How many times have you heard or used the phrase “clear as mud”? Without clarity, even a simple task can become daunting. Regina Mellinger, CEO of Primary Services, attributes her company’s success to a persistence and clarity of values, direction, and solid measurements to evaluate progress.

Staying motivated during a difficult or long project or initiative can sometimes be a challenge, and while we each have our own unique formula for staying energized and focused, there is one tactic that can be especially effective -- practicing creativity.

Who doesn’t like to be surrounded by positivity? By intentionally thinking on the bright side, we have the ability to change our mood, our interactions, maybe even our entire day. But could positivity also be a business asset?

Brenda Loube, Co-Founder and President of Corporate Fitness Works, shares details about the Corporate FItness Works HealthTrails challenge at this year’s National Conference & Business Fair and why it’s about more than just steps.

After 28 years in business and at the helm of one of the largest WBENC-Certified promotional product agencies, Janie Goldberg, President and CEO of OmniSource Marketing, has mastered the art of the pitch. Here she shares her expert advice on how to perfect your elevator pitch, what to include, what to avoid, and why practice makes perfect.