MarketLinx Launches New Software Featuring Microsoft Virtual Earth

RISMEDIA, Nov. 12, 2007-MarketLinx, Inc., a provider of information technology to the residential real estate industry, announced the launch of the latest version of its Multiple Listing Service (MLS) system, MLXchange 4.0, which supports Microsoft Virtual Earth mapping software.

MarketLinx has signed an agreement with Microsoft Corp. to support Virtual Earth technology in its MLXchangeTM, TEMPOTM and InnoViaTM Multiple Listing Service (MLS) systems, which currently serve more than 620,000 real estate professionals in the United States and Canada.

MLXchange 4.0 provides numerous new features including the ability to manually reorder search criteria fields and search results columns, numerous enhancements to the report editor and the Comparative Market Analysis module, a consolidated media viewer and new mapping system based on Virtual Earth.

“Mapping is a critical function of our MLS systems because it helps agents and consumers understand the property data,” said Stephen Roney, president and chief executive officer of MarketLinx. “People don’t just buy homes, they buy neighborhoods and they need a way to visualize the location of key services, proximity to work and school, demographics and environmental risks. Virtual Earth helps our users accomplish all of these tasks.”

“We are extremely pleased to be working with MarketLinx,” said Dave Wascha, Microsoft’s director of Live Search at Business. “As a technology leader in residential real estate, MarketLinx has done some very innovative things with MLXchange 4.0 and the Virtual Earth platform. MarketLinx’s outstanding MLS solutions demonstrate the power of their great technology, strong industry partnerships and deep domain expertise.”

“The support from Microsoft has been phenomenal,” said Bryan Foreman, executive vice president of MarketLinx and president of MLS solutions. “They continue to work very closely with us to improve the product and find new ways to use Virtual Earth with our MLS systems. Most importantly, Microsoft’s mapping solution offers an outstanding value in the industry and provides many features available nowhere else.”

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