Thursday, May 29, 2014

Europe April 2014

With more than 7.000 units sold in April, the European EV market doubled sales regarding the same month last year and the YTD numbers are 87% above last year, so there are reasons to be optimistic.

Looking at the models ranking, the Outlander PHEV was the Best Seller of the month, with 2.155 units, changing positions with the Model S (Just 356 units sold) and climbing to #2 YTD, while at the same time it shortened changes to the Nissan Leaf, if the Mitsu e-SUV keeps this pace in May, the 514 units separating it from the Leaf leadership will be short to keep it out of #1.

But changes didn't stopped there, the VW e-Up! climbed another position to #5 and the Peugeot iOn climbed to #17, dropping Goupil to #18.

Looking at the brands ranking, the Nissan leadership is now threatened by Mitsubishi (18% vs 17%), while the fight for Third Place is also hot, with Renault and Tesla tied with 13% share, but with BMW (11%) and Volkswagen running close.