Applying to Marquette

You're in the right place. Here, you'll find the information you need to make smart decisions about applying, requesting financial aid, selecting majors and minors, choosing a residence hall, and more.

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Tuition, scholarships, aid

The cost of a college education can be expensive, but we think it's a worthwhile one. That's why more than 90 percent of first-year students receive financial aid in the form of scholarships, grants and low-interest loans.

Scholarships and financial aid

The value of a Marquette education

Knowing where your money goes and how the university operates is paramount to understanding the true value of a Marquette education.
Working together with our students, we've compiled some key data and laid it out in an accessible, transparent and easy-to-read guide.

Street address

Connect

Community. At Marquette, that word doesn’t just refer to the bustling scene on Wisconsin Avenue or the latest episode of alumnus Danny Pudi’s show on NBC. Our community extends across multiple social media channels, places for prospective students, current students and alumni to interact.

Advertising major

"Just do it."
If that simple phrase conjures up the image of a pair of Nikes, thank an advertiser. Whether it's through traditional print or digital media like YouTube and Facebook, advertising majors learn to combine memorable copy, creative design and innovation to create the messages that move consumers to action.

Create your own ads.

From print to digital media, you'll learn to design arresting ads in our Mac labs using layout and design programs such as InDesign, Photoshop, Illustrator and a variety of multimedia software.

And the Advertiser of the Year is ...

Marquette advertising majors have won national recognition for proposals created for Saturn, Banc of America Investment Services, Toyota, The New York Times, Pizza Hut, Florida's tourism board and other clients.

Practice makes perfect.

As a Marquette advertising major, you'll gain professional experience and pack your portfolio with local and national internships with employers such as MillerCoors, Walt Disney World, Adweek magazine, the Milwaukee Brewers, Six Flags Great America, the National Multiple Sclerosis Society, and Procter & Gamble.

Location.

From large national advertising agencies and corporate marketing departments to smaller, specialized ad shops, Marquette advertising majors find an abundance of internships in Milwaukee and Chicago, many of which lead to full-time employment after graduation.

Go national.

Participate in the Advertising Club (affiliated with the American Advertising Federation and the national Business Marketing Association) to find out what's happening in the dynamic world of advertising.

Suggested curriculum

Major courses are bolded.

Freshman

Advertising Principles

Contemporary Presentation

Introduction to Communication

Media in Society

Rhetoric and Composition I

Histories of Cultures and Societies Elective

Philosophy of Human Nature

Foreign Language or Diverse Cultures

Major/Minor Electives

Sophomore

Media Writing

Digital Communication Design

Intro to Communication Research Methods

Diverse Cultures Elective

Intro to Visual Communication

Modern Elementary Statistics

Science and Nature Elective

Principles of Microeconomics

Literature Elective and Performing Arts

Junior

Advertising Copywriting

Strategic Research for Advertising and Public Relations

Advertising Internship and/or Advertising Elective

Persuasion

Ethical Problems of Mass Communication

General Psychology

Introduction to Theology

Theory of Ethics

Introduction to Marketing

Minor/Elective

Senior

Advertising Media

Advertising Campaigns

Media Law

Theology Elective

Minor/Electives

Advertising

You might like the advertising major if you

✓ have a creative imagination

✓ have a creative imagination

✓ are a strong communicator

What can you do with a major in advertising?

You'll find Marquette's advertising graduates working in a variety of places. Some work in advertising agencies as copywriters, graphic designers, media buyers, account executives and more. Others work as marketing managers or communication specialists for corporations and nonprofit organizations. Others work for media companies in advertising sales.