November is upon us, and what better way to kick off a new month than with a list of great creative club marketing ideas? Here are some ways to boost your marketing efforts for the month of November!
1. Movember/No Shave November
Movember or No Shave November...

The British tennis season is upon us, with the Wimbledon tournament finally under-way. Dust off your tennis whites and host a get-together complete with tennis-themed party games, smashing food and plenty of strawberries and cream, inspired by the All-England Club. Private Club Marketing can assist...

I had two membership director conversations already this week reminding them to ensure they are focused on building their summer membership and marketing pipeline. In one case, the club was excited about the event they just completed and the opportunities they found, yet they had...

If you’re still working on ideas for marketing your club and promoting specific events or services for Mother’s Day, this list of seven marketing ideas for Mother’s Day can help you put the finishing touches on your plan.
In the U.S., Mother’s Day falls on the second...

[vc_row][vc_column][vc_column_text]To stand out to your Members in a crowded advertising marketplace this Easter, cross-promotions have the potential for a big payoff both for increased usage by your Club, and member satisfaction by your Membership. Cross-promotions can gain an inexpensive and credible introduction to your Members...

Want to realize membership strategies to market your private club more effectively? Here are a few tips for creating a successful membership marketing plan
Why would I need a membership marketing plan?
Whether you run a small, single club, a medium sized one, or a large management...

Content Marketing for Private Clubs: Why Private Clubs Must Resort to Creating Content Like Media Companies
Creating compelling content that engages and entertains consumers has stayed a top priority for businesses for years. That’s why every business, including private clubs, must treat their brand like a...

When it comes to private members clubs, it’s safe to say that prospective members seek a club experience just as exciting and engaging as the amenities you’re offering. For this reason, my team and I have always been drawn to unique clubs for their ornate charm and intimate member experience.

As early adopters of social media and a targeted leisure and club following, We’ve been able to witness what it takes to rock social media for a one-of-a-kind, club. Not only is it important to stay on top of trends in the industry – it’s equally as important to listen to your members and guests on these channels.

Below are a few tips for curating and managing a killer social media strategy for your private club:

Join our exclusive, invite-only, online resource for Private Club Membership Professionals to learn and share the secrets to success. In addition to membership tools when you need them, you will also receive regular updates as to what’s current in the industry, articles and access to an open forum where you will be able to communicate with private club marketing professionals worldwide.

Leverage the visual nature of resorts and private clubs on Social Media by posting more visual content to their current Social Media profiles and setting up accounts on platforms such as Instagram, Pinterest, and Tumblr if they have the resources to manage these accounts and keep content fresh. To maximize visual assets, a property should leverage its current relationships.