Calling all Highlanders! Make a big impact, win big

The University of California, Riverside, has partnered with the Palm Springs International ShortFest, the largest showcase of short films in North America, for the newly launched 60 Seconds To Impact.

We want your voice to be a part of it! This is an open call to creatives from every corner of the globe

We hope to see a strong showing of Highlanders in this unique film competition.

The idea is simple: Make a non-partisan video that clocks in at 60 seconds or less, telling the story of why you vote. (You can even make it on your smartphone!) All ages, ethnicities, and nationalities are encouraged to submit. Upload the video to our film competition site. Finalists will be determined through a public poll on our website. Thousands in cash and prizes will be awarded to the winners.

The folks at Rock the Vote and the Casting Society of America are also on board with this effort, helping to inspire and motivate young voters. Our goal is to get 1 million new voters to the polls this November.