However, this was neither an ordinary virtual presentation nor Twitter chat. While Yarus presented to us on the “Hangout,” members freely — but sequentially — tweeted their questions using the hashtag #MRYAJF. AJF-PRSSA’s Communication Director Kelly Nguyen and I monitored the hashtag via TweetChat, asked Yarus selected questions during Q&A, and then tweeted Yarus’ answers. Essentially, we created a free-flow Twitter chat and a digital-on-steroids presentation.

(David Yarus’ main points for members to remember about how to land their dream job using social media.)

Here are Yarus’ tips for landing your dream job using social media:

Add “ballerness” and “sexyness” to your brand across all platforms.

Hustle, use systematic outreach and “make it rain connections.”

Remember the movie “The Matrix” and break free from the system.

What Yarus’ suggestions mean:

In-depth explanation of tip one:

Add an attractive and consistent one-liner to all your social media platforms. Make sure it’s alluring enough to grab someone’s attention.

Know that everyone thinks they are doing what they should be doing to land a job. So, “Screw the system and just make it happen.” Tackle your job search with strategies and tactics that work best for you and your brand.

Show your personality. Build a brand campaign for yourself. What makes you unique? Use the answer to that question to sell your brand.

Use your best judgement about where the line blurs between professional and personal. But as long as you showcase your personality, your creativity and your expertise on a subject — you will be fine.

Landing your dream job using social media is a hot topic. A recent article in USA Today highlights how Mike Montano used the Internet to his advantage during his career search, and how he created a social media campaign called “Hire Mike” to land his current job. Using social media to land your dream job works if you do it right. So — to kickstart your dream job and social media campaign — use Yarus’ advice and take advantage of social media tools and skills you have at your finger tips.