6 Awesome Design Tips for NON-Designers

I believe many of us have trouble creating a good piece of visual marketing material or infographic, especially if we do not have a design background. Do you know you can create your own design too? Certainly your artwork may not be on par with a professional designer, but creating a simple and easy-to-understand one is absolutely doable!

Thus we’ve put together a list of best practices for all non-designers out there who wish to design something on their own.

Here are the 6 essential tips for non-designers:

#1 Keep it simple

Simplicity never fails. It’s okay that you don’t know about layering or any other complicated design skills. But you can always create something simple, readable and easy-to-understand design material. That’s more than enough!

#2 Typography Fundamentals

You can use different sizes of font for your design. For your information, typography plays a big role in creating visual hierarchy and contrasts. Identify the most important message you want your readers to focus on, and use the largest font size to capture their attention effectively.

NOTE: Using too many different types of font in a single design is a big no. Go for clear, simple and readable!

#3 White space

Giving your design some breathing room makes a world of difference. Look at the example above, there is just the right amount of white space. Do remember to make use of spacing between lines and paragraphs. Use this concept to adjust a few elements, and you will realize how useful it is!

#4 Colour Theory

Picking the right colours is never an easy task. Thanks to new technology, there are now some great tools such as Adobe Kuler and Palettab that can help you to create shades of colour, or find the right complementary colours. Try them out!

#5 Photography

Picking the right quality (high-res) photos to match with your design is also of utmost importance. We know this can be really time-consuming some time. Check out some of the websites that offer quality stock photos:

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