self-employment - starting a business

So you want to venture into starting a new business? Choose an area in which you are passionate and uniquely skilled, and begin your journey.

Begin by researching the various businesses exhibiting at the Expat Expo in Geneva, the Leman International Fair in Lausanne and others in Switzerland. The expat market is a relatively new niche, and a potentially prosperous one.

Study how and why these exhibitors entered this market sector and gauge their success. If possible, interview a few of the organizations to better understand the process. The exhibitors offer important goods and services to the English speaking community such as day-care, healthcare, dentist, legal and accounting services, professional image consultants, religious organizations, bookstores, home and garden, travel and leisure and more.

AngloInfo, the English language online business directory for Geneva, is another excellent resource for the preliminary research stage. The directory lists a lot that Geneva has to offer, and will give you a better idea of the competition in your line of business.

You may find opportunities for networking at social clubs, sports clubs, theatre groups, and more.