Many of the blogs we write are sparked by discussions we have with our clients, partners, colleagues and friends. They offer best practices and strategic guidance from our perspective - while representing the voices of vendors and solution providers.

That three-step process is more than a tagline: it's how we approach each client engagement. Our goal is to deliver outcomes for vendors and partners through our portfolio of products and services. Every time.

2112 Investor

Channel profitability is typically hidden in terms such as product margins, value-add opportunities and incentives. In fact, few vendors or partners talk about costs and ROI.

Through our research and practice, we’ve found that by quantifying the total cost of partnership, we are able to provide partners with real guidance on sales performance and ROI targets. And, once targets are set, performance can be measured to ensure goals are met.

2112 Investor calculates the total cost of partnership, the partner milestones to achieve ROI, and required investments to reach profitability. This service combines investment strategy and operational management for optimal partner business planning.

What You Get:

A full and validated calculation of partnership costs

Four partner sales scenarios for achieving partnership ROIs

Enablement materials for training partners

Competitive ROI analysis (optional)

Recommendations for improving ROI equation

Interested in learning how your channel program can benefit from this service?