Press Releases

Brilliantly and beautifully conceptualised, the new FreshKon® Alluring Eyes 1-DAY cosmetic contact lens are the easiest way to natural looking, healthy and alluring eyes. The lenses give a defined outline to the iris for an instant bigger, brighter eyes effect. Wear a fresh pair of lenses every day for 365 Bigger, Brighter Days!

When it comes to contact lenses, dynamic working mum Alicia Ng needs a comfortable pair that is versatile enough to handle her busy schedule, whether she is preparing for a Zumba Fitness class or a meeting with clients who consult with her on image and grooming. The certified group fitness instructor and registered People's Association (PA) trainer empowers her students' lives with Cardio Dance, Cardio Combat and Zumba Fitness classes.

I'm a busy working mum so I need lenses that are healthy, fuss-free and comfortable enough to wear throughout the day - whether I'm seeing the kids off to school, teaching a cardio combat class or giving a corporate client styling tips.

Being a woman, naturally I want to feel attractive, special and alluring. I'm health- conscious, so wearing a daily beauty lens is my choice.

One might find Clara Heng familiar; the English and Mandarin bilingual has hosted, modelled, sung and acted in TV dramas and commercials as well as short films and movies since the tender age of 14. Clara has been engaged by brands and companies such as Daikin, Pizza Hut, Clinique, the Presto Group of Companies, L'OREAL, The Singapore Flyer, and Singapore Tourism Board to model and act for a variety of communications materials, from corporate videos, print and TV advertisements to magazine editorials. She is featured in Taxi Taxi, a movie directed by Kelvin Sng that has recently premiered in January 2013 and is set to launch an online concierge and handyman business at the end of this year.

Comfort and styles are important to Clara on and off the camera, I always want my eyes to be big and bright on camera but they have to be natural-looking too. I need high prescription lenses that give me great vision but are also comfortable enough to wear all day long on set filming under strong lights.

Evon Tan is a fashion designer and businesswoman who derive inspiration for her collections from her travels to the fashion capitals of the world such as London, Paris and Milan. Fresh from studies in Chemical Engineering in an Australian university in Melbourne, Evon decided to dive straight into establishing a garment export company and discovered that she enjoyed working with fabric mills and overseeing the production of her designs.

She says, I design simple but chic clothing for elegant, modern women who want smart practical clothes with timeless, classic lines that will take them effortlessly from a tough boardroom meeting to a glamorous cocktail party. So when I was introduced to the new FreshKon® Alluring Eyes 1-DAY lenses, I naturally found them appealing and wanted to try them even though cosmetic lens are new to me.

National University undergraduate Max Lin is not only a lover of outdoor sports such as rugby and soccer; he is also an avid bodybuilder and a model for local boutique labels. The third year major in Finance has been interested in building up his physique since he was 12 and has since won many awards. In 2011 he won the under 65kg category in the Singapore National Bodybuilding Competition and in 2012 he won the prize for the Physique Category in the same competition. Being a first-time wearer of contact lenses, comfort and practicality are his main concerns.

I've never bothered with vision correction for my mild myopic condition. Hence, the need for contact lenses was never a consideration until I was introduced to the new FreshKon® Alluring Eyes 1-DAY. Having a pair of bright, engaging eyes, which communicate sincerity and confidence, is enough motivation for any guy to wear contact lenses.

FreshKon Celebrates International Women's Day 2010 with FreshKon Mosaic Beauty Campaign in search for Singapore's FreshKon Mosaic Muse Women who lead beautiful lives will be invited to a FreshKon Mosaic Beauty Workshop at Sephora Singapore, 2nd February 2010 – In conjunction with International Women's Day 2010, FreshKon launches its FreshKon Mosaic Beauty Campaign initiative in search for the FreshKon Mosaic Muse – a woman who embodies beauty through her lifestyle and personality. Women who have inspiring lifestyles will be invited to participate in a FreshKon Mosaic Beauty Workshop at Sephora at ION Orchard on 25th March 2010.

FreshKon will select a winner from amongst the forty women participating in the FreshKon Mosaic Beauty Workshop. The selected FreshKon Mosaic Muse will receive a $1,000 cash prize and one year's free supply of FreshKon Mosaic cosmetic contact lenses. Women who exemplify the FreshKon Mosaic Muse personality should lead inspiring lifestyles where they are deeply committed and passionate towards a hobby, social cause or an inspiring career.