Idea’s (UP East) New Tariff : All local calls at 40 paise

IDEA has launched new tariff for prepaid subscribers in Uttar Pradesh East. The new special tariff voucher will enable IDEA subscribers to make local calls at the lowest tariff of 40 paisa per minute, on any mobile or landline network.

Over 3 million IDEA subscribers in the region now have a special voucher which offers Local calls rate at just 40 paisa per minute, for a recharge of just Rs. 9, and tariff validity of one year. Customers can also make STD calls to any network in the country, at 60 paisa per minute, with this tariff voucher.

Launching the new product, Mr. N F Aibara, Chief Operating Officer – Uttar Pradesh East, IDEA Cellular said, “We continue to maintain our lead in offering the best value to mobile consumers in UP East, with the launch of lowest Local call tariff voucher. Local tariff at just 40 paisa per minute and aggressively priced voucher, will drive the usage of voice calling among 3 million IDEA subscribers in the region; as well as drive penetration in the market.”