LipDubs a DB guide

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Ever wondered what makes for a successful 'lipdub' video? Here's a guide using 4 existing examples, all of which have generated significant media coverage and a high number of hits online. I've highlighted some of the tricks and ideas these 4 employed, and added a few of my own.
WARNING: contains some lame puns...
My hat is doffed to all those concerned with organising these 4 examples; lip dubs are a massive logistical challenge, and these were all impressively well done.
Created by Mr Burrowes, Head of Media Studies @ Ilkley Grammar School.