China has expanded significantly in mobile connection technology,
keeping customer benefits as a priority and accordingly launching
advanced technologically equipped vehicles. The car manufacturers
provide a number of embedded applications into a car, which ensures
comfort and safety.

Increased disposable income has enabled consumers to purchase luxury
goods including luxury and premium vehicles, which would contribute to
an increase in the demand for vehicles equipped with advanced display
system. Further, increasing vehicle ownership would offer wide growth
opportunity for the industry. In 2013, vehicle ownership in Japan stood
at 600 vehicles per 1,000 people, compared to 80 cars per 1,000 people
in China, and 25 vehicles per 1,000 people in India. According to the
Chinese government, in 2013, vehicle sales in China were 21.9 million
units, an increase of 13.9% compared to 19.3 million units in 2012.

The Asia-Pacific Automotive Head-Up Display market is segmented based on
technology and vehicle type. Adoption of this technology in the luxury
car dominated the market with a maximum share in terms of revenue. SUV
on the other hand is expected to register fastest growth during the
forecast period.