The PopUp Pavilion is open 23-31 January, 2010, and officially opened with the launch of the GreenXchange on Wednesday, moments before the opening of the main Forum.
The GreenXchange (GX) is a clearinghouse for unpatented innovations (
know-how
), patent pledges, and patent licenses and has been developed with the support of Creative Commons, Nike, salesforce.com, Yahoo!, Best Buy, IDEO, 2degrees, nGenera and other companies.

Strategically located between the Congress Centre and the Hotel Steigenberger Belvedere, the Pavilion offers a range of services for HubCulture.com corporate partners and members, including workspace, private briefings and events, evening happy hour receptions and critical support services - ranging from printing by Xerox to car and jet services from curated partners.
News and information WSJ.com and Dow Jones, and
CEO leadership interviews from Kaplan Education round out the experience.
All services and transactions at the Pavilion are conducted in Ven, the world's first digital social currency, and the operating currency of all Pavilions worldwide.

Collective, collaborative action is a major theme of the Davos Pavilion. In addition to the GreenXchange launch, Hub Culture is working with Architecture for Humanity and invited WEF Young Global Leaders to create collaborative action on the topic of reconstruction in Haiti, not just looking at financing, but the on the ground deployment that will be needed to move forward with rebuilding in the island nation.

Hub Culture is a social network service that is the first to merge online and physical world environments. Its maintains a network of cultural and workspace Pavilions around the world and is active in production of high level, curated content.
The Hub Culture Zeitgeist Ranking is now in its fourth year and is a highly recognized measure of "the moment" and heat in the global scene.

Hub Culture was founded in November 2002, after the debut of a book, Hub Culture: The Next Wave of Urban Consumers - the first examination of the social impact of globalization.
Today, the Hub Culture group of companies is privately held with offices in Bermuda, Geneva, Hong Kong, London, San Francisco and Singapore. Over 20,000 members and dedicated representatives are in over 60 locations worldwide.