State the average number of hours of Core Programming per week broadcast by the station. See 47 C.F.R. §73.671(c).

3.23 hours

3.

(a)

Does the Licensee provide information identifying each Core Program aired on its station, including an indication of the target child audience, to publishers of program guides as required by 47 C.F.R. §73.673?

Complete the following for each program that you aired during the past three months that meets the definition of Core Programming. Complete chart below for each Core Program.

Title of Analog Core Program #1

Origin

KENNY THE SHARK

NETWORK

Regular Schedule

Total Times Aired at Regularly Scheduled Time

Number of Pre-emptions

Saturdays @ 10-10:30AM

12

1

Length of Program

Age of Target Audience

E/I Symbol Used As Required

30 minutes

From

To

9 years

14 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

KENNY THE SHARK: Inspired by Discovery's most famous underwater creature, this new animated series chronicles the crazy life of a tough-talking tiger shark named Kenny - all eight feet and 1500 pounds of him -- while delivering real shark facts and biting humor for kids.

Total Times Aired

Number of Preemptions for other than Breaking News

Number of Preemptions Rescheduled

13

1

1

Preemption #1

Date Preempted/Episode #

If rescheduled, date and time reschedule

Is the rescheduled date the second home?

6/5/04

6/12/04 @ 1PM

Y

If rescheduled, were promotional efforts made to notify the public of rescheduled date and time?

Y

Reason for Preemption

SPORTS

Title of Analog Core Program #2

Origin

TUTENSTEIN

NETWORK

Regular Schedule

Total Times Aired at Regularly Scheduled Time

Number of Pre-emptions

Saturdays @ 10:30-11AM

12

1

Length of Program

Age of Target Audience

E/I Symbol Used As Required

30 minutes

From

To

9 years

14 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

TUTENSTEIN: When 10 year old Pharaoh Tut-ankh-en-set-Amun (meaning "The Living Image Of The Place Of Amun" and nicknamed Tutenstein) awakens from the dead in present day, he still thinks he rules over all he surveys. Tut's funny, wild and sometimes scary adventures, which are derived from real Egyptology, engage kids' minds while tickling their funny bones.

Total Times Aired

Number of Preemptions for other than Breaking News

Number of Preemptions Rescheduled

13

1

1

Preemption #1

Date Preempted/Episode #

If rescheduled, date and time reschedule

Is the rescheduled date the second home?

6/5/04

6/12/04 @ 1:30PM

Y

If rescheduled, were promotional efforts made to notify the public of rescheduled date and time?

Y

Reason for Preemption

SPORTS

Title of Analog Core Program #3

Origin

TRADING SPACES: BOYS VS. GIRLS

NETWORK

Regular Schedule

Total Times Aired at Regularly Scheduled Time

Number of Pre-emptions

Saturdays @ 11-11:30AM

12

1

Length of Program

Age of Target Audience

E/I Symbol Used As Required

30 minutes

From

To

9 years

14 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

TRADING SPACES: BOYS VS. GIRLS -- Boys and Girls get to show how well they know each other, how effectively they can manage a budget, and how skillfully they can execute a design plan in Trading Spaces. Each week a boy or girl will be given two days and $5000 to complete a renovation of their partner's room. The space might be a bedroom, a recreation room, or a club house, but the "designer" has to show his or her knowledge of the other person's preferences, hobbies, and lifestyle to come up with a good design. Then, the challenge of balancing the budget and figuring out the renovation process begins. Participants will learn measurement, spatial reasoning, and principles of aesthetic design as they go through the experience. In the end, they will find out if their knowledge and perception of their partner was on or off base.

Total Times Aired

Number of Preemptions for other than Breaking News

Number of Preemptions Rescheduled

13

1

1

Preemption #1

Date Preempted/Episode #

If rescheduled, date and time reschedule

Is the rescheduled date the second home?

6/5/04

6/13/04 @ 11AM

Y

If rescheduled, were promotional efforts made to notify the public of rescheduled date and time?

