IRVINE, Calif. — (BUSINESS WIRE) — August 6, 2014 —
Oomba,
Inc., a social media pioneer leading the way in organized play, is
launching its long anticipated Tournament Management System™ at this
year’s GenCon in Indianapolis, Aug. 14-17. Oomba simplifies tournaments
by replacing paper and spreadsheets with a cloud-based social network
and suite of mobile apps that aid in running large, live tournaments. At
Gen Con Oomba is working with Mayfair Games to manage its US
World Championship Qualifier for the Settlers of Catan® and Cryptozoic
for its introduction of Adventure Time™ Card Wars, along with DC
Comics™ Deck-Building Game and The Lord of the Rings: The Fellowship of
the Rings™ Deck-Building Game.

Founded by Michael Williams (Tremor, Planetwide) and Advisor Nolan
Bushnell (Atari, Chuck E Cheese), the company’s Oomba.com follows
Oomba.tv, which launched in October 25, 2013. For the first time,
Oomba.tv will be broadcasting Gen Con live all four days in continuous
coverage of sneak peeks, interviews with industry insiders and
behind-the-scenes craziness.

To showcase its ability to operate large, live tournaments, Oomba will
make an official attempt to set the Guinness World Record™ for the
largest tournament of Rock, Paper, Scissors, Lizard, Spock with
thousands of players expected to participate. Oomba will award prizes to
every participant with top-level prizes including an Apple® Macbook
Air®, two Apple iPads®, and four Settlers of Catan® 15th
Anniversary Editions. The attempt will run all four days with the finale
on Sunday, Aug. 17.

“Tournaments are an immensely important facet of hobby gaming, and we
believe in what Oomba is bringing to the table with tournament
management and live webcasting,” Larry Roznai, Mayfair Games President,
said. “Oomba’s sophisticated platform that has been sorely needed in the
game space for a long time now and will add a new level of excitement to
our events. We hope to see this partnership and platform grow worldwide.”

“Mayfair Games is an ideal partner for us,” Michael Williams, CEO and
founder of Oomba, Inc., said. “Catan is a global phenomenon popular with
hobbyists and families throughout the world. If our platform can amplify
the excitement by making Catan events easier to organize and stream live
that would reward our effort.”

According to Oomba’s research, over a billion people enjoy organized
sports, traditional games, or video games, spending half-a-trillion
dollars annually to participate in tournaments, leagues and other events.

Oomba is the first social media platform seeking to simplify the
organizational process while simultaneously providing players with a
permanent record of their results and a compelling forum within which to
share their experiences. Oomba’s capability ranges across the entire
competitive spectrum, from a single soccer match to organizing the inner
workings of a major sports or game league.

Social Networking: Picking up where other systems have left
off, Oomba offers multiple persona types, easy-to-use security and
permissions, full multimedia integration, communication tools such as
messaging, chat and more;

Live and VOD broadcasting: Oomba.TV is a full feature, live and
on-demand video broadcasting platform working in tandem with Oomba.com
to offer the best in webcasting to competitors, proud parents, event
hosts, and all looking to blast their achievements.

“The versatility of Oomba in terms of tournament management, social
media, and webcasting, is unprecedented,” said Nolan Bushnell, Oomba’s
Advisor and Chief Visionary Officer and gaming industry legend. “It is a
game changer that allows players, fans, and hobbyists to focus on what
is most important: the game. Our partnerships with Mayfair Games and
Cryptozoic will be the first major show of how Oomba can revolutionize
the space, and we cannot wait to head east to Indianapolis for Gen Con.”

Oomba tournaments for Mayfair and Crytpozoic games will run continuously
in Hall F at GenCon with Oomba also providing live web broadcast of the
entire Gen Con event featuring interviews with industry leaders and
competitors. A live Q&A will be held via Twitter - @oomba.

About Oomba, Inc.

Oomba, Inc. is a specialized social media company bringing elegant
organization to sports and games. Based in Irvine, California, the
company was founded by Michael Williams, CEO, founder of Planetwide
Games and Tremor Entertainment. Aiding Williams in the creative
development of Oomba is co-founder and visionary, Nolan Bushnell,
founder of both Atari and Chuck E. Cheese restaurants.
www.oomba.com

About Mayfair Games, Inc.

Based in Skokie, Illinois, Mayfair is an international publisher of
board games and card games for all ages. The company touts over 100 game
titles, including the long-running series Empire Builder™ and Settlers
of Catan™.
www.mayfairgames.com