Ubisoft ‘Big Supporters’ of Wii U, Mobile Companion Apps

Andrew Goldfarb - It hasn’t been an easy run for Wii U. With hesitation from EA, no support for next-gen engines and a simple “maybe” from some third-party publishers, the system hasn’t found much of a footing in the crowded console market.

Despite that, one continued source of support for Nintendo’s console has been Ubisoft, who, even after taking a former exclusive multiplatform, has still been announcing games for Wii U and plans to continue doing so moving forward. Speaking to IGN at E3, Ubisoft senior vice president of sales and marketing Tony Key explained why the publisher still believes in Wii U, plus its focus on additional second screen experiences like mobile companion apps.