company culture

Do you remember where you were when you first heard of DNA? For me, it was watching the highly televised OJ Simpson trial. What am amazing scientific breakthrough, the ability to unequivocally determine a match based on the very essence of who you are.

Your company has DNA too. Sometimes referred to as “personality” or “culture”, company DNA is the life blood of your organization. It is more than “Wacky Tie Friday” or a ping-pong table in the break room. A candidate’s potential cultural match is inborn, it cannot be a learned trait – they either have it or they don’t: it’s in their DNA.

But why is finding a match important? You’ve taken the time to sit down and meticulously define your core values along with the vision and mission of your company. Now as you grow, you need to make sure you’re hiring people who share those beliefs. Candidates who are technical fits CAN do the job but candidates who are cultural fits as well will enjoy the job they do – and that means they’ll stick around because they believe in what they’re doing.