Career & Lifestyle Magazine highlighting women in the Media and Creative industry

Beauty: Why Rihanna’s Fenty Beauty May Be Our Makeup Saviour

Rihanna; international megastar, Grammy award winner, sex symbol, fashion designer, entrepreneur and now beauty mogul? There really is not much the 28-year-old can’t do. The much-anticipated makeup line dropped in the early hours of Friday morning in the UK, making fans wake up to what was indeed a ‘Happy Friday’. Images of Rihanna’s highlighter spread all over our social media feeds and it was evident this makeup range said diversity like not many others have.

Speaking of her latest venture at the New York launch party she told fans ‘This is a dream come true. I have been working on this for just over two years and it’s been my passion project,’

Rihanna didn’t tag her brand ‘a new generation of beauty’ in vain, the collection features 40 shades of foundation, offering tanned and darker skin tones a wider variety than ever before. It’s a major movement in the beauty world considering most brands start with little more than bottles of light, medium and dark, dubbing the lighter tones as ‘normal’.

It’s clear diversity is on trend for many mainstream magazines, media outlets, and brands however it’s time we saw a little less conversation and more action when it comes to inclusion of women of all shades, shapes, and sizes, and it seems Rihanna has hit the nail on the head with this one.