The tech industry is known for the perks it offers their employees. It’s also known for long hours, intense pressure, worker burnout, and a dearth of female talent. These recruitment and retention hiccups become even more challenging when your employees start families.

Studies show that many Silicon Valley companies have a median employee age of 35 or younger; and the early thirties are now primary years for starting families.1,2 Helping these valuable employees meet the challenges of caring for children (and elderly family members) can make your organization a more attractive place to work.