Target's Black Friday 2018 Ad Has Nasty Surprises

This post was created by the Contributor in partnership with BestBlackFriday.com, which specializes in holiday season sales. The deals highlighted within this post were independently selected and do not contain affiliate links.

There is now less than one week until Black Friday 2018. Moreover, since we have ad scans from Best Buy (52-pages), Kohl’s (64-pages), Walmart (32-pages) and
Target (47-pages) we’re in a great position to see not only which deals stand out, but which retailers fall short. And Target’s Black Friday sales, in particular, have some nasty surprises.

This is the fifth article in my Black Friday ‘Nasty Surprises’ series. Working alongside BestBlackFriday.com, I’m analysing the biggest Black Friday 2018 sales to help you understand where the big deals fall short. No store is perfect and you can also read about deals you should avoid: at Best Buy, at Costco, at Kohl’s and at Walmart.

But this is where Target falls short of the competition in some pretty major ways…

Sony PS4 - Target will sell the PlayStation 4 1TB Spider-Man Bundle for $199.99 (save $100) (See Ad Scan Deal), but Kohl’s will match this and include $60 Kohl's Cash (See Better Deal). There’s no point in losing out on $60 by shopping for this deal at Target.

Xbox One Bundles - More console woes. Target is selling the popular Xbox One S 1TB Minecraft Bundle for $199.99 (saving $100) with a $20 Target gift card (See Ad Scan Deal). As above, Kohl’s matches this and bundles a $60 gift card (See Better Deal). Additionally, Target is not offering any Xbox One X bundles this year. The best Xbox One X deal is also at Kohl’s where it will sell the Microsoft Xbox One X 1TB PlayersUnknown's Battlegrounds Console Bundle for $399.99 (save $130) + $120 Kohl's Cash (See Deal). Amazon also has the Xbox One X 1TB Fallout 76 Bundle for $429 (See Deal) or $100 straight off the Xbox One X itself (See Deal).

Xbox One X (left) and Xbox One S (right)

Microsoft

Google Home Hub - Another high profile loss. Target is offering the Google Home Hub for $99 saying $50 (See Ad Scan Deal), but Best Buy matches this and includes $10 in My Best Buy Rewards (See Better Deal) while Walmart also sells for $99 and bundles $10 VUDU Credit (See Better Deal). But Kohl’s again has the best deal. It will sell the Google Home Hub Smart Screen + $15 Kohl's Cash for the same $99 asking price (See Best Deal).