Makhoor, B., and Verma, R. (2016), Airbnb Disruptive Business Model Innovation: Accessing the Impact on the Hotel Industry, International Journal of Applied Business and Economic Research 14 (4), 2595-2604.

Kaur, M., and Verma, R. (2016), Social Media: An Emerging Tool for Political Participation, International Journal of Social and Organizational Dynamics in IT (IJSODIT), 5 (2), 3-38.

Singh, J., and Verma, R. (2016), Consumer Behavior and Perception with Respect to M-Commerce in Indian B2C Retail, International Journal of Applied Business and Economic Research 14 (7), 5071- 5083.

Sharma, R., and Verma, R. (2015), Social Networkers’ Motivation to Use Online Social Networking Sites: Implication for Leveraging Digital Marketing, International Journal of Applied Business and Economics Research, 13 (3), 1159-1171.

Singh, J., and Verma, R. (2015), A Trust Model for B2C E-Commerce, International Journal of Applied Business and Economics Research, 13 (3), 1445-1460.

Resource person for session on 'Assessment as Pedagogy' and 'Activity Based Teaching Pedagogy' in one week Workshop on Teaching Pedagogy organized by UGC-HRDC, Guru Nanak Dev University, Amritsar on March 19, 2019

Resource person for session on “Customer Excellence and Brand Management” in two days Management Development Programme “Nav Disha: A New Direction" for the Distributors of Indane,Indian Oil Corporation (IOC) on March 13-14, 2019.

Programme Convener of Faculty Development Programme on ‘Workshop on Statistical Decisions using SPSS' organized at Lovely Professional University from March 07, 2019 to March 09, 2019.

Resource person for session on “Customer Excellence and Brand Management” in two days Management Development Programme “Nav Disha: A New Direction" for the Distributors of Indane,Indian Oil Corporation (IOC) on January 24-25, 2019.

Resource person for session on “Customer Excellence and Brand Management” in two days Management Development Programme “Nav Disha: A New Direction" for the Distributors of Indane,Indian Oil Corporation (IOC) on January 14-15, 2019.

Programme Convener of Faculty Development Programme on ‘Short Term Course on Data Analysis Techniques using SmartPLS' organized at Lovely Professional University from December 10, 2018 to December 16, 2018.

Resource person for session on “Customer Excellence and Brand Management” in two days Management Development Programme “Nav Disha: A New Direction" for the Distributors of Indane,Indian Oil Corporation (IOC) on November 27-28, 2018.

Resource person for session on “Customer Excellence and Brand Management” in two days Management Development Programme “Nav Disha: A New Direction" for the Distributors of Indane,Indian Oil Corporation (IOC) on November 12-13, 2018.

Resource person for session on “Customer Excellence and Brand Management” in two days Management Development Programme “Nav Disha: A New Direction" for the Distributors of Indane,Indian Oil Corporation (IOC) on September 14-15, 2018.

Resource person for session on 'Cultivating Brand YOU' in two days Executive Development Programme on Professional Selling Skills for Sales Managers of Radington India Ltd. on April 20-21, 2018.

Programme Convener of Faculty Development Programme on ‘Workshop on Econometrics-Time Series Analysis using EViews' organized at Lovely Professional University from March 09, 2018 to March 10, 2018.

Chaired technical session on ‘Marketing & Sustainable Development' at National Conference NACON 2018 on Changing Business Dynamics in an Era of Technological Disruptions, University School of Management Studies, Rayat-Bahra University, Feb. 16, 2018.

Keynote Address on ‘Effective Leadership in 21st Century for Management Education’ at Interdisciplinary National Conference (INC) on ‘Skills, Science, Sanskriti & Strategic Approach are the Mantras for Effective Leadership in 21st Century’ organized by Faculty of Management Studies jointly with Faculty of Commerce and Faculty of Arts, Parul University, Vadodara (Gujarat) on December 15th-16th, 2017.

Resource person for session on ‘Teaching & Learning in Digital Era” in School Prinicpal's Summit-2017 (Strategic Leadership for 21st Century Schools) organized under project ‘DISHA’ by Lovely Professional University, Phagwara on November 22nd, 2017.

Resource person for session on ‘Nation Building: Youth Participation in Elections’ in Systematic Voters’ Education and Electoral Participation (SVEEP) Programme of Election Commission of India on November 27th, 2017.

Resource person for one day 'Workshop on Case Method of Teaching' organized by Human Resource Development Center, Lovely Professional University, Phagwara on October 14, 2017.

Resource person for session on “I am IOC: Building Customer Centric Brand Image” in two days Management Development Programme (Part-II) “DISHA-Training Workshop for the Dealers of Indian Oil Corporation (IOC) on July 27-28, 2017.

Resource person for session on “I am IOC: Building Customer Centric Brand Image” in two days Management Development Programme (Part-I) “DISHA-Training Workshop for the Dealers of Indian Oil Corporation (IOC) on June 15-16, 2017.

