O’Briens Irish Pub

Background

With more than 200 nights of live music a year, O’Brien’s Irish Pub is the leader in a competitive Central Texas market. The concert venue is known for hosting a diverse genre of music with touring acts performing anything from honky tonk to psychobilly.

This has led to booking over 60 national touring artists to perform on O’Brien’s indoor and outdoor stages attracting thousands of live music fans. The venue also operates as a pub and restaurant, leaving owner Ryan Leshikar with his hands full.

The Challenge

O’Brien’s had been using a large ticketing provider for their concert listings. When Ryan was referred to Ticketbud as a potential new solution, he was skeptical. This sounded like a bad idea, why risk making the switch when his ticketing partner met most of their needs?

Beyond the fear of changing how they ticketed concerts, Ryan experienced technical challenges when it came to getting their event pages online and controlling the ticketing process. Activating online ticket sales for each concert was a sluggish procedure that took a lot of time. The venue also had a preferred ticket program they wanted to leverage to build loyalty within their market.

“I dont think any platform is exactly right for every business. Yet Ticketbud has made it cleaner and more efficient to get my shows online. It’s a good fit for us.”

Ryan Leshikar, Owner of O’Briens Irish Pub

The Solution

Despite his initial doubts, Ryan found Ticketbud to be invaluable in driving revenue for his events. Not only could he effortlessly launch online ticket sales, but he now had creative control with Ticketbud’s interactive editor to change information and design an attractive event page with ease.

This type of accessibility removed roadblocks from O’Brien’s ticketing process. It allowed for more flexibility from an event management perspective. Their preferred ticket program now utilizes a robust promotional/access code system to offer discounts and special ticket pricing for their loyal fanbase.

Ryan believes that “online sales are a necessity in today’s market” and as O’Brien’s Irish Pub books new acts and continues to grow into a premier concert venue, Ticketbud will keep making it efficient for them to sell more tickets to their events.