Shop Local

I know I am not alone when I say this Spring has been crazy busy. (Yes, I realize I say the same thing every year but it’s true!) During this hectic time of year I am grateful that I can get almost everything I need done right here in Armonk.

I start my errands with a trip to Framings on Main Street. Most of what hangs on the walls of my house has been framed by the talented, friendly and patient staff at Framings. While I don’t have much (or, actually, any) fine art, the folks there treat each item I bring in as if it’s a Renoir. I have framed my children’s artwork, family photos, certificates (like the one my youngest son received at Disney World that declares him a Jedi in training) and even a few of my favorite blog pieces. This time around I am proudly bearing my middle son’s diploma; he has just graduated college and I am happy to take advantage of the 20.18 percent discount Framings is offering on all diplomas. It doesn’t matter if your child just graduated from nursery school or received their degree in neurosurgery, the discount will still apply!

Next, I pop in to Manny’s with my youngest son, who is in desperate need of a haircut. My husband and three sons have been getting their hair cut at Manny’s for 20 years; we even have video of my youngest looking somewhat alarmed as he gets his very first haircut there nearly 16 years ago (and I still have a lock of his hair from that day). From their early haircuts when they needed booster seats to their summer pre-camp buzz cuts to their bar-mitzvah cuts to their very important job interview haircuts, the team at Manny’s has been there for us. Hairstyles may change but our choice of barber shop will remain the same. My boys always get a kiss from me after their haircuts (because they look so handsome) and I never leave without getting a Tootsie Pop or large gumball.

I walk to DeCicco & Sons where I have been grocery shopping almost daily since it opened. Not to brag or anything, but I feel like a celebrity when I’m there (although I’m guessing that’s how they make everyone feel). I love shopping at DeCicco because the produce is exceptionally fresh, their fish is delivered daily, and they have one of the best gourmet cheese selections I’ve ever seen. Summer is the perfect time to choose from their extensive assortment of beers; if you have any questions, the knowledge staff is more than happy to help. DeCicco may not be the biggest grocery store, however, I am always amazed at how I can pretty much get everything I need there (I was even able to buy a graduation card). And if they don’t have something on my list, they are happy to get it for me. If you see me there, please say hello!

Since the weather has finally warmed up after the endless winter, I drive over to Beascakes Bakery for an iced tea lemonade and to order a platter of themed cookies for a weekend barbeque we will be attending. Last time I brought cookies from Beascakes, our friends called them crack because they couldn’t stop eating them; they were that good. And in case you were wondering, people prefer the white half of black and white cookies. End of the year parties? Father’s Day (which don’t forget is Sunday June 17)? Graduation or birthday celebrations? A wedding? Camp Visiting Day? College send off? Whatever the occasion, Beascakes has you covered with their custom cupcakes, cakes, fruit pies and donuts, as well as their Best of Westchester award-winning chocolate chip cookies. If you can imagine it, they can bake and decorate it.

My husband mentions he’s able to get out of work a little early and, since I don’t feel like cooking, I get spruced up (which is no small feat on a weeknight) and meet him at Gavi Restaurant. We have been regulars there for decades; the warm staff always makes us feel welcome. Our oldest son still requests we go there when he’s home for a visit. Although we eat there year round, I love Gavi even more in the summer. The outdoor patio is perfect for having a glass of wine and enjoying the weather; I actually feel as if we are away when we dine al fresco at Gavi. The spinach salad, pasta dishes and fish are among my favorite things to order, although I can also be tempted by the delicious specials When we bring our whole family, dinner always ends with coffee or tea and the world’s best tartufo.

Wishing you all a fantastic summer; I hope it brings you fun, adventure and a sense of renewal. See you back here in the Fall when I will continue to shop locally!

Publisher’s Note: After 22 years of Chappaqua Living, I can pretty much promise you that you will go home with not only a steal–considering all the bargains galore–but with items you will also treasure after perusing the offerings from over 40 participating merchants. So mark your calendar, July 19-21, and times (10 a.m. to 6 p.m. daily), and do take advantage of the amazing deals noted during Chappaqua’s famous Summer Sidewalk Sales.

