Anna is a vivacious, fun and the perfect guest to kick off Executive Stories for 2018. She has experience in events, finance, project management and startups and has completed her Masters in Entrepreneurship through the University of Otago where she wrote her thesis all about crowdfunding and her startup, PledgeMe

Her official title is PledgeMe's 'chief bubble blower.' Anna is clever and energetic. She knows what’s going on in the world and business and keeps her finger on the pulse in the face of changing technology. In this interview we decided to have a little bit of fun chatting about Anna’s biggest f*ck ups. Yes, there’s some expletives that could be beeped out but I decided to run with it in its raw form – maybe skip this episode if this might not be your thing. But do tune in if you want front row seats as we discuss some of Anna’s biggest mistakes, what she learnt from them and how we can learn from our mistakes as well. We also delve into the world of crowd-sourced fund raising and its benefits.

There is certainly a little tongue and cheek to Anna’s personality but when we delve a little deeper into the conversation you see she is a super smart business woman who takes a very honest and open approach to life and business - and was willing to share her f*ck ups for us all to learn from. I hope you like it!