Twitter’s Taylor Singletary said that the feature is still in its initial testing phase. "This new field will only surface when a tweet contains a link. The meaning of the field doesn’t pertain to the tweet content itself, but instead it is an indicator that the URL contained in the tweet may contain content or media identified as sensitive content." According to Time, the new system will also usher in more filtering devices in Twitter.

Carolyn Penner, a Twitter representative, also explained the "possibly sensitive" indicator in TechCrunch.com: "When users click on certain links, a warning in the media details pane of the tweet inform users of the potentially sensitive content." According to Penner, "We want to make sure that users are having a good photos experience [sic], while giving them control over what they're going to see."