Google’s Miss ‘A Surprise’ to WPP CEO Sorrell

Google 's disastrous miss on earnings in its latest quarterly report came as a surprise to many on Thursday, including the CEO of one of its largest clients, advertising and marketing firm WPP .

On "Fast Money , " Martin Sorrell said that Google's business had appeared robust from his point of view.

"I guess it is a surprise, " he said. "We certainly have had a very strong year so far with Google in, not just search, but display, video, social and last but not least, mobile has been growing a bit. But obviously they've had some challenges post the Motorola acquisition."

Google Releases Earnings Early: Big Miss

Martin Sorrell, WPP CEO, weighs in on Google's big earnings miss. "Obviously they have some challenges, post the Motorola acquisition."

During a recent strategy meeting at Google's Mountain View, Calif., headquarters, Sorrell said that the company seemed to be doing well.

"They were in very bullish form, " he said. "Things sounded as though they were going very well, and certainly we thought so from our numbers.

"We spent last year about $1.6 billion with them. This year, it'll be well over $2 billion, so it is somewhat of a surprise, but maybe it's to do with the reorganization and bringing together of Motorola."

WPP's clients include more than half of the Fortune 500.

Sorrell cited sentiment of weaker economic activity last month as a possible cause for the slowdown, as well a desire to see a resolution to the "fiscal cliff, " a series of automatic federal spending cuts that would take effect in January.

"Certainly there's a feeling that September wasn't a great month generally for our clients and for markets. I'm not just talking about the advertising market. That obviously has some knock on to our industry and the media industry, " he said.

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