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Gulf Coast Cleanup Shoes by Bed Stu

Have you been looking for a stylish pair of shoes that comes splattered with muck? If so, the hip footwear company Bed Stu (named after a Brooklyn neighborhood) has you covered. Or, has your feet covered. With oil-stained leather.

A new shade of artificial grunge style or just the fashion industry capitalizing on an environmental disaster? Really, it’s neither. Bed Stu will be donating 100 percent of the profits from this collection to NWF’s wildlife restoration efforts in the Gulf.

When you consider how much money we pay for mass-produced “vintage” clothing (faded jeans, frayed shirts, etc.), it doesn’t seem all that crazy to buy pre-stained shoes.

Love ’em or hate ’em, you can’t deny that they’re a great conversation-starter. And with Americans quickly forgetting the damage caused by the Gulf oil spill, it’s a conversation that needs to be started.