Business News

PPR becomes Kering

Following a complete transformation undertaken since 2005, PPR announced its project to adopt a new name, Kering, to reflect its new identity. Yesterday the Group’s annual general meetingapproved the resolution relating to its name change, which becomes effective from today.

Kering is now an international group focused on a single business: apparel and accessories, across an ensemble of powerful brands, all with strong potential for growth, in two segments: Luxury and Sport & Lifestyle.

Present in more than 120 countries, the Group generated revenues of €9.7 billion in 2012 and had 33,000 employees at year end. The Kering (previously PPR) share is listed on Euronext Paris (FR 0000121485, KER.PA, KER.FP).