By reading various media news in the last year or so, a very disturbing pattern appeared. When media providers like Amazon, Apple, Google, Netfix, Microsoft tried to license content off of Hollywood, they were either given extremely high prices, or they were being rejected altogether. Microsoft even canceled a finished XBoX360-related video product recently because they couldn't license content easily, Netflix is given harder and harder time as time goes by (notice how only a few good movies were added to their streaming service in the last few months), and even the almighty Apple had the door shut on its face numerous times.