The director of design at Land Rover says there is potential to create an SUV smaller than the Range Rover Evoque for the premium brand's global line-up.

Land Rover design chief Gerry McGovern told industry journal Automotive News Europe he believes future products from the Indian-owned British manufacturer could be even smaller than the urban-styled compact Evoque.

“Certainly, I think we can go smaller,” McGovern said. “In a world focusing on sustainability, you could argue that smaller and lighter is the way to go.”

The award-winning Range Rover Evoque has been an undeniable hit for Land Rover, with more than 90,000 units sold already since its 2011 launch.

Land Rover’s Halewood plant is working three shifts around the clock to meet the continued demand for the Evoque, and there’s no sign of a slowdown.

Fellow premium European manufacturer Audi is also looking closely at the burgeoning baby SUV segment, with design chief Stefan Sielaff previously suggesting his brand’s interest in developing a crossover vehicle to sit below the Audi Q3.

Reports suggest Audi’s compact model could be based on the A1 platform, potentially leading to the creation of the ‘Q1’ nameplate.