One smartphone app to rule them all – that’s the idea behind Logitech’s new Ultimate Hub AV control unit.

Taking its cues from the company’s long line of universal remote controls (and a direct relation to the recent Harmony Ultimate and Harmony Smart Control remote controls), the compact unit lets you control some 225,000 pieces of AV kit from an Android or iPhone app, doing away with the need for multiple zappers.

Hooking to a wireless network over Wi-Fi b/g/n, the Hub receives commands from the smartphone apps, which can include up to 50 shortcuts for individual TV channels among other AV controls. IR blasters are also supported, plugging into ports in the back, while Bluetooth connectivity means even your PlayStation 3 will be controllable through the app. All in, the app can replicate the complete functionality of up to 8 separate remote controls.

Going on sale in Europe and the US from August, US pricing has been set at $99.99.