Perfect World Launches 'Unparalleled Battlefield'

整理: AG集时间: 2018-11-05

BEIJING, Nov. 23 /Xinhua-PRNewswire/ -- Perfect World Co., Ltd., (“Perfect World” or “the Company”; Nasdaq: PWRD), a leading online game developer and operator in China, today announced it launched the “Unparalleled Battlefield” expansion pack (the “Expansion Pack”) for “Zhu Xian” on November 6, 2007. “Unparalleled Battlefield” has been one of the most anticipated expansion packs for “Zhu Xian” and contains new quests featuring new items and battlegrounds.

“Unparalleled Battlefield” is another large scale update closely following the Company’s successful launch of “Sanjie Tianshu” expansion pack for “Zhu Xian” on September 18, 2007. As “Zhu Xian” has recently won the “Best Self-Developed Online Game” award and “Top 10 most Popular Online Games” award in the ChinaJoy Jin Ling Awards, the Company believes the launch of “Unparalleled Battlefield” will be another example of demonstrating our strong technology and creative game design capabilities.

The Company believes that “Unparalleled Battlefield” will bring an exciting battle experience to game players. “Unparalleled Battlefield” allows levels 105 to 109 players to enter the “Wuwei Battlefield” and levels 120 to 134 players to enter the “Jiehe Battlefield” when they register at specified Non-Player Characters (NPCs) and perform their fighting skills. On the Battlefield, all players can obtain “Xianji Points” and “Heavenly Crystal Stones” to exchange for masterworks of their clans’ battlefield equipment.

“Zhu Xian has been one of the most important MMORPGs for us in 2007 and has been warmly received by numerous Chinese game players, and the launch of ‘Unparalleled Battlefield’ marks another milestone for the game,” said Mr. Michael Chi, Chairman and Chief Executive Officer of Perfect World, “We have been receiving positive feedbacks from game players since we launched ‘Sanjie Tianshu’ in September and we hope ‘Unparalleled Battlefield’ will attract even more online game players. Furthermore, as deep understanding of player preferences is one of our key strengths and enhancing user experience is a key component of our core strategies, the support from our players strongly motivates us to develop better products, such as ‘Unparalleled Battlefield’. We hope players will love thiAAAApansion pack and continuously support Zhu Xian and other self-developed online games of China.”

About Perfect World Co., LtAAAAAAAA> Perfect World Co., Ltd. (Nasdaq: PWRD) (“Perfect World” or the “Company”) is a leading online game developer and operator in China. Perfect World primarily develops three-dimensional (“3D”) online games based on the proprietary Angelica 3D game engine and game development platform. The Company’s strong technology and creative game design capabilities, combined with extensive local knowledge and experience, enable it to frequently and rapidly introduce popular games designed to cater to changing customer preferences and market trends in China. The Company’s current portfolio of self-developed 3D massively mulAAAlayer online role playing games (“MMORPGs”) consists of “Perfect World,” “Legend of Martial Arts,” “Perfect World II” and “Zhu Xian.” The Company uses a time-based revenue model for “Perfect World,” and an item-based model for “Legend of Martial Arts,” “Perfect World II” and “Zhu Xian.” While most revenues are generated in China, the Company’s games have been licensed to leading game operators in more than ten countries and regions. The Company plans to continue to explore new and innovative business models and remains deeply committed to maximizing shareholder value over time.

Safe Harbor Statements

This press release contains forward-looking statements. These statements constitute forward-looking statements under the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "future," "plans" and similar statements. Such statements involve certain risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Potential risks and uncertainties include, but are not limited to, our limited operating history, our ability to protect our intellectual property rights, our ability to respond to competitive pressure, and changes of the regulatory environment in China. Further information regarding these and other risks is included in Perfect World’s filings with the U.S. Securities and Exchange Commission, including its registration statement on Form F-1. Perfect World does not undertake any obligation to update any forward-looking statement as a result of new information, future events or otherwise, except as required under applicable law.