Life is simple.Be kind, loving, and accepting.Set your ego aside and pick others up. Don’t complain about problems, solve them. If someone knocks you down, stand back up. You won't get anywhere by talking. Start doing. Don’t just dream and forget. Wake your dreams. Smile, laugh, and be joyful. Treat the next stranger you meet as if they are family.

The more you give, the more you will receive. Don’t be satisfied with a sedentary lifestyle. Dare to live with a passion never seen before. Set your heart on fire, it's the only way to shine bright.

- The Brighter Fire Manifesto

What is Brighter Fire Apparel?

Brighter Fire Apparel was founded on the concept that each and
every one of us has the ability to change the world. There is a spark
inside of us that wants to burn its way out, and when we let our own
fire burn, we give other people the inspiration to do the same.

"What you do makes a difference, and you have to decide what kind of difference you want to make.”
―
Jane Goodall

This clothing line wasn't created to be something that would limit itself to a certain
group of people. Inspiration is for everyone at any time. It doesn’t matter who you are or what you do. What matters is
that you want to live an inspired life

Why Kickstarter?

When
I started Brighter Fire Apparel, I was able to print hundreds of shirts
through a print on demand
supplier, but that's not how I wanted to run this brand. Hand printing
my own
items was something I wanted to do from the beginning. Knowing that was
the direction I wanted to take, I dedicated hundreds of hours to
building the equipment,
sourcing the garments, developing the website, and marketing this idea
to thousands of people across the world.

As I got more involved in
this project, I realized the good this can do. Jobs would be created in
the Michigan economy, items could be printed any time, and the joy of
giving people something unique thrilled me! Being able to create a
product that is not mass produced is something that I cherish, and with
that, you can have pride knowing that when you wear the apparel, only a
few others will wear the exact same item!

Now I need you! I've
gotten it this far, but it's going to need a Kickstart (pun intended).
to get the Spring / Summer line produced and delivered.

Help Us Launch Our First Hand Printed Line

By donating to our Kickstarter campaign, you will be making the production of Brighter Fire Apparel's first hand printed line possible.

Help Us Launch Our First Hand Printed Line

By donating
to our Kickstarter campaign, you will be making the production of
Brighter Fire Apparel's first hand printed line possible.

What will the $7,500 be going to?

Establishing Spring / Summer inventory with existing three designs

Ability to release more designs and styles this Spring / Summer

Equipment upgrades for our printing shop

Fulfilling the Kickstarter rewards

If we reach our funding goal,
you can be happy knowing you were a huge part of starting something great and get some awesome rewards at the same time!

Why Detroit?

You may ask, "Why Detroit?"
Why not Detroit? As our logo demonstrates, a Phoenix rises from the
ashes. Brighter Fire has a true desire to help bring Detroit back to its
former glory.

"Speramus Meliora; Resurget Cineribus"
We Hope For
Better Things; It Shall Rise From the Ashes
- The Motto of Detroit, MI

In every dark moment, there will always be light.
Detroit may be down, but it sure isn't knocked out. There are thousands of
inspired individuals still fighting to improve this city. Here are some
links to show the great things still happening in Detroit:

To accomplish great things, we must not only act, but also dream;
not only plan, but also believe.
- Anatole France

The Rewards

As a unique brand, we bring something powerful to the clothing world.
All of our items are hand printed in-house. We are powered by real
blood and sweat, not cold, impersonal machines. Our clothing line is not printed on cheap items. All of our shirts are very high quality, not only in fit, but materials as well. Each garment is
sourced from suppliers who follow strict ethical guidelines in their production
facilities. Great care and detail goes into each and every product.

PLEASE NOTE: Each shirt is offered in Crew and V-Neck style (you get to choose at end of campaign). They are also offered in a male and female fit (you choose which fit you would like to receive) We understand that there is a major difference in how a male t-shirt would fit for a female, and that is why we are offering both. At the end of this campaign, each backer will receive a survey email that will include sizing charts for each item in their selected style and fit.

