Social Media Marketing for Creative Entrepreneurs: PART II

This 2-hour, online course is designed as a follow-up to the PART I course. In this class, we'll dive into the other essential aspects of social media marketing for creative professionals (especially photographers & artists).

The entire course takes place over video chat, so it can be done remotely. When you register, simply pick the date and time that works best for you!

CLASS INFORMATION

Remember all that info about follower conversions to your email list in PART I? This is where we put that to work. The bulk of this class is based on blogging and email marketing. I'll cover:

Blog

Why have a blog?

Choosing your platform (what to look for, what to run from)

Setting up your blog

Understanding Search Engine Optimization (SEO)

Utilizing hashtags and meta-tags

Social media backlinks

Email list conversion

Email Marketing setup

Email lists development

Email list services (free & paid)

Embedding email subscription forms

Finally, we’ll bring everything together from both classes:

10 Best Social Media Practices (These are tried and true industry tips)