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WP Product Development Done Right

Putting out a WordPress product doesn’t start and end with your code. Get to grips with what separates the pros from the newbs, and you’ll have a product that someone other than your mom installs.

Quick overview:
Whether you’re developing themes or plugins for WordPress, dumping them out into the world isn’t going to instantly win you millions of users, dollars or rave reviews. This comprehensive article from Smashing Magazine takes you through the whole process of making professional WordPress products, from idea to execution to what happens after you write your last line of code.