The Apple event has started, with CEO Tim Cook taking the stage to end the wait of fans who have been looking forward to the next-generation iPhones for a year. Apple is also set to ship the 2-billionth device running on iOS, the mobile operating system that powers iPhones, iPads, and iPod touch models.

If you’ve been following any of the iPhone leaks so far, we’ve known for a while that Apple was very likely launching three iPhones this year and so they have.

This year, we have two premium iPhones – the iPhone Xs and the iPhone Xs Max, and a more affordable iPhone called the iPhone Xr. The pricing, however, is what might make tears roll down your face. The iPhone Xs starts at Rs 99,900, the larger iPhone Xs Max begins at Rs 1,09,900 and the supposedly more affordable iPhone Xr starts at Rs 76,900. The iPhone Xs and the Xs Max will start shipping on 21 September, while pre-orders begin as soon as 14 September. The iPhone Xr, meanwhile, begins shipping a little later on 26 October.

In the US, the iPhone Xs 64GB, 256GB, and 512GB models are priced at $999, $1,149, and $1,349, respectively. Similarly, the iPhone Xs Max cost $1,099, $1,249, and $1,449 for the 64GB, 256GB, and 512GB variants, respectively. Lastly, the low-end iPhone XR gets price tags of $749, $799, and $899 for the 64GB, 128GB, and 256GB variants, respectively. The 5.8-inch iPhone XS has a design language similar to the original iPhone X launched in 2017. The 6.5-inch iPhone XS Max is the biggest iPhone ever from the company.

Both iPhone XS and iPhone XS Max come with dual 12MP+12MP cameras with improved sensors, according to Apple. They are also powered by the A12 Bionic chipset, which is a six-core processor. The neural engine in the A12 chip now has eight cores, compared to the two-cores on the earlier A11 chipset. This means that A12 can handle tasks related to machine learning and artificial intelligence more efficiently. The iPhone XR, which has an LCD display compared to the OLED screens on the other variants and sports a single rear camera.

The models come in six colour options, namely Black, Blue, Coral, White, Yellow, and PRODUCT (RED) and all three models support wireless charging.