Minimum purchase price for apps on Google Play reduced in India

July 31, 2015, New Delhi, ,: In an exciting announcement providing more flexibility to Indian users and the developers community on Google Play, Google today announced that Play users will now be able to get apps starting for as low as Rs.10.

Alistair Pott, Product Manager, Google Play said in a blog post, India continues to be a major growth opportunity for developers to reach new users on Google Play. We’ve received feedback from our global developer community and today we are offering them more flexibility to choose how much to charge for their apps and games in India. Starting today, developers in India will be able to price their apps and in app products as low as Rs 10.

He further added, we hope that with this change, they will be able to acquire new paying users and drive overall monetization.

In order to change the price of their apps or in-app items for Indian users, developer can make the change in pricing in Developer Console by selecting an app and clicking Pricing & Distribution or In-app Products.