The-best-thing-since-the-imaginary- yellow-line-first-down-marker is (slightly) clunky. The-best-thing- since-Varia, Samus' special protective suit in Metroid, is (possibly) too obscure. You can do better. And we at mental_floss (or at least me at mental_floss) promise to use the best suggestion both here on the blog and in casual conversation. Put another way, the payoff is huge.

All this talk about innovation got me hungry. Off to Amy's Bread, where I plan to purchase a smaller portion of the larger loaf.Â What a concept.