I sat down with this book and a big cup of coffee on a
Saturday morning and prepared to trudge though what I was sure
would be a boring read because I find heating systems more interesting than bookkeeping. But Ellen
immediately grabbed my attention with her wonderful style of
storytelling and she held it for hours. She made the numbers come to life
with tales of people who had made it in business (and people who had not). I finished the book and came away with a new appreciation for accounting and bookkeeping, and it didn't hurt a bit. This book is about keeping score, and keeping
score can be fun. Ellen helped me see that for the first time. Everyone
who runs a small business should read this book because Where Did The Money Go? is a very good question to ask.