Williamsburg Shaving Oil 1 oz.

Men have been shearing their beards since long before the advent of canned chemical foams and synthetic shaving creams. Return to your roots with this simple, natural, protective stubble-lubricant and reduce the instance of razor burn, nicks and cuts.

Also, for all the canned-foam loyalists: you can see through this stuff. If you've never been able to actually see through the foam where you're shaving, you have no idea how simple and easy it can be.

After a shower apply a layer to softened stubble of the face (legs, underarms, etc.) and pass razor slowly (with the grain) over the hair until smooth.

Repeat if necessary, you hairy beast.

What does Williamsburg smell like?

This fragrance boasts a depth of character not to be missed. Its complexity is derived from the striking diversity among its four key essences. Classical, nature-derived aromas work in symphony to create a contemporary reimagining of what a man’s fragrance ought to be. Strapping, woody Cedar Atlas and Cedar Virginia stand alongside the brightness and warmth of Ho Wood and the delicate, floral fruitiness Ylang Ylang. It’s a life-affirming walk through the woods on a cool, dewy dawn; it’s a rowboat reaching the center of the lake just before sunrise; it’s walking through the turnstile, passed the crowd, down the subway stairs and onto the train a split second before the doors close behind you. Williamsburg smells like personal triumph.

Why Name a scent Williamsburg?

We love Williamsburg because if you’re sensitive, quiet or attentive, you can positively feel a surge of creativity everywhere along the neighborhood’s streets. The people in the area are passionate and driven. Often written off simply as hipsters (whatever that means), Williamsburg residents are known for their fashion, lifestyle and sensibility that embraces and glamourizes the distinctly unglamorous, blending the best of the past with the cutting edge of tomorrow, perhaps only for the sake of irony or the novelty of juxtaposition. Either way, it’s inspired. One of our guiding principles at Brooklyn Grooming is that “In order to achieve success, you must love what you do."We have always felt this idea is reflected in the community of Williamsburg.

Williamsburg Hair Pomade 2 oz.

According to our Grooming Expert, Wearing Pomade ranks right alongside Building a Fire and Using a Compass when it comes to Things All Men Should Know.

Our Old School Pomade is based on the classic pomade texture (a perfect balance of greasy, waxy and gummy) but achieved here without the disturbing addition of animal fats and petroleum products.

Instead, unrefined beeswax and shea butter together with the essence of the drought-proof Moroccan argon tree (among others) combine to form a light, breathable styling grease that gives your hair a beautifully moldable, moveable hold.

As Sloan notes in a blog post about using pomade, beyond its obvious styling, shaping and sculpting uses: for people with dry hair, the pomade can function as a conditioner of sorts, locking in moisture by coating the hair with a nourishing, organic seal of protection.

Directions for use: Scoop a small amount of pomade onto the thumbnail and soften between the fingers. Apply thoroughly to hair and style as desired. Our Old School Pomade is based one the classic pomade texture (a perfect balance of buttery, waxy and gummy) but achieved here without the disturbing addition of animal fats and petroleum products.

This fragrance boasts a depth of character not to be missed. Its complexity is derived from the striking diversity among its four key essences. Classical, nature-derived aromas work in symphony to create a contemporary re-imagining of what a man’s fragrance ought to be.

It’s a life-affirming hike through the woods on a cool, dewy dawn; it’s a rowboat reaching the center of a lake just before sunrise; it’s walking through the turnstile past the crowd, down the subway stairs and onto the train a split second before the doors close behind you.

Williamsburg smells like personal triumph.

Why Name a scent Williamsburg?

We love Williamsburg because if you’re sensitive, quiet or attentive, you can positively feel a surge of creativity everywhere along the neighborhood’s streets. The people in the area are passionate and driven. Often written off simply as hipsters (whatever that means), Williamsburg's residents are known for their fashion, lifestyle and sensibility that embraces and glamourizes the distinctly unglamorous, blending the best of the past with the cutting edge of tomorrow, perhaps only for the sake of irony or the novelty of juxtaposition. Either way, it’s inspired.

One of our guiding principles at Brooklyn Grooming is that “In order to achieve success, you must love what you do.”

We have always felt this idea is reflected in the community of Williamsburg.

Vegan Williamsburg Hair Pomade 2 oz.

According to our Grooming Expert, Wearing Pomade ranks right alongside Building a Fire and Using a Compass when it comes to Things All Men Should Know.

Our Old School Pomade is based on the classic pomade texture (a perfect balance of greasy, waxy and gummy) but achieved here without the disturbing addition of animal fats and petroleum products.

Instead, candellila or carnuba wax and shea butter together with the essence of the drought-proof Moroccan argon tree (among others) combine to form a light, breathable styling grease that gives your hair a beautifully moldable, moveable hold.

As Sloan notes in the blog post about using pomade, beyond its obvious styling, shaping and sculpting uses: for people with dry hair, the pomade can function as a conditioner of sorts, locking in moisture by coating the hair with a nourishing, organic seal of protection.

Directions for use: Scoop a small amount of pomade onto the thumbnail and soften between the fingers. Apply thoroughly to hair and style as desired. Our Old School Pomade is based one the classic pomade texture (a perfect balance of buttery, waxy and gummy) but achieved here without the disturbing addition of animal fats and petroleum products.

This fragrance boasts a depth of character not to be missed. Its complexity is derived from the striking diversity among its four key essences. Classical, nature-derived aromas work in symphony to create a contemporary re-imagining of what a man’s fragrance ought to be.

It’s a life-affirming hike through the woods on a cool, dewy dawn; it’s a rowboat reaching the center of a lake just before sunrise; it’s walking through the turnstile past the crowd, down the subway stairs and onto the train a split second before the doors close behind you.

Williamsburg smells like personal triumph.

Why Name a scent Williamsburg?

We love Williamsburg because if you’re sensitive, quiet or attentive, you can positively feel a surge of creativity everywhere along the neighborhood’s streets. The people in the area are passionate and driven. Often written off simply as hipsters (whatever that means), Williamsburg's residents are known for their fashion, lifestyle and sensibility that embraces and glamourizes the distinctly unglamorous, blending the best of the past with the cutting edge of tomorrow, perhaps only for the sake of irony or the novelty of juxtaposition. Either way, it’s inspired.

One of our guiding principles at Brooklyn Grooming is that “In order to achieve success, you must love what you do.”

We have always felt this idea is reflected in the community of Williamsburg.

Men's BG Heather Charcoal V-Neck tee

Tattoo Balm 2 oz.

$22.00

Quantity

Most ointments made for tattoo aftercare are loaded with suffocating petroleum jelly which can cause irritation, clog pores and seal off the skin from the oxygen necessary to the healing process. We believe that when your skin is in a fragile state you need a product to help you heal naturally.

Our Tattoo Balm contains nourishing, regenerating anti-fungal oils and butters known to help ease swelling, calm irritation and in turn aid in the healing process. Use this perfect formula as a soothing salve for your inked skin or anywhere your skin might need a little extra boost.

Directions for use: Warm and soften the balm between the fingers and gently apply a thin layer to your new tattoo once you can tell that the healing process has begun. Only use on clean, dry skin. Discontinue use if irritation occurs, but we don't foresee that happening.

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