Yes, successful advertising on Amazon certainly involves smart targeting
and ROI considerations, but also entails a hybrid of additional
considerations such as search engine optimization, listing management,
and even business factors such as customer service and shipping
reliability.

Marketplace analysts at ROI Revolution have fine-tuned their strategies
with Amazon Sponsored Products campaigns to propel their Marketplace
clients to win the coveted “Buy Box” sale more often… even ahead of
Amazon itself.

Technology is imperative to such wins, yet ROI Revolution believes
technology functions best within the hands of an in-the-trenches
campaign strategist. The advantage of this approach to Google and Amazon
campaigns is borne out in the results: between Thanksgiving and Cyber
Monday 2015, ROI Revolution clients achieved an average 65%
year-over-year revenue growth in search marketing, 4x above the industry
average!

The industry has also validated this unique agency approach. ROI
Revolution was recently announced by trade publication Internet Retailer
as a 2017 Leading Vendor to the Top 1,000 online retailers for both
Search Engine Marketing and Marketplace Management, categories from
which the majority of Holiday 2016 ecommerce revenue will flow.