Shopo Bloghttp://blog.shopo.in
Tue, 06 Dec 2016 06:20:09 +0000en-UShourly1https://wordpress.org/?v=4.6.1http://blog.shopo.in/wp-content/uploads/2015/11/cropped-512x512-shopo_logo-32x32.jpgShopo Bloghttp://blog.shopo.in
3232You received an order? Here are all the precautions you must takehttp://blog.shopo.in/you-received-an-order-here-are-all-the-precautions-you-must-take/
Mon, 05 Dec 2016 12:22:13 +0000http://blog.shopo.in/?p=1489Read More]]>No matter what volume of sales you handle as a seller, each and every new order represents a new opportunity and a lucrative interaction with the buyer. Here is simple step by step guide on how you can seamlessly execute the delivery process once a new order is recovered. Every new order holds the potential of translating into multiple orders in the future hence mistakes should be avoided with calculated precautions.

1) Instant Response to The Order: Once the order is placed, the pace in which you respond to the order reflects your activeness as a seller. Without dillydallying, make sure you respond to the order with a confirmation or a cancellation notification. If the unattended order stays the same way even 2-3 days after receipt of the order, then it gets cancelled automatically. Such a scenario drastically impacts your seller score, which in turn can impact your future transactions.

2) Timely Shipping & Valid Shipping Details: Once as a seller you have confirmed the order, make sure that the items are shipped within the mentioned timelines and maybe even before that. An early delivery always delights the customer. While as a seller you might face logistics issues, avoid order delivery delay at all costs. Try to conceive of all the hurdles that may arrive and plan in advance. Also, once you have shipped the order, update the shipping details on the app instantly. Proper sharing of shipping details, assures the customer that you are thorough professional and value the customer’s time. Not updating proper shipping details might also lead to a derogatory impact on your seller score.

3) Order Cancellation- A Strict Rarity: The option to cancel a received order must not be dealt like an option by the seller. Only in case of absolute dearth of possibilities for delivering the order, should the cancellation be considered. If you are regularly cancelling orders, remember that this is impacting your seller score as well as your customer’s trust in you. Once prominent reason that leads to frequent order cancellations is that the stock is not updated regularly or the stock status is not updated regularly. If you know your bestselling items, maintain the stock efficiently and even if that is not possible, make sure the stock status is updated regularly. Some item that is out of stock must not be visible as ‘available’ to the customer unless the stock is replenished.

4) Prepare In Advance for The Possibility of RTOs: While as a seller you cannot completely curt order returns, you can take necessary precautions to control the possibility of RTOs. Simple and basic habits such a confirming the address with the customer before dispatching the order, choosing reliable courier service for delivering the order, packing the order perfectly reflecting that it has been placed on Shop etc. can help you eliminate the reasons because of which the customer might return the order. For a more detailed, step by step procedure to control RTOs, click here.

]]>Shopo – An online selling platform for Mompreneurs and Homemakershttp://blog.shopo.in/shopo-online-selling-platform-for-mompreneurs-and-homemakers/
Fri, 02 Dec 2016 13:32:12 +0000http://blog.shopo.in/?p=1481Read More]]>Being a Mom is something really special and it can take up a plethora of your time. You know you love your children but you have a passion for something more. You want to chase your dreams while ensuring it does not impact your personal and family life.

In few hours of your free time, you might be pondering over varied questions like what makes you happy, how you can put your free time to productive use, what was your dream job pre-family and many more. These are all important questions to ask yourself when you are trying to find your life’s purpose. It can be starting your own business, become a blogger or teacher or professor, conduct workshops on varied topics, etc. Moms across the globe have gone the extra mile to follow their dreams and passion.

In this article, we will discuss about starting your own online selling business as a Mom and growing it big. First question that comes to everyone’s mind is what kind of products can be sold online with low cost investment. Few options include fashion jewelry (handmade or resale), own fashion boutique, handmade items like colourful gift wrapping ideas, envelopes and diaries, reselling home-utility products and much more.

After selecting the product line, next confusion will be how to choose the right platform/channel for your business. There are multitude of platforms/channels you can go ahead with like major ecom platforms like Flipkart, Snapdeal, Amazon, Myntra or Jabong, small niche players like craftsvilla, Shopo, setting up for own website, sell on facebook buy-sell groups or just limit it to offline sales.

