Social media is everything. Watch all of the statistics coming out of the latest trend tracking and research and all reports will tell you that social media is tracking up…way up. And will only continue to rise.

Corporate social responsibility (CSR) is defined as the actions that companies take that allow them to operate in an economic, social, and environmentally sustainable manner. It is a value that consumers are increasingly looking to in order to form an opinion on a brand. Not only are people more willing to give their business to socially responsible brands, there is also a higher demand to work for them.

Born between 1982 and 1999, the oldest of the millennials are now in their early 30s and they are making a big impact on the way businesses operate. According to a survey published by Deloitte, 87% of millennials believe that the success of a business should be measured in terms of its impact on society, not solely on financial performance. They value transparency, collaboration and a seamless work-life balance. They are also more concerned with businesses that operate in socially responsible ways.