Notebook

It’s easy to spend money on marketing When you start a business, you get all sorts of advice on the subject of marketing and how you should put adverts in here, tweet there, and the list goes on. I know … Read More

Target your emails and marketing buy making sure your emails are sent only to people that are interested. They achieve a much higher rate of success as a result and fewer people will think you’re trying to fill their inbox with junk.… Read More

When a small business or member organisation wants to process payments online, they frequently look no further than PayPal. Many people have PayPal accounts and prefer to pay this way as it reduces the number of small websites which hold … Read More

Do you think your business is efficient? When you set up a business or introduce a new process, you carefully think through what has to happen and set up a process that will work and be efficient. Time passes and … Read More

Virtually every website you visit nowadays asks you whether you agree to the use of cookies on their site. In most cases this will be because the site is collecting visitor information through Google Analytics. The cookie is used allows … Read More

One of the advantages of using WordPress for a website is the separation between theme and content. The theme gives you the look and feel and the content are the words, images. It means you can change how it looks without affecting the … Read More

We are often asked “Does my business need a website”? This is a common question from people starting up in business. After all, it’s another expense and thing to worry about, so if it’s not necessary, then why do it? … Read More

25th May comes closer! It’s less than a month until GDPR comes into effect and you really ought to have started sorting your business, charity or organisation out. Here are a few tips that may help if you are still … Read More

When you are starting a business, there’s an awful lot to do and most of it is far more exciting than writing a business plan. So, why would anyone bother creating one? There are plenty of other things a start-up … Read More

Getting the prices for your products and services right is a tricky balancing act If you put your prices too high then whilst you’ll make money on a sale, people might not buy from you unless you are marketing a luxury brand. If you … Read More

It’s easy not to make time for growing Running a small business can be very stressful; there’s lots to do and little time to do it. As a result it is easy to get caught up in the day-to-day details … Read More

I updated my iPhone to IOS 11 over the weekend. When I next looked at the screen, I noticed that both wifi and bluetooth were on. Strange. I normally have my wifi on at home, but keep my bluetooth off … Read More