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Instagram is a top site used for promotion of products and services for businesses.
There are currently 8 million registered businesses using Instagram business profiles.
In March 2017, over 120 million Instagrammers visited a website, got directions, called, emailed, or direct messaged to learn about a business based on an Instagram advertisement so it’s definitely worth looking at as a part of your digital marketing strategy. This week’s blog (thanks to Gina again) is the third part of our series on how to make Instagram work for businesses.

Most people talk at a rate of 150 words per minute, and if you asked a group of people if they’d rather read a 750 word article or watch a short video, many would prefer the video. Studies have proven this point. In fact, a recent survey suggested that people were 85% more likely to absorb a message that you are trying to get across if you are using a web video rather than text.