The Fenty Empire: 10 of Rihanna’s Business Ventures

In honor of her birthday, here’s a look at all of Rihanna’s business ventures—from clothes, to makeup, to local tourism, and pretty much Fenty everything. (Photo: WENN)

In honor of her birthday, here’s a look at all of Rihanna’s business ventures—from clothes, to makeup, to local tourism, and pretty much Fenty everything. (Photo: WENN)

In 2005, a company named Westbury Road Entertainment was registered. Westbury Road is the name of the street Rihanna grew up on in her native Barbados and now it’s the namesake of her record label. She released her 2016 album Anti on the imprint. (Photo: Instagram)

In 2005, a company named Westbury Road Entertainment was registered. Westbury Road is the name of the street Rihanna grew up on in her native Barbados and now it’s the namesake of her record label. She released her 2016 album Anti on the imprint. (Photo: Instagram)

Riri has also delved into the world of perfumery, beginning with the release of Reb’l Fleur in 2011. To date, the star has released at least one scent a year and now has a total of ten fragrances to her name. The most recent perfume, Kiss, was released in January 2017. (Photo: Instagram)

Riri has also delved into the world of perfumery, beginning with the release of Reb’l Fleur in 2011. To date, the star has released at least one scent a year and now has a total of ten fragrances to her name. The most recent perfume, Kiss, was released in January 2017. (Photo: Instagram)

By 2013, Rihanna put aspiring designer to the test with ‘Styled to Rock’, a reality TV competition that she developed and executive-produced. While there were only two collective seasons, the show was further evidence of RiRi’s indelible mark on the world of fashion. (Photo: Instagram)

By 2013, Rihanna put aspiring designer to the test with ‘Styled to Rock’, a reality TV competition that she developed and executive-produced. While there were only two collective seasons, the show was further evidence of RiRi’s indelible mark on the world of fashion. (Photo: Instagram)

In march 2015, Rihanna was announced as one of the artists tapped to participate in the rebranding of JAY-Z’s Tidal. At present, Rihanna is still listed as one of the artist-owners on TIDAL’s website. (Photo: Instagram)

In march 2015, Rihanna was announced as one of the artists tapped to participate in the rebranding of JAY-Z’s Tidal. At present, Rihanna is still listed as one of the artist-owners on TIDAL’s website. (Photo: Instagram)

The relationship between Rihanna and Puma dates back to 2014, when she took on a creative director role within the company. She began with designing her own sneakers. A couple years later, she premier a full clothing line. Rihanna has also collaborated with other major fashion companies like Armani, River Island, Dior, and Stance. (Photo: Instagram)

The relationship between Rihanna and Puma dates back to 2014, when she took on a creative director role within the company. She began with designing her own sneakers. A couple years later, she premier a full clothing line. Rihanna has also collaborated with other major fashion companies like Armani, River Island, Dior, and Stance. (Photo: Instagram)

In September 2017, Rihanna debuted her own line of cosmetics: the immensely successful Fenty Beauty. Available at Sephora, the makeup line has been praised for its diverse range of foundations. Since its launch, the star has added makeup brushes, vibrant lip colors, and highlighters. (Photo: Instagram)

In September 2017, Rihanna debuted her own line of cosmetics: the immensely successful Fenty Beauty. Available at Sephora, the makeup line has been praised for its diverse range of foundations. Since its launch, the star has added makeup brushes, vibrant lip colors, and highlighters. (Photo: Instagram)

The star’s latest offering, Savage X Fenty, dropped mid 2018 after weeks of teasing on Instagram. The line included 90 pieces of lingerie and sleepwear from four separate collections which offered inclusive options and a range of sizes for its customers. (Photo: Instagram)

The star’s latest offering, Savage X Fenty, dropped mid 2018 after weeks of teasing on Instagram. The line included 90 pieces of lingerie and sleepwear from four separate collections which offered inclusive options and a range of sizes for its customers. (Photo: Instagram)

The government of the Caribbean Island appointed Rihanna Ambassador Extraordinary and Plenipotentiary of Barbados. Though this isn’t necessarily a business venture, RiRi’s duties include “promoting educations, tourism, and investment” for her home country. (Photo: Instagram)

The government of the Caribbean Island appointed Rihanna Ambassador Extraordinary and Plenipotentiary of Barbados. Though this isn’t necessarily a business venture, RiRi’s duties include “promoting educations, tourism, and investment” for her home country. (Photo: Instagram)

The secret to the immense success of Rihanna’s business ventures? Work, work, work, work, work, work.

Over the past 15 years, singer Rihanna has proven her abilities don’t stop at breaking pop music records. Her recently launched size-inclusive lingerie line is hardly the first time she’s flexed her entrepreneurial muscles. The Bad Gal turned business mogul has also launched lucrative designer shoe collaborations, luxury jewelry collections, a fashion line with Puma, and, of course, a makeup empire.