Corporate SEO Training

We can come to your place of business and teach your marketing person/staff how to do SEO. All sessions are listed below.

Recommended Attendees:

In addition to your marketing staff, we recommend that a CEO/owner/C-level person or two attend as well. There’s nothing worse than an amped up marketing staff that can’t explain why SEO is so critical to a company’s success because the management didn’t attend.

Sessions:

Marketing Your Business WebsiteThis is a general overview of SEO. Topics covered include:

Why Search is important for today’s businesses

What are keywords and why are they important

How to spy on your competitors (and use that info to your advantage)

What are backlinks and how to start getting them

Onsite SEO AuditWhat's right and what's wrong with your current website?

Home page content check

Backlink analysis

Server status/response checks

SEO mistakes you can fix quickly

Keyword ResearchKeywords are the foundation of your SEO strategy

How to find keywords

Tools you can use to spy on your competitor keywords

How to track your rankings

Special websites that give you a huge keyword advantage

Get Found in Local SearchFind out how and why you need to be listed on sites like Google Places and Yahoo! Local

Why and How to claim your business listing

What sites matter the most

How to get more reviews

What not to do in your business listing profile

How and why to get more citations

Understanding Google AnalyticsGoogle Analytics gives us all kinds of data about our website – but what does it all mean?

How do we find information in there that will actually improve our business?