Holiday Rollbacks Raise Post-Audit Risk For Suppliers

December 12, 2017CrainMedia

The 2017 holiday season is already shaping up to be highly promotional. Wal-Mart Stores, Amazon and their competitors seek to woo consumers with price rollbacks, with Wal-Mart already rolling back prices on more than 400 toys, in addition to hundreds of general merchandise items and grocery.

“Whether a customer shops with us in our stores or online, we know exactly what they will be shopping for, and we will have it,” said Steve Bratspies, chief merchandising officer, Walmart U.S. “I am proud of our assortment of top items and know we worked to offer them at the absolute best prices and in deeper quantities than the competition.”

Consumers shopping Black Friday found the deals were promotional at Wal-Mart, with savings like $80 on the iPad 5th generation tablet or $100 savings on the latest iteration of a Nintendo videogame console. This came on the heels of earlier savings which were advertised by Wal-Mart in early November. MORE