The holy grail of side hustle business models is software, right? Build it once and sell it over and over again for almost zero incremental cost!

Having built the online graphic design tool Snappa to $33k in monthly recurring revenue in 2 years, Christopher Gimmer rounds out our “recurring revenue” theme for the month.

The software as a service aims to help bloggers and content creators make perfectly sized social media graphics or blog images easily and professionally. “Create online graphics in a snap,” the tagline says.

The cool do-it-yourself tool is sold on a freemium or monthly/annual subscription model.

“I just wanted to know whether people were having the same issues I was having,” Christopher said, talking about the hassle he experienced creating quick and professional looking social media and blog graphics.

This is the fourth episode in this series of recurring revenue shows. If you’ve missed any of the previous episodes, be sure to check out: