The new engine will attempt to set itself apart from competing middleware services by offering a one-stop shop for cross-platform game development, merging its "proprietary code-base with the top providers of 3D content editing, audio, user interface and asset management systems." We suggest checking out Gamasutra's recent interview with Dawn co-founder Didier Malenfant to learn about the brazenness required to inspire a company, with three games under its belt, to make its own game-crafting engine.