With her head thrown back and her hair flying wildly in the air, the stunning star looks every inch the showbizzy A-lister.

And it wasn't just her adoring soldiers who were excited about the announcement.

Alongside the picture she shared on her Instagram account, Cheryl shouted: "I AM SO EXCITED!!! I couldn't wait to tell you. So I am showing you a sneak peek direct from the shoot for my very first Fragrance!!!"