That's what the president's top political strategist, David Plouffe, told me on GMA when I asked him about the Obama Campaign's fundraising pitch entitled "We could lose if this continues" that was blasted out following the news that Romney outraised the president by $35 million in June.

"We assumed all along that Governor Romney and the RNC would out-raise us. The real new dynamic in this race is obviously the Super PAC," he said.

After losing the fundraising battle for two consecutive months, Plouffe said this morning that "money matters in politics" but "you have to have enough money to run and win your campaign and our big concern is these SuperPACs who are, you know, you've got a few very wealthy people lining up, trying to purchase the White House for Mr. Romney."

This counters the Obama Campaign's attack against Romney in television ads calling him a "corporate raider" who outsourced jobs. But when I pressed Plouffe on fact check reports ( here, here and here) that said parts of these ads were untrue, Plouffe defended them.

"That's just not true, George. The Washington Post did an exhaustive look at this," he said.

"Mitt Romney, it's clear, in his private sector experience and when he was governor is someone who practiced outsourcing. Now as president he wants to say to companies that ship jobs overseas, 'We're going to reward you for that.' What the American people want us to do is keep jobs here, bring jobs back," Plouffe told me.

"We obviously are going continuing to talk about what this president has accomplished under very tough circumstances to help stabilize the economy and economic policies and philosophies focused on the middle class, but there's no doubt that campaigns are about the future," he said.