Law firms don’t recognise that the balance of power in relation to their employment brand lies not in their hands, but in the hands of their employees. To make matters worse, some of this power also lies in the hands of former employees, potential employees and other “employment stakeholders” such as recruitment agencies and digital media… Continue Reading

The story goes that you never quite get the veld dust off your shoes when you have grown up in Africa – good stories about Africa always get my heart pumping! And so it happened when I read an inspiring article by lawyer Greg Nott on some wonderful achievements, on and off the field, by southern… Continue Reading

Last week in Part One of this series Think Write Grow author Grant Butler defined thought leadership, talked about making thought leadership happen in practice and confirmed that just about anyone can become a thought leader. In this Part Two interview we cover thought leadership and personal brand, building trust as a benefit of thought… Continue Reading

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Legal Leaders Blog's aim is to establish an interactive dialogue and exchange of useful information and expertise with like-minded legal industry professionals, leaders and managers about strategic issues of importance to all of us. This will assist us all to take the lead rather than follow the dynamic and evolving changes taking place in our industry.

The definitive plain-English guide to developing and understanding brand strategy for law firms of any size.

About Sean Larkin

I’m a partner with global legal industry consulting firm Edge International. Based in Australia, I look after the Australasian, Asia-Pacific and Africa regions. My passion is the legal industry, in particular assisting law firms, legal entities and in-house legal departments to realise their full potential and position them for success and development. My mantra is a simple one—building strength, confidence and well-being.