Not content with phone and Internet orders, Domino's now allows you to order pizza on your iPhone

Expert Rating

Pros

Well designed, good graphics, easy to use, can browse full menu including sides, tracker status, voucher redemption

Cons

Doesn't use location services, no classic value pizzas on menu, no extra sauce or half/half options

Bottom Line

The Domino's Pizza iPhone app has a couple of missing features, but if you regularly order pizza then this app is excellent; the missing functions will more than likely be added in future updates. This app is intuitive to use and well designed.

Would you buy this?

Price

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As ordering fast food over the phone or through a Web browser clearly isn't enough, Domino's Pizza Australia has developed and released an iPhone application that allows you to order pizza on your smartphone. Offering a distinct advantage over phone orders — the ability to browse the full menu — the Domino's Pizza iPhone app is excellently designed and well executed.

It's an easy to use iPhone app. Though you can't use Apple's swipe gestures to move between screens, you can easily scroll through the menus with a finger swipe and the main order menu features the usual iPhone-style menu bar across the bottom of the screen. Here you can view the full Domino's menu, see your current order, track your order and view other information, such as surcharges and the company's privacy policy.

The Domino's Pizza iPhone app allows you to order pick-up or home delivery but strangely doesn't take advantage of the iPhone's location services when doing so. This means you have to manually enter your address for home delivery or the suburb for pick-up. Being able to quickly find the nearest Domino's store using GPS would have been a useful inclusion. Conveniently, frequent users can create a profile that saves address information.

You can browse most of the Domino's menu on the iPhone app, including pastas and salads, extras like garlic breads and chicken wings, drinks and deserts. Detail is excellent, and this is one of the better looking iPhone apps we've reviewed. When choosing individual pizzas the app allows the selection of sauce and crust and you can add and remove toppings as you please. Domino's also includes a "hot offers" menu — for example three pick-up pizzas for $18.00. Simply add the offer to your order and then select your pizzas.

Missing from the iPhone app menu are Domino's "Classic Value" pizzas, which include Hawaiian, Simply Cheese, beef and onion, Toni Pepperoni and margherita. Domino's claims the reason for the exclusion is the price difference between these pizzas and the rest of the range and the fact that they wanted to make the app available on the App Store as soon as possible. We expect to see these pizzas added in an update, and in the meantime you can create your own pizzas using the "designa" feature.

Once you've placed an order, the Domino's Pizza iPhone app allows you to track its progress. Unfortunately, you can only do this by leaving the app open. If you're in the middle of an order and close the app, the unfinished order remains when you open the app again.

The Domino's Pizza iPhone app doesn't currently support extra sauce or half cheese options, though you can redeem vouchers. All vouchers work except for value range vouchers, though these will be added in a future update.

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