Kristen Stewart for Balenciaga Florabotanica

Stewart, who is a self-professed introvert and appears ill at ease during press appearances, is a surprising choice for Florabotanica. While she was quite close to former Balenciaga designer Nicolas Ghesquiere and often wore his designs, the house has opted to keep her on with the arrival of new head designer Alexander Wang—despite the fact that Wang is an admitted supporter of Liberty Ross, the model who had been married to director Rupert Sanders, who Stewart had an embarrassingly public affair with during the filming of Snow White and the Huntsman. However, perhaps the $2 billion success of the Twilight movies trumps any personal scandal. Grant conjectures, “I think they’re going for the celebrity who will add credibility but is attainable—she’s within reach.”