According to court documents, Elliot marketed distributorships to individuals interested in selling a line of pet dietary supplements for dogs offered by the Deerfield Beach-based Pet Corner International, where he served as operations manager under a series of false names. PCI's website, along with various promotional materials and training manuals, asserted that the products were made in a laboratory audited and inspected by the National Science Foundation. The fraudulent claim was buttressed by the use of its logo on the site and in promotional paperwork sent to potential and active distributors.