It’s important that your real estate office’s reception area provides a good first impression. When visitors enter your lobby, they’ll be left alone for a considerable amount of time. This means they’ll have more time to focus on their surroundings. Provide leads and clients with a great first impression by having an impressive waiting room. Be sure your reception area includes the 10 items below to leave a lasting impression.

There is an overwhelming amount of contact management systems for Real Estate agents to choose from. However, the residential Real Estate industry is unique, in that it has both B2B and B2C features, meaning most agents benefit from only CRMs tailored to their specific needs. That's why agents who are converting a high volume of online leads benefit from Real Estate CRMs built around online lead generation. Many agents wonder what their competition is doing to convert online leads, so we’ve compiled a list of CRM features that should be a part of every top producer’s platform.

Real estate agents have a lot in common with entrepreneurs. Both make the decision each day of whether or not they’d like to be successful. This is why having a productive morning routine is so important to your real estate career. We’ve outline tips below to ensure you maximize your productivity each morning.

These personalized marketing approaches will give your readers the chance to find the content that is relevant to them. Whatever you might write about, give your reader a chance to fill out a form for more information, this will ensure that they are want to receive emails and future communications from you.

One of the biggest challenges that real estate agents run into with their listings is not having the right buyers for their seller’s home. It’s a numbers game after all, the more buyers you have, the higher the likelihood that you will find the perfect offer and buyer for your seller. In order to help you become an even more successful agent, we at Zurple designed a tool for you to attract more buyers to your open house.

Despite the fact that this market has shown that it is ideal for seller leads, some are still hesitant. What’s worse, there is no telling how long this market will last. That’s why the best course of action is to motivate seller leads to act sooner rather than later. In order to help you do so, we’ll uncover real estate industry best practices for motivating sellers and even give you some free resources to help you do so.

It’s no secret that seller leads have the advantage in this real estate market. They are becoming aware of this and thus, can be more selective when it comes to real estate agents. These days, you not only need to make yourself stand out, but you also need to retain those leads that you have captured. We’ll show you how Zurple’s seller lead program will help you capture and close more seller leads.

The real estate and mortgage industry employs the greatest number of remote employees (source). With the internet and cloud technology driving this trend forward, it’s important that brokerages keep their physical office space up to date. Real estate agents are unique in that while they can work remotely most of the time, most will eventually need a physical office space. Follow the tips below to create a hospital office environment for your real estate team.

This selling season has been picking up more and more momentum! Even though there are plenty of sellers out there that are considering selling, the difficult part with them is often following up. Whether they are not responding to emails or if they are not yet open house ready, it can be frustrating chasing down seller leads. Fortunately, our latest tool, A Follow-Up Quiz For Seller Lead Success, was designed to address this issue and help make your life easier and keep your pipeline full.

2017 is already more than halfway over, can you believe it? We’ve been inspired by the success that we’ve seen our agents having in 2017 so far. To celebrate that success, we put together some lead closing resources for you. These are designed to do everything from book appointments to help you close deals. As the temperature and markets heat up, you’ll keep cool with these sweet summertime treats.