Twitter blew up last night with people wondering what the hell Rick Ross was doing in a Nike commercial. Turns out he’s part of a new campaign by Nike called “Boom,” which so far includes five 19-second ads featuring the likes of Max Seibald, Bo Jackson, Robinson Cano, Tim Tebow, Nick Saban, and a drumline. These are just teasers, of course, but we’re eager to see the rest of the campaign. Check out more videos after the jump.