Cook Gives Up a Few Crumbs of Apple Auto Info

News about Apple's plans for the automotive market have been dripping slowly from the company for months, and CEO Tim Cook this week released a few more drops from the faucet. Apple's auto efforts are zeroing in on autonomous systems, he said. Self-driving is a core technology that Apple considers very important to its auto plans, but it's very challenging from an AI perspective, Cook noted.

News about Apple's plans for the automotive market have been dripping slowly from the company for months, and CEO Tim Cook this week released a few more drops from the faucet. Apple's auto efforts are zeroing in on autonomous systems, he said. Self-driving is a core technology that Apple considers very important to its auto plans, but it's very challenging from an artificial intelligence perspective, Cook noted, characterizing it as "the mother of all AI projects." A major disruption is ahead for the transportation industry, he predicted.