The world today has transformed into a ‘Technology Era’. Technology is on a ride and has enabled progress in all fields. Technological revolution has changed the face of lives of people bringing healthcare, information and connectivity to even the most remote areas that were hereto isolated.

Social media gives us an opportunity to connect in a very personal and meaningful way with the customers. This allows us to respond quickly to customer support issues, share and praise compliments about the company, and provide offers to people who are going out of their way to show company support. A survey was conducted, wherein it was perceived that social media is primarily useful within a business as a promotional tool (90%), for tasks such as advertising and marketing, as well as an outreach tool (86%)

With technology growing by leaps and bounds, the role of media in the field of entrepreneurship is immense. Media plays an important part in the development and promotion of entrepreneurial spirit in India. So, this Startup Sunday let’s take a look at the role of the new age media in enhancing entrepreneurship.

As an entrepreneur when you have entered a market or you are in a development phase of your product or everything is set and you want to grow your business, MONEY becomes the key for driving these next steps. It helps you hire new talented people, grow your market share, enter a new market and build up your office space etc.

In this episode of Startup Sunday, we will learn about Funding, its various stages and how and when a company should go about it.

We as a country have mostly been conventional when it comes to investing. While the stock market is a treacherous journey to be made alone, the bank FD’s hardly provide a substantial movement for your money. This is where a gamut of mutual funds sprouted up in the last few years. The various mutual funds didn’t go unnoticed by the young working class who are more evolved when it comes to financial planning.

Today’s start up Sunday is about one such place that gives the required momentum to your money. Sqrrl is an AI powered technology start up that deals with rather complicated world of investing and financial planning.

We got into talking with Mr. Dhananjay Singh, co-founder of Sqrrl, who perfectly amalgamated the idea of entrepreneurship with financial planning.

We always don’t get what we want, but we do move closer to the goal. Likewise the budget wasn’t the ideal for startups but will provide a better ecosystem that what we had last year. Last year, startups took a real beating with the inefficient rollout of the goods and services tax (GST), a return of the angel tax bogey and demonetisation, even though some ventures benefited immensely. While some major concerns remain unaddressed, there was some cause for cheer.

Finance Minister Mr. Arun Jaitley is all buckled up to present the Union Budget 2018 of India for the fiscal year 2018-19 on February 1. This is going to be the last full-fledged budget presented by the Modi Government before the 2019 General Elections.

Looking at the current landscape of the startup industry, we present to our readers a pre-budget series providing a comprehensive analysis of the general state of affairs of key sectors in India including agriculture, eCommerce, logistics, health, education and real estate from the lens of the startup ecosystem. This series also comes with the expectations of different stakeholders in the Indian startup landscape from the upcoming budget 2018.

Suparnaa an author, artiste & an entrepreneur, just as curious about the startup world as she is about leadership traits and the dots in between. For over 17 years she experimented with different mediums including Radio, TV, Print, Events and now the World Wide Web. She also founded an initiative to promote Gender Equity named womanendangered.org that is partnered with leanin.org, Facebook COO, Sheryl Sandberg’s brainchild.

Today with her startup “#LikeaBoss Simply with Suparnaa” she is sharing stories of startup founders & leaders alike.

Barter is a concept that has been with us from time immemorial. The human civilization started when there were no currencies. The concept of trade started with bartering things. And in current times, we often find ourselves reaching out for the basics.

Today’s Sunday story is about one such startup which brings back the age old barter system in a digital avatar!

Let’s Barter is the largest community-driven startup for secure online bartering. Let’s Barter was founded by Pooja Bhayana (a communication graduate) and Sahil Dhingra (a BBA graduate) in October 2015. It started on social media platform as a Facebook group to facilitate barter and trade among the community. Lets Barter has made bartering as easy as adding a listing for your product on a mobile app!

Headquartered in Delhi, Let’s Barter is making a protected and secure community to barter in the most convenient way possible.

Lead Angels is India’s first privately owned angel network founded by a team of three originally from IIT Bombay in 2014 with the aim of improving early stage investment outcomes. The team accomplishes this by providing professional assistance to investor-members in company evaluation and the portfolio companies in their operations.

Mr. Sushanto Mitra serves as a Director at Lead Angels. Prior to this Mr. Mitra was involved in assignments which included Chief Executive Officer of Society for Innovation & Entrepreneurship, IIT Bombay. Previously he was Director at Hyderabad Angels until June 2013. Mr. Mitra has been involved in earlier stints with companies like PricewaterhouseCoopers, HCL and Softtek. Mr. Sushanto Mitra has also been working in the early stage ecosystem in India for the last 15 years.

Qrius earlier started as ‘The Indian Economist’ back in January of 2013 is a leading digital magazine that focuses on publishing high quality articles and opinion pieces on business & economics, policy, politics, culture, foreign affairs and more.

With a broad range of In House Analysts, Contributors from around the globe, and over 100 content sharing partnerships with organisations from across the world, they aim to present to the reader a unique perspective on the most important issues of the day in various fields. Their Moto is ‘For the curious Mind’ as they developed Qrius into forum where curious minds meet and discuss a diverse range of subject areas that affect business, politics and society in general.

Entrepreneurship Cell got an opportunity to interview Mr Manan Vyas founder of Qrius, and brings to you the story of Qrius this Sunday

We bring to you Neeraj Gupta, Founder & CEO at FormulateIP based in India and USA. Applying his business and technical background, Neeraj assists clients in protecting and expanding their domestic and international knowledge-based businesses using IP protection, licensing and strategic planning. Neeraj is also a co-founder at Excubator which provides guidance and support needed to entrepreneurs for building a successful entrepreneurial practice. We had a brief interview with him, here are the insights of the conversation.

E-Cell: What does the term Entrepreneurship means?

Neeraj Gupta: Entrepreneurship is all about taking risk and creating value for a business. Every single business has two outputs,

(a) The impact you create; as in, the value the product/idea adds to the ecosystem, and