Technical Tips

August 2006

Examining Custom Made Versus
Custom Built
(From Bob Dobbs: Technical directors for the Professional Clubmaker
Society)

SET MAKE-UP

Many OEMs offer the same type iron and wood heads that clubmakers
do; they have forged blades, forged cavity back, cast cavity
back, etc. But let’s go a couple of steps beyond. What
a clubmaker can offer is a true custom set of clubs. First, the
most valuable tool at the clubmakers disposal is the set make-up.
Golfers take it for granted that a standard “custom-fit” from
an OEM is a 3-PW. In your custom-built set of clubs, you can
leave out the #3 iron and in a lot of cases the #4 iron, and
really get into some nice custom options using hybrids and/or
higher lofted fairway woods.

What about custom-fit versus custom-built drivers?
Well the first thing we need to look at is the loft. In the Advanced
Fitting School (offered by the PCS), clubmakers learned that
the drivers loft is your best friend. For a large percentage
of golfers, a high-lofted driver (14 or 15 degrees) is a good
loft selection. With a lot of professionals now playing with
a 9.5 and 10.5 degree drivers, does it not make sense that most
average golfers will play better with 12-15 degree drivers? Yet
the OEM’s are just starting to figure this one out by offering
higher lofted drivers.

Now, let’s look at the engine of the club,
specifically the driver shaft, the OEM’s offer stock or
commercial-grade shafts in the majority of drivers. Your clubmaker
needs to understand the difference between a stock shaft and
a premium-grade shaft. Without going through a long winded explanation,
a stock shaft or commercial-grade shaft is a very inexpensive
shaft in limited flexes and weights costing most OEM’s
$4-5 each. On the other hand, premium graphite shafts, from a
bonifide shaft manufacturer will be a step up from a stock shaft,
plus you will have at your finger tips all the various weights,
bend points, and flexes not available from the OEM’s