Crowdfunding is a new way of directly engaging with your audience. The music industry has changed a lot since the days of ‘Solid Rock’ with Goanna. Australia is a tough country for artists and musicians, the smaller population here makes it difficult for an artist to keep their head above water. You can’t underestimate the importance of a direct relationship with your listeners, and in a digital age, through social media, you can talk directly to your audience to support what you do, not only in principal, but economically as well. This wasn’t possible before. OzCrowd is a uniquely Australian owned crowdfunding platform that encourages new ideas and provides one-to-one advice and support to assist projects reach their goals. Platforms such as OzCrowd can help independent artists to 'put the hat out' through leveraging the power of social media and also gives music lovers the opportunity to directly support their projects."

“I approached OzCrowd when a beloved friend, brother, and son tragically passed away and we wanted to build a well in his honour. OzCrowd helped us by giving us an Australian crowdfunding platform to ask the community for funds, including a website profile, an electronic payment facility, easy social media integration, and even a spotlight on their crowdfunding site, which was more than we could ask for. The result was us meeting our goal of $3000 in just 8 days! Their communication with us was what sets them apart from other crowdfunding or fundraising sites. They would update us every major step of the way and it felt great to stay connected.Truly, I found the whole experience inspiring – our well will be built in Africa in the coming months – and i couldn't thank OzCrowd more. I would recommend OzCrowd to anyone who needs some help crowdfunding their worthy cause.”

4 key tips to crowdfunding on OzCrowd

1. Let the crowd decide!

Unlike most other crowdfunding platforms, subject to legality, we allow all Australian personal causes or Australian businesses on our site. We then let the public and the team's network decide whether a project is worthy of contribution.

2. Tell your story!

The public are quite generous in terms of contributing.
From our experience, those that provide adequate detail regarding why they are raising the funds (such as your story) are more likely to be successful.
Photos, videos etc. also assist in establishing a personal interest from the public.

3. Those that are shy do not succeed!

Most successful crowdfunding efforts reach out to their own personal networks for support at the first instance, with contributions and sharing via social media demonstrating that a cause is both “fundworthy” to the public.
Research on crowdfunding to date is that the public expects that where a funding initiative is legitimate, the creator’s network and friends would be the first to contribute – in summary, the general public are unlikely to “get the ball rolling” so to speak.
Our team work 24/7 (well, almost), and are here to assist you with any questions you may have!

4. Going “Viral”

Once launched, we recommend promoting your project through whatever means you have easy access to – email, social media, etc.
This will increase the chances of going “viral” and therefore generating as much interest and views from the public as possible.
Once this initial interest is gathered, we suggest contacting either local of national media, who are also quite keen to promote certain causes (we have had many of our campaigns spark media interest!). Write a press release with a catchy title, check your grammar and include as much detail about your crowdfunding initiative and why it is newsworthy. We are happy to review and assist in contacting media, it's all part of the OzCrowd service.

Your Best Choice for Crowdfunding in Australia
Over the years, crowdfunding has been a popular concept all over the globe because of its ability to help raise millions for various projects. If you have a personal or business idea and need funding, all you have to do is put together your campaign on a crowdfunding website and starting promoting it! Ensure your project, potential rewards for crowdfunders and story is both appealing and concise, as this will attract potential funders. With this in mind, if you are considering crowdfunding in Australia, look no further than OzCrowd! We have helped many individuals and groups find the financing they need to help their personal and business crowdfunding projects and bring their dreams into reality.

Why OzCrowd?

1

Among others, OzCrowd is a popular choice when it comes to crowdfunding in Australia because it is 100% Australian owned and operated. We have a passion for helping fellow Australians, not only in terms of raising money for the project, but also with regards to step-by-step assistance with planning the project, promotion and even advice on implementation. Our guides, simple software and connectivity with social media platforms makes us a great choice to launch your campaign. Having been around the crowdfunding space for a while, we have seen how business and personal crowdfunding can assist, and we believe Australia deserves its very own platform to provide for this.

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Compared to other crowdfunding sites, our Australian-based platform is focused on great one-to-one service, low fees and making it as easy as possible to get your message and fundraising initiative out there to the wider world. OzCrowd's focus is on projects for the benefit of Australians. While there is nothing wrong with international projects, we're keen to provide exposure which is lacking on the international platforms, that is supporting Australian crowdfunding projects directly and making sure they feature and stand-out.Our fees are among the lowest in the market and go directly towards the improvement of our service to provide better crowdfunding in Australia.

The comprehensive support provided by OzCrowd to the developers of campaigns is another reason why we stand out for crowdfunding in Australia. We have a team of experts who are there to increase your chances of making your project successful. With our extensive experience in crowdfunding, our knowledge and skills will surely work to your advantage. Almost all our clients are trying crowdfunding for the first time! As such, all campaigns creators are put in touch with their dedicated crowdfunding expert and manager who will provide guidance, tips and technical support.

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Ankle & Bootie

Lastly, OzCrowd is an excellent choice for crowdfunding in Australia because we are much less restrictive on the projects or campaigns you can create. If you're trying to fund medical treatment, charity, business idea, holiday or other matters, you can surely take advantage of our site to fundraise or crowdfund your way to success!