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Job Profile :Senior PPC Analyst

Location :New Delhi, India

Description:

We are looking for a senior PPC analyst who must deliver PPC campaigns via the most relevant and effective networks based on analysis, monitoring, review and active decision making (all in line with client objectives and budget) The primary focus of the senior PPC analyst will be to fully understand the business objectives (e.g. increased profit, increase sales for key products etc.) and be able to translate this into a PPC strategy and action plan

We are looking for enthusiastic candidates who are driven, energetic, humble, and collaborative in their relentless pursuit to serve be a great PPC analyst. The candidate will also proactively make strategic PPC campaign recommendations and utilize bid management tools and data modeling to maximize the effectiveness of PPC campaigns. The analyst will also be responsible to monitor campaign results, analyze key metrics, and optimize click-through and conversion rates and serve as liaison with clients. You will be reporting to the digital marketing manager and will work with an outstanding team PPC experts to serve a vast portfolio of clients of varying sizes and sectors.

Requirements:

Minimum 3 years of PPC experience

Must have knowledge of Google Adwords, Yahoo Search Marketing and MSN AdCenter

Preferable if he/she has experience in running global PPC campaigns

Ability to perform research, analyzes websites, documentation and make decisions regarding the best optimization approach

Ability to compile and analyze search data and metrics and make decisions regarding campaign direction

You should be able to perform click through, conversion, spend and creative analysis to identify growth/optimization opportunities

Strong verbal and written communication skills

Ability to work independently and within a team environment

Experience of working with bid management tools

Strong independent decision-making problem-solving skills

Must possess strong analytical capabilities

Why Join Us?

Play and work is the strategy followed by us where employees can work at ease and enjoy a good work/life balance

Free snacks and drinks provided to all staff

Company share scheme for all employees after 12 months of employment

Continual training and development for all staff including paid courses