The Federal Trade Commission has been actively sending letters to social media influencers reminding them to disclose compensation in an effort to crack down on what it has deemed as deceptive marketing practices.

The tech giant has compiled a list of ‘Styles and trends', revealing that the top search was for ‘Beauty Blender', the makeup sponge applicator that has become a must-have cosmetics tool over recent years.

Fashion has no greater current fixation than Millennials, the Holy Grail of luxury and fashion brands; whose highly personal style is the subject of the latest book – released in time for Christmas - by Dolce & Gabbana.

The leading US dictionary Merriam-Webster named "feminism" its word of 2017, a nod to events from politics to fashion as women's causes have taken the stage amidst a backdrop of sexual misconduct allegations.