These prophetic words were spoken by Tom Jennings, the founder and head of Vox’ original parent company JMI, in the mid-1960s to his chief designer Dick Denney (pictured above).

Well before Marshall Amps arrived on the scene, Vox became the UK’s first legendary guitar amplifier brand. The original Vox AC30 was developed in 1959 as a larger version of the AC15 for the group The Shadows. Hank Marvin and Bruce Welch started having problems getting themselves heard over the ever-growing crowds they were drawing at ever-larger venues.

The first version of the Vox AC30 was a combo equipped with a single 12-inch speaker, but by the time the Beatles arrived on the scene the amp had evolved into what Vox called a ”Twin amplifier”, meaning a combo with a pair of 12-inch speakers. The Beatles were also the first band to receive AC30s with the company’s (then) new Top Boost -circuit. Vox couldn’t have dreamt up a more potent way of promoting their products than Beatlemania.

The AC30 Twin with Top Boost became Vox Amplification’s flagship product, which still stands today as one of the most iconic guitar amplifiers of all time. This is thanks in no small part to the great guitarists, such as Brian May (Queen), Rory Gallagher, Lenny Kravitz and U2’s The Edge, who made the combo a vital ingredient of their respective signature sounds.

Vintage AC30s (and faithful reissues) are often criticised for being quite large and heavy. Some 1960s examples also seem to have a tendency for overheating, due to the valve layout inside the chassis. Original AC30s also are non-master volume designs, which means that break-up and crunch sounds can only be had close to full volume levels.

Luckily, Vox’ line-up also includes more modern and streamlined AC30-versions.

The brand-new Vox AC30S1 (current Finnish street price around 780 €) takes everything that is great about the AC30, and puts it into a streamlined, master volume-equipped, and much more portable single speaker combo.

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The new Vox AC30S1 is part of the company’s very successful Chinese-made Custom range.

The AC30 Single keeps the classic Vox look, but comes in a narrower cabinet. At 24.5 kg the newcomer weighs a good nine kilos less that the Custom Series AC30 Twin (AC30C2).

The new combo offers a single amp channel with a two-band EQ-section and a master volume knob.

The built-in reverb is digital, and modelled after a classic spring reverb.

Just like the classic Sixties design the AC30S1 also sports a half-open back.

Vox’ Custom Series amps have been redesigned and updated to comply with all necessary safety regulations for modern tube amplifiers. In the AC30S1’s case this means well-ventilated valves that are easy to access, a safety grill to prevent anybody from touching piping hot tubes, and a detachable IEC mains cord.

The AC30S1 uses a pair of 12AX7 valves for the preamp section, as well as four EL84s in the power amp.

The speaker is a 12-inch Celestion VX model, designed specifically for use in this combo.

The back panel offers an additional speaker output (16 ohms) and an effects loop.

EU-versions of the AC30S1 also come with a switchable Eco-function, which will turn the amp off automatically when left running unplayed for two hours.

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The brand-new AC30S1 is noticeably easier to lift and carry than any of the regular Twin versions, which is great news for virtually any of us.

A word of warning first:

Despite Vox’ promo pictures showing the new AC30 Single in different living room set-ups, this isn’t really a combo for noodling on the couch. Despite being a single 12-inch speaker combo, the AC30S1 has no problem whatsoever in dishing out ear-shattering sound pressure levels. Yes, there is a master volume knob, but – at least on our review sample – the pot’s taper isn’t especially even, instead jumping rather abruptly from ”off” to something like 30 percent power. This combo doesn’t belong in a block of flats or in a sitting room, this amp belongs in a full-blown studio or on a club stage.

Despite the inevitably narrower throw of a single speaker (compared to a twin speaker set-up) the sounds gleaned from the Vox AC30S1 are pure AC30 magic. Typically, clean headroom isn’t available in Fender Blackface-style amounts. An AC30’s sound is defined by the smooth and steady break-up at comparatively moderate gain levels, and by the bite and density of its crunchy distortion.

Here’s an example of the range of textures you can get from the AC30S1 with its gain at full, while using a Stratocaster’s volume control:

The Bluetone Shadows Jr. (combo starting at around 1,300 €) is a hand-built, all-valve guitar combo, whose sound is based on the classic Vox AC15. Instead of being a straight, slavish copy, though, the Shadows Jr. incorporates many of the up-to-date features that have made Bluetone such a well-regarded boutique maker.

