August 9, 20179 Comments This post may contain paid and/or affiliate links. Please see our disclosure policy for further information.

By Dawn Berryman Many industries and fields have their own jargon. Marketing is no different. To a new business owner, the terms can be somewhat overwhelming. Throw in acronyms, and it becomes even more difficult to decipher what’s being said. Even to a seasoned business owner, some online terms may seem foreign. Below is a […]

July 3, 2012Leave a Comment This post may contain paid and/or affiliate links. Please see our disclosure policy for further information.

By Dawn Berryman Since it is summer, I’ve seen a wide variety of events and trade shows come across my radar. Some are happening this summer, but many more will be held this fall. Most notably, the ABC Kids Expo will be held October 14 – 17 in Louisville, Kentucky. This is one of the […]

October 21, 20102 Comments This post may contain paid and/or affiliate links. Please see our disclosure policy for further information.

By Dawn Berryman In today’s society, everything is mobile, web-based, internet savvy, high-speed and online. Or, so it seems. Marketing, on the surface, appears to be the same way. The tide has turned to marketing your business via Twitter and Facebook. And, if {gasp} you don’t have a website, you are really archaic. When someone […]