Finding Real Opportunities

Until now, most home décor, furniture and decorative lighting companies offered new products based on past best sellers and what industry designers deemed as this year’s must-have trends.
As one executive put it, the plan was straightforward . . .

“Let’s replicate what’s working and create new products based on what we think would sell this year. If so, we can usually find some winners.”

Wouldn’t you like to be able to find more winners?

Well the times have changed and now you can find the best opportunities.

Based on a survey conducted by BIA/Kelsey and research firm ConStat found that 97 percent of consumers research their future purchases using online media, with 90 percent using search engines.

With the power of our Customer Demand Technology we can tap into the ever-changing customer desires. Today we can analyze massive amounts of data quickly.

But that’s just the tip of the iceberg.

We can help you target niche markets within your product categories and drive sales. With our services, we can help you identify:

What product niches have the highest increase in customer desires,

What product niches have the lowest level of competition,

Which of your competitor’s products are best sellers and at what price,

What price points are selling,

What product niches are decreasing in interest or becoming over-saturated.

Imagine having this information as you develop next year’s new products?

Growing your business and finding more winners is about competing where you have the best odds of winning.

We can identify the best opportunities for products in those niches where you have the best chance of winning.