PollardBanknoteShiftsintoHighGearforNASPLAnnualConference

Pollard Banknote Shifts into High Gear for NASPL Annual Conference

WINNIPEG, Sept. 11, 2017 /CNW/ – Pollard Banknote Limited (TSX: PBL) ("Pollard Banknote") is ready to showcase its latest products and innovations at the North American Association of State and Provincial Lotteries ("NASPL") Business Development and Product Innovations Conference in Portland, Oregon, from September 13 to 16, 2017.

Keeping with the conference's theme, "Shift! Your Game", Pollard Banknote's booth will provide an interactive experience showcasing new solutions customized to shift the way lotteries operate in a rapidly changing world.

Pollard Banknote will be unveiling several new print innovations, including its Clear Play™ product—the lottery industry's first-ever transparent ticket. This patent-pending instant ticket innovation can be used to create stunning designs that effectively showcase images such as diamonds, water, ice and more! Attendees should check their delegate bags for a crystal clear view of this amazing print innovation.

Pollard Banknote has added one of the greatest icons of the 20th century and a Hollywood legend, to its expanding licensed games portfolio, Marilyn Monroe™. Introducing Marilyn Monroe™ to Pollard Banknote's suite of licensed brands provides an opportunity for lotteries to launch an exciting legacy brand that is top-of-mind with today's customers. Our ticket designs are distinctly Marilyn, capturing her iconic look and commanding attention at retail.

Challenge a colleague to a game of PAC-MAN® or Ms. PAC-MAN™ on our classic two person arcade console. These brands round out Pollard Banknotes' licensed portfolio, offering lotteries a full retro gaming suite. Be sure to follow us on Twitter @PollardBanknote for details on how you can continue the chase on the arcade console in your lottery office!

In addition, as a leader in digital innovation, Pollard Banknote will be demonstrating our state-of-the-art technology and a 'mobile-best' player engagement solution—PlayOn®.

"We're excited about the opportunities that shifting markets and technologies create for lotteries", said Jennifer Westbury, Executive Vice President, Sales & Customer Development, Pollard Banknote. "Embracing the challenges means that we have new solutions to show, discuss, and demonstrate with NASPL attendees."

We are also delighted to welcome Diamond Game to the Pollard Banknote family of companies as a new subsidiary, just in time for NASPL 2017. Please take the time to visit the Diamond Game booth to see our latest suite of products that can be deployed in a variety of configurations based on unique lottery needs.

About Pollard BanknotePollard Banknote is a leading lottery partner to more than 60 lotteries worldwide, providing high quality instant ticket products, licensed games and strategic marketing and management services for both traditional instant games and the emerging iLottery space of web, mobile and social channels. The company is a proven innovator and has decades of experience helping lotteries to maximize player engagement, sales, and proceeds for good causes. Pollard Banknote also plays a major role in the charitable pull-tab and bingo markets in North America. Established in 1907, Pollard Banknote is owned approximately 73.5% by the Pollard family and 26.5% by public shareholders and is publicly traded on the TSX (PBL). For more information, please visit our website at www.pollardbanknote.com.

Forward-looking Statements

Certain statements in this press release may constitute "forward-looking" statements and information, which involve known and unknown risks, uncertainties, and other factors that may cause actual results, performance, or achievements to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements. When used in this document, such statements include such words as "may," "will," "expect," "believe," "plan," and other similar terminology. These statements reflect management's current expectations regarding future events and operating performance and speak only as of the date of this document. There should not be an expectation that such information will in all circumstances be updated, supplemented, or revised whether as a result of new information, changing circumstances, future events, or otherwise.