SWYP – See What You Print (video)

The SWYP takes the pain and guesswork out of a historically clunky device.

At the heart of the SWYP (See What You Print) is a large touchscreen that allows users to see and manipulate on a 1:1 scale what the finished result will look like before hitting “print.” Pictures and documents can be previewed and edited, and unwanted areas, like those irritating margin ads, can be removed by “swyping” them off the screen. Users can also bypass the computer altogether by seamlessly connecting their camera, phone, or tablet to the printer. Once connected, they can select and crop photos with their fingers…. In devising the prototype, Artefact used existing technologies, but it has no intention of manufacturing SWYP. Rather, the designers’ primary objective is to provoke the industry to revisit a piece of technology that has drastically fallen behind the times. Asked whether he was concerned someone might steal features like the novel paper tray, Artefact’s director of design, Fernd van Engelen, replied: “No, as long as they give us credit.”

(Text taken from fastcodesign.com)

Just watch the video and be amazed, check out the ending where the screen’s image gets printed out.