CADBURYS MILK TRAY(200g) £1.99 - (rrp £4.49) @ B&M Store

So I bought a perfectly intact Milk Tray box from the B&M store in Leicester. It was not reduced. The Best Before Date is for 04/2013. There were many on the shelves like a standard supermarket so i presume the same price will apply to many stores around UK. No complaints my end.

When I worked for Cadburys they used to fill up everywhere with stock and then use clearance stores at a reduced price to clear all the stock left...Best example is Creme Eggs......It hasn't changed much