Laguna Hills, CA – August 28, 2012 –Red 5 Studios™announced today that it’s returning to PAX Prime on August 31st with its upcoming open world PC shooter, Firefall. In addition to featuring the in-game store and Firefall’s largest update ever, the Tribe is celebrating at PAX with newlimited edition Founders Packages – on sale this Friday, August 31st, at a special discounted price. Red 5 will also have its tournament-on-wheels, the Firefall Mobile Gaming Unit, outside of the convention center at 9th & Pine for fans to explore before it departs on its cross country tour this fall. Red 5 Studios and Firefall will be located at booth 3103 & 3203 all weekend long.

“The store launch is a very important step for us,” said Mark Kern, CEO of Red 5. “Not just because we’re monetizing Firefall but also because we’re beta testing our free-to-play model for the first time. We’ve done our best to give players cool and original in-game items to purchase at a fair price – our discounted Founders Packages are part of that – but we’re always looking for ways to improve the experience. Our commitment to incorporating community feedback doesn’t stop at monetization.”

Firefall’s in-game store is currently live, offering an initial set of aesthetic items, XP boosts, pets and more. Red 5 has promised that there won’t be any more character wipes, but they’re emphasizing that the game and its store are still considered to be in beta. Everyone is encouraged to give their feedback and help the Tribe continue to improve the game.

Early adopters will be able to support Firefall by purchasing one of Red 5’slimited edition Founders Packages going on sale this Friday, August 31st: http://bit.ly/MWFWtX. Three tiers containing exclusive bonuses unique to Founders will be available at a 25% discount during PAX Prime:

° Commander: Receive $120 worth of Red Bean currency, a permanent15% XP bonus, a 10% squad XP bonus, a reserved Army and player name, an exclusive Founders version of the Light Ground Vehicle, in-game gifts, an exclusive Founders Decal and a Firefall beanie.
° Lieutenant: Receive $55 worth of Red Bean currency, a permanent10% XP bonus, a 5% squad XP bonus, a reserved Army and player name, in-game gifts, an exclusive Founders Decal and a Firefall poster.
° Ensign: Receive $20 worth of Red Bean currency, a permanent 5% XP bonus, a reserved player name, an in-game gift and an exclusive Founders Decal.
° All Founders Package buyers will receive priority queuing for Firefall beta access during the next wave of invites.

Firefall’s exclusive invite-only beta will continue to rollout through 2012. Players can sign-up for the chance to be invited into the beta at http://www.firefallthegame.com/home or receive a free invite by stopping by Firefall at PAX Prime.

Press wishing to schedule appointments for interviews, video interviews and hands-on demos with the producers and developers should contact Jon Ramsey (jramsey@ftwpublicrelations.com) to schedule an appointment.

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About Red 5 Studios
Red 5 Studios is an online game developer located in California, founded by Mark Kern, former team lead for World of Warcraft. Red 5 Studios is dedicated to bringing together millions of gamers across the world by creating immersive worlds, intriguing stories and compelling characters. They believe that online games and persistent worlds are the future of video games. Visit www.red5studios.com for more information.

Firefall, Red 5 Studios and all associated logos and designs are trademarks or registered trademarks of Red 5 Studios, Inc. All other trademarks are the property of their respective owners.