The company says the tea-like drink features "sweet, tropical flavors" from mango and dragon fruit, with no artificial coloring or added sweeteners.

So, how then does it achieve its vibrant magenta hue? That comes from the hand-shaken pieces of red-fleshed dragon fruit, which are specially mixed into each drink.

“People love both the flavor and the color,” said Alicia Binion of Starbucks research and development, who created the new beverage. “It’s bright and vivid, something you would want to take a picture of to share with friends.”

For a customized take on summer's hottest beverage, ask your barista to make the drink with coconut milk instead of water for a creamier version called the "Dragon Drink."

The drink is the latest in a line of highly Instagrammable Starbucks beverages, which also include the Strawberry Acai Refresher, the Very Berry Hibiscus Refresher and the popular Pink and Violet drinks.

“Even the name dragon fruit sounds magical,” Binion said of the Mango Dragonfruit Refresher. “It’s one of those up-and-coming flavors. The red-fleshed fruit is less common and helps make this drink so fun and unique.”

Getting one for the 'gram or just to beat the heat? The Mango Dragonfruit Refresher costs between $3.25 to $4.95, depending on the size and location.