Monthly Archives: May 2015

Nissan is hosting an all-new contest for its many adoring fans to possibly win a brand-new Altima–in the form of a scavenger hunt. That’s right; the automaker will be revealing clues via social media, as hunters all around the country try to get to the end of the puzzle first.

The scavenger hunt is somewhat of a sequel to Nissan’s “Ride of Your Life” campaign from last year, when the company would take surprise mall shoppers on trips in a new Altima with a professional driver.

But now–gasp!–the Altima from that same mall location has been “stolen,” only to be retrieved and then kept forever by whoever wins the scavenger hunt, or the Altima Chase.

To become a part of the Nissan scavenger hunt, be sure to follow the brand on all forms of social media. There will be countless competitors, so be sure to set up your mobile device for alerts from Nissan. Happy hunting!

Nissan has generously contributed to the beloved MS History and Civil Rights Museum to help support new construction and future exhibits. In fact, Nissan donated a total of $500,000 to the museum.

Nissan has special ties with Mississippi as it was the first automaker to bring a plant here which now employs over 6,000 people. The brand’s dedication to providing for our state and country has truly been remarkable, and even more so now with the generous donation to the museum.

Jeffrey Webster, director of Diversity and Inclusion for Nissan North America said, “This project seeks to tell the full story of Mississippi’s past while also magnifying hopes for the future. This contribution continues Nissan’s commitment to diversity, education and service in our community.”

We at Blackburn Nissan are happy to see Nissan contributing to places in our home state and appreciate their overall commitment to improving the local communities.