Disney Consumer Products (DCP) announces a new line of collectible plush apparel and accessories called POOK-A-LOOZ. Inspired by the urban vinyl toy culture, Pook-A-Looz were designed to capture the personalities of iconic Disney characters in an edgy, offbeat way. The new line of plush features more than 30 wide-ranging characters from Buzz Lightyear and Cheshire Cat to Muppets and Jack Skellington.

The unique interpretations of these classic characters is the brainchild of DCP's in-house creative design team. "We focused on capturing one key element, gesture or trait of each character during the design process. We wanted the look to be very unique, quirky and cool," said Jose Zamora, lead designer. "When you think of the Queen of Hearts, you think of her mouth, so we brought that out in the design. With the Cheshire Cat, you think of the teeth. So we focused on that famous grin."

Select Pook-A-Looz are available now at Toys"R"Us, Disney Store, DisneyStore.com, Disneyland Resort and Walt Disney World stores. They range in price from $7.99 to $12.99.

Below is the first in a series of "Pook-a-Sode" videos to be featured on the Disney Living YouTube channel (youtube.com/DisneyLiving). The video - 'Gentleman Caller' - stars Pook-A-Looz Mickey.