Since the publication of our first issue in 1977, Latitude 38 has championed a way of life with a style unique among sailing magazines. Often imitated but never matched, we've gone from that funky regional publication to a laid-back California standard to an "alternative" authority for sailors across the nation and around the world.

Style, readability, wide-ranging demographics, long shelf life: those are just a few of the reasons Latitude 38 offers advertisers the best value in the market today. Another important one is reasonable rates. Like everybody else who discovers the magazine, you'll be in for a pleasant surprise.

Monthly Print Distribution

Latitude 38 has the largest distribution of any sailing magazine in the West. We distribute 30-35,000 copies on the first of each month. Approximately 60 percent are delivered free to marine businesses, clubs and recreational areas in Northern California. Twenty-five percent are delivered free in Southern California stores with an additional 15 percent split between subscribers and the Pacific Northwest, Hawaii, and Mexico. Our monthly circulation is frequently increased due to our participation in Northern and Southern California boat shows. See our companion digital offerings.

Deadlines

All display ads and art materials: 13th of the month prior to publication