We love the “less is more” design philosophy, especially when it comes to jeans. It’s always refreshing to find a pair of jeans free of bells-and-whistles, that emphasize beautiful fit, carefully selected fabrics, and artisanal washes. Eugene Is My Middle Name is one of those brands, and their fall/winter 2012 lookbook features some gorgeous brights for the cold weather season. If you’ve been hesitant to wear light wash denim, white jeans, or metallics in the past, these styles should help you tip the scales in the other direction.

See four of our favorite looks below, including a pair of hand-sanded Italian denim ombre skinnies, bleached-out light wash, gold metallic hand-gilded and Japanese cotton jeans.