Salesforce Plans $1 Billion Offering of Convertible Senior Notes

March 11 (Bloomberg) -- Salesforce.com Inc., the largest
maker of online customer-management software, plans to offer $1
billion in convertible senior notes in a private placement to
institutional investors.

A portion of proceeds from the notes, due in 2018, will be
used for acquisitions, investments in technology and capital
expenditures, the San Francisco-based company said today in a
statement.

Chief Executive Officer Marc Benioff is expanding into
tools for human resources and online marketing, paying $689
million last year for Buddy Media Inc., whose software helps
companies place advertisements on Facebook Inc. and Twitter Inc.
Benioff has said he’ll keep using deals to help accelerate
growth by pushing beyond cloud-computing software for sales
management.