Road ID Signs Ultra Marathon Man Dean Karnazes

Erlanger, KY- Road ID, manufacturer of the premiere line of identification gear for outdoor enthusiasts, is proud to announce its partnership with endurance athlete phenomenon Dean Karnazes. Karnazes joins an elite team of Road ID athletes, including two-time Ironman World Champion Craig Alexander and professional cyclist Levi Leipheimer, as they promote a safety-conscious approach to outdoor activity. Recently named one of Time Magazine's â€œTop 100 Most Influential People in the World,â€ Karnazes is a passionate advocate for healthy, active living, and his impressive endurance achievements inspire people of all ages to be the best that they can be.

Karnazes has made Road ID a staple of his training, racing and day-to-day activity. The Wrist ID Elite and Fixx ID are his preferred styles for daily training and around town, while his Wrist ID Sport is a fixture on all of his epic competitions.

Hailing from Southern California, Karnazes displayed an adventurous spirit at a young age: hiking rim-to-rim-to-rim across the Grand Canyon and climbing Mount Whitney as an 11-year-old. After a 15-year hiatus from running, he celebrated his 30th birthday with an impromptu all-night, 30-mile trek in his underwear and tennis shoes.

ADVERTISEMENT

Thanks for watching!

ADVERTISEMENT

Thanks for watching!

ADVERTISEMENT

Thanks for watching!

Since that fateful day Karnazes has participated in some of the most mind-numbing challenges around the world and is the winner of the Outdoor World Championships (2000), the Badwater Ultramarathon (2004), and the 4 Deserts Race Series (2008).

â€œMy partnership with Road ID is a natural collaboration,â€ Karnazes said, â€œBecause we maintain a similar philosophy of promoting the exploration of the outdoors. Wearing a Road ID gives my family and me, the peace of mind that if anything happens to me when I'm miles from home, they will know about it. It's added protection that everyone should have.â€

Recently he completed 50 marathons, in 50 states, over 50 consecutive days in an effort to raise awareness about the importance of healthy living. In 2007 ESPN awarded him an ESPY for â€œBest Outdoor Athleteâ€ and his first book, Ultramarathon Man: Confessions of an All-Night Runner, was a New York Times best seller.

Edward Wimmer, Co-Founder of Road ID, said â€œDean is an exciting addition to the Road ID team. His passion for running and pushing the limits of his body are an inspiration for people across the globe. He will be a strong voice for us in the running community about the importance of wearing ID.â€

Road ID was born in the fall of 1999, when Edward Wimmer was training for a marathon and had a close encounter with a motorist. His father, Co-Founder Mike Wimmer, had voiced concern regarding the fact that he did not carry ID during training. The near miss was the catalyst for the creation of wearable ID gear for outdoor enthusiasts. Road ID now offers a variety of models including the Wrist ID Sport, the Wrist ID Elite, the Ankle ID, the Shoe ID, and the Fixx ID (necklace) and is a staple for professional and amateur athletes alike. For more information about Road ID or Dean Karnazes, log onto www.RoadID.com/team.

San Francisco, CA-Road ID, the premier manufacturer of athletic identification gear, has retained San Francisco-based OutsidePR to implement a national public relations outreach campaign. The work for Road ID will help educate outdoor enthusiasts about the critical need to wear ...read more

San Francisco, Ca â€“ August 24, 2010 â€“ Road ID today announced that it raised an astonishing $50,188 for charities in July, using a marketing campaign tying together its Tour de France advertising with a powerful social media component.The funds were raised in an online ...read more

This edition of SNEWS® Live is brought to you by The North Face [advertising_display billboard_name="|Podcast_TNF_Billboard|" number_to_display="|3|"] SNEWS® Live: Ultra distance runner Dean Karnazes wants to inspire America to go out and get some exercise. So to prove the point ...read more

The North Face, the world's premier supplier of authentic, innovative, and technically advanced outdoor apparel, equipment, and footwear, today announced The North Face Desert Grand Slam, in which The North Face Endurance athlete Dean Karnazes will attempt to complete the world's ...read more

Road ID, the manufacturer of the premiere line of identification gear for cyclists and outdoor enthusiasts, is stoking the first-ever Tour de France Madness by funding a one million dollar prize for anyone filling out a “perfect bracket” for the upcoming Tour. Visitors to ...read more

Berkeley, CA â€“ GU Energy Gel is proud to announce that Olympic Marathoner Magdalena Lewy Boulet has entered a long-term sponsorship contract with GU as her exclusive energy gel and sports drink supplier.Magdalena, known as "Chewy Lewy," impressed the running world at the recent ...read more

Erlanger, KY â€“ (July 7, 2010) â€“ When Bob Roll gets excited during his hosting duties for the U.S. broadcast of the Tour de France, his gestures become as expressive as the Italian racers he's describing. And on his wrist is a signature identification product familiar to many ...read more

Road ID, manufacturer of the premiere line of identification gear for outdoor athletes and enthusiasts, kicked off a major new marketing and sales initiative with the launch of their mobile engraving unit. Dubbed the “Roadshow” -- a Road ID mobile design and retail center that ...read more