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Kulanu Deputy Minister Michael Oren insinuated later Sunday that Israelis should boycott the purchase of French goods in light of Paris’s decision to label products made in Judea and Samaria and the Golan.

“France is labeling Israeli products from Judea, Samaria, and the Golan. Israelis should think twice before buying French products,” Oren, Israel’s former ambassador to the US, wrote on Twitter late Sunday.

Oren’s remarks came days after the French government implemented a new regulation that mandates products from Jewish communities of Judea and Samaria must be labelled as such, and not as “Made in Israel.”

On Monday, France’s newly-appointed Ambassador to Israel Helene Le Gal replied to Oren saying, “so you are calling for boycotting French products when in France boycotting Israel is punished by law?”

The Twitter exchange occurred after Israel on Thursday night lashed out at France over the labeling directive, saying it was troubling that Paris opted to single Israel out, and ignore 200 other territorial conflicts around the world.

“The Government of Israel condemns the french government decision to implement European Commission directives regarding Israel products originating beyond the Green Line,” read a Foreign Ministry statement.

The French directive was adopted in accordance with guidelines on the matter issued by the European Commission in 2015.

The EU’s adoption of these guidelines last year infuriated Israel, and led it to suspend diplomatic contacts with the EU regarding the Mideast diplomatic process.

Oren, a stringent opponent of such labels, also protested the EU guidelines on labeling products from Judea and Samaria.

In November 2015, Oren went to a supermarket on Emek Refaim Street in the capital’s German Colony neighborhood and placed blue EU stickers on crackers, cookies and beer from Spain, France and Germany to protest the pending publication of guidelines to enable EU member states to place consumer labels on exports from east Jerusalem, Judea-Samaria and the Golan Heights.

“The EU decision to label Israeli products is anti semitic,” Oren said. “There are dozens of border disputes and ‘occupations’ in the world but the EU decided to single out Israel. They are not labeling products from China, India or Turkey – only Israel.”