“They were the first ones to figure out that the internet wasn’t just an overnight sensation,” Boge said. That got the ball rolling. Over time more gun companies contacted GunBlast for reviews.

“When we first started, I didn’t know how big the internet was, but Boge told me one day that we hit 8,000 hits that day and I thought ‘can’t get any bigger than this,’” Jeff said.

Boge added: “It’s funny to think about it now but it was a big deal back then because we’re up into the millions everyday now.”

After nearly two decades of publishing gun reviews, the GunBlast channel has garnered more than 64 million views. With the ad revenue coming in from the steady flow of traffic, both Jeff and Boge can work on GunBlast full time.

“I started GunBlast as a hobby, just because I was interested in guns and wanted to do it,” Jeff said. “I never imagined at first that it was going to make us any money.”

Despite their success, they said they try to remain humble. “GunBlast worked well for us for the last 18 years. I plan to keep doing this as long as I can.” Jeff said. “As long as my eyesight holds up and I can keep pulling triggers, I’m going to keep going.”