Picture the scene. Two scientists are sitting in a room together, excited about the finalization of plans to explore previously uncharted territory in the solar system. This mission will be unique, and will take just one more slice off of the massive chunk of ignorance that looms around us.

But the scientists are troubled. They’re trying to write a press release, and they are…troubled.

“What are we going to do?”

“I don’t know. Fuck.”

“Well…maybe no one will draw that parallel.”

“Don’t be such an idiot. Of course they will. People are immature.”

“Well is there any other way to phrase it that people won’t laugh about?”

The second scientist runs his hands through his hair. This is the high point of his career and he knows the public will reduce it to a dirty joke. You can almost hear the gears turning in his head. “I don’t think so,” he mutters dejectedly. “We could…no. It’s kind of inherent in the name. People have been pronouncing it wrong for years, and I don’t think we can do anything about it anymore. I think…I think we lost it.”

“Well…I don’t know what to tell you, man.”

“I know. It’s just that I’m really excited about it, and no one will pay any attention to how important this mission is.”

“So what do you want to do?”

He rubs his temples in resignation. “I don’t know. Fuck it. Run the goddamn press release. We’ll just take what comes.”