Saturday, August 2, 2014

Coming Soon: NEW Rimmel Wonder'full Mascara with Argan Oil

Many thanks to reader @mrsosbornuk on Instagram for letting me know that the new Rimmel Wonder'full Mascara has just launched in the UK. Here's some info from the Rimmel UK site:

We usually get new Rimmel products about 4-6 months after they debut in the UK, and reader @sugarrpeaa on Instagram just mentioned to me that she heard that this mascara was going to launch in the US in December. But as we all know, if the "official" launch date is December, it could turn up earlier.
Here's the UK commercial featuring Georgia May Jagger (with a close-up of the brush):

For more product info and to see the "director's cut" of this commercial, click here.

Are you a Rimmel mascara fan? Think you'll give this one a try? If you're in the UK and have already tried it, I'd love to know what you think!

I will probably try this. I only use Rimmel Mascara (or my splurge is Lancôme). These are simply the best mascaras on the market. But I'm not sure how it could possibly beat Rimmel Scandaleyes Retroglam!! That stuff is amazing. I actually have lashes now. Stunning clump free volume, extended, and curled. I am curious to know what this one is like, but I'm hesitant to think it could possibly be better than Retroglam!!