This was another one of those “hmm, never done one of those before but am sure I can figure it out” projects. The development wasn’t too bad (just had to brush up on my Flash skills a wee bit) but figuring out how to go about having the ads 3rd party hosted and not pay thousands of dollars to do so was the real challenge. Google’s Double Click Studio and Aviso to the rescue! Visit http://bit.ly/bsqexpandables for a functional preview of the ads as served to cbc.ca