Running for President: Chronicling Almost 200 Years of Propaganda

Thomas E. Dewey, 1944

New York Gov. Thomas E. Dewey was set against popular incumbent President Franklin D. Roosevelt. Dewey portrayed himself as a youthful, fresh candidate. In the election, the candidates spent a combined $2.5 million on radio airtime. Another poster in the book played on Dewey's name with the phrase, "We'll Do It with Dewey." (poster, 1944)