Printing Industries Alliance, the trade organization dedicated to supporting the success of the New York State, northern New Jersey, and northwestern Pennsylvania graphic communications industry, announced the appointment of Martin J. Maloney as its Executive Vice President, effective on December 1, 2014. Maloney, whose graphic communications career spans 40 years, brings a wealth of experience and knowledge in every facet of the graphic communications business to the position.

Timothy Freeman, President of the Printing Industries Alliance, stated, “We are very happy to have Marty Maloney on board. His vast printing experience and skill set will be immediately utilized in several areas, including membership, marketing, events and more. His strong voice in support of the printing industry has been heard for many years, and we now look forward to his staunch support of the Printing Industries Alliance.”

Maloney commented, “Over the years I have promoted several printers, large and small, and many of the world’s largest suppliers to graphic arts industry. Now I am taking that experience and applying it to the industry at large in perhaps its most important market. I am very pleased to be given this important opportunity.”

Maloney is currently Chairman of Broadford & Maloney Inc. (BMI), a full-service marketing, public relations, and advertising firm dedicated to serving the needs of the graphic communications industry. Starting in December, BMI is transitioning to a public relations and marketing consultancy that will serve only a few select clients.

In the last two decades, BMI’s long-term clients included HP Indigo, The New York Times, Xerox, DuPont, Procter & Gamble, Polaroid, Agfa and many more. Also served were hundreds of printers from RR Donnelley to the corner digital print shop. Before starting his own firm, Maloney was Chief Marketing Officer for Arcata, where he served on the LBO team to facilitate the nation’s first billion-dollar leveraged buyout. Previously he was Vice President, Marketing for the Graphics Division of John Blair & Company, which had 14 printing, mailing and marketing companies including Meehan-Tooker and Alden Press.

Concurrently with BMI he was a Board Director for Cenveo, a $2 billion printing firm with 90 plants. In this role, he served as Lead Director, Chair of Corporate Governance and sat on the Audit, Compensation and Search committees. He also was a founder and first Executive Director of The Print Council, an advocacy organization for the printing industry. On the legislative side he was Chairman of a 6,000-member PAC and served on the Finance Committee for a six-term Congressman.

Maloney is a longtime member of the Advisory Board of the department of Strategic Communications, Marketing, and Media Management (SCM3), part of New York University's School of Professional Studies. He recently concluded a three-year term as Board Chair. SCM3 includes the master's degree program in Graphic Communications Management and Technology, in which Maloney teaches graduate courses as an adjunct professor. Maloney is also a 20-year member of the Franklin Committee and was a four-time chairman of the event; he continues to serve on the Franklin Luminaire Committee. Maloney is a frequent speaker at industry functions.

Maloney will work from the newly established New York City satellite office of the Printing Industries Alliance in Park Slope, Brooklyn, in the exact center of the five boroughs and also equidistant from Long Island, northern New Jersey, western Pennsylvania, and New York's Westchester County. The office is located at 195 Prospect Park West, Suite 1A, Brooklyn, NY 11215. The office number is 718-499-0401. Maloney’s direct dial and cell number is 203-912-0804. He can be reached via email at m.maloney@bmcorp.com or mmaloney@pialliance.org.