Creativity is not a "doing" but a "being". If you think that you aren't creative, realize that every moment, you are creating yourself with your attitudes, perceptions and emotions. Creativity is inherent in the human experience.

Friday, February 18, 2011

I have decided to be honest these days. For far too long, I prayed to the god of perfection. So I sat myself down and decided who I was, honestly, imperfectly, authentically. And here is what I came up with:

I am a wildly imaginative soul in a slightly lazy body. They fight with each other over creating, tidying, or just saying to hell with it and taking a nap.

I talk to the trees, to horses, to bugs, to God...generally anything non-human. I find humans somewhat disconcerting as they always want to complicate things that are really quite simple. And humans who are broken always seem to want to fix other humans so they don't have to focus on themselves. Seems like a darn waste of time if you ask me.

I am over-the-top-blessed and secretly afraid God will figure out He has given me the blessings of several people by mistake and say, "OMG! I have given you Dick and Jane's blessings by mistake. I will have to take those back, my dear. Now run along and suffer like everyone else."

I am a slob, which I don't consider awful at all, even though everyone else seems to think that tidy organization is the way to go. I am surrounded by the things that inspire me. I would build furniture out of books if I could. And tidying up would seriously cut into nap time.

I'm not fond of photos of myself. They really don't look like me at all. I often wonder how they can reflect back this slightly lumpy body and mildly wrinkled face when I am really quite striking and beautiful. Another oops on God's part. I must have gotten Jane's body by mistake.

I have always listened to the voices in my head. I worried at one point that this may be a bit odd. Then I realized that the voices in my head were really the only ones that mattered.

I love clay and paint and paper and ink and pencils and glue and all the things that allow me to create a piece of magical something where there once was nothing. I still believe in fairies. Shhhhh...don't tell anyone. They may think I'm crazy.

Oh, I AM a bit crazy, you know? And that's okay. The voices told me so:)

Saturday, February 5, 2011

The tattoo artists throughout Russia's prison system have never had lessons in painting technique (nor, apparently, hygiene training). They don't have ink and tools at their disposal. And yet they create entire murals on one another's chests and backs: onion-domed cathedrals, intricate cobwebs, chilly grim reapers. And they're not just beautiful decorations—they are coded biographies, telling those in the know their bearer's history and affiliations.

One would be hard-pressed to find a tougher environment than the jails where these artists work. Their ink is made from soot shaved off their shoes and mixed with urine. It's injected via guitar strings attached to electric shavers. The tattoos are a brutal mafia ritual. But they're also a mark of determined resourcefulness and self-expression.

When we think of creativity, we think of Mozart, Picasso, Einstein—people with a seemingly fated convergence of talent and opportunity. It's too narrow a set of references, because the truth is that all sorts of people, possessing various levels of intelligence and natural ability, are capable of engaging in fulfilling creative processes. Just because you'll never be Brando or Balanchine doesn't mean that you can't harness your idea-generating powers and make your life your own masterpiece.

Some do so every day. Pete Herzog noticed that his three kids rarely drove the expensive battery-powered toy car he had bought them for Christmas because it was always out of juice. One afternoon he spotted a broken solar-powered garden lamp rolling around and took off its panels. He hooked them to the toy-car battery, using parts he melted off the lamp's circuit board. Now the car, left to bake in the sun all day, is always ready for joyrides.

Herzog is director of the Institute for Security and Open Methodologies, a nonprofit dedicated to researching how security works in all aspects of our lives. His job requires him to think like a top-notch computer hacker. So it's not surprising that he can solve nagging problems in his own backyard. But he doesn't think of himself as a creative person! Buying into a limited definition of creativity prevents many from appreciating their own potential.

That would be a shame in any era, but in today's economic environment, no one can afford not to innovate, whether it's doing more with a shrinking budget (household, corporate, you name it, it's contracting), or positioning oneself to join a new industry. You may have to be creative to survive right now.

The good news is that you can build up your innovative abilities in many ways—by doing things (noticing details in your midst, wearing your hair in a new style) that don't sound intimidatingly ingenious. You can simply get to know your personal problem-solving style—everybody shines at different stages of the process; understanding where you fit in gives you a big advantage. And perhaps most important is adjusting your overall attitude toward life—approach your experiences with an open mind and cultivate the belief that possibilities and solutions are always within reach, and you'll be equipped to handle any challenge with flair.
I: What Is "Everyday" Creativity?

