Google+ Local (formerly Google Places) is one of the major review sites you should know about. The popularity alone of Google as a brand has enabled this Google product to gain a lot of users and reviewers, making Google Places a rapidly growing source of local recommendations and ratings.

It goes without saying that your business should be found here. Don’t worry: claiming your business listing on Google+ Local / Google Places is free. Here’s a guide to help you get started.

(Stay tuned for more guides by regularly checking in on the ReviewTrackers blog. To see all how-to guides published so far, just click on the how-to tag.)

Step 1: If you do not yet have a Google ID, you’ll need to create one. Just visit the Google New Account page to create your Google ID. Fill in all the required information, such as E-mail address, password, location, etc. Once you’re done, you’ll receive an E-mail asking you to confirm your new account.

Step 3: Find your Google Places listing by entering your business’ main phone number. Google will check if it already has some info on your business. (Don’t worry; if the info is incorrect, you can edit it after you’ve successfully claimed your listing.)

Step 4: Claim your business listing(s) from the search results that appear.

Step 8: Wait for a letter with your PIN and other instructions for activation. Then enter the 5 digit pin number under the Status section. Select “Go” to complete the process.

Step 9: If you want to add another business, select “Add another business” from the dashboard and repeat the steps above.

Migs Bassig

Migs is the Content Manager for ReviewTrackers. He's a creative writer who has helped numerous companies communicate more effectively online, and he loves sharing his local marketing knowledge to help brands and business succeed.