Contact Management & Segmentation Resources

Managing your contact list allows you to target your customers in a relevant way, strengthen your marketing strategy, and inspire more customers to act. Below are a few resources to help, organized into three categories to help you find the information you need.

Contact Management FAQs

Segmenting & Targeting your Contacts

Segment your contact list so your audiences get the most relevant messages and you get more opens, clicks and more traffic to your website or business. Your audiences expect personalized messages. Don’t run the risk of turning off readers with irrelevant content.

Advanced Techniques: Using Tags to Send Targeted Campaigns
One of the easiest ways to group contacts is to use tags. Tags allow you to group contacts based on interests, customer status, location, and more. By tagging your contacts, you’ll be able to keep your contact list organized, even if some contacts unsubscribe, and will be able to send targeted messages that are more relevant to the people you’re trying to reach. Download guide

Segmenting & Targeting How-To’s

Getting More Contacts

If you want to grow your email list, you need to provide a way for new subscribers to sign up easily. The problem is that not all of your potential subscribers use the same methods to get information about you—some might visit your website, others might follow you on social media, and a there are those who prefer the face-to-face interaction they get when they visit your business.

Fortunately, there are great tools you can use in all of these situations to allow people to subscribe, and they are all available through your Constant Contact account.

60 Ways to Grow Your Email List
When it comes to email marketing, you know how valuable your email list can be. But coming up with new ways to get people to sign up for your emails isn’t always easy. That’s why we put together this collection of list growth ideas! Use this eBook to grow your list and take your email marketing to the next level! Whatever methods you use, be sure to start with a reason “why” someone should join your email list. What’s in it for them? This will make it more likely that people will say yes. Download guide

Easy Resources to Grow Your List
If you want to grow your email list, you need to provide a way for new subscribers to sign up easily. The problem is that not all of your potential subscribers use the same methods to get information about you—some might visit your website, others might follow you on social media, and a there are those who prefer the face-to-face interaction they get when they visit your business. Fortunately, there are great tools you can use in all of these situations to allow people to subscribe, and they are all available through your Constant Contact account. View guide