As a result of the release of the erotic movies, more and more Brits are unleashing their kinky side in the bedroom.

Studies have shown a staggering 66% will admit to wearing a blindfold during sex, while 69% of people would have tied up their partners during intercourse.

Now a new research has discovered that “banana” is the most popular safe word for couples indulging in sadomasochistic sex.

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Hearing your lover scream fruits in bed might seem like they have been mentally wondering the aisles of Tesco during your romp, for others it means a peak of pleasure or pain has been reached.

SEX: At least 69% of people have tied up their partners during intercourse

“When people have a BDSM encounter together, generally they set a safe word”

Clarisse Thorn

During S&M, raunchy couples will agree on a safe word as a signal used to initiate when sexy games should come to a halt.

They were introduced so that the submissive partner in games of domination can say “stop” and “no” as often as they want during bedroom fun – only using the “safe word” when they really mean it.

Clarisse Thorn, author of BDSM & Culture: 50 Shades of Stereotype and The S&M Feminist, said: "When two (or more) people have a BDSM encounter together, generally they set a safe word — a word that anyone can say at any time to stop the action."

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Fans of Fifty Shades will know that Ana's safe word is "red" - which was another high entry on Lovehoney's list.

And if you’re into Fifty Shades of Grey, check out they kinky sex toys from the franchise.