Social Media and Wine

This is one of a series of chats we had yesterday on the CBC drive-home shows across the country. I liked this one in particular with host Sue Smith of Homerun in Quebec because she has a great sense of humour.

Twitter has launched a new analytics program that provides amazing insights, like the number of impressions your tweets get per day/week/month. This is more relevant than ever since Twitter and Google signed an agreement August 21, 2015, to turn on the “fire hose”: Twitter has opened its data feed to Google as a major source of social ranking data and authority. So we’ll start to see not just tweets in Google results, but also web site posts that have been shared widely on Twitter. I recently joined the analytics program, and the stats are very helpful in knowing the people […]

On CBC radio drive-home shows across Canada yesterday, we discuss how social media is changing the way we discover new wines and share them with others. Click on the arrow above to listen to the clip. You can also watch this Google + video hangout that I did with the Californian-based wine consultant Paul Mabray several years ago on Digital Darwinism for the Wine Industry. The concepts have aged well and still hold true now. Do you find social media useful for discovering new wines? If so, which one in particular: Twitter, Facebook, Pinterest, Instagram, Tumblr, Google +, LinkedIn or […]

Call it what you want: the taxi version of Air B&B, ride sharing, or transport company, but Uber is changing the way we get from place to place. I’ve been using it for a month and recommend it, especially for those of us who love wine. Go to my invite at the link below to get a free first ride of up to $20 in value to try it: https://www.uber.com/invite/nataliem2213ue Better to download the app now rather than when you actually need it (and are all thumbs ;) Why? – If you’ve had one too many glasses of wine, it’s […]

Our Canada Day BBQ party on the studio patio of Canada AM this morning was a blast! We revealed the winners of The Great Canadian Wine Match: BBQ Edition, as well as delicious food pairings. (Click on the arrow to play the video above as well as on the one below for the second video.) We had such fun out there … I could have lolled on the patio all day, especially with those wonderful wines! Please congratulate the finalists by clicking on the social media buttons for each wine – the script and links are already there for you, […]

Feel lost in the liquor store? Wine mobile apps are changing the way we buy wine. It’s like having a pocket sommelier or your best friend who’s wine savvy shopping with you. Scan a bar code and instantly access: – wine reviews and ratings – food pairings – current stock of each wine in the liquor store closest to you – add wines to your virtual cellar log Download the free wine app now. Our team was thrilled that our app ranked #5 on the iTunes store! >>> It’s also available for Android. This video is part of our continuing […]

Organic wines are among the fastest growing segments in the liquor store, but they’re also misunderstood, from how they’re made to their health benefits. This podcast sheds some light on these issues: Listen Your glass wine (or three) isn’t more healthful just because it’s organic. In fact, some organic wines can be more about marketing than about health or the environment. Fermentation, filtering and fining during winemaking eliminates pesticides. As well,”organically grown grapes” on the label refers only to the way the vines are farmed, and not necessarily to the way the wine is then made in the winery because […]

In Friday’s edition of the St. Catharine’s Standard, tech columnist Syd Boyd has written a helpful guide on using apps to plan your dinner party. We were delighted that he recommended our app for selecting your wines: “Of course you might want to add some wine to that party of yours and the Canadian made “Wine Reviews & Ratings: Natalie MacLean” is the app that no wine connoisseur should be without, especially as it will help you find the closest store with the best price for the perfect pairing to the food you picked above. “If you are at the […]

Why Does Responsive Design Work So Well for Wine? – You get a mobile app-like experience without having to download an app: full content and features of the site. – So …. we’ve rebuilt the site from the ground up so that it instantly resizes to any smartphone, tablet or computer. – The new responsive design doesn’t replace our mobile apps on iPhone and Android, it complements it on other smartphones. – Responsive design also makes sharing content on social media far easier. – The profound impact that both Twitter and Facebook have on the wine world is why we […]

Thanks to reporter Trish Crompton with the technology magazine Communitech for this terrific review of our new wine mobile app! Wine app pours its way to the top of the app store Natalie MacLean may have uncorked the secret to helping even the most amateur of wine drinkers to become their own sommelier. As an award-winning wine writer, MacLean is constantly asked for recommendations on the perfect wine. “I would get lots and lots of emails all the time,” MacLean says, and they were filled with questions like, “I want to buy an anniversary wine for my parents, I have […]

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BIOGRAPHY

Natalie MacLean

Canada's Most Quoted Wine Writer

Natalie MacLean is editor of Canada's largest wine review web site, publishing hundreds of wine reviews every week for more than 160,000 members. She was named the World's Best Drinks Writer the World Food Media Awards in Australia.

Natalie has published two books with Random House, the second was named one of Amazon's Best Books of the Year. Get access to all of her reviews today by becoming a member of her site.