Is the Apple iWeb platform search engine optimization friendly?

Question: What about – Question: What about iWeb sites? http://www.apple.com/ilife/iweb/

Answer: There are many platforms for creating website, of which iWeb by Apple is one. Here’s the deal: Google doesn’t care HOW you create a website. What it DOES care about is what is the HTML output. Does it have keyword heavy SEO-friendly content? Are the keywords woven into the HTML fabric / tags correctly? If so, you will do much better. If not, not.

Google doesn’t care about that platform; it cares about the output. That said, then what you do is REVERSE ENGINEER from SEO-friendly content back up to your generator (iWeb) and figure out how to optimize it, so that it generates the best content. For example, often the H1 / H2 tag is NOT used by the generator, but with a little tweaking, you can (and should) get it to output content using the H1 / H2 tag. That family is very SEO friendly.

About
Jason McDonald, Ph.D

Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.