The leading manufacturer of labels and bar code stickers, Better Labels, was founded in 1979. The firm caters to a wide range of premium clientele including pharmaceutical majors, banks and top IT companies, among others. The organisation has recently moved their operations to a bigger 16,000 sq/ft premise at the Guindy Industrial Estate.

Sutaria: staying ahead

“The key reason to opt for the Xeikon 3050 press was to stay ahead and keep up with the changing dynamics of label printing, digital being the way forward,” said Pakshal D Sutaria, director, Better Labels.

The Xeikon 3050 has several unique features including the possibility to use various substrates (self-adhesive label stocks, paper, and transparent and opaque films) without any specific pre-treatment or coating. full rotary dry toner electro photography printing technology.

“The market scenario is changing with orders being placed just-in-time, while the printer may have minimal or no inventory. The Xeikon 3050 ensures that we can print anything, from a single label to 10,000 labels and also enables us to deliver it in a day. Add to that the security features that it offers which makes it a perfect investment,” he added.

“The Xeikon 3050 is not just a digital printing press but a printing solution that will enable the company to generate the best quality labels in the shortest time.” said S Venkatesh, vice president (digital unit), Flexo Image Graphics, the exclusive partner of Xeikon in India.

“The response for Xeikon and the digital technology for label press has been encouraging and so far we have five installations pan-India and are expecting at least three more by the end of 2013,” added Venkatesh.