The NAIFA Government Relations team’s workshop at NAIFA’s Career Conference focused on the importance of building relationships with legislators. Advisors are experts when it comes to building relationships with clients. They can use many of the same communication and relationship-building techniques when interacting with Congress.

Typically, members of Congress have knowledge across a broad range of subjects, but they rely on constituents and experts, such as NAIFA members, to provide depth. To make your voice heard, the GR staff explained, frequent contact is important.

“Get in front of your members of Congress often and in multiple ways,” said NAIFA Vice President of Federal Government Relations Diane Boyle.