NewBay Media acquires Intent Media Limited

December 7, 2012 — Fusion DigiNet

NewBay Media has acquired Intent Media. Intent, based in the U.K., produces business publications, websites and events within the entertainment, technology and leisure markets. Its brands include Pro Sound News Europe, TVB Europe, Installation, MCV, and ToyNews among many others.

NewBay, was formed in 2006 by the sale of United Business Media’s CMP Entertainment Media division. It is backed by The Wicks Group of Companies, www.wicksgroup.com a New York-based private equity

“Strategically, our plan has always included international expansion, and I am pleased that we were able to do this with a company that so perfectly complements our own portfolio and mission,” states Steve Palm, President and CEO, NewBay. “The addition of Intent immediately enhances our ability to serve the Broadcast, Pro Audio and AV markets. Further, Intent’s terrific team and operating platform open up new opportunities for global expansion of our powerful U.S. brands, as well as development of Intent’s market-leading Gaming, Music and Computer/Mobile Retailing brands into the U.S.”

Intent will operate in parallel to NewBay’s existing business. Stuart Dinsey, Intent’s Founder and Managing Director, will continue his role under the new ownership and will help manage NewBay’s European efforts, operating from Intent’s offices in Hertfordshire and London.

This is the sixth major acquisition of brands by NewBay in as many years, adding assets from United Business Media’s CMP Entertainment Media division in September 2006, from IMAS in July 2007, from Reed Business Information-US in December 2009, from Penton in February 2011, and from Future PLC in January 2012.

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