Book Description

Mobile devices outnumber desktop and laptop computers three to one
worldwide, yet little information is available for designing and
developing mobile applications. Mobile Design and
Development fills that void with practical guidelines,
standards, techniques, and best practices for building mobile
products from start to finish. With this book, you'll learn basic
design and development principles for all mobile devices and
platforms. You'll also explore the more advanced capabilities of
the mobile web, including markup, advanced styling techniques, and
mobile Ajax.
If you're a web designer, web developer, information architect,
product manager, usability professional, content publisher, or an
entrepreneur new to the mobile web, Mobile Design and
Development provides you with the knowledge you need to work
with this rapidly developing technology. Mobile Design and
Development will help you:

Understand how the mobile ecosystem works, how it differs from
other mediums, and how to design products for the mobile
context

Learn the pros and cons of building native applications sold
through operators or app stores versus mobile websites or web
apps

Work with flows, prototypes, usability practices, and
screen-size-independent visual designs

Use and test cross-platform mobile web standards for older
devices, as well as devices that may be available in the
future

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