THE NEW YORKER . !', ss .; A YOUTHFUL PATRICIAN WITH THE ASSURANCE OF ANCESTRY, THE NEW PIERCE-ARROW FOUND INSTANT PLACE IN THE WORLD TO WHICH IT BELONGS About the new Pierce-Arrow there is a certain distinction that no designer could ever bestow. That is its heritage. That is the thing which is Pierce-Arrow. It cannot be imitated. C{ Great engineers, fine body builders, and highly skilled craftsmen combine to produce other cars contemporary with the new Pierce-Arrow. C{ But these other cars, fine as they are, lack the Pierce- Arrow tradition. And that tradition is responsible for the precedence which is accorded Pierce-Arrow the world over. You may purchase a Pierce-Árrow out of income, if you prefer. Á simpl{jied financ- ing plan makes this a most practical procedure. Your present car accepted as cash up to the full amount of its appraisal valuation. TWELVE CUSTOM-BUILT MODELS FROM $2900 AT BUFFALO PIERCE-ARROW SALES CORPORATION (Factory Bra.ell) 233 West 54th Street, New York City