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CoreMatrix Notes Manufacturing Sector Is Expanding Its Use of Cloud Computing Solutions Beyond the Back Office

New eBrief Explores How Manufacturers have Realized the Benefits Are Now Deploying Cloud Solutions for Sales, Marketing and Customer Service

RED BANK, NJ --(Marketwired - June 11, 2013) - CoreMatrix®, a leading cloud computing consulting company, today announced that the manufacturing industry is increasingly adopting cloud solutions not only for back office functions such as enterprise resource planning (ERP) but also in the front office to better connect with and focus on customers.

Manufacturers have discovered that cloud computing provides deep functionality and flexibility at a much lower capital and operating cost than traditional on-premise systems. The cloud also offers scalability of data storage as well as computing power on demand, faster upgrades, and guaranteed security of critical customer and internal data by cloud vendors.

"The cloud has enabled collaboration among mobile and remote employees, suppliers, and others in the supply chain through fast and easy access to the data they needed to make informed decisions and optimize operations," said CoreMatrix Co-Founder, Paul Nix.

Nix also noted that more recently, manufacturers are realizing these same benefits and more in front office cloud applications.

"Customers have more control today due to more product choices, a stronger voice on social channels, and easy access to product information on the Internet," said Nix said. "In response, manufacturers are implementing cloud solutions for sales, marketing and customer service to participate in social conversations with customers, be more agile in responding to sales opportunities, and gain greater insight and understanding into customer preferences."

Nix added, "What cloud computing in the front office adds up to is that manufacturers will be able to be closer to their customers, leading to better products and better service."