By Eric Schwartzman, founder and chairman of online PR services provider iPressroom, managing director of Los Angeles PR firm Schwartzman & Associates and executive producer of the PRSA award-winning PR Podcast “On the Record…Online,” has nearly 20 years of experience as a marketer and a public relations practitioner and specializes in helping clients integrate all aspects of Web-based communications into mainstream PR, corporate communications and marketing campaigns.
For coverage on the PRSA 2008 International Conference: The Point of Connection, visit www.prsa.org/conf2008.