Hidden meanings is a favorite topic for logo designers, curious marketers or just some cool nerds. The car brands usually have logos which contain hidden meanings and that’s why we selected three big players from the industry and explored their logos. Hyundai, Toyota and BMW are on the desk. Hyundai What on H-letter could be hidden?...

We have all heard of the athletic rooster, or as it is more famous – Le Coq Sportif. The triangular (in most cases) logo with the rooster can be seen on variety of shoes, shorts, t-shirts and other sports equipment. Whereas the French company producing sports clothing originated back in 1882, the first...

An ambigram is an art form that can be read in the same way from another viewpoint or orientation. John Langdon and Scott Kim are the two artists who have been most responsible for the popularization of ambigrams. Douglas R. Hofstadter has focused his research on the sense of “I”, consciousness, analogy-making, artistic creation and etc. He describes...

As the coffee is my favorite everyday drink I did a research on the coffee brands and their logos from around the world. I’ve collected the most interesting of the famous coffee logos for you to see here! Enjoy them:) It’s interesting how different the approach to each logo design is. The company’s...

Last year I was invited by my friend and colleague Tiago Lemos to visit Portugal. So it happened that in 2012 the city of Guimaraes, Portugal was the European Capital of culture. The city is famous for its museums, plenty of monuments, cultural associations, art galleries and popular festivities. During the time it was the capital of...

The brand can set one seller’s goods or service from the others’. A brand may identify one item, a family of items, or all items of that seller. So, we can say that a Brand is the personality that identifies a product, service or company. A good brand can transmit to the user/consumer, aspects like...

Definitely a brave approach. And it pays back. As you can read here and there in the NET - the logo is as famous, as the film itself. May be the success of the logo is based on the fact that it's build by designers for designers.. and this type of audience can appreciate...

This video is prepared by www.MMagic.net. Scetch + Scan + work in Adobe Illustrator Here you can read more about the movie : “I filmed myself from start to finish, the process of designing a logo and time lapsed the whole thing for your viewing pleasure! :) The Logo: The brief required me...

Boom Festival is being held for the first time in 2008, Portugal. It is a complex event where a lot of performances meet. Watch this movie to meet the idea .. … and then watch the logo case, so that you can understand the idea of the symbol these guys came with :) ...

Designers sometimes do crazy stuff like making a font out of a single word or phrase. Of course, these should be written in a specific way. The following font design is created based on the logotype of Oracle Corporations – an American multinational computer technology corporation. “Oracle” specializes in developing and marketing computer hardware systems and enterprise...