With EA Games, yellowBird developed an in-game experience featuring all content pushed by EA in the pre-release period of the game. Game trailers, sneak peeks, stills and exclusive hidden content, all selectable from the in-game hub.

Each content category has a dedicated Surround Video space. CGI stills rendered to 360° panoramas have been used to provide the interactive functionality. yellowBird’s proven hot spot technology within the player engine has been customised to give the look and feel of playing Syndicate.