Using Sentiment Analysis...

A basic task in sentiment analysis is classifying the polarity of a given text at the document, sentence, or feature/aspect level—whether the expressed opinion in a document, a sentence or an entity feature/aspect is positive, negative, or neutral.
- Wikipedia - Sentiment Analysis

...Score Integrity of the Article...

Articles get read by an Integrity Reader, the AI component, and assigned a score.

...Less Reward for More Polarizing Spaces...

Advertisers pay more in spaces where language used has less bias and polarization, value, etc.