Monthly Archives: June 2015

A while back, I talked about what it takes to start up a blog for your dental practice, and while setting up a blog is easy enough to do, having good content to publish on a regular basis becomes the …Read More »

Paid search advertising can be confusing for those of us who are not digital marketers. In fact, even for those of us who are experienced with paid search, keeping up with Google AdWords and other ad platforms is tough. For …Read More »

Over the past four weeks, we’ve been talking about important lease clauses for dental practices to understand, and so far they’ve all had one thing in common – they’ve all been lease clauses that are desirable to have in a …Read More »

Recently, I receive a frantic email from an orthodontic client. A team member had emailed a patient’s diagnostic letter to the referring dentist. But the patient had specifically stated she did not want any of her information emailed unless it …Read More »

As you are thinking about your green dental office, you may be wondering, “How will I know if we are doing the project right to achieve our green design goals?” There are several rating systems in place to help you …Read More »

Yelp is a touchy topic to tackle. Emotions and opinions about Yelp’s platform are all over the map. I’d like to cover one little sliver … how Yelp can help your practice. Yelp’s Prominence Have you noticed lately the prominent …Read More »

It happens daily in dental practices everywhere. A patient is diagnosed and treated before fees and payment arrangements can be made, leaving the front office team member to discuss the patient’s charges after treatment. This may end well for many …Read More »

Practice growth – isn’t that what every dentist wants for their practice? With practice growth, though, comes a need for your practice space to grow. This is where an expansion lease clause can come into play. If you’re planning on …Read More »

If you’re an endodontist, you already have a big challenge facing you – patient anxiety. For a patient, when they hear the words “root canal”, a pang of fear may run through their body as they run through how awful …Read More »

There is no cookie cutter design formula for a green dental office. Successful green design is accomplished through a collaborative process between you, the dental practice owner, and your design professionals. The process will require some early decisions on your …Read More »

You know those discount offers the competition sends out – $59 for a checkup and cleaning? You hate them, right? They steal your customers, right? Look. The biggest reason these mailers (or billboards, or TV ads) work is they’re shot …Read More »

We’re really excited about endodontics here at Patterson. So excited that I wanted to share what my ideal endo tray setup would look like. Here’s what our endo tray looks like. These are fundamental needs for endo procedures, and you …Read More »

For part three of our five-part series about the most important lease clauses for dentists to understand, we’re going to talk about termination/restoration clauses. This is particularly important for any dentists who think they may need to terminate their lease …Read More »

I can recall many years ago when patients would enter a dental office, sit quietly in a treatment room and allow the dentist to perform whatever treatment the provider deemed necessary. Then pay for the fee in full when leaving …Read More »

Are you thinking about operating a green dental practice? Are you considering constructing or remodeling your office using sustainable design practices? What does this entail and why would you want to do it? This is the first in a series …Read More »

I once had a young woman who worked the front desk of a dental practice tell me that she wanted to be an office manager because it was so “glamorous.” When I think of her saying that, it always makes …Read More »

Last week we kicked off our series about the most important lease clauses to understand. We talked about lease exclusivity clauses and how they can be greatly beneficial to your dental practice. This week, we’re looking at assignments and assumptions. …Read More »

Being an endodontist is no easy task, especially when you consider that one of the big challenges is breaking down the perception that a lot of patients have of what their visit is going to be like. As Dr. Garrett …Read More »

Doctors and office managers alike cringe at the thought of a negative review sprouting up about their practice. When it comes to online reputation, social media is NOT a set it and forget tool. Creating and managing an online reputation …Read More »