Friday, August 22, 2008

Most Obsessive Bit of Bicycle Components Ever?

Following my post of the $4324 bit of Campagnolo Anniversary awesomeness, our man Captured Shadow raises the bar a notch:

I only know of one more obsessively perfect bit of kit, for bicycles ICS. Sort of the Saleen of Bicycles ICS takes Campagnolo parts and beautifies them. Sort of like putting diamonds on your Rolex.

Admittedly, this may qualify as over the top, but you have to respect a brand loyalty so deep that it makes people go to these lengths. Consider this product loyalty as your design standard: "Will my widget inspire people to gold plate it?"