Day: November 15, 2017

October marks the start of NPC Awareness Month. Hopeformarian.org and the NPC community are launching the #NoPuckerChallenge to drive awareness of a fatal and rare genetic disorder called Niemann-Pick Type C (NPC). Greater awareness will bring scientists closer to a cure for children like 2-year old Marian McGlocklin. Marian was diagnosed with NPC at 18 months. Marian is in a fight for her life and receives a spinal tap every two weeks to stay alive until a cure is found. She is one of the youngest on a clinical trial…

Greenpeace has launched a global campaign for an Antarctic Sanctuary, covering 1.8 million square kilometres of ocean, to protect whales, penguins and other wildlife. Following a failure to agree strong marine protection in the East Antarctic, Greenpeace has called for governments to show “greater vision and ambition” in the coming year and create the largest protected area on Earth: an Antarctic Ocean Sanctuary. The Antarctic Sanctuary would be five times the size of Germany, in the Weddell Sea, next to the Antarctic peninsula. “Over the next 12 months we have…

The UK Prime Minister announces new drive to improve workplace equality – calling on more companies to report their gender pay gap and take action to close it. New figures published this week by the ONS show the UK’s overall gender pay gap rising marginally to 18.4%, but the gap for full-time workers falling to a record low – from 9.4% in 2016 to 9.1% in 2017. To close the gender pay gap further, the Prime Minister is calling on companies to: improve the pipeline to ensure progress on female…

SheSays, an award-winning global network organization focused on the engagement, education and advancement of women in the creative industries, has launched a new campaign called #51days51ways. According to a report from the Guardian, from Friday November 10th every woman in the UK will work for free until the end of year due to the current pay gap. That’s 51 days! All of those at She Says want it to be zero ASAP. She Says presents #51days51ways on how to close the gender pay gap. They encourage people to use the hashtag to…

The CAP have released a new set of rules on using the Royals in your markketing ethically, they released the following information on their site: On 20 November 2017, Queen Elizabeth II and Prince Phillip celebrate their 70th wedding anniversary, with the Royal Mint creating a commemorative platinum coin to mark the occasion. In other royal news, Prince William and the Duchess of Cambridge recently announced that they are expecting their third child, due in 2018. While marketers may be tempted to link their ad campaigns to these occasions, they…

Our Thoughts

We would like to wish you a Merry Christmas from Ethical Marketing News. It’s been another great year, and whilst we will not be publishing as much over the next week we will have some stories be back to normal from the 3rd of January. Hope Santa is...