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Marketing Research SurveyConsumer Reactions to Covid-19Three-fourths of Americans tell us their area is beginning to relax shelter-in-place orders. Consequently, some are starting to venture out more. Among these people, the most common “re-entry” activities have been to utilize delivery/curbside pickup from a restaurant and curbside pickup from a retailer.

Marketing Research Blog7 Steps Out of the Unknown
Product & Branding StrategyThere was so much promise and excitement at the start of the year and the decade, but now COVID-19 and its economic fallout has had tragic consequences for many companies and industries. Now we must pick ourselves up and find our way through what might be the biggest challenge an organization or industry has ever faced. These 7 steps will help you focus on reimaging your brand by focusing on your product roadmap and reviewing your brand positioning.

Segmentation Video Series: Introduction to Segmentation

Download Our Free Covid-19 Consumer Reactions Report

The Decision Analyst Covid-19 Consumer Report (Updated June 2) includes our observations from talking with and surveying over 4,500 U.S. consumers over 7 waves.

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