investor conference

The fact that modern smartphones still actually make voice calls may well come as a surprise to many users happy to use their mobile devices as pocket-sized computers. Carriers, on the other hand, seem content to keep the “phone” in smartphone. AT&T’s Randall Stephenson told an investor conference this week that he sees a time in which carriers offer up data-only options for subscribers — a time that may well come in the next two years or so. The CEO said he’d, “be surprised if, in the next 24 months, we don’t see people in the market place with data-only plans.” It’s hardly an announcement, but it certainly comes from a guy who knows a thing or two about where the industry is headed.

Digital Consigliere

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.