What brokers value in a mortgage network

Douglas Emmanuel is one of three newcomers to the Verico network, and he believes strategic partnerships with peers in the real estate and finance industries are key components to success.

“We will start with mortgages,” says Emmanuel, a mortgage agent with Verico Dynasty Wealth Management in Toronto, Ont., “but we will by no means be limited to them. We consider our Realtors and other Financial Service professionals as valued partners.”

Emmanuel identifies strategic partnerships with professionals in the real estate and finance industries as a key factor in achieving his vision.

In Alberta, another newcomer to Verico places a lot of value on the independence of maintaining their brand in the market.

“Maintaining the independence of my brand and business is definitely a priority,” says Verico Mortgage Success’ broker/owner Roberta Hardern, who is based in Edmonton, Alta., “and this network allows me to do that.”

“In Verico Mortgage Success, we see the potential for a lot of growth in the next five years,” says Chad Dreyer, Verico Regional Sales Manager for Western Canada. “They will be able to make excellent use of the agent training, Canada-wide networking, and member-exclusive tools that Verico provides.”

It is no coincidence that Hardern’s motto for her brokerage, “your success is our success,” mirrors Verico’s own founding principles.

Joy Pike, owner/broker of Verico Mega Mortgage Inc., Mississauga, Ont., agrees that brand plays a very large role in maintaining and growing a book of clients.

“That was one of the biggest decisions that made me decide to join the network – because I can brand my own name,” says Pike. “And have all of the benefits of being a part of a network.”