The mission of Waste No More is to bridge the gap between City Government, Green Social Enterprises and consumers to achieve three goals regarding municipal waste: to educate, empower and equip New Yorkers with the skills and resources to improve their sustainable waste management practices, to promote the expansion of sustainable waste practices and to achieve meaningful results in decreasing the amount of garbage produced and to increase diversion rates.

The design for WASTE No More was environmental consciousness. To achieve this aesthetic we chose a restrained, non-radiant color palette to avoid Light Waste. While the design is minimalist and restrained, the behind the scene technology and data is quite the opposite. With the goal of increasing efforts to Reduce, Reuse, and Recycle, we gamified the application. By not only allowing users to find locations to recycle, we took it a step further and encourage logging recycling efforts to create friendly competition among users. Thought City and Federal Waste Reduction Modeling, users can see the impact of their efforts (removing emissions, miles reduced, etc.) in real-time.

A theme that was on our mind when designing the WASTE No More app was environmental consciousness. To acheive this aesthetic we chose a restrained color palatte. Our objective was not to use very bright, radient colors that would create light waste.

While the design is minimalist and restrained we wanted to make the data king. Through a combination of iconograohy and type we kept the statistics legible and digestable.

INFORMATION DESIGN AND ARCHITECTURE

Iconography is an important method of communication in this design. It became immediately apparent recycling is not as easy as it looks (in fact, it can be really confusing). To ensure users are not overwhelmed, we simplified the functionality and information necessary to properly recycle by using visuals rather than wonky policy jargon.

IOS MOBILE APPLICATION & SERVER ENGINEERING

This IOS application provides users tools and information to make day-to-day waste reduction, product reuse and recycling easier than it looks. We’ve partnered with the City of New York to bring residents, businesses, schools and institutions filtered access to the City’s vast library of resources all in one place. The application is engineered using the latest version of Swift for iOS.

PRODUCT DEVELOPMENT

New York City is only the beginning. As the project matures, WASTE No More aims to be the change agent that connects consumers with programs and partners to reduce the amount of waste we produce all across the country. As more and more residents, schools, and businesses participate, we ensure long-term sustainable success for our planet.