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5 Keys to SEO Under Penguin

In April, 2012, Google began rolling out major changes to their search algorithm. The update, known as "Penguin", had dramatic effects on many of the searches that people do on a regular basis. In the automotive industry, the effects were felt by thousands of dealers. Some moved up if they had quality SEO practices being employed on their sites. As a result, others moved down.

This graphic goes into a little detail about the philosophies that dealers and their search partners should employ to take advantage of the changes. Penguin is a good thing. It helps to level the playing field for those who want to do better and gives those willing to be exceptional the ability to fly to the top.

Thanks for the great points. I agree it should be "quality content" being written rather than a robotic approach hoping it sticks somewhere in the search. What would be once key piece of advice for dealers with these new changes?

Richard some good points here, the bottom line...
1)Keywords, 2)Good Content & 3)Backlinks and number 2 will get you number 1 & 3.
If you have been doing the right things all along you don't have to have a Penguin Remedy.