To tens of millions of American voters, a conservative message of self-reliance and individual economic freedom is, quite frankly, terrifying

To tens of millions of
American voters, a conservative message of self-reliance and individual
economic freedom is, quite frankly, terrifying.

… Within this liberal bubble, it is simply conventional wisdom that
conservatives not only don’t care about those less fortunate but that we
will even promote human suffering if it means higher profit margins and
more cash in our pockets. In other words, we can change our messaging
on Fox News, talk radio, and even our primaries all we want, but it
won’t make a dime’s bit of difference to this decisive economic
constituency. We might laugh at Obama choosing the “Pimp With a Limp”
and Us Weekly over Meet the Press, but he’s simply reaching more potential voters through those outlets.

… Simply
put, the larger the potential electorate, the worse we tend to do. You
see this even in polls, where conservatives do worse with registered
voters than likely voters and worse with adults than with registered
voters.

What to do? We simply can’t retreat into our large but still-minority
cocoon of new media and talk only to each other, working hard to get
ever-larger numbers of our shrinking constituencies to the polls. Our
cultural efforts have to be every bit as wide-ranging and persistent as
those of the Left. Majority ideologies are built over generations, not
overnight, and it means breaking the public-school monopoly, influencing
public schools even while we work to diminish their influence, sending
our best and brightest young writers and actors into the lion’s den of
Hollywood, working to reform higher education and breaking the
ideological hammerlock of the hard Left on faculties, and working hard —
very hard — to tell the true story of conservative compassion for the
“least of these,” a story featuring the efficiency and creativity of
private philanthropy combined with Christ-centered love and concern for
the individual.

We have the better message. Now we have to make sure our fellow citizens see it as empowering, not terrifying.