Posts by Jackson Phipps

Breaking: In just a few short months, 2019 has already shown marketers several major changes that have the potential to impact digital strategies on a number of different platforms. While LinkedIn is gaining traction in the marketing world, especially among those looking to target professionals, Instagram and Facebook continue to dominate the majority of ad…

Breaking: This month in social media we cover the upcoming addition of analytics to Instagram and Facebook updates. Read on to learn more about what’s new in the world of social. Read Time: 2 minutes, 20 seconds

Breaking: September saw social media platforms shift towards an emphasis on increasing the utility of video for marketers – most notably, Facebook’s Stories Ads offering. Instagram is making the buying process even easier for customers who view brand content on the photo-sharing app by rolling out a Shopping Channel in the Explore Tab. Read Time:…

Breaking: Long-form video has taken a firm hold on many social media platforms. Instagram has joined the fray with their newest addition to their platform IGTV. Read on to learn the ins and outs of the platform’s foray into long-form video. Read time: 3 minutes

Breaking: Since Facebook Live was implemented in 2015 companies have been utilizing this tool in their digital marketing plans. Read on to see how your company can best use Facebook Live. Read time: 2 minutes, 40 seconds