maximize efficiency.

convert leads.

accelerate sales.

eMaximation's easy-to-use sales and marketing software helps you capture, qualify, and convert more leads into sales.

Features And Benefits

eMaximation's lead management and marketing automation software allows companies to grow their business by easily capturing, contacting, qualifying, and converting more leads into sales. We make it easier to manage your sales team and marketing campaigns while also increasing efficiency and production, with proven methods working with small emerging businesses to global Fortune 500. Take a look at our features below and contact us here to set up a demo

SALES INSIGHT

WEB TO LEAD CAPTURE

LEAD SEGMENTATION

LEAD PRIORITIZATION

EMAIL NURTURING

REAL-TIME LEAD ALERTS

PROSPECT TRACKING

REPORTING & ANALYSIS

Sales Insight

Align and streamline sales and marketing through automation like never before.

Automatically capture and distribute incoming leads to ensure quick follow up and get the right leads to the right team members.

Intelligently identify prospect lead scores based on custom business rules for lead qualification and follow up, and automatically prioritize and queue up activity lists for sales team members.

Email nurturing provides drip campaigns to ensure a quick response with new prospects while keeping a spotlight on past candidates through automation to ensure no opportunity is lost.

Sell more top-of-mind and streamline collaboration with real time lead alerts, knowing the exact moment prospects are engaged in marketing collateral and automatically updating team members on all sales and marketing activity.

Track and Analyze every aspect of your sales and marketing efforts from cost measures to time frame analysis, pipeline reports, demographics, and much more.

Our sales and marketing expertise as well as a disciplined focus on customer service and implementations helps our clients maximize user adoption.

Web to Lead Capture

Capture every lead instantly from any 3rd party web portals, your corporate website, or lead lists as file uploads to ensure quick follow-up times and to eliminate manual efforts of data entry.

Lead Parsing: Email notifications with prospect information can be parsed into eMaximation from 3rd party web portals or your own corporate website automatically.

API Form Post: 3rd party lead providers and your corporate website can easily connect with our API interface to post new lead information directly into the system.

Web Services Integration: Send and receive prospect information and downstream process data with other company systems to analyze business trends across departments and streamline collaboration.

Lead Segmentation

Automatically distribute and segment prospects to team members and MaxGroups eliminating manual efforts and insuring consistency with lead assignment and email communications.

Robust routing engine that can assign leads based on demographics, financials, round robin, weighted and capped measurements, or any other custom form data captured.

MaxGroup design for segmenting leads based on your business strategies and team structure such as territory assignment, lead qualification measures, different departments, business concepts, and much more.

Custom business rules unique to MaxGroups for email campaign delivery, lead routing, team member access, and lead alerts.

Lead Prioritization

A critical component to help sales quickly and easily identify the hottest prospects, while automatically prioritizing marketing campaigns and follow-up tasks.

Identify which prospects and leads are most interested and qualified, and automatically assign positive and negative scores based on demographics, campaign behavior, custom candidate ratings, pipeline status, lead source, and more.

Automatically prioritize task follow up for sales team members based on lead score and your own unique standards for lead qualification and follow up processes.

Automatically notify sales agents as to the next best activity from the priority follow up list.

Email Nurturing

Our email nurturing software is integrated right into our lead management system, which allows marketing to support sales like never before. By keeping a long-term spotlight on the front end of the selling cycle through marketing automation, your sales team stays focused on the hot, ready-to-buy prospects, and no opportunities are lost.

Click and create template design for email messages and HTML landing pages for high impact media.

Schedule email delivery at intervals of your choosing.

Send targeted emails from any segment of sales reporting or candidate lists at a batch level.

Testimonials

Don't just take our word for it. Read our endorsements.

We have been with eMaximation for over 7 years. Automating our manual efforts - insuring no leads slip through the cracks, and providing real time business intelligence on franchise sales and marketing performance has been a great value in our growth. Our sales staff is equipped with daily tools to sell more effectively and our executive team has the ability to better support and manage all sales and marketing efforts.

Chris Davenport, Franchise Sales & Development, Pakmail

We looked at a few industry-specific technology providers and decided to go with eMaximation. Not only were they able to help us put together best practices for tracking and analyzing franchise recruitment, but their ability to focus on Sonic's specific business objectives and customize the system to match our needs was remarkable. This will be a critical tool for Sonic in streamlining our sales and marketing processes moving forward.

Bob Franke, Senior Vice President - Global Franchising, Sonic

As our technology needs have grown over the years, working with eMaximation has been a highly collaborative process. The flexibility of their system being able to consistently match our custom business requirements has allowed us to convert more prospects to franchisees on the same marketing budget. This is a must have solution for any franchise system poised for growth.

Anne Lawler, Franchise Development Manager, Cruise Holidays

There is always a learning curve when implementing any new technology solution, but the transition from our previous solution to eMaximation was seamless. The implementation process carrying over our business requirements from another system, the on-going support, and the franchise industry know how beyond just the technology ...has beat all expectations.

Pat Pitrone, President, USA Insulation

The recent system upgrade allows us to keep a close watch on lead quantity and quality, which is critical as we evaluate marketing program effectiveness.

Scott Haner, VP Franchising Recruiting, Yum! Brands

We've been using eMaximation since 2005, and can't imagine doing business without it. For us, it pays for itself in more closed franchise sales.

Thomas Scott, VP Marketing, Showhomes Home Staging

Coffee Beanery has been with eMaximation since 2006. The team has always been very responsive and the support services are phenomenal. This program has integrated my leads into one source that I can access from the office, or on the road and is always reliable. The email campaigns have been a successful tool in educating our prospects about our business. I would recommend this program to anyone who is looking forward to simplifying their sales process.

Stacy Peterson, Franchise Coordinator, Coffee Beanery

When we conduct an ROI analysis on pipeline conversion, eMax is by far the most effective way to convert old leads to prospects, and prospects to franchisees.

Matt Olin, Franchise Development, The Senior's Choice

About Us

Since its founding in 2000, eMaximation has been a top developer of innovative, Web-based software tools that meet the productivity challenges of sales and marketing professionals. With a firm footing as the premier sales and marketing automation system in the franchise industry, and over 400 franchise brands as customers, our solution has grown into other verticals such as real estate, education, automotive, and more. We continue to be proud of our long-term commitment to helping our clients work smarter, faster, and better.

Today, eMaximation is run by an experienced team of senior management focused on building solutions that meet the sales and marketing needs of rapidly growing companies. We believe in powerful solutions through simplicity and automation, and collectively and individually understand that simplifying business for sales and marketing professionals is the ultimate goal of both our products and our client relationships.

To help our clients take control of their prospect and customer relationships, we understand that we must first build relationships of trust, respect, and productive interactions with each of our clients. We're constantly looking for ways to improve our solutions, so that our clients always have access to the most ideal methods of engagement with their prospects, customers, and team members.

Our Philosophy

Simply is the powerful. At eMaximation we collectively and individually understand that simplify business for franchise professionals in the ultimate goal of both our products and client relationships.

Our Valuable Customers

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Contact Us

Built on industry-leading technology, eMaximation has been in the business of helping franchisors maximize their franchise relationships for more than a decade.

We're convinced that relationships equal revenue, so why not let eMaximation help you take control and grow your business?