2007 broadcast revenues: US – $132.4 bln, Europe – $72.8 bln

In 2007, broadcast revenues in the US totaled $132.4 bln, and in Europe $72.8 bln, in each case, the bulk of revenues is from advertising: US – 58%; Europe – 43%. Together, the US and Europe accounted for $205.2 bln in TV revenue – more than 70% of the worldwide total, according to Datamonitor.