Spam back on menus in Japanese Burger Kings

Spam, that lurid pink combination of processed shoulder pork and ham immortalised in song by the Monty Python team, is making a comeback in Japanese Burger King restaurants.

This month the fast-food chain is launching its new Spam ‘sliders’ – small bite-sized burgers priced at ¥330 (£2.50), marketed directly at Japanese women under the tagline ‘What women want, women get’.

The sliders are in direct contrast to another item on sale on menus in Japanese Burger Kings, the Meat Monster, which includes a whole chicken breast, two beefburgers and an egg and contains a waistband-expanding 1160 calories. The Spam slider will come paired with a BLT sandwich. Burger King is the third-largest burger chain in Japan, behind MacDonalds and the local Mos Burger.