Imagine a marketing campaign that’s created in five days and launched with minimal cost, a campaign that generates buzz and leads to an increase in sales. Too good to be true? Not at all; it’s marketing on Vine.
A&W Restaurants launched its Mini Polar Swirls in April through Vine, a social...

According to www.colgate.com, it has been estimated that 9–15 percent of Americans avoid seeing the dentist because of anxiety and fear. That's about 30–40 million people.
Local Maitland, Florida, resident, Linda Vail, is one of these people. A bad experience at a dentist office as a kid was the...

When it comes to all-American food like salads, sandwiches, and burgers, we all have our own version of perfect.
Assembly-line quick-service concepts are making sure customers have the ability to create that perfect menu item. By offering an array of fresh, quality ingredients—from conventional to...

Nicole Wilski, formerly a financial adviser for her family’s florist business, is now building a successful collection of Checkers units across the Detroit market. Wilski took her business administration education to the quick-serve restaurant world in 2009 and has since opened six Checkers in the...

Salsarita’s debuted a new dessert, Poquitos, today. Poquitos are Salsarita’s take on traditional Mexican favorite: the churro. Realizing the lack of variety offered on the dessert menu in most fast-casual Mexican restaurants, Salsarita’s is bringing the alternative to its customers.
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Executive chef Dennis Friedman is a classically trained culinary artist and owner of Newton’s Table, a popular fine-dining restaurant in Bethesda, Maryland. Later this summer, he’ll open a new restaurant dedicated to his restaurant’s most popular dish, the noodle-inspired Fuzu, in Washington, D.C.’...

At some point, most customers have the unpleasant experience of walking into a quick serve, ordering food, and getting a less-than-warm greeting from an employee who seems disconnected from his work and guests. These diners may think the attitude is entirely the employee’s fault, but it may stem...

51Einstein Bros. Bagelsrank last year: 47With domestic sales down by about $12 million, Einstein Bros. Bagels fell out of the QSR 50 and tops the Contenders list for 2012. The brand has redesigned its options for value-conscious customers, including the new $3.99 Everyday Value Offers. With an...

Ink Link Marketing, a marketing and public relations firm specializing in the restaurant and hospitality space, was named PR Agency of Record by Church's Chicken, one of the largest quick-service restaurant chicken chains in the world.

Jersey Mike’s Subs has awarded 10 restaurants in New England to Mohegan Restaurant (JM Subs) LLC, a business diversification entity of Mohegan Holding Company LLC, of the Mohegan Tribe. The Tribe plans to open its first two sub shops within the next nine months. The awarded territory covers...

Roses are red, violets are blue, Bojangles' Heart-Shaped Bo-Berry Biscuits are back, and it’s only 99 cents for two. In celebration of Valentine’s Day, Bojangles’ is bringing back its popular limited-time offer beginning Sunday, February 8 through Sunday, February 15 at participating locations...

Domino's Pizza is looking to hire a total of 2,000 new employees across 103 locally owned and operated stores in the Chicago area. All of the new positions offered are for delivery drivers, customer service representatives, assistant managers, and general managers. Reece Arroyave started passing...

GrubHub, the online and mobile food-ordering company, announced financial results for the final quarter 2014 year, as well as the completed acquisition of DiningIn and an agreement to acquire Restaurants on the Run, two of the leading restaurant delivery services in the U.S.

When Lori Newcomb found out she had stage III ovarian cancer last year, she made it her mission to learn more about the disease and help other women fighting the same battle. She sat down with her husband, Chris Newcomb, cofounder and CEO of Southern quick-service chain Newk’s Eatery, and together...

While the fast-casual category continues to be the fastest-growing industry sector, the road in 2015 will be bumpy. We will see constant change and challenges around every corner. For industry leaders, there are issues that will keep even the most seasoned executive awake at night.
Here is my top...

Convenience stores are increasingly taking a larger slice out of the quick-serve pie with fresh food offerings. It’s become such a lucrative business for C-stores that Sheetz, the Pennsylvania-based C-store chain that this week opened its 500th location, is planning stores designed more as fast...

Though U.S. consumption is well below other proteins today, seafood will likely be an increasingly important part of the American diet in the years to come. The country’s population is predicted to grow by 89 million between 2010 and 2050 to 401 million people. More people require more food—and...

Kevin Kester’s family has been farming in the U.S. for generations. And it’s not just a couple of generations they’ve been farming; more like generations upon generations, way back to the 1600s, specifically in California since the 1860s. Today, Kester owns a 22,000-acre beef cattle ranch in...

When fast-casual chain Zoës Kitchen Inc. debuted on the New York Stock Exchange last April, the Plano, Texas–based Mediterranean-style eatery recorded its initial public offering at $87.5 million. Satisfying an investor appetite for investments within the trendy fast-casual space, Zoës’ strong...