Lawyers brought into row between Pimlico Plumbers and rival outfit Aspect.co.uk over veracity of online reviews

It is not so much a case of pistols at dawn as spanners at sundown, as the spat between two of London’s biggest plumbers shows no sign of letting up.

Now lawyers have been brought into the row between Pimlico Plumbers and rival outfit Aspect.co.uk over the veracity of online reviews.

After Pimlico Plumbers founder Charlie Mullins accused Aspect of putting fraudulent reviews on the Trustpilot review website, Aspect hit back by accusing Mullins of unpleasant behaviour, including being a ‘flash geezer’.

Action: Charlie Mullins has hit back at critics in a row over online reviews

Now Mullins, who pays himself £1 million a year, is to sue Aspect for libel.

‘I’m not against review sites but they can’t go round saying anything they like,’ said Mullins.

After he complained to Trustpilot, some reviews were taken down, but later reinstated, with others still in dispute.

Pimlico Plumbers has since taken itself off the Trustpilot site entirely.

Aspect accused Mullins of being party to his own fraudulent reviews, so Mullins brought in legal firm Mishcon de Reya.

‘We are not going to let this go. We are going to sue,’ said Mullins, who tomorrow is off to No. 10 to persuade David Cameron to fully fund apprenticeships.

Aspect said all its online reviews were genuine, adding: ‘We are also being affected by this financially as Mullins is constantly writing about us on his blog.’