While it has quickly become one of the most popular music festivals in Arkansas and the Ozarks, Fayetteville Roots Festival also features local food and prides itself on taking place in an urban setting in one of the top cities in the United States. The festival showcases the elements that make Fayetteville a beloved cultural hot spot and popular weekend getaway: music, food and community. The festival's motto is “A Mountain Town in its Natural State.”

“An urban festival is unique. Instead of escaping outside of town to an outdoor festival, here you can dive into our city and all it has to offer,” says festival organizers. “Festival patrons have the chance to engage with the Fayetteville Farmers' Market, local shops, local restaurants, local folks and local culture, all while attending a music festival.”

The “roots” element of the four-day festival features a musical style that is heavily supported, created and somewhat originating in Fayetteville and the Ozarks as a whole, according to the festival website. The Fayetteville Roots Festival also supports locally sourced food and restaurants, focusing on locally grown produce, locally raised meats and locally made products.

The main stage at the Fayetteville Town Center is the center of the festival, however, there are multiple event stages at live-music venues across Fayetteville — historically the entertainment capital of Northwest Arkansas — including George’s Majestic Lounge, Maxine's Taproom and Kingfish Dive Bar, as well as the Fayetteville Public Library and Fayetteville Farmers’ Market, held on the Historic Downtown Square.

For more information or to purchase tickets, visit fayettevilleroots.com. To discover other fun attractions to experience while in town, keep exploring experiencefayetteville.com!