TARRYTOWN, N.Y., May 10, 2013 /PRNewswire/ -- Bayer HealthCare is pleased to announce that Carla Oliveira has been named a Rising Star by The Healthcare Businesswomen's Association (HBA). She was honored at the annual HBA Woman of the Year luncheon in New York City on May 9.

Carla is the Global Brand Leader for Contour® USB within Bayer's Diabetes Care Division. The honor is bestowed upon professionals who contribute significantly to their organizations, exemplify leadership, are role models for others and exhibit dedication to the healthcare industry.

Carla was honored for her exemplary business leadership and commitment to the Women's Leadership and Diversity & Inclusion initiatives at Bayer. "Carla's strong strategic marketing vision and ability to inspire others continue to strengthen the organization and we are proud she has received the HBA award," said Michael Kloss, Global Head, Diabetes Care Commercial Operations.

About Bayer HealthCareThe Bayer Group is a global enterprise with core competencies in the fields of healthcare, agriculture and high-tech materials. Bayer HealthCare, a subgroup of Bayer AG with annual sales of €18.6 billion (2012), is one of the world's leading, innovative companies in the healthcare and medical products industry and is based in Leverkusen, Germany. The company combines the global activities of the Animal Health, Consumer Care, Medical Care and Pharmaceuticals divisions. Bayer HealthCare's aim is to discover, develop, manufacture and market products that will improve human and animal health worldwide.

Bayer HealthCare has a global workforce of 55,300 employees (Dec 31, 2012) and is represented in more than 100 countries. For more information, please visit www.healthcare.bayer.com