The Preddy Programme 2019

Published on Monday, 7th January 2019

We are delighted that we are once again joining forces with Shan Preddy of Preddy & Co in 2019 to run a series of valuable half day workshops to equip you and your staff with the skills you need to help grow your creative business.

With a career which has spanned public relations, international advertising and brand design, Shan is a Partner at Preddy&Co, specialists in training, mentoring and business consulting for the creative sector. Her books, 'How to Run a Successful Design Business' and 'How to Market Design Consultancy Services', have become international design-sector best sellers. She is a founder member of the DBA Experts' Register, a Business Leader at the Marketing Society, a Fellow of the RSA and a full member of D&AD.

HOW TO MAKE GREAT PRESENTATIONS – THE ESSENTIAL SKILLS - ***SOLD OUT***

Making confident and successful presentations to clients, prospects and colleagues is an important part of any creative firm’s life. Following two sell-out sessions of this Preddy&Co presentation skills workshop with Shan Preddy in 2017, we’re pleased to be repeating it in 2019. Shan will deliver comprehensive insights into the subject without the need for you to do any practical work. She will explore the psychology behind getting the response you want by using the tried-and-tested Preddy Preparation Framework, and she’ll share tips and techniques on delivery including signposting, structure, visual aids, equipment, body language, voice control and eye contact. She’ll also offer guidance on using dress and appearance to build rapport, and on handling those tricksy nerves that can threaten to strike when you least want them. If you or your team members need to know how to plan, create and deliver presentations, don’t miss this workshop.

Running for the first time in Bristol, this ever-popular Preddy&Co half-day workshop with Shan Preddy focuses on the underlying principles of negotiating so that you can use them in any situation. Major commercial deals with prospects? Discussing strategy, creative work, time or budgets with clients and colleagues? Whose turn it is to load the dishwasher? All covered. Shan will explore attitudes to negotiating as well as sharing knowledge and skills. She’ll look at negotiating situations and positions as well as the important differences between outcomes and objectives. She’ll examine sources of power, negotiating parameters, and the use of strategies and dirty tricks. She’ll give guidelines on negotiating encounters and explain why the all-important win/win result is not as straightforward as it sounds. If you want to improve your negotiating success rate, come to this workshop.

Making contact with others in business can make your working life easier as well as raise the profile of you and your firm. So why don’t we do more of it? What stops us from approaching people? Fear of rejection, perhaps? New to Bristol Media, this Preddy&Co half-day workshop with Shan Preddy is all about networking for commercial and personal success, both face-to-face and online. Shan will guide you on using social media for best effect, and on what to do when you’re at a live event whether you already know anyone there or not. She’ll also look at how to extricate yourself without causing offence, and how to get alongside people without seeming pushy. There will also be time for questions, discussion and debate, and for some no-risk practice. Afterwards, you’ll be much more confident about actively managing your contacts portfolio and about reaching out to other people.