One potential model to create a sustainable WP&UP is the membership model. As part of the business plan we’ve created forecasted figures based on the following cost model:

I’d like to open a discussion around the concept of offering the membership free to end-users, ensuring the WP&UP services are available to the widest possible audience by removing cost as a barrier to entry. We then work with either a or multiple corporate partner(s) to funds each individuals membership.

This model would enable the corporate partner(s) to fund only the services consumed by the community, rather then asking for a lump sum of £xxx. I would expect this to be favourable, in that, we can offer a direct coloration between money invested by the partner and the number of people actively receiving WP&UP services and eyes on partners branding. We could offer a limit to the number of places a partner funds to ensure they know the maximum they will invest in a given period.

This potentially provides a long-term sustainable model for the charity but doesn’t give it the initial cash injection needed to create the mentorship, training and support services.