Xmas Card

Wood Pencil / Illustration / Graphic Design / 2007

A thought-provoking Christmas gift from Tango in the form of a large format booklet that contrasts some pretty bleak observations about Christmas with some rather jolly Christmas imagery. The juxtaposition of hard truths and Christmas wrapping paper produces a wry, knowing smile rather than belly laughs, but acts as a commentary on the commercialism of Christmas. Questioning why we give, what we give and who benefits with some harsh examples of consumerism makes for an interesting and certainly different approach to the corporate Christmas card. Tango has underlined the fact that in the Christmas of the 21st Century, nothing is sacred, and indeed, perhaps a reality check is a more appropriate mail-out than pictures of Rudolph.

Want more access to D&AD?

Join D&AD as a Free Member and you’ll be able to view winning work, enter the Awards, download New Blood briefs and get access to even more articles and videos.

Are you credited on this winning entry?

There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil.
If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Name

Organisation

Email

Telephone Number

Are you a robot?

Please don't check this box.

Thanks

Keep an eye on your inbox for full details on how to order your D&AD Pencil.