eHealthInsurance.com Investor Relations – News Release

eHealth Survey Reveals a Gap Between the Benefits Consumers Think All Health Insurance Plans Should Cover and Those They Are Willing to Pay Extra For

Frustrated consumers’ idea of a fair price for health insurance is
a fraction of today’s market average; health care is poised to be a
factor in this fall’s mid-term elections

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--May 9, 2018--
According to the results of a new
survey by eHealth, Inc. (NASDAQ: EHTH) (eHealth.com),
individual and family health insurance consumers are cost-stressed. They
are confused about the state of the Affordable Care Act (ACA) and they
worry about the future. They believe that all health plans should
provide rich benefits, but they’re unwilling to shoulder the costs often
associated with those benefits. They’re bringing their frustrations over
the state of health care to the ballot box in 2018.

These are among the findings of eHealth’s nationwide
survey of more than 1,700 consumers who purchased their
ACA-compliant individual and family health insurance at eHealth.com.
Special analysis is provided to identify variations in responses among
men vs. women, younger adults vs. older adults, and subsidized consumers
vs. the unsubsidized consumers who bear the burden of premium increases
and who comprised 60 percent of survey respondents.

Three Key Findings from eHealth’s Survey

Consumers’ idea of a fair price is hard to find in today’s market.
The national average individual health insurance premium for
unsubsidized consumers shopping for coverage at eHealth during the
last open enrollment period was $440 – a price the vast majority of
survey respondents considered too high. When asked to identify a fair
price, nearly four in 10 people cited $100 or less per month.
Seventy-four percent agreed that a monthly premium over $200 was
unfair.

Policyholders aren’t willing to pay extra for key ACA benefits.
A majority of respondents agreed that all health insurance plans
should provide coverage for mental health care (61 percent), maternity
care (60 percent), and birth control (55 percent) – benefits the ACA
already requires but which have been subjects of debate in legislative
and policy circles. When asked if they are willing to pay more for
these benefits, however, only 25 percent said they would do so for
mental health care, 24 percent for maternity care, and 16 percent for
birth control.

Voters are bringing health care frustrations to the mid-term
elections this fall. When asked how their feelings about health
care and health insurance might influence their vote, two-thirds (66
percent) identified it as one of their top three issues. When asked
whether they trust Democrats or Republicans more to make health care
affordable or accessible, Democrats fared better than Republicans (31
percent vs. 18 percent) but 51 percent answered “Neither.”

eHealth’s survey was conducted online in April 2018 and a total of 1,705
responses were collected. Consumers who purchased ACA-compliant major
medical health insurance coverage at eHealth with coverage still in
effect were invited by email to voluntarily participate in the survey.
Among the questions included in the survey, participants were asked to
voluntarily indicate whether they were recipients of government premium
subsidies.

About eHealth

eHealth, Inc. (NASDAQ: EHTH) owns eHealth.com, a leading private online
health insurance exchange where individuals, families and small
businesses can compare health insurance products from brand-name
insurers side by side and purchase and enroll in coverage online and
over the phone. eHealth offers thousands of individual, family and small
business health plans underwritten by many of the nation's leading
health insurance companies. eHealth (through its subsidiaries) is
licensed to sell health insurance in all 50 states and the District of
Columbia. eHealth also offers educational resources, exceptional
telephonic support, and powerful online and pharmacy-based tools to help
Medicare beneficiaries navigate Medicare health insurance options,
choose the right plan and enroll in select plans online or over the
phone through Medicare.com (www.Medicare.com),
eHealthMedicare.com (www.eHealthMedicare.com),
goMedigap (www.goMedigap.com)
and PlanPrescriber.com (www.PlanPrescriber.com).