As ever, TV companies never let the facts get in the way of a catchy title. Guess the thing to note is that the bike record attempt is just one of a whole list of challenges lined up for him. Right now on UK TV he is Our Man in China. Shame they didn't come up with something more appropriate though.

I like to think the original title was something like Guy Martin: The Story of his 2016 Attempt to Become The Fastest Man on Two Wheels, and someone in the TV production company decided that was too long.