“Consumers want the right gifts, at the right price, as easily as possible,” said marketing senior VP Scott Moore. “Whether in store or online, there’s no better way to shop for consumer electronics this holiday.”

The campaign, created by CP+B, Best Buy’s advertising agency of record, was shot by directors Will Speck and Josh Gordon (“Blades of Glory,” “Cavemen”) and Academy Award-winning director of photography Bob Richardson (“Django Unchained,” “Hugo,” “Kill Bill,” “ Casino” and “Platoon”).