About the Show

Best friends and award-nominated authors Clare C. Marshall and S. M. Beiko are here to talk creative entrepreneurship. But they don’t just talk–they do! After all, they are publishers, editors, book designers, web managers, writers, illustrators…yes, they have skills!

Each episode, they discuss the results of experiments and activities with their businesses–whether it’s testing the latest productivity hack, running a workshop, or writing a book in a month–and more! Listen, laugh, (and sing?!) with these two goofballs as they share their knowledge and grow their businesses. Turn your dreams into dollars every second Wednesday.

Sam and Clare discuss one of the hottest, most effective paid advertising methods on the market: Facebook ads! They test out boosted posts and targeted ads on their businesses over the course of four weeks and report their successes and failures. How do you deal with trolls? How do you budget for failure? How much money should you spend? What’s a pop-up tent, is it like Merlin’s bag in reverse? If Merlin ages backward, and the bag ages forward, will anyone still read this podcast description? Don’t just fire things into the night–heed our Facebook wisdom and you will be leagues ahead with your next promotion.