Christmas in August: Indigo Holiday 2015 Media Preview

As a Vancouver lifestyle blogger, it always feels so strange to write about the Christmas season, when you’re still sweating through summer. Unlike traditional media like magazines or newspapers, we typically don’t plan months in advance for upcoming articles. Nonetheless, it’s still a blast every August to get a sneak peek of what Indigo will be offering in stores for its customers in the upcoming months. And, because we don’t have the patience to wait, we want to share our holiday discoveries with Modern Mix Vancouver readers ASAP.

The annual Indigo holiday preview can be likened to stepping inside a holiday catalogue. Two rooms in the Loden Hotel’s penthouse suite was transformed into a holiday wonderland (complete with Christmas trees), and displayed with Indigo lifestyle items, from notebooks to scarves. This season will be Indigo’s biggest fashion push to date, beginning with the JENNY BIRD “Modern Pearl” capsule collection, which is already available to the public.

Founder & Editor

Raised in Vancouver, MMV Founder & Editor Vanessa Choot loves experiencing her city to the fullest. From upcoming urban hotspots to new product features, MMV features a curated mix of Vanessa’s tastes and interests as a modern Vancouverite. Vanessa shares her lifestyle experiences on MMV, so readers can stay in the know about the trendy new happenings in our city.

MMV Contributors

Contact Information

Modern Mix has partnered with numerous Canadian companies as a social media influencer to highlight key products and current promotions. Email us at: info[at]modernmixvancouver[dot]com with PR pitches, event invitations, blogger editorial experiences, collaboration ideas, product reviews, enquiries about advertising and sponsored posts, or just to say hello.