"It's so obvious, but I never would have thought that in a million years." That's what Usable Insight is. It's very close to what you are already doing and you can use it immediately to make your life better and share it with others to help them do the same.

Wednesday, June 04, 2008

“There are few things I hate more

than people who waste my time.”

-CEO, Fortune 50 company

Time is a CEO’s most valuable and most protected resource, which is why there are often so many barriers to getting through to them.

If you do have the opportunity to meet with one, there are three questions on their mind about you:

Have you prepared well enough?

Are you a quick study?

What can you actually get done for me that is relevant?

Have you prepared well enough?

“Do you get where my company and I are coming from, what we’re trying to accomplish (or avoid), why, and why now?”

Are you a quick study?

“Can you quickly and deeply, get what I am saying without having to explain?”

What can you actually get done for me that is relevant?

“What have you already done for companies and individuals like me that I need you to do now that produced a positive measurable change?”

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About Me

I didn't serve in Vietnam. My high school classmates, Arthur Stroyman and Paul Dunne did. They've spent the past 40 years on the Vietnam War Memorial Wall. My children didn't serve in Afghanistan or Iraq. My friend Jane Bright's son, Evan Ashcraft did. He died and one of the only things that kept Jane going was to establish the Evan Ashchraft Foundation.
Honoring the all who gave some and the some who gave all so the rest of us could be free is just the beginning. We need to repay them. And our repayment shall be in preparing and helping them to succeed as much at Mission Home as their Mission to fight tyranny and terrorism.