What We Do

University Relations is a comprehensive marketing and communications shop with a portfolio that includes news and feature writing, video production, web development, graphic design, social media outreach, and photography. Our office produces the university’s alumni magazine, Visions, as well as materials to support student recruitment and retention and publications to support individual colleges. We routinely work with offices campus-wide to develop newsworthy stories about events, as well as faculty and student accomplishments.

University Relations also ensures consistency in using the university’s brand, which includes logos, wordmarks, and colors that identify The W to external audiences. We’re happy to provide assistance if you have questions.

Did You Know?The W's University Relations staff has a combined 100 years of experience in media and marketing.

Marketing & Branding

The university’s brand is its promise to students about the quality of the education and support services they receive to help them become successful.