Mobilotoop, a vision on mobility

Transcription

1 Mobilotoop, a vision on mobility Mobilotoop is the first cross-over project of Design Platform Vlaanderen. It is a research project that focuses on potential connections between people, vehicles, places and services that as a whole generate numerous new mobility solutions for all. Connections that will not only bring us faster but also closer to one another.

4 This project isn t about designing a car. This project is about understanding and designing a networked mobility culture. 2

5 So the type of the vehicle is unknown. 3

6 But what we do know is the context within which the urban vehicle will be developed... 4

7 ... a social context that is no longer controlled top-down... 5

8 ... but rather functions from the network. 6

9 A structure within which everyone learns from (and teaches) everyone. 7

10 A structure within which design drawings are developed together by means of free and user-friendly 3D software... 8

11 ... and simple objects can now even literally be produced at home. 9

12 This has as a consequence that products (and so also vehicles) will no longer behave as static objects that are developed (and protected) by one person or company... 10

13 ... but as time goes by will increasingly profile themselves as dynamic puzzles that are developed from a dialogue with the community... 11

14 ... and which, thanks to their simple and transparent construction, will be able to be easily adapted to the different demands and needs of this community... 12

15 We also see that, once again thanks to the new communication tools, services will develop around these vehicles. 13

16 Services that for example will facilitate... 14

17 ... the flexible use or shared use of these vehicles. 15

18 The combination of these two trends results in the emergence of complementary mobility systems where hardware and software will continuously interact with one another in order to form an open and networked mobility culture. 16

19 For our mobility, this means that the dominant monoculture of the private automobile... 17

20 ... will shift towards a more heterogeneous mobility culture where the user will be able to smoothly switch over from one means of transport to another in order to reach his or her destination. 18

21 Mobilotoop wants to map out and visualise the new opportunities for both producers and users. It wants to explore what kinds of vehicles this new context will generate, what services will develop around these vehicles. and what the consequences of all this will be for our urban environment. 19

22 20

23 Reflecting on mobility in tomorrow s city in a philosophy of open design How will we move in the city of the future, with what vehicles, services and infrastructure? How can we build on what already exists? How do we create added value for mankind and for the environment, for citizens, entrepreneurs and public institutions? How does this contribute to a city and environment where everyone likes to live? transparent, smart, social, based on mutual trust and responsibility, etc. Throughout the garage camps, these notions led to mobility solutions in the city of the future that together draw a picture of a new mobility culture; a culture that transcends the discussion of mobility as infrastructure, that makes a new economic and social model possible and supports it. These social issues were considered in the project named Mobilotoop that was conducted between September 2012 and December The underlying motivation behind the project was the conviction that it is important to look at how future inhabitants will live in the city in order to make their lives better, rather than simply looking at which technologies will be in place at that moment. It was the start of a design-driven process consisting of various steps with so-called open design as the core philosophy. This means that people and organisations share ideas and design concepts openly and freely without laying claim to them or protecting them. Anyone may use, adapt and/or improve them. From that perspective, Mobilotoop draws an image of city residents who take the tools in hand themselves to create and further develop their own solutions. This working method opens up a world of opportunities for designers, for the industry and for the public sector as well. This publication describes the process and the outcome of ideas which are intended as a source of inspiration. The objective of this project was therefore to give meaning to future mobility in the city. Mobilotoop is the first crossover project of Design Platform Flanders, realised in a co-operation between Flanders Inshape, Innovation & Design Euregio, the Flemish Institute for Mobility, Intrastructures and Pantopicon. This project was made possible by Design Platform Flanders, Enterprise Flanders and VIA The breeding ground was created during interviews and workshops with experts from various sectors (including sociologists, engineers, designers, architects and artists). A select group of stakeholders began working in three two-day work sessions to shape a new mobility culture from these insights. A red thread soon appeared, a series of core values around which the conceptual development unfolded: open, 21

