Apple product launches are a very big deal for the tech industry and the Apple faithful, who flock to the events in person and stream them online all around the world.

But the highly stage-managed events look very different once they've been put through the wringer of Bad Lip Reading, a YouTube channel that specialises in creating new scripts from existing videos by way of lip reading that is not always, and not entirely, accurate.

And which just happens to be hilarious.

Watch below to see what Apple product launches look like with the words just ever so slightly altered.

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