Tag: featured

Erin Heatherton. She’s a total babe, a blonde bombshell, a bonafide angel (of the Victoria’s Secret variety), and besties with Bambi Northwood-Blyth. Yep, she’s one helluva cool chick. And she recently touched down in Sydney to promote the re-branding of Impulse – the body spray brand that represented your first foray into the world of… more

Beauty lovers in many Asian countries have been layering their skincare for years now, sometimes with up to seven products. Go to any major beauty counter in, say, Tokyo, and chances are your favourite skincare range will offer at least another step – usually called something along the lines of an essence, water or activator.
Just… more

There’s nothing like a shiny new perfume to welcome in a new season. And in fragrance land, spring has come a month early – these five launches are a breath of fresh air, featuring a bouquet of beautiful floral notes, juicy-sweet fruits and tropical touches.
Marc Jacobs Daisy Dream, from $60 (30ml, EDT), department stores
First,… more

The countdown to spring is on, Primpers, so celebrate by stocking up on some gorgeous newbies that’ll have you looking sweet-as in the lead up to September…
Tom Ford Spring 2014 Colour Collection:
Tom knows what makes a makeup-loving lady tick, and his wares always deliver on the luxury-front (not to mention lust-worthy colours. Holy moly,… more

Winter is great in theory: trips to the snow; snuggles by the fire; long bubble baths surrounded by flickering, fragranced candles; smoky, spicy perfume; lips layered in luscious hues that match right back to the bottles of wine you sip while playing scrabble or watching a Game of Thrones marathon …
But in reality: you get… more

You know what’s really embarrassing? When you bowl over someone thinking they are someone else. When the victim is a 75 year old in your yoga class you mistook for her 38-year-old daughter, embarrassment soon gives way to amazement.
This happened to me a few years ago, and it’s left an indelible mark. So lithe, limber… more

The Latest Perk

We want to reward you for your awesomeness and say a big, fat thank you for interacting on PRIMPED. Thanks to De Lorenzo, we have 5 x Instant Series Packs to give away, valued at $39.95 each. This great reward will go to the most active Primpers from now until the end of July 6th 2016. So, what are you waiting for? Get playing, make comments, post reviews and score FREE beauty products.

About the Brand

De Lorenzo

Instant Series Pack. The series incorporates intelligent paraben free formulas with ingredients that offer conditioning, moisturising, smoothing and volumising capabilities. Staying true to the brand ethos ‘inspired by nature’, the hero ingredient is Baobab Protein, a natural sustainable ingredient derived from the iconic African tree known as the ‘tree of life’. Baobab Protein repairs, increases strength, protects from UV damage, moisturises and nourishes hair from root to tip. The all-new Instant Series consists of Instant Rejuven8 for coloured hair, Instant Allevi8 for frizzy hair, Instant Accentu8 for fine hair and Instant Restructurant Treatment.