Privacy policy

We attach maximum importance to protecting
your data and safeguarding your privacy. Therefore, we provide
information below regarding collection and use of personal data while
using our website.

Anonymous data collection
You can visit our websites without having to provide any personal
details. We do not save any personal data in this connection. In order
to improve our offer, we evaluate only the statistical data, which does
not allow any inference of your personal details.

Collection, processing and use of personal data
We collect personal data (particulars of personal or objective
relationships of a particular or definable natural person) only within
the scope provided by you.
Your personal data is processed and used for completing and processing your order and also for processing your requests.
After the contract is processed completely, all the personal data is
first saved taking into account the retention periods under fiscal and
commercial law and then deleted after the expiry of the deadline, if you
have not approved of the further processing and use.

We additionally refer to the following:
We use the Käufersiegel rating system. According to
your order, we would like to request you to rate your purchase from us
and comment on it. For this purpose, we will contact you within the
scope of the order processing, whereby we will make use of the technical
system of the supplier of the Käufersiegel rating tool, Händlerbund
Management AG, Torgauer Straße 233 B, 04347
Leipzig, within the scope of order data processing. Your email address
will only be used for this purpose here and not for any further use in
particular and will also not be forwarded to other third parties. The
personal data saved in this context in the technical system of the
Käufersiegel rating system is deleted 3 months after the product
delivery recorded for the rating.

Forwarding personal data
Your data is not forwarded to third parties without your explicit
consent. Only our service partners, which we require for handling the
contractual relationship, are excluded from this. In these cases, we
strictly adhere to the specifications of the Federal Data Protection
Act. The scope of the data transfer is restricted to a minimum.

Cookies
Our websites use so-called cookies at several places. Cookies are small
text files, which are stored on your computer and which your browser
saves. They help to make our offer more user-friendly, effective and
reliable. In addition, cookies allow our systems to identify your
browser and offer you services. Cookies do no contain any personal data.

Using the Remarketing or “Similar target groups” function of Google Inc.
The supplier uses the Remarketing or “Similar target groups” function of
Google Inc. (“Google”) on the website. The supplier can use this
function to specifically approach the visitors of this website with
advertisements by running personalised, interest-related advertisements
for visitors of the supplier’s website if they visit other websites in
the Google Display network. Google uses so-called cookies for analysing
the website usage, which forms the basis for developing the
interest-related advertisements. For this, Google saves a small file
with a numerical sequence on the browsers of the website’s visitors.
This number is used to record the visits to the website as well as
anonymised data about the website usage. Personal data of the website’s
visitors is not saved. If you subsequently visit another website in the
Google Display network, pop-ups are displayed to you, which are likely
to take into account previously accessed product and information fields.
You can permanently deactivate the use of cookies by Google by following
the link given below and downloading and installing the plug-in
provided there:https://www.google.com/settings/ads/plugin?hl=de

Alternatively, you can deactivate the use of cookies by third=party
suppliers by calling the deactivating site of the network advertising
initiative on http://www.networkadvertising.org/choices/ and implementing the additional information for Opt-Out mentioned there.
Additional information regarding Google Remarketing as well as the data protection declaration of Google can be viewed on:http://www.google.com/privacy/ads/

Using Facebook Remarketing

The provider uses the “Custom Audiences”
remarketing function of Facebook Inc., 1601 S. California Ave, Palo
Alto, CA 94304, USA ("Facebook") on the website. The provider can use
this function to provide targeted advertising. This provides visitors to
the website with personalised Facebook ads which are tailored to their
interests when they visit the Facebook social networking site. To run
the function, the Facebook remarketing tab is implemented on the
provider’s website.

This tag establishes a direct connection
to the Facebook server when visiting the website. In doing so, the
Facebook server is informed about which of our web pages you have
visited. Facebook assign this information to your personal Facebook user
account. Further information on the data collected and used by
Facebook, your rights and privacy can be found in Facebook’s privacy
policy: https://www.facebook.com/about/privacy/.
If you do not want Facebook to directly assign the information
collected to your Facebook user account, you can disable the “Custom
Audiences” remarketing function here. You must be logged in to Facebook to do this.

Use of Google Analytics
This website uses Google Analytics, a web analysis service by Google
Inc. („Google“). Google Analytics uses so-called “cookies”, text files,
which are saved on your computer and which allow analysing the use of
the website by you. The information generated by the cookie about your
usage of this website is generally transferred to a Google server in USA
and saved there. If IP anonymisation is activated on this website, your
IP address is however abbreviated by Google in advance within the
member states of the European Union or in other contracting states of
the Treaty on the European Economic Area. The complete IP address is
transferred to a Google server in USA and abbreviated there only in
exceptional cases. Google shall use this information on behalf of the
operator of this website to evaluate your website use, to compile
reports about the website activities and to provide additional services
associated with the website use and Internet use as against the website
operator. The IP address transferred from your browser within the scope
of Google Analytics is not consolidated with the other data by Google.
You can prevent cookies from being saved through a corresponding setting
of your browser software; however, we would like to bring to your
attention that you may not be able to use all the functions of this
website entirely in this case. In addition, you can prevent the
recording of data (including your IP address) generated by the cookie
and based on your website use in Google as well as the processing of
this data by Google by downloading the browser plug-in available on the
following link and installing it [http://tools.google.com/dlpage/gaoptout?hl=de].

Use of social plugins with "Shariff"
So that you can maintain control of your data, the privacy protection
"Shariff" button is used in order to integrate the social media sharing
function. Without your express permission, no connection is made to the
social network servers and therefore no data is submitted.
"Shariff" is a development from specialists of the computer technology
magazine c't. It enables more personal privacy in the network and
replaces the usual social network "share" buttons. You may find further
information on the Shariff project here.
If you click on the buttons that appear in a popup window, you can log
in with your data with the respective provider. First, after you
actively login, a direct connection to the social network takes place.
By logging in, you give your permission to transfer your data to the
respective social media provider. At this time, information such as your
IP address and which websites you have visited is transmitted. Should
you be connected simultaneously with one or more of your social network
accounts, the information collected is also assigned to your
corresponding profiles. Therefore, you can only prevent this assignment
by logging yourself out before visiting our website and before
activating the button for your social media accounts.

Information, correction, blocking and deletion of data
At all times, you have the right to free information about your saved
data as well as the right to correction, deletion and blocking of the
same. Please contact us if required. You will find the contact details
in our Legal Notice.