News

Tyre sales in 2018

Growth in the segments of truck, SUV and agricultural tyres

According to the data of the Polish Tyre Industry Association in 2018 manufacturers and importers in Poland recorded a growth in sales in the segment of truck tyres (22%). The volume of sales in the sector of SUV tyres has grown by 12% and by 4% in the segment of agricultural tyres. Data shows sustained upward trend for all-season tyres (49%).

[+dr.title+]

– Data for 2018 shows how dynamically tyre market in Poland is developing. The high volume of sales of all-season tyres in 2018 is proof that manufacturers exploit the full potential of the market. This is yetanother year of an increase in the sales of premium tyres. This is promising news – it confirms the increase in awareness among drivers regarding the impact that tyres have on road safety and braking distance – points out Giansimone Bertoli, president of Polish Tyre Industry Association (PTIA).

– SUVs are still very popular among Polish drivers, as evidenced by the 12% sales growth in this segment. Increase in the segment of agricultural vehicles and trucks is particularly promising. Compared to 2017, the sales of truck tyres increased by 22%. The right choice of tyres for trucks and agricultural vehicles is an investment that always pays off – it reduces the fuel and repairexpenditures. Truck and agricultural tyres are intensively exploited. Any downtime and delays in harvesting or deliveries caused by tyre damage can incur large additional costs and be potentially dangerous to the driver – adds Piotr Sarnecki, general director of the Polish Tyre Industry Association (PTIA).

The European tyre market is showing overall stability in sales levels:

[+dr.title+]

– The 2018 figures confirm a stable market evolving according to expected trends. We are welcoming the continued increase in winter and all-season tyres adding to the safety on our roads. Our Members’ sales increase in the truck replacement market is a very positive evolution with spectacular jumps in notably Poland, Germany, Spain, Great Britain, Italy and the Netherlands – said FaziletCinaralp, Secretary General of ETRMA.