Career Story: Director Of Sales For An Internet Marketing Company

Director Of Sales For An Internet Marketing Company

Type of Company: My company is an internet marketing company focused on web-based advertising for leading consumer brands.

Education: BA, Bentley College (Waltham, MA)

Previous Experience: I have worked in various sales and marketing jobs for the last fifteen years, primarily in the direct marketing and internet marketing arenas.

Job Tasks: I work as a Director of Sales and Marketing for an internet marketing company. My primary responsibilities include:
- Leading a Sales Team of twelve sales reps. I am responsible for hiring, training, and motivating my team and giving them the daily assistance they need to hit their sales goals.
- Working with our marketing team to help develop new market and product opportunities that my team can sell.
- I am also responsible for a budget of several million dollars, which I handle P and L responsibilities for.

A typical day includes leading the team in a daily sales meeting to help them with problem accounts, sales opportunities, and various training on new products. Throughout the day I work with my team constantly on pricing scenarios, working with problem clients, and figuring out problems.

I also travel with my team to visit clients, both giving new business pitches to prospective clients and visiting with current accounts.

Best and Worst Parts of the Job: The best part of my day is working with the team to solve problems and I feel a tremendous amount of job satisfaction when I help one of my sales reps come to a solution and solve a problem.

The worst part of my day is dealing with paper work and documentation. I have to submit various spreadsheets with financial information, budgeting and forecasting to my upper management. This is a daily task and is the part of my job the I like the least.

Job Tips: First, a sales and sales management career can be a rewarding one financially and psychologically. Be sure that you are in an industry and selling a product that you are passionate about. If you are tied to selling a product simply to make money, you will burn out.

If you wish to progress to sales management from a sales role, make sure it's the right path for you. Many sales reps progress to management as that is the next logical step, then quickly find out that they are much more suited to a sales role.

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What are Career Stories?

Career Stories are concise, real-world career overviews written by people relating their personal career experiences and wisdom. They provide invaluable insights and mentoring advice to students and career changers.