Celebrating Innovators and Entrepreneurs: How About You?

July 15, 2015

Hosted by Alise Cortez, PhD

Guest Information

Episode Description

Today’s dynamic international marketplace is driven by innovation. And that innovation often comes to us at the hands of entrepreneurs who somehow see an opportunity in the marketplace most of us simply can’t visualize. That is, unless you’re an innovating entrepreneur yourself. These enterprising business people have a special knack for the creation of a product or service - and here’s the important part - that people will actually pay for. It is one thing to have a great idea, quite another to have one that translates to value creation. And then there’s the strategy and operations skills required to get the business up and running. So much goes into creating a business, it’s no wonder the vast majority fail before they go on to realize success. This week, we celebrate innovators and entrepreneurs who keep at it and let their passion guide their next enterprise.

Working on Purpose

New Episodes Weekly on VoiceAmerica Empowerment Channel

WORK. For some, its utter lack of enjoyment or meaning hurls them into existential crisis, while for others being on the job allows the highest level of fulfillment and even provides a life purpose. We spend a full third of our lives either preparing for work via school or actually being in the workforce. Why not look for ways to live with passion and work on purpose to maximize the meaning, fulfillment, and performance contribution associated with it? This show explores a wide array of topics that impact and shape the experience of being in today’s workforce, with the aim of creating meaningful work-life integration. Anyone looking for guidance, inspiration, and examples on how to get unstuck at work or move to a higher level of meaning or contribution will enjoy tuning in. We’ll engage in enlightening conversation with thought leaders, authors, and experts from various fields from around the world. Working on Purpose airs weekly on VoiceAmerica Empowerment.

Alise Cortez, PhD

Dr. Alise Cortez is a speaker, consultant, coach, published author, radio show and podcast host, and Development/Engagement Catalyst based in Dallas, Texas. She has dedicated herself to helping people across the globe more meaningfully and productively connect with their work to achieve greater fulfillment, more impactful results, and meaningful work-life integration, and “live with passion, work on purpose.” Alise is particularly called to help organizations synergize the human-technological workforce integration that artificial intelligence and robotics have introduced to enable workforce development that raises the human contribution to work. Her other niche area is working with organizations to integrate the younger millennial and generation Z workforces with their more tenured counterparts to create an engaged, productive culture.

Alise earned a PhD in Human Development from Fielding Graduate University. Fascinated with how people choose and experience their careers, she focused her dissertation on meaning in work and its relationship to personal identity. Her post-doc research yielded 15 “modes of engagement,” discovered by interviewing 115 professionals aged 18 to 80 across multiple industries. Her consulting offerings are drawn from this research.