City Snapshot

Bangkok

Business confidence in Bangkok’s digital transformation environment is average in relation to other cities, with an overall score of 6.47 out of 10.

The city ranks 26th out of 45 in a survey of executives. The city’s primary strengths are cited as the financial, innovation and entrepreneurship environments. Conversely, its ICT infrastructure and supply of people and skills are viewed as weaknesses. The toughest challenge towards digital transformation is a talent and skills shortage, cited by four in 10 respondents (41%). Financial constraints form the second-largest barrier, according to three in 10 (33%) executives.

About a quarter (26%) say that the toughest challenge towards digital transformation is that it takes too long to implement, a level higher than in any other city in the survey.

The most needed skill is digital security, cited by almost half (45%) of executives. This is followed by social media skills (24%), which are in greater demand in Bangkok than in any other city in the survey. One reason may be that online communities, such as Facebook, LinkedIn and WhatsApp, are found by a quarter (25%) of executives to be the most helpful resource in digital transformation. In fact, only government programmes are believed to be more helpful to the city’s executives (cited by 29%).