Introduction

Allegra Strategies Limited is a leading-edge research and strategy consulting firm based in central London. Established in 1999, the company continues to lead its markets by providing timely, relevant and accurate information to high-profile and fast growth corporations.

We assist large and medium sized companies to build stronger businesses by delivering a better understanding of their competitive environments. Clients are typically fast-growth leaders in the food, consumer lifestyle, retail and technology, health and wellness sectors.

Vision & Values

Vision

Allegra’s vision is to be recognised as the most influential global provider of high quality business information across food, retail, leisure, hospitality and other high growth consumer lifestyle sectors.

Mission

Our mission is to help our clients to become more successful by providing valuable insight, analysis and thinking
to facilitate faster, smarter and more informed business decisions.

Values

We pride ourselves on the quality of our people and the fair and ethical treatment of all our employees, suppliers,
clients and other key stakeholders. We also believe strongly in giving back, which we do via local community
projects, as well as our commitment to providing clean water to poorer coffee producing countries through
The Allegra Foundation and our partnership with WaterAid.