Cordell Broadus, son of Hip-Hop legend Snoop Dogg and a former football star, has made his entrance onto the global fashion stage. Collaborating with Joyrich, walking the Philipp Plein show, and being tapped to star in the MCM campaign – Cordell Broadus is a name on the rise. Blessed with dashingly good looks and a charming smile, not to mention star-studded genetics, it is no wonder that he has taken the fashion sphere by storm. Cordell Broadus took us on a trip through Brooklyn while donning some of the men’s wear season’s best. Take a step into the world of Cordell Broadus in this Iris Covet Book exclusive.

How does your experience in the fashion world differ from what your life was like as an athlete?

Everything is different – it’s different in every way… In football it’s all about the team, traveling, and a group mindset. Fashion is more individual and it’s about expressing yourself.

What has been the most exciting development in the fashion world? (ex. Diversity, gender fluidity, etc.)

ME! I’m an exciting development in the fashion world [laughs]. I really feel like I am because I was only considered a football player, people associated me with the football or the music industry. Now, my identity has changed and the way people see me has changed. I’ve lost over 25 pounds and dyed my hair red! That’s development.

How would you describe your personal style?

Funky. I like outfits that remind me of different eras. I love the ‘70s and the ‘80s. The collection I’ve created with Joyrich is very loud and colorful, like the ‘80s.

Who are your biggest sartorial influences?

James Brown. Self-explanatory.

You’ve recently been chosen to star in MCM’s campaign, how did you feel when you were chosen and what does the MCM brand mean to you?

It was kind of crazy when I heard they wanted me for the campaign. The campaign images are so cold – that shit was fire. Growing up, MCM was big in LA. Now I’m working with them in my new career path, so it’s deeper than just a picture.

Tell us about your runway experience with Philipp Plein.

Man, that shit was so lit! I walk out on the runway and Future is performing, all my homies are in the crowd making noise. I felt like a rockstar. Then when I turn around my grandfather, Poppa Snoop, is walking out. It was a grandfather-grandson moment that I’ll never forget. I really want to thank Philipp Plein for making all that possible and for having la familia involved.

Who is your dream collaboration and why?

Willow Smith. I love that she shows how vulnerable she is through her work.

Which do you prefer, New York or LA? Why?

Why choose?

Where do you see yourself ten years from now?

I’ve always been fascinated with real estate and the life of Conrad Hilton. I’d love to own a hotel. Cordell Broadus: real estate mogul, ya dig?

What problems do you see in the fashion industry and how do you think the “New Generation”, a tribe you dubbed on Twitter, can help address these issues?

I’m a positive person, I try not to see negativity, but the fashion industry can improve on it’s diversity on every level; I mean representing different genders, sexual orientation, race… everything. Inclusivity is everything to me. I’m all about the New Generation and giving young people a voice and a creative platform. I remember my first day of 5th grade at a new school… I didn’t know who to sit with at lunch. I had no friends. I didn’t know anybody, so I just followed these two kids the whole way so it didn’t look like I was by myself! [Laughs]. Every time they’d turn to look back at me – I’d feel so awkward! [Laughs] I don’t ever want anybody to feel like that. Everyone needs a seat at the table. I feel like that’s what the New Generation is going to bring to all platforms, not just to fashion.

When designing for Joyrich, where do you look for inspiration? What inspires you now?

I look for people who shaped the culture. My dad truly influenced hip-hop and I wanted to start with something inspired by hip-hop culture first. I’m excited for the Joyrich collab that will drop in January.

What are your thoughts about the recent outcry for equality and addressing abuse allegations both in Hollywood and in fashion?

I think #TimesUp. I’m inspired by and proud of the women and individuals who speak out in every industry, not just ones in the spotlight. I really want to support them and all women. I’m all about empowerment. Let’s make this a revolution.

Who is your biggest hero?

Muhammed Ali. I related to his decision to not go to the Vietnam War. He threw out all of his titles because overall none of that stuff meant anything to him. People thought I was crazy for quitting football my freshmen year, even though I had so much potential and probably would end up making it to the NFL. I thought it was more important to follow my heart and what I believe in. Muhammed Ali did the same – he shaped our culture and broke boundaries. He’s my hero. He was at my last high school football game, he watched me score two touchdowns in the National Championship, that’s all I needed. Now we’re finna walk these runways, take these pictures, and shoot these movies. Ya dig?

