Liz Cruz Flores, National Professional Tennis Champion

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Liz began playing tennis at a young age in El Salvador. Early in her career she represented El
Salvador in the Fed Cup Tennis and played in other Women's Tennis Association
(WTA) professional tournaments. During
one of the tournaments, she was approached and recruited by Gigi Fernandez to
come play at the University of Southern Florida (USF).

During her USF years, she played Division 1
tennis where the team won the Big East Conference. After four successful years,
she was invited to be the Women’s Assistant Coach while completing her master’s
degree in Business at USF. Since moving to Connecticut in 2011, Liz began
teaching tennis as an Assistant Tennis Professional from 2011-2015 and began to
play Platform Tennis. She quickly became
hooked on the game and became a top-ranked professional player.

Throughout her short platform tennis career, Liz
won two National Championships in 2015 & 2018, was a Finalist in 2017 and
her team is ranked number one in 2018.
Naturally, Liz was invited to teach at Performance Paddle Camps along
with Gerri Viant and Mike Gillespie who have a combined 22 National Paddle
titles. Liz has an infectious enthusiasm for teaching tennis and paddle tennis
at all levels and for all ages. She
encourages participation in racquet sports by planning a wide variety of events
not only to grow skill levels but also to promote on and off court fellowship.

About

This year, we asked companies to partner by nominating an outstanding Latina in their organization. We also asked our nominees if they could whisper in the ears of their younger self, what sort of advice would they provide. Click on any leader's advice and see if it resonates with you.

Equal Pay Counts

The symbolism of November 1st means Latinas had to work all of 2017 and until this day in 2018 to catch up with what white men earned in 2017 alone.

Take a Look Back at the Inaugural Project

Research

LeanIn.Org and McKinsey & Company 2018 Women in the Workplace Study states, "Despite their higher aspirations, Latinas ask for promotions and raises at about the same rates as white women, but they get worse results. On average, they receive fewer promotions and are paid less for comparable work."