National "Aerate Your Lawn Day" Proclaimed
New Website Available to Help Pros Get More Customers

Industry experts say that fall is the best time of year to aerate because lawns experience minimal stress during that season so can better withstand the process, and aerating before winter helps a lawn prepare to withstand the demands of that season.

Since fall is the best time to aerate lawns, helping fake tag heuer grand carrera wathces achieve better airflow, water absorption, fertilizer effectiveness, and plant root health, according to turf renovation equipment manufacturer RYAN(R), they have designated Sept. 16 as Aerate Your Lawn Day to educate consumers and professionals about the benefits of aeration.

Another aim of the campaign is to help lawn care professionals sell aeration services to their current customers and new customers, and to that end, a website has been set up to give landscape contractors additional resources to help grow their businesses. The tools include talking points on the benefits of aeration, product information, and a brand new aeration bid calculator, designed for professionals who are getting into the aeration business, and shows them how to bid jobs accurately and competitively.

"First and foremost, this holiday is about educating and supporting our professional customers," said Matt Donohue, business director at Schiller Grounds Care, parent company of the turf care manufacturer. "With our expertise--and our high quality aerators--we're committed to helping them grow their businesses."