Taza Agua, the go-to name in premium water for brewing coffee and
tea, has entered into the hospitality and tourism industries in Mexico
to improve the in-room coffee and tea experience

July 14, 2016 09:34 AM Eastern Daylight Time

SAN JOSE, Costa Rica--(BUSINESS WIRE)--Taza
Agua, the world’s only supplier of premium water bottled at the
source in the Juan Castro Blanco region in northern Costa Rica
specifically for brewing coffee and tea, has officially entered the
Mexican hospitality and tourism markets.

"Innovations in coffee making machines have dramatically improved," says
Francini Retana Rodriguez, co-founder of Taza Agua. "The missing link
for many hotels and their guests has always been the water—consumers are
learning that 98 percent of every cup of coffee and tea is water, and
like wine, not all water is equal.”

Consistently ranked among the cleanest drinking water sources in the
world, the Juan Castro Blanco region provides pure volcanic spring
water, which Taza Agua bottles using a special anti-bacterial filtration
system to deliver safe, naturally refreshing drinking water.

According to World Bank, Mexico’s tourism sector hosts more
than 29 million visitors each year. Taza Agua’s experienced
management team has already drawn the attention of hotel suppliers and
operators looking to create further brand loyalty. Hotel operators are
now viewing specialty water for brewing coffee and tea as a desired
amenity as well as a “nice touch.”

To avoid traveler's diarrhea, a common medical problem for people
traveling from developed, industrialized countries to developing areas
of the world, the Government
of the United Kingdom advises all visitors to Mexico to drink only
boiled or bottled water and avoid ice in drinks. Taza Agua’s safe water
eliminates the fear of contaminated water many tourists experience that
leads to abstaining from drinking coffee for the duration of their
vacation.

The Mexican Tourism Board values the international tourist sector at
$14.15 billion per year. According to Hotelers.com, in-room, high-end
coffee makers or espresso machines are travelers’ favorite
modern in-room amenity. Taza Agua believes that it can have a
positive impact on overall guest satisfaction ratings from travelers who
enjoy having a cup of coffee or tea in the privacy of their room.

“We have discovered that visitors to Mexico continue to be skeptical
about drinking local water,” Rodriguez says. “Taza Agua comes from one
source, high up in the mountains of Costa Rica. In its natural state it
happens to be an excellent choice to brew with espresso and drip coffee
machines.

“The world’s leading experts agree that the water quality in Costa Rica
makes all the difference to Taza Agua’s unique character and refinement.”

To maintain exclusivity, only a select number of operators involved in
keeping the wheels of the Mexican hospitality and beverage sectors
turning will be hand-picked to partner long term with Taza Agua.
Shipments from Costa Rica to Mexico commence in August 2016.

Taza
Agua was established in 2016 to distribute the world’s first bottled
water specifically collected and processed for brewing tea and coffee.
Taza Agua is a niche player and does not compete with traditional
bottled water companies. Please visit our Facebook,Instragram
and Pinterest
sites to follow Taza Agua’s growing international following.