When our parents/grandparents, Ed and Norma Mitchell, founded the company in 1958, building trusting relationships with customers and friends that would last throughout the genereations, and offering unsurpassed service in a warm enviroment was at the heart of their vision. Thank you very much for taking a moment to answer these quick questions so that we may continue to fulfill their dream.

Many thanks,

The Mitchell Family

1. Overall, how satisfied have you been with your shopping experience at Richards?

Extremely Satisfied

Very Satisfied

Somewhat Satisfied

Not Very Satisfied

Extremely Dissatisfied

2. What is the single, most important reason you responded the way you did in question number 1?

3. How likely are you to recommend Richards to your relatives or friends?

Extremely Likely

Very Likely

Somewhat Likely

Not Very Likely

Extremely Unlikely

4. How likely is it that you will visit our store in the next 6 months?

Extremely Likely

Very Likely

Somewhat Likely

Not Very Likely

Extremely Unlikely

5. How satisfied are you with the following aspects of your shopping experience?

Extremely Satisfied

Very Satisfied

Somewhat Satisfied

Not Very Satisfied

Extremely Dissatisfied

1. Quality of clothing and merchandise

Extremely Satisfied

Very Satisfied

Somewhat Satisfied

Not Very Satisfied

Extremely Dissatisfied

2. Selection of clothing and merchandise

Extremely Satisfied

Very Satisfied

Somewhat Satisfied

Not Very Satisfied

Extremely Dissatisfied

3. Sales associates

Extremely Satisfied

Very Satisfied

Somewhat Satisfied

Not Very Satisfied

Extremely Dissatisfied

4. Customer Service (check out)

Extremely Satisfied

Very Satisfied

Somewhat Satisfied

Not Very Satisfied

Extremely Dissatisfied

5. Alterations

Extremely Satisfied

Very Satisfied

Somewhat Satisfied

Not Very Satisfied

Extremely Dissatisfied

6. The value you receive for the money you pay

Extremely Satisfied

Very Satisfied

Somewhat Satisfied

Not Very Satisfied

Extremely Dissatisfied

6. What, if anything, would you like to see improved at Richards to make your shopping experience better?

7. What other brands, if any, do you shop for elsewhere and would like to see carried at our stores?

8. My last Richards purchase was...

Mens

Womens

9. I bought the item(s)...

For myself

For my spouse

Other

10. If you wouldn't mind sharing, approximately how much do you spend on clothing annually?

Under $1,000

$1,000-$5,000

$5,000-$10,000

Over $10,000

11. What percentage of purchases are bought at our stores?

Less than 25%

25%-50%

50%-75%

75% or more

10. Which of the following publications do you read? (if any)

Local Newspapers

New York Times

Wall Street Journal

Westport Magazine

Greenwich Magazine

Fairfield Magazine

New Canaan Darien Magazine

Serendipity Magazine

Rye Magazine

Weston Magazine

Fairfield Living

Wilton Magazine

Ridgefield Magazine

CT Cottages & Gardens

Other:Other:

Thank you for taking the time to complete this questionnare. We look forward to seeing you again soon!