Inside the Institute

Tide Coldwater Detergents: 4 New Green GH Seal Holders

As we recently told you, Tide Coldwater was the first laundry detergent to earn the new Green Good Housekeeping Seal. And now we're very excited that four additional products in the line have earned this Seal: Tide Coldwater HE Free, Tide Coldwater Free, Tide Coldwater Mountain Spring, and Tide Coldwater HE Fresh Scent.

In deciding the criteria of the Green Good Housekeeping Seal, we look at everything from the energy used in manufacturing, to how the company transports the product from factory to store, to what happens to the product after it's used (in this case as it enters the water stream and the recyclability of the packaging). So while these Tide Coldwater products earned points for their ability to clean effectively in cold water (meaning no energy is required to heat the water), this is not the only reason they earned
the Seal.

These four Tide Coldwater products did particularly well for their ingredients and product safety, water
and waste reduction in manufacturing, and the corporate responsibility of the parent company, Procter & Gamble.

More and more products are starting to earn this emblem, so check back often to see if your favorite product is on the list.

If you're interested in protecting the environment and finding out other ways to be more environmentally
conscious, check out our article on easy ways to live green.

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