Top 7 Best Email Marketing Services for Startups 2019

Digital marketing is extremely important for any startup to
reach out to targeted customers easily. There are various ways of digital
marketing available, and email marketing is quite significant. Therefore,
choosing the best email marketing service can make or break the business. When
it comes to such choosing, the service needs to be extremely easy to use with
all the modern features, and the pricing also needs to be reasonable. We are
listing the top 7 best email marketing services for startups in 2019.

1. ActiveCampaign –

ActiveCampaign is the most popular email marketing service
among startups. Over the last few years, it has overcome the old leaders like
Mailchimp, Aweber and likewise. We have considered various factors starting
from features to customer support, and affordability and ActiveCampaign is our
top pick. As of now, there are over 60,000 companies using its service and the
companies comprise startups and large organizations. Therefore, it is totally
reliable, and there are various email marketing tools, and marketing automation
features available.

2. Constant Contact –

It is one of the oldest email marketing companies and
therefore, established companies and startups can rely on it. There are over
200 million emails sent every day using its platform. There are exceptional
email templates available, and there are very useful features present. It is
extremely easy to use, and you can manage emails, contacts, and various other
aspects. You can also track activities and generate reports for decision-making.
Besides, there are social media sharing tools, free images, e-commerce
integration, automation, polls, coupons, and A/B testing features available.

3. AWeber

AWeber is one of the most popular email marketing service
providers though its popularity has decreased to some extent with the rise of
other players. It is one of the oldest in the market and therefore, quite
reliable. It connects to various e-commerce platforms easily, and there is a
wide range of tools available. You can create templates, do email tracking, use
autoresponders, and do list management easily. The support team is always
available through live chat, and you can opt for free trial. The pricings are
relatively high which is because of its popularity with big companies.

4. MailChimp

It is the most commonly heard email marketing service
provider. It is extremely popular, and they also have a completely free email
marketing service plan. There is a robust email builder, auto responders,
segmentation tools, and advanced tracking of analytics. You can send emails to
users of different time zones at different times. Moreover, you can integrate
e-commerce platforms like Magento, Shopify, and various other platforms.
However, the company needs to improve more in the automation feature. The
support team is large and quick in resolving issues and assisting in easy
setup.

5. SendinBlue

It is one of the fastest growing email marketing platforms,
and there are excellent tools available. You can create engaging emails, and
you can drag and drop to create awesome templates. Besides, there are
automation tools, and you can create segments of users and workflow. You can
also find out the best time for sending emails to get the best response. There
is a completely free plan with limited emails per day, and the paid options are
also there.

6. GetResponse

GetResonse is quite popular for its simplicity, and it is
suitable for startups and small businesses. It simplifies email marketing with
automation tools, and you can create automated campaigns that can deliver the
result. It also comes with drag and drop builder, and you can create segments
of contacts and create different content based emails for a specific segment of
users. There are tools for A/B testing, tracking, autoresponders, beautiful templates
creation, and much more. Moreover, you can integrate it with lead generation
software like SalesForce, OptinMonster and likewise. The support team is
robust, and you should apply for a free trial before buying the paid versions.

7. ConvertKit

ConvertKit is the last on our list but not the least in
features and functionalities. It is extremely powerful and suitable for
startups to market through emails. T allows sending drip emails, and you can
offer incentives with email signup forms. You can also create segments of users
and send them different emails at different times. The conversion rate is going
to be high with automated emails, and the support team is always available. The
tool is extremely useful for bloggers and authors apart from traditional
startups. It is also one of the most affordable email marketing service
providers.

Conclusion –

We cannot recommend anyone out of these seven as each one of
them has some exclusive features. It is totally dependent on your requirements
as well as budget. If you need some features, you should not hesitate spending
a few more as you can get it back once your product or service starts
performing.