Ionic Balance Continues Support for UK MMA with UCMMA Partnership

Ultimate Challenge MMA is Europe’s leading MMA Organisation, having staged more than 70 professional high profile and sellout events since 2002. Founded by Dave O’Donnell (previously of Cage Rage fame), UCMMA exists to match emerging UK talent with big name fighters, raising the profile of British MMA both at home and before an international audience. With a packed schedule of events Ultimate Challenge delivers a bigger, faster, tougher MMA experience. With all the drama, glory and full contact fighting that UK MMA fans demand, UCMMA also delivers the electric atmosphere of an unbeatable night out.

Sky Sports aired the Cage Rage events for 2 years on pre-recorded, edited highlight shows. Then the massive step of going live with 6 shows for Sky Sports was taken, which was ground breaking for UCMMA. They are continually having footage aired around the World, so from Brazil through to the Middle East you can sit down and watch Cage Rage on a multitude of sports channels. UCMMA 30 will be aired on Sky Sports on the 10th of October and will contain a Heavy weight Title and UK1 Heavy weight title as well as a very exciting fight card with 15 fights.

If you’re looking for the best cage fighting entertainment, this is no ordinary night of Cage Fighting, Mixed Martial Arts, this is a full on entertainment show, filmed for Europe’s No#1 sports channel, “Sky Sports”. Never a dull moment at London’s most versatile arena as all presenters keep you informed on what is going on during then night and an average of 12-15 professional fights at each event from the best fighters in the UK, you won’t be let down with the action as some of the most explosive KO’s have come from these events. The show is slick from start to finish, you could even set your watch by it, and doors open at 5pm, show starts at 6:30pm, 2nd half starts at 9pm show ends at 11pm.

Ionic Balance is very proud to be one of the official partners of the UCMMA and although they are no strangers to the MMA scene, UCMMA 30 will be the first UCMMA event sponsored by the company.

“We love being involved in MMA and can’t wait for the event, we feel proud to be supporting the growing UK MMA scene. Now let’s get it on!” Calum Liptrot, CEO of Ionic Balance

“It's great to have Ionic Balance on board with us, they have an amazing product and to have our brand associated with theirs is brilliant, if by end of 2013 everyone isn’t wearing an Ionic Balance band then they will be at a disadvantage, fighting, football, rugby, swimming, weight lifters even everyday people, get your band and stand above the rest.” Dave O'Donnell - UCMMA CEO