This blog started as a place to bring objectivity, quantitative analysis, and science to green living, but has evolved to focus more on my research, with some cool science stories mixed in. I reserve the right to write about anything that fascinates me. I'm a senior conservation scientist for The Nature Conservancy, but content posted here is my own. I tweet at @sciencejon and my bio is at https://www.nature.org/science-in-action/our-scientists/jon-fisher.xml

Friday, April 13, 2018

New paper: how "boundary spanners" help innovation spread

There's another paper out from the study of how Conservation by Design (CbD) 2.0 spread through TNC and beyond.

This paper (led by Yuta Masuda, I'm a co-author) focuses on "boundary spanners" - people with informal connections across departments / geography. These “boundary spanners” are four times more likely to spread information about “innovations” (here that means info about CbD 2.0) and to drive changes in attitude that encourage adoption. However, their advantage in spreading info only exists when they have <4 direct reports and are relatively low in the organizational hierarchy (counting levels of who reports to their direct reports etc. etc.).