Two questions of associations are emerging: 1. What value do I get from belonging? Is it worth it to attend? Some association professionals see these questions as a product of the recession. Others recognize them as a MORE

The old question of involvement vs. engagement came up again this past week when I was asked to do some telephone interviews with a number of members of a client association who were planning to attend an upcoming Leadership Conference. The point of my calls was to get them to tell me what they saw as the biggest challenges they faced as incoming Chapter Presidents. MORE

Monitoring your brand represents a key component of the work of associations and nonprofits. Back in the last century, that meant having a clipping service that monitored media coverage. The explosion in digital (social MORE

Smart homebuyers know it pays to get pre-qualified or pre-approved for a mortgage. It can fast track the purchase process. Employers often "pre-qualify" full-time hires by involving them first as interns or part-time employees MORE

Facilitation Friday #25: Five Keys to Strategy Discussions. When was the last time you were in a session intended to produce good strategy that actually did so? Exactly. Too often strategy conversations are anything but MORE

Yesterday, still groggy after a long flight to the west coast and a fitful sleep because of the time change, I dragged myself to the hotel gym when I woke up at 4 a.m. and plunked my half-awake body on the elliptical, punched in MORE

I've been around the block when it comes to professional speaking. I've seen the tricks of the tradeopening with a joke, dramatic pauses, giving people the if you only take ONE thing from this talk line. But I will say MORE

Leadership is a word we’ve used in the association/not-for-profit community to be somewhat of an all-encompassing term. We talk about leadership in contexts that are both functional (what leaders are supposed to do) and also descriptive (as in the actual positions of leadership). Having the very best leadership team is one way to attract and keep a growing number of members and supporters. MORE

“ Hey, I just met you, and this is crazy, but here’s my number, so call me, maybe?” ” - Carly Rae Jepsen, Call Me Maybe. Okay, I’m going to cop to the fact that I love this song. It’s not on my iPhone (yet), but it’s been playing in my head for the better part of a week. MORE

Much of the data reported in the recently released 2012 Membership Marketing Benchmarking Report was very encouraging. Many organizations are seeing growth in membership and using great tools to recruit, engage, and MORE

Let me share an example from a recent test that we conducted with one of our clients. For this client, we conducted a price test by splitting prospective members receiving a membership solicitation in half. The control group MORE

Tweet. Many of us have been to summer camp. We sleep in bunks in cabins. Swim in lakes. Row canoes down the stream. Take adventure walks through the forest. Eat meals family-style in log cabin lodges. Make lots of crafts. MORE

Tweet. It all started in preschool and kindergarten. Every week, our teacher would ask us to bring something to class for show-n-tell. We would bring our beloved stuffed animal or a coin from a foreign country or a favorite toy or whatever caught our eye on the way out the door to school. MORE

Tweet. According to the Pew Research, the typical Facebook user receives more comments, messages and likes than they give. Everyone has a few zealous Facebook friends that are highly engaged in one or more of Facebook’s activities. These friends are “power users. MORE

Tweet. A trend we’re seeing is that exhibitors are requiring less square footage and shifting dollars to other sponsorship opportunities. Conference organizers need to think about how to convert exhibitor’s marketing dollars into sponsorship opportunities that benefit attendees. MORE

Ernie Rosenberg, President & CEO, American Cleaning Institute. Whether its motion pictures owned by Hollywood studios or fragrance formulas belonging to fragrance houses in New Jersey, industries with IP exposure are pretty intense about the issue. MORE

Always the Last to Know: GoogleDrive. Just after I jump on the Dropbox bandwagon, Google comes out with this: GoogleDrive: resistance is futile?All All ur files iz ours. Share on FriendFeed. Posted by Elizabeth Weaver Engel MORE

Typically organizations spend way too much time, worry and effort parsing how their multiple constituencies will be represented in their various governance and operational bodies. It is a thankless task where the end result MORE

As the chief executive of your non-profit organization it's often up to you to define, communicate and lead the efforts for success in your organization. So, how do you and your organization define success? It's hard to talk about MORE

Non-Profit IT Staffing 411. NTEN recently released their annual Non-Profit IT Staffing report. The report itself is free, so if you do HR, IT or tech planning for your association, you should definitely go get it. But that's not the cool MORE

I've mentioned previously that I'm leading another innovation effort for WSAE, something we're calling an Innovation Circle. Ours is focused on member engagement, and you can get an overview of what it is and what we're MORE

This may be the most important question you need to ask yourself when launching a marketing campaign. If you aren't clear about the answer to what do you want me to DO? your campaign's not ready for prime time MORE

Here's the best of the last week. Happy reading! Don't Get Too Wordy with Board Meeting Minutes From Association Trends. Probably not the sexiest post but may be one of the most important for association CEOs MORE

Source: Mobile Mindset Study. Two excellent sources for stats on how mobile use in the US has become more pervasive. American’s are no longer tethered to their desktops to use the Internet, especially social media. MORE

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Non-Profit IT Staffing 411. NTEN recently released their annual Non-Profit IT Staffing report. The report itself is free, so if you do HR, IT or tech planning for your association, you should definitely go get it. But that's not the cool

Ernie Rosenberg, President & CEO, American Cleaning Institute. Whether its motion pictures owned by Hollywood studios or fragrance formulas belonging to fragrance houses in New Jersey, industries with IP exposure are pretty intense about the issue.

