IP: "Integrated Production" or "Ignore Pessimists"?

“Today’s smartphone owners carry more powerful video technology in their pockets than the best state-of-the-art TV broadcast or production facilities could provide two decades ago at any price.”

In this well-written article in the Broadcast Bridge, Ned Soseman tracks the evolution of digital video production from its 1970’s roots all the way to the current landscape of competing standards for IP-based workflows. It’s must-reading for anyone following the rapidly shifting market dynamics involving what some are calling the last great paradigm shift in the video production industry.

Did you know a big part of the weight in a production truck is the SDI cabling?