Well, apparently Mattel, the company that produces the doll, has too, because they're reportedly going to switch the spotlight to her male counterpart - the Ken doll - with an on-line reality series, Genuine Ken: The Search for the Great American Boyfriend!

LOLs!

The eight-episode Hulu series, which will be hosted by Whitney Port, will feature eight men who feel they encapsulate all of the qualities of the Ken doll while they compete in various elimination challenges!

This, on top of a re-design of the doll, will all lead up to the 50th anniversary of his character in 2011!

Stephanie Cota, senior VP of Mattel Girls brands, explains:

"He's getting a makeover to make sure he's still as culturally and visually relevant as Barbie is. He's getting a little work done to get ready for his 50th anniversary. With a 50-year history, you have people who have been embracing (Barbie and Ken) from day one. The series is a great way for us is to have grownup girls and boys stay connected to the brand."

This is absolutely HIGHlarious!

We're very curious to see how all of these reality contestants attempt to prove that they share the same qualities as a plastic doll!