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New Yes putter launched

Published: 31 October 2007

YES! Golf, the leader in grooved putter technology, is adding a new mallet putter to its line-up for 2007 – the Valerie.

The C-Groove Valerie made its debut on the PGA Tour during the Players Championship, where the runner-up used a prototype and rolled in four straight birdies on the back nine of the final round to climb into second place.

"The Valerie putter, like all our putters, was designed with input from our Tour players," said Francis Ricci, President and CEO of YES! Golf worldwide. "We work closely with the Tour players on new product development to ensure each product has the Tour look and feel. Since the Players Championship, we have received many calls from golfers looking for the Valerie in golf shops. The putter is a classic mallet design, giving it a wide appeal among golfers of all ability levels."

The C-Groove Valerie putter is a face-balanced, double bend shafted mallet head style, constructed of 304 stainless steel with a head weight of 355 grams. It is a compact mallet design with a twist.

Valerie's unique shaft bend reveals more of the face, which combined with a single sight line in the back cavity, makes for extremely easy alignment of the putter face. Valerie comes standard at 2.5˚ loft and 72˚ lie with 2˚ flat or upright. It is available in 32"-37," and comes in right-hand only.