Millions of
consumers are turning to various whitening products, and there
are multitudes of options to choose from – whitening
paste and strips, to name a few. The professional whitening
treatment, Zoom!™, has just arrived at the Kochman Centre
. Zoom!™
is unlike any other whitening treatment – it takes just
one hour to achieve teeth that are an average of eight shades
whiter.

The Zoom!™ treatment is done at the dentist’s office
and uses a special whitening gel on the teeth, which is then
activated by a small, highly-specialized lamp. The gel is reapplied
several
times over the course of a treatment, and after one hour patients
can see dramatically whiter teeth. On average, teeth become eight
shades whiter – results that no other treatment can achieve
in that period of time.

Dr. Mark
Kochman says, "We
offer many whitening systems at the Kochman Centre, but Zoom!™
is by far the most exciting. Patients usually want to whiten
their
teeth quickly, and Zoom!™ is the only treatment that offers
such fast and dramatically effective results."

When it comes to
oral health, dentists are the experts – Zoom!™ is
the only lamp on the market created by a dentist. Safety and
tooth-sensitivity were considered in the design, so the specialized
lamp is not a
laser and transmits almost no heat – causing little or
no sensitivity. Not only is the Zoom!™ treatment safe,
fast and effective, at $1,000 it is affordable and one treatment
can
last several years if properly maintained.

Zoom!™ is a fantastic
product, and having so many options is wonderful, but how do
you decide which is most effective? The
best first step is to speak to a dentist, who will evaluate the
discolorations patients have and recommend the best treatment
options.

"Options are always good for consumers, but often, patients use
a whitening product that does not give them the desired result," says
Dr. Kochman. "It’s important for people to work with
a cosmetic dentist and make sure that they are using the best
whitening option for them."

The launch of Zoom!™ is by far the most exciting advancement
in whitening technology. It is the fastest and most effective
tooth whitening available. Consumers now have another option
when it
comes to whitening their teeth, but they should be armed with
good information and the sound advice of a dentist when trying
to decide
which option is best.