Adult Swim Ratings Scorecard – Week of Mar. 24, 2014

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For its entire week in Total Day (9 p.m. to 5:59 a.m.), Adult Swim is down 1 percent in total viewership (1.216 million vs. 1.223 million) and down 4 percent among Adults 18-49 (679,000 vs. 705,000) from one week earlier; the network is also down 4 percent in total viewership (1.216 million vs. 1.269 million) and down 6 percent among Adults 18-49 (679,000 vs. 720,000) from the same week one year ago (Mar. 25-31, 2013). (tvmediainsights.com)

From Turner’s Adult Swim press release:

Across March 2014, Adult Swim’s average Total Day Delivery ranked #1 on basic cable among adults 18-24, 18-34 & 18-49 and men 18-24, 18-34, & 18-49.

Adult Swim original series Check It Out (Thursdays, 12:30 a.m.) grew average delivery of adults 18-49 (+3 percent) and men 18-49 (+3 percent) vs. last year’s time period.

Anime series Space Dandy’s new episode premieres (Saturday, 11:30 p.m.) grew average delivery among adults 18-34 & 18-49 and all targeted men vs. the same time period last year, ranging between 2 percent and 17 percent. Similarly, Bleach new episode premieres (12 a.m.) grew average delivery among adults 18-49 (2 percent) and men 18-49 (5 percent). Blue Exorcist new episode premieres (1:30 a.m.) increased delivery of adults 18-34 & 18-49 and men 18-49 vs. last year (between 6 percent and 9 percent), while Black Lagoon new episode premieres (2 a.m.) grew average delivery by mostly double-digits across all targeted adults and men, between 8 percent and 65 percent.

Family Guy Adult Swim episode premieres (Mondays, 10 p.m.) earned double-digit delivery gains across all targeted adults and men vs. the same time period last year, ranging between 25 percent and 73 percent. Original animated series Rick and Morty’s new episode premieres (Mondays, 10:30 p.m.) grew average delivery of men 18-34 (1 percent) and men 18-49 (7 percent) vs. the same time period last year.

Across the month of March, Adult Swim programming accounted for 18 of the top 50 telecasts on basic cable for the month among adults 18-34, and 12 of the top 50 with men 18-34, both more than any other network.

HH: Household rating. A 1.0 household rating is equivalent to 1 percent of all U.S. T.V. households.
All Times Eastern & Pacific

