HUNTSVILLE, Alabama – When newlyweds Alexandrea and Juan Irby started couponing shortly after marrying in March of this year, they were just trying to save a little money. Once they saw how much they were saving on groceries and other household items, it grew into a shared hobby that Alexandrea described as “kind of an adventure.”

“And we thought, ‘Hey, we can do something with this,’” she said. “It doesn’t have to be just shopping for ourselves. We saw it as an opportunity to give to someone else.”