"Every day, we use language to speak sentences that have never been spoken before. We express thoughts that have never been expressed. All of this is so deeply ingrained that we don't notice how creative it is," says cognitive scientist Art Markman, co-editor of the book Tools for Innovation.

The concept of everyday creativity was defined, assessed, and validated in 1988 by Ruth Richards, Dennis Kinney, and colleagues at Harvard Medical School. They defined it as expressions of originality and meaningfulness. Rebecca Whitlinger, the executive director of the Cancer Caring Center in Pittsburgh, tapped both areas when surveying her voluminous and seemingly useless collection of bridesmaid gowns, in all their gold lamé and satiny peach splendor. The clichéd promise "You'll definitely wear this again!" swelled into an evil chorus each time she opened her closet. She resolved not only to wear them again, but to wear them everywhere. Whitlinger enlisted friends to take snapshots of her wearing her maiden gowns to construction sites, to passport photo sessions, to the voting booth, and even on a parasailing expedition.

Then it occurred to Whitlinger to translate the shenanigans into a fund-raising event for Cancer Caring Center. At "Ushers Unlimited and Bridesmaids Revisited," guests were encouraged to wear an outfit (such as a bridesmaid dress) that they would ordinarily be unable to wear again. "A couple got married at the event, making it the World's Largest Wedding Party," she says. Novel? Check. Meaningful? Well, the fund-raiser grossed $90,000 between 1998 and 2001.

"It's too bad that when considering what endeavors may be creative, people immediately think of the arts," laments Michele Root-Bernstein, co-author with Robert Root-Bernstein of Sparks of Genius. "It's the problem-solving processes they exhibit rather than the content or craft that make them so. Just about anything we do can be addressed in a creative manner, from housecleaning to personal hobbies to work."

Imagine you wake up one morning and put on electric-green eye shadow instead of your usual beige tint. Then you call a friend and invite her on a spontaneous road trip to a city you've never visited. While there, you order dessert for lunch at the local diner. Then on the way home you tell a long, hilarious anecdote that makes your friend laugh for two minutes straight. Would you call such a day merely interesting, or an expression of your creative self?

Zorana Ivcevic, a postdoctoral fellow in psychology at Tufts University, is a scrupulous collector of everyday creativity. By quizzing college students about the frequency of hundreds of potentially creative acts from joke-telling to road-tripping, she was able to come up with a taxonomy of expressive behaviors anyone can easily try. Making wacky recipes and dying your hair an unusual color qualify, as does working on a scrapbook of memories for a friend or making oneself the center of attention.

While some students fit into more traditional creative slots, as amateur dancers or musicians, or serious scholars and budding scientists who had already contributed to professional fields in some way, many others expressed themselves through more routine acts. About 30 percent weren't creative by any standard, which marked them as "conventionals."

Ivcevic found that students who practiced forms of everyday creativity share, on average, certain personality traits with their "officially" artistic classmates—qualities lost on the conventionals. They share a tendency toward open-mindedness and curiosity, they are persistent, and they are positive, energetic, and intrinsically motivated by their chosen activities. Whether engaging in everyday creativity could foster such personality traits in the conventionals remains a question, but other studies show that taking up creative pursuits actually makes people more flexible and less judgmental.

Adaptability, in fact, is what Jennifer Schweikert considers the source of her own creativity. A Virginia-based interior "re-designer," Schweikert reinvents and reworks what a client already owns to make rooms functional and stylish. "I was a military brat and married a military man," she says. "I've moved 28 times in my life, so I have a tendency to accept what I'm given and to make it work."

When Schweikert encounters a new space, she quickly sizes up what needs to be done and then, in a serenity prayer of sorts to Ste. Martha Stewart, she determines what she can change and can't change about the space. Recently, at a temporary women's shelter apartment, the problem was a door with an uncovered window facing a common room, violating the tenant's privacy.

