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What does it take to be an iconic singer/songwriter today? Is it talent? Passion? Integrity? Or is it a unique combination of these three traits and more? Well whatever the recipe is, the world's largest chain of musical instrument retailers Guitar Center is on a quest to find the next great American singer-songwriter, and they are offering a life-changing reward for the winner of their nationwide competition.

The entry process is simple: From now until 11:59:59 p.m. ET on November 2, 2015, qualified entrants can sign-up with AmplifierTV to create their own channel and upload between one and five video submissions to be considered for entry. Once uploaded, entrants can share their videos across social media platforms such as Facebook, Twitter, Reddit, and more to earn points, and then follow their submissions on the leaderboard to see where they rank among the other contestants.

After the entry period is finished, Guitar Center's Judging Panel, along with Grammy-winning producer Ariel Rechtshaid (Usher, Madonna, Beyoncé, Vampire Weeekend, HAIM, Charli XCX), will select 5 finalists to receive a trip to Los Angeles that includes flight, hotel, transportation, and spending cash to perform live in LA, along with a massive music gear package from industry-leading brands. Sounds pretty epic right? Well it doesn't stop there...

Once selected, the finalists will be judged on their technique, authenticity, originality, and style, and a grand prize winner will be chosen to receive the ultimate career-changing bundle. The grand prize winner will receive $25,000, make a four-track EP with Ariel Rechtshaid, take a singer/songwriter mentor class with Canadian singer/songwriter City & Colour, perform on Jimmy Kimmel Live!, perform at the 2017 Winter Namm show, experience the 2016 ASCAP "I Create Music" Expo, and receive even more music equipment and gear from industry-leading brands.

Learn more about Ariel Rechtshaid, City & Colour, and the judging process in the video below:

This opportunity is absolutely life-changing for any musician, and with such a dynamic entry process and mind-blowing reward, there is no reason for any qualified singer/songwriter to pass up on this amazing contest. Tell your friends, family, and anyone else that you think have what it takes to enter; opportunities like this don't come often, so follow the link below and enter for a chance to become the next great American singer/songwriter today!