Currently, a number of celebrities are asking followers to vote for them for the People's Choice Awards. Example tweet: "Did everyone vote today for @NathanFillion (moi) #peopleschoice"

Twitterpaigns can be retaliatory. Comments made by a Marie Claire blogger about the "fatties" on the CBS show "Mike & Molly" provoked a twitterpaign. The blogger's twitter page was "blasted", tweets called for blogger's firing & requested followers retweet.