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About Etsy

It is very confusing to choose the best marketplace alternative for selling the handcrafted stuff online. If we talk about the handmade products and vintage items, Etsy is the best option to choose among the different alternatives of the marketplace. It is the best e-commerce website to start your handcrafted shop. Etsy has a range of quality products in jewelry, art, vintage, craft supplies, weddings, home decor, kids and much more at really affordable prices. Few of the items on Etsy are sold almost close to a wholesale price, especially when they are on sale. Etsy Inc was launched on 18th June 2005 by a small company iospace which was owned by four friends Rob Kalin, Jared Tarbell, Chris Maguire, and Haim Schoppik. It is centralized at Brooklyn, Newyork City, USA. Etsy is an online platform where both the buyers and sellers from across the whole world gather to make business. Etsy offers great resources for marketing and managing your online store. The powerful analytics and amazing apps are integrated with Etsy that has been proved to be a great resource for both the buyers and sellers. Etsy is translated into more than 7 languages that enhance the global connectivity of buyers and sellers. Etsy also offers great incredible promotional tools for your online store. The site analytics is done through the Google analytics by which you can observe daily visits of buyers, popular search stuff allied with your shop and also the location of visitors. Customer service at Etsy is awesome. You can directly contact their support team through live chat, email, suggestion box and social networking channels. The community forum, blog, and their FAQ page help you in getting the relevant answers to your queries and issues. You can avail great savings and discounts on your favorite handcrafted products by using their exclusive discounts, coupon codes, special deals and offers. They offer rebates on various products by giving the percentage off, cash off on the listed products, free shipping, and other exclusive offers. Get regular updates of their specific deals and offers via email by subscribing their free newsletter and coupon alerts. So don’t forget to add the specific coupon code, voucher code or discount code at the time of checkout and get great discounts and rebates on your favorite products.

About Etsy

In the current era of E-commerce, the brand manufacturers
and online dealers focus on vending their products on online marketplaces. The
reason behind this is that they just want to expand their global reach and
increase their revenues and profits. Numerous marketplaces are available to
sell online, but it is a very difficult task to figure out the appropriate
marketplace that fulfills your e-commerce needs. If you are not sure from where
to begin, just start with Etsy. Etsy is one of the leading online marketplaces
where the crafters, artists and, collectors gather to sell their stuff online.
Etsy focuses mostly on handmade and vintage products. It is the best website for selling
handcrafted goods, antique products, and crafts.

The company was established in the year 2005 by Rob Kalin,
Jared Tarbell, Chris Maguire, and Haim Schoppik and is headquartered at Dumbo,
the neighborhood of Brooklyn, Newyork City, USA. Under the supervision of Chad
Dickerson, the CEO of the company, Etsy has grown into a refined technology
platform that connects both the buyers and sellers throughout the globe. The
company is also serving their clients with having supplementary offices in
Berlin (Germany), Dublin (Ireland), Hudson (Newyork), London (United Kingdom),
Melbourne (Australia), Toronto (Canada), Paris (France), and San Francisco
(CA). Etsy is one of the vibrant platforms for both the buyers and sellers
where they can create, buy and, sell unique stuff online. Here you can find the
elegant products from various categories that include clothing and accessories,
Jewelry, Craft supplies and tools, weddings, entertainment, Gift items, home
décor, kids and baby, and vintage. Join their affiliate programs and earn
attractive commission on the basis of each sale you have made.

Why Etsy?

Etsy is an affordable, transparent and secure mode of
setting up an online storefront for selling the handcrafted goodies and vintage
products. As a buyer, you have the option to buy unique and exclusive products
created by the talented and passionate people from all over the world. They
offer the great quality hand made products at extremely cost-effective prices.
If you are seeking for new marketing strategies, Etsy offers great prospects
for you. You can share wonderful ideas, tips, and tricks and also chat with
other Etsy members through their Chat rooms and forums.

