The inside line on motor sport and broadcasting.

Month: November 2018

Following on from previous UK rights announcements, coverage of the upcoming 2018-19 Formula E season will also air on Quest, series organisers have confirmed.

The channel, which is available free-to-air, will air highlights of every round, with four races also airing live. The supplementary rights agreement increases Quest’s own sporting line-up, which includes regular highlights of the English Football League. Action will also air on Quest’s on-demand platforms.

From Formula E’s perspective, Quest sits alongside the BBC, YouTube and Eurosport in the ever-expanding UK arena, a major shift compared with previous seasons. Discovery Communications owns both Quest and Eurosport, whilst they are also a minority investor in the electric series.

The UK rights agreement between Discovery and Formula E is like the British Superbikes series, but on a smaller scale. Every BSB race airs live on Eurosport, with Quest also airing a selection of rounds live. Eurosport provides significant on-site coverage for British Superbikes, which is not currently the case with Formula E from a UK stand point.

Simon Downing, Head of Quest and Eurosport UK, said: “We are delighted to be adding to our sports line-up on Quest. The upcoming season is set to be an incredible one with plenty of action for fans to enjoy.”

Ali Russell, Director of Media & Business Development at Formula E, said: “We are delighted that Quest have become a major addition to our UK broadcast offering for Season 5, guaranteeing that the ABB FIA Formula E Championship will continue to be available on a free-to-air basis in a key market for us.”

“We are excited by Quest’s coverage plans and believe that this partnership will further amplify the popularity and growth of Formula E in the UK,” Russell added.

The wording of Russell’s statement may suggest that Quest are planning bespoke wrap-around coverage for the races that they are airing live, but this is unconfirmed as of writing. It is also unclear whether highlights will air on the same day as the race, or whether they will air later in the week. I have requested comment from Formula E on this front.

Update on December 4th – In addition to the above, schedules for the first race weekend in Saudi Arabia show that BT Sport are joining the Formula E party. Formula E have yet to issue this as a press release, but BT’s schedules include live action from Saudi Arabia. BT will cover every session live, including the Shakedown on Friday afternoons, as well as the supporting Jaguar I-Pace eTrophy Series.

Formula 1’s closing act of 2018 in Abu Dhabi performed solidly across the weekend, despite there being little on the line to whet the appetite, overnight viewing figures show.

Race
Sky’s coverage aired across their dedicated F1 channel and Sky 1, whilst Channel 4’s programme marked their final live race until next year’s British Grand Prix, with every other round in 2019 airing in highlights form. As always, audience figures exclude those who watched via on-demand platforms such as Sky Go, Now TV and All 4.

An audience of 1.99m (19.1%) watched Channel 4’s broadcast from 12:00 to 15:30, an increase of 132,000 viewers on last year’s figure of 1.86m (18.7%) across a shorter 190-minute time slot.

Meanwhile, Sky’s programme averaged 625k (6.0%) across the same time slot, an increase of 75,000 viewers on last year’s figure of 551k (5.5%), when coverage aired on both the F1 channel and Sky Sports Mix. This past Sunday, Sky Sports F1 averaged 535k (5.1%), with Sky 1 adding a further 91k (0.9%).

The race started with 3.57m (34.2%) at 13:15, fluctuating around 3.5 million viewers for the first hour of the race. Sky’s coverage peaked with 931k (8.4%) at 14:20 during the half-time interval of Arsenal versus Bournemouth. The individual channels peaked separately: Sky F1 with 794k (7.3%) at 13:45 and Sky 1 with 144k (1.3%) at 14:15.

Audience figures for the Grand Prix rose from 14:15 onwards, peaking with 3.87m (33.4%) at 14:45 as Lewis Hamilton won the final race of the season. At the time of the peak, 2.96m (25.5%) were watching via Channel 4, with 912k (7.9%) watching via Sky’s television channels, a split of 76:24 in Channel 4’s favour.

The combined average audience of 2.62 million viewers is an increase on last year’s figure of 2.41 million viewers, in identical circumstances. Whilst down on 2016 as expected due to that race being a title decider, the 2018 audience is marginally up on the 2015 finale, which averaged 2.61 million viewers on BBC Two and Sky Sports F1.

A peak of 3.87 million viewers watched the race, a comfortable rise on the 2017 peak audience of 3.47 million viewers, and an increase on the 2015 peak figure of 3.70 million viewers.

So, despite there being little to play for, both broadcasters had plenty to smile about, with year-on-year increases across the board.

Qualifying
Live coverage of qualifying followed the same positive trajectory as the race.

Channel 4’s near three-hour broadcast from 11:55 to 14:45 averaged 1.03m (12.3%), an increase on last year’s figure of 945k (11.7%).

