Jonathan Morrison has shot lots of footage that he was never able to properly grade until now because he did not own an HDR monitor. This is the first time I’ve seen a tech reviewer upload to YouTube in HDR, and the results are gorgeous.

What we can say for sure is that the XDR is the display HDR content creators have been waiting for and that, while it may not be replacing Sony BVMX reference monitors in production studios, it will most certainly find a place right alongside them; and it is the answer to the prayers of every filmmaker who wants or needs to grade HDR footage.

Samuel Bilodeau - a specialist in HDR whose list of clients reads like a who’s who in the imaging technology field and whose company owns $80,000 worth of reference monitors - has nothing but praise for the new display. Bilodeau, a recognized authority in the field, has more experience shooting, processing and delivering HDR content than most, if not all, of the pundits on the internet who’ve made a career out of talking smack about Apple. His numerous articles on HDR have yet to be equalled in breadth, scope and knowledge by any other professional in the field - and he succeeds in making a lot of highly technical matters accessible to a broad audience.

His company’s work in UltraHD boasts over over 500,000 subscribers on YouTube and over 150 million views and growing.

He writes, “ The Pro Display XDR, in our opinion, will be the new gold standard for both photographers and videographers, by allowing them to view their content on a display that is, again in our opinion, and again saying this as owners of $80k in HDR monitors, pretty damn comparable.“

That’s right: pretty damn comparable. And he also has some pretty great and surprising things to say about the 2019 Mac Pro, Catalina and Quicktime, too.