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Apple, I have an iPhone 5 and the purple tint in pictures is real and is going to be the most costly mistake to have changed the lens to a sapphire crystal lens. This is HUGE! Why did you fix what is not broken?

Why, because some clumsy, careless humans couldn't stop scratching a less that 1/4 inch wide lens? That is no reason for replacing the lens and pandering to their inability to handle advanced technology is not going to push the technology forward. Tossing out cheap cases like you did for the imagined iPhone 4 antenna "problem" will not fix this VERY real problem. I have been a loyal customer since 2005 and this, as stated in the title, could be your most costly mistake. Either your software engineers are going to have to compensate for the purple tint appearing in photos or you're going to sacrifice massive profits to physically replace the lens in every iPhone 5 you have sold and continue to sell. I've read that Apple customer service has tried to sweep this away by falsely claiming that the purple tint is "normal". It is absolutely not normal by any stretch of the imagination. Do not be silent Apple customers! Let the complaints pour like Niagara Falls or settle for the garbage that has been sold.

My former iPhone 4 took better pics.

I hope Apple didn't do the same with the pending iPad mini or this could turn into a maelstrom that even Steve Jobs would not have tolerated.

As you must have notice, the purple flare occurs when you have a light source just outside the shot. If you shift the camera just a few degrees, it goes away. Yes the effect is more pronounce on the iPhone 5, it's easy to avoid since it appears on the screen before you take the shot.

Symptoms

A purplish or other colored flare, haze, or spot is imaged from out-of-scene bright light sources during still image or video capture.

Resolution

Most small cameras, including those in every generation of iPhone, may exhibit some form of flare at the edge of the frame when capturing an image with out-of-scene light sources. This can happen when a light source is positioned at an angle (usually just outside the field of view) so that it causes a reflection off the surfaces inside the camera module and onto the camera sensor. Moving the camera slightly to change the position at which the bright light is entering the lens, or shielding the lens with your hand, should minimize or eliminate the effect.

Which is exactly what eelw wrote.

No one on Apple Support Communities has authority to speak on behalf of Apple, unless their avatar is accompanied by this Apple image:

If the iphone 4 or iphone 3 did not exhibit this problem, then people who upgraded to an iphone 5 should be upset with apple for 'downgrading' the optical characteristics of the lens. Maybe there's even a case for a class action suit. All I can say is pointing any camera toward a strong light source will sometimes create lens flare. Apple's short term solution is correct: tilt the camera slightly or move the camera to a different spot to reduce or eliminate the effect. Has anyone posted comparative lens flare example photos taken with different model iPhones? I would like to see the side by side comparison.

Are you seriously trying to say that Apple don't ever Broussard these forums?

These are their key source for user feedback and research and development and to think otherwise is clearly a miss guided mind!

As for the lens flare issue I went to my local store and complained and I was told its the first they've heard of it???

So I guess the store staff don't come here, that or they're lying! The manager of the store told me to do the following:

1/ raise a ticket to apple customer care

2/ wait for there acknowledgement of the issue then

3/ return to the store for a replacement

Or as we consumers like to say...

Wait until your distance selling 14 day money back runs out then your stuck with it?

Their official position on the issue is, retake the picture at a different angle. But I've taken images that the angle was unavoidable. What then? Put up with purple pictures? My friends all have SGS3's and are literally laughing at me as this is my first iPhone.

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