Loblaw will run a test on “click-and-collect” online grocery sales at three of its stores in the Toronto Area. Click-and-collect will allow customers to purchase groceries online, and pick up their order in-store. Click-and-collect is generally considered to be a more profitable way for grocers to sell food online, as opposed to delivering door-to-door.

Loblaw also plans on continuing to expand its in-store fresh food offering (including organic greens and produce), as it generates higher margins than other food categories. Loblaw will also introduce fresh juice bars into its stores. About 100 of its supermarkets in Ontario, Atlantic Canada and Quebec will have these stations beginning this spring. Several recently renovated Loblaw stores already have these juice bars.