HTML 5 for Digital Advertising

Tue, 15 Mar 2016

The IAB New Zealand Standards & Guidelines Council has compiled a guide on the transition from Flash to HTML5 creative in online advertising, to assist creative agencies and publishers, as well as anyone who is interested in mastering a general understanding of HTML5 creative.

Sidebar Stuff

ASA releases 2017 Media Turnover

The Advertising Standards Authority (ASA) today reported that advertising revenue across all main media was 2.561 billion dollars for the 12 months ended 31 December 2017. The 2016 total was 2.572 billion dollars.

The winners of the IABNZ Awards 2018 dinner were announced at glittering gala event held at MOTAT on August 30. The IABNZ Awards recognizes and applauds the champions of the interactive media sales industry. Read more…

15th April 2015

Resources > Market Research

Longer-Form Video is capturing attention on Mobile Screens Across the Globe