“What is it, what does it do and what are best practices?”, I wondered when I heard that I was the designated jury member to chair the digital marketing session...

Latest tweets about this

OrwellUpgradedMonday 12, May 2014 03:26 PM

@mykola @leashless It's advertisers that ruined the current internet. Impossible to create business models based on user experience/outcome.

JeremyCocomiseTuesday 13, May 2014 07:46 AM

Believe it or not @Yobbo123, some companies still have business models based around print media & still don't see any value in the internet!

GurlTalkTVShowThursday 15, May 2014 06:16 AM

@Gurl Talk TV Show: "KEY BOARD & MOUSE" CELEBRITY'S, GANGSTERS, RECORDING ARTIS, MODELS AND BUSINESS OWNERS IS WHAT THE INTERNET IS MADE UP OF TODAY !

Business models over Internet

As solar panels boom, it was the simple business model that the big

Solar panels are now remaking the energy equation in the U.S. and breaking records for installations every quarter: There were more solar panels installed in the U.S. over the last 18 months than the last 30 years. But when it comes to making money off of this solar boom, some of the largest energy companies in the U.S. have (so far) left money on the table.

Why? It wasn’t that they didn’t have access to some obscure panel technology patent that was invented years ago in a university lab. Or that they didn’t have deep knowledge of how cheap solar panels would one day become. It was a drop-dead simple business-model innovation that they — for whatever reason — didn’t jump on.

At the World Energy Innovation Forum at the Tesla factory in Fremont, Calif. this week, the CEO of GE, Jeff Immelt, said during an onstage interview that GE had focused so intently on how bad the solar panel business was that they “missed SolarCity.” “My God I wish I had thought of that, ” said Immelt.

Immelt isn’t the only energy leader that has been thinking about SolarCity. The CEO of NRG Energy, David Crane, told me during an interview earlier this year that NRG wants to be as big or bigger than SolarCity in its newly launched residential solar financing and installation business, which is similar to the one that SolarCity founded in 2006.

If you haven’t heard of it, SolarCity is the now-public company founded by South African entrepreneurial brothers Lyndon and Peter Rive; their cousin Elon Musk is SolarCity’s chairman. SolarCity has built a business off of financing and installing solar panels on the rooftops of buildings owned by families and businesses.

SolarCity can provide the upfront financing for the solar system so that the customer doesn’t have to put any money down to get the panels, and this is the key that has unlocked the solar panel business. Instead of paying tens of thousands of dollars for a solar panel system, the customer pays SolarCity for the cost of the solar energy on a monthly basis, which can be less expensive than what they’ve been paying the local utility. Depending on the deal, the contract can last a couple decades.

In its recent earnings report last week, SolarCity said it had more than doubled its revenue to $63 million for the quarter compared to last year while cutting its losses for the quarter almost in half to a loss of $24 million (from $41 million last year), and it also raised its guidance for the year. SolarCity has a goal of becoming one of the largest suppliers of electricity in the U.S., and it’s on its way to getting there — it says it will exit 2014 with more than 2 gigawatts of cumulative solar power deployed. The company went public in late 2012 at $9.25 per share, and it’s now trading just under $50 per share.

Source: gigaom.com

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Before you insult someone

by ArtChain

... you should be sure of your facts
I provide consulting services for Internet business models. I track ad revenues as well as costs for infrastructure, bandwidth, etc.
Ad revenues from video on the Internet do NOT cover operating costs. Not even close. And much of the current Internet programming has no ads. And as I stated in my previous post, nobody has figured out how to make money... it's all just "hoping and wishing" at this point, and will remain so for the foreseeable future.
The programming on the Internet is all running at a substantial loss, but the networks are afraid if they don't do it, audiences will gravitate to their competitors

...and another thing

by sisterineedwine

The great thing about this so-called collapse is that the labels picking up the slack have far more artist-friendly business models. The royalties paid by an indie are typically far higher than those paid by a major. Majors used to justify this with increased sales - "yes, the slice is smaller, but the pie is a lot bigger" - with increased indie sales and decreased major sales, that's no longer the case.
Apparently (I think this was in the NYT article about internet marketing recently), Spoon has sold 100k of "Gimme Fiction." That's not much if you're getting one dollar per record, as you would on a major

China expects special courts on intellectual property — Global TimesMany of these cases were extremely complicated of foreign entities, cutting-edge technical issues, new business models on the Internet, or world renowned brands, said Jin Kesheng, deputy chief judge of the IPR tribunal of the Supreme Court.

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