It explains who I am, what I do, the company I founded, and who I founded it with.

Here are a few elements to take into account when crafting your bio:

Keep it accurate. Tell people exactly who your brand is.
Incorporate some personality or humor. Don’t be afraid to tell a few jokes or say something original.
Brag a bit. If your brand has some great accomplishments under their belt, tell people. Have thousands of existing customers? Let people know.
Keep it targeted. Write a bio that will attract people that fit in with your target audience.
Add relevant hashtags so that people can find your account when they search for those terms.
Be sure to tag other brands that you may be associated with in this space.

It also helps to tweet during peak hours when most people are online.

3. Tweet during peak hours

There are certain days of the week or times of day when users are more active on Twitter, meaning they’ll actually be more likely to engage with your posts.

By identifying those hours and days and posting during them, you’ll gain more impressions, boost engagement, and get tons of clicks.

According to Buffer, tweets posted on Friday, Saturday, and Sunday have higher CTRs than those posted during other days of the week.

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