New Additions Include Super-Zoom Models Ideal for Avid Travelers as well as Stylish and Compact Go Anywhere, Any Time Cameras

MELVILLE, N.Y. — January 5, 2016 — Built to deliver high-quality images and HD video and featuring built-in Wi-Fi and NFCTM connectivity for easy sharing, Canon U.S.A., Inc., a leader in digital imaging solutions, today announced the addition of two new cameras to its super-zoom PowerShot SX lineup - the PowerShot SX540 HS and PowerShot SX420 IS digital cameras. Also announced are three new stylish and compact additions to the Company’s PowerShot ELPH series, the PowerShot ELPH 360 HS, PowerShot ELPH 190 IS digital cameras as well as PowerShot ELPH 180, all housed within slim bodies that can easily fit in a pocket or purse.Experiencing the power of a printed image is also easy when users connect and print to a Canon wirelessii printer, like the Canon PIXMA MG7720. And for even more convenience, the cameras are compatible with the new Canon Connect Station CS100 – a dedicated device for easy image and video viewing, sharing and storage.

PowerShot SX540 HS Camera

The PowerShot SX540 HS digital camera builds on the features included in the PowerShot SX530 HS digital camera. The PowerShot SX540 HS has a powerful 50x optical zoom lens (equivalent to 24-1200mm) with Optical Image Stabilizer for outstanding optical performance. It features a new 20.3-Megapixeliii High-Sensitivity CMOS sensor with DIGIC 6 Image Processor that helps deliver high resolution combined with stunning low-light performance. A dedicated Wi-Fi button allows for easy sharing and transferring of images over Wi-Fi and NFCTM technology. The new camera features a dedicated movie button so users can easily record 1080p Full HD video at an improved rate of up to 60 frames-per-second in MP4 format with stereo sound. The PowerShot SX540 HS digital camera has an improved advanced Zoom Framing Assist feature that intelligently controls the lens, making it easy to identify the main subject of the shot, even when the subject is moving. It also features a lock button option for quick and accurate subject tracking. Additionally, its new Story Highlights feature automatically selects and compiles images into an exciting highlight reel within the camera without the use of extra software.

The PowerShot SX540 HS digital camera’s large 3.0-inch LCD screen (approx. 461,000 dots) allows easy viewing even from a wide angle. Its Hybrid Auto mode records quick video clips before each still and compiles them together to make a short highlight reel. The PowerShot SX540 HS digital camera is scheduled to be available in March 2016 for an estimated retail price of $399.99.

The PowerShot SX420 IS digital camera also features Scene modes such as Fisheye effect, Toy Camera effect and Monochrome, which provide creative freedom to capture your photos. While taking these creative photos, Eco mode helps reduce power consumption for longer battery life.

The camera’s large 3.0-inch LCD screen (approx. 230,000 dots) allows for easy operation and sharing. The PowerShot SX420 IS digital camera is scheduled to be available in February 2016 for an estimated retail price of $299.99.

PowerShot ELPH 360HS

The PowerShot ELPH 360HS is slim and stylish, boasting a 12x optical zoom lens with Optical Image Stabilizer that helps capture images with flexibility and ease. A dedicated Wi-Fi button allows for easy sharing and transferring of images over Wi-Fi and NFCTM . The 20.2-Megapixelii CMOS sensor combines with the DIGIC 4+ Image Processor to help deliver stunning image quality even in low light. The PowerShot ELPH 360HS digital camera also captures spectacular 1080p Full HD video.

The camera’s large 3.0-inch LCD screen allows for easy viewing and the Hybrid Auto feature records quick video clips before each still and compiles them together to make a short highlight reel. Story Highlights mode automatically selects and compiles images into an exciting highlight reel within the camera without the use of extra software.

The PowerShot ELPH 360HS digital camera is scheduled to be available in February for an estimated retail price of $209.99 and will be available in silver and purple.

Compact Addition to the EOS M-Series of Cameras is Flexible, Stylish and Fun with an Emphasis on Connectivity

MELVILLE, N.Y., October 13, 2015 – For capturing and sharing life’s important moments with great clarity, Canon U.S.A. Inc., a leader in digital imaging solutions, today announced the EOS M10 interchangeable lens digital camera. A compact and stylish design, the EOS M10 camera has the features and lens options to help photographers expand their creativity and the mobile compatibility and size for social-sharers to stay connected with sharp images that are sure to draw ‘Likes’.

Adding to its compact design, the EOS M10 camera is fitted with a new retractable EF-M 15-45mm f/3.5-6.3 IS STM lens, that shortens and locks into a compact size when not in use. This retractable Canon interchangeable lens provides outstanding image quality that helps the EOS M10 camera remain small and lightweight to go with you anywhere.

For those “selfie” moments that can’t be missed, the EOS M10 camera’s three-inch screen tilts up 180 degrees to help make sure everyone is in the shot. The touch panel LCD screen also lets users browse images and navigate menus with ease. The camera’s Creative Assist mode makes it easy to adjust settings and add effects such as brightness, background blur, vividness of color, contrast, warmth and filter effects to create share-worthy images on the go – letting you stylize your photos and capture the moment just as you want. And, to help everyone look their selfie-best, the Self Portrait mode adjusts camera effects and settings to enhance skin smoothness and brightness.

“This is the camera for the social media generation, including those who love to take and share high-quality photos and video while on the go. It will help them make the transition to a dedicated, high-quality digital camera, because of its mobile compatibility and creative options,” said Yuichi Ishizuka, president and COO, Canon U.S.A., Inc.

