The festival is held on the third weekend of June because this time is the prime blooming season for the rhododendrons.

There are also many cabins that visitors may reserve to stay the night at near the grounds with a swimming pool and tennis courts nearby.

The festival takes place at the base of the mountain, which is now Roan Mountain State Park. The festival features vendors, various food trucks and a stage for performing.

During the festival, many visitors take the drive up the mountain to visit the rhododendron gardens. There will be a three dollar charge per car to enter this area of the mountain.

The Rhododendron festival has been held for over 50 consecutive years and it continues to grow each year. For a family friendly festival full of art, crafts, food, and beautiful flowers head on over to this event in June!