Sam­sung launches IoT data mon­eti­sa­tion sys­tem

Sa­mung Elec­tron­ics ramped up its IoT push by launch­ing a “com­plete bro­ker­ing, me­ter­ing and pay­ments” solution it said al­lows de­vice man­u­fac­tur­ers and ser­vice providers to mon­e­tise data shared by IoT de­vices.

Un­veiled as part of ef­forts to grow the IoT data econ­omy, the Sam­sung Ar­tik Cloud Mon­eti­sa­tion sys­tem al­lows users to cre­ate ser­vice plans which gen­er­ate rev­enue di­rectly from the in­ter­ac­tions of de­vices and ser­vices.

De­vice man­u­fac­tur­ers can take ad­van­tage of its in­ter­op­er­abil­ity fea­tures to gen­er­ate new rev­enue streams and im­ple­ment new busi­ness mod­els, such as hard­ware as a ser­vice, Sam­sung said in a state­ment.

It ex­plained man­u­fac­tur­ers are of­ten un­able to re­coup data costs and sup­port an ecosys­tem of third-party de­vices and apps as they move from sell­ing hard­ware to sell­ing con­nected prod­ucts.

They have to either ab­sorb the data costs of op­er­at­ing de­vices, or fac­tor in an­tic­i­pated data costs to the re­tail price of de­vices.

Sam­sung said its sys­tem gives man­u­fac­tur­ers a way to make their prod­ucts in­ter­op­er­a­ble with third-party de­vices and ap­pli­ca­tions, and mon­e­tise data us­age as well as de­fine ser­vice plans which meet their busi­ness needs.

Ac­cord­ing to James Stans­berry, SVP and global head of Ar­tik at Sam­sung Elec­tron­ics: “This is part of our long-term strat­egy to fa­cil­i­tate the de­vel­op­ment of se­cure IoT prod­ucts and ser­vices, pro­mote widescale in­ter­op­er­abil­ity, and cre­ate a plat­form and busi­ness model for an en­tire IoT ecosys­tem to thrive.”

“Like the mo­bile phone in­dus­try, IoT will be driven by open sys­tems, in­ter­op­er­abil­ity and sup­port from in­no­va­tive ap­pli­ca­tions,” he added.

Sam­sung is mak­ing a ma­jor push into the IoT space. In June, it com­menced masspro­duc­tion of a pro­ces­sor de­signed specif­i­cally for IoT ap­pli­ca­tions. And last year it ac­quired con­nected car player Har­man for $8 bil­lion. Sam­sung sees IoT sec­tors such as the con­nected car as a ma­jor fo­cus of fu­ture growth.