OBEY GIANT – ETSU Sighting

Back when I was taking Color Theory, we had to watch a movie called Exit Through the Gift Shop. While I’m not super artsy, it was actually an interesting documentary and I felt that it was quite compelling into showing the state of some pop art culture.

In the first part, a part was shown about a guy called Shepard Fairey, who made this campaign called Obey Giant. More or less it’s a simplified version of the face of Andre the Giant, often paired with the word “OBEY”. This was plastered around numerous places, even up to today. I spied my first variant of this icon in New York City on a billboard in Queens. I definitely felt “educated”, heh.

Well, lo and behold to my surprise when I saw this out in the wild at ETSU! This was little 2-inch square sticker, near their regular history museum on that path that ran near Gilbreath. It made me feel warm and fuzzy that someone was keeping up to date with the art trends.