Connecting the gap between TV, mobile and virtual reality with SyncNow

We recently showcased our automatic content recognition technology, SyncNow, at NAB Show 2016. Product Marketing Manager for SyncNow, Tristan De Kerautem, spoke to IBE about our offer and the benefits it can bring for broadcasters, how SyncNow can engage the TV audience via their mobile device, and the big buzzword at NAB this year: Virtual Reality (VR) technology. With SyncNow, we can enable clients to harness the full potential of VR in audience engagement. Watch the full interview below to find out more.