LogicaCMG bags Oman Mobile messaging project

International IT services powerhouse LogicaCMG has won the contract to supply next generation messaging products and solutions to Oman Mobile. The new solutions are aimed at helping the operator develop and grow its services in the newly deregulated wireless marketplace.

International IT services powerhouse LogicaCMG has won the contract to supply next generation messaging products and solutions to Oman Mobile. The new solutions are aimed at helping the operator develop and grow its services in the newly deregulated wireless marketplace. Faced by the impact of new competitors entering the market and strong customer demand, Oman Mobile plans to upgrade its existing LogicaCMG short messaging service centre (SMSC) and also invest in additional platforms from the IT services and solutions vendor. LogicaCMG claims to have developed a flexible, scalable solution that will support the rapid deployment of new, innovative services to Oman Mobile, while also handling high volumes of traffic throughout the network. Aneth Arosemena, division head marketing and sales at Oman Mobile, said: “LogicaCMG’s next generation messaging technology and solutions are helping us grow our service offerings, increasing customer satisfaction and delivering significant return on investment. Our decision to further invest in LogicaCMG’s next generation solution is based on our existing relationship and the company’s strong messaging heritage and expertise.” Nabil Y. Khalil, director at LogicaCMG’s telecoms business in the Middle East and North Africa, added: “Oman Mobile’s commitment to further investment in LogicaCMG’s messaging technology is a real testament to the strength of the relationship and quality of service that we have delivered.” LogicaCMG’s next generation SMSC system is based on an IP architecture designed to enable Oman Mobile to reduce both its complexity and costs, while simultaneously allowing the timely introduction of new services. According to LogicaCMG, this will simplify service delivery through a single point of access to Oman Mobile’s messaging infrastructure. Using the new system, Oman Mobile will be able to offer its customers complete and direct control over the reception of a wider range of location-based information services. LogicaCMG claims that this will allow Oman Mobile to better understand usage patterns, collate and analyse subscriber behaviour patterns and more accurately target new service development and delivery.