Syniverse to Power Vodafone India’s Messaging Hub

23-08-2012 02:33 PM

TAMPA, FLORIDA, UNITED STATES

Syniverse
has announced that it has signed an agreement with Vodafone India Ltd,
one of India’s leading telecommunications service providers, to power
the mobile operator’s messaging hub, which will route international SMS
messages into India, aligning message delivery with the requirements of
mobile number portability. With advanced reporting and critical
five-nines reliability, the hub is designed to provide SMS reach for
operators outside India to the country’s more than 950 million mobile
subscribers.

“With a growing footprint in India, strong messaging expertise from
providing services to leading operators and enterprises worldwide, plus unmatched
service reliability, Syniverse is uniquely positioned to enable this
hub,” Syniverse Chief Operating Officer Alfred
de Cárdenas said. “We are pleased to support Vodafone India on this
project, which will help operators across the globe optimize their SMS
delivery into one of the world’s largest mobile markets.”

“Syniverse and Vodafone India share a commitment to excellence,
innovation and reliability that make our work together delivering the
messaging hub a natural fit,” said Naveen Chopra, Director -Vodafone
Business Services, Vodafone India. “We look forward to launching this
new messaging offering that will help mobile users worldwide seamlessly
connect to users in India.”

The hub will ensure messages sent from international users are delivered
to their contacts in India, complying with all regulations from the
India Department of Telecommunications (DoT) and Telecoms Regulatory
Authority of India (TRAI) for SMS routing into the country. Syniverse
will be providing the core functionality to the hub, including message
routing plus an advanced online reporting and invoicing platform. The
messages will be delivered via Vodafone India’s network.

“Syniverse and Vodafone India have built a strong relationship over the
past three years, with Syniverse providing the operator vital data
clearing, financial clearing and anti-fraud solutions,” said Sanjay
Kasturia, India Vice President, Syniverse. “We look forward to growing
this relationship with a focus on propelling Vodafone India’s business
and driving optimal mobile experiences for end users across India.”

About Syniverse

Syniverse makes mobile work for more than 900 mobile operators, cable
and Internet providers, and enterprises in over 160 countries. With
unmatched expertise and 25 years simplifying the complexities of
roaming, messaging and networking, Syniverse serves as the force at the
center of the mobile communications universe, keeping people connected
today and forging new connections for tomorrow. Nobody knows mobile like
Syniverse. For more information, visit www.syniverse.com,
follow Syniverse
on Twitter or find Syniverse
on Facebook.

About Vodafone India

Vodafone India is a member of the Vodafone Group and commenced
operations in 1994 when its predecessor Hutchison Telecom acquired the
cellular license for Mumbai. The company with revenues of over INR
32,000 crores has operations across the country with over 153 million
customers. Vodafone India has firmly established a strong position
within the Vodafone Group too, making it the largest subscriber base
globally. This journey is a strong testimony of Vodafone’s success in a
highly competitive and price sensitive market.

Serving the needs of an enterprise, Vodafone Business Services is a
total communications offering that caters to all their Voice and Data,
wireless and Fixed-line requirements. With the advantage of global
expertise and experience and the knowledge of local markets, the
business is run through the following verticals – Vodafone Global
Enterprise, SME division, National Corporate and key accounts. Since its
inception, Vodafone Business Services has garnered over 3.3 million
corporate customers in India and currently provides services to over
60,000 global and national businesses equipped with a robust and
superior network infrastructure and a 24x7 NOC.

Vodafone India has been awarded the 'Best Marketing Company for 2011' in
a survey conducted by a leading financial daily. The company received
the 'Most Admired Telecom Operator' and 'Best 3G Operator' awards at the
recent Telecom Operator Awards 2012. Vodafone Business Services received
the “Best Enterprise Service Provider” at the Frost & Sullivan Awards
2012. The company has also received the globally recognized prestigious
‘Product of the Year 2012’ consumer award for Vodafone Apps Store in the
Mobile Services Category. In another survey conducted by Nielsen,
Vodafone India was the only telecom player in the Top 10 ‘Most Exciting
Youth Brands’ in India.

At Vodafone, sustainability is an integral part of the company’s mission
and strategy, shaping the conduct of business every day. Vodafone India,
in line with its group philosophy has released the Corporate
Sustainability Report for India – Footprints 2010-11. To view the online
version of the report, please visit www.vodafone.in.
Vodafone India has been awarded the prestigious “Golden Peacock Award”
for corporate social responsibility for 2012.