De Boer’s ensembles are all within an earthy color palette making them feel carefree and nature-inspired. One such ensemble consists of a khaki, army-style jacket paired with a brightly colored and patterned miniskirt and a large fabric messenger bag. The result is a boho look with a high fashion attitude.

Photographer Tom Allen also captures this boho tendency by encouraging model De Boer to hit some relaxed poses and to shy away from the unsmiling tendencies of haute couture. With these changes, De Boer looks like an average, fun-loving girl, making this editorial both eye-catching and relatable.

These clothes demonstrate a resurgence of boho fashion and hippie culture. Perhaps this isn’t the last ‘Free Spirited’-ed campaign that will appear in the market.