1591 E.
Atlantic Boulevard,
Now Hiring You places executives and skilled
professionals
in information
1591
E.
Atlantic
Boulevard
Suite 102
technology, law and legal services, accounting
and financial services, and
Suite 102
Florida
administrative services. We know what’s Pompano
at stake forBeach,
our clients
– the 33060
wrong hire
Pompano
Beach,
Florida
33060
can end up costing the employer up to ten times the salary for executive management.
We only submit candidates who are extremely qualified for the position
assignment. The effectiveness of our approach is demonstrated in the results – a
one in three average placement ratio, which is very high for the executive search
industry.
The industries and functions supported by our firm include:

ON THE COVER:
Photography by Jan Freire
http://www.freirephotography.com/
Makeup by Nelson Bray
www.stylisticapproach.com
Model: Lisa Boccard,
three-time breast cancer survivor and breast cancer advocate.
EAST magazine is owned and published electronically by East Publishing LLC.
Copyright 2012 East Publishing LLC. All rights reserved.
No part of this electronic magazine may be reproduced without the written consent of East Publishing LLC. Requests for permission should be directed to: publisher@east-mag.com

10

OCTOBER 2012

EAST-MAG.COM

Publisher’sLetter

My Facebook
BY RICHARD ROSSER
Experiments can be
messy. I started one
on a whim and it went
to a place I did not
expect. The results
taught me something
about everybody.
Anyone on Facebook has
noticed the avalanche of
political posts, cartoons,
quotes, and video clips
supporting or trashing
various candidates. I
knew that many posts
were offensive to me
so therefore if I posted
similar content, I would
be offending others. For
something called “social”
media, knowingly posting
offensive material doesn’t
sound very social.
But the awful posts
kept coming and getting
worse so I decided to
experiment. What if
I comment on these
posts with a contrarian
opinion? Would I get into

12

OCTOBER 2012

an online debate? Would
the person apologize for
their offensive post? Would
they quietly unfriend
me? Would the debates
get down-right hostile?
I can now report that
all of the above happened
and I think I know why.
More on that in a minute.
First dear readers,
you must know that
I’m a political junkie
- I consume tons of
information from a wide
variety of sources. Few
people can stump me
in a debate on political
matters, but of course
others feel the same
way. If I am to write for
this column and make
claims - my reputation is
on the line so I back up
any assertionss with solid
research (which is biased
by the media I choose to
trust, but let’s allow that
point to slide for today).

Which leads me back to
Facebook. Most people just
don’t have the facts when
they post - or don’t have
an appreciation for history
or context. One friend
proudly proclaimed that
she overcame adversity on
her own - she made it and
others can too. What she
failed to see was that she
went to a state university,
received federally-backed
student loans for law
school, then was hired by
the U.S. government and
so was her husband. One
friend noticed this blatant
hypocrisy but the rest
just chimed-in with
“You go girl” and “Yeah,
Obama didn’t help you!”
Others post provocative
stuff looking for a fight
and a few of those
actually do want to take
the debate to a higher
level. I engaged a few
to see where the fight

“Politics is the art of looking for trouble, finding it everywhere,
diagnosing it incorrectly and applying the wrong remedies.”

Experiment

Groucho Marx

would go. The extent and
vitriol of these debates
was not the lesson. The
source of the background
information and the
style in which it was
debated was the lesson.
To be specific and right
to the point, the Bill
O’Reilly (of Fox News) and
Rush Limbaugh followers
seem to have adopted
the combative style and
their quiver of debate
zingers. I didn’t have time
to poll all my Facebook
friends on this whole line
of reasoning but I feel
confident in my conclusion.
In the by-gone era of
three nightly television
network news broadcasts
(and no Internet), the
bulk of the country was
getting a considerably
more moderate version
of the news compared to
today. Now, every American
can review and select

the person who gives
them the news exactly
as one wants it. Liberal
and African-American; Al
Sharpton is on nightly.
Conservative, white, male,
over 50 - Sean Hannity
might be your guy. Potsmoking, atheist, liberal,
smart-ass: Bill Maher is a
safe bet. Rachel Maddow,
Morning Joe, Anderson
Cooper . . . the list is very
long these days. And with
DVRs, everybody can record
“their news” to be watched
at convenient times.
Is my point too
simplistic? Perhaps, but
I’ve felt the intensity of
regular “friends” as they
parrot these TV news
personalities and I see
in myself some of the
traits of my favorite, Jon
Stewart. Having favorite
musicians and food is one
thing, but if I were trying
to lead a country with such

huge influencers having
such visceral effects on
the population causes
me to pause. I’ve in fact
started spending more time
seeking different opinions
from other new sources. I
suggest others may wish
to do the same thing.
P.S. It was recently
announced that THE
biggest debate of the
political season will
be held on Oct. 6th
- Bill O’Reilly vs. Jon
Stewart. Seriously,
the candidate debates
are likely to be
well rehearsed and
predictable. Bill and
Jon have no such
considerations - they
are free to speak the
truth as they see it. Of
course the next day, all
my Facebook friends will
say Bill won. Or Jon.
Depending on who they
liked before the debate.
EAST-MAG.COM

WHERE CELEBRITY, COMPETITION
& CHARITY COLLIDE!
Join us, as 20 Dolphins’ legends team up with South
Florida’s best chefs as fans eat, drink, vote on their favorite
grill recipes, and compete in the Cornhole Classic —
a bean-bag tailgate game that pairs Celebrity Pros with
you, the Community Joe! All Proceeds benefit Offerdahl’s Hand-Off
Foundation which “Feeds the Needs of Kids in Crisis”.

For tickets and information go to gridirongrilloff.com.

EAST-MAG.COM

21

WhoKnew?

