Category: Prospecting

It’s much more than meets the eye — or ear. But in fact, a great cold call is the result of a series of specific elements, all coming together into one stellar performance. Just like any performance, it takes rehearsal and experience to perfect.

When Brian Anderson first messaged Charlie Liang from Engagio to ask for a meeting, he couldn’t predict that his email would go viral. Brian, Co-Founder of Captuvate, had heavily tailored the message to Charlie, and further personalized with a bespoke diagram to show how his product worked.

SalesLoft, the leading sales engagement platform for the modern sales organization, today announced the 4th annual Rainmaker conference to be held at InterContinental Buckhead Atlanta Hotel from March 5th to March 7th 2018.

In digital marketing, generating leads has to be one of the most important steps to turning your target audience to buying customers. Leads refer to potential sales contacts that are interested in the products or services you offer.

While lead enhancement has been low on the priority list for many B2B marketers, it is taking on a heightened importance as marketers turn to advanced tactics such as account-based marketing and predictive lead scoring to improve campaign performance.

A successful SaaS company can have thousands of potential leads at the top of their sales funnel. But only a fraction of these leads will become customers. The process of filtering through those thousands of opportunities to find the best ones is called lead qualification.

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relevante.me helps to to build lists of qualified prospects segmented by signals of interest and to create a natural cadence of personalised interactions to warm the relations in a scalable automated way