"Overall, QlikView generates more interest than Tableau across the Top 10 locations for each, however our data suggests that online ads for Tableau are 17% more expensive than QlikView ads, which could indicate lower QlikView margins. The fact that Tableau leads in developed regions further validates such a conclusion. QlikView enjoys times stronger interest in India and Brazil, while Tableau's key markets are the US and France", elaborates Pedro Pereira, our BI & Data Specialist who is in charge of Kalinax Insight Analytics.

So if you were a business offering QlikView-related services or products, which countries should you run your ads in?

We have looked closer in each region, to provide you with more relevant insights.

Europe

High Volume Low Cost:Great value for money

UK

Medium Volume Low Cost:Good value for money

Sweden

Italy

Poland

High Volume High Cost:Advise: Go if you feel strong

Netherlands

Germany

Russia

Finland

Low Volume High Cost:Advise: Stay Away

Belgium

Portugal

Ireland

Slovenia

Americas

High Volume Low Cost:Great value for money

USA

Medium Volume Low Cost:Good value for money

Argentina

Chile

Canada

High Volume High Cost:Advise: Go if you feel strong

Mexico

Low Volume High Cost:Advise: Stay Away

Uruguay

Panama

Costa Rica

Bolivia

Asia Pacific

Medium Volume Low Cost:Good value for money

Malaysia

High Volume High Cost:Advise: Go if you feel strong

Singapore

Australia

Low Volume High Cost:Advise: Stay Away

New Zealand

Africa & Middle East

Medium Volume Low Cost:Good value for money

South Africa

Low Volume High Cost:Advise: Stay Away

Israel

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