A blog on logos, corporate identity and branding.

Posts tagged ‘logo revision’

A logo design is composed of one or more elements of shape, type, and thematically chosen colors. In a glance, it conveys a substantial amount of information to the viewer, much in the form of short gut feelings that aren’t vocalized —good, hesitant, authoritative, dignified, classy, upscale, expertise, cheap…the list is endless. (more…)