Enhance Your Business by Outsourcing to a BPO Provider

Businesses face a number of challenges in the face of globalization and increasing competition. It is important therefore, for every business to evaluate its performance and decide which core areas need more attention, and which processes can be outsourced to a reliable service provider. With non-core areas entrusted to a partnering BPO company, businesses can improve productivity and enhance overall performance.

Types of Outsourcing

The classification of outsourcing is done on the basis of the kind of work that is outsourced and also on the basis of the geographical divide between the client and the BPO services provider.

Usually, this is known as voice outsourcing. The major work here involves interacting with prospective and existing customers through web media or voice media. This is for the purpose of handling telemarketing or for providing customer support on the client’s behalf.

• Other functions

Large companies prefer outsourcing the backend work and non-core administrative work such as HR, accounting, marketing and related processes to providers of business process outsourcing services. This will allow these organizations to focus on strengthening their core business areas.

On a geographical basis, outsourcing is again divided into 3 categories:

• On shore or in-shore- Here the outsourcing is done within the same country.

• Near shore – When the geographical distance between the provider and the client is not much, but they are based in different countries.

• Offshore - Here, there is massive distance between the provider and the client and both are based in different countries with a huge time difference.

Benefits of Outsourcing

• Cost cutting

This is the main reason why companies outsource. Affordable labor is available in various nations such as China, India and other developing countries. Their investment policies seem to be favorable for foreign investors. Outsourcing to established providers in these countries result in many savings for client companies especially in IT development, customer service and web development.

• Big pool of talent at affordable costs

Great strides have been made by India in IT expertise and it has become a hub for BPO as well as IT enabled services.

• Time zone coverage

The difference in time zones of BPO services providers and BPO clients works as a blessing. Clients can be served 24/7 by BPO companies.