Experts claim that most new businesses fail within their first year because of poor, ineffective marketing. If your marketing materials don’t stand out among your competitors, it’s likely your business will have a difficult time getting off the ground. The right logo can be instrumental in your growth by contributing to three important factors: your business’s credibility, memorability, and visibility. A poor-quality logo done by an amatuer designer or friend can speak negative volumes about your business.

When hiring a website design company you will want to make sure your logo has an up-to-date look based on your audiences appeal. Something designed from 10 or more years ago may look too dated when added to your new website. Read more