Today, we are launching a new Creative Cloud Photography plan for $9.99 a month. In response to overwhelmingly positive feedback from you about our $9.99 per month promotional bundle of Photoshop and Lightroom, today we make the plan a Creative Cloud offering open to any customer. You asked for it. We listened.

In addition, we are delighted to announce a full refresh of our digital imaging line of products, plus a few exciting new treats. With today’s announcements we move forward on our promise to unite mobile, social and desktop — connecting the planet’s best photography tools to the iPhone and iPad, enabling you to do serious work anywhere – on the PC, Mac and mobile devices – and share it seamlessly among them. The best news of the day…this is just the beginning.

Let’s start with the new treats

Adobe Lightroom on the iPhone. One year ago, Lightroom Group Product Manager Tom Hogarty began a very open conversation with you about how Lightroom should address your mobile needs and today we’re introducing the first version of your favorite photography tool on iPhone, built based on your feedback. Now with Lightroom 5.5 and Lightroom mobile on iPhone and iPad (iPad version shipped in April 2014), you can take Lightroom anywhere and seamlessly edit, enhance and share all of your images across your desktop, devices and the web. Lightroom on your iPhone is available as a free download starting today at the App Store. We look forward to continuing the conversation as we add new capabilities to support your mobile, social and editing needs so keep the feedback coming.

Adobe Photoshop Mix for the iPad. Today we are also releasing Photoshop Mix, which connects Photoshop CC to your iPad, giving you greater creative freedom to edit your images while away from your desktop and easily share them back to Photoshop when you want to take your work further. With Photoshop Mix you can open images from Creative Cloud, Lightroom, Facebook, or even grab single layers from PSDs stored in Creative Cloud. You can combine images using world-class selections and masking technologies, non-destructively add creative looks, and access Photoshop CC features using Creative Cloud – including Upright, Camera Shake Reduction and Content-Aware Fill, all from your iPad – and then share it all back to Photoshop CC as a high resolution, layered file. This is a very new way to work with Photoshop and we look forward to your feedback on how to refine this experience to enable you to push the limits of your creativity across all your devices. Available now, for free on the App Store.

And the main course…Adobe Photoshop CC

Today we’re also releasing a completely new version of Photoshop CC with important new features for designers and photographers: from improved Layer Comps to enable you to sync changes across multiple comps, to new Blur Gallery motion effects like Spin Blur and Path Blur, to Focus Mask which automatically selects the area of an image that is in-focus, to improved type and font capabilities, and even more 3D printing enhancements. This release is packed with new capabilities that enable you to push your creativity farther, faster.

Get it all for $9.99 per month

And now you can get all of what I’ve described above with the new Creative Cloud Photography plan for $9.99 per month. Whether you’re a photography enthusiast or a pro, the new Creative Cloud Photography plan gives you everything you need: the world’s best photography tools-including Photoshop and Lightroom, new creative tools on the iPad and iPhone, seamless sharing across devices and the ability to do real photographic work anywhere – at the incredible price of just $9.99 per month.

We hope you enjoy exploring and experimenting with all of the goodness we’ve released today. We as a team have never delivered so many new things to our customers across so many products and platforms on one day. We can’t wait to see what you create!

Pam Clark

Director, Photoshop Product Management

How to get the Photoshop CC 2014 Update:

Look for the update in the Creative Cloud application and click “Update”. If it doesn’t appear, you may need to quit and re-launch the Creative Cloud application.

If you don’t have the Creative Cloud application running, start Photoshop and choose Help > Updates.

that’s a good start but…i still want to see more drawing tools and innovations. like being able to use the warp tool on multiple layers *without* having to merge the layers. from what i’ve seen since its inception, Ps-CC caters more to the photographers and less to us pencil-geeks.

my other concern is: say i subscribe for a year-or-so, then decide Ps-CC isn’t for me. okay, so i’m allowed X-period of time to pull my stuff off the cloud and store it someplace else. my concern is: will i be able to keep my layers format and then return to using my Ps-CS6 to continue editing? i’m guessing not. but that’s not a deal breaker, either.

oh, and i ditto what jman asks: “What about photoshop mix for Android devices?”

Photoshop doesn’t have version back-dating for PSD files in the way applications like InDesign do. You can save PSD’s with Maximize Compatibility to make it more likely that the file will open in previous versions. But if you use a feature that is not available in a past version, do not expect that to continue working. For example, if you have a Smart Object with a Path or Radial blur applied, that layer will not work in anything prior to the 2014 release. If you do not apply the Path or Radial blurs as Smart Filters, then the file should open fine.

Background –
I have been a fanboy of Adobe ever since my former co-worker John Warnock sold his bike to me and moved to California. He was an amazing engineer at Xerox and inspired those around him to do good work at Adobe as well. Just like when Joseph Wilson left Xerox, the culture changed and marketing became the enemy of engineering, and it all went down.

