The mobile industry stands on the precipice of one of the biggest changes it's ever encountered. The actions mobile network operators (MNOs) take now will not only directly impact their customers but will also dramatically impact their bottom line. There's no escaping this shift. Mobile data is a Pandora’s box and now that it's opened there's no going back. People want more mobile data and they want it faster. The key question is how will MNOs continue to meet customers’ expectations. And this is where the enormous change is about to happen. The reason for this change is LTE-Advanced (LTE-A).