user experience design

What is a Time-Saving Design? Time Saving Design is a rising UX design trend that has been gaining popularity within the past couple of years. These design principles aim to provide users with only the most relevant information in a way that ensures as little time is wasted as possible. Content is prioritized first and…

It is a known fact that privacy doesn’t exist online. Personal data is a commodity, exchanged between the data giants that are Google, Facebook, and countless others. Across the countless privacy scandals that have been surfacing one after another, the conversation about user privacy and security is becoming more important than ever. Cambridge Analytica was…

Voice controlled devices were always a fantasy of a future in the early 2000s, but now, 18 years later, the future has arrived. Conversation based technology is the new norm and major players within the technology industry such as Microsoft, Google, and Apple have all released their own highly successful products that feature voice-enabled controls….

Micro-interactions are everywhere, and we perform these little interactions countless times every day without even noticing. As technology development furthers and UX design becomes more intricate as a result, designers now have the ability to focus on even the most minuscule interactions within a UI. However, when properly combined and smoothly integrated into an interface,…

Frameless Design 2017 saw the release of Samsung Galaxy S8 and iPhone X which have dismissed the home button to offer their users an experience that extends to the entirety of the front screen. This redesign is one that will become more and more prominent in the upcoming years as the home button will be…

Minimalist Design Minimalism has maintained its spot in the limelight during 2018 for good reason. Adopting a simple design approach with a distinct visual hierarchy allows users to focus primarily on the content before anything else – which is the goal of any platform. The idea behind a minimalist design is removing any excess elements that…

Although some educational institutions have been offering programs that focus on UX (User Experience) Design for decades, we are seeing many emerging programs join the list of possible post-secondary choices for aspiring UX Designers. This expanding professional field has lead to the creation of a high variety of UX Design programs available to both undergraduate…

Typography matters, especially in the world of web design. The way words look have a profound effect on how your users experience the content you are putting out, which is why fonts and styles shouldn’t be left as an afterthought. As a designer, it is important to remember that typography will have an impact on the…

The ability to meet user expectations is an essential component of business models, without which, many projects can experience failure despite their functionality and alignment with business objectives. User expectations must be clearly understood and met in order to acquire and retain a steady economic profit from your product. The widespread issue of not adequately…

When measured correctly, revenue from UX projects can be directly correlated with your investment. This is why it is increasingly important to understand how to measure your ROI in relation to your UX projects. User experience activities can reduce developmental inefficiencies in a number of ways, such as diminishing wasted development time, shortening development time…

“Caring about users and their lives is absolutely at the core of user-centered design. Curiosity is a natural outcome of caring, and it is the single greatest contributor to effective user research… Caring and curiosity engender personal investment, and investment motivates a researcher to develop a deep understanding of users” – Demetrius Madrigal, Bryan McClain…

10 Best UX Schools Skilled UX (user experience) designers are in greater demand now than ever before. If you’re a recent high school grad or are considering making a career change, your choice of a UX design school is critical. The right education will not only give you the skills you need to succeed, but…

How a company interacts with end users impacts UX. A positive UX drives increased user engagement and retention, while a negative experience causes a company to fall behind its rivals in the global marketplace. In addition, a business’ services and products may affect UX, and ultimately, determine whether an end user continues to leverage a…

When it comes to a user’s unique needs and approach to interacting with a digital product, the overall quality of their experience is determined by their connection with the environment, ease of use, accessibility and the emotional impact the product provides. Understanding the importance of an accessible user interface, or UI, and a quality user…

We are thrilled to announce the commencement of a new UX Design project with the company. AudioConexus Inc. provides GPS triggered and handheld audio and multimedia interpretation in the global tourism industry.

Instagram’s New UI Instagram’s new user interface may have violated the principle of least astonishment (POLA). So far, the popular, photo-sharing site has not suffered any serious consequences for daring to change their interface—at least for now. POLA is a concept found in programming and UI/UX claiming necessary features with profound astonishment factors may require…

With users accessing web-based applications from a growing diversity of platforms — including desktop computers, mobile devices and smart TVs — there’s a clear need for innovative multi-platform design solutions that put a user’s experience first. Ultimately, this is about more than just ensuring consistency across platforms. It’s about considering the environment a user will…

You’ve spent the time and money to develop a winning product or service, hire great staff and position your business for success. In many industries, web-based applications play a key role in your success — both in bringing your product to market and in allowing your team to access information and collaborate effectively. Like any…

Both online and brick and mortar retailers can benefit from switching their aging point of sale (POS) systems to a modern, simplified cloud-based platform. If you’re considering making the jump, or if you’re interested in running a leaner, more integrated business, an online POS can help. Online POS Benefits Regardless of the specifics of your…

ROSSUL is one of the top UX/UI design firms in Canada, with more than 15 years of experience creating highly usable and intuitive B2B solutions. Driven by our passion for compelling and usable designs, we specialize in UX and UI design for desktop and mobile applications and apps.