Landscape design

Urban design

Ventura Lambrate 2013

Internationally acclaimed designers, young talents and small creative brands as well as cultural events, exhibitions, restaurants and a special design-week daily – preparations are in full swing as Fuorisalone 2013 draws near in Milan’s liveliest design district

Vast industrial spaces, disused workshops, entire buildings and galleries are about to be energised for the fourth year running by the fresh, original design of Ventura Lambrate, the show that turns the spotlight on the latest achievements of the world’s international design schools and young talents. For the space of a week (9-14 April) the entire district in east Milan will host the most original installations, sets and mis en scène that make Ventura Lambrate one of the Fuorisalone’s must-see events.

Ventura Lambrate has evolved and improved over the years in its ongoing commitment to creativity, quality, innovation and relevance. This year it will host 66 exhibitions mounted by 135 international groups (click here for a full list of exhibitors and here for the exhibition plan in new and existing locations totalling over 10,000 sqm of visitor space.

This year’s many new features include Ventura Lambrate Today, a daily newspaper with a print-run of 15,000 copies delivered to Ventura Lambrate, Zona Tortona and the Milan Triennale. Two special restaurants will be open throughout the week – Diesel Social Cafe Club & Amaro’s Extravaganza (with partners Foscarini, Moroso, Scavolini, Zucchi/Via Privata Oslavia, 8) and Stampiet Kaas & Drop (on the corner of Via dei Canzi and Via Crespi) – and the courtyard at Via Ventura 5 will host the press desk and the Curators’ Choice Exhibition (curated by Margriet Vollenberg and Margo Konings) featuring work by Dom van der Laan Meubeldesign, Archivia, The Cottage Industry, Vanessa Redondo Design, Ricardo Carneiro, Alberto Fabbian, Svenja Keune, Kuppers&Wuytens and halloessen.

A new location, the 1500 sqm Ventura Warehouse at Via Privata Oslavia 8, will provide less expensive exhibition space for younger designers; and Ventura at Work, focussing on making, producing and transforming, will be held in a still partly-used printworks (between Via dei Canzi and Via Gaetano Crespi). A free shuttle bus will run between the underground station and Lambrate.

Ventura Lambrate is promoted by Margriet Vollenberg and Margo Konings, two Dutch curators at Organisation in Design, and includes Abitare and other Living Network Rcs magazines among its media partners. It is also held in Berlin (Ventura Berlin) and Kortrijk (Ventura Interieur), where it was hosted last October by Biennale Interieur.

Ventura Lambrate. Fuorisalone 9-14 aprile 2013Distretto Lambrate
Underground line MM 2Exhibitor / location lists and all other information are available at www.venturaprojects.comKeep abreast with events and opinion onFacebook and Twitter (@VenturaProjects)

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