US wants to launch Twenty20 tournament

The West Australian

Friday, 17 July 2009 3:57PM

The United States wants to launch an elite Twenty20 cricket tournament inside two years along the lines of the lucrative Indian Premier League featuring big-name players like England batsman Kevin Pietersen.

The USA Cricket Association (USACA) hopes "top-class international cricket" will finally take root in the country by launching the first professional competition, the USA Premier League (USAPL).

The first steps were taken on Thursday by inviting proposals from potential organisers, sponsors and broadcasters in a country where American football and baseball are the main sports.

The USACA wants to unlock the sport's potential in a "massive market" and use the revenues from the new league to help spread cricket across the US and form a competitive international team.

"With the proliferation of Twenty20 cricket worldwide we feel an American audience is more adept at accepting that format rather than the longer more classical version of the game," USACA executive secretary John Aaron said.

"There is certainly a solid fan base there for those who want to see world-class cricket without leaving the US on expensive trips.

"We are trying to make the US a cricket destination for teams and players."

Aaron said the league will start "no later than 2011." Discussions have already begun with leading sports broadcaster ESPN, which has channels in the US and throughout the world.

It is owned by The Walt Disney Co. and the USACA hopes Walt Disney World in Orlando, Florida, will help to attract cricket fans to the country's only international standard ground, which is in the state.

"We want to make it a family thing," Aaron said.

The IPL has taken cricket-mad India by storm and attracted top players from around the world, the same sort of players coveted by the USAPL.

"With the commercialisation of the game there would be enough funds to attract some of the best players in the world," Aaron said.

Organisers hope to build on the existing passion for cricket in expatriate communities from the Caribbean, the Asian subcontinent and other traditional cricket playing nations like England.