Now it’s time to take your Facebook marketing to the next level and focus on increasing your fan base. There are many easy ways for you to take an active role in increasing your number of Facebook fans.

The once confusing process for setting up a business page on Facebook has since been simplified through recent enhancements by Facebook. Setting up a Facebook business page is now a quick and easy process.

While sitting through social media seminars and talking to dealers at Powersports Business’ Profit Xcelerator last fall, I kept hearing the same excuse from dealers as to why they hadn’t started a Facebook or Twitter page: they don’t have the time.