The infographic features a map showing Netflix subscriptions as a share of broadband households. This demonstrates the penetration the international service has achieved for its addressable audience over 2017 in each respective market.
The infographic is using the updated data from IHS Markit, for service consumption as well as the measure of connected households.

The European Broadband Cable Yearbook, produced in association with trade body Cable Europe, is widely recognised as the definitive guide to the European Cable Industry. Published continuously for over a decade, this annual report contains detailed data on the size and value of the cable industry in all European Union countries as well as other European Economic Area markets. With company-level information and market wide analysis it shows trends in cable uptake, digital progression, revenue and ARPU, broadband cable and cable telephony. Also includes a written summary of the cable industry developments within each country over the last year.

Time Warner’s HBO has made subscription to its online video service, HBO Go, available on standalone basis in four markets of Central & Eastern Europe. With its timing, this is a smart move on the part of HBO. While the service is likely to turn out as an attractive offer for the target market, the move won't be pleasing to company's distributing telecom operator partners.

The European Broadband Cable Yearbook, produced in association with trade body Cable Europe, is widely recognised as the definitive guide to the European Cable Industry. Published continuously for over a decade, this annual report contains detailed data on the size and value of the cable industry in all European Union countries as well as other European Economic Area markets. With company-level information and market wide analysis it shows trends in cable uptake, digital progression, revenue and ARPU, broadband cable and cable telephony. Also includes a written summary of the cable industry developments within each country over the last year.

Liberty Global has agreed to acquire Multimedia Polska, the third largest cable company in Poland, through its subsidiary UPC Polska. The deal is valued at PLN 3 billion ($760 million), but Liberty Global warned that the price may be adjusted downwards due to the operational and financial performance of Multimedia Polska prior to closure. The deal is subject to regulatory approval.

Netflix has identified Poland and Turkey as its next targets for service localisation, and in Poland has already introduced local pricing. Previously available for €7.99, €9.99 or €11.99 a month, it is now respectively priced at PLN 34, PLN 43 and PLN 52.

Subscription video-on-demand (SVoD) service ShowMax, has expanded its reach to 37 Sub-Saharan African countries. The online TV and movie service, which is a subsidiary of multinational media group Naspers, launched first in South Africa in August of 2015, with the remaining countries launching in May of 2016.

The European Broadband Cable Yearbook, produced in association with trade body Cable Europe, is widely recognised as the definitive guide to the European Cable Industry. Published continuously for over a decade, this annual report contains detailed data on the size and value of the cable industry in all European Union countries as well as other European Economic Area markets. With company-level information and market wide analysis it shows trends in cable uptake, digital progression, revenue and ARPU, broadband cable and cable telephony. Also includes a written summary of the cable industry developments within each country over the last year.

There has been a range of performances in the diverse group of the 14 CEE countries in 2014. The majority of the countries noted a positive growth (10 out of 14) with the highest growth rate achieved by Hungary. Four of the ten markets contracted in 2014: Ukraine, Slovenia, Bulgaria and Lithuania. As in the previous years, the top three largest markets were: Russia, Turkey and Poland. The smallest markets were the Baltics: Estonia, Latvia, and Lithuania. This market monitor focuses on the current trends in TV ad markets of Central and Eastern Europe, highlights changes in the TV landscape across the region and provides the ground for potential growth.

Polish broadcaster TVN is pushing further into online with an investment in five original series. The first series, a Polish version of US comedy Web Therapy, will launch on TVN’s Player.pl service on 21 October. Speaking at the Mipcom TV market in Cannes this morning, TVN executives said the 10 episode series will cost 1 million zlotys ($266 million), a similar budget to one of its traditional linear TV series. Between Q4 this year and Q1 2016, TVN will also debut two reality series, Lip Sync Battle and Start U Up, documentary series My Love Story and drama co-production Cape Town.

Video programmatic revenue in Europe has grown almost twenty-fold from €22m in 2012 to €375m in 2015 and will achieve €1,920m by 2020. By 2020, more than half of all video advertising revenue will be generated programmatically.

The IAB Europe AdEx Benchmark report, produced in collaboration between IAB Europe and IHS Technology, is the definitive guide to the state of the online advertising market in Europe. Now in its 9th edition, the IAB Europe AdEx Benchmark report provides a comprehensive perspective on online advertising spend across 27 European countries. It offers a status quo and historical perspective on the size of the European market as whole, as well as like-for-like comparisons between the constituent markets. It covers display, video, mobile, search and classifieds & directories.

At the 2015 Private Television in Europe conference in Brussels, Daniel Knapp presented a keynote speech on the future of commercial TV. This presentation provides a perspective on channels, production, audiences and the re-architecting of the TV industry through ad tech.