"Everyman" is a mom in a Mini Van on her way to the Vet, a grandpa
raking leaves with his old boy nearby.

"Everyman" is a toddler in a Pet Shop with her face pressed tight against
the glass, a wheelchair bound teen with his hand wrapped tight around
the harness and a young wife, home alone, feeling safer with the dog at
her feet.

"Everyman" puts bows on a Yorkie, sweaters on a Frenchie and fresh
food on the floor every day.

"Everyman" wants to understand why a $500.00 dog comes with more
restrictions than a $30,000.00 car. Or a $200,000 house.

"Everyman" doesn't plan to breed his dog, but somehow, resents being
told he can't.

"Everyman" needs an education, not a lecture, an attitude or a scolding.