Originated from Korea, THE FACE SHOP is a leading global retail brand in the upper value segment offering more than 1,000 lavish products ranging from skin care (35%), colour cosmetic (30%), hair & body care (25%) to accessories (10%). Launched in 2003, now THE FACE SHOP has broad access over 838 outlets in Korea and 318 outlets in 19 countries.

Under the slogan "Natural Story", THE FACE SHOP represents over 1,000 high quality products made of 600 natural ingredients such as rice, plants, fruits mineral water and various herbs. With tremendous support by customers throughout the years , products of THE FACE SHOP hit the top sales rank in Korea and in year 2004, it clinched the title of "Best Brand Of The Year".