Overview: PPC is an abbreviation for pay per click in Internet
terminology. PPC Services simply means a kind of advertising model in which the
user pays advertisers for click-through to their website. These advertisements are
based on keywords or themes and payment of this system is solely based on the qualifying
click-through.

We understand how to get success in Pay Per Click (PPC Advertising). It totally
depends on applying search engine specific principles and techniques. Our PPC management
services impart complete focuses on the entire major search engines; we have formulated
individual procedural guidelines for undertaking PPC advertising in Google, Yahoo
and MSN.

Some prominent websites attract significant Internet traffic to their websites every
day. This proves to be an ideal location for advertisers to advertise their products
or product related websites. These advertisements are generally in the form of long
rectangular shaped box on top of the web page. Pay per Click Services are attractive
and contain interactive advertisements. Individuals may be able to gain more information
about products or services after clicking on that particular ad.

Users or Internet surfers need to click on these ads reflected on panels of the
original page. They are then redirected to their personal advertising website where
in-depth information about the products or services is provided. Payments for PPC
India are often in the form of payment per click format.

Some search engines determine the ranking of their sponsored search results on basis
of pay per click amount agreed by advertisers. Highest bidder more often gets the
highest ranking in such search engines. The affiliate commissions and ad sales set
the amount that needs to be paid for each promotional link. It's a kind of Google
Adwords PPC pricing model in which the advertiser is assured that their ads appear
in the top results listings for the specified search engines.

PPC service methodology

We offer Pay Per Click (PPC) advertising and consulting services as part of our
comprehensive Search Engine marketing & optimization services. Having our operations
center in India, we offer great cost advantage as compared other PPC management
companies and consultant firms to US & UK markets. We are a Google Adwords Certified
Company with expertise in PPC management.

Being a leading PPC management firm in India, Before starting the PPC campaign we
do intensive study of client website, product and/or service, business nature. We
at Mosaic Services, with our experience in PPC services would help you achieve maximum
ROI for your PPC campaign to start driving qualified prospects to your website.
While selecting keywords for camping we always think like an end user in need of
certain product. Our keyword research is based on following parameters that is less
competitive keywords research, Long tailed keyword research, High Traffic Keyword
Research, Geographical Keyword Research, Low and high Bid value keywords, Low &
high competition keywords.