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"Mobile handset data revenue will be the main source of retail revenue in Central and Eastern Europe, accounting for 29% of the total retail revenue in 2021."

Service revenue in Central and Eastern Europe (CEE) visibly recovered in 2015, but we forecast slow service revenue decline in the forecast period. We anticipate that total service revenue (including pay TV) will decline to EUR60.4 billion in 2021, compared with EUR61.9 billion in 2015. Mobile retail revenue will increase at a CAGR of 0.1% and fixed retail revenue will decline at a CAGR of –1% in the forecast period.

THIS REPORT AND ASSOCIATED DATA ANNEX PROVIDE:

a 5-year forecast of more than 345 mobile and fixed KPIs for Central and Eastern Europe, as a whole and for 6 key countries

an in-depth analysis of the trends, drivers and forecast assumptions for each type of mobile and fixed service, and for key countries

an overview of operator strategies and country-specific topics, in order to highlight similarities and differences by means of a cross-country comparison

a summary of results, key implications and recommendations for mobile and fixed operators.

COVERAGE

Geographical coverage

Key performance indicators

Region modelled

Central and Eastern Europe (CEE)

Countries modelled individually

Czech Republic

Hungary

Poland

Romania

Russia

Turkey

Countries not modelled individually, but modelled as part of the region as a whole

Albania

Belarus

Bosnia

Bulgaria

Croatia

Estonia

Latvia

Lithuania

Macedonia

Moldova

Montenegro

Serbia

Slovakia

Slovenia

Ukraine

Connections

Mobile

Handset, mobile broadband, M2M

Prepaid, contract

2G, 3G, 4G, 5G

Smartphone, non-smartphone

Fixed

Voice, broadband, IPTV, dial-up

Narrowband voice, VoBB

DSL, FTTP/B, cable, BFWA, other

Fixed and mobile voice traffic

Outgoing minutes, MoU

Revenue

Mobile

Service, retail

Prepaid, contract

Handset, mobile broadband, M2M

Handset voice, messaging, data

Fixed

Service, retail

Voice, broadband, IPTV, dial-up, BNS

DSL, FTTP/B, cable, BFWA, other

Mobile ARPU

SIMs, handset

Prepaid, contract

Handset voice, data

Table of Contents

8. Executive summary

9. The decline of overall telecoms service revenue will be slow, contrasted by

10. Total telecoms retail revenue will decline by EUR0.2 billion between 2015

11. Mobile retail revenue will increase slightly by 2021, but the fixed segment