Eliza Launches Partner Program for Mobile and Social Health Engagement

WASHINGTON, D.C. and DANVERS, Mass. – December 3, 2012 – Eliza Corporation (“Eliza”), the pioneer and recognized leader in Health Engagement Management, and Voxiva, the pioneer and recognized leader in Mobile Health Services, announced today a partnership to offer Voxiva’s Care4Life service as part of Eliza’s bundled multimodal offering, at the 4th annual mHealth Summit (booth #628).

Eliza also announced a Mobile and Social Health Engagement Partner Program, with the aim to measure, analyze, and leverage the most useful mobile and social technologies for driving better health outcomes.

“To help people navigate their own paths toward optimal health we need to be leveraging each and every tool out there that works – collaborating in ways that deliver actual outcomes based on real data – and lots of it,” said Alexandra Drane, founder and Chief Visionary Officer at Eliza. “People are hungry to interact in ways that resonate, that feel relevant, that inspire, that offer value and that leave them happier, healthier and more productive. The bar for consumers who are increasingly being offered choices about where and how they access and experience care will be a high one – and working with Voxiva to deliver communication strategies that exceed that bar will be an honor.”

Paul Meyer, Chairman and President, Voxiva, Inc. states, “Voxiva and Eliza are each at the forefront of leveraging new technologies to deliver proven health content to help people live healthier lives. By bringing our capabilities together, we can deliver better results for our customers and help tackle some of America’s most pressing health challenges, starting with diabetes.”

The Care4Life service is an interactive mobile program service that gives ongoing support to people with type 2 diabetes via text messages, mobile web, mobile app and interactive automated phone calls. Care4Life reinforces diabetes education (leveraging guidelines from the American Diabetes Association, National Diabetes Education Program and the American Association of Diabetes Educators) and provides actionable feedback to help people better manage their diabetes and take control of their health. Care4Life sends users text messages with diabetes education, medicine and appointment reminders, glucose testing reminders, exercise and weight tracking. Users record blood glucose readings, blood pressure, weight and exercise, and adherence via text message and also can view all of their data on a secure portal. Care4Life is available in both English and Spanish.

Adds Drane, “From the way we manage our finances to the way we communicate with our friends, mobile devices are becoming, for better and worse, extensions of us all. This learned craving to access information, anywhere, anytime has resulted in a significant shift of communication modes – creating tremendous opportunity for consumers, payers, providers and the entire healthcare continuum. But, all mobile apps and social technologies are not created equal. Through Eliza’s own mobile and social development programs and our partnership efforts, we’re collaborating with our customers to ensure we’re all leveraging the best and most relevant technologies for real people living busy lives. By extending our collective consumer-focused offerings in ways that truly engage, we continue to sustainably improve actual health outcomes, and most importantly, lives.”

For more information about the Eliza-Voxiva Care4Life service offering or Eliza’s Mobile and Social Health Engagement Partner Program, please email info@elizacorp.com.

About Voxiva, Inc.

Founded in 2001, Voxiva is a global pioneer in delivering interactive mobile health services. We leverage the world’s 6 billion mobile phones to communicate and interact with people to help them live healthier lives. All of our patient engagement services incorporate social marketing approaches and evidenced-based best practices to deliver highly effective and engaging solutions. Voxiva’s programs support a broad range of health topics such as maternal & child health, smoking cessation, healthy living and diabetes self-management. In 2011, Fast Company recognized Voxiva as one of the 50 Most Innovative Companies in the World. Learn more at www.voxiva.com.

About Eliza Corporation

Eliza Corporation (“Eliza”) is devoted to making people happier, healthier, and more productive. The pioneer and recognized leader in Health Engagement Management, Eliza draws from more than 800 million interactions with people about their health, and blends business intelligence, technology, and communication expertise to improve care experiences, reduce costs and advance population health. Each program is powered by Eliza’s engagement-based analytics and population segmentation, and delivered via our patented speech recognition technology, rich web and multi-modal delivery platform (including automate calls, emails, text messages, mail, social and mobile interactions). These programs consistently yield the best outcomes in the industry in terms of increased engagement, health and wellness measures, and sustainable ROI. Eliza was founded in 1998 and is headquartered in Danvers, Massachusetts. For more information, please visit www.elizacorp.com.