I’ve probably spent more time creating Sokay clothing and other merchandise than I should have been doing. I’m supposed to be making more games, right??? But you know, I have fun doing it! Can’t help myself. Last week, we exhibited our VR music visualizer Raybeem at an art show in Downtown Los Angeles – Super Future by Futra. Since we were showing some Sokay stuff out in public, I took the opportunity to try to sell some Sokay shirts, at least put them out in front of people. This got me thinking of the journey of this Sokay clothing experiment.

Back in 2012, when we were getting close to the release of Donut Get!, I became obsessed with creating merchandise for the game. Even longer ago, a friend of mine had pitched me this idea of creating mini-games that were tied to the designs of shirts he was making. I thought it was a great idea but I took forever to finish games, it wasn’t an idea I thought could actually follow through with. I think this was before we even finished our second game LUV Tank, so I probably wasn’t in the mindset of making bite-sized games at this point. I revisited this idea with Donut Get! – could I sell a shirt for a game that I was essentially giving away for free?

I’m showing Thugjacker and L.U.V. Tank during the Download Los Angeles Art Walk this week. A friend arranged getting a booth and I joined in, been scrambling to get things prepared!Looking forward to seeing the games out in front of people again! The stats say that lots of people play our games, but it’s always a different story seeing people experience them.