People are dying to bring their passionate,
authentic selves to their jobs. Unfortunately,
their jobs often won't let them. Which is crazy,
because the success of any organization is based
on the individual success of each person in that
organization. Choke personal creativity and you
choke that organization's chance to flourish.

We believe it is time to loosen up. Play more. Lift
the lid on freedom and responsibility. There are
really no more "day jobs" out there. When
people are genuinely engaged in the work they
do—rather than just doing time—they become
inspired to innovate.

Let's be real.
Once people develop a common language
around a meaningful, motivating mission, the
conversations shift to what is possible rather
than could, would, should. New attitudes
develop. Performance improves. Customers
notice. Trust increases. Everyone feels a creative
reawakening and a renewed commitment to
"who they are being while they are doing what
they are doing."

Since we live in an era where there is enormous
emphasis on productivity and maximizing human
capital, the opportunity and privilege to inspire
personal transformation that leads to
organizational transformation is here and now.
Author Luciano de Crescanzo wrote, "We are all
angels with only one wing; we can only fly while
embracing one another."

That is the promise of FISH! A life-long
philosophy that helps us feel inspired about the
work we do. FISH! helps build great
organizations by affirming one another. And
in time, earning each other's heart and soul.
Because making money is easy. Finding meaning is
not.

THE FISH PRINCIPLES
To begin to change anything, we have to change
the way we speak about it, the way we feel about
it and definitely the way we act about it day in
and day out.

That is the beauty of the four simple but
powerful principles that are the bedrock of The
FISH! Philosophy:

Be There

Play

Make Their Day

Choose Your Attitude

These principles give people a common language
that inspires new conversations about what is
possible. New attitudes develop. Performance
improves. Customers notice. Trust increases.
FISH! gets into the hearts and minds of everyone
at work, empowering them to be alive and
engaged.

FISH SUCCESS STORIES
The success of FISH! defies being only
documented on a spreadsheet. We believe that is
a testament to its real value. While producing
measurable business results, The FISH!
Philosophy also resonates deeply within
individuals and produces a result that's more
difficult to achieve: profound personal
transformation one individual at a time.

This is a list of companies that have experienced
the Fish! Philosophy