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Social media has certainly changed the way we receive and process information Sending personal letters andor reading about events from the newspaper are becoming more rare today Pre social media events were heard about through face-to-face interaction be it at local meeting places town halls or phone calls The information provided only reached out to as many attendees there were at those meetings In Gladwells essay Small Change he discusses how information in the past was spread through individuals as opposed to social networks Although personal interaction provides success in social change it is less effective because social media can spread information more rapidly allows collaboration of similar ideas and is up-to-date with current technologySocial media can and has brought about real social change in how we spread information It provides a platform for many individuals to spread their concerns on issues with great efficiencies Gladwell states that insert quote about connections The real connections lay within social networking On Facebook and twitter everyone is connected to one another Gaining followers and friends that want to be updated with your life can occur everyday When something is put on those sites statuses tweets comments etc everyone is notified Say if you bought tickets to a concert that none of your friends were no longer attending you would want to sell them right With social media selling those tickets would be a breeze considering the amount of websites you could sell them on As opposed to knocking on your neighbors door and asking them if they want to buy them from you The ability to act and be apart of real social change is very apparent in social media Maybe even better The 21st century is the age of technology Not having a smartphone or the new Macbook can lead to a ruined reputation So many things have been invented improved innovated since the sixties Hence what Gladwells claims --------------- is when social

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