Now you can text ahead for a Subway

This site may earn affiliate commissions from the links on this page. Terms of use.

If you enjoy a Subway sandwich now and again you’ll love their latest idea to make getting your favorite sub even quicker. Yes, for those of you who think the 5 minutes it takes to walk along the counter telling the staff what you want on your sub is too long, Subway now have a solution for you.{ad}

A new texting service called Subway Now will allow you to text your order ahead arriving to just pick it up already made. Writing out what toppings you want on your mobile would get tedious fast though, so Subway have thought of that too.

What you have to do is sign up for the service at a Subway and at that point list what your favorite combinations are. These are then stored on your account. When you want to order a sub you text “Menu” to their number and it texts back with the sandwiches you listed. You select which one you want – we assume they will be numbered so you just hit a digit and send another text. Once the order is received you’ll get one final text from Subway giving you a pick-up time.

No more hoping there is no queue when you walk to a Subway, and no more waiting in a queue hoping the people in front don’t want anything too complicated. The only drawback of this new service right now is it is limited to New York City, but it is expected to expand soon. If you use an American Express card you also get a free $5 footlong sub with your first order.

Matthew’s Opinion
I’m all for services like this starting up. I don’t think anyone likes queuing for any product and especially not when you have a limited amount of time for lunch and are very hungry. This way you can order your lunch sitting at your desk knowing a quick drive will mean you have your sandwich 5 minutes after parking.

This service will also help the busier Subways deal with the lunch time rush. It is basically the equivalent of the McDonald’s Drive Thru, but this way the staff have time to prepare and get a load of orders ready while the counter remains relatively free of congestion.

One thing I hope they are doing is introducing a Subway Now express counter, so those who text orders in can just approach a member of staff and state their name. If they still have to queue while people order sandwiches and watch them being made it defeats the purpose somewhat.