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St. Vincent and the Grenadines vies to become premier tourist destination

The Tourism Authority for St. Vincent and the Grenadines (SVG) in the Caribbean has this week unveiled a new logo design. This is one element of a multimillion investment programme, which the government has put into place to become one of the Caribbean’s most sought-after tourist destinations.

“SVG is perhaps one of the best kept secrets of the Caribbean. It is time for the secret to be revealed,” explained CEO of the St. Vincent and the Grenadines Tourism Authority, Glen Beache. He went on, “Our 32 islands not only offer guests an incredible variety of experiences, they do so with their own unique flavour and beauty – from the black sand beaches of St Vincent to the multi-hued blues of the waters surrounding the Tobago Cays. Eco-tourists, those interested in aquatic pastimes, weddings and even those who just want to getaway and relax, SVG offers both quantity and quality. Through these projects we will greatly improve our ability to attract and host many more visitors to our islands.”

Other projects lined up to support the development of SVG include; the construction of the new Argyle International Airport by 2013, completion of the Harlequin Buccament Bay Resort on St. Vincent and a US$250 million upgrade of the Raffles resort on Canouan island, by the team behind Sandy Lane, renaming it the Canouan Resort. In addition, the new owners of the private island Petit St Vincent will be investing US$60 million on upgrading facilities and accommodation and there will also be 15 new tourist sites to open, through a European Union funded project.

The new SVG logo was created by Trinidad and Tobago-based advertising agency Lonsdale Saatchi and Saatchi and the design will figure prominently in the fresh SVG promotional material being created to publicise this large-scale tourism thrust.

For more information about St. Vincent and the Grenadines, visit: discoversvg.com