Guangzhou, the largest city in South China, the hub of Pearl River Delta, is
now facing vast opportunities as well as challenges when China’s Belt and Road
initiatives is launched. This national strategy will create great demand for
business elites with global vision and talents. As a city with more than
2200-year-history, as well as the starting point of the Maritime Silk Road,
Guangzhou is a strategic place where east meets west.

It’s the first Chinese city open to the world in history, known for its
Canton Fair, world class trading markets, seaport, and Dim sum. Guangzhou is an
interesting city where traditional Chinese culture is well maintained but on the
other hand is very open to Western values and behaviors. Sun Yat-sen University,
founded by Dr. Sun Yat-sen, who is regarded as the national father of modern
China, locates in the center of this historical, exciting and vibrant city.

Although living style is quite “fusion” nowadays, there is still a big
difference between the Western way and the Chinese way of business
management.

The Western way always prefers scientific methods to control asset, process,
people and organization by direct, transparent, logic and quantitative rules and
performance measurements. However, in Chinese way, people prefer to consider the
whole business system by a natural and balance perspective to pursue global and
long-term benefits rather than the individual one. Challenge for Chinese
business schools is always similar: how to apply the Western management theories
into Chinese business practice. As a leading Chinese management institute, the
Business School of Sun Yat-sen University strives to integrate Chinese and
Western business wisdom, dedicates to cultivate business professionals with
global vision and the ability to provide practical solutions in Chinese
context.

A global way of thinking has already become the fundamental belief for all
Chinese business executives.

Current business is international market based with global supply chain
competition and collaboration. The challenge is to have a global view for
international business environment and market, understand different customers
and employees with different culture and behavior, and play with your suppliers,
partners and competitors complying with international business rules, laws and
financial systems. Finally, you may find your own best way to response your
local demand. Our curriculum design is based on the above understanding about
integration of globalization and localization. In our MBA program, we try to
make Local-and-Global anywhere. We hire mixed faculties where Chinese faculties
may have study or working experience in the West while western faculties should
well know China. We use full-English, full-Chinese and Bilingual course
teaching. The contents for all courses should cover East-and-West management
wisdom, especially using mixed cases. We offer oversea courses, group projects,
case competition, exchange, double degree and internships all around the world
to our full-time and part-time students.

We certainly have great demand from domestic students.

In order to attract more international students, quality is vital.

Our MBA is accredited with AACSB, EQUIS and AMBA, which assures high standard
and stable delivery of education. We are the only Chinese business school in the
Economist’s top 100 MBA rankings. In order to continue developing and
maintaining our global ranking, we are strived and motivated on our school motto
“Integrity, Social Responsibility, Innovation and Wisdom”. With this motto not
only bred into our Business School culture, we continue to pragmatically
practice these words ensuring we have self-checks and balances of our work,
administration, pedagogy, as well as the safety, development, and continuation
with our students and alumni.

The interview was filmed with Sarah Lockett, Business Correspondent of The
Business Debate and Prof. Fan Wang, School of Business Dean, Sun Yat-sen
University.