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4 Essential Facebook Page Apps to Improve Communication With Fans. This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

The number of Facebook applications can seem a little overwhelming at times. While Facebook doesn’t share an exact number, an independent website called AppData monitors trends for over 100,000 Facebook applications, which is a lot to sift through.
Transforming the World of Work. 10 Tools for Effective Usability Analysis. There are a variety of different usability tools available on the web today.

They all do different things in different ways, but in the end, they are all focused on helping you gather data that will help you improve the usability of your website. It seems like the topic of creating a usable website will never go away, and for good reason. If your website isn't easy for a visitor to use, they will leave and will probably never return. Fortunately, there are a variety of tools that have been specifically designed to allow you to test your website and determine how usable it is.