27 Mario Fleurinck (ceo, Melotte) There will be as much traffic as in today s world, but the traffic will be silent. [...] Our cars will be smaller, even if we will experience the same volume in terms of interior space. We will feel much safer. Cities will breathe more. There will be more green in our cities. That will become mandatory. [...] dna spores of plants will be translated into polymers, allowing us to incorporate the power of plants into building skins, stree t coverings, e tc., enabling our cities to generate a healing effect on our lives. People will want to live their lives with the fewest asse ts possible, not because they wish to do so, but out of sheer necessity. 200m2 per family should be sufficient. The added value generated by 16m2 of a digital factory can be compared to that of 2000m2 of an analog one. ( We ll package much more value in much less volume, which will have a huge impact on transport. ) People will increasingly travel in an augmented way. We will be able to travel to a location without having to visit it physically. Technology will allow us to mould our perfect worlds and allow us to wake up, for example, on one of the Canary Islands while actually being in the centre of Ant werp. This will not happen through projection on walls or anything, but through deep brain stimulation. We shall travel differently depending on the phase of our lives we are in. Transparency of re turn on investment in the way we use space will change our cities and socie ties. We will increasingly see initiatives aimed at optimising the use of open space in cities. 25

28 26

29 Jannie Haek (CEO, nmbs Holding) The key question is: How do we succeed in using the right infrastructure at the right moment? Because it is clear: new infrastructure, that isn t going to happen. Cloud commuting as an analogy of cloud computing. Young people will no longer worry about having a driver s license. The car will behave as a means of collective transport. Collective transport will be sexy, fashionable and modern. [...] It will be shared transport, ne t worked mobility that will keep our socie ty mobile. The phenomenon of people commuting every morning and evening, five days a week, will disappear. 27

30 28

31 Steven Logghe (Chief Traffic, Be-Mobile) The percentage of non-commute-related traffic will increase. (In 2040) I will most of all try to enjoy my trips. When I speak to companies, I some times realise that 20% of their labour-related cost is related to mobility. New payments systems will further simplify things so that I don t need to wade through 20 different pricing models for travelling by train, and then again a different se t for bike lending systems, etc. They will ensure that everything fits nicely together. In the realm of leasing companies we are seeing the arrival of flexlease packages, that allow people to spend a certain budge t as they wish. Hence, you can use a small car to go to work 200 days a year, but also use a larger multi-purpose vehicle when travelling to the south of France for t wo weeks. Maybe you don t even need a car, but wish to use a bike or train subscription also offered by the leasing company. It strikes me that nowadays so many jobs are still performed in an office, be t ween 9 a.m. and 5 p.m., in the centre of a city, simply because control and supervision are considered so important. I still don t understand why so many IT professionals, for example, need to work in Brussels? 29

32 30

33 Matthijs Van Dijk (Professor Applied Design, TU Delft & Founder & Partner, Reframingstudio) Speed is preventing us from making contact with people. This is irrelevant when travelling from Cologne to Amsterdam, ye t it is relevant near home. There it is about intimacy. I would like to reconquer that space. Some thing that has been over-dimensioned no longer fits this world. Overdimensioning also has to do with the maximum envisioned lifespan of an object. A car that has been designed to need an update af ter a year is an idea that fascinates me, because it allows you to create objects which are far lighter and simpler than they are today. [...] Reducing mass generates benefits everywhere. One sees an enormous densification taking place within cities. [...] This is an evolution that will not change in the nex t 20 years. The most human measure of mobility is walking. I think we have forgot ten of how to design our cities to be walkable. I am a huge fan of the car, ye t in the city centre it has become a hopeless projectile. 31

34 32

35 Lowie Vermeersch (ceo & Creative Director, Granstudio): What we used to call public transport will feel much more personal. Each and every one of us having a personal car will increasingly evolve into a personal use of a car. In the future I see a growing divergence be t ween intra- and interurban mobility. I see cities as catalysts of changes [regarding mobility], which will trigger change and force us to change the way we go about things in the areas in-be t ween cities. T wenty years from now, standing still in a traffic jam will not be the same as it is today. To be provocative, I would assert that, t wenty years from now, standing in a traffic jam could become a moment of quality time in one s day. If we take a picture of a city today in which we see people sit ting on a terrace enjoying food and drinks, with a line of cars queuing up right nex t to them, emit ting exhaust fumes... I think we will look at that the same way we look at old pictures of horses and carriages and shit on the stree ts in the city centre. 33

