Archive September, 2007

I received an email with a link to Republic of Ideas. I’ve become a “citizen” (see the link), even though I’m not sure what it is or what “but somewhere along the way creative chaos got organised” means (please note North American’s that in the UK they spell organize with an “s”. That is not a typo). Any thoughts? Comments? I hope they don’t spam me.

Here’s the latest campaign from director Lena Beug for Ireland’s entertainment.ie. The two spots, Shave and Dust, were produced by Redrage Films via Cawley Nea TBWA, Dublin. Lena recently signed to RSA, which just celebrated its 40th birthday, for both US and UK representation. You can view her current showreel here.

I’ve just recently gotten hooked on HBO’s Flight of the Conchords (in Canada you can get it on TMN on Demand). HKM director Michael Patrick Jann recently directed an episode and you can watch excepts of it, including two musical numbers (my favourite bits), here.

Here’s the latest from Biscuit director Tim Godsall for Toyota. As with most of Godsall’s work, the performances are great (the “he’ll be fine” cracks me up). View FanDangle and FanTandem here. Agency is Saatchi & Saatchi, Los Angeles. View full credits here.

I’d take a piece of cheese over a piece of cake any day. I love cheese, I love dairy & actually drink glasses of milk on a daily basis (some people find that weird). That said, I really like this new spot from Taxi Montreal for the Dairy Farmers of Canada depicting a world without dairy. For more great milky goodness, check out the Head Gear milk spots a few posts below this one.

I especially like this new McDonald’s spot, Competition, because I once worked in an office with one of these George Costanza types (he used to take, eat & not pay for handfuls of cashews from the bulk bins at grocery stores). Haven’t we all? Agency is DDB Chicago. Directed by Biscuit’s Rick LeMoine.

This Sunday in NY the Copenhagen-based Danish film co-op Super 16 are screening seven new short films. The admission is free and the directors are producers of the films will be on hand for a Q&A after the screening. I have seen

Congratulations to Psyop’s Jan Mathias Steinforth, aka Mate, for winning at this year’s NY chapter of Cut & Paste. A video announcing his win is here. View Mate’s winning images on the Cut & Paste site here. On a side note, Psyop’s Gerald Ding recently competed in the World Jiu Jitsu Championship in Long Beach, California. He didn’t win this year, but looked goodwhile doing it with Psyop-designed badges. Hmmm… maybe Psyop designs better than it fights.

Head Gear Animation is working on 50 spots for the Dairy Farmers of Canada. As each spot is completed, it begins airing. Although short, they are full commercials. Through testing the agency discovered that teens (the target audience) have a low attention span, so they decided to make a whole bunch of very short ads. The creative brief was that the spots be made odd, quirky, yet also rich. The Head Gear directors and animators are going for completely different looks in each of the 50 spots. View the completed ones here. View the full campaign credits here.

What do you get when you cross Takeshi’s Castle, little people and online gambling? Not a tasteless joke, but this new UK campaign for Intercasino via Personal, London and Therapy Films director Tim Brown. The UK laws changed on 1st September 2007, allowing gambling to be advertised on TV for the first time. Two of these four spots began airing at 12:01 am on September 1st, the other two begin airing this week. Watch all four spots here. Full credits and creative brief are here.

I am glossy

Founded by Shannon Stephaniuk in 2006, glossy is publicity and marketing specializing in advertising and creativity. On behalf of their international roster of clients, glossy has worked on campaigns for some of the world’s biggest brands including Adidas, Audi, Coca-Cola, Converse, Dove, Diesel, Evian, MINI, Sapporo, Stella Artois and Vespa as well as influential pop-culture icons Radiohead, R.E.M., OK-Go and Douglas Coupland.