App Store Metrics

We originally created our metrics page in the fall of 2008 to celebrate the App Store reaching a milestone of what at the time seemed amazing, 10,000 apps. There was a tremendous response to that page and to the App Store which is well north of half a million apps now.

We’ve added a few more interesting stats and expanded the ones that were there onto this new page. Let us know what else you’d like to see on these page either in the comments below or send us feedback via email. We’ll do what we can to include them in the future.

The source of the stats is the iTunes App Store itself. We grab data from the App Store and maintain historical information on the apps included.

9/2012: Metrics update. The method used to count live apps has changed to more accurately count the number of active apps. The result is that the live count has been reduced by about 10 percent.

Count of Active Applications in the App Store

This page shows the number of active applications in currently in the US App Store. Active applications, for the
purpose of these metrics, are applications that appeared in the app store on a particular day/week/month.

Total Active App (currently available for download): 3,264,447

Total Inactive Apps (no longer available for download): 214,477

Total Apps Seen in US App Store: 3,478,924

Number of Active Publishers in the US App Store: 731,262

Count of Active Applications By Month

Month

# Apps

# Games

# Total

2018-09

0

0

0

2018-08

2,452,117

812,330

3,264,447

2018-07

2,450,223

811,911

3,262,134

2018-06

2,445,853

810,932

3,256,785

2018-05

2,436,546

808,938

3,245,484

2018-04

2,426,563

806,691

3,233,254

2018-03

2,416,353

804,244

3,220,597

2018-02

2,407,258

802,208

3,209,466

2018-01

2,399,610

800,372

3,199,982

2017-12

2,388,209

797,286

3,185,495

2017-11

2,377,689

794,297

3,171,986

2017-10

2,367,535

791,678

3,159,213

2017-09

2,357,156

788,822

3,145,978

2017-08

2,347,827

786,209

3,134,036

2017-07

2,338,835

783,269

3,122,104

2017-06

2,329,908

780,235

3,110,143

2017-05

2,321,308

777,057

3,098,365

2017-04

2,311,734

773,407

3,085,141

2017-03

2,302,607

769,210

3,071,817

2017-02

2,294,044

765,567

3,059,611

2017-01

2,288,630

762,648

3,051,278

2016-12

2,270,003

755,248

3,025,251

2016-11

2,209,139

728,858

2,937,997

2016-10

2,029,848

658,197

2,688,045

2016-09

2,021,911

654,108

2,676,019

2016-08

2,014,842

650,855

2,665,697

2016-07

1,975,112

631,091

2,606,203

2016-06

1,840,737

570,629

2,411,366

2016-05

1,771,002

538,307

2,309,309

2016-04

1,762,007

532,445

2,294,452

2016-03

1,753,159

526,845

2,280,004

2016-02

1,709,677

509,356

2,219,033

2016-01

1,665,508

491,638

2,157,146

2015-12

1,616,364

472,929

2,089,293

2015-11

1,574,739

455,673

2,030,412

2015-10

1,530,458

440,510

1,970,968

2015-09

1,493,160

427,690

1,920,850

2015-08

1,449,518

412,624

1,862,142

2015-07

1,404,576

396,094

1,800,670

2015-06

1,363,063

381,654

1,744,717

2015-05

1,325,880

368,848

1,694,728

2015-04

1,274,065

351,176

1,625,241

2015-03

1,250,012

342,234

1,592,246

2015-02

1,215,747

330,293

1,546,040

2015-01

1,174,059

316,212

1,490,271

2014-12

1,144,447

