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Johnny Love

Television is an incredibly powerful medium: if the debates weren't on TV Kennedy never would've beaten Nixon, who himself used the medium to convince people we landed on the moon...like anyone believes they'd let Buzzed Aldrin behind the wheel of anything. Now it's influencing how the Norwegians name their clothing: Johnny Love

Only the second drop from Norway-based JL to make it stateside, this fall collection of street-ish takes on traditional menswear boasts pieces named for characters from cable shows like The Wire and Deadwood, highlighted by outerwear rendered waterproof/flame-retardant via exclusive silicone-based nano-technology, but not nanoo nanoo-technology, which provides said protection via colorful sweaters and extreme hairiness. Hi-tech jacketing includes the hooded mid-length Bunk w/ zipper/flap/button-tab front pockets; the Dexter trench with meticulous detailing like asymmetrical shoulder padding; and the appropriately named double-breasted, fully-lined Omar trench, which presumably comes with a shotgun and a surprising amount of tenderness. Not-outerwear options range from blazers (the short-cut wool/poly Ari in subtle plaids or dark solids), to button-ups (the plaid/solid contrast collar Stringer w/ a dual left pocket detail), to a cardigan called the Lester that's cable-knit, although Tom should really be spending his time finding a competent starting QB

JL's also got your gams covered with denim like the six-pocket/contrast-stitched Johnny (Drama), plus there're casual tops like horizontally-striped long sleeve tees repping the Flight of the Conchords dudes, and a hoodie named for Turtle -- who proves that thanks to TV, you can be something less than a Kennedy to date Jamie Lynn Sigler.