Hurry! They're closing the press room here at Geneva's Palexpo center in three minutes, but we had to get this final on-site post up before the whip comes down. It's about the Kia C'eed, a rather precious concept the company says introduces the next generation of Kia's design vocabulary. Gone, apparently are the days of quirky, third-world econoboxes, as the rising tide of parent Hyundai appears to be lifting Kia's rowboat. And that's the last metaphor for now. 3,2,1...