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Harald Nielsen had an outstanding talent as a draughtsman and was the originator of some of the most successful designs from Georg Jensen Silversmithy in the 1920s and 30s. He came to the Georg Jensen Silversmithy as an apprentice as early as 1909 and went on to become Georg Jensen’s trusted colleague. After Georg Jensen’s death in 1935, Harald Nielsen made it his life’s work to carry on the master’s work. In total, Nielsen spent more than half a century at Georg Jensen.

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Harald Nielsen had an outstanding talent as a draughtsman and was the originator of some of the most successful designs from Georg Jensen Silversmithy in the 1920s and 30s. At the beginning of his career, Nielsen’s designs were similar to the prevalent Art Nouveau style of the time. Soon enough, though, Nielsen departed from classic Art Nouveau and developed his own distinctive style that incorporated existing design language but, on the whole, represented serious innovation.

Perhaps his most famous design, Harald Nielsen’s 1947 version of the Old Danish silver pattern was a reaction to the years of Denmark’s occupation during World War II. Thoroughly Danish and possessing a solid and expressive feeling of precious silver, the line has been a favourite set for three generations.

The double flutes of the pattern belie its original heritage: they come from a French style that has been common in Denmark since the 18th century. Harald Nielsen used the characteristic decoration to accentuate a shape whose strong, clear lines are utterly his own.

The Old Danish cutlery line is a testimony to Nielsen’s long and intimate affair with silver. He came to the Georg Jensen Silversmithy as an apprentice as early as 1909 and went on to become Georg Jensen’s trusted colleague. After Georg Jensen’s death in 1935, Harald Nielsen made it his life’s work to carry on the master’s work. In total, Nielsen spent more than half a century at Georg Jensen.

In many ways, the story of his involvement­–from an early age and low level of expertise to becoming a master craftsman–is the story of the Georg Jensen legacy.

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Terms of Membership

Georg Jensen customer club

Updated 02 June 2014

Introduction

At Georg Jensen, we know you care about your personal privacy and about the terms and conditions that govern your membership of the Georg Jensen customer club. Because we are dedicated to serving your needs and respecting your preferences, we have adopted the policies and practices described in this Privacy Policy.

The Georg Jensen customer club is run jointly by Georg Jensen A/S and Georg Jensen Retail A/S in order to provide you with the best possible service in both our stores and on our website www.georgjensen.com. This means that both Georg Jensen A/S and Georg Jensen Retail A/S will have access to and process your personal data as described in this Privacy Policy.

Georg Jensen A/S and Georg Jensen Retail A/S (hereinafter “Georg Jensen”, “us” or “we”) are joint data controllers and, accordingly, jointly responsible for all personal data you provide to us in connection with your membership of the Georg Jensen customer club. As the data controllers, we will process all your personal data in accordance with the Danish Act on Processing of Personal Data.

We recommend that you read this Privacy Policy thoroughly and print out and keep a copy of the Policy.

Your use of our website and services is subject to the general terms and conditions in force at any time. You are responsible for keeping yourself informed of the general terms and conditions, which are available on www.georgjensen.com.

Consent and request for Georg Jensen’s marketing material

By becoming a member of the Georg Jensen customer club, accepting this Privacy Policy and/or providing us with your personal data, you consent to the collection, processing and transfer of your personal data as described in this Privacy Policy. You further represent and agree that you are not under the age of 18.

The purpose of a membership of the Georg Jensen customer club is, among other things, to receive emails and text messages from us regarding promotional offers and other marketing materials regarding our products. Accordingly, by providing us with your email address and mobile phone number and becoming a member of the Georg Jensen customer club, you are requesting us to send you our newsletter, our promotional offers and other marketing materials regarding our products for the duration of your membership of the customer club. The newsletter etc. will be sent to the email address and/or the mobile phone number you provide to us.

What personal data we collect and use

When creating a member profile, you are required to provide us with the following information: full name, email address, mobile number, country and gender.

We may also collect the following information: telephone number, address, age, date of birth, product interests, lifestyle interests, preferred store and/or sales assistant, marital status and wedding date. This information will only be collected if you actively submit it on our website or provide it to the shop assistants in our stores. If you do not want us to collect such information, please do not submit it or provide it to our shop assistants.

