It’s an ideal resource for any subject area expert interesting in becoming a highly-successful bestselling author, thought leader, and keynote speaker published by a major trade publisher.

I found more genuinely helpful ideas in this 48-slide free presentation than in many $20 and $25 books and ebooks I’ve purchased!

Remarkable detail

As you progress through the presentation, you’ll find out answers to questions like:

How much time did it take for Jay to write Youtility?

What were some of the writing shortcuts he used to save time?

What was it like working with with a large publisher?

How does book length affect book sales?

What steps did Jay take to market his book before its publication?

In describing Youtility’s journey to publication, Jay introduces you to many of the resources he used. These include transcription services, literary agents, graphic designers, and his writing software of choice. He also shares details like his daily and weekend writing goals.

Friends and family

One of the most fascinating aspects of 25 Secrets is the important role that friends, family, and fellow content marketers played at several points in Youtility’s development. I’m impressed by Jay’s willingness to acknowledge their specific accomplishments. It’s a small point, but a revealing one about his integrity as a marketer and writer.