London, 21 May 2013, London: It was announced today that Madonna, Archbishop Desmond Tutu, Gordon and Sarah Brown, Jessica Chastain, Gloria Steinem, Freida Pinto, Aishwarya Rai and Abhshek Bachchan, Leymah Gbowee, Sharmeen Obaid-Chinoy, Mpho Tutu, Humaira Bachal and Zoe Saldana have confirmed their participation as presenters in ‘THE SOUND OF CHANGE LIVE’ concert event, presented by CHIME FOR CHANGE: recently founded by Gucci, which campaigns for improved Education, Health and Justice for women and girls worldwide. The four-hour concert, which takes place at Twickenham Stadium on Saturday 1 June, is supported by an impressive line-up of some of the world’s most talented artists and internationally renowned presenters, lending their voices to CHIME FOR CHANGE.

Beyoncé Knowles-Carter, concert artistic director and CHIME FOR CHANGE co-founder, who will perform a 45 minute special set, said: “I am really happy that so many amazing artists and presenters have come together to support CHIME FOR CHANGE on 1 June. Our goal is to have a great time together while we unite and strengthen the voices of girls and women around the world.”

Madonna, founder of the Ray of Light Foundation, said: “60 percent of the

children in the world NOT in school are girls! 2/3 of the world’s illiterate are WOMEN! I Do NOT accept this. We need to change this and we WILL CHANGE THIS!”

Legendary UK promoter, Harvey Goldsmith, responsible for the world’s biggest global charity concerts, such as Live Aid, Live Earth and Live 8, will produce the four-hour concert alongside Executive Producers Kevin Wall and Aaron Grosky from Control Room (Live Earth, Live 8, FIFA World Cup Kick Off) who have worked with Harvey on many of these great events. In a world first, every ticket buyer will be able to personally choose which project the money from his or her ticket will fund. Gucci is underwriting the concert event so that all ticket sales (less VAT and service fees) will support selected projects. A sell-out concert is guaranteed to fund at least 120 projects supporting girls and women in more than 70 countries from ticket sales alone. Viewers around the world will also have the opportunity to lend their support by donating online at chimeforchange.org and fb.com/chimeforchange, and through a mobile text-to-give campaign.Partner organizations include UNICEF, UN Women, The Global Fund for Women, GEMS, Plan International, Vital Voices, CAST, Equality Now, Doctors of the World, Girl Up, PATH, KIND, Pro Mujer, and Women Deliver, to name a few.

Harvey Goldsmith: “We are thrilled that these amazing people are giving their time and support. The stature of our artists and presenters proves just how important this campaign is and we hope that the concert will galvanise the public to support the many important projects.”

Frida Giannini, Creative Director of Gucci and CHIME FOR CHANGE Co-Founder, said: “Thanks to Beyoncé and the amazing line-up of performers and presenters, the stage at Twickenham on 1 June will be filled with powerful voices of change who believe that girls and women everywhere deserve the right to be educated, healthy, safe and celebrated. This represents an important moment in the CHIME FOR CHANGE campaign, but it’s only the beginning. The funds we raise will have a major impact on the lives of thousands of girls and women around the world.”

The concert will start at 6:00pm and finish at 10:00pm and each artist will perform special sets with some exciting collaborations expected. Throughout the concert short films will be shown highlighting issues such as: 60% of children not in school are girls, 800 women die daily in pregnancy or childbirth - most of whom would live with access to proper care, and despite gains, just 21% of seats in national parliaments are held by women.