at the intersection of business, parenthood, and music

So I lost the memory stick with the pictures I had taken while in the Bay Area for the Women 2.0 conference. That’s why it has taken me this long to do my first post about it.OK, so it’s not that long because I got back Sunday and it’s now Wednesday, but it feels long in Internet/blog time!I had to harass the friends I stayed with to email me the pictures I took with their camera because, yes, I forgot to take my camera with me.I guess when your brain is also trying to keep up with two kids, things like cameras get forgotten from time to time.Thank goodness we live in a time where lost memory sticks can be backed up by good friends and email!

As you may know, I was selected as a semi-finalist but not a finalist, and decided to go to the conference anyway.I’m glad I did.I saw the 5 finalists present and was quite confident that my company, and several others I met while there, would have probably been better (i.e., more fundable) than at least 2 of the teams that presented. But hey, it would be hard for most people to decide what teams are the best based on a one-page summary and 2 minute video.

Koollage was the winner and their tag line is Kool, Kolorful snippets of your digital world to go.The People’s choice award was Gaiagy and offers residential and commercial building owners recommendations for how they can most economically make their operations more eco-friendly. To see a full write-up on the winners on TechCrunch go here. But I digress.

It all started with a yellow car.I reserved a car at Hertz and got a pretty good $22/day rate and the lady at the counter asked me if I wanted a yellow car.I had expected a compact Hyundai or something so I said sure, but what do you mean by yellow? She said it was sporty and the notes said it was yellow. She told me if I didn’t like it I could exchange it for something else.I half expected it to be some sort of light yellow, champagne color, but it was in fact bright yellow and here’s the picture to prove it.I smiled when I saw it and figured everyone could see me so chances of my being hit in California traffic would be significantly reduced so I took that Chevy Cobolt, sporty, 2-door with sun roof car and headed towards highway 101!

Stay tuned for the rest of the Women 2.0 and yellow car story by subscribing to this blog.I’ll be writing about who I met and what I learned in the days to come.