The L.A. Times music blog

Stagecoach 2010: By the numbers [UPDATE]

April 25, 2010 | 7:36
pm

Just as attendance for Coachella saw a significant jump this year over 2009, the turnout for Stagecoach is also up substantially.

Goldenvoice chief Paul Tollett said Sunday that preliminary figures put total attendance for Saturday and Sunday over 100,000. The average daily attendance over more than 50,000 people tops last year’s record of 40,000 per day, which count as sellouts.

A reconfiguration of the stages allowed more territory in front of the Mane Stage, headlined this year by Toby Keith and Brooks & Dunn on Sunday and Keith Urban and Sugarland on Saturday, potent 1-2 punches both nights.

There also appeared to be a noticeable increase in the number of merchandise vendors this year, and the food merchants also were out in impressive numbers.

[Updated at 8 p.m.: Indio Police spokesman Ben Guitron said arrests for the two-day Stagecoach weekend total 10, most of them for alcohol-related charges, including drunk and disorderly behavior. This compares to last weekend's three-day arrest total of 49 at Coachella, most of those drug-related, Guitron said.]