UK launch of Pledge 1%

February 5, 2016

CloudShift were delighted to attend the UK launch of Pledge 1% yesterday which was hosted by The Duke of York at St James’s Palace, London.

“By participating in Pledge 1%, you will be acting as an accelerant for a number of different people and a number of different streams of activity. The most significant one will be acting as an accelerant to your own entrepreneurial business,” said HRH The Duke of York.

Pledge 1% is spearheaded by Atlassian, Entrepreneurs Foundation of Colorado, Rally for Impact, Salesforce.org and Tides to accelerate their shared vision around integrating philanthropy into businesses around the world. Companies who join Pledge 1% commit to dedicating 1 percent of employee time, equity, product or profit to improve communities around the world.

“Salesforce.org is dedicated to changing the way companies think about corporate philanthropy,” said Charlotte Finn, vice president EMEA, Salesforce.org. “Pledge 1% is a great example of the power that business has to effect positive change.”

In its first year, Pledge 1% hopes to secure 50 new UK pledges and 1,000 new pledges globally in 2016.

Our Managing Director, Alastair Murray, said “Pledge 1% is part of our very foundation and we are delighted to be one of the first UK companies to sign up to the Pledge 1% movement. Donating employees time for volunteer projects is a great way to support the local community and it helps build a great team here at CloudShift. We’re also delighted to be assisting non-profits and donating 1% of our profits to benefit initiatives within our local community.”

You can read more about our foundations and how we’re supporting the initiative here.