The global sports software market is estimated to reach USD 10.31 billion by 2024. The market is expected to grow rapidly during the forecast period, as companies in the sports industry are facing a cut-throat competition to host events internationally to boost their profit. The top industry players including IBM, SAP, Blue Star Sports and Daktronics are using technological advancements to capture the market through providing online registrations and sponsorships used for securing the media rights.