Technology: Best of the Tech Blogs

19 April My Twitter feed pointed me to a fascinating, but somewhat
disturbing, article on the New York Times' website, addressing why there
are still so few women in Silicon Valley. There are often so many small
breakthroughs being made that PR agencies have to fight to win their
clients column inches - and many of these battles are fought and won by
female PR professionals who fully understand the key messages and USPs,
and the technology behind it all.

THE LEADERS' DEBATE

Posted by Andrew Boyers

blog.onlinefire.co.uk

16 April Unless you were under a cloud of volcanic ash, you'll have
known that last night saw the UK's first leaders' debate on ITV. The
event, despite an Icelandic volcano's best efforts, has dominated the
news agenda across all media platforms. Throughout the debate, a
staggering 35,483 people tweeted 184,396 times, with an average
frequency of 29.06 tweets per second.

OLD SCHOOL COMMS

Posted by Will Sturgeon

sturgeonslaw.blogspot.com

15 April Anybody who thought Twitter invented words such as 'social
media', 'community', 'engagement' etc, would do well to take note of the
very 'old school' poster put up at my local train station in Surbiton,
Surrey. It's a reminder that all we're ever looking to do in effective
communication is find the most relevant channel to deliver messages
directly to the target audience.