Global WinterWonderland

The Global Winter Wonderland arrives in Sacramento on November 22nd, 2014 at the Cal Expo grounds. It promises to dazzle any audience with it’s plethora of lights and colors so magnificent that only the heavens above can match it’s beauty.
Global Winter Wonderland is a spectacular holiday festival and multi-cultural celebration featuring:

Awe-inspiring illuminated landscapes from around the world including the Global Village, Holiday Fun, Dinosaur Maze, and the Enchanted Forest.

Two stages of entertainment – including Global Winter Wonderland’s Circus of Light

The rock’n’roll group Journey and other Music Industry entities have donated more than $350K to the Philippines Disaster Relief in an effort to directly provide help for the recovery efforts. Lead singer of the group, Arnel Pineda, is Filipino and is taking charge in the recovery efforts to help his country any way he can. Read the article appearing in Classic Rock Magazine. Kudos to Journey for stepping up and playing a vital role in these efforts to support their Bandmate Arnel and the Philippines!

Let’s Play™ is a featured channel to debut in Q1 2014 on the Event City Network™ during the company’s Live Launch. It will allow Bands, Musicians and Performers to showcase their talents on Event City™ and other areas within the Event City family of websites. It will give all members of Event City the opportunity to see the great talent available through our Events & Creative Community Portal.

Here’s a sample of what Let’s Play is all about – a video and song written by San Francisco Songwriter, Jimi Shawndi, for MILES, the BATKID who stole the hearts of the world when Make-A-Wish Foundation asked him what he wished for, Miles replied, “I want to be Batman for a day”. So BatKid was born and transposed San Francisco into Gotham City! Take a listen to “IF I COULD FLY” Song for Miles and let us know what you think of this local musician’s work. Maybe it will be your song featured by Event City on Let’s Play!

To have your music and videos showcased in our pre-launch and to be included in this future project please send your request to our Music Channel Beta.

The Premier “Razzle Dazzle” Presented by Event City andBroadway Studios

This event is a Showcase and Mini-Expo for the Events & Creative Industries. These industries and their vertical markets will all be represented by the Event City Network as they prepare for their Live Launch.

Virgin America Airline Appoints New VP of Marketing

Calvert will take the place of Porter Gale who left Virgin earlier in 2011 to pursue other opportunities.

Calvert will lead the airline’s Brand and Online Marketing, In-flight Content and Loyalty teams.

She will play a leading role in developing the Virgin America brand as the airline continues to grow into new markets across North America.

Calvert comes to Virgin America with an impressive array of successful companies as a leading digital marketing strategist and online consultant with Louis Vuitton Moet Hennessy’s (LVMH) Fendi and Moleskine brands in Italy as well as Calvin Klein Cosmetics, Netflix and Ebay. Calvert served as creative director at Google, where she managed the brand globally and developed campaigns to bring Google products directly to consumer and business audiences — including Google Checkout, Google Apps, iGoogle and Google Maps.

Virgin America, known for its use of social media and edgy marketing campaigns, has been successful at conveying the idea that the company provides an entertaining and comfortable way to travel.

Calvert said her approach to marketing and advertising steers away from use of traditional vehicles like TV and billboard advertising. She prefers using other avenues – like social media or events – to draw in customers.

The airline, based in Burlingame, flies to 14 cities, increasing to 16 by the end of the year. The company said sales grew to $724 million last year, a 32 percent improvement over 2009.

Virgin America is planning the first major renovation of its in-flight offerings. The move holds big implications for the airline, which has attracted a strong following among travelers who say they are drawn to amenities like power plugs at every seat, a wide array of video games and even techno music in the bathrooms.

Travelers won’t see the changes until 2012, executives said. We wish Ms. Calvert the best of success for her and Virgin America in the coming years!

Bring your business cards and brochures. Balls if you juggle, a guitar if you play and a trick or three up your sleeve if you are a magical performer, but whatever and whoever you are, if you are involved in the Special Events Industry this is the place to be on Thursday, May 12, 2011. Here’s a Special Event for the Special Events Industry, and Event City’s Premier magazine will be there covering the show. The event takes place in the southern Silicon Valley at a venue known for being “The Center for Business and Events”, CLUB AUTO SPORT. The company’s slogan, “Where so many businesses are driven to success”, is a great location for parties and special events of all types. A beautiful showroom with the potential for so many different types of projects and special events!

The event is being hosted by the Encore Company, a Wedding Fair producer from the San Jose California area, they are also producing this premier event. You can register for free at their website or by clicking on this registration link.

Club Auto Sport hosts a unique business model with the idea of building an in-house network of commerce. It is a vibrant, vital business community that accelerates growth through a built-in marketplace. A unique commercial condominium facilty for sale or lease from a single executive office suite to 8,000 sq.ft or more.

The stunning 10,000 sq. ft. Event Center at Club Auto Sport is a perfect venue for a variety of social, charitable, political, or corporate functions — from your company’s holiday party to a major event or a private gathering of friends for a special occasion. Whether your interest is cars, cabernets or camaraderie with those who shape the valley, Club Auto Sport is your destination.

Event City has never covered an event at Club Auto Sport, and this Editor has not had the privilege of attending a function there either, so expect my raw coverage of what this event location will offer to our Events & Creative Industry audience.

By Nolan ApostleProducer, Editor and PhotographerEvent City Premier Magazine

Ad Tech, touted as the largest gathering of Digital Marketers in the world will be in San Francisco at the Moscone CenterApril 11-13, 2011 this year. Each year for the last couple of years Event City has covered Ad Tech from a general sense of the show. This year, as we launch we will look at Ad Tech through the eyes of you our loyal readers and members. Looking for advantages, opportunities and general information that could benefit you and your business endeavors.
We hope to find a great deal of business opportunities for you. Ad Tech takes place all over the world in these locations:

One of the companies involved in this world is OpenX, the world’s leading independent provider of digital ad technology, enables businesses to maximize their revenue by combining ad serving technology with one of the top ad exchanges. Major publishers like Groupon, Excite Japan, and France Telecom/Orange have selected OpenX to power their advertising businesses. OpenX ad serving products are used by 200,000 websites in 100 countries and serve over 350 billion ads monthly. OpenX Market reaches over 400 million monthly unique users globally.

Look for more information on OpenX and other superior companies to help you move into the world of digital marketing.