Conference Agenda

Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).

Celonis was founded in Munich in 2011 and is one of the world’s leading providers of Process Mining Software, as well as one of the fastest growing technology ventures in Germany. Celonis received a 50-million-dollar investment in their Series B. The well-known US investors “Accel” und “83North” value the start-up from Munich at one billion dollars. This puts Celonis into the club of so-called unicorns: Companies with an estimated value of at least 1 billion dollars.

Walking from the University to the Brewery with Conference Dinner including sightseeing, Tours start at 4:25 pm, 4:35 pm and 4:45 pm (Alternative: Bus Shuttle to Hotels (ARVENA, Rheingold, Bayerischer Hof) and to Brewery at 4:30 pm (starting at the ZUV Bus Stop) and 6:00 pm). Tours take about 40 min.

Before dinner, there is the opportunity to do a City Tour (with the first groups starting at the university at 4:25 pm) and a Brewery Tour (with the first groups starting at 5 pm at the Liebesbier building).

Partial Least Squares Structural Equation Modeling (PLS-SEM) by Marko Sarstedt on Wednesday, March 20, 2019, 9:00-17:00 Partial least squares structural equation modeling (PLS-SEM) has recently received considerable attention in a variety of disciplines, including marketing, strategic management, management information systems, and many more.PLS is a composite-based approach to SEM, which aims at maximizing the explained variance of dependent constructs in the path model. Compared to other SEM techniques, PLS allows researchers to estimate very complex models with many constructs and indicator variables.Furthermore, PLS-SEM allows to estimate reflective and formative constructs and generally offers much flexibility in terms of data requirements.This half-day workshop introduces participants to the state-of-the-art of PLS-SEM using the SmartPLS 3 software. After a brief introduction to the basic principles of structural equation modeling, participants will learn the foundations of...