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In this blog I will be talking about how Tesco use Information Systems to their advantage.

“Information systems have played a key role in helping Tesco deliver strong profits.”

Tesco was found by Jack Cohen, he began to sell groceries from a stall in the East End of London. On his first day profit was £1. Today, Tesco is one of the world’s largest supermarket retailers in the world. In Tesco the managers use essential Information systems tools for managing, assessing and efficiently running their departments. This information provides them with past, present and future material. Tesco use this information system to find out monthly statements of expenses which helps managers in making decisions. The system is also used to find out how many hours the employees have worked over a period of time. Managers use information Systems to help them understand their customers more which in return assists them in pricing analysis and loyalty schemes. Since its launch in 1997, Tesco Clubcard has over 700,000 members in Ireland. Tesco customers have received over €200m in vouchers.

For Tesco to easily handle sales of products, merchandise, buying dealings, stock optimisation and price policy; they installed and implemented the information system of G.O.L.D in 1998. The purpose of G.O.L.D is to manage the physical stock flows of the warehouses. The information system G.O.L.D is helping managers working in warehouse to control the stock levels, the quality of goods, location of stock and the functions of warehouse.

Also Tesco have have used another Information systems such as the Internet to their advantage. It is also beneficial for customers because it gives them flexibility to access their website whenever they feel the need. Tesco.com was formally launched in 2000 even though it has operated on the Internet since 1994. In 2012 Tesco reported that their Irish online grocery shopping grow strongly with sales up by 21% to €57.1million.

Below is a video link of how Tesco have used their Innovations to create amazing new information systems.

To conclude this is the age of information system and is a key of success. Tesco is achieving goals, competing with their competitor and making profit through smart information system. Therefore information system play a vital role in how Tesco day by day business while achieving big goals.

Virtual merchandising will be a great success in the future among Tesco itself but also I believe with adults too. It makes it easier for them to shop and the art of displaying the range of merchandise is more appealing to their eyes. Tesco can work closely with its retailers to collect information from targeted customers such as adults, which in return will have beneficial rewards for both retailers and adults.