Twenty years ago there were dozens of search engines serving up curated results. However, when Google launched in 1998, its focus on relevance left rivals like Lycos and AltaVista far behind. Despite a series of…

Like many elements of the internet, search engine optimization has experienced growing pains. As Google and Bing refined their algorithms for scanning and ranking websites, the fledgling process of optimizing a website’s appeal evolved into…

As well as powering a quarter of the world’s websites, WordPress is blessed with an abundance of plugins. The WordPress.org portal currently hosts over 55,000 separate programs, each designed to perform a specific role. Many…

It’s no coincidence that search engine optimization companies are easy to find through Google and Bing. These firms have flourished as small businesses, and entrepreneurs seek shortcuts to propel their websites towards the top of…

Online security is an ongoing battle, and SiteLock represents the ultimate weapon for large and small businesses alike. Launched a decade ago as TrueShield, this former garage enterprise has evolved into a leading website protection…

While it may often seem strange and unintuitive to industry newcomers, SEO is actually relatively straightforward. Despite constant revisions to the search engine algorithms used to rank websites, optimizing a site can still be achieved…

The statistics about our use of email are quite startling. There are 269 billion messages sent every day from an estimated 3.7 billion active accounts, with traffic volumes growing at an average annual rate of…

Google Analytics is a hugely powerful piece of software, and one of its greatest attributes is the ability to set and monitor goals. After all, web analytics serves no purpose if its findings aren’t acted…

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