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Tuesday, October 13, 2015

Listen Up, Wedding Planners: 5 Challenges Facing You Today

Every planner deals with a variety of issues when organizing an event. From the vendors not showing up, to clients changing their minds at the last second, complications do happen. However, as a wedding planner, you have your own set of challenges that differentiates you from any other event planner.

So listen up, wedding planners—here are five of the biggest wedding roadblocks, and how you can overcome them.

Challenge #1: Do It Yourself (DIY) Brides and Grooms

Oh, Pinterest! As the world’s greatest site for wedding planning ideas, do it yourself (DIY) projects, and photo sessions—Pinterest can be your worst nightmare (no hate, Pinterest; you know everyone loves you). Some brides & grooms swear by DIY, and believe it to be the best money-saving option for their wedding. However, doing it yourself doesn’t necessarily mean it’s going to be cheaper.

An example: A client buys twenty-five floral vases for the reception tables. She realizes the vases will not work with the flowers, but now she can’t return them, and it takes away a significant sum from the reception budget. Instead of doing it herself, the client could have rented vases from the florist, who knows what sizes will work best with the floral arrangement.

Our Advice:To limit the DIY bride from taking over, meet with your client regularly, listen to their ideas, and offer your advice on vendors who can replicate their vision. And just between you and me, it’s usually better to leave the DIY alone and hire professionals.

Challenge #2: The ‘zillas Have Arrived

We have all heard of the term Bridezilla—there is even a show on HGTV about them. (You know, the ones who want to control every aspect of their wedding, and throw huge temper tantrums over the smallest details.) Thankfully, it seems bridezillas are slowly fading away, but their replacement doesn’t look good. Prepare to meet Groomzilla!

Today, men are helping pick the flower arrangements, food and drinks, wedding date, and even the venue. Because most couples share the wedding expenses, men are becoming more involved than ever before.

Our Advice: To prevent a Groomzilla from making an appearance, be sure to include the groom in decisions and meetings. We also suggest giving the bride and groom individual tasks to work on. And remember, this is his day too; make him feel included.

Challenge #3: Small Budgets, Big Dreams

Laughter and love=priceless

Hugs and Kisses=priceless

Growing family= priceless

Planning a wedding= $25,000

Weddings, with an average price-tag of about $26,444, do not cost what they used to. As a wedding planner, clients hire you to plan their dream event without breaking the bank. However, creating and adhering to a budget is difficult, which is why we consider it perfect for challenge #3.

Our Advice:Divide the budget up into different sections and categories. For a wedding, you have three events to plan for: the rehearsal dinner, the ceremony, and the reception. Allot a certain budget for each of these events, before delving into figuring out the flower budget, food budget, etc.

An Example:

Rehearsal Dinner

Ceremony

Reception

Flowers

$500

$4,500

$4,000

Food

$1,500

N/A

$5,000

Music

N/A

$500

$1,000

Total

$2,000

$5,000

$10,000

Grand Budget Total: $17,000

*budget isn’t based on actual wedding.

Challenge #4: Unrealistic Expectations

One of your toughest challenges is fighting the unrealistic, reality TV expectation clients have for their wedding day. Unlike what they see on TV, appointments are needed, you have to decorate, and yes, it all costs money.

Our Advice:It’s OK to say no. If you notice your clients are trying to get more than what they paid for, or becoming a ‘zilla, it’s alright to walk away and not accept the job. Take control of the situation before it takes control of you.

Challenge #5: Weekend Warriors

In the wedding industry, there is not a uniform standard of service or quality, which makes it difficult to find reliable vendors. Anyone with a passion can become a weekend wedding planner or a wedding vendor—so knowing who to trust is quite a challenge.

Our Advice:Don’t wait for others, set a standard; partner with vendors who uphold the same standard of quality and service you provide. And show your clients that the quality of your services can’t be matched or topped. When you set a standard, others will follow.

A wedding can be an emotional and stressful affair, but it is also one of the happiest days in your client’s life. Although you may face challenges in your job, isn’t it worth it when the groom sees his bride for the first time on their wedding day? We like to think so!

Remember, Inspherio is here to make sure every day is the happiest day. With our all-in-one event and business management program, we help make creating dream events and overcoming challenges that much easier. What are you waiting for? Try our free 30-day trial today!