RVIA Economic Impact Study

The Recreation Vehicle Industry Association commissioned an Economic Impact Study on the RV industry, released on June 7, 2016. The study found that the RV industry contributes about $49.7 billion in economic output or 0.28 percent of the Gross Domestic Product. Through its production and distribution linkages, the industry impacts firms in 426 of the 440 sectors of the United States economy.

Nationwide, the industry is responsible for 216,170 jobs, both directly and inderectly, creating an economic impact of $37.5 billion. The full study results, along with each individual state and congressional district's economic impact is available on the website by clicking here .

REV Recreation Group Unveils New Websites for All Four Brands

Tue Oct 18, 2016

DECATUR, Indiana - The REV Recreation Group, which encompasses four iconic motorhome brands, has focused its efforts on the RV shopping experience with its recent launch of four newly redesigned RV websites for American Coach, Monaco Coach, Holiday Rambler and Fleetwood RV. The launch falls on the heels of REV RV Group’s recent soft opening of the REV Customer Visitor Center in Decatur.

“No matter which REV RV brand, it’s important our customers have the best shopping experience, and we understand that for most buyers that experience starts with online research,” REV RV Vice President Lenny Razo says. “Once customers hone in on an RV, we have the strongest dealer networks out there, and a parts and service team that delivers even after the sale. These websites are a portal to all of those channels.”

These sites have been fully rebuilt from top-to-bottom for the best user experience. Future and current owners alike will find numerous shopping tools to help them navigate the RV shopping experience, including pages that let them compare models, find a dealer and build their dream coach. Users also will discover unique brand stories and informative road trips tailored to the individual sites, while existing owners will find a wealth of information, including parts, service, manuals and information about REV’s many owners’ clubs.

ROBUST RV SHOPPING TOOLS

Consumers visiting the site will find numerous shopping tools to guide them on their path toward purchasing a new 2017 motor coach from one of REV RV’s expansive brand lineups.

•The Build and Price page allows users to choose their model, floorplan and customize each coach using an intuitive build process, from paint package to upgradeable options.
•The Compare Models page lets users choose two models and floorplans to compare price, standards and options, as well as paint package offerings.
•The Model Page provides extensive information about individual motorhomes, such as weights, dimensions and more. Users also can browse images and standout features.
•The Dealer Locator is a quick resource offered to users in order to find their nearest motorhome dealership, relevant contact details and available inventory information.

“We wanted to create one of the most interactive experiences for buyers and owners alike,” REV RV Marketing Manager Don Gephart says. “That’s why you’ll find features like 3D tours and you’ll notice almost every page has a contact form because we want to make it easy for customers to reach us. It’s definitely a one-of-a-kind RV shopping experience.”