Audience Insights

You must know your target audience if you want to develop successful marketing plans. Our insight solutions will help you understand the demographics, lifestyles, and purchase behaviors of your prospects, customers, and donors to help drive effective strategies.

Predictive Data Modeling

Deploy your next campaign with confidence knowing that those on your marketing file are those most likely to respond. Part art, part science, our data modeling solutions identify your most profitable audience for any campaign.

Customer Profile Reports

Obtain a full LiftBase snapshot of your audience characteristics. This powerful report compares your audience to the US population using more than 600 demographic, lifestyle and buying behavior elements.