Mobile commerce or m-commerce refers to buying and selling of goods and services using hand-held devices like smartphones and tablets. Rapid technological advances have brought significant growth to the mobile device and global m-commerce market, with more and more people inclined to use smart devices to carry out their m-commerce activities. Higher adoption of mobile devices has enabled various retail stores to go online and continuously engage in rigorous marketing strategies to attract customers.

Technavio’s analysts forecast the global m-commerce market to grow at a CAGR of 27.48% during the period 2016-2020.

Covered in this report The report covers the present scenario and the growth prospects of the global m-commerce market for 2016-2020. To calculate the market size, the report considers the revenue generated from m-commerce done through tablets and smartphones.

The market is divided into the following segments based on geography: - Americas- APAC- EMEA

Technavio's report, Global M-Commerce Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the Key vendors operating in this market.

Key questions answered in this report - What will the market size be in 2020 and what will the growth rate be?- What are the key market trends?- What is driving this market?- What are the challenges to market growth?- Who are the key vendors in this market space?- What are the market opportunities and threats faced by the key vendors?- What are the strengths and weaknesses of the key vendors?

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