Our recent game, Sports Logo Quiz, has enjoyed moderate success in its first two weeks on the App Store. However, the adoption rate has decreased slightly from its initial launch, and rankings are slipping as a result.

Similar (and worse looking) games have made it to the top of the free charts before, even other visual trivia apps like Logos Quiz, and more recently Hi Guess the Brand. Do you suppose they relied on luck, or is there a type of marketing that is reliable for low-overhead games like this?

for some basic rules about your strategy and communication channels, check out this guide on mobile game marketing.

What are you doing now for your game? Are you buying users? You should definitely try some paid user acquisition, but for that you need to know LTV of your players. Facebook ads are still really cheap.

For example, Supercell (Clash of Clans and Hay Day) is still buying users heavily, you can see their ads pretty much everywhere. Almost all successful game today are based on continuous campaigns and flipping earned money back to marketing.

About Us

"TouchArcade covers the latest games and apps for Apple's iPhone and iPod Touch. We are the largest site dedicated
to iPhone and iPod Touch gaming."

Promotional Codes

While we now accept iTunes Promotional Codes for games, we can't guarantee that your app will be reviewed or covered. Only one promotion code is required. Feel free to send promo codes to tips@toucharcade.com.

While we appreciate the promo codes, notable app pre-announcements and preview copies are also of interest to our readers. Please feel free to contact us at the same email address about these opportunities.

Note: we rarely (if ever) solicit developers directly for promo codes. If you receive such an email, please contact us.

Advertising

We have advertising opportunities available to iPhone and iPod Touch developers. If interested, please contact us at ads@toucharcade.com.

Press Contact

We welcome news releases, previews, screenshots and video links for existing or upcoming iPhone and iPod Games. We can't promise a personal reply but we do try to evaluate every title submitted. Please send press releases or general inquiries to tips@toucharcade.com.