Are you focusing on numbers that only help the ego and end up hurting your authority and your show?

The perception and this view that numbers are the answer is showing it self to hurt the authentic numbers dramatically with true audience engagement these days. This focus that has been fed from the marketing gurus and ad hype types is starting to annoy those fans that want to engage, but at the same time want to feel engaged.

When podcasters and content creators push this forced and overly dominating messaging of like, share, follow, review, buy and follow, it can feel disrespectful to those that already have. Mixing this with a focus of asking for more numbers of listens, can completely turn off an audience.

Take in to consideration that your it is not your audiences job to market you and that as you pressure in shows, in content and keep a focus on wanting more than that audience, you may end up turning more of that audience away.

A more humble approach with a focus on the content, on the distribution of the content and the way your content or podcast invites people to it will help at this time to differentiate yourself as well as well in to the future.

Episode 101 of the Wait What Really OK Podcast is called The numbers mindset that might be hurting your podcast. This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************The Brand Messaging Podcast Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging and brand messaging strategy, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************The numbers mindset that might be hurting your podcast

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