Kimi Räikkönen now a purveyor of alcohol

At the end of August the cruise and ferry ship operator Tallink announced that it has acquired the rights to sell an alcoholic drink with the Iceman brand. The Finnish racing driver Kimi Räikkönen has now appeared in official media material for the Iceman Long Drink, a mild alcohol drink.

The Finn has a long history with partying, dabbling with alcohol and promoting niche brands such as Makia and Sheriffi bubble gum. As the veteran driver's career in the Formula 1 series draws to an end, he continues using his name and the Iceman moniker for tongue-in-cheek brands such as the Iceman Long Drink.