Rediff uses political chatter on social media to analyze people’s sentiments

Rediff’s foray into data journalism continues, with yet another insightful analysis, this time of the political chatter in social media connected to the upcoming Delhi Assembly Elections.

The Rediff Labs Initiative shows the Congress party lagging behind both the BJP and the Aam Aadmi Party, through an analysis of re-tweets of personalities connected with all the three parties as well as senior journalists.

The analysis is based on re-tweets as a re-tweet is seen as an endorsement, and is presented visually of the network of twitter users actively re-tweeting famous politicians and journalists.

A twitter user is connected to a politician/journalist if he/she has re-tweeted their tweets. Different colours have been assigned to different parties, green for Congress, dark saffron for BJP, olive green for Aam Aadmi Party and purple for the journalists.

The analysis can be read here along with the graphical representation: http://rediff.ly/2g2sr
"This is another effort from us in a series of experiments we have undertaken at Rediff towards data-driven journalism which enables users to understand patterns in data and arrive at their own conclusions”, said Ajit Balakrishnan, Founder & CE0 of Rediff.com.

About Rediff India:
Rediff India (NASDAQ: REDF) is one of the premier worldwide online providers of news, information, communication, entertainment and shopping services for Indians worldwide. Founded in 1996, Rediff.com is headquartered in Mumbai, India with offices in New Delhi, Bangalore, Chennai, Hyderabad and New York.

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