NO BLUE, NO GREEN

Did you know that that approximately 1.4 billion pounds of trash per year enters the ocean? Or that 700 marine species might go extinct because of plastic pollution?

Quoting Jaques Cousteau “ Water and air, the two essential fluids on which all life depends, have become global garbage cans” . We need to take action, we need to become aware of the situation. We thought that oceans were so massive and so deep that it wouldn’t be a problem if we just threw millions of trash into their waters. Well, time has proven us wrong (once again). A mere walk on the beach can give anyone a clue of the magnitude of the problem.

But where does this pollution come from? Where does it go? We can easily find debris on our beaches, at the bottom of the sea, floating around, garbage that end up in ocean gyres, some of it is eaten by marine animals that mistake it for food… Plastic has become the biggest threat. Did you know that there is an entire plastic island in the Pacific three times the size of France named The Great Pacific Garbage Patch? This gyre has become so filled with trash that it is now visible from space: bottles, cans, bags, straws… we have become addicted to this material but we need to start the 'Reduce', 'Reuse' and 'Recycle' policies in order to make a change for the better if we want a clean and Green future (well, any future at all).

But ocean pollution is not only related to plastic. Other forms of pollution that impact the health of the ocean come from oil spills or fertilizers that we used that rivers carry and that flow into the sea. Ocean acidification is a major problem too. When we burn fossil fuels, we are not polluting just the air but the ocean as well. It absorbs carbon dioxide emission which changes the pH of the water causing the death of coral reefs and other shellfish species. If we do not stop or at least reduce the emissions by the end of this century, oceans could be 150% more acidic than they are now…

Despite what we might think, the ocean is not a quiet world at all. Many marine animals such as whales or dolphins communicate through sound waves (and in case you didn’t know, they travel faster and farther through water than in the air). This species use this form of communication as a way of survival, to find food, mate and navigate. The the increasing and irresponsible human activity in the oceans is degenerating the underwater acoustic landscape and making hundreds of species go extinct around the world.

We wanted to do our bit so you can now buy our Ocean Edition trucker cap and we will be donating 20% of the profits to help clean to oceans! Help us raise awareness. #jointhejungle