We present to you the Ubex advertising exchange

The future of advertising

Ubex is a global decentralized advertising exchange where companies advertise effectively, while publishers profitably tokenize ad slots on their resources.

Our mission:

To create a global advertising ecosystem with a high
level of mutual trust and maximum efficiency.

01.

Automate the interaction of advertisers’ offers and publishers’ websites

Using neural networks and accumulated data, select the most relevant advertising content at any given moment in time to a particular user, maximizing the probability of obtaining desired results.

02.

Significantly reduce commissions by removing the middlemen

Eliminate all indirect links between advertisers and publishers by applying smart contracts for all types of tracking, thereby increasing the economic efficiency of cooperation.

03.

Create an opportunity for publishers to tokenize ad slots

Using all available statistics from advertising websites and participants within the exchange, provide a forecast of potential earnings and an opportunity to collect it in advance if the reputation is high enough.

04.

Develop a multi-layered system of platform participant reputation rating

Implement a system of rating advertisers and publishers, which will be stored in the blockchain along with the full history of their operations, to prevent fraud and to enable a mechanism of dealing with the most trustworthy partners.

The application of blockchain allows
Ubex to use a Pay-Per-Result operating model.
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Invested funds

Completed sales

Executed contracts

Registered users

Installed applications

Prototype Ready

Advertising campaign management

Detailed reports with data filtering

Export and import of data

Detailed campaign statistics charts

Transparent transaction control through blockchain

New campaign creation

Ability to set end goals

Basic audience targeting for ad displays

Ad format selection

Ability to configure ad settings

Know Your Customer

Advertisers are required to pass the KYC
process for account verification:

Provide information about the advertiser's company

Upload supporting documents

After the approval it would be possible to kick-off marketing campaigns and configure ads.

Publishers' Section

The functions included in the publishers' application are:

Data Mining

Ad Space Tokenization

Join the Ubex Network

The Publishers' Section is currently under development and its Alpha version will be available on August, 2018, as per the project Roadmap.

Advertisers use UBEX Tokens from their account balances to apply the smart contract and have it conclude deals on the exchange.

Work scheme

Interaction between customers and modules on the Ubex exchange

Publishers Spaces

Neural network domain

Renderers Domain

Advertisers Data

Blockchain

ADAM CORE

Trader Board

Forum

Internet Shop

Visitors

Visitors

Visitors

Renderer

Renderer

Renderer

Offer Data

Offer Data

Offer Data

Offer Data

ecosystem

Distribution of Tokens

Information on the sale of Tokens

Distributed to Community

72%

Team&Advisors
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1 Year Lock Up

15%

Reserve

10%

Bounty
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1 Month Lock Up

3%

Ethereum ERC20

Purchase methods accepted

BTC

ETH

LTC

Hard cap

28,800 ETH

Soft cap

4,000 ETH

Cost of 1 UBEX Token:

0.00001 ETH

New Token emissions: unavailable

Bonus system: yes
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Presale or Private Sale: not held

Know Your Customer (KYC): yes
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To receive the acquired UBEX Tokens onto personal Ethereum wallets, every participant must provide their personal information at any time starting from the first day of the Ubex Token Sale.

Our Advisors

Urs Bolt has more than 30 years of experience in the financial services industry, mainly in wealth management, investment banking and related technology businesses. His main focus is helping FinTech & RegTech companies and financial service providers with business strategy reviews, product development and markets. Urs is constantly ranked as a top FinTech influencer in Switzerland and globally in RegTech.

Michael is a serial Blockchain entrepreneur and has founded or co-founded companies including MLG Blockchain, StratX and AirdropX, among others. Michael graduated from Desautels Faculty of Management at McGill University with a concentration in entrepreneurship, marketing and information systems.

Ismail is the founder of Blockchain Lab and the publisher of ICO Crowd magazine. He is one of the first enthusiasts of Blockchain in London and has been working in the industry since early 2013. Ismail is among the best connected persons in the industry, helping projects develop with his teams based in London and Seoul. He is responsible for helping Ubex with its marketing strategy and execution, as well with talent acquisition.

Arie Orlovski is graduate of Technicon in Israel and studied together with Artem in INSEAD in France. He is a seasoned entrepreneur, strategy consultatnt, technologist and business development executive.

David has 15+ experience in business development in Asia. He is a native Korean who has lived in China for more than 10 years. He is an INSEAD MBA who studied with Artem in France. He is a business development director for China in one of major global logistics companies. He worked on various marketing and investment projects for Korean government in Seoul before his MBA. His working experience covers both private companies and government authorities. David lived and worked Shanghai, Singapore, Hong Kong, Jakarta, and Seoul. Currently, he is based in Shanghai and keen to develop a new business with digital transformation. He is writing his first book about China's digital transformation, which will be published in 2019.

Sergio Pereira is a financial expert with over 15 years of experience. Ever since graduating from Imperial College London with an Electric and Electronic Engineering and Management degree and an MBA in Business Administration from INSEAD, Sergio has worked in various industries from automotive manufacturing to Consulting. Throughout his career, Sergio has occupied management positions in such prominent companies as Toyota and BCG before co-founding the ComparaJá financial comparison platform in 2015 and acting as its managing director to present.

Sergiu Draganus is a serial entrepreneur and IT specialist with over 18 years of experience. Throughout his career, Sergiu has occupied a variety of positions in companies from various industries. He has served as a CEO, Concept Architect, Board member and technical advisor for leading IT companies and ranking agencies and crypto projects. The companies he has worked in include such eminent names as Virtual Invest, eRanker, BoostIT, IPSX, Swiss Crypto Exchange AG and others. He also the Co-Founder of CryptoCoin.Pro.

