Get Kids to Read Then Lead As They Discover Heroes That Build America with New Toy Line

Disclosure of Material Connection: Some of the links in the post above are "affiliate links." This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising."

Los Angeles, CA (October 13, 15) – Are heroes born or can they be made? A new youth entertainment brand called INVICTA Challenge combines an action-packed video game, graphic novel, maps and operation packet that inspire kids to read and then lead. Children ages 8 to 14 immerse themselves in historical situations where they make decisions that determine success or failure. Flash & Thunder ($34.99), available November 2, is the first in a series of Leadership Decision Challenge boxed and app-based games. Now all kids can walk in the shoes of an American hero.

We were able to get our hands on this challenging game for review purposes. It includes:

The game also ties to a free to play, downloadable strategy game. Flash & Thunder tells the true story of a Native American paratrooper’s incredible D-Day leadership. This game is ideal for all kids – even reluctant readers – who can’t resist taking on a mission.

The concept behind INVICTA Challenge came from Jim Murphy, a former Marine who went on to a successful career in the toy industry. His passion for fun and games sparked the idea for a product that encourages literacy, teaches history and fosters leadership.

“We want kids learning about heroes and leaders who can inspire them to their own greatness in a fun and compelling way,” explains Murphy who has had stops at Mattel and Spin-Master. “INVICTA is an acronym for seven key leadership traits: Integrity, Nobility, Valor, Initiative, Curiosity, Tenacity and Accountability. These traits are infused with every story. Our stories are highly visual and contain plenty of action and adventure.”

Flash & Thunder In App Purchase • Ages 8+ • $4.99: The exciting Flash & Thunder content is also available as an in-app purchase in the INVICTA Challenge app.

WHERE TO BUY

In stores: Barnes & Noble, National World War II Museum, St. Louis Museum of Transportation, and other fine retailers.

Jim Murphy, a former Marine Corps infantry officer with extensive experience in the toy and video game industries, created INVICTA Challenge. After serving in Iraq, Murphy earned an MBA from the University of Southern California. His civilian career path took on progressive brand leadership roles at Mattel, Activision-Blizzard and Spin Master. He started INVICTA Challenge with his wife, Laura, a former schoolteacher and non-profit executive. Together, their passion combines reading, leadership and history, and as a result, INVICTA Challenge is an entertainment brand with a mission – to tell stories that motivate kids to reach their greatest potential and gain respect for American leaders. For more information, visit invictachallenge.com.

Giveaway Time!

Rules: This giveaway is in no way administered, sponsored, or endorsed by or associated with Facebook, Twitter, Pinterest or any other social media. The winner will be chosen randomly and contacted by email. Winner will have 48 hours to respond before a new winner is drawn. US only. All bloggers involved are not responsible for prize shipment. INVICTA Challenge will be in charge of that.