36 Years of award winning service

ABOUT US

With assets of £80 million and an annual turnover of £315 million, The Lotus Group is one of the UK's most successful and inspiring private companies. This success has been recognised time and time again in The Sunday Times Top Track 250 as well as in the London Stock Exchange’s list of the top 1000 companies to inspire Britain.

The company’s primary brands comprise DialAFlight and ski and golf specialists Supertravel, who between them, employ over 400 highly skilled travel professionals in four locations across the UK. The Lotus Group prides its success on its team of Travel Managers who provide knowledge and experience which is unrivalled within the travel industry.

Make My Day Better

The Lotus Group recognises that with success comes financial responsibility and donates 10% of annual profits to its dedicated charity, Make My Day Better which is involved in a number of projects at home and overseas.

Activities range from providing fishing boats for Sri Lankan fishermen devastated by the Boxing Day Tsunami, building schools in Malawi, to the ongoing local support of Dolly Parton’s Imagination Library, providing books for the children of Southwark.

More information about the projects supported by Make My Day Better can be found here

Why are we so successful?

Behind every successful company there's a team of outstanding people and unique approach.

Highly experienced travel managers

Many companies in the travel industry claim to have experts, but few can match our Travel Managers for their wealth of experience and first-hand knowledge. But planning the perfect trip takes more than just knowledge and experience, it takes time. We take the time to create a bespoke itinerary for you that ticks every box. Answers every wish. And exceeds your expectation, so you return home refreshed, revitalized and fulfilled.

Unique booking system

For more than 10 years we have been using our own unique booking system, developed in conjunction with our own expertise and the feedback from our most widely travelled clients. It affords us the flexibility to create truly personal itineraries, tailored to your individual requirements. After all, it’s your holiday, you want it your way. There’s no off-the-shelf package, everything is designed around you.

Keeping the personal connection

We work on the principle that the best advice is personal advice, and nothing can beat talking to someone who has the inside knowledge of the place you are visiting. We take the time to talk to you and find out exactly what it is you are after. You won’t find an online form or booking request on our website. We have strenuously resisted the trend for DIY trips because we firmly believe in first class customer service. Pick up the phone and speak to a true expert.