Investing in a community, one Slurpee at a time

When your client opens 14 new stores in one city, it’s big news. This week, Alon Brands acquired 14 new stores in the Albuquerque area from family-owned Roberts Oil Company. The acquisition expands the ALON/7-Eleven footprint by more than 50% in Albuquerque, bringing the total number of stores in the area to 38. That’s a lot of Slurpees!

Slurpee

This expansion is part of a significant investment Alon Brands is making in the Albuquerque region. The company just finished remodeling all of its locations in the area and built a brand new store in Rio Rancho (see: Putting the Grand in Grand Opening).

LPR helped Alon celebrate the acquisition and recognize Roberts Oil for its 40+ years in business by coordinating a ribbon-cutting and Slurpee toast with the Roberts family and the Albuquerque Chamber.