Created by a Gold Coast mum as a hack to convert regular IKEA furniture into one-off, beautiful pieces without ‘that IKEA feel’.

Founder Kylie Hughes dreamt up the stick-on fretwork panels while she was renovating her own home, to give the ‘designer look on a flatpack budget’.

“A few years ago my husband and I were working on a big reno for our home and I was spending literally hours and hours looking through magazines and design sites, trying to figure out how to get the same look on a budget,” she said.

“It’s hard not to be drawn back to Ikea, but I didn’t want my home looking like a clone of the Ikea catalogue. That’s [where the idea came from] for peel-and-stick panels, so the Ikea-ness disappears.”