Less than a day until graduation and as I await for the bittersweet ending, I want to reflect upon my experience as the marketing intern for BabsonARTS. Coming from New York City where theatrical performances are endless and music is what keeps the city beating, my appreciation for the arts was nonetheless an avenue that…

The following post is from Sara Wu ’17, a Butler Venture Accelerator team member. Last fall, the Blank Center hosted a How 2 Tuesday with Andrew Krebs-Smith MBA’13, Founder and CEO of Social Fulcrum. During the session we How to Create Facebook Advertising Campaigns. About Andrew Krebs-Smith MBA’13 After building digital departments within traditional agencies,…

The Blank Center’s #How2Tuesday series continues on Tuesday, October 11 at 5pm in Olin 101 (different room location)! How to create Facebook Advertising Campaigns with Andrew Krebs-Smith MBA’13 of Social Fulcrum! This hands-on workshop will cover creating and managing Facebook advertising campaigns. We will explore strategies for creating unique and engaging ads (there are five…

The internet is informative, helpful, a great way to communicate, a convenient way to access custom and a fantastic marketing tool. Through social media, even the smallest businesses have been able to grow larger than life reputations and in turn, profit margins. Like it or not, social media must be mastered by any entrepreneur wishing…