Jonathan Safran Foer absolutely and thoroughly researched the subject of eating animals from all perspectives: nutrition, environment, and animal rights. He lays out all his research findings and arguments, and then it’s up to you.

For many years, tobacco companies were able to maintain a strong pro-tobacco façade. Smoking focuses the mind. It’s good for you (doctors smoke!). It’s great for weight loss. It’s sexy. It’s cool. The tobacco industry spent big bucks to keep these ideas in the mind of the public for as long as it could.