UFC will sue individuals for PPV piracy

UFC (Ultimate Fighting Championship) president Dana White has said today that the sport is preparing to sue individuals and websites that offer the MMA content illegally.

The UFC made about $350 million in PPV revenue in 2009, but many websites have been streaming the UFC PPV events for free online, while they are playing live.

UFC CEO Lorenzo Fertitta said his anti-piracy group had found 271 illegal streams of the UFC 106 event, with a total of 140,000 viewers.
"The piracy of live sporting events is illegal, it kills jobs, and it threatens the expansion of U.S. based companies," Fertitta added. "The UFC is potentially losing millions of dollars a year from piracy."

White, clearly extremely angered by pirates, says the company has been considering the legal actions since 2007 but will take the leap this year due to heavier "losses."

"It's going to be a battle, man," White says, via MMAJ. "It's going to be a battle, but I'm ready to {censored} fight.We're gonna go after them, we're gonna go after them hard, and we're gonna hurt them."

White readily admits however that the lawsuits will cost the MMA far more money then the piracy is "costing them."

"[Piracy] hasn't cost us anything compared to what it's going to cost us to go after these guys. It's gonna cost us a lot of money, but guess what — it's gonna cost them a lot of money. It's gonna get to the point where it's like, you know what, [expletive] it, maybe we shouldn't pirate MMA any more. You got these websites like Justin.tv, and they pirate all kinds of things. They play all kinds of [expletive] on there. Well, we're gonna make it where it's not worth it to put UFC events up on the website," he says.

I believe someone is thinking through testosterone... Well lets see them start this up, considering what he stated doesn't even make sense. If its going to cost you more to go after all of em, then obviously they haven't lost all that much. Way to fight the good fight...

im in australia and we get UFC on digital free to air tv and high def tv.i doubt that its live but the fact is we still get it for free.instead of taking out lawsuits why dont they just send top fighters to go around peoples houses/businesses and sort out this problem????

custom built gaming pc from early 2010,ps2 with 15 games all original,ps3 500gbs with 5 games all original,yamaha amp and 5.1channel surround sound speakers,46inch sony lcd smart tv.

Originally posted by Mysttic: I believe someone is thinking through testosterone... Well lets see them start this up, considering what he stated doesn't even make sense. If its going to cost you more to go after all of em, then obviously they haven't lost all that much. Way to fight the good fight...

Testosterone? Or Principles? Often, it does cost more to do the right thing, but that's okay. It sounds like he's ready to accept those costs, not that I would agree with him necessarily.

OK, he's gonna try to fight a battle that can't be won? Things on the internet cannot be thwarted, it'll just multiply. But I'm assuming he's looking at it as an investment. Invest in the lawyers to sue sue sue and in the future see a reduction in the sites willing to stream this stuff..therefore forcing the ones dependent on those necessary sites to buy the event on PPV. But my guess is, most people that are use to pirating are not gonna become payers so it seems like it can be lose lose.

They wouldn't dare to knock on REAL peoples doors.. sports entertainment.. oh yeah.. actors LMFAO!! Not that I would like to meet any of the animals up a dark back alley, but I can hold my own against most my size and larger.. bang on my door and accuse me of being a pirate?.. I have a nice bat.. oops!

Now the clever people will find a heap of unused ip's belonging to this company.. and start streaming from them.. we love to see businesses sue themselves .. hahahaha

Originally posted by scum101: They wouldn't dare to knock on REAL peoples doors.. sports entertainment.. oh yeah.. actors LMFAO!! Not that I would like to meet any of the animals up a dark back alley, but I can hold my own against most my size and larger.. bang on my door and accuse me of being a pirate?.. I have a nice bat.. oops!

Now the clever people will find a heap of unused ip's belonging to this company.. and start streaming from them.. we love to see businesses sue themselves .. hahahaha

Uhhh...what? "Actors"?
In Pro wrestling yes, but not in MMA which is what the UFC is..this is for real and a very multi-disciplined fighting sport.

