It’s Easy to be Green(erpalooza)

Kermit the Frog once lamented, in song, how it’s not easy to be green. In the 21st century (and far away from the swamp), being green is an important factor in our lives, a touchstone for energy efficiency, decreasing our impact on the enviroment and saving resources.

And now it’s much easier to be green because of the businesses and services to help us. Every summer, we like to bring together our green folks and give them a venue to spread the word, or the green.

This year, we celebrate Greenerpalooza V. As in five years of hosting this great event at the Meadowbrook US Cellular Pavilion, which itself is green, and provides a fun backdrop to a serious topic.

This year’s event will feature legendary guitarist and humanitarian Carlos Santana at the annual event on July 18.

The highlight of Greenerpalooza is the eco-village at the pavilion, where dozens of green businesses and agencies can display their products, services and inventions.

Space is available for this year’s event and a capacity crowd is expected for Santana, a potential audience of over 5,000 people.

A 10×10-foot booth is $200; a 10×20-foot booth is $300 and includes promotional space; inclusion in the Brookbeat email, with over 70,000 subscribers, and the opportunity to see the Santana performance.

Santana is a natural fit for the fifth annual Greenerpalooza. For the past two years, he has partnered with Project Sole, which distributes shoes to people who need them.

“By thinking about recycling and conservation in ways beyond paper and plastic materials, we move toward a planet that is healthier for everyone,” he said. “I am inspired to now find more ways to recycle and I hope that others will be too.”