Eva Hartmann (aka Jewel Quinlan) is a fiction editor and author with 15 romance books to her name. Romance authors are the most ruthless marketers in the game, and I wanted to have her on to talk about developing the proper mindset, building her brand, and developing her marketing chops.

I saw Eva speak at a LARA (Los Angeles Romance Authors) event a couple weeks ago, and she nailed it, talking about the advantage of using Instafreebie, Mailchimp, and Facebook ads together. She has two courses coming out next month through www.yourfictioneditor.com, but I couldn’t find a bio on that site, so here is one I found from her romance author site www.jewelquinlan.com:

Jewel Quinlan had an abundant imagination and strong desire to write novels since she was very young. She has a passion for writing paranormal and fantasy romance but often finds herself straying into new areas like contemporary and suspense because her imagination just won’t let up.

An avid traveler, she has visited fifteen countries so far (which she enjoys using as setting in her novels) and has plans to see more of the world. She has a particular fondness for Bavaria and studies the German language as one of her hobbies.

During the day, she work as a pharmaceutical sales representative and, at night, she writes romance. She currently lives in Orange County, California with her dog Penny. Jewel is kept in shape by Penny’s frequent demands for walks and squeak toy time.

Listen to this episode if you want to learn:

How to get your CPC down for Facebook ads

How to set goals and achieve them

How to get your mindset right for success

How to avoid overwhelm

How to use Mailchimp, Instafreebie, and Facebook ads together seamlessly