YouTube Tops 1 Billion Hours of Video a Day, on Pace to Eclipse TV

YouTube viewers world-wide are now watching more than 1 billion hours of videos a day, boosted by algorithms personalizing user lineups. The number represents a ten-fold increase from 2012. Photo: Getty Images

YouTube viewers world-wide are now watching more than 1 billion hours of videos a day, threatening to eclipse U.S. television viewership, a milestone fueled by the Google unit’s aggressive embrace of artificial intelligence to recommend videos.

YouTube surpassed the figure, which is far larger than previously reported, late last year. It represents a 10-fold increase since 2012, YouTube said, when it started building algorithms that tap user data to give each user personalized video lineups designed to keep them watching longer....