Crye-Leike Insights

Crye-Leike Rolls Out Free Homebuyers Guide to Middle Tennessee Market

March 24, 2006

NASHVILLE, TN.- Crye-Leike, Realtors is excited to announce the launch of its new Homebuyers Guide - A valuable resource for Middle Tennessee homebuyers and sales associates.

Expected to hit various retail locations the first week of April, this free-to-the-consumer full-size magazine will offer homebuyers a complete full-color visual of all Crye-Leike listings and sales associates. "We'll be producing close to 25,000 magazines," stated Regional Marketing Director Keith Sullivan. "You will be able to find them in 120 outlets, including such Middle Tennessee locations as Kroger, K-Mart, Bi-Lo, Harris Teeter, and of course all Greater Middle Tennessee Crye-Leike branch offices." The Crye-Leike Homebuyers Guide of Greater Middle Tennessee is expected to be issued on the first of every month.

"This is an extension of our Web site, and vice-versa," said Michele Niec, public relations director. "We want to offer homebuyers every avenue possible to find that home of their dreams." Managing Broker Linda Brock, and associate Beth Sabo, both of the Brentwood-West branch office, added that the guide offers great exposure for the seller, as well. "This is an added value to our home sellers. It's an additional opportunity to showcase their home to the masses," said Brock. "I'm excited to be able to offer the guide to my out-of-town clients who are looking to relocate to the area," said Sabo.

The magazine will provide homebuyers with a brief description of the home, an associate contact number, and SmartLine information, where applicable. Investors will want to make note of the additional pages highlighting foreclosure homes available through the Crye-Leike REO division.

Crye-Leike? (www.crye-leike.com), a full service real estate company for 29 years, is the nation's 10th largest real estate company and the largest in the Mid-South. It has a network of over 3,000 sales associates and 95 corporate and franchise offices located in 53 counties throughout a seven-state southern region in Tennessee, Alabama, Arkansas, Florida, Georgia, Kentucky and Mississippi. In 2005, the Crye-Leike organization attained sales of $5.6 billion with 34,039 closed transaction sides.

RENTALS

SPECIALTIES

Crye-Leike is a full service real estate company founded in Memphis in
1977. Today it's the nation's 5th largest
real estate company and the
largest serving markets in Tennessee, Arkansas, Georgia, Mississippi,
and across the Mid-South. Crye-Leike has a network of more than 3200
licensed sales associates, 600+ staff members
and over 120 branch and
franchise offices located throughout a nine-state region in Alabama,
Arkansas, Florida, Georgia, Kentucky, Mississippi, Missouri, Oklahoma,
and Tennessee. Crye-Leike also has a franchise location in Puerto Rico.

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