James Berkeley, Managing Director of ELLICE CONSULTING LIMITED will be speaking to the Fall 2016 class, “How to Build Successful Startups,” about how to get investors eager to meet you, the behaviours that turn them off and why “CASH”, a concept developed by Berkeley, is the quickest route to obtaining committed capital. The online Zoom session is scheduled for Thursday, 20th October, 2016 and is being co-hosted by Continuing Studies Program instructor John Kelley.

“I am constantly amazed by what I didn’t know two months ago. In bringing hundreds of investors and entrepreneurs together from around the world to address complex and ambiguous growth investments, continuing education is arguably the most under-valued aspect of the entrepreneurial journey. We invest blood sweat and tears in our business ideas and ask investors to validate their judgement by deploying scarce capital, yet as entrepreneurs we are often remiss in investing appropriately in our own skills, expertise and behavioural traits”, notes Berkeley, an expert in sourcing and deploying capital in world-class businesses. “The future for entrepreneurs is about “CASH”. Compulsive content, abundant credibility, striking rapport with investors and huge cash-on-cash returns. The good news, it has never been easier for entrepreneurs to stand out from the crowd so long as they are willing to engage with investors beyond the obvious steps.” Berkeley will help participants to translate his success practices into practical action for immediate application in their own businesses.

James Berkeley brings entrepreneurs and investors, who never imagined collaborating together to turn a business concept into an organisational reality. Today: an idea. Tomorrow: committed capital. He has worked extensively with North American, European, Middle Eastern and Asian venture capital funds, corporate venture capital, Family Offices and HNW entrepreneurs seeking proprietary deal flow and strategic deployment of capital into remarkable business ideas. He has helped over 120 investors and entrepreneurs in insurance, financial services, leisure, business services and technology source capital and accomplish record amounts of value creation in the past 5 years with impressive cash-on-cash returns.