Solitary text can seem sparse and uninspiring. Research has shown that a learner will only remember 10% of what he has read after 2 weeks, in stark comparison to the 50% of what he/she hears and sees. It is therefore important to combine learning booklets and guides with visual imagery, such as photos and illustrations, to make learning easier and more efficient.

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Visual material, e.g. cartoons, posters, etc.

SOPís, Occupational Health and Safety and Company rules and Procedures can all be converted into a comic format or on poster. These comics and posters contain strong visual elements and even branded characters that can be distributed or presented to the workforce.