Department Listing

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The Place to Be: Orlando in April!

By Howard Nusbaum

ARDA World 2015 is just about here and we are ready! We are thrilled to have such great new
content to share and are looking forward to returning to Orlando to see many familiar faces – and
welcome new ones!

For those new to the industry, this is your chance to meet new
colleagues, hear from industry leaders and join us in recognizing the best of
the best in our industry at the Awards Gala.

For those familiar with ARDA World, we hope you’ll enjoy attending
several of the sessions during the four Educational Wave breakouts and hear our
keynote speaker Jay Baer – a marketing consultant, speaker, and author of the New
York Times bestselling book, Youtility.
His Convince & Convert blog is ranked among
the world’s top marketing resources, and was named #3 social media blog in the
world by Social Media Examiner.

Speaking of social – ARDA will be very active across all our social
channels this year and will be engaging with attendees live from the Digital
Zone. Broadcasting from the center of
the Exhibition Hall, the Digital Zone will have an ongoing social media feed
for attendees using the hashtag #ARDAWorld, and provide a daily digest on ARDA Insight’s blog about top takeaways from
educational wave sessions and forums at the end of each day.

But don’t take it from me, hear ARDA’s out-going Chairman Franz Hanning
share his thoughts on what to see at ARDA World 2015! Watch his video here.

ARDA World 2015 is Just About Here….Ready, Set, Go!

By Sharon Scott

The annual timeshare industry convention is almost here—and for many,
that means making sure your business get the maximum exposure even before the
Exhibit Hall opens. Here are three quick tips from ARDA’s Resort Operations
Council:

#1: Get the Word Out

Hopefully by now, you have spread the word that your business and
business representatives will be there through email blasts, newsletters,
advertisements in timeshare publications and social media posts. Notify
customers, properties and prospects ahead of time the location of your booth in
the Exhibit Hall and schedule as many appointments as you can in advance.

#2: Plan Ahead

It goes without saying that planning ahead is a crucial part of making
ARDA World a successful business trip. From assembling the right sales team to
staff your booth to creating the right marketing materials for display and
trying out any new products, planning in advance is always well worth your
time!

#3: Engage & Interact

Once Convention begins, do your best to connect with the thousands of
other timeshare industry professionals during the many meeting opportunities,
networking events, sponsor parties, Exhibit Hall, educational sessions, and
conversations in the hallways.