The site contains what looks like six static video feeds situated above the new spidey logo.

Confused? You're not the only one.

Clicking over the site is pointless. The videos don't play anything, nor does any sound stream.

No one has seemed to figure out anything about the campaign yet. However, while digging around, here's what we uncovered.

It appears each of the six videos are some sort of "noise" captures that will be revealed.

You can save all of the embedded videos on the site. Dragging them to your desktop — as we did — saves each clip as a .gif with the title "Newest Noise." From there, you can open up each individual clip with a video player and pause the .gif frame by frame.