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There aren’t many video games that feature female lead characters, but those that do, are some of the biggest franchises around, e.g Tomb Raider, Mirror’s Edge etc.

Also, we are seeing more and more video games providing an option to play as a female lead. We can take the example of Assassin’s Creed, Fallout etc.

However, what’s interesting is that growth in the level of women being involved with actual development of games, is rising. Women are involved in the some of the biggest projects in the industry and they are overseeing development teams all over.

Same is the case within EA, where women are taking charge in video game development. Speaking on the topic, EA’s Peter Moore said:

We’ve gone from the personification of what we believe women should look like in a video game, to actually involving women in making video games, to today where at Electronic Arts we have some of our most powerful franchises overseen by women who manage hundreds of men.

He further added:

I’ve seen incredible growth in the number of female game developers in the video game industry since I joined in early 1999. You can look at the last twelve months with everything that has gone on with Gamergate, that it’s made us all pay attention to this issue. When we talk about what I call D&I, Diversity & Inclusion, at EA, it’s never far from our minds when we make hiring decisions.

EA says it wants diversity when it comes to employees in the company. They want new blood, fresh talent, can’t be all white males.

EA is the same company that was rated as the worst in the America, and seeing them change and diversify really shows how they are learning to improve their image.