Tuesday, November 12, 2013

Nvidia CEO and co-founder Jen-Hsun Huang recently told
investors that Android is the next big thing in gaming, according to a report
by ZDNet. Nvidia is the manufacturer of the Shield, which essentially is an
Android based gaming tablet. Huang reinforced the belief that the Shield will
be essential in growing the online gaming community through Android OS.

Huang told investors that the, “Shield is our initiative to
cultivate the gaming marketplace for Android. We believe that Android is going
to be a very important platform for gaming in the future, and to do so we have
to create devices that enable great gaming to happen on Android.

A Look At The Shield

The Nvidia Shield is basically an Android tablet that has
been meshed with a gaming controller. This gives Nvidia the power to go head to
head with other mobile gamin consoles, such as those offered by Nintendo and
Sony. The Shield was released earlier this year, and thanks to recent updates
it now has the ability to send its gaming experience to the big screen. With
the power to send its video and sound to both monitors and TVs, it is a viable
option for gaming in the living room as well as on the go.

Android Is Booming

Developers have already begun to realize the value in the
Android platform and new apps are being offered daily. Because of the rush to
Android by app and game developers, there is a huge opportunity for companies
like Nvidia to develop consoles aimed specifically at Android based games.

With consoles like the Shield, Android could prove to be a
huge cash cow for Nividia. As gamers discover the tiny gaming computer and
developers continue to offer the top games as Android apps, the money will keep
flowing in.

What This Means For Google Inc.

Android OS is the baby of Google Inc., and anything that is
good for Android is good for Google. As developers offer apps on Android and
they’re snapped up by consumers, Google is raking in a pile of cash as well.

Not only is the cash flow good for Google, but the boom in
Android’s popularity is also helping Google dominate the mobile OS world. This
means that Apple’s iOS will not have the user base that Android has. Android
phones and tablets are manufactured by many companies, including Samsung,
Nokia, and HTC, while iOS devices come only from Apple. While this may be a
nice source of revenue for the Cupertino company, it limits the audience to
just Apple customers.

As Android grows, the gaming apps continue to be added and
purchased. This means the community will be open to the idea of new gaming
tablets for the OS and the Shield just might be the next big thing in mobile
gaming.

What do you think? Will Android continue to dominate iOS in the global market, or will Apple find a way to make it relevant to non-Apple products?