August 8, 2011

WaterSense partners Kohler and Lowe's – as part of a larger coalition of water-conscious organizations – have launched a new public service campaign called Wasting Water is Weird. The campaign features tips from the WaterSense program and links to the website for additional water-saving information. It is already running online and will soon launch on television. It's a positive, humorous message delivered by Rip the Drip, who shows up just when using water becomes wasting water – and that's when things get weird.

Want to help? Check out the videos and meet Rip at www.wastingwaterisweird.com. You can like Rip the Drip on Facebook and follow him on Twitter @RipTheDrip. Then tell all your friends and family to do the same! Your role is vital to help bring attention to the issue and ultimately help change behavior for the better.

Thanks for your help, and remember: Wasting Water is Weird!

2) EPA Launches Revamped Sustainable Water Infrastructure Web Pages Our communities depend on aging drinking water, wastewater and stormwater infrastructure for the health of its people and the vitality of the local economy. With the release of the Wastewater and Drinking Water Infrastructure Sustainability Policy last fall, the Environmental Protection Agency (EPA) took the next step in our efforts to work with the water sector as it moves towards more sustainable practices. This week, the Agency has launched an enhanced set of web pages to provide information and resources for meeting the water infrastructure challenges faced in communities across the country.

Local elected officials and decision makers play a vital role in safeguarding the shared community assets that make up our nation's water infrastructure. To support local officials as they meet these challenges, the updated web pages also have a new section specifically for local officials. The pages provide information, resources, and materials designed to meet the needs of local officials committed to leaving a legacy of sustainable water infrastructure. It provides information that every local official should know about their community's water infrastructure and offers concrete, achievable steps that local officials can take to put their community on a more sustainable path or enhance existing efforts to address their water infrastructure needs.