Service Provider Veteran John Macario Joins Edgewater Networks as VP
of Marketing

Former Cablevision Executive to Lead Aggressive New Marketing
Initiatives, as Edgewater Plans Expansion into SDN and NFV Based
Solutions

May 12, 2014 06:05 PM Eastern Daylight Time

SAN JOSE, Calif.--(BUSINESS WIRE)--Edgewater Networks announced today that John Macario has joined the
company as Vice President of Marketing. Mr. Macario brings over 14 years
of telecommunications marketing, strategy and brand management
experience to his new role. Reporting to Edgewater CEO Dave Norman, he
will be responsible for the development and implementation of marketing
strategies to drive growth for the company’s existing lines of
Enterprise Session Border Controller (ESBC) products, and the new
Software Defined Networking (SDN) and Network Functions Virtualization
(NFV) based products currently in development.

“John brings years of industry expertise and a proven track record of
developing, executing and managing impactful marketing initiatives aimed
at the service provider and channel markets,” said Norman. “We are
fortunate to add such a respected and experienced individual to
Edgewater's already strong executive team as we embark on a significant
expansion beyond our core Enterprise ESBC product portfolio.”

Prior to joining Edgewater Networks, Mr. Macario was Vice President at
GrowthMark, a New York City based consultancy, where he led the
telecommunications practice. In the last two years, John and his team
guided product launches for over 20 North American service providers
helping them expand their share of the lucrative market for business
services.

A seasoned telecommunications expert, Mr. Macario also served as Senior
Vice President of Product Strategy for Lightpath, a division of cable
giant Cablevision and a market leader in Ethernet-based communication
solutions. In this capacity, he was responsible for driving product
direction in support of Lightpath's delivery of cutting edge
communications services and solutions to businesses across their market
footprint.

Mr. Macario also served for 11 years as president of Savatar, a
consulting and research firm focused on helping service provider,
enterprise and equipment vendor clients bring innovative IP
communications solutions to market. Under Mr. Macario's leadership,
Savatar grew to be widely regarded as an industry vanguard in the
business community for IP Communications. Savatar's clients spanned the
communications ecosystem, including AT&T, British Telecom, Cisco,
Microsoft, Google and others that relied upon Savatar to drive product
launches into the business community.

Prior to founding Savatar, Mr. Macario held senior positions with
Digitas, a Boston-based direct marketing company where he worked on
numerous projects in the telecommunications industry, most notably a
series of assignments with AT&T supporting its large scale entry into
the consumer market for local phone service.

“Edgewater has quietly built a wildly successful portfolio of ESBC
products for over a decade, and have deployed over a quarter of a
million units used by the largest service providers and cable MSOs on
the planet,” said Macario. “As Edgewater looks to build upon these
relationships and expand its product portfolio to encompass SDN and NFV
based solutions, I’m excited to spearhead the marketing initiatives at
this exciting time for the company.”

Edgewater recently raised $5.9 million in debt financing to expand its
portfolio of communications products for service providers with the
development of new solutions utilizing SDN and NFV technologies. These
new services will complement the more than 250,000 Edgewater ESBCs that
are currently deployed by leading service providers and integrators,
including one of the two largest U.S. carriers and three of the top five
U.S. cable operators.

About Edgewater Networks, Inc.

Edgewater Networks, Inc. is a leading provider of Enterprise Session
Border Controllers that address the challenges to secure and reliable
enterprise Unified Communications including device and protocol
interoperability, security and policy management, troubleshooting and
QoS. With more than 200,000 units deployed worldwide Edgewater products
are used to deliver reliable, differentiated, business class services by
leading carriers, cable operators, service providers and enterprises. To
learn more about Edgewater Networks solutions please visit www.edgewaternetworks.com