Here at SpinWeb, we often hear clients saying "I'm not sure where to start when it comes to writing website copy."

Perhaps it brings horrible flashbacks of high school research papers—but wait! When you're trying to write content for your website, you need to embrace those dusty research paper writing skills. (Just when you thought it was safe to forget everything you learned in high school English class, it's all coming back to you now.)

You step into the cereal aisle of a grocery store and feel like giving up being a "breakfast person." You peek inside your incredibly crowded closet and decide to stay home in your pajamas rather than pick an outfit. You walk into a library and leave without a book.

An email interview is one of the simplest ways to get expert knowledge onto your blog.

You can stretch your content calendar and add more blog posts to your weekly schedule with this one technique. The more often you blog, the more traffic you'll get to your website. That is a fact backed by research data and our own personal experience. We've seen SpinWeb's traffic and leads increase over the years as we've ramped up our blogging from once a week, to twice a week, to our current five days a week schedule. More content is a key factor in this growth (note, I didn't say only factor). It works.

Yet we recognize how hard it is to consistently produce quality content. So, do yourself a favor and make it a little easier with an email interview.

But I am here to tell you that Dropbox is NOT one of those things to be scared of.

I only bring it up because I find that many people still feel some reluctance to use shared folders that we set up for them in Dropbox. At SpinWeb, we love it for many reasons and once you use it, you'll understand why it is so convenient and secure.

Because we've sung the praises of Dropbox many times in the past, I will put these links here to help give you another friendly nudge, just in case you're still nervous about using it.

Just about every modern website is built on a content management system. This allows website managers to edit content, embed images and video, publish articles, and manage data without the need to learn web programming.

There are literally hundreds of content management systems (or CMS for short) available today. Some are designed for small businesses, some for mid-sized organizations, and some for large enterprises.

It's important to understand how to choose the right CMS for your organization based on your specific needs. Smaller businesses or websites with simple needs are often a good match for WordPress, which is one of the most popular CMS platforms in the world. There are even large websites built on WordPress because they have the development support to maintain it.

At SpinWeb, we have expertise working with specific industries like financial services, health care, non-profit, professional services, government, and manufacturing. Because of this (and other reasons), we don't use WordPress. In our opinion, it's not the right fit.

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