How do you follow a project like the Macintosh? A high-flying Apple spinoff called General Magic tried to answer that question in the early 1990s.

After revolutionizing the personal computer, a team of ambitious ex-Apple engineers set out to build a connected touchscreen mobile device that prefigured the iPhone by 25 years. Their startup, General Magic, became one of the hottest ventures in Silicon Valley — before it all came crashing down.

“That period is one of the most important in computing history,” Sarah Kerruish, co-director of new documentary General Magic, told Cult of Mac. “It’s when handhelds were first realized, and when we saw the first early stages of the internet. General Magic combines these profoundly important threads in technology.”

As the iPhone turns 10 years old this week, the Apple’s long streak of dominance makes it seem like iPhone will rule the tech world for the forseeable future. Nothing last forever though, so what could the iPhone look like in 2027 when technology is more seamlessly embedded in our lives?

Cult of Mac is collaborating with Wired U.K. all this week for an in-depth look at the iPhone’s lasting impact and possible future. Tech experts that Wired talked to are pretty optimistic that the iPhone will still exist in some form 10 years from now. But interacting with it will be completely different.

Essential inc, the new tech company founded by the godfather of Android, Andy Rubin, is set to unveil its first product at the end of this month.

A new Twitter account created by the company teased the announcement today with its first ever tweet to hype what many anticipate to be a new Android smartphone. Rubin shot followers a teaser in March, but now Essential is busting out its own glimpses of the smartphone that may include a 360-degree camera.

Samsung and other Android smartphone makers are about to get some new competition. Photo: Killian Bell/Cult of Mac

Former Google VP Andy Rubin is in talks with carriers about selling a new smartphone he has created with his startup, Essential.

Rubin left Google two years ago after creating Android and the leading the team behind it for eight years. Now that he’s had time away from the search giant, Rubin is planning to take on the iPhone and Android handsets with a new type of smartphone that specializes in artificial intelligence.