Building a Sales Pipeline Takes Time

We accomplish most of our virtual tour sales with “cold-calling”. It has been said that things move slowly (like at a snail’s pace) in the South. Being “Yankees” (not to be confused with Damn Yankees), we were accustomed to moving at high speed in every aspect of our lives. What have we learned after living 3 years in the South? Sales take time!

First , we stopped in one day to drop off our card. Second, we sent an informal email with examples of our work as well as a narrative regarding the benefits a virtual tour offers a business. Third, we set up a meeting with the owner to demonstrate the 360 tour features. Finally, we began the virtual tour with some banquet room 360 scenes. We put in writing that we would be completing additional scenes as the areas of the restaurant were “staged”.

We will be doing some additional patio 360 scenes as well as their roof-top dining. This is a fantastic restaurant. If you are ever in Tupelo, MS., perhaps visiting Elvis’ birthplace, you simply must have a meal here.

Moral of this blog? Sales occur when you forge a relationship; they cannot be rushed.