Rural Marketing

Rural MarketingbyGuru Jambheshwar University of Science and Technology,
Hisar

File Type :PDFNumber of Pages :212

DescriptionThis note covers the following topics: Rural Marketing Environment,
Organisation and Functions Of Agricultural Marketing, Marketing Of Consumer
Durables and Non-durables, Attitudes and Beliefs Of Rural Markets Structure,
Marketing Of Agricultural Inputs, Agricultural Marketing, Classification Of
Products and Economic Development, Role Of Warehousing, Processing Of Select
Agricultural Products, Role Of Agricultural Price Commission In India, Role Of
Co-operative Marketing In India.