Home Care in Nigeria

LONDON, March 22, 2016 /PRNewswire/ -- With an increasingly urban lifestyle and rising sophistication of consumers, there was strong demand for home care over the review period. Rising urbanisation and the increasing number of people with white collar jobs in urban areas resulted in consumers moving away from traditional methods of home care to more modern methods in Nigeria. Growth in urban homes drove demand for effective home care products, although the poor economy during 2015 stifled it somewhat, and meant the growth was weaker...

Euromonitor International's Home Care in Nigeria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Why buy this report?* Get a detailed picture of the Home Care market;* Pinpoint growth sectors and identify factors driving change;* Understand the competitive environment, the market's major players and leading brands;* Use five-year forecasts to assess how the market is predicted to develop.