Every morning dozens of men visit the Gillette Research and Development Labs in Reading just to shave. There they are watched by scientists through two way mirrors in little booths to see how exactly how they perform the act. “Everyone is different,” explains Troy Nimrick, Director, Gillette, Global Blades and Razors R+D . “Some take just around 100 brush strokes …

There’s a long hisory of female pop stars launching their own fragrances in a bid to prise just a few more quid from the pockets of their teenage fans. But hoary old alt-country types haven’t tended to dabble too often in the cologne market – well not until now. For Will Oldham, probably better known to you as Bonnie Prince …

I’m not sure whether I’m made disgusted or ravenous by this piece of news: J&D Foods have announced that they are to sell a limited edition run of Bacon Shaving Cream. Yep; a porcine-based lather to wet your chinny-chin-chins with. The J&D Foods website even has a section called “Ridiculous Bacon Products”, where all manner of porky treats can be …

Just as guys like their women to look their best, women also like their men to be well-groomed. If you fall into the category of men whose skin care regime consists of a quick wash with any old soap, followed by shaving with a blunt, old razor

16 days into Movember 2012, and taches up and down the land are starting to look like Basil Brush’s tail. Mo maintenance ain’t easy but, for a prostate cancer bashing worthy cause, men up and down the land are persevering, battling through the bedtime rebukes of their partners and the back-of-the-bus jibes from school kids. Thankfully, Gillette have spotted that a …

We’re five days into Movember 2012, the charity campaign that sees blokes growing a moustache to raise awareness of the dangers of prostate cancer. If you’re taking part, but have ended up with a tache more like Basil Brush’s tail than a finely groomed Errol Flynn number, you’ll be pleased to hear that Gillette are opening up a unique pop-up …

Would you rather be sending a tweet or checking your email than be telling your hairdresser about your holiday plans? Hairstyling chain Toni&Guy get this and have teamed up with O2 to offer all their customers free in-store Wi-Fi across every branch. Toni&Guy’s 1.5million UK customers will be able to browse the web, watch videos and access social networking sites …

What do you think of when someone says to you “Arnold Schwarzenegger?” I think of a man fist-fighting with the Predator, an amnesiac on Mars on a mission to “give this people der air” (sic), a time travelling robot assassin who knows now why you cry, though it’s something he can never do. What definitely does not spring to mind …

“Have at you, hangover bags; be gone!” That’s the battle cry you’d expect to hear from Nivea’s new revitalising Skin Energy range, were it made up of supernatural warriors that could speak and not inanimate skincare products. One of the first brands for men to put together a range offering restorative morning powers, Nivea’s latest Q10 line once again wants …

With the annual prostate cancer ‘Movember’ moustache-growing fundraiser kicking off in just under a month, it’s time to start looking at some new products to keep your extraneous facial hair in line. Today we’ve got the Gillette Fusion ProGlider Styler to show you, a 3-in-1 styling tool “based on performance driven design.” Offering a precision edging blade, it’ll let …

Hidden a few streets away from Latimer Road station, tucked inside a studio unit on the corner of a housing estate, is one of London’s finest hidden grooming gems. Carter and Bond, established in 2002, offers traditional cut and shave services of the highest quality, as well as a store touting a range of superb male grooming products sourced from …

Rock ‘n’ roll can be broken down as follows: 10% fashion, 10% music and 110% HAIR. We know that adds up to 130%. That’s why we’re writing for a fashion site and aren’t quantum physicists. But it also acts to highlight just how important good hair can be in the making of a musical and cultural icon, and cementing the status …

Marilyn Monroe, Nicole Kidman and Audrey Tautou. What do they all have in common? Well for starters, they’re all women. Obvious one that. And all beautiful. No points for spotting that one either. But, however, they’ve all also been at one point or other in their careers the face of Chanel No. 5 perfume. Well, as of today, you can …

Another lesson in seduction from charming ladies man, James Charm. In Episode 8, James reveals his secrets to seducing a lady in an elevator! Think a lift is a stange place for hitting on girls? Then think again. No matter whether it’s going up or down, sexual tension is always up in an elevator.

Razors at the ready folks; a new scientific study claims to have proven that your chin chaff is about as attractive as draping a mangy cat over your face and then combing yesterday’s porridge through it. OK, so that may be a tad extreme, but there’s a fair amount of research backing up the anti-beard brigade this time. Haven’t we …

Philips recently released The Sonicare DiamondClean, a £250 toothbrush, but is it worth it? Read on to find out. The Sonicare DiamondClean is probably one of the most techy toothbrushes I have ever come across, its packed with teeth cleaning features and even looks good. The bush has a long oblong handle that features a power/mode select button and an …

How do you communicate a fragrance online? Swiss brand Victorinox has found a fun way of doing just this, with the first interactive underwater 360° video. Shot in a picturesque Swiss lake, the movie’s perspective can be altered by the viewer to encapsulate the experience of a brisk lake swim. The video aims to merge interaction and the breathtaking landscape …

Moustache Season is upon us as Movember kicks off tomorrow. So its time to man up and grow that cookie duster. Every November, Movember is responsible for the sprouting of moustaches on thousands of men’s faces in the UK and around the world. The aim is simply to help raise money and awareness of men’s health, specifically prostate cancer and …

Yesterday evening I headed to Gentlemans Relish in Clerkenwell for some head and face topiary. My hair was long, misshapen, permanently unruly and I’d not shaved for a few days, so this assignment was perfectly timed. A brief run down of the company – Paul Jackson opened the company’s first salon in Colchester in 2007 and has been steadily expanding …

Last month the guys over at Stargazer sent us some of their natural hair wax to test out. Overall we thought it was a great product. The packaging has a wonderful retro feel that made us think of classic barber shops and 50’s styling. These practical tins also make it easy to slipped into a bag or kept in your …