Annexus Named Annuity Innovator of the Year

Top Product Design Firm Awarded for Breaking New Ground

March 06, 2017 06:00 AM Eastern Daylight Time

SCOTTSDALE, Ariz.--(EON: Enhanced Online News)--Annexus, a leading designer of indexed annuities and indexed universal
life insurance, will be named the Annuity Innovator of the Year by
EQDerivatives at an awards ceremony on March 17 in New York City. The
honor further establishes Annexus as the leader in independent annuity
and insurance product design.

“Advisors will need to evolve their practice from traditional Asset
Managers into Risk Managers, and we believe Annexus designed solutions
will play a huge role in helping reduce risk and increase returns in
clients’ portfolios.”

“After the market crash in 2008, Variable Annuities took a huge hit, and
it became very difficult for insurance carriers to effectively hedge
their guarantees. Companies started pulling out of the Variable Annuity
business, while others raised fees, scaled back benefits and reduced the
investment flexibility,” said Annexus Co-Founder and Lead Product
Designer Don Dady. “We’ve since seen a fundamental shift to the Fixed
Indexed Annuity (FIA) as insurance carriers recognized it as a better
chassis to fulfill guarantees.”

“This led Annexus to partner with some of the smartest minds in finance
and the investment community to focus on FIA evolution,” continued Dady.
“Our FIAs have essentially evolved into structured products leveraging
‘smart beta’ indices developed by some of the largest investment banks
and leading academics in finance. This innovation has helped further
improve the risk adjusted returns of a client portfolio, while meeting
an even broader range of client needs over the traditional FIA. We are
excited to be at the forefront of this fundamental shift in the
industry, and we are honored to be recognized as Annuity Innovator of
the Year.”

“We see Registered Investment Advisors (RIAs) and Financial Advisors
playing an even more important role in helping clients navigate markets
and meet their financial goals,” said Ron Shurts, Annexus co-founder.
“Advisors will need to evolve their practice from traditional Asset
Managers into Risk Managers, and we believe Annexus designed solutions
will play a huge role in helping reduce risk and increase returns in
clients’ portfolios.”

Annexus will receive the “Annuity Innovator of the Year” award at the
2017 EQDerivatives Hedge Fund and Institutional Awards in March. For
more information on Annexus products, please visit www.annexus.com.

About Annexus

Annexus designs solutions to help Americans grow and protect retirement
savings. For over a decade, Annexus has developed market-leading fixed
indexed annuities and indexed universal life insurance products. In
close collaboration with design partner Genesis Financial, Annexus has
forged partnerships with Nationwide, Athene and Securian, as well as
J.P. Morgan, UBS, Zebra Capital Management, Barclays and Merrill Lynch.
A handpicked network of financial professionals use Annexus solutions to
help clients take control of their retirement. Find out more about
Annexus and our products at www.annexus.com.

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