Brushing Up on Electric Oral Care Performance Online

We have great news for both oral care companies and dentists – online sales of electric oral care products have grown 21% year over year, which means more sales and less plaque! The category produced $150 million in online sales and electric toothbrush heads alone generated more sales than manual toothbrushes and floss combined.

1010data analyzed online purchases of electric oral care products from August 2016 – January 2017 and found that: