9 April 2011

Burberry Spring/Summer 2011

We wanted to create a dynamic, evolving campaign that reflects the diversity of our broad global costumer, revealing new British cast members each month, all with their own identity, embodying the different attitudes of Burberry guy and girl. We shot the campaign on Brighton beach to celebrate the great British outdoors and our history of supporting emerging talent and to bring to life the emotion behind protection from the elements.

-Christoper Bailey, Burberry Chief Creative Director

Burberry announced new cast members for April as part of its dynamic ad campaign for Spring Summer 2011. In line with the Burberry heritage of discovering and nurturing emerging British talents, the April ad campaign features young actress Sophie Kennedy-Clark and actor Matthew Beard

Can you feel the breeze of colors on their collection? I am so dying for the red trench! but that plastic trench is a big NO.