Give and Take Launches Givitas, Knowledge Collaboration Platform

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NN Arbor, Mich.: Give and Take, Inc. today announced that Givitas, its knowledge collaboration platform, is coming out of beta and is available for widespread use in enterprises. Givitas is a technology platform that helps organizations apply and scale the concepts of giving and reciprocity shared in Adam Grant’s bestseller Give and Take.

Givitas, Give and Take’s flagship technology product, is rooted in cutting-edge academic research from the University of Michigan showing that a giving culture leads to positive business outcomes like increased employee efficiency, productivity, retention, and engagement. Givitas is inspired and influenced by the award-winning work of the founding team:

Cheryl Baker: co-creator of the Reciprocity Ring; social capital and social science innovator

Dr. Wayne Baker: network science pioneer, University of Michigan Ross School of Business professor, author of Achieving Success Through Social Capital

Dr. Adam Grant: organizational psychologist, Wharton professor, New York Times bestselling author of Give and Take, The Originals, and Option B.

“Years ago, Wayne and Cheryl Baker introduced me to the ideas behind Givitas,” said Adam Grant, Give and Take co-founder. “I started running the exercise with students, and they said it had a transformative impact on the culture of generosity I was trying to build in the classroom. Then I tried it with executives, who called it life-changing. Since then, I’ve been asked thousands of times whether there’s a platform or app to facilitate it virtually. I’m thrilled that Givitas is here to solve that problem, and make it easier for people to give and receive help.”

“Extensive research in academic and business settings shows that when team members truly feel like they are part of a generous, giving culture that supports them and allows them to support other people, they are more engaged, efficient, and effective,” said Larry Freed, President and CEO of Give and Take, Inc. “Givitas is specifically designed for people to request and offer help in less than five minutes a day and integrates with other collaboration platforms like Slack and Yammer.”