~ Social Media in Practice

Social Media Survey

I am putting together a social media survey of clients, partners and potential customers of my company, Stratus Technologies.

For once, the answers I seek are not Googlable. But I am looking for direction on what makes a successful survey. I think short, easy and fun are my thoughts- but how short? How snarky or peppy can I be in a social media survey coming from a high availability hardware and software company? It will go into an Eloqua email, and hopefully get me the information I need to better connect online with our customers.