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The project is part of the Kulturserver-Partnernetzwerks . Please enter your personal data here because they are the basis of our contact with you, if you have any problems or...questions.

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My movies

Via the topic information & help you will find further information to the functions and software listed below. You will exit the website and may use the service in a new window by clicking one of these tools.

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Be part of the network!

Here you find information and help to the editorial areas to enter your event data, films or basic information of your institution.

Your institution in the CultureBase Network//

First, please make an entry of you...institution in cb-address . Besides opening hours and contact data you are able to provide information about the specific orientation of your institution. A picture might be helpful. You can specify your offerings under profile -> category.

Events in the agenda //

You can choose between a simple entry form (click on "enter event" in the user panel) or an enhanced version (expert mode/cb-event) to add event information to our database.
In both cases you can choose in the keyword field, if the event should appear in your agenda.

You find further information and help in our illustrated manual. If you encounter problems or have question, you may contact our editorial staff at redaktion@kulturserver.demore

Study programs

Division: Advertising

“Much spectacle, often with smoke and mirrors, was always intended to capture people‘s attention. Among the multiplying streams flooding our senses with excitation, ‘higher, further, louder‘ gets drowned in the mass of stimulation. Eyes and ears turn away. How can we capture people’s attention in the future? Through imagination, experimentation, lateral thinking, and story-telling. And through identification with the people we wish to reach. Ahead of us lies an era of ideas! Let’s take part.”

That was more or less what we stated in our profile these last few years, and none of it has changed. The advertising industry, however, is undergoing processes of continous evolution and restructuring. We not only very closely observe these processes, we are a part of them, and pass these experiences on to our students.

Together we look for solutions, find trends, try new approaches and channel this into commercials. We see the HFF Advertising subdepartment as a training ground for future feature-film and documentary directors, television journalists, authors, camerapersons and producers who are interested in examining advertising, as well as for budding advertising-film producers. Following the principle: “There’s no law that says artists have to be hungry.”

The objective is to provide the most gifted future “ad people” the foundation: a show reel. In a simulation of actual industry practice, from ideation to finished spot; in close collaboration with clients, from the presentation to the approval of ideas; and through the creative, organizational and technical realization of their ideas, our students acquire the experience that will give them a smooth career start.