ADVERTISING TEST

Mailed Information Using Four Online Tools …
… And Here Are The Results!

I’m constantly being asked, “Steve, you have a lot of resources listed on your Resource Page … which ones work best for you?”

With that in mind, I decided at the end of last week, to make a test using four of my favorite tools and to pass my results on to you so you could see exactly why I like them.

To prepare for the test, I chose one program I’m involved in and really like as the subject of my advertising … Prosperity Rising. To make the results plain, I stopped all advertising of PR last Wednesday to let things die down a bit. By Friday I was certain they had since I had no signups in PR that day.

The four tools I chose for the test were ListJoe, Business World List, Ad Tactics, and Desktop Lightning. These are not all exactly the same thing, but they all involve an online list of some kind that I can mail to. I am an upgraded member in each one. I’m upgraded because I know they work, and this test was designed to give you an example of just how well they do work.

On Saturday morning, with no signups in Prosperity Rising since Thursday morning … and reasonably sure that any signups in the next few days would be the result of the advertising done through my four test subject tools … I put together a short email concerning Prosperity Rising and sent it out.

At ListJoe, my email went to just over 5000 people. At Business World List it went to just over 96,000 people. The total at Ad Tactics was about 65,000, and at Desktop Lightning it was 1,400.

A couple of hours after the mailing, the signups began at Prosperity Rising. By Sunday afternoon I had received 9 signups in PR with 2 upgrades to Diamond (which earned me commissions at the rate of $68 each).

My original intention had been to summarize and post results on Sunday evening. However, ListJoe and Desktop Lightning both allow me to see just how many of my emails had been opened. ListJoe actually shows me how many times my PR link had been clicked. On Sunday when I checked, both those sources showed that I still had a long way to go before reaching the average amount of opens and clicks. This isn’t unusual on the weekends … people have other things to do besides sit at their computers and open emails. So I decided to let things ride for one more day to see how it went. I would post the final results on Monday evening. That would give the process Saturday, Sunday, and Monday to complete.

Well, here it is Monday evening, and the final results of my test of these four advertising sources are in. As of this evening, I’ve received 12 signups in Prosperity Rising, with 1 Upgrade resulting in $68.50 in commissions. Keep in mind that the commissions may increase as people who have signed up see the value in PR and upgrade later. Also remember that the real point here … speaking in the all important longer term … is that my mailing list has increased by the number of signups. I believe all but one of these signups came directly from this advertising campaign, so all but one are new additions to the list of folks on my mailing list.

These are great stats, but I don’t believe they are unusual for these advertising sources.

AND … I should say one thing more here: I also don’t believe it was anything special about the email I sent. Now, may people have told me I write well. In fact, I’ve had people tell me they think I get some kind of exceptional results because of my writing skills and what I’m capable of when composing an email. Well, I wanted to take that out of play so … and here’s the clincher about this test … I didn’t compose my own email. I simply copied one of the suggested emails right out of the Prosperity Rising back office, formatted it with my links and information … and sent it out without any changes.

What does this all say?

If you have a good program to promote … and Prosperity Rising is a GREAT little program … and you use the right advertising tools like the 4 I used in this test … ANYONE can have the same results.

If you’re looking for just a few advertising tools that you can focus on that REALLY WORK, I hope you’ll keep this little test/demonstration in your mind. Below you’ll find links to all the programs mentioned here, and I really do urge you to join them … upgrade if you can … and then use them consistently as I do.

In my opinion, if someone is just getting started in this business and wants to start small, just joining those five programs … Prosperity Rising as the basis with the other four as promotional tools … they could start making money very quickly with a minimum of investment. Remember, upgrading in all of them really does help, and we’re not talking astronomical sums here. The upgrades in all of these are very inexpensive for the increase in effectiveness, and I do recommend them.

One other note: What do you think I’ll be doing the very next time a mailing is available in each of the four tools tested? That’s right … I’ll be mailing again. I may even use the exact same mailing, and continue to do so until my results begin to drop. Then I’ll simply switch up the email! There are other “swipe” emails suggested right there in the Prosperity Rising system. I may simply choose to switch to another one of those! What could be easier?

So … there you have it. My test and the results. I hope you find the information useful. If you take my recommendation and join any or all of the programs involved here, give me a shout and let me know what you’re doing. If you have questions … contact me, please. All my information can be found on the Contact Page of this website, and I’d be glad to talk to you.

Thanks for the information, I belong to List Joe, and am able to email 3 x weekly which I do. My last email with this company was for PR. Of course I had just over a 3% hit rate, but no sign-ups. Not sure if I’ve ever had a sign up from here. As for Desktop Lightening, I am a member, but haven’t anyone sign up, so am unable to email from here.
I love Prosperity Rising, and while I have emailed my list with the information, no one has taken me up on the offer, can’t understand why, it is a great, simple system. Sammy

Hey Sammy … what I can tell you is that CONSISTANCY is the key to any of these things. I make sure that every time I am eligible to mail at an advertising resource … I take advantage and do it. In ListJoe I will usually get 3-5 optins per mailing. In Desktop Lightning I recommend that everyone upgrade to a Premium member. It’s really not expensive … about $20 a month … and the number of folks who will receive your mailings really increases. If you’re upgraded, you can mail there without sponsoring anyone. Also, I find it a very responsive group of folks.

One thing to remember here: When mailing to this type of advertising source, you always want to try to set yourself apart from the masses. The great majority of people who are just starting out on the web will have an affiliate site of some sort and simply start mailing that around through different sources. It’s MUCH MORE effective to take a slightly less direct approach. For instance, if I want to promote Prosperity Rising, I will most probably not send around an email that sends people directly to my PR site. What I would normally do is to compose a blog article and post it here … on my OWN website. I’ll try to start the post with a video that grabs people’s attention. The blog post will contain information on Prosperity Rising and how it’s working for me. Once I’ve got that all set up, I’ll send an email through my advertising sources that directs people HERE … to that blog post.

What happens when you do that is that you become a PERSON … not just another emailer out to send someone to an affiliate site to make money off them. When people get to my website here they find out a lot about me … and my monstrous dog … and then they have the opportunity to look at Prosperity Rising or any of the other programs I use to make money online. They’ll read the comments, replies, and posts … and they’ll see that I really do take an interest in helping people make this stuff work for them. THAT means … many of them come back and visit here again and again. They begin to KNOW, LIKE, and TRUST me as someone who takes an interest in THEIR success as well as my own … and THEN there is a much higher likelihood they will join me in Prosperity Rising or any of the other programs they find on my site.

So … I think if you want to have more response and success with your mailings, you might consider doing something like what I’ve described here. Simply mailing out an affiliate site to everyone doesn’t give anyone the opportunity to get to KNOW YOU. We may all be working on the Internet … but the Internet doesn’t make us anonymous. There’s nothing on the Internet but PEOPLE and people want to get to KNOW, LIKE and TRUST … YOU. If you give them the oppostunity to do that, you’ll find your results from advertising sources like ListJoe and Desktop Lightning will really take off.

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