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UnionPay expands card acceptance in Italy

UnionPay International and Italy-based ICCREA Banking Group (ICCREA) have signed an agreement under which ICCREA’s merchants will accept UnionPay card in the country.

As a result of this agreement, the UnionPay merchant coverage in Italy will increase from 50% to 60% within the next year.

Currently, more than 80% of the ATMs and 50% of the merchants located in popular tourist destinations, including Rome, Milan and Florence accept UnionPay.

China UnionPay president Shi Wenchao said that UnionPay is rapidly expanding its footprint in major countries and regions in Europe, and is able to meet tourists’ payment needs in these destinations. In Italy, the company continues to invest more in the market, and is carrying out in-depth cooperation with mainstream institutions.

“With this agreement, all the ATMs and POS terminals in the ICCREA network will be able to accept UnionPay, and this will provide stronger support for the regional economic development and the personnel exchanges.

“The company will promote future cooperation in card issuance and mobile payment while launching the acceptance programme,” Wenchao added.

ICCREA offers products and services for over 300 cooperative credit banks and has more than 4,000 outlets.