It is winter in the United States and therefore very cold. Face-freezing cold. Long-underwear cold. And yet Baskin Robbins is out here boasting about their booming ice cream cake business. Who ARE you people? »2/06/15 4:30pm 2/06/15 4:30pm

The repetitive mechanical music of ice cream trucks is as much a part of summer's aural wallpaper as the sound of kids asking their parents when they can go back inside to play video games because it's tooooo hoooooot ouuuuuut, but some warm weather pooh pooh-ers are doing their part to change that. »7/07/14 7:00pm 7/07/14 7:00pm

Cornetto has been doing a lot of filmmaking-as-advertising lately, by making long-form commercials that barely even show the product being shilled. The latest is called "40 Love," and features two winsome young ladies, with Lily Allen as a guest star. »5/19/14 5:00pm 5/19/14 5:00pm

Back during the no-carb diet craze of the early 2000s, I joked that I wanted to try a diet consisting of nothing but carbs and lipids. I would call it the Fatkins Diet. Guess what? I just did exactly that. I ate ice cream, and only ice cream, for four days straight. Yes, it's the world's first Ice Cream Cleanse, and… »3/05/14 9:55pm 3/05/14 9:55pm

Your initial reaction to this video is probably going to be a lot like mine—why is Daisy getting all the ice cream cone love? Come on mean lady, let poor Cooper have some ice cream love!»3/04/14 11:00pm 3/04/14 11:00pm

This ad is one of the most viral web videos of the year. It's not short — at three and a half minutes, it dwarfs the attention span most advertisers assume their target audience has. It's not sexy — the raciest thing about the ad is some teen hand holding. It's not star-studded — the main characters in the ad are… »11/20/13 6:20pm 11/20/13 6:20pm

On Friday we found out that Carl's Jr. had invented the Pop Tart ice cream sandwich, which is one creamy scoop of vanilla nestled between two strawberry toaster treats. YUM. Now comes the commercial, which treats the dessert like the epic creation it is. And look! It wasn't necessary to involve any scantily-clad…»7/29/13 6:15pm 7/29/13 6:15pm

Today is National Ice Creamy Day, obviously, and while you might be tempted to press your personal duck genie into service by wishing for an ice cream thunderstorm, you ought to resist the urge. Your duck genie just wants to be friends, and he'll feel like you're just using him if you only call him to ask for favors. »7/21/13 6:30pm 7/21/13 6:30pm

It's too goddamned hot to do anything but cry in front of an air conditioner — hoping the cool breeze will freeze the tears to your face, creating saline icicles that will further cool you. However, if you are like me and do not have an air conditioner — not even a shitty wall unit! Please cry for me! — your only… »7/10/13 2:20pm 7/10/13 2:20pm

An Instagram shot posted by the daughter of Don West — George Zimmerman's lawyer — allegedly taken during the first day of the Trayvon Martin trial, shows him taking an ice cream selfie with his kids along with the the caption "we beat stupidity celebration cones. #dadkilledit." It did not go over well, probably… »6/29/13 2:30pm 6/29/13 2:30pm

This ad for Häagen-Dazs ice cream is all sorts of bizarre. First of all, why is Bradley Cooper holding an open ice cream container at a party — is that not a cry for help? »5/31/13 10:00am 5/31/13 10:00am

Ahead of what has proved for many Americans to be a happily gluttonous Memorial Day weekend, The New York Times ran a Q&A with ice cream trucker Peter Van Leeuwen, of the artisanal ice cream Van Leeuwens. Obviously, there was lots of delicious banter about ice cream and the scooping thereof, banter most definitely… »5/27/13 2:30pm 5/27/13 2:30pm

Gosh, women and their messy emotions and crazy behavior while PMSing. What a womanly thing. But guess what?! Guys PMS, too. Joke's on you, dudes, because you can also feel crazy emotions and it sucks and can we please just hug and eat ice cream together? »5/09/13 4:00pm 5/09/13 4:00pm