Raw Deal: Natural Energy Bars

Food and energy bar enthusiasts aren't just looking for natural ingredients these days — they're looking for ingredients in their natural state, uncooked and unprocessed. Like many raw food proponents, these consumers believe healthy fruits, nuts and vegetables can lose valuable vitamins and enzymes when subjected to the typical manufacturing process.
“Consumers are reading ingredients labels and really trying to find those pure foods,” said Dawn Jackson Blatner, a spokeswoman for the ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.