Surveys that not created using a systematic approach, the results can be inconclusive or irrelevant. These ten tips are designed to help create effective surveys that will deliver meaningful business intelligence.

There is a common misconception that feedback initiatives are too cost-prohibitive and require significant expertise. However, best-in-class organizations rely on feedback for everything from lead generation to product development to customer satisfaction measurement.

Eighty-nine percent of consumers want mobile communications to be personalized. Download this eBook to find out why this matters for meetings and events, and how you can use mobile to create a more connected and engaging event experience.