This is a regularly updated blog, discussing the latest trends in the world of Internet Marketing, Mobile and Internet Advertising Managed by Tdi-Mad Advertising, a Top Internet Advertising Agency in India, the write-ups delve on the events in the internet world and their impact, especially from the perspective of the brands with operations in India. Our range of services includes PPC Campaigns, Web Banners, Email Campaigns, Website Development and Designing and the SEO/SMO Services.

Monday, July 7, 2014

An
analysis of the Keyword Planner reveals that the searches for local businesses
on mobile devices exceed the searches on desktops. When users search for entities
around them, 85.6% of them make the searches on mobiles. The share increases to
a huge 99.5% if the users desire to be navigated to the nearest outlet,
followed by the search. This is due to the smart integration of the Search
Engines with their navigation systems. This is where Mobile Advertising becomes
an important requirement for your business.

Advertising
your local business on the Mobile Platform also results in rich conversion
rates. Google reports that information for location is searched by 94% of
smartphone users and 17% of such searches result in a visit. Thus, businesses,
like restaurants, banks, retail outlets, etc., which rely heavily on the local
consumers bases, cannot ignore the prospects of Mobile Advertising. Your Local
Business is losing a major chunk of high potential clients if its presence on
the Mobile Platform is not being optimized with Mobile Ads.

Another interesting point, to note, is the low
rate of searches made on tablet PCs. Even in the cases where the maximum search
traffic is derived from the Mobile Platform, the second rank is held by the
desktop. In fact, the contribution of the Tablet PCs is negligible in this
regard. With this failure of promoting the Tablet PCs as a bigger form of the
smartphones, the intended target, of being able to load even the full websites
and banners in a handheld device, has also failed. Thus, special attention has
to be paid to Customize Mobile Ads,
keeping in mind the special requirements of the medium.

Saturday, May 17, 2014

An
analysis of the Keyword Planner reveals that the searches for local businesses
on mobile devices exceed the searches on desktops. When users search for entities
around them, 85.6% of them make the searches on mobiles. The share increases to
a huge 99.5% if the users desire to be navigated to the nearest outlet,
followed by the search. This is due to the smart integration of the Search
Engines with their navigation systems. This is where Mobile Advertising becomes
an important requirement for your business.

Advertising
your local business on the Mobile Platform also results in rich conversion
rates. Google reports that information for location is searched by 94% of
smartphone users and 17% of such searches result in a visit. Thus, businesses,
like restaurants, banks, retail outlets, etc., which rely heavily on the local
consumers bases, cannot ignore the prospects of Mobile Advertising. Your Local
Business is losing a major chunk of high potential clients if its presence on
the Mobile Platform is not being optimized with Mobile Ads.

Another
interesting point, to note, is the low rate of searches made on tablet PCs.
Even in the cases where the maximum search traffic is derived from the Mobile
Platform, the second rank is held by the desktop. In fact, the contribution of
the Tablet PCs is negligible in this regard. With this failure of promoting the
Tablet PCs as a bigger form of the smartphones, the intended target, of being able
to load even the full websites and banners in a handheld device, has also
failed. Thus, special attention has to be paid to Customize Mobile Ads,
keeping in mind the special requirements of the medium.

Do you believe in advantages of online advertising? Internet advertising is a very beneficial means of promotion as compared to other ...

Reaching All- Mobile and Internet Advertising

Growing market, new brands, varied products, all together has made advertising to be the boss of all. Though advertising is well written in the book of history, but with the expanding industry, it has seen many new dimensions. From print to digital, ads have always made the world look interactive and a counter to sell.

tdimobilead

Things you should know about online advertising!

Advertising on net is becoming quite a trend among modern advertisers. Most of the brands are these days going digital. Perhaps, it has been rightly predicted that online media will be the future medium of communication. Over the last few years, Online Advertising is in huge demand among the brand advertisers in the market. This blog provides a few things you should know about online advertising.