The exhibition

is realized with financial support from the European Regional Development Fund, and is part of the project “Bilaterale
Designnetzwerke” within the framework of the programme INTERREG V-A Austria – Czech Republic.

Exhibition view

Exhibition view

Josef Hoffmann, Preliminary Sketch for a Poster for the Cabaret Fledermaus

ed. by Martin Gerlach, Vienna 1901; color lithography

Exhibition view

JOSEF HOFFMANN—KOLOMAN MOSER

On the Use and Effect of Architecture

JOSEF HOFFMANN—KOLOMAN MOSER

On the Use and Effect of Architecture

Wed, 30.05.2018–Sun, 28.10.2018

This year's exhibition in Josef Hoffmann Museum in Brtnice is dedicated to relations between Josef Hoffmann (1870–1956) and
Koloman Moser (1868–1918), with 2018 marking the 100th anniversary of Moser’s death. Moser was one of the lead protagonists
during Vienna's artistic renewal around 1900. Together with Josef Hoffmann, he played a decisive role in establishing Stilkunst
in Austria, whether as a co-founder of the Vienna Secession in 1897, a teacher of decorative painting at the Vienna School
of Arts and Crafts from 1899 onwards, or as cofounder of the Wiener Werkstätte in 1903.

Like Josef Hoffmann, Koloman Moser possessed an unrestrained creative power and imagination, as evidenced in thousands of
sketches. Yet while Hoffmann remained a tectonically exacting designer, Koloman Moser always incorporated an element of decorative
painting into his projects. He represents the artistic antithesis to Josef Hoffmann’s design practice, which was oriented
towards architecture and the teachings of Otto Wagner. For Moser, the figurative was always of central relevance, while even
in the most austere designs one still senses an illustrative element. In 1905, the Austrian art critic Berta Zuckerkandl concluded
that Koloman Moser’s interior designs manifested “every effort to create purity of form, the desire for noble proportions,
the pursuit of the constructive, the avoidance of the overly decorative, the love of simple profiles, the tendency towards
symmetrical forms.”As a protagonist of the renewal of art in Vienna around 1900, Koloman Moser made a decisive contribution to the introduction
of Stilkunst, including when it came to commercial graphics. The exhibition in Brtnice juxtaposes designs by both protagonists of the
Wiener Werkstätte as well as the end products based on these designs.

The exhibition JOSEF HOFFMANN—KOLOMAN MOSER overlaps spatially and themati-cally with the permanent exhibition JOSEF HOFFMANN: Inspirations, which traces Hoffmann’s sources of artistic inspiration in his place of birth Brtnice.

The exhibition is held under the patronage of the ambassador of the Czech Republic in Austria, Ivana Červenková.

The exhibition is realized with financial support from the European Regional Development Fund, and is part of the project
“Bilaterale Designnetzwerke” within the framework of the programme INTERREG V-A Austria – Czech Republic.

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Expositur

Josef Hoffmann Museum

Brtnice, Czech Republic

Since 2005, the house in Brtnice, Czech Republic where Josef Hoffmann was born has been playing host to temporary exhibitions
featuring themes related to Hoffman and his circle with the aim of keeping the life and work of this pioneering Austrian architect
alive in the public consciousness.