OFFLAND MEDIA

Your Business Aviation Media Outlet

Millennials can afford to do anything they put their minds to, including chartering a private jet. This generation has the most influential buying power to date. They essentially control what consumers are offering. Much of this has to do with the power they wield with social media. Assuming a certain demographic doesn’t have the resources…

The service of air transportation is expected to double by the year 2036. Currently, the International Air Transport Association states that there are 4 billion air travelers. The Federal Aviation Administration reports that there is an estimated 609,306 pilots who are active and certified. This number should and needs to be higher. As the demand…

Living in the state of Florida has many advantages in terms of vacationing, like being near the Bahamas islands. This coveted vacation spot has over 700 islands in the Atlantic Ocean southeast of the Florida state. While cruising by boat is one of the top luxurious means of transportation, chartering a private flight is also…

The millennial generation is one of the most important audiences to reach with any type of product or service you’re trying to sell. Self Employed.com stated that approximately 93 percent of this generation claims to be heavy internet users. However, a recent Pew Research Center study found that much of this internet usage could be…

When you fly private charter flights, you gain the advantage of accessing over 5,000 private airports in addition to the major ones. This option alone is a game changer. Private charter flights allow you to avoid all of the security lines and luggage check-ins reducing the travel time altogether. They are also more affordable than…

Private jet charters offers you a more streamlined way to travel from California to Las Vegas and be more productive in your business endeavors. The private jet route from Los Angeles to Las Vegas is reported to be one of the most popular round-trip flights in the United States. It’s no wonder that business aviation…

If you’re in the business aviation industry and having a hard time selling your services, chances are your online presence isn’t strong enough. While word-of-mouth is a tried and true way of gaining business, that will eventually cap off as it’s considered insider information and therefore, will only be advertised to a select few. In…

There is what perceives to be a critical misunderstanding about the private aviation industry in terms of what’s needed to keep it growing and thriving. While there is definitely a pilot shortage, there is also a shortage in other jobs in this industry—in particular mechanics and engineers. There is an unfortunate perception of what kinds…

When you think of chartering a private jet, you might think that the expense is far more than your budget allows—and you’d be wrong. The assumption that chartering private jets is only for a select group of people is becoming more of myth now that the business aviation industry is slowly but surely coming into…

With today’s digital internet marketing, the standard way to get leads for your private jet charter business is to optimize your website so that visitors can complete an online form. That’s actually one step toward generating leads. This method is assuming that you’re getting a high amount of traffic to your website, but if you…

The future of private aviation, in general, is in the hands of millennials. Whether we’re looking at who’s going take the reigns in operations or whose going to continue to buy into the services so that there is an operation to run all lies in the hands of millennials. The challenge with this generation is…

When it comes to jet membership marketing, many business owners might think that it’s going to take a special kind of content strategy because of the type of services offered. It’s indeed a premium select-service that only high-grossing companies and professional individuals would appeal to. According to CNBC, you’d have to gross at least $1.5…

When you think of pursuing a career in the business aviation industry, the more popular professions come to mind like pilot, technician, stewardess, air traffic controller, operations manager, etc. There is a long list of job opportunities in the business aviation sector waiting for young professionals to apply. The first place to look is at…

While millennials may get a bad wrap for being a self-entitled generation, the truth is they spend approximately $2 trillion on an annual basis. This dollar amount is steadily increasing. So, how much of this $2 trillion is going toward the private jet services? The answer is not enough. There is so much more that…

It’s not every day that people are in the market for buying jets. Or is it? The annual growth for global air traffic has decreased significantly since 2005 by 1.9 percent. In 2017, the demand was at its highest but has dropped. However, the year isn’t over yet. These numbers prove the drop in numbers…

If you are part of the exclusive group of professionals who have a private jet membership or own a jet card, then you need to know about the advantages of downloading a mobile app—that’s if you don’t have one already! Pretty much any private charter app will provide you with the same conveniences, just in…

Aside from cool concert effects and entertaining cats, we’re not quite sure why anyone needs a laser pointer, but they exist and are available to consumers at the click of a button. Like the Fidget Spinners, maybe laser pointers are just a cool toy to have. What’s not cool is how some misuse these laser pointers…

Private jet clubs have become the preferred choice for today’s young elite professionals. High-profile events like Art Basel, boat and motorcycle shows, Met Gala, award shows, and even technology industry events are can’t-miss opportunities for professional millennials to network, socialize and make some profitable business deals. Most of these events are occurring across the country…

More airline travelers are beginning to prefer flying privately. It’s reported that the experience with airline travel has become less accommodating these days. A recent study was conducted among business travelers to compare how often they fly now compared to a decade ago. The results were surprising. In the study, 120 were interviewed. Of the…

It’s been said that the business aviation industry is falling behind when it comes to implementing new ways to market the business. With today’s technological advancements skyrocketing to new levels of innovation, it is clear that the business aviation industry is missing out on great opportunities. The end result of digital marketing is to not…

