@Nelly_Mo's 'Hot in Herre' rings in @hot1057fm #Nelly1057

Return of much-loved Bay Area DJs Chuy Gomez and Mind Motion is highlight of radio station's format change after playing Grammy-award-winning Billboard Hot 100 chart-topper from 2002 on a loop for just over three days

"[...] If there is a positive takeaway from this, people all across the country came together to listen and talk about something being broadcast on radio; something that hasn’t happened with much consistency in America over the past few decades. No matter if many of the listeners were outside of the San Francisco Bay Area and won’t be listeners of the new format, the stunt has proven that live radio can still be a viral medium. Every broadcaster now has an achievable goal to get their programming to be talked about in some form on a local, national, or global level."

Last Updated on at It was just supposed to be like any other format change stunt that takes place dozens of times each year across the country. Univision's " Latino Mix" 105.7 KVVF Santa Clara/100.7 KVVZ San Rafael, CA began looping Nelly's "Hot In Herre" at 3pm on Friday in preparation of a flip.

Last Updated on at Update 3/15 " Latino Mix" is no more as KVVF/KVVZ began stunting at 3pm Friday with a loop of Nelly's "Hot In Herre" to preparation of its relaunch as " Hot 105.7 ". A Facebook page for the new format has gone live.