Insights

BEHAVIOURIAL TRENDS

The Rise of the Millennials

Agis took a fresh look at “Millennials” and found that the segment’s importance reaches far beyond its demographic profile, with more than half of SA’s population showing millennial behavioural traits.

GROWTH STRATEGY

Winning in a Low Growth Environment

SA’s economy is in structural decline and is underperforming relative to its emerging market peers. The period 2010-2020 could be another lost decade that could extend to 2030 unless there are profound shifts in the political economy.