Initiated by the Government of Dubai Media Office, the committee seeks to promote "effective and positive engagement" with international media to raise the profile of Dubai’s major achievements and initiatives.

Sheikh Mohammed also approved the Media Briefings Programme, which aims to keep local, regional and international media updated on the progress of Dubai’s development journey, including its strategic projects and initiatives.

Sheikh Mohammed was briefed about the objectives of the programme which aims to provide media with accurate information from the government.

The approval was given during a visit by Sheikh Mohammed to the Government of Dubai Media Office headquarters.

Mona Ghanem Al Marri, director general of the Government of Dubai Media Office, said it aims to raise Dubai’s global profile and deliver Dubai’s messages to global audiences.