Social Media Week

Next ConferenceFeb 27 - Mar 3, 2017

General

Resources

Social Media Week (SMW)

Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas, innovations and insights into how social media and technology are changing business, society and culture around the world.

Your Brand, Their Story: Exploring The Shift In Content Creation And Consumption [VIDEO]

Learn what it takes to engage millennials in today’s TL;DR world, and understand key insights of community management, the power of social influence, and mobile technology.

78days until 20,000+ global leaders come together for SMW February Conference. Learn more.

Entertainment, experience, and authentic engagement can transform brands in the eyes of fans. Today’s millennials are hungry for stories that are relevant to them. They don’t want to be sold to, they want to be active participants with a direct connection to their favorite brands. This year Wattpad introduced Brand Stories to do just that.

The world’s top brands leverage the invisible lines of connection between influencers, fans, and brand on Wattpad to create an experience that drives engagement time and meaningful connections, not click throughs.

In this session, hear what it takes to engage millennials in today’s TL;DR world, and understand key insights of community management, the power of social influence, and how mobile technology facilitates “advertainment” with today and tomorrow’s consumers.

SMW News, Social Media Week

Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas, innovations and insights into how social media and technology are changing business, society and culture around the world.

Want to write for Social Media Week?

We're looking for individuals around the globe to contribute articles on marketing, media, technology, and more.