THE DAILY DIGITAL

Graphic Design is for Everyone!

We’ve all heard the horror stories. You hire a graphic designer and it quickly becomes apparent that their portfolio was entirely ‘borrowed’ designs from the internet.

Or you hire a freelancer and it takes two weeks to get an email response before they disappear into the night. Or you pay an overseas designer and you get two pieces of clipart slapped together.

Nobody wants to be in that position, but what can you do? When your options are overpaying an employee, rolling the dice with a freelancer, or going with an amateur; there is really no good answer for your graphic design needs.

With the average salary of a graphic designer hovering around $48,000 a year, going with an in-house employee could easily cost you north of $55,000 every year.

Freelancers aren’t cheap either. They probably won’t run you $50,000 a year – but the risks are higher. Take a quick stroll through the search results of ‘freelance horror stories’ and you’ll see what I mean.

Overseas designers are definitely cheaper, but the quality just isn’t there. We just finished a project for a client that started off looking working with an overseas designer. I won’t get into all the details, but it involved a clipart garden gnome and Papyrus fonts.

Here at Fusion Group USA, we understand the frustration. We’ve been offering graphic design services for over a decade, and we’ve seen the struggle first hand. But what could we do?

We wanted to help frustrated business owners, but the boss wasn’t too keen on us working for free. That’s why we have set out to change the way people get graphic design.

A New Way Forward for Graphic Design

So, we set out to revamp the way we thought about providing graphic design with one clear goal in mind: provide top-quality designs from professional designers at a price every business can afford. Simple, right?

Well, maybe not so simple. But that’s what we set out to do – and we weren’t going to be happy until we came up with a solution. So, we started with a list of non-negotiable features we wanted:

Affordable for small & new businesses

Only college-educated, US-based graphic designers

Unlimited projects and revisions at every plan level

A dedicated designer that can grow along with your business

Armed with these non-negotiables, we set out to make a plan that would work for our clients, for our designers, and for our bottom line. The idea of monthly graphic design isn’t new – in fact, their popularity has exploded in the last two years.

But we looked around at the available options and noticed that none of them were checking all the requirements we set out for ourselves. Some produced beautiful work from domestic designers, but the monthly price tag ran well over a thousand dollars.

Others provide more affordable solutions, but their work gets outsourced to overseas designers. They don’t advertise that fact up-front but do a little digging into the terms and conditions to find the truth. With these providers, you’re essentially paying for a middleman between you and a designer working for subsistence wages.

That’s ok for some, but it wasn’t enough for us. We wanted both – professional designers and affordable prices. And we think we’ve done it. Continue reading to see how we created unlimited monthly graphic design plans that are going to change the game.

Unlimited Graphic Design for Every Man, Woman, and Child

We wanted graphic design to be available to every business – from startups to local shops to national corporations and everything in between. And we think we’ve come up with just the solution: monthly plans that feature a dedicated designer, unlimited projects and revisions, and no contracts.

Dedicated Designer

The biggest problem we say with existing monthly plan solutions was the inconsistency. Some designs were beautiful but others left much to be desired. Some were right on brand while others missed the mark. There’s a clear reason why this is the case: different designers with different understandings of your brand and brief.

When you sign up for a monthly plan with Fusion Group USA, you get a college-educated designer assigned to your account. Every design, every project, and every revision will come directly from your dedicated designer. This way, we can grow together and our relationship can strengthen over time. Rather than bouncing you from designer to designer, you get consistent designs every time.

Further, all of our graphic designers are College educated with a degree in graphic design, art, or a related field; and they work directly in one of our US offices.

Unlimited Projects and Revisions

In order to be truly effective, we knew our plans had to be unlimited. If our goal was to provide employee level service in a monthly plan, we couldn’t limit our customers to just two or three designs each month. Any business owner knows that every month brings its own challenges. And we couldn’t turn away requests when they are most needed.

Every plan gets unlimited projects and unlimited revisions every month. We knew that had to happen when we set out on this plan, and nothing has changed that commitment.

No Contracts

Contracts suck. Nobody like them. Cable TV and cell phone providers do it because they want to trap you in their mediocre service. We’re not like that. We want to win your business with each and every design that we do – and that’s why we don’t tie up our clients in long contracts.

This also gets back to our commitment to helping businesses of all sizes. We know that sometimes budgets get tight – maybe it’s your slow season or maybe some unexpected expenses came up. But whatever happened, a graphic design membership shouldn’t be the reason you close your doors.

We’re so confident in the quality of our designers, the integrity of our process, and our vision of the future of graphic design that we don’t need contracts. We’ll win your business every day, with every design, every time.

Got Questions? We’ve got Answers

It’s easy to get lost in all the details of a monthly graphic design plan. But our goal is to be as open and honest about the process as possible. To help facilitate that, we’re always looking to answer any potential questions up-front. If you have a question, maybe we’ll answer it below. If we don’t, then feel free to contact us anytime – we’d love to chat!

Is it really unlimited?

Yes! Every plan has unlimited projects and revisions. The number of open projects and your turnaround time are affected by your plan level – but they are all truly unlimited.

Who owns the work you create?

You do. You will own complete rights to every project we complete. We even include the native design files when we deliver the final product.

How does the process work?

To get started, we’ll have you complete a design questionnaire that helps us learn about your business. Once that is done, you can submit new jobs through our client dashboard. Your order will be routed to your dedicated designer and they will get started ASAP. Most designs will have an initial proof within 1-3 days. From there, you can submit revisions until you are 100% satisfied with your design.

Do you use templates?

No way! Every design will be original and built from scratch by your designer. We never use pre-made templates.

Can I provide a style guide?

Absolutely! The more information you can provide to your designer, the better he can meet your requirements. Providing a brand or style guide will ensure that you get on-point designs as quickly as possible.

Is there anything not included?

Yes. Our monthly plans are not designed to replace a marketing department or full agency services. Exclusions include logo design (available on the Brand Champion level), video production, complex illustrations, web design, large layout projects, and complex photo manipulation. For a full list of excluded services, click here. All these services are available at an additional cost.

Ready to Get Started?

Ready to give up the stress of finding quality graphic design for your business? Want to take your social media game to the next level? Sick of paying a freelancer for every piece of marketing collateral? Don’t want to drop $50k per year for an in-house designer?

We get it. That’s why we created these monthly plans. Whether you’re a small local business who just needs one or two designs a month or a large-scale business that needs designs created every day – we have a plan that fits your needs.

Or maybe you’re still not sure, but leaning in our direction. That’s ok, we understand. We’re always happy to talk about this exciting new graphic design service. This is something we’re very excited about – and we think you will be too! If you like what you’ve heard, you can order directly from our site by clicking here or feel free to contact us anytime!

Fusion Group is a full-service advertising agency specializing in website design and website development, graphic design, search engine optimization and marketing, commercial printing, and social media management. Fusion was founded in 2001.