poor picture quality on ITV world cup matches

anyone else noticed a poor pq on live matches on ITV of late? i get loooads of blocking when watching through both NTL and freeview.. its not nearly so badon bbc..looks like they've maybe only paid half price for the origonal feed, and got a lower bitrate as a result..

well the BBC on Freeview will be better as they have less chanels fighting over the same bandwidth on their Multiplex. ITV probably only generate one MPEG-2 stream and send it to both NTL and whoever now own Crown Castle for their Freeview broadcast, with freeview being the lowest common denominator.

If you look at the mulitplex lineup here: http://www.digitalspy.co.uk/terrestrial/mux/
You can see that the mux ITV1 is on is more contested than BBC's mux. The way freeview works is it gives more bandwidth to the streams that need it. The only exception is BBC 1 which has a fixed bandwidth. This is why the football on BBC 1 will always be better quality than ITV 1. Having Setanta and E4 on the same mux doesn't help ITV either.

But for some reason ITV 1 is really low quality on Sky and Cable too, I don't know what is going on there.