What do you see when you look at the QR Code above? Do you see a pixelated Goomba from NES-era Super Mario Bros.? Maybe I’ve played too many video games in my day, but I definitely see it.
If you’re anything like me, you probably didn’t start looking for hidden images when this page loaded. More than likely you whipped out your iPhone and launched Scan to see what it did, without any prompt at all. Yeah? If not, let’s go back a couple of steps.

In today’s post, we will dive deeper into the tweets of Riga, Latvia-based data visualization software, infogr.am (@infogram) and the Twitter accounts they have chosen to follow … a mirror, if you will, into the soul(-cial media) behind a software company helping non-designers to create professionally designed infographics and visualizations in minutes.