Lorde

Majical Cloudz

Description

Though still a teenager Lorde is swiftly establishing herself as a mighty force on the music scene, co-headlining shows with established acts like Vampire Weekend and Arctic Monkeys.

The young yet prolific New Zealand-born singer/songwriter, whose real name is Ella Yelich-O'Connor, released her first EP The Love Club, her first No. 1 single "Royals", and her first album Pure Heroine back-to-back-to-back. Her sound is a sparse affair that confidently drifts on the strength of beats, loops, and phenomenal vocals.

The pop and alternative worlds don't always mix, but fans of both styles have flocked to Lorde's electropop-driven sound and soulful voice. And despite her pop successes she's managed to craft a bit of an anti-pop image for herself, not afraid to sound off with opinions - both good and bad - about fellow young stars. Fans who've bought tickets to see Lorde in concert rave about her raw talent while looking forward to watching her grow as an artist and performer.

Lorde was discovered when she was just 12, after her performance of the Duffy song "Warwick Avenue" at a school talent show caught the ear of a record label talent scout. When she's not writing music Lorde listens to pop, hip hop, and electronic music and cites soul legends like Otis Redding as well as modern acts like Bon Iver and James Blake among her influences.