Freelance English Copywriter

If copywriting and content strategy were as effortless as the final product makes them look, there’d be no need for brains like mine.

After all, plenty of people can write grammatically correct English. It’s hardly rocket science. But it often takes a lot more than good grammar for your message to really hit home.

Effective copywriting is the result of an optimal blend of commercial awareness, target audience empathy, creativity, organisational skill and razor sharp logic. And 20+ years’ international experience with a truly diverse range of industries doesn’t go amiss. Does your brain possess all these attributes?

Been there, done that

Having spent more than 2 decades getting to grips with clients’ businesses, analysing wishes, assimilating visions and collaborating with teams, my brain knows better than most how to distil input into distinctive advertising, marketing, promotional, informative or instructional copy. Copy that’s always fit for purpose. Whether it’s used for websites, direct marketing, internal communication, social media, printed brochures, videos or … well … pretty much anything. Copy that communicates worthwhile content. In a logically structured narrative.

I see what your audience sees

When you hire my brain for freelance copywriting, you don’t get a template-driven copy-mill. You get a human who will challenge every idea to make sure your message is as effective as you want it to be.

As an outsider, I see you as your audience does. If you can’t convince me of your proposition, you’ve got no chance with them. So be prepared for an Apprentice-style grilling. And get the benefit of the bespoke personal copywriting service your business deserves.