Longbridge.

Bespoke Mailing

Branding

Digital

Email Marketing

Events

Print

Signage

Website

The largest regeneration project in the Midlands.

The challenge involved changing the perception that Longbridge is an industrial wasteland on the edge of Britain’s second city and turning that around to St. Modwen’s vision of the future – a new town that will provide a mix or employment, residential, education and leisure facilities.

The continuing project covers a wide range of marketing collateral from the initial brand identity to a full suite of materials promoting the scheme to a diverse audience – residents, retailers and commercial occupiers.

From a continually evolving website to way-finding signage – this exciting and varied project continues to emulate the successful regeneration of the area.

Longbridge now boasts, over 350 new homes, fully occupied speculative built office space and fabulous take up of new retail space – including phase 2 of the town centre anchored by the largest M&S in the Midlands.