2013 UDA Medallion, Kumnam Baik (Korea)

Mr. Baik’s graphic design constitutes a peculiar world of graphism combining his design philosphy and the professionalism of design. What’s more, as his graphism materializes the literary and philosophical foundation which comes from deep inner world, his ways of expression shows the developing phases from design characteristics through various routes. As Artist Baik himself recollects, they are also characteristics that continue to appear in the teachers who had much influence on the artist. The artist’s graphics which bring the works and life together and at the same emphasizing the breadth, depth and warmth are deeply inscribed in his work surpassing a momentous and temporary advertisement or campaign. He does not have his design limited by a pragmatic or applicational concept but rather realizes incessant restoration to the inherent character and meaning of moulding and arts.

Mr. Baik’s design moves freely across all painting methods, photographism, typographism, riding the central axis of posters and illustrations. This is created on two foundations one of which is graphism and design as a design philosophy and another is the experimentation that goes beyond the pursuit of productivity. Generally, the field of a graphic designer sets the direction based on the society, especially the characteristic of industrial capitalism and main purpose is also based on it. However, artist Baik is keeping the original field of this graphic design,