In its marketing materials, Krank’d claims to have “created its own category.” In the flooded energy drink market, that’s a big claim to make. I think they have a right to say this, more so than any other drink I’ve tried in recent future. This isn’t the straight caffeine / taurine blast of a NOS, and it isn’t a water / high fructose corn syrup hybrid in a sports bottle. It’s Gatorade’s smarter, healthier cousin. The 7-in-1 on the label refers to B-vitamins, essential minerals, electrolytes, antioxidants, l-glutamine for muscle repair / recovery, reverse osmosis water, and a “tri-carb blend” for “time-released energy.” Bottom line, this was a nice addition to my day, resulting in a smooth energy with no high or low. If you are hitting the weights today, this would be the perfect drink to bring along.

I am a fan of fruit punch-flavored drinks, for the most part. This one was a little disappointing. Perhaps due to the minimal sugar, but this is a far cry from the sweet fruit punch that I was expecting. It’s a bit like fruit punch watered down, with a little bite to it. On the hand, if you’re using the drink for the ideal purpose, during a quick break from pumping iron and running hard, it’ll taste just fine.

A standout. Krank’d Body Fuel is sweetened with sucralose (ie Splenda) instead of high fructose corn syrup or aspartame. There are 6g of sugar and 37 calories per bottle. There’s niacin and caffeine included, but not more than you’d want. I can drink this one guilt-free any time.

Krank’d Body Fuel is highly recommended for the highly athletic, as a regular addition to your diet. If you’re more interested in occasional power in a can, look elsewhere for a bigger boost or better taste.

As always, the boost you’re going to get depends on your caffeine tolerance. They’ve packed the usual energy components into this shot, and it will pick you up. If you like the idea of a 2 oz. shot of energy, you can’t do better that this one. I noticed that I had more energy and was more alert for several hours. However, if you’re typically drinking NOS or two Monsters with breakfast, you won’t feel much.

Maybe my expectations were really low due to prior experience with energy shots. I was pleasantly surprised by this drink. Now, it’s not an enjoyable drink by any means. You probably wouldn’t find me lounging around on a sailboat sipping Allday. But it’s a smooth, somewhat plum-flavored shot, that goes down easier than most 5 Hour Energy clones.

Allday inspired us to make a change here at EDB. While for 4 years, we’ve focused only on the energy and taste these drinks provide, we realized we are missing a vital component. Is it fair to kill Allday in the final rating because it doesn’t taste as good as a Monster, when it clocks in at 0 calories, 0 sugar – and Monster has a 54 grams of sugar? Allday is fairly non-harmful, but at that same time, doesn’t offer some of vitamins and other helpful supplements found in competing drinks.

Allday provides a decent boost, with minimal sacrifice to taste, at a much lower cost to your body’s health (if you’re concerned about such a thing.)

It had to happen sooner or later – introducing a new energy drink for kids! Leave the Red Bull and Monster to big people, children! Maximum caffeine! Maximum energy! and of course, we’re just trying to be funny.