British Advertising Standards Authority

An anti-abortion activist is facing a legal challenge from a British abortion provider after he set up a website using a similar name.

Eamonn Murphy, who runs an unregulated Dublin crisis pregnancy agency which has given out misleading advice, had already been sent a cease and desist letter by the HSE after setting up a website under the same name as the official My Options crisis pregnancy phone line.

This anti-abortion hijacking of Black Lives Matter is cynical and offensive
Both Lives Matter has got away with a misleading ad. But using the language of human rights can’t hide its true agenda: subjugating women

Elizabeth Nelson
Friday 4 August 2017

It’s a fairly large number, 100,000, but nice and round. Easy to compute. Most of us could even divide it by 10, at a push. Apparently it is this convenient roundedness that led the Advertising Standards Authority (ASA) this week to dismiss complaints about recent claims on a billboard that Northern Ireland’s abortion laws have saved “100,000” lives. In its statement, the ASA said: “We considered that 100,000 was a large, round number that readers would typically associate with estimates” – and was therefore unproblematic.