Thankfully, Honest Beauty makeup works with a wide range of skin tones and ethnicities (which is too frequently not the case in the natural makeup world). And Honest Beauty’s interactive website makes it easy to virtually test the makeup on different skin tones.

Want more? Check out:

The Product Lineup

Every Honest Beauty product I’ve tried is fabulous, but for the sake of this article I’m going to focus on the face products. Here’s the game-changing products I’m beyond excited to share with you:

Everything Cream Foundation: Highly blendable full-coverage foundation that feels light on the skin. I also use a darker shade for contouring. Available in 8 skin-true shades.

Concealer Duo: One of the best concealers I’ve ever found. Two harmonizing shades invisibly blend for lasting concealing protection. Available in 5 sets (10 shades).

Cream Blush: Easy-to-use creamy color for the cheeks in 6 modern shades.

Luminizing Powder: An impossibly gorgeous powder for highlighting or all-over finishing. It evens skin tone while brightening and enhancing. Available in 3 shades.

Oil-free Everything Tinted Moisturizer SPF20: Jacqueline’s note: I can’t believe it! Honest has discontinued this awesome product. Have no fear, though, because I have worthwhile alternatives for you below!

I’ve also included three other noteworthy Honest Beauty products that are the perfect adjuncts to Honest Beauty face makeup:

Magic Balm: This multi-tasking balm softens lips, highlights cheekbones, and smooths brows. And that’s just a few of the useful ways to use Magic Balm.

Brow Filler: Beautiful brows frame the face. This soft twist-up pencil is easy to use. Available in 4 hue-true shades.

Elevated Hydration Mist: It’s the ideal mist to set makeup and keep skin plumped and moisturized all day long. The secret is in the delivery system!

I’ve had the great pleasure of testing most of the Honest Beauty makeup and skincare products, and overall, this is an incredibly high quality line at a reasonable price. But where Honest Beauty really shines is with their face makeup. Their tinted moisturizers, foundations, concealers, blushes, and powders have raised the bar on quality nontoxic makeup.

Sit up, take notice, because I’m about to introduce you to makeup that’s changing the green beauty scene.

Honest Beauty Cream Foundation

Here’s where us consumers benefit from having a seasoned actor (Jessica Alba) at the helm of a cosmetics company: the countless hours actors spend in the makeup chair mean they know makeup. As in really, really well. The Honest Beauty Cream Foundation has the ability to compete with the best mainstream full-coverage foundations out there. It performs! With the debut of this Cream Foundation, I now have one that is equally clean and red carpet ready. Not only is it in my everyday makeup kit, but it’s also part of my event kit.

Makeup for (Nearly) Every Face

I use the foundation in two shades (the second one is used for contouring). Linen is my primary color. Sand—a slightly deeper shade—is my contouring tool. It’s not necessary to have two foundations to make this Cream Foundation look great—if you find one shade that works for your skin tone, you’re set! But if contouring is your thing, you’ll love how foolproof it is to use a second, deeper Cream Foundation for that purpose.

Like the tinted moisturizer, the Cream Foundation also improves upon skin’s texture. It sits lightly, not settling into pores. And while many foundations make the “velvet” claim, Honest Beauty actually delivers. This Cream Foundation has a true velvet finish.

The Cream Foundation lasts all day if used with a primer such as this one or even just with a thin layer of the Tinted Moisturizer.

Honest Beauty Concealer Duo

Concealer Duo

This Concealer Duo is equally capable of hiding blemishes or imperfections on the face as it is covering dark under-eye circles. The dual color compact makes it perfect for every area of the face, all year long.

There’s one ingredient to be aware of: citral. For certain people, it can create irritation or even an allergic reaction. If you’re one of those folks, it may be best to avoid this product. But for my sensitive skin, I have no problems with citral’s inclusion in the Concealer Duo.

Luminizing Powder

Luminizing Powder (in Dawn Reflection)

Honest Beauty made a forward-thinking choice to forgo a traditional matte setting powder. Their slightly shimmery Luminizing Powders reflect a more modern ethos that creates a subtle, healthy-looking glow. The Luminizing Powders can be used to sculpt, highlight or set.
Honest attributes the silky texture of this powder to the baking process it undergoes. The formula begins as a liquid then is baked into a solid powder. But whatever the process is that led to this lightweight, talc-free powder, I love it. It’s just so darn flattering.

The color I have is Dawn Reflection, although it’s a bit bronzy to use all over my pale olive skin. With my next bundle, I’m aiming to get the lighter Midnight Reflection as a highlighter.

