Search Results for: pizza factory

Well, you have to go to Australia to buy these Pizza Hell franchises. Hell has been torture for Matt Blomfield – so he’s auctioning his $830,000 Auckland store for a $1 reserve. Mr Blomfield, a Hell Pizza franchisee, is so fed up with the New Zealand owner TPF Group’s handling of the business that he’s willing to take a loss selling up his five stores. “I just want to get the business sold, pay all the bills and move on with my life.” Why is this business model not making money? Here are potential reasons from the article: The Herald has also sighted emails from franchisees complaining of the lack of support from TPF, the high cost of ingredients – which they can only purchase from TPF’s own supply and distribution operation – and what they say is unsatisfactory marketing.

last edited: December 7, 2011, 9pm [added recommendation on beer & wine]; also edited on December 13, 2010, 1:05am [improved a few poorly worded sentences] I’ve noticed several franchised “Urban Flats Flatbread & Wine Co.” closing this year in the southeast, such as Orlando FL, Winter Park FL, Lawrenceville GA, and Atlanta GA (pictured to the right). Something clearly isn’t resonating with potential and repeat customers. Many franchises suffer from this ‘surprise’ problem leaving execs scratching their heads about what is going wrong. I’ll put on my pundit hat and give you my opinion and recommendations. HOW RESTAURANTS ARE JUDGED BY CUSTOMERS: People will instinctively judge a restaurant on three elements, and to draw repeat business you need to excel in at least two of these (and be at least average in the third) in the eyes of your local customer base: FOOD: Is the food memorable and superb all around? PRICING: Is the pricing at or below the competition; does it provide value? AMBIANCE/EXPERIENCE: Is the customer experience superb with a unique and comfortable interior design? A restaurant could succeed by satisfying only two of three criteria. For example, you could provide an excellent customer experience and have great food, but prices are too high. Cheesecake Factory and J. Alexanders are examples of this but both still generate excellent sales. HOW URBAN FLATS RATES: According to most of the reviews I’ve read online, Urban Flats rates as follows: FOOD: Average food, flats are minimalistic…not bad but not excellent either PRICING: A bit high – $10 cheeseburger, $8.50 Loaded Potato appetizer, $10 “flats” pizza AMBIANCE/EXPERIENCE: Average, some described it as trying too hard to be cool. Music is too loud to talk. If you have to describe your restaurant as hip in advertising, you probably are not. Other …