It is located on Molly Morgan Drive, East Maitland near the New England Highway, on a 15.7-hectare (38.8-acre) parcel of land, and primarily serves the Maitland, Lower Hunter and the Upper Hunter regions to the west of Newcastle.

A development application has been lodged with Maitland City Council to expand the centre. The proposal includes:

An additional level to the Centre bringing the total gross lettable area to around 70,000m2

A new Myer department store

A new discount department store

Approximately 100 new specialty stores

The proposed new centre will incorporate a new fresh food precinct, a relocated food court and improved undercover parking facilities. A new entry plaza and outdoor restaurant precinct will connect the centre with level access to Mitchell Drive.