Beta-testing the Gserp SEO Tool

I’ve been on the Gserp Beta tester waiting list for several months. A while ago the coveted invitation arrived. The first impressions are great. I think this effort will put Sweden firmly on the SEO tool map. Visit Gserp website and sign up for an unrestricted Beta version now.

The mission of Gserp is to help SEOs track rankings of their or their competitors’ sites. Yes, there are similar tools out there but the reason why Gserp stands out instantly is its simplicity. It is very intuitive and it takes only a couple of minutes to set up domains and keywords to track, to specify Google locale and to set up notification alerts.

I’m currently using WebCEO to track rankings. What tools are you using? Although WebCEO is a great bit of software, it is resource-heavy and it often gives me grief because of its complexity. However, WebCEO will track rankings on just about any search engine imaginable.

SEOmoz has a similar product, however, the basic subscription only allows you to track rankings across 5 domains, which is nowhere near enough for a prying SEO eye.

So, the make or break of Gserp is going to be the price. It absolutely has to be competitively priced (read: priced significantly lower) compared to WebCEO, which has more features.

Convenient Alerts

Gserp Alerts

You know I love all sorts of alerts. I’ve got hundreds of them set up on Google Alerts (not that they work any more), Socialoomph and other services. I’m sure you’ve got them as well. With Gserp, you will have to find more space in your inbox because their alerts are pretty valuable.

If you go to Notifications -> Add new email notification you will be able to track ranking changes for various domain/keyword combinations. Yes, you could use it to monitor your own rankings but the way I see more value is tracking your competitors or indeed tracking unknown niches that you consider conquering in the future.

If we’re talking about hundreds of domains and thousands of keywords, there’s no way you could monitor the ranking fluctuations efficiently by Googling occasionally. With Gserp you can – by adding domains and keywords in bulk using their CSV upload tools.