People are questioning a New Zealand company for selling $65 cans of 'pure fresh New Zealand air'

People are mocking New Zealand company Kiwiana for selling cans of fresh air.

Journalist Damian Christie spotted the cans of air at a duty-free store in the Auckland airport.

A pack costs $98 in New Zealand dollars, or $65 USD.

New Zealand company Kiwiana is taking advantage of the country's fresh air. The company decided to sell cans of "pure fresh New Zealand air" that you can pick up at a duty-free store in Auckland airport. Priced at $65 USD for two cans of air, you can cleanse your polluted lungs by inhaling fresh air. The description of the air on the can reads, "New Zealand's unique position in the Southern Ocean means KIWIANA AIR has crossed no major landmass before flowing over the pristine Southern Alps of New Zealand and into this can." The can comes with a mask-like apparatus that is attached to it where you can place your nose or mouth to inhale the fresh air. New Zealand journalist Damian Christie caught sight of the odd item and questioned its purpose. Christie wrote on Twitter, "You've got to be sh---ing me. Also, $98, so not exactly a cute prank gift." Twitter users began responding to the post and criticizing the company, with one user saying, "We have hit peak capitalism!" while another user wrote, "Anyone that buys Air is brain dead."

While many social media users are against the cans of fresh air, a host on the "Today Show" defended its purpose. "Today's" host David Campbell argued that the product could be useful for countries that are highly polluted, such as Beijing. The item is able to help those who suffer from allergies due to the terrible air. His fellow presenter Davina Smith, however, disagreed with his decision by saying, "You are justifying this! It is air in a can, for a hundred bucks. No."