Setting the Standard in Media and Entertainment Research

The Extendable Lego Batman

With a feature film scheduled for 2017 Lego Batman is already generating interest among kids 6-12.

E-Score Character measures more than 3,800 characters and ranks the interest in seeing a character extended into other media. The graph below shows the percentages broken down into kids (aged 6-12) very interested and somewhat interested in seeing Lego Batman represented in each type of media.

Lego Batman has extendibility higher than the average video game characters. (All percentages show very interested + somewhat interested.)

A year ahead of the film’s release Lego Batman is already generating interest in many different media.