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Attracting new guests should be the central pillar of your hotel’s marketing and direct bookings strategy.

Download this FREE eBook to learn about the future guests your hotel should be focusing on.

In this insightful SiteMinder eBook, Your direct bookings strategy: Are these 6 groups of travellers your future hotel guests? you’ll learn about the six socio-demographics that you should be paying attention to in order to maximise direct bookings.