There are pros and cons associated with every platform. For e.g. big e commerce firms will need documentation and regulatory checks to be done taking in much of your time and effort apart from the huge margins charged by them. Creating your own website needs more hours of hard work and dedication. Selling on buy-sell groups is quite cumbersome while it comes to finding the right buyer base and managing orders.

You want a platform you can understand and grow with? Shopo is the ideal online selling platform for all the Mompreneurs out there. It was launched in April, 2015 by Snapdeal to enable small and medium scale businesses grow online and be self-sustainable. Since then, it has gained a lot of traction from buyers as well as sellers. Here are the key benefits of selling on Shopo:

Here are the stories of successful Mompreneurs and Homemakers who are growing their business with Shopo:

Femsa by Sumathi: The registration process is so simple and user-friendly and requires no fee,” says Sumathi. On top of that the Shopo team guides you very closely, making your store look better than anything you had imagined. For me, creating jewellery has always been therapeutic, a way to relax, and now I am so happy that I get to covert my hobby into a business and share it with everyone!” Read Sumathi’s story on how she sewed together the colorful threads of entrepreneurship for her venture: http://buff.ly/2cjUmXT

Heritagehandicraft by Dhara: Dhara registered on Shopo almost eighteen months ago and Dhara says the experience has been “wonderful”. “I get orders every day on Shopo,” she says, “the reach is enormous.” So impressed is Dhara with the platform, that Shopo is the only e-commerce portal she now uses. “It is so friendly and easy to use,” she says. “Shopo is ideal for entrepreneurs like me.” Read the inspiring story of young entrepreneur here: http://buff.ly/2bXf9yV

At Shopo, we strive to empower and grow every single shop. If you have any queries/concerns about anything related to selling on Shopo, drop mail at support@shopo.in and we will love to assist and guide you.

]]>Featured Shop of the Week – Relax Nagrahttp://blog.shopo.in/featured-shop-of-the-week-relax-nagra/
Wed, 30 Nov 2016 08:04:15 +0000http://blog.shopo.in/?p=1472Read More]]>“I represent the sixth-generation of my family business,” laughs Rohit Dinani, co-owner of legendary footwear manufacturers Relax Nagra. With its roots in pre-partition Baluchistan, Relax Nagra have been dressing India’s feet in gorgeous juttis and chappals since a long time. And what makes the business endure is its equal.

“I am not a footwear designer by training,” says Rohit with a touch of self-deprecation. “Only by passion and instinct. I research and innovate on new designs constantly and make the cutting patterns which I hand to artisans.”

Rohit and his business partner, who look the legacy of their family business forward

Apart from their constantly evolving beautiful designs, the other differentiator of the brand is their emphasis on handicraft.

“There is absolutely no automated machine involved in making our footwear. Every piece is created by our artisans,” says Rohit. This emphasis on handiwork assures more employment to Relax Nagra’s artisans, most of them from rural Rajasthan.

“We also supply footwear to Khadi Gramodyog,” says Rohit. “Giving back to the handicrafts industry has always been very important for us.”

Artisans work on each product with their hands without using any industrial machinery

The Shopo Experience

“Those sellers who have used other e-commerce platforms will know what I’m talking about when I say Shopo is completely different,” says Rohit. “With other e-commerce portals, it takes two-three days for a product to get uploaded and with Shopo, the time is just a few hours.”

Relax Nagra has physical presence through shops operated by Rohit and his family

Rohit says Shopo’s “usability” makes it absolutely unique. The number of orders he gets from the platform are “very high” and constantly growing.

And does he have any advice for Shopo newbies? “Add a post or product regularly and share it simultaneously on your Instagram and WhatsApp accounts for better traction,” he says. “It helps, trust me!”

]]>How is selling on Shopo different from selling on WhatsApp or Facebook directly?http://blog.shopo.in/how-is-selling-on-shopo-different-from-selling-on-whatsapp-or-facebook-directly/
Fri, 18 Nov 2016 11:01:35 +0000http://blog.shopo.in/?p=1445Read More]]>Today, everything about selling is dynamic. While selling on a digital medium has revolutionized the system, there are different mediums with different capabilities and fortes and as a seller, it is very important for you to identify the medium that can represent the phenomenal potential of your product offerings.