The built-in Near Field Communication (NFC) functionality of the EOS M10 camera is compatible with most current AndroidTM devices for easy setup of Wi-Fi communication, and the camera’s Mobile Device Connect Button supports wireless connectivity with IOS and AndroidTM devices. The EOS M10 camera also supports wireless remote control featuring live view in compatible Apple and Android devices using Canon’s free Camera Connect app, available through the Apple App Store and Google PlayTM store.

The EOS M10 camera is fully compatible with Canon’s Connect Station CS100, a home hub device that provides a fast and easy way to store photos and videos from the camera as well as view them on the living room TV, transfer them to social media networks and share them with other linked Connect Station CS100 devices, for an added level of sharing.

Pricing and AvailabilityThe EOS M10 camera is scheduled to be available through authorized Canon dealers in November 2015, and will be offered in a kit with the EF-M 15-45mm f/3.5-6.3 IS STM zoom lens at an estimated retail price of $599.99. The camera body is available in black or white, and will also be available in gray exclusively through the Canon Online store.

In addition, the new EF-M 15-45mm f/3.5-6.3 IS STM zoom lens is scheduled to be available in November 2015 at an estimated retail price of $299.99 and a silver version of the current EF-M 55-200mm f/4.5-6.3 IS STM zoom lens also is scheduled to be available in November 2015 at an estimated retail price of $349.99.

MELVILLE, N.Y., October 13, 2015 –Rounding out what is now a family of five powerful large sensor PowerShot G-series cameras, Canon U.S.A., Inc., a leader in digital imaging solutions, today announced the PowerShot G5 X equipped with a built-in, high-resolution electronic viewfinder (EVF), and the slim, lightweight, carry-anywhere PowerShot G9 X. Featuring high-quality optics and large one-inch image sensors, both new models are ideal for advanced amateur photographers looking for a highly portable, advanced point-and-shoot camera equipped with built-in Wi-Fi and NFC capability for easy sharing of images and video to social media networks as well as printing to compatible Canon PIXMA or SELPHY printers with the PIXMA Printing Solutions app†.

Both new models feature a one-inch, 20.2 Megapixel High-Sensitivity CMOS sensor that delivers optimal performance with an ISO range of 125 – 12,800. The sensor, along with a proprietary DIGIC 6 Image processor, creates Canon’s HS System to provide photographers with vivid and detailed still images and video, even in difficult low-light shooting scenarios.

Providing quality still images and video for social sharing, the stunning 1080p Full HD video (at 24p, 30p, and 60p in MP4 format) and still images captured on these cameras can be transferred after capture to compatible smartphones, tablets, or the new Canon Connect Station CS100 photo and video hub device, via built-in Wi-Fi and NFC capability. Both new models are compatible with Canon’s free Camera Connect App†† for wireless image transfer and remote operation featuring Live View when using compatible iOS and Android devices.

In addition, these new cameras feature an enhanced Star Mode to provide more precise focusing sure to delight stargazers and amateur astronomers. The “Star Trails” mode is now enhanced to improve the breaks in light between star trails turning star movement into a luminous still image, while the “Star Time-Lapse Movie” mode makes beautiful video clips that show the movement of the stars against a static background of dark space.

“We continue to strive to provide photographers with a range of imaging equipment options to support each individual shooting style while still providing the features, usability, and performance they expect from a Canon camera,” said Yuichi Ishizuka, president and COO of Canon U.S.A., Inc. “Our PowerShot G-series cameras offer a range of options designed to satisfy professionals looking for a convenient back-up camera to their DSLR as well as photography enthusiasts looking for maximum image quality in conveniently compact cameras they can take with them anywhere.”

The PowerShot G5 X

Incorporating a bright, built-in high-resolution EVF that allows photographers to more easily compose and take pictures as well as track moving subjects, the high-performance PowerShot G5 X camera also features a bright f/1.8 - f/2.8 4.2x Canon Optical Zoom Lens (focal length range equivalent to 24-100mm). With the combination of a nine-blade iris diaphragm for beautiful background blur effects and an Intelligent Image Stabilization (IS) system that provides virtually shake-free images in a wide variety of shooting conditions, this camera’s optical system enables users to capture the shot as they envisioned it and is ideal for shooting in low-light conditions or when a shallow depth-of-field is preferred for more dramatic, soft backgrounds and beautiful portraits.

The PowerShot G5 X camera’s 2.36-million-dot high-definition OLED electronic viewfinder provides high-quality viewing from edge-to-edge, especially useful when composing an image or shooting in bright sunlight. Additionally, a three-inch, 1.04 million dot touch panel LCD screen provides a bright, clear display that enables one-touch control of many camera settings and features a Vari-Angle design that enables easy viewing from various shooting angles while protecting the screen from inadvertent scratching when the camera is stored.

Housed in a classic black body, the enhanced controls include top-mounted mode and exposure compensation dials, front and rear control dials, and a control ring around the lens, which can all be customized to best suit different shooting styles. The PowerShot G5 X camera also features a built-in flash plus a dedicated hot shoe providing full compatibility with Canon’s powerful range of EX-series Speedlites and related accessories. There is also a 3.5mm mini-jack for compatibility with Canon’s Remote Switch RS-60E3.

The PowerShot G9 X

Slim and lightweight, the PowerShot G9 X is the camera photographers will want to show off to their friends as much as they shoot with it. The camera features a bright f/2.0 - f/4.9, 3x Canon Optical Zoom Lens (focal length range equivalent to 28-84mm) along with Canon’s Intelligent Image Stabilization (IS) system for virtually shake-free images in a wide variety of shooting conditions.

