This blog is a compilation of web links and video links. Not all video links are AILV students, but the AILV student work represents over two million hits on youtube.com. Lots of other ideas, too. * It's definitely a challenge, but you can do it.

Sunday, November 9, 2008

In Danny Meyer’s book Setting the Table, he tells of a story meeting the remarkable head of Neiman and Marcus. Stanly Markus. Who better to know what is "the best" than the man who made Neiman Marcus synonymous with excellence for more than fifty years? Danny Meyer had just opened a new restaurant and it was not going as well as he had expected. He said, “This might be the worst mistake I’ve ever made.” Stanly Marcus responded, “So you made a mistake. You need to understand something important. And listen to me carefully: The road to success is paved with mistakes well handled.”

His book Quest for the Best outlines Marcus's philosophy of what constitutes the best in goods and services and how to receive it. Marcus gives good advice on how consumers can educate themselves about the best, demand it, and get it. Originally published in 1979, Quest for the Best is timelier now than ever.

Tuesday, November 4, 2008

If you have an apple and I have an apple, and we exchange these apples then you and I will still each have one apple. But if you have an idea and I have an idea, and we exchange these ideas, then each of us will have two ideas.

Its midterm and the quarter is going fast. Some of the student videos are really well done. Many of the student videos are doing quite well, but they did not get the hits I was expecting. I guess that the election just reached a saturation point where it was difficult for a student video to break though the commercially made and new worthy stuff that has flooded the internet. We had much better luck with our parodies of the super bowl style commercials in January because people seek those out. With a constant flood of political media, funny student videos just seemed to be lot harder to promote. I guess it is also difficult to compete with Comedy Central (http://www.comedycentral.com/), Bill Maher (http://www.billmaher.com/) and the late night pundits (http://www.nbc.com/Saturday_Night_Live/), too.

Twitter Updates

Twitter Updates

About Me

As an instructor with an MBA in International Marketing and Economics, I have a decade of experience in being the economist in the marketing department of an international company. I think I get a pretty accurate picture of how the students evaluate my class.
“You can not be referred to as an easy instructor, but I have to thank you for what you do for us. You hold us accountable and taunt us into bringing our A game. KK Interior Design
“There were times that I wanted to pull my hair out in frustration and times when I was on top of the world because I was excited and motivated with the project.” TS Filmmaking
“I would not have been as challenged and inspired to succeed if I had a more laid back instructor. I could tell Pinto really cared about what he was trying to teach us through these projects.” JK Graphic Design
“Slackers will never succeed in their business, and they will get a crash course in their ability to prepare through Pinto himself. …The past few months have been very difficult, but this is exactly what I needed. I benefited from this class completely and only wish I took it sooner.” AM Game Art Design