Thursday, 3 April 2008

This is the kind of company I have been waiting for to start in Berlin. Partnering with some fashion profi's Bransparent is building up an information and shopping portal for consumers who want to be aware of the social and ecological background of the products they buy.

Bransparent wants to help consumers to easily make responsible shopping decisions. With this first version of Bransparent, they give socially and ecologically friendly textile companies the possibility to explain their efforts and offer their products on Bransparent.

I have the feeling we are going to have a hot spring in Berlin. Some more suggestions of new and expected green fashion initiatives in Germany and Berlin? Let me know!