New Kristen Interview with Style.com

On any given day, a front-row Salma Hayek sighting is something to write home about. But not when Kristen Stewart is seated across the catwalk. The actress was in Paris this morning, paparazzi be damned, to support Nicolas Ghesquière’s Spring Balenciaga collection. Stewart, who took in the show wearing a pale yellow motorcycle jacket and printed jeans, refers to Ghesquière as a “kindred spirit,” which is likely what has made the duo’s recent collaboration on Balenciaga’s Florabotanica fragrance such a compelling story. Inspired by the “surrealist” floral prints that colored his Fall 2011 collection, Ghesquière had duality on the brain, specifically the darker side of conventionally pretty blooms that are readily considered harmless. “Flowers can be carnivorous or venomous—contain poisons,” he points out, and it is that “mystery” that he was hoping to explore with the house’s latest eau.

If the elaborate fairy tale woven around the vetiver, amber, carnation, mint, and “experimental rose” flacon is to be believed, the flowers that have been bottled here shot up from torn paper shards containing a reclusive designer’s sketches that were embedded into hostile ground, and were found by a girl who had “the inspiration of a muse.” In the real-life version of the parable, of course, the designer (Ghesquière) met the muse (Stewart) on a shoot after the then 12-year-old starred in David Fincher’s Panic Room. “I had not forgotten her,” Ghesquière has said of Stewart, who boasts a beauty that is “pure and uncontrollable,” in his estimation—or in other words, very Balenciaga. Here, fresh off a press tour for her new movie On the Road and only a month away from the media frenzy that will be the conclusion of the Twilight saga, Stewart met up with Style.com to talk fragrance, front-row intimidation, and why Ghesquière’s Spring lineup may be her most favorite yet.

Up until now, Balenciaga’s only fragrance face has been Charlotte Gainsbourg. What’s it like to be in that kind of company?

I wish I could choose a better word, but I think she’s stunning. I sat next to her at the show [last season]—which was the first experience I had at Balenciaga—and I was so ridiculously intimidated by her! I didn’t even say hi. I was just kind of muted by her. It’s an odd relationship that us actors are allowed to have with fashion. For me it started at an extraordinarily young age. I met Nicolas [Ghesquière] when I was 12 [on] this little project that felt very similar to a photo shoot. A rack of clothes comes in and you can just pick out what’s from that company. [Balenciaga] was the first fashion brand I recognized.

Were you drawn to the clothes then?

I’ve never done anything tactfully. I just wanted to be around Nicolas. It’s like movies. You find kindred spirits. You say, “We need to make something together.” My creative vision is not clothes but…I want to be around that.

Nicolas has said that your “rebellious femininity” is what made you a good fit for Florabotanica. That characteristic seems to have followed you around a lot recently, especially in your work. Do you think it’s a pretty true character assessment?

Especially recently right now—maybe this is my age—you either have the boldness of heart or lack of fear that might differ from other people or you don’t. A true rebel, someone who is genuinely, authentically rebellious, has no idea that they’re doing it. It’s just natural. If you’re aware of it than you’re a contrived, fake person. Having Snow White [and the Huntsman] and On the Road—even Balenciaga—everyone is saying, “You’re taking on these strong roles,” and everyone is asking if I’m trying to convey these strong female roles. And objectively, yes, I am. But there’s also a void there right now and people want to fill it.

You’ve been wearing a lot of Balenciaga since joining the house officially. Have you had any favorite fashion moments with the line?

[Nicolas] made my Cannes dress. And I went to the Met ball with him. And we sat down together and I watched him draw this…thing. I think he would say that I had something to do with it, but that’s bullshit. I just sat there. I do love those graphic sweatshirts [from Fall 2012]. And the sheer long dresses—and the shoes! I love all of the shoes so much. I must say, I’ve seen the new [Spring] collection—and it’ so unbelievably cool. You need to know yourself pretty well to wear it, or it wears you. It makes total sense that it’s happening now, though. I don’t want this to sound arrogant, but it was made for me.

Speaking of red-carpet dressing, how do you go about choosing your looks for what has been a nonstop press junket for you that will continue when the final Twilight installment premieres in November?

A lot of actresses say you can play different parts on the red carpet, but I simply can’t claim that I can become someone I’m not. Tara Swennen is my stylist. I’ve worked with the same person my whole life. I can definitely unlock qualities and something very unexpected comes to the surface—and that’s fun, but you know instantly if [a dress] works or it doesn’t. You don’t even have to zip it up. It’s important to trust that.

Do you find wearing perfume—this perfume, specifically—to be an equally transformative experience?

[Perfume] is something that I’m just now stepping into, wanting to smell attractive. I’m 22. I wasn’t the 15 or 16-year-old girl putting on perfume. It’s such a funny thing that it does, that it suddenly gives you “something.” It puts you on another level. There’s sophistication to it. I feel a little bit…hello! And that feels really good. It’s sex. It’s vibrant. And thank God I liked [Florabotanica] when I smelled it; I’m not a good liar.

