The Echo Chamber PR Show | Holmes Reporthttps://holmesreport.podbean.com
The Echo Chamber podcast brings insight and intelligence from the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by Arun Sudhaman and Aarti Shah.Thu, 24 May 2018 17:27:32 +0000https://podbean.com/?v=3.2enCopyright 2017. All rights reserved.Business:Management & Marketing1440episodicInsight & intelligence from the global PR industry. The Echo Chamber podcast brings insight and intelligence from across the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by Holmes Report editors Arun Sudhaman, Aarti Shah & Paul Holmes.Holmes ReportHolmes Reportarun@holmesreport.comNoNohttp://deow9bq0xqvbj.cloudfront.net/image-logo/734086/EchoChamber1400px__Podbean.jpgThe Echo Chamber PR Show | Holmes Reporthttps://holmesreport.podbean.com
144144Lenovo CCO Torod Neptune (ep.115)http://holmesreport.podbean.com/e/lenovo-cco-torod-neptune-ep115/
http://holmesreport.podbean.com/e/lenovo-cco-torod-neptune-ep115/#commentsThu, 24 May 2018 17:27:32 +0000holmesreportCorporate communicationsCrisis ManagementBrandsDigitalInnovationContentDiversityMeasurementholmesreport.podbean.com/lenovo-cco-torod-neptune-ep115-24b00f90dd1700f333f1ee8f1a4eedd1Lenovo chief communications officer Torod Neptune joins the Echo Chamber to discuss his first year with the tech giant, which combines a Chinese background with a truly global footprint. In conversation with Arun Sudhaman, Neptune also explores the state of diversity in the industry after choosing to incorporate such criteria into his high-profile agency search last year. In addition, Neptune discusses the changing nature of the CCO role and what it means for agencies.
]]>Lenovo chief communications officer Torod Neptune joins the Echo Chamber to discuss his first year with the tech giant, which combines a Chinese background with a truly global footprint. In conversation with Arun Sudhaman, Neptune also explores the state of diversity in the industry after choosing to incorporate such criteria into his high-profile agency search last year. In addition, Neptune discusses the changing nature of the CCO role and what it means for agencies.]]>Lenovo chief communications officer Torod Neptune joins the Echo Chamber to discuss his first year with the tech giant, which combines a Chinese background with ...Lenovo chief communications officer Torod Neptune joins the Echo Chamber to discuss his first year with the tech giant, which combines a Chinese background with a truly global footprint. In conversation with Arun Sudhaman, Neptune also explores the state of diversity in the industry after choosing to incorporate such criteria into his high-profile agency search last year. In addition, Neptune discusses the changing nature of the CCO role and what it means for agencies.]]>Holmes ReportNoNo00:40:1163fullKeri-Ann Stanton on South Africa’s PR market (Ep. 114)http://holmesreport.podbean.com/e/keri-ann-stanton-on-south-africas-pr-market-ep-113/
http://holmesreport.podbean.com/e/keri-ann-stanton-on-south-africas-pr-market-ep-113/#commentsSun, 13 May 2018 06:45:18 +0000holmesreportAgencyAfricaholmesreport.podbean.com/keri-ann-stanton-on-south-africas-pr-market-ep-113-24b00f90dd1700f333f1ee8f1a4eedd1South African PR industry veteran Keri-Ann Stanton joins the Echo Chamber following the Holmes Report’s third African Innovation Summit in Johannesburg last week. Stanton discusses her decision to depart Engage Joe Public for the African-owned M&N Brands holding group and, in conversation with Arun Sudhaman, explores how the market is changing, particularly in terms of black economic empowerment. The duo also talk about the Bell Pottinger scandal and South Africa’s global reputation following the Zuma era.
]]>South African PR industry veteran Keri-Ann Stanton joins the Echo Chamber following the Holmes Report's third African Innovation Summit in Johannesburg last week. Stanton discusses her decision to depart Engage Joe Public for the African-owned M&N Brands holding group and, in conversation with Arun Sudhaman, explores how the market is changing, particularly in terms of black economic empowerment. The duo also talk about the Bell Pottinger scandal and South Africa's global reputation following the Zuma era.]]>South African PR industry veteran Keri-Ann Stanton joins the Echo Chamber following the Holmes Report's third African Innovation Summit in Johannesburg last week. Stanton discusses ...South African PR industry veteran Keri-Ann Stanton joins the Echo Chamber following the Holmes Report's third African Innovation Summit in Johannesburg last week. Stanton discusses her decision to depart Engage Joe Public for the African-owned M&N Brands holding group and, in conversation with Arun Sudhaman, explores how the market is changing, particularly in terms of black economic empowerment. The duo also talk about the Bell Pottinger scandal and South Africa's global reputation following the Zuma era.]]>Holmes ReportNoNo00:23:5262fullNorth American Agencies of the Year 2018 (Ep. 113)http://holmesreport.podbean.com/e/north-american-agencies-of-the-year-2018/
http://holmesreport.podbean.com/e/north-american-agencies-of-the-year-2018/#commentsMon, 07 May 2018 08:15:06 +0000holmesreportAgencyholmesreport.podbean.com/north-american-agencies-of-the-year-2018-24b00f90dd1700f333f1ee8f1a4eedd1Holmes Report editors Paul Holmes, Arun Sudhaman & Aarti Shah discuss the 2018 North American Agencies of the Year winners, focusing in particular on Olson Engage, the rise of healthcare agencies and Marina Maher Communications.
]]>Holmes Report editors Paul Holmes, Arun Sudhaman & Aarti Shah discuss the 2018 North American Agencies of the Year winners, focusing in particular on Olson Engage, the rise of healthcare agencies and Marina Maher Communications.]]>Holmes Report editors Paul Holmes, Arun Sudhaman Aarti Shah discuss the 2018 North American Agencies of the Year winners, focusing in particular on Olson ...Holmes Report editors Paul Holmes, Arun Sudhaman & Aarti Shah discuss the 2018 North American Agencies of the Year winners, focusing in particular on Olson Engage, the rise of healthcare agencies and Marina Maher Communications.]]>Holmes ReportNoNo00:17:5461fullCreativity Series: Improv Theatre & MicroTribeshttp://holmesreport.podbean.com/e/creativity-series/
http://holmesreport.podbean.com/e/creativity-series/#commentsSat, 28 Apr 2018 05:58:06 +0000holmesreportAgencyCreativityGenderholmesreport.podbean.com/creativity-series-24b00f90dd1700f333f1ee8f1a4eedd1

The Holmes Report has partnered with Ogilvy for a multi-part series looking at creativity in PR from a variety of angles. Part 3 explores the evolution of social and digital — and how improv can improve one’s PR game — with the agency’s managing director of content and social Kathy Baird. Then we look at another angle of creativity with the emergence of microtribes as harbingers — or even supplanting — mass pop culture. For this discussion, we bring on M Booth’s chief insights and planning officer Bonnie Ulman — and its chief creative officer AG Bevilaqua.

The Holmes Report has partnered with Ogilvy for a multi-part series looking at creativity in PR from a variety of angles. Part 3 explores the evolution of social and digital — and how improv can improve one's PR game — with the agency's managing director of content and social Kathy Baird. Then we look at another angle of creativity with the emergence of microtribes as harbingers — or even supplanting — mass pop culture. For this discussion, we bring on M Booth’s chief insights and planning officer Bonnie Ulman — and its chief creative officer AG Bevilaqua.

]]>
The Holmes Report has partnered with Ogilvy for a multi-part series looking at creativity in PR from a variety of angles. Part 3 explores the ...

The Holmes Report has partnered with Ogilvy for a multi-part series looking at creativity in PR from a variety of angles. Part 3 explores the evolution of social and digital — and how improv can improve one's PR game — with the agency's managing director of content and social Kathy Baird. Then we look at another angle of creativity with the emergence of microtribes as harbingers — or even supplanting — mass pop culture. For this discussion, we bring on M Booth’s chief insights and planning officer Bonnie Ulman — and its chief creative officer AG Bevilaqua.

]]>Richard Edelman joins the Echo Chamber for a brief interview about his firm's disappointing growth in 2017, amid sustained market pressure. He discusses the firm's transformation, the impact of bringing advertising people in to run operations, the continuing benefits of scale, industry ethics and the Burson Cohn & Wolfe merger. Then former H+K Strategies EMEA CEO Sally Costerton joins Arun Sudhaman to explore the exit of Sir Martin Sorrell, his impact on his PR firms, and the group's future prospects.

]]>Richard Edelman joins the Echo Chamber for a brief interview about his firm's disappointing growth in 2017, amid sustained market pressure. He discusses the firm's ...Richard Edelman joins the Echo Chamber for a brief interview about his firm's disappointing growth in 2017, amid sustained market pressure. He discusses the firm's transformation, the impact of bringing advertising people in to run operations, the continuing benefits of scale, industry ethics and the Burson Cohn & Wolfe merger. Then former H+K Strategies EMEA CEO Sally Costerton joins Arun Sudhaman to explore the exit of Sir Martin Sorrell, his impact on his PR firms, and the group's future prospects.

]]>Holmes ReportNoNo00:50:3759fullPlay for the Long Termhttp://holmesreport.podbean.com/e/play-for-the-long-term/
http://holmesreport.podbean.com/e/play-for-the-long-term/#commentsThu, 19 Apr 2018 05:22:10 +0000holmesreportPR agencyAgencyHacks & FlacksPartner ContentMarch Communicationsholmesreport.podbean.com/play-for-the-long-term-24b00f90dd1700f333f1ee8f1a4eedd1In an interview with March Managing Director Cheryl Gale, Laura Tomasetti, CEO and founder of 360PR+, covers her path to becoming one of PR’s top leaders, from her beginnings in ad copywriting, to her stops at agencies in Washington, D.C., and Boston, to her in-house experience at Hasbro.

They also talk about why PR is growing in importance as CEOs because more conscious and concerned about their own reputation, and the reputations of their brands. And they discuss the value of relationship building in communication, the intersections between content, digital, social, advertising and PR, and the skills they look for when recruiting for comms talent.

]]>In an interview with March Managing Director Cheryl Gale, Laura Tomasetti, CEO and founder of 360PR+, covers her path to becoming one of PR’s top leaders, from her beginnings in ad copywriting, to her stops at agencies in Washington, D.C., and Boston, to her in-house experience at Hasbro.

They also talk about why PR is growing in importance as CEOs because more conscious and concerned about their own reputation, and the reputations of their brands. And they discuss the value of relationship building in communication, the intersections between content, digital, social, advertising and PR, and the skills they look for when recruiting for comms talent.

]]>In an interview with March Managing Director Cheryl Gale, Laura Tomasetti, CEO and founder of 360PR+, covers her path to becoming one of PR’s top leaders, ...In an interview with March Managing Director Cheryl Gale, Laura Tomasetti, CEO and founder of 360PR+, covers her path to becoming one of PR’s top leaders, from her beginnings in ad copywriting, to her stops at agencies in Washington, D.C., and Boston, to her in-house experience at Hasbro.

They also talk about why PR is growing in importance as CEOs because more conscious and concerned about their own reputation, and the reputations of their brands. And they discuss the value of relationship building in communication, the intersections between content, digital, social, advertising and PR, and the skills they look for when recruiting for comms talent.

]]>Holmes ReportNoNo00:43:5358fullThe end of the Martin Sorrell era (Ep. 111)http://holmesreport.podbean.com/e/the-end-of-the-martin-sorrell-era-ep-111/
http://holmesreport.podbean.com/e/the-end-of-the-martin-sorrell-era-ep-111/#commentsTue, 17 Apr 2018 14:53:51 +0000holmesreportAgencyAdvertisingholmesreport.podbean.com/the-end-of-the-martin-sorrell-era-ep-111-24b00f90dd1700f333f1ee8f1a4eedd1Holmes Report editors Arun Sudhaman and Paul Holmes explore the dramatic exit from WPP of Sir Martin Sorrell and reflect on the 73-year-old’s outsize impact on the industry that he dominated for more than 30 years. Sorrell’s distinct style and personality will leave a considerable void at WPP, but his PR firms may yet flourish under new leadership.
]]>Holmes Report editors Arun Sudhaman and Paul Holmes explore the dramatic exit from WPP of Sir Martin Sorrell and reflect on the 73-year-old's outsize impact on the industry that he dominated for more than 30 years. Sorrell's distinct style and personality will leave a considerable void at WPP, but his PR firms may yet flourish under new leadership.]]>Holmes Report editors Arun Sudhaman and Paul Holmes explore the dramatic exit from WPP of Sir Martin Sorrell and reflect on the 73-year-old's outsize impact ...Holmes Report editors Arun Sudhaman and Paul Holmes explore the dramatic exit from WPP of Sir Martin Sorrell and reflect on the 73-year-old's outsize impact on the industry that he dominated for more than 30 years. Sorrell's distinct style and personality will leave a considerable void at WPP, but his PR firms may yet flourish under new leadership.]]>Holmes ReportNoNo00:33:1357fullMai Tais and Meditation on International Women’s Dayhttp://holmesreport.podbean.com/e/mai-tais-and-meditation-on-international-women%e2%80%99s-day/
http://holmesreport.podbean.com/e/mai-tais-and-meditation-on-international-women%e2%80%99s-day/#commentsTue, 20 Mar 2018 05:15:44 +0000holmesreportGenderHacks & FlacksPartner ContentMarch Communicationsholmesreport.podbean.com/mai-tais-and-meditation-on-international-women%e2%80%99s-day-24b00f90dd1700f333f1ee8f1a4eedd1March 8 is International’s Women Day, and in recognition, we recorded a fun and insightful roundtable chat between March Director of Digital Services Caroline Black, Managing Director Cheryl Gale and Executive Vice President Jodi Petrie. They talk about navigating their careers in PR, covering the challenge of juggling work and life responsibilities, the journey to find confidence in the workplace, and the importance for young women to make sure their voices are heard. They also touch on creativity, authenticity, meditation and, most importantly, cocktails.

]]>March 8 is International’s Women Day, and in recognition, we recorded a fun and insightful roundtable chat between March Director of Digital Services Caroline Black, Managing Director Cheryl Gale and Executive Vice President Jodi Petrie. They talk about navigating their careers in PR, covering the challenge of juggling work and life responsibilities, the journey to find confidence in the workplace, and the importance for young women to make sure their voices are heard. They also touch on creativity, authenticity, meditation and, most importantly, cocktails.

]]>March 8 is International’s Women Day, and in recognition, we recorded a fun and insightful roundtable chat between March Director of Digital Services Caroline Black, ...March 8 is International’s Women Day, and in recognition, we recorded a fun and insightful roundtable chat between March Director of Digital Services Caroline Black, Managing Director Cheryl Gale and Executive Vice President Jodi Petrie. They talk about navigating their careers in PR, covering the challenge of juggling work and life responsibilities, the journey to find confidence in the workplace, and the importance for young women to make sure their voices are heard. They also touch on creativity, authenticity, meditation and, most importantly, cocktails.

]]>Paul Holmes and Arun Sudhaman discuss the dramatic takeover of Burson-Marsteller by Cohn Wolfe, exploring what it means for both firms, their leadership and ...Paul Holmes and Arun Sudhaman discuss the dramatic takeover of Burson-Marsteller by Cohn & Wolfe, exploring what it means for both firms, their leadership and the broader industry in general.

]]>Holmes ReportNoNo00:55:4054fullAlex Malouf on PR talent; Spry’s Angie Schneider (Ep. 108)http://holmesreport.podbean.com/e/alex-malouf-on-pr-talent-sprys-angie-schneider-ep-108/
http://holmesreport.podbean.com/e/alex-malouf-on-pr-talent-sprys-angie-schneider-ep-108/#commentsMon, 26 Feb 2018 09:13:35 +0000holmesreportCorporate communicationsDigitalEducationDiversityholmesreport.podbean.com/alex-malouf-on-pr-talent-sprys-angie-schneider-ep-108-24b00f90dd1700f333f1ee8f1a4eedd1P&G’s Alex Malouf joins the Echo Chamber to discuss the talent crisis in the Middle East PR industry, focusing in particular on the challenges posed by localisation and education. Malouf joined the podcast ahead of the Innovation Summit in Dubai last week. Meanwhile at our In2Summit in New York one week earlier, Arun Sudhaman sat down with Angie Schneider to discuss her new startup Spry, and how it aims to revolutionise PR using technology.

]]>P&G's Alex Malouf joins the Echo Chamber to discuss the talent crisis in the Middle East PR industry, focusing in particular on the challenges posed by localisation and education. Malouf joined the podcast ahead of the Innovation Summit in Dubai last week. Meanwhile at our In2Summit in New York one week earlier, Arun Sudhaman sat down with Angie Schneider to discuss her new startup Spry, and how it aims to revolutionise PR using technology.

]]>PG's Alex Malouf joins the Echo Chamber to discuss the talent crisis in the Middle East PR industry, focusing in particular on the challenges posed ...P&G's Alex Malouf joins the Echo Chamber to discuss the talent crisis in the Middle East PR industry, focusing in particular on the challenges posed by localisation and education. Malouf joined the podcast ahead of the Innovation Summit in Dubai last week. Meanwhile at our In2Summit in New York one week earlier, Arun Sudhaman sat down with Angie Schneider to discuss her new startup Spry, and how it aims to revolutionise PR using technology.

]]>Holmes ReportNoNo00:59:4253fullOmnicom PR Group CEO Karen van Bergen (Ep. 107)http://holmesreport.podbean.com/e/omnicom-pr-group-ceo-karen-van-bergen-ep-107/
http://holmesreport.podbean.com/e/omnicom-pr-group-ceo-karen-van-bergen-ep-107/#commentsMon, 19 Feb 2018 14:23:50 +0000holmesreportPR agencyAgencyInnovationholmesreport.podbean.com/omnicom-pr-group-ceo-karen-van-bergen-ep-107-24b00f90dd1700f333f1ee8f1a4eedd1Omnicom PR Group CEO Karen van Bergen makes her long-awaited Echo Chamber debut, discussing the performance of her PR agencies, challenging market conditions and her plans for 2018. Van Bergen also explores Omnicom’s recent funding of startup Spry, and discusses exactly what she looks for from her agency CEOs.
]]>Omnicom PR Group CEO Karen van Bergen makes her long-awaited Echo Chamber debut, discussing the performance of her PR agencies, challenging market conditions and her plans for 2018. Van Bergen also explores Omnicom's recent funding of startup Spry, and discusses exactly what she looks for from her agency CEOs.]]>Omnicom PR Group CEO Karen van Bergen makes her long-awaited Echo Chamber debut, discussing the performance of her PR agencies, challenging market conditions and her ...Omnicom PR Group CEO Karen van Bergen makes her long-awaited Echo Chamber debut, discussing the performance of her PR agencies, challenging market conditions and her plans for 2018. Van Bergen also explores Omnicom's recent funding of startup Spry, and discusses exactly what she looks for from her agency CEOs.]]>Holmes ReportNoNo00:38:4652fullSuper Bowl marketing roundup; In-house talent trends at Asian MNCs (Ep. 106)http://holmesreport.podbean.com/e/superbowl-marketing-roundup-in-house-talent-trends-at-asian-mncs-ep-106/
http://holmesreport.podbean.com/e/superbowl-marketing-roundup-in-house-talent-trends-at-asian-mncs-ep-106/#commentsTue, 06 Feb 2018 12:08:36 +0000holmesreportBrandsAgencyCreativityCultureAdvertisingholmesreport.podbean.com/superbowl-marketing-roundup-in-house-talent-trends-at-asian-mncs-ep-106-24b00f90dd1700f333f1ee8f1a4eedd1Citizen Relations global CEO Jim Joseph checks into the Echo Chamber to conduct his annual roundup of Super Bowl advertising, finding out that — this year at least — humour appeared to trump politics. Elsewhere, Arun Sudhaman talks to Taylor Bennett Heyman’s Sarah Crawshaw about a new research study that charts the evolution of the in-house communications role at Asian MNCs.
]]>Citizen Relations global CEO Jim Joseph checks into the Echo Chamber to conduct his annual roundup of Super Bowl advertising, finding out that — this year at least — humour appeared to trump politics. Elsewhere, Arun Sudhaman talks to Taylor Bennett Heyman's Sarah Crawshaw about a new research study that charts the evolution of the in-house communications role at Asian MNCs. ]]>Citizen Relations global CEO Jim Joseph checks into the Echo Chamber to conduct his annual roundup of Super Bowl advertising, finding out that — this ...Citizen Relations global CEO Jim Joseph checks into the Echo Chamber to conduct his annual roundup of Super Bowl advertising, finding out that — this year at least — humour appeared to trump politics. Elsewhere, Arun Sudhaman talks to Taylor Bennett Heyman's Sarah Crawshaw about a new research study that charts the evolution of the in-house communications role at Asian MNCs. ]]>Holmes ReportNoNo00:50:5051fullDavos: Mercer’s Jeanniey Mullen on CEO activism; KPMG’s Michael Hastings on purpose (Ep. 105)http://holmesreport.podbean.com/e/davos-mercers-jeanniey-mullen-on-ceo-activism-kpmgs-michael-hastings-on-purpose/
http://holmesreport.podbean.com/e/davos-mercers-jeanniey-mullen-on-ceo-activism-kpmgs-michael-hastings-on-purpose/#commentsThu, 25 Jan 2018 14:47:16 +0000holmesreportDiversityDavosCultureholmesreport.podbean.com/davos-mercers-jeanniey-mullen-on-ceo-activism-kpmgs-michael-hastings-on-purpose-24b00f90dd1700f333f1ee8f1a4eedd1Live from the World Economic Forum in Davos, Arun Sudhaman meets with Mercer CMO Jeanniey Mullen, who discusses how employee expectations are changing the way that CEOs engage on issues, some of which are political. Sudhaman also talks to KPMG citizenship head Lord Michael Hastings about how the nature of corporate purpose is changing.
]]>Live from the World Economic Forum in Davos, Arun Sudhaman meets with Mercer CMO Jeanniey Mullen, who discusses how employee expectations are changing the way that CEOs engage on issues, some of which are political. Sudhaman also talks to KPMG citizenship head Lord Michael Hastings about how the nature of corporate purpose is changing. ]]>Live from the World Economic Forum in Davos, Arun Sudhaman meets with Mercer CMO Jeanniey Mullen, who discusses how employee expectations are changing the way ...Live from the World Economic Forum in Davos, Arun Sudhaman meets with Mercer CMO Jeanniey Mullen, who discusses how employee expectations are changing the way that CEOs engage on issues, some of which are political. Sudhaman also talks to KPMG citizenship head Lord Michael Hastings about how the nature of corporate purpose is changing. ]]>Holmes ReportNoNo00:46:2150fullDavid Gallagher on the future of publicly-held PR firms, 2018 trends and Davos (Ep. 104)http://holmesreport.podbean.com/e/david-gallagher-on-the-future-of-publicly-held-pr-firms-2018-trends-and-davos/
http://holmesreport.podbean.com/e/david-gallagher-on-the-future-of-publicly-held-pr-firms-2018-trends-and-davos/#commentsTue, 16 Jan 2018 11:26:57 +0000holmesreportPR agencyDigital marketingDigitalAgencyMediaInnovationDavosCultureethicsholmesreport.podbean.com/david-gallagher-on-the-future-of-publicly-held-pr-firms-2018-trends-and-davos-24b00f90dd1700f333f1ee8f1a4eedd1Omnicom PR Group’s international president David Gallagher visits the Echo Chamber in Hong Kong to discuss the slowdown in publicly-held PR growth, and why agency models must be held accountable. Gallagher also runs through his 2018 trends to watch, including the impact of blockchain and artificial intelligence, and also explores whether next week’s World Economic Forum in Davos remains relevant.

