I'll never do that again! These days you can start a business for about $500. As revenues increase, you can justify additional spending, but you don't need to pour thousands of dollars into your operations until you have the revenue to justify it.

Postpone the custom website. Start with a blog on Wordpress or Blogger. Templates make it DIY easy. Sell your products and services on eBay, Etsy, and Craigslist. Market your services on Elance.com or Guru.com. They have built-in audiences and transaction tools that send money directly to a PayPal account.

Cost: Transaction fees on product or service sales.

Design within reach. To design your logo, use crowdsourcing services like CrowdSpring.com and 99Designs.com and have dozens of options to choose from.

Cost: About $500

Go to market. Pitch journalists nationwide by signing up for HARO. Add an email opt-in to your site to build your sales list using MailChimp (DailyWorth does!). Set up Google Analytics to track visitors, content, traffic sources and more.

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