On 16 July 2013, global leaders in sustainability and long-time brand ambassador George Clooney joined Nespresso, as part of the company’s first Sustainability Advisory Board, to announce major new initiatives in the areas of farmer welfare and environmental stewardship.

The Nespresso Sustainability Advisory Board (NSAB) is comprised of experts and thought leaders in the area of sustainability. It has been established to solicit views and provide insight and recommendations to enhance Nespresso's long term sustainability strategy and to serve as a base for additional partnerships on new initiatives. Its official formation coincides with the 10th anniversary of the company’s AAA