Hoop Roche recounts Erie Plastics' bankruptcy (part 1 of 2)

Industry veteran P.C. "Hoop" Roche, the former chairman and majority owner of Erie Plastics, shares the story of how the 48-year-old injection molding firm ran into trouble, in a speech at Plastics News’ Executive Forum, held March 2-4 in Summerlin, Nev.