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Earlier this week Walmart released their entire Black Friday deals and amongst the best is a free $75 gift card with the purchase of an iPhone 5s or 5c. Now, that is a great deal considering the iPhone 5c typically costs $99 on a 2-year contract so the free gift card would offset nearly 75% of your out of pocket cost, but wait – it gets better! Along with the gift card promotion, Walmart is also dropping the contract price of the iPhone 5c down to $45.

That means that if you buy an iPhone 5c with a 2-year contract from Walmart on Black Friday you will net $30 in Walmart gift cards. This is the first time ever a retailer is theoretically paying a consumer to take an iPhone off their hands. This may be a reflection of weak demand for the 5c or perhaps just the competitive nature of holiday pricing. Check out our complete coverage of the Walmart Black Friday ad here.