The status, which is granted to media agencies by invitation only, follows a rigorous assessment process and is based on specialists’ performance. To qualify for this top accreditation award and be chosen as the platinum agency ambassador, at least three of clickTRUE’s Search Engine Marketing specialists require passing the Yahoo! Search Marketing Certified Professional assessment examination and achieving a minimum score of 85%.

The certification confirms that clickTRUE is committed to establish itself as a reliable agency that strives to achieve the highest results and build trust among its clients to enable them grow their businesses in Southeast Asia’s online landscape.

Jackie Lee, CEO of clickTRUE commented, “I am delighted that clickTRUE has attained the highest tier status in the Yahoo Ambassador program. It demonstrates our competency in managing Yahoo! Search Marketing campaigns for our clients and the agencies that we support. This is a continuation of our efforts to distinguish ourselves as a top specialist in the search marketing space in Southeast Asia.”

Margaret Chang, General Manager of Yahoo! Search Marketing, Southeast Asia, said, “The Yahoo! Search Marketing Agency Ambassador Program is a recognised accreditation program for media agencies to become certified partners of Yahoo! Search Marketing in the Southeast Asia region. We are delighted to have clickTRUE as one of the first agencies accredited and look forward to a longstanding business partnership with them.”

The agency’s excellence in search marketing has also been acknowledged by others. This year, clickTRUE was a nominated both as a recipient of the prestigious Promising SME 500 2012 Award (Platinum Category) by Small Medium Business Association, as well as a Finalist for the Marketing Magazine Digital Agency of the Year 2012.

It is the first company in Southeast Asia to receive the Google Analytics Authorized Consultant as well as the Yahoo! Platinum Search Marketing Agency Ambassador, and is also now the first in the region to be accredited with both the Google AdWords Certified Partner and Google Analytics Certified Partner status.

Today, clickTRUE has a growing clientele comprising both SMEs and Fortune 500 companies, with a significant pool of clients in the Asia-Pacific region and has offices in Singapore, Malaysia and Thailand.

About Yahoo!

Yahoo! (NASDAQ:YHOO) is the premier digital media company, creating deeply personal digital experiences that keep more than half a billion people connected to what matters most to them, across devices and around the globe. And Yahoo!’s unique combination of Science + Art + Scale connects advertisers to the consumers who build their businesses. Yahoo! is headquartered in Sunnyvale, California. For more information, visit the pressroom or the company’s blog, Yodel Anecdotal.

Yahoo! is the trademark and/or registered trademark of Yahoo! Inc. All other names are trademarks and/or registered trademarks of their respective owners.

About Yahoo! Search Marketing Agency Ambassador Program

Yahoo! Search Marketing Agency Ambassador Program is a recognised accreditation program to certify agencies with the level of expertise with Yahoo! Search Marketing in the Southeast Asia region. This is exclusive to media agencies in Southeast Asia.