Microsoft's response to Apple's win is probably the most cringeworthy of all. Blatantly admitting Windows Phone can't make a dent in the market on merit, but instead requires the court room to do so, Bill Cox, senior director of Windows Phone marketing communications, said: "Windows Phone is looking gooooood right now." Nauseating.

Why do you automatically assume people are cheerleading for Samsung? How about they're cheerleading against this patent bullshit? This will affect us all, Android users, Apple users, everyone who wants to enjoy progress. Innovation will slow down: start-ups and investors are scared, and established players no longer have a reason to due to their patents.

It baffles me how people can become so brainwashed by a company that they happily cheer against their own interests and that of their descendants, and think that anyone who opposes this behaviour must cheer for the enemy. Companies are the new religions it seems.