There’s so much of the US under snow this weekend, that it might be the perfect time to curl up by the fire with some great articles that can help your business. This week we take a look at changes happening in SEO, what makes PPC so successful, variations you can use in your social …Read More

Our agency receives calls and emails seemingly on a daily basis from e-commerce and e-business owners puzzled as to why their once strong organic search traffic is steadily dwindling. The simple answer is: the rules of the game have changed. However, you can work to restore traffic volume and get back on the first page of results, …Read More

Online Advertising: Should You Localize Your PPC Campaigns?: A local PPC strategy is not only for franchise businesses. For businesses that depend on in-store purchases, like restaurants and furniture stores, geotargeting is part of the campaign from the onset. However, occasionally setting up local PPC campaigns can be a valid and beneficial tactic for a …Read More

Online Advertising: Two of The Best Pay-Per-Click Advertising Hacks: The pay-per-click advertising landscape is constantly changing and is becoming more important for businesses to understand than ever. Google alone adds hundreds of new features each year, not to mention the dozens of other emerging and existing PPC platforms. So how do you know which campaigns …Read More

Here’s some of the best links from around the web this week. Check out a PPC playbook for lead generation, Free SEO tools, the science behind sharing on Social Media, and the state of SMS in your e-commerce marketing. Online Advertising: The PPC Play Book: With football season approaching, I figured I would release a …Read More