Blushing On: Soap & Glory #MoreThanLips

The brand is now launching one of the most badass campaigns, #MoreThanLips, that I fully support.

“We created #MoreThanLips campaign to remind women everywhere that whatever their shade of gloss, they can (and should) always share their voice LIKE A BOSS,” Soap & Glory writes.

What’s even more amazing: the campaign is donating $5 for every Instagram post featuring #MoreThanLips to She Should Run — an organization working to have 250,000 women running for federal office by 2030.

Soap & Glory took to the L.A. Women’s March to create this video for its campaign, featuring testimonials from women sharing what makes them feel powerful.