8.
Don’t be put off by
passive candidates!
They can be surprisingly
approachable.
• Be relevant – why them?
• Get them to say yes to the
next conversation
• Avoid being transactional;
build long-term relationships
To find the right professionals
faster, test drive LinkedIn Recruiter

16.
As an employer, don’t
take your people’s
loyalty for granted.
50% of job applications on
LinkedIn are from people not
actively searching for jobs.
As a recruiter, make
sure you get your
opportunities in front
of the right talent.

17.
Q. Where in the world are people most passionate
about their work?
a. United Kingdom
b. United States
c. Japan
d. India
e. France

18.
Q. Where in the world are people most passionate
about their work?
a. United Kingdom
b. United States
c. Japan
d. India
e. France

25.
You can’t be a great
recruiter without being
a great listener.
Don’t sell on title and
compensation alone.
Know your individual
candidates and what
they want.
Take great notes. Reference them
before each conversation and
share with your interview team.

28.
Q. In which country do professionals say they are
more concerned with a potential employer’s prestige
than with its talent brand?
a. Brazil
b. Turkey
c. Canada
d. China
e. France

29.
Q. In which country do professionals say they are
more concerned with a potential employer’s prestige
than with its talent brand?
a. Brazil
b. Turkey
c. Canada
d. China
e. France
None of the above. Talent brand rules everywhere!

31.
If you’re investing in
your talent brand,
you’re on the right
track… but you’re also
not alone.
• What makes your company
special? Listen to candidates
and employees
• Consider all touch points
• Showcase your own people
Build a compelling candidate
experience on LinkedIn, leveraging
free and paid solutions together

38.
We’re here to help you find, engage and hire
exactly the right talent.
Strategic Sourcing
and Pipelining
Metrics and
Analytics
Personalized
Job Targeting
Talent Brand
Development
More details at talent.linkedin.com