Issue two of the President's Update focuses primarily
on the work we are doing in the areas of increasing the visibility of
Sam Houston State University.

At least once a semester, I will be sharing items of importance with
the University Community through this electronic newsletter, Presidentís
Update. I will also send out quick messages periodically regarding
important issues or events. Please share this communication with those
in your departments who may not have access to a computer. Thank you.

James F. Gaertner, President

Advertising

The
current billboard at Rayford Sawdust exit in the Woodlands is under a
six month contract which expires in October. It is a test board which
we plan to "re-paint" and try another design before we start
the rotary program.

I’ve heard quite a bit over discussion over the school colors this
past year. The school colors are orange (pms code 021) and white. For
reasons that make sense for visibility and graphic aesthetics, the use
of reflex blue is the preferred accent color. The key here is blue
should only be used as an accent color and should not become the dominant
color.

I have been very pleased by the University-wide enthusiasm for the Customer
Service based phone initiative.

Departments all over campus, with the help of our telephone experts in
Computer and Information Services, are taking a serious look at how we
can be more effective in creating a personal, positive and friendly interaction
with all callers.