You May Call Me Mrs. President.

And it’s true. I am now the President and CEO of my own company. It’s called What Now? Exactly! and we make kick-ass animated explanations.

There is a long story behind this momentous day, but I am too tired to tell it. Not because I’m 40, but because I just launched an explanation company and it kinda took a lot out of me.

And here is where I get sappy, so grab a box of tissue.

I made some amazing friends over the last couple years, and without them I’d probably be managing the shoe department at Target. Not that working at Target is bad, but I’d have to wear pants and brush my hair to fit in.

Wait, that sounded bad.

I don’t sit in an office with my team, NOT wearing pants. We all work from home and collaborate on Skype. So, just wanted to clarify that in case you thought this was some sort of “special” animation studio.

We met while I was running a different explanation company, Lilipip. As contractors, we bumped into each other on several projects and soon realized we had the perfect chemistry for cooking up some great animated explanations.

This gave us the entrepreneurial itch to start our own thing.

That’s why I’m so excited about our first client, The Startup Foundation. It’s their mission to help folks like us do what we did – plant a flag in the community and start something new. It was an inspiring project, and just the thing we needed to keep our momentum going during this stressful season of getting launched.

Like I said, my team made this all possible, and I want you to meet them: