TUNING TYPES WORKSHOP

part of the design process of "how does it feel?" a piece - inspired by new order "blue monday"

The "Tuning Types" workshop aims to build experimental works, being music the main trigger for the creative process. The challenge is to interpret music as visual pieces using mainly typographical compositions. This "project-based" methodology focuses on personal musical memories, bringing an intimate meaning to the learning of the conceptual factors concerning typefaces and its applications.

The main content is given throughout visual experiments and discussions on historic aspects of the type faces, shapes, colours, textures and the dynamics of the page layout. The methodology used is "Project-based learning" and it emphasises the participants personal experiences. In this case, using their most remarkable life soundtracks to be the trigger of their creative process.

Bellow a few pieces I've made based in this concept.

how does it feel?

This typographic piece was inspired by a New Order 80's classic: "Blue Monday". The club environment is present in a mix of colours and unclear words. The idea is to look at it and feel as in a club - tripping and dancing.

Typeface used: blur by Neville Brody.

Piece of the series "Songs that saved my life".

how does it feel?

This typographic piece was inspired by a New Order 80's classic: "Blue Monday". The club environment is present in a mix of colours and unclear words. The idea is to look at it and feel as in a club - tripping and dancing.

Typeface used: blur by Neville Brody.

Piece of the series "Songs that saved my life".

SO happy

Piece "SO happy" inspired by the song "lithium" Nirvana. collage made with the packaging of a medicine used for the treatment of bipolar disorder - part of the content of the referred track.

Poster exhibited at PAREDE - I International Poster Art Festival of Rio de Janeiro (2008).

Piece part of the Top 5 "Songs that Saved my life".

SOS

Typographic experimentation for the piece "SO happy" inspired by the song "lithium" Nirvana. collage made with the packaging of a medicine used for the treatment of bipolar disorder - part of the content of the referred track.

Piece part of the Top 5 "Songs that Saved my life".

over

Visual poetry inspired by the song "It's not over yet" by Klaxons.

The experimental use of typography and music as a subject were the only permanent parameters of this project. A creative exercise for the music and type lovers.

vector + photography.

over

Visual poetry inspired by the song "It's not over yet" by Klaxons.

The experimental use of typography and music as a subject were the only permanent parameters of this project. A creative exercise for the music and type lovers.

vector + photography.

I do!

This piece was inspired by the tune "Legal man" by Belle & Sebastian. The process was free experimentation using calligraphy as the basic element. "I do" is the sentence related to marriage and as the legal action of "formalising" love in society.

Handmade echarpe type.

Piece part of the Top 5 "Songs that Saved my life".

Piece part of the Top 5 "Songs that Saved my life".

I do!

This piece was inspired by the tune "Legal man" by Belle & Sebastian. The process was free experimentation using calligraphy as the basic element. "I do" is the sentence related to marriage and as the legal action of "formalising" love in society.

Handmade echarpe type.

Piece part of the Top 5 "Songs that Saved my life".

Piece part of the Top 5 "Songs that Saved my life".

someone great

Piece inspired by "someone great" by LCD Soundsystem

Calligraphy + photography

now

Poster part of the series "Songs that saved my life". It was inspired by a The Smiths 80's classic: "How soon is now?".

The concept of time present and constant idea of time passage is represented by words, suggested by participants, when asked "describe what does it mean "now" to you?"

It is also a reference to Morrissey [The Smiths leader] throwing flowers around during his live performances.

Typeface used: Garamond by Robert Slimbach + photography

now

Poster part of the series "Songs that saved my life". It was inspired by a The Smiths 80's classic: "How soon is now?".

The concept of time present and constant idea of time passage is represented by words, suggested by participants, when asked "describe what does it mean "now" to you?"

It is also a reference to Morrissey [The Smiths leader] throwing flowers around during his live performances.

Typeface used: Garamond by Robert Slimbach + photography

you / me - a deconstruction

Typographical experiment steps for the piece "you / me". A deconstruction of the whole.

Gothic stained glass linked to the glam rock fashion and colours resulted in this composition. Printed in transparent basis or reproduced as projected light.

vectors of several type faces.

you / me - a deconstruction

This piece was inspired by Placebo song "every you every me". It was a honest tribute to my secondary school days and to this 90's glam hit.

Gothic stained glass linked to the glam rock fashion and colours resulted in this composition. Printed in transparent basis or reproduced as projected light.

Poster part of the series "Songs that saved my life".

vectors of several type faces.

The TOP 5 of musical posters, proposed in this workshop, was inspired by Nick Hornby novel “High Fidelity”. The main character Rob recollects his past romances portraying his memories as musical top 5's.

This workshop aims to provoke critical reflections on creative processes, the understanding of concepts presented in “postmodern” design and to digest historic aspects concerning the design and use of typefaces. The target group enfolds design students and professionals interested in typography and experimental creative processes.

In june 2008 this workshop project was hold at NDesign (the National Congress of Design Students) in Manaus - Brazil.