LOFTS • APARTMENTS • PENTHOUSES

Shoreditch Guide

East is the new central

If the centre of London is moving east, it’s largely due to the soaring popularity of Shoreditch and the rich culinary, lifestyle and retail offerings that have made it such a buzzy place to be by day and night. Creative start-ups, media agencies and innovative restauranteurs are drawn here as much by the upbeat attitude of the place as its convenient location – tucked between the City and the nightspots of Hackney and Dalston. But while Shoreditch has long since trumped Soho as the king of London’s nightlife, it’s also now a daytripper’s dream – with a breed of independent shops and coffee houses that set it apart from the rest of the city and its many chains.