Monthly Archives: March 2016

We live in a mobile world, and the power to connect and engage with your law firm fits in the palm of your hand. As more online users access information through their mobile devices, law firms and other businesses must adapt. But a mobile-friendly website does more than resize your content and layout according to…

Your law firm may already be active on social media. But you may be overlooking a fundamental principle for successfully marketing your business brand. Every social media platform is unique in relation to their features, the needs of its users, and their ideal forms of content. Understanding these differences lets you tailor your law firm’s…

Digital marketing has revolutionized the way law firms offer their legal skills and services. The evolution of digital marketing has led to a wide range of strategies that law firms must understand and utilize in order to succeed in today’s marketplace. Understanding this evolution ensures that your practice remains at the cutting-edge of online marketing.…

Getting a leading edge over competitors is the goal of any business. In a highly competitive marketplace, it can be difficult to distinguish your law practice and gain greater visibility among the clients you’re looking for. Keeping an eye on your competitors is fundamental to positioning your law firm as an authority and building trust…

The content you share with your audience serves a wide range of functions. It educates, addresses concerns, answers questions, and provides solutions to the legal needs of your clients. But you must produce consistent content in order to achieve the best results from your content marketing. Consistency is what many law firms overlook when developing…