Once upon a time, gas stations gave away all kinds of cool stuff, most of it targeted at kids. As a child of the 70’s, I clearly recall of our Exxon “NFL Helmets” drinking glass collection, and my miniature Noah’s Ark collectible series (What genius ad team decided that was the perfect gas station promo?). The point is, these giveaways worked. My parents would bribe me not to annoy my older brother on road trips by promising me a new plastic animal for my Ark. My brother didn’t have to punch me in retaliation, my parents didn’t have to pull over; everyone was happy.

I’m not exactly sure when the freebies stopped, but that’s not the only thing that’s changed in American gas station culture over the years. Prior to the opening of the world’s first dedicated gas (or “filling”) station in St. Louis in 1905, hardware stores and mercantiles had gas pumps. The price of gas when the first “drive-in” filling station opened in 1913? Twenty-seven cents a gallon.

As I write this, I’m in Oregon, on the final leg of a 10-day road trip from my home in Seattle to San Francisco and Lake Tahoe. The cost of gas in Truckee, California, where my brother lives is $4.09 a gallon. I paid $3.59 in Mt. Shasta today, and thought myself lucky. Oregon also reminds me of another way gas stations have changed between then and now.

[Photo credit: Flickr user iboy_daniel]There were still full-service station attendants when I was a kid: clean, smiling, uniformed pumpers of gas who cleaned the windshield and checked the oil for free. Today, however, Oregon is one of the few states that prohibits the pumping of gas by motorists. I can’t tell you how many times I’ve been yelled at in this state for absentmindedly getting out of my car and touching the pump. I actually enjoy pumping gas, but I’m not going to fight about it. I just think southern Oregon might want to look into hiring gas jockeys who look as though they haven’t spent time in a federal prison or crawled out of a meth lab, especially when they don’t even bother to wipe down my windshield. “Here, take my debit card, please.”

I think the trend toward enclosing urban attendants in bullet-proof booths is something that’s fairly recent. That makes me kind of sad. No one should really have to risk their life working the graveyard shift for close to minimum wage, but being a gas station attendant is definitely a high-risk occupation in a lot of places. If nothing else, the temptation to snack on the plethora of chemically-enhanced food and beverages in the workplace creates a hazardous environment.

Although a dying breed, I’ve seen some pretty sweet, old-school gas stations in the rural Southwest, South, and California’s Central Coast that sell regional bbq, Indian fry bread, or biscuits and country ham. I once visited a gas station in Tasmania that sold artisan bread, local cheese, butter, and milk (in bottles, no less), and local wine, jam, and honey. I really wish gas stations/local food markets would catch on the States…it would make getting gas less painful, even if it further depleted my bank account.
Gas station design has changed drastically over the years. Many rural stations in the fifties and sixties sported kitschy themes, such as dinosaurs or teepees, and were roadside attractions in their own right. Today, we have mega-stations like the Sheetz chain, which is wildly popular in the northeast for made-to-order food, all of it annoyingly spelled with “z’s” (If you need coffeez to go with your wrapz and cheezburgerz, you should check it out). There is something to be said for one-stop mega-station road shopping, however. It’s incredibly convienient when you’re short on time or in the middle of nowhere, and in need a random item.

I love dilapidated old filling stations, but I’m also lazy, so it throws me when I can’t use my debit card at the pump. It’s kind of a moot point, because I possess a bladder the size of a walnut. The cleanliness of gas station restrooms, while still an advertising hook, used to be a point of pride. These days, I feel like I should be wearing a hazmat suit when I use most small chain station toilets. Seriously, if you’re not going to going to clean or restock your bathroom, ever, please don’t post a sign telling me to report to the management if it needs “servicing.”

As for those fun giveaways disguised as advertising? I think that maybe the Happy Meal is what killed it for gas stations. Once fast food outlets started giving kids toys, the ad execs had to come up with a new plan. Which I suppose is why most gas companies target grown-ups now, even if they still use cartoon graphics. Does the sight of anthropomorphized cars dancing atop the pump actually sell gas and credit cards? I’d rather have a set of drinking glasses.

