There's one thing that keeps me from my favorite fast-food indulgence, the Junior Whopper with Cheese. It's called the Happy Meal. My kids insist on them. And our meals are indeed happier if I forgo my trip to Burger King so we can snag Happy Meals at McDonald's instead.

How does this relate to Home Performance?

A big focus among home performance professionals at the moment is driving demand. To do that…