The way we use technology to communicate varies drastically based on age, perhaps most conspicuously within family circles. Communication between a brother and sister, or another generational peer, is typically a much more fluid experience than with a parent, grandparent or distant relative. While younger generations have commonly adopted social media platforms to stay connected, technological accessibility often leaves older generations out of the loop. As our ecosystem of communication technologies grows more diverse, how can we look to develop experiences that are easy for older, in some cases less technologically-savvy generations to adopt, while still keeping younger, digital natives engaged?

The phrase “it’s never too late” doesn’t relate to making a good first impression. You are at risk to lose users if they don’t like the app’s UI at first glance. That’s why user interface is getting so important. It’s literally the first thing users see even before they start interacting with a product.

According to Google research, 26% of all installed apps are used no more than once. The main reason for this is poor UI. To engage users into your interface, you should follow the most recent design trends.

“Does Anyone’s Spotify Look Like This?” wrote a plaintive poster on Spotify’s Android support forums a couple of weeks ago, with screenshots showing what appears to be a stripped-down, spacier user interface for the streaming service’s mobile app.

Whether it is the notch in the new iPhone X or the unceremonious removal of the headphone jack, Apple’s UX design principles have always polarised users. However, even the most fervent supporters of the Cupertino company will concede one of Apple’s major design missteps lies in its universally maligned podcast app.

In any industry, trends somehow reflect people’s everyday needs and behavior. This never-ending process of modification follows us wherever we go — and mobile app development is not an exception. Strictly speaking, new technologies have become the leader of human progress, that’s why their changes are quite significant to any of us.

Reuters, the iconic news agency founded over a century ago, has expanded into the mobile app space within the last few years. For those not in the know, the Reuters app provides access to breaking news, market data, and more, straight to mobile devices around the world.

There’s little doubt that Reuters’ app content will keep you up to date with the world around you. But does the app’s user experience support its content? To find out, we explore the finer points of its app in our latest UX Analysis post. Read on to discover how Reuters keep mobile users active and engaged.

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Mopinion: The Leading User Experience Tool

Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.