Our Story

The Yogi Collection was founded in early 2018 by entrepreneur Ray Tyler and is based in North Carolina. It is named after his wife, Tierra "Yogi" Tyler, who passed away on March 3rd, 2017. Her unfortunate death was a result of maternity health complications.

Our Company

The Yogi Collection makes products that promote fitness, evoke happiness, and exude confidence. Our high-quality activewear is designed to make women look great and stand out, while also being exceptionally comfortable and functional. We strongly promote healthy living. And support non-profit Maternity Health Research Organizations — fighting to save the lives of mothers.

Combating a Crisis

America has the highest maternity mortality rate in the developed world. A black woman in America is 22 percent more likely to die from heart disease than a white woman, 71 percent more likely to perish from cervical cancer, butat least 243 percent more likely to die from pregnancy- or childbirth-related causes.

In recent years, high rates of maternal mortality in the U.S. have increased and alarmed researchers. One statistic has been especially concerning. According to the CDC, black mothers in the U.S. die at three to four times the rate of white mothers. This is one of the widest of all racial disparities in women’s health.

By donating a percentage of all profits to maternity health research, and using women’s activewear fashion to bring awareness to this issue, our hope is to protect and save the lives of mothers.

Our Present and Future

On February 19, 2018, we soft-launched our online store. Within a few hours, we received our first order. Since then, we’ve fulfilled orders across the U.S. and around the world. All the while, building a tribe of thoughtful and active women with a passion for motherhood and health.

Feedback from our customers has been overwhelmingly positive, often referring to our clothing as “the most comfortable ever.” Yet, our goal is to continue improving and expanding our product line. And staying focused on our primary goal of supporting women and motherhood.