Our Products

ferti•lome®… a complete line premium fertilizers and pesticides. Theferti•lome®line of products is highly merchandised with attractive, easy to understand labeling, point of purchase sales aids and a Co-op advertising fund to promote products and the brand in local neighborhoods.ferti•lome®products compensate dealers for the personal selling necessary to properly solve consumers’ lawn and garden problems

Natural Guard® by ferti•lome®…was developed in 1988 to be the centerpiece for dealers who wanted to become the Natural Gardening Headquarters in their neighborhood.Natural Guard® by ferti•lome®consists of full line of more than 60 product offerings and 24OMRI listed for organic useso that all homeowners can feel good about their lawn and garden choices. Likeferti•lome®, Natural Guard® by ferti•lome® earns Co-op advertising and discounts that enable dealers to make optimal margins.

Hi-Yield®…the most competitively priced, complete line of fertilizers and pesticides in the nation. Hi-Yield® was developed in 1976 to enable dealers to compete with the big box stores and still make acceptable profits.
Hi-Yield® also has attractive, easy to understand labeling. Starting in 2013, Hi-Yield® also qualifies for co-op advertising.

Ownership

Sowing The Seeds

Since 1968, VPG, better known as “the ferti•lome® people,” has existed to strengthen, empower and support locally owned merchants. In accordance with VPG’s bylaws, ferti•lome®, Hi-Yield® and Natural Guard® by ferti•lome® products will never be found on the shelves of a publicly-traded big box store. We offer these brands exclusively to independent merchants in order to give you a superior product that your customers can’t buy anywhere else. Additionally, big boxes will never drive down your product margins.

VPG is also 100% patron-owned. VPG stock is wholly owned by our independently-owned merchants who have qualified for ownership by carrying our products and receive a Patronage Refund at the end of each fiscal year.

Reaping The Harvest

Each year, VPG returns 100% of yearly earnings from operations to qualified patrons in the form of a Patronage Refund. A new dealer that purchases $5,000 of product annually qualifies to receive a Patronage Refund. At this level, the Patronage Refund is paid as 20% cash and 80% stock at the end of our fiscal year. Once a patron earns their minimum stock requirement of 5,600 shares, the patron is fully-vested and 100% of the Patronage Refund is paid in cash.

VPG’s stock has a stated value of $1.05 per share, is transferable and has a stated redemption program. Patron-owners also exercise authority by owning all stock and electing the Board of Directors annually.

Unique By Nature

Being a VPG patron-owner gives you a very unique advantage. As a patron-owner, you have more than just an exclusive, high-quality product; ownership offers protection from competitors, increased profit, and control over the company direction.
This organization that was seeded with a $400 investment and cultivated with patron-owners’ hard work and dedication has thrived over many generations. Patron-owners have since yielded over $290,000,000* back in Patronage Refunds.