The first truck to wear a GMC badge debuted in 1912, while a predecessor from the Max Grabowsky’s Rapid Motor Vehicle Co. was the first commercial truck operated in the City of Detroit 10 years earlier.

GM North America President Mark Reuss, Jeff Luke, executive chief engineer for full-size and midsize trucks, and other executives are expected to attend the event, which will be live-streamed (click) here.

Here’s a list of highlights by decade from GM about GMC’s pickup truck heritage:

 1900s: The first Rapid truck – little more than a seat, an engine cover and a frame – was delivered in 1902.

 1910s: The GMC name takes its place on a truck grille for the first time in 1912 and the mix of trucks offered had either upright front ends or curved “French” fronts.

 1920s: 1927 was a milestone for design features with more stylized fenders, headlights attached to the radiator, and the first chrome-plated radiator surround.