Press Release

Thought Leadership Marketing (TLm) delivers a new and powerful channel for HiP clients to connect with customers and prospects. 20 B2B lead gen domains for inbound marketers, each experiencing 1.5 million impressions annually.

Castleton-on-Hudson, NY, March 27, 2014 --(PR.com)-- On the heels of attaining just over 478,000 audited B2B leads in 2013, HiP today unveiled its new Thought-Leadership-Marketing.net site as well as 20 high-traffic B2B domains for inbound marketers.

Said Managing Principal, Bret Smith: "The convergence of HiP's substantial B2B database with its content marketing platform creates very powerful tools. TLm is the latest outcome of this marriage. It delivers a new channel where HiP clients connect with customers and prospects who engage with valuable content ... where brands and agencies have a full view into every level of engagement, right down to the contact data."

Smith further explained that by, "leveraging TLm's unique, highly-valued original content on timely and relevant technology topics, HiP can sponsor this exclusive and gated material and capture the full contact and engagement data for every B2B professional that views that content."

Smith also announced that "while HiP continues to lead with its industry-standard outbound lead generation offers, its clients can now enjoy additional and new outcomes derived from promoting their thought leadership assets on one of HiP's topically-named B2B domains. We presently offer 20 highly-trafficked B2B destination domains, each averaging 1.5 million impressions annually."

HiP's 20 B2B lead gen domains include Account-Based Marketing Experts, Corporate Finance Best Practices, Human Resource Management Strategies, Business Intelligence and Analytics, For Information Security Professionals, Information Technology Thought Leadership, Mobile Device Strategies and Best Practices, Marketing Automation Delivered in the Cloud, For Marketing Professionals, Help for Content Marketers, Social Marketing Best Practices, Business Development and Sales Strategies, New Selling Best Practices and Thought Leadership and Document Management Delivered in theCloud.

HiP (High-Impact-Prospecting, LLC) is a New York-based agency providing agile, single-vendor and high-outcome B2B demand generation services for mostly technology-centric clients. Key differentiators include ownership of its own email service platform, its own virtual call center, a 70+ million-strong contact database, and a tight-knit team of deeply experienced and creative professionals. Its vertically integrated services include outbound content marketing, lead nurture and marketing automation management, integrated email & voice prospecting, social media engagement, trade event enrichment, all forms of content creation, content syndication and more.