Alex Israel - Freeway LA Rays

€95.00

Freeway LA Rays
Alex israel
Freeway Sunglasses

Acetate frames
100 % UV protective lenses
available in brown and grey

Freeway Eyewear unveiled its initial six luxury sunglass styles in the Spring of 2010. Named for the network of asphalt arteries that are both cause and effect of the rhizomatic sprawl of Southern California, each of five styles is numbered after an iconic Los Angeles route: 1–Pacific Coast Highway, 10–Santa Monica Freeway, Interstate 15, 101–King's Highway (or El Camino Real), 110–Harbor Freeway, and 405–San Diego Freeway. The sixth style in the collection, L.A. RAYS, appropriates the name of a sunglass label that flourished in Laguna Beach in the early and mid–1990s.

The unisex collection interprets classic sunglass styles, past and just-passed, in the spirit of Southern Californian life—the landscape, climate, ethos and aesthetics that define the region. Driving on a lonely stretch of desert highway, sheltered beneath the cavernous bluffs of El Matador State Beach, when you don't want to be seen and especially when you do, Freeway Eyewear's sunglasses are yours to wear—the sturdy hand-carved acetate frames and 100% UV protective-lenses will hide your lying eyes and indulge your California dreamin' 365 sunny days a year. Whether you are feeling glossy or matte, black, white or gray, there is a Freeway texture-colorway to fit your mood and complement your style.

The Freeway Eyewear collection prototypes are featured in the video artwork Rough Winds

Freeway Eyewear Founder Alex Israel is an artist and writer living in Los Angeles.

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