Tweet stats over four years for @DeakinArtsEd(April 2009 – April 2013)Timeline

Purple month = August – which features an annual campaign for recruitment – Open Days

August 2012 = 184 tweets

Average over four years: 2.9 tweets per day, 49 tweets per month

Tweet stats of @DeakinArtsEd over four years: Aggregate Daily, Hourly

Twitter HashCloud

Hashcloud for @DeakinArtsEd over four years (24 April 2009 – 24 April 2013)Top five hashtags: #melbourne, #geelong, #arts, #education, #deakinopenday

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According to TweetStats website, the tool is developed by Damon Cortesi in his spare time. I found the links across the top of the site to Trends didn’t work for me, but from the green box on the landing page, enter a twitter handle and the tool will graph the stats. From the results page, the TweetStats and TweetCloud links I found were useful:

For your reports

To recognise trends of when you do and do not tweet (there’s more graph reports from the tool than appear here – such as ‘Your Tweet Density’)

To get a summary of other successful handle’s stats (or your competitor’s)

A great part of my job is meeting interesting people. At the recent Pixar Artists’ Masterclass event in Melbourne Australia I met Matthew Luhn, from Pixar Animation Studios.

I used Storify to capture some of the comments and photos from participants.
I could then embed the curated user-generated content to our website.
See example of story embedded into webpage
This example has content pulled from twitter, facebook, and instagram.

Presentation from ‘Social Media for the Public Sector’ conference, delivered March 2013 in Sydney Australia.

In 2009 Deakin University’s Faculty of Arts and Education started using social media to raise the profile of its programs, news and events. Margaret shares her experience of managing the Faculty’s social media over these four years; the content strategy, tools and processes, and a highlight of using social media as the only marketing for a public event attended by over 5000 participants.