The Fall Classic is underway. San Francisco dominated game one, but we decided to see which team held the edge in social media. Below, we take a look at which players stuff the social stat sheet with key metrics like impressions, engagements, estimated CPM and CPE,...

For two decades, Derek Jeter has been the ideal MLB superstar. Now, in the wake of his retirement, baseball is left looking for its next transcendent star. There are plenty of options to fill the void. Mike Trout and Bryce Harper, among others, appear poised to make the leap, but will they have what it takes?

Domestic violence incidents have placed the NFL under intense scrutiny, but we have yet to see significant financial backlash from brands. We inspect how the recent events have affected the state of NFL sponsorships, endorsements, and how brands and players can guard themselves against future controversy.

Athlete endorsements are no longer restricted to the powerful few. Like never before, your brand has the ability to build trust and engage an audience through the influence of professional athletes. At opendorse, we’re handing marketers the tools to instantly activate...

Week one of the NFL season is in the books. Whether your Fantasy Team rose to the top of your league, or you find yourself in dead last, fans got a glimpse of which players will be vital to rosters and those who need to be traded immediately. Some of last week’s top...

The time has come; all fantasy football rosters are locked and ready to go. It’s officially football season. The NFL season beings with a bang tonight as the Green Bay Packers face the Seattle Seahawks. We all remember the pre season game in 2012 with the...

The long wait is almost over. What seemed like an eternity to football fans is now just days away. Both college football and the NFL are constantly changing. From new coaches, new players, new stadiums, and this year with the addition of a college football playoff. In...

The crazy thing about social media is the amount of people that can be involved into a single conversation. Over the past few weeks, the #IceBucketChallenge has swarmed social media outlets in hopes of raising awareness of ALS, otherwise known as Lou Gehrig’s Disease....

The Manning’s are one the most famous and storied families in professional sports. Archie Manning was drafted second overall in the 1971 NFL Draft by the New Orleans Saints to play quarterback. Both of his sons, Peyton and Eli, followed in their fathers’ footsteps and...

As the endless days of summer are coming to a close, the changing leaves of fall are upon us. Fall means more than apple cider and cooler weather. Fall brings the much anticipated football season, a time that football fanatics have been counting down to since the...