Universidad Pontificia De Salamanca

School Description

1940: It is the year of the restoration of the studies of Theology, Canon Law and Philosophy at the UPSA

70,000More than 70,000 students have passed through our classrooms and are incorporated into employment or institutions

Study

In the UPSA you will find spaces that invite study and group work

Libraries

More than 300,000 volumes, 700 reading seats and access to electronic books and journals

Innovation

Students, teachers and companies develop projects with a future at the University Club of Innovation

Faculty

Our commitment to teaching is first

Service vocation

Humanism and commitment to service are part of our way of being

Research

Our teachers are PhDs and most are accredited by quality agencies

University City

A perfect city to grow, full of life thanks to its 30,000 students

World Heritage

The historic center is recognized as a World Heritage Site. An accessible and welcoming city

A magical city

Those who have been here know it. Salamanca 'enhechiza will return to it'.

Presentación

The site chosen and solar by Queen Margaret of Austria in what was called the hill of San Isidro in the seventeenth century, today Pontifical University of Salamanca is a gigantic structure more than seven thousand square meters. Already, a symbolic and emblematic building in Salamanca urban structure. Imposing stone mole where the beauty of its thinness and its towers not let go unnoticed to the thoughtful and searching eyes Unamuno dedicating his semblanza the now famous ode "high soto of towers".

All one beautiful story to count and see, which takes its inventive start with the trace of the royal architect, Juan Gomez de Mora and following its design, in 1617, it takes place the laying of the foundation stone, Have your sad and dramatic conclusion with the expulsion of the Society of Jesus on April 2, 1767. One hundred fifty years of construction, Avatars and discouragements, pawn forward, expectations and corrections. But at the end, a magnificent building where the aesthetic reading of already defined and finished assembly are allowed to read the stylistic fingerprints marked by the taste and the "air" brought by the times: A calm and herreriano postmanierismo, an advanced baroque, finally, the last rococo aesthetic niceties.

In summary, architectural ensemble in its viewing makes us look for his placid our highly streamlined and geometric order; please here the case of the face shown us on the street Company, where frontalidad the Casa de las Conchas, embracing the stone reredos and its belfry of the facade, they rise up towers Quinones, hermanándose in dialogical rhythm with the cathedral.

Its structure architectural still always surprising sight of all visitor who enters into space and set its cloister, the Baroque intercolumnado enormous expressive force and plastic; cloister unparalleled in the passing of the hours of the day, contact manetiano light, it changes the complexion and color of your stoneskin.

There are many jewels that embraces its structure. First, your churchWhere in his precious altarpiece-Eucharist, plotted in contrarreformista scholar iconographic program, excel sculptures by Juan Rodriguez and Juan Peti; then both cruise with aisles, a whole speech retablística variant, occupying center stage in one Jesus scourged of Luis Salvador Carmona, One of the most beautiful and impressive passionate works the last Spanish Baroque. And next to the Church in the main cloister, the Vita Ignatti, Unique iconographic program 28 canvases on the life of the founder of the Society of JesusExecuted by Sebastian Conca and his workshop; magnificent display in turn the great painter of the eighteenth-century Neapolitan school. But if we speak of canvases, without a doubt one of the untold jewels that houses and jealously guards the heritage of the University they are the two canvases student workshop Rubens, Matthis Musson, paintings by Abraham and Melchizedek and The Clemency of Scipio.

In short, a whole heritage tour you will see and show, from the attractive collection of Royal Portraits, through the unrivaled stucco and plasterwork of the great hall, to delve into the amazing staircase of honor, feted of vitores, eucharistic and Marian paintings passages.

And in this patrimonial count, yes we note two recent findings that have quietly harbored our university spaces. We spoke first of two paintings by Ricardo Balaca, a student at the Madrid school of Federico Madrazo and secondly a unique and beautiful piano French tail mid-nineteenth century copy which, given their high value, both for contemplation as for hearing, It is in the single room Pedraz.

José Palm SundayDirector historical and artistic heritage of the UPSA.

