A panel of leading franchise lawyers discuss the most recent legal developments from around the world

• Mark Forseth, V.P. & Asst. General Counsel, Marriott International

• Carl Zwisler, Principal, Gray Plant Mooty

• Olivier Binder, Granrut

• Anders Fernlund, Advokatfirman Nova

• John Pratt, Hamilton Pratt

• Nicola Broadhurst, Stevens & Bolton

15.00 - Keynote Speaker: Global Expansion

Christian Fruleux, International Developer, Decathlon

15.45 - Coffee & networking

16.10 - Interactive Roundtables

An opportunity to share know-how and best practice with other international delegates on a range of topics from around the world. Each table will be led by an expert to help the discussions flow and ensure you get the most from the topics.

• Franchisee ongoing support

• Using franchise exhibitions to recruit franchisees

• Franchise renewals – what’s the process?

• Managing franchise resales

• Use of social media for recruitment

• How do you handle online sales?

• Training – Do it yourself or use an external training provider?

• Effective business planning

• Brexit – will it make a difference?

• Analysing and selecting international markets

• Franchise Awards – what works & what doesn’t?

• Territory mapping

• Finding the right premises

• Embracing new technology

• Effective lead generation – what works?

• Maintaining brand consistency

• Annual Conferences – what format?

• Franchising in the UAE

• Motivating franchisees to improve performance

• Termination – the considerations & implications

17.20 - Day one summary

Brian Smart, Director Europe, International, bfa

17.30 - Close of day one

18.30 - International drinks reception

Sponsored by HSBC

19.30 - Gala Dinner with Keynote Speaker

Gavin Hewitt, BBC News Chief Correspondent

Második nap

08.45 - Welcome & Introductions

08.55 - Keynote speaker: Global Expansion

Paul Thompson, Founder, Water Babies, UK

09.40 - Interactive Q&A Panel – Real-Life Stories

Showcasing a panel of exceptional franchisors who will share their stories of business success & how they have risen to the top