Fraud

Fraud attempts have seen a drastic increase in recent years with the increase in online businesses thus making fraud detection more important than ever. Despite efforts on the part of the affected institutions, hundreds of millions of dollars are lost to fraud each year and quite likely to increase as well. Just like a needle in a haystack relatively few cases show fraud in a large population. Finding these is not just tricky but sometimes impossible too.

Fraud detection was never this easy! Seek out the needle in the haystack with Enhencer in no time.

Using the dynamic segmentation, find the customer segments with the highest fraud rates.

Predict the fraud activity using the Predictive power of Enhencer.

With Enhencer learn the features of the customer segment likely to become a fraud and take actions to reduce the frauds.

Pricing

The most obvious effect pricing will cause is to increase or decrease the sales volume for any business. Pricing can have both short-run & long-run effects. Setting a price below the cost can lead to a loss in short-run but can have significant positive effect in long-run. Deciding the price can be very challenging as there are too many factors contributing when setting a price for the certain product.

Analyze all the factors with Enhencer while setting a price such as time limitations, regions, product categories, customer segments and many more.

Attain competitive pricing using the market research data with the machine learning algorithm power that Enhencer offers.

Obtain the short-run effects and predict the long-run effects of certain pricing strategy.

Use the data mining techniques to learn how sensitive your customers are to changes in price.

Risk

Many businesses are based on risk. The products and services they provide are all related to risk. Such as insurance sector and finance sector. The error margin is very thin as there is no room for error in these sectors. Both Knowing the customers to sell the right product and predicting the return from these sales are most important factors for such companies. However, not many platforms do exist to provide such thing error margin while being precise and accurate.

With Enhencer bring down the error margin to obtain crucial advantages in implementing market strategies.

Enhencer provides ready to use machine learning algorithms that can provide crucial insights when it comes to knowing your customers better in terms of their behaviors.

Using the segmentation technique obtain better segments of customers based on their behaviors for right targeting of customers.

Predict the return on sales for products and services related to risk with high accuracy to maximize the profit.