Bridgestone Potenza S001

Perfect Precision.

Redefine the limits of power and control with the all-new Bridgestone Potenza S001. Formula 1™ precision meets superior traction and manoeuverability in Bridgestone’s latest ultra-high performance tyre.

Developed and tested in motorsport’s toughest arena, the Bridgestone Potenza S001 lets you unleash the full potential of your high-performance vehicle with guaranteed comfort and safety. Rediscover the passion of driving with Bridgestone.