SANA 2019: MORE THAN 900 EXHIBITORS FOR AN EVENT THAT IS EVEN MORE SUSTAINABLE “FROM THE GREEN REVOLUTION TO THE ORGANIC REVOLUTION”: THE REPRESENTATIVES OF THE ORGANIC SECTOR IN BOLOGNA

Jun 13, 2019

The 31st edition of SANA, the International Exhibition of Natural and Organic Products, is due to take place in Bologna from 6 to 9 September 2019. Organised by BolognaFiere, in collaboration with AssoBio and FederBio, with the support of the Ministry of the Environment and the Protection of the territory and the Seas, as well as the ITA, the Italian Trade Agency, SANA is much more than a trade fair event: it is the destination for the business connected to the world of organics, the platform for promoting culture and debating topics relevant to the sector, and a venue at which it is possible to meet operators from all over the world.

This business-oriented event
takes full advantage of the expertise of BolognaFiere, Italy’s second-largest
trade fair organiser and one of the leading players in Europe with extensive
experience in the organisation of B2B events that are international leaders in
their respective sectors.

“Our company,” announced Giampiero Calzolari,
President of BolognaFiere, “has
accumulated know-how that positions us among the very top players at international
level, identifying us as a destination and priority partner for the trade fair
business. The International Exhibition of Organic and Natural products is
testament to this as can be seen in the constant increases in the numbers of
exhibitors and operators attending the event and in an ever more incisive
interaction with international buyers. The new features of the 2019 edition
further reinforce SANA as a platform for discussion for the organic sector and
for debating key themes for the future in economic and environmental terms.”

SANA 2019: THREE MACRO SECTORS, MORE THAN 900 EXHIBITORS, 52,000M2 OF EXHIBITION SPACE

Once again this year’s edition
of SANA has been organised to involve the broadest possible range of exhibiting
companies – more than 900 exhibitors, filling a surface area of 52,000 square
metres divided into the sectors of:

FOOD, the protagonists of which will be the leading Italian and international companies involved in the sector of organic food (pavilions 29-30);

GREEN LIFESTYLE will present environmentally friendly technologies, products and solutions for lifestyles that are healthy and responsible (pavilion 28).

CONVENTIONS,
WORKSHOPS AND SEMINARS: DEBATES ABOUT ORGANICS AT SANA

The
exhibition offer at SANA will include a packed line up of conventions,
workshops and seminars and an important initiative to promote incoming foreign
trade delegations; at the 2018 edition more than 200 meetings were scheduled
between exhibiting companies and international buyers.

Also
confirmed for the 2019 edition is the presentation of the SANA OBSERVATORY with a focus on the scale of Italian exports of
organic food products (curated by Nomisma) as well as other events dedicated to
training at the SANA ACADEMY, which
in the last edition enjoyed a 27% increase in the number of participants.

SANA 2019 “PLASTIC FREE”

In keeping with the themes at
the heart of the event, SANA 2019 is set to be a “plastic free” event in the
restaurant and bar areas, thus further reducing its environmental impact. With
a ban on single-use plastic, there will be a greater use of glass and
biodegradable materials in containers and furnishings; mineral water will be
supplied freely from special distributors and visitors will be able to use
reusable water bottles that have been made available for this very purpose.

Also the food and drink
options will have an emphasis on organics, offering snacks, sandwiches and
pastries, pizzas, salads, fruit and drinks, including wines, that are all
rigorously organic and supplied in biodegradable containers. These small
gestures become meaningful for the environment when they transform into choices
that each and every one of us incorporates into our daily lives.

FROM THE GREEN REVOLUTION TO THE ORGANIC REVOLUTION: THE REPRESENTATIVES
OF THE ORGANIC SECTOR IN BOLOGNA

At the 2019 edition of SANA
the initiative FROM THE GREEN REVOLUTION
TO THE ORGANIC REVOLUTION on 5 and 6 September acknowledges the Bologna
event’s importance for the world of organics. The two days will involve
representatives from the organic sector and high level debates that will determine
the strategic choices for the future of agriculture and essential aspects such
as sustainability, respect for the environment and the sound use of resources.

The event promoted by BolognaFiere in collaboration with FederBio and
AssoBio aims to encourage a reflection on the role of organics for Italian
agriculture and on the correlation between essential factors in key areas, such
as biodiversity, safeguarding water and climate change.

On its first day FROM THE GREEN
REVOLUTION TO THE ORGANIC REVOLUTION will use a multi-disciplinary approach
to examine the topics of utmost interest from the perspective of the 2030
scenario for organic agriculture. On the second day there will be space for
debates involving the main institutions and the key national and international
players in the production chain.

Holding the “FROM THE GREEN
REVOLUTION TO THE ORGANIC REVOLUTION: the
representatives of the organic sector in Bologna” in parallel with SANA will
boost the visibility of the world of organics,
reinforcing the event that is an established meeting place at which
associations and institutions, experts, operators and companies from the sector
meet each year to discuss the topics of greatest importance for the protection
of the environment.

SANA is part of an exhibition event platform based on networking and dialogue that also involves the sector of mass retail, represented at MARCAbyBolognaFiere, the European reference event for the Private Label sector that boasts the participation of almost all of the leading retail groups involved in grocery retail, and ZOOMARK INTERNATIONAL, the preeminent event for the pet industry.