The well-made erotic clips with interactive hot-spot (pun alert) overlays for Shai managed to attract millions of eyeballs but aparently failed to sell the merchandise. San Francisco Chronicle writes, "Many people have decided to take a look. More than 2 million visitors from 117 countries have come to the site in the last four months. But the company has yet to sell many shirts, pants, skirts or blazers." Maybe it's because erotic and violent images cloud vision.