]]>Omnicom PR Group's international president David Gallagher visits the Echo Chamber in Hong Kong to discuss the slowdown in publicly-held PR growth, and why agency models must be held accountable. Gallagher also runs through his 2018 trends to watch, including the impact of blockchain and artificial intelligence, and also explores whether next week's World Economic Forum in Davos remains relevant.

]]>Omnicom PR Group's international president David Gallagher visits the Echo Chamber in Hong Kong to discuss the slowdown in publicly-held PR growth, and why agency ...Omnicom PR Group's international president David Gallagher visits the Echo Chamber in Hong Kong to discuss the slowdown in publicly-held PR growth, and why agency models must be held accountable. Gallagher also runs through his 2018 trends to watch, including the impact of blockchain and artificial intelligence, and also explores whether next week's World Economic Forum in Davos remains relevant.

]]>Holmes ReportNoNo00:39:0949fullLessons from the agency M&A slowdown (Ep. 103)http://holmesreport.podbean.com/e/lessons-from-the-agency-ma-slowdown-ep-103/
http://holmesreport.podbean.com/e/lessons-from-the-agency-ma-slowdown-ep-103/#commentsTue, 09 Jan 2018 02:51:31 +0000holmesreportPR agencyAgencyResearchPoliticsholmesreport.podbean.com/lessons-from-the-agency-ma-slowdown-ep-103-24b00f90dd1700f333f1ee8f1a4eedd1Paul Holmes joins the Echo Chamber podcast to discuss his annual review of agency M&A in the PR sector, which year revealed a significant decline in both the volume and value of industry dealmaking. Holmes and Arun Sudhaman explore the rise of the ‘micro-transaction’, with smaller firms dominating sales while holding groups such as Omnicom and WPP did not acquire a single PR firm in 2017. The duo also wonder whether the Holmes Report might qualify for President Trump’s ‘MOST DISHONEST & CORRUPT MEDIA AWARDS OF THE YEAR’, and explore the PR fallout from Michael Wolff’s explosive new White House expose.

]]>Paul Holmes joins the Echo Chamber podcast to discuss his annual review of agency M&A in the PR sector, which year revealed a significant decline in both the volume and value of industry dealmaking. Holmes and Arun Sudhaman explore the rise of the 'micro-transaction', with smaller firms dominating sales while holding groups such as Omnicom and WPP did not acquire a single PR firm in 2017. The duo also wonder whether the Holmes Report might qualify for President Trump's 'MOST DISHONEST & CORRUPT MEDIA AWARDS OF THE YEAR', and explore the PR fallout from Michael Wolff's explosive new White House expose.

]]>Paul Holmes joins the Echo Chamber podcast to discuss his annual review of agency MA in the PR sector, which year revealed a significant decline ...Paul Holmes joins the Echo Chamber podcast to discuss his annual review of agency M&A in the PR sector, which year revealed a significant decline in both the volume and value of industry dealmaking. Holmes and Arun Sudhaman explore the rise of the 'micro-transaction', with smaller firms dominating sales while holding groups such as Omnicom and WPP did not acquire a single PR firm in 2017. The duo also wonder whether the Holmes Report might qualify for President Trump's 'MOST DISHONEST & CORRUPT MEDIA AWARDS OF THE YEAR', and explore the PR fallout from Michael Wolff's explosive new White House expose.

]]>Holmes ReportNoNo00:33:2148fullCongressional candidate & PR agency head Jana Lynne Sanchez (Ep. 102)http://holmesreport.podbean.com/e/congressional-candidate-pr-agency-head-jana-lynne-sanchez-ep-102/
http://holmesreport.podbean.com/e/congressional-candidate-pr-agency-head-jana-lynne-sanchez-ep-102/#commentsWed, 13 Dec 2017 23:42:46 +0000holmesreportPoliticsholmesreport.podbean.com/congressional-candidate-pr-agency-head-jana-lynne-sanchez-ep-102-24b00f90dd1700f333f1ee8f1a4eedd1Jana Lynne Sanchez, founder of European PR firm CitySavvy, joins the Echo Chamber to discuss her decision to run for Congress. Currently the Democratic ballot frontrunner for Texas’ 6th district, Sanchez explores the factors that triggered her decision to seek office, against a backdrop of political tumult and a groundswell of women who are choosing to run. She also analyses the communications lessons from her career that are underpinning her campaign, which may yet cause the dominant Republican Party a surprise in 2018.
]]>Jana Lynne Sanchez, founder of European PR firm CitySavvy, joins the Echo Chamber to discuss her decision to run for Congress. Currently the Democratic ballot frontrunner for Texas' 6th district, Sanchez explores the factors that triggered her decision to seek office, against a backdrop of political tumult and a groundswell of women who are choosing to run. She also analyses the communications lessons from her career that are underpinning her campaign, which may yet cause the dominant Republican Party a surprise in 2018.]]>Jana Lynne Sanchez, founder of European PR firm CitySavvy, joins the Echo Chamber to discuss her decision to run for Congress. Currently the Democratic ballot ...Jana Lynne Sanchez, founder of European PR firm CitySavvy, joins the Echo Chamber to discuss her decision to run for Congress. Currently the Democratic ballot frontrunner for Texas' 6th district, Sanchez explores the factors that triggered her decision to seek office, against a backdrop of political tumult and a groundswell of women who are choosing to run. She also analyses the communications lessons from her career that are underpinning her campaign, which may yet cause the dominant Republican Party a surprise in 2018.]]>Holmes ReportNoNo00:41:2147fullThe PR Industry’s Gender Pay Gap (Ep. 101)http://holmesreport.podbean.com/e/the-gender-pay-gap-pr-with/
http://holmesreport.podbean.com/e/the-gender-pay-gap-pr-with/#commentsWed, 29 Nov 2017 22:14:33 +0000holmesreportAgencyDiversityResearchGenderCultureethicsholmesreport.podbean.com/the-gender-pay-gap-pr-with-24b00f90dd1700f333f1ee8f1a4eedd1Angela Oakes, co-founder and co-president of Global Women in PR, joins the Echo Chamber to talk about her organization’s research on the global pay gap for women in PR. In a conversation with Aarti Shah, the two talk about GWPR’s findings, in addition to the Holmes Report’s research that shows that a substantial pay gap for both women and people of color in the PR industry.

]]>Angela Oakes, co-founder and co-president of Global Women in PR, joins the Echo Chamber to talk about her organization's research on the global pay gap for women in PR. In a conversation with Aarti Shah, the two talk about GWPR's findings, in addition to the Holmes Report's research that shows that a substantial pay gap for both women and people of color in the PR industry.

]]>Angela Oakes, co-founder and co-president of Global Women in PR, joins the Echo Chamber to talk about her organization's research on the global pay gap for women ...Angela Oakes, co-founder and co-president of Global Women in PR, joins the Echo Chamber to talk about her organization's research on the global pay gap for women in PR. In a conversation with Aarti Shah, the two talk about GWPR's findings, in addition to the Holmes Report's research that shows that a substantial pay gap for both women and people of color in the PR industry.

]]>Holmes ReportNoNo00:53:5646fullEpisode 100: Echo Chamber themes & predictions with Alex Maloufhttp://holmesreport.podbean.com/e/episode-100-echo-chamber-themes-predictions-with-alex-malouf/
http://holmesreport.podbean.com/e/episode-100-echo-chamber-themes-predictions-with-alex-malouf/#commentsWed, 22 Nov 2017 12:34:34 +0000holmesreportInnovationCreativityCultureethicsholmesreport.podbean.com/episode-100-echo-chamber-themes-predictions-with-alex-malouf-24b00f90dd1700f333f1ee8f1a4eedd1It’s Episode 100 of the Echo Chamber! Or is it? Either way, Alex Malouf of IABC and P&G joins the show to discuss the key themes that have emerged from the podcast’s 4+ years of existence, including agency integration, ethics and PR convergence with marketing. In conversation with Arun Sudhaman, the duo also offer up some random PR predictions for the Echo Chamber in 2018, looking at such areas as PR creativity, agency infractions and holding company growth.
]]>It's Episode 100 of the Echo Chamber! Or is it? Either way, Alex Malouf of IABC and P&G joins the show to discuss the key themes that have emerged from the podcast's 4+ years of existence, including agency integration, ethics and PR convergence with marketing. In conversation with Arun Sudhaman, the duo also offer up some random PR predictions for the Echo Chamber in 2018, looking at such areas as PR creativity, agency infractions and holding company growth.]]>It's Episode 100 of the Echo Chamber! Or is it? Either way, Alex Malouf of IABC and PG joins the show to discuss the key ...It's Episode 100 of the Echo Chamber! Or is it? Either way, Alex Malouf of IABC and P&G joins the show to discuss the key themes that have emerged from the podcast's 4+ years of existence, including agency integration, ethics and PR convergence with marketing. In conversation with Arun Sudhaman, the duo also offer up some random PR predictions for the Echo Chamber in 2018, looking at such areas as PR creativity, agency infractions and holding company growth.]]>Holmes ReportNoNo00:53:0645fullBeth Comstock / Jon Iwata retirements; PR ethics after Bell Pottinger (Ep. 99)http://holmesreport.podbean.com/e/beth-comstock-jon-iwata-retirements-pr-ethics-after-bell-pottinger-ep-99/
http://holmesreport.podbean.com/e/beth-comstock-jon-iwata-retirements-pr-ethics-after-bell-pottinger-ep-99/#commentsThu, 16 Nov 2017 06:08:12 +0000holmesreportPR agencyCorporate communicationsAgencyethicsholmesreport.podbean.com/beth-comstock-jon-iwata-retirements-pr-ethics-after-bell-pottinger-ep-99-24b00f90dd1700f333f1ee8f1a4eedd1Paul Holmes joins the Echo Chamber podcast to discuss the retirements of two giants of the in-house communications sector — IBM’s Jon Iwata and GE’s Beth Comstock amid considerable evolution of the corporate communications role. Elsewhere, Holmes and Arun Sudhaman also discuss the PR industry’s ongoing efforts to improve ethical standards after the Bell Pottinger scandal, including Richard Edelman’s call for [...]]]>Paul Holmes joins the Echo Chamber podcast to discuss the retirements of two giants of the in-house communications sector — IBM's Jon Iwata and GE's Beth Comstock amid considerable evolution of the corporate communications role. Elsewhere, Holmes and Arun Sudhaman also discuss the PR industry's ongoing efforts to improve ethical standards after the Bell Pottinger scandal, including Richard Edelman's call for improved policies and enforcement.]]>Paul Holmes joins the Echo Chamber podcast to discuss the retirements of two giants of the in-house communications sector — IBM's Jon Iwata and GE's ...Paul Holmes joins the Echo Chamber podcast to discuss the retirements of two giants of the in-house communications sector — IBM's Jon Iwata and GE's Beth Comstock amid considerable evolution of the corporate communications role. Elsewhere, Holmes and Arun Sudhaman also discuss the PR industry's ongoing efforts to improve ethical standards after the Bell Pottinger scandal, including Richard Edelman's call for improved policies and enforcement.]]>Holmes ReportNoNo00:42:5444fullR3’s Greg Paull on today’s challenging marketing landscape (Ep. 98)http://holmesreport.podbean.com/e/r3s-greg-paull-on-todays-challenging-marketing-landscape/
http://holmesreport.podbean.com/e/r3s-greg-paull-on-todays-challenging-marketing-landscape/#commentsMon, 13 Nov 2017 02:32:56 +0000holmesreportPR agencyDigital marketingBrandsAgencyResearchAdvertisingChinaholmesreport.podbean.com/r3s-greg-paull-on-todays-challenging-marketing-landscape-24b00f90dd1700f333f1ee8f1a4eedd1Greg Paull, co-founder and principal at marketing effectiveness consultancy R3 joins the Echo Chamber to discuss the challenges posed by today’s marketing landscape. In conversation with Arun Sudhaman, Paull explores the woes of holding groups, the rise of management consultancies, agency M&A trends, how CMO demands are changing and what we should expect from Chinese brands. Paull, whose firm studies client/agency relationships, also explores what the future holds for PR agencies.
]]>Greg Paull, co-founder and principal at marketing effectiveness consultancy R3 joins the Echo Chamber to discuss the challenges posed by today's marketing landscape. In conversation with Arun Sudhaman, Paull explores the woes of holding groups, the rise of management consultancies, agency M&A trends, how CMO demands are changing and what we should expect from Chinese brands. Paull, whose firm studies client/agency relationships, also explores what the future holds for PR agencies. ]]>Greg Paull, co-founder and principal at marketing effectiveness consultancy R3 joins the Echo Chamber to discuss the challenges posed by today's marketing landscape. In conversation ...Greg Paull, co-founder and principal at marketing effectiveness consultancy R3 joins the Echo Chamber to discuss the challenges posed by today's marketing landscape. In conversation with Arun Sudhaman, Paull explores the woes of holding groups, the rise of management consultancies, agency M&A trends, how CMO demands are changing and what we should expect from Chinese brands. Paull, whose firm studies client/agency relationships, also explores what the future holds for PR agencies. ]]>Holmes ReportNoNo00:38:4143fullLlorente & Cuenca’s Erich de la Fuente on LatAm communications trends (Ep. 97)http://holmesreport.podbean.com/e/llorente-cuencas-erich-de-la-fuente-on-xxx-ep-97/
http://holmesreport.podbean.com/e/llorente-cuencas-erich-de-la-fuente-on-xxx-ep-97/#commentsWed, 08 Nov 2017 03:29:14 +0000holmesreportDigitalAgencyholmesreport.podbean.com/llorente-cuencas-erich-de-la-fuente-on-xxx-ep-97-24b00f90dd1700f333f1ee8f1a4eedd1Llorente & Cuenca US head Erich de la Fuente talks to Paul Holmes about the firm’s new white paper on communications trends in Latin America, from mobile usage to millennials and renewed optimism.
]]>Llorente & Cuenca US head Erich de la Fuente talks to Paul Holmes about the firm’s new white paper on communications trends in Latin America, from mobile usage to millennials and renewed optimism.]]>Llorente Cuenca US head Erich de la Fuente talks to Paul Holmes about the firm’s new white paper on communications trends in Latin America, from ...Llorente & Cuenca US head Erich de la Fuente talks to Paul Holmes about the firm’s new white paper on communications trends in Latin America, from mobile usage to millennials and renewed optimism.]]>Holmes ReportNoNo00:33:2842fullFormer Y&R A-P chief Matt Godfrey on life after advertising (Ep. 96)http://holmesreport.podbean.com/e/former-yr-a-p-chief-matt-godfrey-on-life-after-advertising/
http://holmesreport.podbean.com/e/former-yr-a-p-chief-matt-godfrey-on-life-after-advertising/#commentsWed, 04 Oct 2017 02:29:14 +0000holmesreportBrandsDigitalAgencyInnovationTechnologyCultureAdvertisingholmesreport.podbean.com/former-yr-a-p-chief-matt-godfrey-on-life-after-advertising-24b00f90dd1700f333f1ee8f1a4eedd1Veteran adman Matt Godfrey joins the Echo Chamber podcast to discuss his decision to step down as Y&R Asia-Pacific CEO and join a nutrition startup. Godfrey, considered one of the region’s leading marketing executives after lengthy stints leading Bates, Publicis and Y&R, explores how he will apply lessons learned in advertising to his new startup life. He also talks about the challenges facing advertising and the holding group model and what they mean for the future of PR agencies.
]]>Veteran adman Matt Godfrey joins the Echo Chamber podcast to discuss his decision to step down as Y&R Asia-Pacific CEO and join a nutrition startup. Godfrey, considered one of the region's leading marketing executives after lengthy stints leading Bates, Publicis and Y&R, explores how he will apply lessons learned in advertising to his new startup life. He also talks about the challenges facing advertising and the holding group model and what they mean for the future of PR agencies. ]]>Veteran adman Matt Godfrey joins the Echo Chamber podcast to discuss his decision to step down as YR Asia-Pacific CEO and join a nutrition startup. ...Veteran adman Matt Godfrey joins the Echo Chamber podcast to discuss his decision to step down as Y&R Asia-Pacific CEO and join a nutrition startup. Godfrey, considered one of the region's leading marketing executives after lengthy stints leading Bates, Publicis and Y&R, explores how he will apply lessons learned in advertising to his new startup life. He also talks about the challenges facing advertising and the holding group model and what they mean for the future of PR agencies. ]]>Holmes ReportNoNo00:35:2941fullHuawei’s Walter Jennings; Alex Brownsell on the end of purpose (Ep. 95)http://holmesreport.podbean.com/e/huaweis-walter-jennings-alex-brownsell-on-the-end-of-purpose-ep-95/
http://holmesreport.podbean.com/e/huaweis-walter-jennings-alex-brownsell-on-the-end-of-purpose-ep-95/#commentsFri, 29 Sep 2017 00:54:52 +0000holmesreportBrandsCreativityCannesCultureholmesreport.podbean.com/huaweis-walter-jennings-alex-brownsell-on-the-end-of-purpose-ep-95-24b00f90dd1700f333f1ee8f1a4eedd1Huawei VP of global corporate communications Walter Jennings joins the Echo Chamber to discuss what his company’s rise means for the way China Inc is perceived in Western markets. Meanwhile, journalist Alex Brownsell also drops by to explore his popular feature, which asks whether brand ‘purpose’ risks becoming a euphemism for ill-conceived CSR campaigns.
]]>Huawei VP of global corporate communications Walter Jennings joins the Echo Chamber to discuss what his company's rise means for the way China Inc is perceived in Western markets. Meanwhile, journalist Alex Brownsell also drops by to explore his popular feature, which asks whether brand ‘purpose’ risks becoming a euphemism for ill-conceived CSR campaigns.]]>Huawei VP of global corporate communications Walter Jennings joins the Echo Chamber to discuss what his company's rise means for the way China Inc is ...Huawei VP of global corporate communications Walter Jennings joins the Echo Chamber to discuss what his company's rise means for the way China Inc is perceived in Western markets. Meanwhile, journalist Alex Brownsell also drops by to explore his popular feature, which asks whether brand ‘purpose’ risks becoming a euphemism for ill-conceived CSR campaigns.]]>Holmes ReportNoNo01:01:2240fullDavid Brain on Bell Pottinger’s demise & the future of PR (Ep.94)http://holmesreport.podbean.com/e/david-brain-on-bell-pottingers-demise-the-future-of-pr-ep94/
http://holmesreport.podbean.com/e/david-brain-on-bell-pottingers-demise-the-future-of-pr-ep94/#commentsWed, 20 Sep 2017 03:14:29 +0000holmesreportBrandsAgencyInnovationCreativitySABRE Awardsethicsholmesreport.podbean.com/david-brain-on-bell-pottingers-demise-the-future-of-pr-ep94-24b00f90dd1700f333f1ee8f1a4eedd1Former Edelman APACMEA CEO David Brain joins the Echo Chamber to discuss Bell Pottinger’s demise and what this means for broader perceptons of the public relations industry. In a wide-ranging conversation with Arun Sudhaman and Paul Holmes, Brain also explores his vision for the PR agency of the future, a few months after stepping down from his lengthy career as one of Edelman’s top global leaders.
]]>Former Edelman APACMEA CEO David Brain joins the Echo Chamber to discuss Bell Pottinger's demise and what this means for broader perceptons of the public relations industry. In a wide-ranging conversation with Arun Sudhaman and Paul Holmes, Brain also explores his vision for the PR agency of the future, a few months after stepping down from his lengthy career as one of Edelman's top global leaders.]]>Former Edelman APACMEA CEO David Brain joins the Echo Chamber to discuss Bell Pottinger's demise and what this means for broader perceptons of the public ...Former Edelman APACMEA CEO David Brain joins the Echo Chamber to discuss Bell Pottinger's demise and what this means for broader perceptons of the public relations industry. In a wide-ranging conversation with Arun Sudhaman and Paul Holmes, Brain also explores his vision for the PR agency of the future, a few months after stepping down from his lengthy career as one of Edelman's top global leaders.]]>Holmes ReportNoNo00:45:4739fullCreativity Series: The New Media Landscape & Fake Newshttp://holmesreport.podbean.com/e/creativity-series-the-new-media-landscape-fake-news/
http://holmesreport.podbean.com/e/creativity-series-the-new-media-landscape-fake-news/#commentsWed, 13 Sep 2017 16:39:56 +0000holmesreportAgencyMediaCreativityholmesreport.podbean.com/creativity-series-the-new-media-landscape-fake-news-24b00f90dd1700f333f1ee8f1a4eedd1The Holmes Report has partnered with Ogilvy for a multi-part series looking at creativity in PR from a variety of angles. Part 2 explores the findings of Ogilvy’s 4th annual Ogilvy Media Influence Survey with the agency’s chief communications officer Jen Risi. Among the notable findings, Facebook is now the gatekeeper of news and how the threat of fake news has changed traditional reporting.

]]>The Holmes Report has partnered with Ogilvy for a multi-part series looking at creativity in PR from a variety of angles. Part 2 explores the findings of Ogilvy's 4th annual Ogilvy Media Influence Survey with the agency's chief communications officer Jen Risi. Among the notable findings, Facebook is now the gatekeeper of news and how the threat of fake news has changed traditional reporting.

]]>The Holmes Report has partnered with Ogilvy for a multi-part series looking at creativity in PR from a variety of angles. Part 2 explores the ...The Holmes Report has partnered with Ogilvy for a multi-part series looking at creativity in PR from a variety of angles. Part 2 explores the findings of Ogilvy's 4th annual Ogilvy Media Influence Survey with the agency's chief communications officer Jen Risi. Among the notable findings, Facebook is now the gatekeeper of news and how the threat of fake news has changed traditional reporting.

]]>Holmes ReportNoNo00:35:3938fullPRCA’s Francis Ingham on Bell Pottinger’s downfall (Ep. 93)http://holmesreport.podbean.com/e/prcas-francis-ingham-on-bell-pottingers-downfall/
http://holmesreport.podbean.com/e/prcas-francis-ingham-on-bell-pottingers-downfall/#commentsSat, 09 Sep 2017 00:35:27 +0000holmesreportCrisis ManagementAgencyCultureholmesreport.podbean.com/prcas-francis-ingham-on-bell-pottingers-downfall-24b00f90dd1700f333f1ee8f1a4eedd1Bell Pottinger’s stunning demise since it was expelled from the PRCA has rocked the PR world. In a special podcast with Arun Sudhaman, PRCA director-general Francis Ingham explains why the trade association decided to impose its harshest-ever sanction on the UK PR firm, following Bell Pottinger’s work for South Africa’s controversial Gupta family.
]]>Bell Pottinger's stunning demise since it was expelled from the PRCA has rocked the PR world. In a special podcast with Arun Sudhaman, PRCA director-general Francis Ingham explains why the trade association decided to impose its harshest-ever sanction on the UK PR firm, following Bell Pottinger's work for South Africa's controversial Gupta family.]]>Bell Pottinger's stunning demise since it was expelled from the PRCA has rocked the PR world. In a special podcast with Arun Sudhaman, PRCA director-general ...Bell Pottinger's stunning demise since it was expelled from the PRCA has rocked the PR world. In a special podcast with Arun Sudhaman, PRCA director-general Francis Ingham explains why the trade association decided to impose its harshest-ever sanction on the UK PR firm, following Bell Pottinger's work for South Africa's controversial Gupta family.]]>Holmes ReportNoNo00:26:5037fullHacks & Flacks: Doing One Thing Really Well (Partner Content)http://holmesreport.podbean.com/e/hacks-flacks-doing-one-thing-really-well-partner-content/
http://holmesreport.podbean.com/e/hacks-flacks-doing-one-thing-really-well-partner-content/#commentsFri, 08 Sep 2017 15:00:00 +0000holmesreportHacks & FlacksPartner ContentMarch Communicationsholmesreport.podbean.com/hacks-flacks-doing-one-thing-really-well-partner-content-24b00f90dd1700f333f1ee8f1a4eedd1TUGG (Technology Underwriting Greater Good) helps early stage, experimental nonprofits connect with Boston’s tech community to earn funding and build their networks. Its annual Tugg Makes Boston fundraiser distributes more than $200,000 in funding to local organizations looking to solve challenges in their communities, and the group puts on many more events throughout the year, including Tech Gives Back on October 19.

