Agency’s AR service set to be ‘industry gamechanger’

A leading South Yorkshire-based marketing and design agency has become one of only a few companies in the country to offer its clients augmented reality (AR).

fenti have spent the past few months researching and developing the possibility of AR enhancements to its marketing services and the results have “surpassed all expectations”.

Mark Shipley, fenti Managing Director, said: “We’ve always prided ourselves in being true innovators and we’re honoured to be one of only a small handful of businesses countrywide that can offer a way to digitally revolutionise current marketing – and in many cases actually reduce costs.

“AR is already proving a gamechanger for customers that rely on their ability to showcase their products to customers.

“This technology allows you to show your client every aspect of a new product or innovation without you ever even having to leave your desk. They can peek into every nook and cranny, have a 360 degree tour and more besides.”

The state-of-the-art technology can add a whole new dimension to traditional marketing and transform a company’s brand presence like never before.

Mark Shipley added: “AR technology provides clients with a truly immersive and engaging experience using digital technology to enhance the world like never before.”

fenti have also used the technology to conjure up a new member of their team – ‘elefenti’ – the agency’s AR elephant is the new mascot.