Questions tagged [schema.org]

Schema.org is a collaboration from several search engines, defining logic data model and vocabulary for structured data based on entity relationships model. It has proposed in the model the set of entities, their object and data properties.

I am implementing structured data into my website. When I consider Schema.org’s Article, publisher and author is the same Organization.
Is it a good practice to duplicate it in both properties? I am ...

I'm used to defining OWL ontology with xsd types, I want to use schema.org, but there are no primitive data types, only google defined class Number, Text, URL, etc.
For example in https://schema.org/...

I have a question regarding the correct use of the mainEntityOfPage, in this scenario:
The homepage of the site is of Organization type with name, description of the Company, phone, address etc.
At ...

I've read several answers as to what mainEntityOfPage is and how to use it, and each one was more confusing than the last.
So my question is specific; I have a website which contains a blog section. ...

I am trying to correctly mark several blocks containing links to articles. Each block contains links to publications depending on the category. There are several blocks of this type on the site. The ...

I've recently started to work for a beauty company who wants to implement rich snippets for their products page. I know how Schema.org markups work as I've copied a general Organization one that my ...

I have been adding rich snippets to my ecommerce store, and for the most part I have had no problems. For some reason when I go to add in the "brand" that is recommeneded by Google and Google Merchant ...

What's the proper Schema.org JSON-LD for a blog post / article that is solely meant to be a review for a product? Example of a practical usage that's ubiqutous on the web: I own a website that has a ...

I am adding aggregateRating and review properties to my new product pages that don't have any ratings or reviews. How would I add them to my pages and have them be valid for Google Structured Data?
&...

I'm trying to integrate Schema.org markup via GTM on our client's website and I followed this method from moz with bit changes in JSON.
When I click on preview in GTM I'm getting this error message:
...

I want to tie together two kinds of structured data: WebPage, which is JSON-LD, and BreadcrumbList, which is inline microdata.
The topic is not a duplicate! I've seen many similar answered questions ...

Paywalled content must be a property of "Creativework", thats what google says here https://developers.google.com/search/docs/data-types/paywalled-content
so far so good. Im thinking of implementing a ...

What google says:
Multiple elements on a page: A video play page with related videos
embedded in a separate section on the page. In this case, mark up the
main video and related videos individually.
...

I am using Schema.org (JSON-LD) for Custom Post Type - Movies.
I am confused about which one of them (ItemList, CollectionPage or Collection) would be most appropriate for Archive Page (All Movies) ...

I'm having difficulty sorting-out each element of my web-pages. I don't know in which category each element falls.
Plus, whenever I am able to categorize an element, I'm never able to find the right ...