HomeBay, a Serra Capital III portfolio company, has expanded to Florida. Home Bay offers consumers a new way to buy and sell homes without commission fees, saving its customers an average of $16,000 per transaction. HomeBay is a technology driven real estate company that helps sellers to navigate the real estate process via automated & live help to make the listing, selling and closing processes faster, easier and less stressful.

"Consumers using traditional agents are a very dissatisfied group. Even when consumers like the agent, they understandably hate the fees. Intuitively, consumers understand that three to six percent of the price of their home is way too much.," said Tom Owen, co-founder of HomeBay. "Based on our strong adoption and success, we believe consumers are eager for a superior solution at a fraction of the cost."