Mohamed Nagah

Student Status

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Mohamed Nagah

I have been in the advertising field for 14 years now, I graduated in 1999 from Ein Shams University, Commerce then Applied art, Advertising communications.

Upon few graphic design courses I started off my career as a Junior Designer at few local agencies, but soon enough moved looking for new experiences and ch… Read More

I have been in the advertising field for 14 years now, I graduated in 1999 from Ein Shams University, Commerce then Applied art, Advertising communications.

Upon few graphic design courses I started off my career as a Junior Designer at few local agencies, but soon enough moved looking for new experiences and challenges to multinational agencies like AGFA Egypt 2001, Ebb&Tide Adv. Agency Egypt 2003, Then made it as an Senior Designer at SUA Advertising Agency K.S.A, Miraj Graphics Bahrain an Art Director 2011, SUA K.S.A an Art director 2013.

When i was young i always wanted to be a Director, i was amazed by Coloring, filmmaking, photgraphy, background music, framing and Drawing, but ever since i got exposed somehow to the advertising industry i found another passion in art direction, creative thinking and making ideas happen i wasn't sure if i had it in me or if i had the sense of creativity in the first place but i decided that this is what i am going to do for the rest of my life.

I learned my way out by reading about design principles, theory of colors, layout, and typography. I always made sure to watch alot of ads, feed my mind with art and grasp different styles and cultures.

Ultimately , my dream is to make it to cannes, i am lucky enough to be on the right track in a very good place in which creative thinking is my daily exercise.

• Creative integrity and exposure to local and global markets
• Time management, presentation and selling skills
• Communication and organizational skills
• Photographic skills
• Computer skills: Adobe Photoshop, Illustrator, InDesign, Cinema 4D & Microsoft Office.
• Create ideas that work across all the required communication channels.
• Develop the visual appearance of a campaign
• Brain storm with the Creative team to develop a concept
• Conduct basic research
• Interact with production to ensure concepts can be produced
• Create layout that are creative, fresh, innovative and involve a good use of media
• Provide creative ideas that fit clients’ needs
• Have an intimate knowledge of clients’ businesses
• Understand and thoroughly know brands and consumers
• Attend client presentations and sell concepts, defend work and accept comments
• Attend TV shoots, photo shoots, Tele-seens, sound sessions, editing, etc, ensure they follow creative requirements
• Ensure good relations are kept with colleagues in the Creative and Account Management departments
• Supervise junior members of the Creative team and train and nurture them
• Keep up-to-date with trends in design, filming and photography techniques Read Less