Named Baby Gaga, the ice cream was served with a shot of Calpol, to help with brain freeze, and a swab of Bonjela for those with sensitive teeth!

Those that tasted it reckoned it was every bit as good as normal ice cream, even if the thought of it sucked a little.

Fast-forward to 2015, though, and breastfeeding campaigner Victoria has once again teamed up with ice cream guru Matt O’Connor – this time to celebrate the birth of royal baby Charlotte Elizabeth Diana. The product, named Royal Baby Gaga, has a recommended price of £19.99 for a 500ml tub, with profits being donated to a breastfeeding charity.

All donated breast milk is screened to hospital standards before being blended with Madagascan vanilla.

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