Morning MindFUEL - Branding

BRANDING

DEFINING, CREATING + GROWING YOUR BRAND

Defining your brand is the basis to building and growing a business. As an entrepreneur, we’ve gotten so good at second guessing ourselves that we may as well add it to our list of skills, and this is most common when it comes to developing a brand. From a business name to color schemes, down to the voice we use, how do we decide what to do first and once we have, how do we grow that brand? Our panel of branding experts are here to discuss how to define your brand, create your brand and grow your brand!

Ask them your questions in Q&A session after the panel, network with other San Diego boss ladies and creatives, and enjoy some refreshing mimosas! All of this before 11AM.

L O C A T I O N

Sola Design Studio2870 Fifth AvenueSan Diego, CA 92103

Sponsored by:

T O P I C

BRANDING

S P E A K E R S

Cat Canada is the woman behind Ladies Aloud, a collective voice where everyone is allowed that shares the spectrum of the female experience, sustainability, and conscious living through online and real-life connections. She is a creative writer who has built her career on content creation and digital strategy, while always allowing room for intuitive pivoting and growth. She has worked for brands like prAna and Silvr Social and is currently the Content Manager for Perfect Bar. She is currently working on her first memoir and lives by the words: Move to be moved.

Stefanie Bales is a San Diego based contemporary artist specializing in fine art painting, modern interiors, murals, and commissioned based / collaborative art. She earned a BFA in painting and an MS in Educational Counseling, writing her thesis on the uses and benefits of Art Therapy with children on the Autism Spectrum. After graduating, Stefanie began teaching Art & Design classes at Platt College where she was a professor for over a decade. Stefanie is currently represented by Adelman Fine Art and recently opened her own gallery + storefront, Stefanie Bales Fine Art, in Little Italy. Her client list includes The Balboa Park Conservancy, San Diego Fashion Week, The TLC Network, the Flower Hill Mall, and Park 12 apartments in the new Ball Park Village complex. Stefanie's work has been published extensively, and is in numerous private collections across the country and internationally. Stefanie is a long-time resident of Little Italy, San Diego, where she resides with her husband and son.

I'm a graphic designer turned business owner & branding specialist who lives in yoga pants and is fueled by pizza and red wine. I am a soon-to-be wife to a handsome nerd, and a mom to a goofy snaggle-tooth rescue dog. I love traveling and teaching other female entrepreneurs everything I've learned in the last three years of full-time self-employment. When I'm not in my design studio, you can find me at Cyclebar, or galavanting in San Diego with my semi-insane girlfriends.

Kelly Cochran is a digital marketer with over 15 years of experience in branding, SEO, social media marketing, and project management. She loves helping passionate female entrepreneurs create flourishing businesses online. Kelly knows that what most business owners lack isn’t heart or hustle, it’s marketing expertise. See how Kelly can help your business thrive at LoudBlonde.com. Join Kelly at her upcoming Brand Lab Workshop and use code "dames18" to receive 50% off until October 8th