For what seems like an eternity, The Cloud has been dominating every single technology based conversation. It’s always The Cloud this, or The Cloud that, etc. We’re starting to become more comfortable and well versed in The Cloud, and we can actually intelligently participate in a conversation about it. Just as we’re getting into a groove with The Cloud, something else is making its way to the forefront: The IoT, or The Internet of Things. What is that? It sounds almost like a kind of zombie apocalypse! I’m imagining an army of little robots connected to the Internet, and they’re taking over the world! If that picture resonates with you, you’re not too far from the truth.

What is the Internet of Things?

Simply put, The Internet of Things, also knows as The IoT, is just the way it sounds; a bunch of things connected to The Internet! When I say a bunch of things connected to The Internet, I mean everyday things. For example, your television, coffee maker, refrigerator, washing machine, and even your dishwasher! That’s right, your dishwasher can be connected to The Internet! Why on Earth would you even want your dishwasher connected to The Internet? It makes no sense?

Imagine this, you’re at work and you just received a phone call, from your In-Laws, that they’re coming over for dinner, but don’t worry, they’re bringing over some food and will “help” you with the cooking! “Oh, I hope you don’t mind, Uncle Charlie and Aunt Peggy are coming along as well. We all miss you so much and can’t wait to see you!” As you take in a few deep breaths to calm yourself down, you realize that you kind of left the dishes for “later”, and that by the time you get home from work, you’ll need the entire stack washed and dried for your “guests”.

You make a quick call to your house. Your 14 year old son just came home from high school. “Max, can you please do me a huge favor? I need all those dishes, that are on the counter, loaded into the dishwasher. Can you do that for me?”, you beg. Max responds, “Um, sure, but I have no idea how to set the dishwasher.” You’re starting to panic. This kid is practically a computer hacker, and he has no clue how to use a dishwasher?!? You then remember that you just got your home wired for the Internet of Things, and you have a SimiPlex SmartHome. You then hear Max’s confirmation that all the dishes have been loaded. You thank Max for being so helpful, whip out your cellphone, and open the SmartHome app. You click a few buttons and presto, your dishes are being washed, to perfection!

Next, you set the central air conditioner to the perfect temperature, and set the oven to start preheating at precisely 4:37 pm. You also set your lighting to the proper level, and some soothing classical music to begin playing at 5:35 pm. You do all this from your mobile app, while at work!

Needless to say, dinner was a smashing success!

Let’s examine some more benefits of the Internet of Things:

The Perfect Morning:

What time do you wake up in the morning? If you’re like me and wake up at 4:15 am, you’ll notice that it’s kind of dark outside at that hour. When you turn on the light, the room is instantly flooded with an offensively bright light that causes your eyes to recoil in pain.

Imagine the following scenario. At 4:13 am, your bedroom lighting illuminates, to a soft and gentle level. It increases in intensity, ever so softly, every 15 seconds.

Your alarm clock wakes you up at exactly 4:15 am, playing music that makes you want to jump out of bed and take over the world! By now, the lighting is at 15% illumination, which is perfect for when you just wake up. As you go about your business of getting ready for your day, the lights continue its steady incline, until they reached your desired level at the desired time. Upon entering the kitchen, you are greeted by the smell of freshly roasted coffee, which was timed for your entry, to perfection!

My question for your is, what does your perfect morning look like, and what needs to happen for it to materialize?

Have you ever been in a situation where your voicemail box filled up because you were out of the office and couldn’t call in to check your messages? How did that affect your relationship with your clients and staff? Did it give you anxiety about losing business every time you stepped away from your desk? Do you feel chained to your office?

