January 10, 2006

Colbert fights for truthiness

On Friday
the American Dialect Society chose as its 2005 Word
of the Year Stephen Colbert's sublimely silly neologism truthiness. In a post submitted that night from the ADS/LSA meetings in Albuquerque, I surmised that the
initial Associated
Press coverage of the voting, which didn't even mention Colbert,
would "serve as more fodder for Colbert's put-upon persona of perpetual
outrage."

Well, "The
Colbert Report" returned to Comedy Central from an extended break
on Monday night, and sure enough Colbert was in high (faux) dudgeon. At the end of the show he
called out not only AP reporter Heather Clark, but also wordanista
Michael Adams
(author of the excellent Slayer
Slang), who happened to be the ADS member that Clark buttonholed
for a quick definition of truthiness. Colbert even dug up Adams' academic title and course information at North Carolina State University, in homage to the over-the-top ad hominem attacks perfected by the likes of Bill O'Reilly. At Language Log Plaza, our hearts go out to Adams, the blameless victim of a pseudo-anchor's pseudo-wrath.

A transcript of the segment follows. [Update: A video clip is now available from Comedy Central. It can also be viewed here.]

Before we go, I want to say something about the
first "Word" from the
first ever broadcast of this show. Jimmy, roll the tape.

(Video from first show: "Truthiness.
Now I'm sure some of the Word Police, the wordanistas over at
Webster's, are gonna say, 'Hey, that's not a word.'")

Turns out I underestimated those wordanistas. On Friday the American
Dialect Society chose truthiness
as the 2005 Word of the Year (applause),
beating words like podcast
and Katrinagate. We kicked
their asses. And I've never been so honored and insulted at the same
time.

You see the Associated Press article announcing this prestigious award,
written by one Heather Clark, had a glaring omission: me. I'm not
mentioned, despite the fact that truthiness
is a word I pulled right out of my keister. Instead of coming to me,
here's where Ms. Clark got the definition.

Quote: Michael Adams, a professor at North Carolina State University
who specializes in lexicology, said (subquote) "truthiness" means
"truthy, not facty."

First of all, I looked him up. He's not a professor, he's a visiting
associate professor. And second, it means a lot more than that,
Michael. I don't know what you're getting taught over there in English
201 and 324 over at Tompkins Hall, Wolfpack. But it isn't truthiness.

You know what? Bring out the board, bring out the board. (Stagehand brings out the "On Notice"
board, with entries including "Black hole at center of galaxy," "E
Street Band," "grizzly
bears," "Bob Woodruff," "the Toronto Raptors," "The British Empire,"
"business
casual," and "Barbara Streisand.")

But the real culprit here is so-called reporter Heather Clark. This is
her sleaziest piece of yellow journalism since "New Mexico Poll
Watchers See Smooth Election Day." Now I already tore her a new one for
that. Heather Clark, you are dead to me.

Get ready, Heather. Get ready, brace yourself. (Colbert adds card for "Heather Clark" to the board.)
How does that feel? Does
that sting? Now that you're dead to me, you're gonna wish you were
never born.

I'm sorry you had to see that, nation. But in the interest of
truthiness, it had to be done. Good night.

[Update #1: Adams has been enshrined on the Wikipedia page for "The Colbert Report," in a section now moved to the rapidly expanding entry for truthiness.]

[Update #2: Adam Green of the Huffington Post suggests that defenders of truthiness should ask Heather Clark to correct the record, even supplying her email address. To be fair, she did file a later wire story that credited Colbert, albeit indirectly. (Yet another iteration of Clark's story gives Colbert direct credit.)]

[Update #3: Steve Kleinedler recommends this column for anyone who is still puzzled by the concept of truthiness.]