Always Wear an Undershirt … and Other Lessons Not Found in Sales Books

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Undershirts for $2 at Walmart. No Excuses.

So… I have been doing printing sales for roughly 7 months now. Along the way I have learned some key lessons that I haven’t come across in any of the

“How To” and “Motivational” sales books I’ve read. Maybe this list belongs more in the “For Dummies” books, but I’d like to share these pearls of wisdom with the world. This blog is dedicated to a little wardrobe malfunction that happened on Thursday of this week.

Always wear an undershirt with a blouse… you never know when a button is going to pop at a very inopportune moment, such as during an important client presentation.

Business cards are your currency at a networking event… NEVER underestimate the amount you will need. Stash your box in your car in case you are more popular than you anticipated.

If someone starts to pull out a “before” and “after” picture of themselves in any form, run. I don’t care if it is weight loss, botox, cosmetic surgery, or scar removal – they are in the business of selling, not buying.

Don’t buy a beer for a client unless you are certain they are not a member of AA. Really.

If you are sure they are good to go in the alcohol realm, be sure to understand that the “N.A.” designation on the beer bottle is not some new form of beer you’ve never heard of like “IPA”. It means “Non-Alcoholic.” People get really mad when they think you are bringing beer and you show up with the N.A. stuff…

Don’t ride a mechanical bull in front of clients, even you are at a Rodeo and they are all chanting your name. That is unless you enjoy having a bloody lip and walking with a limp.

Iron your clothes even if you think they look swell. The wrinkles do not add character.

The creator of Dillbert is an absolute genius of insight.

If you are late to a meeting because you hit a parked car, got lost, or forgot you had a meeting… don’t tell your client. That doesn’t exactly build your credibility.

Now these are just a few gems that I have learned or observed during my short stint in outside sales… I know there are some seasoned vets out there with some awesomely embarrassing lessons. Please share!