Prepaid cards on sale in 220K stores

Prepaid digital content specialist InComm has told MCV that its products are available in more than 220,000 retail locations worldwide.

The company is the largest provider of gaming cards for brands such as Xbox Live, PlayStation Network and Runescape, which can be found in a variety of specialist games stores and general retailers such as supermarkets.

“InComm partners with a growing list of over 85 gaming firms and retail partners that comprise over 220,000 distribution outlets globally, including eight European countries,” said product development director Simon Osgood (pictured).

The firm also told MCV that its prepaid digital content cards will be available in even more stores before the year is out, as it finalises new partnerships with major US and UK retailers.

The news follows InComm’s announcement that digital content card sales are up 200 per cent year-on-year. The company generated almost $10 billion in retail sales in 2009, and estimates that its products reach one billion customers every week.

MCV is the leading trade news and community site for all professionals working within the UK and international video games market. It reaches everyone from store manager to CEO, covering the entire industry. MCV is published by NewBay Media, which specialises in entertainment, leisure and technology markets.