Kendrick Lamar Reveals First Release of the Nike’s ‘Cortez Kenny 1’

Although his first experiences with the fashion industry came at the hands of his Reebok collaboration, Kendrick Lamar kicks – literally – into 2018 with a new Nike partnership and his first spin on the classic Cortez. The ‘Cortez Kenny 1,’ which was unveiled last night during the CFP National Championship Halftime Show, will be released January 26th and retail for $100 USD.