How Planned Property started their web page design journey

Company name

Planned Property Management

Overview

We have a young demographic of 20-35 year olds. We pride ourselves of having a friendly, fun and innovative company. Our apartments are chic and are located in the most desirable neighborhoods in Chicago.

Tell us a bit about who you are and the people you reach

We have a young demographic of 20-35 year olds.

Apartment renters want simple, yet captivating design, with information that is relevant and a navigation set-up that is easy and user-friendly.

Have fun and try something new. Our logo winner brought us into a new direction, and we want to see how your designs will further enhance the overall look and feel of this new re-branding process.

Requirements

Must have a similar style, look, feel, etc, of our new logo (attachment below)

COLOR SCHEMES:
- Brown, Green, Cream
- This is the color scheme that we prefer, however, if you have other colors in mind, feel free to use them.
- Earth tones seem to work nicely for us.

OVERALL STYLE:
Clean, Modern, Sleek, Chic.

FONT:
We prefer Sans Serif type fonts. The winner from our previous contest has "futura" as the font.

DESIGN AND LAYOUT:
- Should stand out aesthetically, yet be simple
- Must be easy to navigate
- Try to represent the company’s attitude.
- Sharp
- Anything that is sleek and modern

CONTENT:
Page 1)
Home Page
a) Link to our Twitter account (possibly even showing our latest tweets)
b) Link to our facebook page
c) A place where we can display our company’s videos, which we are currently working on.
In the HOME PAGE design, please also show how the navigation tabs would look. Some example navigation tabs: View Properties, About Us, Contact Us, Apply Online, Residents (in your initial entry, you do not need to design the About Us, Contact Us, Apply Online, Residents pages, but if we like your initial entry, we would potentially ask you to show us how these would look as well, based off your current design.

Page 2)
View Properties page
- Needs to contain small summary, amenities, contact info, map of the property being viewed, and a very prominent photo gallery that is easy to navigate. For the properties page, you only have to mock up an example based on one building; ex: “1111 N. Dearborn”, which is one of our Gold Coast Properties.

When you make your entry, please give us a very brief description of your thought process for your current design.