Ruby Violet launch a new film club and event space

xciting news: ice-cream aficionado Julie Fisher has taken over the space next to her parlour Ruby Violet, the unit that until recently was occupied by children’s shop Eenymeeny. The super-stylish spot will host – among other things – a film club.

And the debut flick? “Our first one is going to be the 2005 version of Charlie and the Chocolate Factory,” says Julie. “We’re working with What’s on the Red Carpet, who organise gatherings across London for cinema fans.”

The idea? To create an entertaining immersive experience that will give guests the uniquely magical opportunity to eat the delectable treats they see on screen. “There’s going to be a lot of things involving choccie,” says Julie. “All brightly coloured and fun, and not all ice-cream based. We’ll have a projector and loads of cushions for kids to sit on.”

The movie, based on the much-loved Roald Dahl tale, feels like the perfect choice to kick the screenings off. As the great man once said: “Mr Willy Wonka can make marshmallows that taste of violets, and rich caramels that change colour every ten seconds as you suck them, and little feathery sweets that melt away deliciously the moment you put them between your lips…”