Join senior executives and decision-makers at Women in Luxury, a new conference hosted Tuesday, Sept. 26 in New York by Luxury Daily. The daylong event will highlight the role of women and the opportunities and issues for them in the luxury business as it evolves from a more male-centric, bricks-and-mortar-led world to a digital-influenced market where women play a more active role from creative, craftsmanship and retail to strategy, marketing and sales.

Held at Swiss bank UBS’ U.S. headquarters in Midtown Manhattan, Women in Luxury will also honor Luxury Daily’s Luxury Women to Watch 2018, a roster of honorees who are expected to make a major difference in the luxury business in the year ahead.

Topics under discussion include wealth management for high-net-worth consumers, women in watches, jewelry and automotive, how the future of retail is women, women in male-dominated fields, diversity initiatives, attracting women to careers in luxury and best-practice tips for marketing to well-heeled professional women. The speaker list comprises senior executives from luxury brands, agencies, financial services, real estate, market researchers, consultancies, social media and publishers.

Venue is UBS Building, 1285 Avenue of the Americas, 14th Floor, New York, NY 10019. The conference is priced at $695 and includes breakfast, lunch and snacks throughout, with plenty of networking opportunities. Please email ads@napean.com for breakfast, lunch and seat-drop sponsorships.

Women and Wealth: Trends and Opportunities for Managing WealthThe leader of the diversity network at UBS Financial Services will discuss her path at the Swiss bank creating diversity and opportunities for others. Session highlights include wealth management trends and opportunities and addressing the evolving needs of clients, especially those of women. Also introduced will be a strategy and holistic framework for investing, now and for future generations of women. Key areas of coverage include:

 UBS wealth management global footprint

 Changing wealth management industry and opportunity

 Overview of UBS Wealth Management Americas

 What is wealth management? How UBS works with clients to address their needs

Watch Out: Women See New Opportunity in Male-Oriented BusinessHow can women play an active role in a watch business that has been predominantly male for many years and that, for the most part, caters to a male-focused clientele? While women like colorful straps and diamonds, they are also becoming more interested and educated about complicated watches. This education, and a respect for watchmaking based on craftsmanship, heritage and quality, will have an impact on women entering the luxury watch sector and taking on leadership roles as well.

Driving Seat: Women Take the Wheel in Luxury AutomotiveA deep dive into luxury automotive trends with a focus on women. A key highlight will be Lexus’ history with the luxury multicultural consumer, accentuating the role of women in that journey with creative examples and competitive activity that other luxury auto brands are undertaking. The session tops off with key giveaways and implications for luxury auto brands targeting women.

Speaker:

Raul Rios, senior director of strategy, Walton Isaacson

11:30 a.m. – 11:45 a.m.

Break

11:45 a.m. – 12:30 p.m.

The Future of Retail is FemaleLike other sectors, luxury is experiencing the customer migration from bricks-and-mortar to ecommerce and mobile. Indeed, the expectation is a uniform shopping experience across all channels, with women leading the drive. On the business side, women are taking retail’s current challenges head-on by leveraging technology, customization and other forward-thinking methods to appeal to consumers’ evolving expectations.

Female Executives in Male-Dominated FieldsAcross industries, female executives are under-represented, and luxury is no exception. Hear from women in luxury automotive, technology and commercial real estate speak about their first-hand experiences in these male-dominated professions.

Meg Touborg, president, Metworks, and cofounder, Leaders of Design Council

Moderator:

Mickey Alam Khan, editor in chief, Luxury Daily

2:15 p.m. – 2:30 p.m.

Break

2:30 p.m. – 3:15 p.m.

Advancement and Getting More Women Into Executive RolesAdvancement is the biggest obstacle perceived by women in terms of gender diversity. This is in contrast to senior male leaders who tend to think recruitment is the biggest challenge. That said, women are inherently ambitious and keen to advance, whether or not they are parents – it is a myth that motherhood impacts ambition. Instead, research finds that company culture is what affects women's desire to advance. This session will focus on the specific interventions that marketers can make to create the right culture and support advancement, which include role modeling at the highest level, structural changes to support flexible working, sponsorship programs and carefully used metrics and targets.

Best Practices in Marketing to Professional WomenThis session will speak to tactics that luxury brands can use to market goods and services to professional, financially-independent women. Marketers often miss the mark, especially in sectors such as jewelry, watches and spirits advertising, as she believes that the successful female consumer wants much of the same things as her male counterpart.