About

OUR MISSION

is to produce advertising. Good advertising. So good that our clients are happy. And we are too. That isn’t always easy. After all, our work is intended for people. And we know how different they can be, as you do. We take into account how purchase decisions are made, what the secret motivators are, and how we can appeal to the hearts of consumers. What drives us is the desire to mold design processes.

OUR VALUES

are clear. They serve to safeguard and develop our customers’ businesses and our own. We shape change. We take responsibility. We show initiative. And we pursue our goals relentlessly. That, also, is not easy. But with openness and trust, reliability, fairness and resourcefulness, we work towards achieving joint success. Our business goal is the sustainable success of our customers.

OUR EXPERIENCE

is the product of time. We have learnt much, have experienced much, have tried much. We have lost, we have won, and we have been successful. We have put blood, sweat and tears into the creation of brands, corporate identities, corporate design and everything that goes with it. We put 20 years of agency experience to work for you.

OUR VISION

is to make your vision come true. We want to mobilize employees, captivate consumers, launch products, and transport messages. We want to inform and we want to emotionalize. We want to turn communication into an experience. We want to support you wherever you need us, and we want to do that together with you.

Service

BRAND MANAGEMENT

takes time. The construction and positioning of a brand is no short-term process. A brand is the result of the gradual building of trust. Performance claims have to be carefully chosen and then, and this is vital, fulfilled. “What counts is carefully thinking of many things, so that the consumer later on buys without having to think.”

Corporate Branding

All power to the brand!
Corporate branding with Club of Communication. This is how we do it in six simple steps:

1. Brand and identity analysis:
Analysis of the brand history, of strengths and weaknesses, self- and public-image, targets, strategies and actions.

2. Market analysis:
Assessment of the competition; examination of current and future brand developments; definition of target groups and purchase motivators.

3. Positioning:
Evaluation of the existing market position. This informs optimal positioning and subsequent translation into a brand architecture.

4. Brand architecture:
Definition of the key brand characteristics leading to umbrella brand strategies; expansion of the brand or development of sub-brands; the building of successful brands.

5. Wording:
Choice of name and development of a slogan; testing of its suitability for the market, for use internationally and on the Internet; registration with the help of our partner solicitors.

6. Corporate design:
Creation or revision of visual images for all media and implementation in digital format.

DESIGN PRODUCTION

The power of ideas. We are driven by the will to create processes. That is why we are: Forward thinkers. Independent thinkers. Lateral thinkers. Far-sighted – as a matter of principle. Ready to get involved in and develop solutions for unusual problems. Our business category is B2B. We look after businesses from all sectors of industry. That includes companies in the service industries or from high-tech fields, but we also work for non-profit organizations. The long-term success of our customers is our business goal. Our solutions creatively cut to the chase.

FULL SERVICE

Club of Communication offers a pool of experts with great problem-solving capabilities. As our customer, you decide on the size of the team that works for you. This amount of flexibility requires experience – which we have. Our experience is proven in the areas of corporate branding and integrated communications. This amount of know-how requires advanced technology – and with us, you get state of the art.

Portfolio

Below are a number of examples of Club of Communication’s successful brand communication in B2B, B2C and the non-profit sector.

EDSCHA

WGB

frankfurt school

GKN

Pesch

AkzoNobel

LANDESSPORTBUND NRW

Rockwood Lithium

Stahlkontor

Glas Fillinger

Alfons Stelzer GmbH

EDSCHA

Edscha is a strategic development partner for the international automotive industry, based in Remscheid, Germany.

WGB

As one of the oldest German manufacturers of hand tools, WGB looks back on a 100-year history of forging and tool making. Club of Communication developed a completely new image for the WGB brand.

frankfurt school

The Frankfurt School of Finance & Management is a private, government-approved university of economics and business school entitled to award doctorates, located in Frankfurt.

GKN

GKN Sinter Metals supplies the global automotive industry, as well as markets for machine parts and consumer goods with products made with powder metallurgy.

Pesch

Long-standing furniture store Pesch always has the latest trends to give a home its individual style. On behalf of CHMC, the Club of Communication produces catalogues, brochures and die depesche.

AkzoNobel

AkzoNobel is a global, multicultural company headquartered in the Netherlands. It is the largest manufacturer of paints and coatings in the world, and a leading producer of specialist chemicals.

LANDESSPORTBUND NRW

Together with the Associations of Sports Physicians and the Medical Councils in North-Rhine Westphalia, the Landessportbund NRW has put together the “Action Program 2015”. The aim is to get the population moving, in other words, entice them to joint sport clubs. A task for the Schweinehund.

Rockwood Lithium

Rockwood Lithium is the world’s leading manufacturer of lithium compounds, and a significant producer of lithium raw materials and metal compounds for specialist applications. The company’s new brand identity was developed by the Club of Communication.

Stahlkontor

Stahlkontor is a leading international company for the made-to-order production of construction parts and assembly groups. For this medium-sized business Club of Communication developed the new brand identity complete with logo and tagline.

Glas Fillinger

Glas Fillinger supplies the entire range of sheet glass processing and finishing products, and also offers planning and project drawing, with comprehensive service and execution capabilities.

Alfons Stelzer GmbH

Stelzer is the first port of call for complex steel structures of all sizes. Strategically targeted communication increased market awareness and attracted new customers.

Team

Burkhard Nobbe

Managing director, owner and lateral thinker - with more than 20 years of experience in brand management and successful communication strategies.