With The Thing prequel now opening on October 14, Universal has released a new poster for the movie, which should look familiar to fans of John Carpenter's The Thing — itself, a remake of 1951's The Thing from Another World, which was based on the John W. Campbell Jr. novella Who Goes There? — with the snowy setting and the partial transformation of the person depicted.

Set three days before Carpenter's The Thing, the prequel takes place in the Norwegian encampment that found the alien creature frozen in ice. Some of the aftermath of the encounter with the body-morphing alien was shown in Carpenter's version when Kurt Russell and a few others visit the Norwegian camp. The poster's tagline: "It's not human... Yet" infers that fans might get a peek at the alien's original form before it assumed human form.