Inside the new NBA Experience at Disney Springs

You may not have been drafted into the NBA but this summer you can experience what it’s like to be a part of it with the new NBA Experience opening at Disney Springs. The one-of-a-kind destination, developed by Walt Disney World Imagineering in collaboration with the NBA, will feature hands-on activities that immerse guests into the world of professional basketball.

“Developed with the NBA and inspired by the league’s 29 arenas around the country, NBA Experience will highlight the heart-pounding action and excitement of the NBA world,” said Stan Dodd, Executive Producer, Walt Disney Imagineering in a statement. “From training simulations and clock-racing competitions to fan-favorite NBA moments – we’re bringing new experiences and thrilling games to life to make fans truly feel like a star player.”

“The Walt Disney Imagineering team has unparalleled expertise in creating best-in-class attractions for the millions of guests who visit their parks each year,” said Salvatore LaRocca, President, Global Partnerships, NBA in a statement. “The NBA Experience will be a destination for basketball fans from all over the world, and we are excited to partner with Disney to bring new and lifelong fans closer to the game.”

The experience will take visitors inside all aspects of the game including a dozen unique and innovative activities like the NBA Draft where you’ll get a photo to commemorate your time on the draft stage, a replicated NBA Combine challenge complete with scouting report, pregame preparations, and even stepping onto the court for some shooting and slam dunks.

The NBA Experience will also include a retail store featuring exclusive NBA-themed merchandise designed by Disney.