The history of this blog is ...
It started as a diary of starting my own public relations agency - POP! Public Relations.
I changed it to Jots and commentary, opinions and views on PR, publicity and issues therein.
And now, it's about public relations and social media and the hope for change, moving forward with and within the industries.

Friday, June 04, 2004

I have an admitted fascination with Lizzie Grubman, the PR princess of New York City. Okay, I have a school-boy crush on her, there's something fascinating about her.

I think the way she has handled herself post-Hampton's debacle has been amazing - she had Howard Rubenstein handle the crisis for her, realizing that she needed to separate herself from her empire (a lesson that Martha took too late), and has come out of the situation relatively unscathed.

While I always thought ABC7 was more of a hard news station, the interview is interesting as it shows that in New York, even PR people are celebrities (if they handle celebrities). Beyond some big names in Los Angeles, most LA publicists are pretty unknown, working behind the scenes. In NY, though, the PR people seem to be more out there in the public's eye.

Well, if I ever get into trouble, and need to separate POP! Public Relations from its founder, I can always call up Howard or Lizzie.

About Me

Using Usenet and online enthusiast sites - now called blogs or social networks - for campaigns when he started, Pepper incorporates online tactics to traditional strategies. Pepper has worked with a who's who of Fortune 500 companies, ranging from consumer tech to consumer packaged goods to high tech, providing integrated communications counsel to such companies as Kodak, Clorox, Cisco, GM, Mobile 1, HP, Verizon Wireless, Sprint, Campbell's Soup, amongst others.

Pepper began his blog more than 8 years ago, and continues to be an early adopter of social media, understanding how it works in the real-world.

In his spare time, Pepper enjoys yoga, Pilates and boxing, can be found eating PB&J sandwiches or hamburgers and is the lone figure walking in LA.