Distribution Channel Study

As a bridge between the consumers and producers, a distribution channel can play a key role in marketing and sales. A detailed knowledge of interactions between consumers and producers can have a desirable effect on developing target markets of brands. The fact that Iran’s market structure is both traditional and modern doubles the importance of Distribution Channel Studies . Having a variety of experiences, from conducting censuses in different points of sale to in-depth and structured interviews with retailers, wholesalers, distributors, and other involved roles, Rahbar Bazaar has a high capacity to provide this service to its customers.

The company’s clients of distribution channel studies :

MCI (Mobile Telecommunication of Iran): the first and largest mobile operator in Iran

Kalleh: an Iranian dairy, food and drink company

Unilever: British-Dutch transnational consumer goods company

Entekhab Industrial Group: the largest manufacturer of home appliances

The company’s clients in B2B studies:

MCI (Mobile Telecommunication of Iran): the first and largest mobile operator in Iran

Henkel: a German chemical and consumer goods company

Bank Sepah: the first Iranian bank

Tejarat Bank: an Iranian bank

Noritazeh: a glassware Co.

Sütaş: a Turkish dairy products company

Abzarsara: Sales representative of industrial tools

Ava General: the largest commercial center in HVAC and affiliated industry