You Are Not Your Business, with Wendy Keller

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Wendy Keller is a marketing strategist for individuals and business owners, especially those who want to become successful authors, well-paid speakers or consultants. Wendy founded her sixth company, Keller Media, Inc., in 1989. Keller Media has helped thousands of people like you to develop a brand identity/platform that turns your knowledge and passion into a profitable business or generous extra revenue stream.

Keller Media has brokered +1,500 rights deals worldwide for books, audio, merchandise, sponsorships, speaking engagements, spokesperson engagements, online training and other types of content-based transactions. Wendy’s clients include 17 New York Times best-selling authors, 9 international best-selling authors, several hundred professional speakers, household names, media personalities, 2 Nobel nominees, prominent executives, scientists, physicians, scholars, politicians, thought leaders…and many small business people ready to build a compelling platform so that their brand and their income grow rapidly.

What you will learn about this episode:

Wendy’s background

Learning lessons from mistakes instead of giving up and dealing with the hassle of being an employee

The first steps Wendy made to jump start her business

What drives Wendy — and how that drive led her to pursue her career

What Wendy has learned throughout her career that has made her able to combat the challenges she faces frequently

Why you absolutely need to create a Facebook public figure page

Mixing up your content to reach people in the way they like to learn

Why Wendy has to be relentless

Wendy’s favorite book, “The Way to Love” by Anthony de Mello

Why Wendy would love to go back and spend time with Henry Clay Frick

Why you need a platform to get published by a publisher and Wendy’s new book about building platforms