On this episode of Hacks and Flacks, we speak to TUGG Executive Director Elizabeth Dobrska, covering the resources TUGG offers to help its portfolio companies hone their message, and the biggest developmental challenge facing most nonprofits (hint: it’s not fundraising).

We also talk about the potential for marketing innovation in the nonprofit sector, and the importance for founders to build genuine, long-term relationships with the media.

LINKS:

< [...]

]]>TUGG (Technology Underwriting Greater Good) helps early stage, experimental nonprofits connect with Boston’s tech community to earn funding and build their networks. Its annual Tugg Makes Boston fundraiser distributes more than $200,000 in funding to local organizations looking to solve challenges in their communities, and the group puts on many more events throughout the year, including Tech Gives Back on October 19.

On this episode of Hacks and Flacks, we speak to TUGG Executive Director Elizabeth Dobrska, covering the resources TUGG offers to help its portfolio companies hone their message, and the biggest developmental challenge facing most nonprofits (hint: it’s not fundraising).

We also talk about the potential for marketing innovation in the nonprofit sector, and the importance for founders to build genuine, long-term relationships with the media.

]]>TUGG (Technology Underwriting Greater Good) helps early stage, experimental nonprofits connect with Boston’s tech community to earn funding and build their networks. Its annual Tugg Makes Boston fundraiser distributes more than ...TUGG (Technology Underwriting Greater Good) helps early stage, experimental nonprofits connect with Boston’s tech community to earn funding and build their networks. Its annual Tugg Makes Boston fundraiser distributes more than $200,000 in funding to local organizations looking to solve challenges in their communities, and the group puts on many more events throughout the year, including Tech Gives Back on October 19.

On this episode of Hacks and Flacks, we speak to TUGG Executive Director Elizabeth Dobrska, covering the resources TUGG offers to help its portfolio companies hone their message, and the biggest developmental challenge facing most nonprofits (hint: it’s not fundraising).

We also talk about the potential for marketing innovation in the nonprofit sector, and the importance for founders to build genuine, long-term relationships with the media.

]]>Holmes ReportNoNo00:41:3636fullYouGov’s Ted Marzilli On Polling & Research (Ep. 92)http://holmesreport.podbean.com/e/yougovs-ted-marzilli-on-polling-research-ep-92/
http://holmesreport.podbean.com/e/yougovs-ted-marzilli-on-polling-research-ep-92/#commentsWed, 06 Sep 2017 19:40:26 +0000holmesreportUncategorizedResearchDataholmesreport.podbean.com/yougovs-ted-marzilli-on-polling-research-ep-92-24b00f90dd1700f333f1ee8f1a4eedd1YouGov’s CEO of data products Ted Marzilli joins the Echo Chamber podcast to talk about the current state of polling both for politics and for brand research. He also talks about the ways that brand research can unearth insights and where reliance on data can go wrong.

]]>YouGov's CEO of data products Ted Marzilli joins the Echo Chamber podcast to talk about the current state of polling both for politics and for brand research. He also talks about the ways that brand research can unearth insights and where reliance on data can go wrong.

]]>YouGov's CEO of data products Ted Marzilli joins the Echo Chamber podcast to talk about the current state of polling both for politics and for brand research. ...YouGov's CEO of data products Ted Marzilli joins the Echo Chamber podcast to talk about the current state of polling both for politics and for brand research. He also talks about the ways that brand research can unearth insights and where reliance on data can go wrong.

]]>Microsoft communications chief Frank X. Shaw joins the Echo Chamber podcast to discuss whether brands should take a stand on social issues and mitigating the risk of fake news. Kovert Creative co-founder Joe Assad also joins to talk about his firm's recent investment in Howler Media.

]]>Microsoft communications chief Frank X. Shaw joins the Echo Chamber podcast to discuss whether brands should take a stand on social issues and mitigating the ...Microsoft communications chief Frank X. Shaw joins the Echo Chamber podcast to discuss whether brands should take a stand on social issues and mitigating the risk of fake news. Kovert Creative co-founder Joe Assad also joins to talk about his firm's recent investment in Howler Media.

]]>Holmes ReportNoNo00:51:3634fullPrema Sagar on the evolution of India’s PR industry (Ep. 90)http://holmesreport.podbean.com/e/prema-sagar-on-the-evolution-of-indias-pr-industry/
http://holmesreport.podbean.com/e/prema-sagar-on-the-evolution-of-indias-pr-industry/#commentsMon, 07 Aug 2017 08:01:32 +0000holmesreportAgencyhttp://holmesreport.podbean.com/e/prema-sagar-on-the-evolution-of-indias-pr-industry/Prema Sagar launched Genesis PR in 1992, when India’s PR industry was still in its infancy, before eventually selling the firm to Burson-Marsteller. She discusses the evolution of public relations in India with Arun Sudhaman, following the SABRE Awards South Asia, at which her firm took top honours for its campaign on behalf of Medela.
]]>Prema Sagar launched Genesis PR in 1992, when India's PR industry was still in its infancy, before eventually selling the firm to Burson-Marsteller. She discusses the evolution of public relations in India with Arun Sudhaman, following the SABRE Awards South Asia, at which her firm took top honours for its campaign on behalf of Medela.]]>Prema Sagar launched Genesis PR in 1992, when India's PR industry was still in its infancy, before eventually selling the firm to Burson-Marsteller. She discusses ...Prema Sagar launched Genesis PR in 1992, when India's PR industry was still in its infancy, before eventually selling the firm to Burson-Marsteller. She discusses the evolution of public relations in India with Arun Sudhaman, following the SABRE Awards South Asia, at which her firm took top honours for its campaign on behalf of Medela.]]>Holmes ReportNoNo00:23:4633fullPartner Content: Hacks & Flacks - I’m in the Weeds and It’s Grosshttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-i%e2%80%99m-in-the-weeds-and-it%e2%80%99s-gross/
http://holmesreport.podbean.com/e/partner-content-hacks-flacks-i%e2%80%99m-in-the-weeds-and-it%e2%80%99s-gross/#commentsTue, 18 Jul 2017 06:56:14 +0000holmesreportGenderHacks & FlacksPartner ContentMarch Communicationshttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-i%e2%80%99m-in-the-weeds-and-it%e2%80%99s-gross/Michelle Cove has turned a career as a media maker into an opportunity to address that industry’s most harmful effects. She’s founder and executive director of MEDIAGIRLS, a nonprofit that gives young girls the tools to filter and think critically about the harmful sexist and biased messages communicated in today’s media.

In this week’s Hacks and Flacks, Marina Askari and I talk to Michelle about her journey from filmmaker to startup founder, chat about the communications strategies she’s learned on to grow MEDIAGIRLS and build the program, and ask for her thoughts whether brands, the media and the general public are finally making progress in the effort to curb harmful messages.

]]>Michelle Cove has turned a career as a media maker into an opportunity to address that industry’s most harmful effects. She’s founder and executive director of MEDIAGIRLS, a nonprofit that gives young girls the tools to filter and think critically about the harmful sexist and biased messages communicated in today’s media.

In this week’s Hacks and Flacks, Marina Askari and I talk to Michelle about her journey from filmmaker to startup founder, chat about the communications strategies she’s learned on to grow MEDIAGIRLS and build the program, and ask for her thoughts whether brands, the media and the general public are finally making progress in the effort to curb harmful messages.

]]>Michelle Cove has turned a career as a media maker into an opportunity to address that industry’s most harmful effects. She’s founder and executive director ...Michelle Cove has turned a career as a media maker into an opportunity to address that industry’s most harmful effects. She’s founder and executive director of MEDIAGIRLS, a nonprofit that gives young girls the tools to filter and think critically about the harmful sexist and biased messages communicated in today’s media.

In this week’s Hacks and Flacks, Marina Askari and I talk to Michelle about her journey from filmmaker to startup founder, chat about the communications strategies she’s learned on to grow MEDIAGIRLS and build the program, and ask for her thoughts whether brands, the media and the general public are finally making progress in the effort to curb harmful messages.

]]>Holmes ReportNoNo00:40:251fullDavid Gallagher on the PR industry’s reputation (Ep. 89)http://holmesreport.podbean.com/e/david-gallagher-on-the-pr-industrys-reputation-ep-89/
http://holmesreport.podbean.com/e/david-gallagher-on-the-pr-industrys-reputation-ep-89/#commentsMon, 17 Jul 2017 15:31:30 +0000holmesreportPR agencyAgencyInnovationTechnologyPoliticsCultureethicshttp://holmesreport.podbean.com/e/david-gallagher-on-the-pr-industrys-reputation-ep-89/Omnicom PR group president David Gallagher joins the Echo Chamber podcast to discuss the PR industry’s continued reputation issues in the media, in the wake of the high-profile Bell Pottinger and Rob Goldstone affairs, drawing on his own experience of the criticism Ketchum attracted for representing Russia. Gallagher also explores how he sees technology reshaping PR firms.

]]>Omnicom PR group president David Gallagher joins the Echo Chamber podcast to discuss the PR industry's continued reputation issues in the media, in the wake ...Omnicom PR group president David Gallagher joins the Echo Chamber podcast to discuss the PR industry's continued reputation issues in the media, in the wake of the high-profile Bell Pottinger and Rob Goldstone affairs, drawing on his own experience of the criticism Ketchum attracted for representing Russia. Gallagher also explores how he sees technology reshaping PR firms.

]]>Holmes ReportNoNo00:40:2132fullGail Heimann’s PR industry lessons from Cannes (Ep. 88)http://holmesreport.podbean.com/e/gail-heimanns-pr-industry-lessons-from-cannes-ep-88/
http://holmesreport.podbean.com/e/gail-heimanns-pr-industry-lessons-from-cannes-ep-88/#commentsWed, 28 Jun 2017 14:38:10 +0000holmesreportAgencyCreativityEventsCanneshttp://holmesreport.podbean.com/e/gail-heimanns-pr-industry-lessons-from-cannes-ep-88/Weber Shandwick president Gail Heimann joins the Echo Chamber to explore PR industry lessons from the recent Cannes Lions, where PR firms once again struggled to compete with ad agencies for top honours. In addition to discussing the continued opposition to the Festival from large swathes of the industry, Heimann also talks through the changing nature of PR and PR ideas in a rapidly shifting media and information landscape. She also touches on the notable news regarding Publicis and WPP in terms of their Cannes plans, and responds to whether the Festival retains relevance for the PR industry.

For show notes, please visit https://www.holmesreport.com/latest/podcast

]]>Weber Shandwick president Gail Heimann joins the Echo Chamber to explore PR industry lessons from the recent Cannes Lions, where PR firms once again struggled to compete with ad agencies for top honours. In addition to discussing the continued opposition to the Festival from large swathes of the industry, Heimann also talks through the changing nature of PR and PR ideas in a rapidly shifting media and information landscape. She also touches on the notable news regarding Publicis and WPP in terms of their Cannes plans, and responds to whether the Festival retains relevance for the PR industry.

For show notes, please visit https://www.holmesreport.com/latest/podcast

]]>Weber Shandwick president Gail Heimann joins the Echo Chamber to explore PR industry lessons from the recent Cannes Lions, where PR firms once again struggled ...Weber Shandwick president Gail Heimann joins the Echo Chamber to explore PR industry lessons from the recent Cannes Lions, where PR firms once again struggled to compete with ad agencies for top honours. In addition to discussing the continued opposition to the Festival from large swathes of the industry, Heimann also talks through the changing nature of PR and PR ideas in a rapidly shifting media and information landscape. She also touches on the notable news regarding Publicis and WPP in terms of their Cannes plans, and responds to whether the Festival retains relevance for the PR industry.

For show notes, please visit https://www.holmesreport.com/latest/podcast

]]>Holmes ReportNoNo00:38:38Cannes: Ruth Yearley and Tera Miller on being creative at work (Ep. 87)http://holmesreport.podbean.com/e/cannes-ruth-yearley-and-tera-miller-on-being-creative-at-work/
http://holmesreport.podbean.com/e/cannes-ruth-yearley-and-tera-miller-on-being-creative-at-work/#commentsFri, 23 Jun 2017 08:57:19 +0000holmesreportAgencyCreativityCanneshttp://holmesreport.podbean.com/e/cannes-ruth-yearley-and-tera-miller-on-being-creative-at-work/Ketchum execs Ruth Yearley and Tera Miller join the Echo Chamber in Cannes to explore how the intersection of work and life can help inspire creativity at work. The duo, in conversation with Arun Sudhaman, discuss why keeping you work and personal lives separate can impede creative performance and also reveal where they have their best ideas.
]]>Ketchum execs Ruth Yearley and Tera Miller join the Echo Chamber in Cannes to explore how the intersection of work and life can help inspire creativity at work. The duo, in conversation with Arun Sudhaman, discuss why keeping you work and personal lives separate can impede creative performance and also reveal where they have their best ideas. ]]>Ketchum execs Ruth Yearley and Tera Miller join the Echo Chamber in Cannes to explore how the intersection of work and life can help inspire ...Ketchum execs Ruth Yearley and Tera Miller join the Echo Chamber in Cannes to explore how the intersection of work and life can help inspire creativity at work. The duo, in conversation with Arun Sudhaman, discuss why keeping you work and personal lives separate can impede creative performance and also reveal where they have their best ideas. ]]>Holmes ReportNoNo00:27:00H+K Strategies CEO Jack Martin (Ep. 86)http://holmesreport.podbean.com/e/hk-strategies-ceo-jack-martin/
http://holmesreport.podbean.com/e/hk-strategies-ceo-jack-martin/#commentsThu, 22 Jun 2017 12:48:21 +0000holmesreportCrisis ManagementAgencyPoliticsCanneshttp://holmesreport.podbean.com/e/hk-strategies-ceo-jack-martin/H+K Strategies CEO Jack Martin joins the Echo Chamber podcast in Cannes to discuss the PR industry’s transformation. In conversation with Paul Holmes, Martin also applies his vast public affairs experience to the complex question of whether brands should take a political stand in the Trump era.
]]>H+K Strategies CEO Jack Martin joins the Echo Chamber podcast in Cannes to discuss the PR industry's transformation. In conversation with Paul Holmes, Martin also applies his vast public affairs experience to the complex question of whether brands should take a political stand in the Trump era. ]]>H+K Strategies CEO Jack Martin joins the Echo Chamber podcast in Cannes to discuss the PR industry's transformation. In conversation with Paul Holmes, Martin also ...H+K Strategies CEO Jack Martin joins the Echo Chamber podcast in Cannes to discuss the PR industry's transformation. In conversation with Paul Holmes, Martin also applies his vast public affairs experience to the complex question of whether brands should take a political stand in the Trump era. ]]>Holmes ReportNoNo00:15:17Partner Content: Hacks & Flacks - There’s No Bad Time for Pop Tartshttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-there%e2%80%99s-no-bad-time-for-pop-tarts/
http://holmesreport.podbean.com/e/partner-content-hacks-flacks-there%e2%80%99s-no-bad-time-for-pop-tarts/#commentsMon, 19 Jun 2017 18:36:08 +0000holmesreportHacks & FlacksPartner ContentMarch Communicationshttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-there%e2%80%99s-no-bad-time-for-pop-tarts/When you’re trying to start a business, it can be tough to figure out your next step. Daquan Oliver, founder and executive director at WeThrive, learned this from a young age, and now he works to develop entrepreneurial skills in students from middle school on up.

In this episode of Hacks and Flacks, Daquan shares a few lessons in social entrepreneurship and nonprofit marketing and communications. Having successfully built a national collective of undergrad mentors for youth in under-resourced communities, Daquan describes how informal mentorships have given him the support system to build his company.

He also explains why he chose to avoid media outreach at a certain point in WeThrive’s development, how press coverage gave him a boost at the right time, and how a few simple marketing and tech tools helped his business scale in a way that eludes many other nonprofit organizations.

LINKS:

Learn more about [...]

]]>When you’re trying to start a business, it can be tough to figure out your next step. Daquan Oliver, founder and executive director at WeThrive, learned this from a young age, and now he works to develop entrepreneurial skills in students from middle school on up.

In this episode of Hacks and Flacks, Daquan shares a few lessons in social entrepreneurship and nonprofit marketing and communications. Having successfully built a national collective of undergrad mentors for youth in under-resourced communities, Daquan describes how informal mentorships have given him the support system to build his company.

He also explains why he chose to avoid media outreach at a certain point in WeThrive’s development, how press coverage gave him a boost at the right time, and how a few simple marketing and tech tools helped his business scale in a way that eludes many other nonprofit organizations.

]]>When you’re trying to start a business, it can be tough to figure out your next step. Daquan Oliver, founder and executive director at WeThrive, learned ...When you’re trying to start a business, it can be tough to figure out your next step. Daquan Oliver, founder and executive director at WeThrive, learned this from a young age, and now he works to develop entrepreneurial skills in students from middle school on up.

In this episode of Hacks and Flacks, Daquan shares a few lessons in social entrepreneurship and nonprofit marketing and communications. Having successfully built a national collective of undergrad mentors for youth in under-resourced communities, Daquan describes how informal mentorships have given him the support system to build his company.

He also explains why he chose to avoid media outreach at a certain point in WeThrive’s development, how press coverage gave him a boost at the right time, and how a few simple marketing and tech tools helped his business scale in a way that eludes many other nonprofit organizations.

]]>Holmes ReportNoNo00:45:16Cannes preview & UK General Election lessons with Quartz’s Jason Karaian and Tory candidate Dean Russell (Ep. 85)http://holmesreport.podbean.com/e/cannes-preview-uk-general-election-lessons-with-quartzs-jason-karaian-and-tory-candidate-dean-russell-ep-85/
http://holmesreport.podbean.com/e/cannes-preview-uk-general-election-lessons-with-quartzs-jason-karaian-and-tory-candidate-dean-russell-ep-85/#commentsThu, 15 Jun 2017 13:52:15 +0000holmesreportPoliticsCanneshttp://holmesreport.podbean.com/e/cannes-preview-uk-general-election-lessons-with-quartzs-jason-karaian-and-tory-candidate-dean-russell-ep-85/The Echo Chamber previews next week’s Cannes Lions festival with Quartz global finance and economics editor Jason Karaian, who discusses some of the key trends likely to emerge from the event, including digital ad fraud, brand safety and the rise of advertising ‘frenemies’ such as Facebook and Google. Karaian also discusses lessons from the surprising UK General Election result, which is explored in greater detail by PR consultant and Tory parliamentary candidate Dean Russell.
]]>The Echo Chamber previews next week's Cannes Lions festival with Quartz global finance and economics editor Jason Karaian, who discusses some of the key trends likely to emerge from the event, including digital ad fraud, brand safety and the rise of advertising 'frenemies' such as Facebook and Google. Karaian also discusses lessons from the surprising UK General Election result, which is explored in greater detail by PR consultant and Tory parliamentary candidate Dean Russell. ]]>The Echo Chamber previews next week's Cannes Lions festival with Quartz global finance and economics editor Jason Karaian, who discusses some of the key trends likely ...The Echo Chamber previews next week's Cannes Lions festival with Quartz global finance and economics editor Jason Karaian, who discusses some of the key trends likely to emerge from the event, including digital ad fraud, brand safety and the rise of advertising 'frenemies' such as Facebook and Google. Karaian also discusses lessons from the surprising UK General Election result, which is explored in greater detail by PR consultant and Tory parliamentary candidate Dean Russell. ]]>Holmes ReportNoNo01:01:53Creativity Series: Why Diversity Matters for Creativity (Ep. 84)http://holmesreport.podbean.com/e/creativity-series-why-diversity-matters-for-creativity/
http://holmesreport.podbean.com/e/creativity-series-why-diversity-matters-for-creativity/#commentsTue, 06 Jun 2017 05:08:59 +0000holmesreportAgencyDiversityGenderhttp://holmesreport.podbean.com/e/creativity-series-why-diversity-matters-for-creativity/The Holmes Report has partnered with Ogilvy for a multi-part series looking at creativity from a variety of angles. The first in this three-part series looks at the issue of diversity — a critical element for fostering diversity within any workplace. The Holmes Report’s Aarti Shah talks to Ogilvy’s chief diversity and inclusion officer Donna Pedro on why diversity continues to be a challenge for the industry and its impact on creativity.
]]>The Holmes Report has partnered with Ogilvy for a multi-part series looking at creativity from a variety of angles. The first in this three-part series looks at the issue of diversity — a critical element for fostering diversity within any workplace. The Holmes Report's Aarti Shah talks to Ogilvy's chief diversity and inclusion officer Donna Pedro on why diversity continues to be a challenge for the industry and its impact on creativity. ]]>The Holmes Report has partnered with Ogilvy for a multi-part series looking at creativity from a variety of angles. The first in this three-part series ...The Holmes Report has partnered with Ogilvy for a multi-part series looking at creativity from a variety of angles. The first in this three-part series looks at the issue of diversity — a critical element for fostering diversity within any workplace. The Holmes Report's Aarti Shah talks to Ogilvy's chief diversity and inclusion officer Donna Pedro on why diversity continues to be a challenge for the industry and its impact on creativity. ]]>Holmes ReportNoNo00:24:101fullJo-Ann Robertson on the UK General Election (Ep. 83)http://holmesreport.podbean.com/e/jo-ann-robertson-on-the-uk-general-election/
http://holmesreport.podbean.com/e/jo-ann-robertson-on-the-uk-general-election/#commentsThu, 01 Jun 2017 11:21:21 +0000holmesreportPoliticshttp://holmesreport.podbean.com/e/jo-ann-robertson-on-the-uk-general-election/Ketchum London deputy CEO Jo-Ann Robertson joins the Echo Chamber to discuss the state of the UK election race. A former Labour activist, Robertson also explores the rift in the party and the paucity of strong political communicators today.
]]>Ketchum London deputy CEO Jo-Ann Robertson joins the Echo Chamber to discuss the state of the UK election race. A former Labour activist, Robertson also explores the rift in the party and the paucity of strong political communicators today. ]]>Ketchum London deputy CEO Jo-Ann Robertson joins the Echo Chamber to discuss the state of the UK election race. A former Labour activist, Robertson also ...Ketchum London deputy CEO Jo-Ann Robertson joins the Echo Chamber to discuss the state of the UK election race. A former Labour activist, Robertson also explores the rift in the party and the paucity of strong political communicators today. ]]>Holmes ReportNoNo00:37:541fullIn2Summit EMEA 2017: Purpose, fake news & behavioural insights (Ep.82)http://holmesreport.podbean.com/e/in2summit-emea-2017-purpose-fake-news-behavioural-insights-ep82/
http://holmesreport.podbean.com/e/in2summit-emea-2017-purpose-fake-news-behavioural-insights-ep82/#commentsWed, 24 May 2017 16:22:01 +0000holmesreportAgencyMediaInnovationMeasurementNeurosciencehttp://holmesreport.podbean.com/e/in2summit-emea-2017-purpose-fake-news-behavioural-insights-ep82/A cross-posted episode from the C-Suite Podcast at our 2017 In2Summit EMEA in London earlier this week. Russell Goldsmith spoke with three of the event’s speakers: Gareth Hopley, Head of PR and Communications at Pizza Hut Restaurants talked about Purpose Driven Brands; Brad Staples, APCO Worldwide’s CEO discussed how corporate communicators can best navigate a fake news world; and Matt Battersby explained the concept of applying the Science of Human Behaviour to the Art of Communications.
]]>A cross-posted episode from the C-Suite Podcast at our 2017 In2Summit EMEA in London earlier this week. Russell Goldsmith spoke with three of the event's speakers: Gareth Hopley, Head of PR and Communications at Pizza Hut Restaurants talked about Purpose Driven Brands; Brad Staples, APCO Worldwide's CEO discussed how corporate communicators can best navigate a fake news world; and Matt Battersby explained the concept of applying the Science of Human Behaviour to the Art of Communications.]]>A cross-posted episode from the C-Suite Podcast at our 2017 In2Summit EMEA in London earlier this week. Russell Goldsmith spoke with three of the event's speakers: ...A cross-posted episode from the C-Suite Podcast at our 2017 In2Summit EMEA in London earlier this week. Russell Goldsmith spoke with three of the event's speakers: Gareth Hopley, Head of PR and Communications at Pizza Hut Restaurants talked about Purpose Driven Brands; Brad Staples, APCO Worldwide's CEO discussed how corporate communicators can best navigate a fake news world; and Matt Battersby explained the concept of applying the Science of Human Behaviour to the Art of Communications.]]>Holmes ReportNoNo00:31:29Subtle Ways Workplace Inequalities Happen (Ep. 81)http://holmesreport.podbean.com/e/subtle-ways-agencies-perpetuate-workplace-inequality/
http://holmesreport.podbean.com/e/subtle-ways-agencies-perpetuate-workplace-inequality/#commentsTue, 23 May 2017 20:53:44 +0000holmesreportAgencyGenderhttp://holmesreport.podbean.com/e/subtle-ways-agencies-perpetuate-workplace-inequality/The latest episode of the Echo Chamber explores unexpected ways that workplace inequalities can happen with two guests who are advocates for more gender parity within the agency leadership. InkHouse CEO and co-founder Beth Monaghan talks about salary negioation, after-hour email bans and other practices that might subtly hold women back. Then Ketchum’s global president Barri Rafferty joins the podcast to talk about gender equality in the Trump era and lessons from Davos.

