Tuesday, 5 September 2017

BEAUTY NEWS | ASOS ARE LAUNCHING THEIR OWN MAKEUP LINE MID-SEPTEMBER 2017 FIRST LOOK

A short and sweet post today because the beauty world just continues spinning.ASOS are launching their own beauty brand imminently and this news is coming to you courtesy of Refinery 29 UK one of my favourite websites for beauty news, reviews and articles. The initial launch, alleged to happen mid-September which is only a week or so away, seems to include mostly coloured products like lipsticks, liners, blush etc. I don't see any face products like foundation or concealer, but there is a translucent setting powder up for grabs at the price of £10.

Refinery 29 report that ASOSdeem the collection to be about embracing and empowering 20-something women accept and express the full range of who they are. This is a lovely message, I always find it a little funny when people get deep about makeup although I do know it means different things to different people. At a glance nothing really stands out to me, although the blush in the picture above looks lovely. The most alluring thing about this collection has to be the low prices, which start from £5 for the lip and eye pencils and reach to just £10 at most for the translucent powder. Very attractive. I would love to hear your thoughts on this new beauty brand, will you be getting anything? Are you surprised they are launching their own line? Thank you for reading. There will be yet another post tomorrow on the Kathleen Lights' shenanigans. Take care.

16 comments

I love how you post about all of the new launches, it really helps me keep up to date with everything haha! This sounds like a really great range, but I agree with you that nothing is jumping out at me at first look! At least it's affordable xx

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