do nothing

Anyone who has tried to meditate can tell you it's not as easy as it seems. Especially when we have the Internet, credit card debt, smart phones, and lots of television to watch. But now, the guy behind Million Dollar Homepage, which raised a million dollars by selling one million pixels at $1 each and looks like this, is now asking everyone to view his new Web site and do absolutely nothing for two minutes. Annnnnd ... that's about it. So, why? Besides "because it's online"?