The
ever so stunning diva Sonali Bendre, Brand Ambassador, Oriflame India was present at the celebration along with Juan
Carlos Posada, Senior Marketing Director, South Asia. The event - witnessed a power packed and breath-taking
dance performance by a famous dance group that lead to the grand entry of
Sonali on stage unveiling the brand. She also had an in-depth interactive
session with the audience.

Talking about the launch, Mr. Juan Carlos Posada, Senior Marketing
Director, South Asia, said, “Oriflame’s key
focus is to keep in mind the needs of consumers’ through relevant product
portfolio, strengthen business opportunity for our consultants and deliver on
our brand promise, YOUR DREAMS – OUR INSPIRATION. We believe in going the extra
mile to improvise and rationalize our portfolio at each level with the finest
amalgamation of science & advanced technology. Considering the Indian market,
we launched NovAge Anti-Aging Skin Care Range which is infused with natural plant stem cell extracts. This entire range is specially designed
and formulated keeping the various skin issues in mind. We, as a brand always
strive to come up with innovative products for our prospective consumers and to
adhere to all their Beauty & Skin care needs.”

Speaking at the event, Sonali Bendre, Brand Ambassador, Oriflame India said, “I've
had a delightful journey with Oriflame and I am truly excited and thrilled to
be a part of the launch of their latest offering 'NovAge range',
which is driven by natural plant
stem cell extracts.
I've experienced first-hand, Oriflame's passion and perseverance to develop
world class products that are best suited for Indian skin, creating a unique
experience for the Indian consumer.”

In the midst of this tremendous gala afternoon, the
venue also had an experiential zone where the Oriflame products were displaced for
the spectators to experience the products personally. Apart from this, there
was a fun space named “Twitter Café”. The set-up had beautiful closets which
had numbers on each. The media present there had to choose any of these closets
and tweet on the spot with #PerfectionIsYou
and the closet number. This gave them access to that particular closet &
there were some really quirky goodie bags awaiting them.

This thrilling event got wrapped up with the
announcement of Oriflame’s digital contest (#selfiewithsonali) winner who got
an opportunity to click selfie with Sonali on stage.

All in all, it was one lively and dynamic event
which took place in the city.

The
all new Oriflame’s NovAge Ultimate Lift range targets
sagging and wrinkle, has been clinically proven to skin
bounce by 70% in 12 weeks and make the skin 23% firmer in 4 weeks.