Message Mapping established how the company should be perceived, and helped clarify three desired perceptions as well as its overall strategic objectives.

Client

JKX Oil & Gas plc

Project

Message Mapping, strategic annual reports.

Scope

Message Mapping.Strategic and financial report.Consultancy.

We invited DB&Co to use their Message Mapping process, the output drove an entirely original and engaging annual report. David’s ability to distil what he has heard in over 20 hours of workshops into a creative interpretation is unique and impressive - not something I have ever seen before in over 15 years of working with listed company reports.

Andy Williams, Deputy Chief Financial OfficerJKX Oil & Gas plc

Message Mapping established how the company should be perceived, and helped clarify three desired perceptions as well as its overall strategic objectives.

We invited DB&Co to use their Message Mapping process, the output drove an entirely original and engaging annual report. David’s ability to distil what he has heard in over 20 hours of workshops into a creative interpretation is unique and impressive - not something I have ever seen before in over 15 years of working with listed company reports.

Andy Williams, Deputy Chief Financial OfficerJKX Oil & Gas plc

AMM are a property asset management company. All property asset management companies show buildings and chaps with suits, and have brands which make them look like banks. AMM aren’t like that. AMM have never had a web site, or any coherent brand; they have gained business on reputation and recommendation. Message Mapping helped define an engaging proposition for this well established business, conveying the benefit and very human experience of working with AMM.

Client

AMM

Project

Message Mapping and visual identity For AMM

Scope

Message MappingBrand identityWeb site

DB&Co has been instrumental in getting us to realise the essence of what we love doing through business and how best to communicate that. David has challenged us in a constructive and supportive way working on all aspects of our first web site and brand mark. Working through David and his team has been a rewarding investment in time and energy.

Mark Loveday- Owner

AMM are a property asset management company. All property asset management companies show buildings and chaps with suits, and have brands which make them look like banks. AMM aren’t like that. AMM have never had a web site, or any coherent brand; they have gained business on reputation and recommendation. Message Mapping helped define an engaging proposition for this well established business, conveying the benefit and very human experience of working with AMM.

Harriet Birt

DB&Co has been instrumental in getting us to realise the essence of what we love doing through business and how best to communicate that. David has challenged us in a constructive and supportive way working on all aspects of our first web site and brand mark. Working through David and his team has been a rewarding investment in time and energy.

Mark Loveday- Owner

A fantastic new technology that turns cameras into health monitors, web site aimed at investors and partners.

Client

Oxehealth

Project

Brand and proposition creation

Scope

Message MappingWebsite creation and project direction

A fantastic new technology that turns cameras into health monitors, web site aimed at investors and partners.

The idea bureau (build)

FA digital (animated graphics)

Feelgood (technical illustration)

We were trusted to help develop all aspects of this new company's brand, which was formed from the simultaneous acquisition of six businesses in November 2012.

Client

Global Navigation Solutions

Project

Brand and proposition creation

Scope

The DB&Co team helped us firstly to articulate what it was that was going to make this new entrant special in the markets it served and then to bring that to life with a strong brand expression and clear brand story

Hayley Jopson, Marketing Director,Global Navigation Solutions

We were trusted to help develop all aspects of this new company's brand, which was formed from the simultaneous acquisition of six businesses in November 2012.

The DB&Co team helped us firstly to articulate what it was that was going to make this new entrant special in the markets it served and then to bring that to life with a strong brand expression and clear brand story

Hayley Jopson, Marketing Director,Global Navigation Solutions

We were invited to use message mapping to help Cognito's team to identify what makes Cognito special and attractive, we then went on to design write and build that into all its routes to market.

Client

Project

Scope

David’s ability brings a clear, structured and evidenced based approach to message mapping, creating a powerful yet simple framework for us to use while listening to and accommodating all stake-holders has set an enduring standard for the quality we now expect from our partners.

This was a fantastic opportunity to work with this incredible brand, a whole new meaning to immersive relationships.

Robson Dowry

David’s ability brings a clear, structured and evidenced based approach to message mapping, creating a powerful yet simple framework for us to use while listening to and accommodating all stake-holders has set an enduring standard for the quality we now expect from our partners.

Client

Project

Scope

For us, the help has been in your creative messaging…..using images to relate key concepts. Would certainly call you again if the need arose.”

Nuala McGourty, Retail Director, Royal Collection Enterprise

We have helped the trust to bring a sense of occasion to the temporary structures which are erected each summer to welcome thousands of visitors from around the globe.

For us, the help has been in your creative messaging…..using images to relate key concepts. Would certainly call you again if the need arose.”

Nuala McGourty, Retail Director, Royal Collection Enterprise

We used Message Mapping to help provide compelling evidence on what being the best meant in practice.

Client

Yell Group plc

Project

Annual Report and Accounts

Scope

Annual and Corporate Responsibility ReportsInvestor presentations

David is a great creative thinker matching comms strategy with creative output. He truly believes that great design won't work unless the message is right. And he's great fun to work with too.

Sarah Smith Head of Corporate Identity and Design,Yell Group plc

We used Message Mapping to help provide compelling evidence on what being the best meant in practice.

