Print/Marketing

Print/MarketingPURLs

A PURL is a Personalized web-site that is customized to the
specific person visiting the site. It is most commonly used with
Direct Mail Campaigns to increase interest and response
rates.

A well designed PURL gives businesses the ability to track
individual activity and then further personalize contact and
content to grow your business through targeted and efficient
communications. This level of personalization and response tracking
will help you better understand your customer and measure the true
value of your marketing spending.

By taking advantage of Campaign Management and PURL services
with Page Technology Group you are able to link your print and
email campaigns to customized PURLs and track the activity. By
combining these media types your business can take advantage of the
power and reliability of commercial print, the rapid delivery of
email and the immediacy of instant internet-based response
tracking.

From start to finish, PTG can help you in all aspects of your
campaigns. So, you are not only capturing invaluable information
about your customers, but you are gaining a partner who can help
you grow and improve your campaigns in the future.

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Latest Blog Post

Page Technology Group Strengthens and Expands Its Organization to Accommodate for Growth

Page Technology Group (PTG) has announced updates to key roles
at their organization in response to increased demand for their
services. These changes enable PTG to streamline operations and
improve service levels to customers seeking to get the