Você Está Louco, Ricardo Semler

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.In 1982 at the age of 24, Ricardo Semler took control of Semler & Company, a business founded and, until then, managed by. a rule for every contingency. Upon taking office, the younger Semler began dramatic organizational restructuring. Among other things, he immediately renamed.. Most observers predicted that these actions would destroy the company. Semler’s changes, however, did not bring about the demise of.

.In 1982 at the age of 24, Ricardo Semler took control of Semler & Company, a business founded and, until then, managed by. a rule for every contingency. Upon taking office, the younger Semler began dramatic organizational restructuring. Among other things, he immediately renamed.. Most observers predicted that these actions would destroy the company. Semler’s changes, however, did not bring about the demise of.