WHERE ALL THE RESTAURANTS ARE ABOVE AVERAGE

An article in the March 2007 issue of Smart Money, the personal finance magazine published by the Wall Street Journal, examines several aspects of the ever-expanding Zagat Guide universe. While bowing respectfully to the company’s lucrative business model (content is basically free—opinionated restaurant enthusiasts contribute it gratis—and freelance editors compile it for $20 per review), the article points out that restaurant scores have risen significantly over the years. For example, ...

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