In design terms, I think it was a great idea to have some correlation with the former Specialized-Lululemon kit, especially in the fluctuating women's scene. Symbolically, it is saying "we're still here" and it is still one of the most novel jerseys in the peloton, even if I had hoped they might leave behind the dark grey.

The textures are attractive at a time when there is still not enough experimentation with these finer details, something which one doesn't see often because they're often lost at a distance. I think we had that because of the Lululemon link, to make you think about actually wearing the stuff, when you will see the details up close. Certainly it is more successful than the crappy pinstripes of Trek or Sky.

Wiggle-Honda and last year's Specialized-Lululemon were two of my favourite kits in 2014 and, while I am not as sold on the butterfly motif and the rather too dominant dark grey, I would applaud the innovation that's being carried through here.