Keeping consumers engaged and responsive is increasingly challenging in a world where they’re constantly inundated with advertiser messaging across multiple media platforms. Rewards and incentives are being included in more and more...Read More

At Chirpify we engage with a wide variety of organizations across retail, hospitality, restaurants, entertainment, consumer package goods, and more. And, one of the most frequent questions we field when discussing the power of engagement loyalty...Read More

For the past few years you've been administrating, operating and assessing the impact, of your Loyalty Program on your business. The plan was to create a program that would retain customers, grow sales, and help identify "BEST&rdquo...Read More

Companies around the world are reaching out to customers in the most engaging way possible. They're doing it with Interactive Personalized Video.
Unlike traditional video solutions, Interactive Personalized Video uses real-time...Read More

Consumers are in control now more than ever before—and they demand more than ever before. We’ve felt this shift during our 27 years of experience and have adapted our approach instinctively. It’s no longer enough...Read More

The U.S. segment defined as “Mass Affluent” has grown in size and discretionary income in the past 40 years. This growth has created a key opportunity for retailers. Retailers have an opportunity to better understand how the...Read More

U.S. consumers hold 3.3 billion memberships in customer loyalty programs. Yet only a quarter of brands with loyalty programs reward customers for some type of engagement. To make your loyalty offering a success, it’s imperative to reward...Read More

Digital technologies are driving a transformation of the world economy equivalent in magnitude and impact to the Industrial Revolution. We have now entered the Digital Age, in which the development and di usion of information and communication...Read More

As the first generation of digital natives, Millennial Moms shop in ways that are markedly different from any other before them. They spend more time online, especially on social media, and rely heavily on their smartphones and social media...Read More

Brands today have to contend with far more competition and greater distraction in the marketplace. Consumers are in control and marketers are devising new strategies to keep them engaged and loyal to their brands. Since numerous ways exist to...Read More

THE LOYALTY PULSE SURVEY

Do you feel there is a lack of competitive benchmarks, technology metrics, objective technology assessments, or shared industry terminology that hinders your ability to effectively implement CX efforts?

No we have a good grasp on all of them

We would like to have more technology metrics

We would like to have more competitive benchmarks

We would like to have an understanding of technologies from an objective entity

We would like to have a shared terminology that could help us better understand the industry