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Honeymoon over for Bass Pro Shops Pyramid

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The Pyramid in Memphis has seen sales slow down, but in line with expectations.

Sales at Bass Pro Shops Pyramid attraction in Memphis tailed off in its third year of trading. Sales figures released by the company to City of Memphis officials, which owns the building, reveal that its takings were down 4% on the previous year from £46.7 million to $45.6 million. The Springfield, Missouri-based business is privately held and does not reveal sales from individual stores, but the company reports to the city and its income is used to calculate its annual rent.

The latest figures confirm what retail experts predicted last year – that the Pyramid’s sales had levelled off at a sustainable rate following an expected drop-off as the store moved out of the typical honeymoon period for a new retail store. The second year total was down 15.5% from $56.3 million in its first year of trading.