Case Study

Kettle Foods is passionate about making the best-tasting all-natural chips in the world. Since its beginning in 1982, the company has perfected the kettle-cooked style of potato chips, and today, Kettle Brand® potato chips are available in supermarkets and natural foods stores in all 50 states, as well as in Canada, Asia and Western Europe. Working at full capacity, the Kettle Foods production facility in Beloit, Wis., supplies both Midwestern and East-coast customers, areas where demand is increasing at a record pace.

When the Beloit facility opened in March 2007, the company installed five Videojet® 2300 Series large character printers on its production lines to code variable data on-demand on shipping cases. The printers provide Kettle Foods the reliability and uptime it needs to focus on its product and processes instead of worrying about printing codes. In addition, the printers help Kettle Foods reduce the amount of preprinted corrugated cases that must be stored for shipping the finished product and have aided the company in meeting sustainability goals.