MTV

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Who's Watching

51%Age 18-34

35%Age 35-54

14%Age 55+

42% Male

58% Female

20% College Grad

30%HH Income $30K-$49,999

15%HH Income $50K-$74,999

28%HH Income $75K+

45%Home Ownership Own

51%Children in HH At least 1

SOURCE

MTV is the world's premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy®, Grammy® and Peabody® award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile.