SaTT

The Future of Advertising Transaction

The blockchain is a decentralized and distributed database that guarantees the integrity of data and transactions.
Thanks to the blockchain, advertisers and their campaigns are not connected to each other. Thus, they are not all affected by hacking or malfunctioning.
Thanks to the Smart Contract SaTT, ads and transactions are governed by modules of autonomous beings secured by the Ethereum blockchain. In the event of a malfunction of a module or Oracle, the integrity of other advertisers’ ads is preserved.
The transaction cost is divided between encryption and Oracle modules according to the needs of use. There is no minimum monthly billing. The competition between Oracle modules guarantees a high level of service and competitive rates.
By using SaTTs, payments are immediate as soon as the success criteria are met. Payments are not subject to transfer fees or currency conversion fees.

About SaTT

SaTT will change the transaction between advertisers and content editors to be instant, transparent and secure! The SaTT is an ERC20 token created to facilitate advertising transactions with a smart contract. No more late payments or expensive banking services. A decentralized system for quantifying the results of a campaign thanks to third-party applications and smart contract.

The Problem

Until now, there was no simple and effective offer to meet this need: it was human work, agency work. Advertisers and publishers in many ad networks must rely on centralized ad agencies without being able to verify the statistical results provided, which can be skewed making campaigns more expensive. In the case of a technical failure on a centralized platform, all ad campaigns stop working until the incident is resolved and if a centralized network is hacked, hackers can access all accounts in the system.

The traditional business model of traditional and centralized advertising agencies is based on a prohibitive cost of entry and monthly billing for the services provided. The minimum fee for using their interface ranges from several hundred to thousands of dollars per month and affiliate commission payments can take several months, resulting in significant transfer fees and can even be blocked in the event of a minimum billing bill.

Our Solution

The blockchain is a decentralized and distributed database that guarantees the integrity of data and transactions. Thanks to the blockchain, advertisers and their campaigns are not connected to each other. Thus, they are not all affected by hacking or malfunctioning. Thanks to the Smart Contract SaTT, ads and transactions are governed by modules of autonomous beings secured by the Ethereum blockchain. In the event of a malfunction of a module or Oracle, the integrity of other advertisers’ ads is preserved.

The transaction cost is divided between encryption and Oracle modules according to the needs. Therefore there is no minimum monthly billing. The competition between Oracle modules guarantees a high level of service and competitive rates. By using SaTTs, payments are immediate as soon as the success criteria are met. Payments are not subject to transfer fees or currency conversion fees, providing the industry with significant cost savings.

How It Works

The Smart Contract SaTT allows the advertiser to run ads based on its performance goals and can track the evolution of its advertising campaign on the interfaces that it used to use as Google Analytics, Instagram, Facebook Analytics thanks to Oracle module connections relaying information between the Smart Contract and a data source to define the parameters of a transaction. Thanks to the blockchain, the publisher is guaranteed that the campaign is provisioned and that it will be paid as soon as it satisfies the conditions set by the advertiser or the campaign end date defined in the transaction. Once the objectives are achieved, the Smart Contract triggers the transaction automatically and the specified funds are transferred directly to its portfolio net of the commission paid to the Oracle modules.

Blockchain and Tokenized Economy

The Smart Contract SaTT works in a decentralized and distributed way. The blockchain will include all current offers allowing any API or platform to perform operations whether it is the creation as part of an adbuilder, the display to make an ad directory, or in Oracle for example by providing the statistics needed to validate and quantify the transaction. To make the SaTT more liquid, we will install the PayBySaTT function on our application store and offer an SDK for third-party developers so that many products and exclusive events are payable in SaTT.

Ratings

Solid team of techies and domain experts.
Liked the existing business - I would invest based on the existing user base and working mvp.
Solid whitepaper with all required information for investors.
This is good project - they need to increase social appearance.

"The Smart Contract SaTT allows the advertiser to run ads based on its performance goals and can track the evolution of its advertising campaign on the interfaces that it used to use as Google Analytics, Instagram, Facebook Analytics thanks to Oracle module connections relaying information between the Smart Contract and a data source to define the parameters of a transaction."

