Posts Tagged "social media reputation management"

Online brand reputation management has grown significantly over the last few years. It is also seen that social media networks can be very demanding when it comes to interaction between brands and their customers / consumers. Is managing your brands reputation online really very difficult? How are brands like Zappos doing such a great job with delighting customers? The situation in India is better than a year back, but there is still a lot of scope for improvement. If social media gives certain powers to people, it also gives numerous opportunities for brands to build positive brand...