10. Oprah Stumbles

Times are tough – apparently even for Oprah. On Feb. 12, TV scheduling clearly was not working in the icon’s favor. The latest episode of her show Oprah’s Next Chapter was set to debut the same time as the 2012 Grammy Awards. In an attempt to receive more viewers, Oprah sent out the following Tweet: “Every 1 who can please turn to OWN especially if u have a Neilsen box.” Twitter was not amused. Of her 14 million followers, many were quick to share their feelings – “begging for views” and “desperate” come to mind. Worst about the fallout was the fact that Oprah was specifically targeting Nielsen users – those who determine official TV ratings. At the request of Nielsen, Oprah issued an apology. Her 14 million followers are still following her on Twitter, so apparently there were no hard feelings.