The SMX Advanced Edition of the SEO Newsletter is Live

Still reeling from all the information coming out of SMX Advanced 2013?

Then you’ll want to read June’s SEO Newsletter: The SMX Advanced Edition, which is packed with lessons derived from this month’s conference. In addition to SMX Advanced lessons, you’ll also find a fascinating case study on how Bruce Clay Europe is using annotations from YouTube’s One Channel to drive awareness, as well as an article that highlights the latest structured data updates you need to know about.

Read more to learn about the latest developments and strategies in social media, mobile search and user experience.

In the International article, Bruce Clay Europe SEM Analyst Paolo Bennardo highlights the benefits of YouTube video marketing, sharing a real-life example of how he maneuvered a client video into the top 5 most viewed videos in Italy last month. Using YouTube to Create Engaging Video Marketing takes the guesswork out of:

customizing your YouTube One Channel

using annotations and linking directly to your site from an interactive video

In Hot Topic, read up on the latest developments in semantic markup, including updates to Google’s Data Highlighter Tool, the debut of the Structured Data Markup Helper tool and this month’s words of wisdom straight from Matt Cutts on implementing the rel=”author” semantic tag.

In Education Matters, discover a new initiative by Bing to promote digital literacy skills in America.

The SEO Newsletter: The SMX Advanced Edition also rounds up this month’s major acquisitions in Shuffles, highlights the upcoming industry conferences you won’t want to miss in Shindigs and rounds up the top search engine optimization and social media marketing news from June in Word on the Wire.

Have a topic you’d like to see covered in July’s SEO Newsletter? Share it with us in the comments!

About the Author

Kristi Kellogg is a content writer at BCI, journalist and social (media) butterfly. Her articles appear in newspapers, magazines, across the Internet and in books such as "Content Marketing Strategies for Professionals" and "The Media Relations Guidebook." Head to Kristi's author profile to connect with her on Twitter and Google+.

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