In this webinar, Dr Jeffrey Tobias, Managing Director of The Strategy Group will guide you through the “why” and “how” of customer empathy to build a robust customer-centric strategy that drives growth.

You may already have a good understanding of your customer, and perhaps use personas in your strategic planning. This webinar will help guide you to the next level of customer understanding.

What you’ll learn

How and why customer expectations have changed

The secrets of true strategic customer centricity

Best practice examples of customer centric strategy

The steps to a customer centric strategy

Strategy framework

Helpful tools

Tips on embedding internally

Secure your spot now as attendance is limited. You’ll also receive a free tool to start understanding your customer.