Theyâ&#x20AC;&#x2122;re BaNew research documents a population
explosion; increase of more than 200,000
in the Florida Keys in one year.
For the first time since lionfish were spotted in the
Florida Keys, scientists are now able to determine how
many and how quickly this invasive species is taking
over. In a new report in the Bulletin of Marine Science,
NOAA Fisheriesâ&#x20AC;&#x2122; scientists along with agency partners

22

OCTOBER 2012

-ack

SCIENTISTS REPORT LIONFISH IN
FLORIDA KEYS TRIPLE IN ONE YEAR

document the abundance
and rapid spread of
lionfish throughout the
Florida Keys National
Marine Sanctuary.
In 2010 researchers
estimated there were
89,000 lionfish in the
Keys, in 2011 those
estimates increased sixfold to 335,000 fish, which
is likely a conservative
estimate since lionfish
hide in the reef. Lionfish
have been present in
low numbers along the
east coast of Florida
since the 1980’s, but
were not reported in the
Florida Keys until 2009.
According to researchers,
the average size of lionfish
also increased. Scientists
expected lionfish to
eventually appear and
increase in abundance
in the Keys, but the
rate of increase is both

surprising and alarming.
“Lionfish are voracious
predators and are most
likely having impacts
on native fish species,
disrupting the ecology
of the area they invade,”
said Ben Ruttenberg,
fishery biologist with NOAA
Fisheries. “Lionfish have
no natural predators in
their invaded range in the
Caribbean and Atlantic.
With long-term monitoring,
we will be able to
document and understand
the ecosystem impacts of
this invasive predator.”
Scientists continue to
ask the public to help.
When people see or
catch a lionfish off the
Florida Keys they can
visit reef.org/lionfish and
report the sighting. The
U.S. Geological Survey
(USGS), working with Reef
Environmental Education

Foundation (REEF), a nonprofit partner and NOAA
maintains the database
for lionfish sightings.
Scientists continue to
ask the public to help.
When people see or
catch a lionfish off the
Florida Keys they can visit
reef.org/lionfish and
report the sighting.
“The detailed information
that we receive from
divers, fishermen, and
other outdoor enthusiasts
helps supplement a more
formal set of records
that we collect from
museums, agencies,
journals, and other
published reports that we
use to track sightings of
invasive marine fishes,”
said Pam Schofield,
research ecologist for
USGS. “This study offers
a great validation of
citizen reports.”
EAST-MAG.COM

23

FishTales

Don’t see this every day
STORY AND PHOTOS BY NICOLE GOLDSTEIN

24

OCTOBER 2012

A recreational
fishing trip included
an unusual catch
for Jess and Nicole
Goldstein, of
Deerfield Beach.
were fishing with
Ron’s Guide Service
(http://www.
ronsguideservice.
com/,
954.582.6647)
out of Okeechobee
when a snake came
to investigate the
pontoon boat.
Captain John Miller
was not surprised
by the visit. “He’s
looking for a
place to rest,” he
explained to the
visiting couple.
Not long after
that, Goldstein
saw some action
on her line. Using
live bait to fish
for largemouth
bass, she saw her
bait start to move
around. A minute
later, something
jumped over her

Got a good or even not-so-good fishing story?
Send with picture to publisher@east-mag.com.

bobber. “It looked like
a snake – but I’ve never
heard of one jumping
out of the water that
way. No one else saw
it, so I thought I must
have been mistaken.”
A few minutes later,
after a tug on her line,
Goldstein reeled it in,
thinking she needed to get
new bait. What she saw
shocked all of them. Her
bait was almost gone, but
the animal she’d hooked
wasn’t the largemouth
she was looking for. It
was the same snake that
they’d seen earlier.
“I’ve never seen anything
like it. Not in all of
my years of fishing or
guiding,” said Captain
Miller. “She caught a
snake. With a rod and
reel.” Captain Miller
thought the snake might
have been one of the
dangerous ones, so instead
of attempting to handle
it, he cut the line as
close to the hook as he
could. The snake swam
away with the fish held

firmly in his mouth.
Ms. Goldstein contacted
a snake expert when
they got back home.
Edward Mercer is a
licensed python hunter
and spends a lot of time
walking in the Everglades.
Snake identification is a
necessary safety skill for
him. When shown the
picture of the snake on
the hook, he was able
to identify it as a green
water snake. “This snake
is considered to be one
of the more aggressive
in Florida, but it isn’t
venomous,” said Mercer.
“It’s interesting to me that
he went after the boat and
the bait. The snakes are
becoming habituated to
humans like so many other
animals have.” Mr. Mercer
suspects that the snake
was attracted to the boat
not for shade, but for any
bait that anglers might
discard. “The snake now
associates humans with
food, to his detriment.”
Ms. Goldstein agreed. “If
we had known he wasn’t

dangerous, we would have
tried to get the hook out
for him. It was certainly an
exciting day on the water.”
A green water snake came
to visit anglers while they
were bass fishing on Lake
Okeechobee. Aggressive
and curious, he returned
to the boat several
times before swimming
off towards the grass.
The green water snake
found more than he was
looking for in the grass –
that’s where the visiting
couple had cast their line
looking for largemouth
bass. Nicole Goldstein,
who landed the snake, had
just asked Captain John
Miller what water snakes
ate before she reeled it in.
Aware that some of the
snakes on Okeechobee are
potentially deadly, Captain
Miller cut the line and let
the snake go. The snake
took off quickly, with
the bait he had caught
firmly in his mouth. He
swam away sideways so
the fish in his mouth
wouldn’t slow him down.
EAST-MAG.COM

25

WhoKnew?

