In helping startups I noticed that a lot of entrepreneurs struggle to recruit their "A-Team". Especially when their initial idea is validated and enter the growth phase and want to scale quickly.

Most startups think that their hiring process is in 100% unique, as their proposition is new, the skills they need can't be compared with other startups and their culture is very different from others.

However, in helping dozens of startups I noticed that the steps startups need to take to recruit an "A-Team" always follows the same pattern and the same questions need to be answered. A few examples:

is it the right time to recruit? --> yes, if your proposition is validated

what kind of skills do I need --> depends on your riskiest assumptions

do I need specialist or generalists --> Generalists in the validation phase (as you may pivot) and increase the number of specialists in the scale-up phase

how do I compete with the big boys? --> Salary needs to be in line but the most important thing to design the recruitment process as a motivational speech.

I am thinking of building an online course to be able to help more startup owners with their recruitment and love to hear your opinion.

Idk I do recruiting myself and all this I would do for free hoping to get a contract. If you’re in the industry as well, I would just push this out on LinkedIn and your site and the business will come from it but not because of it

Thanks! Currently I do freelance recruiting myself as well. Have multiple clients, sometimes I even have to decline assignments because of limited time.

As lots of scale-ups seem to have difficulties in recruiting an A-team I want to share me experience in an more efficient way than trying to get a contract and one of the ideas is to start an online course.

Do I understand correctly that you don’t think there will be a demand for an online hands-on recruitment course for scale-ups?

I mean yes and no. Haha. Are there no brained tips and tricks that people like us know that can help a company attract better talent tomorrow? Sure. Do people have time to take a class and implement things? Maybe. Do some people still have old school HR mentalities and have no idea what current talent acquisition looks like and won’t want to change? Absolutely.

Companies need help hiring, I mean I know a company that just puts up the job postings for people and that’s it. I mean people hire people like us because of time. That’s why I think it’s a great lead generator for when people like the ideas but become skidish on implementation but as something stand alone and revenue driven, you’d have to tell me.

Don’t misinterpret my tone either, I think it’s needed and a good idea but idk if the market is there. You might have to do so much selling, that it should just become a consultancy anyway.

Also I’m in growth mode so I can definitely help you monetize some of the leads you’re turning away. PM me and we can chat about that and/or your idea further!