Copy

Visuals

Slides

Show the world what you’re made of. LAtelier will help you develop your site by creating its design from A to Z or simply optimize what you already have.

Design

Development

Optimization

Leads

Increasing your brand awareness is important, but at the end of the day, one thing matters: Revenue. Create a flawless user experience with LAtelier. Turn first time visitors into customers.

Email

Events

SEM

Social

Optimize social media to create strong brand engagement at low cost. LAtelier will create a long-lasting and beneficial relationship with users who engage with you on these platforms.

Twitter

Facebook/LinkedIn

Media Apps

Analysts

Analysts are a primary source of information for your market research. But also for journalists who decide what will be under the spotlight. Or business clients choosing their providers. We make sure they know who you are.

Management

Briefings

Inquiries

Inquiries

Customers of research companies can request inquiries. Inquiries give you the opportunity to ask any question to an analyst during a 30- to 60-minute call. LAtelier will set up these calls for you. We’ll research the analyst’s background. We’ll even provide a set of questions we believe you should ask. We’ll take notes during the call and send them to you afterward.

Briefings

Briefings give you the opportunity to present your company to an analyst during a free 30-minute call. We’ll set up these meetings for you – we’ll even help you prepare for the presentation. We’ll research the analyst’s background. We’ll create short bios for you to read beforehand. We’ll make recommendations regarding the presentation and take notes for you during the briefing.

Management

Analysts only report about companies they know. LAtelier will provide you with a list of research companies and analysts who should have you on their radar. We’ll negotiate contracts with these firms on your behalf. We’ll make sure to give frequent product and company updates to the analysts.

Brief

Media Apps

Applications like Instagram, Vine and Pinterest are not as commonly used as Facebook, Twitter and LinkedIn and touch a more targeted audience. But if well-managed and adapted to your customers, they can bring strong engagement. With your help for content, LAtelier will manage these accounts on your behalf and answer customer requests in a timely manner.

Facebook/LinkedIn

Facebook and LinkedIn are the kings of social engagement. LAtelier will manage these accounts on your behalf and share company updates, thought-leadership posts and interesting facts they’ll be happy to see in their feed. We will also answer your customers comments and encourage more engagement.

Twitter

Twitter is the perfect social tool for reach, but it needs to be constantly updated in order to build value. LAtelier will create thoughtful and powerful copy for your tweets using #hashtags and relevant links to create strong thought-leadership. We’ll also build engagement through lists, @ conversation and #chats. We’ll manage the account on your behalf to build an engaged audience overtime.

SEM

Search Engine Marketing is a great way to boost your SEO by bringing your website to Google’s front page. LAtelier will manage your SEO campaigns for you. We’ll report on their results with recommendations to make your campaigns even more efficient.

Events

Events offer an incredible opportunity to meet potential customers, partners and investors, yet they require heavy organization. They can become very expensive if not done efficiently. LAtelier will first identify a list of events for the year that are relevant to your company. Then we’ll provide assistance for logistics (sponsorships, flight tickets and hotels booking) and marketing materials (order and shipment).

Email Marketing

Email marketing remains a critical enabler of products and services for most businesses. In this package, LAtelier will create the content and design for your email campaign. We’ll manage your email list for the campaign. We’ll test and launch the campaign using MailChimp or your favorite email marketing tool.

Slide Decks

Bad slides can distract an audience and prevent them from truly listening to what you have to say. Elegant and practical presentations, on the other hand, will help you drive your point home more efficiently. LAtelier will work with you closely to build a story through your presentations using beautiful design and clear content. You only pay for the number of slides we make for you.

Visuals

Visuals are all the pieces of content that include more images than words, such as infographics and product brochures. LAtelier will create the visuals to communicate your idea clearly but with subtlety. We’ll use your brand guidelines and your directions as a template. This product includes one item of up to 4 pages.

Copy

Copy is an incredible asset for your communication efforts. A white paper showcasing the science behind your technology. An executive summary giving a quick overview of your company. A bylined article helping you establish credibility online – Tell us what copy you’d like us to create and how many words it should be. We’ll take care of researching the topic and getting the information we need to create it. Our “pay-per-words” system gives you the flexibility to pay only for the content you get.

Optimization

LAtelier will audit your existing website to find ways to optimize its design and provide the best customer experience possible. Insights will come from our in-house expert designers. But for best accuracy, we’ll recommend powerful analytics tools, such as Google Analytics and Crazy Egg, to push our analysis further.

Development

Let us bring your website design to life. Because we want you to make website changes as you please, we use WordPress as a Content Management System. We’ll build a custom theme based on a design you provide or one we create for you. We’ll maintain release notes listing added files and pieces of modified code, so you can keep track of our work.

Design

We’ll build website layouts in line with your brand image. We’ll use our expertise in the field to promote lead generation. Each layout will include general structure and design, calls-to-action, copy and images. Our “pay per layout” system lets you pay only for the number of layouts your order. See pricing for details..

Voice

Our team will study your competitors’ tones and vocabularies to find ways to make your voice heard while remaining close to your brand’s values. We’ll provide you with our study. Plus, we’ll give you a list of keywords to use consistently throughout your content.

Templates

Using your brand guidelines, LAtelier will build templates for all your documents – brochure, white paper, one-pager, business card and sales deck. Each template includes colors and design for front and back covers and a 2-page inside layout when relevant.

Logo & Colors

PR & AR

LAtelier will help you identify a list of journalists and analysts who need to be on your radar. We’ll gather important details about their background, experience and the reason(s) they could have an interest in your company.

Customers

Let LAtelier help you reach your prospects by understanding their profile and needs. For B2B companies, we’ll create a list of individual prospects and their detailed information. For B2C businesses, we’ll identify one or several groups based on similarity in behaviors, personalities and location.

Competitors

Who are your competitors? What is their strategy? LAtelier will investigate for you. We’ll identify a list of your most direct competitors. We’ll gather as many details as possible about their history, current strategy and potential future.