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Malaysia International Retail and Franchise Fair

Malaysia International Retail and Franchise Fair - Malaysia

Malaysia International Retail and Franchise Fair or in short MIRF will be held from the 13th to 16th of July 2017. This Fair will be the 1st of its kind in Malaysia. MIRF 2016 aiming to become the biggest showcase of retail exhibitors that Malaysia has ever seen. It will bring a display of the best and most established.

MIRF 2017 is organised by the Malaysia Retail Chain Association (MRCA). MRCA was founded in year 1992. It is the brainchild of a team of Malaysians led by prominent and visionary chain retailer – Dato’ Eddie Choon, Executive Chairman of Poh Kong Holdings Berhad.

This Four-Day event will provide in-depth focus on the next wave of Franchise, Retail, Licensing, and E Tailing. And the ever important engagement between the retailers and consumers.