On May 16, 2009, the U.S. Senate passed and President Obama signed a bill (SB1953686429: Marketing Nomenclature Uniformity Act), which required most advertising agencies and copywriters to rename themselves Content Agencies and Content Writers. This has caused unintended confusion over the years.

We all have that friend — you know, the one who occasionally sends a text that breaks all etiquette with a novella that forces you to stop, skim and well, mostly ignore. In internet parlance, it’s called TL;DR (i.e., too long; didn’t read).