Customers, Communicating and Cats

Communication is a key aspect in any relationship, whether that relationship is personal, professional, romantic or otherwise. When it comes to communicating with your customers (or anyone else, for that matter) the importance is just as great. You’ll only get your message across if you find the right way to communicate. Three things you need to know:

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Who are they? We’ve covered this before. Differentiate between your customer and the consumer and figure out which one you need to be talking to. Read the linked post for more.

Where are they? If you can answer this question, you’ll be able to find the right channels to use to communicate with your target. Do they spend most of their time on social networks? Are they reading their local paper? What radio stations do they listen to?

What kind of messages do they prefer? Some people respond more positively to logical arguments, others prefer an amusing anecdote. Learning the type of communications your customers like best is the final step in making sure you reach them.

what we do

We help our clients navigate the confusing journey from "what should I be doing - where should my focus be?" to a solid & defined strategy with amazing measurable (that's key) results.

our approach

Objectives and results matter most. We’re not going to force all of our clients into some predetermined process or standardized product just because “that’s the way we work.” We deliver a final result and design our solutions custom for each client.

Your needs are going to be met, your expectations are going to be surpassed and you're not going to have a lot of extra things to pay for that you don't need.

Bottom line: we are committed to as many high-fives as possible.

our work

We work with small businesses and solo entrepreneurs. We work with companies/brands/people that we GENUINELY like, that are doing things we care about.

Our clients become friends because we share some core values: You want your work to matter. You want some balance in this life and you really like that we keep that in mind when deciding how much you can bite off at any point. Your time is valuable and respected.