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14/12/2012

Business statistics : MasterCard SpendingPulse Sees Pick-up in Small Retailer Sales in November ( US)

Spending at small retailers in November picked up a percentage point
since October, showing a 5.2 percent year-over-year improvement,
according to a report from MasterCard Advisors and Wells Fargo. This
was enough to put its growth rate from October to November at 0.7
percent, more than the growth rate of total U.S. retail sales.

The November report also found that when gasoline sales are removed,
the year-over-year sales growth rate improved by 0.6 percent, rising to
5.8 percent, a considerable improvement over October’s 3.6 percent
rate.

“November sales were negatively impacted by weather events
especially in the Northeast, however, across the country as a whole,
smaller retailers showed a good rebound from the slowing growth in
October," said Michael McNamara, global solutions leader, MasterCard
SpendingPulse. "That said, November’s pick-up alone isn’t enough to
stem the downward momentum in small business sales growth that we’ve
been observing since February.”

On a year-to-date basis, the sales growth rate excluding auto for
small retailers is 7.1 percent from January through November 2012,
compared with a 5.3 percent growth rate for retail overall during the
same time period.

Marc Bernstein, head of Small Business for Wells Fargo noted, “At a
time when surveys show small business owners expressing more concern
about the year ahead, it’s a promising sign to see small retailer sales
improve in November as the holiday shopping season gets underway. While
the uncertainty in Washington may slow or reverse this growth, small
retail businesses appear well positioned to improve sales at the end of
the year.”

About MasterCard SpendingPulse for Small Business
Launched
in July, 2012, the monthly report MasterCard SpendingPulse for Small
Business, looks at retailers with less than $35 million in annual sales
and less than 200 employees, a small percentage of which have more than
$10 million in annual sales. Each report includes information about
current retail sales (excluding autos and gasoline), year-over-year
growth in total retail sales (excluding automotive sales), as well as
views with and without food services. In the U.S., small retailers
account for over $100 billion in retail sales excluding automobiles per
month.

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