The camera’s intuitive three-inch LCD touch panel with a new user interface allows for quick and easy changes to camera settings even while taking pictures. In addition to the touch panel, a lens-mounted control ring can be utilized to adjust several functions, including customizable manual focus. For shooting fast-moving subjects from kids at birthday parties to athletic events, the PowerShot G9 X camera has continuous shooting speeds up to six frames per second (fps) so none of the action is missed. It is available in classic black, or in a retro-style, silver-gray body with brown stitched leather accents.

Shared Features

The PowerShot G5 X and PowerShot G9 X models both feature three convenient ways to charge the NB-13L lithium-ion battery pack: (1) via an optional USB cable connected to a powered USB socket to charge the battery while it is still in the camera body, (2) via an optional USB-connected AC Adapter to charge the battery while it is still in the camera body, and (3) via the standalone external battery charger that is supplied with both cameras as standard equipment.

Both new PowerShot models incorporate a broad range of exposure modes from fully automatic to full manual, and both offer users the choice of RAW as well as JPEG recording modes for still photos. Additionally, both new models incorporate a built-in ND filter for enhanced exposure control in bright shooting conditions.

Price and Availability

The PowerShot G5 X and PowerShot G9 X camera kits are scheduled to begin shipping in November 2015 at suggested retail prices of $799.99 and $529.99, respectively.

“As the world leader in production of interchangeable lenses, having produced over 110 million EF lenses since 1987, it is with great excitement that we now introduce a revolutionary new technology to add to Canon’s unequaled optical heritage when it comes to chromatic aberration correction,” said Yuichi Ishizuka, president and COO of Canon U.S.A., Inc. “We continually strive to achieve the ideal lens performance, which has driven the development of Blue Spectrum Refractive Optics, found in the new EF 35mm f/1.4L II USM lens. This technology is yet another ‘first’ in optical design introduced by Canon to enhance the performance of our lenses for our customers.”

In addition to BR Optics, the new lens incorporates two aspherical elements and one UD glass element in a 14 element, 11 group optical formula. The EF 35mm f/1.4L II USM lens also features Canon’s proprietary Sub-Wavelength Structure Coating (SWC), applied to the rear surface of the first and second aspheric lens elements to help combat flare and ghosting caused by light rays entering the lens at a large angle of incidence. The lens also offers best in class minimum focusing distance at 0.28m (approximately 11 inches) resulting in an increased maximum magnification of 0.21x - ideal for capturing close-up subjects. Autofocusing is swift and virtually silent due to a rear-focus optical system and Canon’s original Ring USM focusing motor. Full-time mechanical manual focusing is also available even when the lens is set to AF mode.

The Canon EF 35mm f/1.4L II USM lens features improved durability over its predecessor. As with all L-series lenses, this new lens is highly resistant to dust and water – making it ideal for outdoor photography, even in harsh conditions. The high-grade design of the lens provides users with a substantial and luxurious feel, as well as optimal operability. In addition, a fluorine coating on the front and rear lens surfaces helps to repel liquids and dust particles, and makes the lens easier to clean.

Pricing and AvailabilityThe new Canon EF 35mm f/1.4L II USM lens is compatible with 72mm filters and will be supplied with Lens Hood EW-77B and Lens Pouch LP1219. It is scheduled to be available in October 2015, for an estimated retail price of $1,799.00.

MELVILLE, N.Y., August 27, 2015 - Canon U.S.A. Inc., a leader in digital imaging solutions, today announced the EOS M3, a compact and stylish interchangeable lens digital camera created for enthusiast photographers who demand premium performance. Fusing Canon’s outstanding image quality and DSLR-levels of control in a small and lightweight camera body, the EOS M3 camera offers the ability to capture important moments in outstanding detail.

At the heart of the EOS M3 camera is Canon’s latest and most advanced digital imaging technologies, including the company’s high-resolution 24.2 megapixel APS-C CMOS image sensor and its most advanced image processor, DIGIC 6, delivering premium quality stills and Full HD videos. Combined with super-fast AF performance, thanks to a new 49-point Hybrid CMOS AF III Autofocus System, this digital camera gives photographers the freedom to capture the beauty of movement. Advanced photographers will find everything they need at their fingertips, with intuitive DSLR-like dials and control, as well as access to the entire lineup of more than 80 Canon EF, EF-S and EF-M interchangeable lenses*, all shrunk down into a compact, mirrorless body to take with them wherever they go. Advanced EOS camera technologies built into the EOS M3 camera include:

“Canon U.S.A. is bringing to market a new member of the EOS family - the EOS M3 - to help satisfy the market’s demand for high-quality compact cameras with large image sensors and interchangeable lenses,” said Yuichi Ishizuka, president and COO, Canon U.S.A., Inc. “It is the ideal camera for advanced amateurs and enthusiasts looking for a compact interchangeable lens camera option with genuine EOS camera system support, performance and compatibility, as well as professional photographers looking for a full-featured compact secondary camera.”

Photographers familiar with other Canon EOS cameras will note the EOS M3’s interface is similar to Canon’s current EOS DSLR cameras, making operation easier for existing users. The LCD panel’s tilting capability makes it easy to shoot from various angles while the capacitive touch screen allows intuitive image capture and playback with easy-to-understand information and real-time controls.

