Want to stay on top of your game this summer? Then watch our Nudges, Influence and Rewards webcast series. In part 2, Michael Greenberg of TIBCO Loyalty Lab reviews more best practices for setting your engagement initiatives up to win, along with tips for ensuring success long term.

View this on-demand webcast to learn about:

How to better drive ROI from your program

Best practices forecasting, monitoring and testing

Knowing when to update your program

Building a platform of context

Non-transactional behaviors that are the future of loyalty

Don’t miss this chance to sharpen your skills with one of the premier experts in customer loyalty marketing!

Michael has been a member of the TIBCO Loyalty Lab executive team for over nine years, working with dozens of clients on loyalty strategy, marketing strategy and solution design. Michael has worked in marketing technology services and consumer marketing for his entire career.