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RVH Receives Another Big Boost from BMO Bank of Montreal to Help Build Cancer Centre

Additional donation from successful Mosaik MasterCard campaign brings
total BMO contributions to more than $725,000
BARRIE, ON, Feb. 4 /CNW/ - Royal Victoria Hospital announced that it is
receiving an extra $125,000 contribution from BMO Bank of Montreal that will
help to build the Simcoe-Muskoka Regional Cancer Centre. This is the latest in
a series of pledges that BMO and its affiliated divisions have made in support
of the hospital building campaign and brings the total amount of money BMO has
raised and pledged to more than $725,000.
BMO's third donation- $125,000 - was announced today by BMO Mosaik
MasterCard and the Barrie BMO Bank of Montreal branch. The donation amount was
based on the number of approved BMO Mosaik MasterCard applications that branch
staff processed during May 2007 through to the end of October 2007. BMO also
delivered the first installment of $50,000, from its $500,000 pledge, in a
cheque presentation event hosted today by BMO.
In 2005 BMO Financial Group pledged $500,000 to help kick off the
hospital campaign. That pledge was followed by a $100,000 donation of funds
raised by BMO's Barrie branch when it completed the "I Believe" blue wristband
campaign in April 2007.
"We are proud of the money raised for the RVH through our BMO Mosaik
MasterCard initiative which provided a fast and simple approach to raising
funds for the Simcoe Muskoka Regional Cancer Centre," says Frank Berdan,
District Vice-President for BMO Bank of Montreal. "It is great to see the
community support that this campaign has generated simply by applying and
using BMO's feature-rich credit card."
Under the BMO Mosaik MasterCard program, BMO donated between $100 and
$125 to the hospital for every new Mosaik MasterCard that a customer activated
and used. The program, which ran for a six-month period, was the latest
initiative in BMO Bank of Montreal's long history of outstanding support for
Royal Victoria Hospital.
"BMO Bank of Montreal has been a leader in its support for the hospital
and for our "I Believe" campaign to raise funds for the expansion and new
Cancer Centre," says David Blenkarn, chair of both the RVH Foundation and its
capital campaign. "We are extremely pleased with the results of the initiative
which generated significant funds for the hospital but also tremendous
goodwill within the community."
In 2007, BMO contributed $42.6 million in corporate donations,
sponsorships and events, supporting communities and thousands of charities and
not-for-profit organizations across Canada.