Nice try on the macho "bravado" front, but I seriously doubt you would stand up well against any pro MMA fighter in your weight class, or even a lower weight class for that matter. I'm a 2nd dan black in Tae-kwon-do with experience in other styles as well, and honestly...you don't know what would be in store for you, I think you'd find that bat of yours would need to be surgically removed from your anus if you tried that with an MMA "actor...LMFAO"

As for the article, unfortunately I think this will drive out much of the streaming and torrents of UFC and other MMA stuff. They have a ton of $$$ and there have been some serious hits to the torrent community lately, with major fines and sites shutting down. It's all starting to take it's toll I think, and many sites simply don't want the legal hassle and costs that could be forthcoming.
They will win this fight eventually, either by flooding lawsuits and simply driving sites down with overwhelming pressure (as they're doing now), or getting Internet laws in place that will strangle much of what we believe should be free content. Many countries are talking laws about Web governance and unfortunately, the web as we know it now may be a dying entity.

Originally posted by scum101: They wouldn't dare to knock on REAL peoples doors.. sports entertainment.. oh yeah.. actors LMFAO!! Not that I would like to meet any of the animals up a dark back alley, but I can hold my own against most my size and larger.. bang on my door and accuse me of being a pirate?.. I have a nice bat.. oops!

Now the clever people will find a heap of unused ip's belonging to this company.. and start streaming from them.. we love to see businesses sue themselves .. hahahaha

Uhhh...what? "Actors"?
In Pro wrestling yes, but not in MMA which is what the UFC is..this is for real and a very multi-disciplined fighting sport.

Nice try on the macho "bravado" front, but I seriously doubt you would stand up well against any pro MMA fighter in your weight class, or even a lower weight class for that matter. I'm a 2nd dan black in Tae-kwon-do with experience in other styles as well, and honestly...you don't know what would be in store for you, I think you'd find that bat of yours would need to be surgically removed from your anus if you tried that with an MMA "actor...LMFAO"

As for the article, unfortunately I think this will drive out much of the streaming and torrents of UFC and other MMA stuff. They have a ton of $$$ and there have been some serious hits to the torrent community lately, with major fines and sites shutting down. It's all starting to take it's toll I think, and many sites simply don't want the legal hassle and costs that could be forthcoming.
They will win this fight eventually, either by flooding lawsuits and simply driving sites down with overwhelming pressure (as they're doing now), or getting Internet laws in place that will strangle much of what we believe should be free content. Many countries are talking laws about Web governance and unfortunately, the web as we know it now may be a dying entity.

Well said I literally LMAO at his comments. I am an MMA fighter, with training in both traditional disciplines including TKD :) And I grew up in a rough area. A baseball bat ain't going to save you as Chappy said you would need it surgically removing.

These guys aren't pro wrestlers they are legitimate fighters, who step up against opponents that can literally kill you in a heartbeat. There's a reason why cage fighting was banned for years. This is real. Think your tough in your weight class, and can hold your own? Step into a ring against any pro and see how long you last. You last more than 3 minutes and the MMA community will pay you your medical bills, because you'll be hired to fight professionally.

At the end of the day this is for principles, Dana says it'll cost them more and they haven't lost anything, except potential income. Well although he's in for a battle, I say fair play to him for recognising that, it's potential and not actual lost sales.

They'll go after the hosting services and the cappers not the watchers. Remove the source and the problem dissapears. Make note he is referring to streaming services and not torrents or other uploads of PPV's this could tip the balance in his favour, it will force groups back underground closing communities and prevent the widespread showing on places like justin.tv

i actually watched a 2 UFC fights on tv the otherday for the first time and them fights seem pretty tame.ive seen kickboxing and taekwondo competitions that look more vicious.i did 3 years training my self and i thing if i started training again i'd probably beat some of them and i guarentee my brother or my cousin would kick there ass.

custom built gaming pc from early 2010,ps2 with 15 games all original,ps3 500gbs with 5 games all original,yamaha amp and 5.1channel surround sound speakers,46inch sony lcd smart tv.

