Jeff Hollier is a cognitive psychologist with training in visual perception and motor learning. He currently is employed by the University of Virginia as an instructional technologist developing teaching systems and tools.

Jeff is currently playing and coaching with the Virginia RFC, in Charlottesville, Virginia, as well as serving as the head coach of the Virginia RU senior men's all-star team. He is a USARFU level 3 certified coach, and has been coaching for 16 years, 10 of them as head coach. His playing career includes Territorial representation as well as several tours with the Atlantis 7's team.