Innovators. Strategists. Leaders.

MEET THE TEAM

SERGIO PALUCH

CO-FOUNDER & PRINCIPAL CONSULTANT

Sergio Paluch is a visionary. He has led and set product strategies for companies big and small for over a decade. Sergio approaches each problem with an entrepreneurial mindset to get products out to market quickly while balancing the need to create delightful experiences and a well-defined marketing strategy that supports the client’s goals.

Sergio had his start at Google and went on to establish the design methodology for an interactive start-up in San Francisco. He co-founded Montparnas in 2006 with a vision to create a consulting firm that married an empirical approach with sound strategy, design and execution.

Sergio holds degrees in economics and physics from Dartmouth College and an M.A. in development economics from Boston University. He also serves as an advisor to several non-profit startups.

KIMMY PALUCH

CO-FOUNDER & PRINCIPAL CONSULTANT

Kimmy Paluch is an exceptional marketer and product leader. She effortlessly combines her marketing, engineering and experience design knowledge to drive products from concept to launch. A keen focus on the consumer and market opportunities enables her to consistently develop, communicate and execute high-impact marketing and product strategies. Always the entrepreneur, she thrives in wearing multiple hats and quickly iterating to the best solutions.

Prior to co-founding Montparnas, Kimmy served as product designer and product manager for a web development startup in San Francisco. She has also served as Senior Brand Manager for LeapFrog Enterprises where she developed the team for a newly created global gaming division with focus on portfolio diversification and white space innovation

Kimmy holds degrees in computer science and Spanish from Dartmouth College and an M.B.A. from MIT Sloan School of Management.

Latest from the Blog

Marketing, Strategy and Innovation Blog

I used to think, like many, that large corporations cannot innovate. I thought that they are too large, too boring, and too riddled with politics and institutional inefficiency to move quickly and to innovate. Having consulted for a slew of large clients over the past decade, I realized that while these generalizations are often true,…

A user experience that is designed by a group should be as seamless and coherent as though it was designed by an individual. When experiences are created by a team of designers inconsistencies are often introduced, making the end product awkward and, in some cases, introducing usability errors. In my own experience, I have found…

Agile development can be a wonderful thing. Unlike a waterfall approach that can be mired with checkpoints, bottlenecks, and other friction, Agile can free organizations to move quickly. However, with that freedom come deleterious consequences. Chief among them is the loss of product identity, which leads to an unrecognizable agglomeration of disjointed features—A blob of garbled parts. A Blob…

Recent research suggests that if consumers perceive that their freedom of choice is limited, they will often switch to a new product from one with which they are already familiar, (“Why Dominant Companies Are Vulnerable“, MIT Sloan Management Review,Winter 2012). The researchers, Kyle B. Murray and Gerald Häubl, explain that this phenomenon might be one…

In his article A Brief Rant on the Future of Interaction, Bret Victor counters the status quo and a recent video from Microsoft projecting the future of interaction. Victor argues that, while the future does encapsulate using our hands, the future is tactile and not touching glass or ‘Pictures Under Glass.’ He summarizes his argument…

A few months ago, I received an MBA from the MIT Sloan School of Management. As a UX designer, it seemed a strange choice to many I spoke to about the decision, but I’ve been a long-believer in the convergence of design and business. Furthermore, the need for collaboration between all the roles in the…