Today, the third annual SnowBall Music Festival makes its final artist lineup announcements. Flying Lotus, Delta Spirit, Krewella, Japandroids, Polica and Tennis are among the nearly 30 acts added to the bill with today’s announcement. They join previously announced Pretty Lights, Big Gigantic, Kendrick Lamar,Portugal. The Man, STS9, Robert Randolph & The Family Band, and many more. The complete list of artists confirmed for the 2013 event is available at www.SnowBallMusicFestival.com.

In its first two years, the Colorado-based SnowBall Music Festival established a reputation as one of America's most unique and exciting events. A music festival and ski/snowboard weekend rolled into one, SnowBall is the ultimate winter getaway for music fans, tastemakers and adventure-seekers, who'll converge on the majestic mountain paradise of Winter Park, Colorado on March 8-10, 2013 to absorb SnowBall's visionary marriage of music and mountains.

With two sold-out years under its belt, this year SnowBall boasts its most eclectic and impressive musical lineup yet, with eagerly anticipated performances by over 50 acts. For three days, SnowBall's new location of Winter Park, Colorado will come alive with approximately 65 acts performing on four stages, encompassing a diverse assortment of cutting-edge artists spanning the full range of contemporary music, from electronic and dance to indie and alternative. The combination of the world's most creative musicians and the world's greatest snow conditions makes SnowBall the ultimate winter adventure for the music enthusiast and winter sports fan alike.

In addition to three great days of music, those attending the festival will have an opportunity to hit the slopes at Winter Park Resort - dubbed "Colorado's Favorite”™ for the natural majesty of its setting, its laid-back resort atmosphere and its stellar skiing, snowboarding, and tubing. Winter Park Resort, which includes Mary Jane Mountain, averages over 321 inches of snow each year and features over 3000-acres of skiable terrain to enjoy. SnowBall 2013 attendees will also have access to a special discounted ski lift ticket, courtesy of Winter Park Resort, packaged with their event ticket and lodging.

The move to Winter Park isn't the only exciting new change in store for this year's SnowBall. "Being on private land and having a partner like Winter Park makes all the difference in the world," Donnelly states, adding, "This new location really enables us the opportunity to take all aspects of the festival to the next level.”

SnowBall 2013 promises innovative integration of creative design throughout the festival experience - from custom three dimensional film installations, fireworks displays, action sports elements and everything in between. Also this year, SnowBall introduces a heated acoustic coffee house lounge to feature intimate and unplugged performances by rising stars and main stage artists alike. After the festival, crowds spill out into the streets for the event’s ever-expanding late night scene, offering big after-hours shows in the town’s many small clubs.