Business has so far been good for Ketnita Prasertsomboon of Pho Hai Ma (I Got It From My Dad), who has been selling the controversial treat at her Indy Market stall in western Bangkok, Khao Sod reports.

Priced at 39 baht ($1.20), the elongated snack can be paired with a variety of sauces, from ketchup to mayonnaise — even chocolate!

However, not everyone is amused by the waffle that is basically a “d*ck on a stick”.

“Some people told me that I’m doing something obscene and un-Buddhist. I got a bit stressed, but I didn’t fight back. I just want people to view it as a snack,” Prasertsomboon recently told Amarin TV.

The owner attributed the strong sales of her phallic-shaped corn dogs to a recent viral video of customers eating the treat earlier this month. Uploaded on September 16, the footage has been viewed over 19 million times on FaceBook.

However, a local celebrity chef may have turned the popularity into notoriety after dubbing it as too obscene for her taste.

“From my time in the food industry, I never thought I would encounter food shaped like genitalia,” Yingsak Chonglertjetsadawong was quoted as saying.

“Would you buy this for your parents? Would you put this in a monk’s alms bowl? If a girl aged 7 or 8 was eating it on the street, is that something you’d want to see?”

“Some women take photos of themselves about to eat the waffles, or even videos of themselves eating one to post online. It’s inappropriate and a bad example for the youth,” she said.

It is important to note that in Thailand, penis-shaped objects are often found in bars, shops, and restaurants for good fortune. While outsiders may indeed find these as offensive, Thais who are deeply superstitious regard such lucky charms and talismans as important.