Stay on target

Products that want to revolutionize your bathroom routine seem to be taking CES 2019 by storm. First, there’s the Alexa-equipped Kohler smart toilet, and now there’s an electric brush that promises complete dental cleaning — in just 10 seconds.

The Y-Brush, one of the most successful Kickstarter campaigns of 2018 and nicknamed “the 10-scond toothbrush,” cleans teeth using sonic vibration technology. But instead of a small brush head you move around in your mouth, the Y-Brush features a silicone tray lined with nylon bristles positioned at 45-degree angles, which cleans half your mouth at a time.

But you may ask, what about the dentist recommendation that we brush our teeth for at least two minutes?

FasTeesH, the French company behind the Y-Brush explains that their innovation is based on an observation: “A standard toothbrush head can only brush one area of the tooth at once which means brushing your teeth takes time. Since Y-Brush brushes all of your teeth simultaneously, then the whole tooth brushing process only takes 10 seconds, 5 seconds for your top teeth and 5 seconds for your bottom teeth: which is 4 times more than a regular toothbrush and more effective to thoroughly and effectively brush your teeth.”

The Y-Brush (Photo Credit: FasTeesH)

The Y-Brush is available in four different sizes, each featuring three different vibration settings. The company recommends replacing the mouthpiece every six months.

To use the brush, you add toothpaste to the mouthpiece, place it in your mouth and turn the motor on. As the nylon brushes vibrate, make a chewing motion for 5 seconds after which you remove it, flip the Y-Brush, repeat, and rinse.

Unfortunately, you would still need to floss.

The Y-Brush is now available for preorders for $125, and it includes a charging station, a storage pod, and an applicator for the toothpaste. It’s expected to start shipping on April 2019.