Marketing Forum

Free attendance for British BIDs members. £75 for non-members.

Event: British BIDs Marketing Forum

Date: 27th July 2017, 9.30am – 12.30pm

Venue: Jones Lang LaSalle, Warwick Street, London

This Marketing Forum is aimed at Marketing & Communications professionals working in the BID industry.

We will be joined by Rob Manning at Jacob Baileywho will be presenting the forthcoming changes in data protection law. Rob will explain how and why BIDs need to prepare and adapt to these changes, and what and when it is required. All BIDs hold databases of the businesses which fund them but many will also hold ‘consumer’ data which they collect to promote offers, events and more. This presentation and discussion is crucial to ensure you plan and action the new data protection laws in time.

We will also be joined by Kaye Walker from Jones Lang LaSalle who will be talking about the importance of establishing good relationships and collaborating with major assets within BIDs, mainly shopping centres. They will be exploring how this can be achieved and how major assets should be engaged, accompanied with some good practice examples. Read Kaye’s brief biography here.

Time will be allowed for networking and for delegates to pose questions to the group on any issues they are encountering.