Social Media Platforms are constantly evolving and updating with newer features to increase relevance and stickiness for users, brands, and businesses. Here is our weekly roundup of Social Media News this week.

Social Samosa brings you all the latest news, platform updates and trends dominating the digital ecosystem. It’s only the second week of 2019 and a lot of action is happening in the social media world.

Social Media News this week was dominated by Instagram letting users post the same content on multiple accounts, Sunil Chhetri being the most mentioned player on Twitter and more, Twitter testing a host of new features, and more.

YouTube for Android is rolling out Voice Search

YouTube is rolling out YouTube Voice Search for the version 13.50.52 of Android that would help navigate the app better and faster. Read more here.

Sara Haider of Twitter announced testing some “rough features” to make Twitter feel more conversational. The micro-blogging platform is also rolling out a beta program in the coming weeks to test a number of features. These features shall include speech bubbles, indenting, and different colors which will reflect basis who you are replying to and whether you follow them. Read more here.

Instagram launched a new feature allowing users operating multiple accounts to post a piece of content across the feeds of these accounts at the same time. Read more here.

Sunil Chhetri becomes the most mentioned player on Twitter

Sunil Chhetri becomes the most mentioned player on Twitter from the Asian cup 2019 match as he overtakes Messi’s record and becomes the second highest active scorer in the world after Ronaldo. Read more here.

Snapchat introduces end to end encryption for Snaps shared

Snap initiated Snapchat end to end encryption for photos and videos which would prevent the media shared between users from being deciphered by any other party like service providers or the platform itself. Read more here.