BURLINGTON, Vt.--(BUSINESS WIRE)--Calling all Ben & Jerry’s ice cream fans! It is officially the sweetest
time of year. Today, Ben & Jerry’s Scoop Truck kicks off its annual
month-long tour in Portland, giving away FREE scoops to loyal fans. The
truck will be scooping its newest line of flavor innovations: Ben
& Jerry’s Cores. And if that wasn’t enough, this year Ben &
Jerry’s very own Storyteller, Doree Speidel, will be joining the truck
crew, giving ice cream lovers the inside scoop on the truck’s winding
path and reporting on all the things that make Portland so unique from
the people she meets, to the food she tries and the experiences she has
throughout the month.

Now through July 29, the truck will be scooping out free super premium
chunks and swirls at local community events, businesses and non-
profits. Here are a few ways to cross paths with the Scoop Truck:

Follow @BenJerrysWest
on Twitter to see where the truck is dishing out free scoops near you

Tweet @BenJerrysWest
for the lucky chance to get scoops delivered to you directly

While giving away free scoops is nothing new for the Vermont-based ice
cream company, the stops that the Scoop Truck will be making will be a
little different this year. The Storyteller will be helping guide the
truck ensuring it is hitting up unique and local areas of the city, and
engaging fans for their recommendations on where to go.

“For the past few years we’ve been dishing out free scoops around the
country to connect with our fans in local cities,” says Doree Speidel.
“This year, we want to get to the heart of the community and experience
an even more authentic, local vibe in each city we visit. I’m looking
forward to exploring the art, boutiques, (and food!) in The Pearl,
trying a craft cocktail or microbrew at one of the many awesome spots in
Distillery Row, taking in the gorgeous summertime views of Mt. Hood, and
starting my day with a Stumptown coffee. And, I’m excited to hear local
tips from all of the Portlanders the Scoop Truck will greet along the
way!”

As an aspiring social justice company, Ben & Jerry’s believes in a
greater calling then simply making a profit for selling its goods. The
company produces a wide variety of super-premium ice cream, yogurt and
sorbet using high-quality ingredients. Ben & Jerry’s incorporates its
vision of Linked Prosperity into its business practices in a number of
ways including a focus on values-led sourcing. In 2014 the company plans
to complete its transition to using entirely non-GMO (genetically
modified organisms) ingredients by source as well as to fully
Fairtrade-certified ingredients wherever possible, which benefits
farmers in developing countries. Ben and Jerry’s products are
distributed in 35 countries in supermarkets, grocery stores, convenience
stores, franchise Ben & Jerry’s Scoop Shops, restaurants and other
venues. Ben & Jerry’s, a Vermont corporation and wholly-owned subsidiary
of Unilever, operates its business on a three-part Mission Statement
emphasizing product quality, economic reward and a commitment to the
community. Ben & Jerry’s became a certified B Corp (Benefit Corporation)
in 2012. The Ben & Jerry’s Foundation’s employee-led grant programs
totaled $2.5MM in 2013 to support economic and social justice,
environmental restoration, and peace through understanding. For the
inside scoop on Ben & Jerry’s visit www.benjerry.com.