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Hotline Wetsuits Ad Campaign

Hotline Wetsuits Ad Campaign, 2002. This was an interesting concept I came up with, the face in the ad is actually made up of two faces, the face in red on the right is the face of the surfer that is featured in the ad (action shot), the grayscale face on the left is the face of the surfer that will be featured in the next upcoming ad, so you knew who would be in the next ad in advance.