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You're not supposed to buy AdWords credits. Talk to Google about obtaining your own to provide legitimately to your members. If your audience is small online business owners that may not already be advertising on Google then sure, this might be a good promotion.

Oh it is not allowed to buy ad words credits? I didn't know that. Well its only a Xmas promotion - I did do some research and the only way I can obtain the right to distribute my own credits is to be a big spender on AdWords - which I definitely am not.. true I use it regularly but *sigh*

Yes my program is aimed at a very small group of business owners, almost all of them are new in the market which I obtained from premium leads & direct telemarketing. I really doubt whether they have used Google's AdWords at all. The idea I had is to encourage them to use AdWords more and more as its one of the best ways to get the word out.

The next best thing I can do is buying gift cards for each and open an adwords account for them - kind of complicated and more costlier than what i had in mind as now I have to spend extra for the gift visa cards as well.