The concept of this site is i joao com(unicate)

1. Time is merciless. Consequences tend to be forgotten as only causes have a place in history. In art this means that only 6/7 artists in each generation tend to be remembered.

2. There are 210 000 artists on records, the biggest artistic output ever, yet critics are more ignored than ever. Our generation may be the least discerning so far.

3. Critic is often thought to be politically incorrect. Performance, graffiti and video, once mediums of protest, are now desired commodities.

4. Experts claim art investments return up to 260% per month while evidences show that even 9% per year is hardly achievable.

5. Museums plan their exhibitions to meet audience targets. Career planning among artists and art professionals are as strategic as those in the corporate world. Yet, all hold discourses on the purety of art.

6. Fire the debate about these and other paradoxes in the art market is the objetive of this website.

What's this?

meta

Introduction

Passionate about both art and entrepreneurship, the art dealer João Correia founded two companies: Collezionista, an art advisory firm based in São Paulo, and, I Know What I Like, a contemporary art debate society based in London. He also writes regularly to the media and to this personal blog in English and Portuguese languages.

Testimonials

As a professional working in Publishing I am always after the most exciting content being generated in the London art scene. This is what led me to join I Know What I Like, a discussion group João founded in 2010. What I discovered was an intellectu…

I learned a lot from your analysis and systematization. I really liked the Kunstkompass event. I will be in the next one, count on me.

Mauro CavallettiJWT São Paulo

Dear João,

Your talk was very interesting ! Your work is very professional . Congratulations !

Regards,

Patricia Mendes Caldeira

João,

I really like the article. I am going to share it with some of our clients who are always discussing this subject!

Yannick

Yannick CarvalhoRaquel Arnaud Gallery

“João really understands art, not just its market, which is a rare combination.”

Melanie GerlisArt Market EditorThe Art Newspaper

Joao, throughout his career, has demonstrated superb taste married to perseverance in expanding the scope of his international contacts. I trust his judgment in unfamiliar areas of collecting.

Judy SchalickLady of Finchingfield

João Correia was invited to give a talk about art and its market to a group of graduate art students at the Centro Universitário Belas Artes de São Paulo. This complex theme was dealt with in a realistic manner, based in his signicant work exper…

Marilucia BottalloDiretora TécnicaInstituto de Arte Contemporânea

We feel Joao Correia is our man in Sao Paulo. His opinions and expertise means a lot for us and beyond his articles we believe he could be the right editor in a future project: Art Democracy Brazil.