Hartford HealthCare developed a patient-centered system providing easy access to services, thereby improving the patient’s experience and providing more efficient care. In some cases, turn around times went from three to four weeks for procedures being performed, to days within a request.

Hartford HealthCare developed a patient-centered system providing easy access to services, thereby improving the patient’s experience and providing more efficient care. In some cases, turn around times went from three to four weeks for procedures being performed, to days within a request.

Hartford HealthCare developed a patient-centered system providing easy access to services, thereby improving the patient’s experience and providing more efficient care. In some cases, turn around times went from three to four weeks for procedures being performed, to days within a request.

Hartford HealthCare developed a patient-centered system providing easy access to services, thereby improving the patient’s experience and providing more efficient care. In some cases, turn around times went from three to four weeks for procedures being performed, to days within a request.

Hartford HealthCare developed a patient-centered system providing easy access to services, thereby improving the patient’s experience and providing more efficient care. In some cases, turn around times went from three to four weeks for procedures being performed, to days within a request.

ChallengeHow to educate apprehensive care providers about the importance of a patient-centered scheduling system.

ChallengeHow to educate apprehensive care providers about the importance of a patient-centered scheduling system.

ChallengeHow to educate apprehensive care providers about the importance of a patient-centered scheduling system.

ChallengeHow to educate apprehensive care providers about the importance of a patient-centered scheduling system.

ChallengeHow to educate apprehensive care providers about the importance of a patient-centered scheduling system.

SolutionCreate an internal brand to identify this department and gain awareness throughout the system. Develop educational content for care providers highlighting the benefits of a centralized system and how it will ultimately relieve administrative functions so they can focus more on clinical care.

SolutionCreate an internal brand to identify this department and gain awareness throughout the system. Develop educational content for care providers highlighting the benefits of a centralized system and how it will ultimately relieve administrative functions so they can focus more on clinical care.

SolutionCreate an internal brand to identify this department and gain awareness throughout the system. Develop educational content for care providers highlighting the benefits of a centralized system and how it will ultimately relieve administrative functions so they can focus more on clinical care.

SolutionCreate an internal brand to identify this department and gain awareness throughout the system. Develop educational content for care providers highlighting the benefits of a centralized system and how it will ultimately relieve administrative functions so they can focus more on clinical care.

SolutionCreate an internal brand to identify this department and gain awareness throughout the system. Develop educational content for care providers highlighting the benefits of a centralized system and how it will ultimately relieve administrative functions so they can focus more on clinical care.

Brand Identity Design

Brand Identity Design

Brand Identity Design

Brand Identity Design

Brand Identity Design

The brand identity utilizes Hartford HealthCare's brand typeface in two distinct brand colors. The colors represent care providers and patients, and how they work together in a system that is mutually beneficial.

The brand identity utilizes Hartford HealthCare's brand typeface in two distinct brand colors. The colors represent care providers and patients, and how they work together in a system that is mutually beneficial.

The brand identity utilizes Hartford HealthCare's brand typeface in two distinct brand colors. The colors represent care providers and patients, and how they work together in a system that is mutually beneficial.

The brand identity utilizes Hartford HealthCare's brand typeface in two distinct brand colors. The colors represent care providers and patients, and how they work together in a system that is mutually beneficial.

The brand identity utilizes Hartford HealthCare's brand typeface in two distinct brand colors. The colors represent care providers and patients, and how they work together in a system that is mutually beneficial.

Capabilities Folder

Capabilities Folder

Capabilities Folder

Capabilities Folder

Capabilities Folder

Print collateral was chosen to distribute important information, allowing providers to review it at their convenience. Each folder contains a brief overview of Central Scheduling, frequently asked questions, services, rollout timelines for each department, and team contact information for demonstrations and training.

Print collateral was chosen to distribute important information, allowing providers to review it at their convenience. Each folder contains a brief overview of Central Scheduling, frequently asked questions, services, rollout timelines for each department, and team contact information for demonstrations and training.

Print collateral was chosen to distribute important information, allowing providers to review it at their convenience. Each folder contains a brief overview of Central Scheduling, frequently asked questions, services, rollout timelines for each department, and team contact information for demonstrations and training.

Print collateral was chosen to distribute important information, allowing providers to review it at their convenience. Each folder contains a brief overview of Central Scheduling, frequently asked questions, services, rollout timelines for each department, and team contact information for demonstrations and training.

Print collateral was chosen to distribute important information, allowing providers to review it at their convenience. Each folder contains a brief overview of Central Scheduling, frequently asked questions, services, rollout timelines for each department, and team contact information for demonstrations and training.