The Wall Street Journal, December 2016

Serial entrepreneur Naficy founded Minted in 2007. Little did she realize that she'd spend a decade building a lust-worthy design engine. Every week, Minted gets thousands of designs; to date, millions of consumers have voted on them.

Inc., October 2018

TODAY, June 2017

Mariam Naficy shares her entrepreneurial journey, from starting Eve.com in the late 1990s with her friend in her apartment to growing her second company, Minted, into the largest design crowdsourcing platform on the Internet.

NPR, June 2018

NOVEMBER 2017

Minted, the marketplace of independent artists, today announces the launch of Photo-Op, the first ever on-demand, in-home, affordable portrait photography service. With the touch of a button, anyone can organize a photo shoot at the time and location of their choosing, and work with Minted photo retouchers and stylists to incorporate their new photos into the perfect holiday card. Starting at $100, customers can book a 30-minute in-person session with one of Minted's independent portrait photographers, at home or at a location of their choice. Inspired by the growing on-demand lifestyle and the service-assisted shopping that customers crave, Photo-Op is a complete departure from booking a service with a traditional photo studio.

MARCH 2017

Minted, the global marketplace of independent artists, today announced the launch of the Minted 50, a series of 50 creative projects produced on 50 consecutive days by 50 artists and creatives. Celebrating creativity in the everyday, each project will be spontaneous and completed within the course of one day. At the end of 50 days, all of the projects will be exhibited at the gallery of Van’s General Store in New York City, and auctioned off to benefit RxArt, a nonprofit organization whose mission is to help children heal through the extraordinary power of visual art.

DECEMBER 2016

Minted, an online design marketplace that connects consumers with independent artists, today released findings that the presidential election has noticeably impacted the types of holiday cards consumers are sending this year.
Minted takes a data-driven approach to designing products and identifying consumer trends. The company crowdsources stationery, art, and home decor from 10,000 independent artists through monthly competitions and analyzes millions of consumer votes using proprietary algorithms to determine which products to sell.

JULY 2016

Pottery Barn Kids and PBteen, members of the Williams-Sonoma, Inc. portfolio of brands, in partnership with Minted, the design marketplace that connects consumers with the world’s best artists, today launched a new product collaboration featuring wall art created by Minted’s community of independent artists designed for nursery, kid and teen rooms.
The winning artwork, available today at Pottery Barn Kids and PBteen is the result of the “Minted x Pottery Barn Kids x PBteen Wall Art Challenge” that launched February 2016. More than 7,300 works of art were submitted by artists around the globe through Minted's unique crowdsourcing platform, resulting in 55 winning pieces to be sold at Pottery Barn Kids and PBteen.

MAY 2016

Minted, the global marketplace of independent artists known for the quality of its curated designs, today opened its first brick-and-mortar store, Minted Local. Minted Local celebrates and brings to life the company's mission to enable the creative independence of consumers and artists alike. The pop-up, located at 222 Grant Avenue in San Francisco’s Union Square shopping district, will be open through October 2016 and feature art, home goods, and stationery from Minted’s community of independent artists and designers, with a strong focus on the work of regional California artists, including original art and one-of-a-kind decorative items for the first time in Minted’s history.

MAY 2016

Minted Wholesale enables small boutiques and large retailers, alike, to sell stationery, art, and home decor designed by Minted’s community of thousands of independent artists. All products are manufactured by Minted, which is known for its exacting quality standards, innovative product formats, and use of luxe materials.

MARCH 2016

Minted, the design marketplace that connects consumers with the world’s best independent artists, today announced its acquisition of Guildery, a destination site enabling designers and consumers to create and customize fabrics and home decor. Minted entered into the $100 billion home decor market in August 2015, with the introduction of Minted Home, which since the time of launch has grown from 40,000 to more than 80,000 unique SKUs. Minted’s community of independent artists around the world creates textile designs that Minted manufactures on-demand to produce high-quality pillows, curtains, table linens, lampshades, and more. The addition of Guildery marks Minted’s commitment to expanding its home decor business.

AUGUST 2015

Minted, the design marketplace that connects consumers with the world’s best artists, today announced its expansion into home decor with the launch of Minted Home. Minted serves the $100 billion home market differently than traditional retailers, sourcing textile designs from independent artists around the world and manufacturing them on-demand into high-quality pillows, curtains, table linens, and other home goods when consumers place orders. Minted Home is the third business for Minted, which already operates Minted Stationery and Minted Art.

