Meow Mix is a variety of dry and wet cat food known for its advertising jingle. It is a product of Del Monte Foods. Meow Mix was introduced in 1974 and sells many flavors too. Meow Mix is currently owned by majority shareholder Princess Grace. It also is known for selling Alley Cat dry cat food. Their current slogan is "It's all about the mix".

"The Meow Mix Theme" was written by Shelley Palmer in 1970 and performed by a singing cat. The theme's lyrics is 'Meow meow meow meow' repeated multiple times, with various cats moving their mouths and captions on the bottom as if the cats were verbally speaking. The idea came from Ron Travisano, at the advertising agency of Della Femina Travisano and Partners, who had the account with Ralston Purina in 1974. Travisano put together film footage with editor Jay Gold, looping images of a cat to make it look like it was singing. The music was then composed by Tom McFaul of the jingle house Lucas/McFaul, one of the major jingle-composing houses at the time. Working from Travisano's film, McFaul wrote and produced music to fit, with the actual meowing performed by professional singer Linda November.[4][5]

Travisano then came up with the idea of adding English subtitles, along with a bouncing ball pointing out the words.[6]

Meow Mix House was a reality TV show created by Meow Mix in the format of Survivor. Ten cats rescued from animal shelters nationwide (including the ASPCA in New York, Touched by an Animal in Chicago, and Kitten Rescue in Los Angeles) competed for a grand prize — an executive-level position with the Meow Mix Company. These three-minute reality TV segments aired on Animal Planet for ten consecutive weeks, beginning on June 16, 2006. The cats were viewable full-time via webcam and were adopted as they were voted off of the show, receiving a year’s supply of Meow Mix as a consolation prize. Weekly contest winners for areas such as “Best Purr” and “Greatest Post Climber” were decided by a panel of judges. Two winners were chosen — one through professional judges, and a second by TV viewers. The company stated that the winner received the title of Meow Mix’s “feline vice president of research,” as well as becoming part of a new family. A second corporate position was provided to the cat voted most popular by viewers. It was possible that they would do a second season.

Miami’s Cisco won the top prize of VP of R&D at Meow Mix, and Ellis from Portland won the title of viewers’ choice winner.