What if movie posters were more honest? What if the theatrical one-sheet wasn’t filled with floating heads of the main stars, but instead featured all the brand tie-ins and product placements up-front?

The Antrepo Design team created a set of vancas posts which are just that. I somehow doubt Hollywood will pick up on this concept.

Now if only they would’ve created a poster for Michael Bay’s The Island… Although for that film, I have a feeling that all the product tie-ins wouldn’t be able to fit on one normal sized poster.