LONDON/FRANKFURT – Raymond James, a diversified financial services firm listed on the NYSE and included in the S&P 500, has selected Hill+Knowlton Strategies as its PR agency across Europe.

Headquartered in St. Petersburg, Florida, Raymond James serves more than three million client accounts through 7,200 wealth managers in the US, UK and Canada, representing client assets of USD $650 billion. The company has expanded through the years to also serve corporations, institutions and municipalities through significant capital markets, banking and asset management services.

The brief is to expand awareness of the Raymond James offering to wealth managers in the UK as well as to the institutional investor and M&A communities in the UK and Germany. H+K will be primarily focused on running a proactive press office to profile senior employees and raise awareness of the Raymond James brand, specifically around the quality of equity research and the robust proposition the firm provides to wealth managers serving the high net worth market.

“It’s an exciting time for our European businesses as we continue to grow and evolve, always keeping our focus on meeting the needs of our clients,” said Cynthia Poole, Director of Relationship Management and Business Support, at Raymond James. “We felt that the H+K team has the specialist experience, cross border reach and team chemistry to help us tell our story and achieve our aims.”

“As an admired US brand with such a broad and multi-faceted range of financial services, we’re looking forward to working with the team at Raymond James to raise both awareness and understanding of its offer across Europe,” said Clare Coffey, Director at H+K.

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