Support Your Local Projectionist T-shirt

A collaborative initiative from Alamo Drafthouse and Kodak, the first-ever “Reel Film Day” will champion the beauty of cinema’s richest and most enduring format with celebratory screenings at Alamo Drafthouse and independent theaters across the U.S. on March 5,

“35mm is the lifeblood of cinema.” says Alamo Drafthouse CEO and Founder Tim League. “It’s survival is integral to our mission and it’s importance is undeniable. I’m proud we’re championing the format with our fellow independent cinemas and galvanizing film fans from all corners of the country.”