Giving presents to loved ones is the most widely spread Christmas tradition, and digital devices are seen more and more frequently under the Christmas tree. These days, many are still pondering on the most desirable objects for family members. Do we know what our children, parents, grandparents or grandchildren want the most? This is one…

Everybody wants Christmas to be a happy and memorable experience to the entire family. Christmas traditions are strong, but new digital devices also allow us to involve distant relatives in the festivities, watching movies or listening to music together, and even playing certain games. How frequently do people spend time together in the digital space,…

Christmas is one of the prime festivities of the year, a time when both physical distances and generation gaps between relatives can and should be bridged if the family is to enjoy being together. How do new, digital communication methods affect family relations and the quality of time spent together? This is what the November…

Once again, Black Friday marks the beginning of what could be the most exciting period of the year in commerce. The special offers in stores and webshops are preceded by months of planning and preparation. But how ready is the other side, i.e. customers, this year? Research by eNET about Black Friday shopping plans indicates…

While most Hungarian Internet users consider Hungarians generally pessimistic, passive and procrastinating, 89% still think that they can be successful as a Hungarian. And the digital world offers new opportunities for success: one third of Internet users know someone who has changed their life spectacularly using digital tools. These are the conclusions of research conducted…

Even though adult Hungarian Internet users have room for further development when it comes to digital competences, they are fortunately open to progress: continuously improved digital literacy is definitely important to about 75% of them. This is supported by the fact that the ratio of those who are highly competent in using digital mobile devices…

More and more customers opt for cashless payment solutions in Hungary. The ratio of adult internet users who choose to pay without cash if they can has increased from about 33% to 44%. Digital technologies are rapidly adopted in the area of everyday payments, too; the share of people who prefer cashless payment is likely…

Who rules online real estate ads in Hungary: ingatlan.com or Jófogás? While the latter site has dominated the general online classified advertisement market since the acquisition of OLX (Apród) in 2015, ingatlan.com still leads the very lucrative segment of real estate ads, with 250,000 advertisements that are more up-to-date than the competition’s, and growing operating…

Adult Hungarian Internet users consider it important that elderly family members should also be comfortable in the digital world. For that purpose, 17% of young people regularly educate senior relatives in using the Internet and digital devices, and another 59% do so occasionally. The success of these efforts is indicated by the fact that one…