Y

Reason for Preemption

SPORTS

Title of Analog Core Program #4

Origin

ENDURANCE

NETWORK

Regular Schedule

Total Times Aired at Regularly Scheduled Time

Number of Pre-emptions

Saturdays @ 11:30A-12N

12

1

Length of Program

Age of Target Audience

E/I Symbol Used As Required

30 minutes

From

To

9 years

14 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

ENDURANCE: Follows several teams over weeks of competition, culminating in success for the team, that has mastered both strategy and skill to endure the longest. No Mall? No TV? No Video Games? No Way! On Endurance, 20 kids are brought to a remote island and are challenged in matches of skill, speed, strength and smarts. Every other week, the weakest team is eliminated until one team reigns supreme! Hosted by J.D. Roth (Moolah Beach)

Total Times Aired

Number of Preemptions for other than Breaking News

Number of Preemptions Rescheduled

13

1

1

Preemption #1

Date Preempted/Episode #

If rescheduled, date and time reschedule

Is the rescheduled date the second home?

6/5/04

6/13/04 @ 11:30AM

Y

If rescheduled, were promotional efforts made to notify the public of rescheduled date and time?

Y

Reason for Preemption

SPORTS

Title of Analog Core Program #5

Origin

STRANGE DAYS AT BLAKE HOLSEY HIGH

NETWORK

Regular Schedule

Total Times Aired at Regularly Scheduled Time

Number of Pre-emptions

Sundays @ 7-7:30AM

12

1

Length of Program

Age of Target Audience

E/I Symbol Used As Required

30 minutes

From

To

9 years

14 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

STRANGE DAYS AT BLAKE HOLSEY HIGH: Something weird is happening at Blake Holsey School. It looks like a normal private prep school, but strange and mysterious events regularly occur inside. When five science club students try to get to the bottom of these bizarre happenings, their knowledge of science fact seems like science fiction. Nothing is what it seems at Black Hole High.

Total Times Aired

Number of Preemptions for other than Breaking News

Number of Preemptions Rescheduled

12

1

0

Preemption #1

Date Preempted/Episode #

If rescheduled, date and time reschedule

Is the rescheduled date the second home?

6/6/04 Telethon

N/A

N

If rescheduled, were promotional efforts made to notify the public of rescheduled date and time?

N

Reason for Preemption

PUBLIC INTEREST

Title of Analog Core Program #6

Origin

SCOUT'S SAFARI

NETWORK

Regular Schedule

Total Times Aired at Regularly Scheduled Time

Number of Pre-emptions

Sundays @ 7:30-8AM

12

1

Length of Program

Age of Target Audience

E/I Symbol Used As Required

30 minutes

From

To

9 years

14 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

SCOUT'S SAFARI follows the development of 14 year-old Scout Lauer, whose divorced parents have to quickly move Scout from her father's home in New York City to her mother's home on a game reserve in South Africa. The overarching goal of the series is for our main character, Scout, to model a learning process for the audience that charts her socio-emotional growth as she adjusts to a completely new life in South Africa. By the end of each episode, Scout wil have moved from one level of knowledge to a higher level of knowledge or insight. Specific objectives are to show how Scout makes a good transition into her blended family with a stepfather and new brother, makes new friends in a completely different system, understands different religious and cultural belief systems, and defines a place for herself where she feels secure and confident about her future. As the first children's show actually filmed on location in an African animal reserve, "Scout's Safari" will expose the audience to factually accurate content about threats to the natural environment and preserving animal species in their natural habitats.

Total Times Aired

Number of Preemptions for other than Breaking News

Number of Preemptions Rescheduled

12

1

0

Preemption #1

Date Preempted/Episode #

If rescheduled, date and time reschedule

Is the rescheduled date the second home?

6/6/04 Telethon

N/A

N

If rescheduled, were promotional efforts made to notify the public of rescheduled date and time?

N

Reason for Preemption

PUBLIC INTEREST

Title of Analog Core Program #7

Origin

JACK HANNA'S ANIMAL ADVENTURES (EPISODE B)

SYNDICATED

Regular Schedule

Total Times Aired at Regularly Scheduled Time

Number of Pre-emptions

Saturdays @ 1:30-2PM (3/3-4/22/04)

8

0

Length of Program

Age of Target Audience

E/I Symbol Used As Required

30 minutes

From

To

13 years

16 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

Follow Jack Hanna as he spends time with nature's creatures across the continents. Jack talks with people that are knowledgeable about each animal and habitat, teaching as he goes. Each episode is designed to reveal to children the world around them in a way that presents positive role models and pro-social values within an environmentally responsible universe.

Non-Core Educational and Informational Programming

5.

Complete the following for each program that you aired during the past three months that is specifically designed to meet the educational and informational needs of children ages 16 and under, but does not meet one or more elements of the definition of Core Programming. See 47 C.F.R. §73.671.
Complete chart below for each additional such educational and informational program.