305,144

1,449,591

2014-11

1,111,078

292,134

1,403,212

2014-10

1,073,436

279,018

1,352,454

2014-09

1,040,882

268,024

1,308,906

2014-08

1,008,779

256,341

1,265,120

2014-07

958,048

223,988

1,182,036

2014-06

942,175

219,834

1,162,009

2014-05

922,623

217,670

1,140,293

2014-04

921,781

214,544

1,136,325

2014-03

917,631

211,661

1,129,292

2014-02

902,254

204,774

1,107,028

2014-01

878,485

197,669

1,076,154

2013-12

849,273

191,914

1,041,187

2013-11

824,405

185,570

1,009,975

2013-10

795,234

178,798

974,032

2013-09

763,982

172,043

936,025

2013-08

738,311

167,182

905,493

2013-07

715,364

162,548

877,912

2013-06

691,274

158,179

849,453

2013-05

669,298

154,583

823,881

2013-04

643,705

150,314

794,019

2013-03

617,756

145,957

763,713

2013-02

593,726

141,892

735,618

2013-01

572,603

138,548

711,151

2012-12

552,422

135,577

687,999

2012-11

532,364

131,698

664,062

2012-10

511,077

128,614

639,691

2012-09

490,165

125,377

615,542

2012-08

469,585

121,913

591,498

2012-07

452,974

118,993

571,967

2012-06

437,593

116,259

553,852

2012-05

422,345

113,679

536,024

2012-04

405,568

110,991

516,559

2012-03

389,747

108,277

498,024

2012-02

373,430

105,587

479,017

2012-01

359,331

103,150

462,481

2011-12

344,918

100,668

445,586

2011-11

331,332

97,695

429,027

2011-10

318,409

95,674

414,083

2011-09

305,464

93,698

399,162

2011-08

293,181

91,586

384,767

2011-07

281,298

89,499

370,797

2011-06

271,162

87,500

358,662

2011-05

259,044

85,335

344,379

2011-04

247,913

83,459

331,372

2011-03

236,115

81,167

317,282

2011-02

224,670

78,872

303,542

2011-01

214,906

76,856

291,762

2010-12

204,864

74,992

279,856

2010-11

191,512

72,228

263,740

2010-10

181,792

70,599

252,391

2010-09

171,468

68,859

240,327

2010-08

163,148

67,411

230,559

2010-07

153,573

65,729

219,302

2010-06

144,618

64,279

208,897

2010-05

135,905

62,738

198,643

2010-04

127,826

61,454

189,280

2010-03

118,885

59,520

178,405

2010-02

110,392

58,253

168,645

2010-01

103,464

57,058

160,522

2009-12

96,998

55,996

152,994

2009-11

88,678

54,306

142,984

2009-10

84,007

53,270

137,277

2009-09

79,757

52,313

132,070

2009-08

75,525

51,292

126,817

2009-07

71,707

50,410

122,117

2009-06

68,515

49,704

118,219

2009-05

65,694

48,970

114,664

2009-04

63,350

48,302

111,652

2009-03

60,751

47,681

108,432

2009-02

58,321

47,118

105,439

2009-01

56,037

46,617

102,654

2008-12

54,358

46,183

100,541

2008-11

52,949

45,787

98,736

2008-10

51,838

45,450

97,288

2008-09

50,812

45,125

95,937

2008-08

50,082

44,871

94,953

2008-07

49,538

44,678

94,216

Unknown

49,013

44,471

93,484

Count of Application Submissions

Warning: this page is currently undergoing maintenance and therefore the numbers below may be inaccurate.

This page tracks the number of applications submitted per month to the iTunes App Store. This is determined by the application
release date. While this can be changed by the developer before release, it usually isn't. Note that due to approval delay, the
last few weeks may not be properly represented and are not displayed.

