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Baume & Mercier was founded in 1830 as a family business.

The brothers Louis-Victor and Célestin Baume opened a watch shop in Les Bois, a village in Switzerland.
Their business had a great success and an excellent reputation from the start. The shop attaches great importance to the development of exceptional models and innovations. Their motto is "Only be satisfied with perfection. Only produce watches of the highest quality" was the motto of Frères Baume's rapid growth.
As a businessman who was ahead of his time, Louis-Victor felt the women's interest in watches and gave his daughter Mélina a gold pocket watch in 1869. So it was only logical that a store was soon opened abroad.
Under the name "Baume Brothers", the company opened a branch in London and soon opened stores throughout the UK, including India, Africa, Australia, New Zealand, Singapore and Burma.
By the end of the 19th century, the company already had an excellent reputation and was a major player in the overseas watchmaking industry. At the time, the company was famous for its chronographs and its models with large complications equipped with minute repeaters, calendars and tourbillons.
At international exhibitions and fairs in Paris, Melbourne, Zurich, Amsterdam, London and Chicago, the company's timepieces won ten Grand Prix and seven gold medals.
They set precision records and won several timekeeping competitions, of which the Kew Observatory, near London, in particular, is worth noting for its precision timekeeping tests. In 1892, Baume won this competition thanks to a pocket watch with a tourbillon movement chronometer, the accuracy of which remained unchallenged for more than ten years.
Shortly before the 1920s, the company's director, William Baume and Paul Mercier, merged their operations. Together they founded the Baume & Mercier brand in Geneva in 1918. In 1919, the company was honoured with what was then the largest international award - the "Poinçon de Genève" or "Geneva Seal", a seal of quality for particularly demanding craftsmanship and high quality.
Paul Mercier was also aware that a company can only survive if it moves with the times. In the Golden Twenties, the brand took on the importance of emancipation and realised the wishes of women. In the 1940s, Baume & Mercier launched the Marquise. This jewelry watch, which had a bracelet in the bracelet style, extremely practical.
The brand developed a range of modern ladies' watches. In the 1950s and 1960s, the company - a concept that is still expressed today through the Baume & Mercier logo, the Greek letter (Phi) - laid the foundation for a watch that is now considered the archetype of the traditional round watch.
The brand now returns to its origins and draws inspiration from its past to develop collections such as the Capeland, Classima and even the new Clifton line, thanks to these legendary 1950s watches.
In the 1970s, Baume & Mercier produced watches such as the Galaxie and the Stardust models, which won international awards such as the Golden Rose of Baden-Baden. In 1973, Baume & Mercier was once again one step ahead, followed by the Riviera, the world's first stainless steel sports watch.
When the Richemont Group took over the brand in 1988, its collection was expanded by a series of models such as the Hampton and the Linea, which established themselves as the brand's flagship lines. Baume & Mercier currently offers its customers five different collections.The Hampton, whose models are dedicated to both men and women; the Capeland, which offers chronographs and world time models; the Classima, for lovers of minimalist design; the Linea, for elegant and dynamic women; and the new Clifton collection, which meets all the expectations of men looking for a classic watch.