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All February Long, Shop at JCPenney & Donate to Dress for Success

We were already planning to head to JCPenney this spring, thanks to their new Nanette Lepore line, a collaboration with Duro Olowu, and the announcement of in-store coffee bars and yoga classes. But now that shopping there comes with a dose of do-gooderism for the whole month of February, consider us officially there.

All purchases made this month will come with an invitation to round up and donate the amount to the next closest dollar to Dress for Success, an organization that provides disadvantaged women with professional clothes to wear on job interviews, as well as career guidance to help them gain financial independence (full disclosure--I volunteer with them myself at the NYC branch, which means I've seen firsthand just how far these donations go!). As Joi Gordon, CEO of Dress for Success Worldwide said in a statement, “We recognize that there are an immeasurable number of obstacles that women face in today’s economic climate and, with jcpenney’s support, we will be able to expand the assistance that we provide to more than 65,000 women each year to overcome them.”

Want to donate more than just the 50 cents that'll come from your $29.50 purchase? Head to JCP Cares to give as much as you can. And if you don't live near a JCPenney, don't stress--you can also make a donation through your purchases at JCP.com. Time to get shopping, no?