Arden Manning

Arden Manning

SVP Global Marketing

Arden Manning serves as SVP Marketing at Yseop, where he manages the team that sets and implements strategy to bring Yseop's software to the market. Arden has been working with Yseop since 2013 and has served as SVP of Global Marketing since the beginning of 2015. Arden often speaks on the intersection of innovative technology and the workplace of the future.
With an international background having worked in France, the UK, and the US, in technology and marketing, along with work at the highest levels of the US political system including on the unparalleled 2008 Obama campaign. Arden’s background gives him a unique perspective of how businesses are (and are not) adopting technology and change management on both sides of the Atlantic.

Recently Amazon CEO Jeff Bezos was named the world’s most wealthy man.There is no question that Amazon has disrupted and is disrupting many industries from booksellers and retail to grocery, music and much more. Luckily for the banking and finance sector, Amazon hasn’t set its sights on that industry (yet)! But what can banks learnRead more

It seems that every day we hear of a new AI use case. Could AI automate financial advice, write music, diagnose disease, or my favourite “Could AI Spot Obesity from Space”? If you base your views just on reading the news, you could be forgiven for thinking AI is some sort of omnipotent panacea thatRead more

Like all new technologies, CRM tools have evolved since the early days of bespoke customer management systems. However, despite this innovation, the truth is that they still face a mountain of over-inflated expectations and nowhere is this more true than in the banking sector. The nature of the market, the level of competition and theRead more

In financial services, chatbots are becoming a buzzword on par with Big Data, Machine Learning, and Artificial Intelligence. In fact, some companies market their chatbots using this holy trinity of buzzwords: “Machine Learning, Artificial Intelligence systems to leverage Big Data.” The truth is that chatbot marketing is well ahead of the technology itself. Often, we areRead more

The big headline at the Gartner Data and Analytics Summit this year was about highlighting the value of data and analytics solutions as well as developing a culture of data enablement. While these concepts shouldn’t sound new to most of you, it should make you feel a sense of urgency to go beyond just doingRead more

Imagine what you could do with an extra 13 hours in your work week? What if automating written reports could give you 30% of your work week back? According to McKinsey, “60 percent of occupations could have 30 percent or more of their constituent activities automated.” With the technology available today, many of the monotonous,Read more

The AI market is expected to grow to $9.88 billion in 2022, from last year’s figure of $2.61 billion. So how can solution providers take advantage of this growing market and increase adoption rates? The answer is simple: providers need to start presenting their solutions in the context of real-world business problems. If you thinkRead more

Today, AI is truly everywhere. From phone apps to advertising, to home devices like Alexa and Google, AI already has a strong influence on our daily lives. From a business perspective, this holds true for both B2B and B2C companies. AI is helping drive businesses to make better use of data and help decision-making. AsRead more

The term Artificial Intelligence has been the center of debate, speculation, and even fantasy for years, if not decades now. Meanwhile, while there are mature enterprise AI solutions available on the market today, there is also more misinformation than real information. Due to the incessant use of buzzwords, a lot of business executives don’t really understand whatRead more

Are you part of the 90 estimated million users that have used a voice assistant last month? More and more people are using voice commands within their daily routine, so it’s becoming common place for users, especially those under 50. As more devices become voice-enabled, this number will just increase. This makes sense since speakingRead more

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ABOUT YSEOP

Yseop is an international AI software company and one of the early pioneers of natural language generation technology. Its proprietary AI platform, powers enterprise-level customer support, sales and reporting applications. Its highly customisable solutions deliver superior quality analysis and more human-like dialog, resulting in higher levels of customer satisfaction. Headquartered in France, Yseop has operations throughout Europe, the US and Asia.