My drink of choice at cocktail hour has long been the Gin & Tonic, however, I've grown tired of the same old thing and want to branch out.I prefer simple drinks with few ingredients. So, I'm thinking the ubiquitous Margarita. Can anyone suggest a good brand of Tequila? I live in a smallish town with simple liquor choices, so, nothing fancy or awfully expensive, please. The young lady at the liquor store said her preference was Lunazul.Got a brand you like?

In margaritas (because of the strong flavors) I don't believe a brand is as important as being sure to use one that is 'reposado' - a degree of aging (the label will say this. The best Margarita recipe I have ever found is the following from CI - try to follow it exactly.The Best, Fresh Margaritas

The longer the zest and juice mixture steeps, the more developed the citrus flavours in the finished margaritas. We recommend steeping for the full 24 hours, although the margaritas will still be great if the mixture steeps for the minimum 4 hours.

I wouldn't waste a resposado or anejo on a margherita, unless you're doing the "minimalist margarita" (3 shots tequila, juice of 1/2 lime, 1 tsp sugar), in which case, go for it.

Also, frankly, the bottles labeled "resposado" from a mass-market bottler (Cuervo etc.) are just blanco tequila with food coloring. Labelling is not enforced.

IMHO, for margaritas, you want a non-sucky tequila which is available at a moderate price point. You don't really want a fine tequila which is $100/bottle if you're going to mix it with anything. And I find "plata" tequilas blend better. Fortunately Serious Eats addressed this issue not once but twice:

I generally agree with their recommendations; Luna Azul is my go-to for margarita mixing. I can't stomach Patron, though, no matter how it tastes since it's a "fake" tequila made by blending agave with neutral spirits in the USA. Milagro is pretty good too, but usually a bit pricier than I'd pay for a margarita tequila.

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