A New Addition to Our Family - The Less Mess Pregnancy Test!

When a woman suspects she is pregnant she might greet the prospect with joy – or panic. If you suspect you might be pregnant, the first thing to do is be sure. While many women think they must see their doctor for accurate pregnancy results, the truth is Clearblue® pregnancy tests are as accurate as a doctor’s urine test. You can quickly check if you are pregnant with a home pregnancy test and save the time and cost of a trip to the doctor.

No tests are more accurate – All Clearblue Pregnancy Tests are over 99% accurate when used from the day of your expected period.1So sensitive you can test early – Clearblue Pregnancy Tests can be used up to 5 days sooner than waiting until you miss your period.2 Learn more about taking an early pregnancy test.

Clearblue offers a range of pregnancy tests, all of which detect the clinically proven urinary pregnancy marker – human chorionic gonadotrophin (hCG) to provide accurate and trusted results. HCG is a hormone that rises rapidly and predictably in the earliest stages of pregnancy.3 This makes hCG an ideal urinary marker for accurately assessing whether a woman is pregnant or not.

Clearblue Pregnancy Tests are over 99% accurate from the day of the expected period

At Clearblue we believe that consumers need a result they can be confident in and act on, and therefore we provide products that deliver over 99% accuracy from the day of the expected period. Not all pregnancy tests are over 99% accurate from the day of the expected period (e.g. First Response 6 days sooner test).

Clearblue Pregnancy Tests can be used up to 4 days before the expected period

If a Clearblue Pregnancy Test is used on the day of the expected period, it is more than 99% accurate in detecting the presence of hCG. The high sensitivity of the Clearblue Pregnancy Test also means that pregnancy can be detected up to 4 days before the expected period. Not all pregnant women who test before the day of their expected period will obtain a ’pregnant’ result. This is because urinary hCG levels may not yet be above the threshold for the test. Any woman who tests early and gets a negative result, but still suspects pregnancy, should test again the day of the expected period.

Clearblue® PLUS – Designed to be the easiest pregnancy testing experience, freeing you to focus on the result.

NEW Clearblue PLUS Pregnancy Test has been ergonomically re–designed to be even easier to use than ever. This NEW pregnancy test is still as accurate as a Doctor’s urine test and now has great NEW features::

50% wider tip – for ease in targeting the urine stream

Sharper Display – for even clearer results

Ergonomic shape – a female–friendly design for comfort and reassurance

Clearblue® Digital – Unmistakably clear results in words

It has been shown that one in four women can misread a traditional line pregnancy test result, so Clearblue has developed the one–step Clearblue Digital Pregnancy Test. The Clearblue Digital Pregnancy Test contains an optical reader which provides clear digital results and eliminates the human error that can occur when reading traditional line tests.4

The fully integrated Clearblue Digital Pregnancy Test provides women with four important benefits:

It confirms whether a woman is pregnant with 99% accuracy on the day of the expected period and is therefore as accurate as a doctor’s urine test

It is sensitive enough to be used up to 4 days before the expected period (5 days sooner than the day of the missed period)

It is easy and convenient to use

It provides a simple result in words: ’Pregnant’ or ’Not Pregnant’

199% accurate at detecting typical hormone levels. Note that hormone levels vary. See product insert.2Clearblue pregnancy tests can be used as early at 4 days before you expect your period. That’s 5 days sooner than waiting until you miss your period to test. The amount of pregnancy hormone increases rapidly in early pregnancy. In clinical testing with early pregnancy samples the Clearblue PLUS Pregnancy Test gave the following results: 56% of women received a ’Pregnant’ result 4 days early, 88% of women 3 days early, 97% of women two days early and 98% of women 1 day early. In clinical testing with early pregnancy samples, Clearblue Digital Pregnancy Test gave the following results: 51% of women received a ’Pregnant’ result 4 days early, 82% of women 3 days early, 90% of women two days early and 95% of women 1 day early.3Nepomnaschy PA, Weinberg CR, Wilcox AJ, Baird DD. Urinary hCG patterns during the week following implantation. Hum Reprod 2008 Feb;23(2):271–7.4Tomlinson C, Marshall J, Ellis JE. Comparison of accuracy and certainty of results of six home pregnancy tests available over–the–counter. Curr Med Res Opin 2008 Jun;24(6):1645–9.