A completely juvenile post.

This is completely childish. I don’t care. I am proudly capable of being that way at any given moment. Welcome to one of those moments.

I took this photo during a trip to the Detroit area a few years ago:

Don't get it? Remember phonics? Think "long i sound".

Now really, I do understand that people are proud of what they do. I admire entrepreneurial folks, they have guts that I just don’t. I imagine if I opened a business I might be tempted to put my name on the place.

For the record, I am not sure what kind of business I’d open. I’ve got skills, but not really marketable ones.

However, if one of my friends were named Magina, I might have to urge them to consider not giving in to that urge to show their pride of ownership in this manner.

I think I might say something like this:

Look, we have to talk. I’m glad you want to open a book store. I’m really not sure your last name is a good match for the business. Remember junior high? All those people that laughed at your last name? They are still alive, and they still think its funny. Also, they’ve had kids and they probably think its funny too.

Oh, you don’t think its an issue anymore? Have you noticed every time you call in to order a pizza it never comes, and when you call to complain they say they thought it was a prank call? Have you noticed that I don’t have to provide three different IDs to use my Visa like you do?

Look, your name sounds like well, you know, and that really isn’t going to make people think about reading now is it?

Yes, I am empathetic. It really is a dilemma. But you’ll have to consider another name for the good of the business.

So how are the kids? Really, she’s been accepted to medical school? Great, Mulva* was always a bright young woman. Whats she going to specialize in? OB/Gyn…you’re kidding, right? Look, we have to talk.

* The Mulva episode of Seinfeld was great, wasn’t it?

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If I hadn't written this, I would use these to tell people I'd read it.

I went to high school with Jock Fink and yes that is his legal name. He went to Purdue University, Class of 1962 and is a “retired” engineer. He was a top notch student and athlete. Have not had any contact with him over the years but believe he lives in Coral Gables, FL.