Why this market rally looks like a classic investor trap

This is why investing is simple, but not easy. Everyone sees the same data and come to different conclusions, which leads some to buy and others to sell. The best choice is to find great companies that are selling for good prices. The companies will outlast any downturn, and their stocks will usually recover.

By the way, before a recession, employment lags other indicators, such as the Baltic Dry Index which indicates slowing trade. Employees who report their unemployed status do so months after slowing sales of their company.