It's a good thing that the marketing genius in the Skylanders franchise is so effective. An uninteresting game may actually serve the purpose of of the franchise, since it allows people to level up their figures relatively quickly, prompting them to buy a new figure and start over again at square one. Also, since Skylanders figures can be taken from console to 3DS back to console and continue to gain experience, the 3DS version may be just the accessory that fans of franchise will want, even if the game itself is boring and bland.