It's because we don't live in Maine. Lobster Rolls are very much an east coast thing, and mainly American. I bet in 10(ish) years lobster rolls might be more common here. Now, if you can find 10 restaurants in Toronto that serve them I'd be surprised.

I know, it’s just Toronto isn’t really a coast or ‘nautical’ culture by virtue of where we are located obviously. So they’re hard to find here. I have heard that Four Seasons does make a nice one (good for them btw!), though I’ve never been. If anyone has tips on where to get them in Toronto, I’d be interested as well. Not gimmicky ‘takes’ on a Lobster Roll. An actual roll. But I ain’t holding my breath…

Ever since my first visit to Nova Scotia, I've become addicted to lobster and crab rolls. I usually make my own at least a few times a year. It's super easy because the lobster or crab meat has such a simple dressing. I buy cooked lobsters from Bill's (no need to cook them at home for lobster rolls), make the lobster salad with lobster meat, mayo (sometimes homemade), a bit of lemon juice, a bit of chopped celery, salt, pepper, and a dash of tabasco. That's it!! Open a hot dog bun bought from Loblaws (you don't want a high-end, artisinal bun for this), fry it in butter (that's key), spoon in the lobster, and Bob's your uncle. Homemade is always the best.

I would have to disagree with the "mainly American" bit at this point. I just did a two week trip of the east coast and Lobster Rolls were pretty much standard on the menus of every restaurant that served seafood.

Bymark has a lobster grilled cheese at lunch; nothing close to a lobster roll though. Toronto doesn't have the same lobster culture as out East. Due to the higher price of lobster, and the perceived value of the ingredient, finding a real lobster roll is difficult. We can get the upscale ones, but they aren't the same (the Four Seasons' lobster roll is great, but it's just not a lobster roll).

Sadly, I recently saw live lobster on sale for $1/lb cheaper here then I did out on the east coast.... my only consolation was telling myself it's probably been in a tank a lot longer and wouldn't be as fresh tasting ;)

From my understanding (NY Times), lobster prices are dropping in price due to market conditions. High price of gas for lobster fishermen, the economy in the US... Finding a market with a high turnover is always important. Best fishmonger? I usually go to Seafood Depot in Woodbridge.