Customer Success Operations

Use Lean Benefits to boost your Customer Success processes

Many companies are already using Lean methodology to create the perfect customer journey. Start measuring your funnel efficiency and integrate the Customer Success department within the whole company.

Pipefy empowers managers to take control and improve all processes inside a company without any technical skills. With Pipefy, you’ll be able to create workflows adapted to your unique needs that continuously measure and improve your process efficiency. It looks nice, but why should you use Pipefy to manage a Customer Success department?

Customer Success is all about mapping and building a way to deliver value to every client of your company—as Lean methodology indicates. This is the first step to make your process Lean. Identifying what’s valuable to your client will allow you to understand what processes you need to focus on and what processes you should stop wasting time.

Lincoln Murphy, a reference in the Customer Success methodology, defines it this way: “Customer Success is when customers achieve their Desired Outcome through their interactions with your company.” Blending both concepts, it’s easy to understand that “Lean’s value” is the same as the “desired outcome” that Murphy speaks on.