Well said I literally LMAO at his comments. I am an MMA fighter, with training in both traditional disciplines including TKD :) And I grew up in a rough area. A baseball bat ain't going to save you as Chappy said you would need it surgically removing.

...

Every time time I read something like that, it makes me laugh...and sad at the same time...C'mon, it's a public forum, no one is gonna be really impressed...too much muscle flexing, illusions of grandeur,invincibility, not convoluted enough meninges.

Well said I literally LMAO at his comments. I am an MMA fighter, with training in both traditional disciplines including TKD :) And I grew up in a rough area. A baseball bat ain't going to save you as Chappy said you would need it surgically removing.

...

Every time time I read something like that, it makes me laugh...and sad at the same time...C'mon, it's a public forum, no one is gonna be really impressed...too much muscle flexing, illusions of grandeur,invincibility, not convoluted enough meninges.

Originally posted by scum101: Chappy.. I was a rock club bouncer for 3 years.. come to my house and I will kick YOUR arse for you quite happily..

Last person tried it woke up 9 hours later with a wired up jaw.. and I only hit them once.

Right now some of my friends are hunting down this companies ip's and experimenting with ip spoofing methods for streaming. They will be shown up for their stupidity.

As usual a fanboy doesn't have the intellect to see a joke.. *giggles* .. come my house and get your arse well and truly kicked by a girl XD

Please...stop, before you really make an ass of yourself, you're NOT intimidating anyone.
I'm no "fanboy" but I do like the fighting arts, and when you say MMA fighters are "actors", as like pro wrestling employs, then you're just asking for a verbal spar aren't you...your "joke" was not obvious.
Now you're attempting to intimidate me? I have my own history buddy and you know nothing of it. Plus I'm not going to try and pump myself up here by posting whatever that history may be, it looks ridiculous and accomplishes nothing. So this be the last of this stupidity.

Back on topic, unfortunately I see the end of sharing as we all know it now in the not too distant future. While we all love to say that they simply can't take us ALL on, and we'll always keep opening up new sites for sharing, in reality I just can't see it continuing too much longer. Already many site admins I know well are contemplating closing up before the hammer falls, there is simply too much pressure being applied. As new lawsuits are laid and bigger fines assessed, even the most die-hard share folk are going to think twice about it. And the lawmakers are formulating new ways to combat it as I type, soon there will be universal laws governing all of what we can or can't do with any type of copyrighted materials. The web is quickly becoming a marketplace with small communities (forums), instead of the other way round which is what we've been used to all these years.

Sure, some newer technology will replace torrents and keep us on ahead for a short time again, but we simply don't have the resources that they do to fight us, so eventually they're gonna win this fight.

BTW scum101, if I ever came over to your house, I'd much rather have a beer than a fight anyday ;)

UFC at its beginnings the owners and promoters were happy to see those websites giving a lot of free promotions to those non-profitable media and not so legal fights, but now that they're making millions of $US dollars want to go after every single cent. (greedy bastards)

BTW, Nowdays the UFC fights are lame and boring, one fighter kicked ass when the other is scared chicken, lately for quite sometime now, the fights aren't even close to once it was.

This message has been edited since its posting. Latest edit was made on 08 Jan 2010 @ 17:43

Originally posted by gmontalc:BTW, Nowdays the UFC fights are lame and boring, one fighter kicked ass when the other is scared chicken, lately for quite sometime now, the fights aren't even close to once it was.

I have to agree here sometimes, it's almost as tho some fighters are trying not to Lose instead of going all out to win.
Some fights tho are still kick-ass standup battles or really exciting BJJ with lots of move-countermove action. I hate it when a guy just lays on top of another guy and smothers the fight into boredom, working just enough so the ref doesn't stand it up...yech! That's not fighting!

