Sony Music Entertainment CEO Doug Morris to deliver a keynote interview on the “lessons learned”

`Doug Morris, CEO of Sony Music Entertainment and industry icon, is to deliver a keynote interview at Midem 2015.Organised by Reed MIDEM, Midem is the key industry event that unites the entire music ecosystem. It takes place in Cannes from 5-8 June 2015.Morris will talk about the “Lessons Learned”, sharing his decades of experience in music, ...

`Doug Morris, CEO of Sony Music Entertainment and industry icon, is to deliver a keynote interview at Midem 2015.

Organised by Reed MIDEM, Midem is the key industry event that unites the entire music ecosystem. It takes place in Cannes from 5-8 June 2015.

Morris will talk about the “Lessons Learned”, sharing his decades of experience in music, creativity, management and business, together with stories that changed the music industry, and how they can now be applied to better understand the challenges that it faces today. The keynote will take the form of an interview with Rupert Younger, Director of the Oxford University Centre for Corporate Reputation, part of Oxford University’s Saïd Business School. It forms part of Midem Talks, Midem’s plenary conference programme, and will take place on Saturday 6 June.

With a career spanning five decades, Morris currently heads the world’s second largest music company, and was the founder of Vevo, the world’s leading premium music video and entertainment platform. Prior to joining Sony Music Entertainment in 2011, he spent 14 years as Chairman and CEO of the Universal Music Group, and previously served as head of MCA Music Entertainment, Rising Tide Entertainment, Warner Music US, and the Atlantic Recording Group. Before that, he was President of ATCO Records and Founder and Owner of Big Tree Records. Morris began his career as a songwriter and producer, his credits include the Chiffons’ “Sweet Talkin’ Guy” and Brownsville Station’s “Smokin’ in the Boys Room.”

“I knew very early that I wanted to spend my life in the music business and be part of the rock culture of that time. And that is the life I had, managing talent and creativity, leading change in the music business. It is now the right time to talk about the lessons I learned along the way. And I can’t think of a better occasion than Midem to share such learning with the global music community,” said Doug Morris.

“Doug Morris is an iconic executive within the music ecosystem represented at Midem. Over the past decades, he has actively contributed to supporting the industry and shaping solutions to the various challenges that our music business has been going through. We’re thrilled that in addition to sharing the insights gained from his successful career and his broad vision of the music industry, Doug will inspire the Midem audience on how to face change and how to create the business opportunities for tomorrow,” said Bruno Crolot, Director of Music Markets, Reed MIDEM.