My innovation lesson focused on how social networks have become important vehicles for me to meet and cultivate relationshipswith the varied talents necessary for driving innovation. So many years in one corporation led to assembling a very tight personal creative team over time.

After leaving, it was necessary to dramatically change the composition of the talented, in-person team that had kept me sharp and creating innovative strategies in a B2B environment.

Most of my corporate creative team members weren’t aggressive social media users. As a result, I wound up meeting an array of new global talents who have formed a very different type of extended creative team.

From these connections, I’ve developed relationships with new business partners, teachers, clients, potential clients, readers, friends, experts, confidants, and collaborators. Essential roles within my creative team to help sustain my personal creative well-being are now accounted for in very new ways. Absent social networking’s capability to establish and sustain relationships along different dimensions, I shudder to think where my personal innovation perspective would be!

[…] but you aren’t sure which to pursue further. Share creative ideas via Twitter as a way to “workshop” them with reactions from real people (okay, and maybe from a few bots). Use retweets and the conversations specific ideas start as a […]

[…] subject and exploring multiple dimensions of it creatively. Homogenous groups can also helpful as a virtual creative team. Diverse groups, though, are equally important since they can introduce randomness and new creative […]

[…] subject and exploring multiple dimensions of it creatively. Homogenous groups can also helpful as a virtual creative team. Diverse groups, though, are equally important since they can introduce randomness and new creative […]

[…] & exploring multiple dimensions of it creatively. Homogenous groups can also helpful as a virtual creative team. Diverse groups, though, are equally important since they can introduce randomness & new […]