1 The career summary section of a résumé should provide the candidate’s ________.

objective for the job search

memberships, awards, certifications and licensure, and activities

list of personal references

major accomplishments, abilities, and attributes

2 Javier is an editorial manager at a publishing company. He wants to give one of his supervisors an “Employee of the Year” award. Which of the following supervisors should he choose if he is looking for an employee with a strong sense of caring?

Jenny, who helps her employees develop the skills that will allow them to advance

Jon, who sets short- and long-term deadlines for every project and meets them promptly

Paul, who is the best copy editor and proofreader in the department

Ayesha, who always takes on extra work to help the department meet its deadlines

3 Performing at the highest standards, not just for oneself, but for the team, for the supervisor, for the consumer, and for the company’s shareholders, indicates a sense of _________.

accountability

individuality

opportunity

future-orientation

4 Your coworker LaRita has asked you to review her slide presentation. You notice that it is difficult to recognize and process the most important ideas and information. To help her fix this, what will you recommend that she change?

She should limit her text to five words per line and three to four lines per slide.

She should include a compelling image every few slides.

She should choose dark backgrounds and text colors.

She should use bold or italics to highlight key ideas.

5 Lori is using secondary research to develop a business report. How can she write her report in a way that demonstrates originality in thought?

Generate her own conclusions and recommendations

Use the most current documentation guidelines

Adopt a methodical approach to decision making

Cite all her research sources

6 Your résumé should tell a story of:

the value can provide to a company

everything you have learned and done in your previous job

how you plan to improve your areas of weakness

your educational accomplishments

7 In order to focus your presentation on people, you should:

make individuals and groups the subject of your sentences

use a lot of “I” statements

include as many photographs as possible in your slides

avoid using presentation software or other technology

8 In the context of developing persuasive messages, which of the following is most likely to help you demonstrate a voice of competence?

adopting the tone of mass advertising such as over-the-top appeals

developing strong ideas in the interest of your audience

focusing only on logical appeals

using only emotional appeals in your persuasive messages

9 Rick is trying to schedule a video teleconference with colleagues at several locations. To do so, he needs to coordinate their schedules and also check to see if the company needs to invest in any additional resources to make it happen. By addressing coordination and resource issues, he is dealing with:

constraint

richness

immediacy

control

10 A mistake that many job applicants make while creating résumés is:

trying to display everything they do well

highlighting only a few of their abilities and attributes

neglecting to include areas they need to improve on

forgetting to include their hobbies and other interests

11 Bao is conducting a study that compares the cost of keeping print messages on file versus storing digital messages in the cloud. What aspect of communications relates to the storage of messages?

permanence

planning

coordination

constraint

12 A colleague asks you for advice on how to understand the audience of his persuasive message. Which of the following pieces of advice will you offer?

Wait until the message is perfected before choosing the right audience.

Focus on their values and not their needs.

Consider the psychological principles that impact people’s decisions.

Ask as few questions as possible to avoid annoying them.

13 Which of the following should contain all your research sources and should be provided at the end of your report?

the executive summary

citations

the reference list

table of contents

14 Which of the following is useful advice on conducting business across cultures with those who have limited English ability?

Use slang and jargon instead of literal language as much as possible.

Allow those with limited English ability enough time to process their thoughts into English.

Speak at your normal, regular pace instead of speaking slowly as this may be viewed as disrespectful.

Determine a person’s level of communication proficiency within the first few moments of your interactions with them.

15 _____ is the process of converting meaning into messages composed of words and nonverbal signals.

Filtering

Translating

Encoding

Decoding

16 Which of the following is a trait of individualists?

They communicate directly to efficiently deal with work tasks and outcomes.

They stay in relationships even when they are no longer mutually satisfying.

They tend to follow the perceived dreams and goals of the group as a matter of duty.

They tend to stay in contact with and work through extended networks.

17 Which of the following is typically included in the reviewing stage of writing an effective business message?

ensuring the communication is fair

identifying the primary message and key points

setting a positive and other-oriented tone

finding the needs of the audience

18 In the context of persuasive messages, validating your readers means that you are:

demonstrating a business need — a gap between what is and what could be

recognizing and appreciating others’ needs and preferences as legitimate

19 _____ noise occurs when communicators apply different meanings to the same words or phrases.

Cognitive

Psychological

Physical

Semantic

20 Which of the following is true of documenting secondary research sources?

Writers can use a variety of documentation systems, including MLA and APA styles.

Ideas that are summarized do not require documentation.

The only thing that has to be documented is a direct quotation.

Statements that are paraphrased do not require documentation

21 Gregor, who works at a textbook company, has put together a presentation proposing that the company save money by getting its images from less expensive stock photo sites. Gregor needs to present his idea to the executive committee. Considering the content of his presentation, which of the following people on the committee should he most try to influence?

The marketing director

The editorial director

The design director

The production editor

22 Which of the following is an example of projected cognitive similarity?

Rico assumes that all cultures are inferior to his culture.

Bill assumes that the cultural stereotypes shown in the popular media are true.

Deirdre assumes that other cultural groups have the same values as hers.

Elana assumes that no two cultures are alike in terms of values and norms.

