Hello, we are social. We’re a global conversation agency, with offices in London, New York, Paris, Milan, Munich, Singapore, Sydney & São Paulo. We help brands to listen, understand and engage in conversations in social media.

We’re a new kind of agency, but conversations between people are nothing new. Neither is the idea that ‘markets are conversations’.

It`s obvious that pictures are the most viral content to share on Facebook. However, what surprises me, is that videos have 85% less virality. I would have thought they will be as high as pictures, but apparently, I have been mistaken.

I’d love to see this broken down into most shared/ most commented. Something short and quick (image; short text; no link) might get shared a lot. Wonder if slightly different kinds of posts get commented on and engaged with in a different way, and whether that might be equally important in building a brand relationship.