A boring town hall misses the opportunity to communicate vital business strategies to on-the-ground teams who have great questions and feedback (if they're still awake).

Make your town hall the must-go-to employee event. You can even beat your holiday party!

Join Alison Pase, VP, internal communications from global edtech powerhouse Cengage Learning, to find out practical, cost-effective ways to reinvent the content, format and measurement of your next town hall.

Result: Execs eager to do another one! Employees who value the time spent. You'll drive business goals, build company culture and execute a perfect manned Mars landing. OK, maybe not that last one. But definitely the other two.

You will also learn:

How make your meeting a comfortable, collaborative place for employees to share ideas

Why the room configuration must match the message—and what it may cost

How to increase message retention: methods to capture the attention of employees

Tips for how to measure and prove the meeting's effectiveness for your C-suite