Ok, I’m fed and thirsty for more knowledge and this afternoons keynote promises to be a good one. Moderated once again by Kevin Ryan with Mike Grehan of Acronym Media and features Matt Cutts of Google, Danny Sullivan of Search Engine Land, Tim Westergren of Pandora(ps RIAA please leave them alone), Robert Scoble of FastCompany.tv, […]

Second panel of the day is Pay Pay Conversation moderated by Anne Kennedy of Beyond Ink with Bryan Eisenberg of Future Now Inc. and Brett Crosby of Google The premise behind this panel is the effectiveness of your ongoing conversation with your potential clients that visit your site through PPC. Too many times visitors […]

2008 is proving to be a fruitful year for Web 2.0 and the election. Barack Obama, the current saviour du jour, is leading the way in embracing the web and us the ‘prosumers.’ Searching Google Trends on site stats for both McCain and Obama show the Obama site seems to have that gooey factor that […]

In an effort to keep you well informed of all things web marketing focused we have created a SEM blog Tumblr account. What is Tumblr? Well, think of it as cross between a blog and a twitter account. Or a cross between a vlog and a micro-blog. Too confusing? Think of it this way; another […]

How to Blog First thing you need to do is have an idea, this is crucial and will matter a whole lot in the success of your blog. If you are a client of ours you already have an idea on what your blog should be about – your business. Once you have your idea […]

Blogging & Why You Should Do It I think its time we address the 800lb Gorilla in the corner – Blogging. Some of us like to blog, some find it mildly annoying, some downright detest it and some don’t even know what it is or how to do it. Whichever category you fall in one […]

Scoble Wants You to Steal His Content Ever the maverick Robert Scoble is openly asking anyone and everyone to steal his content. Give him credit for or don’t he doesn’t care, well sort of. In a post that is refreshing to us that think sharing is better Scoble nails it on the head with his […]

Web sites respond differently from other advertising media for two primary reasons. The first is that web users are incredibly impatient. The second is that they are incredibly smart. The more we treat people on the web like they are impatient and smart, the higher the conversion rate from visitor to phone call or contact […]