Business

By Boundless

Description

Introduction to Business is a college-level, introductory textbook that provides an overview of the fascinating subject of Business. Boundless works with subject matter experts to select the best open educational resources available on the web, review the content for quality, and create introductory, college-level textbooks designed to meet the study needs of university students.

This textbook covers:

Introduction to Business -- What is a Business?, The Business Environment, Trends in American Business, Introduction to Entrepreneurship, Learning Business Topics

Business Ethics and Social Responsibility -- Business Ethics, Promoting Ethical Behavior, Social Responsibility, Consumer Rights

International Business -- The Drive for International Trade, International Trade Barriers, International Trade Agreements & Organizations, The Money of International Business, Types of International Business