Ben & Jerry’s Partners with United Way for Free Cone Day April 4

Greensboro, NC (March 31, 2017) – Ben & Jerry’s Friendly Center is partnering with United Way of Greater Greensboro for the second year in a row to celebrate “Free Cone Day” on Tuesday, April 4, 12 to 8 p.m.

Free Cone Day offers every visitor to Ben & Jerry’s a free ice cream scoop of their choice.

Free Cone Day will take over the central plaza of Friendly Center and will feature outdoor games, a DJ, and special appearances by the Greensboro Swarm mascot and the North Carolina A&T State University drum line, pep band, and cheerleaders.

Ben & Jerry’s celebrates Free Cone Day every year as a thank you to their customers. The celebration has grown over the years into a global event at Ben & Jerry’s locations around the world.

Participants will have the opportunity to make a donation to United Way during the event, and 100% of donations received will be given to support United Way’s efforts to reduce poverty in the greater Greensboro community.

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LIVE UNITED: United Way fights for the opportunity, prosperity and future of every person in greater Greensboro. We bring together dynamic and caring professionals and volunteers who teach, coach and inspire the 57,000 people in our community, struggling to obtain basic needs. We are leading long-term solutions that meet the unique needs of individuals and ENTIRE families.The federal government defines poverty as family of four earning $24,300 per year. With so many of our neighbors struggling to meet basic needs, United Way believes poverty must be addressed so that our community can thrive. www.unitedwaygso.org