A few years back I stumbled across a wonderful little book called Free Prize Inside by Seth Godin. The book introduced me to Seth Godin and his unique insights into the art and science of marketing and of spreading ideas. That in turn lead m

“Any study of the history of technological development reveals that technological progress comes from doing things differently in an unpredictable way. Pocket calculators are not built with vacuum tubes. Supersonic flight is not achieved with prope