What Are LifeSource Bits®?

LifeSource Bits are the small, dark kibbles mixed in with our BLUE dog and cat dry foods. They contain a precise blend of vitamins, minerals, and antioxidants selected by holistic veterinarians and animal nutritionists. To ensure that dogs and cats get the full benefit of these vital nutrients, LifeSource Bits are “cold-formed” to help preserve their potency.

The Health Benefits of LifeSource Bits

LifeSource Bits include ingredients that help benefit dogs and cats in three ways: maintaining a healthy oxidative balance, supporting a pet's immune system, and supporting a pet's life stage requirement.

Help dogs and cats maintain a healthy oxidative balance

Virtually every day, our dogs and cats are exposed to environmental factors that can negatively impact their oxidative balance. And if their biological systems are not able to rebalance this oxidative stress, it can lead to cellular destruction and other serious health issues.

As antioxidants can play an important role in reducing oxidative stress, an increasing number of veterinarians are recognizing their importance in helping pets maintain a healthy oxidative balance. This is the science that led our nutritionists to formulate BLUE's LifeSource Bits with ingredients that are rich in antioxidants. These include:

Kelp

Vitamin E

Vitamin C

Beta Carotene

Vitamin A

Blueberries

Barley Grass

Help support a pet's immune system.

LifeSource Bits contain ingredients that help support a pet’s immune system:

Alfalfa

Flaxseed

Parsley

Vitamin C

Cranberries

Help support a pet’s specific life stage requirements.

LifeSource Bits also contain ingredients that can help protect a pet’s changing needs from youth through his mature years. These include:

Omega 3 and Omega 6 Fatty Acids for healthy skin and coat

Yucca Schidigera Extract for joint health

Taurine for healthy eyes and heart

L-Lysine for growth and development

Vitamin D for healthy bones and tissue

Vitamin B12 for growth

L-Carnitine for endurance and fat metabolism

“Cold-Formed” Process

A breakthrough in canine and feline health, LifeSource Bits are also a manufacturing breakthrough because they are “cold-formed” to minimize the heat the ingredients are exposed to.

Minimizing heat exposure is important because high heat can degrade the potency of many vitamins, minerals, antioxidants and important enzymes. It’s the same concept as when you cook vegetables at high heat—the longer you do, more of the heat-sensitive nutrients are lost.

LifeSource Bits are manufactured separately with less heat than the rest of our kibble to preserve greater potency of the vitamins and antioxidants. This way, your pet can gain as many benefits as possible from these valuable nutrients.

Water-soluble vitamins are the most sensitive to heat. Nutritionists estimate that these vitamins can lose a minimum of 30% of their potency when exposed to heat, while some, like vitamin C, can lose up to 75% of their potency.