Looking for something to improve grip for winter paddling with gloves. Tape improved grip significantly, but didn't stay on paddle very well. Need to use electrical tape to secure above and below segment of NRS paddle tape. This led to a comparison of the two tapes, and electrical tape is not as "grippy" but almost. So not sure it is worth paying for the fancy tape. Also was a bit disappointed in the amount of tape provided - needed 2 NRS roles to cover the area I needed covered. So all in all, I have pretty mixed feelings about this product.