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The report contains six recommendations for improving the positive investment marketplace:

To provide trusted sources of information that make positive investment easy to understand and do. Investors need trusted sources of information on the positive investment sector, provided by organisations that can be considered as independent of any one business or particular commercial interest and that make it easy to invest.

To encourage positive investors to be more active in the management of their money. There is an urgent need for education and awareness programmes to encourage positive investors to become more active in the management of their money, and to give them the confidence to choose to make positive investments directly rather than relying on intermediaries.

To broaden the market by creating positive investments tailored to the needs of a younger audience. The younger investor needs products that are both lower risk and that have lower minimum investment amounts.

To support IFAs in advising on positive investments. IFAs need support in understanding the positive investment market and how to advise on it, so that investors who want to make positive investments no longer need to do so unadvised.

To develop a secondary market for positive investments. A great deal of emphasis is placed on the raising of new share capital, but investors need a functioning secondary market so that they can realise their investments in a timely manner, and at the right price.

To work together with the Financial Conduct Authority (FCA) to develop a consistent regulatory regime for positive investment. Positive investors are educated people who tend to give extensive consideration to the positive investment choices they are making. They invest with a different attitude to financial risk, in that they balance the possibility of financial loss against the opportunity for social or environmental impact. Understanding their motivations can provide vital information on changing attitudes to risk and how this can be used to develop a consistent regulatory regime for positive investment.

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