Unmet

Recent Case Studies

What on Earth Is Clinical Innovation?

Interpreting the “Drivers of Improvement”

This graphic depicts the advantages and disadvantages of a new drug, compared
with the current standard of care (SOC). The yellow column on the left represents
unmet need for patients treated with the SOC; the yellow column on the right,
unmet need under the new drug. The new drug’s reductions in unmet need (i.e.
improvements) are shown as green boxes; its disadvantages are shown in red.