Imagine finding the perfect job and developing several thousand new business and social networking contacts by simply maximizing your presence on an online network! With Neal Schaffer's comprehensive and unique Understanding, Leveraging & Maximizing LinkedIn, you can formulate and reach those career and professional objectives. It's all about creating and implementing your own LinkedIn Brand—which means branding yourself as if you were your own company! In this book:

Learn fundamental social networking concepts and how to apply them

Create and confirm your objective for using LinkedIn as well as your Brand

Discover how Windmill Networking can enrich your social media presence for long-term success