Tag: Creative advertising

Commuters in the Stockholm subway were surprised by a poster in which the model’s hair appeared to react to incoming trains, in this clever piece of outdoor marketing by haircare company Apotek Hjartat.

Production company Stopp modified one of Clear Channel’s Play screens on Odenplans subway platform with ultra sonic sensors which monitored the train’s arrival on the platform (but was designed not to react to passing passengers). When the train came in, it sent the model’s hair flying, as if in the wind. The stunt was only slated to run for one day, but was so successful that Clear Channel extended it to five. Akestam Holst was the creative agency.

meine kleine Kunstgeschichte

Visiting smaller, lesser known late antique churches on a Saturday afternoon is not the brightest idea for the simple reason that… people tend to get married on Saturday. Since I’ve been in Rome for my Erasmus Semester for some time know, I decided to visit one of the earliest Christian monuments in Rome, depicting some […]

Mona Lisa has become the synonym for “great”, “magnificent”, “sublime” art. Mona Lisa’s smile lives a life on its own. Everybody has heard of this painting, nowadays everybody knows how it looks like (for more on that topic check Walter Benjamin’s The Work of Art in the Age of Mechanical Reproduction). Why? It is in […]

The series about Suleiman the Magnificent on Extra History just started a few days ago, this time with a slightly different story telling approach but just as appealing, telling the story of his reign in an accurate (or at least so it seems) and entertaining way, inspiring further interest. That’s the way history needs to be […]