YouTube beefs up policing of extremist content

Posted - December 05 201715:56

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YouTube beefs up policing of extremist content

She said that since June, when Youtube deployed new technology to flag violent extremist content for human review, the platform had manually reviewed almost 2m videos and removed 150,000. Adidas has said the situation is "completely unacceptable" while Mars, along with other companies, has pulled advertising until safeguards are in place.

Earlier this year, advertisers fled the site after ads appeared next to extremist content.

Wojcicki also revealed that 98 per cent of the videos the platform removes for violent extremism are now flagged by its machine-learning algorithm.

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YouTube will also expand its number of reviewers that check to make sure ads run next to appropriate videos.

She said the company will be keeping a closer eye on which channels and videos should be eligible for advertising. "It's important we get this right for both advertisers and creators, and over the next few weeks, we'll be speaking with both to hone this approach".

Wojcicki said that while Youtube was a "force for creativity, learning and access to information" she had also "seen up-close that there can be another, more troubling, side of Youtube's openness".

In June YouTube announced that it would take steps to address the problem by improving its use of machine learning to remove controversial videos and by working with 15 new expert groups, including the No Hate Speech Movement, the Anti-Defamation League and the Institute for Strategic Dialogue.

"We are also taking aggressive action on comments, launching new comment moderation tools and in some cases shutting down comments altogether", she said.

Google (GOOG, GOOGL) will have 10K people reviewing and flagging content across its platforms by next year to teach AI how to do the job better.

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In 2017, YouTube updated its recommendation feature to spotlight videos users are likely to find the most gratifying, brushing aside concerns that such an approach can trap people in bubbles of misinformation and like-minded opinions. The website said it is drastically increasing the number of people in charge of overseeing content. "But no matter what challenges emerge, our commitment to combat them will be sustained and unwavering".

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