New alliances – that is our keynote
for 2018. Having celebrated our 25th
anniversary in 2017, we are proud
of the networks we have created.
We continue to foster them book by
book: “New Alliances for the Future
of Design”, “Storytelling for Designers”, new yearbooks on the subject
of retail design and event design,
as well as “Design Criticism, Theory,
History, Studies”. All these releases
stand for innovative networks and
collaborations.
Fun and games are of course also
part of the program. You can indulge
your collecting and playing wishes to
the full with the first designer pack
of cards in the world, “The Happy
Collector”.
We wish you enjoyable discoveries,
Petra Kiedaisch, Bettina Klett

Playfully – as a classical card game or top trumps – it
presents not only the favorite objects and collection highlights of the museum, but also conveys important aspects
of the collection procedure: from purchase, storage and
handling to insurance and documentation.
The Museum für Gestaltung Zürich is the leading museum
for design and visual communication in Switzerland. The
collection of international importance comprises around
500,000 objects from the areas of decorative arts,
textiles, graphics, typography, as well as poster, furniture
and product design.

The new standard work about the sector presents the most
recent developments in worldwide retail design with articles
from experts working in interdisciplinary teams and innovative
reference projects.
Editor Dr. Jons Messedat is architect, designer and author. His
expertise in the ﬁeld of built Corporate Identity is in demand
from global operations, as panel member in architecture and
design competitions as well as at universities in Germany,
Switzerland and the USA.

What is new, however, is the author:
horr:
with the Yearbook 2018 / 2019,
Katharina Stein – specialist journalist,
alistt,
scene insider and founder of “eveosveosblog” for event marketing – is
looking for small and large, private
ate
and public, cultural and corporate,
te,
exceptional and fascinating events,
nts,
which all distinguish themselves
through the idea behind it and its
ts
realization.