– Grace

Please remember to tell our participating sponsors that you saw their offer in Inside Chappaqua Magazine, or here! Missed including your special offer here? Contact grace@insidepress.com for details on how we can add yours, too.

ICD Contemporary Jewelry

Blooming with beauty just like our exquisite jewelry, our flowers at ICD Jewelry await your arrival at the sidewalk sale. There will be a 50% discount on all merchandise outside and 20% off in-store. Mention this offer for an additional 10% off. Complimentary consultations on jewelry redesign from Varda too.

Modern Blow Dry Bar

We are so happy to be a part of the town of Chappaqua. We are a full service salon specializing in blow dries. We also offer cuts, curly cuts, color, hair and scalp treatments and make up. For the sidewalk sale we would like to offer 10% off to new clients. Do come see us!

Chappaqua Cleaners & Tailors

Want more convenience and flexibility in your schedule? Chappaqua Cleaners & Tailors can help with free pick-up and delivery. New Customer Offer: Set-up an account and receive 20% off your first dry cleaning order. Effective: June 1, 2018 – August 31, 2018. We have proudly served Chappaqua for 84 years!

Desires by Mikolay

Shoppers everywhere are invited for an opportunity to join in the festivities and take advantage of exciting summer savings. Desires by Mikolay will be having their biggest sale of the year, with coveted fine & fashion jewelry at up to 40% off. Follow them on social media for more information and sale exclusives.

hip-kid

Be sure to stop by hip-kid at 77 South Greeley Ave. We’ll have clothes (for babies, kids, teens & moms), toys and accessories at up to 75% off! There will be crafts for kids too so don’t forget to come down! Lots of free parking in the lot behind Bank of America!

Chappaqua Paint & Hardware

Chappaqua Paint & Hardware will have some super, first-time deals, and they will include much sought after items. Just one example will be 50% off ALL in stock Caldrea products. No exclusions, and no limits. Many other deals we’re not yet able to advertise. Come check us out!

Eye Gallery

We will have a diverse array of frames on sale for up to 75% off! Come pick up a pair (or two or three) from your favorite designer including Dita, Thom Browne, Givenchy, Celine, Morgenthal Frederics, and more.

We conceive and produce community and regional stories that keep in step with our times and a larger national picture sometimes too. Mostly, we like when our stories touch hearts and stir souls, or otherwise resonate with our readers. We aim, whenever we can, to make a difference to lives both inside and outside our area. Our editions, given that they spotlight your neighbors, are read cover to cover, and all our stories are linked online to theinsidepress.com.

In my estimation, the call to ‘Shop Local’ means supporting local media too, whether you are an advertiser or a reader. After all, consider that social media could get a little dull without all the wonderfully reported stories to share, too! Still in 2018: September/October, November and Holiday edition advertising opportunities in print and/or online. To advertise and/or order a voluntary or gift subscription, drop a note to grace@insidepress.com

Thank you for all your support in spirit too. Buoyed as we head into (a hopefully warm!) June, celebrating dads and grads, I wish you and your families near and far a wonderful, and healthy summer of fun and exploration. — Grace

I can’t resist sharing some proud family news that my son Ari Bennett (HGHS ’14) is graduating Union College on June 17 too! He is seated here together with his fellow artist classmates during an Open House for a Senior Art Exhibit called Perspectives. Congrats to all!

Letter to the Editor

On behalf of Lagond Music School,The Mental Health Association of Westchester, and Music & Miles, Changing Minds, we thank you for attending our March 10 Living Proof event and writing an in depth piece that shines the light on the power of music, mental health awareness and education. We are so pleased we could raise enough monies for two high school music scholarships in Miles’ memory and mental health services. Your article brought the evening to life in a very meaningful way.

