The Telegraph

Many people now shop online rather than visit the high street - so why not earn some cashback while you are at it? KidStart is a free shopping club which allows members to collect cash which will be deposited into a child's designated savings account or Child Trust Fund (CTF).

The Good Web Guide

KidStart is a free shopping club that allows its members to collect cash savings for their children, grandchildren, friend's children, school or children's charity when shopping at a wide range of retailers, service providers and other similar companies.

The Times

KidStart is a savings club that boosts your child's savings every time you shop online. When you make a purchase from one of hundreds of retailers in the scheme, up to 20 per cent of the value of your transaction will be deposited in your child's desiginated savings account or Child Trust Fund.

The Mail on Sunday

The website KidStart.co.uk provides a way for families to shop and save at the same time. A proportion of the money spent with big-name retailers through the site is paid into any recognised child savings account.

MoneyFacts

KidStart is basically a free children's savings club, which allows parents to enter the details of their child's savings account. Then, whenever they purchase online via hundreds of well known retailers, a percentage of money spent automatically gets transferred to the child's account. Parents can invite grandparents or other family members to sign up and before you know it, the child's savings balance can really start to grow.

Channel 4 News

A new scheme has been launched to help parents save for their children while spending money.
Under KidStart a contribution will be paid into a designated Child Trust Fund or children's savings account every time people who have joined the scheme spend money at certain online retailers.

Love Money

KidStart is a cashback website aimed at families. By shopping at its retailer partners you can earn up to 20% cashback which is deposited into your Kiddybank account. When you have earned £10, it can be transferred.