Welcome Future

Fair

Stiebel Eltron

ISH 2017

Futuristic Brand Space for Stiebel Eltron at ISH 2017

For the fair appearance of Stiebel Eltron at the ISH 2017 in Frankfurt/Main, the world's largest performance show for the combine of water and energy, Dart stages the existing brand architecture in a new, futuristic look and feel.

"Welcome Future" - this trade fair motto of the market and technology leader in the fields of domestic technology and renewable energies can also be felt through the trade fair design. The brand space is futuristic and clean, inviting visitors to discover the company's visions and innovations. "Light Paintings" enhance the state-of-the-art look and seamlessly move from a 2D graphic to a 3D installation in one of the entrance portals. Keywords, which contribute to the three megatrends defined by Stiebel Eltron sustainability, urbanization and connectivity, overwrite large spaces with terms such as "smart home" and "augmented reality" - product solutions with which Stiebel Eltron responds to the future challenges.

By means of the clear zoning, visitors can easily find the different central productions and thus come into direct contact with the Stiebel Eltron employees.