SunRice

Jo got her craft on again for this tasty campaign for SunRice shot by Danny Eastwood.

We needed to represent essential ingredients in each of the'Global Kitchens' rice packs. Although limited with seasonal produce we managed to find enough relevant fruit and veg to construct our garlands for the two executions.

Jo made the rope with layered and plaited twine and hand stitched each vegetable to the garlands. These were then individually suspended against the backdrops. Jo used new rice packs, refilled them with plain warm rice to the desired shape and sealed the tops before creating a collage of packages and hanging them infront of the garlands. Danny captured everything through camera.