Airtel Nigeria, a leading telecoms services provider, is
riding on the back of two insurance providers,
Cornerstone Insurance plc and MicroEnsure to provide
Nigerians free covers for hospitalisation as well as for
life.
With this cover, Airtel customers by recharging as little
as N1,000 each month qualify for cover, and as they
increase their monthly recharge can earn more cover up
to N500,000 and N50,000 of life insurance and
hospitalisation, receptively. This development, analysts
say, is a major development for the nation’s insurance
industry quest to deepen market penetration through
retail products.
The product, which is tagged Airtel Insurance, is
packaged to deliver affordable insurance services and
encourage insurance culture among Nigerians, and has
been endorsed by the National Insurance Commission
(NAICOM).
Ganiyu Musa, group managing director, Cornerstone
Insurance, said: “Cornerstone is delighted to be at the
forefront of providing truly innovative products and
channels combinations that address the Nigerian
situation. That we are grossly under-insured as a nation
is very well documented; we are glad to be able to
provide a platform for millions of financially excluded
Nigerians to enjoy the benefits and peace of mind of
insurance – for free. As we say at Cornerstone, “The
Future” is, indeed, “Assured.”
Maurice Newa, chief commercial officer, Airtel Nigeria,
explained that majority of Nigerians, especially the
middle- and low-income earners cannot afford most
available insurance policies due to income levels and
complicated insurance processes. He said the Airtel
Insurance plan on the other hand was designed to make
affordable insurance available to everyone in a simple
manner.
“In line with our vision to enrich the lives of Nigerians
and offer them quality services, Airtel Nigeria
collaborated with two very reputable insurance
organisations to package this innovative product, which
guarantees our customers quality, affordable and
accessible insurance services.
“This further corroborates Airtel’s commitment towards
creating a robust platform that helps customers
accomplish their professional and personal success and
goals in life,” Newa said.
“MicroEnsure is proud to be leading the world as a
mobile insurance provider, and this launch in Nigeria
marks a milestone in free mobile insurance offerings,”
commented Peter Gross, regional director for
MicroEnsure Africa, saying “this combination of
insurance products, all offered for free, is unprecedented
in the industry here, and we take pride in introducing a
cutting-edge micro-insurance product here in Nigeria.”
Customers also have a variety of packages to choose
from.
With a monthly recharge of N1,000 Airtel Insurance
gives the customer N10,000 hospitalisation and
N100,000 life insurance, while N5,000 recharge will earn
customers as much as N25,000 hospitalisation and
N250,000 life insurance. A N10,000 recharge will attract
N50,000 hospitalisation and N500,000 life insurance, the
promoters informed.

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