SOCIAL MEDIA MARKETING

BUILDING A SOCIAL MEDIA STRATEGY

Who is your audience and what do you want your audience to do ?

Two seemingly simple questions, but coming up simple, well proven answers is not so simple. If we had a dollar for every time a potential client had said ‘everyone’ we’d be retired by now. Creating your strategy is the key to being successful in Social media, and posting content without a strategy is rarely successful in the long term.

We help you create your strategy, either with or without existing content, then build a framework around your business goals and build in key performance indicators for your social campaigns.

FACEBOOK MARKETING

There are 400 million Facebook users, making Facebook the third biggest country in the world, if it were a real country.

Facebook says its users spend on average 55 minutes a day on its platform and the average user has 130 friends.

Not too surprising then, with stats like this, that a well managed Facebook account can be an incredible source of new customers and one of the best communication channels to your new and existing clients and partners.

We help clients like you build a successful Facebook channel, create goals that have a real return on investment, ( not just the vanity metrics ) and create engaging and interactive content to build your brand through organic and paid posts.

SOCIAL MEDIA MANAGEMENT

For some creating regular engaging content is the stuff of nightmares. This is a distraction from their core business and they don’t have an in-house marketing team, or they are just not the creative types. Does this sound like you ? We take care of your social media schedule and create engaging posts on your behalf as well as interacting with your audience.

If you have a more mature account, we can audit your existing social channels and produce a solid improvement plan, that when followed will increase your performance indicators and bring a greater ROI.

Social media in Cambodia, is like nothing else in the world. We advise international businesses how to capture and engage a local audience using language and meaning that resonates with the Khmer culture.

SOCIAL MEDIA TRAINING

Social Media as with all online and digital marketing is a rapidly changing landscape. What worked yesterday may not work in a month’s time, and everyone needs to be a continuous learner to keep up with the pace of technology and user interaction.

We partner with clients to give you the latest trends, use cases and successes seen in the industry. You can adapt your own online marketing strategies accordingly without wasting time and expense, gaining ground on your competition.

We offer generic and tailor-made training for you and your team. From the very basics to making a step change in mature accounts that have hundreds of thousands of followers.

WHY DO YOU NEED SOCIAL MEDIA MARKETING ?

CONNECT WITH YOUR CUSTOMERS

There are over 3 billion internet users and 2 billion of them have social media accounts. These platforms have become the treasure trove for marketers and a means to interact directly with their customers and users, real-time.

PROMOTE YOUR BRAND VALUES

A social media presence makes it easier for customers to find you, and most of them will expect you to have regularly updated social media accounts. By connecting with your users you are more likely to build brand loyalty.

GAIN A COMPETITIVE ADVANTAGE

Well planned, well thought out campaigns can drive significant business opportunities. However don’t forget your competitors may be doing the same. With the right tools you can also gain valuable information on competitor brand and product mentions.

ROI – RETURN ON INVESTMENT

Social media is (mainly) free. It allows geo-targeting and demographic optimisation; where and who. Even paid social advertising is cheap by comparison to traditional methods, only a few cents per interaction in many cases.

HOW WE WORK

No matter where you are , total beginner or experienced but not getting the results you’d like, we can help. We follow a well proven framework of our own design to get you the results from social media. This can be organic growth, increasing engagement or simple and complex targeting through advertising. Facebook, Instagram, Twitter, or other social channels, we can help you understand why you are where you are and create a unique plan to achieve the results you desire.