The Power of Choice

When a child is allowed to choose their own book it builds an expectation of that book and what it will offer. When the choice is theirs, fun, excitement and reading go hand-in-hand.

The Power of Community

When every child in the community is involved in the process – the choosing, the waiting for the books to arrive and the excitement when the books are being given out – it generates a strong sense of belonging.

The Power of Ownership

When a child gets to keep their books and take them home, the most powerful influence of all on a child’s attitude to reading is brought to bear.