Friday, September 14, 2018

BMG Acquires Indie Hip Hop Label RBC | hypebot

BMG has acquired respected L.A.-based indie hip-hop label RBC Records. RBC joins BMG’s recording operations in Los Angeles and New York which includes Rise Records in Portland, OR and S-Curve Records in NYC.

RBC’s past releases include material from Tech N9ne, E-40, Run the Jewels, Goldlink, and Krayzie Bone of Bone Thugs-n-Harmony. The first projects slated for release include new music from Chief Keef and Flippa, with more to be announced soon.

The acquisition of RBC is the first label buy since BMG acquired Nashville-based BBR Music Group, which includes Broken Bow Records, Wheelhouse Records, and Stoney Creek Records in February 2017.

Launched by partners Brian Shafton and Ben Grossi in 20012, RBC is an independent rap/hip-hop label and artist services company specializing in digital marketing and distribution. RBC serves as a label home to a number of influential artists in the modern hip-hop scene, including Chief Keef, Flippa (aka Skippa Da Flippa), Waka Flocka Flame, Big L, and Gucci Mane.

“BMG respects our history, took notice of our immense growth over the past couple of years, and most importantly, are fully invested in our future. We love BMG’s vision, team, and infrastructure. By joining forces, RBC will gain tremendous synergies that will allow us unbridled growth. I am so excited about this partnership and know that it will propel us into the future,” Brian Shafton said in a press statement.

“BMG understands the intrinsic value and experience RBC brings in its more than 16-year history in the hip-hop/rap game and BMG possesses a formidable machine to complement it. The depth and scale of what BMG brings to the table will allow RBC to achieve new heights,” Ben Grossi added.