At a very young age, Helio Gracie learned traditional Japanese Jiu-Jitsu techniques
from his older brother, Carlos. In the late 1920s, he began to modify these techniques
to accommodate his frail physique with the objective of developing a system that
would enable him to defend himself against larger opponents. After years of refinement,
he proved his art's effectiveness by routinely defeating larger and stronger
opponents, some of whom outweighed him by as much as 100 pounds. As a result, Helio's
techniques quickly became the new expression of Jiu-Jitsu in Brazil and set the
stage for a worldwide revolution in martial arts.

Although Gracie or Brazilian Jiu-Jitsu is the most effective martial art on the planet,
it is a relatively young martial art. Realizing that the key to global dissemination
of pure Gracie Jiu-Jitsu was the development of a formalized curriculum, the Gracie
Academy dedicated several years to organizing all the techniques in the most logical
sequence based on their complexity and usefulness in combat. Furthermore, we conduct
all group classes with the utmost concern for safety, and we demand that all students
treat each other respectfully regardless of skill level, gender, race, nationality,
or creed. At the Gracie Academy we don't teach people how to fight. We give people
confidence so they don't need to fight.

Gracie Combatives is the official beginner program of the Gracie Jiu-Jitsu Academy. In this program, students learn the 36 most important techniques in a fun, safe, and cooperative training environment.

Gracie Jiu-Jitsu is a way of life. The principles of discipline, patience, efficiency, and control are the keys to success on and off the mat. Whether your a dedicated practitioner of the art or just a fan of the Gracie way, the casual wear, training gear, and accessories in the Gracie Store will remind you to keep it real at all times. With all Gracie Store purchases, your satisfaction is guaranteed. If you're not 100% happy with your purchase, simply send it back and we'll replace it or refund your money (as long as you promise not to choke us out!). Select a category below to begin browsing, and then feel free to order online or give us a call at 1-877-472-2430 (Monday - Friday, 10am to 6pm PST) and we will gladly assist you over the phone. If you have a question about the status of your order feel free to shoot us an e-mail at
store@gracieacademy.com.

Gracie News

3 New Gracie Philosophy Videos - Now Available

July 20, 2012

Free for all Gracie University Students

On your path to Gracie Jiu-Jitsu mastery, having the right philosophy is just as important, if not more important than having the right technique. We created the Gracie Philosophy online video course through Gracie University to make sure that students all over the world could get the most complete Gracie Academy learning experience possible. When we launched GU, we decided to make the Gracie Philosophy video library 100% free since we knew that no dedicated student of the art could afford to embark on the journey to black belt without the ideas featured in these videos. We recently added three entirely new Gracie Philosophy videos to the GU curriculum, bringing the total number of Gracie Philosophy videos to 11.

1. NEW - Critical Conviction: What's the most common mistake on all blue belt tests?2. NEW - The Survival Mindset: How did one sentence from GM Helio change Ryron's life?3. NEW - Jiu-Jitsu Health: How can you cut the time to black belt in half?4. Street Jiu-Jitsu vs. Sport Jiu-Jitsu: How street ready are you?5. Gi or No-gi: Which one is better?6. Egoless Sparring: What makes it so important and why is it so neglected?7. Powerful Principles: Are you a student of techniques or a student of principles?8. The Path to Black Belt: What is the best mindset to have along the way?9. The Striking Truth: Do I need to learn a striking art to compliment my jiu-jitsu?10. Energy Efficiency: Grand Master Helio, how did you defeat those giants?11. Total Control: How does Gracie Jiu-Jitsu make you a better person?

Watch Them NowTo watch these videos all you have to do is log in to your Gracie University account, and they'll be waiting for you in your lesson library. If you don't have a GU account, simply click here to create one now. It's free, only takes one minute, and will give you instant access to these videos and many more.