MARS – A Modeling Agencies Rating System

A novum with full transparency.The MARS.

The MARS is an automated modeling agencies rating system that is not only a tool to facilitate business decisions within the fashion industry, but moreover to regulate the agencies market with a fully transparent and non-profit instrument.
As the very first digital automated quotation system of its kind, the MARS is part of the EADQS-series and currently running in beta mode to prepare an official launch and worldwide integration across agencies websites.
The project is developed and financed by EDAQS, in cooperation with a number of industry backers, who are supporting more transparency within the agencies industry.

Ratings created by the MARS are informed opinions based on factual evidence. Those opinions are continually updated by the MARS-committee. Though there is no individual solely responsible for the final ratings, ratings cannot be viewed as a scientifically exact measurement but as a mere summary of the overall position of a legit fashion model agency.
The ratings are based not only on the current performance, but also on the history of each agency. Updates of the ratings are therefore possible not only in case of a change of performance, but also on the non-disclosure of historical information.
Ratings are relative measures of market performance. Since MARS ratings are performed in categories, in some cases small differences in market performance are not mirrored completely.
All the ratings are opinions based on information available to the MARS-committee. This includes publicly available information as well as undisclosed data and information provided to MARS by its data partners and third parties. Therefore, a rating can only be calculated in case of a sufficient amount of information available to the system.

In maintaining its ratings, the MARS relies on data it gains from its official data partners as well as third party providers it believes to be credible.

The MARS will be used as a sub-value for the IFDAQ algorithm and the final version offers a whitepaper with all the necessary information to keep a transparent system.