When you think Sales, what do you think? Lying, twisting, manipulating and wronging others…but, that isn’t Sales is it? It is just what it is.

Sales is problem solving, collaborating, identifying optimal solutions and implementing them in a timely fashion – all within the sphere of authentic relationship building.

Anyone who tells you differently has been watching Glenngarry Glenn Ross for too long. Be aware, there are many of them out in the wild.

Be open to solving problems with those who are open to doing business with you ethically.

Look for those who are genuinely interested in your challenge; in helping you along the way. These aren’t typically the people who will drink themselves into oblivion with you, they are the people who ask in-depth questions, who might make you squirm when you have to admit that yes, your business problem is costing you or your company a fortune.

Answer sales questions honestly to build trust – this is the main vain for real problem solving.

Solutions should fit, be flexible and cost their value.

This is Sales.

So, when you come across people who are doing unethical things under the guise of sales, RUN.

How do you define Sales? Have you worked with great sales people? How was that experience? Let us know.

Together with you we are revolutionizing the way the world does business so that every employee is cared for, appreciated and valued to a profitable end for all. Follow us for more articles like this one.

The Thrive Global Community welcomes voices from many spheres. We publish pieces written by outside contributors with a wide range of opinions, which don’t necessarily reflect our own. Learn more or join us as a community member!

Share your comments below. Please read our commenting guidelines before posting. If you have a concern about a comment, report it here.

How Your Identity Drives Your Success or Failure

Sign up for the Thrive Global newsletter

“People look for retreats for themselves, in the country, by the coast, or in the hills . . . There is nowhere that a person can find a more peaceful and trouble-free retreat than in his own mind. . . . So constantly give yourself this retreat, and renew yourself.”