Discussion

Hi!
My name is Arthur and I'm a product manager @Onalytica. We're an influencer marketing startup based in London.
Next to uploading a document, you can now also add a link (please avoid shortened links) to find relevant influencers.
More about the tool:
- Our Pool of Influencers -
* Primarily built from Page Rank analysis of Twitter conversations across keyword-defined slices of the firehose. (Mobile/Tech/Marketing/Pharma/Education and many more)
* Influencers are therefore in the pool by virtue of their merit within a community, not just number of followers or Klout (although will often correlate).
* Automation isn't always perfect (!) so our pool is constantly refined and sanitised by our team of researchers.
- Matching your content to our Influencer Pool -
* Every influencer has a Semantic Signature constructed using Part-of-Speech and Term Frequency analysis against the entire body of their tweets.
* A similar signature is constructed for your uploaded content.
* Cosine Similarity is used to match and score your Content Signature against each Influencer Signature.
* Results are returned in order of match quality.
Big thanks to @matrimc for coding this beauty and to the entire Onalytica team.
We're extremely grateful for all the upvotes so far and happy to get feedback and requests for new features!