Starting with this report, the annual National Export Strategy
will fill the essential role of tracking and measuring the federal government’s
progress in implementing the NEI. The TPCC will assess new opportunities and seek
new ways for its agencies to improve coordination and increase
effectiveness. The
National Export Strategy identifies the four areas of focus during 2011:

Collaborating with states, metropolitan areas,
and border communities to help U.S. companies successfully export around the
globe;

Encouraging exports by U.S. companies selling
technologies in high-growth sectors;

Ensuring better data and measurement of U.S.
services sector exporting; and

Removing barriers to trade, including through
passage of the South Korea, Colombia and Panama trade agreements.

As a U.S. firm providing architectural services abroad we have never benefitted from any initiatives from the commerce department. Over the past twenty years we have contacted the commercial attaches where we have an office or where we were competing for a contract but all efforts were in vein.

Commerce should realize the value of architectural service contracts and make even a small effort to promote service-firms. In the past, we have employed dozens of high-paying architects and awarded contracts to U.S. consulting firms, actions that undoubtly had a positive economic ripple effect.

Thank you for bringing this to our attention. While many of the overseas posts don't have a full-time commercial specialist, your local area undoubtedly does. I would suggest you contact them - http://trade.gov/cs/states/csinyourstate.asp - and they will be able to help you export more of your services abroad.