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Balenciaga sued for copying CAR-FRESHNER’s tree design

According to a new lawsuit filed this week in a New York federal court by CAR-FRESHNER Corporation and Julius Sämann Ltd., Balenciaga is selling tree-shaped keychains “that are deliberately designed to replicate the plaintiffs’ [trade dress-protected] Tree Design,” which thanks to 66 years of continuous use, have become “staples of American culture, familiar to millions of consumers who encounter these products and marks in a wide variety of commercial contexts.”

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on Monday, October 22nd, 2018 at 10:46 am and is filed under Feature, Trademark.
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