2013 Chevy Camaro Hot Wheels Edition at SEMA 2012

Oct

31

The dream of millions of Hot Wheels® fans of all ages will come when the Camaro Hot Wheels® Edition arrives at Chevrolet dealerships early next year. It’s the first time a full-size, production Hot Wheels® car has been offered for sale by any manufacturer.

Blister packaging and orange race track not included.

“Millions of us grew up playing with Hot Wheels,” said Chris Perry, vice president of Chevrolet Marketing. “Offering a special production model of the Camaro Hot Wheels is an opportunity to bring those memories to life, for kids of all ages.”

The Camaro Hot Wheels® Edition debuted at the SEMA Show, in Las Vegas. A special run of the Camaro Hot Wheels® Edition will be produced in the first quarter of 2013 – and like the collectable toys on which it is based – when they’re gone, they’re gone.

“It’s been nearly 20 years since I started designing cars for Hot Wheels and I have yet to drive one home,” said Felix Holst, vice president of creative for the Mattel Wheels Division. “Personally, I can’t wait to open the doors and see the Hot Wheels Camaro sitting in the garage.”

The appearance of the Camaro Hot Wheels® Edition echoes the cues that Hot Wheels enthusiasts recognize, including a vibrant, graphics-accented metallic paint scheme and even the red-lined wheels. The result is instantly recognizable as a Hot Wheels. Click on Read more!

The Camaro Hot Wheels® Edition is available in coupe and convertible models – in 2LT (V-6) and 2SS (V-8) trims, blending exterior cues of the high-performance Camaro ZL1 with a Kinetic Blue exterior color and unique graphics. Exterior highlights include:

SS models feature a 6.2L V-8, which is offered in two iterations: the “L99″ on automatic-equipped vehicles and the “LS3″ on manual-equipped models. Horsepower for the L99 is 400 (298 kW) and torque is 410 lb.-ft. (556 Nm) – and it features fuel-saving Active Fuel Management. The LS3 develops 426 horsepower (318 kW) and 420 lb.-ft. (569 Nm) of torque.

A dual-mode exhaust system is available on SS models with the six-speed manual transmission, as well as LT models with either the manual or automatic transmission. Similar to the systems found on the Camaro ZL1, the vacuum-actuated system provides a quieter driving experience at low engine speeds and a more aggressive sound during hard acceleration.

Chevrolet’s MyLink infotainment system is standard on the Camaro Hot Wheels® Edition. Its color touch radio, with a seven-inch touch screen, also can be paired with an available in-dash GPS navigation system. The color touch radio with MyLink enables a higher level of in-vehicle wireless connectivity and customized infotainment options, while building on the safety and security of OnStar. It seamlessly integrates online services such as Pandora® internet radio and Stitcher SmartRadio® using hands-free voice and touch-screen controls via Bluetooth-enabled phones.

FAST FACT: The original Custom Camaro 1:64-scale toy from 1968 was one of the original16 Hot Wheels issued and remains one of the most valuable Hot Wheels toys among collectors.