Digital Marketing Course in Manchester, United Kingdom

The Digital Marketing Certified Associate (DMCA) course is designed to help you master the essential disciplines in digital marketing, including search engine optimization (SEO), social media, pay-per-click (PPC), conversion optimization, web analytics, content marketing, email and mobile marketing. Digital marketing is one of the world’s fastest growing disciplines, and this certification will raise your value in the marketplace and prepare you for a career in digital marketing.

Key features

MONEY BACK GUARANTEE

How this works :

At Simplilearn, we greatly value the trust of our patrons. Our courses are designed to deliver an effective learning experience, and have helped over half a million find their professional calling. But if you feel your course is not to your liking, we offer a 7-day money-back guarantee. Just send us a refund request within 7 days of purchase, and we will refund 100% of your payment, no questions asked!

For Self-Paced Learning :

Raise refund request within 7 days of purchase of course. Money back guarantee is void if the participant has accessed more than 25% content.

For Instructor Led Training :

Raise refund request within 7 days of commencement of the first batch you are eligible to attend. Money back guarantee is void if the participant has accessed more than 25% content of an e-learning course or has attended Online Classrooms for more than 1 day.

Course description

Businesses and recruiters prefer marketing professionals with genuine knowledge, skills and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace.

This digital marketing course will not only help learners stand out and polish their existing skillset in the marketing domain, but it will also help them take that necessary leap to bigger and more ambitious roles.

Whether you’re looking for a new career in digital marketing or just wish to add digital to your existing skillset, the DMCA course will prepare you to become a complete digital marketer and make you industry ready on day one. You will acquire the right skills through extensive hands-on practice on a wide range of simulations and projects that will enable you to launch and execute your own digital marketing campaigns. We’ll train you on the latest digital marketing tools, show you how they work and how to gain insights that will help clarify your strategy.

The DMCA course will prepare you for the most sought-after certification exams such as OMCA, Google Ads, Facebook Blueprint, YouTube Marketing, and Google Analytics

Digital marketing training is incomplete without practical learning. In this course, you will work on four live projects of 10 hours each that will provide you hands-on digital marketing experience. The projects will put you in charge of a website, and you’ll use various digital marketing tools to execute your digital marketing strategy.

Project 1: Google Analytics & SEO: You will set up your business website, ensure proper SEO, and enable Google Analytics to analyze its performance.

Project 3: Facebook Marketing: You will run a Facebook marketing campaign for your website and maintain the Facebook page to ensure brand visibility and engagement.

Project 4: YouTube and Video Marketing: You will run a YouTube marketing campaign for your website and maintain your YouTube channel.

As a part of our course, we have included guides and exclusive access to various tools such as :

Crazy Egg (60 days access worth $100)

Feng-GUI (30 days access)

What is the Mimic Pro simulation included in the course?

The Mimic Pro simulation included in our course provides you with the opportunity to step into the shoes of the digital marketing manager of an e-commerce company. The simulations, powered by real-world Google data, will enable you to run digital marketing experiments, create virtual search engine marketing campaigns, conceptualize landing pages, email campaigns, and perform a variety of other marketing tasks using virtual money.

What is the Mimic social simulation included in the course?

The Mimic Social simulation included in our course provides you with the opportunity to become a proficient social media marketing manager. The simulations, powered by real-world data, will enable you to write compelling social media ads, perform demographic targeting, measure key performance indicators, analyze social media content promotion strategies, and manage a social media marketing budget.

