Digital Marketing

AdWords & Facebook Ads

61% of ad budgets produce ZERO results

With Pay Per Click Advertising, users will be able to identify that you have paid to be on the first page of Google. However, this will not reflect negatively on your brands reputation. Just like with organic rankings, search engines have set requirements specifically for paid rankings, to ensure that ads are trustworthy enough to be put up.

With Pay Per Click Advertising, ad rankings are not necessarily just determined on how high you bid. Google also looks at your quality score, which is based on how relevant the keyword is to your ad and to what a user is searching for.

People who typically see your Pay Per Click Advertisements are those who are specifically searching for your product or services. Since paid search ads target specific results, you can be sure that anyone who clicks on your ad is not randomly clicking on it, but highly interested in buying your product or services.

As a top North Carolina digital marketing agency, BG Digital Group can create top of mind awareness through display ads that can retarget based on a user’s online behavior and geographical location. We serve several industries from auto to health care and we are experts in Google, Bing and Yahoo. In fact, we’re a Google Partner agency, which means we have special experience in training to understand the fast paced changes that technology serves up and how that affects your ads. To learn more about what being Google Partner means, click here. Say hello to your new friend today and let BG Digital Group fuel the marketing that matters for you.

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