MEET THE TEAM

We like hard problems. Like, building a system that helps sales people sell.

We are entrepreneurs with roots in sales, marketing, product and technology. We relentlessly focus on building products that help B2B companies build effective, aligned teams that sell to smarter, more demanding buyers. Our founders saw the digital marketing transformation change how B2B buyers buy from start-ups in web content management, ecommerce and data management. Now, we are helping B2B companies retool how their sales teams qualify and pursue complex sales in an account-based context. Building on the most ubiquitous sales platform, Salesforce.com, we’ve created buyer-aware products that harvest and use the digital signals generated through interactions with people and websites to create a picture of the Buyers Journey for the seller, so they can sell smarter and get better results.