Goddess of luck, Katrina Kaif's dedication towards her career and professionalism is helping her win hearts of all the Bollywoodwala's and brandwala's. She is rapidly emerging as one of the most sought after faces for brand endorsements. The lady's career seems to be going great guns. She has even decided to put herself through the acid test with her de-glamorized role in Prakash Jha's forthcoming film RAJNITI. Prakash Jha is already impressed with her effort to get in the character and sources say ''she is going to surprise the audience with her stunning performance''.

The latest is that the beautiful diva has managed to dethrone one of the reigning queens as brand ambassador of a shampoo brand PANTENE, which was a part of Former Miss Universe Sushmita Sen's kitty of endorsements. Earlier, she had dethroned another reigning queen as the brand ambassador of a diamond company. No doubt, she has become favorite of all the Brandwala's and they feel that she is really lucky for their Brands... which is no big surprise, the beautiful actress has really worked very hard to achieve this success.