Haribo's MAOAM candy criticised for 'sexual' sweet wrappers

Haribo's MAOAM sweets have been criticised over characters on wrappers in
'compromising' positions.

Simon Simpkins, a father of two, said he was shocked at the "pornographic" poses when he bought the sour candy for his children Benjamin and Ofelia.

Mr Simpkins, of Pontefract, West Yorks, told The Sun: "The lemon and lime are locked in what appears to be a carnal encounter.

"The lime, who I assume to be the gentleman in this coupling, has a particularly lurid expression on his face. I demanded to see the shop manager and, during a heated exchange, my wife became quite distressed and had to sit down in the car park."

Haribo said the sweets, which feature illustrations of lemon, lime and cherry characters, said the "fun" packaging was introduced in Germany in 2002.

A spokesman said: "This jovial MAOAM man is very popular with fans, both young and old."