Do It Yourself Marketing

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Let’s face it. You’re a busy business person, deserving of the success you have built. As such, you don’t have time to micromanage your business. You delegate important tasks to companies like us because we can get the job done for you.

However, some of you are just starting out, while smart managers realize that they need to understand something about the subject in order to judge whether the staff they are hiring are doing a good job.

In fact, just yesterday I looked at Craigslist in an important outsourcing country to see what other companies were doing, and some of the things I saw showed me that the owners of those companies had no idea what they were doing, and had no understanding of their business and what they were seeking to accomplish.

Many didn’t seem to understand that the different types of freelancers have different mindsets, and that you usually don’t find a person who can cross that line. Let alone find such a rare treasure for $3.00/hour!

They had totally unrealistic expectations and think they are going to find tons of people who will agree to do two unrelated things dirt cheap. It was no surprise that they labeled themselves as a “start up.” And I can assure you with their degree of ignorance and stupidity that they will soon be one of those companies out of business because they didn’t know certain basic things, they only wanted the impossible for a cheap price.

You Pay Peanuts You Get Monkeys

There is an old saying here in Costa Rica that fits this situation well: “You pay peanuts, you get monkey’s.” And yet, it is those who are stupid enough to think they can do this who will be the first to complain and say that “outsourcing is impossible,” or “all the people I hire just rip me off,” or some other excuse to get them off the hook of their own stupidity.

If you are going to do some outsourcing, and, of course, I think it’s the best way to grow your business, you need to educate yourself on the basics so you don’t make these same stupid mistakes. That is what the resources on this page are here for.

You can take the resources on this page, of course, and do it all yourself if you so choose. But, a better approach would be to use this material to get a working knowledge of the various topics covered so that if a contractor approaches you and doesn’t know themselves what do to, then you will be aware of it and won’t be subject to the blind leading the blind syndrome.

The Blind Leading the Blind

I remember talking recently with a guy who seems to know what he is doing. He has a one man shop that purports to provide a full marketing and promotional package for his customers. So, I got into a conversation with him on video marketing and promotion, since I’ve been studying that topic lately, to see what he had to say.

I asked him how he markets his Youtube videos for clients. I mean, Youtube is ONLY the second largest search engine on the internet, is related to Google, the largest, and yet is easier to rank with than Google because it only has about 10% of the listings. Further, it’s populated mostly by amateurs, meaning it’s much easier to rank higher there plus get on the first page of Google to boot.

I was really shocked by the answer from this so called “professional.” It shows just how ignorant people out there are – even some supposedly in the business and making videos. He simply said “well, I don’t deal with that because a lot of the people there are using black hat strategies.”

I was shocked. Here was a guy whose website LOOKED professional, yet he was advising his clients to make a huge blunder and ignore one of the best ways to get traffic, bar none.

It’s just like saying you will ignore Google and SEO because so many people use black hat strategies!

Video Marketing Is a Great Way to Go

Let me be just straight up and say that if you AREN’T doing video marketing, you are loosing out on one of the biggest methods to drive traffic to your website. And if you don’t want to do the videos yourself, we will be glad to help. In fact, with Youtube, it’s relatively EASY to get a high ranking there and in Google as well as Yahoo and some others. It’s like stealing candy from a baby.

Yet, here is a so called professional advising his clients NOT to use one of the most important strategies out there today.

Isn’t it amazing what stupidity you might agree with if you are ignorant on a particular subject?

So that’s why it’s important to educate yourself somewhat before you get led astray by a consultant that is just as ignorant as the next guy about the fields of internet marketing, promotion, and outsourcing. But, if you AREN’T ignorant on these subjects, you can take advantage of the vast majority who are.

So, while you aren’t going to want to do all of this yourself, what we offer below will give you enough working knowledge to know when someone who appears to be an expert doesn’t have a clue what they are talking about.

The products below will assist you in this effort.

Everything You Need to Know to Outsource

This simple, easy to follow, 36 page report will get you on your way to making intelligent outsourcing decisions. Once you have this important background, you will be in a much better position to understand the ins and outs of outsourcing and how to manage your projects and contractors. For only $8.97, this report could save you countless hours and costly mistakes. Click here to download right now from Tradbit.

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My Secret Guide To Outsourcing Work To Quality Workers For Rock Bottom Prices