Dealer Satisfaction Survey is Available Online

Recreation Vehicle Dealers Association (RVDA) members are encouraged to participate in the 20th Annual Dealer Satisfaction Survey of manufacturers’ performance.

According to a press release, the resulting Dealer Satisfaction Index (DSI) will be released to brand committee chairmen in time for the 2013 RV Dealers International Convention/Expo in Las Vegas, Sept. 30–Oct. 4.

The DSI is not a scientific study, but it measures dealers’ attitudes about manufacturers’ performance in eight key areas identified by RVDA’s Industry Relations Committee, including:

• Sales support.

• Sales territory.

• Vehicle design.

• Vehicle reliability/quality.

• Competitive price/value.

• Parts support.

• Dealership warranty support.

• Overall dealer communications.

Many manufacturers use DSI results to adjust policies and procedures that affect dealers, so “it’s extremely important for all dealers to fill out the survey and rate every brand and manufacturer whose products they carry,” stated RVDA.

RVDA dealer members can Click Here to access the survey (member login required). The preferred method for completing the survey is online, but dealers are also permitted to print and fax the survey to RVDA if necessary.

For more information, send an email to info@rvda.org or call the dealer services hotline.