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Necklaces Reveal Moods

May 1, 2008

PHILLIPS INTERNATIONAL INC. has introduced a collection of, "What's Your Mood?," necklaces in its Cool Jewels by Phillips International line. They are offered in a special display package. The spinning countertop display unit comes with 10 dozen of assorted designs, and it takes up just a nine inch wide space.

The wholesale price for the unit is $228. The suggested retail price per necklace is $5.99. On that basis, the display package provides retailers with a return of more than $718. Retailers that mention code CVRAR will receive a $15 discount from their order.

The displayer spells out the mood code, showing that black indicates anxious, yellow for nervous, red for cool, green for calm, blue for happy, and gray for passion. The items in the What's Your Mood? package can also be ordered from the website ala carte.

The designs include dragonflies, butterflies, sharks, pirates, ladybugs, bears, bear paws, sea horses, dolphins, stars, a moon and stars, lions, wolves and surfboards. This program is just one of many high volume, high margin programs available from Phillips.

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