Vitamins and Supplements—Profit and Patient Care Opportunity

The community pharmacist has the whole package in this highly valuable niche, the knowledge of prescription medications, the long term interest in the patient and their outcomes, and the overwhelming value of patient trust. Nutrient depletion from prescription medications is a well-documented side effect, and one rarely addressed in the primary care setting leaving many of your patients with wellness issues. Some of your highly successful peers will walk you through the steps they have taken, the resources they have used, the most effective marketing and answer all your questions to take your vitamin section to a new, patient helpful, pharmacy profitable niche.