Jessica Carrillo of www.artandsouleventsla.com is obsessed with weddings but isn't a photographer – she's a wedding planner and expert user of Pinterest for getting in front of her perfect target clients and attracting them to her website, work and to book her services.

Jessica is the life and soul behind her business – Art and Soul Events where she plans and designs weddings for her bold, rebellious and creative clients.

Based in Los Angeles but working all over California and from everything I've seen online, her work and design sense is as bold and creative as the clients who hire her.

So why contact Jessica to join us to talk business and marketing for photographers?

Pinterest is a powerful search engine rather than social media. – Jessica Carrillo

Because she's attracting the same clients we are – in her own way and with a different approach than most photographers are using… Pinterest.

She has Instagram and Facebook down pat and is rocking Pinterest like no one I've had on the show… with over 350,000 monthly views!

In this interview, she shares exactly how to get started with Pinterest for Photographers.

Here’s some more of what we cover in the interview:

A brief introduction to Jessica's wedding planning business

Jessica's target clients and how she attracts and books them

How Jessica sources photography for her portfolio when she's not a photographer

How Jessica connects and works with wedding photographers

How photographers can attract more recommendations from a wedding planner like Jessica

How Jessica creatively provides discounts to her wedding clients

Why Pinterest and what makes it such a powerful marketing tool for Jessica

How to get started with Pinterest for Photographers

How Jessica started with Pinterest and her initial aim for the platform in her business

How she works with images in Pinterest

How tagging and labelling works in Pinterest

Why Keywording takes time but is worthwhile for anyone in business

What is Tailwind and how does it work?

How Jessica connects her blogs to her Pinterest boards

Why consistency is the key when utilising Pinterest for business marketing

Other tips and tricks to use when pinning your own images for your own blog posts

Why vertical pins work better than horizontal pins

How Jessica sources her images and how she capitalises by pinning other planner's weddings

Why it's a bad strategy to have only your own pin or work on Pinterest

Other ways to pin images to your Pinterest boards

Understanding what your clients are looking for when starting out with Pinterest

What are “rich pins” and how you should choose and utilise yours?

The advantage of having rich pins and the different kinds that exist

What are hidden Pinterest boards?

Jessica's suggestions for Pinterest boards and saving tips

Things you'll learn and get from Jessica's Pinterest class

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

I always think about how am I providing value to whoever's following me so, if I'm only showing my own content, I don't feel like that is the most valuable. – Jessica Carrillo

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Jessica shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

I share things that inspire me or that would inspire my couples or that would inspire my Pinterest followers and then I also pin content that is my own. – Jessica Carrillo

If you have any questions that I missed, a specific question you’d like to ask Jessica or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.

Episode #300 is Coming Up! And the focus is YOU!

With episode 300 fast approaching, the plan is to do something different and make the episode about you.

I'd love for you to record one thing you've implemented, taken away, used or shaped to suit you in your business as a result of what you've heard on the podcast. It can be anything!

Record yourself on any app – your phone in a quiet room is perfect.

Email your audio file (.mp3 is easiest) to andrew@photobizx.com and in the email, let me know your URL and the anchor text you'd like me to use to link to you from that episodes show notes.

With your anchor text, to keep this simple, let's go with your location and the genre of photography you specialise in.

Links to people, places and things mentioned in this episode:

Thank you!

Thanks again for listening and big thanks to Jessica for sharing her thoughts on utilising Pinterest to grow your photography business by attracting your perfect clients and utilising the SEO effects of the search engine that is Pinterest.

Consistency is so important that I don't want a sudden drop off for a few days without content, so I just go in and pin a few images that I want to share from my gallery. – Jessica Carrillo

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Jessica Carrillo of www.artandsouleventsla.com is obsessed with weddings but isn't a photographer – she's a wedding planner and expert user of Pinterest for getting in front of h...Premium Members, click here to access this interview in the premium area.
Jessica Carrillo of www.artandsouleventsla.com is obsessed with weddings but isn't a photographer – she's a wedding planner and expert user of Pinterest for getting in front of her perfect target clients and attracting them to her website, work and to book her services.
Jessica is the life and soul behind her business – Art and Soul Events where she plans and designs weddings for her bold, rebellious and creative clients.
Based in Los Angeles but working all over California and from everything I've seen online, her work and design sense is as bold and creative as the clients who hire her.
So why contact Jessica to join us to talk business and marketing for photographers?
Pinterest is a powerful search engine rather than social media. – Jessica Carrillo
Because she's attracting the same clients we are – in her own way and with a different approach than most photographers are using… Pinterest.
She has Instagram and Facebook down pat and is rocking Pinterest like no one I've had on the show… with over 350,000 monthly views!
In this interview, she shares exactly how to get started with Pinterest for Photographers.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
I always think about how am I providing value to whoever's following me so, if I'm only showing my own content, I don't feel like that is the most valuable. – Jessica Carrillo
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Jessica shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
I share things that inspire me or that would inspir...]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean51:19297: Karina Velez – How to Run A Successful Boudoir and PinUp Photography Studiohttps://photobizx.com/297+Karina+Velez+How+to+Run+A+Successful+Boudoir+and+PinUp+Photography+Studio
Mon, 07 Jan 2019 04:35:39 +0000https://photobizx.com/?p=15336<p>Premium Members, click here to access this interview in the premium area. Karina Velez of www.chicagopinupphotography.com is the amazing woman behind not one but two PinUp and Boudoir Studios in Chicago and Florida. In this interview, Karina shares how she's built and runs a successful boudoir and pinup photography studio today. Her strategies include not [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/297+Karina+Velez+How+to+Run+A+Successful+Boudoir+and+PinUp+Photography+Studio">297: Karina Velez – How to Run A Successful Boudoir and PinUp Photography Studio</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

In this interview, Karina shares how she's built and runs a successful boudoir and pinup photography studio today. Her strategies include not discounting, identifying her perfect target client, knowing and understanding their fears and reaching them with tactical marketing and advertising – including the utilisation of a private Facebook Group for her past, current and future clients.

Karina says I’m not ashamed to say I grew up in the ghetto, with extremely limited resources, yet managed to build a profitable photography business.

On her website, it states that Chicago Pinup Photography was founded as a safe place for women to see how beautiful they are and since starting, they have worked with close to 2,000 women from around the world.

They must be doing something right with reviews like:

“I can't wait to see the pictures! I completely recommend this experience to everyone!!”

And

“WORTH EVERY SINGLE PENNY – Best fun I have ever had in my life!”

And I love this one…

“Making someone LOOK beautiful can be done at just about any salon, but making someone FEEL beautiful is a whole different ball-game.”

Karina says when I’m not photographing beautiful women I can be found singing, recording radio commercials for companies like McDonald's or hanging out with my husband and two dogs.

I think you'll love what she shares in this interview – no matter if you shoot in a studio or on location.

Here’s some more of what we cover in the interview:

How Karina is able to manage and run two pinup studios at the same time

How Karina did her market research before opening her photography studio

Why Pinup photography is attracting more clients than boudoir photography for Karina

What clients have included a regular pinup styled shoot

Why women are hooked on this kind of shoot from Karina

Karina's suggestions on reviews and testimonials and why they are crucial for your business

How to give the best experience to your clients and treating them like royalty

Karina's team and their individual roles in the growth of her business

Do Karina's clients have a say when it comes to production planning or their looks prior to the shoot?

The advantage of providing a full-service photography experience and gaining your client's confidence

Do women worry about wearing pre-worn lingerie?

How Karina gets her testimonials and why you need to be committed to getting them for your business too

The advantage of shooting raw video for your testimonials

Selling the value of what you do, what it means and why it matters

How Karina does her targeting to attract her ideal clients through advertising and marketing

How an effective Facebook Ads should look and work to attract photography clients

How to drive traffic to your blog posts and why you should be doing it for your business

Karina's chat sequence and how it works

Why Karina does not have any incentives and special offers to book clients

Showing too much skin in your ads and Karina's views on the restrictions imposed by Facebook Instagram

The importance of having your own Facebook Group and why it works

Learn more about Karina's mentoring and Marketing course

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

It is talking to their pain point. What is it you're dealing with and at which stage of life. So you know, how to speak to them and you sell the value of – stop feeling that way and let us show how beautiful you are. – Karina Velez

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Karina shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

Our experience has taught us to navigate through our client's experience on the phone, before coming into the studio – Karina Velez

If you have any questions that I missed, a specific question you’d like to ask Karina or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.

Episode #300 is Coming Up! And the focus is YOU!

With episode 300 fast approaching, the plan is to do something different and make the episode about you.

I'd love for you to record one thing you've implemented, taken away, used or shaped to suit you in your business as a result of what you've heard on the podcast. It can be anything!

Record yourself on any app – your phone in a quiet room is perfect.

Email your audio file (.mp3 is easiest) to andrew@photobizx.com and in the email, let me know your URL and the anchor text you'd like me to use to link to you from that episodes show notes.

With your anchor text, to keep this simple, let's go with your location and the genre of photography you specialise in.

Links to people, places and things mentioned in this episode:

Thank you!

Thanks again for listening and big thanks to Karina for sharing her thoughts on building a successful pinup photography business with killer customer service and a strategic, targeted approach to branding, advertising and marketing – not to mention a fantastic website filled with beautiful examples and quality, helpful information for prospective pinup photography clients.

The experience has to be top notch. We are not going to charge somebody and not give them a premium service. – Karina Velez

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Karina Velez of www.chicagopinupphotography.com is the amazing woman behind not one but two PinUp and Boudoir Studios in Chicago and Florida. In this interview,Premium Members, click here to access this interview in the premium area.
Karina Velez of www.chicagopinupphotography.com is the amazing woman behind not one but two PinUp and Boudoir Studios in Chicago and Florida.
In this interview, Karina shares how she's built and runs a successful boudoir and pinup photography studio today. Her strategies include not discounting, identifying her perfect target client, knowing and understanding their fears and reaching them with tactical marketing and advertising – including the utilisation of a private Facebook Group for her past, current and future clients.
Karina says I’m not ashamed to say I grew up in the ghetto, with extremely limited resources, yet managed to build a profitable photography business.
On her website, it states that Chicago Pinup Photography was founded as a safe place for women to see how beautiful they are and since starting, they have worked with close to 2,000 women from around the world.
They must be doing something right with reviews like:
“I can't wait to see the pictures! I completely recommend this experience to everyone!!”
And
“WORTH EVERY SINGLE PENNY – Best fun I have ever had in my life!”
And I love this one…
“Making someone LOOK beautiful can be done at just about any salon, but making someone FEEL beautiful is a whole different ball-game.”
Karina says when I’m not photographing beautiful women I can be found singing, recording radio commercials for companies like McDonald's or hanging out with my husband and two dogs.
I think you'll love what she shares in this interview – no matter if you shoot in a studio or on location.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
It is talking to their pain point. What is it you're dealing with and at which stage of life. So you know, how to speak to them and you sell the value of – stop feeling that way and let us show how beautiful you are. – Karina Velez
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photograph...]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean55:12296: Paul Jarvis – Defining Success Within Your Photography Businesshttps://photobizx.com/296+Paul+Jarvis+Defining+Success+Within+Your+Photography+Business
Mon, 31 Dec 2018 05:35:24 +0000https://photobizx.com/?p=15383<p>Premium Members, click here to access this interview in the premium area. Paul Jarvis of www.pjrvs.com is the author of a new book, Company of One - Why Staying Small Is The Next Big Thing For Business which focuses on the idea that staying small and avoiding growth can be more enjoyable, more fulfilling and [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/296+Paul+Jarvis+Defining+Success+Within+Your+Photography+Business">296: Paul Jarvis – Defining Success Within Your Photography Business</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

The contact page on his website has no contact info – he says, the volume of email was too much. Instead, he says, pretend I'm dead. And that everything he knows is available online through books and articles he's written, podcasts he's hosted and the courses he teaches.

In this interview, Paul shares his thoughts on how we, as photographers, can and should define success and grow our businesses. I hope you find the discussion both thought-provoking and inspiring and see the release date of this interview as more than a coincidence of good timing and more of a roadmap for you and your business at the start of a new year.

Here’s some more of what we cover in the interview:

Going away or taking breaks are both acceptable and necessary when running a photography business

Why you shouldn't say yes to every business opportunity presented to you

The importance of taking the time off to recharge

Is it worthwhile swapping holidays for client bookings?

Why Paul decided to write this book

Why you need to work out how much is enough in order to create more time to do what you want to do

How much is enough today?

The more money people make, the happier they are

The catalyst for making changes that are right for you and your business start with defining success

Comparison is the thief of joy

Should you live for the now or make enough in preparation for retirement?

The secret to happiness

Why you should not run a one-person business

Mailing lists need to grow to a certain size to generate good revenue

Connections drive the direction of a photography business

Why Paul prefers hiring people he doesn't need to manage

Will reading Paul's book encourages you to downsize your businesses?

How optimisation can offer a solution to your business

Creating a knowledge base or helpful videos to aid with client questions

Paul follows the “time will tell” philosophy

Steps to consider when undertaking major decisions that could make or break your business

Paul's advice on creating email lists for photographers

Optimising email lists for your business

When is the best time to send newsletters to your subscribers?

Is it alright to share personal stories on your newsletters?

Topics to write about in your email newsletters

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

I realised I don't have to say ‘yes' to everything. Not everything is going to be the opportunity that makes or breaks my business. – Paul Jarvis

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Paul shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

All businesses, especially in the beginning, have to grow. All businesses start at zero. We all have to adapt the growth mindset in the beginning to get to wherever our enough is. – Paul Jarvis

If you have any questions that I missed, a specific question you’d like to ask Paul or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.

Links to people, places and things mentioned in this episode:

Thank you!

Thanks again for listening and big thanks to Paul for sharing his thoughts on business, growth, success and why it's up to us, individually, to decide what is enough, where success lays and what to say yes or no to in our photography business.

It's up to us to make that decision because we're calling the shots. We need to be happy with the direction our business is going. – Paul Jarvis

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Paul Jarvis of www.pjrvs.com is the author of a new book, Company of One – Why Staying Small Is The Next Big Thing For Business which focuses on the idea that staying small and a...Premium Members, click here to access this interview in the premium area.
Paul Jarvis of www.pjrvs.com is the author of a new book, Company of One – Why Staying Small Is The Next Big Thing For Business which focuses on the idea that staying small and avoiding growth can be more enjoyable, more fulfilling and possibly more profitable than going big.
In this interview, my hope is your takeaway will be coming away with a new idea of how you define success with your photography business.
Paul is a writer, designer, podcaster, online course teacher and software creator.
The contact page on his website has no contact info – he says, the volume of email was too much. Instead, he says, pretend I'm dead. And that everything he knows is available online through books and articles he's written, podcasts he's hosted and the courses he teaches.
In this interview, Paul shares his thoughts on how we, as photographers, can and should define success and grow our businesses. I hope you find the discussion both thought-provoking and inspiring and see the release date of this interview as more than a coincidence of good timing and more of a roadmap for you and your business at the start of a new year.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
I realised I don't have to say ‘yes' to everything. Not everything is going to be the opportunity that makes or breaks my business. – Paul Jarvis
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.
What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Paul shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
All businesses, especially in the beginning, have to grow.]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean50:17295: Andrew Hellmich – Christmas Episode and Interview Recommendationshttps://photobizx.com/295+Andrew+Hellmich+Christmas+Episode+and+Interview+Recommendations
Mon, 24 Dec 2018 07:28:11 +0000https://photobizx.com/?p=15419<p>Premium Members, click here to access this interview in the premium area. In this episode, to celebrate Christmas and the holidays, PhotoBizx host Andrew Hellmich lists some of his favourite interviews from 2018 on different topics including SEO, pricing, advertising, customer service and more. See links to the recommended episodes below. Note from Andrew: Instead of [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/295+Andrew+Hellmich+Christmas+Episode+and+Interview+Recommendations">295: Andrew Hellmich – Christmas Episode and Interview Recommendations</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

In this episode, to celebrate Christmas and the holidays, PhotoBizx host Andrew Hellmich lists some of his favourite interviews from 2018 on different topics including SEO, pricing, advertising, customer service and more. See links to the recommended episodes below.

Note from Andrew:Instead of hitting you with a new interview on Christmas day, I wanted to take this chance to say a massive thanks for your support throughout the year and wish you and your family the very best for Christmas, the holidays and 2019. I still pinch myself every time I interview a guest and publish an episode and think you are somewhere in the world listening, hopefully taking notes and implementing some of what you hear.

I know for certain, I could never get the joy and fulfilment I do from this podcast if you weren't listening.

Merry Christmas and I hope you enjoy some of the recommendations from the back catalogue.

I'll be enjoying some family time over Christmas and be wishing the same for you! This photo is a couple of years old but it was handy. That's me, Jordan, Linda and Mattie. And yes, Mattie gets his hair from me. Seriously!

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full-length version where I share the latest in Facebook Ad strategies for photographers.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

You need to understand what makes someone tick first and be who they need you to be. – Rachel Bourke

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

Episode #300 is Coming Up! And the focus is YOU!

With episode 300 fast approaching, the plan is to do something different and make the episode about you.

I'd love for you to record one thing you've implemented, taken away, used or shaped to suit you in your business as a result of what you've heard on the podcast. It can be anything!

Record yourself on any app – your phone in a quiet room is perfect.

Email your audio file (.mp3 is easiest) to andrew@photobizx.com and in the email, let me know your URL and the anchor text you'd like me to use to link to you from that episodes show notes.

With your anchor text, to keep this simple, let's go with your location and the genre of photography you specialise in.

Rachel Bourke of www.SalesSPACE.com.au is the founder and head trainer of SalesSPACE. The company mission is to bring the latest scientific research on decision-making and human interaction to business owners. In basic terms, Rachel teaches business owners how to make consistently higher sales to your clients – starting with attracting your perfect prospects – all through the use of language and training.

Language is a really important part of thinking about the people that you are targetting. – Rachel Bourke

Rachel has worked with a range of clients, from large corporates to small businesses, with spectacular results including 100% growth year after year for some of her entrepreneurial clients.

The idea for Rachel and her team is to transform old-school ‘stress inducing’ sales techniques into a sales conversation that is enjoyable, enlightening and compelling for both the seller (you, the photographer) and the client.

On her website, Rachel says they leverage neuroscience to guarantee optimal results. If you have no ideas what that means, neither did I! Listen to the interview and you will have a whole new understanding and appreciation of what goes into a successful sales process. Hint… there's very little luck involved when you know what you're doing with language and triggers.

Here’s some more of what we cover in the interview:

What is neuroscience and how to leverage it in your photography business?

How neuroscience will help any photographer when selling to or booking clients

The importance of being consistent with your message and language – online and offline

Understanding the human chemical reactions and how to control them during a sales conversation

How to be positively influential

How to be 100% targeted by your clients

How to attract clients… even the ones not like you

What is ‘paste and lead' and how it works?

The importance of using the correct language for your target market

Rachel's advice for pre-qualifying your photography clients

Keeping your cool and why over-passion can kill your business

Connect, Affect and Direct – what is it and how does it work?

The massive importance of letting your clients know that you care for their business

Why you need to be more cautious when speaking to younger clients

What are nesting products and how it relates to upselling

Can you have someone be trained to sell for your photography business?

What is the 7 Sales System and why it's so effective

Non-commitment words and examples you need to avoid in a sales conversation

Why making your sales calls in one day is beneficial for improving your selling skills

Having a product that is easy to buy and easy to sell is key

Is booking a free shoot or a free print a good tactic for your photography business?

Terms and conditions for your free shoot tactics

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

You need to understand what makes someone tick first and be who they need you to be. – Rachel Bourke

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Rachel shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

Your clients need to know you're fun and fabulous but incredibly professional and amazing at what you do. – Rachel Bourke

If you have any questions that I missed, a specific question you’d like to ask Rachel or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.

PhotoBizX Episode Reviews – The Biggest PBX Team Project EVER

The episode review project was released and confirmed in the Members Area a few months ago with overwhelming support and the commitment from over 60 listeners.

The plan was for each member to select and review a single episode – I'll take care of the rest.

Anyone who gets involved and helps out will receive a PDF containing ALL the episode reviews.

Unfortunately, not everyone who committed to the project has followed through. At this stage, I have a bunch of episode reviews done but am hoping to get more “in the bag” to make this one of the most valuable assets from the interviews – a guide to easily find the topics you're looking for and having the actionable content available at your fingertips.

If you're a member and still want to get involved, check out the email coming your way this week and follow the instructions to get started.

As photographers, it is all about people choosing you first. – Rachel Bourke

Thank you!

Thanks again for listening and big thanks to Rachel for sharing her thoughts on the complete sales process and how little changes in language, approach and attitude can make the world of difference to our photography businesses.

