Driving a Better Customer Experience Through Self-Service

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Abstract

If you want something done right, do it yourself.

Customer service is changing. New bars have been set and customer expectations have evolved. While offering multiple channels of contact, such as telephone, email and internet, represented superior customer service in the past. Today that is simply a baseline model. The addition of social channels, broader engagement opportunities and demand for instant resolution of any question or issue has created the need for a “customer experience” model. Customers simply want their needs met, their questions answered, and their problems solved; they want it done on their own terms, at any time. What’s more, they’re perfectly happy to do it themselves. Download the whitepaper to learn more.

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