Highest Rated

Aug 02, 2017 - 6:56

Kleenex, i think you are a total waste. This is a great commercial with a lovely insight. Why are you even on this site? It's a disgrace to have pointless comments like yours, good or bad.
Ivan, please see this waste product to the door. People avoid this site and even avoid posting their work here because of morons like these. Who haven't a slightest clue about advertising.

Kleenex, i think you are a total waste. This is a great commercial with a lovely insight. Why are you even on this site? It's a disgrace to have pointless comments like yours, good or bad.
Ivan, please see this waste product to the door. People avoid this site and even avoid posting their work here because of morons like these. Who haven't a slightest clue about advertising.

1. If someone's ads are on air in national TV, it's ignorant to avoid feedback. So if you are afraid of peoples' reactions, advertising perhaps isn't the best business for you :)
2. I am a big fan of W+Ks Nike commercials, but definitely not of this one. There is no creative gap between insight and story - the insight IS the story. No real creativity. Then the over-acting of nearly everybody. Also poor direction, which serves up one cliché after another. And I even don't like the music, which is completely random - like you wanted to put in "some rock-music".
All in all, the ad is trying way too hard to do everything right. Not bold enough. Not edgy. No character. And that said, 90 seconds is WAY too long.

As said before, W+Ks Nike work is normally world-class. But ESPECIALLY then, criticism should be appreciated.