1 11 h d b .................................................................................... po ItIca y, are a ar group to em ar- : : rass. Up to now, they have shown not : · the slightest feeling for public opinion. ! ' '\ Stately suites i The expected Presidential veto of the : ,,\ of one to five rooms = Harris-Fulbri2"ht bill ma y chan2"e their : . . ' " . .?< . ' ' ' . : . ':\ O ff ered f or sale ltnder = . minds about this-as the going over hy ;1 . Con g ress and the courts changed the : J::; . " : ;i d fo:h h e efe l ;st st :r et : ': . .... . . . . / fi'\ o perative : have had no need to be concerned with what the public thinks of them, for the · ownership . truth is that the public thinks of them . , . . . , , '< ) · : . : hardly at all. Some of the large, inte- .. grated companies, such as Standard and ! ' :J'= at The Ritz Tower Hotel ! 'T'exas and Sinclair, sell to the ultimate : }:.... : . . con"umers, hut the wildcatters seldom : ' ;'1 . . : · '1=. .11f1l?J' l.} ':,, , · do, and the wildcatters have been using : ,.,; l.-- .Y. ì \'.: .l . ! ................... ..........................: their enormous profits to gain more and : ... _ -. : more control of the industry as a whole. f: Along wIth Its tradItIonal advantages- : Th 1 h d t 1 t tl h : its unexcelled luxuries-The Ritz Tower : ey. lave a, or a e3.S ley. a\ e : Hotel now offers the economies of co- : perceIved, no need for the good wIll of : operative ownership. · consumel s and no fear of their ill will. : Some of the oil men, to be sure, have : · Immense apartments of 1 to 5 rooms shown a great concern for sound COll1- : with living rooms up to 30, bedrooms munity morals and red-hlooded ..:--\mer1-1: up to 20', oversize walk-in closets, 1 to 3 j. bathrooms, serving pantries or kitchens. canism, and there has been a trend : PARK AVENUE & 57TH ST. am()ng them toward the acquisition of t : FULL HOTEL SERVICE . : newspapers, magazines, radio statIons, I : : publishing houses, and universities, b lt : · Attractive prices, reasonable main- To inspect these apartments visit or : · tenance costs and ub t nt at t X d call our Sales Office, Room 304; O p en · it is evident that , as a g rou p, the y are . . s s a i a e- . . ductions daily 9 A.M. to 6 P.M PLaza 5-5000 quite indifferent to what people think, : RIKER & co.. INC. Sales Representative! of them and their business practice . . : IMMEDIATE OCCUPANCY OFFEREDONLYTORESIDENTSOFNEWYORKSTATE: They do not advertise, and only a flam- :..................................................................................: boyant handful of thel11 seek publicity for theillselves or for their businesses. They have left all that sort of thing to the refiners, distributors, and Integrated companies (it was Standard Oil that gave industrial public relations its start in this country), with the rather happy consequence, it has been pointed out, that 1110St people think of the industry dS con i ting of the marketers of automo- bile gas and the public-utilities com- panies from which they receive their bills for cooking and heating gas. Be- fore Mr. Neff came along, it is un- likely that one .L-1.merican in a thousand had ever heard of Superior Oil of Cali- fornia. .i--\nd if any significant numbel of .,A.ll1cricans should now feel displeased wIth Superior Oil because of what has been learned in recent days, they would have no wav of registering disapproval. SOll1e businesses are concerned about the effect of public opinion on the market prices of their stocks, but this does not seem to hother the oil people-least of all Superior, the common stock of which opened on the market today at $1,OïO a share () industry has ever found itself in a l110re advantageous position for getting what it wants horn legislators. Fur one thing, the provision of the tax laws that exempts frolll taxation twent} -seve 1 and a half per cent of oil incol11e, as 1 ep- THE NEW YORKER 135 HOTEL SUB5CRIPTION BLANK THE, NE, W' YORKE,R 25 WE.ST 43R.D 5TR.E.E. T, NE.W YOR.K. CITY 36, N. Y. Please enter 111Y subscription to your ll1agazine for 01 y.};'..:t\.l{; 02 YEAI{S. My re111ittance is enclosed. u. S. dnd Possessions 1 year-$7.00; 2 yeclrs-$12.00 Canada, Philippines } L . A . d S . 1 year- 8.00; 2 years- 14.00 atln merlca an pclHl Other Foreign 1 } e(lr-l 0.00; 2 years- 18 00 5l1b cr bers orderulg d. change of address are requested to notify us at least four \-\leeks in advance and to give us their old address as \\ell as the ne\v Please include postal Lone nunlbers for both addresses. NA ME. ADDR.E.S5 (Please nclude postal zone nU1nber)