Definition of the employer brand The Employer Branding concept was born in the UK in the 1990s before spreading to the business world across all continents. The employer brand reflects the personality and values that the company sends back to …

In today’s digital age, establishing a good image through the Internet is a tough and challenging task, especially if you still don’t know where to prioritize your marketing efforts. Forbes published a top-10 of the online marketers to follow in 2014. …