Update: Rap mogul Russell Simmons quickly spoke out against Lowe’s decision to pull their advertising from TLC’s reality show and announced today that he’d bought the show’s remaining commercial slots.

The Def Jam founder called Lowe’s move Islamophobic and had urged his followers to boycott the store.

All-American Muslim airs Sundays on TLC. (AP)

From Saturday: A conservative Christian group opposed to the promotion of Islam in America has launched a campaign to get companies to pull ads from TLC’s newest reality show, All-American Muslim, which depicts Muslim families in Dearborn, Michigan.

Lowe’s is the most publicized company to have pulled their ads, sayingAll-American Muslim does not meet Lowe’s ad guidelines and “raised concerns.” The activists against the Muslim reality show contend there are more.

The Florida Family Association, a Tampa Bay group, has led a campaign urging companies to pull ads on “All-American Muslim.” The FFA contends that 65 of 67 companies it has targeted have pulled their ads, including Bank of America, the Campbell Soup Co., Dell, Estee Lauder, General Motors, Goodyear, Green Mountain Coffee, McDonalds, Sears, and Wal-Mart.

“’All-American Muslim’ is propaganda clearly designed to counter legitimate and present-day concerns about many Muslims who are advancing Islamic fundamentalism and Sharia law,” the Florida group asserts in a letter it asks members to send to TLC advertisers.

“The show profiles only Muslims that appear to be ordinary folks while excluding many Islamic believers whose agenda poses a clear and present danger to the liberties and traditional values that the majority of Americans cherish,” the FFA’s letter continues.

It was not clear whether the companies cited by the Florida Family Association, which has also targeted shows like MTV’s “Degrassi,” stopped advertising on “All-American Muslim” because of pressure or for other reasons….

“Shame on Lowe’s, and shame on every one of these companies if they really did cave in to such bigotry and hatred,” wrote Sheila Musaji, who blogs at theamericanmuslim.org. If the Florida Family Association and other reports are misrepresenting these companies, she added, “then they need to speak up.”

The first of eight weekly episodes of “All-American Muslim,” which follows five Lebanese families in Dearborn, Mich., premiered on Nov. 13.

A TLC spokeswoman, Laurie Goldberg, said the network could not comment about the alleged advertising defections, but that the show maintained “strong” advertising. “There are no plans to pull the show. The show is going to continue as planned,” said Goldberg.