The term WEALTH MANAGEMENT is used in the elite retail divisions of international banks, to distinguish those services from mass-market offerings.
It refers to a professional service, which is the combination of financial advice, fiscal strategy, and legal planning for one fee.
With the help of tax havens and the complicity of supranational legal frameworks that allow their existence, the clients of private banks benefit from privileged information and a powerful net of influences operating in a way that their wealth tends to accumulate.

Wealth management is the practice of helping to make the rich richer, while at the same time depriving the public coffers of economic resources that would otherwise come from tax revenues.

Private banks, like other powerful organizations, are masters of euphemism. They communicate in a limpid, sophisticated, professional language, both written and visual, which invites the wealthy to join them and enjoy the ecstasies of accumulation.

This book seeks to reflect on the subject, exploring how the world of the rich would look if the flattering makeup and sugar-coating of their advertising campaigns were stripped away. This is a view of the world of the ultra-rich and their agents: a supposedly better life, where money does not always bring happiness and where the greatest luxury of all is being invisible, inaccessible, and therefore invulnerable.

The crucial question remains, however: if given chance to be part of that privileged layer of society, would any of us be willing to redistribute our wealth, or would we simply tap our nose and play the game?

This website is part of a creative project. It is not intended to impersonate any real bank or any other company or organization. Everything here is fake
and it's all part of a joke related to the photographic project by Carlos Spottorno.