Body Phyx International, Inc.

Driven by the active life style of the Baby Boomers, each year, over 50 million Americans seek medical attention for musculoskeletal pain, creating the 1.5 Billion U.S. market for non-pharmaceutical pain management devices.
Invented by a physical therapist, the patented Body Phyx is a treatment device that addresses pain reduction and freedom of movement in a revolutionary and non-invasive way.
The innovation here is that the Body Phyx takes the manual techniques used by specialty trained, highly skilled practitioners and automates them, making these techniques available to all.
In an FDA co

About Body Phyx International, Inc.:

Each year, over 50 million Americans seek medical attention for musculoskeletal pain. The active lifestyle of the 77 million Baby Boomers contribute to the growth of the number seeking relief. Body Phyx International, Inc. ("BPI") (www.Body Phyxinternational.com) has developed a vertical treatment table that addresses pain reduction and freedom of movement in a revolutionary and non-invasive way.
BPI is focused on those patients seeking relief from the pain caused by "active life" conditions and by sports enthusiasts seeking to "tune up" prior to a sports activity. The target end market is the athlete from the "weekend warrior" to the professional, the golfer and the active baby boomer with the pains that compromise performance and limit movement. Over 33.6 million Americans are active in sports and fitness on a "regular" basis and 41.9 million on a "casual" basis. This segment has the desire and means to be the "cash" basis users of the Body Phyx-. BPI is focused on those patients seeking relief from the pain caused by "active life" conditions and by sports enthusiasts seeking to "tune up" prior to a sports activity.
The annual U.S. market for non-pharmaceutical pain management devices is 1.5 billion and projected to grow at an 11.4 annually. The US market for Gym and Exercise Equipment to 4 billion annually. BPI will initially target the over 200,000 clinics and sports facilities in the U.S. market, served by the 185,000 physical therapists ("PTs"), 49,000 chiropractors ("DCs") and 250,000 fitness trainers and instructors.
Invented and patented by a Physical Therapist, the Body Phyx- incorporates traditional treatment principles. It was developed to address the sources of radiating pain in the peripheral nervous system by effectively moving the body in very specific ways, thus treating neural tension and reducing or eliminating pain. The outcome is "perfect alignment" and nerve gliding reduction in neural tension. The innovation here is that the Body Phyx takes the manual techniques used by specialty trained, highly skilled practitioners and automates them, making these techniques available to all.
A prototype of the Body Phyx- was first developed and utilized at CHC Physical Therapy, owned by the Founders. A summary of the outcomes from treatment of patients on the manual device (prepared based on the data recorded in each patients chart) showed greater than a 91 reduction in pain and dramatic improvement in range of motion. This device was also used as a component in the clinics highly successful "Nine Holes of Golf" training program which, based on anecdotal reports, improved golf scores by 3 - 5 strokes.
The success with the manual device led to the development of the automated version of the Body Phyx- and execution of an FDA compliant Clinical Trial. After six treatments, every participant in the test group showed reduction in pain levels (averaging 85, ranging from 6 to 100), with 23 of the 47 test group participant reporting total elimination of all pain. The control group utilized traditional treatment and achieved an average pain reduction of 25. Neural tension tests results using the Elveys and Maitland assessment showed that the Body Phyx- treated group equaled or exceeded control group response.
In addition to marketing programs to drive referrals from physicians, the Company is developing a series of "Cash" applications for the Body Phyx-, such as a "Golf Tune-up" and "Runner Warm-up" to drive higher value traffic. The potential to create this "Cash" based revenue stream is the Company's major competitive advantage and provides the opportunity to sell into the sports market as well as the professional therapy market.

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