26

OCTOBER 2012

EAST-MAG.COM

27

SocialGuru

It takes a wh
BY DEBBIE WEMYSS

Sound familiar? It’s an old African proverb: ‘It
takes a whole village to raise a child,’ a source
for my own shameless version - ‘It takes a whole
network to raise a business.’ Ok, maybe this isn’t
exactly an original thought, but it‘s mine!
So, how’s your current network? If you’re like most of

28

OCTOBER 2012

hole village…
us, it could always have
more people in it. Well,
let me tell you about
LinkedIn®, a site that’s
loaded with business
people who are looking
to do more business.
Currently, there are 175+
million members worldwide
with new members joining
at a rate of 2 per second.
That means every 12 days
there are another million
people using LinkedIn and
92% of them use the free
profile. Think they’re onto
something? Absolutely!
To start, here is what
LinkedIn can do for you:
First, when you think
of LinkedIn think

‘professional.’ You will
have the most professional
online presence
possible on the world’s
largest professional
networking site.
Second, many users have
a goal to draw visibility
to their profile and then
drive that traffic to their
website. A job seeker
can turn the tables on
HR directors and cause
them to notice their
profile. Startups are
generating a buzz about
their new business with
an investment of their
time, not an outlay of
cash. And, yes, I am my
own best testimony!

Third, this site will
increase your network of
professionals who will,
in turn, either lead you
to prospects or become
clients themselves.
And because you’ve
established a complete
and professional profile,
your connections already
feel like they ‘know’ you,
setting the stage for the
‘like’ and ‘trust’ to evolve.
It’s all about building
relationships, and
LinkedIn® will help you
to grow your network and
that will help you to grow
your business. And that,
my friends, is how dreams
come true. Stay tuned…
EAST-MAG.COM

29

RoadTrip

Islamorada Oasis
BY SHARON MALONE

This is an idyllic oceanfront
island getaway, only an
hour and half drive from
Fort Lauderdale. Wanna get
away from it all without
travelling too far? This is
your answer—a four-star
intimate resort that offers
quiet, solitude, sumptuous
accommodations, with
immaculately kept grounds
and pool area, plus a
convenient location. Park

30

OCTOBER 2012

your car and enjoy the
island experience…walk
to the famed Island Grill
and other local watering
holes—well the Florida
Keys is known for those. No
driving required so you can
imbibe without guilt…
This is one of my most
favorite intimate places to
stay. The accommodations
are equal to many
five-star hotels I have

stayed in, which have
been many in my travel
career. In my opinion,
intimate accommodations
supercede the big hotel
experience always.
A welcoming front desk
host, or owner, will check
you into immaculate
rooms (choice of one
and two-bedroom suites)
decorated in luxurious
plantation style. All rooms

are individually decked
out, and most have
balconies with a view of
the ocean. In addition,
they feature full kitchens,
or kitchenettes, so you can
bring your own provisions
if you want to hole up
and do nothing. At the
very least you can have
your own cocktail bar, and
breakfast goods on hand!
What could be better?
EAST-MAG.COM

31

EAST-MAG.COM

33

OutToEat

Pubaliciou
What a great new addition
to the Las Olas scene, a
pub without pretenses,
or looking to be another
trendy singles bar. Having
said that, it is a great
place to meet people, but
not in what has become
the standard singles scene
setting. Patrons appear
to be professionals in the
35+ age range, looking
for a decent drink, good
company, and a great
food experience. What a
breath of fresh air from
the show it all off scene.
Do not expect typical
pub food fare here—
according to Chef Stanton
his mission is to create
a “foie gras culinary
experience that you can
enjoy in flip flops.” The
menu now mostly features
chef Stanton’s New
Orleans style inspirations.
The menu offers a wide

34

OCTOBER 2012

us

The Royal Pig Pub & Kitchen

BY SHARON MALONE

selection of non-traditional
pub-grub and many pork
selections (the place is
called The Royal Pig.)
Some of the pork stars
are double cut pork chops,
a non-traditional BLT
served with pork bellies
and smoked tomato, pork
belly mac and cheese
and candied bacon on
the salads. “We use a lot
of pork.” says Stanton.
The ambiance in The
Royal Pig Pub is loud
and festive and the
whole place resembles a
London train station. In
fact, if Harry Potter and
his friends at Hogwarts
had a pub on campus,
it might look like the
Royal Pig. There are TVs
everywhere you look
including in the booths
but it’s the bar spanning
the entire length of the
space that is focal point.

When you go, try the
handcrafted chicken
nachos appetizer. Be
careful, that green
decoration on top is a
jalapeño. The New Orleans
BBQ shrimp is apparently
already a menu favorite.
The organic cedar plank
salmon, with home made
pirogi (Polish version of
ravioli) was cooked to
perfection. Even if you
aren’t a salmon lover,
this dish could make you
a convert. My favorite
dish of the night was
the grouper and mussel
etouffee—I am still
drooling over this one
Fresh grouper lightly
grilled, topped with
baby organic vegetables,
mussel etouffee and
mango picalilly.
For dessert we shared the
warm raison carrot cake
with cream cheese icing

and caramel and coconut
slivers—a truly decadent
concoction. Then for the
finale add the almond
lace basket—raspberry
gelato, crushed almond
and organic berries, topped
with vanilla ice cream.
And before I forget, let’s
talk about drinks. After
all this is a pub. They
have a huge selection
of beers, but the house
signature martini is the
Dark Angel, a delectable
cocktail featuring Godiva
Chocolate and your choice
of premium vodka.

EAST-MAG.COM

35

GoodAdvice

How to Remain P
BY PETER BAKSA

For most people, the
idea of a stress-free job
is a distant fantasy. In
reality, the workplace
is one of the biggest
contributors to stress.
Whether you’re taking
on more work than you
can handle, seeking a
promotion, or getting
pulled into office gossip,

it’s important for your
health and productivity
to maintain a positive

36

OCTOBER 2012

attitude. Self-help author
and life coach, Peter
Baksa, shares some tips
on how to remain positive
in any work situation:

KEEP TRACK OF
YOUR WORDS
If you keep track of your
words every day, you
will see a broad scale
pattern which is either
positive or negative.
What is within is without.
If your outlook toward
people, situations, your
job, money, abundance,
love, among other things
is positive, then you will
keep bumping into just
the right opportunities
and the right people who
help you on the way.
In contrast, if all your
reflexes and speech have
a negative theme, well,
it comes across in your
external life events, too.
Rather than using limiting
words, like “cannot”,
“have to”, and “got to”,

Positive at Work
use more empowering
words like, “I choose to”.

