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What is Bowman Black?

A recent search of the United States Patent and Trademark Office shows that The Topps Company, Inc. has just filed a trademark application for “Bowman Black" for use with, obviously, trading cards.

The details of this filing are provided below:

Bowman Black

Word Mark

BOWMAN BLACK

Goods and Services

IC 016. US 002 005 022 023 029 037 038 050. G & S: Trading cards

Standard Characters Claimed

Mark Drawing Code

(4) STANDARD CHARACTER MARK

Serial Number

85444681

Filing Date

October 11, 2011

Current Filing Basis

1B

Original Filing Basis

1B

Owner

(APPLICANT) The Topps Company, Inc. CORPORATION DELAWARE One Whitehall Street New York NEW YORK 10004

Attorney of Record

Andrew Baum

Prior Registrations

1586294;2140078;2265679

Type of Mark

TRADEMARK

Register

PRINCIPAL

Live/Dead Indicator

LIVE

Topps' filing is under section 1B, which means it is an “intent to use" application.

Legal translation: Bowman Black will be a future product.

It's unclear from the bare-bones filing about what Bowman Black will be, but my best guess is it may be yet another product offering in the Bowman line to go alongside Bowman, Bowman Chrome, Bowman Platinum, Bowman Sterling and Bowman Draft Picks.

How many more of these do they need?

As to how the cards will look or what their focus will be, only time will tell.

Let the speculation begin. Feel free to look into your crystal ball and take your guesses in the comments below.

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Paul Lesko | E-Mail | URL
Paul Lesko has litigated complex and intellectual property actions for over 18 years. Don’t hold the fact that Paul is a lawyer against him, he’s also a rabid baseball and college basketball fan, and an avid card collector. He's also the author of the novel Gastric Bypass, available for purchase at Amazon. Paul can be found on Twitter @Paul_Lesko and Google+.

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