You know what they say: you never get a second chance to make a first impression. These days it's most likely that impression will be online. In this piece, we consider the top five mistakes businesses make online that leave a bad taste in customers' mouths.

Smartling Now Compatible with IBM Watson Language Translator

Smartling, a translation technology and service provider, has released a new integration that enables global brands to use Smartling products and services with the IBM Watson Language Translator machine translation service. Companies using the new Smartling plug-in have more flexibility and control of the translation supply chain and access to machine translation technology that can help them cost-effectively enter new international markets without sacrificing quality.

Smartling allows global brands to quickly access new markets, acquire more customers, and increase revenue. The new integration by Smartling connects customers with Watson Language Translator and makes it possible for them to use the cognitive, machine learning tool for existing and new translation needs.