Kamal launches Viswaroopam Auro trailer

Ulaganayagan Kamal Hassan was supposed to launch the audio of his ambitious film Viswaroopam in three cities today, on his birthday (Nov 7) with his fans. But due to reports of inclement weather conditions, he postponed the event so as to not inconvenience his fans.

But a special treat still awaited them this morning as Kamal used innovative technology to his advantage to connect with his fans worldwide.

The actor launched the Auro 3D trailer of the film at Satyam Cinemas before the media and also interacted with fans in 30 odd centres via live webcasting. In this way they could get a glimpse of him and his speech even though he couldn’t reach them personally on this special day.

Said Kamal: "Satyam cinemas have been specially equipped to host the Auro 3D equipment which makes the sound levels seem as if they are coming out of one`s head. I am grateful to Kiran and Swaroop Reddy for their special gesture. 25 odd screens in the state have also been equipped with this special sound effect. Others will see it in the normal 5.1 sound effect."

First a short trailer of 1.20 seconds in normal mode was shown after which the longer Auro 3D trailer was screened for the media. Over 3000 prints of the film will be released in three languages and the film may also proceed to Hollywood as arrangements are being made for that, given the scale and quality of the movie.