The Business of Learning

There have been a couple of situations recently that made me think of an aspect of Fredrickson’s custom learning development business that we don’t talk about often, but where I think we really excel: the logistics of learning.

I hear this occasionally from potential clients here at Fredrickson and I think it’s worth exploring. Usually, it’s in relation to a mission-critical (or career-critical!) business initiative where the training component really needs to be both smooth and effective. Although we actually are a big firm as far as developers of custom learning experiences go, there […]

“Variety and challenge.” That’s how most instructional designer candidates answer when I ask, during an interview, what they’re looking for in their next position. Usually, they mean meeting new people, writing about different topics, and using different authoring tools . On the other hand, managers who are bringing someone on board for a short engagement […]

Being long-time advocates for Plain Language (PL), we were pleased to read Governor Dayton’s Executive Order 14-07, “Implementing Plain Language in the Executive Branch,” signed yesterday, March 4. In his EO, Gov. Dayton writes: “Plain Language is a communication, which an audience can understand the first time they read or hear it. Plain Language will […]

1:45 – 2:30p Travel Time 2:30 – Client Meeting 3p – 3:45p Travel Time Yup. That’s forty-five minutes each way for a client check-in meeting, held in-person to briefly discuss next steps in the design and development process for an e-learning course. Was it inconvenient? You bet. Was it worth every minute of time […]

In a perfect world, we’d all have the exact budget and time needed to make every project perfect. But, we all know how often that happens. Lately I’ve worked on a few projects that, though I can’t say budget wasn’t an issue, it certainly wasn’t as big of an issue as the timeline. We start […]