Break the Internet! How to Collaborate with the BEST Expert SEO Services

57% of B2B marketers agree that SEO generates more leads than other marketing strategies. While 61% of consumers use the internet to research a product prior to making a purchase.

So, if you haven’t implemented a solid SEO strategy for your business, you’re most likely missing out on tons of sales.

Luckily, you don’t have to become an SEO pro overnight to benefit. You can hire an SEO expert to handle this part of your marketing for you. But all experts aren’t created equally!

Continue reading this guide to learn exactly what to look for so that you hire only the best expert SEO services.

Choosing the Best Expert SEO Services

If you end up hiring the wrong SEO service, they may cause further damage to your site’s SEO score, online reputation, and much more. So, don’t throw your money down the drain or waste your time working with the wrong people!

Here are the traits expert SEO Services have in common:

1. They Set Realistic Expectations

You will find a slew of “SEO experts” online who promise overnight results or make specific guarantees. For example, their ad might say something like, “We can promise you 2,000 new social media followers in a week!”

Don’t fall for any of these empty promises and sales tactics. A real SEO expert knows that it can take several months to start seeing results and they will be upfront about it.

2. They Build High-Quality Backlinks

A backlink is a link that directs users to your website while they’re on another site. The more high-quality backlinks you have, the more Google is going to see your site as an authoritative and popular figure which will improve your SEO score.

3. They Have Multiple Areas of Expertise

When shopping for an SEO expert, it’s imperative to find a company that specializes in various areas of SEO. As time progresses, your SEO needs will change and you need a company who can stay on top of those changes.

Additionally, different types of businesses require different SEO services. So, if you see a company that only offers local SEO, for example, but you run an online store, it’s important to understand that that particular company cannot help you.

4. Proven Success

Any company can say they have thousands of satisfied customers, so take words with a grain of salt. You should always ask for proof of a company’s success in the forms of case studies, references, and customer testimonials.

5. The Ability to Fit Into Your Company’s Culture

Your SEO expert has to be hands-on in several areas of your business from marketing, to customer experience, IT, and sales. So, it is essential that they’re able to collaborate with you and other members of your staff.

This also keeps wires from becoming crossed regarding the personality and public image you want your business to have.