Product Management and Business Strategy, focused on the tech industry

Product Manager’s Guide to Dealing With Sales People

I spoke at Silicon Valley Product Camp 2016 on “Product Manager’s Guide to Dealing With Sales People” This was my third year speaking at Product Camp and it’s always a pleasure to share what I’ve learned with the Product Management community.

Talk Description:

If your product is sold to enterprise customers, Sales is a key constituency for Product Management. Effectively managing your relationship with sales people, whether they be account executives, sales engineers, or account managers, is an important component of being a successful PM. In this presentation, I’ll address how to get competitive intelligence from sales, deal with common problems and create a roadmap that helps the sales teams.