Nothing will kill the success of your pricey Pay-Per-Click or
email advertising campaign faster than relying on a flawed
creative plan -- or having no plan at all.

Let's do a little basic math:

A bad plan +/- [ no plan ] =
Little or no conversion at all.

Even the best designed, best written landing page will fail
to convert visitors to customers -- even one developed by The
Maven herself -- when the original thinking behind the promotion
is off-base or just flat out wrong.

That's why I want to help business owners,
entrepreneurs, and other go-getters like you build a smarter
and stronger foundation for their promotional efforts with a
“Copywriting Maven Creative Plan Makeover.”

Your only cost is a donation to
Heifer International (see below for details). In return, you'll receive a
multi-point critique of your
promotion plan to be featured in an upcoming post on Copyblogger.

All "Maven Makeover Candidates" are required to make a contribution to Heifer International equivalent to the full purchase price of a single product/service offering.

So, for example, if you're selling software or a subscription at $97 a pop, you'll be asked to contribute in that range. If yours is a lead generation program, then your contribution will be based on the full value of one product or service item you're looking to sell down the road. (You're welcome to make a more generous donation!)

Note: Your gift may be considered tax-deductible. Check with your tax adviser for specific information.

What will I get in return?

Roberta Rosenberg, The Copywriting Maven, will personally review all your information and present a smart critique of
your current marketing plan and offer ways you can make your
thinking sharper and your strategy more on point. Plus! It will
appear in a future post on Copyblogger — so not only do you get fresh ideas
that will ultimately boost your revenue, you get a lot of new eyeballs for your
upcoming product/service promotion, too. That's a win-win-win for everyone.