Fact: Collectively, the books, essays, and digital projects by these and other women scholars are pushing frontiers of how to read, understand, and study poetry, breaking down outdated binaries like “raw” and “cooked,” “oppositional” and “quietist,” lyric and non lyric. They are studying poetries in the plural (not Poetry) as cultural forces and as ways of thinking linked both to the everyday and the ideal, with sources in mass, popular, and counter cultures, computers and archives, transnational circuits of exchange, and public and political spheres. They are finding poetry in schoolrooms, diaries, letters, magazines, radios, cafes, movies, nature field guides, civic events, art centers, handbooks, slams, and digital pixels, as well as in books and little magazines. For them, “poetry” refers to a diverse set of historical phenomena ranging from what Damon calls fugitive “micropoetries” to intentionally epic-length works like Helen in Egypt, one of the texts that Bryant (pictured here) examines at length in Women’s Poetry and Popular Culture.

Fact:P&PC knows some of these people personally, and some of them we’ve never met. But to a one (and at risk of sounding cheesy) we’re inspired by them all.

Back in 1989, Susan Lanser published “ ‘The Yellow Wallpaper’ and the Politics of Color in America”—an essay that used the example of Charlotte Perkins Gilman’s now-canonical short story to praise how feminist literary criticism changed and opened up the practice of literary studies and yet had its own blind spots; in focusing solely on the liberation of the imprisoned women in “The Yellow Wallpaper,” Lanser claimed, feminist scholars “may have stopped short, and our readings … may have reduced the text’s complexity to what we need most: our own image reflected back to us.” In revealing the limits of feminism’s “relentless pursuit of a single meaning”—a pursuit that initially freed readers from a patriarchal canon and critical method even as it was threatening to become restrictive insofar as it approached texts as primarily about gender from a white, middle-class perspective—Lanser studied the yellowness of the yellow wallpaper, a central detail of the story that, amazingly, had escaped all but the most marginal commentary by critics.

As one reads Lanser’s essay today, it is almost possible to imagine the lightbulb moment when Lanser asked herself “But why is the wallpaper yellow—and not red, or purple or green?” Lanser’s subsequent re-reading of “The Yellow Wallpaper” is superb and superbly challenging, as she ties the color yellow to discourses of race and immigration in America at the time of the story’s writing (the late nineteenth century)—discourses that used the word “yellow” as a pejorative, catch-all description to refer to non-Nordic peoples including African Americans, Chinese, Jewish, Irish, and Italians. Putting the racial connotations of “yellow” in conversation with Gilman’s own complicated politics—Gilman was a socialist and feminist who nevertheless took anti-immigration and pro-eugenics stances and imagined "yellow" peoples as inherently more patriarchal and less capable of personal improvement than Nordic ones—Lanser reveals the woman trapped in and behind the yellow wallpaper to have a complicated ethnic-female identity with which the story’s narrator is simultaneously repulsed and seeking to free. “The Yellow Wallpaper,” Lanser claimed, is not a story about woman’s predicament in a male dominated world generally speaking, but one about that predicament as it intersects with the ambivalences and contradictions of race and ethnicity.

In Women’s Poetry and Popular Culture, Bryant pursues something of the same approach as Lanser—examining the limits that feminist literary criticism has set up in the process of challenging the traditional literary canon and methods of literary scholarship—by taking on the oft-held feminist assumption that the woman poet always writes as an outsider and is thus primarily seeking, and engaged in, activities of transgression, subversion, parody, and critique. Scholars tend to assume, Bryant claims, “that women poets set out to subvert the mainstream” and therefore always offer “an oppositional aesthetic, a counter-discourse” when, in reality, they may write as cultural insiders as well. “The wide scope of women’s poetry does not conform to the contours of loyal opposition,” Bryant writes. “Even the signature styles of our key figures are more vested in the mainstream than we think.”

Women’s Poetry and Popular Culture thus revisits and rereads the work of several "key figures" in relation to their respective connections to the mainstream—sustained connections or motifs that Bryant calls their “signature styles”—and for how they claim the cultural center and write as cultural insiders rather than as outsiders. Chapter One focuses on the “CinemaScope poetics” of H.D.’sHelen in Egypt, a book that appeared the same year that Warner Brothers released the movie Helen of Troy (1956) and that borrows from the “cinematic ruptures of popular film and postwar geopolitics.” Chapter Two argues that the innovation in Stevie Smith’s funky illustrated poems (such as the one pictured here) was made possible in part by well-established practices in children’s literature. Chapter Three explores how the “cross-racial inspection” of Gwendolyn Brooks’s postwar poetry that “make[s] whiteness visible” owes a debt to the strategies of Ebony magazine and thus becomes “not simply a counter-discourse, but central to the national conversation about race” at the time. Indeed, Bryant writes, “Racial politics and popular culture contribute as much as modernist influences to the much-remarked difficulty of Brooks’s postwar poetry.” Chapter Four finds that many of the strange or surreal images in Sylvia Plath’s poetry pull directly from images of domesticity appearing in 1950s women’s magazines. And Chapter Five argues that the famous (and famously creepy) persona poems of Ai and Carol Ann Duffy—poems that resist confessional modes of communicating the “feminine” self in favor of creating portraits of serial killers and child abusers—have direct analogues if not sources in a “mainstream extreme” frequently encountered in sensational journalism and TV shows such as America’s Most Wanted.

In a paragraph seemingly included to answer just the sort of question that the P&PC office interns might consider raising, Bryant explains that Women’s Poetry and Popular Culture focuses on canonical or near-canonical poets—rather than on the many, now forgotten women poets who wrote with mass audiences in mind and regularly published in newspapers and mass-circulation magazines—for three main reasons: (1) because studying “established poets allow[s] for a reorientation of the field” since the field values them and calibrates itself in relationship to them; (2) because they are widely available in anthologies and thus don’t require recovery projects or archives to access; and (3) because many of these poets “prove difficult to position as cultural outsiders” in the first place, given how they’ve been lauded and honored in literary culture; they are prize winners, poet laureates, and even (especially in the case of Plath) figures recognized in and by the mass media. We here at the P&PC office can understand all that and, now that Women’s Poetry and Popular Culture has opened up the subject of women writing as insiders and not solely as members of a "loyal opposition," we hope that other scholars will check out the careers of poets who aren’t held in such high esteem today—poets like Anne Campbell, Grace Noll Crowell, 1961 Pulitzer Prize-winner Phyllis McGinley (pictured here on the cover of Time), Nancy Byrd Turner, Helen Welshimer, and Ella Wheeler Wilcox, for example—and who made not just their poetry but, in some cases, their livings from positions writing inside mainstream popular and mass culture.

If this is one doorway that Women’s Poetry and Popular Culture opens up for other scholars, then there’s another that P&PC sees as maybe a bit more dicey but all the more provocative for being so. All of the poets showcased by Bryant take popular and mass cultural resources and turn them into opportunities for good art and innovative, usually progressive ends; that is, even though they operate as cultural insiders rather than outsiders, these poets still (inevitably?) produce politically or artistically progressive poetry. H.D.’s Helen in Egypt, for example, “calls into question the privileged masculinity of Homeric epic” even as it replicates some of the strategies of Warner Brothers. Smith’s poetry is read in relation to the mainstream but is celebrated for “the counterintuitive innovations” that result from Smith’s engagement with that mainstream. In her “artful forms,” Brooks (pictured here) perceptively and intentionally “pressured the rigid dualities of US racism.” Plath (Bryant calls her “a poet of Madison Avenue”) “did not just write domestic poetry; she reinvented it … by tapping the rich ambiguities and strange images of the everyday” and by making “poetry a form of cultural analysis.” All of which is to say that once Women’s Poetry and Popular Culture has broken apart the assumption that women poets are by default outsiders, it risks replacing that assumption with another: that when women poets do write as insiders, they generally succeed, innovate, transform, and write progressive poetry. In a postscript titled “Key Notes: Manifesto for Women’s Poetry Studies,” Bryant writes:

Too many of us still believe that a woman’s poem must resist popular culture to be successful. But we have seen that it offers poets aesthetic inspiration as well as an ideological sounding board. As artful consumers, poets open their signature styles to the graphic and the glossy, the screen and the scene. Modern and contemporary women poets take popular culture into their work, and readers must take it into fuller account.

To the end of more fully accounting for this overlooked feature of twentieth-century women’s poetry, we here at P&PC think it would also be worth having examples of scholarship that don’t cast women’s writing from the center as an almost uniformly successful activity, but as one entailing various sets of compromises and perhaps even failures as well. That is to say, Women’s Poetry and Popular Culture is so successful at what it does—making the links between women’s poetry, popular culture, and the cultural mainstream indisputable—that some more ambivalent or even negative examples would be worth including in the mix. Bryant has shown us how the center offers a set of resources for writers who then successfully use them, but where did other attempts to engage or write from the center limit or disable women writers, and how? Where did they fall short or go wrong, and why? Where and why do the forces of the market or insider positions (ideological or otherwise) curtail or confine them (one might even say get them to “sell out”), and how might those examples round out our sense of the dynamic intersection that Bryant has challenged us to map? It’s not an impossible task. To do so in regard to women’s poetry, however, would mean stretching feminist literary theory in yet another unconventional direction—one that would critique or call out, in addition to praising, showcasing, or representing for the poetry—and thus ensure that our operating assumptions as readers and critics don’t become as entrenched as they were before people like Bryant took them to task.

