Carl Kammerling International has announced its biggest ever seasonal promotion for UK merchants.

Running from 2 September until 27 December, the promotion will feature star buys from CK tools, CK Classic, CK Magma, Kasp and Avit. With discounts of up to -55%, the year’s best-selling lines will be up for grabs, along with eight exclusive purchase lines from Avit, all for under £20. These gifts include the Pocket Multi Tool, the 5-piece Scissor Set, the 7-piece Soft Grip Screwdriver Set and the 21-piece Avit Essentials Tool Kit.

A selection of clothing has also been added to the seasonal promotion, including a smart polo shirt, warming fleece, premium body warmer and beanie.

In addition, the campaign features 15 value-added products including the CK tools Wood Chisel Set, which is accompanied by a free CK Magma Chisel Roll, the Triton XLS Flexible Screwdriver with a free 8-piece bits set and the CK Core Tool Kit with a free torch.

With four levels of promotion available, merchants have the flexibility to choose the package that’s right for them, dependent on their required order levels. The Bronze, Silver, Gold and Platinum packages all benefit from free marketing support, which includes consumer leaflets, point of sale posters, counter mats, window stickers, wobblers and a free fleece. In further support of its merchants, Carl Kammerling is also supplying branded USB drives pre-loaded with product and merchandising imagery.

Vanessa Molloy, brand manager at Carl Kammerling International, said: “Christmas is a key period for our trade customers and we want to support them with competitive price points to help them drive profits.

“Our Christmas promotion is bursting with fantastic deals and by creating varying levels of promotion, we have ensured there is something to suit everyone. We are constantly working to find new ways of offering our customers support, at key periods in the calendar and throughout the year, helping to increase footfall and drive sales.”