How Foxhole started their logo design journey

Company name

Overview

“The Foxhole Pickin’ Party” is a week long musical event held in the Catskill Mountains of New York every July. The venue is a 50 acre field on a working hay farm on top of a hill with panoramic views of the surrounding hillsides and valleys. Attendees are bluegrass music musicians and enthusiasts of all ages who enjoy camping, picking and listening to bluegrass music http://www.foxholebluegrass.com

Tell us a bit about who you are and the people you reach

We are targeting folks interested in acoustic music, socializing, and camping. The goal is to create interest in the event and to provide a fun time for all those who join us. The folks that attend this event are a mix of serious musicians and music festival enthusiasts. The atmosphere is relaxed and lazy for those that enjoy music and camping with several hundred friends, Think friendly diluted deadheads.

Requirements

Only vector art which is scalable to fit from a business card up to a banner size, works in gray scale, and which can be used for merchandise (hats, t-shirts, mugs, etc.) with different background colors as well as website usage.

The logo should be simple, fun and unique. It should incorporate the idea of bluegrass music, perhaps a fox, and the beautiful surroundings where we all camp. There is a very distinctive tree that is a focal point of the area.