Google Pushes TV Initiative

Google Inc. has lined up some big partners—including Intel Corp. and Sony Corp.—in the Internet giant's recent quest to move its technology into the living room, people familiar with the situation say.

The joint effort, which is in its preliminary stages, includes software to help users navigate among Web-based offerings on television sets and serve as a platform for other developers to target in creating new programs, these people say. The technology could be included with future TVs, Blu-ray players or set-top boxes, they...

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