This is the third part of a 3-part series. Click here for part 1 and click here for part 2. Maybe email sounds boring compared to the undoubtedly sexier allure of social media… But did you know that email marketing generates — on average — $44 of ROI for every...

This is the second part of a 3-part series. Click here for part 1. Maybe email sounds boring compared to the undoubtedly sexier allure of social media… But did you know that email marketing generates — on average — $44 of ROI for every $1 spent? That customers...

Email marketing? REALLY?! Email marketing is so 2009… Why do we need to bother with email marketing when today’s businesses have Facebook, Twitter, LinkedIn and Pinterest to help us make money? Maybe email sounds boring compared to the undoubtedly sexier allure of...

If you fail to handle a money objection correctly, you will lose out on any chance at making the sale. Liz Wendling, Business Consultant, Sales Expert and Owner of Insight Business Consultants, says price objections are the most frequent of all objections. If you are...

by Sabrina Risley Who is your competition? Have you ever thought about it and identified who they are? For some, thinking about their competition brings up a surge of negative energy. Some feel threatened to be at the same networking event with their competition....

by Sabrina Risley Creating the perfect “elevator pitch” is something that many business owners and professionals fret over. If you’re stuck in elevator pitch rut, here are a few things to consider to craft a message that will produce results. First things first,...