If your messaging is not congruent across the board, then you lose people because a confused mind says no. – Rachel Bourke

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Rachel Bourke of www.SalesSPACE.com.au is the founder and head trainer of SalesSPACE. The company mission is to bring the latest scientific research on decision-making and human ...Premium Members, click here to access this interview in the premium area.
Rachel Bourke of www.SalesSPACE.com.au is the founder and head trainer of SalesSPACE. The company mission is to bring the latest scientific research on decision-making and human interaction to business owners. In basic terms, Rachel teaches business owners how to make consistently higher sales to your clients – starting with attracting your perfect prospects – all through the use of language and training.
Language is a really important part of thinking about the people that you are targetting. – Rachel Bourke
Rachel has worked with a range of clients, from large corporates to small businesses, with spectacular results including 100% growth year after year for some of her entrepreneurial clients.
The idea for Rachel and her team is to transform old-school ‘stress inducing’ sales techniques into a sales conversation that is enjoyable, enlightening and compelling for both the seller (you, the photographer) and the client.
On her website, Rachel says they leverage neuroscience to guarantee optimal results. If you have no ideas what that means, neither did I! Listen to the interview and you will have a whole new understanding and appreciation of what goes into a successful sales process. Hint… there's very little luck involved when you know what you're doing with language and triggers.
Here’s some more of what we cover in the interview:
What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
You need to understand what makes someone tick first and be who they need you to be. – Rachel Bourke
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Rachel shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below,]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean1:07:50293: Ben Chrisman – How to Build a Successful Studio Portrait Photography Businesshttps://photobizx.com/how-to-build-a-successful-studio-portrait-photography-business-ben-chrisman/
Mon, 10 Dec 2018 08:03:39 +0000https://photobizx.com/?p=15260<p>Premium Members, click here to access this interview in the premium area. Ben Chrisman of Chrisman Studios and King and Fields Studios is one of the most well-known wedding photographers in the world. Coming into this interview, I was expecting to be wowed with stories of amazing places, couples and images while digging for actionable [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/how-to-build-a-successful-studio-portrait-photography-business-ben-chrisman/">293: Ben Chrisman – How to Build a Successful Studio Portrait Photography Business</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Ben Chrisman of Chrisman Studios and King and Fields Studios is one of the most well-known wedding photographers in the world. Coming into this interview, I was expecting to be wowed with stories of amazing places, couples and images while digging for actionable business ideas you can implement into your wedding photography business.

Instead, the interview took off and stayed on an entirely different track with the focus on how to build a successful portrait photography studio. It turns out, Ben and his team have to work as hard as everyone else to attract great clients who want to spend money on great photography.

With the birth of their baby, galavanting the world to shoot amazing weddings has taken back seat as Ben and Erin work hard to build and sustain a profitable studio based family photography business.

When you do portraiture, it's not like a wedding where someone's actively trying to find a photographer and is willing to spend thousands of dollars for it. – Ben Chrisman

Some background…

Ben started as the high school yearbook photographer. In his senior year, the yearbook staff asked why he wanted to be a photographer.

He was quoted as saying, “Because I want to be close to the action.”

Since then, he's never wanted to be anything other than a documentary shooter and he went to work for a newspaper as a staff photographer.

After leaving his job there, he became a wedding photographer to show the world that wedding photos could be edgy, sexy, funny, honest and full of life, and could stand alone as works of art.

His business has grown to be a collective of four photographers and one videographer. Between the five of them, they speak six different languages and have photographed in 23 countries.

Six years ago, he was quoted as saying, “I am terrified before each wedding that I won’t live up to people’s expectations.”

At the same time, he said, when asked about the reason for his success, “It takes a lot more work to be nice to people all the time, but I can’t think of a single thing that has made a bigger impact than that.”

As you can see by this intro, I was expecting a wedding photography focus for this interview. Instead, I think the change of topic presented a bunch more takeaways.

Here’s some more of what we cover in the interview:

Why Ben still gets nervous before any shoot

The importance of knowing your client prior to any shoot to deliver meaningful images

Studio shooting with families, Ben's approach

A snapshot of how Ben's business works today

A few things that made the biggest difference in Ben's business

What is “Story within the family” and how does it affect every family portrait session?

Capturing the different sides and facets of life for your portrait clients

Why phone calls before the shoot make all the difference to every shoot

How to cope when in a tough situation with the dad in a portrait shoot or prior to the shoot

Portrait package inclusions and average sales at the King and Fields Studios

Networking with a local business and how it benefits Ben's photography business

Great advice on teaming up with the right local business to help build your photography business

Why Ben focuses more on questioning clients than talking about what he and his studio offer

What excites Ben when he picks up his camera today?

Why it takes so much more time when shooting in a documentary style – for weddings or portraits

How Ben started and works effectively with his team at Chrisman Studios

When is the right time to start outsourcing for your photography business?

Suggestions from Ben on which tasks you need to outsource first

What clients are really looking for from a photographer today

Things every photographer in business needs to improve

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

We want to find those families who value what we do, but more importantly, we've got to give them value. We've got to give them a reason to come to us every year. – Ben Chrisman

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Ben shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

The sales that don't go well, the design consuls that don't go well, are never the fault of the client. It's always our fault for not doing a good enough job quoting them on the phone call. – Ben Chrisman

If you have any questions that I missed, a specific question you’d like to ask Ben or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Messenger marketing is becoming another tool successful photographers are utilising in their businesses – from elaborate automated sequences to help filter the freebie hunters from genuine client to simple options to make communicating between you and your target clients, easier and less resistant than ever before.

If you've heard either of the interviews with Iain Sim, who is leading the charge on bot automation for photographers, you'll have a good understanding of just how powerful messenger bots can be when combined with a Facebook Ad strategy.

Seeing the power and functionality of messenger bots, Iain developed a course for photographers to get up and running fast with their own bot sequences at http://www.nicechatletsbook.com.

Scores of PhotoBizX listeners and other photographers have already completed the training and have working bots as part of their websites and Facebook Ad campaigns.

NOW it's even easier!

My eldest son, Matthew was looking for a project/work while on university holidays over the Christmas period. He's studying computing science at UTS in Sydney.

I introduced him to Iain's course, Messenger Bots, Many Chat, flows, sequences and how photographers can utilise this powerful tool. He devoured everything he could get his hands on and is ready to offer you his help to get started with messenger bots in your photography business… FREE (for you).

Purchase Iain's course at http://nicechatletsbook.com/pbx and Matthew will install a flow that most suits your business or upcoming Facebook Ad Campaign AND work one on one with you to customise the bot sequence for you.

The small issue with installing a ready-made flow/sequence is it still needs to be customised to suit the language you use, your images, pricing, gifs, emojis and the way you communicate with your clients. The more personalised your approach, the more the bot feels like a real person – the real you – when your prospective clients interact with your bot.

You'll also want to add tags to your subscribers to know where they came from, what kind of photography they are interested in, where they're based, etc.

Yes, you can do all this yourself and it's especially easy once you work through Ian's course.

The idea of having Mattie do the initial setup just speeds up the whole process and working with him one on one while screen sharing means you get up and running faster than ever.

You will still have access to Iain's course and can learn everything as you go. This is just a simple way to fast-track your setup to get you going in no time.

How is this possible? Basically, I'm paying Matthew to make your life easier and to help you get going with what I see as one of the big things you'll want to be utilising in your business asap.

If you purchase the course, let me know and Matthew will be in touch to help get you started fast.

Already purchased the course?

If you've already purchased the Messenger marketing For Photographers Course from Iain and would like Matthew to help you set up and implement your first flow/sequence, hang tight as Iain will be in touch with you with a special offer.

PhotoBizX Episode Reviews – The Biggest PBX Team Project EVER

The episode review project was released and confirmed in the Members Area a few months ago with overwhelming support and the commitment from over 60 listeners.

The plan was for each member to select and review a single episode – I'll take care of the rest.

Anyone who gets involved and helps out will receive a PDF containing ALL the episode reviews.

Unfortunately, not everyone who committed to the project has followed through. At this stage, I have a bunch of episode reviews done but am hoping to get more “in the bag” to make this one of the most valuable assets from the interviews – a guide to easily find the topics you're looking for and having the actionable content available at your fingertips.

If you're a member and still want to get involved, check out the email coming your way this week and follow the instructions to get started.

Thank you!

Thanks again for listening and big thanks to Ben for sharing his thoughts on business, attracting more of the perfect photography clients, making better bookings and generally running a terrific portrait photography business by focussing clients and their experience above anything else.

A lot of times photographers get really tied up on having everything be perfect, and that's not really what people are after. – Ben Chrisman

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Ben Chrisman of Chrisman Studios and King and Fields Studios is one of the most well-known wedding photographers in the world. Coming into this interview,Premium Members, click here to access this interview in the premium area.
Ben Chrisman of Chrisman Studios and King and Fields Studios is one of the most well-known wedding photographers in the world. Coming into this interview, I was expecting to be wowed with stories of amazing places, couples and images while digging for actionable business ideas you can implement into your wedding photography business.
Instead, the interview took off and stayed on an entirely different track with the focus on how to build a successful portrait photography studio. It turns out, Ben and his team have to work as hard as everyone else to attract great clients who want to spend money on great photography.
With the birth of their baby, galavanting the world to shoot amazing weddings has taken back seat as Ben and Erin work hard to build and sustain a profitable studio based family photography business.
When you do portraiture, it's not like a wedding where someone's actively trying to find a photographer and is willing to spend thousands of dollars for it. – Ben Chrisman
Some background…
Ben started as the high school yearbook photographer. In his senior year, the yearbook staff asked why he wanted to be a photographer.
He was quoted as saying, “Because I want to be close to the action.”
Since then, he's never wanted to be anything other than a documentary shooter and he went to work for a newspaper as a staff photographer.
After leaving his job there, he became a wedding photographer to show the world that wedding photos could be edgy, sexy, funny, honest and full of life, and could stand alone as works of art.
His business has grown to be a collective of four photographers and one videographer. Between the five of them, they speak six different languages and have photographed in 23 countries.
Six years ago, he was quoted as saying, “I am terrified before each wedding that I won’t live up to people’s expectations.”
At the same time, he said, when asked about the reason for his success, “It takes a lot more work to be nice to people all the time, but I can’t think of a single thing that has made a bigger impact than that.”
As you can see by this intro, I was expecting a wedding photography focus for this interview. Instead, I think the change of topic presented a bunch more takeaways.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
We want to find those families who value what we do, but more importantly, we've got to give them value. We've got to give them a reason to come to us every year. – Ben Chrisman
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated,]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean43:36292: Michael Schacht – Advanced Facebook Ads for Headshot Photographershttps://photobizx.com/Advanced+Facebook+Ads+for+Headshot+Photographers+michael-schacht
Mon, 03 Dec 2018 20:38:55 +0000https://photobizx.com/?p=15244<p>Premium Members, click here to access this interview in the premium area. Michael Schacht of www.312elements.com is a successful portrait and headshot photographer based in Chicago, Ilinois. A lot of his work is booked via advanced Facebook Ads, retargeting and Google Adwords. He utilises smart website choices to funnel his potential clients to the [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/Advanced+Facebook+Ads+for+Headshot+Photographers+michael-schacht">292: Michael Schacht – Advanced Facebook Ads for Headshot Photographers</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Michael Schacht of www.312elements.com is a successful portrait and headshot photographer based in Chicago, Ilinois. A lot of his work is booked via advanced Facebook Ads, retargeting and Google Adwords. He utilises smart website choices to funnel his potential clients to the right areas to make advertising to them even easier. This is exactly what we cover in today's episode.

Some more about Michael… he spent his younger days sketching the photos from the covers of photography magazines. From sketching, he went on to painting, and eventually lost interest in the art programs at his school and started taking college classes.

At the time, he didn’t believe a career as an artist was a reasonable goal.

He went on to learn about sales and marketing after college and worked for a few companies in various sales and management roles in the construction industry. When the housing market crashed, he decided it was time to go back to his artistic roots.

Today, he describes himself as a commercial and editorial portrait photographer with the core of his business being headshots.

He also says… I help people earn trust via an image, meaning… he works with everyday people to make sure that their personal branding tells their story.

He openly says on his website, he's the best – so don't ask for a discount unless there's a group of 3 or more. I love that! And during the episode, I reckon there's a good chance you'll understand why he can be and is so confident about his photography work.

How to decide between Google Ad and Facebook Ad campaigns for photographers

The advantage of Facebook Ads over Google Ads for headshot photographers

The kind of messages to trigger clients to come back and book

Creating a scenario to enable an emotional decision for your clients to book you

Stock photography in your ad campaigns – good idea or bad?

Michael's advice on putting the emphasis on your website, not on your portfolio

How to know if you have a good or a bad headshot photography website

How to make your client the hero of the story you're telling

Can you have too many calls to actions on one page?

Prices or no prices on your website or use your price list as an optin for email marketing?

Why Michael gives a free shoot rather than a discount

Michael's sales process for his headshot photography services

Photography website reviews and how they work

Michael's courses and the topics he covers

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Because I get so much traffic I can be picky. And I think that, that's something that we all need to be constantly striving for because, the more traffic you get, the more opportunities you have to sell to people. – Michael Schacht

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Michael shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

I believe that people have to interact with your brand a number of times to build trust – Michael Schacht

If you have any questions that I missed, a specific question you’d like to ask Michael or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.

Here are the latest iTunes reviews:

THE PHOTOGRAPHY XPERIMENT PODCAST REVIEW

It's like taking a business and marketing class

In iTunes by Camera Mam from the USA on November 24, 2018

If you are serious about your photography business then you should be listening to this podcast.

Andrew does such a great job. He has awesome guests who share tons of information.

Every week this podcast gives me something to work on in my business.

PHOTO BIZ X REVIEWS

I love this podcast

In iTunes by Camera Mam from the USA on November 24, 2018

Informational and inspirational, Andrew and his guest bring great marketing plans and tips for your business each and every week.

Some photographer are better suited for different areas of photography. – Michael Schacht

PhotoBizX Episode Reviews – The Biggest PBX Team Project EVER

The episode review project was released and confirmed in the Members Area a few months ago with overwhelming support and the commitment from over 60 listeners.

The plan was for each member to select and review a single episode – I'll take care of the rest.

Anyone who gets involved and helps out will receive a PDF containing ALL the episode reviews.

Unfortunately, not everyone who committed to the project has followed through. At this stage, I have a bunch of episode reviews done but am hoping to get more “in the bag” to make this one of the most valuable assets from the interviews – a guide to easily find the topics you're looking for and having the actionable content available at your fingertips.

If you're a member and still want to get involved, check out the email coming your way this week and follow the instructions to get started.

PLEASE READ THE INSTRUCTIONS FIRST.

The instructions are on the Google sheet – click on the tab in the bottom left.

Only pick one episode and add your details to claim it.

You'll see Andrea MacLeod has claimed more than one – ignore those episodes, she has been helping behind the scenes.

Any questions, post below or email me – andrew@photobizx.com

Any member who contributes will have access to the completed PDF with all reviewed episodes FREE.

Thanks so much to anyone who can help with this BIG project.

Episode #300 is Coming Up! And the focus is YOU!

With episode 300 fast approaching, the plan is to do something different and make the episode about you.

I'd love for you to record one thing you've implemented, taken away, used or shaped to suit you in your business as a result of what you've heard on the podcast. It can be anything!

Record yourself on any app – your phone in a quiet room is perfect.

Email your audio file (.mp3 is easiest) to andrew@photobizx.com and in the email, let me know your URL and the anchor text you'd like me to use to link to you from that episodes show notes.

With your anchor text, to keep this simple, let's go with your location and the genre of photography you specialise in.

Links to people, places and things mentioned in this episode:

Thank you!

Thanks again for listening and big thanks to Michael for sharing his thoughts on building a successful headshot and branding photography business with smart website and Facebook advertising tactics to attract and retarget his perfect clients.

If you create an amazing experience for somebody, they are going to want to take care of you. – Michael Schacht

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Michael Schacht of www.312elements.com is a successful portrait and headshot photographer based in Chicago, Ilinois. A lot of his work is booked via advanced Facebook Ads,Premium Members, click here to access this interview in the premium area.
Michael Schacht of www.312elements.com is a successful portrait and headshot photographer based in Chicago, Ilinois. A lot of his work is booked via advanced Facebook Ads, retargeting and Google Adwords. He utilises smart website choices to funnel his potential clients to the right areas to make advertising to them even easier. This is exactly what we cover in today's episode.
Some more about Michael… he spent his younger days sketching the photos from the covers of photography magazines. From sketching, he went on to painting, and eventually lost interest in the art programs at his school and started taking college classes.
At the time, he didn’t believe a career as an artist was a reasonable goal.
He went on to learn about sales and marketing after college and worked for a few companies in various sales and management roles in the construction industry. When the housing market crashed, he decided it was time to go back to his artistic roots.
Today, he describes himself as a commercial and editorial portrait photographer with the core of his business being headshots.
He also says… I help people earn trust via an image, meaning… he works with everyday people to make sure that their personal branding tells their story.
He openly says on his website, he's the best – so don't ask for a discount unless there's a group of 3 or more. I love that! And during the episode, I reckon there's a good chance you'll understand why he can be and is so confident about his photography work.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Because I get so much traffic I can be picky. And I think that, that's something that we all need to be constantly striving for because, the more traffic you get, the more opportunities you have to sell to people. – Michael Schacht
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from...]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean1:14:16291: Owen Mathias – Photography Business Branding and Google Adwordshttps://photobizx.com/Photography+Business+Branding+and+Google+Adwords+Owen+Mathias
Sun, 25 Nov 2018 21:17:39 +0000https://photobizx.com/?p=15232<p>Premium Members, click here to access this interview in the premium area. Owen Mathias of www.owenmathias.com is today's guest. I'd been following Owen on Instagram and had seen a blog post or two and felt he'd hit the nail on the head about branding and understanding who his perfect clients were, then pulling them in. [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/Photography+Business+Branding+and+Google+Adwords+Owen+Mathias">291: Owen Mathias – Photography Business Branding and Google Adwords</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Owen Mathias of www.owenmathias.com is today's guest. I'd been following Owen on Instagram and had seen a blog post or two and felt he'd hit the nail on the head about branding and understanding who his perfect clients were, then pulling them in. That was the pretext for this interview, but we ended up covering photography business branding, expanding into family and kids portraits plus, Google Adwords in the hour we had.

On his about page he says…

I’m not a run-of-the-mill wedding photographer, that’s why I may not be the best photographer choice for every wedding. I openly admit that churches make me feel slightly uncomfortable unless there’s the promise of a great party afterwards! – Owen Mathias

His sense of humour shines through in his photography, his copy, blog posts, comments and captions and by all accounts, it's working well.

I wasn't surprised to learn he has a degree in marketing and that he also taught marketing for seven years in universities and colleges.

We seem to jump from topic to topic in this interview, till he mentioned Google Adwords and the success he's been having with them. Interestingly, his tactics revolve around utilising Adwords if your site is stuck on page two or three in search.

Here’s some more of what we cover in the interview:

How teaching marketing at university level has affected Owen's photography business

Owen’s main driving motivation to succeed

Making the decision to specialise and the associated fears as a photographer

How to decide on a niche and the kind of wedding photographer you want to shoot

Does a photographer need to market to themselves or someone like them to become successful?

Owen’s wedding photography questionnaire and how it helps his photography business

When you shoot colour and your client wants black and white – what are the options?

Adding additional photography genres to keep the income flowing all year

Owen’s thank you cards and other marketing ideas he's using successfully

The importance of keeping your clients up to date, especially after the wedding day

How an accidental email resulted in extra bookings

Why Owen is considering Family Photography these days in addition to weddings

Why you need to set up different portfolios for the different genres you shoot

Email marketing to encourage photography bookings

Google AdWords and why they are fantastic for photography business owners

How to run a Google AdWords campaign to boost your photography website traffic

Why you shouldn't use Google AdWords unless your site is appearing on page 2 or 3 of Google search

How to track Google AdWord campaign success

Where to learn more about AdWords as a photographer

Do you really need a wedding photographer? Probably not.

But what if your bridesmaid pops on a unicorn head and crawls around on all fours?

Could you rely on any of your mates to photograph this well on their iPhones?

There'll be hundreds of other moments on your wedding day that you'll want to look back on, laugh at, print and cherish.

This is the first photo Michaela and Tom had alone after their ceremony, and Tom went straight in for the headbite.

I'm not a huge fan of posing, it can be extremely awkward if done badly. It's far nicer to see couples acting naturally, relaxed and having fun together on the best day of their lives.

It's important that couples both feel comfortable with their photographer, and I'm confident it's something that all of my clients would say about me.

Of course, if you really want a bossy twat to pose you up in awkward ways like broken toy soldiers then that's your choice. You can see it by looking into the eyes of their clients.

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

I’ve always said that it’s better to be different than better. – Owen Mathias

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Owen shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

Having a wedding photographer that’s sort of polite but a little bit sweary on their website or has controversial Facebook and Instagram posts, maybe something that fits with what they’re trying to achieve on their wedding day. – Owen Mathias

If you have any questions that I missed, a specific question you’d like to ask Owen or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Another great way to get a backlink to your site is to send a video testimonial like Broome wedding photographer, Nik Buttigieg did. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.

Episode #300 is Coming Up! And the focus is YOU!

With episode 300 fast approaching, the plan is to do something different and make the episode about you.

I'd love for you to record one thing you've implemented, taken away, used or shaped to suit you in your business as a result of what you've heard on the podcast. It can be anything!

Record yourself on any app – your phone in a quiet room is perfect.

Email your audio file (.mp3 is easiest) to andrew@photobizx.com and in the email, let me know your URL and the anchor text you'd like me to use to link to you from that episodes show notes.

With your anchor text, to keep this simple, let's go with your location and the genre of photography you specialise in.

12-month Premium Membership – 40% off

NOTE: Existing members on the $20 per month plan – if you make use of this offer and have already paid $20 this month, let me know and I'll refund this months payment. Existing members already on this plan from last year, no need for you to do anything, you will automatically stay on this deal.

Facebook Ads Course – 40% off

The Facebook Ads course is the easiest way to generate more leads, bookings and sales – super fast – no matter the wedding or portrait genre you focus on. The testimonials continue to pour in…

I have launched my first ad and it still has 3 days to go. I live in a rural part of New Zealand’s south island so my reach is not huge but having said that, I have people wanting to drive for 4hours to come and see me. It’s incredible. – Natasha Chadwick

Online Sales Masterclass – 20% off

It's well known that In Person Sales (IPS) generally outperform Online Sales and there always seems to be a big industry-wide push towards this form of photography sales. Many experts, gurus, rockstars and teachers push hard to get newbies especially into selling in person. Their intentions are good and I'm in the same boat and prefer IPS to online sales in my business.

However… IPS isn't for everyone!

For some photographers, online selling is a better fit either all of the time or at least for some sessions – like it is for me.

Are you a photographer who…

Has no time for IPS – maybe you have another job or want more time with your family

Prefers to focus on shooting and not selling

Shoots on the move while travelling from location to location and don't want to be tied down with IPS

Works with clients who are holidaying away from their home and only visiting the area you service

With a dislike of selling in person – may be selling just isn't for you

Just likes the idea of working online to sell

Is starting out and selling your photography is new to you and possibly even scares you

Doesn't have a space to sell in and selling in the clients home or a coffee shop is just a turn-off

Thank you!

Thanks again for listening and big thanks to Owen for sharing his thoughts on business, marketing, branding and utilising Google Adwords for a wedding photography business.

I try to present myself as that kind of photographer that I feel that my clients want. Which is somebody that’s there to help them on the day and not to kind of get in their way. – Owen Mathias

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Owen Mathias of www.owenmathias.com is today's guest. I'd been following Owen on Instagram and had seen a blog post or two and felt he'd hit the nail on the head about branding a...Premium Members, click here to access this interview in the premium area.
Owen Mathias of www.owenmathias.com is today's guest. I'd been following Owen on Instagram and had seen a blog post or two and felt he'd hit the nail on the head about branding and understanding who his perfect clients were, then pulling them in. That was the pretext for this interview, but we ended up covering photography business branding, expanding into family and kids portraits plus, Google Adwords in the hour we had.
On his about page he says…
I’m not a run-of-the-mill wedding photographer, that’s why I may not be the best photographer choice for every wedding. I openly admit that churches make me feel slightly uncomfortable unless there’s the promise of a great party afterwards! – Owen Mathias
His sense of humour shines through in his photography, his copy, blog posts, comments and captions and by all accounts, it's working well.
I wasn't surprised to learn he has a degree in marketing and that he also taught marketing for seven years in universities and colleges.
We seem to jump from topic to topic in this interview, till he mentioned Google Adwords and the success he's been having with them. Interestingly, his tactics revolve around utilising Adwords if your site is stuck on page two or three in search.
Here’s some more of what we cover in the interview:

Do you really need a wedding photographer? Probably not.
But what if your bridesmaid pops on a unicorn head and crawls around on all fours?
Could you rely on any of your mates to photograph this well on their iPhones?
There'll be hundreds of other moments on your wedding day that you'll want to look back on, laugh at, print and cherish.
This is the first photo Michaela and Tom had alone after their ceremony, and Tom went straight in for the headbite.
I'm not a huge fan of posing, it can be extremely awkward if done badly. It's far nicer to see couples acting naturally, relaxed and having fun together on the best day of their lives.
It's important that couples both feel comfortable with their photographer, and I'm confident it's something that all of my clients would say about me.
Of course, if you really want a bossy twat to pose you up in awkward ways like broken toy soldiers then that's your choice. You can see it by looking into the eyes of their clients.
What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
I’ve always said that it’s better to be different than better. – Owen Mathias
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean1:06:13290: Alex Cearns – How to build the countries most successful pet photography businesshttps://photobizx.com/How+to+build+the+countrys+most+successful+pet+photography+business+alex+cearns
Mon, 19 Nov 2018 01:04:53 +0000https://photobizx.com/?p=15219<p>Premium Members, click here to access this interview in the premium area. Alex Cearns of www.houndstoothstudio.com.au is described as one of our greatest dog photographers in the world by Dogs Today Magazine in the UK. In this interview, Alex shares what it takes and how she's built one of the most successful pet photography businesses [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/How+to+build+the+countrys+most+successful+pet+photography+business+alex+cearns">290: Alex Cearns – How to build the countries most successful pet photography business</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Alex Cearns of www.houndstoothstudio.com.au is described as one of our greatest dog photographers in the world by Dogs Today Magazine in the UK. In this interview, Alex shares what it takes and how she's built one of the most successful pet photography businesses in the country and likely, the world.

A former police officer, she is now the photographer and co-owner of Western Australia's, Houndstooth Studio.

Alex photographs over 1000 domestic pets a year for clients and has consistently booked 20 + appointments per week for the last 8 years.

Her studio has survived the GFC and competition in the market and she continues to be booked out several months in advance.

In addition to her successful pet photography business, she works with over 40 different global animal charity organisations.

With more than 250 awards to her name for photography, business and philanthropy – she has also authored 5 books, soon to be 6!

Alex is an ambassador for Tamron’s Super Performance Series Lenses, BenQ, Spider Holster and Seagate, and takes like-minded animal people on global adventures with World Expeditions.

All that and one of her main goals is to be interviewed by Ellen DeGeneres on her talk show.

Although not Ellen, I was rapt to have the chance to ask Alex the business, marketing, sales and advertising questions I did for this interview. I'm confident you will be as blown away by the business, the photography, the drive, the success and the generosity of this talented and driven photographer and businesswoman.

Here’s some more of what we cover in the interview:

How Alex manages everything she does in and for her business including her time

The importance of surrounding yourself with the right people in business

The importance of having a business mind as a professional photographer

Business strategies and ideas to grow on a bigger scale

Pet photography session fees and packages

Third party promotions and discount strategies working today

Why Alex refuses to sell digital products

Gallery setups and how they work in Alex's business to generate bookings

How to establish brand recognition and the importance of having a good product that stands out

Successful photography sales sessions from start to finish

Maintaining standards and centering your focus on your clients as your business grows

How to structure your prices to allow your customers to buy more

Why publish and sell books in a pet photography business?

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

It doesn't matter how many accolades you're receiving and how amazing all these things are. If you don't look after your core customer clients, you don't have any of that. – Alex Cearns

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Alex shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

If you're authentic and grateful for the help people give you and you also learn about business if that's where you want to grow with your photography, then it's achievable for anyone to have success. – Alex Cearns

If you have any questions that I missed, a specific question you’d like to ask Alex or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.

Episode #300 is Coming Up! And the focus is YOU!

With episode 300 fast approaching, the plan is to do something different and make the episode about you.

I'd love for you to record one thing you've implemented, taken away, used or shaped to suit you in your business as a result of what you've heard on the podcast. It can be anything!

Record yourself on any app – your phone in a quiet room is perfect.

Email your audio file (.mp3 is easiest) to andrew@photobizx.com and in the email, let me know your URL and the anchor text you'd like me to use to link to you from that episodes show notes.

With your anchor text, to keep this simple, let's go with your location and the genre of photography you specialise in.

12-month Premium Membership – 40% off

NOTE: Existing members on the $20 per month plan – if you make use of this offer and have already paid $20 this month, let me know and I'll refund this months payment. Existing members already on this plan from last year, no need for you to do anything, you will automatically stay on this deal.

Online Sales Masterclass – 20% off

It's well known that In Person Sales (IPS) generally outperform Online Sales and there always seems to be a big industry-wide push towards this form of photography sales. Many experts, gurus, rockstars and teachers push hard to get newbies especially into selling in person. Their intentions are good and I'm in the same boat and prefer IPS to online sales in my business.

However… IPS isn't for everyone!

For some photographers, online selling is a better fit either all of the time or at least for some sessions – like it is for me.

Are you a photographer who…

Has no time for IPS – maybe you have another job or want more time with your family

Prefers to focus on shooting and not selling

Shoots on the move while travelling from location to location and don't want to be tied down with IPS

Works with clients who are holidaying away from their home and only visiting the area you service

With a dislike of selling in person – may be selling just isn't for you

Just likes the idea of working online to sell

Is starting out and selling your photography is new to you and possibly even scares you

Doesn't have a space to sell in and selling in the clients home or a coffee shop is just a turn-off

Built specifically for photographers, Studio Ninja is the world’s most user-friendly photography business app (web and mobile) and will manage your leads, clients, shoots, invoices, contracts, workflows and so much more!

Use the code: YGAP2018 and get 50% off for 12 months!

For every sale, Studio Ninja will also double it’s donations to YGAP, an international not-for-profit backing entrepreneur with solutions to poverty in some of the world’s toughest communities.

This Black Friday don’t just spend money, invest in something that will save time and grow your business. Take advantage of the best deal of the year from Pixellu: 40% off SmartAlbums, the ultimate album builder and SmartSlides, a simple slideshow maker.

Links to people, places and things mentioned in this episode:

Thank you!

Thanks again for listening and big thanks to Alex for sharing her thoughts on business, branding, success and sales as one of the countries best and most successful pet photographers.

I think the best you can do is run your business how do you like to be treated as a client in other businesses. – Alex Cearns

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Alex Cearns of www.houndstoothstudio.com.au is described as one of our greatest dog photographers in the world by Dogs Today Magazine in the UK. In this interview,Premium Members, click here to access this interview in the premium area.
Alex Cearns of www.houndstoothstudio.com.au is described as one of our greatest dog photographers in the world by Dogs Today Magazine in the UK. In this interview, Alex shares what it takes and how she's built one of the most successful pet photography businesses in the country and likely, the world.
A former police officer, she is now the photographer and co-owner of Western Australia's, Houndstooth Studio.
Alex photographs over 1000 domestic pets a year for clients and has consistently booked 20 + appointments per week for the last 8 years.
Her studio has survived the GFC and competition in the market and she continues to be booked out several months in advance.
In addition to her successful pet photography business, she works with over 40 different global animal charity organisations.
With more than 250 awards to her name for photography, business and philanthropy – she has also authored 5 books, soon to be 6!
Alex is an ambassador for Tamron’s Super Performance Series Lenses, BenQ, Spider Holster and Seagate, and takes like-minded animal people on global adventures with World Expeditions.
All that and one of her main goals is to be interviewed by Ellen DeGeneres on her talk show.
Although not Ellen, I was rapt to have the chance to ask Alex the business, marketing, sales and advertising questions I did for this interview. I'm confident you will be as blown away by the business, the photography, the drive, the success and the generosity of this talented and driven photographer and businesswoman.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
It doesn't matter how many accolades you're receiving and how amazing all these things are. If you don't look after your core customer clients, you don't have any of that. – Alex Cearns
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Alex shared...]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean55:28289: John Raymond Mireles – From Domestic and Commercial Photographer to Photographic Artisthttps://photobizx.com/From+Domestic+and+Commercial+Photographer+to+Photographic+Artist+John+Mireless
Mon, 12 Nov 2018 03:33:30 +0000https://photobizx.com/?p=15174<p>Premium Members, click here to access this interview in the premium area. John Mireless of www.johnmireles.com is responsible for the outdoor art installation you may have heard of called - Neighbours. In this interview, John shares the detail on why and how he was able to transition from a domestic and commercial photographer to [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/From+Domestic+and+Commercial+Photographer+to+Photographic+Artist+John+Mireless">289: John Raymond Mireles – From Domestic and Commercial Photographer to Photographic Artist</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

John Mireless of www.johnmireles.com is responsible for the outdoor art installation you may have heard of called – Neighbours. In this interview, John shares the detail on why and how he was able to transition from a domestic and commercial photographer to photographic Artist. Hint… he was able to generate enough income from photography to have time off (years) to focus solely on creating art with his photography.

The Neighbours project began in 2015 as a series of portraits featuring the everyday people in John's community in San Diego. After photographing these locals he made 4′ x 6′ vinyl prints, in-house, which feature mostly tightly cropped headshots.

John framed these images himself and displayed them on the fence surrounding his home! They were prominent and available for everyone to see.

Since then, he has been travelling America, photographing ‘neighbours' around the country.

He has studios in San Diego and New York City and a history that includes wedding, portrait and commercial photography. At the moment, all commercial work is on hold as John pursues art. Made possible by the fact he generated the kind of income from weddings, portraits and commercial work to take time off to pursue what he's most passionate about.

My goal with this work is to unite Americans across their geographic, political, racial and economic differences,” said the artist. “By bringing people together through my art, I hope to create a sense of connection between viewer and subject and, hopefully, promote empathy across the many differences that divide Americans. – John Mireless

Here’s some more of what we cover in the interview:

How the Neighbor project was born

Is there an endpoint to John's Neighbor project?

What distinguishes a photographer from an artist?

How to generate funding for your photographic art project

Do you need an art degree or masters to be a successful artist?

Why John spends a lot of time building his curriculum vitae

Who gives value to the kind of art John creates?

What makes a commission in the art world different from commercial photography?

Who and what type of clients commissions photographers to create art?

How John landed his first commissioned photography project

Why people are loving John's art and why his installations are so successful

When does a photography project become an art project?

Why personal projects are important to the growth of your business

The process behind the creation of the Neighbors project

What makes one art installation grab so much attention?

How John shoots for his art installation projects

The type of people that John loves to shoot for this project

Why make the switch from head and shoulder portraits to half body style type portraits?

What happened when one of John's art installation were graffitied?

John's advice for photographers who wants to pursue art installation and photography as art

What to expect from John's future projects

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

What I think works about my project is that it does bring people together. It allows Americans to connect with each other. – John Mireles

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what John shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

Art is about communicating something. It's about teaching us something about our experience, our culture, it's about questioning, it's making some sort of statement. And that requires a lot of thought and a lot of intentionalities. – John Mireles

If you have any questions that I missed, a specific question you’d like to ask John or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

12-month Premium Membership – 40% off

NOTE: Existing members on the $20 per month plan – if you make use of this offer and have already paid $20 this month, let me know and I'll refund this months payment. Existing members already on this plan from last year, no need for you to do anything, you will automatically stay on this deal.

Online Sales Masterclass – 20% off

It's well known that In Person Sales (IPS) generally outperform Online Sales and there always seems to be a big industry-wide push towards this form of photography sales. Many experts, gurus, rockstars and teachers push hard to get newbies especially into selling in person. Their intentions are good and I'm in the same boat and prefer IPS to online sales in my business.

However… IPS isn't for everyone!

For some photographers, online selling is a better fit either all of the time or at least for some sessions – like it is for me.

Are you a photographer who…

Has no time for IPS – maybe you have another job or want more time with your family

Prefers to focus on shooting and not selling

Shoots on the move while travelling from location to location and don't want to be tied down with IPS

Works with clients who are holidaying away from their home and only visiting the area you service

With a dislike of selling in person – maybe selling just isn't for you

Just likes the idea of working online to sell

Is starting out and selling your photography is new to you and possibly even scares you

Doesn't have a space to sell in and selling in the clients home or a coffee shop is just a turn-off

Thank you!

Thanks again for listening and big thanks to John for sharing his thoughts on art and building a successful photography business to fund the creation of art projects.

When art works, there is meaning behind the work. – John Mireles

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. John Mireless of www.johnmireles.com is responsible for the outdoor art installation you may have heard of called – Neighbours. In this interview,Premium Members, click here to access this interview in the premium area.
John Mireless of www.johnmireles.com is responsible for the outdoor art installation you may have heard of called – Neighbours. In this interview, John shares the detail on why and how he was able to transition from a domestic and commercial photographer to photographic Artist. Hint… he was able to generate enough income from photography to have time off (years) to focus solely on creating art with his photography.
The Neighbours project began in 2015 as a series of portraits featuring the everyday people in John's community in San Diego. After photographing these locals he made 4′ x 6′ vinyl prints, in-house, which feature mostly tightly cropped headshots.
John framed these images himself and displayed them on the fence surrounding his home! They were prominent and available for everyone to see.
Since then, he has been travelling America, photographing ‘neighbours' around the country.
He has studios in San Diego and New York City and a history that includes wedding, portrait and commercial photography. At the moment, all commercial work is on hold as John pursues art. Made possible by the fact he generated the kind of income from weddings, portraits and commercial work to take time off to pursue what he's most passionate about.
My goal with this work is to unite Americans across their geographic, political, racial and economic differences,” said the artist. “By bringing people together through my art, I hope to create a sense of connection between viewer and subject and, hopefully, promote empathy across the many differences that divide Americans. – John Mireless
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
What I think works about my project is that it does bring people together. It allows Americans to connect with each other. – John Mireles
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from...]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean46:44288: Anna Hardy – Making the Successful Transition from Wedding to Family Portrait Photographyhttps://photobizx.com/Making+the+Successful+Transition+from+Wedding+to+Family+Portrait+Photography++Anna+Hardy
Mon, 05 Nov 2018 03:53:14 +0000https://photobizx.com/?p=15161<p>Premium Members, click here to access this interview in the premium area. Anna Hardy of www.annahardy.co.uk is one of the UK's leading family photographers. In the last ten years, she's built a highly respected and successful photography business, first with weddings, later with families and creative brands. In this interview, Anna shares exactly how [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/Making+the+Successful+Transition+from+Wedding+to+Family+Portrait+Photography++Anna+Hardy">288: Anna Hardy – Making the Successful Transition from Wedding to Family Portrait Photography</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Anna Hardy of www.annahardy.co.uk is one of the UK's leading family photographers. In the last ten years, she's built a highly respected and successful photography business, first with weddings, later with families and creative brands.

In this interview, Anna shares exactly how she made the successful transition from wedding to family portrait photography, including her advertising, marketing and pricing methodology that all stemmed from a full rebrand and bug website changes.

Today, she specialises in documentary photography that celebrates real life and is as passionate about education as family photography.

All this and she has a fantastic and very cool website.

Here’s some more of what we cover in the interview:

How Anna’s website came to life with her change in focus from weddings to portraits

What Anna strongly emphasizes her website to attract her perfect target clients

The misconceptions around re-branding for photographers

Things to consider when creating a website and establishing your brand

Is it worth investing a great deal of money into your website today?

Why Anna transitioned from wedding to family photography

How Anna made the transition without negatively affecting her income

Considering the financial aspects when transitioning from one photography style to another

Anna’s sales targets and average shoot numbers per month

How Anna structures her shoots

What is a “slice of life session” and how does it work?

Fashion guides for documentary photography clients

Anna's suggestions to find your ideal clients and get them in front of your camera

Why partnering with people who serve the same target market is vital for your business

Never forget your past clients as a source of future clients

How Anna attracts her past wedding clients to become paying family clients

Reward systems Anna put in place to attract more clients

How does Anna consistently reach her target clients every month?

Why you need to focus on your local area SEO?

Why Anna is not a big fan of Instagram – even though she has a beautiful feed

Anna’s referral program and its incentives

Focusing on the human element by giving the best experience for your clients

Another marketing trick when transitioning from wedding to family photography

Anna’s online course and what you can learn from her

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

If clients value it and they want it, they will buy it. If they don’t, then they won’t. It’s as simple as that. – Anna Hardy

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Anna shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

I want my clients to have an experience where they feel where they really value their family, where they can see the beauty in their family. – Anna Hardy

If you have any questions that I missed, a specific question you’d like to ask Anna or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Another great way to get a backlink to your site is to send a video testimonial like Broome wedding photographer, Nik Buttigieg did. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.

Here are the latest iTunes reviews:

Best Investment For My Business

I found PhotoBizX by accident one day while browsing photography business podcasts on my iPhone. I listened to a few free ones and realized how much good content was available, but that I was missing even more.

With the low cost to begin a premium membership, I tried it and was instantly hooked!

Between the amount of previous yet relevant content, the Facebook group and the online show notes and additional courses available, I literally spend every day in my downtime (driving, editing) filling my mind with podcasts.

Already in a month’s time since implementing ideas from PhotoBizX, I have generated more bookings and more revenue than I have in months. This month may truly be my best business month since I started over 3 years ago!

I highly recommend anyone on the fence to try out the premium membership.

It is so worth it!

Awesome Resource

In iTunes by Benno12345679 from Australia on October 30, 2018

I think this is a great photography business podcast.

Andrew is an expert at getting his guests to open and precisely explain their marketing strategies.

A Must Listen

I'm not usually one for leaving reviews, in fact, this is the only podcast review I've made.

