60 Creative Examples of Food Packaging Design

Design is everywhere you look, including food packaging. Every single item you buy has probably been through a design process. Lets take gum for example, the new orbit gum packages look so cool and unique.

Now you might think, ‘just because something has a good design doesn’t mean im gonna buy it.’ Thats true and i agree as well. But by having a beautiful packaging desing, the elegance of that product will rise. Plus, believe it or not, many people sometimes buy an item just because it looks cooler than the competition. This is sad, but so true. Now I’m not saying, you should sell crap with a good desing on it, what I’m trying to say is that you should sell a quality product with quality packaging. This way you will blow you competition out of the water! Without further a due, enjoy this roundup of food packaging design! We would love to hear what you think, so please comment below.

Igor Ovsyannykov

Igor Ovsyannykov is a 23 year old geek, blogger, and designer. He mostly spends his time working here and sharing resourceful knowledge with others. He also enjoys weight lifting, hanging out with friends, and losing his mind to progressive house music. If you would like to reach him, send him an email to inspirationfeed@yahoo.com

Fascinating to scroll down the pictures and see which stop you in your tracks. For me it was firstly the Irish beef Steak – though not for the reasons the designer probably intended. Also, the Waitrose soups (how clear and concise are they for range/flavour differentiation?) and the Ice Cream “in action” on the Connoisseur brand

Good point, GarethB.
For me, the best ones are those which do not seem to be meant for that specific product, like Alter Café, Splenda or Dr Oetker Pop Corn.
I also like Tanzania Coffee and Black Bens Rock.
It’s amazing how really creative designers succeed in going beyond paradigms and traditions to make remarkable works.
Really nice post, Igor! Thank you.