]]>The latest episode of the Echo Chamber explores unexpected ways that workplace inequalities can happen with two guests who are advocates for more gender parity within the agency leadership. InkHouse CEO and co-founder Beth Monaghan talks about salary negioation, after-hour email bans and other practices that might subtly hold women back. Then Ketchum's global president Barri Rafferty joins the podcast to talk about gender equality in the Trump era and lessons from Davos.

]]>The latest episode of the Echo Chamber explores unexpected ways that workplace inequalities can happen with two guests who are advocates for more gender parity ...The latest episode of the Echo Chamber explores unexpected ways that workplace inequalities can happen with two guests who are advocates for more gender parity within the agency leadership. InkHouse CEO and co-founder Beth Monaghan talks about salary negioation, after-hour email bans and other practices that might subtly hold women back. Then Ketchum's global president Barri Rafferty joins the podcast to talk about gender equality in the Trump era and lessons from Davos.

]]>Holmes ReportNoNo01:06:30Holding groups vs independents; World’s best marketing campaigns (Ep. 80)http://holmesreport.podbean.com/e/holding-groups-vs-independents-worlds-best-marketing-campaigns/
http://holmesreport.podbean.com/e/holding-groups-vs-independents-worlds-best-marketing-campaigns/#commentsThu, 18 May 2017 08:30:00 +0000holmesreportBrandsAgencyWarcCanneshttp://holmesreport.podbean.com/e/holding-groups-vs-independents-worlds-best-marketing-campaigns/Two guests for the latest Echo Chamber episode. WE Communications international president Alan VanderMolen drops by to discuss holding groups vs independent networks, why Amazon’s Alexa is ‘homicide on brands’ and the rise of management consultancies in the marketing communications world. Then WARC head of content David Tiltman visits the show to explore lessons from the WARC100 annual ranking of the world’s top marketing campaigns — including the resurgence of TV, moment-based marketing, consumer participation and purpose vs sales, amid a recent spate of high-profile advertising missteps.
]]>Two guests for the latest Echo Chamber episode. WE Communications international president Alan VanderMolen drops by to discuss holding groups vs independent networks, why Amazon's Alexa is 'homicide on brands' and the rise of management consultancies in the marketing communications world. Then WARC head of content David Tiltman visits the show to explore lessons from the WARC100 annual ranking of the world's top marketing campaigns — including the resurgence of TV, moment-based marketing, consumer participation and purpose vs sales, amid a recent spate of high-profile advertising missteps.]]>Two guests for the latest Echo Chamber episode. WE Communications international president Alan VanderMolen drops by to discuss holding groups vs independent networks, why Amazon's ...Two guests for the latest Echo Chamber episode. WE Communications international president Alan VanderMolen drops by to discuss holding groups vs independent networks, why Amazon's Alexa is 'homicide on brands' and the rise of management consultancies in the marketing communications world. Then WARC head of content David Tiltman visits the show to explore lessons from the WARC100 annual ranking of the world's top marketing campaigns — including the resurgence of TV, moment-based marketing, consumer participation and purpose vs sales, amid a recent spate of high-profile advertising missteps.]]>Holmes ReportNoNo01:14:47Chris Owen on mental health & addiction in the PR industry (Ep. 79)http://holmesreport.podbean.com/e/chris-owen-on-mental-health-addiction-in-the-pr-industry/
http://holmesreport.podbean.com/e/chris-owen-on-mental-health-addiction-in-the-pr-industry/#commentsMon, 15 May 2017 09:51:29 +0000holmesreportAgencyCultureMental Healthhttp://holmesreport.podbean.com/e/chris-owen-on-mental-health-addiction-in-the-pr-industry/M&C Saatchi PR director Chris Own joins the Echo Chamber to relate how addiction and mental ill health almost derailed his career. Owen and Arun Sudhaman discuss how the PR industry is addressing findings that more than half of the UK’s PR and communications practitioners have suffered from mental ill health, while the vast majority of industry employers do not have a formal mental health policy. In a candid conversation, Owen explores such areas as the always-on agency culture, the pervasive influence of alcohol, and the need to improve training and processes.

For anyone requiring further guidance on any of these issues, Owen and the PRCA have helped to compile the following resources:

]]>M&C Saatchi PR director Chris Own joins the Echo Chamber to relate how addiction and mental ill health almost derailed his career. Owen and Arun Sudhaman discuss how the PR industry is addressing findings that more than half of the UK's PR and communications practitioners have suffered from mental ill health, while the vast majority of industry employers do not have a formal mental health policy. In a candid conversation, Owen explores such areas as the always-on agency culture, the pervasive influence of alcohol, and the need to improve training and processes.

For anyone requiring further guidance on any of these issues, Owen and the PRCA have helped to compile the following resources:

]]>MC Saatchi PR director Chris Own joins the Echo Chamber to relate how addiction and mental ill health almost derailed his career. Owen and Arun ...M&C Saatchi PR director Chris Own joins the Echo Chamber to relate how addiction and mental ill health almost derailed his career. Owen and Arun Sudhaman discuss how the PR industry is addressing findings that more than half of the UK's PR and communications practitioners have suffered from mental ill health, while the vast majority of industry employers do not have a formal mental health policy. In a candid conversation, Owen explores such areas as the always-on agency culture, the pervasive influence of alcohol, and the need to improve training and processes.

For anyone requiring further guidance on any of these issues, Owen and the PRCA have helped to compile the following resources:

]]>Holmes ReportNoNo00:42:10North American Agencies of the Year 2017 (Ep. 78)http://holmesreport.podbean.com/e/north-american-agencies-of-the-year-2017/
http://holmesreport.podbean.com/e/north-american-agencies-of-the-year-2017/#commentsThu, 04 May 2017 20:09:50 +0000holmesreportAgencyhttp://holmesreport.podbean.com/e/north-american-agencies-of-the-year-2017/Holmes Report editors Paul Holmes, Arun Sudhaman and Aarti Shah discuss the winners of the North American Agencies of the Year, which were unveiled at the SABRE Awards in New York on 2 May, and look for the industry trends that link the region’s best performing PR firms.

]]>Holmes Report editors Paul Holmes, Arun Sudhaman and Aarti Shah discuss the winners of the North American Agencies of the Year, which were unveiled at the SABRE Awards in New York on 2 May, and look for the industry trends that link the region's best performing PR firms.

]]>Holmes Report editors Paul Holmes, Arun Sudhaman and Aarti Shah discuss the winners of the North American Agencies of the Year, which were unveiled at ...Holmes Report editors Paul Holmes, Arun Sudhaman and Aarti Shah discuss the winners of the North American Agencies of the Year, which were unveiled at the SABRE Awards in New York on 2 May, and look for the industry trends that link the region's best performing PR firms.

]]>Holmes ReportNoNo00:45:43Partner Content: Hacks & Flacks’ Let Your Freak Flag Flyhttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-let-your-freak-flag-fly/
http://holmesreport.podbean.com/e/partner-content-hacks-flacks-let-your-freak-flag-fly/#commentsWed, 26 Apr 2017 19:21:42 +0000holmesreportAgencyHacks & FlacksPartner Contenthttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-let-your-freak-flag-fly/Rica Elysee is a builder. Based on her personal experiences with family and friends, she saw the need for a community for women that care about a natural hair lifestyle, which is why she created BostonNaturals. Now she’s built a business in BeautyLynk, an on-demand marketplace for people to find beauty professionals for at-home appointments.

Through both experiences, she found that staying true to herself and her own personal journey helped her build grassroots communities, whether it was women who want to embrace their own definition of natural beauty, or customers who need someone to help them craft their style.

In this episode of Hacks and Flacks, March’s Marina Askari and I talk to Rica about her journey. We talk about why authenticity is so important to how companies – startups and large enterprises – grow, gain customers, gain media coverage and more. We a [...]

]]>Rica Elysee is a builder. Based on her personal experiences with family and friends, she saw the need for a community for women that care about a natural hair lifestyle, which is why she created BostonNaturals. Now she’s built a business in BeautyLynk, an on-demand marketplace for people to find beauty professionals for at-home appointments.

Through both experiences, she found that staying true to herself and her own personal journey helped her build grassroots communities, whether it was women who want to embrace their own definition of natural beauty, or customers who need someone to help them craft their style.

In this episode of Hacks and Flacks, March’s Marina Askari and I talk to Rica about her journey. We talk about why authenticity is so important to how companies – startups and large enterprises – grow, gain customers, gain media coverage and more. We also ask about the local startup resources – like MassChallenge – that helped her build her business.

]]>Rica Elysee is a builder. Based on her personal experiences with family and friends, she saw the need for a community for women that care ...Rica Elysee is a builder. Based on her personal experiences with family and friends, she saw the need for a community for women that care about a natural hair lifestyle, which is why she created BostonNaturals. Now she’s built a business in BeautyLynk, an on-demand marketplace for people to find beauty professionals for at-home appointments.

Through both experiences, she found that staying true to herself and her own personal journey helped her build grassroots communities, whether it was women who want to embrace their own definition of natural beauty, or customers who need someone to help them craft their style.

In this episode of Hacks and Flacks, March’s Marina Askari and I talk to Rica about her journey. We talk about why authenticity is so important to how companies – startups and large enterprises – grow, gain customers, gain media coverage and more. We also ask about the local startup resources – like MassChallenge – that helped her build her business.

]]>Holmes ReportNoNo00:53:26Sechaba Motsieloa on bridging the in-house/agency divide (Ep. 77)http://holmesreport.podbean.com/e/sechaba-motsieloa-on-bridging-the-in-houseagency-divide-ep-77/
http://holmesreport.podbean.com/e/sechaba-motsieloa-on-bridging-the-in-houseagency-divide-ep-77/#commentsThu, 13 Apr 2017 10:58:54 +0000holmesreportPR agencyCorporate communicationsBrandsAgencyhttp://holmesreport.podbean.com/e/sechaba-motsieloa-on-bridging-the-in-houseagency-divide-ep-77/Former McDonald’s South Africa corporate affairs chief Sechaba Motsieloa joins the Echo Chamber to discuss his move to agency side, which sees him now lead Magna Carta, one of the country’s biggest PR firms. The new role marks Motsieloa’s first experience of agency life and, after a career spent in-house, he has plenty of observations on the divide between client and consultancy.
]]>Former McDonald's South Africa corporate affairs chief Sechaba Motsieloa joins the Echo Chamber to discuss his move to agency side, which sees him now lead Magna Carta, one of the country's biggest PR firms. The new role marks Motsieloa's first experience of agency life and, after a career spent in-house, he has plenty of observations on the divide between client and consultancy.]]>Former McDonald's South Africa corporate affairs chief Sechaba Motsieloa joins the Echo Chamber to discuss his move to agency side, which sees him now lead Magna ...Former McDonald's South Africa corporate affairs chief Sechaba Motsieloa joins the Echo Chamber to discuss his move to agency side, which sees him now lead Magna Carta, one of the country's biggest PR firms. The new role marks Motsieloa's first experience of agency life and, after a career spent in-house, he has plenty of observations on the divide between client and consultancy.]]>Holmes ReportNoNo00:22:33The fake news phenomenonhttp://holmesreport.podbean.com/e/the-fake-news-phenomenon/
http://holmesreport.podbean.com/e/the-fake-news-phenomenon/#commentsThu, 23 Mar 2017 12:32:00 +0000holmesreportDigital marketingBrandsDigitalMediaContentResearchPoliticsSocial Mediahttp://holmesreport.podbean.com/e/the-fake-news-phenomenon/Weber Shandwick global editor-in-chief Vivian Schiller joins the Echo Chamber to discuss the explosion in fake news, and the different forms and shapes it can take. Schiller, the former president and CEO of National Public Radio, and ex-head of news and journalism partnerships at Twitter, explores how media platforms like Facebook and Google are addressing the issue, and what fake news means for brands in an environment of ‘alternative realities’.
]]>Weber Shandwick global editor-in-chief Vivian Schiller joins the Echo Chamber to discuss the explosion in fake news, and the different forms and shapes it can take. Schiller, the former president and CEO of National Public Radio, and ex-head of news and journalism partnerships at Twitter, explores how media platforms like Facebook and Google are addressing the issue, and what fake news means for brands in an environment of 'alternative realities'.]]>Weber Shandwick global editor-in-chief Vivian Schiller joins the Echo Chamber to discuss the explosion in fake news, and the different forms and shapes it can ...Weber Shandwick global editor-in-chief Vivian Schiller joins the Echo Chamber to discuss the explosion in fake news, and the different forms and shapes it can take. Schiller, the former president and CEO of National Public Radio, and ex-head of news and journalism partnerships at Twitter, explores how media platforms like Facebook and Google are addressing the issue, and what fake news means for brands in an environment of 'alternative realities'.]]>Holmes ReportNoNo00:36:26SXSWi 2017 Trends with Chad Latzhttp://holmesreport.podbean.com/e/sxswi-2017-trends-with-chad-latz/
http://holmesreport.podbean.com/e/sxswi-2017-trends-with-chad-latz/#commentsMon, 20 Mar 2017 20:03:12 +0000holmesreportUncategorizedDigitalInnovationTechnologySocial MediaSXSWhttp://holmesreport.podbean.com/e/sxswi-2017-trends-with-chad-latz/The latest episode of the Echo Chamber explores the big technologies, trends and ideas that emerged from SXSWi earlier this month in Austin, Texas. Cohn & Wolfe’s chief innovation officer Chad Latz returns to the podcast to share his observations from the festival on AI, constant connectivity, fake news and more — and what it all ultimately means for PR and marketing.

]]>The latest episode of the Echo Chamber explores the big technologies, trends and ideas that emerged from SXSWi earlier this month in Austin, Texas. Cohn & Wolfe's chief innovation officer Chad Latz returns to the podcast to share his observations from the festival on AI, constant connectivity, fake news and more — and what it all ultimately means for PR and marketing.

]]>The latest episode of the Echo Chamber explores the big technologies, trends and ideas that emerged from SXSWi earlier this month in Austin, Texas. Cohn ...The latest episode of the Echo Chamber explores the big technologies, trends and ideas that emerged from SXSWi earlier this month in Austin, Texas. Cohn & Wolfe's chief innovation officer Chad Latz returns to the podcast to share his observations from the festival on AI, constant connectivity, fake news and more — and what it all ultimately means for PR and marketing.

]]>Holmes ReportNoNo00:40:50RFP Matchmaking at Globality; Rethinking Thought-Leadershiphttp://holmesreport.podbean.com/e/podcast-agency-brand-matchmaking-at-globality-reinventing-thought-leadership/
http://holmesreport.podbean.com/e/podcast-agency-brand-matchmaking-at-globality-reinventing-thought-leadership/#commentsWed, 08 Mar 2017 22:48:39 +0000holmesreportBrandsAgencyhttp://holmesreport.podbean.com/e/podcast-agency-brand-matchmaking-at-globality-reinventing-thought-leadership/In the latest Echo Chamber episode, the head of marketing servies for Globality Gabrielle Tenaglia joins to talk about the platform that brings together small and mid-sized firms with brands — exploring various RFP pitfalls that the platform seeks to mitigate. In the second part of the show, March Communications VP Meredith Eaton comes on to examine the state of thought-leadership campaigns — who’s doing them well? What does the term even mean today?

]]>In the latest Echo Chamber episode, the head of marketing servies for Globality Gabrielle Tenaglia joins to talk about the platform that brings together small and mid-sized firms with brands — exploring various RFP pitfalls that the platform seeks to mitigate. In the second part of the show, March Communications VP Meredith Eaton comes on to examine the state of thought-leadership campaigns — who's doing them well? What does the term even mean today?

]]>In the latest Echo Chamber episode, the head of marketing servies for Globality Gabrielle Tenaglia joins to talk about the platform that brings together small ...In the latest Echo Chamber episode, the head of marketing servies for Globality Gabrielle Tenaglia joins to talk about the platform that brings together small and mid-sized firms with brands — exploring various RFP pitfalls that the platform seeks to mitigate. In the second part of the show, March Communications VP Meredith Eaton comes on to examine the state of thought-leadership campaigns — who's doing them well? What does the term even mean today?