I had to leave a glowing 5-star review for Andrew and the PhotoBizX podcast. Super informative, light enough listening that's it's easily digested. Incredible business tips from industry leaders and up and coming business owners from a wide range of backgrounds.

This podcast, and now my Premium Membership, has helped me grow my business to where it can support myself and my young family full time.

Thank you, Andrew. Keep up the great work.

Phil.

Bringing still images to life by adding movement

In addition to the main interview for today's episode, I had a chance to interview Troy Plota about his tools to add movement to digital still images.

Troy travelled the world shooting fashion, lifestyle and celebrities for international advertising agencies and publications. He also appeared on the Next Top Model as a guest Photographer and has been shooting professionally for over 30 years.

His advertising work has appeared on dozens of billboards in New York’s Times Square, as well as on the Vegas strip.

He was invited to do a Ted Talks on “THE FUTURE OF PHOTOGRAPHY” after innovated the 3D Photograph.

You would have seen these images where a still image is brought to life by adding a moving element or elements within the frame.

If you're at all lost or unsure, check the GIF below to see exactly what I'm talking about.

Thank you!

Thanks again for listening and big thanks to Anna for sharing her thoughts on business, attracting more clients, making better bookings and generally running a terrific portrait photography business.

A proper branding process isn’t about what colors you want or what fonts you like. It’s exploring who you are, why you do what you do, what you’re offering to your clients, what difference you can make to them, what you stand for. – Anna Hardy

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Anna Hardy of www.annahardy.co.uk is one of the UK's leading family photographers. In the last ten years, she's built a highly respected and successful photography business,Premium Members, click here to access this interview in the premium area.
Anna Hardy of www.annahardy.co.uk is one of the UK's leading family photographers. In the last ten years, she's built a highly respected and successful photography business, first with weddings, later with families and creative brands.
In this interview, Anna shares exactly how she made the successful transition from wedding to family portrait photography, including her advertising, marketing and pricing methodology that all stemmed from a full rebrand and bug website changes.
Anna's work has been featured in print and online publications including Harper’s Bazaar, Digital Photographer Magazine, Wedding Magazine, Perfect Wedding Magazine, Rock ‘n’ Roll Bride, Rock My Wedding, London Bride and others.
Today, she specialises in documentary photography that celebrates real life and is as passionate about education as family photography.
All this and she has a fantastic and very cool website.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
If clients value it and they want it, they will buy it. If they don’t, then they won’t. It’s as simple as that. – Anna Hardy
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Anna shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
I want my clients to have an experience where they feel where they really value their family, where they can see the beauty in their family. – Anna Hardy
If you have any questions that I missed, a specific question you’d like to ask Anna or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs
]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean1:46:53287: Michael Teo – Starting a Headshot Photography Business From The Top Downhttps://photobizx.com/starting-a-headshot-photography-business-from-the-top-down-with-michael-teo/
Mon, 29 Oct 2018 05:27:57 +0000https://photobizx.com/?p=15086<p>Premium Members, click here to access this interview in the premium area. Michael Teo of www.professionalheadshotphotography.com.au is getting out of glamour photography and starting a headshot photography business. The strange thing to me when I heard this, was his glamour photography business was doing fantastically well. Why leave a thriving, successful and profitable business behind to start [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/starting-a-headshot-photography-business-from-the-top-down-with-michael-teo/">287: Michael Teo – Starting a Headshot Photography Business From The Top Down</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Michael Teo of www.professionalheadshotphotography.com.au is getting out of glamour photography and starting a headshot photography business. The strange thing to me when I heard this, was his glamour photography business was doing fantastically well. Why leave a thriving, successful and profitable business behind to start from scratch… again?

Although Michael wasn't jumping at the idea of recording an interview focussed on a business was yet to get going, I thought it was THE PERFECT time to hear how a successful photography business operator intends to tackle a new startup, a new genre, knowing what he has learned from an existing business.

Following some gentle arm-twisting, Michael agreed to record something, jumped on his cargo bike and met me at a cafe in the centre of Melbourne for one of the most fun interviews I've had the pleasure of recording – noisy traffic, interesting passers-by, cold weather and all!

Although the interview focus is on how Michael intends to kick off his new business venture, this conversation is so much more than that and includes lessons from his last business, photography as art, sick family, setting realistic expectations and leaving a true legacy in our limited time here.

Here’s some more of what we cover in the interview:

Changes in Michael's life and business over the past year and his reason for seeking change

The pressures Michael and his family faced during his mum's illness

What led Michael to take a different direction with his Photography business?

Why personal work has to be part of the photography business model

Michael's perspective on glamour photography

The advantage of speaking with and booking your clients personally

The need to be organised and have a workflow to maximise your time

Michael's current focus when it comes to his photography style

The difference between domestic and commercial photography workflow

Michael's marketing strategies for his new headshot photography business

How Michael envisions his new business growth over the next few months

Coding and WordPress – is it really necessary for photographers?

Why Michael selected a totally corporate theme for his new website

Questions you need to ask when creating your website

How Michael creatively manage bookings and schedules through his new website

Michael's transition from networking with portrait to headshot and commercial photographers

Michael's business goal within the next six months

Where Michael sees himself in contributing to the art world of photography

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

Doing glamour portraits and doing corporate portraits is essentially portraiture. The main difference is the workflow. – Michael Teo

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Michael shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

If I'm going to make my life mean something, then I would definitely want to explore the things that I can contribute on a bigger scale rather than just building a business. – Michael Teo

If you have any questions that I missed, a specific question you’d like to ask Michael or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Thank you!

Thanks again for listening and big thanks to Michael for sharing his thoughts on business, attracting more clients, advertising and generally being better at what we do by avoiding implementation paralysis.

I see creativity not as a flash of inspiration but as a channel. – Michael Teo

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Michael Teo of www.professionalheadshotphotography.com.au is getting out of glamour photography and starting a headshot photography business.Premium Members, click here to access this interview in the premium area.
Michael Teo of www.professionalheadshotphotography.com.au is getting out of glamour photography and starting a headshot photography business. The strange thing to me when I heard this, was his glamour photography business was doing fantastically well. Why leave a thriving, successful and profitable business behind to start from scratch… again?
Although Michael wasn't jumping at the idea of recording an interview focussed on a business was yet to get going, I thought it was THE PERFECT time to hear how a successful photography business operator intends to tackle a new startup, a new genre, knowing what he has learned from an existing business.
Following some gentle arm-twisting, Michael agreed to record something, jumped on his cargo bike and met me at a cafe in the centre of Melbourne for one of the most fun interviews I've had the pleasure of recording – noisy traffic, interesting passers-by, cold weather and all!
Although the interview focus is on how Michael intends to kick off his new business venture, this conversation is so much more than that and includes lessons from his last business, photography as art, sick family, setting realistic expectations and leaving a true legacy in our limited time here.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
Doing glamour portraits and doing corporate portraits is essentially portraiture. The main difference is the workflow. – Michael Teo
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Michael shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean53:27286: Iain Sim – Messenger Marketing For Photographershttps://photobizx.com/messenger+marketing+for+photographers+with+Iain+Sim
Mon, 22 Oct 2018 01:10:59 +0000https://photobizx.com/?p=15073<p>Premium Members, click here to access this interview in the premium area. Iain Sim of www.nicechatletsbook.com put together his messenger marketing for photographers course out of necessity. After running multiple Facebook Ad campaigns for both his wedding and portrait photography businesses in Melbourne, screening applicants was killing his business. Iain and Jo, his wife are business partners [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/messenger+marketing+for+photographers+with+Iain+Sim">286: Iain Sim – Messenger Marketing For Photographers</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Iain Sim of www.nicechatletsbook.com put together his messenger marketing for photographers course out of necessity. After running multiple Facebook Ad campaigns for both his wedding and portrait photography businesses in Melbourne, screening applicants was killing his business. Iain and Jo, his wife are business partners and were looking for ways to minimise the time spent on making calls to find the best possible prospects to photograph after a successful advertising campaign. That's where the Facebook messenger bot (robot) came to the rescue.

If you're familiar with the Bernie style Facebook ads so popular with PhotoBizX listeners and members, learn more here if you're unsure what these ads are: www.photobizx.com/136 you'll understand the real work begins once the ad is run and done and you need to start calling the people who responded to your ad. The objective is to screen the potential photography clients to find those who are most likely to purchase extra wall art, digital files, albums or prints following the free sessions, as advertised.

These phone calls are time-consuming and somewhat tricky – you need to get the person on the phone first, no mean feat. Once on the call, you need to ask the right series of questions to determine if this person, family, or couple are indeed a good fit for you and your business. Your aim is to determine if these potential clients will make a quality purchase following the free shoot.

Enter Facebook messenger and in particular, the use of messenger bots to do the screening for you. All automated and set up to ask the tricky questions.

Iain successfully implemented his messenger bot sequences to do all the heavy lifting for both his family portrait and engaged couple ad screening. In a nutshell, someone responds to an ad and they automatically enter the robot sequence inside their Facebook messenger account. The fully automated sequence “spits out” the best possible candidates for Iain and Jo to follow up with on a call scheduled by the client with calendar booking software.

The clients deemed not a good fit by the automated sequence are let down gently and don't take Iain and Jo unnecessarily away from their business and the best possible clients who they can now focus on.

To get a full understanding of the sequence and how it works, you'll find an example on the page here: www.nicechatletsbook.com – scroll to the bottom of the page and try it yourself.

We'll go deeper into the chatbot, automation, Facebook Ad strategies and a whole lot more in this interview.

Here’s some more of what we cover in the interview:

The 48 hour Facebook Advertising window for new ads or changes to existing ads to take effect

Why you need to throw money on Facebook Ads at the start of your campaigns

Iain's Facebook Ads daily budget recommendations

Facebook reach gets better when you engage with your posts

How messenger bots fit in while you continue to engage with prospective clients

The advantages of messenger bots in conjunction with your FB ad campaigns

How to use messenger bots

What you can use messenger bots for and are they easy to set up and use

The difference between bots and questionnaires

How to set up chatbots

What questions to ask in your chatbot sequence to find the best potential photography clients

How to use messenger bots for your photography business

What happens when clients get shortlisted and get to the end of the bot sequence?

Using an online calendar to book phone calls – have your clients do the work

Using message bots for family portraits and engagement sessions

The number of wedding bookings Iain attracts via his engagement shoots

Is it ok to use incentives to attract bookings?

Can you use the same messaging bots for engagement and family shoots

How to personalize questionnaires to match the language you use in your business

The need to make it clear to customers about the automated responses

The consequences of spamming Facebook Messenger inboxes

How to retain customers who don't qualify for free shoots

What are model calls and how to utilise a chatbot sequence with a model call campaign

What it costs to use ManyChat

Pricing and what is included on Iain's course – Messenger marketing for Photographers

Other ways to use chatbots

How Iain manages his messages

Will accidentally opening a message interrupt the message bots

Can you still use chatbots even if you are not running a promo?

Can chat bots be incorporated in third-party marketing strategies?

Using chatbots for excitement building before a portrait session and before a meeting

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Iain shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

If you have any questions that I missed, a specific question you’d like to ask Iain or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Would you like one on one help with your photography business?

You can schedule a FREE 30-minute call to chat about your situation to see if we're a good fit. Following the call, we'll know if I can help you get you where you want to go with your photography business.

These sessions can be from one hour to twice monthly calls and unlimited email access.

The idea of these sessions is to help you implement what you hear on the podcast – from FB Ads to Third Party Marketing, branding, website copy, autoresponders, optin lead magnets, sales, conversions, generating more bookings, blogging, video replies, etc.

My plan is to do more to help you succeed with your photography business. This will be hands on help. You and me working together on your business.

If you want my help, schedule a free call and let's chat.

Also…

In a recent email, I mentioned I'm opening up a paid mastermind group for 4 photographers only.

The cost will be USD$200 per month and only suitable if you have the time and energy to make a proper commitment to your photography business.

There are no contracts but I'll be looking for four suitable photographers with the aim of making a big difference to their business.

This group is currently full.

If you love the idea of a mastermind group but aren't interested in a paid group, you need to hear this episode: Photography Business Mastermind Groups… and follow the instructions to get on the spreadsheet to form your own mastermind group or join one with other PhotoBizX members.

In today's episode, Melanie Murphy shared the details of her up and coming photography retreat for emerging female photographers. The focus will be on the business of photography, shooting real examples, networking and a little wine to go along with the whole glamping experience.

The retreat sounds fantastic for any female photographers who are relatively new to the business or looking to go into business but don't know where or how to get started.

Between Melanie, her friend and fellow photographer, Astrid Simone – it sounds like they have a fantastic weekend of shooting, learning and fun lined up for participants.

Thank you!

Thanks again for listening and big thanks to Iain for sharing his thoughts on business, attracting more clients, making better bookings and utilising the Facebook messenger bot so effectively. Also, big thanks for Melanie for sharing details on her upcoming retreat in Tasmania.

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Iain Sim of www.nicechatletsbook.com put together his messenger marketing for photographers course out of necessity. After running multiple Facebook Ad campaigns for both his wed...Premium Members, click here to access this interview in the premium area.
Iain Sim of www.nicechatletsbook.com put together his messenger marketing for photographers course out of necessity. After running multiple Facebook Ad campaigns for both his wedding and portrait photography businesses in Melbourne, screening applicants was killing his business. Iain and Jo, his wife are business partners and were looking for ways to minimise the time spent on making calls to find the best possible prospects to photograph after a successful advertising campaign. That's where the Facebook messenger bot (robot) came to the rescue.
If you're familiar with the Bernie style Facebook ads so popular with PhotoBizX listeners and members, learn more here if you're unsure what these ads are: www.photobizx.com/136 you'll understand the real work begins once the ad is run and done and you need to start calling the people who responded to your ad. The objective is to screen the potential photography clients to find those who are most likely to purchase extra wall art, digital files, albums or prints following the free sessions, as advertised.
These phone calls are time-consuming and somewhat tricky – you need to get the person on the phone first, no mean feat. Once on the call, you need to ask the right series of questions to determine if this person, family, or couple are indeed a good fit for you and your business. Your aim is to determine if these potential clients will make a quality purchase following the free shoot.
Enter Facebook messenger and in particular, the use of messenger bots to do the screening for you. All automated and set up to ask the tricky questions.
Iain successfully implemented his messenger bot sequences to do all the heavy lifting for both his family portrait and engaged couple ad screening. In a nutshell, someone responds to an ad and they automatically enter the robot sequence inside their Facebook messenger account. The fully automated sequence “spits out” the best possible candidates for Iain and Jo to follow up with on a call scheduled by the client with calendar booking software.
The clients deemed not a good fit by the automated sequence are let down gently and don't take Iain and Jo unnecessarily away from their business and the best possible clients who they can now focus on.
To get a full understanding of the sequence and how it works, you'll find an example on the page here: www.nicechatletsbook.com – scroll to the bottom of the page and try it yourself.
We'll go deeper into the chatbot, automation, Facebook Ad strategies and a whole lot more in this interview.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action.]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean1:09:32285: Nick and Tom – I wish I knew this when starting my photography businesshttps://photobizx.com/i-wish-i-knew-this-when-starting-my-photography-business/
Mon, 08 Oct 2018 05:49:23 +0000https://photobizx.com/?p=15053<p>Premium Members, click here to access this interview in the premium area. Something different for this episode of the podcast with an in-person conversation with two photographers in the early stages of their careers where I share the things I wish I'd known when starting my business - over 20 years ago. From generating [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/i-wish-i-knew-this-when-starting-my-photography-business/">285: Nick and Tom – I wish I knew this when starting my photography business</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Something different for this episode of the podcast with an in-person conversation with two photographers in the early stages of their careers where I share the things I wish I'd known when starting my business – over 20 years ago. From generating leads, making sales, offering discounts to friends and family plus some gear and equipment talk and more.

Here's how the interview came about…

Nicholas Varady-Szabo or Nick V contacted me after hearing on a podcast episode I live on the Central Coast, not far from Sydney, where he's based and kicking off his wedding (and possibly portrait) photography business.

I'm considering starting a photography business, and want to be smart and do it right from the beginning. Would you be willing to let me buy you a coffee and spare half an hour to point me in the right direction? – Nick V

Following the above message, we scheduled a date to meet up. Nick asked to bring his friend Tom Fewchuk, also with an emerging photography business and the guys agreed to let me record our conversation.

Here’s some more of what we cover in the interview:

A brief background about Nick and Tom and how they started their photography businesses

The importance of setting your expectations with your clients, friends and families when pricing for them

The key things you need to focus on when just starting your photography business

Sales sessions and proving you can deliver

Advice for pricing and discounts when starting out

The best practice when someone offers you money for your photography work

Your next approach when someone asks you to photograph their special event

Does explaining to clients about the back end jobs help a photographer to charge more?

Back up equipment and types of cameras to start with

How important is having your own studio when starting out

The three factors that lead to a successful photography business

The easiest ways to create connections and get referrals from your clients

The best place to look for clients with portraits and headshots

How to deal with digital files

The importance of having a website and why it should be SEO optimized

Why relying only on social media for bookings is not a good idea

What is third-party marketing and how it works when starting out?

Tom Fewchuk Photography

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

Nick V Photography

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Nick and Tom shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

If you have any questions that I missed, a specific question you’d like to ask Nick and Tom or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

The Beginner Photography Podcast

It was cool to be asked to be interviewed on Raymond Hatfield's Beginner Photography Podcast which went live last week.

In the episode, I answered questions n relation to:

Booking 20 weddings at my first bridal fair

How I used to advertise my photography business

How I dealt with photography burn out

A lesson learnt from my first paid shoot

Some of the hardest aspects of running my photography business

Some of the best perks of being a photographer

If we should focus on one genre of photography or shoot a variety of genres

The survey is the easiest way for me to give you the best guests, questions, podcast and help with your business.

Plus, it'll be fun!

Ok, not really fun but it'll be a break from what you're doing. LOL

Here's one of the best / funniest quotes I've seen in response to asking how you found the podcast (modified slightly to hide the photographer's identity in case they don't want this shared):

I'm based in [insert country] and our weddings are not interesting at all. I found it on my computer and took it with me to the shore of the lake to sunbathe a little. It was 11 AM, listened thru the whole episode, got badly sunburnt, but hooked to the podcast. Purchased the Premium Version shortly afterwards. – PBX Member

Tom Fewchuk Photography

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Tom, me and Nick following our chat about photography business over a coffee at Terrigal.

Thank you!

Thanks again for listening and big thanks to Nick and Tom for allowing me to record our chat over a coffee.

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Something different for this episode of the podcast with an in-person conversation with two photographers in the early stages of their careers where I share the things I wish I'd...Premium Members, click here to access this interview in the premium area.
Something different for this episode of the podcast with an in-person conversation with two photographers in the early stages of their careers where I share the things I wish I'd known when starting my business – over 20 years ago. From generating leads, making sales, offering discounts to friends and family plus some gear and equipment talk and more.

Here's how the interview came about…

Nicholas Varady-Szabo or Nick V contacted me after hearing on a podcast episode I live on the Central Coast, not far from Sydney, where he's based and kicking off his wedding (and possibly portrait) photography business.

I'm considering starting a photography business, and want to be smart and do it right from the beginning. Would you be willing to let me buy you a coffee and spare half an hour to point me in the right direction? – Nick V

Following the above message, we scheduled a date to meet up. Nick asked to bring his friend Tom Fewchuk, also with an emerging photography business and the guys agreed to let me record our conversation.
Here’s some more of what we cover in the interview:
What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.
What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Nick and Tom shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
If you have any questions that I missed, a specific question you’d like to ask Nick and Tom or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

The Beginner Photography Podcast
It was cool to be asked to be interviewed on Raymond Hatfield's Beginner Photography Podcast which went live last week.
In the episode,]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean54:37284: Sonya Keenan – Digital marketing is so much more than a Facebook Adhttps://photobizx.com/Digital+marketing+is+so+much+more+than+a+Facebook+Ad+Sonya+Keenan
Mon, 24 Sep 2018 04:31:32 +0000https://photobizx.com/?p=15003<p>Premium Members, click here to access this interview in the premium area. Sonya Keenan of www.omnichannelmediagroup.com started her professional life as a photographer 30 odd years ago! Although a hobbyist photographer today, those early skills have been instrumental in setting up her content and publishing business. In this interview, Sonya shares what it means [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/Digital+marketing+is+so+much+more+than+a+Facebook+Ad+Sonya+Keenan">284: Sonya Keenan – Digital marketing is so much more than a Facebook Ad</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Sonya Keenan of www.omnichannelmediagroup.com started her professional life as a photographer 30 odd years ago! Although a hobbyist photographer today, those early skills have been instrumental in setting up her content and publishing business.

In this interview, Sonya shares what it means to be a photographer who embraces digital marketing and how you can embrace the different channels to reach your perfect target client and generate more bookings. You'll learn why digital marketing is so much more than a Facebook ad and what you can do to get maximum benefit from your photography marketing.

Today, Sonya is the co-founder and managing director of Omni Chanel Media Group (OMG) with business partner Deborah Hutton. Her passion is helping people tell their story using all the opportunities available in the digital world to people who are interested – ie, our prospective clients.

