Page Performance

With that amount of likes you should be able to engage more of your followers.

Engagement Rate: 0.25%

The Engagement Rate is calculated by taking the total PTAT (people talking about this) and divide by the total number of likes. Our surveys has shown us that in order to reach success on Facebook you should have an engagement rate greater than 7%.

Checkins: 486446

Posts by Pages

Posts per Day: 1.08

You publish posts on a daily basis. Nice!

Likes, Comments & Shares per post: 1,781

With that amount of likes, you should be able to activate more followers with your posts. Time to break your pattern and try something new. Try to post about a current and engaging event, post something funny or try Promoted Posts in order to boost your engagement.

Posts per type:

79.2%
12.5%
8.3%

By having a good variety in your posts, your fans never get bored and they can always expect something new and exciting. The variety in your posts is A-OK!

Timing: Way off.

You publish many posts between 15 - 18 (GMT). But posts published between 21 - 24 (GMT) engage more users.

Length of posts: Less than 100 characters.

The majority of your posts are shorter than 100 characters. It is recommended that you write longer posts since longer posts generates more response from your followers.

Curiosity: You should ask more questions.

There are two major advantages to pose questions to your fans. It activates your fans leading to greater visibility for your Page and at the same time providing you with answers to questions that may be crucial for your company's sales and marketing.

Hashtags: Using.

Nice! You are using hashtags in your posts which expose your brand to more users.

Comments:

Your fans seems to responding best to Photos.
Especially Photos posted between 21 - 24 (GMT).
To know more about what posts your followers like, check your
Page's top posts.

Posts by others

Everyone can post to your timeline?
No? Sure, you have a lot of fans but keep in mind that Facebook is an amazing social network where we are open and where you should invite people to dialogue. If you have the resources it is our strong recommendation that you let fans post on your Page.

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LikeAlyzer is a free analysis tool, by Meltwater, that provides companies and organizations with valuable tips and recommendations on how they can improve their presence on Facebook. For more information, please contact us.