Like with a modern copyright system. Giving you the best choice and easy access to your favourite content from anywhere in Europe. Wherever you are and whenever you want it. Legally. A framework good for citizens, good for artists, good for innovation. And we're not there yet.sentence permalink

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Europe's consumers and citizens are tired of a backward-looking copyright system that just restricts and limits. I look forward to ambitious, consumer-friendly proposals from my colleague Michel Barnier in June.sentence permalink

Children benefit a lot from the internet – it's a place to explore, play and learn. But they may be exposed to advertising, or aggressive and unfair marketing.sentence permalink

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So-called "freemium" apps appear free – but then charge for purchases within the app. Children and parents aren't always aware.sentence permalink

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Websites and app stores need should be transparent. Parents also need to take their responsibility. And we are working with industry on issues like age-rating of apps. To make life easier and empower kids and parents.sentence permalink

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People care about this issue; it's often in the news. The companies involved need to act. Our legislation may call these unfair commercial practices – the "man on the street" just calls it trickery and exploitation. This is your reputation on the line. EU infringements would be a heavy-handed tool to use.sentence permalink

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But really – benefiting consumers is not just about imposing protections.sentence permalink

We are in the age of communication, yet our communications do not yet benefit from the single market boost. For every European and every business trying to travel, trade, or transact, across the EU, the last remaining reminder of our former physical borders is often the phone in their pocket.sentence permalink

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Roaming charges are a very visible example. But they are just one example. A truly integrated European communications space would benefit every European consumer and every European citizen. Giving them the right to use telecoms services equally across Europe – exactly what the EU is here to ensure. So they get a rich and competitive choice among Europe's best offers, wherever they are. Without facing barriers at every turn. Without worrying that their roaming bill will cost more than their plane ticket. That is why our proposals on a connected continent propose to bring down those barriers, and heralds the end of roaming.sentence permalink

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Second, we can protect consumers in the internet and telecoms market. A decade of liberalisation and open markets brought fierce competition and wide choice. Europeans enjoy multiple tailored offers from multiple suppliers, for their landline, mobile and internet connection. They can buy them separately or as part of a bundle.sentence permalink

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But there is still some way to go to ensure an even better consumer deal.sentence permalink

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Contracts that are confusing, untransparent, or hard to get out of, with providers obstructing them, or imposing unfair "termination" charges.sentence permalink

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Broadband marketing that promises amazing speeds – but that turn out to be a theoretical fiction, never delivered in practice.sentence permalink

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Mobile deals that obstruct you when you try and quit, or won't repay you your remaining mobile credit.sentence permalink

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These are all barriers to competition and choice. They are all things we want to fix with the rules for a connected continent.sentence permalink

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Most of all, I want to safeguard for every European the right to access the full, open, unlimited Internet.sentence permalink

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When you buy access to the open internet, that should mean the internet 100%. Your network operator should not be allowed to decide what you can or can't see online. Yet today one in four Europeans finds services blocked or throttled – such as peer-to-peer services, or voice over IP services like Skype.sentence permalink

Of course: supporting innovation also means supporting innovative services. And some of those new services may rely on particular network guarantees – like of speed or quality.sentence permalink

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Not everyone will want to buy or use such specialised services. But some will do – like businesses using the cloud intensively, or healthcare providers.sentence permalink

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No one should block those innovations from emerging. Yet there should be clear safeguards. They shouldn’t be allowed to slow down the internet for everyone else. There should be tough new enforcement powers to ensure that. And they shouldn't be sold as an alternative to internet access. No-one should be forced to take them against their will – and there should be no question of operators blocking or charging for sites, just so they can be rebranded as specialised services.sentence permalink

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Those are valuable safeguards which will ensure new services can emerge – but not at the expense of innovation on the open unlimited internet.sentence permalink

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The Connected Continent proposal will improve the internet for everyone – more open and more transparent – and consistently across Europe. Because the Internet does and should not know borders.sentence permalink

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Once point on which I want to finish. Sound consumer rules are about giving people competition, choice, and confidence. But these do not just mean tilting the balance in favour of consumers.sentence permalink

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On the contrary: they are about stimulating demand. Last, year as data roaming charges fell 35%, the roaming data people used more than doubled: up by 103%. And as people feel more confident using their phone while roaming, so we stimulate a new market for apps to use abroad – like for travel and tourism.sentence permalink

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They are about helping operators think big – as more consistent rules make it easier to operate across the single market.sentence permalink

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And they mean helping the market face the future. For too long business models have looked backwards, to yesterday's services and rip-off charges. Approaches that often leave the consumer short-changed.sentence permalink

With any new technology, trust takes years to build, minutes to shatter.sentence permalink

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No-one trying to build a business on this platform can afford to treat the customer as their enemy. My advice to all of them is – don't wait until it's war.sentence permalink

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Many telcos now realise this when it comes to roaming. Many are taking the initiative and providing roaming-free deals – because they've seen the business sense. Now I look forward to a dynamic, European market that innovates and invests. Relying not on yesterday's revenue streams – but new tailored, digital services that people will buy and enjoy.sentence permalink

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Tomorrow the European Parliament will vote on these issues. For more transparent contracts, for the end of roaming, for guaranteeing the open innovative internet. I hope they can take that step forward for consumer rights in a connected, competitive continent.sentence permalink