It's actually not really that funny - it's just pointlessly smutty. Now I like a bit of smut just like anyone else, but it's irrelevant here and diminishes the Obama brand.

Sure, you'll get a bunch of 15 year olds watching the video on Youtube, but to the people who really matter for this product (people who might give a donation to Obama) this tone of voice is a negative rather than a positive. The great shlep had a warmth to it that people could relate to - quirky yet middle ground.

This, however, lacks wit (being dirty isn't witty - it's just dirty) and drags the liberal brand in America back into the kooky wierd cliche that they have been working so hard to overcome. Like, would you trust an economy to someone with this tone of voice?

Now I'm sure Obama had nothing to do with this, and would not endorse it in anyway. But the chuckleheads who made this really need to pull their finger out and realise that being shocking and puerile is the lowest form of advertising, and any CD worth their salt who sees this on their reel will think the lesser of them for it.