Speakers

Beth Cooper

Director of Marketing

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Beth Cooper is the Director of Marketing for KNB Communications, a PR and Marketing Agency that focuses in healthcare. Beth has extensive experience in the healthcare and marketing fields, spanning fourteen years and three continents. She is passionate and well-versed in social media both personally and professionally. Tapped as a suggested user on several social platforms, Beth has a personal online following of over 85,000 people with impressions in the millions.

Beth is responsible for conceiving and executing social media marketing strategies and tactics to drive growth and generate leads. In addition, she supports the PR team with amplification, overall brand development, and messaging in the marketplace to ensure KNB Communication’s clients are leading the conversation in healthcare.

In addition to being an MBA, Beth stays abreast of current trends and has certifications in HubSpot, SEM Rush, Facebook & Google AdWords, among others. She has recently been interviewed and published in PR Week and Forbes for her digital marketing expertise.

About the Event

The first of its kind healthcare IT marketing and PR conference focused on B2B marketing to doctors, practice managers, and hospital executives.