Tag: app marketing

Getting your app noticed on the App Store? we’re here to help! from market research to app localization, check out the guide to ASO for localized apps. Developing and marketing and app is one thing, but when you expand are planning to expand your business in the regions where other languages are being spoken and read or when you are targeting the audience of a particular region, you have to make your app a bit customized to cater the multi-linguistic users. So, how will you make it happen and ensure…

In the recent years, there is an exponential surge in smart phones users and mobile is now sidelining the use of PCs and even tablets. More and more people use their mobiles for their daily activities like booking a show, online ordering of a pizza or online ordering of clothes, shoes, bags and more. Emerging mobile applications are the latest thing that are keeping the geeks and mobile app developers/users scratching their heads. Shopify, that offers ecommerce tool for small and medium sized business too predicts a major hike in…

Mobile app creation and development is not all about finding out ways to ensure that a lot of users would like your app. It also entails doing the necessary optimizations to make sure that it would earn its rightful place on the marketplace. Similar to a website with stellar content but without the proper SEO juice, your mobile apps won’t be able to reach their full potential if they can’t be found anywhere in the app store because of lack of optimization. And, with the ever-increasing numbers of apps being…

Even though mobile and app marketing has taken today’s world by storm, there are still some cynicism in the approach towards this new way of marketing. However, most of these are just myths and people need to let go of the cynicism as app marketing is clearly here to stay and is not going anywhere anytime soon. So if you are not yet convinced about the perks of mobile and app marketing, read on as I debunk some of the popular myths: 1. Mobile marketing is just the latest trend…

Promoting mobile apps for free is not an easy task. Some may think that after they develop and publish their apps on AppStores it will just sky rocket without any hard work at all. The truth of the whole thing is that, development and publishing is just half of the task while the remaining half is promotion. According to the Forester Research study, around 63% of new app installs come from surfing through the app stores. Whether it is general browsing or searching inside the store, users have numerous options…