Monday, June 16, 2014

How to Train Your Dragon 2 has been one of the most anticipated films of the year. The massive sleeper hit that was the original, made out quite well thanks to its brilliant blend of story, animation, and character; setting a new bar for a DreamWorks film and proving that they had the chops to match Pixar if given the chance. Fast forwarding a few years, and after viewing the sequel, I came away with the feeling that although inferior to the original, there was something else that bothered me about How to Train Your Dragon 2.

Thursday, February 20, 2014

There’s an annual report called the Global Animation Industry Report: Strategies, Trends & Opportunities. I wrote about it last year, but since there’s a new report for 2014, I’m writing about it again. While the $5,000 price is a bit too steep for me, you can view the contents online for free, and that’s where one sub-heading picqued my interest: ‘Pixar’s Technological Advantage’. While that may have been true many years ago, does it still hold up?

Wednesday, February 5, 2014

Marketing and promotional art is a key piece of the entertainment puzzle and has been a feature of the promotion business since long before film. Film posters are an art in and of themselves, but as Bill Cunningham points out in a guest post over at Truly Free Film, they haven’t kept up with the times.

Tuesday, January 21, 2014

Software seems like a funny thing to compare animation to, doesn’t it? After all, one is mostly recreational and the other is, well, mostly utilitarian. Yet there are many common traits between the two, especially now that both are expected to be given away for free. Thankfully, someone has already figured out a way to make money from software.

Saturday, September 7, 2013

Thursday, May 2, 2013

AwesomenessTV has proven that it’s a winner in the YouTube channel arena thanks to its purchase by DreamWorks Animation. Why would DWA buy such a channel? Here’s the underyling reason that could pay big dividends.