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UX Files: Mobile Metrics You Need To Know

Are you planning on launching an app? Here are few easy reads we pulled together to help you understand what metrics you need to consider, what it means for designers, understanding the needs of the user, and industries that are winning and struggling.

USER EXPERIENCE:

VERTICALS:

Mobile phones and tablets currently represent a significant presence in people’s everyday lives. They enable access to different information and services independent of current place and time. Such widespread connectivity offers significant potential in different app areas including health care, travel and retail.