SEO Keyword Research – Step By Step Guide

The below list is a short and sweet step by step guide that explains how to do Keyword Research for Search Engine Optimization. The list is explained in a 3 Part Series on Keyword Research. I encourage you to read each article:

3. Go to Google's Keyword Tool and enter your list of brainstormed keywords and keyword phrases. Narrow down the list of keywords generated in this report to be specific to your industry by selecting the categories most relevant to your business.

4. Export the generated list to an Excel spreadsheet. Create two new columns next to your keywords. The first will be named "Keyword Difficulty" and the second column will be named "# of Google Search Results". This second column is optional but helpful when determining which keywords to focus on.

5. Go to Google.com and utilize the Related Search tool to create more keywords based on your initial list generated from Google AdWords Keyword Tool. Copy and Paste all new keyword ideas into your Excel spreadsheet under your initial list generated from the Keyword Tool. Remember to document the number of Google Search Results for each keyword if this seems viable to you.