The most obvious solution—installing a curtain rod—was ruled out since she couldn't drill through the steel door . "I took a piece of Plexiglas, spray-painted it black, and cut it to the size of the window opening. Since it would be good for the residents to still be able to use the door window, I glued heavy-duty magnets to the four corners to make it removable," Schweikert says. The shelter's director reproduced her innovation in all of the building's apartments.

The first step to increasing your creativity quotient is believing you can. Even if no one has ever assigned the adjective "original" to anything you have ever done, you must acknowledge that you have inventive powers. Don't think about making something from nothing or exposing your deepest feelings—just acknowledge that you can solve problems better if you approach them with a different mind-set.

The Root-Bernsteins cite playful experimentation, a willingness to learn from mistakes, and persistence as keys to unlocking creativity. Laura Bergman, a mother who lives in rural Pennsylvanian Amish country, began an odyssey by picking up discarded glass she found when out running errands. She felt compelled to collect the shards and didn't censor her dumpster-diving impulse. One day she spread her shards across the dining room table and was taken aback by their sparkling beauty. "This old glass is as pretty as any gem," she thought.

Bergman slowly taught herself how to cut, drill, and wrap glass. As she started to sell her pieces in town, she noticed that customers loved to hear the history behind the jewels, so she began including a "story of the glass" with each item. Eventually, she was able to leave her job of 15 years as an advertising manager to run a jewelry company.

When psychologist Mihaly Csikszentmihalyi studied eminent people, he found that they held almost contradictory impulses and qualities within: a desire for solitude but also a need for social stimulation; superior knowledge on a subject but also a childlike naïveté. These qualities seemed to fuel their ability to come up with great ideas and their ability to execute them—quite a combination. Exploring the less-prominent parts of your personality could activate the same yin-yang nature found in creative geniuses. If you're usually a busy bee, slow down and explore your lazy side. If you're very girly, dress like a tomboy.

Creativity coach Eric Maisel suggests that those who want to up their extracurricular creativity output figure out what really turns them on and cultivate the quality of creative desire. "You need to distinguish between interests and passion, because mere interest won't sustain you over the long haul," Maisel says. "People are convinced they need to become more disciplined, but when you are passionate, you don't need to cultivate discipline; it follows naturally."

Take the tiny town of Holguín, Cuba, where a hip-hop group dazzles audiences without the track-making and mixing software on which their American counterparts rely. Such programs are not commonly found on the island, and anyway an hour in a cybercafé costs as much as a month's worth of food. The group has devised a low-tech solution for creating melodic loops to rap over: They literally cut and paste together repeated sections of cassette tapes. The ultimate result is just as affecting and danceable to fans. The behind-the-scenes process is tedious, but for them, it's a small price to pay to do what they love.

II: Problem-Solving Styles

The real question isn't "How creative are you?" but rather "How are you creative?" Innovation is rarely a one-step deal; the trick is figuring out how you solve problems. That way, you can build on your strengths and team up with people who compensate for your weaknesses, says educational psychologist Donald Treffinger.

Brainstorming often launches the process, as does framing the dilemma at hand. We've all heard that there are no such things as bad ideas during initial brainstorming sessions. But during office meetings, barely- formed suggestions are often immediately shot down.

If you want to come up with truly original schemes, it's essential to separate idea generation from idea evaluation. Otherwise, you'll be too quick to dismiss seemingly implausible yet brilliant notions. Tina Seelig, executive director for the Stanford Technology Ventures Program and author of What I Wish I Knew When I Was 20, asks her students to come up with the best business idea they can muster and the most horrendous start-up idea imaginable. She then dramatically rips up the "good" ideas and redistributes the "losers" among the students, with instructions to turn them into viable proposals. One student's joke of a bikini shop located in Antarctica was morphed into a jet-set-friendly exercise camp called "Bikini or Die," designed to get clients in top form for the beach. A "cockroach sushi" pitch became an exotic restaurant featuring non-traditional foods: "La Cucaracha."

Stumped? Get out the eraser board: Visual thinking can yield more initial ideas than written lists, says Markman. "It's often easier to sketch relationships between concepts than to describe them. You can use arrows and boxes to say things that would be difficult to put into words." And since many different areas of the brain are involved in vision, sketching essentially calls in more brainpower to fuel your abstract-thinking abilities.

