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In 2007, DreamMaker Ogden won Franchise of the Year for their concerted effort to help veterans and seniors with special needs remodel their kitchens and baths. Nate Coombs (middle) was in a sales role at the time, where he worked under his father and learned firsthand how a tanking economy can disrupt the remodeling industry.

Aaron Magden

VP of Sales / Co-Owner

Age 36

2015 Revenue: $60 million

Best practice: Aaron and his brother, Harley Magden, started their company from scratch 10 years ago. Today Window Nation has 200 employees and $60 million in annual revenue. The company was having trouble closing business in one location, but instead of considering progressive discipline, Aaron spent several months working with the sales team to enhance their skills. He retrained the staff on the company’s selling system, went on ride-alongs, provided detailed feedback, and put together an action plan. The team felt honored that an owner was investing so much time in them and they took the training very seriously. Today, that office is one of the most formidable closers in the company.

Related Content

In 2007, DreamMaker Ogden won Franchise of the Year for their concerted effort to help veterans and seniors with special needs remodel their kitchens and baths. Nate Coombs (middle) was in a sales role at the time, where he worked under his father and learned firsthand how a tanking economy can disrupt the remodeling industry.