Cross Marketing Asia is an integrated, international agency that designs tailor-made solutions to deliver strategic and tactical insight to drive your business decisions.

We offer "glocal" (global + local) insight and strategic analysis team with Japanese client service. We started in Singapore mainly with an objective to service the regional HQ of global Japanese companies, who have the need for strategic insights to attain a distinctive understanding of the business climate, market and consumer psyche in the ASEAN region.

Cross Marketing Asia do not simply recycle the “same old product” for every client. We believe in taking the time, care and attention to partner with our clients and ensure we understand all of their business issues & objectives before designing a bespoke approach.

immerse

We gather relevant information ahead of each project to fully appreciate specific business contexts

synthesise

A preliminary gap analysis helps build hypotheses which are the foundation of our research design

The Singapore office is Cross Marketing Asia's Asian focal point - mirroring the nature of Singapore as a regional and international hub, the bulk of our consultancy is international in focus - ASEAN, pan-Asian, and indeed global - allowing a single point of contact for all projects. As of December last year, we have conducted research in about 85 markets worldwide.