Go on, step outside the bowl.It’s delicious out there.

Come play with your food.It’s perfectly acceptable here.

Say hello to the ultimate cereal lovers: the employees at General Mills.

Life Without Cereal

Is No Life At All

(Well, Pretty Much)

Life Without Cereal Is No Life At All(Well, Pretty Much)

All you who love a little bowl of joy, take up your bowl and spoon and make a clatter. It’s National Cereal Lovers Week, created by cereal lovers, for cereal lovers. And we’re cerealously amping up the fun!

Get social for more cereal love!

Cerealously Delicous

Recipe Creations

Cerealously Delicous Recipe Creations

Gourmet dishes that incorporate your fave cereals? Some of your favorite chefs are put to the test!

Justin Warner:

Our Cereal Chef

Justin Warner: Our Cereal Chef

He’s a celeb chef, and owner of a kooky-cool Brooklyn restaurant, Do or Dine. Not to mention, the man loves cereal. Naturally, we spooned him up right away. Follow him on Twitter and see the delicious stuff he’s cooking up all week!

Getting Cerealous

on ABC’s The Chew

Getting Cerealous on ABC’s The Chew

More cereal-loving, award-winning chefs are reppin’ cereal, even in a world of foodies, with their own recipe creations. Tune in October 15 for a delicious time.