Creative director Sukumar is well known for not just his out of the box ideas and innovative filmmaking but also for the interesting image makeovers that he give for his stars.

It was Sukumar who transformed Allu Arjun into a Stylish Star with Aarya and Aarya 2 and he later gave stunningly fresh looks for Mahesh in 1 Nenokkadine and NTR in Nannaku Prematho. Latest reports reveal that Sukumar is doing the same for Ram Charan in his upcoming project.

Details about Charan’s new look have been kept under wraps at the moment. The film is a rural based romantic entertainer. Mythri Movie Makers will be bankrolling the project and DSP will score the tunes.