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I think this is another separation line being drawn between APub and AD. Pages are numbered and artboards can be named.

Apart from that it is possible to place text left and right of a spread that could be used with some discriptive names. Not much more effort than typing in a name in the spread properties. The only drawback: this text is not visible in the Pages Panel.

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Note that both these apps offer chapters to structure a document, which reduces their need of customizing page icons or names.

So it might not be useful to compare what users of other apps do request. ...

Note that while both ID & Q have a book feature that doesn't mean that naming pages would be useful in books I do because in the vast majority of the books I do, I don't use that feature. I do use sections, but even so I cannot imagine it would be an aid.

But none of that should take away a valid request. I just wouldn't use such a feature.

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Yes, that's what I tried to point at when the app comparison was mentioned as counter argument. But although chapters and sections are options to visually structure the pages panel they have the disadvantage of re-starting page numbers and a rather complex workflow for creation, and export, too. May be that is why the OP @KatrinaC requested literally "without using Sections".

For instance I would appreciate a quick way to visually structure the page icons, less for books/brochures but rather in documents which grow over time by layout alternatives or their developing versions within 1 document (e.g. advertisements). As workaround I got used meanwhile to insert blank spreads with an obvious color background and/or very large text notes for easier overview in the pages panel. (The alternative AD, which allows custom artboard names, to me has the disadvantage of a massively increasing amount of layer panel entries which always include all all layers of the entire document, not the current page only. Not to mention some missing APub features.)

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This is optional in Affinity Publisher. If you set the section to "continue page numbering" then this does not happen.

24 minutes ago, thomaso said:

a rather complex workflow for creation

Doesn't seem all that complicated... though granted it does require extra steps compared to simply naming the page. Again I don't see anything wrong with the request, and it would probably be welcomed by various other users, I just don't see it as something essential to the program.

33 minutes ago, thomaso said:

I would prefer a custom colorizing option.

That seems like a reasonable way to visually mark which masters are applied to which pages, at least until you start accumulating a large number of master pages and can't tell the colors apart any longer... but if done that way, you are in essence using the colors to "name" the master pages, so applying colors to the individual document pages as well might lead to more confusion than utility. You would need a clear way to distinguish within the page listing which colors represented the pages themselves and which ones the referenced masters. I don't think I like the idea of using colors for both.

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My use case: I design different covers in different formats using the same elements. In AffPub I cannot easily see which cover is in which format, I need to zoom out or check dimensions, having names instead of page numbers or folders or visible icons would help.

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My use case: I design different covers in different formats using the same elements. In AffPub I cannot easily see which cover is in which format, I need to zoom out or check dimensions, having names instead of page numbers or folders or visible icons would help.

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My use case: I design different covers in different formats using the same elements. In AffPub I cannot easily see which cover is in which format, I need to zoom out or check dimensions, having names instead of page numbers or folders or visible icons would help.

This sounds like a better fit for Designer using artboards (which can be named) as you can also use symbols to keep the common elements in sync