Entertainment

Extreme sports fans and Shazam app users planning to watch the Red Bull Supernatural snowboarding competition this month are in for a second-screen viewing treat.

Here's how it will work: Fans watching the event on NBC on March 31 will occasionally be shown a Shazam logo on their TV screens as certain riders prepare to start their runs. When that happens, the fans on the couch can open the Shazam app on their smartphones and begin the dual-immersion experience. The television broadcast will show traditional angles of the riders, while the smartphone screen will show what the riders are seeing as they barrel downhill and hit jumps and tricks. Here's a preview of what it will look like:

Stars Travis Rice and John Jackson are among the snowboarders whose runs will be featured with the Shazam second-screen function. Once the app is opened during the event, it will recognize sounds from the broadcast to call up the corresponding video for users. Once activated, the app will also direct users to Facebook and Twitter for further interaction with the snowboarding competition.

Red Bull Supernatural is a backcountry snowboarding contest featuring man-made features that built into slopes in British Columbia before snow season. The event bills itself as a "first-of-its-kind" competition, so having such an innovative second screen experience seems only fair.

How else can second-screen technology be integrated into sports broadcasts? Let us know in the comments.

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