Twitter is a community, and it can help you Rather than shouting into a mob, asking if anyone on Twitter knows how to fix a problem often ends with a solution.

Take it private If you want to get a solution, maybe Twitter isn’t the best avenue. “Try to find a higher-up at the company, maybe even the CEO and write to them directly — you’re more likely to get a good response if you’re civil and go to the right person,” says Needleman.

Remember what you want If you actually want a problem solved, gentle persuasion will likely be the most effective approach.