Marketing Activation

Deliver it

The cherry on top

Want more from us?

We can deliver. We have in-house design, photography, videography, social media management, website, digital marketing and SEO & SEM capability. And if you need something we can’t deliver we’ll put you in touch with our huge network of growth hackers, app developers, research geeks, experiential agencies, public relations champions and full service partners.

We also regularly collaborate with other agencies so if you’re a fellow marketing sort having a stalk, welcome. We’d love to work together.

What’s next?

Simply let us know in a quick email what service you’re after. We’ll send you a brief and once you’re done populating it, we’ll catch up for a free, 20 minute Skype chat, or if you’re local to Balmain, we’ll shout you a coffee. The briefing process itself is free and getting a quote costs you nothing. Plus, you get the chance to have a yarn with one of our specialist business development experts. We’re kind of hilarious but too humble to say so.

Naming

Having trouble coming up with a name? It’s a little more science than art. In our 2 hour naming workshop we crack out the coloured textas and the big sheets of paper and get creative. We get as many people in a room as we can and run through a series of exercises designed to get us closer and closer to the ONE. Our aim at the end is to have developed a name that is memorable, ownable and easy to understand.

Get creative with the fun stuff! We love telling a story visually. We go through an almost identical process with visual identity as we do with the linguistics. We start with the story.

Most business owners create their logos and their website, have a go and then realise that they should have started with the strategy. There is nothing inherently wrong with this approach if you can afford to make some mistakes, miss some opportunities and waste some time and money. There is something to be said for the starter start-up and nothing is more valuable than experience. We can’t take the moral high ground here. ALL of us have done it ourselves. However if you can’t afford to miss a beat, we suggest you complete our Business Backbone workshops first, then build your visual assets.

Already know your who, why and how? Get in touch, we’ll send you a brief and we’ll get cracking on creating thoughtful, considered visual brand assets that stand out and tell a story.

Design

Local Area Marketing

New to the area? Looking for local leads? We have some good news and some bad news. Local Area Marketing is both the easiest and hardest thing you’ll ever do. To do it well requires all the same big picture thinking as any other business. And to execute requires grunt work.

We love local area marketing. We can help you build a plan to put your event or venue on the map and we can help you do the legwork. Send through some details and we’ll provide a quote.

Spend enough money and you can convince anyone to take a look at what you are offering. However it’s not until you build emotional connections with them that they’ll be convinced to come in close, to care about you and to visit you more than once.

Great stories make people feel something.

When we build our social media strategies we stick to the fundamentals of story structure. There are scenes, characters, fears, broad themes, a beginning, a middle and an end. In loop form. We step back, clear away the overwhelm and make the big decisions about channel selection and role upfront. Then we implement tools and shortcuts to take away the overwhelm and pain. We can even use our in-house content creators and social media managers to take it off your plate completely.