Michael Dermer left a promising law career with a prestigious New York law firm to fix the healthcare system by starting IncentOne – the first company to provide financial rewards for healthy behavior. Michael sold IncentOne and his company was credited with creating the health rewards industry. What resulted was not only a business success, but perhaps more importantly the discovery of a unique method on how to thrive under the pressure, chaos, and burden of being the entrepreneur. The Lonely Entrepreneur was born.

Lesson's in Today's Interview:

How IncentOne was created

2 factors that helped Michael believe in his idea

The key moment that made him realize that this idea is worth it

Tips for people looking to start health care companies

Growing the company during a recession

How to prepare for the unforeseen

The book “The Lonely Entrepreneur” – The “4 P’s” of an entrepreneur

Perspective plays a huge role on success

Being an entrepreneur is lonely

Advice to people who do not have an idea

Tips for people who are going to start a business today

Full Episode, Downloadable Podcast, and Other Episode Resources Available for Members Only: