Why 3DR Solo Failed

3D Robotics was poised to take the drone world by storm, but that storm never happened. Through a combination of bad management, bad forecasting and bad luck, 3D Robotics burned though a ton of money and ended up with very little to show for it. This article covers the reasons that 3D Robotics failed and tells the story of the people who believed in the company but were not able to capitalize on the opportunity the they had at the time.