I established
Ultimate Garage in 1994 following a
20-year career with IBM. The name was chosen to
reflect the company's mission....offering the
finest parts, tools and accessories for BMW
automobiles.

Photo courtesy of 201 Magazine (NJ Media
Group)

However, it was the
construction and fitup of my home workshop (in
1995) that brought my high end treatment of
garages to the attention of others. The web home
page photo (below) attracted auto enthusiasts
wanting a similar well-equipped and organized
workspace. The Ultimate Garage name took on a
whole new meaning and the company redirected its
products and services to target this new niche
market.

Today there are thousands of
companies offering garage retrofit and specialty
products but few as detail oriented and dedicated
to the marriage of technology and design in the
workshop. In 2013, I began scaling back on garage
consulting (catering to local NJ clients only)
and focusing on the product side of the business.
Despite the change, I suspect the Ultimate Garage
name and reputation will maintain its presence at
the forefront of this industry for years to come.