We cover the TV News biz of Little Rock and the Ark-La-Tex(Shreveport,LA) AND Northwest Arkansas TOO!

Thursday, January 24, 2013

Arkansas CW Earns Station of the Year Recognition

Source: Press Release The CW Network has awarded its coveted
Station of the Year honor to
The Arkansas CW. The station was singled out among all CW Plus
affiliates for the 2012 distinction based on its collective efforts in
delivering outstanding initiatives in marketing, promotions, community
outreach and sales.

The
CW Plus Network is a group of 109 CW Network affiliates across the
country covering diverse markets comparable in size to the Arkansas CW.
Typically (and as is the case with The Arkansas CW), a CW Plus Network
affiliate operates on
a traditional station’s multicast channel. The prestigious Station of the Year
award is presented once annually to the station delivering the most
exceptional results in its local community. This is the second such
accolade for Hearst Television Inc.,
parent company of The Arkansas CW: in 2009, Orlando’s CW18 (WKCF-TV)
was honored as the CW Network’s
Station of the Year.

“Our
team comes to work every day determined to produce and deliver
exceptional local television” said Arkansas CW President and General
Manager, Brian Sather. “We’re all very humbled and
honored to be considered best of class by our peers across the
country,” added Sather.

The Arkansas CW is one of America’s leading CW affiliates. In November,
Arrow placed the station among the top three CW Affiliates in the
nation. In August, the station launched a local newscast at 9:00 p.m.
and in three short months it was tied for the most watched local news in
the time period with Women 25-54. In June,
the station began broadcasting in HD and currently delivers as many as
17 programs per week in 1080p HD. In May,
Hart of Dixie’s ratings placed it among the top three CW stations
in the country for delivering Women 18-34. With the expansion to local
news, the Arkansas CW continues to demonstrate a commitment to the
community and a dedication to localism.

8 Comments:

“Our team comes to work every day determined to produce and deliver exceptional local television” said Arkansas CW President and General Manager, Brian Sather. “We’re all very humbled and honored to be considered best of class by our peers across the country,”