To mitigate rising health care costs, an increasing number of companies are considering adopting strategies that will improve the way they pay for health care services in the future, according to new survey data by Aon Hewitt.

According to Aon Hewitt’s survey of nearly 800 large and mid-size U.S. employers covering more than 7 million employees, 53 percent said that moving toward provider payment models that promote cost effective, high quality health care results will be a part of their future health care strategy, and one in five identified it as one of their three highest priorities.

“As health care costs continue to rise, a growing number of employers want to ensure that the health care services they are paying for are actually leading to improved patient outcomes,” said Jim Winkler, chief innovation officer for Health at Aon Hewitt. “Just as employers are being more requiring of their employees to take control of their health, employers are seeking to hold providers more accountable. They are beginning to work directly with health plans to embrace more aggressive techniques to reduce unnecessary expenses and create more efficiency in the way they purchase health care.”

According to Aon Hewitt’s survey, the ever-shifting health care landscape has created a broad array of tactics that employers are considering:

Increasing Focus on Pay for Performance Models

Thirty-one percent of employers said they decrease or increase health care vendor compensation based on specific performance targets, and another 44 percent are considering doing so in the next three-to-five years. Additionally, while just 14 percent of employers currently use integrated delivery models, including patient-centered medical homes, to improve primary care effectiveness, another 61 percent plan to do so in the next few years.

While utilization is low today, Aon Hewitt’s survey revealed a growing number of employers also are interested in adopting reference-based and value-based pricing models in the next three-to-five years:

– While just 8 percent of companies today limit plan reimbursements to a set dollar amount for certain medical services where wide cost variation exists, almost two-thirds (62 percent) are considering adopting this type of reference-based pricing model in the future. According to Aon Hewitt, this type of approach has been commonplace for prescription drug coverage, with many employers requiring participants to pay the full cost difference between a brand name drug and its generic substitute.

– Thirty-eight percent of companies plan to participate in cooperative purchasing efforts with other employers or groups (coalition-based pricing). Twenty-one percent do so today.

“Employers are increasingly gaining comfort with the notion that they do not need to pay for the wide cost and quality variations that exist in today’s health care system,” said Winkler. “Their efforts to reduce inefficiency and shift the payment focus toward services and providers that produce higher quality outcomes is only just getting started. It is a shift that our health care system certainly needs.”