About

Founded in 2003 by owner and Managing Director Mike Flarry, Element79 has successfully established itself in the demanding world of sports marketing. With a particular emphasis on strategy creation and activation in the procurement of sponsorship for drivers and teams, the company has developed to provide the wide range of associated support services required in this arena.

Element79 are a strategic marketing consulting agency, operating a full range of creative, communication, promotional, hospitality, and management services to support our core function.

We have been involved with, and worked for, a wide range of companies, from SME’s to blue chip, and have created and managed some of the highest value sponsorship properties in UK domestic motorsport along the way.

Our marketing strategy skills are grounded in solid business best practice, and these are rigorously applied to all our sports sponsorship properties. This approach provides our clients with the confidence to entrust us to audit their sports marketing requirements, and provide the vital knowledge that is so often missing from many projects of this nature, in order to create success.

We are very proud of the fact that our services are often retained or referred, in order to manage marketing strategy creation for our client’s core business activities, completely independent of our sports marketing activities, and often with no requirement linked to that arena whatsoever.