Collected Cool: The Art of Bold by Jay Jeffers

March 5, 2014

Jay Jeffers is recognized as one of his generation’s most dynamic designers. Since 1999, when set up his interior design, Jay has done design projects in San Francisco, wine country, Tahoe, New York, Los Angeles and much more places. In 2013 your successful and creative design led The Ritz-Carlton, one of the most famous Hotels in the world to invited him to design signature spaces for the Ritz-Carlton Residences Lake Tahoe.

Recently, Jay launched his first retail space, Cavalier by Jay Jeffers in order to show his debut furniture collection, as well as a carefully-curated selection of furnishings and accessories by local and international artists. Jay’s work has been featured in showhouses, books and publications worldwide.

This March, Jeffers will release his first book. Collected Cool will give readers the knowhow to create lively modern homes that are both luxurious and livable. and feature more than 200 color photographs alongside Jeffers’s insight into process, color, furniture, and accessories. We’ll see you all in line at the bookstore.

In the book Jeffers presents his most stunning projects divided into four groups: Collected Cool, captivating rooms that are thoughtfully layered, revealing themselves over time through myriad details; Bold Bespoke, interiors viewed through a sartorial lens with custom elements essential to their unique style; Unabashed Glamour, rooms that make an instant impression with their lux finishes, sumptuous materials, and sparkle; and Casual Chic, comfortable but stylish spaces with a sense of ease. In each section, Jeffers shares his process and gives guidance for re-creating the look at home. Witty and exuberant, and filled with details on process, color, furniture, and accessories, Jay Jeffers: Collected Cool will be an endless source of inspiration.

“My intention is always to create interiors that are sophisticated and have a sense of fun.“I don’t have a formula and I don’t always follow the old ‘rules’ ”, says Jay Jeffers.

“The book is the work of Jeffers Design Group over the last 10 years — broken into styles — there are 4 chapters, Casual Chic, Bold Bespoke, Unabashed Glamour and Collected Cool. It is 10×12, 252 pages. I think what sets Jeffers Design Group apart is that we work in many different styles (I get bored), we don’t really have one signature look, so the book will showcase that.” assumes Jay Jeffers.