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Sitting at the same desk as every colleague in your company would probably be a nightmare, unless you're lucky enough to work at The Barbarian Group. The renowned New York-based interactive marketing firm used their move to a new office space as an excuse to build the Superdesk, an unbroken, rippling behemoth of a desk that wraps all the way around the open loft space, and can seat hundreds. We had to stop by to check it out.

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With help from the architect Clive Wilkinson, the whole thing was fabricated in Los Angeles using old school giant-armed auto manufacturing machines. And interestingly, it was actually less expensive to build and install than boring ol' cubicles would have been.

The reason for its amorphous shape is part and parcel to the goal of the setup — which, according to co-founders Benjamin Palmer (left) and Keith Butters (right) — was to get everyone sitting at one desk, in a manner that kept individual teams logically grouped together.

And it's entirely in keeping with the brand's mission to break the mold and keep things fresh, something they've been up to in the digital advertising and marketing space since 2001. They've become darlings in the industry by creating and executing intensely creative and groundbreaking viral marketing campaigns for a roster of high-profile clients like Pepsi, Samsung, and Burger King. Remember The Subservient Chicken? That was them.

There are a handful of passageways between sections that serve as convenient touchdown spaces for comfortable, impromptu meetings. The domed structure overhead actually helps keep conversations private and contained underneath.