GCI Taps Evolution Digital for Shift to IP-VOD Platform

Alaska’s GCI will add an IP-based video-on-demand platform to its pay TV mix after striking a deal to deploy Evolution Digital’s managed eVUE-TV IPTV platform in “select service regions,” including all markets serviced by GCI where VOD is available.

It’s expected that GCI’s eVUE-TV deployment will begin in the September/November 2017.

That agreement follows one announced last November in which GCI agreed to deploy the eBOX, a hybrid IP/QAM device from Evolution that weaves in linear TV, OTT apps, pay-per-view service and VOD via a TiVo-powered interface. Evolution Digital noted that the latest deal with GCI currently encompasses eVUE-TV IP VOD, but added that eVUE-TV also supports linear IPTV services and that it hopes to announce additional affiliates soon.

“We are excited to announce that GCI customers will have access to the best Video on Demand content through an advanced IP video platform with a pricing model that makes sense to the operator,” Marc Cohen, executive vice president at Evolution Digital, said in a statement. “Transitioning to an IP video platform sets the stage for GCI’s continued growth by capturing new revenue and expanding to new markets.”

“We look forward to working with Evolution Digital, leveraging their expertise and ability to provide a low-cost solution that will deliver GCI’s next generation IP Video on Demand service,” added Eric Powelson, senior product manager of video at GCI. “Aggregating the most popular content available in the market today, including live Pay-Per-View, via a seamless and easy-to-use interface, eVUE-TV will represent the first step in our transition to IP video. Additionally, the solution plays a key role in our efforts to reduce costs by integrating Evolution Digital’s eBOX.”

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