Personalized Medicine in Cancer (excerpt)

It’s not where the cancer starts, it’s how it behaves. Einstein's Paul Moniz talks with physician-researcher Joseph Sparano, M.D., about personalized medicine in cancer and how determining a tumor’s genetic makeup can drive a patient’s treatment. Dr. Sparano is associate director for clinical research at Albert Einstein Cancer Center and associate chairman of medical oncology at Montefiore Einstein Center for Cancer Care. Watch full interview. (October 16, 2012)