Trade Show Plans

Written by Steve Schiro
|
03 August 2017

Summer is sailing by. I hope everyone is enjoying it and has taken some time off. It’s about to get busy again with people moving around for new jobs, college kids getting settled in for the new school year, etc. Make sure that you mark your calendars for AACSC’s 49th Annual Trade Show on Thursday, September 28th at the Long Beach Convention Center (Arena). This is such an important event for our members and prospective members. Make a plan now for what you want to accomplish at the Trade Show. Here are a few ideas:

Use the Trade Show as a recruiting tool and invite your landlord and vendor friends that aren’t yet members to attend with you. AACSC will have an area set up with staff that can talk to your friends about the importance of membership. Either drop by or call in advance to make an appointment so that you can introduce your friends to Executive Director Johanna Cunningham and her staff.

Use the Trade Show to meet new vendors and to say hello to the vendors you currently work with. Last year we recruited vendors with new, cutting-edge products to help you up your game. Check our website to see who’s going to have a display and select the interesting ones for your first few stops.

Use the Trade Show to educate yourself on important issues. AACSC makes sure that it schedules speakers for topics that will be of great importance to landlords. Review the speakers and topics ahead of time so that you won’t be late for their scheduled talks.

Attend the Trade Show’s 22nd Saluting Our Stars Awards Breakfast. Every year AACSC honors property management staff members who have made a tremendous effort to excel in their profession. See who the top property management firms are and the individuals that work for them. The breakfast is open to all AACSC members and guests who are interested in knowing who the players are in our industry and want to use this great opportunity to do some networking. Make your reservation for the Awards Breakfast today!

A quick note about education: I’ve commented on this subject for a while now, but I feel that I need to keep driving home the point that we as landlords need to be better and more educated about our business that ever before. AACSC offers classes throughout the year on topics that are extremely important. For example, don’t make a foolish mistake by doing something inadvertent like violating a fair housing law. That could easily cost you your business. Make a commitment to yourself to take one or two different classes every year. It’s pretty cheap insurance and I’ll bet you’ll learn something new!