Hey, so it’s great to see you. I didn’t really introduce myself in the first video. My name is Chris Hughes, and over the last six years, I’ve actually had the majority of my business automated through outsourcing, and it’s allowed me to travel the world with my girlfriend, spend a lot of time doing things that were basically my bucket list activities, and my business was building and running on autopilot for the majority of the time.

I did put in a lot of work and I still do put in a lot of work on systems management and the hiring stuff and building new things, but the processes that I’ve learned throughout my own experiences are what I’m sharing in these videos.

Thank you again for actually opting into this, and I just wanted to share a little bit of personal stuff so you can get to know me a little bit.

The first thing you need to do right now is grab a piece of paper and a pen. And the reason for this, I always like using pen and paper because it’s the … the process of actually writing stuff out, you’re embedding it in your mind, as well as … you’re actually taking action on something in order to turn it into a reality. And in this case, it’s going to be one of the most difficult things that you’re going to do.

And this is figuring out what to outsource. Grab that piece of paper. Pause this video and then come back once you have that because doing this activity is going to set up the whole rest of the series and make it a lot easier.

Okay, welcome back. I really hope you did go grab that piece of paper and a pen. If you didn’t, go do that right now because this is very important. The first thing you’re going to is you’re going to take a list, all of the things that you currently do in your business. I mean everything.

Everything from coming up with ideas to maybe you do graphic design, maybe you do video work, maybe you do content creation, maybe you shoot videos, maybe you do email marketing, maybe you do just pretty much everything. Maybe you do all of the social media posts yourself. You might be just like a one-man army or one woman army when it comes to building your business.

And that’s fine. Right now at this stage, what you’re learning is how to free up more of your time so that you can not necessarily have to do everything. You don’t have to have everything on your plate. You take those plates and pass them off to people once you do this.

The first thing is to write out everything and I mean everything. Let’s say you spend an hour a day coming up with creative ideas on something. Write that down. Let’s say you read specific books for a specific reason to learn something. Write that down.

These are all things that you personally do to grow your business. And these are things … some of them can be outsourced, some of them can’t be. And this process is just to get them all out there. I’m actually going to tell you what it’ll do. Right now, pause the video and come back when you’re done, and what’s going to happen is we’ll go over what to do next at that stage.

Okay, welcome back. You should have a huge list of things written out on a piece of paper, and I’m actually going to show you the fun process … it’s kind of fun. It is pretty fun actually. And it’s very simple to do. It’s going to take the list of things that you’ve just written out. All of the things, every single thing that you. And what you’re going to do is you’re going to break it down … hope you can read this … see, you have fun on one side and you have not fun on the other.

What you’re going to do is you’re going to put down everything. You’re going to say maybe you enjoy video creation, like shooting videos. I love doing video creation, so I put that in the fun category.

There’s stuff that I don’t like doing, like tech stuff, tech management, websites, pixels, all the stuff that requires you to think in a different mind frame than what’s comfortable for me. And these things don’t have to be your particular interest. What’s fun for you and what’s not fun for you. If we’re all the same, it wouldn’t work. The world would just fall apart.

But what you’re going to do is take all of those things and categorize them, the fun things and the not fun thing. And what you’re going to notice after that … you’re going to have split up thing right down the middle where there’s the stuff you actually enjoy doing and the stuff that isn’t fun. And in each instance, you’re going to have a direct correlation to money in for your business.

For instance, I know that every time I create content … when I do the fun stuff for me when I shoot videos like this … I know that it will lead people into consuming more of my content and eventually becoming customers of mine or fans of mine or someone who might eventually intro me to someone else in their network that could be helpful. That’s something that’s fun, as well as very profitable for me if I look in the long enough sphere of things.

Something that isn’t fun for me, but I know it brings in sales is video editing. I’m just not good at it. It takes so much time for me to do because I don’t know where all the buttons are. When I try to do it, it doesn’t look as good when I have someone else do it. So that would go under my not fun category. And what happens is, I have an awesome video editor, Ray … shout out to Ray … thank you so much you’re awesome … but what Ray does, is he’s awesome at this stuff.

He understands what looks good and what flows nicely, and then he does cuts and adds things, like little images. He could a light bulb here. I can’t do that. I don’t know how to do that. It would take me 25 hours or more to try to do something like this. It’s something that’s not fun for me, but I know that it needs to get done.

The same thing is true with your business. Let’s say you really enjoy writing, but you’re not very good at editing. You can hire someone to step in and edit stuff. Let’s say you’re not very good with Photoshop or creating images, but you have creative ideas.

You come up with these genius quotes or this insight into your customer’s head that you want to get your point across, but you don’t know how to graphically do it. Well, guess what? You can partner up, you can hire or outsource the photo creation and photo editing stuff, and have someone who’s awesome at it, someone who lives and breathes images and loves that world, they’re willing to do that job for you, which is awesome, because if it’s not fun for you, you can pass it off.

This entire video is based on the what to outsource. I hope that this is really starting to make sense. Is this making sense to you? Let me know in the comments down below, because I really hope this is helping you to think in the terms of what needs to be outsourced, so you can start to incorporate more of this into your business and more into your life.

In the next video, I’m actually going to go into the mindset of outsourcing and what ways you need to think in order to properly be ready to actually outsource before rushing in and wasting hundreds or thousands of dollars.

I’ll see you in the next video. If you haven’t subscribed yet, be sure to do that right now so that you can actually get more of my videos and turn on notifications, so that way you’re notified every time a new video goes out. Thanks again, and I’ll see you in the next video. There’s going to be link down below.

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DISCLAIMER: The sales figures stated above are my personal sales figures. Please understand my results are not typical, I’m not implying you’ll duplicate them (or do anything for that matter). I have the benefit of practicing direct response marketing and advertising for 10 years, and have an established following as a result. The average person who buys any “how to” information gets little to no results. I’m using these references for example purposes only. Your results will vary and depend on many factors …including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, please DO NOT GET THIS BOOK.
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