Category Archive Browsing Category:Online Marketing

For the last ten years, I’ve been realizing more and more that the most important skill that anyone can work to acquire is an understanding of marketing. While I don’t consider myself a sales person, I have a much better understanding today regarding the motivations behind buying something, and that has lead me to many…

With billions of pieces of content being added to the Internet each day, competing with large companies may seem like a near impossibility, but I, like many others, believe that curators are going to be a very important part of the web over the next few years. It is already happening with a variety of…

What if I told you that all you needed to do to rank better online was to express your inner personality? You might think the idea crazy, but I truly believe that how you rank can be greatly effected by how people feel about you. There are many sites I’ve launched where the key factor…

One of the many facets of my job is to help place banner ads online promoting a client’s campaign. When I first was hired for this job, I had limited experience in doing this, and the experience that I did have wasn’t anywhere near the same niche. At first, I took the shotgun approach, placing…