Ruby Rose Is The New Face Of Urban Decay, Says Everyone Deserves To 'Discover Their True Selves'

Individuality and self-expression are two values she holds dear.

It's Women's History Month — and Ruby Rose is making women everywhere proud.

Rose, a 29-year-old Australian model and actress known for her role in the Netflix original series Orange Is the New Black, is an all-around awesome LGBTQ role model for self-expression and the promotion of "gender fluidity." And now Rose has been named beauty brand Urban Decay's "Most Addictive New Vice."

As a spokesperson for the brand, founder Wende Zomnir said Rose's responsibility will be to "[spread] the gospel of [Urban Decay's] self-expression, addiction to color, and 'beauty with an edge,' " reports Fashionista.

“Urban Decay believes in supporting individuality and personal self-expression — two values I hold very dear — because everyone deserves the freedom to explore their personality and discover their true selves.”