Nike: World Cup 2014

For the World Cup 2014, Nike wanted to inspire Brazilian youth during and after the games. The first spot features one of the most famous quotes from legendary Formula 1 driver Ayrton Senna. The film ran during the break time of the opening game.

You play, you win, you loose, but your greatest stage is your next game. The second film was launched after the final whistle of the World Cup 2014, featuring athletes on their journey to Rio 2016.