New Life for Backlist: Open Road’s Dunkirk ‘Miracle’ Marketing Victory

Internationally, 45,000 copies sold in July. Open Road had acquired The Miracle of Dunkirk for its vast ebook backlist catalog in 2012. The Walter Lord book now has hit No. 6 on The New York Times‘ ebook and print nonfiction bestseller list–a jump of ...

How can I create an affiliate network to sell an eBook?

I've written an eBook detailing the process and how to DYI your crowdfunding campaign from start to finish. I'd like to create an affiliate marketing program to sell the book, or alternatively hire someone to create it for me.

6 Successful B2B Influencer Marketing Approaches

... Marketing Institute took this strategy by the horns for the promotion of the 2014 Content Marketing World conference. They came together to construct an ebook filled with more than 40 influencers from major brands including LinkedIn, MarketingProfs ...

New Life for Backlist: Open Media’s Dunkirk ‘Miracle’ Marketing Victory

The hustle is paying off this summer. Open Road had acquired The Miracle of Dunkirk for its vast ebook backlist catalog in 2012. On the international front, in fact, McAveney tells us that promotional emphasis is in the UK, Australia, and Canada.

Ebook Lending Hitting Record Numbers

Many libraries boost their marketing efforts during the holidays to promote the ... as well as the heft of a book and satisfaction at turning pages. Typically, ebook fans cite the instant download convenience as a top reason for consuming digital, along ...

Book Marketing Questions to Help You Sell More Books

Marketing Checklist PDF Marketing Checklist Word doc This is an excerpt from How to Market a Book Third Edition by Joanna Penn, available in ebook, print and audiobook. • Do you have the right attitude and mindset toward marketing? Have you reframed it ...

Draft2Digital is the Best Ebook Distribution Platform for Indie Authors

I spoke with Kevin Tumlinson Director of Marketing to give you the lowdown on what makes ... The benefits we offer authors come in the form of free eBook conversion, free automated layout for print, distribution to a global marketplace, and an ever ...

8-Stage Ebook Project Workflow Checklist For Self Published Authors

Before you embark on the journey of self-publishing, it’s wise to become familiar the many stages of the ebook production and marketing process. Or, if you’re an author in the middle of a self-publishing project, it’s helpful to have a bird’s-eye ...

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Diving into SEO? Focus on Local Search First

Perhaps more than any other industry, hospitality is tied to its location. While retail and office work have moved to the internet, hotels remain offline to a certain extent. This means it's more important than ever to show up in local search. The easiest ...

What Personalized Search Results Mean for SEO

Google first introduced personalized search results in 2005 for signed in users with Google accounts. In 2009, personalized search was expanded to all users. However, new research on consumer sentiment on Google shows that 43.5% of respondents do not ...

5-minute guide to improving your SEO

88% of IT buyers use search as the starting point in their decision-making journey' according to research by IDG. A savvy marketer will recognise the opportunity in this statistic. An effective partner marketing strategy uses SEO to ensure your website ...