Aspen Requires Helmets For Kids Lessons

March 26, 2002

Aspen/Snowmass, Colo. – After the successful launch of a helmet program forski school children age six and under, Aspen Skiing Company (ASC) hasdecided to expand the program in 2002-2003. Beginning next ski season allski and snowboard school students age twelve and under will be required towear helmets.

“We received a great deal of positive feedback from our skiing/snowboardingfamilies, ASC staff, and our medical community.” said Mike Kaplan, vicepresident of mountain operations. “The six and under program was extremelywell received and by next season we will be ready to implement the programup to age twelve.”

“We decided to announce this during our busy spring break, to reach as manyfamilies as possible,” said Kaplan. “We also want to give local retailers achance to purchase the inventory they’ll need for next ski season.”

Helmets are currently available at the Ski & Snowboard School’s preschoolregistration areas and at ski and snowboard shops throughout the resort.Additional helmets will be on hand for next season.

Aspen Skiing Company continues to endorse and implement skier/rider safetyeducation. Understanding and following the skier responsibility code is ofparamount importance for a safe experience on the mountain.