Tween Girls Targeted by Victoria’s Secret?

Being the mom of a young teen daughter, I find there is often a struggle with helping her find modest, age-appropriate but fashionable clothing.

Photo (c) Victoria’s Secret

I came across an article a few weeks ago that caught my eye. It has been all over the news and web. The article referenced outraged parents over Victoria’s Secret newest “Bright Young Things” campaign. You can read the article here. While the company denies it, parents allege that the line targets tween girls. (If you are not sure what a ‘tween’ is, a ‘tween’ is usually defined as an 8-12 yr old.)

On a side note, you might also be interested in checking out Darrah Gresh’s Secret Keeper Girl’s Modesty Project.

Let’s talk about this. Have you heard the buzz about this controversy? What are your thoughts?

Hi! I'm Kathie - Christ-follower, wife, mom, KidMin enthusiast, and Director of Children's Ministry (Birth - Grade 5) at Central Presbyterian Church in Baltimore, Maryland. I write here to share practical tips and inspiration with KidMin leaders, volunteers and parents. Thanks for stopping by! If you like what you see, please consider subscribing so that you don't miss a post!