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review

From its cute size, boxy design, fun character and great driving dynamics, the love for Mini transcends time and demographics.

It is instantly recognizable as a Mini no matter which angle you look at it.

So for 2018, Mini initiated a Life Cycle Impulse (LCI) or a facelift for the Mini Cooper series. The overall design has remained unchanged since the all-new design was launched in 2014, save for some nip and tuck in areas around the exterior where it is mostly needed.

This is a car that captures your sight, not necessarily your emotion at first. Then you start to get curious and slowly you start to appreciate it for what it is, an American muscle car in 4 doors. Once you get to know this car, what’s underneath it and what it can do, your emotion starts to shift to liking it. For a massive car, it’s got tons of sex appeal. I mean who doesn’t like sex appeal, right? Massive size aside, it’s not ashamed to hide its angular bulk on the road. It’s not as smooth looking as large Germansedans, but it sure is eye catching.

When the Samsung Galaxy S5 was due for launch more than a year ago, Samsung fan boys expected a lot from the said unit. The introduction happened but the spectators went yawning. It was the same exact boring concept as the previous model Galaxy S series; Mid-high price point, over bloated firmware and plasticky exterior components. But it was still a great looking handset, mind you. It was even certified IPS67, meaning it was dust and waterproof. That still didn’t wow the buying public. Samsung knew that the S6 has to be something different and bold in order to avert its falling shares.