As a technologist, developer and Product Manager at Best Buy, Jay has been active in promoting and speaking about Semantic Web, Linked & Structured Data for use in business to produce results that benefit both consumers and the enterprise. He has spoken at industry conferences, universities, and on professional panels. He has been an early adopter and active supporter of the GoodRelations vocabulary for ecommerce, structured data technologies, and was the co-author of the hProduct Microformat.