Augmented Reality Design & Development

Augmented Reality (AR)

Augmented Reality is poised to become the greatest new technology since the smart phone. The capabilities of AR are endless and with new developments being made in the technology at this very moment, the possibilities for where AR can go are very exciting.

What is AR?

Augmented Reality or AR is sometimes referred to as Mixed Reality and can be accessed from something as easy as a smart phone, right up to a state of the art Microsoft HoloLens headset. AR has a multitude of applications that are all focussed on an enhanced and interactive user experience.

Imagine reality but with a virtual overlay.

Using an HUD (Heads up Display) the user has the ability to interact with virtual things in the real world. Augmented Reality has many potential uses and can be applied to just about any industry. From providing information in an easy to understand format to displaying digital media that cannot fit on signs and billboards to a blow-your-mind gaming experience, AR can do it all.

Imagine being at an historic site and being able to point your phone at a display plaque and have that plaque start to play an interactive video about the site itself. What about being able to put on an HUD and walk with dinosaurs and explore their habitat? With AR, you can turn a humble business card into a display panel for a personal video for your customers and clients and all they need to watch it, is a smart phone.

Introducing Augmented Reality

Video Source Direct from the Official Microsoft HoloLens Channel

Virtual Reality (VR) Unlike augmented reality, virtual reality takes you completely away from the real world and submerges you into a virtual world!

Virtual Reality brings Gaming to another level amercing you into the world and the game

Everything you see and hear in VR is a digital creation, but the technology is so advanced now, that telling the difference between reality and virtual reality is becoming harder. Virtual reality brings gaming to an entirely new level, giving you the ability to fully immerse yourself in the game.

Exciting stuff!

Social Media is about to change forever thanks to these thrilling new technologies.

The following video the first live demo off Live VR Chat using the Oculus Rift by Facebook Founder Mark Zuckerberg at the 2016 Oculus Connect 3 this video is provided by C|NET