Serge Baumeler

Desktop Publishing

Serge is the man for the microworlds. He zooms the things in very close to his scrutinizing eye. Whenever he designs or edits artwork – you can be sure of one thing: Every atom of typeface and every molecule of the art will be in just the right place. And yet Serge has a reputation for being so fast. Or even: the fastest in the business. Now, he really is fast. But that doesn't keep him from treating every nano-level facet of his work with love and great care. Privately, too: Serge has been taking photos obsessively since he was five. Of what, you may ask? Preferably, macro shots of nature, the most beautiful images of flowers, mushrooms, mosses or cows.