Postgraduate Diplomas

Become a professionally qualified and recognised data-driven marketing practitioner capable of developing a customer-centric approach that uses customer insight to improve the data-driven marketing communications mix and CRM....

Study Modes

Develop deep, strategic digital marketing expertise and achieve business objectives in both B2C and B2B. Ideal for marketers who want to broaden their skill set and widen their professional recognition

Study Modes

Professional Diplomas

This course will give you the key skills to plan and implement data-driven marketing campaigns that improve the way you acquire, retain and grow customers. Equivalent to Level 6 (Bachelor's Degree) qualification

Study Modes

Using data-driven marketing channels effectively is vital to any business. Enrol on this comprehensive qualification and gain the skills to plan, implement and integrate online and offline data-driven campaigns

Study Modes

Why do it with the IDM?

Marketers who choose the IDM as their training partner make a real difference to their business, their customers’ lives and their own career.

The IDM is leading the ‘do revolution’

What counts today more than ever is not what you think, or even what you say, but what you can do. IDM qualifications and short marketing courses are designed for marketers who want to do more, faster, better.

Over the last 30 years we’ve trained over 100,000 delegates across 28 countries, from Microsoft to the BBC, John Lewis to Lego.