How very sad, Gidget, the famed Taco Bell Chihuahua has passed away at the age of 15. Gidget made her TV debut in September of 1997 in the “Yo Quiero Taco Bell” ads. It goes down as one of the greatest marketing tag lines ever in TV commercial history. Gidget goes down in history as one of the most recognizable ad dogs ever. It is nice to hear that after her promoting days of Taco Bell, Gidget just enjoyed laying around in the sun like a normal dog. Rest in Peace Gidgit.

Rest in Peace Gidget

Karen McElhatton, Gidget’s owner, tells Usmagazine.com the dog was with her trainer, Sue Chipperton, watching television when she began making “strange noises” and suffered a stroke.

Before the dog’s death, “She had a good day and was running around as normal,” McElhatton tells Usmagazine.com. “We’re happy that she was very well off right until the end.”