One of the most important aspects to influencer marketing is, obviously, choosing the right influencer. Simply having a large following is not enough to justify contacting an influencer, they have to ‘fit’ with your brand. So just how do you find an influencer that...

Influencer marketing has proven itself as one of the most effective digital marketing tactics of recent years – and all signs point toward a very similar situation in 2018. However, influencer marketing requires finding and contacting numerous influencers at a time,...