Hansa and Zinger Launch "Plush-TV" In-store Signage To Retailers

Providing entertaining and educational content to shoppers

Logo. (PRNewsFoto/Zinger Digital Signs)

Logo. (PRNewsFoto/Zinger Digital Signs)

SANTA ANA, Calif., May 23, 2013 /PRNewswire-iReach/ -- Hansa North America today announced the launch of their new Plush-TV signage channel to its 900+ retail dealers in the U.S. and Canada. Plush-TV is an in-store entertainment channel, branded for each retailer, and shown to their shoppers. Hansa, one of the world's largest plush animal manufacturers, features over 5,000 designs of individually handcrafted, realistic animals. Hansa's products are sold worldwide in the finest; collectables/gift shops, museums, toys stores, zoos, and national retailers such as FAO Schwartz.

Plush-TV's entertaining and educational content is focused on the animal kingdom in their natural habitat. Plush-TV was developed by Zinger Digital Signs. Zinger customizes Plush-TV signage for each retailers' requirements, which varies because of Hansa's diverse retailers. Zinger brands with each retailer with banners, advertisements, and interactive content. Plush-TV also showcases each retailer's Hansa store inventory. Shoppers can interact with the Plush-TV using QR codes and texting. Zinger Digital Signs manages the content and equipment for each retailer.

Hansa's Plush-TV enables retailers to communicate directly with their in-store shoppers, leading to increase revenues, while improving their store brand. Retailers can promote anything , including competing plush animal brands. "Plush-TV is designed to be tailored to each dealer's requirements, and to make it make it simple for retailers to implement and use", states Richard Martinez, president of Hansa North America.

Hansa uses Zinger's wireless, Sign-Stick media player for its Plush-TV signage. "The retailer doesn't need an installation company or any special equipment to install Plush-TV", says Martinez. Once the Sign-Stick is attached to an HDMI connection, it is ready to play. Zinger Digital Signs also offer retailers a variety of flat panels displays for positioning around the retailer's establishment; counters, walls, and storefront windows for 24/7 marketing.

Hansa is recognized worldwide among the top plush animal manufacturers in the world and has earned a reputation for creating realistic products. Hansa offers thousands of true-to-life, handcrafted animals from all over the world. Visit Hansa at http://www hansatoysusa.com.

About Zinger Digital Signs

Zinger is a full solutions provider of digital signage applications for many vertical markets. Zinger carries a complete line of signage displays for indoor and outdoor venues. Zinger also provide content development and installation services throughout the U.S. Visit Zinger Digital Signs at http://www.zingersigns.com.