“We’ve been building through the turmoil and challenges because we already had our mandate,” said Sullivan, who is a member of the executive leadership team that has been co-running Uber since Kalanick left in June.

An update to the app made last November eliminated the option for users to limit data gathering to only when the app is in use, instead forcing them to choose between letting Uber always collect location data or never collect it.

Uber said it needed permission to always gather data in order to track riders for five minutes after a trip was completed, which the company believed could help in ensuring customers’ physical safety. The option to never track required riders to manually enter pickup and drop-off addresses.

I’m pretty sure their backtracking on the issue is the result of #DeleteUber and other protests — they miscalculated.