Burger
King's profile is not as high as that of it's main competitor - McDonald's
- as they have not yet (as far as is known) sued anyone for libel. They
are however, involved in the same industry and practices as McDonald's and
indeed emulate McDonald's example.

Grand Metropolitan has a controlling share in Burger King. Grand Met has interests throughout the leisure, foods and drinks industries.

It is not only the specific practices of individual companies
that cause problems. The attitudes created by the currrent system of exploitation
gives power and profits to the few, at the expense of people, animals and
the environment. It is important to expose the unethical practices of specific
companies as their behaviour is often indicative of the entire system.

Burger King UK was given plenty of media attention
when it emerged that they were operating 'zero-hour' contracts which meant
that workers were not getting paid for periods while at work in which they
had no work to do. They were expected to stay, unpaid, in the staff room
until they were needed. They now claim to have put a stop to this practice.

[The
Ethical Consumer Guide to Everyday Shopping
published by the Ethical Consumer Research Association.]

A Burger King branch in Baltimore (reported
as being one of America's most violent cities) was issuing receipts printed
with coupons for a local gun shop. The coupons read: "Good for one
free box of ammo with gun purchase." A police spokesman said: "We
feel they're sending out the wrong message." Burger Kings head office
quickly banned the promotion, saying:"It's not the image we like to
be associated with." Gun shop boss Tim Watson, having apparently forked
out stlg10,000 for the adverts, says that he'll sue.

[The
Ethical Consumer Guide to Everyday Shopping
published by the Ethical Consumer Research Association.]

Credits
and References: Most of the information in this
section was taken from The Ethical Consumer Guide to Everyday Shopping
published by the Ethical Consumer Research Association.

Opposition
and Campaigns

Exploitation and profiteering do not need to exist. A better way of running
our lives can be created based on the sharing of resources and on respect
for each other and for nature. Increasingly people are questioning and challenging
those with power and are seeking alternatives. Let's hope it's possible
to make a difference.

This information is provided by the McSpotlight internet
site, http://www.mcspotlight.org, the most
comprehensive source of information about multinationals ever assembled.
Please send us any more relevant information for consideration. This page
can be printed as a self-standing leaflet. Anti-copyright - please distribute
as widely as possible.