Research Interests

Dr. Ruscher's social cognition research focuses primarily on stereotyping and prejudice in communication and language. Current work considers the role of metaphors in perception of disparaged outgroups, as well as perceptions of hate speech.

Ruscher, J. B., & Tipler, C. N. (2018). Linguistic intergroup bias about the 2016 U.S. presidential candidates as a function of political ideology. Analyses of Social Issues and Public Policy, 18, 61-80. DOI: 10.1111/asap.12149