Support Economic Vitality

Scottsdale is committed to the goal of supporting its existing economic strengths by: targeting
new opportunities which can diversify our economic base; providing for the fiscal health
of the city; and forming partnerships with the community which strengthen our ability
to meet this goal.

Enhance Neighborhoods

Scottsdale is committed to maintaining and enhancing our existing and future neighborhoods. Development,
revitalization, and redevelopment decisions, including rezoning and infrastructure planning,
must meet the needs of our neighborhoods in the context of broader community goals.

Seek Sustainability

Value Scottsdale's Unique Lifestyle and Character

Scottsdale offers a superior and desirable Sonoran Desert lifestyle for its citizens and visitors.
The preservation of this unique lifestyle and character will be achieved through a respect
for our natural and man-made environment, while providing for the needs of our citizens.