“I am honoured and excited to be associated with the brand because it is about make-up. Even the journey of the brand is very inspiring and they talk about real girls rather than picture perfect role models,” says Janhvi about why she chose the brand.

Significantly, with her girl-next-door looks in her debut film, Janhvi was able to carry off her role as a rich girl from a small town.

“Janhvi has been approached by many brands. But choosing a simple brand used by the girl-next-door is a sign of things to come and the kind of films that she will be doing. No doubt she is doing a magnum opus like Takht and will be seen as a princess there, but it sends signals that she is open to play all kinds of characters,” says a source.