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News & Promotions

STEAM PACKET COMPANY AND SEFTON GROUP TEAM UP TO PROMOTE THE ISLE OF MAN AS SHORT BREAK DESTINATION

8th April, 2016

The Isle of Man is being promoted as an ideal short break destination in a campaign in the north west of England.

The Isle of Man Steam Packet Company and the Sefton Group have teamed up again to run another exclusive short break offer. The companies have run several successful joint offers in recent years.

The latest package includes return foot passenger travel on the ferry and two nights' accommodation, including dinner and breakfast, at the BEST WESTERN Palace Hotel and Casino from just £129 per person. Tourists can also bring their car for a small supplement so they can explore more of the Island.

A jointly funded four-week campaign is promoting the package in the Liverpool Echo and Sunday Echo throughout April.Sefton Group Marketing Manager Nicola Wilkinson said: 'We have worked with the Steam Packet Company before to promote joint offers, and they have proved very popular with visitors. We hope our latest short break package is no exception.'With entertainment on-site including the Casino, Slots and Bingo, Palace Cinema and Palace Health Club, paired with the hotels convenient location on Douglas Promenade, the BEST WESTERN Palace Hotel and Casino is an ideal base for a short break on the Island.'

Brian Convery from Steam Packet Holidays added: 'Both ourselves and the Sefton Group would like to continue building on the success the Island has enjoyed in marketing itself as a short break destination, particularly to those living in and around the north west.

'This package is great value, and there are many events on the Island while the offer is on.'

Among the events during the offer period are the rock opera musical Jesus Christ Superstar at the Gaiety Theatre from April 15th-23rd, the Manx Music Festival, starting on 22nd April at the Villa Marina, and Cyclefest, a major cycling festival with activities for all the family, running between May 13th-15th based at The Milntown Estate near Ramsey.

Brian concluded: 'The offer is also ideal for anyone looking to visit friends and family on the Isle of Man, so if you're an Island resident please share this fantastic offer with your off-Island loved ones.'To book, call Steam Packet Holidays on 01624 645777.

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The Sefton Group is a Manx Company which has been under public ownership since 1923. It encompasses many of the most prominent brand names on the Isle of Man in the hospitality, leisure and property arenas and is synonymous with providing superior quality and service.