Trending Blog Post on Convert

At Convert, we power A/B tests for thousands of websites. And work with dozens of top tier agencies. Bottom-line - we know stuff about testing. Sometimes conversion rate optimization can try your patience (like months to get results, false positives etc.etc). But sometimes little things like changing how people think of your products (and brand)…

Written By: Trina Moitra

People may think logic makes them tick. But the best brands in the business know that logic comes later, when they want to convince themselves of the validity of their decisions. The truth is – Emotions rule sales. And a simple way to elicit positive prospect responses is through...

Note: This post is a part of our CRO Month 2019. Share it with the #Optimizein28Days to promote optimization awareness and how CRO can help businesses thrive. The verdict is still out. Some businesses have moved to a single page website, primarily so that users can scroll on their...

Note: This post is a part of our CRO Month 2019. Share it with the #Optimizein28Days to promote optimization awareness and how CRO can help businesses thrive Do you know how important it is to track your customer acquisition cost? According to Invesp, 89% of customer acquisition costs are...

Note: This post is a part of our CRO Month 2019. Share it with the #Optimizein28Days to promote optimization awareness and how CRO can help businesses thrive. The global e-learning market generated revenue of $165.3 billion during 2016. And it’s expected to surpass $243 billion by 2022. With this...

Note: This post is a part of our CRO Month 2019. Share it with the #Optimizein28Days to promote optimization awareness and how CRO can help businesses thrive. Did you know that the average viewing time for a webinar is a staggering 56 minutes? Yes, that’s right. In a world...

Note: This post is a part of our CRO Month 2019. Share it with the #Optimizein28Days to promote optimization awareness and how CRO can help businesses thrive. Social media is a powerful tool for branding and marketing. As the rest of the world is bound to tell you, it’s...

Note: This post is a part of our CRO Month 2019. Share it with the #Optimizein28Days to promote optimization awareness and how CRO can help businesses thrive. Optimizing your 404 page’s conversion rate is all about turning a negative experience around. Use this opportunity to reinforce your value proposition...

The future is here, and it’s frequently outperforming even the most outlandish of science fiction fantasies. Artificial intelligence is transforming our lives, step by step, and industry by industry. We may have once imagined that AI would primarily involve household robots preparing your eggs in the morning, but the...

The emergence of e-commerce is one of the main talking points today. People are opting internet shopping like never before, while online companies are witnessing their heydays. In fact, the e-commerce business model is proving to be so successful that the trend doesn’t seem to decline anytime soon. According...

Have you ever thought about ethics in A/B testing? We all have our own ethical compass guiding us to what’s right and wrong. And as digital businesses, we should have our user’s best interests at heart, right? Well, that’s where the waters get a little murky. A/B testing is...

When it comes to running CRO experiments, you can choose among four types of tests: A/B tests, split tests, multivariate tests, and multipage tests. Each of these tests has its own strengths and limitations. And unless you choose the right test for your experiment, making conclusive data-backed CRO decisions...

About one-third of all internet users use YouTube. Which makes YouTube an excellent social media marketing channel for any business to reach its target audience. Its availability in 80+ countries and its accessibility (in over 75 languages) account for a massive one billion hours of video consumption every day....