FREE Webinar!“The Secrets to Getting Media Coverage!”

Join me, Dave Lavinsky, as I host a special FREE webinar with publicity expert Joy Schoffler. You’ll
discover the secrets to getting local and national media coverage, so you gain credibility in your
industry, attract more customers, and even raise capital.

Wednesday, October 19, 2011 at Noon Eastern

To register, simply fill in your information below:

First Name

Phone

Email

I’m very excited to introduce you to Joy Schoffler, principal of Leverage PR.

Joy specializes in helping startups and fast-growing companies attract attention from the media, both
offline and online. For nearly a decade, Joy has been using publicity to help her clients grow faster and
get funded. And, as a result, Joy’s clients have reached the Inc 500 list, raised tens of millions of dollars
and enjoyed exponential growth (not to mention national fame).

During the webinar, Joy will reveal her proven 6-step process for getting media coverage.

Be sure to show up for this webinar – and bring a pad and paper to take some notes!
You’ll discover:

The 9 ways publicity can grow your business

How to get featured in local TV news stations and newspapers

A simple test to identify whether you have a "newsworthy" story or hook

How to tie your company into hot trends, so you attract media attention

The best way to build relationships with journalists

How to position yourself as the obvious "go-to" expert in your niche

The types of stories journalists are looking for at different times of year (Fall, Winter, Spring and
Summer)

How to ensure that each PR mention lands you new customers

The 4 things you must have in place before you pitch the media

How to use media coverage to attract and secure investors

And much more...

Register Now For the FREE Webinar:“The Secrets to Getting Media Coverage!”