AbMac Works Keurig’s $19B Dr Pepper Deal

Mon., Jan. 29, 2018

Abernathy MacGregor is working Keurig Green Mountain’s nearly $19B deal to acquire Dr Pepper Snapple, a bid to forge a hot and cold beverage powerhouse with brands the partners say will “satisfy every consumer throughout the day.”

Bob Gamgort, CEO of KGM, said the deal fits “our view of the industry through the lens of consumer needs, versus traditional manufactured-defined segments.”

The merger “will create a new scale beverage company, which addresses today’s consumer needs, with a powerful platform of consumer brands and an unparalleled distribution capability to reach virtually every consumer, everywhere,” he added.