Who the hell needs an american quart of coffee? What kind of serious hangover or deadline-rush are you experiencing where that is even possibly justified?

I mean, hell, I sometimes make tea or coffee in a one (UK) pint tin mug, but you don't fill those to the brim, it's already considered "for emergencies", generally takes time to get through, and I can feel my innards sloshing about afterwards...(did two on the trot over about the space of an hour at the weekend as I was utterly dehydrated after helping some friends strip out a room for redecorating and there was no time left for beer... was a bit sick by the end of it, and both servings went cold)

And OK you may consume several pints over an evening in the pub, but that's not hot drinks (and arguably lower diuretic/calorie content) and you're usually sticking around for some hours - and whizzing it all out again at quite a pace...

EDIT: Alright it may not be normal coffee, but I seem to remember someone mentioning to me that Iced Coffee has even MORE caffiene than the normal stuff. You're going to be buzzing off your face after downing that.And of course it's only a matter of time before someone does this >>> http://www.bash.org/?918433 with it and has a seizure...

>> "Whatever happened to small, medium, large?"Well that sort of progression wouldn't really apply here. It'd be a never ending and confusing progression of medium-large, large, extra large, stupid large, and all-new insanely goddamn inexcusably massive. Bit harder to con easily-led consumers into buying a dangerously OTT (and pricey) item that way. Long time since I went into a starbucks but I don't recall the actual volumes being noted next to the silly faux-italian names...

TestECull:I'll just head over to the 7/11, where i can have a bigger cup full of just straight up coffee. No funny french names, no fancy ingredients, just a normal coffee with a ton of sugar.

Also, someone remind Starbucks that the stomach can expand quite readily if asked.

What this guy said. Why is this news? WHY? I used to drink a 64 oz big gulp of Gatorade everyday on my way home from work when I was at the UPS shipping warehouse and that was over twice as large as this thing. (The Big gulp, not the warehouse, which was considerably larger still). Oh what fat americans we are becoming, the pretentious coffee house's new cup size is LARGER THAN THE AVERAGE HUMAN STOMACH. WOOOOOooooOOO WOOOOOoooOOO *dead pan stare*

Whatever. I think the story's maybe shooting for the wrong angle but I guess somebody cares. I for one miss that old giant big-gulp. Heck why don't they have Gatorade at drink fountains anymore, or Canada Dry Ginger-ale? If anyone reads this, do they still have these things at YOUR drink fountains? And where are you?

I heard about this in a news video on Comcast. All I'm thinking is "Forget stomach capacity...what about those poor people's BLADDERS?"

Not to mention the fact that if you factor in that coffee is supposed to "get you going", if you know what I mean...let's just say I'm not confident the plumbing facilities at Starbucks will be sufficiently adequate to handle this new size.