The great and the good of the contemporary art world were there to browse and buy from the most exciting contemporary galleries working today but the talk of the tents was how the crowd at Frieze rivaled London Fashion Week in in the style stakes.

Kristen McMenamy fresh from the Lanvin catwalk at Paris Fashion Week wore an Alexander McQueen pale pink floor length gown, and dramatically kissed the floor as she arrived at the COS VIP preview party much to the delight of her fellow guests.

Frieze Art Fair opens to the public today and runs until 14 October 2012.

Newsletter sign-up

The ELLE take on everything that’s trending in your world – shopping, beauty and celebrity news, and in–depth reads – direct to your inbox every Wednesday.

Sign up to ELLE Notes today.

Enter your email address:
Please tick if you would prefer not to receive news & special offers from Hearst Magazines UK, publisher of ELLE.
Please tick if you would like to receive news & special offers from selected partners of Hearst Magazines UK.