MUSKEGON, Mich. (WZZM) - An Oceana County man is dead following a crash on northbound U.S. 31 near the Marquette Avenue overpass.

Shortly before 1:30 p.m. Tuesday, police say the 61-year-old driver lost control and veered off the highway. His white SUV flipped multiple times, pinning him inside. The driver died at the scene. No one else was inside the vehicle.

Traffic investigators were called to the scene to determine the cause of the crash.