Latest media planning insight

Media planning

Finding your target audience no longer has to be limited by traditional media planning.The thing is, for too long, audience segmentation was based on simple demographics. There is a better way. We can help you develop a media plan by mapping your best customers to the deepest and broadest set of addressable data in the industry…you guessed it…ours!

Experian Marketing Services takes the guesswork out of media planning by helping you use what we both know about your customers to develop a better media plan:

Create an intelligent media plan - by linking your target segments to addressable media through ConsumerView and Audience IQ, we can deliver a targetable universe across any media so you can confidently reach your audience

Experian and the Experian marks used herein are trademarks or registered trademarks of Experian Information Solutions, Inc. Other product and company names mentioned herein are the property of their respective owners.