Christmas Eve Gift Vouchers

When time runs short and ideas run dry a Gift Voucher (Gift Card) may be a splendid idea for Holiday giving. Here a shop takes advantage of visual merchandising of its wares reinforced by a window graphic offering vouchers and gift packages. Smart marketing and smart Visual Merchandising by LaraL Design, Australia, CLICK the thumbnail for a close look at offerings. Many thanks to LaraL for a last minute share.

This blog is a pictorial inventory of unique or otherwise interesting small-scale fixtures seen across the entire range of retailing. Just as a city-scape is built up of individual bricks, beams and boards, so a store is constructed of many small-scale fixtures that combine to help create the selling-floor environment. Many of these small elements are unsung heroes in creating an effective, functional, appealing merchandising space for goods.