Marielle-Audrey Payaud

Lyon
Professor

Professor at iaelyon School of Business, Jean-Moulin University, Her teaching is in the field qualitative research methods, CSR and corporate strategy. For the past seven years, her research has been mainly dedicated to corporate social responsibility and management of BoP strategies. She developed a survey methodology as well as a model and proposals that have been field-tested during research-based interventions or during assignments in companies. She is the author of numerous articles and books, most recently “La contribution de la RSE aux ODD de l’ONU. Cadre d’analyse et propositions pour les pouvoirs publics des pays les moins avancés”, Revue Française de Gestion, vol.40 (245), 2015, co-written with A.C. Martinet and 100 fiches pour comprendre la stratégie d'entreprise, Bréal, 5th edition, 2017, co-written with J.-L. Magakian. She has supervised and led 3 doctoral dissertations to completion, and has participated in numerous thesis juries.