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Digital Sydney

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Vibrant Magnetism There’s nowhere else quite like Sydney. Our city’s Australia vibrancy is magnetic – progressive, energising and alive with possibility, you can’t resist our diverse and welcoming city of opportunity.
Our brand is Sydney and internationally, Sydney is synonymous with Australia. Sydney is consistently ranked the Number 1 city in the world and incorporating it into our branding takes advantage of this tremendous appeal.
A Digital Sydney brand extension is now required to help foster, build and promote Sydney’s broad digital ecosystem.

Outras notas

Key message:
The one thing we want our audiences to believe when seeing the Digital Sydney visual identity:
BELIEVE that Sydney Australia is a global centre for the digital creative economy and houses world-class talent and businesses in Sydney Australia