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Thursday, July 19, 2012

ATHLETES BRING STAR POWER TO JCK TORONTO

JCK TORONTO TO BRING STAR POWER

FOR AUGUST SHOW

JCK Toronto, Canada's leading jewellery event, is set to launch its 2012 show with a revitalized program featuring star talent from both the jewellery industry and the Canadian sports arena. The Show will take place August 12th-14th at the Metro Toronto Convention Centre in Toronto, Ontario.

JCK Toronto, the organization's Canadian arm, is a premiere buying event that boasts numerous networking events and educational sessions. With over 150 exhibiting designers and manufacturers, the show serves the Ontario region of Canada, bringing the majority of retailers from the Toronto area. JCK Events runs the show in affiliation/partnership with the Canadian Jewellers Association.

Aside from buying, an important focus of the Toronto show is the educational and networking program. This year's show offers a full roster of daily educational seminars that inform buyers, designers, manufacturers, owners and marketers alike on the various factors that play a role in the jewellery industry today. These include a panel discussion on the power of social media, sessions on gemstone and diamond mining issues, as well as, best practices in jewellery retail.

New this year, the timely 'Working with Palladium' Bench Seminar, sponsored by Palladium Alliance International, will feature a hands-on workshop and tutorials by industry authorities Chris Ploof and Linus Drogs.

"With the success of the palladium campaigns of 2011 and 2012, consumers are seeking out palladium in record numbers," says Kate Peterson from Performance Concepts, Inc on behalf of Palladium Alliance International. "JCK is doing something really helpful in providing education and training in this area and bringing on the enormously talented Chris Ploof and Linus Drogs to instruct."

Networking events are plentiful in Toronto, including a star-studded welcome event that will also honor the recipient of the CJA Chairman's Award. The event will include a fashion show sponsored by ELLE Time and Jewelry, featuring jewellery from their latest collections.

In addition, an 'Athlete Meet & Greet' will take place, allowing attendees the opportunity to meet and get signed autographs from several important figures in Canadian sports:Adrion "Pee Wee" Herman and Damion Allen of the Canadian Football League's Toronto Argonauts and Tim Connolly of the National Hockey League's Toronto Maple Leafs.

Allen led the Toronto Argonauts to the Grey Cup in 2004. He was named the game's most valuable player. (Tom Hanson/Canadian Press)

"The Toronto show is a great opportunity to introduce designers and manufacturers to the important players in Canada, and because it's an intimate show, the networking opportunities are unrivaled. The Show also has a great line-up of important educational seminars, given by industry leaders, as well as the star power of key athletes in Canadian sports lending their support to the industry, so it's bound to be productive and fun environment," says John Tierney from JCK Events.