Our Blog

25

Eventually, you will need a website, if you don’t already have one – and it requires ongoing care, attention and maintenance. A Neilsen survey last year showed 45% of New Zealanders now shop online and more than 1.4 million bought online between April 2009 and April 2010. You can’t afford to not have a presence. ...
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24

Online and mobile shopping has changed retailing dramatically over the past decade. Consumers have enthusiastically taken to the internet, social media and mobile technology to help in their buying decisions, and now have high expectations of what’s available, at what price, and how quickly. They’re researching, and buying, online, comparing prices and insisting on information and experience before they make their decision. Buying is no longer a simple in-store transaction, it’s a journey, and it can take many different routes. ...
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12

Intergen had a strong presence at the inaugural NZ Retail Show, held at the ASB Showgrounds on 6-7 April. Targeted at the country’s retailers, and timed to coincide with the National Retail Conference run by the Retail Association, this was an ideal opportunity to talk to the country’s retailers and understand their needs. ...
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