Thursday, November 5, 2009

Today more and more people start selling their property by owner, that means without applying to realtors. It can save big money. It is caused by the fact that the realtor’s commission is, as a rule, rather high (the percentage varies in various states).

But this kind of selling has two most important disadvantages. First of all, you will have to complete all the work by yourself – do all the paperwork, make pictures of the house, list your property, etc. Secondly, you will have to find buyers by yourself. No matter how you’ll do it – by placing an advertisement in the local classifieds, by listing your home at Craigslist or at some for sale by owner site – you’ll need a strategy to promote your home and to draw potential buyers’ attention to it.

But these two drawbacks overweigh the advantages of selling your property by yourself. The best plan of action is to find a professional and reliable FSBO company that will do most of the work for you while allowing you to save an amount you in any task you need to complete – starting from rendering professional consulting services to some practical things such as providing you with a photographer and yard signs.

If you have decided to sell your house and you want to do it with the help of a FSBO company, you have to think over the following things:

Quality of the company. Every service that the company does or provides (listing, pictures, services) should be professional. You should be sure that your money is not spent in vain.

Advertisements should point potential buyers to your property directly. The main disadvantage of selling your home with real estate agents is that an agent usually has many houses for sale at once. He doesn’t care which property he will sell first. His aim is to sell the house and get his money. That is why, FSBO is more attractive because the ad will point buyers to you directly. You will talk to them and, if necessary or if you like the buyers, you’ll reduce the price. You are the only authority who makes decisions.

Customer support. The availability of customer support or service is the key factor in choosing a FSBO company. If you have a problem or need advice on real estate topics, you should have a possibility to talk to a professional. A number of FSBO companies provide such services.

Publicity on real estate sites. While choosing a company think of its readers. The more the audience of the site, the better exposure your ad will get and the quicker you’ll sell your home. Moreover, some FSBO companies offer additional services like delivering your listing to their partners’ sites.

Help with prequalifying potential customers. The most troublesome and annoying thing about selling your home by owner is the necessity to deal with ‘buyers’ who in fact don’t want to buy your home. They just want to walk around and look at houses without any special reason. They just waste your time. Some FSBO companies help with this problem by assisting in selection who is really searching for a house.

This list of requirements will help those people who would like to sell their home quickly and with few problems.