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Tesla floor mats

I just received the floor mats from Tesla and the installation instructions tells you to screw in a piece to hold the mat in place. This piece is supposed to screw right into the carpet/floor of the car.

Has anybody done this? I set the floor mat in place and it seems pretty secure. I briefly tried to screw in the "holder" and it did not seem to want to grab into the floor. Any tips here?

I assume you are talking about the all-weather floormats, right? I have them, and I screwed the screw into the carpet. You have to push hard, and it feels like you are going to tear the carpet, but I didn't. That being said, I dont think the screws are necessary for the all weather mats. They are quite heavy.