An environmentally friendly and high utilization lipstick, comprising a cartridge assembly and a base (5). The cartridge assembly comprises a tube (1), a fork (2), a spiral (3), and an outer sleeve (4) that are sequentially coaxially sheathed from inside to outside; the outer side wall of the tube (1) is provided with a protrusion; the fork (2) is axially provided with a hollow guide slot matching the protrusion; the peripheral surface of the inner wall of the spiral (3) is provided with a spiral guide slot that spirally rises along the axial direction of the spiral (3); the protrusion can just be inserted into the hollow guide slot of the fork (2) and slidably embedded into the spiral guide slot of the spiral (3). The lipstick comprises a push plate (6) embedded in the tube (1) and a push rod (7) within the base (5); the bottom wall of the fork (2) is provided with an opening (20); the push rod (7) can run through the opening (20) and abut against the bottom of the push plate (6); the outer side wall of the push plate (6) is provided with protuberances (8); the inner side wall of the tube (1) is provided with at least two slots (9) provided from top to bottom along the axial direction of the tube (1); the protuberances (8) can be aligned with the at least two slots (9) respectively so as to locate the push plate (6) at different heights of the tube (1). By means of the lipstick, a lipstick material body can be run out to the maximum extent and a waste is avoided.