The EOS M3 camera offers photographers the flexibility to unleash their creativity through its compatibility with Canon EF-M lenses as well as a wide variety of Canon EF and EF-S lenses when used with the optional Mount Adapter EF-EOS M. Other compatible Canon accessories include EX-series Speedlite flash units, Speedlite Transmitter ST-E3-RT, and Electronic Viewfinder EVF-DC1. Users will also have the ability to remotely capture and share images with Canon’s Camera Connect smartphone application**, using the EOS M3’s integrated Wi-Fi and NFC connectivity.

Pricing and Availability

Canon’s EOS M3 Digital Camera is scheduled to be available in early October 2015 for an estimated retail price of $679.99. An EOS M3 EF-M 18-55mm IS STM lens kit will be available in the customer’s choice of black or white for an estimated retail price of $799.99. Additionally, a two lens kit featuring the EOS M3 digital camera with the EF-M 18-55mm IS STM lens and the EF-M 55-200mm IS STM lens will be available for an estimated retail price of $1,049.00.

United Kingdom, Republic of Ireland, 25 August 2015 – Canon today unveils the CJ12ex4.3B, a new 2/3” portable 4K zoom lens with the world’s widest focal length – an incredible 4.3mm, designed for professionals shooting interviews or live broadcast, including sport and news. Canon also today announces that it is developing a new compact 2/3” 4K all-purpose-zoom lens. Further bolstering Canon’s 4K broadcast lens range for cameras employing 2/3” sensors, the versatile new lens will be optimised for both indoor and outdoor shooting, across a variety of applications including, sporting events, live broadcasts, as well as television dramas and commercials.

Outstanding 4K optical performanceLeveraging Canon’s renowned heritage in optical design and advanced technologies, the CJ12ex4.3B delivers outstanding 4K image quality throughout the entire 12x optical zoom range. Providing the freedom to quickly adapt to different shooting environments, the new lens enables shooters to swiftly move from an ultra-wide 4.3mm angle shot to close ups, whilst ensuring first-class image quality from the very centre to the edge. A built-in 2x extender also helps provides even greater focal reach, whilst still maintaining 4K optical performance.

To further provide sharp, high contrast images, the CJ12ex4.3B includes an increased use of fluorite and UD glass combined with Canon’s expert coatings, resulting in exceptional control over ghosting and flare. A new three group internal focus system also reduces focus breathing.

Exceptional portability and flexible operationBoasting a brand new design, the CJ12ex4.3B is compact and lightweight, weighing just 2.1kg, making it similar in size and weight to a comparable 2/3” HD lens. Ideal for on-shoulder shooting traditionally adopted by news gatherers, the lens can easily be used on-the-go, and with an ergonomic design and grip, it is comfortable to hold for longer periods of time. The lens also incorporates three 20-pin connectors for easy integration with existing HD zoom/focus controllers and can be directly connected to an external virtual operation system at the same time.

Featuring a Digital Drive Unit, the CJ12ex4.3B offers advanced operability giving users the freedom to select repeatable zoom positions and speeds, in addition to focus and iris settings. A 16-bit absolute value encoder integrated into the Digital Drive Unit allows operators to start shooting with the camera’s aberration compensation function in an instant, without the need for any initialization. This is perfect for news and wildlife environments where action can disappear as quickly as it started. A digital display, built into the Digital Drive Unit, also makes it easy to set, review and adjust vital functions in a way similar to 2/3” HD lenses.

Key features CJ12ex4.3B:

4K resolution 2/3” portable wide angle lens with 12x zoom

Exceptional 4.3mm focal length at the wide end extends to 52mm (104mm using the built-in 2x extender)

Stunning optical performance right to the edge of the image when paired with a 2/3” 4K compatible camera

MELVILLE N.Y., July 30, 2015 - Canon U.S.A. Inc., a leader in digital imaging solutions, today has introduced the Company's first multi-purpose camera, the new ME20F-SH, which delivers exceptionally high sensitivity to capture Full HD video with a minimum subject illumination of less than 0.0005 lux1 (at maximum 75 dB gain setting, equivalent to an ISO sensitivity of over 4,000,000). Nighttime surveillance and security, cinematic production, reality television, and nature/wildlife documentaries are just some of the ME20F-SH's many possible usage applications. With the ability to capture color video in extreme low-light conditions and its simplistic and versatile design, the ME-20F-SH Multi-purpose Camera can be easily incorporated into existing infrastructures and systems to provide high-quality video capture even where subjects might not be seen with the naked eye.

Canon's new multi-purpose camera employs an enhanced version of the 35mm full-frame CMOS sensor for Full HD video use that was originally developed by the Company in 20132. Its compact, modular body design allows easy custom configurations for diverse usage scenarios. While capturing video in extreme low-light conditions often requires the use of infrared illumination (a technique that only yields video in black and white), the ME20F-SH camera achieves impressive high-sensitivity performance enabling the capture of color Full HD video with reduced noise in low-light conditions without the need for infrared illumination.

Ultra-High-Sensitivity CMOS Sensor Enables Color Video Capture in Extreme Low-Light ConditionsThe ME20F-SH camera's CMOS sensor has pixels measuring 19 µm square3, which is more than 5.5 times the surface area of the pixels on the CMOS sensor featured in select top-of-the-line interchangeable lens cameras4. Furthermore, the sensor's pixels and readout circuitry make use of Canon proprietary technologies to achieve both reduced noise and exceptionally high sensitivity on subjects with a minimum illumination of less than 0.0005 lux. This multi-purpose camera allows users to discern subjects under even some of the dimmest lighting conditions, such as environments lit by artificial illumination or under a moonless night sky. Furthermore, similar to Canon's Cinema EOS System of professional digital cinematography cameras, the ME20F-SH camera includes Canon Log and Wide DR, which make possible a wide dynamic range, delivering high-image-quality video results across a range of illumination environments, from low- to brightly lit conditions.

