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Years ago, a simple Yellow Page’s advert would have been all that was needed to for a company’s marketing strategy. Now, the client and customer experience starts online – reinforcing the importance of a positive and influential digital footprint. Melissa Haywood, Head of Vistaprint Australia, says an early adoption of some basic strategies can help build a solid foundation…

The following is a guest post by ChopDawg.com, an award-winning app development company that has worked with over 180+ startups and companies from all around the globe, helping them bring their web apps, mobile apps, wearable apps and software ideas to life. Follow ChopDawg.com on Twitter at @ChopDawgStudios. About five years ago, I was doing consulting for a…