Tony Key

Watch Dogs sounds like it will become a long-running series, following comments from Ubisoft’s senior vice president of sales and marketing, Tony Key, who has said the company won’t start a game unless it can turn it into a franchise.

Ubisoft may have said recently that it won’t release new Wii U exclusives unless Nintendo manages to sell more consoles, but publisher exec Tony Key has stated that the company does like the format, and the notion of second-screen play in general.

Ubisoft has announced Just Dance 3 sold over 700,000 units on Wii and Xbox 360 combined in the US from November 20-26, which was Black Friday week. The Wii version of the game is up 48% yoy compared to Just Dance 2 in the US. Tony Key, Ubisoft’s sales and marketing SVP, said: “Last week […]

Ubisoft’s senior VP of sales and marketing, Tony Key, has said the firm doesn’t plan on releasing Child of Eden as a downloadable title at the moment, despite it being offered via a download code in a new Kinect bundle.

Assassin’s Creed’s technical director Mathieu Gagnon has said the AC team in Montreal listens to the feedback on “every game” it releases and “try to improve based on” the feedback. Brotherhood was no exception.