Marketing

is the practice of using all types of internet advertising to generate an audience.

The Web Management Marketing team, work with our clients to ensure that we receive the highest return for any marketing work done. First of all we create a package that adheres to our clients needs. This will take into consieration budget, overall coverage, and marketing type.

We tie together both the creative and technical aspects of the internet. This includes design, development and advertising. Internet marketing methods include search engine marketing, display advertising and e-mail marketing. Hence internet Marketing can also include services like affiliate marketing, and interactive advertising.

The Internet has changed nearly every aspect of our lives, from how we interact with friends, family, and coworkers to all aspects of businesses. This was a technology that was in its infancy just 20 years ago, but is now therefore considered indispensable to so many people.

Companies understand the value that the internet offers to them. Providing interactive opportunities to connect with current customers and attract new ones, reaching out to a larger client-base than ever before.

Web marketing broadly refers to many different forms of activity, generally involving any marketing activity done online. Now that marketing is no longer just an off-line consideration for your business, marketers have shifted their efforts online because it tends to be much less expensive and potentially wider-reaching. Many online marekting spaces are free to use. Companies can upload videos to Youtube or start a blog for no cost at all. Other outlets like official websites or paid search marketing cost a fraction of what a major television advertising campaign would.

The Web Management marketing team, work with our clients to ensure that we receive the highest return for any marketing work done. We create a package that adheres to our clients needs, taking into consideration budget, overall coverage, and marketing type.

We tie together both the creative and technical aspects of the internet, including design, development and advertising. Internet marketing methods include search engine marketing, display advertising, e-mail marketing, affiliate marketing, and interactive advertising.

Internet marketing is very important for your website and we can help. See our wonderful testimonials here.

Also called online marketing, it is the process of promoting a brand, products or services over the internet. Its broad scope includes email marketing and electronic customer relationship management. Furthermore it can include promotional activities that are done via wireless media.

It also combines the technical and creative aspects of the World Wide Web such as advertising, designing, development and sales. Moreover, internet marketing also deals with creating and placing ads throughout the various stages of customer engagement cycle.

Online marketing is divided into different types, listed below.

This is a form of marketing that promotes a business through paid advertisement that appears on search engine result pages. This includes paid placement known as pay-per-click, contextual advertising, paid inclusion or through search engine optimisation. This is especially relevant to the success of your website.

The number of visitors a site gets is irrelevant if they do not take any action; phone, email, place or order. We work with you to ensure that you consider your visitors needs and how you engage with them. One visitor who places an order is more useful than a 100 visitors who get the information they need but then buy elsewhere.

Contrary to SEM, SEO uses the unpaid and natural process of promoting content on Search Engine Results Pages. Most of all this includes keyword research and placement, link building and social media marketing.

Web Management have tried and tested processes to increase our client’s website visibility. This process includes minor (sometimes major) alterations to their website content. It also includes a selection of keywords that will generate targeted traffic and ensuring that the website is search engine friendly. We continually research various search engine algorithms and policies, and most importantly work on understanding our clients’ goals. This process is known as Search Engine Optimisation (SEO). Although there are a various types of companies offering SEO services, each company employs its own individual strategy. These may be hugely different from others, hence producing varying results. As a result it can be difficult to make the right choice.

A good quality Search Engine Optimisation Service from a experienced company is key to success. You can see from our portfolio and testimonials how much we achieve for our customers. You can also see how happy our customers are with our services.

It is important to use a dedicated company like ourselves. We know how to carry out and tailor SEO for your business and industry. We will use the correct SEO to best get your website up to the required standards that Google needs.

Email Marketing is the promotion of products or services via electronic mail.

Web Management will write, design, spam-check and distribute e-mail marketing messages, which could include newsletters, adverts, etc. all we require is for our clients to supply us with the raw material for each issue on a mutually agreed date. You can do that with an e-mail or a short phone call – and then leave the rest to us.

We do not accept unsolicited email addresses for distribution. All of our mail that are sent out are sent to an email data base supplied by our clients; we randomly test email addresses supplied to ensure that only opted in email addresses are used.

This refers to advertisement banners that are displayed on other websites or blogs to boost traffic for their own content. Therefore, in turn it can increase product awareness.

It includes many different formats and contains items such as text, images, flash, video, and audio. The main purpose of display advertising is to deliver general advertisements and brand messages to site visitors.

This type of Internet marketing involves sharing of free valuable content to your target market to convince them to become your loyal customer. This could be done by setting up a business blog.

This is a technique for drawing customers to products and services via content marketing. It provides information, an improved customer experience and builds trust by offering potential customers information they value via company sponsored newsletters, blogs and entries on social media platforms.

Links Building is the process of creating web links from one website to other websites with the intention of increasing the link popularity or Page Rank of that site.

Web Management use only ethical techniques and do not employ any method that could violate Google, Yahoo or MSN guidelines. We work with our clients ensuring that only quality links are chosen to link with your company’s website. It is well known that more is not always better and that many low quality links can often be detrimental, while creating a few high quality links has a much higher potential of achieving a Google 1st page ranking.

Web Management provide an excellent service maintaining my websites. Their response is fast and efficient with all updates handled professionally.