Apple today introduced new Apple TV 3.0 software featuring a redesigned main menu that makes navigating your favorite content simpler and faster. The update also allows you to enjoy iTunes Extras and iTunes LP in fullscreen with your Apple TV, as well as listen to Genius Mixes and Internet radio through your home theater system. The new Apple TV 3.0 software is available immediately free of charge to existing Apple TV owners. For new users, the Apple TV with a 160GB hard drive is available for $229.