Glossary & Metrics Overview

Following

The total number of Profiles followed from a specific Twitter Profile

Followers

The total number of Followers of a specific Twitter Profile

Current Twitter statistics

Here you can see the statistics of the top Brands accounts
sorted according to tag fashion
for the year 2018.
Take a look at the profiles that have the most ‘Followers’ on Twitter.
Currently, the Top Twitter Gainer is
CHANEL.
If you would like to monitor a specific Twitter profile,
please use our Twitter
monitoring tool.

What is a Twitter Account?

A Twitter account is a user profile on Twitter. Users can share their thoughts, photos, news,
information, or ideas in 140 characters or less. These profiles are usually public - meaning that
everyone has access to what users have Tweeted or Retweeted - but can be made private as well.
Users can Follow your account (this means subscribing to your posts), and you can Follow other users as well. In your Tweets, you have the option of mentioning other users using the @ symbol. You can also use a hashtag (e.g. #Twitter, #Olympics, etc) to increase the likelihood that your tweet will be seen by other users who are searching that particular hashtag. Hashtags are used to generate trends and increase the virality of a topic.
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What is Twitter Monitoring?

Twitter monitoring is the use of Twitter analytics tools like Socialbakers Suite to monitor
the platform both actively and passively. Passive Twitter monitoring can be paying attention to
what people say to discover Twitter users’ preferences, hobbies, etc. Active Twitter monitoring
is searching for links to specific brands, businesses, media, etc.

What is the Process of Twitter Monitoring?

Twitter monitoring is used for analysis of your Twitter accounts and the competition. You can
observe your growing number of Followers, gain valuable insights into current audience
characteristics, and harness this data to identify new target audiences for Twitter campaigns.
Moreover, you can view Followers’ statistics in an accommodating dashboard that compares demographics, trends and top interests based on user activity across the Twitter community. You can also filter the data according to different markets, or according to different demographic data.
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Twitter Profiles Monitoring

On this page you will find the currently monitored brands with Twitter Accounts tagged as fashion. Note that we are listing all of the Twitter Accounts according to specific tags. If you didn’t find what you were looking for, try using our search on the left to find a specific one. If you would like to gain valuable insights of these Twitter Accounts or others, please use our
Twitter
monitoring tool.
You can arrange the statistics according to the number of ‘Followers’, or according to the number of users they are ‘Following’. Use this information to better understand how your audience engages, assess your Twitter marketing strategies, and further optimize your Tweets. Find your key Followers, monitor engagement, the change of Followers and your Follower/Following ratio. Enhance your Twitter identity, increase engagement rates, and create insightful graphical reports using Socialbakers Suite. With these tools you can form the best possible Tweets and receive the largest return on investment.
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