There's a strange trend spreading from Japan of people posting videos of themselves making miniature meals

There's a strange but fun new video trend that started in Japan
but is building up into a global YouTube phenomena:
Miniature food.

The "Kawaii" (Japanese for "cute") food trend began building pace
over the past year. YouTube creators are filming themselves
cooking miniature meals using real ingredients and teeny tiny
utensils. There's even sized-down crockery and stoves, and often
the cooks serve their creations to little dolls and toys.

One of the most popular channels,
Miniature Space, which features a nimble-fingered chef making
everything from miniature cakes to tiny cheeseburgers, has more
than 460,000 subscribers. The most-popular video — a mini cake —
has been viewed more than 3.8 million times.

We asked Bengu Atamer, cofounder of content network
BuzzMyVideos, why the miniature trend has become so massive over
the past 12 months.

She said: "I think in general, cooking/food is a massive interest
topic on YouTube and when you add the 'cute' factor to it, then
you create a potential trend that speaks to not only a specific
interest group but appeals to a broader audience through making
content shareable. The cute dimension adds up emotion to the
content, hence increases its chance of shareability."