Just in time for Valentine’s Day, I’ve learned why I’m so bad at romance.

Apparently, to succeed, you have to work really hard.

That’s the word from three romance novelists, all of whom appeared Saturday at the Camden County Library in Voorhees.

I interviewed the authors, expecting to chat about ripped bodices, heaving bosoms and throbbing ... um ... passions. But I quickly learned they were committed to a labor of love — with the emphasis on labor.

“There was a time when writers could just sit down and write,” said Tina Gabrielle of Cinnaminson, who’s set five romances in 19th century England. “Today, we have to have blogs and we tweet and we Facebook. We try to promote the book without forcing it down somebody’s throat.”

“It’s almost like having two full-time jobs,” added Kathleen Long, a Cherry Hill author of 15 books.

Indeed, these days, writers don’t just craft fictitious characters.

Consider the website for Terri Brisbin of Berlin Borough, who’s written more than 30 books about love in long-ago Scotland. It shows a castle rising dramatically in a Highlands setting, the scene tinted purple by a gathering dusk. Two gleaming swords stretch beneath Brisbin’s name and what might be a racy royal motto: “Compelling, sexy historical romance.”

“An author today is a platform and a brand,” explained Brisbin. “It’s a career, not a hobby.”

Now, I didn’t have time to read their books, but the titles are just great.

Brisbin’s “Yield to the Highlander” suggests an intriguing twist to traffic rules in Glasgow. And a series by Gabrielle proceeds from “In the Barrister’s Chambers” to “In the Barrister’s Bed.” Up next, I bet: “Watching the Barrister Sleep.”

The covers are pretty dramatic, too.

For instance, I hadn’t realized Scotland’s climate is so mild that men there can wear kilts and nothing else — unless you count the occasional straps that barely restrain their rippling muscles.

“There’s nothing wrong with a man in a kilt,” declared Brisbin, 58, who’s sold more than 1.7 million copies of her works. “Clearly it resonates with women.”

Brisbin has repeatedly visited Scotland to ensure her books are authentic. On her latest trip, in 2009, she traveled alone through the countryside for more than three weeks.

I’d like to think at some point her car broke down on a lonely moor. Then, a rugged but sensitive fellow emerged from the heather to help guide her on the path to self-discovery. Call that one “The Kilt Whisperer.”

Gabrielle — a former mechanical engineer who also worked as an attorney before her first book debuted in 2009 — conducts much of her research in libraries and online. “I’ve traveled a lot, but I’ve never been to London in the 1800s,” she explained.

Her website notes Gabrielle’s offered workshops to aspiring writers, giving tips on how to pitch a book and land a contract. One of her topics would not interest romance-novel coverboys: “How to use conflict to get past the dreaded sagging middle.”

“There are even workshops we can take on how to write and think like a man,” said Gabrielle, 42. OK, but you could just drink heavily and get the same effect.

The writers say their genre has a few guidelines — heroes should be underdogs; heroines, plucky and determined — but only one unbreakable rule.

Love conquers all.

“It has to have the happily ever after — always. That’s what women want,” said Gabrielle.

But even that commandment might be tweaked under the right circumstances, suggests Brisbin. “Generally, if they end up dying, it’s not a romance — unless they’re dead and paranormal.”

The workload becomes even more challenging when an author’s own romance results in children.

“I used to be a morning writer,” said Long, 50, whose schedule changed with her daughter’s birth eight years ago. “I’ve learned to write at night — and my brain is definitely a morning brain.”

Gabrielle, who has two young daughters, shares that view. At her website, the writer says she’s learned “to grab time and use it when I can” on nights and weekends.

“That being said, I do have a publishing contract (that) requires me to complete a 100,000-word manuscript ... in less than a year.”

It all sounds so grueling I’m tempted to cry out: “Wake up and smell the tea, m’lady! Too much ardor can make ye a martyr!“

But only a guy would think less is amour.

“I wouldn’t be writing romance if I didn’t love it,” Gabrielle assured me. “It’s been happily-ever-after, at least so far.”

Jim Walsh’s column runs Mondays. Reach him at jwalsh@gannett.com.

If you go

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A romance author event will be held at 1 p.m. Saturday at the Vogelson Regional Branch Library, 203 Laurel Road, Voorhees. The program will include chocolate tasting and door prizes. Register online at www.camdencountylibrary.org/events or call (856) 772-1636.