Emma Stone mints nearly $10 million as the new face of Louis Vuitton

According to sources, the company also approached Emma’s La La Land co-star Ryan Gosling but were turned down

Agencies

October 09, 2017, 18:30 IST

Battle of the Sexes actress Emma Stone will become the new face of French fashion brand Louis Vuitton for the next two years after agreeing to a lucrative deal.

A source told Page Six TV: “LVMH has been pursuing Emma for nearly a year, she was initially reluctant, but now she has agreed to be the face of the brand for two years for a figure between $6 and $10 million.”

The company reportedly also approached Emma’s La La Land co-star Ryan Gosling but “Ryan repeatedly turned Louis Vuitton down because he doesn’t do endorsement deals”. Meanwhile, Emma — who stars as tennis icon Billie Jean King in Battle of the Sexes about King’s famous match against male player Bobby Riggs in 1973 — recently revealed relished getting herself into tip-top physical condition to take on the part.

Asked how she went about bulking up for the role, she said: “A lot of weightlifting, a lot of protein shakes. I never did it before and I loved it.”

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The two e-commerce firms typically hold annual festive season sales ahead of Dussehra and Diwali, which are due this year in October, when Indians make big ticket purchases such as cars and gold jewellery