A campaign to get Benefits Street star White Dee to wear a bra is gathering pace as the controversial Channel 4 series continues to perform well in the ratings.

White Dee – so called because there is also a black woman called Dee who lives on James Turner Street – is arguably the most prominent subject of the documentary series, but viewers have noticed that her sizable chest often appears unsupported.

Concerned for the welfare of her breasts, fans of the show have mounted a campaign to buy her a bra.

‘Anyone want to contribute to a bra for White Dee?’ wrote one Twitter user, Alison, as others professed to have set up a fund to raise money for the cause.

(Picture: Twitter)

Another viewer tweeted: ‘PLEASE DONATE TO THE “WDBF” (white dee bra fund) please give all you can, there’s another episode to come’.

‘Let’s get an envelope around, see if we can get enough for a bra for White Dee #benefitsstreet,’ wrote another Twitter user.

The series continued with its second episode last night, which focused on immigration to James Turner Street – with two groups of Romanians a particular focus.

The episode saw a jump of 1m in viewing figures from the show’s inaugural episode last week.

Yesterday’s instalment raked in 5.1 million viewers, representing a 20.8 per cent share of the viewing audience in the show’s one-hour slot.