Groupon Acqhires Uptake To Build Out Palo Alto Office

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Liz Gannes at AllThingsD broke the news. We spoke to a source with knowledge of the deal who confirmed the details of the AllThingsD report. The purchase price was apparently between $10 and $20 million.

Uptake helps users plan their vacations, offering both content on the Uptake website and recommendations from your social graph. Our source says this is a classic “acqhire”, where Groupon is more interested in the staff than it is in the technology — the entire 20-person Uptake team will be joining the Groupon office in Palo Alto where the group-buying can tap into their expertise in travel, as well as their general engineering and local search knowledge. However, none of Uptake’s code will be reused.

Groupon confirmed the deal via email, without offering any details.

“Groupon has acquired Uptake, and we’re excited to continue to build the Palo Alto engineering team with an all-star roster of startup founders and experts in the mobile and social space,” the company said in a statement.

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OverviewUptake is a platform of answers built for industry, with industry.
We are looking for smart, curious and insanely talented people who can help us break into new territory, take on massive problems and build fast. If that sounds like you, we’d like to hear from you. Join our team: http://www.uptake.com

OverviewGroupon is a deal-of-the-day website that offers discounted gift certificates usable at local or national companies. It is known as an online e-commerce platform that provides its users with the ability to purchase any product.
By leveraging the company’s global relationships and scale, Groupon offers consumers a vast marketplace of deals all over the world. Its users have the ability to discover …