Jordan Jones left a solid marketing job, great apartment and close friends in Dallas to try her luck in San Francisco. The 24-year-old remembers thinking life should be fun and inspiring: "I'm young, I'm single, why don't I just move? I just feel like there's something more for me out there."

A few months in, she had doubts about her job and missed her friends back home. One lonely Friday night last summer, she hit a low. What ensued, quips Jones, was a standard-issue pity party: "Literally, I was like crying to my mom; really pathetic." Her mother's advice: Go to bed.

So she did, even though it was only 8 p.m. When she woke up several hours later, she had the idea for a company selling what she wished one of her friends in faraway Texas would send to cheer her up: a pity party in a box just for her.

Soon, Jones was working around the clock to turn her idea into reality. Packed Party ( http://packedparty.com) launched last fall with five themed boxes ($45), including one called the Pity Party. The company sells modern-day care packages stocked with novelty items such as therapy flash cards, Erase Your Past tea, Thimblepress confetti push-pops and Sugarfina candy.

A box dubbed the Bridesmaid lets brides pop the question to future bridesmaids or thank them on the big day with peach Bellini jelly beans ("Bridesmaid fuel," says Jones), an infinity necklace and a book of toasts, among other items.

Every package arrives in a navy blue box with a hand-signed letterpress card printed with missives that read like nuggets of wisdom from your cool best friend. Exact contents are secret, but you can get an eyeful via the Instagram accounts of celebrity influencers such as "The Bachelor's" Catherine Giudici and reality star-fashion blogger Courtney Kerr, whose pics sent enough traffic to crash Jones' site.

These days, Jones is eyeing expansion, which could mean changes from a status quo that includes running the company while "sitting cross-legged on the floor" of her apartment and relying on her mom in Dallas to package orders in the family garage. Even better?