Facebook To Give Developers A New Set of Metrics

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Facebook will announce later today that it is adding a “Features” tab to the “Insights” area of the application management page.

The new tab will give developers a greater range of statistics on application usage, including the number of canvas page views, clicks on profile boxes, confirmations of feed forms, and additions and removals of bookmarks (which have replaced application installations). Developers will be able to graph changes to these statistics over time and compare how daily counts fluctuate within particular time periods.

The Palo Alto-based social network claims to be adding this new tab in response to developers’ requests for more insight into how users are actually using their applications.

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CrunchBase

OverviewFacebook is an online social networking service that allows its users to connect with friends and family as well as make new connections. It provides its users with the ability to create a profile, update information, add images, send friend requests, and accept requests from other users. Its features include status update, photo tagging and sharing, and more.
Facebook’s profile structure includes …