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Legends & Losers - The Podcast Silicon Valley Needs

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Legends and Losers (TM) is the show for people who want to create, design and dominate – in their lives, their business and in the world. Hosted by 3-time CMO, category designer, and “Play Bigger” Co-Author Christopher Lochhead...AND Colin Vincent, TedX speaker, master photographer and co-founder of Equity Directory. Strap yourself in. It's time for Legends and Losers (TM).

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077: Artificial Intelligence is the New UX - Ray Wang on What Happens in an AI-Driven World

5 days ago
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88 minutes

Artificial intelligence progresses from monitoring and notifications to recommendations all the way to automating the process. Up until now we’ve lived in a world where we’ve essentially “faked” artificial intelligence through complex rules engines, workflows, triggers and a thousand other elements, none of which work at scale. Now we’re entering a world where artificial intelligence will merge with machine learning and Internet-of-Things devices to produce the outcomes we want at scale. Here are 3 things we learned from Constellation Research principal and founder Ray Wang on the rise of artificial intelligence, attention spans, blockchain and much more.
People who are talking about AI keep talking about the math, the data, the algorithms. The real question is, What business outcomes are you trying to achieve? - Ray Wang
When thinking about AI, start with the business outcome
We’re about to live in a world when your toilet paper can reorder itself. Demand signals can come from sensors, which are dropping in cost, or from your choices communicated through devices like Alexa. Our interactions with devices backed by artificial intelligence and machine learning are about to become our primary user experiences with technology in our daily lives. So it’s critical to start not with the math, the algorithms, the rules, but to start with the outcome we want and work backward from there.
Expanding Choice = Shrinking Attention Span
In today’s world, if you want to get a point across in video, you have about 30 seconds. If you really want to go deeper, maybe you have 3 minutes. This stands in direct contrast to the explosion of long-form content like podcasts (like Legends & Losers) that allow you complete freedom to have an authentic dialogue without the restrictions of traditional media. What does all this mean? Know your goal. If you produce long-form content, remember: authenticity trumps time. If it’s real, authentic and riveting, people will consume long content. But if you want to get a message across for marketing purposes, do it in 30 seconds or less.
Blockchain may transform everything from medical records to currency
If you believe in privacy rights, keep a close eye on blockchain technology. Entrepreneurs and academics are working right now to use blockchain for everything from crypto currency to to keeping track of your college transcripts and medical records. The best crypto