Slive, 68, will have presided over the powerhouse league for 10
years when the deal ends on July 31, 2012.

The SEC, which announced the extension on Thursday, has recently
signed lucrative 15-year deals with CBS and ESPN to broadcast games
in various sports.

Slive has implemented policies to assist league schools in rules
compliance and enforcement, and SEC teams have won 21 men's and 23
women's national championships during his reign.

Slive has also served as coordinator of the Bowl Championship
Series and is currently the chair of the NCAA Division I Men's
Basketball Committee. He served on the Commission of Athletic
Opportunity from 2002-03.