CRM & Loyalty

Customer loyalty is very valuable to retailers of all sizes. The more loyal your customers are, the safer you will be from the draw of the competition. Loyal customers are also easier to cross-sell and up-sell, and are very likely to refer others to your brand.

However, it is an ongoing challenge for retailers to create, maintain, or increase customers' loyalty. It is no longer enough to collect customers’ emails and send mass coupons. To remain competitive, retailers must target the right customers, with the right offer, at the right time.

With Yourcegid Retail you gain a 360 degree view of your customers, and can bolster customer loyalty by targeting them based on multiple criteria, including purchase history.