Samsung Has Multiple Mobile Carriers on Its Bandwagon

5. Samsung has the ubiquity part worked out
One of the smartest decisions Samsung's management made with
the Galaxy Tab was to make it available on a slew of carriers. The device can
be purchased via T-Mobile, Verizon and, soon, Sprint. There is even talk of
AT&T jumping on the Galaxy Tab bandwagon. By offering such ubiquity in the
tablet space, Samsung has positioned itself to capitalize heavily. It's no
wonder it has such high hopes.

6. Samsung wants to back up its claims

When the Galaxy Tab was first announced, Samsung made it clear
that it believed it was offering a
product that could match the iPad in every way. In fact, the company said
that it couldn't find a single iPad feature that beat its own product's
features. Samsung must deliver on the high expectations it's set for the Galaxy
Tab if it wants to be taken seriously in the tablet market. But if it succeeds,
Samsung will garner the credibility that comes with showing it knows what it's
doing.7. A single failure makes the next device harder to
release
Samsung has such high hopes for the Galaxy Tab because it
doesn't want to know what the market would look like if the device fails. In
the tablet space right now, it's Apple and every other company. If Samsung can
distinguish itself, it will undoubtedly solidify its position in that market.
But if it falls short, the company will have a hard time regaining consumer
excitement. Rest assured that Samsung's management is fully aware of that.8. The value is right
Although some might take issue with the Galaxy Tab's $600
starting price without a two-year contract, it
seems to be valued quite well. And that has helped improve Samsung's high
hopes for the device. At $600, it's just $100 more expensive than Apple's
cheapest option, and $29 less expensive than Apple's most affordable 3G option.
That puts the device in the sweet spot for budget-conscious consumers. Buyers who
won't mind entering into a two-year contract should also find something to like
in T-Mobile's $400 offering for the Galaxy Tab.9. It can prove Steve Jobs wrong
At his company's most recent earnings call, Apple CEO
Steve Jobs said that he didn't believe 7-inch tablets would work, and pointed
to the iPad's 9.7-inch display as the best option. Samsung's high hopes for the
Galaxy Tab are undoubtedly partly rooted in its desire to prove Jobs wrong. If
the Galaxy Tab can be a success, Samsung can go a long way in showing customers
that Steve Jobs isn't right allthe time.10. It has enterprise potential
Although the Galaxy
Tab might be a consumer-focused product, it's hard to argue against its
potential for enterprise adoption. After all, the device runs Android, it's
cheaper than comparable iPad models, and it offers video-chat functionality,
which could be extremely important for enterprise customers. The enterprise won't
drive Galaxy Tab sales, but it could eventually play a part.

Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Gearlog.com. Since then, he has written extremely popular columns for CNET.com, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at http://twitter.com/donreisinger.