Posted By Elana Ashanti Jefferson On November 21, 2007 @ 11:36 am In Home Girls | No Comments

If the day after Thanksgiving is Black Friday, what might business forecasters call today, the day before Thanksgiving? Blue Wednesday, perhaps.

There may not be a commercial moniker for the day before Thanksgiving, but judging from my early-morning stop by the neighborhood grocery store today, retailers are definitely bracing themselves for something.

Not to mention that you would have to be a turkey to have missed how holiday marketing actually began about six weeks ago – helpful for anyone who scurries to hang Christmas decorations before Thanksgiving Day, but annoying to anyone who thinks half the point of Black Friday is to gear up for the holiday season. (Which one are you?)

Then there are the folks whose budgets are so tight that shopping for Thanksgiving (or any holiday) seems out of reach. You don’t have to be especially down on your luck to feel a pinch from the current food price hike[1]. One friend, who does have a good job, shared with me that she intends to skip Thanksgiving dinner altogether this year because last year’s meal was “just too expensive.” It was disheartening to hear that her holiday plans are so closely pegged to her finances. Ideally, holidays should be about family, friendship, faith and reflection, not spending. Shouldn’t they?