This was my first ever Blog, way before the days of SEO-Chicks.com. Also before I understood the great importance of owning the domain to your blog so you can 301 redirect all the blog links =)But I feel a bit nostalgic about this blog so I'm keeping it. This will only be updated every now and then and mostly just information about me rather than a source of SEO. If you are looking for blogposts I've written either visit www.seo-chicks.com or www.searchcowboys.com

Sunday, March 16, 2008

Awards, speaking at conferences and my own column - up and beyond!

The past year has been an amazing year for me; SEO-Chicks has been a great success, I won the B2B Newcomer of the Year back in November, I've been a speaker at both SMX London and SES London. I'm also, as of next month, writing a regular column about Search Marketing in B2B Marketing Magazine.

To top it all, this month I've been shortlisted for the Blackberry Women & Technology Awards in the category "Best Use of Technology by under 30 year old woman". Just being shortlisted for this award is a major achievement for me. The winner will be announced at an Award Ceremony on 6th May =) Cross your fingers (and toes) for me!

It's all a bit daunting, seeing as 3 years ago this month I was just getting ready to get back to work after 9 month maternity leave. And I knew just about nothing about search marketing. But I was hungry to learn, after sitting at home for 9 months, doing my fair share of nappy talk. I was ready to prove that your career doesn't need to end when you have children. In fact it turns out my career STARTED after having my daughter. I always thought having children would make you care less about your work, but in my case it hasn't, I feel very passionate about what I do (for the first time in my life), I work hard but it's easy when you actually love what you do =)

1 Comments:

Hello Lisa. Congratulations on your award. I just wanted to let you know that a piece about it appeared on The Glass Hammer yesterday: http://www.theglasshammer.com/news/2008/07/01/35-women-under-35-lisa-ditlefsen-head-of-search-at-base-one/.

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About Me

I'm originally from Trondheim , Norway but have been living in London for the past 10 years. I have 8 years experience in Marketing of which 4 in Search. I was previously Head of Search for Base One where I set up the Search department on the business. I now run my own Search Consultancy agency, Verve Search; offering SEO, PPC and Online PR.
I'm heavily involved in the global search community and founded the blog SEO-Chicks.com in June 2007, I also currently blog for Searchcowoboys (a European search blog) as well as blogging for SEO Chicks and Verve Search.
I have in the last 2 years one 2 awards, first one in Nov 2007 at the B2B Marketing Awards where I won the category "B2B Newcomer of the Year". In 2008 I won "Best Use of Technology by Under 30-Year-Old Woman" at the Blackberry Women & Technology Awards.
I regularly contribute to publications on and offline and I'm a regular speaker at industry conference like SES and SMX.