AllEarth Solar Power Blog

Before you invest in a solar solution for your home, you may be wondering whether it can increase your home's value, especially if you intend to move sometime in the next 5–10 years. The simple answer is yes: installing solar is a value-added for most homebuyers, and could represent a good return on investment for you when you choose to sell your house.

Installing solar at your school makes perfect sense: not only is it a great way to reduce operating costs, it provides a fantastic way for the next generation of environmental leaders to learn about the power of the future. A solar system gives students hands-on learning opportunities and helps them make the connection between what they learn in science class and the real world.

It's a familiar experience: you're talking to a potential customer and the conversation's going well...until your customer brings up a challenge and you don't have the answer. When you're close to closing the sale but are facing resistance from your customer, it's important to have the right solutions in your back pocket to ensure that they're satisfied and that you're leaving fewer deals on the table. To get you started, here are a few easy answers to some of the most common solar customer objections.

What motivates solar buyers, and why? The team at NREL surveyed 3,600 households made up of the general population, solar considerers, and solar adopters to find out why consumers do (and do not go solar), to determine what a typical solar customer looks like, and to see how this information can help dealers reduce the soft costs of lead generation--a huge goal for most solar dealers. Here's our take on their findings.