8 Simple Strategies for Directing Content Creation

This entry was posted by Joyce Bowman on March 1, 2014 at 3:27 pm

We queried founders of successful startups for their best piece of advice for the following question: What’s one great tip for communicating abstract requirements (like tone or voice) to the person creating your company’s content? “When communicating subtle and abstract things such as tone of voice, words aren’t adequate,” says Dustin Lee of Playbook.