Looking beyond the spin of Big Pharma PR. But encouraging gossip. Come in and confide, you know you want to! “I’ll publish right or wrong. Fools are my theme, let satire be my song.”
Email: jackfriday2011(at)hotmail.co.uk

Tuesday, February 10, 2009

Drug reps - how to succeed without leaving home

From http://drugreptime.wordpress.com/ a drug rep writes:Samples are the number one influencer of the prescribing habits of doctors, and I proved this with my last pharma company, which was a very small one, where doctors could request samples simply by faxing in a form off of the company’s website. I became the third best rep in sales out of 200 within six weeks, and never made one call on a doctor’s office. I mailed these forms anonymously instead to the offices in my territory.Source

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Call me Jack

The term "PR" means something completely different to a medical doctor!
"We are all born ignorant, but one must work hard to remain stupid." -Benjamin Franklin.
"It takes a wise doctor to know when not to prescribe."
- Gracian.