Faceless Websites

A website needs to create trust – the problem is so many sites have no real identity to who the owner is.
There is no profile picture no street address which can make people suspicious about dealing with you, especially if you are an on-line store.

Emails

A domain email instead of a gmail or hotmail A/C should be used where the email is the same as your domain name, as too many people can hide behind these free accounts.
Please don’t get me wrong I have nothing against the free A/C’s as I have a GMAIL A/C which is linked to my domain email address.