Entrepreneur (How to Start an Online Business) | Book Review

The inside stories behind some of the UK’s biggest and best online businesses in recent years. This book takes a look at the likes of Moonpig, GoCompare, Groupon, Zoopla, Made, and Enternships; and offers some great insight into how their founding teams took their ideas from concept to successful online business. Full of case studies, interviews and practical advice.

Who wrote it?

Lucy Tobin – an author and senior writer at the Evening Standard, with a column on enterprise and business in the UK.

Good for…

Case studies on some of the best success stories to come out of the UK in recent years. Easy to digest interviews, practical advice and inspiration.