PARIS (Bloomberg) — Axa SA’s pursuit of its biggest takeover really got serious at a romantic hotel on the shores of Lake Zurich.

That’s where top executives of the French behemoth and XL Group Ltd, fresh from the annual gathering of the world’s elite at the ski resort of Davos, met in late January to discuss a deal. The talks proved fruitful, triggering a series of daily — and then almost hourly — transatlantic calls and culminating in the $15.3 billion takeover of the Bermuda insurer, code-named “Lynx” in the secret meetings.

This narrative of the events that led up to the deal is the result of on- and off-record interviews and briefings with more than half a dozen people with knowledge of the matter.

The conversations at the Romantik Seehotel Sonne cemented the rapport and belief in a shared culture that Thomas Buberl, the 44-year-old chief executive of Axa, and XL’s Mike McGavick noted from a November meeting in New York.

“It was one of those strange meetings where you feel you are finishing each other’s sentences,” McGavick, 60, told reporters on Monday, describing the CEOs’ initial discussions in Axa’s US office. They met again in Paris within weeks to make sure that XL’s president Greg Hendrick got to know Buberl.

By the time of the fateful meeting in Switzerland, talks between the two sides had been accelerating “back and forth, back and forth, back and forth,” in McGavick’s words.

But that didn’t guarantee a smooth road: Axa, code-named “Sapphire,” still had to triumph over larger German rival Allianz SE and other suitors, some of whom had been circling around XL for at least half a year, lured by its US casualty business.

Among the prospective bidders was Hartford Financial Services Group, which had held informal talks on and off again with XL for about two years. A representative for Hartford declined to comment.

But it was only when hurricanes and deadly wildfires battered the US towards the end of November that looming losses across the industry injected the takeover deliberations with a greater sense of urgency. By the start of this year, XL’s market value had plummeted to $8.7 billion, its lowest in about 18 months, as Morgan Stanley and boutique firm Ardea Partners advised the insurer on its takeover options.

In the weeks that followed, it seemed to be a two-horse race with Allianz, which was advised by Citigroup Inc. A representative for Allianz declined to comment.

Bloomberg’s report on February 7 of Allianz’s interest meanwhile bolstered a revival in XL shares, sending its capitalisation back to about $10.6 billion. But the Munich-based giant’s CEO Oliver Baete and board member Helga Jung, who has long overseen mergers and acquisitions, had put forth proposals including a complex offer of assets like Allianz’s Global Commercial business and cash for a majority stake in XL.

For its part, Axa, working with JPMorgan Chase & Co., was demonstrating its keen interest. Buberl was accompanied by chief financial officer Gérald Harlin, general secretary George Stansfield and chief risk officer Alban de Mailly Nesle to January’s Swiss meeting, to deepen the discussions with McGavick, Hendrick and others for XL. The location was chosen because of its proximity to the World Economic Forum venue, and because Buberl, who’d worked in Zurich for many years, was fond of the area.

Following the success of that gathering, the two sides began to hold daily talks.

Representatives for Axa and XL declined to comment on the details of their negotiations beyond what the senior executives of both firms said on Monday.

A few weeks ago, Axa came in with its knockout punch: an all-cash offer that secured a period of exclusive negotiations with the Bermuda insurer. The intensity of the takeover talks escalated, with the top executives holding almost hourly conversations with their counterparts on the other team.

About ten days ago, “We decided to set our teams to work, to see if they could work under extreme and unpleasant conditions to rapidly put together a very complex” arrangement, McGavick joked at the press briefing in Paris.

Axa finally sealed the deal with a bid of $57.60 a share, representing a whopping 54 per cent premium over XL’s closing price in early February. Over the weekend, both companies went into lockdown on communications when Bloomberg reported that Axa was in advanced talks to buy XL. They ultimately disclosed their agreement on Monday morning.

The aggressive bid received a lukewarm reception from shareholders, who sent Axa shares down as much as 10 per cent amid concern that the French company overpaid.

Still, Buberl’s “impatience” to get on with reinventing the industry impressed XL’s chief. His drive and willingness to reach for this transaction was “pretty bold,” McGavick said in an interview. “I’m impressed by that.”

XL deal: code names, Swiss hotel and $15.3bn

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