About Me

The Best Ad Critic In The World™ (™ pending), also a damn good copywriter with 20+ years experience in NYC. Hire me for your in-house creative department, and I will help you make better, funnier, more interesting, and more effective ads/branded content. Samples/resume available upon request. Salary request is very reasonable.

Tuesday, October 11, 2011

(via) For you non-Brits/football fans, a WAG is a wife or girlfriend of a pro footballer. I could have done without the spray tanning shot. Like the sign-off quip: "Life's a doddle." Pretty forced premise. Nicely art directed, though. Ad agency: Mother London. Previous bizarre cup of noodles ad: Via South Korea.