Our logo

Unilever is committed to making sustainable living commonplace and our logo is a visual expression of that commitment. Each icon has a rich meaning at its core, and represents some aspect of our effort to make sustainable living commonplace.

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The icons that come together to shape the Unilever logo each signify something about our business. Find out what they mean.

Palm tree

Heart

A symbol of love, care and health. It represents our commitment to helping people take small everyday actions to improve their health and wellbeing.

Virtuous cycle

A continuous, virtuous circle that represents our work to reduce the waste associated with the disposal of our products.

Sun

An infinite source of light and renewable energy. It represents our work to find innovative ways to reduce the greenhouse gas impact of our products across the lifecycle.

Dove

A symbol of freedom, empowerment and self-esteem.

Plant

A symbol of the natural world we inhabit. It represents our commitment to reducing environmental impact across our value chain – from how we source raw materials, to our manufacturing operations, to the way consumers cook, clean and wash with our products.

Spark

Represents Unilever’s role as a catalyst for change, aiming to enhance the livelihoods of the people we work with around the world – our suppliers, distributors and farmers.

Chilli pepper

One of the many fresh ingredients in our products. It represents our commitment to sourcing the agricultural raw materials for our products sustainably.

Spoon

A symbol of nutrition tasting and cooking. It represents our commitment to continually improve the taste and nutritional quality of all our food products, helping millions of people enjoy delicious food and achieve a healthier diet.

Bowl

A bowl of great smelling food symbolising our commitment to great ingredients and healthy mealtimes.

Flower

A symbol of sensitivity, care and our respect for beauty; the beauty of our consumers and the beauty of nature.

Our identity expresses Unilever's core values, with each icon representing an aspect of the business.

Obviously the big blue ‘U’ of our logo stands for Unilever. But look a little closer and you’ll see there’s much more to it.

Our logo was designed to include 25 icons, each of which represents something important to Unilever. From a lock of hair symbolising our shampoo brands to a spoon, an ice cream, a jar, a tea leaf, a hand and much more, the little icons all have a meaning.