Sat Sindhar

This is where our payback came very, very quickly. Just by working that bulk of leads that we had generated that we hadn’t done anything with, we realized an immediate ROI. By the fourth week, we actually made back what we were going to spend with Act-On in the whole year because we’d opened up so many of the closed, lost leads.

Greg Tillar

ROI for us means two things: Return on Investment and Return on Impression. One is a financial formula and the other an insight measurement, but both are equally important to measurements for our business health. Act-On has proven its value for both, and provided us with intelligence that we would not have been able to garner otherwise.

Kate Gluck

What is apparent is the higher level of prospect interaction. We have higher click rates, higher download rates and higher direct response rates with Act-On.

"ROI for us is also about Return on Impression – meaning the insights we gain that we would not have had otherwise. Our account executives are able to have more targeted conversat…"
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Michael Doran

ROI for us is also about Return on Impression – meaning the insights we gain that we would not have had otherwise. Our account executives are able to have more targeted conversations from the start and even if the prospect is not ready to evaluate or purchase, we’ve gained valuable information about their current situation, timing, and areas of interest.

Brandee Johnson

Now, we’re getting more leads, and we’re able to nurture those leads in a better and faster way, which then shortens the sales cycle. We’re able to hand over hot leads to our sales team to generate sales more quickly.

Matt Neal

Act-On not only helps us to execute personalized campaigns quickly and effectively, but ensures the vast majority of our communications land in functioning email boxes. Act-On gives us all the data intelligence we need to execute on our lead generation strategy without feeling the absence of a CRM platform.

Andrew Donnelly

Prospects don’t even realize they are part of an automatic campaign. The feedback we receive from our subscribers is overwhelming, and the responses are a great way to separate the wheat from the chaff as the interested parties engage.

Sarah Parker

The industry is starting to recognize the value of creating demand. Marketing automation makes it possible for professional service providers to identify customers, anticipate their needs, and offer solutions in a timely and targeted way.

"We use Act-On to follow the response to marketing activities, such as reaction to a press release or how many website visitors we’ve had as a result o…"
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Julie Weil

We use Act-On to follow the response to marketing activities, such as reaction to a press release or how many website visitors we’ve had as a result of various campaigns. Everyone from our managing partner to our sales professionals can go in and see everything we’re doing. Act-On helps us look good.

Andre Laanemets

Act-On is a very comprehensive tool and has given us a better overview of our campaigns and how they perform. Creating forms is easy, and we can segment our audience into different groups based on what would appeal to them.

Warren George

Act-On has enabled us to create more advanced campaigns with relative ease, improving our overall marketing presence and efficiency. The platform’s range of tools and the company’s exemplary customer support are unrivaled. Other competitors offering the same features and benefits are considerably more expensive.

COMPANY SIZE

INDUSTRY

"Now we can reach out to our new and potential students through outbound marketing, rather than relying solely on inbound advertising. We’ve used Facebook and Google to generate m…"
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James Flannagan

Now we can reach out to our new and potential students through outbound marketing, rather than relying solely on inbound advertising. We’ve used Facebook and Google to generate more leads, but now, once a potential student fills out a form from that inbound activity, we can put them into an automated program that leads them through the recruiting process.

Hillary Schafer

Because of Act-On we know our stakeholder communities more intimately, and have insight into the behavioral actions they take with us...Act-On is critical to us building better relationships and driving brand awareness, and as a nonprofit these two initiatives are key to us delivering on our mission.

John Krough

Our extended buying cycle also required significantly more visibility, tracking and lead
nurturing than we had in place, because our typical incoming student can take up to two years to decide which college they want to attend.

Bret Smith

Being able to execute through Act-On, which in my personal experience is just crazy-easy to use, means not only can I say Yes to new clients, but I can say Yes with a big smile on my face. Why? Because I know we’re going to get better outcomes, and my client is going to write me a bigger check.

Rishi Shankar

With the Act-On platform, we are now able to do extremely personalized campaigns that target specific areas in specific industries, and we are starting to see a big difference here. We now can use the real time reporting, dashboards, and metrics to deliver the right content to the right target.

COMPANY SIZE

INDUSTRY

"Sugar is part of our primary business. We wanted to be sure that our marketing automation partner was committed to Sugar as a platform, would stick with it and keep developing it continuously. I s…"
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Christian Wettre

Sugar is part of our primary business. We wanted to be sure that our marketing automation partner was committed to Sugar as a platform, would stick with it and keep developing it continuously. I saw Act-On continuing to enhance its Sugar integration and going to SugarCon with new and improved features. That continuity, that ongoing effort to integrate with Sugar, was what I was looking for.

Angie Anderson

Having a tool like Act-On enables our sales team to view the prospect’s history, score, and timeline. This makes the sales rep fully aware of each step along the way so they can be targeted and timely with their sales process.

Bob Parina

The information and automated pieces of the (Act-On) system are saving us thousands of dollars. Act-On has helped us create more formal processes and a better marketing workflow, allowing us to accomplish more with less.

Testimonials & Customer References of individual Act-On Software customers - their endorsements, recommendations, and customer success results of using the software or service. Read these Testimonials & Customer References to decide if Act-On Software is the right business software or service for your company.

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