It's My Michigan

A grass roots discount card program reinvents itself with technology.

It's My Michigan 2.0 transforms the digital marketing platform space with a program that takes all of the pain points away from Merchants trying to acquire new customers and shoppers trying to help the local economy and save a few bucks.

For merchants, IMM offers:

Access to over 500,000 Michigan shoppers

An analytics platform that can track not just new customers, but their return visits and the shopping activity of their loyal customer base.

A no hassle cash-back rewards system which does not require changes to their POS, new equipment (like iPads) for their counters, and no additional burden on the staff at the register.

For shoppers, IMM offers:

Great offers from Michigan businesses

No coupons, discount cards, plastic tags, or pre-payments. Nothing to present at the register. No hassles.

All rewards are received as cash-back on their IMM registered credit card statements.

They still get the bank offered rewards attached to their card. Shoppers get to double dip.

We love this deal on so many levels. If you want to learn more, click on the Pre-Qualify link above.