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Faculty Research on Young People and Work Ethic

A recent cross-generational study of young people’s attitudes about money (Generational Changes in Materialism and Work Centrality, 1976-2007) revealed an alarming trend. San Diego University psychology professor Jean M. Twenge, along with Knox College psychology professor Tim Kasser, reviewed the results of a nationwide survey conducted from 1976 to 2007.

It focused on 355,000 high school seniors and asked their feelings about wealth, material goods and work. Twenge discovered that, compared to older generations, today’s teens expressed a stronger desire for the finer things in life and yet less interest in working for them… Read more at Forbes…