STRATEGIC INVESTMENT DECISIONS: Schweser Satellites Inc.

Schweser Satellites Inc. Produces satellite earth stations that sell for $100,000 each. The firm’s fixed cost, F, are $2 million; 50 earth stations are produced and sold each year; profits total $500,000; and the firms assets (all equity financed) are $5million. The firm estimates that it can change its production process, adding $4million to investment and $500,000 to fixed operating costs. This change will (1) reduce variable costs per unit by $10,000 and (2) increase output by 20 units, but (3) sales price on all units will have to be lowered to $95,000 to permit sales of the additional output. The firm has tax loss carry forwards that cause its tax rate to be zero, its cost equity is 15 percent, and it uses no debt.

Would the new situation expose the firm to more or less business risk than the old one?

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