The Problem Pitch is a tool to help people visualize and understand, in a playful way, any kind of problem. It is composed of four archetypes that represent a recurring part of any kind of problem: Paper, Emotion, Action and Why. Basically, you can understand a problem starting from the role that you act in that context, describing how you feel when a certain action (yours or another’s) happens (like a trigger), and because you believe that such situation is so negative.