What makes a startup pitch work?

As part of Sage's Secrets to my Success campaign, managing director and co-founder of boutique design studio dn&co Joy Nazzari spoke about what it takes to build a successful startup from the ground up, and how you can take your small business on a similar journey.

In this video, Joy tells us the most interesting thing about working in the design industry, and why that lesson can help you with any business you run. She takes us through what makes a small business pitch work, and how you can set yourself apart from the crowd.

Joy also lets us in on why rewinding your pitch and making it clear and concise can change the way you pitch and the way potential investors react to it.

She explains why honesty is one of the key factors in any business' strategy, and how trust between business and consumers could be your greatest corporate asset.

Global software company Sage, invites you to an exclusive event for small businesses. The event which brings people together to learn, share and network, features some of the UK's leading tech start-ups talking about how they were inspired in business.

Join us for an evening of expert talks, Q&As and the chance to network with like-minded people. The event is free. Register here