Because it’s such an epic event, Eloqua is thrilled to have upped our involvement in 2011. Google Bookmarks. Digital Marketing cloud computing Demand Generation Dreamforce Dreamforce 2011 Eloqua Marc Benioff marketing TwitterDreamforce is also a front row seat from which to view Chairman & CEO Marc Benioff’s vision for the future of the cloud with social, mobile and open. Note to those who attended his keynote last year: where was he hiding that iPad?). This year, we are a Titanium sponsor. You know, Titanium and all. Share email. Facebook. LinkedIn. StumbleUpon. MORE

Companies like Microsoft, and Salesforce.com have long been active in “community service or charity work, but now companies like Eloqua are building our Community Service Committee to enable employees, partners and those associated with the company to give back as well. Eloqua’s plans : Eloqua is launching our first Community Service program at Eloqua Experience this year in San Francisco with a Habitat for Humanity build-day. Google Bookmarks. Not to mention, we helped a lot of people eat as a result of those 15 minutes. Share email. Facebook. MORE

Today, Eloqua maintains the buyer profiles for the marketing departments of some of the world’s largest, fastest-growing and best-known enterprises. In fact, we manage over 1.7 We’ve been marching steadily toward this objective in a number of ways, including our Cloud Connectors strategy , which allows Eloqua to “connect” with a variety of third-party applications, including Radian6, to unify our clients’ marketing activities on a central platform. Google Bookmarks. by Joe Payne | Tweet this. My iPhone blew up this morning. Surprise? Share email. Facebook. LinkedIn. MORE

So you’ve set up your Facebook page, Google+ page, and your Twitter profile…now what? Whether you’re on Twitter, Facebook, or Google+, lists are a great way to filter content. Google+ : The customizable”circles” feature is a great tool to group people and content into specific categories (i.e. Check out Eloqua’s Grande Guide for the Social CMO. MORE

Together we were having a little fun teasing a project cooked up by Eloqua and JESS3 , and made possible by several of the best and brightest in social business. But I urge you to read on to discover a bit more about the book itself, which is current right through Google+. Enjoy the latest Eloqua and JESS3 collaboration. Google Bookmarks. That project goes live now. MORE

Yet, when Jeff Jarvis spoke with the Google team in Germany – ground zero for tough online tracking regulations – they reported few complaints about the Gmail priority inbox concept. Sure, Google scanned emails, but it was helping sort through less relevant email. By the way, if you’re here for Dreamforce, join LinkedIn and Eloqua on “When Social Marketing and Social Selling Converge” at the LAM Theater on Thursday. Media Lessons Every Marketer Should Learn is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Marketers are too. MORE

by Jesse Noyes | Tweet this From the moment Google unveiled its social networking platform, Google+, marketers and brand managers have been asking, “ When will brand pages be available? ” Google’s answer is today …kind of. There’s a reason I hedge Google’s claim that brand pages are open for business. Direct Tie in Google Search. MORE

by Egan Cheung | Tweet this With much fanfare, Google launched it’s equivalent of the Facebook “Like to websites, blog posts and more recently. (We wrote about the topic here.). While the move got plenty of press, Google has a lot of catching up to do with the Facebook “Like , which shows no signs of slowing down. Google Bookmarks. Share email. Facebook. MORE

Steve Woods , Eloqua. The most important users of social media are Google and Bing, who are attempting to create “social filters to identify the most relevant content. • QR codes marry social media with traditional direct marketing. It was three days of drinking from a firehose of expertise from an impressive lineup of speakers, but did the conference deliver the goods? MORE

Many of the postings were too Eloqua-centric. We also brought in some specialists to teach Jesse (and everyone who creates content) about linking strategies, keywords, linkbaiting, great titles (tip: find out what people are searching for – exactly – on Google, and solve for those terms) and all other forms of search marketing. Hire A Journalist! (We did, and here’s what we learned) is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Content Marketing blog David Meerman Scott Eloqua Jesse Noyes journalism MORE

Eloqua has achieved some measure of success with infographics. Before making this decision, I decided to look at data about infographics (like Google says, “Data beats opinion”). is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. In many ways, I have an attraction/revulsion relationship with infographics. Or so I thought. Share email. MORE

