The Top B2B Content Marketing Trends to Watch This Year [Infographic]

If you’re a B2B marketer who isn’t investing in content creation, you’re in the minority — 88% of B2B marketers surveyed by Content Marketing Institute and Marketing Profs said their organization used content marketing to further their goals in 2016.

Developing a sound content marketing strategy is worth it: We found that B2B companies that blogged 11+ times per month had almost 3X the traffic as companies that blogged only once per month.

Digital Marketing Philippines created the infographic below to highlight other trends to expect from the B2B marketing world over the course of this year. Read on to learn about the challenges, priorities, and growth opportunities on B2B marketers’ minds as we continue to ease into 2017.

Text Widget

This is a text widget. The Text Widget allows you to add text or HTML to your sidebar. You can use a text widget to display text, links, images, HTML, or a combination of these. Edit them in the Widget section of the Customizer.

Did somebody say digital marketing? We take a keen interest in thoroughly understanding the nature of your business before taking any steps. In this way, our recommended branding and marketing solutions will be a custom fit for your business.