Tomahawk, WI 01/15/2014 (BasicsMedia) – Internet technology and now software giant Google, Inc. (NASDAQ:GOOG) has come up with a Windows 8 update and improvised tab functions on their way soon to delight users. Google has also enhanced its ultra-fast Chrome browser to ensure better speeds and performances with great options like searching web pages generated by unwanted ads and videos in the browser and quickly controlling them. With more tab tools and updates to help customers keep their computers more organized, Chrome will lend a useful hand to Windows users, bringing them closer to Google, if not Microsoft.

With a trendy “Metro” mode designed for virtual machine kind of usage, Google has made the Chrome browser function just like Chrome operating system, but from within Windows 8. This should become a huge hit with the developer community at large, as it brings a slew of benefits like better control over software development and testing conditions. For common users, some much-needed options for safer Web browsing including auto-detection and stopping malware attempts with the Chrome app for Windows should be useful.

Google’s Chrome OS strategy and the Windows market

With most products and apps of Google gaining worldwide sales and appreciation and significantly surpassing its expectations, Google, Inc. (NASDAQ:GOOG) has penetrated well into many key technology segments ranging from Internet search to online marketing to the latest hot technology segments – smartphones and tablets.

Google’s increased Chrome OS focus stems majorly from Google’s long-standing strategy to penetrate Microsoft’s once niche personal computers segment, which holds huge potential worldwide for Google. Although it took a long time, Google managed to surprise Apple (NASDAQ:AAPL) on the way with Google’s Android operating system gaining steady market share and offering stiff competition to Apple’s iOS operating system at comparable technology levels and cheaper prices. Google is now closer to taking on Microsoft in its own domain. With Google’s open-source and free Docs already giving significant competition to Microsoft’s fee-based Office Suite, this should be another growing strength for the leading search giant.

Google’s overall profitability from its product line

Undoubtedly, Google, Inc. (NASDAQ:GOOG) has played a pivotal role in revolutionizing the software industry with its hugely popular open-source solutions like the Android operating system and common-usage applications like Gmail and Google Drive, affecting the fee-based software solutions started by Microsoft and Apple way back in the eighties. The Chrome OS will prove a boon to customers, giving the comparatively expensive Microsoft Windows a run for its money. Google is seeing profitability with its various inventions, even if some of them are not worthy of mention. Worthy of mention is Android, which grew from a mere 2% of its overall revenue around 2008 to around 15% currently.

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Rahul has been in the media business for over twenty years both behind and in front of the mic and camera. Going to UW Stevens Point for communications, starting out in radio then moved into television with a regioal affiliate and finally embracing the web with BasicsMedia.com as a district manager and producer. He also runs his own small production house called Fin-Stocks Productions in Mumbai.