They usually shoot big ad campaigns for top designers, so when Mert Alas and Marcus Piggott were tapped for a session with Angelina Jolie for the “Maleficent” promotional spread, they brought a whole new flavor to the movie poster realm.

“It was important to us that [Jolie] didn’t come across as [an] ‘evil queen,’ and that she had a lot of emotion and depth to her character- all the complexities women have.”

Mert and Marcus added, “She is partly human, partly fairy, part creature. We wanted to respect the original Fifties [Maleficent] animation, but make [the character] edgy.” And in the end they came up with “a fusion of Angelina and Maleficent.”