Dunlop launches livery competition

Dunlop has launched its European Livery Competition to find a livery for the JMW Motorsport Aston Martin Vantage for the Le Mans 24 Hours.

Artists from a range of European countries can enter the competition, with the top four designs from each country being put forwards into a pan-European semi-final.

A public vote online will shortlist those 28 semi-finalists down to just five with the ultimate winner being announced at the Le Mans 24 Hours in early June. There, the winning design will be unveiled on the JMW Aston Martin before the world's motor racing media just days before heading on track in front of an estimated 300,000 trackside spectators at Le Mans.

The winner will receive a once in a lifetime opportunity – a visit to the holy grail of car design – the Centro Stile of Pininfarina in Turin, Italy as well as a substantial cash prize.

“It's the chance of a lifetime for one artist to really show their creative flair in front of a global audience and we very much hope the 2010 winner will come from the UK,” Dunlop UK's James Bailey said. “The 2009 competition attracted almost 200 entries and this year we expect that figure to increase again. Ultimately, we're looking for a creative design that catches the eye and stands out for the crowds and also reflects Dunlop's winning pedigree at such an iconic event as the Le Mans 24 Hours.

“We know there are some fantastic artists in the UK and Ireland – whether already established or coming through the ranks at various schools or colleges – and we very much look forward to seeing how they tackle what is a very unique challenge for this very special competition.”

To take part in the competition, entrants should visit http://livery-competition.dunlop.eu/ and download the design templates, logos and full designer brief for the 2010 Dunlop Livery Competition.

Only residents of the participating countries are eligible to enter their design to the competition.