Use MyOrderDesk Free Until the End of the Year Oct 14, 2015 is International Print Day HELP PRINT TREND THE PLANET! JOIN US FOR #IPD15 ON OCTOBER 14, 2015 Declare Your LOVE for Print and Participate in 24-Hours of Open Global Knowledge Sharing Through Social Media! read more [...]

Nerds are bold. For instance, if you ever strike up a conversation with me, Oliver Queen or Arrow will probably come up. And by come up, I mean I will tell you my favorite plots, my favorite quotes, and how I hope season 4 will play out. But that's all right, because I'm a [...]

Can you imagine a busy newsroom? Reporters are frantically chasing up stories on the phone. The place is noisy with the clattering of computer keyboards. Above all, there is a sense of urgency. The pages for the next edition must be filled on deadline. Printers should think of their marketing like writing a newspaper In [...]

We often talk in our sales/marketing meetings about objections. How do we get past them? Can they be disqualified? Are they really objections? Whenever the conversation starts to get heated, I am brought back to the immortal words of Bill Farquharson in regards to prospect objections. Bill says "Objections are nothing more than a request [...]

I have suddenly saved myself an hour a week. I discovered a new short cut recently on the route to one of my clients. I never knew it existed before. And now it’s a great feeling that I’m saving lots of time. Print companies also have the opportunity to improve results easily. The easiest way [...]

How to increase your print sales by over 20% at no cost Matthew Parker
2017-05-08T15:00:11+00:00

Do you ever worry that you will get crushed by falling scaffolding? Many people refuse to walk under scaffolding, just in case. They make a point of walking around all scaffolding. But the chances of being pulverised by steel bars is pretty small. Scaffolding installations have to be built according to a strict process. There’s [...]

Why the best print sales people think about scaffolding Matthew Parker
2017-05-08T15:00:12+00:00

Stories are a powerful tool for persuading people. They are easier to understand than statistics, and when presented well, are much more engaging. And it turns out that telling stories really does work. Joe Kern, Vice President of Marketing for MyOrderDesk, and Kelly Mallozzi, sales coach, magazine and blog writer, and part-time mother of two [...]

Does your print sales team negotiate as well as they should do? I remember meeting the director of a printing company. He had asked me train his print sales team in negotiation. “Matthew,” he said, “they give way too easily.” The sales team were allowed to negotiate to a certain level. And the director was [...]

Printers: three negotiation skills that will raise your profit margins by over 5% Matthew Parker
2017-05-08T15:00:13+00:00

“Are they very old Daddy?” My young daughter is fascinated by dinosaurs at the moment. There’s nothing more she’d like to see than a dinosaur flying by! I have to remind her that they are extinct. Some print sales people are also almost extinct Do you remember the old school sales rep? The one who [...]