Canon's Diverse Interchangeable EF Lens Lineup Enables Wide Range of Imaging PossibilitiesThe new ME20F-SH employs the same EF mount (Cinema Lock type) as Canon's SLR cameras and Cinema EOS System-series of professional digital cameras, allowing users to make use of the Company's extensive lineup of interchangeable EF lenses5. By letting users select the ideal lens based on their shooting or application requirements, taking into consideration such factors as angle of view and level of brightness, this multi-purpose camera facilitates a wide spectrum of imaging possibilities.

Supports various standard video-recording interfacesEmploying output-only 3G/HD-SDI and HDMI terminals, Canon's ME20F-SH camera enables users working on location to output video via a single cable to a variety of peripheral equipment, including external recorders and monitors. Equipped with a f2.5mm stereo mini-jack and a round 8-pin jack for RS-422, the multipurpose camera is capable of connecting with Canon's RC-V100 Remote Controller (released in June 2014; sold separately)6. By allowing users to operate the camera or change settings from a remote location, the camera facilitates video capture from inaccessible locations as well as fixed-point surveillance. Furthermore, a f3.5mm stereo mini-jack allows the camera to connect with an external microphone, enabling users working on location to output audio and video signals to connected peripheral equipment.

The Canon ME20F-SH is expected to be available in December 2015 at a suggested retail price of $30,000.

A correction was made to the Canon Speedlite 430EX III-RT press release after we published it this morning. The following line:

"Featuring enhanced functionality and operability over its predecessor (the Canon Speedlite 430EX II), the new Canon Speedlite 430EX III-RT features wireless flash shooting via optical or radio transmission (similar to the Canon Speedlite 600EX-RT but slave function only), now with shorter recycling time and quicker firing."

...has been corrected to now read:

"Featuring enhanced functionality and operability over its predecessor (the Canon Speedlite 430EX II), the new Canon Speedlite 430EX III-RT features wireless flash shooting via optical or radio transmission (similar to the Canon Speedlite 600EX-RT with master and slave functions in radio mode but slave function only in optical transmission), now with shorter recycling time and quicker firing."

That's right folks! The 430EX-III RT can actually act as a master flash in radio triggering mode. That's an extremely welcomed feature for those who want the benefits of radio triggering at a lower price point.

Want to see how the 430EX III-RT stacks up against the rest of Canon's Speedlite lineup? Check out the 430EX III-RT's specifications on the site's Flash Specifications Comparison Tool.

MELVILLE, N.Y., July 8, 2015 - Canon U.S.A. Inc., a leader in digital imaging solutions, today announced the new Canon Speedlite 430EX III-RT external flash unit featuring - for the first time in the Canon 430EX series - radio-controlled wireless flash shooting capabilities1 designed to make creative light control more manageable and versatile for photographers of all levels. This third generation Speedlite is a perfect primary flash unit for amateur and advanced amateur photographers looking to create beautiful portraits with Canon digital cameras such as the EOS Rebel T6i, as well as professional photographers looking for a small and lightweight secondary flash.

"Canon is proud to offer outstanding photographic accessories that help enhance a photographer's overall creative experience when shooting with our EOS DSLR cameras," said Yuichi Ishizuka, president and COO, Canon U.S.A., Inc. "The new Speedlite 430EX III-RT provides photographers with a very responsive flash unit having new wireless capabilities that enable users to create more professional lighting effects than if they were to rely on their camera's pop-up flash alone."

Featuring enhanced functionality and operability over its predecessor (the Canon Speedlite 430EX II), the new Canon Speedlite 430EX III-RT features wireless flash shooting via optical or radio transmission (similar to the Canon Speedlite 600EX-RT with master and slave functions in radio mode but slave function only in optical transmission), now with shorter recycling time and quicker firing. This multi-functional flash unit makes more advanced flash shooting easy for any photographer with its intuitive, user-friendly operation, abundant bounce and swivel shooting functions and advanced features including a maximum Guide Number of 43/141 at ISO 100 in meters/feet, auto zooming from 24-105mm, Hi-Speed Sync and Second-curtain Sync. In addition, the Speedlite 430EX III-RT has been reduced in size and weight compared to its predecessor.

Featuring another first for the 430EX series of flash units, the Canon Speedlite 430EX III-RT also includes an SCF-E2 Color Filter which helps balance color temperature when shooting in incandescent lighting, an SBA-E2 Bounce Adapter that helps soften light while helping suppress shadows, a built-in Catchlight panel, illuminated dot-matrix LCD, new control dial, light distribution options, multi-camera sync shooting, and remote shutter release. Enhanced functions include broader bounce angle range and flash exposure compensation via the new control dial. Also included are two cases - one for the flash and one for the filter and adapter.

Pricing and AvailabilityThe new Canon Speedlite 430EX III-RT flash is scheduled to be available in September 2015 for an estimated retail price of $299.99.

Newest Addition to G-Series Features a One-inch 20.2MP CMOS Sensor, a 25x Optical Power Zoom Lens, Dust- and Water-Resistance and Built-in Wi-Fi with NFC

MELVILLE, N.Y., June 18, 2015 – Canon U.S.A., Inc., a leader in digital imaging solutions, today announced an exciting addition to its G-series of premium compact digital cameras -- the Canon PowerShot G3 X. Ideal for photographers looking for DSLR-style features and quality in a compact, dust- and water-resistant body, this camera's large, one-inch, 20.2 Megapixel* High-Sensitivity CMOS sensor delivers optimal performance with an ISO range of 125 - 12,800. The sensor, along with a proprietary DIGIC 6 Image processor, creates Canon's HS System to provide photographers with a high-performance point-and-shoot camera that captures vivid and detailed still images and video, even in difficult low-light shooting scenarios.

