Code Announces Joe Croce as Director of Sales, North America

SALT LAKE CITY, Jan. 22, 2018 /PRNewswire/ -- Code, a technology leader of image-based barcode readers, is excited to announce the appointment of Joseph "Joe" Croce as Director of Sales, North America. Mr. Croce's appointment comes with the utmost confidence that he will provide the sales team the strategic direction required for gaining new business across Code's targeted verticals.

"We are really excited to have Joe join the Code family," said Garrett Russell, Vice President of Sales and Marketing for Code. "He is a strong addition to our management team and I am confident his leadership experience will guide our sales team and organization to success."

Mr. Croce has more than 20 years of experience in sales and his most recent position was Vice President of Sales for Comcast SportsNet Philadelphia with revenues of over $100 million. His responsibilities included developing their sales teams, and advertising sales for the Philadelphia Flyers, Philadelphia 76ers, Comcast SportsNet's Regional TV Station and the Wells Fargo Complex.

"I am so happy to be joining the team here at Code," said Joe Croce. "I have had a successful career leading sales teams and strategizing to obtain corporate growth year after year. I can't wait to continue sharing my expertise with the amazing sales team at Code."

Before Mr. Croce's career at Comcast SportsNet Philadelphia he worked for Comcast Spectacor when the Core States Center first opened. There, he increased revenue year after year by creating new inventory, growing the sales force and developing sponsorship contracts. Prior to Comcast Spectacor, Joe served as Vice President of Sales and Marketing at NovaCare Rehabilitation. He grew the business through startups and acquisitions to over 500 centers and managed over 80 sales representatives.

About Code

Code is a technology leader in image-based data capture. Code designs and manufactures a complete line of barcode reading hardware solutions to enhance productivity and exceed customers' expectations for superior barcode reading performance, ergonomic design, equipment durability, and seamless integration with their operations. Code's products are used in critical applications in healthcare, public safety, manufacturing, transportation, retail, and a range of other diverse industries.

Code's TachyonIQ™ image processing and decoding solution is the backbone of Code's product line and enables rapid, accurate decoding of virtually any barcode symbology. TachyonIQ is the only decoder to support the proprietary GoCode® symbology which uses encryption to secure and prevent illicit reading of sensitive data.