"Today, Microsoft said its advertisers will be able to target users not just on Web search results pages but directly inside Windows Smart Search. David Pann, general manager of Microsoft’s Search Advertising Group, said in an interview that advertisers don’t have to do additional setup to participate. The Smart Search ads will feature a preview of the websites the ad will send people to, as well as click-to-call info and site links, which are additional links under the main result that direct users deeper into a website to the most likely page they might want." So, you pay for a product, and then Microsoft shoves ads in your face. Scumbags. Then again, they've done the same on the Xbox, which is now virtually unusable due to all the ads plastered all over your dashboard. And then people say Google is bad with ads.

I'm talking about feedback. Not blame. If you want to affect change, the Bing team are the ones to complain to.

Why though? Because they write the app, own the feature, and have the freedom to include advertising if they wish. The Bing app is serviced via the Windows Store, interfaces with the Search Charm using standard APIs, and therefore is no more integrated into the OS than Google could potentially be.

When my customers have an issue with my app they don't contact Microsoft or complain to OSNews, they come to me.

Are you saying that by default a retail or OEM version of windows 8. will *not* come with Bing ads in search results? If it is something that only shows up after installing the Bing app from the windows store, then I'd agree with you.

If its something that is installed by default and turned on by default in windows 8.1, then I don't agree. This is what all of the Microsoft blog posts seem to say. But if they're wrong, then they're wrong.
Windows is more than the kernel, its the operating system, and the default apps. I would still blame windows and also include them in any complaint if its included.