The Profit

When Marcus Lemonis isn’t running his multi-billion dollar company, Camping World, he goes on the hunt for struggling businesses that are desperate for cash and ripe for a deal. In the past 10 years, he’s successfully turned around over 100...

"Two feuding brothers who buy used cars for cash have watched their business dry up. Just weeks away from being forced to close their doors for good, they meet serial entrepreneur Marcus Lemonis. Despite a long list of problems, Lemonis believes \"Car Cash\" can become a thriving national brand...but only if these battling brothers are willing to listen to Marcus and each other."

"Maarse Florists was once the premier flower shop in Southern California. But after the founder died, this once proud business began to lose money. Serial entrepreneur Marcus Lemonis believes he can put the bloom back on this rose. Fixing the business may be the easy part; dealing with the spoiled Mama's boy who inherited it will be the real challenge."

"Planet Popcorn started as a humble little stand at a Southern California fairground. Today it's a multimillion-dollar business. The popcorn is tasty but the business model is hard to stomach. Despite generating all that cash, Planet Popcorn still can't show a profit. But serial entrepreneur Marcus Lemonis believes he can turn this business around and make Planet Popcorn a national brand. But to do it, he'll need this motley crew to follow his plan and prove they can be trusted."

"Inspired by the death of a loved one, Eco-Me is an all-natural cleaning supply company started by two best friends who wanted to help people rid their home of potentially toxic products. But their inspired products are being undermined by bad business practices, lousy marketing and major debt. Serial entrepreneur Marcus Lemonis has a game plan to turn the company around but will Eco-Me's stubborn and shortsighted owners embrace change before it's too late?"

"LA Dogworks was started up by an eccentric hothead who built a state-of-the-art dog care facility that's second to none. But that volatile leadership has created terrible morale which now threatens to dismantle the entire business. Serial entrepreneur Marcus Lemonis thinks LA Dogworks could be a flagship facility; the first of many. But to build the business, he'll have to see if he can tame its owner. LA Dogworks was started up by an eccentric hothead who built a state-of-the-art dog care facility that's second to none. But that volatile leadership has created ..."

"This week, Marcus Lemonis travels to Keyport, NJ, to visit Mr. Green Tea, a family-run specialty ice cream company being torn apart by two competing visions. Rich Emanuele is the second-generation owner who makes great ice cream and keeps tight tabs on the budget. His son Michael has big ideas and wants to invest heavily and expand quickly. Can serial entrepreneur Marcus Lemonis take Mr. Green Tea to the next level, or will this bickering father-and-son undermine their shot at big time profits?"

"A former real estate investor and car enthusiast, Pete Athans, sunk his entire life savings into building a high-end used car dealership in Morton Grove, IL. Unfortunately, financing a fantasy dealership left him short on cash; now he struggles to fill his lot with cars. To make matters worse, his micromanaging style prevents his employees from doing their jobs. Marcus Lemonis will either be the driving force this owner needs to change his ways or this business will crash and burn."

"This week, serial entrepreneur Marcus Lemonis travels to Brooklyn, New York and visits A. Stein Meat Products, a second-generation business run by two lifelong friends. Last year, this $50 million-dollar-a-year meat wholesaler somehow managed to lose $400,000. At A. Stein, Marcus discovers a company that offers a great product but has grown so fast, they're unable to track the tens of thousands of dollars that go in and out every day. Can Marcus Lemonis save this business or will these two butcher boys be forced to close their doors after 40 years?"

"Michael and Tina Sena are a fitness-obsessed couple with a great little gym right outside of Chicago. And while they help clients shed weight, they can't seem to figure out how to build a healthy profit. Maybe one of their problems is that this husband and wife still can't figure out how to work as a team. Marcus Lemonis arrives with a plan, but getting them to accept change may turn out to be harder than their workouts."

"A trailer business in Tampa, FL specializing in food concessions is being driven into the ground by two owners in a toxic partnership who compete for control. The business itself is also divided with the owners located 260 miles from where the product is manufactured, creating inefficiency across the board. Can Marcus Lemonis bring these owners and the two sides of the business together?"

