'Gucci campaigns can't even touch Blue Ivy': Is Beyoncé's four year-old already vying for her first modelling job?

Beyoncé and Jay Z's daughter Blue Ivy is only four years old, but she is fast becoming Gucci's best ambassador.

Earlier this month Blue Ivy's aunt Solange Knowles posted a picture on Instagram of the toddler posing in bright pink Gucci with the caption: "Gucci campaigns can't even touch her." And now Beyonce has shared a number of pictures on her website of her with her daughter Blue Ivy in front of the Eiffel Tower, both wearing matching floral Gucci looks.

Beyonce and Blue Ivy in matching GucciCredit:
Beyonce.com

Judging by the reaction on the internet to these adorable pictures, there are a number of people hoping that Alessandro Michele will take note and cast Blue Ivy in a Gucci childrenswear ad. She's certainly doing a stellar job of raising awareness of the fact that the designer's bestselling maximalist treasures are available in mini sizes.

In Solange Knowles' pictures Blue wears a mini-me version of a full Gucci look, styling a pink tulle ruffled skirt worth £240 with a £418.87 fuchsia ruffled blouse with a pale blue corsage pinned to the collar. It's an outfit any die-hard fashion girl would be eager to get her mitts on.

Blue Ivy wears a pink Gucci shirt

In the pictures, Blue Ivy poses in front of a suitably antique looking Japanese floral printed silk screen, peering out through jauntily crooked black-out Ray Ban sunglasses. She may barely be school-age, but Blue seems just as sassy in front of the camera as her Mum, Beyoncé.

Proud Auntie Solange clarified on Instagram that the toddler was calling all the shots for the 'Instagram shoot,' writing: "She does her OWN photo edits/selections...as she should)." A Beyoncé/ Jay-Z mini-me in more ways than one, then.

Little Blue Ivy has clearly developed quite the penchant for baby Gucci because this isn't the first time she's been seen in a mini version of a Gucci look. Earlier this year Beyoncé shared a picture of her and her daughter wearing matching denim jackets from Gucci's SS16 menswear collection with embroidered butterfly patches and the phrase "L'aveugle par amour" sewn on the back (translation: Blind for love).

As the daughter of arguably the most successful couple in the entertainment industry, Blue Ivy's wardrobe is a world away from Mothercare. There are even fan pages dedicated to documenting Blue Ivy's style. Beyoncé often dresses her daughter in looks which perfectly match her own outfit - they have previously worn the same Dolce & Gabbana floral-print sun dress, co-ordinating Timberland boots and trainers and even matching swimming costumes. But Blue Ivy also has her own unique pieces, of course, such as the custom leather jacket with her name 'Miss Blue Carter' emblazoned across the back in studs.

British designer Ben Copperwheat has created a number of bespoke pieces for Blue Ivy, including the colourful bomber jacket she wore to the Super Bowl in February this year. Copperwheat explained at the time to The Telegraph that he worked with one of Beyoncé's assistants on the commissioned pieces, and they sent him basic army surplus jackets to customise. “The stuff they sent me was nothing particularly special – but the thing is, it doesn’t really need to be, because when you’re customising a print on that level, you don’t really see the garment underneath," Copperwheat explained. “They pretty much let me do my own thing which is great because it’s basically my work."

He revealed that the four year old is used to Beyoncé-style outfit quick changes. “She wore four different jackets over the show,” Copperwheat said at the time. “One going to the Super Bowl, one was in the car, and one at the Super Bowl, but this was the one that was photographed. The other one I think was a Gucci and another one was a D&G jacket, but this was the one that stood out.”

As for carefully curating a four year old's wardrobe, Copperwheat added: “It’s kind of bizarre but in a way, I feel like, Beyoncé and people like that are kind of like American royalty, it’s the same way probably with Kate Middleton’s - you know - William and Kate’s children, they probably have their outfits planned out and they have their own stylists I’m sure. It’s all very carefully managed.”