Much has been made of cord cutters—consumers who ditch television sets to watch videos on smartphones and tablets—and how advertisers can grab their attention. But while U.S. broadcasters and companies…

Diageo seemed to signal in 2011—by inking a multimillion-dollar deal with Facebook—that alcohol brands were embracing online advertising. But the consumer-goods category still lags digitally behind niches not called healthcare, and…

Some lawmakers are growing impatient with the advertising community, which they believe hasn't done enough to stop ads from appearing on sites that steal copyrighted material.
Firing off a letter Tuesday…