“Our priority is supporting the health of kids and they shouldn’t be targeted for the marketing of junk foods and drinks,” Kass said.

Other munchies that would be banned under the plan: ads for Twinkies, Doritos, and other treats that don’t conform to the U.S. Department of Agriculture’s Smart Snacks in School guidelines. Those rules set limits on calories, sugar, and fat content in food sold to students at school.

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