Take your RSS Feed and Dlvr.it to Twitter, Facebook, and Tumblr | Techcrunch – … and LinkedIn. Portland social syndication company Dlvr.it just got ‘crunched. Just out of private Beta, this is my favorite tool for sending social status updates to custom delivery groups. Powered by multiple RSS input sources, I can customize exactly what content I want to post where. Want examples? My blog posts are announced my Facebook Page, LinkedIn, and Twitter, as are my Delicious bookmarks. Any photo I post to my ‘life’ Flickr photoset shows in my personal Facebook profile status. My Pandora favorites are announced on Facebook and Twitter…

Combine this syndication convenience with the power of their dlvr.it URL shortner, and you get the very best social media reach stats out there. Beyond retweets, think click-through trends, reach potential, most popular links you’ve posted… I could go on, but you just need sign up and check it out. You’ll wonder how you handled your social media presence without it.

The Battle of the Men’s Body Washes – WSJ.com – Ms Wells thinks W +K’s Old Spice campaign has the edge for men’s personal grooming because they’re selling to the ladies. For the rest of us, we prefer whatever is already in the shower. I’ll do frilly, especially if it’s convenient.