The All-New Ram 1500 is designed to take on the most epic adventures, including this one - hauling a horde of Vikings across the Icelandic tundra, towing a massive Viking ship, all while singing a fast-paced version of Queen’s “We Will Rock You.”

These ads didn’t become Tide ads; they were always Tide ads. That's because they are ads with clean clothes, and clean-clothes ads are always Tide ads. It’s probably better we let David Harbour explain it.

A clam? A car? A David Harbour in your bathroom? Oh, I get it. It’s a Tide commercial. Not because of all that stuff, but because of the clean clothes. What else could clean clothes be an ad for but Tide?

Cheryl Wadas yells as the New England Patriots make a play during Super Bowl LII against the Philadelphia Eagles on Sunday, Feb. 4, 2018, at Foxboro Sports Tavern in East Naples.(Photo: Katie Klann/Naples Daily News)Buy Photo

“We won the Super Bowl,” a voice screamed. “We won the (bleeping) Super Bowl.”

Cheers, hugs and some tears overcame Philadelphia Eagles fans at South Street as the Gatorade water cooler was dumped over Coach Doug Paderson’s head, signifying the team’s cliffhanger win over the New England Patriots 41-33.

The room was silenced as the announcer drew everyone together in celebration.

“Fly, Eagles fly,” the fight song goes. “On the road to victory.”

A dozen cellphones recorded the singing, sure to find their way to loyal Eagles’ fans’ social media pages.

The win was far from easy.

“I wanted a good game,” said Johnny Barreiro. “I got it.”

Barreiro knew his team was an underdog and just wanted something football fans will remember, and he was left with a win.

“I’ve got a lot to be happy about,” he said.

It was Barreiro’s first time at South Street’s laid-back location — the reggae style was different from the other sports bars in the area, but he liked the feel.

“I’ll be coming back, definitely,” he said.

Some of the fans are already looking forward to next year.

“This changes everything,” said Andrea Garcia.

Patriots fans gathered farther south at Foxboro Sports Tavern in East Naples.

“It’s like a national holiday, and we have a chance to win it,” Thom Popoli Jr., Foxboro owner, said earlier in the evening. “We can win the best day of the year.”

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Fans react to the Philadelphia Eagles’ first touchdown of Super Bowl LII at South Street in Naples on Sunday, Feb. 4, 2018.(Photo: Justin Gilliland/Special to the Naples Daily News)

Popoli’s voice echoed through the building as he offered his own commentary through the night.

Cheers from the 235 Patriot fans rang through the restaurant every minute or two, interspersed with a few groans and “what the hells.” Indoor seats were sold out on Jan. 22 — the day after New England beat the Jacksonville Jaguars and earned a trip to Super Bowl LII.

Minnesota Timberwolves player Karl-Anthony Towns works as a photographer in the first half in Super Bowl LII between the Philadelphia Eagles and the New England Patriots at U.S. Bank Stadium.
Mark J. Rebilas, USA TODAY Sports

Golden State Warriors player Stephen Curry stands on the sidelines prior to Super Bowl LII between the New England Patriots and the Philadelphia Eagles at U.S. Bank Stadium.
Brace Hemmelgarn, USA TODAY Sports

“We came here last year,” said Andrew Maguire. “Look at all the Patriots fans. It’s a great place.”

John Corcoran and Karen Woodcock made a weekend trip from Vermont just to see Maguire and three other friends in Florida for the Super Bowl.

“As soon as they won the playoffs, we bought our tickets,” Corcoran said.

The electric atmosphere spilled into a tent adjacent to the Foxboro. Every play and comical commercial was also shown on two projectors under the 3,000-square-foot tent. Standard barbecue and beer were open to the scores of people who couldn’t quite get an indoor ticket.

Named after Foxborough, Massachusetts — home of the Patriots — the tavern’s reputation is all New England, built up over the restaurant’s 13-year history.

New England Patriots tight end Rob Gronkowski (87) celebrates with running back James White (28) after scoring a touchdown during the fourth quarter in Super Bowl LII against the Philadelphia Eagles at U.S. Bank Stadium.
Brace Hemmelgarn, USA TODAY Sports

New England Patriots tight end Rob Gronkowski (87) spikes the ball after a touchdown against the Philadelphia Eagles in the third quarter in Super Bowl LII at U.S. Bank Stadium.
Mark J. Rebilas, USA TODAY Sports

Philadelphia Eagles running back Corey Clement (30) celebrates after scoring touchdown during the third quarter in Super Bowl LII against the New England Patriots at U.S. Bank Stadium.
Brace Hemmelgarn, USA TODAY Sports

Philadelphia Eagles running back Corey Clement (30) catches a touchdown pass in front of New England Patriots linebacker Marquis Flowers (59) during the third quarter in Super Bowl LII at U.S. Bank Stadium.
John David Mercer, USA TODAY Sports

Philadelphia Eagles running back Corey Clement (30) catches a touchdown pass in front of New England Patriots linebacker Marquis Flowers (59) during the third quarter in Super Bowl LII at U.S. Bank Stadium.
John David Mercer, USA TODAY Sports

Philadelphia Eagles quarterback Nick Foles (9) celebrates after catching a pass for a touchdown against the New England Patriots during the second quarter in Super Bowl LII at U.S. Bank Stadium.
Winslow Townson, USA TODAY Sports

New England Patriots quarterback Tom Brady (12) celebrates after a touchdown in the second quarter in Super Bowl LII against the Philadelphia Eagles at U.S. Bank Stadium.
Brace Hemmelgarn, USA TODAY Sports

