Tag Archives: Brandon Hamilton

Hello people of the internet!!! On today’s ‘YouTube Wednesday’ we’re going to talk about something a little different. Today, July 19th, is the 7 year anniversary of Rebecca Black’s second single ‘My Moment’ (which followed her viral internet hit ‘Friday’). Why am I talking about this you ask? Well because Rebecca Black honestly has a very interesting story that is a HUGE part of YouTube history as a whole (also we did previously discuss the ‘Rebecca Black Effect’ that was a trend for a little while a few years ago, you can check out that post here: http://celindareyesblog.com/2014/06/youtube-wednesday-the-rebecca-black-effect/). Just like TV or film teen stars, Rebecca spent her entire teen years in the spotlight. Now being a teenager can either be the best or worst time of your life, but it’s definitely harder when your attempt at making your dreams come true get turned into a giant worldwide joke. Honestly I never (and still don’t) understand why everyone gave her such a hard time. However what I’ve always liked about this story is how Rebecca was able to use this ridicule & turn it into a career doing exactly what she wanted to do. So today we’re going to talk about how Rebecca Black’s song ‘My Moment’ actually predicted her future. Ready? Ok, let’s go!!!

Now as we know it all began when Rebecca’s parents paid Clarence Jey & Patrice Wilson of Ark Music Factory $4,000 to write & produce a song for Rebecca, & record a music video for her. I couldn’t find an exact number in regards to how much money Rebecca has made from ‘Friday’ (although I’m sure we can all guess). What we do know is that this song led to A LOT of opportunities for her. Katy Perry (who was honestly having the best year of her career, at least at the time this post is being written) immediately came to Rebecca’s defense by not only inviting her to perform ‘Friday’ at various upcoming shows she had, but also giving Rebecca a lead role in her ‘T.G.I.F’ music video which premiered in June 2011. Other high profiled celebrities such as: Miley Cyrus, Chris Brown, Simon Cowell, & Lady Gaga also came to Rebecca’s defense, and the song was covered on the 2nd season of the hit Fox show ‘Glee’. Rebecca continued to ride this fame by uploading more original music, as well as beauty/fashion videos on her YouTube channel. Throughout the rest of her teen years, Rebecca hosted the 2011 ‘YouTube Rewind’ as well as the 1st MTV ‘O Music Awards’ Fan Army Party’, has appeared at VidCon (one of the biggest annual YouTube conventions), had her own Go90 (an online streaming site) show called ‘Life After Friday’, as appeared on the reality show ‘The Four’, is an ambassador for anti-bullying campaigns, and so much more!

So now back to your original question, why are we talking about ‘My Moment’? Well although ‘Friday’ is what made Rebecca Black famous, ‘My Moment’ is what showed that she had staying power. Most of us have dealt with some sort of bullying in our lives, but nothing compares to the worldwide ridicule that Rebecca faced. To go through that throughout your teen years & still pursue in a career in the entertainment industry is not only admirable, but also very brave. However, personal strength & determination alone don’t make a successful career. Rebecca could’ve easily become just a forgettable part of internet history, but instead has been able to hold our attention all these years later. If you think about it, there have been other “internet sensations” that have quickly burned out, and now are never mentioned. Even though internet fame can come quickly, it can also disappear even more quickly. In the opening lines of ‘My Moment’, Rebecca says, “Weren’t you the one who said that I would be nothing, well I’m about to prove you wrong”, and it looks like she was right.

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