Arjan Bajwa is the male ambassador while Neeru Bajwa is the female ambassador for the event

Arjan Bajwa has been signed as the male brand ambassador of the upcoming Punjab Fashion Week (PFW). The 33-year-old actor, who hails from Punjab and is known for his role in Fashion, says he is looking forward to PFW, to be held in Ludhiana November 10-14. “It feels good to be the brand ambassador of Punjab Fashion Week. Neeru Bajwa is the female brand ambassador. Talented designers will be showcasing their work,” Arjan said in a statement. Designers Pria Kataria Puri, Satya Paul, James Ferreira and Mona-Pali will take part in PFW’s first edition. Arjan will be seen in Hema Malini’s Tell Me O Kkhuda.