I say flood the Internet with as many Olympic-themed GIFs as possible, and try to violate as many of their provisions (such as not allowing sponsors of Olympic athletes to mention the Olympics unless they fork over) as possible.

I don’t have any great love for the Olympics, but the IOC are among the leaders of the current frenzy to convert copyright from creator protection into an extortion scheme. They deserve some pushback. It’s time that “Olympics” and “Olympic Games” were forced into the public domain like aspirin and escalator.