SoundCloud is typically known as a service that allows unsigned musicians, D.J.’s and music hobbyists a way to host their tracks online, post them to social networks and friend and follow other users. However, SoundCloud isn’t limited to hosting music – it can support any type of sound, including voice.

Of course, SoundCloud’s integration isn’t limited to news reporting. Here’s a Storify post for a music competition, as another example. Other musicians could create Storify summaries of how their SoundCloud track was discussed on social media, too.