In the spotlight

Nick Hicks, CEO of OptiMedis-COBIC UK and COBIC, has been a GP and a Chief Executive and Director of Public Health for a PCT. In this podcast, recorded by Ockham Healthcare, Nick describes how the experience of working directly with communities to discuss their health outcomes led to the formation of COBIC. He describes a system of outcome-based contracting that creates the conditions for innovation and outlines the fundamentals of accountable care.