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TechCrunch reports that the Israel-based video ad-tech start-up, Carambola, has now raised $4 million in a Series A round of funding. This new round of funding was led by Pitango Venture Capital, along with the participation of existing investors, which include 2B Angels, Plus Ventures and Rutledge Vine Capital. The company had previously raised a seed capital round of $1 million in July. Founded in 2011, the company offers a unique platform for automating the process of making online videos interactive. “Carambola’s platform trigger users to engage with video and enable advertisers to get user’s full attention. We believe in Carambola’s strong team and in the ingenuity lead by the company,” said Rami Beracha, Managing General Partner at Pitango. Read More