NEW YORK and PARIS, Nov. 4 /PRNewswire-FirstCall/ — e-Smart(R) Technologies, Inc., (Pink Sheets: ESMT); and its parent e-Smart(R) International, Inc., (formerly IVI Smart Technologies, Inc.,) and its subsidiary eSmart Korea, hereafter collectively (“e-Smart”(R) or the “Company”) is pleased to announce that the Company will be introducing at Cartes 2008, Nov 4-6, its next generation biometric Smart Card OTP and “I AM”(TM) technology.

The “I AM”(TM) technology Super Smart(TM) Card is a counterfeit-proof and tamper-proof biometric smart card technology. It is the only technology of its kind available today with a patented, proprietary, complete on-card fingerprint sensor and a full match on-card system, non-battery wireless, RF multi-application smart card with an interoperable system that can be applied to and integrated with existing systems and readers.

The Company believes its next generation “I AM”(TM) technology, the Super Smart(TM) Card and BVS2(TM) security system can help: secure countries from certain criminal and terrorist activity, stop ID and payment fraud, along with identity theft in connection with physical and logical access and financial transactions, including telephone, Internet payment and other financial and data related transactions and, also, protect individual property.

SAFE HARBOR STATEMENT

Statements in this news release that relate to future plans, financial results or projections, events or performance are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. While these statements are made to convey to the public the Company’s progress, business opportunities and growth prospects, readers are cautioned that such forward-looking statements represent the management’s opinion. While management believes such representations to be true and accurate based on information available to the Company at this time, actual results may differ materially from those described.

For more information about e-Smart(R) Technologies, please visit http://www.e-smart.com/ or contact Media Relations at 703-768-7477 or media@e-smart.com