Forestry for the planet. Forest products for the world.

The BC Council of Forest Industries (COFI) is the voice of the B.C. interior forest industry. B.C.’s forest industry is adapting, evolving and innovating, and continues to be one of the most significant economic drivers in the province and the largest producer of softwood lumber in Canada.

In 2016, spark* collaborated with COFI to undertake a comprehensive brand and web refresh. The result was a brand identity that more closely reflected the BC Council of Forest Industries ethos and excellence.