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What better way to drive awareness around growing environmental concerns and electronic waste, then to encourage the nation’s most dedicated and devoted fans to do their part by recycling and reducing their carbon footprint during this year’s NBA All-Star Weekend?

This weekend, the NBA and Sprint join forces with the City of Orlando, Keep Orlando Beautiful, and Creative Recycling to host the NBA All-Star E-Recycling Day on Saturday, February 18 at Orlando Festival Park. NBA legend Bo Outlaw will be on hand from 9a.m. until 3p.m., encouraging fans to drop off unused electronics, such as computers, cell-phones, televisions, DVD players, stereos, copiers, and fax machines so that they can be recycled responsibly.

Fans who drop off their unused electronics will receive two tickets per car, while supplies last, to the NBA All-Star Jam Session on Thursday, Feb. 23, or Friday, Feb. 24. Jam Session is a four-day interactive basketball event featuring more than 500,000 square feet of NBA All-Star entertainment and will take place at the Orange County Convention Center from Thursday, Feb. 23 through Sunday, Feb. 26.

As part of the Sprint Buyback program (www.sprintbuyback.com), Sprint offers new and existing customer’s a service credit of up to $250 for unwanted eligible wireless devices, even if they’re from other carriers. To date, Sprint has kept 27 million cell phones out of landfills, helping to conserve resources and prevent air and water pollution. To learn more about the NBA and Sprint recycling events and view a complete list of accepted items at www.nbacares.com