The Playful Ponies are medium-sized toys, larger than the mystery packs and smaller than the Fashion Style ponies and plush toys. This group of ponies is what Hasbro considers its "main" line of Friendship is Magic toys. Each includes a small pony mold with brushable hair.

Wave 4 was released on July 2011 in Asia and Europe and on October 2011 in North America. Rarity, Applejack and Rainbow Dash were cycled back into production, along with six new ponies: Feathermay, Flitterheart, Snowcatcher, Twinkleshine, Honeybuzz, and Plumsweet.

Waves 5-6

Waves 5 and 6 include similar accessories as the first four waves, but instead of wagons or saddles, they came with tickets, a suitcase, and a sticker sheet. These waves both had the "traveling" theme. Like the fourth wave, some Wave 6 packages include a MiniDVD, this time of Applebuck Season.

Wave 6 is a refresh of the previous wave with Fluttershy and Rarity cycled out to make room for two new ponies, Diamond Rose and Cherry Pie.

Waves 7-8: Pony Wedding

The seventh and eighth waves of the toy line tie in with the two-part episode, A CanterlotWedding. Waves 7 and 8 also include wedding accessories, a comb, and a wedding invitation. The Wave 7 and 8 ponies occasionally include MiniDVDs of The Ticket Master and Lesson Zero, respectively.

Waves 9-10: Crystal Empire

The ninth and tenth waves are part of the Crystal Empire toy line, which ties in to the two-parter of the samename. Being based on the Crystal Ponies from the episode, this line of ponies are distinct by the "crystal" tinsel strands in their hair. Some Wave 9 toys include The Super Speedy Cider Squeezy 6000 on a DVD.

Wave 17: Cutie Mark Magic

This line places emphasis on ponies' cutie marks and bundles each pony toy with a charm and necklace. The line includes Princess Twilight Sparkle, Applejack, Rainbow Dash, Fluttershy, Sunset Shimmer, Sweetie Drops, Skywishes, and a Pegasus version of Flower Wishes.

Zecora: Toys "R" Us Collector Series Exclusive 2012. A glow in the dark Zecora figure was shown at the 2012 New York Toy Fair, was pre-released at Comic Con 2012, and was widely released in Toys "R" Us stores August 2012.

Story Packs

Story Packs are playsets for the basic pony line. Each story pack includes at least one pony, one large playset piece, and numerous accessories.

Fun at the Fair with Apple Bloom & Sweetie Belle: A set that includes Various Carnival accessories. The ponies in the prototype image show Scootaloo and Sweetie Belle however it states Apple Bloom. In the actual release it changed to include: Apple Bloom, Sweetie Belle.

Pony School Pals & Cheerilee: Includes Scootaloo, Sweetie Belle, Apple Bloom and Cheerilee. It is a purely figure-only set—it does not come with accessories. Uses the backdrop of the Cutie Mark Crusaders' rock opera as its boxart.

Sweet Slumbers with Applejack and Star Dreams: Features Applejack and Star Dreams, a bed, A teddy bear, a bowl of snacks, a book, a side table and a picture frame.

Royal Castle Friends: Includes Twilight Sparkle, Spike and a brushable hair Princess Celestia.

Pony Princess Wedding Castle: Part of the Pony Wedding line. Includes a plastic castle, Shining Armor, Princess Cadance, and several wedding accessories including a wedding dress and rings. The toys were showcased at the 2012 New York Toy Fair.

Crystal Princess Palace with Princess Twilight Sparkle: Part of Crystal Princess Celebration line. Includes a plastic castle that can be connected to the Pony Princess Wedding Castle, Princess Twilight Sparkle a dress two pairs of shoes and various other accessories.

Vehicle sets

The vehicle sets are basically a subset of the story packs. The gimmick of these sets are that they can connect together to form a parade of vehicles, and can be pulled by Pinkie Pie's RC Car.

Pinkie Pie's RC Car. Includes Pinkie Pie, remote control car and remote control. Remote controls plays music and sounds when used. RC Car can be connected to the front of Applejack's Farm Truck and Rarity's Royal Gem Carriage to pull the parade of vehicles.

Applejack's Farm Truck. Apparently only recently launched in the US but already available outside the US for some time. Includes Applejack, Truck, basket with two apples, ribbon, saddle, handkerchief and rope. Farm truck can be connected to Rarity's Royal Gem Carriage to form a parade of vehicles, and can be connected to Pinkie Pie's remote control car so that the car can be used to pull the truck.

Rarity's Royal Gem Carriage. Includes Rarity, comb, ribbon, bow, one animal friend, and large carriage. In Europe, this also included the figure Star Swirl as a special bonus. Gem Carriage can be connected with Applejack's Farm Truck to form a parade of vehicles, and can be connected to Pinkie Pie's remote control car so that the car can be used to pull the carriage.

Twilight Sparkle RC Car. Part of the Pony Wedding line.

Princess Celebration Car. Part of the Crystal Princess Celebration Line.

Train sets

Due to the design (these were meant to run on tracks), they are incompatible with the other vehicle sets.

Friendship Express Train Around Town Playset: Part of the Pony Friends Forever line.[1]

Riding Along

These toys consist of a basic figure, scooter, animal companion, and basket of goodies. Characters include Twilight Sparkle, Fluttershy, and Rainbow Dash. A European re-release of the Rainbow Dash ride along toy comes with a Skywishes bonus figure.[2] A two-pack, Pony Scooter Friends Daisy Dreams & Rarity, has been released by Toys "R" Us as part of the Pony Friends Forever line.

Unknown releases

Playful Ponies versions of two mini-figure Earth pony mares have shown up on the Chinese auction site Taobao: Minty and Sweetie Blue, a blue pony with pink hair and a cupcake cutie mark. Minty was eventually released in the Midnight in Canterlot Pony Collection, but Sweetie Blue has only been released thus far as a Blind Bag miniature figure.