Thanks for organizing this! I'd love to hear how people are managing their subscription centers in Marketo. For example, we have implemented a Brand Opt-In process so we make sure to follow all of the different country laws around emailing. But since there are some countries that only require a simple "yes" and others that require double opt-in, it can get a little messy in Marketo.

We've also recently implemented a "traffic cop" for all new leads to go through before entering their Marketo program and syncing to Salesforce. This allows us to blacklist any competitors, sort the leads to their proper program, apply all the lead source and details at their entry point. It's a great way too keep everything organized.

1. We are just exploring their new v2 email editor and modules and finding that even when we send through email on acid email checker there are still so many inconsistencies on outlook, etc, would be interesting to cover how others are combating this. ie. do they contract out responsive templates, is there someone in house developing, have they experimented with them and what have they learned. Also what is true responsiveness, many companies still send image based to avoid all these inconsistencies and ensure constant look, even if its not truly responsive or built for mobile etc. Should anyone really invest a lot of effort to move that direction?

2. We are also doing more dynamic content using snippets and segments and would be interesting to hear how others are using or not using. Segments don't let you use smart lists or sfdc custom objects

3. Email insights - do other people use and here again there are some limitations I've found such as there search only does "starts with" etc.

4. We are b2c and I'd I often here a lot of b2b uses but not as many b2c and overall would be interested in hearing about their execution of some of these things.

I'd also like to know how people are using the new email editor and template, and dynamic content. The "Traffic Cop" that Laura mentioned sounds super interesting and relevant too! It's always hard to know how to handle certain contact requests that come through to prevent them from being routed, so I'd love to hear what she's doing there.

Hey, I'm disappointed that we couldn't meet before Thanksgiving and it might be tight to meet before Christmas, but I'm still up for this. My office doesn't have a great space to host, but I'm happy to help organize the details. Paul, if you'd like me to take the lead on this, I'm happy to do so. Or we can have a little committee to organize.

I'm also happy to present on my "traffic cop" since it sounds like people would be interested.

Who has an office that has a great meeting space? Something fun that we could do for lunch or a late afternoon before rush hour?

I agree I've been waiting for a user group as well and I really like Amy Berg's suggestions for email/dynamic content discussions, etc. & Laura Michael's "traffic cop" suggestion would be great as well.

I believe that I can offer space in our building, Gogo Business Aviation - 105 Edgeview Drive, Suite 300, Broomfield, CO. What does everyone think about December 12th from 1:30 - 3:30?

I'm really happy to arrange the space but likely won't have much time to coordinate an agenda. If we have a few takers I can get the ball rolling & hopefully a few volunteers to support content and other coordination as needed

I will setup the event this morning and get the invites out. I appreciate you offering to host, and am looking forward to seeing you! Perhaps we could grab a coffee in the next week or 2 to finalize plans?

Yes! We're meeting today, Laura. I'm not seeing your email address on your profile, which could be why you didn't receive the calendar invite. If you shoot it to me at mrybar@adtaxi.com, I'll forward it on to you.

Great meeting yesterday. Thank you, Beth, for hosting, Paul for organizing, and to Laura and Amy for their fantastic presentations. I took away some great insights, and I'm looking forward to our next gathering!

No I’m sorry. Amy and I just dove right into the tool and showed how we built it. There was no formal slide deck. I’d be happy to show you the traffic cop again via GoToMeeting sometime though. Just let me know.