Category: Marketing and Communications

In this unprecedented age of digital connectivity and predictive modeling, we in the field of marketing and planning are uniquely positioned to reach — and help — more people than ever. But not long ago, I realized that how we come to understand consumer behaviors, mine admissions and population data, and gauge physician preferences may not be […]

About Dalal Haldeman

The former senior vice president for marketing and communications for Johns Hopkins Medicine, and the first person to hold that role, Dalal Haldeman cultivates a meaningful leadership style through respect, innovation and teamwork. Her personal and professional lives have always been defined by a deep connection with people and an understanding and appreciation of science. Guided by her core values, Haldeman employs evidence-based best practices to create greater compassion at work, better quality in the delivery of health care, and increased engagement and efficiency among the people delivering that care.