A defining characteristic and one of the biggest benefits of e-cigarettes over tobacco is the great flavor variety. With one, single e-cigarette, you can enjoy the taste of coffee in the morning, refreshing menthol in the afternoon and delicious fruit in the evening.

Sometimes the media scare-tactics about e-cigarettes backfire completely. Journalists will see a quote or piece of data out of context, use it to try and scare smokers and e-cigarette users away from vaping, and actually be shown to be completely wrong when you examine their own source in detail.

We would like to share a special video with you today. Going against the trend of the media jumping on anything they can to scare people away from e-cigarettes, this video from BBC News in England actually dives into the facts and presents results that are actually relevant to smokers.

1 billion lives. 1/7th of all the people on the planet. That is how many people are smoking tobacco right now. That is how many people will die from tobacco this century. And many big, powerful players in the tobacco and health industry seem content on keeping it that way.

On February 4 it’s World Cancer Day. Every year over 12 million people across the world are diagnosed with the disease. The task to tackle cancer may seem over-whelming at times. However, significant progress has been made and today more people are surviving from cancer than ever before.

Ah Christmas! That time of year when we look back at what was, and secretly start thinking about those New Year’s resolutions. But no need to get all stressed out about it – we know just the trick to make 2015 an even better and healthier year than the last…

When you think of Halloween, what comes to your mind first? Do you prefer long nights in the sofa, along with horror movie marathons and gigantic bowls of popcorn? Or do you opt for a scary night out, seeking the best Halloween parties to show off your amazing costume and crazy dance-floor moves?

The weather is inevitably getting colder and the nights darker. The long and hot summer is just a distant, sweet memory. You want nothing more than just curl up in your sofa and hide away from the world. We recommend that you do just that, with a cup of freshly brewed coffee at hand.