06-05-2018
In line with the social responsibility strand of the KeoLife programme, Keolis Dauphiné, which comprises three urban and suburban transport subsidiaries, is working to raise driver awareness about the need to reduce fuel consumption

Since 1983, Keolis has been providing support to the metropole of Le Mans and SETRAM, which operates its urban transport network. This close cooperation has been extended to 2024, allowing the city to benefit fully from the Group’s expertise. It will also help Le Mans to continue extending its public transport offer, thus promoting the development of a network that is seen as exemplary among medium-sized cities.

Customer knowledge

Keolis has developed extensive customer knowledge to better address citizens' expectations about public transport.

Looking at things from a customer perspective

Lifestyles, travel habits, diverse passenger profiles and expectations at different moments of a journey, service quality, accessibility and barriers to using public transport ... These are just a few of the topics the Group investigates. Understanding passengers in all their diversity, including those who prefer to use their car, is key to Keolis’ ambition to develop a service offering designed for passengers, with passengers.

A broader view of mobility today… and tomorrow

Over the last few decades, major developments have transformed the way we live, and today each region faces its own specific challenges in terms of mobility. Since 2007, Keoscopie, Keolis’ mobility trends observatory, has provided the Group with a unique tool to decipher socio-demographic changes and their impact on mobility. The digital revolution has accelerated this change, and in 2015 Keolis partnered with Netexplo to launch the first international observatory of digital trends (lien vers Observatoire des mobilités digitales) to imagine mobility tomorrow.

An in-depth focus on passengers

Keolis strives to satisfy the diverse expectations of all its passengers and employs various study methods to propose solutions tailored to their needs: