As editor, he will help to shape the future direction of ME as it explores the increasing engagement of brands with mobile content.

Mike brings with him an invaluable perspective on global entertainment trends as a regular contributor to the national press, and solid journalistic instincts gleaned from tenures at Treasury Today and other B2B titles.

Stuart Dinsey, MD of ME parent Intent Media, said: "It's fantastic to welcome Mike to the team. ME has established itself as a hugely respected voice in one of the world's most dynamic industries.

Want to receive up-to-the-minute tech news straight to your inbox? Then click here to sign up for the completely free PCR Daily Digest and Newsflash email services. You can also follow PCR on Twitter and Facebook.