As businesses plunge into the digital future, no asset will have a greater impact on success than data. The ability to collect, harness, analyze, protect, and manage data will determine which businesses disrupt their industries, and which are disrupted; which businesses thrive, and which disappear. But traditional storage solutions are not designed to optimally handle such a critical business asset. Instead, businesses need to adopt an all-flash data center.
In their new role as strategic business enablers, IT leaders have the responsibility to ensure that their businesses are protected, by investing in flexible, future-proof flash storage solutions. The right flash solution can deliver on critical business needs for agility, rapid growth, speed-to-market, data protection, application performance, and cost-effectiveness—while minimizing the maintenance and administration burden.

This is an exciting time for the UK’s diverse automotive industry. We’re experiencing rapid growth with many of the world’s leading manufacturers – including the BMW Group, Ford, Jaguar Land Rover, Nissan and Toyota – recognising the business case for investing here. The UK offers one of the lowest labour costs in western Europe, a competitive corporation tax (set to fall to just 17% by 2020) and regulations that support innovation and expansion. Meanwhile, the UK’s geographic location and strong supply and distribution infrastructure makes us a gateway to a customer base throughout Europe and beyond.

The UK is recognised around the world for its unique character and the strength of its creative industries. We’re renowned for great storytellers, from Shakespeare to Dickens, Orwell to J.K Rowling; for our world-famous musicians, from Coldplay to Queen, The Beatles to Adele; for our fantastic actors; our striking modern architecture; our leadership in fashion and design, matched by high quality craftsmanship; our witty and effective advertising, genre-defining publishing; and our globally important digital games industry.

How can IT put PCs in the hands of their users without draining staff time and resources? IDC has put forth a deployment optimization model to help IT organizations understand how to deploy systems in less time, with fewer resources, and with better results. The model provides plenty for IT professionals to think about, including the wisdom of leaving some or all of the tasks to deployment experts who deploy PCs all day, every day.
Join this on demand webcast today to learn about IDC’s view of the PC market, where it is headed, and best practices associated with their deployment optimization model.
Speakers:
• Rob Brothers, IDC, Program Vice President, Software and Hardware Support and Deployment Services
• Jason Christensen, Dell EMC, Product Manager
Intel Inside®. Powerful Productivity Outside.
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According to many market research analysts, the global wireless access point (WAP) market is anticipated to continue its upward trajectory and to grow at an impressive compound annual growth rate (CAGR) of approximately 8% through 2020. Many enterprises are utilizing cloudcomputing technology for cost-cutting purposes, eliminating investments required for storage hardware and other physical infrastructures. With significant growth expected in Internet usage, particularly bandwidth consuming video traffic, WAP vendors need to enable their customers to monitor and improve device performance, improve end user experience, and enhance security. These customers include general enterprises that offer Internet access to patrons like airports, hotels, retail / shopping centers and so on. These external Internet access providers can differentiate themselves by offering optimum service through advanced network analytics, traffic shaping, application control, security capabilities and more.

Why travel agencies are losing 20% of their profits to unnecessary costs. Travel agents, tour operators and travel
wholesalers are typically spending thousands in unnecessary costs each year. And in a fiercely competitive market operating on
high volumes and low margins, ensuring efficiency with sales and purchasing systems is no easy task.

Finance and accounting outsourcing is a growing trend among middle market and high-growth companies, providing a cost-effective way for organizations to improve the finance and accounting function. The key benefits of outsourcing include fractional use of finance and accounting professionals, enhanced processes and technologies, and stronger compliance measures. Outsourcing enables organizations to scale resources up and down as needed with no obligation to pay salaries or benefit costs. Additionally, it alleviates the burden of hiring, training and maintaining accounting staff.

Several economic factors are significantly impacting the hiring and retention practices for key finance and accounting personnel in every industry. However, many successful middle market companies are counteracting these challenges by leveraging outsourcing strategies to gain efficiency, overcome staffing difficulties and better manage costs.
A significant shift is currently occurring with some economic indicators, as demonstrated in the recent RSM US Middle Market Business Index. Salaries are expected to rise in the next year, with hiring increasing and unemployment subsequently falling. With these challenges in mind, competition for talent is rising, and middle market organizations will face numerous risks when looking to attract and retain skilled finance and accounting personnel.

IBM retained its position as a "Leader" in the 2017 Gartner Magic Quadrant for Application Security Testing.
Read our complimentary version of the Gartner report to learn:
Critical trends in the Application Security Testing market.
Why IBM maintained a Leadership position in a report that spanned 18 Application Security vendors.
Detailed criteria that determine how all of the vendors are positioned in the Magic Quadrant.

