Category: Type Design

To celebrate deviantART’s 10th birthday (which is practically 100 in internet years), it through a party in Hollywood at the House of Blues on Sunset Blvd. As part of the celebrations, I designed these birthday booklets which were handed out to every party guest as a keepsake + informational guide to the party’s various events and schedule. There is also a handy map to help people find their way through the oft-confusing architecture of the House of Blues.

A small font family inspired by such swiss heavyweights as DIN, Helvetica, and News Gothic. Focus is on simplifying letterforms and glyphs into basic geometry while still retaining high craftsmanship and class. Works great for headlines and in body copy.

Ryan Ford is a Cooper-Hewitt National Design Award nominee, designer, and Creative Director living in Southern California. He specializes in brand-centric design: logos, brand guides, print, interactive, and type design. Ryan is the former Creative Director of deviantART.com, where he helped septuple its member base in just four years.

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Ryan Ford is a Cooper-Hewitt National Design Award nominee, designer, and Creative Director living in Southern California. He specializes in brand-centric design: logos, brand guides, print, interactive, and type design. Ryan is the former Creative Director of deviantART.com, where he helped septuple its member base in just four years.