Get The Walk – Fitness Tracker and Game on the App Store. See screenshots and ratings, and read customer reviews.

John Pearce‘s insight:

Though I haven’t tried it, the premise behind this app, gamifying your fitness program is rather appealing. The documentation suggests that the story/game is UK based which may make it a little trickier to understand some of the nuances of the scenarios. It should also be noted that the app has a special 20% off launch sale price.