We have the Miami Current, which sounds like a great name for a college newspaper but that's about it. It's just not a name that inspires much confidence.

"The Miami Current: Gradually pushing the competition aside!"

Then we have the yet to be determined name that will be tied to a corporate sponsor. The biggest company located in the Miami-area is World Fuel Services. Using (very poor) deductive reasoning, I can only assume that the alternative name that would be used is World Fuel Services FC, which is also a bad name and works perfectly as a straw man in support of my argument.

I feel that too many MLS franchises cheapen their brand by attempting to give their teams European-sounding names. Names such as Sporting Kansas City, FC Dallas, Real Salt Lake all seem like cheapened knock-off brands of superior European products. And don't get me started on the New York Red Bulls, which is an advertisement rather than a legitimate franchise name.

American soccer shouldn't feel the need to mask itself as something it is not, and thus, I genuinely like the idea of Miami embracing its pop culture roots and owning the name Miami Vice.

But most importantly, the name is hilarious and will sell a lot of t-shirts.
[Planet Futbol]

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