If you answered yes to any of the above questions, I feel your pain. Owning a small business means wearing multiple hats. You have to make phone calls, answer the phone, fill out paperwork, go onsite to sell, pay bills, and deal with a broken printer; all at the same time! Unfortunately, you can’t be in 2 places at one time. Although quantum physicists have proven that electrons can indeed be in two places at the same time, we haven’t yet quite figured out how to harness that power to enable us to multiply ourselves! This means that when you’re out of the office and a call rolls over to voicemail, you’re not physically able to respond to that message until you call in to check your messages. If you’re out of the office for an entire afternoon and missing alot of calls, you can potentially fill up your mailbox pretty quickly, resulting in unhappy customers. The good news is that with the SimiPlex Cloud Based Solution you automatically receive all your voicemail messages in your email, allowing you to check and respond to messages on the go. Leveraging the power of The Cloud, you can transform a 2 hour New York City traffic jam into productive work time, so that by the time you get back to the office, you are free to tackle the next batch of items on your endless to do list. Furthermore, with the SimiPlex Mobility Package, you can have all your calls simultaneously ring your desk and mobile phones, so that you never miss that important call in the first place!

My question for you is, what are you doing in your business to enable you to have the freedom to do the thing that you intially started your business for?

A little bit about SimiPlex. SimiPlex Technology helps businesses with communications systems, which starts with the phones, but includes services such as Internet, Data Networking, Contact Centers, Cabling, Video Conferencing, and Security Cameras. We focus on much more than just the phones. We help you solve business problems in your business. For example, a hair salon owner who is looking for help on whether or not to hire a full time receptionist. Or a real estate broker who is concerned about preserving his brand identity when opening a new office. Or a doctor who is looking for help to keep his waiting room calm.

To learn more about how we can help you with your communications needs, visit our website at http://www.simiplex.com, or call us at (212) 372-9847.

Today I’d like to focus on security. One of the things that keeps business owners up at night, besides worrying about how they’re going to make the next payroll, is the fear of someone breaking into their business. Things may get stolen. Their business may get completely ruined, or even worse. They may lose their intellectual property.

One way of implementing a good security solution is by the use of surveillance cameras. Now, not all cameras were created equally.

One of my partners recently told me a story about a customer who is a meat distributor, who noticed that meat was disappearing from his shop. To solve that problem, he installed a camera right inside of his walk in freezer. A short while later he discovered (no surprise here) that one of his guys was swiping slabs of fillet minion and stuffing them into his pants!

Now, a camera is only as good as the data it records. So, if our meat bandit wanted to keep his job secure, as well as his daily supply of fresh steaks, all he has to do is walk over to the controller box and delete the recording. Then, he’s all set for another day and another heist. This presents a new problem. You can have the best security system in the world; however, if you are dealing with an inside job, you’re back to square one. How do you keep your business safe from the people you’re supposed to trust?

With the SimiPlex Cloud Based Solution you have the ability to record your surveillance video directly to The Cloud. Because there is nothing on premises to delete, even the most determined tech savvy carnivorous caper will not be able to tamper with your recordings. This helps keep your business safe and secure, no matter what happens.

My question for you is, what steps are you taking to keep your business and intellectual property safe and secure?

A little bit about SimiPlex. Your phone is an integral part of your company. For some of us, it’s the lifeblood of our business. This is why we, at SimiPlex Technologies, consider ourselves to be much more than a phone vendor. We become your trusted advisor, a role that we take very seriously.

We do this by focusing on much more than just the phones. We help you solve business problems in your business. For example, a hair salon owner who is looking for help on whether or not to hire a full time receptionist. Or a real estate broker who is concerned about preserving his brand identity when opening a new office. Or a doctor who is looking for help to keep his waiting room calm.

What we offer is the latest in technology, state of the art Cloud Based phones, where we save you time and money by not having to wait for a telephone company technician to arrive when something breaks. The reason being, there is nothing to break! You no longer need to purchase expensive equipment that breaks down or gets outdated. All you need are your state of the art phones, plug them into a high speed Internet connection, and they just work! With regards to your high speed Internet connection, we offer that too as well as the cabling that brings it all together.

As Steve Jobs once said, “Be a yardstick of quality. Some people just aren’t used to an environment where excellence is expected.”

We, at SimiPlex Technologies, are the yardstick of quality.

To learn more about how we can help you with your communications needs, visit our website at http://www.simiplex.com, or call us at (212) 372-9847.

