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This report provides the key data and analysis of extensive research including interviews with RFID adopters and solution providers in the various application RFID markets, giving an unprecedented level of insight into the total RFID industry and what is really happening.

IDTechEx find that in 2013, the total RFID market is worth $7.88 billion, up from $6.98 billion in 2012, and growing to $9.2 billion in 2014. This includes tags, readers and software/services for RFID cards, labels, fobs and all other form factors. IDTechEx forecast that to rise to $30.24 billion in 2024.

In retail, RFID is seeing rapid growth for apparel tagging - that application alone demands 2.25 billion RFID labels in 2013. RFID in the form of tickets used for transit will demand 600 million tags in 2013. The tagging of animals (such as pigs, sheep and pets) is now substantial as it becomes a legal requirement in many more territories, with 375 million tags being used for this sector in 2013. This is happening in regions such as China and Australasia. In total, 5.9 billion tags will be sold in 2013 versus 4.8 billion in 2012. Most of that growth is from passive UHF RFID labels, with UHF tag sales overtaking HF and LF tag sales by volume in 2012. However, in 2013 UHF tag sales by value will only be 11% of the value of HF tag sales.

This comprehensive report from IDTechEx gives the complete picture covering passive RFID, battery assisted passive, active RFID, Real Time Locating Systems (RTLS) and chinless RFID. It provides detailed forecasts and depth unmatched by any other.
Market analysis by a huge number of parameters

Using new, unique information researched globally by IDTechEx technical experts, we analyze the RFID market in many different ways. Full analysis by each market is given in great detail including in-depth historic data by application type from 2005 year by year to 2020 and with a 2024 outlook. For passive RFID, forecasts are provided separately for the following application areas. For each we provide the number of tags, average sales price and total value of tags.

Platform providers and wireless carriers alike. Currently in its early years, the market accounts for nearly $21 Billion in annual revenue.

The growing penetration of smartphones and tablets has further extended the addressable market for mobile advertising as users spend an increasing amount of their time with these devices. By the end of 2020, tablet based advertising campaigns alone will generate more than $27 Billion in global revenue, following a CAGR of nearly 25% between 2014 and 2020.

Global wireless CapEx is on the rise, as operators deploy LTE and Heterogeneous Network (HetNet) infrastructure, amid growing demands for high-speed mobile broadband connectivity. By eliminating reliance on expensive proprietary hardware platforms, Network Functions Virtualization (NFV) and Software Defined Networking (SDN) promise to reduce the CapEx burden on wireless carriers. In addition, both technologies can significantly slash OpEx due to a reduction in physical space, labor and power consumption.

Driven by the promise of Total Cost of Ownership (TCO) reduction, wireless carriers are aggressively jumping on the NFV and SDN bandwagon, targeting integration across a multitude of areas including Radio Access Network (RAN), mobile core, OSS/BSS, backhaul and CPE/home environment.

By 2020, SNS Research estimates that NFV and SDN investments on the RAN segment alone will account for over $5 Billion. These investments will primarily focus on cloud RAN (C-RAN) deployments, based around the idea of replacing traditional base station nodes with a centralized baseband processing pool serving a number of distributed radio access nodes.

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