For the most part, the focus is on rethinking the recruiting market, targeting categories like technology and healthcare. “We want to make hiring decisions smarter and better,” said Kashif. “Traditional job marketplaces just fall short.”

At the core of SkillGigs is a sophisticated AI recruiting technology, which allows for much more efficient matching. Think of it as a robo recruiter.

But there are also innovative branding tools for job seekers, such as the patent pending 3D resume technology.

“I always used to shake my head at the inefficiencies of recruiting,” said Kashif. “It felt like trying to find a needle in the haystack. I was on eBay one day, and I thought that the auction style model would make a great way to attract and connect talent with employers for permanent and contract hiring, and that spawned the creation of SkillGigs.”

SkillGigs is also taking a different approach on monetization. That is, the company gets a much more affordable 10% recruiting fee – which compares to the 20%-25% industry average.

Now SkillGigs is still in the early stages. Founded in January 2013, the company launched an invitataion-only beta about a year later. Then in April 2015, SkillGigs opened to the public. So far, traction has been strong, with over 10,000 job seekers having joined.

Yet the market opportunity is massive. After all, look at the tremendous success of companies like LinkedIn (LNKD). “The market is $360 billion a year,” said Kashif. “So there is lots of room for new players.”

Tom Taulli (@ttaulli) is an Enrolled Agent and the founder of BizDeductor, which offers services and apps to help save a bundle on taxes.