Boing Boing readers predict the next five years and beyond. Some are eccentric - 'More men will decide to opt for obedient robot wives to do cooking, cleaning and other stuff that will appeal to the misogynist, creating a mind shift in the western female' - some are prescient - 'People will own fewer objects, and be more selective about the physical objects they do own' - but most are deeply pessimistic.

Song for Someone promises customised mp3s, with the name of your choice slotted in. The age of mass personalisation hasn't really expanded beyond the range of goods offered off the back of photo services like flickr, essentially just an updating of the tacky Snappy Snaps mugs that have existed since the dawn of time. But then again, playing with the fundamentals of an object, adjusting the sliders so that any permutation of words, forms or images is possible, goes far beyond the levels of control that a typical brand needs to apply. For example, would M&M's open themselves up to Nike Sweatshop-style shenanigans? It's unlikely: the disclaimers are relatively extensive ('To avoid any confusion and keep everyone safe, we will not print any reference to drugs or prescription items, especially those that are in pill or capsule form')

Adverts for General Dynamics, back when the military industrial complex had a handle on style and presentation / on a completely different tack. The world of the astrologer isn't usually on our radar, but naturally there are a host of them out there online, many touting celebrity clients (such as Henri Llewelyn Davies. Few, however, are as entertaining and wilfully perverse as Madame Arcati, which seems to combine a heightened awareness of modern media with a fervent belief in a mystical order, and draws in all manner of names into its orbit.