Thursday, April 10, 2008

Please join us for the Mashup Awards Event 2008 Thursday, April 17, 5:00 pm in the Class of '55 Room in Van Pelt Dietrich Library Center. Dr. Peter Decherney, Assistant Professor of Cinema Studies and English, and Chair of the Weigle Information Commons Faculty Advisory Group, will moderate this event.

Leah Kauffman is the singer and songwriter behind the massive YouTube video hit "I got a Crush on Obama" which now lists over 7.5 million downloads. She is the singer and songwriter for the "My Box in a Box" video which now lists over 3.7 million downloads on YouTube. She has created several other viral videos with the group BarelyPolitical.com as well as on her own. This Temple University undergraduate student's creations have been featured in several national magazine articles as well as on national TV shows. She released her first album "Folk and Fantasy" in 2005. Leah will share excerpts from her videos and her insights on what makes a YouTube video successfully "viral", attracting millions of viewers and national attention.