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The health record is an essential communication tool that supports clinical decision-making. Concern about patient privacy and confidentiality is as old as medicine itself. When it comes to our medical records, nothing is more important than our privacy.

Digital technology has radically transformed our world. Tablets, smartphones, and web-enabled devices have radically changed our daily lives and the way we communicate. The healthcare industry is sensibly trying to balance between innovation and patients’ privacy.

Reputation management is becoming more important now than ever before. The easy access to social media as a communication tool and vehicle to share opinions make it straightforward for customers to give their feedback.

90% of consumers agree that positive reviews influence their purchasing decision according to a survey by Marketing Land. While this is good news in one way, it is also bad in several ways. One negative review of your product or service can quickly tarnish your image as a business.

It is essential to build a website based on a content management system (CMS). Content is king on the internet and having unique content on your site can become so much easier with the use of a CMS. You can not only track updates, but also edit, review and publish content in real time. To make sure that all elements of your website work in harmony, you have to choose a CMS. But which CMS should you choose?

When it comes to boosting employee productivity, it is not uncommon for companies to implement once-every-season tactic of distributing bonuses and other perks. However, as time goes on, employee priorities tend to shift from monetary gain to flexible working hours and more. Employee productivity, therefore, should be a company’s priority all year round. After all, a company is only as good as its employees.

Content that is produced online becomes a source of driving traffic. Online content is key to the success of every business. To be in the top searches and to be in the top trends, fresh content has to be produced that the audience loves.

The health record is an essential communication tool that supports clinical decision-making. Concern about patient privacy and confidentiality is as old as medicine itself. When it comes to our medical records, nothing is more important than our privacy.

Digital technology has radically transformed our world. Tablets, smartphones, and web-enabled devices have radically changed our daily lives and the way we communicate. The healthcare industry is sensibly trying to balance between innovation and patients’ privacy.

Software as a Service (SaaS) can turn out to be the Sales and Marketing’s biggest demon if the business plan is a faulty one. The SaaS model itself has little to take blame. SaaS was to be shared with entities that could construct the ideal enterprise level solution and provide its constant support during the implementation. It doesn't always work out that way, but some solutions work better than others.

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We're a niche website on steroids! Formerly known as CMS Report, we are now socPub. After 10 years obsessing over content, we decided it was time to broaden our horizons with additional topics. We cover a number of topics including content management, marketing strategy, information technology, social media, and consumer technology.