Master

The Master in Health Psychology from the Pontifical University of Salamanca is an official program that enables for the regulated profession General Health Psychologist,
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Program Description
The Master in Health Psychology from the Pontifical University of Salamanca is an official program that enables for the regulated profession Psychologist General Health, which allows graduates / graduates who own, develop their professional activity or self-employed in the sector sanitary.
GOALS
The Master in Psychology General Health's main objective is to prepare students as competent professionals in the field of Health Psychology, with a generic profile and training in the skills outlined in the guidelines themselves of the health profession: Psychologist General Health. This preparation involves the acquisition of professional skills assessment, intervention and acquisition of basic skills from a scientific perspective.
The Master is designed as an advanced applied attitudinal training, and specialized in a body of conceptual knowledge, procedural, technical and enable professionals navigate the field of health psychology and practice. Through the contents of this Master it is also intended basic research training and applied to the field of health, as well as critical and reflective capacities that result in an improvement in their professional practice.
It is intended that students acquire the necessary skills to tackle the various problems that may arise in the exercise of the profession of Psychologist General Health, being able to take the necessary autonomy to make decisions for themselves, making use of scientific resources and professional necessary for this purpose.
Students must acquire the knowledge and skills necessary for conducting research, evaluations and psychological interventions on aspects of behavior and activity of the people who influence the promotion and improvement of overall health.
Professional profile
General Health Psychologist
Curriculum
The title covering 90 credits, is organized so that students cover 60 credits in the first academic year (48 theoretical credits and 12 external practices) and 30 in the second year (18 external and 12 work practices to Master ).
Subjects 1st year
Assessment and diagnosis in General Health Psychology
scientists and health professionals General psychologist basics
Basic Skills overall health psychologist
Psychological intervention in anxiety disorders and depression in adults
Psychological intervention in health problems
Psychological intervention in addictions
Psychological intervention in mental retardation, early care and schizophrenia
Psychological intervention in aging and dementia
Community Psychological intervention in labor issues and
Psychological intervention in problems of children and adolescents
Psychological intervention in sexual problems, family and couple
Psychological intervention in personality disorders, fluency and power
Practicum I
2nd course subjects
Practicum II
Master's Thesis
Methodology
The form of assistance is PRESENCIAL. It has a duration of 90 ECTS and is taught over two academic years. External practices (30 ECTS) will be held between June and December (except August) in health centers with which the UPSA has signed cooperation agreements.
Duration and price
Two academic years (September 1 June - 60 ECTS, 2nd September to January - 30 ECTS)
Start Date: September 2016
Price: 73 € / credit (€ 6,570)
Places available: 30
Location: Salamanca
Contact: psicosanitaria@upsa.es
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The Bible is primarily a religious book. It contains a series of writings in which the first Jewish tradition and Christian have since recognized the word of God.
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Program Description
The Bible is primarily a religious book. It contains a series of writings in which the first Jewish tradition and Christian have since recognized the word of God. But the Bible is also an important historical source of the cultural roots of the West. This master, taught in Salamanca and in Jerusalem, offers the possibility of being familiar with biblical texts and their vital context through direct contact with the scenarios in which they were born.
GOALS
Provide a critical and rigorous access to the Bible through an instrumental mastery of their languages, the practice of exegesis of his texts and knowledge of the context in which they were born. Special emphasis on knowledge of the context, especially from the point of view of archeology
Professional profiles
Historians and historians of antiquity
Archeologists and archeologists of the ancient Middle East
Pilgrimages guides
Teachers of religion
Curriculum
The first semester courses in Salamanca: language courses and exegesis.
The second in Jerusalem (in Italian language) courses exegesis and archeology tours (http://sbf.custodia.org/) In both cases, the students, according to the director of the master, choose the subjects developing a customized program.
Throughout the course, students prepare the final report under the guidance of a specialist teacher in the field.
During the first semester, those students or students who do not possess a knowledge of the Italian language should perform on their own an Italian language course to enable them to follow the classes of the second semester in Jerusalem.
Methodology
Face, through lectures and seminars
archaeological visits
Development of a memory
Duration and price
First semester: September / October 2016
Second semester: according to the schedule of the Studium Biblicum Franciscanum of Jerusalem
Duration: One academic year following the annual academic calendar
Price: 1,500 €
Places available 10
Location: Salamanca
Contact: sguijarroop@upsa.es
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The official Master in Communications and Sports Information by the Pontifical University of Salamanca is a solid reference training designed to ensure comprehensive and critical training on sports communication
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Program Description
The official Master in Communications and Sports Information by the Pontifical University of Salamanca is a solid reference training designed to ensure comprehensive and critical communication training for both sports journalists for future university teachers.
The Master has agreements with Real Madrid TV, Club Atletico Madrid, Mediaset, Agencia EFE, Radio Marca and various radio stations to perform tasks of sports journalism. Bag practices throughout the course allow students to have direct contact with some of the professionals and managers of major sports media in the country.
With a faculty and renowned professionals in research and practice of sports communication and a methodology based on the merits in the case analysis and the comprehensive development of personal skills. These are the pillars of the value and credibility of this Postgraduate course officially verified (06.06.2013) and approved by the Council of Ministers (20.09.2013).
GOALS
Train qualified to manage solvency sports communication processes in general and specialized media professionals.
Training exercise for critical information in the field of sport from the rigor, ethics and journalistic depth.
This specialization provide an interdisciplinary perspective that allows the evaluation of the sporting activity from the legal, economic, social and cultural for proper understanding and appreciation context.
Enable for technical performance of tasks related to sports in different media and communication technologies.
Provide scientific and methodological basis for research and a doctoral thesis in the areas of Communication, Sociology, Law, Education and Science of Physical Activity and Sport.
Professional profiles
Editor and sports editor in print, broadcast or electronic (newspapers and magazines, radio, TV, digital media) mainstream media.
Specializing in sports information in print, broadcast or electronic media specialized journalist.
