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A spokesman for Holland & Barrett said: “The first stage of our interview process invites candidates to visit the shop floor for a short time to experience working in a busy Holland & Barrett store, as was the case here.

Holland and Barrett stood by their decision not to employ the youngster (Image: Andy Lambert/MEN)

“Although we do not discriminate against tattoos, like most high-street retailers we do ask staff to observe high standards of personal appearance and dress, including covering tattoos when serving customers.

"The candidate in question was informed of this when the manager determined that his tattoos could not be covered.

“We will ensure our staff are aware of company policy on dress, and that this is communicated consistently across the business to new candidates.”