SMEARED LIPSTICK SELFIES CAMPAIGN FOR CERVICAL CANCER

#SmearForSmear

This is definitely not a makeup faux pas - but a social media campaign for a cause to fight for cervical cancer. This campaign becomes viral online particularly on Instagram, just like what model Georgia May Jagger did. This social media campaign starts in UK, the JO's Cervical Cancer Trust called SmearForSmear - which much like the ALS Ice BUcket Challenge and the FeelingNuts campaign for prostate cancer - is part of an important cause. Jo's created the campaign to encourage women to get regular pap smears, which are far and away the easiest way to prevent cervical cancer. The response from the public has been fantastic and reminder all women to book their overdue smear tests, and not missing it.

Cervical cancer rates have been on the rise across the pond for women under 35 years old in recent years. Yeah pretty scary trend considering the disease most consistently affects the older women. But the scarier fact is this: The number of women getting regular Pap tests has fallen. Now nearly one-third of UK women between the ages of 25 and 29 are skipping their Pap smears, while the number of women in that age group diagnosed with the disease rose 4.8 percent in the past year alone.

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