Will Work For Klout

This picture of me was snapped recently at a local mall and it’s for realz! Can you believe it? Me, Leslie Mason, reduced to soliciting social media scores on the street corner. Am I the only person who measures their social success by their Klout score and what in the world is going on???

My Klout score is dropping and I am concerned, not panicked yet but on the verge. After all I worked really hard to get it up to 63 at its peak and three weeks ago it dropped below 59. Thankfully it recovered but just today when I checked it was back at 59, causing a sinking feeling in my stomach as well as a bit of dizziness. Monitoring my Klout score has been a roller coaster ride for me over the past few months and I can’t figure out what is driving this behavior.

I have carefully maintained all my social networks, judiciously sharing content and engaging with others and trying to spread out my interaction over all the sites that Klout monitors; LinkedIn, Twitter, Facebook, Google+, YouTube, Blogger, Instagram, Foursquare and Wordpress. What am I doing wrong? Recruiters rely on their social media brand. It is an indicator of our success, right? I need to figure out Klout’s secret sauce… is it weighted heavier for sharing original content? Most of the Klout heavyweights are publications or blogs. Maybe I’m on to something!

My company, Intuit, uses a methodology we call Lean StartIN which is a process of rapid experimentation. We are applying it across the enterprise, including Talent Acquisition. For my purposes, I want to test the impact of one blog posting on my Klout score over a period of time to see if this will move the needle… hopefully increasing my score. I will monitor results and report back to you.

If the experiment is a success my Klout score will hit 65 (an all time high) and if it reaches 70 I will share a video of me dancing a jig like Michael Flatly, the Lord of the Dance (I am Irish after all). Or better yet… I will do the Harlem Shake or celebrate GANGNAM STYLE… in fact I’ll post a poll and let YOU vote to decide which artistic celebration of dance you prefer. This would actually count as another Lean StartIN experiment… look out, I’m on a roll!

For this experiment I will need your help, Dear Reader. My ask of you is to please tweet, retweet, share, post, comment, like, +1 and utilize any other method of social sharing of my article to spread the word. I’m also calling in the Big Guns… feeling a comeback!

Friends and Coworkers:

You know who you are, but like the academy awards I only have limited space to call out names. Forgive me for those that have been omitted.

You still have me beat Amy. :) I think the average score is 20, which I have far exceeded. I don't put any validity in the score. I think if we talk about personal branding, twitter or Klout, they are most certain to be the top trending blogs of the week!

Thanks for the comments Amy and Will. Do either of you know how to check analytics on our blogs here on recruitingblogs.com? My most popular post to date on blogger (non recruiting related) has been about Purple Squirrel Candidates.