The content that follows was originally published on the Institute for Humane Education website at http://humaneeducation.org/blog/2009/06/29/profits-follow-good-ethics/

In the world of business, profit is everything, so when a study reveals that doing good is more profitable, all of us who are trying to make a difference in the world should cheer.

From the recent article, “Sustainable Success”:

“But here’s a lesson many executives have yet to learn: A commitment to improving social and environmental conditions in the developing countries where a company operates is the key to maximizing the profits and growth of those operations.That’s the conclusion we drew after studying more than 200 companies. As a group, the companies most engaged in social and environmental sustainability are also the most profitable.”

About Zoe Weil

Zoe is the co-founder and president of the Institute for Humane Education
She's the author of several books, including Most Good, Least Harm; Above All, Be Kind; and The Power and Promise of Humane Education.
See her TEDx talk, "The World Becomes What You Teach": http://www.youtube.com/watch?v=t5HEV96dIuY