I recently attended an event entitled "Britain's Digital Future" event at the TUC Congress Hall Conference Centre in London with lots of luminaries and men in suits. I went because I thought they would talk about how we need to empower large and small business and individuals to have digital skills and digital mindsets and I might pick up some tips on how others were marketing or building their online brands and social capital to compete in the global market. But I was wrong it wasn't about that at all it was about the digital industry talking about itself and its value:
Digital Content- the … [Read more...]

Bob Barker is a marketer by profession (running Scredible Professional services in the UK), who’s cause is helping to motivate, inspire and educate people about the need for digital and social media competence. More about Bob Barker