Take a Closer Look.

Various business units and products make up the Georgia-Pacific Packaging & Cellulose Segment. At first glance, you may wonder if cellulose and brown boxes really do have anything in common. We invite you to take a closer look. It’s our DNA that links us together.

IT’S IN OUR DNA. AND EVERYTHING WE DO.

Safety. Sustainability. Customer Focus. Innovation. Quality. Value Creation. These are the strands in our DNA that set us apart. When you take a closer look, you’ll discover that they are evident in everything we do.

Always Innovating

At Georgia-Pacific’s Innovation Institute®, we believe that collaboration with you is just the beginning of an in-depth process to find creative ways of reducing costs and improving the performance of your packaging.