SPAZIO

Monday, 18 January 2016

Goodbye Horses: the new Gucci SS16 Campaign soundtrack

Dear horse lovers, in the mood for florals and romance from the 70s inspired fashions under the guise of a revisited 80s Berlin pop culture, “Goodbye Horses” become the soundtrack of the new Gucci Spring Summer 2016 advertising campaign, captured by the lenses of the British photographer Glen Luchford!

A 1988 song written by William Garvey and performed by the little-known (even at the time) female vocalist Q Lazzarus about the world of transcendence over the earthly and finite world.

According to the writer, the horses represent the five senses from Hindu philosophy hence the song references the ability to lift one’s perception above physical limitations and to see beyond a earthly limited perspective: a leitmotiv at the basis of the latest Gucci creations!

Alessandro Michele dressed in a floral-print suit of his own design, which he believes should be worn by both men and women, long brown hair framing his bearded face, and his hands festooned in 19th-century rings.