-What do you hope to accomplish with your new identity?
A professional image that people remember

-What are your long term goals?
when people open a new business or a new store to think of storemanager to help run and maintain there business

Audience Profile:
our clients are mainly small businesses at this time ie sole traders we hope to expand on this

Perception/Tone/Guidelines:
any colours that works with the current site design and can also work as a desktop icon

-Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
no not really but i no i dont want to see any shopping carts etc i am looking for a business look

-What is your tagline or slogan?
none at this time if you have one add it

-What is the overall message you are trying to convey to your target audience?
professional not sure what else to say

-Where will your new logo be used?
Web site, desktop icon maily but also all paperwork

Competitive Positioning:
-Who are your competitors and what do you think about their logos? (list competitive URLs)