Ello

@jennam@tilgovi The other part about the friend/noise distinction is that it's a forced distinction. I have no choice BUT to put people in one category or the other. That's really important. I think this network's hugest weakness right now is the lack of a notification system. That red flag with a number on Facebook is the crack that keeps people coming back. Without it, they're missing an important part of the behavioral loop that keeps people on Facebook.