As we face the recurring challenges of fundraising, let's step back and look at the true potential of what we do. If we adapt the way we think, we have heightened and sustained success, and truly love our jobs more in the process.

"The more you get to know people, the more they trust you to tell you their story. It is a gift. Every time somebody tells me their story they have given me something precious. And that cannot help but change me."

James Hodge is the Associate Chair of Principal Gifts in the Department of Development at Mayo Clinic. This is his iSpot presentation about entrepreneurs funding innovation and health care transformation.