Author:

Together with a talented team of passionate marketers, Nick & SchoolDude's Marketing Team are responsible for strategy, revenue generation, market research, client lifecycle management, web/community/social engagement, communications and public relations.

Prior to SchoolDude, Nick served as the Vice President for Public Affairs and Executive Engagement at the North Carolina Technology Association. He also served as Senior Vice President and Communications Director for a nationally-recognized government affairs, public opinion and strategic communications firm in Arlington, Virginia, working for various Fortune 100 clients, including: American Express, AT&T, Boeing, Federal Express, Hospital Corporation of America, Merrill Lynch, and Exxon Mobil.

Nick holds a Bachelor’s degree in Political Science from North Carolina State University and a Master’s degree in Government from Johns Hopkins University.

Emergency Management recently highlighted Northwest Missouri State University’s use of CrisisManager to communicate emergency response plans to students, faculty and staff on their smartphones. Lt. Mike Ceperley, the university’s emergency management coordinator, cited the mobile app’s ability to operate with or without a Wi-Fi connection as a top reason for using CrisisManager.

"Having it on the device is incredible," Ceperley said. "You don't have to be worried about being connected to have it."

Ceperley also told the publication that CrisisManager resonates with their community, especially students, because it aligns with the way people access information today. According to Ceperley, "If it's not on their phone, they're not going to read it.”

With CrisisManager, Northwest Missouri State University has created 19 incident categories under three distinct plans for its different audiences, including those at its outreach centers, members of its crisis management teams, and students, staff and faculty. Each emergency plan has specific information and step-by-step instructions for stakeholders.