About Me

Cronin, a digital veteran and social media thought leader, has been on
the forefront of developing digital marketing programs and social strategies
for leading companies for his entire 16 year career. In his current role, he
leads PainePR’s social engagement practice, which includes driving senior-level
social thought leadership, expanding global social capabilities and growing
client business.

With the understanding that all marketing is inherently social and
mobile, it is Cronin’s mission to make sure that every client program at
PainePR continues to leverage the expanding power of social, mobile and digital
platforms.

Previously, Cronin developed and led interactive strategies and
effective marketing campaigns for prestigious brands ranging from Yahoo!, Microsoft
and Expedia to such consumer icons as Procter & Gamble, Sephora and Calvin
Klein.

He is also an active participant and influencer within the digital
community, with thousands following his blog posts and Twitter streams on a
daily basis. (http://twitter.com/joncronin).