After closing for renovations in mid-January, Downtown cocktail bar Obscura will reopen this weekend with a new name: Ivy Cincinnati.

Shawn McCabe, director of media relations for the nightclub and lounge, said the name change is about rebranding. The bar, located at 645 Walnut St., has the same ownership group and will continue to serve craft cocktails, including the drinks that were popular at Obscura. More wine and beer selections – particularly local brews – have been added, and the food menu, which features light bites to pair with the cocktails, has been revamped.

Obscura originally opened in November 2013 with distinctly European decor, including European-style arm chairs and couches, crystal French Empire chandeliers, white Italian table lamps and rotating art exhibits. Ivy's new look will incorporate darker, warmer colors, with new furnishings and a hand-painted mural.

"The way I describe it is that friend's house you love to be at – warm, welcoming, approachable," McCabe said.

An improved DJ booth and sound space will be used for a weekly music series that will include DJs and bands in a range of genres, McCabe said.

The venue's new general manager, Marty Crail, moved from Los Angeles, where he managed nightclubs, to oversee Ivy's daily operations.

McCabe said the revamp will help the bar with its focus on hosting events. The private event spaces, including the downstairs Jim Thompson Room, have also been remodeled.

A pre-opening public preview will take place from 9 p.m. to 2 a.m. Friday. Saturday's grand opening party, which runs from 7 p.m. to 2 a.m., will include a live broadcast by JonJon of Q102, two DJs, a red carpet and a champagne toast.