Twitter Bucks Expectations with Social Media’s Best Performing Stock of the Year

Twitter’s apparent financial woes have been widely
documented throughout many an article over quite some time, so when asked to
predict the best performing stock over a given year it stands to reason that you
would look past the company in favour of more obviously popular apps and platforms
such as the ever-present Facebook and teen-favourite Snapchat. You would however
be wrong to do so.

Twitter's stock performance for the year to date has far
surpassed that of rival social platforms Facebook and Snapchat, climbing by
nearly 50%. This figure is over double that of Snapchat’s 24% gain and makes
Facebook’s 5% look rather feeble.

Twitter’s stock is also the best performer for the past 12
months with share values climbing by more than 130% during this time. Facebook
meanwhile have managed just 30%.

Whether this will prove to be an indication of an approaching
end to Twitter’s financial woes, only time will truly tell. The platform does
still maintain a position as one of the leading hotbeds for online discussion,
and it will take a lot to remove them from the scene entirely; this latest
stock report is merely further evidence of that.

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I write about ideas. My background is in strategic marketing, PR, social media and project management, my future is in ideas. I’m professionally qualified with the Chartered Institute of Marketing, holding a postgraduate diploma in strategic marketing. After working for the BBC I spent a lot of time in the education sector. I’ve flirted with freelance work and consultancy but the BIG thing I’ve noticed is that people want practical results (ridiculously fast). I help boutique business owners and online entrepreneurs. One powerful idea can change your world, last a lifetime or even create a legacy. You can find me on Twitter @The_Ideas_Girl

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Victoria Greene is an e-commerce marketing expert and freelance writer who derives an unusual level of enjoyment from browsing supermarkets. You can read more of her work at her blog Victoria Ecommerce