Case Studies

“Best-of-breed technicians” - Ribbet Case Study

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INDUSTRY
Media
PRODUCT
Dedicated
PAIN POINTS
Ribbet's entire business was
dependent on its hosting
performance and availability.
After choosing a cheaper
hosting provider, Owner Ben
Meisner grew f rustrated trying
to convince support there were
performance issues with their
servers.
HOW LIQUID WEB HELPED
The Most Helpful Humans in
Hosting
TM
provided a completely
seamless migration of the
business to Liquid Web's
dedicated servers and industry-
leading support. In addition,
Liquid Web's transparent pricing
structure allowed Ben to tweak
his inf rastructure use to get the
most f rom his budget.
"Best-of-breed technicians"
Ribbet Prepares to Serve 1.5 Million App Users
with Help from Liquid Web Elite Enterprise
Technicians
Ribbet is a browser-based photo editor application created
and run by Ben Meisner f rom Sidney, Australia. People with
photos for travel or for business can upload the photograph,
fix it, optimize it, apply various filters, or create collages.
They can do that in their browser without downloading
any software. The entire service relies on a backend hosted
through Liquid Web. There have been more than 1.5 million
users who have registered to use the site. This system uses
online storage for photos and a separate server for the
database.
Ben explained, "Every day of web traffic is like a wave, and
the peak time occurs during the afternoon and evening in
the United States. So the system requires a load balancer
and two web servers to handle the peak load of traffic. The
servers are completely scalable. The plan is to market the
product more and easily scale the service to more servers."
Saving Money with Unreliable
Hosting Means Frustration
Ben found that some hosting vendors did not deliver.
He explained, "I was using a fairly inexpensive web host and