So – you’re a business owner or marketer that is considering purchasing mobile ads to further your sales efforts, or perhaps to increase awareness of your brand? Congratulations on making an excellent decision! However, buying ads is just the beginning and unless your business is capable of converting and monetizing all of your new traffic you may end up making … Read More

Whether you’re a long-time mobile advertising guru or you’re new to the world of mobile ads, you’re probably interested in the ability to target prospective new customers based on their physical location – something that mobile phones make far easier than other forms of advertising. One key piece of advice, however, is that local ad campaigns need to be a … Read More

Mobile MarketingMaking the Most of Local Ad Targeting for Mobile Traffic07.09.2012

We recently launched our latest innovative new feature for advertisers on our mobile ad network, the new Visitor Match tracking function, which provides a method for the tracking of mobile conversions quickly, conveniently and automatically. The new Visitor Match feature is designed to work across a broad spectrum of platforms including the popular Android and iTunes application stores, allowing our … Read More

It was wonderful to learn that LeadBolt had earned the top place on Anthill’s SMART 100 Readers’ Choice Index. When asked by Anthill whether we could share ‘the secret to our success’ — how we had attracted over 4,000 Facebook ‘Likes’ — the first thing I felt compelled to explain was the purpose and function of our organisation, beginning with … Read More

MarketingReaders’ Choice winner LeadBolt on the power of an empowered customer base05.31.2011