Films about consumerism

“Supermarkets have bulked up. These days they’re retail superpowers who make money not just when we eat or drink but increasingly when we fill the petrol tank, play pokies or buy a hammer from the local hardware – and they’re quietly stalking pharmacies, newsagents and florists. Coles and Woolworth’s sell 70 percent of the dry groceries and half the fresh food that Australians consume – among the highest concentrations of market power in the developed world”…

To many in both business and government, the triumph of the self is the ultimate expression of democracy, where power is truly moved into the hands of the people. Certainly the people may feel they are in charge, but are they really? The Century of the Self tells the untold and controversial story of the growth of the mass-consumer society. How is the all-consuming self created, by whom, and in whose interest?

What A Way To Go: Life At The End Of Empire covers the current situation facing humanity globally. It discusses issues such as peak oil, climate change, population overshoot and species extinction, as well as how this situation has developed…

Coca Or Death delves into Bolivia — a country torn apart by the demands of the western world for coca. This film investigates why bloody battles have broken out between farmers and armed troops on the streets of La Paz, and what the impact of privatisation is having through the country. Coca has become a symbol of national resistance in Bolivia…

The Planet is a stylised observational video commentary that brings together an overview of the many global changes set about by industrial civilisation. Viewed through the myriad connections between consumerism and the false notion of a perpetually expanding economy on a finite planet, the film peers across the globe to reveal systemic exploitation; species extinction driven by industrial agriculture, logging, mining, manufacturing, pollution, the age of oil and plastic, etc; climate change; carrying capacity and population growth; while also positing that we—as in you and me—can do something, anything, to stop the destruction.

This short film chronicles a metamorphosis of mainstream media and political power throughout the last decades, by looking at the role of the television journalist. In the early 1950s, not long after the invention of television itself, TV journalists essentially served as prompters for government figureheads and official viewpoints. This function changed somewhat however, with the political scandals of the 1960s and 70s, exemplified by Watergate, where some journalists joined the mainstream shift in society of questioning political power, big business and bureaucracy. Out of this boomed a new era of investigative journalism. But this ended with the fall of the Berlin Wall as the old certainties of “good and bad” and “right and left” were blurred and no longer simple. But rather than working to make sense of the complexity, journalism turned from moral principles to a simple reporting of experience, devoid of context. TV journalists now plead with the audience to send in photos and videos as a kind of so-called “democratised” media, but what actually functions as vast echo-chamber of uncertainty and unaccountability.

What Would Jesus Buy is an examination of consumerism with a specific focus on Christmas in America. The film follows culture jamming outfit ‘Reverend Billy’ from the Church of Stop Shopping and the gospel choir which embark on a cross-country mission to “save Christmas from the Shopocalypse”. Also discussed on the way are related issues such as the role sweatshops play in America’s ‘Big-Box’ shopping culture. From the humble beginnings of preaching at his portable pulpit on New York City subways, to having a ‘congregation’ of thousands, Bill Talen (Rev. Billy) has inspired not just a ‘church’, but a national culture jamming movement…

Several lawsuits have been brought against McDonald’s corporation in that they are knowingly selling food that is unhealthy. Some of the court decisions have stated that consumers would have a claim if they could prove that eating the food every day for every meal is dangerous. So with that, Super Size Me follows film-maker Morgan Spurlock conducting the experiment — he eats only McDonald’s for thirty days, three meals a day, and if asked to super size a meal, he has to say yes. By the end of the thirty days, he will have eaten every single menu item at least once. The film documents the drastic effect on Spurlock’s health, while exploring the fast food industry’s corporate influence, advertising and how it encourages poor nutrition for its own profit…

King Corn follows two college friends curious about the food system, as they decide to have a shot at farming an acre of corn. In the process, the two examine the role that the increasing production of corn has had across not only on the concepts of industrial food, but the health of the land, the health of the environment, and the health of people. The film spotlights the role of government subsidies which make huge monocrops of corn possible, which itself has—as industrial agriculture—a catastrophic ecological impact, but in-turn drives factory-farming of animals and other atrocities such as the production of high-fructose corn syrup which is saturated throughout industrial food, not least, fast-food. We see how this industrialisation has eliminated the family farm and local food production—things which are increasingly impossible in this brutal arrangement of corporate power.

