Friday, September 10, 2010

You might remember last spring when I noted the preponderance of book jackets in various shades of blue. There was even a blue-turquoise competition.

Well, six months on and things have changed. I was at a Boston airport bookstore and noted the striking absence of blue in their new paperback displays. In fact, it's mostly red and yellow. Red has been a classic book jacket color since time immemorial, but bright yellow seems more of the moment.

Perhaps publishers hope to match clothing and home trends, or just blend in with the foliage.