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There are no hard-and-fast rules for attire, especially in the hot tub industry By Andrew Lisa The hot tub retail world is a fairly informal industry — the central product, after all, is leisure. But formality is subjective, and in a country that in two generations went from three-piece suits

Dealer Strategy Session: Tent Sales By Clearwater Pool & Spa To pull off a successful tent sale, evaluate the associated costs, examine the importance of coworker buy-in and earn community participation. Recognize the connection between these vital components and you’ll potentially sell an average of one spa per day over

Stop micromanaging, start trusting your employees By Michelle L. Cramer Competition for great employees is fierce. Coupled with high turnover rates in the industry, it can be discouraging to struggle with a revolving door of employees. Taking a look at what may be driving them away can help. “When a

How the makers of popular pool software are attracting spa retailers By Andrew Lisa In 2016, a mobile app called Pokémon Go took the gaming world by storm. Within a week of its release, it topped Candy Crush as the world’s most-played game. Soon, the media were captivated by stories

Communication, talent and inventory control key By Jim Raposa Growth. We need it as humans and in business. How do you effectively manage multiple locations? Two retailers who’ve successfully expanded share their observations. Scott Clark of The Spa and Sauna Company, which has three locations in Reno, Nevada, says