O2 Media, Inc.

Press Release

Sparkle in Pink will be featured as a family friendly fashion boutique.

Pompano Beach, FL, April 30, 2014 --(PR.com)-- Popular show The Balancing Act® airing on Lifetime TV pleased to welcome Sparkle in Pink to the show. The company will be featured as part of the “Eye on Beauty” series segment slated to air in August 2014 right before Back to School season.

Sparkle in Pink is an online store where mothers can buy boutique fashions for their daughters for any occasion without the expensive fashionista price. The wholesale clothing and accessories company was started by mother and daughter team Diane and Quynn Larsen in 2011, and they will showcase clothing and accessories from their boutique for the “Princess in Waiting” segment during the episode.

Their mission is to promote what they believe to be affordable fashions for little girls.

“Princess clothing without the princess prices…outfitting your mini fashionista with all the trendy styles without the boutique,” says Lauren Newman-Giannetti, Director of Programming, The Balancing Act.

To learn more about Sparkle in Pink, please visit: www.sparkleinpink.com

About The Balancing Act® on Lifetime Television

Now in its 6th year, The Balancing Act® continues to empower women in all aspects of their lives. The mission at The Balancing Act® is simple -- the show strives to help today’s modern woman balance it all by bringing them exceptional solutions to everyday problems. Entertaining, educational and trusted by women, viewers can watch America’s premier morning show The Balancing Act® weekday mornings on Lifetime television at 7 am (ET/PT).

For additional information or to view a segment visit: www.thebalancingact.com

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