In 2003, Bubba Kaiser and Joe Palermo built the first Bad Boy Buggy and changed the outdoor industry forever. The two men invented the dual-motor, fully electric 4WD vehicle, a machine that combined unparalleled off-road ability with quiet, emissions-free operation – the ideal hunting vehicle.

Word-of-mouth spread about the pair’s game-changing technology, and in 2003, the expanding business set up shop on the port along the Mississippi River in Natchez, Miss., and a powerful marketing campaign soon introduced the phenomenon of the Bad Boy Buggy to the world at large.

In 2010, the Bad Boy Buggies brand and product lines were acquired by E-Z-GO, a global manufacturer in light-transportation vehicles renowned for its expertise in electric-vehicle technology. Backed by the resources and capabilities of E-Z-GO and its parent company, Textron Inc., a Fortune 500 manufacturer known worldwide for its powerful brands and products such as Cessna aircraft, Bell helicopters, and Greenlee tools, Bad Boy Buggies has introduced new models and innovations that are revolutionizing the way outdoor enthusiasts use UTVs.

Bad Boy Buggies’ most recent vehicles include the Ambush, with dual independent gas and electric powertrains to offer the range and power of a gas-powered vehicle with the silence of an electric model, and the Recoil, a fully electric 4WD machine equipped with a 72-volt AC electric drivetrain that offers more power and longer range than other electric 4WD models.

Whether the customer is a hunter looking for the best technology to track and bag her next trophy kill, or a recreational rider seeking to tackle the trails, Bad Boy Buggies will continue to transform the way people enjoy the outdoors.