I was invited to a fantastic place where fashion and history are intertwined as a single unit, where tradition and style are embodied in a unique closing whose creators, Private White V.C., can rightly claim the title to be the most Mancunian fashion brand. Influenced by classic war pieces and vintage car racing garments Nick Ashley – the brand’s designer and creative director – successfully combines british military legacy with the modern trends creating a perfect mix of classic and contemporary. My excitement knew no bounds when I found out that all the pieces we saw in the shop were actually manufactured in the brand’s very own factory ” secretly” occupying the first floor ( the shop is situated on the ground floor). That was just unbelievable to see the new A/W collection cloths being hand made literally before our very eyes using vintage ” Singers”and the same technics as almost a century ago. Being one of few local manufacturers who survived through the decades staying loyal to their passion for the local tradition and history, Private White V.C. is a rare example of the brand who will always occupy a special niche amongst the multitude of ” fast fashion”labels creating a superb quality and impeccable taste cloths.

The party itself was very well organised; friendly stuff from Artisan served us delicious drinks and canapes while we were listing to live music and looking through the new collection. Only recently brand launched their women’s clothing line which I instantly fell in love with – the jackets are to die for. I would like to thank the team for the goodie bag full of “British made beauties” (see my picture and link to the products below). I will definitely be back for my perfect winter jacket!