At first glance, farms for rent and farmland renting services may not seem like pressing needs.However, during their recent pitch on CBC’s Dragon’s Den, the Veurink family showed the Dragons that the Canadian market was well overdue for innovation.

The response from the Dragons, and from people across the country since the episode aired on March 5, confirms what the Veurinks had already noticed, said Shannon Veurink, who grew up in Dundas and attended Ancaster High School.

“Farm land leasing has flown under the radar for far too long, jeopardizing the sustainability of one of Canada’s most vital sectors – agriculture,” said Shannon.

The Veurinks pitched RentThisLand.com, a website squarely focused on farmland rentals that features a hassle-free tender process, where landowners can list farms for rent, determine the market value of their land and find the perfect tenant – at no cost. In the Den, the Veurinks received offers from Arlene Dickinson, Bruce Croxon and David Chilton. The family has since found their perfect match with Croxon and have now closed a deal.

The next steps for RentThisLand.com involve implementing some of the strategic input from Croxon and his team, as well as continuing to optimize the technology providing the best farms for rent service in the country, said Shannon.