The Depot Entertainment District will be rockin' for two nights when the fourth annual Lubbock Music Festival hits the Hub City September 26 & 27.

The event kicks off Friday night at 7:30 p.m. when nationally-known recording group KC & the Sunshine Band take the stage. The music continues Saturday night at 8 p.m. with Texas Country star Wade Bowen.

Aside from two headliner concerts, attendees can enjoy live music performed each night in different venues throughout the Depot Entertainment District from 6 p.m. to 2 a.m. "People who come out to the festival can expect a real festive atmosphere, great entertainment for little money, great food from vendors and restaurants and music from all genres," Don Caldwell, the chairman for the 2008 Lubbock Music Festival, said.

The Lubbock Music Festival evolved in 2005 as an effort of the Entertainment Lubbock Task Force to help establish Lubbock's entertainment amenities as a true economic development concept. "The committee felt that the first order of business to gain recognition for Lubbock as an entertainment center was to establish a world-class musical event that embraced and touted the quality and depth of West Texas Music," Caldwell said.

The event is funded via grants from hotel-motel taxes. Profits from the festival go into a grant pool to be used for future events and art related projects. According to Caldwell, last year's festival raised $130,000, all of which went into a grant fund. In addition to funding future festivals, the event also pours money into the local economy. "The festival brings in overnight visitors who stay in hotels, eat in restaurants and shop in our retail stores," Caldwell said. "This creates a positive image for Lubbock, helps familiarize people with the city and generates sales tax and grant funds."

This year attendees have the option of riding a shuttle bus to the Lubbock Music Festival. The buses will be shuttling people from the county jury parking lot on Buddy Holly and Crickets Avenue just south of Broadway from 6:00 p.m. to 2:00 a.m. both nights.

Each night tickets will be sold for $15 (plus applicable service charges). Tickets can be purchased through Select-A-Seat or by calling 806-770-2000 or 800-735-1288.

For more information about the Lubbock Music Festival visit www.visitlubbock.org or call 747-7047.

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