We function in an age of transparency Corporate culture is becoming your brand. Today, consumers can look inside your culture and your company. They can see your people, the processes they use and their ethics and values. Your internal corporate culture is now...

In West Africa, “sachet water” is big business. With significantly less packaging than bottled water, these cool little pouches seemed to be an environmental coup, until discarded sachets started clogging the streets, beaches and waterways. One creative...

Poo happens… Elephant dung, that is. Did you know that on average, an adult Asian elephant produces up to 500lbs of dung per day, consisting of mostly raw cellulose due to their vegetarian diet? When thoroughly cleaned and processed, the dung can be converted into...

Corporate gifts and promotional products have the purpose of creating brand awareness and strengthening relationships. This multi-billion-dollar industry has traditionally been one of ease, speed, and low-cost mass-production, often with little regard for the...

Thanks to the influence of social media and instant access to news from around the world, today’s consumer is more aware of the economic hardships faced by societies in developing nations. Realizing that many families lack the opportunities to break the cycle of...

I love beautiful things, always have, but don’t consider myself a “shopper”. Thank goodness for that because my house is overflowing with things, memories of travels and growing up, hand-me-down treasures from aunts and grandma, and so much more. I am from Africa and...

A recent study indicates that consumers today are using a company’s values as a filter for whether they should support an organization. 87% of consumers stated they would purchase a product based on values – because the company advocated for an issue they cared about....

Business gifts are purchased to improve company image, to affirm relationships and to enhance the personal connection between giver and recipient. Unique, personal and useful gifts go a long way to establish a bond between company and customer. They create loyalty due...

“Kindness is a language blind people see and deaf people hear.” Words from Shanga in Arusha, Tanzania. Shanga employs people with disabilities to create unique and high-quality handmade jewelry, glassware and homeware using recycled...