Ford’s HQ has been lit up to both celebrate the 2016 event Le Mans class victory, and also commemorate a similar feat that dates back from 1967.

Ford’s Dearborn, Michigan, global headquarters has used its entire exterior to let the world know of its GTE Pro class win at the 2016 24 Hours of Le Mans, achieved using the latest iteration of the Ford GT supercar. The victory lap included many more references and the illumination of the message “GT Wins at LeMans” across the building is only one step. There are trees at the bottom of the picture that make it a bit hard reading the bottom left portion – but this also done in reflection of the same stunt in 1967 that celebrated the year’s success in the iconic endurance race (in the gallery, fewer trees included).

Ford of course had other means of celebrating as well – for example the special series 2017 GT ’66 Heritage Edition. The styling hearkens back to the winning GT40 Mark II of Bruce McLaren and Chris Amon. By the way, as the #68 GT was crossing the finish line to secure the victory in its class, Ford was almost losing the achievement over a technical issue. The Risi Competizione team called for sanctions on the GT – the stewards delivered a 70-second penalty for two infractions. So the car would have came in second but Ford’s Chip Ganassi team did the same thing with the officials landing a 20-second penalty on the Ferrari, making the Blue Oval car the leader back.