Thursday, December 17, 2015

Recommendations for 2016

Yet another year is upon
completion, and as such, the Tailbase team would like to end the year with some
recommendations for 2016. In addition, we would like to give you a preview of
what to expect from our new reviews and ratings platform we will be implementing in the New Year. First, let us cover some
of the best practices that Google has integrated to better your SEO.

Social Media:

Social media has become a huge
player in improving SEO (search engine optimization). How so? By using social
network websites, you will build backlinks organically to your websites. As you
know, Google tracks publicly shared links on Facebook and Twitter. Therefore,
it would be it would only be fitting to create high-quality content on these
networks, as people will want to share them. Once you’ve created both accounts,
be sure to associate them to your blog. Lastly, do not forget to set up a
Google+ page, as the +1 votes that your content will receive affects the search
ranking algorithm. Hence, boosting your Google+ presence will ensure better
SEO.

Responsive Design:

It goes without saying that Google
is the alpha dog of the internet and so we need to play by its rules to get
ahead. As of April this year, Google implemented the mobile-friendliness as a
ranking cue in search results. In other words, websites that are not fully
optimized for mobile devices will be penalized, as the effects on search
results are profound. Need we say more?

Google recommends responsive
design as its best practice for mobile-friendly websites. Naturally, this is
the best option because it will adapt to any mobile device and will avoid
Google referencing two separate websites (one for browser and one for mobile).

Our Reviews Platform:

Tailbase will jumpstart its new feature on ratings and
reviews in 2016. We now have access to manufacturer reviews coming from
Electrolux, Frigidaire, Serta, Broil King and LG websites to improve your
shopping experience. So put your mind at ease now that you can rely on numerous ratings and reviews to
help you decide whether a product is a good buy!