WAL-MART SURVEY

Bill Bishop, president, Willard Bishop Consulting, Barrington, Ill.:fication on the industry that works to its advantage. For example, through Retail Link, it's simpler, at no out-of-pocket cost, for manufacturers to know how their items are performing at Wal-Mart, instead of the convoluted process suppliers and retailers go through for similar insights. In terms of efficiency, Wal-Mart has a clear

Bill Bishop, president, Willard Bishop Consulting, Barrington, Ill.:
fication on the industry that works to its advantage. For example, through Retail Link, it's simpler, at no out-of-pocket cost, for manufacturers to know how their items are performing at Wal-Mart, instead of the convoluted process suppliers and retailers go through for similar insights. In terms of efficiency, Wal-Mart has a clear strategy of its own, and if it could drive change for the industry, it would be happy to do ...

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