My Predictions.

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giovedì 15 marzo 2018

IKEA’s mission is to get Belgians to fully enjoy their homes, their time and their lives. The living room plays an essential role in this. The new IKEA TV spot shows a couple of older figure skaters once again enjoying ‘skating’ and reliving their passion. They do this by first moving the chairs, sofas and tables aside to create space and then slide around on their socks. This romantic scene takes them back to their glory days. The living room is totally transformed into a real ballroom and easily becomes the ideal setting to express their emotions and have fun.Client : Ikea BelgiumAgency : DDB BrusselsCampaign: “Make Room For Play”

domenica 11 marzo 2018

After NOTHING BEATS A LONDONER, another wonderful work by MegaforceA funny thing happens the more you fly. You see one runway after another and pretty soon, you realize there are #RunwaysEverywhere, each one leading someplace new.

lunedì 5 marzo 2018

“I want people to understand there is no wrong way to be a woman. We shouldn’t be made to feel like we have to act a certain way because we are women and we shouldn’t be made to feel like we need to fit into the same box. We are all different and we should celebrate those differences,” says Serena. Read more hereSerena has proven time and time again, there’s no wrong way to be a woman.