Internationalisation as a unifying
force – what should you know
Dr Robert Coelen
Vice-President International
Dr Robert Coelen, Vice-President
International
Leiden University. The university to discover.
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What is it about ?
- Inter-institutional relationships
- Student Mobility
- Staff Mobility
Leiden University. The university to discover.
Your ideal alumnus
Leiden University. The university to discover.
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Leiden University. The university to discover.
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Typical strategic positioning
statements – World Class
- Want to be world class
•
•
•
•
The region deserves it - Edinburgh
The country must have it – Australia
We’re building it – Virginia Tech
Must get there in the next decade:
– “The goal of strategic positioning is to make the University of
Minnesota one of the top three public research universities in the
world within a decade. “
- How many world class universities can there be
?
- What is world class ?
Leiden University. The university to discover.
5
Typical strategic positioning
statements – not world class
- Service the region
• No aspirations to be world class
• local issues to service the region
- Specialist environment
• Tropical environment
• Great Barrier Reef – can be world beater !
- Specialist institution
• Only medical
• Only engineering
• Only design, etc
Leiden University. The university to discover.
6
What are you positioning
your university for ?
- Must be clear about the motives
- Are you well positioned ?
- Most universities are currently positioned
not as the result of deliberate action
- Must have a clearly defined and realistic
goal
Leiden University. The university to discover.
7
Creating your position
- Defining your university’s:
- Mission
- Vision
- Values
- Core competencies
- Competitive differentiators
- Market positioning
- These need to be known before you
recruit (international) students
Leiden University. The university to discover.
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Twitter.......etc.
Leiden University. The university to discover.
Positioning – the battle for the
student’s mind
- If a student thinks about studying, they
should think to come to us first
- Geographically local: relatively easy
- Students wishing specialist programs:
national
- International students ?
Leiden University. The university to discover.10
Selection of a study program (local)
- What resources are available to a local
(national) high school student to choose a
university ?
- National collective memory
- Advisors at the secondary school
- Knowledge of parents, friends
- National dissemination/enrolment systems
• E.g. Studychoice 1-2-3 in the Netherlands, UCAS in
the UK
- Internet
- Relatively low cost decision
Leiden University. The university to discover.11
Selection of an undergraduate study
program (international)
 Border transcending universities (Ivy
League, Oxford, Cambridge) to lesser extent
other famous universities;
 Selection of a country, selection of institute
 Snapshot assessment instead of collective
community memory:
◦ Internet
◦ Parents and friends
◦ Knowledgeable persons (teachers, agents,
gov’t representatives
◦ Global ranking and other third party
assessments
Leiden University. The university to discover.12
Selection of postgraduate program
- Different factors play a role
- Examine this on the basis of some
research
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Where do International Students go?
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UK PGR – What other options ?
Leiden University. The university to discover.15
UK PGR – What is important ?
Leiden University. The university to discover.16
What sources did you use ?
Leiden University. The university to discover.17
What was most important ?
Leiden University. The university to discover.18
Student recruitment - Academic
- The deployment of academic activities
abroad to alert students to the possibilities
of your institution
- The result of staff mobility !
• Education is an experience good; try before you
buy
• Guest lectures, seminars, work shops
• More effective for postgraduate recruitment
Leiden University. The university to discover.19
Traditional methods
- Senior travelling delegation (coming or
going)
- Various extents of mutual knowledge
- Similarity of disciplines and standing
- Conclude to make agreement
- Faculties or individual academics left to
make something of it
- 10% of agreements may be active
- Many attempts to clean up
Leiden University. The university to discover.
Academic Trust
- In terms of student mobility during
program:
• sending institution remains academically
responsible for the student
• Credit for achievements taken up in home
institution academic record
- Academic trust relates to the transfer of
academic responsibility and the
confidence that this transfer is a
responsible action
Leiden University. The university to discover.
What are your 5 most important links ?
- On-line survey
- Takes 3 minutes to complete
- Also asks: did you live for more than 3
years in any other country
- Did not ask for:
• name of the linked individual
• Name of the department or section
- Does ask for:
• Name of the institution
• Nature of link: teaching, research, both
Leiden University. The university to discover.
Survey Response
-
743 individuals responded
2542 links
3.4 link per individual
UK:
•
•
•
•
439 individual links
348 research, 10 teaching, 81 both
99 institutes
80% of all links in 23 institutes
Leiden University. The university to discover.
