Video: Get hooked on Tunde Olaniran's 'Critical'

While many of his contemporaries work to cultivate an air of mystery through secret identities and un-Google-able stage names, Tunde Olaniran is generating a more intriguingly ambiguous vibe with a fraction of the effort. A native of Flint, Michigan, better known as Detroit’s less quaint sibling, Olaniran works in the gaps between hip-hop, R&B, dance music, and punk, weaving together aggressive beats, noisy electronics, and an intuitive knack for melody into a seamless, surprisingly pop-friendly whole. His recent five-song EP Yung Archetype sounds like Yeezus as a soul record, or if The-Dream made a record with TV on the Radio.

Last week Olaniran released a video for the brooding, spacious Yung Archetype track “Critical,” which he wrote for a family member who was diagnosed with cancer. It’s an emotionally intense four-and-a-half-minute ride, but I’ve had it on heavy rotation nonetheless. Hit the jump to get hooked.