HICKIES - TURN YOUR KICKS INTO SLIP-ONS

$159,167

3,370

You want to ditch your shoelaces. We know and feel your pain. Laces come undone and get filthy, you step on them
and trip, and you've spent countless hours tying and untying them. Shoelaces have been around since about 3500 BC – technology has improved almost everything else and yet here we
are still, with
the same basic system invented by cavemen!

THAT’S
WHY WE’VE CREATED HICKIES® –A ground-breaking
lacing system that replaces traditional shoelaces and lets you easily slip in and
out of your shoes while keeping them snug and secure. Never tie or untie your
shoes again! Get rid of the bows and customize your footwear.

METICULOUS DESIGN. We have considered every detail in the product
design process to make HICKIES fashion-forward, comfortable and durable. We
have scoured and tested all the materials available on the market to bring you
the perfect solution for your shoes, both in terms of function and fashion.

SIMPLICITY IS THE KEY. Fasten your HICKIES once
and never tie or untie your shoes again.

SLIP INTO YOUR SHOES. HICKIES turn any footwear into slip-ons,
but keep them snug! You can easily
slip in and out of your shoes because of how flexible they are.

MAKE
YOUR SNEAKERS MORE COMFORTABLE. Given
their soft elasticity, HICKIES
loosen and contract with your foot and adapt to the shape of your shoes.

ONE
SIZE ONLY. HICKIES adjust to any shoe
size, from kids to grown-ups. As long as your shoe has eyelets, HICKIES will
fit. They are elastic so they stretch
out as far as your feet need them to, and they have memory so they return to
their original size.

(*)Our
current version of HICKIES is not recommended for infants under one year-old or wide “skater’s” shoes; we are working on new versions of HICKIES for these
outliers!

LOTS OF COLORS! HICKIES let you add more color to
your shoes and create your own fashion, or bring new life to your old footwear.
We worked with one of the leading color experts in the world who helped us to
choose the perfect colors and matches.

WHY DID WE COME UP WITH HICKIES?

We hated tying our shoes and we never liked the shoelace
bows in our kicks. They break up the
silhouette and lines of the footwear and they look funny. Have you noticed that all sneaker advertising
shows them without the bows? Even in the
stores. It’s because shoelace bows are
not attractive.

Laces are also every parent’s nightmare and every
athlete’s hassle.

How many times have you found yourself trying to get your
family out the door to get somewhere and your kids are fumbling with their
shoelaces for so long you give up and tell them to just put on sandals?

How many times have you gone for a run and your laces come
untied?

We felt that there had to be a better, more interesting
solution. That is why we came up with HICKIES:
to free you from bows and knots, and to let you customize and redesign
your footwear.

WHO
CAN USE HICKIES?

Absolutely everyone!

HOW
DID WE COME UP WITH HICKIES?

They say that necessity is the mother of invention . . .
Gaston came up with the idea way back in 2003.
He disliked the bow and the knot of the traditional shoelace and felt
that there had to be a better way.
HICKIES appeared in his mind’s eye as the solution: an elastic lacing
system that connects each pair of eyelets fastening the kicks, and turning them
into slip-ons without losing their grip plus it allows a constant customization
of the shoe. Eureka!

Working on HICKIES was Gaston’s passion for over seven
years; the product you see here is the result of a long and meticulous process
of innovation and research. He worked
with industrial designers, color experts and manufacturing engineers from all
over the world, he undertook extensive materials testing and even wrote
some of the patents.

In 2011, HICKIES co-founders Gaston and Mariquel got
married and they realized that their jobs weren’t their passion and were also
keeping them apart from each other most of the day. So they decided to take a leap of faith and pursue
their dream by ditching their jobs and moving from Argentina to New York to
launch HICKIES together. And thus the
story begins . . .

WHY
WE CALL THEM HICKIES

We named our company HICKIES, which is a cheeky term for a
mark of affection. We believe the world
needs more “marks of affection”, and we want to leave a mark of affection on
your footwear.

WHY
DO WE NEED THE SUPPORT OF THE KICKSTARTER CROWD?

We already have a factory lined up to start production, so
we need the final push. By funding our project, you will be pre-ordering
HICKIES and kickstarting our first production run of units.

Let’s launch HICKIES together, let’s create a new way of
loving our kicks. All backers will be
invited to provide us with real-time feedback on our company’s footsteps, to
help us build something inspired by you, from color picks to new product
designs. HICKIES needs you to become a
reality.

PLEDGE PICKS

You can
choose more than one reward by adding up
the total of the rewards you want and enter that as the pledge amount. Then select one of the rewards you want. International orders may add only one
shipping charge. We will send you a form when the funding is completed so
we can reconfirm the exact combination you will be getting.

All shoes displayed in the videos
and pictures are designs from other companies and are not affiliated in any way
with our product. We just put some magic on them. ;)

FAQ

a. When are we going to receive our HICKIES?

