THE HOBBIT: OFFICIAL VISUAL COMPANION APP

The Hobbit: Official Visual Companion App

The Hobbit: Official Visual Companion App has just launched, offering users the opportunity to explore a beautifully rendered 3D map of Middle-earth and read over 70 articles covering characters, locations, artefacts and more.

The app, produced in association with Warner Bros., was developed by Aardman Digital whose understanding of HarperCollins’ product vision, along with their delivery record, made them the ideal creative partner.

Building on the publisher’s enduring relationship with Tolkien fans, the app aims to engage with book and film fans on a digital and interactive platform, and is packed with content from the The Hobbit Trilogy, including text by Jude Fisher, details and images of the characters and a beautifully rendered 3D map.

Created using the Unity engine – more typically used by game developers than book publishers – THE HOBBIT: OFFICIAL VISUAL COMPANION APP is designed to enrich users’ experience of the films, enabling them to navigate a map of Middle-earth in its entirety, while discovering facts about the characters, locations and artefacts recognisable from the films and book.

The app also features interactive trivia, allowing users to unlock additional app features. THE HOBBIT: OFFICIAL VISUAL COMPANION APP will be updated with a rolling schedule of content for the next two years, including cast interviews, content for younger users and more immersive experiences around Middle-earth.