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Branding

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Date: November 5, 2015

Client: DroskiTurner

Ed’s Daily Cafe

Ed’s Daily, named after the paternal grandfathers of the two owners, is a café and commissary in Strathcona’s Railtown district.

The Challenge: To create an on-trend brand that would welcome new residents and visitors to this growing neighbourhood.

The Solution: By introducing “The Robyn”, a part of both family’s crests, and presenting it in a vintage style. It allowed us to integrate the homage behind the name and the heritage of the neighbourhood into one clean story.