IRIS MAN – CHEYENNE JACKSON

Cheyenne Jackson is a master of his own destiny. From sleepy Spokane, Washington, to the lights of Broadway, and now in the luxe hills of Hollywood, Jackson has scaled the ladder of success to become a leading man on stage and in film.

Photography by Karl Simone | Grooming by Lacy Boughton | Interview by Benjamin PriceSweater by Gucci and Coat by Firetrap

Cheyenne Jackson is a Grammy-nominated singer, actor, and songwriter who, as a musician, dancer, artist, writer, husband and father of twins, is the definition of a “Renaissance Man”. Cheyenne has starred in a litany of noteworthy television shows, theatre productions, and films including the American Horror Story series, the critically acclaimed The Most Happy Fella in New York City, and David West Read’s play The Performers opposite Henry Winkler, Ari Graynor, and Alicia Silverstone. His performance in Steven Soderbergh’s award-winning Behind The Candelabra, with Michael Douglas and Matt Damon, was multi-layered and added a new dimension to his on-screen acting reel. Whether it is singing and dancing onstage, or marrying Lady Gaga in a demonic hotel in American Horror Story: Hotel, Mr. Jackson brings new life to each character he plays.

Cheyenne will soon be on our television screens once again as one of Ryan Murphy’s elaborately crafted characters on American Horror Story: Cult, a new comedy series entitled American Woman, and he continues to work on his own writing, music, and an upcoming project in animated voiceovers.

In addition to all his artistic accolades, Jackson is fully immersed in several charities focusing on a variety of social issues. Cheyenne is a strong advocate for LGBT rights, marriage equality, animal welfare, and HIV/AIDS research. He is an international ambassador for The Foundation for AIDS Research (amfAR) and serves as the national ambassador and spokesperson for The Hetrick-Martin Institute and the Harvey Milk High School. Jackson also actively supports “The Trevor Project” and the Gay Lesbian and Straight Education Network. Cheyenne Jackson sat down with IRIS Covet Book to discuss his journey as a small town boy on Broadway, our current political discourse, and dressing up as Wonder Woman.

How did your professional path as an actor take you from regional theatre in Seattle to the Broadway stage?

I had never had the guts to make the move to NYC up until 9/11 happened… and I didn’t want to waste any more time in my life. I was 27 years old at the time, which is considered late to be “starting”, I knew it was now or never. I decided to head to New York City because it is the home of Broadway. I was determined, I was prepared, and I was lucky. My first broadway audition was for Thoroughly Modern Millie and I booked it. I was on Broadway after six weeks of being in NYC. I was in the ensemble, was understudy to the two male leads, and it was heaven!

How did you make the jump from the theatre stage to television?

Tina Fey came and saw me in a production of DAMN YANKEES at the New York City Center when I was starring alongside Sean Hayes and Jane Krakowski, and she asked to meet me afterward. She said she liked my “big midwestern face” and my comedic timing, and I joined the cast of 30 Rock a few months later. It was the most amazing four years of comedy and television training. Baptism by friendly fire, as it were.

How young were you when you knew you wanted to be performing? Were there any signs as a child that you would be in the entertainment world?

As young as I can remember. I sang from the time I was 2 years old, and I knew music would be a big theme in my life. By the time I was 7 years old I was making my own Wonder Woman bracelets and tiaras out of cardboard, so there were signs that entertainment was in my future.

What is your favorite movie/musical and why?

It has to be Mary Poppins because it’s perfect and it reminds me of being a little kid when everything was safe and worry-free.

When your agent offers you a script or an audition, how do you decide which roles work for you?

For me, it is definitely a gut feeling that I need. If I find myself reading the material out loud rather than in my head, that’s usually a good sign. Then there is the logistics. I’m a new dad of twins so now I tend to pick things that will hopefully not take me away from them for too long. I took 6 months off to be a stay-at-home dad, and it was the best decision I’ve ever made.

