ARS is getting nervous

Americans for Responsible Solutions seems to be getting a bit nervous.
Here’s an excerpt from a recent fundraising email entitled “Potentially devastating” which I received from them:

Bad news. This headline just came in:

NRA goes big in key 2014 races

“The National Rifle Association has reserved $11.4 million for its initial fall advertising campaign and will begin airing its first TV commercials in three Senate races crucial to determining which party controls the chamber next year.

“The gun rights group said it plans to spend much more than the initial outlay during the final weeks before the midterm elections.”

$11.4 million, with “much more” to come? That could be more than enough money to unseat leaders in Congress who support commonsense proposals to reduce gun violence.
We [ARS] already have ads on the air in 4 House races. But now that the NRA’s moving into statewide races, we need to be there too.
Our country simply can’t afford to lose members of Congress who voted to expand background checks. If they lose, the gun lobby’s candidates will sit in the House, Senate, and governors’ mansions around the country.
They won’t just block expanded background checks — they could even roll back some of the most basic laws in place that help make our communities safer.