Back in 2009 ex Oasis frontman decided that he wanted a clothing brand that would feature designer clothes that he was interested in and would like to wear, off the back of this Pretty Green clothing was born and immediately released into the market. Within two or three seasons Pretty Green is the brand on everyone's lips and has begun to pick up real momentum in the growth of the brand. Now with over 100 UK retailers both in stores and online the brand has a growing following that includes Joe Cole, James Buckley and Tom Meighan, who all at some point have made appearances alongside the Pretty Green openings, launches or just simply appeared wearing the Gallagher styled clothing. Two fashion awards at the end of 2010 signalled that Pretty Green clothing was moving in the right direction following the launch of the brand and its two sub ranges, Green and Black label. 2011 also saw the brand appear on Mainline Menswear for the first time, offering the best selection from both ranges. The section of Pretty Green jackets will carry possibly the widest variety with a great selection of harringtons, denim jackets, windbreakers, hooded shell jackets and of course the signature parka jacket, both with and without hoods. The parka has a long standing association with Liam Gallagher and has been his choice of coat since Oasis made it big in the 90s. The range features standard colours but also camo prints and fur lined hoods, really taking the wearer back to the 90s fashions. As the Pretty Green jackets and coats are seasonal, with the winter coats being much thicker for the bitterly cold weather in the UK Pretty Green jackets will be on sale twice a year with the seasonal items sold to clear at a fantastic discounted rate.