Sunday, December 9, 2012

2012 has been a year of rapid change. The markets have changed, the
search algorithms have changed, the SERP results have changed, and how
we define what we do is changing.

We're in an industry that is now 15 years old and growing rapidly.
SEO is forecast to be a $2.2 billion industry, according to the Forrester U.S. Interactive Marketing Forecast 2011 to 2016.

The growth and importance of SEO and the fusion of search, site, and
social fueled by advancement and integration of technology brings
opportunity to scale our search and integrated marketed efforts to best
effect for the best results. Here are some tips and a process that will
help you build and, most importantly, scale your SEO campaigns in 2013.

What is Enterprise SEO?

A common misconception about enterprise SEO is that it is directly
related to company size. Many companies and large brands with complex
infrastructures, multi departments, multiple site and multiple products
are well suited to enterprise SEO. However, small companies that manage
large and multiple sites also use enterprise SEO.

Enterprise SEO involves managing search and social campaigns
holistically using a suite of integrated tools that include monetary,
productivity, and relationship management type solutions. From a
technological perspective – it is a platform of integrated tools and features.

2
comments:

Thanks for sharing the informative article. The enterprise SEO involves managing search and social campaigns holistically using a suite of integrated tools that include monetary, productivity, and relationship management type solutions. The enterprise it is a platform of integrated tools and features. There is very helpful metrical to the help the peoples who have the misconception about enterprise SEO.