Category Archives: Marketing Articles

Category Archives: Marketing Articles

Travel follows manufacturing’s lead in tech use An expert panel has predicted that travel will follow in the footsteps of manufacturing, with technology helping firms produce more with less staff. Source: Hotel Marketing Travel follows manufacturing’s lead in tech use

ASTA study: Millennials are biggest market for travel agents Millennial travelers turn to travel agents more than any other age group, according to ASTA’s latest market research project. Source: Hotel Marketing ASTA study: Millennials are biggest market for travel agents

Hotels aren’t winning the direct booking wars, yet New research data suggests that, despite the major direct booking pushes made by hotels within the last year, their efforts may not necessarily be curbing the amount of commissions they are paying to third-party distribution channels. Source: Hotel Marketing Hotels aren’t winning […]

How to use the Internet of Things to elevate the hotel guest experience With the advent of smart technology, your hotel has the potential to create positive guest experiences like never before. Source: Hotel Marketing How to use the Internet of Things to elevate the hotel guest experience