DCX launches new “Content Services” exhibition area: Manage the flood of information automatically, safely and in conformity with the law

DCX Expo is expanding its offering: With the new “Content Services” area, the exhibition, in addition to media companies and news publishers, addresses also content marketing agencies, content management providers as well as decision-makers from the technology departments of companies in other industries

Partners are the heads of the leading XING groups on topics concerning content and information management as well as publishers, media & publishing, Dr. Ulrich Kampffmeyer, Nico Rehmann and Johannes F. Woll

The DCX Digital Content Expo is expanding its portfolio: For the first time the exhibition, that will take place from 9 to 11 October in Berlin, will include an area dedicated to “Content Services” that will also have its own stage. This term is used to describe solutions and services that companies can use to manage the growing flood of information in a way that is automated, safe and in conformity with the law.

Legislation such as the GDPR and other compliance regulations are at present among the greatest challenges facing businesses. There is an increasing urgency to safely manage electronic contents. It is not just publishing companies and news publishers that are concerned, but organisations operating in all branches of industry that produce, receive, evaluate, use, store and archive electronic information.

A new exhibition area at the DCX Digital Content Expo brings together all products and services for managing the growing flood of information. In addition, in order to underpin the exhibitors' offerings for this sector, information on trends in content services will be presented in lectures presented on a special stage.

The exhibition organisers are pleased to announce that they have succeeded in securing high-profile experts as partners for the launch into this new area, in particular Dr. Ulrich Kampffmeyer of PROJECT CONSULT who has already developed the topic of information management for exhibitions such as “DMS Expo” and “IT & Business” as well as for industry associations. Nico Rehmann, Head of the XING Ambassador Group "Content Management" and Director of asioso GmbH, as well as Johannes F. Woll, responsible for the XING Ambassador Groups "Media & Publishing" and "Publishing and Media" and Director of Social Event GmbH, will broaden the programme by including topics for media makers, such as new business models, omni-channel, mobile, smart data or the interconnection of various software systems.

From content administration and Big Data to Artificial Intelligence

The Gartner research and advisory company sees new developments in the market for information management solutions: According to this company, content services serve as platforms for applications and components for the management of structured and unstructured information. Modern technologies such as Big Data, Blockchain, Analytics, Mobile, Cloud and Artficial Intelligence, are expanding existing approaches towards document, enterprise content and information management. This also includes traditional areas such as scanning, archiving, electronic files, workflow and records management.

Content services are at the same time service offerings for the preparation, publication and recording of digital content, independent of whether on public websites, intranets or E-Commerce platforms. This part of the content services industry offers support in the design, production and distribution of contents. But software and systems are also increasingly coming under the service heading. The suitable service offering for customer portals, processing invoices, signing, converting, publishing and storing builds the bridge between existing in-house solutions and cloud offerings as well as external, outsourced content services applications.

The new exhibition area is aimed especially at Managing Directors and CEOs, CIOs, IT managers, Organisation Managers, Records Managers, Auditors and persons working in legal departments as well as suppliers of solutions and systems who are seeking partners for a services-oriented concept for customer solutions.

DCX: A new home for content services

“The visibility of content services, the offering for document management and enterprise content management suffered in the last years from the fact that there no longer existed any joint exhibition and congress event in the industry. DCX in Berlin now has the opportunity to build up a new information channel to users and suppliers. The exhibition offering for news and content technology is an ideal starting point for this”, is how Dr. Kampffmeyer of the PROJECT CONSULT corporate consulting company describes his reason for cooperating with DCX.

Vincent Peyrègne, CEO of WAN-IFRA, adds: “Managing the constantly growing volumes of information in an automatic, safe and lawful way is an important topic for publishing companies that are dealing increasingly with major volumes of data. This concerns topics such as compliance, storing of electronic media such as photos and videos or the modular design of contents for various channels. But also all other publishers and industrial companies will benefit from this expansion of the range of topics covered by our exhibition.”

