The Art Of Promoting Yourself With Dan Schawbel (Ep. 4)

What does it take to get your name out beyond your school’s walls – to establish yourself as an expert in your area of interest and get the job or internship you want?

I’ll tell you this right now: you aren’t going to do it just by getting a degree. Just doing an internship and participating in clubs isn’t going to do it either. These days, you need to learn how to build a personal brand and effectively promote yourself.

Ask Dan Schawbel and he’ll definitely agree. Dan is one of the most well-known personal branding experts out there today, and is a highly successful author and speaker – not to mention being the founder of his own company, Millennial Branding.

In this podcast episode, I interview Dan and get him to spill the beans on the following questions:

What exactly is personal branding?

How can students discover their passion and then become the go-to person for it?

What are some specific strategies you can use in college to build your brand and promote yourself?

If you’ve got goals of your own – a specific job you want, a company you want to start, influential people you want to meet – then you need to listen to Dan’s advice. Even if you don’t yet know what you want to do, this interview should give you some guidance that can help you get started.

Start thinking about what you want to be known for and how you can become the go-to person on that subject

Make a list of things you need to do to start promoting yourself, such as tailoring your resume, building a personal website (learn how here), and establishing a professional presence on key social networks.

So, what if you don’t know where to start? Don’t worry, I’ve got you covered. Enter your email in the orange box below, and you’ll get instant access to my toolbox of resources designed to help you promote yourself – including a comprehensive checklist of things you can start doing today to build your brand.

Also, keep an eye out for Dan’s new book Promote Yourself, which will be dropping in September. I’ll be reading and reviewing it myself soon.

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P.S. – If you enjoyed this episode, leave a review in iTunes! I’ll totally love you forever, or at least for the next 50 years.

Thomas Frank is the geek behind College Info Geek. After paying off $14K in student loans before graduating, landing jobs and internships, starting a successful business, and travelling the globe, he's now on a mission to help you build a remarkable college experience as well. Get the Newsletter | Twitter | Facebook

The link for the Student Branding website is broken. I tried going on the site from Dan’s blog but it work there either.
Also on your post, “Build A Personal Brand You Can Be Proud Of”, towards the end of the post you a PDF file for Colin Wright’s Personal Branding but the PDF is broken as well
Would you be able to re-link them because I can’t find them anywhere online

Hey there, College Hacker.

I'm concerned with helping you win big in college. That's why you see in-depth guides on getting smarter, landing jobs, and destroying debt here - instead of dumb posts on how to do laundry in your dorm bathroom.