Do you take steps to promote your content? Are you using the right content amplification tools?

The best content in the world is meaningless if no one is paying attention to it. Creating great, exceptional content is only the first step in a long journey. Despite what some experts might say, the journey does not end when the content goes live – the ultimate goal is to get that content in front of the right eyes. Content amplification can help to deliver content to a qualified audience.

Content amplification is the process that marries valuable content with paid tactics. The targeting that content amplification employs allows marketers to put their content in front of their ideal customers across multiple channels, including websites, social media sites, and other properties. When content is deployed and activated on these platforms, marketers can then route traffic to their owned media and leverage social sharing elements. A smart content marketing strategy will utilize several content amplification tools that belong to all types of media shown below:

Do you know what people are saying about you and your business online? Are you using the right social media monitoring tools?

As social media grows strong, so too does the complexity of being able to effectively monitor and manage what people are saying about you and what you are saying back. As a result an entire industry in social media monitoring software has emerged alongside the huge social media marketing industry.

There are a huge number of social monitoring tools out there so knowing which ones to use can be daunting, especially for a new business that is just beginning to get involved in this type of marketing. The best way forward is to jump straight in and start trying a few out.

Here we give you a quick overview of some of the most useful and popular tools for social media monitoring and management…

Are you using the latest twitter statistics in your social media strategy? Are they helping you get more retweets, followers and traffic?

What type of Twitter statistics do you prefer reading most, those that go on stating why it is a powerful social network to use or those that tell you how to use it better? I prefer the latter, as it’s obvious that it is a useful network. I want to know how I can use it to get better results.

If you too would like to get better results on Twitter,you should read the below infographic where I have only included statistics that can be used to get more retweets, clicks on the links you share and followers. I also included tips on how to use these Twitter statistics. They will make it easy for you to implement the information right away…

How long does it take you to manage all your social media accounts? Would you like to learn how to execute it within 30 minutes a day?

Managing all social media accounts (especially if there are many of them) can be a big task for the business owner, who has other important things to take care of, and for social media managers who need to manage several accounts. It can take up a huge part of your day. But if you have a plan, it is possible to manage all your social media accounts in just 30 minutes as displayed in this infographic from Pardot.

You need to check it out below and learn how to manage all your social media: this includes Twitter, Facebook, Linkedin, Pinterest, Google+ and Instagram accounts in 30 minutes a day…

If you look around you will find hundreds and hundreds of social media apps and tools that can help you manage your social presence. Many more are added each day. A few of these can help you do something you couldn’t do yesterday and in the process manage your social presence better.

Out of all these tools a handful standout with their features, service and overall usefulness. If you would like to find out the best tools to manage your social presence right now then you have to read the infographic below. This helpful infographic from Socially Stacked also contains the different subscription plans these social media management tools offer…

Every social media is different. Before you share content on a specific social network you need to be certain that it will suit it so that your website, blog or social media account benefits from it. One way to do this is by crafting the perfect social media update every time you share something. As visuals have become an important part of social media it is important for you to incorporate them into your social media updates.

One type of content you shouldn’t forget to include in your visual social media strategy is infographics. If shared the right way they can benefit both, the blogs you share them from and the social media you share them on. So here’s an infographic from Lemonly which provides tips on how to share your infographics on Facebook, Twitter, Pinterest and Linkedin…