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SAN BERNARDINO COUNTY, Calif. (Sept. 14, 2010) – Fans that want a little extra helping of NASCAR before race weekend will not want to miss the Stater Bros. Racefest presented by Pepsi at Auto Club Speedway on Thursday, Oct. 7.

For the 6th year, Stater Bros. Supermarkets will sponsor this free event to the public (admission and parking) which will be held in the DiscoverIE FanZone outside the front stretch and in the shadow of Auto Club Speedway. Stater Bros. Racefest is scheduled from 5 – 9 p.m. and is an exciting kickoff to the Chase for the NASCAR Sprint Cup playoff weekend at Auto Club Speedway, highlighted by the Pepsi MAX 400.

With the much anticipated Pepsi MAX 400 scheduled just three days later (Sunday Oct. 10), the Stater Bros. Racefest will provide a glimpse of the celebrity and excitement that is NASCAR with a fun-filled evening including driver autograph and Q&A sessions, a freestyle motocross stunt show with Rockstar Metal Mulisha, live music, rides, games, souvenir trailers, a NASCAR Sprint Cup Series hauler parade and great food & beverages.

Speed Channel’s John Roberts will host the evening, introducing an all-star lineup of NASCAR personalities who will be on hand to meet fans and sign autographs. Scheduled to appear are:

There will also be a special appearance by four-time NASCAR Sprint Cup Series Champion Jeff Gordon.

Stater Bros. Charities is also presenting several once-in-a-lifetime opportunities through an online auction at www.racefestauctions.com, where fans can bid on amazing NASCAR-related prizes. Fans can get more online auction information and an opportunity to bid on a private meet-n-greet with Jeff Gordon, an intimate cocktail reception with Carl Edwards, or dinner with the legendary Hall of Famer Junior Johnson and the Stater Bros. Racefest schedule of events by visiting their local Stater Bros. Supermarket and picking up a Racefest Guide starting on Sept. 22.

Fans can see the superstars of NASCAR when they visit Auto Club Speedway on Sunday, Oct. 10 for the Pepsi MAX 400. Incredible ticket offers are available, while supplies last, like the $35 Pepsi Rock ‘n Rows, Show Your Card & Save discounts for AAA members and the First Time Fan Package for race weekend rookies.

As always, fans experiencing Auto Club Speedway can also take advantage of free parking, bring in their own food, or partake in the unbelievable menu items on site as well as other cost-savings opportunities while enjoying a full day of entertainment and fun at a fantastic family value.

For more information about the Stater Bros. Racefest presented by Pepsi or to purchase tickets to the Pepsi MAX 400, call 800-944-RACE (7223), or visit www.autoclubspeedway.com/racefest.

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About Auto Club SpeedwayThis October the playoffs go golden! The Chase for the NASCAR Sprint Cup roars into the Golden State and Southern California's Auto Club Speedway. Experience a weekend full of speed beginning with NASCAR Qualifying Day (Oct. 8), followed by the NNS CampingWorld.com 300 (Oct. 9) and culminating with Southern California’s “playoff” race – the Pepsi MAX 400 (Oct. 10).

Free parking, unbelievable menu items and a full weekend of entertainment, live music and fun await fans in the Speedway’s DiscoverIE FanZone.

Pepsi MAX 400 tickets start at $35 and AAA members receive Show Your Card & Save discounts, including a special section with half-priced tickets for kids 12 and under. And don’t forget children 12 and under can sign up for the FREE Auto Club Speedway Lefty’s Kids Club membership to receive FREE admission on Friday and Saturday.