Who loves you? Google loves you! If you can make them more money, they will always love you.
You know how to make them more money? By having many websites with a broader set of
keywords. So guess what? They decided to develop the best keyword tool around. Google
keywords tool. This wonderful tool is free, meaning you don't have to pay for it!
Lets find out how this works. We need to know what a keyword is. Ever use a search engine? Well
when you search on the Internet you type in a word or phrase. This is known as a keyword or
keyword phrase. The more detailed the phrase is, the easier it will be to find what you are looking
for. The goal here is to find phrases that relate to your subject and that have low competition.
You need to be careful on how you search for keywords.
There are mistakes that should be avoided.

Single words
Phrases that are to broad
Phrases that are to specialized which are unpopular
High competition phrases which are hard to rank

By selecting single words, you may never find what your looking for because so many results will
jump out not even relating to what you entered in. Then when you find you couldn't find anything
relevant you chose 2 or 3 words. And then after that you started to get closer to what you were
searching for.
So when your searching for keywords for your own site, it's almost automatic you will use more
than 3 words for your keyword phrase.
Even when you type in 2 or 3 words, it still may be too broad, meaning it's not detailed enough. An
example would be car mechanic. Your search will come up car mechanic, but what kind of car do
you have? You can search for Cadillac car mechanic in Chicago. This will give you the proper
choices your looking for. When you look up car mechanic the results will come up into the millions,
but when you look for Cadillac car mechanic in Chicago the results will be in the hundreds. You
see what I mean?
Now we need to be careful that our searches are not too specific. The more specific and detailed,
there will be less competition or no competition with little or no results. We could stick to the
example of cars. Looking for Cadillac car mechanic in Chicago on Kedzie. You may not find any

results on that phrase.
There are many keyword phrase that are popular and relevant to what you are looking for, but you
need to steer away from highly competitive phrases, like car mechanic. You will be on page 1 of
many search engines if you choose wisely.
So by using the Google keywords tool to search these phrases the proper way, you won't go
wrong. Just make sure you never use single word searches and to avoid broad phrases. These
will not find what you are looking for.

I run a website that explains a little more on Google keywords tool over by
www.jerrysutimatemarketing.com. Come on by to learn more!