Website Design

The most ideal method to make a customer staying in your property prefers you for a second time is to ensure that this customer spends its vacation in the most satisfied way. To this end, you will render the best service to all guests in your property, so that they will enjoy an unforgettable experience. The first and foremost requirement for this is to get to know your customers closely.

To better understand your customers, you may ask them questions and want them to fill in questionnaires. With the information you obtained, you may invest efforts to further improve their satisfaction level and secure another visit from the same customer in their next vacation.

What about your potential customers you have yet to meet? It is possible to get to know them closely as well before they even set foot on your property. What is more, you can achieve this through the free Google Analytics tool, which many hotel runners are utilizing already.

Today, websites are among the most effective marketing tools for any kind of property. A website that belongs to you and which is under your control could be your primary digital marketing activity, especially if you can also change and update its content in line with circumstances and developments.

Throughout the world, more than 2 billion Internet users visit countless internet sites, but not all of those sites can bring the same results when it comes to achieve targets. Some companies can benefit from this giant online potential to promote their enterprises, make sales and expand their business, while some other miss such potential only because their websites are not properly established to achieve those targets. The importance of websites is increasing everyday in accomodations industry, and taking the right steps about your website could actually change the fate of your property to your benefit. We have compiled common features of the most important websites in the accomodations industry. Now, you can distinguish the right and wrong steps you take for your website and increase influence…

The fastest and best way to introduce yourself and hotel is sharing photographs, especially with the guests that have not visited your hotel yet. Either on the website of your property, social media accounts or on your brochures, these photos could even affect your sales, or thus, they require much consideration.

If you’re working with a professional photographer, it’s easier for you to work things out. A photographer, who probably has worked for hotels, could present your hotel from the most proper angles, helping you to boast the best parts of your property and convey your message the best way. However, even if it is the case, it might be helpful for you to engage in this process and have some general tips about proper photo shoots for your property.

On the other hand, if you’re running a small property and don’t have the opportunity to work with a professional photographer, here are some tips for you…

Today it is much easier to travel all around the world. Transport has got cheaper and the Internet has made the world a smaller place. These developments, most of the time, work in favour of the accommodation industry. You can now introduce your property within seconds to the entire world, carry out your marketing activities and start selling your rooms.

Many hotels are now aware of the power the Internet provides. That’s why they benefit from the Internet’s opportunities in order to enlarge the markets they have access to. Therefore, it is possible to see an Internet user, no matter where s/he is, being your guest one day.

Your website needs to be prepared for this power so that you can actually benefit from such opportunities offered by the Internet…

What’s the point of having somebody come to your restaurant or bar and leave without having a drink?

You would be surprised to know that most of the visitors that leave your website, never come back and the ones that do come back, leave again! It’s very normal.You look around even before you shop. Hotels that manage to keep their clients on their website (their “online lobbies”) has a much higher chance of selling rooms. How you can keep your clients in your lobby?

There is an increasing trend in the number of guests opting for online reservation for their accommodation requests. The latest studies show that 26% of the users visiting a hotel’s website aim to make an online reservation. Another 20% visit those websites to find out the hotel prices. As a next step, this 20% probably make reservations through the website, which means that each is a potential guest.

Those figures are too high to dismiss for hotels. In order to meet rapidly-increasing online reservation expectations, you need to be able to facilitate online reservation on your website. There is not much to be done if you are a HotelRunner user. Thanks to HotelRunner, everything is under your control, including but not limited to credit card acceptance, security certificate, your tax adjustments, and reports about non-completed reservations.

One should also note that increasing the number of online reservations is the next important step. Here are some tips for you to receive more online reservations…

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HotelRunner helps hotels maximize online visibility, reach more customers globally, boost occupancy rates and increase revenues – all online, in one single dashboard. We make it simple for you to get your hotel online and to create new sales channels.