"The Canon PowerShot G3 X is a truly superb digital camera, one that provides so many top-notch features to empower photographers of all skill levels to shoot and share stunning images and HD video with ease," said Yuichi Ishizuka, president and COO, Canon U.S.A., Inc. "The compact size will make the PowerShot G3 X camera a pleasure to have on-hand for any occasion and the advanced features will help make sure the moment is captured beautifully."

This long-zoom, premium compact camera allows users to get close to the action with its bright f/2.8-5.6, 25x Optical Power Zoom Lens (equivalent to 24-600mm). In addition, an improved Intelligent Image Stabilization (IS) system provides virtually shake-free images in a wide variety of shooting conditions.

The Canon PowerShot G3 X camera is the most rugged G-series model yet. The combination of enhanced body panel construction with rubber sealing helps ensure this dust-and-water resistant digital camera is ready to shoot action-packed adventures even in some of the most adverse conditions. It also features controls and menu operation inherited from the Canon EOS line of Digital SLR cameras, a first for the PowerShot G-Series. Useful controls include an Auto Exposure (AE) lock button, Auto Focus (AF) selection button and DRIVE/AF button. For photography purists, the PowerShot G3 X camera fully supports both manual exposure control and the user's choice of RAW, JPEG or RAW+JPEG recording formats. For quick camera setting, the PowerShot G3 X includes a programmable continuous ring on the lens, an exposure compensation dial and mode dial on top, and a rear control dial. Electronic Viewfinder EVF-DC1 featuring 2.36MP resolution and an adjustable viewing angle is also available as an optional accessory for the PowerShot G3 X to help users compose shots in bright, sunny conditions.

The PowerShot G3 X camera features a bright 3.2-inch Multi-Angle capacitive touch panel LCD screen with 1.62 million dot resolution, providing a sharp, clear, and vivid display. The adjustable screen enables shooting from a variety of angles with enhanced flexibility by tilting up to 180 degrees for capturing selfies and creative low-angle shots, or as much as 45 degrees down for overhead shots.

The camera's ability to record 1080p Full HD video (at 24p, 30p, and 60p in MP4 format) is enhanced through several new features including an external stereo microphone jack, a headphone jack for audio monitoring while recording, and manual control of exposure and audio levels. The camera also features live HDMI output while recording allowing for direct connection to external video recorders as well as convenient playback of recorded movies on an HDTV.

For those looking to shoot from the sidelines, the PowerShot G3 X features high-speed AF and 31 widely spread AF points to help capture fast-action shots with accuracy and ease. Paired with a continuous shooting speed of up to 5.9 frames-per-second (fps), the PowerShot G3 X gives photographers the capability to keep shooting in full resolution with no buffer lag or frame limit.i

The camera's built-in Wi-Fi capabilities allow users to easily share images and videos via social media sharing sites like Facebook, Twitter, and YouTube using Canon Image Gateway through a Wi-Fi access point or directly to compatible iOS1 and Android2 devices. The camera is also equipped with Near Field Communication (NFC)2 , allowing for quick and simple pairing to compatible Android devices as well as full support for Canon's soon-to-be-released Connect Station CS100 device. In addition, Canon's free Camera Connect app3, available for both iOS and Android devices, allows users to share images and remotely control the camera and capture images from one app.

The PowerShot G3 X camera also includes Canon's Star Mode to capture breathtaking images and video of starry night skies with superb quality. The "Star Trails" mode turns star movement into a luminous still image, while the "Star Time-Lapse Movie" mode makes beautiful video clips that show the movement of the stars against a static background.

In order to enhance the shooting experience, the Canon PowerShot G3 X camera is compatible with a variety of optional accessories like the Canon Electronic Viewfinder EVF-DC1, the Canon EX-Series Speedlite system, and Remote Switch RS-60 E3.

Pricing and AvailabilityThe new Canon PowerShot G3 X premium compact camera is scheduled to be available in July 2015 for an estimated retail price of $999.99

Compact and Lightweight EF Lens Features Stepping Motor (STM) Technology and is Ideal for First time DSLR Users as well as Advanced Amateur Photographers

MELVILLE, N.Y., May 11, 2015 - Canon U.S.A., a leader in digital imaging solutions, is proud to announce the new lightweight and compact Canon EF 50mm f/1.8 STM standard lens. Featuring a large maximum aperture of f/1.8, this single focal length lens (which has an effective focal length of 80mm when attached to an EOS camera with an APS-C sensor such as the EOS Rebel T6i) is ideal for creating portraits with beautiful, soft-blurred backgrounds. It's also ideal for low-light photography and night scenes. Now incorporating Canon's proprietary STM stepping motor technology, this new lens supports Canon's EOS Movie Servo AF* (autofocus) function to provide smooth and quiet continuous AF during video recording, as well as when capturing still photos.

"Canon's optical heritage of creating high-quality lenses is something we are very proud of ," said Yuichi Ishizuka, president and COO of Canon U.S.A., Inc. "Regardless of skill level or budget, all photographers and videographers should have access to superb creative tools that enable them to capture not only beautiful images but images that tell the story of their lives.

This new Canon EF 50mm f/1.8 STM lens, will provide photographers and videographers with outstanding images they will want to share for years to come.

