"As we are nearing the summer months, Saanich police would like to remind motorists of the hazards surrounding drinking and driving and the long-term impact it has on you and your passengers," Millard said.

The utility pole was near Mount Doug High School.

"The policeman was pretty upset that the message isn't getting through to kids," Diener said.

"If we could just get the message out that if you're drinking, make arrangements, do the right thing," Diener said.

"And if you don't care about anyone else, care about yourself. If you hit a telephone pole the wrong way, you're dead."