The Small-mart Revolution

How Local Businesses Are Beating the Global Competition

Bigger is always better. Or so the experts say. Michael Shuman's book in the BK Currents series explodes the myths behind economies of scale, showing how local businesses out-perform their competition in profitability and in value to consumers, workers and communities.Critiques of big-box stores are hot. Shuman's book shows readers what globalization means on the ground, in their local communities, through case studies and inspiring LOIS (locally owned and import-substituting) versusTINA (there is no alternative) stories. Readers will be surprised to learn that changing their own consumption and investment habits is easier-and smarter-than they think.