Californians for a Cure released a edgy ad today targeting Big Tobacco titled “Big Tobacco Loves You“. This satirical ad features families, the elderly, a tobacco lobbyist and even a cyclist claiming their admiration for the tobacco industry. Take a look and share the ad with your friends in California. Don’t forget to vote YES on Proposition 29 on June 5th.

In the United States, tobacco use kills about 443,000 people per year — more than AIDS, alcohol, car accidents, illegal drugs, murders, suicides and fires combined. Tobacco use causes some of the most feared and costly diseases, including cancer, heart disease and emphysema. It harms reproductive health and damages nearly every organ in the human body.

Smoking causes:

9 out of 10 deaths from lung cancer

3 out of 10 deaths from all cancers

9 out of 10 deaths from chronic obstructive pulmonary disease, such as emphysema

1 out of 5 deaths from heart disease

Paid for by Yes on 29 – Californians for a Cure, Sponsored by the American Cancer Society California Division, Inc., American Lung Association in California, American Heart Association and Cancer Research Doctors. Major funding by Yes on 29, American Cancer Society Cancer Action Network Inc. and American Cancer Society Inc. Ballot Committee and Lance Armstrong Foundation.