Source: Nielsen Media Research, Live plus Same-Day DVR data

RANK

PROGRAM

DAY

TIME

DUR

HH

Viewers

1

FAMILY GUY

Thu

11:00PM-11:30PM

30

1.8

2831

2

FAMILY GUY

Thu

11:30PM-12:00AM

30

1.8

2645

3

FAMILY GUY

Wed

11:00PM-11:30PM

30

1.6

2487

4

FAMILY GUY

Tue

11:00PM-12:00AM

60

1.6

2455

5

FAMILY GUY

Wed

11:30PM-12:00AM

30

1.5

2381

6

FAMILY GUY

Fri

11:30PM-12:00AM

30

1.3

2284

7

FAMILY GUY

Sun

11:30PM-12:00AM

30

1.5

2249

8

FAMILY GUY

Mon

11:30PM-12:00AM

30

1.4

2224

9

FAMILY GUY

Fri

11:00PM-11:30PM

30

1.3

2186

10

AMERICAN DAD

Thu

10:30PM-11:00PM

30

1.4

2076

11

AMERICAN DAD

Tue

10:30PM-11:00PM

30

1.4

2057

12

AMERICAN DAD

Mon

11:00PM-11:30PM

30

1.3

2007

13

FAMILY GUY

Sat

10:30PM-11:00PM

30

1.3

1940

13

FAMILY GUY

Sun

11:00PM-11:30PM

30

1.3

1940

15

AMERICAN DAD

Wed

10:30PM-11:00PM

30

1.3

1918

16

AMERICAN DAD

Fri

10:30PM-11:00PM

30

1.2

1860

17

AMERICAN DAD

Tue

10:00PM-10:30PM

30

1.2

1789

18

FAMILY GUY

Mon

10:00PM-10:30PM

30

1.1

1788

19

AMERICAN DAD

Thu

10:00PM-10:30PM

30

1.2

1691

20

ROBOT CHICKEN

Fri

12:00AM-12:15AM

15

0.9

1636

21

BOB’S BURGERS

Sun

10:30PM-11:00PM

30

1.0

1627

22

ROBOT CHICKEN

Wed

12:00AM-12:15AM

15

1.1

1611

23

ROBOT CHICKEN

Tue

12:00AM-12:15AM

15

1.1

1591

24

AMERICAN DAD

Wed

10:00PM-10:30PM

30

1.1

1574

25

RICK & MORTY

Sun

12:00AM-12:30AM

30

1.0

1568

26

EAGLEHEART

Thu

12:00AM-12:15AM

15

1.0

1565

27

ROBOT CHICKEN

Fri

12:15AM-12:30AM

15

0.9

1548

28

RICK & MORTY

Mon

10:30PM-11:00PM

30

1.0

1543

29

AMERICAN DAD

Fri

10:00PM-10:30PM

30

1.0

1531

30

THE BOONDOCKS

Sat

11:00PM-11:30PM

30

1.0

1525

31

FAMILY GUY

Sat

10:00PM-10:30PM

30

1.0

1476

32

ROBOT CHICKEN

Tue

12:15AM-12:30AM

15

1.0

1475

33

FAMILY GUY

Fri

3:00AM- 3:30AM

30

1.0

1469

34

ROBOT CHICKEN

Mon

12:00AM-12:15AM

15

1.0

1455

35

FAMILY GUY

Fri

2:30AM- 3:00AM

30

1.0

1444

36

BOB’S BURGERS

Sun

10:00PM-10:30PM

30

0.9

1439

37

THE BOONDOCKS

Tue

12:30AM- 1:00AM

30

1.0

1388

38

ROBOT CHICKEN

Wed

12:15AM-12:30AM

15

0.9

1363

39

AMERICAN DAD

Fri

2:00AM- 2:30AM

30

0.9

1339

40

THE CLEVELAND SHOW

Tue

9:30PM-10:00PM

30

0.9

1323

41

THE BOONDOCKS

Fri

12:30AM- 1:00AM

30

0.8

1312

42

THE CLEVELAND SHOW

Thu

9:30PM-10:00PM

30

0.9

1311

43

ROBOT CHICKEN

Fri

3:30AM- 3:45AM

15

0.9

1305

44

ROBOT CHICKEN

Mon

12:15AM-12:30AM

15

0.9

1300

45

BLEACH

Sat

12:00AM-12:30AM

30

0.9

1291

46

FAMILY GUY

Thu

3:00AM- 3:30AM

30

0.9

1252

46

ROBOT CHICKEN

Fri

3:45AM- 4:00AM

15

0.8

1252

48

THE BOONDOCKS

Wed

12:30AM- 1:00AM

30

0.9

1239

49

