Western Colorado University

Western Colorado University

CLIENTWESTERN COLORADO UNIVERSITY.

Buttery partner and editorial director Mike Horn graduated from Western Colorado University 15 years ago. So we were rather excited to bring things full circle and develop a video series to aid Western in its brand awareness and recruitment efforts.

Western was a great partner and their work on casting provided us with four highly motivated and inspiring students. Lexie, Christian, Skyeler and Gabriel make most students look like they’re on cruise control.

The theme of this project was discovery - of one’s self, of new places people and things. At Western, we discovered a vibrant community surrounded by a one-of-a-kind natural environment. We went from the classroom to the mountains and back again as we captured each student’s story and the balance between academics, personal expression and exploration.