Posts tagged TelevisionAdvertising

In 2007, Apple introduced the iPhone to the world with a clever ad called "Hello." That ad appears to be the inspiration for a new TV ad for Samsung's Galaxy Gear smartwatch called "A Long Time Coming." We'll let you decide for yourself -- both ads are embedded below -- but the similarity is surpr...

Apple's new iPhone 4S ads featuring Samuel L. Jackson and Zooey Deschanel appear to be resonating with TV viewers. Ace Metrix, a firm that does analytics for television and video advertisers, found that those two ads were the "most effective TV ads to break the week ending April 20" for mobile...

Palm, somehow finally managing to glean that the creepy, confusing, weirdly not-relaxing spots they'd been rolling out for the Pre weren't having the kind of impact they probably had hoped for, appears to have turned over a new leaf. Witness the jubilant, effective new holiday campaign for the Pixi...