“吃” means to “eat,” “枣” refers to “jujube,” a kind of fruit, and “药丸” means “pills.” Having nothing to do with its literal meaning, this term was coined by Chinese netizens as the funny parodic pronunciation of another phrase “迟早要完” (meaning: destined to fail, sooner or later). Originally this term was used by fans to describe AcFun, one of the earliest streaming sites in China whose hardcore users were animation, comic and game fans. Troubled by constant reshuffles, lawsuits and a lack of licenses for audio and video content, AcFun was disparaged by users who sometimes found it difficult to log onto. “This website is doomed,” they said.

Example:

A: 小丽和她的新男友总是在秀恩爱。

Xiǎolì hé tā de xīn nányǒu zǒngshì zài xìu ēn’ài。

Xiao Li and her new boyfriend are constantly seen on PDA-packed dates.