Beauty Brands—which has 54 salons/spas/stores in 11 states, including "the studio" featuring prestige makeup and skincare brands now at all sites, as well as a website it sells off of—recently named Lisa Green as its senior vice president of merchandise.

A seasoned veteran with more than 20 years of experience, Green has an extensive background in merchandising and comes to Beauty Brands from philosophy, where she led a successful team and chaired numerous accounts—including Beauty Brands.

DermStore opened its flagship store in Hermosa Beach, California, on March 19. It boasts an expansive retail selection of products synonymous with DermStore online, as well as a hair salon and a spa featuring treatments from brands such as Decleor, Eminence, Phytomer and YonKa.

The annual event, which began March 11 and lasts through March 31, focuses on fresh-faced, spring looks and corresponding free gifts-with-purchase, beauty tips, complimentary in-store consultations and demonstrations from top beauty-brand experts.