dodgy business strategies

“Paul I don’t agree with your idea that you have to be different to succeed” said a business owner I was speaking to last week. His idea was that if he could make his business as much like the market leader as possible, he’d get some of the sales. And his logic was fascinating because […]

According to one survey 60% of British holidays makers have been ripped off by a tourist trap restaurant with bad food, bad service and a lousy experience. I am amazed it’s not more and I think it shows the low level of expectations we have. I’m not encouraging it as a way to make money […]