Bach in the Subways is an international movement founded by cellist Dale Henderson to sow the seeds for future generations of classical music lovers by generating public interest and excitement for the art form. Every year on March 21, Johann Sebastian Bach's birthday, musicians around the world celebrate Bach in the Subways Day by offering performances of his music in subways, public spaces, and concerts open to all. The music is given freely as a gift, and as an invitation to further explore classical music.