Monday, June 13, 2011

While looking for information about McDonald's early attempts to break into the Korean market, I came across this March 18, 1981 story from Miami News:

I wonder if the part about there being no cattle industry in Korea is true? It would certainly put the 2008 Mad Cow protests and the promotion of Hanwoo in a different light. Also, the hubbub about Burger King introducing fast food hamburgers to Korea doesn't seem to be true, at least according to Lotteria's website, which says that its first store in Korea opened in Sogong-dong, Seoul, in October 1979.

1 comment:

That Wendy's sign brings back some memories. I remember when the franchise was here and then suddenly disappeared to be replaced by "Winner's," which also disappeared. There's some interesting backstory on it here: http://www.wright.edu/~tdung/wendy_korea.htm