How to… Promote your campaign via social media

Social media is a fantastic way to promote your business and what you’re doing. If you’ve already got an engaged set of fans or followers, then make sure you tell them about what you’ve got planned for tyre safety month.

Social media is a fantastic way to promote your business and what you’re doing. If you’ve already got an engaged set of fans or followers, then make sure you tell them about what you’ve got planned for Tyre Safety Month.

In the run up to the month, let them know what you’re doing. If you’ve got a few ideas and not sure which ones will work best, why not ask your fans for some feedback?

Once your campaign is up and running, mention it regularly. Pictures and videos work particularly well and are often more likely to provoke a comment or reaction from your community. Alternatively why not run an online competition based around tyre safety issues?

Don’t forget that TyreSafe has its own Facebook page as well as being active on Twitter, where we’ll be using the hashtag #SafeTyreChecks. If you’re not already following us then why not start. You could also encourage your friends, family, staff and customers to do the same. On Facebook simply search for TyreSafe and you can follow @TyreSafe on Twitter.

Also, if you let us know what you’re doing during Tyre Safety Month, we can share this with our followers and help you get even greater support and awareness.