SMSC Newsletter - Focus on Christmas Advertising

At this time of year one of the things a parent must dread is television adverts for toys, games and gadgets their children want.

Of course, they are all still designed to make us buy something, however, some of the best adverts this year have clear messages of love, kindness and respect that make them more powerful than normal.

Christmas Advertising

Did you know that the SMSC GridMaker has dynamic graphs showing provision for each strand of SMSC which can be downloaded at the end of each term to show progress in provision throughout the year. (just click on the graph icon inside each of the black boxes).

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Spiritual

The spirit of Christmas; I’ve said it before Christmas is not just about exchanging gifts or going to Church. If only those wonderful feelings of love, kindness and respect for each other spread to the other eleven months of the year.

Of course all advertising on television is scrutinised for morals and ethics, however, the whole question of playing on the consumers heartstrings to make a sale has moral connotations, The images of Christmas through advertising are very persuasive and could lead to overspending.

SMSC is everywhere and forms a large part of self-evaluation and action planning in schools. With a template that caters for the Self-evaluation of SMSC provision, iAbacus makes the whole process simple and insightful. It’s also possible to create a custom Abacus to evaluate other areas in school. Take iAbacus on a 30 day free trial.

Social

Christmas isn't a happy time for everyone. The homeless, elderly, bereaved and those struggling with mental illness have a hard time creating festive cheer.

Good Deeds

Although there are many other charities who help the needy, the elderly and the homeless, The Salvation Army is famous for its deeds of kindness, especially at Christmas. In the UK alone, the Salvation Army has 50 centres which help people without homes and provide over 3,000 beds. They are full almost every night. https://www.youtube.com/watch?v=mVTJe5-etF4