What are the ethical considerations regarding the privacy and control of consumer information and big data, especially in the aftermath of recent large-scale data breaches?
This course provides a framework to analyze these concerns as you examine the ethical and privacy implications of collecting and managing big data. Explore the broader impact of the data science field on modern society and the principles of fairness, accountability and transparency as you gain a deeper understanding of the importance of a shared set of ethical values. You will examine the need for voluntary disclosure when leveraging metadata to inform basic algorithms and/or complex artificial intelligence systems while also learning best practices for responsible data management, understanding the significance of the Fair Information Practices Principles Act and the laws concerning the "right to be forgotten."
This course will help you answer questions such as who owns data, how do we value privacy, how to receive informed consent and what it means to be fair.
Data scientists and anyone beginning to use or expand their use of data will benefit from this course. No particular previous knowledge needed.

From the lesson

Data Validity

Data validity is not a new concern. All too often, we see the inappropriate use of Data Science methods leading to erroneous conclusions. This module points out common errors, in language suited for a student with limited exposure to statistics. We'll focus on the notion of representative sample: opinionated customers, for example, are not necessarily representative of all customers.