One commenter named them “shampoo, body wash, conditioner”, and people on social media couldn’t get enough of it. The comment was quoted in countless other comments, and one such post was shared again over 8,000 times.

Others have edited the towers into a picture of a bath to make them look like they are mini bottles sitting on a shelf, while another added to the joke, referencing three toiletry brands: “Head & Shoulders, Pantene, Dove”.