Bing Ads Publishes Whitepaper on Cross-Border E-Commerce

by Michael Levanduski

There is no doubt that the internet has helped to ‘shrink’ the world and allow people from diverse locations to interact with each other more easily. In addition to this, however, it has also helped brands and marketers to greatly expand their potential audiences. According to a recent publication from Nielsen, in the UK there are about 15.9 million people who shop across borders.Read the full article