At the conclusion of this grant, D-Rev’s Senior Product Manager, Rob Weiss and Sales & Marketing Associate, Shae Huck, drew upon their experiences piloting ReMotion in Southern Africa and applied their learnings across existing frameworks and through the D-Rev lens as makers of medical technologies serving low-income patients around the world. The product of this synthesis is the toolkit: “Introducing Medical Devices into New Markets.”

The toolkit is intended to help other social impact organizations introduce their own innovations into new markets, providing them with tools to prepare for objections, barriers, competition and customer service issues that impact product adoption.

Certainly, not every innovator will scale on their own, and may instead form partnerships with collaborating organizations or governments to do the work of commercialization. But, for those innovators who are considering how they might approach bringing their product or service into a new geography, we hope these mindsets, learnings, and tools will help them anticipate common challenges and succeed in their goals.

We’re excited to launch this toolkit and are anxious to hear how others implement it in their own scaling in new markets. Please share your feedback and experiences with us! Download the full toolkit here.