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My keyword ranking are average on Yahoo and Bing, but in Google they are nowhere close to the rankings I have in Yahoo/Bing.

I understand Google is a little more strict, but the difference is too much. Is there a reason Google might be penalizing my website and I wouldn't know about it. Is there a way to check. What do you guys recommend.

3 Responses

Bing/Yahoo use a given set of unpublished standards and algorithms to rank sites, and Google is a separate, private company which uses their own standards. At times a site might rank #1 on one search engine and not make it to the top 50 on the other search engine. There are a wide variety of reasons for the differences.

If you can share the keyword phrase involved along with the page you are trying to rank, we can examine the page and determine if there are any obvious factors involved which can affect the rankings.

One item I will share is Bing/Yahoo indexes a lot fewer pages then Google, so there is substantially less competition. All things being equal, an indexed page should rank higher in Bing/Yahoo then in Google.

I always rank much much better in Bing, but i cant be because gogole is more strick, as someone still has to file the top positions. I agree that if the index is smaller can be an answer, but then again, whats missing would be the crap that would not be ranking at the top anyhow. Others have stated that they cant rank in Bing so i have been thinking along the lines that different tyoes of SEO rank better in different SE's. I cater for small business and dont do a lot in link building or social media. I do get my sites technical perfect. i believe that Bing likes a sites that crawls without errors, i use the Microsoft SEO toolkit and make sure i get a perfect score on it. Microsoft have stated that the toolkit finds the same violations as bing does so there is some evidence behind my thinking. It aslso seems to me that Bing gives the smaller sites a better go.

I have the same opinion and expreience as Ryan does. I usually have higher rankings in yahoo and bing than i do have in google. Read the Art of Seo (an e book) about optimisation for different searvh engines. It is quite long but it definately woths reading

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