With the right distribution partners in key Asian countries, you could significantly increase your revenue and income, and with less effort than you’d imagine. While building an effective sales channel in the US often means identifying, setting up and managing 20-100 independent distributors, in Japan and China similar sales may be achieved with substantially lower support costs.

The longer you delay entering Asia, the greater the income you miss out on. And because these markets have companies developing their own technologies, not capitalizing on your US success now could make it more difficult for you to do so further down the line.

Medical Device Market Sizes by Geography

2008-2014 Medical Device Growth

Asia Pacific is now the second largest medical market in the world.

The two graphs below show the relative sizes and growth rates of medical device markets in the US/Canada, Asia Pacific, Europe and other regions

With the right distribution partners in these countries, you could significantly increase your revenue and income, and with less effort than you’d imagine. While building an effective sales channel in the US often means identifying, setting up and managing 20-100 independent distributors, in Japan and China similar sales may be achieved with substantially lower support costs.

The longer you delay entering Asia, the greater the income you miss out on. And because these markets have companies developing their own technologies, not capitalizing on your US success now could make it more difficult for you to do so further down the line.