Today's Best Rumour? Kanye West Is Collaborating With Ikea

Imagine the flat pack possibilities...

Kanye West has been spotted at Ikea HQ in Älmhult, Sweden, leading (of course) to speculation that he is set to collaborate with the flat-pack furniture specialists.

The unexpected visit sparked rolling news coverage in Sweden, much to the surprise of many Swedes who didn't agree that it was 'breaking news'.

'That's right, we can confirm that he is there. I don't want to and can't say more than that he is in Älmhult at Ikea today,' press officer Jakob Holmström told tabloid Aftonbladet (translated via Google Translate).

ADVERTISEMENT - CONTINUE READING BELOW

He added that West was visiting to explore the design department.

'At Ikea, we are constantly curious to different people, artists and companies around the world,' he said, 'And to have an inspiring meeting is very important for us to create a more dynamic product portfolio for our customers.'

News of West's visit was first reported on fan forum kanyetothe.com by someone who had been tipped off by a family member at the site. It was then backed up by a photo of West and three other men walking around the HQ (above).

Newsletter sign-up

The ELLE take on everything that’s trending in your world – shopping, beauty and celebrity news, and in–depth reads – direct to your inbox every Wednesday.

Sign up to ELLE Notes today.

Enter your email address:
Please tick if you would prefer not to receive news & special offers from Hearst Magazines UK, publisher of ELLE.
Please tick if you would like to receive news & special offers from selected partners of Hearst Magazines UK.