Natura is running an ad campaign " Natura 40 years thank you"and more than the superb tv commercial whose beauty is a natural gratitude for all involved in the building of what Natura represents nowadays in Brazil and in the world, this celebration has a milestone with the return of Natura classic products as has been requested by its consultants and consumers. Among the products released in the perfumery area, there are fragrances Natura Intuição, Shiraz and Ares de Shiraz. This is a solid, rich and historic way of remember the tradition of these products which helped to make the brand.

According to the company"Natura completes 40 years in a path built and based in two essential pillars: people and products. And as a way of celebrating it, it decides expressing its history and its essence bringing back the intimate connection between Natura consumers, consultants and colaborators always have with its products".

Thinking of this relationship and its value, Natura is celebrating 40 years in a very interesting and closer way, mainly to the consumer, in which emotions and memories come back connecting people and their products and, in order to reach it, Natura features a project called "Oscar Freire" in that they open a communication channel between Natura consumers, consultants and colaborators to active these sensorial memories, strengthen the relationship of those who wish unforgettable Natura products back.

More than a celebration, the project Oscar Freire that has its name because the first name of Natura counter was located in this street is, without any doubt, a genius idea from the company to re(launch) more and more better products which carry the history of Natura and, therefore, the identification between the consumer and the brand, besides the creation of a cool exclusive Natura web community that becomes a rich and insightful source of making decision information for future projects.

Remarkable floral oriental with delicious sensual feminine touch. The fragrance was released first time in 1998, was regular in the range until 2003 and in 2005 was back in sales cycles as limited edition, is back again as LE from September until the end of stocks in its original packaging. Top notes: Osmanthus, ylang ylang, freesia, narcissus and orange blossom. Mid Notes: Mimosa, iris, peony, apricot and gardenia. Base notes: Musk, transparent woods and oakmoss.

Natura Shiraz

Released in 1993, the perfume was inspired by the Orient and combines rare essences of the world. Remarkable, individual and seductive, the fragrance is back to the range from September until the end of stocks. Top notes: Bergamot, cassis, mandarin, peach,plum, sage. Mid notes: Jasmine, rose, nutmeg, clove, cinnamon, cardamon. Base notes: cedar, sandalwood, oakmoss, patchouli and vanilla.

Natura Ares de Shiraz
(upcoming release in December 2009)

Delicate and fresh was released in 1997. Shiraz was the name of the city located 900 km from Teera, known as center of arts and literature, being known also as city of poets. The fragrance will be back in December and is kept in the range until the end of stocks. Top notes: Lime, bergamot, violet flowers, violet, pear. Mid notes: Tea rose, cassis, lily of the valley and peach. Base notes: Musk, sandalwood, patchouli.

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