U.S. most effective B2B lead generation tactics 2017

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Most effective business-to-business lead generation tactics according to B2B marketers in the United States as of July 2017

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The graph shows the most effective business-to-business lead generation tactics in the United States as of July 2016. According to the survey findings, 40 percent of responding B2B marketing professionals believed live events to be very effective in lead generation.

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The graph shows the most effective business-to-business lead generation tactics in the United States as of July 2016. According to the survey findings, 40 percent of responding B2B marketing professionals believed live events to be very effective in lead generation.

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