The China Arena Football League (CAFL) has signed an official agreement with HUPU, a leader of sports marketing, media and event management in China. HUPU will work closely with the CAFL at multi-levels, including all digital platform development and operations, brand and media management. With the official announcement of approval from the Chinese government, the CAFL will kick off its inaugural season of US-style Professional American Football in China in Beijing on the weekend of October 1st and 2nd, 2016, then continuing for five more consecutive weekends in Dalian, Qingdao, Guangzhou, Shenzhen, and then the CAFL Championship weekend on November 5th and 6th at the famous Shanghai Oriental Stadium.

Marty Judge, Chairman and Founder of the CAFL and Gary Morris, Chief Executive Officer of the CAFL, commented from their Beijing CAFL Headquarters, “After working very closely with the Chinese Government (China Rugby Football Association – CRFA, an association affiliated to the Small Ball Division of the General Administration of Sport of China) for the last four and a half years in successfully developing American Football at the Chinese collegiate level, we are extremely proud and excited now to start the CAFL, a professional American football league in China. Each of our six professional teams has an equal number of Chinese and foreign players competing at the highest level of American Football in China. It’s history for both America and China.”

“HUPU is proud to be partnering with the CAFL to bring fans the first ever indoor American football league and let fans experience the exciting brand,” Tristan Chen, director of HUPU Global Strategic Business Unit said, “It is also going to be a historic milestone for the development of American football.”

See the video report below from Hupu, Shanghai.

About HUPU

HUPU is a leading sports media, marketing and event management company in China. As the largest online sports platform, HUPU provides sports news and information, social interactions, fan communities, e-commerce and other sports services for tens of millions of online users. HUPU has partnered with many prestigious institutions and organizations, such as National Football League (NFL), Bayern Munich, Liverpool FC, Bundesliga, NCAA Pac-12, etc.