Our brands

Linking the future

We are your link to the vital connections that ensure energy and information is carried sustainably, effectively and efficiently – everywhere and at any time. Our goal and purpose is to provide you with highly innovative cable solutions. By linking you to the future together we can influence the development of communities and have a positive effect on the quality of life for all who live and work in them.

This is what our brands are all about.

One corporate brand

The Prysmian Group is the brand used when speaking on behalf of, or about the company, for example when issuing press releases, annual reports or market updates.

Three commercial brands

The corporate brand now operates through three distinct commercial brands incorporating our products and solutions: Prysmian, Draka & General Cable. As three of the market’s strongest brands worldwide, they have highlight complementary products and services.

THE ONE-STOP SHOP FOR ALL YOUR CABLE NEEDS

From the deepest oceans and mines to the highest up satellites orbiting Earth, you will find products made by us.
Prysmian Australia supplies cables and tailor-made solutions within power distribution and transmission, telecommunication, construction and several industry markets such as mining, oil and gas and renewable energy sources, off and onshore.