Credit Union Student Choice is the foremost provider of higher education financing services to America’s credit unions. Their comprehensive solution helps credit unions deliver fair-value private education loans and corresponding financial education to students and families. Since launching in 2008, the CUSO has now grown to serve nearly 250 credit unions of all shapes and sizes across the country, helping them originate more than $1 billion in loans and deliver thousands of valuable lending relationships.

As education costs continue to rise, families have become increasingly reliant on private student loans to fill educational funding gaps (the difference between the cost of attendance and the amount covered by savings, scholarships, and lower-cost sources). As students and parents make difficult decisions on how to best pay for a college education, credit unions can play an incredibly important role by providing straight-forward financial advice and reasonable financing options.