The Marketer’s Guide to Targeting on the Web and Facebook

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You might have the best web and Facebook ads—but if they aren’t served to the right people—you won’t succeed. If you're spending a lot of money to scale your operation, even having your targeting slightly off can cost you dearly.

Join Kevin Garcia, Product Marketing Manager at AdRoll, and growth strategist Kieran Dahl, as they discuss the best strategies for pinpointing your target audience across the web and Facebook.