Ford’s Don Butler on Connectivity in Cars

Techonomy Video | November 7, 2014, 6:17 PM | Techonomy Exclusive

How can connectivity make for a better driving experience? At our Techonomy Detroit conference at Wayne State University, Ford’s Don Butler talked about the ways the 111-year-old auto company is leveraging connectivity to make its vehicles more attractive to consumers. Increased connectivity—whether it’s beamed in via AM radio, brought in by syncing the vehicle with smart devices, or built into the vehicle itself through smart-computing platforms—is allowing drivers to be truly mobile, Butler said.