I hope it's custom or else we have a new champion for worst card design ever.

I love it!

It clearly shows he's an NFL player with all the logos thrown around. It's important when you look at it to immediately know, "Hey, this is a football card!" The lack of borders symbolizes unlimited potential which spills off the card and almost onto the field. The field of dreams. The "empty" space suggests wide open receivers which the auto is partially blanketing. You know he'll find those empty receivers just by looking at the card.

It clearly shows he's an NFL player with all the logos thrown around. It's important when you look at it to immediately know, "Hey, this is a football card!" The lack of borders symbolizes unlimited potential which spills off the card and almost onto the field. The field of dreams. The "empty" space suggests wide open receivers which the auto is partially blanketing. You know he'll find those empty receivers just by looking at the card.