BRANDS WEWORK WITH.

PICTURE YOURSELF PARTNERING WITH A TEAM WHO KNOWS YOUR BUSINESS. PERIOD.

OURTEAM.

Conversation starters. Brand ambassadors. Solution experts. With experience in photography, videography, technology, marketing and more, we are a creative powerhouse. We invite you to get to know just a few of our specialists.

LIZ ROBAK

Senior Producer

Liz is one of our original team members who rolled out the welcome mat at 2428 Bath Road when construction ended in 2011. With a Fine Arts Degree from the School of the Art Institute of Chicago and 12 years of experience, Liz has produced virtually every type of project that’s entered our doors. Look at our special photography projects, and you’ll see her handiwork. (We’re surprised she doesn’t wear a tool belt as she goes about her day!) Liz laid the foundation of her career at a real estate photography company, managing special projects, quality control, photography and retouching. Liz’s hobby is constantly repairing the damage her dog makes to her home. Fixing interior doors is her specialty – she’s done it five times now!

BARRY MCGUIRE

Video Director

After receiving his Master's in Directing of Film & Television from UCLA, Barry honed his skills in L.A., directing cinematic content for clients like MTV, MTV2, Universal Music Group, The Disney Channel, Pantene and Audi. He won several Telly Awards for his innovative work. In 2014, Barry joined our team as a visual storyteller, translating client ideas to images on screen. With 12 years of experience, Barry directs a wide array of broadcast and digital commercial work for clients such as Craftsman, Kenmore, DieHard, Sears, Kmart, Timberland and Black + Decker. Barry is married with a young daughter, a film and music fanatic, and loves a good cigar and glass of bourbon. He was born in Ireland, raised all over Canada and settled in the U.S.

JIM MORATTO

Set Builder

Jim has been at the set building trade since 1977, considering Chicago a sort of photographical Mecca. With two of the nation's largest retailers based here, they consistently needed images for their catalogs. That meant studios the size of airplane hangars, and Jim worked at most of them from 1977-1984. Then, he set out on his own and was fortunate to have a string of long-term clients, each lasting about a decade, who would call on him, one job after the next. With his level of experience, we were lucky to have Jim join our studio team in 2016. This Illinois State University alum, who originally planned to become a high school teacher, is married with two children, and in his free time, designs and builds furniture.

Since 2011, IMX has served as the primary provider of creative services for the Sears Holdings Corporation family of brands. We're your team of creative experts, digital specialists and content influencers ready to bring your brand to new heights.

Since 2011, IMX has served as the primary provider of creative services for the Sears Holdings Corporation family of brands. We're your team of creative experts, digital specialists and content influencers ready to bring your brand to new heights.