YSL purists, don't worry: The brand is still officially Yves Saint Laurent, and the title change only will apply to ready-to-wear. The new look is decidedly Slimane and reminiscent of those stark, dramatic looks he sent down the runway back in his Dior Homme days. While the font is straightforwardly sans serif, it almost looks too modern for the feminine brand. Let us know what you think of the change below! (Telegraph)