mylifestylenews

2015-09-30

ELIE SAAB x Safilo Eyewear

Safilo announces the launch of the very first ELIE SAAB eyewear collection. The licensing agreement has been
signed today and will run until 2025. The first collection will be available
worldwide starting from January 2017 in a selected network of exclusive eyewear
specialists and in ELIE SAAB boutiques worldwide. The ELIE SAAB eyewear collection
will celebrate the philosophy of its creators, with sophisticated designs and
the finest craftsmanship, showcasing intricate details, precious materials and
a lightness that is characteristic of the house. The collections will be
crafted in Italy and Japan, using the most refined and qualitative techniques. Luisa Delgado, CEO of Safilo comments: “We are
delighted to work with Mr. Elie Saab and proud of his trust in us. This
long-term partnership offers a unique opportunity to create, craft and
distribute worldwide exquisite eyewear that represents infinite creative
inspiration, timeless elegance and preciousness. With this new brand, we
enhance our portfolio and open new opportunities for Safilo to play in the Atelier segment, as outlined by our 2020
Strategic Plan.” Elie Saab adds: “Creating an
eyewear collection is a logical evolution that follows the development of our
accessories line. In Safilo, I have found a partner of trust able to operate at
the highest levels of sophistication, envisioning and then bringing to life my
creative vision in wondrous frames of outstanding quality, with the finest
materials and details.”

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about us

Life is about LIGVING it! mylifestylenews is a micro web-mag based in Hong Kong that delivers a daily up-to-date international and domestic fashion and lifestyle related events in a petit journal way. Founded in 2011, mylifestylenews is an intimate and collaborative site created for a global audience who enjoy following the adventure in latest trends and happenings around.