About Custom Reports

A Custom Report is a report that you create. You pick the dimensions (City and Browser, for example) and metrics (Sessions, Pageviews, and Bounce Rate, for example) and decide how they should be displayed. You must specify at least one dimension and one metric. Learn about dimensions and metrics.

Select Custom Reports in the left navigation. Your reports will be listed in the left navigation under Custom Reports. If no custom reports have been created, you will only see an entry for Overview under Custom Reports.