Our way of working

Apart from the technology, we have excelled in applying strategic design, having one mission in our minds: To create relevant services and products.

In order to do that, we exploit how data will form the basis for new revenue streams

Machine Learning

and data science exponentially increase the value of your data asset

Users insights and validations are gathered with different qualitative and quantitative methods, adapted to capture key insights in every phase through the process.

Data as core of your new lines of revenue. Merge data / machine learning output with your digital development methods.

Best Network

Quality

Smart response to issues

Micro product management

Efficient Operations

Efficient operations

Predictive management of assets

Revolutionary pricing paradigms

Manage customers using smart knowledge

Close The Loop

New services mean new knowledge

Be nimble in how fast you can learn

Be fast in monetizing new knowledge

Be fast at failing and at consolidating and scaling success

Intimate Knowledge

Know who your customers are as human beings

Use all data

Enrich at scale and smartly

Consumer Relationship As An Asset

Base your product ideas on your new asset

Discover then design

New Services

Monetize your relationships through new B2C and B2B services

Engage consumers at more touchpoints and interactions

Enter new areas and collect new data

We use data in a completely new way to build capabilities

Insights As A Service

Augmented raw data with data science techniques and machine learning to deliver insights. For instance, expose location interpretation as a service to developers.

Profiling & Micro-Segmentation As A Service

Turn your consumer data into a precise knowledge of who they are as human beings in a format that is useful for them. Expose profiles for developers and integration services.

Micro-services Delivery

Ability for developers to access data services and build micro-services in agile and iterative manner.

Machine Learning As A Service

Develop data applications based on a combination of your data and third party data to deliver value-added products. Example: performance scores based on IOT data.

TyphoonX

We have created a revolutionary new integration platform, we call TyphoonX. It’s a highly-sophisticated cloud native toolkit that enables liquid architecture, predicated on the intelligent use of microservices and serverless concepts. TyphoonX is a cloud native development and continuous deployment framework aimed to ease the creation of complex cloud business solutions.

TyphoonX is cloud platform created by Alite.

It uses a micro-service architecture which takes advantage of AWS services to deliver over 100 services to customers.

TyphoonX enables us to deliver cloud-friendly applications that don’t just run in the cloud but embrace elastic scalability, ephemeral filesystems, statelessness, and treat everything as a service.

Applications built this way can scale and deploy rapidly, allowing development teams to add new features and react quickly to market changes and then use this in a compatible format.

Technical Benefits of TyphoonX

Extensibility – Platform is built from small units and one logic service combines them.

Maintainability - Easy code maintainability when using small app units like micro-services. Running inside a AWS managed services gives full control of maintenance.

Continuous deployment - All roles regarding deployment are defined in advance. Enables developers to focus on development and not worry about deployment process.

Technical Benefits of TyphoonX

Testing - Easy to write unit and integration tests for each micro-service. Tests are executed from the continuous deployment server, ensuring high code quality

Data versioning and migration - migration scripts belong to individual micro-services. Enables you to return micro-service logic and database schema state in any period

Cloud

We don't only provide services to transfer business organisations and data to the cloud. We take it to a whole new level helping organisations identify, launch and scale new businesses, disrupting industries and creating new revenue streams.

Custom IoT Solutions

It’s not just connecting devices, it is about creating value. With our custom IoT solutions, your business can achieve significant cost reductions visible almost instantly.
We can shape your IoT solutions to your needs by using a whole new take in the digital revolution.

Customer Engagement

Who are you? Where are you? What do you want? Who is the competition? We don’t know but we are experts in finding it out and helping our customers to excel in their online presence. Customers expect personalized experiences. Creating unique, face-to-face branded experiences has more impact than ever in a world dominated by digital media.

Customers expect personalized experiences. Creating unique, face-to-face branded experiences has more impact than ever in a world dominated by digital media. Companies that can deliver them effectively and successfully—and across all channels—are more profitable and successful.
To deliver the experience you need contextual information about your customers. You need to know all about their past and current interactions with you. You need to understand exactly where they are in their buyer's journey, and what they’re trying to do right now. With this context, you’re in a position to offer useful, relevant, personal experiences, exactly when the customer is most receptive.
To deliver an outstanding customer experience, companies need a well-oiled marketing machine of actionable insights, strategies, and systems. That's where our customer engagement team comes in.
We create experiences that build businesses. We combine the best thought leadership of the consulting world with the leading capabilities of the marketing services industry to support the clients' business needs, such as launching new products, repositioning a brand or participating in the social world.

