Webinars

We want to help you deploy Search Marketing. Our Free Monthly Webinars are the first step.

Our search marketing programs are designed to improve your business’s visibility in Google and other leading search engines, along with popular local directories like Yelp. Search marketing targets the geographic area of your business with services and products you specialize in; plus, generates interest in unique aspects of your business (for example family-owned, locally owned, handcrafted, etc).

We customize each project to the client’s needs and our professional analysis and recommendations. By utilizing specific combinations of SEO tactics, we position you as a leader in your industry online, driving footsteps to your doors.

Our search marketing tactics include thorough keyword research, on-page optimization, technical SEO that enable search engine crawlers to better find, index and prioritize your content, etc. We also offer custom content creation and marketing as a long-term SEO strategy and, of course, off-site SEO. Our services and pricing structure focus on quality over quantity, in everything from link building campaigns to personal relationships to building an effective online presence. FSM’s search marketing packages are available as an add-on to any tier of a FootSteps Marketing website and are sold per store location.

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Digital Marketing: Social Media Marketing 110

Search Engine Marketing 109: Facebook Advertising

Search Engine Marketing 108: Blogging

Search Engine Marketing 107: Optimization

Search Engine Marketing 106: How to Use and Understand Google Analytics

Search Engine Marketing 105: Content Marketing

Search Engine Marketing 104: Google Ads

Search Engine Marketing 103: Keyword Research

Search Engine Marketing 102: Local Search

Search Engine Marketing 101: SEO Overview

"FootSteps Marketing is very easy to work with and responsive to our needs."