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Gen Neo

Songwriter, 25

Singapore’s involvement in the burgeoning K-pop craze isn’t just limited to hoards of screaming fangirls. Enter songwriter Gen Neo, one of the few — if only — Singaporeans who’s managed to break into the Korean music industry thus far. Forming one-third of production team The Noizebank, Neo has produced tunes for the likes of Super Junior-M, f(x) and solo songs for members of K-Pop royalty, including Super Junior’s Donghae and Eunhyuk. A graduate of the Berklee College of Music, Neo got his break into the Korean music scene after his classmate Henry Lau — now a member of Super Junior-M — invited him to South Korea to write music together. Having produced hits like “It’s You”, “Go” and “My Love For You” for Super Junior-M, Neo reveals that the next person he wants to create songs for is himself. But aside from his personal singing aspirations, the 25-year-old has a larger goal: “I hope that by doing this I can spread Singapore’s artistic [talents], giving better chances for our younger generation around Asia — if not, around the globe.”

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