RAWvideohttp://rawvideo.co.uk/?p=1828We’ve been putting together an exciting epk and sizzlereel for this very talented young lady on Universal Music. Already a chart topping girl with collaborations all over the place from the likes of Kelis, Usher, 50Cent, Snopp and Timbaland she is on her way to the top with this latest release.
]]>http://rawvideo.co.uk/dev-bass-down-low/feed0Our Top 10 Viralshttp://rawvideo.co.uk/our-top-10-virals
http://rawvideo.co.uk/our-top-10-virals#commentsWed, 10 Nov 2010 11:08:32 +0000RAWvideohttp://rawvideo.co.uk/?p=1386Here at RAWvideo, we love virals! YouTube is full of hilarious “home-videos” – some real and some created by video production companies to promote their clients.

Viral video is officially defined as “a video that becomes popular through the process of Internet sharing, typically through internet media sharing websites.” Hard to believe they date back as far as 1995! Remember videos like the “Dancing Baby” and “Peanut butter Jelly time”?

In more recent years, corporate video production companies have been bringing out viral videos to advertise and promote, creating a whole new category for video production services. Using the “real” and “raw” style of their viral inspirations; companies such as Levis, Nike, EA and Subaru have all caught the viral bug and brought their own productions to sites such as Youtube.

Our top 10 corporate advertising viral videos

Ten

This one doesn’t really fit in with the “raw” and “real” feel that I had described earlier but we felt it was just too funnyto leave out of our top 10! We love him, The Old Spice Guy

Nine

Who would have thought watching Guys backflipping into Jeans could be so fascinating?

]]>http://rawvideo.co.uk/our-top-10-virals/feed1Video Production of The Saturdayshttp://rawvideo.co.uk/video-production-of-the-saturdays-on-a-thursday
http://rawvideo.co.uk/video-production-of-the-saturdays-on-a-thursday#commentsFri, 29 Oct 2010 15:42:41 +0000RAWvideohttp://rawvideo.co.uk/?p=1300Thursday was the big day. RAW were there, catching all the action as The Saturday’s played a special concert for the Armed Forces Community in Colchester Barracks.

The event took place with about 800 relatives of current serving soldiers (16 Air assault Brigade) invited to enjoy the day.

Girl group “The Saturdays” put on a full hour performance in support of the troops. The girls were wonderful, giving time for media interviews and even found time to sign t-shirts for the children and also a couple of servicemen. Other highlights included a smoking parachute jump, a cannon display and a great BBQ for all the families.

]]>http://rawvideo.co.uk/video-production-of-the-saturdays-on-a-thursday/feed1The importance of video production in the success of a websitehttp://rawvideo.co.uk/website-window-shopping
http://rawvideo.co.uk/website-window-shopping#commentsMon, 18 Oct 2010 10:00:13 +0000RAWvideohttp://rawvideo.co.uk/?p=1222Due to developments in television such as sky+ and Virgin On Demand etc, fewer people are watching television advertising and many are now relying on the internet to help them select services and products. The number of adults who bought or ordered goods or services online within the last year reached 31 million.

This means that your website and online advertising needs to represent you now more than ever.

The 96 second window of opportunity

This is how long the average internet user is likely to spend on your website before deciding whether to stay or head back to google… look at it as your very own shop window. The more appealing and professional you make it, the more likely your customers are to pop in and have a browse.

They say a picture can tell a thousand words; Your average website video will have 25 frames (pictures) per second… this means that in a 96 second video you would have told 2,400,000 words… that’s the equivalent of reading War and Peace 4 times.

So now you’ve decided to use a short video on your homepage; next step is to decide how to decorate your shop window. Your video can be a corporate video or you could show testimonials or product demonstration, or even something do something really clever like a viral, which can be used, both on your homepage and as an enjoyable video on youtube (which links viewers back to your site). Some of our personal favourite viral videos are Hunter shoots bearand cute girl has a catchy dance.

Now its important to remember production quality; just like you wouldn’t want a dusty display in your shop front, you wouldn’t want low video production on your homepage. In come theproduction companies, with so many to chose from I would say the best way to decide would be to go and do some window shopping. Your looking for a good production and post production house with a display that reflects what you want.

We’ve taken our own advice with a 60 second (1,500,000 words) showreel on our homepage. Why not take a peek in our shop window?

