Do you just have the one design for the sliders. It looks fairly basic.
I plan to wield up my own but if I can find some at a decent price Id save myself the time.
At the moment I do not like the look of your current sliders and I cant see 700+ being worth it. However if you have a diff design, maybe something that flows better, tapers up a bit and looks a little less like running boards.
Otherwise though, looking through some of your products they look good and could stand up to some beatings.

I can build the sliders with the outer rail angled up, in fact I usually do. The ones on my website are the only Taco ones I have pictures of. I can do them with a kickout near the rear as well. Check out the Land Cruiser sliders page for some other designs.

They will take a beating for sure. The outer rail is .120" wall DOM, so tough as nails. I put four frame supports on with gussets. I have a bunch of these on 80 Series Land Cruisers weighing over 6,000lbs, and they can handle supporting those heavy rigs in the rocks. The other thing that contributes to the cost is the finish. Sand blasting first so the powder coat will adhere properly, then two coats of powder coat, the first being a zinc primer for corrosion resistance if they do get chipped.

My aim is not to be the cheapest on the market, it is to provide a well built product that is going to stand up to abuse and last a long time.

How about un-painted. Saves you time and effort which should in turn save a buyer money.
I know many other makers out there sell the bare steel to open up some options to the buyer for thier own desired colour or texture.

How about un-painted. Saves you time and effort which should in turn save a buyer money.
I know many other makers out there sell the bare steel to open up some options to the buyer for thier own desired colour or texture.