The name of Sonia Kashuk's Shine Luxe Sheer Lip Color doesn't indicate exactly what kind of product it is. Although you might think you'll get a lightweight lipstick with soft color and shine, this is more like a balm, lipstick, and lip gloss rolled into one.

Shine Luxe glides like a breeze across the lips and feels moisturizing the whole time it's on. The texture is interesting as it's almost gel-like and balm-like, certainly not typical of most sheer lipsticks. Although the name does imply sheerness, this actually provides medium coverage that lasts for about 3–4 hours before showing signs of fading. It has an attractive high-shine, glossy finish that sticks around for about 2 hours.

Once this lipstick wears off, the lips still feel moisturized, and it fades to an attractive stain. Another positive: It's fragrance- and flavor-free!

Shine Luxe Sheer Lip Color comes in a range of shades—pinks, nudes, plums, and reds—most of which should work on a variety of skin tones. If you're looking for a good, medium-coverage, high-shine lipstick, get thee to Target, stat!

Pros:

Balm-like formula moisturizes lips.

Medium color coverage.

Attractive high-shine, glossy finish.

Fragrance-free.

Cons:

None.

Claims

Ingredients

Brand Overview

Sonia Kashuk At-A-Glance

Strengths: Affordable and widely available (though exclusive to Target stores); good makeup remover; the makeup is still the star attraction, with impressive options for foundation, powder, blush, lip color, eyeliner and especially makeup brushes.

Weaknesses: The concealers, eye pencil, and brow shapers are a letdown; the makeup palettes may seem convenient, but several of the included products perform poorly.

Perhaps best known for her years of work with supermodel Cindy Crawford, makeup artist Sonia Kashuk's well-chosen selection of makeup has been available exclusively at Target stores since the mid-1990s.

Kashuk's brushes have been a strong point, and now that they've been redone they're better than ever, and still affordable. This is definitely a makeup collection worth visiting, and you'll find some premium options among Kashuk's powder foundation, regular powders, and blush. Several other products, from foundation to lipsticks, are also worthy of attention, though this is not a line that caters to darker skin tones. Ironically, it's the latest cosmetic products that met with the most critical reviews, largely due to poor execution or their gimmicky nature.

Note: Sonia Kashuk products are also available at select Bloomingdales locations in New York and California. The company also maintains freestanding stores in New York and New Jersey.

About the Experts

The Beautypedia Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula Begoun herself.

I have very dry lips from taking Accutane, and this product is great for me. This is as good as the PC review says except the color lasts maybe 2 hours on me. As noted in the review, it has no scent and also no flavor. You also get a nice big lipstick for the price although it may be too big for an evening bag. Sonia Kashuk has a winner here. Wish it had sunscreen.

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Value

Recommend

Reviewed by

Susan A.

08.19.2014

Go to product!!

I've never worn any make up from the drug store since I was 15 years old (17years ago). I've always had trouble finding lip colour that doesn't dry out my lips, fade evenly and just look good from time I out it on til it wears or removed. I've tried almost every lip stick/balm from every department store brand. Very pricey, always collecting dust in my make up room. I LOVE this product!! I will never be disappointed again! This balm delivers every claim Paula's stated. I'm getting every colour!

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Results

Recommend

Reviewed by

Denise S.

07.14.2014

Very Moisturizing

This is wonderful. It just feels good to apply it and it has a lovely sheer color. It really does feel like a nice, moisturizing lip balm, with great color. The price is very good for what you get and there is a great color selection. I have #26 - Sheer Berry and I love it.