Monday, 7 November 2011

No guts, no glory

My challenge is to go beyond the media I'm used to creating. I know how to create printed material, I know how to communicate messages through any printed media.

But take away my printer, my laptop and I'm lost, it's like throwing someone into the deep end of a swimming pool - with weights around their ankles. Good luck!

To go beyond the printed world, the printed companion. How do you reach others? There's performance, there's drama. If I want to influence the minds of the average commuter, I have to branch out beyond the passive printed format. Does this scare me? Of course it does, I am no performer. I would much rather reach the minds of the average commuter by hiding behind my work, but really - no guts, no glory.

To change topics: Now let's focus on what has been my inspiration as of lately. I swooned over the typography found in Lacoste Legends, it's newspaper and it's beautiful. Stunning type. It's artistic yet draws your eye in, makes you want to look closer.

http://www.behance.net/gallery/Lacoste-Legends/1432521

To make the ordinary 'less ordinary,' I asked for some inspiration from my sister who happens to be a photography teacher, and therefore has a bit more insight into similar photographers. Her recommendations: Garry Winogrand, Stephen Shore (Uncommon Places) and Robert Frank
(The Americans.

Garry Winogrand did a series called Women are Beautiful. These are simple images capturing the average woman in the street, I feel they are stunning to the eye. These women aren't posing, they're captured in their everyday life and I smile because of it. They are beautiful:

Stephen Shore:

Robert Frank, The Americans: Of course I would swoon for these. It
captures the essence of that time, that era. I swoon for the simple
everyday beauty, now how do I get others to do the same? How do I do
like them, capture the beauty and express the beauty?