There are so many intangible tasks and qualities of project managers that it’s not uncommon for people to not fully understand their worth. In fact, the value or lack thereof has been discussed ad nauseum on several blogs, within companies, and at events. As a project manager, I’m always interested to hear the reasons why someone would question the value of the role. After all. I’m trying to stand up for the community of people who are good project managers. Within just a few minutes of any conversation about the value of PM, I have found that it’s all about perception, or maybe just a miscommunication. That’s right: PM is in fact not worthless! But the way a company operates, or a single person can affect that point of view. So how do I flip that argument on its’ head?