Meltwater Announced as Platinum Sponsor of 2016 PRSA International
Conference

THOUGHT LEADERS FROM NOTRE DAME, BUTLER, AND VALPARAISO UNIVERSITIES,
AS WELL AS DESTINATION CLEVELAND JOIN PLATINUM SPONSOR MELTWATER AT
INTERNATIONAL PUBLIC RELATIONS CONFERENCE

October 12, 2016 01:33 PM Eastern Daylight Time

INDIANAPOLIS--(BUSINESS WIRE)--Global media intelligence leader Meltwater will be joined by executives
and thought leaders from some of the nation’s most respected
organizations on the stage at the Public Relations Society of America
International Conference in Indianapolis. Meltwater is the platinum
sponsor of the 2016 conference.

The speakers include Corinne Allie, senior interactive media manager for
Destination Cleveland, the tourism board that organized both the 2016
NBA finals and 2016 RNC convention. Her presentation, “Driving Community
Engagement: The Power of Listening” will reveal social media’s impact on
brand positioning throughout large-scale events.

Also speaking on behalf of Meltwater will be Michael Kaltenmark,
director of external relations at Butler University, Kristen Knoerzer,
associate director of marketing and communications at Valparaiso
University, and Sue Lister, director of media relations at University of
Notre Dame. Their panel, “Be Honest: What Grade Would You Give Your PR
Strategy?” focuses on engaging with specific audiences and turn a
campaign into an extension of a brand, not merely a reflection of it.

“We are very proud to partner with thought leaders who represent leading
organizations across different industries, and whose initiatives
represent the future of social engagement and communications,” said
Johnny Vance, Director of Strategic Programs, Americas at Meltwater. “We
are also proud to support our partners at the PRSA for their Annual
International Conference, and the speakers we’ve been privileged to
invite will bring real-world anecdotes and experiences from the field
that will be both insightful and practical. We’re sure these sessions
will contribute to this great Conference.”

The 2016 PRSA International Conference takes place in Indianapolis from
October 23-25, 2016. For more information about the conference, the
schedule, and registration details, please click here.

About Meltwater

Meltwater
helps companies make better, more informed business decisions based on
insights from the outside. More than 25,000 companies use the Meltwater
media intelligence platform to stay on top of billions of online
conversations, extract relevant insights, and use them to strategically
manage their brand and stay ahead of their competition. With over 50
offices located on six continents, Meltwater is dedicated to personal,
global service built on local expertise.