HOUSTON -- A Texas MBA student was designing a glow-in-the-dark jogging suit when he got distracted.

Now Beau Carpenter is marketing a neon thong that's so far attracted eager customers at a strip club. The Houston Chronicle reported that Carpenter had no trouble enlisting help in his venture from a chemistry lab manager and electrical engineering student.

The GloThongs have batteries that, when fully charged, illuminate the straps for two hours in various neon colors. Customers can use a wall adapter to charge them up, but car chargers are also available.