These four simple words likely generate several reactions, but for WWE
Superstar Seth Rollins™, they are a master class in describing his
unmatched work ethic, disruptive mindset and definitive WWE career.

Since joining WWE in 2010, Rollins has done things on his own terms.
Like many claim but never accomplish, he was destined to be different,
blaze his own trail and take no prisoners along the way, even if it
meant disrespecting history. The first move on Rollins’ chess board:
become the inaugural NXT® Champion in 2012 and put everyone on high
alert. The second move: make his WWE main roster debut at Survivor
Series® later that year, align with WWE Superstars Roman Reigns™ and
Dean Ambrose™ to form The Shield™ and rally against authority. As the
pieces continued moving, the accolades followed: two-time WWE Champion,
United States Champion, WWE Tag Team Champion and “Mr. Money in the
Bank®,” to name a few. And now, “The Kingslayer” stands tall after a
definitive checkmate: defeating Triple H® on WWE’s grandest stage at
WrestleMania® 33.

For every calculated action and result, there is no question Rollins
will prevail by any means necessary, and in doing so, embody everything
it means to be like no one.

In celebration of his in-ring accomplishments and bold individuality, 2K today
announced Seth Rollins as the cover Superstar for WWE®
2K18, the forthcoming release in the flagship WWE video game
franchise. In addition, Rollins will personify WWE 2K18’s
worldwide marketing campaign – BE LIKE NO ONE – which invites
players to explore Rollins’ identity, as well as those of several other
WWE Superstars, while learning more about the game. WWE 2K18
is currently scheduled for worldwide release on October 17, 2017 for thePlayStation®4 computer entertainment system and Xbox One.

“As the WWE 2K18 cover Superstar and franchise ambassador,
it is my incredible honor and mission to ensure this game will truly BE
LIKE NO ONE – a calling card perfect for everything I stand for – as
it sets forth on its own unique path,” said Seth Rollins. “Following in
the footsteps of other WWE 2Kcover Superstars – Dwayne
“The Rock®” Johnson, John Cena®, Stone Cold Steve Austin® and Brock
Lesnar® – I now carry the torch and proudly represent a new generation
of WWE Superstars. I am the future, and the future can’t be stopped.”

“Each year, the WWE 2K franchise emerges with a unique
identity, impeccable authenticity, an incredible roster and the freedom
for players to customize and control the virtual WWE world through its
extensive offerings,” said Chris Snyder, Vice President of Marketing at
2K. “In determining who truly epitomizes BE LIKE NO ONE and
represents WWE 2K18to the fullest extent, there
was one obvious answer: Seth ‘Freakin’ Rollins.”

Players who purchase the WWE 2K18 Deluxe Edition,
available in both physical and digital varieties at participating
retailers, will receive Early Access to their game copies
and in-game bonuses beginning four days early on Friday, October 13,
2017 for PS4™ system and Xbox One. The WWE 2K18 Deluxe Edition includes
the following items:

Players who purchase the WWE 2K18 Collector’s Edition at
participating retailers will also receive Early Access to
their game copies and in-game bonuses beginning four days early on
Friday, October 13, 2017 for PS4™ system and Xbox One. Details of the WWE
2K18 Collector’s Edition, as well as the ability to pre-order
this version of the game, will be available later this summer.

Developed collaboratively by Yuke’s and Visual Concepts, a 2K studio, WWE
2K18 is not yet rated by the ESRB. WWE 2K18is
scheduled for worldwide release on October 17, 2017 for the PS4™ system
and Xbox One. For more information on WWE 2K18 and
2K, visit wwe.2k.com,
become a fan on Facebook,
follow the game on Twitter and
Instagram
using the hashtags #WWE2K18 and #BLN1 or subscribe on YouTube.

All trademarks and copyrights contained herein are the property of their
respective holders.

About WWE

WWE, a publicly traded company (NYSE: WWE), is an integrated media
organization and recognized leader in global entertainment. The Company
consists of a portfolio of businesses that create and deliver original
content 52 weeks a year to a global audience. WWE is committed to family
friendly entertainment on its television programming, pay-per-view,
digital media and publishing platforms. WWE programming reaches more
than 650 million homes worldwide in 20 languages. WWE Network,
the first-ever 24/7 over-the-top premium network that includes all live
pay-per-views, scheduled programming and a massive video-on-demand
library, is now available in almost all international markets other than
the People’s Republic of China and embargoed countries. The Company is
headquartered in Stamford, Conn., with offices in New York, Los
Angeles, London, Mexico City, Mumbai, Shanghai, Singapore, Dubai, Munich
and Tokyo.

Additional information on WWE (NYSE: WWE) can be found at wwe.com and
corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/.

Trademarks: All WWE programming, talent names, images, likenesses,
slogans, wrestling moves, trademarks, logos and copyrights are the
exclusive property of WWE and its subsidiaries. All other trademarks,
logos and copyrights are the property of their respective owners.

