Taco Bell / The #TacoEmojiEngine

Emojis. So hot right now. But weirdly, there was no taco emoji. Until now. So to celebrate its release, we created a magical Twitter machine that mashes up the taco emoji with every single other emoji—on demand. Literally. Every. Single. Emoji.

One Show Social Media - Best in DisciplineOne Show Social Media - GoldCannes Lion - SilverANDY Award - SilverTwitter #Creativity Award - Bronze

Judgy McJudgerson

We combined our love of shitty stock photography and judging other human beings to create a the most judgmental game ever. It's a new party card game called Judgy McJudgerson. Check out the site at JudgyMcJudgerson.com and order on Amazon.

Suja / Drink Plants, Take Their Power!

The juice category is all the same. Cute stop-go animations of fruits and vegetables going into bottles. But for Suja's first ever national campaign, we wanted to own something bigger: plants. All of them. Because they're amazing and we're obsessed with them and we want to put all their magical power inside our bodies.

Netflix / House of Cards

On January 20th, an hour before the inauguration of Donald Trump, we released this.

Taco Bell / Super Bowl Hack

The networks that broadcast the Super Bowl set aside a few spots for local advertisers every year. So we decided to hack that by buying up spaces in five markets and running what seemed like low budget local ads by real, famous local businesses.

ScoopFree / Cat Poop Catspiracy

Cats are finally on to us. They've discovered the reason we're keeping them around: to harvest their poop.

Organic Valley / Real Morning Report

Mornings are crazy. Women don't need research to tell them that. But we went ahead and did the actual research anyway. And we turned it into the most real ad ever.

West Elm / Get House Proud

Whenever you're ready to trade in that coffee table you found in your alley in college, there's a place you can go. It's called West Elm. And when you do, you'll get a feeling. It's called House Proud.

Organic Valley / Call Us Crazy But It's Working

Organic Valley is a cooperative started by a bunch of idealistic farmers crazy enough to think they could do food differently. Thirty years later, it's still working

Perception Kayaks / Don't Get Yakked Off

Perception Kayaks have been the experts in high-quality kayaks for more than 40 years. Recently, cheaply made kayaks have entered the market, being sold at big box retailers, and people are getting fooled into buying these yakoffs. Someone had to warn them. And that someone was us.

Blowfish / Hangovers Are The Worst

Blowfish. Weird name but awesome hangover remedy that actually works. (Trust me.) We rebranded, redesigned and relaunched it to help put an end to the 2.6 billion hangovers that happen in the US every year. It's the closest I've ever been to being a philanthropist.

Windows 8 / Siri Speaks

The best work really pisses off the competition. Sorry, Apple fanboys.

Taco Bell / Quesalupa Launch

To launch Taco Bell's biggest product ever, we created a campaign that was pure hype. From the first press release to the final reveal, we took people along for the ride with us.

Role: creative director

Volkswagen / Goooooolf!

To launch of the new Golf GTI, we used it to celebrate every single goal of the 2014 World Cup. Every. Single. Goal.

Personal / Pacific Mountain Runners

In 2014, a couple of my runner friends and I launched PMR. It's a brand/training squad/racing team. Mostly it's an excuse to mess around in the mountains, make funny t-shirts and get a little famous. I design, shoot, write and post just about everything for the brand.

Felt / Greatest Hits

The Felt app lets you send handwritten cards right from your phone. They do all the boring stuff like stamp it and mail it for you. Sometimes I write cards for them. It's pretty fun.

Klusterflock

I helped run the intern program at Deutsch. That means I got access to some weird and wonderful brains. Klusterflock was an idea borne out of that. Watch for the full launch coming soon. Flock yeah!

Taco Bell / Bacon You Can't Eat

Let's be honest. Our love of bacon has jumped the shark. Bacon PJs? Bacon candles? Bacon lube? What about bacon you can eat? Like the Bacon Club Chalupa.

Click here to watch the Twitch experience and jump to around the 12:30 mark.

Role: creative director

Old Navy / Best Tee Infomercial

This was a real infomercial that really ran on TV. Really.

Felt / Other Mother's Day

Felt is an app that makes sending cards more modern. Just scribble something onto your iPhone screen, and your loved one will get a handwritten card in the mail a few days later. So instead of going the traditional route for Mother's Day, we decided to celebrate someone else for a change.

CP+B / cpbgroup.com

This project was a fun one to release into the world back in 2009. The love. The hate. The even more hate.

D&AD - In Book

Volkswagen / GTI Goes GoPro

First we came up with a promo to give away a GoPro with every GTI. Then we had to come up with something to do with all those cameras before we gave them away.

Bing / Bing It On

Most people think they prefer Google over Bing. But most people think wrong.

Taco Bell / TV

TV isn't dead. It just runs on Hulu now too. Here are a few spots we made recently.

Netflix / Watch Responsibly

Netflix has thousands of TV shows and movies ready to stream 24/7/365. So, we had to remind people to Please Watch Responsibly.

Old Navy / Shop The Spot

Before everyone was doing putting Shazam in their spots, we invented it. And made it shoppable to boot.

Mobile Marketing Awards - Best in ShowMIXX Awards - Silver

Personal / Cookies For Cannes

I'm still damn proud of this. This is the first ad I ever made that actually worked. And I did it while I was in portfolio school. In the end, I got $10,000, a free trip to France, a Cannes Future Lion and a job out of the whole thing. All in 24 hours. Still blows my mind.

Bing / The Tale of Two Search Parties

Social search is a really cool feature that search engines added a few years ago. Unfortunately Google only let you search your Google+ Circles. And, I mean, who even uses Google+ anyway, amirite??

Old Navy / First and Fabulous

This came towards the end of our SuperModelquin campaign. At this point, we were basically just trying to find ways to destroy them on camera.

Non-Profit / Flash Flood For Good

There's no such thing as an emergency broadcast system on social media. So, we created one and called Flash Flood For Good. Ton of celebrities jumped on board like Pitbull, Kesha, Psy, Chelsea Clinton and the Biebs. And Bill Clinton even helped us launch it during his Clinton Global Initiative conference.

Personal / Sundries

Here are a few other things I've done. Usually for fun. Very rarely for profit.

Old Navy / Funnovations Inc.

In this campaign, we dropped models from super high platforms, cloned Mr. T and reunited two '90s child stars. Oh, and we sold a lot of clothes.

Cannes / Cannes Chimera

You know what's cooler than winning awards? Inventing them. In 2011, Cannes asked us to help them relaunch the festival as the Cannes Lions International Festival of Creativity. So we came up with an idea to use everyone's rosé-fueled brain power for good. And it was so good the Bill and Melinda Gates Foundation ponied up the cash. And (once again) Bill Clinton helped us launch it.

Personal / Accidental Dong

For several years I ran a blog called Accidental Dong. It was devoted to NSFW things that were actually perfectly SFW. I stopped doing it after getting tired of being sent penis-like things all day but not before getting covered in a lot of news outlets and permanently cementing "accidental dong" into internet lexicon.

Gap / Cheer Factory

We choreographed this entire thing on the fly the day of the shoot. It must've been pretty impressive because one of our dancers married my partner a few years later.

Also, we made my favorite banner of all time, which is still really fun to play with.

Personal / Ultramarathons and Other Dumb Things

When I'm not making ads, I'm running sketchy-ass mountain trails. This is my alter-ego life as an ultramarathoner. What's an ultramarathon? It's any run longer than a marathon, like 50 miles, 100 kilometers or 100 miles. Really.