These Space-Age Branding Techniques are Out of This World

By: Jana Pijak - Published: Dec 27, 2011 • References:

Product branding often takes inspiration from pop culture iconography and sci-fi marketing strategies are the perfect example of this. Space age innovations have always been fueled and inspired by our views of the future.

From dark side pop culture icon commercials to villainous advertising campaigns, sci-fi-infused branding will never go out of style, with its large following that is expanding every day. Whether used in futuristic packaging designs, planetary television spots or even in collaboration with a well-known corporation, companies are fusing their brand with space-age themes, allowing them to cash in on a popular theme.