Hallmark

Hallmark began its partnership with Susan G. Komen in 1999. This partnership is strong and longstanding because of Hallmarks steadfast commitment to supporting breast cancer research, education, screening, and treatment programs. The Komen mission is one that Hallmark is committed to supporting because breast cancer affects its customers, as well as the owners and employees of Hallmark Gold Crown® stores located across the country.

Programs

Hallmark Keepsake Ornament and Cards for the Cure®

Each year, Hallmark designs a new limited edition Hallmark Keepsake Ornament to benefit Komen. Hallmark customers view Hallmark Keepsake Ornaments as more than just a holiday decoration. Each year as customers place their ornaments on their trees, it helps them relive special memories and remember special people and events. From January 1, 2017 – December 31, 2018, Hallmark will donate $2 to Komen for each specially designed keepsake ornament sold. The “Angel of Courage” Porcelain Angel is the 2018 Hallmark Keepsake Ornament benefiting Komen.

Also, in 2017-2018, Hallmark has donated $.22 in connection with its Mother's Day cards supporting Komen regardless of sales. Together with additional special promotions, Hallmark will donate an aggregate guaranteed minimum donation of $50,000.

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Find more information about Komen's longstanding partnership with Hallmark.

Our corporate partners and sponsors are passionate about their involvement with us, engaging their customers, employees and communities in our mission to save lives and end breast cancer. Through their generosity, we educate millions of women and families about breast cancer and raise crucial funds for breast cancer research, education, screening and treatment. We strive to serve as a valuable nonprofit partner by developing partnerships that are beneficial for the consumer, the company and for our mission.

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Show your support of our partners working toward Komen's mission of ending breast cancer.