Cookies Policy

The Policy sets out what cookies are, why the RNLI uses Cookies on its websites and your options relating to their use.

Who are ‘we’?

RNLI is The Royal National Lifeboat Institution, a charity registered in England and Wales (209603), and Scotland (SC037736). Registered Charity number 20003326 in the Republic of Ireland

RNLI Shop is a trading name of RNLI (Sales) Limited, a company registered in England and Wales at West Quay Road, Poole, Dorset, BH15 1HZ; Reg. Co. number 2202240

RNLI College Limited is a company registered in England and Wales at West Quay Road, Poole, Dorset, BH15 1HZ; Reg. Co. number 7705470

What are ‘cookies’?

Cookies are text files that contain two pieces of information. A site name and a unique user ID. By user unique ID we are referring to your IP address. This is defined as personal data. Please see our Privacy and Security Policy to see how we handle your personal data.

When you visit our site and accept our cookies, they are downloaded onto your device. This ensures that future use of the site is quicker, easier and more personable.

What are these cookies used for?

We use cookies to:

avoid lengthy registration/personalisation of the site each time you visit;

recognise you when you login/visit and make it easier for you to access your account information;

estimate our audience size and patterns;

ensure that you are not asked to register twice;

control how often you see similar adverts;

track preferences so we can improve and update our websites;

track the progress and number of entries in some of our promotions and contests.

You don’t need cookies to navigate the site, although you may not be able to have a full customer experience.

What cookies do we use?

Cookie name

Cookie type

Does it hold personal data?

What personal data does it hold?

When does it expire?

_hjMinimizedPolls

This cookie is set once a visitor minimises a feedback poll widget.

Yes

IP Address

1 Year

_hjDonePolls

This cookie is a hotjar cookie and it is set once a visitor completes a poll using the feedback poll widget.

Yes

IP Address

1 Year

_hjIncludedInSample

This session cookie is set to let hotjar know whether that visitor is included in the same which is used to generate heat maps and recordings etc.

Yes

IP Address

Sessional

_ceir

Crazy egg cookie that determines tracks whether a visitor has visited the site before.

Yes

IP Address

5 Years

_Utma

Google Analytics- This defines a source.

No

N/A

Sesssional

_utmb

Calculates how long a visit takes by using a time stamp.

Yes

IP Address

Sessional

_utmc

Works with the cookie above to determine how long a visit takes.

Yes

IP Address

30 mins after session ended.

_utmt

Tracks and logs events related to Google Analytics.

No

N/A

Sessional

_utmz

Keeps track of where the visitor originated from and what search engine was used.

The Twitter cookie appears on pages that use the button “Tweet”. See Twitters privacy policy.

Yes

Your twitter details. This is liable on Twitter.

2 years

Personalization_id

Twitter uses this to enable a personal experience. See Twitters Privacy policy.

Yes

This is your Twitter information. See their Privacy Policy

2 Years

SC_ANALYTICS_GLOBAL_CC

This is a single content management system cookie and identifies repeat visits from a single user.

No

N/A

10 Years

Cookie Banner

This enables the cookie banner to show if the visitor has not seen the banner and will not show if the visitor has seen the banner.

Yes

IP Address

1 Year

DotomiUser

These cookies are linked to advertising the brand or the products when you leave the site.

Yes

IP Address

1 Year

__RequestVerificationToken

This is an anti-forgery.

Yes

IP Address

Sessional

muid

SMS launch alerts session maintenance cookie

No

N/A

65 minutes

_gcl_au

Campaign manager uses this cookie to see actions of users who visit your site after viewing or clicking on an ad.

No

N/A

Click = 30 days, Impression = 14 days

_gcl

Campaign manager uses this cookie to see actions of users who visit your site after viewing or clicking on an ad.

No

N/A

Click = 30 days, Impression = 14 days

Do cookies make my devices less secure?

Cookies are specific to the server that creates them and cannot be accessed by other servers, which means they cannot be used to track your movements around the web. The Cookies are only deployed on the site to make the experience better for you, along with collecting statistical data for the programs benefit. For example: How many visitors the site receives a week.

There is always a risk that a cookie can be hacked or forged, and we can assure you that we have taken all possible steps in our power to reduce the likelihood of someone being successful in doing so.

Do I have to provide consent?

Yes, you have the choice to accept cookies. This is done through an initial notice when you enter the site for the first time. You will be asked to accept the use of cookies on the banner. If you do not want to accept the use of cookies you have to go to your browser settings to change that setting.

Changing your browser settings is your opportunity to opt out. If you don’t alter your settings and continue to use our website then this will infer that you have consented to us using cookies.

How can I control the use of cookies?

You can change your browser settings through entering the menu tab and going through to your settings. This is different for ever browser. Therefore, please use the links below to determine which one works for you: