aol networks

www.guardian.co.uk

Video distribution service acquired for $100m in 2011 to become part of new global content businessAOL is to scrap the GoViral video network brand name two years after buying the company for $100m, and relaunch it as part of a new global content business called Be On.The media group acquired...

allthingsd.com

As I reported yesterday, AOL’s advertising sales head Ned Brody has resigned. He headed AOL Networks — which used to be called the Advertising.com — selling premium display, video and mobile network ads for the Web portal. AOL CEO Tim Armstrong has stepped in to take over the role...

allthingsd.com

In an unusual hiring for a top advertising role, Yahoo has made an offer to AOL’s top sales exec Ned Brody to take over as head of its North American sales, according to sources close to the situation. Brody has already resigned from AOL, said sources, where he headed...

paidcontent.org

AOL’s latest quarterly earnings, posted early Wednesday morning, showed ongoing growth in its content and advertising business as the company posted a 2% gain in revenue from a year ago and earnings per share of $0.32. The profit was below the $0.34 analysts had been predicting while AOL’s $538.3 million...

allthingsd.com

Facebook’s advertising exchange, which didn’t exist a year ago and now generates real revenue, is getting bigger. AOL’s Advertising.com will start using the exchange to buy ads for its clients on the social network’s pages. AOL is the highest profile player to join FBX, and may well have the most...

paidcontent.org

A year ago, AOL was a laughing stock. The one-time internet king was surviving on dial-up dollars from yokels and its media properties were a mess. After it sold its patent portfolio to Facebook, it seemed only a matter of time until AOL dried up altogether. Then something happened. The...

paidcontent.org

The concept of selling digital ads is basic enough — offer up a piece of screen and invite brands to buy it. But for publishers, the ad tech industry can feel like a mix of quantum physics and witchcraft. Instead of simple transactions between publisher and buyer, digital ad sales...

battellemedia.com

The post Can We Bridge Data to Humanity? We Best Talk About It. appeared first on John Battelle's Search Blog. The agenda for our seventh annual CM Summit is live. And it rocks. You can read all about it here. I am really looking forward to this conversation, mainly due...

paidcontent.org

AOL today announced a new product for publishers called Marketplace, which integrates various elements of its ad tech platforms. The move comes as AOL redoubles its efforts to bring in revenue unrelated to its legacy copper wire business. “This gets us back into the ad tech game in a serious manner,”...

techcrunch.com

Aol Chief Operating Officer Arthur “Artie” Minson could be departing the company soon, we’re hearing, possibly over how the company has been handling hyperlocal news site Patch. A spokesperson declined to comment for this story, Minson hasn’t returned my call, and our sources say that it’s not a done deal....

www.businessinsider.com

AOL stock was already up huge year-over-year, when it reported earnings on February 8. Since then, it's up 25%. Ken Sena of Evercore Partners has a theory on why. On February 8, AOL reported its quarterly financials in a new way - breaking its business into three segments: Membership Group, Brand...

www.guardian.co.uk

The company's revenues rose by 4% in the fourth quarter with significant ad growth, beating analysts' expectationsAOL reported its first annual rise in revenues in eight years on Friday as strong advertising sales underlined the fallen internet star's recovery.Total revenues rose 4% in the fourth quarter to $599.5m, beating analysts'...

techcrunch.com

Some turmoil in the management ranks at AOL, with Yahoo, apparently, hoping to profit as part of its ongoing hiring spree. AOL (which owns TechCrunch) has confirmed to us that Ned Brody, who had been the CEO of advertising division AOL Networks, has resigned from the company, on the heels...

www.businessinsider.com

AOL reported its first quarter performance this morning. We haven't had a chance to dig into the numbers yet, but analyst Victor Anthony of Topeka has. He's not impressed. For the first time in a while, AOL failed to beat analysts' revenue estimates, mainly because of unexpected weakness at its...

techcrunch.com

[tc_5min code="517691376"] Much like this gif, Aol added another layer of management last week. Aol Brands got its own CEO, Susan Lyne, to round out the triumvirate of Aol Networks CEO Ned Brody and Aol Membership CEO Ned Brody. And, in an impressive slight of the hand, the company also lost...