The Law Office of William E. Grande

The What:

Create a website for a local labor attorney that not only represented his legal experience, but also reflected his passion for serving the community.

And How:

Buffalo City Hall is full of labor-themed murals that capture the spirit of the city, as well as the people who built it. To communicate the client’s passion for labor law, as well as the community, we chose to feature these murals prominently throughout the site. To tie it all together, we created the “Practicing the Art of Labor Relations” headline for the homepage and also wove copy that referenced the murals throughout the site.

In addition, we coordinated and produced a video that gave current and future clients a more personal look at Bill and his work, both at the negotiating table and in the community. The video was shot and edited in a single day.