BuyAutoParts Thinks Like Consumers To Drive Mobile Conversion Rates by Laurie Sullivan , Staff Writer @lauriesullivan, (August 17, 2017) Think like the customer and understand their needs. It may sound simple, says Jim Brannen, VP of ecommerce at BuyAutoParts, but it works. Tailor the content and advertisements across search and title the search. Descriptions become … Continue reading BuyAutoParts Thinks Like Consumers To Drive Mobile Conversion Rates→

by Laurie Sullivan, Staff Writer @lauriesullivan, September 2, 2016 A phone with interchangeable parts intended to reduce electronic waste and allow consumers to keep the core of the device longer than a year or two seemed like a good idea at the time of conception. That’s how many describe Google’s defunct modular mobile phone design … Continue reading Google Thinks Mobile First Unless It’s A Modular Phone→

by Scott Barnett July 6, 2016 Follow @scottabarnettJuly 6, 2016 If you are a hyperlocal business, it’s hard to keep up with all the latest technology that’s being thrown at you. Just when you got your arms around building a website, social media exploded and you had to figure out how to be present there … Continue reading Mobile Search – How Google Thinks About It→