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Description

Copyright 2003

Pages: 288

Edition: 1st

eBook (Adobe DRM)

ISBN-10: 0-13-148072-3

ISBN-13: 978-0-13-148072-8

Going the Distance identifies eight key obstacles to the long-term success of great businesses—and shows exactly how to overcome them. Former Cisco SVP Kevin Kennedy and leading consultant Mary Moore show how to assess corporate health and correct weaknesses in leadership, strategy, product, marketplace alignment, governance, and more—before it’s too late. Going the Distance provides a total framework for maintaining market leadership into the next generation!

Five Tenets of Alignment. You Know It When It Is Thereúand When It Is Not. Alignment Is More Difficult with Growth. Alignment Starts with Clear Goals and a Clear Leadership Model. Alignment Maps the Value Chain. Structure Biases Results. Alignment in Later Stage Companies. Monitoring and Measuring Alignment. Considerations and Antidotes.

A Second Scenario. A Third Scenario. Governance System Problems. Complexity Drives the Need for Formal Governance Systems. How Effective Governance Systems Work. Governance Systems and Culture. Vital Signs. Summary.

11. Board of Directors Oversight.

A Board's Evolution, from Startup through Stage 4. The Role of a Board of Directors. Weak Board Oversight. Why Is Board Oversight Often Weak? Antidotes. Vital Signs.

12. Putting It All Together.

Review of Our Thesis. Turning the Threads of Failure to Advantage. Meeting the Challenge in Difficult Times. Vital Signs Assessment. An Integrated Approach-A Tool for Diagnosis. Tenets for Managing Vital Signs. The Last Word.

Appendix. Background to Chapter 5: Product Transition Case Study.

Background: Cisco's Product Transition History. The Development of the User-Access Market. Meeting the Competition. Sales and Distribution. Background to the Choice for the Right Option.