A weekly podcast discussing the design, development, and business of great software. Hosted by thoughtbot CEO, Chad Pytel, and rotating cast of fellow developers, designers, and entrepreneurs, we delve deep behind the scenes of the products and technologies we love.

Tracy Osborn, author and the creator of WeddingLovely, joins Chad to talk about juggling projects, redefining your core customer base, the feeling of giving up control when hiring, and publishing via Kickstarter.