Thinking of Corporate Gifting this Diwali, here's a better option

Gone are the days when corporates used to give away large sweet/gift boxes during festivals or special occasions to their employees. These days, be it for festival, promotions or for good work initiatives, employees are increasingly being rewarded in a smarter and digital way – through prepaid gift cards.

Take Swapnali – a systems designer at leading Software Company. This birthday, her company decided to switch to a prepaid gift card. “Thrilled – to put the feeling in one word”, says Swapnali. “Now I have the power to decide what I want and with the gift card, I don’t have to worry about limiting my options – to a single brand, given its wide acceptability”.

Indian Corporate Gifting market has been grappling with limited options because of the lack of innovation or customization available with traditional gifting methods. “Gifting plays a crucial role in boosting the morale of the employees, and corporates need to be sure they choose the best digital gift solution in the market while offering a choice to the employees to decide what they want to buy for themselves” says Mr. Johann Vaucanson, the Managing Director of Edenred India

Prepaid gift cards are fast emerging as a convenient way to gift in India with both, the banks and private players offering it. Edenred India is one such company which has been pioneers in launching gift cards in the country. Its Ticket Compliment® Gift Cards are accepted at more than 2.5 million payment terminals and online portals. “Corporates find it very convenient as we can customize our cards in every way to suit their needs. And the user gets to exercise the power of choice across unlimited locations – thereby making gifting a truly personal experience rather than a standard procedure”, says Mr. Johann Vaucanson. According to a recent study, corporate gifting is not only an effective motivational tool but is also being used as an effective retention strategy by the companies.

In 2014, Edenred understood the need for such a digital gifting solution in the industry and introduced its Ticket Compliment® Gift Cards designed exclusively for corporates who wish to frequently gift / incentivize their best performing Channel Partners, Employees and Business Associates on their special achievements. Today there are multiple gift card variants of Ticket Compliment® Gift Card like - Max, Premium, Elite and Jewelry which can be customized to a corporates specific gifting needs. Further, one of their unique variants, the Premium Gift Card comes with a unique feature of 2% benefit on spends done at select outlets, effectively increasing the value for the end user as well. Another product, the Ticket Compliment® Rewards Card comes with a reloadable feature which allows the corporate to reward the employee / channel partner multiple times with just one card. This enables the Corporates to use it for all their Rewards & Recognition initiatives with no need of ordering new cards every time they run such campaigns.

Ticket Compliment® cards serve as a perfect tool for corporates for their employees, channel partners and business associates. It provides freedom to choose a gift of their choice with wider acceptance network of more than 2.5 million payment terminals.