Stop Doing things that don’t serve you, or go against the company direction

Shift your Focus - away from ineffective, towards effective activity

Be Selective about what we choose to accept on our plate, and when we are going to work on things - when we prioritise accepting the project/task

Start working on the right stuff

Being available for your company’s future

This formula is important for each and every team member and is critical that team members focus are shifted toward tasks that support the company direction and vision. It might seem common sense, however is more often than not the number one cause of frustration for company leaders. Not being able to get people focused on (or very easily) the things that matter.I would even go so far as to say that once a company direction, plan and future have been outlined - each member of the team should work through the 4S’ formula in relation to their role across each function of their role, to bring clarity to recurring activities and test how aligned they are with the company vision.