Posts in Category: Music industry

Desiree Perez has certainly made a name for herself in the world of music. She’s managed to build a reputation as one of the most successful executives and she has done it in a short amount of time. Others are nowhere near as successful and few have lasted as long as she has. That kind of success comes with a constant need to reinvent and change the paradigms that we use to define the music industry. With the success she’s shown at Roc Nation, people are starting to look at Perez as a model for what needs to be done in the industry.

She has been in this industry long enough to understand what she needs to do and how to keep going on.Others who are starting in the industry see her as a powerful business woman with a lot to offer the world in terms of strategy and innovation.Right now she wants to focus on making sure Roc Nation is able to transition into its next sphere of influence and that people are able to receive what they want from Jay Z’s company. He’s made himself hundreds of millions of dollars and he wants to continue what he has already achieved.

The only way to keep things going is for him to find ways to continue to reach new demographics and to expand what Roc Nation does. Perez has known Jay Z for more than 20 years and she understands what it will take to get him the success he wants. She is trying to do everything she can to help advance Roc Nation and what it represents. With all of her years of experience she wants to make the streaming era an age of greater prosperity for what she touches and what she represents in her executive role.