“We love inventing for readers,” said Jeff Bezos, Amazon’s founder and CEO. “The new Kindle Paperwhite obsesses over the details that matter most to readers – we’ve added our highest-resolution display so the words are crisp and clear on the page, a new font that is crafted exclusively for reading Kindle books, and a new typesetting engine that makes pages beautiful.”

Bezos added: “Together, these details help you read faster and with less eyestrain, so you can lose yourself in the author’s world.”

The new Kindle Paperwhite can be purchased for £109.99. There’s also a 3G version on offer for £169.99.

Pre-orders for the device kick off on 30 June. Amazon is peddling its new Paperwhite at amazon.co.uk, as well as Argos, Dixons, Tesco, John Lewis, Boots, and Sainsbury’s.