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Tuesday, April 12, 2011

Do you know who has great stories to tell? Founders. What was the biggest obstacle you faced as a founder and how did you overcame this challenge? If someone asked you to create the largest online library of founder stories, how would you suggest achieving this goal? Well, that's what FounderLY (Founder Like You) is all about.

The project was conceived by Matthew Wise, who wondered what it would have been like to watch raw video footage of Steve Jobs, Bill Gates, and other tech founders during their formative years. When Larry and Sergey were building Google, Matthew was in the jungles of Southeast Asia working as a Naval Corpsman (combat medic) with the 3rd Marine Expeditionary Force.

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Matthew stumbled upon the startup scene during grad school at Berkeley where he developed a small amount of social capital, enough to develop relationships with figures like Steve Blank, Mike Maples, Eric Ries, Naval Ravikant and others. Along with cofounder Andy Saebjoernsen (aka the “Viking”), Matthew devised a way to film more than 36 tech founders in four weeks.