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Store owners shoot congenial, hairy beer customer

Owners of the Marketplace Foods in Hayward, Wis., decided to call in the law when a 125-pound male entered the store and, without bothering anyone, walked to the beer cooler and sat down. The customer then waited patiently for an hour. To this reporter’s eyes it seems clear he was waiting for a staff member to locate his preferred brand, but the brains at the store didn’t feel that way. Acting on the gross and unfair prejudice that because said customer was a black bear and therefore must be a threat (Why must we fear what we don’t understand?) managers called officials from the Wisconsin Department of Natural Resources who tranquilized and removed the customer.

This kind of treatment should be reserved solely for executives from Bear-Stearns. (sorry. I had to do it.)

Given the number of breweries which have used bears to sell their beer without recompense (gallery below), I hope they will hire a sympathetic law firm to come to the defense of this cruel victim of bad customer service.