Manila, Philippines – August 9, 2010 – Ayannah, a leading provider of innovative services that enable secure, reliable and convenient transactions for online and mobile communities, announced that Sendah, its unified cross boarder mobile gifting service, has launched the Sendah Referral Program.

The Sendah Referral Program aims to encourage Filipinos living abroad to use Sendah as their primary choice for all their sending needs to the Philippines. By encouraging friends and family overseas to use Sendah, the referrer gets a reward every time his referee registers and funds his Sendah wallet. Anyone can join the promo and invite as many people as they want to increase their chances of getting a reward. According to Ayannah Project Head, Francis Servino, “The Sendah Referral Program is a win-win situation for both parties. The referrer gets a reward for simply suggesting to friends and family abroad to sign up and fund their Sendah wallet. And the referrer can get a reward for registering to Sendah. You have nothing to lose.”

As mentioned by Mr. Servino, the Sendah Referral Program in addition gives the option to register directly with Sendah and be part of the growing Sendah community. The reward is instantly receiving USD 1.00 to his Sendah wallet.