Fred Wilson, a famous Venture Capitalist from New York recently posted a video of a talk he gave a few years ago detailing his list of golden rules for web apps. These same principles also apply to mobile apps. Essentially, this is a checklist of items that he looks for, when analyzing a potential investment. Whether…

Getting your first app published on the app store is a big accomplishment. However for most apps, it is just the beginning. Depending on the type of app and its complexity, you may need to continue supporting the app with further updates. In what situations should you be releasing updates? Bug fixes. Obviously if your…

So now that you have an app ready and published, what comes next? Sit back and watch the money roll in? Not quite. Ideally, to save time and money, you’ll want to first publish the simplest version of your app idea. Get it out there quickly so you can get feedback from your users. Do…

Once you have completed your app and posted it to the App Store, nothing beats the feeling of waiting for your first sales report. How many downloads did you get on day one? Later, you may release updates that add additional functionality to your app. What effect does that have on your app downloads? What…

It happens. You spend your heart and soul building the perfect iPhone app. You put it out there. You wait for the glowing reviews to come in. But instead, you get 1 star reviews complaining about your iPhone app crashing. What can you do? Detecting Bugs and Crashes Reach out to the User. This…

Once you have a developer building an iPhone app for you, it is important to test all aspects of it. How does this process work? Have the Right Device Ideally, you want to have your own devices available that you can test on. You could depend on beta testers or iPhone simulators, but this is…