Jaguar CarsWorked on a global campaign which was recognized with numerous advertising industry accolades. Contributed to all aspects of the brand from large scale print to digital. Some of the highlights included:

Out-of-Home: Designed branded immersive environments at major London transportation hubs.Created Jaguar billboards for North America and the U.K.Dealership Brochures: Assignments ranged from design and color retouching to on-site press checks.Online: Collaborated with the integrated print and digital team to refresh Jaguar’s website.Brand Development: From campaign launches to brand refreshes, I contributed to developing the concept and aesthetic of Jaguar. It was a field to express vibrancy and “new fashion luxury” through color, contrast, and lighting.Photography Shoots: Documented the Jaguar XFR at Bonneville racing track.Agency Pitch Work: Collaborated with a large team for pitching new business. Often led to extensive brainstorms and development of well-designed executions.

ONLINE TEACHING

Academy of Art University, San Francisco, CA | 2008 to presentTypography instructor in the Dept. of Graphic Design.