Surgical Strike and PM Modi make it to saree designs in Mumbai

On February 26, 2019, the entire nation was glued to their TV sets for updates on the airstrike in Balakot, Pakistan. Reportedly, Bollywood production companies were lined up at the Indian Motion Pictures’ Producers’ Association (IMMPA) to reserve titles for their (future) movies based on the surgical strike. Well, not just Bollywood, even India’s fashion industry was capitalising on the surgical strike.

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We have some fresh pictures which show how traders in Surat are making the best use of the surgical strike and converting it into a business by churning out sarees, which depict the same.

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Well, these nine yards aren’t just for show. Women can actually wear it and look beautiful. It’s a fabric with a strong message! The sarees come in many designs and out of many, this one in particular shows Indian army officials in action along with helicopters and bombs dropping.

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Another series of designs show PM Narendra Modi's face printed on it. These sarees are selling like hotcakes in the market.

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In an interaction with TOI, a merchant had expressed that the making of the saree took almost four hours, right after the surgical strike. Since then, customers are standing in long queues to buy the masterpiece. He has also received over massive order of 2,000 sarees.