Tata Housing ties up with Facebook to sell apartments at Goa project

MUMBAI: Realty developer Tata Housing Development Company has tied up with Facebook to market its project in Goa. Prospective home-buyers can register themselves on Facebook to receive a unique invite code, to be used for booking homes in this project 'Codename - Goa Paradise', the developer said in a release.

The project is spread across 5 acres and is a resort themed residential project with homes extending from a 1BHK to a 3BHK starting at Rs 29 Lakh.

"The success of the online platform has strengthened our belief that accessibility and convenience of the internet makes it an ideal medium for customers," said Brotin Banerjee, MD & CEO, Tata Housing.

The developer has listed all its projects online spanning affordable, premium and luxury segments. The company has 29 projects with around 70 million sq ft under various stages of development at 13 locations across the country.

"Over 132 million monthly active people in India and people across the world on Facebook can participate and get an opportunity to book a dream home in Goa," said Kirthiga Reddy, MD, Facebook India.