Impact Theory with Tom Bilyeu

Impact Theory is a business and mindset-focused interview show that will teach anyone aspiring to greatness the secrets to success. The show is hosted by Tom Bilyeu - a serial entrepreneur and co-founder of the #2 Inc. 500 company Quest Nutrition and former host of the viral hit Youtube series Inside Quest (viewed over 100,000,000 times). Bilyeu is known for his passion and preparation. Always eager to truly learn from his guests, Bilyeu digs deep and brings the urgency of someone hungry to put what he’s learning to immediate use - making the show not only entertaining and energetic, but also hyper-useful.

John Paul DeJoria is a rare breed of entrepreneur: equal parts gritty resourcefulness and deep compassion, his early days of door to door sales in Los Angeles taught him to welcome rejection as a close friend. It was this mindset that ultimately helped him launch the hugely successful Paul Mitchell hair care line on just a hope and a prayer. Since building the Paul Mitchell empire, he’s since followed it with more hits, including the wildly popular Patron Tequila, all while enjoying extremely low employee turnover rates at his companies. In this episode of Impact Theory with Tom Bilyeu, John Paul DeJoria talks about life lessons that have shaped him, from his hard knock early years to becoming one of the world’s biggest and most respected entrepreneurs.

SHOW NOTES

John gives his definition of the American dream. [2:46].

John provides tips to prepare for and overcome rejection. [5:01]

Tom and John discuss not knowing what to do and learning from your mistakes. [12:36]

John talks about leveraging previous work experience as a stepping stone. [16:23]

John recalls how he helped build the Paul Mitchell brand. [19:31]

Tom and John discuss the platinum rule and the importance of taking care of people. [22:38]

John shares the importance of loving what you do and getting hired for being yourself. [27:23]

John recalls moments that solidified why philanthropy is baked into everything he touches. [29:25]

John talks about his organization Grow Appalachia and being a change in the world. [33:06]

John shares three lessons that he taught his children in order to be successful. [37:26]

John talks about the powerful impact of being positive. [40:59]

Tom and John discuss finding a niche and building a company in today’s environment. [43:03]

Tom Bilyeu is the co-founder of 2014 Inc. 500 company Quest Nutrition — a unicorn startup valued at over $1 billion — and the co-founder and host of Impact Theory. Impact Theory is a first-of-its-kind company designed to facilitate global change through the incubation of mission-based businesses and the cultivation of empowering content. Every piece of content Impact Theory creates is meant to underscore the company mission to free people from The Matrix and help them unlock their true potential. Impact Theory exists to inspire the next generation of game-changing companies and creators that will make a true and lasting impact on the world.