Plot / Description

This commercial begins with a close up on a man's face. The man, a manly man with a sweet mustache, is enjoying a hair wash at a salon. As the camera moves out, it is seen that he is the only man in a salon full of women, there for their beauty routines. The man puts on his glasses, noticing a woman watching him from the other side of the salon, through a mirror. He nods at the woman before taking his glasses back off, and revealing a glass of Southern Comfort in his hand. The man leans back again, crosses his leg over his knee (showing his snakeskin boots) and resumes enjoying his hair wash.

"Southern Comfort | Shampoo | Whatever's Comfortable"

Voiceover

(Lyrics) In the beginning was the beat And the beat was strong It was kicked around, stuck in the ground Pulled back up, stuck in a ? and down Tuxedo, bow tie But it was still funky And it went on and on and on and on and on It goes on and on It goes on and on It goes on and on It goes on and on Now I'm not on the same ways ? But I gotta tell you what it was You know the beat was here long before Noah So it must have survived the flood Hmmmm, hmmmmm