Has anyone heard of this kibble or have any experience with it? I was at the pet store today to pick up a little bag of something decent to hold me over til payday and I saw 4 bags of this kibble on the clearance rack. After looking the labels and ingredients over carefully, I bought all 4 (where else can you get 30 lbs of a decent quality kibble for $11), brought them home, and now am googling and asking around to see if I made a good call.

Any input, please? The one I have is the grainfree "senior" which is similar in ingredients to the analysis here

__________________"We possess the power
If this should start to fall apart
To mend divides
To change the world
To reach the farthest star
If we should stay silent
If fear should win our hearts
Our light will have long diminished
Before it reaches the farthest star"-Ronan Harris, NVN Nation

I had a couple bags of this when we all got food on sale from whatever that website was. I got 2 bags of the Go and 2 of the Now. I prefer the Now, and so do the dogs. I got large breed, and I love that the kibbles are HUGE. I tend to like teeny tiny and enormous kibbles, not a fan of the in-betweens.

Thats reassuring! Im really just buying little bags of stuff here and there til I have $150 to blow on Fromm/Acana which is what I prefer to feed. VERY glad to know I made a good call in picking up this never-heard-of-before brand of kibble. I got 4 little bags for $3 each!

__________________"We possess the power
If this should start to fall apart
To mend divides
To change the world
To reach the farthest star
If we should stay silent
If fear should win our hearts
Our light will have long diminished
Before it reaches the farthest star"-Ronan Harris, NVN Nation

I had a couple bags of this when we all got food on sale from whatever that website was. I got 2 bags of the Go and 2 of the Now. I prefer the Now, and so do the dogs. I got large breed, and I love that the kibbles are HUGE. I tend to like teeny tiny and enormous kibbles, not a fan of the in-betweens.

Before I picked up this stuff, they had a little bag of Natural Balance Rabbit and Something LID *embarrassed* and it had teeny disc kibbles and they would inhale them. I just set down bowls of these big chunky kibbles of the Now! and the dogs stared, literally stared, at the bowls for like 8 seconds. Theyve never seen funny shaped food before

__________________"We possess the power
If this should start to fall apart
To mend divides
To change the world
To reach the farthest star
If we should stay silent
If fear should win our hearts
Our light will have long diminished
Before it reaches the farthest star"-Ronan Harris, NVN Nation

I fed Now for a while a few years back. Recently tried it again. I can't stand using it though because it negatively affects stool for my dogs (huge and smell terrible). They're fine otherwise with it though.

A lot of my customers at work feed and love Now though. It is a good food. I find it to be a little too fruit and veggie heavy, but I've seen excellent results with it when being fed to dogs that are not mine.

Price wise it's about average around here at between $75-$78 per bag. Most high quality kibbles are about that much here.

I fed Now for a while a few years back. Recently tried it again. I can't stand using it though because it negatively affects stool for my dogs (huge and smell terrible). They're fine otherwise with it though.

A lot of my customers at work feed and love Now though. It is a good food. I find it to be a little too fruit and veggie heavy, but I've seen excellent results with it when being fed to dogs that are not mine.

Price wise it's about average around here at between $75-$78 per bag. Most high quality kibbles are about that much here.

Pretty much that. Though everybody else I know basically loves the stuff. I just.. don't find the quality worth the price.

__________________Ella: 3 year old female ferretNacho: ~8 year old male ferretGoodbye, Rosey. You were the best girl I could have asked for. 10/15/96-03/08/13

I love Petcurean products and have it in my rotation for my trio. I prefer the Go over the Now. The Now (adult) have enough meat in it for my liking, the first three ingredients are deboned turkey, potato flour and pea while Go's (Endurance) first three are turkey meal, chicken meal, and deboned chicken. Now is Petcureans solution to having no rendered products in their food so they cut out all meals, not just the bad ones... Overall both are great foods!