Wireline communication equipment OEMs face uncertain future

The struggle for survival within the wired telecommunications equipment market is far from over, six years after the market peaked following the Internet and Y2k bubble of the late 1990s.

The struggle for survival within the wired telecommunications equipment market is far from over, six years after the market peaked following the Internet and Y2k bubble of the late 1990s.

Despite a shakeout that trimmed their ranks over the last five years, the surviving OEMs servicing the sector, including Lucent Technologies Inc. and Nortel Networks Inc., are still battling tremendous market forces that may eventually sweep them away, according to industry sources.

Based on research data from iSuppli Corp., the wired communications market will continue to register single-digit revenue growth rate for at least the next three years even as the rest of the high-tech sector erase the memories of the 2000-2001 sales plunge.

“The wired communication space is going through major revolutionary changes,” said Steve Rago, an analyst at iSuppli (El Segundo, Calif.). “The telecom service providers are reinventing themselves and are in a battle for survival.”

iSuppli estimates the wireline communications equipment market will rise about 3 percent in 2005, to $92.8 billion, from $90.3 billion in the previous year, but well below the $127.6 billion peak in 1999. Between 1999 and 2003, the sector dropped by more than half and has been struggling since to climb up from the abyss.

It’s not going to be easy. Growth rates for the next three years is estimated at 2, 4 and 3 percent respectively rising to $101.2 billion by 2008 -- not enough for a sector that is seeing fundamental changes in products, rising competition from new players in Asia and the advent of new technologies that are threatening to render useless equipment worth billions of dollars at service providers.

“The up and coming companies are the Chinese firms,” Rago said. “These are the challengers to the traditional wireline OEMs.”

OEMs servicing both the wireline and wireless equipment makers with next-generation products have a better chance of surviving than their counterparts whose offerings are more heavily weighted towards the wireline market.

The wireless infrastructure market plunged 21 percent between 2001 and 2003 but promptly bounced back with a 21 percent growth spurt in 2004, to $31.2 billion. It is forecast to continue rising, albeit at a single-digit rate, to $38.2 billion by 2008.

To handle the complexity of hardware and software for advanced SoCs, design teams are employing hardware emulation for full chip functional verification of the controller SoC design as well as for the SoC’s firmware.

Competitors, partners, and customers in our interdependent semiconductor industry often have mutual interests that could benefit from cooperation. By offering customers efficiency, we’d all win. Sadly, that’s not how things often work.