There has never been a better time to be a small business looking to market itself. Traditionally, one of the biggest struggles for small businesses has been running cost effective advertising campaigns. Having the budget and expertise to create a high quality logo, develop effective ad copy, identify the proper advertising channels, etc. has been out of reach for most small businesses. The result was that small businesses either opted out of advertising altogether, which caused them to miss the opportunity to market to a large target market, or they wasted money running ad campaigns that were ineffective.

The advent of crowdsourcing is changing the face of advertising for small businesses. Businesses owners now have the ability to tap into a huge talent pool that has the time and expertise to help them create and manage sophisticated and profitable advertising campaigns.

In just over a week from now, approximately six hundred people will be on their way to Mission Bay, San Francisco to attend CrowdConf2011. Amongst the hundreds of attendees will be a formidable line up of speakers, representing many of the crowdsourcing industry's best known companies, business executives and thought leaders.

Last year's inaugural event was memorialized for the team behind Crowdsourcing.org as both the first significant event dedicated to the subject of crowdsourcing as well as the day we launched the site. Following last year’s success, CrowdConf2011 has been meticulously orchestrated to provide a platform for many of the leading figures within the crowdsourcing movement and to provide the broadest possible coverage of the application of crowdsourcing within social and commercial enterprises as well as the public sector.

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Crowdsourcing.org, an initiative by massolution®

Founded in 2010, the industry website, Crowdsourcing.org, is a neutral organization dedicated solely
to crowdsourcing and crowdfunding. As one of the most influential and credible authorities in the crowdsourcing space,
Crowdsourcing.org is recognized worldwide for its intellectual capital, crowdsourcing and crowdfunding
practice expertise and unbiased thought leadership.