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Careers at UnitedHealth Group

We have modest goals: Improve the lives of others. Change the landscape of health care forever. Leave the world a better place than we found it. Such aspirations tend to attract a certain type of person. Crazy talented. Compassionate. Driven. To these individuals, we offer the global reach, resources and can-do culture of a Fortune 5 company. We provide an environment where you’re empowered to be your best. We encourage you to take risks and in return, offer a world of rewards and benefits for performance. Exceeding your limits is an exceptional start to your life's best work.SM

Just like you, we are driven by a set of fundamental principles that are guiding our way forward. Our values of integrity, compassion, relationships, innovation, and performance serve as a foundation to transform health care. Are you in? Learn more about your future at UnitedHealth Group at careers.unitedhealthgroup.com

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Job Category:

Marketing

Country:

US

Approximate Salary:

Not Specified

Position Type:

Full Time

Vice President, Digital Experiences - Eden Prairie, MN

No industry is moving faster than health care. And no organization is better positioned to lead health care forward. We need attention to every detail with an eye for the points no one has considered. You'll help improve the health of millions. And you'll do your life's best work.(sm)

The Vice-President, Digital Experiences is accountable for leading and managing the digital experiences team for Optum’s Corporate Marketing business unit. Scope of the role includes development and management of key digital properties (websites) for Optum, used for business prospect acquisition, retention and cross-sell/upsell and, increasingly, for B2C marketing purposes. This individual will drive the strategy and execution of our digital presence, ensuring that it meets business objectives developed in collaboration key figures in Optum Marketing as well as other stakeholders across Optum’s businesses.

Consistently drive the business’s priorities with the various teams responsible for digital “journeys”, infrastructure, analytics, and optimization

Ability to influence through expertise and credibility

Experience with enterprise web, sales and marketing strategies

Ability to synthesize data and qualitative feedback to glean insights and drive an action plan

Lead an editorial calendar process that aligns with key campaigns, product launches, and initiatives; ensure there is transparency across the broader Marketing team and key business partners

Demonstrate a best practices orientation and approach to solving complex information architecture and usability issues for large websites and projects.

Must be able to 'think on one's feet' and come up with creative and appropriate solutions

A broad understanding of the Web and ability to be conversant in current issues surrounding CMS, content personalization, conversion optimization for sales and other goals, social media integration, Web and email marketing, and CRM integration strategies

Preferred Qualifications:

Some experience with Healthcare industry

Experience with B2C digital (web) experiences

Careers with Optum. Here's the idea. We built an entire organization around one giant objective; make the health system work better for everyone. So when it comes to how we use the world's large accumulation of health-related information, or guide health and lifestyle choices or manage pharmacy benefits for millions, our first goal is to leap beyond the status quo and uncover new ways to serve. Optum, part of the UnitedHealth Group family of businesses, brings together some of the greatest minds and most advanced ideas on where health care has to go in order to reach its fullest potential. For you, that means working on high performance teams against sophisticated challenges that matter. Optum, incredible ideas in one incredible company and a singular opportunity to do your life's best work.(sm)