Design is the overall look of your blog. The first thing anyone
notices is how your blog looks – well structured, elegant themes,
customized menus etc.

WordPress provides a more customizable environment with lots of
professional themes – both free and paid ones. However, hosting a blog
on WordPress is costlier and its you who have to pay the hosting bills
along with domain registration. Blogger is free for hosting but has
limited features.

Develop

You are creating a blog for people. Your blog will reach to thousands
in your coming days. These people may be amateurs or highly
knowledgeable people having an in-depth understanding of what you are
writing in your blog. What I am trying to say is to influence these peoples, you have to
develop a deep understanding of your subject. And for that, you have to
read a lot. Everything is there on Google.

Deploy

Deploy means to bring into action. Combine your knowledge and
experience and create the best of you. Deploy the knowledge you have
acquired and present it to your audience in the best possible way.

Content and Content is the king. The visitors
sole purpose to come to your blog is to find the answer of his query and
its the content that is going to establish your blog. Your content
quality will decide your long term profit from blogging.

Uniqueness- I just said – everything is available on
Google. Then how its gonna be unique? The answer lies in the way of
presentation. The way you will mix your words with images, facts and
figures, your personal experience will make your post unique.

Optimization- Search Engine Optimization
is a gradual process and you will learn it gradually in your blogging
career. No one can really teach you SEO in a day or two, on YouTube or
messenger. Its your experience that will count on your SEO practices. Keyword research, optimizing your Titles and Meta descriptions, switching to long term keywords, link building, and much more you will have to learn.

Marketing: Content needs to be delivered. What you
write has to reach to right audience and its your responsibility to
market it to as much people as possible. Its your presence on Social
Networks like Facebook, Google+, LinkedIn
and other social sites thats gonna benefit you. Increasing your
followers, building Connections, Adding people to your circles, and
building an email subscriber list should be in your preference list.

Don’t just sit and hope your blog to grow. Go and write a post daily
unless you are someone who have more than 400+ articles with thousands
of impressions daily and $$$ in your account. The post frequency may range from 3-7 posts weekly. Anything more
than that will indicate that you are not giving proper time to
marketing. So, avoid overdoing it too.

The last step is advertising. Your ultimate goal is to make money
from your blog. There are mainly 3 forms from which you can make
dollars.

CPC programs: Cost-Per-Click programs pays you on
the basis of clicks generated on the ads that are displayed on your
blog. There are several PPC advertising networks like AdSense and Chitika wh ich can make you a lot of money.

CPM program: CPM is Cost per impression. They pay on
the number of ad views irrespective of clicks on your ads. The
advantage of CPM over CPC is that you are paid everytime your site loads
whether any clicks are generated or not.

CPM advertising is however for those who have thousands of
impressions per day. You won’t see any real money in your account unless
you have traffic. They are numerous CPM advertising networks like TribalFusion, VibrantMedia, CasaleMedia which are legitimate and pays good.

In CPC advertising, users has to click on the ads. Each click will
redirect the user to the advertising site and you loose a reader for
that time. The reader might have read some more stuffs in your blog,
subscribed to your blog. But you have missed it.

Affiliate Marketing: In affiliate marketing, you
advertise products on your blog, provides reviews, compel your readers
to buy stuffs and any sale generated will earn you commissions. There
are different affiliate marketers like Amazon.com – which has everything that can be sold, Commission Junction etc.