Francesca Danzi

"To face Digital Transformation, it is necessary to begin by designing a strategy for technology to serve a purpose”

Francesca Danzi is Managing Director and founder of Danzi Consulting, a digital transformation consulting firm specialising in the fashion and luxury industry.

Prior to founding her own company, Francesca Danzi spent more than five years at Burberry, where she held the position of Global Director of Retail Experience in the Beauty section, as well as Associate Director of Deloitte Digital, among other posts.

Francesca Danzi holds a Master's Degree in Luxury Marketing Management from the IED (Istituto Europeo di Design) and a Master's Degree in Marketing and Communication from the Università degli Studi di Roma.

At GoingDigital, Francesca Danzi shares her experience in helping organisationsparticipate in the digital transformation.

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GoingDigital, a programme of Mobile World Capital Barcelona, is the place where professionals can gain an understanding and vision of the impact of digital technologies on the economy, business and society.