Michael Zuppa, national sales director of Europvin USA has formally announced key sales and marketing appointments within the United States, effectively doubling the existing sales coverage and territory oversight for the Europvin USA portfolio.

The expansion of the sales team and appointment of U.S.-based marketing and national account managers are additions to the existing regional managers covering the Northeast, Southeast and Great Lakes regions. This growth reflects Europvin USA’s commitment to investing in significant sales efforts in the U.S., enabling their shareholders, winery partners and wholesalers to achieve strategic long-term sales development and expansion of market share.

The six regional sales managers as well as national accounts and marketing departments report directly to Zuppa, who was appointed to his position in May 2013, previously having served as national sales manager for K Vintners and Charles Smith Wines, and prior to, spent 10 years at Constellation Wines US. Effective immediately, the appointments are as follows:

Lisa Weeks- marketing and public relations manager. Past positions include marketing and communications director for Buena Cepa Wines, director of public relations for TGIC Importers and marketing manager for Southern Starz. Weeks is based in New York City.

The existing Europvin USA sales team with updated territories includes:

By expanding distribution territories and the addition of experienced industry veterans to the sales team, this aligns with Europvin’s vision of strategic portfolio growth and expansion in the US marketplace.

About Europvin USA

Europvin USA is the United States’ import division of Bordeaux-based Europvin, founded in 1978 by Christopher Cannan. Internationally recognized for representing the finest, terroir-driven estate wineries of the world, Europvin is driven by the founding principle to bring the best of European winemaking to the world’s wine drinkers. Europvin USA represents some of the world’s most esteemed estates in addition to up and coming selections from France, Hungary, Italy and Spain, distributed through a nationwide wholesaler network. For more information visit www.europvin.com.