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Fashion

Makeup’s Effect on Women’s Confidence

By: Kaitlyn Tipton – Fashion Business Student and Makeup Lover

Makeup is an ever growing trend and a huge part of the fashion industry, and while it is continuously growing every day it keeps hand in hand with the world of fashion. Fashion trends are communicated through makeup. For example, an earthy trend would filter into makeup trends as natural and matte rather than glossy.

The most popular brick and mortar store to purchase makeup today is Sephora. Sephora is a makeup empire that originated in a small shop in Paris, France. By selling a wide selection of quality makeup, Sephora has become the store women shop at for their beauty items. But an increasing number of women are purchasing makeup online.

Makeup is becoming more popularized though the internet. Female consumers are choosing to watch YouTube makeup gurus to help them along in their makeup journey, and with celebrities constantly always trying to look their best. The way these icons interact with the viewer makes them feel as if they are talking/interacting directly with them and then at the end of each video they sell their makeup products to their viewers. Some of these products and services these makeup gurus pedal could often include lipsticks, nail polish, eyeliner, and liquid lipstick. While makeup in itself is growing, people’s self-esteems are continuing to fall, this is due to the fact that people feel the need to be perfect on a day to day basis. The huge makeup tend in 2018 was bigger is better, this means that girls felt the need to apply more and more makeup to their faces to feel secure in their bodies.

Women should feel comfortable in their own bodies no matter how much makeup is applied to their skin. The constant battle of “should I look good enough”, should not be a constant struggle anymore. This struggle should be considered obscene in today’s day and age. It is 2018 and women have earned their place to stand tall and confident, regardless of how much makeup they wear.

In conclusion people should feel confident no matter how much makeup they put on their skin, but with the makeup industry continuously growing this trend is not going anywhere soon. Celebrities and other lovable icons will continually endorse makeup as long as the fashion industry keeps making it, because while makeup does cause some women stress, it also play a huge role in our society.

Sneakers

By Tykayila Hawkins

Sneakers. Sneakers. Sneakers. Either you love them or you don’t. For those who love sneakers they know the hype surrounding them and they know what shoes are going to sell out compared to others. Everybody loves Adidas and Nike. For Adidas the most popular is Yeezy and for Nike it’s “Off-White”.

Yeezy is designed by Kanye West and he hypes them up by wearing them before the release date. Sometimes it’s hyped up too much to the point that it backfires and the shoes will sit on the shelf due to over production. The most recent pair of Yeezy’s are the Yeezy Boost 350 V2 which are the “Zebra” and “Sesame” print. “Zebra” has features that make it recognizable, a chunky bottom, logo, and the overall design. The Zebra print have clean ice (clear) bottoms. The red logo SPLY-350 is the known trademark and then of course you have the Zebra Print. The best thing about these shoes (being an owner of a few pairs) is the fact they are really comfortable. They feel like you’re walking on air all the time. They won’t disappoint.

Another shoe that is really popular at the time is Nike Off-White 1’s. These shoes aren’t your typical go to pair. You could wear these to the family function when you want to show off, or if you want your outfit to pop. I love the detail of the shoe. It has the zip tie on it so you know it’s a part of the “Off-White” family. They also come with 2 different color shoe laces so you’re able to change the colors.

Overall, sneakers are amazing. You’re able to wear them to any function and you’re able to piece different outfits together to create a one of a kind look. From Yeezy to “Off-White” you can make any outfit, a runway outfit.

As the fall semester is officially coming to a close yet again, and the holidays are upon us. I thought I would reflect back on all the amazing memories I made this semester. This semester taught me many things, such as visual display, the behind the scenes of the fashion business world, and a sneak peek into how it’s really like to work in the fashion industry.

This semester, I was in an internship class where I needed to complete 150 hours at a job site related to my major and career goals. I am honored to say I am working at Charles Men’s Shop, Inc. right here in Batavia, New York at 200 East Main Street! While working here, I was able to acquire the necessary skills that I will need in the fashion industry and further my career. I am very thankful that I was given the opportunity to practice what I have learned in the classroom.

Our fashion students worked on deciding for a theme for the next fashion show, “Limitless” taking place on May 4, 2019 at 7 pm. I am so excited to announce that my scene concept has been chosen for the show. My scene “Promise” is wedding scene and will transport you to a winter wedding. I can’t wait for you all to see what I have in store for you next year!

I was also given amazing opportunities to travel to Rochester to go to a speaker series with my fashion program, and learned valuable information, and learned a few things about starting my own business later on in life. I was also given the opportunity to travel to Buffalo to go to the Buffalo Niagara Sales and Marketing Executives meeting where I was able to interact with fellow entrepreneurs, and find some amazing contacts along the way.

I hope you all had an instructive fall semester and hope you have an amazing Winter Break. I hope to see you all at GCC’s 38th annual fashion show ‘Limitless’ on May 4th at 7 pm where you will see “Promise”.

