The Next Big Media Company Might Have No Website Or App At Allhttp://www.businessinsider.com/buzzfeed-and-the-future-of-media-2014-8/comments
en-usWed, 31 Dec 1969 19:00:00 -0500Fri, 09 Dec 2016 13:00:53 -0500Alyson Shontellhttp://www.businessinsider.com/c/53e9047c69beddd553a02e99biffMon, 11 Aug 2014 13:59:24 -0400http://www.businessinsider.com/c/53e9047c69beddd553a02e99
Having no website sounds all fine and dandy until someone decides to stop paying for your content or publishes it under their own name. Are you going to spend Apple v. Samsung money to defend your rights in every $0.02 listicle??? At least when you publish it to your own site, you have the presumption of a copyright in your source material. What is suggested is that every writer (or team for content "creators") must get copyright protection for each and every single work produced before publishing it. The time that takes (to secure rights BEFORE publication outside your own umbrella) destroys the value of Buzzfeed as a content originator--like TMZ, the value of Buzzfeed is in being first, not being the best or being correct. It's the same model that BI has copied (right down to the same lame listicles). Fuck with that model at your peril.http://www.businessinsider.com/c/53e8f537eab8ea1104cb91bbjamesxxxxxxxMon, 11 Aug 2014 12:54:15 -0400http://www.businessinsider.com/c/53e8f537eab8ea1104cb91bb
Snakes, cockroaches, leeches.http://www.businessinsider.com/c/53e8f467eab8ea3b01cb91bbMike Allen ReduxMon, 11 Aug 2014 12:50:47 -0400http://www.businessinsider.com/c/53e8f467eab8ea3b01cb91bb
Great article and awesome reporting. This is one of the more interesting stories in media today.http://www.businessinsider.com/c/53e8f3b46bb3f7473d35c060Lewis502Mon, 11 Aug 2014 12:47:48 -0400http://www.businessinsider.com/c/53e8f3b46bb3f7473d35c060
Interesting concept (actually, it's one of those 'visionary' types of ideas), but I'm just not sure I can see this model and BuzzFeed dropping their website; why not just compliment their site w/ these other platforms?
Ultimately, the biggest drawback from my perspective is that by becoming 3rd party platform dependent, you become a slave of that platform and any changes they make, as opposed to 'owning' the platform (like your website) with full opportunity to own the experience and pivot when needed.