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Price comparison site GoCompare has introduced a swathe of measures to attract more female staff – removing candidates’ names from CVs, and insisting on an all-female shortlist for its latest vacancy.

The company, known for its adverts featuring Welsh opera singer Wynne Evans, has told headhunters to pull together a list of female-only candidates for its chief marketing officer role.

It has also introduced so-called blind CVs, where details deemed irrelevant to a person’s suitability for a job, such as name, age and school, are removed, and is now using software to scan the wording of its job adverts for any bias.

“These tools have helped increase the number of women applying for engineering...