Power of Personality Drives Podcast Migration

A recent Netflix original film, The Incredible Jessica James, features actress/comedienne Jessica Williams, co-host of the popular WNYC podcast 2 Dope Queens with Phoebe Robinson. And, in a deal that was announced late last week,HBO will produce a series of four hour-long specials with the 2 Dope Queens themselves. While their stars are ascendant, sparked by Williams’ previous gig as a Daily Show correspondent and Robinson’s bestseller “You Can’t Touch My Hair (And Other Things I Still Have to Explain),” their success in podcasting has been a significant part of the rise.

Philip L. McKenzie is one half of the duo 2 Dope Boys & a Podcast, a cultural trends and insights podcast. 2 Dope Boys is also a full service consultancy specializing in cultural anthropology, branding, and content creation.
He is also the Global Cu...
read more