13 User Experience Stats & Resources in 140 Tweetable Characters

UX should be on every smart app’s radar today. A focus on a seamless user experience is proven to increase key metrics (users, engagement, the list goes on!) and better your chances of having a top, revenue-producing app. So what should you know about UX? Here are 13 stats and resources that will help you plan for a dynamic user experience for your mobile app and why it's so important.

First Off, Why Invest in UX?

1. Research from Forrester shows that, on average, every dollar invested in UX brings $100 in return. That’s an ROI of 9,900%.Click to tweet

2. 86% of consumers are willing to pay more for a better customer experience. Click to tweet

3. AirBnB’s Mike Gebbia credits UX with taking the company to $10 billion.Click to tweet