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Malaysian Expo

We were approached by MITI to promote Malaysia Pavilion 2015 that was happening in Milan. The key purpose of our duty is to create international awareness on the diversity of cultures and food in Malaysia, as well as to inject ideology on the sustainability of our food ecosystem. Our core is to showcase the daily events and activities that’s happening at the Malaysian Pavilion and to increase footfall which was open to public.

Challenges

Creating suitable and engaging content for an international audience Working with multiple parties from different backgrounds and languages Works are translated into Italian

Solution

Providing people all over the world with an up-close view of the Malaysian pavilionA digital “window” into Malaysia and Malaysian culture