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Who's a Dinosaur? J Eric Beecher, publisher of the Sydney Weekly and Melbourne Weekly, said in 1994 that big circulation dailies are "like lumbering dinosaurs, staggering towards a cli which they can't see or refuse to recognise". He forecast their demise in a couple of years... 11 years later they're still with us. New Launch? J Media Week suggests that ACP could be gearing up to launch a new fashion focused weekly magazine to jump before Emap launches Grazia. J There is speculation that Paci c Magazines could be working on a new monthly younger version of Better Homes & Gardens plus celebrity fashion. What Does This Say? L Magazine Publishers of Australia (MPA) staged the annual get-together of magazine publishers in May. The agenda includes a focus on creativity, advertising and the digital age --- but not a word about circulation or any issues about the actual marketplace where magazines are sold. J On the other hand, the business and specialist publishers (AB&SP) invited ANF's Rayma Creswell to address them on the issues confronting the retail channel and which magazines might survive the new landscape. Little Loyalty in Women's Weeklies K There is signi cant brand switching between the major weekly titles in the UK. A study found existing magazine consumers were dropping their monthly titles in preference for increased consumption of weeklies and 39% of them purchased only weeklies. Modest Men's Magazines K Sainsbury's, the UK's second largest supermarket chain, has ordered 'modesty covers' for men's magazines such as FHM, Maxim, Zoo and Nuts. The covers will obscure images deemed unsuitable for display, but the titles will be fully visible. This move comes as a result of complaints by consumers regarding nude and provocative covers in view of children. West eld L Disgruntled retailer Jack Lord has established a political party called Victims of West eld. He accuses West eld of sabotaging his photographic and picture framing shop and exacerbating his heart condition before being told to vacate his shop. Nicotine Patches for Newsagencies J GlaxoSmithKline will allow supermarkets, corner shops, newsagencies and petrol stations to sell nicotine-replacement lozenges and patches and this has infuriated many pharmacies. For newsagents it is an opportunity to use some of that display space formerly reserved for tobacco. 59 National Newsagent - June 2006 THE GOSS Amazing Trivia (Fact or Fiction?) Many years ago in Scotland, a new game was invented. It was ruled "Gentlemen Only...Ladies Forbidden"...and thus the word GOLF entered into the English language. Every day more money is printed for Monopoly than the US Treasury. Men can read smaller print than women can; women can hear better. It is impossible to lick your elbow. In the 1400's a law was set forth that a man was not allowed to beat his wife with a stick no thicker than his thumb. Hence we have "the rule of thumb." The place with the highest percentage of people who walk to work is Alaska. Q. What do bulletproof vests, re escapes, windshield wipers, and laser printers all have in common?... A. invented by women. Many years ago in England, pub frequenters had a whistle baked into the rim, or handle, of their ceramic cups. When they needed a re ll, they used the whistle to get some service. "Wet your whistle" is the phrase inspired by this practice. AND FINALLY... At least 75% of people who read this will try to lick their elbow.