Prioritization is important while defining
the requirements. Prioritizing is all about getting attention focused on
important things since budgets and time is always limited and also so that the
team is not confused and is not working on many things at a time.

Prioritization has to be based on customer
value i.e. at any point in time, “Do what is of most value to the customer”.

Providing Value to customer may
include

·New Revenue to the customer

·Incremental revenue to the
customer thru additional functionality or new products