Need VPS in Europe. Sweden or Netherlands location?

I'd like to know all the reliable hosts providing VPS hosting solutions in Europe with best uptime.
Need experienced provider, knowledgeable high available support via ticket and phone and moderate price.
Found attractive offers from hostplay.com - they offer them in Netherlands, Luxembourg and Sweden, their pricing looks reasonable.
What server location will be better to choose?
What can you say about their services? What host is better from your points?

You can also trust QHoster.com - their vps plans impressed me a lot, uptime is great. They offer vps in NL.
Use VPS10OFF - get 10%OFF on their VPS deals. Their control panel is 100% custom and it is amazing.