Digital Media Manager

HGA Architects & Engineers

HGAis an integrated architecture, engineering and planning firm that helps prepare its clients for the future. By understanding their cultural and business needs,HGA helps clients realize their organization's vision and potential through responsive, innovative and sustainable design.

Position Details

Title

Digital Media Manager

Type

Job

Class

Full-time

Date

3/3/2019

Region

Minnesota

City, State

Minneapolis, MN

Summary

Our communications team is responsible for elevating HGA’s brand internally and externally. A group of curious, skilled, tenacious specialists, we are all interested in design and its impact on our world. We are looking for a digital media pro with demonstrated experience—and passion for—running high-performing digital programs. This position will lead all things social and web, and drive HGA’s communications strategy forward with a creative approach. This is an opportunity to further bring HGA’s new brand to life across digital channels by listening carefully, and finding and telling the stories that express who we are through surprising, smart content.

This position reports to the Director of Communications who reports to the Chief Executive Officer. This position works closely with the Director of Marketing, marketing and business development staff, firm and practice leadership, project teams, and human resources staff across all 11 offices from coast to coast.

Responsible for the day-to-day management of our HGA community across all social and web-based channels, this individual will develop and post content, manage and implement social media programs, promote and train employee advocates across the firm, and assure a consistent brand voice and aesthetic.

Description

Build on and implement HGA’s digital strategy for social media, web, and yet-to-be-discovered platforms.

Produce a variety of creative assets—copy, photography, video, graphic design—for digital distribution, independently or with the support of other staff and/or agency partners.

Ensure writing style and key messages across all digital platforms are consistent.

Bachelor’s degree and 5+ years of experience in digital communications with a track record of running effective, multi-faceted programs, with organic and paid components

Hands on experience in social media communications (including Instagram, Facebook, LinkedIn and Twitter) and social media publishing and monitoring platforms (such as Hootsuite)

Experience with Web content management systems; WordPress preferred

Experience with Google Analytics Experience working in an email marketing platform

Experience with SEO, SEM Experience managing a program in a national organization with multiple locations Experience in business-to-business is preferred over business-to-consumer; experience in architecture, engineering or construction even better.