What is UX design?

November 25th, 2014

UX design, user experience and cognitive ergonomics all focus on placing the user’s experience at the centre of the digital and/or physical product design process.

This commitment has always been at the heart of the industrial design approach. More recently, ALTO has developed specific tools and a working methodology to improve and broaden this aspect of the discipline.

By applying the same global product approach, we have successfully integrated digital into our service offering.