We started Social Capital because we wanted somewhere close to home where we could bring the incredible social media community in Ottawa together. In two years it has grown farther and bigger than I ever could have imagined.

Social Capital is primarily about connecting and learning but I will now summarize 5 reasons you shouldn’t miss this year’s conference!

These experts know SO MUCH and we get to spend some time in person with them.

2) Learn

I’ve been to some great conferences but the one thing I felt like I often was missing were things to come home and action. We’ve asked all of our speakers to outline the actionables they’ll be sharing during their sessions and we really think you’ll leave the conference with new things to DO when you get back to the office or home.

3) Produce

The workshops are an opportunity to learn and produce. In 3-hour blocks, experts will be working with groups of 20 people or less on specific topics and actually creating and doing what is being taught. Topics like podcasting, mobile video, Wordpress, research, storytelling, webinars, and creative social campaigns! I can’t wait to get into some of these topics and the hardest part will be choosing which ones to go to because so many are applicable to me!

5) Be social

Social Capital was started because of the amazing social media community that exists in Ottawa. Social media is about being social online, but we actively encourage in-person interactions as well! The conference is an opportunity to get together with people and build on the relationships started online or build new relationships you maintain online when you get back to your computer. Social media is about relationship building and doing that in person is one of my favourite parts.