StandUP. StandOUT. RakeItIn.

A 6-week course for INDIE-preneurs who want to make a difference, make their mark, and make a damn-good living.

Are you a creative entrepreneur, or, as I call them, creative indie-preneur? If you’re a freelancer, a filmmaker, a writer, a designer, an artisan, a crafter an artist or other creative maker and doer, then watch the video to find out about the alarming chasm I discovered in the creative entrepreneurial world, and how to bridge it successfully to make more money…happily, contendedly, purposefully.

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You know you were put on this planet to bring all the creative ideas in your head and heart to life, to inspire and share with others. You know that because the thought of not creating ‘your thang’ gives you anxiety and heart palpitations, reaching for a pint of Haagen Daas and your favorite comforter to hide under.

You know there are people out there who not only want, but who need your gifts in their lives to be entertained or challenged, or perhaps to escape if only for a little while… or to connect.

You know all of that but you’re stuck. You haven’t been able to move the needle in awhile, if at all, and you’re wondering if maybe you should keep or find that day job…that “backup plan” that “those people” keep talking about.

Here’s a quick checklist. Take a look. Do you find yourself checking any of these off?

___ Your online marketing isn’t working like it used to.

___ Your social networks aren’t really working together to find new buyers.

___ You feel like you’re talking to the same people over and over.

___ You feel like you’re only reaching your fellow creatives and friends instead of the right audience.

___ You’re doing what works for others, but it isn’t working for you.

___ You’re not even sure what to say sometimes online, or perhaps you feel like a broken record or like you’re begging for sales.

___ You know your work would inspire and captivate the audience…but you can’t seem to grow your sales.

___ You don’t know how to keep interest in you and your work between new launches/releases/pieces.

___ You know social media and talking to your audience is important, but you can barely find the time to create, much less be online for hours on end.

___ Your sales drop between new launches/releases, but you want to do this for a living and need for your sales to be consistent or better yet — increase.

___ Your confidence and happiness ebb and flow in direct proportion to how much money is in your bank account. When the funds are low, the doubt demons and fear feed your anxiety about your worth and purpose.

___ You want to be able to live your life as a full-time indie-preneur. You want more freedom to travel, inspire your children, impress your spouse or family and live the life you know you were meant to live.

Any of these sound familiar?

I’ve been where you are. I had a grasp of how it should work, but kept hitting a wall in terms of truly finding the right and new audience that would fall in love with what I had to offer over and over again. I had the smarts, but couldn’t figure out where the disconnect really was.

Now, I’m the one on the red carpet with celebrities. Now I’m the center of the professional photo shoots. Now, I’m the one quoted in international press. Now I’m the one who books multiple vacations a year.

I am so grateful today that I have been able to not only figure out how to bridge the gap, but I’m now able to consistently bring in well over six figures each year with little marketing whatsoever. My business has been thriving almost exclusively from word-of-mouthalone. That’s the kind of REAL community- and business-building that all the advertising and marketing in the world try to buy every day.

Forget the “backup plan.” It’s time to burn the boats and stop looking behind you. It’s time to forge ahead with your talents and share them with the right people so that you can inspire, educate, share and grow. It’s time for you to put all the missing pieces together FOR GOOD, so that you can make the income you need and have the confidence and knowledge to know that you can do so again and again.

I invite you to join me for six weeks that can change your business and life for good.

I’ll be hosting two live calls per week — one focused solely on the business of being an indie-preneur and how to increase your ideal buyers and sales though inspired marketing and brand influence; the second call of the week will be focused entirely on mindset — we will examine your relationship with money, time, yourself, your environment, your community and how you can turn fear into fuel to set your life ablaze.

✓ Learn how to design the impactful brand, platform and life you desire through the power of knowing what it is you want, what you believe in and why.

✓Discover the secret few truly know about how you can really stand out online & in life.

✓ Understand how and when to find, lift, and share your voice through captivating content – whether it’s simply a status update, or prose, video and photos that create the NOT BORING story of you, your books and how you can help others.

✓ Walk away each and every call with actionable items that you can implement NOW that will help you use your powers for good AND still build your bank account. Get your spiritual and mental self in alignment with the business needs of you and your family.

✓ Take advantage of a Social Deviant whose 20 (cough * cough) years in the marketing, promotions, live event, digital, advertising and entertainment worlds landed her multi-six and seven-figure creative clients, C-level contacts, A-List authors…and free booze (that’s me, in case you were wondering).

✓ Get access to growing private Facebook group to share, ask questions, and collaborate.

