Like most people I have those days where I feel like nothing I do on Instagram is working, and still others where I really see the fruits of my Instagram labor coming to fruition. Case in point: That moment when Instagram takes notice of your Instagram. It’s so meta, I think my head just exploded a little. That’s right, last week Instagram For Business highlighted STRUKTR Studios. I couldn't have been more thrilled.

What’s Instagram For Business?

Instagram For Business features businesses using Instagram in creative ways, and shares their unique business story with the world. That includes everything from architecture studios, to bakeries, to coffee companies, and well….STRUKTR. I had a a chance to speak with Instagram about why I started STRUKTR, the stories we’re telling, the reasoning behind our aesthetic, and the social media advice I’d give to others.