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Tuesday, July 15, 2014

Does this blue make my nails look fat?

The problem with mainstream brands trying to mimic indies, is that the finish is usually not quite the same. This one has such a thick base, and the glitters are so sparse, that since it requires three coats, the nails look almost fake. That being said, Color Club usually makes good glitters, I wonder what happened with this one. I love the color of this glitter, it is that perfectly sparkly cyan. The price is ok. I see that Sally Hansen is really trying too, but they have sparse bleeding glitters all over the place. Revlon is barely keeping up with colors and finishes, but it falls short on formula. I remember when I used to go to the Drugstore and there were only a handful of brands available, and Revlon (like Essie at some point) had a billion sheer beiges and pale pinks with hidden microshimmer. I kept buying them and the outcome was the same. L'oreal, which has a great formula, seems to be keeping it safe for now, nothing too out there, a few LE flakies/glitters here and there once a year. Whereas, Wet n Wild is a yawnfest. I always shake my head when I see OPI's curling glitters in the shelves or some brands calling something holographic that is not. I think that the indies started off as a revolution against boring pinks and reds from these same manufacturers; with an attitude that says "if you are not making them, then we are", especially when it comes to holographics and duochromes. I love that attitude, and now it's the time when the mainstream brands are replying, so it is interesting to see the industry shaping up right in front of our eyes.