About IRET

The IRET (International Retailing Education and Training) initiative aims to build global competence in international retailing with a special focus on China. The center has developed materials that outline the opportunities and challenges in pursuing international markets. The IRET initiative is led by the David F. Miller Center for Retailing Education and Research (CRER) at the University of Florida (UF) and funded by the U.S. Department of Education– Business and International Education (BIE) Program.

Upon free registration, the IRET provides instructors, students, and corporations access to multimedia learning modules based on global retailing operations in China. The modules cover the following eight topic areas: