Did The Internet Ruin Aubrey’s In My Feelings?

Did Y’all have to ruin Aubrey’s In my Feelings?

Drake should have never gave the Internet In My Feelings. Y’all have been obsessed with Aubrey’s bop ‘In My Feelings’ from the #1 album I AM Aubrey Fierce or Scorpion if you’re straight.

The bop features the up and coming legends, City Girls #FREEJT, and is currently aiming for the #1 spot on next week’s Billboard Hot 100 charts.

Many Aubrey haters are giving credit for this instant popularity to the #InMyFeelingsChallenge which blew up all over Instagram. Not even 24 hours after the release of I Am Aubrey Fierce, The Shiggy Show gave us this foolishness.

Watch The Breakdown

Let’s talk receipts…

According to Apple Music, “In My Feelings” is the top song globally off of the album, just ahead of “Nice For What,” which until recently, was the most-streamed song off the album. Spotify revealed that there has been a 90% increase in the song’s popularity since July 4; it sits at over 64 million listens on the platform.

Twitter reports over 2.3 million tweets about the challenge since June 29, including various hashtags akin to the challenge such as the #KiKiChallenge and #DoTheShiggy. Additionally, Drake’s name has been tweeted over 7.5 million times since he released his album.

Are you done with Aubrey and Keke nem or is In My Feelings Song of the summer?