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“Never Apply for a Job Again: Break the Rules, Cut the Line, Beat the Rest”

18Sep2012

“Never Apply for a Job Again: Break the Rules, Cut the Line, Beat the Rest”

Earlier this year, I was asked by Darrell Gurney (pictured below) to write the foreword for his new book, Never Apply for a Job Again: Break the Rules, Cut the Line, Beat the Rest, and I gladly agreed for two reasons.First, Darrell walks the talk–he completely understands the importance of building genuine relationships in networking and he is the epitome of a master networker. Second, I believe this book is an invaluable tool for people across the globe in forging new career paths, especially in our current economic climate where the competition for jobs can be a huge challenge for the majority of people.

In short, the book outlines the way for professionals, new graduates just starting out, returning military folks, and all others to approach an uncertain job market with certainty by knowing and being known by the people who have the power to launch careers.

Darrell teaches how to:

Break outside of limiting “rules” by which you unconsciously live in relation to networking

Have your fascinations and passions lead to research and relationships

Network like a pro, regardless of whether you’re an introvert or an extrovert

Conduct backdoor meetings to gain massive referrals

And more . . .

80% of all jobs are filled before they are ever advertised and this book is the solution to being left in the dark and not getting a chance at the unadvertised jobs. To quote Darrell, “The most effective career-enhancement tool since humans arrived on the planet is the good opinion and favor of others.”