Debashish Talukdar has been taking over the social media marketing space these last few months with the launch of his new agency Talukdar Consulting. Debashish got started with Youtube, learning and hacking the algorithms to grow and monetize channels and quickly moved into other avenues such as Instagram and Facebook.

Now Debashish runs a fully operational marketing agency that specializes in managing and growing social profiles as well as building and running targeted marketing campaigns on social media profiles to generate leads and/or sales for businesses. Born in a small town in India, Debashish proved everyone wrong by doing something completely out of the norm, today he’s here to share his story with everyone.

Hey Debashish, thanks so much for taking the time to sit down with us today, how are you doing?

“I’m doing perfect and everything is beautiful.”

Glad to hear Debashish we’re blessed to have you, can you take a quick second to explain to our listeners & readers who you are and what you do?

“Well, like we know my name is Debashish Talukdar, I originally hail from a small town called Barpeta Road located in West Assam, India. I’m pursuing my bachelors degree in Computer Science & Engineering from Sikkim Manipal Institute of Technology. Besides this I’m currently running a Digital Marketing Agency known as Talukdar Consulting which helps businesses and entrepreneurs increase their revenue and social media presence by leveraging social media marketing strategies.”

Awesome Debashish thank you, real quick just wanted to say congrats on all your success lately! How did you get started into the social media marketing space?

“Apparently I started with e-commerce but dropshipping demanded that I had some capital. So, my friend suggested me that I leverage my social media marketing skills to help other businesses and entrepreneurs boost their revenue and social media presence instead of my own. And this is how I got started into the social media marketing space.”

What did you learn about youtube that has helped you get to where you are?

“Thanks to YouTube and other social media sites, each one of us can take center stage and present out views of life to a worldwide audience. YouTube made me realise that we’ve got the power within our own hands to change lives through video on demand. There are a lot of things that I’ve learned about YouTube that has helped me get to where I am but long story short- the most important thing that I’ve learned is that if someone learns how the YouTube algorithm works and can hack it, then making money from YouTube is easy. When I say hacking I don’t mean going around the backend and coding stuff but strategies and insights that gives you a boost over others.”

For those who don’t completely understand it, How does social media marketing, such as the work your agency does, help a business grow?

“Today’s communication is unthinkable without Social Media. Business climate nowadays is demanding a social media presence regardless of the line of work they are in. If their business is not on Facebook and other social networks, it’s as if it doesn’t exist. They can forget about new customers coming in. Believe it or not, most people get information about their needs online. Moreover, this trend is growing by the day. By stepping in contact with their audience, they can provide a recognizable quality for them. This way they get a lot – a good name for their business, an increase in their customer number as well as additional buyers. And of course, last but not even close to least, loving fans that will put in a good word for the business with the people they know.”

What would you recommend someone who owns a business but doesn’t yet market themselves on social media do to get started?

“The importance of social media in business is growing at warp speed. With more and more people joining social media sites and using them regularly/efficiently, the social media industry is bound to become bigger in the coming years. It’s booming like never before. No, the social media wave isn’t ending anytime soon and businesses should take advantage of it if they want theirs to survive. With such amazing growth, every business today needs to leverage proper social media channels in the best possible way. Not because it’s the “in thing”, and not because it sounds simple, but because their target audience is hanging around the popular social networks. And they’re engaging with their favorite brands and connecting with them on different levels.

“By giving their business brand social media touch, they not only generate more business but also connect with their customers better and serve them on a higher level which actually makes their marketing easier.”

Great advice Debashish, now what about growing on social? How would you recommend grows their following on the different social media platforms such as instagram, facebook, and youtube?

“I’ve personally built and grew many Instagram and Facebook pages as well as YouTube channels. In my opinion there are two reasons why a person is on social media- either they want to learn something to solve a problem, or they want to be entertained. Brands/entities should understand that their content should accomplish at least one of these, if not both.

“What I’ve understood from my personal experience is that as long as someone is giving out real value on the table their brand/entity will grow regardless of what the market has to say. Useful content is what’s going to bring in subscribers/ followers and long-term viewers. Besides this people need to realise that “Patience & Consistency” is a must. Every big brand/entity that everyone sees today started with 0 followers. Instant gratification is a myth that people need to understand, good things take time to build.”

Awesome I’ll have to try that out myself! Now on the other side of the bridge Debashish, you have been able to start a successful agency and generate results for many businesses, can you give us some advice on how to start and scale an agency when first starting out?

“When you’re starting your agency, the first thing you need to do is identify the services you will be offering your clients. Once you decide on your services then you need to decide what your target market will be. Pricing your services can be one of the most difficult things to do when starting a marketing agency so you should’ve packages and bundles clearly built to show businesses when approaching the close.

“Personally, I’ve scaled my agency by running an affiliate scheme for whoever got my agency clients, took my Facebook and LinkedIn game to the next level with strong marketing strategies and there are many other ways as well.”

Who would you say taught you most of what you know about social media marketing and building a successful agency?

“YouTube & Google helped me in some way, free webinars did teach me a stuff or two but most importantly it was Joey Staiber and Jason Bramble who helped me get into the social marketing world. His course is surely worth the money that I paid for learning and anyone who wants to learn about social marketing should definitely get his course.”

What’s next for you Debashish, flying a plane? Walking on the moon? How do you plan on topping what you’ve already accomplished?

“Monetary or materialistic values were never my goal because happiness has always been my ambition. As for my agency, I’ve few strategies planned that are currently being executed to scale it to the next level. Besides this what I plan is to experience everything and get it out to the people who need it. I want to become the face of a brand and if that earns me the taste of fame along the way I won’t mind. I want to leave behind something that is appreciated by others, besides this I’ve a vision to inspire people to make a difference and not just make a living and a mission to reform the way one thinks about the education system.”

For those interested in hiring you to grow their business, how can someone find & contact you?

Well Debashish thank you so much for taking the time to sit down and talk with me today, anything you’d like to leave our listeners/readers with?

“Millennial focus on materialistic or monetary values that they forget “happiness and peace of mind” is the real success. Most individuals (myself too) work so hard that they neglect their health. “Without your health, your Wealth won’t matter”, the sooner people realise this, the better it is for them.”

“Patience & Consistency” is the key to success and just like I’ve said earlier “Instant gratification is a myth!”