Archive: Beauty News

Day: Tuesday, April 3rdTime: 8pm ESTLocation: USTREAM: http://www.facebook.com/mallybeauty/app_196506863720166Attire: PJ’s RecommendedViewers will have the chance to win exclusive prizes and deals as well as ask their burning makeup questions!

Mally Roncal is sharing the love again! Throughout her career, she has been a makeup artist to celebrities from Beyoncé to Jennifer Lopez and from Mariah Carey to Celine Dion. She’s known for flawless, glowing skin, which instantly makes you look like you’ve had 8-hours of sleep! Here are Mally’s easy and quick steps for getting a radiant, well-rested look:

Step 1: First, start with a good moisturizer to smooth over any dry or flaky spots.Step 2: Next, apply my Perfect Prep Poreless Primer to fill in your pores and fine lines, creating an invisible barrier between your skin and your makeup.Step 3: Apply a creamy concealer underneath your eyes, and then dab on any blemishes. Even out your complexion with my Ultimate Performance Foundation and a powder brush to get that diffused, airbrushed look.Step 4: Using a highlighter, apply to the brow bone, cheek bones, temples and down the center of your nose; swirl a universally flattering pinky-peach blush onto the apples of the cheeks.Step 5: Use my Volumizing Mascara and with the wand, apply inwards for a starburst effect that instantly opens up eyes.Step 6: Finish by using my Lightwand Eye Brightener. Take the pencil end and draw a sideways “v” in the inner corner of your eyes. If you want to take it to the next level, take the spring-loaded powder dabber on the other end, and apply it on top of the pencil!

Above left is Demi Moore, modeling for Helena Rubenstein’s 2012 campaign and to the right is a recent candid of Demi Moore. While I agree we all have our bad days and look better when we have had time to make ourselves up. This photo shows how far beauty advertising has gone from the truth. I am not against a touch up here or there to clean up a picture but when the pictures are so glaringly different that falls into false advertising.

In comparison Intelligent Life did something shocking had their cover model Cate Blanchett appear Photoshop free!

March/ April issue of Intelligent Life Photo: INTELLIGENT LIFE

While Cate’s un-retouched photo shows her wrinkles it also shows a real live beautiful older woman.

The magazine’s editor, Tim de Lisle, explained the reasoning behind the un-retouched image in his editor’s letter: “When other magazines photograph actresses, they routinely end up running heavily Photoshopped images, with every last wrinkle expunged. Their skin is rendered so improbably smooth that, with the biggest stars, you wonder why the photographer didn’t just do a shoot with their waxwork.”

What do you think? Do you like the perfected Photoshop look on models? Or should we have a limit to how much retouching can be done on product adverts?

Beth Marcis, owner of Her Body & Soul spa has some great beauty tips to keep you looking great as the barometer rises.

Marcis is also launching her own His & Her Better Skin product line, offering all-natural and made in the USA products at affordable prices. The product line ranges from $18 to $30 for a six- to eight-month supply of items like cleansers, serums and sunscreen.

According to Marcis, the following tips will help any vacationer maintain her beauty despite the sun and sand:

- Keep hair moisturized. Swimming and sunbathing can quickly strip hair of its moisture and shine. Before heading out to the beach, apply a non-alcohol-based mask – or if you’re in a pinch, slather your hair in conditioner or shea butter. Use the beach-side showers to rinse and reapply after swimming. Also, wear a hat to protect your scalp from the sun.

- Apply products in the right order. Serums are meant to penetrate clean skin, so be sure to apply these products prior to sunscreen (which basically sits on top of the skin). If you wear makeup to the beach or pool, choose a mineral-based makeup that is high in zinc and apply after sunscreen. Don’t forget to reapply sunscreen every two hours or after every swimming session, and include easily missed areas like the hands, feet, ears and especially your lips.

- Prolong the life of your mani/pedi. If your spa isn’t using natural products on your nails, they will yellow in the sun. Also, when getting your nails done, avoid making appointments early in the day and then heading out to the beach right afterward. Sand and oil can penetrate the products and lessen their longevity. Schedule touchups late afternoon so the products can “set” overnight, prior to sun exposure.

- Treat sunburns with honey. Similar to the standby home remedy, aloe, applying honey to the skin can help restore moisture and alleviate the pain after too many hours in the sun. Marcis offers a full-body Honey Wrap at her spas, but you can achieve a similar result at home by mixing all-natural honey with a little bit of olive oil and applying with a brush or hands onto the sunburned area. Leave the mask on for at least 10-15 minutes.

Looking for a poolside read for spring break? I am a sucker for a good biography!

NOT JUST A BRAND— THE MAN WHO CREATED AN INDUSTRY

MAX FACTOR
The Man Who Changed the Faces of the World
By Fred E. Basten

“Fascinating . . . you won’t be able to put it down.”
—Glamour

“Enthusiastically told.”
—The New Yorker

Max Factor: The Man Who Changed the Faces of the World (Arcade Publishing, April 2012) is the story of a true innovator, paving the way for modern day makeup. He helped women look like their favorite glamorous stars, bringing his innovative cosmetics to the general public. He revolutionized the world of beauty by producing many firsts: false eyelashes, lip gloss, foundation, eye shadow, the eyebrow pencil, concealer, wand-applicator mascara, and water-resistant makeup. He also introduced the concept of color harmony and the celebrity-endorsed cosmetics advertising that forms the glamorous backbone of the modern industry.

Nice women never wore makeup. Even the word was taboo in polite society . . . until Max Factor entered the scene. Born in Poland, in 1877, Factor worked as a beautician for the Russian royal family, the Romanovs. In 1904, he fled to America where he opened a cosmetics store in Los Angeles. Creating makeup for silent films, then talkies, and ultimately, color motion pictures, Factor designed looks for Katharine Hepburn, Rita Hayworth, Bette Davis, and countless other beauties of the day.

Max Factor, the father of modern makeup, changed the beauty industry forever. This is his extraordinary story.