The &You team were delighted to join the 2,000K+ exhibitor works at the D&AD Festival from the 21st to 23rd May. And what an exciting experience! Wall to wall interactive installations, galleries of design work and winners, 8 stages hosting masterclasses, agencies sharing projects, debate panels and on the last day the D&AD Awards ceremony. […]

Look back to just 6 years ago, the world was pouring buckets of ice on each other in the name of fighting ALS, group selfies kicked off in a BIG way thanks to the Ellen Oscars selfie, and Amal became my favourite Clooney. All of these events feel like a lifetime ago which is a […]

An article looking at how consumer culture can be used as powerful evidence in customer engagement. Context In a world of big data… brands have more touch-points than ever and more customer data than you can shake a dynamic, hyper-personalised stick at. Brands now possess the tools to build customer journeys, brand narratives and propositions […]

In March 2018 Oracle announced their machine learning – self driving, securing and repairing cloud database. In August they launched following keynotes and have set predictions up to 2025. But what is an autonomous database and how does Artificial Intelligence come into play? At &You, we understand the need for a well-managed database and get […]

At &You London we believe in the power of working with specialists. Our partners include freelance creatives, digital SEO experts, award-winning sustainable printers, data houses and researchers. &You London’s partnership with Chris Barraclough has spanned many years, covering varying industries because “coming together is a beginning, staying together is progress, and working together is success” […]

Roll up, roll up and a Happy New Year to all. 2019 has arrived and with it our Top 5 Data Marketing trends to get you through these dark January days. 2019 is also &You London’s 10th year trading, so good on us! – hooray!? Our world of data marketing continues forward at a rapid […]

YouGov ought to know plenty. Loyalty is one area they’ve been exploring recently; especially with the GDPR in action. The market research giants have published a report laying out key insights into the consumers most receptive to loyalty schemes, and where to place their value. Here’s what they found: Women are the key audience. In […]

Opinion piece. What can no-frills treasure hunts teach us about customer engagement? In 1978 (yes, before I was a twinkle in my father’s eyes) Kit Williams, a scruffy British writer-illustrator, was challenged by his publisher to do something ‘different’. Before you can say, ‘disruption’ (please don’t) Williams devised a plan that would help his book make […]

In the 1992 animated film Toy Story, Woody the cowboy sees his position as Andy’s favourite toy jeopardized when his parents buy him a Buzz Lightyear action figure. Buzz is a space ranger. The old-fashioned cowboy can hardly shake a boot at all the impressive features the shiny newcomer has. Buzz shoots lasers from his […]

On the revival of Direct Mail marketing; thanks to the first set of JICMail results and an increase in investment. It didn’t take very long for JICMail to refresh the industry’s perspective on Direct Mail. Following new data from the January pilot test – participated by the likes of Continental and Thames Water – the results reflect 2018’s fixation […]