Job Details

Job Details

Nonprofit Job in Alexandria Virginia

Marketing ManagerJob viewed 344 times.

Job Description

Works closely with association leadership to create and execute a consistent, coordinated, and integrated marketing and communications strategy, to grow brand awareness and increase membership engagement.

Major Functions & Responsibilities

Directly develops and/or supports the development of promotional activities, providing direct implementation and program oversight and external vendor liaison, including but not limited to temporary resourced contractors and Public Relations firm.

Proactively manages ACTE’s social media platforms, profiles and presence, including LinkedIn, Facebook, Twitter, YouTube and any other channels which may be deemed relevant, creating social campaigns and shareable content appropriate for specific networks.

Manages timelines related to the marketing department's initiatives, ensuring accurate and timely data tracking and reporting for campaigns, lists and reports, and production activities such as advertising, email, signage, templates and social media.

Create, maintain and reinforces brand guidelines; edits products to adhere to these policies; proactively monitors how the brand is being applied appropriately.

Provides program management support; coordinates and develops power point presentations for both business development and event use.