The fair attracted more than 350 students & commenced with the release of “Career Guidance Booklet” – an exhaustive compilation on career options. This booklet provides a detailed insight into various career streams that youngsters from Karaikal & Nagapattinam can pursue. The objective of this booklet is to guide and channelize the resources available with these youngsters in the most optimal manner in tune with their skill sets.

As part of MARG Karaikal Port’s CSR initiatives, this career guidance program has been designed to benefit the students and provide them with valuable and constructive information on higher education, degree and the diploma courses. Having seen the tremendous response to the first edition of the Career Guidance programme held in 2011, MARG Karaikal Port and M.S.Swaminathan Research Foundation have once again joined hands to reach out to the student community of both Karaikal & Nagapattinam region.

Commenting on this initiative, Capt. Ramesh, Chief Operating Officer, MARG Karaikal Port said, “Our strategic collaboration with MSSRF has been continuing since 2011 and is aimed towards holistic development in this region. This collaboration has effectively complemented our community development initiatives being driven through our CSR brand ‘MARG Parivarthan’. Jointly with MSSRF, we have already reached out 20,000 farmers, fisher folk & women SHGs at Nagapattinam & Karaikal region through a unique technology enabled ‘Knowledge connectivity programme’. The project has since drawn attention for its innovative model and positive impact. This education initiative is part of a comprehensive CSR plan that we have for the region.”
This career guidance programme is unique as it has opened up a wide range of off-beat courses to the participants in the spheres of Industrial Training Institutes (ITI), Arts & Science, Polytechnic & Technical Education, Catering courses, Marine Biology, Oceanography, Coastal Aqua Culture, Agricultural courses, Veterinary and animal sciences, Engineering courses, Law education, Medicine etc.

Capt. Ramesh also added, “The career guidance programme is mainly aimed towards rural students who have limited opportunities for exposure to the spectrum of educational choices available. A lot of our bright students miss out on lucrative careers on account of this. I am happy that we have been able to contribute fruitfully to the student community in this region.”

Commenting on this initiative Ms. Nancy J Anabel, Director, IEC – MSSRF, Chennai said,“ The Career Guidance Programme is a single step now, but could become a giant leap in future. Education is the most powerful tool for human empowerment. Providing timely guidance to choose options for higher education and career advancement to the deprived populace of rural India is a powerful way to tap and realize youth potential and talent thereby contributing to the Nation development”

MSSRF, Nagapattinam centre has been actively engaged in this region promoting sustainable rural livelihoods through digital empowerment based on a pro-poor and pro-women orientation to technology choice and dissemination and human resource development. The development programmes are executed based on the specific needs of the geography and The Career Guidance Fair is just one of the regular annual events.

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