If you’re an introvert, networking in person on a regular basis can be a challenge. Not that you don’t enjoy socializing and connecting. In fact, cultivating real connections with others is probably one of your strengths. But, it just can be so draining,... read more

“The best way to predict the future is to create it.” ~Abraham Lincoln Desiring growth, change, and expansion is natural. For us who are in business for ourselves, setting marketing and sales goals is an important way to stay focused and measure how... read more

Have you ever felt you’re getting too big or a sales or marketing project was just too overwhelming or that things were moving too fast in your business and you just might fall flat on your face if you don’t pull in the reins? Or, here’s a good one:... read more

I never imagined I’d reference Iggy Azalea in the context of differentiation in selling professional services. Now that I think of it, though, it doesn’t actually sound so strange. After all, Iggy is pretty different! LOL You’ll see what I mean in... read more

There’s so much noise vying for people’s attention that, for the clients who are perfect for you to find you, “standing out” is really important. It actually serves them when you do this. I teach how to do this in the first lesson of the... read more

Can I share something personal with you? This year has been a really tough year for me. One year ago, my partner of 11 years asked me for a divorce. It was the second Friday in October 2013. (Sidebar: Most posts here don’t reference a date because the content... read more

Whether and to what extent a strictly free market economy exists or is wholly desirable is an age-old debate, but clearly for a healthy and voluntary exchange of goods and services to occur, there must be robust sales and selling occurring with regularity. My wish for... read more

If you’re in business for yourself or are in sales, you have no doubt felt or experienced performance anxiety at some point in your career. For some of us, we feel it daily. When we find ourselves in such situations, performance experts and NLP practitioners... read more

A client and I were discussing how seductive it can be to assign blame for whatever it is we’re experiencing in our life and our business. This seduction extends to even our own emotions and how we tend to talk about them. Maybe you’ve heard (or even said... read more

The good news about having marketing & sales scripts and templates is you never have to figure out on the spot what to say. They are also valuable because they are inherently consistent. You say this thing. Then, you say the next thing. And, so on. This... read more