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The Shadows Jr. has the clean and business-like looks that active players truly appreciate. You don’t want to be slowed down on stage by a control panel that’s hard to decipher. The Bluetone is clarity itself.

This is a single-channel all-valve combo running in Class AB mode giving you maximum output power at just over 10 watts.

The Shadows Jr. is designed around a trio of 12AX7 preamp tubes and a pair of EL84s powering the speaker. The combo’s power valves are cathode-biased, which means that swapping tubes won’t necessitate a trip to your friendly amp technician.

Bluetone is one of the very few amp makers who use torroidal power transformers. These doughnut-shaped devices (the black thing in the upper left corner) are lighter and more dependable than traditional transformer designs, and they offer more exact tolerances. As a valve amp is highly dependable on a stable and electronically quiet power supply for superior tone, Bluetone decided on using torroidal transformers early on, and they’ve never looked back.

The Warehouse Guitar Speakers Green Beret is an excellent choice for a strongly Brit-flavoured combo. Bluetone break in all of the speakers they use with low-frequency sine waves.

Despite being a compact single-channel combo amp (weighing only around 10 kg), the Bluetone Shadows Jr. offers an amazing amount of different clean and gain tones, thanks in no small part to the amp’s PPIMV master volume and the three-step OPC-switch.

PPIMV stands for ”post-power inverter master volume”, which is the preferred way of master volume design at Bluetone Amps, because it eats up the least amount of an amplifier’s tone, when in use. And if you turn the master volume knob all the way up, a PPIMV design makes the master volume ”disappear” electronically, making it completely transparent.

OPC, on the other hand, stands for ”output power control”. On the Shadows Jr. you have a choice of three settings, giving you 0.2, two or the full 10 watts of power, respectively. The magic of the OPC circuit is that it will turn volume levels down very noticeably without changing the tonal character of your settings, while also leaving almost all of the dynamics intact. Many lesser output power designs will turn a clean setting into an overdriven sound when you select a lower output level. The Shadows Jr. will sound almost the same on ten, two or 0.2 watts – the small tonal differences are the result of the speaker being driven differently. With the OPC at the lowest setting you will get approximately 95 percent of the full ”Shadows Jr. experience” at bedroom/apartment block volume levels. That’s fantastic!

The back panel gives you a choice of using the internal speaker or an external 4- or 8-ohm cabinet.

Bluetone have also included their tasty buffered, switchable effects loop with a dedicated volume control. When the loop is not in use, the circuit can also serve as a handy lead boost.

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Are you looking for a cool little tone machine with a strong Vox-y flavour, and no-compromise build quality? You should do yourself a favour and try the Bluetone Shadows Jr.

The Shadows Jr. ticks all the right boxes:

You get that classic clean tone with that sweet mid-range ”attitude”. A clean tone that is lively, but never glassy or brittle.

With the front-end volume near the other extreme you’ll get overdrive and distortion that is more gritty and dynamic – think later era Beatles, windmilling Townshend, or multilayered May – than creamy and compressed.

But don’t forget to check out the wide scope of break-up Blues and Rock ’n’ Roll sounds to be had between 11 and 2 o’clock on the volume (gain) control (depending on the guitar used). You’re in for hours of wailing soloing and chunky rhythms without ever needing an overdrive stompbox.

The build quality is miles ahead of any mass-produced guitar amplifier – this is a handcrafted boutique-grade valve amp. Modern additions like the PPIMV master volume, the OPC circuit, and the switchable effects loop, also raise this amp above any vintage-style copies.

For many the crucial question with low-wattage amps is volume. How loud is the Bluetone Shadows Jr?

Let’s just say that if you’ve only ever tried 10-watt tranny combos before you’re in for quite a surprise! These are ten (-plus) watts of British-style valve amp majesty, with every last ounce of loudness wrung out of the power amp and speaker.

With the OPC and the master on full, this little chap will easily get you into trouble with your neighbours in your block of flats on clean tones alone. If you don’t need 100 percent clean tones, the Shadows Jr. will easily get you through many rehearsals and gigs in small venues. And there’s always the option to stick a mic in front of the speaker.

So, don’t expect a Heavy Metal-type volume onslaught, but be prepared for some serious business.