AN X-FACTOR style talent contest will be a major highlight of this summer's Godiva Festival.

The success of last year's "G-Factor" search for a local star has prompted organisers to go for a repeat performance.

The 10th annual Godiva Festival is being held from July 13 to 15 at Coventry's War Memorial Park.

The winner of the talent search - bands, singer/ songwriters and urban artists - will perform on the Friday and one act will join the main stage line-up on the Saturday.

There will also be the opportunity to spend a day in a state-of-the-art recording studio, courtesy of Herbert Media.

Interested artists can pick up their application pack from the G-Factor launch event at the Herbert Cafe tomorrow, between 2pm and 5pm.

Applications will then need to be completed and sent with a demo CD to Mick Emerson, head of events, CV One, 1 Castle Yard, off Hay Lane, Coventry, CV1 RF.

Shortlisted applicants will then be invited to audition in front of a panel of music experts and a public vote.

Once the final eight are selected there will be a city-wide vote held in conjunction with BBC Coventry and Warwick-shire to decide the public's choice to perform on the main stage on Saturday.

Mick Emerson said: "The G-Factor provides the perfect platform for aspiring artists to make their mark on the music industry.

"In recent years the Godiva Festival main stage has played host to the likes of Kasabian, Goldie Lookin Chain, Hundred Reasons, The Datsuns, Mercury Rev and the Fratellis, as well as providing a showcase to some of the best local bands around."