The Formula Experience

Atlanta Motor Speedway

In a Nutshell

Burn rubber in on a track ride-along with a professional driver, or take the wheel of a F2000-Style Formula car or SCCA Race Miata

The Fine Print

Promotional value expires Jun 7, 2015. Amount paid never expires.Limit 5/person, may buy 2 more as gifts. Limit 1/visit. Valid only for option purchased & listed location. Online reservation only; recommended within 45 days of purchase. Subject to availability & weather. 30 day cancellation notice req'd or fee up to Groupon price may apply. Must be 18+ w/ valid driver's license to drive; 17+ for ride-along. Must be 5'-6'4". 48in waist/chest max. Optional $1,000 property damage liability cap available from merchant before driving for $60. Must use in 1 visit. Non-transferable. Tax not included. See all terms that apply.Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.

The Formula Experience

Please check with the merchant for available dates and times.
Call 855-22-RUSTY for more information.

Choose from Three Options

$49 for a 3-lap ride-along experience ($99 value)

$149 for a 5-lap Taste of Racing experience ($299 value)

$299 for a 10-lap Intro to Racing experience ($599 value)

Click here to read more about the experiences.
Click here and select your desired racetrack to view available dates and times.

The Formula Experience, the Open Wheel Division of Rusty Wallace Racing Experience, engages adrenal glands with real-life rubber-burning packages that send speed demons around some of the country’s top speedways. With the ride-along, need-for-speeders can hop into the passenger seat of an SCCA race-proven Mazda Miata and share three laps’ worth of in-the-action views with a professional driver.

The Taste of Racing and Intro to Racing experiences turn the keys of a Formula F2000-style car over to adrenaline junkies. After classroom instruction, students get to experience the corners first-hand take the wheel for 5 or 10 invigorating laps, leaving their hair mussed, their eyes bulging, and their torsos coated in corporate sponsorships.

Rusty Wallace Racing Experience

2013 NASCAR Hall of Fame inductee Rusty Wallace allows amateurs to feel first-hand how a real race car rumbles as its tires scorch a professional speedway. Participants can either ride shotgun with an experienced driver or hop behind the wheel to tackle the track themselves. For more of the genuine experience, drivers don the full array of safety gear before climbing or vaulting through the window, including a sleek racing suit, helmet, and HANS neck-protection device.