The power of Web Video

Video is rising to the top of the Internet Pile. Facebook and Google seem to be pushing more video in our news feeds, searches. A few weeks ago it hit me personally after the Associated Press released a short documentary I produced about a "Gangster Gardener". He fights the "Food Deserts" of Los Angeles. In just a few days it had more then 6 million web views via AJ+. The TEXT driven narrative, replacing a voice over, may have helped Facebook distribution since FB mutes audio of video in your news feed ( unless you click on it ).