Digital Marketing

Feeling lost with the ever changing technology trends? Do you want some support for defining and executing your digital marketing strategies?

From websites, apps to social media management, we craft digital campaigns that increase engagement and drive revenue.

As technologies continue to evolve at an extremely fast pace, organisations struggle more and more to keep their digital marketing management relevant.

There are no challenges too great for our digital marketing teams at Yah. They’re a bunch of natural born online marketers who love to sink their teeth into new technology solutions that call for unusual or innovative code and ingenious campaigns management.

From building websites and custom management systems, to implementing SEO strategies and managing community engagement, we allow brands to create a strong competitive advantage in this ever changing digital era.

Website and App Design

Is your website needing a well thought user journey that optimises your lead conversions?

Working to the design brief, the Yah team begins to sketch out how the website or app will look and feel to your users on all devices – desktops, tablets and mobile. Our web designers are experts in user interface design and user experience design, so you can be assured that your website or app will respond to the way your customers use it.

Website and App Development

Do you need a highly responsive and fast website or app that requires very little maintenance?

Our specialist web development team takes the designs created by our designers and brings them to life with code. Our Brisbane-based web developers are highly trained – they know web standards intimately and always ensure they’re applied to the highest quality.

Website and App Testing and Delivery

Does your website or app requires testing to ensure a defect free deployment? Websites and apps are complex creatures.

They never quite respond the way you’d expect or hope in the early stages. That’s why our web development team has a rigorous testing process before delivery. We iron out all the bugs so that only the best experience is made live for your customers.

Website and App Maintenance

Have you reviewed your website in the last few years?

Just like your business, the web is constantly changing. The Yah team will stick with you as your business grows, ensuring your website or app always looks and performs perfectly. In addition to helping you keep your content up-to-date, we’ll ensure that the technologies used in your site always respond appropriately to updates to the servers, hosting, plugins and content management systems.

E-commerce

Are you looking at selling your product online, or are you looking to improve your conversions and sales?

It is important to ensure your platform is going to work right for your business and marketing channels. We work brand down and build our solutions from the ground up with focus on your customer’s user experience.

We use two specific platforms outside of our ability to build custom E-commerce solutions, which are Shopify and WordPress. We are also Shopify Partners and offer complete start to finish solutions based on your requirements.

Business Management Systems

Do you need assistance building a system for streamlining processes and optimising efficiency across an organisation?

Over the years, our team of software engineers, business analysts and designers have developed a strong reputation in building custom management systems. We work with you to review and streamline your workflows that we then develop in a system that maximises automation. It allows users to perform various business functions with increased efficiency, accuracy and lower risks, ultimately creating better user experience and greatly impacting customer satisfaction.

Website UX / UI Audit

Do you feel like your website or app is not performing the way it should?

Our team have a full suite of UI and UX testing programs and processes. Through our user experience testing and audits, we know what to investigate and explore in order to determine real, actionable insights. The Yah Digital team works with your technical team to review your web application and proposes recommendations for employing best practice UI and UX. Informed by rigorous user testing, we’ll develop strategies for the animation, wireframes, typography, layouts and all other application elements that delights the end user with its functionality and design.

AB Testing

Are you looking to generate more leads through content that is better tailored to your audience expectations?

At Yah, our mission is not only to craft beautiful websites, but to provide the brands we serve with solutions that will ensure your audience will come. To optimise the reach of your target audience through your website, the YAh digital team performs AB testing - comparing multiple versions of a web page to determine which one performs better. Based on the resulting conversion rates, we then adjust the UX and UI elements of your website to only use the components that better reach your customers.

SEO and SEM

Do you want to increase your online visibility and gain market presence over your competitors?

In addition to AB Testing, we develop and implement SEO and SEM strategies that optimise your online visibility, allowing you to build a community and generate quality leads. Coupling content development with organic SEO, paid advertising and social media advertising, we ensure your website ranks higher in the search engines.

Community Engagement

Are you struggling to maintain interest around your business because you lack engagement with your customers on a regular basis?

After building your audience through AB Testing and SEO/SEM, you need to convert your leads and develop customer loyalty and retention by engaging with them. Whether it is email or social media marketing, our community managers develop and execute ongoing campaigns to build and maintain interest around your products and services.