The Electricianz was borne out of a wish to once again delight customers with cutting-edge, daring products, while exploring a new universe, that of electricity at the core of the brand’s unique proposition: a fully electric luxury watch at an attractive price point.

The team worked with Studio Divine, a Swiss multi-disciplinary brand and design agency based in Biel, Switzerland for their design. Studio Divine, which specialises in product design in the field of watchmaking, once again puts its creativity, know-how and flair in the creation of The Electricianz.