Google gets into Domain Business.

Google announced the domain
service as closed beta currently available on invite-only basis. Google Domains, Google’s new domain registration service appears quite promising in
terms of the services it offers.

The domain services currently
offered by Google are:

- Buying and selling domains

- Free who-is privacy for the domains

- Free email addresses on the domain(upto 100)

- Phone support

However Google Domains service will not include hosting service. For hosting Google will partner with third party hosting providers. So far google seems to have partnered withSquarespace, Shopify, Weebly and Wix for hosting.

Google entering the domain
business is definitely going to change the current domain business scenario as
Google will be providing the services which current domain business giants
don’t offer. Google will be providing domain privacy service free of cost
while other registrants charge extra fee for who-is privacy. According to the
statements in Google Domains home page, Google seems to be providing all the
top level domains and plans to include all new fancy domain name endings such
as .photos, .gallery .camera . etc.

Having robust set of
development tools already popular among the developer community will also be
an advantage for competing with the existing Service providers. Google has
been providing various platforms and libraries for web development. Services like
App engine help developers make use of Google cloud services for scalable web
app development. The developer community using such services are likely to use
Google’s domain services for convenience. Control over Google search results,
sophisticated

optimization tools and best analytics tools
from the same company could be benefits for most of the developers.