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What Twitterers Are Giving up for Lent (2012 Edition)

This year, Twitter continues to take top honors. Facebook drops a few places compared to last year–has it become less-central to people’s lives? This year’s hot new site, Pinterest, almost makes the list, showing up at #118. (Incidentally, Pinterest has a number of Lent-related boards.)

Chocolate comes in at #2–however, if you add up all the mentions of chocolate in its various forms (“chocs,” “chocolate chips,” etc.), it totals over 14,000 mentions, enough to put it at #1.

This year’s biggest gainers are “breathing” and “makeup,” both of which jumped up more than 30 places in the list.

No celebrities make the top 100 this year. Boy band One Direction (aka #1D) is at #144, followed by Justin Bieber at #194 and Tim Tebow at #221. Last year’s curiosity, Charlie Sheen, only got two mentions; he dropped to #10,000 or so.

Overall, food was by far the most popular thing given up.

This list draws from about 300,000 tweets from February 19-25, 2012, and excludes retweets.

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on Saturday, February 25th, 2012 at 9:43 pm and is filed under Lent, Twitter.
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