GS1 is a global organization dedicated to the development and implementation of global data standards and solutions for the supply chain. GS1 standards are the most widely used internationally.

The DataLase process features a patented ink that changes color on exposure to a low power CO2 laser for the high speed printing of variable information. Nutters task will be to ensure that GS1, both in the UK and internationally, are conversant in DataLases technology and its benefits, and will be instrumental in securing successful accreditation.

Nutters expertise in barcode scanning has been gained within the retail industry, having joined J Sainsbury plc in the early eighties, where he initiated the Barcode Quality function. He later joined Tesco Stores Ltd. and was instrumental in developing the Club Card as well as 250m other coupon promotions. Nutter was responsible for the implementation of barcode standards across 13 countries, achieving industry best scans in over 100 stores for Tesco. As a founder member of Major Retailer Bar Code Integrity Group at IGD, he also promotes best practice in the industry for a range of other organizations throughout the world.

Collaborating with Nutter for compliance to GS1s internationally recognized standards further demonstrates DataLases commitment to quality and the delivery of exceptional solutions to its customers. Accreditation will also allow the DataLase process to join the internationally accepted language of electronic identification and communication.

This process works by the application of the DataLase ink onto a specific area of the packaging, either by the converter using a standard printing process like flexo, or via a proprietary DataLase-coated tape. The pigment undergoes a color change reaction to form a positive contrast image or code once exposed to a computer controlled low level industrial CO2 marking laser.

About DataLase

DataLase, the originator of the award-winning DataLase process, is a fast growing technology company, providing patented, innovative laser marking solutions across a diverse range of sectors. With its headquarters in Widnes, UK, DataLase also has a significant US operation based in Atlanta, Georgia. The patented DataLase process is suitable for applications including product identification and anti-counterfeiting. The companys product range incorporates specialist solutions for primary and secondary packaging, as well as alternatives to print-and-apply labels. DataLase is also developing applications such as direct tablet and food marking as well as full color printing for the future.

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