SAN DIEGO New research indicates that the integration of senses and functions in the brain is common. About two percent of the population has a condition called synesthesia, in which two different sensations, like color and sound, are experienced at once. Although this condition is rare, the new findings suggest the brain is wired in complex and sometimes overlapping ways to help people interpret and understand their environments. The research was presented at Neuroscience 2010, the annual meeting of the Society for Neuroscience and the world's largest source of emerging news on brain science and health.

Today's new findings show that:

Researchers have pinpointed the brain region responsible for the McGurk Effect, an auditory phenomenon in which viewing lips moving out of sync with words creates the perception of other words. A brain area known to play a role in language and eye gaze processing is the hub of the sensory overlap (Michael Beauchamp, PhD, abstract 400.2, see attached summary).

People adjust the perceived location of sensory stimuli faster than previously thought. Results show that exposure to light for only a fraction of a second alters the perceived source of a subsequent sound. The findings have implications for the development of hearing aids and rehabilitation from brain injury (Ladan Shams, PhD, abstract 125.1, see attached summary).

Other recent findings discussed show that:

Synesthetes who describe colors as either inside their minds or outside in the world have distinct brain structures and processes (Romke Rouw, PhD, see attached speaker's summary).

People who share one type of synesthesia, in which letters and numbers create the experience of color, describe drastically different sensations from one another. This indicates that synesthetic experiences are more idiosyncratic than is commonly realized (Avinash Vaidya, see attached sp'/>"/>

(Date:7/9/2015)... Calif. , July 9, 2015 Synaptics Inc. (NASDAQ: ... solutions, announced today that it will report financial results ... Thursday, July 30, 2015 after the close of market. ... analysts and investors at 2:00 p.m. PT (5:00 p.m. ... To participate on the live call, analysts ...

(Date:7/8/2015)... NEW YORK , July 8, 2015 BD ... announced BD & Guidepoint Mentor, a new ... to Guidepoint,s expert network services. BD ... technologies to improve healthcare delivery and outcomes and, with ... start-up entrepreneur will be able to directly engage with ...

(Date:7/7/2015)... -- NXT-ID, Inc. (NASDAQ: NXTD ) ("NXT-ID" or the "Company") ... announces a revised version of one of its first 30 second ... CNBC in New York , Chicago ... San Francisco metro areas. , , ... replace all the cards in your wallet and keep your identity ...

... and people, the time it takes to diagnose an infection ... veterinarian is identifying ways to diagnose pet infections in approximately ... could be used eventually for humans. "Infections can be ... to a lab and wait three days or more as ...

... neurodegenerative diseases such as Parkinson,s and Alzheimer,s, cancer and ... partially caused or accelerated by oxidative stress. Oxidative stress ... what are called reactive oxygen species (ROS). "However, up ... changes in a living organism and certainly not how ...

... Humans ate sourdough bread in ancient times and ... some countries and regions. Now Baltic scientists have reinvented ... industry during a three-year long EUREKA project. Many ... from the French baguette through to the Italian ciabatta ...

(Date:7/29/2015)... According to a new market research report, ,Global ... published by Mordor Intelligence, the Global market is expected to ... with North America being the largest ... market size. The Global market for Stem Cells is expected ... of (2015-2020). (Logo: http://photos.prnewswire.com/prnh/20150428/740799) , ...

... news, student record information, and more. MADISON, Wis. ... of Wisconsin-Madison students, staff and faculty for online organizational ... Wednesday. The vendor for the project, Arizona-based Unicon, was ... stages, is expected to be complete by August 2005. ...

... everyone was in data processing, and most corporations thought that ... would simply die. Therefore, millions of business names like Data-This ... with their corporate branding in a thick jungle of mass ... could do some processing. From the lower floors of HR ...

... venture into the conference room at Neohapsis, Inc. ... Kelly Hansen as an entrepreneurial superhero. Created by an ... poster is located at Milwaukee's Discovery World Museum. ... of Entrepreneurs because of the tremendous obstacles Hansen has had ...