LTAA

When it comes to Internet marketing, you’re only as good as the
tools you use. During the August 6 SEMA webinar, "Online Marketing
Tools You Need Now,” presenter Brian Offenberger goes under the hood to
show you the tools for success with online sales.

The $1 billion vehicle scrappage program authorized under the “Consumer
Assistance to Recycle and Save Act” (CARS) began on July 24. The
National Highway Traffic Safety Administration (NHTSA) issued a rule on
how the program will operate.

While there are any number of web eMarketing firms that promise to significantly boost your company's rankings on search engines, finding one that delivers on this oath demands some careful shopping, according to industry experts. Learn how to find reputable search-engine-optimization companies, as well as tips for companies that have brought SEO in-house, by reading "Search Engine Optimization" in the July issue of SEMA News.

In a multi-phased series of specialty-equipment industry forecasting
reports, SEMA and the Center for Automotive Research (CAR) will provide
insight to help members increase the understanding and awareness of
vehicle technology challenges and opportunities to support their
business development and planning efforts.