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Hours after Twinkie-maker Hostess announced its plans to close its doors forever, people flocked to stores to fill their shopping baskets with
boxes of the cream-filled sponge cakes and their sibling snacks — Ding Dongs, Ho Hos and Zingers.

Late Friday and Saturday, the opportunists took to eBay and Craigslist. They began marketing their hoard to whimsical collectors and junk-food lovers for hundreds — and in some cases — thousands of dollars. That’s a fat profit margin, when you consider the retail price for a box of 10 Twinkies is roughly $5.

Greg Edmonds of Sherman, Texas is among those who believe Twinkies are worth more now that Hostess Brands Inc. has closed its bakeries. He lost his job as a sales representative eight months ago, so he is hoping to make some money feeding the appetites of Twinkie fans and connoisseurs.

After spending a couple hours driving around to stores Friday, Edmonds wound up with 16 boxes of Twinkies and Ding Dongs. He started selling them Saturday on eBay, advertising three boxes for a hefty price of $300.

“I could really use the extra money since I’m unemployed,” Edmonds, 50, said. “I figure I better sell them pretty quickly because I am not sure how long this novelty is going to last.”