Mobile video consumption to reach 1.8 exabytes by 2017

Word has it that the internet is a crawling place when it
comes to accessing mobile video content and satisfying the unending demand of
its inhabitants for more digital film and video content. Nevertheless, the folks
over at Coda Research Culsultancy, Ltd. decided to take field polls and gather
gross estimate analysis data regarding mobile broadband traffic between 2009
and 2017.

According to the organization’s report documentation, laptop
and netbook users alone will consume over 1.8 exabytes (1,932,735,280 gigabytes)
of data, per month, in 2017. To put in perspective, this number is a 40-fold
increase over what it is today. Non-P2P video traffic is expected to grow the
greatest by around 68 percent and will account for over half (53 percent) of
traffic on internet connected portable devices by 2017.

The report also states that Europe will account for 26
percent of all global traffic and North America 15 percent. In fact, Around 80%
of the world’s three billion broadband subscriptions will be mobile by 2013.

According to Steve Smith, founder of Coda Research
Consultancy, "the sheer amount of traffic people will consume worldwide
will put pressure on operator revenues and network capacity, necessitating
radical efficiency drives." He also notes that end user frustration with
bandwidth and speed will increase in the short term.