media links

Media

Clients

Henkel began its business operations in Egypt in 1992. The Company at that time imported some products from Germany, but Persil was the first local detergent that was produced. Since then, the Company has been growing and started a local production for other products such as Pril, General, Fa and Bac that started in 1993. Today Pril and General are market leader in their category and Persil is ranked as number 2 in its market.