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Design

Design for visual identity for Child Care Resource & Referral

We decided to use pro bono service because we had grown beyond our "state" funded core services and were all over the place. CCR&R needed a brand and messaging for our constituency; we required professional advice but, as a nonprofit, did not have the funds to pursue it. Taproot helped bridge that gap by connecting us with highly skilled volunteers who produced professional-level, usable end results.

Our organization received a Taproot Service Grant in 2016 and adopted a full branding and messaging plan with recommendations from our skilled volunteers that we implemented through a separate Taproot+ project. Participation in one pro bono service seems to lead to another! We continue to have plans to reach out for more pro bono. It has become an increasing part of our budget.

Taproot+ creates new opportunities for nonprofit professionals and skilled volunteers to connect and engage in pro bono by consolidating information and resources for the market.
Taproot+ is a program of the Taproot Foundation.