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Jeter's Next Big Swing

"I don't miss playings," says the retired Yankee, as the press-shy captain leads website The Players' Tribune, where DeAndre Jordan and Tiger Woods break news (sorry, ESPN) and backers are betting on a media home run

Cooper also has proved his starpower outside the Hangover franchise with the surprise hit Limitless, a 2011 thriller from Relativity.

"We're very happy to take our relationship with Bradley to the next level," said Warners chief Jeff Robinov in a statement. "He's a proven, multi-talented star, and we expect this deal to see him emerge in a whole new light as a creative force."

Sheroum Kim, who acted as an assistant to Warners' production president Greg Silverman, has been hired as a development executive for Cooper's company.

Cooper, repped by CAA, becomes the only actor from the Hangover movies to ink a first-look deal with the studio. 22 & Indiana will be housed on Warners' Burbank lot. The name of the shingle comes from his father's address, where the actor-now-producer grew up.

Cooperis in now in pre-production on Serena, in which he'll star with Jennifer Lawrence. He has at least two movies set for release this year, including The Silver Linings Playbook, David O. Russell's follow-up to The Fighter.