Strong website design is more about creative marketing than technical reproductions

Learning to let go of ideas. Whatever your reason for starting a business and evolving it to the point to where you need a website; chances are, you are very interested in what you are doing. As you start thinking about your website you invariably form an opinion of what your website should look like based on your imagination and what your competitors are doing.

We always create websites based on our client’s target market! It’s an obvious strategy yet so many designers focus more on design and technical gadgets, they completely miss the point for the website. Through our design process we learn about your company and understand the essence of your target market; so your website can clearly communicate the right message.

You may be entering your website design project with strong ideas of images and phrases. If we feel changes are necessary, we will explain to you why so the final result is a strong web presence with solid marketing considerations.

The Evolution of Design

Every website project we design is unique; this is one of the most challenging aspects of offering a website design service. Your company, the products and services you offer are most likely based in a market with other competitors. You probably appeal to the same type of customer as your competitors. So what makes you unique…? Well, everything! The way your business operates, your customer service, your marketing, your strength at communicating to prospects that they SHOULD be using your company instead of your competitors. When we design your website we design it live; meaning you can, at any stage, go to your domain and take a look at the progress. The design takes shape as we implement content, design navigation, source images and a host of other technical and creative considerations. Trust us to design a web presence that will appeal to your market.