23 In order to design your slides to facilitate ease of processing, you should:

use complex charts for complex information

limit your text to ten words per line

use at least one compelling image on every slide

provide as much information as possible on every slide

24 Vanessa has been assigned the task of creating an effective business message aimed at improving the productivity of the employees in her company. In the process of creating the business message, she studies the background of the employees, their needs, and priorities. To which step of the planning process for developing influential messages does Vanessa’s action typically belong?

Idea development

Audience analysis

Message structuring

Message review

25 Which of the following is true of competence?

It is often evaluated by one’s track record of achievements.

It increases when individuals focus on connecting with others.

It has grown less important in the post-trust era.

It is innate and cannot be gained through experience.

26 Which of the following facilitates a one-stop work space containing project and meeting information, shared files, and communication platforms?

texting

webinar

social networking

written messages

27 By doing audience analysis, Radika discovers that the people she will be giving her sales presentation to know very little about her product. Because of this, she is likely to decide to:

spend more presentation time informing the audience

involve them in her presentation

eliminate bulleted and numbered lists from her slides

use only emotional appeals in her presentation

28 One of the first tasks to accomplish when developing a presentation is to:

use headings to create a storyboard

gather content for an effective review

develop effective slides

understand the needs of your audience

29 Which of the following is an example of psychological noise?

Jenna’s boss does not take her complaint seriously because construction noise prevented him from hearing it.

Jenna’s boss does not take her complaint seriously because he thinks teenagers always exaggerate.

Jenna’s boss does not understand that when she says a product is “bad,” she means she likes it.

Jenna’s boss does not understand what she tells him because his hearing aid battery dies.

30 Which of the following is typically included in the drafting stage of writing an effective business message?

Which of the following terms best describes the process of sending and receiving verbal and nonverbal messages between two or more people?

2.

_____ is the process of interpreting messages from others into meaning.

3.

All outgoing messages are encoded and all incoming messages are decoded through:

4.

_____ is the component of active listening in which nonverbal communication plays a vital role.

5.

Reflecting is the component of active listening which entails:

6.

Which of the following communication trends is considered a barrier to effective listening?

7.

Which of the following statements about defensive comments is true?

8.

Which of the following is characteristic of high cultural intelligence?

9.

How do individualists differ from collectivists?

10.

Which of the following is a feature of low performance societies?

11.

The cultural dimension of assertiveness deals with:

12.

Which of the following is characteristic of people from low humane orientation cultures?

13.

In what way does caring help establish credibility in the business world?

14.

A _____ takes a stakeholder view that includes all groups in society affected by a person’s business.

15.

People can demonstrate competence by:

16.

Character can be defined as:

17.

Tess is the general manager of Choc-a-block, an international sweet-manufacturing company. She wishes to give one of her managers the “Employee of the Year” award, and one of her teams the “Stars of the Year” award. Which of the following teams should she choose for the “Stars of the Year” award if she is looking for one that operates in a high-trust environment?

Your supervisor wants to send a brief e-mail message, welcoming employees recently transferred to your department from different regions across he company, which are Brazil, Russia, India, and China. Create a clear and concise welcome message that would be appropriate for these groups of employees.

Research the communication style of each of the following countries:

· Brazil

· Russia

· India

· China

Transcribe the following welcome message for the employees from each country:

I wanted to welcome you ASAP to our little family here in the States. It’s high time we shook hands in person and not just across the sea. I’m pleased as punch about getting to know you all, and I for one will do my level best to sell you on America.

Complete the table below with your transcribed welcome messages. Also indicate whether each of the countries are more individualistic or relationship focused, and whether they are direct or indirect in their communication.

Select a company you are familiar with. Imagine that you work for the HR department of the company. You are tasked to develop a message to orient new hires to the company culture, process, procedures, and general information.

Compose a message for new hires using the three-step process outlined in Ch. 5 ofBusiness Communication.

CAREER CONNECTION: This activity connects to career by getting students started on building their resume.

Click on Resume Builder.

Build your resume.

Copy your resume to a Microsoft® Word document and submit it to your instructor. Make sure you include your introductory statement, which could be your career objective, qualification summary, or career summar

Include an APA formatted title page for the assignment.

Click the Assignment Files tab to submit your assignment.

Note. In Week 5 you will need to find a mentor, friend, or colleague and ask them to review and provide feedback on the resume. You may want to identify that person this week so you have time to provide them with the resume and receive feedback.

Complete the following two parts to sell the product or service to two different audiences.

Part I:

Write a message to persuade your boss to invest capital resources to develop the product or service for sale.

Include secondary research to support your argument and explain what you will do in case the selected product or service does not initially sell as much as expected. Cite and reference sources using APA formatting.

Select the appropriate channel for delivering your message based on context, audience, and purpose.

Explain why you selected the channel.

Note: Part I is the basis of your Week 5 Persuasive Presentation assignment.

Part II:

Write a sales pitch to sell the product/service to the end consumer. The sales pitch that you write could be part of a marketing campaign, which can be the verbiage for a commercial, a flyer, a message posted on social network, and so on. Make sure to identify the context, as per the examples, in which the sales pitch will take place.

Select the appropriate channel for delivering your message based on context, audience, and purpose.