Sunday, March 27, 2011

Remember Me? USHMM Campaign on Identifying Orphaned or Displaced Children During the Holocaust

Posted by: Jan Meisels Allen

On Monday, March 21, 2011, the United States Holocaust Memorial Museum [USHMM] (Washington D.C.) launched "Remember Me?," an international campaign that will engage the public by asking them to help the Museum identify 1,100 children who were orphaned, displaced, or separated from their families during the Holocaust and World War II.

The "Remember Me?" integrated marketing campaign is the result of an intensive team effort between the staffs of the Holocaust Survivors and Victims Resource Center and the USHMM Marketing office to raise public awareness about these young victims of the Holocaust and Nazi persecution. The USHMM offices designed the project to use all of the Museum's marketingtools to enlist the public's help in piecing together information about the children's wartime and postwar experiences, and facilitate renewed connections among these young survivors, their families, and other individuals who were involved in their care during and after the war.

The "Remember Me?" campaign will also serve to increase awareness about the Museum's Survivors and Victims Resource Center and the services it provides to Holocaust survivors, their families, and other victims of Nazi persecution.

The campaign's centerpiece is the "Remember Me?" Web site,www.ushmm.org/rememberme , which features a gallery of images and makes it easy for the public to submit information they might have about the children pictured there. As the Museum offices learn more about each individual, the associated Web site bio will be updated. The pictures, which come from the Museum and other institutions, were taken after the war by relief agencies in hopes of reuniting the children with their families.

Please visit the site and share it with your friends and family using the social media tools provided (Facebook, Twitter, etc) .