Marketing Real Estate on FaceBook

See what Real Estate Agents Are Saying about Our Program

The consumer chooses the real estate agent they first meet 86% of the time.

That's great to know...but do you know how to get in front of your potential client?

Realtors and Brokers, this one's for YOU!

Are you a stellar agent looking to grow your team? Are you a broker looking to get more customer leads?

​Realtors, do you primarily get your current customer base from referrals?

Brokers, do you want more control of your growth and want leads coming directly to you?

Maybe you're using Zillow and disappointed with the results? ​

Compared to the Competition...

We were shocked to learn that through Zillow, an average agent spends on average $2,300 in advertising for each sale closed. With a median home price of $220,000 and 3% commission that means a payout of $6,600 per sale (source). We don't think a return on investment of less than 3 is anything to write home about!​Our Home's List marketing campaign typically yields one home sold for every ~$103 dollars spent in ads.

Yep, you read that right! We have expert knowledge and trade secrets for marketing in the real estate industry. If you are looking to get more client leads, we can help

Our Current Campaigns - A High Level Overview

Homes List

Overview: This campaign adversities a list of homes for sale within a market and asks if the client is interested in CMA. It combines old school real estate tactics, that is offering value up front and taking advantage of a buyers' psychology, with current marketing methods (social media).

Key Features: This campaign is pipeline filling and attracts both buyers and sellers. This campaign offers a fully integrated e-mail campaign that builds your credibility and your relationship with your client on autopilot.

Open House

Overview: The goal of this campaign is to generate traction for particular home by advertising an event.

Key Features: Useful in selling homes quickly, or for homes that you feel are priced appropriately but haven't gotten the traction they deserve. If clients are interested in similar homes, they have the opportunity to sign up for the Homes List. They will also be added to thefully integrated Home's List e-mail campaign that builds your credibility and your relationship with your client on autopilot.

Social Listing Method

Overview: Similar to the Open House method, this campaign generates traction for particular home, but does not advertise an actual event (an ope house).

Key Features: Useful in selling homes quickly, or for homes that you feel are priced appropriately but haven't gotten the traction they deserve. If clients are interested in similar homes, they have the opportunity to sign up for the Homes List. They will also be added to thefully integrated Home's List e-mail campaign that builds your credibility and your relationship with your client on autopilot.

Rent Vs. Buy

Overview: This is a calculator funnel.

Key Keatures: Lets clients understand what type of home they could buy using their rent costs.

Home Buyers Quiz

Overview: An interactive quiz funnel.

Key Features: Gives you a lot of great info about the client, what they are thinking, where they are in the buying or selling process, and their general psychology.

​Home Sellers Guide

Overview: Educates buyers on how you do business, what you've done fore clients, and indoctrinates them with your home selling process.

Key Features:You are able to give great social proof of the work you've done for clients in the past. This is an advanced marketing funnel requiring videos, but they do not have to be top grade professional quality. In fact, videos that are not overly produced lend to an authentic feel and will resonate well with your prospective clients. Higher cost per lead, but results in 'pre-qualified' clients who have gone through your entire sales process and are ready to do business with YOU.This campaign does use a series of three videos, but they don't have to be professional grade.

Home Buyers Guide

Overview: This campaign combines internet marketing practices with real estate marketing practices. Great for FSBO, 'expireds', and first time home buyers.

Key Features: Helps you get in front of leads that have been through systems designed to ensure they are ready to purchase a home.

'Just Sold' Postcard Strategies

Overview: This campaign markets in a VERY targeted area close to a home you just sold. This campaign will not produce a super high volume of leads, but it is very targeted and can help you get listings in a specific market.

Key Features: Generates sellers leads and provides some of your social proof (I sold this house in 3 days for over asking price).

Rental Marketing

Overview: Just like it sounds, this campaign will help you fill rental properties.

Key Features: Great for filling different types of properties, anything from luxury rentals to apartment complexes.

Mortgage VA Funnel

Overview: This funnel includes a series of pages (about 12) that is specific for Veterans looking for mortgages.

Key Features: Great for mortgage brokers looking to help veterans get mortgages. It applies to a very targeted audience, so it does not have a super high lead volume.

Targeted FSBO Strategy

Overview: This funnel targets home owners in a specific area near recent home sales in their neighborhood.

Key Features: Combines many features of the Home Sellers Guide (HSG) strategy. Like the HSG, this is also an advanced marketing funnel requiring videos. Again, professional videos are not required and videos that are not overly produced lend to an authentic feel and will resonate well with your prospective clients.

​Targeted 'Expired' Strategy

Overview: Like the targeted FSBO strategy, this funnel targets home owners in a specific area. We must have the Home Sellers Guide (HSG) in place for this campaign to be effective. We leverage the Social Listing Method within this strategy to create buzz about a specific property.

Key Features: Combines many features of the Home Sellers Guide (HSG) strategy and the Social Listing Method. Because it requires the HSG, this is an advanced marketing funnel.