I prefer to shop locally where, like the song from the television show Cheers says, “Everybody knows my name.” I feel good about living in a small town where the businesses are such an integral part of the fabric of the community.

A typical day in my life in Armonk generally has several stops, starting with Tazza. Most of the lovely people who work at Tazza can attest to the fact that I am one of their most tired customers. They are kind enough not to comment on my disheveled appearance (I am generally still in the clothes in which I slept) as they hand me my iced coffee around 7 a.m. I am a huge fan of the Skinny Muffins (although I’m not sure they have made me any skinnier) and other baked goods, although I also enjoy their delicious oatmeal and their egg and cheese sandwiches for breakfast. I sometimes stop in at Tazza again during the afternoon (when I am more awake) for an iced tea and avocado toast or an acai bowl.

After Tazza (and showering and getting into street clothes), I might swing by Beginnings Bleus for a wardrobe refresh. The sales people at Beginnings are patient and attentive as I try on clothes; they never go for the hard sell and are always honest when I ask, “Does this make me look fat?” I feel like I’m among friends when I am there. They help me find the right jeans, tops and accessories, which help me rock my “mom look.” I recently even got my husband to ditch his baggy old jeans and buy some designer jeans; now he likes Beginnings Blues almost as much as I do! In case you’re wondering, the “cold shoulder” look is still in style and bright colors and Bermuda shorts are on-trend for this spring and summer.

My next stop is Town Center Pharmacy. I have often thought how fortunate we are to have Town Center Pharmacy in Armonk; just last week the owner helped me choose the right allergy meds for my youngest son. It took a while for spring to arrive but now that it has, allergy season is full blown, which means I will be restocking nose spray and eye drops often. I also go there for my favorite hair products and vitamins. I feel like they know me at Town Center Pharmacy and care about me and my family; the old-fashioned service they provide is hard to find these days. If they don’t have something I need, they are happy to try and get it and go above and beyond for their customers every single day.

My not-so-secret shame is my handbag obsession, which means a visit to Luxe to check out their inventory (they get new arrivals almost daily). The ultimate consignment shop, Luxe has a selection of high-end bags such as Chanel, Hermes, Dior and Louis Vuitton. It’s like having a little bit of Madison Ave. right here in town (across from the recreation center). I have sold several bags as well as purchased bags at Luxe. Their merchandise (which also includes clothes and accessories) is always authentic, in great condition and beautifully displayed. Why not sell some of your old stuff to make room for something new you’ve been eyeing? If you need a little retail therapy or just want to talk about bags and browse, Luxe is the perfect place.

Next, I head over to Changes Hair Salon for a much-needed haircut and blow-out to tame my unruly locks. Located in Elide Plaza, the family friendly hair salon has been a part of the Armonk community for 35 years. The staff at Changes is warm, professional and knowledgeable about the latest hairstyles and products. The personal service they provide, as well as the reasonable prices, are the secret to their success and the reason their customers remain so loyal. I myself have been going there for close to 20 years. From their youngest clients to entire bridal parties, the stylists make sure everyone leaves satisfied and looking their best. Whether you need highlights, a haircut, keratin (summer is coming), or simply a blow-out for a special occasion, Changes has you covered.

These are only a few of my favorite places in town which I’ve chosen to highlight. Armonk is filled with many fantastic small stores and restaurants—I feel lucky to have so many options and sometimes feel like I never have to leave our hamlet at all!

To be featured by Marlene in the Inside Press’s next sponsored “A Day in my Life of Shopping Locally–in JUNE,“ email: marlenekf@aol.com

Last summer, studio portraits of local Chappaqua business owners and merchants started popping up on Facebook and Instagram with the caption: CONNECT THE FACE TO THE PLACE! Post your guess as to who it is and where they work. Write what you love about the place, share your favorite story! Help us spread positivity, loyalty and shopping local in our community!

The only clues in the photos were the merchants posed with items from their trade like flowers, bottles of wine, or cups of coffee. The one common factor in every portrait was a ball cap each merchant wore that read “Local Faces.”

