Posts tagged "Digital Marketing"

We truly have gone a long way in terms of technology. The internet is now a common place where people interact regularly, no matter the distance. That’s why for businesses and those who make a living by communicating with people, social media is an undeniably powerful tool.

For any type of business that relies heavily on social media to reach customers, it is a must to track your numbers. It allows you to see where you were, what you aim to achieve, and how you are progressing so far. Keeping these records can help you learn from mistakes and identify areas of improvement.

Nowadays, people spend most of their time browsing social media sites. With the rise of smartphones and easy access to internet, it is never difficult to always be in the know daily. With this, businesses have brought their brand to this platform where they have a global audience.

Nowadays, the use of social media isn’t just restricted to communicating with friends and acquaintances, but it has evolved into a powerful marketing tool. Your target audience browse different social media platforms daily, and you should take advantage of this fact to bring your business forward!

Nowadays, the competition is no longer in the streets, but is found in this little thing we call the internet. Everyone is swept away in the digital age that it just takes a few keys and clicks to get what you want. So why not bring your business to this arena?

For businesses today, the battle is fought not only on the streets, but more prominently so on the internet. As such, everyone is trying their best to climb onto the top of the search engine results pages to get more attention and potential revenue. In this regard, a highly-optimised website through up-to-date SEO practices is the top priority.

Most business owners wonder about the cost and benefit of incorporating an SEO strategy into your business. Of course, the entrepreneur who started the business would love to maximise profits and it can sometimes be bewildering knowing how to make sure your website is primed and ready to have the search engines crawl it.(more…)

Considering how digital the world has become, social media can save or destroy your company’s branding. There’s however an aspect of social media management that is often overlooked – which is to create an amazing social media profile of the company.(more…)

A website with lots of functions and fancy settings is really not what a small business needs. A lot of businesses thrive with modest informational websites that are not more than 3 to 5 pages in length. Regardless of how short such websites are, they still manage to cover all the basics like, a home page, company information, page describing the services they render, contact information, and probably information about the category of clients you have and reviews from some happy clients.(more…)

Assuming you just spent an entire day engaging your audience on Twitter, Facebook, Instagram, and LinkedIn including one or two customers you found on Snapchat. Your brand voice is excellent, you’ve gone through all the stats as well as the videos in your tweets on how to get followers, and succeeded in building a fan base whom you interact with on a regular basis.(more…)