Mo Costandi on science blogging: 'You've nothing to lose' – video

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With the 28 April deadline for entries to the
Wellcome Trust Science Writing Prize 2013 fast approaching,
Mo Costandi, who writes
a blog hosted by the Guardian, explains how he approaches blogging about neuroscience. 'It's a matter of slipping the science into the story to make it as interesting and relevant to the reader as possible,' he says. 'People don't want to read lots of technical details about the science or how it's done – they'd much rather read a story about people.'