June 11, 2014

Toronto ticklers

Toronto Public Health has unveiled its edgy, city-branded condoms just in time for Pride Week and the start of the summer dating season.

The condom wrapper features a street pole standing proud and tall, along with rainbow-flagged signs featuring three of the city's most oft-double entendred streets, Coxwell Avenue, Wood Street and Cummer Avenue.

"No matter which way you go, put it on," the condom wrapper says.

Toronto Public Health is launching "condomTo" after the success of similar campaigns in Los Angeles and New York.