Red Moon Packaging Design

Sometimes, reaching your goal is like climbing a mountain—full of obstacles, determination, and plenty of hard work.

And achieving that goal... well, that just proves one thing: you can do what you set your mind on doing.

Reach for the moon... the sky’s the limit.

Red Moon product family

Red Moon 1lb tub

Red Moon strives to provide clarity, simplification, and most importantly: a product that works well.

The packaging was designed to be easily recognized and stand out on store shelves. The arresting red and white really does make shoppers stop and look. The simple and direct panel text makes an otherwise confusing choice a natural one.

The logo was designed with a natural, human touch in mind as well. Using a hand-crafted typeface along with an image of a mountain: a natural symbol of strength, endurance, longevity, challenge, and triumph; Red Moon stands alone as an approachable, relatable product worth investing in.