Tag: diamond history

Lucky April babies can claim the coveted diamond as their birthstone – much to the chagrin of loved ones trying to buy birthday jewelry on a budget. The in-demand diamond gemstone has been sought after for centuries by mankind thanks to its beauty, sparkle and hardness which, interestingly, are the same reasons the gem is […]

For centuries, diamonds have been one of the most popular and highly sought-after gemstones in the world. Originally only worn by royalty and the aristocracy, diamonds are now popular with men and women from all walks of life world wide. Why Are Diamonds April’s Birth Stone? The history of using gemstones to represent the months […]

In 1947, a marketing staff for DeBeers coined the phrase “A Diamond is Forever” and it went on to become the best advertising slogan of the 20th century. The message it conveyed could not have been as effective if it referred to something less deserving of the title; the phrase flourished and made its mark […]

Birthstone Jewelry

For a love that’s true blue, it’s hard to beat sapphire engagement rings. The stunning rich blue sparkle of the sapphire is timelessly glamorous and always eye-catching, perfect for expressing a love that’s deep and that never fades. Sapphire rings have been long been loved and worn by royalty from Catherine the Great to Kate […]

This month is the perfect time to sport an emerald! Not only is this green gemstone the birthstone for the month of May, it’s also the inspiration for Pantone’s color of the year! The emerald’s saturated green sparkle is ideal for the season when the trees are full of leaves and the earth is full […]

Mother’s Day is here! Have you decided how you’re going to honor your mom yet? Mom jewelry of many kinds is a lovely way to show the woman who raised you—or any other woman who’s played an important role in your life—that you appreciate her, and there no better time to buy a piece of […]