The F&F Horizon: 2009 and Beyond

By: Jeb Gleason-Allured

Posted: December 17, 2008, from the January 2009 issue of P&F magazine.

The advent of the New Year presents an opportunity to assess the state of the F&F industry and look into the long term for signs of what lies ahead. P&F magazine asked a number of industry experts representing flavorists, perfumers, executives, raw material suppliers and trend watchers to give us their unique short and long views. The results map a litany of challenges, opportunities and insights into future F&F innovation.

This is only an excerpt of the full article that appeared in P&F Magazine. The full content is not currently available online.