To reinforce our Marketing team, we are looking for a Marketing Program Leader who is responsible for defining, building and implementing the local marketing programs and campaigns which can be topic driven, industry driven or ecosystem driven (e.g. customer, partners, academic, …)

You plan, develop and participate in local marketing plans, responsibility assessments and timelines to support specific marketing activities, events and/or campaigns in accordance with SAS' sales and marketing initiatives for both internal and external clients/customers.

You manage programs, campaigns and activities in marketing supporting systems.

You translate the results in measurable sales and marketing goals

You work in close collaboration with the different roles within the Marketing team and you follow up the different steps in the marketing process.

You work in close collaboration with other stakeholders (Sales, Pre-sales and Lead Generation Office) in order to maximize efficiency of the marketing mix within programs and campaigns.

You liaise with other ecosystem stakeholders and integrate ecosystem campaigns into the regional marketing plans

You propose and monitor marketing programs and campaigns budget within guidelines. You work to minimize costs and maximize efficiency and effectiveness.

You analyze results and take action for improvements based on reports in the global marketing system.

You initiate and nurture relationships with internal partners and external providers to enhance success factors/measures for campaign completion.

You are in charge of the recurring major events of SAS BeLux.

You execute on regional marketing programs on local level.

You report directly to the Marketing and Communications Director

Desired Skills & Experience

Knowledge & Experience

Marketing degree (master level) and a minimum of 5 years proven experience in a B-2-B field