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Conquer the Roads! India Chapter

It’s no secret that Indian roads can be tricky, so here’s a little guide!The roads of our beloved nation can put the most patient driver to the test. The plight of riders is its own ballgame. Then to add bicyclists to the mix. Well, we are here to help you out of your misery. Especially since the trend of cycles in India is rapidly rising. Safety comes first. Helmets, lights and reflective jackets. Always wear a helmet, keep your lights on irrespective of the time of day and remember to put on a reflective jacket if you are cycling after hours .....

Be Biker-Ready for the Monsoons

With the monsoons raining down on us, a little caution is imperative!For those who want to continue their bike adventures, or every day chores on their bikes despite the rain – here are a few pointers that could make your bike ride a little easier. After all, a bike ride should be enjoyed with every panting breath.First off, dress for the occasion. Breathable materials that dry easy should be your go to. For safety sake, wear bright colours and stay away from dark blues and black. Rains reduce visibility and you want to be noticed. Again, purely safety reasons! It’s a .....

Prevention or Cure; Essential Items when Cycling!

Buy a cycle, get on to the cycle, go for a ride and you are golden!If only it could be as simple as that. Safety should always be your priority, especially if you are going to cycle on roads where the underlying sentiment is that you don’t deserve to share the road as motorised vehicles do! So, here is a list of the very basic bike accessories you must have before getting onto the bike – irrespective of the type of bike or the terrain you are cycling on.Some of these might seem obvious but we feel the need to .....

What’s your type of bicycle? A Cyclist’s Mind-Boggle.

The perennial question for every amateur cyclist!

You have heard about the benefits to your health and the eco-friendly traits of a bicycle. You have even indulged in passing on the gyaan to your peers. Now, the task of picking a bike for yourself – a city bike, a mountain bike or a hybrid?

Fret not; Firefox is here to help you decide.

1.Road Bike or City BikeAs the name suggests, a city bike is for those who want to use their bike within the confines of a city, with asphalt roads or cemented floors. Even if you plan to leave the city .....

Firefox Bikes Launches 9-member Road Cycling Team

Firefox Bikes on Wednesday announced the launch of their first-ever road team comprising of nine national level cyclists who will be provided state-of-the-art training from some of the finest coaches across the globe.The nine are Adarsh Saxena, Jethuram Ghat, Mudit Sharma, Rahul Singh, Rajnish Kumar, Sachin Panwar, Satpal Singh, Suresh Bishnoi, Richard McDowell.

The team will be mentored by noted coach Srinath Rajam and backed by Peaks Coaching Group.Speaking on the occasion, Firefox Bikes MD Shiv Inder Singh said, “It’s our attempt to work with India’s best young cyclists and their coaches’ a majority of them aged between 17-21 years. ”The .....

Fabian Cancellara wins Paris-Roubaix 2013

This article was originally published on Cyclingnews.com.

Fabian Cancellara (RadioShack Leopard) pulled off a thrilling performance to win the 2013 Paris-Roubaix in a dramatic sprint finish with Sep Vanmarcke (Blanco). Niki Terpstra (Omega Pharma QuickStep) sealed the final place on the podium.

Cancellara and Vanmarcke pulled clear on the Carrefour de l'Arbre pave when Stijn Vandenbergh (Omega Pharma QuickStep) and then his teammate Zdenek Stybar crashed into spectators. But for one last ditch attack from Cancellara in the closing five kilometres, the leading duo shared the pace setting all the way to the Roubaix velodrome.

Wheels of fire

The recent Firestorm mountain biking event proved that Indian bikers have an uphill task ahead...

If you thought mountain biking is big in India you are right. If you thought Indians could take on the best in mountain biking you could not be more wrong. It was proved comprehensively at the “Firestorm” mountain biking event recently that Indians have a long way to go in the field.

At the contest which attracted nearly a hundred participants there were only half a dozen foreigners. Yet the first three positions went to non-Indians. Among them were Luis Canto Moniz from Portugal who now lives .....

Firefox organises Firestorm mountain bike race in Delhi

Firefox Bikes the sole distributor of Trek bikes in our country held a one day mountain biking event titled Firestorm in the outskirts of Delhi.

Cyclist in and around Delhi had a reason to cheer, as Firefox Bikes organised its second Firestorm mountain bike event on the out skirts of the city giving them a good opportunity to test their cycling skills. Over 150 biking enthusiasts participated in the event, which included both experts and novices battling for the ultimate biker tag. The 30km long race started from the trail off Surajkund Road in Haryana at 8am. Set in the broken .....

Delhi set to host Firestorm 2013

The Delhi NCR region will witness the second edition of Firestorm on February 24, 2013.Firestorm 2013, a mountain biking race, is an initiative by Firefox Bikes to test the bikingskills and endurance of cyclists in India.

The race has been categorised in two sections — expert and enthusiasts — and will beflagged off from the trail of Surajkund Road in Haryana.

The age limit for the expert category will be 18+, while the enthusiast category will seecompetitors who are 15 plus. Riders between age 15 and 18 will be accompanied by guardians. The mountain racing venue will be the broken terrain of .....

Firefox completes century of showrooms in India

FIREFOX , a leading bike company, today announced the opening its exclusive 100th bike station in India. Eyeing the large percentage of fitness conscious and health aware market in India, the Noida based bike company wanted to cover the complete market in India. The leading bike brand has recently established a bike station in Bhutan as part of their global presence initiative.

Shiv Inder Singh, Managing Director, Firefox Bikes Pvt. Ltd. said, 'We are overwhelmed to open our 100th exclusive bike station, and we expect to open 200 outlets by 2015.The expansion is through the franchise route though the company has .....

Firefox Bikes Crank It Up..

Shiv Inder Singh is 62
and by any demographic definition an old man. A contrast to the young
and rather sporty looking thing which he is flaunting. If you are
thinking bicycles, you are pedalling in the right direction.

Over
the last six years, Singh has built Firefox into, perhaps, the most
differentiated Indian brand in cycles. Singh has occupied a niche in a
market that has strong entrenched players like Hero and TI Cycles by not
just selling bicycles, but doing so at a premium of 40-50 percent over
existing brands. And he has been very successful.

Firefox MTV Adventure Bikes to be unveiled at Auto Expo

New harbor for Firefox Bikes at Belgaum, Karnataka

Firefox Bikes, India’s leading biking brand opened its 77th Bike station in the city for the cycling enthusiasts at Infinity studios, Opp. Millennium gardens, Shukurwar Peth, Tilakwadi Belgaum.

The new bike station will cater to the biking needs of the city people and has a range of more than 70 bike models, covering the entire spectrum of Mountain, All Terrain Bikes, Road Bikes, BMX and kids bikes designed in the UK and manufactured in selected factories in the Far East. Firefox Bike Station also brings some of the globally popular brands that include Trek, .....