Good News – Some Things Are Getting Better . . . And Bigger

Many women may have long suspected it, just as many men have secretly hoped for it. But it’s official: women’s breasts, and particularly those of younger women, are getting bigger. While implants have been putting that little extra va-va-voom into some busts, mostly it’s a phenomenon that has occurred naturally in women, and exponentially so over the past 50 years. In fact, their cup size has tripled.

In 1960, the average bra size in Australia was 10B. Ten years ago, it was 12B. Today, it’s 14C. “It’s six to seven sizes up in a comparatively few number of years,” says Sally Berkeley, the general manager of bra company Berlei, which next month launches a new super-sized range of cups, up to an H, to add to the traditional A-to-E dimensions. Rival Eveden now has a K cup, while Triumph is up to a G and is trialling a new cup size, J, for the next season.

There’s not much to say about this except it’s the greatest thing since sliced bread (showing my age with that reference, but seriously it is.)