Excited about the release and not taking himself too seriously, Adam took to Instagram to share the news alongside the cover of the calendar, saying: "It’s here ✌️ So if you want to buy your Mam a useful Christmas present this year, have something for the dart board at Christmas or just draw dicks on me in your staff room grab yours by the link in my story and on Amazon!"

Joining in on the fan comments to banter the star, his close pal and fellow Love Island contestant Charlie Brake stepped in, posting an aubergine emoji to mock the size of his bulge in the snaps.

Former TOWIE star Mario Falcone also joined in on the mocking, saying: "Sod my mum I will take one for me 🔥."

Adam shot to fame on this year's series of Love Island, where he was labelled a womaniser for coupling up with Kendall Rae Knight, Rosie Williams and Zara McDermott- before finally leaving the villa following Zara's departure.