LinkedIn

Career Analytics Tool

Design That Works

Korn/Ferry International, the world’s largest human resource management company, partnered with LinkedIn to create an online career assessment tool. MCM was selected to design the product experience. The challenge was twofold: 1) Design a simple but compelling browser experience that would replace a series of complex questionnaires. 2) Display the data in a format that was easy to grok, manipulate and share. The end product was both user-centric and suited the visual and functionality requirements of two separate brands.