WHY PRIMALUX

It was love at first light

We provide complete production packages and the best value in 4K and High Definition formats. Our crews use the latest digital cameras, sound gear, lighting and support equipment.

Founded in 1982 by Jeff Byrd and Jeff Schwartz, PrimaLux includes a talented team of experienced producers, directors, writers, editors and directors of photography ready to produce your program or assist you with any aspect of your project.

PRIMALUX PRODUCTIONS

Producer of several award-winning social documentaries:
"Operation Rebound" follows veterans with permanent physical disabilities reactivate their competitive spirit and pursue their life goals through sports. "Getting Out and Staying Out" follows the path of newly released young inmates as they re-enter society and learn what it takes to succeed. "Give Me A Shot of Anything" follows a charismatic Street Doctor who makes 'house calls' to the homeless, delivering lifesaving medical care to his struggling patients who must deal with their demons, disease and death.