Search form

Search form

Shows such as ABC's "Dancing With the Stars" may be a hit with viewers, but that doesn't always mean they rake in huge advertising revenue. ABC's "Grey's Anatomy" has a similar-size audience as "Dancing With the Stars," but is able to charge more for its 30-second spots.

Related Summaries

The season finale of OWN drama series "The Haves and the Haves Not" drew 3.71 million viewers Tuesday, logging its largest audience ever among all viewers and in the 18-49 demographic. The episode also won the 18-49 demo for cable and matched the 18-34 number for two broadcast series: ABC's "Dancing with the Stars" and CBS' "NCIS: New Orleans."

NBC's "The Celebrity Apprentice," with 120 product mentions in April, led all prime-time shows with the most product placements, according to Nielsen. Fox's "American Idol" was second with 96, and ABC's "Dancing with the Stars" had 77. AT&T, Coca-Cola, Ford and Trump Hotels topped the list of brands with the most placements.

Fox's "American Idol" tops Optimedia's first Content Power Ratings Report, which ranks programs according to "commercial value" based on number of viewers, audience appeal, interest and streaming. ABC's "Dancing with the Stars" and "Grey's Anatomy" rank second and third, respectively.

Shows such as ABC's "Dancing with the Stars" may be a hit with viewers, but that doesn't always mean they rake in huge advertising revenues. ABC's "Grey's Anatomy" has a similar-sized audience as "Dancing with the Stars," but is able to charge more for its 30-second spots.

ABC's 90-minute primetime election special, with some help from popular lead-in "Dancing with the Stars," waltzed off with the top ratings among its network news rivals. ABC led with an average audience of 9.67 million viewers, while NBC placed second with an average of 7 million viewers and CBS ranked third with 6.31 million.