MeetContent bloggers Georgy Cohen & Rick Allen join Higher Ed Live to talk about a ‘Content First’ approach to the higher ed web. Content informs design, development, marketing and more, and Cohen & Allen breakdown everything you need to know to advocate for content strategy at your institution, and why it’s one of the most important things you could do.

Regardless of your professional discipline, this is a topic all higher ed pros should be up to speed on. Thanks to our sponsorsOmniUpdate is the leading web content management system (CMS) provider for higher education. The company’s web CMS, OU Campus™, is secure and scalable with great tools and features, deployment flexibility, and an awesome user community.Inigral, the creators of the Schools App on Facebook, can help you leverage Facebook to increase yield and retention. Check out their weekly webinar to learn more.