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POC extends sponsorship of Ibis enduro team

PARK CITY, Utah (BRAIN) — POC is continuing its sponsorship of the Ibis Cycles Enduro Race Team for the 2017 season. The relationship began last year.

"The first season of our partnership was a great success and it's a pleasure to keep working closely together with Ibis and the Enduro Race Team in 2017," said Paul Morel, POC's head of marketing. "We have been really impressed by their dedication to their team riders and how they are continually looking to innovate to improve the rider experience."

This year team riders will use POC's Tectal Race and Coron helmets, Crave sunglasses and Cornea goggles, VPD knee and elbow pads and the new Resistance Pro Enduro jerseys and shorts.

The 2017 Enduro World Series kicks off March 26 in Rotorua, New Zealand.