Resilient Insights for Work & Life

Ginger Hardage and I connected years ago when I called Southwest Airlines, asking if I could visit the headquarters and observe more carefully what made
this company such a magnet for getting and keeping talent. Ginger was my contact. She recently retired as as Senior VP Corporate Culture and Communications
and now is ready to share her vast knowledge with the rest of the world.

The other day, I drove down the street by the high school.Kids were standing by the fence, sitting on the sidewalk, or lounging on a car. No one was talking.
All eyes were glued to their smartphone.All looked so serious. It felt creepy. Dystopian.

Good old Webster defines sales as “the exchange of goods, services, or property for money.” I contend we also engage in the act of “selling” when we want
support for an idea, a course of action, or the engaged hearts and minds of people who work with us.