Third Quarter 2009 Comparable Store Sales Decreased 16%

American Apparel reported that for the month of September 2009, sales
for stores open for more than twelve months decreased 15% over the year
ago period, on a constant currency basis. For the month of September
2008, comparable store sales increased 15%. There were 201 stores in the
sales comparison for September 2009.

For the third quarter ended September 30, 2009, comparable store sales
decreased 16% over the third quarter of 2008. Comparable store sales
increased 24% for the third quarter ended September 30, 2008.

American Apparel opened one new retail store during the month of
September in Tokyo, Japan, and closed two locations.

About American Apparel

American Apparel is a vertically integrated manufacturer, distributor,
and retailer of branded fashion basic apparel based in downtown Los
Angeles, California. As of September 30, 2009, American Apparel employed
approximately 9,000 people and operated over 275 retail stores in 20
countries, including the United States, Canada, Mexico, Brazil, United
Kingdom, Ireland, Austria, Belgium, France, Germany, Italy, the
Netherlands, Spain, Sweden, Switzerland, Israel, Australia, Japan, South
Korea, and China. American Apparel also operates a leading wholesale
business that supplies high quality T-shirts and other casual wear to
distributors and screen printers. In addition to its retail stores and
wholesale operations, American Apparel operates an online retail
e-commerce website at http://www.americanapparel.com.

Safe Harbor Statement

This press release may contain forward-looking statements which are
based upon the current beliefs and expectations of our management, but
are subject to risks and uncertainties, which could cause actual results
and/or the timing of events to differ materially from those set forth in
the forward-looking statements, including, among others: changes in the
level of consumer spending or preferences or demand for our products;
increasing competition; our ability to hire and retain key personnel and
our relationship with our employees; suitable store locations and our
ability to attract customers to our stores; effectively carrying out and
managing our growth strategy; failure to maintain the value and image of
our brand and protect our intellectual property rights; declines in
comparable store sales; seasonality; consequences of our significant
indebtedness, including our ability to comply with our debt agreements,
generate cash flow to service our debt; our ability to extend, renew or
refinance our existing debt; costs of materials and labor; location of
our facilities in the same geographic area; manufacturing, supply or
distribution difficulties or disruptions; risks of financial
nonperformance by customers; investigations, enforcement actions and
litigation; compliance with or changes in laws and regulations; costs as
a result of operating as a public company; material weaknesses in
internal controls; interest rate and foreign currency risks; loss of
U.S. import protections or changes in duties, tariffs and quotas and
other risks associated with international business; our ability to
upgrade our information technology infrastructure and other risks
associated with the systems that operate our online retail operations;
general economic and industry conditions, including worsening U.S. and
foreign economic conditions and turmoil in the financial markets; and
other risks detailed in our filings with the Securities and Exchange
Commission, including our 2008 Annual Report on Form 10-K. Our filings
with the SEC are available at www.sec.gov.
You are urged to consider these factors carefully in evaluating the
forward-looking statements herein and are cautioned not to place undue
reliance on such forward-looking statements, which are qualified in
their entirety by this cautionary statement. The forward-looking
statements speak only as of the date on which they are made and the
company undertakes no obligation to publicly update such forward-looking
statements to reflect subsequent events or circumstances.