This interactive webcast will allow participants to hear the full results of Harland Clarke’s annual Survey of Financial Services Marketers and learn how organizations can overcome common challenges and leverage strengths for a successful – and profitable – 2018.

PRESENTER:

Steve Nikitas, Senior Strategy Director, Harland Clarke

ABOUT THE WEBINAR:

2018 appears to be a banner year for financial services marketers. Harland Clarke’s annual survey indicates that marketers feel they have everything needed to succeed — adequate budgets, respect from peers and executives, greater autonomy and overall support — but there’s just one hitch. Marketers are still struggling with how to access and analyze data, and how to use it to boost marketing success.

This interactive webcast will allow participants to hear the full results of Harland Clarke’s annual Survey of Financial Services Marketers and learn how organizations can overcome common challenges and leverage strengths for a successful – and profitable – 2018. See what your peers are saying about marketing planning – and how your own financial institution stacks up.

THIS WEBINAR WILL COVER:

The most important 2018 trends for financial services marketers

How bank marketers can leverage these findings to boost success for the remainder of the year.

How to enhance marketing programs and prove marketing contribution to the bottom line

TOP 3 BENEFITS TO ATTENDEES:

Attendees will leave this webcast with

A clear understanding of what lies ahead for financial services in 2018

Key strategic initiatives to implement in order to overcome potential challenges this year

Fresh ideas on how to use data and analytics

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Steve Nikitas

Senior Strategy Director, Harland Clarke

Steve Nikitas joined Harland Clarke in October 2010 and has more than 30 years of experience in strategic planning, marketing, public relations and executive speechwriting. He has been a senior executive at financial institutions in New York, California and Massachusetts, developing and implementing sales and marketing programs that resulted in significant growth rates in loans, deposits and accounts.

As senior strategist with Harland Clarke Marketing Services, Steve provides consultative services to banks and credit unions, helping them craft marketing and retail strategies and campaigns to take advantage of existing market and financial conditions and to grow targeted portfolios.

Steve speaks on a variety of topics aimed at helping financial institutions grow and prosper, including loan portfolio growth, account holder retention, and turning regulatory issues into opportunities. Steve holds an M.B.A. from Clark University, an M.Ed. from Fitchburg State College and a B.A. from Boston University.

Banks have historically dominated the payments industry, but new technologies and new fintech competitors are rapidly changing the landscape.

PRESENTER:

Ginger Schmeltzer, Principal, GDS Advisors

ABOUT THE WEBINAR:

Banks have historically dominated the payments industry, but new technologies and new fintech competitors are rapidly changing the landscape. Customers are demanding faster, easier value-added payments services, and are willing to engage with non-bank providers to get them. In view of these changes, banks cannot remain competitive with their legacy siloed approach to payments. Significant changes will be required, including how payments are managed across the organization, the level of investment in payments technologies, and how payments capabilities are delivered via the various distribution channels and networks.

THIS WEBINAR WILL COVER:

Evolution of payment technologies and solutions

Specific examples of bank approaches to managing payments complexity

What bank leadership needs to consider in defining their bank’s payment strategy

TOP 3 BENEFITS TO ATTENDEES:

Enhanced view of payments industry expansion

Options for engaging with fintechs

Recommended steps to help maintain competitiveness in payments

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Ginger Schmeltzer

Principal and Founder, GDS Advisors

Ginger is the principal and founder of GDS Advisors, a strategy consulting firm focused primarily on fintech, digital banking and payments. Her firm has advised large banks, card associations, economic development organizations and card issuers and acquirers. She has been a frequent speaker at banking conferences and widely quoted in the industry press.

Prior to launching GDS Advisors, Ginger was Senior Vice President of Emerging Payments at Fiserv, Inc. In this role, Schmeltzer led development and execution of enterprise-wide initiatives to facilitate the delivery of new payment services, provided strategic advice and direction to Fiserv clients, and helped guide roadmap planning and development for many Fiserv product teams. Among other initiatives, her team launched a suite of mobile imaging capabilities consumed by Fiserv product offerings across the organization.

Before joining Fiserv, Ginger served as Senior Vice President of Digital Channel Management at SunTrust Bank where she oversaw online banking, mobile banking and digital money movement technologies, in addition to online sales and the SunTrust.com website. During her time at the bank, Schmeltzer also developed and executed strategies for mobile financial services, person-to-person payments and electronic billing and payment.

Prior to SunTrust, Ginger spent eight years at boutique payments consultancy Edgar, Dunn & Company, where she led the development and growth of the firm’s mobile financial services practice. She also has an extensive international background, including international sales and consulting experience.

