After a few serious food scandals which affected food in Taiwan, consumers became aware of the dangers of unhealthy foods. The government also tried hard to rebuild consumer confidence, by increasing punishments for dishonest manufacturers, for example. Consumers try to buy biscuits and snack bars from reliable manufacturers and they are willing to pay a little more for better quality or healthier ingredients.

Euromonitor International's Biscuits and Snack Bars in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Why buy this report?* Get a detailed picture of the Biscuits and Snack Bars market;* Pinpoint growth sectors and identify factors driving change;* Understand the competitive environment, the market’s major players and leading brands;* Use five-year forecasts to assess how the market is predicted to develop.

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Biscuits and Snack Bars in TaiwanBISCUITS AND SNACK BARS IN TAIWANEuromonitor InternationalNovember 2015

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