Toyota GB (Plc) Cookie policy

On this page we - Toyota GB (Plc) - explain what cookies are and how they are used on this website.

Our website uses a number of different cookies. These are used for a variety of reasons. Some are essential for certain pages to function effectively (for example, contact forms). Others are used to analyse visitor behaviour which assists us in improving your experience when visiting our site. Additionally, this site uses cookies for allowing access to social media and for advertising purposes. Please see the sections below for a complete outline of all cookies used on this site.

What are cookies?

"Cookies" are small text files that are stored on your computer or mobile device when you visit a website. They allow the website to recognise your device and remember if you've been to the website before.

Cookies are very common web technology - most websites use cookies and have done for years.

Cookies are widely used in order to make websites work more efficiently, as well as providing information to the owners of websites. Cookies are used to measure which parts of the website people visit and to customise your experience. Cookies also provide information that helps us monitor and improve the website's performance.

You can read more about the different types of cookies that we use on this website below.

To find out more about cookies, including how to see what cookies have been set on your computer and how to manage and delete them, visit www.allaboutcookies.org

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a better experience when you browse our website and also allows us to make improvements to our site.

Provider

Name

Description

Incapsula help improve performance and security on the website.

2. Performance cookies

These Cookies collect information about how visitors use Toyota websites for instance which pages visitors go to most often. These Cookies don’t collect information that identifies a visitor. All information these Cookies collect is aggregated and therefore anonymous. It is only used to improve how our website works.

Provider

Name

Description

Provider

Google Analytics

Name

_ga, _gid, _gat, __utma, __utmb, __utmc, __utmt, __utmt_xx, __utmz

Description

Google Analytics help us understand how our customers get to our website, the number of people that visit our site, and how they navigate their way around the site once they’re there. We can use this information to improve our visitors’ user experience. Google’s Privacy Policy is available at policies.google.com/privacy?hl=en

Provider

Name

Description

Used to multi variant test new features on Toyota websites. The cookies track what page variant is assigned to each user and records activity and performance.

Provider

Hotjar

Name

__hstc, hubspotutk

Description

Hotjar allows us to capture heatmaps of user behaviour to be used as part of website performance and insights.

Provider

Visual Website Optimiser

Name

_vwo_uuid_v2

Description

Measure the performance of different versions of web pages. Cookies distinguish between new and returning visitors, ensures a visitor always sees the same version of a page and is used to track behaviour to measure the performance of different page versions.

Provider

Crazy Egg

Name

_ceg.s, _ceg.u

Description

Track how visitors interact with pages on the website and provide data on how visitors have interacted with various areas of the website.

Provider

Dynatrace

Name

rxVisitor, rxvt

Description

We use Dynatrace to collect performance and error related data.

3. Functionality cookies

These cookies enable the website to show rating and reviews, along with supporting core Drupal functionality.

Provider

Name

Description

Provider

BazaarVoice

Name

BVID, BVSID

Description

BazaarVoice is used to show customer ratings and reviews.

4. Targeting cookies

These Cookies are used to deliver adverts more relevant to you and your interests. We also use them to limit the number of times you see an advertisement as well as help measure the effectiveness of our digital advertising campaigns. They are placed by third party advertising networks on our behalf and with Toyota’s permission. They remember that you have visited on Toyota websites and this is shared with other organisations such as media owners.

Provider

Name

Description

Provider

Google

Name

APISID, HSID, NID, PREF, SID, SAPISID, SSID

Description

Used for serving relevant and personalised advertising to you after you have visited our site.

Provider

Facebook

Name

c_user, datr, fr, locale, lu, sb, pl, xs, x-src, wd

Description

Facebook allows us to link to social media on our sites. Facebook use cookies in order to help with security and suspicious login activity, especially around detection of bots trying to access the service.

Provider

Doubleclick

Name

_drt_, id, IDE

Description

Used for serving relevant advertising to you after you have visited our site.

Provider

CloudFlare

Name

__cfduid

Description

CloudFlare is a service we use for speeding up page load times.

If you'd prefer to restrict, block or delete Cookies from this site, you can use your browser to do this. www.aboutcookies.org gives full details of how to manage Cookies on different types of web browser.