I knooooooooooow you’ve got people who rave about how you’ve helped them. Sure, maybe it’s only one person right now. I bet if you dig a little deeper, you’ve got some grateful clients who would be happy to sing your praises.

In this video, I’ll walk you through three steps that make for a better testimonial.

It’s a great confidence builder. And the bonus is that you can take those results and pluck out the true value you deliver – so when you’re better able to help your prospects identify with the results they can expect from working with you.

Watch the video – then visit thebiztruth.com/results to see how testimonials can be done in both video and written form.

Have you noticed that the number of digital offers has increased drastically as we head into the holidays?!

I was floored to see that Amazon’s Cyber Monday sale involved unlocking a new offer every 5 minutes. Every. Five. Minutes!

You may have even offered a Black Friday, Small Business Saturday, Cyber Monday – or some other variation of an online sale to your community as well.

But as a service based entrepreneur, your value may be less obvious to your prospects than that 55″ TV they KNOW is a bargain at $199.

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Belly up for my live true.sales training workshop in NYC on Tuesday, December 8 by requesting your seat using the link below!

You’ll learn three simple moves that make every single sales situation a lot more palatable(if you hate them),powerful(because you’ll more confidently articulate your value) and profitable(because you’ll close more opportunities!)

Whatever you do, be sure to know how to best articulate your true and unique value as you head into your next sales situation – because you’re worth it!