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In London, artists Victor Ivanov and Lewis G recently caused a stir when they wandered around the capital city covered in raw chicken skin outfits.

Aptly entitled Flesh, the outfits were created to make a statement against our vanity-driven culture.

Victor Ivanov is apparently so disgusted with the current 'selfie' craze, that he predicts the world might just end with "everyone standing on the ashes taking selfies," he says.

In an interview with Art Map London, Victor explained that he originally developed an interest in flesh while attending college, as a way of working with biodegradable matter. He explains, "It's a little crass, because obviously it's a very direct approach to interpreting our environment, but nonetheless something that I want to experience first-hand."

Victor also admits that making the suit was not an easy task. "I envisaged using it like any other material, but the reality is it doesn't work quite in the same way - because it's flesh, you can't help but respond emotionally yourself," he says.

"When I first did it, it was really quite a horrible experience because just the feeling of piercing the flesh; you know it's wrong, and you imagine it being alive and you doing that."

But Ivanov and Lewis G did manage to get around their queasiness and create a whole line of products involving chicken skin print: flip flops, mugs, shower curtains, baby dummies, and iPhone covers.

Those who've really taken a liking to the print can also go for bigger products like chicken skin wallpaper, duvet covers, and cushions.