]]>Holmes ReportNoNo00:51:40David Singleton; Maxim Beharhttp://holmesreport.podbean.com/e/david-singleton-maxim-behar/
http://holmesreport.podbean.com/e/david-singleton-maxim-behar/#commentsThu, 02 Mar 2017 08:06:47 +0000holmesreportAgencyPoliticshttp://holmesreport.podbean.com/e/david-singleton-maxim-behar/The Echo Chamber dives into the frenetic world of UK politics with Total Politics editor David Singleton, exploring Corbyn, Brexit, lobbying and more. Then ICCO president Max Behar drops by to discuss the state of the global PR industry.
]]>The Echo Chamber dives into the frenetic world of UK politics with Total Politics editor David Singleton, exploring Corbyn, Brexit, lobbying and more. Then ICCO president Max Behar drops by to discuss the state of the global PR industry.]]>The Echo Chamber dives into the frenetic world of UK politics with Total Politics editor David Singleton, exploring Corbyn, Brexit, lobbying and more. Then ICCO ...The Echo Chamber dives into the frenetic world of UK politics with Total Politics editor David Singleton, exploring Corbyn, Brexit, lobbying and more. Then ICCO president Max Behar drops by to discuss the state of the global PR industry.]]>Holmes ReportNoNo01:08:22What is your corporate Trump strategy?http://holmesreport.podbean.com/e/what-is-your-corporate-trump-strategy/
http://holmesreport.podbean.com/e/what-is-your-corporate-trump-strategy/#commentsMon, 13 Feb 2017 11:38:25 +0000holmesreportBrandsPoliticshttp://holmesreport.podbean.com/e/what-is-your-corporate-trump-strategy/WE Communications president Alan VanderMolen returns to the Echo Chamber to discuss how companies are reassessing their stance on Donald Trump’s presidential policies, exploring such high-profile examples as Uber, Under Armour and Nordstrom.
]]>WE Communications president Alan VanderMolen returns to the Echo Chamber to discuss how companies are reassessing their stance on Donald Trump's presidential policies, exploring such high-profile examples as Uber, Under Armour and Nordstrom.]]>WE Communications president Alan VanderMolen returns to the Echo Chamber to discuss how companies are reassessing their stance on Donald Trump's presidential policies, exploring such ...WE Communications president Alan VanderMolen returns to the Echo Chamber to discuss how companies are reassessing their stance on Donald Trump's presidential policies, exploring such high-profile examples as Uber, Under Armour and Nordstrom.]]>Holmes ReportNoNo00:23:22Alternative facts & Trump tweets with Sally Costertonhttp://holmesreport.podbean.com/e/alternative-facts-trump-tweets-with-sally-costerton/
http://holmesreport.podbean.com/e/alternative-facts-trump-tweets-with-sally-costerton/#commentsFri, 27 Jan 2017 09:54:39 +0000holmesreportCrisis ManagementBrandsAgencyDavoshttp://holmesreport.podbean.com/e/alternative-facts-trump-tweets-with-sally-costerton/Communications veteran Sally Costerton returns to the Echo Chamber to take on alternative facts and what they might mean for the PR world. In conversation with Arun Sudhaman, she also explores how corporate communications departments are responding to Trump’s tweet threats and discusses what this new era means for corporate values and low-profile CEOs.
]]>Communications veteran Sally Costerton returns to the Echo Chamber to take on alternative facts and what they might mean for the PR world. In conversation with Arun Sudhaman, she also explores how corporate communications departments are responding to Trump's tweet threats and discusses what this new era means for corporate values and low-profile CEOs.]]>Communications veteran Sally Costerton returns to the Echo Chamber to take on alternative facts and what they might mean for the PR world. In conversation ...Communications veteran Sally Costerton returns to the Echo Chamber to take on alternative facts and what they might mean for the PR world. In conversation with Arun Sudhaman, she also explores how corporate communications departments are responding to Trump's tweet threats and discusses what this new era means for corporate values and low-profile CEOs.]]>Holmes ReportNoNo00:41:18WEF17 Davos preview with Quartz’s Jenny Andersonhttp://holmesreport.podbean.com/e/wef17-davos-preview-with-quartzs-jenny-anderson/
http://holmesreport.podbean.com/e/wef17-davos-preview-with-quartzs-jenny-anderson/#commentsThu, 12 Jan 2017 18:57:23 +0000holmesreportMediaContentDavoshttp://holmesreport.podbean.com/e/wef17-davos-preview-with-quartzs-jenny-anderson/Quartz reporter Jenny Anderson joins the Echo Chamber to preview next week’s World Economic Forum in Davos. Against a tumultuous politicial backdrop, Anderson discusses whether the Davos elite consensus remains relevant in an era of populism and if business can actually turn their rhetoric towards addressing major global problems. The Quartz reporter also picks out some of the themes to watch at this year’s meeting, and explains why WEF is a highlight for members of the media.
]]>Quartz reporter Jenny Anderson joins the Echo Chamber to preview next week's World Economic Forum in Davos. Against a tumultuous politicial backdrop, Anderson discusses whether the Davos elite consensus remains relevant in an era of populism and if business can actually turn their rhetoric towards addressing major global problems. The Quartz reporter also picks out some of the themes to watch at this year's meeting, and explains why WEF is a highlight for members of the media. ]]>Quartz reporter Jenny Anderson joins the Echo Chamber to preview next week's World Economic Forum in Davos. Against a tumultuous politicial backdrop, Anderson discusses whether ...Quartz reporter Jenny Anderson joins the Echo Chamber to preview next week's World Economic Forum in Davos. Against a tumultuous politicial backdrop, Anderson discusses whether the Davos elite consensus remains relevant in an era of populism and if business can actually turn their rhetoric towards addressing major global problems. The Quartz reporter also picks out some of the themes to watch at this year's meeting, and explains why WEF is a highlight for members of the media. ]]>Holmes ReportNoNo00:31:53Agency M&A trends and predictionshttp://holmesreport.podbean.com/e/2016-ma-review-independents-drive-restless-pr-deal-market/
http://holmesreport.podbean.com/e/2016-ma-review-independents-drive-restless-pr-deal-market/#commentsFri, 06 Jan 2017 14:52:12 +0000holmesreportAgencyhttp://holmesreport.podbean.com/e/2016-ma-review-independents-drive-restless-pr-deal-market/Paul Holmes joins the Echo Chamber to discuss his annual review of mergers & acquisition activity in the global PR market. Independent firms continue to drive dealmaking, but this year’s list is as notable for the firms that are active (including management consultancies) as for the companies that were relatively inactive in 2016 — such names as Teneo, BlueFocus and Omnicom. Holmes and Arun Sudhaman discuss what recent M&A trends mean for the market and offer up some deal predictions for the next 12 months, as 2017 shapes up to be another restless year for agency M&A activity.
]]>Paul Holmes joins the Echo Chamber to discuss his annual review of mergers & acquisition activity in the global PR market. Independent firms continue to drive dealmaking, but this year's list is as notable for the firms that are active (including management consultancies) as for the companies that were relatively inactive in 2016 — such names as Teneo, BlueFocus and Omnicom. Holmes and Arun Sudhaman discuss what recent M&A trends mean for the market and offer up some deal predictions for the next 12 months, as 2017 shapes up to be another restless year for agency M&A activity.]]>Paul Holmes joins the Echo Chamber to discuss his annual review of mergers acquisition activity in the global PR market. Independent firms continue to ...Paul Holmes joins the Echo Chamber to discuss his annual review of mergers & acquisition activity in the global PR market. Independent firms continue to drive dealmaking, but this year's list is as notable for the firms that are active (including management consultancies) as for the companies that were relatively inactive in 2016 — such names as Teneo, BlueFocus and Omnicom. Holmes and Arun Sudhaman discuss what recent M&A trends mean for the market and offer up some deal predictions for the next 12 months, as 2017 shapes up to be another restless year for agency M&A activity.]]>Holmes ReportNoNo00:39:592016 review with Omnicom’s David Gallagherhttp://holmesreport.podbean.com/e/2016-review-with-omnicoms-david-gallagher/
http://holmesreport.podbean.com/e/2016-review-with-omnicoms-david-gallagher/#commentsFri, 09 Dec 2016 09:21:21 +0000holmesreportPR agencyAgencyhttp://holmesreport.podbean.com/e/2016-review-with-omnicoms-david-gallagher/Omnicom PR Group international president David Gallagher joins the Echo Chamber to review the tumultuous events of 2016, including Brexit and Donald Trump’s election victory. Gallagher explores the implications for public relations professionals and also casts his eye over some of the key agency trends from the past 12 months, including his newly-created role that involves Omnicom’s 10 PR firms.
]]>Omnicom PR Group international president David Gallagher joins the Echo Chamber to review the tumultuous events of 2016, including Brexit and Donald Trump's election victory. Gallagher explores the implications for public relations professionals and also casts his eye over some of the key agency trends from the past 12 months, including his newly-created role that involves Omnicom's 10 PR firms.]]>Omnicom PR Group international president David Gallagher joins the Echo Chamber to review the tumultuous events of 2016, including Brexit and Donald Trump's election victory. ...Omnicom PR Group international president David Gallagher joins the Echo Chamber to review the tumultuous events of 2016, including Brexit and Donald Trump's election victory. Gallagher explores the implications for public relations professionals and also casts his eye over some of the key agency trends from the past 12 months, including his newly-created role that involves Omnicom's 10 PR firms.]]>Holmes ReportNoNo00:41:21Partner Content: Hacks & Flacks Interviews Bloomberg’s Anne Mostuehttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-interviews-bloombergs-anne-mostue/
http://holmesreport.podbean.com/e/partner-content-hacks-flacks-interviews-bloombergs-anne-mostue/#commentsWed, 30 Nov 2016 22:46:05 +0000holmesreportMediaHacks & Flackshttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-interviews-bloombergs-anne-mostue/Bloomberg is a brand of contrasts. It’s simultaneously one of the biggest names in news, while also flying under the radar for those of us who don’t keep up on the latest in business or investment. The Bloomberg Boston office is inconspicuously tucked away on two upper floors of a Downtown Crossing high-rise, but within that space, reporters are creating stories that are read and heard by a huge international audience.

In this episode of Hacks and Flacks we talk to Anne Mostue, radio anchor and reporter at Bloomberg Boston, to help PR professionals get a better sense for this dichotomy. After transitioning from the world of public radio, Anne now spends each afternoon on Bloomberg’s airwaves, covering the latest in finance for an audience of movers and shakers. She describes the types of news that’s important to her audience, the differences between Bloomberg and her [...]

]]>Bloomberg is a brand of contrasts. It’s simultaneously one of the biggest names in news, while also flying under the radar for those of us who don’t keep up on the latest in business or investment. The Bloomberg Boston office is inconspicuously tucked away on two upper floors of a Downtown Crossing high-rise, but within that space, reporters are creating stories that are read and heard by a huge international audience.

In this episode of Hacks and Flacks we talk to Anne Mostue, radio anchor and reporter at Bloomberg Boston, to help PR professionals get a better sense for this dichotomy. After transitioning from the world of public radio, Anne now spends each afternoon on Bloomberg’s airwaves, covering the latest in finance for an audience of movers and shakers. She describes the types of news that’s important to her audience, the differences between Bloomberg and her past stops in journalism, plus the best ways for PR professionals to pitch her.

]]>Bloomberg is a brand of contrasts. It’s simultaneously one of the biggest names in news, while also flying under the radar for those of us who don’t ...Bloomberg is a brand of contrasts. It’s simultaneously one of the biggest names in news, while also flying under the radar for those of us who don’t keep up on the latest in business or investment. The Bloomberg Boston office is inconspicuously tucked away on two upper floors of a Downtown Crossing high-rise, but within that space, reporters are creating stories that are read and heard by a huge international audience.

In this episode of Hacks and Flacks we talk to Anne Mostue, radio anchor and reporter at Bloomberg Boston, to help PR professionals get a better sense for this dichotomy. After transitioning from the world of public radio, Anne now spends each afternoon on Bloomberg’s airwaves, covering the latest in finance for an audience of movers and shakers. She describes the types of news that’s important to her audience, the differences between Bloomberg and her past stops in journalism, plus the best ways for PR professionals to pitch her.

]]>Holmes ReportNoNo00:31:00Data & media lessons from Trump’s election victoryhttp://holmesreport.podbean.com/e/data-media-lessons-from-trumps-election-victory/
http://holmesreport.podbean.com/e/data-media-lessons-from-trumps-election-victory/#commentsWed, 16 Nov 2016 14:24:42 +0000holmesreportMediaResearchPoliticshttp://holmesreport.podbean.com/e/data-media-lessons-from-trumps-election-victory/The Echo Chamber tries to make some sense of Donald Trump’s shock election win. Portland head of insights Emily Hunt discusses how the pollsters got it so wrong, and what this means for the ‘fetishization’ of big data. Then Paul Holmes drops by to offer his observations on media influence, fake news and the post-truth era, following his lengthy analysis of the election.

]]>The Echo Chamber tries to make some sense of Donald Trump's shock election win. Portland head of insights Emily Hunt discusses how the pollsters got it so wrong, and what this means for the 'fetishization' of big data. Then Paul Holmes drops by to offer his observations on media influence, fake news and the post-truth era, following his lengthy analysis of the election.

]]>The Echo Chamber tries to make some sense of Donald Trump's shock election win. Portland head of insights Emily Hunt discusses how the pollsters got ...The Echo Chamber tries to make some sense of Donald Trump's shock election win. Portland head of insights Emily Hunt discusses how the pollsters got it so wrong, and what this means for the 'fetishization' of big data. Then Paul Holmes drops by to offer his observations on media influence, fake news and the post-truth era, following his lengthy analysis of the election.

]]>Holmes ReportNoNo00:57:42Tata vs Mistry PR battlehttp://holmesreport.podbean.com/e/tata-vs-mistry-pr-battle/
http://holmesreport.podbean.com/e/tata-vs-mistry-pr-battle/#commentsTue, 08 Nov 2016 10:36:44 +0000holmesreportCrisis ManagementBrandsAgencyhttp://holmesreport.podbean.com/e/tata-vs-mistry-pr-battle/Amith Prabhu joins the Echo Chamber to discuss the dramatic boardroom coup at Indian corporate giant Tata, which has since devolved into a gripping public relations battle involving several agencies and communications pros, as India’s most important conglomerate looks to preserve its hard-earned reputation for integrity.
]]>Amith Prabhu joins the Echo Chamber to discuss the dramatic boardroom coup at Indian corporate giant Tata, which has since devolved into a gripping public relations battle involving several agencies and communications pros, as India's most important conglomerate looks to preserve its hard-earned reputation for integrity.]]>Amith Prabhu joins the Echo Chamber to discuss the dramatic boardroom coup at Indian corporate giant Tata, which has since devolved into a gripping public relations ...Amith Prabhu joins the Echo Chamber to discuss the dramatic boardroom coup at Indian corporate giant Tata, which has since devolved into a gripping public relations battle involving several agencies and communications pros, as India's most important conglomerate looks to preserve its hard-earned reputation for integrity.]]>Holmes ReportNoNo00:25:25GOP Strategists Talk About Trump and the Party’s Futurehttp://holmesreport.podbean.com/e/gop-strategists-talk-about-trump-and-the-partys-future/
http://holmesreport.podbean.com/e/gop-strategists-talk-about-trump-and-the-partys-future/#commentsWed, 02 Nov 2016 20:11:25 +0000holmesreportPoliticshttp://holmesreport.podbean.com/e/gop-strategists-talk-about-trump-and-the-partys-future/The latest Echo Chamber episode explores the highly-unusual rhetoric around the US presidential election, especially from the Republican nominee Donald Trump. Aarti Shah talks to two GOP strategists — Tucker Bounds and David Almacy — about Trump’s communications strategy and what Trump’s divisive rhetoric ultimately means for the future of the Republican party and how the GOP can rebuild its standing with groups that are largely eschewing Trump.

]]>Editor's Note: These interviews were recorded before the FBI announced it was re-opening its investigation of Hillary Clinton's emails.]]>The latest Echo Chamber episode explores the highly-unusual rhetoric around the US presidential election, especially from the Republican nominee Donald Trump. Aarti Shah talks to ...The latest Echo Chamber episode explores the highly-unusual rhetoric around the US presidential election, especially from the Republican nominee Donald Trump. Aarti Shah talks to two GOP strategists — Tucker Bounds and David Almacy — about Trump's communications strategy and what Trump's divisive rhetoric ultimately means for the future of the Republican party and how the GOP can rebuild its standing with groups that are largely eschewing Trump.

]]>Holmes ReportNoNo00:49:09PokerStars Communications Chief Eric Hollreiserhttp://holmesreport.podbean.com/e/pokerstars-communications-chief-eric-hollreiser/
http://holmesreport.podbean.com/e/pokerstars-communications-chief-eric-hollreiser/#commentsThu, 13 Oct 2016 10:05:03 +0000holmesreportCorporate communicationsCrisis ManagementBrandshttp://holmesreport.podbean.com/e/pokerstars-communications-chief-eric-hollreiser/Eric Hollreiser, corporate communications head at online gaming giant PokerStars, joins the Echo Chamber to discuss the various twists and turns that have defined the company’s recent history, starting with ‘Black Friday’ in 2011, when the US Department of Justice issued indictments that effectively suspended the three largest online poker websites. After withdrawing from the US, PokerStars concluded a $731m settlement with the DoJ, which included the acquisition of rival Full Tilt Poker and the relaunch of the business in 2012. PokerStars was then acquired by Amaya Gaming in 2014, before the latter company’s CEO was charged in Canada’s biggest-ever insider trading investigation. Hollreiser details [...]]]>Eric Hollreiser, corporate communications head at online gaming giant PokerStars, joins the Echo Chamber to discuss the various twists and turns that have defined the ...$731m settlement with the DoJ, which included the acquisition of rival Full Tilt Poker and the relaunch of the business in 2012. PokerStars was then acquired by Amaya Gaming in 2014, before the latter company's CEO was charged in Canada's biggest-ever insider trading investigation. Hollreiser details the ups and downs of the various communications issues related to these events; since this podcast was recorded, meanwhile, news of a £5bn merger between William Hill and Amaya has emerged. ]]>Holmes ReportNoNo00:30:12Alan VanderMolen; Barri Raffertyhttp://holmesreport.podbean.com/e/alan-vandermolen-barri-rafferty/
http://holmesreport.podbean.com/e/alan-vandermolen-barri-rafferty/#commentsFri, 07 Oct 2016 18:19:10 +0000holmesreportPR agencyDigital marketingDigitalAgencyInnovationDiversityGenderhttp://holmesreport.podbean.com/e/alan-vandermolen-barri-rafferty/Arun Sudhaman catches up with WE Communications international president Alan VanderMolen in Hong Kong to talk about the rapid pace of digital marketing evolution in China, following the Holmes Report’s Asia-Pacific In2 Innovation Summit. The former Edelman executive also offers plenty of insight into his plans for WE Communications, and discusses MSLGroup’s restructuring within Publicis Groupe, suggesting that the changes will ultimately weaken the PR network’s positioning.

In part two, Ketchum global president Barri Rafferty talks to Aarti Shah about the continuing struggle for gender parity amongst agency leadership ranks, touching on such topics as the

]]>Asia-Pacific In2 Innovation Summit. The former Edelman executive also offers plenty of insight into his plans for WE Communications, and discusses MSLGroup's restructuring within Publicis Groupe, suggesting that the changes will ultimately weaken the PR network's positioning.
In part two, Ketchum global president Barri Rafferty talks to Aarti Shah about the continuing struggle for gender parity amongst agency leadership ranks, touching on such topics as the VaynerMedia, JWT and Saatchi & Saatchi scandals. Rafferty also addresses the issue of diversity within the PR agency world, after attending the ColorComm conference.

]]>Arun Sudhaman catches up with WE Communications international president Alan VanderMolen in Hong Kong to talk about the rapid pace of digital marketing evolution in ...Asia-Pacific In2 Innovation Summit. The former Edelman executive also offers plenty of insight into his plans for WE Communications, and discusses MSLGroup's restructuring within Publicis Groupe, suggesting that the changes will ultimately weaken the PR network's positioning.

In part two, Ketchum global president Barri Rafferty talks to Aarti Shah about the continuing struggle for gender parity amongst agency leadership ranks, touching on such topics as the VaynerMedia, JWT and Saatchi & Saatchi scandals. Rafferty also addresses the issue of diversity within the PR agency world, after attending the ColorComm conference.

Gawker.com is gone. Some people are upset, some people are dancing on its grave. Is there a right or a wrong perspective on Gawker’s demise? Was its fate deserved because of its controversial and confrontational editorial style, or was Peter Thiel’s cash-fueled vendetta an ugly harbinger of what could happen to the state of media if the powerful choose to litigate the free press into non-existence?

The hot Gawker takes have been flying left and right, and on this week’s Hacks and Flacks, Andrew Grzywacz and Manny Veiga try to dig through it all.

]]>Gawker.com is gone. Some people are upset, some people are dancing on its grave. Is there a right or a wrong perspective on Gawker’s demise? Was its fate deserved because of its controversial and confrontational editorial style, or was Peter Thiel’s cash-fueled vendetta an ugly harbinger of what could happen to the state of media if the powerful choose to litigate the free press into non-existence?

The hot Gawker takes have been flying left and right, and on this week’s Hacks and Flacks, Andrew Grzywacz and Manny Veiga try to dig through it all.

]]>Gawker.com is gone. Some people are upset, some people are dancing on its grave. Is there a right or a wrong perspective on Gawker’s demise? ...

Gawker.com is gone. Some people are upset, some people are dancing on its grave. Is there a right or a wrong perspective on Gawker’s demise? Was its fate deserved because of its controversial and confrontational editorial style, or was Peter Thiel’s cash-fueled vendetta an ugly harbinger of what could happen to the state of media if the powerful choose to litigate the free press into non-existence?

The hot Gawker takes have been flying left and right, and on this week’s Hacks and Flacks, Andrew Grzywacz and Manny Veiga try to dig through it all.

]]>Holmes ReportNoNo00:35:06New Business, Unicorns & Measurementhttp://holmesreport.podbean.com/e/new-business-unicorns-measurement/
http://holmesreport.podbean.com/e/new-business-unicorns-measurement/#commentsTue, 20 Sep 2016 16:39:33 +0000holmesreportAgencyTechnologyMeasurementhttp://holmesreport.podbean.com/e/new-business-unicorns-measurement/The latest Echo Chamber episode explores how agencies can improve their new business presentations, the role PR has played in the rise and fall of unicorns and AMEC’s Measurement Month. Aarti Shah talks to Steve Astle who — until recently — was head of communications at FICO about what wowed him during agency business presentations, then Blueshirt CEO Alex Wellins talks about the US tech IPO landscape and the show closes with AMEC’s Jeni Chapman discussing the organization’s new measurement framework.
]]>The latest Echo Chamber episode explores how agencies can improve their new business presentations, the role PR has played in the rise and fall of ...

The latest Echo Chamber episode explores how agencies can improve their new business presentations, the role PR has played in the rise and fall of unicorns and AMEC's Measurement Month. Aarti Shah talks to Steve Astle who — until recently — was head of communications at FICO about what wowed him during agency business presentations, then Blueshirt CEO Alex Wellins talks about the US tech IPO landscape and the show closes with AMEC's Jeni Chapman discussing the organization's new measurement framework.

]]>Holmes ReportNoNo01:36:12Creativity + PR with Edelman’s Jackie Cooper & Unity’s Gerry Hopkinson.http://holmesreport.podbean.com/e/creativity-pr-with-edelmans-jackie-cooper-unitys-gerry-hopkinson/
http://holmesreport.podbean.com/e/creativity-pr-with-edelmans-jackie-cooper-unitys-gerry-hopkinson/#commentsTue, 13 Sep 2016 06:43:57 +0000holmesreportBrandsAgencyInnovationContentCreativityCanneshttp://holmesreport.podbean.com/e/creativity-pr-with-edelmans-jackie-cooper-unitys-gerry-hopkinson/Two of the PR world’s leading creative lights join the Echo Chamber after their agencies — Edelman and Unity — came top of the Holmes Report’s recent Global Creative Index. In conjunction with Arun Sudhaman, the group discuss what sets the best public relations work apart, talk about the PR industry’s efforts to become more creative, and explore differences between creativity in PR and advertising.
]]>Global Creative Index. In conjunction with Arun Sudhaman, the group discuss what sets the best public relations work apart, talk about the PR industry's efforts to become more creative, and explore differences between creativity in PR and advertising.
]]>Two of the PR world's leading creative lights join the Echo Chamber after their agencies — Edelman and Unity — came top of the Holmes ...Global Creative Index. In conjunction with Arun Sudhaman, the group discuss what sets the best public relations work apart, talk about the PR industry's efforts to become more creative, and explore differences between creativity in PR and advertising.

]]>Holmes ReportNoNo00:46:09Paul Holmes on PR in the post-truth erahttp://holmesreport.podbean.com/e/post-truth/
http://holmesreport.podbean.com/e/post-truth/#commentsTue, 30 Aug 2016 12:26:42 +0000holmesreportMediaContentCreativityResearchPoliticsCannesNeurosciencehttp://holmesreport.podbean.com/e/post-truth/Holmes Report founder and CEO Paul Holmes joins the Echo Chamber to discuss the future of public relations in the so-called ‘post-truth era’. Recent political campaigns — notably Brexit and Trump — have demonstrated that people are willing to suspend their disbelief when it comes to facts, particularly when it comes to more emotive issues. Indeed, as behavioural research demonstrates, presenting people with conflicting facts can serve to reinforce their views, rather than dispelling them, as the field of climate change science often shows us.

Holmes and Arun Sudhaman explore what this means for public relations practitioners that are charged with communicating on behalf of their clients.

Things still matter]]>Holmes ReportNoNo00:47:15Partner Content: Hacks & Flacks Surprise Macarons with Boston University’s PRLabhttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-surprise-macarons-with-bu%e2%80%99s-prlab/
http://holmesreport.podbean.com/e/partner-content-hacks-flacks-surprise-macarons-with-bu%e2%80%99s-prlab/#commentsFri, 19 Aug 2016 17:14:44 +0000holmesreportAgencyContentHacks & FlacksPartner Contenthttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-surprise-macarons-with-bu%e2%80%99s-prlab/Whether you’re hiring for a PR agency or an in-house marketing team, it’s helpful to know as much as possible about the capabilities, expectations and possibilities of your potential future employees. That’s why Hacks and Flacks brought in Amy Shanler, associate professor of Public Relations at Boston University and the head of BU’s PRLab, for a glimpse into how tomorrow’s professionals are being trained for a PR career.

]]>Whether you’re hiring for a PR agency or an in-house marketing team, it’s helpful to know as much as possible about the capabilities, expectations and possibilities of your potential future employees. That’s why Hacks and Flacks brought in Amy Shanler, associate professor of Public Relations at Boston University and the head of BU’s PRLab, for a glimpse into how tomorrow’s professionals are being trained for a PR career.

The student-staffed PRLab is the nation’s oldest student-run PR agency and supports real-world clients, with access to BU’s state-of-the-art resources (including a Communication Research Center with a faux living room outfitted with biometric sensors).

PRLab has worked on a number of compelling, creative and inspiring campaigns – including a partnership with March Communications to support the nonprofit Adaptive Sports New England. March VP Liz Swenton Hosman oversaw that project, and she also joins the conversation with Amy to talk about PR training and hiring today, career expectations and anxieties for students coming out of college looking for their first PR job, and what employers need to know about the next generation of communications talent.

]]>Whether you’re hiring for a PR agency or an in-house marketing team, it’s helpful to know as much as possible about the capabilities, expectations and possibilities of your potential ...

Whether you’re hiring for a PR agency or an in-house marketing team, it’s helpful to know as much as possible about the capabilities, expectations and possibilities of your potential future employees. That’s why Hacks and Flacks brought in Amy Shanler, associate professor of Public Relations at Boston University and the head of BU’s PRLab, for a glimpse into how tomorrow’s professionals are being trained for a PR career.

The student-staffed PRLab is the nation’s oldest student-run PR agency and supports real-world clients, with access to BU’s state-of-the-art resources (including a Communication Research Center with a faux living room outfitted with biometric sensors).

PRLab has worked on a number of compelling, creative and inspiring campaigns – including a partnership with March Communications to support the nonprofit Adaptive Sports New England. March VP Liz Swenton Hosman oversaw that project, and she also joins the conversation with Amy to talk about PR training and hiring today, career expectations and anxieties for students coming out of college looking for their first PR job, and what employers need to know about the next generation of communications talent.

]]>Holmes ReportNoNo00:43:57Threepipe’s Jim Hawker on the convergence of PR & SEOhttp://holmesreport.podbean.com/e/threepipes-jim-hawker-on-the-convergence-of-pr-seo/
http://holmesreport.podbean.com/e/threepipes-jim-hawker-on-the-convergence-of-pr-seo/#commentsMon, 08 Aug 2016 16:43:31 +0000holmesreportPR agencyDigital marketingDigitalAgencyTechnologyContentSocial MediaSEOhttp://holmesreport.podbean.com/e/threepipes-jim-hawker-on-the-convergence-of-pr-seo/Public relations and search engine optimisation should be natural bedfellows, yet few PR firms have actively invested in substantial SEO capabilities. One that has is Threepipe, which recently acquired an SEO firm in the UK. Threepipe CEO Jim Hawker joins the Echo Chamber to discuss why the deal makes sense for his agency, and also explores the broader difficulties of genuine digital integration, four years after Threepipe merged with Blowfish Digital.

]]>Holmes ReportNoNo00:35:03Partner Content: Hacks & Flacks One Hazy Chicago Afternoonhttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-one-hazy-chicago-afternoon/
http://holmesreport.podbean.com/e/partner-content-hacks-flacks-one-hazy-chicago-afternoon/#commentsWed, 20 Jul 2016 19:12:15 +0000holmesreportAgencyMediaHacks & FlacksPartner Contenthttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-one-hazy-chicago-afternoon/Data can tell a great story, and research campaigns are how you find that data. In this Hacks & Flacks episode, the hosts talk to March Research Manager Jeremy Guterl, Account Manager Steph Jackman and Senior Account Executive Samantha Bell about their recent work developing, distributing and promoting a successful PR research campaign.

Jeremy defines the difference between media-genic and strategic research, and walks us through every step of the research process. Steph provides a blueprint for conducting media outreach for a campaign, and Sam explains why clea [...]

]]>Hacks & Flacks episode, the hosts talk to March Research Manager Jeremy Guterl, Account Manager Steph Jackman and Senior Account Executive Samantha Bell about their recent work developing, distributing and promoting a successful PR research campaign.
Jeremy defines the difference between media-genic and strategic research, and walks us through every step of the research process. Steph provides a blueprint for conducting media outreach for a campaign, and Sam explains why clear, impactful data points help you capture the interest of readers and the media.

]]>Data can tell a great story, and research campaigns are how you find that data. In this Hacks Flacks episode, the hosts talk to March Research ...

Data can tell a great story, and research campaigns are how you find that data. In this Hacks & Flacks episode, the hosts talk to March Research Manager Jeremy Guterl, Account Manager Steph Jackman and Senior Account Executive Samantha Bell about their recent work developing, distributing and promoting a successful PR research campaign.

Jeremy defines the difference between media-genic and strategic research, and walks us through every step of the research process. Steph provides a blueprint for conducting media outreach for a campaign, and Sam explains why clear, impactful data points help you capture the interest of readers and the media.

]]>Holmes ReportNoNo00:51:30Podcasting & PR/Corporate Compliance & Reputation In The Age of Transparencyhttp://holmesreport.podbean.com/e/podcasting-prcorporate-compliance-reputation-in-the-age-of-transparency/
http://holmesreport.podbean.com/e/podcasting-prcorporate-compliance-reputation-in-the-age-of-transparency/#commentsSun, 10 Jul 2016 20:38:30 +0000holmesreportCorporate communicationsCrisis ManagementContentHacks & FlacksCompliancehttp://holmesreport.podbean.com/e/podcasting-prcorporate-compliance-reputation-in-the-age-of-transparency/The host of the Hacks & Flacks podcast Manny Veiga talks about the rise of podcasting — and the role for PR agencies and brands. Then Matt Kelly, founder & CEO of Radical Compliance joins to talk about the intersection of corporate compliance and reputation.

The Echo Chamber podcast is produced by Markettiers4DC and sponsored by

]]>Radical Compliance joins to talk about the intersection of corporate compliance and reputation.
The Echo Chamber podcast is produced by Markettiers4DC and sponsored by March Communications, producer of the Hacks & Flacks podcast.]]>The host of the Hacks Flacks podcast Manny Veiga talks about the rise of podcasting — and the role for PR agencies and brands. ...

The host of the Hacks & Flacks podcast Manny Veiga talks about the rise of podcasting — and the role for PR agencies and brands. Then Matt Kelly, founder & CEO of Radical Compliance joins to talk about the intersection of corporate compliance and reputation.

The Echo Chamber podcast is produced by Markettiers4DC and sponsored by March Communications, producer of the Hacks & Flacks podcast.]]>Holmes ReportNoNo01:06:19Neil Backwith on agency profitability / Chad Latz on Cannes digital trendshttp://holmesreport.podbean.com/e/neil-backwith-on-agency-models-chad-latz-on-cannes-digital-trends/
http://holmesreport.podbean.com/e/neil-backwith-on-agency-models-chad-latz-on-cannes-digital-trends/#commentsWed, 06 Jul 2016 13:03:20 +0000holmesreportDigital marketingDigitalAgencyInnovationTechnologySXSWCanneshttp://holmesreport.podbean.com/e/neil-backwith-on-agency-models-chad-latz-on-cannes-digital-trends/Agency veteran Neil Backwith, who now consults for a number of highly-regarded UK PR firms, talks to Arun Sudhaman about how firms can optimize their commercial performance, and why so many continue to find this difficult. Cohn & Wolfe digital innovation head Chad Latz also visits the show to talk about his key digital trends from Cannes and beyond.
]]>]]>Agency veteran Neil Backwith, who now consults for a number of highly-regarded UK PR firms, talks to Arun Sudhaman about how firms can optimize their ...]]>Holmes ReportNoNo00:56:06MSLGroup CEO Guillaume Herbette / Amith Prabhu on PR in Indiahttp://holmesreport.podbean.com/e/mslgroup-ceo-guillaume-herbette-amith-prabhu-on-pr-in-india/
http://holmesreport.podbean.com/e/mslgroup-ceo-guillaume-herbette-amith-prabhu-on-pr-in-india/#commentsFri, 01 Jul 2016 16:40:20 +0000holmesreportPR agencyAgencyPoliticsCanneshttp://holmesreport.podbean.com/e/mslgroup-ceo-guillaume-herbette-amith-prabhu-on-pr-in-india/The Holmes Report’s Arun Sudhaman catches up with MSLGroup CEO Guillaume Herbette in Cannes to discuss the continued restructuring at the Publicis Groupe PR network. In Delhi, meanwhile, Sudhaman discusses the evolution of India’s PR industry and political communication with Promise Foundation founder Amith Prabhu.
]]>]]>The Holmes Report's Arun Sudhaman catches up with MSLGroup CEO Guillaume Herbette in Cannes to discuss the continued restructuring at the Publicis Groupe PR network. ...]]>Holmes ReportNoNo00:36:15Cannes preview + ANA reporthttp://holmesreport.podbean.com/e/cannes-preview-ana-report/
http://holmesreport.podbean.com/e/cannes-preview-ana-report/#commentsFri, 17 Jun 2016 09:25:16 +0000holmesreportBrandsAgencyMediaTechnologyContentEventsCanneshttp://holmesreport.podbean.com/e/cannes-preview-ana-report/Holmes Report editor Arun Sudhaman previews next week’s Cannes Lions with a host of industry figures. Daniel Franklin, executive editor at the Economist, discusses the title’s expanded presence at Cannes, along with how marketers are grappling with the rise of technology. Vikki Chowney from H+K Strategies previews her highlights from the 2016 festival, including the curious appearance at Cannes of Katie Hopkins. Business Insider global advertising editor Lara O’Reilly also joins the show to update us on the “explosive” ANA Report, which raises serious concerns about media kickbacks and ad agency transparency.

]]>Hacks & Flacks talks to Erin Callanan, co-chair of PRXNE16, the annual conference for PRSA’s North East district. She talks about the challenges of organizing an event, previews the PRXNE16 lineup — plus a session on client messaging from March Communication's managing director Cheryl Gale.

Hacks & Flacks – produced by March Communications — is the sponsor for the Echo Chamber. You can follow Hacks & Flacks on Twitter @hacksflacks.

]]>Hacks Flacks talks to Erin Callanan, co-chair of PRXNE16, the annual conference for PRSA’s North East district. She talks about the challenges of organizing an event, ...

Hacks & Flacks talks to Erin Callanan, co-chair of PRXNE16, the annual conference for PRSA’s North East district. She talks about the challenges of organizing an event, previews the PRXNE16 lineup — plus a session on client messaging from March Communication's managing director Cheryl Gale.

Hacks & Flacks – produced by March Communications — is the sponsor for the Echo Chamber. You can follow Hacks & Flacks on Twitter @hacksflacks.

]]>Holmes ReportNoNo00:29:36Ford Canada’s Lauren More on modern PR; MEPRA’s Alex Malouf on Middle East PR challengeshttp://holmesreport.podbean.com/e/ford-canadas-lauren-more-on-modern-pr-mepras-alex-malouf-on-middle-east-pr-challenges/
http://holmesreport.podbean.com/e/ford-canadas-lauren-more-on-modern-pr-mepras-alex-malouf-on-middle-east-pr-challenges/#commentsWed, 01 Jun 2016 22:08:22 +0000holmesreportCorporate communicationsBrandsDigitalAgencyContentResearchhttp://holmesreport.podbean.com/e/ford-canadas-lauren-more-on-modern-pr-mepras-alex-malouf-on-middle-east-pr-challenges/Podcasting live from the World PR Forum 2016 in Toronto, Holmes Report editor Arun Sudhaman talks to Ford Canada VP of communications Lauren More about how in-house communications departments are modernising their offering, and how the CCO role is changing in accordance. We also catch up with MEPRA vice-chair Alex Malouf to discuss the challenges affecting the growth of the Middle East PR industry.

]]>Holmes ReportNoNo00:28:06Partner Content: Hacks & Flacks On PR Measurementhttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-on-pr-measurement/
http://holmesreport.podbean.com/e/partner-content-hacks-flacks-on-pr-measurement/#commentsTue, 24 May 2016 06:15:38 +0000holmesreportMeasurementHacks & FlacksPartner Contenthttp://holmesreport.podbean.com/e/partner-content-hacks-flacks-on-pr-measurement/This week, the Echo Chamber is hosting content from its podcast partner March Communications that puts on the popular Hacks & Flacks podcast. In this episode, Katie Delahaye Paine — also known as the Measurement Queen — explains how to create a culture of measurement within a PR agency or internal marketing department, and also shares her perspective on the tech businesses use to monitor and measure their work. You can follow Hacks & Flacks on Twitter @hacksflacks.
]]>This week, the Echo Chamber is hosting content from its podcast partner March Communications that puts on the popular Hacks & Flacks podcast. In this episode, Katie Delahaye Paine — also known as the Measurement Queen — explains how to create a culture of measurement within a PR agency or internal marketing department, and also shares her perspective on the tech businesses use to monitor and measure their work. You can follow Hacks & Flacks on Twitter @hacksflacks. ]]>This week, the Echo Chamber is hosting content from its podcast partner March Communications that puts on the popular Hacks Flacks podcast. In this episode, Katie Delahaye ...

This week, the Echo Chamber is hosting content from its podcast partner March Communications that puts on the popular Hacks & Flacks podcast. In this episode, Katie Delahaye Paine — also known as the Measurement Queen — explains how to create a culture of measurement within a PR agency or internal marketing department, and also shares her perspective on the tech businesses use to monitor and measure their work. You can follow Hacks & Flacks on Twitter @hacksflacks.

]]>Holmes ReportNoNo00:41:55Fred Cook On The Future Of PR + The Talent Landscapehttp://holmesreport.podbean.com/e/fred-cook-on-the-future-of-pr-the-talent-landscape/
http://holmesreport.podbean.com/e/fred-cook-on-the-future-of-pr-the-talent-landscape/#commentsMon, 16 May 2016 21:56:10 +0000holmesreportAgencyGlobal Communications Reporthttp://holmesreport.podbean.com/e/fred-cook-on-the-future-of-pr-the-talent-landscape/Golin CEO Fred Cook joins the show to discuss the first Global Communications Report, which predicts good PR agency sector growth over the next five years, but raises several questions especially when it comes to attracting and retaining the right talent. Capstone Hill CEO Jamie McLaughlin also joins to talk more about talent.

]]>Global Communications Report, which predicts good PR agency sector growth over the next five years, but raises several questions especially when it comes to attracting and retaining the right talent. Capstone Hill CEO Jamie McLaughlin also joins to talk more about talent.
Show Notes:
Global Top 250 PR Agency Ranking
Industry Growth Slowed To 5% Last Year]]>Golin CEO Fred Cook joins the show to discuss the first Global Communications Report, which predicts good PR agency sector growth over the next five years, but ...Golin CEO Fred Cook joins the show to discuss the first Global Communications Report, which predicts good PR agency sector growth over the next five years, but raises several questions especially when it comes to attracting and retaining the right talent. Capstone Hill CEO Jamie McLaughlin also joins to talk more about talent.

]]>Holmes ReportNoNo00:52:31The Agencies of the Year 2016 - North Americahttp://holmesreport.podbean.com/e/the-agencies-of-the-year-2016/
http://holmesreport.podbean.com/e/the-agencies-of-the-year-2016/#commentsMon, 09 May 2016 18:53:07 +0000holmesreportPR agencyAgencySABRE Awardshttp://holmesreport.podbean.com/e/the-agencies-of-the-year-2016/The Holmes Report editors Paul Holmes, Arun Sudhaman and Aarti Shah talk about the 2016 Agency of the Year winners that were unveiled on May 3 at the SABRE Awards North America. The editorial team talks about why M Booth, Cohn & Wolfe, W2O Group, Zeno Group, Method Communications and other winners were standouts in this year’s highly-competitive agency of the year competition.
]]> 2016 Agency of the Year winners that were unveiled on May 3 at the SABRE Awards North America. The editorial team talks about why M Booth, Cohn & Wolfe, W2O Group, Zeno Group, Method Communications and other winners were standouts in this year's highly-competitive agency of the year competition.
]]>The Holmes Report editors Paul Holmes, Arun Sudhaman and Aarti Shah talk about the 2016 Agency of the Year winners that were unveiled on May 3 ... 2016 Agency of the Year winners that were unveiled on May 3 at the SABRE Awards North America. The editorial team talks about why M Booth, Cohn & Wolfe, W2O Group, Zeno Group, Method Communications and other winners were standouts in this year's highly-competitive agency of the year competition.

]]>Holmes ReportNoNo00:26:442016 Global Communications Report: Global PR Industry Growth & Trendshttp://holmesreport.podbean.com/e/2016-global-communications-report-global-pr-industry-growth-trends/
http://holmesreport.podbean.com/e/2016-global-communications-report-global-pr-industry-growth-trends/#commentsMon, 25 Apr 2016 14:00:00 +0000holmesreportPR agencyBrandsAgencyResearchGlobal Communications Reporthttp://holmesreport.podbean.com/e/2016-global-communications-report-global-pr-industry-growth-trends/Paul Holmes joins the show to discuss the launch of the first Global Communications Report, which predicts good PR agency sector growth over the next five years, but raises several questions over the industry’s ability to adapt to a rapidly shifting landscape, not least when it comes to attracting and retaining the right talent, and for communications directors aiming to expand their influence and budgets. Holmes and Arun Sudhaman also discuss the Holmes Report’s 2016 Global Top 250 PR Agency Ranking which reveals that industry growth slowed to 5% last year, raising further concerns about the sector.
]]>Paul Holmes joins the show to discuss the launch of the first Global Communications Report, which predicts good PR agency sector growth over the next five ...Holmes and Arun Sudhaman also discuss the Holmes Report's 2016 Global Top 250 PR Agency Ranking which reveals that industry growth slowed to 5% last year, raising further concerns about the sector.]]>Holmes ReportNoNo00:39:34SXSW 2016 Recap: Noise, Networking and Deciding Whether To Go Backhttp://holmesreport.podbean.com/e/sxsw-2016-recap-noise-networking-and-deciding-whether-to-go-back/
http://holmesreport.podbean.com/e/sxsw-2016-recap-noise-networking-and-deciding-whether-to-go-back/#commentsTue, 05 Apr 2016 17:04:14 +0000holmesreportDigital marketingBrandsAgencySXSWhttp://holmesreport.podbean.com/e/sxsw-2016-recap-noise-networking-and-deciding-whether-to-go-back/

In this year’s SXSW recap, Aarti Shah talks to a festival veteran and first-time attendee. Kwittken co-founder Jason Schlossberg explains why he might not return to Austin next spring for the first time in many years. Meanwhile, CC Group’s managing director Rich Fogg offers his perspective as a first-time attendee.

In this year's SXSW recap, Aarti Shah talks to a festival veteran and first-time attendee. Kwittken co-founder Jason Schlossberg explains why he might not return to Austin next spring for the first time in many years. Meanwhile, CC Group's managing director Rich Fogg offers his perspective as a first-time attendee.

]]>Holmes ReportNoNo00:53:40Warc’s smartest marketing campaigns of the yearhttp://holmesreport.podbean.com/e/warcs-most-effective-campaigns-of-the-year/
http://holmesreport.podbean.com/e/warcs-most-effective-campaigns-of-the-year/#commentsThu, 24 Mar 2016 10:56:46 +0000holmesreportBrandsAgencyInnovationContentCreativitySocial MediaWarchttp://holmesreport.podbean.com/e/warcs-most-effective-campaigns-of-the-year/David Tiltman, head of content at WARC, visits the Echo Chamber to discuss the Warc 100 — a ranking of the world’s best marketing campaigns and companies, based on performance in effectiveness and strategy competitions. In conversation with Arun Sudhaman, Tiltman explores the characterisics of effective marketing work, and addresses the increasing importance of public relations thinking. The epsiode also discusses why many campaigns and agencies are still not particularly innovative, and what makes work like ‘Penny the Pirate’ and #LikeAGirl stand out.

]]>Warc 100 — a ranking of the world’s best marketing campaigns and companies, based on performance in effectiveness and strategy competitions. In conversation with Arun Sudhaman, Tiltman explores the characterisics of effective marketing work, and addresses the increasing importance of public relations thinking. The epsiode also discusses why many campaigns and agencies are still not particularly innovative, and what makes work like 'Penny the Pirate' and #LikeAGirl stand out.

Show notes:
The Warc 100Penny the Pirate#LikeAGirl]]>David Tiltman, head of content at WARC, visits the Echo Chamber to discuss the Warc 100 — a ranking of the world’s best marketing ...Warc 100 — a ranking of the world’s best marketing campaigns and companies, based on performance in effectiveness and strategy competitions. In conversation with Arun Sudhaman, Tiltman explores the characterisics of effective marketing work, and addresses the increasing importance of public relations thinking. The epsiode also discusses why many campaigns and agencies are still not particularly innovative, and what makes work like 'Penny the Pirate' and #LikeAGirl stand out.

]]>]]>APCO founder Margery Kraus joins the Echo Chamber to discuss the International Women's Day with Aarti Shah, including how the PR industry's gender representation has ...APCO founder Margery Kraus joins the Echo Chamber to discuss the International Women's Day with Aarti Shah, including how the PR industry's gender representation has evolved over the last three decades. Ogilvy PR's Jen Risi then joins the conversation to talk about the UN Women's HeForShe movement.

]]>Holmes ReportNoNo00:48:00Business Insider’s Lara O’Reillyhttp://holmesreport.podbean.com/e/business-insiders-lara-oreilly/
http://holmesreport.podbean.com/e/business-insiders-lara-oreilly/#commentsFri, 04 Mar 2016 11:21:45 +0000holmesreportBrandsDigitalAgencyMediaContentSocial Mediahttp://holmesreport.podbean.com/e/business-insiders-lara-oreilly/Business Insider global advertising editor Lara O’Reilly joins the Echo Chamber to discuss how ad blocking software is forcing digital media companies to rethink their advertising models. In conversation with Arun Sudhaman, O’Reilly also explores the restructuring at Publicis and Omnicom, the ‘mediapalooza’ agency reviews, and the impact of new social media platforms like Facebook Instant Articles and Snapchat Discover on digital publishers.
]]>]]>Business Insider global advertising editor Lara O'Reilly joins the Echo Chamber to discuss how ad blocking software is forcing digital media companies to rethink their ...]]>Holmes ReportNoNo00:53:52What Is The Future of Twitter?http://holmesreport.podbean.com/e/what-is-the-future-of-twitter/
http://holmesreport.podbean.com/e/what-is-the-future-of-twitter/#commentsWed, 02 Mar 2016 22:49:35 +0000holmesreportBrandsDigitalInnovationTechnologySocial Mediahttp://holmesreport.podbean.com/e/what-is-the-future-of-twitter/Tech analyst — and author of ‘What If Twitter Died?‘ — Bob O’Donnell comes onto the Echo Chamber to talk to Aarti Shah about the future of the struggling social network. The episode explores Twitter’s way forward and the role its new VP of communications Natalie Kerris plays in this.
]]>What If Twitter Died?' — Bob O'Donnell comes onto the Echo Chamber to talk to Aarti Shah about the future of the struggling social network. The episode explores Twitter's way forward and the role its new VP of communications Natalie Kerris plays in this.
The Echo Chamber podcast is produced by Markettiers4DC.

]]>Tech analyst — and author of 'What If Twitter Died?' — Bob O'Donnell comes onto the Echo Chamber to talk to Aarti Shah about the ...Tech analyst — and author of 'What If Twitter Died?' — Bob O'Donnell comes onto the Echo Chamber to talk to Aarti Shah about the future of the struggling social network. The episode explores Twitter's way forward and the role its new VP of communications Natalie Kerris plays in this.

The Echo Chamber podcast is produced by Markettiers4DC.

]]>Holmes ReportNoNo00:32:10HP/FT and PR procurement with Sally Costertonhttp://holmesreport.podbean.com/e/hpft-and-pr-procurement-with-sally-costerton/
http://holmesreport.podbean.com/e/hpft-and-pr-procurement-with-sally-costerton/#commentsThu, 18 Feb 2016 11:00:00 +0000holmesreportCorporate communicationsCrisis ManagementBrandsAgencyMediahttp://holmesreport.podbean.com/e/hpft-and-pr-procurement-with-sally-costerton/Sally Costerton drops by the Echo Chamber to discuss HP’s “mystifying” media spat with FT journalist Lucy Kellaway. In conversation with Arun Sudhaman, Costerton chews over the pros and cons of taking on big media from a PR perspective. Also discussed on the show — Pepsico’s decision to eliminate marketing procurement, likened by Costerton as a “tour of Helmand”, and the M&A fever gripping the PR industry.
]]>]]>Sally Costerton drops by the Echo Chamber to discuss HP's "mystifying" media spat with FT journalist Lucy Kellaway. In conversation with Arun Sudhaman, Costerton chews ...]]>Holmes ReportNoNo00:44:50Super Bowl marketing roundup; the rise of Instagram influencershttp://holmesreport.podbean.com/e/the-rise-of-instagram-influencers/
http://holmesreport.podbean.com/e/the-rise-of-instagram-influencers/#commentsMon, 15 Feb 2016 17:11:59 +0000holmesreportDigital marketingBrandsDigitalAgencyMediaInnovationTechnologyCreativityhttp://holmesreport.podbean.com/e/the-rise-of-instagram-influencers/Cohn & Wolfe Americas CEO Jim Joseph joins the Echo Chamber for our annual roundup of Super Bowl marketing with Arun Sudhaman. Joseph found this year’s ads underwhelming and also noted that brands are, curiously, not making the most of digital marketing to bring their Super Bowl spend to life.

