New Hardee’s Opening in Swansea, S.C.

SWANSEA, S.C. (May 18, 2015) – The opening of the new Hardee’s of Swansea will take place next week with planned promotional activities. This newest Hardee’s location at 105 N. Church St. opens on Monday, May 25th, at 5 a.m.

Planned opening celebration activities will follow several days later on Saturday, May 30th. On that day local radio station WCOS will broadcast from the Hardee’s at 7 and 11 a.m. The radio station will have a prize wheel at the broadcasts and prizes include coupons for free menu items, mystery value gift cards and Hardee’s logo promotional items. During the opening week, the Hardee’s will also be delivering food to selected community locations.

Hardee’s coupons for menu specials will already be circulating throughout the community and also will be included in a local newspaper ad.

The new Hardee’s will employ 55 to 60 employees, according to Hardee’s franchise operator Boddie-Noell Enterprises. The company already operates more than a dozen other Hardee’s locations throughout South Carolina.

In addition to a menu that is built around the famous Made From Scratch Biscuit, charbroiled 100% Black Angus Beef Thickburgers, Hand-Breaded Chicken TendersTM and fresh fried chicken, the new Hardee’s location will also feature the chain’s fresh-baked buns for the full selection of 1/3-pound and larger Thickburgers.

Seating up to 69 guests, the new restaurant has a distinctive look, featuring the latest “retro” Hardee’s restaurant design and includes a flatscreen TV. The restaurant also features drive-thru service.

“We’re really excited to bring this newest Hardee’s location to Swansea and surrounding Lexington County communities,” said Mike Boddie, president of Boddie-Noell Enterprises. “As a family-owned company, we look forward to being involved in the community and to supporting the growth of the area.”

Operating hours for the new Hardee’s will be 5 a.m. to 10 p.m. on Mondays through Thursdays, 5 a.m. to 11 p.m. on Fridays and Saturdays, and 6 a.m. to 10 p.m. on Sundays.

This newest location will be the 335th Hardee’s operated by Boddie-Noell, which has been a Hardee’s franchise operator for more than 50 years and is the largest Hardee’s franchisee in the United States. Boddie-Noell owns and operates Hardee’s locations in South and North Carolina, Virginia and Kentucky.

About Boddie-Noell EnterprisesBoddie-Noell is proud to have been a Hardee’s franchise operator for more than 50 years. Family owned, Boddie-Noell is the largest Hardee’s franchisee in the United States with 335 restaurant locations in four states. The company is based in Rocky Mount, N.C. For more information, visit www.bneinc.com.

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About Boddie-Noell Enterprises

With over 55 years success as a Hardee’s franchisee, family-owned Boddie-Noell is the largest Hardee’s franchise operator in the United States with more than 345 restaurant locations in four states. The company is based in Rocky Mount, N.C. Boddie-Noell Enterprises, a franchisee of Hardee's Restaurants LLC, is an Equal Opportunity Employer (EOE)