Google is Serious about Marin Real Estate Search

Google released their real estate search engine about a year ago but on Monday they took a huge leap toward becoming one of the web’s most trafficked real estate search engines.

On Monday, Google Maps published an article: Improving Real Estate Search on Google Maps. In it they have discussed some enhancements that improve the entire site. They have added more markers on the page and also a more intuitive search interface.

What does this mean for Marin Real Estate?

We feel that Google’s real estate search does serve a purpose. It is nice to view listings in Google’s familiar “Maps” interface and it is fun to see how many listings are available in your area but, like Zillow and Trulia, Google Real Estate search is still limited by the data it receives. Google, like most Real Estate search engines relies on “feeds” to get current listings, not on an MLS database. It would simply be too expensive for Google to pay every MLS company in the world for access to their information so as a result the data can be flawed or out dated.

We recommend checking multiple sources and not using just Google. Our Advanced Marin Real Estate search engine is linked to Bareis MLS in Marin County which is the same data that most realtors use when they are doing diligence for their clients.

Even with all of the real estate search technology that has bombarded buyers in the past few years, nothing substitutes a professional local Realtor. Why? Check out the “How to Choose a Marin Realtor” section of our site for more answers.