Customer insights to know your customer

Through deep analysis and research, we help you better understand who your customers are, what they need, and how they experience your brand. How? Through insights, analysis, segmentation, personas and research.

Plan and engage

Together with our clients vision for the future, we build a clear roadmap to get from where they are now to where they need to be. This is done through competitive analysis, current state establishment, maturity assessment, vision and innovation workshops, and early prototypes to prove the way ahead.

Create the mind-blowing experience

This is where our developers shine. After laying the foundation with a plan and a strong brand identity, we’ll bring it to life across channels with mind-blowing experiences. How? Through visual branding, user experiences, personalization, and product development.

Operations and governance

To keep improving and not get caught in a status quo you need to change. We do change management. It can be anything from platform selection, system implementation or adoption, to strategies around governance or dashboards and reporting of KPIs.

Digital Strategy and Advisory

We don’t form digital strategies. But we do design and deploy sophisticated user-centric business strategies for the digital age. And we do that by helping our clients becoming digital transformed companies. We use our skills, talents and owned technology IP to deliver and deploy transformational roadmaps to our clients able to change not only the way the address their industry but also the experience they provide to their partners.

Strategy Advisory is a process of advising organisations on high levels decisions in an unbiased fashion, using deep industry knowledge to deliver the best results in a fast paced changing world. It's all about earning superior profits and beating the competition. Strategy is distinct from operations in the sense that strategy addresses the question: what do we do?", while operations address the question "how do we do it?".

experience

we use technology as enabler in order to understand and deliver exceptional user focused relevant experiences

speed

we work on a well orchestrated, well choreographed way in order to avoid the waste of time while we learn fast from failures.

scale

having the best talent and skills in place, we aim to deliver a detailed driven but with global impact solution and implementation

We articulate strategies that position technology as a differentiator, as a core enabler.
In Alite we don’t design typical inside-out strategies, but we focus on how we can form a vehicle for our clients capable of making them accelerate, scale up and deliver value through developing superior products and services for the market. We use a design-led approach to not only understand the context of what we want to achieve, but also to map in detail the humans/ users we like to address and how we are going to be relevant to their moments of truth making sure we always have the right service and experience for them.

We strongly believe that our world is not binary and moments can have multiple stages or situations at the same time. we believe that users have a non-linear and strict interaction with organisation and what really matters is the understanding of the context. ased on our methods and technologies we can address them and map them. And we deliver faster and better relevancy.

We have the best Data Strategists and Scientists in place, and their work and the tools they use allow us to make decisions in real time, being proactive and not reactive.

“It is better to drive a car looking forward than to be looking in the rear-view mirror”

Martech

We integrate platforms and systems allowing us to look at client data holistically. We help clients understand what needs improvement, what works and how to reach the right customers online more effectively and efficiently.

We can help you connect the dots between marketing & technology.

Grow traffic, convert leads and track the entire process - all in one place.

From the first interaction to the end of the customer journey, our team will be there every step of the way.

By integrating platforms and data across all phases of the customer journey, we create smarter strategies built around what is working. Increasing revenue and the overall customer experience in the process.

And here's how.

Data Driven Decisions

By collecting, extracting and analyzing large amounts of data we can help you make strategic decisions based off data, identify market opportunities, predict future trends and generate more revenue

SEO

Ads

With so many options, we can help you pinpoint which channel works best for you. Ads can be extremely effective because of their measurability, highly sophisticated targeting of demographics and accessibility to real-time data and insights.

Social Media Management

With our expertise and dedication we will keep your social presence up to date and professional, increase brand monitoring and response efforts and manage your growing communities.

Automation of Campaigns

Making use of automation systems can reduce lead time, maximize campaign effectiveness, personalize interactions and reach a wider audience.

Content Marketing

Cases

Staying relevant and competitive in our fast-changing world has never been more complicated – or more important. We help the people we work with to understand the needs, trends and technologies of the future, and create new growth with meaningful products and services.