Knowledge Base Articles

What's the use of having a great product, price, advertising
campaign, and other elements of a marketing mix that work wonders for a
marketer but that lacks good packaging and aesthetic appeal? Packaging
is as important an element of the promotional mix as pricing, features,
etc.
Packaging in itself consists of various factors that can help
a marketer sell the product. In fact, many marketers understand the
importance of packaging as it directly influences interest in the mind
of a buyer and induces him or her to try out the product outside his or
her normal buying pattern.
The packaging of a product can work
wonders for the business by promoting the product through word of mouth,
visual display of product, shelf promotion, etc.
Proper planning
of packaging gives the product an aesthetic appeal, use of colors makes
it attractive and shape may give it a curiosity factor. Safety and
security of the product are concerns as well.

Visits China's fastest growing newest metropolises - Shenzhen,
China. The city is very well known as the city of sunshine and modernity
and a beautiful garden city in South China. I'm sure that by the time
you set foot in this beautiful city, you will see how it kept pace with
its economic and social development. What's more is that the people
living in this city are in harmony with nature.
Shenzhen has fast
becoming internationalized as China's first special extraordinary
economic zone. Unlike other large cities, Shenzhen is a strange place
because its history is largely not present tangibly or in a genuine way -
yet it is represented by an imitation of world-famous sights such as
the Taj Mahal, Eifel Tower and the Great Wall.
Despite the absence
of these sites, Shenzhen has deep cultural roots dating back over 5,000
years ago but was only founded 27 years ago. In fact, archaeological
research has proof that aborigines started occupyi

Learn the secrets of one of the oldest and most profitable
business in the world, Wholesale Business. It has been in place since
the start of civilization. It is responsible for creating wealth and a
new class, the rich class. This class created wealth and did not
inherited it from kings or queens. How did they do it? Using trade,
finding products, and wholesaling them.
Now most business trade in
some way or another, they trade products, services, something. Now it
is easier then ever before to trade products, we have many more sales
and distribution channels than ever before, we have many new tools to
our disposal and information is easy to get and to transfer.
These
days you can use the internet, drop shipping, telephone, email, bank
wire transfers and many other resources to expedite business
transactions and make it much more interesting for wholesale businesses.
There
are many types of businesses you can start, run,

We all love to receive attractive freebies and marketing goodies that are distributed by companies during commercial events like trade shows and other events. As per the opinion of marketing gurus, companies that offer promotional gift products during trade shows enjoy a lot more customers and casual onlookers. Distributing attractive promotional gifts at various relevant corporate events and promotional meetings can be the corner stone of the branding and advertising strategy that will really help your organization enhance the existing relationships and build several new ones.
Almost all businesses nowadays crave for rapid growth and are desirous to maximize their business exposure. To do this you would need be on your toes, anticipate your competition and ensure that you don't fall behind.
When compared to all other marketing and promotional strategies, promotional printed items are obviously one of the best and proven strategies of building brand loyalty. The promotio

Wholesale chocolates make advertising much easier for any
company. They are an inexpensive marketing medium and can be an
excellent step forward, for building up your reputation and carrying
your company's message across. These chocolates also provide an easy and
less time consuming way of advertising. They will allow the visibility
of the product, by displaying the brand name or logo. You will be able
to keep a friendly relationship with your customers, most of the times
and implement ideas into practice and get inspired to do better in
future.
1. Wholesale chocolates include dark chocolates, each
composed of a cocoa from different parts of the world. They come in
presentation box, which can be personalised with multi-coloured logos,
and unique graphics. This will make them look really impressive and grab
maximum attention from the wider audience. Your logo will also allow
the customers to become familiar with your product.
2. Some of