Indeed, HDS initially started publicizing its contest across Twitter, LinkedIn , Google AdWords , and with media partners as well as Facebook, but soon shifted most of the budget to Facebook because response was so much better there. Marketing automation vendor Eloqua released a SlideShare entitled 10 ways to “solve” Facebook for B2B. The presentation mostly hypes Eloqua’s Facebook campaign, but a couple of things stood out for me. One was that a sweepstakes drove 43% of the traffic to Eloqua’s Facebook page, far more than other sources. Then HP did something cool. MORE

The Oracle Eloqua team is no stranger to this mega-conference. We enjoyed reconnecting with customers, partners and other marketers – less than a month after Eloqua Experience — via the Compendium booth, Modern Marketing Mixer , and downtown San Francisco. recent Google and Corporate Executive Board study shows that buyers are 60% through their decision process before engaging Sales. MORE

by Joe Chernov | Tweet this Last June, Eloqua published the first infographic on the then-nascent content marketing industry. That’s where The Content Grid v2 – the latest Eloqua + JESS3 infographic – enters the picture. Google Bookmarks. We called it The Content Grid. The public seemed to like the visual. What a difference a year makes. Enter June 2011. Facebook. MORE

One of the more compelling aspects of a Software as a Service (Saas) application like Eloqua is that when we do a release, everyone is instantly updated to the latest version with all its improvements (take that, Apple!). For example, as a rich Internet application, Eloqua needs an HTML5 capable web browser for its desktop-like functionality to work. MORE

by Jesse Noyes | Tweet this Gargantuan search king, Google, announced changes yesterday intended to provide people with highly personalized search results and drive folks to the company’s nascent social network Google+. Google is billing its new social search initiative “Search plus Your World.” You can get a full synopsis at Google’s blog. Yeah, I know…Brittany Spears.) MORE

But Google broke through for the first time this year, delivering nearly 40.5 The reason for this sudden rise, comScore explains, is the battery of products Google is marketing, which include Google Chrome, Google Offers and Google+. But the growth in online display advertising isn’t just due to Google’s deep pockets. You’re not imagining things. million). MORE

Summary: HubSpot announced a $32 million investment yesterday by Sequoia Partners, Google and Salesforce.com. Salesforce.com and Google announced their long-anticipated entry into the marketing automation industry, in the baby-step form of investments in HubSpot. intended to extend Google’s own business). But if Salesforce.com likes what it sees, who knows where that will lead? MORE

Your competitor rises in Google’s search results, you take the hit. Over 45 days, the authors teamed up with a pet product company running a sponsored search campaign on Google, capturing daily data on clicks, orders and costs for the keywords used. Why Your Competitor’s High Google Ranking May be a Good Thing is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Digital Marketing b2b marketing googleGoogle Sponsored Search search marketing sem seo sponsored search strategyEasy math. What they found was surprising. MORE

In 2012, the Revenue Performance Management Software firm Eloqua (Now part of Oracle) became a sponsor of Marketing Made Simple TV – the TV on the Web show created and hosted by Jeff Ogden. Marketing content marketing Eloqua ITSMA Jeff Sands Marketing Made Simple TV Research based membership firm uses innovative approach using Marketing Made Simple TV to promote their offerings. MORE

” David shares how to make this happen below and will offer even more advice on marketing in real time as the keynote speaker at Eloqua Experience Europe. And when I went to Google News as this was breaking, everybody was showing essentially the same thing. David Meerman Scott: How to Break Into the News Cycle is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Content Marketing b2b marketing David Meerman Scott Eloqua Experience Eloqua Experience Europe newsjacking PR Real Time Marketing Real-Time-Marketing and PR MORE

As always, every Eloqua book review ends with a twitter list of all the characters and companies that made this book possible. Google Bookmarks. Social Media advertising B2B B2C book review business Dave Kerpen Eloqua Facebook Likeable Media likeablebook LinkedIn marketing Twitterby Andrew Moravick | Tweet this In a recent TechCrunch article , Gary Vaynerchuk mused that, “99.5 percent of social media experts are clowns.” Though enjoyably up-beat, Dave Kerpen is no clown. You can’t fake it, in real life, or online – Dave just reminds you of what you already know. Facebook. MORE

