Applying an enterprise lens to AR, VR and beyond

We use emerging technology to create better solutions. Recently, our expertise in augmented reality and virtual reality lead to the creation of a new virtual reality market research platform. The result is a validated system, proven to yield results comparable to physical in-store retail testing. In addition to benefits related to cost and speed, the new approach generates real-time data that adds a valuable new dimension to consumer research.

Additional VR projects have explored the development of AR visualization tools and consumer expectations.