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Loyalty News

Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

To subvert the disappointing industry trend of lackluster and complex hotel loyalty programs, the Wyndham Hotel Group has just announced a revolutionary new program that is easy to understand, provides…Read More

To subvert the disappointing industry trend of lackluster and complex hotel loyalty programs, the Wyndham Hotel Group has just announced a revolutionary new program that is easy to understand, provides…Read More

Expedia, one of the world’s largest online travel companies, has elevated the customer experience through the success of its Small Hotels Program in North America.
Recently, Expedia announced…Read More

Customer experience is a key differentiator for Safelite AutoGlass, which empowers its employees to provide memorable experiences.
Recently, Safelite AutoGlass earned eight awards from the International Exceptional Customer Service Award…Read More

Sephora always wants to differentiate its digital gifting customer experience and, with a big assist from CashStar Commerce, that goal has become a reality.
Since it implemented CashStar Commerce, Sephora…Read More

According to a recent Accenture survey, more than 70 percent of consumers prefer to do business with brands that use personal information to make their shopping experiences more relevant1. This should…Read More

According to Forrester Research, organizations in industries ranging from airlines to health insurance have the potential to gain hundreds of millions of dollars in revenue when they provide a better…Read More

Does your loyalty program need a tune-up? While you can significantly benefit from the convenience of an automated loyalty platform, staying on auto-pilot without regular inspections can be costly.…Read More

In the era of the consumer review, an increasing number of digital channels and a 24/7 shopping cycle, customers are more empowered than ever before and driving major change within businesses.…Read More

Brand loyalty is undergoing a major transition. More than ever before, customers are continually reevaluating their brand choices and carefully discerning which are truly worthy of their scarce dollars and…Read More