William Shatner Dropped by Priceline, But Earned $1 Billion

William Shatner has been the pitchman for the internet travel website Priceline since 1997. But instead of taking cash to appear in the ads, the actor instead decided to be paid with the company's shares. Last year, when we first reported on this, Shatner's shares were worth a whopping $600 million. Today, those shares are worth closer to $1 billion.

Now comes word that after all these years, Priceline has decided to retire Shatner and move in a new direction. The company is planning to introduce a new spokesperson during the Super Bowl on February 5th.

"I'm in grief mode," said Shatner. "It was a great run, but if the management says this is the end, this is the end."

Why is it always old f*cks that get a big ass paycheck and always win the lottery.Theyre not gonna use it on cool things anyway.They cant even spend it on KOKAIN and Hookers.Their PEEPEE cant even get hard.