Treffinger and colleagues at the Center for Creative Learning provide an online test to help their clients in the nonprofit world figure out their personal problem-solving styles. "Explorers," in their framework, are great at coming up with completely novel ideas but not as good as "Developers" at executing and making them work. "Developers may have gotten the idea that they are not creative," Treffinger says—think engineers—"but both groups are equally creative."

Another style point turns on whether you are "Internal"—meaning you like to gather and think about information quietly, by yourself—or "External," drawing energy from talking and sharing ideas with others. The final dimension to Treffinger's test gets at what you emphasize when making creative decisions—harmony among people or the demands of a task . Those who conform to the "Person" style seek decisions that all involved can comfortably buy into, whereas "Task"-oriented people base their decisions on facts and what makes logical sense. Work groups made up exclusively of developers (detail-oriented craftsmen with no architect to give a big-picture plan) or explorers (a film director and set designer without a producer to tell them what's possible and within budget) would both be at risk for total dysfunction, which is why a balance of styles yields the best collaborations.
III: Start Innovating

Even if your heart is fully in it, you still need to get into the habit of creating. Creativity coach Maisel believes that your waking hours are best since they enable you to apply your "sleep thinking" to glitches in your haiku-writing, furniture-designing, or quilting. (Studies confirm that "sleeping on it" indeed allows for stellar solutions to make their way to the forefront of your mind.) Furthermore, Maisel sees carving out morning time for a creative pursuit as a way to infuse the rest of your day with existential meaning. The boost you get from your 7 a.m. compositional breakthrough could propel you through a rote desk job.

If you take up a creative project you may soon fall prey to what Maisel calls unfriendly self-talk: "I'm not talented," or "Why should I bother with this—there is too much competition out there." First, listen to what you're saying to yourself, then dispute the utterances that don't serve you. Lastly, substitute more affirmative statements and get back to work.

The most important thing anyone can do to improve creativity is to find unsolved dilemmas to address, says Robert Root-Bernstein. He suggests starting today at work: Why not force yourself to come up with 10 ways for your office manager to save money, or take what your team is good at and think of 10 new ways to turn those skills into a new service you could sell.

We spend so much mental energy either avoiding or unproductively mulling over problems that the idea of chasing and embracing them seems strange, and yet it is a hallmark of the creative orientation to life. Seelig warms up her students by telling them to solve a problem they have with an object already in their homes. Last semester a young woman faced the headache of a looming moving date and no way to haul her boxes to her new digs. She sifted through her half-packed possessions and found an unopened case of wine, left over from a party. She put an ad on Craigslist—"Case of wine in exchange for a ride with my stuff across the Bay"—and quickly secured a willing man-with-van.

Just because a solution is orthodox doesn't mean it's not excellent. Take one of the winning teams in Seelig's challenge to earn cash over a weekend with just $5 of seed money: The students were told to make as much as they could and to report back to the class on Monday in a quick presentation. A sharp observation of their college town yielded one team's plan to make reservations at popular restaurants and later sell them to hungry parties waiting in lines. The enterprise raked in $200. (And it's perfectly legal.)

One team generated much more—$650—by turning the problem inside out. "Their insight was that their most precious resource was their three-minute presentation time on Monday," Seelig reports. "They decided to sell it to a company that wanted to recruit the students in the class. The team created a three-minute 'commercial' for the company and showed it to the rest of the students during their allotted three minutes. They recognized that they had a fabulously valuable asset just waiting to be mined."

IV: More Benefits of Creativity

Stumbling upon a way to eliminate a nagging concern or pushing your abilities to new heights is wonderful for its own sake. But living life imaginatively comes with additional benefits—and can even enhance your most important relationships.

"Personal problems usually result from people having mismatched expectations of each other," says Robert Root-Bernstein. "Imagine yourself in the shoes of the person with whom you are having problems. Try to imagine why they respond to you the way they do. Look for patterns of behavior that solve or avoid the problem you are having. Playact the new behaviors in your mind, and try to select the best ones." The attitude shift alone, from "Oh God, we're fighting about this again?" to "What's a new way to handle this argument that keeps being replayed?," is in itself calming and therapeutic.

