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In order to encourage South Africans to save more, the
government has made July our National Savings Month. But what is it that stops
us from saving? Liziwe Ndalana investigates

As young people, when we spend money on expensive cellphones
and shoes, as we often do, we undermine our ability to create wealth.

With easy access to credit and the “I want it now” culture,
it is becoming almost impossible for the youth to save.

According to Hugh Hacking, the head of retirement fund
solutions at Old Mutual Corporate, while individuals recognise the importance
of education for long-term prosperity, the same connection has not yet been
made in people’s minds around saving and wealth creation.

“You can be as educated as you want, but if you are in debt,
that will erode long-term financial stability. If you want to create
intergenerational wealth, you have to have a savings plan,” says Hacking.

Jason Garner, a Management Consultant at Ascis, says
consumers should reassess their savings habits, as well as their financial
plan, regularly in order to ensure that what they are putting away is in fact
enough in the current economic environment.

According to Garner, not only do we take our actual money
and spend it, but we often spend money we do not have.

At other times, we spend money that we are still yet to
receive.

“There’s a tendency towards instant gratification. This
culture works against any effort made to encourage people to save. We tend to
compare ourselves and wanting things other people have,” says Garner.

We like to appear successful by spending the money we don’t
have now and spend it before we actually have it and, in so doing, we create a
problem for ourselves later in life.

What we don’t realise is that life becomes expensive as we
grow older, with more expenses, such as healthcare.

This means that if you do not plan for your future, your
children will have to take care of you when you are older.

This behaviour creates a burden for the next generation.

Garner says government needs to do more to encourage South
Africans by educating them on the rewards and benefits of saving for
retirement.

People need to stand up and start taking responsibility for
their money and save for retirement.

Education on the importance of saving and rewards is
essential in instilling the culture of saving.

Saving should also be made part of the curriculum at school
level to instil this culture of saving from a young age.

Educating South Africans about their consumer rights, as
detailed in the National Credit Act (NCA), needs to take place.

Government should do more to educate the public and
communities at large about their rights, using the NCA as a vehicle to drive
this message of saving home.

The responsibility lies with three stakeholders in
accomplishing the goal of getting South Africans to save – government, the
financial industry and individuals.

Government needs to make information more accessible to the
public to provide further education around financial literacy.

The financial services industry should be more transparent
and fully disclose information to consumers in an accessible and easy to
understand manner.

Finally, consumers should be clear about how they are
managing their money.

They need to realise that when they buy things now,
especially on credit, they jeopardise their chances of creating wealth for
themselves in future.

Garner says: “Government can also help by enforcing a
legislation that will make it more difficult for people to access their
retirement savings and pension funds before retirement.

“The legislation that is currently debated in Parliament
will help these people who are not disciplined to save, even though they know
the implications of not saving.

“It is our responsibility to make sure that we spend our
money wisely. We want government to facilitate us to save and educate people to
save more, but we don’t want government to force people to save. Instead,
government should give more incentives to help people to see the benefits of
saving.”

The youth in particular do not save, especially now that
they have more opportunities to change jobs in their working lives.

Surveys show that the youth today will change jobs seven
times in their working lives, yet many young people cash in on their pension funds whenever they leave or
change employers to splash out on a car or go on holiday, thinking that they are too young to worry
about retirement.

“When you change jobs, you need to engage with a qualified
financial adviser to guide you on what you should do with your pension or
retirement savings, and help you understand the consequences if you spend it
now as it was reserved for future use,” Garner cautions.

Carel Botha, a certified financial planner at Ultima
Financial Planners, says saving is a sacrifice that has long-term rewards.

“When you save, you are giving away a certain status and
luxury in order to have them later. Deterrence to saving is the misconception
that you need an enormous amount of money, but you need to start small and
start early. It’s a perception people have that ‘I cannot save until I have
enough money’,” says Botha.

People need to start saving at least 10% of their salary.

People who started saving late should start small as it may
be intimidating for them and result in not saving at all.

They should start with at least 5% and also use their yearly
increases to make up for the time they lost.

“We need to look at people who are closer to us, for
example, our parents or anyone who has fallen into financial trouble.

“We should learn from anybody who has fallen into a debt
trap by not planning properly and managing their money well.

“Financial planners should also do pro bono work in
educating their clients. Financial literacy is key in developing personal money
management skills,” says Botha.

When the youth enter the job market, they do not think about
saving as they tend to think that they are still young and still have enough
time to save.

When they start thinking about saving, they realise that
it’s too late.

By this time, they are required to save about 20% of their
salary, which becomes almost impossible to do.

The real issue is that young people just want to “enjoy
life”, live in the now and not worry about saving.

This thinking is problematic as it leads to the current
number of only 6% of South Africans who retire comfortably.

“Starting early is the cheapest way of saving because you
will have to save progressively more, the longer you delay saving,” says Botha,
who adds that China instilled a culture of saving a long time ago and this has
made it one of the largest economies in the world.

Tip of the week

Retirees will be encouraged to use all their retirement fund
and retirement annuity savings to buy a pension if Parliament passes the latest
tax law amendments.

The National Treasury released the 2012 Taxation Laws
Amendment Bill for comment last week and one of the proposals is to require an
individual to use their full retirement fund to purchase a tax-free annuity
(monthly pension) and to no longer provide a tax-free lump sum.

Five ways to find money to save

1. Entertainment

Research shows that people tend to overspend on
entertainment.

Try renting DVDs instead of going to the cinema or the
theatre.

It works out much cheaper.

Cut down on eating out.

Cook at home and invite friends over instead of going to a
restaurant.

You can also organise a bring and braai.

That way everyone contributes something.

2. Cellphone

Everyone can cut back on cellphone use.

For example, buy a bulk SMS package rather than making
calls.

Work out how much you can afford to spend and buy prepaid
airtime.

When that airtime is used up, it is gone – don’t buy more.

You may find this difficult in the first month or two, but
you will work out how to budget your airtime better.

3. Bank charges

Speak to your bank about the best account for your needs.

You may find that opting for a monthly fee for a range of
transactions works out cheaper than your current pay-as-you-use.

Also, use cellphone
banking to check balances.

Most banks do not charge for this service.

4. Debt

Find a balance between paying down your debt and saving.

For example, if you have managed to find R300 of savings by
cutting back on entertainment, cellphone and bank fees, pay an extra R150
towards your debt and R150 into a savings account.

5. Save your lunch money

Fred Brock, author of Live Well on Less Than you Think (R153
on kalahari.net), says we should actually save what we save.

If you get a discount by flying kulula.com rather than SAA,
take that saving and put it into an account.

If you cut back on smoking or have one less coffee out a
day, transfer the savings.

You will be pleasantly surprised in a year’s time.

*Do you have a pressing financial question? Post it on
our Money Clinic section and we will get an expert to answer your query.

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