Marketing is a key component in having a successful business. If you are not active and using the proper tools and resources, then your marketing can fall short and prevent your business from growing. If you fall into one of these categories, then it’s important to reflect and make the proper adjustments to re-strategize your marketing approach.

Facebook and Instagram are making it easier for people to manage their social media accounts right from their phone, with the ability to swap between business and personal accounts with a click of a button.

As we mentioned in the July/August article, email marketing is not dead- it's alive and well- there's just a new take on how it's used. A lot has changed since the days when the phrase "You've Got Mail" was made popular.

If you’re new to social media for business, looking to communicate with your target audience or revamping your social strategy, incorporate a few of these tips to make the most out of the conversation with your customers...

The new year not only brings resolutions on a personal level, but for local businesses it can mean a fresh start, new initiatives and a brand spanking new budget. One essential part of that budget is the marketing portion. Is it time for you to bump up your marketing expenditure for 2016 or should you be looking at areas to trim your spend? Set your business up for success before the New Year begins with our six tips for your 2016 marketing budget.

What constitutes digital media? Websites combined with search engine optimization strategies should be the first thing that come to mind. Other key practices are pay-per-click advertising, email marketing, social media marketing and Internet banner ads. The beauty of these marketing strategies is that they can be done on your own, but to have the biggest impact, it’s best to team up with a professional design team.

Veugeler Design Group is an award-winning, digital marketing and design agency focused on delivering compelling work that gets you noticed, tells your story, and attracts and converts the customers you want.