How Top Salespeople Connect and Drive Decisions at the Executive Level

by Marc Miller

Bestselling author Marc Miller delivers a new, critical tool for connecting with decision makers to make more and bigger sales. He offers a new sales approach designed to help salespeople earn A Seat at the Table – the place reserved for those select people who set the direction and the budget of an enterprise.

The Future of a Radical Price

by Chris Anderson

In his revolutionary bestseller, The Long Tail, Chris Anderson demonstrated how the online marketplace creates niche markets, allowing products and consumers to connect in a way that has never happened before. Now, in Free, he makes the compelling case that in many instances businesses can profit more from giving things away than they can by charging for them. Far more than a promotional gimmick, Free is a business strategy that may well be essential to a company’s survival.

Finding Your Competitive Advantage in an Up and Down Economy

by Peter Navarro

A recession can do far more damage to your organization than any of your ten toughest competitors. Without question, this is the most important lesson that business executives have all too painfully learned in the carnage of the 2007-2009 economic crash. Internationally recognized as an authority on managing the business cycle for competitive advantage, Peter Navarro shows how your organization can be a winner over the course of its entire cycle – not just when economic times are good.

Building Human Resources From the Outside In

The biggest challenge for HR professionals today is to help their respective organizations succeed. HR professionals often focus internally on the function of HR rather than externally on what customers and investors need HR to deliver. If HR professionals are to truly serve as business partners, then their goals must be the goals of the business. Transforming HR professionals into business partners isn't the end in and of itself; it's the means to a strategic, business-oriented end.

12 Principles for Surviving and Thriving at Work, Home, and School

by John Medina

In this summary of Brain Rules, molecular biologist John Medina shares his lifelong interest in how the brain sciences might influence the way we teach and the way we work. He introduces 12 Brain Rules which cover what scientists know for sure about how our brains work and also offers ideas for investigating how each rule might apply to our daily lives. This summary will show you how to better understand how your brain really works — and how to get the most out of it.

A Guide to Getting Your Expertise Used

by Peter Block

Consulting flawlessly requires intense concentration on two processes: being as authentic as you can be at all times with the client; and attending directly, in words and actions, to the business of each stage of the consulting process. This summary describes what authentic consulting behavior looks like. It also describes the business side of each stage of the consulting process.

How to Make the Most of Your Partnerships at Work and in Life

by Gale Muller, Ph.D., Rodd Wagner

Many of the greatest accomplishments can be reached only by two people working together. Tenzing Norgay and Sir Edmund Hillary were the first to scale Mt. Everest; Karl Malone and John Stockton were the key to each other's success on the basketball court; Michael Eisner was never as effective at Disney without Frank Wells. Authors Rodd Wagner and Gale Muller teamed up to lead a five-year endeavor to crack the code on collaboration and to discover what elements are crucial for two people becoming

Inside the Mind of the New Consumer

by Michael Silverstein

Through detailed, individual spending portraits of middle class consumers, Silverstein explores the story of how people around the world are reshaping the consumer-goods market by trading down to low-price products and services, trading up to premium ones, and avoiding the boredom and low value that increasingly characterize the middle.

The Unstoppable Power of Leaderless Organizations

by Ori Brafman, Rod Beckstrom

A spider has legs, a central body and a tiny head. Chop off the spider’s head and it dies. That’s what happens in a centralized organization with a clear leader in charge. A decentralized organization is more like a starfish — no head, only a decentralized network of cells. This book addresses the differences between the two organizational styles and why a smart business model contains parts of both.