The NFL Should Thank Trump for Finally Shaking Up Monday Night Football

27/09/2017

For whatever reasons people choose to attribute to the NFL's ratings stumble, now more than a year old and something that will surely continue this season, it is not a problem that can really be diagnosed over a single weekend - let alone one game.

Overall, ratings for Sunday's games were down roughly four percent when you combine the coverage on Fox, CBS and NBC.

Offering at least some anecdotal evidence that the NFL's current ratings predicament is not one with a cut- and-dry cause, Monday Night Football viewership surged on Monday night - helping Week 3 of the season finish in the black, after all.

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The president may have his theories, but explaining why ratings are down isn't simple.

But over at CBS, people were tuning in for Houston and New England - regardless of President Donald Trump's call to boycott National Football League games. Or the games are getting slower with replays. However, in an exclusive Action News poll, conducted by Survey USA, almost 50 percent of our viewers in the Valley say it is wrong for someone to not stand when the National Anthem is played. Yet CBS said the overnight ratings from big cities for this past weekend's games, while generally less reliable than the measurement taken over the whole country, were up 4 percent over a year ago.

The drop in ratings comes after amid a growing dispute between the NFL and President Donald Trump regarding players refusing to stand for the playing of the national anthem. As well, we should take into account that this year's Sunday-night matchup of the flagging Washington squad and the ascendant, but bound-for-Las Vegas Raiders was nowhere near as marketable as last year's game with the then-surging Dallas Cowboys, America's most popular team.

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