Resource person for four day 'National Workshop on Case Writing' organized jointly by Mittal School of Business & Human Resource Development Center, Lovely Professional University, Phagwara from June 14, 2017 to June 17, 2017.

Resource person for one day session on ‘Qualitative Research’ at ICSSR sponsored 10 day National Workshop on ‘Research Methodology’ organized by School of Business Studies, Central University of Jammu for Ph.D Students in Social Sciences from April 10, 2017 to April 19, 2017.

Resource person for one day 'Workshop on Case Analysis' at KCL Institute of Management & Technology, Jalandhar on March 29, 2017.

Resource person for a session on 'The Nuances of Case Based Teaching' at University Institute of Hotel and Tourism Management, Panjab University, Chandigarh on March 28th, 2017.

Chaired a Technical session on ‘Marketing Management' at one-day ICSSR National Seminar on ‘Global Issues in Management’ organized by University Business School (UBS), Punjab University, Chandigarh on March 28th, 2017.

Resource person for session on "Customer Centric Selling" in two days Management Development Programme for the Executives of Redington (India) Limited on June 03, 2016.

Resource Person in ‘Workshop on Research Methodology using SPSS organized by Human Resource Development Center, Lovely Professional University, Phagwara, Punjab June 01-07, 2016.

Resource person & Coordinator for ‘Workshop on Entrepreneurship Orientation’ for School Principals & Teachers under the project ‘DISHA’ organized by Lovely Professional University, Phagwara, December 19, 2015.

Resource person for session on ‘Academic Leadership’ in a three-day Leadership Workshop cum Conference for Heads of Tibetan Schools organized by School of Business, Lovely Professional University, September 11-13, 2015.

Chaired a session on 'innovative Marketing Practices for Economic Growth' at two-day international conference on ‘Strategies for Global Competitiveness and Economic Growth’ organized by School of Business, Lovely Professional University, Phagwara, Punjab on August 21-22, 2015.

Resource person for session on ‘Effective Leadership’ in Workshop on Leadership for Academic Excellence for School Principals under the project ‘DISHA’ organized by Lovely Professional University, Phagwara, May 02, 2015.

Resource person for sessions on ‘Discriminant Analysis’ and ‘Case Study Writing and its Usage in Research’ in National Workshop on Research Methodology and Statistical Analysis organized by Maharaja Agrasen University in academic collaboration with University Institute of Hotel Management & Tourism(UIHMT), Punjab University, Chandigarh, June, 02 – 08, 2014.

Theme Speaker for session on ‘Tourism Marketing Issues’ and Co-Chair for session on ‘Sustainable Development Goals’ at HOSTOCON-2013 National Seminar on One Billion Tourists, One Billion Opportunities, organized by University Institute of Hotel Management and Tourism, Panjab University, Chandigarh, February 15-16, 2013.

Resource person for for session on ‘Worklife Balance’ in Empowering Teachers-Workshop on Soft Skills, e-learning & Smart Teaching under the project ‘DISHA’ organized by Lovely Professional University, Phagwara, February 1-2, 2013

Resource person for session on ‘Adventures ofReport Writing’ in Faculty Development Programme on Research Methodology and Quantitative Techniques with Software Application Conducted by Regional Institute of Management & Technology, Mandi Gobindgarh, Punjab on May 04, 2012.

Chaired a session on 'Marketing & Branding' at National Seminar on Tourism and Hospitality Industry: Omissions, Innovation and Challenges, University Institute of Hotel Management and Tourism, Panjab University, Chandigarh, October 15-16, 2011.

Conducted a Faculty Development Programme on ‘Marketing Insights’ organized jointly by Punjab Technical University and Lovely Professional University on July 19-23, 2010.

Conducted a Faculty Development Programme on ‘Use of Power Point Presentation’s as a tool in Teaching of English’organized by Department of English, Lovely Professional University on 20 April 2010.

Conducted a Faculty Development Programme on ‘Research Methods and Data Analysis using SPSS’ organized by Lovely Professional University on March 01, 2009.

Delivered a special lecture on ‘Creativity and Personality Development’ at ICFAI sponsored one day seminar on “Personality Development and Career Opportunities” organized by DAV College, Jalandhar on August 06, 2004.

European Commission Co-financed Project ENPRENDIA (Enhancing Female Entrepreneurship in India) on the framework of Erasmus+ Key Action 2 Capacity Building for Higher Education.

Received grant as Principal Investigator from National Council for Science & Technology Communication (NCSTC), The Department of Science & Technology (DST), Government of India to organize "Science Communicators' Meet" in 106th Indian Science Congress organized on January 3-7, 2019.

UK India Education & Research Initiative (UKIERI) Award to visit Northampton Business School, University of Northampton, UK to carry out project ‘Entrepreneurial Impact: The Strategic Role of Business School in Developing Social Enterprises’.