9. 3 Smart Reasons to Rebrand Your Small Business

Have you ever gone through a rebrand of your small business? Have you ever made significant changes to your name, your offers, your ideal client avatar that you decided it was a prudent project to go through a rebrand?

As your business grows and evolves, the audience you serve and the way you show up for them may change. The nature of your offers may change as your business grow and iterate. Here are three smart reasons to rebrand your small business and the reasons behind them.

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welcome to the show!

Hey, I’m Lindsey Johnson — brand and messaging strategist, wife, momma of four kiddos, and believer in Jesus Christ. Here’s your seat at the table for this meaningful conversation on creating a legacy life — how your business can help you grow and impact that which truly lasts, cultivated on the foundation of serving and praising the Giver of it all.