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Job Description for Social Media Manager

Social media managers are responsible for facilitating social media tasks and communicating with customers and vendors to manage social media pages, profiles, and sites. They also use personal computers to write company statements and respond to questions, concerns, and inquiries.
Social media managers must be highly proficient with Microsoft Office applications for word processing, email management, spreadsheets, and presentations. They must have strong communication skills in order to lead te…Read more

Social Media Manager Tasks

Develop and execute the corporate social media strategy.

Monitor Web 2.0 activities across departments and geographies, guiding participants on integration and best practices while encouraging successful participation.

Identify influential opportunities, engage regularly with audiences online and speak publicly as a thought-leader on the company social media strategy.

Popular Skills for Social Media Manager

Skills in Content Management, Social Media Optimization and Copywriting are correlated to pay that is above average. Skills that pay less than market rate include Blogging and Marketing Communications.

Pay by Experience Level for Social Media Manager

An early career Social Media Manager with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of $45,239 based on 21 salaries. A mid-career Social Media Manager with 5-9 years of experience earns an average total compensation of $60,000 based on 9 salaries. An experienced Social Media Manager with 10-19 years of experience earns an average total compensation of $65,000 based on 5 salaries.

Employees with Social Media Manager in their job title in San Francisco, California earn an average of 60.1% more than the national average. These job titles also find higher than average salaries in New York, New York (24.8% more) and Washington, District of Columbia (22.0% more).