What Channel of Engagement Should Businesses be Focusing on Most? (Part 2)

In this vBook we asked our contributors which channel of engagement should a business be focusing on most?

We sat down with David Rosen from TIBCO Loyalty Lab, Justin Tyrrell from dotMailer and Caroline Papadatos from LoyaltyOne to get their expert opinion around the issue of maintaining customer engagement an loyalty in times of austerity.

We've also saved you the trouble of making notes by compiling a brilliant – if we do say so ourselves – accompanying eBook that covers all the key points made in response to this question, along with links to each video in this series of vBooks.