"Brothers Steve and Peter Koehl run Skullduggery, an Anaheim, CA based toy, craft kit and fossil replica manufacturer, owned by their father since 1987. Despite selling $1.6 million in toys last year, the brothers can't manage to turn a profit, and lack of imagination and poor decision making are holding the company back from getting into a big box retailer. Can Marcus Lemonis help these brothers put the puzzle pieces back together and save this business or will the building blocks collapse under the weight of continued failure?"

"Peter and Allison Behringer are candy makers who run a small business, Sweet Pete's, in Jacksonville, Florida. Their product is excellent but their business is failing and has yet to turn a profit. The Behringers brought in a partner to help sweeten the pot but that relationship turned toxic. Sweet Pete's is a business with great promise but one that probably won't survive another year. To save it, serial entrepreneur Marcus Lemonis must fix the partnership, create new business and revamp the store or Sweet Pete's will be forced to close their doors."

"A couple of wine connoisseurs in Orange Country turn their passion of collecting fine wines into a business that unfortunately has never been profitable. With absentee owners and mismanaged inventory, this business is months away from shutting its doors. If Marcus Lemonis can convince staff and owners to take ownership and stop running Amazing Grapes like a hobby, he might be able to save the business from being financially crushed."

"Owners Jim Brush and Alison Sloat run Key West Key Lime Pie Company, a pie company that is a true rags-to-riches culinary story. Buying the business, recipes and all, for merely $1200, they have grown it from selling pies on the side of the road to being named the \"Nation's Best Pie\" by the American Pie Council. Even though the business grosses an impressive $1.4 million a year, they are not turning a profit. With multiple storefronts and a shipping facility that's not bringing in any money, can serial entrepreneur Marcus Lemonis help this couple get back on track and..."

"Tempers boil over at a family-run clothing retail company when entrepreneur Marcus Lemonis pushes for his biggest transformation yet. Courage b specializes in upscale women's fashion, and sassy Noemi Goureau is the brand's designer. Her explosive son Nicolas blames his mother for dragging the company into the red and burying the company in mountains of inventory they can't move."

"Hanging by a thread, an embroidery and silk screening company in Queens, NY, is about to close its doors forever after the owner has bitten off more than he can chew. Three years ago, Sal Loretta moved his small business, Artistic Stitch, into a massive 28,000-square-foot warehouse. To make use of the space, Sal started several new businesses and borrowed beyond his means to build out the entire building. Now Sal is $1.5 million in debt and in way over his head. Can Marcus throw him a line before the company completely unravels?"

"The owners of a Connecticut fish market are sailing in treacherous waters, and even Marcus Lemonis might not be able to bail them out. Swanson's Fish Market is a successful second-generation business that burnt to the ground a few years ago, leaving the company drowning in debt. As more details begin to surface, Marcus realizes he may be in over his head."

"A Long-Island salon owner burned by her ex-partner can't get to the root of her business problems. Carolyn DeVito owns Unique Salon & Spa, but only after fighting tooth and nail. She hasn't had a paycheck in six months, and other aspects of her business are coming unglued. If Marcus Lemonis can't help Carolyn move on from her past, Unique Salon & Spa may be going down the drain."

"It's the ninth inning for a father stuck in the past and striking out with his MLB relationship. Coopersburg Sports is a sports and novelty business in desperate need of help. Will Marcus Lemonis be able to help them stay in the game?"

"A family-run BBQ restaurant in the tranquil town of Latta, South Carolina, is about to go up in smoke if Marcus Lemonis can't help them in time. Legendary Shuler's BBQ is a so popular that lines run out the door, but keeping up with the times is proving a bigger challenge than anyone expected."

"A know-it-all sign shop owner goes head-to-head with Marcus Lemonis in Surfside Beach, South Carolina. ASL Sign Sales & Service is one of the biggest in town, but the owner's ego is even bigger. With zero process in place, Marcus has his work cut out for him. Later, Marcus makes a surprise visit to a business from Season 1"

"Marcus Lemonis tries to keep the owners of a Pittsburgh, PA area Greek restaurant chain from failing. Run down restaurants, a confusing menu, and angry franchisees are just some of the challenges he faces."

