Tag: internet software

If the title ever gives you a hint of possibly being able to escape the consequences of unethical targeted web traffic techniques, make that: “that will get you banned”. Black Hat SEO is too risky of a process (and, well, I just clearly said unethical) to getting targeted traffic to your site.

But there may be some amateurs out there whose knowledge of search engine optimization is still unripe and may unknowingly commit these mistakes. So here are some of the techniques that can get you banned when you are only doing your best to rise on top of search engines.

Meta Tag Stuffing. Meta tags play a great role in making your website search engine optimized. When your meta tag contains keywords or key phrases that are specifically targeted by certain website surfers, then you have an advantage (of course this is not all that there is for being website visible).

Meta tags are not visible to web viewers. However, its use is highly important in giving directions to search engines whenever a search is performed (i.e. they classify your website as relevant to a search if, partially, your site’s meta tags contain the search words). Abuse of meta tags happen when they are being stuffed with keywords all for the sake of SEO, instead of featuring quality content that realistically describes what the web page is about. So be careful not to overstuff your meta tags with keywords. Quality should always be first.

Alt Image Tag Stuffing. This is similar to meta tag stuffing, only that the practice is being done to the alt image tags. All images on a web page can have alt tag counterparts. If your computer can view the images, you will likely not see them except if you hover over the images or try to copy the entire website content and paste them, say, on a Word or Notepad document (and of course if you view the page source).

Alt tags also replace the images whenever a website reader’s computer is not able to load the website graphic. Alt tags are abused whenever they are stuffed with keywords that are not really appropriate to describe the images – but which are used just so the search engine crawlers recognize the availability of the words on your pages (which partially reflects on the relevance of your page to a search). So you might get targeted traffic because of the presence of specific keywords on your page, but then your website quality may not really deserve it.

Title Tag Stuffing. This is also similar to the first two unethical techniques mentioned above. The title of your website should reflect only what your website is really about. The title serves as your website identity. If you fake it through keywords that have nothing to do with your website content, if you make the keywords repetitive that the message makes almost no real sense, then it certainly is considered as black hat technique.

You should never get targeted web traffic through the ways mentioned above. The grave consequences will harshly affect you in the long run, for a long period.

When asked where and how to get targeted traffic, there is usually a variety of options available to a website owner.

There are many companies offering guaranteed targeted web site traffic with various pricing options to cater to different requirements.

The widespread knowledge on how to deal with internet processes also offers almost unlimited resources for getting quality traffic.

But apart from these options, the key to a continuous stream of targeted traffic actually lies with a superb content.

After all, a truly compelling web site message is what will hold your website visitors to staying on your site – and possibly convert.

How do you ensure that your website content consistently draws targeted traffic?

Be direct with your message. Get down to business and avoid traps that lure unrelated traffic. Of course, there is an advantage if you first get frequented by visitors because that contributes to your site being on top.

But when what you initially project turns out to fall short of your visitors’ expectation, expect a notably high bounce rates.

This makes your massive traffic almost useless. The rule should always be “what you see is what you get”.

Never deceive web surfers with unclear or misleading message for the sake of hooking traffic (which won’t really be targeted).

Avoid lengthy paragraphs. There is a vast difference between web site content and texts that can be read from print such as magazines or newspapers. While lengthy paragraphs are normally tolerated by readers in print, they will never pass against sweet, short, and cleverly laid out sections of a web site article.

Reading texts from a computer monitor is proven time-consuming especially with the need to scroll. If it’s for web site content, cut it into short paragraphs to continuously draw the attention of your targeted traffic.

Use clear and meaningful images. Intensify the power of your content by providing illustrations that will strengthen your ideas on the visitors’ minds, and will drive your message deeper so as to call for actions.

Some things cannot simply be expressed enough through words. Mere texts can have different interpretations for every reader.

But these gaps can be addressed by images that will drive your point to the dot and can provide different levels of interest for your targeted traffic.

Don’t forget to provide alt tags for every image just so everything has a use for search engine crawlers.

Employ user-friendly functions. Make sure to make each web site visit a wonderful experience. When traffic gets into your site, it is now your responsibility to meet the visitors’ expectations.

Will it be hard for a web site viewer to navigate through your pages to check the rest of your content? Or do you even provide call to actions like buttons or links that guide them on what to do next?

If you seem to be the only person finding it easy to browse through your pages, then it’s time to get feedback on how to improve your site’s functionalities.

Membership sites that openly displays website visitor information, those who happen to view your site will likely consider you a highly relevant site to your industry because of the details of the traffic (which is supposed to be exclusive only to the industry).

The targeted traffic you buy can also be used to conduct affiliate marketing.

Look for potential businesses that may also benefit from the targeted traffic you purchased.

You will surely find some that can help you primarily pay for the targeted traffic or you can even receive a more generous income out of connecting with affiliates (that is, by carrying out or putting out ads for other sites).

The success of a website does not solely depend on whether you gain visits or buy targeted web traffic.

Valuable content is one of the most important keys to having a successful content.

Providing information others can use will help to make your site go viral.

If you have a website, it stands to reason that you will want people to know about it. There is no way they can visit a site they don’t know about, so it is important to promote your site well. The problem for many people is one of practicality – how do you let people know about your website, and do so without spending too much money?

For many, the obvious answer is to use free sites with user-generated content such as online forums. If you are a member of a forum, you can contribute to discussions on the topic of the board and read what others are contributing, too. It is a reliable and often fun way to exchange opinions and just chat – and it allows you to create a signature as your message to readers. This is an excellent place to put a link to your site.

Additionally, you can place links in the contributions you make to the forum – but this is where you have to be careful. A lot of people make the mistake of simply “spamming” the forum by placing links in every post – often without contributing anything original to the discussion. This is a huge mistake. A forum will allow you to post links in context, as long as the post is not solely an effort to place a link.

If you have a reason to post a link – for example, another poster has asked for help which you can illustrate by pointing them to an article on your site – then you can generate traffic by doing so. What you cannot do is simply put a link in a post without any reason or context aside from promoting yourself. This will get you banned, and your posts removed.

Traffic No-Nos: Comment Stuffing

It is well-known by most people with sites to promote that you can easily get a bit more traffic by being a contributing member of an online community. A forum or a social networking site would be one example – as is the readership of a blog. Most blogs on the internet allow commenting on posts, which allows you to discuss matters raised in the post and – hopefully – receive feedback from the blogger.

It is not rare to see comments on some blogs which contain a link (usually in the commenter’s name) and have no useful contribution to make. It may well be something along the lines of “This is a great post – I like when you talk about this!”. More often than not, this will be spam – the comment has no point to make, it exists solely to be there. The commenter hopes that people will click on his link and read his site. Chances are he hasn’t read the post, and his comment certainly does not show any sign that he has.

Bloggers are increasingly becoming wise to this – they have comments enabled on their site so that their posts can be a source of discussion – and this kind of comment will more often than not be deleted with little fuss. The shame is that if you just take time to read and make a valuable contribution, your comment will stay there, be read, and give you an opening to make further contributions. And if people like those, they will click the link.

Mailing Lists – A Reliable Source Of Traffic

The old saying “leave no stone unturned” is one with a lot of relevance when it comes to website promotion. There are so many things you can do to put your website in the mind of individuals, and it is wise to do as many of them as you reasonably can. For any webmaster, it is common knowledge that giving people a chance to get interested is the first thing you must do. Thus you must provide good content. If you do, people will want to come back and read again. However, if your site is a blog, it will be frequently updated, often at irregular times.

In order to ensure that people come to see the changes when they are still relevant, it is beneficial to have a blog mailing list. Thus, when people read your site and enjoy it they can sign up for the mailing list – which will see them get an email every time you update the site, and carry a link to the update so that they can go there directly. When people receive a welcome email – say, for example, one from a favored blog – they are likely to click the link, and come through to your site.

Setting up a mailing list is not a perfect system. Not everyone who likes your blog will want to join a mailing list – it’s nothing personal, but some mailing list software will mean that their email address is shared with more than just yourself. A lot of people simply have an aversion to giving out their email address. However, enough people will use it to make it worthwhile.

A fair number of people would stop at nothing to make their website popular, up to and including visiting numerous internet cafes and visiting the site from as many different IP addresses as possible. While that is an extreme example – it does happen, though – there are other things that people will do under the impression that it will get their Google hits skyrocketing – only to find out in the fullness of time that this really is not the case. So what are these traffic mistakes – and why should you avoid them?

Among the most common things that the uninitiated try in order to up their traffic, black hat SEO is a fairly new one, but has already come to the attention of the search engines, who have marked it out as a bad idea and something that will get you falling down the list of rankings quicker than you can say “persona non grata”. Black hat SEO – the name comes from the old-style Westerns in which the “good guys” wore white hats and the bad guys wore black – is a style of SEO that tries to trick Google and other search engines.

How do you trick Google? Well, the theory goes that you can place articles which are artificially stuffed with keywords on a site, so that it looks like keyword relevance is high. In some cases, the site will then redirect you to another page which has the actual content on it. This, along with other black hat tricks like “hiding” text by writing it in the same color as the website’s background (and just writing lists of keywords), will not work – Google know every trick in the book, and will downrank people who use them.

Incoming search terms:

A good build-up of traffic is important for so many reasons if you are a website owner. You can have all of the best content in the world, but if you can’t get people to see it then there will be limited reason to bother. You can spend a lot of money getting a website that looks good, but you may be throwing money away if you don’t have anyone visiting the site. It is important to get good traffic to your website, if you want to get the best out of it, but this isn’t always easy.

By far the main sources of traffic on the Internet are the search engines, particularly Google. If you can get a ranking on the early pages of a Google search for a particular term, then you can have a powerful flow of traffic to your site. The most effective way of doing this is through using SEO – Search Engine Optimization. This is a system whereby you use the most popular keywords used in Google searches on your particular topic often enough to make search engines take notice.

It is important to be conscious that Google will not put you at the top of its rankings if you simply post articles on your website that contain the word over and over, with no context linking the usage. It means that you need to concentrate on providing quality content that is readable on its own merits, while also including the right keywords often enough.

Early on in their internet promotional career, a lot of people hear of the importance of link bank sites for ensuring that your site is given the exposure it needs. Many people religiously follow this advice thinking that that kind of exposure will make their site a well-visited place, but the truth is that this just isn’t the case. If you want to make sure your site is visited, then link banks are about as much use as writing your site’s URL on a random wall.

Link bank sites are almost never used as a way to find sites. Their major use is as a place to dump a link so that Google notices there is a link there. The more links there are, according to received wisdom, the higher Google will rank you. But this is at best half the story. If you really want Google to notice you, active links are far more important than volume of links. A link no-one clicks is of minimal value. It certainly won’t get you a first-page ranking.

Yes, you want your link to be out there on the Internet, and there is no harm in having it in as many places as possible. But an orphan link without any context to encourage someone to visit it is a wasted link. There will always be other places you could put it. Instead of joining a link bank site, it is much better to join another forum and put the link in your signature, or read someone’s blog and comment productively.