Aereo Now Files For Bankruptcy A few months after a decision by Supreme Court shattered the business model of Aero, the company which provides televisions shows online, has now filed for bankruptcy. “The U.S. Supreme Court decision effecti... Read more

Amazon Softens Denials about Ad-Supported Video Amazon is now reported to be a few inches closer to ad-supporting streaming video services. Earlier in the year, a report by Wall Street Journal showed that the e-commerce giant was preparing to la... Read more

Is Digital ad a Bubble? ION Media Networks Seem to Think so Online Video advertising seems to be gaining significant ground in 2014, but is that true? Some industry players, as well as analysts think that the industry is experiencing what they c... Read more

Infamous Patent Troll that Tried to Control Nearly All Online Video ads Finally Fails In the technology world, patent trolls do not settle for small victories. What they do is that they tend to go big, with the notion that their one vague patent... Read more

Advertising Growth on New Digital TV Channels Could Disappoint, Warns Fitch Fitch rating now shows that revenue from advertising is likely to go into the digital television channels, slowly than it was expected. Incumbent TV operators that offer... Read more

Online Video Ads Receive Boost from Online Shopping In a bid to boost online video ads, online shopping is being embraced. It is said that one minute of a video is equivalent to 1.8 million words (which could take close to 150 days of constant w... Read more

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