A four-page article, it’s worth a read, even if you only get to through the first page. Here’s an excerpt:

"If a person is having a problem in life, someone who is 42 might not know where to go – ‘Do I need acupuncture, do I need a new haircut, do I need to read Suze Orman?’ said Casey Greenfield, 32, a writer in Los Angeles, referring to the personal-finance guru. ‘Someone my age will be like, ‘Do I need to switch from Paxil to Prozac?’

"’My initial experience with physicians who are supposed to be experts in the field was disappointing,’ Rich said. ‘So I concluded I can do things better than they can.’"