Lee Carter III

AWMA®, CLTCClient Wealth Manager & Partner

H. Lee Carter III (Lee) is a Client Wealth Manager and partner of the Armstrong Wealth Management Group, a comprehensive fee-based wealth management firm in Florence, South Carolina. He has served in roles such as Director of Sales and Marketing, in which he helped the firm triple its brokerage and advisory assets under management through LPL Financial. As Client Wealth Manager, Lee conducts client reviews, evaluates their financial portfolios, and meets with prospective clients.
Lee is an Accredited Asset Management Specialist℠ (AAMS®) designee, and an Accredited Wealth Management Advisor℠ (AWMA®) designee. He also holds the Certified in Long-Term Care (CLTC) designation, and his Series 7, 24, and 63 securities registrations through LPL Financial. Lee attended Francis Marion University where he earned a Bachelor of Science degree. Lee has been with the firm since it was founded in 2002 and became a partner in 2010.

Meet Lee

Lee grew up in Kingstree, South Carolina and attended Francis Marion University where he played centerfield and pitched for the Patriot Baseball Team. In addition to being a member of the baseball team, Lee was also a member of Kappa Alpha Order Fraternity, and Pi Gamma Mu Honor Society.

Lee lives in Florence with his wife and son. Lee is a member of the FMU Alumni Association, Ebenezer Baptist Church, and the FMU Swamp Fox Club.

Lee enjoys volunteering in the community, with two causes standing out in front of the others. He is a Past President of the Kiwanis Club of Florence. From the time Lee joined the Kiwanis Club of Florence, he became active in the Terrific Kids Program. Every month he represents the Kiwanis Club at a local elementary school to recognize kids that are excelling in being all-around students.

He is President of All 4 Autism in Florence County, working to help make the Pacing for Pieces/Piece Jam event a successful fundraiser for the Autism Resource Center of the Pee Dee. Lee has a personal connection and is passionate in volunteering for this organization. Both of these causes touch kids at an early age when a large impact can be made.

RhondaHaynes

Crystal LeeButler

Reginald A.T. Armstrong CPWA®

President, Client Wealth Manager & Partner

Reginald A.T. Armstrong (Regi) is the President, a Client Wealth Manager, and a partner of the Armstrong Wealth Management Group, a comprehensive fee-based wealth management firm in Florence, South Carolina. He combines discipline learned from his military experience, Christian values, and caring dedication to his clients to craft customized strategies that may lead to more predictable results.

Lee Carter III AWMA®, CLTC

Client Wealth Manager & Partner

H. Lee Carter III (Lee) is a Client Wealth Manager and partner of the Armstrong Wealth Management Group, a comprehensive fee-based wealth management firm in Florence, South Carolina. He has served in roles such as Director of Sales and Marketing, in which he helped the firm triple its brokerage and advisory assets under management through LPL Financial. As Client Wealth Manager, Lee conducts client reviews, evaluates their financial portfolios, and meets with prospective clients.

Matt S. Ridenhour CFP®, MBA, CRPS®

Client Wealth Manager & Partner

Matthew S. Ridenhour (Matt) is a Client Wealth Manager and a partner of the Armstrong Wealth Management Group, a comprehensive fee-based wealth management firm in Florence, South Carolina. Matt’s primary responsibilities include conducting client reviews, evaluating their financial portfolios, and meeting with prospective clients. Matt also maintains communication with clients and schedules appointments for all of the Client Wealth Managers.

Leslie D. Moore AWMA®, CLTC

Practice Manager

Leslie D. Moore is the Practice Manager and Senior Client Service Manager of the Armstrong Wealth Management Group, a comprehensive fee-based wealth management firm in Florence, South Carolina. Leslie’s proactive and highly organized nature contributes to providing clients with an optimal client experience at Armstrong Wealth. Her methodical approach to learning and problem solving helps her develop and implement processes in an extremely efficient and accurate manner. Leslie prides herself on being attentive and responsive to the desires of clients.

Emily S. Ridenhour FPQP™

Client Service Manager

Emily Ridenhour joined the team in August of 2011 as a Client Service Manager of the Armstrong Wealth Management Group, a comprehensive fee-based wealth management firm in Florence, South Carolina. She assists in servicing client’s non-investment related needs, which includes handling client accounts and customer service, as well as office administration. Her positive attitude, professionalism, and organizational skills are essential for keeping the firm’s top-notch customer service.

Jason S. Christmas CFP®

Portfolio Strategy Assistant

Jason S. Christmas is the Portfolio Strategy Assistant for the Armstrong Wealth Management Group, a comprehensive fee-based wealth management firm in Florence, South Carolina. His primary responsibility is to assist the wealth managers with the following: prepare reviews, evaluate appropriate strategies, and conduct investment research. He also serves as the office’s Information Technology Specialist.

Rhonda Haynes AWMA®, CLTC

Client Experience Specialist

Rhonda Haynes is the Client Experience Specialist at the Armstrong Wealth Management Group, a comprehensive fee-based wealth management firm in Florence, South Carolina. Rhonda is responsible for ensuring that every person’s call to, or visit with, Armstrong Wealth is a truly personal and special experience. Additionally, she is responsible for a variety of administrative functions in the office.

Crystal Lee Butler MBA

Marketing Consultant

Crystal is the Marketing Consultant at the Armstrong Wealth Management Group, a comprehensive fee-based wealth management firm in Florence, South Carolina. She collaborates with the firm to create a consistent, results-oriented, marketing presence. Those responsibilities include strategic marketing, website management, social media management, lead development, advertising, merchandising, and communications.

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