Data is based on life of ad, unless indicated otherwise

Attention & Performance Analytics

Data is based on life of ad, unless indicated otherwise

Attention Score

Industry Avg.

Earned Online Views

Social Impressions

Sentiment

Engagement Rating

Industry Share of Voice - past 2 weeks

Spend

Impressions

Engagement

About The DUFF TV Movie Trailer

It's not so pleasant when you find out you are the Designated Ugly Fat Friend, or DUFF, of your friend group. Bianca just found this out for herself, and she's not taking it so well. In order to transcend her DUFF label, she instigates a social order revolution and takes the pretty, popular girls by storm. "The DUFF," in theaters February 20, 2015, is rated PG-13.