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Twitter Needs to Capitalize on All Those Trump Tweets

Twitter (TWTR) has remained in the spotlight thanks to President-elect Donald Trump using tweets as a platform to call out individual companies, including Boeing (BA) and General Motors (GM) .

But while the social media company is making headlines each day, it is still struggling and isn't using this publicity to its advantage.

"If I was Twitter, I would be all over it," Lerer Hippeau Ventures managing partner Eric Hippeau said on CNBC's "Squawk Box" Thursday morning. "I mean, here you have the next president of the United States that is...