Ferrari’s reputation for adopting daft model names has been reaffirmed with the announcement of its latest car – the 812 Superfast. Presumably the natural progression from this is the ‘Ferrari Hyperrapid’ or the ‘Ferrari Properquick’.

Remember, this comes after the brand put out a car called LaFerrari, which translates in virtually any language as ‘Ferrari The Ferrari’. Enough about names though, what’s this 812 Superfast all about?

The car is essentially a mid-life refresh of the Ferrari F12 range, replacing the Berlinetta coupe and TDF models. It will be the fastest and most powerful road-legal Ferrari in the brand’s 70-year history, which kind of warrants the OTT name.

How fast is that you ask?

Well, the 812 Superfast can get up to 62mph in 2.9 seconds, with a top speed in excess of 211mph.

Powering the 812 Superfast is a new 6.5-litre V12 engine, pumping out 788bhp and up to 718Nm at 7,000rpm, with 80 per cent of that torque available from a more accessible 3,500rpm.

Ferrari claims this makes the 812 Superfast “the new benchmark in the mid-front-engined sports car segment”. The brand adds that the car is “aimed at clients demanding the most powerful and exclusive Ferrari”.

Exterior design of the 812 Superfast boasts a fastback sleekness, consisting of a two-box design with a high tail, reminiscent of the glorious 365 GTB4 from 1969.

The design of the flanks visually shorten the tail, accompanied by impressively muscular wheel arches that underline the car’s power and aggression. The full LED headlights are integrated into the design of the sculpted air intakes on the bonnet to emphasise that front muscle, wrapping around the front wheel arch.

At the rear, four round tail-lights emphasise a design defined by its horizontal lines and give the 812 Superfast a broad, imposing stance, visually lowering both the spoiler and cabin.

The car is also being offered in a special new colour, Rosso Settanta, to mark the company’s 70th anniversary.

Expect the 812 Superfast to receive a world debut at the Geneva Motor Show in March.