Soar

Soar is a decentralised platform for high-quality drone content that connects customers with
content creators in a secure, trustless and distributed blockchain community.
The first stage of the implementation of Soar will be the creation of a marketplace for drone
content including still images, video, aerial maps and other specialist drone content. The Soar
marketplace will allow drone operators to upload and sell content to other Soar users anywhere
in the world.

The Soar marketplace has the potential to allow an exponential increase in the
value of mapping data and drone content by realising the untapped financial potential of existing
drone content. Furthermore, by securing the integrity of drone content metadata via smart
contracts, Soar automatically and transparently publishes the location, time and equipment
type used to capture content onto the blockchain. The use of blockchain technology validates
the authenticity of the footage to ensure the integrity of drone content and fight the problems
such as ‘fake news’.

However, this is not the end-game. Progressively, by aggregating the content collected from
thousands of drone operators, Soar will in due course create a dynamic database for the world’s
first super-map at an unprecedented level of detail. All connected using blockchain technology
to share data.
Leveraging the expansion in drone usage by both business and consumers, Soar will provide
an opportunity for drone owners to monetise their content. Commercial drone sales in 2017
were expected to exceed US $1 billion1
.