Other Titles by George L Blackburn

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Losing weight is hard work -- despite pumping a staggering $45 billion a year into a host of weight-loss products‚ two of every three Americans is still overweight. How can this be? Based on his many years of research‚ Dr. George Blackburn argues that many would-be dieters drop whatever plan they're on once they hit their genetic weight-loss plateau‚ or setpoint. Here‚ he offers a solution to this all-too-common setback‚ showing readers that it's possible to safely reset their setpoint and achieve their weight loss goals.

Dr. Blackburn begins the book by explaining his setpoint theory: that with sustained effort‚ many people manage to lose the first 10‚ 15‚ or 20 pounds they want to shed. And then -- nothing. No matter how hard they work‚ they can't seem to nudge the number of the scale further down‚ and oftentimes end up gaining back the weight they lost. The scientific fact of the matter is that setpoints are an evolutionary by-product‚ a way for our bodies to prevent themselves from losing reserves of energy -- in other words‚ fat.

What many people don't realize is that hitting your setpoint is not a dead end‚ but the first step in losing weight the right way. Dr. Blackburn introduces a 10 Percent Plan‚ in which the reader loses weight in stages of 10% of their body weight. He then explains that by living at your setpoint for six months‚ your body will adapt and "reset" your setpoint at a lower number and lose even more weight. While he does advocate eating a healthy diet and working out‚ his science-based approach is different from the "eat less‚ exercise more" mantra of traditional diet books.

Timely‚ innovative‚ and absolutely effective‚ BREAK THROUGH YOUR SET POINT is the one book dieters should pick up.

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