Technology is infiltrating K-12 classrooms at a rapid clip as
educators find new ways to employ computing devices and
online resources to improve education and learning. Overall,
the global market for education-related technology, services
and content is expected to grow from $193 billion in 2016
to $586 billion in 2021, a compound annual growth rate of
nearly 25%, according to the market research firm Research
and Markets.

For increasing numbers of organizations, the new reality for development, deployment and delivery of applications and services is hybrid cloud. Few, if any, organizations are going to move all their strategic workloads to the cloud, but virtually every enterprise is embracing cloud for a wide variety of requirements.
To accelerate innovation, improve the IT delivery economic model and reduce risk, organizations need to combine data and experience in a cognitive model that yields deeper and more meaningful insights for smarter decisionmaking. Whether the user needs a data set maintained in house for customer analytics or access to a cloud-based data store for assessing marketing program results — or any other business need — a high-performance, highly available, mixed-load database platform is required.

Banks today are continuously challenged to meet rigorous regulatory
requirements. They must implement strict governance programs that
enable them to comply with a wide variety of regulations stemming
from the financial crisis that began in 2007, including the DoddFrank
Act, Basel Committee on Banking Supervision regulations, the
General Data Protection Regulation (GDPR), the Revised Payment
Services Directive (PSD2) and the revised Markets in Financial
Instruments Directive (MiFID2).
Many of these new regulations are spurring banks to rethink how data
from across the enterprise flows into the aggregated risk and capital
reports required by regulatory agencies. Data must be complete,
correct and consistent to maintain confidence in risk reports, capital
reports and analytical analyses. At the same time, banks need ways to
monetize, grant access to and generate insight from data

This white paper shares insights gleaned from Demand Gen Report’s own research, along with interviews with industry experts, to dispel five common myths associated with marketing automation. In doing so, it highlights the benefits of using this type of system, explores what it takes to unlock its range of potential, and explains how to apply marketing automation for personalized, buyer-centric marketing.

Executing a data-driven digital advertising campaign, with a clear understanding of your target, provides you with marketing that is accountable based on revenue. And this data-driven approach is better for your prospects and customers due to relevance. Relationships thrive when you’re communicating in context on a oneto- one basis. Marketing has the opportunity to reinvent itself as a core part of a company’s revenue engine.

Lead nurturing is about helping buyers along in their educational journey. Thus, it’s most effective when triggered by prospect activity or behaviors. Lead management technologies are often used to automate such real-time marketing. This type of software makes it possible to track leads and automate content delivery while
simultaneously collecting behavioral data and triggering corresponding actions.

Lead scoring is an objective ranking of one sales lead against another. This not only helps align the right follow-up to the corresponding inquiry, it also helps marketing and sales professionals identify where each prospect is in the buying process.
The process of defining lead scores improves alignment and collaboration between marketing and sales teams. After all, by jointly establishing an objective definition of a quality lead, sales and marketing can exchange better feedback on the quality of leads being passed to sales. Plus, lead scoring helps ensure that the best leads are followed up on immediately by prioritizing leads according to revenue potential and buyer readiness.

Successful email marketing, demand generation, and lead management processes hinge on a modern strategy closely aligned to buyer needs and expectations across all phases of the buying process. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to
make the most informed purchase decisions.
The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Marketers are increasingly enhancing their understanding of how data can fuel the delivery of meaningful interactions. This access to vast sources of information that marketers are applying to execute and achieve more refined marketing simply can’t be gleaned manually.

Innovative delivery and content is THE currency in advertising and only programmatic platforms can deliver the value to the advertiser to ensure the return on these immersive media formats. That movement happened quickly and brands had to still find a way to connect and with the accountability being included, could finally measure success based on more than recall or click through rate (CTR).
Programmatic advertising provides for repeatable, automated advertising that allows for exponential success and accountability, which is precisely what advertisers historically were missing and continually seek.

The headwinds facing traditional and online retailers in 2017 are numerous and well documented. Chief among the challenges: a sustained assault on established business models driven by changing consumer behavior and the competitive might of e-commerce giant Amazon. Large big-box players, such as Walmart and Target, are responding to the threat - and embracing the opportunity of e-commerce - by boosting online spending by hundreds of millions or even billions of dollars annually.
Yet even the largest and most well-resourced players can’t
simply spend their way to success. Competing with Amazon
and adjusting to the changing demands of consumers
means taking a hard look at the engines driving e-commerce
and digital marketing operations, scouring for missed
opportunities, and investing in the technologies that will
fuel the innovations of tomorrow.