Is This The Future of The Airline Website?

Fi (Fantasy Interactive) are one of those agencies who are really pushing the boundaries when it comes to digital. Their site is a a great showcase of how we should be designing for the digital landscape and its multitude of devices.

What's even better is Fi avoid the usual screenshot project showcase and instead offer these amazingly detailed case studies of their projects, giving you a peek behind the scenes of a world class digital agency.

A recent case study entitled "Is This The Future of The Airline Website?" caught my eye & is well worth checking out if you have any interest in interface design and user experience. What's even more impressive is that this is a 'fantasy' job, not a real project. Fi have pin-pointed an industry they'd like to work in, then turned their eye onto the problem at hand. If I ran an airline I'd be knocking on their door immediately.

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