Anime is a worldwide phenomenon. How else can someone describe this recent collaboration between Gainax and a Saudi Arabian media company called ARiNAT?

The two companies released a trailer for their joint anime production called Desert Knight (Sabaku no Kishi), a new anime series featuring Arab knights. The anime will feature both Japanese and Arabic text.

Hiroyuki Yamaga, the president of GAINAX commented, ‘We are very excited to collaborate with the Middle East at the forefront in the field of animation and contents production. We hope that we will create new works by new work processes and new ideas through the partnership.’

ARiNAT is the acronym of the Saudi Arabian company Arab Innovative Arts and Technologies. The company focuses on the preparation and distribution of comics, games, and animation.

GAINAX is of the leading Japanese animation studios, known for titles like Curren Lagann and Neon Genesis Evangelion, among others.