WATERBURY, Vt.--(BUSINESS WIRE)--Green Mountain Coffee Roasters, Inc., (GMCR) (NASDAQ: GMCR), a leader in
specialty coffee and beverages with its innovative Keurig® brewing
technology, today detailed its new K-Carafe™ capability for its Keurig®
2.0 Brewing System, available for sale in Fall 2014. Keurig® 2.0 brewers
will be the first system to brew both one cup using a single serve pack
and a carafe of coffee using the new Keurig® K-Carafe™ pack.

“Both current Keurig brewer owners and non-owners told us the brewer
functionality they wanted most was the ability to brew both a single
serving and a pot of coffee from one system with Keurig speed,
convenience and brand choice. Our next generation Keurig 2.0 brewers
will do just that,” said Brian P. Kelley, President and CEO of GMCR.

“The breakthrough innovation required to deliver this new carafe
functionality came from our unique expertise in appliances and
beverages,” said Kelley. “Through the close collaboration of our
beverage and brewer engineering teams, we made significant advancements
in roasting and flavor extraction, thermodynamics, and mechanical and
software design to ensure that our Keurig 2.0 brewing system will give
consumers a perfect, consistent cup of high quality coffee at the touch
of a button, whether they choose to brew a single serving, or choose to
brew a carafe with our K-Carafe pack.”

Kelly continued: “Our retail customers and beverage brand partners are
excited about our new at home K-Carafe innovation, and we look forward
to sharing even more about the new consumer benefits our Keurig 2.0
system will offer when we officially launch the system later this year.”

A number of GMCR’s Keurig® family of beverage brands, including partner
varieties, will be available in the K-Carafe™ pack format upon
introduction of the new Keurig® 2.0 system, with additional brands and
beverages to be added over time. K-Carafe™ packs will brew 28 ounces of
coffee into a specially designed Keurig® carafe. K-Carafe™ packs will
only operate in new Keurig® 2.0 brewers, which will use proprietary
interactive capabilities to identify the Keurig® pack that is inserted
and to brew that pack optimally every time.

About Green Mountain Coffee Roasters, Inc. (NASDAQ: GMCR)

As a leader in specialty coffee and coffee makers, Green Mountain Coffee
Roasters, Inc. (GMCR) (NASDAQ: GMCR), is recognized for its
award-winning coffees, innovative Keurig® Single Cup brewing technology,
and socially responsible business practices. GMCR supports local and
global communities by investing in sustainably-grown coffee, and
donating a portion of its pre-tax profits to social and environmental
projects. For more information visit: www.gmcr.com.
To purchase Keurig® and Green Mountain Coffee® products visit: www.keurig.com,
www.greenmountaincoffee.com
or www.keurig.ca.

GMCR routinely posts information that may be of importance to investors
in the Investor Relations section of its website, www.GMCR.com,
including news releases and its complete financial statements, as filed
with the SEC. The Company encourages investors to consult this section
of its website regularly for important information and news.
Additionally, by subscribing to the Company’s automatic email news
release delivery, individuals can receive news directly from GMCR as it
is released.

Forward-Looking Statements

Certain information contained in this filing constitutes
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identified by the fact that they do not relate strictly to historical or
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“anticipates,” “estimates,” “intends,” “plans,” “seeks” or words of
similar meaning, or future or conditional verbs, such as “will,”
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absence of these words or similar expressions does not mean that a
statement is not forward-looking. These statements may relate to: the
expected impact of raw material costs and our pricing actions on our
results of operations and gross margins, expected trends in net sales
and earnings performance and other financial measures, the expected
productivity and working capital improvements, the success of
introducing and producing new product offerings, the impact of foreign
exchange fluctuations, the adequacy of internally generated funds and
existing sources of liquidity, such as the availability of bank
financing, the expected results of operations of businesses acquired by
us, our ability to issue debt or additional equity securities, our
expectations regarding purchasing shares of our common stock under the
existing authorizations, and projection of payment of dividends. In
addition, forward-looking statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from
our historical experience and our present expectations or projections.
These risks and uncertainties include, but are not limited to, those
risks and uncertainties described in our filings with the SEC.

Actual results could differ materially from those projected in the
forward-looking statements. We expressly disclaim any obligation to
update or revise any forward-looking statements, whether as a result of
new information, future events or otherwise.