Blue Vinyl's My House is Your House campaign was directed by Working Films from 2002
to 2008 with a commitment to long-term change. The campaign was aimed at eliminating the production and consumption of PVC
plastic through community action initiatives. Together with organizations and activists at the forefront of the fight to eliminate PVC, we have succeeded in increasing deliberate consumer advocacy and influencing industry change.

Created by Judith Helfand and Daniel B. Gold, Blue Vinyl
is a Sundance award winning, Emmy nominated documentary film that
explores the lifecycle of PVC plastic, one of the world’s most common
synthetic materials – also the world’s most common source of the
persistent organic pollutant dioxin.

Premiering
at the Sundance film festival in January 2002 with an HBO broadcast
that June, the film has become a significant part of a global movement
to replace PVC with safer, healthier, more environmentally sustainable
alternatives.

1. Organize a Blue Vinyl screening.Organize a screening of the award-winning documentary, Blue Vinyl. Whether it’s a screening in your living room or a screening at a local community center or church, this hard-hitting documentary is a great way to spread the word about the movement to eliminate the poison plastic! Sign up to host a screening now.

2. Watch and Help Promote Sam Suds and the Case of PVC, the Poison Plastic Watch the Center for Health Environment and Justice’s hilarious animated detective spoof, Sam Suds and the Case of PVC the Poison Plastic online at http://www.pvcfree.org. It’s a fun way to learn about the dangers of the poison plastic.

3. Sign up for the CHEJ Action NetworkSign up for the CHEJ e-mail announcement list, from the Center for Health Environment and Justice and you will receive monthly action alerts and updates (no more than two a month) when it matters most and can participate in online consumer campaigns with one easy step. It’s a great way to stay posted on campaign news, victories, and urgent actions.

Activist and Grassroots Community ScreeningsPurchase through Bullfrog Films