Loyalty Management

Wait, Is It “Truck and Mortar” Or “Brick and Mortar?”

What are going to be the key drivers of brand loyalty during the 2015 holiday season? – During the hustle and bustle of the holiday season, it’s the retailer who creates an exceptional customer experience and customer service that will win out and drive loyalty with new and repeat customers. As my colleague Bob Moorhead mentioned in his recent article,

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