Friday, May 13, 2011

Computer ad wars

Today on Creative Excellence Fridays - we look at the ongoing battle between the big guns, Microsoft, Apple and Google.

Simon Dumenco, a media columnist I follow on Twitter, wrote a great article for Adweek about the new Google laptop. Here's the article . He commented on how much their new ad feels a lot like an Apple ad. What does an Apple ad feel like?

Well, like this ad from.. cough cough.. Google.

Now compare the feel of that with..this.

To their credit, the new Blackberry Playbook has a look and feel of their own. Still using well known music as their soundtrack, the feel is unique enough to not be confused with the Apple look.