McGregor becomes Sauber premium partner

13 March, 2014

Press Release: The Sauber F1 Team is delighted to announce McGregor as its Premium Partner. McGregor is one of the most successful fashion houses in the upper market segment.

McGregor has supported Giedo van der Garde as a long-standing partner in the early stages of his career. In addition to this personal relationship, McGregor is now also extending its involvement to the team.

The McGregor logos will be placed on top of the headrest from the 2014 Australian Grand Prix onwards. From the Malaysian Grand Prix onwards, they will also be present on the overalls and the helmets of the drivers.

McGregor Fashion Group BV, founded in 1993, is one of the most successful fashion houses in the upper market segment. Every day about 1,200 staff around Europe continue to build on the success of the brands; McGregor and Gaastra. The brands are available in 3,000 multi-brand stores, 265 shop-in-shops and more than 120 stores within the formula McGregor, Gaastra and ADAM Menswear.

Monisha Kaltenborn, Team Principal: “We are delighted about our partnership with McGregor. The brand has been supporting Giedo for a long time, and this is how we noticed it in the past. From the first time we got together it was clear that both companies make a perfect fit, therefore, negotiations were short, and we immediately had a good mutual understanding of the partnership.”

Jan-Paul ten Hoopen, Managing Director McGregor: “McGregor is delighted to be Premium Partner of one of the most outstanding teams in Formula One. The Sauber F1 Team is a dedicated team with impressive skills, dedication and focus. It has a great history and a bright future, something which we share. For McGregor the relationship with Sauber is another proud step in a successful tradition of F1 partnerships. With Sauber we share the passion for craftmanship, independence and pure performance. This partnership will give an additional boost to the strong international development of McGregor.”