VIP System

Overview

The VIP System was developed specifically for the China release of Guild Wars 2. The system allows players to earn points by completing a variety of tasks within the game which in turn earns them a higher rank and special rewards. The rank would then be visible to all other players as a sort of badge of honor, incentivizing other players to attempt to progress their own rank. The interface needed to create a sense of excitement around progressing through the ranks and emphasize the material worth of each rank. By displaying the individual ranks as badges within a grid, each rank took on a sort of “collectable” feel and the player’s sense of accomplishment grew as each of the badges became illuminated.

VIP Summary

The summary page displays an overview of the player's progression. A prominent progress bar shows how close they are to achieving the next rank.

Rank Tooltip

Hovering over a rank badge displays a tooltip containing reward information for that rank. Clicking the rank badge displays a details page.

Earnings Summary

This screen provides a breakdown of recent earnings. The user can earn a maximum number of points per day, so this screen is useful for ensuring maximum point gain. The user can hover over the point totals or view the achievement panel to see the source of each point earned.

Client

ARENANET

My Roles

UX DESIGN | ART DIRECTION | VISUAL DESIGN

Date Completed

2014

Additional Credit

MATTHEW COX

About me

I'm a graphic designer currently living in Seattle. I specialize in user interface, user experience, and web design. I endeavor to create fresh, compelling products that bring joy and satisfaction to users of all shapes and sizes.