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Impressive Propaganda, and Other News

A book designed by Klaus Wittkugel on display at P! Gallery. Photo: Sebastian Bach

If you’ve been holding off on reading Elena Ferrante’s Neopolitan novels because there’s, like, four of them, and that’s just kind of a lot of books, and you secretly don’t even really enjoy reading that often anyway, you’re in luck: they’re being adapted for television. “FremantleMedia’s Wildside and Fandango Productions will adapt the four novels as four eight-episode series, one for each of the books—My Brilliant Friend, The Story of a New Name, Those Who Leave and Those Who Stay, and The Story of the Lost Child. And just in case you were worried, The Hollywood Reporter reports that Ferrante herself will be involved in the production of the series, and it will be shot in Italy.”

In the fifties and sixties, you couldn’t step into an East German bookstore (and clearly I speak from experience) without encountering the work of Klaus Wittkugel, one of the GDR’s most prominent graphic designers. A new exhibition in New York collects his striking book designs and propaganda posters. If you doubt his significance, just have a look at this unstinting praise from none other than the East German State: “For nearly every important political event in the history of our Workers’ and Peasants’ State, there exists an artistic statement by Wittkugel, who, through his work, has contributed considerably to the new orientation of our applied graphics.”

The author photo, once the foundation of any decent book-publicity campaign, has seen some changes in the Information Age—some might wonder if there’s really any reason for it at all anymore, when you just Google an author and find pictures by the dozen. But when Matthew Shaer saw Sven Birkerts’s author photo, he felt something different. “Its anomalousness shook me: If the vast majority of author photos fit into one of a handful of standard poses—the Fist-on-Chin (conveying thoughtfulness), the Stare-Out-Window (inner depth), the Icy Stare (strength), the Hearty Laugh (confidence!), etc.—here was an author photo that threw centuries of literary convention in our face. Here was a man who was not even fully dressed in his author photo.”