Parenting can be the ultimate opportunity for exercising creativity. When Seelig's son was 15 years old, the avid athlete asked for an expensive bicycle. She was reluctant to shell out the cash and could have just said no. Or she could have said yes and then felt resentful about the purchase. Instead, she asked him to come up with a creative solution: "What do you think you could do for me to make this worthwhile?" she asked. He countered with an offer to do laundry and cook dinner three times a week for the rest of the year. They both felt very satisfied with the innovative arrangement.

The hectic routines facing parents of little children can sap any desire to do extra work. But Gretchen Rubin, author of the forthcoming The Happiness Project, found that if she went to the trouble of getting up early on holidays, dying her children's food (black on Halloween, red on Valentine's Day), and spreading treats and decorations on the table, the girls' delighted reactions to their novel breakfasts actually energized her.

Ruth Richards, one of the researchers who coined the term "everyday creativity" and a psychology professor at Saybrook University and Harvard Medical School, has uncovered even more reasons to start innovating. Expressive writing has been shown to improve immune system functioning, for example, and older people who think more innovatively tend to cope better with aging and illness. Engaging in creative behaviors, Richards argues, makes us more dynamic, conscious, non-defensive, observant, collaborative, and brave.

Creativity provides opportunities for self-actualization. "It makes you more resilient, more vividly in the moment, and, at the same time, more connected to the world," Richards says.

Ivcevic's study supports Richards's idea: Students who were engaged in everyday creativity had a greater sense of well-being and personal growth than non-creative classmates.

One day last year, in another constrained prison environment, the Cebu Provincial Detention and Rehabilitation Center in the Phillippines, Warden Byron Garcia noticed a horde of orange-uniformed prisoners clustering in the yard and found the bright waves of colorful forms in motion intriguing. Since he wanted to start an hour-long exercise program anyway, he began leading the inmates, many of whom are accused of committing violent crimes, in group dance numbers set to disco and pop classics. The inmates' interpretation of Michael Jackson's Thriller leapt over the barbed wire and spread throughout the world via YouTube.

After Jackson's death last July, 1,500 inmates rehearsed a routine to the song "Dangerous" for nine straight hours, delivering exactly the kind of tribute that fans wanted—a sincere expression of joy and freedom. It didn't get them out of jail, but it got them somewhere.
One Bright Day

Here are some tested tips for injecting powers ofinnovation into your routine.

Thursday, February 3, 2011

Creative Careers in the Arts Interview

Natalie Goldberg’s seminal work, Writing Down the Bones, was the first book that made me feel like a writer. I’ve been gleaning inspiration from her work since I was first introduced to Writing Down the Bones in high school. Her unquenchable curiosity, thirst for juicy details, and unsparing honesty kept me coming back for more with Wild Mind. Ms. Goldberg is, in fact, the first writer who truly seemed real to me — she wasn’t just a face in a dusty old book, but an actual flesh-and-blood woman battling it out on the page. I could picture having coffee with her in a cafe and writing for hours.
It is Natalie’s bravery — her ability to strip herself bare — which inspires me most. Her deeply revealing memoirs, The Great Failure, Long Quiet Highway, and Living Color, are a mirror into the soul of this complex writer, spiritual seeker, and artist. I enjoyed her novel, Banana Rose, because the characters pop off the page. It’s so real you can smell the rain on the sagebrush. Her amazing eye for detail is informed by her devotion to the visual arts — aside from writing, Ms. Goldberg is an accomplished painter in her own right — and her spiritual journey.
As I move through my own journey as a writer, I find myself called to read (and re-read) Long Quiet Highway, which is a memoir of her creative and spiritual journey. I find much to inspire me in this book. For the first time, I began to consider the act of writing as a spiritual practice, similar to meditation or prayer. In my own work, the spiritual and creative intertwine in a holy ecstasy of words. I pray with the pen and the page so fervently, and worship at the altar of the Muses. It was gratifying to learn about her spiritual journey, and Ms. Goldberg’s struggles with her identity and history were poignant and meaningful to me.
It is with great pleasure that I welcome Natalie Goldberg to Creativity Portal today. We’re celebrating the recent release of the Twentieth Anniversary e-book edition of Writing Down the Bones with a special two-part interview. The second portion of this interview will be published mid-February on Creativity Portal — so stay tuned for a juicy giveaway from Open Road Media.
Natalie, welcome to Creativity Portal. I’m honored to interview you today.

