Brooklyn Brewery Crowlers®

Designed the label set for The Brooklyn Brewery Crowlers®.

Keeping the labels consistent with the rest of the Brooklyn Brewery refreshed packaging, I opted to focus on an imperfect graffiti wall to embrace the Brooklyn vibe. I strived to come up with a creative way to integrate the hand written beer name and ABV by utilizing iconic Brooklyn “badge” to house the information, allowing these to remain cohesive with our other labels and cans. The 3 color options give homage to some of Brooklyn Brewery’s most iconic brands- Brooklyn Lager, Bel Air Sour, and Defender IPA.