Saturday, April 18, 2009

We haven't had a bottle of Dr. Bronner's Magic Soap in the house for many years, but reading about "hyperbolic Bronnerianism" in label design brought me to a scan of the label for 18-in-1 Hemp Peppermint Pure-Castile Soap. I was surprised that the first bit of text to catch my attention was this bit of productivity messaging:

“Orange Crate Art” is a song by Van Dyke Parks and the title of a 1995 album by Van Dyke Parks and Brian Wilson. “Orange Crate Art” is for me one of the great American songs: “Orange crate art was a place to start.”

Don’t look for premiums orcoupons, as the cost ofthe thoughts blended inORANGE CRATE ART pro-hibits the use of them.