UX

Champions of user-centered design

Error-free use. FDA-regulated or not

Bridge has built our reputation on custom interfaces enabling users of many stripes to perform particular and often technical functions—our work is never cookie-cutter. Our team creates compelling interfaces with the winning communication skills that deliver both error-free usability from a regulatory perspective, and delighted users. Our designs cover a wide range, from tiny handheld mobile devices, to digital products experienced on large, color, multi-touch displays. We’re flexible to meet individual project needs, disciplined by understanding of the realities of software programming, and enriched by talented visual design.

Our work addresses the medical and life sciences across multiple platforms:

Breeze Spirometer – Digital Health Working Demo

ZPower Rechargeable Hearing Aid System

Oraya IRay® Radiotherapy

FreeStyle InsuLinx Glucose Meter UI

Circle – A Caregiver App

ARX-01 Nanotab PCA Device UI

For medical device design, we prepare from day one for the rigor of regulatory testing (HE75, IEC62366).

For life science interfaces, we take into account that your product may have to appeal to a wide variety of users, from PhDs who want to tinker with everything to lab techs prioritizing efficiency.

And we know that today’s typical mHealth solution involving both mobile and web apps has to be created with a clear understanding not just of clinician and patient needs, but also of how an interface fits into the payer and provider infrastructure.

Interface Challenges Addressed for Clients

Low-cost and high-impact

We’re experienced at delivering beautiful design and frustration-free usability, within tight constraints such as display size, resolution, language, and color. This blood glucose meter featured a cleverly cost-reduced “limited touch screen”solution. The home-use medical product featured in this Qmed article highlights our team’s innovative use of e-ink to create a first-of-its-kind “press screen” for this home-use medical device.

Multiple stakeholders

We uncover and tame competing product needs, tricky communication issues, complex and often never-before-seen functionality. Our team is used to designing sophisticated tools for a range of users, from highly trained professionals to intimidated patients — sometimes both using the same product. See our user interface for this eye surgery device and this ICU patient monitor.

Quick and accurate comprehension when life and death matters

Our design process ensures that we build safety and error-free use into products — and a smooth path to regulatory approval. Our work on the Solis infusion pump, highlights a safety-focused redesign of not just a pump, but of a hospital medication management system.

Strategic fit into broader healthcare infrastructure

Several projects currently underway at Bridge require wrangling with the bigger strategic issues surrounding today’s healthcare infrastructure. Design of these mobile and web apps must take into consideration multiple users and stakeholders, management of medical data, planning for families of products, and identification of and collaboration with infrastructure partners.