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About our Founder

“Art ignites the flame of curiosity that lights our path through life.” – Jacqueline Cassidy
Jacqueline, an Elementary and Middle level art educator, is the founder of The Primary Kids®.
While looking for children’s art storybooks that she could integrate into her classroom lessons, Jacqueline found an absence of well-written stories with interesting characters that were not only engaging but also educational. She took her love of art and passion for education to create a product that will inspire young creative minds.