Featured Collections

About Us

2KOOL 2B TRUE (A.K.A. 2K2BT) emerges from the sunny streets of Miami. Our brand was inspired by the urban and tattoo-influenced art we breathe everyday in this beautiful, hotbed of artistic minds. Through our tattoo inspired designs and apparel we want to spread the vibrating culture in which we live. Impersonate the tattoo art that lives in peoples’ bodies and minds and impregnate it into our tattoo clothing and apparel to deliver badass, cool looking stuff to the world.