James Perse

Inspired by a childhood spent in California, James Perse tested the waters of his namesake brand with a collection of quality baseball caps in 1991. Premium T-shirts and effortless off-duty basics followed, filling a gap in the market for superior casual clothing. Growing up surrounded by cutting-edge fashion from across the world in his father’s innovative Los Angeles boutique, Maxfield, Perse’s aesthetic is informed by everything from modern architecture to furniture design to achieve the clean, elegant lines for which he is known. With a low-maintenance approach to high fashion, each signature T-shirt is designed in only the finest jersey blends, offering a little piece of luxury for everyday, while easy-to-wear dresses join the line-up for womenswear.