Restyling

March '13

Contents of this Issue

Navigation

Page 53 of 63

company has great brand recognition, then
make this a big deal. If not, the message
is more important. Reserve the heavy text
for the rear. All bullets and other lengthy
type should always go on the back of
the vehicle."
Wheat cuts to the chase: "If you
can't read it, it's useless. The logo and
text have to be readable. If you have a
wild design that looks really great and
the vehicle drives by at 20 mph and
you can't read it … no good. There are
definite key areas of the vehicle that we
carefully choose for logo placement and
contact information."
they understand how it will look on van
vs. a truck, this will save time and money.
"So how do you do that? You need template software such as The Bad Wrap that
allows you the ability to design the wrap
and then show your client these concept/
proofs on their vehicle."
DeSoto from The Dezynery says,
"Handle your housekeeping up front.
"For most wrap shops the bigger vehicles, such
as big rigs and RVs, require a larger facility to
accommodate those vehicles. … Ladders and
rolling scaffolding make the job much easier, as
well" says Wheat of ProDezigns.
Production tips
Keeping on the nature of commercial and
fleet vehicle wraps, what tips are there
regarding production timesavers? Wheat
from Pro Dezigns says, "This could get
deep, and be quite lengthy. However, the
key is to have a good work-flow system that
ensures consistency throughout the process.
The client must also approve the design on
each different make of vehicle to be sure
e
,
r
,
d
,
f
52
Restyling | March 2013
RE-March-2013.indd 52
restylingmag.com
2/11/13 1:02 PM