Amazon Research Project

Inspiring Women in Innovation

WISE and Amazon have partnered to look at Women in Innovation across the UK. We want to create a roadmap to encourage more women into innovation focused roles by combining quantitative and qualitative analysis highlighting that innovation is a key driver in STEM industries and that women are a key component of this.

We want to:

Identify how and why women in innovation got into their careers

Clarify the benefits of working in innovative careers

Identify the contribution women are making to innovation in technology and the benefits it brings to business and the economy

Understand the motivation, drivers and sources of inspiration among innovating women in tech

Identify key life-stage moments for women considering starting/leaving a career in innovation and how they navigated them and

Evaluate the impact of current policy initiatives on diversity in STEM industries and where these can be strengthened

Explore the potential for using the language of innovation to inspire women’s involvement in science, engineering and technology and suggest practical actions for companies, universities and learned societies seeking to increase the participation of women in research and development.