PR Peeps Poll: 30% Access News and Press Releases via Mobile Devices

The periodic PR Peeps Poll results are in and reflect a growing move by professional communicators to access news and press release content from mobile devices. Thirty percent of 297 polled said they do just that “all the time.”

They’re not alone. Smartphones will outnumber desktop shipments by 2012, according to a recent report by Morgan Stanley. And a study by Ruder Finn says 64% of mobile internet users use mobile devices to educate themselves by getting news and other information. Another interesting stat: Smartphone owners use those devices more than half the time for data rather than voice.

Just like everyone else, professional communicators are checking news, press releases and other content from their mobile devices. Here’s the stats from our poll, which queried 297 professional communicators via our webinar attendees and Twitter: