Despite layoffs, Motorola's Moto Z line will continue

Sally Carroll |Saturday, March 10, 2018

Despite layoffs, Motorola's Moto Z line will continue

It said that the brand Moto would be now concentrating on the G, E, and Z smartphone ranges and that the X series, later on, might make a comeback. The company will also be scaling back on Moto mods, focusing on ones that "turn a profit" instead of the niche market it now caters. Reports about the layoffs emerged a few days ago after a Motorola employee said the company's workforce in Chicago has been halved. The Moto X5 was set to succeed the mid-range Moto X4 smartphone that came with a glass and metal design along with stock Android software and a solid performance.

Along with all of the above cutbacks there are also reports that the company plans to cancel the Moto X5 in a bid to pare back the sheer number of devices they are releasing.

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News surrounding the layoffs isn't surprising as Lenovo had announced late past year that it planned to do so over the next few quarters. The Moto Mod line would continue but with the concentration being again on mods which could actually yield a profit.

"In late 2017, Lenovo announced a worldwide resource action that would occur over the next several quarters, and impacting less than two percent of its global workforce". This weeks employment reductions are a continuation of that process. Motorola countered our reported with a very vague statement, saying the layoffs were less than half of the existing staff (AP confirmed it to be a total of 190 people) and that the Moto Z family would live on.

"We are not going for any fixed target (to reach 1,000 "Moto Hubs") but it can be as soon as in the next six months", Mathur, who is also the executive director for Lenovo India, told PTI. Customers can experience the all-new JBL Sound Boost 2 speaker, Moto TurboPower Pack battery mod and the GamePad Mod to explore their passions. Details regarding the new Moto Mod is slim and there is no word on the price or when the product will be announced.

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