When I peaked inside the .app I didn’t find the following important files & folders:

_CodeSignature [folder]

embedded.provisionprofile [file]

Resources/archived-expanded-entitlements.xcent [file]

The most important one is is the entitlements file, as I had skipped the install the archive was simply archiving the copied target that was going to dropbox

Up until now I’ve told you what I did wrong. What I did to fix this was as follows.

Delete the Copy Files build phase.

Set the Skip Install to NO for ALL Configurations i.e. Debug & Release in my case.

Once I ran Archive my folder structure was correct and my app was on the following path:

[target datestamp].xcarchive/Products/Applications/[target].app

On a side note, you’ll find that if you leave in the Copy Files you will have both build paths within your .xarchive folder. Which means you get a funky icon instead of your app icon. This happens because there are two targets in the archive instead of the expected one.