12/28/08

Researching the products of competitors, even to the point of purchasing and then carefully analyzing each piece, is a common practice in the auto industry, especially so at the bleeding edges of performance and technology. Porsche's purchase of a Tesla Roadster is therefore unsurprising, except that it indicates a dissatisfaction with the eRuf 911 recently revealed in concept form. The move also indicates work on Porsche's own lithium-ion-powered electric vehicle is still at such a nascent stage that it can benefit from such research.