Software entrepreneur Jason Fried has a radical theory of working: that the office isn't a good place to do it. In his talk, he lays out the main problems and offers suggestions to make work work.

About Jason Fried

Jason Fried thinks deeply about collaboration, productivity and the nature of work. He's the co-founder of 37signals, which builds web-based collaboration tools. Fried is the co-author of the book Rework, which examines new ways to conceptualize working and creating.