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AlchemyAPI’s approach to natural language processing incorporates both linguistic and statistical analysis techniques into a single unified system. This hybrid approach provides an industry-leading advantage since both techniques have benefits and drawbacks depending on the content and specific usecases. Linguistic analysis takes a basic grammatical approach to understand how words combine into phrases, and how those phrases combine into sentences. While this approach works well with editorialized text (e.g., news articles and press releases), it does not perform as well when it comes to usergenerated content, often filled with slang, misspellings and idioms. Statistical analysis, however, understands language from a mathematical standpoint and works well on “noisy” content (e.g., tweets, blog posts, and Facebook status updates). The combination of these two approaches allows for increased accuracy on a variety of content.

For decades, fear has dominated the discussion of cyber security. Every magazine article, presentation or blog about the topic seems to start the same way: trying to scare the living daylights out of you with horror stories, alarming statistics, and doomsday scenarios. The result is that most IT shops and security vendors think security is only about what you prevent. They think it’s about blocking, prohibiting, controlling, constraining, excluding, outlawing, and forbidding. Hence IT’s reputation as the “Department of No.”

Many hospital Chief Marketing Officers continue to debate whether their institution should transform their traditional marketing campaigns and embrace digital marketing. If you are in doubt as to whether digital marketing is important to your success and the success of your hospital, look at the countless articles, white papers, and blogs that have been published over the past several years that talk to the use of the internet and web-based services by patients and consumers. Here are a few of the latest examples from Pew Research Center’s Health Fact Sheet (

This three-part video blog series is my perspective on Microsoft’s strategy, the evolution of Microsoft Intune, and the critical role MobileIron plays in a Microsoft shop. My opinions are based on publicly available and third-party data plus my analysis of Microsoft’s actions. Part I of this series gives an overview of Microsoft’s strategy, and Part II provides a high-level comparison of MobileIron and Microsoft Intune.

Note: Part two of Karen Walker’s blog series continues her insights about Digital Transformation and spotlights how Cisco’s Marketing and Communications team is using technology to transform their function.
Excerpt: Today’s marketers are delivering more and more content digitally, but to be effective that digital content can’t just be generic reference material. Rather, effective content must be relevant, timely, and personalized. And its goal should be to create a dialogue with the customer.
This is no easy task. It requires investing in marketing technologies that help deliver personalized content with speed and agility. For modern marketers, technology opens the door to new revenue pipelines. Digital platforms and applications combined with data and analytics augment our go-to-market model.

Protect the network, use the network to protect students
Your schools use a growing amount of networked information and devices as an essential part of teaching and administration. Research on the Internet, laptops in class, distance learning, and online homework are some of the official technologies that your students use.
Unofficially, this list extends to mobile phones (with cameras), digital music and video players, blogs, instant messaging, social networking sites, and networked or online gaming. Behind the scenes are databases with student information, class schedules, attendance records, copies of exams and answers, financial transactions, and even video surveillance. All of these rely on a robust and secure network infrastructure.
Cisco Umbrella can provides these, download this whitepaper to find out more!

Read this blog to see how larger enterprises are modernizing their infrastructure. Specifically, three tips to reduce risk and complexity that accompanies such efforts:
Adopt tooling and prioritize automation
Make sure operations has a seat at the table
Adapt and update IT policies
While those might sound obvious, it’s remarkable how many organizations attempt short cuts that almost inevitably lead to early failure. Read this blog to learn more!

People control their own consumer journeys. Consumers expect a borderless world in which they roam freely between a brand’s social media channels, email campaigns, blogs and e-commerce site, effortlessly buying things that catch their eye. It’s led to a sporadic, personalized shopping journey that frequently begins on digital touchpoints that weren’t built for commerce.
That’s made it increasingly complex for brands hoping to meet customers’ needs and measure the results of their marketing strategies.
At the center of this new customer-driven revolution is visual content. Images and videos play starring roles in the decisionmaking process, and provide consumers with a whole new level of inspiration and knowledge. Every picture and video clip is now the entrance to a digital storefront, meaning brands can use them to drive not only engagement but revenue.

