Why comScore

Consultative Approach

Our industry experts partner with clients to interpret behavioral and offline data and create integrated, relevant and cohesive recommendations. We work collaboratively as an extension of your team, while also powering your DMPs.

Breadth of Solutions

comScore offers a truly unique suite of research solutions covering behaviors, attitudes and multi-media consumption to help automakers drive success by focusing on planning, activation and campaign measurement.

Customizable Analyses

comScore’s approach and findings are tailored to each client’s specific business needs. By applying the right mix of research and range of data, clients typically get a blend of recurring metrics and specialty studies.