My guest blogger, the Manager, media and government relations for the Christian Science Church, Russ Gerber, explains the importance of an open-minded approach to new ideas.

George Lucas speaks and Hollywood listens. But it wasn’t always that way.

He once described his first six years in the film business as “hopeless”. The industry just didn’t get it. Here’s what he said in an interview with the Academy of Achievement organization in Washington: “All of my films have been very hard to understand at the script stage because they’re different. At the time I did them they were not conventional. The executives could only think in terms of what they’d already seen.”Continue Reading