This is the third full-length release for Sweden's Hans Appelqvist, after two previous release on the Komplott label. Naima is an entity who in different ways is present to the persons on the album. Sometimes she interferes with their lives and speaks directly to them, sometimes her presence is only communicated through her musical theme, "Naimamelodin" (Naima's melody). Somewhat pretentiously expressed, the album is an answer to a longing for more fixed references. In 2004, Hans Appelqvist released the album Bremort which got a lot of attention and among other things won Swedish radio's "Pop Record of the Year" award. The record was staged in a fictitious small city in Sweden, where one as a listener could follow daily life during three days for some of the people living there. Hans Appelqvist has previously released Att Möta Verkligheten on Häpna.