Made of the same blend but with more selected tobacco leaves, Tabacalera La Palma now also brought The Cubes to Europe. Jochy Blanco said, “For this limited release, we have made a selection of our best tobaccos and rolled it into four totally new formats”.

The 333 cubes that were launched to the American market at the IPCPR “flew away”, says Jochy Blanco. “And there’s no more than 200 hundred boxes intended for Europe, and then that’s it. Next year, we will do something different”.