New #ProudToBe campaign from Anomaly

By Kristina Monllos on Jun. 21, 2016 - 6:15 PM EDT

Last year, YouTube rolled out #ProudToLove on June 26, the day the Supreme Court made its historic ruling on same-sex marriage. Today, the site launched its moving follow-up campaign, #ProudToBe, which focuses…

Converse, Asics aim for 'actions and authenticity' in marketing

By David Gianatasio on Apr. 11, 2016 - 7:17 PM EDT

Millennials famously crave deeper, meaningful involvement with the world around them—and they often view athletic footwear, apparel and gear as a means of strengthening that connection and enhancing their personal…