It’s Official: Klout Joins Lithium

March 27th, 2014 by Joe Fernandez

I am proud to share the news that Klout is joining forces with Lithium Technologies.

We started Klout in 2008 with the crazy idea of measuring the world’s influence. We wanted to help people understand and be recognized for the impact of their voice. It has been amazing to watch this happen. The Klout Score has grown into the standard of influence and our platform has evolved significantly to help users share their passions online.

Over the last six years, we’ve integrated signals from seven social networks and added data from Wikipedia, Bing Search, and more. We distribute Klout data into the world more than 50 billion times per month, work with nearly half of Ad Age’s top digital brands, and have delivered more than a million Perks to our amazing users. While we have some impressive accomplishments, I view this as just the beginning.

As Klout takes the next step toward helping our users maximize their impact online, I believe that Lithium is the ideal partner. Lithium powers many of the most vibrant communities online for leading brands like Spotify, Skype and Sephora. Together, we can do more to help you share your passions, measure your impact, and grow your reputation.

I want you to know that our mission has not changed — Lithium shares our passion for empowering every person to understand and maximize their impact online. Klout will continue helping people be great online. You will still be able to get insights about your social media performance, find new content to share, and be rewarded with Perks on both Klout.com and our mobile app.

On behalf of the Klout team, I would like to thank everyone who has ever checked their Klout Score. We are humbled by your passion, curiosity, excitement and support. We look forward to continuing to serve you as we begin this new journey.

Sincerely,Joe Fernandez, Co-Founder

Klout helps people be known for what they love.

The best way to have an impact online is to create and share great content that will strike a chord with your followers.

You will not see any changes to Klout initially. We will continue offering users powerful tools to help them be known for what they love, as well as work with marketers to deliver amazing Klout Perks to influencers. Over time, we will begin integrating data and features from this partnership that improve the Klout experience for both consumers and businesses.

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Over time, we will begin integrating data and features from the Lithium partnership that improve the Klout experience and provide even more opportunities for users to receive exceptional experiences from and be rewarded by the brands they care about.