AT&T and Motorola have announced the Motorola Atrix HD…for real this time. Though the device has leaked multiple times as the Motorola Dinara, and curiously popped up on Motorola’s website for a few hours before it was taken down last week, we can now officially call it official. And we have a price and release date to boot.

The Motorola Atrix HD will land on AT&T July 15 at a cost of $99 on a two-year contract. The Atrix HD will be among the phones supporting AT&T’s budding 4G LTE network, and should help users eat through those 3 GB data caps fairly easily. The Atrix HD also has a 1.5 GHz dual-core processor and 1 GB of RAM to handle the gaming, browsing, calling, etc., you’re sure to do.

What’s most interesting about the Atrix HD is that it’s the least Motorola-y phone I’ve seen in a while. Yes, it’s running Android 4.0, but it doesn’t look as much like the previous phones because it has virtual buttons and a lighter (aesthetically-speaking) UI overlay than we’ve seen in the past. It also has a 4.5 “HD ColorBoost” TFT LCD display with a 720 x 1280 resolution. I’m not sure exactly how this display tech stacks up against the IPS+ and SAMOLED+ screens of the world, but it better be good with “HD” as part of the phone’s moniker. AT&T says it’s “ the highest resolution smartphone display on the market giving you more vibrant colors and 50 percent more pixels than the leading smartphone.”

Look for AT&T to begin promoting and selling the Atrix HD in stores soon. Other features include: