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Monthly Archives: April 2017

If you’ve been blogging for a while, you might have heard of the “blog exposure holy grail”, The Huffington Post. Where anyone can get published (or publish a guest post), and subsequently gain authority, credibility and massive exposure. For years getting a blog post published on Huffpost was a big deal, but then the cracks […]

Because of the allure of getting paid to promote brands to an online audience is so huge, and with the growth of Influencer Marketing, there are plenty of aspiring “influencers” around these days. But how does a brand or business know who is a real influencer and who is faking it by buying followers or […]