Canal + tells us that movies are made to be seen. Euro RSCG Paris made a new commercial after the hilarious 'La Marche de l'Empereur' spot that we've all enjoyed watching last year. Now they're spoofing Brokeback Mountain.

Thursday, March 29, 2007

This is one ad from a new Greenpeace campaign made in Switzerland that i like a lot. Clever copywriting. Agency: Lowe AG, Creative Directors: Valentina Herrmann, Beat Egger, Art Directors: Valentina Herrmann, Fernando Perez and Copywriters: Beat Egger, Keith Loell.

Bloody Coasters (for Mumbai Traffic Police) were printed using a special invisible red ink, wich spreads only when moistened. They were placed at tables and bar counters in Mumbai’s prominent bars and watering holes. When a customer places his frosted, moist glass of alchohol on it, the red ink starts spreading; and the normal face starts bleeding. Alongside, the message reads: Just a reminder: Drunken driving kills.

‘Timing is everything’ according to the latest ad from Grey produced on behalf of the Melbourne International Comedy Festival. Made by Creative Director: Ant Shannon, Art director: Connor Beaver and Copywriter: Ben Keenan at Grey Melbourne, Australia.

Saturday, March 17, 2007

Just came back from Paris where i went to see Le BookConnections Salon. The international tradeshow where agents show the portfolios from some of the best photographers in the world of advertising, editorial and fashion. And i would reccommend this Salon to anyone who want's to see some 1000 books in just two days! Really a load of inspiration. Here are more pictures. After Paris the Salon will also take place in London and New York.