In test after test, 50-60% of Stiki text responders clicked-through
to the advertiser’s website within seconds of receiving their initial
text response. But an added 10-20% clicked through days later.
Why? Because people don’t delete texts — the texts lingered on
consumers’ mobile phones weeks after the campaign aired.

And of those who clicked through from a Stiki text, about 25%
ordered — 2-4x the typical e-commerce conversion rate.