Thursday, January 11, 2007

It's Official - Lake Louise Mountian Resort is having its best season ever

2006/7 Beating Out All Previous Epic Winters – What Are You Waiting For?

Calgary, AB – January 10, 2007 – Lake Louise Mountain Resort has received more snow, generated a deeper snowpack, and opened more terrain earlier than any previous year on record, making 2006/7 the best year to date.

The Resort surpassed the 3 metre (10 foot) mark for accumulated snowfall on January 6th, which is the earliest in 38 years of record keeping. This was two days ahead of the epic season of 98-99, which had previously been the benchmark ‘best snow year’…until this year.

As of January 10, Lake Louise has had 3.28 metres (11 feet) of accumulated snowfall, as measured at the treeline, which is 168% above average for this time of year. The resort received 20cm (8 inches) overnight last night and 44cm (17 inches) in the past week. All lifts and 139 of 139 runs are open.

Says Matt Mosteller, Senior Director of Business Development for the world-famous Resort, “There’s no better place to be right now than the Canadian Rockies for an incredible skiing and riding experience. The conditions have been terrific since our opening day in November, but the continued record snowfall has taken the Lake Louise experience to a whole new level. People are enjoying some of the best ski days of their life right now.”

Visitor Daniel Hobachi, of Toronto, Ontario, enjoyed the champagne powder on Tuesday and said, “I’ve been snowboarding for 10 years and have traveled around the world looking for the Ultimate Ride. The snow at Lake Louise blew my mind and is by far some of the best I’ve experienced. Beautiful scenery, challenging terrain and wonderful people – What more could anyone ask for?”