The Digital Marketing Certified Associate course is ideal for any business professional, marketing consultant or student interested in jump-starting a career in digital marketing, including:

Sales or business professional looking to accelerate your career:
This course will give you an insider’s view into the digital marketing domain. With this course you can:

Up-skill your competencies and carve an entry into a digital marketing role

Understand the inner workings of digital marketing campaigns that can help you as you collaborate and work with digital marketing teams

Entrepreneur interested in leveraging digital marketing to improve the ROI for your company:
We live in a digital world where most of your customers live online. So if you’re trying to grow your brand or boost online sales, digital marketing is a critical part of your marketing strategy. This course will help you:

Understand the role that digital tools and marketing channels can play in growing your online brand

Gain the knowledge and experience required to engage with marketing partners and agencies as you implement an effective digital strategy for your brand

Traditional marketer striving to enhance your knowledge and skills in digital marketing:
Digital marketing has been gaining prominence over the last few years, and if you’re an expert marketer in traditional channels and methods, then adding digital marketing skills can be a great boost for your career. This course will:

Broaden your marketing know-how and help you stay current with the latest trends and channels in the digital marketing world

Arm you with the skills and experience to get a foothold and grow your career in digital marketing

Digital marketer hoping to broaden your skillsets and accelerate your career to the next level:
In today’s business world, digital marketers must be able to wear multiple hats and execute campaigns across different types of marketing channels to stay ahead of the competition. Our course can help you:

Learn the latest industry-relevant techniques to help you build well-rounded digital marketing expertise

A student looking to build a career in one of the most sought-after domains today:
A study by Mondo suggests that senior leadership professionals in digital marketing earn between USD $140,000 to $200,000. If you’re looking to build a career in one of the fastest growing domains in business, digital marketing is a great start. This course will help you:

We partnered with the Hootsuite Academy team to include the Hootsuite Platform Training course as part of the Simpliearn Digital Marketing Course. In this module, you’ll develop the skills to use core Hootsuite products to their full potential, boosting the impact of your social media efforts, driving results, and proving your ROI.

To become a Digital Marketing Certified Associate, you must fulfill both of the following criteria:

Successfully complete the first three rounds in Mimic Pro, which will be evaluated by the lead trainer.

Pass any one of the two OMCA Simulation Tests in the Digital Marketing Certified Associate course with a minimum score of 60%. The simulation test is an online exam and consists of 75 multiple choice questions that must be answered within 75 minutes

Once you’ve completed the DMCA course, you will have to pay and schedule your online OMCA examination. To earn this industry certification, you'll need a passing score on the exam, proof of education and experience. The certification is valid for two years when renewed with professional development units.

Once you’ve completed the DMCA course, you’ll need to register on the Google Analytics Academy website. From there, you’ll sign up to take the Google Analytics Qualification Exam, which consists of 70 true/false and multiple choice questions that must be answered within 90 minutes. To pass the exam, you must receive a minimum score of 80%. The certification is valid for 18 months.

Once you've completed the Hootsuite Platform Training, you'll be ready to take the exam on the Hootsuite Academy website to become a Hootsuite Certified Professional. As a Simplilearn student, you'll get 50% off on this industry-recognized credential! Get certified for 50% off.

How will I earn the Facebook Blueprint Certification?

The Facebook Blueprint certification program is designed to thoroughly assess advanced-level competency in the skills needed to be a successful Facebook advertiser.

You can choose from any of the two types of Blueprint Certification below:

You must complete and pass any of the Certification exams with a score of 700 or higher in order to receive your digital badge. You’ll have 75 minutes to pass every exam, which includes 50 to 60 questions each. All Facebook Blueprint certifications remain valid for 12 months, with options to maintain your certification status by demonstrating your ongoing proficiency.

CMO Perspectives

Kshitij Torka

VP Marketing at

Simplilearn digital marketing courses are created by the industry experts. These comprehensive courses provide solid foundational learning for all aspects of digital marketing and shape a candidate for a career in the industry. I would consider Simplilearn alumni for our digital marketing needs.

Meera Iyer

Head of Marketing at

I recommend Simplilearn for anyone who wants to get a strong foundation in digital marketing. Simplilearn's program gets the learner hands-on and job ready with case studies as well as live projects, across different marketing channels.

Course advisor

Brad Geddes is the author of Advanced Google AdWords and the founder of Certified Knowledge. He frequently writes columns for Search Engine Land and co-moderates the Google Ads forum on Webmaster World. He has led more than 60 AdWords seminars.

