How Are Email Marketers Handling The Shift To Mobile? How to Prepare

Mobile devices have vastly changed the landscape of email marketing. With more smart phones on the market, people are more likely to open an email on their phone then their computer.

What does this mean for the next generation of email marketing? Today, marketers have target their advertising to mobile devices, including mobile-enable emails, mobile advertising, apps, and so much more.

Learn more about how to handle this mobile shift in this article by Marketing Land.