Thursday, November 6, 2014

Boost Your Google Rank in 10 Minutes

Does your web page carry the names “Home”,
“About Us” or “Contact Us”? If so, you’re in trouble. People will have a hard
time finding your web site and it’s all because of these bad names.

When it comes to creating web sites, old
habits die hard. A lot of people insist in using these useless tags despite the
fact that it won’t increase their visibility on the web. Indeed, when will web
designers learn that the title tags of web pages must be easily accessible and
quickly searchable by search engines like Google?

Naming a web page "About Us" is a
bad idea since this phrase doesn’t mean a thing. When Google (or other search
engines) start identifying you, you’ll be known as the “About Us” web site.
It’s a shame really, especially if you have a lot of products that will benefit
your visitors.

When potential clients search the web, they
won’t make a Google search for “About Us.” They’ll search for shoes, insurance,
food, flowers or anything they like. If you’re selling any of these items by
all means name your site after them so you’ll appear on the front page of
Google and get more clients. Get the point?

Surprisingly, these lousy phrases remain
popular. Currently, there are more than 1,230,000,000 web pages found on Google
that are named "About Us". Even if you do specialize in “About Us”
items, do you seriously think your web site has a great chance of emerging on
the first page of Google when a billion other web pages have the same name?

Thus, web site title tags must be specific if
you want to be on top of search engines. If you sell shoes, then you should
tell Google that your web page is all about shoes. Name the web page
"Quality Leather Shoes" and then check that your content on that web
page pertains to quality leather shoes. If you sell different kinds of shoes,
you can easily create a different page on your web site about Italian leather
shoes or any shoes for that matter. This will lead visitors searching for these
products directly to your page..

Sadly, a lot of web designers are lost when
it comes to naming web pages properly for great search engine placement. That’s
not surprising since many web designers are simply designers. They’re excellent
at creating pretty web sites. They’re fond of utilizing different kinds of
flash tools and visually enhancing bells and whistles. But these tools won’t
put your site near the top of the search engine list without the proper tags.

So the magic word here is focus. Focus on your
products and services and name your site after them. This will accelerate your
Google rank and make your web page stand out.