Chinese Tourists Embrace Lower-Cost Luxury

6/24/2013 3:50AM

Chinese shoppers visiting outlet malls in the U.S. and Europe are spending more than they used to—an average of $455. The WSJ’s Wei Gu tells Andrew LaVallee why Chinese tourists are buying big in discount stores.

This transcript has been automatically generated and may not be 100% accurate.

... the the ... Paulson the US Europe are seeing greater numbers Chinese shoppers as trouble patterns and consumer sentiment changes on Angela Valley for The Wall Street Journal ... torn by China wealth and one tree another way to ... Chinese shoppers are increasingly affluent swung the comes in the U S and Europe ... there there's ... a lot of money on usually on want rebrands SLOs for full price retail stores but that sounds like that's not really the complete picture ... but that's the base layer Fuss playful type has come as one of Rick's and they do have the ... capacity ... to go to expensive stall faction still within department stores ... and buy a set of peace as Apple prices ... no one on the Chinese people in a young Teddy Exploration melody comedy afford to buy them at full price ... yet there waiting to buy them at discount stores ... which may commute along well and that the body compared to prices in China supporters were seen as the sort of the the profile of the Chinese traveler has changed so much broader group now McCudden makes sense now they ... see this big ... group of people ... becoming middle-class basically ... yet there is the second act as well which is a slowing Chinese economy ... so people would feel more compelled to seek full on being fat of the year ... and we suddenly see them do that in fact as well ... I still is and how psyched that they also feel less likely but also was hit Daniel Fuss Rolex ... effect and expensive watches party games the one that suits your personality it's not necessarily have to be a brand name ... and in your story you talk to a couple of outlet mall operators in the U S and Europe ... what are they seem ... Jason and I it would add this to get our eye and Jason spoke to some of the um I'm often they have seek ... late and then I'll to discover that staff ... so they often carry their phone to snap a picture of the Senate to get folks back in Tennessee okay so that item and Fiat ... and in some places there's so many more things come is now ... so before there was the company is set to head to the needs of stronger stuff ... now one of them was actually come back tee to Penney's for stronger in such a nice cafe in St and and from what operators are saying is that these are seen these big increases in expect insists that continue to expect even more Chinese shoppers yet what the number that screens covering the buzz assets are prowling beyond ... Kailey their only five percent of the Chinese people actually own a passport says mauled the middle class people go out with a loud ... as they get most sophisticated could also lost kinds of social media are now helping people to fade out when to get bond is so one likely to seek full Could Deo Singh said the case going to become installs it very interesting way to thanks for joining us from oral story can visit us at the beest dot com I'm Angela Valley for The Wall Street Journal ...