Is the Market too Small for My New Business?

This is one of those questions that every new entrepreneur or business owner asks before they step foot into the world of small business.

I assure you that this is a natural and logical question to ask because who would want to invest their own money into a market that is already saturated with many of the same people trying to fight to win a market share.

Let me challenge you on this.

What if you changed the way you see the market.

What if, instead of viewing it as something that was finite, to see the market as growing?

Not convinced, not sure, not understanding?

Listen to this weeks sound bite to get a better feel of this concept of the market growing… what is this all about?