Sky were not as lucky, their programme, which aired across both their F1 channel and Sky 1, averaged 290k (3.4%) from 12:00 to 14:30, a dip on last year’s figure of 319k (3.9%). Last Saturday, the F1 channel averaged 255k (2.9%), with Sky 1 bringing in a further 36k (0.4%).

The qualifying hour peaked with 2.13m (22.0%) at 13:55 as Hamilton snatched pole, an increase of just over 100,000 viewers year-on-year. At the time of the peak, 1.63m (16.9%) were watching via Channel 4, with a further 497k (5.1%) watching via Sky’s two channels.

The combined average audience of 1.32 million viewers and combined peak audience of 2.13 million viewers falls in between 2016 and 2017, again a good number considering neither championship was up for grabs.

Keep an eye on the site in the forthcoming weeks, as we dissect and analyse the UK F1 viewing figures picture for 2018, looking at where the viewers were won and lost over the course of the season.

The 2018 Formula One season has ended, and with it, brings down the curtain on the motor racing year.

On-track, it has been a year of generally good racing wherever you look. Whilst neither the F1 or MotoGP seasons went down the wire, the racing in both has been worth watching on many occasions this year.

Off the track, there have been many developments on the broadcasting front. Traditionally, the end of season verdict has stuck to the UK F1 view point, but we live in a motor sport world far greater than both the UK and F1, and with that in mind it makes sense to expand the scope of the verdict to encompass all elements of broadcasting.

Whether it has been the launch of F1 TV, or World Rally Championship’s All Live service, there has been plenty of movement in the online arena. Liberty Media have made their mark on Formula 1’s graphics set, whilst closer to home, 2018 was the last year of Channel 4’s current F1 contract, the broadcaster remaining in a reduced capacity, for 2019 at least.

Now, we want your opinion. Has something irritated you with this year’s motor sport coverage? Have I missed a revolution that this site should be covering? And what would you like to be different about the motor sport broadcasting scene in 2019? Are you planning to watch a new series next season?

As always, the best thoughts and views will form a new article closer to the festive period.

Jenson Button will be part of Sky’s Formula 1 team covering the 2019 season, the broadcaster has confirmed.

Button, who was part of their team during their coverage of this year’s British Grand Prix, will have “an increased role with Sky F1 during coverage of all 21 races next year”, a decade after he won the F1 championship in 2009.

Speaking to Sky, Button said “I’m incredibly excited to join up with the Sky Sports team again. Working with them at Silverstone this year gave me a taste of television broadcasting, one that I thoroughly enjoyed and look forward to again in 2019.”

Scott Young, Sky’s Head of Formula 1, added “Jenson’s arrival is fantastic news for our customers and for motorsport fans. We have a world-class presenting team and we now add the unique insights from another world champion. This will elevate our coverage of Formula 1 in what is our first year of exclusivity in the UK.”

The addition of Button bolsters Sky’s line-up further heading into the 2019 season, I have always enjoyed Button’s thoughts and opinions. If you cast your mind back a long way, Button has previous experience in commentary, commentating on the 2005 Monaco Grand Prix for ITV when the FIA banned BAR from that race.

Next year, Sky airs 20 of the 21 races exclusively live for the first time, with live coverage of the British Grand Prix shared with Channel 4.

Despite previous suggestions that there may be movement prior to 2019, Sky’s article announcing Button references all of their existing on-air line-up, implying that there will be no fundamental shift in the off-season.

One of the problems for Sky is that the talent pool available is not massive outside of their own team, especially with Channel 4 hoping to retain a distinctive team for 2019. Whilst some parts of Sky’s coverage arguably need a shake-up, it is difficult to do so if the candidates they are after are not on the market.

It is the end of the 2018 Formula One season this weekend, and with it marks the end of one broadcasting era for fans in the United Kingdom.

Outside of the British Grand Prix, this weekend’s season finale in Abu Dhabi is the last F1 race live on free-to-air television for UK fans until at least 2025. From 2019, Sky Sports will air every race exclusively live, the exception being Britain which, for 2019 at least, will also air live on Channel 4.

Channel 4 will air highlights of the remaining races in 2019, but their future beyond next season is currently unknown. With only one race live next year, this weekend is likely the last covering Formula 1 for several of their team.

Lee McKenzie is one name who definitely will not be part of Channel 4’s F1 team in 2019, having covered Formula 1 for ten seasons, McKenzie having initially joined the BBC at the start of the 2009 season. The rest of Channel 4’s team, and Sky’s for that matter, for 2019 will no doubt become clear over the coming weeks.

Motorsport Broadcasting (motorsportbroadcasting.com) is unofficial and is not associated in any way with the Formula 1 companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V. Copyrighted material used under Fair Use/Fair Comment.