Digital Consultancy Service for New Web Content Management System for West Kowloon Cultural District

Abstract

Provide a digital advisory service for the content management system for West Kowloon Cultural District

PROJECT BACKGROUND

With the opening of the new venues in the West Kowloon Cultural District, i.e. Xiqu Centre, Freespace, the Art Park and M+ in the coming years, it is required to develop a more robust and scalable Web Content Management System (WCMS) to cope with the operation and future development of the official website. A&A was responsible for identifying and researching for the solution, business priority and digital trend, selecting the suitable solution and vendor for the implementation for the WCMS.

BUSINESS OBJECTIVES

A&A provided West Kowloon Cultural District a professional digital advisory on selecting the appropriate WCMS platform and vendor and in charge of the tendering process.

SOLUTION/ TECHNOLOGIES

Step 1: Market Research

Desktop research on available WCMS

Digital trend market research

WCMS solutionscomparisons

Benchmarking Analysis of other competitors

Step 2: Requirement Analysis on Functional & Technical aspects

Stakeholders interview for over 30 colleagues across 4 departments to understand the pain points, use cases and requirements stakeholder , including CEO, top management, end-users and etc

Score card validation and prioritization for requirements

Step 3: Verification & Validation

Research on availability of service providers

Solution visit with local/ overseas service providers

Checking for client reference and solution implementation case

Thoroughly study selected option’s functions, features and capabilities – as well as strengths and weaknesses

Step 4: Recommendation & Tendering Process

Tendering process support (e.g. writing the tender pack document; prepare the full functional and non-functional specification; inviting the appropriate vendors)

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