6. Virgin Atlantic

Virgin Atlantic

Fare from New York to London: About $5,000Among the amenities: Onboard bar, on-demand meals.Plush perk: In-flight massages.

Considering Sir Richard Branson is at the company's helm, you’re going to get your money’s worth and then some. It instantly drew the ire of rival British Airways upon its introduction in 1984; in fact, Virgin and BA exemplify old-guard vs. young-blood bickering. Virgin poses a strong argument for first-class — ahem, Upper Class Suite — travel, for which the carrier is quick to suggest it offers more spacious appointments than BA. Either way, you'll love the pampering, including the surprisingly roomy beds, which convert from your seat. If all you want is a good night’s rest, Virgin also accommodates this desire: Certain Upper Class overnight flights feature the “Snooze Zone,” with dimmed lights and minimal distractions.

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