Wednesday, June 27, 2012

It’s pretty incredible to think that only 40 years ago, women weren’t allowed to compete professionally in sports. In honour of Title IX, the landmark U.S. legislation that opened the door for female athletes to pursue their dreams through sport, Nike has released this video titled "Voices" featuring boxer Marlen Esparza, marathoner Joan Benoit Samuelson and basketball star Lisa Leslie reflecting the challenges that these athletes have faced growing up. Love this ad. To paraphrase the brand, just watch it.