Audi engineering has a history of bringing revolutionary pieces of technology to Le Mans victory lane. Late version of the Audi R8 prototype was the first race car to run gasoline direct injection and the R10 was the first diesel powered entry of the 24-hour race to claim... Read more

First competing in the 24 Hours of Le Mans race in 1999, Audi’s prototype effort has entered into almost every race since as a dominating force. In a quest for a 10th all-day event win at the 8.469-mile Circuit de la Sarthe for the German luxury car brand, the... Read more

Searching for their 10th victory, the Audi prototype program has placed every major iteration of their race purpose-built sports cars in the Sebring International Raceway winner’s circle since 2000. The Audi R8 prototype race car, as well as the R10 TDI and R15 TDI are... Read more

This weekend at Sebring International Raceway, the Audi Sport Team Joest prototype organization prepares for the start of the 2012 sports car racing season. Since entering the sports car prototype arena in 1999, Audi’s motorsport efforts have pushed the four-ring badge to the top... Read more

Drawing inspiration on the recent vampire television and movie craze, the latest 60-second Audi Super Bowl commercial features the brand’s newest S7 Sportback. Though the ad features an exclusive cast of vampires, these Audi luxury car TV spot have not be the blood-like... Read more

With all the fans of Audi or many European premium car companies in North America, true enthusiasts to a brand wonders why the smaller, more accessible vehicles are kept on the East end of the Atlantic. Either a matter of economics, prediction of tastes or fear disrupting... Read more

Once a chore for well-established automakers to incorporate electrified powerplants in a realistic production vehicle, the task has become much easier in recent model years as high volume and even premium car builders have embraced the technology. In reality, optimizing... Read more

An annual event where the best in sports car racing sprint around the Road Atlanta circuit for 1,000 miles or 10-hours (whichever comes first), the Petit Le Mans has become a final event in the sports car racing season. One of many sports car races Audi has won on a multitude... Read more

Audi is giving their Facebook fans the Green Police Super Bowl ad a bit early. The ad, which will be shown during Sunday’s game, features the Audi A3 TDI being praised by the Green Police during a “green crackdown.” The 60 second spot is actually a compilation of... Read more

Abt AS7 Audi Q7 Facelift
After a couple years, it’s easy to get bored with a car you drive every day, especially if it’s not a particularly exciting car in the first place. Take the Audi Q7 for example. It’s not a bad vehicle in any way, but just like every other... Read more