Online Marketing

Search Engine Optimisation

“...and will it be on Google?” Here is how it can…

Your website is one of the most important aspects of your business and therefore it must be easy to find. So when people are searching for things you can offer, you need to make sure they can find your site.

Search engine optimisation (SEO) is essential if your website is to achieve a consistently high ranking in search engine listings and give your business the edge over your competitors.

Another benefit of being high search engine rankings is credibility. Always being at the top of the listings means that visitors will come to regard you as a leader and authority within your industry.

Google Sponsored Ads Management (PPC)

PPC, or paid search marketing is a way to instantly get your website listed on Google. You can also control precisely how and when it is displayed to drive the right visitors to your site. But if not done right can very quickly cost you a lot of money with poor results.

With our PPC management you will control your budget, refine your visibiliy and get visitors to your website.

PPC Strategy

To tailor a PPC campaign that’s right for you, we get to know your business, your industry sector, and what your potential customers are looking for.

Keywords

It is of great importance to ensure you target the most appropriate and cost effective keywords so you are not wasting your investment.

PPC Optimisation

We continually refine and focus the your PPC campaign to maintain your budget and the number of enquiries you receive.

Implementation

Setting up your accounts, generating target keywords, creating ad groups and writing ad copy are all part of the implementation.

Tracking

Your campaign is very precisely monitored so we see exactly what is and isn’t working. It can then be optimised and refined.

Social media

The newest way to engage your target audience and remain in their conscience.

The Social Networks have established themselves as a key part of business marketing. No matter what your product, service, or the industry within which you operate, Twitter, Facebook, Google+, Pinterest, LinkedIn can all play a key role in raising brand awareness and revenue.

Setting up, maintaining, posting and responding with the rapidly-changing face of Twitter can be a full time job. It is estimated that, on average, businesses spend six hours or more per week on social media. That's precious time for any sized business.

in.house.media are here to help. By managing your social media accounts, we'll build your social status and give you back the time you need to run your business.

Email Marketing

Regularly connect with your customers and visitors to your website. If you can encourage visitors to provide you with their email address it can be used to inform them about new products and service, promote special offers, collect valuable market research.

For many years, email marketing has been one of the highest earning marketing techniques. Due to the incredibly low costs, ability to send high volumes and the laser like precision to which the results can be measured, the financial rewards can be astounding.

With detailed statistics and analysis, Email marketing enables you to instantly gauge the response to your campaign. In-depth information on open rates, link click throughs and the most popular parts of the email, allows you to build an individual profile with the results.

We have a dedicated team of email marketing experts and our very own powerful email marketing platform. The system will allow you to create, send and manage your whole campaign from one location, and boasts advanced statistics and reporting tools.

Our specialists can help you with every aspect of email marketing to get you sending out professional, effective emails straight away. They also take care of the behind-the-scenes aspects of email marketing.