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About Me

Further thoughts on the intersection of poetry and popular culture: this being a record of one man's journey into good bad poetry, not-so-good poetry, commercial poetries, ordinary readers, puns, newspaper poetries, and other instances of poetic language or linguistic insight across multiple media in American culture primarily but not solely since the Civil War

"Mike Chasar's brilliant, witty book is the definitive guide to the growing field of American popular poetry. Empowered by prodigious research and informed by thorough knowledge of the traditional poetry canon, Chasar's five chapters take us deep into the way poetry functioned in the lives of ordinary people." — Cary Nelson, University of Illinois, editor of The Oxford Handbook of Modern and Contemporary American Poetry

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"Burma-Shave quatrains, newspaper columns, scrapbooks with thousands of stanzas held together by affection and paste, folksy, pseudonymous, nationally famous radio hosts and the fans who sent them an avalanche of homemade verse: these are just some of the materials taken seriously in Mike Chasar’s extraordinarily memorable, and likely influential, study of popular American verse, and of the popular culture that grew up around it, for most of the twentieth century. Chasar combines the painstaking, arduous archival methods of real historians with the close analyses that we expect from literary critics, applied to verse, to images, and to informative prose ephemera. He persuasively links Williams Carlos Williams’s innovations to roadside signs, the Iowa Writers’ Workshop to the Hallmark card; he may change how you see some eminent writers’ work. Even more than that, however, Chasar should get twenty-first-century readers to sit up and notice the uses that so many Americans, only a couple of generations ago, found for the poetry that they enjoyed. Or, to take up a mode that Chasar appears to be the first to analyze: THIS OLD-TIME VERSE/ HAS LOTS TO SAY/ IF YOU CAN READ IT/ CHASAR’S WAY. His book is an ambitious, serious claim on present-day literary studies; it’s also a surprise, and a delight." — Stephen Burt, Harvard University, author of Close Calls with Nonsense: Reading New Poetry

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"As Bob Dylan put it, 'We have our ideas about poets,' and we certainly have our ideas about poetry. Lately, those ideas have led to a national outcry in favor of bringing poetry back into American public life. But in Everyday Reading, Mike Chasarshows us that if we can rethink our ideas about poets and poetry, we will find that poems have always been part and parcel of modern life. This is an important—really, a necessary—book for anyone interested in modern poetics, in the history of reading, in the many appearances of poetry in the era of its supposed disappearance." — Virginia Jackson, University of California Irvine, author of Dickinson's Misery: A Theory of Lyric Reading

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"This breakthrough study convincingly shows that American poetry in the opening decades of the twentieth century, far from being a largely elitist product that appealed to a limited audience, circulated among a number of different readers to a remarkable degree and left its traces in surprising areas." — Edward Brunner, Southern Illinois University Carbondale, author of Cold War Poetry

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"The lyric spring will never cease creating an emotional pressure, sought after by every searching consciousness—this is what Mike Chasar ... has shown in his book Everyday Reading" — Marina Zagidullina, New Literary Observer

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"[T]he originality of Chasar's close readings, the sheer amount of research informing each chapter, and the speculations on what can be learned from such careful analyses of popular cultural practices make Everyday Reading not so everyday and well worth reading." — Lisa Steinman, The Journal of American History

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"[The] tension between the poetic and the popular is the crux of Chasar's fun and thoughtful book. Chasar is a literary archaeologist. He excavates the poetry in Burma Shave ads, literary scrapbooks of the 1920s and 1930s, old time radio shows, and yes, even Hallmark cards. His close reading of [Paul] Engle's poem 'Easter' as well as the reproduction of the actual card is genius. His thesis is that early-twentieth-century market culture was saturated with poetry (as opposed to 'Poetry') that was participatory rather than exclusionary. This emotional interactivity with poetry, Chasar posits, set the stage for the bizarre matrix of media, commerce, and culture that would come to define the second half of the twentieth century." — Dean Rader, American Literature

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"Everyday Reading goes far in illustrating how poetry played a much larger role in most Americans' lives than it does today. Chasar paints a picture of a more various and ultimately dissident American public than most might have expected, a public for whom poetry was a crucial part of an overall strategy to counter the dominant political, economic, and social paradigms of their era. Written beautifully and researched meticulously, Everyday Reading will prove an important resource for political and cultural historians, literary scholars, and anyone else interested in how poetry transcends the page and becomes an active part of how we spend our days." — Daniel Kane, Journal of American Studies

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"Highly recommended." — Choice

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"Everyday Reading is sure to act as a touchstone for scholars interested in popular digital literature as well as the contemporary avant-garde....[It] concludes with a flourish: an anecdote about the author's grandmother's use of clipped poetry in wartime letters to her husband that evidences Chasar's arguments while remaining personal and poignant. It is a fitting moment for a book that is so innovative, important, and constantly successful" — David Levine, CollegeLiterature

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"Scrapbooking, which appears in other chapters following the first one, becomes the controlling metaphor for Chasar's study—and for reading habits today. With so many cultural products driven by individual tastes and various engines of a global economy, readers inevitably select and construct their own 'tradition,' which may have much or little to do with what they have been taught is important. Chasar's well-documented, thoughtful book offers the larger picture of this phenomenon, of which the battle for the best is only part of the story." — Rhonda Pettit, Reception

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"A brilliantly written book, startling the reader with his thorough research and analysis" — Sheila Erwin, Portland Book Review

Now Available from the University of Iowa Press

"[Poetry after Cultural Studies] should become an important part of debates about what poets do, what their poems are good for." — Stephen Burt, author of Close Calls with Nonsense: Reading New Poetry