“Publishing is in crisis. Publishing has always been in crisis, but today’s version, fuelled by the digital boom, has some frightening symptoms. Trade publishers see their mid-lists hollowed, academic customers face budgetary pressures from higher education spending cuts, and educational publishers encounter increased competition across their markets. But over the centuries, forced change has been the norm for publishers. Somehow, they continue to adapt.

This ground-breaking study, the first of its kind, outlines a theory of publishing that allows publishing houses to focus on their core competencies in difficult times while building a broader notion of what they are capable of. Tracing the history of publishing from the press works of fifteenth-century Germany to twenty-first-century Silicon Valley, via Venice, Beijing, Paris and London, The Content Machine offers a new understanding of media and literature, analyzing their many connections to technology and history. In answer to those who insist that publishing has no future in a digital age, this book gives a rejuvenated identity to this ever-changing industry and demonstrates how it can survive and thrive in a period of unprecedented challenges.” — from the book’s descriptive material.

The New Perspectives on World Cinema series publishes engagingly written, highly accessible, and extremely useful books for the educated reader and the student as well as the scholar.

Volumes in this series will fall under one of the following categories: monographs on neglected films and filmmakers; classic as well as contemporary film scripts; collections of the best previously published criticism (including substantial reviews and interviews) on single films or filmmakers; translations into English of the best classic and contemporary film theory; reference works on relatively neglected areas in film studies, such as production design (including sets, costumes, and make-up), music, editing, and cinematography; and reference works on the relationship between film and the other performing arts (including theater, dance, opera, etc.).

Many of our titles will be suitable for use as primary or supplementary course texts at undergraduate and graduate levels. The goal of the series is thus not only to address subject areas in which adequate classroom texts are lacking, but also to open up additional avenues for film research, theoretical speculation, and practical criticism. There are already several books in the series — you can see them by clicking on the image above — and we are now actively looking for new volumes for publication.

Series Editors

Wheeler Winston Dixon – University of Nebraska, Lincoln, USA

Gwendolyn Audrey Foster – University of Nebraska, Lincoln, USA

Editorial Board

David Sterritt – Columbia University, USA

Valérie K. Orlando – University of Maryland, USA

Thomas Cripps – Morgan State University, USA

Robert Shail – University of Wales Lampeter, UK

Catherine Fowler – University of Otago, New Zealand

Andrew Horton – University of Oklahoma, USA

Frank P. Tomasulo – City College of New York, USA

Proposals: We welcome submissions of proposals for challenging and original works that meet the criteria of this series.

About the Author

Wheeler Winston Dixon, Ryan Professor of Film Studies at the University of Nebraska-Lincoln, is an internationally recognized scholar and writer of film history, theory and criticism. He is the author of thirty books and more than 100 articles on film, and appears regularly in national media outlets discussing film and culture trends. Frame by Frame is a collection of his thoughts on a number of those topics. To contact Prof. Dixon for an interview, reach him at 402.472.6064 or wdixon1@unl.edu. Visit him at his website, wheelerwinstondixon.com