How Chuck Cheeze started their web page design journey

Company name

Overview

We're a web dev agency looking for a great design for a client of ours. Her name is Alicia and she runs Sew-It-All, a very successful sewing studio in San Francisco. Alicia is pretty, bubbly, and very outgoing, and her site should have the exact same personality!

notes:
- attached is an AI of a seamstress that we want to be the site "mascot". it really looks alot like Alicia. On the homepage, she should be prominent, welcoming users to the site. Feel free to remove the circle, background, whatever, in order to somehow fit her in. On all other pages, we'd like to see her in the footer, maybe in the circle with a little speech bubble saying something random, almost like a tweet. Just a sentence. Here's where we got the mascot idea: http://www.moxiedesignstudios.com/
- logo: the logo attached is a quick rework I did of her old site logo for an email we sent out for her. admittedly its not great, and if you want to modernize it with fonts or other embellishments, feel free. papyrus & gill sans currently.
- colors - Alicia really likes the brown and pink in her logo. brows is #603913 and pink is #E56596. If these need to be tweaked slightly, that is fine.

Alicia's audience is women from about 25 - 45. She teaches sewing classes at some community colleges in SF, but just opened her own studio and is hosting classes there now...

Tell us a bit about who you are and the people you reach

...This includes private lessons, group lessons, and sewing parties (think bachelorette parties and birthdays). There are some men but its really 99% women. Most of her clients are "city girls" who are into fashion, cosmetics, health, and living life vibrantly.

ideas:
- this is a lot like what I am thinking - the character, intro text, promo boxes, images in the footer: http://www.pimderks.com/ I really like the texture of the background.

We'd love to see 3 pages - a home page, a static content page (About Us type of page) and a class page (list of classes). But we know for $500 we may not get all three. Here are the requirements:

global footer:
- global nav (About Us, Classes, Yearbook, Contact Us)
- a block of small square image thumbnails from her letest yearbook. Maybe 6 images.
- latest tweet along with a cute bird or T icon representing twitter and "follow us on twitter"
- facebook icon that matches the twitter icon and "friend us on facebook"
- c2010 Sew It All. All Rights Reserved.
- note that the twitter and facebook icons should not be tiny.
- links : Privacy Policy | Copyright Statement
- newsletter signup field and button along with "Sign up for our email newsletter"

Requirements

homepage -
- the page should be super welcoming. with the character and a great written intro- simple and prominent. Something like "I'll help you learn how to make beautiful, creative clothes, and have fun doing it!"
- some promo boxes to highlight current classes. kind of like these http://nohaymejor.es/
- prominent phone number and address of the marina studio. Maybe an area with "Visit Sew It All in our Marina Studio" with a pic or map, and a link to another page that has location details.

static page -
- we'll want a 2 column approach, left column with a typical submenu for the section we are in along with on off and hover states
- right column is the content column, would love to see a couple of paragraphs of placeholder text and an image or 2 floated with some cool border around the image that we can do in CSS (CSS3 OK)
- maybe a couple of form fields and a submit button we can do in CSS

classes page -
- each classes page will have a main title like "Group Classes" and then several subtitles with each of those classes, like "Private Groups", "Sewing Parties"
- Under each class type is a paragraph description, and then a listing of details about that class: Days: Monday, Wednesday, Friday; Hours: 6-9; Type: Beginner
- Under that is a list of sessions and signup buttons: May 16 - June 25 [Enroll] ; July 1 - August 10 [Enroll]