We may further collect the following information:

information regarding transactions connected to your member profile, including transactions made on our website and stores, and information which is necessary to perform such transactions,

your personal data when you enter or respond to a contest, survey or other promotional features. In these situations, you will be specifically informed about the terms and conditions for participating and which personal data will be collected in connection with the contest, survey or promotional feature.

Purpose of our collection and use

We collect and use your personal data to supply you with the Georg Jensen customer club services, to understand your needs and to provide you with better products and services.

Furthermore, we use your information to communicate with you, to keep track of your registered purchases, to update you on products, services and benefits, to personalise our website for you, to contact you in connection with marketing research and to provide you with marketing material and information, newsletters or other information that could be of interest to you based on your particular interests. In addition, your information will also be used for statistical and demographic purposes.

Transfer of your personal data

We will only transfer personal data to the extent described in this Privacy Policy.

Your name, telephone number, email address and membership number may be disclosed to other entities belonging to the Georg Jensen group of companies if you identify yourself as a member of the Georg Jensen customer club to these entities, including when visiting Georg Jensen stores in other countries.

If you visit a Georg Jensen store in another country and you identify yourself as a member of the Georg Jensen customer club in the store, the shop assistant may look you up in our customer club database. If so, your name, telephone number, email address and membership number will be transferred to the country of the store. By identifying yourself as a member of the Georg Jensen customer club in the store, you consent to the transfer of your personal data to the country where the store is located.

We may further transfer your personal data to third parties who assist us when processing your orders and/or delivering your orders to fulfil our commitments to you.

The above-mentioned processing is subject to agreements ensuring that the party receiving your personal data (a) has implemented appropriate technical and organizational measures to safeguard your personal data against any unauthorized or unlawful access, loss, destruction, theft, use or disclosure; (b) has limited the access to your personal data to only those employees who need the data to enable the processor to perform its services; (c) only processes the personal data as specified by this Privacy Policy and in accordance with the Danish Act on Processing of Personal Data, and (d) will not use your personal data for any purposes other than those related to the performance of the services or pursuant to our written instructions.

Right of access and rectification

You may, at any time, access, review, correct, update, change or delete some or all of the information registered under your member profile. Log into your account on our website, go to your membership profile, and make the desired changes.

If you wish know which personal data we hold about you, the purpose of our processing, who receives your personal data and the origin of the information, please contact us as specified in section ‎10. Likewise, if you wish us to correct, update or delete your personal data and/or your membership profile, please contact us as specified in section ‎10. We will respond to your request within a reasonable time frame.

If your membership profile is deleted, we will discontinue collection of your personal data and the personal data we hold about you will be deleted.

Notwithstanding the above, we will store your personal data if obliged to do so by law. Accordingly, we may store your personal data after the data have been deleted from your membership profile to the extent this is required for accounting reasons or other legal obligations we are subject to.

Cookies

We use cookies on our website. A cookie is a small text file which is stored in your web browser and which registers you as a unique user.

Cookies may be used for the following purposes:

to improve our website's usability and to personalise the website for you,

to analyse the use of our website, including to gather statistics about visitors,

in the administration of the website, including to enable the use of any e-commerce facilities,

targeted advertising from us and third parties.

By using our website and/or agreeing to this Policy, you consent to our use of cookies.

Passwords

You must safeguard your user name and password. Your password must remain confidential and you must take all reasonable steps to prevent disclosure of the password. Accordingly, you should not disclose your user name and password to anyone and you should remember to sign out of your account at the end of each session.

Changes to the privacy policy

If we decide to materially change this Privacy Policy, we will, where required, contact you on the email address you have stated in your membership profile. We will further post a notice on our website regarding the changes and post the new version of the Privacy Policy on the website in order to keep you informed of the latest version at any time. The date of the Privacy Policy will appear at the top of the Policy.

If you do not accept such revised Privacy Policy, you should terminate your membership and refrain from using our club member services. Accordingly, if you maintain your membership this constitutes your binding acceptance of the revised Privacy Policy.

Contact information

If you have any questions or concerns about this Privacy Policy and/or the processing of your personal data, please contact us at: