With benchmarks of the Radeon R9 290X doing rounds, it's getting increasingly clear that NVIDIA's GeForce GTX 780 won't remain competitive with the Radeon R9 290X for too long; and the R9 290X isn't competitive with the GeForce GTX TITAN enough to warrant a price-cut for the $999.99 SKU. NVIDIA's solution to the tangle is a newer SKU that replaces the GTX 780 from its current $649.99 price-point, which trades blows with the R9 290X. Called GeForce GTX 780 Ti, the SKU could be an overclocked GTX 780, or one that ships with a few more CUDA cores. NVIDIA didn't reveal any technical specifications, other than posting a teaser picture CGI render. To quote NVIDIA on this, "Stay tuned for details."

This is sitting below the Titan, why will it get a fully enabled chip when Titan isn't?

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Titan is an old SKU that will clearly struggle to compete with the R290X, at least at its price point, and there are already a crapton of custom GTX 780s flooding the market with higher clocks -- and almost no-one buying them. AMD clearly lit a fire under Nvidia's arses, because 700 series are nothing but re-brands of 600 series cards up to the 770 and everything above that has sold next to nothing. The only smart thing that will save Nvidia's high end range is a huge price cut across their entire range, because if they pull their retarded arrogant act yet again, like they did earlier this year with their stupendous overpricing, and refuse to budge on the costs, they will end up with a mountain of GK110 salvage parts by Q1 2014 and nobody buying them. Nvidia cannot expect their customers to keep buying into the fake "demand" for their top of the range, overpriced GPUs for so long before everyone starts seeing through the BS.

Seems to me the true money to be made by Nvidia would be to lower the prices on their mid-range, and even throw an extra model or two in there to compete better with AMD, instead of trying to claim the flagship crown again which very few people will buy.

Titan is an old SKU that will clearly struggle to compete with the R290X, at least at its price point, and there are already a crapton of custom GTX 780s flooding the market with higher clocks -- and almost no-one buying them. AMD clearly lit a fire under Nvidia's arses, because 700 series are nothing but re-brands of 600 series cards up to the 770 and everything above that has sold next to nothing. The only smart thing that will save Nvidia's high end range is a huge price cut across their entire range, because if they pull their retarded arrogant act yet again, like they did earlier this year with their stupendous overpricing, and refuse to budge on the costs, they will end up with a mountain of GK110 salvage parts by Q1 2014 and nobody buying them. Nvidia cannot expect their customers to keep buying into the fake "demand" for their top of the range, overpriced GPUs for so long before everyone starts seeing through the BS.

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Wow...you must be fun at parties
Although i'm with red camp,i never see Titan as a fail.They had their own market even it's very segmented.And NO...that's not pun or sarcasm

Nvidia cannot expect their customers to keep buying into the fake "demand" for their top of the range, overpriced GPUs for so long before everyone starts seeing through the BS.

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Although I disagree which much of what you said I agree with this 100%. I bought a Titan to replace two 7970's which gave stutter in certain games. Then Nvidia released the 780 a month or so later for £200-300 less.
It's disturbing how fast they can churn out as new (not new) card to replace the price SKU of the old (still new) card.

I'm still looking at a 290X if it truly does beat Titan (I game at 1440p so it does make a difference). I doubt the 780Ti will improve on the 780 by more than 10-15% (keeping it under 290X 'leaked' performance).

Seems like AMD got the attention of Nvidia, 780ti vs Amd 290x. i guess gtx titan doesnt have much reason to exist specially at $1000, when you can get 90% of its performance for 400 less. 290x will own, we'll c about 780ti.

Well we now need to know the MSRP for the R9 290X... So Nvidia is responding with their "Ghz version" for the same price... somehow that's so un-Nvidia? I see them doing that 780Ti at $700, 780 price break to $600? I wouldn't consider AMD just playing along at $600-650.

I'm still holding for $550, that's what AMD needs to put Nvidia back on its' heels. Back like the 4870/GTX260 days'.

I'm thinking now with the GeForce event in Montreal done, AMD can lift the NDA say next Tuesday the 22nd. I think they waited for Nvidia to show their hand, now AMD can table theirs!

Seems like AMD got the attention of Nvidia, 780ti vs Amd 290x. i guess gtx titan doesnt have much reason to exist specially at $1000, when you can get 90% of its performance for 400 less. 290x will own, we'll c about 780ti.

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It's seem everyone at nVidia is losing their sanity,panicking for something that not even released.Just add 1 more SMX,enabling a couple of CUDA and priced it $799,people will forget R9 290X said Jen-Hsun Huang...ever.

I have a feeling that the current Titan chip will be put into this 780 Ti and the new Titan will feature 2880 CUDA cores.

Or they could just release a 780 with 192 CUDA more, aka 2496.

Either way I'd love a proper GK110 chip with a power delivery capable to actually sustain 1.4v-1.5v.

My Titan can reach stable clocks close to 1550 MHz with 1.4v on bad VRMs (you can actually hear them screaming when putting load on it lol) with lots of dirty power, can't imagine what it could do with clean power.

1. 780 Ti is a 2880 core, full-fat GK110 with some overly gimped DP capabilities and Nvidia replaces the Titan with the 2880 core GK180 with lower voltage/higher clockability and maintaining some decent compute performance, hence we go back to the days of the 8800 Ultra.

or

2. 780 Ti is a 2688 core GK110 at a higher clock and the full 2880 core GK110 replaces the Titan.

Either way, Titan and 780 owners won't be happy.

I hope it's the first one, as it seems the most likely and the safest long term option for Nvidia to play in case Mantle poses a serious challenge to these Keplers.

Although I disagree which much of what you said I agree with this 100%. I bought a Titan to replace two 7970's which gave stutter in certain games. Then Nvidia released the 780 a month or so later for £200-300 less.
It's disturbing how fast they can churn out as new (not new) card to replace the price SKU of the old (still new) card.

I'm still looking at a 290X if it truly does beat Titan (I game at 1440p so it does make a difference). I doubt the 780Ti will improve on the 780 by more than 10-15% (keeping it under 290X 'leaked' performance).

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If you can still afford to upgrade (hats off to you if you can, after that beastly rig you've built) and if I was in your shoes, I would sell off the Titans and save up for a pair of custom 8GB R290X's with some waterblocks.

I have a feeling that the current Titan chip will be put into this 780 Ti and the new Titan will feature 2880 CUDA cores.

Or they could just release a 780 with 192 CUDA more, aka 2496.

Either way I'd love a proper GK110 chip with a power delivery capable to actually sustain 1.4v-1.5v.

My Titan can reach stable clocks close to 1550 MHz with 1.4v on bad VRMs (you can actually hear them screaming when putting load on it lol) with lots of dirty power, can't imagine what it could do with clean power.

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WTF are you cooling it with that's in the low area of what liquid nitrogen does also if you run that kind of voltage for long enough the mosfets will get permanently stuck in the on state and blow up.

As pointed out in other threads, it is speculated that nVidia should be able to increase performance of existing cards with nothing more than a firmware update. I doubt they're going to upgrade existing cards when they could sell green users a new card. Either way, I'm not surprised they're simply releasing a new card, most likely either with a simple clock bump and/or a few more unlocked bits.

Titan is an old SKU that will clearly struggle to compete with the R290X, at least at its price point, and there are already a crapton of custom GTX 780s flooding the market with higher clocks -- and almost no-one buying them. AMD clearly lit a fire under Nvidia's arses, because 700 series are nothing but re-brands of 600 series cards up to the 770 and everything above that has sold next to nothing. The only smart thing that will save Nvidia's high end range is a huge price cut across their entire range, because if they pull their retarded arrogant act yet again, like they did earlier this year with their stupendous overpricing, and refuse to budge on the costs, they will end up with a mountain of GK110 salvage parts by Q1 2014 and nobody buying them. Nvidia cannot expect their customers to keep buying into the fake "demand" for their top of the range, overpriced GPUs for so long before everyone starts seeing through the BS.

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Do you red fanboys even realize that except for the 290x AMDs entire "new" lineup of cards are rebrands? In fact, you actually have less than nVidia because both the 780 and Titan were on a new chipset (110 instead of 104). AMD is literally rebadged and repricing last years cards.

Also, the nVidia cards have sold amazingly well. This is just a response for the "reference" card, the aftermarket cards that have already been overclocked (EVGA superclocked) for instance are already near Titan performance (which the 290x doesn't beat). This is just a posturing thing, it won't be full fat and it won't be a significant change to Titan. It is PURELY so that AMD can't claim the 290x crushes the reference card.

I have a feeling that the current Titan chip will be put into this 780 Ti and the new Titan will feature 2880 CUDA cores.

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That would seem the easiest and fastest implementation. It also allows Nvidia to smoothly drop every SKU one segment price bracket without upsetting the applecart (AIB's mainly). I'd actually thought a month ago that dropping the Titan (and removing 3GB of VRAM) down a notch made the obvious choice...that choice looks even more clear cut now:

Nvidia have a few combinations to work with. A fully enable 2880 core Titan Ultra at the $999 price point, dropping the Titan down to $650-750 (depending upon whether they do/do not split the model into 6GB and 3GB versions) and the GTX 780 down into whatever the R9-290X ships at. There is also the possibility that Nvidia could bifurcate the line by allying the GK 110 with 7Gb/sec memory as per the GTX 770/760. Throw in the dual and triple BIOS and/or relaxed voltage that EVGA are shipping and there's more than a little scope for tweaking the lineup.

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Of course, that strategy of dropping the SKU's one notch in the hierarchy then open the door for the same price cut/leeway for the GTX 770 to be more competitive in pricing with the 280X, and any further matchups lower down the product stack

My Titan can reach stable clocks close to 1550 MHz with 1.4v on bad VRMs (you can actually hear them screaming when putting load on it lol) with lots of dirty power, can't imagine what it could do with clean power.

If you can still afford to upgrade (hats off to you if you can, after that beastly rig you've built) and if I was in your shoes, I would sell off the Titans and save up for a pair of custom 8GB R290X's with some waterblocks.