VISUALIZE
If you are after
manifesting a hike in
your salary, just visualize,
consistently, how your
life has changed after
you’ve had a hike. Now, I
know you are yet to have
a raise but that does not
matter. You must focus
on the details as to what
you would do with the
hike in pay, even if it is
yet to be realized in the
3D: would you save the
extra bit in a savings
account? Then picture
yourself doing exactly
that. Would you rather
take your family on a trip?
Think about the details
of how you are traveling,
the accommodation
and the place.
BECOME
GOSSIP-RESISTANT
Gossip runs the identical

course as a virus…Once
this data becomes a part
of your thought system,
it begins to do damage to
your mental hard drive.
Why would you ever want
that? Do this little exercise
next time you hear gossip:
- Decide if the talk is
gossip or half-truth. If
you feel anxious, afraid,
unsure, interested or
gratified, then it is most
likely empty gossip.
- Once you have
identified a talk as gossip,
try moving away from it.
Now you may be in a social
setting and this may not
always be possible. But
when I say move away
from it, I mean move away
internally. Visualize what
could be the best possible
scenario in this case. If it
is gossip about somebody’s
doom, picture this person
happy and relieved.
DO NOT PRESUME
Do not presume what

another is thinking and
avoid saying what you
want. Asking questions,
communicating your
desires, wants, and
dislikes in advance,
setting boundaries, all
begin the process of
eliminating inefficiencies.
The day we stop making
presumptions, we offer
up the opportunity for
success in relationships.
Your words become clear,
concise, and meaningful.
Relationships will change;
not only personal ones
but also acquaintances.
Peter Baksa
(www.peterbaksa.com) is
an author, investigative
journalist and a
professional speaker.
He has written several
books, including:
“The Point of
Power,” and
“It’s None of My
Business What
You Think of Me”
EAST-MAG.COM

Beachbash with
INDULGE IN TASTY DELICACIES FROM SOUTH FLORIDA’S HOTTEST CULINARY
ESTABLISHMENTS AND DANCE THE
NIGHT AWAY AT BEACHBASH—THE SEXIEST PARTY OF THE YEAR.
Are you in? BeachBash, Fort Lauderdale’s
sexiest party of the year, will take place
on Thursday, November 1, 2012, in the
Panorama Ballroom at the Hyatt Regency
Pier Sixty-Six from 7:30pm–10:30pm.
Sponsored by The Wasie Foundation and
presented by Ford and Premier Beverage
and benefiting the Cystic Fibrosis
Foundation, BeachBash is about “Action
and Attitude.” Dance the night away to the
hot vibe of DJ Supersede, while indulging
in tasty delicacies from South Florida’s
hottest culinary establishments, including
Valentino, Truluck’s, Tap42, Bill Hansen
Catering, Chef George Catering, Chima, ARC
Broward, and Hyatt Regency Pier Sixty-Six.
Enjoy open bar all night long with your
favorite cocktails compliments of Premier
Beverage. BeachBash co-chairs include
Jen Klaassens, Vice President of Programs
for The Wasie Foundation; Samantha
DeBianchi, Founder and CEO of DeBianchi
Real Estate; Dev Motwani, Managing
Partner of Chieftain Partners; Josh
Rudolph, Managing Partner at Emerald
Planning Group; and Todd Kirkpatrick.
Tickets for BeachBash are $50 per
person, which includes premium open

44

JULY/AUGUST 2012

bar, unlimited hors d’oeuvres and live
music all night long. VIP Tickets, which
includes access to the VIP Lounge
exclusively catered by Valentino (limited
availability), are $100 per person. Private
cabanas for 10 people are also available
for $3,000 and include access to the
VIP Lounge. The Hyatt Regency Pier
Sixty-Six is located at 2301 Southeast
17th Street in Fort Lauderdale. Please
contact the Cystic Fibrosis Foundation
at 954/739-5006 to learn more.
Proceeds from BeachBash, part of the
17th Annual AT&T JEB BUSH Florida Classic
benefit the Cystic Fibrosis Foundation.
BeachBash is also sponsored by
Advocate Home Care Services, Exults
Internet Marketing, Gentleman’s Society
and Ultimate Software. To purchase
tickets and to get more information and
event updates, please visit us at www.
BeachBash.com or on Facebook.
Since its inception 17 years ago, the
AT&T JEB BUSH Florida Classic has
netted more than $5.6 million, helping
to fund the Cystic Fibrosis Foundation’s
cutting-edge research and top-quality
care for cystic fibrosis patients.

This nationally rated Superior Small Lodging is
just a short walk to the beach, shops and waterfront restaurants.
Full kitchens, king beds, pool, BBQ, laundry, beach gear.
Free Wi-fi, free parking, free local calls, NO resort fees!
Choose from 1/1s or 2/2.
4rentbythebeach.com
Reservations: (954) 283-1111
text to “beach 55678”

EAST-MAG.COM

47

EAST-MAG.COM

49

Faces of Breast

PHOTOS BY JAN FREIRE
BY RICHARD ROSSER

50

JULY/AUGUST 2012

t Cancer
Melissa
Meyer

Stuart
Telecom Business Analyst
Age When Diagnosed: 40
When I was first diagnosed, I
went on the emotional roller
coaster starting with fear of the
unknown. Then I moved on to
sadness, a lot of crying followed
by feeling sorry for myself. The
next loop was the anger and
the inevitable “Why me?”
The end was the fight and
the determination to beat
what was handed to me. I
totally beat that ride!
The overwhelming love and
support I received from my family
and friends meant more to me
than I could put into words.
Thank you doesn’t seem enough.
Tom Greene at the
Hillsboro Inlet
EAST-MAG.COM 51

52

JULY/AUGUST 2012

Ellen Gail
Feiler
Wilton Manors
Director of Health Promotion,
Broward County Health Department
Age When Diagnosed: 41
18 years later, I know the
support of friends and family is
so important. When folks offer to
help â&#x20AC;&#x201C; let them be there for you.
Believe that your treatment
and caregivers are here to help
you get healthier. Help yourself
to be as healthy as possible.
Learn as much about breast
cancer and your treatment as
possible. Be your own advocate.
Believe.

