TORONTO/NEW YORK -- Canadian country music star and two-time Juno Award nominee Tim Hicks will treat hockey fans in Toronto to his good time anthems when he takes the stage at the 2014 Molson Canadian NHL Face-Off™ hockey and music festival on October 8, the National Hockey League announced today. Hicks joins fellow Canadians and headline performer, The Tragically Hip, in a free outdoor celebration kicking off the start of the 2014-15 season at Yonge-Dundas Square. The fun begins at 12 p.m. with the day's event hosted by Rachel Bonnetta (currently a reporter for Toronto FC; YTV's The Zone; and KICK TV), and Juno nominated Canadian musician and actor Shawn Singleton (Four Brothers; Get Rich or Die Tryin').

Hicks' performance, presented by SiriusXM Canada at Yonge-Dundas Square, will take place during the 1st intermission of the Maple Leafs-Canadiens game. In 2013, after 200,000-plus downloads, Hicks became the #1 highest selling digital Canadian Country Artist of the Year as well as the Most Played Debut Artist overall at Country radio. Since, Hicks has been honored with a 2014 Canadian Country Music Association Award for Rising Star, 2014 Juno Award nominations for Breakthrough Artist and Country Album of the Year, a 2014 Canadian Radio Music Award for Breakthrough Artist of the Year and a Country Music Association of Ontario Award for Male Artist of the Year. Hicks is currently on tour with fellow hockey fan and U.S. country artist Dierks Bentley.

Fans are invited to join the NHL and its partners beginning at 12:00 p.m. ET, rain or shine, at Yonge-Dundas Square to take part in any or all of the following attractions:

Bridgestone: Fans are invited to test their accuracy and speed on a live goalie in the Bridgestone Slap Shot Challenge. The first 350 fans who score will take home a pair of tickets to the Hockey Hall of Fame.

Canadian Tire: Hockey fans can visit the Canadian Tire tent for a chance to win tickets to the NHL season opener later that night. Over 4,000 NHL Face-Off™ themed items will be given away. Ever dream of being on the front of a hockey card? Visit the Canadian Tire tent to get your picture taken for your own virtual oversized hockey card, too!

Crest: Crest Sensi has partnered with the NHL so that hockey fans can truly sink their teeth into the game. Visit the Crest Sensi booth to help get game ready with an interactive photo booth experience. Plus, walk away with a complimentary snow cone to celebrate a new product designed to relieve tooth sensitivity.

Honda: Drop by both Honda booths: take a slap shot into the back of a new 2015 CRV and take your puck home with you, then visit our Fit location and enter to win a Tim Hortons NHL Tim Card to be given away every hour. Anyone entering the contest will also have the chance to win a grand prize of a $1,000 pre-paid Visa card or a secondary prize of a $500 pre-paid Visa card. Is your cell phone losing its charge? Drop by the booths and charge it while you're taking a slap shot or entering for a chance to win!

Molson Canadian: Fans can visit the Molson Canadian Hockey House to enjoy a cold Molson Canadian (must be legal drinking age.) Fans also will have the chance to win seats for the Molson Canadian Best Seats in the Square. To participate, tweet your ‘Game Ready' photo using #NHLFaceOff and #AnythingForHockey.

Mondel??z: Stop by and experience the great taste of Mondel??z Canada's leading snack brands. Visit the OREO Accuracy Challenge to test your shooting skills. Enjoy free samples of BELVITA breakfast biscuits, and POTATO THINS cracker chips under the CHRISTIE tent, and say hello to OREO Man.

NHL Auctions™: Stop by the NHL Auctions tent to take part in a silent auction featuring one-of-a-kind memorabilia including a custom NHL electric guitar signed by some of the League's biggest stars, and a live painting experience by Toronto artist David Arrigo.

Oh Henry!: Fans who visit the OH HENRY! BIG CRUNCH HARDEST SHOT attraction will have the opportunity to showcase their shooting skills, and challenge their friends and family. Speed and strength are the keys to victory! Custom t-shirts and OH Henry! Big Crunch full sized bars will be given away to participants during the festival!

OLG: Get in on the action at OLG's NHL LOTTO Shot Challenge booth! Participants get three shots on net for a chance to win a $10 Shop.Canada.NHL.com gift card and every "player" gets a coupon to try the new NHL LOTTO on-site with a chance to win $15,000 instantly and $100,000 in the nightly draw. Must be 18 years of age or older to participate.

Real Sports Apparel: Real Sports Apparel, the authentic retailer of the Toronto Maple Leafs®, will be making a special appearance with a pop-up mobile merchandise store. The store will feature the newest exclusive Toronto Maple Leafs performance, lifestyle, and warm weather styles for the 2014-15 season, plus a selection of The Tragically Hip merchandise. Fans will enjoy a free gift with purchase and an opportunity to win tickets to the October 8th home opener.

Reebok: The Reebok-CCM booth will feature the CCM Tacks stick, characterized by an unsurpassed accuracy put forward by its ATTACKFRAME, in addition to the CCM RBZ Superfast stick, featuring TaylorMade Speed Pocket technology for the fastest shot a CCM stick has ever provided. Fans also will be able to dress up in Canadiens® or Maple Leafs® gear provided by Reebok-CCM.

Rogers: Visit the Rogers NHL GameCentre LIVE™ truck, where fans can learn how to live stream more than 1,000 games and follow their favourite teams and catch the games that matter to them - all on their smartphone, tablet or laptop. Plus, one lucky fan will be awarded a $500 gift card to The Shopping Channel in an on-stage challenge during the first period. Hockey fans can also check out the brand new Sportsnet Mobile Studio, which will be Ron MacLean's new home every Sunday when he visits 25 different communities across Canada this season as part of the Rogers Hometown Hockey broadcasts on Sunday nights.

Scotiabank: Scotiabank is proud to present Toronto Maple Leafs legends Wendel Clark, Darryl Sittler, and Joe Nieuwendyk in a series of live interviews from the main stage. Beside the stage, fans will have the opportunity to meet the alumni and print their own commemorative NHL Face?????????Off™ photos. Fans who stop by Scotiabank's Hometown Hockey trailer can pick up an NHL Face-Off scarf and learn more about the ScotiaHockey NHL VISA card.

SiriusXM: SiriusXM NHL Network Radio™ (Sirius211/ XM 218) will be on site broadcasting live from the event with NHL Alumni™, hockey insiders, and more special guests until puck drop.

Tim Hortons: Attendees can stop by the Tim Hortons tent to enjoy a complimentary cup of their new Dark Roast premium coffee. Tim Hortons Mini-Hockey Rink, designed for young hockey fans, is the perfect location for children to jump in and play hockey with other young hockey fans.

The 2014 Molson Canadian NHL Face-Off™ will be produced by Maple Leaf Sports and Entertainment, one of the top sports and entertainment companies in the world.

For the latest news on the event and musical performers, fans should follow the NHL on Twitter (@NHL) and Instagram (Instagram.com/NHL) and use the official hashtag #NHLFaceOff to join the conversation.