M&S says

Join M&S in supporting The Royal British Legion Remembrance commemoration with this enamel brooch from the Poppy Collection®. All profits, £4.50 from the retail selling price will be paid to The Royal British Legion Trading Limited which gives its taxable profits to The Royal British Legion (Charity No. 219279) and Poppyscotland (Scottish Charity No. SC014096). The donation will be given to either charity depending on where the product was purchased. For more information visit www.britishlegion.org.uk.