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Our Story

Over the past 13 years, the Virgin Pulse Global Challenge has helped transform the cultures of the world's leading organisations and improve the health and performance of over two million employees.

In 2016, Global Corporate Challenge (GCC) proudly joined Virgin Pulse to become the leading provider of technology solutions that promote employee engagement and wellbeing. The GCC program is now known as Virgin Pulse Global Challenge.

Part of Sir Richard Branson’s Virgin Group, Virgin Pulse offers a breadth of best-in-class solutions to maximize employee engagement and performance initiatives and drive measurable and positive outcomes for your employees and business.

Our Values

At Virgin Pulse, we share a common set of values and we’re passionate about how we treat our work, our customers, members and each other.

This is the DNA that binds us together and gives us all a shared vision, the sense of pride that comes with making a difference in the world and, most importantly, guides us in the direction of our goals and our mission.

Tom Sermon

Chief Executive Officer

Since founding the Global Challenge (formerly known as the GCC), this psychology graduate has spent 11 years drawing on his experience in consumer behaviour and cultural change management to engage employees the world over and help them understand that small changes can make a big difference to their health and performance.

Glenn has become a regular and engaging media commentator on health and wellbeing-related topics in the workplace. He recently relocated to New York as part of his role in fast-tracking the Global Challenge's (formerly known as the GCC) exponential growth around the globe.

Behind the scenes, Glenn is married with three children. He is an avid runner who firmly believes that habit change, just like running, is a marathon – not a sprint.

Glenn Riseley

Founder and President

Tom joined the Global Challenge (formerly known as the GCC) in 2007 and is tasked with guiding the organization towards its goal of changing the lives of a million people in a single year.

His leadership draws on seven years in senior management at Nestle, the world’s largest food and nutrition company, and his understanding of what drives consumers’ choices on what they put into their bodies. His passionate dedication to the GCC mission is built on his degree in biological science from Oxford University. A father of two and a keen runner, Tom is motivated by the vision of a world that understands that the keys to health and happiness are the little choices we make, not the pills or potions we take.

John Hillier

Co-Founder and Director

From day one John was responsible for developing and executing the Global Challenge?s unique creative strategy and ensuring that the Global Challenge?s scientific rigor is perfectly balanced with creativity and entertainment – because we all know that you can’t bore people into changing their habits.

In July 2014 John handed over the creative reigns to focus on his love of painting...canvasses not houses.

James Carnegie

Chairman

GCC is proud to have James as Chairman. James is a Senior Managing Director at global private equity leaders Blackstone, responsible for directing its private equity efforts in Australia. He is also a member of the firm’s Asian Operating Committee.

Before joining the board of GCC, James was a partner at Archer Capital, one of Australia’s leading domestic private equity firms, and a Director of the Macquarie Direct Investment group, Macquarie Bank’s private equity division. He achieved a Bachelor of Commerce from the University of Melbourne and an MBA with Distinction from Harvard University.

Corporate social responsibility

Making a difference with UNICEF

The Global Challenge is proud to partner with UNICEF for the Make a Difference campaign. It supports water, sanitation, hygiene and transport programs worldwide. When members donate to UNICEF as part of the Global Challenge 100 Day Journey, they help a child’s development during the first 100 days of their lives.

Donations provide access to sanitation facilities, hygiene training and emergency transport services that can reach pregnant women and mothers with newborns living in isolated communities. Your support will strengthen UNICEF’s programs – and make a difference to those who need it.

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