Animal rights activists demonstrated at the Chipotle Restaurant on River Street in Santa Cruz on January 24. A letter was delivered to the manager without notice reminding the company of the abuses animals farmed for food experience. It was a public delivery for patrons to witness.

The demonstration was part of a campaign organized by Direct Action Everywhere, which released the following statement: "....on the weekend of January 25, activists all over the country will rally in this new year to see that Chipotle's broken promise is redeemed. We will show the world that the corporation has broken its founding promise: to serve food with integrity. And we will march into stores all over the country to deliver to the corporation's management a simple letter and message: Redeem your Broken Promise. It's not Food. It's Violence."

Whether it be Chipotle, MacDonald's, Jack in the Box, Wendy's, most pizza places or all the rest of the fast food slop, they are all junk food, no matter if they are vegetarian or not. The best food you can eat is at home, and your food should be mostly fruits and vegetables, with no sauces, spices, sugar, or salad dressing added if you are trying to keep your weight down, as is the case with most of us. You also save money if you eat at home as restaurants only exist to maximize profits for the owners.