The firm, Ventureland Asia, has set aside about $10 million till date which will be equally distributed between the investment firm's bridge fund and marquee fundShashwati Shankar | ET Bureau | May 03, 2017, 09:56 IST

The firm, Ventureland Asia, has set aside about $10 million till date which will be equally distributed between the investment firm's bridge fund and marquee fund, Kurup told ET.

"The kind of segments Ventureland Asia will be looking to invest in would be infrastructure, lifestyle, retail for marquee and design-tech driven concepts, innovation for bridge rounds. But both will be B2C focused. We may take majority in marquee fund but obviously not in bridge," said Kurup.

In January this year, Ventureland made its first deal, picking up 40% stake in an undisclosed early-stage funding round in kids apparel brand Masala Baby. Deepali Patwa-founded Masala Baby is valued at $6 million, according to Kurup.

Ventureland Asia, which has a large portion of the present $10 million fund coming out of Kurup's pocket, has seen approximately 12 HNIs and domestic angel investors commit to investing in the fund. "The plan is to grow the fund. We have received interest from investors in the United States and are meeting with investors and scouting for players in Japan," said Kurup over the phone.

The bridge round fund size in startups would range between $300,000 and $500,000, and for the marquee fund investments would range between $500,000 and $1 million.

The marquee fund will aim to look for an exit in a 48to 60-month time span, while the bridge round, which will focus on funding rounds ranging from seed to series-A, will look for an exit in 24 to 30 months. Kurup set up Ventureland Asia in 2017 along with Creativeland Asia COO Srijib Mallik with plans to scout for startups in India and overseas.