An integrated approach to tackle the problem of fly tipping and litter within and on the approaches to the visitor centres and landscapes within other parts of the programme through enforcement, engagement and education.

Activities include:

A range of pilot activities, including innovative use of GPS

A media campaign linked to Valleys Heart & Soul involving a wide range of partners across the VRP area

Sophisticated and ongoing educational interventions with schools, households and businesses

High profile ‘clean-up’ campaigns, and additional waste collection resources, which demonstrate the value and easiness of avoiding fly tipping behaviour

Enhancing the VRP Experience for VisitorsProject Sponsor - Countryside Council for Wales/NRW

The project officer sat in NRW (previously in CCW) and was part of the VRP core team working to ensure the following:

Quality standards for country parks, standards for walking and cycling routes to grade route for ease of route, links to tourism ambassador schemes, specialist interpretation advice consistently across the VRP, real best practice examples of delivering green infrastructure and a cultural landscape approach.