What you need to know in advertising today

Facebook is trying to repair its image after its chain of scandals – and it has brought in a veteran marketer to help.

On Thursday, the Silicon Valley social network announced that it has hired Antonio Lucio to be its new chief marketing officer. Lucio was previously the CMO of computer firm HP, and served in the same role at Visa and Pepsi before that. He fills a role left vacant when Gary Briggs left Facebook in January 2018.

“Facebook’s story is at an inflection point,” Cox wrote. “We have never faced bigger challenges, and we have never had more opportunities to have a positive impact on the world – in our families, our friendships, our communities, and our democracy – by improving our products at their core, and then by telling the story outside that we all know to be true inside.”