James Franco's GQ Cover Shoot: The Comedy Issue

"My public persona is something that is only partially constructed by me, so if people want to mock that, it's fine. I mock it."

T-shirt, jeans, and sneakers by Gucci. Watch by IWC.

"Your Highness? That movie sucks. You can't get around that."

T-shirt by M.Nii. Necklace by Gucci.

"As far as why Pineapple Express 2 has not been made for real, I don't know what the holdup is. I would do it, Danny [McBride] would do it, Seth [Rogen] would do it. I think Seth and Evan [Goldberg] just need a fire lit under their asses."

T-shirt by DKNY Jeans. Jeans, sneakers, and necklace by Gucci. Watch by IWC.

"Like all comedies, even bad ones, [This is the End] gets at important issues if you want to examine it."

"When I first read the script [for This Is The End], the James Franco character was—I guess the only way to describe it is he was a lot douchier than the version that we came up with. I was the materialistic guy. They were really playing up the Gucci-modeling aspect of my life."

Jacket by Gucci. T-shirt by Marc by Marc Jacobs. Watch by Rolex at Tourneau.

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Suit and necklace by Gucci. T-shirt by Topman. Pocket square by Brunello Cucinelli.