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New Product Launches and Partnerships, Agreements, & Joint Ventures Were the Most Preferred Strategies Adopted by the Industry Players to Achieve Growth in the Aerospace Interior Adhesives Market

New product launches and partnerships, agreements, & joint ventures were the most preferred strategies adopted by the industry players to achieve growth in the aerospace interior adhesives market between 2014 and 2016. Increasing use of adhesives as an alternative to mechanical fasteners and rivets to reduce weight and provide strength to aircraft has influenced players to adopt various development strategies. Solvay S.A. (Belgium), Arkema S.A. (France), Huntsman Corporation 0S.gium Corporationurso adopt these strategy.craft hanicals fastners driving the growth of the aeropsace (U.S.), Henkel AG & Co., KGaA (Germany), Master Bond Inc. (U.S.), and DELO Industrial Adhesives (Germany) are some of the leading market players that adopted new product launches as the key strategy to develop their businesses. Besides new product launches and partnerships, agreements, & joint ventures, the key players adopted the strategy of acquisitions to expand their market share and distribution network between 2014 and 2016.

Arkema S.A. (France) is one of the leading players in the aerospace interior adhesives market. The company’s wide range of business segments provides added advantage to the company’s profit margin, which enables the company to compensate losses from low performing business segments and enables investments in strategic acquisitions and R&D activities. The company follows growth strategies, such as acquisitions and partnerships to meet the growing demand and enhance its position in aerospace interior adhesives market. In February 2015, Arkema S.A. acquired Bostik (U.S.) which is the third largest player in the adhesives market and also one of the major producers of aerospace interior adhesives market. In August 2014, Bostik Inc. (U.S.) a subsidiary of Arkema S.A. (France) entered into a partnership with Krayden Inc. (U.S.) for the distribution of the aerospace industry related products in North America.

Solvay S.A. (Belgium) is another major player in the aerospace interior adhesives market. Europe accounted for 30% of the overall company revenue in 2015. The company’s business strategy mainly revolves around its targets to increase its global reach, delivering revenues. As a part of its growth strategy, the company acquired Cytec Industries (U.S.) for USD 5.5 billion in December 2015. Cytec is one of the major players in the aerospace adhesives market; this acquisition will help Solvay become a major player in the industry. In March 2016, Solvay S.A. (Belgium) extended their contract till 2020 with The Boeing Company (U.S.) for the supply of high-performance structural composite and adhesive materials, which are used in lightweight Boeing large passenger aircraft, such as 737, 747, and 777, as well as current and future platforms, including B787, 737MAX, and 777X.