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Watch: Charles & Keith’s #IAmWhoIAm Campaign!

What do local Songstress Elizabeth Tan, Ex-Beauty Queen cum Actress Lenna Lim and Actress Sharifah Sakinah have in common?

The answer to that question is…they are all starring in Charles & Keith’s latest campaign! Launched across 9 countries, including India, United Arab Emirates, and United States of America, besides exploring talent and style, the #IAmWhoIAm campaign also aims to empower individuals to embrace and live their life, regardless of their different (and distinct) personalities.

To celebrate the campaign, Charles & Keith also launched a social media contest starting from the 1st to 15th of November 2016, where customers can stand a chance to win a year’s supply of the brand’s footwear! All you have to do is to take a photo in-store (all Charles & Keith stores nationwide except for the outlets at the airports, Alamanda Putrajaya, Paradigm Mall, AEON Station 18 Ipoh, 1st Avenue Penang, Cheras Leisure Mall and Vivacity Megamall) and upload the picture on your social media platforms with the hashtags – #IAmWhoIAm and #CharlesKeith_MY.