Link Building

Finding a suitable link prospect is a complex task for webmasters in terms of their link building tactics. Link building strategies used to be a prominent weapon a couple of years back. The SEO process now is no more a method of building hundreds of links overnight. These methods are completely off track, useless, and may even affect a website's rank, resulting in its continuous downfall. Whether you are a business owner, a blogger, or a webmaster, you need to be aware of the continuous Google updates. This helps you to drive your website’s SEO into the right direction.

2013 has started with a bang for SEO. With Google making an example of Interflora to highlight that *Paid Advertorial Links are still Paid Links and therefore bad*, I'm sure there are many SEO teams and Agencies that are now deciding what to do with that budget burning a hole in their pocket.

What do you think of when you hear the term “competitive link building”? Do you grin with excitement at the thought of poaching linking opportunities from your competitors? Or do you shudder at the thought of picking through hundreds of low quality links for that one needle in the haystack? For too many SEOs, competitive link analysis is worse than simply not productive, it is a tedious, soul-sucking task that can derail your linking campaign, waste your time, and even get your site sent to Penguin jail. How do you keep this from happening?

Times have changed in SEO, more so during 2012 than ever before when it comes to link building. The SEO “sphere” of knowledge is awash with good advice from respected SEOs on how people and brands should be building links moving forward. The majority of these strategies rely on a few recurring areas: