Why You Need a Web Designer Instead of a Website Builder

When looking to take your company online, one of the first things you’ll have to consider is whether or not you want to work using a website builder or hire an experienced web designer. Before the days of Google and Amazon ruling the Internet, most people didn’t think twice about working with a web development team to ensure their brand and company were represented well online. But in the new digital age, it can be very tempting to give it a try on your own. With so many recent advances in technology, website builders can be a useful tool for many people looking to break out online but most often, going with a website designer is the right choice.

Should I Work with a Web Designer or Website Builder?

When considering your different options for bringing your brand online, there are a few key factors to keep in mind.

What’s Your Budget?

Many people falsely believe that working with an experienced website design team will drain their marketing funds but in reality, it can be more cost effective in the long run. If you have even a mid-sized budget, going with a pro will be much more beneficial to your success rate online. Additionally, don’t be afraid to do your research and request a quote when narrowing down your choice to make sure that you’ve found the right team to handle the job.

Avoid Amateur Deals

Have a friend of a friend of a cousin that is really good at building websites? If a deal sounds too good to be true, chances are that it is. While you could definitely find room in your budget for a “friends and family” deal working with an amateur web designer, if your chosen team doesn’t actually do web design for a living, it’s time to look elsewhere.

Your Bottom Line

Website builders are designed to help people build more conventional websites. In many cases, convention isn’t necessarily a bad thing but when it comes to making a big impact for your brand —convention is often best left behind. While every website should cover the basics like a description of services, location and contact information, producing high-quality content increases your chances of conversion, ranking high on search engines and so much more. While a website builder can get you online, a website builder can help you reach your goals.

Bring Your Vision to Life at JLB Works

Are you ready to break into the digital marketing arena with a bang? The experienced team at JLB Works is ready to help get you there. While you may be tempted by the affordability of website builders, chances are that you’ll need more to make a splash online.

With years of experience working with the top companies in the greater Nashville, Franklin and Brentwood —we have everything it takes to design your dream website. For more information on working with our web designer in Nashville, TN, be sure to visit JLB Works online today and request a quote.