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Hey kids! The folks behind Local Mission Eatery have opened up Local Mission Market. It’s tough to work out just how good it is but they seem to be offering what would expected: locally-sourced, probably-super-expensive food that would otherwise compete with much of what you find at either the Alemany Farmers’ Market or at Whole Foods/Rainbow.

So what used to be Caffeinated Comics (crappy comic shop, even crappier cafe) and then some other nameless, forgettable coffee shop is… another coffee shop! This time they claim to be an actual roaster, but unlike Four Barrel, no evidence of any roasting may be observed from the street.

The truth is that the location is cursed. Like the old Watergate/B4 spot on Valencia Street, the corner now occupied by Tierra Mia should be strategic and great for business—it’s sandwiched right at the intersection of Mission and Valencia—but it’s absolutely not. I put it down to the building; too much uninviting light-colored tile.

Personally, I can’t see yet another undifferentiated roaster making it in the long run. Anyone brave enough to try them?

[UPDATE] It looks like Tierra Mia is a SoCal-based roaster with seven locations down there. Their Mission location is their first foray into NorCal. I’m still not a fan of the visual style of the outlet.

Well, maybe not a phoenix. In fact it looks like Pizza di Mano all over again, except this time with a bocce ball court and beer garden. While hardly groundbreaking in its conceptual design, perhaps—just perhaps—this will be enough for the location to actually make a go of it.

For the record, Rustic has not yet opened. No doubt you’re ready to pencil the date into your calendars. In the meanwhile you can peruse the menu in the window. It contains a lot of pizza.

Remember Pizza Di Mano? Neither do I. What I do remember is that they used to have the above phrase plastered on the exterior window of the shop. It’s pretty puzzling.

“We’re all about the food!” You’re a pizza joint. If you’re not about the food then what exactly is it that you’re about? The sale of illicit substances? If you’re Cafe Venice then that’s potentially the case. And given Pizza Di Mano’s short life span as one of the dozens of pizza vendors along the Hipster Valencia commuter corridor, there’s reason enough to argue that those illicit substances weren’t really up to snuff.

For a little while recently there appeared in the same window a “change of ownership” sign. That’s now disappeared along with all the food that Pizza Di Mano was at one stage about.