Christian Rex van Minnen Puts Up Enormous Billboard in New York

While he typically works small scale, painter Christian Rex van Minnen (featured in HF Vol. 25) says he was delighted at the opportunity to go big when arts organization Artha Project and Prince Media approached him to create an enormous billboard of his work. On view at the corner of 6th Ave. and Grand St. in Tribeca through Saturday, the billboard features an enormous print of one of his paintings for his January exhibition at Robischon Gallery in Denver. The billboard has been puzzling New Yorkers and van Minnen noted on Facebook that Prince Media has been receiving inquiries from confused passersby who can’t figure out whether the work is an advertisement.