Search Engine Optimisation

Your customers should find you first when they need your services & products.

The Internet has changed the way the world communicates, conducts business, and purchases goods and services.

At a time when every other company has a website, it becomes imperative to stand out from competition and be visible to your clients. This needs to happen as and when they are searching for the products or services you are offering. A top ranking in search increases your company’s visibility.

Search Engine Optimisation (SEO) is a process that helps you achieve first page rankings on major search engines – this is essential if you wish to attract traffic to your website and ensure that these visitors become clients.

By choosing the right keywords for your campaign, you can target a relevant audience that will respond to your marketing message. There is much more to search engine optimisation than simply choosing the right keywords.

On-page optimisation is just a start. SEO also involves time-consuming tasks such as link building, content creation and syndication, site structure and analytics. These tasks can be overwhelming for any business but we have the expertise to help you achieve your search engine optimisation goals.

Our highly professional team can meet your requirements. Here are some reasons why:

For us, each project is new, each requirement is unique. We bring a new approach and innovative thinking to each of our projects.

We will never resort to black-hat SEO practices to boost your site’s visibility for short-term gain – we work to ensure that you achieve first page ranking and once there, you remain there.

We understand that high quality back links drive the maximum web traffic and result in better conversions. We will build high quality back links from credible websites to ensure maximum benefit.

Quality link building forms the foundation of our SEO strategy – we regularly review our processes to ensure that your campaign is achieving the right positioning on the search engine rank pages.

We also optimise your onpage text and ensure that you have a well-developed internal link structure to attract traffic and improve conversion.

Our search engine optimisation services include:

Keywords:
It is important to select the right keywords that best describe your offering and ensure that they are woven into the landing pages in the right density. This is the starting point of our SEO services – optimising your content for keywords.

Site structure:We will analyse the structure of your website to ensure that both visitors and search engine spiders find what they are looking for.

Content:Reading for the web is different from reading offline. Our copywriters create content which is engaging, informative and is structured in a way to make it easy for the visitors to find what they are looking for.

Analytics:Our SEO team will install comprehensive measurement tools to analyse your SEO campaign and ensure that it is effective and is moving in the right direction.

We will bring a fresh perspective to your search engine campaign from start to finish, suggesting and implementing new strategies to meet your objectives.