March 28, 2007

Over the past few weeks, I've come to liken the blogosphere to a high school cafeteria. At one table, we have the A list marketing/PR bloggers - Jaffe, Armano, BL, Godin, Rubel, etc. At the next table over, the other well knowns like Scoble, O'Reilly, Om, Doc, etc. The cycle continues throughout the cafeteria as likeminded bloggers congregate around one another. Sure, there are some who wander the room and sit at other tables, but one could essentially silo the blogosphere into groups (or dare I say it, cliques).

Me... I'm down the hallway, around the corner behind a desk waiting to get into the cafeteria. Don't get me wrong, I'm ok with that. Every blogger needs to earn their seat at the table. However, I wonder what it must be like for the A listers? I eamil Jaffe and leave comments on A list blogs as often as I can and have never received a response. Once can only assume that they must be getting pummeled with requests, emails, tweets, etc. One also wonders how much of their communication is spent with the unknowns or the other people at their lunch table.

I must admit, I was excited when Scoble chose to follow me on Twitter. It was the first time I felt like someone respected was listening (well, that and when Curt Schilling checked out my blog and the Marketing team at Diesel contacted me).

So, I am curious. Will the cafeteria need to be expanded to accomodate more tables, or will there always be a long line outside waiting for the sloppy joe's? I've enjoyed reading some of the more obscure blogs (it is part of my job) and hope that the A listers are taking an opportunity to see what other perspectives are out there. I know for a fact that there are some amazing blogs out there that no one is talking about, linking to, or twittering on.