Strategies, tips, how to's and best practices for online video publishers

In this video from OnlineVideo.net, Troy Dreier talks with Sorenson Media’s COO Eric Quanstrom about What Is an Online Video Platform? They discuss the basics of OVPs and the value that OVPs bring to small businesses. According to VidCompare, an Online Video Platform is: “typically a SaaS (software as a service) solution providing end-to-end tools to manage, publish and measure online video content for both on-demand and live delivery. Typical components of an OVPP include video hosting, encoding, custom players, syndication, analytics, as well as interactivity and monetization through a variety of online advertising options typically 3rd-party ad-servers/networks. Most OVPPs offer scalable product packages for both self-serve SMB publishers up to large media companies.”