SEATTLE & NEW YORK & AUSTIN, Texas--(BUSINESS WIRE)--First Data (NYSE: FDC), a global leader in commerce enabling technology
and Bypass, an innovator in enterprise point-of-sale solutions, today
announced that they have teamed up to provide the Seattle Seahawks with
cutting edge commerce technology at the Seahawks’ home, CenturyLink
Field. With First Data’s integrated solution for Bypass, the two
companies are working to revolutionize the fan experience at the
stadium, starting with a full-venue deployment of hundreds of Clover
point-of-sale devices.

CenturyLink Field and CenturyLink Field Event Center host more than two
million people per year, all of whom want to be able to quickly purchase
food and beverages so they can make it back to their seats in time for
the next play or set. With Clover and Bypass, the concession buying
experience becomes quick and convenient for all attendees.

David Young, CenturyLink Field GM & VP of Operations, explained the
importance of modernizing their POS solution: “Improving the fan
experience was a key factor for upgrading our point-of-sale systems. We
want our fans to get their food and drinks quickly, so they spend more
time enjoying the game and less time waiting in line.”

To date, the deployment of Clover with Bypass at CenturyLink Field has
delighted fans at three concerts, four Seahawks games, and four Seattle
Sounders FC matches. The implementation benefits stadium guests in a
number of ways, including:

Shorter lines: concessionaires can use First Data’s Clover Mobile to
“line bust” or take payments directly in the stands. Additionally, the
point-of-sale systems are easy for concessionaires to use, ultimately
cutting down on check out time.

Flexible and secure payment options: fans can use a variety of payment
options, including NFC payments and EMV chip cards, while having the
peace of mind that their transactions are protected with the highest
level of payments security.

Visual appeal: guests at CenturyLink Field love the venue’s sleek,
modern décor, and the new Clover systems, with their streamlined
design and touchscreens, are a perfect complement to this aesthetic

“This is a major milestone for us, and a testament to the value we and
Clover bring to fans and teams,” said Brandon Lloyd, Bypass CEO.

“We are proud to work with the Seahawks, an organization that is
committed to improving the experience for their legions of diehard
fans,” said Dan Charron, Executive Vice President, Head of Global
Business Solutions, First Data. “The implementation at CenturyLink Field
is an important step forward for our Clover family of solutions as it
underscores the flexibility of the devices, as well as illustrates how
they can be used to improve customer loyalty and satisfaction.”

In addition to the point-of-sale systems located throughout the venue’s
concessions stands, restaurants, bars, and suites, the deployment also
includes Bypass’s comprehensive back office management tools and a
robust insights engine for food and beverage operations. This suite of
tools helps the Seahawks boost payment data security and garner key
insights from their food and beverage business that can assist to
enhance the fan experience. Because these tools are based in the cloud,
they provide secure access to real-time reports and alerts, giving the
Seahawks a deeper understanding of how each game is progressing and
helping them align on opportunities to make future games even better.

First Data can also provide sports teams with game-changing analytics to
help improve sales, marketing, and business development initiatives.
With the robust data sets provided by First Data, teams can better
understand where their fans are coming from, specific timing of
spending, and how attendees are spending their money in the area outside
of the stadium.

The CenturyLink Field deployment is the fourth major roll out of Bypass
and Clover solution following the July
partnership announcement First Data and Bypass. The two companies
are incredibly proud to be chosen by the Seahawks for their first NFL
full-venue installation.

About Bypass Mobile, LLC

Since its founding in 2010, Austin-based Bypass has become the leading
innovator in enterprise point of sale systems, robust back office
management tools, and rich insights engines for the multi-site food &
beverage industry. It helps more than 160 professional & collegiate
sports venues and national restaurant chains accelerate profit,
efficiency, and guest experience well beyond levels achieved with legacy
solutions. Bypass makes this happen with tablet POS terminals and a
cloud-enabled open API platform broad enough to serve the full spectrum
today’s needs and agile enough to support future requirements. More
information is available at www.bypassmobile.com.

About First Data

First Data (NYSE: FDC) is a global leader in commerce-enabling
technology and solutions, serving approximately six million business
locations and 4,000 financial institutions in 118 countries around the
world. The company’s 24,000 owner-associates are dedicated to helping
companies, from start-ups to the world’s largest corporations, conduct
commerce every day by securing and processing more than 2,500
transactions per second and $1.9 trillion per year.