October 15, 2006

Open House

Welcome to Open House. This site is designed to provide completely impartial advice, information and insights about advertising and marketing to grads and students who want to work in the industry.

But hopefully this won't be it - I hope that it will be a place to discuss ideas and issues relating to advertising and marketing. Having an opinion and expressing it is what it's all about.

The more people contribute, the better and more useful this site will be to everyone.

In terms of what I mean by advertising, I use the term to describe any form of communication between a brand and a consumer. But that like everything is open to debate and I would welcome all opinions on it and anything on the site.