NVIDIA PhysX News Roundup

SEGA licenses PhysX for global studios and more major titles announce PhysX adoption

SEGA Licenses NVIDIA PhysX SANTA CLARA, CA — APRIL 28, 2009 — NVIDIA Corporation today announced that Sega Corporation has licensed both NVIDIA® PhysX® and APEX technologies to serve as the development platform for all Sega studios. NVIDIA PhysX and APEX technologies form the world’s most pervasive development platform for physics acceleration in interactive entertainment, and make authoring high definition, scalable PhysX content intuitive and artist-friendly.

“Sega has been using PhysX technology for several years, but this new agreement enables our studios to take advantage of the full portfolio of cross-platform PhysX engines,” said Takashi Shoji, Department Manager, Consumer Software R & D Support Dept., Consumer R&D Division, SEGA Corporation. “APEX was an important factor in our decision because it enables us to create high quality physics content in an easier and more productive manner.”
A number of other developers have also announced forthcoming titles utilising PhysX, including:

Terminator Salvation
GRIN—the Sweden-based developers of the upcoming video game Terminator Salvation—has chosen NVIDIA PhysX technology to help them deliver a compelling, interactive, action-packed, third-person shooter video game that will be released in conjunction with the highly-anticipated Halcyon film, which opens nationwide in the U.S. on May 21, 2009.

“NVIDIA PhysX technology really allows us to do things in the game that we couldn’t do before,” said Bo Andersson, CEO at GRIN. “By working with NVIDIA and the PhysX teams very closely, we were able to make the Terminator Salvation game environments look and react as realistically as they do in the film. Gamers are going to be in for a real treat.”

Dark Void™
Capcom Entertainment, Inc. and Airtight Games, the developers of science fiction action adventure Dark Void™, are using NVIDIA® PhysX® and APEX technologies to deliver stunning in-game physics effects. Dark Void will utilise both NVIDIA PhysX and APEX technologies to deliver an inspired, interactive experience, complete with a GPU-accelerated particle system that is used extensively for weapons and debris effects. Dark Void will be released in the fall of 2009 for the Xbox 360, PlayStation 3 and the PC.

“The extensive capabilities that NVIDIA PhysX and APEX technologies provide to developers is colossal,” said Jim Deal, President at Airtight Games. “For example, the new APEX turbulence module that NVIDIA recently introduced allows us to have infinite artistic freedom in the way the game looks, plays, and feels..”

Darkest of Days
Developer 8monkey Labs turned to NVIDIA® PhysX® technology in order to create environments that were interactive, expressive, and as natural as possible for forthcoming historically-based first-person shooter Darkest of Days. The title will be released in fall 2009 for the Xbox360 and Windows-based PCs, which will feature numerous GPU-accelerated PhysX effects for additional immersion.
“NVIDIA PhysX technology helped us achieve eerily accurate historical detail,” said Mark Doeden, Art Director at 8monkey Labs. “Our Marmoset Engine brings these battles to life with a completely unique look, and the PhysX technology was instrumental in making the game feel alive and real.”

About NVIDIA PhysX
The NVIDIA PhysX development platform consists of a robust physics engine, API, and middleware designed to give developers and animators unprecedented creative control over the look of their final in-game interactivity by allowing them to author and preview physics in real time. NVIDIA PhysX technology works across all major gaming platforms, including PC, Xbox360™, PLAYSTATION®3, Nintendo Wii™, and the iPhone, and can be accelerated by both the CPU and any CUDA™-enabled NVIDIA GPU. Go to www.nvidia.co.in/physx for more details.

About NVIDIA
NVIDIA (Nasdaq: NVDA) is the world leader in visual computing technologies and the inventor of the GPU, a high-performance processor which generates breathtaking, interactive graphics on workstations, personal computers, game consoles, and mobile devices. NVIDIA serves the entertainment and consumer market with its GeForce® products, the professional design and visualization market with its Quadro® products, and the high-performance computing market with its Tesla™ products. NVIDIA is headquartered in Santa Clara, Calif. and has offices throughout Asia, Europe, and the Americas. For more information, visit www.nvidia.co.in .

Certain statements in this press release including, but not limited to, statements as to: the benefits, features, impact, and capabilities of NVIDIA APEX and NVIDIA PhysX technologies; and the impact of physics on video games; are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Important factors that could cause actual results to differ materially include: development of more efficient or faster technology; adoption of the CPU for parallel processing; design, manufacturing or software defects; the impact of technological development and competition; changes in consumer preferences and demands; customer adoption of different standards or our competitor's products; changes in industry standards and interfaces; unexpected loss of performance of our products or technologies when integrated into systems as well as other factors detailed from time to time in the reports NVIDIA files with the Securities and Exchange Commission including its Form 10-K for the fiscal period ended January 25, 2009. Copies of reports filed with the SEC are posted on our website and are available from NVIDIA without charge. These forward-looking statements are not guarantees of future performance and speak only as of the date hereof, and, except as required by law, NVIDIA disclaims any obligation to update these forward-looking statements to reflect future events or circumstances.