Realtime Worlds and EA Announce Global Ship Dates for APB

Realtime Worlds, Inc. and Electronic
Arts Inc today announced that APB (All Points Bulletin) will be released for the
PC on June 29th in North America, July 1st in mainland Europe and July 2nd in
the UK. APB takes the universal theme of Criminals and Enforcers and brings it
to a persistent, open-world, online multiplayer setting in the modern,
crime-ridden fictional city of San Paro. Some players will achieve notoriety by
feeding on the city, its people and its businesses…the Criminals. Some will live
by a higher code and instead feed on the criminals and their organizations…the
Enforcers. This dynamic where players become the core content for other players
is one of the many unique features of APB.

David Jones, Creative Director of
Realtime Worlds said: “We’re delighted to finally be announcing the release date
for APB, and we’re looking forward to welcoming players on to the mean streets
of San Paro. Gamers will soon get to experience a world of unparalleled
customization, conflict and celebrity – whether they choose to be a Criminal or
an Enforcer.”

Gamers can purchase a retail version
of APB either in-store or via digital download at standard retail price of SRP
$49.99. The game includes 50 hours of action gameplay out of the box plus
unlimited time in APB’s social districts customizing, socializing and trading in
the marketplace. Once the 50-hours are up, players have flexibility: top up
their game time from as little as SRP $6.99 for an additional 20 hours, or opt
to purchase a 30-day unlimited package for only SRP $9.99 with discounts
available for 90 and 180 days. In addition to this flexible payment model,
players can also earn game time by actually playing the game. APB provides
avenues for accomplished gamers or creators to earn rewards for their creativity
and subsidize their ongoing costs with their in-game efforts.

David Jones added: “We wanted to
provide a simple and flexible way for occasional and core players alike to pay
for their play without being financially tethered to the game. The model also
provides an opportunity for customers to subsidize their costs by leveraging
their talent or market savvy in the ‘points’ Marketplace. Highly talented
players could potentially even play for free in this way”.

Customers can pre-order the game
from leading retailers and online from
www.apb.com and
www.eastore.com. Pre-order
incentives include early access ‘APB VIP’ game time, access to the ‘Key to the
City’ demo, exclusive in-game Asylum Upgraded Criminal Car and Enforcer upgraded
Patrol Car, C.S.A Enforcer and Asylum Criminal clothing, ‘Chicken’ and
‘Strike-a-pose’ exclusive Emotes.

David DeMartini, Senior
Vice-President and General Manager, EA Partners, added: “It’s an honor to be
working with Realtime Worlds to bring an exciting and original new IP to PC
gamers. We’re confident that the action and customization in the game will prove
to be a huge hit.”