Managers used to “manage a business”, those days are gone. Now we build strategies for “deterministic outcomes” though collaboration tools and social graph big data analytics.

Gulp, pardon?

Yes, it’s a lot to swallow (or in this case read). As an enterprise collaboration tool software specialist Jive Software doesn’t exactly use the above intro lines verbatim, but it pretty much does everything but position its technology proposition this way round.

Jive architecture state, shape & scope

With a heavy focus on developer touchpoints to be able to ‘program to’, ‘extract from’ … and, ‘integrate with’ its total platform, Jive has used its 2017 Jive World conference and exhibition in Las Vegas to detail the state of its roadmap and explain the structure of its software stack in order for software application developers to be able to understand the state, shape and scope of its architecture.

In terms of news and updates, the company announced a partnership to resell TemboSocial’s ‘surveys, forms & polls’ add-on with Jive’s Interactive Intranet and Customer Community line.

The concept behind TemboSocial’s software is an option for businesses to collect feedback and test knowledge across internal and external audiences.

This testing process can now happen via an integration with the Jive collaboration hub experience.

“Collecting and analyzing information and opinions from employees, customers and partners delivers real business value,” said Jeff Lautenbach, president of worldwide field operations at Jive Software. “The integration of TemboSocial’s sophisticated feedback gathering and testing products with Jive’s collaboration hub solution equips large enterprises with the tools they need to increase engagement and gain insight into their customers and employees.”

Buzzfeed-style, you’ll never believe what happened next

This product is described as being able to provide multi-question, image-filled ‘Buzzfeed’-style polls and surveys. Assuming frims can be as ‘funky’ and fun as a Buzzfeed-style anything, then this is arguably a new and interactive way to monitor company knowledge.

Jive product & engineering updates

Speaking at the Jive World 2017 event itself, Jive’s executive vice president of products and engineering Ofer Ben-David along with other senior executives shared the specific technology enhancements Jive is implementing as part of its collaboration hub.

They demonstrated how Jive’s new infrastructure works to connect networked ecosystems through what Jive calls ‘universal identity’.

Later this year, Jive’s software will support a ‘single identity’ (essentially a login name for each user) to allow individuals to interact with content and colleagues across employee, partner and customer communities.

As part of this product extension, Jive insists that its new architecture will use metadata to power what it describes as an ‘entitlements-based universal search’ (i.e. based on defined entitlements in terms of employee status and responsibility and agreed levels of policy access to information, a universal information search tool will allow users to access the complete scope of information held in Jive).

“This is the only solution in the market that will bring content and people together across the entire business ecosystem without replication while enabling immediate collaborative action on any piece of content without leaving Jive’s user experience,” said the company, in a press statement.

Jive has said that it will also provide a common collaboration layer across applications and organizations. The firm’s new collaboration services, including universal search and integrated contextual conversations, will enable collaboration at any scale, it claims.

Finally here we also hear Jive talk about network intelligence to improve operations.

One of the most distinctive benefits of Jive’s collaboration hub is the network intelligence surrounding the connections between people and content that form and strengthen every day. This is where the firm positions Jive WorkGraph, a technology designed to enable predictions that uncover latent business value and hidden profits through the use of big data analytics and artificial intelligence (AI).

This then, is where we start talking about deterministic business outcomes. Jive has clearly been business in the architectural end in terms of where it’s product groups are now growing. Firms have used this kind of platform to manage employee knowledge-share during times of product transition and/or corporate integration.

Using collaboration data (as a must have element of everyday operations) inside the wider application ecosystem is clearly where Jive would like us to believe the world is going. There’s no I in team and only one in collaboration… so let’s keep tracking community software development.

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