Blog Entries - tag: 'Digital marketing strategy'

When our marketing team met with Brad, president of BC Lights, we discovered he has a talented team of energetic, creative professional multi-line Manufacturers' Sales Representatives, that focus on decorative and architectural lighting and lighting related products. However, he needed desperately needed assistance with...

As you know, search engine optimization (SEO) is an important strategy for companies looking to drive traffic to their websites. Because most small businesses have limited resources, budgets and expertise to incorporate SEO into their marketing strategy, today I'm sharing five free and easy-to-use tools...

Becoming more strategic in your content promotion requires taking a fresh look at how you communicate with your audience to ensure you are providing not only the right content, but that it’s in the right place, at the right time. Here are four ways you can promote your content to increase engagement:

Google business reviews are more important than ever this year. Consumers are turning to them more often than in the past to make purchasing decisions; they trust them more, and they’re actively reviewing businesses more frequently. Here are 7 reasons to ramp up your Google reviews this year...

Let’s face it - Not every small business can afford to hire professionals for their search engine optimization needs. If you’re a small business owner who can’t afford to hire an SEO agency but can dedicate 15 to 30 minutes every day, this mini guide is for you!

Your customers are looking for you. Not in the phonebook, but on Google. Are you doing everything you can to increase your chances of being featured on the first page of search engine results? These tactics will help get you there.