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As Drupal themers and site builders, we often have to look for creative solutions to build landing pages. Landing pages are special pages often used for marketing campaigns, to attract particular audiences, or to aggregate content about a certain topics.

We want lading pages to be attractive and entice users to click, but we often also need them to be flexible so we can communicate different things. We want landing pages to look great the day we launch a website, but also to be flexible so that a site admin can change the content or add a new page and it still looks great.