figure3 took the top honour at this year’s Retail Store of the Year design competition. Their creation –Simons in the West Edmonton Mall – is a cleverly designed brand experience for the department store chain. From remote controlled "capsule" fitting rooms that descend from the ceiling to valet styled rooms equipped with tablets showcasing the look-of-the-week, “touch-points” for engagement are paramount to figure3’s winning concept for the 115,000-square-foot playground . In addition to the top honour, figure3 took home three additional awards this year.

Other notable winners include Burdifilek, Watt International and Shikatani Lacroix Design. For a full list of the winning projects, please click here.