Law firms are marketing legal services with social media including Facebook, Twitter, LinkedIn, Google+, YouTube, Pinterest and others.
Are you feeling left behind because you don’t have the time to interact with all of these social media sites?

The question is do you really need to market your law firm on all of the social media sites or even on any of them. After working on cases and speaking with clients all day, do you really want to share content and interact with followers on Facebook, Twitter, LinkedIn, and Google+?

You can outsource your social media content sharing but that can be a disaster if you pick the wrong firm. Social media marketing is one area where you shouldn’t look to save money if you don’t have the time to do it yourself.

Many inexpensive services which provide social media content sharing are in foreign countries. These services often provide extremely poor content with spelling and grammatical errors. This type of outsourcing can not only turn off your followers but can harm search engine optimization efforts.

If your law firm provides legal services to the general public such as personal injury, criminal defense, family law, etc., social media may be beneficial but will require a lot of time to generate followers and cultivate your following. Unfortunately, social media can be more time-consuming for lawyers providing services to the general public because more social media sites are available for this.

Corporate law firms can have an easier time since they generally have more employees with someone who can be assigned to take care of the social media marketing. Additionally, corporate law firms can just use LinkedIn.