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Advertising Industry

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Minneapolis-based ad agency Campbell Mithun will hire its "Lucky 13" summer interns by asking for their ideas on how to best re-engage the Twinkies brand with consumers. The agency, which created the brand's "Where’s the cream filling?" ads, asks app...

So you've come to the conclusion that digital copywriting is the career for you, but where do you go from there? Write a sparkling resume, pull together a stunning portfolio and craft some superlative cover letters -- these should all be obvious entr...

Between high-profile awards shows and TV series like Mad Men, more and more of the American population are coming to realize the glamor of the advertising industry -- and there's perhaps no role more inspiring, frustrating and, yes, sometimes glamoro...

I recently attended OMMA Global in New York. The last OMMA event I attended, OMMA Global Hollywood was in February. I am blown away by the huge leap the industry has taken in that time. I recall walking out of the morning keynote back in February sha...

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