PwC Global 100 Software Leaders

Software industry insights

“We are seeing new players entering the Global 100 Software Leaders. As products of all kinds are being commoditised, companies are looking to the value of software to propel them into new markets.”

Mark McCaffrey, Global Software Leader at PwC

What are top executives saying?

“A company like Nike, which is adding a digital element to its products, needs to purchase technology differently. Such companies are turning to hardware and software vendors, saying, ‘We now need capability X delivered through an ecosystem. Can you provide us with capability X?’”

Tom Archer, US Technology Industry Leader for PwC

What are top executives saying?

“You see more and more traditional businesses acquiring software companies or investing in software.”