"It's pretty rare for anybody to be with one organization," Craney said. "It's unheard of. I talk to young people all the time (and) I tell them I'm not sure how you go about doing this, but here's my story."

Craney started as an intern after getting his degree in from St. Thomas University Miami-Dade County.

Today he is the team's Vice President of Marketing.

Sybil Wilson met Craney back in 1988 at a mixer in the lobby of the Miami office building where she was working.

"It just so happens it was his second day on the job," she said. "I had no idea. He had on a blue jacket. He looked impressive."

Wilson said she made her pitch and now, 25 years later, she's the Director of Administrative Services for the team.

She said she's thrilled to see the Heat in the NBA Finals again, but added that what tops her list is that she's been able to be a part of the charity work the team does for the community.

"The championships are great, but you know, it's the feeling that I've done something to give back to the community more than anything else," she said.