Philip Seymour Hoffman will star in a Showtime pilot

Philip Seymour Hoffman is set to star in his first TV series project, a pilot for Showtime called
"Trending Down."

The pilot is a dark comedy about an advertising agency executive (Hoffman) whose company is bought out and is staring down his own obsolescence,
Variety reports. It also contains a "blistering attack on our youth-obsessed culture."