Stephen Saad, Aspen Group Chief Executive said, “We heeded the Mandela Day call for the first time in 2011 and we have continued to remain actively involved in this programme. As our businesses are geographically diverse, we don’t limit our activities to 18 July, but extend these to run throughout the year. This approach has reinforced our ongoing participation in socio economic initiatives that contribute towards improving the lives of less fortunate citizens across the world. Respect, caring, integrity and passion are central to our DNA as are similar values that have been adopted by the Mandela Foundation.”

Saad added that Aspen is encouraged by its employees who are eager to make a difference for others. “Interest in Mandela Day has grown at Aspen over the years with participation having resulted in thousands of our people committing to the programme, but more importantly, continuing to remain involved with beneficiaries long after 18 July. We collectively roll up our sleeves and demonstrate our care by joining hands across the continents through a vast range of initiatives that require support. These projects relate to the likes of healthcare, nutrition, education, social enhancement and development, infrastructural improvements, animal wellbeing and preserving our environment.”

Mr Saad said that no act of kindness is more important than another. A sales representative who decides to buy lunch for a homeless person and share in conversation while enjoying a meal together touches a life just as a team painting classrooms or preparing meals for the elderly would.

“Mr Mandela called on all citizens to contribute toward making the world a better place and we are humbled to have been able to host some 430 projects that have touched the lives of nearly 450 000 beneficiaries to date through our caring acts of kindness demonstrated in celebration of Mandela Day. Every citizen has the ability to #bethelegacy and you are encouraged to do so to,” added Mr Saad.