Branding and Messaging

Why Branding Matters for Nonprofits

There’s a tendency among some to equate "branding" with the for-profit sector and be dismissive of its role in the nonprofit world. Of course, nothing could be farther from the truth. Branding matters for nonprofits and is critical to any organization’s mission to get its message out to the public and its funders.

We’ll be discussing more about how nonprofits successfully brand their organizations and their programs. Here are the articles we’ve previously published on the topic of nonprofits, branding and messaging: