Sam Williams, guitarist for up-and-coming, Mississippi-based southern-fried indie rockers The Weeks, is a “huge Alabama fan.” That didn’t keep him from agreeing to name his band’s new album after an Auburn legend.

First off “it just sounded so good,” says Williams, who says the idea for Dear Bo Jackson originally came from wanting actual words to flesh out the initials “D.B.J,” which apparently hold some sort of inside joke-ish significance for the band. But also because Bo Jackson is just so Bo Jackson.

“Bo is my one (Auburn) exception,” Williams says. “You can’t deny Bo Jackson. He just does what he wants and nobody can say anything about it.”

The band, which signed to Kings of Leon owned Serpents and Snakes Records last fall, can be seen actually watching You Don’t Know Bo, ESPN’s recent 30 For 30 masterpiece on The Bo, in the album’s trailer.

“I love it. It’s the only video I have on my phone.”

Speaking of videos, Williams says he already has a vision for The Weeks’ next one.

“The only thing I want is Bo Jackson in the video. Maybe Bo and me shooting bow and arrows, or riding bikes. Anything Bo wants, I’m willing to do it.”

Dear Bo Jackson will be available April 30th. The Weeks next show in Alabama will be at the Hangout Festival in Gulf Shores in May.

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