Matt Bailey Expert Internet Marketer, President of SiteLogic, Author

Matt Bailey is the founder and president of SiteLogic, and the author of Internet Marketing: An Hour A Day. Matt also serves on the Advisory Board for Incisive Media’s Search Engine Strategies Conferences, and is one of the conference’s highest-rated speakers.

Stéphane Hamel Google Product Strategy Expert, Expert Data Analyst

Stéphane Hamel is a Google Product Strategy Expert and is named the Most Influential Industry Contributor by the Digital Analytics Association. He has made significant contributions to the industry, including creating the Digital Analytics Maturity Model.

Reviews

Irina Mamneva San Francisco

Great class and an excellent teacher. I have now got used to it every morning, so it'll be greatly missed. Everything is great so far, thank you. And as always, love the ability to combine self-learning with live classes

I got more than what I expected from my learning experience taking up the DMCA course. Aside from the excellent content from the learning modules, there is the application of knowledge through project submission that made me put in all what I have learned. Going through the project submission experience, there is the great support through online coaching with scheduled webinars. Great learning.

Ankit Jhamb Strategy & Insights at Expedia | Seattle, Houston

Simplilearn has a great Digital Marketing certification program for someone who wants to expand his or her knowledge in this field. The course is well designed and it's easy to follow! Value for money!! Not to mention Simplilearn's helpful customer associates team who are 24 X 7 available for you to help with any kind of difficulties.
I'm joining their Data scientist track also!

Samit Saenz Social para la innovación, Houston

The Simplilearn experience helps our social project Home(Home) to grow and have more opportunity on the market. The support its great and have a lot of great information. It has the ability to give a boost to your career by giving in-depth knowledge of various topics. As the courses are taught by industry experts, you will have up to date information about all the topics. Simplilearn is just perfect for anyone looking for an online course for the next step in their career. I enrolled for Big Data master course recently. I had chosen the one which includes online classes led my highly qualified instructors. Excellent content and resources!

V Tom Davila Digital Marketer, Houston

DMCA master course is great, highly recommended! My career counselor was very patient and above all, very professional! Thanks once again!
Great team guys! Congrats! Simplilearn has knowledgeable and great leaders! Thanks a lot for your support as well!

Lynn Sheldon A. E. at Mississippi AgriNews Network, Houston

I love the course and the people who train are very knowledgeable. I have been able to use what I've learned in my own business.
I highly recommend this course and have been impressed by their great service and training. I have been able to use this course in my business, helping my clients with their social media, in addition to the media I represent. What I've learned has helped me bring the two together and it will help increase my client's sales.

Toi Sweeney Senior Style Lead at QVC, Philadelphia

I like the course very much. I was very afraid at the start of the course because I work full-time and run my image consulting business part-time and could not imagine that I would be able to complete my class work. I was afraid that I would not be able to keep up. But this has not been an issue so far. Trainers are very encouraging ! and works hard to make sure that all of our questions are answered.

Rakesh Seshan Technical Project Manager at Family Dollar, Charlotte

The course is awesome!

Luis Moret Credit & Collections Representative at ION Media Networks, New York City

The course is so creative, I enjoyed it... It's like learning a new language. Although I had some knowledge with regards to how a digital media campaign is created, the training has opened my eyes to the possibility that one can build a brand through digital marketing. The creative process is very interesting.

The training is really targeted and spot-on...and I can apply the learnings to my job right away! The training offers practical tools and techniques in addition to the high-level view. I really like it.

FAQs

What certification will I receive after completing the training?

After successful completion of the training, you will be awarded the course completion certificate.
You can also appear for Google Analytics, Google Ads, Facebook Blueprint and YouTube marketing certification by registering on their respective websites and qualifying the relevant exams.

Is this live training, or will I watch pre-recorded videos?

