Re-Elect Wadsworth Web Design

September 2012

State Representative Bill Wadsworth was running for re-election. Bill wanted a website that would reflect the character of Farmington, CT - the town he represented and one which would engage the visitors.

We put all of the important calls-to-action right on the homepage slider, which allowed a visitor to engage right away without the need to dig around.

1All about engagement

When running a campaign, obviously the most important outcome is ultimately getting the vote.

Representative Bill Wadsworth wanted a website that would instantly engage the visitor to either want to learn more about him, or to want to help him win the election.

With this in mind, we designed a site that would immediately tell Bill's story, but more importantly, would offer visitors the opportunity to help Bill if they believed in his cause.

Jonster.com delivered exactly what I was looking for in my Website. We immediately started receiving requests for yard signs, and inquiries about how my supporters could help out with the campaign. The site did exactly what it needed to do and was very aesthetically appealing as well.Representative Bill Wadsworth - 21st District, Farmington

fig. 1.2 - The Call To Action Slides

2Calls to action

We put the most import calls-to-action right in the homepage slider.

Yard signs don't vote, but they sure do draw up excitement and name recognition for a candidate. So we put that request front and center. We made it easy to follow Bill's campaign, and of course, to get in touch with him.

Bill has a steep rich history in Farmington, CT going back thirteen generations. We incorporated local landmarks and built the site to be easy to navigate and to try to get across an idea of his life long and generational commitment to public service.