Aurélien de Meaux, Cheerz

“Cheerz’ customers are very demanding. We do our best to print and send their photos as quickly as possible, and we ask postal operators to deliver fast. We look at the price of delivery, and we value the fact that the posts deliver to every corner in Europe. We look to sell outside of France because it makes good business sense – a market of 500 million is better than a market of 65 million inhabitants – but we have found it works better if we localise our service because, like it or not, consumers often prefer to buy in their own country.”

Aurélien de Meaux is the co-founder and CEO of Cheerz, a French SME which enables its customers to print and deliver photos straight from their smartphones to their homes. On a daily basis, around 50.000 photos are printed on premium photo paper in France and delivered across Europe in association with La Poste France and other postal operators.