Yankees Closer Mariano Rivera Pitches in For Acura Ad

Honda Motor Co.’s Acura luxury unit is launching a marketing campaign called “Legends,” which features pitcher Mariano Rivera who, the company said, bought his first Acura in 1995, the same year he made his Major League debut with the New York Yankees.

The 30-second spots highlight the 2014 Acura RLX flagship luxury sedan and MDX sport-utility vehicle, but also include vintage Acuras like the 1991 Legend, 1991 NSX and 1995 Integra.