Corporate social responsibility (CSR) is an oft-mentioned topic amongst companies big and small, and with its pervasive nature comes a lot of opportunity. For the 35 years of Strategic America’s existence, CSR has played a large role in the company culture, forming the foundation for who we are today. When the agency was founded, CSR… Read more »

As a marketer, you’ve got your hands full with the ever-changing marketplace and the pressure to provide measurable results. With a multitude of communication channel choices and diversification in audiences, you have to communicate with the right people in the right way. And in today’s fast-paced competitive marketplace, you must be able to measure your… Read more »

Making a profit is not the only thing companies must be concerned about. Important, of course, but today they need to consider CSR, Corporate Social Responsibility. It’s no longer an option for companies who want to present a positive brand—both for their own employees and the communities they serve. A recent published study indicates that… Read more »

Super Bowl Sunday — that magical time of year where everyone gathers around the TV not just to watch grown men slam into each other for fifteen seconds at a time, but also to watch the commercials. This past week, the news cycle was dominated by discussion of Kim Kardashian, the Budweiser puppy and the… Read more »

Posted 1 month ago

SA Culture

A culture of cooperation, collaboration, creativity, charity, clarity, and other words that don't even start with a C.

News

(WEST DES MOINES, February 23, 2015) – Strategic America recently received two Gold ADDY® Awards and three Silver ADDY® Awards at the American Advertising Federation’s (AAF) celebration. Gold award winners will advance to the district level and vie for a spot in the national competition. SA earned the awards on behalf of clients Stoney Creek… Read more »

(DES MOINES, October 22, 2014) – Strategic America’s public relations team was recognized by the Central Iowa chapter of the Public Relations Society of America (PRSA) at the 2014 PRIME Awards Banquet on October 22. The PRIME awards acknowledge outstanding public relations campaigns and projects. SA was honored in the following categories: Best of Show:… Read more »

(DES MOINES, April 7, 2014) – Strategic America (SA) was honored with eight awards at the 23rd Annual Iowa Motion Picture Association Awards. The awards are given in recognition of outstanding creative and technical achievement in Iowa’s moving image production industry. SA won Awards of Excellence on behalf of the following clients: Iowa Farm Bureau… Read more »

At Strategic America, we pride ourselves in the many ways we give back to the communities we serve. Learn about how Emily Abbas, Executive Director of Public Relations, shares her talents with the Des Moines Community Playhouse. Abbas was selected as one of the Register’s “14 People to Watch in 2014,” honoring Central Iowans in… Read more »

Integrated Marketing Firm a Winner for Five Consecutive Years (WEST DES MOINES, Sept. 20, 2013) – For the fifth consecutive year, Strategic America (SA), a full-service, integrated marketing firm based in West Des Moines, has received multiple Best of Des Moines awards from the Des Moines Business Record. The Business Record surveys business leaders each… Read more »

(DES MOINES, IA, September 16, 2013) – Integrated marketing communications firm Strategic America (SA) has named digital veteran Dave Miglin as Vice President of Interactive Services. Dave has more than 20 years’ experience in the digital arena, which began in the early ’90s with TMP Worldwide / Monster Worldwide, then parent company to Monster.com, the… Read more »

SA’s Lori Strum honored as ‘Ad Pro of the Year’ Strategic America (SA), a West Des Moines integrated marketing firm, recently was honored with two Silver ADDY® Awards at the American Advertising Federation’s (AAF) celebration. A television spot developed on behalf of St. Jude Hospice received two Silver ADDY® Awards in the categories of: Elements… Read more »