We used to buy No Frills a lot when I was a kid. Some of it actually wasn't all that bad. Some, things, however, like the bleach (which was only 3% sodium hypochlorite instead of the usual 5.25% that even the store brands would have,) was no good at all.

And, yes, before someone else says it, it is a lot like the food and beer and whatnot from Repo Man