Lay's Maxx Macho Chilli Potato Chips

Taste test: This version of Lay's from India had ripples — and wide ones — but they were indeed labeled as Lay's, not Ruffles. The chips had a golden yellow color, without much seasoning powder visible.

We crunched in to find a nice brittle, crisp crunch with a zesty, sweet chili pepper flavor at first. That quickly transitioned into quite a hot taste, a nice tasty kick of hot peppers. All of the snackers with whom we shared some were very impressed by the flavor. Even for a frequent taster and hot sauce fan, who is almost invariably unimpressed by snacks that claim to be hot, the heat was noticeable and the taste impressive.

From the package: “Introducing new Lay's Maxx! Bite into its deep ridges and feel the powerful crunch burst within intense flavours. The perfect snack to Maxx an evening with your buddies. Maxx Taste, Maxx Crunch!”