Meet Derema

Our story

In January of 2000, the R.J. de Recat Co., Inc. and Eastern Marketing Associates (EMA) merged to form Derema Group. Combining more than 60 years of experience, and offering regional office locations in the Northeast, West, Southeast, and Central, Derema Group became the marine industry's first and largest national Sales and Marketing Solution.

We service all customer channels including Retail Chains, OEM, Distribution and Dealer. Through innovative sales and marketing programs, Derema has consistently outpaced sales growth in our base territories. By leveraging Brand Enhancement concepts that create demand for product at both the consumer and dealer level, we understand the dynamics of the successful sale of products in each corresponding market channel.

When our vendors needed a clean, modern reboot of their dealer show displays, we built the ROAD WARRIOR concept.

The ROAD WARRIOR features attractive slat wall designed to showcase product, engaging signage, built-in catalog bins and affixed track LED lighting. The best part is that the ROAD WARRIOR is on wheels, making show setup and tear down super easy.

In general the brain processes visuals much more rapidly than text. So video content routinely produces more audience engagement, higher click-through rates and better buying decisions.

Our high definition, award-winning video productions will enhance your brand image. Check out our YouTube channel to get an idea of what we can do.

Digital

It's no secret that Digital Marketing strategies are critical to your brand's growth. Leveraging digital as part of your marketing strategy allows for real-time campaign insights so you know what's working, and what's not.

Imagine if you could find catalogs, videos, tech help, product guides, calculators, manuals, customer service contacts, websites (and more) for some of the top brands in the industry, all in one location. We thought this would be pretty cool too.

So we developed Derema Help - an online mobile app for iOS and Android. Click here to learn more, and download the app now!

Customer

Derema has a combined experience of more than 60 years in building relationships with diverse customer channels, including Distribution, Dealer, OEM, Retail and Internet.

At select Key Customers, Derema employs a Vendor-Managed Program, that offers detailed involvement with every aspect of the Vendor-Customer relationship in order to drive sales. Working either permanently on-site with the customer, or remotely as 1-3 person teams, our Vendor Managed program mirrors the responsibilities for each of our vendors at the Category and Logistics customer level.