swya in the morning

FEATURED ARTIST: I AM ACTION //

Representing Motor Mouth Music Group, lyrical master IAM Action is bursting out from the underground scene to stardom. This Florida rapper mixes west coast style flows with the cleverness of Northern rap schemes. Not to mention banging beats that are radio ready. Gaining momentum at a well-deserved rate, IAM Action is now constantly pushing content on SoundCloud, Youtube, Instagram.

He recently released a single called “Real Love” that is getting a lot of buzz all over the internet and within the hip hop community; including Sway from Sway in the Morning who first broke the song in Florida on his morning show. The beginning of his interview with Sway is in the video of “Real Love” (below). Pairing the single with a fantastically creative music video directed by Brandon Coton, it would appear that IAM Action will be a name that everyone knows, very soon.

He makes music to party to. Simple as that. The new single “Rotate” is guaranteed to get put into your “Get Lit Playlist.” He tells his fans to crank it in the strip club, but this writer thinks it’s radio ready, too. Check it out below.

If you think you know rap, check this cat out. This is authentic as it gets. Be a part of it by subscribing on Youtubeand following him on Instagram @action3mg as he blows up the southern rap scene. And remember, “Hip is the culture, hop is the movement.”