While that's not as impressive as huge superhero films—"Iron Man 3" took in a massive $173.5 million opening weekend—the film did take in more than Thursday showings of "Oz the Great and Powerful" ($2 million).

"This dreadful film even derogates the artistry of Fitzgerald, who wrote "The Great Gatsby" while living on Long Island and in Europe."

According to Fandango, that doesn't seem to matter.

It's not a big-city phenomenon; however, we've been told by the ticket seller there were at least 27 sold-out screenings last night across the country including five in New York City and nine in College Station, Texas.

A Fandango survey of moviegoers purchasing tickets shows they're seeing the film for essentially all the reasons critics find fault with it:

94% said the film’s grand scale imagery, costumes and set design inspired them to buy a ticket.