Frieling's mission to find Fresh Solutions™ to daily cooking and kitchen challenges has been the impetus behind many of its of baking and serving products, which range from springform cake pans to coffee brewers to food storage and beyond. Frieling's quality kitchenware has been recognized on the international market for its sophisticated, function-over-form designs.

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First founded in New York by Monika & Bernard Schnacke to market its German-made products, Frieling relocated to Charlotte, North Carolina in 1990. To become an even more comprehensive supplier, Frieling entered into a strategic alliance with many well-known international partners, including Emsa, Cilio, Durgol, Swissgold, Victorian Baking Ovens, and Sitram. Frieling constantly seeks better solutions to make life in the kitchen easier, healthier, more enjoyable, and more convenient. Such a focused approach synergistically integrates several product categories, creating a convenient “one-stop shop” for the American retailer and consumer alike.