Are you considering making a change to your communications infrastructure? With the rise in popularity of The Cloud, people are flocking to it by the dozen. While there are numerous benefits to embracing The Cloud, with new technology comes new concerns. Here are my top 10 questions I recommend people ask their phone vendors before pulling the plug on their old clunker PBX.

1. How will this solution scale with my business? Many companies are cash strapped these days. Budgets are small, yet needs are plentiful. Your vendor has just proposed a solution that meets your needs today. The question is, how will this solution scale when your needs change? Suppose in 6 months from now you hire 5 more people. Will this solution enable you to accommodate that growth? What if, in a year from now, you opened a new office in another city? Will this solution enable you to seamlessly transfer calls between cities just as you once transferred calls between departments?

2. What happens in the event of a disaster? Many of us in New York remember Superstorm Sandy. The subways were flooded, and power was out in many parts of the city. Suppose your company was affected by the storm and your office was without power for a week? What would your callers experience if they were to call your office during a similar power outage? An acceptable answer would be that your phone lines still continue to function, despite your office being without power. Callers will hear your automated attendant greeting, and transfer to people’s voicemail boxes. Messages will then get distributed via email. An even better answer would be, besides everything that was just mentioned, callers will be transferred to people’s mobile phones. You never miss a call, even during a natural disaster! Let’s take this one step further. What were to happen if your cloud provider was the one that was affected by the storm, yet your company was in a different region, unaffected by the disaster? Suppose their data center got completely flooded and was destroyed! What happens to your phone service? Do your phones continue to function? The answer you want to hear is that they have multiple geographically redundant data centers. Your business should never be affected by a disaster at a data center.

3. What happens during an outage? Sometimes your service provider may have an outage. We hope it never happens. It usually doesn’t. However, you’re still concerned about how you will be affected in case there is, God forbid, a service outage. The answer I’d want to hear is that they’re setup to automatically route inbound calls to your mobile phone, so that you never miss an important call. Of course, you can always opt to send your calls to an answering service, like doctors use. However, the point is, there should always be a provision for an outage.

4. What happens when my Internet goes down? I hear this one all the time. “My cable Internet is down.” The point of failure when it comes to The Cloud is your Internet connection. There is no way around it, you need the Internet to access The Cloud. Depending on your uptime requirements, your phone vendor may suggest getting redundant Internet connections from two different providers, or even having a 4G LTE Cellular Data backup so that your phones can still continue to function, despite an Internet outage. Due to financial considerations, having a redundant Internet connection may be out of reach for some small businesses. A good Cloud provider can still continue to process calls even if the Internet goes down at your location. Acceptable options are as follows:

a. Inbound calls continue to route to the main company greeting. Upon attempting to transfer to an extension, the call will immediately route to voicemail. The voicemail will then be emailed to the called party, who can then call back via his or her cellular phone.

b. Inbound calls will be programmed to route to a designated cellular phone or 3rd party answering service.

5. Who do I call for support, and what are the hours? This is extremely important. First of all, you want a phone number where you can reach a live person. When you’re having a service affecting issue, you don’t want to send an email, nor do you want to leave a message for a callback. You need to have access to someone who can help immediately! You phone is the lifeblood of your business, and any phone vendor who is honored with your business, needs to respect that fact. While it’s OK to have 8×5 M-F support hours for non-service affecting issues, the only acceptable answer to this question is 24x7x365. I have a customer who had a service affecting issue on New Year’s Day. He texted me about his problem, and I, his phone vendor, jumped on it immediately. Realizing that this issue is beyond my capability to address, I escalated it to the Cloud Provider. Being the top notch company that they are, within minutes I received a text message from their VP of Operations that the matter is being looked into immediately. I then received a call back from their Technical Support manager, who called me from his house during a New Year’s Day party! This is the kind of dedication you want from your phone vendor.

6. What is the turnaround time for support? Just to be clear, there is a difference between reaching a live person, and having the right person address the problem. Many times, when you call into a support organization, you’re speaking to someone who creates a trouble ticket. This ticket then gets passed on to the appropriate level support person. The turnaround time between opening a ticket and working with an engineer should be pretty short, depending on the severity of the problem.

