This product is SO cheap but so good! If MAC had brought this out in their own packaging I wouldn't even question the quality, it's amazing! It has such high coverage and doesn't crease under the eyes at all (much be set with a powder). Absolutely love this product and works brilliantly to take on holiday to just dab on for in the daytime to cover blemishes! Amazing and worth the hype!

Great! Amazing coverage with no creases under the eyes, covers blemishes and dark circles, I prefer this concealer over every concealer I've used including Clinique. I recommend this concealer to anyone, I have acne prone skin that is hyper sensitive and I have not had any problems with it. It's sticks by the name lasting perfection and last all day. It has no fragrance, it is a thick texture can become sticky over time if you have oily skin and the pigmentation on the lightest shade it looks a little grey when I applied too much. However I still would recommend this product to anyone it has a smooth lasting finish that doesn't look cakes when you reapply during the day.

I love this concealer but I'd honestly prefer a different one. Personally, when I apply it, it looks a bit caked so I barely have to use any. But using a tiny bit still looks slightly caked but only when I wear it without foundation or bb cream.
The packaging is really nice and good quality but the label/writing scratched off mine very easily and I just had it sitting on a table! I'd recommend this for people who are good at blending makeup, as for beginners - not so much.
-Anyasreviews

This is my holy grail product. I find that I always automatically always go for this concealer for both redness and dark circles under the eyes.

I prefer this over my MAC Pro Longwear concealer - mainly because it takes way less time to apply but also it does an even better job than the MAC one. It doesn't look cakey and I've NEVER had a concealer that doesn't crease or look cakey throughout the day except for this one That's why I can't live without it.

I would say a solid 3.5 out of 5 when it comes to stay-on power but for this price I really can't complain + I've had it for over a year and somehow I still have loads back. I just love it! However, a more luxurious packaging wouldn't hurt :)

I really like this concealer. I heard lots of people rave about it so decided to try it. I have bad under eye circles so finding a really good concealer is very necessary for me. This one is good, it lasts well and is fairly cheep, however I do find it creases under my eyes and doesn't completely mask the dark shadows under my eyes. Really good though

The rave of this concealer amongst British YouTubers is beyond crazy. I thought I would only be able to get this product in the UK but to my surprise my local Malaysian Watsons carried this brand and at a price actually cheaper(by a little bit) than in the UK. The colour selection was however limited and were mostly sold out, I actually got the last tube of the concealer which was in the shade medium cool shade, not knowing if it would match my skintone, but whatever because it's such a cult product in the UK that I had to try it. For reference, I am NC25, I put this under my eye and dabbed it. The concealer did match my skin tone but maybe it wasn't the perfect match because even though it did reduce and conceal my undereye circles, it was still a little bit obvious (I know no concealer can fully remove undereye dark circles). Maybe another shade could have covered up better. It does not cake up but it was a little bit drying so I would suggest putting an eyecream before application.

This is okay. I was recommended to use this between purchasing MAC Pro Longwear concealer so I did because if I can find a cheap alternative why not!?1. The smell is terrible. Doesn't even smell like makeup. Smells plastic/rubbery and it is very strong and unpleasant. I do not usually complain about smells.2. You definitely don't get the same quality as Pro Longwear, I know it's cheaper but in my opinion it's not even close. I find it to be thinner and hides neither redness or blueness to much of an extent.

It was terrible but I won't repurchase because I know there is much better out there.

I have used this product for many, many years. The only negative I have found is that once the product has 'ran out', upon cutting the tube to access more product it lasted for another month or so! Concealer is fairly heavy and works well on my dark circles, redness etc. Would recommend 100000%