GMO labeling – the tide is turning

The ‘Non-GMO Project Verified’ seal first appeared on products in 2010, and has become one of the fastest growing labels in the natural products industry.

Annual sales topped US$5 billion in 2013, with more than 14,000 products verified, including meat and liquid egg products. Also in 2013, a record 1,850 natural food retailers took part in the fourth annual Non-GMO month by educating their community about GMOs.

The Non-GMO Project is a powerful complement to the GMO labeling initiative, and its long term mission and vision is shared by both movements:

“Working at every level of the supply chain, all the way back to the seeds, the Project’s role is to inspire and ensure viable non-GMO alternatives long into the future.”