About this Guide

The guide focuses on the UK paid search (PPC) marketplace, with detailed information about the trends and issues affecting this particular digital marketing sector. The report contains profiles of 36 leading agencies, as well as advice about how to find the right agency.

There is also extensive insight from individuals on the front-line of the UK's paid search industry.

Contents

The report starts with a look at trends in the marketplace, as well as our analyst forecasts for paid search spending online during 2012.

Who is this guide for?

It is aimed at marketers looking to outsource the management of PPC campaigns, or to review their existing agency relationships.

The document is also relevant to anyone interested in understanding the current state of the UK paid search landscape. The report is focused on the UK market, but much of the content is relevant for those operating in other international markets.

Download a copy of the report to learn more.

A free sample is available for those who want more detail about what is in the report.