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WooRank

Conductor Searchlight

SEOprofiler

Software ComparisonWooRank vs Conductor Searchlight vs SEOprofiler

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WooRank

Conductor Searchlight

SEOprofiler

Most Favorable User Review

WooRank

Olin Downs

This is a great tool to use for finding problems to correct with your desktop or mobile website.

Pros :

Shows detailed ways to improve website.

Great SEO. Social Media, and website issues.

Cons :

There is a limit on the number of backlinks and keywords that you can track.

Conductor Searchlight

SEO & SEM

7

Steve Miller

Sep 21, 2015

Conductor Searchlight is meant to replace several other tools: primarily, rank tracking and task management. It manages to do both effectively, once you fully learn the platform. However, like many platforms that try to do many different things, it can be confusing to use at first. However, they offer full training over multiple meetings with their packages, so that might not be too much of a problem for some users. Another issue with platforms that try to do multiple things, it sometimes results in a tool that is good, but not great, at all things. This seems to be the case with Conductor. Rank tracking, for example, doesn’t collect as much information as some other tools, and typically only collects the information that it does collect once a week. Some other rank tools do the same, but others will collect daily. The default setup for a domain only tracks 100 keywords, and increasing the amount can be very expensive. The charges are also per site, which is generally not a problem for agencies or single site companies, but can become problematic for smaller companies with multiple sites. On the task management side, it generally creates tasks through annotations on the findings. In my experience, it was somewhat difficult to get a full view of all of the tasks that were assigned. Some more training may have corrected that, though. I wasn’t able to attend all of the training sessions. However, if you want a platform in which you can look at a lot of pertinent data and assign tasks based on it right there on the spot, Conductor does that effectively. I would suggest getting a full tour before jumping into this one to make sure that you’ll be able to use the somewhat confusing platform.

Pros :

Cons :

- Expensive - Can be confusing, especially for new users - Doesn’t include as much information in the rank tracking as some other platforms, such as full SERP displays

SEOprofiler

Most Unfavorable User Review

WooRank

SEO & SEM

3

Jill Bridges

Sep 22, 2015

As the owner of a small online marketing firm, I’ve spent some time reviewing and testing out different SEO software solutions. A lot of the solutions I tried were really great for bigger enterprises and agencies, but missed the mark when it came to small businesses. In WooRank, reviews and reports are completely customizable, which is great since reporting shouldn’t be a one-size-fits-all approach. Even the suggestions are personalized. They do a great job of providing information and results that compare a site’s page strength, backlinks, keywords and more with other competitors in the industry. Basically, they lay everything out for you in a way that’s clear and simple. My clients, who typically have no technical SEO understanding, were able to follow along. The White label branding was super important to me, as well. WooRank offers a free trial for both plan options, Pro and Premium. While our team enjoyed WooRank, we found that we could get very similar, if not exact, reporting out of other tools for a fraction of the cost. We used WooRank for a few months, but have moved on to a more all-in-one solution that isn't limited on the number of reports you can pull.

Pros :

WooRank is very easy to use, great for small business and lays results and reports out in a way that is concise and simple to understand. Everything is customizable and personalized so figuring out what’s working well and what isn’t is easy to see.

Cons :

There are limited amounts of advanced reviews per month, which can be problematic. There is a huge jump in cost between Pro and Premium when the differences don’t seem to be that significant.

SEOprofiler

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