While marketing departments have become increasingly adept at
measuring their contribution to financial performance, L&D departments have
traditionally been slower at using measurement techniques to prove their worth.
There are increasingly sophisticated ways to measure the business impact of
learning, yet many L&D professionals are struggling to get started with
measurement. What’s the value of measuring learning impact, and how do you rise
to the challenge?

This session will break down the latest measurement trends in
L&D, from traditional measurement techniques to big-data solutions and data
analytics made possible through the wider adoption of xAPI. You’ll learn
practical tips for how to implement a successful impact measurement initiative,
whatever your approach. The session will conclude with a segment on how to
build a compelling business case for change to gain management buy-in.

In this session,
you will learn:

About current trends in learning
impact measurement

About the role of data analytics in L&D

About the difference between
traditional measurement approaches and big data

Practical tips for getting a
successful result from your measurement and data analytics projects

How to build a great business case for
future L&D investment in measurement

Technology
discussed in this session:xAPI, learning record stores (LRSs), and big
data.

Rose Benedicks

Program Director

LEO

Rose Benedicks, a program director at LEO, has more than 15 years of
experience crafting training and development solutions, with a focus on
problem-based learning and performance-driven solutions. She has developed
or led the development of more than 10,000 hours of blended learning
solutions. Rose has worked with global organizations including McDonald’s,
Anheuser-Busch, Cigna, Microsoft, Pfizer, Bank of America, Amway, Rolls-
Royce, and others. She has won a Gold Brandon Hall Excellence in Learning
Award for Best Use of Mobile, an eLearning Guide Best Sales Training Award,
and in 2011 was named one of Elliott Masie’s Top 30 Under 30 Learning
Professionals.