According to Forrester Research, 75millionviewers watch online video per day and 40 billion videos are streamed per month. (If those numbers weren’t enough to fuel your creativity, please keep reading.) The average user spends 88 percent more time on a website with branded videos added to the content. And in 2012, video traffic was 59 percent of all consumer internet traffic, which is expected to increase by 10 percent in 2017.

Forrester’s research—two reports conducted over a five-year period— explores the current state of, and identifies best practices for producing video. The following Infographic from MultiVision Digital / multiple sources , further illustrateswhy you should consider incorporating branded video into your integrated communications plan:

Infographic by MultiVision Digital / multiple sourcesSubmitted by Robert Weiss