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New Lincoln MKZ Details – Car Pro News

As you walk up the sidewalk, you know this isn’t your father’s Lincoln.
On the street, the new MKZ has all the hot looks of a performance sedan, with 19-inch gunmetal wheels and its sloped back. It’s about as far from a Town Car as you’ll get.
The press got a look at the new MKZ, which comes to showrooms by the end of the year as the first of four models aimed at reviving Ford’s flagging Lincoln luxury brand.
Lincoln’s Rich Kreder says the new sedan takes aim at Cadillac CTS and Lexus ES 350, among others. New models always look different on the street than they do at the auto shows, but this seems to be an exception.
One nice touch: Lincoln has moved the automatic transmission controls to the dashboard and banished the pull-up handle for the parking brake to create more space. The center console control labels disappear when the car is off to enhance the clean, uncluttered look.
Prices start at $36,800 for the base turbocharged 2-liter engine, and the hybrid version, which will be rated at 45 miles a gallon, is the same price. The most upscale version with the 3.7-liter V-6 engine will go for up to $45,000.
The car will be aimed at “progressive luxury customers” — younger, upscale consumers who know what they like and don’t particular care what others think about their luxury choices. “They are not into buying the badge,” says Lincoln’s Tom Kowaleski. If others don’t agree with them, fine. Their attitude is “we’ll start our own club.”
With the new MKZ, they will not only get a club, they might soon need a larger clubhouse.

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