Q: I loved your novel, Banana Rose. Any plans to write more fiction soon, or another memoir?

A: I’m glad you loved it — I love it, too. I'm not naturally a fiction writer. I'm more into studying the movement of the mind, whereas fiction is interested in the movement of the story and must stay true to that narration. That said, writing this novel was the hardest thing I think I’d ever done. I had to learn the form and direction of fiction. For the future, I do have another story in mind about Yolanda, a twin, but that will have to come after other books. I think I will face Yolanda when I am old. Regarding memoirs, I have written a few in the past, such as the following: The Great Failure (2004), which is about the two most important men in my life; Long Quiet Highway (1992), which is about my spiritual and creative journey; and Living Color (1997), which is about my painting.

Q: Your book, Long Quiet Highway, discussed your spiritual and creative work. How does your spiritual practice inform and inspire your writing and art? How do you use writing as part of your practice as a Zen Buddhist?

A: Writing and Zen for me is completely interconnected and interpenetrated. There is no difference between the two. Writing practice is another practice like sitting or slow walking. It's another way to study the mind.

Q: What is the biggest obstacle in your creative path at present? How are you dealing with it?

A: Oddly my biggest obstacle right now is getting the time to write. I make a living as a writer — I just signed a new contract for a new book — and yet I have to fight for the time. Daily life is so seductive and pulls at you. I'm not married, I don't have children and yet I have to almost steal the time like a thief. For instance, when the first snow came to Northern Mexico, all I wanted to do was go snowshoeing. When friends called, I gave in. It was a wonderful time, but another day I did not write. (This is why early practice is so important, it helps build determination. I know eventually I will crack the whip and become so engaged that nothing will come before it.)

Q: Writer’s block can be terrifying. In your opinion, what causes this dreaded disease of the creative soul — and what’s the cure?

A: I don't believe in writer's block. The cure: pick up the pen and get moving. Go, 10 minutes, tell me everything you know about mashed potatoes.

Q: What sparks a poem or a painting? What inspires you, and makes your soul sing?

A: What sparks me is paying attention. One morning, I could be eating a piece of toast and not really be there, while the next, me and the toast are one. When I’m “right there” all kinds of associations wake up. Being right there opens worlds.

Q: Which came first, the writer or the painter? How has your work as an artist shaped your writing — and vice versa? How does writing influence your art?

A: In 1974, it was like spontaneous combustion: I began to write, meditate and paint. Writing is essentially a visual art. You want the reader to see what you are saying. That's why you stay away from abstract description. Painting attunes my visual faculty and also in the silence of paint I work out unconsciously some of the things I want to say in writing. Painting makes me aware of detail. It is my darling pleasure. Without painting, writing becomes like eating cereal without milk. Too dry.

The tea ceremony in Zen involves experiencing a cup of tea, but an important part of the ritual takes place at the end of the ceremony, when the tea master brings out all of the implements used for the guests to examine and appreciate. The tea bowl is presented as a unique work of art, without peer. It is examined by the guest both visually and tactilely.

See for yourself if it is possible for you to take up and ordinary teacup and just experience its physical existence, without naming, analyzing, judging, or evaluating it. Just feel it. See it. Touch it. Experience it without the mind moving. When you find your mind moving, acknowledge the thought, let it go, and come back to the cup in the same way that in zazen (seated meditation), when a thought arises, you acknowledge it, let it go, and come back to the breath.

You'll find that the more you repeat this, the more you'll develop the ability to experience things directly, without evaluation. You'll be able to just see, hear, feel, taste, smell. And, as your attentiveness and awareness increase with this practice, they will appear in other areas of your life and art. You will begin to notice little things that you have been seeing everyday but barely noticed in passing. This kind of mindfulness is a state of consciousness that is free of tension and focused on the here and now, with no attempt to name or even understand what is being perceived.