AppWatch

Social media influencers and sponsors currently enjoy a financial partnership through already established social media channels like Instagram and Facebook. But just because those platforms already exist doesn’t mean they are the best option for influencers or sponsors.

In an influencer market currently worth over $1 billion, shouldn’t we assess the system to make sure it’s the best it can be?

Well, we’ve found a platform looking to disrupt the norm. PATRON, one of Japan’s leading blockchain companies, is currently building a decentralized influencer-marketing platform that will eliminate inefficiencies in branded content and social media.

As part of this new platform, they’ve introduced their very own crypto token, PAT, which will be used to pay for sponsorships. With this brand-new platform, PATRON is looking to create a sharing economy for influencers that can be leveraged globally.

PATRON utilizes their very own evaluation system which is used to evaluate certain people and influencers. Based on the level of influence they do this, and brands, fans, and influencers, they all flawlessly communicate with each other in order to achieve their different goals.

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