New England Patriots wide receiver Brandin Cooks (14) walks to the locker room after an apparent injury against the Philadelphia Eagles during the second quarter in Super Bowl LII at U.S. Bank Stadium.
Winslow Townson, USA TODAY Sports

New England Patriots quarterback Tom Brady (12) checks his hand after throwing the ball in the first quarter against the Philadelphia Eagles in Super Bowl LII at U.S. Bank Stadium.
John David Mercer, USA TODAY Sports

New England Patriots wide receiver Chris Hogan (15) celebrates after a play during the first half in Super Bowl LII against the Philadelphia Eagles at U.S. Bank Stadium.
Brace Hemmelgarn, USA TODAY Sports

Fans look through a fence at U.S. Bank Stadium before the NFL Super Bowl 52 football game between the Philadelphia Eagles and the New England Patriots Sunday, Feb. 4, 2018, in Minneapolis.
Jeff Roberson, AP

Not one Philadelphia Eagles logo was seen in the ocean of blue, red and silver.

However, one Washington Redskins sweatshirt stood out like a sore thumb.

“We’re on vacation from Maryland, staying in Fort Myers but visiting Marco Island for the day,” said Shawn Moran. “We wanted a place to watch the Super Bowl and came here. Even if it’s not my team, it’s still the Super Bowl. And I want to see the Eagles lose.”

Jason Bourque, longtime friend of Popoli, stood at the owner’s side as he commentated most of the night. Bourque shared in Moran’s the-enemy-of-my-enemy-is-my-friend mentality.

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Sally Poutin, from left, and Karen Woodcock, from Vermont, and Marion Maguire, from Massachusetts, cheer for the New England Patriots during Super Bowl LII against the Philadelphia Eagles on Sunday, Feb. 4, 2018, at Foxboro Sports Tavern in East Naples.
Katie Klann/Naples Daily News

Cheryl Wadas yells as the New England Patriots make a play during Super Bowl LII against the Philadelphia Eagles on Sunday, Feb. 4, 2018, at Foxboro Sports Tavern in East Naples.
Katie Klann/Naples Daily News

Rosie Cabrera patiently watches the screen as the New England Patriots make a play during Super Bowl LII against the Philadelphia Eagles on Sunday, February 4, 2018 at Foxboro Sports Tavern in Naples.
Katie Klann/Naples Daily News

David Dawson, originally from outside Philadelphia, Pennsylvania, reacts to the Eagles’ first touchdown of Super Bowl LII at South Street onSunday, February 4, 2018.
Justin Gilliland/Special to the Naples Daily News

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2017: De’Vondre Campbell, Atlanta Falcons: Had three tackles in a 34-28 overtime loss to the New England Patriots. In this photo, Campbell, (59) tackles New England Patriots' James White, left, during the second half of Super Bowl 51.
Jae C. Hong/AP

2016: Tre Boston, Carolina Panthers: The 2010 graduate of North Fort Myers High had a tackle for the Panthers in a 24-10 loss to Denver in Super Bowl 50.
This photo shows Boston, right, riding Denver Broncos Andre Caldwell out of bounds during the first half of Super Bowl 50.
Julie Jacobson/AP

2013: Terrence Cody, Baltimore Ravens: The 2006 Riverdale High graduate played Super Bowl XLVII at defensive tackle for the Ravens, making one assisted tackle against the San Francisco 49ers. The Ravens won 34-31.
Duane Burleson/AP

2009: Anthony Hargrove, New Orleans Saints: The 2001 Port Charlotte High graduate started in Super Bowl XLIV, winning a ring with the New Orleans Saints against the Indianapolis Colts. He made two tackles with one assist in the 31-17 victory.
Gerald Herbert/AP

2008: Edgerrin James, Arizona Cardinals: The 1996 Immokalee High graduate played in Super Bowl XLIII, starting at running back for the Arizona Cardinals. He gained for 33 yards on nine carries in the 27-23 loss to the Pittsburgh Steelers.
John Bazemore/AP

2003: Martin Gramatica, Tampa Bay Buccaneers: The 1994 LaBelle High graduate kicked his way to Super Bowl XXXVII. He scored 12 points in the game as the Bucs defeated the Oakland Raiders 48-21.
SCOTT MARTIN/AP

2003: Greg Spires, Tampa Bay Buccaneers: The 1993 Mariner High graduate won a ring with the Tampa Bay Buccaneers in Super Bowl XXXVII (shown here in number 94). He started and made three tackles in the 48-21 victory.
CHRIS O'MEARA/AP

1996: Deion Sanders, Dallas Cowboys: The 1985 North Fort Myers High graduate won his second straight Super Bowl while he helped the Cowboys win their third NFL Championship in four years after a 27-17 win over the Pittsburgh Steelers in in Super Bowl XXIX. He caught a pass for 47 yards while he returned a punt for 11 yards.
SUSAN RAGAN/AP

1995: Deion Sanders, San Francisco 49ers: The 1985 North Fort Myers High graduate started at cornerback for the 49ers and had an interception in Super Bowl XXX, a 49-26 triumph over the San Diego Chargers.
Eric Riseberg/AP

1979, 1978, 1976: Burton Lawless, Dallas Cowboys: The offensive guard and 1971 Charlotte High School graduate, started as a rookie for the Cowboys in Super Bowl X, a 21-17 loss to the Pittsburgh Steelers. He came off the bench in Super Bowl XII, in which he won a ring in a 27-10 win over Denver. He also came off the bench in Super Bowl XIII, a 35-31 loss to the Steelers.
AP File