Why do most professional photographers count on black?
A small but fundamental difference that defines every colour; a basic principle, but it hasn’t been seen perfectly until now. Open your eyes for you have yet to experience all the colours in the world...

Miss the beauty of a star-filled night not masked by city lights?

The night sky is filled with many colours and wonders, but most people are not able to see it. Because the night sky is polluted by artificial light. But when you travel away from the city lights, you can gaze upon the marvelous wonders of the night.

Did you hear of the astonishing event in Reykjavík, Iceland, when all the lights were turned off at night for Aurora Borealis?

For too long the City lights had overwhelmed natural wonders of the night sky. But one night, in 2006, people turned off their lights. As darkness enveloped the City the most amazing sight appeared above. The beautiful colours of the Northern Lights. The depth of darkness was key to the colours appearing so vivid.

This is identical to the principles of
LG OLED TV

There’s no limit to what can be seen when colour is true life. What was previously unseen in the shadows is now clearly visible. A perfect image from any angle provides a wider view of life.

OLED TV WAS RELEASED TO GREAT ANTICIPATION
QUICKLY GAINED A DEVOTED FOLLOWING

The whole world is amazed by LG’s OLED technology,
which delivers perfect black and true-to-life colour
the ingredients for outstanding picture quality.

What an Adobe expert has said about OLED Black

“With HDR, for me it all comes down to the power of light and how to control it.
How black is the black and how pure is the white? new content as it rolls out HDR is
a good feature to talk about, but should be lower down in the order of appearance.”- David K Helmly / Adobe Systems, Inc / Sr. Manager World Wide Technical Field Team ProVideo

“Here are 2 TVs showing LED vs OLED. There is virtually no bleed
of the white light. In simple terms pure black is produced by turning off
the voltage at the pixel level. You’ll quickly notice when the TV goes
to pure black it looks as if the TV is completely turned off.”

What NASA’s official partner said about LG OLED TV

“LG’s OLED TVs, with their ability to deliver deep blacks, showcase the recently announced NASA TV UHD channel in the best possible way,
taking consumers much closer to the real experience of being in space”- Harmonic, NASA’s official partner for NASA TV UHD Channel

Is the LG OLED TV turned on or off?

About Chris PirilloChris Pirillo has been working in the content publishing industry since 1996. He launched his first company,
LockerGnome, to provide practical technology knowledge to millions shortly after attaining a degree in English
Education. Not long thereafter, he became an expert in growing online communities – a skill that has served him
well as the Internet has evolved.
He’s hosted television programs, conferences, and radio shows – frequently called upon by media outlets to help
translate “geek” into something everybody can understand.