The master batsman will be smiling back at you and your friends when you pep up the moment from those special tins when he reaches that special milestone.

This is a first for Coca Cola, India. No celebrity picture has decorated a Coke canister in the sub-continent. Ever.

Nine other distinguished moments have been selected to be painted on the sides of the special edition beverage.

Coking a snook at the competition, for sure.

2.145 million litres lauding an epoch-making moment in Test cricket.

Another 800,000 cans will be released eulogizing his 100th international hundred.

Definitely a whole lot of tonnage.

Quote of the day: When I’m working on a problem, I never think about beauty. I think only how to solve the problem. But when I have finished, if the solution is not beautiful, I know it is wrong. – R. Buckminster Fuller