Beacon and NFC Solutions Simplifying IoT to Mobile Interactions

When and where people want them.

Beacon Technology

Mobile marketing connects brands and consumers in ways that traditional media never could. Permission based (or pull) marketing takes this to another level. Pull marketing delivers anticipated, personal and relevant messages to people when and where they actually want to get them.

Shake or Tap to Interact

Gesture or tap features allows for dual messaging from a single beacon.

Full Scale Solutions

Consumers interact with our solution with a simple tap of a NFC tag, card or wristband. We provide branded kiosks and custom devices that work seamlessly with our NFC products to ensure audience satisfaction and instant interaction.

OverAir's Cloud Based Content Management platform allows for deeper analysis of audience preferences and behaviors. With the multi-functional platform, you can track audience activity, consumer demographics and campaign analytics through our easy to use platform.

EXPLORE

Smart Platform

Cloud based Near Field Communications Tag Content Management and Tracking Platform.

Amazing Journey

We are passionate about technology and building on its capabilities. It all started in 2011, when our founder, Ethan Do, was scrolling through his smart phone's capabilities. He found near field technology and was instantly fascinated. OverAir was born.

Launched in October 2012, OverAir quickly became Canada's largest online supplier of NFC tags, cards and keyholes, allowing clients to engage customers with just a tap. OverAir developed a platform that gathers customer intelligence and analytics for sales and marketing purposes and gives clients the ability to change content in real-time and personalize targeted connections.

Structured around passion, energy and innovation, our team is continually advancing our technology and the services we provide.

Oct 2012

Ethan Do launches OverAir. Start-up phase includes research, development and marketing

Ontario Young Entrepreneur of the Year multiple nomineeWinner at Virtacore Dragon's Den

May 2013

Second Place at Enactus Student Entrepreneur National Competition

July 2013

Winner at Innovation Showdown

Oct 2013

Finalist at Hamilton Chamber of Commerce Lion's Lair competition

ABOUT

Our Team

Meet our team of experts.

Ethan Do

Founder & CEO

Marie Pavone

Director Event Solutions

Martin Klett

Vice President of Operations

ABOUT

OUR WORK

Here are a few projects from our recent work.

The Toronto FOOD & WINE Festival wanted to create a more efficient sample ticket redemption and collection process to improve the experience for vendors and attendees. OverAir’s virtual sample ticket system provided a streamlined approach, including: event-branded wristbands for attendees, cashless transactions at each vendor booth, mobile payment and reloading stations throughout the venue, detailed reports for vendors and show organizers.

With this solution, event organizers were able to track attendees’ preferences and use the information for future event, product and marketing strategies. Organizers could also measure the event’s ROI and add value for vendors by supplying obtaining attendee information with just a tap.

~Toronto FOOD & WINE Festival

The Honda Engagement Solution made a showroom event more fun. Visitors registered their name and email onto a Honda NFC Card and selected their preferred vehicle and features at a mobile terminal.

When the user tapped their card to the terminal, a photo was taken and an image of the consumer was displayed in the car of their choice, right down to the color. Consumers later received an email with personalized information about their vehicle selection.

~Honda

Rogers Communications created a travelling display to build awareness of its Smart Home Monitoring brand, increase in-home consultations and gain permission to deliver content to customers.

OverAir technology offered a personalized and interactive customer experience at many public events.

The Rogers Engagement Solution included branded Rogers Smart Home NFC cards featuring a $100 coupon, personalized email sent to customers based on the products they chose, an automated satisfaction survey and real-time analytics on engagement and conversion.