The writer of this 8 page research paper attempts to answer the question of whether the media can effectively serve any function in sports other than commercializing our favorite ones. It is argued that while the media does help promote our sense of spirit, motivate fans, etc.; it also helps create unfair stereotypes for athletes, undue pressure for college players, and promotes dishonesty in those whose jobs depend on winning..in front of the camera. Bibliography lists 4 sources.

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