RIDE & REWARD
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Think you can do it in one ride? Do so and you’ll be entered into a prize draw for £2,000 of custom kit.

“Increasing miles and time on the bike at this time of year is key to your fitness progression. Taking the hard work put in through the off season and starting to intelligently implement a training plan for mid-season objectives should be a focus. As an incentive, we’re introducing a custom kit prize for someone who completes the challenge in one ride. Perfect for a cycling club, or a group of friends, we’ll help you design a one-off kit and manufacture it at our factory in Italy to the same specification as the Le Col Team Wiggins kit.’

Yanto Barker
Ex Team GB Cyclist and Le Col Founder

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DAILY KIT PRIZES WITH #LECOL100MILECHALLENGE
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Now the weather is finally warming up for a lot of us, it's time to ramp up the training and get out for longer rides. Share with us your best pictures, stories and experiences using #LeCol100MileChallenge and #BackYourself and you’ll enter a daily competition to win Le Col kit.

We'll be giving away everything from our flagship HC Bibshorts and Jerseys, right through to Arm and Leg Warmers, and on certain days your favourite cycling magazines will be hosting the competitions.

Keep up to date with the daily prizes and follow our Instagram page.

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COUNTDOWN UNTIL CHALLENGE STARTS

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To find out more about the 100 Mile Challenge, read the Terms and Conditions by clicking here.

LE COL STRAVA CHALLENGE

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In February over 100,000 cyclists entered Le Col's 10 Hour Challenge, riding for over a breathtaking 1,000,000 hours. As well as a reward for riding and completing the challenge, Le Col gave away over £2,000 worth of kit on Instagram and Twitter. This time alongside the £50 reward for every completer, the social kit giveaways, Le Col are giving one person £2,000 wort of custom kit, for their club or friends, this is the perfect way to commemorate the challenge.