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Yet Even More Common Facebook Mistakes

Is your business on Facebook? If you answered yes, you are halfway there. Now you just have to make sure you are fully leveraging your Facebook presence. 829 million people use Facebook on a daily basis and many trust the Social Media giant to connect with brands and learn more about the companies they do business with. So how confident are you that your Facebook page is fully optimized?

Yet Even More Common Facebook Mistakes

People Will Find Us

No, they probably won’t. Unless you are actively out there advertising your business page, your current and potential customers probably won’t even know you exist…at least on Facebook. The solution is simple: advertising. Facebook offers business owners the opportunity to advertise within the social media network. And it is much more affordable than you probably think.

Any Like is a Good Like

Well, yes and no. It is important to build likes and gain followers. This will only help further your reach within Facebook. But you want to make sure you are TARGETING the right likes. Fortunately, Facebook allows you to direct ads, promoted posts, and boosted posts at your target audience to help you gain more valuable likes.

Facebook Stands Alone

Facebook is a great way to drive traffic to your website, but you should also drive traffic from your website to the Facebook page. It’s a two-way street. This will help you build engagement, which will help you increase your likes, which will further help you drive more traffic to your website. That’s what we like to call a win-win!

I Can Do It Myself

While you can try and tackle Facebook marketing yourself, odds are that you do not have the time. You are trying to run a business after all. So you two options: hire a full-time, in-house employee or outsource.

Social Media Marketing with Adventure Web Interactive

Adventure Web Interactive will develop and maintain a custom social media campaign for you that includes Twitter, Facebook, Google+, Pinterest, LinkedIn, YouTube, and more. Our campaigns also include a custom-skinned blog and weekly blog posts, all in an effort to increase brand awareness and, most importantly, SEO.