Michael Waldrip

got started as an artist..... not the computer kind, but pen and ink. As a young artist, he realized early on that his work commanded attention when a panel of university professors awarded him a "Best of Show" award at the Coconino Country Art Festival. That was just the beginning, as Michael was on his way to becoming what the entertainment business calls a "triple threat".

Several years later, Michael was writing, singing and performing on stage with radio personality Dave Pratt. Along with Desertcoast partner Steve Parrish, the two were part of a meteoric rise in Pratt's popularity.As the ratings grew, fresh logos and marketing campaigns were needed. Michael's artistic talents came through again with print ads, bumper stickers and T-shirts. At the height of his visibility with Pratt, Mike co-wrote "Hear Your Heart", a famine relief record featuring prominent Arizonans such as Sen. John McCain, Glen Campbell, Jack Blades of Night Ranger, and virtually every major media personality in the city. The project raised over $250,000 to feed the hungry. As a performer, Michael continued to hone his craft, sharing the stage with artists like Glen Campbell, Fabulous T-birds, and Honeymoon Suite. Waylon Jennings took notice of Michael and acted as a trusted advisor and mentor as he became a multi-instrumentalist and respected studio producer.

Michael soon became a creative force behind a variety of projects, such as commercials for News 3, ad campaigns for Discount Tire, and theme music for Phoenix Suns broadcasts. His production skills have been featured in projects from Touchstone Pictures, Clear Channel, HBO, MTV Networks, and KTAR's Gambo and Ash show. He's provided voice-over talent as well as writing and starring in several TV commercials for Investor's Helper.

Michael's sense of visual design has kept him just as busy as his musical pursuits. He has a proven track record of delivering exciting, compelling campaigns for numerous audio and visual platforms. His design work ranges from website creation and CD covers to commercial storyboards, banner advertisements and identity branding.