It's hard to describe. Not that different to normal sausages I guess but with a mealier consistency and it tastes a bit nicer. It usually comes in a plastic-wrapped roll. You cut it into slices and usually fry it. I cook mine on foil in the oven, with a bit of olive oil so it doesn't stick. It's nice and I like making breakfast sandwiches out of it (with tomato sauce/ketchup).