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Dell today announced it has agreed to acquire Software-as-a-Service (SaaS) integration leader Boomi to help businesses reap the full value of cloud computing. Powered by its revolutionary AtomSphere technology, Boomi offers the industry’s only pure SaaS application integration platform that takes the cost and complexity out of integrating applications by allowing easy transfer of data between cloud-based and on-premise applications with no appliances, no software and no coding required.

Boomi Industry Leadership

Headquartered in Berwyn, Pa., Boomi’s technology solutions are widely used with the world’s leading cloud-based applications, including Salesforce CRM, as well as marketing, financial, human resources, content management and service-desk management.

Working directly with customers and through its growing network of channel providers, Boomi manages millions of transactions a month and has completed tens of thousands of cloud integrations for hundreds of customers globally across a wide spectrum of industries.

Boomi Capabilities

Boomi’s technology benefits customers and channel partners by:

Connecting information between existing on-premise and cloud-based applications to ensure business processes are optimized, data is accurate and workflow is reliable;

Eliminating costs associated with inaccurate data entry;

Increasing sales and business productivity;

Eliminating the cost and complexity associated with integration, and

Decreasing integration time from months to weeks.

Today’s announcement represents another step by Dell to build a technology portfolio for growing businesses seeking the benefits of web-based computing while addressing one of the top barriers to cloud adoption - managing and integrating cloud-based applications with existing applications and databases.

As businesses embrace SaaS, Boomi helps customers deploy application integrations in record time with dramatically lower costs and realize productivity and efficiency improvements over traditional models.

Terms of Dell’s acquisition of Boomi were not disclosed. The purchase is subject to customary closing conditions.

Quotes:

“For years, Dell has been working directly with our customers and SaaS leaders to understand the value cloud computing can bring and the issues customers face when contemplating this paradigm shift,” said Steve Felice, president, Dell Consumer, Small and Medium Business. “Twenty-six years ago we helped accelerate the move to client-server computing; today we’ll help drive a similar transformation with customers turning to the cloud to drive costs down and innovation up.”

"The Boomi team is thrilled to be joining the Dell family,” said Bob Moul, Boomi president and CEO. “This was a fantastic outcome for the team, our customers and partners. Dell gives us the global platform to continue to scale Boomi AtomSphere as the leading integration solution in the SaaS and cloud computing industry."

“Dell is a pioneer in the technology industry and has embraced customer-driven innovation,” said George Hu, executive vice president, platform and marketing, salesforce.com. “With the acquisition of Boomi AtomSphere technology, Dell reinforces that role at a time when more enterprises are seeking a path to cloud computing. Dell is a key partner to salesforce.com, and we look forward to its technologies helping businesses worldwide realize the benefits of the cloud.”

"Using Boomi has driven incredible results not only for the sales team at Global Forex, but for the company at large because of the value of having a single dashboard of customer data," said Tom Fox, Salesforce Operations Manager, Global Forex. "With AtomSphere, we were able to eliminate 95 percent of our integration costs and now have a completely transparent platform that allows us to analyze customer data real-time.”

About Boomi

Boomi is the market-leading provider of on-demand integration technology and the creator of AtomSphere®, the industry's No. 1 Integration Cloud™. Recent Boomi awards include the 2010 SIIA CODiE for Best Application Integration Solution; the AlwaysOn OnDemand Top 100; the AlwaysOn Global 250; and the JMP Securities Hot 100. For more information, visit www.Boomi.com.

About Dell

Dell Inc. (NASDAQ: DELL) listens to customers and delivers worldwide innovative technology, business solutions and services they trust and value. For more information, visit www.dell.com.

Dell is a trademark of Dell Inc. Dell disclaims any proprietary interest in the marks and names of others.

Special note:

Statements in this press release that relate to future results and events are forward-looking statements based on Dell's current expectations. Actual results and events in future periods may differ materially from those expressed or implied by these forward-looking statements because of a number of risks, uncertainties and other factors. Risks, uncertainties and assumptions include the possibility that expected benefits may not materialize as expected; that the transaction may not be timely completed, if at all; that, prior to the completion of the transaction, Boomi’s business may experience disruptions due to transaction-related uncertainty or other factors making it more difficult to maintain relationships with employees, licensees, other business partners or governmental entities; that the parties are unable to successfully implement the plans, strategies and objectives of management for future operations, including the execution of integration strategies; and other risks that are described in Dell’s Securities and Exchange Commission reports. Dell undertakes no obligation to update these forward-looking statements.