Portfolio

About Lubina Bogoeva

I am a Senior User Experience Designer, specializing in doing a good job. I have over 10 years experience with web strategy -- creatively translating business goals into user-centered websites. I always strive to make aesthetics and functionality work together to ensure success. I currently work as a Sr. Web UX Designer for Thermo Fisher Scientific, one of the world's leading biotech companies. I drive the creation and re-design of web pages to introduce and promote products, optimize the user experience, drive sales, educate and inspire.

The UX Process

THE HOW AND WHY OF USER EXPERIENCE DESIGN

I practice user centered design - placing the users needs first, basing my decisions on the best practices and the latest research in the field of user experience. I believe that meeting the customers' needs is a journey not a destination since they constantly evolve. That's why Iterative testing, evaluation and further optimization are essential. I've done several presentations on the main user experience principles.

RESUME

Sr. Web UX Designer

I'm a Senior Web UX/UI Designer who advocates for the user and translates business objectives into user-centered websites where form and function work together to drive measurable results. My background in graphic design ensures that the layout, colors, typography and imagery actively contribute to a meaningful user experience. In the course of my career I have been involved with the design of over 30 websites, including Thermo Fisher, United Way, H & R Block, LPL Financial, Harte Hanks, Abgent, MoBio Laboratories and many small business and non-profit organizations. I have extensive experience with Adobe Creative Suite, HTML and CSS working in Agile environment. Please email me for an updated resume.