Whataburger's ketchup, mustard spread to H-E-B

By Laura Goldberg and David Kaplan

Updated 11:23 pm, Tuesday, April 23, 2013

Photo: Courtesy Photo

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Whataburger will launch into retail sales for the first time by bottling its popular line of condiments Fancy Ketchup, Spicy Ketchup and Original Mustard making them available exclusively at all Texas and Mexico H-E-B stores this summer. Shown in the picture is Whataburger Fancy Ketchup. less

Whataburger will launch into retail sales for the first time by bottling its popular line of condiments Fancy Ketchup, Spicy Ketchup and Original Mustard making them available exclusively at all Texas and ... more

Photo: Courtesy Photo

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Whataburger will launch into retail sales for the first time by bottling its popular line of condiments Fancy Ketchup, Spicy Ketchup and Original Mustard making them available exclusively at all Texas and Mexico H-E-B stores this summer. Shows in the picture is Whataburger Original Mustard. less

Whataburger will launch into retail sales for the first time by bottling its popular line of condiments Fancy Ketchup, Spicy Ketchup and Original Mustard making them available exclusively at all Texas and ... more

Photo: Courtesy Photo

Image 3 of 19

Whataburger will launch into retail sales for the first time by bottling its popular line of condiments Fancy Ketchup, Spicy Ketchup and Original Mustard making them available exclusively at all Texas and Mexico H-E-B stores this summer. Shown in the photo is Whataburger Spicy Ketchup. less

Whataburger will launch into retail sales for the first time by bottling its popular line of condiments Fancy Ketchup, Spicy Ketchup and Original Mustard making them available exclusively at all Texas and ... more

Photo: Courtesy Photo

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Chain's condiments go retail for the first time.

Chain's condiments go retail for the first time.

Photo: Courtesy Photo

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Whataburger Spicy Ketchup, in its distinct black and white packaging, has returned for a limited time.

Whataburger Spicy Ketchup, in its distinct black and white packaging, has returned for a limited time.

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First came Whataburger ketchup and mustard at HEB stores. Now you can buy the fast food chain's famous pancake mix online. What will be next? Here are a few restaurant items we'd like to get our hands on. (Whataburger photo)

First came Whataburger ketchup and mustard at HEB stores. Now you can buy the fast food chain's famous pancake mix online. What will be next? Here are a few restaurant items we'd like to get our hands on.

"It's delicious - I'll buy it at H-E-B," the information technologist said as she munched on a cheeseburger and french fries at the Whataburger in the downtown tunnels.

"That's why I'm down here," she added. "I saw on Facebook that H-E-B would be selling it, and it made me think of Whataburger."

Bottled condiments will not be available for purchase at Whataburger restaurants at this time.

But Preston Atkinson, CEO of the burger chain, also announced that Whataburger's Spicy Ketchup will become a permanent condiment at all of its more than 740 restaurants in 10 states.

The company introduced the red jalapeño-infused condiment in January 2012.

"H-E-B aisles are about to include more Texas favorites," Atkinson said in a statement. "Our condiments have become nearly as popular as our famous burgers, and with so much customer demand to get their hands on our special ketchup and mustard in larger quantities, it was only logical to bottle them up and make them available first through such a well-respected retailer like H-E-B."

The grocery giant also plans to add another Whataburger-inspired product: a potato chip version of the Whataburger french fry, cut from potatoes and available in a 7.4-ounce bag.