Data Security

They say knowledge is power and data is a type of knowledge that is no exception. In a post we wrote back in May, we explored how data helps you keep in time with your customers, ensuring you’re dancing to the same beat. Having handy info on clients- their contact information and details about them such as their age, profession, location and other demographics- helps with your direct marketing and not least with gaining…

From the TalkTalks’ well talked about data breach, and the infamous celebrity private photos leak to the much more recent Tesco Bank cyber attack on over 40,000 customers’ details, we all know that data ‘hacks’ are a very real and present risk in today’s digital world. Not only did these chilling headlines make us ask ourselves just “how secure is my online data?”, but this month’s Tesco Bank breach demonstrated how it’s not just celebrities…