In a recent study published by Google and Nielsen Research 416 respondents were invited to log any type of search via Nielsen Life360 survey app on their mobile or tablet, for up to 14 days where 6,303 searches were logged in 2 weeks. Sign up for Eloqua’s Chart of the Week to get a sales and marketing performance snapshot in your inbox every week! Do we need a mobile app? MORE

by Egan Cheung | Tweet this For those that were not already acutely aware, when Google introduced personal search last October, they also encrypted all search terms when concurrently logged into any of their services (Gmail being the obvious one that most people leave logged on, with Google+ the fastest growing). Get the Eloqua chart of the week sent right to your inbox! MORE

by Jesse Noyes | Tweet this Unless you’ve avoided the Internet over the past two weeks, you’ve probably heard about Google’s big play into the social web. It’s called Google+ , and it’s been labeled the search giant’s Facebook contender. Google+ is aiming at Facebook, LinkedIn and Twitter users. At its core Google+ is a social media platform, much like Facebook. Not yet. MORE

by Jesse Noyes | Tweet this Google+ is growing fast, and most marketers should be considering what, if any, plans they should make for conducting programs through this new social network when they eventually launch their inevitable business offering. If limited sharing is the dominant culture on Google Plus, then there might be an opportunity to use the tool for targeted messaging. MORE

You also compete against Salesforce and Google, each of whom recently made strategic investments in the company. Of course, it’s not only HubSpot in this crowded segment. but rather, “Why didn’t they raise more?” To beat HubSpot + Salesforce + Google + a whole host of others, they are going to need every cent … and maybe more. We Should Be Asking: “Why Didn’t Marketo Raise More?” is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. by Joe Payne | Tweet this Canned responses exist for a reason. Then there are the ever-present price wars. MORE

The Eloqua Topliners forum is one of the best resources on line for anything related to marketing automation best practice. Eloqua has done an amazing job of connecting demand generation and marketing automation folks in a vibrant, helpful space where marketers routinely dig in on tough challenges, ask for — and receive — help from their peers, and trade insights to inform their purchase decisions. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS • Google Plus. MORE

Enter Christian Oestlien , who is heading up the Google+ project. We’ve written in detail about Google’s launch of brand pages this week. He outlined five specific challenges Google+ will help solve. Rather than adding to that mess, Oestlien said, Google+ is helping gather it together with the help of +1 button. ” Want more about Google+? MORE

We interviewed a great marketing expert, Brian Kardon , Chief Marketing Officer of Eloqua. Blogs and content sharing are critical elements like websites and the Eloqua blog – It’s All about the Revenue is very popular. I’m pleased to bring back a series of interviews with thought leaders in B2B Sales and Marketing from earlier this year. That’s great to see. What would they be? MORE

GAUGE (Google Analytics Users Great Event). Given the extensive Google Analytics user base, this unique user event offers the opportunity to engage with a variety of attendees across a broad spectrum of verticals and operations. The content is focused on experience and knowledge sharing, as well as skills improvement to optimize your use of Google Analytics. 6. Las Vegas, NV. MORE

Perform a Google search on the subject and it might lead you to think the two are viscous enemies locked in mortal combat. is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Email marketing b2b marketing Eloqua email Email Marketing marketing automation Social Media social media marketing social referralsThat’s an increase of 331%! MORE

And if you attend, please swing on past the Eloqua booth (#717). In the meantime, follow #DF11 for the Twitter conversation about this epic event. <p><a href= [link] target=_blank><img border= 0″ title= A History of Dreamforce src= [link] alt= A History of Dreamforce Salesforce Eloqua JESS3″ /></a></p> Share email. MORE

Marketing automation platforms like Marketo and Eloqua allow marketers to create complex business rules that are automatically executed, similar to the early bid management platforms. Demand Media showed the potential, prior to Google’s Panda and Penguin updates, to automate the identification of content opportunities. Are you ready? The Marketing Machines. 1. Yikes! Your Turn. MORE

Wading into these muddy waters is Smarterer , a Google-backed startup that officially launches today. Smarterer aims to change that by giving people the chance to prove their skills in areas as general as Facebook and Twitter to more specific platforms like Google Analytics, Dreamweaver and, yes, Eloqua. Google Bookmarks. That last part can be murky. It’s raised $1.25 MORE

by Jesse Noyes | Tweet this Gargantuan search king, Google, announced changes yesterday intended to provide people with highly personalized search results and drive folks to the company’s nascent social network Google+. Google is billing its new social search initiative “Search plus Your World.” You can get a full synopsis at Google’s blog. Yeah, I know…Brittany Spears.)

by Jesse Noyes | Tweet this Unless you’ve avoided the Internet over the past two weeks, you’ve probably heard about Google’s big play into the social web. It’s called Google+ , and it’s been labeled the search giant’s Facebook contender. Google+ is aiming at Facebook, LinkedIn and Twitter users. At its core Google+ is a social media platform, much like Facebook. Not yet.

