Kickstarted has a huge base. And indeigogo is fairly new and people dont really associate it with anything like someone wants to start a new project or a startup they say kickstart it but not Indiegogo it. You know what i mean... but i feel indiegogo is catching up. Both platforms have their pros and cons.

Having used both platforms for Short Film funding. We are much preferring the functionality of Kickstarter. It also seems to hold more weight in potential backers minds. Just a thought really. This is probably just an industry bias though.