Senin, 07 Mei 2012

INCREASE YOUR TARGET MARKETS

Are your products or
services geared towards only one target market? You can increase
sales and profits by increasing your target markets. Below are some
creative ways to increase your target markets by using your existing
products and services you're selling right now.

REDESIGN

You can increase your
target markets by redesigning your products and services. For
example: you're selling a book called "Internet Marketing Tips
For Accountants" You could rewrite part of your book and call it
"Internet Marketing Tips For Lawyers". You've now increased
your target markets by redesigning your book.

ADD-ON

You can increase your
target markets by adding on other product or service with your main
one. For example: if you're selling a football magazine you could add
a free football when someone buys a subscription. You're now
targeting people who want the football magazine and those that want
to play football out in the yard. Sometimes they buy stuff just to
get the freebies.

TEAM-UP

You can increase your
target markets by doing a cross promotion with a similar
non-competeing businesses. For example: your business sells tennis
rackets and you find another business to cross promote with that
sells tennis balls. You could combine your racket and their balls in
one package. You are now targeting people that need tennis rackets
and balls.

Quote of the Day: "Look
at people; recognize them, accept them as they are, without wanting
to change them." -- Helen Beginton