Mark Child, cabinet member for health and wellbeing in Swansea said: “The launch of a smoke-free beach at Caswell Bay has been a great success.

“There has been a noticeable reduction in cigarette litter at the beach which tells us that those visiting the beach are getting on board with the health campaign, and the beach environment has improved.

“The aim is to encourage adults not to light-up at the beach because of the damage it does to health and the potential bad habits it might encourage children to get involved.

“We don’t have powers to ban smoking at beaches. This is a voluntary initiative where we are asking the public to support it.

“The public have got behind us and responded positively to the campaign.

“We now feel we are able to look at rolling out smoke-free beaches at other locations and Langland Bay is a good place to start.”

Read More

The launch of the first smoke-free beach was backed by ASH Wales Cymru and Surfers Against Sewerage and is also supported by Healthy Cities - Swansea’s partnership which brings together the Council, ABMU, Public Health Wales and other groups to help promote healthier lifestyles.