Value Orientation

Sino Agro Food, Inc. operates as a value-oriented company opting to invest in long-term growth and value maximization to ensure the sustainability of the company and investor value. Its corporate mission and governance are to supply protein that is produced in a biologically, environmentally, socially, and economical way. This is consistent with the central Chinese government’s recent 12th Five-Year Plan to promote modern agriculture practices in China and to focus on the social needs and well-being of its workers.

Following successful implementation of its first five year plan using APRAS technology and its business model, SIAF is now poised to take on the next, and new phase of large growth and expansion of operations and to enhance its credibility as supplier of safe, and holistically produced products. The Company already has strong operations combining eleventh-generation APRAS systems and existing species in its own and JV operations, implementing good production practices, and researching improvements to current production schemes. An expanded, more sophisticated, and integrated R&D program is needed as operations, intensify and pressures for efficiencies and rapid response increase in response to a more competitive posture in the marketplace.

Expanding Value via the RDC Division

The goal of the Research, Development, and Certification (RDC) division of SIAF is to provide a sound scientific basis for continued improvement and creation of new SIAF technologies, products and services that are consistent with the sustainability mission of the company and further enhance the reliability and competitive advantage of its technologies and credibility of its products in the marketplace.

In 2014, the World Resources Institute noted that aquaculture production can grow sustainably through investment in technological innovation and transfers, specifically breeding and hatchery technology, disease control, feeds and nutrition and development of low-impact systems. Integration of these areas is targeted to meet future challenges. In addition, this research would lead to new technologies, products, and services that can themselves compete in the marketplace and become key drivers of the division’s business plan.

Further, in response to growing consumer demands, the worldwide seafood industry is rapidly adopting food safety and traceability programs that certify the process of production as biologically, environmentally, and socially responsible. The ability to trace the product from its initial growing to final distribution is an essential component of that process certification and core to the company’s “Farm-to Plate” model. While quantitative benefits do occur through protection of public health, improved trade, strengthened sustainability practices, reduced recall scope, increase consumer trust, and quality assurance and supply chain efficiencies, SIAF also views Product Certification as part of its Corporate Social Responsibility (CSR) plan. The plans also help to ensure animal health, survival and growth through implementation of best management practices (BMPs), and operational efficiencies in tracking stocks. SIAF will seek both domestic and international recognition of its products through verifiable third-party programs.

3. Disease Prevention and Control
Disease prevention and control is paramount to risk management, continued operations, and healthy products. SIAF targets Best Management Practices and research on non-excludable pathogens.

4. Production System Management
New species development and continued system improvements will keep APRAS system competitive. SIAF will target applied research on the newest technologies.

5. Product Certification (and Traceability)
Certification ensures consumers that products are traceable throughout the entire production process, and that the process by which they are raised is biologically, environmentally, and socially responsible. SIAF will target third party process certification programs for both the domestic and export market.