Over the past few years, we have worked with more and more sports teams, both on the professional and college level, providing fans to show their pride in their team by building their logos out of LEGO or participating in one of our LEGO Activations. Here are some of sporting events we have done.

For New Year’s Eve, we collaborate with Austin New Year’s, one of the best New Year Eve parties for families in Austin. We worked with families to build Downtown Austin out of LEGO. Check out what we all were able to create with over 8000 pieces of LEGO.

For the last home game of the Buffalo Bills regular season on Christmas Eve, we helped fans build their Buffalo Bills logo out of LEGO. Over 5000 LEGO bricks were brought in to build this LEGO Sign. It may have been a tough season, but their pride for the Bills continues to shine through.

On December 18th, 2016, for the NC State Vs. Fairfield Men’s Basketball Game, we helped NC State fans build the NC State Wolfpack Logo out of LEGO. Over 4000 pieces of LEGO were used to create this LEGO sign. The sign was built before the game and completed during halftime.

On Friday, December 9th, Play-Well attended the City of Longmont’s Santa’s Workshop. The event included ice skating, a holiday light walk, cookie decorating, Building our Winter Wonderland out of LEGO, and of course meeting Santa. The event started off with a trek through the snow with our LEGO on hand trucks. But ended with dozens of wonderland creations including Christmas penguins, Santa’s workshops, and lots of winter cottages! We had a blast in Longmont and hope to see our winter wonderland building engineers in our camps there!

From November 29th, 2016 – December 1st, 2016, we helped AWS re:Invent Conference attendees help build the Amazon Web Services Logo out of LEGO at the Venetian in Las Vegas. The sign was made up of over 8000 LEGO Bricks and 4000 LEGO Minifigures. Over 12,000 pieces of LEGO. Each LEGO Minifigure was custom made by an attendee and placed on the LEGO cubes. The LEGO Minifigures represent the collective uniqueness of 23,000 attendees that come from all over the world for this conference. This sign will be displayed at the Amazon Web Service Headquarters back in Seattle at the event. Check out videos and photos of the process of building the sign: