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Newsman Blog - Email thoughts

Bucharest, February 18, 2016 –AnyMedia and Newsman sign an agreement whereby the last one takes over the email marketing service Dudaverde, strengthening its presence on the SMS service. Newsman, one of the biggest players in the local email marketing area, expands the operations by taking over the platform from AnyMedia. Dudaverde comes with an important asset for the Newsman customer base, but also with expertise that in the following months, will be harnessed by developing the strategy.

Dudaverde will be transformed into a 100% automatic platform for smaller customers with fluctuating volume of emails, thus ensuring efficiency in their work flow. Also AnyMedia, the former owner of the platform, becomes the main provider of SMS for Newsman.

Through sendSMS platform, the company will offer its customers high quality SMS services, and thus they will achieve the best transmission of their message to the target audience.

Newsman decision is supported by a very good course in the market, predicting a doubling of the turnover in 2016. The market in which the business operates, has a capital estimated between five and ten million euros. The company’s growth is also based on the very fast development of online commerce in Romania. Together with this, more and more offline stores are moving to online, seeking to adapt better to the information distribution channels in this environment.
Over the years Newsman operated on the local market, the company ensured a substantial portfolio of customers, including Cefin Trucks, the private health chain “Regina Maria”, Fan Courier, F64, “Adevarul Holding” press group, or the pharmacies chain Catena. Most customers have a top five objectives: ROI (return of investment), sales for their products, automation, speed in creating the newsletter, but most often they request experience and experts in this field.

By integrating with Zapier, the Newsman account can be connected with over 300 services, including major names such as: SumoMe, SaleForce, Bigcommerce, Magento and Shopify.
This will allow you to pass data from, and to other web services in an automated way, without having any programming knowledge

In a simple way, you can select the event to a web app that will generate an action to share with the subscribers list in your Newsman account.

The integration uses the Newsman API and OAuth v2 feature.

How it works?

As it was mentioned above, you do not need programming knowledge to use the Zapier – Newsman integration. From your Zapier account, follow these steps:

1. Add the NewsmanApp in your Zapier account
2. Click on the button in the upper right of the page “Make a Zap!”;
3. After opening the new page, the first step is to select the app that will generate the event;
4. Approve the access to the chosen account;
5. The second step is to choose the desired action. To do this, select the Newsman app;
6. Choose “Add / Update Subscriber” and save;
7. Select your Newsman account;
8. The next and final step is to choose the settings for the selected Newsman account.
9. In the upper right you can see the shaped checkmark button “Your Zap is – On / Off. To activate the app permanently, select “Your Zap is – On.”

We are looking with great interest to find out your feedback about the Zapier – Newsman integration.