Category: Digital Advertising

Summary: There are various technical aspects that play a diverse role in today’s video wall designs.

Technology has come extremely far in terms of providing versatile equipment for organizations and companies. One of the focal points, literally and figuratively, is video walls. These visual wonders are can be built in nearly any size or configuration that you can imagine.

The Intriguing Designs of Video Walls

Most video wall designs are built around a rectangular structure and comprised of LCD or LED screens. However, a growing number of uniquely-shaped video walls are now emerging in all types of command centers. Beyond these screens, each project will require a video wall processor, which functions by directing the content to the right screens at the appropriate time to display a variety of images and videos.

Video wall processors are available at a variety of different price points, all with versatile feature sets. It’s important that when you purchase a video wall to complement your command center desks that you opt for a processor that can handle a wide variety of screens in each installation.

Bezel Width

One of the biggest considerations with video walls these days is bezel width, which in layman’s terms means the width of each display frame. Most modern video wall displays have narrow bezels, which create a smaller gap between the areas of display. This results in a more fluid and seamless video wall display. Furthermore, the content for these video walls is much different than that of smaller-scale digital signage. It’s important that you take the large scale into account when designing video, text and audio.

The world of online advertising is always evolving, and with that comes a change in consumer habits and interests. To stay relevant in online marketing, it has become exceedingly important to have a digital advertising agency to take care of your online marketing needs. This is especially true if you’re new to internet advertising, are not fairly tech savvy, or are just busy trying to oversee your business. If that’s you, it’s imperative that you look into hiring an agency.

A digital ad agency specializes in online advertisement and takes care of all the logistics and research behind reaching your target market. They’ve done the research and know what needs to be done. It takes a team of educated professionals to setup a proper ad campaign. Not only that, but an agency will also have the tools, contacts, and resources necessary to produce, monitor, and adapt your ad campaign to ensure maximum outreach.

By allowing a professional digital agency to manage your online marketing campaign, you will free up valuable time which would be better spent on growing your business. Online marketing is a full-time job for a group of seasoned experts who specialize in advertising. It would be impossible for you keep your ads relevant in a rapidly changing environment while managing the other aspects of your business. Leaving your online advertising to the experts is an investment in the growth of your business and money well spent.