Certificate in Starting Your Own Business in Health and Healing

Gain the knowledge and skills you need to start your own health and healing business. This course will guide you through every step of building your business including developing a business plan, finding the right target market, getting financing, and creating marketing strategies to ensure success.

Details

Have you dreamed of creating your own business in health and wellness? Becoming an entrepreneur in this growing field can provide you with independence, flexibility, personal fulfillment, control over your own life, and incredible financial rewards. In this innovative course, you'll learn how to make your dreams of building a health-related business a reality.

This course will guide you through the steps to building your own business. You'll explore the different options for creating your business and learn how to develop a successful business plan that reflects your vision and allows you to compete in your target market. You'll gain information about financing your business, and see how to create an effective marketing strategy to help ensure your success. Throughout the course, you'll get access to sample documents and worksheets. By the end, you'll have virtually everything you need to embark on creating your own health and wellness business. (11 contact hours)

Accreditation:

ALLEGRA Learning Solutions, LLC is accredited as a provider of nursing continuing professional development by the American Nurses Credentialing Center's Commission on Accreditation.

ALLEGRA Learning Solutions, LLC is accredited with distinction as a provider of nursing continuing professional development by the American Nurses Credentialing Center's Commission on Accreditation.

ALLEGRA Learning Solutions courses are acceptable for continuing education in all states.

Provider approved by the California Board of Registered Nursing, Provider #CEP 14693, for the stated number of contact hours.

ALLEGRA Learning Solutions, LLC is accredited as a provider of continuing nursing education by the American Nurses Credentialing Center's Commission on Accreditation. To satisfy the requirement for renewal of certification by continuing education for the National Certification Board for Diabetes Educators (NCBDE), continuing education activities must be applicable to diabetes and approved by a provider on the NCBDE List of Recognized Providers (www.ncbde.org). NCBDE does not approve continuing education.

Syllabus

The goal of this course is to provide an overview of the health effects of job stress; examine the prevalence of holistic and integrative health as wellness therapies and services in the United States; identify possible career options in holistic and integrative health and wellness; identify advantages and disadvantages of being your own boss; describe steps to take in preparation for a career shift; and explain key educational issues to consider related to careers in the areas of holistic and integrative health and wellness.

Once an individual decides to create their own business, one of the first important an important first steps is to decide how that business will be structured. This decision can impact the longevity and success of the business and has important legal and tax implications. The goal of this course is to provide an overview of the six basic types of business structures (sole proprietorship, limited liability company (LLC), cooperative, corporation, partnership, and S Corporation) and examine the characteristics, advantages, disadvantages, and tax considerations for each type. Important factors to evaluate when selecting a business name are also explained.

The goal of this course is to provide the aspiring health care entrepreneur with an overview of the purpose of a business plan, and describe the elements and functions of each aspect of that plan. Possible business exit strategies will also be reviewed.

Understanding your business' financing needs and knowing the range of financing options available to you will improve your odds of success. The goal of this course is to provide an overview of the financial issues facing new or growing businesses including types of startup expenses, key factors to consider when determining funding needs, crucial financial statements for business success, the purpose of assumption sheets and breakeven analyses, common types of financing available for businesses, and key investment ratios used in business.

The goal of this course is to examine the purpose of marketing for business success, explain the difference between marketing and sales, explore effective ways to conduct marketing research, describe the four Ps and five Fs of marketing, identify ways to define a target market, explain product profiles and life cycles, examine various marketing vehicles and tactics, and discuss issues to consider when marketing on the Internet.

The goal of this course is to provide an overview of the characteristics of successful entrepreneurs. The stages of entrepreneurship, the various types of mentors that may helpful to entrepreneurs, and more detailed examination of specific characteristics will be discussed.

Requirements

Requirements:

Hardware Requirements:

This course can be taken on either a PC or Mac.

Software Requirements:

PC: Windows XP or later.

Mac: OS X Snow Leopard 10.6 or later.

Browser: The latest version of Google Chrome or Mozilla Firefox are preferred. Microsoft Edge and Safari are also compatible.

Software must be installed and fully operational before the course begins.

Other:

Email capabilities and access to a personal email account.

Prerequisites:

There are no prerequisites to take this course.

Instructional Material Requirements:

The instructional materials required for this course are included in enrollment and will be available online.

Instructor

Cyndie Koopsen, RN, BSN, MBA, HNB-BC, RN-BC, HWNC-BC is a nurse who has cared for patients in acute care settings, community clinics, and the home. Her professional nursing career has involved nursing executive leadership and administration, accreditation consultation, staff development and education, community education and wellness, and holistic care. She has designed, developed, and presented numerous educational programs for audiences covering integrative health, promotion and wellness, and chronic disease management and prevention. She is the co-author (with Caroline Young) of two health care textbooks. She is the co-CEO and co-founder of ALLEGRA Learning Solutions, LLC and has designed and developed over 300 online professional continuing education courses.

Caroline Young, M.P.H., has an extensive public health background that includes experience in research, workshop presentations in various areas of health care, and online and onsite teaching. She has expertise in holistic community health and wellness program design, development, marketing, implementation, and evaluation. She has also designed, developed, and presented integrative health programs for culturally diverse populations, senior populations, and faith communities. She is the co-author (with Cyndie Koopsen) of two health care textbooks. She is the co-CEO and co-founder of ALLEGRA Learning Solutions, LLC and has designed and developed over 300 online professional continuing education courses.

Reviews

I wanted to take a few minutes to thank our Allegra instructors for all of the courses they've put out. I've already taken a few of these, and have appreciated all of them so far.

I was surprised to see this new "Starting Your Own Business in Health & Healing" course offered. It shows that this team is constantly putting together new material. It is appreciated.

With the recent changes in healthcare, we're seeing more and more alternative health practitioners becoming part of the growing interdisciplinary healthcare team. That, along with the expanding multi-cultural patient market, pretty much requires us to learn more and more of the complementary and alternative holistic health practice options out there.

Your courses are EXCEPTIONAL! I will continue taking more and recommending them to my friends and family.

I would not change a thing on this course. The material was perfect and very helpful to specifying the study of not just business but more specific in the health field. Thank you very much for the course I had a blast with the learning of it.

Thank you so much C. Koopsen & C. Young. I'm fully convinced that this course is the best value for the money. The lessons are explained in a manner that is very easy to understand and should be taught everywhere because is very interesting. For me this course is one of the best online course I have taken so far.

I'll approach the idea of starting my own consultation and natural health/healing businesses completely different than I had planned, with both more daring creativity and with a more detailed eye to finance (or someone close at hand to take care of such for me even at start).

My confidence in running a health-oriented business has increased because of this course. The first thing I will be change is the financial plan for my health club and how we are communicating our product. Thanks to this course I see where my business can improve.

I just want to thank you again for all of your efforts in putting together so much information in these courses. I find your courses to be an invaluable resource and I always look forward to taking your courses. Again, thank you.

Thank you great class. My take away from this class is I am better prepared to start my own business. The class has been very insightful making me more confident in moving forward in my health and wellness business.