EVERY GREAT REVOLUTION BEGINS WITH A CHARGE.

It started with a vision. A vision to completely reimagine the future of mobility and rethink what it means to drive an electric vehicle. And here we are — this vision is now a reality. Meet the all-electric BMW i3 and the plug-in hybrid BMW i8. It’s time to forget everything you once thought about electric cars and imagine a world powered by performance, inspiring design, innovation, and efficiency. This is the world of BMW i.

PURE BMW PERFORMANCE

INTRODUCING THE ELECTRIC SIDE OF BMW.

The future is now the present. We’re living it. And these revolutionary vehicles? They’re real and you can actually drive them. More specifically, you can experience 420 lb-ft of thrilling torque in the plug-in hybrid BMW i8 and launch from 0 to 30 mph in 3.5 seconds in one of the fastest BMWs off the line, the all-electric BMW i3. This is pure BMW performance coupled with BMW’s innovative eDrive technology.

INTELLIGENT CONSTRUCTION

CARBON FIBER REINFORCED PERFORMANCE.

Rethinking mobility from the ground up, BMW decided to use Carbon Fiber Reinforced Plastic (CFRP) to construct the foundation for both the BMW i3 and the BMW i8. This material is as strong as steel, but half the weight, resulting in incredibly responsive acceleration, impressive handling, and undeniable efficiency. The use of CFRP in mass production vehicles is truly unprecedented and speaks to BMW’s pioneering mentality toward the future of mobility.

THE FRAMEWORK OF THE FUTURE.

BMW LifeDrive is a revolutionary architectural concept that was purpose-built for electric cars, designed specifically to reduce weight and increase range. Comprised of two separate units, the Life Module and the Drive Module form the framework for BMW i vehicles.

SMARTER MANUFACTURING

INNOVATION STARTS WITH i.

The process of building BMW i vehicles is just as important as the final result. That’s why the BMW i3 and BMW i8 are assembled in factories as smart as the vehicles themselves. In fact, the BMW i facility in Leipzig, Germany is BMW’s most sustainable automotive plant and is powered by four on-site wind turbines. And here in the USA, carbon fiber threads are manufactured at the Moses Lake, Washington carbon fiber plant, which is completely powered by locally generated hydropower. Overall, the production of the BMW i3 uses 50% less energy and 70% less water.1

OPEN-PORE EUCALYPTUS WOOD

The beautiful open-pore eucalyptus wood used in the BMW i3 is grown in a certified sustainable forestry and gets richer in color over time.

OLIVE LEAF TANNED LEATHER

LIVING ELECTRIC. WHEREVER YOU ARE.

With BMW’s 360° Electric Lifestyle Program offerings, you’re able to drive with confidence from the first day you take ownership of your BMW eDrive vehicle. This range of complementary products and services seamlessly fit into your world, making it easier than ever to experience the thrill of driving electric. As a continually improving infrastructure, 360° Electric is designed to let you focus on the road ahead by meeting your needs in the essential areas of home charging, public charging, flexible mobility, and assistance services.

BMW i MODELS

BMW i3

Finally an EV that performs like a BMW. Because it is one.

The BMW i3 is available in two versions depending on your mobility needs. The purely electric BMW i3 gets up to 81 miles per charge4 while the BMW i3 with Range Extender gets up to 150 miles in total range.5 You can also receive up to $7,500 in tax credits.6

BMW i8

Turns heads. Changes minds.

With the plug-in hybrid BMW i8, you’ll experience the power of a TwinPower Turbo engine and the efficiency of an all-electric motor for an exhilarating driving experience that’s every bit BMW. This is no ordinary sports car. This is the first-ever BMW i8.

BMW i3

Finally an EV that performs like a BMW. Because it is one.

The BMW i3 is available in two versions depending on your mobility needs. The purely electric BMW i3 gets up to 81 miles per charge4 while the BMW i3 with Range Extender gets up to 150 miles in total range.5 You can also receive up to $7,500 in tax credits.6

BMW i8

Turns heads. Changes minds.

With the plug-in hybrid BMW i8, you’ll experience the power of a TwinPower Turbo engine and the efficiency of an all-electric motor for an exhilarating driving experience that’s every bit BMW. This is no ordinary sports car. This is the first-ever BMW i8.