Responsible for the management and strategy of brand’s digital platform activities reporting directly to the VP of Digital and Communications. This role supports the brand’s global expansion via digital strategies and solutions, leads the implementation of digital programs that best meet the needs of the business and serves as the execution lead for global digital platforms initiatives. From a strategic planning perspective, conceptualize a forward thinking brand digital road map and integrated ecosystem to meet the needs of the consumer and professional brand experiences with attention to CRM journeys and eCommerce transfer.

Day-to-day responsibilities include functioning as the key digital point person for all brand’s US digital properties and acting as a liaison between the brand, local markets, IT, and creative partners. Oversees the day-to-day management of online properties, leads the development and execution of new strategic initiatives, sites, apps, virtual try-ons, connected tools / wearables, and digital innovations. Manages two direct reports: Manager of Platform and Manager, Design and UX.

This position requires extensive coordination and partnerships cross-functionally with multiple international teams. Experience should include excellent qualitative and quantitative skills and strong project management skills. The ideal candidate will lead the road map of prioritized enhancements to drive consumer and professional experiences and purchases; and test and drive traffic and sales strategies.

5-7 years marketing experience with a deep understanding of the digital space

Bachelor’s degree is required

Demonstrated experience and a passion for SEO, Mobile API integrations, UX best practices, site navigation, user flow and content management

Knowledge of web based technologies to design and develop dynamic web-based and mobile integrations and applications

Data analytics and metrics oriented (Google Analytics Premium)

HTML/CSS and CMS experience a must

Working knowledge of Demandware / Sitecore

Strong understanding and the use of current online/digital technology to drive brand experiences

Strong interpersonal and communication skills required to effectively manage relationships with diverse international internal and external contacts. Ability to manage both up and down.

Strong organizational and project management skills

High proficiency in Excel, PowerPoint, and Google Analytics

Experience in Fashion and Beauty a plus

We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

If you require a reasonable accommodation to complete an application for a recognized disability under applicable law, please email USApplicationAccommodation@support.lorealusa.com. Please note this email will only respond to specific requests for assistance completing the application as a request for accommodation for a disability. All others will not be considered.