Success: Heimstone

eCommerce - Womenswear

The Challenge

Heimstone is a premium womenswear brand based in France. They needed to rapidly increase online sales in France, The United Kingdom and the United States. They required a detailed audience segmentation strategy that allowed them to connect and hone in on affluent high-value audiences with capacity to afford their garments.

The Solution

Our Google & Facebook Advertising allowed Heimstone to quickly ramp up their online presence across more than 90% of the web within 2 weeks, resulting in an immediate return on ad spend. We were able to a/b test, develop and execute a series of campaigns that helped them get in front of the high-value audiences who were able to purchase. Our SEO refined the brands overall presence in Google while ourLive Reporting was able to deliver the insight that made our efforts measurable.

The Outcomes

Facebook & Google Ads

Increased Instagram followers by 20,000 in less than 2 months. Delivered a 12:1 Return on ad spend in less than 3 months

SEO

Aligned the site with Google best-practices to improve the organic search display

Live Reporting

Developed a customised insights dashboard allowing the brand to aggressive test and optimise creatives to maximise engagement.

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