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Tuesday, 7 July 2009

Asiana website, dreams and stories incorporated

Asiana Airlines (President & COO Young-Doo, Yoon) announced the opening of its new website on July 1 (www.flyasiana.com).

In bringing together content that was once spread across four different websites (www.flyasiana.com, www.ladyasiana.com, www.asianalittles.com and www.cyworld.com), access to information about the company has been made easier.

The greatest advantage of the new website is its simple arrangement that allows users to navigate it more easily. It contains three themed sections that specifically invite users to discuss their hopes and dreams, thereby making for strengthened communication.

The first section entitled “Asiana Dream” aims to help people from all walks of life fulfill their innermost dreams and does this by introducing a new dream topic every quarter that people can participate in. So, in the latest topic, people can write in with their dreams of studying abroad among which three winners will be selected to whom free tickets will be given and their stories made into a video film.

The second section entitled “Asiana Green” outlines 13 different things people can do when travelling in active support of the environment. Visitors who agree to join in the campaign are provided with free eco-friendly reusable bags and memory sticks, among other gifts.

The third and last section entitled “Asiana Story” recounts the instances when Asiana Airlines was able to make significant contributions to society and tells the stories of renowned figures who have previously flown on Asiana Airlines.

On top of the gifts and prizes already mentioned, Asiana Airlines is giving away an additional 15,000 vouchers that one can exchange to have a professional photo taken at a photo studio to those who have participated in a survey regarding the new website and a further 250 hotel and meal vouchers and tickets to concerts in a special prize draw. It is also providing on a first come first served basis 5,000 sticker books to children who are flying abroad on holiday, as of July 18.