On Our Radar: Making a Buck Off the Royal Baby

The news is barely a day old, yet some businesses are already profiting from the revelation that Prince William and Kate Middleton are expecting a baby, according to Bloomberg Businessweek. –Leslie Kwoh

Does tracking corporate jet use count as insider trading? Probably not, according to CNBC‘sJohn Carney, who points out that flight information is a matter of public record. But that’s not to say careful observers won’t learn a thing or two by tracking where a company’s executives are flying for meetings. –Leslie Kwoh (See some of WSJ’s recent corporate-jet coverage here, here and here.)

To hear career coaches tell it, we all need a personal brand to sell to our next employer or even our next hot date. But unless you’re a narcissist, you probably find self-promotion an odious task. Productivity website 99uoffers a few tips for getting psyched to market your talents. — Lauren Weber

Harvard Business Reviewoffers a “three day rule” for to-do lists. If an item has been on the list for more than three days, do it immediately, schedule it or take it off the list. — Rachel Emma Silverman

And finally…

Looking to shower your colleagues with homemade holiday gifts? Load up on expensive jewelry for family? You may want to think again, according to this WSJ story on the science of gifting. –Melissa Korn

About At Work

Written and edited by The Wall Street Journal’s Management & Careers group, At Work covers life on the job, from getting ahead to managing staff to finding passion and purpose in the office. Tips, questions? email us.