Nearby Theaters

News About This Theater

The Palace Theater was operating prior to 1941. This small theater has a very nice facade. The building is fairly low for its width, and both floors have red tile awnings. The bland 1950’s marquee is offset to the left. The street level has had some modification. There are new store windows all along the front. The outdoor booth under the marquee is now inside what seems to be a greeting card store.

A home was built into the theater portion of the building with garage and entrance on the back side. Two front areas were left for retail and have had numerous stores in them. An attorney now offices there I believe.

In 2002 a mail-order Texas products company then based in Floydada utilized the former theater lobby as a holiday outlet store. The firm sold to a company located in East Texas. We had a great time decorating the store and I put the marquee in a television commercial. We had to clean and paint the old letters and repair some of the milkglass.

Here are photos (note the ticket booth was indoors and the arch to the right was the entrance to the theater and concession area.