YouTube for Local News (Society of Professional Journalists + Google News Initiative)

More than 400 hours of video are uploaded to YouTube every minute. As more news organizations prioritize video storytelling, it only makes sense that this huge video consumption platform is part of the strategy. This webinar helps journalists understand how to optimize the videos they create for their YouTube channels in order to grow audiences and revenue for their newsrooms.

More than 400 hours of video are uploaded to YouTube every minute. As more news organizations prioritize video storytelling, it only makes sense that this huge video consumption platform is part of the strategy. This webinar helps journalists understand how to optimize the videos they create for their YouTube channels in order to grow audiences and revenue for their newsrooms.

More than 400 hours of video are uploaded to YouTube every minute. As more news organizations prioritize video storytelling, it only makes sense that this huge video consumption platform is part of the strategy. This webinar helps journalists understand how to optimize the videos they create for their YouTube channels in order to grow audiences and revenue for their newsrooms.

Join SPJ Ethics Chairman Andrew Seaman and SPJ Past President Lynn Walsh to talk about the Society of Professional Journalists Code of Ethics. We will explore the history of the code and discuss why it is as important as ever.

Learn how to use the free Google Earth Pro software to build video tours of newsworthy locations around the world, save images and more. Well even go beyond Google Earth to visit the Moon and Mars to explore the Apollo and Mars Rover missions. Well also explore timelapse satellite images of the earth over the past 32 years with Earth Engine Timelapse. And well tinker with a few other fun Google tools if we have time.

Thats more than just a phone youre carrying around. Its a mobile newsroom, and, loaded with the right apps, can tell powerful stories. In this webinar youll explore some great multimedia storytelling and reporting apps you can download and use on your phone. Learn how to create photo bubbles, 360-degree photos, images and animations for social media, and much, much more. Well provide links to the presentation as well as many examples of how journalists have used them. Note: Many of the apps are iOS-only, but we try to provide options for Android phones as well.

Storyful Head of News Mandy Jenkins reviews some practical tips, tricks and tools for safely and ethically using the social web during breaking news events. Well review how to find sources on social networks, verify a social storys authenticity and use user-generated content in an ethical manner.

Get a short but insightful overview of Google Fusion Tables, followed by hands-on work with data to build maps and charts using free Google tools. Well cover trouble shooting and how to embed quickly on your site to complement any story. This webinar will include a short exercise on how to data scrape a website using Google Sheets and a short formula.

Learn the quick basics of using free Google tools to help your reporting process. Well cover Google Reverse Image Lookup and verification of news and photography online. We put Reverse Image Lookup to the test with photos that may be real ... or fake. Well also touch on the basics of how Google Trends work, what to look for, and how to embed in your site. Well also touch on using Google Translate as a tool to quickly help your reporting.

An important key to watchdog reporting and a serious challenge to journalism credibility are the same thing: use of unnamed sources. In this webinar well discuss how to use and work with unnamed sources: What are good reasons to grant confidentiality to a source? How should you negotiate confidentiality with a source? How do you verify the information a source gives you? How can you use unnamed sources to give you information that will lead you to documentation or named sources?

Culture change is a key challenge for many journalists today, whether it is driven by the challenges of digital journalism, shrinking newsrooms, corporate ownership changes or some combination. Whether you are a top-level or mid-level editor, director or producer, a senior reporter, a rising digital star or some other newsroom influencer, one of your most pressing challenges may be leading, driving or helping achieve culture change. We will discuss newsroom culture and some ways to lead or contribute to culture change.

Whether you are a downsized veteran seeking another job, a college senior hoping to enter the market soon or just looking for the next rung on your career ladder, learn some tips for pursuing and landing your next journalism job.

Journalists and news organizations have become adept at using social media to promote their content. Learn how to move beyond promotion to converse with your community, improving your journalism and still boost your efforts to use social media for promotion.

You understand how the Internet works, but now youd like to start building something. Youll learn basic HTML and CSS, as well as learn some of the tricks of the journalistic Web development world, such as reading other peoples code and testing code in your browser.

The Internet has been a major component of how journalism gets done for almost two decades. And yet most journalists dont even know how it works. Youll learn the basic building blocks of the internet  what HTML, CSS and JavaScript are, what exactly is a server and how information gets to your computer  and become more prepared to deal with the continued digital transformation of the news industry. Youll learn enough to have stronger, more conducive conversations with your Web staff and/or Web developers, which will allow you to no longer be hoodwinked by them or vendors who say we cant do that.

Yeah, we get it: Twitter, Facebook and other social media have dramatically changed news gathering and sharing. But there is so much more out there for journalists. Learn to leverage free digital tools, mobile applications and emerging technologies to help you be a more connected, engaged and well-rounded multiplatform reporter. You will learn how to take advantage of tools like Google Advanced Search, Storify and Google+ hangouts to strengthen your reporting. You also will get a sense of how Vine and other free/cheap mobile apps can make you a better, more well-rounded digital journalist, no matter what your primary media platform or where you work.

Journalists traditionally think of enterprise as a long Sunday story in the newspaper or a special report for TV (particularly during sweeps). Increasingly, we need to think digital-first in our planning of enterprise stories: What are the right tools and the right time for telling your big stories? All reporters, editors, managers, news directors and everything in between will benefit from hearing how to shape thinking toward a digital-first approach.

Download, analyze, visualize. For journalists, those are the three main steps in using data for news stories. Join SPJ and Jeff South for a one-hour webinar to walk you through the process  using recently released data from the U.S. Census Bureau and other government agencies. Well show you how to find and download the data from the agencys website; how to do some calculations, sorting and filtering with Excel; and then how to create an interactive chart (using a free tool called Datawrapper) for your news organizations website.