THE HEART OF GROWING HELSINKI – REDI by SRV

REDI, the new landmark of Helsinki, combines shopping, nature, urban culture and modern living in a brand new way. Due to open in the autumn of 2018, The REDI shopping centre arises in the middle of the new Kalasatama neighbourhood where urban city meets the sea. The highest of REDI’s eight upcoming residential tower buildings will soar to 132 meters.

REDI is powered by SRV, a Finnish developer of urban city centres and an innovative provider of end-to-end solutions for construction projects.

#REDIHACK

The aim of #REDIHACK is to discover new digital solutions and operating models that simplify the everyday lives of REDI’s residents and consumers visiting the shopping centre. We are looking for new commercial concepts that service large target groups and can be reproduced also in other shopping and residential centres.

TEAMS

THE JURY

Denis Cepun

The Senior Technical Evangelist of Microsoft and Co-founder of Microsoft Flux - a physical co-working space, and a community, that helps startups succeed - Denis Cepun has been ‘a techie’ for over 25 years, 15 spent in enterprise environments, with business relationships ranging from CxOs of the Forbes 100 largest companies to startup partners.

#REDIHACK

Olli-Pekka Kallasvuo

The Vice Chair of SRV’s Board of Directors will bring a unique perspective to the jury from his position at the forefront of Finnish technology and corporate leadership. He spent five years as President & CEO of Nokia and is highly involved in making digitalisation a genuine part of Finnish business.

#REDIHACK

Arhi Kivilahti

As the Director of Development at Kesko Food’s digital services, Arhi Kivilahti is continuously searching ways to ease the everyday life of customers through user-friendly and personalized services. Prior to joining Kesko, Arhi held different academic positions in Aalto University and University of Oxford .

#REDIHACK

Timo Kokkila

SRV Board member and CEO of Pontos Group Timo Kokkila represents the new generation of construction industry with diverse experience from project development, construction and real estate investment.

#REDIHACK

Karla Lindahl

Karla Lindahl is VP and Head of Strategy Development at KONE and the urban environment is her sandbox. Karla and the KONE team are dedicated to finding new ways to improve the flow of urban life and make cities better places to live.

#REDIHACK

Petri Niemi

Petri Niemi is an experienced private equity investor and a professional board member. Besides having 18 years of experience as a private equity investor and being a CEO of G2 Invest Oy, Petri is also a member of the Board of Directors in eight different start-up companies.

#REDIHACK

Timo Nieminen

SRV‘s Deputy CEO and Executive Vice President, Project Development, is Finland’s “Grand Old Man” of urban development. Timo, who has also been dubbed Finland’s most marketing-spirited engineer, is the creative force behind not only REDI but also the Kamppi Centre and two other ongoing projects, Tampereen Kruunu and the Keilaniemi Towers.

#REDIHACK

Anni Sinnemäki

Deputy Mayor Anni Sinnemäki is in charge of urban planning in Helsinki. This seasoned politician has served as a Member of Parliament and leader of the Green League. Before her political career, Sinnemäki became famous as the lyricist for the band Ultra Bra, writing lyrics inspired by the Russian poet Anna Ahmatova.

#REDIHACK

THE PRIZE

The winning team will receive a prize of 5000 euros.

SRV aims to further the development of the top concepts in REDI. For teams this may provide opportunities for collaborations with SRV or its partners in the future.

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SRV IN BRIEF

SRV is an innovative construction company that provides end-to-end solutions and assumes customer-focused responsibility for the development, construction and commercialisation of projects. SRV operates in Finland, Russia and Estonia.