Grand Theft Auto V cost $265 million to make. Pre-sales have been good, but GTA already has a huge following. With development costs now so high, creating a new game from scratch has become a high-stakes business.

The town of Ord, Neb. may have a population of just 2,200, but the local convenience store is stocked with tourist brochures. Alex Schmidt explores how this and other small-community economies are pulling people back.