I first heard Sonya on the Digital Marketer podcast talking about Implementation Paralysis. I immediately knew, I had to get her on the show.

Sonya has over 20 years experience in senior management and marketing positions within government corporations, private companies and ASX listed corporations. She has also owned, managed and sold a number of small businesses including most recently How to Cook, the Sunshine Coast’s premier boutique retail cooking store.

Here’s some more of what we cover in the interview:

The story behind the Omnichannel name and what it means

Are you providing the same customer experience online and offline?

The importance of consistently connecting to customers in whatever way available

How to know if you're marketing your photography business correctly

Why reviews are an important way to communicate with your customers

The difference between reviews and testimonials and which are more powerful

Why you need to ask your photography clients for reviews

Do incentives for referrals de-value your business?

Giving more incentives on top of a great photography and sales experience

Peer marketing or acknowledging referrals from other photographers and its benefits

The one measurable result that you need to understand about Facebook Ads

Sonya's marketing concepts and strategies

What is Google Tag Manager and what it does for your marketing strategies?

Why relying on Facebook Ads is not a good strategy for attracting new clients

What is an acceptable amount to spend on photography marketing and advertising?

The ideal way to know how and where to spend your marketing money

What is the difference between re-targeting and re-marketing?

Follow up messages and how they hugely affect your re-marketing strategy

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

People put so much time into building this incredible website and then they just forget about the experience of when they physically see people. – Sonya Keenan

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Sonya shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

Reviews and helping people to understand the type of person you are through your reviews, is really critical to marketing in service based businesses. – Sonya Keenan

If you have any questions that I missed, a specific question you’d like to ask Sonya or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Andrew is awesome! Love his podcast.

I've been a premium member of PhotobizX for most of this year and although I'm a pet photographer, I have learned so much from others who have been interviewed by Andrew, both inside and outside my genre.

I've just gone through the overwhelm stage and am starting to take action in a number of areas of my business.

I recently had a difficult situation with a prickly commercial enquiry and Andrew was amazing with his feedback. He guided me to all the relevant content to help me with my situation.

Although I'm still a little introverted within the private Facebook group, it is a great resource to check into from time to time… I'm getting braver by the day!

If you are looking for a great learning resource with authentic hosting and content… look no further.

Links to people, places and things mentioned in this episode:

Thank you!

Thanks again for listening and big thanks to Sonya for sharing her thoughts on business, attracting more clients, advertising and generally being better at what we do by avoiding implementation paralysis.

Once you start to teach people how hard it is to take a really good photograph, they actually value what you do better. – Sonya Keenan

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Sonya Keenan of www.omnichannelmediagroup.com started her professional life as a photographer 30 odd years ago! Although a hobbyist photographer today,Premium Members, click here to access this interview in the premium area.
Sonya Keenan of www.omnichannelmediagroup.com started her professional life as a photographer 30 odd years ago! Although a hobbyist photographer today, those early skills have been instrumental in setting up her content and publishing business.
In this interview, Sonya shares what it means to be a photographer who embraces digital marketing and how you can embrace the different channels to reach your perfect target client and generate more bookings. You'll learn why digital marketing is so much more than a Facebook ad and what you can do to get maximum benefit from your photography marketing.
Today, Sonya is the co-founder and managing director of Omni Chanel Media Group (OMG) with business partner Deborah Hutton. Her passion is helping people tell their story using all the opportunities available in the digital world to people who are interested – ie, our prospective clients.
I first heard Sonya on the Digital Marketer podcast talking about Implementation Paralysis. I immediately knew, I had to get her on the show.
Sonya has over 20 years experience in senior management and marketing positions within government corporations, private companies and ASX listed corporations. She has also owned, managed and sold a number of small businesses including most recently How to Cook, the Sunshine Coast’s premier boutique retail cooking store.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
People put so much time into building this incredible website and then they just forget about the experience of when they physically see people. – Sonya Keenan
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Sonya shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below,]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean56:30283: Jo Menneer – How to run a truly successful studio based photography businesshttps://photobizx.com/how+to+run+a+truly+successful+studio+based+photography+business+Jo+Menneer
Mon, 17 Sep 2018 02:30:44 +0000https://photobizx.com/?p=14961<p>Premium Members, click here to access this interview in the premium area. Jo Menneer of Divine Divas boudoir photography studio AND Spirit Studios family photography business is based in Bath UK and was happy to record an impromptu interview where she shares the ins and outs of marketing two separate photography businesses operating under the one amazing [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/how+to+run+a+truly+successful+studio+based+photography+business+Jo+Menneer">283: Jo Menneer – How to run a truly successful studio based photography business</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Jo Menneer of Divine Divas boudoir photography studio AND Spirit Studios family photography business is based in Bath UK and was happy to record an impromptu interview where she shares the ins and outs of marketing two separate photography businesses operating under the one amazing roof while managing multiple photographers and staff.

Jo and her photographer husband Neill operate their incredibly successful business from a converted Methodist Church in the stunning city of Bath. You can see a walkthrough of the complete studio shot on the day I visited by fellow photographer Rahim Mastafa at the bottom of this post.

One of the biggest challenges Jo faces is bringing in a continuous flow of clients into a business with multiple shooters and staff. The marketing to achieve the incredible number of bookings falls squarely on Jo's shoulders and she does it with flair and seemingly, ease, by employing a variety of everchanging strategies – which she shares in detail in this interview.

In addition to bringing a flow of clients through the studio doors, Neill and his team of photographers deliver a shooting experience and set of images that make the streamlined and efficient sales process simple and seemingly easy to achieve the fantastic averages they do.

It was truly fun and engaging to steer away from the usual interview format over Skype to be able to sit opposite Jo in her studio sales room and talk face to face for this candid interview about one of the most successful businesses I've had the opportunity to discover and share with you on the PhotoBizX photography podcast. I know you'll get a ton from what Jo had to share, no matter what stage of business you're currently at.

Using model calls to test-run a photography style while generating sales at the same time

Marketing your business as a confidence-booster for your clients

Divine Diva's average client age group

Jo and Neill's studio setup

What Jo and Neill use to sell their prints during IPS sessions

Why not having client sneak peaks is better for portrait photography sales

Offering a friendly and private payment plan with clients to guarantee sales

Jo and Neill's payment schemes and how clients benefit

Using Sticky Albums to boost boudoir and family photography referrals

Coining the term viewing session when referring clients to a sales session

How do clients know they are coming in to buy?

Pricing

What Jo prepares for the clients before and during a viewing/sales session

The importance of having friendly staff that helps your business

What happens after the Animoto slideshow viewing and how to talk clients through the product range

Giving clients a treasure box to go with the sales sessions

The one marketing strategy that's working for Jo and Neill right now

Using a Facebook group for boudoir photography to market your business

How to start your boudoir Facebook group

When something doesn't work, simply move on and keep going

Reasons why some campaigns don't work and how to overcome them

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

I had to learn how to market this sort of business – Jo Menneer

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Jo shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

With any business, whatever your business is, having staff that are open and friendly is so so important – Jo Menneer

If you have any questions that I missed, a specific question you’d like to ask Jo or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Here's the latest review – which was actually a post inside the members Facebook Group I wanted to share by Ormeau Family Photographer, Jemma Entriken.

I joined PhotoBizX just over 2 months ago and because of this, my client board now looks like this!!! … probably not much to some, but to me it’s massive!!!

Previously I was sooo quiet I would change the dates by clients names to make it look like I was actually working even if they’d been done & dusted months before … heck, I may have even made up clients just to look busier￼!!! Now I have a full board of 16 and a list of 8 who have booked but I can’t fit! ￼

I look forward to letting you all know how great my average sales are soon (positive thinking right!?) but for now, I’m celebrating the little/big win of 24 bums on seats. ￼

Thanks Andrew Hellmich for these fabulous podcasts… thanks to you, I’m back to feeling fab about my business ￼

Thank you!

Thanks again for listening and big thanks to Jo and Neill for sharing their thoughts on photography, staff, advertising, management, business and marketing for their successful portrait studio and for opening the doors to their incredible studio space and home to Rahim and I while visiting Bath.

You will always have to reinvent the wheel with marketing and photography, so you're always looking for new things – Jo Menneer

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Jo Menneer of Divine Divas boudoir photography studio AND Spirit Studios family photography business is based in Bath UK and was happy to record an impromptu interview where she ...Premium Members, click here to access this interview in the premium area.
Jo Menneer of Divine Divas boudoir photography studio AND Spirit Studios family photography business is based in Bath UK and was happy to record an impromptu interview where she shares the ins and outs of marketing two separate photography businesses operating under the one amazing roof while managing multiple photographers and staff.
Jo and her photographer husband Neill operate their incredibly successful business from a converted Methodist Church in the stunning city of Bath. You can see a walkthrough of the complete studio shot on the day I visited by fellow photographer Rahim Mastafa at the bottom of this post.
One of the biggest challenges Jo faces is bringing in a continuous flow of clients into a business with multiple shooters and staff. The marketing to achieve the incredible number of bookings falls squarely on Jo's shoulders and she does it with flair and seemingly, ease, by employing a variety of everchanging strategies – which she shares in detail in this interview.
In addition to bringing a flow of clients through the studio doors, Neill and his team of photographers deliver a shooting experience and set of images that make the streamlined and efficient sales process simple and seemingly easy to achieve the fantastic averages they do.
It was truly fun and engaging to steer away from the usual interview format over Skype to be able to sit opposite Jo in her studio sales room and talk face to face for this candid interview about one of the most successful businesses I've had the opportunity to discover and share with you on the PhotoBizX photography podcast. I know you'll get a ton from what Jo had to share, no matter what stage of business you're currently at.
Don't forget to check the studio walkthrough video with Neill which you'll find at the bottom of this page.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
I had to learn how to market this sort of business – Jo Menneer
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members.]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean41:56282: Caitlin McColl – How to run profitable book projects for portrait and pet photographershttps://photobizx.com/How+to+run+profitable+book+projects+for+portrait+and+pet+photographers+caitlin+mccoll
Mon, 10 Sep 2018 04:14:25 +0000https://photobizx.com/?p=14243<p>Premium Members, click here to access this interview in the premium area. Caitlin McColl of www.ragamuffinpetphotography.com.au shares how to run profitable book projects for portrait and pet photographers. Caitlin has been running a successful pet photography business for years and in this interview shares one her most lucrative business and charitable strategies - photography book projects. In [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/How+to+run+profitable+book+projects+for+portrait+and+pet+photographers+caitlin+mccoll">282: Caitlin McColl – How to run profitable book projects for portrait and pet photographers</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Caitlin has been running a successful pet photography business for years and in this interview shares one her most lucrative business and charitable strategies – photography book projects. In the interview, Caitlin goes into detail on how to structure your book project, no matter the genre you focus on, for maximum sales, profit and fundraising for your chosen charity. In addition to the money side, you'll hear just how satisfying these shoots are for Caitlin, as the photographer and her dog owner clients.

A little background on Caitlin who was always going to be a photographer. By the age of 16, she had started winning awards and exhibiting her photography internationally. She studied fashion photography in London, then New York on a scholarship.

In 2008 she moved back to Melbourne to complete her degree in Photography.

She says, photographing perfect, beautiful people was fun, but deep down she was looking for more SOUL from her photography.

So, at 20 years old she launched Ragamuffin Pet Photography.

When I interviewed her for episode 24 of the podcast, she told me she was close to giving up before breaking through and business has been remarkable ever since.

Today, she has a successful pet photography business and has recently kicked off the Pet Photographers Club Podcast with fellow pet photographer and another friend of this podcast, Kirstie McConnell.

Here’s some more of what we cover in the interview:

How Caitlin's photography business has changed in the last four years – since our last interview

Caitlin's main pet photography marketing strategies today

Caitlin's new pet photography business podcast with Kirstie Mc Connell

Why Caitlin choose YouTube as part of her marketing strategy

How Caitlin utilized her YouTube videos for SEO

Why she moved her website from WordPress to Squarespace

How moving to Squarespace affected her website SEO rankings

Client reviews and testimonials – how, when and where to ask them

Gift vouchers and how they work in a photography business

How Caitlin came up with the idea for her book projects

What is a rescue group and how they can benefit your pet photography business?

What is Tales of Adoption and how Caitlin came up with the idea?

How Caitlin attracts pet owners to apply for her photography book project sessions

The advantages of aligning yourself with a charity institution

How to effectively sell photography to book project clients after the shoots

The benefits of having an in-depth booking form

Advantages of using Blurb for your book project printing and why Caitlin recommends them

Caitlin's most popular products

Prices and when clients learn what they are

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

Obviously, I want to make money and obviously I need to make money because this is my job and everything. But at the same time, I'm not a pushy sales person. – Caitlin McColl

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Caitlin shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

The profit margin for me between a print package or buying the USB is not huge but the difference is, I know that they're walking away with more in their hands. – Caitlin McColl

If you have any questions that I missed, a specific question you’d like to ask Caitlin or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

I owe a lot of my success to PhotoBizX

I want to go on and on about the people in this group, the resources and the material Andrew covers.

Honestly, if this goes up as a review and you read only one line, read this one… Andrew is probably the most influential person I have ever met in regards to my business. I still can't remember how I came by this group and this podcast, but at a tiny cost of $190 a year, I would happily pay 10 times this to keep involved with everything here!

I really am excited for the future. Cannot wait to see who you interview next and what new resources you have coming our way!

Happy 5 Years of photography business to Mark Clarisse

Mark is celebrating five years in business. In that time, he has experienced terrific growth and says he owes a lot to PhotoBizX – the interviews and the community involved with the Facebook Group and his mastermind group.

Big CONGRATULATIONS to you Mark, from Linda, PhotoBizX members and me! Here's to continued growth and many happy years of shooting and business ahead!

Thank you!

Thanks again for listening and big thanks to Caitlin for coming on and sharing her thoughts on marketing, business strategies, how she runs her pet photography business and of course, the amazing book campaigns and everything that goes into creating a profitable and charitable photography project.

If someone comes in to my room and tells me they have a five-hundred-dollar package or five hundred dollar budget, then I will work to their five hundred dollar budget. I'm not gonna push them to buy anything larger than that. – Caitlin McColl

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Caitlin McColl of www.ragamuffinpetphotography.com.au shares how to run profitable book projects for portrait and pet photographers.Premium Members, click here to access this interview in the premium area.
Caitlin McColl of www.ragamuffinpetphotography.com.au shares how to run profitable book projects for portrait and pet photographers.
Caitlin has been running a successful pet photography business for years and in this interview shares one her most lucrative business and charitable strategies – photography book projects. In the interview, Caitlin goes into detail on how to structure your book project, no matter the genre you focus on, for maximum sales, profit and fundraising for your chosen charity. In addition to the money side, you'll hear just how satisfying these shoots are for Caitlin, as the photographer and her dog owner clients.
A little background on Caitlin who was always going to be a photographer. By the age of 16, she had started winning awards and exhibiting her photography internationally. She studied fashion photography in London, then New York on a scholarship.
In 2008 she moved back to Melbourne to complete her degree in Photography.
She says, photographing perfect, beautiful people was fun, but deep down she was looking for more SOUL from her photography.
So, at 20 years old she launched Ragamuffin Pet Photography.
When I interviewed her for episode 24 of the podcast, she told me she was close to giving up before breaking through and business has been remarkable ever since.
Today, she has a successful pet photography business and has recently kicked off the Pet Photographers Club Podcast with fellow pet photographer and another friend of this podcast, Kirstie McConnell.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
Obviously, I want to make money and obviously I need to make money because this is my job and everything. But at the same time, I'm not a pushy sales person. – Caitlin McColl
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview,]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean52:48281: James Patrick – From portraits to a super successful commercial photography businesshttps://photobizx.com/From+portraits+to+a+super+successful+commercial+photography+business+James+Patrick
Mon, 27 Aug 2018 10:46:37 +0000https://photobizx.com/?p=14231<p>Premium Members, click here to access this interview in the premium area. James Patrick of www.jamespatrick.com is an Arizona-based photographer with a specialty in marketing. He niched himself in photography and business by shooting portraits and portfolios for health and fitness enthusiasts which grew into marketing toward magazines and getting his clients published. This [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/From+portraits+to+a+super+successful+commercial+photography+business+James+Patrick">281: James Patrick – From portraits to a super successful commercial photography business</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

James Patrick of www.jamespatrick.com is an Arizona-based photographer with a specialty in marketing. He niched himself in photography and business by shooting portraits and portfolios for health and fitness enthusiasts which grew into marketing toward magazines and getting his clients published.

This move led to him attracting more portrait clients which he was able to leverage into commercial work. In a nutshell, that's how he's been able to grow a multi-6 figure photo business.

James has been featured on more magazine covers than I can list and his business includes a team of eleven!

In addition to his multi-sided business, he has a podcast called FITposium and is the founder of the event by the same name.

In this interview, James shares how he took his portrait photography business and transformed it into a super successful commercial photography business.

Here’s some more of what we cover in the interview:

Building and managing a photography business with a large team

What is residual income and how it works?

The best way to build and maintain a residual income in your photography business

Why is attention the best currency right now and how do photographers capitalise on it?

How does image licensing work in James' business?

The four things to keep in mind when developing successful client relationships

Leveraging print work to grow your photography client base

Questions to ask your clients when licensing your photography

How to come up with the right licensing fees for your products

The difference between editorial and commercial photography work

Are printed magazines still a good avenue for marketing your photography business?

How James does his email blasts or email marketing packs to generate work

The importance of being a niche focussed photographer

Three things to consider when attempting to value a photography project

How James transitioned to health and fitness photography

A snapshot of how James started and built his health and fitness photography

How James was first published in a magazine and who were his first clients

Which magazines James aspires to work with

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

My goal within my business is to build up my other brands enough to allow me to take on the projects I absolutely love. – James Patrick

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what James shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

The best currency we have right now is attention and the best way to get attention is with great content. – James Patrick

If you have any questions that I missed, a specific question you’d like to ask James or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast and email me your keywords or keyword phrase and where you'd like me to link to.

Links to people, places and things mentioned in this episode:

Thank you!

Thanks again for listening and big thanks to James for coming on and sharing his thoughts on marketing, building and maintaining an incredibly successful photography business with his unique approach.

We will often get hired because we have a propensity to create images that magazines are willing to pick up. That actually leads to a lot of clients coming to us because they want the images that will end up in a magazine. – James Patrick

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. James Patrick of www.jamespatrick.com is an Arizona-based photographer with a specialty in marketing. He niched himself in photography and business by shooting portraits and port...Premium Members, click here to access this interview in the premium area.
James Patrick of www.jamespatrick.com is an Arizona-based photographer with a specialty in marketing. He niched himself in photography and business by shooting portraits and portfolios for health and fitness enthusiasts which grew into marketing toward magazines and getting his clients published.
This move led to him attracting more portrait clients which he was able to leverage into commercial work. In a nutshell, that's how he's been able to grow a multi-6 figure photo business.
James has been featured on more magazine covers than I can list and his business includes a team of eleven!
In addition to his multi-sided business, he has a podcast called FITposium and is the founder of the event by the same name.
In this interview, James shares how he took his portrait photography business and transformed it into a super successful commercial photography business.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
My goal within my business is to build up my other brands enough to allow me to take on the projects I absolutely love. – James Patrick
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what James shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
The best currency we have right now is attention and the best way to get attention is with great content. – James Patrick
If you have any questions that I missed, a specific question you’d like to ask James or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs
Each week I check for any new iTunes reviews and it's always a buzz to receiv...]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean38:12280: Rachel Brenke – The law and how it applies to photographers and photography todayhttps://photobizx.com/The+law+and+how+it+applies+to+photographers+and+photography+today+Rachel+Brenke
Mon, 13 Aug 2018 07:40:44 +0000https://photobizx.com/?p=13978<p>Premium Members, click here to access this interview in the premium area. Rachel Brenke of www.thelawtog.com is today's guest and the topic, of course, is the law and how it applies to photographers and photography today - copyright law, privacy laws, contracts, GDPR, usage and image rights, trademarking, business structure and how to apply [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/The+law+and+how+it+applies+to+photographers+and+photography+today+Rachel+Brenke">280: Rachel Brenke – The law and how it applies to photographers and photography today</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Rachel Brenke of www.thelawtog.com is today's guest and the topic, of course, is the law and how it applies to photographers and photography today – copyright law, privacy laws, contracts, GDPR, usage and image rights, trademarking, business structure and how to apply and use the law in your photography business.

Rachel was originally interviewed for episode 18 of the podcast and my introduction went like this…

Here's a massive understatement – my guest on the podcast today, is a busy woman! Three kids, a husband, a newly published book, a photography industry speaker, a law practice and a portrait photography business, all while relocating every few years to a new location.

Today, she is as busy as ever with 5 kids! Multiple businesses and survives by living to a tight schedule.

She is a lawyer and business strategist, an industry speaker, photographer and blogger.

Here’s some more of what we cover in the interview:

A quick overview of Rachel’s life since the previous podcast

The importance of utilising a schedule within your business for your family

Is scheduling your family time first, detrimental to your business success?

Tools that Rachel uses for her scheduling

What is GDPR?

