“We’re excited to partner with LG, a company that is at the forefront of innovation and technology,” said Yoel Zanger, CEO and founder of Giraffic. “With Giraffic’s Adaptive Video Acceleration technology, LG customers will own the most technologically advanced TVs that will provide the highest quality video streaming experience.”

LG’s 2015 webOS TVs with AVA will be available to consumers this fall, and previously purchased 2015 models can be supported with a firmware update.

AVA, has been deployed in over tens of millions of Smart TV devices across 120 countries, handling millions of daily video streams. The technology is the largest field-proven device-side video acceleration solution – bridging the gap between the broadcast TV experience and boundaries of Internet video.

Giraffic is the inventor of Adaptive Video Acceleration™ (AVA) – a new client-side network throughput optimization technology that enables consumer electronic (CE) devices to deliver High Definition video, without re-buffering pauses or streaming resolution reduction. With over 10 million activated devices in 120 countries, Giraffic’s ground breaking technology has been validated and benchmarked by the world’s leading manufacturers, including LG, Samsung and others. Giraffic’s technology can be found in the next generation of CE devices, including Smart TVs, Set-Top-Boxes, Tablets and Smartphones.