Schmeltzer holds Bachelor of Arts degrees in international business and Spanish from Virginia Tech. She also holds an MBA from Emory University’s Goizueta Business School. She is also an active member of the advisory board for Strategic Resource Management

We’re in the midst of a shifting deposit landscape. While price is an important lever to drive deposit growth, it is not the only lever. Successful banks are changing strategies and tactics to capitalize on the ways in which digital capabilities influence consumer decisions. Drivers of acquisition also are changing due to both improved marketing and branding efforts, and changes in customer preferences. Join Novantas experts for a deep-dive session on the new drivers of customer acquisition and how to build and execute a new program.

THIS WEBINAR WILL COVER:

Three factors that drive marketing success

The attributes banks must demonstrate to be distinct

Case studies that show how changing the conversation can deliver true competitive advantage

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Lisa Brown

Managing Director, Head of Client Services in the Pricing & Product Solutions, Novantas

Lisa Brown is a Managing Director and Head of Client Services in the Pricing & Product Solutions business at Novantas. She has over 10 years of experience in pricing and product management, including work on over 50 global pricing projects focused on elasticity modeling and macro-economic forecasting. She holds a BS in Systems Engineering and a Mathematics Minor from University of Pennsylvania (UPENN).

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Sarah Welch

Director, Novantas

Sarah Welch is a Director and leader in the Marketing and Digital practice at Novantas. She brings 20 years of marketing and entrepreneurial experience to client engagements. She co-founded Mindset Media, an Ad Technology platform and network that enabled marketers to directly target based on psychographic characteristics. Most recently, she served as Global Head of Marketing for the app developer Noom. She advises on innovation, marketing strategy as well as digital and omni-channel distribution strategy.

Concise, high definition insights into consumer deposit behaviors can promptly inform more accurate, valuable product and pricing decisions. In this session, we will share and explore several high-impact visualizations of live consumer deposits data, including deep dives into recent consumer deposit balance acquisitions, attritions, augmentation and intra-bank transitions. Based on these views, we will work through several strategic and tactical implications for deposit product management and pricing, tying the implications to broader macroeconomic and competitive trends. Ultimately, we will model best practices we see banks employ when approaching, synthesizing, and leveraging vast deposits data for specific business decisions.

Experience best practices for approaching, synthesizing and visualizing vast consumer deposits data that can be replicated within your institution

Attain select, efficient competitive and macroeconomic insights

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Dave Nicholson

Director of Customer Success, Nomis Solutions

Dave Nicholson is the Director of Customer Success within the Deposits practice at Nomis Solutions. In this capacity, Dave’s key responsibility is to help Nomis clients wield as much value as possible from the messages available within clients’ data. Prior to joining Nomis, Dave spent 10 years in the financial services industry, holding positions in product management, pricing, marketing analytics and sales process within Bank of America and Union Bank of California. Dave is a native of North Carolina and holds an MBA from Duke University.

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Sri Gowd

Senior Director of Services, Nomis Solutions

Sri is Senior Director of Services at Nomis Solutions, and leads all implementation and delivery teams across the US and Canada. Sri is responsible for managing all aspects of consulting, project delivery, advisory services, and ongoing support across several of the top retail banks in the US and Canada. Prior to his role at Nomis, Sri served as Director of Global Consulting at Fractal Analytics, managing a team of analytic and business resources focused on solving key strategic problems for financial services firms. Prior to Fractal, Sri spent time at Capital One, as well as various roles in management consulting and venture capital. Sri holds an MBA in Finance and Strategy from the Fisher College of Business at the Ohio State University and a B.S. in Mechanical Engineering from BITS, Pilani, India.

In our brave new world of instant gratification, consumers won’t wait 8-10 business days to receive a debit card in the mail. They want it immediately, at the time they open their account, whether in-person at the branch, over the phone, or online.

In our brave new world of instant gratification, consumers won’t wait 8-10 business days to receive a debit card in the mail. They want it immediately, at the time they open their account, whether in-person at the branch, over the phone, or online.

Known as the "Amazon Effect" because of the retail giant’s ability to remove friction from the online shopping process, today’s consumers demand the same level of speed and convenience wherever they go.

Financial institutions that can meet this demand with instant card issuance will gain a head start over their competitors in engaging and retaining account holders.

THIS WEBINAR WILL COVER:

The "Amazon Effect" and the need for instant gratification

Instant issuance in the evolving branch environment

Considerations when adopting instant issuance

TOP 3 BENEFITS TO ATTENDEES:

Learn more about the future of instant issuance and its growing importance to banks and credit unions.

