Yves VdM

— Creative Director & Founder

At the intersection of technology, design and marketing with work spanning web, mobile, social, brand development and business consulting for the connected age. Ultimately, creating a visual narrative. A storytelling platform.

Writing a clear, well-structured creative brief will get your web project off to a good start and keep it on track.

So this is where the project is defined : ”Who are we talking to, and what do we want to say ?” It outlines the objectives, audience, and assumptions for the project and details the creative concept the team intends to use moving forward. Target is to meet the needs of your target audience and create a pleasant experience for your web site’s users. Empowering to share your stories in an impactful way.

What is the goal of the site? What are the sites you enjoy interacting with? Are you telling a story? Who needs to update this site? How often? Does showing up in the search engines matter? If so, for what terms? At what cost? How much money do we have to spend? How much time? Do you understand that ‘everything’ is not an option?