Ads

Craft ads provincially or down to the specific seat, gaining regional bonuses and lifting up your candidate or dragging down your opponent with attack ads.

Electoral districts

Send resources to buttress campaigns at the seat level, or decide when it’s time to pull the plug and focus somewhere else.

Leaders

Direct your leader or provincial-level campaigners, telling them where to go and what to do. Should they help a marginal-seat candidate, head to one of the news networks and spin, get ready for a televised debate, or something else?

Strategy

Attributes

Leaders have not only personal attributes (Leadership, Experience, Integrity, Issue Familiarity, and so on) but campaign attributes, which affect their campaign’s ability to respond to news stories, research electoral insights, gain a polling advantage, and more.

Scandals

Expose scandals on the provincial party operations, or dig up scandals on specific candidates and then fan the flames until the story bursts forth on the provincial scene.