The Tribeca Film Festival has set submission dates for its 2014 fest, and it has named AT&T as its presenting sponsor. That role had been filled by American Express since the fest’s inception when it was hatched to bring business back downtown after the devastating 9/11 terrorist attacks. Over the years, it also included some pretty memorable Amex commercials with the likes of Robert De Niro talking about New York. Amex will still be involved in a sponsorship capacity, but AT&T steps up after first becoming involved a couple of years ago.

“Our relationship with AT&T reflects a shared commitment to New York and the cultural community,” said Robert De Niro, co-founder, Tribeca Film Festival. “We’re very grateful for their support of Tribeca.”

TFF’s programming team, led by Chief Creative Officer Geoffrey Gilmore, Artistic Director Frédéric Boyer, Director of Programming Genna Terranova, Programmer Cara Cusumano and Shorts Programmer Sharon Badal, announced a call for submissions for narrative and documentary features and short film entries.

Deadlines to submit U.S. and international films for the 2014 Tribeca Film Festival are as follows: