Freelance Writers

… creative work might be the new norm. With 53 million Americans (34 percent of the workforce) doing freelance work, more companies are capitalizing on the demand for specialized workers. Some estimates even predict that number to reach 40 percent in the next five years. By working with freelancers, you don’t have to accept mediocre creative work…

Published 1 min ago 28 Telling your company’s story is a key piece of the marketing pie these days. To keep people engaged, you need to provide a steady stream of engaging, fresh content – and to do that you need writers. For small companies with a limited budget and resources, hiring a staff writer isn’t always realistic.

… Ed. Note: Our Contently sister site, The Freelancer, recently created and shared a fascinating infographic on the going rate for freelance writers for print and digital work, based on its freelance rates database. Since many of our readers here at TCS are in the market for freelance writers, or dabble in freelance writing themselves, we thought…

… marketers in the business to get their six secrets to success. Read it. Build vs. Buy: Why Top Brands Are Leaning on Freelancers to Build Hybrid Newsrooms Build or buy? That’s the question haunting marketers tasked with building brand newsrooms or content studios. Alyssa Hertig went to some of the biggest brand publishers around to figure out what works…

… of creativity. Freelancers with deep expertise brought a bunch of unexpectedly rad ideas to the table. Jay Moye, editor of Coca-Cola Journey, recalled how freelance writer Laura Randall came to him with a story about Coke-themed weddings. “It’s a thing,” Moye said. “Believe it or not, it’s pretty popular.” After having her pitch approved, Randall wrote…

… far more in the end. If “content is king,” it also has to be regal for anyone to pay attention. “For my company and for me personally, quality content is everything,” said Samantha Pena, a content strategist for Hudson Horizons, which specializes in web design, development, and digital marketing. “It doesn’t make financial or mental sense to pay…

… This post originally appeared on Contently’s The Freelancer. Last Wednesday, the brightest minds in brand publishing gathered together at the Bowery Hotel in SoHo for the Contently Summit. Throughout the day, we asked some of the brands, publishers, and agencies what qualities they’re looking for when hiring freelance writers and designers…

…. Don't get caught up! Your time is your most valuable asset. Treat internal, subject-matter experts as your most valuable assets, because they are! Look for ways to help them reach their own goals while also improving their writing skills. Work With Many Freelance Writers; Keep Few A common complaint I hear among business owners and executives…