Filming Technique: To show the perspective of a person listening to another person, use an Over Shoulder shot. To get this shot, put the corner of the camera directly behind the shoulder of the person listening.

Video Editing: A video that begins suddenly (or loudly) can be jarring. Add video transitions like fade-ins and fade-outs between clips to add professional polish.

Lighting Technique: Avoid recording a scene with a window in the background. This will cause your subjects to be dark and difficult to see.

Promoting: Send traffic to your YouTube video immediately after publishing. YouTube rewards videos that receive a surge of traffic within the first 48-hours of being live by recommending the video to more viewers.

The eBook also includes a
Video Equipment List
full of suggested beginner and intermediate cameras, audio equipment, editing programs and measurement tools.