October 16, 2008 – Frost & Sullivan has presented Datalogic™ Mobile EBS with the prestigious "2008 European Excellence in Information, Communication & Technologies Award" for Joya and Shopevolution; an Award Banquet was hosted on the occasion in London on October 16th. This award is presented each year to acknowledge the quality and merit of companies having skilful insights into industry, products and services; it has been granted to Datalogic™ in recognition of its capacity to offer products and solutions able to match customers’ needs, of its remarkable product range, effective growth-strategies in a constantly evolving market and constant investing in research and development.

«Datalogic™’s Joya shopper pod and Shopevolution solution thoroughly deserve this award for its exceptional ability to interact with the customers at the moment of truth.The product not only enables the retailers to reduce costs and increase the Customer lifetime value (CLV) but also fosters customer loyalty and doubles up as a medium for digital signage» says Rufus Connell, Frost & Sullivan Research Director. « Datalogic™ executed a well rounded strategy with which it has not only offered a competitive set of innovative products and solutions at the point of purchase but also grown spectacularly in an highly competitive and emerging market space». An outstanding award testifying to Datalogic™ Mobile EBS’s ability to excel in its market sector thanks to the range of new products and breakthrough technologies and also to its insight into the market expectations. Frost & Sullivan’s awards recognize companies in a variety of markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Recipients companies operate in the global market as well as in the regional one with the macro-areas of Asia Pacific and the Middle East, Europe and Africa, Latin and North America.

«Frost & Sullivan Product Innovation Award is evidence of the amazing marketing impact of Shopevolution in the retail world» says Gian Paolo Fedrigo, Datalogic™ Mobile CEO. «It is particularly timely that this award comes with the launch of Joya, the innovative pod for a fascinating shopping experience with Shopevolution ».