Breaking in the New Salesperson

by Brian Jeffrey

Here’s an excerpt from the eBook . . .

Apart from not taking the time to hire smart, the next most common and disastrous tendency that many sales managers and companies exhibit is to not get the new hire started off on the right foot, or any foot at all. I’ve seen situations where the new salesperson has shown up at his new place of employment, all wide-eyed and bushy-tailed, only to be treated as an unexpected visitor and an interruption. What a great first impression and introduction to a new employer.

This first impression is critical. Keep in mind that the new person has taken a huge leap from a place where he was probably fairly comfortable into a new, and hopefully, wonderful company. If these hopes and expectations are not met to a satisfactory level, the new person may be inclined to go back to his former employer (if possible) or continue to look for the elusive perfect job.

You’ve already invested a lot of time and money to find and hire the best person you can afford so doesn’t it make sense to capitalize on that investment and not squander it? Of course it does. So why do so many companies mishandle the situation?

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About Brian Jeffrey

Brian has over 40 years experience in sales, sales management, sales training, and business consulting. He is the co-founder and past president of SalesForce Training & Consulting Inc, as well as Salesforce Assessments Ltd. Having sold both those companies, Brian's focus is now on sharing his sales and sales management experience with companies and individuals who want help managing their sales.
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