What to Expect for 2012...

BY THE JAG

Year after year, we
see trends change right in front of us, smoothly heading us to new ones just as
any evolution in time… This 2012 is no exception; trends have already started
making their way into the first January issues of all style, fashion, design
or, for that purpose, any kind of publication. MyPalma gives you a glimpse for the season…

Design has a clear tendency to the “all-green”, it doesn't matter for what kind of innovation, whether it is the latest Apple product or
Levi’s reduction in water consumption, it is all about generating cleaner, more
“eco-friendly” products. Experts on the subject are betting for the commercialization of the electric vehicle and its mass market popularity; with the Nissan Leaf and the Chevy Volt, this year's
competition for making an affordable high quality car is all about hybrids and to make the consumer conscious of our beaten-up planet.

Mercedes Benz
SLS E-Cell

In architecture there
are a lot of mixed feelings on how
it will be done, and specially who
will be doing it. The controversy on Hadid and Gehry, some of 2000's
starchitects, is opening the road for many others with great potential. The motivation behind it all will be creating multi-purpose buildings to serve a more
complex way of living, creating smart buildings that mimic sustainable living
organisms. Society's need for a higher quality living, results on the creation of
one single environment with different facades enabling the user to live, work,
shop and mingle all inside the same building. This model has
been successfully replicated throughout Asia and Latin America for the last
couple of years setting a pragmatic trend.

MDRV
Gwanggyo, South Korea

The art department will see conceptual taken to the next level. If you think
Duchamp's urinal shocked Europe in 1917, this year will definitely drop some
jaws… We ended the year with London’s infamous gallerista Saatchi, commenting on
“The Physical Impossibility of the Death in the Mind of Someone Living” by
Damien Hirst. The 1991 dead tiger shark masterwork, which
had to be replaced from the original due to decay, led to
a road where an octopus as a face (Yumiko Utsu) or a giant crack on the floor
(Dorris Salcedo) are simple art abstractions. These forms will evolve into something edgier and rawer as we saw on the 10th annual Miami Art Basel Fair.

Yumiko Utsu
"Octpus Portrait"
2009

Fashion as always is
the most capricious of them all. Orange has a big forecast with its protagonist
presence in the runway again since the 70’s. The pantone 17-1463 Tangerine
Tango mixed with earths,
golds, strings and whites to soften, is used in almost all collections with a
pattern on pattern trend bringing a blast of fresh, innovative fabrics, yarns
and interplays. Elle’sRobbie Myers is calling them the “new brights”, taking a
tone down form what we have seen in the post-crisis influence with all vibrant
and astonishing colors.

Tangerine Tango
Spring/Summer 2012

Rock as we know it is
over… Here, our own Totem Visko makes a strong point on the
evolution of the music industry, shifting in every way to an easier access product, where the flow of ideas and possibility for creation is much
wider, all due to technology, which is why “Woodstock is coming
back to life”, he says. We expect to see more alternative music in festivals and concerts
throughout the globe with artists like Animal Collective, M83, Foster The People, The Weeknd, Bon Iver, Lana del Rey, James Blake among others.