They haven't announced anything in an official fashion, but TheMMQB.com's Robert Klemko said in a radio interview Thursday that the Peter King's new Sports Illustrated NFL microsite will no longer be referring to Washington's professional football team as the "Redskins."

If indeed that is implemented, it's probably only a matter of time before other mainstream sports sites like King's began to adopt such policies, regardless of how informal they are. The name, which is blatantly racist and has always been somewhat controversial, has become a lightning rod of late, with local politicians, respected NFL executives and even members of congress urging the team to get with the times and consider making a change.

That could eventually change, though, if the businesses that support Snyder and his team begin to reconsider their investments based on the fact the players wear an epithet on their jerseys. Media embargoes like the one The MMQB is apparently adopting could begin to set those wheels in motion.

About Brad Gagnon

Brad Gagnon has been passionate about both sports and mass media since he was in diapers -- a passion that won't die until he's in them again. Based in Toronto, he's worked as a national NFL blog editor at theScore.com (covering Super Bowls XLIV, XLV and XLVI), a producer and writer at theScore Television Network and a host, reporter and play-by-play voice at Rogers TV. His work has also appeared at Deadspin, FoxSports.com, The Guardian, The Hockey News and elsewhere at Bloguin, but his day gig has him covering all things NFC East for Bleacher Report.