Restyling Corporate Identity for Payment System

Jamal Akbarov - Upay

Upay was a one of the first system in Uzbekistan, which provides a electronic payments. Company needed a new logo, which would be a modern and readable. Old logo was not a readable and did not have a rules of visual communications. We created logo, which shows a stylized sign of “wave”. The wave symbolizes a “movement” (Money movement)