In January 2017, USPS Standard Mail will undergo a name change and be rebranded as USPS Marketing Mail

In January 2017, Standard Mail® will undergo a name change and be rebranded as USPS Marketing Mail™. It is expected that this name change will better communicate to mailers how this mail class can be used. In response to feedback from the mailing community, we are implementing this change in a phased transition period to allow both hardware and software changes to be implemented successfully.