Do you need an engaging speaker?

Content Marketing Speaker

Krista Neher, bestselling author of five books on social media and digital marketing, international speaker, and the CEO of Boot Camp Digital has over 15 years of marketing experience and is a passionate, enthusiastic, energetic, engaging, and hilarious speaker. Krista created one of the first accredited social media marketing certification programs in the world and has helped companies like P&G, GE, Google, Macy’s, General Mills, Remax, and more. She’s been a featured expert on CNN, NBC, CBS, The New York Times, Fox News, The Associated Press, and NPR, and has educated audiences in Europe, Asia, Latin America, and North America.

10 out of 10! – “Very knowledgeable! I have seen a few different people talk about this subject and you have by far given me the best information on the topic. Thank you!” Hilary Yacobucci, Social Media Coordinator, Farmers Insurance

Sample Session Descriptions

Below are some sample session descriptions (click the plus sign for full description). Most sessions can be delivered as a keynote presentation, a break-out presentation, or a workshop, customized for your industry. Looking for something else? Contact us to see if we can help!

Content is the most important part of a digital strategy, yet the competition for attention is only increasing. Great content doesn’t happen by accident. In dissecting great content there is a formula that leads to content that stands out and gets results. This presentation will focus on cracking the content code with practical models and methods that can be used to create powerful content.

With AI, machine learning and advanced data and analytics we have more information about our content than ever before. Digital marketing platforms are starting build testing, metrics and analytics directly in to their platforms to help businesses better use data to drive content improvements. This session will show you how to use testing and analytics to understand how your content is performing and improve over time.

Your content on social media is the most important thing. People on social networks are inundated with content – from friends, family, and businesses. If you want to stand out and be heard you need to structure your message in a way that will draw attention.

On any social network great content will make or break your success, so using best practices to create content is key. Even if you pay for ads, if your content isn’t great people will keep scrolling. Discover how to optimize your content to deliver “thumb-stopping power” that gets results and breaks-through the clutter.

Video is the best performing content on almost every social channel, and with today’s technology, EVERYONE can create great videos – it doesn’t require a big budget or a camera crew. Learn how you can incorporate videos into your online strategy and how to actually create great videos!

We’ll show you the types of videos you can create, the pros and cons and how to actually create compelling videos that break-through – with ANY budget (including none)!

Today, regardless of your communication channel or method you are fighting for attention. People have their mobile phones with them constantly and are bombarded with messages… so how do you stand out in the digitally distracted age?

We’ll cover:

The challenge of digital attention spans and expectations (especially with younger audiences)

Best practices for digital channels:

Email

Websites

Social Media

Intranets

Trends in communication that you can use to your advantage

How to craft smart messages that break through the noise and meet your objectives

In social media you have to earn attention – whether your strategy is paid or organic people have to want to view your content. Creating great content is part art and part science. It starts with powerful ideas and content strategy and requires strong implementation following best practices to really grab attention.

Boot Camp Digital will deliver a content workshop that drives results for the organization. Our workshop isn’t just theoretical or based on power-point – it is interactive and hands on with practical implementation tips. This workshop will include 2 sessions that will build on each other: the first focused on Content Strategy and the second on Content Implementation.

Content Strategy: Building a Powerful Content Plan

The first step in creating powerful content is having a sound strategy that is designed to get you real results. This session focuses on building a clear strategy including:

Once you have a strong content plan, content must be created in a way that really connects with your audience. In this session we’ll cover the best practices that lead to powerful posts and participants will actually evaluate and create posts that match best practices.

A strong blog post starts with a great idea that is positioned well for online readers. This section focuses on how to define your content (based on the blog strategy) and how to frame it into a blog post that readers are dying to read.

Writing for the Web

Writing for blogs means dealing with shorter attention spans and grabbing attention quickly. This section focuses on how to write for the web and strategies and tactics to grab and maintain attention. We’ll focus on post structure as well as tips and tricks for success.

Workshop: Writing Improvement

Writers will share a sample post and work to improve it based on the principles from the class. This section will provides hands-on application of the workshop so writers can implement the concepts learned.

The speaker was phenomenal! Krista was honest, straightforward, genuine and very knowledgeable (not to mention hilarious!) – Susan Lucking, Program Participant

Why Choose Krista and Her Team of Speakers?

If you can’t afford for your speaker not to be great, you’ve come to the right place. Krista and her team of speakers are:

Consistently top-rated: Krista’s presentations receive rave reviews because she takes the time to learn about your event in order to captivate your audience.

Highly knowledgeable: Krista and her team are highly knowledgable and bring concepts to life with engaging experiences. They’re industry experts and thought leaders. Audiences love Krista’s presentations because they’re learning from one of the best.

Customized presentation: You won’t get a canned presentation – you’ll get a presentation customized for your audience and industry to hit a home-run.

Professional, organized, and experienced public speakers: This means that you don’t have to worry about anything. Krista and her team are extremely easy to work with and will provide you with everything you need in advance.

Entertaining and Fun: Speaking isn’t just about sharing a message – it’s about engaging and entertaining an audience. Krista and her tam will have your audience laughing and inspired.

Bonuses

Krista and her team of speakers are committed to over-delivering and helping make your event a HUGE success. When you book her for your event, you also receive the following free bonuses.

Bonus #1 Free Book Signing – Krista will conduct a book signing for your audience free of charge

Bonus #2 5 Free Copies of the Social Media Field Guide – For you to give to VIPs or use as a door prize

Bonus #3 Discounted Books – So that all of your attendees can walk away with a copy of the bestselling Social Media Field Guide

Bonus #4 Meet and Greet – Krista and her team will participate in Meet and Greets, free of charge (schedule permitting)

Hired by Leading Companies including:

Interested in Booking Krista?

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Testimonials

Krista’s engaging personality, professional presentation skills, and top-tiered marketing and social media knowledge combine to create a fun, knowledge-based, energy-filled experience. I value the times that I have participated in one of her seminars and would recommend Krista with a virtual megaphone.

Joanne Maly

Principal, Lincoln Maly Marketing

What I thought would be a refresher course for someone who has grown up using social media was so much more insightful. I now have the knowledge to implement a campaign and measure it’s success more efficiently!

Chelsey Bieser

Chief Executive Coordinator, Vling, LLC

I am so impressed. You have exceeded my expectations for the Boot Camp Digital Class. It was two days of information that I am excited to implement. Your materials, slides, examples and book gave me a clear guide to move forward and make a big impact in my business and future TEDxCincinnati Events. Thank you – you’re amazing!