There's a vicious cycle happening these days in the Painting Industry that I want to address before it gets out of hands.

Here's the thing...

Paint is not a simple product... far from that.

In fact, some products require years of research and development from highly advanced chemists (often very large teams of chemists) to make it possible for Paint to perform at high levels while being compliant with today's strict environmental regulations.

And depending on the clients needs... and who is going to be applying the paint (a "DIY" or Professional Painter as an example), the "right" paint for the project might be two completely different products.

So where am I going with this?

Well this is such a touchy subject to tackle since "fixing" this vicious cycle will require all parties involved to work together.

Be sure to watch this weeks video in full for a better understanding of the situation and how I propose we can start changing things around.

One of the things that I’m known for is my punctuality. It’s not uncommon for clients to tell me “My gosh, when you say 1:30pm you really mean 1:30pm!”

TIME is a commodity I put a high value on both for others and myself.

So when I told my team “today’s meeting is particularly important so please make sure to be here by 3pm and don’t be late”… NO ONE was late… except for me!

You see, back in the summer of 2009 we had started to meet every Monday afternoons at 3:30pm for some coaching, bonding & to basically give everyone a chance to voice their concern or offer solutions to existing problems...

Be sure to watch this week's Tips & Tricks video where we'll first show you how this is done using only a paint brush... and then discuss the theory of how this works so you can have a better understanding of your paint brush and how to get the most out of it.