Who Says You Need THIS? Your Customers.

Things are going great for your company. Business is humming. Time to ease back on the marketing a bit, eh? Nope. Not smart. (Hey, on your last airline flight, did the pilot shut the engine off at 30,000 feet because the plane seemed to be doing fine?) When things are going well, It’s the perfect time dial things up a little. Especially if you do it with promotional marketing.

The American Specialty Institute (ASI) recently released the results of its 2019 Global Impressions Survey. It presents several very important findings about how promotional products are welcomed, used, kept, and displayed by recipients. They show that promotional products are an outstanding choice whether the business climate is sunny or rainy—and I’m not talking only about promotional umbrellas! read more…

RFID Builds a Business in Many Ways

Last week, I wrote about the value of RFID technology, and the great improvement it represents over other automatic identification technologies. I mentioned that we are ready and able to offer you help with RFID, whether you are unfamiliar with the specifics, or have been using it for years.

After all, we have established relationships with the best providers of RFID nationwide. Our business expertise allows us to assess your needs and help you find the perfect supplier. But maybe you are new to RFID (radio-frequency identification) or are using it only in a limited way. So let’s see if we can spark your creativity by taking a look at how others are using RFID to build their businesses. read more…

RFID (Radio Frequency Identification) Tracks Well with Your Business Plan

I know I have a very diverse group of readers. Many of you are well aware of RFID and its benefits. Others may think it’s about delivering mail in farm country. But good news: I’m here to provide both groups with plenty of help with RFID. RFID (Radio Frequency Identification) just might suit your business perfectly.

If I were asked to describe RFID in the shortest, simplest way possible, I might say “It’s like bar codes, but better.” Way better. In business, your success, or even survival, depends upon your ability to keep track of things. Materials. Products. Shipments. Deliveries. And a hundred others.

The better you can keep track of where your items are, in what quantities, and how they progress through production, the more money you make. That’s because that information, and using it wisely, has an impact on many aspects of your business. How much inventory you have to maintain, how many times you have to order supplies, and how much labor projects will require. Oh, and another very important one—how satisfied your customers will be. read more…

Employee Benefits That Benefit Your Business

In last Thursday’s post, I built a pretty good case for making your employees happy. There is plenty of evidence from surveys and other research that suggests the happier employees make your company more successful. And contrary to what the Scrooges and “Horrible Bosses” of the world may think, their happiness isn’t driven by less work and more pay. It’s actually the product of smart thinking and a contemporary approach to employee benefits.

How do you improve employee job satisfaction? Often, by offering flexibility and accommodations (often small and simple ones) that improve employees’ work/life balance. That eases pressure on them in both at work and at home. It makes them feel that the company cares about them as people and improves their workplace attitude. That leads, quite simply, to better, more engaged job performance. Here are a few examples from articles I’ve found on the subject, with a few of my own suggestions. read more…

Here’s Why Happy Employees Matter to Your Business

Welcome to the new year! I hope it’s a great one for you, and I hope, through my posts here, to help make that happen. Naturally, my main concern is the spectrum of printing services we at Superior Business Solutions offer our customers. But if you visit this space regularly, you know that I cover a variety of tips, topics, and suggestions that help businesses function more efficiently. In fact, our company was founded on efficiency almost 100 years ago. Everyone at Superior works hard to continue my grandfather’s legacy. My blog is just one more extension of his work.

So let’s start the new year by looking at the factor with the biggest impact on your productivity: your employees. It’s time to take a fresh look at how you view employee benefits. If you still think of it as a tug-of-war with every “concession” somehow hindering your business or hurting your bottom line, you are well behind the curve. read more…

Experience to Learn and Profit From

People always ask me how we have maintained and grown Superior Business Solutions for almost a century. Although I never seem to answer as eloquently as I would like, the answer is really pretty simple.

Our success is a direct result of our customers and employees that we treat like family and always keeping an eye on our foundation… innovations to create efficiencies.

Since this is my last post of the year, and 2019 will be our 95th year in business, I thought I’d share some thoughts with you on staying in business for almost a century and how our success serves your business positively.

Managed Print Services Will Make a Healthy Difference

Healthcare is a big topic of conversation these days. It has seen dramatic growth. Which, of course, is no surprise to you if you own or manage a company somewhere in that sector. You face challenges in managing different groups of people, incorporating the latest technologies and providing top quality patient care.

Further, you must do it all with maximum economic efficiency. As a result, print supply chain management is probably not at the top of your daily discussion list. But with the way it can save money and make your business life easier, perhaps it ought to be.

To those outside the industry, it seems like “everything is going electronic these days. But you know that’s not true. While HIPPA and a dozen other acronyms do require you to pay more attention to the handling of records and other key documents, the amount of printed material involved in your daily activity is actually increasing. So today I’d like to explain how managed print services can take a huge burden from you while helping you to control costs. read more…

Managed Print Services Protect You and the People You Serve

In a recent post, I talked about why a business needs managed print services. And I think I presented five compelling reasons. But I know many of you who read this blog work for a government agency in some capacity. So it occurred to me that the headline might have caused you to tune out, thinking “I don’t own or manage a business.”

Government Agencies Need Efficiency

Time to Take Stock – and Action in Print

At the end of the year, we tend to reflect on the past; and “looking back” sounds like some sentimental journey. But it’s a logical time to take a breath and assess, with a year’s worth of perspective, how certain parts of your operation functioned. It may turn out to be good news, with your business hitting on all cylinders. Or it may reveal an opportunity to do better. Which, if you look at things through the right lens, is also good news.

Naturally, I tend to focus on your printing needs. I’m a realist; I know that some companies regard printing as a “necessary evil” and don’t want to think about it until they need something printed. In truth, that’s a bit ironic. Because with managed print services, you still don’t have to think about it very much. But can trust that you are getting things printed in the best possible way. Projects are planned well, executed with quality, and delivered on time—all with maximum cost efficiency. read more…

Are You Working Harder Instead of Smarter?

On Tuesday, I discussed the benefits of managed print services. One of the big ones, of course, is that you save money on printing services that way. Money is a key issue for any business, so that is obviously appealing. But I talk to plenty of business owners and managers. And from those discussions, I would conclude that time is an even more valuable commodity. Almost every one of them puts in long workdays and wishes for shorter ones, or at least for more efficiency so they can get more accomplished.

A recent Fast Company article made me think of it in a new way. It starts by exploding the myth of “multitasking”—which generally means we give inadequate attention to, and get inadequate results from, several projects at once. But then the article draws attention to several subtle ways we waste time and get in our own way. Bet you’re “guilty” of at least one of them; I certainly am. read more…