Sinn at Baselworld 2017 – the Frankfurt Brand Continues with a Strong Offering

One of our most anticipated visits at Baselworld is with the plucky brand from Frankfurt, Sinn Spezialuhren. We feature the brand prominently here on Fratellowatches (and took a look at last year’s collection as well) because they design great looking watches, often with some innovative tech, and keep things on the relatively affordable front. This year was no different with the brand’s novelties, so let’s take a look at most of the pieces from Sinn at Baselworld 2017.

Sinn at Baselworld 2017

The Sinn EZM 12

The first watch we saw from Sinn at Baselworld 2017 was the EZM 12. Sinn is famous for their EZM series where they create watches intended for very specific jobs. They’ve worked with all sorts of professional divers, fire brigades, the military, and now…the air rescue services. By the way, as one who lives in Germany amongst what must be the world’s home for specialized dedicated machinery (read: unbelievably expensive machinery – Cooter from Dukes of Hazard would be out of place in his old tow truck), I see no shortage of EZM ideas for Sinn. Back on topic, though, with the EZM 12, I think you’ll agree – liking the watch or not is your choice – that there’s an amazing amount of thought involved.

With the EZM 12, the name of the game is twofold. First off, it’s about life saving and this is where the rotating inner bezel (upper crown does the spinning) allows for a quick view on the first 10 minutes after the air rescue serviceperson reaches the patient – 10 minutes being key as these are the most crucial minutes. Next, you have this crazy windmill-like sweep seconds hand(s). It aligns with the pulsometer on the inside right of the dial so that you’re never more than 7 ½ seconds away from being able to start a 30 second count from the top (12:00). Called the “PulsRotor”, this was awesome in person.

The second purpose of the new EZM 12 from Sinn at Baselworld 2017 is cleanliness. Taking a look at the case design, it has no creases, which makes it easy to clean after one encounters a trauma situation where blood may come in contact with the watch. But, wait, there’s more – much more. The bezel pops off easily with the screwdriver on the supplied, German-made, pocketknife to make for easy cleaning. And more? The silicone strap slips off the watch very easily using a collar-like method of attachment at the spring bars. It comes in black but orange is also available for purchase. This was seriously easy to remove, but impossible when on the wrist.

My take: At 44mm, with a Tegimented steel case and a crown mounted Ar-Dehumidifying capsule built into the crown, the EZM 12 is one badass watch. It has 200M of water resistance and uses the bulletproof ETA 2836-2. The lug design is interesting and this watch doesn’t really resemble anything else. At 3,250 Euros, it isn’t cheap either, but it definitely represents some serious innovation. I loved everything about this watch – the color, the tech and the pure “built to spec” feeling of it. This was the star for me from Sinn at Baselworld 2017.

The Sinn 356 Sa Pilot III

Next from Sinn at Baselworld 2017, we saw the new Sinn 356 Sa Pilot III. This is a 38.5mm chronograph featuring a Selitta SW500 automatic movement with day and date. It’s notable for the guilloche silver dial; the black dialed version is seriously popular – so why not?

My take: This is a sweet watch on the wrist and at 2,250 Euros on leather, should prove popular. I can see this watch finding favor with both women and men too. It features a see through case and a strongly domed sapphire crystal on the front too.

The Sinn 104 St Sa I W

Oof, the official name for this watch is a mouthful, so let’s call it the white dialed Sinn 104. The 104 is a top selling watch from Sinn in one of its two black dialed guises, so offering the aviator watch in white seemed like a natural thing to see from Sinn at Baselworld 2017. Pricing remains competitive at 1,090 Euros on leather.

My Take: The new white dialed 104 from Sinn at Baselworld 2017 was a serious stunner and I’m generally not a fan of pale dials. The 104 has such a sweet case and at 41mm with 200M of water resistance, it just does everything right. It still features the Selitta SW 220-1 with a see through case back and a rotating minutes bezel. We saw it on both a polished bracelet and leather strap – it looked fantastic in all combinations.

