Normal0falsefalsefalseEN-USX-NONEX-NONERaising your prices can be scary stuff, yet unless you want to make less money every year as your career advances, it must be done. Think about it, how many of you out there have not

This week’s business building blog is an invitation to step outside your box. Setting limits on what you think you can do, sets limits on your business. Barry LaVaque found that his business specialty could encompass

Are you ready for another business-building blog? This one comes to you from Herman Paez, a sales director at OPI. He touches on retail and includes info he has gathered in his experiences to offer you

When asking on Facebook for blog subject requests, the most frequent answer was business-building tips. Instead of only offering my own opinions it seemed like a better deal for all of you for me to gather

Remember the blog where we talked about taking pictures of returning clients to show the wear of your services and how they held up and the nails still looked good? Another version of that is before-and-after

How did the marketing thoughts go over the weekend? I think I have my polish promotion put together and plan to implement it this week through February instead of a Valentine’s Day special. Nothing wrong with

Have you started mapping out your year for marketing yet? I’m working on mine and trying to decide if I want to do things seasonally, quarterly, or bi-monthly. I’m leaning toward bi-monthly and creating my own

Are you making plans for 2012 yet? Hopefully somewhere in the haze of holiday services your marketing wheels have been spinning. I plan to hit you with different ideas throughout January as well as asking for

How important is networking? There are so many opportunities to be in involved in the nail community outside the bubble around your table! I was so impressed with the power of industry networking last week in

Ever think about doing the nails, design, or imaging for a book cover? Here is a chance for you! Trish Rock is an award-winning nail artist who works with the nail industry by mentoring nail technicians

Do you ever feel like if you like one product you shouldn’t acknowledge other products? Or are you a big fan of closet chemistry mixing-and-matching whatever suits you? Sometimes nail professionals feel pulled in different directions

Getting started in the nail business can be intimidating. What prices do you charge? Are your services good enough? Can you survive on salon income? So many questions race through your mind. Once you get started,

If you do much online networking, or even networking at shows, you have probably run into Rhonda Kibuk from The Purple Pinkie. She is knowledgeable, fun, and willing to share. I am constantly in awe of

How do you keep things interesting for your regulars? Do you offer a signature service that they can’t get anywhere else? Maybe you have seasonal services to mix things up? Perhaps you don’t know how to