Create Your Own Online Store

Shopify is ecommerce online shop-builders. Shopify is an advanced platform that allows you to quickly and easily create your own online store without all the technical headaches and expense of having someone else build it for you. I know from experience the headaches I speak of since I tried to create my own online store a few years ago and it quickly became a time-sucking nightmare that only ended when I finally pulled the plug on it. Shopify allows you to create a beautiful and fully-functional online shop quickly and easily without these demoralizing headaches. Build your online store with Shopify's ecommerce software and easily sell in person with Shopify's iPad POS.Trusted by over 150,000 store owners. Click here to try it for free!

The Pros and Cons of Facebook Marketing

Facebook has
the potential to be a powerful tool for corporations and businesses.
Advertising and building a reputable brand are two key ways that
businesses reach more customers and create more profit in the long run.
However, advertising is expensive and there are many mediums to choose
from. Print and web publications are common places for businesses to
reach out to individuals. Facebook advertising is a relatively
inexpensive way to expand a firm's marketing strategy. Creating a
Facebook business page has its pros and cons.
Pros to Facebook Advertising
The biggest advantage to
Facebook is that it's free. All someone needs to do is set up a Facebook
business page, get a base of family, friends, and customers to follow
and share the page, and gradually build a community of supporters. The
firm's address and contact information could be listed, as well as the
company's website if applicable. More Facebook marketing tips include
posting pictures of the business, some happy customers, and the firm's
participation in local community events.

Facebook pages are also
easy to maintain. The page manager can schedule posts to reach an
optimal number of Facebook users. Posts themselves can include links and
images. In addition, Facebook has nearly one billion active users
around the world. Facebook is used by people of all ages and
backgrounds. No matter the industry, a lot of every company's clients
almost certainly use Facebook.

One final benefit to Facebook is
that a page is very easy to set up. All a user needs is an email
address. Creating a business page on Facebook takes less than five
minutes and the page manager can begin customizing the page and posting
statuses immediately.

Cons to Facebook Advertising
While Facebook pages are easy to
set up, using a business page as a marketing tool involves maintaining a
consistent connection to users who have chosen to follow the page. Many
of these users follow thousands of friends, family members,
organizations, businesses, and celebrities on Facebook. As a result, a
business's page can get buried under the rest of the user's newsfeed.
Facebook allows company and organization pages to boost their posts by
paying a small fee, but page managers need to decide whether these extra
fees are worth it and how much they will help.

In connection
with these issues, many business pages face over- and under-posting
problems. If a page manager posts too often, then users could feel like
they re getting spammed. In this scenario, users could choose to stop
following the business's page. Other pages don't post enough. The page
doesn't accomplish anything if it isn't used consistently. Users may
follow the page but forget they did and no relationship is developed or
strengthened between the user and the business. These Facebook marketing
tips recommend that a business page have a few posts every week, with a
maximum of five and a minimum of two.

A Facebook business page
helps companies strengthen relationships with current customers and
even create new relationships with other users who may have never heard
of the company before. But just like with any other tool, it needs to be
used wisely.

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Build Growth Your Business Online For Selling Products

Shopify makes it easy to open an online store by providing all the tools and help you need. Build your online store with Shopify's ecommerce software and easily sell in person with Shopify's iPad POS.Trusted by over 150,000 store owners.Click here to try it for free!

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Want to sell online? Then you’re speaking my language! I’ve designed, built, branded, advised, managed and even sold ecommerce companies. I know my way around ecommerce + web design and would be happy to introduce you to the world wide web of possibilities.Launching an online store can feel like a daunting task - I'll take you through everything you need to do, step by step, on your way to success.We can set up a mailing list and Facebook page together and have it all integrated with your Shopify store. Already on Etsy? Then we'll give you your own presence on the internet that will compliment your existing Etsy shop.As a Shopify developer I can design and build an easy-to-use and affordable online store for you. And since I’ve done it myself I can even hold your hand throughout the process. You'll be pleasantly surprised at how painless building a website can be.Click here to try it for free! OR Learn more about my Shopify start-up package