From website to on-site, Beauty.com is bringing its virtual world of beauty to life in the heart of New York City.

Whether you're on your way to work or coming home from a late night out, EVERYONE who walks through the door will get a "scoop" from an oversized beauty bin filled with thousands of must-have beauty products, all for FREE.

Consumers will also have unprecedented access to top beauty gurus including Ted Gibson, Oscar Blandi and Peter Thomas Roth who will be stopping by to give one-on-one consultations. And of course, Beauty.com's team of experts will be on-hand to offer around the clock beauty tips and touch ups.