MINNEAPOLIS--(BUSINESS WIRE)--Buffalo Wild Wings, Inc. (NASDAQ: BWLD) today announced the national
rollout of its loyalty program, Blazin’
Rewards. Wing-lovers throughout the United States can now earn
points for everyday dining at Buffalo Wild Wings restaurants, while also
accumulating bonus points for checking in and frequent lunch visits.
Blazin’ Rewards loyalty members earn 100 points for every eligible
purchase of $10 or more and can redeem their points for more than 44
items on the Rewards
Roster.

The Blazin’ Rewards loyalty program rewards fans for doing what they
love to do – eating wings, watching sports and hanging out with their
friends at Buffalo Wild Wings. Members can accumulate Blazin’ Rewards
points a variety of different ways, including:

Ordering food and drinks at a Buffalo Wild Wings restaurant, including
through takeout

Checking in at Buffalo Wild Wings restaurants through the Blazin’
Rewards app earns 10 points, and when you check in with friends,
you’ll receive 10 additional points per friend (maximum 250 points per
week)

“As the sports fan’s biggest fan, the Blazin’ Rewards loyalty program
was designed to thank and continually reward our passionate fans,” said
Bob Ruhland, vice president of marketing for Buffalo Wild Wings. “We’ve
seen positive engagement rolling out Blazin’ Rewards in select markets
so far, and as the program grows, so too will our roster of rewards and
point earning opportunities for our loyal Guests.”

Since piloting the loyalty program in select markets, Buffalo Wild Wings
has registered more than two million Blazin’ Rewards members across the
United States.

*Must be a Blazin’ Rewards member in good standing to earn and redeem
points at participating locations. Point earning opportunities are
subject to change. Some restrictions apply. See Terms
and Conditions for details.

About Buffalo Wild WingsBuffalo Wild Wings, Inc., founded
in 1982 and headquartered in Minneapolis, is a growing owner, operator
and franchisor of Buffalo Wild Wings® restaurants featuring a variety of
boldly-flavored, made-to-order menu items including its namesake
Buffalo, New York-style chicken wings. The Buffalo Wild Wings menu
specializes in 21 mouth-watering signature sauces and seasonings with
flavor sensations ranging from Sweet BBQ™ to Blazin’®. Guests enjoy a
welcoming neighborhood atmosphere that includes an extensive multi-media
system for watching their favorite sporting events. Buffalo Wild Wings
is the recipient of hundreds of "Best Wings" and "Best Sports Bar"
awards from across the country. There are currently more than 1,230
Buffalo Wild Wings locations across the world.