Welcome to SEO Writing

Writers and editors create compelling content every day, but unless they are writing with SEO in mind, their audience may not actually see it. This course will take you from an SEO novice to a strategic digital writer by teaching you proven SEO tactics you can apply when writing articles, social media posts, any on-page content and your overall website. You will learn how to use analytics to bolster the effectiveness of your writing and train your brain to inform any digital content with the power of SEO.

Skills You Will Learn

The Four Pillars of SEO—four critical tactics, when applied correctly, will deliver for your brand