Many women who come to me are part of a cultural, woman-led movement known as the “mid-career shift.”

A mid-career shift is the strategic move from one type of work to another within one industry, or even between related industries, after accumulating 10 or more years of experience in your current capacity. While Gen X women are popularizing the mid-career shift, there is no age limit to this phenomenon.

The mid-career shift is pioneered by women who have cut their teeth in often male-dominated industries, fought their way to the other side, and have the audacity to stand on their own two feet with absolute surety and professionalism – and they’ve got the scars, the CV’s, and the track record to prove it.

Curating a meaningful, magnetic brand is about SO more than how you look online. Leveraging a consistent and attract visual language is absolutely key to building Brand Awareness: but the REAL magic happens when your brand begins to develop a deep emotional bond and is rewarded with sincere customer loyalty. Cultivating this kind of audience alchemy is a labor intensive, love-filled process that centers the customer throughout the entire product or service experience. As your brand’s #1 ambassador and steward, defining this story begins with your commitment to excellence in all aspects of your business, from every social media post and in every personal client interaction!

As a brand development consultant, guiding my clients toward achieving Brand Resonance is always my most fundamental objective. This is a long journey through the first three stages of Brand Development: Awareness, Recognition, and Equity. To fully understand how significant the story of the all-new Jade Consulting logo is, it is necessary to understand what Brand Resonance means.

Curating a meaningful, magnetic brand is about SO more than how you look online. Leveraging a consistent and attract visual language is absolutely key to building Brand Awareness: but the REAL magic happens when your brand begins to develop a deep emotional bond and is rewarded with sincere customer loyalty. Cultivating this kind of audience alchemy is a labor intensive, love-filled process that centers the customer throughout the entire product or service experience. As your brand’s #1 ambassador and steward, defining this story begins with your commitment to excellence in all aspects of your business, from every social media post and in every personal client interaction!

It was the day of the longest lunar eclipse in a century AND happening on the heels of retrograde. My hands were shaking and my heart was beating fast as I shuffled the deck.

There was NO doubt: the winning card had an undeniable weight in my hand. Forrest, the first and only man – literally EVER – to be interested in Jade won this $272 gift. When I reached out to Forrest, he shared that this event was an enormous confirmation of his personal path and arrived in PERFECT timing.

So... let's walk this synchronicity backward.

The word womxn is used on this site to intentionally include individuals who may diverge from the historically white cisgender norm of the feminist movement. The “x” in womxn etymologically distinguishes that womxn are not the “derivative help-meet” of men as in the Biblical story of Adam & Eve, but rather are distinct from and equal to men.