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Shovelware is a derogatory term used for software that has either been quickly developed without regard to quality or function and features, or software that has been forced on customers such as those that are preloaded on laptops or smartphones by their respective carriers.
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The Sales Impact of Optimized Product Content

Branded product pages on the digital shelf have become incredibly important both as a sales and marketing channel. For that reason, most brands are putting time and resources into improving the content of their product pages. But how exactly does content impact the numbers every business relies on? Read this report to get deep statistical insights on how product page content impacts search ranking, online market share, and sales overall.

This study includes a range of analyses to help you quantify the actual sales value of your brand's product content using a variety of methodologies, including:

An analysis of more than 500,000 Amazon search results pages

A full-year examination of 60,000 Amazon product pages across 78 brands working with Salsify

Data and stories from individual Salsify customers that invested in product content optimization

Salsify is the product experience management platform for thousands of brands and retailers worldwide.

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