The slogan of this year’s UX Strat may be: Transform outward, inward and forward. More than discussing directions though, the speakers reflected on the scope of their work in terms of potential and responsibility.

Triggered by the digital transformation, an economical landscape changing at increasing speed and growing complexity, the way strategic and transformational consulting is operating needs to change radically.

Digitalization has been in full swing for a while now. It is changing companies worldwide and across all industries. Corporates covet collaborations with startups that drip with innovative spirit and are possibly on the verge of discovering the next sensation.