They formed ScenePR to help successful business owners, professionals, senior level executives and entrepreneurs stay abreast of the ever-changing technology landscape.

The SoLoMo event is part of a series of events that they put on to unite and educate their membership, initiate professional dialogue, spark thought provoking conversations and create opportunities for professional growth.

The panel, which is being held at the ShowBiz Store and Cafe, located at 19 West 21st Street, between 5th and 6th Avenues, features executives of Wyst.it, Taap.it and WeMakeCoolSh.it, which are three innovative brands doing progressive things with social media, location and mobile.

Duy Huynh, the CEO of Taap.it, Matthew McGregor-Mento and Mark Krawczuk, co-founders of WeMakeCoolSh.it, and brothers Yago Amerlinck Huerta and Iker Amerlinck Huerta, co-founders of Wyst.it are the featured speakers at the event.

These CEOs and founders will talk about their respective missions and how they arrived at the ideas that launched their businesses.

They’ll also talk about how their ideas and businesses evolved and changed, how people are connecting now and their visions of social/mobile/local interactions in the future.

The session will be very Tedx, and presenters will each have 15 minutes to talk about the projects/products.

My contribution to the jam will (hopefully) be to wrap up the presentations and help guide the post-presentation Q&A session with the audience.

The founders are hoping that the takeaway for attendees will be an in-depth understanding of the present and future states of SoLoMo, which they acknowledge is both dynamic and growing.

If you’re going to be in the NYC area on January 25, I invite you to attend. You can register here.