Descriptions : Theres lots of people out there telling small business owners what they SHOULD be doing more marketing more sales scale franchise etc etc But there are precious few saying HOW Until now JFDI is the kick arse framework which makes no apologies for the tough love technique it employs It gives you the template to fast track your business success learning from Kate Lester who tried it the hard way and struggled to get by Who then discovered the RIGHT way and is now scaling her business to m from k In short years br