Post Tagged with: "mobile"

Tweet Originally published at MobileFOMO Who will be the big mobile marketers? I predict among the biggest will be consumer packaged goods companies — and that these dollars will be spent not on banner ads, but on shopper marketing. A bellwether is Mondelez (formed when Kraft split in two). Mondelez […]

Tweet Originally published at MobileFOMO – Here’s the thing about people. Human behavior is deeply-ingrained. We don’t change easily. Not even when other people really think we should. Not even when the rewards for changing are truly compelling. Here’s the thing about people on their phones. We H A T […]