Doing nothing has never been my forte. I am entrepreneurial, hyper-active, and have a voracious appetite to learn.

I got my first taste of “startups” during my first year of law school in London. Unsatisfied with academia, I decided to found and manage a student-run investment fund. We raised 10,000 GBP from our members and made a 2% YoY return over 2 years.

After a series of failed startups in Silicon Valley and Hong Kong, I moved to join Bindo as Employee #1 in 2013, charged with a) founding our Asia sales operations, b) creating and managing our user acquisition strategy globally. During that time I, built sales from $0 to $5 MM+, helping sign on major accounts such as Domino’s Pizza, whilst keeping monthly churn rate below 0.6%.

As founding member, I also took charge of PR and fundraising, and won the Startups Asia 2014 competition (Asia version of TC Disrupt), leading me to raising $3.8MM in seed financing.

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In recent months, I’ve been working on a new venture: developing music information retrieval software - the goal is to commercialize the technology by developing a subscription-based online library of sheet music with an interactive educational component. I am collaborating with PhDs and professors who are experts in the fields of audio signal processing. We are looking for technical and/or non-technical partners with a passion for music to join us in our journey.

Please feel free to reach out to me at bkswong22@gmail.com if you have any interest!

Work Experience

Head of APAC, Founding Team

Bindo

December 2013 - September 2016

➢ Employee #1 in Asia; hired and managed a 15-person sales & support team across HK and SG
➢ Grew Asia sales from $0 to $2.8MM within 1 year (40% of total company revenue)
➢ Solely responsible for raising $950,000 of the $1.8MM angel round, and $900,000 of the $2MM bridge round
➢ Pitched at Startups Asia 2014 Singapore (TC Disrupt for SE Asia) and won first prize (Watch video here)
➢ Structured Asia pricing & sales compensation model (Recovered 200% of CAC within first month, exclusively from new ARR)
➢ Implemented sales & support SOPs and CRM, achieved exceptionally low monthly churn (0.6% / month)
➢ Created channel partner program (0 to 100+ resellers across Asia), including major telcos such as PCCW and Telstra
➢ Negotiated exclusive partnership with Global Payments AP; first to co-launch new mPOS project across Asia