HEADLINES

Using social media to kick the habit means you’re ‘twice as likely to succeed’

US: Poll shows 10% of adults are now vaping

US: Kentucky tobacco farm suits allege low pay, poor housing

Australia: Expert argues against smokescreen on e-cigarette research

ASA bans five e-cigarette ads for appealing to under 18s

The Advertising Standards Authority has banned five ads by Hubbly Bubbly, the e-cigarettes company, for being irresponsible. The ads featured on social media sites and on the Hubbly Bubbly website.

The Medicines & Healthcare products Regulatory Authority complained that two of the ads did not make clear that the product contained nicotine, were irresponsible because they would appeal to under 18s, and that a third seemed to show people who were under 25.

The ASA questioned the apparent age of the people appearing in three of the ads. The adjudication also said that as Hubbly Bubbly was promoting all of its range of products, there was a need to mention nicotine content.

With regards to the celebrity names used, in particular Zayn Malik and Cheryl Fernandez-Versini, the ad would appeal to under 18s, the watchdog said.

US: Poll shows 10% of adults are now vaping

Significantly more Americans are using electronic-cigarettes and other vaporizing devices than a year ago, but most of those consumers are also smoking conventional cigarettes, according to a new Reuters/Ipsos poll.

About 10% of US adults now vape, according to the online Reuters/Ipsos poll of 5,679 Americans conducted between May 19 and June 4. That’s almost four times as high as a US government estimate that 2.6% of adults used e-cigarettes in 2013.

About 15% of poll participants under the age of 40 now vape. In 2013, 18.8% of those 18 to 24 and 20.1% of those 25 to 44 smoked cigarettes, according to the government data.

Almost 70% of current users started in the past year alone, and about three quarters of them also smoke cigarettes, according to the poll.

US: Kentucky tobacco farm suits allege low pay, poor housing

Lawsuits have been filed against five tobacco farms in Kentucky by migrant workers claiming they were paid insufficient wages and forced to live in deplorable conditions despite being hired through the federal H-2A program.

The three federal lawsuits were filed by Southern Migrant Legal Services (SMLS), a Nashville-based organization that handles legal matters for migrant workers in several southern states including Kentucky and Tennessee. According to SMLS, 39 guest workers filed the suits that allege violations of federal and state labor and civil rights laws, and a pattern of illegal conduct by employers in the Kentucky tobacco industry.

Australia: Expert argues against smokescreen on e-cigarette research

A leading Australian substance abuse expert is pleading for moderation in policies on e-cigarettes.

The University of Queensland’s Professor Wayne Hall said current law on electronic nicotine delivery systems placed researchers – and people who wanted to use e-cigarettes to quit smoking – in a difficult situation.

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