Social media

Online applications, that are created to enable individuals to get into connection with each other. The social media platforms could be used for personal and business purposes. There are various goals for using these platforms: chat, advertising, influencing, organizing an event, finding a job, etc.

By the progression of these social media applications it is getting more and more important to analyse them to use these platforms more effectively.

For example, sentiment analysis is a good opportunity to find out how people think about a person, a company or a brand.