"The new Canon EF 50mm f/1.8mm STM lens is excellent for entry-level and advanced amateur photographers, as well as users looking to capture video. Featuring an improved exterior design, including a new focus ring placement, it provides photographers with the most compact Canon EF 50mm lens ever, at just 1.5 inches in length. In addition, this new lens uses a metal mount providing additional stability and ruggedness compared to its predecessor.

Composed of six elements in five groups, the new Canon EF 50mm f/1.8mm STM lens features an optimized lens placement and Super Spectra Coating (SSC), translating into less ghosting and flaring than the previous model, while at the same time helping to enhance light transmission and optimize color reproduction accuracy. The new lens features a seven blade circular aperture, improved from the predecessor's five blade non-circular aperture, helping to deliver a more visually appealing blurring effect, and producing sharp images of subjects that truly stand out against beautiful, soft backgrounds. The minimum focusing distance for the lens has been shortened to 1.1 feet from 1.5 feet with a maximum magnification of 0.21x, allowing for more creative close-up photos and videos.

Pricing and AvailabilityThe new Canon EF 50mm f/1.8mm STM standard prime lens is scheduled to be available by the end of May for an estimated retail price of $125.99.

United Kingdom, Republic of Ireland, April 8, 2015 – Canon today unveils the XC10 – a compact, lightweight video and digital stills camera that brings professional 4K quality to aspiring filmmakers and enthusiasts. Inheriting many of the Cinema EOS range’s features, the XC10 offers incredible recording versatility and is the ideal solution as a small, stand-alone camera for independent film makers or the perfect accompaniment as a supporting B camera in larger productions.

Unleashing 4K recording for enthusiastsBoasting outstanding market leading image quality, traditionally associated with larger cameras, as well as the flexibility and ease of use of traditional compact camcorders, the XC10 delivers consistently breath-taking results. Its advanced imaging engine – a powerful combination of a specially developed 1” CMOS sensor and Canon’s new DIGIC DV5 image processor – gives both budding filmmakers or experienced pros the blistering speed and quality they demand to capture 4K video, at a wide range of variable bit rates.

Able to fit seamlessly into workflows, or productions with existing Cinema EOS cameras, the XC10 can record UHDTV standard (3840 x 2160) 4K footage to an internal CFast 2.0¹ card at up to 305Mbps, or Full HD (1920 x 1080) footage to an SD card at up to 50Mbps, with pro-standard 4:2:2 colour sampling for high resolution performance.

The XC10 delivers rich colour, synonymous with Cinema EOS cameras, with a high ISO of up to 20,000, ensuring excellent results in low light conditions, and a 12-stop Wide Dynamic Range, providing vivid detail in both highlights and shadows.

Shooters have the freedom to capture a diverse range of scenes in professional 4K quality using a specially developed 10x optical zoom lens, complete with Canon’s class-leading image stabilisation technology. With a versatile 27.3-273mm focal range (35mm equivalent, in video mode) videographers can easily switch between capturing sweeping scenes, to intimate close ups with a single lens. Pros and enthusiasts alike can change between movie recording and still image shooting, capturing high quality 12.0 MP images, or extracting 8.29 MP stills from 4K video footage.

Uncompromising design, optimised for easy shootingThe XC10 redefines the boundaries of advanced compact camcorder design, with a body that’s instantly intuitive to use. Once in your hand, you’ll find a rotating grip that supports a variety of shooting styles, as well as essential feature controls at your fingertips, including a manual zoom and focusing ring. Designed to match any shooting preference, the camcorder features a 7.66cm vari-angle touch LCD, with 100% field coverage, providing direct access to the menu system through a simple set of cross keys, while an included optical loupe viewfinder, that fits the LCD, offers a more traditional shooting experience.

Fostering creativity with expert workflowsProfessional videographers can easily integrate the XC10 into existing production kits and workflows, thanks to its portfolio of professional standard codecs and recording modes. Canon’s new XF-AVC H.264 codec supports recording in both 4K and Full HD quality, enabling easy integration into industry- standard Non-Linear Edit systems. Canon Log Gamma also enables maximum freedom in post-production editing and processing and seamless quality matching with content shot on Cinema EOS cameras. Additionally, videographers can freely shoot in 4K, and later down convert to Full HD, to create a higher quality end product, and enable greater flexibility in the editing process.

A selection of slow and fast motion recording modes – including up to 1200x fast motion in 4K/Full HD, and up to1/4x slow motion in HD – as well as interval shooting provide further creative opportunities.

The XC10 is also Wi-Fi compatible; enabling remote control of key features via a browser, smartphone or tablet – securing its position as an essential part of any Cinema EOS video shooter’s toolkit.

XC10 Key benefits:

Stunning 4K video and 12MP stills from one compact camera

High bit rate XF-AVC files, great for post production

Seamlessly integrate with professional workflows

Get creative with fast and slow motion recording

Built-in Wi-Fi for easy browser/smart device control

Pricing and availabilityThe XC10 will be available from June 2015 with an RSP of £1599.99 ($2,499.00 USD).

TOKYO, April 8, 2015 — Canon Inc. announced today the development of XF-AVC, a new proprietary video format for the efficient recording of high-image-quality 4K, 2K and HD video footage. Mainly targeting professional-use 4K video camcorders, XF-AVC will deliver enhanced workflows across various stages of the production process, from shooting to editing.

In recent years, the widespread use of digital data in cinema and video has become commonplace throughout the entire production workflow. Accordingly, amid growing demand for high-image-quality video, there have been increasing opportunities to record in 4K resolution video, which employs more than four times the number of pixels used in HD content. In light of this trend, Canon developed its XF-AVC video format to support greater workflow efficiency and convenience during the production process for high-image-quality video.

