Bay Nature Trailfinder

Bay Nature Institute came to us in late 2015 to help them design and build the next generation of their Trailfinder, a web application that highlights more than 100 outings around the Bay Area. We worked with them to build an application that would embed seamlessly in their existing Wordpress-powered website.

Since its founding in 2001, Bay Nature Institute has been a premiere source of information about the natural world of the San Francisco Bay Area. We've designed a number of maps for them in the past (here they are), so we were thrilled to help them create the next Trailfinder.

The original application, launched in 2013, was groundbreaking in its integration of information from multiple services (Flickr, iNaturalist, Transit and Trails, the Bay Area Protected Areas Database), but it was also technically complex and difficult for a small nonprofit to manage. Our new version emphasizes simplicity in both user interface and administrative functions.

Instant filters allow you to zero in by distance, difficulty, or key features like kid-friendliness, waterfalls, or wildflowers. The outing list shows a handy readout of how many results your search produced, and the map filters instantly as well. The detail view for each outing includes a photo slideshow, map track, and easy links for directions and sharing.

GreenInfo Network

GreenInfo Network creates, analyzes, visualizes and communicates information in the public interest. We specialize in mapping and related technology for nonprofits and public agencies, focusing on using it for conservation, social equity, public health, environment and foundation grant making.