If you want search engines to pay attention to your site, the more quality content, the better. Moz.com — a leading resource on effective search engine optimization (SEO) — consistently found that content quality and quantity are among the highest determinants of search engine rankings.

June 12th marks the start of one of the most unique and popular sporting events in the world: the 2014 FIFA World Cup. Thirty two different teams from six continents will compete for the prestigious distinction of being the World Cup champion. Among the notable teams are the United States, defending champion Spain, and […]

Recently, the popularity of Internet-based advertising has increased dramatically among lawyers. One of the most widely used methods of Internet-based advertising is through email. Email marketing offers law firms a cheap, easy way to directly target past clients, prospective clients and potential referral sources. Meanwhile, there has been a decline in direct mail advertising, […]

Video advertising, such as television commercials, is one of the most effective ways to spread your firm’s message to a wide audience. Most often, videos are spread through a law firm’s website, video sharing sites like YouTube, or on TV. Professional video production usually comes in two forms: on-site and off-site. This article will […]

On February 1, 2007, the NYS Office of Court Administration adopted new rules regarding attorney advertising. These rules have been incorporated into the New York Rules of Professional Conduct which became effective April 1, 2009. The new rules and the comments now found in Rules of Professional Conduct more clearly define what is, and isn’t, […]