We have been taking products that are Silver Finalists for the Sofi Awards to some of San Diego’s top executives to taste and comment on. The Sofi Awards are like the Academy Awards for the Specialty Food Industry. Pup-Pie Is A Tantalizing Treat For Dogs! Then we came across a finalist product for dogs called Pup-Pie from The Lazy Dog Cookie...

Each day we have been visiting top San Diego Executives and CEO’s who are members of our “Tasting Board”. We thought it would be interesting to have them sample and comment on some of the products that are competing for the Gold Sofi Award. The products we have chosen are silver medal finalists, who were chosen from thousands of other products, to be the...

Top San Diego Executives Join The Best To You Tasting Board Each day we have been visiting top San Diego Executives and CEO’s who are members of our “Tasting Board”. We thought it would be interesting to have them sample and comment on some of the products that are competing for the Gold Sofi Award. The products we have chosen are silver...

Top San Diego CEO’s Taste & Comment On Sofi Silver Finalists Each day we have been visiting top San Diego Executives and CEO’s who are members of our “Tasting Board”. We thought it would be interesting to have them sample and comment on some of the products that are competing for the Gold Sofi Award. The products we have...

What The Heck Is A Sofi? Sofi stands for Specialty Outstanding Food Innovation. The Sofi Award is the most coveted honor in the fancy food industry. You might say it is a Gourmet Acadamy Award! Winners get the revered Sofi award statue and national recognition. What Is A Fancy Food? Fancy foods, otherwise referred to as specialty foods, are foods...