January was chock full of some pretty major Google updates, including a core algorithm update, the massive featured snippet update, a SERP redesign, and the introduction of the organic product carousel. Despite all this, we still had time to sneak in some fun events. Our team enjoyed Dan Morrison from Aimclear’s take on paid social [...]

Practically every website sees peaks and valleys when it comes to organic traffic. It’s perfectly normal to see ups and downs as a result of rankings fluctuations, seasonality, and lots of other factors. But sometimes big swings catch us off guard. A sudden drop in traffic can make it feel like the rug is being [...]

Maybe it's recency bias, but it feels like SEO is changing more quickly than ever before. For Uproer and other SEO agencies, that’s a good thing. Companies need the guidance of search industry experts more than ever when things are changing. However, it's sparked challenging conversations around measuring the value of SEO. It’s easier to [...]

Let's start this post off with a real-world example. An ecommerce client asked us to improve a high-priority category page's rankings for its target keyword. This keyword was a behemoth: very high competition with a volume of 40,000+... and their page was ranking #78 for the term. Regardless, we rolled up our sleeves and within [...]

Keyword research is essential to doing good SEO. You can and should have outstanding content. You can and should also have a great website and overall user experience. But if you’re not strategic about the topics and keywords you’re targeting, you’ll be sailing a ship without a rudder. But if you’re new to keyword research, [...]

About the Role We’re looking for a candidate with 3+ years of experience in Paid Media to join a young, fast-growing company. You’ll oversee strategy development and execution for our growing list of Paid Media clients with the broader goal of establishing Uproer as a leading provider of Paid Media services in the Twin Cities. [...]