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We’ve seen Omnichannel Marketing in action across a wide range of companies and we’re convinced that marketing teams need to move to a customer-centric model. In this eBook, we’ll help you do exactly that.

To help forward-thinkers find success with marketing and sales ops, we’ve developed a comprehensive framework that defines the pillars and core responsibilities of Revenue Ops and will encourage innovative companies to build a world-class Revenue Ops
organization.

Today’s networks support more applications, traffic, users, and devices than ever before – a trend that only increases on a daily basis. At the heart of all IP networks live core network services, like DNS, DHCP, and RADIUS that are crucial for keeping traffic flowing, users connected, and applications available.

Terry Bass, V Series and OpenVOS Product Manager, discusses the arsenal of industry standard and open source applications available today on OpenVOS that make UNIX and Linux programmers immediately productive on the world’s most reliable operating system. VOS is now OPEN.

Download this whitepaper and learn:
• What attribution is and why it’s important
• Challenges faced by today’s marketing organisation
• How to measure and report on all purchased media
• How to implement flexible tracking methodologies

Download this guide and learn:
• The main concerns guiding purchasing decisions in the performance marketing space
• A comprehensive overview of the major features offered in today’s marketplace
• The differences between SaaS, affiliate network, and in-house solutions
• Guidance in selecting a solution to fit your business objectives and marketing goals

Download this complimentary marketing automation buyer’s guide from TrustRadius, the most trusted research platform for business technology. This guide, which places Marketo in the Top Rated category, is based upon a distillation of 1,650 in-depth reviews of 20 leading marketing automation (MA) software products on TrustRadius. In it, you’ll get tips for succeeding with marketing automation and detailed profiles of each marketing automation platform from its end users.

Performance marketing relies on accurate tracking, hence tracking technology and software to manage partners is essential to the success of performance-priced programs. Manage your performance marketing with the right solution. Choose a platform that will mutually empower advertisers and media partners!

Affiliate marketing is big business and it is poised to grow to $4.5 billion by 2016! While affiliate marketing is growing and evolving, the best practices for this channel seem to be outdated and causing stagnating campaigns, weak affiliate relationships, and status quo sales metrics.
Download this Whitepaper that outlines 10 new performance marketing best practices that will keep your affiliate program manageable, targeted, and profitable

Marketers need an attribution model that offers accuracy, transparency, and flexibility in attributing credit to the many online and offline marketing channels and campaign they fund.
This paper describes the specific challenges that marketing organizations face and the approach they need to take to improve results going forward. Identify the "buying journeys" of your customers and collect the insight needed to maximize your marketing budget.

If you are relying on affiliate networks you have no access to vital data to manage affiliate processes such as tracking, reporting, and contracting. The affiliate networks own the data and control what brands you are able to see. You receive an incomplete view of conversion and performance data, and you are unable to track the true source of every lead across multiple channels.
So how could you manage your affiliate programs with the benefits of Big Data intelligence? Read this MarketingProfs whitepaper and get the Big Data intelligence you need to manage a successful affiliate program.

This report is designed to help you make an informed decision about IBM Cloudant. It is based on
22 ratings and 21 in-depth user reviews of Cloudant on TrustRadius, the trusted user review site
for business software. By crowd-sourcing user perspectives, we help you to get a true sense of the
product.
This report includes analysis of the types of customers (company sizes, industries etc.) that use
Cloudant, what companies and users like most about the product, as well as areas for improvement

Marketing technology is the fuel on which modern marketing organizations run. As the marketing technology landscape rapidly expands, CMOs are desperately trying to keep up with an evolving stack. Technology is taking over marketing. Rather than detailing an exhaustive list of available technologies, this will present an overview of the current marketing technology landscape. It will include trends, challenges, and advice to marketing leaders navigating the turbulent and dynamic space.

Over the past few decades, marketing has evolved from a hunch-based and immeasurable practice to one driven by data, analytics, and software. Marketers now work with advanced software and myriad channels to identify new prospects. However, today’s marketers face new challenges. This guide will dive deep into those challenges, identify key trends, and introduce the concept of marketing intelligence.

Market expansions are a viable strategy when a company’s growth in an existing market has stalled. However, marketers often rely on intuition and qualitative data to inform decisions around market fit and size. In this whitepaper, marketing technology expert, David Raab, explores how the shift in data and predictive solutions streamlines the market expansion process. The paper will reveal 4 keys to a successful market expansion, common mistakes to avoid, and show marketers how to win customers in new market segments.

For over a decade now, RADIUS servers have been a mainstay of dial-up and VPN access control. The rather inconspicuous RADIUS server, perhaps better known as that beige, general-purpose PC collecting dust in the corner of your data center, has proved sufficient for performing basic duties like validating passwords and granting network access.

"Lean" is defined as a process to improve manufacturing and service operations, reduce waste, improve quality and drive down cost. While many packaging companies have embraced a number of Lean Manufacturing concepts, many have yet to fully realize the benefits of a fully-integrated Lean environment. Leveraging an ERP system that embraces "Lean" principles and incorporates industry specific best practices can facilitate and support the process. In this white paper, learn how lean manufacturing can apply to printing and packaging, and how an ERP system fits into the process.

Buying an ERP system that doesn't closely fit your business processes can be a costly mistake. This is particularly true if you try to fit a generic manufacturing ERP solution into a packaging/printing business environment. Reworking a non-industry specific system to meet the day-to-day operational needs of a printing/packaging operation requires significant modifications to the core product. The resulting software can end up so heavily customized that it can be difficult and very costly to maintain.

See how Allscripts Professional EHR™ is helping Choice Medical Group raise its standards of care to an Accountable Care Organization (ACO) level, with analytics, patient engagement and an open framework.
Choice Medical Group is an Independent Physicians Association with 40 independent physicians spread across a 70-mile radius in the high desert. This organization must coordinate care with an additional 120 specialists and deliver quality care to an extremely rural population. Allscripts Professional EHR™ is helping the Association raise its standards of care to an Accountable Care Organization (ACO) level, with analytics, patient engagement and an open framework, ensuring that geographic distance does not limit quality care availability.