Seen and noted

Put yourself in the picture

KIA's interactive campaign through Innored, Seoul is creating the movie just for the consumers with their friends in it. Rather than just sending a message, KIA' new method to communicate with consumers through the Facebook.

Sugar by the fork is better

Two million Sri Lankans are already reported to be suffering from Diabetes. Another two million are at risk. To create awareness around this issue, you would have used less sugar, thus decreasing blood sugar levels and the threat of suffering from Diabetes. This teaspoon idea launched by Saatchi & Saatchi Colombo was distributed across a local chain of restaurants and picked up by national television, enlightening the entire nation on its benefits and how we can prevent the risk of Diabetes.

The snow's waiting

Vail Resorts, Inc. worked with SapientNitro to help design the revolutionary changes to its much-heralded EpicMix program and application for its second ski and snowboard season. The launch of the Second Generation EpicMix builds upon the success of the first season and adds critical new functionality including photos to offer an even more rewarding and thrilling mountain experience for guests.

Go off the grid

To support the launch of the 2012 Honda Civic, Wieden + Kennedy London has created a unique 360Âº video experience that lets viewers venture into the unknown. Inspired by the Street View experience, 'Off the Grid' is an interactive film that explores incredible environments.

QR codes puts money on the streets

Many people want to give cash gifts directly to homeless people at Christmas, but worry that their money could fund a much wider drug or alcohol-related problem. We provided a much more effective way to give.QR codes were printed on cardboard and placed alongside blankets, shopping bags and empty drinks bottles things normally associated with a homeless person.Linking directly to a JustGiving page, Propaganda UK enabled the public to donate directly to Simon on the Streets: a homeless charity that supports men and women who are sleeping rough on our streets.

What they don't enjoy, you will

If the key to good drama is conflict, then Wife Swap has it by the laundry load. It's a show promoted through Dynamix Sydney that isn't just fun to watch but really lifts the lid on the different ways men and women choose to live and raise a family together.

Happy haiku holidays

You know all those Debbie Downer-types on Twitter? The ones who complain about everything? Well now, thanks to G2,USA you can write them a haiku and tell them things will be all good. Haikus For Humbugs searches out humbuggy Tweets and lets you anonymously respond to them directly with a haiku (even if you're not on Twitter). You can also post your 5-7-5 syllable masterpieces on the site or share via social media. In the spirit of anonymity, G2 also has decided to forego any branding on the site. Happy Holidays!!

Lets all drink up to Singapore

Singaporeans spend the most time out of any nationality on Facebook at least 39 minutes a day. However, this coupled with a culture of extended working hours, has meant that although highly socially networked, they rarely to come together to celebrate in person. This year, Heineken is celebrating Christmas in a monumental way with the creation of a festive landmark powered by social media. Towering at 11 metres with 48 LCD screens all around, the Heineken Social Christmas Tree is designed and created by Iris Singapore to broadcast Christmas greetings exchanged on Facebook in the public space. Via the Facebook app, you can send your friends a festive greeting by tagging them on your customised virtual tree. After that, see your creation come to life as a digital visual showcase on the actual tree sculpture. A video recording of the broadcast will be sent to you and shared with your friends on Facebook as well. The Heineken Social Christmas Tree is now up at Clarke Quay Central Fountain from 17 â 26 December.

Raspberry's under foot

Dunedin Retro Clothing Boutique, Raspberry Beret, wanted a high visibility campaign to fuse store branding with details of its new address. One might argue a single line of text hardly inspires advertising genius-but when the message is 'cleaned' onto a kerbs at major intersections during the busiest shopping week of the year-this campaign ensured maximum visibilty for our client.Clean Advertising New Zealand decided on a loud chunky stencil font to make a retro statement, and the campaign shouted 'location, location, location' in terms of demographics.

The star of your own travel movie

KLM via Ice Mobile has launched the KLM Passport app which turns people's journeys into inspiring movies. Within the free iPhone app users can choose from one of the seven fun themes, and select their best pictures and videos taken during their journey. KLM Passport then turns these experiences into a movie that can be shared directly via Facebook or saved on the iPhone's camera roll to be shared elsewhere.

At the end of the world there's a fork lift

Nissan Forklifts sought to stand out from other material handling brands in a very cluttered market. This wasn't difficult, but they also wanted to challenge the whole category to achieve huge visibility in the current industrial brand space.

Bob and Doreen show how easy online banking can be for anyone

Online banking can be a challenge for many, but not with the Commonwealth Bank's online banking platform NetBank. To promote this message, the white agency placed a loveable senior couple and their lounge room in a local shopping mall to demonstrate NetBank's simple functionality to passers by. Together Bob and Doreen show just how easy online banking can be for absolutely anyone.

Guest judge: Toby Talbot, ECD, RKCR/Y&R London

This week's guest judge is Toby Talbot, the newly appointed ECD at RKCR/Y&R, London. Toby joins January 16, 2012 from DDB New Zealand - incidentally the #1 ranked agency in the world on Bestads this year - where he was group ECD and regional creative director for DDB Asia Pacific.

A mixed bag of Christmas nuts but a few good ones amongst the rank walnuts.It could have something to do with the fact that I'm a bit of a mid century modern fan, but the Pacific Standard Time Art in LA spot with Ice Cube on Eames takes the honours this week.

Studiobanks occupies Santaland

The website www.occupy-northpole.com features daily updates from the ONP (Occupy North Pole) movement and allow ONP to provide information, tips and news to its followers. In addition to designing the ONP website, Studiobanks is providing social media integration to allow ONP to expand its reach. "When ONP approached us, we were more than happy to donate our services to the cause," said Banks Wilson, president and creative director of Studiobanks. "Studiobanks has long been pro-cookie and we're honored to have been chosen to bring awareness to the paucity of cookies in the elf community."

This season Skittles come gif rapped

Fun quirky holiday website from Skittles and BBDO Toronto that lets you create 'Gif Raps' of Christmas. It lets you choose an animated GIF and sync it to a Rap track you pick, personalize it and share with friends.