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Event Details

Even if you’ve never heard of Google Shopping before – you’ve almost certainly seen it in action! Just try searching Google for specific products or brand names and an array of pictures, prices and merchants will appear – right at the top of the search results.

When people are interested in buying products online, they usually turn to Google to research the products and prices available and, using Google Shopping your products can also be on selection and within easy access of potential customers. To make it easier for you to connect with these consumers and promote your products on Google, Shopping campaigns are being introduced. Google Shopping campaigns streamline how you manage your listed products and pay per click ads, report on your performance, and find opportunities to increase traffic to your website.

Who is this workshop suited to?

Retailers, Digital Marketers, Managers

What will you learn?

Identify return On Investment (ROI) Of Google Shopping Ads

Identify How Google Shopping Ads work

Identify guidelines for Product Feed & managing your data effectively

Creating Feed, Merchant Accounts, Ad-words Account

Setting Google Shopping Campaigns

Optimising Shopping Ads for Better Result

Creating a Targeted Campaigns to increase profitability

Analysing Shopping Ads from Google Analytics

Just a few of the fantastic organisations who’ve attended our previous training.

TESTIMONIALS

| Idris, Fashion City UK

I was given the knowledge required to setup my shopping campaign. After implementation of his advice I have had a few sales. After support was excellent and would definitely recommend using Prabhat for adwords.

|Emma-Cath Charles, Inngot

I found his presentation to be informative and helpful. Not only was Prabhat able to provide a wonderful insight into adwords, but he also assisted me with a specific issue that I was having with Adwords at the time, which was somewhat more complicated than standard technical issues. Upon leaving the workshop, I felt suitably armed with excellent actionable insights that I could bring to meetings and create further action plans for the company.

|Kristian Davies-Lloyd, MasterTherm UK

The training delivered was both clear and concise, as well as being tailored to my business’ needs. Throughout the course, Prabhat demonstrated in-depth understanding of the subject and was able to provide detailed answers to all questions I put to him. Prabhat was able to demonstrate, giving examples, first-hand experience in increasing traffic to his own fledgling websites. I left feeling confident in my ability and with a better understanding.

|Mike Bews, Imagitech LTD

The course was interesting, thought provoking, educational and useful. I came away from it with a better understanding of SEO / SEM, how Google Ads works and how a Google Ads campaign can be fine tuned to reduce costs and maximise the benefit / ROI.

Can’t make it to Manchester or looking for bespoke course? We are happy to provide onsite eBay training to you and your team. Call us on 029 2236 2596 or 0751 88 39629

Wednesday, 28 June 2017 from 09:00 to 13:00 (BST)

Organiser

Online Seller UK

Online Seller UK (OSUK) is a national training organisation founded by Prabhat Shah aiming to help businesses of all sizes eCommerce and digital marketing training. Prabhat is well known in the industry and has appeared several times Tamebay, eSeller, Webretailer and high profile educational conference like BrightonSEO. Academically, he has a Diploma in Digital Marketing from CAM foundation UK and an MBA. Along with this project, Prabhat has developed DaytodayeBay which marketplace and eCommerce solutions.

Online Seller’s story starts back in 2009 when it started to engage with local businesses through local free Meetups. Like everything else, it had a humble beginning with handful of businesses in attendance. It soon grew to 30 regular attendees in Newport and Cardiff. Our aim was to equip sellers with bite-size learning in a comfortable environment and that can be implemented immediately in their business.

Realising the growing need of independent digital events, we started collaborating with businesses throughout the UK to organise Meetups. The collaboration is continuing with events in Newcastle, Leeds, Manchester, Birmingham, London, Bristol, Norwich and Brighton. Our Meetups have now started to get international interests which are very encouraging.

Along with Meetups, Online Seller UK’s training program is well received with attendance from national and international audience. As an organisation we are aiming to help businesses in three ways:

(1) Digital Marketing & eCommerce Workshopscovering most of the live-wire digital marketing topics; from eBay, Amazon to Search Engine Optimisation (SEO), Email Marketing and Google Shopping and Adwords, all at affordable prices. These workshops are available regularly throughout the UK and also online or onsite.

(2) Digital Marketing & eCommerce Meetupsproviding free educational evening to businesses throughout the UK. These Meetups are informal evenings and gives an opportunity for businesses to meet industry experts and other online sellers in a comfortable environment.

(3) Digital Marketing Consulting & Servicesfor offline and growing online businesses throughout the UK. This could be one off one day consulting or on a monthly basis. Additionally, our eCommerce solutions are available solve any issues you may have in your business.

Please feel free to get in touch with any questions you have regarding our trainign and meetups.