Think Star Wars and holographic manifestations of maps and Princess Leia comes to mind. We intertwine virtual content into reality. This technology allows real-time modification and add-ons to the real world experienced by users through a screen. If you want to interact with the models, it can be achieved with a motion-capture camera that captures your body gestures and translate them to “touch” your virtual surroundings.

This is good for visualisation and in articulating products that are hard to define in 2D. Using 3D on the physical plane, we can improve understanding and productivity. With the impending rise of smart glasses, AR will soon be part of our daily lives that has digital content appended to our reality right before our very eyes.