Intern, Marketing & PROpenMarkets

THIS JOB HAS EXPIRED

OpenMarkets interns serve as full members of an entrepreneurial team, responsible for assisting senior leadership and business development staff in building business through outreach to potential clients and communications with current clients. Marketing will have the opportunity to create a range of traditional and online campaigns in conjunction with the OpenMarkets team and both hospital and equipment manufacturer partners.
Essential Tasks & Responsibilities (listed in order of importance)
1. Marketing (60%)
Collaborate with staff and contract partners to create content for multimedia web sites that conform to brand and company visual format
Create traditional marketing collateral, including product flyers and company overview materials
Conduct online and offline marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns.
Seek and disseminate client feedback on current and proposed marketing initiatives
Analyze the effectiveness of competitive outreach programs
Optimize Web site exposure by analyzing search engine patterns to direct online placement of keywords or other content
As directed, assist in the direct marketing of OpenMarkets offerings to healthcare providers through phone and email communications

2. Public Relations (20%)
Draft and finalize press releases announcing new clients, initiatives and business milestones
Liaison with senior staff to support outreach to media contacts across Chicago and national healthcare sources
3.
3. Maintain Customer Relationship Management (CRM) System (20%)
Learn best practice guidelines and utilize Salesforce.com to track client interactions, add records to the database, and modify existing data
Keep records of client interactions or transactions, recording details of inquiries, complaints, or comments, as well as actions taken
Basic Qualifications:
Currently enrolled in a or recently graduated with a Bachelor?s or Masters degree program from an accredited College/University
Minimum 3.0 GPA
Ability to communicate effectively, both oral and written, with senior executives and clients
Willingness to initiate client interactions through cold-calling and written communication methods
Attention to detail
Ideal Qualifications:
Photoshop skills
Familiarity with wordpress
Demonstrated listening skills
Experience finding multiple solutions to a complex problem
Ability to successfully overcome challenges or obstacles
Ability to work independently and within a team environment
About OpenMarkets
Founded in 2011, OpenMarkets is a collaborative marketplace for capital medical equipment backed by venture capital investments. We?re both a technology and a service company, and we're helping to change the inefficient healthcare supply chain. Visit www.openmarketshealth.com for more information. We are based in Evanston, IL.