Privacy Policy

Social Ad Scout, together with its group companies
(“Social Ad Scout“, “we” or “us“) provides innovative market intelligence
services to our customers and users (“you”). In doing so, we
recognize and greatly respect your privacy rights, and we provide
this policy (“Privacy Policy“) to make you aware of how we collect
and use information from you pertaining to your use of SocialAdScout.com (our “Website“) as well as the products or services
that you access through the Website (our “Products“). We also
explain in this Privacy Policy certain rights that you have in
respect of your Personal Information (as defined herein). We will
not use or share your information with anyone except as described in
this Privacy Policy.

This Privacy Policy may be updated from time to time and therefore
we ask you to check back periodically for the latest version of the
Privacy Policy, as indicated in the “Last updated:” date at the
bottom of the policy. If there will be any significant changes made
to the use of your Personal Information (as defined herein) in a
manner different from that stated at the time of collection, we will
endeavor to notify you by posting a notice on our Website.

There may also be external links to third party websites and
services on our Website. This Privacy Policy does not apply to your
use of a third party site or service. To find out more about
external links, including any Personal Information (as defined
herein) that may be collected by third parties, please refer to the
“Cookies, Third Party Advertisements and External Links” section.

We collect information that identifies an individual or may with
reasonable effort allow the identification of an individual, or may
be sensitive in nature (“Personal Information“) when you:

register with or use our Website or one of our Products;

use our free tools either to try our Products or consult with a
member of our sales team; or

commence direct communications with us either in relation to a query
or complaint.

We will ask you to provide certain Personal Information if you
choose to create a Social Ad Scout account or use our services. This may
include your name, personal and work email, work or home address,
employer, payment information, and phone number. We collect this
information, only if voluntarily provided by you, in order to create
and authenticate your account and provide you access to our Products
and services. Where you try to consult with a member of our sales
team, we will also collect Personal Information that you voluntarily
provide about your work and your company.

We also collect Personal Information when you commence direct
communications via our Website enquiry form, by telephone or writing
to us. When you commence direct communications with us, we may
retain such communications and the accompanying Personal Information
in order to process your inquiries, respond to your requests and
improve our services.

1.2 Web Server Information

Like most website operators, we also collect web server log
information of the sort that web browsers and servers typically make
available (“Web Server Information”). This Web Server Information
includes non-personally-identifying information such as browser
type, language preference, and the date and time of each visitor
request, as well as potentially personally-identifying information
like Internet Protocol (IP) addresses. In either case, we do not use
such Web Server Information to identify visitors to our Website, and
we do not disclose any Personal Information included in such Web
Server Information to third parties, other than under the specific
circumstances described below in this Privacy Policy where Personal
Information may be disclosed. Our purpose in collecting this Web
Server Information is to better understand how our visitors use the
Website in order to improve the Website and our Products.

2. DIRECT MARKETING AND HOW YOU CAN MANAGE YOUR PREFERENCES

We may use your Personal Information, voluntarily provided by you in
the circumstances described herein, to let you know about our
Products and services that we believe will be of interest to you. In
all cases, we will respect your preferences for how you would like
us to manage such marketing activity with you.

To protect privacy rights and to ensure you have control over how we
manage marketing activities with you:

2.1 we will take steps to limit direct marketing to a reasonable and
proportionate level and only send you communications which we
believe may be of interest or relevance to you;

2.2 you can ask us to stop direct marketing at any time – you can
ask us to stop sending email marketing, by following the
‘unsubscribe’ link you will find on all the email marketing messages
we send you. Alternatively, you can contact us at support@socialadscout.com.
Please specify whether you would like us to stop all forms of
marketing or just a particular type (e.g., email); and

2.3 you can change the way your browser manages cookies, which may
be used to deliver online advertising, by following the settings on
your browser as explained below in the “Cookies, Similar Sites and
Third-Party Services” section.

We recommend you routinely review the privacy policies and
preference settings that are available to you on any social media
platforms you use, as well as your preferences within your
Social Ad Scout account.

A cookie is a small text file that is stored in a web browser
directory by a website or an advertisement related action. Our
Website uses two types of cookies: session cookies and persistent
cookies. Session cookies are created temporarily in your web browser
directory while you are visiting a website and are deleted once you
leave the website. Persistent cookies remain in your web browser and
are activated again once you visit the website that created that
specific cookie. A web beacon is a small file used by a website or
an advertisement-related action to keep track of your navigation
through a single website or a series of websites. A pixel is a small
line of code which is used by a website or an advertisement-related
action to assign online activities to a computer or browser.

We use these technologies in order to ensure proper operation of our
Products and Website, collect information and ensure information
security. Although our collection of such information is not used to
personally identify users, we are still committed to giving you the
opportunity to exercise your choice of opting out from our
collection of such information. For removing cookies and other
technologies used on our Website, please refer to the “Opt-Out
Option” sub-section below.

