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Beautiful Color Eye Shadow

Rooted in NYC with more than 100 years of beauty expertise, Beautiful Color Eye Shadows were developed in shades that are trend driven and in a formula that is good for your skin. The outcome: smooth, crease-free shadows that combine long-lasting color with luxurious skin care benefits. Vitamin enriched. Oil-Free. Learn More

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$18.50

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Order Upgrade: Summer Tote, any order!

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Beautiful Color fuses with care.<br>
This multi-dimensional mascara immediately volumizes, lengthens and curls the appearance of lashes for an eye-opening look that lasts all day. Powered by a triple peptide complex, this clump free, flake free formula protects lashes and is clinically proven to enhance the look of lash length, density and curl with continued use.*<br>
*Based on US clinical study on 30 women over 4 weeks.<br><br>
92% of women saw volumized, lifted and longer-looking lashes.**<br>
**Based on a US home use consumer test on 105 women aged 18-60 over 4 weeks.<br><br>
Clinically, dermatologist and ophthalmologist tested.<br><br>

Beautiful Color fuses with care. Multidimensional, moisture rich formula provides lips with long-wearing, vibrant color and brilliant shine. Infused with mango and shea butters to condition and help lock in moisture, and Maxi-Lip™ to plump the appearance of lips. Packaged conveniently with built-in mirror for on-the-go application.<br>
Clinically and dermatologist tested.<br><br>
Maxi-Lip™ is used under the authorization of Sederma, Inc.

Beautiful Color fuses with care. Color-true, high-pigment powder sculpts and defines the appearance of cheeks for a natural, radiant glow. The buildable, long-lasting formula is enriched with vitamins and antioxidants to help soothe and protect skin. Optical diffusers instantly blur the look of fine lines. Oil-free.

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LEARN MORE

Over the years, the most consistent requests we’ve heard from women seeking new eye shadows were that the colors be long-lasting, crease-free and smoothing. They also wanted a shadow that could help their eyes look better over time. Beautiful Color Eye Shadows deliver all this and more by combining long-wearing color with long-term skin care benefits.

Our crease-free formula also helps improve the appearance of signs of aging while protecting your skin from environmental damage. Each sleek, gold and silver mirrored compact includes a sponge-tip applicator. For complete test results of this luxuriously smooth line of shadows, see below.

TEST RESULTS:*
- 100% say they’re gentle enough for their eyelid skin
- 99% report it’s easy to apply and comfortable to wear
- 96% report works well with all skin types
- 93% report that these perfectly paired colors glide on evenly without creasing
- 93% report eyelids look smoothed
- 90% report that these eye shadows are long wearing & have staying power
- Over 65% said their eyes looked smoother and more youthful
- 69% said their eye lids had a firmer look
- 67% said it gives their eyes a more youthful appearance

Beautiful New Compact
The Beautiful Color Eye Shadows are encased in a new sleek, gold and silver compact with a mirror and a sponge tip applicator. The iconic Elizabeth Arden Red Door embossed into each powder for a sophisticated look.

Our new Beautiful Color Eye Shadows offer skincare benefits that address both immediate and long term concerns. They help improve signs of aging in the eye area while protecting skin from future environmental skin stressors.

Advanced Pigment Technology : Each color pigment particle is coated with a blend of silky silicone, Retinyl Linoleate and antioxidants to create exceptional color saturation and luxurious, cushion-like texture. Eye shadow lays a veil of color on top of the eye lid without settling into lines and creases.

Retinyl Linoleate: Elizabeth Arden’s patented Vitamin A derivative. Clinically proven to help minimize the look of fine lines and wrinkles, and support your skin’s own natural collagen production.

The buildable shades provide strong color saturation and outstanding wear. The smooth texture of the luxurious new formula is crease-proof, allowing for a multi-finish application that smoothes, brightens and lifts the look of eyes.

Now creating fresh, brighter looking eyes is easy. Just smooth a shimmery neutral shadow over your lids with your fingers. Dab a sheer silver or pearly white shadow on the inner corners. Finish by contouring the crease of your eye with a deeper shade to accentuate the look.

Beautiful Color Eye Shadow
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5
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38

Great blendable color
Item shipped right away and my order included a bag of free goodies. This eye shadow is great. I've been wanting a blue/teal type of color for an accent color for the crease of my eye. I used a brush because it looked rather dark, and I didn't preview it in person beforehand. It went on smooth and perfect. I was able to build the color to as dark as I wanted. I'm sure if you use bold colors, you can use alot on a sponge applicator. Which reminds me, mine came with no little sponge applicator, good thing I have my own. Would definitely recommend these shadows. I have others and they go on great and last all day, even on my chemotherapy days.
02/28/2014

Very pleased
Bought this in Sparkling Sable, and I love it. Very natural looking and complements my hazel eyes and brown hair. Good for a natural daytime look, or you can create a smokey look for evening. Nice consistency, not too powdery. Buy it!
01/14/2014

Great Eyeshadow
I bought the shimmering taupe, smolder, and romance shadows. The color and texture is great. The only problem I have with them is the size of the applicator. I am no giant, I am 5'8 but the eye shadow applicators are so small I can't use them. You will need a better and larger applicator if your hands aren't tiny.
12/15/2013

Perfect shade, stays on all day
I am a busy RN student and work 12 hour clinical shifts. I wear the blonde shade of this eye shadow and it stays on all day! The blonde is a perfect shade and helps me look naturally made up without looking overdone. I will purchase this eye shadow again for its staying power! Looking forward to trying other shades.
12/13/2013

Crease Free and Blends Beautifully!
I love these eyeshadows. The vitamins are an extra benefit.
11/11/2013

Glisten + truffle for a gorgeous elegant look
This is my favorite shadow formula of all time. It is the only powder shadow that doesn't flake when I apply it and doesn't crease throughout the day. The website doesn't really provide a description of the colors, however, so here are my two: Glisten - a sheer nude with just a hint of shimmer. Not a tacky sparkle, just a subtle glow. It's not pink, peach or tan, it's an absolute nude.
Truffle - a soft fawn brown. Not a greyish or chocolate brown, more of a peachy or pinkish brown, if that makes sense. Too sheer and light for a smoky eye look, it's natural, classy, elegant. Perfect for contouring with Glisten. Both are timeless; I hope they never get discontinued.
10/24/2013

Nice soft greenish color
It's a light golden green, not very pigmented,mostly for daytime use given that it has a soft effect, glides on easily
10/17/2013