Fred Moore

President of Horison Information Strategies

Fred began a 21-year career with StorageTek as the first systems engineer and concluded as corporate vice president of Strategic Planning and Marketing. In 1998, Fred Moore founded Horison Information Strategies in Boulder, Colorado, a data storage industry analyst and consulting firm that specializes in keynote speaking, executive briefings, marketing strategy, and business development for end-users and storage hardware and software suppliers. Fred served as Editor of Storage for Computer Technology Review magazine and has written numerous books, articles, research reports and webcasts for the storage industry.

He is a 1989 recipient of the Distinguished Alumnus Award and a 2004 recipient of the Arts and Science Scholar-In-Residence Award at the University of Missouri, Columbia where he received a bachelor’s degree in mathematics and a master’s degree in computer applications in physical geography.

A sought-after motivator and keynote speaker at IT events worldwide, Fred completed the Berkeley Executive Program in 1997. He currently serves on a few select boards in the storage networking industry.

Fred on the summit of Pico de Orizaba in Mexico (18,500′) – the 3rd highest peak in North America.

Publications

Defense Against Cybercrime THE BOTTOM LINE: Given the rising wave of cybercrime, the role of tape-based offline storage and cloud solutions taking advantage of the “Tape Air Gap” is back in style. Tape Air Gap

2017 Tape Technology Report ABSTRACT To fully address the enormous digital data challenge, the tape industry has been rearchitecting itself and the renaissance is well underway. The tape industry continues to deliver new technologies and compelling functions including unprecedented cartridge …

Redefining the Tape Transformation ABSTRACT Since its inception, tape has been a sequential access storage device. Though this proved beneficial for backup and many “data streaming applications”, the ability to randomly navigate a tape cartridge to locate a specific file …

Planning for the Archive Avalanche ABSTRACT Data centers have become the backbone of the global economy from the server rooms that power smallorganizations to the large enterprise data centers hosting enormous server and storage farms. The world’sdata centers now consume …

Industry Leading Capacity, Reliability, and Lowest Costs Are Changing the Game ABSTRACT Tape expanded its reach in 2016 effectively addressing many data intensive markets including cloud, entertainment, hyperscale data centers, High Performance Computing (HPC) and the Internet along with large-scale …

Data Centers Consume Massive Amounts of Energy ABSTRACT Data centers have become the backbone of the global economy from the server rooms that power small organizations to the large enterprise data centers hosting enormous server and storage farms. The world’s …

A Look Ahead at the Opportunities and Challenges Facing the Data Storage Industry ABSTRACT Regardless of the strategic path taken, the disruption in the storage industry over the past few years assures us that our future is taking a new …

Innovative Solutions Drive New Markets and Use Cases ABSTRACT The Active Archive Alliance launched on April 27, 2010 as a collaborative industry association formed to educate end user organizations on the evolving new technologies that enable reliable, online and efficient …

Tape’s Continued Innovations Fuels New Markets and Use Cases ABSTRACT The tape industry continues to gain significant momentum as tape has firmly established its long-term role for effectively managing extreme data growth with new use cases. Both LTO (Linear Tape …

Providing Unprecedented Storage Versatility ABSTRACT Have you considered the growing complexity and challenge for enterprise data centers trying to meet their data protection, batch, primary data, and archival storage requirements? Without careful planning, each of these tasks could entail pursuing …

ABSTRACT The selection of storage technologies has never been greater. Today’s choices range from ultra-high capacity, low cost, low performance storage at one end to highly advanced data management functionality and very high levels of performance at the other. Future …

The Era of Modern Tape is Here TAPE TODAY Have you wondered what has been happening in the tape storage industry, if anything? Did you know? Tape is cheaper to acquire than disk, tape is less costly to own and …

Oracle’s Tiered Data Protection Strategy ABSTRACT Fail-proof data backup and recovery is more critical to an organization’s survival than ever before as few businesses can survive for any period of time without their IT function. With so much reliance on …

Tape Addresses New Markets as Capacity, Performance, and Functionality Reach New Levels ABSTRACT For the past decade, the tape industry has been re-architecting itself and the renaissance is well underway. Several new and important technologies for both LTO (Linear Tape …