Mariah Launches "M" at Macy's

Mariah Carey, 38, shows off her curve appeal in a hip-hugging LBD at the launch of her new fragrance M by Mariah Carey at Macy’s Herald Square on Tuesday in New York City.

The first 200 customers were able to purchase the M by Mariah Carey fragrance at the special price of $130. They received a special pass to meet Mariah and get her autograph.

The first 50 customers to purchase the special VIP M by Mariah Carey fragrance set priced at $305 won VIP passes that entitled them to a photo opp with Mariah, an exclusive M by Mariah Carey crystal accented tee shirt and a pure parfum.