Slang Slang

Slang Slang

Slang Slang

Slang Slang

The brand SLANGSLANG was founded by the designer Sonja Lang. After graduating from Modeschule der Stadt Wien – Austria, she set up her first small urban-wear label, Tyra Clothing, a kind of an underground brand with roots in skateboarding. It quickly became successful, as the design of the clothes were balanced equally between looks and function. The same idea of balance is carried on in this brand new brand, debuting in New York.
o The spirit of the collection is dedicated to the “early adopter” female public. The “musts” of the collection are undoubtedly alternative denim pieces. Experimentation and continuous search are the basis of the collections high wearability.
o The aim is the redefinition of denim, which is granted by the above attributes, it gives it’s wearer both favorable look and comfort fit.