Explain Web site re-design terminology

My web site is; [url removed, login to view] The web site is not designed properly to attract enough google traffic. I have been given recomendations for its re-design but do not understand what the recomendations mean as they relate to my web site or how they can help get more traffic. This project is not for you to re-design the web site as I will be posting another project for that. The scope of this project is for you to tell me how each change below will help my web site if I implement them into a re-designed web site.

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5 freelanceria on tarjonnut keskimäärin 156 $ tähän työhön

I can easily provide descriptions of the terms you require, and reasons for implementation. But...I would not personally recommend all of the items suggested. I can suggest/provide some easier to implement changes thatLisää

Hi,
I can draw up a document for you to explain the sections that you have posted. If you are interested I can also implent the suggested changes. I can quote you for this seperately.
Best Regards
Terry McKnLisää