What Retailers Need to Know about “Purchases on Google”

Allison Howen

Posted on 7.20.2015

Google has had one topic top of mind in 2015 – mobile.

Not only did the tech juggernaut recently release it “mobilegeddon” update, which makes mobile-friendliness a more significant part of how Google delivers mobile results, but it also announced a new way for mobile consumers to shop on its platform with a feature called “Purchases on Google.”