"We can't solve problems by using the same kind of thinking we used when we created them." - Albert Einstein This ebook points out the surrounding issues of genetically modified fruit and vegetables that consumers are unaware of. While several parties defend the use of technology to create food, it appears that little is being done to increase awareness about this matter to the end consumer. It also points out alternative food sustainability options such as organic farming and land management. This ebook will indicate that although some parties agree that genetically modified food items are cost effective and considered safe, its long-term results have not been adequately researched and the use of pesticides on these items are far higher than for other types farming or food products.