Employees dismiss something as “not my job,” but this is actually avoiding personal accountability. If a part of your job has a purpose to a customer or client, you should care very much. Seth Godin talks about this as an “unfair advantage” that any company, no matter how small, can put to use.

If you and your team you work with commit to caring more that anyone else, you will win the hearts and business of those you serve.

It’s easy to minimize a problem – it takes courage to try to solve it.

How will you sweat the small stuff today?

And if you have not yet played Thimbleweed Park, I urge you to do so – it’s filled with great humor and challenging puzzles to help you practice sweating the small stuff – and you can play it on your computer, phone, or console (I bought it for the Nintendo Switch, so that’s the version I recommend).

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