SBJ In-Depth: Ticketing

Ticketing continues to be a rapidly evolving segment of team business. Not only are the methods of ticket delivery changing, the secondary market continues to expand and teams are finding new ways to use ticket sales to gain data about consumers. In addition to examining the latest trends, we will look at how teams are adding value to ticket plans to boost sales and the steps they are taking to move distressed inventory. Publishing Date: May 11 Close: April 27 Materials Close: April 29.