marketing

As I state in my About section of Creatively Corporate, one of the reasons I started this blog is to motivate myself to learn about things about which I don’t know a lot. Instagram is one of those topics. I’m probably the last human being on Earth who, until recently,…

As communicators – internal or external – it can be frustrating to determine the best content or method of delivery that will engage or convert our audiences. It’s easy to think it’s all on us to come up with our communication solutions from scratch or wait for divine inspiration. But…

This seems like a counterintuitive title – of course writing is readable, right? But as much as I’ve seen fundamentally good writing over the years, some of it has been tedious to read – and a lot of it has to do with writers not paying attention to the little…

Last month, I wrote about why your executives should be podcasting. I assume after reading my compelling case for using this modern mode of communication, you’re ready to dive in to the podcast pool and give your leadership a voice (literally) to your internal or external audiences. So what do…

I’ve met very few people who have the talent for coming up with a brilliant idea on the fly. For communicators who maybe write well, for instance, but don’t consider themselves particularly creative, frustration can set in easily when they need to come up with a new idea or approach…