"The negative ads backfired on Healey because their negativity has not balanced with a positive personality. In any political campaign, be it for President or student council, it is very difficult for voters to support a candidate they don't like. This phenomenon is distinct from the candidate's views on the issues, but it can have a tremendous affect on voters. Although we'd like to think voters vote purely on issues, this is not true for many if not most. This is not a cynical characterization of voters as superficial morons. The personality issue is very important because if voters don't like a candidate, many of them won't trust them either."

"Vlogger Steve Garfield (SteveGarfield.com) of Boston, Mass., made the cross-country trek to Santa Monica to attend the party. His video covered the recent Life is good Pumpkin Festival held on the Boston Common, which benefited Camp Sunshine, a national retreat for children with life-threatening illnesses. "My initial idea was to get [pictures of] a bunch of pumpkins," Garfield said. "But I grabbed people's faces, too. I took 157 photos, and ended up using 97." Garfield's next step was to find the right song to score the video, and he found the perfect tune in a haunting version of "Hide and Seek" by Imogen Heap. "She's my favorite artist," raved Garfield."

"Should we even care about eyeballs? I don't. I care about my audience, but my show ends on March 17th, 2007 whether I have one eyeball or a million. Given the current state of web metrics, talking about eyeballs seems to create more risk than value anyway.

Rocketboom might very well have more eyeballs than Ask A Ninja, Amanda Across America, or any of the currently popular video shows. But it's important to question not only what those numbers are and where they're coming from, but also whether the eyeballs these shows claim to have are even open.

This is the interesting part of the conversation and I hope the web dialogue continues in the direction of answers and solutions. Producers cannot make intelligent creative or business decisions about their work without meaningful measurements. In the absence of sane metrics, we're already repeating the mistakes that turned television into what it is today. "

"“As the mainstream consumer moves into watching video on the Internet it will evolve from short humorous clips into programming that’s meaningful to a broad cross-section of mainstream individuals, Brightcove CEO Jeremy Allaire said. "

There are a ton of other incredibly existing things that we're also introducing today, including our new PublishPod, a free desktop tool for Macintosh and Windows that allows anyone to easily encode and upload media into our system. It provides professional level encoding tools to anyone, ensuring high-quality content experiences. It also handles uploads of very large files -- say, a 3GB WMV HD file you're publishing to sell, or a 2-hour show for streaming distribution. There are no limits on file size or video length.

Whoa.

I've been waiting to try out their new Macintosh upload tool. It uses a Sorenson codec to encode to Flash 7. the Windows cersion uses the On2 VP6 codec which encodes to Flash 8. You can still use your own encoder.

Steve Garfield, one of the original video bloggers, is one of the online stars who gets paid to make appearances in the real world. Garfield now supports himself through video blogging, speaking engagements, consulting, and Web video production work—all bolstered by his online fame. His shows, including the Carol and Steve Show that he runs with his wife, receive more than a thousand hits per day. "I am not generating a ton of money off the advertising," says Garfield. "It is just something to cover the hosting fees. The speaking and consulting on video blogging complements it."

I'm glad there won't be a controversy with my numbers based on this article. If you head over to my vlog, my feedburner stats are right there and as of this posting, show a daily download rate of 1,252 per day. That doesn't take into account all the hits that Vlog Soup gets on it's own split out vlog. Statistics are all over the place. The feedburner stats don't even take into account page views.

This whole run to embrace statistics is troubling too since there is also value in brands, niches, engagement, and belonging.

A message to advertisersAre you looking for 50,000 people who might care about your ad, or 5,000 who are engaged and targeted to your message?

And here I'm just talking about video views. There's also the publicity you get from connecting your brand with video blogging. Look at all the press Amanda Congdon generated? There's a value in that too.

Saturday, October 28, 2006

I mean as we can all see through the YouTube sale, someone is getting rich off of the stuff we're creating, and that certainly isn't us.

Even when you sorta passively agree to a TOS you're allowing someone else to make a buck off of your work. There is a tradeoff -- if I had to pay for the bandwidth bill for AskANinja.com I wouldn't be here today, or I would have already had to make a deal someone bigger.

When I hear about the crappy deals that people have been signing it makes me sick. A major studio just approached us to create a custom piece for them, fully licensed and released, for $500. And I know that people will take that -- but come on, the legal bill for accepting an offer like that is going to be ten times that.

Also there's a huge issue of where user generated video becomes work for hire. Meaning at some point you as the producer become responsible for production insurance and, horror of all horrors, Errors and Omissions insurance. Both of which aren't cheap.

Just don't sell cheap -- these are Fortune 500 companies that spend billions of dollars a year to promote and advertise themselves. If it doesn't feel right -- SAY NO. or ask for help from someone like UTA.

If you're going to become a business, those mundane businessy details will come back to bite you someday, so build them into your budgets.

No one wants to make a video for $500, and then be sued by someone who feel libeled by your creation for $10,000,000 (something that is a possibility).

"The SMC Update improves the MacBook’s internal monitoring system and addresses issues with unexpected shutdowns. This update is recommended for all MacBook systems, including those that received warranty repair."

"Pure starts with a conceit: Art, like medicine, takes place in a white box. In its ideal form, the gallery is supposed to be a vacuum, aesthetically separate from the outside world, allowing the works inside to speak without interruption. “That’s a very, very noble idea, and an excellent way to show art,” said Pure curator Lisa Lunskaya Gordon. “But it’s becoming the only way.”

To her, art thrives on context. She prefers to see art in a home, set among other things. That’s not something you get in a gallery—but that’s not to say that the gallery succeeds at what it sets out to do. The white box, Lunskaya Gordon says, is a fraud. It is not airtight. Art can affect the visitors, and visa versa. She compares it to a hospital: Its goal may sterility, but its inhabitants are sick people with susceptible immune systems. The white box is only clean when completely empty, and then it’s useless."

