The mobile mapping market size is expected to be worth more than $40 billion by 2024, according to a new research report by Global Market Insights.

The mobile mapping market is propelled by the increasing adoption of mobile devices such as smartphones and tablets across the globe. Smartphone users are extensively using mapping applications on their devices for navigation and driving assistance, the report said.

Furthermore, they are also leveraging on the GIS and GPS applications to access geo-referenced data for searching nearby restaurants, cinema halls and other landmarks. This is encouraging the technology companies to commence mapping across the globe to acquire accurate GIS data and provide an enhanced customer experience.

High initial investment is a major factor limiting the growth of the mobile mapping market. Currently, the market comprises a few major players with a long-standing expertise in location-based technologies. High initial investments in developing mobile mapping systems and assembling major components have restricted the entry of new players in the market.

According to the report, the software market is anticipated to grow at a CAGR of 15 percent over the projected timespan. The growing demand for geo-referenced data acquisition and data analysis software among the organizations is driving the mobile mapping market growth. The software assists organizations in simplifying the data extraction process by combining the vital details. It retrieves geographic and spatial data captured by the positioning devices to develop maps and other graphic displays. This data is also used by enterprises to build effective decision support systems, which will drive the market demand.

The mobile mapping technology is used for conducting road and rail surveys, collecting GIS data, and developing vehicle control and guidance systems and asset management systems. The road and rail survey market is expected to register a growth rate of over 17 percent during the forecast period. It is used to analyze the road and rail infrastructure and plan the engineering operations with minimum disruptions. The surveying authorities across the globe are using mobile mapping technology to create maps for the transportation department for road assessment purposes.

The agriculture sector is estimated to grow at a CAGR of 22 percent during the forecast timeline. The integration of the GPS and GNSS devices into the farming process to acquire geospatial data is the primary factor driving the mobile mapping market share. Furthermore, the ability of the mobile mapping technology to monitor the crop yield and land variability also augments the demand for the technology among the farmers.

The European region accounted for over 25 percent global mobile mapping market in 2017. The increasing investments by the government agencies have accelerated the adoption of mobile mapping technology in the region. For instance, in 2017, the U.K. government established the Geospatial Data Commission to frame a strategy for using the public sector location data to support the country’s growth.

The Asia Pacific region will grow at a rapid pace over the forecast timespan. The rapid urbanization of the region and the growing number of infrastructural projects have fostered the growth of the mobile mapping market in the region. Moreover, the widespread adoption of smartphones has also driven the market size.

The major companies in the market are collaborating with other expert companies in the market to develop new product offerings and conduct strategic acquisitions to gain a competitive advantage over its competitors.

For instance, in 2017, Garmin acquired Navionics, a provider of electronic navigational charts to the marine industry. This acquisition is aimed at combining the data from Navionics charts and Garmin’s blue charts to develop improved navigational services to its customers. Similarly, in 2017, Hexagon entered into an OEM partnership with Smart Guided Systems to develop new precision technologies for commercial applications.

The global mobile mapping market research report includes an in-depth coverage of the industry with estimates and forecast revenue in USD respectively from 2013 to 2024, for the following segments.

Senior Editor Tracy Cozzens joined GPS World magazine in 2006. She also is editor of GPS World’s newsletters and the sister website Geospatial Solutions. She has worked in government, for non-profits, and in corporate communications, editing a variety of publications for audiences ranging from federal government contractors to teachers.

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1 Comment on "Mobile mapping market size worth over $40B by 2024"

Prominent players operating in the mobile mapping market are.. “Navteq”. That name was changed to HERE in 2012, the company is still a leading player in the market, now owned by a consortium of auto manufacturers and tech compnaies.

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