“This issue is a must read for those in or interested in the U.S. animal nutrition market,” said NBJ Editorial Director Patrick Rea. “Never before has any research organization tackled this high growth market with the same energy that NBJ has.”

This 24-page issue explores the growing market for top pet nutrition categories including supplements, natural & organic foods and beverages, and natural & organic personal care and household items. This issue was published with the help of the National Animal Supplement Council (NASC) and NASC president Bill Bookout. We also profile leading and emerging companies, brands, products and trends in this space.

About NBJ:
Nutrition Business Journal is an executive journal for decision-makers in the natural, nutrition and complementary and alternative health industries. NBJ's exclusive research and editorial focus on the strategic issues of the nutrition industry has made it a leading business intelligence resource for subscribers since 1996. To purchase detailed market research reports, subscribe to NBJ or sign up for the NBJ's free weekly e-newsletter, please visit www.nutritionbusinessjournal.com. NBJ also hosts the NBJ Summit, an invitation-only retreat for C-level executives in the nutrition industry each July. For more information, visit www.nbjsummit.com.
About New Hope Natural Media

New Hope Natural Media (www.newhope.com), a division of the Penton Media, Inc., is the leading media resource and information provider for the natural, organic and healthy products industry with print, in-person/event, and e-business products and services. Penton Media, Inc. is the largest independent business-to-business media company in the U.S., serving more than six million business professionals every month. The company’s market-leading brands are focused on 30 industries and include 113 trade magazines, 145 Web sites, 150 industry trade shows and conferences, and more than 500 information data products. Headquartered in New York City, the privately held company is owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP, and its coinvestors. For additional information on the company and its businesses, visit www.penton.com.