Why Final Fantasy XV’s Logo Never Changed in Over a Decade of Development

For folks who’ve been keeping track of Final Fantasy XV’s long development and rebranding from Versus XIII, they may have noticed something that never really changed. Namely that the logo has largely remained the same, although it’s had some color adjustments.

While speaking with Game Informer for their monthly cover issue, Square Enix explained their reasoning for this. The logo, created by longtime Final Fantasy artist Yoshitaka Amano, has stayed the same because it still represents the game as is. Logos for the Final Fantasy games are created early in development, and as such, they focus on the major characters and broad themes, which generally don’t change over time.

As Amano explains it, “it’s in development when these requests go up, so there’s not much documentation to go by.” The artists typically work with the info they currently have, and Amano then interprets that information on his own to create the logos. When Square Enix was set to announce the title change, they came to him for approval on the new logo. His first impression of it? “Oh, it’s finally being released after all this time.”