Instantly share posts on Tumblr

June 6, 2012

Justin Shreve

The second you publish a new post on WordPress.com, you can instantly share it on Facebook, Twitter, Yahoo, LinkedIn, and now Tumblr with a feature called Publicize. This helps you get exposure to multiple audiences without having to manually share your content on all your favorite social sites.

With Publicize, you can make WordPress.com your home on the web and automatically share your content on five other social platforms. By publishing to WordPress.com, you maintain ownership of your content, which you can choose to export at any time.

To activate Publicize for Tumblr, head over to Settings → Sharing in your dashboard and click Connect to Tumblr. You can select from any of your Tumblr blogs once your account is connected.

After you have connected, your new posts will be shared on Tumblr and no other action is needed.

Example of a publicized Tumblr post.

We also have a Tumblr sharing button you may not have seen, which can be displayed at the bottom of your posts and pages. With this enabled, your readers can share your posts on their own Tumblr blogs quickly and easily. Visit your Settings → Sharing panel to enable this under the “Sharing Buttons” section.

As part of our updates we have removed Messenger Connect as a supported service and have centralized Publicize options under Settings → Sharing.

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Thanks for the feedback. In a non-scientific and informal poll, we found that most people wanted to only publish an excerpt of their content to Tumblr so that visitors would come back to the source to read more.

Hello,
I have a question regarding Facebook connection: I have a WordPress Blog, a Facebook “Page” and my Facebook “personal page”. The idea is to use WordPress as the main blog place, then publish each post at my Facebook Page automaticaly via “Publicize”. Then I would like to “Share” some posts that were publicized at the Facebook Page to my personal page. The problem is that posts publicized by WordPress in Facebook do not have Facebook’s “Share” button. Only “Like” and “Comment”.
So the question is: How can I publicize posts to Facebook that appears there with the “Share” button?
Thanks in advance!
Andre Pessoa peoplearoundtheworld.net

I believe Facebook pages treat “like” as both a like and a share button. So if you like something on a page, it will show up a an “entry” on your timeline. I don’t think there is a separate share feature.

i have my wp connected to tumblr, but it did NOT automatically post to tumblr when i wrote a new post. it’s all connected in my settings / sharing section, but nada. annoying. i did ‘schedule’ my wp post, would that make a difference?

That makes sense. If it helps you to have a report from the field, sometimes I’m seeing as few a 6 or 7 words showing up, although the average is more like 12-15. This is still not enough to get much of an idea of anything in the post, so people will only click over to my wordpress site if the accompanying image somehow leads them to do so.

Thanks again for the feedback and samples. We have already made some updates on how we handle media/text and will continue to investigate the best way possible to get people clicking back to your WordPress site.

For text posts an excerpt is shown, and a custom message if one was typed into the publicize publish box on the post screen. For posts with photos attached or a gallery or slidshow we select a photo and an excerpt of the content.

When I hit the “connect to Tumblr”, I get other windows and requests for email, password, etc, etc. With each post, I see that Tumblr is not connected and I go through the same routine. What am I doing wrong?