Brand Vision & Management

Inspiration Starts Here.

Kitsap Regional Library's new brand illustrates a commitment to serve and the values of the unique and diverse communities that the library supports. It speaks of a library that is dedicated to a thriving, literate community, working hard to bridge the digital divide. The new brand is action.

Mission & Values

Staff Advocacy

Using grassroots guerrilla marketing, The Agency was created to move the culture of the Library. Armed with a passion to incite library love, this team inspired their community and created connectedness.

Chapter Author

Video Production

Launching a Brand

Storyboarded and produced a video to tell the story of how the new identity for the library was developed and why it is important. This video was the first glimpse of a new story for Kitsap Regional Library for staff and community. Produced in partnership with videographer Mike Barnet.

One Book Commercial

Scripted and produced a commercial to launch the Traveling Book Campaign highlighting Kitsap Regional Library's community reading program and welcoming all in the community to participate. The commercial was seen on major cable channels locally and on social media. Produced in partnership with videographer Mike Barnet. The Traveling Book Campaign received the prestigious John Cotton Dana Public Relations Award in 2013.