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"Leave it to a brand of ink–correction fluid to create the most entertaining YouTube campaign since the Old Spice response videos. The clip below, for Tipp–Ex, with a hunter who encounters a bear at his campsite, sets in motion a whole interactive choose–your–own–adventure game where you decide what the hunter should do to the bear by typing directions into a field above the video. (The hunter uses Tipp–Ex to erase the word "shoots" and asks you for replacements.) It's basically Subservient Chicken all over again, but with a YouTube spin."

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"There's an authorial consciousness and meta narrative that's noticeably at play in many of the Bugs Bunny cartoons. In fact, the opening of this film started out with the well–known ending, "That's All Folks!" which was then corrected by Bugs to say, "That's Not All Folks!"––a phrase that included copyediting marks. So we know from the start that the narrative is all a game, that beginnings and endings (or any traditional narrative arc) shouldn't be taken seriously, and that Bugs will always toy with our expectations.

One episode stood out spectacularly. In Duck Amuck (created in 1953), Daffy Duck is exquisitely tortured by his creator. In the course of the film the animator messes with and changes the scenery, interchanges props, replaces the soundtrack, mutes Daffy, and even erases and physically alters Daffy himself. For example, as Daffy strolls with a ukulele, singing a lazy, tropical song, he's tossed into a variety of climates, ending up in the snow (you can almost hear the animator laughing––at Daffy and in celebration of his artistic, cruel freedom). Daffy keeps trying to live––and entertain––but he can't maintain any constancy or control of his surroundings, or even his body."
(Lit Matters , 15 December 2007)

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Deus Ex Machina

"(from Greek theos apo mechanes): An unrealistic or unexpected intervention to rescue the protagonists or resolve the conflict. The term means 'The god out of the machine,' and refers to stage machinery. A classical Greek actor, portraying one of the Greek gods in a play, might be lowered out of the sky onto the stage and then use his divine powers to solve all the mortals' problem. The term is a negative one, and often implies a lack of skill on the part of the writer."