Analytical CRM Software

VIRTUAL ENVIRONMENT:
This classroom examines tips for using social media to improve the customer experience, how e-commerce and content management systems contribute to a positive customer experience, advice on formulating an effective CEM strategy and CEM and social media analytics technology.

VIDEO:
NASCAR needed a way to view their customer experiences as a conversation to directly understand and track data about their organization and customer relationships. in this short video learn about the solution NASCAR chose to handle their big data analytics and discover why this option may have a place in your organization.

VIDEO:
In this short video learn how Tangerine Bank gained the ability to quickly test, build and deploy new applications -- delivering superior customer service by shaving 4 weeks off of a 6-week mobile app delivery cycle. Access now to start developing your own CRM application strategy.

VIDEO:
This brief video provides a window into applying predictive analytics to customer information. Find out how to deliver the best action to your front line so your audience will have the optimal customer experience.

WEBCAST:
Listening to customers today is a given. This Webinar will explain how companies can improve the customer experience, build loyalty, and deliver real business impact by acting on customer feedback. Attendees will also learn why it’s imperative to take action on the voice of the customer, the benefits of doing so, and the mechanisms that support it.

WEBCAST:
Join Rebecca Wormleighton, Product Marketing Manager, IBM, in this webcast as she artfully explains how to successfully leverage analytics across your customer service organization to build a customer focused enterprise.

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