Featured Domains

Understanding the European domain market and corporate domain management.

This week I chat with Jesper Knudsen and Jochen Kieler of BrandIT. BrandIT is a corporate domain and brand management company that bought domain brokerage Igloo.com earlier this year. I speak with Jesper and Jochen about the surprising differences between domain names in Europe and the U.S. and why it can be harder to pick a company’s domain when you’re in Europe. We also discuss portfolio consolidation and the challenges of corporate domain names, plus what acquiring Igloo means for the company (and domain investors).

Eric Borgos on why he’s selling domains, help the tornado victims, and a “cool” rebranding.

Here are a few domain stories I read today that I think are worth reading.

Eric Borgos has published an interesting perspective about 10 Reasons Why I Am Eager To Sell My Domains. Last year Borgos’ company had sales of $1.25 million, and domain sales were the company’s largest source of income.

Elliot Silver, DomainBoardroom.com, and Escrow.com have teamed up for a charity auction to benefit Oklahoma tornado victims. All proceeds will go to the Red Cross in Oklahoma City. Items in the auction include domain names as well as an SEO audit by Bill Hartzer, a gift certificate to Bobbleheads.com, and a guest post on ElliotsBlog. Bidding takes place via comments on the blog post, so Elliot is going to have fun keeping track of this one.

Kudos to Domain Advisors for rebranding as Igloo.com. Whenever I saw an email or tweet from Domain Advisors, I had to think about who was behind the company. Domain Advisors or Domain Holdings? If Domain Holdings, which of the two companies named that? Or is it one of the other many companies with Domain + some common term? Igloo.com is memorable and shows that the company “gets” domains.