i don't see why we can't get 1 name change per server instead of account. apparently, it would be faster, easier, and likely cheaper for them to do that. as far as i can tell, most accounts split across multiple servers are split because bioware couldn't manage populations in the beginning anyway, and have steadfastly insisted on keeping those characters split for whatever reason. it's not like there are a lot of people who did that because it's more fun to not have legacy unlocks and achievements.