Business Brief — 1-4-13

New Dollar General store opens in Lincolnton

The new Dollar General store, located at 2660 E. Main St. in Lincolnton, recently opened to the public, with a grand-opening celebration to take place on Saturday. Beginning at 8 a.m., the event will feature special deals and free prizes.
The store, which has between six and 10 employees, features a new layout, designed to make shopping simple for customers, according to a press release announcing the grand opening.
Davidson-based Piedmont Land Development oversaw the construction of the roughly 9,100-square-foot facility
There are currently two other Dollar General stores in Lincolnton.
“Meeting our customers’ needs is our top priority when choosing store locations,” Crystal Ghassemi, public relations manager for Tennessee-based Dollar General Corporation, told the Times-News.
“We look for places where we can offer customers an easy and convenient shopping choice. We also take demographic trends, competitive factors and traffic patterns into consideration.”
“We know convenience is a major factor in our customers’ shopping decisions, as we generally serve customers within a 3- to 5-mile radius, or 10-minute drive,” she added.
“This new location was a great fit for Dollar General.”