The concept phase is critical for innovation. Tech-Clarity’s Improving Concept Design to Boost Revenue infographic steps through what companies attempt to achieve during the concept phase, how the most successful companies approach concept development, and the benefits they enjoy as a result. Additional information can be found in our related research report, Improving Concept Design: Innovating at the Front End to Drive

Improving Concept Design: Innovating at the Front End to Drive Revenue Opportunities examines the importance of the concept phase. The report reveals survey results highlighting not only what companies can do to improve the concept phase, but also how to take advantage of concept work during later stages of product development. Please enjoy the summary below, or click the report or

Concept Design Survey How do leading companies develop conceptual models? Please share your experience. We are conducting new research on concept development. We are exploring questions such as, what are best practices for developing concepts? Are there approaches to concept development that will save time during detail design? Can technology help?? If you already completed the survey –>