Reading Civic Center Venues Performing Better Than Last Year

Reading’s two civic center venues are doing far better financially so far this season compared with the first five months of last season, but they still aren’t up to budget projections, the Berks County Convention Center Authority learned Thursday.

Several shows sold out, but attendance at others – among them Alan Jackson and American Idol – was lackluster, Zane Collings, general manager, told the board.

The civic center generally operates at a loss the first five months and did so again this year, he said. The loss was more than the budget projection, but far less than last year, he said.