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When Big Data and Predictive Analytics Collide: Visual Magic Happens(please note - the BI SIG will have a meeting this month, information below)

Big data is useless data unless you have a way to handle and perform meaningful analysis that drives a business outcome. Data visualization has transformed complex data sets into patterns now being used to constructed predictive models. In the massive exploding world of social data and content engagement the need for intelligent data mining and pattern prediction is required to realize data driving marketing. In this presentation, we will explore techniques, key takeaways and examples behind this fast growing market of predictive analysis.

Chase McMichael, CEO & Co-Found of InfiniGraph – like the Comscore for content engagement performance and insights, has founded 2 startups and has over 19 years experience in real-time data and collaboration technologies. Chase has managed large scale platform deployments and product creation for Chase Manhattan, Sprint, Oracle and Hearst Corp. He received the Fast Tech 50 for his first startup UNBOUND sold to Sprint PCS. Chase has been awarded The Marketing Sherpa Viral Hall of Fame, 2X OnMedia100, TiECon Big Data Lighting Round and AlwaysOn2013 100 companies to watch.