Citrus Tree to provide Specialist Medical Market Advice

Medical Device Operations and Manufacturing Executive, Marissa Fayer, has partnered with Citrus Tree Consultants, joining the New York office.

The Medical Device industry is broadly focused in the US, with between 60-70% of the worlds manufacturers having either a headquarters or a significant operations presence in or the US.

With sales of around $136 billion, which represents approximately 45% of the global market, the US medical device industry is the global leader. [Source: US Government Accountability Office 2014 statistics]. According to Espicom’s 2014 report, the US medical device market is projected to grow at a ompound annual growth rate (CAGR) of 6.1% between 2014 and 2017 per a MarketRealist account.

“New innovation and technology are readily being adapted in the US with doctors and patients continuously looking for best in class products. But due to reimbursement pricing pressures, they are also looking for the most cost effective solution, many of which have been manufactured in or near-shored to the US” says Marissa Fayer.

After completing Citrus Tree’s ninety-day boot camp for businesses ready to enter and sell to the USA, we will work with you to set up your manufacturing operation here in the US. This will assist your business to become a presence in the USA market with price competitiveness and more localized distribution in the US market.

Together we will:

determine your manufacturing and operations solution

suggest and assist in the selection of partners for US localization (in or near-shore to the US), or the set-up of your own operation

manage the transfer of knowledge for your business launch

Marissa Fayer is a medical device executive working across all aspects of operations, manufacturing, strategy, and business development. She is an outsourcing and offshoring subjectmatter expert and has lived and worked in several offshore medical device community hubs. She develops medical device and consumer goods companies into world-class organizations.