Quit Spending Too Much On Podcasting Equipment

It use to be that the cool way to generate traffic was to put out a post stating that “Podcasting is Dead.” Now I see a new trend. Now people want to state how there is no money in podcasting. While I will be the first to say that most people do not make enough money to LIVE off their podcast, I would also be the first to say it costs $30 a month to podcast and MOST podcasters should be able to cover that.

Mr. Young, of “Bowery Boys,” said his costs run from $1,500 to $2,000 for a computer, an additional $1,000 for a mixing board and miscellaneous equipment, $200 per microphone and $20 a month for his hosting service. He and Mr. Meyers use a spare room in Mr. Meyers's apartment for their recording space.

In the picture the podcast is sitting next to a behringer mixer that may have gone for $200 tops. They state they are using $200 microphones. This is just plain silly. You can start a podcast with a $40 microphone

The article states that they spent “$1,500 to $2,000 for a computer”. Look I know Mac's are pretty and shiny, but you can podcast perfectly fine on a $500 Dell (if not cheaper). You can actually take that same $40 microphone and use you iPhone to create a podcast with the Boss Jock Studio app.

Many people believe they need to purchase a mixer (typically $60-$99) to podcast. You only need a mixer if there is more than one person in the room with you, or if you are mixing in sound effects live while you stream your content (I say stay away from “broadcasting live” until you have an audience – it just adds complexity to the process).

Total $518 (not $2000). If I record directly into my computer (instead of a recorder) and go with the cheaper stands that total is $262

Your Website Fees

You can host your own website for around $8 (or less) at hostgator.com use the coupon code podcastcoach (all one word) to save 25% off.
I recommend Libsyn.com or Blubrry.com for hosting your media (audio/video) files. I use both. You can get a free month at Libsyn.com using the coupon code sopfree. You will probably spend between $15- $20 per month for that (which is why I say it costs around$30 a month to run a website).

Ignore The Exaggerations from the Mainstream Media

The mainstream media does NOT want you to start a podcast. According to Jillian Michaels (trainer on the Biggest Loser) television is losing 4-7% of their audience A YEAR. This means they are going to paint a picture of how expensive it is, and how nobody listening. To this I say, “Consider the source.” I'll be the first to say that podcasting takes time, and you don't make any money when you first start. However, once you start to grow your audience and build up some influence you can make a profit with your podcast. Most people make money their services, products, donations, etc not from the sale of the actual podcast.

About The Author

My name is Dave Jackson I am an award-winning podcaster who has been podcasting since 2005.
I'm am a featured/keynote speaker at events, author of the book More Podcast Money, and I served as the Director of Podcasting for the New Media Expo.
I am best known for founding the School of Podcasting and help hundreds of podcasters launch successful podcasts

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This might be a issue woth my browser bcause I’ve had this happen previously.