“To the untrained Western eye, Simplified Chinese may not seem too different to Traditional Chinese but the addition of the former represents a more concerted effort to appeal to users in mainland Chinese itself, where it is used.”

“Social management tool HootSuite is taking measures to entrench itself in the Chinese market…Renren currently boasts 170-million users, is one of a few Chinese social networks listed in the New York Stock Exchange and is the largest real name social network in China.”

Chinese owls visit the nest

On December 7, Chinese students from Shenzhen Polytechnic visited HootSuite HQ in Vancouver. As part of an exchange program, students discussed about social media development in China and learned about how to use HootSuite to manage their Weibo and Renren accounts.

“We look forward to seeing more integration of Chinese social networks like QQ, Tencent Weibo into HootSuite dashboard.”