Airbnb Trips: an integrated travel experience

It’s not that Airbnb have re-invented the wheel, they’ve just created a global community of people with local knowledge and varied interests, and empowered them to become the experts of unique experiences. As Airbnb CEO, Brian Chesky puts it; “for many people, traveling is easy, but it’s not magical…” (sic Venture Beat). Now travelers can enjoy unique local travel experiences; from violin making in Paris to marathon running in Kenya, using the Airbnb app.

With a landing page that sells the experiences like movie posters, you can see why there is a hype around its final launch to the public after its soft-launch to a limited amount of users some months ago. In the same way that Uber has challenged the conventional taxi experience, Airbnb is continuing to challenge the status quo in travel.

Words by Carl Van Heerden

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