Monster

Zhang + Knight

8.3

Idea

8.2

Innovation

8.3

Overall

8.3

Execution

8.3

Design

Monster

Zhang + Knight

Most portrayals of black British people draw upon a very singular experience. It’s tower blocks and concrete, and almost entirely limited to London. Ato is one of our dearest friends and spoke candidly with us about the loneliness of growing up black in the Yorkshire countryside. So we wanted for Ato to have a childhood companion - a mythic English hero - as a comforting but ultimately imaginary presence.