Take-Two Takes SEGA Sports

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The publisher will make Visual Concepts even more visible.

By David Adams

Take-Two Interactive announced today that it has signed a multi-year agreement to co-publish and distribute the acclaimed SEGA ESPN series of sports titles. The titles, developed by SEGA studio Visual Concepts, include ESPN NFL Football, ESPN NHL Hockey, ESPN NBA Basketball, ESPN College Hoops and ESPN Major League Baseball.

The series will be co-published under the SEGA/Global Star Software label, and exclusively distributed in North America by Jack of All Games, a Take-Two subsidiary. International distribution will be handled by Take-Two Europe.

"We believe this exclusive relationship with SEGA is a great opportunity for Take-Two," said Paul Eibeler, Take-Two's President. "We have tremendous respect for the critically acclaimed properties that Visual Concepts has created and we are confident that our global sales and distribution capabilities provide the resources that will fully support these products."

"The combined efforts of SEGA and Take-Two will create an exciting and powerful partnership that is sure to heighten the level of aggressive competition in the growing sports game segment," said Hisao Oguchi, Representative Director and President of SEGA Corporation.

Take-Two intends to use their marketing savvy and far-reaching distribution channels to make the SEGA sports line hotter than ever. This shouldn't be a tough sell: the games are already among the most acclaimed of any sports titles, and will face an easier competitive arena this holiday season, with Microsoft and Sony holding back this year.

We'll get you more news on Take-Two and the Visual Concepts line as it comes in. Stick around.