A list of active rules expressed in the number of triggers, earnings / redemptions in points, and their monetary value. This helps to estimate the effectiveness of each rule, define new behavioral patterns, and optimize a marketing budget

Earning Rules

According to Bain & Company, existing customers spend 67% more than first-time consumers. Based on this, it makes sense to build your own customer retention strategy, irrespective of scale, logic and complexity.

Reward Your Customers

Any combination of customer reward rules is available with Exto’s Magento 2 Reward Points extension: configure laser-targeted conditions to reach specific customer segments, promote individual products or product sets, increase the average order value by giving more points for bigger orders, boost customer retention by granting small amounts of reward points for numerous customer actions, or choose another rule-based approach to generate significant amounts of additional revenue.