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The urban planning profession and the various professions associated with it (architecture,
landscape architecture, real estate development, engineering, to name a few) play critical roles in
shaping the urban fabric. Within these professions, it is important to understand the interplay of
factors - economical, political, social, and/or environmental – that influence the way cities, and
their citizens, develop in an increasingly urbanizing world.
Urbanism presents both challenges and opportunities. Along with meeting the basic needs of
any growing population, there is equally a goal among the urban planning profession to raise the
standard of living. Additionally, questions on how to meet and absorb this change, while
encouraging opportunities for new development, are of increasing concern to planners and other
key stakeholders. As Patsey Healy has stated, “ ‘capacity’ and ‘quality’ (of land and property
development) are central preoccupations of urban policy” (211). In order to meet these concerns,
the planning profession requires more frequent and creative dialogues with the development
community. If planners are concerned about better quality development, then it is crucial that
they work more closely with those professions that are building the development projects. This
requires a recognition of the potential to encourage a confluence of conflicting ideologies and
values.
The purpose of this paper is to examine the various factors that influence the interface between
planning and development, and to see how these two professions can negotiate to establish
policy objectives that provide better quality developments. This paper will also present a case
study of a public-private partnership that was created for the 2007 North American Industrial and
Office Properties (NAIOP) competition. The case study will demonstrate how one development proposal can suggest a mutually beneficial partnership between two key stakeholders: planners
and developers.