The current Goodman's windows are inspired by abstract fitting rooms that morph and move, tumble and turn...with a twist of TV game show set design. I found this bizarre area rug with patterns, lines, shapes and grooves, that hypnotized me. (Think of a medieval castle's floor plan mixed with an ice cream parlor.) The 5th Avenue windows... View More

When our Goodman's visual team came across Ryan McMenamy's brilliant illustrations, they thought his "line quality " was superb--it had a modern and retro vibe and his sketches on craft paper felt casual and immediate. Soon after, they paid a visit to the illustrator's downtown studio and McMenamy was asked to help us create a fresh... View More

You know it's a classic when it can be trusted and depended on. Whether it be a Mark Twain novel that can be read over and over again only for you to appreciate it more with each cover-to-cover experience or that Frank Sinatra tune you automatically put on when you need a lift in... View More

As part of our Art Matters! initiative, Bergdorf Goodman is proudly sponsoring the Frieze New York art fair once again for 2014. We collaborated with Salon 94--a participating gallery at Frieze--to create installations in three of our 58th Street windows, featuring contemporary artists David Benjamin Sherry, Paula Hayes, and Kueng Caputo (Sarah Kueng & Lovis Caputo). With... View More

This year, our MET Costume Institute windows on Fifth Avenue will pay tribute to MET Gala honoree Charles James--a master of craft. James is known for applying mathematical precision and architectural vision to his clothing, manipulating the proportions of his garments to create a sculptural effect and uniquely contour a woman's body. In honor of him, we... View More

You never know what you may cross when walking down Fifth Avenue... just a few weeks ago we spotted a curious duo doing (and wearing) even more curious things. You see, we're quite used to usual window-watching activity — pausing to photograph windows with smart phone, posing before window to be photograph with window... View More

In the Heart of Multitude

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2 27 2014

Art Matters! Created in collaboration with Prada, our latest Fifth Avenue windows are derived from In the Heart of Multitude, a special environment designed for the Spring/Summer '14 collection. Prada invited muralists and illustrators to engage themes of femininity, representation, power, and multiplicity through a series of large scale murals. The striking portraits featured in... View More

What better way to kick off February Fashion Week (and our second snow storm of the week) than with a celebration of our collaboration with Grey Area? Hosted by Grey Area's Kyle DeWoody and our own Linda Fargo, guests like Robert Verdi and Teen Vogue's Amy Astley roamed the Third Floor, mingled with our... View More