Video – Social Media, Pay to Play or Fade Away

I spoke at the Full Stack Marketing conference (part of the Turing Festival) back in August and had a great time sharing my thoughts on why social media strategies must now include a social media advertising element to them in order to succeed. In the talk, I go back to 2011, when things were a lot more fruitful in an organic sense and bring things right up to date, sharing the right approach to paid social via real-life examples. It’s a 20 minute talk that I hope you enjoy! Please note, there are some naughty words…

I’m available for conference speaking and always keen to share my experience! If you’d like to discuss a slot, please email me or call 07807356677.