Areas of Innovation

In an era where technical feasibility is becoming less and less of a barrier, an effective innovation strategy entails far more than simply discovering disruptive new technologies. Instead, it is vital to adopt an interdisciplinary approach which will allow long-term prospects for innovations to emerge. For this reason, the innovation strategy of Deutsche Telekom AG, not only considers technological aspects, but is also based primarily on social developments, customer requirements and current market trends.By undertaking regular customer, market and technical analyses, Deutsche Telekom AG has identified five key areas for its innovation strategy, all of which will acquire major significance for the development of promising innovations and business models in the future. These innovation fields provide the basis for the research activities of Deutsche Telekom Laboratories.