My dearest friend from college, Kristan, has spent much of our friendship lovingly prodding me to take care of my appearance — via makeup tips, wardrobe audits, encouragement toward adopting a basic skin care routine, etc. Much the way I view my floors — “With a good scrubbing, that tile will really shine!” — she’s long been adamant that a little TLC could do wonders for my complexion.

Alas. Clean floors and counters bring me joy, but for most of my adulthood, I just haven’t found it within myself to invest time and money into my own appearance. Then I turned 40, and a close look at my reflection led to an unsettling series of revelations. I have perpetually dry skin despite my high-humidity environment, irritating monthly breakouts, patchy redness on my cheeks and fine lines around my eyes (OMG).

I realized Kristan had been right all along — skin care was worth my attention. The proof was staring back at me in the mirror.

Now, in fairness to myself, it’s not like I’d neglected my skin completely. For years I’d bounced around between organic or natural daily moisturizers. I’m a label-reader, so though I never loved any of these products (and they clearly weren’t working for me given the state of my complexion), I stuck with my lotion strategy. After all, these were nontoxic — that’s worth something, right?

For a while, I was generally OK with this half-truth. But when my 30s ended, it was time to get real. With those lines around my eyes, smiling suddenly felt like a high-stakes game. Because my skin felt so parched and brittle, I was certain any expression of emotion would be permanently etched into my face. I needed to make a change.

So, I took a deep breath and plunged into the murky and expensive world of serums. Being new to this level of skin care (and a little bitter about having to undertake this journey in the first place), I didn’t know what I was looking for, which made the shopping process unpleasant and tedious. Researching these potential cures-in-a-bottle — vetting their ingredients, reading their claims and poring over online reviews — was about as much fun as listening to Uncle Jim drone on about his wine collection during family dinners. And no matter how much money I spent, I got mixed results. Sometimes these products left me feeling greasy; other times they had no effect at all. Regardless, I used every last drop because I’d spent my family’s money on this higher-priced product. Always I cursed my inability to get the skin I wanted.

Countless disappointments later, I thought I had three options — live with new wrinkles, shell out big bucks for not-so-nontoxic treatments, or train myself not to smile.

But then, my employer developed a skin-care line, and I decided to give serums one more try.

Life’s Abundance doesn’t mess around with iffy ingredients, and we pride ourselves on selling products that deliver on their promises. And guys, this product delivers. I introduced Life’s Abundance Serum into my routine without changing anything else. After a week of once-daily use, the redness on my cheeks was completely gone! I have small pores to begin with, hence the dry skin, but they’ve tightened up and smoothed out even more. I feel like my skin looks flawless! Plus, I am delighted to report — NO monthly breakouts! I’ve now found a balance using the serum two to three times a week, and the Life’s Abundance Facial Moisturizer on the other days. And, shout out to all the other label-readers out there: This formula is 100% botanical. Read it and leap!

Bottom line: If my complexion was smooth, plump and even-toned when I was 20, I didn’t appreciate it. But, I sure do now.

Joyce Hoffman

10/29/2018 8:15:47 PM |

I can totally relate to this (except I'm older)! I thought my skin looked pretty good and attributed that to good genes and a decent skincare regimen. But when these products were released, I committed to using them exclusively for 30 days to see if they made a difference. WOW. I love how my skin looks and feels!