Social media marketing has changed the way we conduct business today. Twitter is an online platform that is often used as a 24-hour news outlet. Twitter is often referred to as the thinking man’s social media. Presently, Twitter has approximately 200 million active users. Top tweets attract huge … [Read more...]

The jury’s still out as to the effectiveness of Facebook hashtags, but regardless of whether or not they change the face of social media marketing, you can still harness the power of this new tool to help you build and promote your business.
By bookmarking relevant hashtags, you can keep a finger … [Read more...]

Customer Feedback is valuable information for business improvement and growth. Although a more traditional business owner might advise you to stick to maintaining your customer care call center, there are actually many other alternatives which can go hand in hand with your call center. Thankfully, … [Read more...]

As a social media marketer, one of your prime goals would be to know how to use the various tools at their full potential. If you are aware of the features each has you will be able to make best use of your time and money.
Lately, Google+ has begin to gain notability in the social media realm of … [Read more...]

According to a recent study conducted by a software company Pitney Bowes, 83% consumers have had a bad experience with annoying social media practices. Out of these, 65% blatantly mentioned that they would stop using the brand that pesters them all the time.
The survey also noted that 34% people … [Read more...]

Ever since Google announced the retirement of the Google Reader platform in July 2013, users around the world have been wondering how to replace their beloved former favorite RSS feed. Luckily, Google has announced this news with three months notice, providing a “sunset period” to users to be able … [Read more...]

I believe you're familiar with the endorsement feature on LinkedIn. With this feature, you can easily endorse other people's skills without having to write a lengthy, written recommendation.
In case you don’t know, the number of endorsement you receive affects your word- of mouth referrals, … [Read more...]

Most companies find it quiet impossible to measure the ROI of their social media promotions. As per, Direct Market Association, one dollar spent on direct response campaign, will typically generate more than 10 dollars. They are certain because from last fifty years, they have been monitoring their … [Read more...]

Most businesses are still trying to figure out how to measure the return on investment of social media. There are many new metrics and performance indicators related to social media, like FB fans, retweets and so on. The traditional metrics which are easier to track are traffic, leads, impressions, … [Read more...]

Pinterest is a fantastic network that allows you to let loose your creativity and share videos and photos that you can ‘pin’ on the Internet. You can share your creations with your friends and family who are registered on social media sites like Twitter and Facebook. The features get updated … [Read more...]

Featured Posts

Popularization of your website needs some advertisement techniques that involve promote of your product and services to the visitors. The first stage in the website endorsement is the understanding of the business objective at the right sense, who is your target visitor? Is your website suitable to hit the visitor’s expectation? What does the online […]

As you probably already know, each image that you share on Instagram can be accompanied by a short message as well as several hashtags. The hashtags essentially help to categorize the post itself, so that people can browse through an entire category of similar content. Considering so many people use hashtags to find content on […]

Many changes occurred in search engine optimization due to the dances and updates that Google released this year. Before the year comes to a close, let us look back at how SEO fared in 2012 and provide you a wrap up of the events that happened in the SEO world. SEO Happenings in 2012 This […]

Is Instagram a simple brandable photo album or can you tell stories that attract and leave a sign in visitors? Looks like the latter is not only an option but the way to go to turn Instagram into an efficient platform for branding and marketing. In this post, I feature an interview with Natalie Hillar, […]

Google has recently updated their Page Rank and their ranking algorithm. This is a good for some webmaster and a stressful time for others. Luckily the new update has shed some more insight as to how Google ranks websites and how to increase your websites Page Rank. Looking into many websites I host and manage […]

Facebook is considering making changes to its Privacy Policy and Statement of Rights once again but this time is asking for feedback from users to ensure the smooth reception of the updates. Changes include: • Location sharing. • New language related to sharing. • A breakdown of the “Everyone” setting. • Information on controlling the […]