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Sun, 02 Aug 2015 22:57:20 +0000en-us Yamaha social campaign.
We?re always completely surrounded by our everyday humdrum and most of us dream about a different job, something out of the ordinary.
But the extraordinary jobs, are involved in their special humdrum too.
Yamaha impact these realities with an affordable workmate for those who live the nature.
The new Yamaha Kodiak 700 is the perfect, sufficient technology to face the daily work between the fields.
The progress that finds a new way to be.]]> Yamaha social campaign.
We?re always completely surrounded by our everyday humdrum and most of us dream about a different job, something out of the ordinary.
But the extraordinary jobs, are involved in their special humdrum too.
Yamaha impact these realities with an affordable workmate for those who live the nature.
The new Yamaha Kodiak 700 is the perfect, sufficient technology to face the daily work between the fields.
The progress that finds a new way to be.]]> How would have been performed and revisited the yellow exclamation point and the whole identity of CheBanca! according to the rule of the most important artistic movements of the history?
There are so many ways to interpret colours and figures, from the essential shapes of minimalism to the complexity of constructivism, until the dreamlike worlds of surrealism.
We took advantage of all the different artistic paths to talk about the yellowness of CheBanca!]]> How would have been performed and revisited the yellow exclamation point and the whole identity of CheBanca! according to the rule of the most important artistic movements of the history?
There are so many ways to interpret colours and figures, from the essential shapes of minimalism to the complexity of constructivism, until the dreamlike worlds of surrealism.
We took advantage of all the different artistic paths to talk about the yellowness of CheBanca!]]> How to promote one of the leading shipping company that works throughout the Mediterranean sea?
What's the right message to be recognized in between all the other companies?
Grandi Navi Veloci campaign focuses its message on the step that separates the ferry companies from the cruise lines.
A ferry company that sails for all its passengers, from the families to the merchants, from the european to the north-african people and that's ready to give you anything you need and, lastly, to become everyone's ship.]]> How to promote one of the leading shipping company that works throughout the Mediterranean sea?
What's the right message to be recognized in between all the other companies?
Grandi Navi Veloci campaign focuses its message on the step that separates the ferry companies from the cruise lines.
A ferry company that sails for all its passengers, from the families to the merchants, from the european to the north-african people and that's ready to give you anything you need and, lastly, to become everyone's ship.]]> How to enhance something perfect?
This is the brief for the New Yamaha TMAX, the market leader for the maxi-scooter class.
Yamaha succeeds this purpose improving its attention to details, ?step by step, millimeter after millimeter? as the speaker of the new commercial says.
And in this new film,
everything carries that atmosphere of going beyond your own limits,
taking care of details and working hard to improve something you think?s already perfect.]]> How to enhance something perfect?
This is the brief for the New Yamaha TMAX, the market leader for the maxi-scooter class.
Yamaha succeeds this purpose improving its attention to details, ?step by step, millimeter after millimeter? as the speaker of the new commercial says.
And in this new film,
everything carries that atmosphere of going beyond your own limits,
taking care of details and working hard to improve something you think?s already perfect.]]> This is not a common motorbike. It?s an extreme way of riding, built for a one-kind of riders, air riders. It?s a tribe that?s not meant to ride on earth but on invisible paths made of air and this is our ode to this god we trust into.]]> This is not a common motorbike. It?s an extreme way of riding, built for a one-kind of riders, air riders. It?s a tribe that?s not meant to ride on earth but on invisible paths made of air and this is our ode to this god we trust into.]]> Cows with good digestion have the guts to do anything. To launch Juice, the new Purina Nutrition Line created to help their digestion, we devised a campaign in which a cow, thanks to its good digestion, has the guts to do a very valiant thing: by exposing the perpetrator of a crime on the farm! The allegorical triumph of good not only restores harmony among the animals, but also makes the cow feel better.
]]> Cows with good digestion have the guts to do anything. To launch Juice, the new Purina Nutrition Line created to help their digestion, we devised a campaign in which a cow, thanks to its good digestion, has the guts to do a very valiant thing: by exposing the perpetrator of a crime on the farm! The allegorical triumph of good not only restores harmony among the animals, but also makes the cow feel better.
]]> Expo Milano 2015 - Global campaign proposal
Expo Milano 2015 is a non-commercial Universal Exposition with some very unique and innovative features. Not only is it an exhibition but also a process, one of active participation among a large number of players around the theme of Feeding the Planet, Energy for Life.
It is sustainable, technological, thematic and focused on its visitors.
This is the main theme of Expo Milano 2015, but maybe a child would not understand. That?s why we have tried a new synthesis.
To appeal to the general public we need to establish an empathic connection.
Everyone must finally feel that Milan Expo 2015 is for them, and that they are concerned
about a central theme in their lives: food.
Only at Expo Milano 2015, however, will be discussed food in a bigger perspective. A perspective that regards each individual and at the same time all of humanity.]]> Expo Milano 2015 - Global campaign proposal
Expo Milano 2015 is a non-commercial Universal Exposition with some very unique and innovative features. Not only is it an exhibition but also a process, one of active participation among a large number of players around the theme of Feeding the Planet, Energy for Life.
It is sustainable, technological, thematic and focused on its visitors.
This is the main theme of Expo Milano 2015, but maybe a child would not understand. That?s why we have tried a new synthesis.
To appeal to the general public we need to establish an empathic connection.
Everyone must finally feel that Milan Expo 2015 is for them, and that they are concerned
about a central theme in their lives: food.
Only at Expo Milano 2015, however, will be discussed food in a bigger perspective. A perspective that regards each individual and at the same time all of humanity.]]> Donkey is a young, flexible and creative agency involved in planning, organizing and promoting events.
Just like a real donkey, they are stubborn and they work hard, are passionate and young, are tied to their land, but with an eye to the world, they are reliable, serious and professional.]]> Donkey is a young, flexible and creative agency involved in planning, organizing and promoting events.
Just like a real donkey, they are stubborn and they work hard, are passionate and young, are tied to their land, but with an eye to the world, they are reliable, serious and professional.]]> GM Group is born from the fusion of pluriennal experiences of creative young people that have followed the dream of a teacher.
I created their logo and corporate identity, catalogue, promotional video and customized the website.]]> GM Group is born from the fusion of pluriennal experiences of creative young people that have followed the dream of a teacher.
I created their logo and corporate identity, catalogue, promotional video and customized the website.]]> The communication objectives of this campaign were to persuade potential prospects to choose Wall Street English.
The idea has started from the key concept ?Change your Future? to express the opportunities that Wall Street English can offer to students to open up to the world, to new job opportunities and experiences.
The campaign wanted to be inspirational and motivate students to set ambitious goals and achieve them.]]> The communication objectives of this campaign were to persuade potential prospects to choose Wall Street English.
The idea has started from the key concept ?Change your Future? to express the opportunities that Wall Street English can offer to students to open up to the world, to new job opportunities and experiences.
The campaign wanted to be inspirational and motivate students to set ambitious goals and achieve them.]]> CheBanca! wants to become a Prime Bank, including a new banking service about the Collective Investment Scheme: Risparmio Gestito.
Its strategic comunication doesn?t change and remains always lively and yellow, facing difficult arguments ? like the Collective Investment Scheme - in an easy e imediately way.]]> CheBanca! wants to become a Prime Bank, including a new banking service about the Collective Investment Scheme: Risparmio Gestito.
Its strategic comunication doesn?t change and remains always lively and yellow, facing difficult arguments ? like the Collective Investment Scheme - in an easy e imediately way.]]> Logos 2013 collection]]> Logos 2013 collection]]>