Title of Analog Non-Core Program #1

Origin

JACK HANNA'S ANIMAL ADVENTURES (EPISODE A)

SYNDICATED

Regular Schedule

Total Times Aired at Regularly Scheduled Time

Number of Pre-emptions

Saturdays @ 1-1:30PM

13

5

Length of Program

Age of Target Audience

30 minutes

From

To

13 years

16 years

Does the program have educating and informing children ages 16 and under as a significant purpose?

Y

If Yes, does the Licensee identify each program by displaying throughout the program the symbol E/I?

Y

Does the Licensee provide information regarding the program, including an indication of the target child audience, to publishers of program guides consistent with 47 C.F.R. §73.673?

Y

Description of Program

Follow Jack Hanna as he spends time with nature's creatures across the continents. Jack talks with people that are knowledgeable about each animal and habitat, teaching as he goes. Each episode is designed to reveal to children the world around them in a way that presents positive role models and pro-social values within an environmentally responsible universe.

Does the program have educating and informing children ages 16 and under as a significant purpose?

Y

If Yes, does the Licensee identify each program by displaying throughout the program the symbol E/I?

Y

Does the Licensee provide information regarding the program, including an indication of the target child audience, to publishers of program guides consistent with 47 C.F.R. §73.673?

Y

Description of Program

Follow Jack Hanna as he spends time with nature's creatures across the continents. Jack talks with people that are knowledgeable about each animal and habitat, teaching as he goes. Each episode is designed to reveal to children the world around them in a way that presents positive role models and pro-social values within an environmentally responsible universe.

List Core Programs, if any, aired by other analog stations that are sponsored by the Licensee and that meet the criteria set forth in 47 C.F.R. §73.671.
Also indicate whether the amount of total Core Programming broadcast by another station increased.

[There are no analog sponsored core program broadcast reports.][There are no analog sponsored core program detail reports.]

Digital Core Programming

7.

(a)

State the average number of hours of Core Programming per week broadcast by the station on its main program stream.

(b)

Did the Licensee broadcast on its main digital program stream the same Children's Core Programming provided on its analog channel?

(c)

If Yes to 7(b), the Licensee certifies that the representations and children's program information provided with respect to its analog channel apply equally with respect to its main digital program stream.

If No to 7(c), submit as an Exhibit a Statement of Explanation.

8.

(a)

State the average number of hours per week of free over-the-air digital video programming broadcast by the station on other than its main program stream.

(b)

State the average number of hours per week of Core Programming broadcast by the station on other than its main program stream. See 47 C.F.R. §73.671.

9.

(a)

Does the Licensee provide information identifying each Core Program aired on its station, including an indication of the target child audience, to publishers of program guides as required by 47 C.F.R. §73.673?

(b)

Identify publishers who were sent information in 9(a).

10.

Complete the following for each program that you aired during the past three months that meets the definition of Core Programming. Complete chart below for each Core Program.

[There are no digital core program reports.]

11.

(a)

Does the Licensee certify that at least 50% of the Core Programming counted toward
meeting the additional programming guideline (applied to free video programming
aired on other than the main program stream) did not consist of program episodes
that had already aired within the previous seven days either on the station's main
program stream or on another of the station's free digital program streams?

(b)

If No, submit as an Exhibit a Statement of Explanation setting forth the number of
repeats in excess of the repeat limit and the times and dates the episodes involved
were aired.

Non-Core Educational and Informational Programming

12.

Complete the following for each program that you aired during the past three months that is specifically designed to meet
the educational and informational needs of children ages 16 and under, but does not meet one or more elements of the
definition of Core Programming. See 47 C.F.R. §73.671. Complete chart below for each additional such educational
and information program.

[There are no digital non-core program reports.]

Sponsored Core Programming

13.

List Core Programs, if any, aired by other stations that are sponsored by the Licensee and that meet the criteria set forth in 47 C.F.R. §73.671.
Also indicate whether the amount of total Core Programming broadcast by another station increased.

[There are no digital sponsored core program broadcast reports.][There are no digital sponsored core program detail reports.]

Other Matters

14.

Complete the following for each analog and digital program that you plan to air for the next quarter that meets the definition of Core Programming.
Complete chart below for each Core Program, identifying whether it is to be broadcast on the station's analog or digital channel or both channels.

