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Be Cruelty Free

Why is it important to choose cruelty free products and question where what you buy comes from? Thousands of rabbits, mice and guinea pigs are put through cruel and inhumane procedures — all for the sake of testing personal care products like makeup, shaving cream and toothpaste. This is unnecessary! You many be blinding, maiming or causing severe pain to a helpless animal without even knowing it if you use shampoo, moisturizer or any other cosmetic that’s been tested on animals.

Beauty products can be produced without the needlessly harmful step of testing on animals.Humane and safe cosmetics can be made using the thousands of existing ingredients, and several non-animal safety tests are already available for new ingredients. These non-animal alternatives can be cheaper, faster and more relevant to humans, and therefore more reliable at predicting safety.