Today, she's a master stylist, but before beauty school, Hali Owens focused on psychology while immersed in a criminal justice curriculum. Since shifting to her true passion, however, she's cultivated a service menu that ranges from bang trims to elaborate wedding updos topped with three-tier cakes. Despite all these choices, Owens advises guests not to get too overwhelmed: "Don?t worry about knowing exactly what you want," she says. "I am glad to help you decide and make the process as easy and stress-free as possible." Customers are able to relax in Owens's chair, knowing they can depend on her 15 years' experience and expert eye to shape and color the perfect hairdo. Her specialties help clients feel their best, and to Owens, that's the best part of the job: "My favorite moment," she says, "is when my client looks in the mirror at the finished look and I can see their confidence rise!"

Experienced nail artist Jillian Horman works on her clients’ nails from her station inside Caramel Beauty International, filing and painting nails and pampering hands and feet until they glow with health. She offers CND shellac nails along with her spa manicures and pedicures.

In her private chamber within Heidi's, Nicole Cereghino is cataloging all of the ingredients found in beauty products that clog pores. The list is long and full of surprises such as algae extract, cocoa butter, and spackle, but Cereghino has devoted her business, Pure Radiance Revealed, to restoring skin's healthy glow without them. Instead, she relies on fruit enzymes and natural acids to gently buff away dead and damaged tissue during her six specialty facials. Particle-free diamond microdermabrasion furthers this goal with minimal irritation to the skin, and soft, LED light and microcurrent technology promote cellular renewal below the surface for a firmer, more youthful complexion. To help showcase the radiant complexions that result from her treatments, she also removes unwanted hair with the targeted rays of an Elos laser instead of staring at the hair long enough to make follicles get uncomfortable and leave.

The team at Beyond Beauty really does go above and beyond mere cosmetic services. They make every client feel completely welcome and relaxed, whether they're waxing lips, permanently tattooing eyebrows, or applying colorful acrylic nails. Though these ladies offer a full range of haircuts and facials, not all of their services are completely focused on outer beauty. Take their Swedish massages, for example, which ease away stress and tension with gentle strokes.

The stylists at Exper-Teece Hair Design pride themselves on their ability to turn any head of hair into an elegant and face-flattering style. Their haircuts, color treatments, and perms create a semipermanent new style with curls or a new hue, while Pravana smooth out treatments tame frizziness and straighten locks. For full-body pampering, Exper-Teece also offers massage therapy and eyebrow and upper lip waxing.