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antique malls

How can dealers discount prices enough to keep the merchandise moving, but still produce a reasonable profit? In his latest Behind the Gavel column, Wayne Jordan has a few suggestions that makes dollars and cents.

In his latest column, Wayne Jordan explains how bricks-and-mortar retailers have an opportunity online sellers don’t: By making shopping memorable and pleasant, shopkeepers can build a trusting relationship and keep customers coming back — even if they don’t buy on the first visit.

How many times have you been in an antique mall with questions about an item you’ve seen with no answers or help in sight? Behind the Gavel columnist Wayne Jordan feels your pain, and has a suggestion for retailers.

Getting your company in front of people is important. Getting your company in front of the right customers is essential, and one easy and affordable way to do that is to be part of the Antique Trader Antiques & Collectibles 2014 Industry Directory.

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