Press Coverage 2018

Sarens releases the compiled book of its media presence
for the year 2018

Dear friends,

True to our mission to position our brand, we continued our work
towards publishing on our website and our social media accounts
great content related to Sarens work globally. This, in turn,
attracted the attention of the Press who are increasingly
interested in interviewing us and writing small or big stories
about the company.

For the past three years, the attention we have gotten from the
Press has been entirely organic; this means that journalists have
been approaching us out of genuine interest in our news. To make
sure all the many stories we publish on our website and our social
media accounts receive the attention they deserve, this year, we
decided to take it up a notch. We have put in place a sponsorship
campaign in collaboration with three leading sectorial online
newsletters, namely KHL, HLPFI, and Cranes Today. Practically, this
means that, every week, a news article on Sarens appears on the
sponsored section of the newsletters these three publications
expedite to up to 35.000 industry professionals, investors,
clients, suppliers, etc. Along with the merited exposure we receive
organically by the Press, these three targeted campaigns will raise
the Sarens profile even more and will help us in our mission to
show the world #Howwedoit.