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Micro-targeting

It seems the Tory submarine offensive, i.e. the secret social media advertising was spent on various anti-Corbyn attacks, which may of course lead them into problems if like some of the attacks on Dianne Abbott was based in lies about him. Their other problem, is that this isn’t what Obama (or the leave.eu campaign) did; they ran micro targeted messages and it maybe that the crude smear around Corbyn’s anti-nuclear power position helped in keeping Copeland but it could have been much worse although we don’t know it all yet. Remember Zac Goldsmith’s campaign statements about family jewelry and the garden tax smear must have come from somewhere. I had also assumed that the prominence of Labour’s plans to reverse the Tory’s inheritance tax giveaways came from this source. It wasn’t discovered by reading the Manifesto.