Agile Business eBook Excerpt - Build the Right Thing

Agile Business eBook Excerpt - Build the Right Thing

Great companies build products that customers love. While this means they build valuable and useful features, it also means they don’t build things that aren’t valuable. Companies that build the wrong things are easily disrupted. Understand how a unifying vision and customer-centric mindset avoids the wasted time, money, and demoralized morale that come with building the wrong thing.