Collaterol is the first "cloud-based" drug: instead of buying the pills, you actually just purchase a license to use them. If you don't pay enough (or otherwise fail to comply with the EULA), the manufacturer can take the pills back.

Without wishing to bury the lead — welcome to the great sub-editors debate. As margins are squeezed in traditional media, and the distance between journalist filing and publication decreases (to the point of almost varnishing) you'll find independent proofreading has simply become obselete. So errors that used to be caught now turn up in published copy. This is especially true of old-school journalists who's work was always corrected before publication.

[Sub-editors – Please find and correct the five intentional errors in the above]

@GWO: 1. double hyphen in place of dash; 2. non-breaking space after a regular space; 3. superfluous comma between media and and; 3. va<del>r</del>nishing; 4. missing comma after closing parentheses; 5. obs[e/o]lete, 6. one more double space that may or may not display ugly when line is broken exactly at that point; 7. who’s/whose; 8. hyphen in place of dash; 9. five intentional/nine.

1. The idiom in U.S. journalism is "bury the lede" not "bury the lead."

2. Need an apostrophe in "sub-editors' debate."

3. Need a comma after the parenthesized phrase to set off the second part of the dependent clause from the independent clause.

4. Correct spelling of "obsolete."

5. Starting a sentence with "So," a coordinate conjunction, isn't usually appropriate in formal writing. You can delete "So" to make the sentence stand alone. Since that sentence also follows logically from the previous, you can combine them by (1) inserting a comma and making "So" lowercase or (2) deleting "So" and replacing the period with a colon or semicolon.

Collateral is a creme used to deal with cellulite. It's recommended for topical application, usually sells for about $30-40 a tub. It's made from fresh Cornish ram's bladder, emptied, steamed, flavoured with sesame seeds whipped into a fondue and garnished with lark's vomit.

@dp: Those are copiers' traps, but they were historically put into maps rather than news articles. In any case you don't need them any more now since a Google search will find copies without requiring you to place traps. Not even the Grauniad does this any more.

Well done to @Adrian and @Yuri_Khan who caught all the one's I intended and some I didn't (I don't consider English spacing to be an error — if an HTML layout engine screws it up by inserting s that's not on me. The double-hyphen for em-dash is just a bad habit I got from LaTeX and never got rid of).

I intended:

i) "bury the lede" usually preferred to "bury the lead".

ii) "obsolete" spelled incorrectly.

iii) superfluous comma before conjunction

iv) missing comma after subclause

v) "varnishing" over "vanishing"

vi) who's should be whose

vii) there are not five intentional errors

I'm not sure about sub-editors' vs sub-editors — it's a debate about sub-editors, it does not belong to them. I think I prefer it omitted possessive.

These days, it is also common for even fairly obvious errors to be present for many years in translated software. Just to mention one of many errors found in a reasonably well-known office suite, we have specials.rejbrand.se/…/heltal.png. (I had no idea integrals were also called 'integers'.)

I was lucky enough to catch the Blue Angels Homecoming show in Pensacola last weekend. At an event on the evening prior to the show, they were handing out signed and framed posters to sponsors and VIPs. I noticed that the headings on these posters said, "Blue ANGELS." I asked if this was some kind of insider name or joke? It turns out that the posters had been proofread by no less than a dozen people, not counting those who autographed them. I got my copy before they stopped distributing them. No posters or programs were available for sale at the event. I guess the message here is Nobody's Perfect.