Originally a Kent boy, as brand, Liam Hodges is interested in an expressive, polysillabic masculinity, it’s about creating a luxury brand that doesn’t just cater the high borns. It’s for people who live for the week, not the weekend, by which mean : man who don’t drive volvos. Signature Liam Hodges demonstrates big, garish shapes and hard wearing, workwear detailing, communicated through a strong graphic language presented on signature oversized t-shirts and knitwear.

Liam Hodges has won the support of titles including Another Man, Dazed & Confused, I-D, Interview VMAN, GQ Style, Dansk, Vogue Japan, WGSN, Wonderland, Rollacoaster, Vogue Italy, Hypebeast, Complex, Showstudio, November, The Guardian, Sang Bleu, Fucking Young! to name a few and his designs have been worn by Drake, FKA Twigs and Big Sean.