PRN: River Island and Adidas Join Forces

River Island and Adidas Join Forces [24-May-2012] LONDON, May 24, 2012 /PRNewswire/ -- River Island has collaborated with Adidas, the Official Sportswear Partner of the London 2012 Olympic and Paralympic Games, to create a Team GB collection.

The range unites fashion with sport and reflects the diverse style of the home and focal point of this year's Games in East London.

The collection includes jersey separates and both women and men's t-shirts in the Team GB colours of red, white and blue. Unique placements and bold treatments of the official Team GB logo give the pieces an individual twist.

There will also be a selection of more fashion orientated pieces like cropped vests featuring metallic detailing; Union Jack printed hoodies, and body-con style dresses with lion motifs.

This exclusive Team GB range is only available in River Island stores and online at riverisland.com from 28th May 2012.

AboutÂ RiverIsland

With over 60 years of fashion retailing experience, River Island is one of the most successful companies on the High Street.

River Island has nearly 300 stores across the UK, Ireland and internationally throughout Asia, the Middle East and Europe.

River Island is known for its stylish and affordable fashion and the unique touches we bring to our collections, which give us standout from the rest of the High Street. Our customers love us for our great going-out looks, amazing denim and fabulous shoes and bags, as well as being the perfect place to pick up everything you could need to get a complete head-to-toe look.

At River Island we try really hard to bring new and original fashion to you, with design at the heart of absolutely everything we do. Almost everything is designed in-house and with one of the largest design teams on the High Street this means we can have fabulous new fashion arriving in-store and online every single week.