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August 2, 2012 — Orad is pleased to announce that TV Globo has equipped its São Paulo and Rio de Janeiro broadcast facilities with Orad ProSet
virtual studios. TV Globo utilizes the ProSet virtual studio technology
extensively to produce and broadcast a wide range of HD programs,
including magazine shows, news and weather. Powered by the underlying
Orad HDVG+ 64-bit rendering platform, the ProSet workflow incorporates
Orad’s Xync infrared camera tracking system for comprehensive coverage
of TV Globo’s 60 m² (São Paulo) and 90 m² (Rio) active tracking areas,
allowing dolly movements to be as natural as in a physical studio.
ProSet’s advanced production capabilities, such as depth of field and
particles and shader packages, significantly increase the level of
photorealism and broadcast quality programs. TV Globo is also utilizing
the Orad API to customize the system to accommodate very specific
production needs.

About ProSet Virtual Set Technology

ProSet provides a powerful dimension to virtual studio productions.
With tight integration between its dedicated hardware, software and
tracking technologies, ProSet provides a realistic environment that
comes to life with rich textures, depth, and perspectives. ProSet is
ideal for all types of productions, including elections, sports,
entertainment and news.

ProSet enables flexibility both for
graphic design modifications as well as operation. During the design and
operation stages, graphic rundowns are created by simply dragging and
dropping the graphic items into a playlist. A local preview, including
both graphics and animation from the relevant studio camera’s
perspective, is available prior to going on air. ProSet includes a set
of tools that addresses the specific needs of virtual studio productions
such as positioning the virtual set graphics in the studio, masking and
more. ProSet also supports two independent alpha channel outputs that
enable the insertion of semitransparent foreground objects into the set.

Orad Hi-Tec Systems is a world-leading provider of real-time 3D
broadcast graphic, video server, and media asset management solutions
including news, channel branding, sports production and enhancement,
elections and special events, virtual studios, and virtual
advertisement. Orad’s compelling solutions streamline production
workflow, enhance viewer experience, and improve production value.
Founded in 1993, Orad is a public company listed on the Frankfurt Stock
Exchange (OHT). More information is available at http://www.orad.tv/.