Forbes.com: College Basketball's Most Valuable Teams in 2013

College Basketball's Most Valuable Teams in 2013

Our ranking of college basketball's most valuable teams utilizes a weighted methodology with three components. They are, in order of weight, basketball revenue spent on athlete scholarships and other academic programming, profit kept by the athletic department to support athletic endeavors and conference revenue generated via NCAA tournament play. Valuations are based on revenues and expenses from the 2011-12 season. (AP Photo)

Sources: Universities, NCAA, US Dept. of Education, FORBES estimates

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College Basketba...Our ranking of college basketball's most valuable teams utilizes a weighted methodology with three components. They are, in order of weight, basketball revenue spent on athlete scholarships and other academic programming, profit kept by the athletic department to support athletic endeavors and conference revenue generated via NCAA tournament play. Valuations are based on revenues and expenses from the 2011-12 season. (AP Photo)

Tour package sales for last year's inaugural Carrier Classic against UNC was a boon for the team, as was increased revenue from contributions, conference distributions and additional ticket sales for three more home games than the previous season. (AP Photo)

The Orange ought to see a surge in value next year associated with playing in this year's Carrier Classic, a game played on the deck of an aircraft carrier (pictured above). Michigan State and North Carolina, last year's participants, saw their team values increase by 21 percent and 11 percent, respectively. (AP Photo)

The Pac-12's most valuable basketball program, and the only on our list besides UCLA (No. 15), increased team revenue by more than $2 million year-over-year thanks in part to increased contributions. (Getty Images)

The Badgers are one of six Big Ten schools on our list, the most from any conference, and the conference's presence here will only grow stronger in 2014 with the addition of Maryland (No. 16). This year's NCAA tournament will mark Wisconsin's 15th consecutive appearance. (Getty Images)

Indiana made the Big Dance last year for the first time since 2008, and the Hoosiers' run to the Sweet 16 actually increased the team's expenses for travel, lodging and staff and coaching bonuses (Crean alone took home an additional $85,000 from the tournament success). (AP Photo)

Matta has an extra year tacked onto his contract every time the Buckeyes win the Big Ten regular season championship; it's not a bad deal for the coach who has accomplished the feat five times over the last seven seasons. Ohio State's athletic department provided $4.3 million to academic endeavors last year, the most of any Big Ten school. (Getty Images North America)

Defending champion Kentucky will miss this year's tournament, just the team's second time sitting out the Big Dance since 1991, but leading college basketball in average home attendance for the seventh straight year helped the Wildcats claim the biggest growth in value of any team on our list. (AP Photo)

Three additional home games and an injection of new conference money via the ACC's TV deal with ESPN helped the Tar Heels to a 11 percent surge in basketball revenue, which surpassed $27 million last year. (AP Photo)

The Jayhawks' run to last year's championship game led to higher gameday and travel expenses - in fact, travel costs were up 47 percent to $1.6 million - but Kansas took home $12 million in ticket sales and generated another $5.6 million for the Big 12 from its 23 tournament games played over the last six seasons, the most of any team. (AP Photo)

Louisville's KFC Yum! Center, a state-of-the-art arena opened in 2010, helped the team rake in a staggering $20.4 million in contributions last year. That income was largely responsible for making the Cardinals the most profitable team in college basketball. In fact, Lousiville's $24.6 million in team profit was larger than all but four other teams' total revenue last year. (Getty Images)