Justin Bieber the 16-year-old singing sensation was pelted with Peeps, the iconic chick-shaped marshmallow candy made by Just Born in Bethlehem, during his appearance on "Conan" Monday.

The mop-topped Justin had just reluctantly revealed that the locally made confection is his "new favorite candy" when Conan had dozens of the bright yellow Peeps dumped on his head. Justin told Conan he had to retire his last favorite candy Sour Patch Kids because so many people gave him the candies and threw them on stage that he "got sick of them." At first he hesitated to admit he had fallen hard for Peeps but came clean after making Conan and the audience promise they wouldn't tell anyone. After the shower of Peeps an amused Justin shoved one in Andy Richter's mouth and Andy gulped the candy down.

The Biebs is on good company with his choice. Peeps, which Just Born began making in 1953, are the country's most popular non-chocolate candy, according to the company. They have inspired annual contests, fan Web sites and clubs worldwide.

Should we be looking for barrages of Peeps at the next Justin Bieber concert. See the Peeps deluge at 10 minutes in the clip below. Also during the interview, Justin said he was disappointed not to win a Grammy and he and Conan exchanged compliments on each other's hair. The strangest moment though came when Justin ran his fingers through Conan's trademark red up-do and proclaimed it "amazing" and "aerodynamic."