Spotify - SxSW Activation

Project: Create an activation for Spotify at SxSW that includes partnerships, product highlights, and performances to engage consumers and drive brand awareness and love.
Execution: Created an immersive experience called "Spotify House" that included new opportunities to interact with Spotify, see bands, and experience SxSW through Spotify.
Role: Design Director both in strategy and execution, working with a team to produce all visual aspects of the activation including websites, physical activation, social media and any other branded content.

Brand Sheet for different logos to be used at Spotify's "The House" at SxSW