Tag Archives: email marketing

Recent developments by major email providers should cause email marketers to take a closer look at how they do business. Gmail’s decision to sort incoming emails into tabs, which means promotions will go to a specific tab, will have an … Continue reading →

It’s never too early to start planning Christmas promotions. With Halloween just around the corner, now is actually the perfect time to start developing marketing strategies, which should include email marketing campaigns. The Christmas campaign should look different than your … Continue reading →

Writing a blog is more fun if you know someone is reading it, right? Well, if your blog has become an important part of how you do business then blog subscribers are also a big part of your company’s success. … Continue reading →

A good email strategy can make or break any marketing campaign. However, even the best marketers face challenges in optimizing their company’s brand using email. There are email strategies and trends to look at that can help launch your marketing … Continue reading →

An email campaign marketing plan needs to be more than creating a contact list and composing a generic promotion. In today’s B2B market, you need to develop something that can actually benefit that list of potential customers. You need to … Continue reading →

No business can thrive without a brand. For Nike, it’s more than just the “swoosh”. It’s the feeling you get when you wear their shoes or pull on their t-shirts. Most of the big companies have done a great job … Continue reading →

When it comes to blogging you don’t have to reinvent the wheel. It’s best to just focus on what your company does best and the benefits your blogs can give your customers. Here are a few blog writing tips to … Continue reading →