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While ICANN’s announcement last week that it plans to allow web addresses to be written in non-Latin characters could open up new markets, it also forces Internet retailers to act quickly to secure additional domain names, says MarkMonitor`s Fred Felman.

While ICANN’s announcement last week that it plans to allow web addresses to be written in non-Latin characters could open up new markets, it also forces Internet retailers to act quickly to secure additional domain names, says MarkMonitor`s Fred Felman.