Quote:I hate it when a guy just lays on top of another guy and smothers the fight into boredom, working just enough so the ref doesn't stand it up...yech! That's not fighting!

And not to say when the so call the biggest fight of the evening between two furious fighters goes on and on dancing around the cage throwing a jab o two afar from two meters away from each other.

good example UFC 108, Thiago Silva vs. Rashad Evans, stupid fight, all night long smothering and running away from each other, until lucky punch from Silva, but by then he couldn't finished Evans because he was too tired from running around.

Kimbo Slice vs Houston Alexander, Houston was obviously chicken scared... and many more similar fights.

Yet, the greedy Dana White & Co. wants more and more money from the people.

My suggestion to resolve these money ($$$) problems is to bring the rules from PRIDE FIGHTING (Japan), if the fighter shows laziness or no action, he would be penalized with the half of his winning purse (Yellow Card), if he for the second time happens in the fight gets penalty with no purse (Red Card), and has to continue fighting for Self-Pride otherwise he is out of any fighting contract.

So, by taken these rules the fighter will stay hungry for the money and also to keep his contract current, and also "we" the fans will see more action value for the buck we paid.

This message has been edited since its posting. Latest edit was made on 09 Jan 2010 @ 4:49

Quote: Chappy.. I was a rock club bouncer for 3 years.. come to my house and I will kick YOUR arse for you quite happily..

Last person tried it woke up 9 hours later with a wired up jaw.. and I only hit them once.

Right now some of my friends are hunting down this companies ip's and experimenting with ip spoofing methods for streaming. They will be shown up for their stupidity.

As usual a fanboy doesn't have the intellect to see a joke.. *giggles* .. come my house and get your arse well and truly kicked by a girl XD

Scum101 i dont know whether the thought or having my ass kicked by a girl is scary or a turn on????On the otherhand i dont go around picking fights.if someone was willing to pay me the amount of money UFC fighters make to beat someone up i just might consider it.I think if the fighters tryed to focus on injuring the opponent rather than standing 2metres away blocking air punches that are no where near them they'd have more chance of winning the fight and it would be more entertaining.On the tv the otherday when i watched the UFC straight after was some clasic boxing matches and them fights looked brutal compared to the UFC.

This message has been edited since its posting. Latest edit was made on 09 Jan 2010 @ 0:52

custom built gaming pc from early 2010,ps2 with 15 games all original,ps3 500gbs with 5 games all original,yamaha amp and 5.1channel surround sound speakers,46inch sony lcd smart tv.

Oh boo hoo! Ever thought that maybe that loss is because some people don't get off on watching a fight anymore? I don't watch ANY sports. Least of all, wrestling, boxing, etc. I wouldn't pirate that garbage if my life depended on it :p
Just my 2cents though...

Just because someone will watch these fights on a stream doesn't they will pay for the PPV. I think Mr. White is wasting his money and should just accept the fact that his sport will be streamed over the net without his consent.

Originally posted by pcrazy99: Just because someone will watch these fights on a stream doesn't they will pay for the PPV. I think Mr. White is wasting his money and should just accept the fact that his sport will be streamed over the net without his consent.

EXACTLY. Most people pirating are of High School age, and probably could not afford to but the PPV anyways (even with a few friends).

In all fairness Dana does say they aren't lost sales though, just potential losses. He does have the sense to realise that not everyone would buy it if there were no other alternative.Some credit it where it's due at least I reckon

Originally posted by Serialluv: In all fairness Dana does say they aren't lost sales though, just potential losses. He does have the sense to realise that not everyone would buy it if there were no other alternative.Some credit it where it's due at least I reckon

Credit for what? Everything you just said, you put words in his mouth, I couldn't find it anywhere in the article, not even implied.

Originally posted by Serialluv: In all fairness Dana does say they aren't lost sales though, just potential losses. He does have the sense to realise that not everyone would buy it if there were no other alternative.Some credit it where it's due at least I reckon

Credit for what? Everything you just said, you put words in his mouth, I couldn't find it anywhere in the article, not even implied.

