* SIC Plus is our own more detailed classification system, based on 2007 SIC codes to 4 digit and then enhanced with a more detailed breakdown than standard SIC.

Higher match rates

We use our own software Unity to perform all of our data enhancementand matching. Unity is used by many other data companies, but as wewrote the software we know how to drive it best and achieve the bestmatching/data appending results.

One step beyond

We also use other tools we have created to supplement our data appending, for example AutoSIC is our own tool for adding SIC codes to data just based on the company name. If you were to scan down a list of company names, you would be able to tell what many of them do just from the name, for example with ‘Franks Butchers’ and ‘The Butchers Arms’, our software would know that one of these is a butcher and the other is a pub.

The AutoSIC software alone allows us to reliably add SIC codes to around 40% of most data sets.

Steps to customer satisfaction

We make sure our clients have full confidence in our products before they sign off on them.

We take either a sample or the full clients database (client decides)

The client data is matched to our own databases

We then hold a review to see if we can improve on the results and if required we'll tweak the processes and re-run the matching. We'll do this until we are happy we have achieved the best result.

We deliver samples and counts of what we can append

We discuss the results with the client, we'll make amendments to the process if required and re-run the matching again. If the client wishes at this stage they can walk away from the project without cost.