1. Cleanse Skin: Make sure to use a gentle cleanser or exfoliator before using your mask. This will allow the mask to really get into pores.2. Let it Sit for 15-20 minutes: Sit or lie down as you enjoy the aromatic and soothing feeling of the mud on your skin.3. Remove: Don't scrub these masks off harshly. Use a moist washcloth to gently remove most of it, and then use water to get the rest.In terms of frequency, using masks too often can dry out skin. Start out with using your product of choice once per week, and then slowly increase the frequency if you so choose, but only a bit.