I have a little disclosure here which explains the "light on" touch of my comments. I did some consulting work with Bezurk in between my time at Netus and returning to Orbitz. Makes it not appropriate for me to add too much commentary to the story - unfortunately.

When Rupert bought Myspace the critics had a few jibes at him for overpaying.....he had the last laugh when he signed an advertising partnership with Google which was worth close to what he paid for Myspace.

Rupert has demonstrated that he only buys companies which will make him money so I would imagine that he has done his homework on Bezurk.

I would think that his investment in Bezurk has already increased with the news that Kayak bought Sidestep for $190 million.

He can very easily add value to Bezurk by plugging the site into his global media empire and even take the game to Kayak in the US.

Travel Consumer Blogs I Read

Non-Travel Blogs I read

Copyright Timothy Hughes

The stuff on this site written by me is mine, all mine. Feel free to link to it but please credit me. I make the material available on this site on a creative commons basis as per the Attribution-Noncommercial-Share Alike terms. My favoured attribution is "from the industry blog The Business of Online Travel copyright Tim Hughes". In all cases I retain the intellectual property rights in everything on this site written by me. This is my personal blog. The views in this blog are mine and not those of my employer. A full disclosure can be found here.