Friday, March 30, 2012

7 Eleven the fastest growing food retailer.

Did you know that in
2012 every two hours, a new 7-Eleven
store is planned to open somewhere in the world. 7 Eleven is a global food
retail power house.There is no other
retail food company in the world that is as successful and growing as fast as 7
Eleven today.

Currently 7 Eleven has in excess
of 45,500 retail stores open. In North America they have 9,100 units in
operations.Food not fuel is
accelerating the growth at 7 Eleven.With years of success branding food products as an entity with identity
the ilk of Slurpee®, Big Bite®, and Big Gulp® 7 Eleven is now driving customers
frequency with new ready-2-eat and heat-N-eat fresh food.

7 Eleven is accelerating growth
organically and via acquisition what is important to note nearly 50% of all new
units will not have fuel.Focusing the
building customer loyalty and top line growth 7 Eleven is utilizing both
traditional and non-traditional avenues of brand distribution to its customer’s
advantage all the while building top line sales and bottom line profits.

Accelerating growth in the US
this began with the acquisition of year 51 Exxon/Mobile stores in Texas, then
55 Sam’s Mart’s in North Carolina and plans 15-20 new units in Jacksonville,
Florida.Non-traditionaly 7 Eleven is on
the move as well, Slurpee® became the “Official Frozen Carbonated Beverage of
Six Flags”.

Do you understand the grocerant
niche ready-2-eat and heat-N-eat niche?Is your company growing with consumers?Success does leave clues, contact Foodservice Solutions® at: grocerant@q.com for more.