Turkish Delight

A New Line Inspired by the Stones

When it comes to your quest for immortality, you’ve always followed a simple rule: do whatever
Keith Richards does.

And sure, that’s taken you to some dark places (waking up in Tangier wearing nothing more than a skull
ring and with the cops knocking on your door).

But every once in a while, it’s landed you some, shall we say, good stuff. You know, like a new
shirt...

Introducing Umit Benan, a new line inspired by a little rock group from London called the Rolling
Stones, available online now.

Think of this as your chance to adopt the look of a rock-and-roll icon without having to go through five
decades of dealing with Mick Jagger.

Your tailor for this journey: Turkish designer Umit Benan. The man cut his teeth under Marc Jacobs, and
despite being his third collection (previous thematic inspirations included such bastions of the runway as
Cuban drug dealers and taxi drivers), it’s his first to come stateside.

Here you’ll find cashmere hoodies and flannel blazers, the kinds of things you’d wear while laying down
a track on your greatest hits, or during a night of cigars, scotch and reminiscing about packing stadiums
(well, high school stadiums. But still). For some of the items—like a Mick-worthy knee-length leather
coat—it might help to have released a couple cash-grab albums (we’re looking at you, Bridges to
Babylon).

But when it’s finally time to make that comeback, you’ll want to do so in a pair of... tapered striped
sweatpants.