JULY 2015

Minted, the design marketplace that connects consumers with the world’s best artists to make one-of-a-kind goods, today announced its first foray into the digital content business. Building on the success of its curated, crowd sourced business model, the company will begin enabling the creation and delivery of digital content through invitations and websites along with its physical goods – stationery and art. As part of this expanded offering, Minted has acquired Hitched Up, a Kansas City-based wedding websites provider, which will re-launch today under the Minted name and integrate with other relevant products.

OCTOBER 2014

Minted, the curated marketplace that connects consumers with the world's best designers, is building on the success of its stationery and art businesses and today announcing its expansion into textiles and a new storefront model. To support the growth of the business, Minted has raised $38 million in a round led by Norwest Venture Partners, with participation by Technology Crossover Ventures.

OCTOBER 2013

Minted announced today that it raised $41 million in its Series C financing, led by Technology Crossover Ventures. Allen & Company and existing investor Benchmark Capital both participated as investors in this round. Kevin and Julia Hartz, Co-Founders of Eventbrite, are among the angels who participated in the Series C round, joining Minted angels that include Marissa Mayer, Jeremy Stoppelman, and many others.

SEPTEMBER 2013

Minted’s exclusive process hand-presses real gold or silver foil onto photo cards, interweaving a shiny and luxurious foil design with the printed photograph. All of the designs will be offered in a choice of gold or silver foil and customers will also have a choice of a range of digital color palettes underneath the foil stamp.

MARCH 2013

Minted launched a range of luxurious new printing options for its wedding customers. Minted’s unique, indie designs are now available letterpressed and also on a paper the company is calling “Museum Board”, an unbendable paper made from fusing three sheets of paper together.

NOVEMBER 2012

Introducing Julep (http://www.minted.com/julep), a lifestyle blog dedicated to helping the busy, design-savvy woman create beauty all around her. Julep content is created by prominent lifestyle bloggers and Minted’s community of independent designers, artists, and stylists.

OCTOBER 2012

Introducing the first-of-its-kind, a line of chic party decor suites for holiday parties, birthdays, baby showers, and a variety of other occasions. Decor items are available as tastefully coordinated decor suites.

OCTOBER 2012

Printed on exclusive paper three times as thick as the company’s already luxurious signature paper, Minted’s Triple-Thick™ paper resembles museum board and is the first of its kind available for online orders of photo holiday cards and birth announcements.

AUGUST 2012

For the first time, Minted will offer nine die-cut shapes, including tag, wave scallop, scalloped circle, dotted scallop, classic frame, and curved frame. The exclusive shapes are available at Minted.com’s birth announcements store as an upgrade, starting at $2.48 per card.

MAY 2012

Minted, the global design community and e-commerce site, today launches its art prints business, the company's first major step beyond stationery in leveraging the talent of its community of independent designers. The unique, limited edition, accessibly priced artwork was unveiled at an intimate party hosted by CEO/Founder Mariam Naficy at her San Francisco home on Wednesday night.

MAY 2012

50 percent of the proceeds from May and December sales of Minted's children's and nursery art, and a portion of the proceeds for the remainder of the year, will benefit Every Mother Counts in support of its advocacy and mobilization campaign to increase support for maternal mortality reduction globally.

NOVEMBER 2011

Minted (www.minted.com), the global design community and e-commerce site, today announced that it has completed a $5.5 million Series B round of venture funding led by Peter Fenton of Benchmark Capital, with IDG Ventures and Menlo Ventures also participating. The new capital, which adds to Minted’s Series A funding from IDG in 2008, will be used to enhance recruiting efforts and to support growth opportunities, starting with new product lines.

OCTOBER 2010

Minted.com, the leading design community and stationery retailer, today named Niniane Wang its Chief Technology Officer. Wang, who previously led engineering teams at Google and Microsoft, will report to Founder &amp; CEO Mariam Naficy.

JULY 2010

JUNE 2010

Minted recruits three of the country's most renowned interior
designers - Martha Angus, Orlando Diaz-Azcuy, and Jay Jeffers - as
inspiration for and judges in their first-ever personal stationery
design challenge.

JULY 2009

Minted has announced the winners of its 2009 Holiday Photo Card Design Challenge, its biggest design competition yet. 651 designs were entered, 50,000 votes were cast, and over $8,000 was awarded in prizes.