Retail Store Redo

Timbuk2′s one and only Flagship store was founded in 2006 in the heart of Hayes Valley in San Francisco. The store has gone through a few changes over the years as our product line has grown to include Backpacks, Camera bags, and luggage.

Last year we were introduced to Greg Neuhaus of Form3, a local design and architecture firm that has done amazing work in San Francisco as well as Los Angeles and Las Vegas. For the last six months we’ve partnered with Greg to pilot custom fixtures and design concepts for our retail channel, and recently decided to move forward with a full remodel of the Hayes Valley Store! Greg’s “form meets function” sensibilities blended perfectly with Timbuk2′s functional and vibrant products.

Some of the highlights of the remodel include Douglas Fir paneling, handmade custom fixtures designed specifically to display our bags and accessories, and a fantastic wall unit that houses all of our custom fabric swatches using the magic of magnets.

Comments

You state that Form3 is “a local design and architecture firm”, yet their website says that they’re an industrial design firm based in Vancouver. As an architect, I’m well aware of the differences and the capabilities of each specialty. so I’m always interested when clients get them confused. Nice end result, no matter which hat they’re wearing!