JRS has the very best, lowest prices based on the jewelers’ bible, “The Rap Sheet.” We not only share this diamond trade publication, we share all we know about diamonds. We have the largest selection of GIA & EGL USA certified diamonds in the San Fernando Valley of Los Angeles. We are Sherman Oaks’ wholesale diamond jewelry store.The lovely experience of shopping at a family owned shop, with 3 generations of knowledge & expertise. And we have a 5 star rating on Yelp!