We have started Knowledge Empowered to create an ecosystem for Education, Career and Learning. Within this ecosystem, Ekalavvya is one subsystem, and IASpireD is another one.

When Ekalavvya was started on July 9, 2012, the original plan, was to develop it as a platform to launch various online courses for competitive examinations.

But, over the months, Ekalavvya has evolved organically more as a site offering “Current Affairs and General Studies” for student community, with no Business Model until now. It was a deliberate decision to let the news hungry community galvanize on the site.

For us, Ekalavvya works as a firefly’s light to attract and engage the community of news- loving people especially youth appearing for various competitive exams. Business model or no model, it is the traction of the community that keeps you running.

Ekalavvya is the nucleus , the kernel, which is found in cells, which contains most of the cell’s genetic material. It is our nuclear genome.

What came out as a good Business Model is IASpireD, which is an online learning platform for competitions. It offers freemium Online Courses and Digital Products. You can have a look at the Beta Version.

From IASpireD platform, we have launched Online Test for candidates appearing for banks examinations. We opened up a Test Lab and eventually we tasted a moderate success.

We have something more in our kitty to serve our community, and we are coming up with a couple of digital products for competitive examinations.

But, now it is High-time for us. The team is desperate to have some workable business models to make things running. One option could be advertisements placement on the site, another could be do some affiliate marketing. But we all know, these are not viable options for sites, which don’t drive huge traffic and have much traction.