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Multiple Links from High Ranking Site Vs. Links from Multiple Domains - What's More Important?

I understand it is important to get links from many quality domains. Currently, I do have links from top domains (PR, Trust) and it I can get more from (high rank) pages on these same domains. Would it be better to focus on expanding my reach (find additional domains to link from) or to continue to build links from the current domains I have a connection with? What is weighted more? I realize doing both is important, but trying to figure out how to best use my time.

4 Responses

I'd rather have 10 links from the NY Times than 100 links from no name sites. That being said, if you could get the NY Times, Wall Street Journal, NY Daily News and the NY Post to link to your site, now that'll be valuable. Can you tell I'm from New York?

In a situation like this, you should probably think very hard about the non-authority and non-PR value from the top domains you have already had some success with. In some cases, people choose to do guest blog posts or op-eds with one major publication, and this allows them to have an incredibly deep relationship with the editorial staff as well as the readers of that one publication, and this is a source of tremendous value for them and their website. Oftentimes, a deep strategy is the best approach, and it beats out lots of little, shallow victories. But this is all dependent on going deep in the right place.

So, you believe Is it better to go deep with a few top domains (e.g., many articles) vs. going broad with many high domains? For instance, by publishing more PR releases through PR web, I can get links back from many media providers.

I believe the sites I referred to are high-authority and pr value domains (e.g., major publications) where I can write and submit articles. I have the opportunity go deep with these domains (e.g.., write several articles).

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