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Privacy and Security

Gump's Holdings, LLC ("Gump's" or "we"), owner and operator of gumps.com ("Web Site"), values its customers and respects their privacy. We collect customer information in an effort to improve your shopping experience and to communicate with you about our products, services, sweepstakes, contests, and other promotions. As described in this Privacy Policy, we do share certain customer information, under certain circumstances, with third parties that provide services on our behalf or with whom we have partnered to offer a particular product or service. However, we do not sell or rent customer information to third parties if you ask us not to do so. Please carefully review this Privacy Policy to learn about how we collect, use, and protect any information you provide us and how you can manage your options not to have customer information disclosed. Because the Internet is global, information about you that we collect or that you submit may be transferred to, processed in, and held in countries (including the United States) other than the one in which you reside. By using the Web Site, you explicitly consent to such use of your information.

Where you go and what you do-what we know without your telling us When you visit the Web Site, our Web server automatically recognizes only your domain name, not your e-mail address. We collect only the domain name, but not the e-mail address of visitors to our Web Site; we collect aggregate information on what pages consumers access or visit, how many visits we get, and information such as where visitors arrived from on the Internet or if they directly typed our Web Site address into their Web browser. We only use this information for internal review in aggregate and not in personally-identifiable form.

Our Web Site uses "cookies." A cookie is a small amount of data that is sent to your Web browser from a Web server and stored on your computer's hard drive. Generally, we use cookies to remind us of who you are, tailor our products and services to suit your personal interests, estimate our audience size, process your order, track your status in our promotions, contests and sweepstakes, and/or analyze your visiting patterns. The use of cookies is an industry standard; you will find them at most major Web sites. Cookies make Web-surfing easier for you by saving your preferences while you are at our Web Site. We never save passwords or credit card or other payment information in cookies. You can generally set your Web browser not to accept cookies or to notify you when you are sent a cookie, giving you the chance to decide whether or not to accept it. If you set your Web browser not to accept cookies, it may affect your ability to utilize all features on the Web Site.

Your e-mail address-do we know it? Your e-mail address and other personally-identifying data are known to us only when you voluntarily submit them to us. We collect your e-mail address only if you ask us to communicate with you by e-mail to, for example, confirm your order, or if you volunteer it for any reason, such as to sign up for a newsletter, to enter a sweepstakes, contest, or other promotion, or to register with the Web Site.

Your e-mail address-what do we do with it? If you have at any time given us your e-mail address, we will use your e-mail address to communicate with you about the status of your order and to send you our own e-mails regarding sales, exclusive offers, and other promotions that we think will interest you.

If you would prefer not to receive any e-mails, including e-mails regarding the status of your order, please contact us. Please note that it will take 2-3 weeks to process the removal of your e-mail address.

Please note, however, that if you place an online order, you will automatically receive a single order confirmation e-mail. That confirmation e-mail will contain an option for you to opt-out of future e-mails. If you have opted-out of receiving e-mails from Gump's and subsequently make an online purchase, you will receive the order confirmation e-mail but no additional e-mails; you do not need to opt-out again.

Customer information-how we use it and how you can communicate with us about it We do not disclose customer information to third parties for their own direct marketing purposes if our customers have exercised their option to prevent that information from being disclosed for such purposes. The following paragraphs explain what we do with customer information and how you can communicate with us if you would like us to treat your information differently.

We do not currently rent e-mail addresses to outside parties or allow any outside parties to use them for their own e-mailing purposes.

We use your shipping and payment address and the address you give to us when you "register" your profile with us to send you our print catalog and print catalogs of third-party merchants that we feel will interest you, all by postal mail. Also, if you have requested a catalog from us or have purchased from us at any time, we may send you print catalogs by postal mail.

If you would prefer that we do not include you in lists to receive either our print catalogs or third party merchant print catalogs that we feel will interest you, click here. If you would like to continue to receive our print catalogs but do not wish to receive print catalogs from third party merchants, click here.

