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Morning Parade at Heaven, WC2

David Sinclair

March 7 2012, 6:48pm, The Times

Morning Parade stepped boldly onto the first rung of the stairway to the stars with the release this week of their self-titled debut album. By the time you read this, the group from Harlow, Essex, will already be in New York setting out their stall for the North American market, ahead of appearing at the SXSW festival in Austin, Texas, next week. In London, the air of exuberance was tinged with an undercurrent of relief. “This album has been a long time coming. Thanks for being so patient,” said the singer Steve Sparrow.

But has the world really been waiting for yet another five blokes, all dressed in black, with a major-label marketing plan and an indie-musical style poised just-so between rock and rave? The…