Brian Solis, author and analyst for Altimeter Group, shares his research and musings on the latest digital trends and disruptions in this interview with Retail Touchpoints.
Q: You’ve spoken a lot about the “experience economy” and how it’s the future to long-term success. What does this mean for...
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The grocery industry is changing and changing fast. From checkout-free experiences like Amazon Go and home delivery from Instacart, to meal-kits from Plated and “groceraunts” (a restaurant within a grocery store), it’s a shopper’s market.
How can grocers thrive, differentiate, and serve...
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If the pop-up phenomenon taught us anything it’s that a great experience is just as critical as a great product. Right now we’re seeing experience exceed — and even replace — product. This holiday season, retailers must take cues from pop-up experiences and brand installations to create beautiful...
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Singles' Day, a massive annual Chinese shopping event with origins in celebrating singledom, marked its 10th anniversary this year. It has grown into the largest one-day retail event in the world — twice as large as the combined five-day shopping period between Thanksgiving and Cyber Monday.
But,...
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Amazon has set the bar on consumer expectations when it comes to price, selection, convenience, and speed. But there’s one area where Amazon is not leading the way and that’s content. Savvy brands and retailers have come to the realization that, to differentiate today, they need to focus on...
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Ecommerce retailers have been amazingly successful competing against their brick-and-mortar brethren, but a competitive advantage in the online world is razor-thin when an alternative is as close as a few clicks away. In this world, even the smallest missteps can lead to substantial losses. One...
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Here's how important the month of November is to the holiday season — by Cyber Monday, one-third of all holiday shopping will be complete. That's a huge chunk of a multibillion dollar pie. In addition, more than 60% of traffic during the month of November will come from mobile, which means...
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