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About this item

Highlights

1st bio-based detergent* with the cleaning power of Tide (*65% bio-based)

USDA Certified Tide liquid laundry detergent

Formula made with 100% renewable wind power electricity* at a zero manufacturing waste to landfill site (*the same facility also uses steam power; electricity represents approximately 50% of total energy used)

It is designed free of dyes, chlorine, phosphates or optical brighteners

Tide purclean with honey lavender scent is the first bio-based liquid laundry detergent that has the cleaning power that you expect and deserve from Tide. Tide has been on a journey of sustainability for many years now and this is the latest step in this journey to deliver a more sustainable product that does not compromise on cleaning performance. It is the first 65% USDA certified bio-based detergent with the cleaning power of Tide. Tide purclean is a formula made with 100% renewable wind power electricity (1) and is made at a site that has zero manufacturing waste to landfill. It is also formulated to be free of dyes, chlorine and phosphates. The formula contains water, plant derived surfactants, coconut derived cleaning agent, plant derived processing aid, bio-derived enzymes, mineral based enzyme stabilizer, pH adjuster, chelant and fragrance. For a full list of ingredients visit our site. (1) The same facility also uses steam power; electricity represents approximately 50% of total energy used.

Scent: Honey, Lavender

Health Facts: Phthalate-free, paraben-free, dye-free

Product Warning: Keep out of reach of children

Capacity (Volume): 75 ounces

Product Form: Liquid

Wellness Standard: Dye-free

Number of uses: 48

Sustainability Certifications: USDA Certified Biobased Product

Sustainability Claims: Recyclable, plant-based, not tested on animals

TCIN: 50715505

UPC: 037000968139

Item Number (DPCI): 003-08-0492

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Guest reviews

Most helpful positive reviews

My new favorite!

(would recommend)

4 out of 5 stars

kkrehbiel — 2 years ago

I tried this after having used Tide Simple Clean and Fresh for the past year or so. My son has out breaks of eczema so I try and use only gentle laundry detergent and don't use fabric softeners or dryer sheets at all. While my clean laundry never smells bad, it never particularly smells GOOD either...see moreof the reviewer's review

Great Product!

(would recommend)

5 out of 5 stars

Jennifer — 11 months ago

This product works great on everything from dedicates to pet beds. The fragrance is gentle and not overpowering and the cleaning power is better than other detergents (I haven't needed to pre-treat my clothes as often). I wish they would sell this in pods or in a large volume. My local store has thi...see moreof the reviewer's review

Smells good, high suds.

(would not recommend)

4 out of 5 stars

Shoppeaholick — 8 months ago

Smells amazing but opened the door to suds. I’m rerunning the wash now. I’ve never seen this before. I’ll try using less next time but it’s super discouraging. The scent is SO GOOD! Using a kenmore elite front door washer.

Wonderful!

(would recommend)

5 out of 5 stars

Brittany culberson — 2 years ago

I recieved a sample pack with one free load from Influenster to test out. First off I want to say I love that this product had 0 dyes. It has a very nice sweet honey lavender scent. My toddler is very messy and gets her clothes very filthy. This product got her clothes completely clean. No stains!!!...see moreof the reviewer's review

Love the Smell

(would recommend)

5 out of 5 stars

5kidslove — 1 month ago

verified purchaser

This is my new favorite detergent. I use it on all my clothes, from bleach whites, to delicate colors and it works great! I have had no problems in fading or anything. I notice someone say it suds alot, I actually extend mine with an old bottle. I fill the empty PurClean bottle with water and shake...see moreof the reviewer's review