Does GDPR affect photographers around the world and how does it really affect photographers?

What is the goal of GDPR and do photographers need to be concerned?

The importance of GDPR compliance and the privacy policy on your website

What is data breach protection and how it works for your website

How to get a privacy policy in place and how does it work on your website

Are the photos you take subject to GDPR?

Which takes precedence, copyright law or GDPR?

Does copyright law allow any photographer to use their client’s photos however they want?

Will a well written, multiple page contracts scare your clients away?

Rachel’s Law Tog services and templates

Do clients own the copyright to their images if they refuse to sign your contract?

Rachel’s advice on copyright for wedding and portrait photographers

Can any one person in a family sign a contract on behalf of the family?

Can you use your clients photos and sell them to a third party?

Do your second shooters have rights over the images they took while shooting for you?

Rachel’s recommendation on how to correctly structure your business

When should a photographer get a trademark for their business?

Important points to understand about the priorities and uses of trademarks

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

I like to lump everything together, it becomes really inefficient when you’re all over the place so, scheduling and sorting everything is the only way that I can keep up and for my family to keep up with what I am doing also. – Rachel Brenke

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Rachel shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

I encourage you to put family in your personal goals, into your calendar and your schedule first and let business come in around that. – Rachel Brenke

If you have any questions that I missed, a specific question you’d like to ask Rachel or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Thank you!

Thanks again for listening and big thanks to Rachel for coming on and sharing so much about the law and how it applies to photographers today.

I feel like contracts not only provide that legal protection, they also provide that professionalism and confidence building to help you in your business. – Rachel Brenke

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Rachel Brenke of www.thelawtog.com is today's guest and the topic, of course, is the law and how it applies to photographers and photography today – copyright law, privacy laws,Premium Members, click here to access this interview in the premium area.
Rachel Brenke of www.thelawtog.com is today's guest and the topic, of course, is the law and how it applies to photographers and photography today – copyright law, privacy laws, contracts, GDPR, usage and image rights, trademarking, business structure and how to apply and use the law in your photography business.
Rachel was originally interviewed for episode 18 of the podcast and my introduction went like this…
Here's a massive understatement – my guest on the podcast today, is a busy woman! Three kids, a husband, a newly published book, a photography industry speaker, a law practice and a portrait photography business, all while relocating every few years to a new location.
Today, she is as busy as ever with 5 kids! Multiple businesses and survives by living to a tight schedule.
She is a lawyer and business strategist, an industry speaker, photographer and blogger.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
I like to lump everything together, it becomes really inefficient when you’re all over the place so, scheduling and sorting everything is the only way that I can keep up and for my family to keep up with what I am doing also. – Rachel Brenke
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Rachel shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
I encourage you to put family in your personal goals, into your calendar and your schedule first and let business come in around that. – Rachel Brenke
If you have any questions that I missed, a specific question you’d like to ask Rachel or if you just want to say thanks for coming on the sho...]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean49:19279: Elena Blair – Content marketing for photographers and school portraiture with a killer differencehttps://photobizx.com/content+marketing+for+photographers+and+school+portraiture+with+a+killer+difference
Sun, 05 Aug 2018 19:23:20 +0000https://photobizx.com/?p=13961<p>Premium Members, click here to access this interview in the premium area. Elena Blair of www.elenasblairphotography.com discovered photography when looking for an outlet after her home was broken into which she says was one of the most violating experiences of her life. She is now obsessed with capturing families and newborns in a way [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/content+marketing+for+photographers+and+school+portraiture+with+a+killer+difference">279: Elena Blair – Content marketing for photographers and school portraiture with a killer difference</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Elena Blair of www.elenasblairphotography.com discovered photography when looking for an outlet after her home was broken into which she says was one of the most violating experiences of her life. She is now obsessed with capturing families and newborns in a way that is artistic, real, romantic, and full of life.

Her other passion is showing women they can pursue their dream to become a photographer and that they can build a meaningful and profitable business.

In addition to her photography business, Elena runs a Fine Art School Portrait business, is co-owner of Blair & Thurston Retreats, is co-owner of Lady Boss Workshops and co-host of the Creatively Unscripted podcast.

I had no idea where this interview was going to go with someone who sounds like superwoman but I can assure you, this is one interview you don't want to miss – Elena's take on school portraiture alone is absolute gold.

The main part of the interview focuses on content marketing for photographers and school portraiture with a killer difference is covered in the premium members part of this interview. If you've been looking for a unique way to book and shoot school portraits to boost your income, you need to hear this part of the interview, it really is that good and was a total eye-opener for me.

Here’s some more of what we cover in the interview:

Elena's different businesses and which ones are bringing in the dollars

The two biggest mistakes most people make when entering into photography as a business

The importance of being passionate about the niche that you choose

Trying different things at the beginning helps you to find your own niche

Why Elena choose Newborn and Family Photography as her primary niche

Why Elena targets women primarily for her photography courses

How families find Elena and taking them from enquiry to booking and sales

What is content marketing and how Elena utilises it in her businesses

Why Elena strongly believes that content marketing does work and you should be doing it too

How Elena gathers people to join her email list

An overview on how email marketing works in a photography business

Creating a funnel and building your email list as a photographer

Tips that can make your blog posts as good as Elena's

Creating posts for all your social media accounts every day

Why she loves to use MeetEdgar regardless of its price

Why you should be reposting your content again and again – the same content

Why is Pinterest vital for Elena's business

The right way to utilize Pinterest

Elena's tricky way of creating a post on Pinterest

Why Elena does not use someone else photos on her Pinterest boards

What is Elena's Fine Art School Portraits and how it works

Elena's recommendation in starting your own school photography business

How to have schools say yes when you offer photograph for them

How to get the bookings and get paid when shooting school photography

How Elena's school photography session works and how parents get access to the gallery

Elena's pricing and packages for her school photography business

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

When a photographer goes into business, the biggest mistake they make is they don't know what they do. – Elena Blair

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Elena shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

Sometimes you have to do weird things that you don't want to do just to make ends meat and that's okay. – Elena Blair

If you have any questions that I missed, a specific question you’d like to ask Elena or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

A great insight

Because listening to Andrew once a week isn't enough, this podcast offers an amazing insight into the mind of photographers that we wouldn’t normally get.

I love the way you interact with your guests Andrew, thank you for helping us to learn and become better.

It makes business sense to subscribe

In iTunes by The 17th Photographer from Australia on July 6, 2018

I listened to the free version of PhotoBizX for literally thousands of kilometres while driving before subscribing to the Premium Membership. I now find myself going back over the episodes I'd already listened to, specifically for the premium content.

Andrew's interview style is great, the business information from the guests insightful, and the community within the Facebook group is fabulous.

I am not a wedding or portrait photographer, but I still find the information from PhotoBizX invaluable.

My membership is worth every cent.

Fantastic, Insightful, and Most Importantly… Worth My Time!

This podcast is absolutely wonderful! I’ve started having to pace myself because, while this is the perfect compliment to some binge-editing, there is so much great insight that I find myself having to jot down notes, make new browser bookmarks, and set reminders for myself to look further into topics later … so that I don’t break stride in editing.

Thank you!

Thanks again for listening and big thanks to Elena for coming on and sharing her thoughts on the business of marketing, content creation, social media, school portraits and so much more!

When you're thinking about marketing you have to think about who you're speaking to. – Elena Blair

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Elena Blair of www.elenasblairphotography.com discovered photography when looking for an outlet after her home was broken into which she says was one of the most violating exper...Premium Members, click here to access this interview in the premium area.
Elena Blair of www.elenasblairphotography.com discovered photography when looking for an outlet after her home was broken into which she says was one of the most violating experiences of her life. She is now obsessed with capturing families and newborns in a way that is artistic, real, romantic, and full of life.
Her other passion is showing women they can pursue their dream to become a photographer and that they can build a meaningful and profitable business.
In addition to her photography business, Elena runs a Fine Art School Portrait business, is co-owner of Blair & Thurston Retreats, is co-owner of Lady Boss Workshops and co-host of the Creatively Unscripted podcast.
I had no idea where this interview was going to go with someone who sounds like superwoman but I can assure you, this is one interview you don't want to miss – Elena's take on school portraiture alone is absolute gold.
The main part of the interview focuses on content marketing for photographers and school portraiture with a killer difference is covered in the premium members part of this interview. If you've been looking for a unique way to book and shoot school portraits to boost your income, you need to hear this part of the interview, it really is that good and was a total eye-opener for me.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
When a photographer goes into business, the biggest mistake they make is they don't know what they do. – Elena Blair
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Elena shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean43:40278: Sara Brown – From zero to full time photography with smart marketing and business strategieshttps://photobizx.com/From+zero+to+full+time+photography+with+smart+marketing+and+business+
Mon, 23 Jul 2018 19:34:56 +0000https://photobizx.com/?p=13943<p>Premium Members, click here to access this interview in the premium area. Sara Brown of www.rockinghorsephotography.co.uk has only been in business as a photographer for less than three years. She went from zero to full-time photography with smart marketing and business strategies she learnt from her previous career. After leaving a 15-year occupation as a [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/From+zero+to+full+time+photography+with+smart+marketing+and+business+">278: Sara Brown – From zero to full time photography with smart marketing and business strategies</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Sara Brown of www.rockinghorsephotography.co.uk has only been in business as a photographer for less than three years. She went from zero to full-time photography with smart marketing and business strategies she learnt from her previous career.

After leaving a 15-year occupation as a business director in marketing, working for agencies like Geometry Global and Saatchi, she turned her lifelong passion for photography into a successful business that helps support her family. In recent months, she has replaced her previous income which took her 15 years to reach.

With a four year old son, she makes photography fit around her life and offers a range of baby and family portrait photography in the studio, outdoors or in the client's home.

She says, “I know I'm not premium priced, I'm not good enough for that yet. But I will be, one day.”

Here’s some more of what we cover in the interview:

How Sara got started with her photography business

How to increase profit margin and volume of clients

Sara's number of sessions and clients average spend per month

The point that Sara realised she needed a price increase

Factors to consider when raising your photography prices

Why Sara includes a free photo with her packages

What inspired Sara to pursue a career in photography

Sara's initial plan when starting her photography business and how it's changed

Sara's first clients and how she booked them

Why create a Facebook group for your photography clients and how to utilise it

How to attract new Facebook Group members

Attracting new photography clients with Facebook Ads

How Sara attracts most of her clients today

Why Sara is not selling in her Facebook group

Where to share your blog posts and the types of posts to give a boost to your photography business

Portfolio building strategies when starting out

How to cleverly build your email database of photography clients

An insight into Sara's Father's day promotion classes

How Sara utilises Google to grow photography business

The two things Sara did to increase her SEO rankings

How to attract a large number of positive reviews from your clients

Blogging and sharing strategies every photographer should be doing

Increasing your photography revenue by freeing up more time by not editing

Ideas to widen the scope of your photography business

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

As you increase your pricing, your brand perception goes up as well. And that helps bring in a different type of client through the door. – Sara Brown

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Sara shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

If you have any questions that I missed, a specific question you’d like to ask Sara or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Links to people, places and things mentioned in this episode:

Thank you!

Thanks again for listening and big thanks to Sara for coming on and sharing so much about her thoughts on her marketing and business strategies that have taken her fro zero booking to full-time photography in just a few short years.

From a marketing point of view people say you need to be seen and heard at least seven times to be memorable in somebody's mind. – Sara Brown

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Sara Brown of www.rockinghorsephotography.co.uk has only been in business as a photographer for less than three years. She went from zero to full-time photography with smart mark...Premium Members, click here to access this interview in the premium area.
Sara Brown of www.rockinghorsephotography.co.uk has only been in business as a photographer for less than three years. She went from zero to full-time photography with smart marketing and business strategies she learnt from her previous career.
After leaving a 15-year occupation as a business director in marketing, working for agencies like Geometry Global and Saatchi, she turned her lifelong passion for photography into a successful business that helps support her family. In recent months, she has replaced her previous income which took her 15 years to reach.
With a four year old son, she makes photography fit around her life and offers a range of baby and family portrait photography in the studio, outdoors or in the client's home.
She says, “I know I'm not premium priced, I'm not good enough for that yet. But I will be, one day.”
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
As you increase your pricing, your brand perception goes up as well. And that helps bring in a different type of client through the door. – Sara Brown
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Sara shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
If you have any questions that I missed, a specific question you’d like to ask Sara or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs
Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.
Firstly,]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean48:50277: Marie Masse – How to build a business around what and how you love to shoothttps://photobizx.com/How+to+build+a+business+around+what+and+how+you+love+to+shoot-marie-masse
Mon, 16 Jul 2018 14:56:01 +0000https://photobizx.com/?p=13887<p>Premium Members, click here to access this interview in the premium area. Marie Masse of www.fearlessandframed.com is today's guest for the podcast. I first heard about Marie when interviewing Allison Redmon for episode 264 of the podcast. Allison shared her fantastic strategy to book family photography clients by offering beginner photography classes to local [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/How+to+build+a+business+around+what+and+how+you+love+to+shoot-marie-masse">277: Marie Masse – How to build a business around what and how you love to shoot</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Marie Masse of www.fearlessandframed.com is today's guest for the podcast. I first heard about Marie when interviewing Allison Redmon for episode 264 of the podcast. Allison shared her fantastic strategy to book family photography clients by offering beginner photography classes to local mums and dads – in Saudi Arabia! The photography course she was delivering was ‘a done for you' teaching package by Marie Masse of Fearless and Framed.

I did some investigating and realised I had to get Marie on the show! This was a photographer who built a successful photography business that revolves around what she loves to shoot and exactly how she loves to shoot it.

Marie discovered and moved toward professional photography after shooting a 365 project of her daughter. Flooded with compliments on her beautiful work, she decided to go pro.

That's when it all got real and very tough. Marie found herself shooting in a way that was draining her love of photography. This all changed for her when she became an accidental documentary photographer and business thrived.

Since then, she kicked of Fearless and Framed and has been helping other photographers connect with their clients and shoot in ways that keep photographers fulfilled and passionate about the work they are creating and the clients they are attracting.

Here’s some more of what we cover in the interview:

How a 365 project can possibly lead to becoming a professional photographer

What led Marie to decide to move into a documentary photographic style?

Why she started Fearless and Framed

The catalyst that attracted more clients for Marie

A different way to look at photography to develop your own style

How to build a portfolio and encourages your clients into a documentary shoot when starting out

Clients misconceptions about how documentary photography works

How to eliminate disconnecting with your clients and Marie's unique way on how to approach it

Why having a vivid mental image of your client is essential for a successful documentary session

How a pre-shoot questionnaire became a turning point in a photography career

Marie's wardrobe prep talk and how it works

How and where Marie started to talk about her photography niche

What Marie teaches to new photographers about documentary photography

Marie's advice about creating more engaging photography content

How having a deep story builds connection and trust instantly

Getting the type of photos that mean something to your clients

The Intentional Documentary Podcast

Marie's advice on aligning your goals when creating your own niche

How to attract clients to the kind of photography style you choose

Marie's tips and tricks in gaining clients through workshops

The difference between your email list and your contact list and how to utilise both in your photography business

The simple way to discover what the story for your photography clients should be

Marie's worksheets and how it helps to build stories

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

When I started to identify the purpose to me for a photograph, that's when I started to think, ‘I'm sure other people feel this same way.' – Marie Masse

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Marie shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

When you're contacting past clients, it always feels more comfortable because you have that real working relationship as opposed to someone you've never worked with before. – Marie Masse

If you have any questions that I missed, a specific question you’d like to ask Marie or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

You want to sell more work with less frustration. We can help. The Ballsy Course.

I received the following email from Nick McArthur this week…

I don't know if you noticed but I launched a course with Kristen Kalp yesterday. We ran the course last year, and the women who took it were all raving fans.

If you know any women who need a kick in the pants to be BRAVE in their business – whether that’s raising rates (which I did thanks to Ballsy), asking for testimonials (which I did, thanks to Ballsy), or finally putting an offer out there that you wouldn’t have before (work in progress!), Ballsy helps. A lot. And when you get a little more Ballsy, or a lot more, this course really does pay for itself and then some. — Lauren Van Mullem

I love teaching this course. It's run through teachable. Kristen and I do a great job. (I'm biased) There are worksheets and love and jazz fingers and I think it's a course that REALLY REALLY FUCKING MATTERS!!!

Female photographers make 40% less than their male counterparts per year.

We think this is bullshit. And we know this is one of hundreds and thousands of statistics just like this. So we want to do something to change that.

We are all sick of seeing women play small putting themselves last, and being passed over for mediocre white men all over the damn place. We want to live in a world where women a.) don't hesitate to sell their work at a fair price and b.) advocate for their own time and well being without apologizing.

We know Ballsy will help them do that.

It's a 4-week course and it costs $399.

It's just for self-identifying women.

It starts July 16th. So it's like a go now sort of thing. You can check the site out here–> BALLSY

Thank you!

Thanks again for listening and thanks to Marie for coming on and sharing so much about her thoughts on the business of documentary family photography, marketing, sales and how to run a successful business.

Photography is a place not only for healing but it makes me feel like the things I value are a bit more secure because there's nothing I fear more than arriving to a point in my life and realizing something is gone or has been lost and that I took that time for granted. – Marie Masse

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Marie Masse of www.fearlessandframed.com is today's guest for the podcast. I first heard about Marie when interviewing Allison Redmon for episode 264 of the podcast.Premium Members, click here to access this interview in the premium area.
Marie Masse of www.fearlessandframed.com is today's guest for the podcast. I first heard about Marie when interviewing Allison Redmon for episode 264 of the podcast. Allison shared her fantastic strategy to book family photography clients by offering beginner photography classes to local mums and dads – in Saudi Arabia! The photography course she was delivering was ‘a done for you' teaching package by Marie Masse of Fearless and Framed.
I did some investigating and realised I had to get Marie on the show! This was a photographer who built a successful photography business that revolves around what she loves to shoot and exactly how she loves to shoot it.
Marie discovered and moved toward professional photography after shooting a 365 project of her daughter. Flooded with compliments on her beautiful work, she decided to go pro.
That's when it all got real and very tough. Marie found herself shooting in a way that was draining her love of photography. This all changed for her when she became an accidental documentary photographer and business thrived.
Since then, she kicked of Fearless and Framed and has been helping other photographers connect with their clients and shoot in ways that keep photographers fulfilled and passionate about the work they are creating and the clients they are attracting.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
When I started to identify the purpose to me for a photograph, that's when I started to think, ‘I'm sure other people feel this same way.' – Marie Masse
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Marie shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were,]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean46:53276: Michael Hauge – The storytelling formula to book more photography clientshttps://photobizx.com/the+storytelling+formula+to+book+more+photography+clients-michael-hauge
Mon, 09 Jul 2018 06:49:47 +0000https://photobizx.com/?p=13874<p>Premium Members, click here to access this interview in the premium area. Michael Hauge of www.storymastery.com works with people who want to change lives and make more money, by telling compelling stories. He is one of Hollywood’s top coaches and story experts and has worked on projects starring (among many others), Morgan Freeman, [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/the+storytelling+formula+to+book+more+photography+clients-michael-hauge">276: Michael Hauge – The storytelling formula to book more photography clients</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Michael Hauge of www.storymastery.com works with people who want to change lives and make more money, by telling compelling stories. He is one of Hollywood’s top coaches and story experts and has worked on projects starring (among many others), Morgan Freeman, Julia Roberts, Tom Cruise and Reese Witherspoon.

In this episode, Michael shares the storytelling formula you can apply to any of your copy in a way to encourage prospective clients to stay engaged with what you have to say and more importantly, take action and engage your services.

Go to Michael's website and on his home page, you'll see a recent video of him and Will Smith, chatting about what makes a story great. Will Smith!

Michael also coaches entrepreneurs and business owners on using story to transform the lives of their audiences, clients and customers.

Imagine if… every time you blogged or created copy for your website and marketing, you could instantly motivate and inspire your audience, and potential clients and customers to take action.

You can, with Michael's simple 6-Step Success Stories formula – which I discovered after recently purchasing his book – Storytelling Made Easy. Michael says, if we follow his simple storytelling formula, you’ll be able to attract more clients by giving them their own emotional experience.

Here’s some more of what we cover in the interview:

When and how can a photographer possibly use storytelling in their copy?

Why storytelling is relevant to every photographer

How to market your product or services through storytelling

Questions you need to answer to incorporate storytelling into your photography business

How stories about your photography can make a huge difference to your marketing

How to start a great story about your photography, photos or a session

Knowing the characters and your goals when creating a story

Michael's beliefs about stories for businesses

Tips on how to draw people in with your storytelling

How to add conflict and why every good story needs it

The three foundational elements of every story

How incorporating stories will affect your in-person sales session

Michael's six key steps in building great stories

Why is dialogue more compelling for storytelling?

The common problems that Michael sees with clients learning storytelling

Does the length of a story affect how you convey your message to your clients?

A list of what to watch out for in your storytelling

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

I think a story about how that photograph came into being would be valuable in the same way some way footage of the making of a moview would be helpful. – Michael Hauge

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Michael shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

It's okay to combine things, adjust things. Just don't pretend you did something that you never did. – Michael Hauge

If you have any questions that I missed, a specific question you’d like to ask Michael or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Best photo business podcast

If you want to improve your business this is the podcast for you…from IPS to marketing to personal projects impacting business to how to optimize your website and everything in between this podcast will walk you through the why and the how!

If you run a Photography business you need to be listening to the photoBizX podcast! Subscribe today and you will get immediate value!

As newbies in the wedding and portrait photography business, I have found Andrew's interviews and insight invaluable. It has made us reflect on all that we have done in the last year and a half and take the marketing and business side of the business by the horns and start wrestling it properly!!

I started as a free listener but the content is soooooooo good that it was a no-brainer to become a premium member. Pick out some interviews, listen and you will see what I mean.

Links to people, places and things mentioned in this episode:

Thank you!

Thanks again for listening and big thanks to Michael for coming on and sharing so much about his thoughts on the business of storytelling and how anyone, including photographers, can apply the principles of great storytelling to attract and compel prospective clients to take action.

Everybody who writes screenplays has to understand that you’ve got to tell your story in a way that’s gonna get butts in seats, that’s gonna make people wanna come and buy a ticket. And I think a lot of times writers either forget that or wanna ignore that, they feel like thinking about commercial prospects is somehow selling out or is gonna diminish their project and so on, and I don’t believe that’s true at all. – Michael Hauge

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Michael Hauge of www.storymastery.com works with people who want to change lives and make more money, by telling compelling stories.Premium Members, click here to access this interview in the premium area.
Michael Hauge of www.storymastery.com works with people who want to change lives and make more money, by telling compelling stories. He is one of Hollywood’s top coaches and story experts and has worked on projects starring (among many others), Morgan Freeman, Julia Roberts, Tom Cruise and Reese Witherspoon.
In this episode, Michael shares the storytelling formula you can apply to any of your copy in a way to encourage prospective clients to stay engaged with what you have to say and more importantly, take action and engage your services.
Go to Michael's website and on his home page, you'll see a recent video of him and Will Smith, chatting about what makes a story great. Will Smith!
Michael also coaches entrepreneurs and business owners on using story to transform the lives of their audiences, clients and customers.
Imagine if… every time you blogged or created copy for your website and marketing, you could instantly motivate and inspire your audience, and potential clients and customers to take action.
You can, with Michael's simple 6-Step Success Stories formula – which I discovered after recently purchasing his book – Storytelling Made Easy. Michael says, if we follow his simple storytelling formula, you’ll be able to attract more clients by giving them their own emotional experience.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
I think a story about how that photograph came into being would be valuable in the same way some way footage of the making of a moview would be helpful. – Michael Hauge
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Michael shared.]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean51:05275: Kristin Milito – What it takes to build a great photography business todayhttps://photobizx.com/What+it+takes+to+build+a+great+photography+business+today+kristin-milito
Mon, 02 Jul 2018 09:01:35 +0000https://photobizx.com/?p=13862<p>Premium Members, click here to access this interview in the premium area. Kristin Milito of www.kristinmilitophotography.com is a Chicago based newborn and family photographer and has been shooting since 2007. She opened her business in 2013 and was photographing families, extended families, engagements, children and babies. She felt this was too much and too [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/What+it+takes+to+build+a+great+photography+business+today+kristin-milito">275: Kristin Milito – What it takes to build a great photography business today</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Kristin Milito of www.kristinmilitophotography.com is a Chicago based newborn and family photographer and has been shooting since 2007. She opened her business in 2013 and was photographing families, extended families, engagements, children and babies. She felt this was too much and too general to have a successful business.

Kristin chose to specialize and focus on newborns and babies and works both from her baby photography studio and on location. Her website and work are both gorgeous and it was by pure chance I found her for this interview.

Andrea Surak of Organic Blogging contacted me and suggested her blogging services could be a great solution for PhotoBizX listeners. I thought it'd be a better idea to interview a photographer actually using her services, so Andrea sent me a list of photographers she's working with.

I was working my way through the list and loved what I was seeing but immediately stopped for longer on Kristin's site. I knew right away, she would be perfect for an interview.

Here’s some more of what we cover in the interview:

Specialising really is the secret way to building your photography business

What led Kristin to newborn photography and why she choose this niche

Marketing strategies Kirstin utilised to start her newborn photography business

How to generate $2000 photography sales on average

How to present product and pricing options to clients over the phone

How to conduct successful in-person sales session and what you need to do prior to the appointment

Payment plans and how to utilise them successfully

Knowing your target clients and how to get in front of them

How to select the right keywords for your blog posts

How to outsource your blogging

Marketing tips to utilise after creating and uploading your blog post

How to get referrals and how to encourage your clients to refer you

Kristin's referral card program and how it works

Kristin's numbers – shoots per week and hours per session

How to lower your number of hours spent per shooting session

Tips and tricks on how to settle babies for a newborn photography session

How to create a newborn prep instruction guide and what to include

Preparing mothers to prepare their babies for a successful photo shoot

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

I knew that just as a doctor will specialize, you need to do the same thing in Photography. – Kristin Milito

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the member only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. – Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Kristin shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

Once I have an inquiry, I do not do anything by email. I do everything over the phone and I create the value over the phone so I can set the tone that they are going to be in wonderful hands. – Kristin Milito

If you have any questions that I missed, a specific question you’d like to ask Kristin or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Links to people, places and things mentioned in this episode:

Thank you!

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Kristin Milito of www.kristinmilitophotography.com is a Chicago based newborn and family photographer and has been shooting since 2007.Premium Members, click here to access this interview in the premium area.
Kristin Milito of www.kristinmilitophotography.com is a Chicago based newborn and family photographer and has been shooting since 2007. She opened her business in 2013 and was photographing families, extended families, engagements, children and babies. She felt this was too much and too general to have a successful business.
Kristin chose to specialize and focus on newborns and babies and works both from her baby photography studio and on location. Her website and work are both gorgeous and it was by pure chance I found her for this interview.
Andrea Surak of Organic Blogging contacted me and suggested her blogging services could be a great solution for PhotoBizX listeners. I thought it'd be a better idea to interview a photographer actually using her services, so Andrea sent me a list of photographers she's working with.
I was working my way through the list and loved what I was seeing but immediately stopped for longer on Kristin's site. I knew right away, she would be perfect for an interview.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
I knew that just as a doctor will specialize, you need to do the same thing in Photography. – Kristin Milito
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the member only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. – Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Kristin shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
Once I have an inquiry, I do not do anything by email. I do everything over the phone and I create the value over the phone so I can set the tone that they are going to be in wonderful hands.]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean33:06274: Scott Wyden Kivowitz – Modern lead generation tactics for photographershttps://photobizx.com/modern-lead-generation-tactics-for-photographers-with-scott-wyden-kivowitz/
Mon, 25 Jun 2018 06:30:03 +0000https://photobizx.com/?p=13851<p>Premium Members, click here to access this interview in the premium area. Scott Wyden Kivowitz of www.scottwyden.com and www.imagely.com is a US-based blogger, photographer and an educator. He's the author of a bunch of photography book and the Chief Community Officer at Imagely - a company that makes WordPress themes, plugins and does hosting for photographers. [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/modern-lead-generation-tactics-for-photographers-with-scott-wyden-kivowitz/">274: Scott Wyden Kivowitz – Modern lead generation tactics for photographers</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Scott Wyden Kivowitz of www.scottwyden.com and www.imagely.com is a US-based blogger, photographer and an educator. He's the author of a bunch of photography book and the Chief Community Officer at Imagely – a company that makes WordPress themes, plugins and does hosting for photographers.

Scott says he believes in sharing knowledge any way possible and educating without fluff, in a straight to the point easy to understand style – which is why I asked him for this interview after the recent release of his course – MORE LEADS MORE CLIENTS

He says… for years, photographers have been using outdated marketing strategies and there is a better way.

In this interview, Scott shares how photographers looking to build successful businesses should be attracting leads in today's super competitive market. We go deep into Scott's strategies, the minimum you need to do to have this system work for you (not a real lot) and how you can use these ideas, no matter the stage you're at with your photography business. This isn't rocket science but it's a whole new way to look at and do lead generation for photographers.

Here’s some more of what we cover in the interview:

Scott’s current full-time job at Imagely and fitting in photography

What is Imagely?

Print lab integration for WordPress and how it works

Why is print lab integration a huge benefit for photographers?

What are the outdated marketing practices photographers are still inclined to use?

How to combine outdated marketing and make it strategic

Why creating a blog content is the foundation of the best marketing systems

Why you still need to create PDF's from your blog posts as lead magnets

What is a one-off lead magnet and how does it work?

How to connect with vendors when starting out and building your portfolio

What are inbound and outbound marketing and their differences?

Does Scott’s system work for all types of photographers?

The different types of leads you attract with your photography marketing

What makes Scott’s system different and why it works for attracting photography clients

Creating your nurture series of emails and what to talk about to get the phone ringing

How to unsubscribe your leads automatically

Final offers and knowing when to test your leads

The importance of tracking

What you need to look at or focus on for your tracking

Is there a ‘right number' for your conversion rate?

Managing your unsubscribed leads

Scott’s lead generation course and what's included

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re just getting started, you don’t even need the vendors to recommend you, you just need vendors to recommend and the rest will just fall into place. – Scott Wyden Kivowitz

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Scott shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.

You can just tell stories. You don’t have to sell. You don’t have to list things like you’re sort of doing in the blog content. – Scott Wyden Kivowitz

If you have any questions that I missed, a specific question you’d like to ask Scott or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast and email me your keywords or keyword phrase and where you'd like me to link to.

A great listen

I have been listening to Andrew's PhotoBizX podcast for some time now, but this is yet again another great series of interviews.

I love the relaxed, conversational style Andrew effortlessly utilises with his guests, that allows them time to discuss their thoughts at length, providing listeners with a true insight to their inspiration and thought process.

Full of Actionable Content

In iTunes by ColourCircus from Australia on June 17, 2018

PhotoBizX promises plenty of insights into the business strategies of working photographers and it doesn’t fail to deliver.

I have been to a number of in-person workshops and conferences, etc and left with only a fraction of the implementable takeaways that Andrew extracts from his interviewees.

I love learning in podcast format but you’ll need to keep a notebook handy for all your new To Do List items!

Just the right motivation & practical information

Well Andrew, I've been a premium member for a couple years now (I think) & the one thing keeping me listening & REALLY enjoying your podcast is your ability to bring motivating, practical & highly useful information from your interviews with your guests.

Every time I get overwhelmed or in a funk in my photo business, I know my cure is a healthy dose of PhotoBizX to get me motivated again & pump me full of great inspirational ideas.

Sometimes the amount of info is a bit overwhelming, but once I begin applying it to my business & results start happening, I get the pick me up to get back on the horse so to speak & run forward!

THANK YOU to you Andrew & to all your guests who are willing to share such AWESOME information & encourage us all along our journeys of becoming better, efficient professional photographers!

‎I took the leap!

I started listening to your show around episode 30. I had just started my photography business. From you and from your kind guests, I have learnt so much about who I am; what I want to stand by and how I'd like to grow.

I listened all the time. You could have done five shows per week and I would have heard them all. My wife still recognises your voice.

Two years ago, I changed my career path a ton. I asked my boss to let me drop half of my duties at my real job, a Pop music radio station. They supported me. Since then the two jobs have each represented 50% of both my time and income.

Fast forward to this past holiday season I couldn't fight my dreams anymore. I took the leap. My radio company accepted my resignation. I stayed on for six more months. It was a very nice transition to the radio station's new host.

Last Friday was my final show. I'm writing this on Monday morning. I got a couple more hours of sleep. Then I leisurely straightened up dishes, took out the trash, chose an album to listen to and made a cup of coffee.

After I finish typing this, I'm settling in to edit 20 photos that a client ordered last night. My kids are 20 feet away in their pajamas.

I know this isn't going to be easy, but I am ready to hustle.

My work looks good and I have a solid direction for the Photo Biz thanks in large part to your fantastic podcast. You are making a huge difference for photographers on Planet Earth. Thank you.

The PhotoBizX premium membership is easily the best thing I've done for our business in over a decade.

If you've listened to the free podcast and wondered what's on “the other side” and what you get for a paid membership, trial it and you won't look back.

For what we get in the premium versions of the interviews and in the super-supportive members Facebook group, the membership should cost a lot more (shh … don't tell Andrew!).

DOOOOOOOOOOOOOOOOOO IT!

Are you implementing what you hear?

Nothing makes me happier than to hear feedback from listeners who are putting into action, the ideas they're hearing in the interviews.

Last week, I received the following email from Ottawa pet photographer, Beth Alexander who is achieving great things by simply applying what she's hearing from each guest:

Hey Andrew

I won’t remember the names of who I got the idea from but I will list everything that I’ve done/used so far that I’m still doing that I find works for me… but let me says everything you manage to get out of your guests is gold, there is always a little piece of knowledge that I take that I either implement or keep in my memory bank!

Every time I hear something I like, I send myself the episode with a quote note as to what I liked about it and email it to myself. I have a folder named ideas where they all live. When I have downtime in the winter I go through that folder and find an idea to do.

Here are some of the latest ideas I’ve implemented:

– I purchased the film course with Courtney which is amazing and I’ve been trying to practice as much as I can having access to the Facebook group and all the material on her website was great. At some point when I’m comfortable and a little bit more skilled I’d really like to incorporate film into my business as part of the services that I offer.

– I’ve updated and changed my headshot for everything so it is the same…(social media, website) and I’ve also included an image at the bottom of every blog post with the link.

– Going with blog posts, I found it very time consuming and dizzying trying to keep up with everything All the time. There are so many social media outlets, I just felt like I “had” to do everything and I couldn’t.

So I’ve been wanting to streamline my posting like some other guests have done. I also took Sue Bryce's words to heart about making sure everything should be in our website first, social media platforms change so much and all that information could disappear at any moment. So now instead of “posting” just because, I feel like I have to I post with purpose.

On Mondays, I write a blog post about something helpful or interesting that’s local or general that relates to my clients love for animals/pets. I’m not a writer so I try to keep it simple by creating Lists /Top 5 or quick did you knows… I Google the topic I want to talk about and take any information I like from what I find and create a blog post from that…

Then I copy and post that on all my social media platforms … the only thing I do the rest of the week would be replying to Any comments that may be in that post but that’s it and that’s done when I want to, not because I “feel like I have too! “

– I joined LinkedIn, read the book Jeff made and that’s it, it was easy. I’ve added LinkedIn to my Social Media platforms. Being part of LinkedIn keeps me professional in what I write or post. I find people don’t have a filter on Facebook and it can get pretty nasty and reflect poorly on their businesses.

Now that I’ve joined LinkedIn, I find myself thinking, would this post be good for LinkedIn, would it represent me and my business in a good way…

– I’ve created a YouTube account and did a little video about why I volunteer . It was easy to set up and the video was easy to edit.

There are so many free apps for our phones and computers nowadays, there is no reason not to do it! my 10 year old daughter video taped me on my iPhone then I edited it in iMovie , boom done!!

I plan on adding more how to videos to add to this one, it’s a start and now I know I can do it and it’s not so scary to think about trying to do!

– I’m sure I have more little things that I’ve done over the years, I just can’t think of them right now. I think the main thing is that your podcast has been the main source of information, the way you do your interviews, the questions you ask, all of it works!!! Thank you.

It shows how much you love doing it and all the effort put towards your website and the Facebook group is amazing. All great resources.

You have shown me and I’m sure others, that we are not alone in our struggles and we can all work together in this industry ….

Beth

Facebook Messenger for photography lead qualification

If you've put the FB Ad strategy into action, you'll know the most time challenging, difficult part of the process is making the calls to sort the good leads from the bad. Previous guest and messenger automation expert, Iain Sim solved this problem for himself and has released a course to help you create your own messenger automation sequences.

These have to be seen to be believed – they are that good!

What I LOVE about the course is you not only learn how to create your own sequences from scratch in easy to understand chunks, Iain has created DONE FOR YOU sequences you can simply copy and paste for your use. These done for you sequences include everything you need for wedding and portrait photography promotions plus a personalised one I created with Iain for my use.

If you're utilising FB Ads, this is a must have.

In this course, you’ll learn:

The types of chat automation that are making photographers money right now

How to make sure your messages are never seen as spammy or intrusive

How to get set up and what you can do right at the start to make everythingeasier later on

How to create an automated chat sequence that responds to enquiries instantly on your behalf

The fastest, easiest way to add a “live chat” button to your website

How to use chat automation with your next facebook ad and choose to work only with great clients

The course is delivered by Iain in six easy-to-follow videos along with step-by-step instructions so that you can follow along. You’ll have 12 months to complete the course, but he suggests doing it over 3 weeks.

NOTE: There's more in the course than just lead qualification. It's a big focus, but not the only one.

Iain started with lead qualification (and LOVE messenger for that), but now uses it to build excitement before portrait sessions, manage reschedules, respond to enquiries etc, and the course shows people how to do all of that.

Course members have successfully used what they learnt in the course to run other promos (eg competitions) too.

The course is well worth buying just for easier/better lead qualification. On top of that, there's other awesome things you'll learn as a free bonus.

Thank you!

Thanks again for listening and thanks to Scott for coming on and sharing so much about his thoughts on the business photography and the essentials of lead generation.

Just be natural and share stuff that you’re seeing and experiencing and just pretend like your leads are your best friend. That you’ve been talking to them forever, and you just wanted just tell them what happens today. – Scott Wyden Kivowitz

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Scott Wyden Kivowitz of www.scottwyden.com and www.imagely.com is a US-based blogger, photographer and an educator. He's the author of a bunch of photography book and the Chief C...Premium Members, click here to access this interview in the premium area.
Scott Wyden Kivowitz of www.scottwyden.com and www.imagely.com is a US-based blogger, photographer and an educator. He's the author of a bunch of photography book and the Chief Community Officer at Imagely – a company that makes WordPress themes, plugins and does hosting for photographers.
Scott says he believes in sharing knowledge any way possible and educating without fluff, in a straight to the point easy to understand style – which is why I asked him for this interview after the recent release of his course – MORE LEADS MORE CLIENTS
He says… for years, photographers have been using outdated marketing strategies and there is a better way.
In this interview, Scott shares how photographers looking to build successful businesses should be attracting leads in today's super competitive market. We go deep into Scott's strategies, the minimum you need to do to have this system work for you (not a real lot) and how you can use these ideas, no matter the stage you're at with your photography business. This isn't rocket science but it's a whole new way to look at and do lead generation for photographers.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re just getting started, you don’t even need the vendors to recommend you, you just need vendors to recommend and the rest will just fall into place. – Scott Wyden Kivowitz
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Scott shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
You can just tell stories.]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean48:28273: Nicole Begley – How to generate pet photography sales from silent auctionshttps://photobizx.com/How+to+generate+pet+photography+sales+from+silent+auctions-nicole-begley
Mon, 11 Jun 2018 06:22:08 +0000https://photobizx.com/?p=13783<p>Premium Members, click here to access this interview in the premium area. Nicole Begley of www.nicolebegleyphotography.com is based in the USA and specialises in pet and equine photography after moving away from family portrait photography. Prior to becoming a professional photographer in 2010, she spent 13 years working as a zoological animal trainer. In [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/How+to+generate+pet+photography+sales+from+silent+auctions-nicole-begley">273: Nicole Begley – How to generate pet photography sales from silent auctions</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Nicole Begley of www.nicolebegleyphotography.com is based in the USA and specialises in pet and equine photography after moving away from family portrait photography. Prior to becoming a professional photographer in 2010, she spent 13 years working as a zoological animal trainer.

In this interview, the focus is on utilising silent auctions to generate pet photography leads, bookings and sales. This strategy has been one of the most consistent producers of clients for Nicole and there's more to it than you might think. Nicole shares exactly which auctions to seek out and partner with, what to offer, how to make the most of your partnerships and ultimately, how to get great sales from these shoots with your perfect target clients – NOT freebie hunters.

You'll also learn exactly how to structure your pet photography pricelist to naturally lead your photography customers to spend more money with you. What Nicole shares on this topic alone is absolute gold and is one of the best ways I've heard to set up a price list to encourage spending on wall art and albums.

There's a whole lot more and don't think about passing on this episode if you don't photograph dogs or horses – there is a ton of information that Nicole shares that will affect the way you do business, no matter the genre you focus on.

Nicole is also the creator of Hair of the Dog, a blog for pet photographers where her focus is helping pet photographers build a more successful business. She's also the author of the book: Pet and Horse Photography for Everybody: Secrets from a Pro.

Here’s some more of what we cover in the interview:

Nicole's previous career and why she decided to leave it for pet photography

How to start a pet photography business from scratch

Why make the move from family photography to pet photography?

The process of changing from one photography niche to another

Marketing strategies for a pet photography business

What are silent auctions and how it works

Why are silent auctions so effective for photography businesses?

