Visitors to Palais de Tokyo will have the opportunity to observe Riedel’s transformation of sounds into text first hand; the noise created by visitors to the museum will be converted and projected as text into the Absolut art bar installation.

Absolut was the first spirit brand to forge close ties with art and artists, and we continue this legacy by constantly working with ground-breaking artists. By introducing the Absolut Art Award, Absolut has a new platform on which we are able to create fascinating synergies with amazing artists and writers.

Together with Absolut, Caravan, a United Arab Emirate baset artist collective, presented an Absolut Art bar Installation at the 2014 ARt Dubai. The site-specific, large-scale art installation created by Caravan, named A Grain of Sand, was a unique bar and lounge on the Fort Island in the heart of the art fair.

Now that Art Basel in Hong Kong has ended its second edition, the next question is this: what happens next? Of course, this is not about what gallerist Rhona Hoffman noted during the fair’s public days, that: “the art fair continues for weeks afterwards.” Rather, this is about what happens to Hong Kong’s art scene now that Art Basel has cemented its place here.

Another night at Nadim Abbas’s Absolut Art Bar, “Apocalypse Postponed”: a cyberpunk bunker located on the 17th floor of the newly-opened Soundwill Plaza II–Midtown located in Causeway Bay, a notoriously dense and overpopulated section of Hong Kong.

This year’s iteration of Art Basel, the world’s preeminent art fair, was as clamorous as ever with 285 galleries from 34 countries offering modern and contemporary artworks to international collectors.

The Andy Warhol Art Exchange is exactly what the title might lead one to think. Participants can exchange their own pre existing art works with other users all over the globe, or create a new piece on the site itself.

For anyone who grew up outside of New York – and spent their youth idealizing its culture – likely spent a good amount of time idealizing the bars, restaurants and coffee shops where this culture was born. Places where artists and musicians met to seek refuge from the hardships of the glamorous, unforgiving city, forming the breeding ground for its enchanting cultural mythology.

If you live in New York, you have seen Frankie Sharp, or his work. You may not have seen him, though his face has been ubiquitous in local press over the past year and change. And why not? At this moment, he is one of the only people not just propping up, but nurturing New York nightlife, and driving It forward.

Absolut presents the premiering music video featuring Zedd. We collaborated with cutting edge artists to inject creativity into nightlife through a series of artistic experiences that raised the bar of what to expect from a night out.