I recall a conversation I had with an esteemed editor who met up with Gucci’s Creative Director Alessandro Michele recently in London, and if I remembered correctly, the editor mentioned something about the designer ‘living in his own world’. And it’s exactly this unique world perspective that has given the historied Italian luxury house new life and turned her fortunes around almost overnight.

You’ll see this world in his clothes, in his accessories, but the starting point for any collection will always be the ad campaigns, which started on crowded streets to underground train stations and most recently, a tropical aviary complete with pink flamingos. Yes, nothing normal here, but normal it seems, isn’t in Michele’s vocabulary to begin with.

For the Fall-Winter 2016 ad campaign which just hit the interwebs today, we have Glen Luchford lensing his 4th consecutive campaign (or is it the 5th one?) for Gucci, shot on various locations in Tokyo from a pachinko parlour to a park and even the interior of a traditional Japanese house, complete with tatami mats. There are crowded streets, there are soap bubbles, there’s even a bowl of goldfish, with each campaign image subtitled with words like ‘street sounds’, ‘pop’ and ‘relentless buzzing sound’.

You don’t have to try to break it down and try to psychoanalyse it intently for its alternative meaning, you just have to sit back and enjoy Michele’s world. And figure out what you’ll be buying from the collection too, of course.

Trapped amid the non-so-speculative rumors stating that Maria Grazia Chiuri will soon be appointed as Dior’s first-ever female creative director, the French Maison has just tapped Australian model Julia Nobis as the face of its fall 2016 ad campaign. To hit it big even more, Dior’s creative headquarters asked iconic fashion photographer Steven Meisel to capture the campaign’s pictures, as well as the model’s true essence.

Designed by Dior’s in-house studio directors Lucie Meier and Serge Ruffieux (who will also design Dior’s fall couture show, which is scheduled to be showcased on July 4), and was overall well acclaimed. It did not go too heavy on the patterns (apart from animal and floral prints, this collection could be regarded as low profile indeed), but celebrated elegance, ready-to-wear and modernity as the core of its aesthetics.

It went big, however, on the accessory line, with bags and shoes destined to enter the Fashion Hall of Fame with a blaze, as most of the staples are about to become the main It-items of the upcoming season.

Such modernity, along with the accessories, was at the core of the Dior fall 2016 campaign too, wherein frozen dynamicity figuratively represents the label’s transitional period. Julia Nobis is seen theatrically trapped between dynamic and softer poses, representing all the things a woman usually does throughout the day.

Her athleticism showcases the richness of the collection, exposing side slits, airy flounces, minuscule and intricate embroideries, and elegant details, such as buckles on the handbags.

“Her personality is spontaneously expressed in an unfiltered mix of garments, motifs, and embroideries,” explained Dior in a statement.

Eclectic and spontaneous, Nobis dons remarkable staples, such as a fitted black dress with loads of frills and an elegant high neck figure, an oversized trench coat with cheetah patterns, an asymmetrical short coat dipped into a soft, delicate creamy white color, and some of the collection’s sultriest skirts, the prints of which match the line-up’s incredible array of clutches, handbags and edgy backpacks.

Wearing high heels and au naturel makeup that is light on the eyes and heavy on the lips, confirming once again that Dior will always rise from the ashes like the most fashionable phoenix ever.

As for Nobis, her enigmatic and classy personality can be seen in numerous AW 2016-17 campaigns, such as for Givenchy and Marc Jacobs too.

Fendi’s Resort 2017 Bag Campaign is everything we ever hoped for with its large selection of beautifully luxurious and fashion-forward bags. It looks like Karl Lagerfeld’s ingenious and creative ideas are brimming at the seams and they came to life at Fendi’s latest campaign.

Let’s roll out the red carpet for this newcomer which will surely be a hit once it lands on Fendi’s boutique stores.

We are predicting that this white bejeweled shoulder bag will sell out fast like hot pancakes for its rich and vibrant virtual appeal.

A white bag is the ultimate accessory any season so make sure you have this style staple hanging in your closet. Yes, it could be your go-to bag at any time of the day whether you go out for an early English breakfast, catch up with your girlfriends over lunch or go on a romantic dinner with your special someone.

Right next to our list is this newest Baguette bag. Yes, look closely since this is a baguette bag, but more like it got the makeover that it deserves.

The Baguette is Fendi’s “holy grail” and “most sought-after” bag. This time around, we don’t know what words to use to describe it since its ethereal beauty can’t seem to fit into words. But we’ll try our best.

The newest Baguette is sporting a dual color in red and white with a triangle pattern around it. It’s like a breathe of fresh air, breaking from the traditional design that it is known for.

Using the tagline, ‘Inspiration is Everywhere’, Aldo has released its spring-summer 2016 campaign. The Canadian shoe brand tapped a diverse cast including people from all walks of life. Photographed by Matteo Montanari, the images feature jewelry designer Marissa Seraphin, model Susannah Liguori, actress Laura Harrier and model Kelsey Soles.

The advertisements juxtapose images of the models with shoes and eclectic props. “Our ‘Inspiration is Everywhere’ campaign has been a compelling way to enliven and empower our customer to express themselves through fashion – while staying true to their own personal style. This season, we wanted to continue the conversation we started with our inspiring, style-driven clientele through ALDO’s Fall/Winter 2015 campaign. For Spring/Summer 2016, there is a playful imaginativeness to the campaign – meant to spark excitement and interest in the brand and the message we are sending,” shares Erwin Hinteregger, Chief Marketing Officer for ALDO.

On its way to become the next big thing, the Alexander McQueen Legend Bag, here’s another snapshot of this beauty. The Legend bag is a big promise; it’s as charming as the Heroine Tote, made with larger compartments and curvier shape.

Packed with style and charisma, this bag uplift your outfit to the next level. Made for multiple purposes – for work, casual, weekend, you name it. Crafted from impeccable craftsmanship, with attention to the tiniest details, carry it with a strap on your shoulder and with a pair of high heels underneath.

Forever 21 shows that you don’t have to be a certain size to impress with your style. Debuting its spring 2016 plus -size swimsuit and clothing campaign, the fashion retailer tapped Ashley Graham for the new advertisements. The Forever 21 Plus spring collection includes high-waist pants, crop tops and neck scarves for a seventies twist.

For swimsuits, high-waist bikinis and zip-up bi-color styles are what’s trending. Ashley also wears a figure flattering retro style high-waist cut with unexpected cut-outs. The fashion brand also launched its plus activewear line with the brunette stunner.