Proposition Testing

What holds back your sales pipeline?

Through our many engagements, we have often found that the barrier to increase revenue can be found with your product or services proposition to the market, and also a lack of understanding specific to buyer criteria.

Due diligence in this area can reap significant rewards and further empower your own organisation to understand the proposition that appeals most to your target market. Our network, many of whom used to buy products and services such as yours, can rapidly direct your proposition and positioning to ensure you have the best possible opportunity for success.

We can also take any newly developed propositions into our direct and referential network. This would result in measured feedback to your organisation in a short time frame, and at a much lower cost than traditional methods.

This approach can often be the difference between success and failure with any product or service proposition and a low risk way of capturing market interest and delivering results.