SOASTA Appoints Tal Broda as Chief Technology Officer

Senior Vice President of Engineering Tal Broda Promoted to New Role
as CTO

June 24, 2014 08:00 AM Eastern Time

MOUNTAIN VIEW, Calif.--(EON: Enhanced Online News)--SOASTA,
the leader in cloud and mobile testing, today announced that Tal Broda,
the company’s senior vice president of engineering, has been promoted to
Chief Technology Officer, effective immediately.

“During his five years at SOASTA, Tal has established himself as a true
leader on our engineering team”

Tal has more than 15 years of development and engineering leadership
experience, specializing in developing software architecture and
defining technology strategy. In his new role as CTO, Tal will continue
to drive product development including platform architecture, detailed
design, and ensuring the quality of SOASTA’s products, including CloudTest,
TouchTest,
and mPulse.

“During his five years at SOASTA, Tal has established himself as a true
leader on our engineering team,” said Tom Lounibos, CEO of SOASTA.
“Given his ability to analyze complex problems and deliver innovative
testing solutions for SOASTA’s customers, we know he is ready to take on
a new challenge as our Chief Technology Officer.”

Before working at SOASTA, Tal was the Director of Development for
Oracle’s Business Activity Monitoring (Oracle BAM) engineering team.
While at Oracle, he was responsible for the architecture and development
schedule of the BAM product line, determining the go-to-market strategy,
and evangelizing it to customers. His efforts increased the customer
base by twelve-fold in one year. Tal also drove the acquisition of
Sunopsis, Oracle’s next generation ETL product and delivered its
integration to the BAM product line in one month’s time.

Prior to Oracle, Tal served in a number of management roles for Istante
Software, moving from lead engineer, to server architect, to chief
architect in his first year. He was ultimately responsible for the
entire product architecture and drove the acquisition of Istante by
PeopleSoft (Oracle) from the technical evaluation perspective. Tal has
also held senior engineering positions at NewChannel and Elemental
Software in Tel-Aviv, Israel.

Tal has eight
patents granted and ten patents pending in the area of real-time
business intelligence, cloud computing, performance testing, mobile
testing and analytics. Tal holds a B.A. in computer science from the
Academic College of Tel-Aviv-Yaffo in Tel-Aviv, an MBA from the
University of California at Berkeley, and an MBA from Columbia Business
School in New York City, with honors.

“I’m delighted and honored to work with the amazing team we have built
here at SOASTA,” said Tal Broda, CTO of SOASTA. “In this new role I will
help our customers get even more value from our products, while leading
our outstanding engineering team to continue innovating on our platform,
and bring new products to market.”

About SOASTA

SOASTA is the leader in cloud testing. Its web and mobile test
automation and monitoring solutions, CloudTest, TouchTest and mPulse,
enable developers, QA professionals and IT operations teams to test and
monitor users with unprecedented speed, scale, precision and visibility.
The innovative product set streamlines test creation, automates
provisioning and execution, and analyzes real user behavior in real-time
to deliver actionable intelligence, faster. With SOASTA, companies have
confidence that their applications will perform as designed, delivering
quality user experiences every time. SOASTA’s customers are many of
today’s most successful brands including Avaya, American Girl, Bonobos,
Backcountry.com, Chegg, Experian, Gilt Groupe, Hallmark, Intuit,
Microsoft and Netflix. SOASTA is privately held and headquartered in
Mountain View, Calif. For more information about SOASTA, please visit http://www.soasta.com.

SOASTA is a registered trademark of SOASTA, Inc. All other trademarks
are property of their respective owners. Other product or company names
mentioned may be trademarks or trade names of their respective companies.