Transcript

Welcome to session number one of Your Road to Business Success 2018. Here is Simone Vincenzi and the Expert Business Canvas as you can see here. Now today we are going on session one and we are going to focus immediately on the first quadrant of your canvas. Hope you have downloaded the PDF version. Maybe you have printed it as well, so that’s really, really exciting.

Now, let’s start with the first one. The first thing, the first exercise I want you to do is to complete the quadrant number one. When we are talking about the vision, values and the mission of your company. Now let’s give an example. What is a vision? A vision of the company is what is it you want to create in the world? What is it that your company is there to create? Let’s say for example, the vision of a Gtex is to create a global community of experts. This is the vision of Gtex. We want to create a global community of experts. It’s something very simple but immediately gives you the direction of your company. Then you are talking about the mission. The mission is specifically what do you want to do with your vision, how you’re going to get there and how you’re going to deliver your service. Again this is something very simple.

For example when we are we talking about the mission of Gtex is to turn and to help one million experts and help them to become authorities. When we add the number of the people that we want to help and also we had the outcome, turn them into experts from expert to authorities and the number is one million experts. That’s the work that the company set to create. Then of course every year it’s going to have a smaller goal, a smaller mission but that’s the big mission of the company.

Then we are going to work into the values of the company. What are your values? What are the things that you stand for? What are the things that are not negotiable for you? What is going to make you stand out? Now for example the values of Gtex are … As you know Gtex stands for Growing Together Exponentially. There is growth, it’s a huge value. Community is another huge value because we believe in bringing people together, learning and becoming better through growth. Then exponentially we believe in getting things done and getting result. Therefore, the exponential curve of putting the work in and reaping great results.

What are your values? What are your values?

Right now it’s time to complete session number one. Write what is your vision? What is your mission and write down your top three values. Go.