Thursday, 28 July 2016

#AMTHINKING. I COULD
LOOK LIKE A FILM STAR.

Image:Modiface.com

I
just read about an app that scans your skin and suggests products that you may
not even be aware of. There’s definitely
an educational factor. There’s an entertainment factor. But at the end of the
day, it’s really helping with the need for instant gratification, says
Jennifer Tidy of ModiFace, the leading provider of Augmented Reality Tech. Ooh, that’s so cool. Now I too can look like a model
or a film star. But wait: Will I get paid like a film star?

No,
you little idiot. This isn't for real. It's augmented reality, and it's the tip of an ad trend: Spend like a professional even if you are paid like a peon.

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About Me

I was born in Vienna and obtained a doctorate from the University of Toronto. I am the author of more than a dozen non-fiction books (social history, biography, translation), three novels (Playing Naomi, 2009, Head Games,2013, and The Effects of Isolation on the Brain, forthcoming) as well as a novella, Unspeakable (download from smashwords). I divide my time between Toronto and Los Angeles, and have lived in villages in Argentina, Romania, and Bulgaria. Want to know more about me? Follow me on Twitter @historycracks. Visit my website:
http://www.erikarummel.com/