The Kellogg School welcomed back more than
1,000 of its alumni and their guests to the Evanston campus
May 2 to 4 for Reunion Weekend 2003. The record-setting attendance
figures, coupled with a wide variety of educational and social
events, made this year's Reunion the most successful in Kellogg
history.

Reunion giving also remains on a successful track.
Alumni have been showing their school spirit by making
special gifts to Kellogg this year in honor of their milestone
reunion. Each year, Kellogg relies upon contributions from
alumni to support ongoing and new initiatives. Many Kellogg
School alumni choose to make contributions to the Annual
Fund, and during their reunion years they make an increased
gift.
Reunions also present excellent opportunities to increase
class participation percentages.

This year's Reunion volunteers helped spread
the word about their respective campaigns by sending letters
and emails and making phone calls to ask for support from
former classmates. Members of the Class of 1983 had extra
incentive to participate in their 20th Reunion Gift Campaign
because of a matching gift challenge presented by one of their
classmates. The anonymous donor offered to match — dollar
for dollar — each 20th Reunion Gift, up to $20,000.
The challenge worked, and the Class of 1983 is on its way
to breaking a record for participation and money raised.

The Kellogg School Annual Fund bridges the
gap between tuition revenues and the real expense of educating
Kellogg students. Annual Fund dollars are invested in the
core academic mission of the school, including faculty development,
path-breaking research, student scholarships, facility enhancements,
opportunities for student leadership and technology innovations.