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Campaign Planning & Social Selling – put the theory into practice

In this day course, we will share our advice on how best to plan your social media campaigns from start to finish, as well as, how best to use paid and free advertising on your social media channels. You can purchase these workshops separately or book together to save 10%!

Campaign Planning

Course Programme – Morning

- Campaign planning – working out your KPI’s, budgets, time and goals to be spent on this campaign- Planning your content – case studies- Branding – making sure branding is consistent throughout your content- Executing your campaign strategy – what are the essential steps to pulling off a successful social media campaign?- Measuring your success

Social Selling – Free and Paid Advertising

Course Programme – Afternoon

- The changing world of online selling- Working out your ROI- Learning what your target audience really want when it comes to being sold to- Listening to conversations about your brand and product to jump on opportunities or potential problems/complaints- Approaching powerful influencers to collaborate- Social media paid advertising- Measuring your success