Amazon Gets in on Digital Distribution, Targets Casual Gamers

Amazon has been pretty good about digital distribution in the past. Their music store is a strong competitor to Apple’s iTunes, and now it looks like they’re planning to man up the casual game division with their own game download center.

The fledgling game store is already packed with 600+ titles here on day one, and they’re planning to add more as time goes on. And, as a bonus to people that sign up with the store this week, they are offering full versions of “Jewel Quest 2,” “The Scruffs,” and “Build A Lot,” all for free.

Though, they are sure to note that this is only a beta launch, so if there are kinks, don’t stress about them too much. Growing pains are all part of starting something like this. Amazon, we’ll keep our eyes on you, you’ve impressed before.