A client panel made up of senior marketing directors for high-profile brands will be questioned on what they want from media agencies at this year's Media 360 conference.

The client panel, which will take place on the first day of the conference (17 May) in the Hilton at T5, will feature Scott Morrison, marketing director at Diesel; Katie Sheppard, director of marketing and relationships at Match.com, and Dominic Grounsell, personal marketing director for the RSA.

Chaired by Media Week editor Jeremy King, the panel will look at the future of the client/agency relationship; the temptation for clients to go directly to media owners; how clients are interacting with owners and agencies; what clients actually want from agencies, and what media solutions have really impressed clients in the past six months.

This year's Media 360 conference will also feature keynotes from senior clients of brands including British Airways, Samsung, John Lewis and Virgin Media, as well a number of high-profile media agencies and owners such as Global, Posterscope, MEC, Starcom MediaVest and Ogilvy.

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