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With Mail Merge for Gmail and Google Apps, you can send personalized email messages with attachments to a list with little effort. This is similar to Mail Merge in Outlook except that we are using Google Spreadsheets and not Word or Excel for doing the Merge.

You can write rich-text HTML messages with inline images and file attachments. The Mail Merge add-on for Google Sheets will also let you schedule message and will deliver them at your preferred date and time automatically.