After covering the origins of Writing in New York with the book Style: Writing from the Underground and the evolution of the fertile Roman environment with the book Just Push The Button, Writing Metropolitano, here it is the new volume Do The Writing! It deals with the development of the movement in Italy through the recent gathering formulas of the young generations: the UCAs or Urban Creativity Associations, non-profit organizations specifically dedicated to writing, street art, urban design and their relationships with the institutions and the territory. The volume is edited by INWARD, the first national research observatory on urban creativity, and offers the reader with dozens of pictorial works of urban renewal carried out in many Italian regions thanks to the positive research, planning, and development being the distintive characteristics of the maturity reached by the phenomenon. The interviews of Mario Morcellini, Dean of the Faculty of Communication Sciences of “La Sapienza” University, the art critic Achille Bonito Oliva, the architecture critic Luigi Prestinenza Puglisi and the Youth Minister Giorgia Meloni complete the work with a wide range of conclusions in the fields of communication, art, urban life and politics.