Breweries Bet on World Series

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As the World Series continues to play out on the field, there are more bets brewing up off the field between the two cities involved.

Before the series started, the mayors of St. Louis and Arlington placed bets, as did the convention and visitors bureaus in each city. Now, two microbreweries in the team’s areas are getting into the mix.

Breweries Bet on World Series

The latest World Series bet between North Texas and St. Louis involves local breweries, but it's a bet with a twist. (Published Monday, Oct. 24, 2011)

“You can get Blonde and Texas Red on draft,” said Jason Lyon, a brewer at Rahr & Son’s. “And I believe you can get Ugly Pug and a few others in bottles at a few stations.”

At certain location near and in Busch Stadium you can get Schlafly, St. Louis’ microbrew. You can’t get Schlafly more than 300 miles outside of St. Louis, and you can’t get Rahr outside of Texas. But with the World Series on the line, the two breweries which are comparable in size are offering their beer up as a bet.

The winning team’s brewery will send championship apparel, brewery apparel and beer to the loser’s city. The losers must then wear the gear and drink the beer in front of the loser’s stadium. Which begs the question, who really loses here?

“It could go either way if we win or lose,” said Lyon.

If the bet sounds familiar, it should. Rahr made the same bet with some friends at brewery in the San Francisco area, 21st Amendment Brewery.

“Well, the Giants won,” said Lyon. “So either fortunately or unfortunately, we got to drink some 21st Amendment Beer.”

The pictures of the “losers” duties remain on the Rahr’s Facebook page. But while the guys at Rahr wouldn’t mind getting some Schlafly Beer because you can’t get it in Texas, they think they’ll be sending the gear and beer this year.

“We had a lot of fun with it last year, “ Lyon said. “This year, maybe it will work out the same -- well, maybe not the same for the Rangers.”

Lyon said Schlafly makes some pretty good beers, but he’s hoping to send some Rangers and Rahr Gear to the Gateway City.