Tags Archives: mobile analytics

Life was rather simple when marketers had to deal with only one device (desktop) and a few marketing channels. Nowadays, the plethora of devices, channels and analytics technologies makes one’s mind spin, and as soon as you think you have it all figured out, a new platform or a new technology pops up. Welcome Firebase, […]

We used to hear “mobile is the future.” Then, we started to hear the phrase, “Mobile Now.” Finally, “Mobile First” is the reality. While this is great for consumers, as we have access to great apps and services literally at our finger tips, marketers are now challenged to keep up with new user-experiences, new platforms, […]

When working with high volume sites, slicing and dicing the data can be challenging, and looking for insights is very much like Tom Hank’s famous quote from the movie Saving Private Ryan – it’s like “finding a needle in a stack of needles”! At E-Nor, we’re proud to work with some of the most recognizable […]

Superbowl Sunday! GO NINERS!!!! Is mobile phone traffic on your site going to be the same during the game? During commercials? During halftime? In this post, we’ll show you how to figure that out! Mobile is taking over! The ability to access the Internet from everywhere is so convenient – when you’re at the supermarket, […]

E-Nor is expanding! We are pleased to announce the opening of our newest office in Tampa, Florida. Starting this week, our new location will service the analytics and marketing optimization needs of E-Nor’s clients in the Tampa Bay area and Southeastern United States region. Operations will be led by Principal Partner, Bilal Saleh. We recently […]

I have recently guest-authored a series of posts on mobile analytics strategy on the Google Analytics blog. Each of the three posts highlights simple yet key steps for marketers to track their mobile traffic and improve their returns. For those of you on the go, here’s a quick glance at the material I covered. Try […]