It's a social media campaign season for publishers, voters -- and especially campaign managers, who must build an entirely new tool kit for 2012. Here's how to get started.

Your social media elections toolkit

Our 2012 Elections page gives you tools for getting started on Storify, using Storify to manage your campaign's social media, and harnessing the real-time web as a campaign worker, journalist and voter.

Raise money or enlist volunteers with the button we built for the Obama campaign

At the request of the Obama campaign's social media team, we built a button you can put in any Storify that directs to any link. Team Romney has also adopted the button. You can use it to drive conversation of any kind - sales, traffic, signups, anything. To add the button, just highlight text, click the paperclip icon on the top left of a Storify story, and add the url you want to direct traffic to. Whatever text you highlight will be written on the button.

Search your district for Twitter mentions

You can search Twitter by location on Storify and pull together the relevant tweets around your event, issue or candidate. (See pic below.)

Capture, share and embed videos of a candidate's speech

You can make sure potential voters see your candidate's best speeches by pulling YouTube videos into Storify and embedding or sharing the stories.

Capture press mentions and save them

You can search on Storify for mentions of your candidate or campaign, and pull those links into a story. Because Storify is free to use, you can do a daily digest of press mentions, and comment or share the links as you wish.

Collect, curate and share Facebook comments and posts

Facebook is getting very political -- whether users like it or not. You can collect and re-use comments about your candidate or cause with the Storify bookmarklet and use Facebook search to find more people's views on an issue.

Create a Facebook event and Storify comments

If you're holding a campaign event, a great way to get it shared is with a Facebook event. That also creates a mini-community, with a wall on the event page. You can collect those comments with the Storify bookmarklet.