The ubiquity of smartphones and tablets with their much smaller screens continues to increase the use of video by companies to reach their prospects, customers, investors, influencers, and employees worldwide. If you’re looking for a crash course in video localization, this brief will help you catch up in seven fundamental areas: 1) determining the usefulness of a video for international markets; 2) vetting suppliers; 3) educating content creators; 4) creating a feedback process for adapting video content for local markets; 5) managing workflow; 6) defining quality; and 7) saving money. We also include a few tips and tricks for veteran multimedia localizers.