Welcome to the first chapter of my blog called DRIVEN. If you are looking to understand why I am writing this then please read the INTRO blog post and return to this.

People become complacent with the ability to click a button and receive anything they want. To post a picture and be praised for the ‘perfect selfie’. Instant gratification has stolen the struggle and society has become soft…

I have been in the fitness industry for a while now and when I started I felt like a kid in a giant toy store, excited and ready to dive into anything. Over my short time I feel that I have absorbed a lot and one of the things that stands out the most is that people in general are soft. People are scared of challenges, people are scared of hard work. We are living in an overprotected age, where ‘good enough’ and being mediocre is glorified.