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If you’re not already familiar, Constellation Research periodically publishes (small) lists of vendors across various market areas which the analysts deem “relevant to early adopters." Constellation’s research is compiled through conversations with early adopter clients, independent analysis and briefings with vendors and partners.

The “Hybrid and Multi-Cloud Relational Database Management Systems” Constellation ShortList presents their pick of relational database management systems that are available both as software and as database services across multiple public clouds. Teradata is one of seven vendors on the list. As Constellation says:

“This combination provides the best advantages of cloud computing while avoiding lock in and fostering hybrid deployment and cloud portability.”

This combination provides the best advantages of cloud computing while avoiding lock in and fostering hybrid deployment and cloud portability.

I am very happy about inclusion in the Constellation ShortList – and I was not surprised that Teradata made this list.

Hybrid cloud and software consistency across all deployment options have been hallmarks of our product strategy for at least five years. We view deployment flexibility and license portability both as “must-have capabilities” for enterprises with large, diverse data ecosystems.

We’re not the only ones with this point of view about the importance of hybrid cloud for large enterprises with massive data gravity. Another notable market research firm has published reports that highlight how most organizations’ DBMS deployments will coexist on-premises and in the cloud simultaneously, and that the majority of enterprises will be moving to a hybrid deployment model for the foreseeable future. This prediction rings true based on Teradata’s experience over the past six years in delivering cloud-based analytic environments to enterprise customers with complex requirements.

In fact, yet another of their research reports notes that many organizations require the same software on the cloud and on-premises, allowing for the ability to move applications easily between cloud providers, or even repatriate them to on-premises deployments.

Constellation and the firm above don’t have the market cornered when it comes to recognizing and touting the benefits of hybrid deployment. A third research house talked about it even earlier, in April 2015, when one of their analysts wrote that end users should insist software providers provide the freedom to deploy in public, private or hybrid clouds.

The consensus is unanimous!

So, it’s clear that no one company has sole ownership over good ideas that make solid business sense – but there are many of us who are committed to the benefits of hybrid cloud. We’re happy that our commitment to hybrid deployment is recognized as valuable and, as indicated by the Constellation ShortList, rare.

We thank Constellation Research for the recent acknowledgement, and we look forward to sharing more good ideas with these and many more thought leaders.

Brian Wood is director of cloud marketing at Teradata. He has over 15 years' experience leading all areas of technology marketing in cloud, wireless, IT, software, and data analytics. He earned an MS in Engineering Management from Stanford, a BS in Electrical Engineering from Cornell, and served as an F-14 Radar Intercept Officer in the US Navy.