Subaru Canada: 2013 Marks Another All-Time Annual Sales Record

Subaru sells a record 36,760 units in 2013, increasing sales by a
whopping 18.7 percent over 2012.

All regions set new records for annual sales.

BRZ, Forester and XV Crosstrek outshine their previous December records,
with increased sales of 61.1, 51.1 and 19.7 percent respectively.

MISSISSAUGA, ON, Jan. 3, 2014 /CNW/ - Subaru Canada, Inc. (SCI)
announced today that it has set a stunning new all-time annual sales
record. After achieving an all-time sales record in 2012, the bar was
set high for 2013, yet Subaru completely outstripped its previous
record of 31,003 units with a remarkable 36,760 units sold in 2013. By
notching a year-to-date sales increase of 18.7 percent, Subaru has
maintained its status as the fastest growing Japanese automaker in
2013.

Every region in Canada achieved its best ever annual sales. Quebec saw a
12.2 percent increase in 2013, the Western region increased its sales
by 20.6 percent and Ontario shone with a 22.6 percent increase over
2012; however, the Atlantic region beat them all, with a year-over-year
sales increase of an incredible 28.3 percent.

When it comes to individual models, the BRZ, Subaru's nimble,
rear-wheel-drive sports coupe, took top honours in December, with sales
up 61.1 percent over the same month last year. Putting the "Sport" back
into SUV, the award-winning Forester sold 922 units, achieving a 51.1
percent sales increase over the same month last year. Not to be
outdone, the XV Crosstrek, Canada's most fuel-efficient All-Wheel Drive
compact crossover, increased its monthly sales by 19.7%.

"To realize that we have completely surpassed our sales record from
2012, and in such a decisive way, makes me very proud of the dealers
and employees who give Subaru so much of their time, effort and
enthusiasm," states Shiro Ohta, president and CEO of Subaru Canada,
Inc. "Earning five Top Safety Pick and three Top Safety Pick+ awards
from the Insurance Institute for Highway Safety this year demonstrates
our commitment to achieving a higher standard of safety. These four
pillars of the Subaru brand - safety, value, performance and durability
- attract more and more Canadians year over year, setting us on a path
of continued growth."

December

2,704

Month Actual

2,814

Previous year (same month)

-110

difference

-3.9%

MTD sales vs. STLY

36,760

2013 YTD

31,003

2012 YTD

5,757

difference

18.6%

YTD sales vs. STLY

9,603

Q4 2013

8,576

Q4 2012

1,027

difference

12.0%

Current quarter sales vs. STLY

About Subaru Canada, Inc.Subaru Canada, Inc. is a wholly owned subsidiary of Fuji Heavy
Industries Ltd. of Japan. Headquartered in Mississauga, Ontario, the
company markets and distributes Subaru vehicles, parts and accessories
through a network of over 85 authorized dealers across Canada. For more
information, visit www.subaru.ca or www.pr.subaru.ca.