River Roll & Stroll 2018

River Roll & Stroll

Once a year, for just a few hours, we shut down the Route 116 bridge between Holyoke and South Hadley and meet in the middle for the River Roll & Stroll, a FREE pop-up street festival. The event spans the Connecticut River just below the roaring Holyoke Dam, filling the bridge with a joyful spectacle of music, art, food, and celebration.

Bring your bicycle, unicycle, stilts, chalk, or skates and join us on Sunday, May 6th from 11AM to 3PM. The River Roll & Stroll is free and entertaining for all ages and musical persuasions.

Food & Activities

Blow a giant bubble, spin a hula hoop, shake a tambourine, and dance to the raucous rhythm of fifteen flamboyant drummers. There will be activities for everyone including face painting, chalk art, screen printing, weaving, mini golf, family fitness, puppets, fire truck, and more!

We’ll have a fleet of food trucks on both sides: El-Guanaco, Bruiser’s BBQ, Corsello Butcheria, Holyoke Hummus Company, Bistro Bus, Murphy’s Pub, as well as Crooked Stick Pops and Chill Out if you fancy something cool and sweet.