The benefits of Shopify for student startups

May 9, 2019

We know that starting a company on a limited budget can pose a tough challenge for any business. Especially as many founders haven’t yet got vast experience in running a business. Our founder, Dan, started Web Wise when he was still studying at the University of Exeter, so if anyone, he can relate.

To support the transition from being a full-time student to heading up a company, we do a lot of work with students to pass on the knowledge learnt from being an Exeter entrepreneur.

You can easily highlight your most popular products on the home page

Why is Shopify great for students?

Low cost

Building a bespoke website from scratch can be a long and costly process at the early days of a business, but having your online presence is still crucial. We encourage student startups to think about minimal site designs to start with and grow from there. With Shopify, you can create a world-class website and online shop for only ~£20 a month.

Professional design

There are no limitations on “design” with Shopify. If you have a web developer on board, you’ll get full control over the look and feel of your site, so you can have branding that is as awesome as the big players out there. Did you know that Red Bull, Gymshark and even Kyle Cosmetics are boosting their sales with Shopify? The scalability is amazing.

If you’re not a design expert, don’t worry, there are numerous free templates available on the website. Unlimited changes, products, pages, blog post mean you can dabble and play as much as you like until you find a model that works.

You can choose from 10 free themes and customise them to your needs

Great customer experience

Shopify stores are easy to set up and the navigation on the site is straightforward. Filters, such as product type, size or colour help shoppers quickly find what they are looking for. We know, anything that makes it easy for customers to find the right product, will help with early sales.

With the inventory tracking option, you don’t have to let your clients down by showing unavailable items. Once the product is gone, you can temporarily hide it, so visitors only see products that are in stock.

With Shopify, you always have up-to-date information about your inventory

Get a FREE test store on us!

We are Shopify partners and therefore can lend our expertise. If you want a free ‘no limits’ store that you can’t get through the normal Shopify site, drop us an email and we’ll set one up for you.

Web Wise has worked with a range of clients, such as Duo Boots and UpCircle to upgrade their online shopping experience. If you’re unsure how you can migrate your existing e-commerce site or need some help with the Shopify website design, get in touch.

We’re looking forward to working with you. Good luck with your new business!

About the author

Rebeka Daka

Rebeka is a final year Business & Management student at the University of Exeter. In her free time she loves singing and she’s training for a 30+ miles obstacle race that she documents on Instagram. 📸

Which platform do I need?

If you are new to online marketing, words like "platform" and "CMS" can sound like nonsensical jargon. So let's make things simple...

Are you going to be selling products on your website? Will you be taking payments? Will you need a shopping basket and checkout system? If the answer to these questions is "yes" then you'll probably need our Shopify website design packages.

Do you just need a website to advertise and promote your products & services? Are you looking to build a content-based site rather than an online-retail store? Then you will probably need our WordPress CMS website packages.

Don't worry if you are still confused; just get in touch and we'll talk you through it.