Shanab is a men’s health initiative that falls under Friends of Cancer Patients’ umbrella “Kashf” for early detection of cancer, addressing prostate cancer and testicular cancer. Launched in November 2014, Shanab; moustache in English, chiefly addresses testicular cancer and prostate cancer. It highlights the importance of early detection and endeavors to eliminate stigmas surrounding both types of cancer. Shanab aims at raising awareness among the target audience about the major health issues men face. It further encourages men to share their health concerns with their peers.

Being the most common type of cancer among young men (15-37 years), most of men are completely unaware of testicular cancer. Worldwide, there are 48,500 new patients diagnosed with testicular cancer each year; 8,900 of these men will die.

As for prostate cancer, it mainly occurs in older men. About 6 cases in 10 are diagnosed in men aged 65 or older, and it is rare before age 40. The average age at the time of diagnosis is about 66. Both types of cancer are curable if detected at the early stages. Shanab, in light of this, stresses the significance of self-examination in detecting testicular cancer. Similarly, DRE (Digital Rectal Examination)/PSA (Prostate Specific Antigen) are two major exams for early detection of prostate cancer.

Shanab seeks to collaborate with various government and private entities including health authorities, corporates, sporting associations and the like, in an attempt to maximise the scope of awareness and promote a culture where health comes before any other considerations.