Meeting/Event Information

Membership Meeting: GBTA Partnership and Kick off the New Year!

We look forward to seeing you at the first meeting of 2019 January 15th!

Hear how YOUR membership is worth its weight in gold....

Hear what GBTA has for 2019....

Meet with the VP of GBTA and hear about 2019 travel trends and how GBTA works for us at the Global level.

Speaker:

Edward Barrett

SVP & Chief Marketing Officer

Global Business Travel Association

Ed leads the membership, marketing, IT, partnership and volunteer engagement activities for the Global Business Travel Association. During Ed’s 8-year tenure, GBTA has tripled its membership, expanded into new global markets (Europe, Asia, Latin America, Africa) and launched several new membership offerings, including a private online community (GBTA Hub),global event mobile apps, video “on demand” capabilities, and a series of new integrated websites and web applications.

An avid and early adopter of technology applied to marketing challenges, Ed lists many firsts in his career; including launch of the first corporate travel online booking tool, marketing of the first interactive map on a mobile device (PalmPilot), invention of the precursor to QR codes (online item number), development of FDA device tracking within Salesforce, and the first Association to adopt marketing automation.

Ed’s 25-year sales and marketing expertise extends from large multinational firms like American Express and eBay Enterprise to small start-up companies like Zuppler and TrekWare. Ed holds an MBA and BS in Finance from Villanova University, and serves as Vice President of the Alumni Association at the Graduate School of Business at Villanova University.

January 15th Membership Meeting Logistics:

We look forward seeing you at the beautiful Moonrise Hotel to kick of the New Year with our GBTA Partnership!