"What's the most suggestive pose it's possible to make with a snowboard?"

"OK, now if you could pop on Shaun White's leggings we need to get some classically misogynistic girl -riding-a-snowboard-in-megaheels shots."

"Finally I've got to get a picture of you in your thermals, a shinguard, no shoes, goggles round your neck, hair in the air with enormous extensions, the campest face you can pull...on a hovering snowboard."

"What do you mean it sounds silly?"

"Just wait until you see the final photos, then my artistic genius will all make perfect sense."

"Well, I can't think of any way we could demean you and further Ina. That's a wrap."