StartNewsNAMCO BANDAI to promote The Witcher 3 in Australia and New Zealand

NAMCO BANDAI to promote The Witcher 3 in Australia and New Zealand

January 16, 2014

NAMCO BANDAI Games, one of the global market leaders in electronic entertainment, has become the sole distributor of The Witcher 3: Wild Hunt in Australia and New Zealand. In collaboration with CD PROJEKT, NAMCO BANDAI will also be responsible for promoting and marketing the game in the corresponding part of the world.

“Thanks to its substantial share in the Australian and New Zealand markets NAMCO BANDAI can reach a great number of players. I am confident that our shared passion for what we do will make the release of The Witcher 3 a truly unique event.” – says Adam Badowski, CD Projekt RED Studio head and member of the CD PROJEKT management board.

Even before its scheduled release The Witcher 3 has earned a place at or near the top of the list of the most anticipated games of 2014 (Golden Joystick, VGX, IGN). The game’s developer, CD Projekt RED Studio, is a subsidiary of CD PROJEKT, which is a publicly traded company listed on the Warsaw Stock Exchange. The game will be released this year for the PC, Xbox One and PlayStation 4.

“CD Projekt RED is a world-class studio with a unique approach to game development and fan involvement. We are very proud to be able to officially announce an expansion to our cooperation agreement, and that our company will be the one to distribute The Witcher 3 in Australia and New Zealand. The Witcher is, without a doubt, one of the strongest videogame franchises in the world today. We are confident that – thanks to the capabilities offered by next-generation consoles – CD Projekt RED will carry it to an even higher level of sophistication.” – remarks Gerard Noonan, Senior Vice President of NAMCO BANAI Games Asia Pacific.

NAMCO BANDAI will also be responsible for promoting and distributing the third installment of The Witcher saga in Western Europe. CD PROJEKT had previously announced that its Northern American distribution partner would be Warner Bros. Interactive Entertainment. In Japan the game will be promoted and distributed by Spike Chunsoft.

Thus far over 6 million copies of The Witcher games have been sold worldwide.