2006

Chuck reflects on the current Intellectual Property landscape and laments that the most trusted people in this department, like USA Constitutional author Thomas Jefferson, had it right back with Article 1, Section 8 and Article 27 – 1 … but oh, how money corrupts and confirms the golden rule – in that those with the gold rule. Well, seemingly that is as today’s content creator has new open source options available.

In this 35 minute interview, Howard Bloom covers a wide spectrum of topics including: Enron executives not welcomed at country clubs, growth of Institutional record industry via Warner and CBS, what it means and why capitalism should be reinvented, the power of capitalism in that the miracle fabric of kings is now available to the poorest people on the planet, plus much more.

Masayoshi Son, founder of The Softbank Corporation, shares his secret on how to make big dreams become realities, including going from two employees to two hundred million dollars per day – now that’s Big!

Famous Amos Chocolate Chip Cookie founder, Wally Amos, recounts the origins of how he got into the chocolate chip cookie business – note there is also commentary about the tragic intellectual property lesson when he sold his cookie business in that he could no longer use his name to promote new food products.

A true story about how in 1981 a serious business school committee considered candidates for induction into the Academy of Distinguished Entrepreneurs debated the definition of who (e.g., what types of people qualify) as being defined as an entrepreneur – unfortunately in this case, they missed an opportunity to classify Jim Henson as one let alone honor him for his legendary edutainment entreprensurship.

David Walley, cultural historian and biographical author of “No Commercial Potential: The Saga of Frank Zappa” talks with Chuck Scott in this interview about a variety of topics including: what it takes to be a visionary, todays yuppies are 70s doopers, arrogant leaders who surround themselves with mediocre yes men, plus many other tibets about culture, politics, society and much more …

Chuck Scott interviews Dr. Janet Kiehl, career dynamics and organizational change expert, who during this interview covers the spectrum of finding meaningful work – not just another job, but work that truly sustains for life and taps the soul. This plus more – enjoy!

Chuck Scott interviews Julie Jansen, author of “I Don’t Know What I Want, But I Know It’s Not This”, talks about how finding gratifying work, how it is important to believe you can work and be happy, and how you don’t have to get everything from your work but if you get a lot that makes a huge difference in your life and with those who love you. This plus more – enjoy!

Chuck Scott interviews Wilder Baker, Chairman of the American Advertising Federation, talks about how advertising relates to marketing, how big companies lose their way, customer focus vs marketing, plus some fascinating historical accounts including one from legendary ad man, David Ogilvy. This plus more – enjoy!

Chuck Scott interviews Paul Jeffery, brand expert and strategy director, where Paul talks about the differences between trade promotion and consumer promotion, then goes on to share the success stories of Eggo Waffles and Sarah Lee.

Chuck Scott interviews Mark Stevens, author of Your Marketing Sucks, and hears why Mark thinks most marketing, well you know, sucks. Mark goes on to advocate how integrated marketing is a myth and that hard core marketing is all about the art and science to growing a business. This plus more – enjoy!

Produced/Arranged and Music Tracks Performed by Frankie Vinci – Multi-Platinum Award Winning Songwriter who has Written/Arranged/Produced and Sung on countless number of National Jingles and TV Themes in the span of his 20 year career in the Advertising business (e.g., Frankie’s CBS Football of the Week TV theme aired for over 12 years and during 5 SuperBowls).

On the morning of 9-11 when the Twin Towers in NYC went down, Mike Jaffe made a life changing decision to go to work late that morning and have breakfast with his young daughter instead of catching the train at his usual time. Arriving a bit late off his normal schedule, Mike was getting out of the subway station just as he witnessed the first plane hit his corner office killing all his coworkers.

Wake-up calls come in many shapes and sizes but this is one worth listening too as Chuck Scott interviews Mike for approx 15 minutes in this audio file that was originally part of CoolTea.com’s GoBoardRoom.com Luncheon program which aired on Sept 11th 2006.