Watson Blog

Watson Productions knows that it can be difficult to grab attention from attendees in the sea of booths that is a trade show. Effective booth design necessitates not only grabbing attention, it has to be able to keep...

When vendors attend a tradeshow they often feel an obligation to have giveaways. While giveaways were once a great attention-getting hook, we at Watson Productions are finding that attendees are becoming less responsive to these free trinkets. We have even heard of show-goers...

As some of you may already know, the price of shipping has risen significantly over the past few years. There are many factors that determine the cost of shipping and they all seem to be contributing to the recent surge. The trade show freight market is currently at an all-time...

At Watson Productions our business is making your business look great. A trade show display is often a potential customer’s first impression of your company. If you have worked with us before you know the importance we place on delivering everything you want and need. Your trust...

1. Go big or go home. You might think that giving away just anything with your company’s name on it is enough of a freebie. However, if the only marketing collateral you can afford is something that will break the second time your client uses it, save the...