If you’re into grainy sludge, feel free to skip this episode. For the rest of us, John Holahan, founder of Simply Thick, is here to talk about xanthan gum, rheology, and IDDSI.

Even though xanthan gum sounds like a substance mined on a distant planet, it’s been around forever and is a widely used food thickener (for people without dysphagia). John realized there were myths to be dispelled and got to work making a better thickener for patients with dysphagia. And when he found an Australian company with an easier to mix product, he partnered with them. No surprise then, that when Simply Thick learned about IDDSI, they were all in.

IDDSI is coming for us all, so lets get excited! My puree won’t be your nectar-thick anymore!