Eric Kuan, Webmaster Relations Specialist at Google, joined #SEJLive this week, giving advice on the steps to take to secure your website. Eric also shared online tools and resources to keep track of website security issues, and shed light on what the future holds for SEO.

Too many people publish their content and cross their fingers hoping for thousands of shares that never come. The key stage that most people forget is intelligent promotion, and this post tells you exactly what you need to do before you hit publish to maximise your content’s reach…

In this pilot episode of Search Engine Nerds, Kelsey Jones is joined by Zeph Snapp to talk about best practices for creating Spanish versions of websites. Zeph and Kelsey discuss what you need to do before getting started, whether translating content is better than creating new content, and what to keep in mind when it comes to international SEO.