Nintendo Doesn’t Care About Microsoft or Sony

Nintendo’s Satoru Iwata has revealed that the company doesn’t really care what Microsoft or Sony are choosing to do for this upcoming console generation. Instead, they’re focused on doing their own thing and delivering gaming experiences that are actualized or available on other platforms. This isn’t anything new as Nintendo as always tried to deliver on this type of separation from the other two console manufacturers.

Speaking with CNN, Iwata also expressed that he understands they haven’t done a good enough job establishing what makes the Wii U unique, and hopes that changes in the future.

“We just don’t care too much about what other companies are doing or are trying to do,” he said. “Our primary focus is to think about and actually carry out something which [another] company’s hardware can never realise.

“We are trying to provide consumers gaming experiences that can only be available on Nintendo platforms.”

This is a great stance to take as providing unique experiences to games is something each company should be striving to do. However, what the other companies are doing is crucial to providing this and simply not caring is perhaps one of the many reasons Nintendo hasn’t been able to do well in console sales outside of the Nintendo Wii for a very long time.

Hopefully Nintendo can turn it around and it should start sometime this year as its first-party lineup begins to trickle out piece-by-piece for a console that is starving for games.