"The OnePlus 6 Red is created to match power with style, with attention to detail paramount". The new phone has an additional "evaporated layer of brightening film" to bring out that bright (but not too bright) red luster.

The new variant comes with 8GB RAM and 128GB storage, and carries a price tag of CNY 3,599 ($542). It also represents an inner confidence and courage.

"We believe power and attitude can be both elegant and humble, and we have strived to achieve this with the OnePlus 6 Red Edition, " said Pete Lau, CEO and Founder, OnePlus.

Deciding on this color was not without its challenges. We worked to avoid an overly bright red color while still capturing a sense of self-confidence and positivity.

Leaving a "strong impression of quality and value", the glossy phone was produced using a new film coating process that's "never been attempted before in the smartphone industry". We'll try to get our hands on one in the coming weeks so you can have a better look.