Infographic: SEO predictions for 2019

Just like hurricanes, SEO can be quite unpredictable. Things that matter so much today when it comes to search engine rankings may no longer matter tomorrow. While research shows that we’re likely to establish new trends in periods as short as one year, some trends in the past years are still expected to be SEO deal breakers in 2019. Let’s look at a few SEO predictions for this year.

Voice search

Statistics show that by 2020, 50% of all searches will be voice-based. And by now, you’ve probably noticed that names such as Cortana, Alexa, and Siri have already become a part of our internet community. We rely on various voice search tools to find anything and everything we need both online and offline. As people get busier, there’s a growing demand for search tools that don’t require physical typing. In addition, the voice search trend has made it much easier for some of the disabled individuals to enjoy the online search.

Mobile first index

SEO is continuing to focus on mobile rather than desktop. This is because more than 50% of online searches are done on mobile devices. Google has also been keen on the mobile sector and released in March 2018 its mobile-first indexing update that is meant to prioritise the needs of content consumers who use mobile devices. This trend is expected to continue gaining traction even as we approach 2019. This means that businesses need to optimise their site’s mobile versions to make them faster and more user-friendly.

Content

The content needs to be consumable and valuable to the users. The need for high-quality content is expected to continue to play a big role. Whatever content you avail to your users, always counter-check to makes sure it is unique and top-notch.

Whichever strategy you think works well with your line of business, applying these SEO tricks before your competitors may be the only thing that will set you apart from them.