Editor in communication departments of sports clubs, agencies and / or companies linked to sporting events.
Communications director athletes, representatives and agents of sports professionals.
CURRICULUM
Basic Training: Epistemology of Sport (10.0 ECTS): discover the future sports communicator historical, economic, sociological, legal and medical foundations on which today stands the sport in all its dimensions.
Sociology of Sport
Organization and management of sporting activity
Legal and ethics of sports communication
Medicine and Sports Psychology
Sports Marketing and Communication
Specific training: Sport in the Media (10.0 ECTS): analyzes the range of media, content and media that focus on the treatment of sports information in Spain, genres used and the technical conditions and industrial marking the professional activity of sports communicator.
Sport in print media
Sport radio
Sport on TV
Sport in digital environments
Communication skills Deportivo (20.0 ECTS): provides technical, instrumental, creative and professional qualifications to practice sports information and communication, both individually and collectively, in the different media and media that offer these contents .
Narrative Sports Communication
Sports Research Tools
Individual management of sports communication techniques
Collective management of sports communication techniques
Practicum: monitoring media coverage of Sport (8.0 ECTS) facilitates participation in the treatment done on Sport of print, audiovisual and digital communication state, regional and local coverage, as well as clubs Communication Offices sports. Throughout the weekend the 2nd half of the course, students will attend the drafting of the most significant media in this environment in order to know, appreciate and participate in the planning, production, documentation and issue-based content the sport.
Master's Thesis (12.0 ECTS): provides the tools to design, organize and develop a scientific research on the variables and constraints of Sports Communication methodological basis.
Classroom methodology
master classes, seminars, debates and workshops with visits and presence in programs, newsrooms and media communication offices and sports clubs combined. The workload is completed with the preparation by students tracking blogs sports news and audiovisual content for radio, television and multimedia devices.
The Faculty of Communication at the Pontifical University of Salamanca has complete facilities for the training and qualification of students in the Master in Communication and Sports Information: classrooms journalistic writing, complete TV studios (set, control digital embodiment, virtual set cabins and editing with Avid and Final Cut) and five studies of systems equipped with the necessary technology for the production and editing professional radio.
Duration and price
Start date: October 2016
Duration: From October to June
Price: 134 € / credit (€ 8,040)
places available: 18
Location: Salamanca
Contact: mastercid@upsa.es
www.mastercid.com
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This title examines the relations of communication with education centers average lessons, focusing on two aspects: how the media can be used in teaching
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Program Description
This title examines the relations of communication with education centers average lessons, focusing on two aspects: how the media in teaching different subjects in the curriculum can be used and how it should be managed public and private communication school, their presence in social networks and communication modes. It is made in collaboration with the Catholic Schools Association. Half of the credits are given in person in Madrid
GOALS
Increase training in the communication field in schools
Knowing the role of the media in school
Knowing how to use the media in the education of students
Knowing how are relations with the media
Improve internal communication in schools
Professional Profiles:
People dedicated to training in schools
Curriculum
Block 1: Fundamentals of communication for education
Block 2: Teaching and means for education
Block 3: Creating and journalistic production
Block 4: Means for education and social action
Block 5: Educational Marketing
Practice module
Final Master Work
Methodology:
Semi-autonomous work modules.
Duration and price
Start date: October 2016
Duration: One academic year
Price: 5,100 €
Places available: 25
Location: Salamanca - Madrid
Contact: fmartinezva@upsa.es
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The Master in Corporate Communication and Leadership provides practical knowledge of the structures, processes and tools that can convert to corporate communication in a determinant of organizational behavior.
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Program Description
The Master in Corporate Communication and Leadership provides practical knowledge of the structures, processes and tools that can convert to corporate communication in a determinant of organizational behavior.
For this reason, the program not only provides training in technical skills but also managerial skills needed to coordinate multiple tasks necessary to turn information into useful knowledge in guiding the activity of all functional areas and different hierarchical levels to Mission of the organization and it towards value creation at the individual, corporate and social level.
The Master is the result of the collaboration initiated in 2002 between researchers of different social sciences and between them and professionals Human Resource Management, Marketing and Strategic Planning.
The result of this way of working has been the creation in 2012 of COM-LEDGE, a group of stable for Innovation in Corporate Communication work, made up of academics and professionals who share an interest in knowledge as a determinant of behavior and conduct social organizations.
GOALS
The main objective is to complete the training of graduates of the faculties of communication with practical training necessary to participate in the basic processes of intervention in the relational behavior management level of the organization: Strategic Analysis, Planning and Process Management.
The program is designed to help graduate in Communication to apply their skills and expertise in the real context of an organization in which they made the practical credits of the Master and the Final Project.
Practical training in the field is therefore the axis that determines the content and focus of the entire program, which provides the coordinates that condition access and promoting professional communication professional positions in efficient organizations and socially responsible , defined by the ability of innovation, technological efficiency and international reach.
It included in the program objectives training in technical skills and social skills necessary for strategic planning and management:
Government Programs in Public Administration
business and institutional strategies
Social initiative projects
Professional profiles
The communications director is the executive profile in any type of organization assumes responsibility for managing the strategic level relations with stakeholders.
It corresponds to the function of building the corporate culture and other intangible assets such as reputation and brand, so a first hierarchical level depends on the executive level.
Curriculum
MODULE I. STRATEGIC COMMUNICATION AND LEADERSHIP (18 ECTS)
01. Matter: The Effective Leader: Training in technical and social skills
02. Matter: Managing Complex Organizations
Strategic Management
03. Subject: Value Based Marketing: Management of Intangible Assets and Social Behavior of the Organization
MODULE TRENDS IN CORPORATE COMMUNICATION II (12 ECTS)
04. Matter: Structure and function of the department of strategic communication in the digital environment
05. Subject: Business & Society: Managing Corporate Social Responsibility. And Civil Society Participation in Sustainable Development
MODULE III THE CHALLENGES OF GLOBAL SCENARIO (12 ECTS)
