GE - Today's Future

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Ars Thanea teamed up with TBWA/Shanghai to create the latest campaign for GE China. The ads and digital draw from the iconic visual texture of porcelain and tell the story of how GE technology transforms the lives of Chinese people.

We teamed up with TBWA/DAN/Shanghai to create the latest campaign for GE China. The ads and digital draw from the iconic visual texture of porcelain and tell the story of how GE technology transforms the lives of Chinese people.