Both owners told The Telegram that they made sure they put the needs of their clients above all.

“It wasn’t the clients who were at fault,” said Pitcher. “But it wasn’t our fault, either. I just knew that the clock was ticking for some of the girls.

“So all of our customers are getting merchandise from another supplier, at the same price that the Alfred Angelo dresses were. We just ate the costs ourselves if it was more.”

Vatcher said she made sure this incident didn’t prevent her clients from having a stress-free day.

“I focus on the client. That’s where the trust lies,” said Vatcher. “Our clients were fabulous, and we got everything figured out pretty quickly.”

Jillian Watson is one of Vatcher’s clients, and is getting married in April 2018. She didn’t have trouble with her wedding dress, but with her bridesmaids’ dresses.

“At first it was stressful, because I’m getting married down south, so it’s costing my bridesmaids quite a bit of money for my wedding already,” said Watson. “Since the Alfred Angelo dresses were really well priced, I was nervous we weren’t going to find something as affordable.”

Watson told The Telegram that the staff at The Bridal Salon went above and beyond her expectations.

They were able to find dresses in a very similar style, while offering the same affordable price.

“Pretty much everybody in this industry knows about this now,” said Pitcher. “Especially anybody planning a wedding. We’re getting tons of people coming in asking if we are selling off the brand.”

Most of the Alfred Angelo stock is discounted up to 50 per cent.

“Once a dress is no longer orderable, it makes its way to the clearance rack,” said Vatcher. “That’s where all of Alfred Angelo will be in the next couple of weeks.”