]]>http://rawvideo.co.uk/website-window-shopping/feed0The DSLR Video Revolutionhttp://rawvideo.co.uk/the-dslr-video-revolution
http://rawvideo.co.uk/the-dslr-video-revolution#commentsThu, 30 Sep 2010 15:54:18 +0000RAWvideohttp://rawvideo.co.uk/?p=1189We’ve recently been looking into the idea of investing in a HD Video DSLR. Whilst looking around for the best model, we’ve found ourselves captivated by how these products have evolved to where they stand today. What we’ve been left wondering is; how long until DSLRs become the leading technology in Video production?

When the DSLR first went video, it faced a number of usability flaws, which in recent developments have mostly been overcome. The major problem these SLRs faced was the models shape, lacking the comfort and handling of the common video camera. This problem has been overcome by the invention of many rigs and attachments you can fix onto your SLR; another amazing development in this field is the Panasonic AG-AF 101, the first DSLR camera designed as a video camera.

Many production companies are discussing their move over to DSLRs in both the use of corporate productions and television. For example, C4’sInside Incredible Athleteswas partly shot on DSLR. Even USA’s hit drama House has filmed their season 6 finale entirely on the Canon EOS 5D Mark II.

A couple of drawbacks we found is that DSLRs aren’t quite perfect for a number of filming styles such as sport and documentary due to the delicate focus and memory capabilities. We have also heard that the SLRs aren’t perfect for still photography meaning that these great new toys are more for the cinematographers than they are the photographers.

There are many models to choose from now, ranging from your basic Home use (advertised as Childs play) Nikon D5000 or the Canon counterpart 500D all the way to the more professional end Canon and Panasonic models.

With quality like this, its no wonder so many London Production companies are moving over.

]]>http://rawvideo.co.uk/the-dslr-video-revolution/feed0Exploring Video Production and Post Production Techniqueshttp://rawvideo.co.uk/exploring-video-production-and-post-production-techniques
http://rawvideo.co.uk/exploring-video-production-and-post-production-techniques#commentsFri, 27 Aug 2010 15:21:09 +0000RAWvideohttp://rawvideo.co.uk/?p=1180We have been working on some more video production techniques and this week was the turn of exploring the possibilities of tracking a subject walking and then reversing it. Obviously this brings up all manner of video production issues, but the end results are looking pretty cool. As we’re based in central London we have been roaming the busy streets, landmarks and parks to get the shots.

Our second issue was that of making our tracking shots as stable as possible in post production. We used a stedi-cam arm for most of the shots, but even with this we needed the help of the amazing Final Cut plug-in Lock and Load by CoreMelt. This software totally smooths out even hand held shots to make them stedi-cam smooth – we couldn’t believe how good the results were. This plug in could come in very handy on our Pedal To Paris 2010 trip in a couple of weeks

]]>http://rawvideo.co.uk/exploring-video-production-and-post-production-techniques/feed0GoPro Cameras in Video Productionhttp://rawvideo.co.uk/gopro-cameras-in-video-production
http://rawvideo.co.uk/gopro-cameras-in-video-production#commentsThu, 12 Aug 2010 14:40:32 +0000RAWvideohttp://rawvideo.co.uk/?p=1149We are currently working towards a jaunt to Paris (Pedal to Paris, to be precise) with The Royal British Legion as we will be filming 300 cyclists as they raise money for our serving and ex-serving Armed Forces by pedaling their way from London to Paris. As an video production agency that deals with filming extreme sport we are always looking for new and innovative production tools and GoPro Cameras are our latest toy. Whilst filming in South Africa with Jump4Heroes we made use of these cameras to capture intense close up action that could not otherwise be captured with an orthodox filming process. Watch an edit of the trip using exclusively GoPro footage here. The HD capabilities of GoPro cameras really set them apart from some other small camera technologies such as Flip video camcorders – a tool we used to give to competitors during RacingThePlanets Ultra-Marathon in the Gobi Desert, but which didn’t quite cut the mustard as well as the GoPro cameras!

We are really looking forward to using these cameras during our coverage of Pedal to Paris – with the potential of giving them to competitors to attach to their handlebars to capture those extreme moments and close-ups that we otherwise may miss, and sticking them to roofs of cars, on helmets, feet and pretty much anywhere else!