What is your freelance day rate?

Who have you worked for?

You can find details of some of the companies I have worked for, and the projects I have worked on, listed here. The list is far from complete so if you would like to find out about a specific sector or niche get in touch.

Contact me for more information, references, case studies or to arrange an informal chat with one of the businesses I work with.

How will you work with me?

I’m flexible: how do you need help? I can work in the way that suits you best:

On a project basis
Supporting your inhouse team in a defined area or for a specific time

On a retainer
Offering ongoing support for a wider range of tasks

As a consultant
Helping you get successful strategies in place

As a trainer
Helping your staff gain new skills

It’s not unusual for my work to span all of these roles at one time with a single client!

I’d like a sample page…

I have no problems doing a sample page for you, but first I’d like to meet or at least get a thorough briefing. I don’t just fire off samples without a proper discussion:

There’s plenty of my work out there for you to look at.

And I need to get a firm grasp on your business to have a fighting chance of really knocking you out.

Let’s talk and then you’ll get a better sense of whether this could be the start of a beautiful friendship.

I was actually looking for an agency…

Sorry Keystone Copy is, in essence, just me, but if you really are looking for an agency there are some fantastic ones I can recommend with no hard feelings and no kickbacks either!

To find out more about the benefits working with me may offer you have a shimmy over to here.

Still looking for an agency? Get in touch because I’m always happy to help you find what you are looking for, even if it’s not me.

So you’re a freelancer? What happens when you can’t work?

First things first: if I don’t work I don’t get paid. Simple as that.

If I have too much work on (yippee!), get hospitalised (oh no!) or take a break (yeah right!) I have developed a network of trusted and trustworthy contacts who will make sure deadlines are met and standards are upheld.

Honest and open discussions underpin all my work. If I can’t do the work, I won’t take on the work: but I’ll always be able to help you find someone that can be equally trusted.

It’s sickening the amount of talent that’s out there when you know where to look!

Why should I work with you?

I answer this question more fully here, but here’s my 5 second stuck in an elevator pitch.

I’m more than the sum of my parts.
I’m a copywriter that understands SEO, an SEO technician who markets content for breakfast and a social media expert who sees the whole digital picture.

I’m straight talking and honest:
I substitute obsession and jargon for results and understanding.

I offer much more experience than most agency account handlers…
At a fraction of the price.

OK I made you miss your floor but at least you’re still listening.

Enough about me. Let’s talk about your business and its online challenges: together we can start solving them.

Do you write for printed brochures, newsletters, flyers and sales letters?

Sssshhh. I do, but I like to keep it quiet.

My selling point is my digital experience so I keep this at the forefront. My background, however, is publishing so I understand the power of print.

I often do work on corporate brochures and sales letters and am happy to quote for these. I also work closely with a number of graphic designers and printers if you’d like to place the job into one safe pair of hands.

Get in touch if you’d like to see some examples of my copywriting for print. But, please, don’t let the catalogue out the bag!

Categories

It’s rare to find a copywriter that gets SEO, and even rarer to find an SEO who can actually ‘do’ content. Mat combines the two with ease, turns round projects quickly and delivers quality work every time.

Mat is wonderful to work with: it’s rare to find such a versatile, insightful and lightning quick writer, rarer still to find one with his in-depth knowledge of digital marketing. He’s reliable, conscientious and fun to be around.

It's really difficult to find a writer who can provide the focus, warmth and urgency that prospecting emails demand. To find one who can also sort out our brochure and content marketing requirements is rarer than a three-minute pan-fried steak.