BTS is ranked #1 in valued out of a list of 100 idols in terms of brand value.

According to the Korea Institute of Corporate Reputation, BTS was at the top of the October data amid 100 idols, followed by Wanna One and EXO. (This result is unsurprising, as these groups had been ranked #1, #2, and #4 within the rank with all singers). 152,549,631 pieces of data were examined from September 7th to October 8th. BTS had a total of 15,564,047, while Wanna One had 14,807,585 and EXO had 7,082,810.