Archive for Category: Content

Whether you read a lot of articles about marketing today or not, you’re probably aware of a general shift in the way companies talk to the public about their product or service. This shift is described by what many marketers and writers have deemed “the age of the customer.”...

Here at KE we like to talk about the human side of blogging. It’s really important to us and our mission of communicating your brand’s identity and adding value to your audience. We have real human writers with real voices who communicate your ideas to real people. But there’s...

As a small digital marketing company, it is our goal to accurately and compellingly tell our clients’ stories. But what exactly does that mean? For Boomers and Gen X’ers who grew up with “advertising,” calling marketing “storytelling,” might sound like a big load of you know what. The truth...

Hello, fellow human. I assume you came here to either learn about KreativElement or to do a little research on the current state of social media and content marketing. That’s good news for both of us because we’ve got something exciting to discuss. There’s a big change that has...

In thinking about marketing today, what works and what doesn’t, I’ve become obsessed with the idea of “advertising fatigue.” It describes the feeling of apathy or distrust that so often arises when we encounter an ad today, in any of its forms. Today, Americans have become so familiar with...

The ever-changing usage of the Internet provides more opportunities today than were available 20, even 10 years ago – supporters can now follow your every word instantly, people can donate online directly with credit cards, and there are hundreds of platforms to find followers and ask for donations. In...

For those of you who have never heard the term “Cine Lens,” you can pretty much assume what they are used for, and that is cinema or motion pictures or even simpler, movies. There is a big difference between cine lenses and still lenses. Most of us with DSLR...

Washing your hands. It’s something we’ve been taught to do since we were kindergarteners. It’s a cheap, simple, effective way to help keep yourself healthy. Hand washing has been proven to prevent diarrhea and pneumonia (amongst other common illnesses), and has even been shown to improve development in children....

Every business has different elements to their story. At KreativElement we pride ourselves on capturing all of your business elements with a variety of services. Do you want your space showcased? We can do that with our matterport virtual tours! Are you wanting the experience of your business emulated?...

Hello readers! I’m Corrie, one of the newest members of KE. I started off as a video production intern last summer and then was hired on part-time as a video editor, while I finish up my degree at UNO in Creative Media. I guess my team likes me! It’s great...