Rebranding in 2016? Follow This Rebranding Roadmap to Avoid Catastrophe

Are you considering rebranding your business in 2016? Want to know the essential steps to take to ensure you have all your bases covered?

Rebranding isn’t always as simple as creating a new logo and website, it can be anything from a change in your core offering or a change in business philosophy. But whatever the extent of your rebrand you need to ensure it’s thoroughly researched to avoid getting it wrong.