Eric Roach

… Have you tried implementing an employee brand advocacy program only to find you are constantly hitting internal road blocks? Do you struggle with getting the buy-in from key stakeholders? Do you feel like you are herding cats getting even your pilot program off the ground? A successful employee advocacy program requires more than a fancy slide…

…, LinkedIn, Instagram and the list goes on. The majority of organizations and business leaders today want to increase brand awareness and brand equity, grow their community, increase sales and earn the support of loyal brand evangelists. What they don’t realize is that some of the greatest opportunities for quickly recruiting and earning internal brand…