Kimmel was speaking to Daphne Avalon, the stuntwoman hired by his show, "Jimmy Kimmel Live!" to execute the hoax. Avalon appeared on Kimmel's show in the role of "Caitlin Heller" for what was billed as a first interview.

After a few minutes of talking with Avalon-as-Heller, Kimmel aired the "unseen footage" of the twerk video, which showed Kimmel, dressed in a pink shirt, stepping into the scene and putting out the post-twerk fire with a fire extinguisher

Kimmel said he and his team made the video two months ago to prove how a fake video can go viral so quickly. The video was posted with no promotion on social media or anywhere else, yet still became a trending topic online.