Originally posted by Serialluv: In all fairness Dana does say they aren't lost sales though, just potential losses. He does have the sense to realise that not everyone would buy it if there were no other alternative.Some credit it where it's due at least I reckon

Credit for what? Everything you just said, you put words in his mouth, I couldn't find it anywhere in the article, not even implied.

Did you read it then???

Quote:[Piracy] hasn't cost us anything

Yes, I read it. You read it too, obviously, you just didn't understand it.

Quote:"[Piracy] hasn't cost us anything compared to what it's going to cost us to go after these guys. It's gonna cost us a lot of money...[/b]

Unless one is dyslexic, is written black on white(rephrasing):
"Piracy cost us money, and comparing to it is going to cost us much,much more to go after these guys, is gonna cost us a lot of money".
Or,
"Compared to what piracy cost us, is going to cost us much more to go after these guys."

English language can be tricky...you missed that "compared to", which kicks the hell out of your negation...
.
"A double negative doesn't occur when no two forms of non-negation aren't not used in no not-same unsentence. Not in no languages no non-double unnegative doesn't resolve not to a non-negative, while in no others it doesn't not resolve to no not-positive"(via Uncyclopedia)

This message has been edited since its posting. Latest edit was made on 10 Jan 2010 @ 18:52

Don't be a smart-ass before you mouth off about English, you might want to check who you're trying to smart off too! I have an English Masters and a PHD. I teach it for a living and write part time. You clearly state in your argument paraphrasing - you are aware of the origins of this word?

Just because you read something one way, and somebody else reads it another, does not make either party correct. Personally, I read it as Dana saying that it doesn't automatically convert into lost sales.

But I believe it doesn't matter what I say, as you are obviously so arrogant you will be confident you are right and come straight back at my comment, with reasons as to why you are right and I am wrong, why you are better. I got news for you NOBODY CARES!!!! This is the last I will be responding, you just aren't worth my time.

And If I have made any English errors in my argument, you can attribute that to the fact that due to a long standing back injury I am currently on morphine.

Quote:"I got news for you NOBODY CARES!!!! This is the last I will be responding, you just aren't worth my time."

-This is a pretty normal/standard response from someone that doesn't have a better argument, and too proud to admit he had a brain fart. You obviously care, since you bothered to write more than just "go to hell", or something on that line...or not write anything at all...

Quote:"And If I have made any English errors in my argument, you can attribute that to the fact that due to a long standing back injury I am currently on morphine."

If you would've started and stopped with that, you would've had my respect(not that you'd care anyway!!) Instead you wave around some Master of English PHD SUperDuper, which obviously didn't help you today. Those poor kids you're teaching, that's the gloomy future of the country right there.

Yes, you are right about one thing...I AM an arrogant SOB, and this time happens that I am right. And no I don't know the origin of a fancy word like "paraphrasing", it just happens that I get lucky sometimes and use it in the right context.

Online muscle flexing behind a screen is so much fun! If I am late responding to your next argument, is because I am out to grab another beer...Cheers(would do you good, it might augment the morphine's analgesic effect)!!!

This message has been edited since its posting. Latest edit was made on 10 Jan 2010 @ 19:17

It is always amusing to see greedy companies thinking that litigation will make them money in the long run. It's hard to get blood from a turnip, and law suits against people who will never pay for your product doesn't make sense. You end up spending money for nothing except making yourself look ridiculous and greedy. How much money is enough? Is US$350,000,000 in not enough 2009 alone not enough?

MMA is all well and good in a ring, but a bat round the back of any mans head puts him down, it's not being macho or anyhing, it's just biology, make their brain shake inside their skull and bingo KO. Krav maga is about the only martial art useable in the real world FACT, even then it doesn't claim to make you superhuman, taking a bat over your head, being your special power.