“Think about all of the money spent on marketing and sales — all of the ?customer outreach? initiatives, loyalty programs, special offers, etc. How much money is spent to support making employees ?raving fans? of the employer?”

A pretty girl wearing a video screen is as blatant a ?look at me!? advertisement as there is. But it is also a chance to tell a story, because unlike a poster or billboard, your live saleslady can actually talk to your customers. Maybe she should get to try the product.