Postgraduate Publishing studies at Edinburgh Napier University. INDUSTRY APPROVED Publishing courses (accredited by the Professional Publishers Association and Creative Skillset). MSc Publishing was the first Publishing programme in the UK to be approved by the Professional Publishers Association. It is one of only two UK courses to be accredited by Creative Skillset. MSc Magazine Publishing is the only course of its kind in Scotland.

Tag: Napier Big Read

Together with @ayearofconversation2019 (and their Creative Director Tom Pow) we have been awarded funding to organise events around ‘Culture of Encounter: Creative Community Conversations’.

Working with Scottish Book Trust, the University of St Andrews, the University of Glasgow and the University of the West of Scotland, our project will raise awareness of the value of reading to help us understand ourselves more and enhance connection with others.

As you might have seen, the #NapierBigRead is well and truly underway and we are ramping up activity in the lead-up to our book launch on:

World Book Day – Thursday 1 March.

Copies of Detective McLevy’s Casebook will be available for all students and staff across the whole university!

More details can be found on our website: www.napierbigread.com, where you will see information on our recent activity, including an event at the National Records Office, a presence at the ALIEN conference, and even a mention on the BBC.

Our most recent endeavour, the #bookstohomeless initiative, is also proving to be a great success. See the video below for more details.

At the beginning of this trimester, all Publishing students were offered the opportunity to participate in the Big Read initiative.

The Big Read was launched in 2015 at Kingston University, as a scheme that aimed at increasing student engagement and initiating conversations through a shared reading experience. Every arriving student received a free copy of Nick Hornby’s About a Boy, and the project sparked very positive reactions from both the staff and students. Edinburgh Napier University joined the Big Read initiative last year, promoting Matt Haig’s The Humans.

For this year’s Big Read, we decided to do something a little different to Kingston, and our project puts students at the centre. We are using Detective McLevy’s Casebook, a collection of short stories by a 19th-century Edinburgh detective James McLevy, said to be the inspiration for Arthur Conan Doyle’s Sherlock Holmes. The Publishing staff and students at Edinburgh Napier University produced this special edition back in 2012, tying it in with the 125th Sherlock Holmes Anniversary and launching it at the first ever Bloody Scotland, Scotland’s International Crime Writing Festival. So, even from the choice of the book, #NapierBigRead is truly student focussed.

I knew immediately that I wanted to participate in the Big Read project. As a fan of Sherlock Holmes and detective fiction in general, I was fascinated by the book itself, and delighted at the prospect of being involved in a real-life promotional campaign. As part of the events team I still have a lot to organise before the book’s official launch, but last Monday I had the opportunity to participate in an off-campus event which proved to be a brilliant hands-on marketing experience. Continue reading “Napier Big Read: Participating in a Promotional Event”