Printing Is Just Part of What We Do

As a full-service printing firm, we provide many business-to-business services you might not expect to find under one roof. Yes, we print just about any business form imaginable, but we also provide many collateral sales and marketing services to help you grow your business.

Here's a list of some popular services we provide.

Welcome to Our Amazing Resource Library!

Did you know we have a large collection of online resources available for your creative inspiration? Our free resource library includes creative graphic design ideas, sales and marketing solutions, management ideas, and best practices for managing a successful company.

When You Need Help, You Can Find it Here

Got a question about printing or need some help preparing your files for print? You might not know much about printing, but we do, and we're only too happy to share that knowledge, experience, and advice with you. After all, we want to make sure you look good on paper.

Important Details

Not Your Ordinary Neighborhood Printing Firm

To say Gerald Printing purchases and prints on beautiful papers for businesses around the world is very true. That's the essence of what we do - but it hardly tells the whole story.

We’re So Much More Than What We Print

We're not just enthusiastic printers of business forms and sales and marketing materials, we're dedicated graphic arts professionals who seek to use our creative skills to improve the results of your printed documents and sales and marketing materials. How can we help you reach your goals?

A Mini-Glossary of Typographical Terms

The following is a short list of common typographical terms:

The baseline is the invisible baseline that type sits on.

Body copy, body text, and sometimes just plain body or text refer to the main block of text that you read, as opposed to headlines, subheads, titles, etc. Body text is usually between 9 and 12 points in size.

A bullet is a little marker typically used in a list instead of numbers or between words. This is the standard bullet: •

A dingbat is a small, ornamental character. You might have the fonts Zapf Dingbats or WingDings, which are made up of dingbats.

Elements are the separate objects on the page. An element might be a single line of text, a graphic, or a group of items that are so close together they are perceived as one unit. To determine the number of elements on a page, squint your eyes, and count the number of times your eye stops to see each separate item on the page.

Extended text refers to large amounts of body copy (see above), as in a book or long report.

Eye flow refers to the way someone moves their eyes around a page. Designers need to become more conscious of this flow and design accordingly.

Justified type lines up flush on both the left and the right edges.

A rule is a drawn line often used under headers.

White space is the space on a page that is not occupied by any text or graphics. Beginners tend to be afraid of white space. Professional designers use lots of it.

Trapped white space occurs when the white space (see above) on a page is seemingly "trapped" between elements (such as text or photos), with no space through which to flow.

If you want to learn more about design, but don't have the time or desire to actually study it, this is the book for you. Williams uses before-and-after examples to outline the essentials of page layout, emphasizing the four concrete principles of design - proximity, alignment, repetition, and contrast. Loaded with illustrations, this volume is highly original in both content and style.

e-commerce summaries

Instant Online Pricing

How many times have you visited a website, looking for a product, only to get frustrated because no pricing information is available? Not on our website. Our instant pricing tool is simple to use. See quickly how each decision you make—from paper stock to ink choices to bindery and folding options—affects your bottom line. You'll get a quick and accurate price every time.

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Online Estimating

Need an estimate on a printing project, before you commit to having it done? Whether you're planning a simple piece with few requirements or a more complex project that involves advanced services such as design, bindery, mailing, or marketing, we'll provide a quick, accurate estimate to help you plan your budget.

Online Ordering

Order your printing safely and securely straight from our website. Our order forms make it easy, and reorders are a breeze. Plus, you can track your orders all the way through to completion and view your complete order history anytime. If you order the same printing products frequently, ask us about creating a document library to save even more time.

Send a File

Everyone uses the Internet to exchange information. But what if the information you need to exchange is in the form of a huge graphic file? No problem! Our website lets you send files of virtually any size effortlessly and securely, without the hassle of a traditional FTP. Plus, our email confirmation and online job tracking system eliminate the worry of not knowing if the file made it through.

Online Proofing

We all want things to be quick and easy, don't we? Our online proofing system is both. In addition to the instant proofing options available with uDesignIT! and FastTrack, we provide online digital proofs for orders that require them. When a proof is ready, we email a link, so you can view the proof securely on our website. While there, you can approve the proof, reject it, or suggest changes - all from the same secure screen. What could be simpler than that?

Customer Portals

The first time you do business on our website, we'll automatically create an account for you in our Online Print Center. There, you'll be able to track orders, view order histories, update credentials, view proofs, and reorder your printing. We can even create a branded portal for your entire organization if you'd like, complete with branches, document libraries, company managers, order approval hierarchies, custom notifications, inventory management, and more.

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Document Library

The document library is our term for the set of online order forms unique to your company or to specific departments or branches within your organization. Each item represents a specific printed piece. For example, if you have 10 different printed forms that get used throughout your company, you'd have 10 separate document library items set up - one for each form. Document libraries make it easy to order, track, and inventory your most frequently used printed items.

uDesignIT!

uDesignIT! makes it easy to personalize "templated" items, such as business cards, that are unique to your organization. Items appear as part of your document library and include an instant proof that updates automatically as you fill out the form. Changes are not limited to text alone. Images, backgrounds, colors, and fonts can all be made variable, as well, for even greater flexibility.

FastTrack

Want a simple way to send us your digital files without worrying about fonts and images getting left behind? Want to "print" your files straight to our website from within any program-even if we don't have the same software, version, or fonts as you? Want to rest easy knowing your printing will look exactly like what you see onscreen? Want real-time feedback that lets you troubleshoot and eliminate production snags before they happen? Of course you do. We can help.

resource summaries

The Ideas Collection

We all have times when we could use a little inspiration in our work. If you're running short on ideas, we're here to help with articles and insights meant to ignite your creative fire. From marketing tips to creative how-to's, you're sure to find something to spark the imagination.

What's New?

We live in an age of unprecedented access to information. Unfortunately, trying to keep track of all that data can be overwhelming. Twice a week, we provide executive summaries of some of the most interesting articles and posts we find from popular business websites and blogs.

Our List of Greatest Treasures

We all have websites we rely on every day for information relevant to our businesses and lives. Then there are the exceptional sites -- the ones we stumble on occasionally that are sooooooooooooo good, we make sure to save them in a special place for future reference. Over the years, we've built up a pretty good trove of website gold, and now we're sharing that bounty with you, our customers.

Popular Graphic Arts Software

Keeping track of the latest software upgrades is enough to drive anybody crazy... unless you have access to our easy-to-use list of the most popular graphic arts software. What a helpful reference tool!