Wow. It makes me think the Alpha line was supposed to be for the men and the NEX line was for the women. Now I have to get a man's purse for the NEX.

kuri
wrote:

Adding even further to this, the NEX line, at least in Japan, is marketed heavily towards women. More so than "NEX in your pocket" that people may think abroad, over here in Japan, Sony markets it as a camera that can easily fit in a handbag or purse.

Do you realize the NEX-7 is not intended to fit a pocket? I'm sure, the advertising of the NEX-7 will be something like "Professional performance on a small package". Not as NEX-3/5/C3 with the "Professional Quality in your pocket" motto.