We’re Obsessive About Tyres

We want to leave absolutely no margin for error. That way, we’re sure that you’ll get
exceptional quality tyres. The kind that let you safely put your vehicle through its
paces, and fully enjoy its great potential.

But we can only rest easy by being obsessive about every phase,
every step of the way.

From Microscope to Highway

1. The Nitty-gritty: Raw Materials

First off, we make sure that every ingredient that goes into
the tyre is of the best quality. If we can’t find materials
that make the cut, we create them.

2. Building Up

We make sure that the entyre tyre-building process proceeds
according to our strict specifications. Often that means
constructing our own machines to get the quality that
we insist upon.

3. Testing, Testing, 1-2... Billion Kms.

We have a lot of endurance and longevity tests. (They
cover 1.8 billion km per year). Both in the lab and on
the roads, too. This means that you get the exceptional
performance you’ve come to expect from MICHELIN.

It all boils down to this:
We obsess over the details, so you can rest assured that you’re getting the best.
Giving you the confidence of better handling and, of course,
more fun for your drive.

We Test Your Tyres Seriously...
(Also We Make Sure They’re Fun to Drive)

You demand a lot from your tyres. That’s why we do, too.

11.000billion

Calculations per
second are generated
in our testing..

1.1billion

Michelin tyres complete
one full circuit of the
planet every 12
minutes in endurance
and longevity testing
– 1.8 billion km
a year.

75,000

For cars alone,
75,000 driving tests are
conducted every
year covering
100 million km.

-22 to+122°F

Testing takes place in
temperatures ranging
from -30 to +50 ºC
and speeds up
to 450 km/h. So you’ll know that your tyres will be able to handle everyday conditions without even thinking about it.