Usability Testing

A leading American publishing company based in Sacramento, California, needed to test their digital subscription process across multiple browsers on various devices and verify usability of workflows surrounding subscriptions, e-editions, and rewards for four news publications.

We launched a crowdsourced QA competition and instantly onboarded a global QA community for testing the applications in real-world conditions — on real devices in real networks, using real user accounts to sign up and subscribe — to uncover defects and insights into end-user behavior

In total, 34 expert testers found 81 critical issues and suggested 28 UI/UX enhancements — and all in just seven days.