The ELEX WooCommerce Catalog Mode, Wholesale and Role-Based Pricing plugin facilitates you to set up role-based price adjustments, catalog mode, and tax display options. You can configure custom product prices based on user roles as well. In addition to this, you can set a price adjustment and catalog mode at the product level.

One of the most often requirement we come across in role-based pricing is to set up a custom interface for Wholesalers. Our plugin offers some handy options to set this up.

Let’s look into these features in detail.

If you do not have a wholesale user role for your WooCommerce store, you can create one in the plugin. To do this, go to WooCommerce > Role-based Pricing > Manage User Role.

In the Add Custom User Role setting, enter the name Wholesaler, and click Add User Role button. A screenshot of the setting is as shown below.

Add Wholesaler user role

How to set up WooCommerce Wholesale Pricing?

Following are the ways to set up WooCommerce Wholesale Pricing:

Price adjustments applied to all products, for wholesaler user role.

Price adjustments at product level for wholesaler user role.

Setting custom product price for wholesalers.

Setting price adjustment for wholesalers.

1. Price adjustments applied to all products, for wholesaler user role

Consider we have a WooCommerce store with products as shown in the screenshot below (notice the product price).

Available products in the store

Go to WooCommerce > Role-based Pricing> Role-based Settings > Price Adjustment: (Discount/Markup) section. The Wholesaler user role can be seen as shown in the below screenshot.

Price adjustment for Wholesaler

Enter a value of 5 in the amount adjustment column and select option “M” (for markup) and tick the enable setting to enable the respective price adjustmentoption, as shown in the above screenshot.

When a wholesaler logs in to the store, the updated price can be seen as shown in the screenshot below.

Price adjustment applied for Wholesaler

2. Price adjustments at product level for wholesaler user role

Not only can you apply price adjustments for all products based on user roles, but at the product level as well. Which means, you can configure custom product price based on user role, and adjust price adjustment for a specific product based on user roles. These settings are available on every product edit pages.

To set up individual product adjustment, you need to select Wholesaler user role in the Individual Product Adjustment setting in the Role-based Setting section of the plugin. A screenshot of the settings is shown below.

Individual Product Adjustment setting

Setting custom product price for wholesalers

Open a product to edit. In the General tab of product data meta-box, a new section to enter custom product price can be seen, as shown in the screenshot below.

Custom Product Price for Wholesalers

Enter a custom product price for wholesaler user role, and save the settings. The new product price for wholesale will be displayed as shown in below screenshot.

Custom Product Price Applied for Wholesalers

Setting price adjustment for wholesalers

For product-level price adjustment settings, a new section is available in the product data meta-box, as shown in the screenshot below.

Product price adjustment for Wholesalers

Enter a price adjustment amount, say a markup of 10%, select option “M” (for Markup) from the dropdown and enable the price adjustment for the wholesaler user role.

When a wholesaler logs in to the store, the updated price adjustment can be seen as shown in the below screenshot.

Product price adjustment applied for Wholesalers

Therefore, in this way, you can achieve WooCommerce Wholesale Pricing on your WooCommerce store, with our WooCommerce Catalog Mode, Wholesale and Role Based Pricing plugin.