April 27, 2009

Marketing on Facebook | 5 Takeaway Lessons

Last Friday, Karen Marchetti (or as we call her, "KMarch" - yes, everyone gets a nickname once indoctrinated in the eBoost Consulting Family) invited us to present at San Diego Software Industry Council on the topic of marketing on Facebook. Quite cleverly, we entitled it, "Marketing on Facebook | 5 Takeaway Lessons". This is an off-shoot of a presentation we use to drive home the topic when we train internal corporate marketing teams on leading, managing and executing on social media marketing initiatives.

Below is the slidedeck - it was featured on the SlideShare homepage this weekend and is currently being showcased on the Business & Mgmt page by their editorial team. It will remain there for next 16-20 hours.

Tweet to your Tweeps, peeps! =) And let us know your feedback. This is our first time posting any of our presentations on SlideShare - experimental. But if the feedback is there, then we'll post more. We've got dozens of these in the vault...otherwise known as our server.

-johnny

P.S. - special shout-out to SDSIC for inviting us again to speak. It's always a blast working with such a professional team that really takes care of its presenters/speakers. Karen, Jill, and the rest of the crew are amazing. If you are in the San Diego area and want to stay on top of their events, I highly encourage you to become a fan of SDSIC on Facebook.

P.P.S- big nod to Garr Reynolds, who inspired this presentation with his work posted on his blog, PresentationZen. Also, thanks to Nielsen and Forrester for the supporting datapoints.