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Tuesday, December 14, 2010

New Professions: Social Media Specialist

The world is changing so fast and new technologies keep appearing so often that many professions disappear almost on a daily basis. The good news is that new professions are created just as often. The folks at pronexia.blogspot.com (a job search blog) have just shared with me that recently employers have been extremely interested in hiring "social media specialists."

A social media specialist is a person who will supervise the corporate blog, LinkedIn and Twitter accounts, etc. Obviously, any candidate for such a position cannot be expected to have an extensive work experience. At first glance, being a social media specialist might seem like a simple job. Anybody who has tried to promote a blog, gain Twitter followers or acquire more LinkedIn contacts knows, however, that social media might be quite tricky. Still, what a cool job! I wish it had existed when I was choosing my career path. Who knows, I might have chosen differently and would now be a social media specialist.