With cloud computing, who needs to back-up their data?

Submitted by Ethan

Just so we’re all on the same page for this very important blog post, cloud computing is any account (email, bank, contacts, calendars, social media, flickr, YouTube, etc.) you have with some company who then holds and protects your data in the cloud which in reality is some server sitting somewhere “out there”.

This is a great thing that allows you to get at information, pictures, videos and a huge chunk of your online life from any computer or device connected to the Internet from anywhere… how cool is THAT? They could even restore this data if you lost your computer or device which is doubly cool. Really, this concept—in the abstract AND in action—is pretty awesome BUT (and this is a HUGE BUT) what if that information and data ever got lost, destroyed or infected with a nasty computer virus?

“Don’t fret, it’s a huge company with a reputation to protect. They would never do anything to threaten that.” you say. I’ve told myself that many times too: “I don’t need to back-up that data because they got it.”

When I first read that over the weekend I said, “Nah, never would Mircrosoft and T-Mobile screw up THAT much… they’ll get the data back.” But now that doesn’t seem like a possibility… the data is gone and all of those Sidekick users are out of luck. Ouch.

Moral of the story? Back up your computer electronically (hard drives have gotten so cheap that there’s no reason not to) AND have printed out copies of your contact lists and anything else that you just couldn’t live without cause who knows, if a cloud goes bust, you might have to.

Online Reputation Management, or ORM as its popularly called, involves diligent monitoring of your company’s brand and reputation on the web aiming to protect your business reputation and counteract any negative online content from parties unrelated to your company.

They could even restore this data if you lost your computer or device which is doubly cool. Really, this concept—in the abstract AND in action is pretty awesome BUT what if that information and data ever got lost, destroyed or infected with a nasty computer virus…

I think Microsoft and TMobile failed miserably. When it comes to cloud computing, data should not be backed up on just one server or even two. A good example of how to backup data is Google. Google has server farms throughout the world where your emails and documents and other Google-made data is stored. They also backup data on tapes which sounds archaic but is just another level of security in making sure no data is ever lost completely.