A more conversational Dell.

Really cool to watch a company embrace a more conversational approach to their marketing. Here’s an interview with Michael Dell that discussues the importance of blogs on their market and marketing. I’ve talked about the project FM is doing with Dell and Graffiti here and it is exciting to see Michael Dell talk about the work.

And, most recently, we launched Regeneration.org as part of our commitment to become the greenest technology company in the world. This site just completed a really cool graffiti contest that was on Facebook and had more than 1 million people vote on the best digital paintings of the environment. We believe that when we join forces with our customers, we can really make a difference.