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Campaigns

United Way Greater Longview

Imagine What We Can Do Together

Greater Longview United Way’s theme for 2016 was “Imagine What We Can Do Together.” Encore provided the organization with a variety of branding materials for their campaign, including a logo, a pocket folder, informational brochures and t-shirts. We combined the concepts of compassion and imagination into one symbol: a light bulb with its filament in the shape of a heart. We included a wide variety of photography from United Way events to convey a sense of community and involvement.