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A very common myth related to online reputation management (ORM) services is that only those with a bad name or negative search results need it. However, the fact is that in today’s times, absolutely any business that wants to impress its customers, needs to take its ORM services seriously.

Difference between Online Reputation Management Services and SEO

SEO (Search Engine Optimization) one of the essential components of Online Reputation Management (ORM). The purpose of ORM ( Online Reputation Management Service) is monitored and promote the company or brand, name and pushing the company or brand’s negative review down in SERPs whereas SEO focus to drive traffic and moving the website higher in the SERPs. ORM (Online Reputation Management) services concentrate on business or individuals, even as SEO on Search Engine.

What is online reputation management and why do you need it?

Online reputation management is managing how your customers view you and your business in the digital space. Mostly people form an impression of a company or products by the Google search results. They also use Facebook and Twitter to check out what other customers are saying. With the help of ORM services , the positive responses get promoted and negative or irrelevant ones can get suppressed, which improves one’s image in general.

Common Myths about Online Reputation Management Services

We get a lot of clients when they face critical situations with their online reputations jeopardized. However, it is not only when your image needs a positive turn that you need an online reputation management company. You can also use it as a constant maintenance process to keep up good image.

So basically, an organisation, product or services needs online reputation management if it is : -

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