Natural Eye Shadow

Your eyes can be one of your most striking and attractive features, so it pays to draw attention to your biggest assets. A well-chosen, and well-applied eye shadow can make all the difference to your overall look, and will be sure to get you admiring glances all day long. Our 100% natural eye shadow, like all of our products here at 100% PURE, gives you all the benefits of this versatile beauty product with none of the side effects.

Our awesome organic eye shadow provides a smooth, velvety experience that will leave your delicate eyelids feeling soft, moisturized and nourished with some of the finest ingredients in nature. Vitamins, antioxidants and a host of nutrients are just some of the beneficial additions to our products, and there’s no sign of the chemical preservatives and synthetic chemicals that are present in so many other cosmetics.

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a creamy eye shadow with a smooth velvety finish.

Directions For Use

Apply with fingertips or brush. Blend, and build until desire color payoff. Can also be applied underneath powdered eyeshadow for long lasting, vibrant color.

Product Size

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a creamy eye shadow with a smooth velvety finish.

Directions For Use

Apply with fingertips or brush. Blend, and build until desire color payoff. Can also be applied underneath powdered eyeshadow for long lasting, vibrant color.

Product Size

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a creamy eye shadow with a smooth velvety finish.

Directions For Use

Apply with fingertips or brush. Blend, and build until desire color payoff. Can also be applied underneath powdered eyeshadow for long lasting, vibrant color.

Product Size

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This Ginger Eye Shadow is colored with the antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

For Whom

For all (universal). For those desiring a highly pigmented color eye shadow that is easy to apply, blend, and layer.

Directions For Use

Use fingers or brush to deliver color to the lids, tear ducts, crease or under bottom lashes. Make sure to blend!

Product Size

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a highly pigmented color eye shadow that is easy to apply, blend, and layer.

Directions For Use

Use fingers or brush to deliver color to the lids, tear ducts, crease or under bottom lashes. Make sure to blend!

Product Size

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a highly pigmented color eye shadow that is easy to apply, blend, and layer.

Directions For Use

Use fingers or brush to deliver color to the lids, tear ducts, crease or under bottom lashes. Make sure to blend!

Product Size

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a highly pigmented color eye shadow that is easy to apply, blend, and layer.

Directions For Use

Use fingers or brush to deliver color to the lids, tear ducts, crease or under bottom lashes. Make sure to blend!

Product Size

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This eye shadow is colored with the antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This eye shadow is colored with antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This eye shadow is colored with antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This eye shadow is colored with the antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a creamy eye shadow with a smooth velvety finish.

Directions For Use

Apply with fingertips or brush. Blend, and build until desire color payoff. Can also be applied underneath powdered eyeshadow for longlasting, vibrant color.

Beautiful, dramatic colors for bold, smokey, glimmery eyes; a pop of plum on the cheeks and a sparkling luminizer for an all over glow! Colored from 100% natural, antioxidant and vitamin packed fruit and vegetable pigments instead of synthetic dyes or minerals.

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a creamy eye shadow with a smooth velvety finish.

Directions For Use

Apply with fingertips or brush. Blend, and build until desire color payoff. Can also be applied underneath powdered eyeshadow for long lasting, vibrant color.

Product Size

This Pretty Naked Palette will make you look gorgeous, naturally. Soft, neutral tones that will enhance and beautify without making you look too made up. 100% Natural, nourishing formulas packed with antioxidants, vitamins and beautiful colors from pigments of fruits, seeds, flowers and vegetables.

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This Vanilla Sugar Eye Shadow is colored with the antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

For Whom

For all (universal). For those desiring a highly pigmented color eye shadow that is easy to apply, blend, and layer.

Directions For Use

Use fingers or brush to deliver color to the lids, tear ducts, crease or under bottom lashes. Make sure to blend!

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This St. Tropez Eye Shadow is colored with the antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

For Whom

For all (universal). For those desiring a highly pigmented color eye shadow that is easy to apply, blend, and layer.

Directions For Use

Use fingers or brush to deliver color to the lids, tear ducts, crease or under bottom lashes. Make sure to blend!

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This eye shadow is colored with antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This Flax Seed Eye Shadow is colored with the antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

For Whom

For all (universal). For those desiring a highly pigmented color eye shadow that is easy to apply, blend, and layer.

