Kotak Mahindra Bank tests banking services on WhatsApp

Kotak Mahindra Bank (Kotak) today announced the launch of its banking services on a pilot basis on WhatsApp

ETCIO

June 05, 2018, 16:55 IST

Mumbai: Kotak Mahindra Bank (Kotak) today announced the launch of its banking services on a pilot basis on WhatsApp. Kotak is one of the first banks in India to pilot the WhatsApp enterprise solution to offer a range of banking services and answer queries.

Soon, Kotak 811 customers will get the option of receiving their digital welcome kits from the bank’s verified WhatsApp number. The digital welcome kit provides details about the features and benefits of the 811 account.

“We are delighted to begin piloting the WhatsApp enterprise solution to offer our banking services to customers. The familiarity and simplicity of the platform makes it easy for customers to interact with their bank and get answers to queries in a seamless and convenient manner,” said Deepak Sharma, Chief Digital Officer - Kotak Mahindra Bank.

To enhance customer experience and taking into consideration enhanced security measures and customer permission on the app, Kotak will communicate only contextual information without divulging any personal or sensitive data on the chat. Customers can discontinue communication on WhatsApp at any point of time.