The major drivers of this market include increasing integration of ACR in smart TVs, and second screen devices such as smartphones and wearables, increasing deployment of ACR technologies by media companies for applications such as broadcast monitoring and audience measurement, and revenue generated benefits of interactivity, personalization, and socialization imparted by the ACR technology to the television environment.

Professional services segment is expected to be the largest market segments by services during the forecast period

The automatic content recognition market has been segmented into solutions, services, technology, and verticals. Professional services hold a major share in the automatic content recognition services as these services are necessary for the successful implementation of ACR platforms and technologies.

Acoustic and digital video fingerprinting technology is expected to be the most promising segments during the forecast period

Acoustic & Digital Video Fingerprinting is the fastest-growing technology, as it is less complicated to deploy, highly secure, and doesn't alter the properties of media content. Majority of the companies involved in ACR market work on fingerprinting technology for identifying any type of media content from the vast web databases.

Presently, North America contributes the maximum market share in the ACR market

North America is expected to hold the largest market share and dominate the ACR market in 2016 due to technological advancement and developed media & entertainment industry in the region. From 2016 to 2021, APAC is estimated to grow at the highest rate during this forecast period and is becoming a new hotspot for automatic content recognition vendors as a revenue generating region. Furthermore, Europe is expected to be another revenue generating market, with solution market as the leading revenue generating segment.

MarketsandMarkets segments the automatic content recognition market on the basis of solutions, services, technology, verticals, and region. The scope of the report covers detailed information regarding the major factors influencing the growth of the automatic content recognition market such as drivers, restraints, challenges, and opportunities. A detailed analysis of the key industry players has been done to provide insights into their business overview, products & services, key strategies, new product launches, mergers & acquisitions, partnerships, agreements, collaborations, and recent developments associated with the security analytics market.

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