Enter Christian Oestlien , who is heading up the Google+ project. We’ve written in detail about Google’s launch of brand pages this week. He outlined five specific challenges Google+ will help solve. Rather than adding to that mess, Oestlien said, Google+ is helping gather it together with the help of +1 button. ” Want more about Google+?

Because it’s such an epic event, Eloqua is thrilled to have upped our involvement in 2011. Google Bookmarks. Digital Marketing cloud computing Demand Generation Dreamforce Dreamforce 2011 Eloqua Marc Benioff marketing TwitterDreamforce is also a front row seat from which to view Chairman & CEO Marc Benioff’s vision for the future of the cloud with social, mobile and open. Note to those who attended his keynote last year: where was he hiding that iPad?). This year, we are a Titanium sponsor. You know, Titanium and all. Share email. Facebook. LinkedIn. StumbleUpon.

Steve Woods , Eloqua. The most important users of social media are Google and Bing, who are attempting to create “social filters to identify the most relevant content. • QR codes marry social media with traditional direct marketing. It was three days of drinking from a firehose of expertise from an impressive lineup of speakers, but did the conference deliver the goods?

by Jesse Noyes | Tweet this From the moment Google unveiled its social networking platform, Google+, marketers and brand managers have been asking, “ When will brand pages be available? ” Google’s answer is today …kind of. There’s a reason I hedge Google’s claim that brand pages are open for business. Direct Tie in Google Search.

As always, every Eloqua book review ends with a twitter list of all the characters and companies that made this book possible. Google Bookmarks. Social Media advertising B2B B2C book review business Dave Kerpen Eloqua Facebook Likeable Media likeablebook LinkedIn marketing Twitterby Andrew Moravick | Tweet this In a recent TechCrunch article , Gary Vaynerchuk mused that, “99.5 percent of social media experts are clowns.” Though enjoyably up-beat, Dave Kerpen is no clown. You can’t fake it, in real life, or online – Dave just reminds you of what you already know. Facebook.

Today, Eloqua maintains the buyer profiles for the marketing departments of some of the world’s largest, fastest-growing and best-known enterprises. In fact, we manage over 1.7 We’ve been marching steadily toward this objective in a number of ways, including our Cloud Connectors strategy , which allows Eloqua to “connect” with a variety of third-party applications, including Radian6, to unify our clients’ marketing activities on a central platform. Google Bookmarks. by Joe Payne | Tweet this. My iPhone blew up this morning. Surprise? Share email. Facebook. LinkedIn.

by Jesse Noyes | Tweet this Google+ is growing fast, and most marketers should be considering what, if any, plans they should make for conducting programs through this new social network when they eventually launch their inevitable business offering. If limited sharing is the dominant culture on Google Plus, then there might be an opportunity to use the tool for targeted messaging.

Together we were having a little fun teasing a project cooked up by Eloqua and JESS3 , and made possible by several of the best and brightest in social business. But I urge you to read on to discover a bit more about the book itself, which is current right through Google+. Enjoy the latest Eloqua and JESS3 collaboration. Google Bookmarks. That project goes live now.

The Oracle Eloqua team is no stranger to this mega-conference. We enjoyed reconnecting with customers, partners and other marketers – less than a month after Eloqua Experience — via the Compendium booth, Modern Marketing Mixer , and downtown San Francisco. recent Google and Corporate Executive Board study shows that buyers are 60% through their decision process before engaging Sales.

Because it’s such an epic event, Eloqua is thrilled to have upped our involvement in 2011. Google Bookmarks. Digital Marketing cloud computing Demand Generation Dreamforce Dreamforce 2011 Eloqua Marc Benioff marketing TwitterDreamforce is also a front row seat from which to view Chairman & CEO Marc Benioff’s vision for the future of the cloud with social, mobile and open. Note to those who attended his keynote last year: where was he hiding that iPad?). This year, we are a Titanium sponsor. You know, Titanium and all. Share email. Facebook. LinkedIn. StumbleUpon.

