Kim Kardashian video game is a mad moneymaker

Sara McGinnis is a slightly mossy Northwest gal living in an otherwise all-male household. She contributes to both the BabyCenter Blog and SheKnows Entertainment, and is a fan of Twitter and Facebook friends.
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Kim Kardashian is making how many millions from her video game?

Kim Kardashian's reported video game profits make it seem as though she's able to make money without even trying. The woman who TheRichest has reported has a net worth of $40 million is said to have just taken in an $85 million boost.

Yes, life continues to be good for the mother of North West, who is said to be rolling in more dough than ever before, and it's all thanks to the Kim Kardashian: Hollywood app being a smash hit.

Photo credit: WENN.com

Reports claim the app is set to make $200 million this year alone, of which the buxom beauty gets 45 percent. After businesses expenses, her cut equals somewhere near $85 million, which makes her earnings in 2013 (said to be $28 million) pale in comparison.

Why and how could the app this socialite is associated with be so successful? According to one entrepreneur and jewelry designer, people really love to escape their own reality.

"It's almost like living a parallel life," Payal Shah explained to Forbes. "Not that I strive to be an A-List Hollywood celebrity ‎— I have clients that are, so I know what their lives are like. It's a fun escape after a challenging day. The fancy clothes, the stunning villas and apartments, the clubbing and socializing are just a few keystrokes away. Literally while you're lying in bed."

Bloomberg reports that while Kim Kardashian: Hollywood is free to play, the real money is made via in-app purchases, such as on clothing or a burst of energy needed for traipsing through Hollywood.