Follow Us:

6 Ways to Reduce SaaS Customer Acquisition Costs

CAC, or customer acquisition cost, is a vital metric to optimise for SaaS companies, as discussed in our epic post: The Ultimate SaaS Metrics Guide to Smarter, Faster Growth. Working at (or running) a SaaS company you’re therefore very aware that you need a strategy for reducing your CAC, as generally speaking there are two ways to become more profitable in SaaS: reduce CAC, or increase LTV (customer lifetime value).

Leads Council

About

Directory

Research

The Online Lead Generation Association

The LeadsCouncil is an independent association, whose members are companies in the online lead generation space from buyers to sellers, technology solution providers and investment professionals. All members are united in a common goal of promoting best practices and fostering trust regardless of vertical.

Just a few of our current members:

Looking for a reputable vendors that specialize in the lead generation vertical?