The Survey on Japanese Attitude toward foie gras

63.3% of people who know the production method of foie gras show a feeling of refusal in eating foie gras.

【Title of survey】Survey on farm animals
【Responsible organization】Non-Profit Organization Animal Rights Center *requested for survey to the private research company
【Period】2014/12/17～2014/12/19
【The number of valid responses】1,188
【Objective】In order to understand the consumer awareness and behavior concerning farm animals
【Survey design】Style: Internet survey
【Target area】all parts of Japan
【Target】men and women between 15 and 59 years of age
* junior high school students or younger are excluded
* No image used
＊ISO20252
*ratio of male to female: male 50.8%, female 49.2%
*Only one choice of the answers for each question

1. Please answer the questions after reading below sentence.

Foie gras which is known as one of the three major delicacies of the world is made by force-feeding ducks and geese. For two to three weeks, two to three times a day, a worker grabs each bird, shoves a long, thick metal tube all the way down his throat, and an air pump shoots up to over amount of mush corn into his esophagus, and making thier livers 10 times bigger. This force-feeding is receiving a great deal of criticism and many countries prohibiting it.

1-1. Before reading above sentence, I knew how foie gras is produced.

1-2. I would like to eat foie gras after having known the fact of production methods.

1-3. I think companies and restaurants should stop serving foie gras which were made by force-feeding ducks and geese.

1-4. Foie gras should not be served at the celebrations such as wedding.

1-5. I feel sorry for the birds who will be foie gras.

Among the people who did not know the production of foie gras method, 74.1% of people "do not want to eat foie gras" ,show a feeling of refusal for the foie gras.
※Among the people who replied "Not Applicable” for a question of 1-1, the person who replied "Not Applicable" question of 1-2 is 51.5%. the person who replied it when "Less Applicable" is 22.6%.

In addition, as a result of this investigation, I understood that 59.6% of people showed a feeling of refusal to foie gras among "the people who ate meat every day".
※In this investigation, we survey various investigations about farm animal's and lifestyle.

2. I would like to know the production methods of farm animals (meat, eggs, and milk etc) when I choose to purchase.

69.4% of people are interested in the breeding environment of livestock products.However, it is provided practically by the consumers who do not know the breeding method of cruel foie gras.

Changes in import volume of foie gras

The import volume of foie gras has been decreasing since 2006 when ARC has started enlightening actives.