July 13, 2010

SportsFilter is a sponsor of Ben Saunders's Scott Antarctic Expedition 2011-2012: About three years ago, I put up a 100 bucks in SportsFilter's name for Saunders SOUTH expedition (unpowered walk from Antarctica to the South Pole and back) in 2008. When that was postponed, I was offered get a refund but chose to maintain the donation for the expedition, whenever it occurred. I've been keeping tabs since then and just discovered that SOUTH is now the Scott Antarctic Expedition 2011-2012. We're a sponsor for Mile 27, which means that SportsFilter's name will be printed on the team's sledges and the flag that will be planted on the South Pole, and the front page of the expedition site will display the SportsFilter name on the day that the team is on mile 27 of the 1800-mile journey. Second time lucky?