In this presentation, Steve Rubel of Edelman Digital outlines the steps you need to take to build your personal brand. A few simple steps can help your company stand out on the increasingly crowded web.
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To reach an audience online, you need to think in new ways. How do you capture people's interest and win their loyalty? Learn from four innovators who have made it happen in the digital marketplace.
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Courtney M. Barnes, co-author of Digital Strategies for Powerful Corporate Communications, provides advice on how to connect and build relationships with bloggers, how to let customers talk back to you, and how to optimize your site for search engines. It's all about conversation.
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Got a new book to promote? Social networking can help. Get people talking, blogging, and tweeting about your book by following these easy, tech-savvy tips from mediabistro.com's founder and expert community organizer, Laurel Touby.
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