In Japan, the Suzuka 8-Hour is a huge deal, but for the rest of the world, it ranks on par with the rest of the FIM Endurance World Championship. That’s kind of a shame, really, as the Endurance World Championship is the only motorcycle championship where we still see different tire manufacturers competing against each other, the bikes are beautifully technical in their own special way, and in the case of Suzuka, there are often heavy-hitters at play. This year was no different, with Yamaha fielding its “Yamaha Factory Racing Team” with two MotoGP stars, Pol Espargaro and Bradley Smith, along with factory test rider and MotoGP podium-finisher Katsuaki Nakasuga.

Attention 2014 KTM 1290 Super Duke R owner, KTM North America is recalling 640 units of “The Beast” for a fuel leak that may occur from the threaded inserts at the rear of the gas tank. Obviously, a fuel tank poses a safety hazard to the rider, not only for its propensity to combust, but its ability to degrade traction to the rear tire. As such, KTM will notify affected owners, and KTM dealers will seal the threaded inserts to prevent future fuel leaks. If the motorcycle shows evidence of an existing fuel leak at the threaded insert, the gas tank will be replaced. Of course, these repairs will be performed free of charge. The recall on the KTM 1290 Super Duke R is expected to begin in August 2015.

Social media and some assorted motorcycle news websites (first here, and now here) are feverishly reporting that Erik Buell Racing has been out-right acquired by Hero MotoCorp, during the company’s receivership auction, thus confirming the wet-dream conspiracy theories of Buellistas around the world. The report was first started by the stalwart news source Motorcycle.in.th, and was then elevated quickly into the realm of semi-truthfulness by a bevy of other news outlets. With the journalistic bar now set so low, Asphalt & Rubber feels comfortable reporting that there is indeed a new owner for Erik Buell Racing, but it is not Hero MotoCorp, but instead the Flying Spaghetti Monster — deity to the Church of the Flying Spaghetti Monster.

Honda has officially dropped details and photos on its highly anticipated adventure-tourer, the 2016 Honda Africa Twin. A continuation of the legacy by the same name, the new Honda Africa Twin is an off-road focused machine that will go head-to-head with the big ADV bikes already on the market. Built around a 998cc parallel-twin engine, which makes 94hp and 72 lbs•ft of torque, the Africa Twin tips the scales at the curb at 503 lbs (standard model, first photos after the jump) / 534 lbs (DCT/ABS models, shown above). What we think ADV riders will come around to is Honda’s off-road built dual-clutch transmission, which will have the benefit of making shifts while out of the saddle much easier, and giving clutch-free operation, much like a Rekluse clutch.

When it comes to helmet brands, Arai Helmet is perhaps one of the best known in the business; and when it comes to the Japanese company’s flagship model, the track-focused Corsair reigns supreme. So, it’s a big deal when Arai decides to update its ready-to-race helmet offering, creating the Arai Corsair-X in the process. This week, we got to test the new Corsair-X in the flesh, spending a full-day riding at Thunderhill Raceway in Willows, California on Monday — melting away in the 104°F heat — as well as riding around my new hometown of Portland, Oregon. So let’s cut the fluff, breakdown what’s new with the Corsair-X, and talk about what our impressions are of this top-of-the-line helmet.

Last night we brought you a leaked video of the new Honda Africa Twin, which revealed the off-road oriented adventure bike in all its glory. Today, we get to see the leaked specs of the Honda CRF1000L (the model designation of the Africa Twin), along with what looks like an official high-resolution photo. The spec-sheet for the Africa Twin has long been something of interest for ADV fans, with the obvious questions being 1) how much horsepower will it make? and 2) how much will it weight. The answers are 94hp, and 458 lbs dry (467 lbs with ABS, 489 lbs with DCT).

Honda has been teasing a six-part video series about the Honda Africa Twin, and the final installment has just leaked onto the internet. As you would expect, the video finally gives us the full monty on what the Honda CRF1000L will look like, along with some great action footage. Perhaps even better, the final installment of Honda’s video series also features a very interesting discussion with HRC riders, Honda engineers, and stakeholders to the Africa Twin brand. The discussion is very insightful to the development of the 1,000cc adventure bike platform, including off-roading’s first dual-clutch transmission (DCT).

Superbike fans should rejoice to the news that Kawasaki has an all-new ZX-10R in the works for the upcoming model year. The news comes from Germany’s reliable Speedweek publication, which interviewed Guim Roda, the Team Manager of Kawasaki’s World Superbike racing effort. Talking to Speedwekk, Roda said “we will have a new Kawasaki ZX-10R in 2016. The concept will be the same but, with some details and changes, it will be even more competitive. Given that the current rules are very restricted, the motorbikes have to be developed with an eye on the sport. We are heading on a path that Aprilia, Ducati and BMW have already taken for this year by bringing out new bikes.”

Bad news continues from the Bonneville Salt Flats, as the SCTA has officially cancelled its upcoming Speed Week event — an event that was cancelled last year as well. As we reported earlier, Speed Week was put into serious doubt because of the conditions of the salt flats, which were shown to have a thin salt layer and wet/muddy conditions that made the historic site unsuitable for land speed racing. Spending Tuesday morning at Bonneville looking for a suitable stretch of salt for a 2.25-mile course, SCTA President/Race Director Bill Lattin & the BNI Chairman Roy Creel deemed the conditions unsafe for a race course, and thus dashed any hopes of the event being salvaged.

If you believe everything you read on the internet, then surely you know that Ducati is allegedly getting ready to release a Panigale-based Streetfighter in the next few months. Another potent rumor making the rounds is that Ducati is working on a totally new v-twin engine, which will meet Euro 4 emission standards. The first rumor got its start from Visordown, which says that it has received an invitation for press launch in September that will consist of “a track test for a road bike.” The second rumor comes from Moto-Station, with the French site getting word from a source that Ducati has an all-new Euro 4 compliant engine that it will debut at EICMA this November. They go on to speculate that the engine could have Ducati Variable Timing (DVT), and would fit a sport-touring bike.

Blasphemy, heresy, stupidity, sacrilege, un-American, and downright irreverence. Go ahead, get all those words out of your system. I’ll wait.

The default opinion of marketers, analysts, and the general population is that Harley-Davidson has one of the strongest brands in the United States, this being confirmed by the fact that every business student in America has studied Harley’s marketing efforts if they’ve ever taken a brand management course. So why would I start a three-part series on how to fix Harley-Davidson by arguing to change one of the most revered marketing houses in the motorcycle industry?

Giving credit where credit is due, Harley-Davidson, or I should say its admirers in business school academia, wrote the book on demand generation marketing geared towards the baby-boomer generation. However, in defending this market position, Harley-Davidson has painted itself into a corner by only engaging a very small segment of the population with its product. Unless they redefine and reposition their company image and who it resonates with, Harley-Davidson is going to watch the continued erosion of its footing in the motorcycle industry, and also the continued deterioration of its only industry leading quality: its brand.