Directions For Use

Use fingers or brush to deliver color to the lids, tear ducts, crease or under bottom lashes. Make sure to blend!

Product Size

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This Fig Eye Shadow is colored with the antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

For Whom

For all (universal). For those desiring a highly pigmented color eye shadow that is easy to apply, blend, and layer.

Directions For Use

Use fingers or brush to deliver color to the lids, tear ducts, crease or under bottom lashes. Make sure to blend!

Product Size

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a creamy eye shadow with a smooth velvety finish.

Directions For Use

Apply with fingertips or brush. Blend, and build until desire color payoff. Can also be applied underneath powdered eyeshadow for longlasting, vibrant color.

Product Size

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a creamy eye shadow with a smooth velvety finish.

Directions For Use

Apply with fingertips or brush. Blend, and build until desire color payoff. Can also be applied underneath powdered eyeshadow for longlasting, vibrant color.

Product Size

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a creamy eye shadow with a smooth velvety finish.

Directions For Use

Apply with fingertips or brush. Blend, and build until desire color payoff. Can also be applied underneath powdered eyeshadow for long lasting, vibrant color.

Island inspired creamy eye shadows to make your eyes sparkle. Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a creamy eye shadow with a smooth velvety finish.

Directions For Use

Apply with fingertips or brush. Blend, and build until desire color payoff. Can also be applied underneath powdered eyeshadow for long lasting, vibrant color.

Product Size

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a creamy eye shadow with a smooth velvety finish.

Directions For Use

Apply with fingertips or brush. Blend, and build until desire color payoff. Can also be applied underneath powdered eyeshadow for long lasting, vibrant color.

Product Size

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This eye shadow is colored with antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

From the inventors of the original naked palette, our Pretty Naked II is a collection of classically flattering colors that look stunning together to give you a sultry natural look. It features a luminizer, blush, and 3 eye shadows with 100% natural formulas, colored from the pigments of fruits, vegetables, flowers, and seeds. Gorgeous, naturally.

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This Hazelnut Eye Shadow is colored with the antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

For Whom

For all (universal). For those desiring a highly pigmented color eye shadow that is easy to apply, blend, and layer.

Directions For Use

Use fingers or brush to deliver color to the lids, tear ducts, crease or under bottom lashes. Make sure to blend!

Product Size

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This Hazelnut Eye Shadow is colored with the antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

For Whom

For all (universal). For those desiring a highly pigmented color eye shadow that is easy to apply, blend, and layer.

Directions For Use

Use fingers or brush to deliver color to the lids, tear ducts, crease or under bottom lashes. Make sure to blend!

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This Walnut Eye Shadow is colored with the antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

For Whom

For all (universal). For those desiring a highly pigmented color eye shadow that is easy to apply, blend, and layer.

Directions For Use

Use fingers or brush to deliver color to the lids, tear ducts, crease or under bottom lashes. Make sure to blend!

A glamorous eye shadow color of cocktail inspired, fruit pigmented cosmetics to make you sparkle and shine! This Pearl Eye Shadow is colored with the antioxidant and vitamin rich fruit pigments instead of minerals or synthetic dyes.

For Whom

For all (universal). For those desiring a highly pigmented color eye shadow that is easy to apply, blend, and layer.

Directions For Use

Use fingers or brush to deliver color to the lids, tear ducts, crease or under bottom lashes. Make sure to blend!

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a creamy eye shadow with a smooth velvety finish.

Directions For Use

Apply with fingertips or brush. Blend, and build until desire color payoff. Can also be applied underneath powdered eyeshadow for long lasting, vibrant color.

Smooth and velvety eye shadows leave your eyelids soft, moisturized and nourished with vitamins, antioxidants and other nutrients that are good for your skin. 100% Natural formula is free of chemical preservatives, artificial fragrances, synthetic chemicals and are colored with the pigments from antioxidant rich fruits and vegetables.

For Whom

For all (universal). For those desiring a creamy eye shadow with a smooth velvety finish.

Directions For Use

Apply with fingertips or brush. Blend, and build until desire color payoff. Can also be applied underneath powdered eyeshadow for long lasting, vibrant color.