Since today’s enthusiasts have evolved to appreciate a broad spectrum of cars, Wheel Hub’s editorial focus reflects this market shift. Everything from musclecars to street rods to exotic cars to classic trucks are welcome. For the very first time, readers can enjoy a twin-turbo ’69 Camaro, Ferrari F40, SS454 Chevelle, and Jaguar E-Type all in the same magazine.

Ultimately, cars aren't just machines. They're a way of life. Wheel Hub fully immerses readers in the car-guy lifestyle with special interest stories celebrating the people, places, car collections, shops and events that define the hobby we hold dear'.

Well, all I can say is that, at the shows, people have been browsing and then, more importantly, buying the 'book'.