The landing page for this product is fantastic. Scroll down to see the animated walk through and interactive demo.

What's even more interesting from a business perspective, is that the iOS app is free but the Mac client that's required for this to work, is $2.99. I downloaded the iOS app thinking it was entirely free at first only to feel slightly cheated when instructed to download the paid Mac client. cc @liveink

Gabriel Song

Growth, RelateIQ

My hack for this right now is using the Apple Notes which syncs between the Mac and the iPhone, this is going to be so much better! The only problem for me at the moment is my older MacBook Pro. Will keep this bookmarked for when I upgrade :)