Tag Archives: Web search engine

The message is profound. It’s very serious. And super profitable. But, only for the businesses that know how traffic really works on the “Inter-webs”. We know that not all traffic is created equal. Right? Think about it for a moment. Let’s use an offline example: If I have the most amazing recipe for blueberry muffins,…

Are you struggling to get your website or brand listed when people search for you? This post contains key areas of you to work on and think about, so that you can be found more easily online. The action and concept of ‘finding data’ is not just theory of course, it’s been around, and a…

Image via Wikipedia When discussing how to create and transact business online – the idea of reaching a new potential visitor and customer to your website, and building a relationship with them is an exciting one. And, a frustrating one. True for all businesses – young or old. WHERE does that new connection first happen?…

Image by swisscan via Flickr How great is life when search engines place your website (pages) first in the search engine results, and for the keywords you are targeting? Like the picture here – it’s beautiful… Search engineers know links are important for search engine rankings (inbound links as well as your own website links).…

With all the marketing channels and lead generation opportunities at your hand – it may be hard to pick one to start with. Almost every day, I get questions like “should I start with PPC?” – “do you think SEO works and can it help me”? “Perhaps I should open a Facebook account?” Most often…

Search engines are quite simple when you get down to the basics. They find, capture and store information. Then, they send that data back from a search query. Input – Output, I/O. Humans, however – not as simple. In fact, extremely complex, from the neurons that make up the oxygen, carbon, hydrogen, nitrogen, calcium, and phosphorus…

The word ‘penalized’ or ‘penalization’ represents real horror in online business owner’s eyes. It’s like receiving a straight-to-jail card, and you don’t know why you got it… Those words are not cool while talking about Google and your site traffic. Often, the words may actually mean a “filter” of sorts – which feels less intense,…

Search engine optimization aids in providing the best results for user search. The user’s intended query is answered. And, ‘search’ is a different model for the psychological approach & results, as compared to social media, for example. What the user searches for, the search engines deliver – as best they can. The exercise of optimizing…

Since we know that search engines love text (it’s what they can “understand”) and users love quality content, how can you write the most relevant, traffic-capturing content to meet the requirements of both? The answer lies in focusing on the user first, not the other way around. How do you write quality content? You need…