06. Matters: Global Strategy: The International Governance. The economy in the global environment
07. Innovation Management
MODULE IV RESEARCH AND INNOVATION IN STRATEGIC COMMUNICATION (12 ECTS)
08. Subject: Final Project Master
Development of a case study to design and evaluate the usefulness of a communication system relevant for their influence on the conduct of the organization.
09. practicum (6 ECTS)
Methodology
Lectures and conferences
Resolution of such problems and case studies
Cooperative learning activities
individual tutoring and group
Conducting research and oral presentation
Field practices
Student performance in each of the activities in the different modules is evaluated by performing:
individual trials
Troubleshooting Group
Development of case studies
On the other hand, the student has to make a report at the conclusion of the practicum with the guidance and supervision of the Guardian that is assigned to the host organization.
Finally, the final project is exposed in a public event and evaluated by a court.
Duration and price
Start date: October 2016
Duration: From September to July
Price: € 175 credit (10,500 €)
Places available: 20
Location: Madrid
Contact: alosadava@upsa.es
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The practice of Guidance and Family Mediation has been institutionalized in various countries of Europe and America. Recognized and recommended by the Council of Europe
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Program Description
The practice of Guidance and Family Mediation has been institutionalized in various countries of Europe and America. Recognized and recommended by the Council of Europe (R.1974 - R.1980), as well as comprehensive plans to support the family of the Spanish government and various autonomies, is a response to the complex situation that is currently the family and is configured as a specialized and interdisciplinary social service.
The novelty of this official university Master (Official Title published in the Official Gazette on February 7, 2014) is offering triple degree. Based on a common basic training in both specialties, they are later articulated in accordance with the methodology, content and practices that are specific to each of them.
The Family counselor It is a specialist with specific methods, helps the individual, the couple and the family, to strengthen internal and external resources so that the ties that bind family members are appropriate and effective. When the case requires, other specialists involved.
The Family mediator is a specialist with own methods, directs the mediation process and in all those conflict situations that are formed by difficulties that block processes agreement among family members. His intervention in the processes of separation or divorce promotes the collaboration of the parties in establishing agreements to facilitate compliance with their parental responsibilities and strengthening ties in the family, it helps the person, the couple and the family to strengthen internal and external resources so that the ties that bind family members are appropriate and effective. When the case requires, other specialists involved.
GOALS
Train specialized professionals in the field of marriage and family, trained for the exercise of counseling and family mediation.
Offer the possibility to practice in numerous services, both private and public: employment in educational areas, NGOs, health centers, the CEAS, social services, municipalities, Family Associations ...
Transmit the methods and techniques as well as the legal, psychological, educational, social and ethical knowledge, which are required for the exercise of the profession.
Form in the theoretical and practical knowledge necessary for future professional mediation, acquire the skills required in the Laws of Mediation Autonomous Communities.
Scientifically study and analyze, in an interdisciplinary framework, issues affecting marriage and family.
Contribute to the development of the theme of the family in the university setting.
Provide advice and guidance to individuals, couples and families who require it.
Collaborate with the social institutions that intend to serve the family within the Spanish State and the various autonomies.
Collaborate with institutions internationally, REDIF, in order to develop projects and research programs and exchange of training.
Professional Profiles:
family counselor, family mediator.
Curriculum
Psychology of the couple and the family (3 ECTS)
Anthropology, sociology and ethics of marriage and family (3 ECTS)
The conflict between the couple and the family (3 ECTS)
legal framework of marriage and family (9 ECTS)
Family Guidance Methodology (6 ECTS)
Family Practice Guidance (3 ECTS)
Family Mediation methodology (6 ECTS)
Practice of Family Mediation (3 ECTS)
Orientation and Family Mediation Practicum (18 ECTS)
Family Mediation Practicum in the Classroom (6 ECTS)
Family Counseling Practicum in Institutions (6 ECTS)
Family Mediation Practicum in Institutions (6 ECTS)
Master's Thesis (TFM) (6 ECTS)
Methodology:
Classroom practicum is done at the Center for Family Guidance UPSA; Centers Family Support the City Council and Community of Madrid; Lawyers Acevedo.
Duration and price
One academic year: September to May
Start Date: September 2016
Price: 4,500 € (75 € credit)
Places available: 25
Location: Salamanca
Contact: cc.familia@upsa.es
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The primary objective of this official Master is to train professionals specialized in graphic design new digital media that are able to respond to communication demands required by metamorphic socio-cultural environment in which we live.
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Program Description
The primary objective of this official Master is to train professionals specialized in graphic design new digital media that are able to respond to communication demands required by metamorphic socio-cultural environment in which we live.
As Icograda points out, (Ico-D) graphic design is an intellectual, technical and creative activity involved not only with the production of images, but with the analysis, organization and methods of presentation of visual solutions to problems Communication.
Being an intensive master (class late Thursday and Friday all day), students can make practices between October and September if they wish. The practices are not part of the curriculum. That is, it is not a subject, but the possibility of a labor dive and a learning experience. The type of companies we work with are in the fields of Communication and Design or Software Development.
GOALS
Encourage reflective, analytical and critical capacity.
Distinguish, meet and integrate the different phases of the processes of ideation, planning and development of a communication project.
Encourage creativity and innovation.
Produce messages and visual solutions for new communication devices.
Professional profiles
Professional profiles that are directed the Master are basically two:
Creative Director oriented design and use of new technologies.
graphic and interface for devices with screens designer.
Although, depending on the orientation that each student can be better targeted to one of these forms:
Designer mobile and tablet publications.
Designer for mobile application projects and tablets
Designer multimedia projects for digital signage
Designer for digital signage projects
Designer multi-platform advertising pieces.
User interface designer mobile phones and tablets.
Designer for web projects.
CURRICULUM
1. Visual Communication Functional Module (6CR.)
Module 2 Tools for Visual Communication in Digital Media (21cr.)
Module 3. Visual Communication and Design Interface on new devices (27CR.)
Module 4. Work to master (6CR.)
1. Visual Communication Functional Module
1. Visual Communication and Strategic Communication 4 ECTS
2. History and general principles of Visual Communication 2 ECTS
Module 2 Tools for Visual Communication in Digital Media
3. Creative Thinking 2 ECTS
