Bruce Friedrich

Executive Director, Good Food Institute

Bruce Friedrich is Executive Director of The Good Food Institute (GFI), a non-profit organization that promotes market-based and technological solutions to the problems of animal product consumption, and Co-Trustee of New Crop Capital, a venture capital fund that makes early stage investments in companies focused on disrupting animal agriculture. Bruce’s articles appear regularly in the Huffington Post, and he has penned opinion pieces for USA Today, the Los Angeles Times, Chicago Tribune, and many other publications. Bruce is a popular speaker on college campuses and has presented repeatedly at most of the nation’s top universities, including Harvard, Yale, Princeton, Stanford, and MIT. Bruce co-authored one book, contributed chapters to four books, and authored six law review articles. Bruce graduated magna cum laude from the Georgetown University Law Center and Phi Beta Kappa from Grinnell College. He also holds degrees from Johns Hopkins University and the London School of Economics.