No one needs to remind the channel that the last few years have been challenging. But the market started to improve last year, and while all of 2012 was not great for members of Bob Scott's Top 100 VARs, the trend was generally favorable. There were other trends in 2012 that are continuing to change the market. One was the adoption of cloud technology and the number of Top 100 resellers selling SaaS products was up this year.

No, not everyone had a great year. And despite the fact that many resellers are reporting an uptick that did not apply to final 2012 results many of which were lower than 2011. What I am talking about when I say the Top 100 VARs got bigger is the cutoff point for making the list grew. It appears that making the list will require about $3.8 million in revenue.

For resellers, 2011 was not quite the “Year of the Cloud” but from the trends and the talk of the channel, we are not far away. In the 2011 listing of the Top 100 VARs, there were 11 that carried Internet-based financial applications; this year there were 33 and it seems likely more will be coming in next year’s list.

The selection of mid-market accounting software resellers for Bob Scott’s 2012 VAR Stars rests on one basic principal: quality, not revenue, as the deciding factor in picking the 100 businesses that are selected for this honor. VARs from very small shops to the largest participants in the business have been selected in past years’ and in this year’s rendition.

The selection of mid-market accounting software resellers for Bob Scott’s 2011 VAR Stars rests on one basic principal: quality, not revenue, as the deciding factor in picking the 100 businesses that are selected for this honor. VARs from one-person shops to the largest participants in the business have been selected in past years’ and in this year’s rendition.

Growth, leadership in the industry and development and acceptance of important software products by the resellers are all factors in the selection.

The Editor

Bob Scott has been informing and entertaining the mid-market financial software community with his email newsletters for 10 years. And he has been covering this market through print publications for 18 years, first as technology editor of Accounting Today and then as the Editor of Accounting Technology from 1997 through 2009. He has covered the traditional tax and accounting profession during the same time and continues to address that as executive editor of the Progressive Accountant.

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PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes.
We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.