Tradeshow Follow-Up Service

Was that guy really interested in my product – or my sofa?

As a marketer who attends trade shows regularly, you know what a hassle it is to get back into the swing of things after being gone for a few days. Once you get back, you and your sales team get caught up from last week – meanwhile your leads get cold.

Touchpoint’s trade show follow up service solves your problem. We build a custom branded HTML email message for broadcast after the show. You send us the file from your expocard reader or scanner. We upload it and send you a test. Then we broadcast it to your trade show attendees who visited your booth.

Our system immediately tracks open rates and click activity. You access this data on your secure space in the Touchmailer system. Then send the results to your sales team. You look like the pro, and the tens of thousands of dollars you spent on the trade show is well worth it!