March 2019

Please fill in your details to download the Table of Contents of this report for free. We also do customization of these reports so you can write to us at mi@fibre2fashion.com in case you need any other additional information.

“One in four people are currently finding it harder to sleep than they did 12 months ago because of job uncertainties and money worries” say the British Sleep Council. This stress and lack of sleep can become a downward negative spiral which lead some people to resort to using medication in order to sleep.

Luckily there is an alternative which is natural and doesn't require medical intervention. This brand new alternative comes in a surprising form: wool! There are 5 stages of sleep – stages 1 to 4 and Rapid Eye Movement (REM) which occurs whilst dreaming. Stage 4 is the most restful state of sleep which is when the body regenerates and recuperates from the strains of the day. Wool is proven to give the sleeper 25% more stage 4 sleep than sleeping under synthetic duvets, leaving you feeling healthier and happier (Hull University Dept of Psychology).

There are old preconceptions about wool that have been blown away by today's modern wool products. You can now buy washable and tumble-dryable wool duvets that fit with your modern lifestyle. These duvets allow you to create your own micro-climate and this more comfortable sleep environment allows you better, deeper sleep.

This is such a fabulous true story about nature providing all of the tools we need, if only we take the time to find them! Sleeping under wool is a new experience for many – but is the ideal way to combine all the benefits of using a natural sustainable fibre with the enhanced sleep benefits that using a wool blanket or a wool mattress protector can bring.

We spend a third of our lives sleeping, yet know very little about it! You can find more about how Wool bedding products can help you live life as nature intended at the home of a new social movement called The Wool Room This site is a new online resource dedicated to changing perceptions about wool where people can buy life-changing wool products and research everything there is to know about wool.

Knowledge

Fibre2Fashion has a diverse global readership, and delivers unique, authoritative and relevant content. Drawing on the expertise and credibility that we have built over the years and contextualising them with our in-depth research studies, we produce authentic news, articles, reports, interviews and interactive explainers through the F2F Magazine and compendiums, among others, which help readers stay abreast with the industry trends.