Gold Art Designs in Jewelry out of Mobile, AL has always had a very loyal following but without any formal advertising, they felt like they needed an exposure boost to stand out from their competitors. In order to penetrate the Mobile, AL market they signed up for social media marketing on Facebook, Pinterest, and Instagram. Their number of followers and engagement rates have heavily increased. Through boosting posts on occasion to promote special social media discounts and sales, the number of comments and shares have drawn in an impressive amount of viewers, prompted many positive reviews, and driven traffic into their store.

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