Please see the exciting news release below sent by the Berkshire Hathaway HomeServices Corporate Real Estate group regarding a new advertising campaign plus partnering with HGTV ‘s popular show ‘Fixer Upper”. The really exciting part is a $50,000 Sweepstakes in conjunction with the show. We all urge Clients and local residents to register for this Sweepstakes for a chance to win $50,000 towards a home improvement project. I hope all of my clients will enter this sweepstakes as wellas local residents and who knows who will win? See the link below in the News Release and Good Luck.

Campaign focuses on brand awareness, agent expertise and consumer diversity; $50,000 Sweepstakes announced in conjunction with HGTV and hit TV show Fixer Upper

Houston/Katy, TX 3/30/2015 – Berkshire Hathaway HomeServices, part of the HSF Affiliates LLC family of real estate brokerage franchise networks, and Berkshire Hathaway HomeServices Anderson Properties have launched a new national advertising campaign to increase brand awareness and demonstrate agents’ expertise through the real estate process.

The multi-media campaign, produced by BBDO Minneapolis, positions Berkshire Hathaway HomeServices as a brand that’s “Good to know” when selling or buying homes. It features apoignant television spot that captures the emotional gamut of the home-sale process. The spot, titled “Calls,” includes vignettes of home sellers who get the call from their Berkshire Hathaway HomeServices agents with the news their homes have sold.

“You immediately sense clients’ relief, excitement and elation as they receive and share the good news with loved ones,” said Gino Blefari, CEO of HSF Affiliates. “Our message captures the honesty of the selling process and demonstrates the true value of our knowledgeable agents.”

The campaign casts a diverse set of home sellers to ensure the commercial reflected real-life experiences and emotions, including a single mother, empty nesters and same-sex partners. “We celebrate the diversity of our clients,” explained Kerry Donovan, Berkshire Hathaway HomeServices vice president for Marketing. “Berkshire Hathaway HomeServices is in business to help everyone with their real estate goals and dreams.”

The campaign launches March 16 with 30- and 15-second spots airing on HGTV, along with print and digital segments in industry trade publications. As part of the campaign, Berkshire Hathaway HomeServices will sponsor HGTV’s popular show Fixer Upper featuring remodeling and design pros Chip and Joanna Gaines, and will launch the Berkshire Hathaway HomeServices $50,000 Sweepstakes in conjunction with the show. From March 30 through mid-June, viewers simply register atwww.50kFixUp.com for a chance to win $50,000 toward a home improvement or renovation project. The prize will include a design consultation with the Gaineses.

Finally, the Gaineses will appear in specially produced short videos featuring design and renovation tips to maximize home-sale potential. Those tips will appear on HGTV and related digital properties.

“We’re excited to be featured on HGTV and work with Chip and Joanna Gaines,” said Donovan. “HGTV is incredibly popular among our key demographics and Chip and Joanna have one of the hottest shows on the network. We anticipate another big step this year for Berkshire Hathaway HomeServices’ brand awareness.”

About Berkshire Hathaway HomeServices Anderson Properties

About Berkshire Hathaway HomeServices

Berkshire Hathaway HomeServices, based in Irvine, CA, is a real estate brokerage network built for a new era in residential real estate. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity. Visitwww.berkshirehathawayhs.com for details.

Irvine, CA-based HSF Affiliates LLC operates Berkshire Hathaway HomeServices, Prudential Real Estate and Real Living Real Estate franchise networks. The company is a joint venture of which HomeServices of America, Inc., the nation’s second-largest, full-service residential brokerage firm, is a majority owner. HomeServices of America is an affiliate of world-renowned Berkshire Hathaway Inc.

Prudential, the Prudential logo and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities, and are used under license with no other affiliation with Prudential.