Case Studies

Hear what Crayon customers have to say about how they leverage the market intelligence platform to get a competitive edge.

"Crayon makes our team more scalable. Given limited time and resources, Crayon enables us to leverage larger scale intelligence and cut through the noise other tools have presented. Crayon also finds additional intelligence we never would have found before."

- Rob Bois, Senior Director of Product Marketing at Fuze

“By staying on top of the competitors, we’ve been able to arm our sales team with actionable insights that they can act on immediately. As a result of Crayon, our win rate against our top five biggest competitors has improved by 54%.”

- Jake Godgart, Senior Manager of Product Marketing at Upserve

"I always have Crayon running in the background, providing me with constant competitive updates that I can reference at any moment...Our competitive win rates have increased as much as 59% since rolling out Crayon Battlecards.”

- Michael Greene, Product Marketing Manager at Klaviyo

“Crayon allows us to spend our time being strategic rather than consuming our time with tactical research... We save 32 hours per month by using the Crayon platform. That translates to a savings of $25,000 or more every year based on the efficiency gains alone."

"Crayon gives us every type of intel we need to gain a competitive edge across our efforts. There's something for every stakeholder - from content to positioning to news and more - everything we need to drive marketing decisions."

- Dominic Litten, Chief Marketing Officer at Budget Dumpster

"Crayon is a must-have for understanding where we are as a business and where we can go. Without Crayon, we wouldn’t have the deep grasp of our industry and competitors down to the details of their marketing investments."

- Jill Perney, Marketing Operations Coordinator at AmeriFirst

"Crayon is 10x better than hiring two people to do competitive intelligence. In fact, even if you hired a team, there’s no way a person could find this level of broad intel, at scale, in real-time."

- VP Marketing at a Construction Software Company

“Nobody is leveraging digital intelligence like Crayon is. The Crayon platform can track any subtle change in messaging or a page going up or down on a competitor's website and a whole lot more - intelligence that is critical to inform product, sales, and marketing activities."

- Market Intelligence Manager at a Global E-Learning Company

Used by Leading Companies Across Industries

Learn how you can track, analyze, and act on deep market intelligence with Crayon