A total of $35,448,920 had been raised as of Tuesday, said officials from the Community Foundation of Greater Greensboro. Those come from a total of 149 pledges, including five made anonymously.

Officials raised the original $20 million pledge to $35 million after local businessman Steven Tanger made a $7.5 million challenge pledge in September. VF Corporation and Lincoln Financial are among the entities that have pledged $500,000 since September.

The center, expected to cost $60 million, would be located on land bordered by North Elm Street, East Lindsay Street and Summit Avenue. Private donations are expected to pay for about half the center's cost, while city revenue from hotel taxes, ticket user fees and parking fees would pay for the other half.

Groundbreaking is expected to take place next fall with a proposed opening in 2016.