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description

Relying on case studies and evidence gathered from over 200 companies, the authors of "The Balanced Scorecard," show how strategy-focused organizations have used The Balanced Scorecard to place strategy at the center of their management processes, focusing and aligning their executive teams, business units, human resources, information technology, and financial resources to their organization's strategy. This chapter introduces the five principles of strategy-focused organizations, from translating your company's strategy to operational terms to making strategy everyone's everyday job to mobilizing change through strong, effective leadership.

learning objective:

To introduce the concept of using the Balanced Scorecard to create an organizing framework for the development of a strategic management system.