A rare case of a project that has proven results before, solves a real and current problem that many have tried to solve in ICO in 2018 and not done it due to lack of traction or poor execution. These guys have delivered before.
This is the type of project where I get it, I will be a buyer of the product so that gives me confidence there will be a market as a utility.
I like this a lot

SaTT looks promising with a running business with a million odd users and a working MVP. The team seems to have the competency and expertise to carry out this project despite the multiple competitors in this space.

They have an MVP available and it looks good. Their project is not original, but their mindset and vision will be vital for the success of this project.

As for the team...they have 12 team members and 8 advisors. It would be recommended to have at least 18 team members to successfully carry out this project as there are more areas needed for the success of this on the long run. So I greatly recommend you to enhance your team. Good luck!

This team is very powerful.
I think that they have professional and high-quality know-how.
We understand the problems in the current industry accurately and incorporate measures to improve them.
I think that it is a necessary project to make the advertising industry better.

A solid project with a very big and experienced team. The white paper is well thought out and clearly states out the problems and the solutions.
I have always stated that I am a big fan of the projects that use the underlying technology for clear use cases.
I wish you best of luck in fulfilling the ICO and the project!

Satt is interesting project coming with good team and advisors. Most of them proceeded KYC verification which is cool. Nice to see that they have also MVP project! In general it will be great to pay close attention to the project.

The market is huge and needs to be cleaned up and simplified. The Saat project could contribute to this.
Among others, concerning false influencers, frauds concerning affiliate marketing and fake CPMs, CPCs, CPAs ...

The whitepaper is clear and well detailed, MVP seems functional.
A good communication plan has been implemented but we can notice a slight lack of engagement within their weak community on social networks.

I really enjoyed the interview, hats off to the CEO. This project, when developed and implemented accurately, will be very convenient to all its users. This is a strong and already existing business and they are putting Blockchain to good use. I like the fact that you promote Cryptocurrencies even in a bad market, this shows your enthusiasm for the Crypto space and your project also. This team has good focus and good direction. MVP is available and working fine. All the best.

Team: Team is quite strong and they do have a bigexperience in executing the business in marketing field. It is not a surprize that their ICO is related to Marketing / Advertising industry. It is good that they have also added some ICO industry experts as their knowledge is very valuable especially in such difficult market conditions.
Also, all 4 people have passed KYC process which adds the trust to the team.

Vision: Vision is great and really needed in AdTechs. However, I have worked (owned a marketing agency) myself in AdTech industry for few years; and it will be quite hard to get early adopters.

Product: They do not have a running MVP yet. WHen they have something to show, I might change my ranking.

SaTT's vision of disrupting the advertising space is well presented and outlined on how they will approach this challenge.
Even though there is market competition in this space, execution of project plan, hitting milestones, and achieving growth will propel SaTT and team in the right direction.

Team is strong and experienced in the advertising space. Not only having a working MVP is key but already having an established user base and revenue is definitely an asset.
Additional partnerships will help in expansion and growth plans.

I believe if SaTT gets their name out there even more, attention will grow and have a greater impact. Best of luck to the team.

Very promising project and approach to deliver transparency and integrity of decentralized transactions. It solves a real void. I see that team is quite solid to execute and looking forward to see the beta in a near future. Will be watching out for and then possibly re-rate the product score.

This is a solid project. The team is experienced in this industry and have verifiable work history and identities. The white paper is well thought out and was obviously written by a professional with input from the team. I've seen many blockchain/smart contract projects in the advertising industry. This is one of the few that has all the right components for success. Not just in its presentation. The deeper I dig, the more impressive it becomes. I rarely give the highest rating allowed. Ratings SaTT deserves it.

The project seems solid as well as the team with experienced pros in this field. Anyway, the advertising industry is very competitive one in the regular but also in the blockchain business. The token sale figures look like a bit high and hard to reach in this bear market but with this strong team and a working MVP we never know. I wish a very good luck to the team!
Btw the WP is very comprehensive and nice designed congrats for this also.

