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Saturday, October 21, 2006

Weekend Edition: Cramer Likes Diageo (DEO)

Tonight on MAD MONEY, Cramer said that Diageo (DEO) could be a top company because they control 60% of the world's top liquor brands. They have great segments, brands, and BRIC. He said they can charge premium branding for their blends. He even discussed that their Johnny Walker Blue is just a slightly better blend, which is not as good as single. Their BRIC (Brazil, Russia, India, and China) efforts are really paying off. Diageo (DEO) closed up 0.4% at $72.50 and traded up another 0.55% to $72.90 after he commented on this in after-hours. He thinks this is a must-own stock.