B2B Customers' Changing Expectations

70% of B2B buyers have higher expectations on the experiences they have in the buying process. 62% desire a more convenient buying process and 58% expect a digital experience. Share and discuss research.

About Daniel Yonts

Daniel Yonts is a leader in Digital Marketing and Technology. He's led the Digital efforts of national retailers, distributors, manufacturers, tourist boards, financial services companies and government.
Daniel has taught Advanced Internet Marketing Strategies at the graduate level and his work has appeared in books, industry publications and the results of clients.
His passion is helping companies and professionals to succeed online.

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