Lesley Hickmott

Space & Time Media

Finding the people behind the Click

Right time, right place and right people has always been a core media principle. In the always-on era where connected digital behaviours shape the role of the channel, we measure the full customer journey beyond the click. Join us to deep dive into segmentation, audience profiling, and conversion tracking: in this session we will be looking at the best methods to develop online audience personas.

Lesley Hickmott will be speaking in the following theatre:

About Lesley Hickmott

Lesley Hickmott, Marketing & Communications Director of Space & Time Media, loves a good funnel.
Devoted to the pursuit of hard-working strategy, Lesley has served UK brands big and small for the past 18 years, with experience spanning six continents.
Space and Time was recently ranked the top Elite Media Agency in the Drum Independent Agency Census 2018.
Working closely with brand teams to devise and optimise the media management strategies for their business, Lesley has worked both Agency and Client side. Finding the sweet spot for success and pioneering new approaches to strategic delivery is at the heart of Lesley’s passion for profitable people based marketing, using the media landscape to maximise brand visibility.
A veteran in media planning, Lesley is a champion for technological change and how good brand management is about staying connected with audiences throughout their technological evolution.