7. What is supported? This one is a no-brainer. Everything should be supported. However, be careful. Sometimes your router or firewall may not be supported by your new Cloud Provider. Sometimes, your data network is not up to speed. Have your phone vendor articulate what components of your network infrastructure is supported and what is not.

8. What is your warranty policy? The answer you want to hear is that everything you purchase is under warranty for the duration of your service agreement. If you purchase brand new phones and signed up for a 5 year agreement, then your phones should be covered for 5 years. If a phone stops working, it should be replaced at no cost to you.
9. What is my eligibility when new features are rolled out? One of the advantages of The Cloud is that new features are made available to you immediately. Most of the time, it’s at no extra cost. You don’t have to go through expensive upgrades as you do with an on premises PBX. Find out upfront what’s eligible and what’s not.

10. What are my self-service options? While it’s really nice to have your Cloud Provider service your phone system, sometimes it’s a lot quicker doing certain things yourself. For example, if people move around frequently at your company, it’s much more efficient for you to be able to log onto a portal and make those changes yourself, than to call your provider every time a change is needed. This is especially true with larger organizations. Find out what options are available, and if it serves the needs of your business.
My question for you is, what questions are you asking your phone vendor to ensure that you get the best value for your business?

A little bit about SimiPlex. Your phone is an integral part of your company. For some of us, it’s the lifeblood of our business. This is why we, at SimiPlex Technologies, consider ourselves to be much more than a phone vendor. We become your trusted advisor, a role that we take very seriously.
We do this by focusing on much more than just the phones. We help you solve business problems in your business. For example, a hair salon owner who is looking for help on whether or not to hire a full time receptionist. Or a real estate broker who is concerned about preserving his brand identity when opening a new office. Or a doctor who is looking for help to keep his waiting room calm.
What we offer is the latest in technology, state of the art Cloud Based phones, where we save you time and money by not having to wait for a telephone company technician to arrive when something breaks. The reason being, there is nothing to break! You no longer need to purchase expensive equipment that breaks down or gets outdated. All you need are your state of the art phones, plug them into a high speed Internet connection, and they just work! With regards to your high speed Internet connection, we offer that too as well as the cabling that brings it all together.
As Steve Jobs once said, “Be a yardstick of quality. Some people just aren’t used to an environment where excellence is expected.”
We, at SimiPlex Technologies, are the yardstick of quality.
To learn more about how we can help you with your communications needs, visit our website at http://www.simiplex.com, or call us at (212) 372-9847.

Today, I’m going to deviate from my usual industry tips and tricks, and focus on the Entrepreneurial demographic. I’m going to go a little Gary Vee here, so please bear with me. Today, I want to have a little talk about monetization, or in simple English, a strategy to make money off of people’s attention to your platform. I would like to challenge conventional thinking about producing content to make money. Now, I am NOT saying that you shouldn’t make money! After all, we are in business to make money! However, what I AM saying is that conventional strategies may be a bit short sighted, and with a bit of macro level thinking, the opportunity to make money grows exponentially. I’m not going to give you opinions. I’m going to state real facts from my own personal experience.

As some people may know, I have a podcast called #AskTheCEO where I interview Entrepreneurs and ask them about their businesses, motivation, and inspiration; so that people can learn from them, and become inspired to succeed in life. I’ve had conversations with people who asked me what my monetization strategy is. I responded, not that I don’t have a monetization strategy; but rather, my strategy is not to monetize. There were some people that got it; however, some people could not wrap their heads around the fact that I’m “wasting” a few hours a week speaking with guests, editing the videos, and posting it on social media. The average weekly investment is about 5 hours. “You mean you’re doing it for free?!?” One person asked me incredulously? “You really need to rethink your strategy. You should take these 5 hours and put it back into your business”, said another.

