LinkedIn is making its way up the charts and is becoming one of the top social platforms used by companies. On LinkedIn, it’s not as much about selling your business or product, as it is about professionalism and looking like an expert in your field. Within LinkedIn,...

Why Understanding Search Engine Optimization is Key To Any Business’ Success Search Engine Optimization (SEO) is a tool used by website owners to improve their search engine rankings. Using it effectively will raise your website to the top of a Google, Yahoo, or Bing...

Understanding your customer is the key to growing your business. Easier said than done? Maybe, maybe not. First, understand the problem that your product will solve. Now, who will buy it from you? Where will they look for a solution? A good way to determine buyers’...

Nearly half of the world’s population is on the internet. Researching information, connecting with people they know, or even just for something fun to do. Social media (i.e. Facebook, Instagram, LinkedIn, etc.) makes up a large part of that “fun”. It has been...