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Who We Are

OUR STORY:
The Indian film industry produces around 1000 films a year, transforming India into a cinema-smitten nation over the years. But apart from watching films and celebrating it, though fans have an immeasurable love for cinema, they never got to express it...until the summer of 2015, when 3 young boys quit their stable jobs and started India's Movie Merchandise Destination.
Originating from South India, a land where Rajinikanth rules, a “Rags to Riches” story isn’t something we haven’t heard of, but since the three started with nothing but passion for cinema and are still marching towards nothing but quality, Fully Filmy is now an army of more than 25 movie freaks. What brought us all together and most importantly what binds all of us isn’t what we receive, rather what we possess which is the love we have for cinema. The unconditional bonding within us is our fuel for progress.

WHAT WE DO:
In today’s era, the best way to express one’s emotion or make a statement is through the accessories one wears or owns. This expression of oneself is facilitated by our products which comprises of T-Shirts, T-Shirt Dresses, Crop Tops, Hoodies, Mobile Covers, Pop grips, Notebooks, Coasters and Mugs.
We strive to produce a wide exhibition of funny t-shirts inspired from the humor in movies, a character on screen, puns, even a wrongly let out words of a politician would make itself into a t-shirt, quote-based t-shirts from famous dialogues, trends or punch lines, retro t-shirts which are inspired from our love for vintage cinema, tweaking logos of cinema or brands to produce graphic t-shirts, cool t-shirts that conform with the trend and vintage t-shirts inspired from the famous dialogues, actors or movies of the past, all the t-shirts possess highly creative and quirky t-shirt designs.
All the designer T-Shirts are created with utmost creativity and sincerity. Our Cotton T-Shirts are known for its quality and comfort.
Apart from T-Shirts, our phone cases are equally loved by people. The mobile covers are made of hard polycarbonate material and has matte finish. The hard phone cases protects your phone from everyday drops and are available in many quirkily attractive designs.
Though a lot of work is put behind the creation of every designs, we try even harder to make the design look simple and accessible. Our firm is known for its effortlessly quirky and smartly-designed products.

OUR STYLE:
The phenomenon of living life to the fullest demands an abundant amount of humor and with every design we try to put a smile on the face of not only the person who wears it but also anyone who sees it. The Funny T-Shirts available in our website and our retail stores are one of a kind. Along with Men’s T-Shirts and Women’s T-Shirts, every other products like Phone cases, coasters are topped with humor and quirkiness.
Our phone cases are inspired from our favorite and classy movies and its characters, but we work on giving it our touch which adds a bit of naughty quirkiness to it and thereby making the phone case more attractive. The mobile covers have various themes ranging from superheroes, movies, TV series to quotes, dialogues and funny illustrations.
Since our major motto is to bring Pop Culture in, we have a keen eye on the major trends around the world. Everything that is the talk of the day, everything that grabs the attention of the general public, everything that grabs the attention of every meme creator, grabs our interest too. Be it politics or a recently released flop movie, be it a Hollywood TV series or just a teaser of a Thalaivar movie, we scrutinize everything and strive constantly to keep up with the trends. Think of the latest trend and the next second, it’s a Fully Filmy Pop Culture T-Shirt.
Though humor is a common ingredient in everything we serve, there is one thing which forms the major ingredient of everything and that is the obsession we have for cinema.

OUR MERCHANDISE:
This love we have for cinema, and this love which obviously gets reflected in all our T-Shirt designs and other products, fetched us the opportunity to be the official merchandising partner for a lot of big, successful movies in Kollywood.
Our Kaala Merchandise was a big success, especially the Kaala T-Shirt. Apart from Kaala we have been the merchandising partners for movies like Thupparivaalan, 2.0, Sarvam Thaala Mayam, Vada Chennai, Chennai 600028 II, Naanum Rowdy Thaan, U-Turn, Maari, Maari 2, Meyyaadha Maan and many more.
Apart from Kollywood, we have also created certain graphic T-Shirt designs and products that act as our tribute to other industries, as well. We have cool T-shirts for Bollywood and many other T-Shirt designs that glorify the greatest in the Bollywood Industry.

OUR TEAM:
Our team is a band of weirdos, each of them so efficiently skilled and unique. Fortunately all of them here have a voice of their own and we never hesitate to share our opinions, no matter how stupid or senseless the opinion sounds.
The one common fact everyone agrees with is the huge amount of good vibes and the evident bliss that constantly prevails within our workplace. The presence of hierarchy is what makes someone feel that they are in a pressuring workplace, but our office has been and will always stay opaque to hierarchy and personal ego. So almost all the time, it feels like a bunch of buddies working on something.
Each and every creation of us has literally everyone's hand on it. Be it the T-Shirt design or the advertising post or a product description, everything is born out of a lot of casual brainstorming, where the craziest of ideas are thrown in, mocked at, discussed with and finalized.
A day at Fully Filmy feels like a hang out with your besties, gossiping and having conversations which seem to be pointless, but at the end of everyday you feel contented, the sort of contentment you feel after attaining something creative.

OUR FANS:
With persistent hard work and passion, we have found a place in the hearts of lakhs of happy customers and built a constant demand for our funky T-Shirts, cool phone cases and other similar products. There has always been immense appreciation for our funny t-shirts which are quirky and creative in its own way.
With designer t-shirts, hoodies, crop tops, mobile covers, coffee mugs, posters, notebooks and many more awesome products inspired by your favorite movies, stars and characters, Fully Filmy has turned into a lifestyle for any movie-crazy youth. After establishing themselves as a successful online store, Fully Filmy started expanding into the Retail sector and launched their first ever store in August 2016.
In a short span of 3 years, Fully Filmy has launched 5 retail outlets across Chennai. Whether it's Rajinikanth, Kamal Haasan, Thala, Thalapathy or even Spielberg and Nolan, you'll find them all only at Fully Filmy.
Grab your favorite t-shirts and other accessories from Fully Filmy and fall in love with movies... all over again!