BakeryandSnacks has discovered through the recent NACS show in Atlanta, Georgia that many leading meat snack brands, including Krave Jerky and Slim Jim, are expanding meat stick portfolio next year to increase their sales.

Field Trip - which burst onto the premium jerky scene in 2010 and is now in 30,000+ retail locations from Stop & Shop to Starbucks – is hoping it can strike CPG gold a second time around with a move into the meat sticks category.