The picture feels a bit like an eye-pillow. It's nice and soft.It also helps that Minty, Rei, and May have the right hair colors and outfits for the feeling. (Just threw names out of my head at random because of derping out >_<)

I'm not sure what it stand for, but MCM is an expo thats in London and some areas around where I live. They sell comics and anime/manga merchandise and do some skits for cosplay competitions. Its a very fun place! xD