Public Relations Writing 1: Writing to inform

Course Code

CN-721

Lecture hours per week

Lab hours per week

Course Availability:

Open

Description:

This writing course introduces students to typical PR writing formats designed to inform. In a writing lab using computers, students practice writing news and feature stories typically found in internal corporate publications, news releases for the media, fact sheets, backgrounders, and reports. Emphasis is on applying the fundamentals of clear, concise, coherent written communication designed to inform specific readers, both internal and external to the organization.
* Minimum C grade required