We shop at places we like. So I love seeing the strategy behind this spot for Macy’s – it ties them to Christmas in a way that Saks or Target or any other retailer can’t. And yes, the tie is 100% manufactured, but the nostalgia they pull from comes from a place that doesn’t completely […]

First is a Lexus commercial from nearly 20 years ago. Next is their newest spot in their “hard way” campaign. See any similarities? Looks like Lexus is going back to the concept of “We’ll take a product benefit no one really cares about and dramatize the hell out of it.” I can’t rip on them […]

Did you know that typewriter ribbon came in tins? (Hell, do you even know what a typewriter is?) Either way, check out these beautifully designed packages for something as disposable as typewriter ribbon. It’s sad that real, honest design like this has mostly gone the way of the dinosaur (or the typewriter). Via.