The multipurpose moniker reflects the retailer’s new omnichannel nature, explained president/CEO Doug McMillon. “Whether it’s in our stores, on our sites, with our apps, by using their voice or whatever comes next, there is just one Walmart as far as our customers are concerned,” he said. “When they shop with us, they expect it to be an easy and seamless experience.”

There’ll be no change however to the company’s NYSE ticker symbol, which will continue as WMT.