In 1997, CB Craft Breweres Owner Mike alcorn changed the landscape of craft beer in Western New York. Disappointed by the lack of quality craft beer in the area, Mike decided to open a brewery in Honeoye Falls, NY and brew private label beers for area bars and restaurants. He named the brewery Custom BrewCrafters to reflect the company's core business model of brewing private label beer. Their tag line is: "Small Batches. Big Taste." They also own the Pint and Goblet Tavern.