Digital advertising and marketing: only the best ideas worldwide, since 2003

Yutaka Loves London

A great campaign by Virgin Atlantic which uses the fictional character of Yutaka, a Japanese programmer, to showcase London through an amusing and slick site (yutakaloveslondon.com). My favourite part is the ability to raise London bridge in real time and broadcast a message to London through one of the screens in Piccadilly Circus (www.yutakaprojects.com).