The company intends to use the funds to accelerare expansion into additional major US markets beyond existing presence in Los Angeles and, most recently, San Francisco, as well as to expand the product offering and services.

Founded in January 2015 by Josh Viner, Wag! is an on-demand app-based mobile service that allows dog owners to hire trained, background checked, insured and bonded dog walkers for 30 to 60 minute walks. The app notifies owners when their dog is picked up and allows them to follow the walk through a GPS tracker. When the walk is finished the owner receives a report card indicating distance travelled and time, along with a “pee & poo” record, a photo/video and any notes the walker may need to communicate. For every mile a dog walks with Wag!, 10 cents is donated to the Best Friends Foundation.