Knowledge Base Articles

If you are thinking of adding promotional items to the scope of your marketing techniques, congratulations. The statistics prove that promotional items increase the effectiveness of several aspects of any business. They can assist you in establishing your brand, enhancing brand identity, encouraging would-be clients to choose you over other competitors. They also have the power to generate fresh leads and raise the response rates for direct mail strategies. Furthermore, promotional products add to the success of trade shows and in the end facilitate customer loyalty.
The next opportunity for you to invest in a promotional product campaign is just around the corner. Reflect on the following examples for inspiration on your next marketing strategy.
o Build customer loyalty. Promotionals can help your clients establish positive associations about your company. Free products make an impression and increase the likelihood that people will return to your business. The studies

We all know that the newest craze is bottled water. There are two
important facts that you should know and I would like to give them to
you today.
First, the bottles that are used are harmful to the
environment. Over 60 million plastic bottles are produced, transported
and disposed of every day in the U.S.A. It has gotten so bad that some
cities are now declaring a ban on bottled water for city use. Some are
even adding a tax to help discourage its use by customers.
Second,
there have been studies that show that the water in bottles is
virtually the same as what everyone gets in their taps at home. There is
a perception that bottled is better that has been pitched by marketers
using words like underground aquifer and pristine mountain springs.
If
you do even more research on quality of water, you will find that there
are many toxic chemicals and organisms that are found in water supplies
across the country. I know that when I

It came to my attention recently that a few travellers have had
problems and issues getting visas for China. Everyone wants to visit the
world's most populated country so I'm here with my latest visa advice
for China!! I'm heading to China again soon for my 6th visit and I want
to explain an easy and simple way for you travellers to get your China
Visa - it's easy! All you need to do is... get yourself to HONG KONG!
In
terms of defining a country, as far as I'm concerned Hong Kong is one.
It has its own currency, flag, visa regulations and national football
team. It was also British for a while, and that ended back in 1997.
These days, lots of nationalities can get to Hong Kong without a Visa.
You will get a stamp on arrival at the airport. If you arrive on a UK
passport you can stay for 180 days no problem! A lot of nationalities
also get a 90 day entry stamp - check with your embassy.
Hong Kong
borders China, and there are about 5-6

Businesses give away promotional products because of two main
reasons: to promote the products or services the business sells or
provides, and to send message of "thank you" to costumers. They can be
specially made products with imprinted company name and exclusively made
as giveaways, or the product itself. Either way, giving away
promotional products involves a substantial amount of investment,
considering they are purchased wholesale. Thus the process of choosing
what to give should be carefully evaluated on several factors.
1. Choose the wholesale promotional products that your costumers are looking for.
There
are lots of promotional products ideas out there. And all of them can
be effective in one way or another. However, you still have to consider
what your costumers want to receive and not relying on what is the most
common or what costs less.
Here are some of the features that your wholesale promotional products should pos

When asked to name types of promotional gifts, chances are that most people will immediately think of two stand-bys-pens and mugs. These are perhaps the two most commonly-used promotional items, and it is worthwhile examining what makes pens and mugs so popular. How does the promotional radio measure up to these old stand-bys?
Price is perhaps the main factor that determines the popularity of the promotional pen, and in this regard, it is true that no other promotional item can measure up. Nothing beats the promotional pen in terms of expense. However, other types of promotional items definitely provide some advantages that make them valuable replacements for the pen.
Two other desirable aspects of the promotional item are portability and practicality. A good promotional item must be portable, so that it can be easily transported both by the giver and the recipient. A portable item is more likely to be often used, particularly if it is small enough to be carried in a poc