Featured projects

Google AdWords v3

User experience lead

bofa.com redesign

User experience lead

Bank of America wanted to improve new account sign-ups from its marketing site. I led redesigns of the bankofamerica.com home page, product marketing pages, and account application processes leading to a 60% increase in sales.

User experience lead

Boku payment redesign

Designer/programmer

Boku needed a payment flow that enabled rapid payments via mobile phone for consumers. They also wanted the flow to be simple for merchants to implement. I designed a streamlined payment workflow then built it using javascript.