She sent out emails to the girls and their parents, and returned their deposits. As she says If you are ugly on the inside, I’m sorry but I won’t take your photos to make you look pretty on the outside!

It’s a really brave thing for a small business owner to do. Taking a stand and risking losing revenue is a big risk. Its also wonderful that Jen runs an ethical business, and stands up for what she believes in.

May her business reap the rewards for her stand on bullying. So many children’s lives are ruined by bullies that it’s heartening to find someone who is committed to changing this behaviour in schools.