Cari Twitchell is a seasoned content marketer with more than 10 years of experience in SEO copywriting and web content marketing. Her superpower is helping business owners and professional service providers harness the power of words to define their brands, connect with their ideal audience and increase leads.

In 2013, Cari left the corporate world to start Custom Content Solutions, a web content agency focused on delivering personalized web copy that connects with visitors and converts them into paying clients. She’s also the proud creator of the online course, Write That SiteSM.

When Cari’s not working, you’ll find her playing at Disney World or the Wizarding World of Harry Potter. And in her downtime, she enjoys doing all sorts of fun, geeky things with her husband and young son. Warning: She’s a hugger.