Starting an Online Clothing Store

Step 1

Pick out the types of clothes that you would like to offer when starting an online clothing store. For example clothes for men, women or kids. Yyou could also just deal in some particular items of clothing like pants or ties. Try to produce new, unique and trendy goods for sale. You must figure out what your target market is, so that you can design a marketing plan that would most effectively cater to its needs. Strive to be as particular as possible. If you have a plan to offer kids’ clothing items, you must specify the age range of the children whom you are going to serve.

Step 2

When starting an online clothing store, be sure to build a buying relationship with a clothing distributor. They can provide you with the items according to your requirements. You can also by-pass this very step if you decide to produce and offer your own custom clothing line. Arizona TShirt Factory can help with any custom printing that you may need.

Step 3

Choose a program of online shopping cart which incorporates the feature of sizing suggestions through which the customers can rank how well every item fits them—i.e. whether it is large, small or “true to size.”

Step 4

When starting an online clothing store apply to create an account with a merchant services provider who offers Internet gateway solutions. In this way, you will be providing an opportunity to your customers to pay you online in return for the clothing items delivered to them. In some circumstances, you can also allow payments to be made through eChecks.

Step 5

When starting an online clothing store be sure to conduct an exhaustive clothing sales policy. This will highlight your policies on exchanges and returns if the clothes do not fit. Also regarding the time of delivery, cost and shipping modes.

Step 6

Publicize your online business of clothing through text advertisements. Targeted banners posted on websites where your customers may often sign up for an account with an affiliate service. This will allow Internet marketers to publicize your clothing website in exchange for a percentage of each sale.