Beats Electronics Officially Joins Apple Family

Monday, August 4, 2014

(Undated) -- Dr. Dre's Beats Electronics is officially part of Apple. On Friday, Apple marked the finalization of the three-billion-dollar acquisition of Beats on their website, writing that they are "excited to officially welcome Beats Music and Beats Electronics to the Apple family." The statement also praised Beats co-founders Dr. Dre and Jimmy Iovine for creating "beautiful products" that have helped connect people to music. Beats also marked the occasion on their website. Beats also pointed out that all new purchases of their equipment will now go through the Apple Online Store.
Last week, Apple officials shot down reports that they were planning to cut as many as 200 workers from Beats Electronics. A spokesman told "Billboard" that job offers have been extended to every Beats employee, but said some positions are only for a limited period.