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When Microsoft unveiled their new branding, I was mildly impressed. It was simple, but too much like what they’d already done; not enough impact for my taste. This student’s spectacular 3-day rebranding project proves that you can take an already successful brand, keep simplicity, and still make an impact. If anything, this is full of great examples of how to mock up a rebrand.

These allow the icon to work under different umbrellas, while maintaining the overall identity.