live for greatness

MQ Vienna Fashion Week ’15

August is reaching its end and I cannot wait for September to show its face.

In this line of work, MQ Vienna Fashion Week is the biggest event on the calendar. The yearly industry event will take place at Museumsquartier from Monday, September 7 — Sunday,September 13 — and that means the final countdown is well and truly on.

The official schedule is finally online:

This is my top 5 that I really,really want to see:

PROTOTYPE:SCHUMACHER

JCHOERL presented by Mercedez Benz & MARINA HOERMANSEDER

CALLISTI

KARL MICHAEL

I’m not going to sugarcoat it: it’s a pretty special thing to see our homegrown design heroes debut the new season on the runway. While we can’t claim to be the birth place of Chanel, Austria’s designers come with some serious clout.

If you want in on all the runway action, don’t forget to buy tickets to the official event, MQ Vienna Fashion Week , where you can see key looks from all these designers and more Fashion Week favourites.