Rate Doesn't Matter! Overcoming Rate Resistance to Increase Sales

Dale Vermillion

Dale Vermillion is one of the foremost leaders of the mortgage industry. He is a 35-year industry vet who, for over 20 years, has been sought after internationally as a trainer, speaker and consultant. He has trained over one million mortgage professionals representing over 450 lenders, and is the official trainer for LendingTree University. Dale is a national consumer advocate, author of Navigating the Mortgage Maze, and has been featured on hundreds of national media, including FoxBusiness, MoneyWise, and countless radio programs. Dale is also the founder of Mortgage Professionals Providing Hope (mpph.org), a not-for-profit charity to provide financial assistance to those in need both in the U.S. and abroad. He and his wife, Laurel, have been married 26 years and have raised 4 grown children.

Dale's Other Events

OnDemand

This is Part 1 of 3 of our Thought Leadership Webinar Series. For more information and to sign up for the entire series:

Changes in regulations, interest rates, and advances in technology that shaped 2018 play an even bigger role in the mortgage industry in 2019. To succeed, your organization must be able to keep pace with the changes.

Designed to prepare mortgage employees to comply and excel in their careers, this new webinar series includes three separate webinars presented by industry experts sharing current mortgage trends, best practices and providing real-world examples.

Covered in this session:

The triangle for success - the foundation to rate elimination

Understanding rate resistance and strategies for overcoming

Avoiding the responses that create rate resistance

Building a value proposition to change consumer mindset

Moving past rate to REALationship

Who Should Attend?

Mortgage Lenders, Brokers and Employees that want to to comply and excel in their careers!

This is Part 1 of 3 of our Thought Leadership Webinar Series. For more information and to sign up for the entire series:

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