The Rise of Social Media in the Enterprise - Slide 4

Only 27 percent now think senior executives can’t buy a social media clue.

Whether it’s because the economy forced business executives to find less expensive ways to reach out to customers or there are just more millennials in the workforce, social networking looks like it’s here to stay in the enterprise.

Of course, understanding the value of social media doesn’t mean the companies are any closer to figuring out how to manage social media. But the survey does indicate that managers are finally getting proactive about it.

Advertiser Disclosure:
Some of the products that appear on this site are from companies from which QuinStreet receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. QuinStreet does not include all companies or all types of products available in the marketplace.