Jaguar's design director Ian Callum said it was a "tremendous honour". He went on: "I feel very proud of everyone at Jaguar responsible for their contribution to the success of this car."

So far this year more than 2,000 UK customers have bought a new XK and already UK dealers have taken over 800 advance orders for the supercharged XKR, which only just reached showrooms at the end of November.

Globally, Jaguar has already sold over 10,000 XKs since its launch.

And Land Rover was also honoured in the SUV section for its Land Rover Freelander 2.