After that, Mats Stigzelius from new influencer marketing platform Takumi discusss the rise of Instagram influencers. Brands are increasingly spending money with ‘micro-influencers’ on Instagram and YouTube — rather than conventional celebrities — and Takumi was launched to help manage this process. Stigzelius joins Sudhaman to explore the pitfalls involved in this type of marketing activity.

]]>After that, Mats Stigzelius from new influencer marketing platform Takumi discusss the rise of Instagram influencers. Brands are increasingly spending money with 'micro-influencers' on Instagram and YouTube — rather than conventional celebrities — and Takumi was launched to help manage this process. Stigzelius joins Sudhaman to explore the pitfalls involved in this type of marketing activity.

]]>new US CEO Beth Balsam about her vision for H+K's US revival, the agency's groundbreaking parental leave policy and why female empowerment has become such a popular marketing theme.Show notes:Always #LikeAGirlImagine The Possibilities: BarbieTouch The Pickle ]]>Holmes Report editor Aarti Shah talks to H+K Strategies' new US CEO Beth Balsam about her vision for H+K's US revival, the agency's groundbreaking parental leave policy and why female ...new US CEO Beth Balsam about her vision for H+K's US revival, the agency's groundbreaking parental leave policy and why female empowerment has become such a popular marketing theme.

Solomon, in conversation with Cohn & Wolfe Americas CEO Jim Joseph,
pointed out that the success was far from assured, particularly after a
string of losses in key ballots. However, a focus on communication, data and influencer marketing
ultimately paved the way for the pivotal Supreme Court decision that
declared gay marriage legal.

]]>
Solomon, in conversation with Cohn & Wolfe Americas CEO Jim Joseph,
pointed out that the success was far from assured, particularly after a
string of losses in key ballots. However, a focus on communication, data and influencer marketing
ultimately paved the way for the pivotal Supreme Court decision that
declared gay marriage legal.

Show notes:PR Summit: How The Marriage Equality Campaign Won]]>Freedom to Marry national campaign director Marc Solomon provided an
illuminating overview of his successful 13-year battle for marriage
equality, at the 2015 Global PR ...
illuminating overview of his successful 13-year battle for marriage
equality, at the 2015 Global PR Summit in Miami.

Solomon, in conversation with Cohn & Wolfe Americas CEO Jim Joseph,
pointed out that the success was far from assured, particularly after a
string of losses in key ballots. However, a focus on communication, data and influencer marketing
ultimately paved the way for the pivotal Supreme Court decision that
declared gay marriage legal.

Show notes:PR Summit: How The Marriage Equality Campaign Won]]>Holmes ReportNoNo00:22:42M&A trends in the PR industryhttp://holmesreport.podbean.com/e/ma-trends-in-the-pr-industry/
http://holmesreport.podbean.com/e/ma-trends-in-the-pr-industry/#commentsThu, 14 Jan 2016 14:39:05 +0000holmesreportAgencyhttp://holmesreport.podbean.com/e/ma-trends-in-the-pr-industry/Paul Holmes joins the show to discuss his recent analysis of M&A trends in the PR agency world, which revealed that independent firms are now out-buying their publicly-held counterparts. In a wide-ranging discussion with Arun Sudhaman, Paul explores why the big holding groups are buying fewer PR firms, and looks at the impact of private equity on agency M&A activity. Also discussed are the markets and services attracting most interest, APCO’s search for a new investment partner, and whether 2016 will prove as active, in M&A terms, as 2015.

]]>Holmes ReportNoNo01:02:14PR industry diversity: What are the obstacles?http://holmesreport.podbean.com/e/pr-industry-diversity-what-are-the-obstacles/
http://holmesreport.podbean.com/e/pr-industry-diversity-what-are-the-obstacles/#commentsFri, 04 Dec 2015 15:31:38 +0000holmesreportDiversityResearchhttp://holmesreport.podbean.com/e/pr-industry-diversity-what-are-the-obstacles/The PR industry, particularly in Western markets, remains challenged on the diversity front. In the latest Echo Chamber podcast, Arun Sudhaman talks to Lynn Appelbaum, director of the advertising and PR program at City College New York which, in conjunction with the PRSA, has released a fascinating new study on why minorities still find it difficult to advance within the PR profession.

Appelbaum is encouraged by the progress the industry has made when it comes to recruitment, but notes that there are still major challenges in terms of retention and cultural understanding, particularly when it comes to the day-to-day workplace experiences of young minority and multicultural PR pros.

]]>Appelbaum is encouraged by the progress the industry has made when it comes to recruitment, but notes that there are still major challenges in terms of retention and cultural understanding, particularly when it comes to the day-to-day workplace experiences of young minority and multicultural PR pros.

]]>The PR industry, particularly in Western markets, remains challenged on the diversity front. In the latest Echo Chamber podcast, Arun Sudhaman talks to Lynn Appelbaum, ...Appelbaum is encouraged by the progress the industry has made when it comes to recruitment, but notes that there are still major challenges in terms of retention and cultural understanding, particularly when it comes to the day-to-day workplace experiences of young minority and multicultural PR pros.

]]>Holmes ReportNoNo00:31:54Hillary Clinton campaign advisors Karen Finney and Teddy Goffhttp://holmesreport.podbean.com/e/hillary-clinton-campaign-advisors-karen-finney-and-teddy-goff/
http://holmesreport.podbean.com/e/hillary-clinton-campaign-advisors-karen-finney-and-teddy-goff/#commentsWed, 25 Nov 2015 10:12:15 +0000holmesreportDigitalPRSummitPoliticshttp://holmesreport.podbean.com/e/hillary-clinton-campaign-advisors-karen-finney-and-teddy-goff/In a session from last month’s Global PR Summit, Hillary Clinton campaign advisor Karen Finney and digital strategist Teddy Goff join Burson-Marsteller CEO Don Baer to discuss the candidate’s efforts to build a more enduring, authentic connection with the American public. The conversation touches on the 11-hour Benghazi hearing, changes in the news cycle and political discourse, and how the campaign is responding to Republican attempts to undermine Clinton’s record as Secretary of State.

Then, Finn Partners founder Peter Finn joins to talk about his firm’s overall acquisition strategy and how that will evolve as the agency hits $70m this year.

]]>Then, Finn Partners founder Peter Finn joins to talk about his firm's overall acquisition strategy and how that will evolve as the agency hits $70m this year.Show notes:Finn Partners Expands Tech Capabilities With Horn Acquisition 2015 North America Midsize PR Agency of the Year - Finn Partners ]]>In a conversation with Holmes Report editor Aarti Shah, Horn founder Sabrina Horn discusses on her decision to sell her tech firm to Finn Partners ...In a conversation with Holmes Report editor Aarti Shah, Horn founder Sabrina Horn discusses on her decision to sell her tech firm to Finn Partners earlier this year. She also reflects on being in tech PR for nearly three decades and forecasts what's next for the sector.

Then, Finn Partners founder Peter Finn joins to talk about his firm's overall acquisition strategy and how that will evolve as the agency hits $70m this year.

Then, Burghardt Tenderich, a professor at University of Southern California’s Annenberg School for Communication, explores how brands create campaigns that people want to engage with and share with others based on hi [...]]]>Angela Fernandez on the rising cohort's influence and how brands and employers can transition their Millennial-focused strategy to Gen Z.

Then, Burghardt Tenderich, a professor at University of Southern California’s Annenberg School for Communication, explores how brands create campaigns that people want to engage with and share with others based on his latest book on Transmedia Branding. Show notes: The New York Times: Move Over, Millennials, Here Comes Generation Z Transmedia Branding: Engage Your Audience]]>Holmes Report editor Aarti Shah talks to Ketchum's head of Generation Z-offering Angela Fernandez on the rising cohort's influence and how brands and employers can transition ...Holmes Report editor Aarti Shah talks to Ketchum's head of Generation Z-offering Angela Fernandez on the rising cohort's influence and how brands and employers can transition their Millennial-focused strategy to Gen Z.

Then, Burghardt Tenderich, a professor at University of Southern California’s Annenberg School for Communication, explores how brands create campaigns that people want to engage with and share with others based on his latest book on Transmedia Branding.

Show notes: The New York Times: Move Over, Millennials, Here Comes Generation Z Transmedia Branding: Engage Your Audience]]>Holmes ReportNoNo00:54:32Harvard’s Sarah Lewis makes the case for failurehttp://holmesreport.podbean.com/e/harvards-sarah-lewis-makes-the-case-for-failure/
http://holmesreport.podbean.com/e/harvards-sarah-lewis-makes-the-case-for-failure/#commentsMon, 09 Nov 2015 19:07:38 +0000holmesreportBrandsInnovationContentCreativityhttp://holmesreport.podbean.com/e/harvards-sarah-lewis-makes-the-case-for-failure/In a presentation referencing Russian physicist Andre Geim, Polish
psychologist Solomon Asch and American comedian Chris Rock, Harvard
professor Sarah Lewis opened the fourth annual Global Public Relations
Summit by making the case for failure—or more specifically, for the
“near-win” that spurs the best people in a wide range of fields to
achieve true mastery.

Lewis, assistant professor of history of art and architecture and
African and African American studies at Harvard University and author of
The Rise: Creativity, the Gift of Failure, and the Search for Mastery,
was speaking at a plenary session sponsored by Ketchum, during which
she urged the PR people in the room to use their failures as an
incentive to creative triumph.

]]>In a presentation referencing Russian physicist Andre Geim, Polish
psychologist Solomon Asch and American comedian Chris Rock, Harvard
professor Sarah Lewis opened the fourth annual Global Public Relations
Summit by making the case for failure—or more specifically, for the
“near-win” that spurs the best people in a wide range of fields to
achieve true mastery.

Lewis, assistant professor of history of art and architecture and
African and African American studies at Harvard University and author of
The Rise: Creativity, the Gift of Failure, and the Search for Mastery,
was speaking at a plenary session sponsored by Ketchum, during which
she urged the PR people in the room to use their failures as an
incentive to creative triumph.]]>In a presentation referencing Russian physicist Andre Geim, Polish
psychologist Solomon Asch and American comedian Chris Rock, Harvard
professor Sarah Lewis opened the fourth annual Global ...In a presentation referencing Russian physicist Andre Geim, Polish
psychologist Solomon Asch and American comedian Chris Rock, Harvard
professor Sarah Lewis opened the fourth annual Global Public Relations
Summit by making the case for failure—or more specifically, for the
“near-win” that spurs the best people in a wide range of fields to
achieve true mastery.

Lewis, assistant professor of history of art and architecture and
African and African American studies at Harvard University and author ofThe Rise: Creativity, the Gift of Failure, and the Search for Mastery,
was speaking at a plenary session sponsored by Ketchum, during which
she urged the PR people in the room to use their failures as an
incentive to creative triumph.

]]>Holmes ReportNoNo01:00:33Weber Shandwick’s Tim Sutton returns to Londonhttp://holmesreport.podbean.com/e/weber-shandwicks-tim-sutton-returns-to-london/
http://holmesreport.podbean.com/e/weber-shandwicks-tim-sutton-returns-to-london/#commentsTue, 20 Oct 2015 08:29:08 +0000holmesreportPR agencyAgencyhttp://holmesreport.podbean.com/e/weber-shandwicks-tim-sutton-returns-to-london/In a wide-ranging conversation with Holmes Report editor Arun Sudhaman, Weber Shandwick EMEA and Asia-Pacific chairman Tim Sutton discusses his recent move back to London after eight years in Hong Kong, a period in which he witnessed considerable change in Asia’s public relations markets. Sutton explores the the diversity across the region, and assesses how global PR networks are responding to the political and social shifts in key markets such as China, India, Japan and Indonesia. He also looks at the PR challenges facing Asian brands looking to go global, and analyses the current state of play for global PR networks in EMEA.
]]>]]>In a wide-ranging conversation with Holmes Report editor Arun Sudhaman, Weber Shandwick EMEA and Asia-Pacific chairman Tim Sutton discusses his recent move back to London ...]]>Holmes ReportNoNo00:47:42David Wolf on China’s rapidly changing PR markethttp://holmesreport.podbean.com/e/david-wolf-on-chinas-rapidly-changing-pr-market/
http://holmesreport.podbean.com/e/david-wolf-on-chinas-rapidly-changing-pr-market/#commentsThu, 15 Oct 2015 12:26:32 +0000holmesreportCorporate communicationsCrisis ManagementBrandsAgencyhttp://holmesreport.podbean.com/e/david-wolf-on-chinas-rapidly-changing-pr-market/David Wolf joins the Echo Chamber to discuss his excellent new book ‘Public Relations in China’. The country’s PR market is often viewed as a beacon of growth, but an increasingly tough environment for foreign companies, combined with the decline of guanxi, means that PR is more complex than ever. Wolf and Holmes Report editor Arun Sudhaman discuss these changes and explore why so few foreign companies are alive to the pitfalls.
]]>]]>David Wolf joins the Echo Chamber to discuss his excellent new book 'Public Relations in China'. The country's PR market is often viewed as a ...]]>Holmes ReportNoNo00:42:30Internal comms: Corporate values & ‘change fatigue’http://holmesreport.podbean.com/e/internal-comms-corporate-values-and-change-fatigue/
http://holmesreport.podbean.com/e/internal-comms-corporate-values-and-change-fatigue/#commentsWed, 07 Oct 2015 16:13:26 +0000holmesreportCorporate communicationsAgencyhttp://holmesreport.podbean.com/e/internal-comms-corporate-values-and-change-fatigue/Maitland corporate head Steve Marinker joins the Echo Chamber to discuss new research into corporate values, exploring whether these vague, often ambiguous phrases actually serve any purpose. Ketchum partner Tyler Durham also joins the show, discussing his firm’s report into the internal communications challenges posed by ‘change fatigue’.
]]>]]>Maitland corporate head Steve Marinker joins the Echo Chamber to discuss new research into corporate values, exploring whether these vague, often ambiguous phrases actually serve ...]]>Holmes ReportNoNo00:38:31The Future of Tech + Brand Contenthttp://holmesreport.podbean.com/e/the-future-of-tech-brand-content/
http://holmesreport.podbean.com/e/the-future-of-tech-brand-content/#commentsMon, 10 Aug 2015 18:58:25 +0000holmesreportUncategorizedhttp://holmesreport.podbean.com/e/the-future-of-tech-brand-content/In the latest Echo Chamber podcast, Aarti Shah explores the future of technology and branded content. In the first half of the episode, Ruder Finn’s chief digital officer Scott Schneider talks driverless cars, emojis, the future of Twitter, Snapchat and more. Then, the Wonder Factory’s co-founder and creative director Joe McCambley joins the program to talk about bringing “wonder” back to branded content and the creative firepower brands need to make an impact.

]]>In the latest Echo Chamber podcast, Aarti Shah explores the future of technology and branded content. In the first half of the episode, Ruder Finn's chief digital officer Scott Schneider talks driverless cars, emojis, the future of Twitter, Snapchat and more. Then, the Wonder Factory's co-founder and creative director Joe McCambley joins the program to talk about bringing "wonder" back to branded content and the creative firepower brands need to make an impact.

]]>In the latest Echo Chamber podcast, Aarti Shah explores the future of technology and branded content. In the first half of the episode, Ruder Finn's chief ...

In the latest Echo Chamber podcast, Aarti Shah explores the future of technology and branded content. In the first half of the episode, Ruder Finn's chief digital officer Scott Schneider talks driverless cars, emojis, the future of Twitter, Snapchat and more. Then, the Wonder Factory's co-founder and creative director Joe McCambley joins the program to talk about bringing "wonder" back to branded content and the creative firepower brands need to make an impact.

The Holmes Report’s Aarti Shah talks to DePaul University’s Matt Ragas about ways the PR industry has evolved to become a true partner to the C-suite. The talk also touches on what today’s rising stars must master to — not only become valuable C-suite counselors — but also to run their own businesses and P&Ls.

]]>The Holmes Report's Aarti Shah talks to DePaul University's Matt Ragas about ways the PR industry has evolved to become a true partner to the C-suite. The talk also touches on what today's rising stars must master to — not only become valuable C-suite counselors — but also to run their own businesses and P&Ls.]]>The Holmes Report's Aarti Shah talks to DePaul University's Matt Ragas about ways the PR industry has evolved to become a true partner to the ...

The Holmes Report's Aarti Shah talks to DePaul University's Matt Ragas about ways the PR industry has evolved to become a true partner to the C-suite. The talk also touches on what today's rising stars must master to — not only become valuable C-suite counselors — but also to run their own businesses and P&Ls.

]]>Holmes ReportNoNo00:24:08Cannes Special with Richard Edelman and Vikki Chowneyhttp://holmesreport.podbean.com/e/cannes-special-with-richard-edelman-and-vikki-chowney/
http://holmesreport.podbean.com/e/cannes-special-with-richard-edelman-and-vikki-chowney/#commentsThu, 25 Jun 2015 10:01:05 +0000holmesreportAgencyhttp://holmesreport.podbean.com/e/cannes-special-with-richard-edelman-and-vikki-chowney/The Holmes Report’s Arun Sudhaman catches up with Richard Edelman at the 2015 Cannes Lions Festival, to discuss the PR industry’s presence at the event. Edelman also responds to his agency’s heightened media profile over the past year, and comments on the ongoing investigation into the firm’s China operation.

Separately, Sudhaman sits down with H+K Strategies content and publishing head Vikki Chowney to discuss the highs and lows from this year’s Cannes festival, and the marketing trends worth watching.

]]>Separately, Sudhaman sits down with H+K Strategies content and publishing head Vikki Chowney to discuss the highs and lows from this year's Cannes festival, and the marketing trends worth watching.]]>The Holmes Report's Arun Sudhaman catches up with Richard Edelman at the 2015 Cannes Lions Festival, to discuss the PR industry's presence at the event. ...

Separately, Sudhaman sits down with H+K Strategies content and publishing head Vikki Chowney to discuss the highs and lows from this year's Cannes festival, and the marketing trends worth watching.

]]>Holmes ReportNoNo00:30:26Trends On Media & Innovationhttp://holmesreport.podbean.com/e/podcast-the-future-of-media-innovation/
http://holmesreport.podbean.com/e/podcast-the-future-of-media-innovation/#commentsMon, 22 Jun 2015 16:58:38 +0000holmesreportAgencyMediaInnovationTechnologyhttp://holmesreport.podbean.com/e/podcast-the-future-of-media-innovation/Media watcher Sam Whitmore visits the Echo Chamber to discuss media and pitching trends: the science of headline writing, Re/Code’s sale to Vox, multichannel storytelling and the lost art of “real-time persuasion.” Also on the agenda, Ketchum’s global tech lead Susan Butenhoff talks about how to use the word “innovation” in a way that’s not overused and tired — and why, when and where consumers are willing to pay a premium for “innovation.”
]]>Media watcher Sam Whitmore visits the Echo Chamber to discuss media and pitching trends: the science of headline writing, Re/Code's sale to Vox, multichannel storytelling ...Media watcher Sam Whitmore visits the Echo Chamber to discuss media and pitching trends: the science of headline writing, Re/Code's sale to Vox, multichannel storytelling and the lost art of "real-time persuasion." Also on the agenda, Ketchum's global tech lead Susan Butenhoff talks about how to use the word "innovation" in a way that's not overused and tired — and why, when and where consumers are willing to pay a premium for "innovation."]]>Holmes ReportNoNo00:52:24Stephen Waddington on the ‘modernisation’ of public relationshttp://holmesreport.podbean.com/e/stephen-waddington-on-the-modernisation-of-public-relations/
http://holmesreport.podbean.com/e/stephen-waddington-on-the-modernisation-of-public-relations/#commentsTue, 16 Jun 2015 07:41:55 +0000holmesreportPR agencyCorporate communicationsDigital marketingBrandsDigitalAgencyhttp://holmesreport.podbean.com/e/stephen-waddington-on-the-modernisation-of-public-relations/Ketchum chief engagement officer Stephen Waddington visits the Echo Chamber to discuss the modernisation of PR in a wide-ranging interview with Holmes Report editor Arun Sudhaman. Waddington believes that technology is reshaping public relations practice for the better, but that many firms face irrelevance if they do not embrace new models and methods. Also on the agenda are Waddington’s views on Robert Phillips’ book ‘Trust Me, PR Is Dead’ and his thoughts on why senior PR executives are still so wary of social media.
]]>Ketchum chief engagement officer Stephen Waddington visits the Echo Chamber to discuss the modernisation of PR in a wide-ranging interview with Holmes Report editor Arun ...Holmes ReportNoNo00:39:51Ukraine’s ‘information war’ with Russiahttp://holmesreport.podbean.com/e/ukraines-information-war-with-russia/
http://holmesreport.podbean.com/e/ukraines-information-war-with-russia/#commentsTue, 02 Jun 2015 08:06:22 +0000holmesreportCrisis Managementhttp://holmesreport.podbean.com/e/ukraines-information-war-with-russia/Natalia Popovych is head of PR firm PRP and one of the founders of the Ukrainian Crisis Media Center (UCMC), which launched last year after Russia invaded Ukraine. She talks to the Holmes Report about the UCMC’s efforts to bring balance to media coverage of the conflict, and the importance of rebutting propaganda.
]]>Natalia Popovych is head of PR firm PRP and one of the founders of the Ukrainian Crisis Media Center (UCMC), which launched last year after ...Holmes ReportNoNo00:22:58Fifa in crisis; Rise of the midsize PR firm; Independent PR networks.http://holmesreport.podbean.com/e/fifa-in-crisis-rise-of-the-midsize-pr-firm-independent-pr-networks/
http://holmesreport.podbean.com/e/fifa-in-crisis-rise-of-the-midsize-pr-firm-independent-pr-networks/#commentsFri, 29 May 2015 10:07:46 +0000holmesreportCorporate communicationsAgencyhttp://holmesreport.podbean.com/e/fifa-in-crisis-rise-of-the-midsize-pr-firm-independent-pr-networks/The latest Echo Chamber episode sees editors Arun Sudhaman and Paul Holmes discuss Fifa’s crisis, after a dramatic week for football’s governing body. The duo also explore the rise of the midsize PR firm following the release of the2015 World PR Report’s agency rankings. And they wonder whether independent affiliate PR firm networks really make that much sense.
]]>2015 World PR Report's agency rankings. And they wonder whether independent affiliate PR firm networks really make that much sense.]]>The latest Echo Chamber episode sees editors Arun Sudhaman and Paul Holmes discuss Fifa's crisis, after a dramatic week for football's governing body. The duo ... the rise of the midsize PR firm following the release of the 2015 World PR Report's agency rankings. And they wonder whether independent affiliate PR firm networks really make that much sense.]]>Holmes ReportNoNo00:34:38Women in PR leadership; The rise of W2O Group.http://holmesreport.podbean.com/e/women-in-pr-leadership-the-rise-of-w2o-group/
http://holmesreport.podbean.com/e/women-in-pr-leadership-the-rise-of-w2o-group/#commentsThu, 23 Apr 2015 07:12:13 +0000holmesreportAgencyhttp://holmesreport.podbean.com/e/women-in-pr-leadership-the-rise-of-w2o-group/Latest Echo Chamber episode sees Holmes Report senior editor Aarti Shah explore her groundbreaking feature on why there aren’t more female CEOs in the PR industry, in an interview with Ketchum president Barri Rafferty.

