Pages

Whew! Hi! I feel like I haven’t looked up from work in days. Things are busy, busy, busy over here and we are loving it! Every day, it seems, we have new clients, new projects, new missions, new platforms, new techniques, new knowledge and new wisdom.

In the spirit of newness and ever-changing technology, today we offer you this: Talking Heads. No, not the band. A talking head video is basically a small person who walks onto your website and tells your viewer something really important. You know how important and popular videos on websites are right now, and a talking head video is even more interesting and even more engaging!

Aside from just being really cool, talking heads draw more attention than a basic video because they’re still fairly unique. They also start playing immediately, gaining the audience of those visitors who might never press play on a standard website video.

Want to see one in action? Visit America’s Business Management, one of our recent clients, and check it out! Then, come back here and tell us what you think!

Here is something we see everyday – company websites that don’t produce results. It doesn’t matter if they have or don’t have good curb appeal. It doesn’t matter if they have or don’t have good structure and easy navigation. What matters is they’re really doing nothing to increase your business.

If that‘s not bad enough, now you want to start using social media marketing (probably because everyone says you should). One of the primary goals of social media marketing is to drive traffic to your website. What’s wrong with this picture? Increasing traffic to a site that’s already proven ineffective. We have coined a term for this. We call it I.M.S. –Illogical Marketing Syndrome. Don’t fall victim to it.