Digital Marketing

Adobe is betting big on digital marketing in India as the internet penetration in the country is rapidly increasing. The company announced this on the eve of the Adobe Symposium 2016, a digital marketing conference, which it is organizing in Mumbai on …

Learn this at the Women Technology Empowerment Centre Digital Marketing Workshop for Professional Business Women, Aspiring Entrepreneurs and Employee-Entrepreneurs. The best knowledge in Digital and Social Media Marketing will be espoused at …

I'm responsible for digital marketing, which includes everything from our websites to digital advertising to pay-per-click display to our relationships with all of our third-party vendors to customer-relationship management and our new dealer …

“Many believe this rapid rate of change has caused a marketing skills gap, making it difficult to find candidates with the technical, creative, and business proficiencies needed to succeed in digital marketing,” Kelsey Libert wrote in a blog post on …

Indeed, despite the massive dependence upon digital performance, the majority of businesses clearly still consider online testing and optimisation to be only relevant to digital marketing or product managers. Yet testing offers so much more than …

Kingwood, TX – With technology being at the forefront of almost everything people do nowadays, SEO, Lead Generation, and other forms of digital marketing are rising like a phoenix. One local Texas resident, Keith Baxter, is taking the reins and …

Brought to you by the team behind the Digital Marketing Magazine and Integrated Live (formerly the Digital Marketing Show), Mid-Term is a one day pop-up conference for those information-hungry digital marketers who simply cannot wait a whole year …

Despite knowing this, many major franchise chains have merely scratched the surface of local digital marketing with a "location finder" or "localized" microsites. In reality, these solutions are far from effective. Often designed by IT with basic …

The very abbreviated version — and what is relevant for this post — is that two individuals make choices about whether to take an action that best serves their individual interest (confess) or that of the collective (stay silent). Allow me to …

Flow Ink If you're starting a small business, one of the first things you'll need is a website. In the current market, it's virtually impossible to do business without one, but it's not good enough just to build it and hope people will come. You need …

ExchangeWire and Equinix surveyed 129 digital marketing professionals worldwide. In the US, 85% of respondents said they felt very satisfied, or somewhat satisfied, with their current RTB win rates, compared to 16% who said they were somewhat …