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Fisker celebrates American racing at SEMA: Karma color to change daily with 3M's help

October 21, 2012

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Even though you can't put a supercharger or a cold-air intake on a Fisker Karma, there are still plenty of ways to customize the extended-range hybrid. To that end, the company will show its sleek sedan at the SEMA show in Las Vegas with new looks, a new oil partner and at least a tease of new wheel offerings.

Fisker partnered with 3M for the customized colors and for 3M's Diamond Protection Film. Diamond Protection Film is a clear layer that protects paint from rock chips and damage from other road debris. Fisker says the film is backed by a factory warranty (when it's installed at a Fisker dealership).

The four color schemes are actually Scotchprint Wrap Film, which will be changed every 24 hours of the show. The first look—October Sun—is orange with a black metallic stripe that splits in front. Matte white and blue make up the Riverside package and will celebrate American racing heritage. Classic is done up in Hot Rod red to honor the American custom-car scene, and Onward gets satin black film with orange accents.

The company will also use 3M's Crystalline Automotive Film for its windows. The product is a clear film that cuts interior temperatures, reducing energy to cool it in the summer.

The company also said that it will use Mobil 1 for its 2.0-liter range-extending generator, and that the synthetic formula increases efficiency and lasts longer than standard oil.

As for the wheels, the company has one 22-inch option. Now Fisker is partnering with Goodrich Technology, using its PermaStar chroming process to produce a show-quality shine while producing no hazardous waste.

Last year the company farmed out its wheel choices; our favorite was the multispoke design from Claus Ettensberger.