Question: what do you usually hear when high achievers are asked how they did it? It's usually something about hard work or dedication, and sacrifice. “No pain, no gain,” right? But I think, to the aspiring business owner or entrepreneur or athlete, this kind of advice is harmful.

If you’re a digital marketer, you’re probably going to skip this introduction. You probably have unopened emails from 2004. And we get it! We just wanted to share, real quick, why we’ve compiled this roundup: it’s hard to find good blogs about content marketing.

Rule-following is a big thing in our data-driven world. And the marketing industry has its own set of "rules" that -- when applied judiciously -- can turn out some good results. But rule-following as a substitute for self-expression is every bit as harmful to a person as it is to a brand or business.

Good content marketing is like reading a favorite book, or seeing a movie you've been dying to see, or listening to the wisdom of a beloved mentor. To your target audience, good content marketing doesn't feel like marketing. It feels like a much-needed break, or maybe an "aha!" moment, or something entertaining to share with friends.

There's one easy trick you can use right now to make your B2B blog content way more engaging. But before I share it, let's see if you can guess what it is. Read the two versions below. Can you spot the difference?

We recently had a chat with Marko Saric, online marketing expert and B2B blogging expert, and couldn't wait to share it with you all. We wanted to pick his brain on some of the B2B blog best practices (plus tools and apps) that companies should be using in their digital content marketing content. Here’s his advice.

I curated the following list of quotes based on the top challenges we face as entrepreneurs: fear, work-life balance, and self doubt. Hopefully, these nuggets of inspiration will help you get a better handle on all four.

In reality, image optimization is just as important as text optimization -- and maybe even more so, in a couple of instances. It goes far beyond the standard stuff like adding alt-text and descriptive filenames. Here’s everything you need to know about SEO for images.

On the surface, it may seem like saying yes -- to new ideas, events, and possibilities -- is the healthier and happier way to live life. But I'm here to assert the opposite: if you want to get anywhere as a solopreneur, you need to get really damn good at saying "no."

A well-maintained SaaS blog can help potentially pull in new customers from all around the world at a fraction of the cost of other types of marketing. But all too often, SaaS companies make the same mistakes in their blogs, which result in no traffic or leads.

I'm a grown-up and a parent and a business owner, but I have to admit I'm sometimes very reactive -- like a child. For instance, this morning, I looked at the time on my phone and rolled out of bed. I noticed two new emails in my work inbox. I opened them, and one of them was from a client who wanted to fix something.