Tag Archives: relational fundraising

“Online Giving Up Over Previous Years” the headline read. As if that means anything. Thirty years ago, when I started my fundraising career, headlines could have read “Credit Card Giving Up Over Previous Years” and it would have had the … Continue reading →

I spend a lot of time thinking about the difference between annual and major gifts. You know—annual are those gifts you get year after year after year. Except you don’t, of course. Attrition rates, at least for small nonprofits, are … Continue reading →

In fundraising, we often talk about Annual Giving, Major Gifts, Grants…..but really, there are three types of fundraising: Arms length—the fundraising we do from a distance, assuming our mission is so important that donors, regardless of how we lump them … Continue reading →

Technology. I love it. I hate it. It’s made keeping in touch so much easier. It’s made being meaningful about those touches so much more difficult. That’s a minor problem when you are talking about your personal network. It’s a … Continue reading →

When you find yourself at a meeting with a donor, do you ask that donor for another gift or do you ask the donor questions that will allow you to get to know him or her better? This may sound … Continue reading →