Cristiano Ronaldo Launches CR7 Underwear Line

Showing some love to his adoring fans, Cristiano Ronaldo showed up at the kickoff of his CR7 by Cristiano Ronaldo underwear line in Madrid, Spain today (October 31).

Unfortunately for the crowd, the Real Madrid stud wore more than just his signature briefs as he hammed it up at Palacio de Cibeles.

The CR7 goodies will go on sale on November 1st, however there was a bit of a snag in the promotional campaign for the boys range.

In an attempt to get fans involved, CR7 issued a contest, inviting consumers to upload your best, craziest and funniest fan image showing your love for CR7 and win a trip to meet Cristiano Ronaldo and seen him play a match! The first prize covers three lucky people, so bring a grown-up and your best friend.

After the close of the competition, Ronaldo tweeted, Thank you all for participating in the CR7 Boys Underwear Competition- its been a real pleasure to see all of your photos.

Upon closer examination, Ronaldos people realized the creepy factor and deleted the post.