Kia uncovers 'Proceed Concept' at Frankfurt Motor Show

Kia Motors has unveiled a concept model for Proceed, a high-performance hatchback model to be designed, produced and sold in Europe, at a preliminary event of the Frankfurt Motor Show.

"The Proceed Concept represents a bold new vision of how the vibrant soul of the Pro_cee’d could be reincarnated and revitalized for a new generation of performance-oriented drivers," said Gregory Guillaume, Kia's chief designer in Europe.

Kia's "cee'd" lineup is only for European consumers has gained popularity with its convenient and innovative hatchback design. The lineup includes a short body version and a long wagon version, but the high-performance model is most outstanding.

Proceed Concept bears a futuristic design with a sleek line connected from its front bumper to the rear side. Kia will display 19 vehicles including parts such as powertrains and engines at the motor show which will start on September 14.