London’s most exclusiveHOME HOUSE

Luxury, service and privacy are the Club’s cherished hallmarks

With a simplistic approach in mind, the Identity was crafted to be elegant and timeless. I used contrasting serif and sans serif typefaces within the brand to help highlight the traditional routes Home House holds close to its heart, whilst still hinting at what the company is doing to modernise its experience to stay ahead of competitors. The website was designed to sit within a responsive and modular grid to allow for a wide variety of rich media, with the option to update content and functionality with ease, when and if necessary.