Cigar Assessor

Tuesday, September 24, 2013

Altadis USA introduces Monte by Montecristo, a modern classic with a new twist in the US Market.

One
of the best known and trusted cigar brands in the world, Montecristo
has always been revered for its excellent quality and sophisticated
image.

Now,
a new chapter of Montecristo history is being written with Monte by
Montecristo, a classic cigar with a twist not only on the taste but also
with its price positioning. With this new edition, Monte is aimed to
attract a new consumer group both with its attractive pricing and also
with its distinctive smoking profile. The new trend – Luxury value.

The
new Monte by Montecristo features a double binder. The use of two
binders makes the new Monte rich, flavorful and satisfying. Selected for
its astounding aroma and strength, a Nicaraguan binder adds depth to a
second, spicy Dominican Olor binder, perfectly complementing one
another. The Cuban seed Ecuadorian wrapper and aged Dominican fillers
complete the cigar delivering a well-balanced combo of rich aromas and
robust, hearty flavor.

The new Monte by Montecristo is priced in the $9 - $10 retail price range.