If you own a business and you’re looking for someone to take your online marketing to the next level, you’ve come to the right place. We help companies create and execute digital marketing strategies that accelerate growth and improve customer service. We see the world through the eyes of a business owner and market our clients’ businesses as if they were our own.

We are a “one-call-handles-it-all” guide helping business owners effectively navigate the ever-changing digital landscape. If you’re ready to take your online marketing to the next level, call us today!

Data-Driven Inbound Internet Marketing Services

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Inbound marketing services

If you’re a business owner or marketing executive and you’re looking for an awesome and enthusiastic partner to help you better utilize the web to grow your business—from strategy creation to execution and ongoing optimization, you’ve come to the right place. Blue Corona helps companies accurately track their advertising results, transform their website from digital brochure to virtual sales rep, and generate more leads and sales from the Internet—measurablyimproving their marketing performance.

What makes us different from other web marketing companies is the fact that we understand business from an owner’s perspective and we have the expertise and technology to actually show you what’s working and what’s not.

Our team has forgotten more about business than most SEO companies will ever know! Let us show you the success we’ve had with over 100 companies—ranging in size from small, local businesses to multinational corporations.

Blue Corona is a marketing analytics and optimization company with offices outside Washington, DC in Maryland (MD) as well as in Charlotte, North Carolina (NC). We provide marketing analytics and optimization services that help small (and not so small) business owners measurably improve their marketing performance and return on investment (ROI). In fact, we’re one of the largest SEO companies in Maryland! If you invest money in traditional marketing strategies, we can help you more accurately track your results and show you exactly which strategies are working and which should be changed or eliminated! Want to get more leads from your website? We create and manage SEO campaigns to make your website more visible on search engines like Google, Yahoo and Bing—resulting in more qualified visitors, leads and sales.

You can’t maximize your marketing resultswithout accurate tracking (and “no”, asking people how they heard about your company doesn’t constitute accurate tracking!). For this reason, every client engagement starts and ends with marketing analytics. This means tracking every single advertising and marketing strategy a company employs – even if your only marketing strategy is your company’s website. Better information drives more meaningful insights and improved performance.

We are online marketing and conversion rate optimization experts. Using data derived from our marketing analytics process, we can help you get more (qualified) visitors to your website using online marketing strategies such as search engine optimization (SEO), pay-per-click (PPC), email marketing, social media marketing and more. Using proprietary website analytics tools, we’ll also show you how to optimize your website to convert more visitors into leads and sales. It is not uncommon for a new Blue Corona client to double, triple or even quadruple their website traffic and online leads.

Marketing analytics

Undoubtedly, every business owner wants to see tangible results from his or her advertising and marketing – including the company website! This is particularly true when the money being spent on marketing is your money (marketing managers across the country frequently demonstrate how easy it is to waste someone else’s money)! At the same time, very few business owners have the required systems in place to accurately track the advertising and marketing – even when their only strategy is their website. Many don’t believe that accurate tracking is even possible or they think tracking is going to be cost-prohibitive.

If you take one thing away from your visit to our website, let it be this: You cannot maximize the performance of your advertising, marketing or website without accurate tracking, and you can accurately track every single advertising strategyyou employ, including your website(s).

We’ve developed a complete marketing analytics service that allows us to accurately measure and track every single marketing strategy – from traditional advertising strategies such as print ads, radio and TV to online marketing strategies like SEO and PPC as well as your website(s). Almost all of our clients are business owners and time is their most precious commodity. Our marketing analytics service is not about generating more reports for you to analyze and interpret. We do the analysis for you so you are left with actionable takeaways—things you can do right now to measurably improve your marketing performance and ROI.

Seo and ppc

Do you still think of and treat your website as if it were a brochure for your business? Your website is NOT a brochure; it’s a virtual sales rep with a built-in sales funnel. Before your website can function as a sales rep for your business, you need to bring qualified prospects to it! The single most effective way to increase (qualified) visitors to your website and generate more leads is by increasing your website’s visibility in the paid and organic results of search engines like Google, Yahoo and Bing (in that order).

If your business is not listed multipletimes on the first page of the search results and your competitors are, you’re losing business—period. How easily can your business be found for relevant searches? Do you really know which search terms produce the best results in terms of leads and sales? Let us help!

In order for your website to be listed higher, you have to leap frog or push down one of your better optimized competitors! Blue Corona can help. We’ve successfully optimized hundreds of websites—from local plumbers to roofing companies and everyone in between. We are a Google AdWords Qualified Company and Google Managed Partner which means we are absolute experts when it comes to maximizing your company’s PPC results.

Convert visitors into leads

Before you spend another penny on advertising, make more of something you (likely) already have—your website! Even if your website doesn’t have much traffic, we can show you how to convert more visitors into leads and sales! What would it mean for your business if you could double, triple or quadruple your website’s visit-to-lead conversion rate? Do you even know how many leads you get per day, week, or month from your site? It’s imperative that you find out!

Far too many business owners treat their website as if it were an old tri-fold brochure. Next to referrals and word of mouth, your website is your most valuable sales and marketing tool. For most Blue Corona clients, it’s their number one lead generator. How does your website measure up? Unless you literally have no website, the first step to improve your website is accurate measurement and tracking. Many clients want to race through this step, but if you don’t really know how your current website performs, how will you know if the money you spent on the new website was worth it? You won’t.