How To Get Your Your First Online Clients...

In Australia at the moment, EVERYONE is talking about the Gillette advert..It's super polarising, controversial (and probably selling razors like crazy)..For those of you who haven't seen it, it's a #metoo style ad, where men are calling out other men's sexist behaviour. (See here: bit.ly/Gillette-ad).The most common response I've seen from women is applauding the ad, because they want good men to stand up for the end of misogynistic violence..The most common response I've seen from men is defensive and how they'll never buy razors from that company again..Anyway, though I've sometimes felt irritated by the arguments going on in these threads, I've refrained from commenting..Why? Because there's a specific secret method I use that allows me to hold the power position in ANY conflict - WITHOUT wasting my precious energy..It's what I use ALL. THE. TIME - and I usually only share this with paying clients..Later on today I'll be sharing this secret of how to decimate conflict ANYTIME you want, in my group. www.facebook.com/groups/FreeSpiritedEmpaths.This is especially useful for the ladies who are SICK and TIRED of "mansplaining," men always wanting to be RIGHT, having the last word and generally promoting ignorance and conflict..If you want to END the frustration of being talked over, dominated and relegated to the sidelines - come on over to my group and discover how to take back control.

Are You A Registered Allied Health Professional Who Wants A Successful Online Business, But Can't Seem To Make It Work?.Quite apart from struggling to make a decent and consistent income, you feel HOBBLED by the stringent requirements of your professional registration association..There are certain things you CAN'T do that a normal business can. .Like using testimonials, pointing out your unique strengths or promising certain results you KNOW you can deliver on..These strict guidelines make you feel nervous that you could be one vexatious complaint away from losing your licence to practice. .That makes it EVEN HARDER than other entrepreneurs to succeed in online business!.It means you've struggled to get clients, let alone your first PREMIUM, high-paying online client. You've yet to make even your first $5K in your business..How do I know about this? Because it took me YEARS to figure out how to create a successful online business as a therapist WITHOUT running foul of my mandated professional guidelines..I struggled to find ANYONE who could help me with this unique problem. I took endless online courses, hired coaches and business mentors, spent THOUSANDS of dollars and still... No results..Then this year, I had a breakthrough. I FINALLY cracked the code!.I SUCCEEDED in creating an online business with such a simple structure that I can manage it all by myself in under three hours a day..I can't tell you the THRILL it gives me to be able to create the security of a location-independent income and also have a GLOBAL, powerful and positive impact on the clients I work with. .All while continuing to run a successful and ethical private practice where I help local clients with their mental health issues. (Yes, I have TWO businesses and I LOVE both!).Now I'm reaching out to you if you can relate to this scenario. I want to connect with you! I want to hear your story and share the secret it took me years to discover..I'd LOVE for you to join my Facebook community, Free Spirited Empaths. .It's where I help professional empathic women just like you who want to transition their AMAZING skills into an online space..All you need to do to be admitted to the group is answer 3 simple, one-word questions and you're in! The link to join is here: bit.ly/2V7rC88.I CAN'T WAIT to meet you! <3 <3 <3 ... See MoreSee Less

Are You A Registered Professional Struggling To Get Clients Online?

You’re A Registered Professional With A Passion For Online Business…

As a registered professional, you may feel stymied by the stringent requirements of your professional association when it comes to marketing your online business.

You can’t just advertise your services online the way other businesses do, leaving you at a distinct disadvantage.

This is because you:

Aren’t allowed to make “unsubstantiated” claims

Cannot promote unnecessary use of regulated health services

Have restrictions on your ability to point out your unique selling proposition

Are forbidden to use testimonials

Etc…

In this article, I address three ways in which you can still have an online business, remain ethical and in integrity, but circumvent your registered professional’s requirements and still find success online.

1. Make Sure To Offer A Tangible Outcome

This is perhaps the trickiest skill to master, especially if you’re an Empath or Spiritual entrepreneur. That’s because in your offline business, people will typically see in order to “feel better.”

“Feeling better” isn’t a tangible outcome. For you to remain in integrity that’s not even an outcome you can promise for sure!

A tangible outcome is one your clients will have for sure when they work with you – that you can DEFINITELY deliver on.

For example, I could make a promise that if you complete my program, you’ll have a fully functioning WordPress website by the end of our work together.

Alternatively, I could also promise you’ll be able to write fully SEO-optimised blog articles!

These are outcomes I can promise for sure. They allow me to remain in integrity and deliver on my strengths.

A process isn’t the same as an outcome. For example, I could teach you Emotional Freedom Techniques (EFT), but will you HAVE as a result of learning EFT? You might clear some blocks or you might not. Promising something you can’t deliver on for certain will get you into trouble!

Now, let’s not get confused. Your outcome could well be metaphysical rather than physical, but still be something you can deliver on for sure.

For Example…

If you take a look at some of the most successful Spiritual entrepreneurs, they demonstrate tangible outcomes in action.

One of my favourite Hay House authors, Elizabeth Robinson, does this very well. She’s written a book called “There Are No Goodbyes” in which she makes a promise: Your consciousness continues even after the death of the physical body.

For her, she knows this as a tangible reality. She has embodied experience of the “dreamscape” as she calls it. Her clients have a DEEPDESIRE to have an embodied experience of metaphysical reality, but haven’t yet. Her book offers them a glimpse of what this feels like. Additionally, in her retreats she teaches participants how to have this experience.

It will take some considerable reflection and testing to come up with your specific, tangible outcome if you’re a spiritual practitioner. What I suggest is, do lots of research and speak to successful spiritual entrepreneurs to get the inspiration you need to discover your outcome.

Your offline clients buy from you because a face-to-face consultation gives them a different experience than an online one. They experience you in real time and you help them feel better. Your clients have the opportunity to meander and consider as many aspects of their lived experience as they need.

Clients may enjoy the process of working with you, even without receiving specific solutions. The interaction is one that occurs in real time and is multi-sensory.

The online world operates differently. It’s neither sensory nor embodied, it’s imaginative. It doesn’t operate in “real” time. You could post something today and five years later it will seem as fresh and inspiring to the person coming across it as it was on the day it was made.

Online is a world of possibility, NOT reality.

So important questions to ask are, who buys online and what do they buy? That will give you a clue as to where to start pitching your offering.

3. Keep Offline And Online Business Separate

Finally, it’s especially important if you’re a registered professional to keep a clear separation between your offline and your online business. In your online business, make no mention of your status as a registered professional.

You must offer something quite different. There may be a relationship between what you offer offline to online, but you cannot be seen to have an overlap.

For example, in my offline business, I work as a registered Clinical Psychologist with expertise in the area of workplace bullying. Although I’ve written a lot of articles on the subject and even have several online courses available, I found that my clients were far more interested in working with me offline in this area than online.

Consequently, after many years of persisting, this year I finally cut the cord entirely. My new program, “Empath Entrepreneur Startup” has NO relationship with my work as a psychologist. Rather it’s all about sharing the amazing array of skills I’ve learned over the years as an Empath Entrepreneur.

A good way to concretise this separation is having separate business structures for offline and online endeavours. All the accounting and bookkeeping should also be separate.

To Sum Up…

So there you have it – three tips for you if you’re a registered professional who wishes to take your business online. They are: 1) Make Sure To Offer A Tangible Outcome, 2) Your Face-To-Face Clients Buy For Different Reasons Than Your Online Clients and 3) Keep Offline And Online Business Separate.

Of course, there’s far, far more I could tell you on this subject because as you can tell, I’m passionate about it. To continue the conversation, please do join my free group, “Empaths Online” here.

In the meantime, download my Fast Guide To Empath Entrepreneur Start-Up. Enter your contact details to get immediate access to your free guide, as well as my email coaching series that will guide you through it, step-by-step.

As an Empath Entrepreneur, I’m especially interested in helping professional women who want to take their amazing skills into a new online business with the aim of building a location independent income.
I’ve had over 10 years’ experience in creating a compelling online presence. In fact, if you Google: “Dr Sophie Henshaw,” you’ll get over 201,000 hits with all the posts, articles and media appearances I’ve made over the years.
I’ve appeared on Channel 10, 6PR, Fremantle Herald and WA Today. I’ve had articles published in PsychCentral, Women’s Agenda, NineMSN Health, Rebelle Society and Huffington Post. I’m currently a Thought Catalog contributor.
P.S. I also practice as a clinical psychologist in my "offline" life!

follow me on:

Fast Guide To Empath Entrepreneur Startup

Discover the 3 essential steps you need to get your first clients online

Download to get my email coaching series as well as immediate access to your free guide.