Brand activation of Indian aesthetic based product with payment ready CMS

ThoughtOfU

Brand identity, web app UI & CMS for 1st of its kind Group Card service

Digital and creative strategy, user experience, and UX/UI
development integration, for a social media customer
engagement platform

About the client

muHive is a social media automation tool, developed by two young energetic entrepreneurs.

It simplifies social conversations and turns them into business benefits for brands. It helps brands solve the problem of real time customer engagement on all contemporary channels on the web (social media, email, websites) with a simple to use, controlled automation framework.

Value delivered

muHive came to us with a brilliant idea of doing customer engagement using the social media.
Their requirement was to get end to end service, which included,

Establishing a brand focussed on the US market

Digital and creative strategy

Website building, and

Complete product user experience, integration and testing

The challenge

Create a brand presence, build the brand and get muHive to reach out to target audience

Design a seamless, intuitive, and, easy to adopt automation user interface, through which any individual can create a complex automation in just 30 seconds

Leave the stamp of a unique experience on the prospects mind, thereby enhancing their proximity to the product

Final output

The final delivered output comprised of

Website

Digital marketing

Product interface

UX/UI integration with back end application

muHive got more than 500 targeted
customers through the website,
which was predominantly driven
by the targeted digital marketing
campaigns run by pepper square.

"The best part about muHive is its automation engine which allows you to mimic a human-like decision making process. This feature has been the 'wow' factor for us."

- Sagar Vibhute - cofounder

Well defined tabs with clear texts for easier interpretationUnified communication dashboard to summarize account activityUnified communication dashboard, giving a summary of account activity. It has bold and well defined tabs, with clear texts, which are easy to read and interpret by the user.

Aggregates conversations from social media, to create rich customer profile cards and reports.

Conversations from all channels in one place with top level categories.Communication dashboardmuHive dashboard brings real-time notifications and intuitive filtering to keep you up to date and consistent in your interactions across social and email channels from the same platform.muHive uses robust algorithms and methods to detect quality signals like sentiment, context, customer group and tracked status for speedy decision making.

Use conversation attributes for filtering in deeper detail or use Advanced filtering for tracked conversations.

Compose One click interface to update all your social channels with scheduling and click tracking capabilities.You can also send emails and upload YouTube videos from the same interface.Choose from the integrated channels to post your update to.Schedule your update for posting at a latere time, fully managed by muHive.