Messaging fail: DCCC says women’s ‘place is in the house’

This afternoon, the Democratic Congressional Campaign Committee jumped aboard the binder bandwagon and tweeted that women don’t belong in binders, but rather, in the house. The tweet was accompanied by a link to this shudder-worthy photo of erstwhile House Speaker Nancy Pelosi:

But as it turned out, most of the DCCC’s followers were critical of the tweet’s wording. To them, it could easily be mistaken as chauvinistic, particularly since many readers may not have taken the time to click on the photo link: