It's nice to be on the same page as the Financial Times' illustrious Lex Column. In a pithy piece entitled "Googlesoft", Today's Lex says:

Google might not like the idea but it feels more like Microsoftby the day. A plucky upstart fewer than 10 years ago, it is now the
most feared company in the internet sector. Just as Microsoft once
towered above the software industry and terrified rivals whenever it
entered a new area, Google now does the same.

What does Google really want? Google wants to dominate. Its proposed
$3.1-billion acquisition of DoubleClick threatens to make the company
utterly dominant in the online advertising business. The $1.65-billion
acquisition of YouTube last year made it by far the dominant player in
the online video market. And, with a personalized service like iGoogle,
the company is seeking to become the algorithmic monopolist of our
online behavior.

The word is finally getting out. Google is one fearful monster, the King Kong of Silicon Valley. And it's data grinder is a danger to all our liberty. Beware Google and its hubristic ambition to know us better than we know ourselves. Bill Gates wanted to monopolize our desktop; now Eric Schmidt wants to monopolize our minds.