Building a brand and having the culture of your company support that brand, is one of the most important tasks for every business. Join me and my guests; Ellen Slattery and Brendan Roane of Gracie’s Restaurant and Ellie’s Bakery, as they talk about the brand of a five-star restaurant and an artisanal bakery. Whether your company is an online business, a retail store, or a restaurant, your brand and your culture need to support your mission.