How to create PMP Deals

Private MarketplaceDeals are exclusive invite only auctions where a publisher and an advertiser execute a negotiated deal on the specific inventory. This feature allows you to create PMP deals on the platforms and add them to your campaigns.

To create a PMP deal, follow the steps below:

1) Go to the PMP Deals tab in the main menu.

2) Click Add PMP Deal.

3) Fill in the New PMP Deal from:

for Status, select Active if you want this deal to be set live when it is created; select Inactive if you want this deal to be paused when it is created;

for Name, enter the PMP Deal name;

for Advertiser, select an Advertiser for the deal;

for Publisher, select a Publisher for the deal;

for Start Date, set the date for deal to start;

for End Date, set the date for deal to end;

for Deal ID, enter the Deal ID provided by the Publisher;

for CPM Price, set the price and select its attribute.

4) Click Save PMP Deal to create a deal.

Once the PMP Deal is created, add it to the Ad Set. To do that, proceed as follows:

1) Go to the Campaign you want to add the PMP deal to and click Ad Sets.