Our Work

Our Work

Mondelez International

Mondelez International

Mobile Futures

Mondelēz International

Scaled BrandMatch: Mondelez Mobile Futures

Evol8tion led Mondelez's Mobile Futures program from its launch in the US, through its expansion to Brazil and Australia.

The program paired 9 Mondelez brands with 9 mobile startups, launching 9 in-market pilot tests in 90 days. As a result, Mondelez leapfrogged its competition in mobile, established a culture of in-house “intrapreneurship”, and won Mobile Marketer of the Year in 2013. The success of Mobile Futures has inspired Mondelez to renew its partnership with Evol8tion for its Shopper Futures initiative - which aims to build the future of retail in the US and Canada.

"Evol8tion has been core in transforming Mondelēz International into a culture of ‘intrapreneurs' through their leadership of the Mobile Futures programs."

Crystal Light & Novalia

Crystal Light & Novalia

Kraft brand Crystal Light leveraged Evol8tion's startup expertise to execute a pilot program with Novalia - a cutting-edge conductive ink startup out of the UK.

Successfully deployed in-market in less than 15 weeks, the pilot was the first ever US-based conductive ink execution, enhancing Crystal Light's physical presence on the Miranda Lambert tour in Summer 2014. The technology surprised and delighted consumers across the nation, garnering over 125 million impressions and providing Kraft with a new, cost-effective platform for future in-store display and packaging execution.

“Using their scouting sensors Evol8tion saw us on their radar and contacted us to pitch to a brand partner. They worked tirelessly behind the scenes to allow us to shine in front of the brand and guiding us to be on message. We won the pitch, and their efforts continued during the pilot, guiding us through the sometimes dark and bumpy road of working with a large brand.”