effective landing page

Running an ecommerce store can be exceptionally challenging and it’s easy to make a whole range of mistakes. Unfortunately, many of these mistakes will be costing your sales. That’s why it’s worth spending some time consider what mistakes you may be making and what you can do to fix them. Thinking about all of the […]

The landing page for your ad campaign is the major “make or break” factor. Get it wrong and you may as well throw your advertising dollars down the Googler… So, let’s start with the basics: what is the purpose of a landing page? The simple answer is that your landing page is a specific page […]