Junior Ranger Activity Booklet

Client: National Park Service

Objective

With the goal of motivating youth to become conservation activists, the Klondike Gold Rush National Historical Park tasked CarrotNewYork with creating a program to get kids excited about environmental awareness through interaction with the National Park Service’s exhibits and natural resources.

Campaign

To coincide with the renovation of the Klondike Gold Rush National Historical Park museum, CNY reimagined the Junior Ranger Activity Booklet: an immersive learning experience for K-12 students visiting the park in person or online.

The new Junior Ranger Activity Booklet contains 15 interdisciplinary learning activities leveled and differentiated for a K-12 audience. Making cross-curricular connections between history, geography, archaeology, economics and more and adhering to best practices in sustainability education, activities are based on an interdisciplinary approach that connects math, science, ELA, and art.

The Activity Booklet leads park visitors on an adventure through the history of the park and the gold rush. Aspiring Junior Rangers earn badges by completing activities that teach the importance of cultural heritage and environmental preservation.

Results

The Junior Ranger Activity Booklet is the cornerstone of the Klondike Gold Rush National Historical Park’s Junior Ranger program. Activity booklets are provided year-round to all park visitors. The Junior Ranger Activity Booklet is also available online, allowing students to learn about conservation and environmental protection from anywhere in the world.