BENEFITS OF USING VISUAL AIDS 1. Make the speech more interesting 2. Enhance the speaker’s credibility 3. Visual aids improve comprehension and retention.

STRATEGIC PLANNING FOR VISUAL AIDS 1. Ask yourself these questions:  Does the audience expect me to use visual aids, making their absence distracting?  Would my speech be clearer if I illustrated important point?  Can I retain the audience’s interest through visual aids?  Can visual aids make it easier for listeners to remember and understand my important points?  Can I prevent visual aids from distracting from my message?

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