The Sinn 240 St GZ

This was probably Robert-Jan’s favorite from Sinn at Baselworld 2017 as he just loves the case on the 240 in general. This time, the watch is back with an inner bezel to measure tides of all things. Priced at 1,490 Euros on leather, the diameter is 43mm and made of bead-blasted stainless. It has the SW 220-1 inside and a water resistance of 100M.

My take: I’m no sailor, so the complication would largely be lost on me, but the blue of the interior bezel plus the dark blue dial were transfixing. The light blue, especially, makes this watch. On bracelet, the end links extend out a bit much for my liking, but this piece also works well on strap. A seriously, nice piece from Sinn at Baselworld 2017.

The Sinn 103 St Sa E

We covered the new limited edition (300 pieces) Sinn 103 in a preview article around the opening of Baselworld and it was well liked by the team. Filled with aged looking superluminova, this is definitely an eye-catching watch shown by Sinn at Baselworld 2017.

It may look retro, but it features a sapphire crystal, 200M of water resistance and a bezel that ratchets. Like all 103’s, this one looked great on the wrist. Here, a Valjoux 7750 does duty inside. Pricing will be 1,990 Euros on leather strap.

The Sinn U1S

We saw a couple new U1’s from Sinn at Baselworld 2017 and the first was an all-new version with black case. Unbeknownst to me, the U1 was only available with either a Tegimented or black bezel, but the case had always been steel. Now, fans of all black have their watch. The U1 might be Sinn’s most famous watch, so adding another variant is a smart move. Pricing for the 44mm diver made of German Submarine steel will be 1,910 Euros on leather.

The Sinn U1 S E

Similar the U1 above, the “S E” debuted at Baselworld 2017 with a black case, but brings in ivory colored dial features. This one was a real standout for our team and looked great on a silicone strap. Pricing will be 1,910 Euros on leather.

The Sinn 212 KSK

Last but not least, we saw the 212 KSK from Sinn at Baselworld 2017. Made for the Kommando Spezialkräfte (special forces command, or KSK) – this piece was created to celebrate their 20th anniversary. With only 300 made, these are likely now gone, but we thought you might like to see one. This is one hefty beast at 47mm, but I suppose KSK members eat watches like this for breakfast! The dial was seriously cool with its KSK logo. Pricing is 2,480 Euros on leather.

The Sinn 6200 WG Meisterbund I

Last year, we took a look at a rose gold edition of this watch – an interesting collaboration between 3 German companies to create a completely “in country” produced hand winding watch. Sinn is responsible for the amazing dial, while SUG creates the 18K white gold case, and UWD produces the movement. We get a 40mm dress watch with everyday capabilities – 10 Bar of water resistance and anti-magnetic properties. AT 14,500 Euros, this isn’t for everyone, but with its limited nature, it will sell.

The Sinn 1736 St I 4N

We also encountered a nice everyday wearing dressy watch from Sinn at Baselworld 2017. Named the 1736, this stainless watch features a stepped dial and comes in at a very unisex 36mm. It features an ETA 2892-A2 automatic with 100 meters of water resistance. At 1,750 Euros, this should prove popular as a daily business watch, yet suitable for weekend wear.

Thanks for joining for a look at the new pieces from Sinn at Baselworld 2017. As always, the bulk of the debuts were utile and well conceived. For me, that EZM 12 was really well thought out –so much so that I may have to wander to the Frankfurt boutique when the watches emerge in the June/July timeframe to try one on my skinny wrist!

Michael has worked in the Automotive Industry and is currently in the Electronics Industry. When he's not cruising at 30,000 feet, he calls Germany home. Michael became interested in watches at a young age through the influence of his father. His interests lie in a wide array of watches, but he has a real passion for vintage chronographs.

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Michael has worked in the Automotive Industry and is currently in the Electronics Industry. When he's not cruising at 30,000 feet, he calls Germany home. Michael became interested in watches at a young age through the influence of his father. His interests lie in a wide array of watches, but he has a real passion for vintage chronographs.