Vice Media is considering an initial public offering, co-founder Shane Smith reportedly said in an interview with Bloomberg Television. Smith said the company could have a market value of $28.9 billion if it goes public.

Major League Baseballreleased a commercial sure to get even its most jaded fans hyped for Opening Day, which takes place March 31. The video, from new agency of record BBDO, shows clips of historic feats that took place on the first day of the season like Jackie Robinson breaking the color barrier and Hank Aaron tying the all-time home-run record.

Walt Disney Co. announced ABC News president Ben Sherwood will run the Disney/ABC Television group starting Feb. 1, 2015. He will be replacing Anne Sweeney, who recently announced she was leaving the post to pursue a career as a television director.

Isobar made three new hires to its creative team. The agency hired David Trumpf, most recently of R/GA, as an associate creative director, Stefan Georgi, most recently at Ogilvy, as an art director and Dana Randall, who previously ran her own firm, Built by the Factory, as an engagement director.