Solutions with partners and the public to provide contents, joint work on contents, review and peer review process platforms, discussion platforms

About DCX

The DCX Digital Content Expo is the global event for media operators, content strategists and their latest business areas. The event features digital trends for content production, distribution, management and monetisation – at its own conference and with a major line-up of exhibitors and start-ups. The Expo, held concurrently with IFRA World Publishing Expo, offers a combination of an international marketplace and a high-quality conference programme. Visitors from more than 40 countries have registered already, including media executives from Austria, Germany, Switzerland, USA, the United Kingdom, Canada, Mexico, Finland, Sweden, Argentina and the United Arab Emirates.

About the organisers

WAN-IFRA is the World Association of Newspapers and News Media. It represents more than 18,000 publications, 15,000 online sites as well as more than 3,000 news publishing companies in 120 countries. WAN-IFRA's mission is to defend and promote press freedom, quality journalism and editorial integrity, and help independent news publishing companies to succeed in their transformation process, increase their business, and perform their crucial role in open societies. WAN-IFRA offers its members a broad spectrum of specialised events, publications and research reports. It is also the worldwide platform for ideas, information and experience. As a joint venture of WAN-IFRA and børding Holding GmbH (børding messe), Publishing Exhibition GmbH & Co. KG is responsible for the organisation and the fair development of IFRA and DCX.

ECM, EIM, Content Services, IIM – whats next?
Abstract "Current discussions confuse the industry and endusers alike. For 20 years ECM Enterprise Content Management had been the message of the industry and analysts. Now rapid moving developments in ITC change the scene. Will Enterprise Information Management, Intelligent Information Management, Digital Workplace or Content Services the banner of the industry? A view on the state and history of DMS & ECM, current changes, and an overview about important trends changing the scene will be presented."
Agenda "(1) Introduction: ECM – State of the Art | (2) ECM is dead | (3) Intelligent Information Management, Information Governance, Content Services and other messages | (4) Trends changing the direction of Information Management"
Message "The presentation delivers an overview about the state of the discussions and enables the audience to value the current trends in information management."

Greg Milliken, Senior Vice President of Marketing, M-Files Corporation, Tampere, Finland, www.m-files.com, greg.milliken@m-files.com
Profile: "Greg founded the US operations of M-Files and oversees worldwide marketing efforts at M-Files and has over 25 years of management experience in a variety of technology companies. Prior to M-Files, Greg served as CEO of Alibre, Inc., a 3D CAD/CAM software vendor. He also co-founded AccelGraphics, a Silicon Valley-based 3D graphics hardware provider that grew to IPO in three years. Greg holds a bachelor’s degree in mechanical engineering."

Information Management - Time for a New, Intelligent Approach
Abstract "A new approach is needed to address today's information management challenges and content chaos. Traditional enterprise content management (ECM) systems focused on a single, central system. In the future, it's more about allowing people to intelligently access information when they need it, how they need it, from any device, no matter where it's stored. AI helps to automate and simplify daily tasks and free people up to focus on what's most important."
Agenda "(1) Organizations are struggling to keep up with the Traditional approaches aren’t working - too many silos and too little user adoption | (2) Another "repository" isn’t the answer | (3) Information is "everywhere" -- and that's not necessarily a bad thing | (4) Unifying information by context and relevance - what is needed, when it's needed"
Message "How information is managed, i.e., organized, secured, processed, etc., impacts almost everything a business does. Managing information management intelligently is key to creating competitive advantage, this presentation will discuss what that means."

13:10-13:45 Presentation Your Way to the Cloud

Dr. Olaf Holst, Chief Technology Evangelist, OPTIMAL SYSTEMS GmbH, Berlin, Germany, https://www.optimal-systems.de/en/, contact@optimal-systems.com
Profile "Dr. Olaf Holst became Chief Technology Evangelist in 2018. Previously, he was responsible for the expansion of the international sales network and business development in the industrial and service sectors. He holds a PhD in philosophy as well as a graduate degree in engineering and has in-depth expertise in sales, IT and company organization."

Your way to the cloud
Abstract: "How to build a strategy to migrate existing solutions from on premise scenarios to cloud or hybrid cloud scenarios. Experience how a modern Enterprise Information Management Framework will help you to achieve these goals while minimizing the risks. We will present you hints, obstacles and possibilities how on premise and cloud technologies are combined to achieve your “personalized” cloud concept."
Agenda "(1) How our current and future employees will affect our strategy | (2) Where our current IT Technology came from and what happened to the visions of the years | (3) Who to answer the question of future technology today without making serious failures"
Message "Find out where we all came from (technology and organization wise) and get some solid advice how to master the questions of the future, even if you don’t know them yet"

13:50-14:25 Presentation Content Processes in the Era of Artificial Intelligence
Richard Reed, VP Research and Development, Theum AG, Ostfildern (Stuttgart), Germany, www.Theum.com, rreed@theum.com
Profile "As a business entrepreneur and strategic consultant with more than 20 years of experience in the fields of document management, content management, knowledge management, and artificial intelligence, Mr Reed has been helping businesses on both sides of the Atlantic understand the nature of a successful knowledge strategy and develop solutions that accelerate knowledge access."Content Processes in the Era of Artificial Intelligence
Abstract "The way the world manages and accesses knowledge is on the verge of fundamental change. AI is already being used to enable smarter search, but this is part of the old paradigm. The new era will be dramatically different than most people imagine, and the shift has already begun. Attend this presentation to get answers to these important questions."
Agenda " (1) How will knowledge be authored, managed, and accessed in the future? | (2) What issues do I need to consider to ensure technologies we select today don’t keep us trapped in the past? | (3) Which business processes should I view as offering the greatest potential with regard to taking advantage of what is to come? | (4) Can I believe all of this? (Yes. Live demonstrations of deployed production solutions will be presented.)
Message "This presentation represents a unique opportunity to develop an understanding of the impact AI will have on content processes and the strategic decisions that will need to be made to ensure business agility."

Dieter Weißhaar, CEO, EASY SOFTWARE AG, Mülheim an der Ruhr, Germany, www.easy.de, dieter.weisshaar@easy.de
Profile "CEO at EASY SOFTWARE AG since June 2018 was previously the Chief Commercial Officer at B2X Care Solutions GmbH, one of the fastest growing private companies in Europe. Mr. Weisshaar has more than 20 years’ experience in the software and technology sector in the areas of sales, services and product innovation. Prior to joining easy AG, he was Senior Vice President of Emerging Products & Innovation globally at T-Systems a subsidiary of Deutsche Telekom and held executive and board positions at asg, Oracle Corporation, transtec, ThyssenKrupp and IBM. Dieter Weisshaar studied Economics with an emphasis on Marketing and IT at the University of Bochum. He is an active rower for many years."

Mobilize and digitize your customers processes: e.g. Field Services
Abstract "Companies need to mobilize and digitize their business processes in order to gain efficiency, speed and customer orientation. Existing infrastructures allow this transformation only sluggishly or with significant project risks. Using the example of after-sales processes in field service, we demonstrate an agile way for a successful transformation."
Agenda "(1) Mobilize and digitize business processes easily | (2) Agile procedures for the successful digitization of your company | (3) Strategies and use cases for mobile applications."
Message "Successful digitization is taking place step by step rather than a Big Bang. Customer experience is the driving force. Standard Technologies enable flexible facilitation of services to achieve agility in business"

15:10 - 16:05 PanelECM, Content Services, IIM, Digital Workplace … and the future of Information Management
Host:Dr. Ulrich Kampffmeyer, Managing Director, PROJECT CONSULT, Germany
Statement "Acronyms and technical terms dominate the industry for information management. As end user, where to head for? I will not rest to wringle answers and clear statements from the participants of his panel."

Panelists:

Dr. Olaf Holst, Chief Technology Evangelist, Optimal Systems, Germany
Statement "Though we have changed the acronyms for our business from DMS over ECM to Content service, we still have to answer the same question. How can we deliver helpful solutions for your organization that will last longer than 3-5 years and are accepted by the users?"

