Innovation Passport: The IBM First-of-a-Kind (FOAK) Journey from Research to Reality

Book Description

“Finally! A book that lays out a
thorough yet workable path to collaborative innovation! With a
highly readable style and using great examples, Frederich and
Andrews describe the process by which IBM makes collaborative
innovation work from a process, company, and customer standpoint.
By following the guidelines in this book, those with aspirations of
collaborative innovation can learn from the lessons of IBM and
maximize their probability of success. A+!”

–Gregory S. Dawson, Ph.D., Assistant
Professor at W.P. Carey School of Business at Arizona State
University and former Partner at PricewaterhouseCoopers

“Innovation Passport goes directly
to the heart of how companies can speed up the transition from
research to revenue. This book’s combination of insight and
actionable detail–derived over a dozen years–provides a
roadmap for companies to accelerate the commercialization of ideas
and technologies. Moreover, this best practice is based on
collaboration with external partners, an approach that is even more
critical given strained economic times.”

–Keith O’Brien, VP, Best
Practices Research, Frost & Sullivan

Get Inside IBM’s Breakthrough FOAK
Program for Delivering Profitable Innovation!

How can you promote innovation that delivers
real, profitable business value–again and again, year after
year? For 14 years, IBM’s FOAK program has done just that. In
Innovation Passport, FOAK’s leaders share the powerful
lessons they’ve learned. Through actual project examples,
you’ll discover how to craft more effective processes for
making innovation happen...encourage collaboration...manage
innovation portfolios...protect intellectual property...and
systematically improve the chances of marketplace adoption.
Whatever your role in innovation, this book will help you do it
better, faster, and more profitably.