The nubia N3 is the first smartphone from ZTE's sub-brand to feature the modern tall screen design.

ZTE’s nubia sub-brand has launched a new mid-range smartphone in China today. The nubia N3 had appeared in the form of render early today, and the company has now officially launched the smartphone.

The nubia N3 features a 5.99-inch IPS display with a resolution of 2160×1080 pixels, and supports 18:9 aspect ratio. The smartphone is powered by a Qualcomm Snapdragon 625 chipset, and features a modern design with slim top and bottom bezels. There is 4GB RAM, 64GB of storage, and support for expandable storage via microSD card slot.

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As with any other smartphone launching right now, the ZTE nubia N3 also features dual rear camera setup at the back. GizChina reports that the resolution and features of the primary camera setup is not known at this moment. ZTE is at least telling consumers that the selfie camera uses a 16-megapixel sensor, which should be decent for most selfie shooters.

On the software front, the nubia N3 runs Android 7.1 Nougat with its own custom UI. It is a disappointment that smartphone makers are still shipping phones with Nougat, when Android 8.0 Oreo has been out for nearly six months now. All future nubia phones will feature stock Android, and support Project Treble, the company recently confirmed. It is possible that nubia N3 also switches to stock Android. The nubia N3 will go on its first sale in China on March 24.

ZTE has not revealed the price yet, but the smartphone will be available in Obsidian Black, Space Gold and Nebula Red colors. The nubia N3 is ZTE’s first mid-range smartphone to come with a display supporting the taller aspect ratio. It follows the trend in the smartphone industry, and manages to offer decent specifications too. A lot will depend on how ZTE prices the smartphone since China remains an extremely competitive market.