Tag Archives: Counter Culture microlot impact study

Last week I told the market here that if it wants meticulous selection, conservation of heirloom cultivars and improved cup quality, it needs to create incentives for them. Today, I explore the extraordinary efforts of one roaster to do just that. Counter Culture Coffee is reengineering its financial incentives for quality with some remarkable results: […]

I have been so busy preparing for and participating in Sustainable Harvest’s 10th annual Let’s Talk Coffee in Colombia last week that I am just getting caught up on some recent news in coffee. Here are some of the biggest stories in specialty coffee from the last month.

With apologies for the delay: Counter Culture Coffee has published the full report from its groundbreaking study “The Social Impact of Microlots.” Milestones and more related content from the CRS Coffeelands Blog: November 2010. Counter Culture Coffee Director Peter Giuliano discusses the potential perils of microlots with Matt Earley of Just Coffee, a Fair Trade […]

Counter Culture Coffee Buyer and Sustainability Manager Kim Elena Ionescu was scheduled to present the company’s brilliant case study on the social impact of microlots to the 2012 SCAA Expo today. She was unable to attend, so Counter Culture’s Coffee Director Peter Giuliano stood in for her — arguably one of the more notable understudies […]

Kim Elena Ionescu probably needs no introduction. The Counter Culture Coffee Buyer and Sustainability Manager has been sourcing great coffee for years for one of the leading brands in specialty coffee. Along the way, she has been steadily moving the company toward more sustainable and transparent sourcing practices, and showing a way forward for other […]

Later this week, Counter Culture Coffee will present the results of its study “The Social Impact of Microlots” to an audience at the 2012 SCAA Expo. I am excited about the report because it directly addresses two issues that have been the source of much discussion on this blog in recent years: the potential for […]

Counter Culture Coffee raised the bar on transparency two years ago when it published its inaugural Direct Trade Certified Transparency Report. Now Counter Culture is at it again, this time with a pioneering effort to assess the impact on smallholder farmers of the microlot approach to sourcing that is so central to the Direct Trade […]