… Matt Goodman, an advertising executive in Atlanta, had no trouble attracting an audience to his self-explanatory site, Things My Dog Ate, which included tales of his foxhound, Watson, eating remote controls, a wig and a $400 pair of Prada shoes.

“I did some Craigslist postings to advertise it, and I very quickly got an audience of about 50,000 viewers a month,” he said.

A blog about a dog eating a remote control generated 50,000 views a month? Either college football blogging is more of a backwater than I thought, or you’re reading the post of one very humbled blogger right now. Sheesh.

If unique viewers is the ultimate goal, start having “Co-ed of the Day” contests where readers submit pix of campus sweeties. Solid Gold!

One must always keep in mind the paradigm regarding richness vs. reach.

The richer the message, the fewer people it will reach. Our current President has mastered this paradigm, thank in no small part to the Department of Education’s (oxymoron) sterling track record in recent decades.

Over the last year and a half, the site has steadily averaged about 3,000 hits per day.

Believe me, I’m not dissatisfied with that, nor do I expect that number to grow a lot more. But a blog about a dog eating a remote control getting about 60% of the traffic I get here? Maybe I’ve set my sights too low. 😉

FWIW, this blog has killed my productivity at work. A dog chewing up remotes has not. It’s generally the first thing I do in the morning. Instead of the paper and coffee its GTP and coffee. If you ever do decide to abandon the blog give me some warning because I’ll need to find a program to help me recover. Do they have the equivalent of a methadone clinic for blog addicts?

Quote Of The Day

“Being a student at Georgia and playing ball, I’ve definitely grown, widened my horizons and experienced things I never thought I would. I feel like I’ve grown on and off the field, and the university prepared me for that. I’ve done some awesome things and met some awesome people. I’ll definitely be back to finish my schoolwork, because that was a big priority for me and my family and weighed heavily on my decision. I know football won’t last forever. It’ll be great to come back and get that degree, so I can tell my kids about it one day.” — Roquan Smith, AJ-C, 3/7/18