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This is the syllabus and course outline for ''Entrepreneurship in Healthcare IT and Services (EHITS)'' taught by Prof. Bob Higgins in the fall of 2013. Contains the course overview, objectives, goals and themes.

learning objective:

This provides a detailed overview and outline for the Entrepreneurship in Healthcare IT and Services course taught at HBS.

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Steward Health has raised private equity and has converted from not-for-profit to for-profit. The case describes its Accountable Care Organization (ACO) and asks whether it should continue this experiment.

learning objective:

This case introduces students to Accountable Care Organizations (ACO) and the significant shift occurring within healthcare provider organizations.

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Claritas Genomics was formed in January 2013 when BCH spun out its Genetics Diagnostic Lab into a fully commercial entity. Claritas offered over 100 genomic tests to detect a range of conditions, including autism and intellectual disabilities, and was developing new tests that provided clearer and more relevant information for physicians to use in treating patients. Claritas wanted to increase the speed at which genomic research discoveries occurred and translate this research into better diagnostic tests. To achieve this, it planned to collaborate with other children's hospitals through a research network it was developing. BCH was the company's majority owner, and Life Technologies (Life), a major manufacturer of sequencing equipment and services, was a minority owner. By the end of the year the CEO of Claritas Genomics, Dr. Patrice Milos, had to put Claritas in a position to grow and needed to have in place the software and IT platforms-the databases, search tools, and other programs-that would help the company reach scale.

learning objective:

To provide students in entrepreneurship with an understanding of how spinouts from hospitals can be successfully formed.

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description

This is the syllabus and course outline for "Entrepreneurship in Healthcare IT and Services (EHITS), taught by Prof. Bob Higgins in the fall of 2013. Contains the course overview, objectives, goals and themes.

learning objective:

This provides a detailed overview and outline for the Entrepreneurship in Healthcare IT and Services course taught at HBS.

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Discipline:

Source:

Product number:

Length:

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description

Tim Curran, CEO of Sample6, a start-up biotechnology company developing a novel food safety diagnostics platform, must decide how to partner with food industry players. How can he best convince leaders in this mature industry to adopt a new technology and improve food safety? Additionally, he faces a number of questions related to product development, marketing, regulatory compliance, and dynamic industry trends. This case provides an overview of food safety in the United States, and focuses on the strategic goal of transforming food safety from a "necessary evil" to a brand-enhancing differentiator.

learning objective:

This case highlights the challenges of introducing a new technology product to a mature and highly-regulated industry. It also provides an overview of food safety in the United States, including regulatory considerations and key trends. Case discussion can focus on Sample6's go-to-market plan including product development (e.g., hardware vs. software), customer value proposition, target market selection, and partnerships with industry and government players.

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The management team at Predilytics, a healthcare analytics firm, must decide whether to accept a Series A venture capital financing deal. The company provided analytic services to healthcare plans, typically Medicare Advantage plans, in efforts to draw conclusions from massive amounts of patient data. The company still had enough funding from a seed round to operate on a low-key basis for a few more months, but the team hoped to move forward aggressively and scale its business. They also needed to make business choices about next steps.

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Rock Health was a San Francisco-based nonprofit organization offering accelerator services to spur innovation at the intersection of healthcare and technology. The company was the creation of Halle Tecco (HBS '11) and her HBS classmate Nate Gross (HBS '11), who met early in their first year at the HBS Healthcare Club meeting and decided to undertake a year-long field study that married their shared interests in healthcare, technology and entrepreneurship. Rock Health supported health-tech entrepreneurs with a startup grant of $20,000, office space and a wide variety of professional support services. Entrepreneurial teams that participated in Rock Health's programs promoted services ranging from data-driven technologies that helped manage stress to mobile tools that attempted to diagnosis medical conditions as diverse as Alzheimer's disease and foot ulcers. The case is set in August 2011, as Rock Health is wrapping up its third group of entrepreneurs in a Boston program and planning for its fourth class at the home office. The case should enable students to identify emerging challenges, evaluate Rock Health's funding model, debate the effectiveness of its incubation service and assess its long-term viability.

learning objective:

The case should enable students to identify emerging challenges, evaluate Rock Health's funding model, debate the effectiveness of its incubation service and assess its long-term viability.

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Kyruus is used in a course at HBS on Entrepreneurship in Healthcare IT and Services (EHITS). It describes a young company that has built a very large database on physicians. The company has had some early successful pilots with prominent customers, but it is now faced with choices on which markets to pursue. These markets each offer opportunity, but the company must make some decisions. As is often the case in early stage companies, these choices will affect a number of things, including organizational needs and capital requirements.

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