Over the last few years, social media has really taken off in not only the personal world of the internet but also the business world. The rise of social media marketing, or SMM, has taken off like a jet plane and has been flying ever since. But what are the all...

When running a business there must be some sort of order to the chaos that will ensue. Like any child will say, “I want all the candy in the world!”, but you and I both know that they need an adult to tell them that too much candy will make them...

As we know, a press release is a method of announcing big ticket items or news that gives information about particular matters, good or bad, in the form of a brief story. Hopefully when doing a press release, it is all good… But what are the questions that you...

Advertising is one of the ways businesses use to inform customers about their products. Most clients rely on referrals from friends, relatives, and social media to make a purchasing decision. Quality is a prerequisite to word of mouth advertising since customers will...