Michelle Obama joins Twitter, gathering followers fast

Michelle Obama joined Twitter on Thursday and in a matter of hours has already gathered more than 200,000 followers.

The first two tweets, however, weren’t from Michelle herself but from “campaign staff,” indicating that the new account will form part of her husband’s election strategy to help keep him in the White House when Americans go to the polls later this year.

“We’re excited today to launch @michelleobama as a new way for you to connect with First Lady Michelle Obama and the President’s campaign,” the opening tweet said.

The second tweet explained how the feed will proceed: “This account will be managed by campaign staff, with any tweets from the First Lady herself signed “-mo.” All very well, but at that point there’d still been no word from the president’s wife.

Three hours later, however, Michelle tapped out her inaugural tweet: “Hi, everyone, and thanks for the warm welcome. Look forward to staying in touch with you here. -mo”

Husband Barack’s Twitter feed, which is also run by campaign staff though includes occasional tweets from the president (signed “bo”), posted a tweet welcoming the president’s wife to the micro-blogging site.

“It’s not every day we get to welcome the First Lady of the United States to Twitter—happy to have you, @MichelleObama!” it said.

As of 8.30pm PT, Michelle Obama’s verified account had almost 220,000 followers. That’s impressive for an account that’s been going less than 24 hours, although she has some way to go to catch her husband. His Twitter feed currently has almost 12 million followers.

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