Hawaiian Punch says Aloha to the breakfast table

By Jason Owen

PLANO, Texas — Dr Pepper Snapple Group announced today the new Hawaiian Punch Aloha Morning line of juice drinks to hit store shelves.

The new Aloha Morning line provides a good source of vitamins A, C and E, and each variety contains 40% less sugar than other juice drinks. Hawaiian Punch Aloha Morning comes in three flavors: orange citrus, mixed berry citrus and strawberry citrus.

The company hopes the vitamin-packed recipe will bring the new Aloha Morning drinks to the breakfast table to compete with more traditional morning beverages. "Hawaiian Punch has been a family favorite for more than 60 years, and we are thrilled to bring it to the breakfast table with Aloha Morning," said Eric Blackwood, director of marketing for Dr Pepper Snapple Group. "The bold flavor of Aloha Morning stays true to the Hawaiian Punch brand, while delivering the refreshing morning flavors our fans enjoy."

All flavors of Aloha Morning will be available in 1-gal. containers. For those on-the-go mornings, 10-oz. six-packs in Orange Citrus flavor will be available.