Land Rover have had an advert in the breaks of the Sky RL game tonight.
Does this mean that the advertisers are seeing a change in the demographics of the TV audience?
If it does then surely the revenue from advertisers will increase.

Land Rover have had an advert in the breaks of the Sky RL game tonight.Does this mean that the advertisers are seeing a change in the demographics of the TV audience?If it does then surely the revenue from advertisers will increase.

No there was a thread on here about it. Sky had an offer if you advertised on the RU you got an advert during the RL game free.