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Here's my take. Benson wants the team to appeal to all of Louisiana, so Brass and Krewe went out the window. Hey Benson, the rest of Louisiana sucks and gives $200 speeding tickets for going 5 mph over. Do Brass you fool!

Seriously. That is the dumbest reason to not like the name. Think it's stupid in and of itself? Sure. Fine. But think that for a millisecond no one will want to sign here because they dislike the name that much? Someone should slap the their face off.

Can't wait for 2 years from now when Pelican fans are like "man, remember when we got all worked up about Pelicans and claimed to never buy any merch? Look at us now, we got over it because we are reasonable people."

Trew 2 the Game: New column + podcast every Tuesday on BourbonStShots.com and Itsneworleans.com

"Carmello Anthony, you are now the face of the franchise named after underpants."
"Kobe Bryant, you are now a proud member of a team best represented by a moderately sized body of water."
"Deron Williams, welcome to the Nets! That thing that, you know, you throw the ball through. Why didn't we call ourselves the Hoops? That's just silly."
"Dwyane Wade, we hope that your shot will be just like our team name."

"Anthony Davis, it is time for you to gobble up the rest of the league like our namesake does to everything it sees."

But if they ok it though, will you then think to yourself, "well, I guess they don't care if this brand sells globally since they ok'd it"?

Yup either they don't care or they're taking a risk hoping it will be accepted everywhere outside of the gulf coast....but thats just my way of thinking I'm thinking of how the name and logo will effect not only the region exposure but globally because I want the team to be a destination for more than local sponsors and investors. Kinda like the Saints were able to sell the naming rights to the Superdome to Mercedes Benz instead of Louisiana Seafood Company.

"Carmello Anthony, you are now the face of the franchise named after underpants."
"Kobe Bryant, you are now a proud member of a team best represented by a moderately sized body of water."
"Deron Williams, welcome to the Nets! That thing that, you know, you throw the ball through. Why didn't we call ourselves the Hoops? That's just silly."
"Dwyane Wade, we hope that your shot will be just like our team name."

"Anthony Davis, it is time for you to gobble up the rest of the league like our namesake does to everything it sees."

"And not only that, in our belly our opponents will find a new definition of pain and suffering as they are slowly digested over a thousand years."

Can't wait for 2 years from now when Pelican fans are like "man, remember when we got all worked up about Pelicans and claimed to never buy any merch? Look at us now, we got over it because we are reasonable people."

I'll remember the day I checked twitter and got really really excited before hopping on hornetsreport to laugh at all the hate.

After being a huge supporter of this team for about 18 years...this hurts... a lot

I feel you. I feel bad for all of the people out of the country that loves the team and name just as much as us locals. I think it's a selfish name change but I don't really have an issue with the actual name