It was a Tuesday afternoon during our lunch when it happened. Our phones were face down on the table while we waited for the food to arrive. I had put mine on ‘silent’ mode prior to placing it there, to reduce distractions during our time together … and then it happened. Bzzzzzz. Bzzzzzz.

Throughout October 2015, we shared one practical minimalism tip each day on Instagram. The reaction was overwhelmingly positive: between Instagram, Facebook, and Twitter, more than 100,000 people shared, liked, and commented on these photos.