Double Fine and EA Turn It up to "11" Next Fall with the Release of Brutal Legend

Tim Schafer Teams up with Jack Black for the Ultimate Rock Opus

REDWOOD CITY, Calif., Dec 12, 2008 (BUSINESS WIRE) --

Electronic Arts Inc. (NASDAQ: ERTS) and Double Fine Productions, Inc.
today announced that they have signed an exclusive publishing agreement
that will bring the highly-anticipated rock-adventure Brutal
Legend(TM) to gamers, headbangers, roadies and rockers worldwide
next Fall. The latest creation from gaming icon Tim Schafer and the
award-winning team at Double Fine, Brutal Legend is a 3rd
person Action/Adventure game starring Jack Black in the role of roadie
Eddie Riggs, who sets on an epic quest to build an army of rockers with
only a broad axe, a big block V8 and his faithful guitar in hand.

"This is awesome news!" stated Tim Schafer, President of Double Fine
Productions. "The quality and creativity of the games EA Partners has
been involved with make it a perfect home for our baby, Brutal
Legend. Some people were starting to wonder if the saga of Eddie
Riggs would ever see the light of day, but now I think it's clear that
this game, like Metal itself, cannot be killed!"

"Brutal Legend is shaping up to be a creative tour de
force," said David DeMartini, Senior Vice President and General Manager,
EA Partners. "At EAP, we are deeply committed to giving the industry's
elite independent developers a platform to launch their creations to a
worldwide audience. Tim Schafer is known for some of the richest stories
and characters in our industry, and with Jack Black offering his vocal
stylings for Eddie Riggs, we are extremely excited to help Tim and his
talented team at Double Fine see their vision come to fruition."

Brutal Legend tells the tale of Eddie Riggs, played by
Jack Black, who is drawn back through time to a mythical world dripped
in Rock and Roll folklore; where great Metal titans once ruled and power
chords rang from the countryside for all to hear. When an oppressed
people request Eddie's knowledge of modern warfare, he pulls from his
own experience in the only occupation he's ever had, a roadie for a
Heavy Metal band. From this springs the most hellacious army man has
ever seen, and thus brings this ancient world into the Age of Metal.

Also be sure to catch Tim Schafer and Jack Black unveil the first
gameplay trailer for Brutal Legend at the 2008 Video Game
Awards live this Sunday, December 14th at 9pm EST on Spike TV.

Brutal Legend will be available for the Xbox 360(R) video
game system and PLAYSTATION(R)3 computer entertainment system Fall 2009.

Double Fine Productions (http://www.doublefine.com)
is an award-winning, independent game development studio founded in 2000
by games industry veteran Tim Schafer, creator of such gaming classics
as Grim Fandango, Full Throttle, and Day of the Tentacle. Located in San
Francisco's South of Market district, Double Fine specializes in
high-quality games with an emphasis on originality, story, characters,
and fun. In 2005, Double Fine released the critically-acclaimed
Psychonauts, which won several awards including "Best Action / Adventure
Game" from OXM, "Game of the Year" from Eurogamer, and "#6 XBOX game of
all time" from G4TV. At the 2006 Game Developers Conference, Double Fine
itself was awarded the title of "Best New Studio" by their fellow
developers.

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is
the world's leading interactive entertainment software company. Founded
in 1982, the Company develops, publishes, and distributes interactive
software worldwide for video game systems, personal computers, cellular
handsets and the Internet. Electronic Arts markets its products under
four brand names: EA SPORTSTM, EATM, EA SPORTS
Freestyle TM and POGOTM. In fiscal 2008, EA posted
GAAP net revenue of $3.67 billion and had 27 titles that sold more than
one million copies. EA's homepage and online game site is www.ea.com.
More information about EA's products and full text of press releases can
be found on the Internet at http://info.ea.com.

EA, EA SPORTS, EA SPORTS Freestyle and POGO are trademarks or registered
trademarks of Electronic Arts Inc. in the U.S. and/or other countries.
Brutal Legend is a trademark of Double Fine Productions, Inc.
PLAYSTATION is a registered trademark of Sony Computer Entertainment
Inc. Microsoft, Xbox and Xbox 360 are either trademarks or registered
trademarks of Microsoft Corporation and used under license. All other
trademarks are the property of their respective owners.