How RK1979 started their logo design journey

Company name

Overview

We provide a turn-key hassle free solution to Real Estate Investors. We service individual investors who buy foreclosed homes (5 at a time) by managing the homes, selling them, renting them, and managing investors' cash flow.

We manage the investment by deploying our unique exit strategy which involves re-selling each home to an individual homeowner by providing owner financing. Thus our investor clients end up with a nice hassle free cash flow from the ‘mortgage’ payment.

Tell us a bit about who you are and the people you reach

Target audience will be individuals who will be buying foreclosed houses (in groups of 5) online - Can be any individual dentist, lawyer, plumber, small business owner, etc. interested in investing in real estate foreclosures. Individuals will be tech-savvy enough to be carrying out the transaction online.

Requirements

We are looking to have a logo represent our Real Estate investment management company, First Fidelity REO.

We would like the logo to have a corporate feel, but something that stands out at the same time since we want to attract the investor to choose us as their management company (they will have a choice of about 5 others). We want the logo to have an eligant and sophisticated feel.

We would like FF incorporated into the logo if possible (but not FFR), the 'irst' and the 'idelity' can be smaller than the F's and REO can be the same height as the F's or the other letters. This is just one idea of ours - we want to leave it open to the designers' imagination.

Another idea we liked was the home in a circle

Colors we haved liked in the existing entries are teal / golden / black - once again, a very elegant and sophisticated feel.

Web file format - .jpg and layered .psd (RGB) and .png

Please feel free to be creative and experiment with the letter arrangment and colors. We want to see what the creative minds have to offer!

** Please don't use any clip art or images that will require licensing fees from us **