Do you have an elevator pitch?

30 August 2017

An ‘elevator’ pitch is the two minute introduction about who you are and what you do. It’s what you would tell someone if you were with them in a lift (or any confined space really!). It’s perfect for networking functions where you need to quickly and succinctly explain your business to a stranger.

A good elevator speech should contain the following, and it needs to be practiced until it’s a natural and relaxed conversation starter rather than a sales pitch.

Your name

Your business name

Where you are located

What your business provides (avoid techy jargon, it should be in your client’s words)

What I do differently in the business compared to others (what’s my special place in the business or personal point of different that I bring to the team)

Whose problem do I solve?

Do you have an elevator pitch? It takes practice but I highly recommend writing it down and practicing in front of your spouse or friend. If you ever need to run it by someone I’m happy to be your sounding board!

Follow Us

Information contained on our website has been prepared without taking into account your individual objectives, financial situation or needs. As such, you should consider its appropriateness before acting on this information with regards to your own objectives, financial situation or needs.

McGarva Accounting Group Pty Ltd T/A Atticus Business Accountants does not issue refunds or returns unless required under guidelines set out by the Australian Competition and Consumer Commission (ACCC). Erroneous payments are eligible for a return at the sole discretion of Atticus Business Accountants. If you require a refund or return, we recommend contacting us for assistance. If you have any questions about our returns and refunds policy, please contact us by phone (07) 4642 5800 or by email info@atticusaccountants.com.au

All transactions are processed in Australian Dollars (AUD$) unless otherwise specified.