The Coil is the publicity and book-selection wing of Alternating Current. We are proud to support the world’s most fantastic books, and we welcome all authors, presses, publicists, agents, and rooting fan clubs to submit their books for consideration.

This is a publicity program for ALREADY-PUBLISHED BOOKS only, or galleys slated for publication within the next six months (If you are inquiring about submission of a manuscript for publication on Alternating Current Press, please visit our press page and submissions page. If you are seeking promotional services that are not exclusive to Coil Book Selections, visit our publicity services page.). We send each book submission through a selection process that consists of being read and discussed by an external reading panel, and if the book passes, then we provide publicity for the book through our partners and through other outlets AT NO ADDITIONAL COST, alongside provided discounts for other promotional services that are exclusive only to the books we select. Interested in finding out more? Click below.

It is important to note that we represent great books, not necessarily great authors. While those two oftentimes go hand in hand (and we LOVE our authors!), they are not synonymous. That’s why each book must go through our review process, and whether or not an author has been selected or declined in the past has no bearing on the next book submitted.
ANYONE MAY SUBMIT A BOOK. We strongly urge presses and agents to submit their entire catalogs for extra publicity. There are three parts to the application, and you can submit them in several different ways, whichever is most convenient for you: a digital file of your book, an application form, and a $29.99 entry fee PER BOOK, not per author. For the easiest method, you can submit the form, fee, and file all together via our Submittable page. If you’d prefer to pay via PayPal, credit/debit card, or e-check, you can pay through PayPal here, then submit your form and file online here. If you’d prefer to pay via cash, check, or money order, you can submit your form and file online here, then send your payment MADE OUT TO ANGSTMAN ARTS, to Alternating Current, PO Box 183, Palo Alto, CA 94302; make sure your author name is somewhere on your envelope, check, or money order, so we can pair them up in-house.

If you are selected, you automatically receive:

• 5-stop book blog tour.

• Giveaway and discussion in our book club.

• Professional press kit.

• Professional book club reading guide kit.

• An assigned publicist who seeks reviews & interviews.

• Listing on our website as a Coil Book Selection.

• Press release sent to all our partners, media, and mailing lists, with follow-up for potential promotion.

• Deep members-only discounts on non-exclusive publicity services, such as additional book blog tours, audiobook recording, book trailers, merchandising, editing and critiquing services, future submissions to the press, and more.

• Deep members-only discounts on exclusive publicity services for the selected book only, such as physical book tours.

• Social networking on Facebook, Twitter, Google+, Goodreads, and Ello. Two to five posts per week for a year across multiple networks and accounts, without spamming.

• Automatic entry into the running for The Coil Book Award, decided by a separate reading panel and carrying multiple monetary prizes (up to $1,000) and other valuable rewards.

• An interview on The Inductor, a Meet the Press spotlight on The Transmitter, and a book review on The Volt.

• We follow you on your social networks, and retweet and share your successes.

• We work tirelessly to get your book reviewed and featured, to get you into bookstores, libraries, and universities as part of our ever-growing partner program, and to find contests and awards that suit your book.

If you aren’t selected, you still receive:

• The potential for selection and discussion in our book club, chosen by a separate panel.

• Discounts on non-exclusive publicity services, such as book blog tours, audiobook recordings, book trailers, merchandising, editing and critiquing services, submissions to the press, and more.

• Social networking on Facebook, Twitter, Google+, Goodreads, and Ello. One post per week for two months across multiple networks and accounts.

• Automatic entry into the running for The Coil Book Award, decided by a separate reading panel and carrying multiple monetary prizes (up to $1,000) and other valuable rewards.

• Access for six months to our private members-only Twitter aggregator feed of the most comprehensive list of author resources, open submissions, agents, publishers, grants, contests, awards, residencies, et al., that we can find, updated constantly.

• A book review on The Volt or a spotlight blurb on The Beam.

• We follow you on your social networks, and retweet and share your successes.

• A complimentary ebook copy of our fantastic literary journal of over 100 pieces of poetry, fiction, and creative nonfiction by 40 authors, Poiesis Review #6, as our way of saying thanks for taking the chance.