Current situation –
I upgraded Photoshop at every opportunity because the incremental features and algorithm improvements by your first class engineering core made it a good deal.
At $10/mo it is marginally worth the “leasing model” . . . only if the features keep step.

Conclusion –
You are loosing a single fanboy here, but that may signal a resonating sour note if anyone is really still listening.
“You asked for it. We listened.” really?
Is “mobile needs” a real market driven concept in the context of your tools?
I thought one was for the content consumers and the other for the content creators.

Hope that helps bring my clarity to your special reality,

Jim

P.S.
Actually both Joe Wilson and John Warnock’s departures signaled the loss of an engineering corporate rudder and rise of marketing ignorance. Feedback mechanisms of token market research are not adequate in this case.
Science has defined feedback loops that can be proven and hopefully self sustaining, marketing and sports do as well but it is called a loss.

-“One of the saddest lessons of history is this: If we’ve been bamboozled long enough, we tend to reject any evidence of the bamboozle. We’re no longer interested in finding out the truth. The bamboozle has captured us. It’s simply too painful to acknowledge, even to ourselves, that we’ve been taken. Once you give a charlatan power over you, you almost never get it back.” -Carl Sagan

Creating software/apps for cross platform is one of your statements, yet you have only created these set of mobile apps for Apple. You should lead by example. We don’t have apple products and refuse to be pushed Into buying apple.BS***

Please don’t forget about Windows Phone. With the Nokia Lumia phones featuring the best mobile phone cameras in the market I’d hope to see you support more than just the Apple ecosystem. On the Windows side I suppose devices like the Surface Pro 3 make it easier to run proper full versions of any creative cloud application. Or maybe you could offer reduced price subscriptions for those of us who want the core CC suite but not the iOS versions. Seems unfair that we foot the development bill for these apps that we are never going to use if we do not have an iOS device.

With major version updates, we may update compilers for development and/or change system requirements, so we don’t automatically replace the prior version for compatibility reasons – e.g. OS, plug-ins, or other system drivers.

You should use your tag line reference right. It’s crank it up to 11 because 11 is louder than 10. I guess 15 would be louder but if it’s a range of 0 – 15 then 15 is the loudest where as 10 is the loudest from a range of 0 – 10…

Sure would like to see that Lightroom set up for use on ANDROID tablets as well. I was all ready to buy but saw it is IPAD. Personally as a photographer, the Samsung Galaxy Tab is FAR better then the IPAD. I can shoot the pictures on my DSLR with a micro SD card in the camaer and remove the card and plug it directly into the galaxy while I ma in the field with the client. The Ipad does not have a slot for an SD card so I need to either have a WiFi or computer to transfer to a cloud or the device. This is not always available to me. Please consider making this available to android device users.

My question is about the subscription. As a Photoshop CS6 subscriber to the “1st” offering of the $9.99 plan, it was made about as clear as possible (through a “lot” of questioning) that this was going to stay in place, at this price for a very long time, more than a couple of years. After the first offering, Adobe extended the offering termination date and then opened the offering up to every one, just like this announcement. As a member of the 1st plan/offering, I don’t understand why i need to “upgrade.” Does this upgrade nulify my original plan that will this upgrade terminate in a year and make me subject to a rate increase? These announcements are too full of abiguity. Please clarify.

To clarify, once you sign up for the Photoshop Photography program, you lock in that special price. If you subscribed earlier, keep that subscription going and don’t make any changes, you are actually getting a better deal as an early adopter. For one, you get more Creative Cloud storage space.

The real upgrade we are talking about here is a new major update to Photoshop itself. Just as in the past we would release new versions, going from CS2 to CS3, etc. This is just another of those upgrades. It will install a new version of Photoshop on your system that has had some major core changes (for bug fixes, performance enhancements, and the like which cannot be done by simply patching an older version) along side new features.

I would rather spend hundreds, or even a thousand or two, if it meant I wasn’t paying for the software for the rest of my life. I don’t need the entire suite, I use PS, BR, LR (occasionally) and when in a bind ID and/or IL. The rest is useless to me, so why should I pay for it every month for the rest of my life?

For now I’m happy with CS6. When there’s a substantial advancement made maybe I’ll change that.

I’m sick of the iCrap bias. Make products that are cross-platform friendly. Android and Windows are more universally used than iPhone/iPad/iWhatever alone.

Windows phones have fantastic cameras, how great would it be for me to use my Lumia 1020 with a 41mp (DNG Raw file capture) camera (using Zeiss optics) and to be able to edit images or move them in the cloud via Adobe software rather than needing to upload them to my computer via Bridge before I can do that…

Paul, I agree with some of your points.
iCrap bias is lame and shortsighted.

