In 1979, he opened a book shop called Wizard in Gothenburg.[6] Later, when he moved to Malmö in 1992, he opened a new shop, this time under the name of Daggshimmer. At this time in Malmö, he also helped his wife and mother-in-law to run the Demaret's School of Languages, a former Berlitz language school still using the same teaching method.

He got married on June 2, 1984 and had two children. He died on April 24, 2009.