system protection not a feature in my control panel win 7?

windows 7 laptop wont start normally due to a blue screen after 3 new apps were installed. I'm in safe mode right now and I'm trying to either factory reset or restore the computer but this computer doesn't have system protection in the panel and I'm not getting anywhere I've already tried creating a shortcut and placed "C:\Windows\System32\SystemPropertiesProtection.exe" as the file's location but nothing seems to work...pleasee i need help asap...thank u guys <3

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