B2B (Business-to-Business) is an e-commerce term for software solutions (internet shops), designated for trading among business partners. The supplier provides to his business partners (dealers and wholesalers) undr special conditions (prices, delivery terms, payment conditions, credits, type of delivery,…

B2C (Business-to-Customer) is a term used in the field of e-commerce. The abbreviation B2C is used for software solutions(internet shops), intended for end users (individual shoppers, households, etc.).

SEO (Search Engine Optimization) is a subset of SEM (Search Engine Marketing). The aim of SEO is to increase the number and quality of visitors to your e-shop or web pages by raching the highest positions of the organic search.