Mobile commerce service provider mPoria announced the launch of "GoLo™" -- a mobile consumer shopping service with some interesting twists. What's unique about the GoLo service (besides that its designed for mobile devices...

While mobile projections continue to soar, there are many that are not believers yet - I consider myself one of them. But when you get review a case study from mobile luminaries like mPoria on how well it worked for at least one company...