Britney Spears Wants To Give You More

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Electro shock therapy goes pop while the world holds its breath for her return.

By Spence D.

Britney Spears may not have done anything new in the way of music since 2003 but she's certainly kept herself in the spotlight with marital and post-marital hi-jinx and borderline crazy woman antics that could become a case study in sociology as to why the world spends so much time agonizing over celebrity fallout.

Pop psychobabble aside, Spears is once again in the news, this time for her music, if you can believe that. The recent announcement that the frazzled pop star would be performing at the 2007 MTV Video Music Awards program, airing live from Las Vegas on Sunday September 9th, has created an entirely new buzz that removes itself from her bald-headed breakdown and white trash chic. What this means is that finally Spears is about to be re-thrust into the sonic limelight.

"It's Britney, bitch."

So goes the intro to the one-time pop queen/now current tabloidal object of desire's latest musical salvo, "Gimme More." The track, which is the first song of her forthcoming new album (still as-of-yet untitled and due sometime in November), shows Ms. Spears to still be channeling her quasi-mentor/object of idolization, Madonna. Under a pounding elastic synth beat, replete with soulless soul claps, Spears whines in a grinding slink, her voice layered in sultry whispers that scream for strip club pole position. When she swoons "Center of attention, even when we're up against the wall" seems to comment on her recent tabloid crush all the while playing into the "I'm just a regular person, so why does the paparazzi have to hound me all day and night?" lamentation that has been so popular with the former teen-now-burgeoning adult pop starlet set (Simpson, Lohan, Hilton, even Duff have all sung songs with similar themes).

As a pure pop song "Gimme More" is utterly forgettable. As a late night club jam to be enjoyed at the end of the night and beginning of the next day, when the lights are blacked out, the disco ball is glittering, and bodies are amassed in sweaty indifference, it should prove to be a momentary classic.

What this brings us to, ultimately is pondering how Spears is going to pull the song off in a live setting. Let's face it, she's not known for her live singing voice. An entertainer in the purest sense of the word, Spears has always been known for the Lolita like sexuality she extols and surrounding herself with competent dancers and Broadway styled set pieces.

She's going to have to go LARGE at the VMA's, since she already caused great commotion when she swapped spit with Madonna back in 2003. Not only that, but she can't go for the lip-synching controversy, either, since Ashlee Simpson still owns the title on that. What will she do? That's anybody's guess. Given that she was an obvious last minute replacement for Amy Winehouse and Lily Allen, both of whom had to cancel their previously scheduled appearances; one has to wonder exactly what Spears will be able to pull off on such short notice. Then again she's performing in Vegas, the Disneyland of adult entertainment. To this end don't be surprised if she's surrounded by a throng of showgirls in ornate costumes, the crowd doused in black light while a disco ball churns out flickering glitter flashes along to the pulsating beat. Of course she could always go for the truly adult themology and have some exotic dancers gyrating en masse.

In the end we'll all just have to succumb to our star f@#king shortcomings and tune in to see if Spears delivers a home run or a train wreck. Either that or you can opt to have a quiet Sunday dinner with the folks and wait until Monday to read all about it in the tabloids.