Content marketing requires you to put your name and face on everything you write. Readers tend to trust people more than brands, but that places an extra burden on the writers. You have to get out of your comfort zone—and you have to learn to be okay with the people who aren't so supportive.

On one hand, I believed in myself and I knew that I wanted to contribute something to the world around me. But on the other hand, I was scared that people wouldn’t approve of my work and would criticize me when I started sharing the things I cared about or believed.

PS - I’m looking to partner with a few great businesses to sponsor this newsletter. It reaches a bunch of smart folks from places like Google, Apple, Spotify, New York Times, Marriott and Harvard. Shoot me an email if you're interested in working together.