HASBRO Launches Its Own Convention

By Chris Arrant, Editor October 19, 2016 11:15am ET

Credit: Hascon

Hasbro has announced plans for its own convention, to take place late next year. Described as a “fan and family convention,” HASCON is scheduled to take place September 8 through 10, 2017 in Providence, Rhode Island.

“[HASCON] will treat attendees to three unforgettable days featuring a celebration of Hasbro’s powerful characters and stories, including live interactive experiences, exclusive products, talent appearances, panels and much more,” reads Hasbro’s description of the event.

Hasbro franchises G.I. Joe, Transformers, My Little Pony, Nerf, Magic the Gathering, Play-Doh, Monopoly and more are scheduled to be represented at the event, from their toys to their television and movie components.

“Hasbro is home to many of the world’s most recognizable brands, each of them with their own group of passionate and engaged fans,” said Hasbro Brands’ President John Frascotti. “HASCON will deliver an extraordinary peek behind the curtain of our brands, storytelling, and iconic characters while giving us the opportunity to invite fans and families to our hometown for the most memorable, unified Hasbro experience ever.”