New Preschool Animiated TV Series: PJ Masks

Entertainment One Announces the Broadcast Premiere of
its New Preschool Animated TV Series

PJ Masks

Disney Junior and France 5 Set to Air

Entertainment One’s New Preschool Super Hero Series in
the U.S. and France this Fall

eOne Handling Global Distribution and Licensing

LONDON,
2nd September 2015: Entertainment One Family (eOne) is proud to announce that its innovative new CGI
animated series, PJ Masks, will receive its broadcast debut on Disney
Channel and Disney Junior in the U.S. on FRIDAY, SEPTEMBER 18 and France
5 in France later this fall.

PJ
Masks is produced by eOne and Frog
Box, in collaboration with the award-winning French animation studio TeamTO,
and with Disney Junior and France 5. The series is based on French author
Romuald Racioppo’s imaginative and striking picture book series ‘Les
Pyjamasques’. A much loved publishing property in its native France, where
books debuted in 2008, 15 titles have been published in the country to date
with plans to release two new titles every year.

“Our
new landmark property, PJ Masks, brings popular superhero themes to a
preschool audience and we’re incredibly excited about the upcoming premiere on
Disney Junior and France 5,” says Olivier Dumont, Managing Director of eOne
Family. “PJ Masks is a winning combination – both pre-school boys and
girls will love and be empowered by the show’s heroic and fantasy based
storylines whilst being able to relate to the central themes of friendship and
teamwork.”

With
Disney Junior and France 5 both gearing up to launch this fall, PJ Masks
will make its world TV broadcast premiere on Disney Channel and Disney Junior
in the U.S. on September 18, 2015. Following its U.S. debut, PJ Masks will
roll out on the Disney Junior channels around the world from 2016.

Hélène
Etzi, Senior Vice President General Manager, Disney Channels EMEA
comments: “I’m always incredibly impressed with the breadth of creative
talent across Europe, including my home country of France. From the
moment that Frog Box first pitched Romuald's book to us in our Paris office, we
knew that a PJ Masks series could deliver a new kind of
age-appropriate super-hero adventure with great characters, universal themes,
and sharp storylines that would strike a chord with pre-schoolers and their
parents around the world. Helping to bring this series to life in
collaboration with Frog Box, leading independent, eOne, and top animation
studio, TeamTO, underlines our commitment to creating and sourcing the very
best content for kids that not only works on a local level, but a global basis
too, no matter where the ideas and stories are created.”

eOne
handles global distribution and licensing for the show, which brings a new band
of super hero characters to the world of preschool entertainment. A
full-scale global consumer products program will be led by eOne Licensing to
complement the series.

PJ
Masks follows the thrilling night
time adventures of three young friends who transform into their dynamic super
hero alter egos, Catboy, Owlette and Gekko, when they put their pyjamas on at
night and activate their animal amulets. Together they embark on action packed
capers, solving mysteries and learning valuable lessons along the way.

Olivier
Dumont adds “This property exemplifies what we’re really trying to do with our
overall offering. We’re creating highly sought-after original content with
global multi-platform potential. Our long-term strategy is to build a robust
portfolio with exciting marketing prospects for boys and girls in each key age
group and strong digital and ancillary avenues to maximize our already prolific
licensing infrastructure. The licensing program for PJ Masks will skew
slightly more towards boys, which perfectly complements the girl skewing
licensing program for Peppa Pig. ”

About Entertainment One

Entertainment One Ltd. (LSE:ETO) is
a leading international entertainment company that specializes in the
acquisition, production and distribution of film and television content.
The company’s comprehensive network extends around the globe including Canada,
the U.S., the UK, Ireland, Spain, Benelux, France, Germany, Scandinavia,
Australia, New Zealand, South Africa and South Korea. Through established
Film and Television divisions, the company provides extensive expertise in film
distribution, television and music production, family programming,
merchandising and licensing, and digital content. Its current rights library is
exploited across all media formats and includes more than 40,000 film and
television titles, 4,500 hours of television programming and 45,000 music
tracks