Forward-Looking Statements: This press release contains forward-looking
statements pursuant to the safe harbor provisions of the Securities
Litigation Reform Act of 1995, which are subject to various risks and
uncertainties. These risks and uncertainties include, without
limitation, risks relating to: WWE Network (including
the risk that we are unable to attract, retain and renew subscribers);
major distribution agreements; our need to continue to develop creative
and entertaining programs and events; the possibility of a decline in
the popularity of our brand of sports entertainment; the continued
importance of key performers and the services of Vincent K. McMahon;
possible adverse changes in the regulatory atmosphere and related
private sector initiatives; the highly competitive, rapidly changing and
increasingly fragmented nature of the markets in which we operate and
greater financial resources or marketplace presence of many of our
competitors; uncertainties associated with international markets; our
difficulty or inability to promote and conduct our live events and/or
other businesses if we do not comply with applicable regulations; our
dependence on our intellectual property rights, our need to protect
those rights, and the risks of our infringement of others’ intellectual
property rights; the complexity of our rights agreements across
distribution mechanisms and geographical areas; potential substantial
liability in the event of accidents or injuries occurring during our
physically demanding events including, without limitation, claims
relating to CTE; large public events as well as travel to and from such
events; our feature film business; our expansion into new or
complementary businesses and/or strategic investments; our computer
systems and online operations; privacy norms and regulations; a possible
decline in general economic conditions and disruption in financial
markets; our accounts receivable; our indebtedness; litigation; our
potential failure to meet market expectations for our financial
performance, which could adversely affect our stock; Vincent K. McMahon
exercises control over our affairs, and his interests may conflict with
the holders of our Class A common stock; a substantial number of shares
are eligible for sale by the McMahons and the sale, or the perception of
possible sales, of those shares could lower our stock price; and the
relatively small public “float” of our Class A common stock. In
addition, our dividend is dependent on a number of factors, including,
among other things, our liquidity and historical and projected cash
flow, strategic plan (including alternative uses of capital), our
financial results and condition, contractual and legal restrictions on
the payment of dividends (including under our revolving credit
facility), general economic and competitive conditions and such other
factors as our Board of Directors may consider relevant. Forward-looking
statements made by the Company speak only as of the date made and are
subject to change without any obligation on the part of the Company to
update or revise them. Undue reliance should not be placed on these
statements. For more information about risks and uncertainties
associated with the Company’s business, please refer to the
“Management’s Discussion and Analysis of Financial Condition and Results
of Operations” and “Risk Factors” sections of the Company’s SEC filings,
including, but not limited to, our annual report on Form 10-K and
quarterly reports on Form 10-Q.

About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc. is a
leading developer, publisher and marketer of interactive entertainment
for consumers around the globe. The Company develops and publishes
products principally through its two wholly-owned labels Rockstar Games
and 2K. Our products are designed for console systems and personal
computers, including smartphones and tablets, and are delivered through
physical retail, digital download, online platforms and cloud streaming
services. The Company’s common stock is publicly traded on NASDAQ under
the symbol TTWO. For more corporate and product information please visit
our website at http://www.take2games.com.

About 2K

Founded in 2005, 2K develops and publishes interactive entertainment
globally for console systems, handheld gaming systems and personal
computers, including smartphones and tablets, which are delivered
through physical retail, digital download, online platforms and cloud
streaming services. 2K publishes titles in today’s most popular gaming
genres, including shooters, action, role-playing, strategy, sports,
casual, and family entertainment. The 2K label has some of the most
talented development studios in the world today, including Firaxis
Games, Visual Concepts, Hangar 13, Cat Daddy Games and 2K China. 2K’s
stable of high quality titles includes the critically acclaimed
BioShock®, Borderlands™, and XCOM® franchises, the beloved Sid Meier’s
Civilization series, the innovative Evolve™, the popular WWE 2K
franchise and NBA 2K, the #1 rated and #1 selling basketball franchise*.
2K is headquartered in Novato, California and is a wholly owned label
of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). For more
information, please visit www.2k.com.

*According to 2008 - 2017 Metacritic.com
and The NPD Group estimates of U.S. retail video game sales
through April 2017.

All trademarks and copyrights contained herein are the property of their
respective holders.

Cautionary Note Regarding Forward-Looking Statements

The statements contained herein which are not historical facts are
considered forward-looking statements under federal securities laws and
may be identified by words such as "anticipates," "believes,"
"estimates," "expects," "intends," "plans," "potential," "predicts,"
"projects," "seeks," “should,” "will," or words of similar meaning and
include, but are not limited to, statements regarding the outlook for
the Company's future business and financial performance. Such
forward-looking statements are based on the current beliefs of our
management as well as assumptions made by and information currently
available to them, which are subject to inherent uncertainties, risks
and changes in circumstances that are difficult to predict. Actual
outcomes and results may vary materially from these forward-looking
statements based on a variety of risks and uncertainties including: our
dependence on key management and product development personnel, our
dependence on our Grand Theft Auto products and our ability to
develop other hit titles, the timely release and significant market
acceptance of our games, the ability to maintain acceptable pricing
levels on our games, and risks associated with international operations.
Other important factors and information are contained in the Company's
most recent Annual Report on Form 10-K, including the risks summarized
in the section entitled "Risk Factors," the Company’s most recent
Quarterly Report on Form 10-Q, and the Company's other periodic filings
with the SEC, which can be accessed at www.take2games.com.
All forward-looking statements are qualified by these cautionary
statements and apply only as of the date they are made. The Company
undertakes no obligation to update any forward-looking statement,
whether as a result of new information, future events or otherwise.