Church & Dwight has crafted its first advertising campaign targeting a Spanish-speaking audience for its First Response pregnancy test and ovulation prediction kits, according to a story published in the New York Times Tuesday.

"Click. Swipe. Save." That's the slogan Winn-Dixie has coined as part of its launch of an online e-coupons program on Wednesday. The e-coupons program allows customers to load coupons directly onto their Winn-Dixie Reward Card for redemption in stores.

One-in-5 consumers between the ages of 35 years and 54 years are choosing products due to a loyalty card discount, SymphonyIRI Group reported Wednesday as part of its fourth quarter 2012 MarketPulse survey.

Men are an ideal target for online beauty and beauty retailers may want to consider expanding more marketing efforts to further leverage this growing opportunity, according to recent research from Mintel.

More than 274 billion Free Standing Insert coupons were distributed in 2012, marking a 0.8% increase in activity versus 2011, as retailer promotion pages also rose by 5.2% during the year with Walmart snagging the top spot followed by Walgreens, according to Kantar Media.

H-E-B announced that it is introducing more ways to help customers eat and live healthier in 2013, including the introduction of a nutrition labeling system and a weekly newsletter filled with healthy tips, recipes and coupons.

Consumers continued to shop online in ever-increasing numbers this holiday season, according to Chase Holiday Pulse, an aggregator of payment processing data from 50 of Chase Paymentech's largest U.S. e-commerce merchants. Pulse results showed YTD year-over-year sales growth of 15.2%.

Physicians Interactive and McKesson Patient Relationship Solutions on Tuesday announced a joint collaboration to deliver eCoupon, one of the industry’s first automated pharmaceutical voucher and coupon distribution solution for clinicians who use electronic health records and ePrescribing software.

RetailMeNot.com, the largest online coupon site in the U.S., has announced the launch of its newest iPhone Coupons app featuring location-specific coupons as well as expiring and new coupon notifications. These new features will allow consumers to find hundreds of deals at nearby malls this year making their holiday shopping that much easier.

The Food Marketing Institute, Grocery Manufacturers Association and National Grocers Association on Tuesday released guidelines designed to promote model practices in the “end-to-end” digital coupon process and reduce the incidence of coupon fraud.

Slightly more than one-quarter of shoppers anticipate they will be financially better off a year from now, up from the 22% who held this view one year ago, SymphonyIRI Group reported Tuesday in its second annual EconoLink survey.

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SPECIAL REPORTS

Are we in the midst of a beauty revolution? Perhaps. It is no secret that the ever-changing beauty category is all about trends, but one could argue that we are embarking on an especially interesting time in beauty as technology is changing the way consumers shop and new innovations strive to break through the noise.

In this beauty report, Drug Store News takes a deeper dive into some of the leading trends that are reshaping beauty.more ...

IN THIS ISSUE

In this issue, DSN examines PricewaterhouseCoopers' "Top Health Industry Issues for 2015;" takes you on a tour of Murad, shares beauty trends and insights and delves into location-based technology and how it is revolutionizing health, retail.Click here to view the issue.