Buehlers keynote, “Elevating Business with Advanced Robotics” will include insights from his prolific career and how businesses can benefit by thinking beyond the core function or practical application of robotics by applying a more creative approach with the end user in mind.

SANTA CLARA, CA - August 9, 2017 - RoboBusiness is excited to announce this years opening keynote speaker: Dr. Martin Buehler, Executive R&D Imagineer with Walt Disney Imagineering Research & Development. Buehler leads the robotic character exploration and development initiative for Disneys theme parks around the world. This unique role brings the artistry of animation together with cutting edge engineering and science to create life-like characters.

Buehlers keynote, "Elevating Business with Advanced Robotics" will include insights from his prolific career and how businesses can benefit by thinking beyond the core function or practical application of robotics by applying a more creative approach with the end user in mind. Drawing on recent examples of his teams work at Walt Disney Imagineering, Buehler will share how theyve enhanced robotic characters to create deeper and more meaningful connections with Disney theme park guests.

After a twelve-year academic career in robotics at McGill University, Buehler and his teams have developed robotics systems in the consumer, defense, medical, logistics and entertainment industries. At Boston Dynamics he served as Chief Engineer for BigDog; at iRobot, he was Director of Research, co-leading the advanced R&D group; at Vecna he was General Manager for Hospital Robots and led the development and deployment of autonomous logistics and hospital delivery robots; and as Sr. R&D Director at Medtronic he set up and directed a new medical robotics product development center in Southern Germany. These diverse experiences have given him an invaluable view into numerous cutting-edge robot developments and applications, and a unique perspective of the industry. Buehler holds several patents, published over 100 papers, co-edited books on the DARPA Grand and Urban Challenges, served on the editorial boards of the top three robotics journals, is an IEEE Fellow and obtained the Robotics Industry Association's Engelberger Award for Technology. He holds a PhD and MSc in Electrical Engineering from Yale University.

Robotics and AI developers, suppliers, and end users alike need to do more than keep up with the latest technologies. True industry leaders must be able to develop an automation strategy, develop business relationships, and transform their organizations as needed.

"We're looking forward to having Martin Buehler speak at this year's conference. He will share the lessons he has learned at major companies and look to the future of robotics and business," said Eugene Demaitre, RoboBusiness co-chair and senior editor of Robotics Business Review. "His keynote address will highlight the themes of RoboBusiness 2017 and help kick off a great show."

RoboBusiness will host a keynote power panel immediately following Buehlers opening keynote. The panel, "Mastering Robotics and AI with Power Users," will feature world-class executives hailing from global organizations including DHL, GE, Intel, and NASA. These speakers will share their insights and examples of how businesses can successfully develop and deploy robotics and AI.

Don't miss your chance to learn from the best in business and technology. Join thousands from around the world as they learn to build robotics strategies that can be immediately put to use.

For more information or to register to attend, visit www.robobusiness.com.
Join the conversation: @RoboticBusiness | #RoboBusiness.

About RoboBusiness
Produced by Robotics Business Review and Robotics Trends, RoboBusiness is the pioneering event of the global robotics industry and the most important gathering of the year for those seeking to learn more about and profit from robotics. For over 12 years, RoboBusiness has brought together thousands of executives, engineers, investors, startups and robotics experts from around the world to learn from one another and build robotics strategies that can be immediately put to use to grow their businesses and stay ahead of the competition. RoboBusiness is supported by its parent company, Robo Business Media. Visit www.robobusiness.com.

About Robo Business Media
Robo Business Media (RBM) is the largest events and media company for robotics and unmanned systems in the world. Producing events in the United States, Europe and Asia, some of RBMs events include RoboBusiness and TUSExpo among others. RBMs leading digital publications, Robotics Business Review and Robotics Trends, provide readers with news, analysis and research that spans robotics, unmanned systems, and artificial intelligence. Visit www.robobusinessmedia.com.

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