So we’ve had an absolute blast over the last 5 days here in London at Cisco Live. We saw thousands of visitors, customers, and industry thought-leaders.

One of the most unique things we saw was the Bloodhound Super Sonic Car (SSC). This car is part of a project to break the land speed record by traveling at a target speed of 1050 miles per hour! The project’s mission is to “To confront and overcome the impossible using science, technology, engineering and mathematics.” That’s quite a mission statement! The Project Director is Sir Richard Noble, who also took part in a keynote address at Cisco Live UK.

In the video below, Peter Granger speaks to Jonathon Cooke, who was displaying the actual SSC and its jet engine on the event floor. Jonathon is studying Mechanical Engineering at Bath University and is one of the ‘Ambassadors’ for the project (part of the ‘Ambassador’s Program’).

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