4. Drawing and illustration 2 ECTS
5. Information Display 2 ECTS
6. Composition, layout and typography 4 ECTS
7. Photography, lighting and digital retouching 4 ECTS
8. To install and video editing 2 ECTS
9. Animation and digital postproduction 5 ECTS
Module 3. Visual Communication and Design Interface on new devices
10. Context, features and future possibilities of new media 4 ECTS
11. Interface and User Experience 3 ECTS
12. Programming Basics 4 ECTS
13. Design for web 4 ECTS
14. Design for smartphones 4 ECTS
15. Design for tablets 4 ECTS
16. Design for digital signage 4 ECTS
Module 4. Work to master
17. Work to master 6 ECTS
Methodology
BLENDED (Presencial 75% - 25% Online) 60 ECTS
Lecture: presentation of a structured to facilitate media on the subject under study in an organized matter.
Case Study: Analysis of a problem or real event for meeting him, I interpret it , solve it , generate hypothesis, contrast data, reflect, complete knowledge, diagnose and find solutions.
Exercise and Problem Resolution: Exercise, test and implement prior knowledge. Often it used to supplement the lecture.
Learning through projects. Students, guided by a teacher, carry out the implementation of a project to solve certain problems and communication objectives in a stipulated by planning, design and implementation of a series of activities in order to achieve a goal time.
Self - learning from online tutorials and video tutorials: Materials developed for learning basic software needed for the projects.
Duration and price
Start Date: October 2016
One academic year: From October to mid-May
Price: 110 € / credit (€ 6,600)
places available: 20
Location: Salamanca
Contact: jrmartinsa@upsa.es designonscreens@upsa.es
www.designonscreens.com
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This is the first official master's degree in Communication Brand (Brand Communications) in the landscape of higher education in Spain.
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Program Description
This is the first official master's degree in Communication Brand (Brand Communications) in the landscape of higher education in Spain. It is focused on acquiring knowledge and skills to develop integrated communication strategies for brands, both advertisers and brand and branding consultancies, advertising agencies and media agencies or marketing.
Dial professionalizing character, the master is held in Madrid under blended learning methodology (blended-learning). It is developed in collaboration with Media Arena, media agency of Havas Group, contributing its expertise to the development of the training program, and with a heavy load of activities, workshops, case studies and classes of important professionals in the communication sector brands .
And is that today, there is a strong demand for advertising training planners and related professions related to brand communication in media agencies, advertising agencies, consultants and advertisers.
The Master offers real practices relevant agencies and consulting firms, which develop during the classes (Interbrand, Summa Communication, Shackleton, JWT, Publicis, Corporate Excellence, Morillas, Arena among others).
GOALS
The overall objective is to train professionals for managing brand communication with a high level of knowledge on effective strategies and integrated communication. Its specific objectives are:
It offers an innovative and specialized vision of strategic planning brand communication, providing tools and techniques to optimize performance.
Focused on the acquisition of knowledge, competencies and skills to plan, manage and monitor the different actions strategically communication of brands in different areas of conversation, all in an integrated and effective.
From a comprehensive and professional training, enables management of projects global brand and its translation experiences with their audiences through concrete action plans.
Participants will design research projects and analysis of the effectiveness of communication and the return of such actions to create value, taking into account the environment variables.
professional profiles
Brand strategic planners: planners in advertising agencies, media agencies and other advertising companies responsible for planning strategies and communication campaigns for brands.
Strategic brand research: research professionals specialized markets and consulting methodologies, tools and metrics related to the effectiveness of communication and the valuation of brands.
Account planners, account managers and customer service directors who must properly manage marketing plans and advertising for brands.
Strategic brand consultant: professional branding and brand consulting to develop the understanding strategic and organizational level of the relationship between brand and communication, designing global brand strategies and the development of different specific action plans in different environments.
Brand managers (brand managers) or responsible for integrated brand communications, advertising, commercial communication or marketing you have to take ultimate responsibility for planning, implementation and evaluation of communication, advertising and promotional activities of trademarks in advertising companies .
CURRICULUM
The curriculum presents two courses chosen by the student: specialty Brand Brand Planning and Research.
Brand Marketing. Contents of brand communication in which the new rules of branding are shown and taught how to develop innovative projects brand. It includes the following subjects:
Fundamentals of Marketing (6 ECTS)
integrated brand communications (ECTS%)
Fundamentals of branding (6 ECTS)
Consumer (3 ECTS)
Brand experience (3 ECTS)
Skills (3 ECTS)
Brand Planning. specialized in mastering the most important for strategic planning of a brand methodological tools module.
Research planning (4 ECTS). It includes:
Brand strategy (6 ECTS)
Channel planning (4 ECTS)
Digital branding and social media (6 ECTS)
Brand trends (4 ECTS)
Brand Research. Content research focused on efficiency and return of investiment (ROI) of the shares of brand communication.
Brand metrics (6 ECTS)
Research methodologies for marks (10 ECTS)
Marketing intelligence (4 ECTS)
Metrics digital and social media (4 ECTS)
Practical Training (10 ECTS)
Master's Thesis (6 ECTS)
Methodology
The master mentoring methodology applied to accelerate the learning process in which the student takes responsibility for their own personal and professional development. The mentoring establishes a personal relationship directed between tutor and student and is based on: a) plenary sessions, b) workshops, c) workshops, d) group tutorials or individual, e) practices in f real environments) project to master .
Duration and Price
Start date: October 2016 (60 ECTS)
Duration: From October to June
Price: 134 € / credit (€ 8,040)
places available: 20
Location: Madrid
Contact: masterbrand@upsa.es / posgrados.sie@upsa.es
www.espaciobrand.es
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The Official Master's Degree in Management of Technological Projects aims to train graduates to exercise their oriented Management and Project Management and Technology Services profession.
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Program Description
The Official Master's Degree in Management of Technological Projects aims to train graduates to exercise their oriented Management and Project Management and Technology Services profession. This training includes acquiring legal knowledge necessary to perform project management and know the fundamentals and core management of such projects, and be able to obtain certification in the main methodologies governance and project management market: certifications PMP , ITIL, CISA and COBIT: testing and accreditation of hours.
5th Master in the Business category, the El Mundo ranking of the 250 best master's programs, conducted by the newspaper El Mundo. The results of this study reveal the most popular titles, career opportunities, schools or universities and most prestigious business. For its preparation have analyzed 1,200 graduate programs to select the top 5 of 50 specialty masters.
