Welcome to the abnormalization of transportation

Something odd is in motion in Los Angeles. On a recent day at the office, colleagues debated the merits of the Boring Company’s proposal to alleviate Dodger traffic via levitating tunnel pods. I stepped out for coffee in the afternoon and was almost run over by an elderly man on a dozen scooters, balanced precariously as he rebalanced dockless inventory. And that night, I sat in traffic on the 10 Freeway listening to commentators discuss Uber’s ostensibly imminent eVTOL aircraft, while a venture capitalist friend rested his head in the sleeping compartment of a Cabin bus, carrying him back to Silicon Valley from Santa Monica.

Welcome to the abnormalization of transportation.

Even without hover-sleds and flying cars, the Los Angeles megalopolis is in the midst of a transformation in mobility. Neighborhoods from downtown to Silicon Beach have been carpeted in scooters and bikes. The Uber and Lyft revolution faces competition from the various dockless two wheelers and Via’s ridesharing as a service, launching in Los Angeles soon. Flixbus, looking to expand out of European dominance, targeted LA as its hub for inter-city private bus service. And Cabin’s luxury sleeper bus has been offering a premium alternative to Megabus to and from the Bay Area for months.

If even a fraction of the promise of this technology comes to pass, the movement of things and people in cities will be both bizarre and beautiful process in the near future.

Yet we fear that this future may not be realized if start-ups are given the red light by well-meaning regulators. As the cities of the world experience a shakeup they haven’t seen since the subway, we have three ideas to help policymakers bring about more equitable, efficient, and environmentally friendly transportation systems, and answer a fundamental question: how on earth do you plan for a future this wild?

Rule 1: Play in the sand before you carve in stone.

It’s far from clear how these transformative, and multi-modal, technologies will fit together. Equally uncertain is the right framework to govern this puzzle. Proscriptive solutions risk killing innovation in its infancy. The solution is to encourage regulatory sandboxing. Regulatory sandboxes are mechanisms to allow emerging technologies to operate outside the constraints of normal regulations and to inform the development of future rules. These protected spaces, increasingly common in areas like fintech or crypto, allow the evolution of what Adam Thierer calls “soft law” before policymakers make hard decisions.

The federal Department of Transportation has recognized the value of such ecosystems and the lessons they bring. Last year, the DOT created the drone Integration Pilot Program which allows a number of state, local, and tribal governments to work with companies to test advanced drone operations, including the right balance of rules to govern such operations. Recognizing the early success of the IPP, DOT recently announced they would be creating a similar program for autonomous vehicles. These flexible environments promote critical collaboration between the companies building cutting-edge technologies and the regulator. New regulations are constructed on real-world experience, rather than hypotheses developed behind closed doors.

Rule 2: Don’t pick winners and losers.

Regulators tend to be cautious folks, so more often than not, they favor incumbents. And even when they embrace innovation, too often, authorities takes sides and decide which companies, or even which technologies, are allowed to operate.

For example, some cities are writing off the scooter sector entirely, just as they did a few years ago with ridesharing. Beverly Hills has banned dockless scooters and impounded more a thousand, in an effort to send a message to Bird. Bird responded by suing the city, stating that the scooter ban violates several California laws.

Other cities haven’t gone so far as to ban scooters outright, but are nonetheless falling into the trap of replacing old cartels with new technocumbents. Santa Monica came very close to banning Lime and Bird, the two most popular scooter companies among locals, in favor of Uber and Lyft, who had never deployed scooters in the city before. Only after outcry from ordinary beach dwellers did the city council allow all four companies to operate. Still, no other scooter companies are allowed to operation within city limits.

We should let the market determine whether these technologies will succeed and which companies should deploy them. Cities should play an orchestration role, instead of adjudicator, facilitating connections between new technologies and the existing transit infrastructure. The alternative is to kill innovation in the crib.

Remember PickupPal? They were around well before Uber or Lyft, but you can’t call a PickupPal today. A Canadian pioneer in ridesharing in the early days of smartphones, the company was thwarted by incumbents raising a law banning pickups for profit. Rather than recognize the benefits of ridesharing, authorities crushed it (along with another popular ridesharing company Allo Stop). A technology-enabled last mile solution was regulated out of existence.

By contrast, Uber was able combat efforts to thwart its access to markets. They did so, in many cases, by taking an adversarial approach and changing the law to ensure ridesharing could continue. While this preserved ridesharing as an industry, it delayed the opportunity to connect ridesharing to existing transit networks. Regulators and ridesharing companies remain more at odds than not continuing to delay solutions to the systemic transportation challenges cities face.

Rule 3: Embrace the challenge and the tools that will help you address it.

Transportation is inherently local, and the future of of mobility innovation will be as well. Even aviation, an industry that long soared above concerns of the urban environment, is being forced to rethink its relationship with the metropolis. EVTOL aircraft are revisiting the lessons helicopters learned in the 1970s and drone companies face the hyperlocal concerns that arise when your neighbor decides 3am is the ideal time for his Eaze order to be facilitated by a flying lawnmower.

Ultimately, solutions, not sanctions, will allow cities to welcome this weird new transportation future and realize it’s transformative potential. The abnormalization of transportation presents a tremendous challenge for city officials, planners, and legislators. It’s a road worth traveling.