Walmart is an iconic American company, known worldwide for selling cheap retail goods. While economists and global marketers call Walmart a success, there are many stories of mistreatment of employees, and a general feeling of mistrust and discontent among the businesses it has destroyed, such as local community stores. Walmart — High Cost Of Low Prices highlights that it is worth being aware of the labour, social and corporate governance practices of companies that you do business with…

Based on the book of the same title by Juliet Schor, The Overspent American scrutinises the form of consumerism ever-pervasive in this current era that is driven by upscale spending and debt; shaped and reinforced by a media system driven by commercial interests. We’re encouraged from all angles to spend money we don’t have, working longer hours than ever before. Illustrated with hundreds of examples, The Overspent American draws attention to both the financial and social costs of this giant consumption machine, where the frivolous and relentless search for “happiness” and identity is espoused by advertising.

Deep Trouble covers the concerns of commercial fishing from a global perspective. Many species of fish that are eaten every day all around the world are now seriously threatened or are critically endangered. The Southern Bluefin Tuna for one. Mainstream awareness of where market fish come from let alone how endangered they might be is minimal. As fish stocks dry up, supermarkets are now offering new and strange species from the deep sea. Bizarre-looking creatures are being dragged up in vast fishing nets from depths of 1,000 metres or more, and the methods used to catch them are horrifying. How sustainable is this?

The Disney Company’s massive success in the 20th century is based on creating an image of innocence, magic and fun for kids. Its animated films in particular are almost universally lauded as wholesome family entertainment, enjoying massive popularity among children and endorsement from parents and teachers around the world. This film takes a close look at Disney, to analyse the world these films create for kids and the stories they tell and propagate; contextualised by the cultural pedagogy of Disney’s conglomerate mass-media control and vast corporate power. Including interviews with social commentators, media scholars, child psychologists, kindergarten teachers, multicultural educators, college students and children, Mickey Mouse Monopoly provokes audiences to confront assumptions about an institution that is virtually synonymous with childhood pleasure.

Behind the Screens explores how Hollywood movies have largely become vehicles for the ulterior motives of advertising and marketing by the studios and media owners, rather than genuine storytelling or simple entertainment in their own right. By showing examples from popular movies such as Wayne’s World, Forrest Gump, The Lion King, Summer of Sam, and Toy Story, this documentary demonstrates how this trend toward hypercommercialism—through product placement, tie-ins, merchandising and cross-promotions—comes to define the modern movie. What are the problems with this, as well as the cultural and social impacts? Combined with analysis from film scholars, critics, political economists, and an Oscar-nominated screenwriter, Behind the Screens presents accessible arguments to these questions.

We tend to think of slavery as one of the points in Colonial History’s dark past—an offence against humanity that was abolished in the 18th century. But slavery is rampant like never before. It’s just that today the slaves are well hidden in plain sight. The global economy has enabled the immense wealth of the West, giving rise to strengthening a sinister market in slaves throughout Africa, Asia, South America, Britain and the United States. This film sets out to discover where slavery is flourishing, why it’s touching all of our lives, and how we can challenge it.

Focusing directly on the world of commercial images, Advertising and the End of The World asks some basic questions about the cultural messages emanating from advertising: Do these messages deliver what they claim—happiness and satisfaction? Can we think about our collective as well as our private interests? And, can we think long-term as well as short-term?

The Prize: The Epic Quest for Oil, Money, and Power is an 8-part series based on Daniel Yergin’s book by the same name, that captures the panoramic history of the largest industry in the world and traces it’s changing face over the decades. Each episode in the series focuses on an era of oil, from beginning to today; while examining the connections and ramifications of an industry that literally transformed global political and economic landscapes—while continuing to make its mark…

Denied a sense of nationalism since the second World War, Japanese society slowly re-established itself as a ‘corporate’ society in the eyes of the west, with hi-tech industry and mass manufacturing. Japan, Behind The Mask reports on the contrast between this popular image and the stereotypes of Japanese culture, revealing the reality of the lives of ordinary people who do not fit the image; the extraordinary part played by women; and the subtle, yet forceful way the Japanese establishment is today reclaiming its nationalism…

From conflicts of interests in politics and collusion with corporate power, to a global mainstream media that serves the interests of a powerful few, Ethos explores aspects of the machinations of today’s global systems that work against democracy, the natural environment and lead populations into consumerism and warfare…

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