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About Chick-fil-A TV Commercial, 'Game Day Rituals'

Harris is a die-hard Auburn Tigers fan who proudly represents his alma mater by wearing orange and blue on game days. After throwing a big game day party complete with chicken nuggets catered by Chick-fil-A, Harris invited Pam and Chick-fil-A back the next week in hopes of continuing his school's win streak and overall good-luck vibes. Pam arrived with cups and plates that donned his school's colors, which became a huge hit at Harris's college football parties. Now, he thinks of Pam as his good-luck charm for big football games. Chick-fil-A wants college fans to make Chick-fil-A a game day ritual and will give free chicken nuggets to those with the company's mobile app.