Cincinnati Reds Put Data Metrics To Work

Reds GM Dick Williams says the data analytics department is kind of like a laboratory, always working and innovating.

MLB.com

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Reds General Manager Dick Williams didn't take the traditional career path to running a professional baseball team. For years he was an investment banker and venture capitalist. In the ten years Williams has worked for the Reds he's taken a closer look at what baseball calls sabermetrics. (SABR-Society for American Baseball Research)

Sabermetrics, or data metrics, uses statistical analysis to acquire undervalued players or make current players better. This idea was widely popularized in the movie Moneyball.

Recently the Reds expanded its data analytics department to include a Director of Sports Science. Williams says, "I certainly don't take any credit for beginning any type of analytic movement. You know, I'm just a student of the game and I read all of these fascinating websites and articles out there about innovations and I want to bring as much of that as I can to our group and I've challenged them to add it to our department and incorporate what we're doing already."

According to Williams, "We're getting massive amounts of information, hundreds of gigabits of information, more than we've ever gotten before on a nightly basis. We're building out our analytics teams to handle that and the other sports are going through the same type of data revolution."

However, the Reds are not relying entirely on sabermetrics. Williams says, "you will never get away from scouting and seeing players with your own eyes. The teams that succeed are the teams that use both."