Today, the Little Caesars Veterans Program has nearly three times the expected number of veterans participating in the program--45 veterans are applying more than $1.25 million in credits and benefits to help them grow their Little Caesars businesses. To date, 2,400 inquires have been made about the program.

The program offers honorably discharged service-disabled veterans who qualify as Little Caesars franchisees a benefit of up to approximately $68,000. The benefit for honorably discharged non-service-disabled veterans who qualify as Little Caesars franchisees has now increased to up to approximately $20,000.

Building on the early success of the program, Little Caesars is working to expand and enhance it by helping veterans become business partners with other veterans. "Little Caesars is developing a complementary program that will connect veterans who want to become store operators with those who are looking to invest in an opportunity and grow the business together," says David Scrivano, president, Little Caesar Enterprises.

In addition to Little Caesars' contributions to the program, several companies are also providing benefits including Pepsi, Monster, Blue Line Foodservice Distribution, Crossroads Financial, ADCOLOR, Valassis, Printworks, and MARS Advertising.