weBloc: Tokenized Advertising Alliance Protocol

Blockchain is a decentralized general ledger. It is a computer network that has an identical copy of the database and changes its status (records) to a common agreement based on pure mathematics. All this means that there is no need for any central server or any entity we trust (e.g. central bank, notaries, banks, Paypal, etc.). The blockchain is the technological basis for all cryptocurrencies, whether Bitcoin, Ethereum, Hyperledger, etc.

An important part of the blockchain is the smart contracts, a piece of code that is stored in the blockchain network (in each participant's database). It basically defines the conditions to which all parties using the contract agreement. Therefore, if the required conditions are met, certain actions are executed. Because the smart contract is stored on all computers on the network, everyone must run it and get the same result. This way users can be sure that the result is correct.

Blockchain and Smart Contracts open many doors to new decentralized businesses and eliminates the need for expensive third parties. Many new companies are now working on this technology, and large companies are testing it in closed networks to collaborate directly with each other without the need for intermediaries.

For that reason, there is a lot of projects that are starting to use this new technology. However, not all of them are worth it. We have to read well what each project is dedicated to, what is its whitepaper, its qualified advisors, etc. As I said, blockchain technology has gained popularity due to the hype about cryptocurrencies which has shaken many startups to launch their own cryptocurrencies even without convincing fundamentals. This trend has emerged because new entrants have been more agile in adopting emerging technologies compared to incumbents who are hampered by legacy systems. However, this competitiveness and this advantage enjoyed by the new players may be short-lived, as no economies of scale are taken into account.

Moving to the topic, in the digital advertising market, many efforts are made to compensate the users' values in order to obtain feedback about the ads of the users. However, there are still problems in the digital advertising market from the various business structures that separate advertisers from users and create and support the ecosystem focused on the advertiser.

For this reason, I want to introduce you weBloc (WEB) a blockchain-based Alliance Protocol to tokenize the conventional advertising ecosystem.

Interview Presentation

Definition

As I said, weBloc (https://webloc.io/) is the advertising protocol that tokenizes and connects the conventional digital advertising ecosystem with the blockchain advertising ecosystem. weBloc Protocol has established an alliance with the ICON platform. Advertising protocols must be able to support a large number of transactions between advertisers and users, which requires speed and scalability, and is possible with ICON.

Goals

The main objective of weBloc is that the advertising ecosystem could be decentralized in the blockchain, advertisers could execute their ads at reasonable prices, while users can obtain direct economic values as a reward by evaluating their contribution to the values generated in a fair and transparent manner. To achieve this, weBloc has made a technical alliance with iCON, providing the advertising platform to Dapps in the iCON Main Network.

Features

Feature

Benefit

Change the existing ecosystem by building the Alliance

weBloc will establish a tokenized advertising ecosystem collaborating with our partners and relevant companies that we have.

Creation of an advertising ecosystem based on the user's intention

By creating a tokenized ad market where the user can be rewarded, weBloc provides users with transparent evaluation and compensation on the economic value of the users, and creates a link that can reflect the direct intention of the users through the weBloc protocol with In order to make a reasonable advertising distribution structure.

Decentralized advertising ecosystem

Recognize the economic value for the users who participate in the announcements, providing the structure of reward through the economy of tokens.

Bounty program

The project gives the opportunity to earn weBloc Tokens performing some social media tasks and doing simple steps from the bounty program explained into the following Bitcointalk Webpage here (https://bitcointalk.org/index.php?topic=5030940.0), where you can access the link in order to see what are the conditions to become an early WEB contributor and start acquiring tokens.

[weBloc TGE] To Add “weBloc Token” with ICONex(mobile)

Team weBloc sincerely appreciates that you participated in the 1st stage of pre-TGE.

Thank you for your support, Team weBloc can concentrate on developing all services and advertisements with weBloc’s vision and principles: “Participation”, “Reward”, “Expansion”.

As all, who already participated in weBloc’s TGE, you can contribute only with ICONex wallet.

Today, we are going to inform you of how to add WOK token in ICONex ICON walle. You would need to “add weBloc token” to check whether you swap ICX over WOK correctly. Please follow the steps. Attached images will help you understand.

Thank you again for your support and contribution for our 1st stage of pre-TGE. Team weBloc is concentrating on developing weCon, our 1st service, to create the healthy digital marketing ecosystem with the blockchain technology.

In addition, Team weBloc has discussed our next steps including our 2nd stage of pre-TGE. Unfortunately, the cryptomarket situation has been getting worse since mid-November. In hence, deciding the schedule of the 2nd stage of pre-TGE is somewhat difficult for us. We are considering the situation of a sharp drop in prices, the effects on the participants of our 1st pre-TGE, etc.

We gathered our opinions to have the 2nd stage pre-TGE when the price of ICX would be about $0.35~$0.4. If the price would not reach to the point until mid-January of 2019, we decided to concentrate our resources on developing services and creating a new ecosystem.

Team weBloc really appreciates your support. With you, we can try our best to overcome this difficult market situation.