With less bias I have seen my perspective change many times in this digital world . . . I started out back in the CP/M era. I try not to make judgements or get caught up in the tribe mentality, it is pretty shallow and shortsighted.
One instructor put it, “(x)tribe love their computers, (y)tribe use their computers”
you can fill in the variables, I left them out.

I’ve gone from Graphlex to Pentax to Nikon to Canon to Olympus; they are all tools without egos and get the job done.

On the “Windows” camera . . . I will spend $2k on a lens for my DSLR, yet admit that your Lumia can make amazing images. Nice!

Portable devices needing Photoshop? I am not sure if it is a valid concept. I am very happy with my Surface Pro 2 with 8 gigs Ram but it is only when it is sitting in a docking station with a 24″ monitor it becomes a valid Photoshop Suite tool. The feature density is not consistent with limited screen real estate.

For my workflow, I find Adobe Bridge and Camera Raw very useful companions to Photoshop. Camera Raw is Lightroom on steroids and worth mastering. I find Bridge essential for processing groups of files.
. . . just another perspective

Adobe, please support the Android platform too. I’m so disappointed that I need to have an Apple device to actually use these apps – which I don’t have and won’t get. Get with the program and make sure you’re multiplatform aware.

Nope, that’s essentially it: Adobe have seen Microsoft’s success in locking the Office iPad apps behind the subscription wall (causing many people to subscribe to Office 365 who otherwise wouldn’t have), and want to go down the same road.

No, the whole point of the subscription system is that as new major releases become available, you automatically have access to them, rather than having to go out and buy a whole new version. What happens when you try to install the Photoshop CC 2014?

What I find rather irritating is what happens in these Adobe announcements. Same as when the subscription of PSCC was first announced. Adobe staff are given a narrative with which to answer the basic questions. But as people ask questions the staff finds out the narrative wasn’t designed and or inclusive enough to cover the permutations and they just stop talking. I must say there are a bunch of the new features which do not warrant a version release, which was not supposed to be the way CC and/or the subscription formulate was suppose to work.

Steve, It should work if you have Photoshop CC. If you go to the Creative Cloud desktop application, does it not list Photoshop CC 2014? (Note: the button next to Photoshop CC 2014 will say Update, not Install, but that’s the one you want). If so, this is how to install the new version, which installs separately from previous versions. If you don’t see it, sign out of the Creative Cloud desktop app (use the little gear icon in the upper right), then sign in and see if it displays (if it asks you if it can update itself, say yes). This is a helpful technote on getting the Creative Cloud desktop application updated: http://helpx.adobe.com/creative-cloud/kb/troubleshoot-cc-installation-download.html.
If you have further problems, I suggest you post in the Photoshop forum at forums.adobe.com, with a complete issue statement about what’s going on for you, and the exact version of Photoshop and your operating system. Also, check your system requirements here: https://helpx.adobe.com/photoshop/system-requirements.html. If we can’t figure it out from your issue statement we can get your email and email you offline.
Tina

Is there a deadline to sign-up for this new Photography package? Just curious as some have mentioned it as a new “permanent” option. Does it come with the other add-ons that previous offerings had, like the behance site, storage?

The original Photoshop Photography offering was actually better than the current offering, so early adopters were given a boost. The new permanent offering is not quite as good. For example, while you do still have Creative Cloud storage, you don’t have as much.

Happily ensconced on CS6 – but also with LR 5.5. I will never edit photos that mean anything on a small screen device. My eyes don’t like it. Not interested in wasting data to move photo edits up and down to a storage server. Forget it.

“Oooh, Android / Windows phone users – look at what you could have won! Nevermind, wait a year and if you’re really, really good and complain a lot, we might just think about giving it to you too. Say please.”

Way to go Adobe, yet again another battle for us “second rate” Android / Windows phone users just to get the same as Apple Users get by default without even asking.
.

I am a photographer based in Montreal and basically I am engaged in wedding photoshoot. How viable is the plan for me . Shall I be able to work on it with the help of help videos of creative cloud. Please suggest.Thanks in advance.

To echo some of the other comments: Adobe, have you gone insane? I have to continually update the CC manager, so I can let it parallel install a completely DIFFERENT version of Photoshop (and others), where I have to reinstall my plugins, reset my links, migrate my preferences, actions, etc., retest everything and juggle things to get them to work like I had everything already working, None of this is for my benefit. This is a terrible user experience. This is amateur night for a major vendor.

Thanks! I see the point of not replacing automatically, although I think you will figure out a way to avoid the double installation in future (maybe a roll back option?).
What I don’t really like is paid trolls everywhere, even here.. damn it should be illegal.

Another ANDROID user. What a WASTE, I have no plans to EVER be part of the iNation. Please PLEASE PLEASE get on board and develop for Android. Makes me seriously consider finding another program that is compatible.