We will not use the above technologies to collect Personal
Information without obtaining your permission, unless where we are
permitted to do so under applicable privacy laws.

3.2 Opt-Out Option

Please note that your browser enables you to disable all cookies (if
you do not know how to do this, check out the “Help” file of your
browser), however, this may interfere with your use of the Website
or other internet websites.

If you would like to opt-out of the cookies that our Website may use
(directly by us and not by third parties as referred to below),
please email us at support@socialadscout.com.

If you use a new computer, upgrade or change web browsers or take
any action which results in the deletion of the “opt out” cookie,
you will need to perform this opt-out process again upon any such
change.

For more information about cookies including how to set your
internet browser to reject cookies please go to
www.allaboutcookies.org.

3.3 Third Party Websites and Services

Our Products may recommend third party websites which the Product
determines may be of interest to you (“Similar Sites“).
Additionally, there may be links on our Website to third party
websites and services such as Google Analytics, KeenIO, and others
(“Third-Party Services”). We do not have control over such Similar
Sites or Third-Party Services, including their information
collection and use practices. We are not responsible for their
privacy practices or policies. We therefore recommend that you
review the privacy policies of Similar Sites and Third-Party
Services before providing them with your Personal Information. For
more information about the Third-Party Services to which links are
included in our Website, please contact us at support@socialadscout.com.

Social Ad Scout uses remarketing with Google Analytics to advertise
online. Third party vendors, including Google, may show Social Ad
Scout’s
ads on sites across the Internet. By using the
Ads Settings,
visitors can opt-out of Google Analytics for Display Advertising and
customize Google Display Network ads.

4. HOW WE USE PERSONAL INFORMATION

Social Ad Scout will use Personal Information solely in order to provide
you with our Products and services, process your inquiries, respond
to your requests and improve our services.

We may share some or all of your Personal Information with our
current or future subsidiaries, joint venture partners or other
companies with whom we are under common control, provided such
parties undertake to protect your privacy in at least the same
manner as set out in this Privacy Policy.

In addition, we may share some or all of your Personal Information
in the manner and for the purposes described below:

4.1 with third parties who help manage our business and deliver
services. These third parties have agreed to confidentiality
restrictions and use any Personal Information we share with them
solely for the purpose of providing the contracted service to us.
These include IT service providers who help manage our IT and back
office systems;

4.2 with our regulators, to comply with all applicable laws,
regulations and rules, and requests of law enforcement, regulatory
and other governmental agencies or if required to do so by court
order; and

4.3 we may collect and share Personal Information if required to do
so as part of any legal proceedings conducted between you and
Social Ad Scout.

5. THE LEGAL BASIS FOR USING YOUR PERSONAL INFORMATION

We will only collect, use and share your Personal Information where
we are satisfied that we have an appropriate legal basis to do this.
This may be because:

5.1 you have provided your consent to us using the Personal
Information (e.g. where you provide us with marketing consents or
opt-in to optional additional services or functionality);

5.2 our use of your Personal Information is necessary to perform a
contract or take steps to enter into a contract with you (e.g.
providing you with our Products, and services, creating your user
account);

5.3 our use of your Personal Information is in our legitimate
interest as a commercial organisation, subject to your interests and
fundamental rights. In these cases we will look after your
information at all times in a way that is proportionate and respects
your privacy rights and you have a right to object to processing as
explained in “your rights” section below;

5.4 our use of your Personal Information is necessary to comply with
a relevant legal or regulatory obligation that we have (e.g. the
disclosure of information to law enforcement or tax authorities).

If you would like to find out more about the legal basis for which
we process Personal Information please contact us.

6. TRANSFERS OF PERSONAL INFORMATION

Please be aware that your Personal Information may be transferred,
stored and processed in countries outside your country of residence
from which the information was collected, including the United
States, where our servers are located and our central database is
operated. This means that your Personal Information will be subject
to a different standard of data protection than that available in
your country of residence. Social Ad Scout will take appropriate steps to
ensure that transfers of Personal Information are in accordance with
applicable laws and carefully managed to protect your privacy rights
and interests. To this end:

6.1 we ensure transfers within
Social Ad Scout will be covered by an
agreement entered into by members of Social Ad Scout (an intra-group
agreement) which contractually obliges each member to ensure that
Personal Information receives an adequate and consistent level of
protection wherever it is transferred within Social Ad Scout;

6.2 where we transfer your Personal Information outside Social
Ad Scout
or to third parties who help provide our products and services, we
obtain contractual commitments from them to protect your Personal
Information. Some of these assurances are well recognized
certification schemes like the EU – US Privacy Shield for the
protection of Personal Information transferred from within the EU to
the United States or other countries; or

6.3 where we receive requests for information from law enforcement
or regulators, we carefully validate these requests before any
Personal Information is disclosed.