Drs. Hanns Köhler-Krüner, Managing Vice President, Content, Insight & Legal, Gartner, Munich (German Headquarters) Germany, www.Gartner.com, hanns.koehler-kruener@gartner.com;
Member of the Board of Directors, AIIM Association for Intelligent Information Management international, USA, www.AIIM.org
Profile "Hanns Köhler-Krüner has more than 20 years of experience in the content and information management market as a product manager, sales manager, consultant, trainer and facilitator and analyst. He has worked for hardware and software vendors and supported them in their quest to get the information overload under control. For the last years he has been driving the change from ECM to Content Services with his team of Analysts."
Statement "Technology will NOT solve the underlying challenge of Information overload without some significant changes in how we see content and its value. New tech will add more information more complexity, but also more opportunities…. To FAIL."

Greg Milliken, M-Files, Senior Vice President of Marketing, Finland/USA
Statement "Information management, specifically the effectiveness with which an organization does it, is key to creating competitive advantage. How information is managed, i.e., organized, secured, processed, tracked, etc., impacts almost everything a business does."

Richard Reed, Theum, VP Research and Development, Germany/USA
Statement "You'll need more of analytics, artificial intelligence and semantics to access the value of information - Today."

Morad Rhlid, Managing Director, SER Solutions International, Bonn, Germany, https://www.ser-solutions.com, morad.rhlid@sergroup.com
Profile "Morad Rhlid is the Managing Director of SER Solutions International. With a 20-year background in the content industry, Rhlid is a highly knowledgeable and experienced leader. Since 2014, he has been the head of all international activities of the SER Group and in 2015 joined the Management Board. In his capacities as a Board member, he propels SER’s international expansion as Europe’s largest independent vendor for ECM software. Morad Rhlid started his career at an international software vendor, where he held various positions, from consulting and presales to sales. Combining his passion for the worlds of both sales and technology, he persistently drives innovation within SER’s and its customers’ organizations. Throughout his career, he has constantly built on his international and intercultural expertise through his active involvement in international key accounts."
Statement "The digital workspace should be on the top of every leader’s agenda, as digital content and processes are crucial for the success of any business. Content service platform providers are shifting from the age of collecting content to the age of knowing content."

DCXexpo PRESS RELEASE Oct. 19, 2018

On the second exhibition day of the DCX Digital Content Expo, information management experts will show in a new focal area how intelligent content management can be the key to success for companies.

Many companies are in the grip of “information chaos”: Much content is produced, stored and distributed at different locations. With the new “Content Services” focal area, DCX Digital Content Expo bundles technical trends and discussions on this topic, as these developments are highly relevant to the success especially of companies that base their business on high-quality content.

Information management is at present undergoing a transformation. “Since 20 years Enterprise Content Management (ECM) has been the message of industry and analysts. The rapid innovations in IT and communication technology are now changing the scene. Will Enterprise Information Management, Intelligent Information Management, Digital Workplace or Content Services be the banner of the industry?”, asks Dr. Ulrich Kampffmeyer, Managing Director of PROJECT CONSULT Unternehmensberatung GmbH, in the announcement of his keynote lecture that he will give on the new DCX Content Services and Content Marketing stage. On Wednesday, 10 October 2018, as co-initiator of the new exhibition area, he will launch the programme focus topic with an overview of the history, current status and important changes in this sector. In addition, he has succeeded in bringing international luminaries in this field to the exhibition for digital content in Berlin.

Time for new, intelligent approaches

Greg Milliken, Senior Vice President of Marketing at M-Files, in his lecture will further develop this topic introduced as a common thread running through the programme by Kampffmeyer: Conventional Enterprise Content Management systems that concentrate on a single, central system are outmoded. The future will belong to technology permitting users to access information from any device – when they need it, how they need it, no matter where the information is stored. “Artificial Intelligence helps to automate and simplify daily tasks, giving users the possibility to concentrate on what is really important”, says Milliken. In his presentation he will show how intelligent information management can provide a competitive edge.

