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hellofresh.de

Main Country

Germany

Main Category

Food & Personal Care

Launch year

2011

hellofresh.de, operated by HelloFresh Deutschland SE & Co. KG, is an online store with nationally-focused sales. Its eCommerce net sales are generated almost entirely in Germany. With regards to the product range, hellofresh.de specializes in the “Food & Personal Care” category, particularly in the area of “Food & Beverages”. The online store was launched in 2011.

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Company

HelloFresh Deutschland SE & Co. KG

Revenue analytics

hellofresh.de: eCommerce net sales growth
All net sales after deduction of returns generated by hellofresh.de via a digital channel
in 2017 and recent calender years (first party sales)
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Global Net Sales Growth

Growth 2017 / 2016

hellofresh.de: eCommerce revenue split by category
Share of eCommerce net sales by distinct product categories based on the products hellofresh.de is offering
Read more

100%

Food & Personal Care

Food & Beverages

Personal Care

0%

Electronics & Media

Books, Movies, Music0%

Consumer Electronics0%

0%

Fashion

Apparel0%

Bags & Accessories0%

Footwear0%

0%

Furniture & Appliances

Furniture & Homeware0%

Household Appliances0%

0%

Toys, Hobby & DIY

DIY, Garden & Pets0%

Hobby & Stationery0%

Sports & Outdoor0%

Toys & Baby0%

0%

other

Note: Due to roundings, the sum may be higher/lower than 100%.

Source: Company website, Statista analysis

hellofresh.de: eCommerce revenue split by country
Share of eCommerce net sales by country hellofresh.de is shipping to

Source: Statista analysis

hellofresh.de: Marketshare and competitors in the Food & Personal Care Market in Germany
In-depth analysis of this online store's most important countries:
eCommerce net sales generated by hellofresh.de are featured
on category-level in comparison to the market and top competitors

In the Food & Personal Care
market in Germany, hellofresh.de
generates US$300m - US$400m in 2017.
Therefore, hellofresh.de accounts for
10% - 15%
of eCommerce net sales in the market.
In regard to competitors, hellofresh.de is
ranked #
in this submarket with
, , and
being the market leaders.