10Mar2015
#CGCradio - The official CeBIT Podcast Channel providing more than 50 Top Speakers and Insights of the CeBIT Global Conferences – made by neuwaerts.fm
#CGCradio covers thoughts, insights and concepts of some of most remarkable business leaders, forward thinkers and social innovators on digital transformation.
Made by neuwaerts.fm – podcasts for breaking new grounds – we provide a 360°overview of the digital industry and give top visibility to sweeping trends and innovations straight from the CeBIT Global Conferences (CGC).
Find more than 50 interviews as well as a dialy audio preview of what’s ahead for every CeBIT day to get inspiration for your visit in Hannover.
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12Sep2014
Social Media is on its Way to a Standard. But only a few Brands and Companies really benefit substantially yet. Social Media and Mobile Marketing Expert Jamie Turner reveals Insights on how to take your Social Business to the next Level. Learn how to make and save Money and get a Reflection on the Future of Social Media.
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29Aug2014
It's becoming very competitive out there while more and more Marketers jump onto the Content Marketing Train. The Amount of Content produced outnumbers the potential Consumers by far. Standing out becomes an Issue. Inspiring Influencers to share your Message with their Audience becomes a vital Task for modern Marketing. In this Week's Insights Talk Lee Odden, CEO of TopRank Online Marketing and Author of the Book Optimize, shares some Wisdom and practical Advice on how to identify, connect and leverage effective Influencers in your Branch.
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01Aug2014
Do you struggle with google+? We do ever since, but now it's Time to lead off the Social Dragon of google's Social Layer. Follow us on the Track through undiscovered Land as we reveal the essential Keys to Success to plus your Business featuring Blogger and google+ Authority Martin Shervington.
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18Jul2014
Do you go to Conferences and Events? Get Tips on how you can optimize your Event Strategy by attending virtual Conferences and find our 7 Secrets of successful Event Partake which help you connect faster, take away better Knowledge and leverage the Effect of valuable Human to Human Connection (#H2H). Listen to one of the Authorities of digital Eventing: Founder of Social Media Examiner, Author and Speaker - Michael Stelzner - is our SPECIAL GUEST revealing his Recap from Social Media Marketing World 2014 in San Diego.
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09May2014
Why do some Companies succeed at Social while others don't? This Week's SPECIAL GUEST Neal Schaffer is Social Media Author, Speaker, Consultant and Founder of Maximize Social Business. He carved out 9 essential Secrets among which 'Finding your Visual Voice' is one of the most critical. Within the Context of a Visual Branding Strategy he provides Insights of some impressive Case Studies encouraging you to define the unique (visual) Story to tell for Brand.
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03May2014
How can brands stand out and reach their customers in today's overload of visual information? The answer is 'Visual Storytelling', says author, marketing-expert and former Intel social media strategist Ekaterina Walter. That entails more than just using images, videos, infographics or a presentation on Slideshare. Visual storytelling is about telling an emotional story based on a brands core values and offerings. In the limelight is not marketing a product, but rather leveraging the aspect that truly connects customers with the brands identity.
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18Apr2014
The Future Web is absolutely visual! More and more social Content is published and shared on one of the visual PowerTools: Instragram and Pinterest. In this Episode we discuss the best Options to use these Tools for your Branding or Performance Strategy. SPECIAL GUEST: Sue B. Zimmerman - the Instragram Expert. The Interview by Host Ingo Stoll was recorded live at the Social Media Marketing World 2014 #SMMW14 - Awesome #InstFun :).
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11Apr2014
'The NOW Revolution' - according to New York Best Selling Author and Digital Marketing Advisor Jay Baer one of the greatest Challenges for the existing Business Culture and the common Marketing of our Days. "Business has changed more in the past three years than in the prior 30. But it’s not a threat, it’s an opportunity." Social Media and Real-Time Communication require new Playbooks for Marketing, because the old Story of interruptive Marketing fades away. We had the Chance to talk to Jay Baer in San Diego at the Social Media Marketing World 2014 about leaving the Comfort Zone, Innovation Culture and the Importance of Employee Advocates for your Brand.
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02Apr2014
Have we lost the Social in Social Media? This Question was the Title for the Keynote Panel on March 28th 2014 at the Social Media Marketing World 2014 in San Diego, California. Ted Rubin, author of 'Return on Relationship' (#RonR), free Consultant and Social Media Strategist war Part of the Panel, joined by Jay Baer, Nichole Kelly and Jeffrey Rohrs. I had a Chance to talk to him after that on the Future of Social Media, true Engagement and Observations on 'Social vs. Media'.
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