Jonathan Mizel, traffic master and media buying expert talks about how he got inspired about emails back in 1993 when Clinton's press secretary, DD Meyers responded to an email, what specific things you need to know about your avatar to get the most for your money in your ad campaigns and how to get a really deep understanding of what your prospects want.

He also shares his tips on how to find your perfect audience, how to break through the "distraction factor" on social media and how to "trust jack" other people's email lists.

For pictures and other goodies, go to: http://borntoinfluence.com/JonathanMizel