Mercedes Benz opens its second dealership in Ahmedabad

Emerald Motors is first Mercedes-Benz dealership in the country to inaugurate an exclusive Pre-Owned car section as well on the same day. It has a cumulative investment of Rs 12.5 crore.ETAuto | August 31, 2016, 14:13 IST

AHMEDABAD: India’s largest luxury car maker Mercedes-Benz has inaugurated its second state-of-the-art 3S dealership in Ahmedabad - Emerald Motors. This is the company's eighth outlet in the state of Gujarat. Emerald Motors is the company's fourth dealership launch for 2016, and post this Mercedes has 85 outlets across 40 cities in India.

Emerald Motors is first Mercedes-Benz dealership in the country to inaugurate an exclusive Pre-Owned car section as well on the same day. It has a cumulative investment of Rs 12.5 crore.

Speaking on the occasion, Roland Folger, Managing Director & CEO, Mercedes-Benz India said, “Western India is an important market for us as we have witnessed substantial demand coming from this region. With the inauguration of this second 3S luxury dealership in Ahmedabad, we will be able to further strengthen our foothold in Gujarat and capitalize on the growing demand for luxury automobiles.”

Folger further elaborated, “Strategic network expansion drive is an integral part of our growth strategy. We have already launched dealerships in Pune, Vijayawada and Nagpur. With this inauguration in Ahmedabad, we have six more dealership inaugurations planned for this year.”

Emerald Motors boasts of showcasing the entire range of Mercedes-Benz cars by creating a massive 11 car display. Emerald Motors also houses a fully equipped service facility in the same premises.