Playbooks and Profits: Portlandtag:blog.oregonlive.com,2014:/playbooksandprofits/9912011-02-24T02:23:38ZSports apparel and equipment news from The Oregonian's Allan BrettmanMovable Type Enterprise 4.29-advancePortland-based employees of Icebreaker concerned for colleagues, family, others in New Zealandtag:blog.oregonlive.com,2011:/playbooksandprofits//991.58010512011-02-24T02:23:38Z2011-02-24T02:25:16ZNo injuries reported among the Icebreaker family, but Portland-based employees still concerned for those less fortunateAllan Brettman | abrettman@oregonian.comhttp://connect.oregonlive.com/user/aebrettman/index.html
No injuries reported among the Icebreaker family, but Portland-based employees still concerned for those less fortunate
Nike names Roger Wyett president of Nike affiliatestag:blog.oregonlive.com,2011:/playbooksandprofits//991.57031422011-02-08T22:08:54Z2011-02-08T22:42:28ZAlso, Jan Singer becomes Nike's vice president of global apparelAllan Brettman | abrettman@oregonian.comhttp://connect.oregonlive.com/user/aebrettman/index.html
Also, Jan Singer becomes Nike's vice president of global apparel
Two of Wieden+Kennedy's Super Bowl commercials make it to Adweek's top 5 listtag:blog.oregonlive.com,2011:/playbooksandprofits//991.56973452011-02-07T21:46:58Z2011-02-08T01:41:26ZAdvertising industry magazine smiles upon "Born of Fire" for Chyrsler and "Siege" for Coca-ColaAllan Brettman | abrettman@oregonian.comhttp://connect.oregonlive.com/user/aebrettman/index.html
Advertising industry magazine smiles upon "Born of Fire" for Chyrsler and "Siege" for Coca-Cola
Extra Innings Vancouver provides indoor training facility for area baseball and softball playerstag:blog.oregonlive.com,2011:/playbooksandprofits//991.56979602011-02-07T23:38:34Z2011-02-08T00:06:07ZBusiness takes a swing at making the location work where its predecessor struck outAllan Brettman | abrettman@oregonian.comhttp://connect.oregonlive.com/user/aebrettman/index.html
Business takes a swing at making the location work where its predecessor struck out
Adweek: Wieden+Kennedy co-founder Dan Wieden exploring succession planstag:blog.oregonlive.com,2011:/playbooksandprofits//991.56965392011-02-07T19:23:50Z2011-02-07T21:00:10ZWieden wants an arrangement so that the agency would never be sold and thus stay independent, the industry trade magazine reportsAllan Brettman | abrettman@oregonian.comhttp://connect.oregonlive.com/user/aebrettman/index.html
Wieden wants an arrangement so that the agency would never be sold and thus stay independent, the industry trade magazine reports
Portland Trail Blazers begin the task of signing up season ticket renewals for 2011-12 NBA seasontag:blog.oregonlive.com,2011:/playbooksandprofits//991.56686892011-02-03T04:20:24Z2011-02-03T04:26:33ZRip City United, a customer relations program, plays a central role in retaining the basketball team's fan base.Allan Brettman | abrettman@oregonian.comhttp://connect.oregonlive.com/user/aebrettman/index.html
Rip City United, a customer relations program, plays a central role in retaining the basketball team's fan base.
Adidas America designers in North Portland introduce tight-fitting jersey for NBA All-Star Game tag:blog.oregonlive.com,2011:/playbooksandprofits//991.56362332011-01-29T03:28:00Z2011-01-29T15:12:46ZThe compression jersey will make players lighter because it eliminates one garment; but will they choose that over a looser-fitting jersey?Allan Brettman | abrettman@oregonian.comhttp://connect.oregonlive.com/user/aebrettman/index.html
The compression jersey will make players lighter because it eliminates one garment; but will they choose that over a looser-fitting jersey?
Nike well-positioned to take advantage of emerging markets, Credit Suisse report saystag:blog.oregonlive.com,2011:/playbooksandprofits//991.55961932011-01-21T21:57:11Z2011-01-26T21:57:19Z'We believe that incomes in the emerging market countries are hitting an inflection point,' report saysAllan Brettman | abrettman@oregonian.comhttp://connect.oregonlive.com/user/aebrettman/index.html
'We believe that incomes in the emerging market countries are hitting an inflection point,' report says
When is a uniform more than just a uniform? When Nike designs it and when the French national soccer team wears ittag:blog.oregonlive.com,2011:/playbooksandprofits//991.55965372011-01-21T22:48:36Z2011-01-26T21:56:54ZAfter paying $400 million for the right to sponsor the French team, Nike will need to sell a lot of shirts, analyst tells the New York TimesAllan Brettman | abrettman@oregonian.comhttp://connect.oregonlive.com/user/aebrettman/index.html
After paying $400 million for the right to sponsor the French team, Nike will need to sell a lot of shirts, analyst tells the New York Times
Welcome (back) to the Playbook and Profits blogtag:blog.oregonlive.com,2011:/playbooksandprofits//991.55844032011-01-19T23:48:19Z2011-01-20T18:20:36ZThe home for news and views on sports equipment and marketing in Oregon returns after a 2-year hiatusAllan Brettman | abrettman@oregonian.comhttp://connect.oregonlive.com/user/aebrettman/index.html
The home for news and views on sports equipment and marketing in Oregon returns after a 2-year hiatus
