The Most Disengaged Workers In America

The secret to what gives a company its competitive edge isn't its
product, technology or corporate strategy. Instead, it comes down
to one thing: employee engagement.

But most employers don't know how to manage this effectively.
According to a recent report published by the associates
at Dale
Carnegie Training, disengagement leads to lower
productivity and eventually, high turnover, which costs
businesses $11 billion annually (via the Bureau of National
Affairs).

In a survey of 1,500 employees, Dale Carnegie found that
the most disengaged workers tend to be between 31 and 49 years
old. They are also:

More highly educated (i.e. those with a post-graduate
education).

Lower-level income employees earning less than
$50K.

Newer employees, especially those in the organization
less than a year.

How do you start engaging these workers? The report said that
there are three key drivers:

Relationship with immediate supervisor

Belief in senior leadership

Pride in working for the company

If you're in a senior position, win your employees over by caring
about their personal lives, take an interest in them as
people, support their health and well-being and tell them
your own story. This will make them feel like they are a part of
your mission, hence greater trust, enthusiasm and involvement are
created.