Ladies, if you’ve ever longed for a handsome date to your best friend’s wedding or an extra pair of hands to help you put together your Ikea furniture, there’s now a service for that.

Rent a Gent, a company that allows women to rent men for certain services, provides women with the man of their dreams at their disposal, by their own rules.

Described as “the ultimate playground for successful women,” the service allows women to browse through a curated selection of men offering their talents, company, and assistance, for the day, evening, or hour. Rent a Gent’s men are available to cook a gourmet meal, dance, play an instrument, be a personal trainer, assemble furniture, or just serve as arm candy at an event.

When asked about Rent a Gent, founder Sara Shikhman explained, “I noticed there was a lack of good looking, worldly and talented men available to women. Today’s modern women are looking for something different. Now, with our position of power soaring, Rent a Gent finally offers a new level of male entertainment so women can greatly enhance their social lives.”

Rent a Gent is a symptom of what Dr. Wendy Walsh describes as our “high supply sexual economy.” Walsh is a clinical psychologist and regular contributor to CNN, whom I had a chance to hear speak at the 2014 iDate conference in Las Vegas last month. As she explained in her keynote address, women no longer need a man to support them financially, however they are still looking for the same pedigree in partner: Someone who is smart, successful and a good provider. They’re also much more confident and empowered when it comes to their relationships and sex lives.

As Walsh explains, the flipside to this is that men have become less ambitious. They’re taking longer to get settled in careers and those who are successful aren’t necessarily interested in getting married. Therefore, you have a large “supply” of successful and sexually empowered women with very few options for long-term partners. Hence, where a service like Rent a Gent fits in.

Although I have often balked over the lack of eligible bachelors or the fact that I still haven’t mastered putting together a bed frame with an Allen Key, I have mixed feelings about Rent a Gent. I’d love a gorgeous guy to help me put together my Malm bookcase, but I’m smart enough to know that using my power to purchase men as men have purchased women in the past, doesn’t necessarily lead to equality or progress. As Dr. Wendy Walsh pointed out in her talk, if men and women are going to get along, we need to stop trying to level the playing field and instead, meet in the middle.