The week of April 7th, 2013 was the weekend after Easter, and Easter tends to have a lot of sales for DVDs and Blu-rays, so it should come as no surprise there was a drop in sales. Additionally, the new releases were led by The Bible: The Epic Miniseries, both in terms of units and revenue, which is not a prime Blu-ray release. One could argue The Avengers Megaset, Marvel Cinematic Universe: Phase One was a more impressive debut, all things considered. Neither release was enough to buoy the overall Blu-ray market, which fell 64% in terms of units and 52% in terms of revenue. Total units fell below the 1 million mark for the first time since January and only the third time this year with 936,000 units, while the revenue fell to $29.28 million. Blu-ray sales fell compared to last year, down 39% in terms of units and 17% in terms of revenue. Granted, there was a misalignment in the Easter weekend, so we shouldn't take too much stock in this one result. With very little in the way of new releases, the overall Blu-ray share fell to 32% in terms of units and 41% in terms of revenue. This isn't a great result, but it's hardly a reason to panic. The market will bounce back, in a couple weeks.

This week's DVD sales collapsed compared to last week and last year. The post-Easter week saw 60% fewer units sold and 51% less revenue generated. Compared to last year, which was the Easter weekend, there were 56% fewer units sold and 40% less revenue generated. It is a really bad week, but there are mitigating circumstances, so you shouldn't panic.