Has the Definition of a Job Changed Forever?This content from: Duct Tape Marketing Marketing podcast with Scott Gerber (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) The current generation of students graduating from college is finding that the combination [...]

Accelerate Your StartupThis content from: Duct Tape Marketing Marketing podcast with Brad Feld (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) One of the best ways to get your new business up and going fast is to learn from [...]

The Content Inspiration and Creation RulesThis content from: Duct Tape Marketing Marketing podcast with Ann Handley and C.C. Chapman (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) The need to produce lots of educational content is a given these [...]

Smarter Faster Cheaper PodcastThis content from: Duct Tape Marketing Marketing podcast with David Siteman Garland (Click to play or right click and "Save As" to download - Subscribe now via iTunes Those three words - smarter, faster, cheaper are certainly the rallying cry for these times and a welcome dose of marketing reality for those [...]

Do Small Businesses Need to Communicate MissionThis content from: Duct Tape Marketing Marketing podcast with John Spence (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) Many small business owner don't pay much heed to some of the routinely accepted [...]

Are You Living The Life Other People Expect You ToThis content from: Duct Tape Marketing Marketing podcast with Chris Guillebeau (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this week's episode of the Duct Tape Marketing podcast is Chris Guillebeau. Chris writes, travels, and [...]

Talking Small Business With the New York TimesThis content from: Duct Tape Marketing Marketing podcast with Loren Feldman (Click to play or right click and "Save As" to download - Subscribe now via iTunes The world of traditional publishing has changed dramatically over the years and more and more publications are looking for ways to [...]

Real Time is the Right TimeThis content from: Duct Tape Marketing Marketing podcast with David Meerman Scott (Click to play or right click and "Save As" to download - Subscribe now via iTunes Real-time marketing and business management is upon us. Companies that get the notion of instantly creating and responding, almost as a business [...]

Great Presentations Start With ResonanceThis content from: Duct Tape Marketing Marketing podcast with Nancy Duarte (Click to play or right click and "Save As" to download - Subscribe now via iTunes I've been thinking and talking a lot of late about the topic of making great presentations because I think the ability to help people [...]

Rocket Lawyer Simplifies Small Business Legal NeedsThis content from: Duct Tape Marketing Marketing podcast with Charley Moore (Click to play or right click and "Save As" to download - Subscribe now via iTunes Contracts, agreements, liens, non-disclosure, incorporation, non-competes, and a host of intellectual property issue are just some of the issues that small businesses [...]

Consider eBay as a Small Business Sales ChannelThis content from: Duct Tape Marketing Marketing podcast with Lin Shearer (Click to play or right click and "Save As" to download - Subscribe now via iTunes I spent a significant amount of time with eBay sellers this year as I participated in a four city event called [...]

Talking Money With inDineroThis content from: Duct Tape Marketing Marketing podcast with Jessica Mah (Click to play or right click and "Save As" to download - Subscribe now via iTunes For this week's episode of the Duct Tape Marketing Podcast I visited with Jessica Mah, the twenty something co-founder and chief architect of inDinero. inDinero [...]

The Power of SoundThis content from: Duct Tape Marketing Marketing podcast with Fabeku Fatunmise (Click to play or right click and "Save As" to download - Subscribe now via iTunes Marketers know that the senses play a big role in how we are attracted and what we ultimately buy. But the impact of our sensory [...]

Creating a Boutique BusinessThis content from: Duct Tape Marketing Marketing podcast with Sarah Petty (Click to play or right click and "Save As" to download - Subscribe now via iTunes The term boutique is often associated with fashion or beauty related businesses, but it's a concept that can apply to any business. Case in point [...]

How To Increase Landing Page ConversionThis content from: Duct Tape Marketing Marketing podcast with Rick Perreault and Oli Gardner of Unbounce (Click to play or right click and "Save As" to download - Subscribe now via iTunes Landing pages, those web pages you create and use to entice visitors to take a single action, have [...]

