I-COM Data Startup ChallengeHall Of Fame

We are proud to present the winners of the I-COM Data Startup Challenge (previously known as the I-COM Data Venture Challenge). This Global competition showcases top startups which have Data & Measurement services as their primary business, serving the Digital Marketing Industry.

Realeyes is an online analytics platform that measures people's emotional response to media content via standard webcams. Realeyes enables brands and agencies to really understand the impact of their creative and maximize media spend. The platform has become a powerful tool for research agencies such as Ipsos, media publishers like AOL and creative agencies like Havas Media to make profitable marketing decisions for many Fortune 500 brands.

Realeyes was founded at Oxford University and has grown in to a global company with a London HQ, an R&D and technology team in Budapest and sales offices in New York and Boston.

New Zealand based Mobile Marketing provider VMob gains international recognition for their innovative use of big data in the I-COM Big Data Venture Challenge in Seville, Spain. VMob uses mobile to put shoppers back into shops and increase sales for bricks and mortar retailers.

VMob CEO, Scott Bradley received the award at the packed hall at the Real Alcazar on Tuesday night local time competing against twelve other finalists from seven countries around the globe.

I-COM Data Venture Challenge Rome – 2012

Companies that made it to the Official Selection:

Congratulations to the winner of the I-COM Big Data Venture Challenge, Clear Returns, CEO, Vicky Brock, UK. Besides the beautiful models, also on stage are Alain Couttolenc, Head of Media for Nielsen in Europe, our Sponsor and Andreas Cohen,I-COM Chairman.

Through sophisticated data analysis and a combination of product and customer modelling, Clear Returns identify the causes of returns and, more significantly, the customers most impacted. This means their clients can minimize the negative impact of returns on the business and their customers, without hiring an expensive data science team.

Clear Return’s award-winning returns intelligence platform merges key data from ecommerce, stores, and warehouse systems to provide a consolidated and predictive view of the impact of returns on overall performance, along with prioritized, actionable outcomes. This means marketing, customer service, content management and even buying and discounting decisions can be based on intelligence that will grow keeps and therefore grow profits.

eyeota combines global advertising, publisher monetization, analytics, and market research talent with cutting edge data technology. eyeota's management team is seasoned in the world of international ad sales and data management. Drawing on experience in international markets from Asia, Europe, and Australia to North and South America spanning the last 3 decades.

eyeota helps publishers build and segment their audience data and then monetize it through the eyeota data marketplace. They do not sell advertising and are inventory neutral. eyeota helps data owners maximize their audience data revenues and help data buyers find the audience they want on their choice of inventory and maximize their campaign results.