Intellectual property

Intellectual property

R&D and the resulting technological innovations are the principal factors for Plantagon International’s business success. Plantagon International’s innovation strategy involves benefiting from technological innovations by using the full range of intellectual property (IP) rights in the development of urban agriculture.

The effective use of the tools of the IP system has reduced risks and facilitated the process of taking innovative technology to the market place, while at the same time enhancing the competitiveness of technology-based urban agriculture innovations.

Plantagon International understood early that most innovative ideas never come to market, but that those protected by IP stood a greater chance. Hence, many of the innovations which have resulted from R&D projects with various partners, such as SWECO and SAAB, have been protected with the full of range of IP rights, i.e. patent, industrial design, trademark and copyright protections.

However, the strategic combination of above mentioned IP rights has not only served as a tool for technology protection, but also contributed to higher profits margins and maintenance of market position, thus enabling a technology based, innovative company such as Plantagon International to have a better return on investment.

Below you find an extract of the 2013 IP evaluation.
Please contact Plantagon CEO Owe Pettersson for further information.

Equity for seven generations

Plantagon implemented an alternative organizational model striving to balance economic forces and social responsibility. We call it the Companization. Now, we invite 100 000 individuals to this community, sharing necessary risk in innovations for a sustainable future.

Plantagon

Plantagon International is the global innovation pioneer in the sector urban agritechture. Plantagon’s solutions minimize the need for land, water, energy and pesticides for urban food production. The environmental impact is very low, and if the products are delivered directly to consumers in the city, the transportation costs are also minimized.