Excitement was building over at This Morning today as Eamonn Holmes and Ruth Langsford prepared to reveal who from their team would be doing Strictly Come Dancing this year (well, there’s always one, isn’t there?)

Could it be Holly? (No chance ITV would allow their golden girl to do it, surely?) Could it be Phillip? (Far too busy presenting his other 567 ITV shows, surely?)

Could it be Eamonn? (No chance the warranty on his new hips would allow it, surely?)

Could it be Rylan? (Too busy with Big Brother, surely?)

Eamonn and Ruth did let slip that the mystery person’s Strictly code name was Goat – which was apt, because they proceeded to milk the big reveal for the entire morning.

Ranj Singh (Image: Getty Images Europe)

By 12.30, the secret was out. The show’s resident medic Dr Ranj Singh is swapping bedpans for jazz hands.

Now, I’m not saying I was a tad underwhelmed by this news.

But when the Beeb announced Doctor Who would be on screen this autumn, I didn’t think they were talking about Strictly.

(NB: His presence will be totally worthwhile if, just once, Tess Daly encourages the voters to “keeeep Ranj Singh.”)

Ranj could be in good company, as the Strictly bookers appear to have redefined celebrity so that it includes YouTube bloggers and local radio DJs.

Well, unless they signed Vick Hope from Capital Radio by mistake when they were trying to get Bob from Emmerdale’s wife.

That’s their prerogative, of course. And, with a format as strong as Strictly’s, you wouldn’t bet against it being another successful series.

I really hope they announce one or two genuine A-listers before the show starts next month, though.

Otherwise, on opening night they’ll have to grind all the glitterballs down and turn the blowers on to full.