“Smorgasburgh is not unlike the other open-air food markets in some of the … cities associated with foodies, like Seattle, Brooklyn, and Austin,” Mueller said. “With the rise of the great food scene we have in Pittsburgh, we wanted to celebrate it. And we thought there’d be no better place to do that than in the Strip District.”

Entertainment will be provided by local singer-songwriter Madeline Rae Beyer. They expect 500-700 people throughout the course of the day, and if the event is successful, they want to make it a regular occurrence.

“We’re hoping that we can carry this on a monthly basis, hopefully through November,” Mueller said. “Next year, beginning in the Spring, we’ll try a faster cadence, maybe even bi-weekly.”

The motto of the event on the 21st is “The Strip Starts Here.” Mueller said part of the goal of Smorgasburgh is to expand the boundaries of the Strip District.

Finally, did we mention the free beer? It’s free. And if for some reason you don’t like free beer, you can always bring your own. The event runs from 10 a.m. to 4 p.m., and admission is free.