Knowledge Base Articles

Circulating promotional goods in the market with labels, logos
and slogans of companies is considered a very effective way of
advertisement. Companies release these promotional goods based on the
customers they need to reach. Promotional water bottles are one among
those promotional goods which have been released by most of the
companies. They are a major attraction in sports events or among the
competitors. These are an effective medium of communication because it
spreads the message of good health.
Promotional water bottles have
a higher capability of display, due to its larger area it provide
better visibility of the label, logos and slogans and they need not be
crammed together making it difficult to be read by the observer. When
designing promotional water bottles its size, shape, grip also have to
be taken into consideration. The bottles must be easy to hold and
accommodate if used for jogging, trekking, cycling etc. If a promotional
wa

In the world of business, giving out gifts to clients, employees,
business partners, and other business associates is vital and
essential. The purpose of giving gifts is to thank loyal clients;
attract new prospects; show appreciation to employees; and honor
executives or managers. It depends, however, to whom gifts will be given
to and the budget when choosing corporate gifts.
Usually,
corporate gifts are given during special occasions like Christmas party,
company anniversary, employee recognition day, retirement, and etc. One
can give corporate gift to someone who works in a different company.
However before giving anything, one important thing to always keep in
mind by the giver is the company policy on giving out gifts. Most
companies (big or small) have policy when it comes to giving corporate
gifts. Usually, it includes a dollar amount that they can only spend for
a corporate present. And while a giver would want to stick with his own

Companies spend millions of pounds in promotional gifts. But the question is: Do promotional gifts really work? The answer is yes and no. Promotional products bring expected results when you select promotional items which work with your target audience, a gift which impresses the recipient and compels him to use it. Promotional gifts turn out be a waste of time and money when they are selected without giving a lot of thought. Poorly designed promotional gift disturbs customers, no end. Experts say that many companies distribute promotional gifts to get sonic results but they can get discernible results if they use it in a planned and structured way. That's why it is very important to distribute promotional products which really work with the audience.
David L. Weiner, author of the Complete Sales Promotion Handbook for P-H-C-P Wholesalers offers three basic reasons why a company should distribute promotional products to its customers:
To generate good will

Promotional USB thumb drive is becoming one of the most popular
products that are being gifted by various companies these days. Anyone
who uses computer system needs to compulsorily have it. This little tool
is a simple and portable memory storage device, which can store large
amounts of data and can be easily carried in the pockets.
The
earlier versions of portable storage devises like the floppy drive had
limitations of being bulky and with little storage capacity. USB flash
drive has overcome such limitations in a big way. These storage drives
are used by people worldwide, as they are portable and extensively used
in storing many things besides data. To mention a few, people use them
for saving pictures, music and videos as well. Hence, this little device
is strategically used as promotional product.
This little product
can effectively promote your business if used as promotional
merchandise, especially because of its durability, po

Shenzhen, China is the centre of the country's economic miracle.
In just over 30 years Shenzhen has been transformed from a tiny little
fishing village to the most prosperous "Special Economic Zone" in China.
Because of this many companies look to open their first Chinese office
in the city and there are certainly many good reasons to do so. So here
are five of the best to get you started.
Proximity to Hong Kong
Hong
Kong is only a few miles away and there are multiple easy to access
crossing points dotted around the city. The busiest border point is
Lohou where tens of thousands of people sally back and forth every day.
For
expats this means it's both convenient and cheap to get into Hong Kong
with a round trip journey on the island's MTR system costing around 100
HKD (around $13 USD), and station hopping between points after crossing
the border is good value too (usually no more than 10 HKD).
For
businesses that mea