Tracking Your Google Jobs Traffic Just Got Easier

Sometime within the last month Google Analytics began showing how many clicks you are getting from their job aggregator. It’s good news for job boards and employers alike. Below is a snapshot from a small niche job board I own, Jobs With Remote, which is regularly indexed by Google Jobs. It shows a new line item among the traffic sources. It says: google_jobs_apply/organic — I wonder if the “organic” label also means that paid postings are soon coming? In any case being able to track your Google Jobs traffic is a welcome addition for all recruitment marketers.