In this week’s video, Tara talks about how your story is in everything you do…through the lens of two fictional companies - one B2B services company and one B2C product company. She hopes that the lessons in this video will help you take a deeper look at the story you are telling through your actions. View the full video on YouTube.

Don't forget to catch up on the first two videos in Tara's storytelling series!

We stand with all who have been affected by actions of sexual harassment or abuse.

Remembering The Good Old Days

Our President, Tara, was around Twitter in those early days, excitedly watching the promise of Twitter. In fact, she’s even created a video that laments those times. So when she saw Mike’s Medium post, she felt all of the feels. We still have hope that the balance and civility will be restored to this once incredibly positive platform. What about you?

They ruin everything!

Millennials Get Santa Vibes Online

Ever get the itch to shop while going through your feed? Not surprising, as it seems that shopping habits are influenced by our social networks, especially near the holidays for Millennials. Don’t be surprised if Facebook or Twitter launches new shoppable features in the next few months as they rake in the advertising cash 😉.

As if Christmas Crazy wasn't way too real in the first place.

YouTubers Write The Dictionary On Influence

YouTubers have lately been considered the golden ticket to advertising engagement, but now they have entirely rewritten the marketing rule book. Discover the ways that YouTube influencers are changing the very definition of influence on Google.

Influencers are making a serious distinction between "influence" and "celebrity".