PETALING JAYA: Institute of Marketing Malaysia (IMM) president Datuk Sharifah Mohd has been named a recipient of the CMO Asia 50 Asia’s Women Leader Excellence Awards.

The seventh edition of 50 Asia’s Women Leaders Excellence Awards was held in Singapore on Aug 4, with participants from 41 countries attending the ceremony.Sharifah is the first Malaysian from a non-profit organisation to achieve such recognition due to her outstanding achievements and professionalism in the area of leadership development in Malaysia. CMO Asia is a leadership and networking organisation dedicated to knowledge exchange for senior executives across industries.

“I am honoured to be named as one of the 50 recipients for this year’s award by such an esteemed organisation as CMO Asia and to stand together with other inspiring women,” Sharifah said in a statement.

“This award is an acknowledgement by the industry for our commitment towards the development and enhancement of leadership skills of our members and other professionals in the country,” she added.

Sharifah has been leading IMM since the year 2002, transforming the non-profit/non-governmental organisation into a dynamic and active professional body, especially in the area of sales and marketing.

Sharifah currently serves on the board of trustees for the Federation of Malaysian Consumer Associations (Fomca) and an advisor for ERA Consumer Malaysia.

She is also a member of Institute of Public Relations Malaysia (IPRM), Asia Pacific Marketing Federation and the World Marketing Association (WMA).

The IMM is an international affiliate of the Asia Marketing Federation (AMF), comprising 20 countries from the Asian region and also a member of the World Marketing Association (WMA).