Institute of Industry Analyst Relations (IIAR)The IIAR is a not-for-profit organisation established to raise awareness of analyst relations and the value of industry analysts, promote best practice amongst analyst relations professionals, enhance communication between analyst firms and vendors, and offer opportunities for AR practitioners to network with their industry peers.

IIAR Jingle Bells c/o Dell

With nearly 150 Analysts and AR Professionals confirmed to attend on the night, the 9th December, it seemed as though all arrived together to share a glass (or two, or three, or more) at the IIAR Christmas Party. The private room at the Convent Garden hostelry, complete with roaring fire and Christmas decorations was, at times, full to bursting. Never the less, a good time was had by all who attended and the “free bar” (kindly sponsored by Dell) lasted all evening. Here are a few words, provided by our sponsor …

From a Dell perspective, the evening provided a fantastic networking opportunity in a fun and festive setting. The impressive turnout and the wide variety of analysts and AR professionals in attendance, created the ideal environment to catch up with existing analyst connections as well as establish new relationships with the ever-growing EMEA analyst community. 2014 has certainly been a busy year for all and the IIAR Christmas drinks were a great way to celebrate the successes of the year as we look towards an exciting 2015.

Dell also provided a fantastic tablet computer for the prize draw. The lucky winner was Peter Hall, Principal Analyst at Ovum.

For those who missed the evening – and who attended, here are a few pictures, some taken before the crowd fully developed !

Here’s to another great IIAR Party and may we wish everyone a Fantastic Festive Holiday and a Prosperous New Year !!

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The opinions expressed on this blog post are those of the individual authors and do not necessarily reflect the views of their employers or other members of the IIAR.

While every effort has been made to ensure accuracy and compliance with copyright laws, we can’t be held liable for any unintentional misrepresentation on this post but are happy to correct any wrongs quickly.