Shopo is one such medium that has been curated keeping in mind the best of seller and consumer interest. Shopo believes in empowering the sellers and thus there is a clear Model hallmarked with the following features:

0% commission to be shared with the platform

Seamless interaction with the customer through the chat option.

No cost of setting up and no initial seed capital required. As long as you have your products, you are good to go.

Unrestricted access to the customer without any third party intervention

Shopo might be pitted against platforms like Facebook and WhatsApp as selling mediums as even these mediums guarantee the above points. Well, these points are just the highlights of the features that Shopo offers. Here is a detailed analysis of how Shopo addresses each and every aspect of turning your products collection into a popular and prospering shop with a thriving brand character.

1) Shopo enables its sellers to display all products under one roof: Online selling is all about how well the products are being displayed & categorized with proper pricing ,description etc. Shopo is a platform that facilitates its sellers in displaying all products at one place according to its product category where in through mediums like Facebook & Whats App there is no proper display & categorization of its products.

2 ) Shopo enables its sellers to engage their buyers through regular updates : Shopo is a platform that enables sellers to keep its buyers updated about their product range, offers ,new collection through its feed where in with Whats app you have to constantly share your updates , new collection etc. Also ,Shopo facilitates its seller with huge follower base & seller have access to the buyer base through direct interaction on Shopo chat.

3) Shopo offers its sellers better order management & easy payments than any other platform : Shopo is a platform where sellers can process their orders in the most efficient & simplest manner , they can keep the track of their orders and segregate them into placed, confirmed, cancelled, shipped, delivered and rated.

Shopo offers buyers to pay easily online with Freecharge which helps its sellers to receive payments with no hassle, which isn’t the case with selling on Facebook & Watsapp. It isn’t transparent & organised as its on Shopo.

4 ) Visually More Appealing than Any Other Platform: Shopo enables its seller to set up online Shop in the most productive way with no investment. Being able to display its range of products with attractive product description ,regular engaging post updates with its buyers through feed which altogether makes the buyer experience enriching where as its not the case with other platforms

5) Phenomenal Reach : Getting orders from online business is all about reaching your right customer with the right approach & Shopo is a platform where you can launch your products into the world of varied customers with in a fraction of seconds through its share option on social media , chat option , Shopo feed where you can share new product range with those customers whose interest area compliments with your product category

6) Right place to build your Brand Name: With proper images, descriptions, interesting posts and regular sales, your Shop can connect with the customers on a whole new level. With constant interaction, the customers can get to know what your shop stands for and the quality it offers. This way you can seamlessly chisel a brand name out of your shop name.

Shopo means serious business and if you have the drive to sell more, Shopo is going to complement that drive impeccably. In fact, you can simultaneously use platform like Facebook and WhatsApp to enhance your shop performance by sharing product links, shop links at the time of sale or when you add new products.

With digital revolution all around, what’s trendier that payment received digitally by your valued customers? As a seller, you don’t just need to step up your game in terms of more innovative products, but also more contemporary and technology friendly practices that make shopping a flawless and seamless experience for your customers.

With Freecharge, Free Your Mind Off Complex Payments

A sale is always a delight for the seller but sometimes on online platform the procedure to receive payment from the customer can be quite a hassle. A remarkable answer to all these hassles is Freecharge. As a seller, you can connect your Freecharge account with your Shopo account and the details can be synced without much effort. The transaction can’t get more transparent than this. However, just linking your Freecharge account with your Shopo account isn’t the ultimate step to simplify payments. Shopo sellers need to make their Freecharge accounts KYC compliant in order to successfully receive payments through Freecharge.

Note :- For Merchant name mention the name which is on your Proof of identity i.e ( Pan card/Aadhar card/Passport)

KYC: Know Your Customer

By submitting important documents and identify proofs, a seller can make his/her Freecharge account KYC compliant and then there will be no looking back and only better volume of sales complemented by flawless payment gateway. A step towards KYC compliance opens so many avenues for sellers.