The mysterious campaign was the brainchild of two local business owners, Trish Kallman of hip-kid and Carolyn Simpson of Doublevision Photographers. Their idea for Local Faces was to connect Chappaqua and Millwood residents with the faces and personalities behind local stores and businesses. The idea was born during a photo shoot with local kids who wore a cap that said “Local” on it to be featured in the hip-kid shop window instead of using vendor supplied photos of child models.

Kallman also recounts a customer who asked: ‘I’m looking for a gift and so-and-so told me that you had it. We were at the Mall, and they had the gift, but they said, no don’t get the gift here, Trish has it.’ “Oh, that’s so sweet,” Kallman says she thought. “The customer didn’t even call to see if I had the gift or that it was at hip-kid but that Trish had it. I thought that’s so cool they think of me by name instead of the shop name; it’s like a personal relationship with the customers.

“So then I started thinking of all the stores in town and how many of the owners and managers that I knew by name. I wondered if others had a similar experience. So Carolyn and I sat down to talk. I suggested, ‘How about doing something that doesn’t have anything to do with hip-kid, what about something that just features the different business owners in town, connecting the name to the face?’”

Originally Kallman and Simpson were just thinking about doing a gallery showing event, but then as they got started, the idea evolved and as Kallman notes, “We thought, wait, this could be a really fun kind of interactive Facebook campaign. So each day we posted a picture.”

“When we first started,” Kallman recalls, “we were concerned about how do we get everybody in this? We basically went door to door to the merchants with flyers. We did a sample shoot so merchants could visualize and see what it was going to look like. So we created a prototype to put on the flyer and said this is our idea. Some people got it and some people were like, ‘No, I’m camera-shy’ and some people needed a little more prodding. Then we worried about other businesses that weren’t right on the street so we tried to get as many mailing lists as we could pull to find them. This was a Chamber of Commerce sponsored event, and they sent out an email to their list.”

Simpson adds, “Trish and I came up with the name Local Faces because we wanted the name to brand what we were doing so people would connect the faces to the places. As we went door-to-door to businesses in Chappaqua and Millwood, merchants initially thought we were trying to sell something. We donated our time to do this because, especially with the construction in town, we wanted people to feel a connection and to help draw customers in. The photo sessions got really fun as we got to know so many of the merchants in town. The photos allowed people to see a whole other side of local business owners.”

“The campaign was more of a community event than a sales endeavor. We asked the participating merchants to invite their customers and clients to the Gallery Opening where we all could relax. It was all about building relationships…”

Kallman shared that they used the lounge space at hip-kid as a studio for the shoots. “It was really fun for us to work together and collaborate on this and bring our different interests to it. This really made it evolve and grow,” she says. “The Facebook and Instagram campaigns helped it take off and merchants started calling us asking, ‘Can we be a part of this?’ We realized this was really going to be something when people started reaching out to us. When we started posting the photos on Facebook and Instagram, we’d ask, ‘If you know of anybody that you want to be Local Faces please let us know.’”

Simpson adds, “For the Facebook campaign, we started posting every day and then we did a countdown leading up to the September gallery event. We also did some outtakes to post during the countdown. Part of the social media campaign was that people would comment about what they liked about the featured merchants and other people would see those comments, this helped build momentum throughout the campaign.”

After the Gallery Opening & Exhibition event at hip-kid lounge in September, Kallman and Simpson gave the merchants their framed photos. “Hopefully,” Simpson notes, “they’ll have it in their stores and it’s something they can look at with good memories. The campaign was more of a community event than a sales endeavor. We asked the participating merchants to invite their customers and clients to the Gallery Opening where we all could relax. It was all about building relationships and not about the transactions per se.”

As for what’s next for Local Faces, Kallman says, “We’re talking with the Town about it and the Chamber of Commerce to see if they want to do it again. Or if it’s something we want to bring to other towns…”

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