Experiencing art through augmented reality

CLE Art Tour - Augmented Reality App

Project Scope

Mobile App Development

Project Overview

Westin Cleveland approached us ahead of the 2016 Republican National Convention to create a mobile app that would showcase the artwork on display throughout the hotel. The app uses augmented reality to display information about each piece when a visitor points their camera at one of the paintings or statues. The goal was to increase foot traffic in the hotel and lure guests from their rooms.

The result was a free app that could be offered to guests upon check-in. The unique AR features of the app helped to engage users and enticed vistors to leave their rooms and view the artwork througout the lobbies of the hotel, eventually leading some to mingle with other guests and explore the city.