BEAUTY ADS-REFRESHINGLY HONEST: Menopause Face Cream

How your Skin Changes with MenopauseI was seeing a new client last week – she didn’t want to discuss diet or nutritional needs during menopause, nor did she want to talk about her hot flushes, mood swings, weight gain etc. She asked me what could bring relief to her menopausal changing skin.“Many women will notice changes in their skin and hair during the menopause. Dry, thin and sagging skin are common complaints heard during menopause. The two main reasons for the change in skin are loss of oestrogen during menopause and long-term exposure to the elements, namely sun, wind and pollution.Everyone realises that skin shows increasing signs of ageing as the years pass. It happens to women and to men.But what many don’t realise is that, on top of changes that are directly due to ageing, hormonal changes associated with menopause cause additional problems for the skin.Fortunately, there are things that can be done to help offset the changes in the skin due to aging and menopause.EVERYONE AGESBefore we talk about the effect of menopause, let’s take a quick look at what happens to everyone’s skin as years pass by.• Intrinsic ageing As the cells of the skin age, they become less able to carry on their normal functions. The skin thins as production of collagen and elastin lessen. The hair produced by the skin begins to turn grey. Skin releases superficial dead cells less readily, causing dry and dull-appearing skin.• Photo ageing The areas of the body that are exposed to sunlight typically show much more deterioration over time than areas on the same person that aren’t exposed to UV rays, such as the inner arm. Increased wrinkling on the face compared to the inner arm is generally due to the accumulated damage from sunlight. Hyper-pigmentation, also known as age-spots will become more apparent during the menopause transition• Environmental ageing As the outer shield for the body, skin comes into contact with a lot of damaging conditions and materials. Pollutants. Sprays. Wind. Extreme temperatures. Smoking. All of these take their toll as well.THE KEY ROLE OF OESTROGENSBy the time you reach menopause, the results of these three ageing effects are beginning to accumulate. Unfortunately, menopause accelerates these skin changes. Mostly, it has to do with the loss of oestrogen.Oestrogen is very involved in the normal function of the skin. It directly affects the function of key cells in the skin, like the fibroblast (produces collagen and elastin), keratinocyte (closely involved in skin protection) and melanocytes (involved in evenness of skin colour, etc.). It also helps regulate hair follicle function (hair production) as well as sebaceous gland activity (producing skin oils).THEN COMES MENOPAUSEWith the arrival of menopause and its decreasing levels of oestrogen in the body, the effect is felt in the skin as well. Cells in the skin have oestrogen receptors; this means that they ‘listen’ for instructions from oestrogen. When the oestrogen begins to disappear, those messages aren’t getting through. Which is why Pause Hydra Crème has been developed around a rich source of native plant hormones.Here are some key skin changes that the decrease in oestrogen levels is believed to be at least partially responsible for – All of which have been addressed by Pause Hydra Crème.• Increased loss of collagen –the support structure in the skin• Decrease in the glycosaminoglycans (GAG’s) that provide ‘plumpness’ to skin• Decrease in dermal thickness• Decrease in skin elasticity• Dry skin• Fine wrinkling• Poor healing, increased susceptibility to trauma• Decrease in skin strengthWHAT IF THE OESTROGEN IS REPLACED?You might wonder if a bio-oestrogen-containing cream would be helpful for skin changes. Experts believe that topical application of a cream containing plant hormones significantly increased the amount of collagen in the treated skin.WHAT CAN YOU DO TO HELP YOUR SKIN?There are things that can be done to help protect your skin from the effects of menopause. All of which have been included in PAUSE HYDRA CRÈME – The world’s first moisturiser for Hormonally Changing Skin• Collagen support Look for ingredients that encourage an increase in collagen production and, ideally, the glycosaminoglycans (GAGs) that help fill out the skin.• Sun Protection Because the sun’s UV rays do substantial damage, you should regularly use sun protection. Don’t be afraid of getting a modest amount of sun on your body regularly as it is crucial for helping provide your body with active vitamin D. But, we encourage use of an SPF sunscreen for the face and neck, that are chronically sun-exposed. Pause Hydra Crème protects against both UVA and UVB damaging rays• Moisturisation A significant skin function is to keep water in – in the skin and in the body. But, due to hormonal changes, the skin gradually loses its ability to do so, resulting in dry skin, but also in greater loss of water through the skin. Use of a moisturiser that mimics and replaces as much as possible, as well as advanced moisture-holding agents, such as seaweed and algae extracts, ensure maximum protection.• Anti-oxidant Protection Much of the deterioration of the skin occurs through oxidation, a process that is essentially what happens when a metal rusts. The skin normally has antioxidants present to help counter this effect. Providing additional antioxidants through topical application can help further protect the skin. No single antioxidant is a ‘miracle’; Pause Hydra Crème uses a combination of several complementary antioxidants for the best effect.PAUSE HYDRA CRÈME – THE ONLY PRODUCT YOU NEED FOR HORMONALLY CHANGING SKIN - AVAILABLE FROM 8th FEBRUARYA WORD ON BUYING SKIN CARE -Unfortunately, with the intense competition in the cosmetics industry, shopping for reliable products can be extremely confusing. With all of the quasi-scientific names, the advice from the counter salesperson and hundreds of products…what can you rely on? Here are a few tips.• Fairy Dust This is a very quiet little secret of the cosmetics industry. If a new scientific discovery has been made of an ingredient that really makes a difference, companies know that you’ll be looking for a product that contains that ingredient. But, because the ingredient is expensive, they put just a tiny amount in (a little fairy dust) and then splash the name of the ingredient everywhere – on the package, in the advertising, etc. And they get away with it because you can’t tell from reading a cosmetics label how much of that ingredient is actually in the product. This is common practice – even among the biggest brands.PAUSE HYDRA CRÈME HAVE ENSURED INGREDIENTS AND SPECIAL ACTIVES ARE IN AT MAXIMUM CAPACITY – SO YOU BENEFIT FROM MAXIMUM EFFECTS.• Lots Of Bottles Take a look around your bathroom shelves. How many different partially-used bottles of stuff do you see? The industry loves to see that – they thrive on encouraging you to buy all sorts of different promises, as though you need to use seven or eight different products to start every day. Don’t fall for it. Use well-formulated, multi-functional products instead.PAUSE HYDRA CRÈME – QUADRA-CARE FORMULATION – 1 CREAM X4 BENEFITS – MOISTURISER – SERUM – EYE CREAM – NECK CREAMMore info at http://phytomone.me/buyphc

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