✓ Access to additional print materials and surveys to help you map out and achieve your goals is also included.

Just as you become better at what you do with every new work you create, mastery takes compulsive, habitual, repetitive passion. You taking this class shows your commitment to your long-term mastery.

This IS your chance to turn “I can’t” into iconic for you – to raise your insider status by building influence in your community.

You’ll finally “get it.” You’ll understand how to create a powerful brand, voice and message that builds on itself over and over.

You will understand how to truly grow your community, and have fun doing it.

And what I promise you is this — I will shoot straight. I will explain, to the best of my ability, the formula for making this happen. I will answer every question with open ears and open heart.

Twelve weeks-worth of marketing and mindset gold to get you consistently hitting your financial and big-picture lifestyle goals in an intense and inspiring six-week course.

For all 12 classes (six weeks), plus the materials and access to private FB group and replay links, you pay only $397.

Or grab the VIP Package to secure private strategy and coaching with me, Janet Wallace. In addition to the group tele-class, you’ll get three, 30-minute private calls where I will answer your specific questions. I will help you generate customized ideas for your author platform or book launch. I will help you kick your excuses to the curb so you can crank up your awesome. If you want the group tele-class + the private call upgrade, click the button below, and you’ll only pay $597.

*****ALL CALLS ARE RECORDED FOR REPLAY*****

But wait, you wanna know the class schedule and content, right? Class schedule and content is as follows:

WEEK ONE

Monday Mindset, August 25th • 9 AM Central

Make Peace with your Desires — Is it bad for you to want what you want? Do you feel guilty for going after your dream of being a writer, an artist, a designer, an artisan, a filmmaker or crafter? Should you get a better paying job and take care of yourself and/or your family instead? This call will give you the warts-and-all truth about the road you are choosing to take…or not.

Thursday Marketing, August 28th • 12 PM Central

The Power of a Personal Manifesto in Directing and building your movement — I’ll walk you through my popular and massively successful formula for creating a manifesto that attracts raving fans that immediately impacts your influence and online marketing effectiveness. Branding, mission/vision statements and platform-building start here.

WEEK TWO

******NO CALL LABOR DAY, Monday, September 1st******

Thursday Marketing, September 4th • 12 PM Central

Lessons in Leadership and Movement Marketing: How to use your manifesto to empower and influence others into action not “for” you, but “with” you to grow your movement, influence and your income. Using case studies and examples, I’ll illustrate exactly how to create a movement, and why your “why” is the biggest motivator for success.

WEEK THREE

Monday Mindset, September 8th • 9 AM Central

Your Money Mindset — What is your relationship like with money? What beliefs are truly your own, and which are the ones passed down from parents, friends and culture? On this call, you’ll learn how to create a healthy relationship with money and discover how it’s more important than a well-sculpted book boyfriend to your happily ever after. *****PERSONAL EVALUATION OF YOUR WEALTH CONSCIOUSNESS & BOND WITH MONEY Included in class materials.*****

Thursday Marketing, September 11th • 12 PM Central

Ideal Buyer Breakdown — Want to zero in on who will really buy your work? Want to know who will talk about you and your work all over the interwebs with no incentives necessary? Don’t miss this class, where I’ll teach you the formula for tapping the golden market for YOU. *****IDEAL BUYER/FAN DOSSIER Included in class materials ******

WEEK FOUR

Monday Mindset, September 15th • 9 AM Central

Your Relationship with Time — Discover the relationship between time and energy, kick procrastination and perfectionism in the shins and blast forward with your goals. I’ll share the insight, skills and tips you need to master time. You’ll have more time to create, more time for marketing, and more time for fun.

Thursday Marketing, September 18th • 12 PM Central

Sexy as Hell Social Media Marketing — You want to know if you need to be on every network for maximum impact, but with all the new apps, you’re not sure which ones are right for you. And the honestly, the ones you’re on aren’t working their magic for you anymore.

What is the new netiquette for interacting online? How do you create a cohesive, fun and out-of-the-box campaign for you work that targets your ideal audience without busting your budget or spending 20 hours a day online? How do you create unique content that converts browsers to repeat buyers? How do you manage it all and have the time to do the real work that lights you up? This class will cover all of this.

WEEK FIVE

Monday Mindset, September 22nd • 9 AM Central

What’s Your GratiTude? — This call focuses on your gratitude meter. How in tune with gratitude are you? You’d be surprised the baggage people carry around about this topic. Do you harbor secret guilt, shame or mistrust of graciousness and thanks? Find out in this class how to surrender, trust and pay forward your blessings. It will blow your mind how this one simple mindset adjustment can skyrocket you to abundance.

