Winnipeg

The McKim Communications Group headquarters are located in Winnipeg, Manitoba. As an award-winning agency, it serves a host of non-profit organizations, small businesses and corporations in Manitoba and across the country.

Address

211 Bannatyne Avenue
5th Floor
Winnipeg, MB R3B 3P2

Phone

204.284.2221

Fax

204.475.2469

Refrigerator Retirement Program On Target

Posted on June 27, 2012

Manitoba Hydro’s Power Smart* Refrigerator Retirement Program, which was launched in June 2011, is currently on target to meet its ultimate collection goal of 34,000 units in three years. To date, 11,000 energy-consuming appliances have been scheduled for pick-up.

At the program’s outset, Manitoba Hydro estimated there were more than 194,000 old and inefficient fridges and 150,000 old and inefficient freezers consuming energy in the province. Removing units ahead of their anticipated end of life saves Manitoba Hydro customers money by reducing their energy bills. Manitoba Hydro removes up to three units per household for free – at least one unit must be a refrigerator – and customers are further incentivized by a $40 rebate per unit.

MCG developed the Manitoba Hydro Refrigerator Retirement Program awareness campaign. See the print and radio ads below.

*Manitoba Hydro is a licensee of the Trademark and Official Mark

Click to view gallery.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.