Helping You Join the Conversation

I first “discovered” Andy Andrews when he started following me on Twitter. (He’s @AndyAndrews.) Exploring his website led me to The Noticer Project, a nationwide movement to “notice” the five most influential people in your life. From that point onward, I was hooked on everything he did. I’ve since read all of his books, heard him speak in person, watched many of his videos, and always look forward to his next project. So, I was thrilled when his publisher, Thomas Nelson, gave me the opportunity to review his latest book.

So, let me ask you this… If you were able to travel through time meeting some of the greatest leaders throughout history, what would you hope to learn from them? In Andy’s book “The Traveler’s Gift,” the main character, David Ponder, gets just such an opportunity at the absolute lowest point in his life. Through the course of this New York Times bestseller, he meets King Solomon, Abraham Lincoln, Harry Truman, Columbus, Anne Frank, Joshua Chamberlain and the archangel Gabriel to learn The Seven Decisions for Success that shaped their lives.

David then spends the next 28 years applying The Seven Decisions to his life and business, benefiting himself, his family, and countless other people around him. His success hit a snag at one point, only to rise to even greater heights as he embraces Truman’s lesson that “Adversity is preparation for greatness.”

In the sequel, “The Final Summit,” David Ponder’s world has once again been shaken. His beloved wife, Ellen, suddenly and unexpectedly dies in her sleep, and he’s at a complete and total loss without her.

It’s at this point that David learns that all of history’s Travelers are being gathered together for one last summit meeting that he is to lead, and the fate of the world hangs in the balance. Centuries of greed, pride and hate have sent mankind hurtling towards disaster, and far from its original purpose. The question is simple, “What does humanity need to do, individually and collectively, to restore itself to the pathway toward successful civilization?” The answer? Only two words… But can the greatest minds in all of history find the right ones? Continue reading →

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About

Aleweb Social Marketing is dedicated to helping small businesses achieve their goals through the use of social marketing, which incorporates the use of customer retention tools, social networks, brand engagement, appreciation marketing, etc. We help you to develop a strategy uniquely suited to you, your business, and your goals, and provide the tools, training and implementation services necessary to get you on your way.

We’re passionate about helping you build loyal customers by sharing the care and concern you have for them. Our customers typically recognize that traditional marketing methods are too costly with little return. They are interested in using social marketing to reach out to their own clientèle, but haven’t yet figured out the best ways to do that.

We teach you how to find, and join, the conversations that are already taking place on the internet about you, your company and products, and your industry. So, why not let Aleweb “Help You Join the Conversation?”

Tara R. Alemany is the owner and founder of Aleweb Social Marketing. (In keeping with the times, her daughter created the “Aleweb” name as a mash-up between their last name and “the web.”) Tara brings more than 20 years of experience writing, training, and providing application support and business process analysis. All of these skills are used in helping her clients achieve their goals. She is frequently acknowledged for her speaking ability and knowledgeable expertise that she leverages to educate both technophobes and a variety of age groups.

She is also a contributing author for the Lead Change Group, which was recognized by Evan Carmichael as one of the Top Leadership Blogs of 2010 (ranking 13th in a field of 50 blogs). The Lead Change Group is committed to instigating a leadership change. Members of this group “encourage, energize and equip one another to apply character-based leadership to Lead Change… In Ourselves… In Others… and In Our Communities.”

As Tara works with different organizations and speaks to various groups, she regularly keeps her business’s guiding principle in mind, which is based on Ephesians 4:29. “Do not let any unwholesome talk come out of your mouths, but only what is helpful for building others up according to their needs, that it may benefit those who listen.”

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This blog will share thoughts and insights related to the use of social marketing combined with character-based leadership. Expect a new topic every few weeks.

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