With a Degree in Heavy Current Electrical Engineering from UCT Tony Seifart quit his first job after six months when he realised his boss was the one making all the money. Since 2002 he’s been working as an internet marketer, using the internet to build an online income and intermittently running workshops and courses teaching others to do the same.
Tony now runs a small digital agency, Incredibility, which focuses on GoogleAds, Facebook Marketing and Lead Generation for small and medium sized businesses.
When he’s not in the office he’s drinking coffee with friends, reading a book or taking over the world.

Every week I’ll get an email from a random agency telling me they absolutely love my site and they’d like to advertise on it. This gets me really excited, because I work incredibly hard on it. It has fairly decent traffic too, about 5 000 unique visitors a day, so to monetise the site would be a dream-come-true.
Said random agency will ask me for all sorts of stats about my site. I’ll email them everything including my now-deceased grandfather’s birth ...

The year 2013 has been a big year of highs and lows for the tech industry. We’ve seen some great start-ups hit the big league this year. At the same time we’ve seen the fall and demise of a few giants in the industry. Looking back through the year, here’s a few winners and losers that we thought stood out:
Losers of 2013
1. BlackBerry
After years of development and promise, Blackberry finally launched its OS10 edition along with two great phones: ...

I'm starting to think I may be getting too old for the internet.
I got my first computer in 1991. It was a 286 running DOS 3.1 and had a 20MB Hard Disk and an amber monitor. Playing on it made me feel like I was running the NASA space station. It felt awesome. A lot has changed since then. Not only are computers interconnected but so are we. With a smartphone in our pockets we have access to the total ...

It’s the dream of any tech-person: come up with an idea or concept that you can build up and sell off for millions. Consider something as banal as Draw Something which only a few weeks after its release was sold to Zynga for US$180-million. Everyone wants the “Big Score”.
Technology and App Development in South Africa, Nigeria and Kenya have pushed hard towards finding thing that will make venture capitalists and sponsors sit up and notice. Startups seem to be all ...

If social networks were people then LinkedIn would be the grey-suited accountant sitting at the corner of a party too shy to talk to people. Twitter, of course would be the hipster chick and Facebook would be the jock in the cloakroom talking about his recent conquests.
I recently saw a message posted on Facebook that read “Daughter, if you want to be successful in life, ignore the jock and spend time with the nerds in the class”; and it got ...

We’re only mere days away from Christmas and my house isn't feeling very Christmassy. And it seems I’m not the only one. There have been quite a few remarks between my friends that Christmas isn’t exactly what it used to be like.
It’s not the rampant commercialism of the holiday that has us vexed, but rather the lack of that special Christmassy spirit that we’re used to. Nary a shop assistant will wear a Christmas hat these days. Shops are ...

So you may have just joined this thing called Twitter, or you’ve become completely bored with your friends talking about their pets and kids. Looking for some interesting people to talk to on Twitter?
We’ve compiled a list of 10 top South African personalities you should be following on Twitter, and why we think they’re worth it:
Helen Zille: @helenzille
“Aunty Helen” is the Premier of the Western Cape and the leader of the Democratic Alliance, South Africa’s official opposition party. One of ...

Once allies, now clearly foes, Apple and Google have been in an intense battle to win the hearts and minds of people across the planet. And while Apple has lost its dominance and market-share to Google’s Android, you could argue that the Cupertino-based giant has outsmarted its Mountain View rival.
If we look purely at the numbers then we all know that Google is the clear leader. Relying on various brands, like Samsung and HTC, Android has swamped our markets ...

In July 2012 an Ethiopian journalist and blogger was sentenced for 18 years after writing a blog post critical of the government’s anti-terrorist laws. Eskinder Nega, along with 23 other journalists, had expressed outrage at the laws, which allowed the government sweeping powers to silence opposition and dissent. Shortly before to his arrest, Nega had criticised the government’s harsh laws and called for it to respect freedom of speech.
He was sentenced to 18 years for terrorism.
Since then, the ...

Today is Black Friday and you know what that means -- you’ll be hunting shops galore for amazing specials with discounts of up to 60% off selected goodies.
Black Friday is the day after Thanksgiving in the United States. It’s the official start to the holiday season and retail outlets across the US will shell out huge discounts to attract as many Christmas Dollars as they can. It’s referred to “Black Friday” because it’s traditionally the first opportunity companies have to ...