Alfa Romeo And St Andrews Charity Fashion Show Get Six
Finalists Sewn Up For Young Designer Award 2013

SLOUGH, UNITED KINGDOM – Feb 12, 2013: Six of Britain’s most
promising young designers have been shortlisted to compete in the finals of
the Alfa Romeo Young Designer Award at this year’s 21st annual St
Andrews Charity Fashion Show.

The winner will not only be crowned the 2013 Alfa Romeo Young Designer,
they will also receive £1,000 in prize money and a hugely sought-after
placement with internationally acclaimed fashion label PPQ.

Finalists also have the opportunity to embrace leading Scottish talent
with Kay McIntyre, three-time Scottish Hairdresser of the Year, helping to
style the models, before the finalists’ creations are showcased on
the catwalk of the UK’s largest student-run fashion show.

Fashion fans can play an important role in deciding who should win the
prestigious award – with visitors to https://www.facebook.com/AlfaRomeoUK
able to choose their favourite finalist designs and have their vote count
in the final deliberation.

Last year’s award saw fashion design undergraduateJanine Clark
crowned overall winner. Janine not only went on to design a unique pocket
square for Alfa Romeo’s charity fashion campaign with Heart Research
UK, but also secured a full time position with Abercrombie & Fitch USA.

This year’s finalists, Katya Encheva, Alex Heath, Courtney Blades,
Luke Archer, George Jenkins and Matthew O’Brien, will all be looking
to emulate her success.

Damien Dally, Head of Brand for Alfa Romeo UK commented: “Now in
its third year, the Alfa Romeo Young Designer Award continues to go from
strength to strength, a fact that’s clearly visible from the quality
of entrants this year, which has been extraordinary. Style, passion and
creativity are some of Alfa Romeo’s core values; so we’re
really happy to continue our support of the Young Designer Award and its
commitment to unearthing fashion’s next rising star.”

The winning designs will be chosen during a judging session at St
Andrews on 16 February followed by their debut on the catwalk at the St
Andrews Charity Fashion Show 2013