Everything is bigger in Texas — especially the future of virtual reality production.

FluidCast Technologies, a provider of the FluidCast Video Cloud Platform and FluidCast VR, may be based in California, but is setting its sights on the Lone Star State for its next big move in virtual reality.

On Thursday, the virtual reality production company announced the start of a new partnership with Beacon Hill Recording Studios of El Paso, Texas. We’re told that, together, the companies will build the first virtual reality/audio production studio in the El Paso market.

Claudio Lai, CEO of FluidCast Technologies, is eager to focus on the Texas marketplace for virtual reality.

“This new partnership will bring a brand new level of 360 VR and 360 3D VR production technology and expertise to El Paso, Texas,” Lai says.

To learn more about the studio (called Beacon Hill VR), check out the studio’s freshly launched website.