Marketing to Millennials The Millennial generation is made up of people born between 1982-2004. This one generation alone counts for hundreds of billions of dollars in buying power every year. For business owners in countless industries, if you aren’t marketing to this generation of young individuals, you are making a mistake with your marketing strategy now and for years to [...]

Unless you’ve been living under a rock the last ten years or so, you’ve at least heard of Facebook and Twitter. If you’re on our site reading this article right now, you are probably aware from being a regular reader of ours that social media is a rapidly growing industry and marketing tool for any business, [...]

Looking at the title of the article, you are either thinking: What's Ello? or What did happen to Ello? I remember seeing all the invites to join Facebook friends over on Ello, which was nicknamed "Facebook Killer" because so many thought this new social media platform would be the end of Facebook. Just like Google+ [...]

"What's hot and new in the social media world that I should be focusing on right now?" It's something I am asked by clients in our meetings and friends at cocktail parties often. I answer enthusiastically about what I have been researching lately, the trends I am seeing take hold, and what we are comfortable suggesting [...]

We state in every proposal submitted for review that we run a very active, vibrant social media campaign for clients with Facebook activity level at roughly 24 posts per week and even more per week on Twitter. I am often questioned about whether the frequency we state is necessary to really make a significant impact on behalf of our [...]

Summer is a time for fun....lots of ice cream, vacations with my family, gardening, time spent on any body of water, letting the kids stay up late, crab feasts, family game nights, a glass of wine on the deck in the evening with my husband, adventures with the kids, and so much more. I also [...]

With search engine analytics’ ability in evaluating a website for search rank becoming “smarter,” social influence has become a part of how companies are being evaluated for page rank. Because of this development, social media success has gained significantly in importance for businesses wanting to improve search engine optimization (SEO). For that reason, business owners who want [...]

We are currently searching to fill two Twitter Manager positions at NG Media. These are part-time, entry-level positions, with opportunity for advancement as skills are developed. While we will be training the right candidates for the job, an understanding of Twitter for business is a bonus for being considered. NG Media fosters a team environment, [...]

I find most prospective clients understand how Facebook works and how their business could benefit from a presence on the site. Facebook is the largest social media site in the world, and the cornerstone for most business' online presence. If a business owner wants to initially start small or has budgetary restrictions, we often enter into a conversation [...]

As January comes to a close, I am excited by the growth we experienced this month. First quarter is historically a busy time for new client acquisition, and with the start of this quarter, it will be again this year. We have been hired to design two websites, run social media campaigns for three clients, write [...]