Ali Kassab, is a self-made businessman and serial entrepreneur with over 20 years of experience across multinational cloud software and digital payment companies. His expertise is nurturing and building entrepreneurship ecosystems in the MENA region from scratch. He is an innovator and technology enthusiast. He has led successful projects in Europe, North Africa and the Middle East.

Javier Gonzalez has a wealth of experience as a startup founder. He is a former Rocket Internet MD and currently provides boutique advisory services post-seed for ventures. Javier holds an MBA from INSEAD, as well a Telecommunications Engineer Masters from ENSEA in France and Systems Analysis at the University of Miami and other professional certificates.

Mickey Choi has been serving as a representative of the stock market community in Korea and has been presenting his experience as a small shareholder in various business fields since 2007. Currently, he has experience in blockchain as an early investor and businessman who is involved in ICO project analysis, marketing, incubation and consulting for investors in many countries around the world. Mickey is an expert on the Korean market and has been involved in its blockchain integration and development for several years.

Nvidia Inception Program head Arjun Dutt confirmed that Ubex is part of the incubation program, but said its use of blockchain "was not a significant factor in our consideration". Rather, it's Ubex's planned application that caught the company's eye....

UBEX is a payment token, that is used as a medium of exchange between advertisers and publishers within the UBEX system. It can be purchased at the token sale at https://tokensale.ubex.com, which starts on May 21, 2018. The base price of 1 UBEX is 0.00001 ETH. Early participants of the Token Sale are eligible to receive a bonus of up to 20%.

UBEX tokens can be purchased using ETH, BTC or LTC. Regardless of which currency is used, each Token Sale participant must have an Ethereum wallet that is compatible with the ERC-20 protocol, which will be used to deposit the UBEX tokens.

No. We have consciously refrained from conducting these early rounds of selling tokens that would result in a distribution of priority rights and significant bonuses and discounts. Instead, we offer equal terms to all Token Sale participants, which will lead to a more stable token rate when listing on crypto exchanges.

Following the completion of the Token Sale and the subsequent token distribution, listing of UBEX is planned on several major exchanges. Our team has reached preliminary agreements with representatives of these exchanges, however, we are not at liberty to disclose their names or the exact dates for which the listings are planned. Please stand by for official announcements from these exchanges.

Your token balance will be available for viewing in your personal account at https://tokensale.ubex.com immediately after the completion of the transaction. Once the Token Sale and the KYC process is complete, the tokens will be sent to the Ethereum wallet, specified in your account.

Based on the conclusion of our legal partner, UBEX Tokens are determined to be payment-tokens currently used in the https://app.ubex.com application as a unit of calculation between advertisers and publishers for advertising services rendered.

ETH can only be transferred to the smart contract directly from your Ethereum wallet. We recommend the following: MyEtherWallet, MetaMask, Parity, Mist, imToken. Other cryptocurrencies (BTC, LTC) can be transferred from any exchange.

Ubex

Neural network

Collection of necessary information about internet resources and their users, analysis of users’ current interests and needs

Selection of the most relevant and financially profitable advertisement, matching it with the appropriate advertising format

Regression analysis of statistical indicators to determine the most relevant results

Accumulation and processing of the regression analysis results history, and training of a neural network with reinforcement learning

Blockchain

Development of a multi-level advertiser and publisher reputation tracking system aimed at fraud prevention

Use of smart contracts to exclude any intermediaries between advertisers and publishers

Storage of data necessary for artificial intelligence learning along with the information on publishers’ sites, ad content, offers and the history of the participants

Tokenization of advertising spaces on publishers’ websites by receiving UBEX tokens in advance

Using UBEX tokens to compensate participants for sharing data about the user visiting their websites (Data mining)

Programmatic

A combination of methods of purchasing advertising on the internet with the help of an automation engine responsible for making decisions about transactions without any human involvement, on the basis of a user’s socio-demographic and behavioral profiles

Real-time trading that facilitates buying and selling of each separate ad display through instant auctions

High-precision targeting, which enables the transition from buying advertising space to acquiring of the target audience

Pay Per Action

A program that would allow advertisers to pay only for specific actions taken by users redirected from publisher websites

The PPA-model is the most cost-effective option of paying for advertising and is popular among exchange members with a long-standing history and high rating

The Pay per Lead, Pay per Call, Pay per Install, and Pay per Sale approaches are the most common among all PPA models

4 Main Reasons

Limited issue of tokens

The total number of issued tokens is 4 billion UBEX; the release of new tokens is made impossible by the smart contract.

All unsold tokens will be burned. The team and the advisors are locked out of their tokens for a period of 1 year.

02.

Consistent demand growth

UBEX Tokens are used by advertisers to pay publishers. As this groundbreaking program expands into new geographies, it will lead to a surge in the number of advertisers that will, in turn, be translated into demand growth for the token.

03.

Financial model involving the burning of tokens

Every quarter, we will use 20% of our proceeds from transaction commissions to buy back UBEX Tokens and destroy them, until 50% of all UBEX Tokens are taken out of circulation. This approach creates a scarcity in the token supply.

04.

Full compliance with SEC and FINMA

UBEX is a payment token used within an operational application. As such, the UBEX token will be in high demand on leading exchanges that comply with the regulations of the Securities and Exchange Commission (SEC) and the Swiss Financial Market Supervisory Authority (FINMA).