Snoop Lion, the former Snoop Dogg, who went through a Rastafarian re-awakening early last year in which he re-imagined himself as a Reggae artist has an app available in both iTunes and Android versions. That is not a very odd thing as many entertainers also have mobile apps as a way to push their brand and make some extra cash. The Snoopify app is free to purchase but comes with a lot of paid in-app add ons.

One of these in app purchases, is a digital sticker of a marijuana joint — which being a Snoop Lion app should come as no surprise. That is until you get to the price tag.

Snoopify, an app that stamps your photographs with stickers themed around Snoop Lion—the rapper also known as Snoop Dogg—is selling one sticker called “Golden Jay” for $99.99.

Yes, that is one penny shy of $100.

The jay—a word often associated with marijuana—emits a puff of colorful smoke and is adorned with sparkles. And it has been purchased at least 15 times, since its debut last week, the company says.

I am all for free-market capitalism and hey if that’s what people are willing to pay, that’s what they are willing to pay. But damn, you have to be really, really baked to spend a hundred bucks on a joint you can’t even smoke.