University of Colorado-Boulder, Leeds School of
Business - Center for Research on Consumer Financial Decision Making,
University of Colorado at Boulder - Department of Psychology, University
of Texas - Mccombs School of Business, University of California, Los
Angeles (UCLA) - Anderson School of Management and Duke University -
Fuqua School of Business

University of Malaya (UM) - Department of
Engineering Design and Manufacture, Faculty of EngineeringUniversity of
Malaya (UM) - Research Support Unit, Centre of Research Services,
Institute of Research Management and Monitoring (IPPP)

University of Malaya (UM) - Department of
Engineering Design and Manufacture, Faculty of EngineeringUniversity of
Malaya (UM) - Research Support Unit, Centre of Research Services,
Institute of Research Management and Monitoring (IPPP)

Tuesday, 24 November 2015

Virtual R&D Teams: A New Model for Product Development

Nader Ale Ebrahim

Abstract

Increased global competitions have urged small and medium
enterprises (SMEs) to develop new products faster. Virtual research and
development (R&D) teams in SMEs can offer a solution to speed up
time-to-market of new product development (NPD). However, factors that
affect the effectiveness of virtual teams for NPD are still not
adequately verified. This paper presents the correlations between
virtual R&D team constructs and virtual team effectiveness by
developing a “Virtual Research and Development Team”
(ViR&DT) model. The items, which may influence the effectiveness of
virtual teams, are taken from the literature. Through an online survey
and by application of structural equation modeling (SEM) technique, the
proposed model (ViR&DT) has been tested. The results suggest that
the process construct is strongly correlated to the effectiveness of
virtual teams. Therefore, NPD managers in virtual R&D teams
should concentrate on the process of new product development rather
than simply equipping the teams with the latest technology or employing
highly qualified experts. Further empirical research is recommended to
fully explore and appreciate the breadth of application of the
ViR&DT model.

Raval, M. R. R., Ale Ebrahim, N., Ahmed, S., & Taha, Z.
(2010). WORK TOGETHER… WHEN APART CHALLENGES AND WHAT IS NEED FOR
EFFECTIVE VIRTUAL TEAMS. [Review]. Journal of Information, Knowledge and
Research in Business Management and Administration, 1(1), 1-3.

Redoli, J., Mompó, R., García-Díez, J., & López-Coronado,
M. (2008). A model for the assessment and development of Internet-based
information and communication services in small and medium enterprises.
Technovation, 28(7), 424-435.

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About Me

Nader Ale Ebrahim has
a Technology Management PhD degree from the Department of Engineering
Design and Manufacture, Faculty of Engineering, University of Malaya
(UM), Kuala Lumpur, Malaysia. He holds a Master of Science in the
mechanical engineering from University of Tehran, Iran.