Onward Nation

America's best podcast for learning how today's top business owners Think, Act, & Achieve. Onward Nation is a five-day-a-week podcast hosted by Stephen Woessner, CEO of Predictive ROI. Business owners share the most influential lessons learned throughout their careers, including insights into their daily habits, their most vital priorities that have contributed to their business and personal success, and the most challenging time or situation that could have devastated or even ruined their businesses or careers. Business owners share their "recipes for success" including those systems they wish they had put into practice inside their business when first starting out. Each episode concludes with guests sharing two or three practical and tactical strategies they would recommend to brand new business owners in order to best ensure success in their new business and careers. Onward Nation provides business owners with the strategies and tactical step-by-step "recipe" that will help anyone make their business more systematic, predictable, measurable, and repeatable.

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Dr. Deborak K. Ekstrom is the president of Salisbury Plastic Surgery in Massachusetts — a very successful clinic and she’s a highly skilled surgeon and has been honing those skills over decades. But success wasn’t easy. It never is Onward Nation. Even if from the outside, it might seem that way.

It takes hard work — it takes commitment — it takes a drive to get over the obstacles and past the naysayers who are attempting to stand in your way. And it takes mentors who can take us under their wing and share their guidance with us. Dr. Ekstrom had people like that in her path — she listened — and she persevered.

And you will also hear about how she has reached a place in her career and life where she wants to not just give back — but to teach, to share, to be a conduit of educational resources...and so I’m excited for her to walk us through the media company her and her team have created called Deluge Beau.

So, Onward Nation — this will be a conversation around grit, tenacity, smarts, and building for the future that I think you are going to find extremely helpful.

What you’ll learn about in this episode:

How Deborah's early career as a surgeon began, and the challenges she sometimes faced as a female surgeon in a male-dominated time

Which valuable skills Deborah had to develop to live an extraordinary life, and how her goal is now to help enable others to live their extraordinary life

Why the ability to teach yourself and continue to learn is a critical skill that any successful business leader needs to develop

How Deborah began her career without resources and mentors, and why she now works to serve as a teacher and mentor to others and especially women

Why Deborah created Deluge Beau, and why creating a magazine was well-suited to her skills and interests

Why Deborah and her team named the magazine Deluge Beau, and why she believes that too many people are afraid of abundance

What advice Deborah would offer to anyone who struggles to believe that they are deserving of success

Why abundance is the natural state of the universe and how someone has to actively take self-destructive steps to avoid abundance

What sort of women Deluge Beau is seeking to serve and welcome into their community, and what hopes Deborah has for the magazine

Rob Jolles is a sought-after speaker who teaches, entertains, and inspires audiences worldwide. His live programs in and around the world have enabled him to amass a client list of Fortune 500 companies including Toyota, Disney, GE, a dozen universities, and over 50 financial institutions. He is the best-selling author of six books, including his latest release, Why People Don’t Believe You…Building Credibility from the Inside Out. To learn more, visit Jolles.com.

What you’ll learn about in this episode:

How Rob unconsciously excelled at his job at the New York Life Insurance Company in his first year, at just 22 years old, and why that was a problem

Why not knowing what he was doing right for his career became a challenge when he started struggling with the burden of success

How becoming an actor in his spare time became the third piece of Rob’s ultimate career as a corporate trainer

Why Rob wrote his first book, and why he doesn’t consider himself a writer despite authoring six books

Why Rob loves processes, and why he believes success isn’t really about processes but comes down to “percentage points”

Why Rob began teaching people not just what to say, but how to say it authentically and effectively, and how that led to writing his book

Why Rob’s publisher decided to title his book “Why People Don’t Believe You”, and how it relates to Rob’s observations on life

Why the secret to sounding authentic is to be honest and absolutely believe the things you are saying

Why it is important to not make assumptions and tell yourself a made-up narrative about others

Why Rob believes that we should stop using the phrase “soft skills” and should start calling them “performance skills”

How to contact Rob Jolles:

Stephen is the founder and CEO of Predictive ROI, a digital marketing agency, and the host of Onward Nation — a top-rated daily podcast for learning how today’s top business owners think, act and achieve. Onward Nation is listened to in 120 countries around the world.

Stephen is the author of three books, including the #1 best seller, “Profitable Podcasting,” and his digital marketing insights have been featured in Forbes.com, Entrepreneur.com, The Washington Post, and Inc. Magazine.

Public educator, entrepreneur, and CEO of the financial technology company of iFlip Investor, Randy Tate combines Silicon Valley style with his partner and CTO Kelly Korshak’s Wall Street savvy, creating a software to help the ordinary investor preserve, protect and grow their wealth.

What you’ll learn about in this episode:

What Randy and his team at iFlip have been working on since Randy’s previous appearance on Onward Nation in episode 658

Why iFlip is on track for 1000% growth this year, and how they have been developing a stock trading app that will be free to the end user

Why diversification isn’t actually the secret to mitigating investment risk, and why the true secret is to avoid losses

Why losses and fees compound dangerously and why that fact is aggravated by a lack of industry transparency

Why Randy believes that every business owner must financially plan for life after their business

How iFlip’s software anticipated the Q4 2018 market dip and had already moved 87% of the money the software manages into cash before the dip

Why Randy defines “success” as the ability to continually create new possibilities for yourself

How Randy has overcome fear in his own career, and why acknowledging your fear is the key to beating it

Why efficiency is the key to iFlip’s software, as well as the key to its continued business success

Why Randy suggests you automate everything you can as early as you can so that you can more effectively scale

Additional resources:

Sean Casto is the Founder of the premier app marketing agency, PreApps, where he has helped thousands of apps reach millions in downloads. He has worked with many million dollar apps such as Flyp, OverKill 2, Gadget Flow, and even billion dollar apps such as Cheetah Mobile’s Security Master with over 550,000,000 downloads. He is also the Creator of the App Marketing Academy, the world’s best online mobile app marketing program.

Today, Casto is one of the most in-demand experts on mobile app marketing and growth. His clients and associates have expanded to 80 countries, in 24 different app categories to create, launch, and market their app, from nothing to millions of downloads and sales. Casto has been a guest speaker at industry conventions for Microsoft and Samsung and lectured at Universities such as Northeastern and Harvard. He has also appeared on and been featured by The Washington Post, USA Today, The Boston Globe, Entrepreneur Magazine, and The Associated Press.

What you’ll learn about in this episode:

How Sean found a love of entrepreneurism as a child, and how he learned the ins and outs of app development

How Sean developed the number one industry-leading app marketing agency, and what services his agency provides to app developers

Why app development and having an app for your business is appealing to business owners in any industry

What new business marketing potential and customer interaction possibilities have been created thanks to smartphone apps

How new technologies like Augmented Reality (AR) can be integrated into an app to differentiate your business from competitors

What key strategies and “seven pillars” are fundamental to finding success when launching an app

Why an app should be user-centric, innovative, and address the needs and wants of your customers

Why it is difficult to cut through the noise and be discovered when there are over 15,000 new apps launching a week, causing 95% of apps to fail

Why virality is probably an unrealistic goal, and why it is important to track analytics on the use of your app

Why understanding where customers typically find apps and understanding Apple and Google’s app store algorithms and optimizing for them is key