Came across a real good project after a bit long time.
- Backed by solid team with proven work credentials in this space
- MVP is available so that investors can get confidence before taking call for investing
- Team members are KYC passed
- Whitepaper is descriptive and well written, highlighting key issues plaguing this sector and SATT addressing them
- Tokenomics could have been better. Token looks pricier, which may fend off smaller investors

White paper - The white paper has outlined the problem plaguing the advertising industry and outlined possible solutions as use cases. The benefits of using blockchain have been well established and also a necessity with their solution. The white paper has a clear goal of tackling the problems in a structured manner but lacks specifics about future business development (core-focus). The white paper almost has all the details for investors to make an informed decision.

Team - The core team is competent, experienced and diverse along with a small advisory board covering for the ICO and post ICO events.

Tokenomics - The tokenomics is easy to understand including the reasonable use of funds which has been broken down for more clarity. The tokens have vesting periods and also the remaining unsold tokens would be burnt, post-ICO. The only potential red flags are a very high discount to early investors (100% bonus & 50% bonus) with no vesting period. So, as soon as the tokens hit the exchanges early investors can make a killing off the retail investors by selling it cheaper than the price of retail investors purchase price.

Business Model - The business model requires partnerships and collaborations which has been clearly highlighted. They already have a running business with a million users. A big positive for any project. The commissions charged on using the tokens in the environment will the system self-sustainable. But they have failed to highlight any other modes of benefit for investors besides the strong network effect and demand rising the token price high.

MVP/ DApp/ Working Product - They already have a MVP.

This project can be considered as a “reverse ICO”. They have business and revenue worth 500,000 US$ and plan to expand further using the token sale proceedings. The idea is a great with a capable team and good business but high bonuses in early stage and a lack of advantage for investors (besides waiting for the ecosystem to grow) makes it a project with long-term benefits rather than one with a short-term gain.

In view of the updated KYC and extended team members list along with a fully functional platform (with wallet) and token usage on this platform available, I am updating my ratings!

Very good team and advisors, Saw them at Blockshow in Singapore, very dedicated and hardworking team. Also they have real marketing experience which is a plus point.

Certainly we can see application ready for use in the market. I am giving a 5 for vision because i feel that while they have great understanding of market and know what they wish to do, limiting to facebook might lower the potential, maybe the ICO themselves can comment on potential to expand beyond FB.

- AI, BigData, Advertising are future field. And Im really like these fields.
- They have a MVP and look it good. I really hope project successful.
- I think team need more members, over 20 members is good for project.
- The vision of the project is a breakthrough.

Thanks for invitation, the project evolved from the real business in digital marketing for years with a proven record, it is good from this perspective, but I still have below questions regarding the feasibility of mass adoption:
1.I saw only 2599 members in Telegram group which is too small for a promising project as community is one of the most important elements in blockchain world;
2.For the milestone part, it will be better if you can describe the future blueprint & what it is going to be in next 1-2 years;
3.I am curious about why you develop own wallet, because of payment?
4.How to attract both advertisers & publishers to use the services when they are not familiar with this because there are very few using cases & real users available,;
5.In comparing with those big intermediaries,how can you guarantee the final effect is better as they have a huge population (or sample date) around the world for accurate direct marketing with specific budget;
6.What is the core competences in comparing with other similar projects who declear they are disrupting the advertising industry?
7.What is the percentage of the investors who are advertisers & publishers, or most of them are for speculation?

Blockchain researcher at IBM GMBH, Consultant and one of the trainers at the GmbH Blockchain Academy.Rated on Nov 9, 2018Modified on Nov 9, 2018

5Team

4Vision

5Product

2%weight

SaTT already have business with Mil. users, this is a great indicator. +
Team + (but please add a brief summary of experience, skills, education to each team member in the team section on website)
Vision - Little information on the site. Tips for updating the site:
- Add a section how it works. Very little information to understand the product without opening the whitepaper.
- Add roadmap at website (The investor must find the necessary information on the site, and only then he will open Whitepaper)
The rest is a great project, I wish you good luck.

Smart Contract SaTT, ads and transactions are governed by modules of autonomous beings secured by the Ethereum blockchain. The transaction cost is divided between encryption and Oracle modules according to the needs of use. They have a great system wherein payments are immediate as soon as the success criteria are met.