App Submissions By Month

Month

# Apps

# Games

# Total

Avg/Day

2018-09

0

6

6

0

2018-08

1,858

443

2,301

164

2018-07

5,110

1,101

6,211

200

2018-06

9,029

1,913

10,942

353

2018-05

9,395

2,138

11,533

372

2018-04

10,027

2,397

12,424

401

2018-03

9,135

2,036

11,171

360

2018-02

7,821

1,883

9,704

313

2018-01

11,297

3,030

14,327

462

2017-12

10,543

2,995

13,538

437

2017-11

10,259

2,643

12,902

416

2017-10

10,272

2,836

13,108

423

2017-09

9,287

2,616

11,903

384

2017-08

9,025

2,943

11,968

386

2017-07

8,960

3,026

11,986

387

2017-06

8,739

3,203

11,942

385

2017-05

9,461

3,648

13,109

423

2017-04

9,094

4,189

13,283

428

2017-03

8,671

3,669

12,340

398

2017-02

5,546

2,970

8,516

275

2017-01

18,386

7,285

25,671

828

2016-12

59,356

25,924

85,280

2,751

2016-11

57,609

23,784

81,393

2,626

2016-10

59,460

23,614

83,074

2,680

2016-09

114,089

46,791

160,880

5,190

2016-08

5,415

4,522

9,937

321

2016-07

46,455

25,771

72,226

2,330

2016-06

56,768

26,769

83,537

2,695

2016-05

53,071

25,264

78,335

2,527

2016-04

53,300

22,635

75,935

2,450

2016-03

49,788

20,144

69,932

2,256

2016-02

41,440

16,123

57,563

1,857

2016-01

51,160

19,252

70,412

2,271

2015-12

41,527

17,490

59,017

1,904

2015-11

43,044

14,495

57,539

1,856

2015-10

40,479

13,974

54,453

1,757

2015-09

36,895

12,959

49,854

1,608

2015-08

39,883

15,031

54,914

1,771

2015-07

43,482

15,298

58,780

1,896

2015-06

39,811

13,524

53,335

1,720

2015-05

43,475

14,972

58,447

1,885

2015-04

32,306

11,321

43,627

1,407

2015-03

35,242

12,294

47,536

1,533

2015-02

32,051

11,355

43,406

1,400

2015-01

35,749

12,096

47,845

1,543

2014-12

31,341

13,160

44,501

1,436

2014-11

35,605

12,578

48,183

1,554

2014-10

32,971

11,422

44,393

1,432

2014-09

26,864

10,406

37,270

1,202

2014-08

32,822

13,144

45,966

1,483

2014-07

35,265

12,611

47,876

1,544

2014-06

33,065

11,762

44,827

1,446

2014-05

34,376

12,477

46,853

1,511

2014-04

34,188

13,122

47,310

1,526

2014-03

30,767

13,124

43,891

1,416

2014-02

24,296

7,819

32,115

1,036

2014-01

30,861

7,299

38,160

1,231

2013-12

27,831

9,136

36,967

1,192

2013-11

30,235

8,754

38,989

1,258

2013-10

29,577

7,669

37,246

1,201

2013-09

26,431

6,657

33,088

1,067

2013-08

23,632

6,660

30,292

977

2013-07

26,154

6,646

32,800

1,058

2013-06

23,430

5,348

28,778

928

2013-05

25,912

5,942

31,854

1,028

2013-04

25,304

5,946

31,250

1,008

2013-03

23,687

5,466

29,153

940

2013-02

21,651

4,635

26,286

848

2013-01

23,563

4,943

28,506

920

2012-12

21,839

5,851

27,690

893

2012-11

26,697

5,575

32,272

1,041

2012-10

20,085

4,153

24,238

782

2012-09

21,070

4,484

25,554

824

2012-08

19,024

4,191

23,215

749

2012-07

14,353

3,199

17,552

566

2012-06

17,594

3,743

21,337

688

2012-05

20,140

4,205

24,345

785

2012-04

18,649

4,038

22,687

732

2012-03

19,002

3,951

22,953

740

2012-02

16,235

3,536

19,771

638

2012-01

16,240

3,427

19,667

634

2011-12

16,948

4,655

21,603

697

2011-11

15,527

3,278

18,805

607

2011-10

14,960

3,355

18,315

591

2011-09

14,803

3,223

18,026

581

2011-08

14,186

3,141

17,327

559

2011-07

11,767

2,735

14,502

468

2011-06

12,937

2,805

15,742

508

2011-05

12,802

2,504

15,306

494

2011-04

13,073

2,711

15,784

509

2011-03

15,566

3,287

18,853

608

2011-02

14,606

3,062

17,668

570

2011-01

15,050

2,833

17,883

577

2010-12

20,308

4,033

24,341

785

2010-11

14,168

2,257

16,425

530

2010-10

15,990

2,492

18,482

596

2010-09

13,062

1,923

14,985

483

2010-08

14,794

2,328

17,122

552

2010-07

14,310

2,100

16,410

529

2010-06

13,509

2,130

15,639

504

2010-05

12,354

1,761

14,115

455

2010-04

13,311

2,612

15,923

514

2010-03

13,269

1,801

15,070

486

2010-02

11,744

1,852

13,596

439

2010-01

11,492

1,523

13,015

420

2009-12

14,087

2,310

16,397

529

2009-11

6,935

1,435

8,370

270

2009-10

6,290

1,385

7,675

248

2009-09

6,676

1,423

8,099

261

2009-08

5,774

1,216

6,990

225

2009-07

5,253

1,006

6,259

202

2009-06

4,888

980

5,868

189

2009-05

3,821

923

4,744

153

2009-04

3,900

947

4,847

156

2009-03

3,508

788

4,296

139

2009-02

3,201

726

3,927

127

2009-01

2,388

571

2,959

95

2008-12

1,925

545

2,470

80

2008-11

1,530

447

1,977

64

2008-10

1,406

416

1,822

59

2008-09

971

320

1,291

42

2008-08

747

242

989

32

2008-07

744

257

1,001

32

Unknown

0

1

1

-

Total

2,629,106

849,790

3,478,896

937

Application Price Distribution

This page shows a table showing the number of apps and games in each price category.

