Colorado Buffaloes Combine Forces with TicketManager for a Second Year to Show Companies ROI on Sports Tickets

Partnership enters second year making it easy for sponsors to capture huge results on sports assets

TicketManager, the cloud-based client entertainment solution used by more than 4,000 leading companies, has renewed its partnership with the University of Colorado at Boulder through an agreement with its athletics multimedia rights holder, Learfield. TicketManager shows CU sponsors how taking their clients to the game creates tangible business results they can easily measure.

“Sponsors take out customers to events and experiences that work. We make it easy and prove the ROI,” said Tony Knopp CEO and co-founder of TicketManager. “Taking clients to a football game is an amazing way to deepen your relationship with them. We make your life easier, no matter who you are, by measuring how these events are adding real value to your business.” The Buffs are a part of the Pac-12 Football Conference, where teams display a competitive and exciting caliber of Division 1 play. These thrilling games, which are a part of the $600 billion client entertainment industry, prove why taking out customers works so well for companies of all sizes.

“Seeing the Buffs is a thrilling experience. We’re pleased that for the second season in a row, TicketManager will show our sponsors just how powerful these experiences are,” said Lance Gerlach, General Manager of Buffalo Sports Properties. “They are able to manage their tickets to these sporting events while being able to measure the positive impact these outings have on their business.”

TicketManager is used by more than 4,000 world-leading companies like American Express, Google, Under Armour, Verizon, and more to show that client entertainment works. The product has quickly become the primary choice for businesses to manage customer events, client entertainment, ticket management, and custom invitations. It is easy to use and is easily accessible on your mobile device, in your CRM or inbox, or on your desktop. By showing the ROI on client events, TicketManager helps companies see the value produced by their client entertainment.

“College athletics has grown into a billion-dollar industry because it works,” said Knopp. “TicketManager takes the guesswork out of sponsorships and client entertainment by showing exactly how these events contribute to the bottom line. We’re thrilled to continue our relationship with the University of Colorado at Boulder.”

About TicketManager

You share events and experiences with customers that work. TicketManager makes it easy and proves the ROI.

Companies globally invest over $600 billion in client entertainment, customer events, and sports tickets every year. TicketManager makes client entertainment easy and proves the ROI by providing convenient and simple tech to create events, invite guests, register and check-in customers, and report on the effectiveness of each event in real-time. How It Works.

The choice of thousands of globally known companies like FedEx, Verizon, American Express, Anheuser Busch, MasterCard and sixty pro and college teams in the NFL, NBA, NHL, and NCAA, TicketManager connects companies and their customers with event and ticket management solutions for today’s business. TicketManager partners with StubHub and Ticketmaster, offers integrations with Salesforce, Concur, and Microsoft Outlook, and mobile apps through the Apple AppStore and Google Play to make customer events easy across all the applications and platforms customers use every day.

TicketManager is based in Calabasas, CA with five offices globally managing and automating over 30 million invitations, registrations, and tickets every year.