Launching a new business is always a challenge. Your brand is not known on the market, and a simple mistake in your marketing and PR strategy can have a lasting negative impression. That’s why every representation of your start-up should be carefully thought through: after all, there is no second chance to make a first impression.

The website is one of the key concerns for a start-up: this is where all your online marketing efforts will be driving leads, and this is where leads will decide whether or not they become your customers.

How Do You Launch a Top-Notch Website on a Budget?

Start-ups often have restrained budgets, but even if you have plenty of funds to invest in a website, it is always a good idea to spend less while receiving the same! The cost of a stunning website doesn’t have to be four figures. With an open-source content management system and an affordable ready-made design theme for that CMS, launching a website needs much less time and costs. Here’s how to do that. [Read more...]

Hi everyone, this week, we are meeting a friend and good blogger from Nigeria. Joe is an common face arround and a very active blogger. He has featured on my blogs as guest authors providing in-depth content for his readers.

When it comes to blog commenting, just does not joke about it. His comments often challenge the entire blog post. [Read more...]

If you are doing some business online and not living in the US, Canada, Uk or a few other countries, I’m sure one of your biggest issues is looking for the best Paypal alternative.

Paypal is unarguably the most widely used payment processor on the Internet today. What makes it most attractive is security and ease of use. Integrating Paypal payment button on your website or even on a very complex shopping card is with no stress.

Over the years, Paypal has worked extremely hard to gain the attention of many online business owners and Internet Marketers. As a matter of fact, some buyers will not buy on an online shop where Paypal is not an option. [Read more...]

Google Webmaster Tools is a great tool for webmasters. The unfortunate thing is that most webmasters and bloggers don’t know it. It’s a powerful platform through which you can see into your SEO strategies and improve big time.

In this post, I want to show you a smart way to gather vital information from your Google Webmaster Tools Search Traffic section and push your site up to page 1.

Log on to your GWT account and select the site you want to boost its ranking. What we want to do is get the keyword that brings the most impressions, get the article to which it pulls traffic and optimize it for better ranking. [Read more...]