Like with every younger generation, most companies tend to target the teens and young adults with the strategy of catching their attention early enough to increase the chances of gaining a loyal customer. Companies like Coca-Cola, General Mills, and even Marvel Comics that produce products that appeal to the nostalgia of consumers have proven to…

While the Pilatus PC-12 became one of the most popular business aircrafts, it only had one engine and the demand for something faster became a priority that Pilatus Aircraft could no longer ignore. Travelers wanted something faster so they began designs on the Pilatus PC-24, a business jet that could hold two engines and increase…

Private jet aviation services are all about meeting flight passengers’ unique needs. This means executing a consultation plan that analyzes the travel situation and taking every person’s needs and interests into consideration. With some private jet packages, in-flight services might already be included. Truthfully, the overall flight expense will be cheaper without it. However, if…

Everybody is looking for ways to charter private jets as great rates. Flying privately will definitely cost you, but the benefits far outweigh the expense, which makes it an investment. Even at the premium cost of private charter rates, there are still some resourceful ways to reduce your company’s traveling expense. Offland Media is a…

The overall utilization of aircraft has been trending upwards on a year-to-year basis, but honestly, the business aviation industry should be further along than it actually is. Part of the reason for the upward trend is due to more affordable pricing for professionals who don’t necessarily have to own a plane to take advantage of…

It wasn’t that long ago when onboard connectivity wasn’t even an option. Now, commercial airlines turned into a luxury and the business aviation industry eventually had to follow suit. The connection wasn’t the best, but it was there. As technological advances continued to improve connectivity options for commercial passengers, the subpar onboard connectivity that private…

Marketing a service just to one generation tends to be the best strategy in retaining a customer base. On the other hand, it can get old pretty quick. Focusing on one audience is a miss opportunity for another. This is something that the business aviation industry has been doing for some time and for the…

1. Bill Gates Priced at approximately $40 million, Microsoft Chairman and Co-Founder Bill Gates’ Bombardier BD-700 Global Express can travel up to 9,300 km, which is the speed of sound. The Rockwell Collins Pro Line Fusion makes for precise navigation and efficient travel time. Quoted as calling the jet his “guilty pleasure” on a Reddit…

While the upfront expense of a private jet membership surpasses first-class and business flights, there is still an impressive list of benefits that come with a private jet membership. It is especially beneficial for travelers who fly over 50 hours a year. If you or your company is booking an excessive amount of flight time,…

There’s always a busy season! Just because it’s a private jet charter doesn’t make the entire industry exclusive. There are millions of travelers who choose to fly privately. Research by JetSmarter reported a 110 percent increase in its membership and is expecting another 100 percent surge. So while flying privately definitely has its perks,…

Times are changing in the business aviation industry in the way of marketing. While getting the word out about the benefits of business aviation and what kind of companies are at your service has been based on the old school way of networking, Internet marketing is an effective platform that can no longer be ignored.…

Getting the information you need is easier to access thanks to the ever-increasing advancements of digital technology. Many private jet charter companies may already understand the importance of promoting their business online and are investing the time and money into digital marketing, yet still coming up short on the results they want to achieve. …

The business industry aviation is just as essential to our economy like paved roads and the trucking business. It’s how we’re able to transport not only people, but also goods and services from one part of our country to another. The aviation business as a whole became the top source of transportation, far surpassing the…

If you think that there’s a job shortage, then you might not be looking in the right industry. The need for jobs in the business aviation industry is steadily increasing. Many job seekers might not have considered pursuing a career in the aviation industry thinking that only military personnel inherits these jobs. While commercial airlines…

According to the Business Aviation Factbook, “Using business aviation is the sign of a well-managed company.” So, we are going to learn why well-managed companies seem to benefit from the use of business aviation. Business aviation, also known to some as private aviation, contributes approximately $150 billion to the North American economy and employs over 1.2…

The business aviation industry is becoming more popular for a variety of reasons. For starters, it plays a vital role for individuals and a collective of business organizations to commute across the United States in a manner that is much more convenient and cost-efficient. For these two reasons alone, the demand for more business aviation…

Investing in a private jet isn’t cheap, but if your business or corporation is spending a significant amount of money on business travel, chances are it may be more cost efficient to lo ok into chartering business aviation flights. Flying privately allows professionals to conduct business in a secure area while in transit, staying connected…

Many people in the business aviation industry might already be aware of the 21st Century Aviation Innovation, Reform, and Re-authorization Act, a bill that is trying to get passed through Congress to privatize control of the United States national airspace system. Bill Shuster, the House Transportation and Infrastructure Committee Chairman believes that the United States (U.S.)…

While word-of-mouth advertising is a tried and true way to gain more business, the internet has changed the advertising game, leveling the marketing of private jet charter businesses. Since nearly 75 percent of airline tickets are purchased online, it stands to reason that a great deal of private charter companies is also getting booked online.…