Dutch Crunch Origins

I am posting this here because through all of my informal research I have found that no one outside of CA knows what I am talking about when I mention Dutch Crunch bread. In talking to a few of these folks I began wondering...where did it come from. I conducted about an hour long search to not much avail...I did find some recipes though.

Can someone tell me where it originated and why it never made it past the border?

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