Press Releases

SFO Wins Travel + Leisure Award for Social Media Campaign

Airport scores second consecutive win in category

SAN FRANCISCO – The San Francisco International Airport has been honored for “Best Single Social Media Promotion by a U.S. airport” by Travel + Leisure Magazine in their annual Social Media in Travel + Tourism (SMITTY) awards program.

“Social media provides an important way for customers to share their travel experiences,” said Airport Director John L. Martin. “We are proud to be recognized for our efforts.”

“We launched the SMITTYS last year simply to recognize innovation in social media, but the competition has also raised the creativity bar for travel companies,” said Rich Beattie, Executive Digital Editor of Travel + Leisure. “The increased level of originality really showed in this year’s entries — we saw new ideas on every social media platform. And the addition of travel bloggers has injected the awards with even more energy.”

In its second consecutive win, SFO was recognized for its “#SFOHolidays” Postagram campaign, which invited participants to create holiday-themed postcards on Postagram to share on Twitter and Facebook. Airport volunteers dressed in Dickensian attire added to the holiday spirit of the campaign.

Images from the award-winning campaign are available to view at: http://bit.ly/11h8lxk. To download these images high-resolution, click “login” to create an account on the SFO Media Collective.

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About San Francisco International Airport

San Francisco International Airport (SFO) offers non-stop flights to more than 31 international points on 30 international carriers. The Bay Area's largest airport connects non-stop with 76 cities in the U.S. on 15 domestic airlines. For up-to-the-minute departure and arrival information, airport maps and details on shopping, dining, cultural exhibitions, ground transportation and more, visit www.flysfo.com. Follow us on www.twitter.com/flysfo and www.facebook.com/flysfo.