Excellence is defined as the state or quality of excelling. Particularly in the field of business and organizations, excellence is considered to be an important value and a goal to be pursued. It is the Excellence Exchange program's mission to "encourage organizations to commit to continuous improvement and the pursuit of excellence." To help individuals and teams who are committed to excellence, The Chamber offers this series dedicated to providing a unique opportunity for members to gain valuable first-hand knowledge from regional and national business leaders.

To encourage teams to participate, special pricing for supporters of excellence includes five tickets to each of the six sessions for $650, a savings of $140 from the individual cost. Cost per session is $25 for Chamber members in advance; $50 for non-members.