Welcome to Email Marketing 101 for Bloggers with Leslie Samuel. Your email list is probably your most valuable asset. However, your list growth could be greatly stunted if you are not using a compelling and effective web form. In Leslie’s video, you’ll see the steps you can take to ensure you are creating an effective […]

It’s key to make it as easy as possible for blog visitors to sign up for your mailing list, and ensuring that you have an opt-in form on your WordPress blog is vital. Do you have a free incentive to get people onto your email list? You need to let your blog visitors know that you have the solution to their problem. You can achieve both of those steps using the GetResponse WordPress plugin to get more leads.

We’re happy to see that you have shown an interest in webinars, this is great! You’re also in good company. Over 60% of marketers are using webinars as part of their content marketing strategies. But you may still find yourself still asking, “Why webinars? Why now? My promotions have been going just fine without them.” Research has shown that between 20% and 40% of webinar attendees turn into qualified leads. The practical application of that means if 100 people attend your webinar – you stand to gain up to 40 new customers. Those are certainly odds that you wouldn’t want to take lightly.

We all recognize the old adage “If a tree falls in the forest and nobody’s around to hear it, does it make a sound?” But what about, “If a webinar is hosted and nobody’s around to hear it, does it make an impact?” Alright, that’s reaching a little far. But the point is, without proper webinar promotion, you could find yourself presenting to an empty room.
It is vital to the overall success of your webinar that you take time to consider a strategic webinar promotion plan. This will make or break your registration and attendance rates; and greatly affect your lead generation goals.

We’re talking about maximizing your audience engagement during your ebinars. You’ve already taken in tons of suggestions about keeping your audience engaged during your webinars — but it’s important enough that we have even more to add to this topic.

Find out how to prepare, plan, and promote a webinar that resonates with your target audience.
Tailoring webinar strategies for marketing objectives.
Promoting your webinar.
‘Hacks’ for running your webinar more efficiently
Tips for engaging with your audience after your webinar is complete.

Whether you’re new to email marketing or have been doing it for years, the most important part of your job should be growing a high-quality and engaged contact list. To make your life easier, we’ve compiled a list of 21 tried-and-tested tactics for the success of your future campaigns.