To kick off SKIMS’ campaign featuring real women, Kardashian West asked Johnson to star in a moving video as she modeled the black sculpting bodysuit. Over the next three weeks, more campaign videos will drop featuring 26 women sharing intimate stories about why they love their bodies, and how SKIMS enables them to feel their best.

Vanessa Beecroft

“I was serving a 25 year sentence without the possibility of parole. Kim saw a video of me. She heard my story. She said, ‘This is so unfair.’ And by the way, I didn’t even know who Kim Kardashian was!” Johnson said in her moving campaign video. “She went to war for me to fight for my freedom. That’s why I call her my ‘war angel,’ because nothing stood between her and my freedom.”

Vanessa Beecroft

She continued: “I was set free on June the 6th 2018. So now every moment in life is precious to me. This shapewear makes me feel that I can walk into the store, I can pick up something that I normally wouldn’t think about wearing and I can put it on, and it’s going to look great on me.”

Earlier this week Kardashian West announced SKIMS will launch on Sept. 10. “I love the idea that the pieces will be the closest thing to someone’s skin, skimming with amazingly soft and supportive fabrics which accentuate the best parts of our bodies. Available in sizes XXS – 5XL, SKIMS Solutionwear™ is for every body. SKIMS.COM. #ShowYourSKIMS,” she wrote on Instagram.

The line consists of bikini briefs, thongs, bras, waist trainers, bodysuits, thermal leggings and more, retailing from $22 to $98. They will be sold in sizes XXS to 5XL and in nine different tonal colors at launch, with even more shades coming as the brand continues to expand.

Kardashian West’s tight-knit relationship with Johnson began when she started campaigning for the great-grandmother’s presidential pardon in 2018 after learning about the case online. Johnson was given a life sentence for a first-time nonviolent drug offense after she helped facilitate communications in a drug-trafficking case.

“It became this mission that I just didn’t want to give up,” Kardashian West said of getting her legal team involved in Johnson’s case in a Today interview. “I think to some people it might seem like, ‘Okay, Kim made a phone call to the president.’ “

Manage Push Notifications

If you have opted in for our browser push notifications, and you would like to
opt-out, please refer to the following instructions depending on your device and
browser. For turning notifications on or off on Google Chrome and Android
click here, for Firefox
click here, for Safari
click here and for Microsoft's Edge
click here.