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Getting bigger & better in 2012

2011 proved to be a turning point in my approach to hockey blogging, and I'm really looking forward to a productive 2012. They say that writing down your goals is the first step towards making them happen, so here we go...

In order to set my goals for 2012 in proper context, I think it's worth sharing some of what got done in 2011:

Added Marc Torrence (@OTFMarc) and Sam Page (@predsblog) to the writing staff at OTF, bringing different perspectives to the table.

Went through a redesign of Hockey Gear HQ and dove into the concept of internet marketing, earning just over $900 in revenue for the year. Having published less than 1% of the planned content for that site, I'm extremely hopeful that this can turn into a significant income generator.

Published an e-book on my fantasy hockey draft strategy, which, despite some glitches along the way, seems to have helped a number of folks. That strategy appears to be working, as I'm currently in 1st place in all 3 of the leagues where I used it!

Started an email newsletter at Hockey Gear HQ which now has over 100 subscribers, who receive updates every week or two about the latest sales and coupon codes related to all things hockey.

Dipped my toe into the waters of video blogging by setting up YouTube channels for both OTF and Hockey Gear HQ.

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