Cracker Jack “Search” Babysitting the kids, Grandpa bribes them with Cracker Jack. However, the youngsters find the prize and think that everything must have a gift hidden inside. So they hit the kitchen like three Tasmanian devils, searching for prizes in a bag of flour, a cherry pie, canned tomatoes, even a roast turkey. Final VO: “Cracker Jack is the greatest snack ever made.” Yes, the candy-coated popcorn and a prize are good, but the greatest snack ever made is a Fluffernutter. Agency: Goodby, Silverstein & Partners, S.F. CDs: Jeff Goodby, Rich Silverstein Art director: Paul Hirsch Copywriter: Josh Denberg Agency producer: Elizabeth O’Toole Prod. co.: Headquarters Dir.: Joe Public Editor: Tom Muldoon, Nomad Music: Elias

Daily Soup “Park Pench” The blind date is set: noon in the park. A woman arrives at the appointed hour and seats herself between a good-looking hunk and a soup-slurping nerd. She prefers stud boy, but he prefers stud boys, too. So she turns to soupy, who says, “Mulligatawny.” She answers: “Hi. I’m Sally Ann Shapiro.” Well, soupy isn’t the blind date either; he gets picked up by two hot women. So our heroine is left in the lurch–until a man runs up and steals her purse. A bad day sitting on a park bench–where’s Aqualung when you need him? Agency: Foote, Cone & Belding, N.Y. Exec. CD: Ted Littleford Sr. CD/art dir.: John Colquhoun Sr. CD/copywriter: Don Austen Sr. prod.: Laura Benjamin Prod. co.: The Artists A&R Group Dir.: Bill Hudson Editor: Scott Hudson Music: Duotone

state fund “lenny” “It’s tough being a guardian angel. It’s not for everybody,” says Lenny, looking more like the Good Humor man than a heaven-sent oracle. Lenny’s complaining because his charge likes to paint at weird angles, eats unhealthy food and jogs into potholes. “You try to help them along; they never listen. I thought this was going to be a great job. I was wrong.” Clarence he’s not, but Lenny helps pull off this funny insurance ad. Agency: Gardner, Geary, Coll & Young, S.F. CD: John Coll Art directors/copywriters: Robert Solis, Naomi L. Maloney Agency prod.: Tanya LeSieur Production co.: Shelter Films Director: Jonathan David Editor: Jean Kawahara, Bob & Sheila’s Edit World Sound design: Ad Music