The 33-year-old company, which operates its own vertical manufacturing facility in mainland China, has transitioned from a mostly bridal brand to a maison specializing in opulent and creative fine fashion.

While Peter Lam, who founded the company in 1985, still helms the brand, his two sons are very much involved.

A gold-and-diamond ring from Peter Lam’s Orbit collection

Last week I had the pleasure of meeting with one of them, Jacky Lam, who heads up Peter Lam’s marketing department, and the exec shared that the company is focusing intently on creating fine fashion pieces that are both unique in design and vibrant in spirit.

“The mood right now is very happy,” he said. “So we’re trying to get more color into the collection. The [buyers] are really wanting that right now. It used to be all classics—diamond pieces—but the whole vibe has changed.”

The firm has answered that call with several colorful collections, including a grouping of beautiful blue tanzanite pieces.

Statement earrings—which have been trending globally for some time—are also a focus for the brand, and Jacky noted, “We want to make styles that really sparkle.”

What struck me most about the brand when browsing the booth is the breadth and size of its jewelry range. From simple gold-and-diamond stacking bands to major red-carpet bling—and everything in between—the brand hits multiple bases.

Top and above: My favorite piece in the booth—a gold-and-diamond necklace from the brand’s Poker collection An award-winning gold, diamond, and pearl Peter Lam cuff that’s completely mesmerizing in the flesh

A cool (pun intended!) and decadent ring from the brand’s Icicle collection