"Sustainability in the UK Foodservice Operators' Industry 2011-2012: Market Trends and Opportunities, Profitability and Budget Forecasts, Foodservice Operators' Procurement and Marketing Initiatives" is a new report by ICD Research that analyzes how companies in the food service industry perceive sustainability. The report contains in-depth analysis on the principal drivers and challenges with regards to sustainability. It also benchmarks successful sustainable initiatives and energy-efficiency measures adopted by various companies. This report also examines the impact of sustainability on profits and cost saving targets set by companies. It also analyzes the procurement strategies and practices being undertaken; category-level spending outlooks; changes in sustainable procurement budgets and investment opportunities available for leading purchase decision makers. The report identifies key drivers and practices of green marketing, and the channels used to effectively market green credentials.

Synopsis

The report is based on primary surveys conducted by ICD Research accessing its B2B panels comprised of senior business decision makers. The opinions and forward looking statements on sustainability management of 160 industry executives are captured in our in-depth survey, of which 46% represent director level executives, owners and departmental heads.

The geographical scope of the research is UK - drawing on the activity and expectations of leading industry players across the UK

The report analyzes expenditure of food service operators on sustainability and sustainable procurement practices.