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PMA 2018 Report

Monday 12th, March 2007

Posted by: Ralf Jurrien

The PhotoBookPro photo album creation system, introduced last fall at the photokina trade show in Cologne, Germany, makes its U.S. debut at the Photo Marketing Association trade show here, where it is the centerpiece of the KIS Photo-Me Group exhibit booth. An open-architecture production system that works very well with the company’s “Generation 2 & 3” DKS minilabs and is powered by a variant of its My Creativ’ Album software, PhotoBookPro automatically scores, joins, folds and binds picture pages into quality photo books up to 12x8 inches in size. Our new PhotoBookPro simplifies and accelerates the on-site production of picture books, calendars, greeting cards and other photo-based keepsakes.

KIS Photo-Me Group introduced the Swifti - a versatile new “plug-n-play” micro-kiosk that lets consumers turn image files from digital cameras, cell phones, CDs/DVDs and 28 different types of media cards immediately, on-site into customized, high-margin photo keepsakes that translate into new revenues and a quick return-on-investment for the retailer. The Swifti is on display at the Photo Marketing Association trade show, March 8-11 at the Las Vegas Convention Center, in the KIS Photo-Me Group Booth, C232. It’s an excellent product for non-photo businesses - such as vacation hotels, college bookstores, amusement parks, campgrounds, nightclubs, shopping malls and conventions centers.

The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).