SOME THINGS NEVER CHANGE

According to Wikipedia, “The Information Age formed by capitalizing on computer microminiaturization advances. This evolution of technology in daily life, as well as of educational life style, has allowed rapid global communications and networking to shape modern society.” Clearly, this Information … [Read more...]

STAY INFORMED AND STAY RELEVENT

Your marketing people have done a fine job of creating a marketing plan, strategy, and package. They’ve considered the market, the competition and the delivery systems. They have honed the message, dialed in the positioning, and developed the compelling logo, catch phrase, and merchandising … [Read more...]

SIT DOWN, DON’T STAND UP

Thanks to tweets, texts, posts, and very short attention spans, we have become a society constantly looking for the shortest way to communicate a thought.
That may be fine for the captions on a cute kitten picture, or texting your friend a remark, but it’s counter-productive in business … [Read more...]

“BLOOD FROM THE BEAST”

As an entrepreneur, you and everyone who works for you, and with you, must be a salesperson in one way or another. Even so, the official sales staff is under a lot of pressure to perform. But have you shown them “blood from the beast?” In other words have you actually demonstrated that sales are … [Read more...]

We were interviewed on Innovation Navigation Powered by Wharton Business School on Sirius XM Radio by host, Dave Robertson. To listen to a preview of the interview, please click here. To download the full interview, please visit Innovation Navigation's 7/7/2015 iTunes podcast. … [Read more...]

YOUR WORD IS YOUR BOND

We can’t have a cop on every corner or a regulator in every office. At some point we must rely on the people we hire, do business with, and buy products or services from. When we cannot depend on these people, we look to terminate the relationship and search for alternatives. It’s only … [Read more...]

“GOT IT!” – NOT!

We live in a world that expects us to know and understand increasing complex technologies. Our allocated time to digest new information has been cut to a fraction of what it once was. In a world of Tweets, posts, quick starts, and “Just tell me the one thing…,” it’s easy to miss the point, and the … [Read more...]

JUST OWN IT!

People often ask us what the characteristics of an ideal employee or outsourced service are. The answer is they should be effective, dependable, and irreplaceable. If you are the employee or outsourced service, ask yourself, “Why was the job created, and what are the goals of the job? How and why … [Read more...]