How Much RSS?

A post on the Topix.net blog lets us know that the amount of RSS content from news organizations is not as great as some might believe.

Rich Skrenta reports that of the 7000+ news sources Topix crawls only 7% have feeds. He goes on to say that even if the site has a feed, Topix usually crawls the HTML content.

“Even for sites which offer feeds, we’ll generally continue to crawl the human-readable version. We’ve seen sites where the RSS broke but no one at the paper seemed to notice, or cases where the RSS was out of sync with the human-viewable web content.”

This week, both LinkedIn and Facebook are beefing up their paid social offerings in different ways, while Google seeks to cut off Adwords revenues for fake news sites. And might Google be favouring desktop over its own AMP in its upcoming mobile-first index?

Here we’ll take a look at the basic things you need to know in regards to search engine optimisation, a discipline that everyone in your organisation should at least be aware of, if not have a decent technical understanding.