“It was on this big grid, and if we hit our goal, our line was green. If we were 5 percent under it was yellow, if we were 10 percent under it was red. That’s when we needed to have a corrective action plan – why we didn’t hit the goal, what we’re going to do differently next time.” …

“So we were really very goal-oriented. I trained my staff the way that I was trained, which was to really encourage women to choose abortion, to have it at Planned Parenthood, because that counts toward our goal.”