Enable instant access to the best promotions in a subscriber's location and initiate upset or cross-sell opportunities

Third-party Promotion Campaigns

Promotion campaigns to target users based on their location can be sold to any enterprise, street vendor or retailer

Location-based Marketing

Location-based marketing has the potential to not only help revolutionise customer experience, but also help operators to effectively target subscribers based on their location and context.

Mobile Money Shop Promotion

Send subscribers details of the nearest mobile money shops and encourage greater spending with special promotional offers if they visit their nearest store.

Retail Partner Promotion

Establish new revenue streams by enabling location-based marketing for selected retail partners. Retail partners will pay to have their stores or services promoted to subscribers, based on their proximity to a retailer’s store.

Registration and Management

Enable registration and management of mobile money agents, retailers and informal traders through Myriad Connect’s tool for easy provision of point of interest and location-based services.

Targeting subscribers, in real-time, based on their location facilitates the delivery of contextual, relevant engagements that will drive greater responses and revenue generation.

Location-based Engagement

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Enabling Location-based Services for subscribers, regardless of mobile device or data connection – to reach100% of the customer base

Enabling instant access to the best promotions in a subscriber’s location and initiating upsell or cross sell opportunities to drive revenue generation

Promotion campaigns to target users based on their location can be sold to any enterprise, street vendor or brick-and-mortar retailer