How to generate plenty of photography leads through silent auctions donations

How to effectively make bookings from your silent auction leads

Utilising tax deductions when running your photography promotion

How to choose the right auctions to partner with

The one auction you need to avoid as a photography lead source

Where to find the right auctions to attract your target market

Common mistakes photographers make when marketing via charity auctions

Nicole's recommendation for product credits

The importance of client education and price structuring to making a profit

Leading the conversation and encouraging your clients to spend more with add ons

The questions you need to be asking at the initial point of client contact

When and how to bring up your photography pricing in a new client conversation

Nicole's albums and collections and how the sales process works

How to simplify the buying process for your clients when it comes to albums or wall art

How Nicole structures her prices

Should you be doing your own wall art framing in house?

Which photography genre works best with silent auction and which ones won't

How to make silent auctions work best for you

Payment plans and in person sales process

What is hair of the dog and how it helps pet lovers and pet photographers

Nicole's Pet Photography course and what you'll learn from the course

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

One of the most important things you can ask your client, especially in initial inquiry is “Have you given any thought to how you'd like to display your images after the session?” – Nicole Begley

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Nicole shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in todays episode.

The name of the game is offering service with a smile and giving clients the best experience so they have a great experience and they still feel good about your business. – Nicole Begley

If you have any questions that I missed, a specific question you’d like to ask Nicole or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners means more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Access to the MasterMind Group spreadsheet to join or start a mastermind group

Access to the members only resource page with extra discounts, promo codes and downloads

Access to your personal Premium RSS Feed URL to hear the full interviews each week and have them delivered automatically to your phone

Access to the Premium Only interviews

SPECIAL BONUS FOR EXISTING MEMBERS

If you've made a membership payment this month already and want this deal, I'll refund this months payment for you.

For me to process the refund, you'll need to email me your Paypal email address which may be different to your regular email address.

Make sure you join first, then cancel your existing payments. This way your Premium RSS Feed URL stays the same.

Why should you join the PBX Membership?

One reason… I will help you build a thriving photography business. Come in and see what you're missing out on and let's get your business really going.

Here's what three photographer members posted in the Premium Members Facebook Group while I was preparing this episode to go live. These comments and the post were unsolicited.

Appreciation Post!

Alan Moyle – It's been a while since I've expressed my mancrush for Andrew Hellmich and all the things he's provided to me (and all of us!) for the growth of business and income.

Just thinking back the last few years, all the most valuable things I've done in my photography business come back to this podcast and the FB Group, so I'm kinda mancrushing/crushing on all the regulars here that post and help too.

You guys are all awesome.

Mark Clarisse – This group of photographers, this FB Group, in particular this man Andrew Hellmich you speak of and numerous other people here have literally helped me grow my business, transform it, improve it, better it and constantly evolve it!

I just recorded my best month in sales ever after almost 6 years full time and I’m also up 50% on the same period as last year.

Thank you!

Thanks again for listening and thanks to Nicole for coming on and sharing so much about her thoughts on the business of pet photography, marketing, sales, utilising auctions to attract clients and how to run a successful business.

You just kinda have to fill out what your clients are interested in and then what also you love because you can't sell something that you don't love. – Nicole Begley

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Nicole Begley of www.nicolebegleyphotography.com is based in the USA and specialises in pet and equine photography after moving away from family portrait photography.Premium Members, click here to access this interview in the premium area.
Nicole Begley of www.nicolebegleyphotography.com is based in the USA and specialises in pet and equine photography after moving away from family portrait photography. Prior to becoming a professional photographer in 2010, she spent 13 years working as a zoological animal trainer.
In this interview, the focus is on utilising silent auctions to generate pet photography leads, bookings and sales. This strategy has been one of the most consistent producers of clients for Nicole and there's more to it than you might think. Nicole shares exactly which auctions to seek out and partner with, what to offer, how to make the most of your partnerships and ultimately, how to get great sales from these shoots with your perfect target clients – NOT freebie hunters.
You'll also learn exactly how to structure your pet photography pricelist to naturally lead your photography customers to spend more money with you. What Nicole shares on this topic alone is absolute gold and is one of the best ways I've heard to set up a price list to encourage spending on wall art and albums.
There's a whole lot more and don't think about passing on this episode if you don't photograph dogs or horses – there is a ton of information that Nicole shares that will affect the way you do business, no matter the genre you focus on.
Nicole is also the creator of Hair of the Dog, a blog for pet photographers where her focus is helping pet photographers build a more successful business. She's also the author of the book: Pet and Horse Photography for Everybody: Secrets from a Pro.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
One of the most important things you can ask your client, especially in initial inquiry is “Have you given any thought to how you'd like to display your images after the session?” – Nicole Begley
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview,]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean53:40272: Marc and Brenda Bergreen – how to build a photography business adventure to fit a lifestylehttps://photobizx.com/how+to+build+a+photography+business+adventure+to+fit+a+lifestyle+bergreen+photography
Mon, 04 Jun 2018 07:34:10 +0000https://photobizx.com/?p=13762<p>Premium Members, click here to access this interview in the premium area. Marc and Brenda Bergreen of www.bergreenphotography.com are a husband and wife team specialising in outdoor wedding photography and other adventures. After quitting their engineering day jobs in 2011 and 2014, both Brenda and Marc were full-time photographers. After choosing the life they wanted, they built [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/how+to+build+a+photography+business+adventure+to+fit+a+lifestyle+bergreen+photography">272: Marc and Brenda Bergreen – how to build a photography business adventure to fit a lifestyle</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Marc and Brenda Bergreen of www.bergreenphotography.com are a husband and wife team specialising in outdoor wedding photography and other adventures. After quitting their engineering day jobs in 2011 and 2014, both Brenda and Marc were full-time photographers. After choosing the life they wanted, they built a photography business to achieve and fit their dreams.

The Bergreen photography catch cry… “Love. Adventurously.”

I love how on their about page, they say… “We didn’t want to have one last adventure; we wanted our life and our love to be an adventure.”

In 2016, true to their business and photography vision, they moved from California to Colorado and had to rebuild their business from scratch. They are now pursuing their dream and and making it a reality from their mountain home in Evergreen, Colorado. In this interview, they share how they've done what they have, the reasoning behind their decisions, their wins, losses and big lessons.

Here’s some more of what we cover in the interview:

Why move to Colorado despite having an established photography business in California?

The process of moving a wedding photography business and starting over in a new location

Why focus on outdoor and adventure wedding photography when it's such a niche?

How to come up with your own branding and photography niche

Does a mission statement really help your photography business?

What marketing steps helped the most when starting over in a new city

How to make connections and start meeting other photographers in a new town

The struggles you face when moving a photography business

Lead building strategies that worked to build trust with new clients in Colorado

Marc and Brenda’s unique way of branding through gifts

Double photo dates and how they work

Marc and Brenda’s packages and album inclusions

How clients receive their images after the wedding or shoot

Effective ways to minimise turnaround times for your photography clients

Post processing and album design workflow

Blogging and posting regularly, does it really work?

Linking and a great way to get more traffic for your blog posts

What is Link tree and how it works?

The advantages of two separate Instagram accounts for a husband and wife team

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

We do in person meetings with clients when possible and that has made a big difference in our business – Brenda Bergreen

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Marc and Brenda shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in todays episode.

In general, we don’t really push sales. We feel like if we spend our energy booking other work, that will benefit us more than focusing on something that we’re not strong at which is in person sales. – Marc Bergreen

If you have any questions that I missed, a specific question you’d like to ask Marc and Brenda or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners means more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

His interviews are the best I have ever listened to. Why? He knows how to make the most of it!

All his questions are really well-thought and interesting. Some of them are tricky ones and the speaker should be creative to answer them. Andy suggests different situations and problems you can face during work so it is really useful to listen to a solution.

All the interviews are long enough to develop a theme and clarify details. It is very comfortable to listen to them. All aspects of photographing are described in his podcasts.

Best day of the week is seeing the email from Andrew with this weeks latest interview.

This truly is the must subscribe resource and Andrew is great at finding new content with every episode providing actionable improvements to your photography business.

No brainer, sign up!!!,

Great podcast

In iTunes by Direktor D from Zimbabwe on May 21, 2018

I always learn something big off your podcasts and I hope you continue sharing.

Birth Photography: The Art and Business of Labor and Delivery Photography

Ashley Diamond Siegert who was interviewed for episode 243 of the podcast has released a book on her specialty, birth photography which immediately went to #1 on the “New Release” section of Kindle Photography Books!

The book cost is USD$4.99 and covers best practices and insights for how you can structure your photography workflow, prepare and shoot a successful birth photography assignment and deliver a collection of quality images for your clients.

Thank you!

Thanks again for listening and thanks to Marc and Brenda for coming on and sharing so much about their business, booking and sales process and how they are building the wedding photography business of their dreams with their perfect clients.

Taking pictures of couples is not that hard because I don’t have to tell them to look happy. They’re gonna look into each others eyes, think about that wedding day and they’re gonna be happy. And so, if we can also connect with them while they’re connecting with each other, it really makes our job a lot more fun and a lot easier. – Marc Bergreen

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Marc and Brenda Bergreen of www.bergreenphotography.com are a husband and wife team specialising in outdoor wedding photography and other adventures.Premium Members, click here to access this interview in the premium area.
Marc and Brenda Bergreen of www.bergreenphotography.com are a husband and wife team specialising in outdoor wedding photography and other adventures. After quitting their engineering day jobs in 2011 and 2014, both Brenda and Marc were full-time photographers. After choosing the life they wanted, they built a photography business to achieve and fit their dreams.
The Bergreen photography catch cry… “Love. Adventurously.”
I love how on their about page, they say… “We didn’t want to have one last adventure; we wanted our life and our love to be an adventure.”
In 2016, true to their business and photography vision, they moved from California to Colorado and had to rebuild their business from scratch. They are now pursuing their dream and and making it a reality from their mountain home in Evergreen, Colorado. In this interview, they share how they've done what they have, the reasoning behind their decisions, their wins, losses and big lessons.
Here’s some more of what we cover in the interview:

What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
We do in person meetings with clients when possible and that has made a big difference in our business – Brenda Bergreen
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Marc and Brenda shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in todays episode.
In general, we don’t really push sales. We feel like if we spend our energy booking other work, that will benefit us more than focusing on something that we’re not strong at which is in person sales. – Marc Bergreen
If you have any questions that I missed,]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean54:55271: Bernie Griffiths – Your Photography Business Questions Answered plus WanderSnaphttps://photobizx.com/Your+Photography+Business+Questions+Answered+plus+WanderSnap+Bernie+Griffiths+Madi+Liu
Mon, 28 May 2018 02:25:11 +0000https://photobizx.com/?p=13740<p>Premium Members, click here to access this interview in the premium area. Bernie Griffiths of www.berniegriffiths.com needs little or no introduction on the podcast after returning this week for the 4th time! In this episode, Bernie is answering your photography business questions. In the 2nd part of this episode, I have an interview with Madi [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/Your+Photography+Business+Questions+Answered+plus+WanderSnap+Bernie+Griffiths+Madi+Liu">271: Bernie Griffiths – Your Photography Business Questions Answered plus WanderSnap</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Bernie Griffiths of www.berniegriffiths.com needs little or no introduction on the podcast after returning this week for the 4th time! In this episode, Bernie is answering your photography business questions.

In the 2nd part of this episode, I have an interview with Madi Liu, a Hong Kong based photographer shooting for the company Wandersnap – a photography booking company for business of personal use and a possible option for photographers looking to earn extra money from their photography while not having to focus on the marketing.

Here’s some more of what we cover in the interview:

Wedding fair tips to attract potential clients

Prizes to consider when holding contests to attract leads

What are competition boxes and how to use them effectively?

Effective lead generation strategies

Why you need to invest time on Instagram and Pinterest

How strategies used on Facebook will transpose to Instagram

Is it necessary to specialise in a specific genre in photography?

The importance of market segmentation

How to create awareness for brand recall

Ways to follow-up with a client without being pushy

Is it possible to be profitable while using a limited studio space?

What is the best lay-by system?

Strategies to chase up your clients for a re-shoot

How to attract high-end clients

Should you consider LinkedIn to market your business?

Tips on how to stand out over your competition

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

Think differently is the key. Think differently than everyone else and do things differently, that way you're most likely to stand out. – Bernie Griffiths

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

Premium Member Questions for Andrew

Tony Bruce – Could you ask Bernie what tips he might have for wedding fairs please? In particular is there any methods that could be used to get a potential client to book you there and then as apposed to going home with a bunch of literature that might just get placed on a like with all the other photographers brochures.

Shaun A Craig – Other than FB ads, what are your top three marketing routes that provide the best ROI? Is there any advice around standing out in a crowded market?

Mark Zimmerman – I'm torn over specialization. I understand the marketing benefits but if I had to shoot the same thing over and over it would drive me crazy. I am willing to create separate websites and SM feeds. Would enjoy hearing your and Bernie's thoughts. Thx.

James White – I would really love to know more about the ‘art of following up'. How do you do it? When? How do you know if it is worthwhile, and if it is, how do you approach it without sounding pushy and aggressive? – in regard to email.

Bruce Devincentiis – Any tips on staying “top of mind” with connections?

David James – Is it possible to be profitable from a very small home studio (4 x 5m of shooting space)?

Vicky Joseph – I'd love to know the kind of sessions that his coaching clients are getting the most traction from at the moment – I remember in a couple of past interviews it was pets and their kids and newborns in the home.

Vicky Joseph – Also top tips for a photographer with no business premises (to shoot or sell).

Kylie Foley – For clients who like to purchase but they need payments spread out, what's the preferred layby system?

Laurie Brown – Best answer for clients who talk about hiring me again to ensure that they do? For example, I just had a client who bought a box of 7 images. Her husband is her business partner, so she wants him to come get his own set of 6-7 images as well. I have had this happen so many times where someone talks about hiring me again or gifting my services to someone but they never book. I think it's probably because I don't ask them to, I just wait for them to contact me. I am a soft seller (not pushy). What should I do to make sure that next session actually happens?

Jeremy Plummer of Mulberry Street Photography – I'd love to hear the top three things that he's telling his new coaching clients. So from the perspective of a potential coaching client, what 3 things can I do before I start with him that would put me ahead of the curve of his newest clients?

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Bernie or Madi shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in todays episode.

Marketing is about lead generation. – Bernie Griffiths

If you have any questions that I missed, a specific question you’d like to ask Bernie or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

Sydney meet up

Let's get together in Sydney if you're free!

When: Wednesday 13th June 2018

Where: State Library of NSW in Sydney

To see: World Press Photo Exhibition 2018 – Entry is FREE to the exhibition.

Time: 2pm then a drink or two afterwards across the road

Even if you can only pop in to say hi, Linda and I would love to see you.

I'll have my phone with me if you're running late or can't find us – 0413 852 222

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners means more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Part 2 with Madi Liu of WanderSnap

I connected with Madi Liu in a round about way. I heard about a service called WanderSnap – who connect families and businesses with local photographers in more than 45 different cities.

Instead of speaking to the business founder Jen Loong from Canada, I thought it'd be constructive to speak to a photographer actually doing the shooting for the company. That's how I found Madi Liu from Hong Kong.

Her work is gorgeous and she has plenty of rave reviews with comments like:

My colleagues and I had a blast with Madi from WanderSnap! She was a professional through and through! From planning, to the actual shoot to post-production, she made us part of it all the way.

And this

We had such an amazing time on our photo tour around Tai Ping Shan Road with Madi. Madi came well prepared and she was so great with our little daughter. We loved how the pictures turned out and can't wait for our next Snapventure with Madi.

I'm looking forward to learning more about how all this works and if it's a viable option for other photographers.

Links to people, places and things mentioned in this part of the episode:

Thank you!

Thanks again for listening and thanks to Bernie and Madi for coming on and sharing so much about their thoughts on photography business.

I believe that when my clients are feeling comfortable, they show genuine emotions. – Madi Liu

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

]]>Premium Members, click here to access this interview in the premium area. Bernie Griffiths of www.berniegriffiths.com needs little or no introduction on the podcast after returning this week for the 4th time! In this episode,Premium Members, click here to access this interview in the premium area.
Bernie Griffiths of www.berniegriffiths.com needs little or no introduction on the podcast after returning this week for the 4th time! In this episode, Bernie is answering your photography business questions.
In the 2nd part of this episode, I have an interview with Madi Liu, a Hong Kong based photographer shooting for the company Wandersnap – a photography booking company for business of personal use and a possible option for photographers looking to earn extra money from their photography while not having to focus on the marketing.
Here’s some more of what we cover in the interview:
What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
Think differently is the key. Think differently than everyone else and do things differently, that way you're most likely to stand out. – Bernie Griffiths
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.
Premium Member Questions for Andrew
Tony Bruce – Could you ask Bernie what tips he might have for wedding fairs please? In particular is there any methods that could be used to get a potential client to book you there and then as apposed to going home with a bunch of literature that might just get placed on a like with all the other photographers brochures.Wedding Photographer HertfordshireEpisode 236: Tony Bruce – Staying Busy In The Off Season When Starting Out With Your Photography Business

Shaun A Craig – Other than FB ads, what are your top three marketing routes that provide the best ROI? Is there any advice around standing out in a crowded market?
Mark Zimmerman – I'm torn over specialization. I understand the marketing benefits but if I had to shoot the same thing over and over it would drive me crazy.]]>Andrew Hellmich: Wedding Photographer, Podcaster, Blogger and Owner of Impact Images Wedding Photographyclean1:05:41270: Christine Tremoulet – Storytelling and Blogging Strategies for Photographershttps://photobizx.com/Blogging+Strategies+for+Photographers+Christine+Tremoulet
Mon, 21 May 2018 05:35:53 +0000https://photobizx.com/?p=13709<p>Premium Members, click here to access this interview in the premium area. Christine Tremoulet of www.christinetremoulet.com is a photographer, sales and marketing coach, author, blogger and Podcaster. With a background as a Digital Marketing Strategist, Christine has helped countless photographers with branding, marketing and learning to sell in a way that feels right to [...]</p>
<p>The post <a rel="nofollow" href="https://photobizx.com/Blogging+Strategies+for+Photographers+Christine+Tremoulet">270: Christine Tremoulet – Storytelling and Blogging Strategies for Photographers</a> appeared first on <a rel="nofollow" href="https://photobizx.com">Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business</a>.</p>

Christine Tremoulet of www.christinetremoulet.com is a photographer, sales and marketing coach, author, blogger and Podcaster. With a background as a Digital Marketing Strategist, Christine has helped countless photographers with branding, marketing and learning to sell in a way that feels right to them.

In this interview, Christine shares her storytelling and blogging strategies for photographers and why, no matter the number of readers or site visitors you have, blogging is one of the best things you can do to grow a sustainable, long term photography business.

She's been blogging for 18 years and believes in the power of using storytelling in marketing and believes learning to share your story with the world to attract your ideal clients, is the key to your success. She says her superpower is helping clients grow their confidence. And her mission… to help clients embrace their story, strengths and what makes them unique.

She's also the author of the book, Blogging Brilliantly For Your Business… 30 days to dominate your market.

Her podcast is The Life Boss Podcast where she discusses photography business with her guests in an effort to help listeners build a business they love.

Here’s some more of what we cover in the interview:

How Christine started with Photography

Why transition from wedding photography to boudoir photography

Wedding photography today and why it'll be different this time

How Christine effectively launched and spread the word about her wedding photography business

How to come up with the name for your wedding photography buisness

Why use a different brand name instead of your name for a wedding photography business

The importance of staying in touch with your previous clients over the years

Christine's target market today and why

Who should you be writing for when you blog?

Is it okay to write a diary-like post for your photography blog?

Adding captions to your photos and how it creates a personal experience to site visitors

What is the best way to create a photography blog post?

How frequent should you be blogging?

Understanding the tone of your brand to connect with your target clients

A simple trick to promote your brand through social media

Why it's best to create a blog post from whatever you were going to post to social media

Why photographers should focus more on Pinterest than Facebook and Instagram today

A strategy to blog consistently that works

Why blogging needs to be the cornerstone of your online marketing

Words you should stay away from when writing you blog posts

Tips on how to make blogging easier

Why blogging is never a waste of time even without a lot of readers or site visitors

How many words should your blog posts be and why?

Things you can write about for your photography business

The best things about adding client testimonials to your website

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

Style and brand is more about finding what works for you, then doing it regularly. – Christine Tremoulet

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

You'll also receive access to the members only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding!

Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Christine shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in todays episode.

The stumbling block that people come up against is we are all told you are not supposed to brag about yourself, or you're not supposed to talk yourself up. And in general polite conversation, that's probably true. But when it comes to your business, if you don't talk yourself up, nobody else will either. – Christine Tremoulet

If you have any questions that I missed, a specific question you’d like to ask Christine or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners means more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

It's been two years now since I've been listening Andrew's podcast. He is a great host who invites very successful guests. They share a lot of things you can apply to your own business.

I highly recommend to join Andrew's Facebook group which is full of helpful and kind people.

I've learned a lot, thank you Andrew!

Awesome!!!

In iTunes by Katalex88 from Australia on May 7, 2018

As a photographer with very limited time to sit down and read or watch tutorials, videos and books related to business and photography, I love Andrews podcasts because every single episode has something that I can put into practice straight away!