In the last year, researchers have discovered (through data research) that the average person receives 400-plus commercial emails each month. Commercial emails refer to emails from businesses selling products and services. With this high number of emails, it is no surprise that most of these promotional emails are simply discarded. This means that the message(s) […]

Let’s face it, advertising can be very expensive. Furthermore, the cost of advertisement can be even more expensive if your investment does not increase your sales. For this reason, finding simple and low-cost methods to help market your business are important. While social media sites (like Facebook and Twitter) can be cheap ways to advertise […]

Google Analytics provides you and your business an easy to use way to show the traffic your business attracts on the web. Not only is some form of analytics software essential for an online business, but it is especially helpful for small business owners and/or the on-the-go bloggers. Google Analytics allows you to glean both […]

Business blogging is a tactic that uses blogging (in a marketing capacity) to get your business more online visibility. That said, here are three ways that you can use a marketing blogging tactic to help improve your business’ website. 1) It helps drive traffic to your website. More website visitors is always a business’ ultimate goal, […]

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