In addition to adding artwork to the community, the leaders behind The Des Moines Walls Project wish to showcase the history and culture of Des Moines.

"We're hoping that these murals stick around for a while, and we would love to have this mural still be up 10 years from now and that it becomes something iconic that people want to come to see and know that they love it," said Liz Lidgett, CEO of Adore Your Walls.The project's idea was quickly picked up by the Greater Des Moines Partnership.

The artist of this project says he's excited to take on the challenge of putting this small design onto a giant wall.

"To do it on a scale that would make people appreciate it. I've had at least two people who have told me they looked over from Fleur, saw this and drove over here to see me," mural artist Ben Schuh said.

He thinks the mural will have a great impact on local residents.

"Art is accessible," Schuh said. "You don't have to be able to buy art. You don't have to be able to travel to see art. It's something that you can walk down here. It's readily available. It's something for you to interact with. It's something for people to pose with, to take photos."

R.J. Tursi, who owns Exile Brewing Company, said he's impressed with the design.

"It's different to see it that big and not on a computer screen or a piece of paper," Tursi said. "But we're liking it a lot, and you're able to notice it driving across the bridge now. We just hope it embodies a lot of what people feel and think when they think about Des Moines."

The project's founder says this mural is just the beginning.

"Des Moines has an excellent art scene, and I really feel like the more murals, the more artwork we can put out in the open, the better," Lidgett said.