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DETROIT--(BUSINESS WIRE)--TU-Automotive--TomTom (TOM2)
and Xevo
have collaborated to deliver the next generation of the personalized
in-vehicle commerce experience, utilizing TomTom’s
navigation expertise to seamlessly incorporate the merchant partners
of the automotive industry’s first on-demand commerce platform, Xevo
Market, into cars’ navigation systems. Drivers’ preferred merchants
and service providers are presented, through in-vehicle touchscreens and
smartphone companion apps, as Points of Interest (POI) on the map, with
the option to touch the POIs on the screen and navigate to them.

This personalized navigation experience takes Xevo’s innovative
commerce-in-the-car scenario to the next level, using a driver’s
location and route to offer relevant recommendations, retail locations,
and offers conveniently along the way, from ordering a cup of coffee for
pick-up to being offered a fuel stop at a nearby station when fuel
levels are low. Drivers must opt-in to the service and can opt-out at
any time.

Automobile manufacturers, merchants, and drivers can all benefit from
the offering. Automakers can deepen customer loyalty by providing even
more personalization in their vehicles, merchants never miss an
opportunity to connect with their customers, and drivers will be alerted
to their favourite brands while on the road.

“While accurate navigation, routing, and an intuitive user interface
will always be a priority for drivers’ in-car experience, streamlining
and simplifying their lives is becoming more important too. We’re happy
to be working with Xevo to offer car makers the opportunity to surprise
and delight their customers,” said Antoine Saucier, Managing Director,
TomTom Automotive.

"Xevo Market is a powerful solution that improves the driving experience
and helps both automotive and merchant brands strengthen customer
loyalty and increase satisfaction. Combining the revolutionary Xevo
Market platform with TomTom’s map and navigation expertise offers us the
opportunity to extend in-vehicle personalization into the navigation
experience for smarter, more productive journeys,” said Dan Gittleman,
CEO, Xevo. “This next generation of in-car commerce empowers automotive
OEMs with the most advanced and seamlessly-integrated turnkey in-car
monetization platform available.”

ENDS

About TomTom

TomTom created the easy-to-use navigation device, one of the most
influential inventions of all time. Since then, we have grown from a
start-up, into a global technology company. We design and develop
innovative navigation products, software and services, that power
hundreds of millions of applications across the globe. This includes
industry-leading location-based and mapmaking technologies, embedded
automotive navigation solutions; portable navigation devices and apps,
and the most advanced telematics fleet management and connected car
services.

Combining our own R&D expertise with business and technology
partnerships, we continue to shape the future, leading the way with
autonomous driving, smart mobility and smarter cities. Headquartered in
Amsterdam with offices in 37 countries, we offer advanced digital maps
that cover 142 countries, and our hyper-detailed and real-time TomTom
Traffic information service reaches more than five billion people in 69
countries. www.tomtom.com

About Xevo

Xevo Inc. is a trusted Tier-1 automotive software supplier deployed in
millions of vehicles worldwide. Xevo solutions for cloud, car, and
mobile devices leverage computer vision, machine learning, and data
analytics to continuously create, test, and deploy new AI models that
improve performance, safety, and driver experiences. Xevo's Journeyware
suite of automotive products seamlessly connects drivers and their
vehicles to mobile applications, content, and services. Xevo Market, its
merchant-to-driver platform, connects customers with their favorite
brands by delivering highly-contextual offers through the touchscreens
of their vehicles and their vehicle-branded mobile apps. Xevo technology
is licensed in vehicle systems worldwide to several of the world's
largest automotive manufacturers. For more information, visit www.xevo.com