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BMM TO PLAY ROLE IN EXPANDING BOLIVIAN GAMING MARKET

BMM International (BMM) a leading gaming testing laboratory and
technical consultancy, has been formally accredited by Autoridad de
Fiscalización y Control Social del Juego in Bolivia.

As the Autoridad del Juego (AJ) prepares to begin licensing
operators, manufacturers and homologating gaming equipment again, this
accreditation ensures that BMM will be at the forefront of the re-emerging
Bolivian market.

“This has been a very
interesting process for all of South America to watch, as the AJ approach to
introducing formal regulatory structure was unique,” said Fernando Cuellar,
senior manager for client services, BMM Peru. “Historically Bolivia was a
bustling market, albeit less regulated. Now AJ are introducing full licensing
requirements in regard to their unique standards, all these moves are very
positive steps towards developing a well regulated and stable market.”

“As a global service provider it’s imperative for our
clients that BMM is recognized or licensed by every jurisdiction in the world,”
added Mike Dreitzer, COO of BMM. “We are very grateful to Mario Cazon, Director
Ejecutivo of AJ for his assistance throughout this process. Although the
licensing process in each jurisdiction is somewhat unique, with the clear direction
that BMM was provided we were able to successfully meet the requirements of
another jurisdiction, once again.”

Events

The spread of COVID-19 has compelled all casinos to rewrite their 2020 playbook. In this high-level panel you will hear how casino marketers can kick-start and rebuild customer relationships now that the post-closure phase is underway. Specific issues to be covered will include what your near-term customer re-engagement plan should look like, how relationship management and loyalty programs that were impacted by the shutdown can be retooled, and some rules of the road for casino marketers as we point toward the second half of the year.

How long do you think it will take the gaming industry to economically recover from the COVID-19 pandemic and government-mandated closings?

In this issue of Casino Journal, The gaming industry responds to the social and economic onslaught of COVID-19, Developing a Coronavirus Protection Strategy for Casinos and Cardroom, A New Way to Build Casino Loyalty during Coronavirus, and much more!

In this issue of Sports Betting Management, read how more and more Native American properties establish sportsbooks or strike marketing deals with professional teams and leagues, The National Football League (NFL) continues to have an impact on sports betting within the U.S., and much more!