About

When we were founded in 1996, Backbone Media, Inc. was one of the first Search Engine Optimization (SEO) firms. Nowadays, we take a more comprehensive approach to helping companies reach their active buyers online and see real profit from their online investment. To that end, we’ve grown to include web design and development services, and content marketing offerings. For example, in 2015 we launched a MegaContent production service called Just Talk B2B. It is a full-service operation designed to boost your thought leader or subject matter expert's visibility and influence in your industry.

Our sound Internet marketing advice and services are designed to boost sales and increase online market share. We understand that each client’s industry and business model is unique, and that is why we are not bound to one “magic bullet” solution. Our size and independence enable us to adapt our techniques to fit your needs.

We've worked with prestigious companies like Quintiles (NYSE: Q), a leading pharmaceutical CRO; Tibco (NASDAQ: TIBX), a leading enterprise software company; Allscripts (NASDAQ: MDRX), a leader in software services for physicians and healthcare providers; and clients in an array of various industries. What all of them have in common is that they’re looking to generate more high quality leads and sales from inbound marketing.

We’d love to discuss your next project with you. Give us a call, or contact us here through the website, and let’s see if we can help maximize your digital marketing ROI.

Backbone helped Lytron to achieve higher rankings on several search terms, which translated to more leads through our website. These additional leads will result in additional sales. The higher rankings as well as Backbone’s search engine marketing consulting also allowed us to comfortably reduce our spending on online ads, resulting in significant savings for our company.

Tracey Barber, Marketing Manager, Lytron, Inc.

Our sales executives have noticed the great improvement in our presence on the Web. Based on these results, we agreed to become the first client to use Backbone Media’s innovative approach to optimizing our Internet public relations.

Nancy B. Medas, Director of Marketing, Intertek Etl Semko

It has been a long time coming but I finally have a professional website! I have been designing my own forever and they turned out more like large art projects that often looked cool but were hard to use. The people who designed the site, Backbone Media, were absolutely the best! Especially Miss Emily Saylor. If you ever need web work done, check them out!

River Huston, President, RiverHuston.com

Steve Turcotte is a man with a mission. He understands the search engines better than anybody out there. He put us on the map and he can probably do it for you, too.

Danny Altman, CEO, A Hundred Monkeys

Before we had a great web site but it generated very little new business for our established 15-year-old custom printing and packaging company. In just three months after hiring Backbone Media, we were pleasantly surprised to realize that our web site was contributing more than half of all new business sales. Since then our client acquisition costs have dropped dramatically and the web continues to be our best source of new business.

Tom Spiegel, President, PressKits

We here at Sher Music Co. have been very pleased with Backbone Media as our website developer and promoter. They did an excellent job of setting up a handsome-looking site and also setting up a Yahoo storefront to sell our world-class music books direct online. Most importantly, the Backbone Media crew is always there when you need them – providing that last little tweaking in a timely manner. Thanks again to everyone at Backbone Media for doing a great job!

Chuck Sher, Owner, Sher Music Co.

Since the new Web site launched we have noticed a substantial increase in qualified leads that come in through the Web. The site is clearly effective at conveying the messages we wanted to communicate and attracting qualified prospects. Backbone Media has been a great partner in making this happen.

Steve Schwartz, President, Schwartz Communications

Backbone has been crucial in helping TrueJeans.com become a leading jeans website in a very short period of time. Backbone’s holistic approach to SEO, content strategy, and blogging has helped TrueJeans.com reach and sustain a #2 position on Google for the extremely competitive generic keyword “Jeans”. We also have secured top positions for critical keywords related to the specific brands we carry. I would recommend Backbone to anyone who relies on top search positions to drive sales in a competitive market place.