Why You Need Up-to-Date Listings

Interesting question. Did you know that someone could be standing within 5 feet of your store, pull out their phone, search for the exact products that you sell, and you might not show up in that search? Does that sound crazy? It does to us! But it’s the world we live in and if your listings aren’t accurate or up-to-date, you’re missing out on foot traffic. Period.

Here are my top 3 reasons to update your listings TODAY and a simple tip on how to do it.

To drive foot traffic.

To drive foot traffic.

To drive foot traffic.

Ok, so I only had 1 reason. But I think it’s reason enough. 😁

One simple way to keep your listings up-to-date is to add new images every month. When you change out your Facebook cover photo or create an Instagram post, add a few of those images to your Google My Business, Yelp, and Bing account.

You’ll also want to make sure you’re optimizing the images for search by renaming them with keywords. We typically use the format business name + location + brand name + product (i.e. Crystals-Boutique-Carlsbad-CA-Alex-and-Ani-Bracelet). Of course, you can modify that to be relevant to your type of business.

But trust us. There’s a lot more that goes into making sure your listings are accurate, up-to-date and optimized, but updating some of your bigger listing sites monthly will help you show up more and higher in rankings.

Ready to get “update local listings” off your long, daily to-do list? Let us do it for you with Get Listed. Click here to learn more.