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Facebook Live video streaming enables brands and businesses of all sizes to tap into the power of video marketing and social media. It enables even the smallest of businesses to increase brand awareness, build community, nurture relationships. Smart and savvy marketers know they can even use Facebook Live to conduct customer research as well as increase leads and sales! Usin ...

… and new features on Instagram (3:29) and new business tools and longer character limits on Twitter (18:30). Subscribe to future shows here. More News to Note YouTube Adopts New Crowdsourced Moderation Program: YouTube launched YouTube Heroes, a new crowdsourced moderation program comprised of “a global community of volunteer contributors that help…

… campaigns in just a few quick steps” with the new Promote button on pins. Our Take on Top News This Week In this week’s show from Friday, September 16, 2016, Michael Stelzner and guests discuss the top news in social media. Topics include longer tweets and other updates coming to Twitter (3:42), the launch of the YouTube Community and changes…

…, NewsWhip examined which social media platforms are driving the most traffic, gaining importance, and creating impact, and which ones are no longer seen as effective or relevant. For this study, NewsWhip surveyed over 260 media professionals in publishing, news, marketing, PR, advertising, government, and other industries on how they use social…

… Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Twitter Expands and Improves Creator Revenue Program for Video: Twitter now offers individual creators of all sizes “the ability to monetize content…

… nationwide in the U.S. Our Take on Top News This Week In this week’s show from Friday, August 26, 2016, Michael Stelzner and guests discuss the top news in social media. Topics include new ways to control your experience on Twitter (4:07), updates to Pinterest (18:24), and changes to Facebook ads (32:24). Subscribe to future shows here. More News…

… Introduces Promoted #Stickers: Twitter rolled out Promoted #Stickers, “a huge opportunity for brands to drive brand affinity and raise awareness of their message at scale.” Twitter reports that “millions of photos have been Tweeted using #Stickers in creative and dynamic ways across sports, news and entertainment” since they were introduced a few…

… and that their audiences might find informative.” Upcoming Social Media News Worth Following Instagram Tests Save Draft Feature: TechCrunch reports that Instagram is testing the option to “Save Draft” when you “hit the ‘Back’ button” on an image. According to Instagram, it’s “always testing new ways to improve the Instagram experience,” but the site offered…

… wild west with brands and users of Snapchat begging their audiences to follow them on Snapchat. It reminds me of the early days of Facebook where brands were desperate begging for likes and follows. It didn’t take social savvy marketers long to learn that it’s not just about the “like”, it’s what happens after the like that matters most. Brands must…

… on YouTube (33:50). Subscribe to future shows here. More News to Note Twitter Boosts Maximum GIF Size on the Web: According to the Twitter help page, the size limit for animated GIFs can now be “up to 15MB on [the] web.” CNET reports that there “has been no official announcement” from Twitter about this update and notes that “images are still…

…, small business owners, public personas or family members who share a single device.” According to the Next Web, this option has been available on Android since February and “makes the entire Facebook app family (FB, Messenger, Instagram) all capable of switching between multiple accounts without constantly signing in and out.” Our Take on Top News…

… to more than 500 million Instagrammers – more than 300 million of whom use Instagram every single day.” Instagram also report that its “community also continues to become even more global, with more than 80 percent living outside of the United States.” Upcoming Social Media News Worth Following Facebook Announces Collaborative Livestreams and Live…

… Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Snapchat Updates Stories and Discover Pages: “The Discover page now features a Pinterest-style mason grid of tiles, while the Stories page now combines…

… Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Instagram Announces New Business Tools: Instagram unveiled new business profiles, which feature a Contact button, access to insights, and the ability…

…:38), updates to Facebook Live (17:32), and LinkedIn’s new advertising tools (32:28). Subscribe to future shows here. . More News to Note Instagram Shuts Down Feed API: Instagram is shutting down its feed API on June 1 as part of a bigger shift “to create more services on its own app as it strengthens its platform as a business, and also looks…