lunedì 31 maggio 2010

"Our so-called alternative"

«In a few years, every last one of our so-called alternative choices will be transformed into something soft and friendly and consumable for the masses anyway. Sooner or later, everything that was rare and special will either be commodified into mediocrity or revealed as just another skin-deep consumer choice that once masqueraded as something more soulful and mysterious. This is what American culture does: It normalizes that which is perverse and perverts that which is normal.»