ELROW TOWN

RETURNS TO LONDON FOR 2018

Elrow Town London returns on Saturday 18th August 2018 after the staggering success of their debut festival that saw 25,000 people flock to London’s iconic Queen Elizabeth Olympic Park last August.

Promising to raise the bar even higher for 2018, the fully immersive debut festival saw the likes of Seth Troxler, Jamie Jones, Idris Elba and Hot Since 82 play to a pack-out crowd from a colossal multi-story tower-block stage, while giant puppets, enormous inflatables and even a twenty-foot high mechanical camel dazzled partygoers beneath a monsoon of streamers and confetti.

In true elrow style, their 2018 show will expand on this success, offering even more music, colour, surprises, confetti and most of all… fun!

For 2018, elrow family have given the promoting reigns and decoration decisions to their trusty mascot Rowgelia. Speaking on the appointment, Rowgelia said: “Did you see the elrow camel? Next year, it’s my festival and I’m going to top that!“

Tickets for elrow Town London 2017 sold out in just 4 hours. Priority access tickets for elrow Town 2018 will be available to those who register on Wednesday 15th November 2017. Signup for priority access to tickets: www.elrowtownlondon.com

elrow Town London is a collaboration between between Spanish immersive party concept elrow and leading London events team LWE. Their debut show took place on the 19th and 20th August 2017, hosted across two days at the Queen Elizabeth Olympic Park and combined three elrow themes in one space, with Singermorning, El Rowcio Presents: Feria de Abril and Rowlympics all featured. Headline sets came from the likes of Seth Troxler, Idris Elba, Jamie Jones, Eats Everything and Hot Since 82.

ABOUT ELROW:

elrow is an award-winning experiential event concept and party series founded in 2010 by Cruz and Juan Arnau Lasierra; the sixth generation from a dynasty of entrepreneurs also responsible for creating Monegros Festival and legendary Club Florida 135 in Fraga, Spain. From their head-quarters in Barcelona, elrow have taken the world by storm with their unforgettable party style, pairing elaborate production, interactive performers and zany characters with the best electronic music, placing them as a global reference for circus inspired parties with tickets to the visual spectaculars usually selling out in minutes. A myriad of different themes and concepts makeup elrow’s zeitgeist with sub-brands including ‘Rowlympics'; their own take on the Olympic games, their Brazilian jungle carnival theme, ‘Sambodromo de Brasil’ and flag-ship theme ‘Singermorning’.

With lauded residencies in Ibiza, Madrid, London and Amsterdam already in place, 2017 has seen a game-changing partnership with live entertainment platform, Providence-Superstruct, allowing elrow to push to new heights with a Shangai debut and a festival-scale event at the Queen Elizabeth Olympic Park in August.

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