Following its “It doesn’t take a genius” ads – in which the company made fun of Apple’s new announcements by using Apple-like geniuses – Samsung is out with a different TV commercial that’s taking shots at Apple.

I’ve come across a blog post in the Detroit News that was published Monday. It was written by Kathy Hoekstra, a Michigan graduate and communications manager. It upset me.

I shouldn’t have to defend the ALS Ice Bucket Challenge. By now, nearly all of you know and understand what it is all about. You’re challenged by someone you know to dump a bucket of ice water on your head and then you nominate someone else to do it. Simple. All to raise awareness for this awful disease.

My dad passed away from Lou Gehrig’s Disease in July of 2012, fewer than two years after he was diagnosed. I’ll never get over it and I’ll never understand why it had to happen to him. It will haunt me till the day I die.