Title of Planned Core Program #1

Origin

KENNY THE SHARK

NETWORK

Regular Schedule

Total Times to be Aired

Saturdays @ 10-10:30AM

13

Length of Program

Age of Target Audience

30 minutes

From

To

9 years

14 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

KENNY THE SHARK: Premiered on Saturday, 11/1/03 @ 10-10:30AM. This hilarious new 13 part animated series chronicles the crazy life of a tough-talking Tiger Shark named Kenney -- all eight feet and 1500 pounds of him. Each episode of KENNEY THE SHARK features two different comic adventures that entertain young viewers while feeding their minds with fascinating facts about this amazing underwater species.

Title of Planned Core Program #2

Origin

SKUNKED TV

NETWORK

Regular Schedule

Total Times to be Aired

Saturdays @ 10:30-11AM

13

Length of Program

Age of Target Audience

30 minutes

From

To

9 years

14 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

SKUNKED TV is a program taped in a Florida animal park that catches unsuspecting visitors in a practical joke. While the park visitors are engaged in learning about the animal, the practical joke is being recorded by a hidden camera. At the start of each segment, the host or narrator provides the audience with background information about the featured animal. When the host's attention is turned to a park visitor, the visitor is asked to do something with the animal that demonstrates the animal fact. When the animal or situation turns out to be more than the visitor can handle, the practical joke is revealed and the visitor is informed of the hidden camera. At the end of each segment, the animal fact is reinforced.

Title of Planned Core Program #3

Origin

TUTENSTEIN

NETWORK

Regular Schedule

Total Times to be Aired

Saturdays @ 11-11:30AM

13

Length of Program

Age of Target Audience

30 minutes

From

To

9 years

14 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

TUTENSTEIN: Premiered on Saturday, 11/1/03 @ 10:30-11AM. A witty new 13 part series animated series. Tutenstein comes back to life when lightning strikes his sarcophagus in the International Museum of World History. It's a rude awakening for the pampered boy-king, who learns that the world has changed dramatically during his 3,000 year "nap" -- but Cleo Carter (a 12 year old girl with a passion for
Egyptology) and her cat, Luxor (who believes it is his destiny to serve Tut like his cat ancestors before him) feel responsible for awakening the boy-king, and are constantly trying to hide him and protect him from the modern world (and vice-versa). But Tut's mischievous behavior makes keeping him in line very difficult. He summons Gods from the Underworld, forbids the Sun to rise to stop time from going forward, and redecorates Cleo's room in Egyptian style while his tomb is being renovated (including replacing her hunky boy posters with an image of Nefertiti), and generally makes it hard for Cleo and Luxor to keep the world intact. The funny, wild and sometimes-scary adventures of Tut, are derived from real Egyptology, to engage kids' minds while tickling their funny bones.

Title of Planned Core Program #4

Origin

TRADING SPACES: BOYS VS. GIRLS

NETWORK

Regular Schedule

Total Times to be Aired

Saturdays @ 11:30AM-12NOON

13

Length of Program

Age of Target Audience

30 minutes

From

To

9 years

14 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

TRADING SPACES-BOYS VS. GIRLS: Boys and girls get to show how well they know each other, how effectively they can manage a budget, and how skillfully they can execute a design plan in Trading Spaces: Boys vs. Girls. Each week a boy or girl will be given two days and $5000 to complete a renovation of their partner's room. The space might be a bedroom, a recreation room, or a club house, but the "designer" has to show his or her knowledge of the other person's preferences, hobbies, and lifestyle to come-up with a good design. Then, the challenge of balancing the budget and figuring out the renovation process begins. Participants will learn measurement, spatial reasoning, and principles of aesthetic design as they go through the experience. In the end, they will find out if their knowledge and perception of their partner was on or off base.

Title of Planned Core Program #5

Origin

STRANGE DAYS AT BLAKE HOLSEY HIGH

NETWORK

Regular Schedule

Total Times to be Aired

Sundays @ 7-7:30AM

13

Length of Program

Age of Target Audience

30 minutes

From

To

9 years

14 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

STRANGE DAYS AT BLAKE HOLSEY HIGH: Revolves around a group of teens enrolled in Broading School. They are science nerds on a mission to solve a complex mystery involving a vortex and an array of other science challenges. The lead character, Josie Trent, is independent, free-thinking and determined to make sense of her own illogical life, which, it turns out is intertwined with the strange goings-on at the school.

