Build a dating brand and earn revenue with the world’s leading online dating platform

Over $200,000,000 paid out to partners to date

Over 50 million members over all major English-speaking territories

25,000 sites across hundreds of niches

White Label Dating® is the world’s leading online dating provider. We help media brands, affiliates and entrepreneurs effortlessly create their own online dating site or network. You provide the brand. We take care of everything else.

Proven expertise in online dating

We get a good return from dating and it works well for our listeners. We’re running a lot of brand extensions and a dating product is a key part of that. When someone tells a friend they met the person of their dreams on Smooth Singles, that’s great for us.

Commercial Manager, Global Radio

The alternative community was crying out for a bespoke dating site for years and White Label Dating helped us meet the demand. Bizarre Dating had a huge impact on the dating market and cemented Bizarre’s position as the number one ‘Alt’ brand in the UK.

Digital Partnerships Manager, Dennis Publishing

White Label Dating are the slickest and most responsive dating company we’ve worked with. The whole process has been really positive; our account managers are nothing but helpful, fast and accommodating. They couldn’t have done any more to support our brand.