Photos are worth a thousand words, but videos are priceless when it comes to marketing an equine business. There’s now a great camera option that makes it easier than ever to record video, and the camera I got fits in the palm of my hand.

While they’ve been out for a while, I recently purchased a Flip video camera. I got mine from Best Buy, paid the regular price, and have now used it a couple times. LOVE!

Here’s the one I got, the Flip UltraHD. It’s very similar to the Flip MinoHD in terms of features and length of recording time, although the MinoHD is a bit sleeker and more stylish, with a metal casing rather than the plastic one on my Ultra. Both allow 2 hours of recording time, and both record in high definition (HD) video.

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Flip video cameras – super-simple to use, with great results.

An excellent resource for equine businesses.

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I got the UltraHD instead of the MinoHD for two reasons:

The Ultra works off either the included rechargeable battery pack, OR in a pinch you can use AA batteries; and

What’s No Biz Like Horsebiz™?

No Biz Like Horsebiz began life back in 2005 as a monthly column in a print publication, helping create awareness within the horse world of the benefits of combining technology (including social media) with sound marketing practices to improve equine industry results. Here you'll find marketing and PR tips combined with substantive analysis and information. Read the About page for more who, what, & why details.

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