“We’re focused on bringing our service to the most popular devices available and have expanded to a record number of new platforms this year alone,” noted Xumo’s SVP of product Chris Hall in a statement. “Partners like Comcast are embracing FAST apps like Xumo that provide easy access to a wealth of additional top-quality programming. Providing expanded live channel options for customers on Xfinity X1 and Flex, Android TV and our entire app portfolio is core to our mission to provide the best free entertainment experience available in streaming today.”

In addition to prioritizing as-it-happens news and events, Xumo offers a library of on-demand content, including thousands of movie titles; programming spanning several genres, including series such as “This Old House” and “Divorce Court”; and full seasons of shows such as “Unsolved Mysteries” and “Forensic Files” from FilmRise and “Nurses Who Kill,” “Wonderland” and animated series “Black Jack” from AMMO.

The Entertainment Merchants Association will present an over-the-top channels market and conference “OTT_X” July 16-17 at the Universal Hilton in Universal City, Calif.

The invitation-only event for C-level leaders in the OTT segment of the entertainment industry will consist of one-on-one business meetings between content providers and ad-supported and subscription OTT channels, a half-day conference featuring industry analysts and thought leaders, a service and technology providers showcase, high-speed introductory meetings specifically designed for burgeoning OTT channels, and networking events, according to the EMA.

OTT_X will be co-located with, but separate from, the EMA’s Los Angeles Entertainment Summit, the annual get-together of the home video industry, according to the EMA.

Erick Opeka, president of Cinedigm Digital Networks, will chair the confab.

“Until now, there hasn’t been a set marketplace where buyers and sellers, providers, and distributors of OTT content can come together to network and connect in a meaningful way,” Opeka said in a statement. “That’s one of the driving forces that makes OTT_X such an important event. Through this dynamic gathering of industry leaders and pioneers, we have created an incredible opportunity where executives can explore potential partnerships with the outlets and providers that are best suited to their unique interests and needs. Our ultimate goal is that this will enable efficient and effective agreements to be made, while further expanding and revolutionizing the OTT landscape.”

“The OTT segment of the video industry is growing tremendously and needs a premier event to bring key players together to do business, share knowledge, and expand their contacts, and that is what EMA is providing with the OTT_X market and conference,” added Mark Fisher, EMA president and CEO, in a statement.

Cinedigm April 9 announced the over-the-top video launch of WHAM, an ad-supported digital gaming and e-sports platform. The service is available on XUMO, an Irvine, Calif.-based online TV service, Amazon-owned Twitch.tv and Web and mobile devices.

“Gaming lifestyle and e-sports content will be a multi-billion- dollar industry within the next two years,” Erick Opeka, EVP of Cinedigm Networks, said in a statement.

WHAM also features “Retro Gaming From The Strong Museum,” showcasing classic video games, commercials, and gameplay; and “Game Bytes,” a look at the bar/restaurant gaming scene.

Cinedigm says the XUMO platform is accessible on more than 45% of the smart TVs in North America and will help WHAM content reach more than 20 million homes.

XUMO is available on iOS and Android mobile devices, as well as on LG, Vizio, Hisense and Sharp TVs in May.

“WHAM is a significant addition to the XUMO channel lineup as we continue to broaden and deepen our offering of gaming content,” said Stefan Van Engen, SVP of content programming and acquisitions at XUMO.