Senior Living Marketing Blog

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We’re always finding new insights, and since 2008 we’ve been freely sharing them with our partners and friends through our blog. That means we have literally hundreds of senior living-related entries on a variety of subjects. Take a moment to look around at some of the interesting points we’ve uncovered. Or take all day.

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Why Automation Is So Important To Your Marketing Strategy

By GlynnDevins

Everybody is talking about marketing automation, but what role does it play in senior living? Why does it matter? We posed some frequently asked questions about marketing automation to Sarah Dodge, director of marketing automation strategy, to pick her brain about the importance of integrating automation into your marketing strategy.