Content Platforms

… on content strategy. Format – Content comes in many different shapes and sizes. Note that you can use multiple formats for a single piece of content. Content Type – These are based on the common types of content that work well for Econsultancy. Platform – These are content distribution platforms. You might own some of these (e.g. #59, your website…

…, video, audio, and visual content are becoming must-have ingredients in the content mix. You probably don’t need to hire full-time for this role, but you should have a stable of go-to freelance multimedia talent you can turn to. This is also the point where you should start testing and optimizing paid distribution, spending money on platforms like…

… In the modern workforce, there’s been a constant conflict between humans and machines. For decades, we’ve been replacing the former with the latter, often with far (sometimes exponentially) better results. In the digital content world, this conflict is in full swing. SaaS platforms, algorithms, and other tools are taking over work that, until…