How to adapt to changing consumer desires

Learn about instant issuance adoption

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Paulette Courtney

Sales Engineer - Card Services

Paulette Courtney is a Sales Engineer based in Los Angeles, California. She joined Harland Clarke in 2017, bringing more than 10 years of experience in technical product management, customer-focused selling, and business development. Her extensive knowledge of the payment industry helps clients make their cards top of wallet and maintain cardholder loyalty. Paulette is tasked with supporting the sales team in card manufacturing, card personalization, and instant issuance.

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Steve Nikitas

Senior Strategy Director, Harland Clarke

Steve Nikitas joined Harland Clarke in October 2010 and has more than 30 years of experience in strategic planning, marketing, public relations and executive speechwriting. He has been a senior executive at financial institutions in New York, California and Massachusetts, developing and implementing sales and marketing programs that resulted in significant growth rates in loans, deposits and accounts.

As senior strategist with Harland Clarke Marketing Services, Steve provides consultative services to banks and credit unions, helping them craft marketing and retail strategies and campaigns to take advantage of existing market and financial conditions and to grow targeted portfolios.

Steve speaks on a variety of topics aimed at helping financial institutions grow and prosper, including loan portfolio growth, account holder retention, and turning regulatory issues into opportunities. Steve holds an M.B.A. from Clark University, an M.Ed. from Fitchburg State College and a B.A. from Boston University.

Your customer’s ideal banking journey is being shaped by technology advancements, analytics and experiences outside of the banking industry. Digital transformation is about more than just implementing a new or enhanced digital solution. True transformation addresses these customer preferences and provides use cases that span across your organization.

THIS WEBINAR WILL COVER:

Drivers facing the financial services industry today, relevant predictions, and the impact it has on overall organizational strategy

Trends when it comes to the interaction customers have with financial channels and what should financial institutions be concerned about in the future.

Best Practices in shaping your digital banking journey in a way that improves customer loyalty, engagement and profitability

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Marc DeCastro

Research Director, Consumer Banking, IDC Financial Insights

Marc DeCastro is Research Director for IDC Financial Insights responsible for the consumer banking engagement strategy practice. Mr. DeCastro’s core research coverage includes the complete omni-experience journey for the retail customer, including branch transformation, digital product strategies, and onboarding. Based on his background covering the consumer banking space, Mr. DeCastro’s research also includes a particular emphasis on how consumer trends and habits are forming the next generation products and services that utilize current and emerging technology.

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Matt Norton

Principal Consultant, FICO

Matt has over 20 years of experience in credit card and personal loan banking in mature and start-up markets in the US and Spain. Matt has proven technical and operational management experience across numerous lines of business and staff management positions throughout the credit life cycle including new account origination, portfolio management and collections. At FICO, Matt is part of the Credit Risk Lifecycle Line of Business leveraging his extensive knowledge of developing and implementing strategies to improve profitability and mitigate portfolio risks.

Previous to FICO, Matt worked at Santander, Bank of America and MBNA. Matt is a bilingual professional with proficiency in Spanish and holds an MBA from EALDE Business School.

The only constant in the consumer credit industry during the past decade was disruption. The financial crisis and new regulations forced many banks to tighten lending standards, while fintech innovation and marketplace lending provided new channels and sources of credit. In an ever-changing credit ecosystem, alternative data provides insight to help enterprises see a more complete picture of consumer behavior and creditworthiness.

Alternative credit data provides an opportunity to serve consumer groups that fall outside the traditional credit approval process, including millennial, thin-file, and no-hit consumers and present more competitive offers to individuals with strong established credit histories.

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Jason Heil

Head of Credit Risk Solutions, ID Analytics

Jason Heil is a Principal Product Manager, Credit Risk Solutions for ID Analytics with over 10 years of industry experience. In this role, Heil defines, packages, and delivers credit risk solutions for ID Analytics.

Previously Heil worked at TransUnion where he was responsible for business development and implementation activities for their credit solutions. During his tenure at TransUnion, Heil held multiple consulting roles across the organization spanning from data acquisition and management to helping lead a team of engineers responsible for complex product rollouts and supporting key financial services clients.

Prior to TransUnion, Heil was responsible for strategic consulting, including business and strategy development at Hewitt Associates. Heil holds a M.A. in Banking and Strategy from University of Pennsylvania - The Wharton School, and a B.A. in Business and Finance from Western Michigan University.

