Third-ranked Kansas beat Big 12 rival Oklahoma, 67-54, yesterday to win their 17th straight game and perhaps audition for the No. 1 ranking. How did they do it? Sportswriters might point to Jeff Withey’s 13 points and nine rebounds, but we know it was @KUBoobs.

KUBoobs dominated OUBoobs on Twitter during Saturday’s contest, even with the appearance of the less heralded Jayhawk Claw (camel toe). More than two dozen new submissions rolled into KUBoobs during the game as the Jayhawks marched over the Sooners.