Your
customer list is one of your major assets! Customers who have
purchased from you before are much more likely to be good sales
prospects than unqualified leads.

The e-mail manager allows you to
create e-mail lists from your prior orders, to edit your e-mail lists
and to send mail to those on the list. It offers a broad range
of state-of-the-art features and bears about the same
resemblance to a standard mailing list system that a Ferarri bears to
your old pair of Nikes.

What do you get? Click here
to read the full documentation for this product, or read on for the
35,000 foot view!

You can create as many lists as you like, basing
your selection on other lists, on all prior orders between certain
dates and/or on prior orders within zip code ranges and/or on
prior orders for items within certain product categories.

Use these lists to notify interested customers of
sales or combine the power of direct e-mail advertising with the
popular coupon/offers feature to drive demand for your store with
limited time offers or other purchasing incentives.

Worried about the overhead of maintaining a
mailing list? The rich feature set of the Mailing List
manager makes maintenance a breeze. Features
include:

•

Public and private mailing lists:
Create special-purpose or working lists that are not visible
to your subscribers. Combine and edit your lists to
create new ones.

•

Multiple lists: maintain as many
lists as you want; create lists dynamically from your closed
orders or from your prior mailing list.

•

Simple Mailer interface: Mail to
your lists as often as you like (and as good taste and judgment
will allow!)

•

Complete visibility to your lists:
you can view and maintain the contents of all your lists online,
real-time -- no time-consuming email entry and paper shuffling
through Major Domo!

•

Site 'Opt-in' link: Your customers
will automatically see the 'join our mailing list' link on all
the menus at the bottom of your pages. When they register,
these customers are added to a special list so you know who they
are.

•

Unsubscription Link: All emails
created and sent by the Mailing List system include an
unsubscribe link that allows your customers who do NOT wish to
be notified to painlessly remove themselves. NO action is
required on your part.

•

Automated "clean up" of bad
addresses: All bounced emails are automatically
evaluated and those addresses automatically removed from your
list.

•

Real-time notification of mailing progress:
as your mailing is sent, you are automatically notified of its
progress