Yesterday I paid $12.50 to go look at some modern art at the SFMOMA. That my friends was art in a white box.

It was ironic to have my camera in my bag with a desire in my mind to remix the art I saw and not be able to take a flikr pic. It was frustrating.

I've always got a camera with me to capture and share moments.

I'm used to reusing and remixing photos and music.

I'm also spoiled by going to unconferences where the audience is a participant instead of just a passive viewer. Conferences are so much more engaging when they are designed to promote interaction. I like lectures too, good ones are great, but there needs to be a balance.

George Nelson Bench - SFMOMA Ceiling. There was a design exhibit showing modern designs including a '70's era wooden bench design by George Nelson. the ceiling in SFMOMA looks like that bench. I wanted to take a photo juxtaposing both thigns. I couldn't.

The Museum as Art. the museum is beautiful. I wanted to take some photos from inside, but couldn't. So I too some from outside and one secretly inside from a place where I thought it was ok. ;-)

Imposing Order: Contemporary Photography and the Archive - This exhibit was made up of images of museum collections. They had one photo in which you saw many colorful people walking in front of a piece of art that depicted many colorful people. I wanted to take a shot of people in SFMOMA walking in front of that painting, but couldn't.

Ironic.

I'm going to get involved in the new ICA in Boston and see if I can promote some un-museum exhibitions there.

According to Gerald V. Casale, "It was designed according to ancient ziggaurat mound proportions used in votive worship. Like the mounds it collects energy and recirculates it. In this case the Dome collects energy that escapes from the crown of the

We want to prove that the social media community has the power to let the world know what is going on.

The name of the company is crayon.

crayon is a different kind of company that integrates the best of the consulting, agency, advisory, thought leadership and education worlds. You and I both know that the world has changed even if other people in the marketing, advertising, and public relations sectors have not. The goal of crayon is to help clients make sense of these changes and tap into them in order to differentiate themselves from their competition, participate in community-driven conversations, and stand out from the crowd.

We are living in a world where everyone is walking around with a camera in their pocket, increasingly a high res video camera. And in that world, everyone is a cameraman. We are witnessing hyper recording and I think its pretty cool.

I had to drive up to Salem yesterday for a planning meeting for a new video project I'm getting involved in.

It was an hour's drive, so I spent some time listening to the car radio.

I don't usually listen to the radio other than for a short time while eating breakfast.

Yeaterday morning I decided to check up on my old friends Karlson and McKenzie on WZLX. when they were in Boston a few years about on what was then Eagls 93.7 I was a producer and wacky sidekick. Fun times. So yesterday they had a longtime fan Kenny Delmonte come into the studio. You can here a clip here. Stay with it or scroll ahead to the part where Kenny sings along to Centerfold by J. Geils.

"Steven Spielberg and Mark Burnett’s forthcoming FOX series, On the Lot, is now casting, accepting short films from filmmakers.

Anyone “over 13 years of age must submit a self-directed short film, up to five minutes in length, to thelot.com,” where the films will be viewable by the public, according to a press release. Others will be able to comment on and rate the films.

The show’s impressively large, well-designed site (which is kind of unusual for FOX shows) says the show is presented by Ford and Verizon. It includes links to the “Most Viewers,” “Most Discussed,” and “Most Linked” films."

"Most people don’t care how TV gets to them or what channel it’s on, they just want to watch. If a show comes via cable or satellite or terrestrial broadcast or the internet or even DVD, it’s still a TV show. We don’t need a new term like ‘netcast’ for the same reason we don’t call satellite TV shows ’satcasts’. When we need to specify that a broadcast is internet based, we can say ‘internet TV’ the same way we would say ’satellite TV’ or ‘network TV’ or ‘cable TV’ or ‘pay-per-view’.

A side note: I think ‘video blog’ is a useful term for a specific type of internet-based video show. This is the same as any genre of show: all soap operas are TV shows but not all TV shows are soap operas. Similarly, all video blogs are TV shows, but not all TV is a video blog."

Web Page Link - Any video file that has an associated web page– usually a blog post or a page with more details about the video– now has a ‘WEB PAGE’ link that takes you to that page in your browser. This is especially useful for sites that allow comments on videos. Future versions of Democracy Player will let you display even more associated info about a video file, such as the full description, torrent stats, publisher name etc.

"...one time, coming home from a wretched show at a wretched little club near the Common, I catch the last Orange Line train outbound, which is not at all unlike catching the last chopper out of Saigon. We go from Chinatown to Downtown Crossing, and stop. The doors open, and we sit there. And sit there. And sit there. Finally, being a brave soul, I venture out to the platform, and find the driver sitting there, reading an issue of Ebony magazine, with his feet literally propped up on his little cubby hole windowsill. I ask him if we'll be going soon, and he rolls his eyes and exchanges glances with a T 'cop' on the platform, like I was an asshole for believing that a thirty-minute delay was perhaps excessive."

"Wolf could be jailed until July, when the term of the grand jury ends.

'It's not all that bad,' he said. 'The worst part is not being able to go outside when I want a breath of fresh air, and not being able to listen to the kind of music I like to listen to. Being a slave to AM/FM radio is not the same as having my iPod.'

Wolf said work on his next project isn't hindered by his surroundings. He wants to create a blog for prisoners."

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About Me

Steve is a Social Media Traveler. Companies, brands, and destinations send my wife and I on trips in hopes that we will publicly share our experiences via social media. Examples include opening festivities for the Hermitage Club and traveling with GMC to the Super Bowl. (Go Pats!) We are available for more branded experience trips.