Ribble was employed by the Ribble Group, his family's commercial and residential roofing company in Kaukauna, and became the company's president. He also served as president of the National Roofing Contractors Association (NRCA) from 2005 to 2006.

Congressman Ribble believes that we should utilize the “wide variety of available domestic sources to put our country on a path to energy independence.”[5] Reid Ribble voted YES on barring EPA from regulating greenhouse gases.[6] To become self-sufficient, Ribble wants to expand the usage of both renewable and fossil fuels, so that the U.S. will not rely too much on any single source or foreign region.[5][7] In June 2012, he voted for the Domestic Energy and Jobs Act, which would increase oil and gas drilling in the U.S., and decrease environmental restrictions.[8] In addition, Ribble also supported the Offshore Leasing Act in May 2011, and required “the Secretary of the Interior to conduct offshore oil and gas lease sales.”[9]

Agriculture

Coming from a state with a great economic emphasis on agriculture, Ribble advocates for continued success in the farming sector of Wisconsin. He favors less government regulation on farming, and wants to reform several Environmental Protection Agency restrictions, believing that “Wisconsin’s dairy farmers, livestock producers, and growers all will benefit from efforts to roll back EPA’s overreach.”[10] He is a vocal member of the House Agriculture Committee,[11] and has received a rating of 94% from the American Farm Bureau Federation as of 2011.[12]

Budget

Ribble voted (March 2015) to support the Republican Study Committee budget. This was the most conservative of the various budget proposals considered by the House and was defeated by 294 to 132. Ribble went on to support the mainstream Republican budget proposed by Republican leadership, which was passed by the House.[13]

Health Care

Ribble strongly disagrees with the 2010 Affordable Care Act, or Obamacare.[14] In July 2012, he voted for the Repeals the Patient Protection and Affordable Care Act of 2010,[15] stating that “instead of fixing the systematic flaws in our country’s healthcare system it makes it even more costly and dysfunctional.”[16] He believes instead, that government should not be involved in the market and encourage greater competition between insurance companies.[17]

Social Security

In a letter to House Speaker John Boehner dated October 8, 2013, Ribble proposed sweeping changes to Social Security, including continuing and accelerating increases in the retirement age, implementing the chained CPI benefit cut to Social Security, and means testing for Social Security recipients. Though claiming that these changes were necessary to "save and secure this vital, popular program", Ribble's letter also proposed cutting the FICA withholding rate and reducing the cap on wages that are used to fund the Social Security Trust Fund which would reduce revenues for the Fund.[18]

In June 2015, Congressman Ribble introduced the Bridge to Sustainable Infrastructure Act. Congressman Jim Renacci co-sponsored the bill with Ribble. If signed into law, the bill would provide long-term funding to the Highway Trust Fund and federal programs to rebuild roads, highways and bridges.[19] After introducing the bill, Ribble wrote in an opinion editorial on CNBC.com, " Our transportation infrastructure is ubiquitous, but it is not free."[20]

On September 20, 2013, the House passed a bipartisan measure championed by Ribble. The measure, titled the Restoring Healthy Forests for Healthy Communities Act, aims to manage commercial timberland and the yields each field can produce. Backers of the bill say that the bill would foster job growth in rural communities where the paper industry is prevalent, such as the Chequamegon-Nicolet National Forest in Wisconsin.[21]

On January 30, 2016, Ribble announced that he would not seek re-election for a fourth term to Congress, retiring based on a pledge that he would retire after his fourth term or eighth year in Congress, and expressed a desire to return to the private sector.[22]