Hugo’s BlendOur coffee beans come from the Finca Vista Alegra in Brazil, which has been growing excellent coffees for over 100 years. They do not use insecticides or pesticides. However, they do use nitrogen fertilizer, which is an absolute necessity to keep coffee trees healthy for this long. Using this sustainable practice for the trees also sustains the lives of the estate’s employees. In the long run, we believe it is a better practice than those used by "fair trade/organic" coffee companies.

Hugo’s Blend is roasted a little more slowly at a slightly lower temperature than most coffees. This cooking technique allows the 54 aromatic oils to fully develop without burning off the nuances that really differentiate one coffee from another. The beans change seasonally, but our coffee experts, including our in-house authority, Tom Kaplan, who hasbeenroasting coffees for over 30 years, adjust and tweak the blend on a regular basis to maintain a consistent flavor profile.

“Issue” Coffee and “Sustainability” and our appreciation of it…

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