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The difference between marketing and PR can be a little confusing to some. It gets even more confusing because oftentimes, PR resides within the marketing department of bigger organizations. But what’s the actual difference between them and the ideal working relationship? At the most basic level, the main difference is this: PR is responsible forRead more

As technology and design evolves, so do websites along with it. Just think back to how much websites have changed in the past 20 years. Back in the 90s, sites were quite flat with mostly text and not much in the way of stylistic interpretation. Fast forward to today, and you have some websites whichRead more

As we find the year coming to a quick close, many business owners may be finding themselves scrambling to complete the goals they had set for Q4/16. Perhaps they’re even still trying to catch up to complete goals from Q3. This can be stressful if you’re one of the ones whose plans haven’t quite gottenRead more

The holidays are a magical time of year. Something that many of us look forward to, and there are those who do not partake. Yet, it is also a special time of year for those in marketing–trying to woo customers over with sales, sales, and more sales. In addition, the season can be marked byRead more