Would the soaring rhetoric of a Winston Churchill have been suited to the political campaign slugfest of the 21st century? For them, no battle-buses, digital and social media gurus or American campaign strategists. Just a trusted open-top wagon with all the passion and oratorical skills they could muster. Fast-forward to 2015 and the UK general elections is shaping up to be the most-covered elections in modern times, thanks to a plethora of media platforms, social media, streaming apps and do-it-yourself broadcasting tools. But perhaps devoid of the human affection and interaction with which a Churchill would have been more familiar. Apart from the traditional voter, modern-day politicians also have to appeal to the millennials who inhabit a digital world exclusively. In the mix are also an array of hyperlocal news sites and irreverent forums where locals vent their spleen. Politicians indeed have their work cut out as they try to spread their message and canvass for votes. And yes, there is no hiding place from the media glare and public scrutiny. Photo opportunities that go awry …