In his lecture, Richard Reed, VP Research and Development of Theum AG, will focus on the possibilities and operating methods of AI in this area and explain how it can be used to enhance business agility. Another guest on the stage will be Dr. Olaf Holst, Chief Technology Evangelist at Optimal Systems. He will describe strategies for migrating existing solutions from on-premise to cloud or hybrid cloud scenarios. “How businesses can digitise customer processes” is the chosen topic of Dieter Weißhaar, CEO of Easy Software AG. Taking the example of after-sales processes “in the field”, he will show agile ways to achieve a successful transformation.

The future of information management offers much material for discussion

To conclude the programme of the second exhibition day, decision-makers from the technology departments of publishing houses as well as other companies for which content is a central success factor are invited to participate in a podium discussion: acronyms and technical terms dominate the industry in relation to information management. Which trends are the ones to watch? Dr. Kampffmeyer will nail down the panellists to clear statements. Morad Rhlid, Managing Director of SER Solutions International, and Dr. Hanns Köhler-Krüner, Managing Vice President Content Insight & Legal of Gartner Deutschland GmbH, will discuss with the previous lecturers.

“With the new focus we wish to highlight how the topic is developing further under the term 'Content Services'”, says Dr. Ulrich Kampffmeyer. “We need to build a bridge between more traditional ECM and the concept of content services that do not stop at simple content administration. Digitisation and automation, steering creative production and distribution towards content marketing, the bringing together of all persons involved in the companies, will be topics for discussion – no more and no less”, says Dr. Ulrich Kampffmeyer.

The DCX Digital Content Expo is the global event for media operators, content strategists and their latest business areas. The event features digital trends for content production, distribution, management and monetisation – at its own conference and with a major line-up of exhibitors and start-ups. The Expo, held concurrently with IFRA World Publishing Expo, offers a combination of an international marketplace and a high-quality conference programme. Visitors from more than 40 countries have registered already, including media executives from Austria, Germany, Switzerland, USA, the United Kingdom, Canada, Mexico, Finland, Sweden, Argentina and the United Arab Emirates.

About the organisers

WAN-IFRA is the World Association of Newspapers and News Media. It represents more than 18,000 publications, 15,000 online sites as well as more than 3,000 news publishing companies in 120 countries. WAN-IFRA's mission is to defend and promote press freedom, quality journalism and editorial integrity, and help independent news publishing companies to succeed in their transformation process, increase their business, and perform their crucial role in open societies. WAN-IFRA offers its members a broad spectrum of specialised events, publications and research reports. It is also the worldwide platform for ideas, information and experience. As a joint venture of WAN-IFRA and børding Holding GmbH (børding messe), Publishing Exhibition GmbH & Co. KG is responsible for the organisation and the fair development of IFRA and DCX.

Now it's all available - slides, videos, and multimedia presentations of the first Content Services Stage event at IFRAexpo & DCXexpo in Berlin. The documentation covers the second day of the Content Services Stage, which focussed on Content Services, especially on CSP Content Services platforms, as defined by the former ECM (Enterprise Content Management) and current IIM (Intelligent Information Management) industry. Many thanks to Míša Adámková and Ladislaus Scholtes from Slideslive for the multimedia presentations, Richard Reed and Paul Caspers for the Theum publication, Alena Kluge and Alexander Petsch from DCX/IFRA/Boerding for enabling and sponsoring the first Content Services Stage, and all the speakers and panelists who joined on October 10th, 2018.

Videos will be made available on Youtube and slides on Slideshare soon.

This years DCXexpo & IFRAexpo counted nearly 6000 visits from exhibitors and visitors. This year more people where interested in the DCX part of the event than last years. DCXexpo and IFRAexpo are moving into the digital arena, as the awards given at the evening event showed as well.
The Content Services Stage plans to return at next years IFRAexpo/DCXexpo, again in Berlin. We are working on a concept to invite more vendors from the content services (ECM, workplace 4.0, EIM, IIM ...), content generation & distribution, and content marketing space. Exhibitors will have the optional possibility to present on the Content Services Stage, join a panel or run a video interview. XING and its XING Ambassador communities with focus on content management, New Work, media and others will be organising the Content Services Stage and possibly a lounge area with exhibits. We hope to be able to involve as well associations like AIIM, ARMA, BITKOM, VOI, Doxnet, DGI and others.