Instagram Tests New Title Option for Instagram Live

Instagram Tests New Title Option for Instagram Live

Recently some users have spotted a new title option for Instagram Live, which appears on the pre-launch screen, and could help to add more context for the viewers.

It could give Instagram another way to showcase relevant content, using the words in the description in a similar way to hashtags to uncover related material. The title frame could help get more people to watch the Live stream as it will be the first image shown on the Live tile in user feeds, especially those who catch up later.

It is a relatively small addition, but it could help boost interest and interaction of users with Instagram Live content.