Core Brands Adds Joe Roberts, Starkey Departs

Core Brands said this week that it has named Joe Roberts to the position of VP of products and marketing. Roberts replaces the departing Paul Starkey.

Roberts previously worked at The Learning Company, Broderbund, Core and eLanguage.

“We are pleased to add Joe’s significant experience in product strategy, marketing and business scaling to our team,” Bill Pollock, president of Core Brands, said as part of the announcement. “Joe brings an exciting track-record of best-in-class product delivery with aggressive time-to-market and a multi-channel approach.”

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