WANT TO INCREASE YOUR BOTTOM LINE AS A MUSICIAN? [This article was written by guest contributor — and longtime friend — of CD Baby & Tom Jackson’s Onstage Success, Ariel Hyatt of Cyber PR.] It’s the new year, and the current news surrounding the music business is still bad. At this stage of the game, […]

While social media is a critical component to any musician’s overall marketing strategy, it needs to be done so effectively, or it is likely to become another source of time and frustration, rather than THE source responsible for moving you closer to achieving your goals. There are quite a few simple pitfalls that musicians often […]

I’m very happy to introduce Chris Hacker, who plays an integral part of team Cyber PR® by creating highly-detailed and incredibly well thought-out marketing plans for independent musicians. This final entry into Chris’s 3-part series focuses entirely on creating an effective content strategy to put into place while working on promoting the album. Here’s the […]

I’m very happy to introduce Chris Hacker, who plays an integral part of team Cyber PR® by creating highly-detailed and incredibly well thought-out marketing plans for independent musicians. Part 2 of Chris’s 3-part series goes beyond the initial planning and prep for promoting an upcoming album release, this time focusing on how to create an […]

I’m very happy to introduce Chris Hacker, who plays an integral part of team Cyber PR® by creating highly-detailed and incredibly well thought-out marketing plans for independent musicians. This first entry into his 3-part series will give you a breakdown of the 5 critical factors that go into the initial planning and preparations of effectively […]

There’s a fierce rule I live by that keeps me safe in the music business – it’s simple: Never meet your idols. I still stand by that … except today I’m changing this to: Never meet your idols…unless your idol is Seth Godin. I feel more inspired, calm and clear than I have in a […]

With social media growing at such a rapid pace, I decided it was a good idea to revisit my social media food pyramid and update it for 2012. So… Here’s Your Social Media Food Pyramid! It happens to me all of the time when I teach artists social media.The face goes blank, the frustration begins […]

Google, in my humble opinion, is the most amazing invention since anything else I can really think of. And Google is not just a big search engine, although it would still be awesome if that’s all it did. Google has been offering a suite of incredibly powerful tools for years; way before ‘in the clouds’ […]

As you look to the future you may be getting in the mode to set goals for your career. I am always surprised when musicians I work for at Cyber PR®, are frantically trying to reach more and more potential fans without really focusing on the fans that they already have. These fans don’t need […]

Not long ago, Google introduced their own social networking platform with the intention of entering the ring to contend for the social media crown against the likes of Facebook and Twitter. This platform, simply dubbed Google + (pronounced Google Plus), showcases quite a few similar features as its leading competition. So as a musician, you […]