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Brain candy for Happy MutantsSat, 10 Dec 2016 01:42:34 +0000en-UShourly1https://wordpress.org/?v=4.6.187954168People Like Angry Car Faces. I Don't.http://boingboing.net/2009/07/31/americans-like-angry.html
http://boingboing.net/2009/07/31/americans-like-angry.html#commentsFri, 31 Jul 2009 10:15:55 +0000Jason Torchinsky is a guest blogger on Boing Boing. Jason has a book out now, Ad Nauseam: A Survivor's Guide to American Consumer Culture. He lives in Los Angeles, where he is a tinkerer and artist and writes for the Onion News Network. He lives with his partner Sally, five animals, too many old cars, and a shed full of crap.

First off, I love cars, I own an odd one, and, thanks in part to Make: magazine, I've even raced them a little bit. That's why I've deluded myself into thinking my opinion on this has any relevance here at all. So, if you don't mind, indulge me.

Recently, a study showed that people tended to prefer cars with "angry" faces. Auto designers have known this for a while, as the vast majority of cars available today have "faces" (you know, the front end arrangement of headlights, grille, and shapes that we tend to read like a face) that are at least aggressive, and at most absolutely freaking livid. This is across the board, too-- from entry-level cars to minivans to expensive sports sedans-- they all look like pissed-off turtle robots. There are exceptions, of course, but many of the most notable ones (New Beetle, Mini) are modern updates of vintage designs.

First off, I love cars, I own an odd one, and, thanks in part to Make: magazine, I've even raced them a little bit. That's why I've deluded myself into thinking my opinion on this has any relevance here at all. So, if you don't mind, indulge me.

Recently, a study showed that people tended to prefer cars with "angry" faces. Auto designers have known this for a while, as the vast majority of cars available today have "faces" (you know, the front end arrangement of headlights, grille, and shapes that we tend to read like a face) that are at least aggressive, and at most absolutely freaking livid. This is across the board, too-- from entry-level cars to minivans to expensive sports sedans-- they all look like pissed-off turtle robots. There are exceptions, of course, but many of the most notable ones (New Beetle, Mini) are modern updates of vintage designs.