The 1998 Happy Meal promotion at McDonalds ran from May 22 through June 18. The Teenie Beanie Babies were individually packaged in
small plastic bags and given to customers who purchased a Happy Meal. There were 12 different Teenie Beanie Baby animals in this
promotion. Due to the success of the 1997 promotion, McDonalds ordered 240 million Teenie Beanie Babies for the 1998 promotion
(20 million of each animal). The 1998 Teenie Beanie Baby promotion was accompanied by similarly
themed Happy Meal bags, McDonalds signs and other McDonalds items.