By the way, just in case you haven’t come across TED Talks already, check out the video above first – it does a great job of explaining the concept, as well as being essential viewing in it’s own right.

But wait – TEDx? What does the “x” stand for ? A TEDx conference is the same thing as the main TED conferences, but smaller, local and independently organised. If you think that means it’s in any way a poor relation though, you couldn’t be more wrong – just look at that line-up !

There are plenty of moments to enjoy in this video with veteran mastering engineer Howie Weinberg – not least, proof that mastering engineers really do have a sense of humour !

I want to pick up on just one thing he says almost in passing though, and amplify it. People are always asking “What is mastering”, and it’s a question that lots of people have tried to answer, including me:

But Howie’s analogy is short, sweet, and very, very, deep. He says that a mastering engineer is like a photographer who specialises in retouching images in the darkroom to get the very best out of them.

I want to make that statement simpler, and explore the idea in a little more depth:

(Subtitled – “Win the loudness war with our step-by-step and audio guide”)

Now immediately I should say – I love MusicRadar. It’s a great site – I highly recommend it. Masses of news, posts, discussion and information for anyone interested in music and music technology. They were one of the first places to pick up and post about how bad Death Magnetic sounded, and link back to my blog. As a result, Wired magazine and the Guardian found the story and started writing about it, and the rest, as they say, is history. The bad press generated by Death Magnetic has done a fantastic job of raising awareness about this issue, and I for one am very happy about that.

So, MusicRadar rocks.

But that post is useless.

Sorry, but there it is. My reasons for saying so though, may not be what you’re expecting.