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What do you like best?

CRMfusion ParentFixer quickly and easily updates parent child relationships when merging duplicate accounts ensuring that your account hierarchy is always up to date. Without having a way to automatically reparent child accounts to the parent your sales team becomes less effective.

What do you dislike?

There is not a lot to dislike. The price is right it installs easily and works.

Recommendations to others considering the product

ParentFixer will easily fix any account hierarchy issue you may face when merging duplicate account records. There are other products out there but I haven't seen one preform as well as ParentFixer.

What business problems are you solving with the product? What benefits have you realized?

Less time required by admins to locate orphaned accounts. By using this product we are keeping our marketing and sales team happy. Such a time saving product

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