Knowledge Base Articles

Promotional plastic bags have become one of the top advertisement
methods used to successfully promote a business or service in the most
cost-effective manner. Whether they are plastic, fabric or paper,
customized promotional bags are perfect for customers when they leave
your stores, carrying merchandise and food products, attend tradeshows,
and go to food fairs.
If you do your research well, according to
the trade group Film and Bag Federation, most people will grab plastic
first. Economically and environmentally, plastic outweighs paper in many
ways:
R approximately 94% less waterborne wastes than paper.
Consumes 40% less energy than paper.
Produces 70% less atmospheric emissions than paper.
Generate under 80% of solid waste.
Standard and
reusable plastic bags cost one cent to make while paper bags costs four
cents, which makes them ideal for advertising purposes. Y

When a company has a promotional giveaway, the powers that be
often think that they need to have a big product to give away or their
customers will not want what they offer. This is not the case. The truth
is that something as simple as wholesale key chains can be an effective
way to promote your company to customers through a promotional
giveaway. With simple promotional items, you reach your customers
effectively and you save money while doing so. For example, let's look
at two scenarios involving promotional items.
If you give away a
television with your company logo on it, you spend $500 for the product
and one customer gets it. That one customer can show off the television
and they will probably be in the paper. This means your company reaches
about 200 to 300 people thanks to the promotion of the product and the
people who see the product at the customer's home.
Now, say
instead you give away 100 five dollar wholesale key chains.

Companies greatly benefit by gifting promotional conference bags to the participants. One questions, why these promotional conference bags are good as promotional gifts? Why companies spend so much of their money on these promotional conference bags? There are many reasons but the five important reasons why promotional conference bags are so effective are:-
Immediate use: - Promotional conference bags are immediately put in to use. Online experts consider this as a great advantage. You can advertise your products only when people use your promotional bags. If your product is used immediately the chances of its further usage also brightens up which is good for your organization.
Targets selective audience: - All attendees of a conference either belong to same profession like surgeons, managers etc. or they promote the same cause like in social conferences. This helps companies to directly reach their niche markets with minimum of efforts.
Targets

Everybody loves getting things for free, especially if they are
useful or brighten up a dreary home or office. A lot of companies use
giveaways to help spread the word about their companies. There is a wide
range available with everything from pens to lollipops that can be
branded with your logo and contact details. With the right promotional
gifts you can get more people coming to you.
In some ways it can
seem counter productive. A lot of things cost money and surely by giving
things away you are adding to your costs? How can people afford to do
this and still maintain a profitable business? This is why you need to
be clever and cunning when giving away free items.
One of the most
obvious places to offer people free things is during trade fairs or
business networking events. It is still important to have plenty of
business cards and literature to hand in order to make sure people
remember you. However it is also worth adding something