You can choose a very clean and elegant design for your
online storefront with Etsy. The Search Engine Optimization is also very
awesome here. Etsy is also featured with an integrated blog, social media
connections, and promotional tools.

You can easily customize your shop with a banner, contour,
and your own shopping strategies. It is so simple and easy to set up an online
store with Etsy. For this, you have to create an Etsy account. Then choose a
currency and desirable location for your store. After that, select a name for
your store, create a listing of products and finally set a payment method. Etsy
accepts payment through credit cards that include Master card, Visa, Discover
and American Express. Paypal is also used as a payment mode of Etsy which is a
very safe mode to pay for online purchases. Some sellers on Etsy also accept
Gift cards, cheques and money orders. The refund and exchange policies vary
from store to store. It means that each Etsy’s store have their own exchange
and return policies.

Etsy offers very simple and powerful tools by which you can
easily manage your online store in a very less time. If you are a novice and
facing troubles in getting started with your own online storefront, Etsy is a
fantastic selection. Etsy offers the best analytics that helps you in improving
and enhancing your sales. The shop stats show the performance trends and
traffic source by which you can always rank higher in your business. Etsy’s on
the go mobile app available on iOS devices has made both the sales and purchase
process simpler as it allows managing order, updating items and responding to
the customers anywhere and anytime. The navigation is so simple at Etsy as the
search bar allows you to find exactly what you are looking for. The
comprehensive search feature along with a drop down menu helps you to navigate
the products according to their categorization. You can also search for
supplies or specific store or vendor. The specific color selection feature is
also available at Etsy. Etsy treasury’s is one of the interesting features for
exploring the new items or products. Here, the crafters, sellers, and buyers
can pool their favorite items on the basis of color, themes, and style. It allows
the selection of desired product in a very simple and convenient manner.

Safety, security, and privacy are an important aspect for
selling goods online. From this point of view, Etsy is a perfect marketplace
that protects and secures your sensitive information. A secure Socket layer
technology is used at Etsy that encrypts all the important and confidential
details of your online transactions.

Pros and Cons of Etsy

Pros

Etsy has large, targeted customer base. Here, you can find
millions of buyers and sellers from around the globe that caters one another.
Etsy is a fabulous platform for the novice and the starters. It helps you in
starting and growing your online business. You can set up an online storefront
more quickly with Etsy. It also offers various tools that help you in selling
your products more efficiently. The
powerful and supportive community of Etsy enhances the multiple sales. Etsy
forums offer you the beautiful tips and advice for selling your merchandise
online. Etsy is almost creating careers for people and providing them stability
equivalent to jobs, since it gives the opportunity to so many new business
owners and sellers with consistent online customers on their website.

Cons

Etsy fees are one of the top concerns. Although you can set
up an online store for free that is you are not supposed to charge the monthly
membership fee, but for listing an item you are charged $0.20 as a listing fee
for each item or product you have listed and the listing expires after four
months. Etsy also charges a fee of 3.5% for each sale you make. Also, there is
a lot of competition due to huge traffic which makes it difficult for the
sellers to stand out.

Customer support and contact

You can make a phone call or make an email directly to the
customer support team of Etsy, against your issues, complaints, and queries.
The support staff of Etsy is available 24x7 and committed to offering 100%
satisfaction to their clients. You can also check their FAQ section that will
help you in getting relevant answers on various topics. Sign up for the Etsy
newsletters and get amazing tips and tricks to improve your store directly to
your mailbox.

Social Media Presence

Etsy is linked on various social networking sites like
Facebook, Twitter, Google plus, Pinterest, Instagram, LinkedIn, etc. The
Facebook page of Etsy has more than 1,068,593 likes. There are 1,862,771
followers on Twitter. Customers can also follow their blogs that are regularly
updated. An email mailing list is also available for the customers to sign up
and they can get updated with their exclusive products and great sales. Social
links by which you can follow Etsy are: