May 25, 2006

Intelligent apparel

Intelligent and functional apparel: The perfect combination between the fashion\sports industry and the IT industry.

After the lauching of the Adidas "Smart shoe" -- it's Nike's turn to launch with Apple a receiver/sensor sneaker combination that delivers real-time audible feedback to an iPod nano while the user exercises.

Time, distance, calories burned, and pace are stored on the iPod and displayed on its screen, as well as spoken through the headphones. Quite innovative!