Title of Planned Core Program #6

Origin

SCOUT'S SAFARI

NETWORK

Regular Schedule

Total Times to be Aired

Sundays @ 7:30-8AM

13

Length of Program

Age of Target Audience

30 minutes

From

To

9 years

14 years

Describe the educational and informational objective of the program and how it meets the definition of Core Programming

Scout's Safari: Follow the development and adjustment of Scout Lauer, a 14 year-old girl who moves from a New York City apartment to a South African game reserve. She has a lot to learn about relationships and her place in the world. However, Scout also develops her knowledge about different cultures, living in a naturalistic setting and caring for plant and animal life.

15.

Does the Licensee publicize the existence and location of the station's Children's Television Programming Reports (FCC 398) as required by 47 C.F.R. §73.3526(e)(11)(iii)?

Y

16.

Identify the licensee's children's programming liaison.

Name

Telephone Number

Joyce Lueders

813-221-5771

Address

E-mail Address

200 S. Parker Street

jlueders@wfla.com

City

State

ZIP Code

Tampa

FL

17.

Include any other comments or information you want the Commission to consider in evaluating your compliance with the Children's Television Act (or use this space for supplemental explanations). This may include information on any other non-core educational and informational programming that you aired this quarter or plan to air during the next quarter, or any existing or proposed non-broadcast efforts that will enhance the educational and informational value of such programming to children. See 47 C.F.R. §73.671, NOTES 2 and 3.

NOTE: This report was originally filed on July 2, 2004. During a review of the Station's records in September 2004, WFLA-TV determined that the Form 398 for this quarter inadvertently included certain discrepancies. Accordingly, on September 24, 2004, WFLA-TV prepared and filed a revised report for this quarter reflecting the necessary corrections. 1. WFLA-TV airs PSAs of varied lengths that are designed specifically to meet the educational and informational needs of children as well as PSAs that are designed for the general audience but have messages applicable to children.
2. WFLA-TV's Newscasts are general audience programs with educational/informational value for children:
5-7AM NewsChannel 8 Today (M-F)
Effective: 6/10/02 @ 11A-12N Midday NewsChannel 8 (M-F)
5-5:30PM Live At Five (M-F)
5:30-6PM 5:30 Report (M-F)
6-6:30PM NewsChannel 8 (M-Sun)
11-11:30PM NewsChannel 8 (M-Sun)
9-10AM NewsChannel 8 Saturday Mornings
12-1PM NewsChannel 8 Noon Saturdays
9-10AM NewsChannel 8 Sunday Mornings
12N-1PM NewsChannel 8 Noon Sundays
3. WFLA-TV's non-broadcast efforts include the participation of our Anchors and Meteorologists as guest speakers and emcees for community groups, and as "teachers" at Bay Area Schools; and Station Tours for Scout Troops, School Classes -- ranging from Elementary through High School/Vocational Technical Schools.
4. To supplement and enhance the educational value of the network's Teen NBC programs...NBC has a website (www.nbc.com/tmyk) specifically dedicated to teens.. The goals of this site are first, to create a platform for the teen community where opportunities for self-expressions become the core of the interactive experience; second to build these communities wherever possible around the themes and ideas generated within the TNBC shows themselves; and third, to provide online resources of information and guidance around the issues that most affect teenss lives. THE MORE YOU KNOW website features scripts from the award-winning public service announcements, referral information for the organizations referenced in the PSA's, a general campaign overview, and educational materials produced in connection with NBC programming. The site also includes a "feature of the month" page which addresses select TMYK topics and a list of the campaign's most recent accolades.
#6. WFLA-TV produces an annual Telethon to raise money for the All Children's Hospital (Children's Miracle Network) this year it aired on Saturday, June 5 (Started @ 8:30PM) and ended on Sunday, June 6 @ 6:30PM. All NBC and Local programs are pre-empted by this Telethon.

WILLFUL FALSE STATEMENTS MADE ON THIS FORM ARE PUNISHABLE BY FINE AND/OR IMPRISONMENT (U.S. CODE, TITLE 18, SECTION 1001), AND/OR REVOCATION OF ANY STATION LICENSE OR CONSTRUCTION PERMIT (U.S. CODE, TITLE 47, SECTION 312(a)(1)), AND/OR FORFEITURE (U.S. CODE, TITLE 47, SECTION 503).

I certify that the statements in this application are true, complete, and correct to the best of my knowledge and belief, and are made in good faith.