Effie Collegiate

The program serves to educate and inspire tomorrow's marketers.

2019 Subaru Brand Challenge

COMPETITION UPDATE

2019 Brand Challenge presented by Subaru

Effie United States and Subaru America, Inc. have recently announced their partnership on the 2019 Effie Collegiate Brand Challenge [view press release].

For the 2019 Subaru Brand Challenge, students must develop a non-traditional, integrated, multi-channel marketing campaign that reinvents the experience of buying a new car to meet the expectations and lifestyles of the Millennial/Gen Z audience.