Rod Wheeler has 18 years experience in film and television, having worked at the forefront of the digital media revolution initially in post production and more recently in digital cinema for exhibition.

After working with Arts Alliance Media as a member of their winning bid team for the UK Film Council DSN tender response, Rod joined Barco in 2005 and was successful in developing both their cinema exhibition and post production markets in the UK, Scandinavia and Africa

With an M.Eng in Electrical & Electronic Engineering Rod is a member of the IEEE and BKSTS.

The newly appointed Sales and Marketing Director of Unique Digital Ltd, said: “I have worked with Chris and his team at Unique for many years and have always been impressed by their hard won experience and understanding of the needs of this challenging market. I am excited to join as the next phase of the Digital Cinema rollout takes place, with the emphasis moving towards integrated systems and the service and software solutions that will be needed to maximize efficiencies for both operators and

distribution”.

Dave Spilde, Director of Unique Digital commented: “Over the last ten years Unique Digital has installed and supported digital equipment in more than 1500 screens across Europe. Rod Wheeler has through all those years been synonymous with extensive knowledge in D-Cinema, great customer service as well as being very well networked in the industry. He is the type of asset that Unique Digital needs as we are constantly expanding our offering in software and services for D-Cinema."

Chris Hagan, Managing Director concluded "Rod has always been an excellent representative for the companies he has worked for and we look forward to having him as part of our growing team."

Unique Digital
Limited, based in Dublin and London, has developed a suite of leading software
solutions for the management and delivery of digital cinema content, including
a full featured Theatre Management System (RosettaBridge™ TMS), content
delivery system (Movie Transit™), advertising back office system (Advertising
Accord™), KDM delivery solution (Basekey™), Trailer Management (Smart
Trailering™) and VPF management software (Cinema Accord™).