Reviews of Pay Per Click Tools

Pay Per Click management tools are a necessary adjunct to any PPC campaign. Not only can they make your job easier by automating many of the processes you need to manage or monitor to ensure your PPC dollars are being spent wisely, but they have the added benefit of being products independent of the PPC search engines you already are partnered with and thus provide unbiased answers to your management questions.

With this in mind, Pay Per Click Universe provides reviews of PPC management, ROI tracking, and research tools to better help you ensure your marketing dollars are being spent wisely and well.