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State and federal government, students and parents, universities, and financial aid lenders all have a vested interested in optimizing student success and minimizing the risks that lead to attrition

Columbus, Ohio (PRWEB)September 04, 2012

Co-founders Cam Cruickshank and Alexander Leader announced the launch of their new venture, Aviso Coaching this week. Cruickshank, the COO, is also the Founder and Principal Consultant of Enrollment Builders, an online enrollment management consulting firm for higher education. Leader, the CTO, is also the Founder and President of Infinum, LLC, a higher education software consultancy.

Aviso Coaching is a student retention solution that helps colleges and universities solve one of the biggest challenges in higher education: keeping students engaged, optimizing the chances of student success, and avoiding attrition. Aviso does this in a holistic way, by combining proven coaching methodologies with software tools and predictive analytics.

Aviso Coaching drives student retention by focusing on three key areas — student coaching, support software, and predictive analytics. Coaching is formalized through thorough training, the data-driven identification of student needs and development stages unique to each institution, and the coaching strategies that work best at each stage. The Aviso Software Platform leverages technology to allow universities to efficiently connect with students, assist them in developing a plan for success, intervene when necessary, and track their progress. A key differentiator of Aviso’s software is its predictive analytics capability, which uses customized institutional data to anticipate and score the attrition risk level for each student throughout the educational process.

Through merging big data with skilled human intervention, Aviso Coaching helps schools address the higher education scrutiny and pressure to succeed that’s often coming from all directions. “State and federal government, students and parents, universities, and financial aid lenders all have a vested interested in optimizing student success and minimizing the risks that lead to attrition,” said Cam Cruickshank, COO of Aviso Coaching. “Aviso Coaching offers a set of tools that takes success out of the abstract and applies it in a measurable, repeatable way in the real world.”

By understanding that success doesn’t just happen in the classroom, but is the result of a whole host of supportive services like access to childcare, transportation, tutoring, and financial aid, Aviso Coaching helps students meet their challenges and not be derailed by them. And when students succeed, colleges and universities succeed. “Colleges that want to get serious about ROI have to get serious about student retention,” said Alex Leader, Aviso Coaching’s CTO. “Aviso Coaching gives schools the power of insight and the knowledge to turn that insight into action.”

About Aviso Coaching
Aviso Coaching is the transformational coaching solution that empowers coaches, engages students, and boosts retention in higher education. Created by people in higher education, for people in higher education, Aviso consolidates and streamlines student and academic information systems so coaches can guide students more holistically and administrators can analyze data trends that are vital to effective planning and institutional success. It’s easy to integrate, intuitive to learn, and scalable for any size university or budget. Founded in 2012, Aviso Coaching is a privately-held company headquartered in Columbus, Ohio.