Banyan Tree Hotels celebrates 25 years of ‘Exceptional Experiences’

Banyan Tree Hotels & Resorts is celebrating its momentous 25th anniversary this year with the theme “Exceptional Experiences” as a fitting homage to the award-winning luxury hospitality company and one of Asia’s most successful brand’s rich heritage and core values.

A sanctuary for the senses offering unique and modern accommodations across the world, Banyan Tree received its first guest in the flagship Banyan Tree Phuket, Thailand in 1994 – built on an abandoned tin-mine site which was transformed into Laguna Phuket, Asia’s first destination integrated resort. Since then, Banyan Tree has grown from a single property to a chain of successful resorts, hotels and spas with footprints across Asia, America, Africa and the Middle East.

A total of 39 hotels and resorts worldwide across four hotel brands — Banyan Tree, Angsana, Cassia and Dhawa — will be crafting their own local and authentic Exceptional Experience with their guests in mind.

From March 29 onwards, Banyan Tree has been unveiling exceptional campaigns and sharing heart-warming stories focusing on the most important attributes of the brand – people and the environment. Rooted in its corporate ethos of “Embracing the Environment, Empowering People”, Banyan Tree’s sustainability approach emphasises on building in harmony with nature and contributing to the growth and development of the community where each of its hotels is planted.

From exceptional guest stay experiences to exceptional working experiences of associates and exceptional sustainability experiences, these curated Banyan Tree stories are being featured on the websites as well as the social media channels of each brand.

Banyan Tree will kick off the celebration with a special 25th Anniversary Celebratory Offer that includes 25 per cent savings on rooms (Best Available Rate), food and beverage services, spa and gallery retail. All guests partaking in this offer will be treated to the signature 25th anniversary cocktail The Botanical, a concoction of Bartender Khun Kornchaphat Pichayadechapaisarn of Banyan Tree Phuket — winner of the group-wide 25th Anniversary Cocktail Contest.

The highlight of this offer is a complimentary Exceptional Experience for the guests from one these three categories:

Celebrate Self: Re-centre yourself with an activity focused on you as an individual. At Banyan Tree Phuket, guests can attend a body awareness workshop conducted by accredited Wellbeing Hosts and gain insightful knowledge on how one’s body posture can impact overall health and wellbeing.

Celebrate Relationships: Reconnect with your loved ones and participate in an activity together. At Cassia Phuket, guests can hop on a scooter tour and explore the streets the way locals do. They can look forward to uncovering local treasures and experience the authentic way of life with their loved ones during an amazing afternoon out in town.

Celebrate Community: Immerse in the local culture, discover hidden gems or participate in a sustainability activity. Go on a tour of the surrounding local islands and meet the local community or learn more about marine conservation at the Marine Lab at Angsana Velavaru.

As a leading international hotel operator and developer, Banyan Tree pioneers and champions sustainable development since its inception in 1994. During the stay, guests will be invited to partake in its group-wide sustainability activities from tree planting, school projects to community home visits — focusing on its ethos of creating better environments and enriching more lives as it celebrates 25 years and beyond.