Steve Woods , Eloqua. The most important users of social media are Google and Bing, who are attempting to create “social filters to identify the most relevant content. • QR codes marry social media with traditional direct marketing. It was three days of drinking from a firehose of expertise from an impressive lineup of speakers, but did the conference deliver the goods?

by Jesse Noyes | Tweet this From the moment Google unveiled its social networking platform, Google+, marketers and brand managers have been asking, “ When will brand pages be available? ” Google’s answer is today …kind of. There’s a reason I hedge Google’s claim that brand pages are open for business. Direct Tie in Google Search.

We interviewed a great marketing expert, Brian Kardon , Chief Marketing Officer of Eloqua. Blogs and content sharing are critical elements like websites and the Eloqua blog – It’s All about the Revenue is very popular. I’m pleased to bring back a series of interviews with thought leaders in B2B Sales and Marketing from earlier this year. That’s great to see. What would they be?

But Google broke through for the first time this year, delivering nearly 40.5 The reason for this sudden rise, comScore explains, is the battery of products Google is marketing, which include Google Chrome, Google Offers and Google+. But the growth in online display advertising isn’t just due to Google’s deep pockets. You’re not imagining things. million).

by Egan Cheung | Tweet this For those that were not already acutely aware, when Google introduced personal search last October, they also encrypted all search terms when concurrently logged into any of their services (Gmail being the obvious one that most people leave logged on, with Google+ the fastest growing). Get the Eloqua chart of the week sent right to your inbox!

Companies like Microsoft, and Salesforce.com have long been active in “community service or charity work, but now companies like Eloqua are building our Community Service Committee to enable employees, partners and those associated with the company to give back as well. Eloqua’s plans : Eloqua is launching our first Community Service program at Eloqua Experience this year in San Francisco with a Habitat for Humanity build-day. Google Bookmarks. Not to mention, we helped a lot of people eat as a result of those 15 minutes. Share email. Facebook.

Wading into these muddy waters is Smarterer , a Google-backed startup that officially launches today. Smarterer aims to change that by giving people the chance to prove their skills in areas as general as Facebook and Twitter to more specific platforms like Google Analytics, Dreamweaver and, yes, Eloqua. Google Bookmarks. That last part can be murky. It’s raised $1.25

by Joe Chernov | Tweet this Last June, Eloqua published the first infographic on the then-nascent content marketing industry. That’s where The Content Grid v2 – the latest Eloqua + JESS3 infographic – enters the picture. Google Bookmarks. We called it The Content Grid. The public seemed to like the visual. What a difference a year makes. Enter June 2011. Facebook.

In a recent study published by Google and Nielsen Research 416 respondents were invited to log any type of search via Nielsen Life360 survey app on their mobile or tablet, for up to 14 days where 6,303 searches were logged in 2 weeks. Sign up for Eloqua’s Chart of the Week to get a sales and marketing performance snapshot in your inbox every week! Do we need a mobile app?

GAUGE (Google Analytics Users Great Event). Given the extensive Google Analytics user base, this unique user event offers the opportunity to engage with a variety of attendees across a broad spectrum of verticals and operations. The content is focused on experience and knowledge sharing, as well as skills improvement to optimize your use of Google Analytics. 6. Las Vegas, NV.

Marketing automation platforms like Marketo and Eloqua allow marketers to create complex business rules that are automatically executed, similar to the early bid management platforms. Demand Media showed the potential, prior to Google’s Panda and Penguin updates, to automate the identification of content opportunities. Are you ready? The Marketing Machines. 1. Yikes! Your Turn.

Summary: HubSpot announced a $32 million investment yesterday by Sequoia Partners, Google and Salesforce.com. Salesforce.com and Google announced their long-anticipated entry into the marketing automation industry, in the baby-step form of investments in HubSpot. intended to extend Google’s own business). But if Salesforce.com likes what it sees, who knows where that will lead?

Your competitor rises in Google’s search results, you take the hit. Over 45 days, the authors teamed up with a pet product company running a sponsored search campaign on Google, capturing daily data on clicks, orders and costs for the keywords used. Why Your Competitor’s High Google Ranking May be a Good Thing is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Digital Marketing b2b marketing googleGoogle Sponsored Search search marketing sem seo sponsored search strategyEasy math. What they found was surprising.

by Egan Cheung | Tweet this With much fanfare, Google launched it’s equivalent of the Facebook “Like to websites, blog posts and more recently. (We wrote about the topic here.). While the move got plenty of press, Google has a lot of catching up to do with the Facebook “Like , which shows no signs of slowing down. Google Bookmarks. Share email. Facebook.

