australian business

Access Economics was engaged by Macquarie Telecom to interpret the survey results in conjunction with relevant research studies and four case studies of businesses that expect the NBN to drive significant change in their business model.

Welcome to Content Marketing in Australia 2015: Benchmarks, Budgets, and Trends. This is the third year that Content Marketing Institute and the Association for Datadriven Marketing and Advertising (ADMA) have partnered to produce this report. This year, we look at how Australian for-profit marketers (both business-to-business and business-to-consumer) approach content marketing as compared with last year. Download the whitepaper to learn more!

In today’s digital world, technologies such as cloud have become commonplace to take digital transformation projects to the next level. But while cloud is critical to business transformation success, Australian IT decision-makers (ITDMs) still feel that the C-suite does not understand the time and complexity of the journey.
This paper explores:
• Insights on challenges faced by Australian ITDMs when rolling out cloud projects
• The role of the ITDM today
• Key blockages IT stakeholders encounter when driving digital change, and;
• What they need from the business and wider technology ecosystem to navigate the risks associated with starting a cloud project or moving to a full cloud-first model.

Australian businesses have long been recognised as leaders in the adoption of cloud services and the migration of core infrastructure to cloud platforms.
Yet as ambitious ‘cloud-first’ programs are executed, performance and complexity issues have led many organisations to embrace the middle ground – a hybrid IT solution combining public cloud and on-premises infrastructure.
Fast-growing hyperconverged infrastructure (HCI) platforms are increasingly being recognised as an ideal enabler for this strategy, with a software-based design that combines robust computing infrastructure with a high degree of centralisation, integration, flexibility, and analytics-based monitoring and manageability.
Read how companies such as Beam Suntory have redefined enterprise architecture and learn more about the way an integrated hyperconverged infrastructure can help you build the right infrastructure for the future.

Australian businesses have long been recognised as leaders in the adoption of cloud services and the migration of core infrastructure to cloud platforms.
Yet as ambitious ‘cloud-first’ programs are executed, performance and complexity issues have led many organisations to embrace the middle ground – a hybrid IT solution combining public cloud and on-premises infrastructure.
Fast-growing hyperconverged infrastructure (HCI) platforms are increasingly being recognised as an ideal enabler for this strategy, with a software-based design that combines robust computing infrastructure with a high degree of centralisation, integration, flexibility, and analytics-based monitoring and manageability.
Read how companies such as Beam Suntory have redefined enterprise architecture and learn more about the way an integrated hyperconverged infrastructure can help you build the right infrastructure for the future.

In February 2018, mandatory database laws went into effect in Australia. ultimately these laws are about protecting average Australians’ data from criminal organizations. Equifax and the Red Cross were recent victims of these attacks. Watch now to learn more about how these laws will affect your business as you make changes to protect your customers’ data.

On the 13th February 2017, the Privacy Amendment (Notifiable Data Breaches) Act was passed in the Australian
Parliament, introducing a mandatory notification regime. This bill commences on the 23rd February 2018 and will
require organisations to notify data subjects and regulators in the event of an “eligible” data breach.
An “eligible data breach” will occur where:
? There is unauthorised access to, or unauthorised disclosure of, the information; and
? A reasonable person would conclude that the access or disclosure would be likely to result in serious harm to
any of the individuals to whom the information relates
The amended legislation provides greater clarity to Australian citizens about the privacy of their personal information
and will affect Australian companies as well as international organisations with Australian operations.
It also means that businesses must carefully think about the practical issues related to data breach responses
and the disruptive consequences of any un

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