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Join the 4K revolution with four times more clarity than HD. Everything you watch-sports, TV shows, movies-is upscaled for 4K Ultra HD viewing and features true-to-life color with TRILUMINOS display technology.

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***OPEN BOX***

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Join the 4K revolution with four times more clarity than HD. Everything you watch-sports, TV shows, movies-is upscaled for 4K Ultra HD viewing and features Sony's widest color spectrum ever created. Powered by TRILUMINOS display technology, true-to-life colors pop with stunning vibrancy. There's even a One-Flick remote boasting a shortcut menu to your favorite videos on YouTube and more.

Four times clearer than HD - The 4K Ultra HD screen contains over 8 million individual pixels that transform everything you watch into a life-like experience. Advanced picture processing also ensures that every single pixel displays images with superb brightness and authentic detail.

More brilliant expanded color - Spoil yourself with the widest color spectrum we've ever offered on a television. Unique to Sony, TRILUMINOS Display technology creates incredibly true, natural shades of colors-just the way you want them. Hard-to-reproduce reds, aqua blues and emerald greens are displayed beautifully, so landscapes and seascapes look more vivid. Faces look better, too, with natural skin tones. It's all thanks to a TRILUMINOS display that uses more colors to produce a more vibrant picture.

The most feature films in 4K - Add a Sony 4K Ultra HD Media Player (FMP-X10, sold separately) for exclusive access to the Video Unlimited 4K service, which hosts the largest selection of feature films and TV episodes in 4K Ultra HD for the home. Choose to download new releases and classic films for rental or purchase. Or choose from a vast library of included 4K videos.

The future of 4K Entertainment is here - Sony's 2014 4K Ultra HD TVs are optimized to support new codecs that are needed for a variety of current and forthcoming 4K video services including Netflix and Video Unlimited 4K. There's also 500px for viewing breathtaking professional photos in 4K and PlayMemories Online to share your personal photos. Lastly, they also support the latest HDMI to connect external media players (sold separately), and 4K/60p playback for viewing 4K sports in the future.

Stream PS3 games directly to your TV - Bring the immersive world of PlayStation directly to your TV with PlayStation Now. For the first time discover and play PlayStation 3 games ? all streamed directly to your TV and played by connecting a DUALSHOCK 3 controller to your TV. Choose from individual game rentals or subscribe to a variety channel of games and let epic adventures begin.

Find everything faster. - An even faster way to find what you want. With 'One-Flick' on the remote you can instantly pull up a short cut menu that lets you navigate to your favorite TV channels, networked photos, and online videos from YouTube, Crackle, and Video Unlimited.

Watch together, even while apart. - With Social Viewing you can watch TV, follow tweets and Skype, all at the same time. You can enjoy sports, TV shows, or movies with your friends and family even if you are not together. Add your Skype video chat to the TV screen and cheer together when your favorite team scores. To add tweets on screen, choose a hashtag, and see comments relating to your show flow across the screen.

Lifelike motion - Tired of the watching TV that can't keep up with real life movements? Sony's Refresh Rate Technology allows fast moving action sequences in movies and sports to be lifelike and smooth. Every movement-like seeing the football flip end to end on a kickoff-appears with true, fluid motion and minimal judder.

Your smartphone, now on TV - Movies, music and apps from your smartphone can now be viewed big on your TV. With three ways to connect Android phones and tablets to the TV, Sony is helping you add value to the entertainment you already own.

Control your TV with your smartphone or tablet - Watch TV the fast and fun way with TV SideView. Control the TV or browse the channel guide with your smartphone or tablet device (Android or iOS), all without interfering with what you're watching on the TV. Learn more about the show you're watching right now, like cast and episode details, or search other channels, internet videos and even Netflix. There's even an easy way to live-tweet during your favorite shows.