To get started, you need to use two key ingredients in your subject lines and emails:

Personalization

Value proposition

Here’s the truth, the majority of your prospects and customers are basically self-centered.

That means they’re more concerned about what you can do for them. All they care about is how communicating with you can benefit them; how it can solve their business challenges, and make them more money.

If you’re ready to tap into this undeniable fact about people, here are 12 sales email subject lines that get opened, read, and responded to:

How to Re-evaluate Your Brand Effectively and Execute a Successful Re-brand

Rebranding is an excellent way for businesses to strengthen their presence and energize the essence of their brand. Seventy-seven percent of B2B marketing leaders say branding is “critical to growth,” and consistent brand presentation across all platforms is shown to increase a business’s revenue by up to a whopping 23%. Rebranding could be one of the smartest moves your company makes.

The following article will define what rebranding means, and explore just how your business can rebrand successfully.

To deliver an effective marketing campaign, you need to plan ahead and make improvements along the way. If your campaign is well-executed, your business will definitely generate leads and customers.

If you approach your campaign without a proper strategy to execute it professionally, you’ll waste both time and money.

According to HubSpot, 28% of salespeople do not think their organization’s marketing strategy is effective. Results matter. If your campaign fails to deliver the right results, you may not be motivated to do it again.

Digital marketing gets better every day. Because marketers are always looking for better means to convince and convert customers. They are looking for new strategies and refining the old ones so that they can have a competitive advantage in business.

You know that this “advantage” would mean more customers, which results in more profits and a better business. Isn't that what you want?

As exciting as this may sound, a study by SmartInsights found that 49% of organizations have no clear digital marketing strategy. Furthermore, HubSpot reveals 39% of marketers think their organization’s marketing strategy isn’t effective.

This is why you need to improve upon your strategies in 2018 to get your business ahead of the tough competition.

That being said, I want to show you some of the proven digital marketing strategies that will bring real results this year.

Actively pursuing leads through an effective marketing strategy is a great way to increase conversion rates and ROI. Some strategies have proven to be effective, but a few missing elements could cause potential leads to slip away.

There are several common mistakes companies make that can hamper their lead generation attempts.

New small business owners need to appreciate the power of marketing.

Small businesses face a difficult start without a firm grasp of modern marketing. Some modern marketing tools are very efficient and cost-effective for fledgling businesses. Unfortunately, many new business owners simply assume that it’s “too soon” to start heavily marketing. This couldn’t be further from the truth.

Establishing a New Brand

New business owners usually wear several hats in the beginning stages of their companies. Starting a new business is extremely demanding in any industry, so it’s important to understand the role marketing plays early on. For example, investing early in brand awareness can help attract top talent who want to be part of something new and exciting. Additionally, early investments in marketing typically pay off tremendously in the long run. Your first customers are likely going to become regulars if they have a good first experience.

About Us

Bloominari is a San Diego based, full-service digital marketing and creative design agency dedicated to providing small businesses with solutions to increase their customer base and grow their brands and companies online.

Our team has the creative ideas, the ambitious drive and the know-how that only comes with more than a decade of experience.