Quintessence has drinks ℞ for medical workers

ALBANY — Talk about targeting a niche market. Quintessence, the iconic diner at 11 New Scotland Avenue near Albany Medical Center, will begin serving alcohol at 8 a.m. Mondays through Saturdays after getting official approval to expand its drinks hours.

Quintessence, which had been limited to a 10 a.m. starting time for such service, is celebrating with “Code Red,” a promotion aimed at third-shift workers at Albany Med, the Albany VA and other nearby medical facilities. If you have any doubts about the target demographic, take a look at the promotional poster below.