http://www.usatoday.com/story/sports/nfl/seahawks/2013/11/25/brandon-browner-facing-one-year-suspension-violation-substance-abuse-policy/3717483/
When is the Seattle Seahawks' continued use of PEDs going to become an issue?

The best team in the NFL has had seven players suspended for PED use in a four-year span (including one guy three times, and another overturned on a technicality).

Do football fans and media just not care?

If the Seahawks win the Super Bowl, is their title tainted?

(And yes, I know most of these guys tested positive for Adderall, or at least that's what they claim. A benefit of the NFL's drug policy is that the league will not make public what substance a player tests positive for, so a player can claim he took anything. Most of them say Adderall because there is not 'cheater' stigma attached).

Apparently, the league could punish the Seahawks in the form of docked draft choices, per Peter King in his MMQB mailbag today (and for the record, I AM NOT Michael Alexander):

SEATTLE PENALTIES COMING? Peter, when is the league going to do something with regard to the repeated four-game suspensions for the Seahawks? Walter Thurmond just got it. Last year it was Brandon Browner and Richard Sherman. Bruce Irvin, Allen Barbre, Winston Guy and John Moffitt have all been hit with substance-abuse-related issues since 2011. When does this become a repeat offender type of thing in the league’s eyes?

(Editor’s note: After this e-mail arrived, Browner reportedly got busted again and is facing a one-year suspension.)

—Michael Alexander

It’s a valid question. There is a formula that calls for teams to be disciplined in the form of a fine when more than one player on the team in a year is suspended for violating league policy. Irvin, Thurmond and Browner would be three in one year. The NFL is on record as saying that it will consider docking a franchise draft choices if the poor behavior persists, and so that’s certainly going to be a question for the Seahawks going forward.

Seattle likely will be fined more than $200,000 under the league’s disciplinary formula for teams, given that, according to Pro Football Talk, the fines kick in at one-fourth of the second suspended players’ fine, and rise to one-third of the third player’s fine. If Browner is gone for a year, that’s a healthy fine; he makes $773,000 in base salary.

The solution, obviously, is for players to stop messing up. But for now, owner Paul Allen is going to have to write some checks. And if the league is serious about stopping this behavior or at least trying to, there will be more discussion by the 32 owners about docking draft draft choices for a team with so many violators.

Fans and media don't care because the NFL has for a long time had a testing and penalties program, so fans and media don't think people are getting away with anything whether they are or not. Also, I believe that even the dimmest fan understands the horrific physical toll the sport takes on its players, and there's something of a "whatever it takes to get over" attitude on PED use.
Rodney Harrison is a network commentator in good standing on the highest rated studio show. He's good at it, IMO. He's also someone who served a four-game suspension for HGH use. That situation would never, ever exist in baseball. I daresay relatively few fans even know Harrison was ever suspended.