Blog

I'm a little late posting this project but the work is too good not to share.

Over NBA All-Star Weekend in New Orleans, Swift agency and Adidas teamed up to give fans an inclusive All-Star experience with a creative twist. Over the break, they turned an empty warehouse in downtown New Orleans into a living, breathing art gallery: The Adidas Hoops Collective. Comprised of the country’s most influential street artists, the Collective documented All-Star Weekend 2017 in real-time via murals, comic strips, illustrations and customized kicks.