Father of Ideation – a term he coined – Reiman has emerged as the subject matter expert in the area of purpose-inspired leadership, marketing and innovation. His breakthrough purpose methodology and frameworks have been adopted by the likes of the Boston Consulting Group, Procter & Gamble, McDonald’s, and many other Fortune 500 companies across the globe.

Reiman is a frequent branding guest expert on CNN, and is a monthly columnist for BE Magazine, created by Mahatma Gandhi’s grandson, Arun Gandh and world-renowned Professor Philip Kotler calls Reiman, “The Moses of Marketing”.

As an adjunct professor at the Goizueta School of Business at Emory University, he teaches tomorrow’s executives his revolutionary theories and applications for purpose-inspired profit.

Winner of hundreds of awards, including the Cannes Lion and Corporate Marketing Leader of the Year, Reiman says his greatest accolade is his self-proclaimed title of famillionaire, a person whose real wealth is in his family.

This fall Joey was named a BCG Fellow, a title given to the most accomplished thought leaders within the company.