How Googley Is Yandex Anyway?

The Russian search company has just announced a collaboration with Twitter. Here’s how they’re becoming more like Google–and also how they also zag with every Google zig.

Yandex and Twitter just announced a collaboration that would give the Russian search company access to Twitter’s fire hose of real-time updates, news, and events. Yandex was growing “Google-style,” sprouting add-ons and apps month on month. Yandex now has a video search service, a photo hosting site, and an advertising analysis tool. It runs primarily on advertising money. Recently it added an online payments system (Yandex.money). Sound like anyone we know?