For KYC you need to submit ID proof, Address proof & Bank account proof (Any document you submit must be Self Attested – Document Signed by you and scanned)

A ) For ID Proof you would be needing following two documents:

Pan card /Aadhar/Pan/Passport

Input ID number & photo proof as well

B) For Address Proof, you would be needing copy of any two of these (Any document you submit must be Self Attested – Document Signed by you and scanned) :-

Shop Registration certificate (You can get one easily in 3 taps through Udhyog Aadhar Registration: http://udyogaadhaar.gov.in/UA/UdyogAadhar-New.aspx

Electricity Bill (date should not be greater than 3 months)

Water Bill (date should not be greater than 3 months)

Landline Bill (date should not be greater than 3 months)

PostPaid Bill (date should not be greater than 3 months) Note: FC account should be with same number as the one on postpaid bill

Tax registration

Sales Tax Return

IT Return

Municipality Certificate

CST Certificate

VAT Certificate

Note :- Address proof should be in the same name as the name mentioned in Proof of identity

C) For Bank Proof you would be needing any of these (Any document you submit must be Self Attested – Document Signed by you and scanned) :-

Cancelled Cheque

Bank Letter

First page of Passbook (Must include the IFSC code and the bank account number and the bank name)

When the customer sees a proper digital gateway for payment, his/her trust for the shop builds up and the customer can explore the shop enthusiastically without worrying about the payment option.

KYC compliance means more opportunities as the sellers can drastically increase the transaction limits and know no limits to selling. Rs 10,000 is the Monthly Limit for wallet users (KYC non Complaint) which increases to Rs 1,00,000(Monthly) if the sellers submit their KYC documents. Can their be a more attractive reason to go for KYC compliance?

Get onto the Shopo App and apply for KYC compliance instantly in order to widen your market base as a seller.

For any queries regarding the documentation or the KYC process, please write to uson support@shopo.in, with subject line – “Help needed in Freecharge KYC Process”

]]>Description and Variants to your product reflect your seriousness to sellhttp://blog.shopo.in/description-and-variants-to-your-product-reflect-your-seriousness-to-sell/
Thu, 03 Nov 2016 12:59:13 +0000http://blog.shopo.in/?p=1436Read More]]>Online selling is an infinite platform of opportunities, exposure and prospects. As a seller you cater to a diverse group of customers and it is very important to cater to each customer efficiently especially since online shopping does not facilitate any seller-buyer interaction.

Two very important aspects related to the products sellers offer, are the descriptions and variants of the product. These two aspects can make up for the absence of touch and feel factor in online shopping. Elaborated and honest descriptions and variants mentioned, highlight the seriousness of the seller as well as bring about the seller’s understanding of his/her customer’s concerns.

5 Points That Should Be Part Of Description

Description can have a vastly undefined scope and as a seller you might be confused about what all to include in description. Here are 5 points that should be covered for a proper description of the product.

Material used in the product: Sometimes buyers don’t trust online shopping because of absence of touch and feel aspect. But as a seller if you have honestly mentioned the material and even the composition of the material, then you can cater to that segment of customers also.

2. Dimensions of the product: Mentioning the dimensions clearly paints a picture to the customer and he/she can decide according to personal preferences

Colour of the product: Sometimes the image may not capture the right shade and colour of the product. This may bother the customers because in case of specific categories such as clothes, some customers might be highly selective about the colour and even the shade of a particular colour. Clearly mentioning the colour in the description complements the picture completely.

Usage/Occasion of the product: Some products are very unique and highly specialized that the usage needs to be properly defined.

Warranty: It is important to mention warranty wherever applicable as this helps build the trust of the customer.

Points That Should Be Part Of Variants

Variants of products can truly pamper your customers and spoil them for choices. While variants can truly highlight your shop, it is also important to introduce the variants effectively. For applicable categories, do not miss to add size variants, colour variants and even style variants.

When you are offering bulk products on your shop then it might be cumbersome to add variants to each and every product separately. Variants can also be added using bulk edit feature of MyShop. This features saves time as well as makes the product showcasing platform seamless for the customers.

Shopo believes in rewarding dedicated sellers in more and more creative ways and one such curated opportunity is the ‘Shopo Flea market.

Diwali and Durga Puja constitute a festive season wherein people love to splurge. While online shopping is increasingly becoming a favourite option for the shoppers, in the festive season families make a day out of shopping. It becomes an event to celebrate, mingle and rejoice. All this and a lot more you can gift to your customers through Shopo flea market.

