People are obsessed with this bra-like towel that claims to stop your boobs from sweating

The Ta-Ta Towel is exactly what it sounds like.Ta-Ta TowelThe INSIDER Summary:

The Ta-Ta Towel is a new product that claims to absorb boob sweat.

The $45 towel wraps around the wearer's neck and cups each breast.

It's available in three sizes and four different colors online.

It's quickly garnering attention online.

Anyone who has breasts will know that in the summer, wearing a bra for an entire day in the heat can be a sweaty situation.

But there's a new product that claims to help women combat boob sweat — and it's garnering attention online.

The Ta-Ta Towel, which we first learned about from Bustle, is exactly what it sounds like: a towel for your breasts that soaks up your boob sweat.

The terry cloth product, which retails for $45, has a different shape than the average bra without any straps or a band. The backless garment sits around the wearer's neck and loops around to hold each of her breasts, like this:

Although it doesn't look supportive enough to walk around wearing underneath an outfit, it could definitely be a comfortable solution to going braless at home; according to Bustle, it's meant to be worn on its own.

The towel is currently available in four color combos — fuchsia fusion/black terry, teal/black terry, grey-fuchsia, and grey-teal — and is made with a cotton blend liner.

It doesn't look like the towel will work for smaller-chested women, though. The product is available in three sizes: small (a big C - DD cup), medium (DDD - E), and large (F - H).

Creator and founder of the Ta-Ta Towel, Erin Robertson, came with the idea after struggling to find a solution to stop her breasts from sweating while she was getting ready for a date, according to the product website.

According to the testimonials page, other women are using the towel to eliminate sweating when they get ready.

"I really can't believe this didn't exist before. Sometimes I even wear my Ta-Ta Towel around the house when I need a break from bras, sports bras and camisoles," one woman wrote. She said it has been a "godsend" when blowdrying her hair especially, since it keeps her breasts from sweating.

"As soon as I get home, I take off my bra and put on my Ta-Ta Towel. The comfort of my boobs being held up without a tight strap around my back is incredible. It's also great to wear it after I get out of the shower and rush around to get ready," another said.

People on Twitter are excited about the product as well.

Of course, others seem to be confused or simply find the invention silly.

If you want to buy one, you can pre-order on the Ta-Ta Towel website. Just be advised that demand is high; according to the website, you'll have to wait six to eight weeks for your boob-sweat solution to arrive.