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Amazon Holiday Insights Special Report – Top-Searched Toys

As we anxiously await the start of the holiday season, we compiled an analysis of toy categories, brands, and prices for the top-searched toys.

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Friday, October 24, 2014

With every passing year, toys remain as one of the top-shopped holiday gift categories on every shopper’s list. As such, retailers are already preparing for the onslaught of holiday shoppers who plan to get a handle on their toy shopping early this year.

We were anxious to do an analysis of toy categories, brands, and prices for the top-searched toys. We evaluated over 480-top SKUs selected by 360pi’s proprietary demand index based on online search activity and other key market factors.

Here are some of our most interesting discoveries on the top-searched toys over the past week.

Interested in our findings? Register for free Amazon Holiday Insights as they happen!

About the Author

360pi derives profitable insights from product and pricing big data to help leading omnichannel retailers, etailers, and brand manufacturers compete and win with shoppers. 360pi’s customer base accounts for over $US200 billion in annual product sales and includes Ace Hardware, Build.com, and Overstock.com, along with several Fortune 500 consumer products companies. With the majority of in-store purchases being influenced online, 360pi helps retailers and brands successfully navigate the multi-channel landscape with real-time insight into who is selling what, where, and for how much. Ultimately, 360pi customers make smarter decisions faster to drive increased revenues and margins across all channels.