You also compete against Salesforce and Google, each of whom recently made strategic investments in the company. Of course, it’s not only HubSpot in this crowded segment. but rather, “Why didn’t they raise more?” To beat HubSpot + Salesforce + Google + a whole host of others, they are going to need every cent … and maybe more. We Should Be Asking: “Why Didn’t Marketo Raise More?” is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. by Joe Payne | Tweet this Canned responses exist for a reason. Then there are the ever-present price wars.

Perform a Google search on the subject and it might lead you to think the two are viscous enemies locked in mortal combat. is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Email marketing b2b marketing Eloqua email Email Marketing marketing automation Social Media social media marketing social referralsThat’s an increase of 331%!

Indeed, HDS initially started publicizing its contest across Twitter, LinkedIn , Google AdWords , and with media partners as well as Facebook, but soon shifted most of the budget to Facebook because response was so much better there. Marketing automation vendor Eloqua released a SlideShare entitled 10 ways to “solve” Facebook for B2B. The presentation mostly hypes Eloqua’s Facebook campaign, but a couple of things stood out for me. One was that a sweepstakes drove 43% of the traffic to Eloqua’s Facebook page, far more than other sources. Then HP did something cool.

So you’ve set up your Facebook page, Google+ page, and your Twitter profile…now what? Whether you’re on Twitter, Facebook, or Google+, lists are a great way to filter content. Google+ : The customizable”circles” feature is a great tool to group people and content into specific categories (i.e. Check out Eloqua’s Grande Guide for the Social CMO.

One of the more compelling aspects of a Software as a Service (Saas) application like Eloqua is that when we do a release, everyone is instantly updated to the latest version with all its improvements (take that, Apple!). For example, as a rich Internet application, Eloqua needs an HTML5 capable web browser for its desktop-like functionality to work.

And if you attend, please swing on past the Eloqua booth (#717). In the meantime, follow #DF11 for the Twitter conversation about this epic event. <p><a href= [link] target=_blank><img border= 0″ title= A History of Dreamforce src= [link] alt= A History of Dreamforce Salesforce Eloqua JESS3″ /></a></p> Share email.

The Eloqua Topliners forum is one of the best resources on line for anything related to marketing automation best practice. Eloqua has done an amazing job of connecting demand generation and marketing automation folks in a vibrant, helpful space where marketers routinely dig in on tough challenges, ask for — and receive — help from their peers, and trade insights to inform their purchase decisions. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS • Google Plus.

” David shares how to make this happen below and will offer even more advice on marketing in real time as the keynote speaker at Eloqua Experience Europe. And when I went to Google News as this was breaking, everybody was showing essentially the same thing. David Meerman Scott: How to Break Into the News Cycle is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Content Marketing b2b marketing David Meerman Scott Eloqua Experience Eloqua Experience Europe newsjacking PR Real Time Marketing Real-Time-Marketing and PR

Many of the postings were too Eloqua-centric. We also brought in some specialists to teach Jesse (and everyone who creates content) about linking strategies, keywords, linkbaiting, great titles (tip: find out what people are searching for – exactly – on Google, and solve for those terms) and all other forms of search marketing. Hire A Journalist! (We did, and here’s what we learned) is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Content Marketing blog David Meerman Scott Eloqua Jesse Noyes journalism

Eloqua has achieved some measure of success with infographics. Before making this decision, I decided to look at data about infographics (like Google says, “Data beats opinion”). is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. In many ways, I have an attraction/revulsion relationship with infographics. Or so I thought. Share email.

Yet, when Jeff Jarvis spoke with the Google team in Germany – ground zero for tough online tracking regulations – they reported few complaints about the Gmail priority inbox concept. Sure, Google scanned emails, but it was helping sort through less relevant email. By the way, if you’re here for Dreamforce, join LinkedIn and Eloqua on “When Social Marketing and Social Selling Converge” at the LAM Theater on Thursday. Media Lessons Every Marketer Should Learn is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Marketers are too.

In 2012, the Revenue Performance Management Software firm Eloqua (Now part of Oracle) became a sponsor of Marketing Made Simple TV – the TV on the Web show created and hosted by Jeff Ogden. Marketing content marketing Eloqua ITSMA Jeff Sands Marketing Made Simple TV Research based membership firm uses innovative approach using Marketing Made Simple TV to promote their offerings.