Through collaboration with Grupo In-Nova, expert training in PMP and ITIL certifications and with a high success rate among its students during the master training and related counseling will be provided with tests to be performed for these certifications . In addition, the company officially certify the hours necessary to take these exams.
Similarly, students will be trained to obtain the CISA (Certified Information System Auditor) and COBIT certifications. This training will be offered by expert members of ISACA, organization that promotes both certifications.
GOALS
Our goal is to train good good professionals in the field of project management with a special focus on new technologies and provide the skills and resources to address fully the project management and services, involving among others the technology, business, and their processes and people. Also provide accreditation and training necessary to obtain the most sought after certifications in the area as PMP, ITIL and CISA, among others.
For this purpose we have designed a program to:
Knowing the fundamentals and core management and Project Management
Addressing completely and implement project management and services through PMP, CISA and ITIL among others, also to be able to obtain the corresponding certifications
Address and implement management technology projects also with the paradigm of agile methodologies
Acquire the legal knowledge necessary to perform project management and governance of information technology.
Professional profiles
Project managers or project managers
Directors PMO (Project Management Office)
Directors of departments and data processing centers organizations
consultants
Curriculum
Stuff I: Context Management Projects
Matter II: Project Managament Professional (PMP)
Matter III: Context IT disservice l adirección
Matters IV: Governance and IT Service Management
Matters V: Company Practices
Matters VI: Master's Thesis
Stuff I: Context Management Projects
Software Engineering Fundamentals and legislation in project management and technology services: Software Basics Ing, OO and Web and legislation. 3 ECTS
Software Quality and Maturity Models: Regulations quality software, CMMI; 3 ECTS
Leadership and Human Resources Management Project Management: Leadership, Management Resources, Social Responsabiliadd; 3 ECTS
Oriented management tools and project planning: Project, Savia, ...; 3 ECTS
Production methods: Metrica, PRINCE2, ISO 1006, ..; 3 ECTS
Agile methodologies: SCRUM, Lean, Agile, ...; 3 ECTS
Matter II: Project Managament Professional (PMP)
PMP I: Fundamentals PMP Management Scope, Time, Cost and Risk; 6 ECTS
PMP II: Communication Management, Quality, HR, Sprovisionamiento and stakeholders; 6 ECTS
Matter III: Context of IT service management
Direction and Management services: Fundamentals Managing and IT services, IT consulting and security services; 3 ECTS
Auditing: IT audit services oriented CISA certification; 3 ECTS
Matters IV: Governance and IT Service Management
ITIL: ITIL certification training; 4.5 ECTS
CISA and COBIT: CISA certification training, which also includes COBIT; 1.5 ECTS
Matters V: Company Practices
Matters VI: Master's Thesis
Methodology
The Masters will be held in two modes: online mode and mode presence. In both cases, especially in distance learning, learning will be supported by a virtual platform.
In teaching theoretical knowledge they will be combined with practical activities to implement them, by for example the development and resolution of practical cases, as well as the use of specific technological tools for area management and direction of technological projects.
The teaching will be taught by a team of doctors and professionals of the company with high experience in the area of ​​management of technology projects.
Having overcome each of the modules of the master, students will do internships in companies and final masters project.
educational benefits
Solid preparation to face the decision making and management of all aspects of demand management and management of technological projects, using techniques of situational learning, based on the experience of teachers in the program and supported by market standards and excellent combination of knowledge and skills.
Preparing students to meet the certification exams of different certifications associated with the master: PMP, ITIL or COBIT, among others.
Offers wide range of practices in companies and technology agreements that expand and consolidate training classrooms and facilitate their integration into the working world.
Duration and price
Start Date: October 2016
One academic year: October to September period including internships. Through virtual platform for distance learning.
Price: 80 € / credit (4,800 €)
Places available: 30
Location: Salamanca
Contact: dirgpt@upsa.es / afermosoga@upsa.es
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One of the most demanded professional profiles today by companies in the ICT sector is the Mobile Software Engineer. The demand for skilled professionals in this field is constantly growing both in Spain and internationally.
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Program Description
One of the currently most in demand by companies in the ICT sector is the professional profiles Mobile Software Engineer. The demand for skilled professionals in this field is constantly growing both in Spain and internationally. The Master in Mobile Computing -Master MIMO-master is the official reference in the field of apps for mobile devices (phones, tablets and wearables). Students specialize in three major platforms: iOS, Android and Windows Phone. They will also be experts in implementing RESTful services and their deployment in major Cloud providers as well as design solutions using HTML5 platform. Since our students are highly recognized and valued by companies, 100% is the master work once completed.
The Master provides real professional experience among its teachers with the best professionals in companies and also perform practices remunerated: Altran, atSistemas, Bq, CGB, Cognizant, Flag Soliutions, Indra Sistemas, Insa, Intelygenz, Liferay, MediaNet Software, Minube , PlanetMedia, Quadram, TalentoMobile, Tecnocom, Tuenti, Unisys, Urban Data Analytics, Wayook, Wembley Studios and others. If the student is working, you can apply for recognition of these credits.
GOALS
Train professionals with experience in the design and implementation of mobile applications for different platforms (iOS, Android, and Windows Phone) and device types (smartphones and tablets)
Acquire knowledge on the latest technologies for the development of Cloud services
Developing cross-platform applications based on HTML5
Gain real experience in business developing mobile applications
Professional profiles
Android software engineer
iOS software engineer
Windows Phone software engineer
Backend developer
frontend developer
Mobile Team leader
Development consultant for mobile devices
CTO (Chief Technology Officer)
Curriculum
I. Technologies platform module 15 ECTS
Client-side technologies. HTML5 6 ECTS
Server-side technologies. ECTS Cloud 9
Module II. Native Technologies 30 ECTS
IOS Application Development 10 ECTS
Android Application Development 10 ECTS
Windows Phone Application Development 10 ECTS
Module III. Work experience 9 ECTS
Module IV. Master's Thesis 6 ECTS
Methodology
Classes to be fully practices taught in computer room
all kinds of mobile phones and tablets will be provided for students to do their jobs in a physical device
MacMini computers are also provided in order to work at home
The teaching is concentrated on Friday afternoons and Saturday mornings, ideal for those who are working or looking for their first job
The teaching staff is made up of the best professionals of the best companies
The student will carry out work experience
Duration and price
Start Date: September 2016
Duration: One academic year (September to June)
Price: € 91.50 / credit (€ 5,490)
Places available: 25
