Reporting to the Product Marketing Manager this role will help to coordinate the necessary product marketing related activities that achieve company targets and goals.

Client Details

My client is an established fast growing global software business with offices throughout the world

Description

* Product Marketing Executive will be responsible for the creation and maintenance of product collateral including, product data sheets, sales enablement materials, product videos, training materials and product updates
* They will work closely with the field marketing team to support marketing initiatives and events for the range of products and solutions.
* Ensure consistency of messaging across all sales and marketing communications
* As part of the team, define the go to market strategy for the division, including the segmentation and messaging to maximise routes to market
* Research and develop an understanding of the market requirements through customer surveys, focus groups and sales team feedback management
* Maintain competitor information database and deliver relevant analysis and sales tools.
* Work with the Product Management team to provide customer and market input into product development plans.

Profile

The Product Marketing Executive role would suit an enthusiastic and organized individual who will have already had some involvement in product marketing or marketing and who would like to build a career in corporate product marketing environment.

Key skills include being a good communicator, being well organised and motivation to learn on the job.

* Must have ability to stick to timelines and ensure that all activities are on time
* Ability to work in a team-oriented environment
* Hands on attention to detail
* Excellent English written and spoken skills
* Good organisational skills
* Strong inter-personal skills and an articulate communicator
* Marketing initiatives, positioning and some messaging experience or an appreciation of the requirements for corporate product messaging is desirable
* 2 to 3 years' experience of either product marketing, marketing or similar communication-focused role in a software organisation is desirable (but not essential)
* Demonstrated ability to plan, communicate effectively, and develop and maintain effective relationships
* Must be able to demonstrate ability to learn and understand the functionality of the products, how they work in the localisation process and what benefits they provide
* Good analytical skills