FCA US Celebrates “Big Bike and Book Giveaway Day”

More than 100 students from the Detroit Public Schools ended the school year on a roll when they received shiny new rides for a job well done.

The third annual “Big Bike and Book Giveaway Day,” hosted by FCA US, rewards students with new bicycles, helmets and books, for making improvements in the ABC’s – Attendance, Behavior and Course Performance.

Since 2015, nearly 900 Detroit Public School students have been recognized for their achievements.

The look of shock on each child’s face was slowly replaced by a smile from ear-to-ear when they realized that the bike was theirs to keep!

As students rolled out onto the pavement, FCA US volunteers congratulated them on achieving their goals.

As a member of the Corporate Communications team, I help support our various websites including fcanorthamerica.com. I also have a passion for telling stories and sharing them on our platforms. You can look for me to highlight not only our FCA US products, but our role in diversity and other Read More

As a member of the Corporate Communications team, I help support our various websites including fcanorthamerica.com. I also have a passion for telling stories and sharing them on our platforms. You can look for me to highlight not only our FCA US products, but our role in diversity and other issues important to FCA US.