Connecting the Real Estate Community

Posts Tagged ‘
survey ’

How effective are the different marketing options out there for you as a Realtor? What are other Realtors doing that you aren’t…but should be?

Thanks to over 1,300 real estate agents and brokers who completed the HomeGain Realtor Marketing Survey in December 2009 and March 2010, the results are in! HomeGain today announced the survey results for the top most effective marketing methods of Realtors® in a national press release today.

On the survey Realtors indicated that they think getting referrals is the most effective strategy to acquire new clients, with a cumulative overall score of 8.7 out of a possible 10 for effectiveness. Surveyed agents indicated that they will continue to focus on referrals as their leading marketing strategy in 2010.

Featured listings (4.8 effectiveness score) and email campaigns (4.7) were considered the next most effective marketing strategies.

Although Realtors did not indicate Facebook as a top 5 most effective marketing method (scored at 4.9), surveyed agents indicated that they will increase their use of it in their marketing plans in 2010.

Recent Comments

HomeGain Real Estate Blog is a publishing tool for posting real
estate opinions, news, data, ideas, and information. Real estate agents and
brokers can find new blog posts daily and subscribe to receive an email based
blog newsletter. Blog article categories include Realtor® best practices,
strategies for reaching home buyers and sellers, web site and online marketing
tactics, social media, real estate technology, real estate trade shows, MLS,
real estate market trends and HomeGain. The opinions expressed by the bloggers
and those providing comments are theirs alone and may not reflect the views or
opinions of HomeGain. HomeGain is not responsible for the accuracy of any of the
information supplied by the bloggers or those who comment.