The core SaTT innovation is that it enables 'payment on results' according to the chosen performance metric, with a highly secure, verifiable blockchain-based system, which benefits both ad buyers and sellers. The ICO offering would benefit from making this even clearer to the prospective investor.

I seem not to be the first expert giving a rating to this project.
Benchy gave a 5 and after taking a closer look, I understand why.
Their team passed the KYC, the project looks very good and I liked their concept, IA, big Data and Adverting are the future.
Their idea looks pretty good and their vision seems strong enough to make a difference.
Over more they have MVP and a compagny partner.
Soft cap in is really not small, especially, with current situation at this market, but price is justified, because we are talking about idea like yours.
By the way, I have found that you have provided not many tokens for sell, in others words - 34%. From my experience, people are really not carried on this, when project distribute less than 50%, so you should install 50% at least.
Also can not fail to note your project based on Ethereum, though trends change, but anyway, there are a lot of people which use this platform. Also you have non-ordinary price per coin, it is good. In aggregate, with the right marketing, all those points can attract additional target audience, so you have all chances to get investments that you wish to. Because of that I lower your score on vision

I particularly like the existing business model and this improvement using blockchain would easily convert existing customer base with the improved features to enhance participation. Good to have an MVP.

The Whitepaper is also very detailed containing all required information and beyond for investors to make informed decisions.

My rating on Product - 4 could improve once there is a tested evidence that these improvements on the vision synchronously work together to improve customer experience.

An interesting idea and an already active MVP, which is always appreciable.
A team that looks solid and a legal team extremely competent to have already worked with some of them.
We can only wish you the best.

SaTT provides a clear and concise model for resolving the issues presented with conventional advertising.

Even in such a crowded space (decentralized advertising, settlement services), SaTT stands out as one of the only projects transitioning to blockchain correctly. They have a solid team of experienced professionals in this market and a practical Roadmap for delivering a quality product.

As a developer and advocate for Ethereum platforms, (it pains me to mention it) my only suggestions would be to perhaps consider another blockchain network that would better support SaTT's necessity for high Transactions Per Second (TPS), database oriented archiving and ability to create custom Oracles, like Tron. Ethereum will likely be able to facilitate SaTT's needs in the future, but Tron seems to provide the lower fee model, infrastructure and Oracle implementation solution that SaTT will need in order to scale and deliver a robust product quickly.

Regardless of their network preference, the team and product look promising and I look forward to test driving it after they launch.

The scope of the project does not seem well defined. The use of blockchain for a method of validating advertising does look to very useful. The description seems to be centralised in regards to the Oracle managing the competition even though the gamified value is challenged by competing advertisers.

Have investigated similar platforms not on the blockchain that would be just as effective.

Satt aims to tackle pain point of the advertising industry by changing its current industry business ecosystem. The team has solid past experience and understanding in this industry. In addition, the mother company Atayen has existing user groups to support its future success. This is one of the solid reverse ICO project.

ICO Advisor, Business Development and Business Strategist.Rated on Jan 11, 2019Modified on Jan 11, 2019

4Team

5Vision

5Product

1%weight

SaTT looks promising and ready to make some disruptions in the industry, the paper is well worth a read, their business idea is interesting, working and has great investment potential if the strategies are executed correctly.

The team is quite technical and experienced in the industry, but I would have preferred to see less advisors possibly more Independent experts from advertising background as part of the team. I have to say the CEO is a really approachable gentleman unlike a lot of projects around where you rarely get to meet the founders but more advisors.

So overall why a 4 in my ratings for team? (founders and advisors backgrounds) project long term vision the reason I gave a 4 it’s very much due to overcrowding of advisors, You probably do not need no further than 3-4 advisors, Instead you could have got some more talents on board and involved as part of your internal team.

Experts are independently and voluntarily contributing to the community. If no expert has rated the ICO, only ICO analyzer's results are used. Always research before investing as these ratings should not be taken as an investing guide of any kind.

Ratings and ICO analyzer results are being updated (re-calculated) every few hours.