Ever since the popularity of social media sites has eclipsed Google as the most highly visited sites on the Internet, SEO strategists have been trying to determine how important the use of social media is as it relates to the way a website ranks in Google.

According to Jim Connolly, in an article entitled Google, Social Media and SEO, “because of the secrecy that surrounds Google’s algorithm, it’s not possible to say definitely what kind of additional influence this is having on search results.” Connolly goes on to explain why he believes that if you want to improve your ranking in Google you need to incorporate social media marketing in your SEO strategy.

One Response to “Google, Social Media and SEO”

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