How The California Consumer Privacy Act Aims To Put An End To The Data Wild WestAn ExchangeWire Article

Despite a monumental build up, the EU GDPR may not have made quite the splash the industry expected – it rather depends on who you ask. However, what it has done, is set the wheels in motion for other countries,such as Brazil, to adopt similar legislation. One in particular, which is starting to take data privacy very seriously, is the U.S. Multiple states have…keep reading.

Six Ways You Should Be Using Market IntelligenceA MarTech Series Article

With buyer data at an all-time high, it’s ironic that many B2B marketers still rely on gut feel and hindsight over knowledge and insight. We’ve found that many brands are essentially gambling on six of the most important aspects of strategy development and implementation. But it would be much better to apply market intelligence and get more scientific with…keep reading.

Data scientists come in many flavors. When you overlay industry knowledge considerations, it can be overwhelming (and challenging) to find individuals who best fit your needs. Here are some questions that can help open your eyes to a broader range of candidates, or conversely narrow your needs down to what is truly important and help you…keep reading.

Yes, Data Is The New Oil In The Digital EconomyAn information week Article

Like the Model-T at the turn of the last century, AI is at the forefront of innovation. It connects nearly every person on Earth. And, like the Model-T, AI needs fuel to run. Massive amounts of data fuel AI and tell it everything it must do, and feed it the knowledge it needs to continue to evolve. Without data, AI is just a dormant…keep reading.

32 Favorite Books of High AchieversAn Inc.com Article

Escape, ideas for self-improvement and inspiration often come in the form of a good book. And according to top executives, there are specific books powerful and successful executives recommend everyone read. They are all varied and aimed in their approach to…keep reading.

The Right Content

The Right Match

Utilizing a service to reveal what 3rd party services a visitor’s presumed company uses on their site. We then compare those against our own list of integrations, and if there are any matches, present those logos here.

The Right Market

Here we are using a reverse IP address lookup service to reveal a visitor’s industry. Then using that data point to relate to the visitor by powering personalized content.

The following are the options you could have been presented:

Not-Personalized

Healthcare

Retail

Financial

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