Visitor Profile Research

Destination Analysts has helped some of the world’s greatest tourism brands and Destination Marketing Organizations understand their target market by developing accurate visitor profiles. We have worked with convention and visitors bureaus, departments of tourism, cities, states, attractions and hotels and have led both national and international research studies.

Our clients have used this information to better understand their visitors and gain more strategic marketing insights. As a result of our work, they have been able to more accurately estimate visitor volume and spending and more effectively position themselves as a “must visit destination” to future travelers. Budget-conscious Destination Marketing Organizations have used our visitor profile research to more effectively communicate the value of their work to their Boards of Directors and the local community.

Our Visitor Profile Research May Include:

Visitor intercept surveys

Self-administered mail surveys

Online surveys of visitors

Visitor Profile Research Can Help Destination Marketing Organizations (DMOs):

Track visitor sentiment about the visitor experience and the destination’s brand

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Destination Analysts is a market research firm that provides reliable, affordable tourism market research and travel market research for Destination Marketing Organizations.Located in the San Francisco Bay Area, serving a global audience.

The State of the International Traveler Study™

Order Your 2017 Custom Report Today.

Destination Analysts’ annual tracking study, The State of the International Traveler™ tracks key destination performance metrics in 14 major feeder markers for over 60 U.S. destinations. Custom reports are available for destinations including: