The company plans to continue importing, manufacturing and marketing products in order to gain market shares. The company is expected to continue pushing its exclusive products, such as Pernod Ricard's drinks and Heineken in order to remain the leader of the alcoholic drinks market. In addition, the company is expected to expand its import portfolio and continue launching new innovative products.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Why buy this report?* Get a detailed picture of the Alcoholic Drinks market;* Pinpoint growth sectors and identify factors driving change;* Understand the competitive environment, the market's major players and leading brands;* Use five-year forecasts to assess how the market is predicted to develop.

Companies involved in alcoholic drinks need different strategies in the different categories they are involved in, especially the big three: beer, wine and spirits. At the same time, there are universal themes across the market, notably premiumisatio...

$ 1,325.00

The macroeconomic recession influenced by rampant inflation, lower purchasing power and a rise in the employment rate caused total packaging unit volume sales to decline by 4% in 2016. Besides, colder average temperatures experienced during autumn an...

$ 990.00

In 2016 total volume sales of alcoholic drinks packaging was negatively affected by the poor performance of alcoholic drinks’ overall sales. The alcoholic drinks market’s total volume sales witnessed decline in 2016, as a result of the adverse econom...

$ 990.00

In 2016 beer packaging saw notable growth of 8% in terms of volume, representing the main driver behind overall alcoholic drinks packaging. The positive performance of beer was driven by advertising and distribution efforts by the leading companies. ...

$ 990.00

Nigeria Distilleries plans to expand its consumer base through production of its various brands in smaller packages to capture the large segment of consumers that may not be able to afford larger pack sizes. It will also continue to concentrate on pr...

$ 150.00

Depressed consumer spending due to the economic recession of 2016, as well as the severe depreciation of the local currency which caused high unit price rises, affected the performance of alcoholic drinks in 2016. Current value growth in 2016 was in ...

$ 2,100.00

Ekulo Group of Companies plans to sustain its position as the leading importer and distributor of wine by acquiring distribution rights of most of the leading international drinks and having a national spread through branch expansion.Euromonitor Inte...

$ 150.00

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