REPLY-S.P.A.

Reply S.p.A: The Board of Directors Approves the Half-Year Financial Report as of 30 June 2017

Today, the Board of Directors of Reply S.p.A. [MTA, STAR: REY] approved
the results as at 30 June 2017.

Since the start of the year, the Group has recorded a consolidated
turnover of €441.6 million, which is an increase of 14.3% compared to
the same period in 2016.

In the first half of 2017, increased profit margins have also been
recorded, with consolidated EBITDA of €61.7 million (+20.3%) and EBIT
for the period of €57.0 million (+18.7%). Pre-tax profit amounted to
€53.5 million, which represents an increase of 13.1% compared to 2016.

For the second quarter of the year, the Group's performance is equally
positive, with consolidated turnover for the period of €233.2 million,
which is an increase of 16.5% compared to 2016.

EBITDA, from April to June 2017, amounted to €33.7 million, with EBIT of
€31.8 million and pre-tax profit of €28.1 million.

As at 30 June 2017, the Group's net financial position was positive for
€35.3 million (€80.6 as at 31 March 2017). At 30 June 2016, the
financial position has been positive for €23.3 million.

“In the first six months of 2017 - Mario Rizzante, Chairman of Reply,
said at the end of the Board meeting -, Reply was able to achieve very
positive results in terms of turnover and profit margins. In particular,
the second quarter was noted for substantial growth, and this will
enable us to look ahead with optimism over the upcoming months and
continue to grow in line with the Group’s development path.”

Mario Rizzante continued: “Reply’s strength is its ability to interpret
innovation by making it functional to businesses’ requirements. We are
one of the first companies, for example, to work on the paradigms of Big
Data, Cloud Computing, the Internet of Things and Augmented and Virtual
Reality.”

Mario Rizzante concluded: “Today, the new frontier is represented by
Artificial Intelligence and Machine Learning, technologies which all
sectors of industry are introducing and in which Reply is significantly
investing in specific solutions and expertise, to help businesses deal
with the most substantial transformation over the new few years.”

The manager responsible for preparing the company's financial
reports, Dr Giuseppe Veneziano, states in accordance with Paragraph 2 of
Article 154-bis of the Consolidated Finance Act, that the accounting
information contained in this press release corresponds to the company's
records, ledgers and accounting entries.

Reply
Reply [MTA, STAR: REY] specialises in the design and
implementation of solutions based on new communication channels and
digital media. Reply is a network of highly specialised companies
supporting key European industrial groups operating in the telecom and
media, industry and services, banking, insurance and public
administration sectors in the definition and development of business
models enabled for the new paradigms of big data, cloud computing,
digital media and the Internet of Things. Reply services include:
Consulting, System Integration and Digital Services. www.reply.com

This press release is a translation, the Italian version will prevail.