PROCESS

Yes! We have a standard process that we use throughout each project to ensure that you are aware of the steps, resource requirements, responsibilities, costs and timelines. Let us tell you the specifics.

PORTFOLIO

We'd like to tell you all the details of our many projects. But instead, we'll show you ten of our best last year. And we'll list the others so you can check at your convenience with our clients to verify our quality workmanship.

WHY US

FREE Consultation & Assessment of your Site! Call now!

We offer FREE website assessment and advice for future strategy based on evaluating what you currently have and have not. Just send us an email with your website address and we’ll give it a quick assessment and tell you what our recommendations are to freshen it up, modernize it, performance tune it, make it simple to update using a CMS, position it for best SEO, get connected to better analytics, get connected to social media, better utilize it to perform marketing while you sleep, better utilize it to centralize and support other business functions for your staff, better utilize it to inform your customers of current events, new and announcements, and so much more!

Or, if you're a new business looking to create your first website, send us an overview of your business and we'll do the same.

Following that, if you'd like a quote, we can meet for a 1 hour consultation to get more specific and to give you an idea of the costs.

What we do - How we do it - Why we do it - When we do it

Central Alberta Web Development, Inc is a Sylvan Lake, AB based Web Design and Software Development business. We were incorporated in 2007 and have provided well over 150 custom website designs to small businesses throughout Canada. Most of our work is in the Central Alberta region with about 20% elsewhere. About 80% of our business is Web Design with about 20% is custom software development. Our team of consultants are highly skilled and knowledgeable regarding web technologies and practices.

The business is owned and managed by Nancy Pollreis - a resident of Central Alberta for over 15 years now. Nancy oversees the management of most projects from start to finish. She has a background in Software Development and Management Information Systems. She worked for 20+ years as a consultant in Software Development and Systems Integration in both USA and Canada. She lived in the USA for 16 of those years and is now a dual citizen. She has a BSc and an MBA. She is strong in both technology and business. She applies these skills in helping clients define their website and software requirements while managing the teams through to completion of the project. She is reliable, professional and thorough. You can count on her and her teams. Please read our testimonials to hear what others have to say.

Below is a detailed look at what our company does, how we do it, why we do it and when we do it. We hope this helps to convince you that we are the right partners for your project.

RESPONSIVE WEB DESIGN

Dynamic web site re-sizing across ALL devices and browsers.

Tiles stack and re-stack depending on the size of your browser window. The results are that your website is properly proportioned on all devices for easy readability.

Responsive web design is becoming a critical part of the overall design process. This is due to the overwhelming stats on device usage the past couple of years. There's no denying that the mobile devices are becoming the preferred method of accessing info online, now. So, we make sure your website is mobile enabled. Responsive design is the best way to accomplish this and definitely the future direction.

GRAPHIC LAYOUT & TOPOGRAPHY

Professional web site design layout and presentation.

We will talk to you about your business, research your competition, review your images, review your existing marketing material and branding elements, review your old website, and ask you more questions. Then, using the rules of good design layout (as noted below) and the knowledge of your business, we will help you design your master piece. Remember to provide us a good quality graphic logo, color palette, font name and slogan. If you don't have these, ask us to assist you in designing one.

The use of professional page layout design rules and typography will make a big difference in how your content is presented. Your job will be to collect the content (images, words, drawings, testimonials, downloadable documents, etc). Our job will be to put it all together for your site OR guide you in doing it yourself through your Content Management System (CMS).

CONTENT DESIGN

Organized and appealing web site content layout.

We'll plan the placement of your content with the help of a table grid system. This will make it much more appealing to readers. We'll use spacing between content areas appropriately - always remembering the importance of white space. Sometimes, less is more. Where the budget permits, we'll suggest using a theme for Word Press. This can really help to achieve our design goals - and keeping the design elements consistent across the site.

COLOR, ILLUSTRATIONS AND IMAGES

Spicing up the web site content.

We'll use a combination of vector and jpg based graphics, illustrations, animations, photo shopped images, and various other design elements to add character to the site. The examples above (taken from the web) help to illustrate some of the many possibilities. We find that if you use a Word Press theme (which can sometimes be boring - but efficient), we can always spice it up with other elements to give it the character or dramatic effects you're wanting.

When adding color graphics to the site, we'll use a color palette to help guide the selection of colors throughout the site. We'll also advise you on the photos to use on your site. Good quality is very important.

Graphic effects are also a great way of adding pizzazz to a site. There are numerous slide show, gallery and animation plugins available across the web to use on your site to achieve the results you are looking for.

CONTENT MANAGEMENT SYSTEM (CMS)

Loading/updating/deleting content on your website pages.

We'll recommend and use a CMS that has a good online editor that's easy to understand and has the advanced functions we'll need to layout your site content professionally and to edit it quickly and easily later. This will be a big time saver - and cost saver for you once your site is launched!

There are numerous CMS's on the market. Finding one that allows for total flexibility in terms of graphic layout, graphic effects, typographical effects, resizing of pages for all devices, image management, and any other kind of "custom" effect can be daunting without the help of a professional. We prefer Wordpress over others, but we'll discuss your project and help you determine the best choice for your specific needs.

SEARCH ENGINE OPTIMIZATION (SEO)

Keeping your site ranked high on a search.

SEO is an ever evolving discipline. It's very important in getting your site ranked with the search engines. And after all, isn't that why you have a site in the first place - to get found online through a search of your key terms?

But, don't kid yourself. It's no walk-in-the-park to achieve. And what worked last year, doesn't necessarily work this year. Search engines advance in technology, too! So, we work hard to keep on top of this ever evolving field of SEO. Below are some of the more recent changes that need to be taken into account, today.