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BMW interested in Saab - report

Born from the ultimate driving machine?

BMW and Saab signed an engine purchasing agreement in late 2010, but now there's word the German automaker could be interested in buying out the Swedish company.

Saabs United is reporting multiple sources have confirmed the Munich-based automaker wants to buy Saab and continue to build new models.

Regardless if the rumors pan out, there are reportedly six or seven serious bidders that are interested in buying part or all of Saab. Parties reportedly include Youngman, Mahindra & Mahindra and Turkish private-equity firm Brightwell Holdings.

Interestingly, the administrators overseeing the bankruptcy have revealed that Saab might not be sold to the highest bidder. Instead, the company could go to the bidder whose proposal has the best benefits for creditors, employees and the region.

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Comments (17)

what do people keep insisting on saab, there's clearly not a big enough market for their products. Everyone here praises saab and bla bla bla, but I'm sure saab is not even a first, second, or third choice brand for most here. They're just not attractive or competitive enough in the market.

Best solution for both. Saab is not an empty place and culturally important thing in Europe. Reithofer probably knows how to use BMW-s money. For Saab it will be a best available way to exist (looking to Mini and Bentley).

Surprising news but I agree with Microice. BMW needs more volume and Saab could fit as a near premium niche brand and allow the additional volume efficiency through platform and powertrain components. The Minis, 1 series and the Saabs could easily be built off existing platforms and share components. I hope we get to see Saabs with BMW engineering.