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SearchCap: The Day In Search, Feb. 23, 2007

Below is what happened in search today, as reported onSearch Engine Land and from other
places across the web:

From Search Engine Land:

Major Microsoft adCenter Bug Costs MillionsI normally would not report bugs like these but the adCenter blog just posted an official confirmation of the bug I reported early this morning at the Search Engine Roundtable. The bug is that advertisers were being charged astronomical prices per click, even though they have set their bids lower….

Happy Anniversary, ResearchBuzz!Tara Calishain’s wonderful ResearchBuzz, tagged as “news about search engines, databases, and other information collections,” marked a major milestone yesterday, with 400 “issues” having appeared in nearly nine years of publication. If you’re not familiar with ResearchBuzz, you should be. Many search marketers aren’t familiar with the “other side” of…

Yahoo Search Improves Movie Shortcut ResultsThe Yahoo Search Blog announced they have improved their movie shortcuts to add more information. The added information includes, movie trailers, user and critic ratings, a brief summary, and movie showtimes. For example, a search on Dreamgirls, 10025 brings up this Yahoo Shortcut….

Search Suggestions The Default At Google China?Philipp Lenssen reports that when you begin typing a search in at Google China, Google begins offering you suggestions. At Google.com, the default is not to give you suggestions, you have to go directly to Google Suggest to get that feature. It appears that Google China, by default, has Google…

Yahoo Searchlight Awards Last NightI had the honor of being a panelist for the 2nd (now) Annual Yahoo! Searchlight Awards. Also on the panel were Brad Berens, iMedia Communications, Jon Fine, BusinessWeek and Brian Morrissey, Adweek. The four finalists were: Sprint-Talladega Nights, presented by NeoSearch Special K, presented by Starcom Lexus All-new LS Launch,…

New Search Engine OptimizationTodd Malicoat has a nice write up on what he calls “new school SEO.” Danny and I (as others) have been talking about this form of SEO for a while, but I thought it would be nice to revisit it. So what does Todd consider to be new school SEO?…

Just Behave: Google’s Marissa Mayer on Personalized Search It was almost 3 weeks ago today that Google posted on their corporate blog about some changes to the personalized search sign-up process. Danny covered this development quite nicely in a very comprehensive post, looking at the specifics of the announcement and what it means for users. The announcement…

SMX Advanced Opens For Registration, Two Further SMX Shows AnnouncedI wanted to pass along some news about the Search Marketing Expo shows that Search Engine Land’s parent company Third Door Media is doing this year. Registration for our first SMX Advanced event in Seattle this June 4-5 has now opened on the newly redesigned SMX web site. In addition,…

Free Speech Vs. Trademarked URLs & KeywordsConsumer watchdog Public Citizen has filed a friend of the court brief on behalf of Michael Morgan, a Florida realtor sued by homebuilder Lennar for using its corporate name in the URL of a web site critical of Lennar, and for buying sponsored search ads using the trademarked name to…

The Numbers Behind Your FeedsFeedBurner’s View of the Feed Market at FeedBurner’s blog gives us a detailed look at the numbers and statistics behind your feeds. With the recent adoption of Google Reader subscriber numbers, many bloggers have seen their “subscribers” and other feed stats spike up. In fact, we learn from FeedBurner’s post…

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