Mr Michael Crossman MA

Principal Teaching Fellow

Mike Crossman is a Principal Teaching Fellow in Marketing within the Southampton Business School.

I came to Southampton having accumulated a wealth of business experience focused on customer experience design and delivery. This has ranged across almost every business sector from travel and entertainment through to government, healthcare and utilities. Currently, I combines teaching with an active consultancy primarily dealing with the challenges of customer experience in the Omni-channel world.

Research

Teaching

Contact

Research interests

My research interests focus on the intersection of digital technology and customer experience, particularly within the context of omni-channel marketing.