Weigh your options: Love the look and ease of longwearing lipcolor but feel suffocated by its heavy, caked-on feel? Lighten up! Maybelline New York Super Stay 14 HR Lipstick--the most innovative longwear lipstick yet, weightless color goes on in one step and stays put for 14 full hours, staying fresh, light and oh so comfortable. No dragging, no drying and no letdowns at all!

Apply Maybelline Super Stay 14 HR Lipstick by starting in the center of your upper lip. Work from the center to the outer edges of your lip, following the contours of your mouth. Then glide across the entire bottom lip.