Author of the book "Marfa Flights: Aerial Views of Big Bend Country" from Texas A&M University Press. Chaplo is an architectural, aerial, HABS and corporate photographer Paul Chaplo has years of Fortune 500 experience and a terminal master's degree in photography. He works in Dallas and Forth Worth, TX area and all of Texas.

Monday, April 21, 2008

Lets start at the very beginning! When doing photography assignment estimates, use a paperless work flow. This is very easily accomplished by using Adobe Acrobat and email quotes for assignments. Most accounting software now has the ability to email an estimate to client. This avoids the waste of printing and faxing.

Sunday, April 6, 2008

The production process for photography (doesn't that sound industrial?) comprises: pre-production (planning, scouting, and logistics), production (the actual photography), and post-production (proofs, decision-making/editing, file set-up, and retouching.

How can we make each part of the process "greener"?1. pre-production (planning, scouting, and logistics)2. production (the actual photography)3. post-production (proofs, decision-making/editing, file set-up, and retouchingprinting.

Also, what other aspects of the equipment, approach, and business practice can be make more environmentally-friendly? What about: making prints? delivery? record-keeping?

Saturday, April 5, 2008

We are minimizing environmental impact by implementing key strategies in how we do business in the Dallas area and around the world. Stand by for more details and updates on how our environmentally-friendly approach is progressing.