Zima Doesn't Pimp, It Moms Your Ride

Don't know how we missed this but back in January, Zima launched a video called Mom My Ride in which three guys at a repair shop give their special version of Pimp My Ride to a minivan. Complete with scratch marks, sour milk, spilled soda, jammed CD player, broken mirror and duct tape, this minivan gets the full makeover. Definitely one of the more ingenious and amusing ways to sell soda....or whatever the hell Zima has turned itself into.