Smart TV Alliance serves 58 million TV sets

The Smart TV Alliance development platform is now compatible with one-third of the global smart TV market.

App developers who use the Alliance’s common developer portal can reach 58 million smart TVs in a single, integrated process. The brands served include LG Electronics, Panasonic, TP Vision and Toshiba

“We always leverage the Smart TV Alliance platform for the development of our apps,” said Bertrand Issard, CEO, Ngine.

“Their common process grants us certification and publication of our apps on four out of five major TV brands in one go, saving us significant time and resources versus what we used to invest in the past. It is a no-brainer.”

More than 6,000 developers have registered to develop and publish their applications in the portal since it opened in June 2014. Developer participation has increased by an average of 1,000 registrations each month, filling a pipeline of new, multi-manufacturer smart TV apps in 2015.

“Our product development across multiple platforms is further enabled by the momentum and unity generated behind the Smart TV Alliance, which we are proud to be a part of,” said Tamir Goren, vice president, Digital Media Group, TransGaming.

“Working through the Smart TV Alliance developer portal continues to expand TransGaming’s reach to millions of consumers while further promoting GameTree TV as the de-facto gaming solution for Smart TVs.”

The Alliance’s software development kit continues to evolve with improvements that assure app developers of its market responsiveness and relevance. SDK 4.0, available later this month, will include support for the most recent Version 4.0 specification, as well as enhanced emulator and validation functions. Developers will now be able to run multi-resolution apps and use more video and audio formats.