Here is the deal. If you look at it from the perspective of a 2-3 year plan, they are all correct. If I’m looking for a short term ROI (return on investment), then my strategy is full of holes. However, Gary Vaynerchuck is fond of saying “Life is long” and “think macro”. I’m in this for the long run, so having a 10 year plan for ROI doesn’t scare me at all. I am not fazed by time. To help you understand what my ROI strategy is, I’d like to quote The Five Laws of Stratospheric Success from The Go-Giver, written by Bob Burg and John David Mann. By the way, I’d like to give a huge shout out to my good friend Mark Richards, a Reverse Mortgage Planner at Fairway Independent Mortgage in Ridgewood, NJ, for sharing this book with me.

The Five Laws of Stratospheric Success are as follows:

The Law of Value – Your true worth is determined by how much more you give in value than you take in payment. (Think about this for a second. How does that change the way you think about monetization?)

The Law of Compensation – Your income is determined by how many people you serve and how well you serve them. (Again. Think about this!)

The Law of Influence – Your influence is determined by how abundantly you place other people’s interests first.

The Law of Authenticity – The most valuable gift you have to offer is yourself.

The Law of Receptivity – The key to effective giving is to stay open to receiving.

Having gone through these Five Laws, I would like to suggest the following. Rather than focus on the short term, what if you focused on the next 10 years. Now, it’s really not possible to know what’s going to be in 10 years from now, so it’s not a literal suggestion. That would be what Verne Harnish, in the book Scaling Up, calls a BHAG – Big Hairy Audacious Goal. However, what if you focused on your strategy as if it were for the next 10 years? How much differently would you think?

Going back to my podcast, my strategy is long term. Therefore, my focus is on building a community and gaining a following. I am building this following by giving tremendous value and asking for nothing in return. As my You Tube stats can testify, what I’m getting in return is their attention, which is growing day by day. Each guest I interview exposes me to a new audience, who I honor by not asking for anything in return. In return, they grant me the gift of their attention.

Ok. So, what do I get out of that? Where’s the strategy?

Businesses, even large corporations, are run by people. Period. The more people that grant me the gift of their attention, the greater is my exposure to potential referrals and business opportunities. It’s like having my own ad channel! So, think about it this way. I put in a massive amount of work upfront for, say, 5 years. Then, the system runs its course and referrals start pouring in. It sure beats cold calling any day – and it’s a whole lot more fun, too!

By the way, it has already started happening. Referrals are already trickling in after only a few months! By following the 5 Laws mentioned above, you will set yourself up for success in life, beyond your wildest dreams! I wish you much success and best of luck.

My question for you is, what are you doing to honor those that grant you the ultimate gift of their attention?

A little bit about SimiPlex. Your phone is an integral part of your company. For some of us, it’s the lifeblood of our business. This is why we, at SimiPlex Technologies, take our role as your trusted advisor very seriously.

We do this by helping you solve business problems in your business. For example, a hair salon owner who is looking for help on weather or not to hire a full time receptionist. Or a real estate broker who is concerned about his brand identity when opening a new office. Or a doctor who is looking for help to keep his waiting room calm.

What we offer is the latest in technology, state of the art Cloud Based phones, where we save you time and money by you not having to wait for a telephone company technician to arrive when something breaks. The reason being, there is nothing to break! You no longer need to purchase expensive equipment that breaks down or gets outdated. Just purchase your state of the art phones, plug them into a high speed Internet connection, and they just work! With regards to your high speed Internet connection, we offer that too; and the cabling that makes your connection work.

Just remember, when you need a reliable phone to make a call, call SimiPlex, where we bring Simplicity to a Complex World.

As Steve Jobs once said, “Be a yardstick of quality. Some people just aren’t used to an environment where excellence is expected.”

We, at SimiPlex Technologies, are the yardstick of quality.

To learn more about how we can help you with your communications needs, visit our website at http://www.simiplex.com, or call us at (212) 372-9847.

We are starting a new documentary series called Inside The Cloud. This is where we tour various Cloud facilities and report on what’s inside.

Have you ever wondered what happens inside The Cloud? We hear a lot of hype about the versatility and resilience of The Cloud. However, as you know, The Cloud is a mystery. What actually goes on inside their facilities?

