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Golden Meaning: graphic artists depict the golden ratio – in pictures

Golden Ass When you divide a golden rectangle into smaller and smaller squares, and draw quarter-circles in them, you get a logarithmic spiral, a well-known mathematical shape. Polish designers Homework saw that two spirals together make for a perfect behind – and a 1970s-looking typeface.

Golden Meaning: graphic artists depict the golden ratio – in pictures

Designers Julia decided to superimpose the Fibonacci sequence on the Oxford English Dictionary. The words used are those in position 1, 1, 2, 3, 5, 8, 13... The sequence is meaningless, of course, but I find the juxtaposition of numbers and words surprisingly thought-provoking.

Golden Meaning: graphic artists depict the golden ratio – in pictures

Graphic designers Bibliothèque decided to come up with two visual mnemonics for the golden ratio, which is the number 1.618. When a 0-100C thermometer is divided by this number, the mercury reaches to about 38C, the temperature of blood in humans. When a clock is divided into two sections so that their angles are in the golden ratio, one solution is 12.23, which is an easy number to remember. All photographs: Richard Hubert Smith/GD&