Knowledge Base Articles

When you buy a newspaper ad, you pay several hundreds of dollars
and you are able to market yourself to a few hundred people.
Essentially, you are paying one dollar for each customer. When you
advertise on television, you pay thousands and reach a few thousand. In
this regard, you are paying about two dollars for each customer that
comes in your store. This means if you pay $4,000, you should get about
2,000 customers after the television ad. However, why spend this much
and get only a few results when you have something like promotional gift
marketing.
When you use promotional gift marketing with something
like water bottles, you are marketing your company to a lot of people
for a very small amount of money. For example, if you spend two dollars
on every bottle, and each bottle brings in four customers, you are
paying $.50 per customer, and that is much better return on investment
than through television and newspaper advertising. How can some

Promotional ways differ from industry to industry. Where some
businesses need to air advertisements on televisions, others choose a
more subtle way like newsletters and flyers. These ways depend on many
things including budget, target audience and nature of products, but,
the bottom-line is that every business needs to promote its products,
services and its brand.
Custom promotional products are probably
the only option used by almost every industry. Be it B2b or B2C, these
items increase awareness and set brand identity in many ways. In the
recent past, we have talked about many such options and today you will
learn about the importance for custom printed bottles.
Wide customer base
Although
there are plenty of different promotional giveaway items, custom
printed water bottles serve a wider consumer base. Who can use a cool
water bottle? Well, almost everyone. As opposed to other items, water
bottles are more easily accepted

We all know that drinking bottled water leads to the creation of
vast amounts of waste. Americans alone are adding 30 million PET water
bottles to landfills every single day! Much of the plastic that results
from recycling pet bottles ends up going unused. Even the manufacturing
and transportation of the bottles takes a toll in the form of millions
of barrels of fossil fuels being consumed.
Fact is, using a
reusable water bottle is good for the environment. But all reusable
bottles are not created equally. So what are the choices?
Plastic Bottles. There are many kinds of plastics used in water bottles, and there is a
lively debate on which ones are safe and which ones can leach harmful
toxins. For the sake of this article I am going to leave plastic off the
list for the simple reason that I don't like the taste of water that
has been sitting in a plastic bottle for over a day. I like my water to
taste like water.
Glass Bottles.

Guangzhou is China's third largest city; it sits in Guangdong
province and is only a two hour train journey from Hong Kong. It's also
less than an hour away from Shenzhen and thus offers convenient access
to most of the manufacturing heart of the mainland. It is officially a
"mega city" with a population in excess of 10 million people, making it
more populous than quite a few countries and it can take a while to get
used to the size and sprawl of the city.
Guangzhou is extremely
popular for foreign companies looking to get a hold in South China, it's
location is extremely useful as a transport hub and it can be more cost
effective than opening a base in nearby Shenzhen which is closer to
Hong Kong and thus is more expensive for property as it serves as an
overflow to the island's Special Economic Zone status.
Setting Up a Business
As
with all cities in China there are only three vehicles for a foreign
company looking to open a

A key chain or a key tag is a functional item that can be used
for a variety of purposes. Most people think that it is used only for
keeping keys secure. But these days, with the various types available,
it can do more than just hold keys.
Promotional key chains fulfill many purposes. Some of the examples include:
- There are some which come attached with keyrings and can be used to carry additional items
- There are some which comes with a change purse or small wallet so you don't have to take your bulky wallet everywhere you go.
- There are some which include flashlights and can help you find your way or dropped items on the way at night
- There are some which come with LED light and can help you unlock your car or home quickly in the dark
- Some also come with bottle openers, just in case you feel like having a drink in the car.
These
days, many companies use promotional key chains to advertise and market
their brand or business. T