All the different aspects of advertising. How do they come up with this stuff? It's may be the most annoying thing ever, it may be the most creative thing you've seen, either way, it got your attention.

Friday, 11 November 2011

Muffler Tape

Recently I’ve been noticing the terrible quality of new products. Nothing is made to last anymore. I guess companies need to make money, so why should your iPod last 5 years? If it only lasts 2, you are still going to go back to Apple and buy the latest iPod, and Apple makes more money off of its loyal customers.

When your muffler has a hole in it, you are not in a good situation. Luckily, there’s a quick and cost efficient fix for that. Or so you thought. Muffler tape used to work great, it worked so great that the company that makes it wasn’t making money. The tape actually lasted, so there was no reason for the customer to buy more.

The company now sells strips of tape for $6 that last maybe a week. I think this is a bit extreme, sure it keeps the company alive, but it isn’t really fair to the customers as a muffler is much more important than an iPod.

Another reason that things aren’t made to last comes from people’s need to shop and constantly have new things, but my question is where did that need to come from?