Marketing… Begin today

#5 Find a way to make your game stand out. Uniqueness.

▪ What are the properties that make your game preferable to existing options?

“It’s impossible to progress in the game as a team unless a certain social organization is established. You rely on your group of friends to assign each individual to a certain activity. Milly will be the team leader, Mark will solve the puzzles, Jen will be the builder and John the fighter.”

or “The graphic design of the game is unique and makes it stand out from the competition. Moreover, the music on the background will perfectly mesh with the mood that each stage demands”

Maybe can be…

“You’re able to visit other teams’ compound and talk to them about their latest improvements. The social and engagement aspect of the game is enhanced by this user interaction.”