We create experiences that connect your
brand to the people who matter most.

Experience Design Differently

Fireside is a professional agency dedicated to helping business and organizations
reach their goals using branding, design, marketing and web technology.

We work with startups, established business or not for profits to help them define
their message and creatively reach their target audiences. Our passion for design goes
beyond beautiful imagery and into the mind of the target audience. We believe good
design should solve real problems and position your brand so it stands out and
communicates the right message.

Our Expertise

Branding

Successful organizations live and die by the clarity in which their messages are
communicated. Branding is about giving your company a personality that can clearly
communicate your messages to the right people by providing brand experiences that
engage them and set you apart from your competition. Companies with strong brands
are perceived as more credible, win a higher percentage of contracts and have
higher staff morale. Get your company started right or pivot your current company
in a new direction with professional branding.

Marketing

Get your brand in front of the right people at the right times and convince them
that the value you provide is better than your competition. Marketing is not magic.
It's the result of the right strategy crafted, using the right information, carried
out by the right people. Companies end up wasting a lot of resources on the wrong
marketing solutions. Let us help you filter out the noise and focus your marketing
efforts in the right direction.

Web Technology

We live in a digital world. This doesn't have to be scary. We work with our clients
to help you create customized digital experiences for your company and your clients.
With so many people connected today, there are plenty of opportunities for any company
to develop creative uses for technology that your customers will love. Create unique
digital experiences, stay on top of maintaining and securing them and you are at a
large advantage over most of your competition.

Our Process

1

find your spot.

The first step is researching and analyzing your customers so that we can establish a focused goal/purpose of the experience we will be creating. The research we collect acts our compass and guides us along a creative journey to find the most ideal 'spots' for your business to flourish in it's respective marketplace.

2

gather and assemble.

Marketing and Design isn't as easy as picking up sticks. It's about a strategic gathering of fuels. Our fuels happen to be Art, science, data, instinct, teamwork, creativity and above all the ability to assemble it all in to one intriguing, enticing comforting experience.

3

build your fire.

Like building a fire we strategically build your experience in layers with our provided fuels (art, science, data, etc.). Whether our strategy says that your experience is to solve a problem or introduce an idea, the experience is always designed to achieve a specific set of goals. The final product which you might see, feel, hear, and maybe even taste is strategically designed by our very skilled and talented team.

4

watch it catch.

Once all of the components of your business have been designed and it's time to deliver it to the marketplace our marketing professionals will ensure that your business's target audience is being presented with the right experience. The flame has now become a fire/an experience, and you can enjoy watching it grow.

Let's Talk Projects

Your needs are unique and we remain versatile to meet our clients where
they are at. We can get involved to help you build or rebuild something
from the ground up or align with your current strategies to create
effective advertising in the form of website design, graphic design or
online marketing.

We are located in Orillia, Ontario but work effectively with customers
from all over the world. We'd love to discuss how we can work together
to create real experiences for you and your clients.