Home for all technology and products -- news, features and interviews of top-notch enterprises in India. This portal covers all the major happenings across verticals including telecom, mobility, gadgets & gizmo, retail, services, BFSI, energy, manufacturing, SMBs, business technologies, GreenIT, outsourcing...

Friday, May 26, 2017

Indiabulls Group Forays Into LED Lighting; Aims for 2-3% Market Share in 2017-18

Indiabulls Group, India’s leading
business house with interests in Real Estate, Infrastructure, and
Housing Finance has forayed into the LED lighting business.

Indiabulls Group, continuing with its
legacy of constantly reinventing itself, has ventured into the LED lighting
business in B2B space, which is currently estimated to be at Rs 6500 Crores
market in India. The new venture will be branded as “IB LED” and is getting
launched to cater B2B Professional LED Lighting needs in the country.

The new venture would be focusing on LED Professional Lighting for
offices, malls, showrooms, factories, industries and housing societies,
offering a wide range of LED lighting solutions, with up to 7 years’ warranty.

Speaking about the new venture, Partha Banik, President of IB LED
business, said “Indiabulls Group is one of the most dynamic and aggressive
business houses in the country and has generated significant shareholder value
since inception. The LED lighting business is a natural extension of what we
are currently doing. We aim to be amongst the top three LED lighting companies
in the country in B2B space with innovative products, solution and creating
best lighting experience for our customers. IB LED will be present across all
major geographies in India.

We see LED Lighting business as a
Service business. With an aim to ease the ‘SWITCH’ from conventional Lighting
to LED Lighting, we are offering LED lighting fixtures at Zero upfront cost
and pay from the savings of electricity bill over the next 2 years.

IB LED will offer great value
proposition for the institutional customers in Office Lighting, Retail
Lighting, Industrial Lighting, Outdoor Lighting, City Beautification and
Consumer Lighting. The products are designed by in
house Product Design and Development Team and manufactured in India, under
strict quality assurance to deliver high performance, energy efficient,
aesthetically good looking, reliable products to ensure best and zero
defect quality products that will be long lasting. IB LED solutions can
also be integrated with digital and iot platforms.”