Category Archives: E-commerce

When you’re spending thousands – or even millions – of pounds on translation and localisation services, how can you calculate whether you’re not just receiving value for money, but the right service for maximising profitability?

In 1985 Vodafone predicted that the market would take around a million mobile phones. That’s not a million a month or a year or in one particular region but the total forecast sales everywhere. Perhaps it wasn’t surprising though.

Magento is one of the fastest growing e-commerce platforms. Lingo24 asked Magento expert Matthias Zeis about Magento and its future, why it is so popular and, of course, what he thinks about a translation API and the internationalisation of business.

In many ways the world seems smaller these days. Digital products like apps can theoretically be downloaded and accessed from anywhere, e-commerce is big business and even traditional importing and exporting can be easier in an ever more interconnected world.

It’s high excitement at Lingo24 this week as we make final preparations, pack our bags and print off our boarding passes. Why? We’re heading off to Chicago for a very lucrative event in our calendar: the IRCE (internet retailers conference and exhibition). While not everyone shows as much enthusiasm as we do for a conference, the team of five we’re sending have a very special reason to be looking forward to it…

In the language business we manage lots of data. It comes in all sorts of formats, from various platforms and applications, and our job is to translate this data into a myriad of different languages, as efficiently as possible, before giving it back to be harnessed.

Online consumer sales have been growing rapidly in Europe during recent years, as internet usage and access to computers and mobile devices become more widespread. This infographic shows which European countries are adopting e-commerce en masse, and which markets might be hot for growth in online sales this year.

Selling in international markets offers a significant revenue stream for many businesses. For example, for online retailer ASOS, almost 60% of their sales come from overseas markets. But how can managers of Magento-based sites make the most of its functionality to maximise sales across the globe?