Event Permits: Special Event Permits – The Most Experienced Teamhttps://eventpermits.com
The Most Experienced Team in Special Event PermitsFri, 13 Sep 2019 18:41:56 +0000en-US
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1 https://eventpermits.com/wp-content/uploads/2018/06/cropped-websiteicon-32x32.pngEvent Permits: Special Event Permits – The Most Experienced Teamhttps://eventpermits.com
3232BoxPop® Shipping Containers Now Available!https://eventpermits.com/2019/09/13/boxpop-shipping-containers-now-available/
Fri, 13 Sep 2019 18:40:47 +0000https://eventpermits.com/?p=13608With our all-new BoxPop® shipping containers, your brand and agency team now have budget-friendly access to easily transportable Pop-Up-Store event solutions! From double-decker brewpubs, coffee shops, digital sports arenas and everything in between… we can make it happen! From your initial concept, including sourcing Mediagenic™ locations and permits, to the final activation, our eventpermits™ production team can help you decide which BoxPop® will […]

With our all-new BoxPop® shipping containers, your brand and agency team now have budget-friendly access to easily transportable Pop-Up-Store event solutions! From double-decker brewpubs, coffee shops, digital sports arenas and everything in between… we can make it happen!

From your initial concept, including sourcing Mediagenic locations and permits, to the final activation, our eventpermits production team can help you decide which BoxPop® will fit your needs, and… your budget! Call our expert team to start talking through your event idea today!

]]>The Amazon Prime Video Experience Hits San Diego Comic-Conhttps://eventpermits.com/2019/09/10/the-amazon-prime-video-experience-hits-san-diego-comic-con/
Tue, 10 Sep 2019 18:17:07 +0000https://eventpermits.com/?p=13602To promote its original shows, The Boys, The Expanse and Carnival Row, Amazon Prime Video Experience activated at San Diego Comic-Con in a BIG way this year. The “Amazon Prime Video Experience” took place between Thursday, July 18th through Sunday, July 21st. The activation offered three unique experiences to fans, based on the three different […]

To promote its original shows, The Boys, The Expanse and Carnival Row, Amazon Prime Video Experience activated at San Diego Comic-Con in a BIG way this year.

The “Amazon Prime Video Experience” took place between Thursday, July 18th through Sunday, July 21st. The activation offered three unique experiences to fans, based on the three different shows, which included theatrical performances that transformed the activation space into a giant stage.

Event attendees were able to “enlist in a UN peacekeeping mission on a newly colonized planet, join anti-superhero vigilantes to cover up a crime scene, and visit a secret Victorian lounge where the oppressed are given a safe haven from the world outside,” as described on the Comic-Con schedule.

At the center of the 60,000 square foot activation site, was a 40-foot tower comprised of large LED screens that played content from the shows. Each night of the event, there were live musical performances, followed by a DJ, cocktails and food.

On Wednesday, June 12th, Nutter Butter and clothing
brand Johnny Cupcakes headed to 7-Eleven’s Flatiron Store in NYC for an
exciting collaborative pop-up store event, which EventPermits had the pleasure
of securing all the permits for.

Johnny Cupcakes, who describe themselves as the world’s first t-shirt bakery, designs and sells quirky t-shirts that replace “known references with cupcakes.” They are based in Boston, MA and have pop-up stores all over the United States.

Inside the store, attendees had the chance to choose from
two of six Nutter Butter x Johnny Cupcakes t-shirt designs to take home with
them for free.

They also had the chance to have a meet-and-greet with
Johnny Earle aka Johnny Cupcakes,
himself. His cult-following was made very apparent, as fans could be seen lined
up for blocks as they waited for their chance to take part in this exciting
event.

If you are planning a pop-up store for your next experiential event, contact us! We would love to work with you!

]]>Bose Airstream brings AR Sunglasses to NYC – Bose Frameshttps://eventpermits.com/2019/05/22/bose-airstream-brings-ar-sunglasses-to-nyc-bose-frames/
Wed, 22 May 2019 13:22:15 +0000https://eventpermits.com/?p=13564By Kate Bunster,Director of Marketing and Communications Audio equipment designer and seller, Bose, has hit the streets of NYC in an airstream to promote the release of their latest technology, Bose Frames. At first glance, Bose Frames appear to be regular sunglasses, but in addition to providing eye protection, they also allow you the ability […]

Audio equipment designer and seller, Bose, has hit the streets of NYC in an airstream to promote the release of their latest technology, Bose Frames. At first glance, Bose Frames appear to be regular sunglasses, but in addition to providing eye protection, they also allow you the ability to take phone calls, stream music and utilize voice assistants on iPhone and Android phones. On top of that, the frames come with an augmented reality feature that uses your smartphones GPS to help with hands-free navigation, as well as apps and games for entertainment.

