(Wired) L.A.-based startup DAQRI has engineered a “Smart Helmet,” which looks like something a motorcycle cop from the future might wear, but is designed for a variety of industrial settings. Inserted in the helmet’s shiny, white shell is a subtly mirrored visor packed with sensors that act as a heads-up display for the wearer. The DAQRI crew refer to their tech as “professional-grade augmented reality.”
DAQRI launched its Smart Helmet in the construction industry, a world that generates lots of detailed digital data in the design and engineering phases of a project. “It gives someone access to this world of information that is normally hidden,” says DAQRI CEO and Founder Brian Mullins. “In an industrial setting that can mean more efficiency, better safety, and making the right decisions at the right time. It’s all about registering real information in the world in a context that makes sense.”