Sunday, November 20, 2011

Lessons From Schrödinger's Art Studio

2 comments:

don't know that I agree. A title provides a particular kind of focus that may attempt to shut down meaning, but like Bakhtin says, the writer will always re-open the meaning that the reader attempts to shut down, and vice-versa (well, he blames the reader for trying to "finish" the writer, but I think it works both ways really). If you believe like Gunther Kress does that image and word are different kinds of meaning units, and that you cannot adequately reply to an image with words, then the title will only accompany the image, not really even provide a dialogue with it? To the degree that the reader is lazy, co will receive information rather than actively read it; but this is true about anything. Don't we want to attempt to control our readers' focus a bit? In a swirling world, I grasp for titles that I can question, reject, or embrace. ? :)