Buffalo Trace lets you “Craft Your Perfect Bourbon”

Passing along some interesting news from Buffalo Trace. They’ve launched a new interactive website that lets you “craft” your perfect bourbon. It gives you some nice visual insight into better understanding the distilling and aging process. Once you have your “perfect” bourbon, the website will match it with the closest-in-flavor profile bourbon Buffalo Trace produces. Read the full press release below.

Franklin Co, Frankfort, Ky. (Oct. 28, 2015) – There’s no denying that bourbon has become more popular these days, but many drinkers are new to the brown spirit and confused about how bourbon whiskey is made and the subtle nuances of recipes, aging, proof and warehousing. Buffalo Trace Distillery aims to change that with a new interactive website, http://www.yourperfectbourbon.com. In just three minutes, users can design a bourbon perfect for their own taste. Once online, visitors will select their own bourbon recipe and learn how the grains such as…