In a nutshell, “Bad Romance” is a parody of raging trends in mainstream movies with a Quentin Tarantino-esque twist, said Del Carmen.

Screenwriter Irvin Malcolm agreed, adding that he is “allergic to formulaic romcoms and adultery drama flicks,” the women-centered genres that are currently dominating the local box office.

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(The film has award-winning scriptwriter Ricky Lee as creative consultant.)

Malcolm said he couldn’t understand why “women are always depicted as desirous of or dependent on men” in popular movies.

“Bad Romance” aspires to turn those stereotypical depictions on their heads.

Del Carmen explained: “It’s the kind of story I’ve always wanted to direct as a feature film. I’m a Tarantino fan. Some of the bloody and gory scenes in my movie were inspired by his works: ‘Reservoir Dogs,’ ‘Kill Bill’ and ‘Inglourious Basterds.’”

In shooting the indie film, Del Carmen collaborated with Daniel Anaya, a Mexican-American cinematographer who previously worked in the camera departments of Robert Rodriguez’s “From Dusk Till Dawn” (which had Tarantino as scriptwriter and actor) and James Cameron’s “Titanic.”

Antiromance

In keeping with its antiromance theme, the film’s hunky hero was named Sam Lloyd Pascual—in honor of rom-com stars Sam Milby, John Lloyd Cruz and Piolo Pascual.

At first, Del Carmen planned to hire Cruz and take the self-reflexive route of Spike Jonze’s “Being John Malkovich.”

Del Carmen also had problems in casting his leading lady after the original choice, Bangs Garcia, dropped out because of her hectic schedule.

Luckily, Mercedes Cabral, who has the same manager (Shandii Bacolod) as Lopez, got hold of the script and was impressed.

For the rest of the cast, Del Carmen tapped former colleagues from ABS-CBN, where he worked as writer-director in shows like “Sharon,” “Pinoy Big Brother,” and “Magandang Tanghali Bayan,” among others.

Friends’ support

“Archie Alemania, Jayson Gainza and Ogie Diaz were all game. They wanted to support my first movie as director,” Del Carmen said.

Another casting coup is Janelle Manahan, witness (and survivor) in the brutal slaying of boyfriend Ram Revilla, who returns to the screen in this film. “It’s her first movie after the incident. Janelle felt comfortable on the set. She said that since I’m her cousin, she trusts me completely.”

Del Carmen was also able to cast 1980s heartthrob Rey “PJ” Abellana in a pivotal part, through another pal and second unit director Sigfreid Barros Sanchez. “Actors from the 1970s and 1980s like PJ are a different breed. They are thoroughly professional. They can shed a single teardrop on cue.”

The debuting director admitted that he initially felt ill at ease on the set, particularly with actors he met for the first time.

To break the ice with Seguerra, he confessed to her that she was his crush as a kid.

Seguerra’s reaction was classic: “Yuck!”

“Bad Romance” opens April 10 in Metro Manila.

“We also plan to release it in the provinces and hopefully abroad,” he said. “Being an indie film, marketing and distribution can be difficult. We can’t afford to place ads on television.”

He turned to the Internet instead.

“Our trailers are on Facebook and YouTube. We also promote on Twitter and other social networking sites,” he said. “Also, ‘Bad Romance’ will be the first film to be shown worldwide through our new online cinema … GrindhouseTheater.com.”