CHARLOTTE, NC (FOX 46 WJZY) - A sandwich board sign sat outside of an Uptown deli on Sunday, which read “Run like Louis C.K. wants you to hold something for him!”, was put up on the day of the Charlotte Marathon directed at the runners.

The sign, promoting the deli near Romare Bearden Park, mocked the recent sexual misconduct accusations against comedian Louis C.K. by five women.

But, at a moment when women are coming forward with stories of sexual assault and using the hashtag #MeToo, did this joke go too far?

We reached out to Safe Alliance, in Charlotte. CEO Karen Parker declined to react specifically to the sign but did say “recent events remind us that sexual and gender based violence is often viewed as unimportant, trivial and even worse, normal.”

“To eliminate these types of violence, we have to not only speak out,” said Parker. “But also support, believe and empower survivors.”

According to RAINN, the nation's largest anti-sexual violence organization, approximately 70% of rape or sexual assault victims experience moderate to severe distress, a larger percentage than for any other violent crime.

Statistics like this prompt questions of if the sign was appropriate, or could be considered offensive or even triggering for some sexual assault survivors.