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LEX REPORT ON MOTORING 1996: LISTENING TO THE NEEDS OF COMPANY MOTORISTS - EXECUTIVE SUMMARY

The report focuses on company car and user research from an Autumn 1995 MORI survey to assess the views of British company car drivrs. It also uses additional research about company viewpoints by SDG Research. It has chapters on: (1) the statistical profile of Britain's company cars; (2) the necessity of the company car; (3) company car policy; (4) company perspectives on fleet management; (5) driving incidents; (6) transport policy; and (7) the environment. The company car market in the UK grew by 3.5% during 1995; the number of company cars increased from 2.7M to 2.8M. 340,000 people became eligible for a company car during 1995. Only 7% of company car drivers view a company car as only part of their remuneration package; for all others, it is an essential business tool. 72% of company car drivers said that they would lose their overall sense of freedom if they had their car taken away. 53% of new British car purchases are of company cars. The average price paid for a company car provided by an employer is #14,500, a rise of 6%, compared with 3-4% for cars in general; thus drivers are still choosing cars of higher value. Company cars are replaced every 2.66 years on average, and are newer than other cars. The average annual mileage decreased from 22,300 to 21,100 miles.