David is a great creative thinker matching comms strategy with creative output. He truly believes that great design won't work unless the message is right. And he's great fun to work with too.

Sarah Smith Head of Corporate Identity and Design,Yell Group plc

The trouble with a castle is it's designed to keep people out!

Client

Royal Collection Trust

Project

Visitor interpretation and signing

Scope

Building identificationSite-wide signagePromotional graphics

For us, the help has been in creative messaging…..using images to relate key concepts. Would certainly call you again if the need arose.

Nuala McGourty, Retail Director, Royal Collection Tust

The trouble with a castle is it's designed to keep people out!

For us, the help has been in creative messaging…..using images to relate key concepts. Would certainly call you again if the need arose.

Nuala McGourty, Retail Director, Royal Collection Tust

Message Mapping was key to bringing the various stakeholders together for this large complex retail and transport hub.

Client

Scarborough Group plc

Project

Retail Branding

Scope

Message mappingBrand creationPromotional communicationSigning

quickly brought out the key issues in the re-branding of the shopping centre and enabled us to agree on the new logo swiftly and with the minimum of fuss. I would happily use this system again and recommend it to others.

David Wells, Development DirectorScarborough Development Group plc.

Message Mapping was key to bringing the various stakeholders together for this large complex retail and transport hub.

quickly brought out the key issues in the re-branding of the shopping centre and enabled us to agree on the new logo swiftly and with the minimum of fuss. I would happily use this system again and recommend it to others.

David Wells, Development DirectorScarborough Development Group plc.

A couple of Annual Reports reflecting E&Y's points of difference, one using patterns made by two halves, reflecting co developed solutions, the other using art to illustrate client benefits.

Client

Ernst & Young

Project

Annual Report and Accounts

Scope

Message MappingAnnual Report and Accounts

A couple of Annual Reports reflecting E&Y's points of difference, one using patterns made by two halves, reflecting co developed solutions, the other using art to illustrate client benefits.

Three very enjoyable projects for this great company, the last before it was taken over by TATA

Client

Tetley Group

Project

Annual Report and Accounts

Scope

Message MappingAnnual reportsEmployee communications

He combines a really exceptional strategic insight coupled with an ability to think and visualise creatively. His ability to get on with people at all levels means he can get to the heart of an issue quickly and translate that into possible solutions that the client can work with

Debbie Standish Tetley Group/Change in action

Three very enjoyable projects for this great company, the last before it was taken over by TATA

He combines a really exceptional strategic insight coupled with an ability to think and visualise creatively. His ability to get on with people at all levels means he can get to the heart of an issue quickly and translate that into possible solutions that the client can work with

Debbie Standish Tetley Group/Change in action

Here's an example of one or two of our objectives: Raise awareness of ‘Power/Energy Optimisation’ as the new green issue. Prioritise who to communicate with. Convey that there is a green way to supply electricity from your power/energy provider and describe the benefits. Establish powerPerfector as the only company to deal with in this area. Examine the most effective means to create that reality in the minds of key audiences, both private and public sector.

Client

powerPerfector

Project

Brand and proposition creation

Scope

David Birt’s Message Mapping process is one of the most effective ways of getting your team's understanding of your organisation strategy aligned with how you communicate effectively to your target audience

Oscar Vickerman, Marketing Director,powerPerfector

Here's an example of one or two of our objectives: Raise awareness of ‘Power/Energy Optimisation’ as the new green issue. Prioritise who to communicate with. Convey that there is a green way to supply electricity from your power/energy provider and describe the benefits. Establish powerPerfector as the only company to deal with in this area. Examine the most effective means to create that reality in the minds of key audiences, both private and public sector.

David Birt’s Message Mapping process is one of the most effective ways of getting your team's understanding of your organisation strategy aligned with how you communicate effectively to your target audience

Oscar Vickerman, Marketing Director,powerPerfector

If you understand your clients business, you will understand the issues they face. If you focus upon simplification your communications should reflect that...

Client

Project

Scope

If you understand your clients business, you will understand the issues they face. If you focus upon simplification your communications should reflect that...

Consecutive reports for 5 years, this one's my favorite. Message Mapping was key to getting the communication objectives agreed. Evolving the groups expression from ‘keeping the lights on’ to an international transmission business.

Client

National Grid Group plc

Project

Annual Report and Accounts

Scope

Message MappingAnnual and Interim reports

Consecutive reports for 5 years, this one's my favorite. Message Mapping was key to getting the communication objectives agreed. Evolving the groups expression from ‘keeping the lights on’ to an international transmission business.

Blue Circle was about be acquired by French competitor Lafarge. To mark the occasion we were asked to create something that captured and celebrated the company's terrific track record. We focused on the culture that formed the backbone of this iconic company and the people who made it work.

Client

Blue Circle

Project

The people behind the brand

Scope

Message MappingIndividually packaged book for each employee

Blue Circle was about be acquired by French competitor Lafarge. To mark the occasion we were asked to create something that captured and celebrated the company's terrific track record. We focused on the culture that formed the backbone of this iconic company and the people who made it work.