Rare El'ements Luxurious Hair Care.

I most often think of anti-aging products as related to skincare and I’m fastidious about taking care of my skin, but how many of us remember that hair suffers from the same aging process – and hands up who treats their hair as well as their face? C’mon, be honest! Having recently tried Rare El’ements and experiencing glossy, healthy, strong, shiny hair in place of my usual frizzy, slightly dry, fine locks, I’m a new convert to the world of anti-aging hair care. Rare El’ements set out to revolutionize the mainstream hair care industry by creating products that combine natural luxury with the same performance that salon professionals depend on, and in my opinion, they succeeded. This breakout collection is tailored to replenish and repair the damage caused by everyday styling & chemical services, pampering each hair strand with pure botanicals, moisture drenching rainforest butters, nutrient-rich nut oils and the energy giving aroma of essential oil fragrances. Rare El’ements searched the world for opulent, raw resources that would encourage the hair to mend naturally, offering a fresh and effective perspective on luxury hair care. Using 100% natural & naturally derived ingredients, there are no harmful synthetics, artificial fragrances, parabens, sulphates or other suspected toxins - just revolutionary products that are luxurious, chic, eco-friendly and socially responsible. Writer :: Emma Pezzack - www.futurenatural.com: the best organic beauty products in the world.

The founder of Pravana Natraceuticals, Steve Goddard, is a 30 year veteran of the hair industry and former CEO of Wella. Not content with being a mere hair stylist or business genius, Goddard believes that hairdressing has evolved...The founder of Pravana Natraceuticals, Steve Goddard, is a 30 year veteran of the hair industry and former CEO of Wella. Not content with being a mere hair stylist or business genius, Goddard believes that hairdressing has evolved and transcended the status quo, to encompass what needs to be a holistic approach to hair care that enhances both your inner and outer beauty. Enter Pravana Natraceuticals. A unique fusion of European sophistication, ancient Mayan botanicals and innovative American technology, the entire collection is infused with a proprietary blend of human hair keratin amino acids, silk amino acids, and hydrolyzed wheat protein to strenghten and fortify hair from the inside out. There are still a huge number of conventional hair care brands using sodium lauryl sulfate, sodium laureth sulphate or sulphate based cleansing agents that are drying to the hair and can strip color. Writer :: Emma Pezzack - www.futurenatural.com: the best organic beauty products in the world.