First South East Europe Exclusive LEGO Store to Open in Zagreb

The first exclusive LEGO store in Croatia, and the first of its kind in South East Europe, will open this September in Zagreb’s Arena Centre, writes Poslovni dnevnik…

The popular construction toy store, which will be over 150 square meters in size, will offer the entire range of creative LEGO toys for children and adults, including exclusive product lines “Architecture” and “Technic” for architect and engineer enthusiasts, as well as “Star Wars” LEGO for fans of the legendary George Lucas series.

The Zagreb store will also feature the ‘Pick-a-Brick’ , which allows customers to choose and purchase a precise part that they need. The Lego Group, a privately held company based in Billund, Denmark, began manufacturing interlocking toy bricks in 1949. Since then a global Lego subculture has developed, supporting movies, games, competitions, and six themed amusement parks. As of 2013, around 560 billion Lego parts had been produced.