"Customer centric" is a term we can all be familiar with and with good reason: Customers buy products and contract for services ass well as contribute on social media and blog sites sharing information on your products. How can we analyze this info?

Read an industry report or blog post on hot HR trends and technologies today, and you are bound to see workforce analytics near the top. Analysts and commentators agree: workforce analytics has become a “must have” tool for HR and a key component of delivering business value. But how do you get started with this complex topic? By thinking through the first four steps, you can develop the requirements to support the fifth step: selecting the right workforce analytics solution for your organization. Download this white paper, Five Steps to Getting Started with Workforce Analytics, to find out how you can simplify and accelerate your journey from HR metrics to workforce analytics.

Anyone who spends any time online cannot have failed to notice. People are using the Web in new ways; ways that make the 'brochureware' of the early Web experience look and feel decidedly flat. It's a new world, characterised by a wave of new jargon, brands and web based experiences. MySpace. FaceBook. Wikipedia. Flickr. Twitter. YouTube. Mashups. Blogs. Newsfeeds. Download this white paper for a simple guide to the terms, opportunities and threats that Web 2.0 poses.

Hoarding data isn’t doing much to help your financial services firm if you can’t easily combine data from multiple sources and quickly run analytics. But there is a way to turn those heaps of data into actionable insights to get clearer answers to your biggest questions and better drive your firm’s strategy. Read the blog to learn how to improve your back end to go from data hoarding to decision-making.

As a B2B marketer, the process of nurturing and generating new leads is always tricky business. Chasing high quality and relevant leads requires a considerable amount of time, energy and resources to be invested into email marketing campaigns, social media management and educational content such as blogs, whitepapers and eBooks. While live chat support has been around for about a decade, only in recent years and especially in the age of the smartphone, are B2B companies capitalizing on it as a channel to generate and nurture leads.

Creating new content takes an incredible amount of time and resources for your internal teams. Maybe you’re even paying an agency a good percentage of your budget to do it for you. Whilst content, from blogs to eBooks, and videos to white papers, does have a lot of value, that value comes at a cost.
This isn’t the only issue with generating new leads through content. The effectiveness of sharing content via email is declining, it’s harder than ever to connect on the phone, people are apprehensive about immediately giving out their contact details, and social media has become more about likes and less about real results.
In short, creating content to generate leads can be challenging, time consuming and expensive.
But, what if you didn’t have to spend time and money creating content in the first place? What if you could generate qualified B2B sales leads without it?

If you have recently been to a seminar, attended a conference or webcast, or read a white paper or blog, you have most likely heard about
cloud technology as it relates to the accounting profession. Cloud technology is an enabler that allows a business to shift computing power
from local networks and desktop environments to a remote off-premises computing environment. Ef?ciency of operations is enhanced by
removing the burden of managing networks, upgrades, and information technology operational issues.

F5 and both Oracle and BEA have collaborated on delivering market-leading Application Delivery Networking solutions. For BEA WebLogic Server 10, F5 has designed an integrated and adaptable network platform for delivering WebLogic applications across the LAN and WAN. The result is an intelligent and powerful solution that secures and speeds your WebLogic deployment today, while providing an optimized architecture for the future.

Priority Club Connect encourages members to talk directly with IHG management through a video blog on the community and to participate in special offers available only through the community. Listen to this webcast recording to get strategies and advice for your own social media initiatives.

"WordPress.com does everything possible to ensure ease-of-use when it comes to our systems, but we also do everything possible to be both flexible and stable," said Barry Abrahamson, Systems Wrangler for Automattic, the company behind services including WordPress.com. "Layered Tech's willingness to innovate with us helps keep WordPress.com among the world's most popular sites."

With 50 Facebook pages, 50 Twitter accounts, 80 social apps, and many blogs, Caesars Entertainment turned to Adobe Social, part of the Adobe Marketing Cloud, to centralize, manage, and improve their social media efforts. It paid off.

In the context of these current vulnerability announcements, there is definite cause for concern: vulnerable systems are widespread, they can be exploited remotely, and the exploitation itself seems relatively simple. This means that we likely have only a short window of time before attacks become widespread.

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