A lease with Target has not yet been signed, but talks have progressed far enough that both parties are comfortable discussing the deal publicly, according to sources involved in negotiations. The owner of the property at the corner of Geary and Masonic Avenue, KLA Geary LLC, has approached city planners and district supervisors to gauge support for the project. As a formula retail business, Target requires a conditional use permit in order to open. In addition to the empty Mervyns, Target would occupy a portion of the former Good Guys, which was shuttered in late 2005.

I got to be a proper boy scout at the Best Buy there a few weeks ago. I helped a little old man shove a 42 inch plasma into the back of his Audi.
This is a formula retail space, it should be filled with formula retail. The USF kids would probably appreciate it.

Target in this location would be awesome, it’s easily accessible by almost all of San Francisco and will be way more convenient than going to Colma or El Cerrito.
Planning Department: fast-track this thing, everybody wants it!

Glad I don’t live in the residential across the street. Even when it was a Sears years and years ago the car related trip generation was no where like its gonna be. Not that the residential across the street is on a country lane or anything…
Of course when I was a kid for every house there was a family of five with maybe one car. Today it is a group of five unrelated adults with five cars!

Oh god, yes. Need a white shirt for a last minute interview? Need some coffee mugs because the inlaws are coming in two hours and yours are all chipped? Do the kids have a recital tonight and they need a pair of black slacks they’ll never wear again because they’re in rapid growth spurt mode? Mervyns used to come to the rescue, but a Target would be even better.

Have no fear! Those who oppose the perfectly sensible use of this space for Target will have loyal allies on the Planning Commission, the usual three Comrades. You can just hear their august leader Comrade Moore intoning against the scourge of “formula retail” about the engulf the unsuspecting citizens of our left-wing paradise.
By the way, people of all classes go to Target. Several years ago they targeted the upper middle with stuff designed by the architect Robert Graves.
Of course socketsiters will remember that the same commissioners hassled Brooks Brothers when it wanted to open a store on Fillmore. Brooks even gave it a different name, Black Fleece, which may or may not have been their original plan.

The complaining will be led by other retailers seeking to protect their high prices and profit margins, only the backers will be concealed and it will be in the guise of “protecting the character” of the neighborhood and railing against the “scourge of chain stores.” SF shoppers currently leave the city to go to Target, so let’s hope the decision-makers are not so gullible and make the sensible move to keep the tax dollars here. I can’t stand the place but I’m in the minority.

I live just down the road in Laurel Heights and Trader Joes is a traffic hassle but it is sooooo great to have that store nearby and Target would that much better. I drive down to Colma to go there anyway. Pretty PLLEEEAAAASSSSSE with sugar on top. SF sups – don’t screw this one up!

This whole complicated,. treacherous and ugly intersection is a strategic location; shame that city doesn’t rezone it with any eye towards mixed use. Muni yards, The TJ corner….Target could live harmoniously with residences. Some day….
Also this intersection would make a logical subway stop. Oh wait we’re still doing buses.
LA is creating important infrastructure with its subway to the sea — which will redefine transit & related development for the next 100 years.
We on the other hand…..

This is great news. And given that the building is there, there is off street parking already and this is a relatively accessible spot, I say bravo. Metreon would be a terrible choice. Frankly, I’d drive to Colma vs schlep downtown for a Target run.

Invented, LA is a huge geographical area, I’m not sure we can compare. BART should have gone to the beach, it should have gone to Marin, it didn’t and we’re still paying the price 40 years later.
The only way we’ll get anything at all in our lifetimes to go out on Geary is by doing the bus rapid transit thing, it’s not the best we can do but it’s better than what we have now.

Existing building, check. Existing parking, check. Additional tax revenue, check. Just build the damn thing.
And also put one in the mid-Market development. Let’s hope the Meteon finds some sort of civic/cultural use instead of becoming a big box store. (I thought it should house the new Fisher Collection, instead of constructing another building, but what do I know?)

I hope this gets approved.
There is a lot of parking in the lots there already, so my main concern would be making a few adjustments to prevent the intersections from getting clogged. I think that they should do a bit of work on changing the intersection at O’Farrell & Masonic, give a protected green left turn light for the south bound Masonic traffic to get to the lots off of O’Farrell. Probably need to redo the traffic lanes there to expand the left turn lane so as to prevent it from blocking too much traffic on Masonic and pushing back into the Geary/Masonic intersection.
I’m in the TJ’s there about once a week and personally thinks the complaints about that causing a traffic snafu are a bit overblown. Sure there is usually a line of cars waiting to turn off of masonic into the TJ’s lot, but it doesn’t mess up the Geary/Masonic intersection.

Sure there is usually a line of cars waiting to turn off of masonic into the TJ’s lot, but it doesn’t mess up the Geary/Masonic intersection.
It’s not a problem that TJ’s has effectively annexed an entire lane of a public-owned street? Danielle Steele should hire TJ’s planning peeps to get her a more convenient place to park her cars.

I have been to that shopping center a few times, once for the office max (depot?) that was there and closed, and once to the best buy.
Honestly, given the ridiculously confusing layout of that building and the small number of people that are ever there, I’m surprised any business survives at that location. Every time I go there I end up walking around in circles because the doors to the stores are all on different sides of the stupid place.
That all said, I think this is a good place for a Target wrt. city planning and a much more logical choice than the Metreon, given the composition of the surrounding neighborhood and the accessibility to parking.

I wish they could demo the whole building and start over. It’s actually a weirdly good location and it has nice city views. It seems perfect for mixed use. It may be a little dated now, but I could envision this as being sort of a Roppongi Hills type highrise, complete with condos, offices, and shopping (which would have absolutely spectacular ocean to bridge to bridge views). The layout of the existing structure is just awful. Trying to get in is a pain, and trying to get out is worse because you’re going to be dumped onto O’Farrell which is one way going east… You can’t easily get back on Masonic or Geary…

Several months ago there were planning dept posters in the former Mervyn’s space announcing a hearing for TJ Maxx to occupy the space. Did the Planning Commission kill that? or the lease deal fall through?

Several months ago there were planning dept posters in the former Mervyn’s space announcing a hearing for TJ Maxx to occupy the space. Did the Planning Commission kill that? or the lease deal fall through?
The lease fell through. The planning department okayed the TJMaxx in two wags of a dog’s tail, so I would imagine that Target will be approved quickly as well.
The building really should be demolished and rebuilt though. It’s just about the worst design (and ugliest) possible. I’d rather see a regular suburban Target big box than what is there.

“It’s not a problem that TJ’s has effectively annexed an entire lane of a public-owned street? Danielle Steele should hire TJ’s planning peeps to get her a more convenient place to park her cars.”
Nope, it isn’t a problem that the public uses a lane of traffic. Now if that lane were used exclusively so TJ’s could park their trucks there and deny the public the use of the lane then yes. But that lane is being used by the public, so it isn’t a problem.