Initially launched in 2009 as The Shades and Scarf -one of the first (only male blogger) pioneer blog in the Middle East specializing in Fashion and Lifestyle. Also named as one of the Influential Filipino in the Gulf.

FollowUshi – a website that records Ushi’s voyages to fashion, travel, and lifestyle. He travels to different countries, discover unique places, and share amazing tips from food, shopping, accommodations, people, its art and culture in the most fashionable way. FollowUshi is not just your common travel blog….it’s all about Life & Style.

Ushi is a fashion entrepreneur who owns a womenswear company based in Dubai. He has been a fashion and travel content contributor for both publication and online.