Strategy

GOALS:

Attract consumers back to Buckley Encourage local organisations and people to shop local, provide events and engage in small-scale transactions

PROPOSED INTERVENTIONS:

Alterations to Brunswick Road (allow vehicular circulation and parking, new bus stop) Social Media Promotion of music reputation and heritage of Buckley’s Tivoli Events Programme Continue Buckley Fun Days Develop a Customer Complaints service

GOALS:

Support existing businesses Increase footfall with more events, improved access and parking and a critical mass of services/activities

PROPOSED INTERVENTIONS:

Promotion and Advertising of Town Centre businesses A reinvigorated Chamber of Trade Business Support Schemes Dedicated Town Centre Manager Initiatives to attract customers and new businesses will support the commercial ‘ecosystem’

GOALS:

Attract local entrepreneurs Provide space which propagates the local business ‘ecosystem’, potential use of former swimming pool

PROPOSED INTERVENTIONS:

A regular youth market A suite of business support tools and services Encourage temporary use of vacant premises An established grant scheme for restaurant uses Restaurant competition Renovated swimming baths

GOALS:

Attract brand names Increase awareness of Buckley’s catchment and offer. Improve the visual image of the Town Centre

PROPOSED INTERVENTIONS:

A united marketing approach with Buckley Shopping Centre Annual monitoring of Buckley Town Centre’s KPIs Promote the strong socio-economic characteristics Encourage housing growth to boost catchment Support development between Aldi and the Shopping Centre