These last pages contain the list of participating St. Louis fashion houses and an index of advertisers, as well as general business to business ads and misc. fashion advertisements. What an interesting glimpse into the history of fashion- who would have guessed that St. Louis had so many designers and was a center of fashion in the 1920s?!

The only 2 pages left to scan are the color ads at the end, which I will post tomorrow!

I’ve gone ahead and converted the index of advertisers and the list of fashion houses to text (forgive my lack of formatting), and then below that are my scans:

About The Author

Professional WordPress nerd. Lover of all things older than me. I am fascinated by early 1900s labor and feminist history, and have a sporadic addiction to reading nonfiction about those things on Archive.org. I scan old photographs and ephemera when I get really super bored. On Etsy I sell vintage clothing that I got as part of an interesting trade deal a few years ago.