EAST-MAG.COM

53

54

JULY/AUGUST 2012

Valerie Bunt
Hollywood
Student
Age when diagnosed: 25

I originally went to a doctor who
sent me away saying, “You’re too
young to have breast cancer.” I
didn’t accept that and found a team
that took me seriously. No one
knows your body better than you.
I had a bilateral mastectomy followed
by six months of chemotherapy
then six weeks of radiation. I
chose to preserve my eggs so I may
have another child in the future.
After my experience, I decided
to go back to school for radiation
therapy to hopefully help others
through the experiences I have had.

Learning that you have
breast cancer was a new
beginning. I learned how
important it is to have
a sense of humor and
to not sweat the small
stuff, to treasure every
moment of each day.
Love, live and laugh!

When I was first diagnosed,
I cried all day due to the
fear of the unknown. After
that, I turned my fight into
a positive experience.
I’m so lucky to have
found a lump during a
self-exam. Being so young
you don’t think you can
get breast cancer.
My motto is “live every
day like it’s your first.”
Life is precious and I am
thankful to be able to
live it with a smile.

Breast cancer teaches you how to become a survivor,
warrior, and how to love yourself. Each treatment, blood
test, rays of radiation, tears – are all part of becoming
a survivor. You learn so much about yourself. Always
do your “homework” and enjoy the dance of life.
Breast cancer not only touches your life but the lives of
those around you. Family, friends, husbands, boyfriends
sometimes also need a helping hand during the journey.
Yet at times, they become your tour guide on the trek to
surviving. Support is such an important ingredient.
Dealing with breast cancer (three times over 20 years)
gave me the answer to why my life has been filled
with so much love, peace, gratitude, and appreciation
during this short time I have been around.
Because of breast cancer, I have made a commitment to
help other women who are on the same path. By sharing my
story, I hope to touch someone and give them the will drive
and determination to fight this disease.
Breast cancer continues to be the shadow in
my life, but I am in charge of the journey.

EAST-MAG.COM

61

62

JULY/AUGUST 2012

EAST-MAG.COM

63

Fourth of July at The
Parrot â&#x20AC;&#x201C; July 2000

64

JULY/AUGUST 2012

Ski Trip to Courmayeur, Italy 2000

PHOTOS COURTESY JOHN HALEY & COVENANT HOUSE

YOUNG
PROS
FOR
COVENANT
HOUSE
20 YEARS
Lost Weekend,EAST-MAG.COM
Islamorada, 1997
65

Young Professionals
for Covenant House, or
YPFCH as many of you may
know it, is celebrating
its 20 year Anniversary
this year. Throughout
the years, an estimated
20,000 individuals have
been members of YPFCH
at some point making
it a significant force
on the social scene.
YPFCH is an auxiliary
group that supports the
efforts of Covenant House
Florida, an organization
that operates a shelter
located off A1A in Fort
Lauderdale that serves
homeless, at-risk and
runaway youth under
the age of 21 including
moms and their babies.
CHF provides emergency
shelter, food, health
services, substance
abuse treatment, GED
programs, job readiness
training, counseling,
family reunification and
transitional living. CHF has
been in Fort Lauderdale
for over 26 years and has
served over 34,000 youth.
Covenant House is an
international organization
with over 18 locations
in metropolitan areas
across the US, Canada

74

JULY/AUGUST 2012

and Central America.
In 1991, a group of
charitable young people
came together to form the
YPFCH as a fundraising
auxiliary dedicated
to raising money and
awareness for Covenant
House Florida. These
young professionals
raised much needed funds
through group trips, socials
and networking events. By
1996, YPFCH was having
monthly events and socials
in both Broward and Palm
Beach Counties. Many long
lasting friendships, even
marriages, have developed
over the span of 20 years.
The group, though they
started small, grew into a
membership of thousands
of young professionals.
One signature event that
has lasted the test of time
is Cranberry Jam. In its
19th year, Cranberry Jam
takes place the Wednesday
Eve before Thanksgiving.
For 7 years the event was
held in an empty cruise
terminal in Port Everglades
accommodating over 2,000
young professionals at
this annual event. When
the Port was no longer
available, the event
moved to such places as

downtown Fort Lauderdale
and the World Famous
Parrot Lounge. This year
Cranberry Jam will take
place at Bimini Boatyard.
The Young Pro’s trips
have always been a hot
topic of conversation. In
addition to monthly socials
in Broward and Palm Beach
Counties, they put together
many trips throughout the
years. The widely popular
and nationally famous Lost
Weekend in Islamorada was
a great escape. The group
would enjoy a weekend
getaway of fun, sun
and camaraderie leaving
lifelong lasting memories.
One of the most sought
over vacations was the
annual ski trip. YPFCH
planned adventures to such
places as Austria, Canada,
Switzerland, France, Italy
and the U.S. In fact, Scott
Smiley planned a special
event to take place on one
of the YPFCH ski trips. “My
wife (fiancée at the time)
and I were planning on
attending one of YPFCH’s
ski trips to Italy. Suddenly
it hit us, ‘how could there
ever be a better way to
have both a destination
wedding AND European
ski trip with almost 60

of our friends attend?’
For us, YPFCH will always
hold a special place in
our hearts.” Smiley said.
Another big draw for
the young professionals
was the annual cruise.
Members would enjoy
3-4 nights cruising the
Caribbean with hundreds
of new and old friends.
Activities would be
planned for cruisers to
unite on and off the ship.
These trips and events
were a big part of the
success of YPFCH. Over the
20 years that this group
has been together they
have not only raised over
$1.7 million for Covenant
House Florida but have
united many people.
So many
friendships,
marriages,
babies and
careers have
been a part of
this cohesive
group. “I
attended my
first YPFCH
event in 1996.
As I have come
to find out,
many of the
friends I have
today were
also at that

same event. I am proud
to have experienced the
majority of YPFCH’s 20
years.” Smiley said.
YPFCH has created many
new events that benefit
Covenant House Florida.
They have the 5K on A1A
in its 4th year, the Hard
Rock Pub Crawl and they
are one of 6 charities
that benefit from the Fort
Lauderdale Bus Loop. One
very special partnership
that has been a big part
of what YPFCH does is
Kid’s Fun Night. Each
month, the volunteers from
YPFCH host an arts and
crafts or game night for
the youth at the Covenant
House Florida shelter.

