Documenting The Culture

JORDAN BRAND INTRODUCES NEW 23 ENGINEERED COLLECTION

Jordan Brand continues to make strides with its R&D and experimentation with contemporary apparel. Traditional items are reegineered with attention to detail combined with technical fabrics.

Notable Quotes: “The way we approach 23 Engineered is by looking at how to create new thinking in apparel by obsessing over fit, form, and function. We’re looking to solve problems that lead us to a better place for the brand in the future.” – VP of Design for Jordan Brand David Creech