Hotel & Resort

Social Media Benchmarks

Live Hotel & Resort industry benchmarks and social media analytics from brands included in the 2018 Social Media Industry Benchmark Report. See how your brand stacks up against these Hotels & Resorts.

In the Past 30 Days...

POSTS PER brandPER WEEK

18.7

ENGAGEMENTSPER POST

1.03k

ENGAGEMENT RATEPER POST

0.74%

In the last 30 days, the average brand in the 2018 Study Hotels & Resorts landscape has grown their audience by 1.1%. Fairmont Chateau Lake Louise grew faster than everyone else, with 2.4% growth! On average, each post in this landscape earns more than 1.03k engagements. Amanresorts is topping the charts with more than 4.86k engagements per post on their 28 posts in the last 30 days.

Teton views 😍! What’s your emoji when seeing the #Tetons for the first time? #jacksonhole #jhdreaming

Engagement Total

11.5k

Engagement Rate

3.58%

Amanresorts

3.67k Likes • 22 Comments

‘Happiness is the settling of the soul into its most appropriate spot’ ~ Aristotle cristinaaragonr #Amanwella #Aman #SriLanka

Engagement Total

3.69k

Engagement Rate

1.52%

Fairmont Chateau Lake Louise

2.98k Likes • 109 Comments

Our winter wonderland is in full swing! What would you rather: A sleigh ride or a skate on #lakelouise? 📷: imaginefotobyebel

Engagement Total

3.08k

Engagement Rate

6.31%

Greenbrier

2.98k Likes • 27 Comments

The Greenbrier held its “Dream Tree for Kids” holiday gift drive for the eighth straight year. This annual charitable campaign donated more than $1 million in toys to local and national charities. 🎁
THANK YOU to the 570 volunteers who worked a total of 1,206 hours over 19 days to help wrap and distribute over $1 …

Engagement Total

3.01k

Engagement Rate

4.85%

Amanresorts

2.96k Likes • 18 Comments

'Dream high, beyond the sky; no matter wings so small, keep vision bright; just dare to learn, for you are born to fly' ~ Vikrmn jsurget #Amangiri #Aman

Engagement Total

2.98k

Engagement Rate

1.23%

Fairmont Chateau Lake Louise

2.19k Likes • 41 Comments

Sunday state of mind in #lakelouise. Did you make it to the mountains this weekend? 📷: biancamanes

Engagement Total

2.23k

Engagement Rate

4.54%

Greenbrier

2.11k Likes • 26 Comments

Greenbrier Christmas charm at it's finest ♥️

Engagement Total

2.14k

Engagement Rate

3.44%

LUX* Resorts and Hotels

673 Likes • 8 Comments

A vision straight from a private-island fantasy, where blue lagoon waters meet kilometres of pristine sands, luxsouthari enchants from every angle. 📸: iperianov

Corbet’s Couloir is known as the testing ground for generations of skiers and snowboarders. Watch the athletes dream big, crash hard and push the evolution of what’s possible during the Kings and Queens of Corbet's. WATCH FULL vid: http://bit.ly/kings-queens-corbets-2019

LIMITED TIME OFFER: Enjoy 30% off our luxury accommodations and complimentary breakfast daily when you stay two nights or more in 2019. This is one of the best deals we have ever launched! Will you be joining us? http://bit.ly/lakelouisegreatescapes
📷: @imaginefotobyebel #lakelouise

While any visit Banff National Park is guaranteed to please, there are some stand-out winter activities that will take your visit to a whole new level. Here are some of the most bucket-list-worthy experiences fit for the vacation of a lifetime in Banff and Lake Louise: https://www.skibig3.com/blog/14-bucket-list-worthy-banff-lake-louise-experiences

"Discovering Dubai's most surprising corner – where Singapore meets Shoreditch..."
Thank you to The Telegraph for a wonderful article about our three hotels located by #DubaiCreek 😃
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Zabeel House by Jumeirah and Al Seef Jumeirah
https://bit.ly/2Eepkip

LIMITED TIME OFFER: Enjoy 30% off our luxury accommodations & complimentary breakfast daily when you stay two nights or more. This is one of the best deals we have ever launched! Will you be joining us? bit.ly/2S0Cumu
📷: @imaginefotobyebel #lakelouise pic.twitter.com/arfIAgwvB3

On your way down south, don't forget to pass through #Asheville, a mountain oasis in North Carolina, where the laid-back, artsy vibe has made this town famous. spr.ly/6014EyuHj pic.twitter.com/JNIQr9kzH7