6.4 Subject to applicable laws, You have a right to contact us for
more information about the safeguards we have put in place to ensure
the adequate protection of your Personal Information when it is
transferred as mentioned above. See the “Your Rights” section below
for more details.

7. HOW WE PROTECT AND STORE YOUR INFORMATION

7.1 Security

We have implemented and maintain appropriate technical and
organizational security measures, policies and procedures designed
to reduce the risk of accidental destruction or loss, or the
unauthorized disclosure or access to such information appropriate to
the nature of the information concerned. Note that, although we take
measures to secure the information we collect and reduce the risk of
unwanted disclosure, we cannot guarantee that the information will
not be exposed as a result of unauthorized penetration to our
servers. However, we make commercially reasonable efforts to make
the collection and security of such information consistent with this
Privacy Policy and all applicable laws and regulations. As the
security of information depends in part on the security of the
computer you use to communicate with us and the security you use to
protect your user IDs and passwords, please take appropriate
measures to protect this information.

7.2 Retention of your Personal Information

We will store your Personal Information for as long as is reasonably
necessary for the purposes for which it was collected, as explained
in this Privacy Policy. In some circumstances we may store your
Personal Information for longer periods of time, for instance where
we are required to do so in accordance with legal, regulatory, tax
or accounting requirements.

In specific circumstances we may store your Personal Information for
longer periods of time so that we have an accurate record of your
dealings with us in the event of any complaints or challenges, or if
we reasonably believe there is a prospect of litigation relating to
your Personal Information or dealings.

8. USE BY CHILDREN

We do not offer our products or services for use by children. If you
are under 18, you may not use the Website, our Products or provide
any information to the Website without involvement of a parent or a
guardian. We do not knowingly collect information from, and/or about
children.

9. YOUR RIGHTS

You may revise your Personal Information by editing your account
details. You also have the right to ask Social Ad Scout to amend any
Personal Information it holds about you if it is inaccurate or
misleading by emailing our Data Protection Officer at
dpo@socialadscout.com.

9.1 The following rights, which may be subject to certain
exemptions, apply (in addition to the rights set forth above) to EU
users:

9.1.1 You have a right to access information held about you. Your
right of access can normally be exercised free of charge, however we
reserve the right to charge an appropriate administrative fee where
permitted by applicable law.

9.1.2 You have a right to restrict the processing of your Personal
Information, for example in case we no longer need your Personal
Information for the initial purposes for which it was collected but
it is required by you for the establishment, exercise or defence of
legal claims.

9.1.3 You have a right to object to processing which has our
legitimate interests as its lawful basis. We will no longer process
your Personal Information upon your request, unless we have
compelling legitimate grounds for the continuation of the processing
which override your interests, rights and freedoms, or for the
establishment, exercise or defence of legal claims. You may also
object to our use of your Personal Information for direct marketing
purposes. See the “Direct Marketing” and “Cookies” sections for how
to unsubscribe, manage your marketing preferences and opt out of
cookies.

9.1.4 You have a right to obtain a portable copy of Personal
Information which is processed on the basis of your consent, or
which is necessary for the performance of a contract between us. You
have a right to have such portable copy of Personal Information
transferred to another data controller in a structured, commonly
used and machine-readable format;

9.1.5 You also have a right to request details of the basis on which
your Personal Information is transferred outside the European
Economic Area but you acknowledge that data transfer agreements may
need to be partially redacted for reasons of commercial
confidentiality.

9.1.6 You have a right to lodge a complaint with your local
supervisory authority if you have concerns about how we are
processing your Personal Information. We ask that you please attempt
to resolve any issues with us first, although you have a right to
contact your supervisory authority at any time.

We may ask you for additional information to confirm your identity
and for security purposes, before disclosing the Personal
Information requested to you. We reserve the right to charge a fee
where permitted by law, for instance if your request is manifestly
unfounded or excessive.

You can exercise your rights by contacting us. Subject to legal and
other permissible considerations, we will make every reasonable
effort to honor your request promptly or inform you if we require
further information in order to fulfill your request.

We may not always be able to fully address your request, for example
if it would impact the duty of confidentiality we owe to others, or
if we are legally entitled to deal with the request in a different
way.

10. HOW TO CONTACT US

If you have any questions, concerns or complaints regarding our
compliance with this notice and the data protection laws, or if you
wish to exercise your rights, we encourage you to contact our Data
Protection Officer at dpo@socialadscout.com.

We will investigate and attempt to resolve complaints and disputes
and will make every reasonable effort to honour your wish to
exercise your rights as quickly as possible and in any event, within
the timescales provided by data protection laws.

You have a right to lodge a complaint with your local data
protection supervisory authority (i.e. your place of habitual
residence, place of work or place of alleged infringement) at any
time. We ask that you please attempt to resolve any issues with us
before your local supervisory authority.