iTunes Radio is currently limited to the United States, but according to a report from Bloomberg, Apple is gearing up to expand the service internationally in the coming months. The U.K, Canada, Australia and New Zealand are all reportedly set to gain access by “early 2014.”

Offering iTunes Radio outside of the U.S. is complicated because Apple has to get separate licensing rights for each country. Apple is using a combination of luring big advertisers and aggressively negotiating with labels to build its iTunes Radio empire.

About the author

Alex Heath is a senior writer at Cult of Mac and co-host of the CultCast. He has been quoted by the likes of the BBC, KRON 4 News, and books like "ICONIC: A Photographic Tribute to Apple Innovation." If you want to pitch a story, share a tip, or just get in touch, additional contact information is available on his personal site. Twitter always works too.

(sorry, you need Javascript to see this e-mail address) | Read more posts by Alex Heath.