HootSuite Takes A Little Cash Off The Table To ‘De-Risk,’ Aims For Bigger Game via Venture Capital Dispatch, WSJ

Early investors and employees of the social media management company have sold $20 million worth of shares.

By DEBORAH GAGE, Mar 29, 2012

Social media management company HootSuite Media has ballooned since it started a little over three years ago, winning business from global brands and growing to nearly four million users, with $75 million in revenue expected this year.

Now HootSuite’s founder, Ryan Holmes, and some of his fellow shareholders are taking money off the table–they sold $20 million worth of shares to OMERS Ventures, an investment arm of one of Canada’s largest pension plans, in one of the biggest venture capital deals in Canada in the last decade.