Google+ Search Boost Extends Beyond Google “Search Plus Your World”

There’s a great deal of hooplah online right now about the new Google “Search plus Your World” implementation that adds personalized search (with Google+ content front-and-center) as the default view for most searcher’s SERPs.

Almost all of the focus has (naturally) been on the heavy Google+ presence in the new personal search. But what many might be missing is that Google+ was already having a strong influence on the “pure” Google results…and it still is.

At 4:30 this afternoon, here’s what the Google results for “google+ guides” looked like for me, logged in to Google+ and in the personal search view:

Google Results in Personal Search

You can see that Denis’s post sharing my post is in the #2 position.

But next I searched the same phrase (“google+ guides”) in a different browser, not logged in to Google. And this is what I got:

Google Results Not Logged in to Google.

Notice that Denis’s post from Google+ is still in the #2 position (the top item is an ad).

Conclusion: Google+ has a lot of oomph in Google search results, even with the new personal search turned off. If you are a content producer and are on Google+, and you’ve been following my guidelines, and you’ve been building a good network that includes powerful influencers like Denis Labelle, you already know that Google+ needs to be a major part of your SEO and marketing strategy now!

—————

Want to take advantage of the new social-SEO revolution? Virante , already a leader in the SEO industry, is uniquely positioned to enable you to do so. We’ve been on Google+ since it’s first week, and we’ve been intensely testing and studying the best methods to get your business noticed, on Google+, search, and throughout the social web. Our contact info is in the sidebar. Let us know how we can help get you noticed!

Marketing Services

Get Started

800-650-0820

Angular can help you get the most out of your website. Simply fill out this form, and we'll get back to you with a free quote. No risk, no obligation.

NOTE: You'll need to have Javascript enabled to fill out this form. We're testing some new spam prevention techniques, and the current iteration requires Javascript to run. Email us via sales@angular.marketing with your inquiry.

Angular respects your privacy. We will never spam you or sell your information to any third party. Privacy Policy

Get Started

800-650-0820

Angular can help you get the most out of your website. Simply fill out this form, and we'll get back to you with a free quote. No risk, no obligation.

NOTE: You'll need to have Javascript enabled to fill out this form. We're testing some new spam prevention techniques, and the current iteration requires Javascript to run. Email us via sales@angular.marketing with your inquiry.

Angular respects your privacy. We will never spam you or sell your information to any third party. Privacy Policy