Location: Salamanca
Contact: mimo@upsa.es
http://www.web.upsa.es/mimo/
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The main objective of the Master's Degree is to provide the teacher training required by current legislation future teachers of Secondary Education,
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GOALS
The main objective of the Master's Degree is to provide the teacher training required by current legislation future teachers of Secondary Education, Vocational Training and Language Teaching and as a prerequisite for admission to the Corps of Professors enabled the teaching in them.
This official title, approved in BOE (No. 244 of October 9, 2009) is organized by theoretical and practical and interdisciplinary applicative structure and updated training.
It offers students, future teachers and counselors, content and skills that enable their professional training, interacting the theoretical foundation with practical action in secondary schools and vocational training.
In this Master practicum personalized and individualized follow the teaching-learning process is performed. Each student is supervised by a professor at the UPSA and a teacher at the center where he made his professional training. ICE, University department responsible for it, maintained for decades cooperation agreements with numerous schools for the implementation of these practices, as well as a close relationship with principals, teachers and counselors.
Likewise, it has a staff of experienced teachers of the Faculty of Education, Psychology, Computer, Communication, Philosophy, Health Sciences UPSA and collaboration of professionals from various specialties in schools.
It is the 4th best Master of Education ranking of 250 master's programs, conducted by the newspaper El Mundo, grouped by different areas and categories, having in previous positions any Master Teacher Training. The results of this study reveal the most popular titles, career opportunities or universities and most prestigious Business Schools. For its preparation graduate programs analyzed 1200 to select the top 5 másteres 50 specialties.
professional profiles
Teachers ESO, Baccalaureate, FP and Languages
CURRICULUM
general program (except specialty Educational Guidance)
Generic block
Module I: Learning and Personality Development (4 ECTS)
Module II: Processes and Educational Contexts (8 ECTS)
Module III: Society, Family and Education (4 ECTS)
block specific
Module IV: Supplements for Disciplinary Training (8 ECTS)
Module V: Learning and Teaching of the relevant areas (12 ECTS)
Module VI: Teaching Innovation and Introduction to Educational Research (4 ECTS)
Practicum (14 ECTS). UPSA facilitate the realization of the Practicum in centers of secondary school and FP authorized by the Junta de Castilla y León.
END OF MASTERS (6 ECTS)
Educational Guidance Program
Generic block:
Module I: development, learning and education (2 ECTS)
Module II: Processes and educational contexts (8 ECTS)
Module III: Society, Family and Education (4 ECTS)
Block Specific:
Module IV: The areas of educational guidance and educational psychology counseling (6 ECTS)
Module V: Processes educational guidance and educational psychology counseling (6 ECTS)
Module VI: Inclusive education and attention to diversity (6 ECTS)
Module VII: Research and educational innovation and change management (6 ECTS)
Practicum (14 ECTS). UPSA facilitate the realization of the Practicum in centers of secondary school and FP authorized by the Junta de Castilla y Leon, the Community of Madrid or the Board of Extremadura, entities with which it has agreements.
END OF MASTERS (8 ECTS)
Methodology
Master's degree which includes:
Practical classes
Development of practical assumptions about processes and contexts teacher secondary school and FP
Support virtual learning platform.
Resolution of case studies, analysis of graphics, visual documents, etc.
Interdisciplinary seminars and monographic workshops involving teachers type of UPSA, teachers and counselors secondary school and FP and Master students.
individual tutoring and individualized monitoring of the process of teaching and student learning.
Theoretical classes:
Exhibition by teachers of the fundamental contents of the materials.
Practicum:
tutored (tutor in the center and tutor at the UPSA) in centers of secondary school and FP
Duration and price
One academic year: September to June
Start Date: September 2016
Price: 73 € credit (€ 4,380)
Places offered: 60 seats new entrants. Specialty Educational Guidance: 35.
Location: Salamanca
Contact: ice@upsa.es
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The design of the curriculum of the Master / Expert in Music Therapy is in line with the guidelines that are marked from reference institutions at national and international level, following a large number of training courses similar to this graduate
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Program Description
The design of the curriculum of the Master / Expert in Music Therapy is in line with the guidelines that are marked from reference institutions at national and international level, following a large number of training courses similar to this postgraduate course, and are the European Music Therapy Confederation (MCTD), and the Commission in Education and Training of the Word Federation of Music Therapy (WFMT). They have also been incorporated into the title the requirements established by the Ministry of Education and Science in relation to the organization of the university masters in Spain and have considered those aspects relating to the new system ECTS. Finally, we have taken into account the rules of graduate UPSA in this regard.
From the first moment he has guided the Master / Expert in Music Therapy to personalized training from a clearly humanistic and humanizing approach. The aim has been to train professionals for the performance of music therapy in various types of public and private institutions, with particular emphasis on all those that serve people in situations of physical, intellectual and / or social disadvantage. And this represents the closest approach to the training of music therapists that can be accredited by the EMTC, whatever the training field they come from. It works from an experiential group and an eminently practical guidance. The knowledge and skills acquired will allow the music therapist future perform in various fields (education, health, social, mental health) and different population groups: people with physical, intellectual, sensory impairment, multiple disabilities, social disadvantage, autism, neurodegenerative diseases, hospital patients, etc. Geared to children / girls, adolescents, adults and seniors. After the training period, students will be able to plan, intervene and evaluate processes in music therapy programs in different types of institutions.
The Master / Expert in Music Therapy UPSA is recommended by the Castilian Association Leonesa Music Therapy and Art Therapy (ACLEDIMA), which is an accredited member of the European Music Therapy Confederation (MCTD), and the Spanish Association of Music Therapists Professionals (AEMP) . In addition, it follows the guidelines established by seven Spanish universities in the Technical Document: Guidance for assessing the design of University Graduate Music Therapy in Spain (2009) Recommendations.
GOALS
The purpose of this Master / Expert in Music Therapy is to train professionals for the performance of music therapy in various types of public and private institutions, with particular emphasis on all those that serve people in situations of physical, intellectual and / or social disadvantage.
According to the descriptors of the European Qualifications Framework for the European Higher Education Area will ensure that students:
can apply their acquired knowledge and ability to solve problems such as music therapists in new or unfamiliar environments in various types of public and private institutions, with particular emphasis on all those that serve people in situations of physical handicap, intellectual and / or social and within interdisciplinary teams;