It’s a blended learning approach, where a learner has access to self-learning modules, which are pre-recorded, along with Live Virtual Classes (LVC) via live online streaming. The LVCs are interactive sessions that enable you to ask questions and participate in discussions during class time. We do, however, provide recordings of each session you attend for your future reference. Classes are attended by a global audience to enrich your learning experience.

What is OMCP Certification?

OMCP (Online Marketing Certified Professional) is an advanced level professional certification for online marketing professionals who have verified experience and have demonstrated a working knowledge of online marketing concepts and best practices. OMCP recognizes online marketing training from a budding, appraised list of industry’s best known educational institutes in online marketing domain.

OMCP is an industry-wide accepted certification standard, and many experienced marketing professionals pursue this certification to build on their existing skill set.

To get this certification, participants need to show 5000 hours of experience in Digital/Online Marketing or a post-secondary degree plus 2000 hours of experience. Participants must also register with OMCP and pass the certification exam.

What is OMCA Certification?

OMCA is an entry level certification for online marketing associates and practitioners who are planning to build their career in digital marketing. This certification is perfect for managers and associates who are starting their journey in digital marketing, and it can be regarded as the first step towards the OMCP (advanced level) certificate.
This certification is designed to prove conceptual knowledge of digital marketing foundational concepts and accepted practices across multiple digital marketing disciplines.

Who awards OMCA and OMCP certification?

OMCP accredits training providers from a budding list of industry’s best known educational institutes and awards PDUs for participation in the industry’s top events in various capacities. Only those institutes whose course meets strict quality standards are accredited by OMCP.

How many institutions teach OMCP standards and who are they?

There are hundreds of institutions who teach in accordance to OMCP standards, but only those who have become Registered Educational Providers are verified to teach the knowledge and skills that prepare professionals for OMCP Certification. Some of the well known OMCP Registered Education Providers are:

Simplilearn marketing courses

Duke Digital Media and Marketing Certificate Program

Concordia College M.S. in Digital Marketing

Digital Directions

The DMA Advanced Marketing courses

Can I cancel my enrollment? Will I get a refund?

Yes, you can cancel your enrollment if necessary. We will refund the course price after deducting an administration fee. To learn more, you can view our Refund Policy.

What payment options are available?

Payments can be made using any of the following options. You will be emailed a receipt after the payment is made.

Visa Credit or Debit Card

MasterCard

American Express

Diner’s Club

PayPal

What tools do I need to attend the training sessions?

The tools you’ll need to attend training are:

Windows: Windows XP SP3 or higher

Mac: OSX 10.6 or higher

Internet speed: Preferably 512 Kbps or higher

Headset, speakers and microphone: You’ll need headphones or speakers to hear instruction clearly, as well as a microphone to talk to others. You can use a headset with a built-in microphone, or separate speakers and microphone.

I’d like to learn more about this training program. Who should I contact?

Contact us using the form on the right of any page on the Simplilearn website, or select the Live Chat link. Our customer service representatives can provide you with more details.

Who are our Faculties and how are they selected?

All of our highly qualified trainers have more than 10-12 years of experience in training and working in the digital marketing domain. Each of them has gone through a rigorous selection process which includes profile screening, technical evaluation, and a training demo before they are certified to train for us. We also ensure that only those trainers with a high alumni rating continue to train for us.

What is Global Teaching Assistance?

Our teaching assistants are a dedicated team of subject matter experts here to help you get certified in your first attempt. They engage students proactively to ensure the course path is being followed and help you enrich your learning experience, from class onboarding to project mentoring and job assistance. Teaching Assistance is available during business hours.

What is covered under the 24/7 Support promise?

We offer 24/7 support through email, chat, and calls. We also have a dedicated team that provides on-demand assistance through our community forum. What’s more, you will have lifetime access to the community forum, even after completion of your course with us.

What if I miss the class?

If in case you miss any class don’t worry, all the live courses are recorded and available for you to access. So, if you miss any class, you can go back and watch the video to clear your doubts.

What are the other benefits apart from the job?

Apart from getting a job as a Digital Marketing professional, here are the other benefits that you would get by pursuing the course: