Brice

Brice offers classy, trendy and modern fashion clothing for men. As a fashion brand of the Happychic Group they have more than 230 shops in France and four other countries.

Project

Brice is a brand for men that want to feel good about them selves, looking elegant and attractive for an affordable price.

Fagerhult supplies comfortable and attractive lighting to the shop concepts in the south of France. The shop in Mail St Genis Laval, France is one of them.

Solution

Lighting is an important part of a shop concept. In the Brice shops we have created comfortable contrasts with light by using Marathon Midi G2 LED spotlights in white and black cohesive with the ceiling colour.

Marathon is a stylish and energy efficient spotlight designed for track systems. In this concept the spotlights are used to highlight the merchandises on the walls and displays.

The Marathon luminaire is also available in a recessed spotlight that gives full flexibility thanks to its good ability to be tilted and rotated. The recessed spotlights are illuminating the stylish clothes in places where there is a lower ceiling height.

By using the same spotlight series throughout the whole concept the shop gets a unified and clean look that completes and adds to the Brice brand values.