Week In Review — Feb. 7

The Week In Review provides an overview of the past week's top healthcare content, including industry news and trends, Mayo Clinic and Mayo Medical Laboratories news and upcoming events.

Cleveland Clinic CEO talks strategy, expansion and standardization

Last March, Cleveland Clinic, renowned for its technology transfer prowess, signed an agreement to transfer knowledge based on the quality-of-care processes practiced in the $6.2 billion northeast Ohio academic medical center to several community hospitals belonging to Community Health Systems, the large for-profit hospital chain. The alliance was the handiwork of Dr. Delos “Toby” Cosgrove, who has been CEO of Cleveland Clinic since 2004. In a wide-ranging interview with Modern Healthcare finance reporter Beth Kutscher and editor Merrill Goozner, Cosgrove addressed how he sees that alliance playing out, the future of innovation in medicine and how Cleveland Clinic addresses key issues such as quality improvement and physician engagement. Via Modern Healthcare.

FDA launching anti-smoking campaign aimed at youth

The federal agency said Tuesday it is launching a $115 million multimedia education campaign called "The Real Cost" that's aimed at stopping teenagers from smoking and encouraging them to quit. Advertisements will run in more than 200 markets throughout the U.S. for at least one year beginning Feb. 11. The campaign will include ads on TV stations such as MTV and print spots in magazines like Teen Vogue. It also will use social media. Via Yahoo News.

Cancer 'tidal wave' on horizon, warns WHO

The globe is facing a "tidal wave" of cancer, and restrictions on alcohol and sugar need to be considered, say World Health Organization scientists. It predicts the number of cancer cases will reach 24 million a year by 2035, but half could be prevented. The WHO said there was now a "real need" to focus on cancer prevention by tackling smoking, obesity and drinking. The World Cancer Research Fund said there was an "alarming" level of naivety about diet's role in cancer. Via BBC.

Health Care Law Projected to Cut the Labor Force

A Congressional Budget Office analysis released Tuesday predicted that the Affordable Care Act would shrink the work force by the equivalent of more than two million full-time positions and recharged the political debate over the health care law, providing Republican opponents fresh lines of attack and putting Democrats on the defensive. Via The New York Times.

NFL: 13 percent fewer concussions in '13 than '12

The number of concussions in the NFL dropped 13 percent from 2012 to 2013, according to data the league released Thursday and touted as a result of its efforts to better protect players' heads. Using information collected from team doctors during preseason and regular-season practices and games, the NFL also said there was a 23 percent decrease over the past two seasons in the number of concussions caused by helmet-to-helmet contact. Via Associated Press.

Adult stem-cell tech company signs on with Mayo Clinic

The company says it is collaborating with Mayo's Dr. Anthony Windebank. According to BrainStorm, Mayo is one of the largest stem cell clinical trial centers in the world. It is conducting 27 trials in Phase I. Via Post-Bulletin.

Doctors may need to revise how they evaluate breast biopsy results

The new research challenges that thinking, suggesting that the two types of abnormalities actually behave in similar ways. “We were not so sure what to do with ALH before,” said study researcher Dr. Lynn Hartmann, a professor of oncology at the Mayo Clinic, in Rochester, Minn. “This is suggesting, treat it the same as ADH. What we are saying is, it doesn’t matter which kind [of abnormality].” Via Health.

Minnesota Timberwolves to announce partnership with Mayo Clinic

The Timberwolves and Mayo Clinic will announce a new partnership Tuesday in a Block E redevelopment in downtown Minneapolis, the team said in a news release Monday. A sports medicine clinic from the Rochester-based health-care provider is believed to be part of a redevelopment plan that includes a new practice facility for the NBA team. A $97 million renovation of Target Center is currently being planned. Via Pioneer Press.

Washington Journal: Dr. John Noseworthy on the U.S. Health Care System

It is a 150-year-old integrated medical practice. It’s the first integrated group practice in America and the largest one and patients can come with or without a referral to Mayo Clinic. We see about one million patients face-to-face and we have meaningful interactions with patients in a virtual way or other ways. Via C-Span.

Destination Medical Center Corp. approves $8.2 million budget

A public group that will help guide future growth in Rochester has approved its first operating budget of $8.2 million for this year. The Destination Medical Center Corporation will focus on city development to support growth at the Mayo Clinic, which has launched a 20-year, $5 billion plan to remake its flagship campus. Patricia Simmons, chair of Mayo's private economic development agency, said most of the money will pay for planning, architecture and engineering consultants, as well as legal and marketing services. Via MPR.

Recovery after brain injury – Dr. Allen Brown and Dr. Michael Link

Kelley Schreiber

Kelley Schreiber is a Marketing Channel Manager at Mayo Medical Laboratories. She is the principle editor and writer of Insights and leads social media and direct marketing strategy. Kelley has worked at Mayo Clinic since 2013. Outside of work, you can find Kelley running, traveling, playing with her new kitten, and exploring new foods.