While this is a reliable method, it has plenty of drawbacks. Finding new customers usually takes time and effort, which significantly cuts into your bottom line. New client relationships are also notoriously tricky. You must set proper expectations, identify potential obstacles so you can avoid them, and figure out their preferred communication and work styles—all within a short period of time.

Visibility of system status is one of the most important rules of UI design. The goal behind this rule is pretty obvious — to minimize user tension you should provide feedback to the user about what is happening with the app within a reasonable amount of time. Don’t keep the users guessing — tell the user what’s happening. And one of the most common forms of such feedback is a progress indicator.

Chances are that, as a designer, developer, or consultant, you’ve already dealt with clients inquiring about “app integration”, or “deep linking” with other business apps they use. Your clients need all of the apps to work together and, as their partner, they look to you for advice. Even if you already have a pretty good grasp of what it does, it’s never a bad idea to go over its benefits once more. So what exactly is “app integration” and why is everybody talking about it?

Just when we were starting to get used to the tools, frameworks, and methologies needed to design good mobile apps, we find the device landscape is changing again: smartwatches and other connected wearables, sensors and everything under the “Internet of Things” umbrella are bringing new complexity to our field, and makes it very difficult to tell where “mobile” or an “app” really starts and ends.

Mobile email use is continuing its rapid ascent and not showing any signs of slowing down. With nearly 40% of email opens taking place on a mobile device, it has never been more apparent to marketers that they must adapt and optimize their email marketing campaigns for mobile use.

The goal and only purpose of a user interface (UI), as the name implies, is to create an experience for the user.Many automated solutions exist to make UI design simpler and faster; however, the designer must understand some basic rules of how to design a user interface. Because the focus is centered on the potential user, the user’s needs must primarily drive all design choices.

The most fundamental piece of the design lies in the content that the app will deliver to its users. Content is defined in this context as whatever you are using to engage the user; whether it is by providing information, a service, or entertainment.One of the biggest challenges is not just choosing which content to offer, but ensuring that it will remain engaging over time. One good practice is diversifying which content is offered to continually engage app users in different ways

Advertisements can be a critical source of revenue for content publishers, but increasingly ads are being shown in obnoxious and intrusive ways. And as many users are learning, their privacy may be encroached upon with every load of a web page through ad networks, tracking and retargeting. Much of this comes from advertisers’ insatiable desire to know everything about you, but tracking includes website analytics programs that work via JavaScript, like Google Analytics and potentially more nefarious tracking by governments or individuals.

The global mobile space is becoming increasingly crowded with a variety of smart applications and innovative tools that are making their presence felt in many more ways than one. To thrive in this dynamic economic environment, it is very important for enterprises to get on to the bandwagon and introduce fast paced and highly functional multi-channel challenges for their customers and employees alike