T-Mobile Debuts $99 IPhone Today in Bid to Stem Customer Exodus

Bijschrift:Customers line up to purchase the Apple Inc. iPhone 5 from a T-Mobile USA Inc. retail location in New York, U.S., on Friday, April 12, 2013. T-Mobile USA Inc., the fourth-largest U.S. wireless carrier, will begin offering Apple Inc.'s iPhone for the first time today, providing the biggest showcase yet for its new installment-plan approach to selling phones. Photographer: Scott Eells/Bloomberg via Getty Images

Bijschrift:

Customers line up to purchase the Apple Inc. iPhone 5 from a T-Mobile USA Inc. retail location in New York, U.S., on Friday, April 12, 2013. T-Mobile USA Inc., the fourth-largest U.S. wireless carrier, will begin offering Apple Inc.'s iPhone for the first time today, providing the biggest showcase yet for its new installment-plan approach to selling phones. Photographer: Scott Eells/Bloomberg via Getty Images