Tag Archives: multiscreen

We’re at The Independent Show in Orlando this week to showcase our portfolio of turnkey solutions for regional service providers. Combined with our recently expanded Channel Program, to now include the US and Canada, we offer a variety of customized resources for accelerating delivery of the most advanced new services to consumers—including Gigabit broadband, Service provider Wi-Fi, and Cloud & IP video.

Some of our featured booth demonstrations will include:

Delivering better Gigabit broadband to the home

Achieving stronger high performance Wi-Fi solutions for service providers

Full IP adaptive bit rate (ABR) solutions for set top and multiscreen devices

If you’re at The Independent Show, be sure to stop by Booth #501 & 503 to check out our demos and speak with our experts. We look forward to seeing you there!

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Asia is in the midst of a digital transformation. Across the continent, Asian service providers are leading the way for some of the most advanced home entertainment experiences in the world. But what’s even more exciting are the incredible advances they’re making to bring these experiences to billions of consumers.

Service providers in many countries in Asia are leapfrogging entire technology generations. In some emerging markets, for example, broadband providers are going straight from dial-up to fiber broadband, while video providers are transitioning from analog to digital MPEG-4, completely bypassing MPEG-2 in the process.

These broad deployments of next-generation technology have a number of advantages. From a business perspective, they’re enabling local providers to unleash top-of-the-line services that are heads and shoulders above the competition’s offerings. And for consumers, it means that the future will arrive sooner—with faster speeds, smarter devices, and the latest entertainment coming on the heels of these cutting-edge deployments.

Even in areas without ‘straight to tomorrow’ trajectories, local providers are upgrading networks and technology at a pace that exceeds much of the world. It reflects the fact that Asia, as a market, is more competitive than ever before.

Among the biggest growth trends in Asia is the digitization of cable networks, fueled in large part by government mandates for nationwide infrastructure advancements. The resulting leaps in technology generations are changing the way that Asian providers introduce new services like network DVR. For example, in China, where few have ever owned a VCR, there is no interest in hitting the record button to watch something later. Chinese consumers expect providers to offer all shows—past and past—whenever they want them.

Asian providers are anticipating these new experiences as well as idiosyncratic expectations of their local consumers using a combination of technology and market insight. Content consumption across wireless networks is huge in Asia, as is multiscreen. In addition to investing in new network technology to handle the inevitable shift to multi-gigabit broadband, providers are also racing to ensure that there’s enough Wi-Fi coverage throughout consumers’ homes to take advantage of those speeds and power tomorrow’s TV in every room.

According to the ARRIS Consumer Entertainment Index 2015, consumers in Asia-Pacific experience challenges when it comes to WiFi: four out of every five Chinese consumers reported issues with their Wi-Fi. Add that to the nearly three-quarters of respondents who indicated that they want high-speed Internet in every room, and quickly the notion of generation-hopping both network infrastructure and home networking technology begins to make sense.

Whether it’s deploying network extenders, the latest DOCSIS devices, or laying fiber and shifting to all-IP networks, Asian service providers are setting a global example for the introduction of tomorrow’s entertainment. And very soon, Asian consumers will be the ones enjoying the fruits of falling technology prices, highly competitive markets, government incentives, and forward-looking service providers. The TV revolution in Asia is alive and very real indeed.

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Next week, ARRIS will be exhibiting at NCTC’s Winter Educational Conference in Phoenix, AZ from February 15-16th. Our focus is on the technical underpinnings of delivering advanced new entertainment services like Cloud DVR and Multiscreen.

Our booth (#303/305) will feature active demonstrations of our industry-leading Customer Premises Equipment (CPE) and network solutions supporting the new bandwidth and technology requirements of these services. We’ve organized them in four relevant experience areas under the following topics: Cloud & IP Video Solutions, Gigabit Services, Wi-Fi® Without Limits, and Next Generation Devices.

We’ll run a remote demo of IP video over our DCX3635. Our E6000® Converged Edge Router will showcase Gigabit service using DOCSIS® 3.1. We’ll demonstrate our Hosted Service Provider Wi-Fi Solution for public, commercial and domestic deployments—which played a key role in our recent collaboration with Suddenlink to roll out carrier-grade Wi-Fi to its commercial customers. And we’ll have a variety of new CPE devices on display, including new IP gateways.

Also, be sure to catch Charles Cheevers, ARRIS CTO of the CPE business, talk on Preparing for IP Video, which will cover the evolution of network and CPE technologies and—like ABR, DOCSIS 3.1, and Gigabit Wi-Fi—that’s driving new IP video experiences.

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Recently, ARRIS brought in teachers from all over the Philadelphia School District for a full-day survey course on tomorrow’s entertainment and communications technology.

We opened up our Horsham Customer Experience Center to host the Spring 2015 Philadelphia School Teacher Professional Development Day—giving local teachers a glimpse of how we help service providers bring new technology and experiences—like 4K, multiscreen, and high-speed broadband—to homes in the Philadelphia metro area.

Our own Global Services manager, Kim Andrews, volunteered the ARRIS Horsham campus for the event as a way to bring community educators up to speed on how a local technology leader is collaborating with its customers to Invent the Future for millions of people around the world—while offering some inspiration as to the kinds of jobs, innovation, and experiences that await local students.

“Our presentations included recommendations to energize the ‘conversations between teachers and students,’ ” said Kim. “And hopefully, they’ll jumpstart interest from students in the local tech industry.”

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Twitter’s acquisition of video-editing startup SnappyTV is broadening advertising opportunities on the second screen.

“Twitter is where television viewers come to talk about what they’re watching on TV when they’re watching it,” said Twitter’s CEO, Dick Costello, in an interview last year.

As higher-quality video becomes part of the Twitter experience, the question for second-screen advertisers is how to capitalize on this change of scenery.

Sandy Howe, SVP of Global Marketing for ARRIS, offered the following insight:

“Using smartphones and tablets to accompany the TV experience is no longer a niche activity; it’s the norm. ARRIS research* shows that more than half of global consumers are second-screeners and 12% are using more than two. For content providers and advertisiers, these viewers are an untapped goldmine.

36% of second-screeners used their second device to access live information about the program. Perhaps more compelling is that 30% used it to purchase products featured in the programs they watch. This engagement shows a fundamental shift in how we’re self-seeking to spend money, and consequently has tremendous implications for monetising entertainment.

43% of second-screeners engage in conversations about the TV show they’re watching… while they watch it, and Twitter is an important component in that experience. But more importantly, 41% of consumers find ads on their smartphone intrusive, and nearly half never click through or follow up on TV advertisement on their connected devices. In fact, 40% of consumers record content to skip over the ads! What advertisers need to consider is how to personalize and place their videos to become a relevant and welcome part of the conversation so that they can begin to monetize this opportunity.”

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Let’s face it: we all watch a lot of TV. And sometimes (like every day) Dad needs to stream, binge, and multiscreen his way through the latest and greatest.

That’s a complex set of objectives that we’re not really advancing with cologne and a necktie… So this Father’s Day, ARRIS has a better idea: our SURFboard® SBG6782-AC Modem & Wi-Fi® Router. It’s the gift that keeps on giving.

For years to come, Dad will thank you as he streams his favorite sports and videos… without annoying buffering or dropouts. That’s thanks to the latest 802.11AC Wi-Fi and a host of other technology that we stuffed into the SBG6782-AC.

And now we’ll help you count the reasons why it should be at the top of your shopping list this month:

#5: The Wil Wheaton Project, now on Syfy. On the living room TV, on a tablet. In a box with a fox. Dad gets it however he wants it.