Fresh off its BCS victory in Arizona, SportsOne, Inc., of Beaverton turns attention to New Orleanstag:blog.oregonlive.com,2011:/playbooksandprofits//991.55846992011-01-20T00:38:11Z2011-01-20T16:31:24ZThe special events company wants to make a pitch to stage a festival for next year's collegiate football championship game which will be held in the Sugar BowlAllan Brettman | abrettman@oregonian.comhttp://connect.oregonlive.com/user/aebrettman/index.html
The special events company wants to make a pitch to stage a festival for next year's collegiate football championship game which will be held in the Sugar Bowl
Walnut Studiolo supplies leather handgrips to Chris King/Beloved handmade bicycle for Raphatag:blog.oregonlive.com,2011:/playbooksandprofits//991.55848302011-01-20T01:30:19Z2011-01-20T01:32:25ZThe "Every Day" commuter bike also features leather-covered carrying handle and top clip coversAllan Brettman | abrettman@oregonian.comhttp://connect.oregonlive.com/user/aebrettman/index.html
The "Every Day" commuter bike also features leather-covered carrying handle and top clip covers
Tangible, Fuel3 are latest ad firms expanding to Portlandtag:blog.oregonlive.com,2008:/playbooksandprofits//991.13087632008-08-21T03:46:13Z2008-08-21T06:11:55ZTangible Worldwide of Chicago and Fuel3 Advertising of Boise join Struck Inc. of Salt Lake City and Liquid Agency of San Jose, Calif., in expanding to Portland in the past 10 months. Why? An attribute that eludes P&P Blog: Talent....Brent Hunsberger | itsonlymoneyblog@gmail.comhttp://connect.oregonlive.com/user/bhunsber/index.html
Tangible Worldwide of Chicago and Fuel3 Advertising of Boise join Struck Inc. of Salt Lake City and Liquid Agency of San Jose, Calif., in expanding to Portland in the past 10 months. Why? An attribute that eludes P&P Blog: Talent....
Ads for 'Fireproof' on burned out Portland housetag:blog.oregonlive.com,2008:/playbooksandprofits//991.13094592008-08-20T02:58:44Z2008-08-20T15:34:23ZBrent Hunsberger/The OregonianMovie posters for 'Fireproof' on a burned-out Portland house. Guerrilla marketing? Not entirely. Advantageous marketing? Yes. Smart marketing? You decide....Brent Hunsberger | itsonlymoneyblog@gmail.comhttp://connect.oregonlive.com/user/bhunsber/index.html
Brent Hunsberger/The OregonianMovie posters for 'Fireproof' on a burned-out Portland house. Guerrilla marketing? Not entirely. Advantageous marketing? Yes. Smart marketing? You decide....
Converse picks wrong wall in Portland to slap ads ontag:blog.oregonlive.com,2008:/playbooksandprofits//991.12661822008-08-07T20:36:15Z2008-08-08T05:33:22ZErik WaagmeesterThe Converse ad posted without permission on the side of the old Accuracy Grinding Inc. building on Northeast Alberta Street in Portland Nike-owned Converse Inc. angered several Northeast Portland business owners this week when it slapped up ads on...Brent Hunsberger | itsonlymoneyblog@gmail.comhttp://connect.oregonlive.com/user/bhunsber/index.html
Erik WaagmeesterThe Converse ad posted without permission on the side of the old Accuracy Grinding Inc. building on Northeast Alberta Street in Portland Nike-owned Converse Inc. angered several Northeast Portland business owners this week when it slapped up ads on...
adidas reports higher earnings, lower U.S. salestag:blog.oregonlive.com,2008:/playbooksandprofits//991.12548462008-08-05T06:06:47Z2008-08-05T07:02:52Z adidas AG late this evening reported a 12 percent jump in second-quarter profits but Nike's German-based rival continued to face problems in the U.S. Sales for the adidas and Reebok brands slipped by 8 percent in the first half...Brent Hunsberger | itsonlymoneyblog@gmail.comhttp://connect.oregonlive.com/user/bhunsber/index.html
adidas AG late this evening reported a 12 percent jump in second-quarter profits but Nike's German-based rival continued to face problems in the U.S. Sales for the adidas and Reebok brands slipped by 8 percent in the first half...
Red Bull Flugtag the height of experiential marketingtag:blog.oregonlive.com,2008:/playbooksandprofits//991.12491372008-08-03T13:22:55Z2008-08-03T21:11:50ZPatrick GreenfieldPortland's waterfront on Saturday.Red Bull Flugtag in Portland: What is nuttier, the fact that 80,000 would fill Portland's waterfront and Hawthorne Bridge for a corporate branding event? Or that a corporate branding event would include human-powered flying machines? It's...Brent Hunsberger | itsonlymoneyblog@gmail.comhttp://connect.oregonlive.com/user/bhunsber/index.html
Patrick GreenfieldPortland's waterfront on Saturday.Red Bull Flugtag in Portland: What is nuttier, the fact that 80,000 would fill Portland's waterfront and Hawthorne Bridge for a corporate branding event? Or that a corporate branding event would include human-powered flying machines? It's...
adidas America designer explains new Lone Star shoetag:blog.oregonlive.com,2008:/playbooksandprofits//991.12362762008-08-02T17:13:19Z2008-08-03T07:28:56ZNike and adidas head into the Beijing Olympics in a battle to win the hearts of the Chinese consumer. Sunday's Oregonian has the details. Using Portland-area talent, each has designed dozens of sport-specific shoes (Download file) for athletes in the...Brent Hunsberger | itsonlymoneyblog@gmail.comhttp://connect.oregonlive.com/user/bhunsber/index.html
Nike and adidas head into the Beijing Olympics in a battle to win the hearts of the Chinese consumer. Sunday's Oregonian has the details. Using Portland-area talent, each has designed dozens of sport-specific shoes (Download file) for athletes in the...