Get Your Food Truck Involved On Mother’s Day

Mother’s Day is this weekend and that means it’s time to celebrate all Moms everywhere. It’s a time to reflect, celebrate and show love and appreciation and is an excellent time for your food truck business (even if you’re not a mom).

Mother’s Day is something nearly everyone can relate to and is highly appreciated in the US. So much so, that it is one of the highest grossing holidays in the food service industry. So how do you make Mother’s Day work for your mobile food business?

Quick Tips:

Make it special. This is a great time to make your interaction with female customers special. Don’t just make Mother’s Day another day at your truck, make it special with flowers handed out to customers, special pricing, etc

Don’t forget! Just as we men are often reminded, don’t forget this Mother’s Day. Just a simple ‘Happy Mother’s Day’ is a welcomed gesture. Express this message to your customers to help build your customer relations. Figure out ways to be a part of their day or lives to make them know they are special to you.

So what is Mobile Cuisine doing? Well, any food truck business who caters to mothers this Mother’s Day will receive free media pitching. That’s right – we’re looking for unique stories about celebrating Mother’s Day. Tell us what you’re up to and you just might receive some free publicity!

Richard is an architect by degree (Lawrence Technological University, Southfield, Michigan) who began his career in real estate development and architectural planning. In September of 2010 he created Mobile Cuisine Magazine to fill an information void he found when he began researching how to start a mobile hotdog cart in Chicago. Richard found that there was no central repository of mobile street food information anywhere on the internet, and with that, the idea for MCM was born.