An El Paso mother, Evangelina Soza, and her two daughters, Yvette Marquez-Sharpnack and Veronica Gonzalez-Smith, drew on decades of experience in home kitchens and together published Muy Bueno: Three Generations of Authentic Mexican Flavor. The book went viral, with critical acclaim and a book tour, for the right reasons – not celebrity, not notoriety, but quality.