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What is Influencer Marketing?

With the rise of social media came the rise of influencer marketing. Influencer marketing is the rapidly growing and powerful form of advertising & content marketing allowing companies to use relatable, real people to increase exposure, credibility, customer loyalty and sales. The goal is to line up a person of influence in a specific space to act as an endorsement for your product. The key [Read more…]

What’s New in Social Media Marketing in 2018?

What’s your biggest social media marketing pain point? Measuring ROI? Relating social activities to business goals? Keeping up with the ever-changing networks? Maybe you haven’t implemented social media into your marketing plan yet and you’re wondering if this Snapface and Instabook all the kids love can really help your business. Look no further, because the answer to your social media questions is here.

What’s New in Facebook Business for 2018

In the past months Facebook has announced some significant changes, including their newsfeed algorithm overhaul. The social media giant isn’t slowing down in 2018. Staying up to date with the latest updates can separate you and your business from the pack.[Read more…]