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Toshiba's Hybrid Copier Wins Better Buys Editor's Choice Award

Submitted by Anonymous on Wed, 07/26/2017 - 12:00pm

IRVINE, Calif.--(BUSINESS WIRE)--Toshiba America Business Solutions' e-STUDIO™4508LP, the world's first hybrid copier capable of producing erasable as well as standard monochrome prints, earned Better Buys Q3 2017 Editor's Choice Award. The industry's first-of-its-kind product received the coveted honor by outperforming a wide array of other monochrome copiers in side-by-side comparisons.
Better Buys editors were especially impressed by the e-STUDIO4508LP's eco and cost-savings elements as well as the product's erasable toner. Featuring Toshiba's proprietary erasable toner, the e-STUDIO™4508LP enables paper reuse by erasing all printed content on the page.
“The Toshiba e-STUDIO4508LP utilizes the same strong features as Toshiba’s other copiers," said Better Buys editor Melissa Pardo-Bunte. "However, it has innovative hybrid printing technology that will reduce expenses while limiting organizations' carbon footprints.”
Content produced using the hybrid copier's erasable toner is erased by simply loading pages into a designated cassette or the bypass tray and pressing the Erase button on the e-STUDIO4508LP's front panel.
The product's rules-based printing setting is another eco-conscious element engineered within Toshiba's hybrid copier. This feature enables users to select toner setting defaults based on the application. As a result, temporary items, such as emails, may be designated to print in erasable toner to conserve paper while more permanent documents such as those printed from Microsoft Word may be assigned to print in standard monochrome toner.
"The Toshiba team is excited about our hybrid copier's selection as Better Buys Q3 2017 Editor's Choice," said Bill Melo, Toshiba America Business Solutions chief marketing executive. "Our game changing e-STUDIO4508LP copier is already resonating with customers looking to operate in a more sustainable manner."
In addition to winning Better Buys Q3 2017 Editor's Choice Award, Toshiba has earned Better Buys' Innovative Product of the Year Award four out of the last five years.