49 people opting out vs. left behind, new values leading to new models of societal organisation, society of the & (economic) 24/7/365 economy, global market shift (e.g. BRICS), revival of local trade, growing skills gap between education & employment needs, multiple generations of employees working together, working longer, remote working, closing the loop, glocal economy, knowledge economy, delocalisation of activity & knowledge, idea fatigue vs. action/impact necessity, revival of craftsmanship (also in hi-tech), microcorporations & -economies, redefinition of progress & growth, socio-economic divide, redistribution of wealth, decline of traditional production (here) recycling, etc.) - connections between Mobilotoop infrastructure and existing infrastructure - degrees of coverage (both in terms of time and space) of solutions in a city - flexibility & reliability (and trade-offs between the two) - advantages & disadvantages of adherence to existing and setting of new standards - solutions need to take into account city/ context-specific needs, opportunities and limitations - understanding what participation in Mobilotoop is worth to people, where thresholds of active participation lie - managing complexity of using the system, finding appropriate solutions, etc. (political/institutional) impact of a stronger vs. a weaker Europe, rescaling of decision capacity, elimination of intermediate policy levels and structures, growing power of city-regions, informalisation of decision-making culture, fluidity of temporary alliances, increase vs. decrease of rules & legislation On the basis of discussions around this plethora of topics, a set of key challenges and prerequisites for Mobilotoop s success were selected: - it should be about more than mobility/ transport of people, also about goods, information, places. - proximity and number of hubs and connections to keep in mind. - it should cater to the needs of and be accessible to/usable by both digitallychallenged and digital natives, preferably connect them (i.e. crossgenerational) - elderly ought to be regarded as an asset in the broader system, rather than as a liability - a clever system to incentivize users and usage is needed - using Mobilotoop solutions ought to generate benefits beyond the direct user, i.e. the environment, local community, local entrepreneurs, etc. - resources needed by the system should preferably be local or reused/reusable - the blurring of boundaries between people s private & working lives can be seen as an opportunity - designs need to be aware of trade-offs between privacy & transparency - aftercare solutions (cf. repairs, 47

60 Take-aways from designer camp A. Mobilotoop scenarios and story line cards An analysis of the user scenarios and feedback/new ideas from the workshop led to the identification of building blocks for a Mobilotoop-inspired culture and systems of mobility. Five types of building blocks - related to the design, manufacturing and usage of vehicle, service as well as infrastructural elements - have been identified: - actors - actions - infrastructure - objects - data/systems A card set was created in order to allow maker teams: - to create and play with their own variations of user scenarios - to easily spot design targets for their specific focus (cf. vehicle-, service- or infrastructure-related elements) - to understand different contexts in which these building blocks would need to be used By means of illustration, 8 basic user scenarios were created, i.e. - the tweaker - the handyman - the comfort buyer - the part-timer - the designer - the entrepreneur - the fixer - the user Each user scenario reads from left to right, starting from the user and his/her actions. The building blocks involved in it can be found beneath the action (or - if other actors are involved above). (also see p for image material of the cards) 58

61 B. Refined design brief for the vehicle Construction The vehicle must be approachable, give the impression that I can do that, too, simple construction, universal access to any manuals, easy access to workplaces and storage/exchange of parts. It would be a plus if some parts could be (re)produced in a fablab context (thus take account of the possibilities/limitations of 3D printers and laser cutters for the design of the individual components) Impact The vehicle will be a collage of old and new, low-tech and hi-tech, personalised and mass-produced, complex and simple, public and private, purchased and borrowed parts. This will generate its own aesthetic, this aesthetic will fully define the identity of the vehicle and must also be exploited to a maximum when putting the vehicle together (in other words, wager on diversity/collage instead of trying to avoid it) Return The return for the user is satisfaction, rather than status or efficiency. The possibility of an increased feeling of autonomy and self-development. C. Points of attention Safety: how are we going to deal with regulations and laws when designing the vehicle, to what point do we see the possibility for a self-built vehicle without being hindered by a myriad of mandatory rules? Guarantee: what if a part breaks - who is responsible in that event, can guarantees be given on the vehicle/the vehicle parts? How do we deal with this? Community: critical mass The system needs two kinds of believers: one group who will develop vehicles and services from below and one who will delineate the policy guidelines from above, thus creating a context within which the Mobilotoop system can fully develop. This first group of believers can perhaps be found most readily in an environment with many young people who, on the one hand, must have sufficient time and creativity/intellect and, on the other, a big hole in their wallet..:).. a student town, in other words. Quality Although it all looks very simple and basic, this basic construction must work well and it must be possible to quickly and easily adapt the vehicle. Perhaps there is need for a limited control of the whole, a quality label,.. 59

