STUDY ABROAD Independent study: Made in Italy and successful Italian business models

Italy provides models of excellence in business in various sectors and industries. Made, styled, designed in Italy has become, over times, synonymous of high quality products and processes.

This course will focus on the most important fields that have contributed to the success of the “made in Italy” brand and label, that is, the industrial design, food and fashion industries.

The course will focus also on the positive elements and possible threats of the “Italian creative entrepreneurial business model” as opposed to other international business models.

One of the key issue of the course is represented by the possibility offered to the student to compare the Italian Business model (through a series of conceptual frameworks and cases) with the prevalent business models present in the U.S. and have the possibility to integrate the two approach. Approaching business with a blend of different perspective and approaches is a key element of success in the current global economic scenario.

Philosophy and Approach

The approach in the classroom is based on active learning. The class will be a combination of lecture/discussion, in-class exercises, out-of-class exercises, case analyses, presentations and personal reflections. This will provide the student with multiple ways to learn about entrepreneurial concepts related to Italian business excellence.

Learning Objectives

The program’s main objective is to guide the student to understand and acquire direct knowledge of Italian business expertise in different areas from creative, entrepreneurial, marketing and strategic perspectives.

Informazioni personali

Florence Internships at ISTITUTO EUROPEO: Intern and Stage Experience abroad. Our program is dedicated to providing an enriching and enlightening experience as interns achieve international work experience in Florence.