This wonderful opportunity kick-started at Regency Park 2, Gurgaon and continued to DLF Place, Saket and ended in Nirvana Country, Gurgaon and has been able to attract a great lot of customers and potential customers for our dedicated sellers of Delhi NCR.

Apart from impressive sales, the sellers are also able to reach out to the potential customer base.

This opportunity has helped them understand customers better and also receive direct reviews and preferences from the customers.

This concept has given our sellers the best of physical and digital medium.

Trending Activity 2 – Diwali Assortment

With the exciting Diwali season going on, our sellers have already decked up their shops for Diwali gift assortments and competitive plus creative ideas. From home decor to lighting options, from dresses and accessories to cute cutlery pieces, Diwali encapsulates the essence of all these gift ideas and a lot more. This is your moment as a seller to show that you know what exactly your customers want.

Trending Activity 3 – #ShopoDiwali Hashtag :

Add sparkles of glorious offers and assortments to your shop and your guests will definitely be enamoured. For the best of exposure on digital platform start actively promoting through posts with #ShopoDiwali. Many sellers have started adding this hashtag to their posts and this hashtag is efficiently enhancing their visibility in the festive spirit.

Stay updated with activities on Shopo and ensure you are doing all of those. Install/update your Shopo app now, if not already!

]]>How to reduce your order returns ?http://blog.shopo.in/how-to-reduce-your-order-returns/
Mon, 24 Oct 2016 13:30:35 +0000http://blog.shopo.in/?p=1407Read More]]>We know how much every single order means to our sellers and is a contributor to their journey towards bigger goals. We wish every new order enhances this journey yet there might be various cases of order returns. While order returns are a constructive way to understand what your product is lacking, these cases can sometimes also be hurdles which might be avoided.

Here are quick tips for you to follow and ensure that your order is not returned.

Returning an order in case of cash on delivery is hassle free. Even if the buyer likes the product, as a last minute mind change he/she might return it. Just as a precautionary measure, try to convince your customers for Freecharge payments. You can also encourage them by offering discounts on Freecharge payment.

Sometimes buyers place orders impulsively and then choose the COD option so that they can change their mind later. For any COD order you receive, it is a great practice to re-check with the buyer before dispatching it.

Sometimes buyers share false numbers or their old numbers on the website so that they are not bothered later.Check if the buyer is active on the mobile number you have of him. Active mobile number signifies that the buyer at least intends to accept the delivery.

Reconfirm the delivery address as well.Reconfirming saves hassle and also gives a chance to the customer to think once more about the order.

Clearly communicate your shop policies regarding returns and exchanges. Customers usually do not read such policies so make sure it is mentioned in a crisp and clear manner.

Sometimes, the buyers place the order in an impulse and at the time of delivery, they might not be able to recollect. Perfectly package the product and on the top clearly write that the order is placed on Shopo.

Choose a reliable courier service with a record of attempting COD deliveries well.Check how many times they attempt delivery or call the buyer before returning the order, in case of buyer’s absence. These minute actions help build trust with the buyers.

Also, make sure the the courier partner doesn’t allow the customer’s to open the package without making the payment first. In case of returning the order, proper return and refund process has to be followed.

Provide alternate number of buyer to the courier partner, so that there is no case of failed delivery.

Once you ship the order, submit the AWB number on the app and prompt buyer to track it. As a seller, you also need to track the order and can notify the buyer once the product reaches his/her city.

]]>Shopo Flea Market – Meet the Makers – Heritage Cityhttp://blog.shopo.in/shopo-flea-market-meet-the-makers-4/
Fri, 21 Oct 2016 20:43:09 +0000http://blog.shopo.in/?p=1400Read More]]>As we gear up for the Shopo Flea Market happening today at The Nirvana Close South, Gurgaon, it gives us immense pleasure to announce that we have added one more location for the event on popular demand. (Read more on the event at Nirvana Close South here)

With astounding success of the Shopo Flea Market at DLF Place Saket, many of our awesome sellers expressed interest in being a part of the event to get a taste of the offline world during the festival season. For people who would not be able to make it to Nirvana, we have chosen a location on MG Road – Heritage City Apartment complex.

Before we start the event tomorrow, here’s a small introduction about the sellers whom you’d be meeting at the event.

