Wall Street firm JPMorgan published an analyst note about Apple’s 2017 premium iPhone 8, saying it is poised to arrive this fall and could be priced at a fairly staggering $1,100. JPMorgan attributed the average selling price to higher production costs.

But the $1,000-plus price would cement, if accurate, an upward trend in Apple iPhone pricing. If, for example, the priciest 2017 iPhone falls somewhere in the $1,000 to $1,200 range, that would put it squarely in MacBook Air territory. Apple’s popular MacBook line starts at $999.

“The OLED display will definitely be very expensive,” Daniel Matte, an analyst with market researcher Canalys, told Fox News in an email. Matte is referring to the centerpiece of the rumored premium iPhone, an organic light-emitting diode (OLED) display. That display technology would allow Apple to offer a curved display, analogous to Samsung’s Galaxy S7 Edge.