When it comes to Marketing Procurement, there is no doubt CMOs can get more for less by focusing on assets that deliver great results in this space – people with the right mindset in the right assignments applying the right skills measured by the right metrics. In this webinar, Gerry Preece, Consultant, External View Consulting Group, Co-Author, Buying Less for Less, and former Global Director of Marketing Procurement at Procter & Gamble will outline key insights and takeaways for having the right marketing procurement approach to deliver results.