UAE. In order to strengthen its presence in the region and internationally, Patchi is pleased to announce the appointment of Ms Aline Ashkarian to General Manager who will lead the Patchi team in the UAE.

“I am honoured to have been chosen for this role, and to lead our high-performing team as we build upon our existing strengths and progress towards new directions to ensure the sustained growth of our business”, said Ms Aline Ashkarian, General Manager of Patchi UAE.

Since joining Patchi in 2010, Ashkarian has progressed into several key managerial roles, including Business Manager, and then General Manager of Industrial Development Company (IDC), which is Patchi’s chocolate manufacturing plant. Her skills and experience will further strengthen the capabilities of Patchi, which is to provide luxury chocolate gifts to consumers.

“We are pleased to have such an experienced individual on board as our General Manager, as Ashkarian has over 20 years of experience and we are confident that she will lead our UAE operations to great success,” said Oussama Choucair, CEO Patchi UAE.