Celebrate 20 years of
YPFCH with old friends
and new at their 20th
Anniversary Event on
September 21, 2012 at
the World Famous Parrot
Lounge. To recreate the
events from the past,
they will have a huge
street party with a live
band, slide show, food,
drinks and fun. Visit
www.youngpros.net for
more information.

YPFCH Ski Trip
to Courmayeur,
Italy 2000

EAST-MAG.COM

75

76

JULY/AUGUST 2012

EAST-MAG.COM

77

SPECIAL ADVERTISING SECTION

5K EVENT

OCTOBER 6, 2

HUIZENGA PLAZA • FT. LAUDERD
FightForAirRunWalkFortLauderdale.org

1-800
Proc

NATIONAL CORPORATE
TEAM PARTNER

78

OCTOBER 2012

2012

DALE, FL

0-LUNGUSA
eeds benefit the

EAST-MAG.COM

79

SPECIAL ADVERTISING SECTION
FORT LAUDERDALE INTERNATIONAL FILM FESTIVAL • OCTOBER 19– NOVEMBER 11

FORTLAUDE

INTERNA

FILM

T

80

OCTOBER 2012

ERDALE

ATIONAL

FESTIVAL

The 27th Annual, October 19 - November 11, 2012, For more information visit www.fliff.com
EAST-MAG.COM

81

SPECIAL ADVERTISING SECTION
FORT LAUDERDALE INTERNATIONAL FILM FESTIVAL
OCTOBER 19– NOVEMBER 11

DEADFALL
Stefan Ruzowitzky / USA / 2012 / 94 min / English
Stefan Ruzowitzky, whose film, THE COUNTERFITTERS
won the Oscar for Best Foreign Film in 2007, has
created one of the best all-time thrillers in DEADFALL.
A dynamite cast, terrific script, picturesque locations
and a plot that has you on the edge of your seat.
This is a “don’t miss”! Winter. Somewhere near the
Canadian border on the U.S. side. A pair of robbers
are on the run with bags of cash from a freshly held
up casino. With the heat gettin’ hotter, the pair
split up in the frozen landscape. Not so far away, we
meet Jay, a boxer who just finished doing time in the
state pen and decides to head home to Ma ‘n Pa for
tomorrow’s Thanksgiving. Pa is the retired sheriff and
their homestead is quite a trek from civilization out in
the snow covered country. I think you see where we
are headed here. I don’t even like this genre of film...
it scares me too much! But this script is so good.
The cast so accomplished including Sissy Spacek, Kris
Kristofferson, Treat Williams, Charlie Hunnam and
brilliantly starring Eric Bana and Olivia Wilde in their
best roles to date.. And Ruzowitzky’s direction so
sharp...I was riveted for 94 heart stopping minutes.
...Sponsored by Howard THE DIRECTOR: Stefan
Ruzowitzky was born in Vienna, Austria. He directed
his first feature film, Tempo, in 1996. His other films
include The Inheritors, Anatomy, All the Queen’s Men,
Anatomy 2, Lilly the Witch, and The Counterfeiters,
which won the Oscar for best foreign-language film.
Sat, Oct 20, 9pm Muvico Pompano
Sun, Oct 21, 7:45pm Sunrise Civic Center
Mon, Oct 22, 8pm Cinema Paradiso

82

OCTOBER 2012

EAST-MAG.COM

83

SPECIAL ADVERTISING SECTION
FORT LAUDERDALE INTERNATIONAL FILM FESTIVA
OCTOBER 19– NOVEMBER 11

NINAH’S DOWRY
Victor Viyuch / Cameroon / 2012
/ 95 min / English + Pidgin &
Babanki w/English sub-titles In
2002, student filmmaker Victor
Viyuch entered FLIFF’s Eastman
Kodak International Student
Film Competition and won the
short narrative section with his
film MBOUTOUKOU. Fast forward
twelve years and Victor, now a
professional filmmaker, returns
with one of the most accomplished
films of the festival. At 20, Ninah
is a veteran wife of 7 years and
a mother of 3. She is stuck in an
abusive relationship with no hope
of change. Her family lives off her
meager earnings from farm work
while her husband, Memfi, drinks
away his equally meager earnings
as a shepherd. When news of her
gravely ill father reaches Ninah
she decides to go speak her peace
to her father even as her husband
commands her to stay and get
the farm ready before the rains
come. Ninah disobeys Memfi by
packing and attempting to leave.
This action sets off an incredible
series of events with a whirlwind
of suspense, thrills, and adventure

set across the Cameroon landscape.
Mbufung Seikeh as Ninah in her
screen debut is nothing short
of astonishing in one of the
strongest performances of the
Festival. Anurin Nwunemborn as
Memfi brings a calm, calculated
menace to the film. ...Sponsored
by Teri & Brian Pattullo
THE DIRECTOR: Named one of
Filmmaker Magazine’s 25 New
Independent Filmmakers to watch,
Victor Viyuoh wrote and directed
the thesis short MBOUTOUKOU
which was filmed entirely in
Cameroon, Africa. In one year on
the circuit, Mboutoukou played
at over 100 festivals including
Venice in Italy, New Directors/New
Films and Rotterdam. Beginning
with its nomination for the
2002 Student Academy Awards,
Mboutoukou won over 20 awards
including Best Short at SXSW, Best
Student Short at FLIFF, and the
Rights of the Child Award at the
Chicago International Children’s
Film Festival. Victor is an alumnus
of USC’s School of CinemaTelevision and Film Independent’s
Directors and Screenwriters labs.

