fNvidia is unveiling its new GeForce RTX 2000 series of graphics cards at Gamescom in Germany today. While we've seen a number of teasers and plenty of card leaks recently, the GeForce RTX 2080 is finally official. Based on Nvidia's new Turing architecture, the RTX 2080 is designed to succeed the popular GTX 1080 and push new real-time ray-tracing effects in upcoming games.

At Nvidia's event, the company is unveiling the RTX 2070, RTX 2080, and RTX 2080 Ti. Nvidia is promising "up to 6X the performance of previous-generation graphics cards," and real-time ray tracing for these cards. Asus, EVGA, Gigabyte, MSI, PNY, and Zotac will all have RTX 2080 and RTX 2080 Ti cards available for preorder today, with cards available on September 20th. RTX 2070 cards will start at $499, with RTX 2080 at $699, and the RTX 2080 Ti starting at $999. Nvidia is also offering Founders Editions for all three graphics cards. The GeForce RTX 2070 Founders Edition will be priced at $599, with the RTX 2080 Founders Edition at $799, and the RTX 2080 Ti Founders Edition at $1,199. The Founders Edition cards will ship on September 20th.