New app-cab services that promise no-surge pricing

At the time when complaints are rampant from customers against dominant players Ola and Uber for high surge pricing during peak hours, the new entrants -- Tygr, Yatrik and OTL Cabs -- drew strategies around surge pricing.PTI | September 18, 2017, 10:31 IST

Kolkata: Three new app-cab service providers are banking on 'surge-free' pricing tagline to grab a piece (rpt) piece of the burgeoning taxi market, particularly during the coming festive season.

At the time when complaints are rampant from customers against dominant players Ola and Uber for high surge pricing during peak hours, the new entrants -- Tygr, Yatrik and OTL Cabs -- drew strategies around surge pricing.

The first two had unveiled apps trying to tap yellow and white and blue some 30,000 metered taxis on city roads.

Tygr, with 3,000-odd taxis under its fold, would launch its app tomorrow with the catch-line of 'travel surge-free'.

"Our unique service preposition is travelling surge free. It will be governed by the state transport taxi fare. We are offering an array of digital payment modes," Tygr App co-founder and CEO Aditya Poddar told .

In fact, segment leaders like Maruti Suzuki, Tata Motors and Hero MotoCorp have reported de-growth of 34.3 per cent, 45 per cent and 20 per cent, respectively giving a clear indication of a prolonged slowdown in the sector.