Radio Research Services

At Ryan Research, we have used our previous success and experience across 18 countries to develop our skills in effective problem solving and strategic radio research.

We approach each country, market and project without pre-conceptions. Using our experience in a broad range of radio research methodologies, we identify the opportunities for growth in your individual market. Then we provide the analysis and tools to ensure your product is on target and delivering exactly what your audience wants. Our projects include:

Market Analysis

Cluster Studies

Format Studies

Auditorium Research & On-line

Call out

Perceptual Studies

Tracking

Focus Groups

Promotions

Project Management

At Ryan Research we have developed proprietary software systems which provide cost effective solutions for data gathering and analysis. These include RRapidata, our callout and music testing analysis system which clearly identifies the winners, the losers and the burners in your music universe. Format Tolerance is a Euclidean clustering technique which identifies which songs are most associated with your format. iRate is our new Cloud based Panel Management system for conducting web based music Callout.

iRate really helps save us a fortune in research costs… but besides the cost saving, I find it the most effective and user friendly online research platform on the market. Combining great support and knowledgeable input, iRate is definitely staying in our budget for 2015.