Enough with the F/U! (Follow Up)

Stop “Just Following up” and Add Value!

In case you missed it, I’m moving up to Orange County, California. As I check into new groups, offices, and work spaces, I get a ton of return phone calls and emails with this message: “following up”.

UGH! Please make it stop!

Starting a phone call with “I’m just following up…” or “I’m just checking in…” is another way of saying “I should be doing something to get your business, but I don’t know what, so I’ll just call you to see if you’re ready to sign.”