Successful entrepreneurs are everywhere I look and in the case of Julie Austin, I did not have to look far, she found me. Julie is so many different things and has her fingers in a lot of pies but the “pie” we are talking about today is her invention, her successful invention and how it all came about.

Inventor, Innovator, Author, and so much more.

Swiggies

Nasdaq product of the year

In many countries

Been all over TV with Swiggies

How Swiggies were invented

Ideas hit you and the importance of really thinking about it

How the Swiggie name came about

Why I think of them as a cute little plush animal

What kids do with Swiggies

An idea is born with stickers

Julie’s serendipity moment

What happened in Vegas did NOT stay in Vegas

Hash House Harriers – a drinking club with a running problem

Ideas come from other people too

Endless possibilities are talked about

Sold in the UK in the horse riding market – riders can wear them where else can they put a water bottle?

Let’s bling up a Swiggie

We talk about how long it took to get to market

No money makes it difficult

Made a prototype out of clay – making a prototype is very important

The idea in your head won’t work when trying to explain it

Make it real and it is easier to sell

Patent procedure

Julie took her product to news stations all over the country with her Beat the Heat stories

Why Fox news works well

What she does when people counterfeit her product

Alababa.com and TradeKey.com are sites to monitor

Why trademarks are important

Julie is working on some new things but they are still top secret

“The Money Garden – How to Plant the Seeds for a Lifetime of Income” is her book

createforcash.com is where to get her book

We talk about her sponsorship site where she fills a niche or a problem that exists

speakersponsor.com an innovative site where public speakers get paid by a sponsor

Carole gets stuck in this moment – Julie helps her out

New idea is born

Why she doesn’t do the big corporate sponsorships but it is a cool idea