Chocolaterie PIERRE - Gert VAN SOEST (NETHERLANDS)

Or Noir testimonial

"OR NOIR™ gave us the opportunity to create our own blend from cocoa mass from different countries. The taste we created meets our customers' expectations perfectly."

What are the main arguments that made you choose OR NOIR™?

"OR NOIR™ gave us the opportunity to create our own blend from cocoa mass from different countries. The taste we created meets our customers' expectations perfectly. Thus, OR NOIR™ gave us the opportunity to create a chocolate with our own story. "

Why was it so important to stand out?

"We think it is important to stand out from the competition in the chocolate business. We wanted to offer a range that perfectly targeted our customer demand. Our customers are very important to us and we wanted to make them proud. We think that to be special, we needed to offer special chocolate."

What is the success of your OR NOIR™ project, if you compare it with the time you didn't use your OR NOIR™ couverture?

"Our OR NOIR™ project, or as we like to call it, our "Pierre Noir" project, is a real success because now we have our own chocolate with our own story. Customers appreciate it and are so enthusiastic that they talk about it to their friends and family. This has increased our turnover as compared with before, when we didn't have OR NOIR™ chocolate."