54.2%Ate at a restaurant or diner four times in the past two weeks 18.3%Shopped at an autoparts store in the past four weeks 34.4%Shopped at a sporting goods store in the past four weeks 33.9%Shopped at a hardware/building supply store in the past four weeks 51%Plan to remodel their home in the next twelve months

TECHNOLOGY

15.4%

Use the internet more than 180 minutes a day

39.5%

Use the internet 60 to 179 minutes a day

29.6%

Only have a cell phone

30.4%

Use text messaging

67%

Own a smart phone

51%

Own an e-reader

28.1%

Own a tablet

21.3%Have used a smartphone to visit local sites in the past month 22%