How Mobile Apps Can Create Your Company Shine

With tons of customizable features and ways to integrate customer engagement, a mobile app can be one of the best investments and assets of any business. One of the biggest and most well-known platforms for mobile application development is the iOS- 'i' being the branding created by Steve Jobs for most Apple products and OS standing for 'operating system'. This is the biggest platform aside from Android, the operating platform for Google mobile development.

But since there are billions of both Android and iOS devices on the planet, supporting both platforms means double the business and double the revenue from a well-constructed app. Here are a few things to consider when deciding to add a mobile app to your list of business tools.

Why Are Apps Important?

It's possible mobile app development may not be anything you've considered before. Words like 'app developer', 'coding' and other things may make it seem like a daunting task. But consider that as of 2016, the total number of iOS downloads had reached over 25 billion. The total number of mobile app downloads in 2017 was 197 billion. These numbers make looking at the prospect worth every second of time spent.

A Great Team Can Make Your App Striking

Professionals can turn a great project into a fabulous one and mobile apps are no exception. For an example of this, see Shiverware. This iOS developer has been in business since 2010 and has developed applications for companies like Eaton, Cybex International, and Electric Imp. Many more mobile web app development, but the application developer knows the iOS platform inside and out. Having a team that knows how to perform straight away can save time and money in the long run, and end up earning more with the application itself. Profit models such as free with ads, subscription costs, small upfront fees or free trials can turn an application into an additional money-maker.

Finding the Perfect Mobile Developer

In a market as saturated as iOS apps, it's important to find a developer with a great history of previous applications. Teams who have worked on other successful projects are worth investing in, as they already bring experience to the table that can turn your app idea into reality. Online reviews can give a good idea of how effective a team is and typically have answers to common questions and contact information readily available.

An Investment Worth Making

While it's impossible to say how many downloads of apps are happening on a given day, it is known that at the beginning of 2018, the Android market reported over 6000 app releases every day. The market is growing by tenfold almost every year, but that doesn't need to be a concerning metric. Applications that are well designed, that have a good team behind them and are maintained and used to interact with their users, have a better chance of succeeding.

With so many people in the application stores at any given moment, applications can be the best way of reaching a bigger audience.