17

On-demand service reaches new riders
A new pilot program combines the low cost of public transportation with the convenience
and technology of ride-sourcing.
Branded as GoLink, the two pilot areas serve North Plano and parts of southern Dallas.
Riders can use GoLink to complete their trip from a DART Rail station, transit center
or other location to reach employers, shopping destinations and points of interest.
Customers will request GoLink through an app, just as they would other ride-sharing
services. They also will be able to track the vehicle’s location through the app.
DART began testing the technology in fall 2017. The agency partnered with Toyota Motor
North America, Inc., to implement a lunchtime pilot service in the Legacy area of Plano.
New carpooling app matches passengers with drivers
People who cannot easily access their jobs by DART Rail or bus soon will have a new
alternative: GoPool.
Set to launch in 2018, GoPool is a dynamic carpooling service facilitated by DART and
designed to solve the transportation gap in areas where fixed bus routes aren’t viable.
Using the GoPool app, drivers and riders can find the perfect match – someone who lives
and works nearby, and shares a similar work schedule.
DART is focusing on two areas for the pilot: the Legacy area of Plano and the International
Inland Port of Dallas, a huge freight trucking and rail hub in southern Dallas County.
The agency is working with key employers to promote the program.
DART began testing GoLink, an on-demand shared-ride transit service, this past fall
with service to The Shops at Legacy and Legacy West mixed-use developments.
A larger pilot program will roll out in parts of southern Dallas and Plano in spring 2018.
15