Belle Lutte Is Proudly Moving To Lafayette!

Acadiana is a region in Louisiana known for its Cajun-French culture and unparalleled storytelling. It is also where Belle Lutte's founder was born and raised. Since Belle Lutte's inception in March of 2015, we have been broadcasting (not-so-covert) signals of our eventual and permanent home, Lafayette, Louisiana.

The Acadiana Flag

Frances Person, native of Lafayette, at the 2016 Texas Book Fest.

Belle Lutte's logo: Louis

Louis was named in-part for Louisiana. We recognize that Louisiana itself was named for King Louis XIV of France, but we consider Belle Lutte's Louis only connected to King Louis XIV through etymology.

Belle Lutte's Louis was also named after Louis Richard (1908-1996), our founder's great-grandfather. A bona fide Cajun, Louis was born in Rayne, Louisiana, and died in Welsh, Louisiana.

Louis was designed by mixed-media artist Thomas Fincke, a native of Lafayette, and current student at LSU's medical school in New Orleans.

French company name

Belle Lutte (pronounced 'bell loot') translates to "Good Fight" and "Beautiful Struggle" in French—ideas integral to the Press' mission. The name is also an homage to the term belles-lettres, a French phrase meaning "fine writing."