My general rule of thumb is that for $100 and northwards, value is essential. Facile as that sounds, think about what’s on offer around here. Most one-time classes run well under $100 (with the exception of Future Bars’ Beverage Academy, whose class descriptions don’t reveal much about the price/value ratio). It’s far easier to drop a Benjamin on actual drinks or bottles than an event.

Right away the Science of Cocktails price point sticks out. At $150 per general admission ticket or $250 VIP, it’s not your average date night.

Peanut gallery, I hear you: “It’s the premiere fundraiser for the Exploratorium Labs, you cheap grump.” Yeah, yeah. Well, when non-profits and cocktails collide, my judgment is relevant, and I am banging my gavel on the Science of Cocktails.Continue reading →