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The superstar is shooting for movies, participating in award functions, doing commercials and apart from all this, he is also looking after the promotion of his forthcoming home production ‘Always Kabhi Kabhi’ as well.

In an exclusive conversation with a tabloid, director Roshan Abbas, who has been entrusted with SRK’s upcoming home production ‘Always Kabhi Kabhi', candidly talked about the Baadshah of Bollywood and his exclusive publicity schemes.

Abbas revealed that SRK was the most hard-working and occupied bigwig across the globe, as despite being engaged with the making of his approaching flicks ‘Ra.One’ and ‘Don 2', the star extended full support for the marketing of ‘Always Kabhi Kabhi’.

While addressing the media, Abbas said, "He has always been around on the sets. He is the busiest person on this planet. Even in the middle of that, he used to find time for my film. That's what makes him really interesting. He was there as a mentor in that sense, but he has not been a tormentor."

SRK is apt at marketing too
‘Always Kabhi Kabhi’, to be produced by Red Chillies Entertainment, is Roshan Abbas’ first directorial venture.

The debutant director said that besides being a legendary actor, SRK had good understanding of marketing and advertising too.

The Baadshah of Bollywood had exceptional promotional plans and his thoughts are reflected in the posters of ‘Always Kabhi Kabhi’.

Abbas said, "Once you see the posters, which would be out soon, you will see how the Red Chillies' look and feel has come into this film.”

At present, SRK is shooting for Farhan Akthar’s ‘Don 2’ in Malaysia, and it’s learnt that the superstar has already won innumerable hearts over there.

SRK’s modish killer looks in ‘Don 2’ unveiled
After a long wait, King Khan’s new look in the much awaited forthcoming flick ‘Don 2’, has finally been made public.

SRK, who is stepping into the boots of an international don in ‘Don2’, will be seen having long uncombed tresses and letter ‘D’ etched on his right arm.

‘Don 2’, directed and produced by Farhan Akthar and co-produced by Riteish Sidhwani, is all set to hit the silver screen in December, this year.