“Today, Privacy International has filed complaints against seven data brokers (Acxiom, Oracle), ad-tech companies (Criteo, Quantcast, Tapad), and credit referencing agencies (Equifax, Experian) with data protection authorities in France, Ireland, and the UK. Privacy International urges the data protection authorities to investigate these companies and to protect individuals from the mass exploitation of their data. Our complaints target companies that, despite exploiting the data of millions of people, are not household names and therefore rarely have their practices challenged. In tandem with the complaints, we have today launched a campaign to seek to empower people and make it easier to demand that these companies delete our data.”