Auteur : Jean-Noël Kapfererla langue : enÉditeur: Kogan Page PublishersDate de sortie : 2012-09-03
The Luxury Strategy, written by two world experts on the subject, provides the first rigorous blueprint for the effective management of luxury brands and companies at the highest level. It rationalizes those business models that have achieved profitability and unveils the original methods that were used to transform small family businesses such as Ferrari, Louis Vuitton, Cartier, Chanel, Armani, Gucci, and Ralph Lauren into profitable global brands. By defining the differences between premium and luxury brands and products, analysing the nature of true luxury brands and turning established marketing 'rules' upside down, it has established itself as the definitive work on the essence of a luxury brand strategy. This fully revised second edition of The Luxury Strategy explores the diversity of meanings of 'luxury' across different markets. It also now includes a section on marketing and selling luxury goods online and the impact of social networks and digital developments, cementing its position as the authority on luxury strategy.

Auteur : Ivo Blomla langue : enÉditeur: Amsterdam University PressDate de sortie : 2000
The Netherlands Film Museum's Desmet Collection contains the estate of Dutch cinema owner and film distributor Jean Desmet (1875-1956): almost nine hundred European and American films of all genres, a collection of publicity material, and a massive business archive. These three sources form the basis of this book, the first comprehensive reconstruction of Desmet's career. From his nomadic beginnings as a traveling showman to his successful switch to permanent cinema operation and film distribution, Blom shows how Desmet's fortunes encapsulated a series of structural changes within the new culture of the cinema.

Auteur : Peter Josyphla langue : enÉditeur: Scarecrow PressDate de sortie : 2010-07-08
Regarded by many as one of America's finest-living writers, Cormac McCarthy has produced some of the most compelling novels of the last 40 years. Through the increasing number of cinematic adaptations of his work, including the Oscar-winning No Country for Old Men, and the Pulitzer Prize for The Road, McCarthy is entering the mainstream of cultural consciousness, both in the United States and abroad. In Adventures in Reading Cormac McCarthy, Peter Josyph considers, at length, the author's two masterworks Blood Meridian and Suttree, as well as the novel and film of All the Pretty Horses, McCarthy's play The Stonemason, and his film The Gardener's Son. The book also includes extended conversations with critic Harold Bloom about Blood Meridian; novelist and poet Robert Morgan about The Gardener's Son; critic Rick Wallach about Blood Meridian; and Oscar-winning screenwriter Ted Tally about his film adaptation of All the Pretty Horses. Drawing on multiple resources of an unconventional nature, this book examines McCarthy's work from original and sometimes provocative perspectives. Proposing a new notion of criticism, Adventures in Reading Cormac McCarthy will become a useful tool for critics, students, and general readers about one of the great literary talents of the day.

Auteur : M. Bergla langue : enÉditeur: SpringerDate de sortie : 2016-01-11
'Luxury in the 18th Century' explores the political, economic, moral and intellectual effects of the production and consumption of luxury goods, and provides a broadly-based account from a variety of perspectives, addressing key themes of economic debate, material culture, the principles of art and taste, luxury as 'female vice' and the exotic.

Auteur : Denis Diderotla langue : enÉditeur: Liberty FundDate de sortie : 2016
Often described as the culmination of the French Enlightenment, the Encyclopedie was collected not only to serve as a comprehensive reference work, but to "change the way men think" about every aspect of the human and natural worlds. In his celebrated "Preliminary Discourse" to the compilation, d'Alembert traced an entire history of modern philosophy and science designed to chart the way toward a sweeping Baconian project of improving the world through usable knowledge. This anthology is the first endeavor to bring together the most significant political writing from the entire twenty-million-word compendium. It includes eighty-one of the most original, controversial, and representative articles on political ideas, practices, and institutions, many translated into English for the first time. The articles cover such topics as the foundations of political order, the relationship between natural and civil liberty, the different types of constitutional regimes, the role of the state in economic and religious affairs, and the boundaries between manners, morals, and laws. In addition to Diderot's early and important articles "Political Authority," the "Citizen," and "Natural Right" and the substantial treatments of subjects such as the "Legislator" (by Saint-Lambert), "Representation" (by d'Holbach), "Population" (by Damilaville), and "Political Economy" (by Quesnay), the anthology will also introduce to many English-language readers the tireless figure of Chevalier Louis de Jaucourt (1704-80), who wrote about 18,000 articles, or about 25 percent of the Encyclopedie. Jaucourt's numerous articles on political topics did much to solidify the new political teachings of the natural-law tradition, the English Whig writers, the Huguenot diaspora, and particularly Montesquieu, whose Spirit of the Laws had appeared shortly before the first volume of the Encyclopedie itself. Henry C. Clark is a Visiting Professor in the Political Economy Project at Dartmouth College. He has written two books and numerous articles, mainly on the French and Scottish Enlightenments. Christine Dunn Henderson is a Senior Fellow at Liberty Fund.