Box office now stands at $315 million worldwide, meaning it has pretty much broken even and will be into profit already after 10 days on release (and it has yet to open in China and Japan).

Let's all celebrate while Solium cries in the corner

You obviously have little understanding of box office. Roughly half of the gross goes back to the studio. Plus you have P&A, which on a nearly $200 million dollar budget, is an additional $60 to $100 million. Meaning ALL IN the film most likely cost $275 million. It has a little ways to go before its a smashing success. I mean hell ASM2 has grossed more than $650 million worldwide and its now just breaking even.

A domestic drop of 67% in its second weekend -- on a holiday weekend to boot -- is not that promising for the films longevity. You can love the film all you want, but numbers don't lie. Its like you work for Legendary or something. Lol

I will add what profit they do make, might be enough to fund their next Godzilla movie. So there is no profit to be made. Their essentially making them for the fun of it! These companies also bank on a successful line of merchandising. I expect in this case it will be a colossal failure.

As to those who professed enjoying the film, I'd be interested in your thoughts on some of the things that bothered me.

1. Godzilla, that's the name of the movie. Yet the Big G gets less screen time than just about any other character in the film. And please give me something better than a comparison to Jaws or Alien. In those movies the build up to the monster was all drama and suspense. With Godzilla we move away from him to watch boring scenes of nothing much happening.

2. The first four or five times we are about to see Godzilla battle the Muta's, we suddenly cut to the aftermath of those battles. If the actual final battle was so incredibly epic that one could say the earlier fights were purposefully ignored - that's one thing. Unfortunately the final battle is pretty damn underwhelming. Not to mention predictable. Therefor, boooorrrrring.

Godzilla goes down under the combined attack of the Muta's. Oh No! Is this the end? No, not quite.

Godzilla goes down after a building falls on top of him. Oh No! Is this time the end? Nope.

Godzilla goes down after defeating the Mutas. Oh no! Is this time really fur surely the end? Uh, nope. He got betta.

Anybody, anybody at all believe any of these 'death scenes' were going to be true? If the answer is no, there is no emotional payoff for those scenes. It's just another by-the-numbers boring Hollywood movie going thru the play book.

3. The Previews. Made this look like this was going to be a remake of the original Godzilla film. Awesome scenes, one after the other, of the devastation, and the attempts to stop it.

Only we end up with almost none of those scenes are about what Godzilla is doing. It's mostly the Muta's. That deception is undefendible.

For those of you who say you enjoyed the film. Apparently none of these criticisms bothered you? And believe me, I barely touched the surface of everything that is bad about this film.

Think of it this way. Take out the 7 to 10 minutes of Godzilla. Change the ending so the military plan succeeds, and it's exactly the SAME movie! Godzilla's cameo has no relevance in this film. Should have been called GI Joe: Muto's Rampage

In point of fact CA2 dropped 56% its second weekend. That is a far cry from 77%.

It's 67% for the weekend. The 77% drop was comparing Friday to Friday. Plus, this was a holiday weekend when films generally make more money than on regular weekends or have better holds than they would if it were a regular weekend.

The fact is, Godzilla, much like ASM2, will make a lot of money, but because they cost so damn much to make and market their profit margins will be minor at best. A film like Chef will be more profitable in the long run than Godzilla or Spidey.

In point of fact CA2 dropped 56% its second weekend. That is a far cry from 77%.

It's 67% for the weekend. The 77% drop was comparing Friday to Friday. Plus, this was a holiday weekend when films generally make more money than on regular weekends or have better holds than they would if it were a regular weekend.

The fact is, Godzilla, much like ASM2, will make a lot of money, but because they cost so damn much to make and market their profit margins will be minor at best. A film like Chef will be more profitable in the long run than Godzilla or Spidey.

MV

Chef actually looks like a good film, too. Keep forgetting about that one since I never see it advertised, but I should check it out.

Box office now stands at $315 million worldwide, meaning it has pretty much broken even and will be into profit already after 10 days on release (and it has yet to open in China and Japan).

Let's all celebrate while Solium cries in the corner

One thing that's very true, Godzilla is proving to be a polarizing film, with supporters and detractors. It was pretty obvious Godzilla was going to take a huge dip when X-Men: DOFP opened, (pretty much the same audience) which opened even bigger than I expected.

I don't have a dog in this fight, since either Godzilla or Desplat don't really ring my bell. No ill will towards them, but no real huge interest, either.

But Godzilla is in no way, shape or form a game changer. It'd have to be a movie phenomenon that everyone HAS to see , and the score would have to stand out and also be almost universally praised and catch the general public's eye /ear.

Good or bad, none of the above are true for Godzilla. As someone said, Titanic, Avatar, both enjoyed tremendous success, yet neither one was a game changer as far as film scores are concerned.

That Star Wars game changing lighting in a bottle doesn't happen often. Almost never. When was the last time, 1977 ?

I don't have a dog in this fight, since either Godzilla or Desplat don't really ring my bell. No ill will towards them, but no real huge interest, either.

But Godzilla is in no way, shape or form a game changer. It'd have to be a movie phenomenon that everyone HAS to see , and the score would have to stand out and also be almost universally praised and catch the general public's eye /ear.

Good or bad, none of the above are true for Godzilla. As someone said, Titanic, Avatar, both enjoyed tremendous success, yet neither one was a game changer as far as film scores are concerned.

That Star Wars game changing lighting in a bottle doesn't happen often. Almost never. When was the last time, 1977 ?

For better or for worse Zimmer's score to LION KING was a game changer, followed by Gladiator. They kinda killed that Star Wars sound most of us all love.

I think DAWN OF THE PLANET OF THE APES will be the game changer, though I'm not sure what we're talking about. Anyway, did anybody else see the new trailer before X-MEN with more scenes of the apes in battle (night scenes with charging apes on horseback firing guns)? Looks really good and on a big screen in a theatre the CGI for the apes was amazing.

For better or for worse Zimmer's score to LION KING was a game changer, followed by Gladiator. They kinda killed that Star Wars sound most of us all love. MV

Now that's a very interesting point.

To follow that train of thought for a moment, one might theorize that it was because of those 2 Zimmer scores (among others, of course) that Williams felt sufficient motivation to start using pounding drums. Two examples that come to mind right off the bat are the assassin-droid chase at the start of "Attack Of The Clones" and most of "Jurassic Park 2". The percussion in these examples were very exciting to me at the time, because they seemed a little out of Williams' established comfort zone. Maybe not so much for JP2 as it was, after all, a jungle movie--but you get the idea. I'm well aware it's not the first time he's used percussion, of course. But there is a "timely" stylistic similarity here.

So could this be an instance where Williams followed a trend rather than setting one?

(By the way, sorry to the OP for veering off-topic.)

ETA: I didn't bother with a strict accounting of the chronology involved with these movies. Take everything with a grain of salt.

A film like Chef will be more profitable in the long run than Godzilla or Spidey.

And water is wet. Why even bother bringing up a movie like that? Totally different animal, different, i.e. much smaller promotion, cheap sets, director is buddies with the cast, etc.

X-Men: Days of Future Past is being heralded as a global phenom now, but the budget for that flick is in the realm of 250 big ones. And the promotion for that film has been nonstop. When you watch the film, you know most of the budget went to the huge cast, because the future/past sentinels only feature in several key scenes.