Anytime, Anywhere Games on Android Devices

Exent, a leading global market solutions provider for monetization of mobile and PC games, has introduced a subscription service for tablets.

It offers unlimited game play for the hottest games on Android, including Fruit Ninja, Baseball Superstars, and T-Racer HD. With this launch, Exent’s GameTanium service will now extend across all of the leading consumer electronics platforms – PCs, smartphones, TVs and tablets. It was announced today, Feb. 26.

GameTanium now offers operators the ability to leverage Exent’s Games-on-Demand service on the two mobile platforms their consumers want most – tablets and mobiles.

According to the company, with its suite of platform enablement options – from PC to TV to smartphone to tablets – Exent’s Built with GameTanium services give operators a “sticky” value-added service that increases average revenue per user (ARPU), strengthens brand loyalty and retention and can be merchandised in different ways.

Combining GameTanium’s content and programming expertise with customizable elements ranging from a brandable user interface (UI) to pricing and packaging, the service provides carriers with a turnkey Games-on-Demand solution, says the company.

For game publishers, GameTanium offers a channel for delivering their games across multiple platforms, increasing the life of games and royalties that games earn. Its catalog and merchandising offer also enables premium pricing by elevating superior games above the overwhelming population of game demos, spam, broken apps and just plain boring games offered in the Android Market, says the company.