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Gather 'round

With eight seasons in the books, Salomon Freeski TV was one of the ski industry’s oldest and most successful content marketing campaigns. But for Season 9, Salomon had bigger plans: to break their traditional sub-10-minute format and go deeper with a series of “super episodes.”

In the past, Freeski TV episodes only lived on YouTube and social channels, where fans engaged with content but missed out on a deeper interaction with the Salomon brand.

We worked with Salomon to create a Freeski TV microsite to share the new, more ambitious episodes and accompanying digital features for each episode. Rich content and visuals supported by the expanded features, behind-the-scenes footage and outtakes created a comprehensive viewer experience.