Topic > Game mechanics

SponsoredRewards and incentives play a critical role in motivating healthy behavior change. And a growing number of clinical trials show that games and social media can change health behavior and improve outcomes for various conditions.

So you have a million likes on Facebook and your latest sweet nothing on Twitter was retweeted 10,000 times. How many dollars found their convoluted ways through all those pipes and tubes into your pocket?

GuestWhen you visit LinkedIn, one of the most ominous features encouraging profile completion is the progress bar telling you that your profile has a long way to go before you’re complete. This very basic example of “gamification” has helped LinkedIn efficiently grow its global user base with relevant, accurate and high-value data.

Gigya has made its mark by making web sites more social. Now it’s going to gamify them too. The company is announcing today that it will offer a Game Mechanics software as a service so that companies can make their sites more social and game-like as they seek to engage users who are otherwise bored with static web sites.