Content Strategy | Brand Development | Organic SEO

Organic SEO, brand development and content strategies go hand in hand. Marketing online is a mixture of all three: becoming visible with organic SEO, building your brand and doing it all with sound content strategies. Fresh Content is Kind provides links from around the Web for your enjoyment and learning, to help you market your most important asset – your brand.

The Most Important Part of SEO Success" If you’re hoping to boost your business performance through SEO, you need the numbers to assess how well you’ve...

Level343's insight:

At this point in the game, it’s well into 2015, and most savvy people that work online understands the fundamentals of SEO. It involves selecting relevant keywords for a campaign, then placing them strategically in the content throughout your site.

What if I told you that you can increase your traffic without any marketing? That’s right… even if you don’t have a marketing bone in your body, you can generate more traffic and sales. “How?” you may ask.

Images drive traffic, backlinks and a whole lot more. It’ll be a game changer for your SEO strategy in 2015 and beyond. The post How to Use Image #SEO to Build an Unexpected Advantage by @jboitnott appeared first on Search Engine Journal.

I don’t want to become a silent blogger but if this continues I may have to pull the plug. So I can’t complain and I’m not complaining, since it’s one of the best ways to tap into what the readers and market want to know. Call it self promotion or grand standing, but if you don’t have time to ask your readers what they want, nor do the research necessary, then at the very least, be willing to use your network to get your ass out there in order to get some answers.

Today, however, a brand has evolved into something far more powerful than just a look. It is actually your identity and personality. The post Brand Storytelling 101: The Essential Elements by @matt_secrist appeared first on Search Engine Journal.

So much content written on the web everyday, that sometimes finding great content to read becomes a challenge. With the onset of different social media tools, discovering awesome content to share with your community is a thrill in itself. Content Curation is unlike Content Marketing where it focuses on amalgamating content from different sources on…

The key to great content is that it’ll promote your cause. It’s a win- win. In the end, make sure your efforts are streamlined. Tracking and measuring...

Level343's insight:

What Wows Your Customers?

Nothing delights a customer more than finding the precise answers to their questions – right there! So before you can pick a topic to create great content, you need to identify what your customers need. Are there any particular topics trending with your customers? Are there any questions that your customers are asking but don’t really have a satisfactory answer to? Well, this is what you need to be targeting!

Google’s investment in artificial intelligence does more than just create better search results; it allows Google’s engineers to make constant algorithm changes right under our noses. Columnist Nate Dame explains.

Level343's insight:

Two Reasons For Fewer Google Algo Update Announcements

I don’t think that Google will ever kick back, put up their collective feet, and stop updating. So why the drop?

For anyone looking to make a website and run an online business though questions come into mind. 1) Which site building platform should I select for my blog? 2) What are the costs involved in running my site? 3) How do I make my website different in a competitive niche? Giving you the right answer... Read more »

Level343's insight:

Thanks for the inclusion!!

It’s emotionally challenging to get started. So don’t get bogged down trying to fill your site with tons of content, you’ll never get the thing launched.My formula is three posts and three pages. That’s it. Then launch.

We recently looked at a study from Yesmail, which found a shockingly low percentage of brands are using Instagram despite the visual social service providing excellent engagement for most brands that are taking advantage.

Dear Community, although I work for an agency, this post is not as biased as you might think: Earlier in my career, I managed SEO in-house for a middle market firm, and later I did freelance SEO work…...

You’re not getting the results you want from your SEO firm. Is it possible you're micromanaging, and hurting results in the process?

Level343's insight:

Many SEO firms do a great job doing SEO, but not such a great job communicating. This can make clients feel uneasy about whether or not work is getting done. A lot of SEO firms also neglect to set realistic expectations with clients during the sales process, for fear that by painting a less rosy picture than a competitor, they might lose that client’s business. If you want to get the most from your SEO efforts, look for a firm that is frank with you, perhaps even telling you things you don’t want to hear.

The screen is blank. Your hands hang motionless over the keyboard. It’s time to write… about something. Every content marketer knows this feeling. It’s that moment of uncertainty at the beginning of the writing process.

We’re exposed to thousands of marketing messages every day. The best advertising illustrates through stories where the consumer or product is hero.

Level343's insight:

Storytelling forms part of the very fabric of human existence.

From the make-believe of our childhood to the misunderstood music of our teenage years, and the daydreams and nightmares of our adult lives, stories are our constant companions.

In a world where we the number of marketing messages that we’re exposed to every day is in the thousands, the most powerful – and memorable – advertising doesn’t simply inform but illustrates through stories where product is hero, or makes you a hero.

Twitter is an excellent social media platform to grow your brand, both personally and as a company. It is great for introducing new prospects to what you offer, and for converting your existing followers into leads and sales.

Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.

Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.

Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.