Engulfed : the death of Paramount Pictures and the birth of corporate Hollywood

"In the golden age of Hollywood, Paramount was one of the Big Five studios. Gulf + Western's 1966 takeover of the studio signaled the end of one era and heralded a new way of doing business in Hollywood." "Bernard Dick reconstructs the battle that culminated in the reduction of the studio to a mere corporate commodity. Using previously unexamined sources, he traces Paramount's devolution from free-standing studio to subsidiary - first of Gulf + Western, then Paramount Communications, and currently Viacom-CBS."

"Dick portrays the new Paramount as a paradigm of today's Hollywood, where the only real art is the art of the deal. Former merchandising executives find themselves in charge of production, on the assumption that anyone who can sell a movie can make one."--Jacket.

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Paramount Pictures was one of the Big Five studios in Hollywood's Golden Age, but Gulf & Western's takeover signalled the end of an era, heralding the arrival of corporate business. Based on new sources, this book reconstructs the battle from which Paramount emerged as a mere corporate entity.Meer lezen...

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"Everybody knows that Paramount was one of the major studios, but few know the twists and turns of the history of the studio over the years." -- Peter C. Rollins

""Dick portrays the new Paramount as a paradigm of today's Hollywood, where the only real art is the art of the deal. Former merchandising executives find themselves in charge of production, on the assumption that anyone who can sell a movie can make one."--BOOK JACKET."@en

""In the golden age of Hollywood, Paramount was one of the Big Five studios. Gulf + Western's 1966 takeover of the studio signaled the end of one era and heralded a new way of doing business in Hollywood." "Bernard Dick reconstructs the battle that culminated in the reduction of the studio to a mere corporate commodity. Using previously unexamined sources, he traces Paramount's devolution from free-standing studio to subsidiary - first of Gulf + Western, then Paramount Communications, and currently Viacom-CBS."."