Team GB help to inspire a creative future in Nanjing

In the build up to the Nanjing Youth Olympics, Team GB’s Chef de Mission Sarah Winckless and the 33 competing athletes attended a reception in the city that aimed to promote British creativity.

Hosted by British Consul Brian Davidson, the night welcomed over 300 guests to promote the GREAT Festival of Creativity, which comes to Shanghai in March 2015.

The Festival is part of a Prime Ministerial initiative, bringing together the next generation of creative thinkers and offering businesses a platform to exchange innovative and commercially compelling ideas.

The reception was also used to announce Jake Saywell, who won gold in yesterday’s mixed team equestrian event, as the Team GB flag bearer for the Opening Ceremony of Nanjing 2014.

Speaking at the event, Brian Davidson said: “Long may this fine example of UK-China collaboration continue. Let us further inspire the next generation of British and Chinese entrepreneurs to work together to create a prosperous future.”

The initiative’s vision is about helping businesses to build on the reputation secured by the Games over the last two years.

A big part of the legacy is driving the jobs and growth that will aid the UK-China creative partnership in being a highly dynamic one.

Shanghai will host the Festival next March as part of its worldwide tour, with the stop in China being the largest one on the route.