The Mercedes-Benz CLA-Class and Audi A3 attained almost identical levels of popularity in the United States in 2014.

True, Mercedes-Benz sold 27,365 CLAs over the last twelve months; Audi sold only 22,250 A3s during that period. That’s 23% more CLA sales than A3 sales.

• GLA arrival didn’t slow down CLA

• A3 and CLA increasingly popular, but not yet top sellers

But you’ll remember that the CLA arrived at the end of 2013’s third-quarter. The A3 sedan, a replacement for the A3 hatch which never sold as often as this new car, began trickling into dealers in February of this year but wasn’t readily available until April.

Cadillac finally revealed its 2016 CTS-V performance sedan at the 2015 Detroit Auto Show, but the brand also let it be known that it’s considering taking on the Mercedes-Benz CLA in the entry-level premium game, as well [Live photos now available – CA].

And if it’s missing some of the trademark Benz-like qualities you noticed in your friend’s well-off uncle’s W124 300E in the late 80s, it’s still a Benz.

So much a Benz, in fact, that numerous neighbours refused to believe that the bright red CLA250 4Matic that visited us in mid-August was Mercedes-Benz’s entry-level car. None of those neighbours visited the inside of the car. (Read More…)

With pricing for the Audi Q3 and Mercedes-Benz GLA announced, the fight for the luxury compact crossover sales crown is officially on. It’s going to be the most important battle of the year for the luxury car market.

In the new $29,900 CLA coupe’s first full month of U.S. sales, Mercedes-Benz sold 4,895 units in October, helping the brand post a 25% increase over last October’s sales and double it’s lead over BMW, the number two luxury brand in this market.

With the wraps finally off the BMW 2-Series, we now have a full slate of entry-level products from the German luxury designed to bring a whole new demographic into the arms of BMW, Mercedes-Benz and Audi. As much hand wringing as there is over the possible brand dilution going on here (all in the name of ever more important volume), it’s a damn good time to be a German car fan with around $30k to spend.