AUTONOMOUS CARS: 25 MEASURES FOR 2025 Report Workshop 25 great minds towards 25 11/03/ 15 in Ghent In January 2015 Taxistop and Autopia participated in a workshop in the German Wremen with as subject the

Chapter 1 An Introduction to Information Systems in Organizations 1 Principles and Learning Objectives The value of information is directly linked to how it helps decision makers achieve the organization

IoT Week 2015 Lisbon June 16th 18th Towards Large- Scale Internet- of- Things deployments IoT IS LIFE, LIFE IS ART: The role of artistic practices as catalysts of innovation in IoT. of the Roundtable Discussion

38 symposium May 13, 2009 designing for, with, and from user experience proceedings Froukje Sleeswijk Visser Delft University of Technology is the world s first contextmapping PhD. The day prior to this

January 2016 Communications Manager: Information for Candidates Thank you for expressing interest in the role of Communications Manager. We have compiled this information pack to tell you more about The

On a mission to reduce traffic congestion for all TomTom s Traffic Manifesto TomTom s Traffic Manifesto 1 Foreword Traffic congestion is an issue that virtually every driver has to contend with at some

Jun 23, 2015 SAN FRANCISCO Ford Smart Mobility Shifts from Research to Implementation; Company Announces New Programs, Next Areas of Focus Ford enters the implementation phase of its Ford Smart Mobility

WHITE PAPER HOW TO ACHIEVE SUSTAINABLE URBAN MOBILITY THROUGH AN OPEN DIGITAL PLATFORM OVERVIEW People are increasingly choosing to live in urban areas where they expect to enjoy higher quality of life

10 things you should look for Choosing HR software Introduction Selecting a new piece of HR software can be a daunting task. There s a lot to think about. At the end of the day, the chosen software won

Mobility arrow.com Mobility This year, the number of mobile devices is expected to exceed the world s population. Soon, smartphones will surpass PCs as the device of choice for Internet access. A startling

a company s secret silver bullet? Imagine if the Chief Financial Officer (CFO) had a real-time dashboard of the business that automatically alerted him or her to specific triggers about the financial performance

Negotiation skills First Friday is a leading provider of training & development and change management services with a portfolio of 100+ clients across the UK, Europe and South Africa. Our team is unique;

Web Design & Development In Simplicity, Lies Beauty. - DigitalKrafts About Us The Internet is an ever changing environment that demands that you keep up with the latest and greatest communication platforms.

Inspiration for event organisers and exhibitors HOW TO TRANSLATE TRENDS INTO FUTURE-PROOF EVENTS RAI INSIGHTS STEP AHEAD TOWARDS FUTURE-PROOF EVENTS BY 2017 EVENTS WILL HAVE CHANGED AS PEOPLE S NEEDS AND

Beyond Responsive Design (for Online Retailers): Delivering Custom Mobile Experiences for Multiple Touch Points When the Internet first started to become popular and widespread, webpage design was a relatively

REQUEST FOR PROPOSAL WAYFINDING AND SIGNAGE CONSULTANT Objective 1) The Wayfinding and Signage (W&S) Consultant shall develop a wayfinding and signage solution for the interior of Terminal One (only the

Hanover Declaration Local Action Driving Transformation 1 National Governments: Build upon local authority climate leadership! The International Conference on Climate Action 2015 (ICCA2015) showed that

1.0 Purpose To provide a formal response on behalf of Brisbane City Council ( Council ) to the Productivity Commission s Issues Paper on Regulator Engagement with Small Business Study, dated January 2013.

Innovation Design Processes to Achieve Ideal Form of Insurance Sales Device Kazuhiro Fujiwara Design proposals for devices that have been desired in recent years are expected to make suggestions from the

White Paper May-2013 Sentrollers and The Internet of Things By: Cees Links, Founder and CEO GreenPeak Technologies www.greenpeak.com The new buzzword floating around the world is the Internet of Things,

Preproduction in the Game Development Process From Proposal to Prototype Instructor Sara R. Farr Preproduction At this point, you already have an approved game proposal outlining your game. Preproduction

A DIGITAL SOLUTIONS AGENCY We are an Enteractive Agency! We are a full service digital production agency located in Seattle Washington. We specialize in developing digital marketing for the entertainment

Certificate of Leadership Program. An initiative with UBC Peer Programs that engages students in a reflective practice through the use of educational technologies with the aims of developing greater awareness

