EA

The freemium business model takes yet another blow, this time across the pond in the UK. The country's self-policing ad standards body came out with a verdict that finds EA Games guilty of using misleading advertisements in trying to sell its now controversial Dungeon Keeper mobile game. Fortunately for EA, they might not have to pay any price.

Are you a PC gamer and not feeling the combative vegetative love or the brain-devouring adrenaline rush? Be gloomy no more and open those petals! Not only will Plants vs Zombies Garden Warfare be arriving on this venerable gaming platform tomorrow, barring any last minute delays, EA promises that this game is not simply a PC port, whatever the heck that will entail.

EA has a new program that will make PC gamers tremble in excitement. With Origin Game Time, gamers will be able to try out a complete, full, non-demo PC game for a 48 hours. And to make sure that the new program starts off with a big bang, the first game that it is making available is none other than the popular mech-bearing multiplayer first-person shooter Titanfall.

EA Sports and the NCAA were hit with a lawsuit in the recent past over the use of college athletes' likenesses in various video games over the past several years. The issue is finally seeing some progress, with ESPN reporting that both EA and the NCAA's licensing division have formed a settlement for $40 million.

If you're already dreaming of a new Titanfall experience, EA has some good news: in a tweet it fired out today, the company announced that it'll keep working with Respawn Entertainment to bring Titanfall gamers "new experiences" across the world.

Comcast and EA may be getting ready to bring streaming video games to cable subscribers. Reuters is reporting that the two companies are finalizing an agreement to allow Comcast’s X1 users to stream EA games straight into their living rooms. The deal would affect 22 million customers in the US — likely more if Comcast’s proposed merger with Time Warner is approved.

EA has announced that Amy Hennig, who worked on the Uncharted franchise, has joined Visceral Games. Hennig left Naughty Dog last month, and has apparently decided to come on-board with EA specifically to work on a new Star Wars game. EA secured the gaming rights to StarWars after Disney Purchased it from LucasFilm, then shuttered their in-house game development team.

Come April 4th and all of the games at EA's Origin game store will be available as digital downloads only. What this means is that the store has phased out discs, hence shoppers will no longer be able to buy a physical collection. The digital downloads will be available for PC and Macs.

If you are a PC gamer, you may be aware that on occasion EA will give away free games via Origin. Sometimes these are really cool games, and other times they are stuff that we might not buy otherwise. If you are a fan of horror-themed shooters, you will appreciate the latest game freebie that EA is offering.

One of EA Games' servers has been infiltrated by hackers who are using it to run an Apple ID phishing website. The information was revealed by the folks at Netcraft, which points out the server in question was commonly used to run an outdated version of WebCalendar known to have several security vulnerabilities.