CES 2020 Innovation Award Product
Ganzin Eye Tracking Module - AURORA

By Ganzin Technology, Inc.

Honoree

Virtual & Augmented Reality

Among the multitude of technologies available to advance AR/VR experiences, eye tracking, a technology making the machine know where users are looking at, seems to be the most promising of them all. It has the potential to not only help solve human interface problems in AR/VR but also to improve the overall visual quality. However, integrating eye tracking into AR/VR devices has its own set of challenges. With the onset of AR/VR mobile devices, power consumption becomes a significant issue. Second, the integration effort of an existing eye-tracking solution is too high to make it affordable for everyone.

The answer is AURORA, an eye tracking module developed by Ganzin Technology, Inc. AURORA is a compact module enabling eye-tracking capability on clients' AR/VR/smart-glasses devices with minimum effort. AURORA composes of two sensors, EyeSensor, and an Eye Processing Unit (EPU). Clients can simply attach the EPU and two EyeSensors on their devices to enable the eye-tracking capability by reading out the gaze coordinate through the I2C I/F of the EPU with no latency. As a solution provider, Ganzin will also provide the software development kit (SDK) and all kinds of supports to help customers for system integration. AURORA eye tracking module features in easiest mechanical design, smallest form factor, lowest power consumption, and most wide application scenarios in the market. AURORA will unlock the potential of eyes as the ultimate interface to the digital world.