Why Social Media Is Good For Business

Whether your business has already been running for years, or you are just starting up a business, social media is a key tool not to be overlooked! Below are just a handful of reasons why you should look into sorting out your social media if you haven’t already.

Social media posts drive targeted traffic

Here in 2019 nearly everyone will have a social media account of some form making it the most useful tool to utilise for your business purposes. Having access to all those people helps boost traffic. When you first post, say a blog, it can take a while for it to gain any traction with google.

But social media posts gives an opportunity for the public to find your web content and click straight to your website. The posts you make will primarily show up on people’s feeds ig they are following your product, that traffic is very targeted. This means it won’t just boost your traffic numbers, it will actually bring in the visitors you want to attract.

Social media boosts your site’s SEO

Search engine crawlers know which pages are consistently earning traffic and which one’s have been forgotten about. Making sure you update your social media regularly will help drive traffic and in turn cause your website to climb higher in rankings.

Active social media presence builds relationships with your audience

When your audience see you engaging with them, consistently updating your products and keeping everything up to date then they will be more inclined to keep following the progress of your company. Behind the scenes this helps boost your traffic, in turn making you more visible to a wider audience.

Here at Universal we can save you the trouble of having to worry about looking after your social media. We can do it all for you. Visit our website to view the different packages we have to offer plus all the other services we have available if you have any additional questions you would like to ask you can call us on 01206 588000.