Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, announces its partnership with global football icon Cristiano Ronaldo as its newest brand ambassador. Cristiano Ronaldo will work with Shopee in a wide range of initiatives to engage and inspire people in the region, starting with Shopee’s signature annual shopping event, 9.9 Super Shopping Day.

Chris Feng, Chief Executive Officer at Shopee, said, “We are delighted to announce our partnership with Cristiano Ronaldo, one of the greatest athletes of our time. He is an inspiration to many, and his dedication to football matches the deep commitment we have towards our users. Together with Cristiano Ronaldo, we look forward to creating a lasting positive impact for our region.”

Cristiano Ronaldo said, “I am proud to be Shopee’s brand ambassador as we share the same ambition to be the best in our fields. I am always improving my game for my fans and my team, just as Shopee innovates to benefit their users in this region. I am excited by this partnership, and I look forward to creating more special moments for my fans together with Shopee.”

Cristiano Ronaldo joins Shopee’s 9.9 Super Shopping Day

Shopee’s announcement of Cristiano Ronaldo as its latest brand ambassador is in line with the return of its signature annual shopping event, 9.9 Super Shopping Day. Cristiano Ronaldo will join a series of initiatives as Shopee brings users and fans across the region closer to the global football icon:

●Cristiano Ronaldo stars in Shopee’s newest 9.9 TVC: Cristiano Ronaldo will be at the center of Shopee’s new television commercial premiering on August 16, which will air in all seven Shopee markets in the region.

●Watch Cristiano Ronaldo live only on Shopee: In a first for Southeast Asia and Taiwan, fans will be able to get up close and personal with Cristiano Ronaldo via a range of exclusive content available only on Shopee Live. More information will be announced on Shopee’s app and social media platforms at a later date.

Catch the premiere of Shopee’s television commercial with Cristiano Ronaldo on August 16.