Josper falls into the hands of the Middleby Corporation

Middleby Corporation has got its chequebook out for the third time in as many weeks, this time to acquire premium charcoal oven brand Josper.

The deal will add around $20m (£14m) in annual sales to Middleby’s top line, but more importantly it will give the company readymade access to one of the most in-demand pieces of commercial cooking equipment.

Spanish-based Josper, which builds ovens at its production base close to Barcelona, is known for playing at the upper end of the charcoal grill market although it has had to defend its position from rivals entering the market with lower-priced product.

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Middleby CEO, Selim Bassoul, described charcoal cooking as a “growing trend” in the US and markets globally due to the flavour profile and versatility of the equipment.

“Josper has led the way in this category introducing market-leading innovations allowing for faster grilling times and a superior, natural grilled taste,” he commented. “We are excited about the continued growth potential of Josper, which should be enhanced through leveraging Middleby’s longstanding customer relationships and global infrastructure.”

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