Atlantic Coast Conference

The ACC’s geographic footprint is the most viable market in the country when you consider:

Largest total population: The ACC footprint has more than 107 million residents with the next closest at 92 million. This is important when you consider television viewers, ticket buyers, future students, recruits, etc.

Future growth: In the last 10 years, five states within the ACC footprint have seen double-digit growth for 15-34 age demographic and by 2030 (according to the U.S. census) more than half the population will reside within the ACC footprint.

The ACC has more top 30 markets than all other conferences. The ACC has 13 of the top 30 markets and the next highest has 10 in the top 30.

In terms of national exposure, 285 million people view ACC football and basketball on ABC/ESPN platforms.