Mary Kay Inspiring Stories Partnership & Social Media Marketing

Mary Kay® Inspiring Stories Partnership & Social Media Marketing

Organization:

Dreaming Tree Films

Department:

Marketing

Project:

Mary Kay® Inspiring Stories

Type:

Contract

Overview

Mary Kay® Inspiring Stories was a documentary project for Dreaming Tree Films. The film production company collaborated with Mary Kay® to create a documentary series about domestic violence awareness and giving a voice to survivors of domestic violence. My contribution to this project was to gain partnerships with women’s organizations nationally in order to have women all over the country apply to participate as filmmakers. I secured 15 partners with a reach of over 80,000 women nationally for the call-for-entries phase. I also created all of the social media copy for the project.