2002 to 2012: Gai and Ron Russo used their patented design to fabricate Aveda's aromaology tm jewelry for a decade. The collection of two bracelet styles and a necklace was launched on the shelves of its 125 Environmental Lifestyle stores across the United States and later became a global Pure Privilege gift.

December 1999: Gai and Ron Russo designed and fabricated the aromatic Hope bracelet for a PedAIDS fundraiser held in Marie Claire magazine; the issue was edited, and the jewelry modeled, by Demi Moore. Sales of the bracelet were overwhelming, raising $55,000 in about 90 days for the charity!