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[ Safe Harbor Statement The information in this presentation is confidential and proprietary to SAP and may not be disclosed without the permission of SAP. This presentation is not subject to your license agreement or any other service or subscription agreement with SAP. SAP has no obligation to pursue any course of business outlined in this document or any related presentation, or to develop or release any functionality mentioned therein. This document, or any related presentation and SAPs strategy and possible future developments, products and or platforms directions and functionality are all subject to change and may be changed by SAP at any time for any reason without notice. The information on this document is not a commitment, promise or legal obligation to deliver any material, code or functionality. This document is provided without a warranty of any kind, either express or implied, including but not limited to, the implied warranties of merchantability, fitness for a particular purpose, or non-infringement. This document is for informational purposes and may not be incorporated into a contract. SAP assumes no responsibility for errors or omissions in this document, except if such damages were caused by SAP intentionally or grossly negligent. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates, and they should not be relied upon in making purchasing decisions.

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[ Data Volume - Speed of Business Change Years It Took to Reach a Market Audience of 50 Million Radio TV Internet iPod Facebook 38 years 13 years 4 years 3 years 2 years The Data Explosion  In 2005, mankind created 150 exabytes (1 exabyte = 1B gigabytes = 10B copies of The Economist). In 2011, 1,200 exabytes will be created.  Wal-Mart handles 1M customer transactions every hour, feeding 2.5 petabytes of data, the equivalent of 167 times the books in the Library of Congress.  Facebook houses 40B photographs.  Google processes 1 petabyte of search data every hour.  Decoding the human genome took 10 years when it was done initially in 2003. Now, it can be done in one week. Source: Data, Data, Everywhere - The Economist, 2/25/11

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[ Reality #2: ‘Consumerization’ of IT  Expectation to make decisions in Real Time  Operational excellence requires being able to make decisions at moments of risk  Product leadership require being able to make decisions at moments of adoption  Customers expect business experience to be as satisfying as personal experience  Both expect instant, correct answers to any question

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[ Vision: In-Memory Computing Background and Context  Technology that allows the processing of massive quantities of real time data in the main memory of the server to provide immediate results from analyses and transactions

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[ Roadmap for SAP HANA for your organization  Internal workshops to identify a use case  Ascertain whether the current existing technology will be ready for SAP HANA.  Our team consists of SAP HANA experts and technical consultants who will provide you with the insight and information necessary to ascertain the value of this new application. What we offer:  Value Engineering – Use case identification  Architecture assessment  Deployment offerings 26