Agency Buzz

EGC Welcomes Five New Clients

The client roster at EGC continues to expand. We are pleased to welcome five new clients.

Accommodations Plus International (API)

Accommodations Plus International (API), a worldwide leader in crew accommodation solutions, has hired EGC to create and activate a targeted B2B marketing effort that will accelerate sales to their airline clientele. EGC is developing high-impact direct mail, landing pages, collateral, sales tools, and more to turn cold leads into hot ones, and help API secure new contracts.

Edible Arrangements

Some people receive floral arrangements as gifts. Others may receive fruit baskets. Others may receive fruit baskets. Edible Arrangements combines these concepts by providing intricately arranged selections of fruit that make for gifts which are as pleasing to the eye as they are to the taste. And, EGC has just been contracted to perform integrated local media planning of this unique business and is looking forward to a literally and figuratively fruitful partnership with Edible Arrangements.

Turley Hansen & Rosasco, LLP

EGC has been chosen to provide marketing services to Turley Hansen & Rosasco, LLP, a legal firm specializing in settling claims for those who suffered illness and other adverse health conditions during and after the terrorist attacks of September 11, 2001. EGC is currently developing a new campaign for them which will include the creation of a new television commercial, website homepage, paid search, paid social, search engine optimization (SEO), content and blog development and direct mail. This campaign emphasizes the firm’s dedication to its clients and educates victims that the Victim Compensation Fund is not only for first responders, but for anyone who lived, worked, went to school or was simply just visiting lower Manhattan right after 9/11.

Victory Recovery Partners

Victory Recovery Partners, a rehabilitation organization dedicated to aiding victims of addiction, has selected EGC as its advertising and marketing agency of record. Combining expertise from the fields of medicine and business, Victory’s approach to treatment combines medication-assisted treatment, behavioral therapy, and personal, individualized attention to its clients in issues related to substance abuse. EGC will provide traditional and digital advertising services to this center in spreading its message: “Let Recovery Be Your Victory.”

Vulcan Waterproofing

EGC was recently hired by Vulcan Waterproofing, a company that provides solutions to fix water-damaged home basements. After executing a research initiative to determine brand and strategy direction for Vulcan, EGC will design and rebuild this company’s website, as well as provide campaign creative and development for TV, radio, direct mail, free-standing inserts (FSIs), search engine optimization (SEO), and paid search and paid social.