Again, you can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something-your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.

Stay Hungry. Stay Foolish. And I have always wished that for myself. And now, as you graduate to begin anew, I wish that for you. Stay Hungry. Stay Foolish.

Machines can not do that in the same way that people can.

My model for business is the Beatles.They were four guys who kept each other’s kind of negative tendencies in check. They balanced each other and the total was greater than the sum of the parts. That’s how I see business: great things in business are never done by one person, they’re done by a team of people.

제 비즈니스 모델은 비틀즈입니다. 네 명은 서로 문제가 있는 성향을 가지고 있으면서도 균형을 맞췄습니다.

Death is very likely the single best invention of life.

Innovation is saying “no” to 1000 things.

Do you want to spend the rest of your life selling sugared water, or do you want a change to change the world?

They push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.

세상을 바꿀 수 있다고 믿는 미친 사람들이 세상을 바꾼다며

We are going to make some history together today.

Today, Apple is going to reinvent the phone.

One is very fortunate if you get to work on just one of these in your career. Apple has been very fortunate that it’s been able to introduce a few of these into the world.

What we wanna do is make a leapfrog product that is way smarter than any mobile device has ever been, and super-easy to use. That is what iPhone is. OK?

We’re gonna use the best pointing device in the world. We’re gonna use a pointing device that we’re all born with we’re born with ten of them.

People who are really serious about software should make their own hardware.

You know, there is an old Wayne Gretzky quote that I love. “I skate to where the puck is going to be, not to where it has been” And we’ve always tried to do that at Apple. Since the very very beginning. And we always will.

Ever wondered what this pocket’s for? I’ve always wondered that. Well, now we know. Because this is the new iPod nano.

I don’t view wealth as something that validates my intelligence.

돈이 아니라 위대한 성취감을 위해 일한다는 신념을 나타내며

We are gambling on our vision…..For us, it’s (what is important for us is) always the next dream.

We don’t get a chance to do that many things, because this is our life. Life is brief, and then you die. And we’ve all chosen to do this with our lives. So it better be damn good. It better be worth it.

미치도록 훌륭하게 만들어야 합니다, 인생을 걸 만한 가치가 있게 만들어야합니다.

I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance.

성공의 요건 중 50% 이상이 집요함에 있다는 의견을 주장하며

I’ve always been attracted to the more revolutionary changes. I don’t know why.

We are here to make a positive difference in society, as well as make a profit.

우리는 돈을 버는 것뿐 아니라 사회에 긍정적인 차별성을 만들기 위해 존재합니다.

It’s more fun to be a pirate than to join the navy. Why join the navy…if you can be a pirate.

Innovation distinguishes between a leader and a follower.

We make money by innovation.

I believe if you build great products, people would respond to that.

You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end, because once you get there, you can move mountains.