GeoffShackelford.com

When you realize that a golf club positions the player’s hands 40 inches, more or less, from a ball 1.68 inches in diameter that must be hit precisely after a swing that may take the clubhead on a round trip of as much as 26 or 27 feet, you become aware of the importance of using clubs conforming correctly to your requirements. TOMMY ARMOUR

One of the real maestro’s of B-Speak is back on the golf stage as Club Corp CEO hired David Pillsbury and the time away has done wonders for his vocabulary.

While he paints in many of the best modern colors—employee partners, speed to market—Pillsbury unfurled some new modern classics discussing Club Corp’s initiative with BigShots, a family golf center concept. While broadening “the top of the funnel” and a “cradle to grave strategy” gave me goosebumps, it’s the concept of friction that most astounds.

“Interest in golf has never been higher. The problem is friction. There’s too much friction when someone wants to convert interest…”

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RIP His Ownself, Dan Jenkins. The best sportswriter ever. Not often do you get to hang out with your hero, but I did four times a year and consider myself one lucky SOB! Thanks for all the laughs and support over the years, press rooms and media hotel bars will never be the same.

Lefty! @djohnsonpga has a good move left or righthanded

90 years ago at Riviera’s first LA Open the press worked from the clubhouse patio using a telescope and binoculars. This week the @genesisopen media center was a massive operation in between holes 1 & 2 with WiFi, a barista, interview room, TV’s and ShotLink data at our fingertips. Thank you to the staff, volunteers @tgrliveevents @genesis_usa, Brenner-Zwikel team and @pgatour for another great week at Riviera during the 2019 Genesis Open won by J.B. Holmes.