Burberry Madrid

Spain

The brief

Burberry asked us to create a flagship store located at the heart of Madrid luxury shopping area in Calle Serrano, re-contextualising the stunning classical architecture in to a modern setting.

Our approach

Madrid flagship needed to be both iconic and faithful to the spirit of Burberry whilst creating design tension when juxtaposed with the original features of the building. This eclectic mix of styles achieved our objective of creating Burberry stores across Europe with character and personality, maintaining a level of commonality within their brand vocabulary.