Real estate CEO hopes to disrupt home buying, commission model

Peter Hunt has launched a new real estate company offering direct-to-consumer services in contrast to the traditional real estate agent and commission model for home sales.

Hunt is a longtime real estate industry veteran and has launched Revinre — that stands for Revolution in Real Estate.

The Phoenix company offers some free services to home sellers but then also has some a la carte services.

Hunt hopes to expand into other cities after the Arizona launch.

“I’ve been in the real estate industry my entire life and until now, home sellers have only had two options: sell the house without an agent or list with an agent and agree to pay a customary commission, regardless of whether the best agent in the market is hired or not,” Hunt said. “That’s why I founded Revinre — to offer a new option.”

Hunt said he is frustrated with commission-based and agent-centric home selling business models and how they treats buyers and sellers.

“We’ll list your home for free. No gimmicks and no restrictions — any residential property. You’ll get a distinctive sign installed and removed, professional advice to help with staging and photography, even an MLS (Multiple Listing Service) insertion, posting on all major real estate websites, and much more,” Hunt said.

Consumers will upload photos and information about their property on Revinre.com. The company then confirms that data and uploads to MLS and other real estate websites.

The Arizona company has a $350 service package that includes a lock box, professional photography, Facebook page, virtual tour and flyers.

Hunt also has a la carte services such as a $500 appraisal, $400 home inspection, $45 open house hosting and $1,000 closing service that customers can pick from.

“We want people to know that there is another option besides the ‘for sale by owner’ route or listing with a broker or agent, and this option will save the seller thousands of dollars,” Hunt said.

Hunt is also CEO of Hunt Real Estate Corp in Buffalo and prominent in Upstate New York business and real estate circles.