SPECIAL ADVERTISING SECTION
FORT LAUDERDALE INTERNATIONAL FILM FESTIVAL
OCTOBER 19– NOVEMBER 11

QUARTET
Dustin Hoffman / UK / 2012 / English Dustin
Hoffman directs Maggie Smith, Tom Courtenay, Billy
Connolly and Michael Gambon ...Cecily, Reggie and
Wilfred are in a home for retired opera singers. Every
year, on October 10, there is a concert to celebrate
Verdi’s birthday and they take part. Jean, who used
to be married to Reggie, arrives at the home and
disrupts their equilibrium. She still acts like a diva,
but she refuses to sing. Still, the show must go
on... and it does. ...Sponsored byJanet & Irwin
THE DIRECTOR: Dustin Lee Hoffman (born August
8, 1937) is an American actor with a career in film,
television, and theatre since 1960. He has been
known for his versatile portrayals of antiheroes and
vulnerable characters. He first drew critical praise for
the play Eh?, for which he won a Theatre World Award
and a Drama Desk Award. This was soon followed by
his breakthrough movie role as the good-looking but
troubled Benjamin Braddock in The Graduate (1967).
Since then Hoffman’s career has largely been focused
on cinema, with only sporadic returns to television
and the stage. Some of his most notable films are
Papillon, Marathon Man, Midnight Cowboy, Little
Big Man, Lenny, All the President’s Men, Kramer vs.
Kramer, Tootsie, Rain Man, and Wag the Dog. Hoffman
has won two Academy Awards (for his performances
in Kramer vs. Kramer and Rain Man), five Golden
Globes, four BAFTAs, three Drama Desk Awards, a
Genie Award, and an Emmy Award. Dustin Hoffman
received the AFI Life Achievement Award in 1999.
Sat, Oct 20, 5pm Muvico Pompano
Sun, Oct 21, 7:30 Muvico Pompano

86

OCTOBER 2012

EAST-MAG.COM

87

SPECIAL ADVERTISING SECTION
FORT LAUDERDALE INTERNATIONAL FILM FESTIVAL
OCTOBER 19– NOVEMBER 11

88

OCTOBER 2012

THE SAPP

PPHIRES

Wayne Blair Australia / 2012 / 102 min / English
1968 was the year that changed the world. And
for four young Aboriginal sisters from a remote
mission this is the year that would change
their lives forever. Around the globe, there was
protest and revolution in the streets. Indigenous
Australians finally secured the right to vote. There
were drugs and the shock of a brutal assassination.
And there was Vietnam. The sisters, Cynthia,
Gail, Julie and Kay are discovered by Dave, a
talent scout with a kind heart, very little rhythm
but a great knowledge of soul music. Billed as
Australia’s answer to ‘The Supremes’, Dave secures
the sisters their first true gig, and fly’s them to
Vietnam to sing for the American troops. Based
on a true story, THE SAPPHIRES is a triumphant
celebration of youthful emotion, family and music.
THE DIRECTOR: Wayne Blair is a theatre,
film and television actor, writer and director.
Wayne’s debut feature film, THE SAPPHIRES,
a musical comedy has its world premiere Out
of Competition at the Cannes Film Festival in
2012. It is due for theatrical release in Australia
in August, with international territories to
follow. Wayne wrote and directed short film
THE DJARN DJARNS which won the 2005 Crystal
Bear Award in the Kinderfilmfest competition
at the Berlin Film Festival. The film also won a
Deadly Award for Outstanding Achievement in
Film in 2005, Best Screenplay at the Flickerfest
Film Festival 2006, Best Short Screenplay at
the AWGIES, Best Australian Short at the Film
Critics’ Circle Awards and has screened on SBS
and Foxtel. Wayne’s television directing credits
include LOCKIE LEONARD Series 1 and 2 for the
Nine Network, DEAD GORGEOUS for the BBC and
DOUBLE TROUBLE with Caama Productions.
Sat, Oct 20, 7pm Muvico Pompano
Sun, Oct 21, 3:30
EAST-MAG.COM

89

SPECIAL ADVERTISING SECTION
FORT LAUDERDALE INTERNATIONAL FILM FESTIVAL
OCTOBER 19– NOVEMBER 11

UNA NOCHE

90

OCTOBER 2012

Lucy Mulloy / Cuba /
2012 / 89 min / Spanish
w/English sub-titles
Floridians are acutely
aware of the situation
that is the day in - day
out life of people virtually
imprisoned on the island
of Cuba. The US embargo
created a life in a bubble
where remnants of the
1950’s pervades existence.
Living with just the
modicum of convenience
is not easy and escaping is
fraught with peril. In Lucy
Mulloy’s debut feature,
the frustrations, fears and
dreams are vividly realized
immersing the audience
in the intoxicating/
suffocating environs of
Havana. Her young cast
performs brilliantly and
the production elements
are stunning. Raul and
Elio, both in their teens,

have first-hand knowledge
of life only on Cuba, but
daily they see tourists who
are carefree, enjoying the
beauty of the island. This
dichotomy creates driven
resolve for the boys to
flee. Their efforts muddle
along without a true
time-table until a violent
act necessitates their
immediate call to action.
Elio’s situation differs from
Raul’s in not having any
pangs of remorse...but Raul
is extremely close to his
sister, Lila and grapples
with guilt in leaving her.
UNA NOCHE won three
awards at the Tribeca
Film Fes with Mulloy
named Best New Narrative

Director, and Best Actor
awards for both Javier
Nunez Florian (Elio) and
Daniel Arrechaga (Raul).
The film also won Best
Cinematography. Anailín
de la Rúa de la Torre
shines brightly as Lila.
THE DIRECTOR: Lucy
Mulloy graduated from
NYU film school. She is
an Oxford alum and has
been nominated for a
Student Academy Award.
Her film Una Noche won
the Spike Lee Production
Grant, Hollywood Foreign
Press Association Grant,
TFI Creative Promise
Emerging Narrative Award,
and more. She is currently
developing Una Noche Más.

