CHATTANOOGA, TN — On October 26, 2017, Jack Brown’s Beer & Burger Joint will hold a fundraiser for the Southeastern Climbers Coalition. The fundraiser will take place from 12 pm to 2 am. With the total amount of money raised, 15% of sales will go towards the Climbers Coalition. The Southeastern Climbers Coalition Fundraiser will include […]

Getting a consumer excited enough about your product or service to spark them to talk more about it to others- it’s the most important and promising challenge in marketing. Just a casual conversation, while engaging, doesn’t necessarily generate on-going engagement. The challenge for brands is to organize user-generated content that actually accomplishes valuable goals for […]

Check out some helpful tips for better business branding online. While some may seem more intuitive than others, remembering and refreshing on helpful tips could spark a new idea! Create a Visual People like to look at visuals over long bodies of text. Create visuals for your business to get people attention online with eye-catching colors, […]

Social media helps people connect over the web, and over time businesses have been using social media to also connect with their clients. With many ways to connect to clients, and with many different platforms, medical companies are reaching out through Facebook and Instagram as new ways to connect. Bloggers sharing their stories People on social media […]

If you’re looking to try and boost your social media platforms and gain more attention, consider these 5 tips. 1. Create a voice for the company Social media is similar to an employee, their role being the brand ambassador for your business via the web. With that in mind, they should have a consistent […]

PurrPacks goes on the TODAY Show One of our favorite clients, PurrPacks, had a good day as they had a their moment in the spotlight on the NBC TODAY show earlier this morning. Featured among the best picks for this years subscription gift suggestions, PurrPacks filled out as the top recommended choice for cat owners […]

The last two months of the year can be a great time to sit-back, relax and enjoy the holiday season. However, if you own a web-business and are focused on increasing leads and revenue from your site, it’s a great time to work on search engine optimization. Here is the Step-By-Step Guide to SEO for […]

Are you finding it tough to rank for any kind of keyword in google? Search engine algorithms are constantly being updated and more companies are building out their online presence. This means that it’s going to continue to get harder to rank. However, at Spectruss we have found some basic SEO tactics can cover about […]

You have an important message. You have a website for people to see the message and take action. The only problem: Nobody goes to your site to actually see the message. You could advertise. However, that has it’s own set-of challenges. This is why you need a comprehensive content marketing plan! What exactly is content […]

There are 80 million millennials in the United States with annual buying power of $200 million. Millennials purchasing power will only increase in the next decade and this is why advertisers are obsessed with targeting this group. For perspective, Demographers and researchers typically use the early 1980s as starting birth years and use the mid-1990s to […]