Florence London is a British fashion brand specialising in handmade personalised jewellery. Our statement yet timeless range of men’s and women’s cuffs, bangles and necklaces are designed with ingenuity and sentimentality at their core.

Rosie Florence, our founder is committed to using only the highest quality materials and personalises each piece of jewellery herself in our West London workshop. Founded in 2013, Florence London is an internationally respected brand who have attracted attention from titles ranging from Tatler and Elle to GQ and The Gentleman’s Journal.

The meaningful names, dates and messages embossed upon our personalised pieces unite loved ones and tell stories of special points in time shared between them, capturing that unique moment never to be forgotten.