Last night, i-D magazine originators Terry and Tricia Jones won The Outstanding Achievement Award in British Fashion, for their 30+ years of highlighting and nurturing some of the biggest names in the industry via their wink-emblazoned cult-cool mag.

As a result, its online counterpart is offering insight into the magazine’s inspiring back-story, tracking its rise from subversive fanzine to glossy style/culture bible, starting with a peek at the first-ever lo-fi (stapled, not bound) issue.

What was unique about i-D magazine was its acute perspective on British pop culture, formalizing an outlet for non-conformist, “in-the-know” content, that was fresh, and unlike any other magazine at the time.