First Page Exposure

Users tend to click the first five results that are displayed by search engines. Hence, your business must be in the top 5 rankings to receive more views and sales. Search engine marketing is the fastest way to reach the top ranks where your advertisement is displayed on Google, Yahoo and others.

Obtain Immediate Results

Businesses can set up their advertising campaign on search engines as fast as half an hour if you know about the setup and activation process. This means that advertisers can display their promotion ads of their website on the first page of Google and other search engines very quickly. It is one of the fastest methods for brand new websites to achieve exposure in very little time.

Get Consistent Traffic

Unexpected hike in traffic or sudden pause in traffic can be deadly for a website. Marketers can drive relevant traffic to their websites consistently. Search engine marketing allows your traffic amount to be controlled as per your budget and be consistent per day.

Reach Targeted Audience

Advertisers covet businesses that achieve the top ranks. Your sponsored ads can reach your targeted audience with immediate results. With paid search engine advertising, your sponsored ads that are displayed can be edited and changed to give you maximum results. You have the added benefit to know which exact keywords or texts work best for your company.

Testing For Sucessful Campaigns

Marketing largely depends on testing to determine what strategies work for you. One of the advantages of paid advertisement on search engines is your ability for testing your campaigns. For example, you can test how effective your product campaign is by the consumers by running your search engine ad for at least 30 days. After setting up a campaign on AdWords for a specified period, you can analyze the data to see if it was successful or make necessary changes to reap the success.

Search Engine Marketing Benefits

Broader and Specific Reach

Advertise on the most popular search engine – Google

Reach relevant places on the web

Target customers with your business specific keywords

Fastest way to reach potential prospects

Obtain Immediate Results

Your website will be shown to users for relevant searches

Target your industry related market

Receive refined and qualified traffic and leads

Opportunity to increase the budget on successful campaigns

Get Consistent Traffic

Target consumers on laptops or mobile phones based on their location

Potential customers in the area will be targeted

Target users outside of your city or country

Define a targeting radius by distance around your business location or location of interest

Reach Targeted Audience

Select specific days and times of the day to display your ads

Run your ads at peak business hours only

Test the best timings to get the best response from consumers

Real-time feedback is available

Testing For Sucessful Campaigns

Improve your brand’s image from a user’s perspective

Being #1 ensures competitors don’t take your customers

Build your brand messaging to grab a customer’s attention

Create exposure for new brands and products efficiently

Search Engine Marketing FAQs

What is Search Engine Marketing (SEM)?

Search Engine Marketing (SEM) enables businesses to buy listings given by search engines. Your ad listing will be displayed in the “sponsored area” of Google. The most common of such advertising is pay-per-click (PPC) that requires you to make a payment when you receive a prospect click on your ad. It is one of the most effective ways by which your business can compete in the competitive marketplace by receive prompt results.

Millions of businesses are rivaling for the same #1 position making it important to advertise online. SEM is one of the most effective ways to advertise your company’s messages or promote your products to a targeted audience. You can grow your business using ads that are displayed from Google Adwords and Bing Ads.

How will SEM affect your company?

Search Engine Marketing (SEM) can have an instant impact on your company to reach a much larger audience. The exposure given by major search engines helps your brand achieve recognition in a short time. It is one of the most widely used advertising strategies implemented by companies to generate relevant traffic to your website.

With in-depth keyword research and advertisement creation and optimization, you can improve your ROI by driving your targeted audience to you. Your display ads will attract customers showing an interest in your service. Easily connect with your prospective clients directly by receiving immediate and measurable results for your promotion campaign. You receive high visibility on search engines that allow you to establish your brand awareness.

Why choose us for your SEM campaign?

We dedicate ourselves to craft successful marketing campaigns on search engines for you. Your ads reach the right audience at the right time by running them across major search engines like Google Search, Yahoo Search and more to target a wider audience. No matter what your business and objective are, we will advise you on the right strategy to invest your marketing budget in the right way.

Our company is one of the Google Analytics Certified Partner in India where our professionals are adept to handle Analytics Account Setup, Linking Analytics and AdWords, A/B & Multi-Variate Testing, tracking and more.

Your ROI is important to you and us. Hence, we manage Google Adwords account by optimizing your account to meet your marketing objectives. Our expertise in manual and automated optimization tools makes us one of the preferred companies for Search Engine Marketing.