About product information management and syndication

Facebook is dying. How many times did you hear that? In 2017, there are 700 million active Instagram users and in the US it’s the preferred social network for teenagers after Snapchat. However, Facebook is still not dead. Time after…

MediaMarkt Spain utilizes the Icecat catalog to collect and display up-to-date product content in its omnichannel operations including its webshop, its digital store in Barcelona and its other content-driven activities (flyers, newsletters etc). (more…)

GS1 and Icecat now work together on a standardized Do-It-Yourself (DIY) data model for the DIY industry. After working on the supermarket industry, data-exchange organization GS1 is now expanding to Do-It-Yourself (DIY). Omnichannel plays an important role in DIY as…