Founded in 2012 by Alex Leung and Anais Jourden Mak, the women’s ready-to-wear line Jourden is known for its unconventional use of texture and color. Based in Mak’s home city of Hong Kong, the brand channels a rebellious spirit, pairing quilted fabrics, fringed trim, and metallic hues with classic silhouettes, such as polo shirts, trapeze skirts, and shirtdresses. Known for its innovative flair, the company was nominated as a semifinalist in the 2015 LVMH Prize for Young Fashion Designers.