I received an email from Amazon at 3 am EST this morning telling me that they are shutting down the Special Occasion Reminder service. They are converting these reminders to their (new?) Friends & Family Gifting service. I understand that they are trying to encourage people to buy things from Amazon for these birthdays as gifts, but do they have to externally rename the service? If you have been a long time Amazon customer like myself, some of the very old reminder setup did not have a marker to say that the reminder is for a birthday. Those older reminders will not be converted.
What to do? I can add those reminders back to the new service, or I can add the birthdays to my address book database on my Mac. I updated my address book on the Mac. This is how: