Available lens material:Litho Lens:60 line .036" Narrow Angle Apet: good for larger sizes and for pieces which will be viewed from a greater distance. Also good for full animation, can hold up to 25 phases.

60 line .036" Wide Angle Apet: A good lens for POP flips. Good for viewing from longer distances.

62 line .027" Lenstar: A good all around lens, hold very good 3D and animation.

75 line .0185" PETG or APET: good for pieces viewed from a shorter distance (handheld). Will hold limited animation, up to 12 phases.

Must have a sheet laminated or mounted to the back to have copy on two sides.

Digital Lens:

20 line flip lens: .085" thick lens can be used for large format flip images and 3D.

20 line 3D lens: .156" thick lens, best for 3D but is more expensive because of its thickness.

Printing Restrictions

The wider the sheet, the greater chance for distortion.

Must know which way image lines go - vertical or horizontal - for pricing and layout purposes.

For proper registration of the image to the lens, we must extrude the lens before doing the mastering (interleaving).

Delivery of material is normally 2-3 weeks, but should be confirmed.

3D Lenticular

There is a dimensional effect because each eye looks at a different image.

There is at least 12 images in 3D. Interlacing determines how many.

Lens HAS to run vertically. If you turn the image horizontal, the 3D effect goes away.

The thicker the lens, the greater the depth perception.Animation Lenticular

Must run lines horizontally. Otherwise images are fuzzy.

On vertical animation you may see more than one image at the same time.

However, a POP has to be vertical, which means full animation is not good for POP.

Limited Animation is OK for POP. Otherwise animation should be sized for handheld pieces like phone cards.

Distance is important for viewing. Must know how far away image is going to be viewed BEFORE interlacing is started.

Animation must start our with video films or equivalent to get the next frame movement. Computer generated art is also good.

Videos MUST be BETA-S or BETA-SP.

Videos MUST be from a professional photographer, NO VHS!!

35 MM Movie film is great.

Not all sequences are candidates for animation.

DON'T have movement that goes from one side of the card to the other. For example: Micheal Jordon running down the court. Micheal Jordon dunking the ball at the basket is much better.

DON'T try to make the animation overly complex.

Flip Images

Flip Images are normally two totally different images flipping from on image to the other.

Animation in contrast is a series of frames with small incremental moves to create full flow.

Flip art is normally two separate files.

DON'T use a white background on a flip images, as it is more likely to ghost.