Tag: Matt Cutshall

The 2015 MTV Video Music Awards was held on August 30, 2015. The 32nd installment of the event was held at the Microsoft Theater in Los Angeles, California, and hosted by Miley Cyrus. Taylor Swift led the nominations with a total of ten, followed by Ed Sheeran, who had six, bringing his total number of mentions to 13. Swift's "Wildest Dreams" music video premiered during the pre-show. Cyrus also announced and released her studio album Miley Cyrus & Her Dead Petz, right after her performance at the end of the show. During his acceptance speech, Kanye West announced that he would be running for the 2020 U.S. Presidential Election. Taylor Swift won the most awards with four, including Video of the Year and Best Female Video. The VMA trophies were redesigned by Jeremy Scott. Due to a simulcast across ten Viacom networks, the 2015 ceremony's airing on the flagship MTV network alone had the lowest audience in the ceremony's 31-year history. According to Nielsen, it logged 5.03 million viewers only on MTV, 39% less than last year, while cumulative viewers drew 9.8 million with the nine other simulcasting networks. The lowest viewed one was in 1996, since Nielsen began tracking in 1994, with 5.07 million viewers. However, the show broke the "US Twitter record", being the most tweeted about non-sports program, with 21.4 million tweets delivered by 2.2 million people. It was also streamed live through the MTV app for authenticated users on mobile devices and television sets via iOS, Android and Chromecast. Through its website, viewers could also get to see un-aired audience shots and backstage coverage. mtvU aired a behind-the-scenes feed and MTV Hits went dark.