SEO Expert Opinion & Tips

A solid marketing plan is essential to any business these days. Here are a few of my opinions and tips on the direction of digital marketing.

PPC Best Practices for Small to Mid Sized Businesses

If you've done any research into online marketing, you've probably come across PPC, or pay-per-click, marketing. It's a great buy for your money, but many of the published strategies were designed for much larger companies. Understanding what works for smaller companies in this arena is an absolute must before you get started.

Social Media: The Best Practices for Small to Mid Sized Businesses

A recent survey by The Drum suggested that Facebook alone influenced 52% of consumers' on and offline purchases, and that number is only growing. You've probably seen statistics like these in the past. You may have even made a New Year's Resolution or two to focus on social media for your business, right?

Winning Your Privacy Back From Google

You’ve probably already heard the statistics – 75% of Americans utilize their smartphones so much, they now bring them into the bathroom. Four out of five consumers use smartphones to shop. 70% of mobile searches lead to action within an hour.

What Is a Mobile Friendly Site?

You’ve probably already heard the statistics – 75% of Americans utilize their smartphones so much, they now bring them into the bathroom. Four out of five consumers use smartphones to shop. 70% of mobile searches lead to action within an hour.

Google Panda Update

Initially released on September 23, the goal of Google Panda is to help high quality sites get the higher rankings they deserve. With an algorithm that hopes to identify poor content faster, Google is working to promote SEO techniques that include...

I’ve designed, optimized and/or managed more than 200 websites to date. I can save you thousands of dollars and countless wasted hours going down the wrong path with the wrong technology, or not hitting any of your marketing objectives.