Product Description

A new innovative product that provides a flexible style giving you control of your image all day. Spray your hair once, adjust anytime.

Apply liberally to damp or dry hair and style as desired. Refresh or change your style throughout the day by reworking with your hands. No additional product required. Non-tacky feel & easy to remove with shampoo.

Alternator features unique polymer based technology. This provides a flexible style and gives you control, all in one product without drying “crispy” like traditional spray products. Medium hold with medium shine.

Product Videos

American Crew Alternator 01:25

Alternator from American Crew is a unique, new technology that allows all day flexiblestyling and hold. Alternator's polymer base offers medium hold with medium shine andallows hair to bend and be reset without re-applying.