I'm not scared of putting colors on canvas. But I am nervous about painting my walls a new color (subtlety is not my strong point). So I've hoarded paint chips over the years, along with all the crazy/wonderful color names. In the hope of creating a cool collage, I cut a bunch of them up with deckle-edged scissors. The collage was a bust. But the remaining names looked really fun. so I keep them in a little box on my desk -- for "Paint Chip Poetry".

Here's how it works: I pull out a few chips at random and force myself to make a cheezy story about them, e.g. The sailor with a Grey Beard and a voice like Cracked Slate secretly collecting Water Irises as a hobby. Not even close to poetry, but a great way to get my mind un-blocked so I can move to the next task.

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Making Ideas Work

There's no reason for separating the "creative people" from the "operations people", and every reason for creating an interchange between both worlds.
As both a CMO and an Artist, testing new concepts and bringing the best ones to light is my daily practice.

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Well Put

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