Mergr + Photos, a better and more unique user experience and product

While our primary focus when it comes to companies in the Mergr db will always be to capture M&A activity – just to do something a bit different then other dbs out there, one of the side projects we’re slowly working on is adding photos of the companies we track as well.

This is the entrance to Stanley Black & Decker’s headquarters in New Britain, Connecticut.This is what Stanley Black & Decker’s headquarters looks like.

The simple idea is that while everyone may be familiar with the products and services of major companies like Coca-Cola, Cisco Systems, Deere, Kimberly-Clark, and to a lesser extent, companies like Perkin Elmer, Navistar, AECOM, etc. – unless you work for or drive by these companies on a daily basis, nobody really knows what they ‘look’ like.

While a photo isn’t actionable info, it does add a bit of perspective and we hope as we add more and more photos, users researching companies like Dun & Bradstreet, Allstate, Stepan, Snap-On, Diebold, Dover, Sungard, will have a better viewpoint into the companies they may do business or interact with.

Our ultimate goal is to capture the HQ, however, considering the wide footprint of many companies, we’ll capture and add wherever a company exists or does business – which could be a tradeshow, satellite facility, branch, product, and so forth.

To help showcase what we’re after – here are a few random examples.

(And in case you’re wondering where these photos came from – we drove by and took them ourselves)