If you wish to tell a great story, you must first understand what it is or, more precisely, why it is.

Storyfinding® is a unique process that enables you to tap into your greatest resource: you. Storyfinding harnesses your curiosity and compassion to create game-changing narratives that provoke, persuade and empower. Storyfinding helps you craft character-based tales, for any endeavor, that are deeply personal and, almost magically, universal.