CHILDRENS HOSPITAL

Thu

12:15AM-12:30AM

15

0.9

1228

50

SPACE DANDY

Sat

11:30PM-12:00AM

30

0.8

1211

51

NARUTO: SHIPPUDEN

Sat

12:30AM- 1:00AM

30

0.8

1193

52

FAMILY GUY

Tue

2:30AM- 3:30AM

60

0.9

1188

53

AMERICAN DAD

Wed

2:00AM- 2:30AM

30

0.8

1186

54

SEALAB 2021

Fri

4:15AM- 4:30AM

15

0.8

1181

55

SQUIDBILLIES

Fri

1:00AM- 1:15AM

15

0.7

1180

56

SPACE GHOST:COAST 2 COAST

Fri

4:00AM- 4:15AM

15

0.8

1178

57

THE CLEVELAND SHOW

Mon

9:30PM-10:00PM

30

0.8

1177

58

FAMILY GUY

Wed

3:00AM- 3:30AM

30

0.8

1175

59

THE BOONDOCKS

Mon

12:30AM- 1:00AM

30

0.8

1168

60

SQUIDBILLIES

Fri

4:30AM- 4:45AM

15

0.8

1163

60

SQUIDBILLIES

Tue

1:00AM- 1:15AM

15

0.9

1163

62

AMERICAN DAD

Fri

1:30AM- 2:00AM

30

0.8

1159

63

THE CLEVELAND SHOW

Fri

5:00AM- 5:30AM

30

0.8

1140

64

FAMILY GUY

Wed

2:30AM- 3:00AM

30

0.8

1138

65

KING OF THE HILL

Tue

9:00PM- 9:30PM

30

0.8

1137

66

AQUA TEEN HUNGERFORCE

Fri

4:45AM- 5:00AM

15

0.7

1129

67

CHINA, IL

Sun

12:30AM- 1:00AM

30

0.8

1128

68

KING OF THE HILL

Thu

9:00PM- 9:30PM

30

0.8

1125

69

AQUA TEEN HUNGERFORCE

Tue

1:15AM- 1:30AM

15

0.8

1112

70

EAGLEHEART

Thu

3:30AM- 3:45AM

15

0.8

1111

71

AMERICAN DAD

Wed

1:30AM- 2:00AM

30

0.8

1108

72

AQUA TEEN HUNGERFORCE

Fri

1:15AM- 1:30AM

15

0.7

1099

73

THE CLEVELAND SHOW

Wed

9:30PM-10:00PM

30

0.8

1098

74

FAMILY GUY

Mon

3:00AM- 3:30AM

30

0.9

1092

75

FAMILY GUY

Sun

2:30AM- 3:00AM

30

0.7

1085

76

SQUIDBILLIES

Wed

1:00AM- 1:15AM

15

0.8

1080

77

FAMILY GUY

Thu

2:30AM- 3:00AM

30

0.8

1077

78

KING OF THE HILL

Tue

5:30AM- 6:00AM

30

0.8

1075

79

SUPERJAIL

Sun

1:00AM- 1:15AM

15

0.8

1072

80

AMERICAN DAD

Tue

1:30AM- 2:00AM

30

0.8

1070

81

KING OF THE HILL

Fri

5:30AM- 6:00AM

30

0.8

1062

82

CHILDRENS HOSPITAL

Thu

3:45AM- 4:00AM

15

0.7

1060

83

BOB’S BURGERS

Sun

2:00AM- 2:30AM

30

0.8

1059

84

THE CLEVELAND SHOW

Wed

5:00AM- 5:30AM

30

0.7

1052

85

CHECK IT OUT

Thu

12:30AM-12:45AM

15

0.7

1050

86

THE CLEVELAND SHOW

Tue

5:00AM- 5:30AM

30

0.8

1036

87

ROBOT CHICKEN

Wed

3:30AM- 3:45AM

15

0.8

1026

88

BOB’S BURGERS

Sun

1:30AM- 2:00AM

30

0.7

1020

89

SQUIDBILLIES

Mon

1:00AM- 1:15AM

15

0.7

1008

90

ROBOT CHICKEN

Tue

3:30AM- 3:45AM

15

0.8

1005

91

ROBOT CHICKEN

Tue

3:45AM- 4:00AM

15

0.8

1003

92

ROBOT CHICKEN

Mon

3:30AM- 3:45AM

15

0.8

1002

93

AQUA TEEN HUNGERFORCE

Wed

1:15AM- 1:30AM

15

0.7

997

94

THE CLEVELAND SHOW

Fri

9:30PM-10:00PM

30

0.7

984

95

AMERICAN DAD

Thu

2:00AM- 2:30AM

30

0.7

983

96

FAMILY GUY

Mon

1:30AM- 2:00AM

30

0.7

982

97

AMERICAN DAD

Tue

2:00AM- 2:30AM

