The advantage of a video introduction on your website is simply giving future clients a stronger peek into your hearts. This video is a classic and was done by Bob and Dawn in 2010. I'm sharing two different videos here, because both are promotional pieces giving you a look at Bob and Dawn the artists, followed by Bob and Dawn the educators. There are two different approaches for two completely different audiences.

However, there are some terrific common denominators - the sincerity of each and the production quality. They each do a first class job of telling a story, but if you know Bob and Dawn, then you'd expect nothing less!

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"Why?"

Check out"Why?" one of the most popular features on the SCU Blog.It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're coming up on 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.

Authors

Skip Cohen is President of SCU, founder of Marketing Essentials International and past president of Rangefinder Publishing and WPPI. He's been an active participant in the photographic industry since joining Hasselblad USA in 1987 as president. He has co-authored six books on photography and actively supports dozens of projects each year involving photographic education.

Scott Bourne

Scott Bourne was the first Dean of Marketing at SCU. He helped to establish this blog as a resource for aspiring and working professional photographers. He's an educator, artist, author and from time to time you'll see his name on guest posts that are always relevant to photography and marketing!