Business Description

Saga Communications Inc is a broadcast company mainly engaged in acquiring, developing and operating broadcast properties. The Company operates in two segments: Radio and Television.

Saga Communications Inc was found in 1986. It is a broadcast company mainly engaged in acquiring, developing and operating broadcast properties. It owns and operates four television stations and five low-power television stations serving two markets, one radio information network, and sixty-two FM and thirty AM radio stations serving twenty-three markets, including Bellingham, Washington; Columbus, Ohio; Norfolk, Virginia; Milwaukee, Wisconsin; Manchester, New Hampshire; Des Moines, Iowa; and Joplin, Missouri. The Company operates in two segments: Radio and Television. The Radio segment includes twenty-three markets, which includes all ninety-two of its radio stations and one radio information network. The Television segment includes two markets and consists of four television stations and five low power television stations. Its radio and television stations compete for listeners/viewers on the basis of program content and by employing on-air talent which appeals to a particular demographic group. The radio and television broadcasting industries are also subject to competition from new media technologies, such as the delivery of audio programming by cable and satellite television systems, satellite radio systems, direct reception from satellites, and streaming of audio on the Internet. The ownership, operation and sale of radio and television stations, including those licensed to the Company, are subject to the jurisdiction of the FCC, which acts under authority granted by the Communications Act.

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