Successful tech entrepreneurs have learned the value of their brand. Often, brands like Apple, Google, Yahoo, and many others came from entrepreneurs thinking about something local to their start-up location or just their wild imagination.

“Jersey Innovation Week” is a celebration of the state’s technology, innovation and entrepreneurship. Created by the NJ Tech Council, the week includes a number of events that could energize the tech and entrepreneurial community in New Jersey.

Opinion By James W. Hughes. The current year's state budget of $34.5 billion includes $2.2 billion for higher education -- and of that, about $775 million for Rutgers. Is New Jersey's investment in its state university paying off? Yes, handsomely. According to a new report by the Edward J. Bloustein School of Planning and Public Policy, every…

#Hashtags. They’re all over social media. Why is everyone using them? What can they do for you? First, a hashtag is a word or group of words preceded by a # that represents a topic that you post on social media. Its purpose is to help users search topics of interest on Twitter, Instagram, LinkedIn, Facebook, Google+ or Pinterest.