Literature more memorable when posted on Facebook

“Laura Mickes and her team took 200Facebook stat us updates, stripped them of their context, and showed them to 32 participants alongside other decontextualised lines from 200 different fiction and nonfiction books.

The participants were shown the lines on a screen, briefly, and given the choice of saying whether it had been repeated from earlier in the experiment or not.

The results found that, across the board, people were one and a half times as likely to remember a Facebook post as a line from a book — and, when a similar experiment was carried out with faces instead of the lines from novels, it showed that people were two and a half times as likely to remember the Facebook posts over the faces.”

Jack SpyWriter King

Novelist. Author of espionage and conspiracy. Twice knifed in the abdomen, earned a green belt in Kyok-sul, and couriered top secret government documents. Schmoozing the corridors of power, greed and corruption has become inspiration for my novels.

Fine Print

Blog dedicated to reading and writing and their effects. Includes original content by SpyWriter Jack King, as well as interesting and related snippets from other sources (used in accordance with the Fair Use Policy). All copyrighted material remains the property of copyright holders. Let me know if you find offending content, and I shall consider removing it.
The Author of this blog does not endorse ANY ads that may be displayed on these pages.