Our goal is to begin shipping in July.

b. How many HICKIES come in each pack?

Each pack includes 14 Hickies, all in the same color combination.

c. Do HICKIES work with all kinds of shoe eyelets?

Yes, HICKIES work with all sizes of traditional eyelets. We have found
that almost all shoe manufacturers make their shoes with the same distance
between eyelets.

d. Do HICKIES have sizes?

HICKIES are one size only. Given their patented elasticity, they adapt
to your foot and are super-comfortable.

e. I have skater-style sneakers. Will HICKIES fit
them?

HICKIES will fit probably 98% of all shoe types. HICKIES may work with
your skater shoes, but they are designed to be most comfortable with
traditional footwear. We are working on a special edition for
skater-style shoes.

f. Can I adjust the “grip” of my HICKIES?

HICKIES’ elasticity is designed to provide the perfect level of “grip”,
keeping your footwear secure but not too tight. They loosen and contract with
the movement of your foot and adapt to the shape of your shoes, so you don’t
need to worry about the grip.

g. Do I need to unfasten my HICKIES to take my sneakers
off?

No, HICKIES turn your shoes into slip-ons, so after connecting them the
first time, you will never have to unfasten them again.

h. Do I have to take the laces out of my sneakers to
add HICKIES?

Yes! HICKIES replace traditional laces.

i. What are HICKIES made of?

HICKIES are made of a very advanced material that reflects the latest
technology in engineered elastomers.

j. Do I have to use HICKIES in all my sneakers’
eyelets?

It’s up to you; you can use as many as you want, you can leave some eyelets
free or even connect your HICKIES in an uneven arrangement.

k. How much do HICKIES stretch?

HICKIES stretch up to two times their original length, and always go back.

l. Can I use HICKIES for sports?

Yes! They are absolutely ideal for casual runners and marathoners who
often have to do double knots to keep their laces from coming undone during a
race.

m. Can I get my HICKIES wet?

Yes! No problem.

n. Can I use HICKIES for other things?

Yes! They can be used in a lot of fun ways. You can also use
them as bracelets (connecting two or more), as a keychain, zipper pullers, or
whatever else you can think of.

o. Do you have a patent for HICKIES?

Yes, we value the many years of thought that has gone into this product and
so we have protected HICKIES (and all its variations) with worldwide patents.

p. Do they fit in children’s shoes?

Yes! Kids love the color combinations of HICKIES. We recommend
them for one year-old or older.

q. Are HICKIES recyclable?

Yes! We encourage you to recycle them.

r. I’m an international backer. Can you
deliver to my country?

Yes! We deliver worldwide, but the shipping costs will be higher and
we are not responsible for customs duties and procedures.

s. My credit card is expiring before the
founding date. What should I do?

If your pledge was declined, just log in to Kickstarter and click the
“Action Needed” system message on the top of your screen. It will
redirect you to Amazon, where you can change your payment method. Backers
have seven days to correct payment.

t. How do I add International or Canadian shipping to my pledge?

Click on the big blue “Manage Your Pledge” button at the top of this page on
the right side. This will take you to a page where you can adjust the dollar
amount of your pledge to include shipping. Then scroll down to the bottom of
the page and click on the big blue “Continue” button. Thanks for backing
HICKIES!

u. How can I back multiple pledge rewards?

You can
choose more than one reward by adding up
the total of the rewards you want and enter that as the pledge amount.
Then select one of the rewards you want. International orders may add
only one
shipping charge. We will send you a form when the funding is completed
so
we can reconfirm the exact rewards combination you will be getting.

Kickstarter is not a store.

Pledge $30 or more
About $30

GET TWO PACKS OF 14 HICKIES OF YOUR CHOICE. At the end of the project, we will send a survey in which you will be able to select two color combinations from our initial 16 color options. (US shipping included, shipping to Canada add $10, international add $15 to pledge amount)

Kickstarter is not a store.

Pledge $45 or more
About $45

GET THREE PACKS OF 14 HICKIES OF YOUR CHOICE. At the end of the project, we will send a survey in which you will be able to select three color combinations from our initial 16 color options. (US shipping included, shipping to Canada add $10, international add $15 to pledge amount)

Kickstarter is not a store.

Pledge $59 or more
About $59

FAMILY PACK - GET FOUR PACKS OF 14 HICKIES OF YOUR CHOICE. At the end of the project, we will send a survey in which you will be able to select four color combinations from our initial 16 color options. (US shipping included, shipping to Canada add $10, international add $15 to pledge amount)

Kickstarter is not a store.

Pledge $115 or more
About $115

NEW! SUPER SIZE - GET EIGHT PACKS OF 14 HICKIES OF YOUR CHOICE. At the end of the project, we will send a survey in which you will be able to select eight color combinations from our initial 16 color options. (US shipping included, shipping to Canada add $15, international add $20 to pledge amount)