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Wharton Digital Press&nbsp | &nbspNovember 13, 2013

The Social Entrepreneur’s Playbook, Expanded Edition

Available for the First Time

Wharton Digital Press is pleased to announce the publication of the complete edition of The Social Entrepreneur’s Playbook, which covers all three phases of the start-up to scale-up process.

Five months ago, Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, offered the first phase of their start-up method as a free ebook. Based on crowd-sourced feedback from readers of the free ebook and drawing on the authors’ more than 26 years’ combined experience developing and studying social enterprises in the field across Africa and in the United States, this new edition provides guidance for each phase.

Filled with accessible frameworks and tools, as well as inspiring stories of social entrepreneurs, The Social Entrepreneur’s Playbook is a must-read for any aspiring or active social entrepreneur, as well as philanthropists, foundations, and nonprofits interested in doing more good with fewer resources.