Knowledge Base Articles

The in-thing in marketing today is the use of promotional
products. Market research has proved that the most effective marketing
strategy which will undoubtedly increase revenue is the distribution of
promotional products. Consumer companies are now opting to imprint their
logo and trade-mark on practically any item which is commonly used by
consumers - joining the bandwagon is Promotional Water Bottles.
Selecting
an item of this type can be considered as a wise move, since it is a
product that is used practically by every person. Your brand awareness
and promotion will be successful due to this simple reason. Other
reasons are - it is a very cost-effective mode for advertising. Printing
your company details on this product will be very economical and these
water bottles are taken by people just about anywhere. They are taken on
trips, for walks, to the park and many more places, and they are a very
essential item for bikers, joggers, walkers o

Whatever type of business you are in, there will always be competitors. As a business owner, you’ll definitely be happier when your business is on top of others. But you’re also worried when others are getting their way up to your position.
Competitors employ different strategies in business. When you notice a competitor selling the same items at prices less expensive than yours, your competitor will definitely be on top of every customer’s list. This has been made possible because your competitor has obtained a good wholesale price. Through this, both of the competitor’s sales and profits will increase.
If you’re a new seller, making massive orders may not seem like an advantage at your end. Large investments are needed which might make you hesitant. However, if you can do it, then give it a try. Doing so will really increase your sales since taking on massive orders is actually cheaper. This should be your goal. When you say massive orders, you will usu

Shenzhen, China is the centre of the country's economic miracle.
In just over 30 years Shenzhen has been transformed from a tiny little
fishing village to the most prosperous "Special Economic Zone" in China.
Because of this many companies look to open their first Chinese office
in the city and there are certainly many good reasons to do so. So here
are five of the best to get you started.
Proximity to Hong Kong
Hong
Kong is only a few miles away and there are multiple easy to access
crossing points dotted around the city. The busiest border point is
Lohou where tens of thousands of people sally back and forth every day.
For
expats this means it's both convenient and cheap to get into Hong Kong
with a round trip journey on the island's MTR system costing around 100
HKD (around $13 USD), and station hopping between points after crossing
the border is good value too (usually no more than 10 HKD).
For
businesses that mea

In the Internet age, it's easy to find Chinese suppliers for your import business. Business-to-business websites such as Alibaba.com, sz-wholesale.com, okokchina.com PromosMall.com. let you search for items you're interested in buying, or you can post a purchase request. If you find a suitable Chinese vendor, you begin negotiating. Finding a supplier is no guarantee of success, though. You have to check for quality, negotiate prices and be careful that everything you import conforms to U.S. law.
Verify Everything
Even if the supplier you found online looks like a perfect fit, that doesn't guarantee he's legitimate. Run a background check to confirm his company exists. Look for any charges of labor or environmental violations. A research service such as Globis or China Checkup can investigate the company for you. You can also contact a legal or accounting firm in China to do the research. If the company checks out,

After giving an impressive presentation to board members or potential clients, just pull out a printed promotional item such as conference folders, bags, or promotional umbrellas and pass them around. Surely your likeability meter will go high. This is the benefit most promotional items possess. Promotional items can actually take your business to new heights and make it a more profit reaping venture. By gifting various promotional items you have a better chance of securing business dealings.
Promotional items have got various benefits, which make them a worthwhile consideration. Gifted promotional conference folders will keep your business in the forefront of board members minds. Another advantage of promotional items is that they permit you to advertise or market your business on a large scale with less investment money. Being into business, most businessmen always look for the ways to advertise effectively while keeping costs to a minimum. This can be now easily be done by