The FIRE Sessions – 2009

It isn’t every day that I get invited to guest blog for Brains on Fire (yes, the legendary identity company based right here in the 864), so today is a really big treat for me. (I’ve been a fan for a loooooooong time.)

Not only that, but I get to hang out with them all day during this year’s FIRE Sessions, (held today in the beautiful Peace Center for the Performing Arts). How cool is that!

I have absolutely no idea what to expect, but I know this: Made to Stick’s Dan Heath, LEGO’s Jake McKee, and the Lead Fiskateers will be chatting with us and answering questions about what it’s like to lead vibrant, customer-led communities – for starters. Fast Company’s Ellen McGirt will also be there, along with a pretty solid group of folks from all over the country – and of course the crazy-talented Brains on Fire crew. Needless to say, I am stoked. (No FIRE pun intended…) Meh.

My posts today will live and breathe on Brains on Fire’s blog (click here), so feel free to check them out throughout the day. The plan right now is to craft at least a half-dozen snack-sized blog posts during the course of the day (maybe more) to make it easy for you guys to share as much of the experience as possible.

I will also be sharing some soundbites and regular updates via twitter throughout the day. To make things easy to follow, you can track all the activity there via hashtag #fire09.

And yes, I will be shooting some photos as well, so you can see what’s going on. (Don’t say I never did anything for ya.)

Check in around 10am or so for the first couple of updates and we’ll go from there. It’s going to be fun. 😉