Strategic insightsCan you build Social at Scale?

About a month ago I was contacted by Jeremy Epstein, from Sprinklr, and he asked if I was interested in contributing a short post to book about social media at enterprise scale. That was a very interesting topic, so I agreed...and now it's out.

Introducing: Best Practices for Enterprise Social Media Management...from the Dream Team

The book is packed with tips and insights from an impressive lineup of great people, along with bonus content from Sprinklr.