Hold Your Mimian Beliefs!

mimsology |ˈmimsoləjē|
noun
the detailed scientific study of the Mimian mind and its functions, esp. those affecting behavior in a given context.
• [in sing. ] the mental characteristics or attitude of Mimi Lam : the Mimsology of Mimi.
• [in sing. ] the mental and emotional factors governing a situation or activity : the Mimsology of interpersonal relationships (which are non-existent).
ORIGIN early 21th cent.: from modern Mimian Mimsologia (see Mimso- , -logy ).