Making the wrong kind of splash, Lochte appeared on Fox's Good Day Philadelphia to, of course, promote his new E! reality show, What Would Ryan Lochte Do? The interview started innocuously enough, but the softballs turned hard when the interviewers, Sheinelle Jones and Mike Jerrick, asked about a pickup line that would get his attention from women.

Crickets.

The silence lasted a shocking six seconds before the Olympian managed, "Good question," and then the mangled mantra, "My philosophy is if you're a man at night, you gotta be a man in the morning."

Huh?

Lochte then, in describing life under a constant lens, offered a, um, analysis of the typical bathroom. "The first couple days, it was a little weird. I mean, I was brushing my teeth and the camera was there. I was like, 'What are you guys doing?' So the cameras were allowed in the bathroom? I mean, I guess there's like a (pause) mirror with a sink, and you have the bathroom."

Jones and Herrick could barely keep it together. Jones laughed so hard she wiped her eyes and swiveled away from the camera. Herrick wondered aloud, "Seriously. How are they going to get enough material?"