zeynep tufekci and brayden king on data and privacy in the new york times

UBER, the popular car-service app that allows you to hail a cab from your smartphone, shows your assigned car as a moving dot on a map as it makes its way toward you. It’s reassuring, especially as you wait on a rainy street corner.

Less reassuring, though, was the apparent threat from a senior vice president of Uber to spend “a million dollars” looking into the personal lives of journalists who wrote critically about Uber. The problem wasn’t just that a representative of a powerful corporation was contemplating opposition research on reporters; the problem was that Uber already had sensitive data on journalists who used it for rides.