the Summit

The allure of sports isn’t defined only by the game. Its influence reaches beyond concrete jungles and country fields. The universal appeal of sports has an engulfing grip so powerful, and a realm so limitless that it shifts every facet of our world – entertainment, fashion, media, music, politics, technology, and more.

THE MAJORS sports summit is a one-of-a-kind curated immersive experience showcasing how sports shapes the world, our behaviors, and attitudes; led by the architects of the culture.

545 WEST 25TH STREET, 21ST FLOOR

NEW YORK, NY 10001

A discussion centered around sports activism and social change. It will explore what roles athletes and sports professionals play in challenging the status quo. When freedom of expression comes at a cost, is it worth risking it all?

A discussion focused on the money trail in the sports industry. Who makes it? How is it spent? And what are the best practices to gain clout and maximize influence.

The Motto: Marketing and Advertising

Moderator: Asani Swaan (SAGE Business Group & Melo Enterprises)

Panelists: JR Duperrier (Adidas), Samir Hernandez (Nike), and Stanley Lumax (Translation)#Winning or #Epicfail... where do your favorite brands and athletes fall on the spectrum? And if that was your idea, speak up and explain how Sway, how? We will also get into metrics and how technology and #theculture keep the industry fresh.

Who is putting out the best culturally significant content? What makes it good? And why didn't we think of that? This will be an exploration on how to produce authentic content, find your voice and make that left stroke go viral - by the industry's beasts... we mean best.

One Mic: The Art of Sports Storytelling

Film director Coodie Simmons discusses the evolution of sport storytelling through film in a one-on-one conversation with Shana Renee Stephenson.