Air-fare War Pushed Into May

December 29, 1994

Airlines slashed fares as much as 45 percent for domestic and international travel Thursday in the latest wave of ticket price discounts sweeping the industry. The fare sale, launched by Houston-based Continental Airlines Inc., virtually mirrors earlier discounts. It applies to tickets purchased by Jan. 13 for travel between Jan. 5 and May 23. It covers U.S. destinations and Mexico, the Caribbean, London, Paris, Frankfurt and Madrid. The new fares were quickly matched by numerous other carriers.