DRM still sucks: Yahoo Music going dark, taking keys with it

Yahoo announced last night that it will shutter Yahoo Music soon. If you …

The bad dream of DRM continues. Yahoo e-mailed its Yahoo! Music Store customers yesterday, telling them it will be closing for good—and the company will take its DRM license key servers offline on September 30, 2008. Sure, it's bad news and yet another example of the sheer lobotomized brain-deadness that has characterized music DRM, but the reaction of most music fans will be: "Yahoo had an online music store?"

If you think this sounds familiar, it's because this happened earlier this year with MSN Music, although Microsoft has since relented and will keep the DRM authorization servers up and running through 2011.

Once the Yahoo store goes down and the key servers go offline, existing tracks cannot be authorized to play on new computers. Instead, Yahoo recommends the old, lame, and lossy workaround of burning the files to CD, then reripping them onto the computer. Sure, you'll lose a bunch of blank CDs, sound quality, and all the metadata, but that's a small price to pay for the privilege of being able to listen to that music you lawfully acquired. Good thing you didn't download it illegally or just buy it on CD!

No, you were one of the digital pioneers, and in this brave new frontier world, a few people are just going to get malaria. Fact of life. And someone will step in a bear trap, and then it's time for the bite rag, the alcohol, and the saw. Just the price of progress. And yes, some poor group will get trapped in snowfall when crossing the pass, and cannibalism may or may not be involved by the time they stumble barefoot from the mountains next spring. No one can prevent such tragedies.

Well, except for everyone who saw this coming. Ars has been one of only many groups banging the anti-DRM drum for years. We're not pro-piracy, we're just not dumb as rocks. DRM makes things harder for legal users; it creates hassles that illegal users won't deal with; it (often) prevents cross-platform compatibility and movement between devices. In what possible world was that a good strategy for building up the nascent digital download market?

The only possible rationales could be 1) to control piracy (which, obviously, it has had no effect on, thanks to the CD and the fact that most DRM is broken) or 2) to nickel-and-dime consumers into accepting a new pay-for-use regime that sees moving tracks from CD to computer to MP3 player as a "privilege" to be monetized. What we really need to do is just—you know what? Why bother. We've been down this road so many times before that everyone knows their lines by heart.

No, it's not the end of the world; yes, we have bigger problems. But the Yahoo news is just another depressing reminder of all the wasted time and energy put into these schemes designed to create roadblocks for legal users. At least the music business has gotten the message, and all four major labels and most indies now sell DRM-free online.