Free PR is better than no PR. Yet, I am amazed at the number of companies I call upon to let them know how they can promote their Grand Openings for free. However, they will tell me, “The PR department has everything under control and they have ‘their outlets’ of communication established.” WOW, these same […]

Yelp Now Open and Get Reviews Did you Yelp “Now Open” and seek reviews encouraging people to talk about your business? People have been watching how your business develops and are anticipating your opening. Your business is the talk of the business in town, local residents and among family members driving by your business. Think […]

Trying to figure out what marketing ideas will work and won’t, is always a difficult choice for a business. Trial and error are how most people start a business while clever people do some research and find clever, innovative marketing ideas to help them achieve their financial goals. Here is a document on Creative Marketing […]

Kids can be fussy eaters and everyday brings a new challenge on what they’re going to like or dislike when it comes to eating. Restaurants can offer a kid’s sampler platter the week of the grand opening. The sampler platter will introduce new foods offered on the kids menu that parents may be hesitant to […]

Going beyond the typical nuggets and fries Going out to eat should be enjoyable, but also healthy for the entire family. Many restaurants are now catering to children and kid’s meals are becoming the competitive difference between success and failure. In the past, kid’s meals were boring in design, presentation, and had few options; but […]