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The CIPR’s Influence Live event on Tuesday kicked off with a fascinating interview by CIPR president Sarah Hall, with the actor turned activist and influencer, Ralf Little. Little is almost as well known now for his Twitter spat with Jeremy…

The new marketing I’ve just finished the book ‘Rework’ by Jason Fried and David Heinemeier Hansson, who started 37signals in 1999. It’s a great book – full of really good advice for people starting out or running their own businesses,…

Social media’s getting a bit of a battering at the moment. David Cameron has said he is considering blocking access to social networks in situations where intelligence services are aware that they are being used to plot ‘disorder, violence and…

www.pint.org.uk As the world waits for News International to take some responsibility for the appalling story that the News of the World (NOTW) allegedly hacked into Milly Dowler’s answerphone, an interesting reputational issue is unfolding for the brands that advertise…

Crisis management is the phrase du jour in the eModeration / Carrot Communications camp at the moment. We’ve been workshopping our little socks off with brands and agencies who want help with preparing for a social media crisis. In the…

Digging up dirt on competitors is rarely a good move, and this was beautifully illustrated with reports today that Facebook hired PR firm Burson-Marsteller to place negative stories about Google. There are so many reasons that this was a bad…

Brands will never be able to stop crises from happening. From an employee making a simple mistake and Tweeting from the wrong account to the discovery of a major flaw in a product prompting an urgent recall, problems will happen.…

This week, the PRCA organised a panel debate on the future of agencies, held at Hill & Knowlton in Soho Square. (The first obvious observation by many was that if the future of the PR looks anything like the panel,…

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