What Matters Now For Your Startup

In the mist of the noise about what matters for startups and how startups can succeed, a few ideas and principles stand out. If you get it right, customers and users will gravitate to you and your business will get the attention it deserves from investors, partners and prospective users or customers.

Here’s what matters now.

A visionary CEO

A well-known path to success

An excellent team

Passionate employees

Creativity and a lot of perseverance to sell your product.

Lean and effective marketing strategy

Role clarity for efficient performance

Driving traffic and converting that traffic to customers

Handful of key features that will retain most of your customers

A good marketing message that tells a story

A highly converting website if your product runs on a subscription model