LGBTQ travel is one of the most lucrative, yet challenging, niche travel markets. But when you understand this market, the opportunities are limitless. In this session, participants will learn all of the basics of LGBTQ travel, from both a Canadian and an international perspective.

The conversation will address:

Who are LGBTQ travellers generally and what motivates them in their travel decisions

The latest data about LGBTQ travel

Destination experiences and marketing strategies

Travel industry best practices

What Canada’s travel community is doing to market and welcome LGBTQtravellers