Most organizations have invested, and continue to invest, in people, processes, technology, and policies to meet customer privacy requirements and avoid significant fines and other penalties. In addition, data breaches continue to expose the personal information of millions of people, and organizations are concerned about the products they buy, services they use, people they employ, and with whom they partner and do business with generally. As a result, customers are asking more questions during the buying cycle about how their data is captured, used, transferred, shared, stored, and destroyed. In last year’s study (Cisco 2018 Privacy Maturity Benchmark Study), Cisco introduced data and insights regarding how these privacy concerns were negatively impacting the buying cycle and timelines. This year’s research updates those findings and explores the benefits associated with privacy investment.
Cisco’s Data Privacy Benchmark Study utilizes data from Cisco’s Annual Cybersecurity Benchma

By making use of the right technology, transportation and logistics (T&L) companies can reinvent their industry with superior customer service, increased revenues, and reduced costs.
This whitepaper looks at the obstacles facing the T&L industry and examines how fleet planning and trip analysis software businesses can help by enabling faster and smarter data-driven decision-making.
As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE can help T&L companies improve fleet management.

The SAP HANA platform provides a powerful unified foundation for storing, processing, and analyzing structured and unstructured data. It funs on a single, in-memory database, eliminating data redundancy and speeding up the time for information research and analysis.

The bar for success is rising in higher education. University leaders and IT administrators are aware of the compelling benefits of digital transformation overall—and artificial intelligence (AI) in particular. AI can amplify human capabilities by using machine learning, or deep learning, to convert the fast-growing and plentiful sources of data about all aspects of a university into actionable insights that drive better decisions. But when planning a transformational strategy, these leaders must prioritize operational continuity. It’s critical to protect the everyday activities of learning, research, and administration that rely on the IT infrastructure to consistently deliver data to its applications.

Very little data is available on how effectively enterprises are managing private cloud deployments in the real world. Are they doing so efficiently, or are they facing challenges in areas such as performance, TCO and capacity? Hewlett Packard Enterprise commissioned 451 Research to explore these issues through a survey of IT decision-makers and data from the Cloud Price Index.

This paper explores the results of a survey, fielded in April 2013, of 304 data managers and professionals, conducted by Unisphere Research, a division of Information Today Inc. It revealed a range of practical approaches that organizations of all types and sizes are adopting to manage and capitalize on the big data flowing through their enterprises.

What if defenders could see the future? If they knew an attack was coming, they could stop it, or at least mitigate its impact and help ensure what they need to protect most is safe. The fact is, defenders
can see what’s on the horizon. Many clues are out there—and obvious.
For years, Cisco has been warning defenders about escalating cybercriminal activity around the globe.
In this, our latest annual cybersecurity report, we present data and analysis from Cisco threat researchers and several of our technology partners about attacker behavior observed over the past 12 to 18 months.

Powered by data from 451 Research, the Right Mix web application benchmarks your current private vs public cloud mix, business drivers, and workload deployment venues against industry peers to create a comparative analysis. See how your mix stacks up, then download the 451 Research report for robust insights into the state of the hybrid IT market.

Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. U.S. marketers are poised to double their spend on location-targeted mobile ads between 2017 and 2021 to $32 billion, according to research firm BIA/Kelsey. Understanding location is key to gaining insights and making change.
HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them. This gives them well-timed and relevant advertising.

adsquare offers brands insights into customer behaviors and footfall to underpin digital marketing campaigns. Using a detailed brief of the audience the brand wishes to reach, adsquare gathers data from a range of mobile, online and offline sources. This rich data gives a brand a stronger opportunity to create relevant campaigns for their audiences.
It is critical to adsquare’s success that its data sources are reliable. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE is building and sharing real-time location intelligence with adsquare which reveals patterns to show how and why customers make transactions in specific places.

How can brands make the most of the growing opportunities offered by location data? Understanding location and its connection to customer behavior is key to gaining full and reliable insights and making efficient change.
HERE is building and sharing real-time location intelligence which reveals why customers make transactions in specific places. HERE’s Open Location Platform contextualizes consumer motivations in the world around them. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE also shares its own insights into the future of reaching customers on their mobile devices as they travel, including in-car advertising.

