Tuesday, December 6, 2011

Some watchmakers seek out automotive associations - typically in the form of licensing agreements
with automakers or racing series. But some just have octane just
dripping from their cogs. Like this latest collection from Officine
Autodromo.

The brainchild of industrial designer Bradley Price,
the Officine Autodromo launch collection consists of three models -
Veloce (Italian for “speed”), Brescia (named for the Northern Italian
town that forms the start/finish line for the Mille Miglia rally), and Valelunga (for the racing circuit outside of Rome).

Each features a dial inspired by the instruments on 1960s and 1970s Italian racing cars, a Swiss-made Ronda quartz movement
(with date window) and a 42-milimeter case in brushed or PVD-coated
stainless steel. The perforated black leather wrist straps mount
directly into the round case, not unlike the four-figure Manometro
timepieces offered by Giuliano Mazzuoli, but far more accessible with
prices pegged at $425.