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University of Oxford
Cambridge University
University of London
University College London
University of Edinburgh
University of Manchester
University of Sheffield
Imperial College
SOAS
University of Durham
London School of Economics and Political
King's College London
University of Nottingham
University of Newcastle
University of Bristol
Sanger Trust Institute
University of St. Andrews
University of Aberdeen
Cambridge University
University of York
University of Sussex
University of Liverpool
University of Leicester
University of Leeds
University of Glasgow
University of Exeter
The Open University
Royal Botanic Gardens Kew
Cardiff University
British Institute for International and
University of Bath
Queens University of Belfast
Great Ormond Street Hospital London
Brunel University
University of Warwick
University of Wales, Bangor
University of Wales Swansea
University of Sunderland
University of Southampton
University of Reading
University of London, Birbeck
University of Lancaster
University of Essex
University of Dundee
The British Museum
Roehampton University
Robert Gordon University
John Innes Centre (Norwich)
Glaxo Smith Kline
University of Northumbria
University of New Castle upon Tyne
University of Kent at Canterbury
University of Keele
University of Hull
University of East Anglia
The CCLRC Daresbury Laboratory
Step Change
St. Thomas Hospital London
School of Pharmacy, London
Sainsbury Lab Norwich
Royal Holloway University of London
Royal Free Hospital
Royal Brompton Hospital London
Rothamsted Research Station, Harpenden
Rheinisch-Westfälische Technische
Queens University Belfast
Queen's Mary School of Medicine and Dentistry
Queen Mary Intellectual Property Research
QinetiQ Nanomaterials
Pfizer Pharmaceutical Company
Nottingham Trent University
Newcastle General Hospital
National Museum of Scotland
National Medical Toxicology Unit
MRC- HGU
Manchester Metropolitan University
Kluwer Law International
Kew Botanic Gardens
Keil Centre
JET
International Institute for Fiscal Studies
Institute for Computational Cosmology
ICRF London
Hammersmith Hospital London
Glasgow Royal Infirmary
Epilepsy Unit
Energy Institute
Elsevier
Durham University
Division of Food Sciences
Community University of North Wales
Collindale
Cochrane Collaboration
CEH
Cambridge University
Cabinet Office
British Sociological Association
Brithish Ceramic
Biomol International
Babraham Institute
Astrophysics group
Aston Business School
Antony Nolan Institute
Typical pattern
80
70
60
Philosophy
CML
50
NHN
ICLON
40
Archeology
Theology
30
Law
LUMC
SBS
20
MNS
Arts
10
Leiden University. The university to discover.
Leiden University’s Academic Links
(50%)
Leiden University. The university to discover.
Data for bibliometric analysis
The data for this study are partly based on a project
funded by European Commission (EC):
ASSIST
(Analysis and Studies and Statistics & Indicators on Science and
Technology)
Leiden University. The university to discover.
Methodology bibliometric analysis
First Step
Identification of all European
and the top 250 non-European Universities
Second Step
Collection of the papers from these institutions and the
citations to these publications
Third Step
Characterization of the Universities
Fourth Step
Network analysis
Leiden University. The university to discover.
Leiden University strongest co-publication activity with
the biggest (publications) universities in the world
Nodes:
Size of the Nodes:
Color of the Nodes:
Links or edges:
Universities
Proportional to the number of papers published by the University.
Red: Top 10 universities with the highest
Blue: Next 10 universities with the highest impact
Black: The rest
The strength of the co-publication activity (normalized, Salton Index>=0.01).
Leiden University. The university to discover.
TOP 20 Universities and research centers for both studies
SURVEY STUDY RESULTS
M a x P la n c k Ins titute
K a th o lie k e U n iv e rs iteit L e u v e n
K a ro lin s k a In s titu te S to c k h o lm
H a rv a rd U n iv e rs ity
U n iv e rsity o f C a m b rid g e
U n iv e rsity o f O x fo rd
U n iv e rsity o f G e n t
U n iv e rsity C o lle g e L o n d o n
U n iv e rsity o f H e lsin k i
E T H Z ü ric h
U n iv e rsity o f E d in b u rg h
Im p e rial C o lle g e L o n d o n
U n iv e rsity o f M a n c h e s te r
S ta nfo rd U n ive rs ity
E u ro p e a n S o uth e rn O bs e rva to ry
Y a le U n ive rs ity
CNRS
U n ive rs ity o f C a liforn ia -B e rk e le y
M IT
U n ive rs ity o f C a liforn ia -S a n ta B arb a ra
B IB L IO M E T R IC S T U D Y R E S U L T S
K a th o lie k e U n iv e rs iteit L e u v e n
U n iv e rsity o f C a m b rid g e
U n iv e rsity C o lle g e L o n d o n
H a rv a rd U n iv e rs ity
U n iv e rsity o f O x fo rd
U n iv e rsity o f M a n c h e s te r
U n ive rs ity W ien
U n ive rs ity M ila n o
U n iv e rsity o f H e lsin k i
U n iv e rsity o f E d in b u rg h
Im p e rial C o lle g e L o n d o n
C a lte c h
U n ive rs ity C a lifo rn ia - L o s A n g e le s
U n iv e rsity o f G e n t
R u p re c ht K arls U n ive rs ity H e id e lb e rg
K o b e n h a vn s U n ive rs ity
K a ro lin s k a In s titu te S to c k h o lm
U n ive rs ity T o ro n to
J o h ns H o pk ins U n ive rs ity
U n ive rs ity W as h in gto n - S ea ttle
Note: In Red and Italic appear the universities that are in both tables.
SURVEY RESULTS.- The 20 Universities and Research Centers most mentioned on the survey.
BIBLIOMETRIC STUDY RESULTS.- The 20 foreign universities with which Leiden Univ
co-published the most (based on the top 100 biggest research universities in terms of number of papers
published).
Leiden University. The university to discover.
Survey study results: Universities and research centres across the world
North America
Europe
Asia
South America
Africa
Australia & NZ
Note: The colors represent the continents
Leiden University. The university to discover.
Survey vs bibliometric study results: Universities that appear in both studies
Note: The labels refer to the Universities that appear also on the bibliometric study.
Leiden University. The university to discover.
Survey study results: Universities and research centres across Europe
Sweden
UK
Belgium
Germany
France
Spain
Italy
Note: The colors represent the countries
Leiden University. The university to discover.
Survey vs bibliometric study results: European Universities that appear in both studies
Note: The labels refer to the Universities that appear also on the bibliometric study.
Leiden University. The university to discover.
Conclusions
- Clear pattern of relationships
- Agreement between perception and
output
- Central support for already active
relationships
- Must also pay attention to blind spots
- Enhance participation in survey through
reward marketing of the program
- Student mobility to ‘well known’ partner
institutes
Leiden University. The university to discover.
What is your academic network ?
Leiden University. The university to discover.35