Posts Tagged ‘music video’

A good friend flagged up this music video by the artist and music composer Fatima Al Qadiri. Both music and the video are just fantastic. I’ve attached the description for the video on YouTube, which positions the video as a piece of visual commentary as much as it is an accompaniment to the music (you can def read it as a critique on the objectification of young Arab women):

“Fatima Al Qadiri’s ‘How Can I Resist U’ is a love letter to London in general and Dubstep (before it wobbled) in particular. “Lenden” as it’s known has become a historic site of pilgrimage for wealthy Arabs seeking the forbidden fruits of sex, drugs and alcohol.”

If you are impressed enough with the video then go to her website. This woman is amazing.

There was (and still is) the radio single, but now there is the long-form online music video. No longer do directors and artists need to adhere to MTV guidelines.

It’s great to see that the effect that online media is having on established forms of expression. I am particularly impressed with the way that YouTube is allowing the music video to evolve because of new watching occasions. This new 10 minute music/film by the much lauded NY rapper Pharaohe Monch is a great example of why independent artists no longer have to do things by the book anymore.

I’m sure the music industry is watching hard at fantastic bits of work like this. Successful experiments like the below stand by themselves:

I would also recommend watching Romain Gavras’s video for MIA’s song Born Free as another example of this new type of music video, although that said the content is not something that I’m in favour of at all: it’s pretty cynical, particularly in its use of violence.