30

0.8

981

98

KING OF THE HILL

Sat

9:30PM-10:00PM

30

0.7

980

99

SQUIDBILLIES

Tue

4:30AM- 4:45AM

15

0.8

976

100

AQUA TEEN HUNGERFORCE

Tue

4:45AM- 5:00AM

15

0.8

974

101

ONE PIECE

Sat

1:00AM- 1:30AM

30

0.7

968

101

ROBOT CHICKEN

Wed

3:45AM- 4:00AM

15

0.7

968

103

SPACE GHOST:COAST 2 COAST

Thu

4:00AM- 4:15AM

15

0.7

967

104

SEALAB 2021

Thu

4:15AM- 4:30AM

15

0.7

954

105

ERIC ANDRE SHOW

Thu

12:45AM- 1:00AM

15

0.7

952

105

METALOCALYPSE

Sun

1:15AM- 1:30AM

15

0.7

952

107

ROBOT CHICKEN

Mon

3:45AM- 4:00AM

15

0.8

950

108

AMERICAN DAD

Mon

2:30AM- 3:00AM

30

0.7

948

109

KING OF THE HILL

Wed

5:30AM- 6:00AM

30

0.7

931

109

SEALAB 2021

Tue

4:15AM- 4:30AM

15

0.8

931

111

AQUA TEEN HUNGERFORCE

Mon

1:15AM- 1:30AM

15

0.7

926

112

RICK & MORTY

Mon

2:00AM- 2:30AM

30

0.7

919

113

SPACE GHOST:COAST 2 COAST

Tue

4:00AM- 4:15AM

15

0.8

913

114

SQUIDBILLIES

Wed

4:30AM- 4:45AM

15

0.6

910

115

THE CLEVELAND SHOW

Thu

5:00AM- 5:30AM

30

0.6

906

116

KING OF THE HILL

Sun

9:30PM-10:00PM

30

0.6

902

116

SEALAB 2021

Wed

4:15AM- 4:30AM

15

0.6

902

118

DELOCATED

Thu

4:30AM- 5:00AM

30

0.6

893

119

AMERICAN DAD

Thu

1:30AM- 2:00AM

30

0.6

892

120

DELOCATED

Thu

1:00AM- 1:30AM

30

0.6

887

121

SPACE GHOST:COAST 2 COAST

Wed

4:00AM- 4:15AM

15

0.6

884

122

SPACE GHOST:COAST 2 COAST

Mon

4:00AM- 4:15AM

15

0.7

882

123

BLACK LAGOON

Sat

2:00AM- 2:30AM

30

0.6

876

124

BLUE EXORCIST

Sat

1:30AM- 2:00AM

30

0.6

870

125

THE CLEVELAND SHOW

Mon

5:00AM- 5:30AM

30

0.7

862

126

AQUA TEEN HUNGERFORCE

Wed

4:45AM- 5:00AM

15

0.6

859

127

KING OF THE HILL

Sat

9:00PM- 9:30PM

30

0.6

842

128

KING OF THE HILL

Mon

9:00PM- 9:30PM

30

0.6

838

129

KING OF THE HILL

Wed

9:00PM- 9:30PM

30

0.6

828

130

SEALAB 2021

Mon

4:15AM- 4:30AM

15

0.7

826

131

KING OF THE HILL

Thu

5:30AM- 6:00AM

30

0.6

821

132

KING OF THE HILL

Mon

5:30AM- 6:00AM

30

0.7

808

133

SQUIDBILLIES

Mon

4:30AM- 4:45AM

15

0.7

790

134

KING OF THE HILL

Fri

9:00PM- 9:30PM

30

0.5

787

135

NARUTO

Sat

2:30AM- 3:00AM

30

0.5

785

136

AQUA TEEN HUNGERFORCE

Mon

4:45AM- 5:00AM

15

0.6

773

137

KING OF THE HILL

Sun

9:00PM- 9:30PM

30

0.6

726

138

GHOST IN THE SHELL

Sat

3:00AM- 3:30AM

30

0.4

626

139

FULLMETAL: BROTHERHOOD

Sat

3:30AM- 4:00AM

30

0.4

603

140

SAMURAI JACK

Sat

4:00AM- 4:30AM

30

0.4

555

141

STAR WARS:CLONE WARS

Sat

5:00AM- 5:30AM

30

0.4

508

142

IGPX: IMMORTAL GRAND PRIX

Sat

4:30AM- 5:00AM

30

0.4

441

143

SYM-BIONIC TITAN

Sat

5:30AM- 6:00AM

30

0.4

436

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