When building a social media campaign, it’s important to remember that continuous improvement - and better ROI - can only ever come with measurement.

Level343's insight:

Social media is no magic formula. Getting the ROI you’re looking for will take work. But if you’re prepared to invest time and money into social media, the potential is there, and the returns can be enormous.

Even if other people in your business aren’t convinced about the value of social media yet, you now have the tools to prove that it adds value and has the potential to grow your business.

Social Media Marketing Strategies...

Welcome to social media marketing from around the Web. The links here focus on building business-to-business and business-to-consumer relationships. The Social Media Conundrum holds various links and videos for your perusal, enjoyment and learning. Stop jumping on social media bandwagons.

Read, listen, think – have you chosen the right social platform for your business? Is your social media marketing strategy sound? Learn from the professionals, as curated by Level343. To find out more about our services

Fake content and information will be a growing problem in 2017. Columnist Wesley Young takes a look at this trending issue and discusses ways that false information is being used and how local businesses and marketers can protect against it.

You can use a Salesforce deployment & bot tool alongside Salesforce GitHub to make deployment much easier. Bill Williams discusses how you to us

Level343's insight:

GitHub is a popular collaborative environment in coding projects, which allows you to easily follow projects, to see who has branched the main branch/code, and to keep tabs on what other GitHub users are working on. It allows you to sync Metadata from Salesforce.org platforms like Force.com. It is used alongside other tools in Salesforce deployment.

No matter what platform you’re focusing on – whether it be Facebook, Twitter, Youtube or Reddit -, the metrics to measure are loud and clear.

Level343's insight:

You want to focus your attention on your most profitable tasks, obviously. The problem with that is, if you aren’t measuring your social metrics there’s no real way to tell what’s working and what isn’t. -And, when it comes to measuring the results of a social campaign, most people don’t know where to start.

Influential content has five factors to be powerful. Influencers, it’s time to come out of hiding. You know who you are. Start moving people to act!

Level343's insight:

Here’s a secret. The best results come from communicating in a way that connects with and influences your audience. In other words, you have to come out of your shell and become the influencer we all know you can be.

You've probably heard sayings like, "Life's about the journey, not the destination," but have you thought about putting this philosophy to work in local search? Columnist Lydia Jorden explains how to optimize for this trend.

Our guest Robin discusses how to build a knowledge base designated for Customer Service

Level343's insight:

Knowledge base represents a database which is used for storing information, as well as sharing and editing it, among other options. The base is being stored online, on a server, a property that carries its own perks.

Online marketing is hard, but storytelling can help even the most difficult marketing endeavors be more effective. Learn how in this article by Level343.

Level343's insight:

I’m a firm believer that not everyone is made out of marketing material. Online marketing, especially, has many issues as unique as it is. Increasingly less patient, more wary generations are just the tip of the iceberg. Yet, I’m also a firm believer that everyone can be reached somehow, you just have to have the right message.

Using Social Media to Grow Your Business.Testing different styles and platforms will help you find a winning combination that wil

Level343's insight:

Many content marketers have already discovered the benefits of using social media to reach a larger audience when they want to grow their businesses. Getting started might be a little challenging if you are new to the concept, but the following information will get you moving on the right path.

Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.

Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.

Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.