Critical Measures

Critical Measures is a corporate training and management consulting firm, specializing in cross-cultural healthcare that helps foster more effective organizations and relationships by connecting business and people.

After having previously worked with Windmill to create a new website for their Elearning courses and training, Critical Measures wanted to give their parent company’s website an overhaul. The main goals of the website design were to improve information organization for easier way-finding, create a cleaner look-and-feel to appeal to their primary audience in the healthcare industry, and make prominent calls-to-action to increase lead generation. The end result is a simple, sleek and easy to use website.