Kodak Issues a Call to Action to the Industry with Sustainability White Paper

Kodak has issued a white paper, entitled Process Efficiency for Improved Sustainability, specifically targeted at print companies looking to use technological innovation to implement significant environmental and financial efficiencies within their print offerings and capabilities. The release of the white paper was marked with a presentation by Laurel Brunner, the author of the paper, at Kodak’s state-of-the-art plate manufacturing plant in Osterode, Germany.

Recognizing the increased pressure on companies across the print sector - driven both by consumer demand and a surge in environmental legislation - to improve their environmental credentials, the paper aims to highlight the constantly growing importance for companies to assess their processes and ensure that they are in line with the latest print technology.

With the print industry constantly in a state of flux, the fact remains that those businesses that optimize their environmental credentials, process efficiency, quality management and process control, stand the best chance of ensuring long-term profitability.

Philip Cullimore, Regional Managing Director, Europe, Middle East and Africa and Chairman at Eastman Kodak said, “Kodak has approximately 25,000 customers worldwide, and if we can help each of those customers hit their sustainability targets then it can only be a good thing. Small changes from individual players in the industry can make a difference, and we’re confident that these small - but not insignificant - changes will put pressure on the whole of the sector to become a more eco-conscious one.”

The author of the paper, Laurel Brunner, Managing Director of Digital Dots Limited said, “Being asked to draft this whitepaper on behalf of a company that puts sustainability so high on its priority list is an absolute pleasure. The environmental agenda is one that is very close to my heart – it’s our duty to do all that we can to minimise our environmental impact, and hopefully this paper will show print businesses that they can do their bit for the environment, while at the same time increasing profitability.”