Facebook Fan Page Adds ‘Likes’, Replaces ‘Become A Fan’ (Again…)

Facebook seems to be in this “on again, off again” with the new “Likes” feature for Facebook Fan Pages.

Yesterday I wrote about how Facebook implemented a new “Likes” functionality in place of the “Become A Fan” button. But then Facebook, for no apparent reason, dropped the new implementation of “Likes” on Facebook Fan Pages and reversed back to the original design with the “Become A Fan” button.

This morning I wrote about the change back to the original “Become A Fan” function, and people have been commenting on the changes. The responses have been, roughly, 50/50 both in favor and against the new “Like” design for Facebook Fan Pages.

One argument from a reader says, “For products or bands, “Becoming A Fan” makes sense – but for individuals, bands, etc… “Like’ing” them makes more sense.”

And so the debate goes on…

Facebook switches back to the new “Like” feature for Facebook Fan Pages

So I just checked my Facebook Fan Page again, and Facebook has reverted back to the new “Like” functionality that they implemented yesterday.

Why did Facebook take down the change when they implemented it yesterday?

Why is Facebook making the changes to the Facebook Fan Pages to begin with?

These are both valid questions about the new changes being implemented by Facebook.

I'm indifferent to the concept of "like" and "become a fan". My only grip is that I can't figure out how to see who likes my page. I can see a number but can't see individuals. I am sure this isn't a big deal for larger business but as a church, it is beneficial. If anyone knows how to do this, I am interested in learning.

annoyed they made the switch it really is stupid. I thought it was innovative the way they made the fan pages in order increase revenue and I feel its been a success now it seems there trying new marketing tools inorder to confuse people into liking something they dont want to become a fan for as a filmmaker I want my films to have fans n not likes but w/e

Changing Become a fan to like okay what ever makes them happy , but disabling the see all function? thats not cool , Im running an advert campain and the old see all would list the fans in chronological order I could revert back to the sight and see who the new people are , this was handy and informative , know what I get to see 6 people FB decides to ramdomly show , what for ? this is silly its like half a job and very social networking like , effect this has on me I already dropped my advert bids to 0.01 . Simply put if it ain't broke don't fix it……….

Not being able to see the complete list of fans stinks. Also, I can't seem to figure out how it's making the distinction between "friends who like" and "people who like" because I have friends split between the two categories.

Well they've just screwed up all the advertising now. For example: on my eat n' park menu the other day it said "Become a fan on Eat N' Park on Facebook". So what is it supposed to say now? "Like us on Facebook?" Not only is it stupid that now their layout is inaccurate, but the phrase itself sounds retarded.

Well they've just screwed up all the advertising now. For example: on my eat n' park menu the other day it said "Become a fan on Eat N' Park on Facebook". So what is it supposed to say now? "Like us on Facebook?" Not only is it stupid that now their layout is inaccurate, but the phrase itself sounds retarded.

Guys okay iv'e just looked at one of my pages the see all link is there again, thats one good thing :) still don't like like allot but I did notice that next to the people actions on other pages theres a new very small link , were people can click on and become fans ( oh sry I mean likes ) this could help increase likes on our pages as they don't have to even view the page but click on that little like word .

I dont like this new "like" button. I agree with the others, I would like to know who my latest fans oops…likes are. Also, I routinely go in and kick my competitors ( who snuck in) off my fan page, I cant do this anymore, I hope they go back, this is'nt a good change

Guys okay iv'e just looked at one of my pages the see all link is there again, thats one good thing :) still don't like like allot but I did notice that next to the people actions on other pages theres a new very small link , were people can click on and become fans ( oh sry I mean likes ) this could help increase likes on our pages as they don't have to even view the page but click on that little like word .