This report explains the benefits that Hadoop and Hadoop-based products can bring to organizations today, both for big data analytics and as complements to existing BI and data warehousing technologies based on TDWI research plus survey responses from 325 data management professionals across 13 industries. It also covers Hadoop best practices and provides an overview of tools and platforms that integrate with Hadoop.

More than ever, businesses are considering a cloud solution for their enterprise resource planning (ERP) deployment over an on-premises system. Cloud technology appeals to these companies because updates and fixes occur automatically with little or no effort from internal IT staff, and because cloud-based solutions provide access to real-time data from anywhere. Employees want tools that make it easier for them to complete everyday tasks and make informed decisions that help the business grow.
Aberdeen’s research report, “Top Performers Know It’s Time to Migrate to Cloud ERP: Here’s Why and How,” uncovers the reasons successful companies are choosing cloud over on-premises ERP models. Download this SmartBite for a quick look at the report’s highlights.

In order to appeal today’s empowered audiences, you have to deliver highly personalised marketing experiences that respond to their needs and behaviour. Read this report for actionable insight into customer-centric marketing.

Too remedial.
Too retrospective.
Too static.
Too irrelevant to the team leader.
Too time-consuming.
Such are the complaints heard repeatedly about Performance Management and Engagement systems.
And these don’t even touch on the biggest problem of all: current systems produce a tidal wave of unreliable data. The ratings they yield are based on the notion that, with enough time and training, managers (and peers) can become reliable raters of other people’s skills and competencies. Sadly, that’s not true. A large body of research reveals:
61% of your manager’s rating of you is a reflection of the
manager, not of you. Your organization, apparently unaware of this, then persists on paying you, training you, and promoting you—and everyone else in the organization—based on these flawed ratings.

Voke conducted a survey of 505 participants from technology and non-technology companies to explore their use of service virtualization and its results. Organizations using service virtualization experienced fewer defects, reduced software cycles, and increased customer satisfaction.
The 2015 Service Virtualization Market Snapshot™ REPORT by Voke Research provides real-world data to help you justify the investment in service virtualization.

Healthcare and Life Sciences organizations are using data to generate knowledge that helps them provide better patient care, enhances biopharma research and development, and streamlines operations across the product innovation and care delivery continuum. Next-Gen business intelligence (BI) solutions can help organizations reduce time-to-insight by aggregating and analyzing structured and unstructured data sets in real or near-real time.
AWS and AWS Partner Network (APN) Partners offer technology solutions to help you gain data-driven insights to improve care, fuel innovation, and enhance business performance.
In this webinar, you’ll hear from APN Partners Deloitte and hc1.com about their solutions, built on AWS, that enable Next-Gen BI in Healthcare and Life Sciences.
Join this webinar to learn:
How Healthcare and Life Sciences organizations are using cloud-based analytics to fuel innovation in patient care and biopharmaceutical product development.
How AWS supports BI solutions f

In our 35-criteria evaluation of data management
platforms (DMPs), we identified the 11 most
significant ones The ADEX, Adform, Adobe,
KBM Group, Lotame, MediaMath, Neustar,
Nielsen, Oracle, Salesforce, and Turn and
researched, analyzed, and scored them. This
report shows how each provider measures up
and helps B2C marketing professionals make the
right choice.

Cloud investment continues to grow
over 20% annually as organizations are
looking for faster time to deployment,
scalability, reduced maintenance, and
lower cost. But there is one aspect
of cloud that consistently worries IT
and security professionals – how to
achieve high levels of security in the
cloud. As cloud adoption increases, the
fears of unauthorized access, stolen
identities, data and privacy loss, and
confidentiality and compliance issues
are rising right along with it.
This report has been produced by the
350,000 member Information Security
Community on LinkedIn in partnership
with Crowd Research Partners
to explore how organizations are
responding to the security threats in the
cloud and what tools and best practices
IT cybersecurity leaders are considering
in their move to the cloud.
2

Download Vormetric’s Annual Data Threat Report, featuring key insights from 451 Research, to learn more about the latest trends in data encryption and data security and how your business can best protect its most vital asset: it’s data.

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