Outsource your blog Blogs are hungry animals. Unless they’re fed high quality content consistently, they wither and die. Customers and visitors to your website won’t stick around if there’s no new content for weeks or even months on end, and after a while they will stop returning to your website altogether. A neglected blog also[…]

Finding a capable freelancer to write financial copy, whether it’s for blogs, press releases or website content, can seem daunting. Conveying the intricacies of money, retirement, investing, regulation and budgeting with authority and credibility in a way that is both readable and engaging requires a talented writer with a solid comprehension of financial issues and[…]

In today’s fully evolved digital media universe, blogs need to be relevant, high quality, and useful — and it can’t hurt to be fun. Here are our picks for the best company blogs that strengthen PR programs.

Top bloggers know that in order to make the strongest possible impact, their writing needs to speak to the audience’s interests and answer their questions. In fact, targeting the message to your specific audience is crucial to a great blog.