Pâté Studio have created an advertising print series featuring fascinating facts about our bodies… I bet you didn’t know your eyes have a resolution of 576 megapixels.

6th January, 2015

In Krasnoyarsk, Russia, an upside down house has been built. And why not.

5th January, 2015

We LOVE this… The Ghost Ship was created by Romanian architecture collective visualSKIN for the Light Festival in Amsterdam. Using just water and light, the 3D projection is of the 17th-century Dutch ship “The Amsterdam” which sank during a trip to Batavia in 1749.

5th January, 2015

On this grey first day back after the Christmas holidays here’s a little something to brighten your days… a flashback to the 7up Knitted Bus!

11th December, 2014

A CUNNING classic… the old projection on the Houses of Parliament gag. Seems we set a trend in 1998.

11th December, 2014

4th December, 2014

Non-conformity. Originality. Wit. Unmistakable authenticity. These have been the hallmarks of the iconic lemon-lime 7up® Free brand since 1929, and today, the second largest PepsiCo beverage brand internationally reveals an impactful, original proposition with a refreshed visual identity and global campaign.

Bringing the campaign to life, 7up Free and Magda Sayeg, the mother of Knit-Bombing, will give another original a refreshed makeover: Beginning today, one of London’s iconic Routemaster buses will take to the streets with a new, wooly look. Knitted from top to bottom, The No. 7up Bus will traverse London and provide busy holiday shoppers with an afternoon refresh.

“As a graffiti artist picks up a spray can, I pick up my knitting needles. The public space is my playground. I find inspiration from the most ordinary and mundane objects. My goal is to transcend something that is ordinary and in our everyday lives into something different — hard or concrete becomes soft and warm; grey or dirty becomes bright and colorful,” said Magda Sayeg, urban knitter. “Taking control of your surroundings and doing something different to them in a way that enhances what you see on a daily basis — essentially making it your own — that is what ‘Feels Good To Be You’ means to me.“