Digital Marketing Live!

Is the GDPR a threat or an opportunity?

10:00 30 minutes workshop 4

The General Data Protection Regulation (GDPR) comes into force in May 2018, with the aim of protecting all EU citizens from privacy and data breaches.

Tealium believes that the GDPR provides a fantastic marketing opportunity to leverage data to build trust and create a value exchange between organisations and their customers. Join Tealium to determine the path of least resistance to data governance in your organisation, using existing technology, people and processes to achieve it.