Tuesday, February 16, 2010

Thank god it's the era of CGC and youtube so that Dodge's $3 million man-as-endangered-species spot could be rebutted for a fraction of the price by New York-based writer/producer MacKenzie Fegan. Her skillful parody airs views from Venus. Or is it Mars? I can never remember. But hey, how come only the guys get the car? (Full transcript here.)

Fegan is someone Dodge's agency W+K might consider wooing to Portland. They're in dire need of a female car creative out there, if this spot on Dodge's youtube channel is indication of what they think women want.