Network executives compete fiercely for the most attractive NFL games to be aired in the most advantageous time slots. That helps increase revenue through the rates they can charge advertisers. The fact that the networks maxed out on games featuring the Colts is a strong indication that Indianapolis is a true ratings draw.

And there's one underlying reason for that: No. 12.

That would be Luck, who turned in a game for the ages in January's AFC Wildcard Game win over the Kansas City Chiefs and finished with 774 passing yards in two postseason games.

There are other teams with heavy primetime slates. The list includes the Broncos, Packers, Patriots, Cowboys, Giants and Steelers. With the exception of the Broncos, each is a team with massive national followings. The Broncos, of course, have Manning, which is self explanatory.

Similarly, the Colts have Luck. And when it comes to teams fans want to watch, the networks are banking on the Colts – because of Luck – being near the top of the list.