Virtual Reality for Sales, Marketing, and Recruiting

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The two most accessible platforms for Virtual Reality (VR) content right now are Google Cardboard and Samsung’s GearVR. Both only require a mobile phone to operate. How do they work? Both use a smartphone as the display, and have lenses that make the small screen fill your entire field of view. The phone sensors… Read More Google Cardboard vs Samsung GearVR Virtual Reality Headsets

So you’ve been through the process and finally have your own custom Foundry 45 app for your Virtual Reality experience. Prepare to reap the benefits from your investment! You’re now among an elite group of businesses that have taken advantage of VR Marketing. You’ve made your house very proud… Read More How to Set Up Your Phone w/ Samsung Gear VR

Nowadays, businesses are capitalizing on interactive VR experiences by using what’s known as a branching narrative: a structure that allows viewers to navigate through the experience on their own. We at Foundry 45 provide these type of “Choose Your Own Adventure” Experiences in order to further engage any user who dons the VR headset. For… Read More Foundry 45 Services: Choose Your Own Adventure

Bringing the virtual to reality, VRDayATL features Virtual Reality and Augmented Reality professionals and agencies sharing how the expanding VR category will scale, impact and generate revenue this year. Foundry 45 is building momentum and taking the groundbreaking ideas of the conference to develop new and exciting VR experiences. As the Business VR Leader, Foundry… Read More VRDayATL spawns VR Action for 2017

The Linear VR service creates custom stories and custom videos filmed on site to produce a powerfully immersive experience. This is different from Light Customization since the entire virtual reality production is fully developed branded content. Linear VR is great for pinpointing a specific target customer. This service showcases the essence of your brand by… Read More Foundry 45 Services: Linear VR Experiences

Our lead developer, Scott Driscoll, gave a presentation / workshop at Atlanta’s VR Meetup this month. It gave an overview of 360 cameras, talked about various issues in recording 360 (parallax, resolution, battery, overheating, stabilization, 3d vs mono), and how to distribute 360 content. There was also a panel with Peter Stolmeier of Futurus, Drew Pearson of… Read More 360 Video Meetup Workshop

The Future is Coming Unless you’ve been living under The Rock for the past decade or so, I’m not going to be the first person to make you realize that digital technology has been rapidly evolving since it was created. Even someone with a terrible short-term memory can point to a common USB drive… Read More The Potential of VR Marketing

This isn’t going to cut it What good is revolutionary technology if you can’t show it off to your friends? As kindergarten taught me, the more you share your new toy, the more fun you’ll have with it. So if you’ve recently purchased a cutting-edge Gear VR headset, you too may wish to share… Read More How to Take Screenshots in Gear VR

So it looks like you’ve made the right decision to use a Virtual Reality Experience to enhance your upcoming trade show event. Prepare to be the talk of the town! By taking on this new storytelling format, you’ve effectively swallowed the red pill, and through this rabbit hole, you will discover several amazing opportunities not… Read More Trade Show VR Best Practices