JAMES PERSE

A must-have staple for any A-list wardrobe, James Perse founded his namesake line in 1996, shaking up the simple tee with hand-finished fabrics and the perfectly cool fit. That first offering instantly gained cult status, with its ultra-soft knitted jerseys and seductive washes that were the perfect distillation of California cool. More than a decade later, the line has expanded into a full range collection that includes tees, casualwear and contemporary staples, such as effortless draped jersey dresses that capture the mood of Hollywood’s off-duty chic. Of course, the classic James Perse tees remain front and center, now available in the biggest range yet, from classic to scoop neck, to the current bestseller, the Burnout, a loose version of the Boyfriend tee that is as comfortable as it is drop-dead chic.