Steve Coogan Chats for His Life in 'Alan Partridge: Alpha Papa' Trailer

As we indicated when the teaser trailer arrived earlier this year, Steve Coogan made quite a name for himself as Alan Partridge, a fictional chat show host similar to that of "The Larry Sanders Show" in the U.S. or Sacha Baron Cohen's various characters across the pond. Though the TV series featuring the character ended in 2002, Coogan is back as the struggling chat show host in Alan Partridge: Alpha Papa, and this time he's trying to salvage his public career while negotiating a potentially violent turn of events at North Norfolk Digital Radio where his old partner Pat (Colm Meaney) has taken the station hostage. Now the full trailer is here, and for those who love Coogan and British comedy, it's pretty funny.

Here's the full trailer for Declan Lowney's Alan Partridge: Alpha Papa, originally from MSN UK:

Alpha Papa is directed by TV helmer Declan Lowney, who has worked with Steve Coogan many times before, and worked on episodes of "Little Britain" and more. Written by Peter Baynham, Armando Iannucci (of In the Loop), Neil and Rob Gibbons, the plot details haven't been revealed other than the story involving Alan Partridge (Steve Coogan, who also helped write the film) being an unwilling participant at a large event in a small town somewhere. Nigel Lindsay also stars in the film which is slated to hit theaters in the United Kingdom on August 7th, but we're not sure when the film might be coming to theaters in the United States.