MetroRock

As the Marketing Strategist at MetroRock Climbing Centers, I have been responsible for a wide range of graphic design and branding projects. As a New England regional rock climbing gym with four locations, new programs and marketing campaigns crop up everyday. The items below showcase a range of projects and mediums and include the youth climbing team jersey design, a promotional postcard for MetroRock’s newest gym in Bushwick, NY, the logo and patch for a women’s climbing program, an event flyer for MetroRock’s sister non-profit Urban Peaks, and the signature poster for the Dark Horse Bouldering Series X.

Climbing Team Uniforms – MetroRock Climbing Centers

Climbing Team Uniforms – MetroRock Climbing Centers

Program Logo Design – Ladies Climbing Crew

Promotional Postcard for MetroRock Brooklyn

Fundraiser Poster – Urban Peaks

Dark Horse Season X Poster

Hi, I’m Rachel

No matter the medium, I’ve always thought of myself as a creator; I like to make, to express, to exhibit, to evoke. My design style no doubt tips its cap to an earthy-crunchy upbringing. I constantly find myself inspired by the sensory experience that is immersing yourself in nature. Read more…

Location & Contact

Based in Concord, New Hampshire and collaborating with clients near and far.