Descripción general

Using an interactive and informative website, we will offer a single location for homeowners to easily learn more about residential energy efficiency and renewable energy solutions (eg. solar). Homeowners are able to assess their alternatives with a user-friendly and intuitive virtual home energy audit tool. Once they determine the solutions that are right for them, our web platform allows the user to (a) buy the desired products, (b) schedule and manage associated services, (c) select financing alternatives, (d) and register their energy upgrades. This is the first complete end-to-end solution of its kind, offering a full spectrum of energy saving products and services - in other words, all things energy from small (energy-saving lights) to big (solar).

We are driven by a desire to make home energy efficiency easy and affordable for all homeowners. We strongly believe that if people are given the right tools to create a simple, personalized plan to reduce their energy bills AND do their part to help the environment, and assist them in implementing and financing these energy upgrades, they will take action!

EnergyResults seeks to provide these tools, and in doing so, will change the people think about their energy decisions.

Cuéntanos a qué tipo de público quieres llegar

Our target audience is comprised of homeowners who are: (a) looking to save money on their energy bills, (b) increase the value of their home through energy upgrades and/or (c) some who are motivated by doing their share to improve the environment by limiting the harmful impact of their energy usage. While environmental benefits are important, our platform is designed to target a broader audience, who we will educate about energy solutions and explain the significant energy cost savings that are within their reach.

Our target customers are homeowners that fall into a broad age range from 30 – 60 years. They will generally be in sound financial shape and moderately- to well-educated. They are not extravagant spenders, but rather individuals who are looking to take advantage of a new source of income by making energy-saving improvements to their home. Our customers may be "green-minded," but our platform appeals to a broader audience that is looking to reduce their energy bills and reduce exposure to rising energy costs. This differentiates us from many other "green" businesses, as our focus is on helping homeowners assess both the financial and environmental benefits of their decisions.

Our customers will view us as a trusted provider of home energy-related information, products and services and our logo should reinforce this feeling of trust and confidence.

Requisitos

Our innovative business platform is launching in the next several weeks and we are focused on entering the market with a strong brand and logo that communicates our vision. The logo will be used primarily on our website and in media publications. Eventually it will be placed on trucks, contractor uniforms, and invoices as we develop our service platform.

Our logo should strike the right balance between professionalism and creativity. It is critical that our customers view us as a trusted provider of energy information, products and services. Our logo should reinforce this feeling of trust and credibility. Our customers need to feel comfortable with our recommendations and trust as performing services in their home. As such, our name is intended to instill confidence. That being said, we are very interested in exploring logos that complement the professionalism, trust and confidence generated by the name with a creative and innovative look and feel.

We hesitate to be more specific with our requirements as we would very much welcome a wide array of ideas, styles and creativity. We will endeavor to provide more specific feedback throughout the process so that we can together arrive at the best logo design.

We are excited about our business and we feel that our approach is unique and innovative and we look forward to seeing your designs.