Labbit is a rabbit character created by famed pop artist and Kidrobot Chief Creative Officer, Frank Kozik. First featured in Kozik’s famous nineties rock poster art, the Labbit was brought to life by Kidrobot. As the story goes the character was originally supposed to be a Smoking Rabbit, but the Japanese manufacturer misprinted the packaging to say 'Smorkin Labbit. From then on it became known as a Labbit. Most famous in the original smorkin’ labbit variety, Labbit can also be found sporting a handsome ‘Stache and even the occasional beard. His shape and signature "butthole" remain the same, although his color, facial expression, existence of a mustache or items in his mouth vary.