TRANSFORMATIONAL MARKETING MAP FOR BUSINESS COACHES

The Transformational Marketing Journey for Business Coaches guides you through a comprehensive 12 step process explaining each step in detail and showing you a systematic way to grow your coaching business.

TRANSFORMATIONAL MARKETING MAP FOR BUSINESS COACHES

The Transformational Marketing Journey for Business Coaches guides you through a comprehensive 12 step process explaining each step in detail and showing you a systematic way to grow your coaching business.

InnovaBuzz #102 – Fiona Kerr, Speaker – Scientist – Implementer

Fiona Kerr, Speaker – Scientist – Implementer

In this episode, I’m excited to welcome to the InnovaBuzz podcast Dr Fiona Kerr, Industry Professor (Neural and Systems Complexity specialist) at the University of Adelaide.

Fiona advises and presents on a range of topics regarding the neuroscience around how leaders build better brains and creative, flourishing organisations.

This is a fascinating discussion about leadership and what we can learn from neuroscience and Fiona’s research to become better leaders, improve our brains and those of the people around us. Listen to the podcast to find out more.

Listen to the Podcast

Show Notes from this episode with Fiona Kerr

Key points and take-aways from this episode include:

Learn how Fiona’s study of Witchcraft at University led to her career in neuroscience.

Human interconnection and relationships are critical to all aspects of leadership and Fiona explains what is happening in our brains that explain how this in fact works at the neural level and why this differentiates successful leaders from others. This is why great leaders have great communication, build trust and buy in.

Each of us physically and physiologically impact each other. To understand what’s occuring in our brains when this happens, allows us to choose to make this work for us rather than against us. We are able to synchronise with others for good.

Great leaders have a few common traits – they have a clear vision and desired outcome that is well communicated; they have a clear set of values; they have pragmatic optimism and “bounded optimism” allowing people the freedom to test boundaries and try new things, knowing they are in a safe environment.

In remote teams, it’s really important to get together, in the same room, very early on. This creates a variety of physiological connections. If you do that very early on, the neurological changes that occur through direct interaction, means that technology can be used much more effectively later on.

In teams, people need a clear mandate to work to. It’s important to clarify “permission to act” – is what they are being asked meaningful to them, do they have choice in how to achieve the outcome, can they bring their competence to bear, can they see progress, does it align with their values?

Fiona Kerr’s Tips to take care of your brain – to encourage Neurogenesis, or growing a “new brain”. We know that brain cells are being shed all the time, but we can also build new brain cells, even in older age! It’s important to pay attention to things.

Exercise – allows our brain to get sufficient oxygen. We were built to think while moving.

Learn new things – “build new real estate, to grow the town”.

Gut health – this impacts on the health of our brain! What you eat affects how you think and how good you feel about everything.

Human interaction – we really do impact each others’ brain! Put your phone down and chat to people! Look them in the eye!

Sleep – at least 7 hours, to embed the learning from the past period.

Allowing yourself time to daydream, often allows you to come up with ideas and solutions to problems that you wouldn’t have otherwise.

The Buzz – Our Innovation Round

Here are Fiona Kerr’s answers to the questions of our Innovation round. Listen to the interview to get the full scoop.

#1 thing to be more innovative – Observe, listen, watch and daydream. What’s being done and how can we do it better?

Best thing for new ideas – Remove milestones and measures! Often, this drives people to get bigger, better, faster – they have permission to exceed them and to re-design them. Also, ask team members, if this was your business, how would you do it?

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