Twitter9 tweets98 unique hitsThe major change that has happened in last 10 years?Product Development cost droppedAccess to customer data has gone up!PLAN: Recognise an opportunity, devise a change plan to improve resultsDO: Implement the plan and measure its performanceCHECK: Assess the measurements and report the results to decision makersACT: Decide on changes needed to improve the processReference :Edward Deming - 1950http://kissmetrics.comhttp://aytm.comhttp://snapengage,comShopify Page:432 Page views5 conversions

- 25 yrs old- Fresh out of MIT Comp Sci ('05)- Founder of 3 start-ups

"Get rid of your USB drive, mobile file cabinet!"Drew HowardFounder and CEO of Dropboxhttp://nikhiljoshi.netValidate the riskiest assumption first!FB Page to describe who we are Assumption - "Enthusiasts would like to discover the showshappening around them and purchase tickets online"Questions?Reach out!@niksjoshihttp://nikhiljoshi.netGoogle analytics tells you what's happening but KISSmetrics tells you who's doing itWhat we learned from KISSmetrics? - Primarily used for knowing who's visiting different pages & What they're upto- ~50 visitors added shows to the shopping cart in 12 hrs!- 0 Conversions- 25 people referred shows to a friendPut it in front the customer!The major change that has happened in last 10 years?Product Development cost droppedAccess to customer data has gone up!Natyaranga MVP

- Natyaranga.in webstore on Shopify to enable ticket purchase- Free access to current/upcoming show reviews and open opportunities section on purchase of any ticket!- 3 shows at different venues- Guaranteed seat in first 5 rows*- Guaranteed doorstep delivery within 24 hrsLaunchrockFacebookAyojak (explara)What we learned from AYTM? - Primarily used for open survey's- Survey's around show genres, preferred location, preferred ticket delivery mechanism- 32 of ~150 people reached responded to various survey's in 12 hrs- Survey's also resulted in a surge in page views on shopify (~300 page views in next 24 hrs- Survey's were limited to enthusiasts (Not to production houses and theater venues)AYTM:32 responsesMore page views

Results in first 3 monthsTotal cost to implement - 0Revenue - ~ INR 8kValidated Learnings - PRICELESS!Facebook Page:170 Likes5000+ people reachedShopify Page:3000+ Page viewsRelationship with 3 theater venues in PuneMore than 40 conversionsKey TakeawaysStart by validating your hypothesis NOT the solution!You don't need to be a developer to get started on your ideaPlenty of tools out there to help you get started without writing any codeGather Insights NOT just dataLean startup concepts are principles but they're not "rules". So experiment with them and choose what works for your ideaBuild - Measure - Learn : Without spending a fortune!

https://www.vizify.com/nikhil-joshifor purchasing tickets http://natyaranga.in/Minimum Viable Product"Validate the potential in your idea without writing a line of code"Or in short, "Validate the value/growth hypothesis first"Dollar shave clubIs this just a gimmick?NO! - So many page views that the website couldn't handle the traffic!- More than 5000 sign-ups in first few days!- 13M+ people reached so far!Link to an Ayojak (Now explara) page Michael Dubin - Founder of dollarshaveclubTake the first step!