Super Bowl Events

From A-List performing talent to the hottest celebrity guests, the real party happens before the cleat touches the field. In 2018, The After Midnight Group is combining forces with Brewer Media & Entertainment, Perk Marketing Group, Karma International, Maxim magazine and many others to take over the Minneapolis area during the Big Game weekend.

With amazing venue locations in the heart of the city, the hottest musical acts and unparalleled custom brand activations, we are ready to bring it to the next level for Super Bowl 52 by serving as curators of the extraordinary: Cowboy Jack’s SB52 Big Game Experience, powered by Brewer Media.

Be prepared for special performances, surprise guests, great food, an eccentric atmosphere and memorable moments during each and every scheduled event taking place between Wednesday, Jan 31st to Sunday, Feb 4th within the most raved about locations.

AMG and Brewer Media’s events are synonymous with luxury, entertainment, and the affluent lifestyle. Their brands and events attract the most desirable and exclusive demographic of consumers, affluent people, socialites, jet-setters, tastemakers, and celebrities. The robust platform creates unparalleled entertainments opportunities combined with the chance to build brand exposure while engaging targeted consumers in meaningful and impressionable interactions within a compelling and memorable setting.