Work

Nescafé Galão

Nescafé Galão

Nescafé Galão

Summary

Nestle re-launched its product Nescafé Galão in 2013. In association with Ogilvy we have developed the app Nescafé Galão as an important part of the communication campaign. Within the spirit of Saboreie a Vida (savor your life), the objective of the app Nescafé Galão is to help people having a balanced life. Among its varied functions there is an alarm clock with reminders and warnings, for example, the ideal hour to go to sleep, meteorology and even the possibility to ask for free samples of Nescafé Galão Original, with augmented reality.