One Salon: Flutter

I am so excited to share this pastel-themed photo/video collaboration with One Salon in Novi, Mich.

One Salon‘s Art Team consists of a few of the salon’s makeup artists and hair stylists who envisioned the shoot’s theme and styling. I had so much fun working with the team and the models, even as we dodged rain during the outdoor shoot.

The video below shows the team’s intricate makeup and hair styling details. It also shows the stylists in actions and includes some of my own images. The soundtrack is courtesy of Ghostly International and lends itself very well to the video’s dreamy, nostalgic imagery. I the video, however it was produced by my husband, Paul so I may be biased. Please don’t tell my former journalism professors.

Speaking of disclosure, I am also a One Salon client. I’ve been on the hunt for a hairstylist I can trust for a LONG time and Lauren works miracles on my hair. I am thrilled One Salon and the Art Team asked me to shoot this because they do amazing work. See for yourself:

Beatrice Katcher is a multimedia journalist who enjoys reporting on education, technology, art and culture. A native Detroiter, she received a BA in Journalism Honors from Wayne State University, and her love of dynamic storytelling is why she studies multimedia at UC Berkeley’s Graduate School of Journalism. She is one of two recipients of the 2014 AP-Google Journalism and Technology Scholarship Program.