NATIONAL SPORTS FORUM SET FOR JANUARY 18-20 IN BOSTON

"Team and Event Marketing," "Fan Entertainment," "Group
and Season Ticket Sales Strategies," and "Corporate
Sponsorship" will be among the subjects discussed at the
1998 National Sports Forum, January 18-20, in Boston. The
National Sports Forum, the largest conference dedicated to
team marketing and sales, will also feature keynote
addresses from leading industry executives, as well as
"behind the scenes" tours of Fenway Park and the Fleet
Center. Register by the end of today for $645 and receive a
free copy of the "1998 Sports Market Place Registry," which
normally retails for $200. Special pre-conference sessions
with Jon Spoelstra are $395. For more info, contact Seaver
Marketing Group at (619) 469-4101. THE DAILY is the
Official Publication of the National Sports Forum.