Event details:
In November 2013, Sony Computer Entertainment America (SCEA) successfully launched the much-anticipated fourth edition of its videogame console, the PlayStation. Sony used Steelwedge cloud-based sales and operations planning (S&OP) software to connect all the crucial people, processes and data to help it navigate its biggest launch ever—delivering approximately 5 million units in subsequent months.

Prior to automating its S&OP process, SCEA dealt with challenges that many manufacturers face, including:

Difficulty forecasting demand due to SKU differentiation through bundling

Unique interdependencies with regional counterparts and corporate headquarters, as well as with external component suppliers

Volatility of the global marketplace

A highly technical and non-user-friendly process built on an Access database

During this webinar, Bob Wood, SCEA’s Director of Sales Planning and Operations, will discuss those challenges and how SCEA increased visibility through a consensus planning process that enables:

Profitability. Improving forecast accuracy from 60% to high ~90% immediately drove better profitability—ensuring the right products were in the right place at right time.

About Steelwedge:
Steelwedge Software is the leading Integrated Business Planning solution provider. Steelwedge’s cloud Sales & Operations Planning (S&OP) software solutions connect people, process and technology to power a single view of a company’s business. In a volatile global business environment, that single line of sight powers reliable “what-if” scenario modeling and mobile analytics to pinpoint the financial impact of supply-demand trade-offs. Some of the world's largest manufacturing companies including Jaguar Land Rover, Lenovo, Monsanto and Sony, trust Steelwedge to help them mitigate risk and rapidly adapt to global economic, political and environmental change through best-in-class S&OP.