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MRY Super Bowl Infographic

Creating a Social-by-design Super Bowl Ad? You’re doing it wrong. MRY conducted an analysis where they asked consumers, including some that were marketing experts, a series of questions to better understand their perception for success for Super Bowl commercials. After years of watching Super Bowl Ads and reading articles, marketers and consumers perception is different than realty, so we created this infographic clear the misconceptions on what makes ads shareable: