June 04, 2015

Augmenting reality is a hot-hot-hot trend in wearable tech, most of which looks cool on paper but super-dorky on (ahem...Google Glass).

That being said, I am totally crushing on Magic Leap. Plus, I feel much love for these retro'ish goggles designed by BMW Research Group and Technology. The MINI Augmented Vision incorporates external cameras that film a live video feed into the glasses. "Basically, the glasses make the car transparent," explains the project lead, Jörg Preißinger. "One visionary use case we present is to look through the hard body parts of the car."

In addition to eliminating blind spots, the prototype also can overlay info onto the real world, including speed limits, turn-by-turn navigation and assistance with parking. And when the driver steps out of the vehicle, the goggles provide directions for getting places on foot. "We don't only work on cars and functionality inside the car," adds Preißinger, "but on whole mobility services."

- Lesley Scott

Actively embracing the future with a desire to make it fashionable and timely is a signature of the Futurenetic fashion tribe. For more of my posts about this tribe, CLICK HERE. To learn more about each of fashion's four mega-tribes that I track, START HERE.

Comments

Augmenting reality is a hot-hot-hot trend in wearable tech, most of which looks cool on paper but super-dorky on (ahem...Google Glass).

That being said, I am totally crushing on Magic Leap. Plus, I feel much love for these retro'ish goggles designed by BMW Research Group and Technology. The MINI Augmented Vision incorporates external cameras that film a live video feed into the glasses. "Basically, the glasses make the car transparent," explains the project lead, Jörg Preißinger. "One visionary use case we present is to look through the hard body parts of the car."

In addition to eliminating blind spots, the prototype also can overlay info onto the real world, including speed limits, turn-by-turn navigation and assistance with parking. And when the driver steps out of the vehicle, the goggles provide directions for getting places on foot. "We don't only work on cars and functionality inside the car," adds Preißinger, "but on whole mobility services."

- Lesley Scott

Actively embracing the future with a desire to make it fashionable and timely is a signature of the Futurenetic fashion tribe. For more of my posts about this tribe, CLICK HERE. To learn more about each of fashion's four mega-tribes that I track, START HERE.