How TWbvt started their logo design journey

Company name

NuWarrior

Overview

We are a martial arts training studio and media collective. We walk the walk in the ring and now we are ready to go digital with our martial arts collective. We love old kung-fu movies and have a penchant for the retro vibe. Think: Hai Tien (bruce lee) battling mantis (kareem abdul-jabar) who is 5th floor guard in the classic film "Game of Death". We also love futuristic styles, like in the "robocop", "tron" and "blade runner" films.

Tell us a bit about who you are and the people you reach

Though we are totally open to everyone, we realize that the majority of our audience is males on the younger end of the age spectrum. We are seeking to reach martial arts enthusiast who is also connoisseur of the culture and media of the scene.

Requirements

Ok, we are totally open to interpretation and we will be sure to give feedback. We want the logo to be our brand name crossing over the front of a triangle. Depending on how it all looks, we ideally like the triangle and words enclosed within a larger overall circle. The logo needs to include the words of the brand name "NuWarrior". "Nu" and "Warrior" can be the same or different fonts, it is up to you. Have attached 2 font study files: we are most drawn toward the sega, espn, gang of 3, & hirosh fonts. (all of these font can be downloaded for free from dafont.com) We are also open to your interpretation for font style.

"Nu" and "Warrior" can be the same or different colors, it is up to you. We are open minded on colors, though drawn toward vibrant blues (slightly neonish) and contrasting darker tones (either in same hue or greyscale).