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This Friday, IMPACT Wrestling on Destination America “debuts” on it’s new day and time at 9/8c. At the same time on AXS-TV, New Japan Pro Wrestling will debut on prime time television in the United States with the first installment of its 13-show series .

Here’s the conundrum: what will happen? On one hand, US fans universally agreed that the Wrestle Kingdom 9 PPV was the greatest thing on earth, trumping everything the ‘E has ever done. Imagine how fans should react for a prime time New Japan television show …

On the other hand, IMPACT Wrestling – a program which a healthy number of fans claim is also better than the ‘E – will run head-to-head with arguably the second largest pro wrestling promotion in the world. Effectively you’ve got two “better-than-the-E” promotions airing their product at the same time … both with a rightful claim to the same cadre of rabid fans who passionately support pro wrestling and detest sports entertainment.