If you have given us your telephone number when registering your profile or when ordering merchandise, we or a party acting on our behalf may call you to follow up with you about your order or to gauge your satisfaction with our products and services. We do not share your telephone number with any outside parties for any other purpose whatsoever.

We indefinitely maintain all of the information you give to us to help serve you better and to understand our customers and their purchasing patterns over time. Any payment information that is maintained by us is masked to keep it protected in the unlikely event of unauthorized breaches of security.

We may contract with companies or persons to provide certain services including credit card processing, shipping, data management, promotional services, measuring the effectiveness of our advertising and how visitors use the Web Site, etc. We call them our Service Providers. We provide our Service Providers with the information needed for them to perform these services. We also ask our Service Providers to confirm that their privacy practices are consistent with ours.

Currently, one of our Service Providers uses certain customer information to help us manage and optimize our Internet business and communications. This Service Provider helps us measure the effectiveness of our advertising and how visitors use the Web Site. To do this, we use Web beacons and cookies (explained above) provided by this Service Provider on this Web Site. The type of information we collect includes the item numbers and prices for merchandise that visitors purchase and the pages visited. By supplementing our records, this information helps us learn things such as what pages are most attractive to our visitors, which of our products most interest our customers, and what kinds of offers our customers like to see. Although this Service Provider logs the information coming from the Web Site on our behalf, we control how that data may and may not be used.

Like many other online merchants, we participate in cooperative database services which help us match offline and online purchasing behavior so that we can understand the differences between print catalog purchasers and Web Site visitors; this enables us to maximize the benefit of postal mail and/or e-mail we send to you if you have signed up with us to receive postal mail and/or e-mail. This purchase information may be used by other cooperative database participants to send you offers of interest by postal mail.

If you would prefer that we do not include you in lists of information we provide the cooperative database services in which we participate, click here.

Other disclosure scenarios We may share your information: (1) in response to subpoenas, court orders, or legal process, or to establish, protect, or exercise our legal rights or defend against legal claims; (2) if we believe it is necessary in order to investigate, prevent, or take action regarding illegal activities, fraud, or situations involving potential threats to the safety of any person or property; (3) to our parent company, subsidiaries, joint ventures, or other companies under common control with us (in which case we will require such entities to honor this Privacy Policy); and (5) if we are acquired by or merged with another entity.

Correcting your profile with us You can always edit or correct any customer information you give Gump's by sending us an e-mail at customerservice@gumps.com.

Problems If you ever have a problem concerning the Web Site or an order or transaction or our compliance with this Privacy Policy, you may contact us by e-mail at customerservice@gumps.com. Please provide your first and last name, order number, if any, and, if you have a question about our merchandise, item number(s), and we will get back to you promptly.

Security We use sophisticated encryption and authentication tools to protect the security of customer information that you share with us. However, no data transmission over the Internet can be guaranteed to be 100% secure. As a result, while we strive to protect customer information, we cannot guarantee or warrant the security of any information you transmit to or from our Web Site, and you do so at your own risk. Once we receive your transmission, we will do our best to protect its security on our systems.

We urge you to keep your password in a safe place and not to divulge it to anyone. Also remember to sign off your account and close your browser window when you have finished your visit. This is to ensure that others cannot access your account, especially if you are sharing a computer with someone else or are using a computer in a public place such as a library or Internet cafe.

Links to third party Web sites Our Web Site may contain links to Web sites operated and maintained by third parties, over which we have no control. Privacy policies on such linked Web sites may be different from our Privacy Policy. You access such linked Web sites at your own risk. You should always read the privacy policy of a linked Web site before disclosing any personal information on such site.

Errors Although the information on this site has been checked for accuracy, occasionally errors and omissions occur and are subject to correction.

Policy Changes If we decide to change our Privacy Policy, in whole or in part, we will inform you by posting a notice on our Web Site. Those changes will go into effect on the date posted in the notice. The new policy will apply to all current and past users of our Web Site and will replace any prior policies that are inconsistent. This policy was last updated on November 10, 2008.