There are many moving parts to The Cloud. First and foremost you have the Data Center. This is a facility which houses the equipment that provides services in The Cloud, as well as the Internet and phone line connections used by the equipment. A good Cloud provider has multiple redundant data centers, so that if one entire location were to fail, another data center in another city is available to immediately take over its services. The Data Center is the heart of The Cloud. This is where it all happens.

Next you have the NOC – Network Operations Center. A Cloud provider’s NOC is like NORAD for The Cloud. You have lots of people with lots of computer screens on their desks, and giant monitors on the walls displaying various geographic renderings in various levels of magnification. I recently toured the NOC facility for Enqwest, one of our valued Cloud partners in Fairfield, New Jersey. It was a very exciting experience. I met Calvin, one of their senior NOC administrators, who gave me a tour of what happens inside his corner of the NOC. He had several large monitors mounted on the wall. One of them had a map of the United States which had icons all over it, indicating customer locations in various states of alert status. Calvin zoomed into the map to display the status of a customer in Beverly Hills, California. The map showed the GPS location of this customer, including a street map. I was able to see all the details of the VoIP router at that location. I could see which Internet provider was delivering service, what its IP Address is, as well as whether or not they had a backup Internet provider. I could also see how many phones they had deployed, their respective MAC Addresses, as well as their current state. I could see that the service was running smoothly with no alarms present. Should there be any issues, their onsite equipment, such as the router and/or phones, can be reprogrammed and even rebooted directly from the NOC console in New Jersey! Think of the NOC as the brain of The Cloud. This is where important decisions are made to keep your service running smoothly 24x7x365.

Finally, you have the Contact Center. This is a very integral part of the entire operation. The Contact Center is the point of contact between the customer and provider. This is where we, the customers, interact with The Cloud provider for support on our services. When things go wrong or when we just want to make a change to our account, the Contact Center is there to help us with our needs. You can think of the Contact Center as the ears and mouth of The Cloud. This component helps us feel safe that there is someone on the other end looking out for our best interests.

I hope this has been helpful in demystifying The Cloud, and introducing you to its various moving parts.

A little bit about SimiPlex. SimiPlex Technologies helps businesses save time and money by ensuring they have the right technology in place to effectively optimize their business communications. We are a one stop provider for all your communications needs. Our vision is to help businesses, throughout the world, leverage the benefits of the latest in technology, while ensuring a simple and smooth transition throughout the entire process. Our mission is to help businesses connect to the world with ease. SimiPlex Technologies was founded on the premise of being completely customer focused. Besides our expertise and proven state of the art product line, our entire focus is on you, the customer, and helping you solve your business problems. We take the time to listen to your needs, and offer suggestions on how to assist you in fulfilling those needs. We are not aligned with any specific vendor or carrier. We suggest solutions that can fulfill your needs, from the vendor or carrier who is the best fit for your business. Our premier concierge service will leave you feeling pampered and well taken care of.

The following statement sums up our differentiator: Our value is NOT just in the manpower, or the Product Knowledge. Our industry has many organizations who might provide it. Our true value and differentiation is in our Time Proven World Class Methodology that provides consistent results, and removes the risk to you, our valued customer. We are here to SERVE. We are here to serve YOU!

As Steve Jobs once said, “Be a yardstick of quality. Some people just aren’t used to an environment where excellence is expected.”

We, at SimiPlex Technologies, are the yardstick of quality.

To learn more about how we can help you with your communications needs, visit our website at http://www.simiplex.com, or call us at (212) 372-9847.

If you’ve ever been to a business expo, a conference, or a corporate event, you’ve most probably already benefited from the services of an event management company. For example, let’s take a business conference. Here are some of the services you may have taken for granted as an attendee:

Conference Registration – You know, the web portal where you can register for the event.

Mobile App – A free app you can download, which will have all your registration info, plus the entire conference program information.

On-site check in – When you arrive at the conference, you check in at a booth, receive your badge, as well as a nice care package.

Lunch and refreshments – Everything just magically shows up, from the fancy napkins to the waiters. Who keeps on bringing those convenient water bottles that keep getting snatched up?

Keeping the event going on schedule – Things happen, and someone has to make sure that the event continues on track.

Internet Marketing – Publicize your event on social media, send out and track emails, and send reminders to attendees.

