Technical Difficulties Can Ruin a Conference Call

Recently, President Obama took part in a conference call hosted by nonprofit Organizing for Action in order to address criticism surrounding the technical difficulties of Healthcare.gov.

In an ironic twist, however, the unthinkable happened: the conference call was affected by a wide range of technical issues. Connection problems, outages and low-quality audio ruined the opportunity to communicate in real-time about the issues facing the Obamacare exchange. The call was a disaster.

When the game is on the line and you need to look good in front of an audience to show your leadership and demonstrate your authority about a particular issue, you need to make sure that the network infrastructure facilitating the operation is of sound quality. After all, there is much more at stake than simply the matter up for discussion. There is your reputation and customer trust. Clients want to know that you are a reliable business leader, capable of planning and following through with brilliant solutions to their needs.

In order to make sure your call operates flawlessly, make sure your conferencing service has built in redundancy through the use of various network providers and the ability to link multiple bridges at once to eliminate connectivity issues. Your conference call provider should offer maximum uptime and have operators standing by to assist callers in the event that something does go wrong. The last thing that you want is to have stranded callers wondering what is going on with no indication of whether or not it will resume.

What is important to you when it comes to evaluating the reliability of a conference call provider?