BECAUSE IT’S ABOUT PEOPLE

Not
likes & follows

Everyone on heir can earn real money and rewards for their help surfacing the best hip hop tracks.

AND IT’S TIME FOR A WORLD WHERE FANS & ARTISTS

SHOW THE MACHINES HOW IT’S REALLY DONE

INTRODUCING
THE CROWN

Heir rewards are powered by a digital currency, “Crown.” Win or lose Crown with your votes. Save up your Crown and cash out to real money, or for rewards that money-can’t-buy.

Fans, use Crown for early or exclusive access to an artist’s next tour stop or track release.

Emerging artists, use Crown to buy the attention of a tastemaker or another artist, get their feedback on a track — and kick off a dialogue if they like it.

Crown powers a supply of rewards limited only by the heir community’s collective imagination.

$$$$$$$$$$$$

$$$$$

Get early access

I’m a fan I’m an artist

Tell us a bit more so we can fast-track you as an artist:

Want to join our exclusive early beta?

Thank You Line 1

Thank You Line 2

AN EXPANDING PLATFORM FOR MUSIC CULTURE

BROUGHT TO YOU BY A DIVERSE TEAM OF CREATIVES & TECHNOLOGISTS

SUMMER WATSON

THE BUSINESS

Took care of business at TuneIn, Pocket Gems and Playdom (sold to Disney for $763M) – i.e. product, content and marketing at top consumer tech startups. But first, she was a DJ, artist manager and early employee at a leading indie hip hop label out of Oakland.

TERRENCE THORNTON

THE CULTURE

Created culture as half of The Clipse and still doing it as solo recording artist Pusha T aka King Push, and as President of Kanye West’s GOOD Music/Def Jam/Universal.