Count By Price - Active Apps

Month

# Apps

# Games

# Total

% of Total

Free

1,919,903

654,095

2,573,998

78.85%

0.99

222,819

84,017

306,836

9.40%

1.99

100,372

31,862

132,234

4.05%

2.99

68,122

22,801

90,923

2.79%

3.99

31,055

4,938

35,993

1.10%

4.99

37,550

7,434

44,984

1.38%

5.99

8,719

745

9,464

0.29%

6.99

7,618

986

8,604

0.26%

7.99

6,020

251

6,271

0.19%

8.99

3,396

173

3,569

0.11%

9.99

17,111

2,596

19,707

0.60%

10.99

1,161

159

1,320

0.04%

11.99

1,410

115

1,525

0.05%

12.99

1,841

70

1,911

0.06%

13.99

853

46

899

0.03%

14.99

3,012

197

3,209

0.10%

15.99

557

25

582

0.02%

16.99

564

15

579

0.02%

17.99

404

27

431

0.01%

18.99

513

14

527

0.02%

19.99

6,180

1,116

7,296

0.22%

20.99

381

20

401

0.01%

21.99

369

8

377

0.01%

22.99

213

11

224

0.01%

23.99

200

7

207

0.01%

24.99

1,463

60

1,523

0.05%

25.99

239

4

243

0.01%

26.99

137

5

142

0.00%

27.99

234

5

239

0.01%

28.99

151

16

167

0.01%

29.99

2,122

83

2,205

0.07%

30.99

97

4

101

0.00%

31.99

75

1

76

0.00%

32.99

102

4

106

0.00%

33.99

113

2

115

0.00%

34.99

294

9

303

0.01%

35.99

110

4

114

0.00%

36.99

53

3

56

0.00%

37.99

112

3

115

0.00%

38.99

72

3

75

0.00%

39.99

878

59

937

0.03%

40.99

69

1

70

0.00%

41.99

59

1

60

0.00%

42.99

48

2

50

0.00%

43.99

35

21

56

0.00%

44.99

200

3

203

0.01%

45.99

24

2

26

0.00%

46.99

30

8

38

0.00%

47.99

42

3

45

0.00%

48.99

88

3

91

0.00%

49.99

1,167

41

1,208

0.04%

54.99

191

5

196

0.01%

59.99

292

10

302

0.01%

64.99

188

7

195

0.01%

69.99

250

11

261

0.01%

74.99

158

3

161

0.00%

79.99

253

6

259

0.01%

84.99

40

3

43

0.00%

89.99

138

9

147

0.00%

94.99

64

4

68

0.00%

99.99

739

120

859

0.03%

109.99

37

2

39

0.00%

119.99

87

4

91

0.00%

124.99

27

1

28

0.00%

129.99

63

2

65

0.00%

139.99

44

3

47

0.00%

149.99

183

13

196

0.01%

159.99

45

1

46

0.00%

169.99

35

1

36

0.00%

174.99

11

1

12

0.00%

179.99

48

1

49

0.00%

189.99

31

1

32

0.00%

199.99

183

21

204

0.01%

209.99

13

1

14

0.00%

219.99

27

1

28

0.00%

229.99

16

1

17

0.00%

239.99

17

1

18

0.00%

249.99

74

2

76

0.00%

299.99

119

11

130

0.00%

349.99

53

3

56

0.00%

399.99

61

1

62

0.00%

449.99

25

0

25

0.00%

499.99

72

0

72

0.00%

599.99

22

1

23

0.00%

699.99

18

0

18

0.00%

799.99

12

0

12

0.00%

899.99

4

0

4

0.00%

999.99

120

8

128

0.00%

Total # apps:

2,452,117

812,337

3,264,454

Total cost to buy all apps:

$2,494,280.86

$396,679.58

$2,890,960.44

Average App Price

$1.02

$0.49

$0.89

Application Category Distribution

Below are a list of all of the top level categories and the number of applications currently listed with that category
as their primary one. You will note that some category totals seem low (like Newsstand), that is because very few apps list
that category as their primary one.

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