4 Brands I fell in love with in 2016

It's so easy to stick to your favourite beauty brands, especially if you're working with a beauty budget. Therefore picking up that fail safe mascara/lipstick/foundation is going to be your safe option.

Last year I made it my mission to branch out, I tried so many new brands and made some great discoveries. Today I thought I'd share with you my top picks from brands I totally fell in love with in 2016.

DECIUM

You might have heard of DECIUM?! They're an umbrella of beauty brands, owning more than 10 in the beauty world; the most commonly talked about are The Ordinary, NIOD, The Chemistry Brand and Hylamide. Considering they started trading in 2013 they have come along fantastically well and this is really based on their etho;

"We're founded on the principle of doing everything others don't do and we are changing the world of beauty based on this principle. Today, quality is no longer defined by merely price points or distribution channels. Quality today means being authentic, being different, being functional, being beautiful and being sensibly priced, even to the wealthy. And we respect these principles. We choose to serve the educated, the curious and the intelligent who appreciate our dedication to this very genuine definition of quality."

Huda Kattan is a beauty blogger based in Dubai. She started her blog in 2010 and now seven years later has her own lash & lip product line sold world wide and a massive 17.3 Million followers on Instagram. Huda has a background in professional makeup work, working with world-class make-up artists, amazing brands and some huge models. Therefore Hudas opinions and thoughts on products are well trusted and her own makeup line just HAD to be pretty amazing!

Her liquid lipstick and lip liner are one of THE best I've ever tried; long lasting & moisturising! It's in my top 2 liquid lipsticks.

If you've been reading my blog from the beginning you'll know I've always loved NYX, but being that it wasn't sold in the UK it was pretty hard to get my hands on. Hooray, in 2016 Boots and a few other online retailers started to stock NYX! I think they're great value for money and have some real gems. Here are my favourite products that I'd happily suggest :

Kylie Jenner released her own makeup brand last year. She started with liquid lipsticks & pencils and then progressed onto eyeshadows and lip glosses. I snapped up her lip kit on its first release and absolutely loved it! The pencil is long lasting and the formula on her liquid lipstick is so soft and moosey, it is by far my favourite matte lip product I've ever tried. Sadly I've heard she changed up her formula and that they aren't as soft on the lip and in fact are pretty drying. I'll need to be trying out another kit for myself to see if this is true; but first time round she got the Matt liquid lipstick down!

The glosses are gorgeous! I love a nude gloss & the shade range she's released is perfection to me. Now I'm pretty sure Kylie wasn't in the lab concocting the formulas herself, but she's definitely picked out some big hits for her brand.