CHIEF ADVISORY BIOS

Jono Wegerle, with over 20 years experience,commenced his early career with producing above the line television commercials for the likes of companies such as Clover and Verimark. It was during this time that Jono identified that the traditional advertising agency model would become less relevant with the growing digital landscape.

After spending time developing his academic qualifications and with Jono being the eternal optimist and taking a futuristic standpoint for businesses, he co founded a digital media company Clear Fusion (Pty) Ltd in 2002 with fellow digital solutions finder, David Wegerle. David is also the younger brother of Jono, illustrating that media and digital strategies were being discussed and conceptualised early on in life. Through Clear Fusion, he was on the forefront of marketing and communication solutions for brands like I&J, Johnson & Johnson, Deloitte, Litha Pharma, La Farge and Kimberly-Clark, guiding, educating and advising their EXCO team as well as their sales and marketing teams.

His collaborative nature has enabled him to co-craft with partnering companies such as, Clear Fusion, Torque Solutions, Blue Pinnacle, Your Digital Agency and Your Brand Agency. Jono has successfully implemented designs and strategies using effective digital tools and a collaboration of like minded entrepreneurs and strategic partners including business analysts, strategists, writers, designers, developers, creatives and support teams. Due to his deep insight into brand identity positioning and understanding of how to apply emotive content, he has tailored the best combination of solutions and experiences to grow brands and bring cohesion and flow to his clients’ organizations.

Jono’s focus on brand engagement through extraordinary customer and employee experiences, aligning strategy and streamlining cohesive mobi first digital platforms, was a new and emerging discipline that would become a core focus through the next companies that he founded, namely, Ideate Studios and Orphic Experience. Jono believes in Simon Sinek’s quote as a bedrock for his approach to brand engagement, namely, “Customers will never love a company unless the employees love it first.”

Jono also played a crucial role in setting up Royal Haskoning DHV’s B2B digital marketing team in South Africa. Also, he successfully launched a mobi first employee engagement app within Walmart Massmart's stable of companies, namely, Makro, Builders Warehouse and Game, which builds culture, trains and inducts over 15,000 employees in an entertaining, gamified and rewards driven approach, but one of his greatest claims to fame was the organizational transformation he facilitated with Litha Pharma’s five companies into one merger.​In terms of exco strategic and relationship facilitation, clients have said:

"The strategy session that Jono Wegerle facilitated with us was the best we've had to date." - Heiko Weidhase | CEO Efficient Group

"Jono put the team at ease and was able to ensure team issues were raised in a constructive manner. Well done." - Duane Newman | CEO Cova Advisory