A&E Buys 10% of Vice For $250 Million

Vice has sold 10 percent of its company to A&E Networks for $250 million, a Vice representative confirmed to Adweek on Friday.

The terms of the deal gives the millennial-oriented publication a valuation of $2.5 billion. Just last year when 20th Century Fox bought 5 percent of the company, it only been given a price tag of $1.4 billion.

The Brooklyn-based company had been rumored in June to be working out a deal with Time Warner for the cable giant buy a majority stake. However, several sources on Friday said those negotiations went south, with the New York Times saying that the valuation of the company was the sticking factor.

Vice has sold 10 percent of its company to A&E Networks for $250 million, a Vice representative confirmed to Adweek on Friday.

The terms of the deal gives the millennial-oriented publication a valuation of $2.5 billion. Just last year when 20th Century Fox bought 5 percent of the company, it only been given a price tag of $1.4 billion.

The Brooklyn-based company had been rumored in June to be working out a deal with Time Warner for the cable giant buy a majority stake. However, several sources on Friday said those negotiations went south, with the New York Times saying that the valuation of the company was the sticking factor.