Salon Sales

The fairy tale version of owning a salon or spa is that you learn your trade, start your own business, deliver outstanding treatments and gain a large and loyal clientele that will make you both rich and fulfilled. This is the happy-ever-after version! The truth, however, is that you learn your trade, start your own…

Learning how to use samples effectively in your salon and spa is essential if you don’t want to lose valuable retail sales. In this Live Video from the SalonSavy Beauty Biz Group, I talk about how samples should and should not be used to help promote and increase your retail sales. How to…

I’m often asked this question by salon and spa owners, ‘How can I increase my revenue (turnover)?’. In fact, if staying in business and taking home a decent personal wage are the goals, the question should actually be ‘How can I make more profit in my business without working any harder than I already do?’…

First off, let’s be clear about what I mean by ‘Client’s Average Spend’? Well, it just means the average amount of money each client spends in your salon or spa at each visit. A 2-second tuition on how to measure this is to take a look at how many visits to your salon you…

At the beginning of each year, most of us make a mighty dollop of personal New Year’s resolutions; get thinner, get fitter, stop smoking, drink less, or maybe it’s all of these and a few more for good measure. However, when you own a business, you often need to extend those resolutions to include new…

Yes, I know. Everyone hates thinking about Christmas being just around the corner, but when you’re in the beauty business and it’s your busiest time of year, then heading in without a plan isn’t the wisest move. With a bit of time up your sleeve, you can prepare yourself properly, and that should ensure you’ll…

More than ever, salon owners have to compete with the internet for retail sales. What makes this even worse is that sometimes your competitors are the very businesses that you’re buying your professional products from. And when this happens, it means that your clients, whom you’ve spent valuable time educating about these products, can purchase…

I see lots and lots of marketing posts from salon and spa owners on social media. Some are great, most are average and some are downright terrible 🙁 What’s the difference? Well, some do a fantastic job of answering the ‘What’s In It For Me‘ question, and others don’t even give it a go. What’s…

Another year is underway, resolutions were made, and hope for a more financially successful year is in the air. While it’s great to be optimistic about what lies ahead, we all know that what actually gets you from a resolution to a result are the actions you take to make things happen. So let’s take…

Does it feel like this past year has gone by in a blink to you? It sure does for me. But, we’re well into November and the countdown to bedlam has begun. The very last thing you think you have time for is to sit down and make a checklist of all the things you…

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Client Testimonials

You inspire me to do and be better.

You inspire me to do and be better. Onward and upward from here… thanks to you!!!

Have an amazing rest of the week, looking forward to our next chat.

THANK YOU

Yvette Morey (Salon Owner)

The Natural Touch, Australia

2017-04-15T07:35:56+00:00

Yvette Morey (Salon Owner)

The Natural Touch, Australia

Hi Pam, I enjoyed our phone call this morning. I just wanted to say thank you!! You inspire me to do and be better. Onward and upward from here… thanks to you!!! Have an amazing rest of the week, looking forward to our next chat. THANK YOU

There is no way I could have got myself this organised.

Your help has been just wonderful so far and I realise when you said this could be a two or three year plan to get my salon operating at optimal levels you were, as always, SPOT ON.

Getting through my plan you have set.

There is no way I could have got myself this organised.

Thanks for making this journey not seem so overwhelming. x

Lisa Philips (Salon Owner)

Lumiere Beauty, Australia

2017-04-15T07:52:17+00:00

Lisa Philips (Salon Owner)

Lumiere Beauty, Australia

Thanks so much Pam. xx Your help has been just wonderful so far and I realise when you said this could be a two or three year plan to get my salon operating at optimal levels you were, as always, SPOT ON. Getting through my plan you have set. There is no way I could have got myself this organised. Thanks for making this journey not seem so overwhelming. x

I have had 95% positive feed back…

Hi Pam,

On May 1st I began the new pricing. Finally! I have had 95% positive feed back, with a few patients surprised at the rates.

I am so pleased with your coaching emails from a world away! You took the time(even from hospital!) to meet me where I am in my business and taught me what steps to take to get where the business needed to be.

I am experiencing the growing pains, but am confident that I am fair in my pricing and services.

When I really stopped to see all that I offer to the patient experience in comparison to other offices nearby, I come out ahead.

Being a soft-hearted personality type, I went kicking and screaming into the new rates until I did that comparison.

Hi Pam, On May 1st I began the new pricing. Finally! I have had 95% positive feed back, with a few patients surprised at the rates. I am so pleased with your coaching emails from a world away! You took the time(even from hospital!) to meet me where I am in my business and taught me what steps to take to get where the business needed to be. I am experiencing the growing pains, but am confident that I am fair in my pricing and services. When I really stopped to see all that I offer to the patient experience in comparison to other offices nearby, I come out ahead. Being a soft-hearted personality type, I went kicking and screaming into the new rates until I did that comparison. My husband admired your email advice and supported me throughout the changes you suggested. Thank you again, Pam. Leah

Before coaching, I lacked motivation…

In the past, I was hesitant to undertake coaching because I was unsure if it was going to be a good financial investment. However, I am glad that I finally overcame my hesitancy to invest in my business.

I knew I needed help with retail and just some general support, but where I am located, it's difficult to get the support I needed. That’s where phone coaching was a great solution for me.

Before coaching, I lacked motivation and had resistance to selling for personal reasons.

The coaching I have had with Pam has taught me how to retail without being emotionally connected to that sale or recommendation. I have also experienced positive and motivating support, and as I am a lone trader, this has been invaluable for me.

Retail sales have really improved, in a measurable sense.

I would recommend coaching with Pam to anyone who needs to learn anything to do with running a business and needs some support to make it happen.

Carroll Cornford (Salon Owner)

Liquid Gold Beauty, Australia

2017-04-15T08:04:51+00:00

Carroll Cornford (Salon Owner)

Liquid Gold Beauty, Australia

In the past, I was hesitant to undertake coaching because I was unsure if it was going to be a good financial investment. However, I am glad that I finally overcame my hesitancy to invest in my business. I knew I needed help with retail and just some general support, but where I am located, it's difficult to get the support I needed. That’s where phone coaching was a great solution for me. Before coaching, I lacked motivation and had resistance to selling for personal reasons. The coaching I have had with Pam has taught me how to retail without being emotionally connected to that sale or recommendation. I have also experienced positive and motivating support, and as I am a lone trader, this has been invaluable for me. Retail sales have really improved, in a measurable sense. I would recommend coaching with Pam to anyone who needs to learn anything to do with running a business and needs some support to make it happen.