PT Piaggio Indonesia is showcasing the Vespa Primavera 50th anniversary edition for the first time at mall exhibition at Pondok Indah Mall 2 from 8-14 October. The exhibition is part of Vespa Primavera’s 50th Anniversary celebration that started from last week. To extend the excitement even further, customers are immersed in an atmosphere of Vespa’s journey through the display of Vespa Primavera transformation in the last 50 years, as the timeless icons.

Furthermore, PT Piaggio Indonesia also announces the Vespa Primavera 50th Anniversary digital competition. Capturing the theme “For The Ones Who Believe in Icons”, PT Piaggio Indonesia challenges Vespa enthusiasts to create an iconic artwork in the form of creative video, photo and design artworks and publish it on social media channels. To enter the Vespa Primavera 50th Anniversary digital competition, every iconic artwork should have capture a Vespa Primavera. For more information on Vespa Primavera 50th Anniversary, kindly visit www.vespa.co.id/50tahunvespaprimavera.

The celebration of Vespa Primavera 50th Anniversary is not stop there, during the exhibition; customer can enjoy special offers, including exclusive merchandise and exclusive discount. voucher for every purchase of the Vespa Primavera 50th Anniversary edition. Not only that, after purchasing a Vespa Primavera 50th Anniversary, customers can personalized their scooter with an exclusive accessories package with a special price of IDR 3,800,000 (normal price IDR 7,800,000). This package consists of front bumper, front protection, flyscreen, sidebar, and floormat. There will also a special offer for Vespa line-up during the mall exhibition.