Chance The Rapper On ‘Terribly Racist’ Heineken Commercial; They Do It On Purpose

One would think backlash from tone-deaf commercials like Pepsi’s and Dodge’s would lead other companies to be more careful when it comes to their messaging, but Chicago’s Chance the Rapper recently picked up on another ad one could consider prejudice in nature.

A new Heineken commercial with the tagline, “Sometimes Lighter is Better” rubbed the “No Problem” MC the wrong way, with the Grammy winner tweeting that he believes some companies purposefully use inciting language to stir up controversy and increase views.

“That sh*t racist/bogus so I guess I shouldn’t help by posting about it. But 😂 I gotta just say tho. The “sometimes lighter is better” Hienekin [sic] commercial is terribly racist omg.”

I think some companies are purposely putting out noticably racist ads so they can get more views. And that shit racist/bogus so I guess I shouldn’t help by posting about it. But 😂 I gotta just say tho. The “sometimes lighter is better” Hienekin commercial is terribly racist omg

Im not saying boucott them or go off im just noticing how often it happens and I think they baiting consumers and tweeters and freelancers and shit. Like I didnt wanna tweet about it so bad 😂😂 but its like how can u not

This website or its third-party tools use cookies, which are necessary to its functioning and required to achieve the purposes illustrated in the privacy policy. If you want to know more or withdraw your consent to all or some of the cookies, please refer to the privacy policy.
By closing this banner, scrolling on this page, clicking a link or continuing to browse otherwise, you agree to the use of cookies.OkRead more