Loyalty solutions

Enhance consumer interaction and improve margins

equensWorldline provides a wide range of digital services that enhance merchants’ relationships with their customers across the different stages of the customer journey – before, during and after the sales process. Our services include private label cards, loyalty programs, sales promotion services and innovative self-service kiosks. We help you to better target and adapt offers to match consumer expectations and profiles, and to deliver greater operational efficiency and improve operating margins. In addition, enhancement of customer interaction will create new sales opportunities.

As consumers, we are all constantly on the lookout for good deals. Merchants struggle daily to develop their sales and customer bases and banks provide their services to manage the related payments. Due to this situation, banks are in a strategic position to enrich these interactions though a win-win-win deal.

The WL Cash Club Card-linked-offers solution enables you to set up and manage a bank-owned marketplace and all its related marketing services. Its power relies on the intelligence of data mining to perfectly combine customer, offer, time and place. It complies with your data privacy and data protection requirements.

brochure

A ready-to-run solution that can be fully tailored to your needs

Bank' customer bases hold valuable elements to build a fruitful virtual marketplace. Their opt-in cardholders will be able to receive targeted promotions from affiliated merchants receiving coupons and cash-back.
Interested?

Functionalities

Library of offers for merchants associated with client cluster targets

Merchant extranet to set up offers

Merchant enrolment management

Merchant animation to encourage coupons offers

Value for our clients

Enables merchants and brands to increase sales and acquire new customers

High customer knowledge based on real transactions

More intimate customer relationship through link to bank channel

No IT integration

New revenues for banks

Image of modern bank ‘close to real life’

Synergy with wallet offerings and online banking

Contact our expert

Bertrand de Saint MéloirProduct Manager

With over 18 years of experience in banks and consultancy firms, Bertrand is now working as global product manager in acquiring processing products and is responsible for Value Added Services (DCC and Loyalty).
T +33 (0)6 72 96 69 53

Contact our expert

Julien GabilletGlobal Product Manager & Intl. Business Development

Julien is responsible for Product management of Innovative payment and Strong Authentication solutions. He also drives international business development related to his product portfolio.
T +33 1 34 34 94 61

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