Capabilities

Modernize and optimize your IT infrastructure

Spikes in traffic are great for business — if your infrastructure and operations can keep up. When every millisecond of uptime counts, global retailers are turning to Google Cloud Platform (GCP) for our flexible storage, reliable network, and powerful computing. Scale instantly to meet the demands of both preplanned sale days and unexpected surges in traffic. During slower sales cycles, GCP can easily scale down, and you only pay for the time you use. Our solutions are easily adaptable for multi-cloud or hybrid environments, and we have services to help you migrate quickly and securely.

Develop new applications to transform customer experiences

Retail consumers' expectations are constantly evolving and challenging retailers to adapt quickly and be more agile in how they serve their customers. Retailers today must recognize changes in consumer trends and respond to those trends in a timely manner with revamped consumer experiences and services. Google Cloud provides a breadth of products, such as App Engine and Firebase, that enable your organization to develop applications and deploy them to your customers without having to manage infrastructure.

Manage data at scale to build new capabilities

Data is the lifeblood of a retail organization. Successfully leveraging information from across the retail ecosystem can be a distinct competitive advantage. Google Cloud database, data warehouse, and storage capabilities allow you to unify your data and develop a single view of your operations, business, and customers so that you better your business processes and customer experiences across channels.

Generate insights from data with smart analytics

Data analytics, AI, and machine learning capabilities from Google Cloud allow you to pull new and valuable insights out of mountains of data and make predictions for your business. Advances in AI solutions, including Contact Center AI, help retailers train models to interact with customers and provide insightful direction for agents. BigQuery, our fully managed serverless data warehouse, auto scales for performance and runs blazing-fast queries on petabytes of data, getting you insights faster to fulfill your mission. Once your data is analyzed, create custom user-friendly reports with Google Data Studio or third-party visualization tools.

Transform how people work together

Empower your workforce and infuse agility into your organization with increased collaboration and improved productivity. Stay agile, attract new employees, and help keep your work more secure with Chrome and intelligent G Suite collaboration solutions like Gmail, Drive, Docs, Sheets, and Hangouts. Easily search and find information you need across G Suite and other content repositories with Cloud Search. Our cloud-based tools make it easy for your corporate employees to more securely access and share information with store managers in real time.

Retail value chain

Transformation of your business needs to span the entire retail value chain.

American Eagle

Security and compliance

We do our part to help you protect your most sensitive data, including PII, transactions, billing, and payment card information by offering comprehensive data protection, identity management, network security, and threat detection and response capabilities. To earn your trust, we certify our products against the most rigorous global security and privacy standards like ISO 27001, ISO 27017, and ISO 27018, as well as industry-specific standards such as PCI DSS.