Feel Golf sells out of 73-degree wedges

What does Feel Golf have in common with Apple? Both sold out of their most recent offering in almost no time.

For boutique clubmaker Feel Golf, the hot product is its new 73-degree wedge. Feel launched the wedge (which comes in USGA conforming and non-conforming editions) about a week ago, and they proved so popular that they’re already sold out.

"This is the biggest rush order Feel Golf has seen since first introducing the original non-conforming shot-saving wedge," said Feel Golf CEO and PGA Professional Lee Miller. "Both conforming and non-conforming 73-degree wedges are on back order and are scheduled to arrive around the end of October."

The new model is the latest revelation from Feel Golf, which introduced a 64-degree wedge in the early 1990s. That club was thought to be too extreme at the time, says Feel Golf, but many players – most famously Phil Mickelson -- now regularly use 64-degree wedges. These clubs, though, might be better suited for mid- to high-handicap players who lack confidence with nuanced shots close to the green.

"The 73-degree wedge allows players to hit a very high, soft-landing shot with ease from 50 yards in," said Miller. "Just like the 64-degree wedge, our 73-degree wedge allows the golfer to take their full swing, which is a golfer's most repeatable swing, and simply aim it right at the pin."

Feel Golf's 73-degree wedge helps eliminate most of the short-game guesswork of open stances, open faces and half swings, company officials say. One of the most common problems for recreational players is that they lack the touch and confidence to fully commit to the shot, they explain, so they decelerate, producing inconsistent results.

"With good rhythm, players can take a full swing with the 73-degree wedge," said Miller. The wedge glides through the ball, landing very softly from a tight lie or a bunker making it easier to score just like the pros."