VDS provides voting display to FOX

Building on a system that was used to support FOX’s coverage of the president’s state of the union address on January 23rd, the enhanced Text-to-Air system supports features to aide production personnel during live productions.

The system was used during a broadcast in which viewers were invited to send a text message to a dedicated SMS short code, indicating which candidate they felt performed best during the debate. The results were then displayed live on-air throughout the broadcast.

The system retrieves data in real time from a back-end system provided by Motricity. A key enhancement to the new system is the ability to support a variety of display formats using a rendering engine provided by Vizrt.

New displays for call-to-action or live data representations can be scripted and saved in a database for future use. In addition to support for the Vizrt render engine, the system can drive graphics systems from other major manufacturers including Chyron, Harris and Miranda.