Shimano to sponsor TweedLove

TweedLove has secured a major sponsorship deal for both the festival and the new international enduro event for 2016.

Shimano, the world’s leading bike components brand, is announced as the headline sponsor of the TweedLove International Enduro (21 – 22 May), which takes over from previous years’ EWS event, as well as sponsoring the entire TweedLove Bike Festival 2016 (14 – 30 May).

The event will be awarding the biggest-ever cash prizes for a UK enduro race. The winners at the Shimano TweedLove International race will pick up double the amount awarded at last year’s Enduro World Series race. The cash prizes are higher than those on offer at any other UK enduro event – first prize for the elite men and women will be £1250 (approx 1700 euros), second prizes are £700 each and third place picks up £400.