Regional leader in auto care to invest in social media to help communicate promotions, provide safety information, and strengthen their brand in Wisconsin and Minnesota.

Dee’s Auto Care Specialists are like a lot of small and mid-sized businesses. They have the desire to want to succeed in this medium, but they just don’t have the time or internal resources to do it effectively.

La Crosse, Wisconsin (PRWEB) April 30, 2013

The BLU Group Advertising and Marketing (TheBLUGroup.com) is proud to announce that their ad agency was selected by Dee’s Auto Care Specialists (DeesAutoCare.com) to develop and implement their social media marketing plan for the upcoming year. The social media plan will consist of the creation of new content for the website and social media networks in addition to daily posts and engagement with fans, followers, customers, and prospects. Facebook, Twitter, YouTube, and Google+ will be the four primary outlets with “check-in” and “review” sites being monitored for accuracy and feedback. As the year progresses additional networks could be added to the plan.

“Our team is extremely happy that Dee’s chose our agency to help them grow their business and strengthen their brand through social media”, said Tony Roberts, President at The BLU Group Advertising and Marketing. “Dee’s Auto Care Specialists is like a lot of small and mid-sized businesses. They have the desire to want to succeed in this medium, but they just don’t have the time or internal resources to do it effectively.” said Roberts. “This is where we come into play. Our in-house social media division becomes an extension of their business and it’s been very successful for current clients.”

Dee’s Auto Care Specialists has been serving the auto care needs of customers in Western Wisconsin and Southeastern Minnesota since 1936. Dee's was the first repair shop in the La Crosse, Wisconsin and Winona, Minnesota area to have a pipe bender specializing is exhaust repair. The company now has three locations and offers full-service automotive repair and maintenance services including; brakes, tires, exhaust, tune-ups, steering, suspension, and engine repair. For more information visit DeesAutoCare.com.

About The BLU Group Advertising and Marketing: The BLU Group is a full-service ad agency that specializes in: Market Research, Marketing Strategies, Corporate Identity, Broadcast and Print Advertising, Graphic Design, Billboard Design, Catalog Design, Direct Marketing, Website Design, Search Engine Optimization (SEO), E-Mail Marketing, and Social Media. Serving companies throughout the nation, The BLU Group is dedicated to strengthening their clients' brands and growing their business through traditional and non-traditional mediums. For more information, visit TheBLUGroup.com or connect with them on Facebook and Twitter.