Recently – visiting
a NATIONAL radio group with sparking lobby and fantastic facilities.

Zero humans to
be found in reception – visitors are buzzed from a remote windowless office.

Alternately –
if you’re privileged to visit small market broadcaster Neuhoff Media – in their corporate
offices or a market.

LIVE, smiling
and enthusiastic people – there to greet you.

Simple actions to
improve YOUR Customer Service:

Return EACH message voice – email – direct message

Hand-written thank you notes – a lost art

Mail any prize to your winners – easy path to
fulfillment

Respond to every social media note – quickly

Form a small circle of fans – reach out to them
regularly for feedback

This short list
– which could be much longer – has little investment.

The emotional
equity you build will be huge.

When it comes
to serving the customer – we endorse what we allow.

Next Week: Leader – or – Boss

Kevin
Robinson is a record-setting and award-winning programmer. His brands
consistently perform in the Top 3 of the target – often times as the list
leader. In his 35 years of radio, he’s successfully programmed or
consulted nearly every English language radio brand. Known largely as a
trusted talent coach, he’s the only personality mentor who’s coached three
different morning shows on three different stations in the same major market to
the #1 position. His efforts have been recognized by The World Wide Radio
Summit Radio & Records, NAB’s Marconi, Radio Ink and has coached CMA, ACM
and Marconi winning talent. He is also a featured speaker to national
groups and state associations. Kevin lives in Indiana with his wife of 33 years,
Monica. Reach Kevin at (317) 769-0583 or kevin@robinsonmedia.fm.

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About Kevin Robinson

Kevin Robinson is a record-setting and award-winning programmer. His brands consistently perform in the Top 3 of the target. In his 35 years of radio, he’s successfully programmed or consulted nearly every English language radio brand. Known largely as a trusted talent coach, he’s the only personality mentor who’s coached three different morning shows on three different stations in the same major market to the #1 position. Awards include nods by Radio & Records, NAB’s Marconi, Radio Ink and has coached CMA, ACM and Marconi winning talent.