I think it's fine for conservative columnists and talking heads to argue that Tromp is just unacceptable. When Tromp loses, they want to be able to have some credibility in arguing that the Republican Party needs to rebuild on a foundation of conservative principles. In that sense, #NeverTromp is fine.

But the idea that the party should change its rules at this point to boot the clear winner of the nomination process is crazy. Do that, and the Republican Party is dead.

If the Never Trump jerks had said 'Not Trump' or 'Someone Else Please', then persuasion would be in order. They didn't -- they used 'never'. They need to stick to their declaration; otherwise, they're hypocrites. Screw those crybullies -- they have nothing.