Contents

Synopsis

In this episode, Adam asks what makes art great by illustrating why certain pieces are considered classics (regardless of merit), exposing the masters as clever copycats and revealing how today’s fine art market is primarily a tax dodge for the super-rich.

Plot

The episode opens in an art studio, with a woman drawing and trying to make true, original, fine art.
Adam poses the question of what makes great art and shows why pieces visible to the masses are revered, regardless of artistic merit.

Adam interviews Dr. James E. Cutting, a Professor of Psychology, to discuss the near exposure effect.

Adam then exposes the masters as copycats and reveals that today's art market is a big moneymaking scheme. Buyers try to only sell paintings to art elites to push up the prices on the art they sell.