"The Cold Winds are Rising"

Redesigned Sigils of the Houses of Westeros

Check out how Nike designer, Darren Crescenzi, redesigned the family crests of the Houses of Westeros. These 42 crests have been compiled on a single poster which is available for purchase. This begs the question, will George R.R. Martin approve?

Darren Crescenzi, a Portland-based Brand Designer for Nike and a Game of Thrones devotee, has essentially “re-branded” the house sigils from George R.R. Martin’s five-tome epic. (By “house sigil” I mean coat-of-arms, a family crest; click here to see an earlier post on the subject.)

As reported by Fast Co., Crescenzi re-interpreted what were of course only written descriptions of each sigil mentioned sporadically throughout the books, and found himself engaged in a massive graphic design exercise:

“That endless pursuit of visual consistency [required at Nike] was one of the driving forces behind the look and feel of the poster. I never thought of the project as a series of logos; The approach was much more that of creating an icon set.”