High-Tech – Software, Mobile & Wireless

Back in the mid 1990’s we ventured into the High-Tech industry and worked extensively for Sprint PCS as part of its first field sales and marketing team and helped launch its eighth market located in the Pittsburgh region. Going forward, we continued to work for Sprint PCS throughout western Pennsylvania and western New York. In 2000, we moved into the software field leading the national marketing effort for FastForward – an early start-up in the marketing automation space which developed a marketing platform consisting of several online application services such as an eMail engine, eCommerce storefront, incentive, online coupon and rebate tool and much more. Both start-ups helped us build our experience in leading brands to cross the chasm from early adopters (tech enthusiasts and visionaries) to the early majority (pragmatists) of the consuming public.

MARKETING SERVICES

For high-tech brands, BrandMill provides extensive marketing services and systems expertise including but not limited to advertising, branding, direct marketing, pricing, promotion, special events, strategy and Web 2.0 and social media marketing.

HIGH-TECH MARKETING SUCCESSES

For Sprint PCS

Won several Sprint PCS sales awards

Marketing and Sales Operations team was recognized as the best in the country

Designed a retail selling system for Sprint PCS retail store teams that earned national praise