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What parents need to know

The site places a strong emphasis on body image, physical appearance, and having boyfriends -- though done in a tongue-in-cheek style.

Violence

Not applicable

Sex

The site's message boards contain posts about hooking up with male friends, virginity, and masturbation. The "bimbos"' clothing options are often provocative.

Language

Most swear words that users try to input end up partially blocked, like "d*mn." Though we were able to easily create the username "SissyBeatch."

Consumerism

Users can buy Miss Bimbo calendars, buttons, and clothing. And users must find a way to earn money in the game, including by spending real money to keep their "bimbo" alive.

Drinking, drugs, & smoking

The site message boards contain some posts about using marijuana and drinking.

Privacy & safety

Users need to submit a username, password, birth date, and email address to register, but site activity is conducted under the username.

If users are under 13, they'll be asked to submit a parent's email address during registration -- but kids can access the site without parental approval.

Parents Need to Know

Parents need to know that Miss Bimbo is a website that blends the adopt-a-pet concept with a virtual world to allow users to care for female characters called "bimbos." As the term "bimbo" implies, the site's attitude is not pro-girl power, in fact it reinforces negative stereotypes and concepts about women, including that their happiness is determined by their appearance and that the purpose of a boyfriend is to provide financial support (though there's a tongue-in-cheek humor that softens these messages). The site also brings up some privacy and safety concerns, since it's easy to contact -- and correspond with (under some monitoring by site moderators) -- other users.

User reviews

Parents say

Kids say

Is it any good?

QUALITY

The U.K.-based MISSBIMBO.COM offers users the chance to create a virtual pet-like avatar -- a female "bimbo" -- and features more than 30 levels, which players can advance through by doing things like changing their bimbo's hairstyle, buying her clothes, and renting her a virtual apartment. The site could teach girls a few positive lessons in a fun way. For example: Playing games helps girls earn online currency to buy things, but also helps boost their bimbo's IQ. Users also need to care for their character by feeding them, potentially encouraging responsibility. However, the site features a cringeworthy focus on weight -- players are told letting their bimbo lose or gain too many pounds could affect her happiness, which isn't a very body-positive message to send teens.

Miss Bimbo also places an eerie emphasis on boyfriends; players are told that men provide a much-needed source of money "just because he loves you." Add in the fact that girls can find out about a number of adults-only topics on the site's message boards, and it might be a good idea to steer teens clear of babysitting their own bimbo.

Online interaction: Users can challenge other users. But the challenges are pretty tame; a crowd applauds your bimbo and another bimbo, and one is chosen as the winner.

Families can talk about...

Families can talk about the stereotypes this website reinforces about women. Do you think it's all in fun, or is there something truly negative about its approach?

The site brings up the idea that a women's weight it linked to her happiness. What do you think about that? What makes a particular weight a healthy weight for someone -- and how can you maintain your weight safely?

How do you know how old (or young) the people you meet online are? Should you ask their age before you respond to them or contact them? What are safe ways to interact with others online?

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Detailed look at Missbimbo.com

When I first heard about this game, I thought it was the most ridiculous thing in the world. Adopt a girl? What has this world come to? I read about it more, and than I thought, "Maybe this is a clever satire." I like dress up games, so I figured that I'd give it a shot. The first thing it told me to do was to "Change your drab hairstyle to become a blonde with cool pigtails!". Any hopes I had for this game, died. I know most little girls like making their avatars look like them. Serious self-esteem blow there. My bimbo looks nothing like me. Nevertheless, she is a rebel so she is keeping her bright red hair, thank you very much. Eventually, I had nothing else to do, so I changed her hair (for 40 Bimbo$), then changed back. Next level. It asked me to dye her hair pink. Apparently blonde pigtails are out. Skipping another trip to the hair stylist, I went to accomplish the next task. "You have been invited to a party (with your partner). Oh no! You don't have a boyfriend at the moment! Find a boyfriend who is Mr. Right or simply Mr. Right Now! Try the nightclub in "The City". Ironically, it also told me to me to go buy an apartment so I could be "A strong independent lady!". My bimbo's having identity problems. I went to look at the market. Under almost all the food, the comment was "This item feeds your bimbo, but makes her fatter!". My bimbo weighed 127.6 pounds. After eating the chocolate bar, she weighed 128.26 pounds. Most of the clothes show a lot of cleavage. The games on the site include Mastermind, Sudoku, and French Kiss ("Kiss as many boys as you can!"). In "Sort out Your Bag", there was underwear and a tampon in her bag. Apparently, bimbos can also have babies. But you need a paid membership for that. You also need to buy your bimbo dollars. Most ways to get to the next level involve buying stuff.

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