Marriage ads go up Monday

October 04, 2012|by Annie Linskey

Opponents of same-sex marriage will start their television ad campaign Monday morning, according to documents filed with the Federal Communications Commission. Two days later, the supporters will go up on television, papers show.

Even though Maryland has a crowded ballot this year with seven state-wide questions, so far only the gambling interests have forked over the cash for a television campaign.

It's a safe bet that the Maryland Marriage Alliance, which opposes same-sex marriage, will put up an ad similar in tone to one that is now airing in Minnesota, another state with marriage on the ballot. The spot features a number of good looking and happy heterosexual couples while an female narrator notes the significance of marriage - particularly in child rearing.

The other side has produced a number of web-only videos -- some staring celebrities and others featuring regular people who support same-sex marriage. Perhaps they will promote one of these spots to the tube, or come up with something different all together.