Book Marketing, Creativity and Facebook Advertising

Spring has sprung, as the saying goes, the days are getting longer and pollen is in the air and affecting my allergies. Despite my sniffling, I read some wonderful posts this past week with tips on book marketing that you’ll want to check out. I end this week’s roundup with a post by Jon Loomer, the rising star among Facebook ninjas. When it comes to Facebook advertising, he knows what he’s talking about. I hope you enjoy these posts and have a lovely weekend.

How Creativity Can Help Boost Online Sales from Social Media Today: As digital marketing and advertising has changed throughout over time, function has slowly gobbled up form, one click, like, page view and web lead at a time. It’s 2014. And Don Draper ain’t walking through the doors of your boardroom with a storyboard anytime soon.

My Amazon bestseller made me nothing from Salon: In one more week I was going to be a millionaire. At least, that was the rumor circulating around my wife’s family. One more week on Amazon’s best-seller list and I would have seven figures in the bank, easily. Her cousin had looked this fact up on the Internet, so it had to be true.