With $100,000, Jon Jacobs couldn't afford much house in Miami. So the actor bought a space resort in the multiplayer videogame Project Entropia. That's right - $100K of real money for a fake space station.

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He might not be totally nuts. Jacobs plans to be a virtual mogul, developing the station's facilities and selling condos to rack up Project Entropia dollars, which the title's developer converts into US dollars at a 10-to-1 exchange rate. He says the station could make him $2.4 million in its first year. That's an optimistic figure, given that the first six weeks of operation garnered a mere $15,453 - but remember, that's hard cash for virtual goods. Known in-game by the handle Neverdie, Jacobs is confident of success: A player who shelled out $26,500 for a tropical island recouped his investment in a year. - Evan Shamoon