NFL / INNER LOMBARDI

show open

Players & coaches were directed to find their Inner Lombardi for the 2011 show opens for Thursday Night Football. The show opens actually united rivals teams each week before they went head-to-head on the field.... [+]

As a way to unite & ignite rival fans, 16 unique show opens were created featuring only the two teams matched up for the night. An iconic head-to-head graphics system was created to highlight the weekly match-ups and used across show opens & teaser promos.