Kames Capital new name for AEGON Asset Management UK

By: Jonathan Boyd | 01 Sep 2011

Kames Capital has launched in London today, replacing the AEGON Asset Management UK name, as the business looks to establish itself with a distinct and separate identity from the global group of AEGON Asset Management companies.

Headed by Andrew Fleming, Kames Capital as part of will continue to manage insured funds on behalf of its sister company AEGON UK.

It will also look to boost its presence “in parts of the market where we believe we have a distinctive and sustainable advantage,” Fleming said.

“Our new name is both a sign of the tremendous progress we have made in recent years and a clear indication of our intent to maintain our reputation for delivering strong investment performance and excellence in client servicing.”

AEGON Asset Management chief executive Sarah Russell said: “The move to rebrand the business as Kames Capital in the UK follows a strategic review of the wider asset management group earlier this year, and is an important step in that business becoming a major force in investment management.”