Has adidas Unveiled the Worst College Hoops Unis Ever?

What adidas announced today might serve as the worst slate of college basketball uniforms to ever don a court (and here’s to hoping they actually don’t make it to the court this March as promised).

The “fruit snack” colors offered up for Baylor, UCLA, Louisville, Kansas, Cincinnati and Notre Dame were brazen enough, but adding in Zubaz print (i.e. “impact camo”) in such a loud way took the uniforms from bold to downright silly. And laughable.

Three of the six uniforms—Baylor, UCLA and Louisville—feature sleeves in the same style we saw from the NBA’s Golden State Warriors. The other three stay traditional (only in cut, not in color).

Teams plan to wear the new uniforms during the postseason, beginning with conference tournament play on March 13. For those interested, you can buy your own uniform on March 1.

In a press release, Chris McGuire, adidas director of sports marketing says, “The adizero uniform system gives players the leading performance technology with a distinctive on-court style. The NCAA postseason brings together the best teams in the country and these uniforms celebrate the excitement of the game letting players stand out during college basketball’s biggest moments. These programs will wear the most innovative basketball uniforms and footwear to help them elevate their game during the most important time of the year.”

The uniform technology features the same fabrics found in the NBA uniforms, with quick-drying features and ClimaCool zones. The sleeved uniforms are made from 60 percent recycled materials and offer 360-degree stretch fabric to promote free range of motion for the arms and shoulders, according to adidas.

The “limited edition” designs and colors feature the “impact camo” that adidas has been rolling out across a variety of its one-off products. They’ve just never done it quite this intensely.

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Tim Newcomb is a journalist based in the Pacific Northwest covering news, culture, sports design and entertainment. He has written on uniforms and sports logos for TIME Magazine, Sports Illustrated and more. You can follow him on Twitter at @tdnewcomb. Visit his website here.

di

Yes, I think they have. Clean, solid uniforms are always the best and seem to last the longest.

Jimmy

Adidas is brutal, they need to stop trying to be creative like Nike, they are not Nike. If I was one of these schools, I’d be looking to cancel my contract with Adidas ASAP and get with Nike or Under Armor. I like some Addias shoes, not their new basketball shoes or crack designs.

It’s funny watching Adidas, Nike and UnderArmor try to outcool each other and continue to fail miserably. When your team sports brand designers are making the early ’90’s Champion and Zubaz designers look like Calvin Klein, you realize just how clueless the internal team outfitting groups are at Nike, Adidas and at UnderArmor. Sadly outside branding firms (except for the F-Boyz, Radom’s, Gameplan’s) aren’t doing any better.

dustyman

first off if your gonna do that print on the shorts at least make the jersey the same just plain awful

Every cloud has silver lining. You cannot find any of those highlighter Baylor hoops jerseys from last year at any store or website anywhere, even when they were new. Basically, you could not buy one. So, you want see a kid have one.

Jed

I thought the Zubaz look died back in the 1990s and yet Adidas decided to bring this junk back into the fold? REALLY??? What horrid uniforms!

Jake

In my opinion these uniforms are a lot better than the plain uniforms nike unvielded this year with just there logo on the front and that’s it

Nick

A follow up story from my local newspaper and a link to a photo gallery of the worst uniforms ever worn by local area teams (NY, NJ, Philadelphia).

If the jerseys were camo too then they wouldn’t be that bad but it looks kinda dumb because it doesn’t match. But the new adizero uniforms aren’t that bad.

Steve

If only the shorts matched the tops….

Rob S.

The guy that wrote the press release is a moron! What a bunch of mumbo jumbo!

ingmar66

What a horrible disgrace! Student athletes should be paid to wear this garbage. Forget atomic threats from North Korea, the warming up of the planet or the global economic crisis, note to the United Nations: kick adidas out of basketball, please. Send a batallion of Blue Helmets to Herzogenaurach, Bavaria and force the CEO of adidas to officially and eternally give up on supplying uniforms for basketball.

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