Your Best Tools for Building a Network Marketing Business Online

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Some of the most successful network marketers have two things in common when it comes to building a network marketing business online.

These two things are 1. a blog, and 2. a YouTube channel.

I have both and while I am not currently building a network marketing business myself, I am generating both new email subscribers and sales by maintaining both a blog and a YouTube channel.

I have also been a part of a network marketing company for many years and still earn commissions today from product sales I was able to make through a blog.

I’m going to share with you how I utilize both platforms to run my own online business and how as a network marketer, you can as well.

Why You Need a Self-Hosted WordPress Blog for Building a Network Marketing Business Online

Almost all network marketing companies provide their independent distributors with a website. I like to refer to these websites as “cookie cutter” sites because everyone receives the same exact copy.

There is nothing unique about these types of websites. They certainly won’t rank in the search engine results. The most you can do with them is tell someone to visit it.

These websites provided by your network marketing company are for promotional purposes. They are not designed to provide any ongoing value for people that click over to them.

When I began to have success selling one of the products of the network company I am a part of, it was all due to having my own self-hosted WordPress blog.

A self-hosted WordPress blog is a website that you own and have full control of. Your blog is hosted by a web hosting company.

Avoid Free Blogging Services

I highly recommend avoiding free website services. These type of services include Blogger, Tumblr, Wix, Squarespace, etc. These services have their place, but for blogs, it is far too easy and inexpensive to host your own.

Free services are limiting on what they offer. You are often limited on storage space as well on the ability to advertise as you like. In order to remove such limitations, you’ll need to upgrade your service and pay a monthly fee.

When you go the self-hosted route, you only pay for web hosting which you can get for as low as $3.95 per month in many cases. I recommend two web hosting providers, one of which is HostPapa and the other being SiteGround.

I recommend HostPapa more often because they provide the most features for new bloggers. You can get a free domain registration and they will install WordPress for you when you choose an Optimized WordPress Hosting Plan.

I use both HostPapa and SiteGround. They both have awesome 24/7 customer support. I can’t say enough about SiteGround’s customer support. Either way, you will be in good hands with either option.

How to Use Your Blog to Generate Leads and Sales

What makes blogging such a great marketing tool is that you can laser in on long-tail keyword phrases related to your business.

Long-tail keywords are keywords that are made up of usually three or more words. These keywords are also referred to as “low hanging fruit” because they are often easy to rank for in the search engine results.

For example, I wrote a blog post titled “I Don’t Want to Work in an Office Anymore – What Can I Do?“. The long-tail keyword I was going after was “I don’t want to work in an office anymore.”

As of this writing, I am currently ranking #1 in Google’s search results:

You may be surprised to know that I receive visits from that article almost every day, and several times on Mondays which I can imagine is due to burned out office workers searching for ways to escape their job.

Now imagine focusing on many more long-tail keyword phrases each time you write a new blog post. Over time, you will have more than enough visitors to your blog in which you can introduce to your network marketing opportunity.

Hey there! My name is Eartha. I'm a full-time internet marketer. I created a blog and freed myself from a 9-to-5. Get your self-hosted WordPress blog set up for free! Choose any Optimized WordPress Hosting Plan and get a free domain name and WordPress auto-installed for you!

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