At the Bose Frames Airstream, passersby were able to stop by to experience this new piece of technology first-hand and test out its AR features and audio experiences. At the end of the activation, two lucky winners walked away with a new pair of Bose Frames! To learn more about the new Bose frames, click here.

#Bose #BoseFrames #NYC #Permits #ExperientialMarketing

Are you interested in Double Decker Bus Advertising or Activations? Visit our sister site www.bigeventbus.com to learn more!

]]>Projection Mapping in Chicago for Cirque Du Soleilhttps://eventpermits.com/2019/05/07/projection-mapping-in-chicago-for-cirque-du-soleil/
Tue, 07 May 2019 17:49:34 +0000https://eventpermits.com/?p=13550By, Kate Bunster Director of Marketing and Communications By To this day, there have been three LEGAL building projections on the Empire State Building. We have permitted all of them. That being said, when our client at Chicago Projection Mapping came to us to help them out with a building projection project for Cirque Du […]

To this day, there have been three LEGAL building projections on the Empire State Building. We have permitted all of them.

That being said, when our client at Chicago Projection Mapping came to us to help them out with a building projection project for Cirque Du Soleil, they knew they would be in good hands having us as their permitting partner.

On May 5th, we assisted in permitting an amazing building projection display at Chicago’s Low-Line Market. The 10′ mural, inspired by Cirque Du Soleil’s latest show Volta, incorporated live animation and even some scenes from the show.

Cirque Du Soleil Volta, which premiered in 2017, is focused around extreme sports and will be playing at Soldier Field in Chicago from May 18th – July 6th 2019.

The projection will take place every night until May 25th at the following times/locations: 3410 N. Southport Street – 8pm-10pm May 5th – 11th 722 W. Adams Street – 8pm-10pm May 12th – 18th 1531 N. Damen – 8pm-10pm May 19th – 25th

]]>Why go Experiential?https://eventpermits.com/2019/04/24/why-go-experiential/
Wed, 24 Apr 2019 17:01:32 +0000https://eventpermits.com/?p=13520Taking a look at the power of Experiential Marketing with EventPermits™ Why choose experiential marketing? By, Kate Bunster Director of Marketing and Communications With all the different ways out there to market your brand or product, it’s understandably difficult to decide where to focus your marketing dollars each year. Do you spend it on email […]

Taking a look at the power of Experiential Marketing with EventPermits

Why choose experiential marketing?

By, Kate Bunster

Director of Marketing and Communications

With all the different ways out there to market your brand or product, it’s understandably difficult to decide where to focus your marketing dollars each year. Do you spend it on email marketing? Social Media? SEO? Digital and print advertising?

The answer may vary based on your brand’s individual goals, but it will most likely include all of the above to some capacity. If you are looking to take your strategy up a notch, budgeting for live events is the way to go.

Experiential Marketing has proven time and time again to be the most effective way to shape the way your consumers feel about your brand and create long-lasting customer loyalty.

According to EventMarketer’s EventTrack, 85% of consumers are more likely to purchase a product or service after attending a live marketing event. At the same time, 91% of consumers say they have more positive feelings about brands after attending events and experiences.

The proof is in the numbers, so if you haven’t jumped on the live event bandwagon, now is the time! Whether you are looking to execute a pop-up store, product launch, mobile marketing tour, digital double-decker bus, or dominate the Times Square Screens, why not make our experienced team at EventPermits your first call? We would love to brainstorm with you about the many different creative ways to take care of all your event needs!

]]>Samsung Experience Tour Hits US to Promote new Galaxy S10https://eventpermits.com/2019/03/29/samsung-experience-tour-hits-us-to-promote-new-s10/
Fri, 29 Mar 2019 13:29:36 +0000https://eventpermits.com/?p=13493By, Kate Bunster Director of Marketing and Communications To celebrate 10 years of Samsung’s Galaxy phone and to promote their new S10, the Samsung Experience Tour has hit the road and is headed for a city near you with an incredible experiential pop-up event. Kicking off in New York on March 8th, the tour is […]

To celebrate 10 years of Samsung’s Galaxy phone and to promote their new S10, the Samsung Experience Tour has hit the road and is headed for a city near you with an incredible experiential pop-up event.

Kicking off in New York on March 8th, the tour is already also underway in Miami, Chicago and LA. Looking forward, it will soon make its way to Austin, DC, Indianapolis, Philly, Atlanta, Boston and San Francisco.

