I hear a rumour that Belton tend to look after their staff. Also, as a customer...they also seem to look after their customers.

I thought their website perfectly suited the audience. You don't want to look super high tech if you are trying to look approachable to the tech noobs of the world. Of course...you don't want to look like a potato either. But....you could probably grow potatos there.

Genuine funny story. SO - i built the website - like i dunno, 8 years ago .. just some template thing. 24 months ago I had some awesome web company build a nice new site - (you can view a demo here : http://belton.ongoing.co.nz )

Then - the phone started to ring. And ring. and people were finding us on our website. and wanting to use our services. Not just a few leads ... but loads. So .... we have kinda just kept it. It may look broken ... but it works well for those clients who found us online.

Dunno why anyone would want to work in I.T. these days - all jobs are slowly being shipped off shore or being replaced by automation

The only people at risk are all the talking heads that float from meeting room to meeting room using buzzwords and never actually fixing or creating anything.

People love to shit on the poor bastards on the helpdesk but we'd notice if they all took the day off. No one would notice if Talking Head #253 took a year off. I sometimes wonder what the fck they do all day.

The only people at risk are all the talking heads that float from meeting room to meeting room using buzzwords and never actually fixing or creating anything.

While those types can be annoying, the interesting thing is longer term their futures are more secure. While STEM jobs are in good demand now, they're also more prone to being killed off by automation than something that requires lateral thinking.

yes but where you needed 10 techs a decade ago, now you need 2 or 3. outsourcing is bigger than ever, not sure how you don't see that as a threat. Belton themselves are contributing to this.

I was only replying to the automation part, not the outsourcing, that is indeed an issue. I'm lucky my company currently has an attitude of keeping in-house IT. But should it come to it I've got the experience behind me to move to consultant/other companies. Doesn't help people trying to get a leg up though.

At the very least you're bleeding 6-7 figures from not retargeting at least on Google. No google analytics, No hotjar or anything to track disconnects and fix why people are visiting and leaving.

You have some SEO presence but no paid advertising around any of the major keywords related to your business from what i could gather.

Improve your google map/places rankings by reaching out to the person who left a 4 star review of "good service". Get that fixed to a 5 star to jump a few spots. Or just pay for top placement via google ad network.

Theres probably a million other things i could spot given more than 5 minute glance.

SEO people are actually the worst. The chiropractors and naturopaths of IT.

The only people at risk are all the talking heads that float from meeting room to meeting room using buzzwords and never actually fixing or creating anything.

People love to shit on the poor bastards on the helpdesk but we'd notice if they all took the day off. No one would notice if Talking Head #253 took a year off. I sometimes wonder what the fck they do all day.

This may surprise you, but the "talking head" as you describe it is the role least at risk. Remember People talk to People, machines can fix things. If you're convincing Joe Millionaire to buy your service, you'd get a better outcome if you were talking face to face then if you were trying to sell over the phone with an accent.

yes but where you needed 10 techs a decade ago, now you need 2 or 3. outsourcing is bigger than ever, not sure how you don't see that as a threat. Belton themselves are contributing to this.

Meh, things cycle (outsourcing to inhouse, cloud to on prem), and some technologies consolidate while new tech always emerges . So you might need need a bunch of PC techs but you need a SAN guy, or whatever the newest tech.

NZ has a shockingly poor level tech skill out there, mostly because you can jump the ditch and double your money.

This may surprise you, but the "talking head" as you describe it is the role least at risk. Remember People talk to People, machines can fix things. If you're convincing Joe Millionaire to buy your service, you'd get a better outcome if you were talking face to face then if you were trying to sell over the phone with an accent.

Meh, things cycle (outsourcing to inhouse, cloud to on prem), and some technologies consolidate while new tech always emerges . So you might need need a bunch of PC techs but you need a SAN guy, or whatever the newest tech.

NZ has a shockingly poor level tech skill out there, mostly because you can jump the ditch and double your money.

there's also an element of simplification as tech matures, so where before you had multiple solutions all doing specialised tasks, you now have a single pane of glass that can drive everything inside the ecosystem - with that efficiency you can also consolidate staff.

something like cisco meraki is a good example of this and I'm sure it's cost plenty of people their jobs in NZ.