Warner Bros. Expands PUCCA Deal to North America

Warner Bros. Consumer Products has expanded its master licensee agreement for the popular property PUCCA to include the United States, Mexico and Canada.

PUCCA began as a series of Flash-animated online short films created by Vooz Co. in South Korea. The comedy shorts, which use almost no spoken words, follow the 10-year old daughter of a Chinese restaurateur in Korea, who is in love with a 12-yearo-old warrior named Garu.

The success of the online shorts lead to the property’s debut on television in the United States, where a half-hour animated series airs on Disney XD.

Under the agreement, Warner Bros. Consumer Products will offer apparel, accessories, bags, home goods and stationery and paper goods, primarily for fashion-forward young adults, juniors and tweens.

‘PUCCA has a strong following, not only in the United States, but internationally, and we are thrilled to work with such a strong entertainment property,’ said Karen McTier, Executive Vice President of Domestic Licensing and Worldwide Marketing for Warner Bros. Consumer Products.