WHAT LIES BENEATH 18 Analysis of two years datacenterdynamics research

FEATURES COVER FEATURE

14 16 ENERGY 43

Need a viable energy strategy? Robert Tozer of EYP MCF explains how

ENERGY USE

Details of four white papers which examine energy issues

20

DOES GOOGLE’S PUE FIGURE STAND UP?

1.21 How the industry reacted to Google’s PUE numbers and efficiency claims and Google’s defence of how it arrived at the figures

EXCLUSIVE INTERVIEW 26 Microsoft’s shipping Magnate; Mike Manos, the man who builds Microsoft’s data centers explains his thinking behind using 200 containers in its Chicago facility and the implications for the rest of the industry

How copper and fi ber can co- exist in a 10GB/S data center, Carrie Higbie

TECHNOLOGY INSIGHT 31 Data centers inside shipping containers are being touted as revolutionary. In a crowded market, what’s the choice? What are the advantages and disadvantages of deploying a containerised data center?

STRATEGY 38

Cloud computing and virtualised data center architectures. Billions are being invested. Follow the money and get some defi nitive answers

EXCLUSIVE Q&#38;A

Thomas Waun, the newly appointed president of Aperture takes questions on the competition, green and new strategies

TECHNOLOGY

Hydrogen Cells come of age. UPS makers are serious about using hydrogen