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Brand – Rosenlew

The Rosenlew company was, at one time, a major industrial giant in Finland. From 1853 to 1987 it manufactured an incredibly diverse list of products, from food to frying pans to fridges.

This diversity made Rosenlew an important player in the Finnish economy for many decades and garnered the brand a reputation for applying innovation and technology into practical products. In fact, so important was the Rosenlew brand in Finland that in 2006 a museum was opened in its honor in Pori, Finland. There, the history and products of the brand are celebrated in permanent displays. The brand name Rosenlew, therefore, enjoys a solid reputation in Finland, as well as other Scandinavian countries.

While Rosenlew was most accepted for its reputation as an appliance manufacturer, it is the incredible diversity of products bearing the brand name that makes it an enviable prospect for use in numerous categories.

Corporate governance

Electrolux

Electrolux is a global leader in home appliances and appliances for professional use, selling more than 50 million products to customers in 150 countries every year. The company focuses on innovations that are thoughtfully designed, based on extensive consumer insight.

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Global Brand Licensing

Electrolux Global Brand Licensing offers both experience and a portfolio of well established brands, all over the world. A partnership with us is a long term business relationship, with tailor made solutions and a quick to market approach.

About Electrolux

Electrolux is a global leader in home appliances and appliances for professional use, selling more than 50 million products to customers in 150 countries every year. The company focuses on innovations that are thoughtfully designed, based on extensive consumer insight.