People always ask me a single question when they see Dare to
Live. "Why the backwards E?" To truly live…you have to be different, and
to be different, you must dare to go against the status quo.

Apple Inc. summarizes it best.

“Here’s to the crazy ones. The misfits. The rebels. The
troublemakers. The round pegs in the square holes. The ones who see
things differently. They’re not fond of rules. And they have no respect
for the status quo. You can quote them, disagree with them, glorify or
vilify them. About the only thing you can’t do is ignore them. Because
they change things. They push the human race forward. And while some may
see them as the crazy ones, we see genius. Because the people who are
crazy enough to think they can change the world, are the ones who do.”

Our hearts don’t need to always be “full”. The heart needs to be
giving love right back out. If our hearts are always full, that means we
are not giving back to a world that desperately needs us. That is why
the heart in 'Give Love Away' is a simple red outline-- to show that
the heart has been giving love out.

The concept of giving love away is not something that takes a lot of
explanation, it is very straightforward, just like the design. Love
isn’t truly love until it is given away.

Take out the nearest calculator and begin to add up your rewards to find the total.

You can then enter the total in the little white box we showed you...then click submit! This will make you a successful
backer of Brighter Fire Apparel's 2013 Spring / Summer line. You will
get a confirmation email from Amazon. Once the project successfully
completes, we will be in touch with specifics to confirm your order
from
that point.

What happens after Kickstarter?

After this Kickstarter
project ends, the next step is to work as hard as possible to get your rewards out to you quickly! The online store will launch with the Spring / Summer line, and development will begin on the Fall line. But for now, it's about taking it one step at a time and it starts here
on Kickstarter.

Thank you for your support. It means the world and more! Even if you do not donate to the project, please help spread the word! Every share, retweet, and like can help in big ways!

Thank You

I want to say a HUGE thank you to Paul, Will, Eli, Tom, Adam, Tina, Ron, and Bethany for helping with this project in various ways! I wouldn't have been able to get this brand here without them.

Risks and challenges

The most immediate challenge really comes in getting the rewards printed, stamped, and shipped to you. From screen printing, jewelry stamping, product labeling, and shipping – there is a lot to be done to get these rewards into your hands. I look forward to personally handling each and every reward that will go out.

Pledge $25 or more

Pledge $25 or more

Choose one of our three inspirational posters in the 18" x 24" size. (add $15 per additional poster | U.S. shipping is free)

Estimated delivery:Apr 2013

Ships anywhere in the world

You selected

Pledge $35 or more

35 backers
All gone!

THE FIRST PRINTS - You will receive one of our new release crew (or) v-neck t-shirts of your choice. Special thing is that your purchase will be guaranteed to be shipped first. They will be the first 35 ever sent out of our printing shop. Hand numbered just for you! (U.S. shipping included)

Pledge $65 or more

Pledge $150 or more

You will receive all three t-shirts (you can choose between crew or v-neck style) + both unisex hoodies (U.S. shipping included)

Estimated delivery:Apr 2013

Ships anywhere in the world

You selected

Pledge $500 or more

0 backers
Limited (2 left of 2)

You will receive 12 t-shirts (you can choose between crew or v-neck style) from our 2013 line. (This means you can save some and get our future releases for free) + 3 unisex hoodies + 2 custom hand stamped wrist bracelets + all 3 of our 18" x 24" posters + you get to name an arm on our screen printing press! (U.S. shipping included)

Estimated delivery:Apr 2013

Ships anywhere in the world

You selected

Pledge $2,500 or more

0 backers
Limited (1 left of 1)

You will receive one of every Brighter Fire Apparel item produced, for life. Yep, that's right! One of every single awesome item! You will also get to name our printing press + all 3 of our 18" x 24" posters + extra special shoutout.

We will also work with you to custom design a limited print t-shirt that we will release in our 2013 Fall/Winter line + You will receive 10 t-shirts of this custom design.

(U.S. & Intl. shipping included. Please email for details)

Estimated delivery:Apr 2013

Ships anywhere in the world

Funding period

Jan 24, 2013 - Feb 23, 2013
(30 days)

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