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"If you are a young designer entering or contemplating entering the UX field this is a canonical book. If you are an organization that really needs to start grokking UX this book is also for you. " -- Chris Bernard, User Experience Evangelist, Microsoft User experience design is the discipline of creating a useful and usable Web site or application--one that's easily navigated and meets the needs of both the site owner and its users. But there's a lot more to successful UX design than knowing the latest Web technologies or design trends: It takes diplomacy, project management skills, and business savvy. That's where this book comes in. Authors Russ Unger and Carolyn Chandler show you how to integrate UX principles into your project from start to finish. - Understand the various roles in UX design, identify stakeholders, and enlist their support- Obtain consensus from your team on project objectives- Define the scope of your project and avoid mission creep- Conduct user research and document your findings- Understand and communicate user behavior with personas- Design and prototype your application or site- Make your product findable with search engine optimization- Plan for development, product rollout, and ongoing quality assurance

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If you are a young designer entering or contemplating entering the UX field this is a canonical book. If you are an organization that really needs to start grokking UX this book is also for you. " Chris Bernard, User Experience Evangelist, Microsoft"

"If you are a young designer entering or contemplating entering the UX field this is a canonical book. If you are an organization that really needs to start grokking UX this book is also for you. " Chris Bernard, User Experience Evangelist, Microsoft

Synopsis

Many small teams are responsible for delivering very large projects and products. Often, these teams are made up of complimentary skillsets and different opinions as to the team approach. Additionally, many newcomers to User Experience --as well as those new to freelance work-- struggle for guidelines to help them move through projects that they are expected to build and manage. The purpose of this book is to provide enough information to help guide these small teams and professionals through User Experience projects and point them to resources in areas where they have a need for additional depth on a topic. This book presents a chapter-by-chapter guide through an appropriate User Experience process, as well as provides additional information on the creating SOWs and Proposals, Project Ecosystem, best practices for meetings, and understanding business requirements. User Experience neophytes and professionals alike should be able to find information relevant to any phase of a project in this book.

I'm using this book for a graduate course on usability and boy, is it a pain to read. Although the text poses many valid points and is a decent guide for getting into UXD, it's a hard text to trudge through and quite repetitive. I think the text could be condensed by at least 25% if you eliminated the poor transitions and set-ups the author seems to favor poorly executing.

Also, there really isn't anything that I could truly sink my teeth into. I wish it was more substantial and less vague at times. The content as a whole was very elementary--beyond common sense for the most part--and I was expecting something that would challenge me and make me think instead of carrying me around like a baby (that is a step beyond holding my hand).

Nonetheless, if you can get past the pain of reading this, are capable of filling in the many blanks, and can do some more research on your own time, it's quite resourceful.

This book was well written and clearly written by top professionals in their field. Although anyone can benefit from the message in this book, it's really written to those who work in web design agencies. I really enjoyed the fact that they put a lot of emphasis into doing research before you go and put a website together. This is something sorely lacking by web professionals. However, the book is a little tedious for about the first half of the book as they go on and on about documentation. I get that having crystal clear expectations with your customers is essential. However, I work on websites with internal customers and don't feel like half of this documentation/proposal stuff really applies to me, so it was hard to get through. After weeding out the parts that were less relevant, I really liked this book and will be implementing many of the research and methods described within.

Thus has been a great starter for helping me get cross-functional teams to understand how UX works and why it's important from software to product design. As a UXer you'll often need talking points on your ROI and this book gives you some ammo.

Overall, this is a good introductory UX design book. I agree with some of the other reviews that their is a great deal of content that is around selling and managing UX design projects. My major pet peeve was that that graphics in the book are terrible. Screen shot and graphics are often useless because the font size is so small, the picture is unreadable.