Thursday Marketing, September 25th • 12 PM Central

Visibility & Influence — This is probably one of the BIGGEST areas of struggle I’ve seen clients and others having out there. On this call you’ll learn how to elevate your status from invisible wallflower to leader of your field’s pack. You’ll discover the secret to building confidence and creating a brand that wows your crowd. I’ll share with you the most important Social Marketing Content that you can easily create that will catapult you into the hearts of your tribe.

WEEK SIXMonday Mindset, September 29th • 9 AM Central

The Importance of Self-care to your Success — This call may be one of the most vital in this entire program. What version of YOU are you showing your partner, family, friends, kids? The drained martyr who sacrifices her blood, sweat & tears for table scraps or the graceful, empowered woman who knows the importance of balance in creating the life of your dreams. On this call, you’ll learn the power of “yes,” and the power of “no,” you’ll discover the reality and the myths regarding work-life balance, and how to be the role model you want to be for your kids, loved ones and others out there who wish to follow your lead.

Thursday Marketing, October 2nd • 12 PM Central

The Power of Tribe to Thrive — I will share with you the final community-building puzzle piece you need for dream life-building massive success — the right ways to empower and connect with your audience, how to ask for the support you need, how to give the right value back to them, and how to silence forever that little voice in your head that screams “Run before they discover you’re a fraud!” In addition, I’ll answer the questions: “What do I do when I’m criticized, when I get bad reviews, or get hit with online negativity?”

FINAL MINDSET CALL, Monday, October 6th • 9 AM Central

How to Keep Your Motivation, Thoughts & Energy UP…every day — In this final mindset call I’ll share with you how to keep the good times rolling well beyond the end of the course. I’ll share revealing, fun and practical ways to turn the intangible dream into your real life. You’ll walk away knowing how to destroy the doubt demons, recognize your own BS, and keep your spirits and head high while you count your Benjamins.

*****ALL CALLS ARE RECORDED FOR REPLAY*****

You ready to give yourself permission to have what you want right now? Then pick your path below, and I’ll see you in class!!!

Only $397 — that breaks down to about $9.45 per day for education, inspiration, community and access to materials — everything you need to know to make your business and life work for you instead of you pushing and pulling and struggling to just “get by.”

Or grab the VIP Package to secure private strategy and coaching with me, Janet Wallace. In addition to the group tele-class, you’ll get three, 30-minute private calls where I will answer your specific questions. I will help you generate customized ideas for your author platform or book launch. I will help you kick your excuses to the curb so you can crank up your awesome. If you want the group tele-class + the private call upgrade, click the button below.

Only $597

“I have to tell you that yesterdays call Rocked. My. World. In a huge way. There was a time that I understood some of the things that we discussed and practiced it. I felt gratitude for the things in my life and more wonderful things kept happening. Last summer was a perfect example of that with everything that started happening with my desire to be a writer and use my voice. Shortly after that, I lost sight of my gratitude. Life had been beating me down and I hadn’t even realized until yesterday just how much I was allowing that to block me. I was saying ‘I can’t’ on an almost daily basis rather than ‘How can I?’ I couldn’t figure out why I was struggling with my manifesto and putting on paper what I really want. After the call yesterday I figured it out. My fear over losing more than I thought I already had was blocking me. My fear over not being “allowed” to have my deepest dreams and desires was paralyzing me. I stayed up late last night mulling it all over and it wasn’t easy. I had to really face the person I was allowing myself to be, a shell of the real me that had taken over. So, the point of all this is: Thank you for your message. Thank you for sharing your passion and knowledge. Thank you for being part of the catalyst that is lighting a fire back under me. For the first time in a very long time I feel like I am waking up and daring to dream again. For that, I am extremely grateful. ” ~ Stacie Wilson, author of MYST

“The swift kick out of the paused comfort zone was exactly what I needed.

I think I made more progress in the six hours after the call than i did the last year of ‘perfecting.'” ~ Mindy Ruiz, author

“Janet brings a combo of a solid marketing background and her own “deviant” wickedness to her clients’ businesses. She inspires them to use their businesses not just to make a living but to make some waves — to express themselves and promote their values in the world. If you dream of leading your own movement –no matter how quirky or offbeat — Janet will help you find and inspire your tribe.” ~ Lisa Rothstein: President, Creativity to Cash