Tribeca Film acquired U.S. rights to Bert Marcus Productions’How to Make Money Selling Drugs, which had its world premiere at the Toronto International Film Festival last fall, and has now set a theatrical release date for June 26th, 2013.

The provocative documentary offers an in-depth look at the high-stakes world of drug dealing and drug enforcement by blending reportage with pop culture references.

Tribeca Film plans a June 26 theatrical release day and date with on-demand platforms, like iTunes, Amazon Watch Instantly, VUDU and Xbox.

How To Make Money Selling Drugs offers glimpse into the lives of those on both sides of the “war on drugs,” delivering a diverse perspectives on the controversial subject through interviews with the likes of 50 Cent, The Wire producer David Simon, Arianna Huffington, Woody Harrelson, Eminem and Susan Sarandon, as well as infamous drug kingpin “Freeway” Rick Ross.

Described as “shockingly candid,” the doc offers an examination of how a street dealer can rise to cartel lord with relative ease, as well as how public policy and government drug enforcement have struggled to adapt to and effectively deter Americans from dealing drugs. Bert Marcus Productions was granted unprecedented access from top‐ranking government officials, from the U.S. Drug Czar to the Drug Enforcement Agency, all providing viewpoints on the global topic.