BREATHING SHOULD NOT
BE AN UPHILL CLIMB.
REGISTER NOW:
FightForAirClimbFtLauderdale.org
800-LUNG-USA

Corporate, family & friend
teams forming now!
EAST-MAG.COM

93

Postcards

FROM

Lond

94

JULY/AUGUST 2012

don

PHOTOS AND COMMENTS
BY DAVID HOSKINSON

EAST-MAG.COM

95

“London Calling” was the invitation for the
youth of the world to gather for the 2012
Summer Olympic Games.....even if that line from
The Clash’s 1979 punk rock anthem was more
about a rebel yell than athletic excellence.
The XXXth Olympiad was seen by a
couple billion TV viewers, and EAST was
there. The fastest humans on the planet...
Bolt on the track and Phelps in the pool...
led the way to gold glory. Team USA won the
medal count, while British hosts pulled off
spectacular opening and closing ceremonies.
“Brilliant” was the overdone adjective
as London-town carried on in bloody lush
style, with the local color as interesting
as the view from the NBC cameras.
Flags, scarves, hats, team jerseys, and body paint
demonstrated national pride as sport fans paraded
thru the city exploring the west end theater
district in Covent Garden, world class museums,
government buildings hundreds of years old, and venues with
pop-up art, free concerts, and street circus performers.
Vodka flowed at the Sochi, Russia, exhibit...home of the
February, 2014 Winter Olympics...where the international jet
set and nouveau riche were well represented. The Brazilians,
as usual, seemed to earn the gold medal for partying. Rio’s
energy came on strong in London as they promoted their
2016 Summer Olympic Games. Add the 2014 World Cup
for football/soccer, and you can count on our neighbors
to the south to gear up for world class celebrations.
London got great reviews for infrastructure, pageantry,
and athletic performances. Let’s hope the nations in
attendance took home some of that peace and good will.
The English pubs (think 200-300 year old sports bars)
provided perfect gathering spots for Olympics TV viewing,
national storytelling, and beer. The pub grub has improved,
and it seemed there were happy hour deals for the entire fortnight.

96

JULY/AUGUST 2012

EAST-MAG.COM

97

WhoKnew?

Flags served as fashion statements,
calling cards, and cheerleading devices.
Patriotic fever ran high as fans rooted
for their national teams. Go GB!
Team USA! Viva Brazil! Espana!

98
98

DECEMBER 2011
JULY/AUGUST 2012

EAST-MAG.COM
EAST-MAG.COM 99

100

JULY/AUGUST 2012

The regimental dress of
the Royal Cavalry is the
real thing...no trendy
Olympic colors or new
fangled ceremonies
needed. The daily
changing of the guard
is a tradition, but these
soldier’s also get called
for tours of duty in Iraq
and Afghanistan. The
matching steeds don’t
flinch from the onslaught
of tourist cameras,
and provide a clue to
Britain’s excellence in
equestrian events.

EastPeeps
Bands Maroon 5 and Flo
Rida played a poolside
concert at the famed
Fountainbleu.

Photos by David
Hoskinson

104

JULY/AUGUST 2012

7

EAST-MAG.COM

EastPeeps
Pinion is Browardâ&#x20AC;&#x2122;s local support
group for the Special Olympics.
Their masquerade gala at the Hilton
Fort Lauderdale Beach Resort was
a surprise hit of the summer social
season.

Enjoy five nationally rated Superior Small Lodgings
just a short walk to the beach, shops and waterfront restaurants.
Full kitchens, king beds, BBQ, laundry, most with pools,
free Wi-fi, free parking, free local calls, NO resort fees!
Choose from studios, 1/1s and 2/2s.
4rentbythebeach.com
Reservations: (954) 283-1111
text to “beach 55678”

EAST-MAG.COM

109

More Olympics

110

DECEMBER 2012

EAST-MAG.COM

112
112

DECEMBER 2012
JULY/AUGUST 2012

The British empire extended across five continents for
several centuries, and their explorers brought back
boatloads of treasure. Antiquities from Egypt and Greece
highlight the collection at the British Museum. The
Greeks want the frieze from the Parthenon, the “Elgin
Marbles”, returned to Athens. Tough negotiations...can a
nation’s cultural heritage be traded, bought or sold ?

The Rosetta Stone

EAST-MAG.COM

114

DECEMBER 2012

EAST-MAG.COM

116

DECEMBER 2012

EAST-MAG.COM

WhoKnew?

118

DECEMBER 2011
2012

EAST-MAG.COM

WhoKnew?

120
120

London’s theatre district
is ground zero for the
world’s finest in live
drama, song and dance.
The States has Broadway
in New York, plus
Disney and Hollywood
in California...but from
Shakespeare to Andrew
Lyod Webber, London’s
performing arts has
led the western world.
The Kings’s english
can be captivating.
DECEMBER 2011
JULY/AUGUST 2012

EAST-MAG.COM
EAST-MAG.COM 121

Now You

The English Knights Templar were based in London’s oldest house of worship,
Temple Church, and planned their crusades to the Holy Land from the campus of
meeting rooms, inns, and military barracks near the River Thames. You may have
seen Tom Hanks exploring this interior for clues in “The DaVinci Code”.

122

DECEMBER 2012

Can Read

EAST-MAG.COM

The Brits lifted an entire Greek temple, now a major part of the
British Museum.

124

DECEMBER 2012

EAST-MAG.COM

126

DECEMBER 2012

Go Team USA.

EAST-MAG.COM

128

DECEMBER 2012

Plenty of historic sights...and great public transit from
the underground to the ubiquitous red buses.