Katrina’s the New Face of Lux

Katrina Kaif has joined the ranks of Aishwarya Bachchan Rai and Priyanka Chopra as the new brand ambassador for Lux. She will endorse the Lux Purple Lotus and Cream, a soap containing anti-ageing properties.

On a telephone interview from Dubai, Katrina said, “I don’t think every actress in Bollywood has been associated with Lux. A select few actresses, who they felt suited the brand right (have been associated with it) and they all have been actresses of great stature with wonderful careers and some wonderful work.”

“I am very honoured to join the group of people who have been with Lux over the years,” she added.

The commercial, directed by Marco, has been shot in Bangkok. The actress has been styled by fashion designer, Rocky S and the music has been scored by the dynamic Shankar-Ehsaan-Loy.