News at Manthan, news in retail and CPG analytics

Retailers can now leverage industry leading data discovery capabilities in addition to retail ready content on a comprehensive, agile, self-service analytics solution.

Manthan, a global leader in Big Data analytics solutions for consumer connect Industries, unveiled a new version of Retail Analytics Software, complete with platform level integration of best of breed visualization capabilities from Tableau. The release enhances some unique features spanning the entire spectrum of Discovery, Descriptive, Predictive and Prescriptive analytics.

Further, easy-to-use predictive analytics models embedded in the solution can be utilized by business analysts and users without data science expertise. The new version of the Product Affinity data mining model is powered by Manthan’s award winning advanced analytics framework.

"Our clients have experienced the shortest time to benefit, with our Switch On approach that provides the first insights in just 5 days. The new release will further ease decision making among modern retailers by enabling every user - business or IT - with actionable insights, to drive profitable sales and growth”, added Seema Agarwal, VP- Retail Analytics, Manthan.