Real Estate Weekly

May 6, 2015

MARCH 18, 2015 – 101 BEDFORD AVENUE IN THE NEWS – In Print on Page C4NEW DEVELOPMENT

Halcyon Management Group LLC

Units up for rent in W’burg

By April 2014, following a year-long leasing program, the 351-unit luxury rental complex
at 101 Bedford Avenue, between North 11th and 12th Streets, was 100 percent leased.
But now as the earliest leases begin to expire, some of the spacious studio, one-bedroom
and two-bedroom apartments may soon be available again.
In less than 24 months since it was first presented to the market, the much touted
amenity-laden, four-building complex has become a mini-community, complete with a
popular children’s playroom, indoor swimming pool with hot tub and spa, 2,500-squarefoot
fitness center, club room, wine room and business center.

Last summer, when the 17,000-
square-foot roof deck was first
opened with such features as a mini
beach, cabana seating and multiple
barbeque grills, it became an instant
residents’ destination, as did the
serene interior garden on the second
level, with its massive center gazebo.
The golf simulator that was completed
in spring 2014 also became a
social hub for the building.
“It has been less than a couple years
since we officially opened, but the
way the building has developed has surpassed all our initial expectations,” says codeveloper
Yoel Sabel. “It’s like a little neighborhood where some people will live for years
and others will move on. So now the time is right to gear up for additional apartment opportunities
in the next few months.”

In addition to the entertainment programs and extraordinary amenities, 101 BEDFORD
offers 24/7 front desk service, on-site parking, canine cleaning station, available for dogwalking
and pet-sitting services, on-site ATMs and vending machines, cold storage room
for “Fresh Direct” and other refrigerated deliveries, and even a package inventory app.
Among the building’s other attractions is its tranquil location directly across from McCarren
Park and proximity to the L train, just four blocks away.
All of the generously-sized apartments feature hardwood floors, open kitchens with stainless
steel appliances and Cesarstone countertops, porcelain-clad bathrooms and oversized
windows that either offer views of McCarren Park, the Manhattan skyline, or the
beautifully landscaped inner courtyard.