41e Adds Pac-Man Partners in Iberia

Sep 09, 2013

41 Entertainment and its Iberian agent, BRB Internacional, have added new licensees for Pac-Man and the Ghostly Adventures.

Panini España will make stickers, trading cards and albums; Random House Mondadori has signed on for activity and first reader books; Indeca Business will produce accessories for video consoles and tablets; and Cel Aragon is planning an apparel range that will include t-shirts, pajamas, sweaters, sweatshirts, hats, gloves, scarves, swimsuits, slips, panties and socks.

The new Iberian licensees add to recent momentum for the brand that has also included new partners in Mexico, Latin America, Australia and New Zealand.