Will Hattman

Driven by a deep fascination with the philosophical and cultural implications of search, Will has applied his skills to improve visibility, traffic, and conversion to hundreds of sites in his 6+ years in SEO and analytics.

What’s your favorite thing about working at UpBuild?

The foundation of trust.

What would you consider your specialty at UpBuild?

Semantic SEO, international SEO, custom analytics tagging

What’s your favorite industry (or industries) to work with?

The arts, charity non-profits, food and drink

What is your favorite deliverable?

Advanced Analytics Audit & Strategy

What are three fun facts you want the world to know?

1. I used to be a full-time professional musician and still play in a bunch of bands.

2. I make my own sauerkraut.

3. Because my dad and sister were both allergic to cats when I was growing up, I didn’t realize I was a cat person until I was 26.