Category: E-Commerce

Every day new exciting businesses emerge in an attempt to take on the world. Half the entrepreneurs we’ve met here at Inc.Plan (USA) are already enjoying impressive success and they are only halfway where they want to be. The enterprise space seems to make room for every individual with a … Read More

Amazon.com is the world’s largest online retailer. It was started by Jeff Bezos in 1995 as a online book seller. Today, the company works in many industries and has even created some of its own market segments. This article looks at the some of the company’s guiding principles which make … Read More

Today it is more and more common for business owners to hear that they must protect the online reputation of their business. Fortunately, although the job is big, there are many concrete steps any business owner can take to improve their online reputation. Very important is getting reviewed. This can … Read More

What is a newsletter and why would I want one?
Newsletters are bulletins/periodicals that are distributed to members of a business, society or organization. Newsletters are great for keeping in touch with customers. Newsletters are also very useful for businesses that offer niche products or services because it reminds customers that … Read More

Building a thriving online business may sound like a difficult challenge and without question, it is. But as any prospective business, the road towards e-commerce success can be narrowed down to three milestones: 1. Build up your own room, 2. Attract your audience and 3. Make them stay.

What is Crowdfunding?
Crowdfunding is just what it sounds like. A group of people get together, often via the internet, to support a project, an event, a social effort or a startup company they think promising or valuable in some way. These are often a “crowd” of diverse individuals whose only … Read More

Making your website secure should be a primary concern for any E-commerce business. An insecure website can lead to anything from complete disaster to a loss of business. If your website is not safe customers will be extremely reluctant to provide personal and financial information. The following are important steps … Read More

Pay When People Click Your Ad: Pay-Per-Click
Many E-commerce entrepreneurs want more control over their advertising campaigns, and see PPC compensation as a lower risk method, especially with a tight budget.

How Does PPC Work?
With PPC advertising, you only pay when somebody clicks on … Read More