OO.com Teams up with charity: water for #GivingTuesday

#GivingTuesday, the day after Cyber Monday, is a day for shoppers to
focus on giving back.With OO.com, you can shop all the top
stores for the holidays and support charity: water automatically.

November 27, 2012 10:45 AM Eastern Daylight Time

NEW YORK--(BUSINESS WIRE)--OO.com,
a leading shopping site for top brands and giving back with every
purchase, has donated over $1.5MM to their three charity partners in
just 11 months: DonorsChoose.org, Room to Read, and Vittana. Seeing how
quickly they were able to make an impact in such a short period of time,
OO.com is inspired to do more and is expanding to support a charity with
a noble cause and a large following: charity: water. charity: water is a
non-profit organization that brings clean, safe drinking water to people
in developing countries. 100% of all public donations directly fund
water projects, and they prove every dollar using photos and GPS
coordinates on a map. Now, shoppers on OO.com are able to give to
charity: water seamlessly as they shop.

“We’re grateful to have the support of OO.com and are excited to inspire
their customers to support our work bringing clean safe drinking water
to the people of Ethiopia”

GIVING TUESDAY: For #GivingTuesday, a consumer can sign up on OO.com to
access exclusive discounts on over 30,000 merchants, including Best Buy,
1-800-Flowers.com, Walmart, and more; a true one-stop-shop for the
Holidays. Shoppers set their “Giving Meters” to determine how much of
their reward points, called WOWPoints, will be directly donated to their
charity of choice. These donations occur automatically on the user’s
behalf when they shop on OO.com.

With OO.com, giving is a part of everyday life. Now shoppers will be
able to help bring clean, safe drinking water to people in developing
countries simply through everyday shopping! Shoppers who support
charity: water can buy all their holiday gifts at great prices, earn
rewards points to give or keep and automatically make an impact in
countries lacking clean water.

Right now, nearly a billion people lack access to clean water. That’s
one in nine of us. charity: water donates 100% of all public donations
directly to water projects.

“We’re grateful to have the support of OO.com and are excited to inspire
their customers to support our work bringing clean safe drinking water
to the people of Ethiopia,” said Scott Harrison, founder and CEO of
charity: water. “OO.com has created an innovative way to leverage a
shopping platform for good.”

Charlie Kim, Founder & CEO of Next Jump, believes that charitable giving
is the new form of marketing. Kim says, “OO.com is a vehicle for good.
We have the ability to use the power of business to dramatically impact
the world in a positive way. Use OO.com when you eat, when you travel,
when you shop, and you are automatically donating to help support your
cause. We make GIVING BACK easy.”

Join OO.com and charity: water in making a difference this
#GivingTuesday.

About OO.com, a Next Jump Company:

OO.com is Next Jump’s consumer facing shopping site. Founded in 1994,
Next Jump is positioned to become the universal loyalty platform for the
internet, leveraging proprietary technology engineered over the last
decade. The Company already has the largest footprint in providing
rewards and loyalty programs to more than 90,000 corporations,
organizations, and affinity groups including 70% of the Fortune 1000 and
the largest membership clubs in the country, including AARP, NEA and
AAA. Next Jump's WOWPoints™ is one of the fastest growing virtual
currencies due to its cash-like value and flexibility. Consumers are
able to earn and burn WOWPoints™ through all Next Jump powered
marketplaces, including OO.com,
the Company’s first direct to consumer site. Next Jump was founded by
Charlie Kim and is based in New York City with offices in Boston, San
Francisco and London. For more information visit www.nextjump.com.

About charity: water

charity: water is a non-profit organization bringing clean, safe
drinking water to people in developing nations. 100% of public donations
directly fund sustainable water solutions in areas of greatest need.
Right now, 800 million people on the planet don’t have access clean and
safe drinking water. That’s one in nine of us.

Unsafe water and lack of basic sanitation cause 80% of diseases and kill
more people every year than all forms of violence, including war.
Children are especially vulnerable, as their bodies aren’t strong enough
to fight diarrhea, dysentery and other illnesses.