Devondale to establish $60m milk processing plant in Sydney

Devondale, which is the public face of the Murray Goulburn Co-operative, is set to build a $60m milk processing plant at Erskine Park in Sydney, Australia.

In June 2013, the Australian farmer co-operative has acquired a five-hectare plot within the 100-hectare western Sydney industrial park from CSR Limited for this new plant.

The Sydney plant is one of the two facilities announced in April 2013, aimed to grow its daily pasteurized milk business in New South Wales and Victoria.

Devondale has started the construction of its Melbourne-based processing plant, which is being built alongside Devondale's existing Integrated Logistics Centre in Laverton.

The dairy giant is currently looking to increase its milk supply in the Sydney region to support the new processing plant.

Devondale operations general manager Keith Mentiplay said the company is well on track to become the nation's most efficient producer of daily pasteurised milk.

"Erskine Park was an obvious choice for us. As well as excellent land quality and infrastructure, this location also gives us easy access to the major milk supply regions in NSW, to the north, south and west of Sydney," Mentiplay added.

"We had the opportunity to speak to more than 300 farmers about what we had to offer.

The Brazilian Beer, Cider & Pre-mixed Spirits Market: What Consumers Drink and Why?
Why was the report written?
Marketers in the Beer, Cider & Pre-mixed Spirits market face a major challenge. Understanding market size and segmentation is valuable, but the key to effective targeting is knowing just how valuable specific consumer groups are, and being able to quantify the impact of consumer trends. This data report solves these problems by providing survey-based data on consumer trends and consumer groups, and market data that shows the exact size of consumer groups, how much of the Beer, Cider & Pre-mixed Spirits market they account for, and which consumer trends drive their behavior.
What is the current market landscape and what is changing?
As consumer confidence increases with economic recovery, consumer trends will be directly affected. Since the global financial crisis of 2008–2009 the organized retail market has been characterized by an increase in the amount of discounted and own-brand products. Beer &Ale, Flavoured Alcoholic Beverages, Lager, and Low Alcohol Beer & Lager are not considered essential items and therefore consumption patterns have been negatively affected. As economic and market recovery continues over 2012, consumption patterns will record a positive trend in both the medium and heavy frequency bands and the amount of non-users should decrease.
What are the key drivers behind recent market changes?
Consumers’ uptake of products and the influence of consumer trends are fundamental causes of change in markets – making knowing what these trends are and the extent of their influence crucial. The survey-based data provided in this report examines over 20 consumer trends that affect the market and examines the share of consumption across 26 consumer groups. This data provides a detailed insight into exactly who the consumer is and just how much impact the latest consumer trends are having.
What makes this report unique and essential to read?
The data provided is unique in the market as it tracks consumer behavior through to its actual value impact on a product market. This provides readers with a unique data analysis of the market, allowing marketing tactics and strategy to be updated in line with the very latest consumer behaviors.
Buy online from $0