You can use the diagram to talk about the 4Ps of marketing. You can also use the diagram to portray interrelationship between any four factors. The diagram is created using PowerPoint SmartArt. Let us learn the steps right away.

Step 1: Insert SmartArt Graphic

Click on the small arrow on the bounding box and go to text pane. Enter the 4Ps of Marketing – Price, Promotion, Product and Placement against each of the bullet points and press ‘Enter’. While the default graphic has three circles, you will see the fourth circle created to accommodate the 4th P.

Step 2: Polish the graphic

Click on the graphic and go to ‘Design’ tab in PowerPoint ribbon. Choose the color scheme you want to apply.

Smarter option for business presenters:

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You can use the glossy spheres to represent the process of change and conversion to represent marketing concepts:

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