The Mayday update and its long tail issues: Dave Naylor’s view on it

There has been a lot of discussion lately about what happened with the MayDay update Google has done. Many website owners are experiencing a drop of long tail traffic from 30% to 50%. People are still guessing about what happened and how to solve it.

At A4UExpo Munich I talked to Dave Naylor for State of Search (www.stateofdigital.com) to find out his views on the matter. In 8 minutes Dave talks about what he saw and what can or cannot be done about it.

The question now remains: where will this go? Has anybody experienced these drops in traffic? Let us know!

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In a fast-changing digital environment, it is hard to keep up. Knowing what are the strategies and tactics you need to deploy to become better at your marketing is not an easy task.

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