Creating a traffic source

Template name

Name

S2S Postback

Enter Postback URL of your ad network if it has support feature. Always send click ID of the networks by using macro {external_id}.

URL parameters

Enable if traffic source sends parameters.

Parameters

These parameters will be added to campaign parameters after changing traffic source in campaign settings. If you want to replace parameters in all the campaigns which are using that traffic source, check “Update in assigned campaigns”.

How to transfer parameters through Keitaro

How to add an advertising network as a traffic source

On the “Traffic Sources” page click “Create” button. Check if there is your advertising network in the templates. If your ad network is in the templates, all settings will be filled in automatically, you only need to connect to this traffic source in the campaign's settings.

If there is no template, find the manual or the list of available tokens (parameters) of ads which can be passed in ads. Press the “Change params” button of the traffic source. Enter your tokens in the column “Token or value”. For example, an advertising network has tokens: [BID], [UID], [SITE], [AD]. Write:

[BID] for “cost”;

[UID] for external_id (id of a click);

[SITE] for source (website, where the click was made);

[AD] for creative_id (id of the ad).

After the traffic source is connected in the campaign's settings, all the parameters will be added when generating the campaign link (“URL” button).