You’ve had your time on the television screen, the stage, and the big screen, but is there a “dream role” that you would like to play?

I don’t think it’s been written yet. I’d love my own half hour dramedy series. Something that is topical, irreverent and funny. Like Veep on HBO.

Do you ever think of getting into the world of producing or directing?

I do sometimes. I love the whole process of film and television. I could definitely see myself pursuing something behind the camera at some point.

Speaking of behind the camera, how did you find yourself working with writer and producer Ryan Murphy on the American Horror Story series?

We met after he saw me in Xanadu on Broadway and he hired me for the second season of GLEE. We’ve worked together ever since. His mind is such a mystery to me, and I’m so thankful for him.

Can you tell us about your role in American Horror Story? What can we expect?

All I can tell you is my character’s name is Dr. Rudy Vincent and that I’m having a lot of fun this season. I’m sworn to secrecy, even in press, to give specifics, but I will say it was great fun to play a doctor. I learned a lot. It’s my third year on the show and it’s my favorite season so far.

Is there a dream actor that you would like to work with in your lifetime?

I’d love to have the opportunity to work on a project with Julia Louis-Dreyfus, Nicole Kidman, or Robert Downey Jr.

What has been one of your favorite collaborations in your career?

I have a few so far. It was great working on Behind the Candelabra with Michael Douglas, 30 Rock alongside Alec Baldwin, a pilot called The Onion News Network with Jeffrey Tambor, and an episode I had with Gwyneth Paltrow on GLEE. These are just a few of the highlights.

When not on set or rehearsing for a role, how do you like to spend your time?

With my kids and my husband in a big dog pile in our TV room. I love traveling and I love to be outside. My mom lives in Laguna so we spend time with her.

Last year you became a father of two, how have they changed your outlook on life? Is it what you expected?

I always knew I was going to be a father. It’s the only thing I’ve ever been certain of. When it finally happened it’s as if my life began when they were born. Cliché? Maybe. True? Absolutely. It’s just so profound. My work is still important to me but my perspective has changed…the urge to provide for my family is stronger than ever, but the insignificant stuff I used to sweat in my career means so much less now that I know what’s really important.

You met your husband during at an AA meeting you both were attending, how did you two help each other cope with addiction during this period?

We were both newly sober and definitely at turning points in our lives. We found each other when we needed each other the most. In life, we just have to help each other get through this life together. He’s a magnificent person.

What advice would you give someone struggling with alcohol addiction?

Reach out and get help. There is no shame in asking for help; in fact, asking for help and admitting you need help actually takes more bravery than anything else.

What began your involvement with amfAR and Hetrick-Martin institute? Can you tell us about that work and why these charities are close to your heart?

I became personally affected by the disease when a friend of mine was diagnosed with HIV. I felt a desire to get more involved and help in any way I could. I contacted amfAR and asked how I could help. The Hetrick-Martin Institute came to me and asked me to come tour their facility and meet with their team. I went on the tour and loved the work they were doing, and I’ve supported them ever since.

You are involved with over a dozen charities focusing on social issues which include LGBT rights, marriage equality, animal welfare, and HIV/AIDS research, why do you find it so important to give back in this way?

Because I know how lucky I am to have what I have and live where I live. Giving back gets me out of my head and helps me focus on something other than what’s going on with me. I need to be of service in order to feel good about myself; it’s as simple as that.

Given the current state of the world in politics, environmental concerns, social change, etc. what advice would you give to anyone who want to get involved in giving back to their communities?

If you want more peace of mind, more relaxation, more harmony in your head, you should do some charity work. Being of service is the best way to get out of your own way and get some much needed perspective in this crazy world.

With the rhetoric coming from the White House that trans people should not serve in the military and legislature that will allow discrimination based on sexual orientation, are you worried that the LGBTQ community is in serious jeopardy?

How could one not be when under this abhorrent man that is our president? But I have faith in our community, and what I do know is that all this has lit a fire in many people who were previously fairly politically dormant. People are more awake than ever.

As a member of the media, and of the gay community, what do you think is your responsibility to the country when Hollywood and the LGBTQ world are under fire?

