Open source module for Magento shop operator Leipzig, 16 July 2009 Germany’s largest cash bonus program directions the Leipzig agency Netresearch programming a client binding tool for Magento stores commissioned. A free loyalty program available is Magento-shop operators. Thus, Magento is the first open source E-commerce platform that provides a module for customer loyalty in the form of a cash bonus program. Two factors are essential for the success of an online shop: customers can reach and retain customers, and the most cost-effective. Our partner shops can make free use of directions for customer loyalty.

Magento stores is rapidly increasing, we have decided to specifically develop a directions module”explains Kerstin Schilling, CEO of directions. “Since Magento can be used free of charge, this is less in times of marketing budgets a cheap yet effective way to successfully sell on the Internet.” Directions pays its customers with every purchase of a Cash bonus back. Therefore, customers remain loyal to the directions partner shops and buy targeted again there. The engine programmed by Netresearch the customer on the order confirmation page of Magento stores indicates that he’s getting back money from the next purchase, if he controls the shop about directions. The module is now the Magento community and thus all Magento stores available. Netresearch the directions is the sixth Magento module already based job this year.

“Netresearch Thomas Fleck’s Managing Director Magento’s success story just really starts: Although Magento is already no longer a secret tip, that well-known shops such as Jack Wolfskin and GlobeTrotter on Magento has risen to over 750 000 downloads, has thrown a little hype since then even more requests we get.” The Netresearch GmbH & co. KG. founded in 1998 in Leipzig by Thomas Fleck, Michael drain. Netresearch is a member of the TYPO3 Association and Magento enterprise partner. For more information see Spurs. Registered office: nun str. 11 d, 04229 Leipzig. More Information, see. Press contact: Bestsidestory GbR, spinning str. 7, PF 319, 04179 Leipzig, Mrs Ulrike Schinagl, Tel. 0341 870 90 71, E-mail: