Business Wire Partners with NUVI to Provide Its Members with Social Media Monitoring and Visualization Tools

Dateline:

"NUVI offers Business Wire members the opportunity to monitor, make sense of and engage in the conversations that are going on around their brand, products and industry in real-time using a state-of-the-art platform which offers actionable intelligence"

SAN FRANCISCO--(BUSINESS WIRE)--Business Wire on Tuesday announced an exclusive partnership with social
media visualization company NUVITM
that provides companies and organizations with social
media monitoring via a unique visual intelligence platform.

NUVI goes beyond the standard array of charts and graphs typical of most
social media monitoring products. NUVI provides a visually intuitive
real-time display of conversations that weight influence and sentiment,
allowing users to instantly grasp the significance of the social media
conversations taking place in their market so they can act immediately
to engage their detractors and evangelists.

NUVI’s visual representation of social conversations gives executives,
social media managers, crisis communication specialists, political
consultants, brand managers or anyone trying to make sense out of social
media chatter, the ability to understand and participate in real time.
Some of NUVI’s features include:

A clear and simple overview showing easily understood key
metrics

A patent-pending bubble stream of real-time mentions which
combines analysis of commenter influence with sentiment to produce a
meaningful, interactive display

A map showing where in the world people are talking about your
topics, with street-level zoom capability

A word burst feature that lets you know at a glance what is
trending and what the majority of your followers are discussing and
sharing

Besides allowing clients to identify and participate in the most
impactful discussions in real time, NUVI adapts itself equally well to a
web-enabled mobile device or a big screen command center, giving users a
high degree of portability and flexibility.

“NUVI offers Business Wire members the opportunity to monitor, make
sense of and engage in the conversations that are going on around their
brand, products and industry in real-time using a state-of-the-art
platform which offers actionable intelligence,” said Laura
Sturaitis, EVP Media Services and Product Strategy at Business Wire.
“A press release on Business Wire or other breaking news event often
starts critical conversations, and NUVI allows our clients to easily
track, respond, engage and influence those conversations.”

Added Stuart Dean, NUVI's EVP of Business Development, "We are thrilled
to enter into this exclusive partnership with the worldwide leader in
news release distribution. With NUVI’s visual intelligence platform for
social media engagement and Business Wire's world-class service
offerings, our partnership will provide customers with unparalleled
measurement tools and reporting features."

About NUVI:

NUVITM (www.nuviapp.com) is
a real-time analytics platform focused on social media listening,
engagement, and reporting. NUVI’s web software platform makes social
conversations actionable and insightful using elegant dashboards and
unique visualizations. Spun out of creative agency Struck in
2011, NUVI is rapidly becoming the tool of choice for innovative and
socially intelligent organizations.

About Business Wire

Business Wire, a Berkshire
Hathaway company, provides press
release distribution, regulatory
disclosure, online newsroom hosting and content marketing
services for companies and organizations worldwide. Investor relations,
public relations, public policy and marketing professionals rely on
Business Wire to accurately distribute and post their market-moving
communications to their target audiences. Founded in 1961, Business Wire
is a trusted news source by media, journalists, investment professionals
and regulatory authorities, delivering news directly into editorial
systems and leading online news sources, while boosting SEO and social
media engagement via its multi-patented simultaneous NX Network.

With more than 30 bureaus worldwide, Business Wire's local experts and
global resources enable it to build and adapt services that effectively
and securely meet the varying needs of communications professionals and
news consumers. Business Wire provides EDGAR, SEDAR and European
regulatory disclosure fulfillment, as well as press release delivery in
dozens of languages to hundreds of industry segments in geographic
markets on every continent. State-of-the-art content marketing platforms
and online IR site and PR newsroom hosting tools boost engagement and
efficiency. Measurement and monitoring tools provide guidance into
message effectiveness.