Today when I logged in to my Google Analytics account it shows me a notification to activate Google Analytics Signals. A soon as I have seen the notice, I immediately clicked on the “Get Started” button. A screen opened to continue and activate the feature. What’s Google Analytics Signals? Google Analytics signals will help you […]

Without wasting any time here I am listing down the complete Google Adwords Glossary. Google Ads Terminology starting for letter A Active View: Google use Active view to determine whether your Youtube ad or display ad is viewable to potential users. A display ad is considered viewable if 50% of the creative is shown for at […]

If you are into digital marketing, blog owner or even tried to run a blog ever. You must be familiar with Google search Console which is previously know as Google Webmaster Tool. From last few months Google was testing the new Google Search Console. Today when I am writing this post, new version of Search console […]

Previously we have talked in brief about Google Analytics attribution modelling. In order to read and understand the conversion in more realistic way we are going to talk about Google Analytic multi channel funnels. After going through this article you will stop looking only into the final conversion source but you will start looking into […]

Wondering why few keywords has high quality score and few keywords has low quality score? How quality score is going to impact your campaign in both positive and negative way? So, you have started your Google Adwords campaign and looking into the performance report and you have seen quality score for your keywords. What is […]