BLINK_live APAC

Join us at MediaCom APAC’s BLINK_live 2018 – a one-day, future-focused forum to challenge current thinking, stimulate new conversations and inspire bright minds.

As the media landscape becomes increasingly complex and cluttered, it’s hard to stay on top of the latest marketing trends and opportunities. Join us at BLINK_live as we help you make sense of the emerging complexity and take advantage of what’s next on the digital horizon.

Hear from keynote speaker Professor Byron Sharp, Professor of Marketing Science and Director of the Ehrenberg-Bass Institute, the world’s largest centre for research into marketing. His first book, “How Brands Grow: What marketers don’t know”, has been called of the most influential marketing books of the past decade and was voted marketing book of the year by AdAge readers.

You'll also hear from some of the most innovative media companies in the world, including Unruly, Facebook, Google, Snap, Twitter, Waze, and others, as they unpack the now and next marketing opportunities in Artificial Intelligence, Augmented Reality, eCommerce, Assistance, Mobility, Video, Culture and the Connected Home.

With 20 sessions to choose from to design your own agenda, BLINK_live offers you a unique experience tailored to your interests.

Agenda

Click on above link to download the full agenda.

Speakers

Sarah Bennison

Head of Regional Product Marketing, APAC

Facebook

As Head of Product Marketing for the APAC region, Sarah manages a team of product marketers responsible for the go-to-market and product strategy for Facebook’s advertising solutions across Facebook, Instagram, Messenger, and WhatsApp. She and her team are tasked with identifying and representing the optimal solutions across Facebook’s platform that will help clients across APAC reach their business objectives.

Hugo Brown

Agency Lead

Google

Hugo leads Google’s relationship with the GroupM Agencies across the Asia Pacific region and has been based in Singapore since late 2017. Before moving to the region, Hugo spent 3 years in the Google UK Agency team working with Mindshare & MediaCom.

Hugo began his career in Media at Mindshare Singapore in 2006, then moved to London to join MEC as a Comms Planner, joining Google UK in 2014.

Kathryn Carter

General Manager, ANZ

Snapchat

Elena Corchero

Futurist

Unruly

Elena is an internationally awarded product designer and TED speaker with over a decade of experience in wearables and IoT R&D as former MIT Media Lab Researcher and alumni of CSM MA Material Futures. Known as an inventor and creative disruptor recognised by adding a human touch to everyday tech, she has built campaigns and prototypes for clients such as BBC, Unilever, Childish Gambino, Olympics Ceremonies, and more.

Pinaki Dutt

Global Head of Applied Connected Intelligence

MediaCom

Gil Eyal

CEO & Co-Founder

HYPR

Gil Eyal is primarily known for his role in pioneering influencer marketing back when it was still called celebrity endorsements. In his role as COO at Mobli, Gil introduced the concept of celebrity investments in startups and technology companies to the world, by obtaining financing for cultural icons such as Leonardo DiCaprio, Lance Armstrong etc. It was through his work at Mobli that Gil realized that influencer marketing was an untapped field and led him to create HYPR.

Unruly’s first insight hire, Ian has built a team renowned around the world for producing market-leading and ground-breaking video research. And he makes a mean cup of tea.

Arvinder Gujral

Managing Director, Southeast Asia

Twitter

Arvinder has a dual role at Twitter as MD of Southeast Asia and Senior Director of APAC Business Development. In his MD role, he is responsible for growing Twitter’s business across SEA, including strategic leadership and business planning, executive engagement with customers and partners, and cross-functional alignment. In his Business Development role, he oversees strategic partnerships across APAC to enhance brands’ experience on Twitter.

Krishna Kumar

Regional Manager, APAC

Waze, A Google Company

KK has driven Google's product and commercialisation teams across various product areas in Mobile Apps, Display and Online video; across geographies panning Asian countries including the last couple of years based in Indonesia accelerating Online Video in YouTube with the most traditional TV advertisers. For over 15 years, leading teams that drive digitisation has been KK’s passion and he is currently pursuing Mobility Marketing with the power of location, as the next go-to market challenge.

Acacia Leroy

Trend Strategist - Asia Pacific

Trendwatching

Acacia Leroy is Asia Pacific Trend Strategist for TrendWatching, responsible for trend thinking and content in the region. Based in Singapore, she has delivered over 45 trend keynotes and innovation workshops in 12+ countries across Asia Pacific, Europe and North America. Acacia's Asia trend bulletins have also been featured in various publications such as Campaign Asia, Inside Retail, Warc and Mumbrella.

Roshni Mahtani

CEO & Founder

Tickled Media

Roshni Mahtani is the Founder and CEO of Tickled Media, the digital media company behind theAsianparent.com, and AsianMoneyGuide.com. She also co-founded the Female Founders Network, sits on the board of TIE Singapore, and mentors at JFDI and the Crib, where she works with early stage start-ups.

Byron Sharp

Director

Ehrenberg-Bass Institute

Byron Sharp is a Professor of Marketing Science and Director of the Ehrenberg-Bass Institute – the world’s largest centre for research into marketing. His first book How Brands Grow: what marketers don’t know has been called one of the most influential marketing books of the past decade (Warc, 2015) and was voted marketing book of the year by AdAge readers.

Natalie Turner

Founder, CEO

The Entheo Network

Voted by CMO Asia and the World Federation of Marketing and Sustainability as one of the top 50 female leaders in Asia, Natalie is a speaker, writer and consultant in the field of innovation skills and thinking that equip us for the digital age. Author of Business Book of the Month, Yes, You Can Innovate, she is also the inventor of The 6 ‘I’s®, an integrated methodology that measures innovation strengths and tracks the journey of an idea.

Location & Contact

Address

Finding The Location

To find us on the day, upon arrival at the Grand Hyatt Singapore, take the escalator located behind the staircase to the left of the hotel lobby. Make your way to Level 2 Grand Salon and collect your badge at the Registration Desk.

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