Rodney Yee's Most 'Powerful' Yoga DVD Yet Among The New Releases From Gaiam This Spring

Rodney Yee's Most 'Powerful' Yoga DVD Yet Among The New Releases From Gaiam
This Spring
"Power Up Yoga," "Calorie Blast Yoga," and "Yoga for Real Beauty" DVDs Launch
This March
PR Newswire
NEW YORK, March 5, 2013
NEW YORK, March 5, 2013 /PRNewswire/ --Gaiam, Inc., the leading distributor
of lifestyle media, today announced the launch of its three new yoga DVDs:
Rodney Yee's "Power Up Yoga," "CorePower Yoga Calorie Blast Yoga" and Maya
Fiennes' "Yoga for Real Beauty." All three titles will be available beginning
March 5^th at retailers nationwide.
"We are pleased to present three exceptional new DVD titles to our consumers
this month," says Bill Sondheim, President of Gaiam. "With a diverse selection
from some of the most renowned names in the yoga industry, we're confident
that both men and women will find a practice that speaks to them – whether
they are looking for a results-focused weight loss routine, or an
inspirational yoga workout to help them lead a more focused and stress-free
lifestyle."
Leading the new releases is celebrated yoga guru Rodney Yee's latest title
"Power Up Yoga," which features a combination of cardio and strength-focused
practices. This fitness-based approach to yoga is designed to increase overall
fitness level. Filmed in the majestic mountains of Colorado, "Power Up Yoga"
presents a three-pronged practice to harnesses "power".
"Power Up Yoga" includes:
oConnect (20 minutes)
The focus of this practice is " power through connection" in order to
build strength and muscle tone in the lower body.
oEnergize (20 minutes)
In this cardio-focused practice, Rodney introduces "power as energy,"
which allows the viewer to burn calories and increase flexibility.
oBreathe (20 minutes)
In this session, Rodney concentrates on "power through stillness,"
teaching viewers to use their breath to connect movement with well being.
This workout will leave people feeling focused and refreshed.
Click here for a clip from "Power Up Yoga."
"Power Up's fitness-based approach to yoga emphasizes strength and
flexibility, increasing overall fitness level and allowing people to perform
their everyday activities with ease," says Rodney Yee. "I invite viewers to
'Power Up' each day...and see what a strong body and mind can accomplish."
Also, this March, Gaiam will release the second title in its CorePower Yoga
DVD series, "Calorie Blast Yoga." Following their first title, "Intro to
CorePower Yoga," the new DVD combines cardio with toning and traditional yoga
poses for a completely energizing experience. Based on the popular CorePower
Yoga studio classes, these three yoga practices will have viewers blasting
calories and building overall strength in a fun, easy-to-follow format.
"Calorie Blast Yoga" includes:
oReady to Sweat? (20 min)
A high energy flow that torches calories leaving viewers refreshed and
ready to tackle the day.
oStrong Body, Strong Mind (20 min)
Strengthen and lengthen muscles with a dynamic flow practice designed to
exhilarate the mind and tone the entire body.
oYoga Sculpt (20 min)
Strengthen the body and mind with this focused workout. Free weights are
introduced as an optional added challenge to help tone and sculpt all
major muscle groups.
Click here for a clip from "Calorie Blast Yoga."
Finally, Gaiam will launch its third DVD with international Kundalini expert
Maya Fiennes, "Yoga for Real Beauty." In the title, Fiennes brings a new,
uplifting practice to help viewers feel beautiful on the inside and out. Using
a combination of movement, chanting, and breathing, "Yoga for Real Beauty"
helps viewers create and welcome beauty into their lives. More than merely a
fitness routine, this practice is a complete system to help viewers experience
a better way of life.
Click here for a clip from "Yoga for Real Beauty."
All three titles have an approximate runtime of 60 minutes and a suggested
retail price of $14.98. The DVDs will be available beginning March 5, 2013 in
stores nationwide and online at Amazon.com.
About GAIAM
Gaiam, Inc. (Nasdaq: GAIA) is a leading producer and marketer of lifestyle
media and fitness accessories. With a wide distribution network that consists
of over 60,000 retail doors, close to 15,000 store within stores, 5,600 media
category management locations, a digital distribution platform and more than
10 million direct customers, Gaiam is dedicated to providing solutions for
healthy and eco-conscious living. The company dominates the health and
wellness category and releases non-theatrical programming focused on family
entertainment and conscious media. For more information about Gaiam, please
visit www.gaiam.com or call 1-800-869-3603.
Media contact:
Rachel Albert
Krupp Kommunications
(212) 886-6704
ralbert@kruppnyc.com
SOURCE Gaiam, Inc.
Website: http://www.gaiam.com