UPCOMING EVENTS

The life of a sales manager is not an easy one. Sales managers are expected to do one thing: sell. To do so, they must always be one step ahead of the business game. Analyzing sales reports, crunching numbers, courting prospects, and meeting with other sales representatives to strike deals. They must make sure the business is adequately meeting the demands of the market and customers, while preparing for any shift that may come in the future. If all goes as planned, their business will surge to new revenue heights and hopefully continue to do so in the years ahead.

But rarely does anything go as planned. Those all-important deals that took weeks of scheduling and discussing often fail to close on the expected date. Worse, those deals could come crumbling down last minute, throwing off your business plan for the entire year.

Sometimes sales managers take on too much responsibility themselves, micro-managing every deal instead of entrusting it to their staff, resulting in an overloaded work schedule and the unnecessary stress that comes with it.

Other times, it’s failing to properly coach their staff and falling for common traps such as talking more in meetings than actually accomplishing anything, leading to overwhelmed employees unsure of what to do. Another fatal temptation is instructing the staff on what to do exactly, instead of coaching them towards the right direction — so they can learn to make these crucial decisions on their own.

These unintentional mistakes could attribute to why 42 percent of sales people often miss their quota, and why only 35 percent actually spend their day selling, according to a study conducted by CSO Insights. Which begs the question: What can sales managers do differently to maximize the sales performance of their businesses?

In this webinar, celebrated business figures will explain how sales managers can attain their desired sales performance while avoiding the common pitfalls preventing growth. The life of a sales manager doesn’t have to be difficult. Learn how to make your job easier — and more profitable — by putting aside an hour of your week to attend this important webinar.