Gearbox Software revealed at PAX plans to release the planned Mechromancer DLC for Borderlands 2 on October 16th, adding the promised 5th class to the RPG/shooter, reports Kotaku. It was recently announced that a season pass will provide access to four DLC packs for the game, and Gearbox tweets a follow-up clarifying that the Mechromancer pack is separate from this: "No, Season Pass does not include Mechromancer -- she'll be available separately for those that don't get her free with pre-order."

Blair Witch was a shitty movie with a great marketing campaign. It may have been an indie film originally, but it's success was complete industry hype machine. You're actually arguing *against* your point here.