In this week’s article I talk about how to evaluate microinteractions.

Here’s an excerpt from the article:

Session timeouts are commonplace, an artifact of how poorly our digital world integrates with our real world. If our laptops could accurately tell that someone else has sat in front of it, we could better protect our users from evildoers.

It’s a good intention. We’re protecting the needs of the business.

Design is what we do when we render our intentions in the world. The American Airlines session timeout frustrates its users, something which is likely not the intention of American Airlines’ site designers. How could they have improved that?