Self-Portrait store launch party in Mayfair

Carey Mulligan, Gemma Arterton and Gemma Chan headed to Mayfair to celebrate the launch of Self-Portrait’s first standalone store on Albemarle Street. Guests perused the rails of beautiful dresses while eating lobster bisque salad and goat’s cheese with sourdough and truffle honey. Then it was off to the afterparty at the Old Central Saint Martin’s College in Holborn (where the brand’s founder, Han Chong, studied), which guests were ferried to in Self-Portrait-branded rickshaws. Once there, they were greeted by a room filled with thousands of red balloons that led on to the party room, where silver strands fell from the ceiling and disco balls twinkled. There were DJ sets from Shock Machine, Pandora’s Jukebox and Henri, and a surprise performance from M.I.A. kept everyone dancing into the small hours.