Meet the Makers

Many of us would have seen our parents and grandparents talking about brass and copper utensils but have hardly seen or used them ourselves. In the era of plastic and glass, Arunof Dungi Craftendeavours to bring back the long lost glory in a transformed avatar.

Coming from a family of businessmen, Arun planned to take his family business forward but not in the traditional way. He rebranded the venture and gave it a unique modern twist. Brass wine glasses, fancy cutlery and fashion accessories are a few of the products you could expect to find at his stall.

“Shopo is amazingly simple to start selling online. Also, the team goes an extra mile in helping us! I really wanted to set up a stall at the Shopo Flea Market and I am sure it would expose me to a wider set of audience who could come back for my products.”

Looking to get that one suit you saw Kareena wearing during her photo shoot? Or that one set of lehnga which was adorned by Sonam in her latest movie? There’s a way you could check out products and buy from the hub of latest ethnic fashion – Serving Princess.

Shilpa and Punit got together to create this brand owing to their passion for fashion and urge to showcase their products to a wider base. Shopo enabled them to foray into online selling space.

“It’s amazing how Shopo has worked out for us. It’s a perfect platform for us to sell the products online. Flea Market gives us an opportunity to understand customer requirements and trends in depth to create a collection that works perfectly for them.”

Nessa Coutureexcels in creating bespoke jewellery, handcrafted accessories, designer attires, classic bags and stylish footwear. Each and every product with them has a zing of modern and contemporary design with a twist of Indian ethnic sensibilities.

“Shopo has worked for us right from the beginning when we were clueless about how to begin selling online. Right from setting up shop, uploading listings to getting orders, Shopo has been there.” Says Nupurof Nessa Couture.

Neeraj started his career as a software developer and started selling online as a hobby as a part time activity. However, he planned to take it up as a primary career option and devote all his energies on the venture – Rainbow House.

Quirky men’s tshirts are something that’s unique to Rainbow House’s collection. “People love the statement, unique designs and bold colors. Shopo allows us to reach out to a wider set of audience across India to showcase what we have both online and offline. Shopo gives us a great opportunity to meet the buyers, get their feedback and improvise our products.”

So, take your pick and visit the location more convenient to you, or visit both the locations if time allows. Come and meet the sellers in person for each one has a special story and unique products that you would love.

]]>Increase your sales on Shopo using Facebookhttp://blog.shopo.in/increase-your-sales-on-shopo-using-facebook/
http://blog.shopo.in/increase-your-sales-on-shopo-using-facebook/#commentsFri, 21 Oct 2016 13:19:42 +0000http://blog.shopo.in/?p=1349Read More]]>Facebook is unarguably the most phenomenal customer base in today’s world and if you are a seller, there surely is a market out there on Facebook for you.
The reason why facebook scores a perfect 10 in bring the perfect showcase platform is because it’s very essence is to connect people with similar tastes, likings etc. For your products, you can get unparalleled visibility on facebook.
Here is how you can effectively leverage the infinite potential on facebook.1. Maintain a Facebook page: In case you already have one, try to keep it updated and keep some activity on, so that your followers don’t mistake it for a dormant page. A facebook page is the cheapest yet one of the most effective marketing tools you can use.

2. Manage your Facebook page in the most effective manner using Shopo, to reach your potential buyers
Follow these three thumb rules to manage the same:-
A) Use your shop link as the destination to Shop Now Button on your Facebook page

B) Promote your page to reach potential buyers:-

C) Give boost to your posts & reach your maximum buyers which will result in an increase in your sales

3. Facebook does not facilitate a payment gateway and thus, sometimes the prospects of sale might get affected due to this. Shopo, where chatting and buying is a norm, can be associated with your Facebook page. Everytime a potential buyer scrolls through your collection on Facebook, do not let their interest fizz out due to complex multi-channel ordering system. Simply link your Facebook page to your shop on Shopo and your customers will have the most wonderful seamless buying experience after spotting the product on Facebook.

4. Keep your customers intrigued, attracted and amazed by regularly adding products, creating effective posts & then rigorously sharing the same onto Facebook which will result in an increase in your number of orders on Shopo

5. Coupons are a great way to delight your customers and encourage them to buy more. Create coupons on Shopo app and share these coupon codes via Facebook so that more and more customers get to know about your offers and start purchasing from your shop on Shopo.