Make My WordPress Site Mobile-Friendly

Mobilegeddon Has Arrived – Are You Ready?

As of April 21, Google rolled out changes to its mobile site rankings.

The internet dubs these new changes “Mobilegeddon” because they impact businesses like yours.

Are we worried? No.

Should you be? Maybe. Here’s why…

In a Nutshell

If your WordPress site is not mobile-friendly, you will be penalized in Google’s mobile search rankings.

While we could go into a long discussion on Google’s algorithms, how search works and what the experts are guessing about, that’s the ONLY thing you need to know.

Desktop Versus Mobile Search

Since its inception, Google’s had one main objective: To optimize the internet for its end-users (e.g. you and your customers).

In the past, this has meant focusing on page load times, keyword relevance, quality content and readability.

Today, optimizing sites for visitors also means providing users with sites that will adapt to multiple devices.

Recent estimates suggest that up to 60%* of all Google searches are done on a mobile device. That’s no small number and it will continue to grow.

While your site’s mobile rankings are more important today than ever before, their impact on your business will continue to expand if the current trends in mobile device usage continue. And we believe they will continue. Is your site ready to respond to these changes?