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Posts tagged: Trade Show

There are countless tradeshows addressing the whole or parts of the graphic arts industry and apart from half a dozen global flagship trade shows most receive only regional attention. However when the organisers of drupa, the mother of all graphic arts trade shows, come up with a new event, it is worth having a look.

Digi:media is billed as an addition to drupa, not only to bridge the three years between the drupas. Digi:media has been set up to cover the entire digital process chain for digital media. Print is covered from content creation and creative stage to the finished product with special focus on print’s integration with other media. The exhibition is flanked by numerous conferences and special events. Read more »

Another Photokina has been and gone. There was no particular theme that emerged from the show. Perhaps the statement that most vendors made was “we are still here and we are doing okay in spite of the tough times”.

Photokina was smaller than previous years. This year only 6 of the 11 halls were in use. Most notably the massive Hall 10 was empty. Photokina has yet to announce an official number for attendees, but it seemed to us to be fewer people visiting the stands. In an unofficial poll of taxi drivers the consensus was that visitors were down by 50% on 2008. That said, the big brands pulled in the crowds and there were times when it was almost impossible to move around the Canon and Nikon stands. When speaking with exhibitors they seemed generally satisfied with the show. Although Photokina is not as big as in previous years it is pulling in the right crowd of people.