Honest Beauty Cream Blush

Cream Blush (in Truly Exciting)

Honest Beauty’s choice to offer a cream blush instead of a powder version reveals yet another modern inclination. Properly blended cream blush creates a glow-from-within flush that is difficult to achieve with a traditional powder blush.

Honest Beauty Cream Blush is meant to be applied after foundation and powder. And the rich pigmentation means that it only takes a tiny amount to create a natural-looking pop of color on the apples of the cheeks.

What really got me excited about this blush are the 6 shades it’s offered in. My shade, Truly Exciting, is a pink rose. It’s no problem for you to find your own perfect shade on Honest’s website. They show each blush color on an array of models with diverse skin tones.

Brow Filler

Perhaps the easiest product to overlook in the Honest makeup lineup is the Brow Filler. This handy twist-up pencil is a true hero of the line.

Brow Filler

The natural makeup scene has been depressingly void of quality brow products. For years, even after I switched all my other makeup to cleaner alternatives, I continued to use a Dior brow pencil. Natural brow products were either difficult to find or not up to snuff.

But Honest Beauty’s Brow Filler is everything I ever wanted in a natural brow product. The twist up design is easy to use, the colors are smart and hue-appropriate, and the pencil itself is the perfect consistency (not too creamy, not too hard) for filling in brows.

I take great pride in my brows—I’ve painstakingly shaped them myself since age 15, and consider them to be one of my best features. But now I have a pencil that contains ingredients I feel comfortable with. Finally!

My shade, Rich Brunette, is a cool brown free of any reddish hue that can make my face look odd.

Elevated Hydration Mist

Honest Beauty’s Elevated Hydration Mist is better than most facial mists for mid-day applications. Here’s why: both the formulation and the packaging are high quality. Emphasis on the packaging!

Many decent facial hydration mists are undermined by sub-par delivery systems. If the product can’t be evenly sprayed onto the face in a fine, barely-there mist, then it can’t be trusted to be used in the middle of the afternoon. No one wants to have a mist unevenly spat all over their face.

Honest Beauty’s Elevated Hydration Mist sprays a fine, even mist over the entire face. Makeup is not in danger of smearing. Fine lines are plumped out. Makeup is set. Skin prone to dryness or flaking is kept in balance. It’s a wonderfully useful product.

I have it both in the large and small sizes: one for the vanity and one for my purse.

The Elevated Hydration Mist is $16 for a 3.4oz spray bottle. Purchase it here. The smaller travel version can be found in one of their kits.

About Bundling and Discounts

Keep in mind that as I list the individual prices for these products, Honest Beauty offers some pretty spectacular deals if you order as a bundle.You can order any three Honest Beauty products for $50, with additional products at a discount.

For instance, ordering the Cream Foundation, Luminizing Powder and Concealer Duo would cost $75 if purchased individually. But as a bundle, it’s only $50. It’s a great deal, especially considering that many decent foundations cost $40-$50 on their own.

Sleek, Modern Packaging

The price for taking advantage of these bundling discounts is that you’ll be automatically signed up for recurring orders on your bundle. Thankfully, bundles can be changed or cancelled quite easily.

Changing the frequency of the bundle—or the products included in your bundle—is conveniently done online when you’re logged into your account. But to cancel the bundle, you must call Honest Beauty within one week of your most recent bundle being received.

Being the skeptic that I am, I was concerned that Honest would make it exceptionally difficult to cancel the recurring order (as other less reputable companies are prone to do). Would their phone service put me on hold for 45 minutes? Would the bundle that I cancelled show up on next month’s Amex bill?

Thankfully, that was not the case! I called to cancel a bundle (not because I didn’t like the products, but to experience Honest’s cancellation policy in action). It was painless. A friendly woman picked up right away and quickly cancelled my bundle. No shenanigans.

It’s really flawless and it makes me wanna try it already in my face. I want the kind of look here because it’s so natural and definitely flawless. Thanks for the tips and ideas you have shared here in your post.

Aren’t the bundles the best?! Enjoy your new products! My cat just knocked my Honest brow filler off the counter this morning, and I think my heart stopped when it clattered to the ground…I love that brow filler way too much!

I switched to this line when it came out. I have now switched all my make up to the Honest Beauty line. I love it, my skin which is prone to break outs and oily in the t-zone but with dry elsewhere has improved. I do not break out as I did and my skin, which was going through a strange phase of extreme dryness at the cheekbones is no longer experiencing this. I recommend it.