R Programming in Business Analytics

Data Science as a concept has existed for quite some time, but it’s come into the limelight in very recent times. The whole world is witness to the kind of magic and power, that data analytics generally exudes, as a result of which, it is imperative for every business out there to be able to acknowledge this phenomenon. Regardless of the size, manner, focus area or revenue of a firm, it is essential for it, to understand the dynamics, behind the enormous amount of data, that it generates due to its clients and the maintenance of the same. While there are field where spreadsheets still hold the place of power, but they have long become redundant and obsolete, all because of the emergence of data analytics tools. These data analytics tools are essentially the very important cogs of the proverbial machine, which help data scientist accomplish absolute feats with predictive analytics. So when it comes to the go to tools of data analytics, there ensues an intense debate, so as to which one could happen to be the best or the most efficient aid.

While many believe that SAS programming (mainly due to its time honored presence in the industry and its huge client base), is the tool to go for, lately the younger generation has been differing opinions. Many believe that the best programming language right now is the R Programming language, one of the main reasons cited here, is the fact that R, is an open sourced programming language, which means that it is easily accessible as well as free to be downloaded. Being free of cost, over time, R has generated its own community of users, which includes numerous data scientists, who have all the liberty to develop updated beta versions and to fix the bugs. It has become the hot favorite of all those data analysts and data scientists, working to analyze huge amounts of information and being able to formulate new breakthroughs, in various business fields.

Apart from being a great tool for use in data analytics, R programming comes to be of major use when it comes to business analytics. This programming language basically, makes it very easy for any business to go through its entire data, in the most hassle free manner. It primarily scales all the information, so that numerous parallel processors, are able to work at the same time. As many computers don’t have sufficient memory, to handle and deal with enormous amounts of data, R programming offers ScaleR, which is a part of the application that does the job of trying to re-purpose great amounts, into smaller chunks of information, so that it can be processed on a number of servers, at the very same time. As R allows the users to analyse statistical information in the most sophisticated of manner and in literally a matter of minutes, which most of the other languages cannot really accomplish; this makes R a force to reckon with in the world of business analysis. Rising popularity of R has led to quite a number of people opting to get professional trained in this language, for which majority of them look for institutes offering certification courses like Imarticus Learning.