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MARGIN LONDON: NEW AND ESTABLISHED BRANDS WILL EXHIBIT

by Melanie Gropler — July 28, 2010

Margin, the British streetwear fair, has announced a host of new and established streetwear and young fashion brands for its August 2010 edition.

New UK and international brands making their British trade debut from August 1-2 at Music Rooms in London include womenswear’s Eva Evanovich, Am Golhar and ALQ UK, and premium denim’s Makia from Finland, Garcia Madrid from Spain and Articalizm from Japan.

Margin will also see the return of several established brands to London that have not exhibited in the UK for over two years. Obey will show its full range of womenswear and accessories (artist Shepard Fairey will display his artwork in the magazine lounge), along with established brands WeSC, Gravis, Vestal, True Love & False Idols, and Duffs. Terratag and Dephect will also return with new collections. And after an absence of more than four years, the cult streetwear brand Silas will return to the UK and make its show debut at Margin London.

Margin is an independent trade exhibition for directional men’s and women’s clothing and accessories in London. It was founded eight years ago.