New 'Spider-Man: Homecoming' Poster Is Truly Amazing

It took fifteen years and six movies, but finally, we have the most incredible — dare I say, amazing — Spider-Man movie poster ever. To commemorate the release of Spider-Man: Homecoming this weekend, Sony has unveiled a comic book-inspired poster that directly references Amazing Fantasy #15, the very first comic book starring Spider-Man. Considering the hilarious, negative reactions to an earlier poster, it’s curious why Sony didn’t just go with this one instead. It’s so much cleaner.

As Nerdist revealed, the poster is an obvious homage to the cover of Amazing Fantasy #15, published back in 1962. Like few other covers, Amazing Fantasy #15 has been riffed on many, many times (especially by Marvel). It’s kind of ubiquitous in comic book stores and conventions. But the colors really pop for the Homecoming version. The more I look at it, the more I’m mad it wasn’t the one given to theaters to advertise the film in the first place. Comic books are cool now! Why insist on bad Photoshop ripoffs of Drew Struzan?

To Spidey’s credit, his own movie poster history has been fun and innovative in its own right, without needing to homage a comic book cover. The original 2002 Spider-Man posters stuck to a consistent bronze/auburn color scheme, which only helped Spidey’s red and blue suit pop out. Plus, in 2002, it was awe-inspiring to see such a faithful recreation of a superhero costume.

Here’s the Homecoming poster:

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And here’s the original Amazing Fantasy cover, for comparison:

Cover of 'Amazing Fantasy' #15

Spider-Man: Homecoming is now in theaters.

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