So. Directly after I posted my ranty whiny bitch post, Niantic released more information in the form of a big leak.

You are now capable of giving your Pokemon nicknames, increasing its CP (which is the built-in potential level, so to speak), and training/evolving it without farming pokemon.

It looks like Go! is going to be fun after all This is a huge relief. I was so worried about the future of "real-world Pokemon" after this and I think it'll not only be a success, but a success in the right direction.