September 15, 2006

This story is a little silly, but there are people who really believe that images of Christ or Mary on a wall, a piece of toast, or in a shadow are messages from God. So the advertising campaign that produced the image to the left is probably not a real good idea. In fact, the news article mentions the fact that there is a "worldwide trend for finding holy images in everyday objects from the face of Jesus in a frying pan, to Christ on a fish finger, the Virgin Mary on a toasted cheese sandwich and even Mother Teresa in a cinnamon bun."

The article mentions some objections to the add campaign, although they are not the exact objections most Christians would probably have. But the story does bring up a topic we should consider when preparing our evangelistic efforts.

Finding images of Christ or the saints in everyday objects in my opinion is no more than an advanced form of Where's Waldo? but we should probably all be prepared to present the gospel to those who think they've been given a message in the froth on their beer glass. These people desperately need to know the truth of Jesus Christ and what he has done for sinners. Strange shapes in beer foam aren't going to save their souls.