special project grants

This Web site of nutrition education materials developed by Massachusetts WIC highlights the emotion-based benefits of making eating and activity changes in addition to the logical, rational benefits of taking action. Also available in Spanish.

This project implements Motivational Interviewing (MI), an innovative counseling technique, in four local agencies to evaluate its effectiveness in initiating behavior change in WIC clients. The efficacy of MI in the WIC setting will be determined by comparing the differences in outcomes between “usual’ nutrition educational strategies versus Motivational Interviewing techniques.

Implementing and Evaluating a Comprehensive Learner-Centered Program to Promote Fruit and Vegetable Intake Among WIC Children and Their Families (California - 2004)

The California WIC Learner Centered Education (LCE) evaluation project will test the effectiveness of the learner-centered approach to WIC group education compared to the traditional, more didactic approach in increasing fruit and vegetable consumption in approximately 1600 primary caregivers of WIC families.

WWW.WICHEALTH.ORG, Innovative Strategies (Michigan - 2004)

The purpose of the Michigan FY 2004 USDA Special Project Grant is to broaden the scope of the Internet based nutrition education system www.wichealth.org, being used in seven states (IL, IN, MI, MN, OH, WI, WA), to add three educational modules on fruit and vegetable consumption. The audience is WIC participants across the seven states, with Michigan participants being used to test the educational modules during the developmental stages.

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