Italian Style

With a straightforward, elegantly design, Italian Style provides a guide for wealthy Chinese tourists, with advice and useful information for discovering Italy and travelling around the country.

Italian style for Chinese tourists seeking the very best.

The publication is distributed to individuals by the Italian Embassy when issuing travel visas, as well as by tour operators and travel agencies. It can also be found in TOP CINA displays, and is distributed around luxury stores, hotels, residential apartments, villas, golf clubs, luxury car ‘4S shops’, clubs, high-end wealthy people’s clubs and in design stores in Beijing, Shanghai and the main Chinese cities.

In Italy, it can be found in 4 and 5-star luxury hotels in Milan, Rome, Florence and Venice, in shops on Via Montenapoleone in Milan and in Italy’s most stylish men’s formal fashion boutiques that belong to the Style Club.