“follow me on twitter and win” 560 and growing?

Marketing Pilgrim is offering a Nokia N770 in a twitter-based prize contest. Users are encouraged to follow @AndyBeal, and sometime in the near future he’ll tweet instructions on how to win the Nokia.

The contest started yesterday; I didn’t find it until today. Currently Andy’s followers number 560. I’m going to follow this one and examine how his follower count grows as a result of this offer.

The Nokia tablet is nice, and Andy’s post has a large photo of it. The image is critical in this offer. If it were something intangible, such as a subscription to a B2B service, customer testimonials that claim tangible results would be a comparable carrot to dangle.

[…] Stephen Sammartino wrote an interesting post today onHere’s a quick excerptMarketing Pilgrim is offering a Nokia N770 in a twitter-based prize contest. Users are encouraged to follow @AndyBeal, and sometime in the near future he’ll tweet instructions on how to win the Nokia. The contest started yesterday; I didn’t find it until today. Currently Andy’s followers number 560. I’m going to follow this one and examine how his follower count grows as a result of this offer. The Nokia tablet is nice, and Andy’s post has a large photo of it. The image is critical in this offer. If it were something intangible, such as a subscription to a B2B service, customer testimonials that claim tangible results would be a comparable carrot to dangle. […]