K+K (D)

K+K Rheine: A futuristic
flagship store sends buy signals

CM

“We have been working with Wanzl for years. Wanzl designed the interior fittings of our new K+K Rheine store as a flagship store. The first drafts and plans alone were impressive. Klaas + Kock has well over 200 branches, so when fitting stores we need to think economically and in terms of synergies. We will certainly be incorporating elements of our store in Rheine into other K+K stores in the future.”MANFRED GUDER, Shopfitting Project Manager at Klaas + Kock

It is dynamic, pleasing to the eye, and can be viewed from any angle: with its new store in Rheine, Klaas + Kock is showing how contemporary retail architecture can look if we take bold steps. The energy from the outside shell has been consistently carried through to the interior, and perfectly complemented on the shop floor with the wire tech, EuroShelf, Vitable and YourTable shopfitting systems.

For customers, the price of the product is key when shopping. That much is obvious in a convenience store. Everyone is looking after their wallets. But when the price and ambience are right, everything that belongs together comes together: an affordable shopping experience with first-class architecture and a premium interior. Around 18,000 products are on offer, with plenty of freshness in the fruit and vegetable department, an on-site butcher, a well-organised wine department, confectionery, and a full range of everyday products.

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K+K Klaas + Kock

This retailer is a family-run company in the food industry and is headquartered in Gronau, Westphalia. Over 215 convenience stores form the basis for the retailer’s activities, enabling it to serve its customers on their doorstep. Around 7,000 employees work at K+K on a daily basis to make sure that customers can rely on quality, freshness, a friendly service and great prices.

Shop Solutions_MADE BY WANZL for K+K Rheine

– wire tech: the premium system for design without limits – curved with 180° end elements– EuroShelf: the quality system at an affordable price with high product density– Vitable: for encouraging impulse buys in the fruit and vegetable aisle– YourTable: the multi-functional display unit for effective product presentation