21st Century Fox is betting big on Caffeine, the nascent livestreaming platform for gamers. On Wednesday, the company announced a $100 million investment as part of the startup’s latest round of funding.

Andreessen Horowitz, Greylock Partners and other “undisclosed partners” are participating in the investment for an undisclosed sum, according to a release from the two companies.

Launched in 2016 by former Apple execs Ben Keighran and Sam Roberts, Caffeine is angling to become the streaming platform of choice for gamers, focusing on broadcasting e-sports, video games and other live content, similar to Amazon’s Twitch.

“We want to bring the world together around friends and live broadcasts,” Keighran, Caffeine’s chief executive, said in a statement. “It’s an ambitious goal, but one we believe is attainable with the support of our amazing new partners, our awesome and ever-growing community, and the content that together, we can bring onto the platform.”

The investment includes a new venture, Caffeine Studios, jointly owned by FOX Sports and Caffeine, that’ll create exclusive content centered on esports, sports, and video games.

“The combination of the Caffeine platform with a content studio that benefits from Fox Sports’ expertise in live events and programming will help position Caffeine to deliver compelling experiences in esports, video gaming and entertainment,” said Lachlan Murdoch. “We are excited to partner with Caffeine and build something special for fans in the growing live social streaming esports and gaming space.”

14 Highest Selling 'American Idol' Alumni of All Time (Photos)

"American Idol" returns on March 11, and we couldn't be more excited. That's because it's the rare reality show that has actually produced some bona fide pop stars, hit-makers and even an Oscar winner. Whoever wins has a tough road getting there, and an even tougher climb up this ladder of the highest "Idol" alumni in album sales.

Carrie Underwood - 16.3 million albums sold in the U.S.

Underwood is the only solo country music star to have a No. 1 hit on the Billboard Hot 100 and 14 No. 1 hits on Billboard's country charts. Her last album, "Storyteller," came out in 2015, so by the time her next one drops, her lead may go up yet again.

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Kelly Clarkson - 14.2 million albums sold in the U.S.

Don't credit Clarkson with the head start just because she was the very first "Idol" winner. She's had five albums go platinum in her career. Her latest album, "Meaning of Life," arrived in October of 2017.

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Chris Daughtry - 7.35 million albums sold in the U.S.

Recording along with his band Daughtry, the Season 5 contestant's self-titled first album went quadruple platinum in 2006. Both that album and his follow-up "Leave This Town" hit No. 1 on Billboard's album charts. The band's fifth album is expected out this year.

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Clay Aiken - 5 million albums sold in the U.S.

The Season 2 runner-up has released two platinum albums and one gold -- and he ran for Congress in 2014.

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Fantasia Barrino - 3.3 million albums sold in the U.S.

The Season 3 winner had her 2004 song "I Believe" hit No. 1 on the Billboard Hot 100, and her last album came out in 2016.

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Ruben Studdard - 2.6 million albums sold

The Season 2 winner's debut album "Soulful" went platinum, followed by a gold album for "I Need an Angel" in 2004.

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Scotty McCreery - 2.1 million albums sold in the U.S.

The Season 10 winner's debut studio album, "Clear as Day," went platinum upon release. He also released a Christmas album that went gold.

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Kellie Pickler - 1.55 million albums sold in the U.S.

Pickler only finished in sixth place during Season 5, but she ranks eighth overall on this list. She now has her own reality show on CMT.

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David Cook - 1.5 million albums sold in the U.S.

The winner of Season 7 had his self-titled, debut album go platinum and peak at No. 3 on the album charts. Quite impressive for a pop rocker.

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Phillip Phillips - 1.4 million albums sold

The Season 11 winner has only released two albums, but his first, "The World From the Side of the Moon," went platinum.

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Jennifer Hudson - 1.4 million albums sold in the U.S.

Hudson has had two albums go gold, but she's the only "Idol" winner who knows what it's like to earn Oscar gold.

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Jordin Sparks - 1.3 million albums sold in the U.S.

The Season 6 winner's self-titled debut album went platinum in 2007.

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Adam Lambert - 1.2 million albums sold in the U.S.

The Season 8 runner-up has one gold album, his 2009 debut "For Your Entertainment," and has performed as the frontman for Queen.

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David Archuleta - 1.1 million albums sold in the U.S.

Archuleta was only 16 when he competed on "Idol," one of the youngest contestants in the show's history. His debut album in 2008 went gold and peaked at No. 2.

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These former contestants on Fox’s megahit reality franchise parlayed their TV time into serious album sales

"American Idol" returns on March 11, and we couldn't be more excited. That's because it's the rare reality show that has actually produced some bona fide pop stars, hit-makers and even an Oscar winner. Whoever wins has a tough road getting there, and an even tougher climb up this ladder of the highest "Idol" alumni in album sales.