Jackass Coming Again as Digital Feature

Paramount Digital Entertainment in association with MTV – both part of Viacom –announced Tuesday that it plans to add another original project to its popular digital programming line-up: Jackass 3.5, which will premiere in March 2011.

The third installment of Jackass from Paramount Pictures and MTV Films – Jackass 3D – hit theaters on Oct. 15, 2010 and has already grossed over $155 million at the worldwide box office.

New stunts and antics from Jackass 3.5 will be released online weekly and then packaged together as a feature length film distributed digitally followed by other platforms including home video.

“I don’t want to say that the Jackass guys invented the Internet, but they were doing viral videos before most people had even heard the term. That distinguished heritage makes Jackass the perfect franchise for digital,” said Thomas Lesinski, president of Paramount Digital Entertainment.

“When the Jackass guys went to make Jackass 3D, we proposed that we shoot a follow up to the successful Jackass 2.5 digital feature alongside it, and everyone was up for it. In Jackass 3.5, you are going to see an entire movie’s worth of new stunts, new pranks and new gags, on whatever screen you choose.”

In 2007, Paramount Digital Entertainment and MTV released Jackass 2.5, the first digital movie released by a studio that quickly became the most successful non-theatrical release in the studio’s history, says Paramount.

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