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Wednesday, October 1, 2014

Video: Cloud Nothings – “Now Hear It”

Just so no one accuses me of dropping our rock coverage in
favor of all the beat driven music, here is a new video from Cloud Nothings.
“Now Hear it,” which may or may not appear on the last Onomatopoeia Playlist Series edition, looks like what would happen if you mashed together old VHS
footage with the Arcade Fire’s current obsession with papier-mâché bobble head
masks. Maybe in the case of the Cloud Nothings, with an extra sprinkle of paranoia
on top. The clip was directed by Carpark labelmate Toro Y Moi’s touring
guitarist Jordan Blackmon and follows Toro Y Moi bassist Patrick Jeffords as he
travels around various scenic California locales.