Does Niche Matter?

Of course, They Do! But How Much?

Hey there! Welcome to our blog again. We have been witnessing an amazing engagement rate from you on our blog posts and personal messages and we try our best to respond to everyone as soon as possible. We know you love our blogs because they are straight to the point and they answer your questions so let’s get to it now!

Today’s topic is regarding the niche of your account. Well, what does niche mean? This simply refers to the type of content you are posting on your account. Your niche could be fitness, viral, girly posts, makeup or one of the thousand others out there but how should you choose your niche? Well, if it is something extremely particular, we would recommend that you have knowledge in that niche so you know what you are talking about and so you can gain a quality follower base who looks up to you. However, if you just wish to grow a viral account than you must select a niche which grows quickly! Wait, is this even a thing? Yes, it indeed is. All the niche markets have their era and they die out and give way to more. Let’s take travel and luxury as an example. It was more fascinating before when many people did not have access to them but now internet is all around us and many people do not get fascinated by travel and tourism pictures on Instagram.

We recommend that you study Instagram and see which niche is new and popular and gaining fame rapidly. These are gold mines and the ones to find these will benefit the most. This could be viewed as the basic Economic principle of Supply and Demand. If the demand is high for a particular niche, and the supply is low, the value will increase and it is easier to get good follower base in no time. However, overtime, people will start supplying the same niche and the follower base will be distributed amongst the thousands of accounts. This means that the niche is saturated and it is competitive. This niche has high barriers to entry and the reward is low so it is best to keep researching on another niche market.

Again, powerlikes can help boost your way into the niche market if you are really determined but a niche like “quotes”, let’s say, is extremely hard to grow (as of now) so why not choose a newer niche and grow double or triple the amount of followers in the same time with same number of powerlikes! If, you have further queries regarding the choice of niche, you can always ask our experts to tell you regarding your niche in detail and its current position in the market. They shall provide you with useful insights which can then help you choose a niche of your taste and liking!

We hope to see you again next time so be sure to tune in to our next blog! Till then, keep posting and go viral.

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We are a team of Instagram marketing experts who manage & own a network comprising of large accounts. We specialise in providing you with rapid growth services using our network, general marketing expertise and our background in growing accounts.