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Loving the Earth is well and good; unfortunately, dressing like you love the Earth also means looking like you'd poop your patchwork if Phish reunited. Indulge your environmentalism subtly, with Livity.

Livity's a wide-ranging, everyday-wear line whose casual aesthetics belie a not-very-casual mission (spreading "liberty, health, equality, and joy worldwide"). The materials represent a smorgasbord of sustainability: knit and woven hemp, organic cotton, raw bamboo, soy, straw, veggie-oil-based synthetics, and recycled plastic bottles -- look closely, and there's still a fine layer of Crystal Pepsi (or is there?). Among the awesomely named offerings: a reversible, zip-up racer jacket (The Grizz), 6-pocket twill work pants (The Cultivator), quick-dry khaki shorts (the Crop Worker), and a lightweight button-down called The Eastern, with sleeves cut off at 3/4 "like our tree planter friends of the Pacific Northwest" -- and like your office-softball-player friends of Bank of the West.

Livity also sells bags, fedoras, socks, and boxers -- so when the greatest jam band ever does get back together, there'll be something to soak up your excitement.