SAP, SunGard, Pfizer, Scholastic, Johnson & Johnson, BlackRock, The Hershey Company, and American Express share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon, for just $250. But now for Geeky Marketer readers you can get a discount. use the code GEEKYMARKETERVIP to get 10% off registration at http://gaspedal.com/blogwell/philadelphia . Be sure to press apply activate the coupon.

Get practical, how-to advice on creating great content, getting management buy-in, educating employees, keeping lawyers and regulators happy, simple and ethical disclosure, and engaging fans. You’ll ask questions, discover new ideas, and get answers from people who have been there, done that — all in four hours.