Mark Copier | The Grand Rapids PressReb Roberts stands in his Sanctuary Folk Art gallery, 140 S. Division Ave., which has seen increased traffic during ArtPrize.Grand Rapids folk artist Reb Roberts has had a gallery on South Division for a decade.

But he credits ArtPrize for the dozens of people who have ventured to the "outskirts" of downtown to check out his brightly colored pictures in the past couple weeks.

"I've had people tell me, 'It's been 50 years since I've walked South Division,'" said Roberts, 54, owner of Sanctuary Folk Arts, 140 S. Division.

"There's some nostalgia, they have lots of stories to tell. And this, too, is becoming part of those stories.

"People are re-discovering (the area), finding treasures here."

ArtPrize on Sunday continued to draw hundreds of people -- bundled up now.

This was the fourth trip for Randy Buist, 43, who this time came with his wife, Kathy, and their children Anna, 10, Jaden, 6, and Nadia, 3.

"It's really exiting. We've grown up in West Michigan, and this is the most exiting thing that's happened in Grand Rapids in my lifetime," Buist said.

Agreeing were Joyce and Philip Makinen, who focused on checking out the less-traveled exhibits to find new artists.

"It's been an incredible exciting event," Joyce Makinen said.

Artist Kelsey Carriere was pretty happy Sunday with the crowds that came to Creo Production Gallery, 40 S. Division, where she's exhibiting her artwork, "A Minor Fantasy." It includes a children's story, illustrations and accompanying music.

"It's been fast and slow, but there's definitely been a lot of people coming through," she said. "It's been really good."

Downtown restaurants saw a slower Sunday compared to last week when thousands of people congregated in downtown Grand Rapids.

"But it's still pretty good," said Biggby Coffee manager Riley Lamar.

"We have a full house right now," she said Sunday afternoon, adding on average they're getting 800 clients a day. "We're still selling at least three times than we normally would."

At Rockwell's Kitchen and Tap, 45 S. Division Ave., administrators sent some staff home after realizing they weren't going to be needed, said manager Mandi Lehmann.

"People are still trickling in. They still want to see art, but it's not nearly as busy as last weekend," she said.