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pewag at IAA 2016

pewag starmove® – star qualities that move mountains

Last April saw the long-awaited launch of the pewag starmove®, which was presented to the public for the very first time. The traction chain, specially developed for the toughest conditions in professional snow removal applications, was presented to a selected audience in fantastic weather conditions and against a magnificent mountain backdrop.

The chain was mounted „live“ at the Fuscher Törl and the approximately 100 guests were able to see for themselves the outstanding power of the pewag starmove®, which was designed for snow removal operations with as little downtime as possible.

To live up to the extreme demands of professional applications, pewag has developed this product from scratch: Thanks to the inclined position of the chain links in relation to the terrain, wear volume is increased, therefore significantly prolonging the lifespan of the product. In addition, traction is optimised as all chain links on the running surface are in contact with the ground and the innovative starwave® wave profile ensures maximum grip. Finally, unlike traditional traction chains, the pewag starmove® chain consists of specially twisted chain links for improved running smoothness and driving comfort, as well as permitting a much lighter design than comparable 7 mm chains.

Following the spectacular presentation of the chain in action, an equally formidable show act by the group „Drummatical Theatre“ broke the ice before the chain was mounted once more, this time in a „race“ against the stopwatch. The result: It was proven in real-life conditions that the new pewag starmove® not only comes with outstanding endurance characteristics, but is also extremely quick to mount!

Before making their way to the social part of the event, the participants from 7 countries gathered for a group photograph at the foot of the Grossglockner.

The snow chain for perfect landings.
By pewag, naturally

These images went around the world in January this year: For the first time ever, a Formula 1 car hurtled down a specially prepared piste in the start area of the Streif downhill run in Kitzbühel. Behind the wheel was Max Verstappen, who recently became the youngest-ever winner of a Formula 1 race. The high-powered vehicle held its own on the snowy track thanks to snow chains that had been designed and made for the occasion by Styrian snow chain manufacturer pewag.

The specialist transport provider that took the car up to the start area of the Streif by helicopter also relied on the outstanding quality of pewag products – their choice fell on the pewag G10 system for attaching the car to the helicopter. The highly unusual transport flight was repeated for a second time, at the headquarters of the helicopter transport specialist in Ludesch/Vorarlberg. pewag once more provided the unique snow chains for all 4 tires, which visitors can marvel at in the central court of the heliport in Ludesch.