The system will provide movies, TV programmes, eBooks, music videos, games and CDs to Jetstar passengers, according to Jetstar.

The trial is being carried out in partnership with portable IFE firm BlueBox as well as Stellar Inflight, which specialises in film and television programming/licensing.

"We are really excited to commence the trial of the iPads, as we're always looking for ways to enhance our customer's Jetstar experience. Given the demand for the iPad so far, I anticipate it will have strong appeal amongst our passengers," says Buchanan.

Known for its commercial off the shelf (COTS) portable IFE players, BlueBox launched its iPad-based bluebox Ai portable IFE player at the recent Aircraft Interiors Expo in Hamburg. Several other IFE specialists, including IMS, are offering their own versions of iPad portables.