Saturday, April 5, 2014

I've been dying to write a review for this 12inch EP titled Foreign Spells from The Young Evils ever since I've been dancing in front of my speakers (a la Einstein A Go-Go style; kicking the foot back and all) at full volume over one year ago when it first graced my turntable. This quartet from Seattle, WA simply nailed it with their four song EP, brought to you by Fin Records. Their sharp-shooting approach with such a stellar release reminds me of the EPs Ride used to put out between their full lengths; packing a punch and never tiring.

"Darker Blue Bayou" takes off with a great clap-beat, supported by an assured groove. Troy Nelson and Mackenzie Mercer play back and forth with vocal leads. The rhythm drives deep into the bayou down I-10, never looking back.

I remember hearing "Dead Animals" for the first time; the second track to side-a. Mackenzie plus a muted power-pop guitar begin the song. Truthfully, my first impression was, "Oh no, it was too good to be true. They over delivered on the first song, and now it's downhill from here." But to my great and welcomed surprise, just about sixteen seconds into the track, The Young Evils brought me back to my imaginary dance floor, head swinging back and forth (wishing I had hair), and singing along to the lyrics (yes, upon first listen). Turning the volume up louder and louder, rift by rift, I simply could not get enough of The Young Evils' persistence; and we were only two-tracks into this inaugural listening.

Take a breathe, walk over to the turntable, and flip this beautiful wax to continue an amazing indie pop discovery. "The Devil's Barricade" finds Troy, with his hushed Jesus & Mary Chain -like vocals, taking the first step with another boy/girl tag-team approach to the vocals; I think this what I am beginning to like more and more about The Young Evils (it's keeps things interesting, and moving along). There is a familiarity with their music, much like The Rosebuds, leading you to believe you already know what's coming, yet creating a yearning for more.

Just as I am beginning to adore The Young Evils grittier comparison to UK indie poppers, The School, "Touch Tone Lovers" takes a sharp right hand turn onto 'Bad Ass Lane.' Do yourself a favor and go turn up the volume even louder than you had it before for this one; the drums feel so good, especially when The Young Evils drop out the bass for that break, leaving the guitars dangling out the window. Mackenzie's voice slides into a more chill, shoegaze-like vocal style, while the music, traditional to Rock n' Roll in many senses, really stands out on its own; presenting you with the truest of sounds for The Young Evils (and I love it).

Fin Records does not cut back in any way for this four song release. True to their form, the clear vinyl is simply immaculate. Inner sleeve embossed with their logo, pristine polypropylene bag to protect the artifact, Fin Records shows respect in many ways other won't. The two-toned packaging lends a hint to the modern day doo-wop inside. I just wish I could have told you all about this sooner.

Sunday, December 23, 2012

First off... I love this record! I love it for so many reasons (that we will get to in a moment), but let's start with the music and then dive into the fun stuff: the packaging. Side-a / track-1, "(A) Natural History," is simply the perfect start to what is a brilliantly constructed record. Immediately, I fantasize that this record was mislabeled and I'm actually listening to Swervedriver's long lost demo recordings (pre-Raise); Soccer Mom "never (lost) that feeling" and nailed it spot-on right out of the gate with this opening track. (I'm sure over time everyone reading this blog is going to quickly learn that I'm a hugeübersupersucker for shoegaze / wall-of-sound / driving guitars.)

"American Shirt (Eagle Flag 911)" and "Celebrity Unrest" continue to back this introductory resemblance, but adding in additional references of My Bloody Valentine (especially the open guitar tones of "American Shirt (Eagle Flag 911)") and Sonic Youth. Singer / Guitarist, Will Scales, has a 1990's / Thurston Moore style of delivering his words; direct, raw, and often with a coolness. Danielle Deveau's baselines are straightforward and infectious, doing what bass players are supposed to do.

As I eluded to in the beginning, not only has the music from this EP caught my attention, but the interactive packaging really stands out. There is a heavyweight paper with an image of lines floating above the record jacket, allowing the listener to slide it up and down, changing the view from the title of the EP, 'You Are Not Going To Heaven,' to the name of the band, Soccer Mom. On the flip side, this movement provides you with the song titles from side-a to side-b. All of the typography on the record jacket itself is embossed into a thick, white cardboard with black ink; stunning.

Moving inside the package, the first thing I find is a printed copy of my favorite Peanuts cartoon; the one where Linus is telling Lucy,"Buying records cheers me up... Whenever I feel low, I buy some new records.." (so true). I'm not sure if I was special to receive this, but either way it worked for me.

I love that Sweaters & Pearls and 100m Records (split release) thought to use a manilla record sleeve, rather than the traditional white sleeves; it's a welcomed unique touch that you don't see too often. The cut-to-bleed photo with liner notes insert makes what could appear to be a more low-fi project official. Add in the glossy download card for MP3s that matches the line-image of the cover art as well, and you now know this is not another Belle & Sebastian high school project for art class.

For me, two other factors wrap it up as a stellar release for Soccer Mom, Sweaters & Pearls, and 100m Records: white vinyl and a 10inch record. It's a nice solid piece of wax that feels so innocent, taking us back to that low-fi feeling, which is what I'm loving so much (ultimately) about this record. The artwork on the center labels appears to be hand stamped: white paper label with red ink; purposeful (a), hospitable (thanks), and all that is necessary.

Everything from the music to the design is eclectic and contrasting, yet sits so well together. You'd expect to only be able to buy this record from the bass player's car after their show in the parking lot behind the club, as well as see it on the well illuminated shelves of Newbury Comics. The fun nature of the packing might lead you to think that Soccer Mom is the next pop-infused affair from Stephin Merritt (Magnetic Fields), but yet as your needle clears the lead-in you quickly realize Soccer Mom's 10inch EP (musically as well as physically) pays great tribute to indie rock releases from when vinyl was all we knew (SEE: Magic Eye Singles, Decoder Ring, Emperor Jones, SharkAttack!, Pop Narcotic, SpinArt, Omnibus, Vulva, Fist Puppet, Our Own Records). RIYL: Why are so many people addicted to indie rock music?