POPtions! Popcorn sought search engine optimization services, an evaluation of current online marketing tactics, and consulting on a comprehensive online marketing strategy from SteadyRain’s Online Marketing Team. POPtions! wanted to engage current and new customers in the St. Louis area and nationally by providing more online interaction with their brand and raising awareness for the POPtions! Popcorn store in Ladue, Missouri. In addition, POPtions! sought new ways to build and optimize their ecommerce offerings, promote their gourmet popcorn tins for special occasions and raise awareness of their corporate and wedding popcorn bar offerings for events.

SteadyRain responded by providing POPtions! with a holistic online marketing strategy that included ongoing search engine optimization catered to their unique ecommerce platform as well as recommendations for implementing additional online marketing channel tactics. The complete SteadyRain solution included recommendations around search engine optimization, social media marketing, paid search advertising, and other online advertising tactics. These strategies focused on driving targeted traffic to conversion-optimized pages within the POPtions! website.

“POPtions! Popcorn is thrilled to be working with Steady Rain. Steady Rain has a well-documented reputation of successfully enhancing SEO and web traffic. We look forward to a long and successful partnership with Steady Rain,” said Andrew Freundlich, owner of POPtions! Popcorn.

The search engine optimization technical and content analysis have already been conducted and SteadyRain’s Online Marketing Team has begun implementation of the recommendations provided in the initial SEO Analysis.

“We are thrilled that POPtions! Popcorn has chosen SteadyRain as a strategic partner for their growing online business. Contributing to the growth of this brand is something that we are very excited about. We look forward to measuring the expansion of this unique brand’s reach on the internet,” said David Kidd, Senior Online Marketing Specialist.