Just awful! I didn't even know what this was for - I was initially thinking it was maybe one of those annoying Old Navy ads. Until I saw the phone with the goofball stickers. I don't use these things on my iPhone, obviously these are geared towards kids / teens.

Most of these dumb things aren't free either. I've seen them in the app store for 99 cents, some expensive as $2.99! Such a waste of money.

Another reason to hate on Apple. That noise that is supposed to be music sounds like a reject from some 60s pop song jumped up on drugs.

I have no clue what the stickers are for or what you are supposed to do with them. Looks like more mindless cell phone bs to me (remember Pokemon Go?). Another reason for @$$holes to keep their eyes glued to their cell phone screens while real stuff happens around them.

Another reason to hate on Apple. That noise that is supposed to be music sounds like a reject from some 60s pop song jumped up on drugs.

I have no clue what the stickers are for or what you are supposed to do with them. Looks like more mindless cell phone bs to me (remember Pokemon Go?). Another reason for @$$holes to keep their eyes glued to their cell phone screens while real stuff happens around them.

So glad that Pokemon Go thing has died off, I'm sure many still play..and maybe it will pick up again when the weather gets warmer? (ugh). When that came out..yeah I downloaded it to see what the fuss was about..deleted it after 30 minutes. I thought 'yeah I can see this as a massive distraction, kids staring at the phones all day, getting hit by cars. OR a**holes driving around playing this and crashing into things." Thats exactly what happened with these brain-dead twits. Again, same thing as Snapchat..idiots recording 10 second selfie clips while driving 40-50mph. WTF people??!

Only new feature I kind of like is sending a handwritten text to those you hate, it shows you took the time out of your busy day to write it out - more personal. Unlike a text or a middle finger emoji. F these stickers.

The Monks have always been hit-and-miss for me, but I generally consider myself a fan. This commercial has made me absolutely hate the song, "Boys Are Boys and Girls are Choice", though. It was already one of those Monks songs I could only take in small doses... Hearing the same clip of it 20 times a day has just ruined it for me, though. Gah!!!

Also, the "product" strikes me as utterly vapid and pointless. Why is MORE EMOJIS!!! (I guess that's essentially what these are) a major selling point? I think we've already had a discussion here once before about how dumbed down online communication has become, having been effectively reduced to communication through emojis. This retrograded reliance on hieroglyphs for communication is utterly pathetic. I don't see how having more of them is gonna help.

PS: I can't conceive of a typical, everyday situation where a Dr. Frank N Furter "sticker" (skip to 0:13) would ever come in handy.

tikibagger wrote:

yet more millenial self-involvement tools for ifone obsessed a-holes...sorry apple the force has LEFT u

It
certainly seems like this commercial is speaking to exactly that crowd:
"Now you can act like an even more entitled, hyperactive, annoying
brat!"

Well, guess what? Society isn't just an extension of your
over-indulging "daddy". Pull that cutesy brat crap on other people and
you're liable to get a finger or five. No one else thinks you're the
adorable angel that your delusional parents and paid keepers do. Grow up
or f**k off.

Regarding The Monks: I think it's fair to call them rightly obscure. They certainly didn't have scads of commercial appeal. But they did have some interesting quirks that made them stand apart from other 60's beat, garage and psychedelic bands from the same era. I think it's really only within the last 20 years or so that they've been "re-evaluated" and deemed a "cult sensation" by the cooler-than-thou music press. I'm personally more liable to call them a novelty than a sensation. Some of their songs are just annoying, even though I really like others.

Either way, Apple using them in an add just seems like so much "Hey, we like vaguely obscure s**t that doesn't get played anywhere except college radio too!" hipness-signaling to me.

Regarding The Monks: I think it's fair to call them rightly obscure. They certainly didn't have scads of commercial appeal. But they did have some interesting quirks that made them stand apart from other 60's beat, garage and psychedelic bands from the same era. I think it's really only within the last 20 years or so that they've been "re-evaluated" and deemed a "cult sensation" by the cooler-than-thou music press. I'm personally more liable to call them a novelty than a sensation. Some of their songs are just annoying, even though I really like others.