Higher customer engagement can drive retention, referrals, revenue growth and multi-product holdings. In this session, we explore value-based approaches that leverage behavioral science, effective segmentation and research to deepen engagement. We learn the psychological principles that create "cognitive ease" and discuss product design, gamification, bundling, relationship rewards, and other advanced techniques to deepen relationships with users throughout their customer journeys. Finally, we address presentment excellence and how to turn bank online sites and mobile apps into effective touch points that can attract, retain, and cross-sell customers.

THIS WEBINAR WILL COVER:

Creating enriching digital experiences using the principles of value, coherence, clarity and calibration

Offerings and sales processes that drive usage and sales

Building deeper relationships and translating these efforts into commercial success

TOP 3 BENEFITS TO ATTENDEES:

Increase customer engagement in the digital age

Translate higher engagement into revenue growth and profitability

Build coherent, meaningful customer journeys

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Wei Ke, Ph.D.

Managing Partner, Simon-Kucher & Partners

Wei Ke, Ph.D. is a managing partner at consultants Simon-Kucher & Partners. He is a behavioral economist and pricing expert who advises leading financial institutions on their product development, marketing and sales strategies. Wei is a frequent speaker at banking and fintech conferences, and is regularly published and quoted in leading news outlets including American Banker, BAI Banking Strategies, Bank Accounting & Finance, CFO magazine, Mortgage Finance Gazette and The Wall Street Journal. Wei received a Ph.D. in Decision, Risk, and Operations from Columbia Business School, and a B.Sc. in Electrical Engineering & Applied Mathematics, summa cum laude, from Columbia University.

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David Chung

Partner, Simon-Kucher & Partners

David Chung is a partner at consultancy Simon-Kucher & Partners. David is an expert in developing B2B product and pricing strategies, product portfolios, price models, value communication, and B2B negotiation strategies for banks and financial institutions. David received an MBA from Duke University Fuqua School in Business specializing in Marketing Strategy and Finance, and a BS in Chemical Engineering & Economics from Columbia University in the City of New York.

Identification of controls and their attributes (method, frequency, maturity, etc.)

Effective articulation of controls in an RCSA

Quantitative versus qualitative aspects in methodology

Reducing subjectivity

What to do with an RCSA once its complete – who are the consumers and what do they want or need

RCSA maintenance and upkeep

THIS WEBINAR WILL COVER:

Roles and responsibilities

Components of a risk assessment

Proper writing of risk statements and control descriptions

Risk and control scoring methodology

TOP 3 BENEFITS TO ATTENDEES:

Gain clarification of the roles and responsibilities from the first line of defense to the boardroom

Learn to write effective risk statements and control descriptions

Explore RCSA scoring methodologies

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Lynn Woosley, CRCM

Engagement Director, Treliant, LLC

Lynn Woosley is an Engagement Director with Treliant, LLC. She is a seasoned executive with extensive risk management experience in regulatory compliance, consumer and commercial credit risk, credit and compliance risk modeling, model governance, regulatory change management, acquisition due diligence, and operational risk in both financial services and regulatory environments.

Over the last two decades, Lynn has held leadership positions including Senior Vice President and Fair and Responsible Banking Officer; Group Vice President for Wholesale Transaction Modeling; and First Vice President for Portfolio Management within the Enterprise Risk Management division of a top 10 bank. Prior to joining the private sector, Lynn served as Senior Examiner and Economist at the Federal Reserve Bank of Atlanta.

With strong knowledge and experience across multiple risk disciplines, Lynn has been a featured speaker for numerous banking, compliance, and CRA conferences across the country. Lynn has authored several articles and presentations on financial institution risk management and consumer protection issues. She has also developed training materials related to fair lending, fair housing, UDAAP, credit risk management, credit scoring, and consumer protection topics.

Lynn holds a BBA and an MBA from Middle Tennessee State University and an MS Finance from Georgia State University. She is a Certified Regulatory Compliance Manager and a Commissioned Examiner of the Federal Reserve System. Lynn has also served as both Chair and Vice-Chair of the Consumer Bankers Association’s Fair and Responsible Banking Committee.

Most recently, Janet led an engagement supporting a large financial institution with the successful implementation of the TILA-RESPA Integrated Disclosures (TRID) rule. The engagement encompassed compliance guidance regarding the application of a new loan origination system, as well as oversight of testing protocols including a testing plan and scripts. Janet also participated in several fair lending reviews, providing redlining analyses and documentation subsequently submitted in support of effective and comprehensive fair lending risk management systems, resulting in positive fair lending regulatory examinations.

Prior to joining Treliant, Janet held senior leadership positions with KeyBank, including Vice President, Compliance and Operational Risk Manager for the bank’s Consumer Banking Division, as well as Senior Compliance and Community Reinvestment Act (CRA) Manager for a KeyBank affiliate. At KeyBank, she directed the compliance functions supporting consumer lending, credit cards, mortgage origination and servicing, collections, deposits, product development, and marketing. She also participated on KeyBank’s Compliance Risk Committee and Fair Lending Committee, and she chaired the bank’s Flood Governance Committee. Janet began her 20 year career as an Examiner with the Office of the Comptroller of the Currency (OCC) participating in safety and soundness as well as compliance examinations. Following her time with the OCC, she worked in the Treasury Department of a large regional financial institution. She later joined a well-established legal firm to launch a compliance consulting practice.

Janet holds an MBA from John Carroll University and a BSBA in Finance from Miami University. She is also a Certified Regulatory Compliance Manager (CRCM).

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Timothy J. Stokes, CRCM

Director, Treliant, LLC

Tim Stokes is a Director at Treliant with nearly 20 years of experience in the financial services industry. He specializes in building and optimizing comprehensive compliance management programs for financial institutions of varying sizes. His extensive regulatory knowledge covers both bank lending and bank deposit regulations. Areas of expertise include risk assessment and mitigation; process review and improvement; fair lending; Unfair, Deceptive, or Abusive Acts or Practices (UDAAP), the Bank Secrecy Act and Anti-Money Laundering (BSA/AML); and the Community Reinvestment Act (CRA).

At Treliant, Tim has been advising large banks on fair lending and UDAAP risks, including conducting comprehensive fair lending and UDAAP risk assessments, reviewing and enhancing existing policies and procedures, fostering and improving cross-channel relationships, and leading work stream initiatives to mitigate fair lending and UDAAP risk. He has also been instrumental in assisting clients with developing innovative customer service initiatives while remaining compliant with applicable laws and regulations.

Prior to joining Treliant, Tim worked with large banks, community banks, and credit unions. He has built comprehensive compliance programs from the ground up, performed compliance and risk assessments of existing programs, conducted transaction testing, and developed or enhanced policies and procedures. He also served as Chief Compliance Officer for a community bank with $3.5 billion in assets, where he oversaw the day-to-day operations of the compliance program, interfaced with regulators, and periodically reported the program’s status to the board of directors.

Additionally, Tim served as a Senior Regulatory Liaison with the Financial Crimes Enforcement Network (FinCEN), where he worked with the prudential regulatory agencies to assist with identifying and resolving BSA/AML related issues occurring at financial institutions under their purview. He was also instrumental in the BSA e-filing initiative and the rollout of the new FinCEN Suspicious Activity Reporting (SAR) and Currency Transaction Reporting (CTR) forms, including co-presenting the two FinCEN webinars regarding their proper use and completion.

Tim holds a BS in Psychology from the University of Houston. He is also a Certified Regulatory Compliance Manager (CRCM).

New research conducted by SourceMedia Research/American Banker and commissioned by Fiserv, highlights consumers’ need and desire for better short-term lending options from their financial institutions.

PRESENTER:

Jeff Burton, Product Line Manager, Liquidity Solutions and SmarterPay

ABOUT THE WEBINAR:

New research conducted by SourceMedia Research/American Banker and commissioned by Fiserv highlights consumers’ need and desire for better short-term lending options from their financial institutions. According to the results, nearly 75% of respondents need to access emergency funds at least once a year and 33% or less are satisfied with current options such as overdraft and payday loans.

Banks are in a unique position to serve their customers by offering them reliable and affordable options that tie in with other day-to-day service offerings like checking and savings accounts. This could be of particular benefit to Millennial consumers, who show special interest in short-term loan options, according to survey findings.

Join us for this one-hour educational live web event, during which our panel will discuss:

Consumer needs and uses for short-term loans

Consumer interest in different loan options and pricing

Considerations for banks related to short-term loan products

Don’t miss this opportunity to learn more about an important financial need your customers are facing, and how your institution can help meet this need while driving revenue growth.

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Jeff Burton

VP, FRMS, Fiserv

Jeff has as over 30 years of banking experience and has been with Fiserv since 2001 (via acquisitions) and is currently a Product Line Manager within Fiserv’s FRMS Group, leading deposit liquidity solutions including SmarterPay and Relationship Advance. In this role, Jeff works closely with bank executives with line of business, product, legal, compliance, and technology responsibilities. In addition, Jeff has also spent significant time working with regulators from a variety of agencies to help shape their understanding around products in this space. Prior to joining Fiserv, Jeff worked for 9 years at Ernst & Young within their National Banking Practice with a focus on consumer finance and credit card.