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Apple releases Apple Store 2.0 with Personal Pickup and EasyPay

Apple has released an update to its Apple Store iOS application incorporating the new in-store pickup and self-checkout features revealed last month. With Personal Pickup, U.S. based Apple Store customers can purchase items within the Apple Store application and choose to pick them up at any Apple Retail Store in the U.S. with most in-stock orders available within an hour.

The update also adds a new EasyPay feature allowing iPhone 4/4S users in U.S. Apple Stores to purchase select accessories in-store by scanning the barcode with the camera and completing the transaction directly within the application. The Apple Store application is also now available in Canada and China, although some features such as the new Personal Pickup and EasyPay remain available in the U.S. only at this time. The latest version also adds the ability for users to track their current and previous orders from within the application. Apple Store 2.0 requires iOS 4.2 or later and is available from the App Store as a free download.