New Age skin care line was formulated to address mature skin special needs, especially those of women over the age of 35, who detect the signs of fatigue, stress and aging in the appearance of fine lines, sallow complexion and undefined jaw line. The formulation contains active ingredients of natural sources that have been recently introduced into cosmetic use; like an estrogen substitute, which replenishes and restores suppleness and firmness to the skin. Isoflavone is considered a plant estrogen: this soy-produced protein simulates the natural effect of estrogen in the skin. Other cosmetic benefits are its ability to promote collagen fibers renewal and stimulate cell formation renewal. Thus noticeable improvement is achieved in hydration level, moisture retention and fine lines softening

Products benifits: SPF 50 ACTIVE ANTI-AGINGUVA/UVB HIGH PROTECTIONFOR ALL SKIN TYPES SPF 50 UVA/UVB high protection moisturizing sunblock adheres to new European standards and provides effective protection against UVA radiation that causes premature aging and cell breakdown. The new GIGI Sun Care moisturizing sunblock combine three actions in every application: effective and integrated protection against UVA and UVB radiation, prevention of premature aging, and providing increased moisture to maintain the skin’s proper functioning and suppleness.75mlRef: 36037Suggested usege: Apply Sun Care sunblock at home at least half an hour prior to sun exposure for complete absorption and maximum effectiveness.It is imperative to apply a sufficient quantity to cover all exposed areas of the skin. Do not to forget to apply to the ears, neck, chest and shoulders.Ingredients: Purified Water (Aqua), Glycolic Acid, Sorbitol, Polyacrylamide, C13-14 Isoparaffin,Laureth – 7 , Hydrogen Peroxide, Sodium Hydroxide, Phosphoric Acid, Acetanilide,Retinyl Palmitate The Sun Care range is characterized by 3 dominant properties resulting in its position as the leading sun care treatment range in Israel.The unique formula contains a physical sun screen, which blocks out 90% of the sun's radiation, the cause of pre-mature aging and skin cancer. All products in the range have been tested and conform to the Australian standard.

The affect which Vitamin E has on our body has been known for hundreds of years. Recent studies have shown that apart from the daily intake recommendation, the skin also requires relatively large amounts of Vitamin E. This is mainly due to the Vitamin`s ability to protect our skin from sun radiation. Vitamin E is an anti oxidant, protecting the skin cells from oxidation (as a result of radiation or free radicals), thus slowing down the skin aging process. By inserting Vitamin E into microscopic conductors, our Chemists at the GIGI Laboratories have succeeded in maintaining the Vitamin`s qualities, enabling it to act in the inner skin cells. Vitamin E also has the advantage of acting as an effective moisturizer, decreases fine lines and maintains skin elasticity.