What that means is that Warner Bros. has created new printing elements, made from the original camera negative as a true photochemical film recreation. There are no digital tricks, remastered effects, or revisionist edits. This is 2001 as close to how you would've witnessed it in a theater on opening day in '68. After Christopher Nolan premieres the print at Cannes in a month, it'll be touring select US theaters starting May 18th (with a 4K DCP hitting areas that unfortunately do not have access to celluloid projectors).

To try and sell modern audiences on this essential cinema experience, WB has cut a trailer that's very "2018". Take a look:

I mean, that's a good-ass spot, finding a very particular editing groove within a classic work. Kudos to the marketing department at WB, as it'll probably get butts in seats for this 50th Anniversary special event.

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Rising up from the sewers of Philadelphia, Jacob Knight is a man out of time currently residing in Austin, TX. When not lamenting the Disneyfication of our current culture, he's usually enjoying a whiskey, watching some form of disreputable trash cinema, or drunkenly perusing one of the few remaining video stores. No matter what, do not @ him.