Features & releases

As Dare promised in our 2015 priorities, we are concentrating on saving you time and making your more productive. As we listened to your feedback, we realized that in addition to large features, there are many smaller items which help usability...

Bing Ads is rolling out an upgrade to their advertising management tool on March 23, 2015. For advertisers, this means a more streamlined way to target searchers, regardless of where they are searching. Now, all campaigns will target all devices...

Bing Ads launched the New Opportunities Tab to advertisers in the US in August, 2014. At that time, we offered bid-related opportunities to help optimize your ads for the best possible position. Today, we’re adding another aspect of ad...

Back in Nov. 2014, we announced Auction Insights release on Bing Ads web user interface with the caveat that it was a US only release. Today, we are pleased to announce that Auction Insights has been rolled out to all Bing Ads markets!
Auction...

We have listened to your feedback on improving quality score to help you make optimization decisions in a more efficient way. Today, we are excited to announce an upgraded quality score is coming! We expect this update will reach advertisers in...

As the search advertising industry continues to evolve, the need to stay focused on delivering results at a quality, rapid pace has never been more evident. This is true whether you are an advertiser, ad agency, technology provider or...

Here at Bing Ads we’ve been taking a close look at our sign in experience, and we’ve come up with some improvements that we want you to check out!
What’s changing
For quite some time, we’ve had two different sign in pages for Bing Ads: One where...

Reporting in Bing Ads is getting remodeled. We’re aiming to help you easily get your performance data from the campaign UI, making it quickly visible and intuitive in a way that renders decision-making a breeze. This is a big investment we’ll be...

As we mentioned in the Winter Release Summary, this week and next we'll be sharing some information on what’s coming from Bing Ads in 2015. From new perspectives on the competitive landscape, to fresh perspectives on product priorities, here is a...

You’ve been asking for faster performance data and we heard you. You will now see your clicks and impressions in less than an hour of them occurring, down from 4 hours in the past.
Armed with this faster turnaround, you will be able to stay on...