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Digital Marketing

When operating in highly dynamic markets like those in Dubai, the idea for entrepreneurs is pretty much straightforward, i.e. staying on top of competitors and leading the way with the help of smart marketing options particularly those that fall in the digital brackets.

To ensure that one’s business is shifted from invisible zones to visible ones, one would need to get in touch with a professional SEO company Dubai and share the promotional needs in the most clear and relevant passion. A business that is offering excellent products and services but not marketed well may lack in claiming best results when it comes to returns on investment.

Search engine optimization and all its associated fragments like content marketing, social media campaigns and other link building practices must be well within the set frameworks of best practices in order to provide the business with a great and appealing visibility on SERPs.

SEO Company Dubai, The Difference Between Visible And Invisible

To be on top of all your marketing goals, you will need to understand the law of attraction and ensure that you are using right channels and gimmicks.

The world of digital marketing is going through a makeshift and the focus today is on social mediums. The difference between a visible and invisible business is just like the difference between a well written story that has never been read or told.

Let’s have a look at some very common mistakes that marketers do while using Facebook as a part of their SEO campaign:

Incomplete page – Not filling out the page details completely.

Using copy rights images or illegal cover photos – something one must avoid as an entrepreneur.

Breaching Contest Guideline – Before jumping into conclusion, one must check the local laws.

Over posting – Avoid it, if you don’t want a Facebook ban.

Focusing too much on likes – They are important no doubt, but you must ensure if you are reaching the right audience.

Big Slabs of Text – You don’t need that, you must keep things precise while using social media.

Posting Off – Brand or Boring Content – You may get immediate traffic and tons of it but if the content is not relevant or boring then bounce rate for your target site may escalate.

Ignoring stats – You cannot afford to do this, keep a check on each and every activity and its outcomes.

Being the same vanilla – you can avoid this by adding variety different idea, sticking to one mode will not attract those in your contacts.

No using the Facebook Ad options to the fullest – it’s always easy to run a paid campaign on any platform, running it in the right passion however would require a closer focus.

Trends are shaping fast, now that you are in 2017, you will need to emphasize on each and every effort made in the world of digital marketing and search engine optimization. In complex cities that are roaring high in competition, one must go for appealing and strategic services in this domain, to achieve this task one as an entrepreneur would need to look for SEO company Dubai that has got what it takes to rank a website in 100% safe and organic passion. Affordability no doubt shall not be overlooked.

To be there and achieve all the set goals with the help of your SEO campaign, you will need to get things right, and to get things write you will need to ensure that you move on with a close focus on the bullets shared below:

Write a comprehensive, unique and authoritative content, it must be worth reading when compared to others work in the same capacity.

Speed matters! Ensure that your website is fully optimized when it comes to its loading time.

Ensure that your website is compatible with different platforms; it should be able to provide users, enjoyable and easy experience.

It must be compelling to indulge users, enable them to share and visit again.

Don’t opt for features that may annoy or dissuade the visitors.

Keep things simple, keep them short, trends are falling for the ‘less is more’ approaches. Make it a swift and easy journey for your website visitors while they browse through and transact with your website.

Whenever fast changing industries will be discussed, social media is going to be topping them. This domain is highly influenced all the time by trends in the form of cutting-edge technology or it may be an old idea or thought that may have been shared by someone and it may have gained excessive viral appreciation and popularity. The trends will shine for this domain no matter what the situation is like and things will remain active and improve with each day that will be lived by social media channels in 2017 and beyond. These trends will become further roaring in complex and competitive markets like Dubai. Social media Dubai trends are touch different from the ordinary, i.e. they are fast and the engagement ratio is on the higher sides always.

Below mentioned are 5 trends that will be dictating terms in 2017 with regards to these channels and platforms:

Social Messaging:

The focus always has been on social networks than social networking.

Things in this domain may sound pretty much strange when one would compare these channels with the messaging apps that have a further broader community when compared to these channels.

Apps like, WhatsApp, Viber, Facebook Messenger and WeChat altogether enjoys more visitors and users than social channels like Twitter, Instagram, Facebook and LinkedIn.

Clicking on an ad on Facebook that takes you directly to a chat window that is connected to brand is now becoming a norm.

The battle against fake and unauthentic news:

Internet has replaced TV news for many; people now prefer reading news and watching news bulletin on their preferred social network while socializing.

The rising interest from public has pushed the graph upwards for fake news from websites that intentionally publish news to deceive the audience.

Facebook is already pressing the foot on such news and their originating websites so as to ensure that false information is avoid from circulation to the maximum possible extents.

Reliable content and live videos:

After the great success of YouTube and DailyMotion, social media platforms and channels have taken the world of videos into to real time scenarios.

Viewers would now be able to see content they like in real-time.

Augmented reality:

Founder of the Facebook Mark Zuckerberg has already confirmed that augmented reality is being tested with Facebook.

More or less 75% of millennial are interested in apps and approaches based on virtual reality and according to the experts this figure may get further closer to the maker of 100%.

Chat bots:

Chat bots are already helping businesses in amplifying their customer

Facebook has already integrated these apps with it messengers so as to ensure that business owners can chat with their customer with confidence.

This domain may experience further rise in demands by the end of 2017!