Brother Mobile Launches ISV Partner Program to Encourage Development
of New Apps and Software Solutions for Mobile Workforce

April 30, 2018 07:00 AM Eastern Daylight Time

WESTMINSTER, Colo.--(EON: Enhanced Online News)--Brother Mobile Solutions, Inc. (BMS), a premier provider of mobile and
desktop printers, has unveiled a truly innovative new ISV Partner
Program tier called ACCESS, designed specifically for Independent
Software Vendors (ISVs) seeking to build, collaborate and bring to
market mobile print technologies to support the exploding growth of
mobile workers in today’s marketplace.

ACCESS ISV Partners will be part of the exclusive Brother Mobile
Solutions THE NEXTPartner Program, their latest-release channel
program designed to help solutions VARs, integrators and resellers
expand development and adoption of desktop and portable print
technologies for workers in high-mobility industries such as field
service, route, beverage and food distribution, transportation, retail,
public safety, healthcare, industrial cable labeling, and more.

According to Ravi Panjwani, Vice President of Marketing and Product
Management for Brother Mobile Solutions, “This program is one more step
in our mission to help build out and increase the capabilities of many
vertical market ISVs and software developers. As we see the traditional
autoID VAR channel changing shape and mission, engaging with and
supporting software developers has become a critical mission for us.
Today we’re actively working to build a broader knowledge base and drive
industry innovation by supporting the developers of tomorrow’s mobile
apps and related software.”

Nick D’Alessio, Senior Manager of Business Development notes: “If you’re
an ISV out there with mobility on your mind, becoming a Brother Partner
can help you increase your presence in the marketplace, improve your
solutions, deliver greater market value and boost revenues. When it
comes to technology partnerships, we have the experience, the
engineering know-how, an award-winning line of rugged mobile and label
printers, and a wide array of marketing, pricing and support resources
to help ISVs thrive.”

Exclusive Membership – Benefits Abound

Mobile technology software developers of every size are eligible to
apply for the program, and once onboard they gain access to the full
portfolio of Brother Mobile Solutions products and world-class support
services.

Brother will provide ACCESS ISV partners with services such as custom
product configurations, solution integration, engineering software
support, and marketing program support for increased visibility.

For example, accepted applicants will be eligible to receive:

Personalized engineering support from a dedicated engineer on the
Brother team

Brother Mobile Solutions, Inc., a wholly owned subsidiary of Brother
International Corporation, provides innovative mobile printing and
industrial labeling solutions to field workforces and mobile
enterprises. Brother International Corporation and its subsidiaries
employ over 1,100 people in the Americas. For more information about
Brother Mobile Solutions and its products, call (800) 543-6144, or visit www.brothermobilesolutions.com.