One of the designers who made it happen

Winner
- ibrandify

Great Work and effort. Will use again in future.

- J Weis

How exbosn started their logo design journey

Overview

Hello to all and thanks for your interest in this project.

My new photography web site will go live shortly at http://www.lensafield.com. Being a photographer's site, the 'lens' aspect is obvious. But it so happens my first name is Len... Lens/Len's Afield...there should be something that can be done with that.

Designs submitted to date have missed the point just made so let me clarify: The concept is Len's Afield as two words. The play is on the Len's as a synonym for the photographic lens concept. The idea is to convey me and my vision as seen through the lens. I apologize for not making this concept clear.

So what can you come up with that brands that connection of "me" and being a photographer in a unique and professional manner?

Some guidelines:

I am not, and will never be, a wedding or social event photographer. Studio portraiture is also not my thing, so let's not suggest anything along those lines.

I concentrate on the natural world, especially close-up/macrophotography, but will do the occasional landscape and sporting event...y'know, afield.

Tell us a bit about who you are and the people you reach

People interested in seeing things in the world but have never take the time or effort to actually "see" them. My vehicle will be a photo blog that presents photo-enhanced narrative vignettes about subjects I find interesting. Some of the topics and shots will be intended strictly for illustration and general education on that topic (i.e., no one will want to hang them on a wall). But others will be of a subject and quality suitable for displaying as fine-arts style photographs (i.e., for purchase or formal exhibition).

Requirements

The logo will be used on my new web site. The Wordpress theme I will be using suggests a logo header area 90px(h) x 225px(w). Those are some tight restrictions, but I will also use all or parts of your design on promotional items, polo and/or t-shirts, possibly camera equipment bags, business stationary, etc.

So I am hoping for a logo combining graphics (could even include a background photo. If you have an idea, let's talk it over) with stylized text. Given the restrictions of the theme header, I am hoping the component parts of the design can be deconstructed, and if desired, rearranged (i.e., appropriate for clothing, business stationary, etc.). So while the design needs to work for the site, it (or its component parts) will also need to be usable for other purposes in a much larger size, so I am looking for modularity and scalability.

The style of text selected is an important aspect to me. It needs to convey a subtle artistic quality that plays on the 'Len's/lens' idea while not being too bold or too delicate.

The text must be able to stand alone, separate from the logo, unique enough to be used to "sign" my photos and in other places where a full graphic logo is inappropriate (i.e., in a limited linear space).

Please feel free to ask questions, and thanks in advance for your vision and talent.