Sisun Lee has worked at some of the most prominent companies on the planet, and now he's running his own with a mission to help you think clearly and feel energized no matter what you drank the night before.

The alcohol industry is one that faces a high level of regulation, including in its advertising, which limits its media where 70 percent of the audience is 21 and over. While alcohol is good for the economy -- and particularly for ride sharing companies like Uber and Lyft -- the industry has been criticized for minimizing the negative effects associated with its consumption.