Our business strategy is to produce and handle hair care, make up and body care products to operators in Retail, Grocery Stores, Pharmacy and Tax Free. We produce our own, external and our client’s brands.

BalMid actively works to strengthen our client’s brand by finding products and assortments along with design that suits the client’s needs.

Through solid knowledge of the branch and with own departments within sourcing, development, design, economics, quality/safety, logistics and storage we can offer our clients security through the process from idea to product.

We stock goods for our clients and we make quality controls of the goods upon arrival. Of course we follow our client’s guidelines and instructions.

It is important to us to keep track on current trends within our segments, therefore we several time a year visit beauty fairs on regular basis and make trend spotting in a number of parts of the world. We actively source new products through a well-established network.