May 13, 2013

DirecTV,
one of the leading satellite television providers in the country, always seems
to be in competition with its main competitor, Dish Network. When you see their
television commercials, they are always talking about why one or the other is
better. However, just because one of them decides to branch out in their
ventures doesn't mean the other will necessarily follow. For instance, DirecTV
is taking a stand and staying the course with satellite TV instead of making
the same changes as Dish Network.

Dish Network's Changes

Dish
Network has recently made abid
of $25.5 millionin hopes
to acquire Sprint Nextel to build an American powerhouse company. While Sprint
will not vote on the deal with Dish Network versus a different deal presented
by a Japanese company that is looking to create an international mobile phone
market. If Dish Network wins this bid, they will become more than a satellite
television company; they will also be able to offer their customers mobile
service. However, it also means they will need to diversify their workforce,
stretching their resources to the limit, especially as they become established.

Will DirecTV Follow?

In
this type of market, what one company does, the rest typically follow. So why
is DirecTV uninterested in expanding into a mobile market? The answer is
simple. DirecTV is dedicated to providing their customers with the utmost in
service for what they do best -- pay television services. Currently, DirecTV is
second only to Comcast inrevenue
and subscriptions, which means they have no need to expand into other markets,
such as mobile phones. The company has been looking into purchasing online
viewing options, such as Hulu and Netflix, but they have expressed no interest
in getting involved with the highly competitive mobile phone market in the
United States. They prefer to keep their focus on quality television for their
customers. If you want to check out
special offers for new accounts check out www.SaveOnTVDirect.com.

New Series Production

Instead
of focusing on expanding into a mobile market, DirecTV has been focusing its
money and investments elsewhere. As of this year, DirecTV is entering into the
world of producing its own television shows to provide their audience with
viewing experiences they can't get through any of the other pay channels. The
first series byNeil
LaButecalled
"Full Circle" will provide viewers a peak into the lives of 11 people
whose lives are intertwined in some way, even though they don't realize it.
This is a unique show that is designed to garner interest and potentially bring
in more customers.

Though
it may seem logical for a satellite television provider to dabble in the area
of mobile phones due to the number of people who view videos via this channel,
DirecTV has their sights set on something much different. Instead of offering
their customers with mobile phone options, they are creating new television
shows and offering their viewers experiences they can't get through other
satellite providers, cable television providers or network television, helping
them stand one step ahead of the competition to maintain their current
position.