Creating Photography Business Deadlines And Limited Offers

First let me say, thanks for all the comments and feedback everyone posted. It just goes to show that we all experience negative feedback…usually one time or another, but we need to learn how to channel it.

Today’s video I wanted to talk about Deadlines and the power of using them in your business. I wanted to share a Deadline that has me running to the store TODAY with my son. If I don’t…Guess What’s Going To Happen? I’ll tell you in the video

Bottom Line: They got me…but you know what? I need that kick in the butt sometimes to get me moving. Sometimes you have to give your clients a kick in the butt too!

Through that you provide a great idea for marketing. My lab occationally offers 2 for 1 prints on large sizes (16×20 and up) and I could pass the savings on to my customers in the form of buy one get one 1/2 off and they don’t have to be from the same print. This might be a way of getting our customers to think of buying larger prints.

Scott, I really appreciate you taking time out of your busy schedule to share marketing tips with us. Thanks for all the tips! If I lived closer I’d come by to give you and your family a hug! LOL Have a great weekend.

Richard S.

Dear Scott:

YOu are correct: One must enforce deadlines and specials.
Failure to do so means essentially “You Get NO respect”.
Pretty soon you will have people thinking you are not for real.
Trying to walk all over you.
NO Way YOu can allow that to happen Sir.
Keep up the great videos and programs.

Great information Scott. Thanks! That’s something I’m going to have to impliment into my business.

Nancy

Thanks Scott for another great suggestion! I made my first big sale today, thanks to your training!

ken

its nice to know that other people are having the same problems as us. Better still to have someone like you, Scott, that are willing to provide the answers.
I love the short,concise,videos and the audios.
Keep them coming PLEASE.

Scott ~ We absolutely must respect deadlines, I know when I have Kohl’s Cash, it has a deadline, and if you don’t spend it, it’s gone, so I practically tape it to my forehead, to remember… lol, no really, I stick it right in front of my face, usually near my keyboard! (Grin)! Thank you so much for reminding us why we need to pay attention to them, and to enforce them in our business!

Evelyn

Terry

Good advice Scott. And yes many people do respond to saving a few dollars in these times. And I can understand the time-line in redemtion as a motivator. Thank you so much for what you give us here.

Barry Schrock

Hi Scott,

I couldn’t agree more. I learned years ago in a previous business that any advertisement to be effective had to have at least one or more calls to action. A reason for the recipient to respond. Something Free, a discount and better yet followed by a deadline.

Thanks for the videos and can’t wait for the rest of your info to arrive.

Great recommendations Scott. As I in the hospitality trade with my fulltime job, we encounter disgruntled guests too. This happened recently, one hotel guest complains how outdated the room and how lumpy the bed is. Three days later with the exact same guest room, a different guest praises how great their room was.
Approximately 1% of our clients with never be content with our product or services no matter how we try. They just can’t be pleased. The surveys are most valuable, but you occasionally get this 10% that throws off your constructive critiques.

Liam Pope

Hey Scott,
I live in Thailand. I ordered your NPB package with the psd files. It cost me an additional $60 in customs duty to pick it up at the post office here. I didn’t like paying it, but thought it would be worth the extra money to have the package. I was right don’t regret paying extra. Of course you’re making money, but I believe your joy comes from helping people. Just wanted to say thanks. Liam