The 2016 NADA convention promises to be the most digitally focused convention ever. Look for workshops that focus on enhanced digital marketing strategies, using technology to improve the consumer experience, the connected car, cybersecurity, and leveraging data to improve dealer’s bottom lines.

2015 was a year of tremendous growth in the automotive industry with strong global sales and record U.S sales. At Motive Retail, we are extremely pleased to have shared in that growth and have had a truly amazing past year. But before any of that, let’s look at what you might have missed in 2015. It just might make for a