101 s se , .., VALBON. You sruff. You taste. At around $3.50, you realize you've discovered an extraordinary wine value. But where is it from? The label can't tell you. It's against French la But we can give you a clue. At the bottom of the label, in fine print, you'll find a number- 21202. It's the French zip code for the town where Bouchard Pere 8 Fils has bottled its classic Burgundies for 250 years Wines that cost ten times the price of Valbon. So Valbon is from Bouchard P 8 E blended and bottled in the most famous winery in the most famous town in the most famous wine region in all of France A contradiction? Not at all.Valbon is offered proudly, for those occasions when one of Bouchard's classics would be inappropriate. A perfect everyday drinking wine for the serious wine buyer. In either the crisp white or the robust red, you can enjoy Valbon without compromising your taste standards. And to clear up the mystery: If you'll send us a stamped, self-addressed envelope, we'll send you free a Zip Code Directory for France and you can look up the proud home of Valbon. In the meantime, zip down to your lIquor store for a truly remarkable wine value. Valbon Bouchard Pere Fils Nine Generations of Wine Making at the same address...France 21202. " j . ' ßO] P OPUCf Of FRHJCE øucø IrttmtfD I" {$ 9oOCHARO fÈ 11 tf Valbon@ Table Wine. Imported by International Vintage Wine Compan); Hartford, CT.