Amazon Business users get access to business-only pricing on millions of items and quantity discounts, in addition to purchasing analytics and corporate purchasing options.

The opening of Amazon Fresh Pickup in Seattle’s Ballard neighborhood shows just how serious Amazon is about the grocery business.(GeekWire Photo / Kevin Lisota)

There are several other companies that target office food delivery, ranging from lunch delivery startups like Peach, to corporate accounts on Seamless, to grocery delivery services from companies like Instacart or Safeway.

This is the latest sign of Amazon’s continued expansion in the grocery industry, which originally started a decade ago with AmazonFresh grocery delivery in Seattle. Earlier this year the company opened two AmazonFresh Pickup locations that allow Amazon Prime members to pick up groceries that they’ve ordered online. It is also set to acquire Whole Foods; the $13.7 billion deal was approved by Whole Foods shareholders this morning.

Editor’s note: This story was updated to reflect that AmazonFresh for business customers is the same as AmazonFresh for consumers.

Taylor Soper is a GeekWire staff reporter who covers a wide variety of tech assignments, including emerging startups in Seattle and Portland, the sharing economy and the intersection of technology and sports. Follow him @taylor_soper and email taylor@geekwire.com.