ADVERTISING - MOST EFFECTIVE MEDIA IS ON FACEBOOK & YOUTUBE YOU CAN TEST THE EFFECTIVENESS OF AN ADVERTISEMENT FOR $5-$10-$20TWO TOP TOPICS BB TEACHES (1) MARKETING AND BRANDING IN THEIR BUSINESS LIFE (2) MOTIVATION AND HIGH PERFORMANCE IN THEIR PERSONAL LIFEDID I LIVE MY LIFE?WAS I ALIVE AND PASSIONATE?DID I LOVE OPENLY, HONESTLY AND COMPLETELY?DID I MATTER?DID I MAKE SOME KIND OF DIFFERENCE?TELL PEOPLE ABOUT YOUR QUESTIONSTELL PEOPLE ABOUT YOUR JOURNEYBB FOUND ONLINE MARKETINGBB FOUND DIRECT MARKETINGBB FOUND LEADERSHIP COMMUNICATIONSBB FOUND HOW TO SHARE HIS MESSAGEBB WENT FROM BANPUPTSEY TO $4.6 MILLION IS 18 MONTHS IN THE BEGINNING BB ONLY HAD ADS AND AFFILIATES TO BUILD HIS BUSINESSTODAY THERE ARE ALL THESE FREE PLATFORMS TO SHARE YOUR MESSAGEBB BELIEVES TODAY GOING FROM ZERO TO HERO COULD HAPPEN IN A SHORTER TIME FRAMETODAY THERE ARE STILL PEOPLE WHO ARE NOT BEING SERVED BUT ARE HUNGRY TO LEARNFIGURE OUT IN WHAT WAY ARE PEOPLE NOT BEING SERVED AND FILL THE VOIDBUILDING A TRIBE TODAY IS ALL ABOUT PROVIDING CONSISTENT VALUEDISTRIBUTE WHAT YOU HAVE NOW - PERFECT IT LATER - RELEASE IT - SEE WHAT HAPPENS - PERFECT IT AS YOU GO ALONG YOU CAN'T PERFECT IT UNTIL YOU DISTRIBUTE IT AND SEE WHAT WORKS - EVERY SOCIAL MEDIA PLATFORM CAN DRIVE TRAFFIC TO YOUR SITESTHE DIFFERENCE BETWEEN CUSTOMERS AND LIFERS IF YOU'RE AFTER MONEY YOU LOOK AT PEOPLE WITH DOLLAR SIGNS IN YOUR EYES LIFERS - SERVE YOUR FOLLOWING BY UNDERSTANDING THAT EACH OF THEM IS ON A JOURNEY TRYING TO FIGURE OUT HOW TO OVERCOME THE OBSTACLES IN THEIR LIFE. FOLLOWERS ARE DEALING WITH STRUGGLES AND CHALLENGES. FOLLOWERS HAVE A HIGHER AMBITION THAN WHERE THEY ARE TODAY. TRYING TO FIGURE OUT THE STEPS THEY HAVE TO TAKE FROM WHERE THEY ARE TODAY TO WHERE THEY WANT TO BE IN THE FUTURE. WHAT PEOPLE WANT IS A HIGHER LEVEL OF PROSPERITY, HAPPINESS, LOVE, ABUNDANCE OR CONNECTION IN THEIR LIFE.TREAT PEOPLE AS A STUDENT, I AM A STUDENT TOO , WE'RE BOTH STUDENTS TOGETHER. HERE'S WHAT I'VE LEARNED.STRUDENTS ARE ALWAYS LEARNING, STRUGGLING, AND STRIVING.LIFELONG STUDENTS ARE LIFELONG BECAUSE YOU MEET THEM WHERE THEY ARE AND CONSTANTLY PROVIDE VALUE YOU ARE HELPING THEM TO GO TO THE NEXT LEVEL IN A UNIQUE WAY. WHERE ARE YOUR FOLLOWERS AT?WHERE DO THEY WANT TO GO?WHAT DO THEY NEED HELP WITH?HOW CAN I HELP THEM TO GET TO WHERE THEY WANT TO GO IN A DIFFERENT AND UNIQUE WAY?WHAT CAN I DO FOR MY FOLLOWERS IN A BETTER WAY THAN THEY'VE EVER BEEN SERVED BY ANYONE ELSE?HOW CAN I DO FOR MY FOLLOWERS WHERE THEY FEEL TOTALLY TAKEN CARE OF?FOLLOWERS NEED TO UNDERSTAND WHAT YOU DO IS BECAUSE IT'S YOUR MISSION IN LIFE.THE REASON THE CONTENT IS SO IMPORTANT TO ME IS, I WAS A LOUSY MATCH TO THE WAY SCHOOL TEACHERS TEACH. EVEN AT 70, I'M STILL TRYING TO LEARN THE SKILLS AND ABILITIES I WISH TEACHERS HAD TAUGHT US ALL. PLUS, SO MUCH OF WHAT IS IN THE NEWSLETTERS ISN'T TAUGHT BY ANY SCHOOL I EVER WENT TO.