#CONQUERTHEICE. INSTANT TRACTION ON ALL ICY SURFACES

From America's #1 Pet and Child Safe Ice Melter, Safe Paw®,
Comes the Sure Way To Get Traction on Ice and Snow.

Get The Peace Of Mind You Deserve With Traction Magic®

100%

Natural

Safe to Handle

Effective

What is Traction Magic®?

The use of ice melters does not solve the problem of the need to immediately cross icy or snowy surfaces. So, in
2012, Gaia Enterprise, Inc. undertook the task of developing a product that could be safely spread on any surface and
would provide instant ice traction while being guaranteed safe to handle.After experimenting with thousands of
ingredients, Gaia has applied for the patent on its traction agent, Traction Magic®.

Traction Magic® is the only traction agent that works instantly, It could be used when your car is stuck, when you
need to walk on walkways, driveways or decks.

We are so sure about the qualities of Traction Magic®
that we can say with certainty:

Guaranteed Safe, Easy, and quick to apply

Guaranteed immediate tire traction

Guaranteed to give immediate sidewalk & driveway traction

Guaranteed pet & child safe

Guaranteed safe on uncured concrete, brick & stone

Guaranteed to work in all temperatures

Guaranteed to contain no salts or chemicals

It's as easy as 1,2,3:

When driving

1

Stuck in the snow?

2

Apply Traction Magic®

3

Go!

When walking

1

Slipping / Falling?

2

Spread Traction Magic®

3

Walk Safely!

How Traction Magic® Works

A 2004 paper published in the American Physical Society addressed "Why Ice is slippery"*.
The findings included that slipperiness results from the fact that there is a liquid layer
present on its surface at temperatures down below -35°. As illustrated in the magnified image,
Traction Magic® is a patent pending 2 part granule system: Consisting of all natural crystal
granules that function as Absorbers and Grippers.

The Absorbers first siphon up the liquid layer that's above the ice.

The Grippers with their spike like ends, embed themselves into the ice sheet.

The Result: By applying Traction Magic® onto icy surfaces
these all natural crystal granules absorb the the icy liquid layer and then embed themselves
into the surface. Together, the embedded Grippers and Absorbers form a stable non-slip
surface which is similar to that of sand paper. Thus providing traction for
your shoes, tires and paws that travel on it.

Who makes Traction Magic®?

Traction Magic® is manufactured by Gaia Enterprise, Inc. Gaia is the patent holder and manufacturer of the
revolutionary ice melter Safe Paw®. Safe Paw® was the first ice melter that was environmentally safe and was
guarateed safe to be used around people, children and pets while not damaging property. Up until 1987 when Safe
Paw® was introduced, all ice melters were salt based. Those were not people or property-friendly. Safe Paw®
is used by home owners, businesses, government, airport and construction sites.

Traction Magic® family of products

Traction Magic® is available in the following presentations
that cover the consumer, commercial and industrial side of the market.
We are sure that any of them will deliver the results needed for any application.
Ton Totes (not pictured) are also available. Images are not scaled to real size.