Partner Communications Announces the Launch of 4G Services in Israel

July 15, 2014 11:19 AM Eastern Daylight Time

ROSH HA’AYIN, Israel--(BUSINESS WIRE)--Partner Communications Company Ltd. ("Partner" or "the Company")
(NASDAQ:PTNR) (TASE:PTNR), a leading Israeli mobile communications
operator,announces today the launch of 4G services for the
first time in Israel.As of today, July 15, 2014, the Company will
enable its customers that own handsets which support the 4G technology
to benefit from advanced services based on this technology in areas in
which the 4G network is already deployed, without any additional payment
for these services until the completion of additional frequencies
allocation by the Ministry of Communications as part of the 4G
frequencies tender that was published on July 2, 2014. The allocation of
the additional frequencies will enable the realization of the full 4G
technology advantages.

The launch of the 4G services solely on a 5 MHz frequencies bandwidth is
possible following the receipt of the Ministry of Communications'
approval that allows the Company to convert the use of 5 MHz bandwidth
frequencies in the 1800 MHz spectrum, that was allocated to the Company
in the past for another technology, for the use of 4G technology ("the
Ministry of Communications' Approval").

In parallel to the Ministry of Communications' Approval granted to the
Company, the Ministry of Communications will also allow the use of 5 MHz
bandwidth frequencies in the 1800 MHz spectrum for 4G services, for two
other incumbent cellular operators.

The Ministry of Communications' Approval is subject to the following
conditions:1. Replacement of the frequencies band -the
Ministry of Communications will be allowed to require the Company to
terminate the use of the relevant frequency band and instead to allocate
another frequency band of an identical width. The Company will act in
accordance with the Ministry of Communication's said requirement,
without any compensation or consideration.2. National roaming
and MVNO hosting -the Company must allow the subscribers of
the operators and the MVNOs with whom the Company has engaged in hosting
agreements for the provision of roaming services, to benefit from the 4G
services without discrimination with respect to the level of service
compared to the Company's subscribers.3. Technological upgrade
in theperiphery areas -the Ministry of
Communications has determined that the 4G network deployment will be
carried out in a deployment ratio of 1:1 between central areas and
periphery areas.4. Tariffs -the Ministry of
Communications has determined that until the completion of the
frequencies allocation, the Company will not be allowed to charge an
extra payment for 4G services from the population that will be provided
with the services.

Mr. Haim Romano, Partner's CEO, noted: "We are proud to be the first
company to provide its customers with 4G services with the widest
deployment. Partner's organizational vision is to lead in progress and
technological innovation and today we are pleased to fulfill again our
promise and to launch the first 4G network for the benefit of the public
in Israeli."

Forward-Looking StatementsThis
press release includes forward-looking statements within the meaning of
Section 27A of the US Securities Act of 1933, as amended, Section 21E of
the US Securities Exchange Act of 1934, as amended, and the safe harbor
provisions of the US Private Securities Litigation Reform Act of 1995.
Words such as "believe", "anticipate", "expect", "intend", "seek",
"will", "plan", "could", "may", "project", "goal", "target" and similar
expressions often identify forward-looking statements but are not the
only way we identify these statements. All statements other than
statements of historical fact included in this press release regarding
our future performance, plans to increase revenues or margins or
preserve or expand market share in existing or new markets, plans to
reduce expenses, and any statements regarding other future events or our
future prospects, are forward-looking statements.We have
based these forward-looking statements on our current knowledge and our
present beliefs and expectations regarding possible future events. These
forward-looking statements are subject to risks, uncertainties and
assumptions about Partner, consumer habits and preferences in cellular
telephone usage, trends in the Israeli telecommunications industry in
general, the impact of current global economic conditions and possible
regulatory and legal developments. In light of these risks,
uncertainties and assumptions, the forward-looking events discussed in
this press release might not occur, and actual results may differ
materially from the results anticipated. For further information
regarding the above-mentioned risks, uncertainties and assumptions and
other risks we face, see "Item 3. Key Information - 3D. Risk Factors",
"Item 4. Information on the Company", "Item 5. Operating and Financial
Review and Prospects", "Item 8. Financial Information - 8A. Consolidated
Financial Statements and Other Financial Information - 8A.1 Legal and
Administrative Proceedings" and "Item 11. Quantitative and Qualitative
Disclosures about Market Risk" in the Company's Annual Reports on Form
20-F filed with the SEC, as well as its current reports on Form 6-K
furnished to the SEC. We undertake no obligation to publicly update or
revise any forward-looking statements, whether as a result of new
information, future events or otherwise.

About Partner CommunicationsPartner
Communications Company Ltd. ("Partner") is a leading Israeli
provider of telecommunications services (cellular, fixed-line telephony
and internet services) under the orange™ brand and the 012 Smile brand.
Partner’s ADSs are quoted on the NASDAQ Global Select Market™ and its
shares are traded on the Tel Aviv Stock Exchange (NASDAQ and TASE:
PTNR). For more information about Partner, see: www.orange.co.il/en/Investors-Relations/lobby/