they are able to integrate knowledge and handle complexity, and formulate judgments based on information that was incomplete or limited, includes reflections on social and ethical responsibilities linked to the application of their knowledge and judgments;
can communicate their conclusions - and the knowledge and rationale underpinning these to the skilled and unskilled public in a clear and unambiguous;
They possess the learning skills that enable them to continue studying in a self-directed and autonomous way, besides professional development interdependent with other music therapists.
For this, we aim to offer quality training that meets the demands pair personal, professional student and the requirements of companies and institutions interested in this professional role.
Professional profiles
Music therapy can be focused on different fields of application as possible recipients and institutional contexts: education, health, prisons, social services or mental health field. Patients often shared by two or more of these areas of intervention. In turn, many potential recipients within these fields. Only we point out the most common:
Patients with psychopathological disorders: neurosis, psychosis, other personality disorders, anorexia and bulimia, etc.
Children and adults with physical, sensory and / or intellectual disabilities.
Children with severe disorders of social communication: autism.
Children child and secondary education, primary.
Participants in social programs of primary, secondary or tertiary prevention, alcoholism and substance abuse, mistreatment and abuse, pre-delinquency, prisoners, exclusion social disadvantage and / or cultural, etc.
Pediatric oncology patients.
presurgical patients.
Mothers in childbirth preparation phase.
Patients with chronic or degenerative diseases: fibromyalgia, multiple sclerosis, neurodegenerative diseases, chronic pain, etc.
Old people
People seeking the support of a group of personal growth
Curriculum
AREA 1: Bases of music therapy (5 ECTS)
AREA 2: Music in Music Therapy (3 ECTS)
AREA 3: Psychology Music Therapy (5 ECTS)
AREA 4: Medical and Rehabilitation Area (3 ECTS)
AREA 5: Music Therapy in different contexts of educational intervention (3 ECTS)
AREA 6: Methodological strategies in Music Therapy according to the educational needs (4 ECTS)
AREA 7: Other creative art therapies (1 ECTS)
AREA 8: Master Thesis: Innovation and Research in Music Therapy (2 ECTS)
AREA 9: Practicum: case management and project (2 ECTS)
AREA 10: didactic staff therapeutic process (self-experience) (2 ECTS)
Methodology
This Master / Expert in Music Therapy is designed in blended learning or blended learning. This involves the combination of three training modalities:
Classroom training, based on the methodology of experiential training group.
The online training: designed for theoretical content and supported by a virtual learning platform.
Personal tutorials: articulated by the team of teachers / tutors to track and personalized tutorial support.
Duration and price
Start date: October
Duration: two academic years (each course title gives expert), from October to May
Price: 1,080 each expert
Places available: 25
Location: Salamanca
Contact: lamateoshe@upsa.es / mciglesiasch@upsa.es
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This is an annual refresher course and training in Practical Theology which offers a deeper analysis and criteriology for work in the pastoral area.
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Program Description
This is an annual refresher course and training in Practical Theology which offers a deeper analysis and criteriology for work in the pastoral area. bioethics, family, education, social life, offering training paths response to the great challenges that society directs the Church in the fields of pastoral action, of spiritual life and moral reflection is proposed.
GOALS
In the field of university education (academic), the Master is presented as a refresher course and training in practical theology oriented delve into some of the challenges that society is facing today the evangelizing action of the Church, mainly taking consider the field of bioethics, spirituality, family, education, migration and catechesis.
Professional profiles
Pastoral religious professionals
Curriculum
Block 1: Moral Area (12 ECTS)
2nd block: Spirituality and Pastoral Area (15 ECTS)
3rd block: Seminar (6 ECTS)
4th block: Methodology (3 ECTS)
Block 5: Memory (24 ECTS)
The student, in consultation with the director of the Master, can make a curriculum where different thematic blocks remain defined by the range of courses and seminars Faculty offers at different degrees.
He also elect a teacher to accompany him in making a memory of the subject that the student wishes to delve into the subject areas covered by the Master.
Methodology
The Master has 60 ECTS to be held in solitary face teaching throughout the academic year. In addition to the master classes of different courses, a research seminar and support in conducting a research report will be provided.
Duration and price
Start date: September 2016
Duration: From September to May
Price: 1,500 €
Places available: 15
Location: Salamanca
Contact: jrmatitofe@upsa.es
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The Master of fiction script for film and television is the most prestigious graduate Spain in its specialty, for the formation of writers for film and TV.
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Program Description
The Master of fiction script for film and television is the Spain's most prestigious graduate in his field, for the formation of film and TV writers for.
Its commitment to the professional world allows you to bring to their classrooms to more than 40 leading industry professionals: scriptwriters, directors and executive producers of film and television.
In addition to the team of professors from the Faculty of Communication at the UPSA leading the project, the master has the best university teachers and researchers specializing in the field of film and television narrative (Universidad Complutense de Madrid, Universidad Rey Juan Carlos University Pompeu Fabra). Their collaboration half dozen publications specialized in the craft of screenwriting and various research papers have emerged. It maintains a close relationship with the professionals responsible for the fiction and entertainment of the major television networks (TVE, Telecinco, Cuatro, laSexta, Antena 3, Canal +) and the most important audiovisual producers (Globomedia, Competition productions, Bamboo productions, Telecinco Cinema, Rebellion Land, Mediator).
The recognition of the quality of the master shown by the film industry and TV, and the prominent place in the university field of audiovisual communication, make him the best choice graduate specialty.
GOALS
Form writers to work on writing feature films
Form writers, creators and executive producers to work in fiction series and entertainment programs on television
professional profiles
Scriptwriter
TV Writer
Executive producer
Responsible for fiction in chains and producers
CURRICULUM
The course is divided into two modules (Film and Television) who can not attend separately. MODULE I: CINE (36 ECTS)
Narrative Film (6 ECTS)
feature film workshop (13 ECTS)
Workshop short film (5 ECTS)
Writing Workshop scenes (6 ECTS)
Film Industry (3 ECTS)
Meeting with professionals (3 ECTS)
MODULE II: TELEVISION (24 ECTS)
television narrative (3 ECTS)
Creation workshop series (9 ECTS)
script workshop in entertainment programs (4 ECTS)
Writing Workshop scenes (4 ECTS)
Workshop development from the chain (2 ECTS)
Meeting with professionals (2 ECTS)
TOTAL: (60 ECTS)
Methodology
classes: Thursday and Friday.
writing workshops
Meetings with professionals
Duration and price
Start date: September 2016
Duration: From September to June
Price: 5,600 €
Places available: 24
Location: Salamanca
Contact: masterguion@upsa.es
www.masterguion.com
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