When I open the discussion of website content with my clients, often they tell me all the great things they love about their company, but not why their clients come to them specifically. Try as I may to steer my clients away from giving me brochure-type content for their websites, sometimes they are too [...]

Affiliate marketing is a way to sell your products or services through intermediaries, or sell other people’s products through your website or blog. We recommend small businesses get involved with affiliate relationships as a way to further promote their own products or services or make income off of products or services they already use [...]

SEO is an acronym for Search Engine Optimization. In order to rank high in the search engines, your website needs to follow some basic SEO rules to make sure your website turns visitors that want to find you. Below are some of the most common ways to make sure your website appears for the [...]

LinkedIn is the world’s largest business-oriented social networking site with over 80 million members. LinkedIn is really a huge database of uber-professionals who like to exchange knowledge, ideas, and opportunities with a broader network of uber-professionals. Networking on LinkedIn works well because of the fact that it offers the opportunity to connect with experienced professionals [...]

This video features John – a designer at Google and Matt – a co-founder of Feedburner discussing the importance of user experience online. Sometimes clients forget about how important their client experience is to their website design.

They cover the following tips that any business owner can use when working with a designer on their website [...]