Fort Lewis College

Overlooking the historic town of Durango sits Fort Lewis College. A school whose history is as rich as the surrounding mountains are in beauty. When
the time came for the school to develop a new family of athletic marks, they knew it would be necessary to turn to a branding agency that understood
their uniqueness. Adrenalin was included in a national search amongst other sports branding agencies and would ultimately prove to make the grade.

The result

The logo family showcases the school’s beautiful setting and rich Native American history and has led to an increase in merchandise sales.

Adrenalin

Founded in 1997, Adrenalin is a full-service branding, marketing and design agency that focuses on brand expansion through developing narratives, behaviors and visual components for organizations around the world.