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It's made with a honey extract that actually attracts moisture to your hair to restore elasticity and manageability. Plus the tangy fragrance in this shampoo is a customer fave many even say it smells like orange creamsicles!

I had my boyfriend ask his ex wife what product she was using on their daughter's hair. She was using this and I could tell a huge difference in her hair from what we were using (another professional shampoo) it made her long thick hair easier to brush.

I had my daughter try the product whom has very fine hair that was getting oily due to puberty. This was the only shampoo that took all the grease out of her hair with it still having moisture and not looking greasy an hour later.

I just don't get it, how is this product supposed to be moisturizing? I have thin, wavy, color treated hair, but lots of it and while this cleaned well and I liked the fruity smell, it (and the conditioner) left my hair high and dry. I also lost a lot more hair down the drain and then even more when I tried to get a comb through it. Only way I could detangle is with Paul Mitchell's Moisture Mist.

I have thick wavy hair. I buy the best products for my hair and try different stuff all the time. I have only used this product 3 times and have seen results! My hair texture feels very much more hydrated