Customer loyalty programs have one major goal; to protect the customer relationship so that customers keep coming back. Giving customers an enticing incentive to return your market is an excellent way to turn one-time-visitors into regular shoppers.

Running a successful farmers’ market means you must think like an entrepreneur. Running your farmers’ market from a business mindset, rather than as a hobby, is the difference between succeeding and failing.

Even though this holiday has come and gone, it’s important to keep promoting your market and all its remarkable events, activities and products throughout the market season. Spreading the buzz about things happening at your market will excite customers, both regular and new, and they will keep coming back week after week.

With the start of the 2018 market season well underway it's likely you've been welcoming lots of new vendors to your market. To make things easy, we've put together a need-to-know list of three tips to help you make vendors feel included, comfortable and bound for success.