What's it about?

A design driven framework, and process to use when building a value driven business or to see your business as if it was a Startup. It will show the users of the tool how to align values with organisational models, culture, propositions, business model and customer values and goals.

Startup Game

In these high energy sessions with multiple teams we use the tool in a game format. Build a value driven Startup in 90 minutes with a pitch at the end. This will create lots of energy and engagement of the teams.

To play the game we created the following tools:

An instruction sheet:

which will guide the teams through the process. One group member (the People Guru) is responsible for time and checking the instructions.

Persona cards:

These persona cards are used to give information to the participants playing the role of End-User during the game. This way we want to help them play the role of the End-User even better.

Assignments cards:

with challenges the groups can choose from after they understood the values and purpose the group members share. The groups can choose the Assignments and Persona’s they feel belong together.

Participant Roles:

Every participant will have a role. A key role is the End-User. Each team should assign to players to be the End-User, the instruction sheet will explain what these players should do exactly and when they should do it. Another Key role is the People Guru. This player is responsible for monitoring the teamwork and timekeeping.

Who made it?

DT Academy

DesignThinkers Academy is a scholastic research, development and dissemination hub for dynamic, aspiring Professionals, Teams, and Organizations who aim to differentiate themselves through continuous capacity building and augmentation.

DesignThinkers Academy offers and co-creates conducive learning and development content, space, and opportunities for mastery.