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Paramount Teams with Russell Simmons for WorldStarHipHop Movie

If you frequent the internet, there's no doubt that you've probably encountered WorldStarHipHop, a website that is full of crazy fights, rap battles and hip hop performances, bewildering security footage and other general cell phone captured craziness that goes viral online. Now the website is getting the feature film treatment as Paramount Insurge, the micro-budget division of Paramount Pictures is teaming with Def Jam co-founder Russell Simmons to craft a film that is loosely based on the website. But despite the nature of this film, don't expect Jackass style antics on the big screen, because Deadline says it's a narrative feature.

Ian Edelman, writer of the HBO series "How to Make it in America," has pitched a story to the studio and will write the script with an eye towards maybe directing the film as well. There aren't any specifics available, but the pitch is described as having the same tone of Ferris Bueller's Day Off. Again, here's evidence of a studio wanting to link a new movie to an established name just to ensure that an audience has some kind of inexplicable trust in an original film. The film will shoot this fall in New York City, but is the brand of WorldStarHipHop enough to get people into theaters when they usually get their content for free?