Give your community a gift… just because

This post is part of the 30-Day Bloom Your Online Relationships Challenge. If you’d like to play along, you can sign up here (don’t worry — it’s FREE). We’re all working through these small, powerful actions together and sharing our questions, learnings and experiences in a Facebook group. And we’d love to have you join us!

Those of us with online-based businesses can easily get sucked into “constant-launch” mode.

There’s always a new program or offering to launch, and everything we do in launch mode is about building the list, building the list, building the list.

Get people to sign up for the preview call or webinar. Get those who signed up to actually come. Get the people who do come to the call to sign up for the program. And on and on in a repetitive cycle of list-building, launching and selling.

So I will, from time to time, offer a gift to my list or on social media, just to say “Thanks for being a part of my community.”

One year, I offered a “Buy Nothing Day” giveaway the day after Thanksgiving, an audio interview I had on hand that hadn’t been made available to the public. Another time it was a free e-book that I’d just finished. No upsell, no expectations.

Without a community, it’s awfully hard to transform people’s lives, and it’s awfully hard to have a business.

Today’s Challenge:

Come up with a free treat for your community to show your appreciation and gratitude for their loyalty.

Once you’ve decided on your gift, come visit us on Facebook and tell us what it is and how you’ll share it. Was it easy for you to find something? Hard? No right or wrong answers here — we’re all just experimenting!