Getting the right mood is important for any music video. The videography should display imagery that portrays the artist vision without over shadowing the song itself. So, you’ve gotten here, meaning you’ve probably done some vision boarding and realized a music video car rental would be your ideal for the imagery you’re targeting. There are a couple of key things to keep in mind when you’re taking the next steps into your process.

Location, Location, Location!

Your music video car rental can feel out of place in the wrong setting. For example, in Post Malone’s “White Iverson” the car stands out and becomes the star of the video because of the coloring in the location they chose.

Music Style

When looking for a music video car rental it’s important to keep in mind the type of music the artist will be recording. The car that Charlie XCX’s “Vroom Vroom” should have in the video is very different than Lana Del Rey who has always had a ton of imagery with vintage vehicles.

The vibe of the music should inform the type of car you rent but it can be difficult to predict the ideal car for the artist’s vision. Using services like Vinty, planning isn’t mandatory. If it happens to be raining the day you shoot no worries! You can get a hard top instead of the convertible you were eyeing up.

Thinking about how the car will be used in the shoot and whether you will be allowed to drive you music video car rental are factors you should think about before you rent. These factors should inform what car you plan on renting and as plans change renting from a source where your car won’t have to be picked out in advance will be helpful for your flexibility.

The Set

To have a classic car rental fit seamlessly into your music video it’s important to think about all the things surrounding the car as well. This is obviously an artistic choice but know it will affect the impact of the car.

Filming a vintage car in a modern location will make the car itself stand out more. It would be like putting a Volkswagen Beetle in Whitesnake’s “Here I go again” instead of its classic Jaguar cars. If you want the car to be the focal point of the video maybe this is your ideal. For those who want the car to be more of a background piece, having a car that matches the set design and costumes will better achieve that.

Ultimately, renting a car for your photo shoot is the easiest way to get your hands on some of the coolest classic cars out there currently. Using a where there is flexibility in scheduling prevents any major set backs in time and can give more leeway in how much money depending on your other costs.