Technology: The Good, The Bad And The Ugly As a marketing strategist who started my business in the social media early years, I’ve spent a lot of time using and observing technology and how it impacts us and our business. I’ve come to realise, now more than ever,...

Movers, Shakers And The Cookie BakerAt this point in time, I have lived my life 50/50 in the Philippines and Australia, I am determined to make a positive impact in both countries I consider my home. Through Baked by Erica, I endeavour to spread joy and happiness to...

How Technology Can Improve The Human Experience I began my entrepreneurial journey pre-internet and pre-digital in what were known as the analogue days. It was way back in the time when we used to watch movies on VHS tapes, listen to music on CD’s and made phone calls...

How To Find An Online Community That Helps Your Business Grow When I first started to think about starting up a business as a freelance Knitting and Crochet Designer, I personally didn’t know anyone who did that as a career, and I found it hard to imagine what life as...

The power of communities Communities are a great way to connect with each other, especially for women. If you use the power of (online) communities to connect, you can achieve more. You can learn from each other and support each other which makes your work more fun....

Everyone feels down sometimes. While it’s not necessarily comforting to know that other people feel stress and pressure as well, it’s beneficial to know how other people overcome these slumps. It’s hard to be an entrepreneur or even a powerful businessperson. It has...