Senior Communicators Join Global Summit Lineup

MIAMI—Senior corporate communicators from around the world have joined the lineup of speakers, panelists and presenters at the second Global Public Relations Summit, which will take place at the St Regis Bal Harbour in Miami from November 11-14 this year.

The Summit, which is organized by The Holmes Report and will this year focus on “Global Reputations, Local Relationships,” provides a forum for industry leaders—clients and agencies—from around the world to discuss the most pressing issues facing the public relations profession. The first Summit last year, attracted 400 registered attendees from more than 30 countries.

The second Summit is shaping up to have an equally global flavor. Confirmed participants include:

From the United States—Paul Fox, director of external relations, Procter & Gamble; Chris Monteiro, group executive, worldwide communications, at MasterCard International; and Dave Samson, general manager of public affairs, Chevron.

From Europe—Christof Ehrhart, director of corporate communications and corporate responsibility at Deutsche Post DHL; Andre Manning, vice president of corporate communications, from Philips in the Netherlands; Anne Villemoes, director of corporate communications, Danish Crown; and Ian Wright, corporate relations director from Diageo in the UK.

According to Paul Holmes, editor of The Holmes Report and chair of the Summit, “The competitive landscape is changing both for PR consultancies, who are battling ad agencies and digital firms for primacy, and for in-house professionals, who are seeing a blurring of the lines between marketing and corporate communications.

“But in the social media age, PR people have the experience and the expertise to manage reputations on a global level, but also to build relationships on a local level. We are bringing together senior communicators who are the very best at what they do, to learn from them and to better understand what they need from the consultancy business.

“It is vital to discuss these issues at an event designed for senior PR people by senior PR people.”