Recent Posts: Influencer Relations

A first glance at the Analyst Value Survey shows new risks emerging for analyst relations professionals. We’re hosting a webinar on November 30 to hear how leading AR professionals are responding to them, and what the best practice is for your analyst relations program. Three risks stand out massively. First, there a big gap between the firms that vendors think […]

Five things stand out from vendors’ responses to a survey we conducted after our Analyst Relations roundtable at the English Speaking Union. Analysts (including analysts who call themselves consultants or advisors) are often thought to have bias, especially if most of their revenue comes from vendors. Sometimes the effort put into staying informed makes analysts seem very process-driven but less […]

Should someone you know be at the year’s most important discussion on analyst relations? We’ll be at the free ARchitect User Forum 2016 in San José, CA, on November 17. Professionals from industry leaders will introduce the sessions: Lopez Research, Digital transformation; IBM, AR in large organizations; Cognizant, Managing analyst events; Capgemini, AR knowledge management; Wipro, Intelligence-driven relationships; and ARinsights, AR […]

The Analyst Value Survey is open! Each year several hundred users of analyst research tell us which analyst firms they use, and which are most valuable. In exchange, they get access to our results webinar, where they discover which firms are delivering the most value in key market segments. You can take part too. Go to AnalystValueSurvey.com and click on […]

Looking for a new direction in your Analyst Relations career? October is a time when new opportunities pop up in the field. From IBM to Google, we gathered the top US Analyst Relations firms with vacancies needing to be filled. If you’d like to learn more about the opportunity and to schedule an interview, contact these firms directly. However, if […]

Replay of this webinar is now available. To receive a link and password to watch a streaming version of the webinar please email “info [at] sagecircle [dot] com”. Please include your job title and company name. Agenda:

Basics of the deal

SageCircle Analysis of AMR’s and Gartner’s Motivation

Highlights from Gartner AR Community Call

Commentary on Points from Gartner AR Community Call

Recommendations for Research Clients

Enterprise

Vendors

Recommendations for Vendor AR Teams

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Gartner’s acquisition of AMR Research is very interesting for a number of reasons, but it also raises a number of critical questions. To complement our blog post (click here) on the acquisition, SageCircle is offering a free webinar to expand our analysis as well as suggestions for how clients of either firm as well as vendor AR teams should respond. Following our short presentation we will have ample time for questions.

Our webinar is at 10 am US PT on Thursday, December 3rd (click here to register). Please feel free to forward this invitation to your colleagues.

Not by coincidence, we scheduled our webinar after Gartner’s AR Community Call, which is this Thursday, the 3rd, at 7:30 am US PT. You can register here, which we recommend you do.

This means during our webinar we will also discuss what Gartner said in its AR Community Call and how it might differ from our analysis.

SageCircle Advisory clients are encouraged to schedule an inquiry to discuss what this acquisition means to them. Contact us at 503-636-1500 or info@sagecircle.com to schedule an inquiry.