Customer behaviour is multichannel nowadays; we shop, browse for information, raise questions or exchange experiences with other customers using media that can be reached at our convenience. Your customers can easily come and reach your business if you use the right multichannel strategy. Consist...... read more

So yesterday I attended Multichannel 2013 in Utrecht. The conference was a 2 day affair full of various sessions on topics ranging from mobile marketing to gamification. Unfortunately, you can’t attend all the sessions as several happen at the same time and many overlap. Because of the abun...... read more

The explosions at yesterday’s Boston Marathon left two dead and many more wounded. According to Wired.com, two blasts occurred near the finish line of the race. Reportedly, since phone lines were down and cell phone calls could not get through, many updated their social media accounts to le...... read more

How much can you say in a 140-character tweet? We know that
a tweet can be much more than just a news post. But Twitter pushes the limits
of short messages further announcing Twitter Fiction
Festival, a 5-day event during which storytellers from all over the world
are invited to experiment wi...... read more

MARCOM 12 is the professional marketing event taking place in Amsterdam RAI. As one blogger from our blogger team, Tamara Yadvichuk, mentioned, lots of interesting stuff to attract the attention of visitors. Same as the other events, the companies presented show the latest services or products to...... read more