Honestly, I tend to avoid it just because managing a bunch of tokens with different amount of counters on them ends up not being fun, especially at a crowded table. That said, it's probably unavoidable with Edgar anyway, so...

Complementary colors are always safer than matching. You could probably get away with matching an accent color, but that's not what's happening here. Basically, you don't want to create a visual connection directly between the tie and the pocket square, and matching will do that.

And he is rocking the matching tie and pocket square colours, good stuff

Not good stuff. Your pocket square and tie should not match. Aim for complementary (not matching) colors, or when in doubt, just go for a plain white square. Matching the tie to the pocket square creates an asymmetrical horizontal line that distracts from your face and the vertical lines of the suit.

Hard to say. I have a feeling most of the SJWs are middle management and HR, not engineers. Admittedly, I don't live on the West Coast, so things could be very different there, but I've known a lot of engineers / devs, and only one of them has been anything close to what I'd consider an SJW.

The fact that the memo was leaked from a internal Skeptics group and wasn't meant for a general audience is huge. Guy wasn't posting this as a manifesto -- he was looking for feedback, and Google fired him.

Everything in tech is deadline-driven. As long as you're meeting your deadlines, it doesn't matter too much that you're at your desk at any specific time (meetings notwithstanding, and most of those can be rescheduled).

Whether it's interesting has nothing to do with whether it's true. Did you miss my point entirely? Odds are nobody is even going to see it to fact check it. Doesn't matter how interesting it is, you need a critical mass of people to notice and share it, and there's a ton of luck involved in that. Plenty of interesting things never go viral.

You can't guarantee that. There's a ton of noise that you're screaming into on social media. The greater your reach, the louder your voice. The importance of what you have to say is irrelevant if nobody's able to hear you.

Try it yourself: make up a story and break it on Twitter -- something believable that would still cause a stir. I'd be willing to bet it doesn't get as far as anybody fact checking. Or look at Ryan Holiday as an exception that proves the rule: his job was to make stories go viral, and he was one of the best in the business, and he still relied on connections, funding, and a good bit of luck to make any given story take hold.