Cheap Trademark Registration – Need to Know

Don’t Fall for Extremely Cheap Trademark Services

Extremely cheap trademark registration services have inherent flaws. When looking for an affordable trademark registration service there are a few qualities you’ll want to make sure your service provider is offering you.

Applications filed on behalf of individuals by non-attorneys will be deemed void. Make sure you have a lawyer if the provider is drafting or filing your trademark – even if you sign the application.

Don’t File Blindly

Next, make sure a search is completed by the service. A search will prevent problems down the road. Trademark clearances will show you if the name you want is available, whether you will want to file or not, and it will identify state or common law trademark issues. Searching the federal database alone is a bad idea. It’s a good start, but is by no means a complete search. Someone who owns state trademark rights or common law rights can still sue you based on those rights.

Get a comprehensive search advising you whether or not you will be successful.

Don’t Miss Deadlines

Make sure the service you are using will advise you regarding important deadlines. If deadlines are missed your mark will abandon.

Make sure you get notifications during the trademark process.

An Office Action Looms

A large portion of all trademark applications receive an initial Office action. An Office action will indicate specific issues with the application. Again, a trademark service provider without an attorney will not be able to respond on your behalf. Your service representative should help you by responding to Office actions. Many trademark services include responses to Office actions for “non-substantive” issues. Non-substantive responses are typically those that can be evaluated and communicated to an Examiner without citation of case law. Non-substantive responses can be complicated in their legal significance, however, an attorney will evaluate the response on your behalf. Those that cannot legally respond on your behalf….won’t. Consequently, your application may be abandoned for not responding to the Examiner’s Office action.

You will most likely need to respond to an Office action. An attorney can do this for you. A non-attorney cannot.

Rely on a Trademark Attorney

To avoid a lot of the problems, as identified above, your best option is to rely on a licensed trademark attorney. Trademark attorneys can act on your behalf in a in a trademark application. Having an attorney on your side will increase your odds of getting your trademark approved.

Law Firm Info

This website is for general information purposes only. The information on these pages should not be considered as legal advice. Testimonials reflect results achieved on behalf of one client,
which does not necessarily reflect that similar results will be obtained for other clients. The testimonials do not constitute a guarantee, warranty, or prediction regarding the outcome of your legal matter. TRADEMARK ATTORNEY ADVERTISING. * Statistics based on total number of U.S. federal trademark applications filed in 2015, 2016, and 2017 and listed within the top 100 law firms in the U.S. for the respective year. Formerly Law Firm of Sausser & Spurr, LLC.