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Monday, October 1, 2012

Food Packaging and size reflects Culture 食物包裝於份量反映出文化

A lot can be told from just a simple food packaging, like how the packaging was designed, to ease of opening. For example in Japan, sweets and snacks are packaged in small exquisite packs, making it easy for individuals to eat or for those who are more health-conscious to feel less guilty. On the other hand, Singapore sweets and snacks, which are typically sold in big packs, are meant to be shared among the whole family, reflecting a bigger family nucleus. Those who are familiar with Japanese products would know how easy they are to be unsealed due to good packaging design and material (although the waste generated is debatable). This probably reflects the Japanese emphasis on details. That's all for my BS for today :P中文版請點（更多）→

He-he, Japanese service is very sneaky. They are trying to sell You more package than goods. I do remember my last visit to Japan. I spend week in Shiga Kogen, which is very country-like place without any shops and entertaiment. I had to wait half hour for flight when I came to Narita. So I hit airport stores for souvenirs. On nex day I did enter my office with couple huge boxes of chocolates and pastries. All my co-workers come to my cubicle to see that miracle from overseas. I opened first box, and ... there were less than 10 small chocolates placed in the center, all free space was filled with images of Japan :) There were three small apple tarts in second box. Yeah, may be not every coworker got a treat from Japan, but we laugh loudly.