I am a novelist and screenwriter. New novel 'Good Girls Don't Die' out now!

Great author / brand identity

Can this be what Ernest Hemingway would have wanted? For this portrait photograph – an image that references The Old Man and the Sea, his Pulitzer Prize-winning novel, also cited in the award of his Nobel Prize for Literature – to be employed as part of the brand image for a clothing store in Barcelona?

In what way does does a fictional old man’s epic and desperate pursuit of a marlin feed into our purchase of chinos and shirts?