Execution Process

Steps in Execution

In case you need any help with planning, please write to help@TheMediaAnt.com

Variables

Sample Variable Selections

Media Option

Mixed Time/ Aston Band/ Scroller

Ad Length

10 sec/ 20 sec/ 30 sec

Time Band

All Day/ Morning/ Evening

Number of Ads per day

3/ 4/ 5

Campaign Duration

5 Days/ 10 Days/ 30 Days

Campaign Start Date

1st Jan/ 15th Feb/ 20th Aug

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and other privileges like discounts, depending on the time of booking

Step 4: You need to submit the artwork and make the payment

How do I know my ad has been placed?

The precise spot timings of the Advertisement will be sent to the client for verification.

Why Advertising In PTC Chak De Works

PTC Chak De is the most effective advertising medium. It generates the most profit, creates more sales and consistently outperforms everything else. PTC Chak De Television stands head and shoulders above other media in driving business results.

PTC Chak De Advertising Has Unbeatable Scale And Reach

PTC Chak De is enormous and by far the most popular medium for all age groups. It is the TV channel's unique ability to deliver huge audience figures in a short space of time that is part of the reason it is the most effective type of advertising around.

PTC Chak De Ads Are Vital For Long-Term Success

PTC Chak De advertising has many short-term effects, such as driving sales, creating spikes in online search and creating word of mouth on and offline. It works and it works fast. However, immediate success is only one part of PTC Chak De channel's power. The effects of PTC Chak De Television advertising accumulate over time; the longer you advertise, the bigger the effect. It is vital for long-term success.

PTC Chak De Campaign Cost

Costs are determined by the number of viewers and how sought-after the programming is, as well as the breadth of the campaign. So there is an opportunity for everyone – regardless of budget!

PTC Chak De Advertising can be broken into two main costs, Creative (the making of your advert) and Media (the cost of placing it on a Colors channel).

In general PTC Chak De channel price is set by DLVP and most broadcasters trade at either a discount or premium depending a number of variables:

Seasonality- costs vary by month (summer tends to be cheaper than autumn for example)

Advertiser demand - If there is a high demand for PTC Chak De Television advertising in the marketplace, you will pay more

Time length of the creative - 30 seconds is an industry standard, if the length of your advert is shorter or longer than this, the costs will vary accordingly Time of day - Certain day parts are more expensive than others (i.e. early evening peak) as this is when most Indian viewers are tuning in.

Who We Are

We’re The Media Ant, India’s favorite independent TV advertising agency among small and medium-sized businesses. We believe the India’s enterprising culture is something to be celebrated, which is why we’ve made it our mission to provide a targeted TV buying service that supports sustainable business growth at low TV advertising costs. We represent 971 TV channels – more than any other Indian agency – and now we want to join forces with you!

Question:

For the cost mentioned on the site how many times would my ad be shown?

Answer:

Shared rate for Television is per second. Let me explain this through an example.

Rate Star Plus - Rs 2,000 per sec

Length of your ad - 20 seconds

So every time your ad gets played, you would need to pay Rs 2000 X 20 = Rs 40,000

Now, if you play this ad 10 times it would cost Rs 40,000 X 10 = Rs 400,000