Sword Ciboodle has signed a deal with Admiral to provide customer relationship management software.

The Glasgow company is working on the project to help the insurance group reduce the number of screens and steps needed to fulfil customer requests and ensure staff have the right information for customers.

For the first phase the software will be rolled out across contact centres in Swansea and Cardiff covering around 2,500 employees.

SteveWebster, IT Director of Admiral Group, said: "Sword Ciboodle has proven itself to be the best fit for us, with powerful platform capabilities and strong integration."