I agree with Dee that the results would be interesting to review. We just launched a new 100% Vegan line called Vegan Pockets and have had a huge positive response to them so far. Not only because we have strictly kept to the Vegan diet (all the way down to the beet sugar); we also have hit the market as a healthy portable meal for any health conscience consumer. When is the last time that you were able to microwave and wrap a meal in a napkin and eat it while running to your next meeting? A company must not forget that any and all feedback is essential to a company’s success, as well as adhering to the health claims they make on their packaging for the consumer to read.

Would also be interesting to see what people think CAN be included in vegan-labelled products. For example, I am perplexed why some would consider silk non-vegan.

The possibility of eco-friendly, large-scale production of super-strong thread from silk worms really interests me (involves inserting/triggering genes from spiders that trigger the silk worm to produce the hang-line that is crazy strong).

The honey issue is a difficult one but personally I consider honey suitable for vegans but have ecological issues with honey production.

I am still appalled with the number of people that think something is vegetarian if it doesn’t have chunks of meat, or that fish is vegetarian. If you had to kill a chicken to get chicken broth, it is not vegetarian. Is anyone else faced with this daily?

@ Theresa – I come across this often. Some people seem to wear the term “vegetarian” like it’s fashionable. They eat poultry, or fish, or other sea creatures, but happily call themselves vegetarians. Restaurants can be equally simplistic, concluding that if the body part they’re serving didn’t once belong to a cow, it’s not meat.

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