Obviously, no advertiser wants their name linked with the worst
scandal in NCAA
history, and other advertisers are expected to follow.

But hold that thought: Several major advertisers have decided
that despite a damning report from a former FBI director
describing how coach Joe Paterno, president Graham Spanier,
athletic director Tim Curley, and vice president Gary Schultz
acted to cover up Sandusky's acts, they're still happy to be on
the Penn State bandwagon.

Pepsi spokeswoman Gina Anderson: "We are deeply
disturbed by the findings of the investigation and the conduct of
certain individuals at Penn State University, but will continue
to honor our longstanding contract as a campus beverage
provider," the statement said.

PNC spokesman Fred Solomon stood by a previous
statement: "[Our] ongoing engagement with the university signals
our support of the students and traditions of Penn State. ... We
believe that the university will learn from this experience and
become stronger."

Highmark spokesman Aaron Billger: "Highmark's
partnership with Penn State is about health and wellness. We do
have a sponsorship with the athletics program. While we routinely
evaluate all of our sponsorships, we plan to continue at this
time."