Inside the World of Modeling

by Emma McKenna Fashion Business Student and Freelance Model

In anticipation of the 38th annual fashion show, and as an experienced model since the age of 16, I wanted to write this blog to introduce you to the inside world of modeling. Modeling in the fashion industry can be stressful, demanding and time consuming. Additionally, models have the expectation of behaving in a certain manner while promoting a brand. There are freelance (independent) models and industry models who are endorsed by a brand. The difference between industry models and myself is that I am freelance. Freelance models pay for photo shoots up front, and generate income by selling the images, while industry models are compensated upfront for their photoshoots, time, and incidentals, but they do not own the images.

This year’s fashion show is “Limitless”, meaning nothing is restricted. One of the greatest things about this show is the coordinators are using models of all shapes, sizes, ethnicities and race. This is extremely important because it broadens the idea for outfits and designs as well as includes everyone who wants a chance in the show. I modeled in last year’s show, and it was an amazing experience!

In conclusion, this year’s show is all about being yourself and letting your creativity flow. The 38th Annual GCC Fashion Show will be on May 4th, 2018 in the Richard C. Call Arena at 7 pm. This is going to be a big year for GCC’s Fashion Program and we can’t wait to show you what we have in store! Look for me on the runway!

Congratulations to the following scene coordinators for the 38th annual GCC Fashion Show on May 4, 2019 7:00 pm at the Richard C. Call arena!

NameScene Name

Jewel Watters Promise

Kaeli LaFrance Courtside Queen

Annika Staffo Ferocity

Emma Prior Navigation

Kento Takayama Ambitious

Nicole Favata Envious Passions

Aleah Libordi Surrealism

Olivia Kohorst Impulse

Gerard Hirschfield Layers

Connie Loury Fashion Meets Expression

Hannah Donnelly Whim

Karrington Jackson Vibrations

Camilo Pernett NYC

Kali Nichols Electricity

These students presented their fashion show scene concepts to the fashion show planning committee on November 16th and 19th. They were chosen for demonstrating a clear concept, confidence, research and understanding of fashion trends. We are excited to present our scenes in an innovate, inclusive, and inspiring show for the GLOW region.

To the students who presented, congratulations again for your hard work!

Spring 2019 Trends

By Camilo Pernett

The upcoming spring trends include fashions that GCC students cannot wait to see. The upcoming 38th annual fashion show, Limitless, will showcase some of these trends and colors. I’m writing this blog to introduce you to these trends, so you can look forward to seeing them onstage.

The first trend for the upcoming spring season is “En Beige”, as coined in VOGUE magazine. It is recognized by its darker beige shades and head-to-toe trench coats. You can expect to see it on the runway, as at least one scene coordinator has confirmed “En Beige” as a part of the collection.

Another trend you will notice is VOGUE’s “California Dreamer”. When you think about spring you may think about a warm breeze of tropical adventure and colorful vibes, which is exactly the feeling of “California Dreamer”. The Italian brand Etro caught shark fever in Milan, with surfing-inspired collections.

A trend making big impact in the upcoming SS19 is the “Get into Print” (VOGUE) which focuses on prints is popular this season. According to the magazine Vogue, “Fashion’s preoccupation with florals is inexhaustible but for 2019 it’s nearing saturation point: now, prints should be worn all-over, clashed merrily and madly with little concern for what goes with what.” (https://www.vogue.co.uk/gallery/spring-summer-2019-trends)

And finally, the last trend you need to know is VOGUE’s “Fruity Suiting”. Follow this trend if you want to make your wardrobe more colorful and fun. Suits, jackets and blazers in colorful and bright oranges, yellows, reds, greens, and blues make your outfit less formal and more fun. This trend allows you to express yourself confidently.

These are the tends I hope you take note of and be aware of to be ready for the spring 2019 season. Whether you wear the new trends or appreciate them on the runway models, I hope this blog inspires you. We hope to see you wearing one of these trends at the fashion show, Limitless on Saturday, May 4, 2019.

By Ayaka Yamanaka – Fashion Business Merchandising Student and International Student

I’m an international student from Japan. When I came here, I was sometimes surprised by some styles. People from Japan don’t wear leggings as a pants. When Japanese women go work out, they wear leggings as sportswear. Moreover, when they wear dresses, they wear leggings under the dress because they wouldn’t like to show their skin. Leggings are one of the trends fall/winter 2018-19. So, many women will wear leggings this way.

The second difference is a way of showing less skin. Japanese women lack confidence of their body shape types, and many women diet. Because of this, they would like to hide their body shape. Recently, many women have been wearing wide pants to hide their legs, and if it’s in the summer, they don’t wear cropped tops that show their torso.

Of course, some Japanese women wear skinny jeans. If skinny jeans become a trend, some Japanese women try it, because trends are important to people in Japan. Sometimes, if you walk in Omotesando, where is very popular place to shop in Tokyo, you might see same handbags many times.

Trends are more strictly followed in Japan versus in the United States. In the USA, trends are not as important as in Japan, but Americans dress similarly. In Japan, the trends are more important, and there is more variety in what Japanese people wear. I have enjoyed observing the differences in fashion of the two countries.