Managing Accounts

Launching a social media platform is a breeze. The difficult work is the day-to-day management every
account requires to work successfully and represent your unit well.

Social media management is a big job but you're not alone. Tap into the resources
and support within the Office of Communications and Public Affairs. You can access
selections from the university's stock photography library, submit Snapchat takeover
and story ideas, request university-branded avatars, and consult with the university’s
lead social media strategist.

We're happy to answer questions, offer engagement strategies and help you maximize
your social media efforts. You can also join the university's SocialU group. This collective, led by
the university’s social media strategist, includes on-campus professionals who run university-affiliated social
media accounts. To learn more about SocialU or to join, please contact the Office of Communications and Public Affairs.