Koninklijke Gazelle: Biking is always fun

Biking is always fun

The new bikes of Gazelle are presented in the wild. The photography took place on multiple locations where we have continuously searched for the real wild moments. Special about the shoot was that a part of the bikes are real CGI renders.

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It's not the first time that we implement CGI for the creation of images for Gazelle. In this way we can present bikes before being sold in the shops. A smart solution to communicate quickly when the bikes are not available yet.

In the Netherlands we often use our bike. It brings us to the nicest locations to enjoy our best moments. The photography of Gazelle has to fit with the Dutch audience. Gazelle can count on Lukkien for taking this into account. Of course the bike is the eye catcher of the picture!