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Monday, July 15, 2013

NASCAR : Evaluation of Competition

NASCAR R&D Center; Concord, NC

July 15, 2013

NASCAR
has an oft-stated goal to constantly improve our core product. To that
end, NASCAR has
launched a wide-ranging initiative to transform its Competition model
in the following areas: Governance, Rules, Deterrence / Penalties and
Officiating / Inspection.

At
the direction of Brian France, NASCAR began a careful evaluation of
Competition in 2012,
working with world-class consulting firm, McKinsey & Company, which
has been retained at times by almost every major sport in America and
globally, and long-time automotive executive Brent Dewar.

There
have been two primary goals from the outset – continue to modernize
Competition by injecting
science and technology into all of our operations – as Brian France has
repeatedly declared – and position NASCAR as a leader in the sports and
entertainment marketplace of the future

We
are now actively engaged in dialogue with industry stakeholders on the
proposals and ideas
this project has yielded and that communication will continue over the
next several months. The ideas have been very positively received and
we’ve been given great feedback that has made some of the proposed
changes even stronger.

The working teams have developed blueprints for 11 initiatives within the four key areas. They are:

Governance

·Move rule-making from Officiating to R&D / Innovation

·Enhance effectiveness of appeals process by redefining process and appeals board member criteria

Rules

·Simplify rulebook and increase objectivity by replacing written rules with CAD designs

·Maintain rigor of inspection while creating greater efficiency in the entire process

·Improve efficiency of process by creating race team inspection scheduling system

·Enhance effectiveness of inspection through data collection and trend analysis

·Create unified inspecting and officiating model across National Series

The
work on this has just begun. A number of ideas will be implemented in
time for the 2014 season and many
will require more time. It is our goal to have the full scope of what
is outlined today in place for the start of the 2015 season. We will be
careful and deliberate as we roll out these important changes to how we
operate in this critical area.

ARTICLES OF INTEREST

PETTY ASKED :WHO'S BEST DRIVER

Petty, in the March 1993 issue of Stock Car Racing Magazine, said, "Writers were asking me last year who was the best driver I ever raced against. I told them David Pearson. David and I ran more firsts and seconds than anybody else, and we raced together on dirt tracks, superspeedways, road courses, big tracks and little tracks. It didn't make any difference, you had to beat him every week."

NOTES Johnson On Martin

JIMMIE JOHNSON ON MARK MARTIN"He's too humble of a man, and doesn't understand what he's done in this sport, for this sport, how many young guys have respected what he's done," Johnson said. And then he turned and spoke to Martin directly."You mentioned earlier how we weren't around each other for me to look at your style and want to drive like you. But coming up through ASA, everybody knew who Mark Martin was. I aspired at that time to have people speak of me as they did you. When I came to race in the Busch Series at the time, you were wearing us all out week in and week out. That was our chance to race against Mark Martin and to learn something from him. So ... I'm sure to all of us in this room, you are one of the greatest. We all think the world of you and respect the hell out of you."