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Editorial: More to IPA president than meets the eye

The IPA presidency? Judging by his inaugural speech last week, Rory Sutherland would be equally at home doing Live At The Apollo.

Beneath the gags, however, lie some serious thoughts about the industry
putting a stop to damaging turf wars and uniting to solve problems on
its clients' behalf. That's the big challenge - and it's a serious
one.

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