"I have been using this product many years, and believe it compares favorably with the more expensive Juice Plus. I often recommend this to clients as a comprehensive nutritional supplement that is not very expensive."

"I've been taking Nature's Way Alive Whole Food Energizer Multi Vitamin for the past 14 months and have increased energy and and my friends have all told me that I've never looked healthier. That is wonderful to hear, since I turned 59 last spring. I've tried other vitamin supplements over the years and this one beats them all. I've recommended it to friends who are now enjoying it's benefits and are telling their friends about it."

"I ordered two bottles of these. I think it is a quality brand, exceptional ingredients, like that it is in a capsule for ease of swallowing, and read the many good reviews on Vitacost. For all of these reasons I have been trying to enjoy them for several months. However they smell and taste absolutely horrible. My kids and I each take several supplements each day and are used to doing so without problems. These however are so horrible that they are nearly impossible to consume. I am surprised that other reviewers don't mention this, so maybe it was just our bottle but I am going to have to return them."

"I have been using the Nature's Way brand Alive! Whole Food Maximum Potency Energizer vitamins for more than six months now, and have noticed a real difference in the way I feel. One of the very first in a series of baby steps I made in adopting healthier lifestyle habits one at a time, I truly believe these caffeine-free vitamins helped give me the boost I needed to do the rest. (Including giving up coffee, juicing every morning, walking an hour a day, eating very healthfully, quitting sugar, adopting a daily vitamin/supplement regimen and losing weight.) Getting started can be the hardest part, so early on an energy boost is great.

I recommended them to a friend who bought them at the health food store we happened to be browsing one day--at twice the price (before I found them so cheap at Vitacost.com). The clerk there mentioned that Nature's Way products do wonderfully in independent tests of purity and potency.

I photocopied the sides of the box, listing the contents of the vitamins and took it with me to my last annual physical. My doctor approved of the contents, stating that "It is difficult to get everything you need from a one-a-day vitamin" (the daily dose of these is 6.) She also said that Nature's Way is a trusted vitamin company and was happy to hear Vitacost.com has such great prices, even writing down the name of the company as she left the office.

The only downside I really see is that you have to remember to take 6/day. I take several other supplements as well, so I break them into 4 different times of day, doubling up 2 of them. It also still costs $15/month just for this one vitamin, but I consider it to be worth it. I have seen them as high as $25/box for what is really a 15 day supply of vitamins.

To me, the best part is that they are a Whole Food vitamin that I can really feel a benefit from."

"Nature's Way Alive is the BEST all around supplement that I have ever taken. All whole food ingredients are in a perfect balance and have all the necessary accessory products, to make it work sogreat. Best tolerated supplement I've ever taken !!!"

"Not only does this product have all your necessary vitamins and minerals, it seems to give me lots of energy. I really think it's because of the whole fruits and vegetables. I had to switch from the tablets because of their size, but the V-Caps work just great! I recommend Nature's Way ALIVE! too all my friends and family and I will continue to do so."

"I have tried many multi vitamins this one so far seems to work the best. I don't often feel any kind of difference with vitamins but the energizer alive I do feel much less sluggish in afternoons where before I would yawn a lot at work."