Diaz Featured in Heyman Hustle Season 2

Oct 8, 2010

Sherdog.com spoke exclusively with Hustler De Tuti HustlersPaul Heyman,
whose new 360 Media Agency inked a deal with EA Sports to profile
five elite fighters from its upcoming “MMA” title.

Heyman, a legend in the world of pro wrestling and no stranger to
mixed martial arts (he nearly threw his hat in the ring with the
Strikeforce promotion in 2007 and is currently working on UFC
heavyweight champion Brock
Lesnar’s autobiography), told Sherdog.com that he was excited
to work with compelling personalities like welterweight ace
Nick
Diaz, who is featured in 360 Media Agency’s
first profile for EA.

“I have a lot of respect for MMA,” said CraveOnline.com’s Heyman. “This is
the natural progression of what pro wrestling was and what MMA
could become from a branding standpoint.”

Heyman teamed with Emmy Award winning director Mitchell K. Stuart
to launch season two of “The Heyman Hustle,” which is available for
view below.

“Nick Diaz is one of the most controversial figures in MMA today,”
said Stuart. “And he's a complete bad ass. So we knew this was
going to be explosive!"

Stay tuned to Sherdog.com for more from Heyman in the coming weeks
as we approach the Oct. 19 release of EA Sports “MMA.”