No legitimate business online is without a Facebook Page. For self-published authors, having a Facebook Business Page is actually a must-have in order to increase online visibility and establish one’s reputation online. The Facebook Page is one of the popular...

We have said in the past that social media plays a vital role in promoting one’s brand and establishing the online reputation of a business or an individual. Today, we take a closer look at one of the social network that often overlooked by businesses and...

People often say that “if it’s not on social media, it’s not worth talking about.” But what exactly this means for those in book marketing, especially self-published authors who want to level the playing field in promoting their stories and...

One effective way for self-published authors to promote their brand online aside from an author website is by creating social media advertising. Social media is flooded with a potential target audience and they are effective platforms as far as marketing is the...

Social media spells new opportunities for authors What print and other traditional advertising methods had done for authors in the past, social media advertising services can also do for authors today. Unlike traditional advertising and marketing, social media can...