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HTC U Play (32GB Dual SIM 4G LTE) is an elegant high-spec Android phablet from the Taiwanese manufacturer. Its unique name has a whole philosophy behind it. It is about you, the user, hence the name U. The phone features sublime ergonomics with a sleek and beautifully crafted Display that comes with Liquid Surface. The Super LCD screen is 5.2-inch in size and features Full HD (1920 x 1080 pixels) resolution with an outstanding pixel density of 428ppi. This ensures perfect clarity for games, movies, general display and photos/videos. The Display is covered with curved edge Corning Gorilla Glass, the best in class protection.

The device comes with the Android OS v7.0 (Nougat) along with the latest HTC Sense User Interface. It introduces HTC Sense Companion for the first time which is your digital assistant and learns your preferences over time. Based on those preferences it then suggests activities, tasks and actions. It can also advise you to leave office early in case of a weather storm or unexpected snowfall or remind you to keep your power bank handy in case you are going for a trip. It can even make restaurant picks for your weekend. The Sense UI also features voice recognition so you can control functions such as calls, messages, alarms etc with a few simple commands. The voice recognition works in sleep mode as well.

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