Archaeologists in Armenia have discovered what they believe to be the world’s oldest wine press. The press is inside a cave, where they found the remains of grape seeds, pressed grapes, and vines of Vitis vinifera vinifera, the same type of grape still used in winemaking today. The site is dated at 4,000 BC, about 900 years older than the previous record holder–wine from the tomb of King Scorpion I, a ruler of Upper Egypt before that country became unified.

This isn’t the first time Armenia has broken an archaeological record. Last summer archaeologists found the world’s oldest leather shoe in the same region. These discoveries are hardly surprising. Armenia is an ancient land with a rich history. It had a complex prehistoric culture that culminated in the Kingdom of Urartu in the 9th century BC. Urartu was one of the greatest ancient civilizations of the Near East.

Armenia suffered from its position between several empires, and while it was often independent it also changed hands between the Romans, Persians, Byzantines, and other powers all the way down to the Soviet Union. Now it’s an independent nation again. It also has the distinction of being the world’s oldest Christian nation, having converted in the early 4th century AD.

During all this time they never stopped making wine. They were one of the main wine producers in the Soviet Union and have since started exporting their wine worldwide. Armenian wine even spread to Africa. During the Armenian genocide perpetrated by the Ottoman Empire during World War One, some Armenians fled to Ethiopia, where they cultivated vineyards. Many Armenian reds are very sweet and rich, and Ethiopian wine has a similar quality.

All of these past cultures and the Armenians’ own rich heritage has created an interesting destination for adventure travelers. Sadly I’ve never been there, but it’s been on my shortlist for years. Poring over maps and books, it’s easy to see that I’d need to spend a lot of time. The mountains offer remote trekking, there are medieval buildings to explore such as the Saghmosavank monastery pictured below, and there are even wine-tasting tours. People who have been there tell me it’s still pretty cheap, making it an attractive budget travel destination.

Among the best travel stories this last weekend of October: emerging Armenia, undervisited Northern Vietnam, a rail journey across China, top spots to celebrate Halloween (start your research for Halloween 2011 here!), and a wine-free tour of St. Helena, California.

1. In the Financial Times, Teresa Levonian Coles writes about the emergence of Armenia as a tourist destination. Her piece is inspiring and right on the curve. Armenia (along with neighbors Georgia and just possibly an apparently unwilling Azerbaijan) are moving into the tourist limelight.

2. In the New York Times, Jennifer Bleyer writes a piece on Northern Vietnam, providing an exciting window into an underexplored region of ethnic diversity and few tourists.

On October 16, Armenia became home to the longest aerial tramway in the world. The three-and-a-half mile track consists of just two stations – without any other supporting tower structures.

The new tramway takes passengers from the village of Halidzor to the Tatev Monastery. In the past, visitors had to make a 40 minute drive up the side of the mountain, but now they’ll be able to make the same trip in just 11 minutes.

Riga-based AirBaltic is an airline to watch. Little known in North America, the airline is notable for its low starting fares and the inclusion of most of Europe’s most popular tourist destinations on its route map. But what really sets the airline apart from the pack is its range of underserved destinations across Central Asia, the Caucasus, the Middle East, and the Nordic countries.

These less well-served destinations include Baku, Tbilisi, and Yerevan in the Caucasus; Almaty, Dushanbe, and Tashkent in Central Asia; Amman, Beirut, Dubai, and Tel Aviv in the Middle East; and destinations like Kuopio, Tromsø, and Visby across Nordic Europe.

The catch is that most routes fly in and out of Riga, a beautiful city that is sadly not exactly top-of-mind among most visitors to Europe. While AirBaltic’s fabulous range of destinations can best be accessed from a starting-point in the Baltics or the Nordic countries, the airline’s fares for connecting flights from cities across Western Europe can also be quite competitive.

In anticipation, no doubt, of the summer traffic to come, AirBaltic also upgraded its site yesterday. The visual changes are minimal, but they go some way toward making the site more streamlined and enjoyable to peruse.