Bella in Belle-Muse

noun: A beautiful girl or woman, esp. the most beautiful at a particular event or in a particular group.

MUSE: /MYO͞OZ/

verb: be absorbed in thought.

noun: an instance or period of reflection

Belle Muse = A Beautiful Reflection

Hovering above are beautiful words from an excerpt directly from the fashion source, Belle-Muse. I had discovered this dainty yet chic brand whilst searching for fashion inspiration on Instagram. What I’d later discovered was that the woman behind the brand was a strong entrepreneur with the aspiration of success.

“I started Belle-Muse in 2012. It was a year after my father had passed and working for someone else seemed impossible as finding a job was difficult. My dad and mom were/are business owners so after a difficult period of no work, I was lead to start my own company. For about 3-4 months I completely stopped my social life. No going out, nothing. Literally working about 20 hrs a day researching and getting things started. I remember I literally put all the money I had to start the business.

The day I launched, I told my mom if this doesn’t work, that I’ll be moving back home. That evening I got my first order. It was only about $90, a bikini to Hawaii. It wasn’t much but I called my mom so excited. Soon as I hung up the phone, I got my second order to Kuwait. It was about $600. I called my mom back and said, ok Mom, I think I’ll be okay.” – Kamika Marie, Founder of Belle-Muse.

“Fashion has always been a passion for me. Even when I was younger, I was the biggest tomboy. I’d wear my dad’s clothes to school. That all changed probably around Junior year in high school. Fashion to me allows individuals to introduce themselves without words, or even a handshake. The name Belle Muse derived from my perception of sex appeal and beauty. Many people think dressing sexy has to be tight or provocative, thus making them beautiful. I’m actuality, sex appeal is enhanced with mystery, from self worth, with class.” – Kamika Marie.

Her story resonated with me of course as I too aspire to be a better entrepreneur then I was yesterday, am today, or will be tomorrow. I’ve also always aspired to dress up each day as if it were my last, & throughout all my efforts & hard-work it will finally be able to become a daily ritual. Throughout my travels I’ve been blessed to be able to have the opportunity to work & collaborate with phenomenal brands, respected photographers, & talented make-up artists.

The best fashion photo-shoot I’d ever been a part of was something that I was interested in executing for many years prior to the actuality, which is underwater photography. I’m an island girl (spoiler-alert), so instinctively I’ve always thought it would be cool to capture photography in a different element.

Water has always symbolized to me a form of cleansing, a new beginning. Yet when it comes to fashion, I stylize by using various elements from the past & those I deem would be of most interest in the future. I thought it would be a great pair to combine a tragic past with a hopeful future & present it in the now ; A modern take on a beautiful tragedy, a real fantasy, an actual dream, a beautiful muse…

“I want women to feel beautiful. Hence the name Belle Muse. Let your beauty inspire someone. Not because you’re showing all your assets, but because simple you feel beautiful wearing belle Muse. Not sexy, but beautiful. I want people to feel like a beautiful Muse.” – Kamika Marie.

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