The First Post

For nearly 12 years, I’ve started up various web projects. Some succeeded, some almost, others failed miserably. I was excellent at the more “traditional” online marketing strategies like SEO, SEM and more recently SMM but often failed at retaining traffic and converting them once they got to my site. In parts of 2011 and 2012, I slowly became a product guy. I didn’t know that at the time because I was in charge of strategy but in the end, the job description was pretty damn similar.

I’ve made a lot of mistakes in my various ventures but I’ve learned a lot too. Thankfully I’ve even gotten better at the whole fail/learn scenario. I can thank Eric Ries for my new motto of “fail fast and learn quick”.

With this blog, I hope to share with you some of the lessons I’ve learned on my own and from others. I’ll write about cool new growth hacks, comment on those of others, feed you new material I’ve read (and think you should read too) and touch from time to time what I call the more “traditional” online marketing strategies like SEO, SEM and SMM.

Overall, most of what I’ll write will relate to startups because my background mostly consists of working for them or myself and I’d rather stick to what I know.