Micromax Yu Yuphoria launched in India, flash sales on 28 May on Amazon

A new budget smartphone from Micromax, Yu Yuphoria, has been officially unveiled in India. This is the 2nd Yu brand smartphone from the company. The first ‘Yu’ smartphone Yureka was released in December last year. Registrations for the handset have already begun on Amazon and flash sale will take place on 28 May at 2PM Indian time.

The new Yu Yuphoria features a 5-inch HD display having a resolution of 1280 x 720 pixels and a pixel density of 294ppi. It has full lamination and is covered with corning Gorilla Glass 3 for protection from scratches. The handset is powered by a 64-bit quad-core Qualcomm Snapdragon 410 MSM8916 processor clocked at 1.2 GHz and Adreno 306 GPU for graphics.

Other specs include 2GB of RAM, 16GB of internal storage and a microSD slot for expansion up to 32GB. In the camera department, there is an 8MP primary camera at the back with LED flash and a 5MP secondary camera at the front with wide-angle lens for taking selfies and video calls. The device has a 2,230mAh battery and runs Cyanogen 12 OS, which is based on Android 5.0 Lollipop. The battery can charge from 0% to 65% charge in 45 minutes, thanks to its Qualcomm Quick Charge 1.0. Yu Yuphoria is a dual SIM smartphone and supports 4G LTE, 3G HSPA+, Bluetooth 4.0, standard WiFi 802.11 b/g/n and GPS.

The dimensions of the handset are 142.38 x 72.96 x 8.2mm and weighs 143g. It is available in two variants – Buffed Steel with black panel and Champagne Gold with white panel, and is priced at Rs. 6,999 (equivalent to $110). It will be sold exclusively through Amazon India and if you are interested, you can register with Amazon for flash sale to be held on 28 May.