"Mike and Scott Ciprari started SJC Drums in their grandma's basement and quickly transformed it into a million-dollar company. But sibling rivalry and clashing egos forced Scott out of the company, leaving Mike in charge and SJC in free fall. Can Marcus Lemonis resolve this family feud and turn a money-burner into a money-earner"

"Entrepreneur Marcus Lemonis has invested more than $20 million of his own money in small businesses featured on The Profit. But when each episode ends, his work is just beginning. In this special episode, Lemonis returns to four of those companies and reveals which partnerships have flourished and which have floundered."

"A Staten Island burger joint is bleeding money - but its four quarreling owners are more focused on pointing fingers than boosting sales. Can Marcus Lemonis tame these big personalities and put the business back on track?"

"Brothers Keith and Dean Lyden share ownership of Precise Graphix - and they also share responsibility for its massive dysfunction. The graphic design business is losing money at an alarming rate, even as it generates millions of dollars in sales. Can entrepreneur Marcus Lemonis overhaul this struggling company and put it back on the path to success?"

"Lady Fuller used her mother's inheritance to open a chain of blues-themed denim stores. But poor management and an overly aggressive expansion have left the business on the verge of unraveling. Without Marcus Lemonis's help, Blues Jean Bar could fold."

"Two business partners have revived an iconic family restaurant chain, only to run it right back into the ground. If Marcus Lemonis can't help restore some leadership to this beloved brand, it'll melt down - this time for good."

"A Los Angeles clothing brand is floundering due to its owner's inconsistent designs and wasteful spending. His brother and sister have stepped in to help, but even they can't get him to change his ways. Unless Marcus can succeed where they've failed, DiLascia will go out of style - forever!"

"A Milwaukee-based chain of soup restaurants has been struggling since its co-owner's sudden passing. The remaining owner's stubbornness and lack of business know-how are putting a strain on the company and its employees. If Marcus can't get him to open his mind, tension at The Soup Market will boil over."

"Two Southern California entrepreneurs struggle to keep their charity-centric watch business afloat. Their rushed process, unfocused branding, and emotional baggage have gotten in the way of their original purpose. If Marcus can't get these founders back on track, their business will stop ticking for good."

"A Chicago catering company has suffered a steep drop in sales - and its anxious owner is taking out his frustration on his employees. If Marcus can\u00c3\u00a2\u20ac\u00c3\u00b4t bring the team together and get them back on the path to growth, this business could end up on the chopping block."

"The owner of a cleaning product line is putting her business at risk with aristocratic marketing, high prices, and an unwillingness to face reality. If Marcus can't get her to focus less on her image and more on the customer, this company is going to go down the drain."

"A father and son with a broken relationship are leading their tea shop franchise into dangerous territory. If Marcus can't get them to separate their business and personal lives, tea time will be over...for good."

"A family-run swimwear company struggles to connect with the consumer. The business has been pulled underwater by poor leadership, outdated designs, and misguided processes. If Marcus can't get them to swim with style, this retailer will evaporate."

"A Chicago snowboard shop has gone downhill after its owners tried to expand too quickly. The three partners don't communicate, leaving one of them sidelined. If Marcus can't get them to work together and focus on what sells, this company will be on thin ice."

"A family-owned haircare company is at a breaking point because of the father's costly side projects. If Marcus can't get this founder focused and help his daughter come into her own, the business will go down the drain."

"At a sports apparel business in Illinois, the product is top notch, but something is fishy. The facility is literally a sweatshop, the employees are up in arms, and one of the owners has a troubling side gig. If Marcus can't get these unfocused owners to make some radical changes to their culture, their company will capsize."

"A California company specializing in retail displays struggles to stay relevant. Its owner can't let go of control, which slows the process, limits creativity, and pushes the business right to the brink. If Marcus can't persuade him to let go of the reins and help his wife and partner come into her own, JD Custom Designs could just disappear forever."

"A Los Angeles startup is creating buzz with its fashion-forward cell-phone cases; behind its breathtaking sales, the cracks are starting to show; its CEO does whatever he pleases, leaving his partners demoralized and the business unable to grow."