Checked out a few of their songs. Yeah. Some, I like. Others, not so much.

But I like when obscure bands of the past get "reevaluated". The Sonics and Music Machine are a few. When punk rock happened in the 70s, such garage bands of the 60s got exhumed from the dead. And then there was the NY Dolls who couldn't sell 10 records when they were together, but a few years later, people finally figured it out.

But I like when obscure bands of the past get "reevaluated". The Sonics and Music Machine are a few. When punk rock happened in the 70s, such garage bands of the 60s got exhumed from the dead. And then there was the NY Dolls who couldn't sell 10 records when they were together, but a few years later, people finally figured it out.

Don't get me wrong. I like it when unknown or forgotten bands, as well as bands I like personally, experience new/renewed popularity. They deserve it! The obvious plus side is that you get lots of original bands reforming, re-releasing old stuff and new stuff, etc. I was really excited about the recent ("recent" meaning "within the last decade") shoegaze revival (ostensibly following My Bloody Valentine's reformation), if only because it prompted a slew of unlikely bands (Slowdive and Lush come to mind) to reform. I can put up with the cynical bandwagon-jumping for that, but I'd be lying if I said it didn't bother me.

I don't like it when the music press exploits the concept of "re-evaluation" and hyping unknown/"re-discovered" artists in a desperate bid to maintain relevancy. Or when garbage gets hyped and over-valued by virtue of its obscurity alone (some people want desperately to be seen as authorities or tastemakers, so they will praise anything as long as no one's ever heard of it). Or when a genre revival becomes a trendy self-parody, full of mediocre johnny-come-lately imitators who bring nothing new to the table, yet somehow get successful (the press has to have its pet bands to let us know "what's hot and what's not"). It all reeks of dishonest, self-serving calculation.

Still, bitter, jaded and mistrusting as I am, I would never write the phenomenon of bands being re-discovered or being re-evaluated off as pure, cynical exploitation. I would only assert that exploitation/hype-mongering is an unavoidable, aggravating product of the times. It's the result of an increasingly irrelevant music press. One that has built its empire on being an authority on all things music-related in the pre-Internet age. That, and a generation of mediocre, nostalgia-addicted youth who want desperately to be as "cool" as all the hack journalists/reviewers working for Pitchfork and Vice.

5 year-olds love stickers, so it just stands to reason that this should follow them into adulthood, right (I'm being facetious here)?

Same with coloring books. There are now coloring books for adults. Seriously!

It wouldn't be so bad if they were actual, real stickers that popped out of your iPhone and you could stick them on things. But all this stupid virtual crap is just more of the same old flavor of the day "ooooohhhh!!!! look how cool our modern tech is!!!!" nonsense. All the modern day trendy fashion slaves who see the commercial will succumb to its idiot appeal for about six months until they either get bored with it or something new comes along to take its place.

The adult coloring books (or the printable online coloring pages), I'm OK with. Have been thinking about trying it myself. Anyone who's ever been a compulsive doodler can appreciate the appeal. At least it's not a friggin smartphone app aimed at tech fad-obsessed dipsh*ts.

Now if some of the "stickers" were things like bird poo, butt faces, (and other things that are not PC), it would be funny, but if they are charging real money for using "stickers", it just goes to show that some people have more money to waste than sense. Then again, you have to remember they already spent $cad$ on the "newest" iPhone fad...

Am I the only one who when they saw the commercial thought "These clearly teenaged or college aged kids seem to be running around the downtown of a city in the middle of the night as if it's their college campus and they're playing tag or something? Like even in today's crazy gentrified cities, that seems like a great way to become a victim. Not to mention the air of entitlement that it reeks of.

WTF is this bullcrap? These just look like snazzied up emoticons! Except more expensive and you have to pay for them! Frankly I'd rather watch the Coffee Mate chemo ad. At least it deals with more real issues than this gussied up, garish garbage!

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