Alrún Nordic Jewelry bases all its designs on the
art of the Vikings. With inspiration from ancient Viking art, we aspire to bring the legacy
of Norse culture to modern society. All symbols are created using the method of binding
runes, an historic process whereby individual Runic letters are overlapped to make a single
word or name. While there are several different Runic alphabets, we rely on the
younger Icelandic Futhark, which we feel is most representative of ancient culture and
custom in Iceland. Every symbol in our collection is painstakingly designed to fuse both
meaning and esthetic beauty, and you will find that each design holds special
importance for each unique person.

Runes are a
symbolic form of writing that date back to the second
and third centuries. Runic letters were used in alphabets in all Scandinavian
countries, as well as by many ancient Norse /Germanic tribes. In Iceland, there
were two Runic alphabets. These were called the Elder and Younger Futharks. Runes
in Iceland were used mainly in Pagan tradition, and were carved in stone, metal,
wood and bone. Ancient farmers also branded their sheep with Runic symbols to identify
them as their own. People believed that the Runes possessed great powers, and were
sent from Odin, the mightiest of Scandinavian pagan gods.