Yahoo! Updating Home Page...Again

Change is scary when you run a Web site. People don't like change, and when you give it to them, they might stop coming by. As for Yahoo!, it's an especially risky proposition: The company's homepage is its flagship property, and it's the most frequented home page on the Internet.

Change is scary when you run a Web site. People don't like change, and when you give it to them, they might stop coming by. As for Yahoo!, it's an especially risky proposition: The company's homepage is its flagship property, and it's the most frequented home page on the Internet.

Honestly, it doesn't feel like all that long ago that the company gave its home page a complete overhaul, and now it's looking to roll out another update. Says Yahoo! in a recent blog post.

The goal was to make the Front Page into the most important starting point on the Web while also showcasing Yahoo!'s commitment to openness. From the engineering team's perspective, this meant turning the Front Page into a framework upon which Yahoo! and its partners could build new functionality and experiences rapidly.

The company used the framework from its customized My Yahoo! start page to build the new home page. According to Yahoo!, the redesign is based on five criteria: "Eliminate global dependencies. Make it small, make it fast. Create version independence. Allow code portability. Be forward compatible."

Brian Heater has worked at a number of tech pubs, including Engadget, Laptop, and PCMag (where he served as Senior Editor). Most recently, he was as the Managing Editor of TechTimes.com. His writing has appeared in Spin, Wired, Playboy, Entertainment Weekly, The Onion, Boing Boing, Publishers Weekly, The Daily Beast and various other publications. He hosts the weekly Boing Boing interview podcast RiYL, has appeared as a regular NPR contributor and shares his Queens apartment with a rabbit named Lucy.
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