Bombardier Engaging MEBA 2012 Attendees with Twitter Campaign

Bombardier Aerospace launched a “Tweet spot” campaign for MEBA 2012, where attendees Tweet a picture of themselves at designated places at the static display area. The company plans to move its Tweet spots around during the show, but all locations will have Bombardier aircraft in the background. Bombardier said it decided to engage attendees with Twitter at the show, since social media is very popular in the Middle East. Tweet spot photos taken at MEBA should be tagged with #BBAWorld and #MEBA12.