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VIDEO: Luxury's Approach to AR, VR, and Livestreaming in China

At the Luxury Society Keynote event in Shanghai, Pablo Mauron, of Digital Luxury Group China, presented on the topic of emerging platforms and technologies and how they are impacting the digital marketing strategies of luxury brands. Watch the video.

Watch Pablo Mauron's full presentation with specific examples from brands ranging from Dior to Maybelline to Montblanc, and download his presentation slides below. Pablo is the Managing Director of Digital Luxury Group in China, parent company to Luxury Society.

Registered Luxury Society members can download the complete PDF presentation, New Technologies and New Opportunities for Luxury Brands: