My first order a few months ago was labeled very clearly the source of the fish oil was the county of Norway which was what I ordered......WELL, the recent (second order) was labeled differently and rather deceptivly I thought. It only stated "The Finest Fish Oil" NOT the Finest Norwegian Fish Oil. I suspect I did not get the same high quality Norwegian source product that I thought I was getting. It will be my last order. I will find a more reputable source.