Willa Fitzgerald —who currently recurs as Emma on Royal Pains — will star as another Emma, a classic beauty whose popularity actually masks a natural shyness and intellectual nature. Her new life with the cool kids leaves her estranged from childhood best friend Audrey (played by Amy Forsyth, Reign), the daughter of a Lutheran pastor and an artsy loner/aspiring filmmaker.

Scream’s Forsyth and Karna

Also joining the pilot are John Karna (The Neighbors) as creative computer genius and Audrey’s best friend Noah, Carlson Young (Key and Peele) as bubbly, sexy popular group leader Brooke, and newcomer Amadeus Serafini as the dark, mysterious way too obvious suspect new kid Kieran.

The project — penned by Jay Beattie and Dan Dworkin (Criminal Minds, The Event, Revenge) and helmed by Jamie Travis (Faking It, For a Good Time, Call…) — kicks off with a YouTube video going viral, which will have adverse repercussions for Audrey and seemingly serve as the “catalyst for a murder that opens up a window to [her] town’s troubled past.”

While Beattie and Dworkin wrote the original pilot script, Jill Blotevogel (Ravenswood, Harper’s Island, Eureka) will serve as executive producer and showrunner.