All over the sea of internet and other communication media, there are innumerous leads floating around. The option is to identify the best possible leads, as all leads are not worth investing upon. There are a few good suggestions that I can help you with, using which you can generate high quality leads in 2018

1.Lead Scoring is a fine choice of generating leads nowadays, where you can use the data from marketing forms to allocate points to each lead on some scale like 1 to 10 or 1 to 5. The higher the grade, the finer the lead. And you can make the information more specified by enquiring in the forms if the leads prefer B2B or B2C , so that you know which leads fit your offering.