Interestingly, that says the X-Surface (fake) could run UE3 at 60fps. The article above (gone) said it was the Xbox (fake) that could do it.

So they got that wrong.

And somehow people still think "can run this engine at these frames" means anything. A 160hp engine can go 140 miles per hour, but not if you put it in a dump truck, so telling someone that an engine can do something is pointless unless you know what that engine is running...

Exactly this is a terrible name for the new console. Making one word mean two different things just confuses and angers people and will certainly lead to upset consumers buying the wrong games and accessories. Many, dare I say most, console consumers are not technologically savvy.

"Excuse me, where are your Xbox games?" asks customer

"Right over there" says the clerk

"No, I mean Xbox not xbox360" says frustrated customer

"Oh, these are xbox games" says frustrated clerk that usually sends people to the 360 shelf but knows some want new xbox games.

or...

"Is this xbox compatible?" asks customer

"Yes, it is." says clerk.

Customer gets home, opens package, and product doesn't work because it's for the wrong 'xbox' and goes back to store. Store refuses item return for opened package and insists the product was accurately sold as xbox compatible.

Fail Microsoft marketing.

But that's, what, an issue for 18 months before the 360 games are no longer carried anywhere? And it wasn't an issue when we went from Xbox to 360. "Excuse me, where are the Xbox games?" "Right over there." "No, I mean Xbox 360 not Xbox."Or with the PS3. "Excuse me, where are the Playstation games?"

Plus, who ever had to ask such a question? They're always all in the same small area.

Exactly this is a terrible name for the new console. Making one word mean two different things just confuses and angers people and will certainly lead to upset consumers buying the wrong games and accessories. Many, dare I say most, console consumers are not technologically savvy.

"Excuse me, where are your Xbox games?" asks customer

"Right over there" says the clerk

"No, I mean Xbox not xbox360" says frustrated customer

"Oh, these are xbox games" says frustrated clerk that usually sends people to the 360 shelf but knows some want new xbox games.

or...

"Is this xbox compatible?" asks customer

"Yes, it is." says clerk.

Customer gets home, opens package, and product doesn't work because it's for the wrong 'xbox' and goes back to store. Store refuses item return for opened package and insists the product was accurately sold as xbox compatible.

Verno wrote on Jan 23, 2013, 09:47:People can list dozens of failed Microsoft products and branding efforts, the Xbox is the only consumer related entry that people don't loathe.

I was looking at a Surface tablet the other day and found myself thinking it was pretty good. I actually had to pause to think that this might be a Microsoft product I didn't hate. It was really surprising.

Surface/Win 8 IS a good combination. Funny how that works when you design the software specifically for the hardware. Windows 8 on PC? Not so much.

If Star Citizen was a child conceived in a night of passion, it would have started elementary school by now. -panbient

Personally I prefer when companies clearly differentiate between generations of products, even versions of products. Conversations that go something like this tend to happen when you use one name for multiple generations of electronic hardware: "Oh, you have the first *new* XBOX? You need the second one or newer to be able to run that game." or "The new XBOX OS doesn't work on the first generation of *new* XBOX, it only runs on the 2nd or 3rd generation."

Then again, given Apple's success and some of the recent MS decisions, it isn't all that shocking that they would decide to imitate Apple in this way.

This was my thought. Their iPad was simply the new iPad, not iPad 4, so I think MS is trying to imitate Apple in this regard.

If Star Citizen was a child conceived in a night of passion, it would have started elementary school by now. -panbient

Beamer wrote on Jan 23, 2013, 09:51:"Loathe" is pretty much right, too.

Thinking back of Microsoft products people don't loathe:1) Windows, for about 5-10 years2) DOS. No one loathed it, but no one really liked it3) Paint!4) Hotmail, until Gmail5) Office, but arguably Excel is the only product that, uh, excels (sorry, had to)6) Windows Phone. Like DOS, no one loathes it, but it isn't exactly widely appreciated. Still, if you're looking for a list of Microsoft brands that aren't loathed, you take what you can get rather than look for successes

To be fair, 1,2, and 5 are are only on the list because there aren't or weren't any real competitors to take their place for the average person and 4 didn't even start as a Microsoft product, they bought out the company. You could also argue that 3 is only there because it's pretty much ignored, the only time anyone uses it is if they don't have anything better on that system.

I'm not saying it's an impressive list, just things that don't, or at least didn't, make the common person puke.

Beamer wrote on Jan 23, 2013, 09:51:"Loathe" is pretty much right, too.

Thinking back of Microsoft products people don't loathe:1) Windows, for about 5-10 years2) DOS. No one loathed it, but no one really liked it3) Paint!4) Hotmail, until Gmail5) Office, but arguably Excel is the only product that, uh, excels (sorry, had to)6) Windows Phone. Like DOS, no one loathes it, but it isn't exactly widely appreciated. Still, if you're looking for a list of Microsoft brands that aren't loathed, you take what you can get rather than look for successes

To be fair, 1,2, and 5 are are only on the list because there aren't or weren't any real competitors to take their place for the average person and 4 didn't even start as a Microsoft product, they bought out the company. You could also argue that 3 is only there because it's pretty much ignored, the only time anyone uses it is if they don't have anything better on that system.

The source claimed that they had “witnessed Unreal Engine 3 demos running at a solid 60fps” on the device

60 fps for an Unreal 3 game? PFWOAR!!!

Consoles have entered the year 2008! News at 11!

Creston

Considering they've been doing this forever, my guess is that they mean UE4. But who knows, it isn't even like that means anything. I can make a game with UDK that no current Intel/Nvidia setup can run at more than 10 fps. Or I can make one they can run at hundreds. It tells you nothing of the hardware.