Up in the cloud-piercing reaches of the New York Times Building, Jer Thorp is breezing through the particulars of a grand experiment in data visualization, one designed to unpack the mysteries of social media for the Times and, potentially, newspapers everywhere. It’s ambitious stuff. But right now, what the experiment looks like, projected on a screen in the crisp white hallway of the R&D department on the 28th floor, is a giant galaxy of tweeting rabbis.
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Up in the cloud-piercing reaches of the New York Times Building, Jer Thorp is breezing through the particulars of a grand experiment in data visualization, one designed to unpack the mysteries of social media for the Times and, potentially, newspapers everywhere. It’s ambitious stuff. But right now, what the experiment looks like, projected on a screen in the crisp white hallway of the R&D department on the 28th floor, is a giant galaxy of tweeting rabbis.

Up in the cloud-piercing reaches of the New York Times Building, Jer Thorp is breezing through the particulars of a grand experiment in data visualization, one designed to unpack the mysteries of social media for the Times and, potentially, newspapers everywhere. It’s ambitious stuff. But right now, what the experiment looks like, projected on a screen in the crisp white hallway of the R&D department on the 28th floor, is a giant galaxy of tweeting rabbis.