Indigo: A New Store and a New Shopping Experience

Disclosure: This is a sponsored post. I teamed up with Indigo to share the opening of this new store. As always, all thoughts and opinions are my own.

Last week I visited the new store Indigo. It’s super popular in Canada and this month the first ever US store opened at the Short Hills mall. To be honest, I wasn’t quite sure what to expect when they invited me to cover the opening. I love book stores and it’s even better when they sell gifts, etc so I was interested to see what it was all about. I was blown away by how cool and unique this store is. It’s really a whole new shopping experience for our area and I am so glad I live close enough to shop at Indigo regularly. Plus, the kids area is going to be somewhere we frequent this winter when we need fun indoor activities.

Indigo is a lifestyle shopping destination with a mission to inspire families with life-enriching products and experiences. A force in Canada, they are bringing their first US store to New Jersey at The Malls at Shore Hills where you can find a range of products from books to fashion to cooking to gifts. Indigo is dedicated to inspiring the community with a rich assortment of books, exclusive in-house designed lifestyle products, beautiful gifts, great kids toys, as well as in-store author and celebrity events.

The store is beautiful. It’s bright, open and clean. I love that there are so many different spots throughout the store to sit and read. There are spots in the adult section, the teen/ young reader section and quite a few spots in the children’s department.

Did I mention Indigo has a separate baby section too?

There are events for adults as well as weekly story time for kids. They also have a cafe with coffee, snacks and sandwiches. Indigo is really a store you have to go experience. I tried to capture some of my favorite spots in all of the photos I took for this post but be sure to check out the store for yourself as there is SO much more.