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History

Recently created, long in the making.

1999

The brand performs its first presentation of the line LUIS ONOFRE in Madrid – “ModaCalzado”, where it is presented up to now, as well as at Barcelona–“Fashion Café”.

2001

The brand participates in the Portuguese Fashion show in Paris – “Printemps” and presents the 2001 Summer Collection in the special edition of “Portugal Fashion – Footwear and Accessories”.

2003

The brand initiates its participation at the «Micam» fair in Italy, where it has been showcasing new collections every year until today.

2009

The technical development and the production of several collections and accessories, leather goods and footwear are assured by the brand ( Luis Onofre ) for partnerships developed between H&M and other brands such as Jimmy Choo, Marni, Anna dello Russo, MMMargiela and Isabel Marant.

2010

The first online store of the brand is launched for sales in Portugal, Spain and The Netherlands. (…) focus on the Spanish market, the brand is invited to join the exhibition of “Swarovski Boulevard” from Madrid’s El Corte Inglès.

2011

Receives the award of “Best Design Accessories” is given to the brand’s creator by Portugal Fashion Awards. Design Accessories” by the Portugal Fashion Awards. Paris Hilton wears one model of the brand in Valencia and Michelle Obama sends a thank you letter after receiving a pair of shoes of the brand as gift.

2012

The award of “Best Design Accessories ” is received again, given by Portugal Fashion Awards. The position of the brand as a leading one in the footwear industry in Portugal is strengthned.

2014

The first flagship store of the brand is opened in Lisbon, Av. da Liberdade. A medal of merit is received at the Town Council, in Oliveira de Azeméis, where Luís Onofre was born and raised. The medal was awarded for the brand’s “priceless contribution to the promotion of the city.”, according to the mayor.

2014

Luís Onofre was elected “Man of the year” in the fashion area, by the GQ Portugal, becoming the first designer winning the Golden Globe of “Best Designer “ in the XIX Edition. The American Embassador in Portugal pays a visit to the company- Luís Onofre is condecorated by the President of Portugal, Cavaco Silva.

2016

The brand’s online store was lauched, promoting sales all over the world. Luis Onofre introduces a man collection for the first time ever targeting a whole new market.

2017

A new flagship store is opened in the city of Porto. A new modern, comtemporary space in the heart of the high-end shopping area of the city.

VALUES

A brand for strong women with strong values.

At Luís Onofre’s no shiny corporate signs are placed at the entrance of the building, listing the corporate values that employees are supposed to follow. Rather there is a permanent attempt to make the mission of the company clear to all co-workers. That mission is way beyond creating high quality shoes. The brand aspires at acquiring a position as a brand that empowers women: by making them taller, even more beautiful, confident, stylish, comfortable. All the employees at Luís Onofre’s know their main goal is to create unique pieces that resonate with women all over the world. Those are pieces they crave for, they wish for and they eventually buy from us with a set of expectations we do everything within their power to meet. Everyday the whole team try to ensure that each pair of shoes is produced with the highest standards of quality, made with the best materials and executed with extreme care by highly talented and dedicated workers. Although it all starts with Luís Onofre’s creations, ultimately it is in the expert hands of the people involved in making each pair of shoes that the company’s true values lie. Therefore, instead of hanging a list of those values on the wall, the company tries hard, on a daily basis, to imprint them in the heart and soul of every single worker. The company’s unwritten common goal is, all in all, to create high quality shoes for unique women.