The beauty of photography or cinema is that you make every choice based on the content at hand. On The Avengers, I did a couple of shots on the iPhone and they are in the movie. In fact, they are in the trailer! I understand that sometimes there is no choice and you have to go for the cheapest option, but if you are limited for choice, you can still make poignant decisions that will effect the look of the film.

Can you guess which scenes were shot using the IPhone in the trailer below?

Well, it turns out that none of the scenes were filmed with an Iphone

Update:

Speaking to THR, Seamus McGarvey said of the interview,

I was talking about how up and coming film makers have access to a whole range of new technologies which expand our options as filmmakers. I mentioned that the iPhone and the Canon 5d Mk2 were devices currently used on many Hollywood productions. I used the Canon on some shots on Marvel’s The Avengers movie. Unfortunately, this was edited to read that I shot some of the film with the iPhone. This is not true.