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VF seeks to eliminate unconscious bias in the workplace while also increasing the number of women in senior operating roles, with a near-term goal of at least 30 percent in all leadership groups.

The company plans to measure progress and maintain accountability with regular progress reports and provide sponsors to women to prepare them for long-term career success.

“At VF, we believe that having a diverse global workforce is a business imperative,” said VF CEO Eric Wiseman. “We take very deliberate actions to foster a culture that emphasizes and leverages equality and inclusion across our organization. We are proud to work with Paradigm for Parity to strengthen and advance our existing efforts.”