Fifty Shades of Capitalism: Pain and Bondage in the American Workplace
Posted By Yves Smith On July 13, 2012 (3:11 pm) In Banking industry, Free markets and their discontents, Guest Post, Social values

By Lynn Parramore, a contributing editor at Alternet. Cross posted from Alternet

If the ghost of Ayn Rand were to suddenly manifest in your local bookstore, the Dominatrix of Capitalism would certainly get a thrill thumbing through the pages of E.L. James’ blockbuster Fifty Shades of Grey.

Rand, whose own novels bristle with sadomasochist sexy-time and praise for the male hero’s pursuit of domination, would instantly approve of Christian Grey, the handsome young billionaire CEO who bends the universe to his will.

Ingénue Anastasia Steele stumbles into his world — literally — when she trips into his sleek Seattle office for an interview for the college paper. When she calls him a “control freak,” the god-like tycoon purrs as if he has received a compliment.

“’Oh, I exercise control in all things, Miss Steele,’ he says without a trace of humor in his smile. ‘I employ over forty thousand people…That gives me a certain responsibility – power, if you will.’”

She will. Quivering with trepidation, Anastasia signs a contract to become Christian’s submissive sex partner. Reeled in by his fantastic wealth, panty-sopping charm, and less-than-convincing promise that the exchange will be to her ultimate benefit, she surrenders herself to his arbitrary rules on what to eat, what to wear, and above all, how to please him sexually. Which frequently involves getting handcuffed and spanked. “Discipline,” as Christian likes to say.

Quoting industrial tycoon Andrew Carnegie, Christian justifies his proclivities like an acolyte of Randian Superman ideology: “A man who acquires the ability to take possession of his own mind may take possession of anything else to which he is justly entitled.” (Rand’s worship of the Superman obliged to nothing but his intellect is well-known and imbued with dark passions; she once expressed her admiration for a child murderer’s credo, “What is good for me is right,” as “the best and strongest expression of a real man's psychology I have heard” in a 1928 diary.)
. . .
Yes! She consents. The hypnotic consumption Christian offers in a world replete with fancy dinners and helicopter rides – goodies that will be revoked if she fails to obey — overturns her natural desire for free will. Once Anastasia has signed on the dotted line, her master rewards her with a telling gift that is often the first “present” an office employee receives: “I need to be able to contact you at all times…I figured you needed a BlackBerry.”

Her first note to him on her new gadget asks a question: “Why do you do this?”

“I do this,” Christian answers, “because I can.”

Until we can link ourselves together to change this oppressive system, the Christian Greys will remain fully in control.