Tag Archives: Uber

In Copenhagen, people rarely take taxi. They ride bicycles or, if needed, take public transportation such as bus or subways. Therefore, I was not surprised when I heard that Uber’s operation was illegal. According to the news on March 28, 2017 by Alanna Petroff at CNN, “The government is passing a new law that will essentially…

Using taxi is tough where its fare has been traditionally determined by negotiation (e.g., Tuk tuk in Thailand). Even when the taxi driver turns on the meter, foreigners sometimes arrive at a wrong destination because they cannot speak local language. In order to relieve these concerns from the international travelers, some Bangkok hotels provide an interesting concierge service.…

Jaewoo teaches and writes in the areas of design thinking, new product development, and behavioral economics. He is an associate professor of marketing and participating professor of experience design at Kookmin University.