Twitter responded well to this, with many users saying this was a great idea. It definitely fit into his brand; his 2017 blkswn featured the song, “Silk Pillows” and he is known for wearing durags to protect his hair.

Hours after Smino’s tweet, the hoodie sold out.

I think Smino really struck a cord with the hair protecting hoodie since protecting the integrity of your style while sleeping can be quite difficult. I hope he restocks the hoodie and also make a version of it using the “Wild Irish Roses” artwork.