Barack Obama's "If I don’t call you" fundraising letter

Barack Obama's "If I don’t call you" fundraising letter describes a letter to potential donors from Barack Obama's 2012 presidential campaign. The letter's tone has a strange personal touch that one would typically expect from sales pitch. Obama tells the reader that "I’ll be calling some grassroots donors like you," and that if he doesn't call, "there’s a chance I’ll see you at dinner," before asking the reader to "send $3 dollars or more." [1]