A Wall Street Journal story today has everyone talking about how Internet sites use profiles and cookies to offer different customers different offers, or the same product for different prices. On the Internet today, everybody knows whether you're a big dog, or just a dog.

Verizon announced earlier this week that they would no longer be offering customers cheaper options for limited voice and text plans, shifting to unlimited voice and text minutes instead. While this change may benefit families or business on shared accounts, it will lead to price hikes for most individual smart-phone users.