The high starting current can damage the internal circuit of the armature winding of a motor. Therefore, a starter is used to limit the starting current of the motor. The starting time of a motor depends on inertia, load, and torque. As the starting current is connected to the mains and is always higher than the rated operational current of the motor, an excessively long starting or braking time will cause an overload and result in wear and tear. This can also cause electromechanical stress or damage the motor isolation. Motor starters protect motor systems and prevent overloads and short circuits. Motor starters increase the reliability of applications and processes due to their quick response time, i.e., switching off the motor within milliseconds of a short circuit, thus preventing motor damage.

Technavio’s analysts forecast the global motor starters market to grow at a CAGR of 4.95% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global motor starters market for 2016-2020. To calculate the market size, the report considers the revenue generated from sales, maintenance, and services of motor starters, as well as upgrades of existing equipment for calculating the market size.

The market is divided into the following segments based on geography:

Americas

APAC

EMEA

Technavio's report, Global Motor Starters Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Commenting on the report, an analyst from Technavio’s team said: “One of latest trends in the market is rise in adoption of motor control centers. The global MCC market was valued at $4.36 billion in 2014 and is likely to reach $5.72 billion by 2019, growing at a CAGR of 5.58%. The MCC market is driven by the increased level of automation across industries. The increase in labor wages, rising competition, and strict safety and efficiency standards have led industries to completely automate their operations, thereby driving the demand for MCCs. These centers not only start and stop motors but also provide voltage and current metering, earthing, and thermal protection. The hassle-free installation and the demand for intelligent MCCs are expected to cross the demand for conventional MCCs by 2026 due to the higher capability to reduce maintenance costs and machine downtime, and provide higher safety standards.”

According to the report, one of the primary drivers in the market is need to reduce power consumption and increase motor efficiency. The rising cost of energy is a major concern worldwide. The reduction in energy consumption is a key to increase the profit margins of businesses in today's competitive world. We estimate that approximately 63% of industrial energy is used by electric motors, thus making them the obvious reason for concern across many industries. The consumption of energy can be made efficient in two ways — making the motors more efficient or by controlling the speed at which they run. However, the most effective method of reducing the environmental impact of motors is through controlling the speed of the motor through motor starters.

Further, the report states that one major challenge in the market is threat of low-cost and counterfeit products. End-users seeking huge consignments of goods with standard design parameters prefer low-priced Asian products because they bring down investments considerably. However, end-users that do not compromise on the quality of motor starters prefer recognized European manufacturers. Also, certain manufacturers are bringing counterfeit products that are packaged like genuine articles in a bid to illegally capture the market share.