SHFW Online Showcase

Watch the top runway shows from Shanghai Fashion Week SS’19 in virtual reality, powered by ORDRE.

With each season, Shanghai Fashion Week (SHFW) continues to gain international clout. Now home to a range of established domestic talents like Masha Ma and Uma Wang, the city is also a hotbed for exciting emerging designers — many of whom are educated overseas and return to showcase locally with the support of pioneering platforms like Labelhood.

As part of its ongoing partnership with Alibaba and TMall (China’s premier fashion e-commerce platform), ORDRE champions SHFW’s promising designers with 360° virtual reality content, making it possible for buyers globally to experience the shows as if sitting front row.

Watch the virtual reality runways below, and shop the wholesale collections on ORDRE.

Only recently graduating from Central Saint Martins’ class of '18, Wanbing Huang launched her namesake label in 2016 during Shanghai Fashion Week whilst still midway through her BA womenswear course. Often playing with texture and unconventional silhouettes, this season the collection was dominated by delicate layers and unexpected cutaways.

Launched in 2017 by designer Gong Li, 8ON8’s combination of traditional craftsmanship and modern tailoring has landed the brand support from renowned retailers like Lane Crawford. SS’19 blends elegant silk men’s suits and coats with sportswear elements like lycra leggings and bombers.

Wan Hung Chung founded his eponymous brand in 2014. The label’s elegant tailoring is rooted in Chung's formative years living between Hainan and London, resulting in garments that merge classical formal wear with sportswear.