Posts Tagged ‘pinterest’

When any person is planning a trip somewhere, what she looks for most is a visual of it. You just can’t expect anyone to choose a place without knowing anything about how it appears. At least not in these days, when the internet and social media are at their peak.

Through both personal and professional experience I’ve seen the results of a wide range of clients and websites and their efforts to use Pinterest as a viable marketing tool. Some have failed miserably while others have seen repins and website visitors in the hundreds of thousands.

While it might be easy enough to understand how B2C could use Pinterest to showcase their products, the manufacturing process, the ingredients, the lifestyle around the products etc., figuring out how to use it for B2B requires a little more thought….

The Secret Garden Centre tells me about the move to Ireland, their views on Facebook and how having a website has really helped the business. Plus the new Pinterest and how that has become their second biggest referrer in a short space of time.

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