Play is the highest expression of human development.” Friedrich Fröbel

Dear Customer,

In 2018, SINA Spielzeug will be 27 years old.

We achieved this with your help and would like to thank you from the bottom of our hearts. We would also like to thank all those who, for more than a quarter of a century, have supported us in different ways and trusted in the hand-made objects created by skilled wooden toymakers in our workshop in Neuhausen/Erzgebirge.

SINA has a strong regional identity. Our team members are down-to-earth people who grew up in the Erzgebirge and are drawn to wood as a natural material. And they’re the ones who infuse playfulness, happiness and wholeheartedness into SINA Spielzeug’s soul.

However, through the invention of exciting and imaginative toys, interesting connections have also emerged with renowned designers in Germany and abroad.

SINA draws additional inspiration from another source, namely its connection with Friedrich Fröbel, the founder of the first kindergarten, and his Gifts.
Thanks to Fröbel’s work, the original sphere, cylinder and cube have long been
a symbol of children’s play. Since then, toy designers and manufacturers – and even prominent architects – from around the world have used these shapes in their work.
Based on the sphere, cylinder, cube and their parts, SINA makes building blocks, wooden tiles and a range of other small toys and games that help playful children grasp the world around them – by building, experimenting, ordering, categorising or slotting things together.

Classic and modern toys that spark creativity and imagination during free play are also available for little boys and girls in kindergarten and nursery school.

Today, SINA toys connect us with people all over the world.
With our lovingly made wooden toys and games, we hope you’ll be inspired to continue
playing with us – or perhaps to try our toys for the very first time.
We can’t wait to play with you!