Chevrolet
(Chevy)

Chevrolet, also known as Chevy, is
a brand of vehicle produced by General Motors Company
(GM). Founded by Louis Chevrolet and ousted GM founder
William C. Durant on November 3, 1911, General Motors
acquired Chevrolet in 1918. Chevrolet was positioned
by Alfred Sloan to sell a lineup of mainstream vehicles
to directly compete against Henry Ford's Model T
in the 1920s, with "Chevrolet" or "Chevy"
being at times synonymous with GM. In North America,
Chevrolet sells and produces a wide variety of automobiles,
from subcompact cars to medium-duty commercial trucks,
whereas in Europe, the brand name is used on automobiles
produced in Korea by General Motors.

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