Last year, BCU conducted research at a Gadget Show event into who 15 - 24 year olds thought were the key media power figures under the age of 30.

Evan Spiegel, founder and chief executive of instant photo app Snapchat, came out on top of the 20-strong list and he has been invited to receive an award from students during Rethink Media on March 18.

Also featuring in the list were David Karp, the founder of micro blogging site Tumblr, at number two and UK YouTubers Tanya Burr, Zoella and Alfie Deyes.