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Bangalore-based Srishti Software Applications Pvt Ltd today announced that it has been ranked amongst the top 10 emerging companies by NASSCOM for its product KREATIO in the Emerge Products Category. From over 236 companies vying for the prestigious ranking by NASSCOM, Srishti has been able to make it to the top 10 companies due to its Content Monetization, Management and Publishing system product – KREATIO, which has the ability to deliver a fully functional web site accessible over all New Media Platforms (Web, Mobile, eReaders, iPad, and many more).

Srishti’s enterprise class KREATIO won hands down in the “Emerge Product” category for its unique design and market application. It enables delivery and monetization of content across all New Media (Web, Mobile, eReaders, iPad and many more). It seamlessly integrates community, databases, e-commerce and statistics modules for creating, publishing and managing rich and user-friendly Internet, Extranet and Intranet websites across all New Media Platforms.

KREATIO has shown an impressive growth of 8 live sites in 2008 to 60 live sites in 2010. All the media properties deployed on KRATIO are making profit, it has a very happy customer base who are willing to provide references, and who have been associated with KREATIO since the time they signed contract. KREATIO’s customer Incisive Media also won the UK Association of Online Publishers Award for Digital Publisher Business, 2010. In the citation text they had mentioned about KREATIO and how it helped them to move their digital transformation from one gear to a higher gear.

According to Ajay Shankar Sharma, CEO Srishti Software: “At Srishti, we have built an ethos of creating easy to use feature rich software products. We have developed a very effective New Media (Web, Mobile, eReaders, iPad and many more) Monetization framework based on the concept called the Power of 7 which gives accessibility to function effectively across all New Media platforms. KREATIO’s New Media monetization framework enables customers to go beyond traditional ways of content monetization and thereby improving their bottom-line. This has been recognized by our winning this prestigious NASSCOM award. I dedicate this award to all our customers and colleagues without whom this would not have been possible. I also thank NASSCOM for this great job of institutionalizing this award and motivating smaller products and start-up companies.”

About NASSCOM Emerge 10
The NASSCOM EMERGEOUT Forum serves as a platform to the Indian SME segment to share experiences, ally on critical projects and even focus on partnerships to cater to customer demands. It acts as a catalyst for growth of emerging and start-up companies. The NASSCOM EMERGEOUT Conclave is a series of Conferences held across cities in India, starting off with Chennai and Delhi every year. It aims to be a collaborative initiative by the EMERGE Community to leverage on the knowledge base and look at strategies which have the potential and wherewithal to tap into the Emerging Market.
The mandate of the EMERGE forum is to act as a catalyst for growth for emerging and start-up companies. The EMERGE forum provides an interactive platform, which helps companies to share information, best practices, network with delegations (inward/outward), define local issues that impact business and offer mentoring from industry experts. SMEs form 74% of the NASSCOM membership out of which 65–70% of the SME members have been benefitted from the activities that were initiated as a part of the EMERGE Forum.

About Srishti Software
Srishti Software (srishtisoft.com) is a leading software products company providing cutting edge technology solutions in the twin areas of Content Monetization, Management and Publishing (WCM) and Healthcare domains anchored around its products KREATIO and PARAS.

Srishti was founded in 1997 and reconstituted in the year 2005; it has its head office in Bangalore and other branch offices at Delhi, Mumbai and London. Some of the key markets targeted by Srishti include UK, USA, and India. Initiatives towards newer markets like Middle East, Africa, and East Asia are strongly in progress.

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