Your book is published and has a brief launch window in which you and your publisher try to generate sales momentum with publicity, reviews, promotion, reading groups, and traditional and social media.

↓

Readers learn about your book in a bookstore, in a library, from on- and offline media, a reading group, a review, or a friend. They read it, love it, and tell others they must read it.

Let Your People Network!
Marcia Conner and Tony Bingham’s new book makes a strong case for the use of social media -- commercial products including Twitter and Facebook, as well as enterprise-strength counterparts like...
Read more...

Orientation to YouTube Culture
A Change Agent's Guide to YouTube: An Online Learning Experience
1. Yes, YouTube Does Have Culture!
If you snorted at the very idea of YouTube having “culture” think again. This...
Read more...

Cookies are required for this website to present certain basic features. Click to
CONSENT
or
DECLINE
their use.