Farmers Are Turning on Bud Light After Latest Super Bowl Ad

Anheuser-Busch appears to have alienated not only their fellow beer companies but corn farmers as well with their Bud Light Super Bowl advertisement that questioned the use of corn syrup in beer production.

The advertisement, which was set in medieval times, showed a fictional beer factory that received a shipment of corn syrup. The king promptly announced that corn syrup was not an ingredient in the Bud Light process.

So, the chivalrous group set out to return the barrel to its rightful owners and stopped first at Miller Lite and then Coors Light to ask if the corn syrup was theirs.

Advertisement - story continues below

Both fictional production castles confirmed that they did indeed use corn syrup, which was implied to make the brands inferior.

The advertisement ended with an announcement that Bud Light was “brewed with no corn syrup.”

The ad sparked outrage from the Iowa Corn Growers Association who released a statement on Monday, castigating Anheuser-Busch for their choice to run the ad.

Advertisement - story continues below

“As a family farmer, I am disappointed that Bud Light chose to denigrate corn in their Super Bowl ad as part of a marketing scheme to attack their competition,” ICGA chairman Mark Recker said.

“I am proud of the generations of farmers that grow corn that is used in over 4,000 everyday products from corn fed beef to ethanol to bourbon to makeup.

Will you still drink Bud Light?

YesNo

Completing this poll entitles you to The Western Journal news updates free of charge. You may opt out at anytime. You also agree to our Privacy Policy and Terms of Use.

You're logged in to Facebook. Click here to log out.

“Iowa is the number one corn producing state, and the top crop grown in our country,” Recker continued.

“This attack especially hits home at a time when farmers are hurting due to challenging economic conditions. Corn is a homegrown renewable crop that feeds and fuels my family and yours. Please leave us out of the beer wars.”

Iowa farmer Kevin Ross posted a video to Twitter, showing his disapproval of Bud Light’s view on his industry.

Advertisement - story continues below

“Thoroughly disappointed in the aftertaste ⁦⁦@budlight⁩ after the #SuperBowl commercial…” Ross tweeted.

“Bud Light, if you’re not standing with corn farmers, we’re not standing with you,” Ross said as he poured what appeared to be the fourth bud light down the drain.

CNN reported that Anheuser-Busch was in contact with the National Corn Growers Association and emailed them “looking to make it right” on Sunday.

Adam Collins, a spokesman for MillerCoors Adam Collins tweeted on Sunday that “The Bud Light advertisement says more about their market position than it does about any MillerCoors products.”

“When was the last time ABI used their Super Bowl ad to attack a competing brand?” Collins added. “Miller Lite has been gaining share for 17 straight quarters & someone’s feeling the heat!”

The Bud Light ad says more about their market position than it does about any @MillerCoors products. When was the last time ABI used their Super Bowl ad to attack a competing brand? Miller Lite has been gaining share for 17 straight quarters & someone’s feeling the heat! 👇 https://t.co/d17BhcBBXc

Savannah Pointer is a constitutional originalist whose main goal is to keep the wool from being pulled over your eyes. She believes that the liberal agenda will always depend on Americans being uneducated and easy to manipulate. Her mission is to present the news in a straightforward yet engaging manner.

Savannah Pointer is a constitutional originalist whose professional career has been focused on bringing accuracy and integrity to her readers. She believes that the liberal agenda functions best in a shroud of half truths and misdirection, and depends on the American people being uneducated.
Savannah believes that it is the job of journalists to make sure the facts are the focus of every news story, and that answering the questions readers have, before they have them, is what will educate those whose voting decisions shape the future of this country.
Savannah believes that we must stay as informed as possible because when it comes to Washington "this is our circus, and those are our monkeys."