from the seriously? dept

I still can't figure out the reasons why content owners allowed Hulu to offer up TV shows in a browser... but then absolutely flipped out when they realized that the very same content can be seen on browsers on other devices as well. In the past, we've noted that Hulu was pressured to block the Boxee browser (which lets you view content on your TV) and the PS3's browser (also for TVs). Now, via hamill8152, we learn that Hulu is also blocking content on Skyfire, a mobile browser for Windows Mobile phones. The reasoning is the same as always (and, at the very least, kudos to Hulu for being upfront about the idiotic pressure it comes under from clueless content owners). Hulu explains the whole "windowing" thought process of the folks in Hollywood, and suggests that these windows will eventually go away. Of course, it's worth pointing out that Hollywood so disagrees with this that the MPAA has been pushing for ways to add more windows. Either way, the whole thing is silly. If you're putting your content on the internet, you're putting it on the internet. Pretending that televisions or mobile phones can't also view content on the internet makes no sense. One day, people in charge will understand this. Until then...