Pharmaceutical companies must be in direct contact with the healthcare sector if their product is going to be successful. By reaching professional groups, companies make connections with physicians, pharmacists and others in the allied healthcare fields. Companies can use this 17-page document to examine best practices in coordinating Professional and Advocacy Relations (PAR) efforts, including prioritizing professional and advocacy groups and building buy-in for activities at the brand-team level.

If you purchase Best Practice Database document(s), you will have 30 days from the date of purchase to apply some or all of the cost of the document(s) toward the cost of a Full Access Individual, Pharma, Group or University Membership. Write us at DatabaseTeam@bestpracticesllc.com or call David Guinn at 919-767-9179 if you have any questions.