New Energy Group, innovation partner of the Adobe’s ecosystem, announces the achievement of a double goal of qualification and specialization on Adobe Experience Manager platforms and Adobe Analytics. With a ten-year track record of innovation and more than five years of partnership with Adobe, New Energy has established an “on-field” harmony of its team thanks to the experience achieved by working on international projects using Adobe technologies.

New Energy Group stood out for having successfully faced technological challenges of implementation and integration leading to successful projects on innovative technologies that now represent the best of breed in the Digital Marketing field. The experience level reached, especially on Adobe Experience Manager and Adobe Analytics, allows today New Energy Group to offer its customers an highly valuable expert advice in the age of Digital Transformation.

Thanks to the on-field experience and the continuous training, the Group’s talents involved in these projects, have become over time highly specialized consultants in these technologies ‘till the achievement of the Adobe Certified Experts (ACE) status. The Group has joined the Adobe Solution Partner Program, a program for companies that have built, created, improved and expanded solutions based on Adobe Marketing Cloud. This program includes a training process for expert advisors on these technologies leading to the achievement of 4 different types of certifications: Business, Sales, Architect and Developer.

Having got all the qualifications and certifications required by the 4 different areas, together with a number of successful case histories, the Group has been able to acquire the important qualification of Specialized Partner in the two areas of technology: Experience Manager and Analytics.

As of today, New Energy is the very first fully Italian Partner with an international relevance who has reached the EMEA areas’ qualifications of Adobe Experience Manager Specialized and Adobe Analytics Specialized.

New Energy’s proposition is targeted at the enterprise – Large Account market and has evolved its offering over the years so as to expand internationally throughout Europe, LatAm and United Kingdom, with ongoing projects in Italy, Germany, Spain, South Africa and Peru.

“Thanks to the recognition of the excellence level obtained in the Experience Manager and Analytics’s field – stated Giuseppe Mammola, CEO of New Energy Group – we reach the goal of being the technological partner for companies who want to pursue challenging and innovative projects enabled by Adobe Marketing Cloud, in order to create a digital multi-channel experience. The goal is always to keep up innovation in Cloud Marketing, a field on which the Group is focusing major investments.”

“The market is giving us great satisfactions, thanks to companies and organizations, like New Energy, who want to focus all their energies in the Digital Customer Experience; which is the field where the most experienced talents confront in increasingly challenging and competitive contexts. The Adobe Solution Partner Program – said Annasara Bonandrini, Adobe Marketing Manager Italy & Iberica – was designed precisely in this direction and gives our partners the opportunity to develop and enhance their Adobe skills in order to stand out in the market. With this double recognition, New Energy Group has proven to be an excellence with an Italian DNA, active in the international market and constantly looking for new challenges in the Digital Revolution thanks to the successful stories of Adobe Experience Manager, Analytics and Target”.

About New Energy Group

New Energy Group was set up more than 10 years ago and expresses the strength of a passionate, determined and highly-skilled Team made up of Managers and Professionals with the aim of building
a specific industrial project both distinctive and qualified for Innovation Technology and Digital Transformation. Today, a tailor-made innovative offer involves Consultancy and specialized services in
the framework of the Customer eXperience Management, Digital Marketing and Cloud Application.
New Energy is directed to the Enterprise – Large Account market to expand internationally throughout Europe, LatAm and South Africa, combining with locally based offices in Italy, Spain, United Kingdom and Peru.

About Adobe Marketing Cloud

Adobe Marketing Cloud allows organizations to establish relations with customers and engage them in a personalized way by managing data and marketing content where really matters and with every device. Adobe’s platform consists of a set of fully integrated solutions, offering a complete set of marketing support technologies in areas such as analytics, Digital Experience management, testing and targeting, advertising, video, audience management, social engagement and campaign management. Integration with Adobe Creative Cloud allows you to quickly incorporate creative assets across each marketing channel. Thousands of brands worldwide, including two-thirds of the Fortune 50, rely on Adobe Marketing Cloud.