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One of the most difficult things about running a physical retail business is getting people into your shop.

It’s much the same as an online business, you must drive traffic to your website, then convert sales using images, reviews, testimonial videos etc

As a shop owner you have the advantage of people touching and feeling your products but then you have more costs.

For those of you making the decision about setting up a retail shop or online shop there are many factors to consider and too many for this blog post but have you considered a pop up shop to test your idea?

Enter the pop up shop

Now I don’t want this blog post to be about running a retail shop but I do want you to think a little differently about retail space and how it can be used.

I'm David Frosdick, a content marketer & product developer. I spend my days working with OptimizePress and producing my own Information Products. If you need some help making your own products or marketing your business online then get in touch.