You’ve become known in beauty circles for your impossibly pale skin. How have you kept your complexion so perfectly alabaster through five Twilight films?

I am really white. Although for my next project, I’m not positive, but I’m going to be blonde and really tan! I keep clean and moisturized. I have oily skin so I use Proactiv. It’s good stuff as my face is…active. Skinceuticals is really great, too. I just discovered their serums.

On set, how important do you find makeup, hair, and costuming to be in properly getting into character? Have you had any truly transcendent beauty experiences, like when you wore that black, Joan Jett shag in The Runaways?

Oh yeah. If I didn’t have that there would’ve been nothing that would make me feel legitimate [in The Runaways]. I wore stickers on my face, I made my nose wider with contours, I thinned out my eyebrows—I had a really great makeup artist, Robin Matthews. On Snow White, I worked with [costume designer] Colleen Atwood—there’s no one like her. Her clothes brought so much. We did a medieval fantasy film but nothing was fake—there was no Velcro! I need that. It’s the same on the red carpet; if you don’t feel good, you can’t sell it.

Be honest: Are you happy or a little sad to put your Twilight days behind you?

As sad as it always is to leave something, the reason you start that project is so you can finish it. I hold it so close, as I do with all my projects. I could interview about Panic Room right now. I feel the same way with Twilight. I got to live in that world for four years and it was the most indulgent experience I’ve ever had. The amount of relief at being done is unbelievable—and even that is kind of sad.

I'm not sure what to think of all this Balenciaga commitment. On the one hand it seems to be a cool brand that suits Kristen but on the other hand I've never understood why celebrities need to sell their faces/images to a brand. Everything is just PR, it's about sales and money, about praising the products and making them popular. So in the end we spend our money on the new trendy perfume...I just don't really get it. I really like perfume but I've never bought a perfume just because a celebrity advertised it. I buy it because I like the smell. Simple.

I questioned this myself as well, but I think it's hard to understand if you're not in her shoes or any other celebrity's shoes. From this interview, it sounds like she enjoys being a part of the creative process, not just appreciating the art behind it. And for her, it's not just about the art, but also getting to work with these creative people because maybe they inspire her in some way. Maybe she sees that these people share a similar passion for art, for them, it's fashion, and for her it's movies. And don't you think that movies and fashion blend in somehow? Yeah, she's helping them sell a perfume, but maybe there is more to it for them than just selling perfume, maybe for them it's more about the creative work behind the making of the perfume, and this is a once and life time opportunity for her to work with a high fashion house such as Balenciaga and when they come calling for you, it's hard to turn them down, right, like it would be an honor to represent them. I don't know if I"m making any sense:) LOL

@anonymous: I'm not talking about the money she makes, I'm talking about Balenciaga making a lot of money with all their overprized clothes and with the really overprized perfume Florabotanica (95€??? Really??). I just don't get why she sells her face to Balenciaga and supports them to get our money. Sorry it sounds drastic, but I just want to make sure you get my point this time. I don't understand this need to be the shining face of an overprized fashion brand, to be a walking billboard always having to talk about how great Balenciaga is. I just don't get it. Maybe I just don't consider the passion behind their actions, maybe because I'm studying marketing and look at it in a too rational way. Sorry.

anon 4:44pm, I understand what you're saying. I wouldn't have done it myself, but I think it's a personal choice kind of thing. And I think her decision to support them is not all black and white. I think the entertainment industry and the fashion world is tied in, and she's been in this business her whole life. So as an outsider looking in, we may have a different view. However, when I really think about it now, I don't consider being the face of Balenciaga perfume is a bad thing because she believes in the brand, she likes their clothes, and now their perfume, and she gets to work with some of the most creative people in the fashion world. In my opinion, it's when these fashion magazines that are associated with these high fashion houses start crafting in questions pertaining to her personal life that I find inappropriate to the work that she is supporting, whether it's her movie or selling a perfume. To me, that is the potential drawback of her work and being in this business. Helping to sell a movie or a perfume through talent and passion for art is not enough for them, there is always some sector of the business that will try as much as possible to sell your personal life through gossip. And that is exactly what has happened this this young girl. We saw high fashion mags/rags that she has worked with that had talked good about her in the beginning turn their backs on her by talking gossip when they know she is in pain. That is what's very hurtful, and I hope she remembers these people, and to never give them the time of day. Anyway, I think I've talked too much now and don't know if I'm making any sense :)) LOL

just read this interview and the one with marie claire, they can't be new. i am seriously worried what this girls state of mind was when these interviews were taken. i feel uncomfortable with all her relationships with these (older) men. whatever must rob feel when he reads things like 'giggles like a pair of lovers' and i do believe he would read an interview that she has done for a high end magazine.