What’s your most valuable, effective marketing tool? Is it that weekly mailer? Is it your social media marketing? Is it your sales team? Actually, while all of these are important elements and help augment your success, they’re not the most effective tool at your disposal. That title belongs to your business sign. If you’re not investing in the right signage, you’re suffering for it. Here are four reasons you need to ensure you’re investing in the right signage. 1. Visibility Signs are all about visibility, but they’re not all created equal. A plain, boring sign can blend into more »

For too long, signs were little more than two-dimensional constructs. Sure, there were graphic design tricks that could make your lettering stand out, and routing and metal signs could be created with some degree of three-dimensionality. However, things have changed today. There are many new options in three-dimensional illuminated signage. Illumimax At Letragrafic Signs, we pride ourselves on being innovators, as well as professional sign designers and installers. Our Illumimax system combines robust three-dimensional construction with the best of LED technology, resulting in signage that stands out beautifully, and can be created to evoke anything you might need more »

When it comes to signs, it’s essential that you work with a professional sign installer. Simply put, nothing less will do. Why is that, though? Can’t you save money with another option? Why can’t you do it yourself? Here are five reasons that you MUST work with a professional sign installer. 1. Quality Signs must be installed properly. This is apparent with large, outdoor signs, but even indoor signs should be installed professionally. While you or your staff might be more than capable of hanging a simple window sign, can you wire up an LED or neon sign more »

Signs are always important and make for a cost effective for businesses to reach as many prospective clients and customers as possible. However, when it comes to hospitals and medical clinics, signs take on a truly vital importance. Signs at hospitals and doctors offices are extremely important and even contribute to saving lives. Other signs may help to direct people to where they are going or help boost a company’s bottom line, but hospital and doctors clinic signs couldn’t be any more important. After all, when someone is rushing to the emergency room, what happens if they can’t find the more »

Quality signage makes a difference in people’s lives. People often don’t realize just how much they rely upon signage for their day-to-day activities, but this is a key way that we navigate our world. Aged care facility and nursing home signage plays a vital role in giving residents quick and easy to use visual cues. These cues, in turn, help to make the work of staff easier while simultaneously elevating the quality of experience of all residents. Helping to Provide an Attractive Environment Just as wall art helps to elevate a space, the same holds true for attractive signage. By more »

Warehouses and factories can really benefit from great signage. Keeping your customers happy involves many different components and addressing all of these components is essential for customer retention. Customers want to be able to find warehouses and factories easily. While GPS systems have made finding everything a little simpler, they have by no stretch of the imagination eliminated the importance of high quality signs that clearly indicate both a business’s location and purpose. Let’s take a look at why it is essential for warehouses and factories to think about their signs. Being Easy to Locate is Essential You will always more »

Indoor signs matter a great deal. Once your customers are in your warehouse or factory, it is essential that they can easily and quickly find what they need. Numerous signs that point them in the right direction will do more than make their day easier. The right kind of directional and wayfinding signage means less work for you and your employees in guiding customers. This time saved can mean more revenue for your business. Letragrafic takes pride in our top-notch directional and wayfinding signage as well as all of our signage. The right signs matter, as they are more »

The real estate market can be a highly competitive market, and that means that standing out matters. Your real estate sign is an advertisement. As a result, it needs to get people excited about calling you. When people see your real estate signs, you want them to either select you as their real estate agent or to inquire about the property that you are representing. So what elements should your real estate signs have? Let’s take a closer look. The 4 Key Elements in a Real Estate Sign Good logo and graphics A clear marketing message A way to contact more »

There is a world of difference between an average sign and a truly professional, high-end sign that is designed from the ground up to stand out. Premium signs yield premium results. When it comes to retail signage, that can make a world of difference. Getting the Foot Traffic You Deserve Shopping centre environments can be highly competitive. Even if you don’t have a local competitor in the shopping centre who provides a good or service similar to yours, you can be certain that you are still competing. In fact, every merchant at a shopping centre is competing for attention more »

Exhibition and trade shows can be competitive environments. Standing out in the world at large can be tricky. There is no doubt that the right advertising approach and the optimal signage can help tremendously. Yet, exhibition and trade shows are a different world. At exhibition and trade shows, there are great signs everywhere and everyone is competing for the same “eyeballs.” As a result, it can be tough to stand out at any trade show or exhibition. So what should you do to make sure that your business still captures attention at the next trade show or exhibition you attend? more »