In this episode, we look at the importance of having a unique point of difference. Something that’ll draw your audience to you over any of your competitors. We’ll take you through where your difference can come from, how to find it and how to scope out your competition to see if what you have is really unique or behind the curve. Make your business memorable. Make an impact where it matters!

In the content report this week, we also have a chat about The 10X Rule Book by Grant Cardone - a tour de force in how to develop a relentless drive to succeed, the art of goal setting and getting over the barriers to actually doing the work to realise them. We also go through some of the best places to go for design inspiration for your brand.