Photographers and selfie-takers can step into the / make Studio to test out the new camera on the S10, which features an ultra-wide rear camera lens and tons of new editing features.

For those who are into gaming, the / game Studio offers a space for people to play their favorite game using Samsung technology and to see how their scores measure up to other players in the Samsung Experience Tour Leaderboard.

If health and wellness is more of your thing, there is a space where you can try out Samsung’s Galaxy Watch Active smart watch, in addition to taking a wellness class on-site.

The Samsung Experience Tour will run through May. To check for specific information related to the city nearest you click here.

]]>Avoid the Event Permitting Stages of Grief!https://eventpermits.com/2019/03/08/avoid-the-event-permitting-stages-of-grief/
Fri, 08 Mar 2019 18:59:53 +0000https://eventpermits.com/?p=13487We are always willing to utilize corny stock photography to make a point! But seriously…can you relate to this? Call us BEFORE you start planning your next experiential marketing event. Whether it’s for a pop-up store, mobile marketing tour, product launch, sampling or anything in between, we can help! hello@eventpermits.com

]]>What’s the deal with hyperlocal campaigns? (And why you need to do more this year!)https://eventpermits.com/2019/03/01/whats-the-deal-with-hyperlocal-campaigns-and-why-you-need-to-do-more-this-year/
Fri, 01 Mar 2019 16:09:27 +0000https://eventpermits.com/?p=13475By Kate Bunster Director of Marketing and Communications For those of us in the event industry, the word “hyperlocal” has been hard to ignore. With any buzzword, it’s important for us as event marketers to understand how we can leverage it to maximize your clients next activation. So what does hyperlocal mean? As defined on […]

For those of us in the event industry, the word “hyperlocal” has been hard to ignore. With any buzzword, it’s important for us as event marketers to understand how we can leverage it to maximize your clients next activation.

So what does hyperlocal mean? As defined on Wikipedia, “hyperlocal” is defined as “information oriented around a well-defined community with its primary focus directed toward the concerns of the population in that community.”

When it comes to event marketing, the term hyperlocal comes into play when trying to appeal to a certain population within a very particular location. The elements of the event could be custom based on the location or even the beliefs of the community. For example, if a brand uses locally sourced ingredients for its sampling event. This type of marketing is custom and makes the consumer feel more emotionally connected to the product than say, something that is mass manufactured in a big box store.

As we have learned over the past couple of years, more and more consumers are wanting to hear authentic messages that hit directly home for them. Instead of broader messaging, more targeted contextual advertising is not only preferred, but expected. So it makes sense that there is no better time to take advantage of this trend and we are seeing brands do just that. From Ben and Jerry’s, MINI and Country Time Lemonade, hyperlocal campaigns have taken over the experiential landscape in the last couple of years.

If you are interested in planning a hyperlocal campaign, you may be thinking, “where do I even start?” This is where it could be extremely beneficial to team up with an event partner (like us!) that knows the ins and outs of each market. Whether you need assistance with location scouting and permitting or production help, we would love to work with you on your next hyperlocal event!

Have an idea you would like to discuss? Email hello@eventpermits.com and let’s chat!

]]>Allswell Tiny Home Tour makes its debut in the city that never sleepshttps://eventpermits.com/2019/02/08/allswell-tiny-home-tour-makes-its-debut-in-the-city-that-never-sleeps/
Fri, 08 Feb 2019 20:57:09 +0000https://eventpermits.com/?p=13435By Kate Bunster,Director of Marketing and Communications It’s no secret that tiny homes have been a rising in popularity over the past couple of years and as a result, have also become a trend in experiential events. We’ve seen major brands like NESTEA, SPAM, Google and Statefarm embrace the tiny house craze and most recently, […]

It’s no secret that tiny homes have been a rising in
popularity over the past couple of years and as a result, have also become a
trend in experiential events.

We’ve seen major brands like NESTEA, SPAM, Google and
Statefarm embrace the tiny house craze and most recently, Walmart’s mattress
and bedding brand, Allswell has jumped on the bandwagon.

On Thursday, February 7th, the Allswell Tiny Home
Tour made its debut in NYC’s Union Square, allowing passersby to tour the
inside of the home and purchase merchandise to be shipped directly to them. The
tiny home features a living room, bedroom, bathroom and kitchenette for
consumers to draw inspiration from.

The brand describes the tour as “a cross-country journey in
which we’ll demonstrate our passion – to make good sleep accessible to all.”

New York is just the first stop on the Allswell Tiny Home
tour. It will soon make its way to Philadelphia, Nashville, Portland, Hoboken,
San Francisco and more! #AllswellTinyHome