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Naked Attraction contestant Rob Ross defended the racy show on This Morning today

ITV

Rob said people will judge regardless of whether you have clothes on or not

People judge you with clothes on. People judge you regardless

Rob Ross

Challenged with the argument that the programme promotes shallow values and leads to snap rejection, he hit back: "I've been in that position before. Liked a girl, and then she's gone 'oh, you've not gone to the gym', 'tubs'."

Rob made it to the final two for the girl, alongside a man with a more toned torso. The fact that the girl kept the two different body types under consideration until the very end has improved his confidence.

"I know I'm out of shape [but] now I feel more accepted going in front of people," he said.

CHANNEL 5

The dating show, hosted by Anna Richardson, features six naked singletons

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A Channel 4 spokesman has also defended the venture, saying: “This is a light-hearted and appropriately scheduled series exploring some of the science behind attraction and if our primal instincts still shape our decisions when choosing a mate.”

Hosted by Anna Richardson, the show launched to 1.4 million viewers on Monday night and accrued a 9.3% audience share.