Fallout From Contention Sets: .Law/.Lawyer; .Hotel/.Hotels; .Car/.Cars & Many More

Now that ICANN has stuck to its guns and only placed 4 new gTLD’s strings that look confusingly similar into contention sets , rather than those that sound identical, such as .inc and .ink or those that have the same meaning like .Law and .Lawyer or those that are singular and plurals of the same word, we now know what we will get when the new gTLD’s roll out and in part its going to be a very a tough marketing road for some of the strings.