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Sunday, December 25, 2011

Designing MacBook Air came with one goal: Create an incredibly thin and light notebook computer that’s every bit as powerful and capable as one twice its size. With flash storage, durable unibody construction, Multi-Touch technology, and a long-lasting battery, MacBook Air not only achieves that goal, it sets a new standard for what every notebook should be. Perfected down to the millimeter.

Even at less than an inch thin, MacBook Air sets a pretty high standard — by making flash storage standard. Flash chips are very small, allowing MacBook Air to be incredibly thin and light. Flash is also solid state, meaning there are no moving parts. Which makes it reliable, durable, and quiet. And because we place the flash chips directly on the logic board, they take up much less space — about 90 percent less, in fact. That creates room for other important things, like a bigger battery. So you have a notebook that weighs almost nothing and runs for hours on a single charge. That’s mobility mastered.

Multi-Touch technology is part of practically every Apple product. It’s the best and most personal way to interact with your devices. And the optimal way to experience Multi-Touch on a notebook is through a trackpad. That’s precisely the case with MacBook Air. The trackpad’s spacious, all-glass surface doesn’t have a button because the whole thing is the button. And with new Multi-Touch gestures in OS X Lion, you can interact with MacBook Air in ways that feel more intuitive and realistic than ever before.