We’ve all been there. You’re slogging away, working your fingers to the bone, wondering how your competitors seem to be doing better than you! What is it about their social media ads that draws customers in? You may only have seen one or two of their ads, and either been reeled in or turned off. But that’s rarely the full picture. Are they running more ads that you haven’t seen? What if you could see them all?

Let’s talk a little bit about the elephant in the room. No doubt you’ll have seen many learned people describing follower-count as a vanity metric, and you may even have noticed that I said previously it’s not our priority. So is it important at all? Well, yes. Yes, it is