Experian Marketing Services

Create and deliver intelligent interactions, every time.

First and foremost the hardest part of marketing is
truly understanding your customer. Who are they? How do I find them? What’s
the best way to talk to them? When should I get in touch? And ultimately what are
they interested in?

By treating every customer as an individual you can
establish a 1-2-1 relationship and really connect.

Combine people-based marketing and data-informed decision
making to build this understanding and engage with your customers on their terms.

Intelligence Management

Interaction Management

Helping you to deliver more for your customers

Virgin Money discusses the importance of creating a single customer view when looking
to gain an in-depth understanding of interactions with customers. Partnering with
us, we used Financial Strategy Segments to blend behavioural and financial data so
we can find when to engage with the right customers about right products that would
be most beneficial to them.

Get connected

Experian Ltd is authorised and regulated by the Financial Conduct Authority. Experian Ltd is registered in England and Wales under company registration number 653331.
Registered office address: The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham NG80 1ZZ.