The Unbound Collection by Hyatt and SkiftX present The Freedom to be Extraordinary, a content series that explores how breaking free from convention can lead to both personal and professional success. We spoke with leading innovators and entrepreneurs, who revealed their approaches to creativity and how they’re embracing the freedom to be extraordinary.

Discover how Penny McBride, co-founder of Vertical Harvest, is spreading the word on how sustainable food production and new economic business models can help build strong communities. Learn what inspires Brian Kaspr, artist, designer and co-founder of Flat Vernacular. Hear how Christopher Gray, co-founder of Scholly, went from struggling to find the money to attend the college to connecting hundreds of thousands of students to millions of dollars in scholarships so they could do the same.