The paranormal thriller, about kids who can interact with the dead, levitated to the top of a quiet box office this weekend, raking in $14.5 million, according to studio estimates.

Coming in second was “Because I Said So” – a feel-good family flick starring Diane Keaton, which debuted with $13 million.

The low numbers for this week’s top performers are nothing new for Super Bowl weekend, when theaters lose a big chunk of their audiences, said analyst Jeff Bock.

“Males are pretty much a no-show,” said Bock, who works for box-office tracker Exhibitor Relations. “The focus on this weekend is on the big game and not on the big screen.”

But Bock said to expect a major turnaround next weekend, noting that, “Everyone is holding their big guns for Valentine’s Day.”

Third place went to the comedy “Epic Movie,” which dropped two spots from last week’s top ranking, with $8.2 million. Ben Stiller’s “Night at the Museum” stayed in the top 5 for a seventh straight week, landing in the No. 4 slot, with $6.8 million. It was followed closely by Ben Affleck’s “Smokin’ Aces,” with $6.3 million.