SAN FRANSCISCO, CA: Salesforce and Box join forces to deliver their customers the access to Box content or content management services directly on Salesforce. It eliminates the need for switching applications or creating elaborate workarounds.

Customers are allowed to use the Content API to integrate with existing systems, automate work processes and build custom apps on the same enterprise-grade API that powers the Box application. Also, it comes up with support for single sign-on, file encryption in transit and at rest, built-in granular permissions and access settings, which focuses on innovation. It also leverages audit data and event notifications regarding the account, organization or app in real-time. Jeetu Patel, SVP of Platform and Chief Strategy Officer, Box says that, “The reason the content management market hasn’t had standardization happen in a good way is that most systems don’t allow content to be accessed from whatever you happen to be using.”

The partnership involves two types of services called Salesforce Files Connect for Box, and Box SDK for Salesforce. Salesforce Files Connect is a plug-in which allows the smooth integration of Box content directly into Salesforce, either on a smartphone or a computer. It allows customers to access and share Box Files as part of their normal workflow. Whereas, Box SDK is a software development kit in which the developers on the Salesforce platform can build applications that embed Box content management features in the application.