Collect Payment – Hey, money has to come in!

Customer Support – Someone is inevitably going to need support.

You have a business to run, and an event to put on, and you don’t have the time, effort, or energy to focus on the minutia of running an event. You want it to just work! That’s where event management companies excel. They know the business, they have the relationships, and they’re best equipped to make it happen, so that you can focus on what’s important to you!

Now, event management companies also have needs. Let’s take their communications, for example. This past week I had the opportunity to speak with several event planners regarding their needs with regards to their phones. I started off my conversation with A.S., a New York City based event planner, as follows: “I noticed on your website that your company offers onsite assistance at national events. Can you imagine what it would be like if you can have phone service at your event, which ties in seamlessly to your main phone service at your office? I’m not talking about getting a separate system. I’m talking about a fully integrated system which lets you take phones from your office and plug it into a specially provisioned VoIP Router which routes the calls back to your office via an onboard SIM Card. You basically, take this router to your event, plug in a few phones, and you get VoIP service out of thin air!” Imagine setting up an outdoor sporting event and actually having access to business phones! Or, perhaps, an outdoor technology extravaganza. In this day and age, phone and Internet service are ubiquitous services that should not be limited by geography or circumstances. As an event planner, having access to these services when your competitors do not, gives you a distinct technological competitive advantage.

L.D., the founder of a New York City boutique event management firm, told me as follows: “One thing that can never happen is our phones going down! Another very important thing for us is to have the ability to self administer our phone service, so that we can redirect people’s phones to their cell phones, and provision new employees with ease. We need to have this ability both, from our laptops, and from our mobile phone browser, as many times we are all offsite at events and all we have with us is our mobile phones.”

Fortunately, for L.D., the SimiPlex Cloud Based Solution can do all that and more. Let’s start with the reliability of the service itself. Our service is hosted in The Cloud, and is replicated across multiple secure data centers. This means that if an entire data center went completely offline, there are still several other data centers available to route the call to and from your office. Let’s say your office experienced a complete loss of power, the service will then route the call to your mobile phone, so that you never lose a single call. Furthermore, with the SimiPlex 4G LTE capable VoIP Router, should your office Internet service go down, your VoIP phones will automatically re-register to The Cloud via the cellular network. Your office phones will continue to function as if nothing happened. When your Internet comes back up, the phones will immediately revert back to the wired Internet service. Talk about peace of mind!

With regards to end user provisioning, the SimiPlex Admin Portal is extremely user friendly, enabling you to perform tasks such as renaming an extension, turning on call forwarding, or changing a forwarding destination, with ease. With a few simple clicks, your change is activated, and you can go back to focusing on putting on a world class event!

My question for you is, what are you doing in your business to ensure that your time, effort, and energy is focused on achieving your goals, and not on things that would be best fulfilled by someone else?

A little bit about SimiPlex. SimiPlex Technologies helps businesses save time and money by ensuring they have the right technology in place to effectively optimize their business communications. We are a one stop provider for all your communications needs. Our vision is to help businesses, throughout the world, leverage the benefits of the latest in technology, while ensuring a simple and smooth transition throughout the entire process. Our mission is to help businesses connect to the world with ease. SimiPlex Technologies was founded on the premise of being completely customer focused. Besides our expertise and proven state of the art product line, our entire focus is on you, the customer, and helping you solve your business problems. We take the time to listen to your needs, and offer suggestions on how to assist you in fulfilling those needs. We are not aligned with any specific vendor or carrier. We suggest solutions that can fulfill your needs, from the vendor or carrier who is the best fit for your business. Our premier concierge service will leave you feeling pampered and well taken care of.

The following statement sums up our differentiator: Our value is NOT just in the manpower, or the Product Knowledge. Our industry has many organizations who might provide it. Our true value and differentiation is in our Time Proven World Class Methodology that provides consistent results, and removes the risk to you, our valued customer. We are here to SERVE. We are here to serve YOU!

As Steve Jobs once said, “Be a yardstick of quality. Some people just aren’t used to an environment where excellence is expected.”