Understanding the sections: Compare, Focus, Report & Research

The Unmetric platform is separated into four sections that you will see as soon as you are logged in.

Navigate through the sections for a holistic understanding of performance metrics for your brand and competitors.

COMPARE

Assess competitor strategy and performance

The Compare section helps you benchmark brands, giving you insight into which brand is leading the pack across a variety of metrics. Get an overview of where various brands stand with our Comparison Overview. Customize this dashboard to see only the 7 most important metrics that are pertinent to your benchmarking analysis.

FOCUS

Measure any brand's efforts across social networks

Use Focus for a deep dive into a brand’s specific strategy. Also, see where it stands in its industry by using the benchmark option peppered throughout the section. Get specific KPI metrics like Reactions, Likes, Comments, Shares, Engagement Score and Reach and Impressions.

REPORTS

Download professionally formatted reports in seconds

Click Report and decide if you’d like an Analysis, Comparison, Cross-Channel or Facebook Insights Report. After that, just select the brands you'd like featured, a time period and that’s it! You’ll have Powerpoint and Excel Reports downloaded in an instant!

RESEARCH

Identify industry leaders and the best performers

When you need a little inspiration, click Research. Under Explore you can find campaigns and content by simply doing a keyword search to surface brand content.

You’ll also see the MVPs in social media in this section like best posts, pages, campaigns and LIVE Videos across your groups and industry. To know when posts are getting the best traction in your industry, click Timing.

Can't find what you're looking for? Just email us at help@unmetric.com and we'll point you in the right direction.