Russell S. Winer is the William Joyce Professor of Marketing at the Stern School of Business, New York University.He received a B.A. in Economics from Union College and an M.S. and Ph.D. in Industrial Administration from Carnegie Mellon University.He has been on the faculties of Columbia and Vanderbilt universities and, most recently, the University of California at Berkeley.Professor Winer has been a visiting faculty member at M.I.T., Stanford University, New York University, Cranfield School of Management (U.K.), the Helsinki School of Economics, the University of Tokyo, and École Nationale des Ponts et Chausées.He has written three books, Marketing Management, Analysis for Marketing Planning and Product Management, and a research monograph, Pricing.He has authored over 60 papers in marketing on a variety of topics including consumer choice, marketing research methodology, marketing planning, advertising, and pricing.Professor Winer has served two terms as the editor of the Journal of Marketing Research, he is the past co-editor of Journal of Interactive Marketing, and he is on the editorial boards of the Journal of Marketingand Marketing Science.He has participated in executive education programs around the world and is currently an advisor to a number of startup companies.

2019 ACR Conference - Atlanta Travel Stipend

ACR will grant 20 need-based travel stipends to PhD students with an accepted competitive paper, special session, working paper, or film to attend the October 17-20, 2019 ACR Conference in Atlanta, GA. Application deadline July 1, 2019.
January 18, 2019
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2019 ACR Conference - Atlanta CALL FOR PAPERS

Call for Papers for ACR's 50th Annual Conference (Become Wise: The Golden Anniversary of ACR) being held October 17-20, 2019 in Atlanta, GA
January 8, 2019
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2018 ACR Awards

ACR is delighted to announce the awards presented at the 2018 ACR conference held in Dallas, Texas, October 2018.
October 15, 2018
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JACR - Journal of the Association for Consumer Research

ACR SURVEY REPORT

Findings from the survey confirm that ACR is regarded as a global institution that has an important role to play in the professional development of its members and the advancement of the discipline of Marketing.
February 5, 2018
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