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Marcel Wanders Fuse Where Science and Emotions Meet

Inspired by LG Hausys continuous material innovation, versatility and durability, Marcel Wanders brings to the Milan Design Week 2015. the concept of two opposite worlds for the brand. In this space where rational and emotional meet, HI-MACS® becomes a piece of art.

Wanders tells the story of the endless possibilities of LG Hausys’ products for this amazing design. The pattern was originally conceived around the themes of macro-cosmos, the layered, ornamental vastness of the Universe, and the micro-cosmos, with its ordered systems and patterns which can be found on a microscopic level. This contradiction has inspired the space itself, where science and emotions meet and HI-MACS® becomes a piece of art.

Use your smile to change this world, don’t let this world change your smile. Telling stories is something I live for, especially through video. Short stories about an interesting individual, short branding films, event coverage, Q&A's for bloggers... This took me to places around the world covering high eind design houses, famous Asian artists, and parties on Miami Beach. But it also let's us explore my own country covering fascinating creatives.