What I actually want to do is make all the "region_descriptions" linkable using the url next to them so "Central and South England" should jst be clickable through to http://www.laterooms.com/en/p4066/r2...h-england.aspx and the same for each region (preferably with an alt tag that states "click here for cheap hotels in (region_description)

The code I am currently using is below will it be possible to fix it fairly easily?
TIA