In order for our minds to comprehend something, there must be an appropriately structured neural structure called a ‘frame’ that makes it possible to contextualize, make proper sense of, and mentally ‘see’ the thing. Our understanding of the world is frame dependent: frames are the accessories with which we think. Frames are the cognitive, conceptual structures that enable us to put together, amplify, and activate ideas. When truth is unseen it is because it is both unframed and unnamed; frames and names go together.

In any kind of relationship we can make the assumption that others know what we think, and we don’t have to say what we want. They are going to do what we want because they know us so well. If they don’t do what we want, what we assume they should do, we feel hurt and think, “How could you do that? You should know.