According to a Computerworld article, BlackBerry is exploring putting itself up for sale, as the company falls into 4th place in the mobile market. IDC statistics that show Android leads the mobile market with nearly 80%, iOS has 13.2%, Windows Phone 3.7%, and BlackBerry 2.9%. Gartner analyst Bill Menezes states that even new ownership is "not going to address how the company restores itself."

One key asset BlackBerry owns is QNX, the real-time based OS it bought in 2010. QNX is microkernel based, versus the monolithic kernel used by many OS's like Linux. BlackBerry bases its tablet and phone OS's on QNX, which also remains a popular commercial OS for embedded systems.

BlackBerry 10 gives you a new experience compared to the old and boring Android and iOS. It also gives you _the_ best soft keyboard ever made (I've used them all - iOS, Windows Phone, Android variants, Meego Harmattan, etc) making it a real communication powerhouse. It's the first device to make typing fun.

It also gives you the BlackBerry hub which is a very nice "all in one" mail/message/notification page, accessible from anywhere and anytime in the OS.

BlackBerry Z10/Q10 also comes with exchangable batteries and micro sd slots. The device root file system and sd cards can be encrypted for securing your data (and you don't need BES for that).

You can also do fine granular access rights for applications, unlike other OS:es (though Android 4.3 seems to have gotten support for it now - even though it's a bit hidden). So it's entirely possible to limit what applications can access, etc.

What it doesn't have are, for example: Instagram, Viber, and some minor other applications. But it does have Skype, Whatsapp, WeChat, and more. Viber should be released for BlackBerry 10.2 in the autumn accordingly to Viber themselves (as far as I know).

Dropbox, Box, etc, are all built in as we expect these days. The services are accessible through other applications if the user allows just that.