Shah and Holmes Report editor-in-chief Arun Sudhaman then discuss the rise of W2O Group, which has retained a low profile despite its emergence as one of the fastest-growing and more innovative PR firms worldwide.

]]>Shah and Holmes Report editor-in-chief Arun Sudhaman then discuss the rise of W2O Group, which has retained a low profile despite its emergence as one of the fastest-growing and more innovative PR firms worldwide.]]>Latest Echo Chamber episode sees Holmes Report senior editor Aarti Shah explore her groundbreaking feature on why there aren't more female CEOs in the PR ...

Shah and Holmes Report editor-in-chief Arun Sudhaman then discuss the rise of W2O Group, which has retained a low profile despite its emergence as one of the fastest-growing and more innovative PR firms worldwide.

]]>Holmes ReportNoNo00:39:40Meerkat/Periscope, Russia/Ketchum, Huntsworth, SABRE Awardshttp://holmesreport.podbean.com/e/meerkatperiscope-russiaketchum-huntsworth-sabre-awards/
http://holmesreport.podbean.com/e/meerkatperiscope-russiaketchum-huntsworth-sabre-awards/#commentsThu, 16 Apr 2015 15:17:13 +0000holmesreportUncategorizedhttp://holmesreport.podbean.com/e/meerkatperiscope-russiaketchum-huntsworth-sabre-awards/The latest Echo Chamber episode sees Vikki Chowney drop by to discuss the relative merits of Meerkat and Periscope, and their prospects for success. Then Paul Holmes visits to analyse the Russia/Ketchum fallout and Huntsworth’s results. Paul also spends a lot of time complaining about the way SABRE Awards entries are formatted, and offers his tips for success.
]]>The latest Echo Chamber episode sees Vikki Chowney drop by to discuss the relative merits of Meerkat and Periscope, and their prospects for success. Then ...Holmes ReportNoNo01:17:01The Starbucks #RaceTogether campaign backlashhttp://holmesreport.podbean.com/e/the-starbucks-racetogether-campaign-backlash/
http://holmesreport.podbean.com/e/the-starbucks-racetogether-campaign-backlash/#commentsFri, 27 Mar 2015 10:41:43 +0000holmesreportCorporate communicationsCrisis ManagementBrandshttp://holmesreport.podbean.com/e/the-starbucks-racetogether-campaign-backlash/Starbucks recent #RaceTogether initiative sparked a considerable backlash when it launched. Yet, when Starbucks communications chief Corey DuBrowa revealed the initiative at our San Francisco Innovation Summit in February, it struck a much more positive note. Holmes Report editors Aarti Shah and Arun Sudhaman discuss the fallout and PR lessons.
]]>revealed the initiative at our San Francisco Innovation Summit in February, it struck a much more positive note. Holmes Report editors Aarti Shah and Arun Sudhaman discuss the fallout and PR lessons. ]]>Starbucks recent #RaceTogether initiative sparked a considerable backlash when it launched. Yet, when Starbucks communications chief Corey DuBrowa revealed the initiative at our San Francisco Innovation Summit in ...Starbucks communications chief Corey DuBrowa revealed the initiative at our San Francisco Innovation Summit in February, it struck a much more positive note. Holmes Report editors Aarti Shah and Arun Sudhaman discuss the fallout and PR lessons. ]]>Holmes ReportNoNo00:19:58SXSW parties, tech trends and PR robotshttp://holmesreport.podbean.com/e/vikki-chowney-on-sxsw-parties-tech-trends-and-pr-robots/
http://holmesreport.podbean.com/e/vikki-chowney-on-sxsw-parties-tech-trends-and-pr-robots/#commentsFri, 20 Mar 2015 15:29:42 +0000holmesreportBrandsDigitalhttp://holmesreport.podbean.com/e/vikki-chowney-on-sxsw-parties-tech-trends-and-pr-robots/Vikki Chowney joins the Echo Chamber podcast to discuss her first SXSW experience, the technology trends that are changing marketing, and whether robots are going to take over the PR profession. Also in the “spotlight” — Oreo’s newsjacking of the solar eclipse, and Jaffa Cakes missing out.
]]>Echo Chamber podcast to discuss her first SXSW experience, the technology trends that are changing marketing, and whether robots are going to take over the PR profession. Also in the "spotlight" — Oreo's newsjacking of the solar eclipse, and Jaffa Cakes missing out.]]>Vikki Chowney joins the Echo Chamber podcast to discuss her first SXSW experience, the technology trends that are changing marketing, and whether robots are going to ...Echo Chamber podcast to discuss her first SXSW experience, the technology trends that are changing marketing, and whether robots are going to take over the PR profession. Also in the "spotlight" — Oreo's newsjacking of the solar eclipse, and Jaffa Cakes missing out.]]>Holmes ReportNoNo00:40:39Can a brand be your best friend?http://holmesreport.podbean.com/e/can-a-brand-be-your-best-friend/
http://holmesreport.podbean.com/e/can-a-brand-be-your-best-friend/#commentsWed, 18 Mar 2015 20:12:37 +0000holmesreportBrandshttp://holmesreport.podbean.com/e/can-a-brand-be-your-best-friend/The latest episode of the Echo Chamber podcast
looks at how changing family dynamics are forcing brands to rethink
their traditional marketing strategies. Zeno MD of global strategy and
insights Therese Caruso joins the show to discuss the group’s ‘Human
Project’, a research study that explores how brands can become more like
people’s “best friends”.
]]>Echo Chamber podcast
looks at how changing family dynamics are forcing brands to rethink
their traditional marketing strategies. Zeno MD of global strategy and
insights Therese Caruso joins the show to discuss the group's 'Human
Project', a research study that explores how brands can become more like
people's "best friends".]]>The latest episode of the Echo Chamber podcast
looks at how changing family dynamics are forcing brands to rethink
their traditional marketing strategies. Zeno MD ...Echo Chamber podcast
looks at how changing family dynamics are forcing brands to rethink
their traditional marketing strategies. Zeno MD of global strategy and
insights Therese Caruso joins the show to discuss the group's 'Human
Project', a research study that explores how brands can become more like
people's "best friends".]]>Holmes ReportNoNo00:19:45The new rules of crisis PRhttp://holmesreport.podbean.com/e/the-new-rules-of-crisis-pr/
http://holmesreport.podbean.com/e/the-new-rules-of-crisis-pr/#commentsFri, 13 Mar 2015 08:25:14 +0000holmesreportPR agencyCorporate communicationsDigital marketingCrisis Managementhttp://holmesreport.podbean.com/e/the-new-rules-of-crisis-pr/Holmes Report editors Arun Sudhaman and Paul Holmes break down the new rules of crisis PR following their annual Crisis Review.
]]>Crisis Review. ]]>Holmes Report editors Arun Sudhaman and Paul Holmes break down the new rules of crisis PR following their annual Crisis Review.Crisis Review. ]]>Holmes ReportNoNo00:25:56Russia’s PR Market Under Pressurehttp://holmesreport.podbean.com/e/russias-pr-market/
http://holmesreport.podbean.com/e/russias-pr-market/#commentsWed, 18 Feb 2015 09:25:35 +0000holmesreportPR agencyCorporate communicationshttp://holmesreport.podbean.com/e/russias-pr-market/The Echo Chamber looks at how Russia’s public relations market is coping with the current economic situation. PBN H+K Strategies CEO Myron Wasylyk explains that PR firms have to stay the course in the country, even in bad times.

Meanhwile, FleishmanHillard Vanguard general director Elena Fadeeva, joins the show to discuss new initative to improve ethical standards among the country’s PR firms and in-house communications departments.

]]>Meanhwile, FleishmanHillard Vanguard general director Elena Fadeeva, joins the show to discuss new initative to improve ethical standards among the country's PR firms and in-house communications departments.]]>The Echo Chamber looks at how Russia's public relations market is coping with the current economic situation. PBN H+K Strategies CEO Myron Wasylyk explains that ...Meanhwile, FleishmanHillard Vanguard general director Elena Fadeeva, joins the show to discuss new initative to improve ethical standards among the country's PR firms and in-house communications departments.]]>Holmes ReportNoNo00:24:01Superbowl marketing trends, US media cynicism and Obama’s new digital strategyhttp://holmesreport.podbean.com/e/superbowl-marketing-trends-us-media-cynicism-and-obamas-new-digital-strategy/
http://holmesreport.podbean.com/e/superbowl-marketing-trends-us-media-cynicism-and-obamas-new-digital-strategy/#commentsMon, 09 Feb 2015 17:48:50 +0000holmesreportPR agencyDigital marketingBrandshttp://holmesreport.podbean.com/e/superbowl-marketing-trends-us-media-cynicism-and-obamas-new-digital-strategy/The Echo Chamber podcast
series, now in its third year, returns for 2015 with a new show that
features Cohn & Wolfe’s Jim Joseph breaking down key marketing
lessons from the recent Superbowl.

While Joseph notes that Superbowl advertising in isolation is typically
ineffective, well-rounded digital strategies are helping marketers use
the sporting event to their advantage. He also points to the rise of
dads as a key marketing trend to watch in 2015.

Meanwhile, CCgroup MD Richard Fogg joins the show to explain why his UK
PR firm is attempting to help international marketers understand the US
media.

And last, but not least, M Booth digital head Amber Roussel talks to me
about her experience supporting digital engagement for President
Obama’s State of the Union speech. The White House, she notes, is keen
to broaden social media outreach as it attempts to connect with a
younger audience [...]

]]>The Echo Chamber podcast
series, now in its third year, returns for 2015 with a new show that
features Cohn & Wolfe's Jim Joseph breaking down key marketing
lessons from the recent Superbowl.

While Joseph notes that Superbowl advertising in isolation is typically
ineffective, well-rounded digital strategies are helping marketers use
the sporting event to their advantage. He also points to the rise of
dads as a key marketing trend to watch in 2015.

Meanwhile, CCgroup MD Richard Fogg joins the show to explain why his UK
PR firm is attempting to help international marketers understand the US
media.

And last, but not least, M Booth digital head Amber Roussel talks to me
about her experience supporting digital engagement for President
Obama's State of the Union speech. The White House, she notes, is keen
to broaden social media outreach as it attempts to connect with a
younger audience.

The Echo Chamber podcast is produced by Markettiers4DC.]]>The Echo Chamber podcast
series, now in its third year, returns for 2015 with a new show that
features Cohn Wolfe's Jim Joseph breaking down ...The Echo Chamber podcast
series, now in its third year, returns for 2015 with a new show that
features Cohn & Wolfe's Jim Joseph breaking down key marketing
lessons from the recent Superbowl.

While Joseph notes that Superbowl advertising in isolation is typically
ineffective, well-rounded digital strategies are helping marketers use
the sporting event to their advantage. He also points to the rise of
dads as a key marketing trend to watch in 2015.

Meanwhile, CCgroup MD Richard Fogg joins the show to explain why his UK
PR firm is attempting to help international marketers understand the US
media.

And last, but not least, M Booth digital head Amber Roussel talks to me
about her experience supporting digital engagement for President
Obama's State of the Union speech. The White House, she notes, is keen
to broaden social media outreach as it attempts to connect with a
younger audience.

The Echo Chamber podcast is produced by Markettiers4DC.]]>Holmes ReportNoNo36:02What does the ‘PR agency of the future’ look like?http://holmesreport.podbean.com/e/what-does-the-pr-agency-of-the-future-look-like/
http://holmesreport.podbean.com/e/what-does-the-pr-agency-of-the-future-look-like/#commentsSun, 12 Oct 2014 12:31:00 +0000holmesreportPR agencyhttp://holmesreport.podbean.com/e/what-does-the-pr-agency-of-the-future-look-like/Weber Shandwick EMEA digital consumer head Danny Whatmough joins the Echo Chamber to discuss the PRCA’s ‘agency of the future’ research, which has uncovered a number of key characteristics for firms hoping to thrive in the new media landscape.
]]>Weber Shandwick EMEA digital consumer head Danny Whatmough joins the Echo Chamber to discuss the PRCA's 'agency of the future' research, which has uncovered a ...Weber Shandwick EMEA digital consumer head Danny Whatmough joins the Echo Chamber to discuss the PRCA's 'agency of the future' research, which has uncovered a number of key characteristics for firms hoping to thrive in the new media landscape.]]>Holmes ReportNoNo00:34:22David Wolf on China PR ethics, Starbucks’ Corey DuBrowahttp://holmesreport.podbean.com/e/david-wolf-on-china-pr-ethics-starbucks-corey-dubrowa/
http://holmesreport.podbean.com/e/david-wolf-on-china-pr-ethics-starbucks-corey-dubrowa/#commentsWed, 01 Oct 2014 14:42:00 +0000holmesreportPR agencyCorporate communicationshttp://holmesreport.podbean.com/e/david-wolf-on-china-pr-ethics-starbucks-corey-dubrowa/Allison+Partners China MD David Wolf, a veteran observer of the country’s PR industry, joins the Echo Chamber to discuss the continued ethical issues that bedevil international PR firms operating in China. For Wolf, a zero tolerance approach is the only option, but he believes that too many international PR agency CEOs in New York turn a blind eye to ethical transgressions and worse. Meanwhile, Starbucks SVP of global communications and international public affairs Corey DuBrowa talks to Aarti Shah about the company’s plans to provide free college education to thousands of workers.
]]>Allison+Partners China MD David Wolf, a veteran observer of the country's PR industry, joins the Echo Chamber to discuss the continued ethical issues that bedevil ...Allison+Partners China MD David Wolf, a veteran observer of the country's PR industry, joins the Echo Chamber to discuss the continued ethical issues that bedevil international PR firms operating in China. For Wolf, a zero tolerance approach is the only option, but he believes that too many international PR agency CEOs in New York turn a blind eye to ethical transgressions and worse. Meanwhile, Starbucks SVP of global communications and international public affairs Corey DuBrowa talks to Aarti Shah about the company's plans to provide free college education to thousands of workers.]]>Holmes ReportNoNo00:47:07Ketchum/Russia; ISIS; Edelman and climate change; Lord Chadlington’s retirementhttp://holmesreport.podbean.com/e/ketchumrussia-isis-edelman-and-climate-change-lord-chadlingtons-retirement/
http://holmesreport.podbean.com/e/ketchumrussia-isis-edelman-and-climate-change-lord-chadlingtons-retirement/#commentsThu, 11 Sep 2014 16:08:00 +0000holmesreportPR agencyCorporate communicationshttp://holmesreport.podbean.com/e/ketchumrussia-isis-edelman-and-climate-change-lord-chadlingtons-retirement/Echo Chamber hosts Arun Sudhaman and Robert Phillips return to discuss Ketchum’s troubled relationship with Russia, the communications challenges around the rise of ISIS, and the problems PR firms faced regarding a recent survey of their positions on climate change. Also under the spotlight is Lord Chadlington’s retirement after a storied PR career.
]]>Echo Chamber hosts Arun Sudhaman and Robert Phillips return to discuss Ketchum's troubled relationship with Russia, the communications challenges around the rise of ISIS, and ...Echo Chamber hosts Arun Sudhaman and Robert Phillips return to discuss Ketchum's troubled relationship with Russia, the communications challenges around the rise of ISIS, and the problems PR firms faced regarding a recent survey of their positions on climate change. Also under the spotlight is Lord Chadlington's retirement after a storied PR career.]]>Holmes ReportNoNo00:24:43Publicis Omnicom fallout; Max Clifford conviction; SABRE Awards Americas and EMEAhttp://holmesreport.podbean.com/e/publicis-omnicom-fallout-max-clifford-conviction-sabre-awards-americas-and-emea/
http://holmesreport.podbean.com/e/publicis-omnicom-fallout-max-clifford-conviction-sabre-awards-americas-and-emea/#commentsFri, 16 May 2014 16:14:00 +0000holmesreportPR agencyCorporate communicationshttp://holmesreport.podbean.com/e/publicis-omnicom-fallout-max-clifford-conviction-sabre-awards-americas-and-emea/The latest Echo Chamber sees Paul Holmes and Arun Sudhaman discuss the reputation fallout from Publicis Omnicom’s failed merger. Also under the spotlight — how will Max Clifford’s conviction affect perceptions of the UK PR industry? Finally, the duo compare the best SABRE work from the 2014 Awards in Americas and EMEA.
]]>The latest Echo Chamber sees Paul Holmes and Arun Sudhaman discuss the reputation fallout from Publicis Omnicom's failed merger. Also under the spotlight — how ...The latest Echo Chamber sees Paul Holmes and Arun Sudhaman discuss the reputation fallout from Publicis Omnicom's failed merger. Also under the spotlight — how will Max Clifford's conviction affect perceptions of the UK PR industry? Finally, the duo compare the best SABRE work from the 2014 Awards in Americas and EMEA.]]>Holmes ReportNoNo00:20:40SwiftKey’s Ruth Barnett on Twitter, data privacy, native advertising and new media models.http://holmesreport.podbean.com/e/golinharris-ceo-fred-cook-on-his-new-memoir-about-taking-an-unusual-career-path-to-the-top/
http://holmesreport.podbean.com/e/golinharris-ceo-fred-cook-on-his-new-memoir-about-taking-an-unusual-career-path-to-the-top/#commentsWed, 19 Mar 2014 16:16:00 +0000holmesreportPR agencyCorporate communicationsDigital marketinghttp://holmesreport.podbean.com/e/golinharris-ceo-fred-cook-on-his-new-memoir-about-taking-an-unusual-career-path-to-the-top/Ruth Barnett is VP of global communications at British startup SwiftKey, an app that helps improve mobile typing. Before joining SwiftKey, she was the media’s first ‘Twitter correspondent’ at Sky News, where she put social media at the heart of the channel’s newsroom. In an Echo Chamber interview with Arun Sudhaman, she discusses how the media has got to grips with digital channels, the slow fade of traditional publishing models, and the concerns over data privacy that affect companies like SwiftKey.
]]>Ruth Barnett is VP of global communications at British startup SwiftKey, an app that helps improve mobile typing. Before joining SwiftKey, she was the media's ...Ruth Barnett is VP of global communications at British startup SwiftKey, an app that helps improve mobile typing. Before joining SwiftKey, she was the media's first 'Twitter correspondent' at Sky News, where she put social media at the heart of the channel's newsroom. In an Echo Chamber interview with Arun Sudhaman, she discusses how the media has got to grips with digital channels, the slow fade of traditional publishing models, and the concerns over data privacy that affect companies like SwiftKey.]]>Holmes ReportNoNo00:34:34Pascal Beucler on the French PR elite; Olympic/World Cup sponsor reputation risk.http://holmesreport.podbean.com/e/pascal-beucler-on-the-french-pr-elite-olympicworld-cup-sponsor-reputation-risk/
http://holmesreport.podbean.com/e/pascal-beucler-on-the-french-pr-elite-olympicworld-cup-sponsor-reputation-risk/#commentsThu, 20 Feb 2014 16:28:00 +0000holmesreportPR agencyCorporate communicationshttp://holmesreport.podbean.com/e/pascal-beucler-on-the-french-pr-elite-olympicworld-cup-sponsor-reputation-risk/MSLGroup chief strategic officer Pascal Beucler joins the Echo Chamber to discuss why France is so difficult for international PR firms, in the wake of Waggener Edstrom’s surprising exit from the country. Elsewhere, co-hosts Robert Phillips and Arun Sudhaman look at whether sponsors are risking their reputations by partnering with the Olympics and FIFA World Cup. The show also explores the PR problems suffered by technocratic politicians as they grapple with extreme weather disasters.
]]>MSLGroup chief strategic officer Pascal Beucler joins the Echo Chamber to discuss why France is so difficult for international PR firms, in the wake of ...MSLGroup chief strategic officer Pascal Beucler joins the Echo Chamber to discuss why France is so difficult for international PR firms, in the wake of Waggener Edstrom's surprising exit from the country. Elsewhere, co-hosts Robert Phillips and Arun Sudhaman look at whether sponsors are risking their reputations by partnering with the Olympics and FIFA World Cup. The show also explores the PR problems suffered by technocratic politicians as they grapple with extreme weather disasters.]]>Holmes ReportNoNo00:37:32Al Jazeera PR head Osama Saeed on the news channel’s reputation; Paul Holmes on realtime Superbowl marketing and PR in Turkeyhttp://holmesreport.podbean.com/e/al-jazeera-pr-head-osama-saeed-on-the-news-channels-reputation-paul-holmes-on-realtime-superbowl-marketing-and-pr-in-turkey/
http://holmesreport.podbean.com/e/al-jazeera-pr-head-osama-saeed-on-the-news-channels-reputation-paul-holmes-on-realtime-superbowl-marketing-and-pr-in-turkey/#commentsFri, 07 Feb 2014 16:58:00 +0000holmesreportUncategorizedPR agencyCorporate communicationsDigital marketinghttp://holmesreport.podbean.com/e/al-jazeera-pr-head-osama-saeed-on-the-news-channels-reputation-paul-holmes-on-realtime-superbowl-marketing-and-pr-in-turkey/Al Jazeera PR head Osama Saeed joins the Echo Chamber from Qatar to discuss the news channel’s global reputation, his background in Scottish politics, and Islamophobia. Holmes Report CEO Paul Holmes takes a look at whether realtime marketing at the Super Bowl really works and also breaks down Turkey’s emerging PR market. Show hosted by Holmes Report editor-in-chief Arun Sudhaman.
]]>Al Jazeera PR head Osama Saeed joins the Echo Chamber from Qatar to discuss the news channel's global reputation, his background in Scottish politics, and ...Al Jazeera PR head Osama Saeed joins the Echo Chamber from Qatar to discuss the news channel's global reputation, his background in Scottish politics, and Islamophobia. Holmes Report CEO Paul Holmes takes a look at whether realtime marketing at the Super Bowl really works and also breaks down Turkey's emerging PR market. Show hosted by Holmes Report editor-in-chief Arun Sudhaman.]]>Holmes ReportNoNo00:41:22The new rules of content marketing, with Starcom’s Mat Morrison.http://holmesreport.podbean.com/e/the-new-rules-of-content-marketing-with-starcoms-mat-morrison/
http://holmesreport.podbean.com/e/the-new-rules-of-content-marketing-with-starcoms-mat-morrison/#commentsTue, 03 Dec 2013 17:00:00 +0000holmesreportUncategorizedPR agencyDigital marketinghttp://holmesreport.podbean.com/e/the-new-rules-of-content-marketing-with-starcoms-mat-morrison/Starcom Mediavest Group social media strategy head Mat Morrison joins the Echo Chamber to discuss how websites like Upworthy and Buzzfeed are reshaping content marketing, with significant implications on the battle between PR, advertising and digital agencies.
]]>Starcom Mediavest Group social media strategy head Mat Morrison joins the Echo Chamber to discuss how websites like Upworthy and Buzzfeed are reshaping content marketing, ...Starcom Mediavest Group social media strategy head Mat Morrison joins the Echo Chamber to discuss how websites like Upworthy and Buzzfeed are reshaping content marketing, with significant implications on the battle between PR, advertising and digital agencies.]]>Holmes ReportNoNo00:43:26