I've mentioned previously that I'm leading another innovation effort for WSAE, something we're calling an Innovation Circle. Ours is focused on member engagement, and you can get an overview of what it is and what we're

Always the Last to Know: GoogleDrive. Just after I jump on the Dropbox bandwagon, Google comes out with this: GoogleDrive: resistance is futile?All All ur files iz ours. Share on FriendFeed. Posted by Elizabeth Weaver Engel

“ Hey, I just met you, and this is crazy, but here’s my number, so call me, maybe?” ” - Carly Rae Jepsen, Call Me Maybe. Okay, I’m going to cop to the fact that I love this song. It’s not on my iPhone (yet), but it’s been playing in my head for the better part of a week.

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Always the Last to Know: GoogleDrive. Just after I jump on the Dropbox bandwagon, Google comes out with this: GoogleDrive: resistance is futile?All All ur files iz ours. Share on FriendFeed. Posted by Elizabeth Weaver Engel

“ Hey, I just met you, and this is crazy, but here’s my number, so call me, maybe?” ” - Carly Rae Jepsen, Call Me Maybe. Okay, I’m going to cop to the fact that I love this song. It’s not on my iPhone (yet), but it’s been playing in my head for the better part of a week.

This may be the most important question you need to ask yourself when launching a marketing campaign. If you aren't clear about the answer to what do you want me to DO? your campaign's not ready for prime time

Source: Mobile Mindset Study. Two excellent sources for stats on how mobile use in the US has become more pervasive. American’s are no longer tethered to their desktops to use the Internet, especially social media.

Much of the data reported in the recently released 2012 Membership Marketing Benchmarking Report was very encouraging. Many organizations are seeing growth in membership and using great tools to recruit, engage, and

I've been around the block when it comes to professional speaking. I've seen the tricks of the tradeopening with a joke, dramatic pauses, giving people the if you only take ONE thing from this talk line. But I will say

Tweet. Many of us have been to summer camp. We sleep in bunks in cabins. Swim in lakes. Row canoes down the stream. Take adventure walks through the forest. Eat meals family-style in log cabin lodges. Make lots of crafts.

Smart homebuyers know it pays to get pre-qualified or pre-approved for a mortgage. It can fast track the purchase process. Employers often "pre-qualify" full-time hires by involving them first as interns or part-time employees

Two questions of associations are emerging: 1. What value do I get from belonging? Is it worth it to attend? Some association professionals see these questions as a product of the recession. Others recognize them as a

Tweet. It all started in preschool and kindergarten. Every week, our teacher would ask us to bring something to class for show-n-tell. We would bring our beloved stuffed animal or a coin from a foreign country or a favorite toy or whatever caught our eye on the way out the door to school.

Facilitation Friday #25: Five Keys to Strategy Discussions. When was the last time you were in a session intended to produce good strategy that actually did so? Exactly. Too often strategy conversations are anything but

Tweet. A trend we’re seeing is that exhibitors are requiring less square footage and shifting dollars to other sponsorship opportunities. Conference organizers need to think about how to convert exhibitor’s marketing dollars into sponsorship opportunities that benefit attendees.

Yesterday, still groggy after a long flight to the west coast and a fitful sleep because of the time change, I dragged myself to the hotel gym when I woke up at 4 a.m. and plunked my half-awake body on the elliptical, punched in

As the chief executive of your non-profit organization it's often up to you to define, communicate and lead the efforts for success in your organization. So, how do you and your organization define success? It's hard to talk about

Monitoring your brand represents a key component of the work of associations and nonprofits. Back in the last century, that meant having a clipping service that monitored media coverage. The explosion in digital (social

Leadership is a word we’ve used in the association/not-for-profit community to be somewhat of an all-encompassing term. We talk about leadership in contexts that are both functional (what leaders are supposed to do) and also descriptive (as in the actual positions of leadership). Having the very best leadership team is one way to attract and keep a growing number of members and supporters.

Typically organizations spend way too much time, worry and effort parsing how their multiple constituencies will be represented in their various governance and operational bodies. It is a thankless task where the end result

Here's the best of the last week. Happy reading! Don't Get Too Wordy with Board Meeting Minutes From Association Trends. Probably not the sexiest post but may be one of the most important for association CEOs

Tweet. According to the Pew Research, the typical Facebook user receives more comments, messages and likes than they give. Everyone has a few zealous Facebook friends that are highly engaged in one or more of Facebook’s activities. These friends are “power users.

Let me share an example from a recent test that we conducted with one of our clients. For this client, we conducted a price test by splitting prospective members receiving a membership solicitation in half. The control group

The old question of involvement vs. engagement came up again this past week when I was asked to do some telephone interviews with a number of members of a client association who were planning to attend an upcoming Leadership Conference. The point of my calls was to get them to tell me what they saw as the biggest challenges they faced as incoming Chapter Presidents.

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For Canadian Residents: By providing your consent below, you are expressly agreeing that we may email you under Canada's Anti-Spam Law. For more information on this law, you may visit the Government of Canada's site.

For European Union Residents: By providing your consent below, you are expressly agreeing that we may email you under European Union General Data Protection Regulation (Regulation (EU) 2016/679). For more information on this regulation, you may visit the European Union's site. Additional details.

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For Canadian Residents: By providing your consent below, you are expressly agreeing that we may email you under Canada's Anti-Spam Law. For more information on this law, you may visit the Government of Canada's site.

For European Union Residents: By providing your consent below, you are expressly agreeing that we may email you under European Union General Data Protection Regulation (Regulation (EU) 2016/679). For more information on this regulation, you may visit the European Union's site. Additional details.