It was a big hit in Las Vegas, so French chef Hubert Keller brought Burger Bar to San Francisco in 2007, and it’s been a hit there too ever since. The restaurant is more than just an average burger joint. Patrons can build their own burgers, as well as their own milkshakes, choosing from hundreds of combinations. Burger Bar’s unique Union Square location has added to its popularity, but those who still haven’t visited this hotspot may not fully understand what makes it so popular.

How to Get There

Located on Geary Street, Burger Bar is actually inside the Macy’s building, and its floor-to-ceiling glass windows offer amazing views of Union Square. To get there, find the Geary Street entrance to Macy’s, between Powell and Stockton, and head up to the sixth floor. Diners can choose from several parking options, including the Union Square Garage, the Stockton-Stutter Garage and the Fifth and Mission Garage. Be sure to make reservations during big events, such as the Union Square Tree Lighting.

How to Order a Burger

The start of the menu at Burger Bar is, of course, its upscale burgers, and patrons can design their own meals. Start by choosing a protein, ranging from classic Black Angus beef to unique options that might include buffalo, chicken breast, salmon and veggie options. Next, choose a bun. There are several options, including gluten-free breads. Finally, select some toppings. There are dozens to choose from, including multiple types of cheese and over a dozen signature sauces. Other toppings range from classics like bacon and grilled onions to upscale add-ons that have previously included foie gras and shaved black truffles.

How to Order a Milkshake

As if building a burger wasn’t fun enough, diners can indulge their sweet tooth by building their own milkshakes. The “Ultimate Build Your Own Milkshake Experience” starts with choosing an ice cream flavor. Diners can then choose from toppings like miniature marshmallows, cookie dough and M&Ms. Other options include adding fruit and a variety of sauces, or making it an adult beverage with the addition of rum, vodka and other liquors.

If you’re not into trying the DIY menu, don’t worry. This popular San Francisco restaurant offers a few burger specials to choose from, so every diner is sure to find something to love.