Together, Marc and Sara Schiller are Wooster Collective: a contemporary art and street art collective. Their mission is to discover and document authentic art experiences via salons, publishing, gallery shows, and of course, their website, Wooster Collective and their Wooster Collective YouTube channel.

At TEDxBloomington, the Schillers described how, after 9/11, they spent more time walking their NYC neighborhood. Seeing unexpected artwork including a series of shrines caused them to become ever more intrigued by ephemeral art. Their slides showed the audience a new view of public, uncommissioned art that enriches the public arena, and wrests some attention away from ubiquitous commercial advertising messages.