Sony Ericsson Yendo™ with Walkman™ – the first full touch Walkman™ phone

Combines four corner touch UI from the Sony Ericsson Xperia™ family with award-winning Walkman™ phone experience

Singapore – June 16 2010 – Today Sony Ericsson announces the Sony Ericsson Yendo™ with Walkman™, the first full touch Walkman™ phone which combines music, social networking and communication in one colourful phone. Benefitting from the innovative four corner touch UI debuted on the Sony Ericsson Xperia™ X10 mini and Sony Ericsson Xperia™ X10 mini pro, the Sony Ericsson Yendo™ with Walkman™ really brings music to consumers’ fingertips.

Sony Ericsson Yendo™ with Walkman™ gives consumers the ultimate iconic award-winning* Walkman™ phone experience but also allows consumers to show their individuality. Consumers have a number of colour combinations to choose from so they can personalise their handset to suit their mood and make sure it stands out from the crowd. The four corner touch UI also allows users to find the most important phone features in one easy and fun one hand operation. So whether it’s text messaging, Facebook™ or email, users can experience a unique and individual touch experience on a crystal clear and 2.6’’ display.

Experience a full touch Walkman™ phone with the Sony Ericsson Yendo™ with Walkman™:

Music – jam-packed with Walkman™ phone features, including Touch TrackID™, MediaGo and PlayNow™

Social – access to social networking such as Facebook™, Twitter™, or Orkut™ 2.0megapixel camera to upload photos straight to the web or send to friends

Communication – easily browse the web and chat or e-mail your family and friends

Four corners, four icons – everything you want at your fingertips

“With more than 140 million Walkman™ phones sold world-wide and touch screen technology increasingly gaining popularity, we have listened to consumers and provided them with the perfect combination – the first full touch Walkman™ phone, the Sony Ericsson Yendo™ with Walkman™. Marrying the popular four corner UI debuted on the successful Sony Ericsson Xperia™ X10 mini, with our award winning Walkman™ phone experience, consumers now have a unique Communication Entertainment experience.” Said Jenny Maltesson, Global Product Marketing Manager, Sony Ericsson.

Sony Ericsson Yendo™ with Walkman™Full touch Walkman™ phone

Touch Walkman™ player – music at fingertips

Touch TrackID™ – find out the name of that song with just one touch

PlayNow™ – access favourite and new songs quickly and easily

MediaGo – transfer your music from a PC to the mobile phone

Four corner UI – access Walkman™ player, contacts, keypad and more with just one touch

Get into the music. In the easiest possible way. Everything you want is one touch away. Four corners, four icons. Dance till you drop, or just lean back and drift away.

First full touch Walkman™ phone

Tap the top right corner of the 2.6″ screen. Touch to listen. Skip, fast forward, play it again. With the full touch Walkman™ player, your music is at your fingertips.

Show your true colours

Red for love, blue for your favourite football team? Take your pick. Into 80′s music? Go for pink. Or black maybe. Make the Yendo™ music phone truly yours.

TrackID™ knows music

Discover new music with TrackID™ music recognition and PlayNow™. Time to get organised? Transfer your media files from PC to the Yendo™ with Media Go.All about TrackID™

Yendo Features

Music recognition

What’s that sound? Just record a few seconds of music and TrackID™ (powered by Gracenote Mobile MusicID) returns the song name, artist and album to your phone within seconds.All about TrackID™

Drag, drop, enjoy – Media Go™

The perfect entertainment organiser – Media Go™ makes it easier than ever before to bring your media with you, wherever you go. Transfer your media files between your phone and PC via drag and drop. File conversion is hassle-free, too: Media Go™ automatically converts films and music files to give you the best possible quality.Read more

Connected to Facebook™

What was life like before Facebook™? With the Yendo™, you can get all the status updates and news feeds you crave. Even if you’re not in front of your PC.

Walkman® player

With the clear and intuitive Walkman® player interface, navigating your music is a breeze.

Say it with a tweet

Thought-provoking quotes. A word from the wise guy. That great song you just heard, and found out about through TrackID™. Let your friends – why, the whole world! – know about it through Twitter™.