The new Canon XF-AVC is a standard that defines each recording method for the visual and audio data components that make up individual video files. Because XF-AVC employs the MPEG-4 AVC/H.264 video compression format, which realizes a high data-compression rate without sacrificing image quality, it supports the efficient recording on memory cards of high-image-quality 4K, 2K and HD video content captured on video camcorders. As a result, not only can external storage and other equipment required during shooting be kept compact, because it enables the recording of high-image-quality video data, the format also facilitates color grading and other high-precision editing processes.

Canon will employ XF-AVC primarily in the Company's 4K-compatible professional-use video camcorders, such as the XC10 (to go on sale in mid June 2015) and EOS C300 Mark II (to go on sale in early September 2015). Additionally, by collaborating with various industry manufacturers in connection with the new video format, Canon will deliver improved ease and convenience during cinema and video production workflows for high-image-quality video.

United Kingdom, Republic of Ireland, April 8, 2015 – Canon today unveils the EOS C300 Mark II, a new 4K video camera allowing filmmakers and broadcast producers to realise their creative vision in stunning cinematic detail. Building on the unprecedented success of the acclaimed EOS C300, the more rugged EOS C300 Mark II features an advanced imaging engine with dual DIGIC DV5 processors, new professional codecs and outstanding dynamic range, making it the most capable, flexible and accessible Cinema EOS video camera to date.

Supreme 4K image quality and versatilityWith the ability to record 10-bit 4:2:2 files internally at up to 410Mbps in 4K, or 10/12-bit 4:4:4 files in 2K/Full HD, with up to 15 stops of dynamic range, the EOS C300 Mark II provides footage suitable for extensive post-production work, producing crisper images across the full colour spectrum with reduced “colour bleed”. The camera offers professional filmmakers and broadcasters alike the very best image quality, recording 4K in both broadcast (3840 x 2160) and DCI cinematic (4096 x 2160) resolutions.

The EOS C300 Mark II can record high bitrate 4K files internally to dual CFast 2.0 media, while simultaneously recording 4K RAW files to an external recorder, offering the flexibility and universal appeal for production at the highest quality available today. Additionally, the ability to record 2K/Full HD Proxy files to an internal SD card, at the same time, further streamlines the production workflow process.

The new Canon-designed Super 35mm CMOS sensor and an increased ISO range up to ISO 102,400 deliver exceptional low light performance, allowing operators to capture low-noise footage across a variety of challenging environments without compromising on image quality.

To meet the requirements of a diverse range of shooting applications, the EOS C300 Mark II offers both full manual control, ideal for cinematic environments, as well as automatic modes. These include, enhanced Dual Pixel CMOS AF (now covering approx. 80% of the frame vertically and 80% horizontally), auto white balance and Face Detection AF, all making it easier for independent news gatherers and documentary filmmakers to shoot on the go.

Instant integration into professional workflowsCanon’s new range of XF-AVC H.264 codecs, designed to be compatible with industry standard Non-Linear Edit systems, makes integrating both 4K and 2K/Full HD footage into workflows effortless, while maintaining the highest image quality. The range features XF-AVC intra for 4K, and XF-AVC Long GOP and Proxy options for 2K/Full HD recording, both of which utilise H.264 codec, offering post production flexibility and ease of use. Filmmakers can select the resolution and codec type that best suits their production, with the EOS C300 Mark II capable of shooting at up to 30P in 4K or up to 120P in 2K/Full HD.

The EOS C300 Mark II offers support for a wide range of colour space options, including BT.2020, the Canon Cinema Gamut and DCI-P3. The camera is also the first Cinema EOS model to feature brand new Canon Log2 technology, which enables the 15-stops of dynamic range, significantly wider than previous Cinema EOS cameras. The camera offers new versatility for sound recording too, supporting 4-channel audio recording in 16 or 24 bit and 48 kHz.

Designed for versatilityThe EOS C300 Mark II boasts the iconic Cinema EOS design DNA – a modular body that can be adapted to suit the needs of each shooter and filming situation, through the extensive range of compatible accessories. Internally, the EOS C300 Mark II also includes built-in electronically controlled glass ND (neutral density) filters, which reduces the amount of light reaching the sensor by up to 10 stops in expansion mode. Compatibility with the RC-V100 remote control and optional Wi-Fi control also enables ease of use in a wider range of locations.

The camera’s sensor read-out speed is now twice as fast as the original EOS C300, and further reduces rolling shutter distortion, allowing for crisp image capture in a moving environment, making it perfectly suited for capturing action sequences.

Leveraging Canon’s rich heritage in lens design, the EOS C300 Mark II is compatible with more than 90 current EF and EF Cinema lenses allowing operators to use their existing EF mount lenses. In addition, the EOS C300 Mark II comes equipped with Canon Cine servo zoom lens support, delivering one of the most comprehensive selections of lens possibilities for movie and broadcast production available in the market today. For further flexibility, shooters can opt to change the lens mount from the default EF Mount, to EF Mount with Cinema Lock, or to the industry standard PL mount, as a service option.

EOS C300 Mark II key benefits:

High bitrate internal 4K recording with external RAW

High dynamic range files, ideal for post production

Seamlessly integrate with professional workflows

Automatic features make independent shooting easy

Shoot with confidence in low light with low noise

Pricing and availabilityThe EOS C300 MKII will be available from September 2015 with an RSP of £11,299 ($15,999.00 USD) excluding VAT.