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Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they are phone, mail, Web, or field. The company can then use this data for specific business purposes, marketing, service, support or sales while concentrating on a customer centric approach rather than a product centric. Customer relationship management defines methodologies, strategies, software, and other web-based capabilities that help an enterprise organize and manage customer relationships. Customer relationship management applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one’s customers and anticipating their interest in an enterprise’s products or services.

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Despite the slowing economy, data growth continues due to the digitization of infrastructures, the need to keep more copies of data for longer periods, and the rapid increase in distributed data sources. This data growth creates a wide range of management challenges. Discover solutions that can help your company maximize its storage environment and reduce costs while improving service and managing risks.

Do executives prefer to purchase business applications as part of an integrated suite or as part of a best-of-breed approach? Are there differences by software category? By region? By company size? How have these preferences changed over time? What are the implications for users and vendors of business applications? Get the answers to these and other questions in this Strategic Perspective from Saugatuck Technology.

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The University of Maryland School of Medicine had already experienced VMware technology as a way to consolidate its servers; what it didn’t realize was that the company’s solution could also address its disaster recovery needs. By combining two storage technologies—creating a common storage area network (SAN)—the school has reduced unexpected downtime from hours to seconds and has saved thousands of dollars in hardware costs.

In September 2013, SAP commissioned Forrester Consulting to conduct a cost-based analysis to examine the potential cost savings and reduction in total cost of ownership (TCO) that enterprises may realize by deploying HANA. This report provides a framework for users to evaluate the potential financial impact of HANA on their organizations.

This Aberdeen Research brief homes in on the critical time element of a best-in-class business intelligence (BI) strategy. The research shows that top performer are leveraging real-time of near real-time analytics to proactively manage their business and drive substantial performance improvements. Download this report for full details.

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In part one of my interview with Martin Schneider, Senior Director of Communications at SugarCRM, we discussed the history of SugarCRM and the open source customer relationship management (CRM) space. Part 2 describes SugarCRM’s approach to development, their partner ecosystem, and how social media has changed CRM.Q: About development—most of it is done by your team of programmers

Over the past decade, talent management initiatives have become one of the top priorities within global organizations. While the business value of talent management investments is often recognized discretely through increased efficiency, organizations have frequently found it challenging to quantify the actual business impact or return on investment of their talent management initiatives.

In order to support the requirements of voice deployments, next-generation networks must be capable of supporting a service equivalent to the existing public switched telephone network (PSTN), in terms of reliability. Furthermore, these networks must be capable of carrying voice services even under heavy load, while maintaining the integrity of the voice calls, under even the most extreme circumstances.

Infor is one of the top-selling enterprise resource planning (ERP) software vendors worldwide, developing the next generation of business software. Find out how the vendor’s application-focused approach has supported the exponential growth and transformation of its product lineup into fully integrated, state-of-the-art technologies and a forward-thinking array of business applications with very specific strategic functionality.

CitiXsys product iVend Retail is now TEC Certified for online evaluation of point-of-sale (POS) solutions in the Wholesale and
Retail Trade Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

Many newer uninterruptible power supplies (UPS) systems have an energy-saving operating mode known as “eco-mode” or by some other descriptor. Nevertheless, surveys show that few data centers actually use this mode, because of the known or anticipated side effects. Unfortunately, the marketing materials for these operating modes do not adequately explain the cost/benefit tradeoffs. This paper shows that eco-mode provides a reduction of approximately 2% in data center energy consumption and explains the various limitations and concerns that arise from eco-mode use. Situations where these operating modes are recommended and contraindicated are also described.

Open source software’s development processes, and the new business models its developers adopt, provide a new way of resolving the problems of cost and quality for enterprise software. To make an enterprise resource planning (ERP) system available to companies, cost reduction is the first priority. Find out how open source software makes it possible to reduce development costs—while resulting in a high-quality product.

Is it is possible for small and medium businesses (SMBs) to achieve levels of application integration historically reserved for large enterprises with deep IT pockets? Duplication of data can be eliminated with the right electronic document management system (EDMS). Discover how an EDMS can be integrated with other core business applications to replace paper files and documents, driving efficiency and managing IT costs.

For many companies, total cost of ownership (TCO) of business intelligence (BI) solutions is out of control. And the problem is growing, fueled by ever-increasing demands from the user community, massive new sources for data, new capabilities, shadow it landscapes, and the cost of keeping people abreast of all the changes. This paper focuses on developing a framework for monitoring and managing the TCO of BI.