Google is beefing up its mobile shopping experience to prepare for the holidays, now showing buying guides for broad categories like “sewing machine” and “coffee grinder” searches and adding more product-related information for specific product searches.
“When you search for a specific product, Google.com now shows you other helpful information, like related items, and allows you to compare reviews, prices and other specs, side by side,” writes Google product management director for Google Shopping, Jennifer Liu on Google’s The Keyword blog.
Google says it has added a “newer model available” label to tech-gadget product listings so searchers know if they’re browsing the most recent version of tech products.
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..... We are very focused on getting consumer experience right first.”
Recently at the I/O developers conference, Google’s Director of Product Management, Jennifer Liu showcased how Assistant could help marketers. She invited them to send data to Google so it can include then in Assistant search results. .....