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We all know what we paid for our current or previous generation iPhone. But the dollar amount we coughed up for the Apple smartphone is different from what the device is actually "worth" to us. At least that's the suggestion made by a new study that seeks to expose just how valuable the iPhone is to the average device owner.

According to a new survey conducted by - you guessed it - Piper Jaffray analyst Gene Munster, the average iPhone user says his or her device has a value of $313. If you're curious as to what mobile users said their Android device was worth, the answer is... a lot less. The typical mobile user says an Android device is worth just $220 in comparison.

To reach these findings, Munster surveyed hundreds of iOS/Android customers around the world (but chiefly in the U.S. and in Asia). Based on details provided about the survey and how it was conducted, respondents were asked to assign a dollar value to their iPhone or Android device.

As we've said, the average value assigned to the iPhone was $313. So why is this important? If the subsidy burden on carriers results in higher prices for the next generation iPhone, it's unlikely that a minimal price hike would deter iPhone sales in any meaningful manner.

I'm personally dropping the iPhone. After 5 years of using the device (2G, 3GS, 4, 4S) and trying out Android for a couple of months with the Galaxy SII Skyrocket, I'm going to sell my 4S and hop over to Windows Phone. I'm tired of Apple and AT&T and I do not like the fragmentation of Android. After installing Windows 8 on my desktop and being impressed with the their new Surface, Microsoft has again won me over as a customer. Also, the rumor of AT&T starting to charge for facetime over 3G was the last straw. I understand that it's nothing but a rumor, but enough is enough.

I would be lost without my iPhone. Went to the dark side 3 months ago and got an android S2, was soooo frustrating and having to force kill the apps every 10 minutes wasn't fun at all, got back to my preferred OS and love it. Not sure how windows would compare.

I'm personally dropping the iPhone. After 5 years of using the device (2G, 3GS, 4, 4S) and trying out Android for a couple of months with the Galaxy SII Skyrocket, I'm going to sell my 4S and hop over to Windows Phone. I'm tired of Apple and AT&T and I do not like the fragmentation of Android. After installing Windows 8 on my desktop and being impressed with the their new Surface, Microsoft has again won me over as a customer. Also, the rumor of AT&T starting to charge for facetime over 3G was the last straw. I understand that it's nothing but a rumor, but enough is enough.

I really don't think you understand that it is a rumor...You say you do, but if a rumor is the "last straw" for you, you either don't know what rumor means, or there is just something wrong with you...Im guessing the latter.

I'm personally dropping the iPhone. After 5 years of using the device (2G, 3GS, 4, 4S) and trying out Android for a couple of months with the Galaxy SII Skyrocket, I'm going to sell my 4S and hop over to Windows Phone. I'm tired of Apple and AT&T and I do not like the fragmentation of Android. After installing Windows 8 on my desktop and being impressed with the their new Surface, Microsoft has again won me over as a customer. Also, the rumor of AT&T starting to charge for facetime over 3G was the last straw. I understand that it's nothing but a rumor, but enough is enough.

Hello,

You reflected exactly what is in my mind and what my plan is. Same with me.

I hope Windows Phone 8 proves to be more of a success than WP7 - but I doubt it.

But it is refreshing to see someone say they actually like Metro on a computer! It might be OK on a phone but it is truly awful on a computer should be OK on Surface - but even there, they seem to be designed as Ultrabook replacements rather than tablets (Widescreens just don't work on tablets which are, more often than not, used in portrait mode.), I'm not sure it will work. I have a distinct feeling people will be disappointed when they can actually get their hands on the Surface - I hope that doesn't reflect to badly on Windows Phone 8 which does show promise. Time will tell.

I'm personally dropping the iPhone. After 5 years of using the device (2G, 3GS, 4, 4S) and trying out Android for a couple of months with the Galaxy SII Skyrocket, I'm going to sell my 4S and hop over to Windows Phone. I'm tired of Apple and AT&T and I do not like the fragmentation of Android. After installing Windows 8 on my desktop and being impressed with the their new Surface, Microsoft has again won me over as a customer. Also, the rumor of AT&T starting to charge for facetime over 3G was the last straw. I understand that it's nothing but a rumor, but enough is enough.

Find it funny you say the surface impressed you. I'm still waiting for it to impress me. There is no gsm atm, no one has really used it, haven't seen it run windows(the pro), don't know about battery life or retina display, don't even know if it rotates to portrait, don't know what apps and how the app store will work.

I think people are getting impressed over little things such as a non functioning keyboard(which is why no was allowed to use it), and the win8 interface. I like them too but I'm not gonna say anything yet till we see some progress. Because what they showed is what we've all seen so far and own. I want this tablet to do well for competition and microsofts sake. But steve ballmer needs to quit his job because he's a terrible CEO and a moron.

If one item cost more than another item (regardless of actual value...e.g., luxury pricing) wouldn't anyone that payed more for said item feel like it was worth more than someone that payed less for another item? Regardless of actual value added? This was a study in market flux and value as opposed to a study in the value of a products uses to the consumer.

Don't get me wrong, I love my iPhone and will likely get the next generation...I personally see greater value in an iPhone over an Android but for reasons other than what I feel my iPhone is "monetarily" worth, what it could be sold for, etc.