Millennials

I heard that recently from a middle-aged businessman when I told him that customers can now text businesses over their existing phone numbers. It’s not that he’s wrong (his kids would, in fact, love that), it’s just that he doesn’t understand how truly ubiquitous text messaging is. (And, by the way, that same guy admitted to text messaging on a daily basis himself.)

The New York Times recently reported that millennials are using voicemail less (in other news, water is wet). What’s really interesting about the article is that it pins the decline of voicemail squarely on Gen Y: “Teenagers are texting more…and calling far less on their cellphones than they used to. Those who make daily landline calls to friends have become nearly extinct: 14 percent as compared with 30 percent in 2009.”