Sprouter Is Growing Start-up Business ConnectionsThis content from: Duct Tape Marketing Marketing podcast with Sarah Prevette (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this week's episode of the Duct Tape Marketing Podcast is Sarah Prevette, the CEO and Founder of Sprouter and professional [...]

How Evernote Is Changing the Free ModelThis content from: Duct Tape Marketing Marketing podcast with Phil Libin (Click to play or right click and "Save As" to download - Subscribe now via iTunes For this episode of the Duct Tape Marketing Podcast I had the chance to visit with Evernote CEO Phil Libin. Evernote is [...]

Color As Branding ElementThis content from: Duct Tape Marketing Marketing podcast with Kate Smith (Click to play or right click and "Save As" to download - Subscribe now via iTunes Color has built in meaning and symbolism and can be a strong element of your brand when used strategically. In this episode of the Duct [...]

Social Media Makes Email Even StrongerThis content from: Duct Tape Marketing Marketing podcast with Gail Goodman (Click to play or right click and "Save As" to download - Subscribe now via iTunes This week's guest on the Duct Tape Marketing podcast is Gail Goodman, Chairman, President, and Chief Executive Officer of leading email marketing service [...]

Talking Little Things with Tom PetersThis content from: Duct Tape Marketing Marketing podcast with Tom Peters (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this episode of the Duct Tape Marketing Podcast is management consultant and author of a dozens of books, including the [...]

What Does Open Leadership Look Like?This content from: Duct Tape Marketing Marketing podcast with Charlene Li (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this week's episode of the Duct Tape Marketing Podcast is former Forrester analyst, founder of the Altimeter Group and author [...]

Power Friending PodcastThis content from: Duct Tape Marketing Marketing podcast with Amber MacArthur (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this episode of the Duct Tape Marketing Podcast is Amber Mac, online video celebrity and author of Power Friending - Demystifying Social Media [...]

Are You Delivering Happiness?This content from: Duct Tape Marketing Marketing podcast with Tony Hsieh (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for today's episode of the Duct Tape Marketing podcast is Tony Hsieh, CEO of the billion dollar company Zappos. Tony describes Zappos as [...]

Is SEO Copywriting Just Good Copywriting?This content from: Duct Tape Marketing Marketing podcast with Brian Clark (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this episode of the Duct Tape Marketing podcast is Brian Clark, publisher of the best blog around on copywriting (my [...]

The Marketing Funnel Is BrokenThis content from: Duct Tape Marketing Marketing podcast with Joseph Jaffe (Click to play or right click and "Save As" to download - Subscribe now via iTunes Marketers have used the metaphor of the marketing funnel for decades. The idea being to draw lots of leads into the very big open [...]

Marketing in the Age of GoogleThis content from: Duct Tape Marketing
Marketing podcast with Vanessa Fox (Click to play or right click and "Save As" to download - Subscribe now via iTunes
My guest for this week's episode of the Duct Tape Marketing podcast is ex Googler Vanessa Fox. Fox is the author of Marketing in the [...]

SOBCon Founder Liz Strauss on Virtual and ConcreteThis content from: Duct Tape Marketing
Marketing podcast with Liz Strauss (Click to play or right click and "Save As" to download - Subscribe now via iTunes
My guest for this week's episode of the Duct Tape Marketing podcast is Liz Strauss, CEO and founder of SOBCon and author of [...]

Do You Fascinate?This content from: Duct Tape Marketing
Marketing podcast with Sally Hogshead (Click to play or right click and "Save As" to download - Subscribe now via iTunes
Why are you captivated by some people, but not others? Why do you recall some brands, yet forget the rest? In a distracted and overcrowded world, how do [...]

Changes Come to YelpThis content from: Duct Tape Marketing
Marketing podcast with Luther Lowe (Click to play or right click and "Save As" to download - Subscribe now via iTunes
The online review site Yelp has come under fire of late for practices that have been described by some small business owners as heavy handed in an [...]

Making Ideas HappenThis content from: Duct Tape Marketing
Marketing podcast with Scott Belsky (Click to play or right click and "Save As" to download - Subscribe now via iTunes
Many business owners, particularly the more creative, are good at making ideas, but not always so good at making those ideas happen. For this episode of the Duct [...]

Groupon Founder Talks About Success and GrowthThis content from: Duct Tape Marketing
Marketing podcast with Andrew Mason (Click to play or right click and "Save As" to download - Subscribe now via iTunes
This week's guest on the Duct Tape Marketing Podcast is Groupon founder Andrew Mason. Groupon is a very unique service that allows individuals to [...]

REWORK Podcast with Jason FriedThis content from: Duct Tape Marketing
Marketing podcast with Jason Fried (Click to play or right click and "Save As" to download - Subscribe now via iTunes
37 Signals is a company that most online service providers would love to be like. From day one the creators of Basecamp, Backpack, Highrise and Campfire, [...]

Author of Book Yourself Solid Visits Referral WeekThis content from: Duct Tape Marketing
This post is a special Make a Referral Week guest podcast featuring education on the subject of referrals and word of mouth marketing and making 1000 referrals to 1000 small businesses - check it out at Make a Referral Week 2010
Marketing podcast with [...]

Author of Word of Mouth Marketing Visits Referral WeekThis content from: Duct Tape Marketing
This post is a special Make a Referral Week guest post featuring education on the subject of referrals and word of mouth marketing and making 1000 referrals to 1000 small businesses – check it out at Make a Referral Week 2010
Marketing podcast [...]

What's on the Back of Your Napkin?This content from: Duct Tape Marketing
Marketing podcast with Dan Roam (Click to play or right click and "Save As" to download - Subscribe now via iTunes
Dan Roam, author of The Back of the Napkin, thinks that any problem can be solved with a picture. And that anybody can draw [...]

Made to Switch with Chip HeathThis content from: Duct Tape Marketing
Marketing podcast with Chip Heath (Click to play or right click and "Save As" to download) - Subscribe now via iTunes
Hopefully you recognize the title of this post as a play on Chip and Dan Heath's wildly popular book Made to Stick and the recently [...]

ShareYour Business Is Worthless if It Depends on YouThis content from: Duct Tape Marketing
Marketing podcast with John Warrillow (Click to listen, right click and Save As to download - subscribe now via iTunes
The title of this post might sound like fighting words for some, I mean, you work and sweat and pour your life into [...]

ShareYour Business Is Worthless if It Depends on YouThis content from: Duct Tape Marketing
Marketing podcast with John Warrillow (Click to listen, right click and Save As to download - subscribe now via iTunes
The title of this post might sound like fighting words for some, I mean, you work and sweat and pour your life into [...]

SharePR is Only Dying If It Isn't EvolvingThis content from: Duct Tape Marketing
Marketing podcast with Brian Solis (Click to listen, right click and Save As to download - subscribe now via iTunes
For this episode of the Duct Tape Marketing Podcast I asked Brian Solis, Principal of FutureWorks and co-author of Putting the Public Back in [...]

Analytics from a Really Smart GuyThis content from: Duct Tape Marketing
Marketing podcast with Avinash Kaushik (Click to listen, right click and Save As to download - subscribe now via iTunes
Avinash Kaushik, author of Web Analytics 2.0 is one of those rare people who can take a somewhat dry and mathlike subject of web analytics [...]

ShareTalking Linchpin with Seth GodinThis content from: Duct Tape Marketing
Marketing podcast with Seth Godin (Click to listen, right click and Save As to download - subscribe now via iTunes
I had the pleasure of visiting with Seth Godin for this episode of the Duct Tape Marketing podcast. Seth's new book Linchpin is out today and, as [...]