Set up your database's fields (like for an address book: Name, Address, City, State) and then build drag and drop custom entry forms with different input types like radio buttons, check boxes and dropdowns. Ambitious types can add custom logic to the application using the script builder, and the whole shebang can be added to your web site or blog (say, for a feedback form or survey). Looks like a nice way to create a powerful interface to customized data, instead of wrangling with boring spreadsheets. Add this to Zoho's suite of web-based apps that in many ways outdoes Google's more popular offering. Hit the video demo above, courtesy of the Zoho folks, to see Creator in action.