Artist Profile: Ruben Ubiera

As the South Florida Art Scene continues to grow, we can see the influence skateboarding has on it. For the past several years, Art Basel Miami has embraced this symbiotic relationships with installations that include skateble art, skate inspire art installations, and collaborations with companies like Adidas skateboarding, well-known skate photographers, and artists whose graphics grace some of the top-selling skateboards in history.

Companies continue to see the value in marketing to this crowd. This year Adidas Skateboarding and Juxtapose Magazine took over downtown Miami with a mini-ramp and incredible pop-up exhibit. Young Art’s exhibit from famous skate photographer Atiba Jefferson showed photos from icons like the Gonz and the missed Dillon Reider. And, Sprint teamed up with local skater turned now-famous street artists Ruben Ubiera and Bushwick Collective on a new mural for Basel House.

Who is Ruben Ubiera?

Ruben was born in Santa Domingo, Dominican Republic but has been a staple here in South Florida’s art scene since he moved to the area in 1994. Today, his murals can be seen on walls in art districts, on city building, in restaurants, and more from Miami to West Palm. His art has been in such high demand that he is often flown in to cities around the US to paint. He also is the artist responsible for the mosaic creation at the new Sullivan Park here in Deerfield Beach in cooperation with the Kiwanis Club.

The new Water Paid Mosaic Installation at Deerfield Beach’s Sullivan Park by local artist Ruben Ubiera

He recently shared with Miami New Times about the mosaic piece in our city, “It’s a public-art mosaic piece consisting of a 52-foot-diameter splash pad with water jets for children to play on. It’s right in front of the Intracoastal. It’s a deal changer for me since it’s something I have wanted to do for a while: make urban art permanent, not temporary. I have been creating murals, but even murals eventually fade, regardless of where they are placed. With mosaics, the game changes — it’s a permanent as it gets. All my characters, styles, etc., all on the wall (or the floor) forever. All created with the help from volunteers, to the tune of way over 800,000 pieces and more than a million cuts. Hey, no one said it would be simple. But it’s happening nonetheless. I’m also preparing for Basel 2016.”

Unveiling the Latest Collaboration

Ruben Ubiera teamed up with Sprint, Basel House and the Bushwick Collective for his latest piece in Wynwood

Sprint x Ruben Ubiera: Art Basel Miami 2017

Rubin’s newest piece in collaboration with Sprint is a piece riddled with the culture of Miami. From Cafe con Leche to Empanadas, the backdrop shares Ruben’s experience of the sights, sounds and smells of our this South Florida hot-spot. The Sprint kick off featured a sprint photo booth, drinks and Ice Cream and custom printed shirts from local vendors. So many came out to support Ruben and his work. Big thanks to Sprint, Basel House and Bushwick Collective for an unforgettable night.

The Sprint unveiling party included a screen printing station and Sprint swag bags for those invited to attend

20 Local bloggers and press were invited to the unveiling of Ruben Ubiera’s project

Basel House at Night during Art Basel

Be sure to keep your eye out for local artist Ruben Ubiera. Keep an eye out. There is so much more greatness to come the many emerging artists coming out of the South Florida Skate scene.

Check out Ruben’s Step-By-Step Process

For more info on this opening head to hashtags #Sponsored #Sprint #SFLBloggers #TheBloggerUnion @Sprint4FL @SouthFloridaBloggers @urbanruben @baselhouse @thebushwickcollective

About Sprint

Sprint is a communications services company that creates more and better ways to connect its customers to the things they care about most. Sprint served 54 million connections as of Sept. 30, 2017, and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; leading no-contract brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. You can learn more and visit Sprint at www.sprint.com

About Ruben Ubiera

Ruben Gerardo Ubiera Gonzalez (born October 19, 1975 in Santo Domingo,Dominican Republic) is a neo-figurative artist, known for his strong use of the line, graffiti inspired technique/esthetic, urban murals, mixed-media pieces and installations, all created with reclaimed-objects and found artifacts. He paints and draws in a style considered as Postgraffism, but he prefers to call it urban-pop, since he has lived most of his life in urban, populated areas and most of his inspiration is derived from the inter activity between man and his urban environment.

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About The Author

My name is Toni. I have lived in South Florida for most of my life and remember always looking forward to Island Water Sport's Midnight Madness. IWS has always been family. Growing up with a dad who loved to surf, I naturally loved the water. I have been blessed to work in the skateboarding industry while freelancing for magazines like Eastern Surf Magazine, The Paper, Juxtapose, Reggae Times, and Big Brother. Although I love to dabble in writing, marketing, and geeking out on the internet, my life's passion is investing in the lives of skateboarders and building skateparks around the world with my family.