Knowledge Base Articles

Promotional goods including printed promotional items and
corporate gifts are inexpensive and cost-effective as compared to other
conventional channels of communications, yet they are more powerful and
effective. Printed promotional items like bottle openers, desk sets,
passport covers, purses, jumpers, hats, mugs, pens and pencils and many
more are delivered among your target audience while corporate gifts are
handed out to business executives and employees at seminars,
exhibitions, conferences, trade shows and conventions.
These
printed promotional goods are highly acknowledged by your recipients as
they enjoy receiving and using them and your brand gets exposure on the
consistent basis. Promotional items are very effective for keeping your
brand name in front of your prospects for a long period of time and
reminding them of your company regularly. Among different printed
promotional items and corporate gifts, I think that promotional sweets

It has been found that promotional gifts are very effective in
enhancing the brand visibility of a particular company. But the choice
of the promotional product matters a lot in making the campaign a
success. The most important thing that you should take care while
deciding for a promotional gift is the use of the product. You should
always choose something which can be used several times a day so that it
reminds of your company or product several times a day. One of the
smartest promotional gift choices is the promotional conference folder.
There are various benefits of gifting such folders as promotional gifts
some of which include:
The biggest benefit of gifting a conference
folder or a personalized folder is that the product is useful for most
people. This means that most of the people you gift the product will use
it which automatically enhances the brand visibility of the company.
Secondly
the product is easily available and you

For any business or organization that deals with athletes, custom
sports bottles should be at the forefront as a marketing and
promotional tool. Hydration is vital for the success of any sports
enthusiast or professional, ranging from sports like tennis and hockey
to cyclists and runners. Wherever water is needed, cups, bottles or
other containers are also necessary. Depending on the sport, disposable
bottles may be preferred, though the most benefit is gained from the use
of reusable bottles that are labeled with your brands logo and name.
However, there are a few things that you need to keep in mind if you
wish to use bottles as a part of your marketing campaigns.
First,
you need to decide what quality of custom sports bottles you need for a
successful marketing campaign. Bottle quality involves factors such as
Bisphenol A, which is a substance that is considered a contaminate that
is unsafe for consumption by babies and younger children. Hig

Trade Show Promotion
The top reason that companies purchase promotional items is for use in trade show promotions. The categories of items purchased for trade shows run the gamut from inexpensive giveaways to very expensive gifts for executive buyers. The largest volume of trade show sales is in takeaway gifts for exhibition stand visitors.
Customer Retention, appreciation
Customer retention and appreciation is the second most cited reason for purchasing promotional items. Gifts to existing customers include everything from free sticky note pads sent out by office supply companies to imprinted sugarless mint tins handed to customers after a tooth cleaning at the dentist. Promotional items are an excellent way to show appreciation to your clients for their custom.
Goodwill/ Enhance Image
In the same vein, many companies use promotional items to increase goodwill and enhance their image. A local business may buy promotio

Drop shipping has become a popular supply chain management
option, especially for those who are selling online through auctions or
eCommerce sites. Why? The reasons are many, but in general a wholesale
dropshipper can help you run the kind of business you want, how you
want, and when you want.
The service that wholesale dropshippers
offer is one of convenience and efficiency. By employing this business
model you can avoid a lot of the problems and headaches that are
associated with more traditional shipping methods.
The drop
shipping business model consists of the retailer discovering, listing,
and promoting a product. This product should be well researched so you
know whether the item is in high demand. Then, if your wholesale
dropshipper carries it, you can list it on your eCommerce site or online
auction.
And this is probably the largest benefit of wholesale
drop shipping. All the retailer does is post the item. The actual