Caldo Coffee branding

Caldo Coffee is a café located in Scandic Continental, a hotel in downtown Stockholm. Here you can enjoy high quality organic coffee, and from early morning to lunch they serve fresh salads, sandwiches and pastries. The swedish design studio 25Ah created the identity including logotype, signage and take away items. Neon signs and custom built menu boards with changeable letters were used to create an urban feel, reflecting the café’s central location.