The best defense is to live out louder than ever. I am an open honest person and I live it out loud. I’m a gay father and I’ve been out of the closet for 23 years. I have no secrets and I treat people the way I want to be treated, and that’s what Jason and I are teaching our children. Live through example. Be open. Be interested in others.

What is next for you and your career? More music? More film? Maybe something completely different?

American Horror Story: Cult airs September 5th. American Woman airs early next year on Paramount TV. I’d love to continue to work on great television shows and continue to tell stories. I would also love to make more music. I am going to start writing again; I have a lot more to say now. I will always be open to making movies. Currently, I am getting into voiceover work now as well. I’m shooting my first animated pilot next month and have had the opportunity to work with some of the best animated voiceover artists in the country. It turns out I have all these voices in me. Who knew?

What advice would you give to a young actor/singer who is trying to make it in Hollywood or on Broadway today?

Be open. Do your homework. Be kind. Get a thick skin. Don’t google yourself. Don’t be an asshole. Work on your mix. Get it strong and consistent. (Singers will know what I’m talking about!)

CALVIN KLEIN X MEN OF SOUL

With Raf Simons’ entrance to Calvin Klein, we are honoring the brand’s legacy as a young, free-spirited, and provocative design house. The smoldering faces of New York’s Soul artist Management are the perfect canvas for the iconic brand’s celebration of individuality and sex appeal.

BY THE SEA

Jacket, Sweater, Pants and Shoes by Billy RiedShirt and Jacket by MissoniTurtle Neck, Dress Shirt, Pants and Shoes by PradaJacket and Shirt by Dior HommeTurtle Neck, Dress Shirt, and Jacket by PradaJacket, T-Shirt, Pants, and Sandals by Coach 1941Sweater by Billy ReidJacket, Tank Top, Pants, and Boots by John VarvatosShirt and Pants by Canali | Sneakers by Billy Ried

Photography by Chad Davis

Styling by Marc Sifuentes | Art Direction by Louis Liu | Grooming by Bruce Dean @ Wilhelmina using Mac Cosmetics on Skin and Aquage for Hair | Casting and Production by XTheStudio | Model Adrian John Hurtado @ The Lions

THE TOM FORD TRIO

“If you’re at the Oscars there’s not a man on that red carpet who is not wearing make-up. Most straight actors I know get quite used to it. Even when they go out in real life they grab some sort of bronzer and they throw it on. They dye their eyebrows, they dye their lashes – they know the tricks. But they won’t talk about it because I think that a lot of men confuse wanting to look good as something feminine. Using a bit of cover stick to cover broken capillaries or a spot or a pimple, I’m not trying to look like a woman. There is no shame in wanting to look like the best version of you.” – Tom Ford

Neroli portofino conditioning beard oil/ 1 Oz – $50

The key to a well-kept beard is daily grooming and conditioning. This beard oil conditions, softens and nourishes the beard with a lightweight blend of almond, jojoba and grapeseed oils as well as vitamin E. Available in three iconic Tom Ford private blend scents: oud wood, neroli portofino and tobacco vanille. Follow by combing with Tom Ford beard comb to smooth hair and help disperse oil evenly.

Intensive purifying mud mask/ 3.4 Oz/100 ml – $60

A weekly clay mask treatment is integral to my personal grooming routine. I developed this time-signaling mud mask to counter the dulling and irritating effects of a busy lifestyle on the skin. As the mask turns light gray, it draws out oil, dirt and toxins and diminishes tension lines. When you rinse it off, your skin feels clean, hydrated and conditioned, and you look revitalized and younger.

Skin revitalizing concentrate/ 1.0 Oz/30 ml – $150

When your skin is depleted or dry, adding a multifunctional treatment oil into your regimen before moisturizing is one of the simplest ways to energize and regenerate it. This concentrate contains the highest concentration of the Tom Ford skin calming
and infusing complexes, plus essential oils and other enriching natural ingredients. It deeply hydrates and nourishes the skin, and it conditions it before shaving and soothes it afterwards. Your skin has fewer fine lines and greater resilience against damage.