Auctions are used in many sectors: on the sell side (online advertising, spectrum auctions, TV rights, right to pollute…) as well as on the buy side (procurement contracts, public contracts…). Over the past 10 years, we have built an expertise, unmatched in France, to create, or to respond to, auctions. By leveraging this unique experience, our clients are stronger and more efficient.

We are consummate experts in the fields of call for tenders and auctions. We bring together a perfect understanding of game theory and an in-depth knowledge of the market considered. We help our client choose between various types of auctions: first or second price, ascending or descending, simultaneous or sequential!

We devise auction set-ups hand in hand with the legal and operational teams of our client to meet his goals. We start by studying and understanding the market, the players (firms and / or consumers) and the products. This stage allows us to structure the lots and create the best suited procedure. We calibrate all the parameters in compliance with the regulatory framework.

When our client is bidding in an auction, our task is to optimize his bidding strategy depending on his goals, his budget and the rules of the auction. Thanks to our theoretical and practical expertise, we shift all the rules to identify the threats and opportunities and to help the client build the most efficient answer.