How to Create Websites Optimized for Mobile

Mobile Internet is on the rise all over the world. Many commentators have predicted that mobile search will overtake desktop by 2015 and in some countries, including China and India , this is already the case. If you're not tapping into this market on the move you're missing out. And the "expectation gap" for mobile performance is also growing quickly, with mobile users expecting faster load times and sites optimized for handheld devices. A survey by mobile and web performance management firm Keynote Systems Inc. found that 64 percent of smartphone users in the U.S. wanted a site to load within four seconds, with 16 percent of respondents saying they would not return or wait for a site to load if it takes too long. After loading times, non-optimized sites were the second biggest gripe. Clearly it's not always enough to have a single website that can be accessed from mobile...