Long Story

The rumors began when U.K. tabloid The Daily Star wrote that Equalizer director Antoine Fuqua talked to James Bond producer Barbara Broccoli about Idris Elba potentially becoming the next 007. According to a source, Fuqua reportedly said: "You need a guy with physically strong presence. Idris has that."

There was understandably a lot of hype:

Idris Elba should be Bond, Bourne, MacGyver, Jack Reacher, Flo from Progressive, ALF, the voice of Alexa and the permanent KFC colonel.