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When a consumer opens a new tab in the Firefox web browser, it shows her several images, or tiles, of frequently visited sites she can click to load. But with Mozilla’s new Directory Tiles program the browser would enable advertisers to pay to have their sites featured in new users’ tiles.

When a consumer opens a new tab in the Firefox web browser, it shows her several images, or tiles, of frequently visited sites she can click to load. But with Mozilla’s new Directory Tiles program the browser would enable advertisers to pay to have their sites featured in new users’ tiles.