Sunday, January 14, 2018

A Case for “Flashing” to be in Dictionaries

In last week’s column, I nominated “flashing”—along with
“k-leg”—as a candidate for inclusion in dictionaries. Many readers requested
that I share the column where I first wrote about “flashing. I am doing just
that today.

The article that follows was first written on January 6, 2010 in
the People’s Daily and was expanded
extensively in my book. I have mentioned in other columns that in both American
and British English, one of the dominant meanings of “flash” is to briefly
expose one’s nudity publicly. So be careful not to use the word outside
Nigeria. You might trigger a tragic miscue.

An American friend of mine who was born in Nigeria but who left
the country when he was a teenager in the 1960s shared with me an unpleasant
experience he had with “flashing” when he visited Nigeria in 2010. He shared
his phone number with his childhood friend and asked to have his friend’s
number in return. Instead of going through the trouble of writing or reading
out the number to him, his Nigerian friend said it would be easier to just call
him. So he said, “Hold on a minute. Let me flash you.”

My American friend said he ran as fast as he could. “I didn’t want
to see the naked body of an aging man in public,” he told me. “I thought he had
gone crazy!” He never saw his Nigerian friend ever again. It was only after he
shared the story with me that he realized that his friend would think it was he
who had gone crazy. He had no idea that “flashing” meant an intentional missed
call in Nigerian English.

So be careful where you use the word. Nevertheless, I think the
word exemplifies lexical creativity.

My former American student who is now my Facebook friend wrote a
status update on Dec. 31, 2009 that got me thinking about Nigerian linguistic
inventiveness. He wrote: “Ok, I'm REALLY sick of how the Colombians will call
you, hang up immediately, and wait for you to call them back so that they don't
waste their own cellular pay minutes.”

This lily white, perfectly gracious American who has friends in
the South American nation of Colombia could have saved himself the torment of
writing his status update with these needless overabundance of words if he knew
the Nigerian meaning of “flashing.” Nigerians call what he described in so many
words “flashing.” He could have simply written something like: “OK, I’m REALLY
sick of Colombians flashing me.” All fairly affluent—and diasporan— Nigerians
contend with this reality on a daily basis.

As linguists know only too well, language reflects people’s
material reality. Americans have not lexicalized the act of necessitous people
briefly calling financially well-situated friends and relatives, and hanging up
in hopes of being called back because it is not in their mobile telephonic
culture. In most cellphone plans in the United States, phone users get charged
both for making and for receiving calls. So there is no incentive to “flash”
anybody.

The comments that followed my ex-student’s status update showed
that “flashing” is a decidedly “Third World” peculiarity, and most countries
that practice it have different creative neologisms to capture it. For
instance, a commenter said Pakistanis and Indians call it “one-ring.”
“One-ring,” he said, is both a noun and a verb. So it is typical for Pakistanis
or Indians to say something like, “That wasn’t a real call; it was a one-ring.”
Or “he one-ringed me.”

Another commenter wrote that people in some poor European
countries, where call recipients don’t get charged for incoming calls, also
“flash” their more prosperous friends and relatives. He said the word “squeal”
(which ordinarily means to utter a high-pitched cry like a pig or to confess)
has been appropriated in the service of expressing the sense we convey in
Nigeria when we say someone has “flashed” us.

What became obvious from the discussion that my ex-student’s
status update generated is that the existing corpora of contemporary English in
the UK and in America have no lexical items to capture a prevailing telephonic
idiosyncrasy in poor countries where endemic poverty compels people to
"flash" or "one-ring" or “squeal” people who are thought to
be comfortable enough to afford to call back. Since nature abhors a vacuum,
English-speakers across the world who live with this emergent techno-cultural
peculiarity are expanding the semantic boundaries of proximate vocabularies to
express their reality.

Sooner or later, lexicographers will have to come to terms with
these semantic extensions since English is now for all practical purposes the
world’s lingua franca.

If these linguistic inventions had emerged in native-speaker environments,
they would certainly have been codified in notable dictionaries by now. For
evidence, see how several American idiosyncratic words that were never captured
in any dictionary made it to the Oxford Dictionary last year. The word
“unfriend,” which means “to remove someone as a ‘friend’ on a social networking
site such as Facebook,” was Oxford
Dictionary’s word of the year in 2009.

Other America-centric words that made it to the dictionary are,
sexting (“the sending of sexually explicit texts and pictures by cellphone”),
intexticated (“distracted because texting on a cell phone while driving a
vehicle”), freemium (“a business model in which some basic services are
provided for free, with the aim of enticing users to pay for additional,
premium features or content”), funemployed (“taking advantage of one’s newly
unemployed status to have fun or pursue other interests”), birther (“a
conspiracy theorist who challenges President Obama’s birth certificate”),
teabagger (“a person, who protests President Obama’s tax policies and stimulus
package, often through local demonstrations known as “Tea Party” protests”),
deleb (“a dead celebrity”), tramp stamp (“a tattoo on the lower back, usually
on a woman”), etc.

Well, now we know that there are at least two other words apart
from “flashing” that may compete for the attention of lexicographers:
“one-ring” and “squeal.” There may be more. But I think “flash”— along with all
its inflections— is more deserving of being recognized and codified in
respectable dictionaries than either “one-ring” or “squeal.” “Flashing” is
semantically closer to the action it describes than the Indian/Pakistan
“one-ring” (which actually doesn’t exist in the English language) or the
European “squeal” (which is markedly semantically distant from the action it
describes.

“Flash,” of course, has many meanings, the most vulgar being to
expose one’s genitals in public. But there are other technologically derived
meanings of the word that make it proximate to how it is used in Nigerian English.
Flash, for instance, means to gleam or glow intermittently, as in “the lights
were flashing,” which is what literally happens when someone “flashes” your
phone. It also means to appear briefly, as in “the headlines flashed on the
screen.” When people “flash” us, their caller IDs appear briefly on the screens
of our phones.

Another word in the Nigerian linguistic repertoire that bears
testament to our linguistic creativity is the word “co-wife” or “co-wives,”
which we use to denote female partners in a polygamous marriage. I smiled
proudly the other day when a recent BBC report used “co-wives” in a story about
South African President Jacob Zuma’s marriage to his third wife.

Other Nigerianisms that serve our communicative needs but that are
absent from the word banks of Standard English varieties are, “naming
ceremony,” “chewing stick,” “pounded yam,” etc. As we internationalize the
cultural and culinary practices that these words denote, through our
ever-expanding diasporas, we also need to self-consciously export the creative
linguistic products that accompany them.

Of all the regions of the world, Africa has made the least
contribution to the English language. It’s time to reverse that.

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About Me

Dr. Farooq Kperogi is a professor, journalist, newspaper columnist, author, and blogger based in Greater Atlanta, USA. He received his Ph.D. in communication from Georgia State University's Department of Communication where he taught journalism for 5 years and won the top Ph.D. student prize called the "Outstanding Academic Achievement in Graduate Studies Award." He earned his Master of Science degree in communication (with a minor in English) from the University of Louisiana at Lafayette and won the Outstanding Master's Student in Communication Award. He earned his B.A. in Mass Communication (with minors in English and Political Science) from Bayero University, Kano, Nigeria, where he won the Nigerian Television Authority Prize for the Best Graduating Student. He writes a weekly column for the Nigerian Tribune. His research has won top awards. Read more about him here: https://www.farooqkperogi.com/p/about-me.html