It has semi-sheer color coverage, and a lot of what you can see is visible shimmer, as it coats lips in a pearly shimmer-sheen finish. The pink coloring tints and amplifies the natural pink tones of my lip color. If you have redder or more pigmented lips naturally, you’ll find this looks rather different on you, due to the sheerness. Dolly Pink lasted three and a half hours on me, just shy of average. The consistency is lightweight, on the thinner side, non-sticky, and doesn’t feel gritty (even as the gloss wears away and the shimmer remains).