Hallmark Cards

If you like Hermann Zapf (Optima, Melior, Zapf Chancery, Zapf Dingbats and much more) and Hallmark Cards, Rick Cusick, manager of font development for Hallmark who oversees the design and development of proprietary fonts for the corporation, has written a book for you. What Our Lettering Needs: The Contribution of Hermann Zapf to Calligraphy &...