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Google announces a series of search improvements today on the “Inside Search” event. A few days ago Google emailed journalists inviting them to Inside Search for “an under-the-hood look at Google Search, share our vision, and demo some of our newest technology and features.”

There where several improvements on the mobile search improvements but the three main […]

Google announced that as of yesterday, interest categories are now available to all AdWords advertisers. Interest categories are a good way of exposing your content campaigns to more users within the display network. We always recommend that client set up a re-marketing in order to get more data and understand the creative performance

Google announced on the 28th of June another new feature/extension on PPC ads. The introduction ofseller ratings.

Starting today we’re introducing a new feature, called seller rating extensions, that makes it easier for people to identify highly-rated merchants when they’re searching on Google.com. Seller rating extensions does this by attaching your merchant star rating from […]

Google launched a new website aiming at educating users on how Google really works.

“As a company, Google focuses on three key areas: Search, Ads and Apps. Search is our core technology; ads are our central business proposition; and apps are the umbrella over our web-based software that you can access anywhere, any time. While […]