(AL-Monitor) The Tower of David Innovation Lab, a groundbreaking collaboration between history and high tech at the Tower of David Museum in Jerusalem, is bringing tech companies into the fold and using the museum’s archaeologically rich campus as a laboratory for new innovation for the next 12 months. Devora Mason, the manager of the Digital Innovation Lab, explained, “… our lab is focused on being the one and only lab in Israel that is focusing on AR/VR technologies in an ancient historical site.”
The program is based on the concept of mutual benefit. Companies get a free workspace and the invaluable opportunity to field test burgeoning technology of the museum’s 400,000 annual visitors, from different age groups and different parts of the world. The museum, in turn, can now enjoy its position at ground zero for new relevant technology that it can choose to incorporate into its storytelling capabilities, and the opportunity to upgrade its own exhibitions in the most cutting-edge way possible.