Hyderabad: The trailer of first ever HoRomedy (Horror, Romance, Comedy) web series “Deyyam Premalo Padindhi” was released today in “SillyTube”.

Hyderabad based digital media and entertainment startup SillyMonks “Deyyam Premalo Padindhi” will be the first among the 6 webseries the company announced to release recently.

A sequence of 10 Telugu webisodes with English Subtitles of 14 minutes for 10 weeks “Deyyam Premalo Padindhi (DPP) will be on YouTube every Wednesday at 5 PM exclusively on SillyTube. There will also be special promotion episode every Monday on DPP viewers can catch up with.

Sanjay Reddy

“We believe the story (DPP) is very compelling and deals with an unfamiliar love story that has a beautifully scripted Horror-Romance-Comedy concoction” Says Sanjay Reddy, Managing Director of SillyMonks. Every element in the film is dealt with uniqueness including the characters, including its music that introduces first time 1 Pallavi and 3 full Charnas, never experimented even in Television.

“There is a huge audience for webseries and we want to take the first big leap” Sanjay said. We found unprecedented success in our earlier super hit first telugu web series ‘MuddhapappuAavakai’ in collaboration with Pink Elephant Pictures that made a record breaking 13 million + views in YouTube.

VC Sekhar

Dayyam Premalo Padindi will be a milestone in the history of Telugu web series. An Unexplored tale of love between a devil and a human, this Horror-Romantic-Comedy (HoRomedy) is an unfamiliar genre on YouTube. The success of this web series would surely open up many avenues for trend setter genre and talent, V.C. Sekhar – Creative Head SillyMonks states.

The story and screenplay of “Deyyam Premalo Padindhi” is done by award winning director Chandrasekhar Velagapudi. The star cast includes very talented television VJ artists Karan, Dolly and Anusha.Music composer Jayasurya has taken great interest to develop a musical theme that is smooth, flowing and well balanced taking up the moulding of the pallavi and charanas from depth to height. This debut web series by SillyMonks is executive produced by Sri Madhuri Entertainments.

Though, Deyyam Premalo Padindhi is tailor-made for the young, internet-savvy, urban YouTube audience only that boasts 120 million monthly active page visits, the producer SillyMonks, is keen to explore other platforms as well. We are constantly seeking to innovate and explore more opportunities. We’ve just started off and we are eager to experiment. Sanjay Reddy added.

Explaining the market opportunity Sanjay stated “It’s a huge market opportunity and the vast success of webseries from Bollywood like Bang Baaja Baaraat, Pitchers and Permanent Roommates validates its potential that is consistently growing.” There are 463 million (35% of India’s population) and growing number of people online in India now hungry for alternative entertainment to consume on the go coupled with YouTube’s option of watching videos when offline have given a big bolster to web content consumption over the internet medium.”

Sillymonks marketing plans and strategies for the web series are in place already. The company has roped in big names from the Telly Tube and YouTube entertainment to collaborate with them on this web series the next 5 are under pre-production stages.

Currently, SillyMonks Multi Channel Network (MCN) delivers approximately 100 Million + views in a month and addresses a social audience of 16+million followers across various social media platforms.