1.27.2008

Doritos Crash the Super Bowl contest

Doritos is running a contest where undiscovered musicians submit video performances of original songs. Its 60-second Super Bowl commercial, airing between the first and second quarters, will showcase the winning music video, selected by voters online.

Three finalists will each receive $10,000 and will fly to Phoenix for the announcement of the winner of the Doritos "Crash The Super Bowl" contest. The winner also gets a record contract.