“Merlin Mann - ‘Rutgers Time & Attention Talk’”

After almost a year of hand-wringing, fretting, and occasionally even writing the odd string of English words, I’ve finally started turning into the home stretch with the first draft of my Inbox Zero book.

If it hasn’t been obvious, or you couldn’t just guess, this book project’s been a big rock for me. Given the effort it’s taken (read: most every hour I’m not sleeping, working, or pushing my

daughter in a swing), it’s also the primary reason why updates to 43 Folders have been so scarce over the last few months. The spirit was willing, but the brain—insanely sick of thinking about these very topics—was weak.

Yes, as it turns out, writing a book does require an extraordinary expenditure of both attention and time. And, in my own case, I’ll confess that this often meant working even more than four hours a week. But, who knows? Maybe that’s just a consequence of my slow typing and abject lack of lifetrepreneurship.