Category: Lobbyists

In recent years the most successful policy advocates began using traditional campaign techniques to advance their positions, supplementing “shoe leather” lobbying with earned and paid media, social media, and local stakeholder engagement. They are now increasingly supplementing Washington work with local and state-based work. While Congress Shouts More (and does less) Who Is Filling the…

The most successful lobbying doesn’t tell elected officials what to think. The most successful lobbying tells elected officials what to think about and how to think about it. Successful lobbying isn’t about bags of cash exchanged in underground parking garages or drunken promises extracted in rooms full of hookers. The best lobbying is about agenda…