The difference between an iPhone 5, and iPhone 6, and an iPhone 6 Plus sounds like it would obvious, but it’s not: a 4.7-inch iPhone 6 has a 38% bigger screen than an iPhone 5, and the 5.5-inch iPhone Plus has a screen that is almost 89% larger than the 4-inch iPhone 5s. The point is, it can be hard to mentally visualize the difference between a 4-inch iPhone, a 4.7-inch iPhone, and a 5.5-inch iPhone.

Apple knows this. That’s why in the latest issue of Rolling Stone, Cupertino’s advertising department has taken out a full page ad, showing the actual size of the iPhone 6 and iPhone 6 Plus. All you need to do to see how much bigger an iPhone 6 is over your current phone is place it next to the magazine.

Very simple, but also very brilliant. For the iPhone 6, Apple’s selling size, not speed, and this is a great way to make it relatable to everyone. Nicely done, Apple.

Rolling Stone magazine finally makes its debut in Newsstand on the iPad today, two years after the publication’s founder criticized rivals’ premature rush to Apple’s tablet. The digital version of the magazine comes filled with iTunes links that will allow readers to quickly purchase content from featured artists.

Wenner Media has announced today that it will soon be bringing a digital edition of its Rolling Stone magazine to your iPad, but not before it’s finished with The Beatles. This week, the company is set to launch a port of The Beatles: The Ultimate Album-by-Album Guide for your tablet.