Jan. 29, 2018 – Publicis Groupe [Euronext Paris: FR0000130577, CAC 40] announced today its partnership with Microsoft Corp. (Nasdaq “MSFT” @microsoft) to develop and roll out Marcel, its disruptive platform that will radically change the way the group’s teams and clients connect, interact and work together.

Publicis Groupe and Microsoft are joining forces to combine their unique expertise to build the platform of the future for Publicis Groupe employees and its clients. Through Publicis.Sapient, its technology and consulting arm, Publicis Groupe is defining the architecture and design of Marcel, and conceiving the user experience. Microsoft will build the platform, and connect it to its deep technology and AI capabilities, leveraging Microsoft Azure AI and Office 365.

The Marcel platform will use cognitive services and AI to empower Publicis Groupe’s people, clients, and business to seamlessly collaborate in three ways:

First of all, by identifying relevant connections amongst the organization’s 80,000 employees. If there is someone out there in one of Publicis Groupe’s agencies who can help an employee, Marcel will find her or him.

Second, by collecting, organizing and curating Publicis Groupe’s collective knowledge Marcel will enable employees to take full advantage of the combined experiences and insights that exist around its group.

Finally, and perhaps most importantly, by giving every employee the power to participate and create more, beyond their immediate boundaries. Through the M-Labs, the incubator for the Marcel platform, Publicis Groupe has been testing new collaborative models that are already driving results for some of its major global clients.

“AI is one of the most transformative technologies of our time, but its real power lies in how it can be applied to amplify human ingenuity. And that’s the beauty of Marcel,” said Satya Nadella, CEO, Microsoft. “At Microsoft, we believe that people no longer just work for companies – companies need to work for their people. Marcel embodies that belief. That’s what makes this collaboration so seamless and natural.”

“Marcel is a crucial step in Publicis Groupe’s commitment to radically change our industry, for the good of our clients and our people,” said Arthur Sadoun, Chairman & CEO, Publicis Groupe. “It’s why we’re thrilled to be able to draw on Microsoft’s ground-breaking talent, capabilities and resources in artificial intelligence, to build the platform of the future, today. Thanks to the dedication of Satya and his teams we’re accelerating on putting Marcel at the heart of the Groupe, to deliver big ideas that harness creativity in all of its forms”.

Publicis Groupe and Microsoft will present Marcel for the first time at Viva Technology in Paris on May 24, 2018.

Microsoft (Nasdaq “MSFT” @microsoft) is the leading platform and productivity company for the mobile-first, cloud-first world, and its mission is to empower every person and every organization on the planet to achieve more.

Microsoft has released two new features with today’s update to Microsoft Pix for iOS, an app powered by a suite of intelligent algorithms developed by Microsoft researchers to take the guesswork out of getting beautiful photos and videos.

The first of these features, Photosynth, helps create photos that take in more of the perspective or scene you are standing in front of, whether it is wide, tall, or both. It does this by allowing you to freely pan and capture from side to side, up and down, back and forth, and even go back to the start to include any parts of the scene you may have missed.

“The idea came after some frustrations I had when trying to take a picture of Snoqualmie Falls. I didn’t want to have to choose which part of the scene to capture, and I wanted it all with detail. Photosynth means you no longer have to choose. I can now capture the whole scene in a way that feels natural. As with all Pix features, we have also worked to give the best image quality by introducing more intelligent ways to compute exposure and stitching,” said Josh Weisberg, principal program manager within Microsoft’s AI & Research organization in Redmond, Washington.

Photosynth, originally a popular platform for turning digital pictures into 3D panoramas, was launched by Microsoft in 2008 and decommissioned in 2017. Photosynth in Pix shares similarities with the original, leveraging some of the underlying technology, with more features inspired by the original to come. Photosynth in Pix allows for faster and smoother capture, while also making use of Pix’s auto-enhancement capabilities which improve white balance, tone correction and sharpness.

The second feature, Pix Comix, was developed during Microsoft’s OneWeek hackathon and makes use of the core Pix feature Moment Capture in an innovative new way: identifying the most interesting frames in a video to generate a comic strip. Pix uses its deep learning model to score and select three high-quality frames, searching specifically for non-blurry photos, faces with eyes open and interesting scenes.

Pix Comix performs this AI processing on device, selecting the best frames and formatting them into a comic strip. From there, you can add and edit speech bubbles that can be moved, rotated and resized to tell your own story.

Listening and responding to customer feedback on Pix remains a top priority as the app continues to improve and its AI capabilities are further developed. Today’s release marks another step forward in Pix’s commitment to turning that user feedback into new ways to make your pictures even better.

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Windmills have powered The Netherlands since the 14th century, helping transform marshy lowlands into farmable land and enabling all manner of industrial development. These days, new windmills, in the form of wind turbines, are helping to power a new transformation towards clean, reliable energy in The Netherlands.

Today, Microsoft is proud to announce that these wind turbines will also be powering our cloud. We have signed an agreement to buy 100 percent of the output from a 180-megawatt wind project in partnership with Vattenfall. Construction on the Wieringermeer project will begin in 2018, and we expect it to be operational the following year. Once completed, it will be the largest onshore wind project in The Netherlands.

One of the things that is unique and exciting about this project is its location adjacent to our datacenter. Microsoft is committed to using more renewable energy every year to power our cloud. Matching production and consumption of renewable energy so closely unlocks great transmission efficiencies for our operations. And it also helps the communities in which we operate, by removing as much of our load as possible from the local grid and by supporting new construction and operations jobs associated with the projects.

We’re excited to continue to expand our renewable energy portfolio in Europe, as this deal comes just a month after our first European renewable energy deal announced in Ireland. In addition to helping us meet our own corporate commitment to renewable energy and advancing a greener grid in Ireland and The Netherlands, these two new wind projects are designed to help the E.U. meet its ambitious 2030 targets for the reduction of carbon emissions across the region.

To learn more about Microsoft’s environmental policy objectives in Europe, please see the Microsoft EU Policy Blog. You can also learn more about the new Netherlands wind project on the Microsoft News Centre Europe website.

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