A well intentioned rant about the current state of Advertising, with particular emphasis on Big Dumb Agencies (BDA's) Because, no matter how bad you think it is, it's actually a great deal worse!
"Advertising is the rattling of a stick inside a swill pail." George Orwell.

Become a Fan

Sorrell owns up to ripping off clients!

You have to admire the balls of the “Poisoned Dwarf.” Just
last week he
told a conference at the Paley Center that WPP clients are wasting 15-25% of
their advertising budgets. He just doesn't know which 15-25%. Obviously, this was an “Homage”
to John Wanamaker's well-quoted claim… "Half
the money I spend on advertising is wasted; the trouble is I don't know which
half." Actually that’s bullshit ‘cos as I’ve said many times, it’s
more like 90%. Plus, it was Hitler who said it first (Would I lie to you?) But
back to the point of this particular rant… Am I the only one who finds it fucking
strange that the guy who runs the world’s largest BDHC, would own up to pissing
away a quarter of his clients money? If I was a BDC of a BDA belonging to his
BDHC, I would tell him to FO!

Hitler promises ex-WPP clients he'll only skim 10% off of their ad budget. Plus: They can haz Poland!

Comments

Sorrell owns up to ripping off clients!

You have to admire the balls of the “Poisoned Dwarf.” Just
last week he
told a conference at the Paley Center that WPP clients are wasting 15-25% of
their advertising budgets. He just doesn't know which 15-25%. Obviously, this was an “Homage”
to John Wanamaker's well-quoted claim… "Half
the money I spend on advertising is wasted; the trouble is I don't know which
half." Actually that’s bullshit ‘cos as I’ve said many times, it’s
more like 90%. Plus, it was Hitler who said it first (Would I lie to you?) But
back to the point of this particular rant… Am I the only one who finds it fucking
strange that the guy who runs the world’s largest BDHC, would own up to pissing
away a quarter of his clients money? If I was a BDC of a BDA belonging to his
BDHC, I would tell him to FO!

Hitler promises ex-WPP clients he'll only skim 10% off of their ad budget. Plus: They can haz Poland!