American Express

American Express

Own Your Vacation

This is basically the 2007 refresh to the "My Timeshare" website. While the client liked the previous year's Flash-based site, their desire for SEO optimization ultimately won out, and the site was redone as HTML.

In order to facilitate updates, the data was stored in XML, and a simple yet robust XSLT stylesheet I created to handle sites like this handled all the display logic.

Extending the XML data structure and reusing the same core ActionScript I developed for the Amex "My Vacation" websites, I was able to very quickly put together a "featured offers" Flash widget for this project.