White Paper Problems

WHITE PAPER PROBLEMS

We need to talk. We've got a problem. A serious problem. There's a lot of money and research that goes into producing white papers. These white papers become opeds in newspapers and segment ideas for talk radio and cable news. Best case scenario? These opeds appear in the Wall Street Journal, and become segments on Rush Limbagh or the O-Reilly Factor. But that means the entire effort will miss just about everyone under the age of 45 (as well as everybody else outside the center-right eco-system). Is it any wonder why millennials don't have respect for founding principles and free market economics?

Madison McQueen is here to help you turn your ideas, your aspirations, and even your white papers into stories. People respond to good stories. And our ideas have to reach the heart as well as the head.