Marvel Teams with Hallmark to Feature ‘Guardians of the Galaxy’ on Stationary and Other Merchandise

Marvel’s Guardians of the Galaxy doesn’t arrive in theaters until next summer, but Hallmark has joined the growing group of companies lining up to create products based on the new film franchise.

The company plans to feature the film in stationary and social expression products, including gift and party accessories, cards, ornaments and wrapping paper featuring the film’s characters Peter Quill, Gamora, Drax, Groot, and Rocket Raccoon.

“There is so much excitement and enthusiasm in the marketplace for Marvel's Guardians of the Galaxy,” said Paul Gitter, senior vice president, licensing, Marvel at Disney Consumer Products. “Hallmark joins an impressive roster of licensees who have formed the cornerstone of a merchandising program that will extend the film to consumers in fresh and interesting ways.”