JAY LENO AND JIMMY FALLON JUMP 14% VS. THE SAME WEEK LAST YEAR IN VIEWERS 18-49 AND DELIVER SLOT WINS FOR THE LATE-NIGHT WEEK OF JUNE 17-21

Jay Tops All Time-Period Competition in Total Viewers While Jimmy Delivers Bigger Audiences Than ‘Late Late Show’ and ‘Nightline’ Head to Head in Every Key Category

For the Second Quarter to Date, ‘Tonight’ is Up 7% in Viewers 18-49 vs. Last Year and ‘Late Night’ is Up 6%

UNIVERSAL CITY, Calif. — June 27, 2013 — NBC’s late-night lineup has delivered hefty gains versus the same week last year, with “The Tonight Show with Jay Leno” and "Late Night with Jimmy Fallon" jumping by 14% each versus the year-ago week in viewers 18-49.

“Tonight Show” scored a decisive win over all time-slot competition for the week of June 17-21 in total viewers in an atypical week in which Wednesday NBC telecasts were excluded due to an NHL overrun. ABC’s Tuesday and Thursday shows were delayed by high-rated NBA Finals coverage and the remainder of the week for “Jimmy Kimmel Live” was programmed with encores. Despite ABC’s significant NBA boost, “Tonight” tied “Kimmel” in 18-49 rating (0.9 each) and outscored “Kimmel” in adults 25-54 (1.2 vs. 1.0) and total viewers (3.7 million vs. 2.5 million). Jay also delivered bigger audiences than CBS’s “Late Show with David Letterman” in every key ratings category.

At 12:35 a.m. ET, "Late Night with Jimmy Fallon" delivered bigger audiences than CBS's "Late Late Show with Craig Ferguson," as well as ABC's "Nightline" in their head-to-head half-hour, in all key categories -- adults, men and women 18-34, 18-49 and 25-54, plus total viewers.

Versus the same week last year, Jay was up 14% in viewers 18-49 (1.084 million vs. 954,000), up 25% in viewers 18-34 (315,000 vs. 253,000) and up 6% in total viewers (3.637 million vs. 3.443 million). Jimmy Fallon scored gains versus the same week last year of 14% in viewers 18-49 (658,000 vs. 578,000), 27% in viewers 25-54 (830,000 vs. 653,000) and 10% in total viewers (1.756 million vs. 1.594 million).

Both Jay and Jimmy are generating growth 12 weeks into the second quarter of 2013, with Jay up versus one year ago by 7% in viewers 18-49 (with 1.075 million vs. 1.001 million), up 10% in viewers 18-34 (344,000 vs. 313,000) and up 1% in total viewers (3.553 million vs. 3.507 million), while Jimmy is up for the second quarter by 6% in viewers 18-49 (702,000 vs. 662,000), 16% in viewers 18-34 (294,000 vs. 254,000) and 6% in total viewers (1.775 million vs. 1.676 million).

Jay has now delivered bigger 18-49 audiences than "Late Show" for the last 31 weeks in a row and topped "Kimmel" for 21 of their 24 head-to-head weeks. In total viewers, Jay has out-delivered "Late Show" for 35 weeks in a row and "Kimmel" for 24 of 24 weeks.

Jimmy Fallon has now generated bigger 18-49 audiences than "Late Late Show" for 36 of the last 37 weeks and prevailed in total viewers for 33 of the last 35 weeks. Versus "Nightline" in their head-to-head half-hour, Jimmy has out-delivered the ABC series for 24 weeks in a row in viewers 18-49 and 19 of the last 21 weeks in total viewers.

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of June 17-21. Ratings reflect “live plus same day” data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”)

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 0.9 rating, 3 share*

CBS “Late Show,” 0.5/2*

ABC “Kimmel,” 0.9/4*

12:35-1:05 a.m. ET

ABC “Nightline,” 0.5/3*

12:35-1:35 a.m. ET

NBC “Late Night,” 0.5/3*

CBS “Late Late Show,” 0.3/2

1:35-2:05 a.m. ET

NBC “Last Call,” 0.3/2*

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 3.6 million viewers*

CBS “Late Show,” 2.6 million viewers*

ABC “Kimmel,” 2.5 million viewers*

12:35-1:05 a.m. ET

ABC “Nightline,” 1.6 million viewers*

12:35-1:35 a.m. ET

NBC “Late Night,” 1.8 million viewers*

CBS “Late Late Show,” 1.3 million viewers

1:35-2:05 a.m. ET

NBC “Last Call,” 0.9 million viewers*

* Wednesday NBC results are excluded due to a hockey overrun. Tuesday and Thursday ABC programs were delayed by basketball overruns and Monday, Wednesday and Friday “Kimmel” telecasts were encores. Friday’s “Late Show” was an encore.

Yeah. I can see that as being weird. But wouldn’t NBC like to say “look at Conan’s rating. Do you see why we had to drop him?” They should talk about how they are crushing their former Tonight Show host but they never had and likely never will.

Monte Cristo

so NBC should be commended for not adding insult to injury, right? i am sure privately the people who made the call to dump obrien and re-install leno must have breathed a sigh of relief. But publicly they have been acting very professionally.

Brad

They probably don’t want to add insult to injury, but if I were NBC I would’ve made Conan look like a loser his first year at TBS. The guy went all the way down to 0.3 in his first summer at TBS. I would’ve done everything to talk up Leno and Fallon, saying how they are the stars of the future and that Conan was just nuisance.

I know. I’m ruthless. But business is business.

Richard

“They probably don’t want to add insult to injury, but if I were NBC I would’ve made Conan look like a loser his first year at TBS. The guy went all the way down to 0.3 in his first summer at TBS. I would’ve done everything to talk up Leno and Fallon, saying how they are the stars of the future and that Conan was just nuisance.

I know. I’m ruthless. But business is business.”

If you did that, you would be re-hashing the whole NBC/Leno Vs Poor Conan all over again. People would come to Conan’s defense and his ratings would soar again.
Not what NBC wants.

Brad

Very possible. But I think only the announcement of TBS canceling Conan would make Conan defenders come back and watch him, but that is, of course, if they hear the announcement that Conan is cancelled again (LOL!).