I can recall my marketing class lecture when the lecturer told us an interesting thing about communicating advertisement, i.e. “Whenever you have an idiotic thing to say, just sing it –Jingle”. However, things seem to have changed lately. Now we can find several new ways of saying most idiotic things. You may have been familiar with the plethora of an oxymoron such as fully empty, clearly misunderstood, exact estimate, small crowd, act naturally, found missing, pretty ugly and only choice, etc., these oxymoron are consists of two words of contradictory meanings but you won’t find these stupid or idiotic.