w h o i s

signe bek ?

scroll down to learn more

she is a design researcer & strategist

She is an experienced service designer, with advanced and diverse skills within user research, co-design, prototyping and project management. She is a digital native, a meme enthusiast and an extrovert perfectionist.

I am Signe, a Dane currently residing in London. I have a BSc (Hons) in Digital Media and Design from The IT University of Copenhagen. I am currently advancing my skills in service experience design, user research and co-design at University of the Arts London where I am finishing an MA winter 2017. I have a professional background in marketing and advertising from worldly renowned agencies, MediaCom and GREY, where I have worked as a project manager with user research, strategy and content production.

I am a team player with a high level of abstraction and a substainstial methodological tool box within user research, co-design and prototyping. My design process is characterised by a deliberate navigation between problem space and design space, always involving the user, client and additional stakeholders.

I believe in working smarter to create better solutions. What are better solutions? Solutions that cater to the actual, identified core problem, user needs and a feasible business model. Design thinking is vital to these solutions.