Dynamic Digital Depth

CASE STUDY

Localisation of a website to support Japanese distributors for Dynamic Digital Depth.

Dynamic Digital Depth (DDD) works with 3D technology to enable glasses-free 3D viewing of videos, photos, games and computer graphics, for consumer markets on a variety of platforms. They also offer solutions for professional markets such as molecular modelling and computer animation.

Due to the niche nature of the 3D technologies sector, DDD were looking for ways to expand into international markets. Their research identified the creation of global partnerships as a key growth strategy and highlighted Japan as a potential market for DDD’s services. As a result of this, the company decided to localise their website so that it would appeal to Japanese manufacturers of displays and devices and to innovative software developers.

Web-Translations worked with DDD’s Japanese and American offices to give their distributors a localised website. The website demonstrated DDD’s commitment to the Japanese market and reflected the quality of their products.

300+

images and website localised

Japanese

marketplace

The Challenge?

Provide a Japanese version of the DDD website

Strengthen distributor relationships in Japan

Demonstrate DDD’s commitment to their Japanese partners

Create a website which could be used for marketing before and after major industry exhibitions in Japan

Raise brand awareness on an international level

Coordinate the project with client offices in America and Japan, with a time zone difference of 16 hours

The Solution?

Created a Japanese website to generate interest and encourage new distributors to get in touch

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