A couple of years ago, Canadian entrepreneur Eric Migicovsky successfully pivoted his company from a BlackBerry-based smartwatch company to one focused entirely on iOS and Android. He did so by raising more than $10 million from 66,000 backers on Kickstarter, smashing his goal of $100,000 and setting a crowdfunding record that wasn't broken for—in internet time, at least—ages.

After a record-shattering four million preorders of the latest iPhone within 24 hours of launching online, Apple has revealed that it's new 10 million iPhone 6 and 6 Plus models within three days of launching in stores.