Every subject can be interesting with the right passion and story behind the telling. Even mud is exciting when someone passionate about mud talked about it.

Passion, curiosity, storytelling and juicy detail makes everything — even what’s deemed boring — interesting. (And if you’re not interested, you know someone out there in the world is.)

Which tells me, if people find you or your work boring, it’s not about what you do, but about how you talk about it. Telling the story behind what you do is an essential part of the skill or knowledge you want to know. It’s embedded into the skill itself. You don’t have to be great at talking about what you do, or like, but those who are and learn to weave passion and clear narrative into talking about their work will go much farther building a community than those don’t.

Storytelling is a meta-skill, meaning a skill that enhances other skills. Instead of dull, monotonous facts and figures, you can combine storytelling with history and you’ve got thrilling adventures. (i.e. Hardcore History) Instead of drool or nap-worth lecture, you can combine passionate curiosity with science and you end up with icons like Richard Feynman.

If you are striving to be a master at what you do, don’t forget to add storytelling to the mix or your repertoire.