Superior Essex Races for Hurricane Relief at Texas Motor Speedway

November 03, 2017 09:03 AM Eastern Time

ATLANTA--(EON: Enhanced Online News)--Hurricane Harvey was one of the most devastating storms in recent
history, leaving thousands displaced and with limited access to basic
necessities such as food and water. In an effort to help the communities
affected by Hurricane Harvey, Superior Essex will be promoting United
Way’s Harvey Recovery Fund on its No. 14 Toyota during the O’Reilly Auto
Parts 300 race at Texas Motor Speedway. The race is set to take place on
November 4th, 2017 at 8:30 PM EDT. Throughout the weekend,
race fans nationwide will see the Superior Essex No. 14 Toyota at Texas
Motor Speedway with the words “Text Harvey to 50503” boldly
printed on its hood. By following this prompt, race fans will have the
chance to participate in United Way’s hurricane relief efforts by
donating directly to the Harvey Recovery Fund.

“United Way Worldwide is grateful for the support of Superior Essex and
the fans that will be a part of this weekend’s race”

The Harvey Recovery Fund was created to support local communities in
Texas, Louisiana and the surrounding areas affected by Hurricane Harvey.
100% of individual donations given to the United Way Harvey Recovery
Fund will be distributed to local United Ways in the affected areas to
support storm-related needs and long-term recovery throughout the
affected regions.

“Many of our customers, their families, our employees and friends have
strong ties to the devastated areas. We feel that we have a
responsibility to contribute to the relief and restoration efforts,”
says Brad Johnson, President of Superior Essex International LP —
Communications. “The Superior Essex No. 14 car is a great platform to
draw attention to the ongoing relief efforts while promoting a great
organization in United Way, with their incredible efforts in the
recovery of the region, to thousands of viewers across the country.”

“United Way Worldwide is grateful for the support of Superior Essex and
the fans that will be a part of this weekend’s race,” said United Way
Worldwide Chief Marketing Officer, Lisa Bowman. “We will continue to
stand beside the victims of Hurricane Harvey through the long-term
recovery process. It is the generous support of companies like Superior
Essex that will make that possible.”

Superior Essex is a leading manufacturer and supplier of communications
cable and accessory products serving the communications industry and
related distribution markets for over 80 years. Superior Essex is a
trade name for Superior Essex International LP and other companies of
Superior Essex Inc. SuperiorEssex.com

Contacts

Superior Essex International LPWill Bryan, 770-657-6000Vice
President of Technology and Market Development

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