Reading Other People's Blogs

By Adam | 20 Nov 2015 12:00:00

If you run an eCommerce website, one thing that it would be worth your time to do, is to read a lot of blogs. You shouldn't just read random blogs from anywhere across the internet, but you should try to read a lot of blogs from people who either work in the same industry as you, or people who just write about things related to your business. As well as bloggers, you should try to keep up with the news in relevant fields as well. There are lots of benefits of doing this and I'm going to go over them in today's blog post.

Firstly, reading lots of blogs might introduce you to new ideas. Maybe somebody is writing about a cool marketing trick you never knew about, or maybe somebody writes about something which you think would go perfectly with something you're already doing which might lead to you coming up with something unique. But not only do you stand to gain more ideas for how to market yourself or what to sell, but it's also good to keep up with news in your area for the sake of your customers. You could get a phone call from somebody saying "Do you offer X? All businesses are offering X these days," and if you've been keeping up with the news, you've probably been keeping up with new business developments and will doubtlessly be implementing them into your own business to make it as effective as possible, but if you haven't been keeping up with the news you'll just have to explain to the angry customer that you're not sure what their talking about.

Plus, of course, keeping up with other people's blog will give you ideas for... Blogging! Keeping a blog along with your eCommerce website is a good idea as it will give people more reasons to keep coming back to your site as well as making you appear in more internet searches. It can be hard to think of ideas for blogs posts and reading other blogs will give you a fresh supply of topics which you can write about yourself or even write responses to. So keep this in mind and make sure you’re keeping up with the world outside of your business. I hope this tip will help you to make your business even more fruitful.