HOW DOES CONTINUOUS IMPROVEMENT RELATE TO HR SOFTWARE? Brought to you by What is continuous improvement and why is it important to HR? Continuous improvement is becoming more prolific in HR and it s important

Take your business to the next level Best in Class Referral Programs Lower cost per sale, Higher Retention, Increased Profits Free Sales and Marketing Audit Call 410-977-7355 Best in Class Customer Referral

By Jorge García, TEC Research Analyst Technology Evaluation Centers Around the world, organizations are incorporating mobile devices into their arsenal of work gadgets, using devices such as smartphones

One View Of Customer Data & Marketing Data Ian Kenealy, Head of Customer Data & Analytics, RSA spoke to the CX Network and shared his thoughts on all things customer, data and analytics! Can you briefly

13. Identifying stakeholders and their 1relevance All successful public relations work is built on the foundation of good working relationships. These relationships foster trust and open communication,

G.O.L.D. Gusties In Ongoing Leadership Development Thank you for taking a leadership role at Gustavus! Best of luck this year! 800 West College Avenue Saint Peter, MN 56082 gustavus.edu gustavus adolphus

PRESENTS DATA DRIVEN BRAND MARKETING PART TWO YOUR DEFINITIVE GUIDE TO FINDING THE CHANNELS THAT DRIVE THE BEST RESPONSE WHAT YOU D KNOW IF WE COULD TALK TO YOU 1. Building Value on Existing Segmentations

Series Seven Simple steps For Mobile Device Management (MDM) Mobile device management (MDM) has become a necessity across the globe due to the ever expanding and developing world of technology; Technavio

The Complete Guide to CUSTOM FIELD SERVICE APPLICATIONS Copyright 2014 Published by Art & Logic All rights reserved. Except as permitted under U.S. Copyright Act of 1976, no part of this publication may

Autodesk Factory Design Suite 2013 Questions and Answers Autodesk Factory Design Suite enhances the power of AutoCAD with the benefits of Digital Prototyping, so you spend less time drafting and more time

www.pwc.co.uk Data analytics Delivering intelligence in the moment January 2014 Our point of view Extracting insight from an organisation s data and applying it to business decisions has long been a necessary

GUIDE CONTENT MARKETING 101 How to make it work for your business from strategy to execution Firstbase 1. WHAT IS CONTENT MARKETING AND WHY SHOULD YOU CARE? INTRODUCTION To understand the enormous potential

The 7 Biggest Marketing Mistakes Small Business Owners Make and How to Avoid Them www.basicbananas.com BASICBANANAS Ph:+611300691883 ABN43239027805 POBox502,Narrabeen,NSW2101,Sydney,Australia The 7 Biggest

5 Crucial Mistakes Most Website Owners Make, How to Avoid Them, and How to Properly Use the Internet to Generate Extraordinary Sales & Marketing Results Hi there, I m Andrew Birgiolas, team lead at Monarq

SCHOOLS OF CREATIVITY AND INNOVATION: DRAWING TABLE OUT, STORYTELLING IN Jose Rivera-Chang, California State University Long Beach, USA Abstract How do you teach innovation? How do you teach creativity?

Bill Gates About the author Bill Gates wrote his first software program when he was thirteen years old. Two points about the experience seem clear. First, the ability to control something huge at a time

Working together towards a Smart City Amsterdam Smart City (ASC) is a unique partnership between companies, governments, knowledge institutions and the people of Amsterdam. It is a frontrunner in the development

How to Write a Marketing Plan This article highlights what we believe to be many of the key points that we need to consider when developing a marketing plan. It combines marketing theory, practical tools

INSIDE TRACK Analyst commentary with a real-world edge The data centre in 2020 Dream the impossible dream! By Tony Lock, January 2013 Originally published on http://www.theregister.co.uk/ There has never

10 SUCCESS FACTORS IN SELECTING THE RIGHT TICKETING SYSTEM What You Need to Know THE NEXT DIMENSION IN TICKETING SOLUTIONS SERVICES SUPPORT STRATEGY YOU VE BEEN CHARGED WITH FINDING A NEW TICKETING SOLUTION

Agile for Project and Programme Managers Author Melanie Franklin Director Agile Change Management Limited Introduction I am involved in a mixture of assignments for different organisations across Europe