It's all about exploring….

IFFD’S India Runway Week: Spring Summer 2018 Highlights from Day 2

Second Day was dedicated to social message on the ramp, Laxmi Agarwal an Indian campaigner with Stop Acid Attacks walked the ramp for Designer Akassh K Aggarwal.

Few old designers from fashion fraternity and newgen designers showcased their collection on Day 2.

At Day 2 of India Runway Week’s summer/spring 2018 edition, standout collections by designers Shravan Kumar Ramaswamy, Akassh K Aggarwal, Banka Silk and few Newgen designers made their way to the runway.

Here are the highlights from Day 2 that you shouldn’t miss:

Day 2 was opened by 5 newgen designer’s show. Label Arkya by Ankita Yadav showcased “SEHAR”. Arkya’s Spring-Summer Collection 2018 titled “SEHAR” is inspired by the first ray of sunshine bouncing off the fresh green grass, the happy sunflowers dancing, the dew on the fences and the subtle blue skies are food for designer’s inspiration. Sehar unleashes a colourful line of subdued hues like sage, olive green, blush pink, mustard yellow, and aqua blue reflecting the beauties of nature in all its colours & forms. The empowering and calming effect of nature on the soul is reflected in all the garments. There are vibrancy and playfulness in floral patterns hinting conventionality.

Istuti and Vivek’s collection aims to give you the natural comfort and ease, where ever you go. The collection enhance one’s personality for various occasions, giving the feel home comfort. Designer believes in creating their trends by following nature. Their collection is the expression of love for mother nature and a step towards saving the planet Earth by infusing natural fabrics, which are scientifically proven best friends for human body.They presented latest styling trends, and beautiful silhouettes with natural fabrics. Their collection has many different cuts and drapes for various purposes. They have created stunning silhouettes by blending western influence on Eastern drapes. Sidh by Udayan Dalmia presented a fashion label that focuses on minimalistic Chic designs and utility while keeping sustainability in mind. The spring summer 2018 collection is fully made in natural dyes and organic cotton, keep the waste to minimum. Sidh is blend of craftsmanship and technology, a blend of depth and modernity. Sidh specialises in dyeing the fabrics in natural dyes (such as Lac, ratanjot, sappanwood, madder, catechu, indigo). Collection caters to both western and ethnic sensibilities. Sunidhi Garodia’s collection wasbased on the theme “ IRO of life”. IRO is basically a Japanese word which means color and the whole collection is inspired by the different colors and the meaning that each individual takes from it to their life. It’s rightly said-“The soul becomes dyed with the color of its thoughts.” And so does the collection reflect the happiness, the joy, the darks of colors and what it reflects into our lives. Shefali Dhaka Sirohi- The Spring/Summer’18 collection is inspired by the pendulums. The silhouettes are asymmetric balances. Panelling and pleating techniques have been used at frictionless points to create equilibrium between the asymmetry. The drapes move over the body in cowls like the pendulums do. The embroidery motives are imbalanced triangular pieces hung on balanced wires. Rich Silks, chanderi weaves, Organzas and Chiffons are used which signify the two extremes of the pendulum. With their different flows coming together; they create a perfect imbalanced balance.

Rig- Utility Clothing RIG showcased a brave new world of fashion at the India Runway Week 2018. The brand carries a philosophy of travelling to unexplored territories not just in the physical realm but through an individual’s imagination, as well. People often harbor dreams and desires that are a departure from their routine lives. There is a latent explorer in everyone waiting to be unleashed. Even though they might not take off on an expedition, subconsciously they wish to be pushed to participate passionately in their lives.

Saaj by Ankita’s collection brings forth the importance of ‘innovating the future, through design conceptualisation’ as each ensemble represents crucial fragments of design, gently unfolding a layered narration that speaks of the story of the ensemble. The collection celebrates the ‘coming alive of the modern era’, through the rhapsody of colors, that gently transcend into harmonious symmetries of vintage floral patterns in pinks, gold’s, gorgeous greens and yellows made of beautiful silk embroideries and futuristic cuts, that synchronise to fill the void for a vintage-contemporary bridal space. Through the layout of bold chrysanthemum flower motifs, cutting edge patterns, carefully deconstructed vibrant hues and vintage wall art inspired embroideries in luxurious silk thread; the surface topography of each ensemble vibrates opulent extravagance and highlights the subtle blend of different weaves.

Hyderabad designer Shravan Kummar showcased textiles of sunrise state Andhra Pradesh. His collection is organically dyed and all handmade. Shravan will be having master weavers from Hyderabad as his showstoppers.

ABOUT: India Runway Week

India Runway Week is Asia’s youngest fashion trade event. Each season of the much-awaited IRW introduce new talent and places young Indian designers firmly on the global fashion stage. IRW provides a platform for both established and upcoming talented designers but also introduce fresh designers to showcase their collections. This gives them excellent business opportunities from both bulk and retail buyers. In

Addition to facilitating the exchange of ideas and networking interactions between designers, buyers and affiliates, the event provides an enriching experience for everyone.

About Indian Federation for Fashion Development: IFFD provides the opportunity for fashion industry members, both new and old, to create networks that will facilitate action and inspire industry growth. IFFD provide useful & up-to-date information to keep the industry on top of what is happening locally and abroad, to make it more competitive and to encourage a thirst for quality education.

IFFD provides a marketing platform for all within the industry; from the student who want to share her talent to the household names we have come to know and love. By increasing local and international awareness of Indian brands and talent, IFFD hope to inspire increased demand and brand loyalty. With these primary directives IFFD hope to assist in creating a positive knock on effort that will facilitate job creation and growth for the industry.