The unbelievable prices of the new Mitsubishi Outlander in Oman are being matched by an equally exciting, innovative and unbelievable promotional campaign featuring flying sharks, UFO’s and giant camels among other out of this world imagery.

Proving that the new Mitsubishi Outlander SUV is simply ready for anything that life can throw at people, the promotional campaign has created excitement and interest among customers in showrooms and other locations across Oman.

There are now only a few weeks left for individuals to take advantage of the special promotional prices on offer for the Mitsubishi Outlander 2.4GLX with a package that also includes six years unlimited mileage, six years roadside assistance, 30,000km or two years free service plus free registration.

But what has really caught the eye of customers has been finding model sharks and sting rays hanging from the ceiling of the Mitsubishi showroom in Athaiba and giant visuals accompanying the Outlander at high traffic shopping locations across Muscat.

The eye-catching creative approach reflects the fun and family aspects of the new SUV that can handle sand dunes as easily as school runs and is as comfortable climbing mountains or helping its owner and driver climb the corporate ladder.

Commenting on the use of the sharks and camels, Mitsubishi Oman General Manager Mark Tomlinson said: “We believe that we are offering unbelievable value with the newly priced 2012 Mitsubishi Outlander and wanted to reflect that in the way we promoted the car in a fun, unusual and highly innovative manner. We have had a tremendous response to the campaign from the motoring public and it has given our showrooms and promotional venues a really eye-catching and totally different impact.

“It has certainly been a talking point for our customers and has helped to bring a dynamic new look and feel to market one of our most popular SUVs that is great for either families or individuals and able to offer comfort, safety and performance on the urban roads of Muscat or in more adventurous off-road areas in the country.”

He added that the promotional period on the Mitsubishi Outlander is due to come to an end in mid June and he encouraged the motoring public in Oman to take advantage of this great offer while it lasts.

“We have had a lot of fun with this campaign which is a fresh and new look for Mitsubishi in Oman and we are confident that individuals our clients purchasing a new Outlander car will have just as much fun with this great SUV once they drive away with it and have the chance to experience everything it has to offer plus the fantastic price should also raise a smile or two.” added Mr. Tomlinson.

To find out more about the offer or organise a test drive call 24 584 500 or visit your local Mitsubishi Oman showroom. The company has showrooms at Athaiba in Muscat, Sohar, Musanna, Nizwa, Ibri, Sinaw, Samail, Barka, Ibra, Sur, Jalan Bu Ali, Salalah, Buraimi and Dibba.

In continuation of an ongoing exercise to serve customers better during the extremely hot summer months, Mitsubishi Oman has introduced a free A/C check-up campaign for all Mitsubishi motorcar owners in Oman. The current service campaign which began last month will run till the end of June.

Mark Tomlinson, general manager of Mitsubishi Oman said: “As our customer cars have to work as efficiently also during the long summer months, keeping the driver and occupants in a safe, comfortable and cool environment is top priority. As part of our commitment to customer care we introduced the free A/C check-up campaign last month and many of our customers have already availed this free AC checkup from top class services offered by our factory-trained professional technicians. As a representative of a Japanese customer focused automotive brand in Oman with factory approved service set-up we can offer this exclusive second-to-none service for the benefit of all Mitsubishi car and SUV owners and users in Oman.”

The complimentary free A/C check-up includes diagnostics and general health checks. The service centre is also offering discounts of up to 35 % on all A/C related parts and labour during the campaign. .

Mitsubishi owners can also avail this facility for their cars by pre-booking the service. “Walk-in customers are also invited to participate. Enthusiastic customer feedback from a previous campaign prompted us to introduce this popular service once again for 2012 and as always the customer response to the programme has been very enthusiastic,” saidJamal Wasti, national sales manager.

]]>4 June 2012http://www.zubairautomotive.com/images/content/news/108.jpgAudi Oman adds new 2012 Q3 to it SUV rangehttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-adds-new-2012-Q3-to-it-SUV-range.html
Audi Oman has announced that its new compact SUV, the Q3, has arrived in the Sultanate. Following the success of the company’s Q5 and Q7 SUV models, which made up a high percentage of total Oman sales in the first four months of 2012, Audi Oman is confident about a highly positive customer response to its first premium SUV in the compact segment.

Abdel Karim Awwad, National Sales Manager of Audi Oman said: “The demand for both the Audi Q5 and Q7 remains very strong even though the new generations are expected only in 2013 and early 2015 respectively. We are positive that the new Audi Q3 will fare equally as well.”

The Q3 is immediately recognizable as the youngest member of the ever growing Audi family. Every aspect of the Q3 showcases Audi technology – the body, the drivetrain, the chassis and the assistance and multimedia systems. The coupe-like lines are an expression of its sporty character. Sharp edges frame elegantly arched sheet metal surfaces, and distinctive lights xenon plus headlights with LED daytime running lights and LED tail lights accentuate the front and rear.

The compact SUV is 4.39 meters long, 1.83 meters wide and 1.59 meters high. Weighing only 1,630 kilograms (base version) but with a highly rigid and safe occupant cell, Audi has once again demonstrated its competence in “ultra” lightweight construction.

The Audi Q3 offers ample room for all five passengers and sets new standards for ergonomics, workmanship as well as countless possibilities for customers to express their own personal style. The luggage compartment of the compact SUV has a capacity of 460 liters, which can be increased to 1,365 liters. Many useful options, including a pass-through hatch, make the Q3 even more versatile and convenient in everyday use.

The Audi Q3 comes with a generously long list of standard equipment, including 17 inch alloy wheels, the concert audio system as well as ISOFIX child seat mounting. Audi also offers a choice of optional equipment taken directly from the luxury class, including the adaptive light system, the high-beam assistant, the panoramic glass roof and the comfort key. For the Oman market, the standard settings also include heat insulating glass and a deluxe automatic air-conditioning that considers the position of the sun and humidity levels.

The range of driver assistance systems redefines the compact SUV class. The park assist system maneuvers the vehicle into tight parking spots almost autonomously; Audi side assist employs radar to help change lanes. Audi also offers a comprehensive range of infotainment components. Topping the range of options is the hard-drive navigation system MMI navigation plus, which displays high-resolution 3D graphics on a fold-out 7.0-inch colour monitor. The Bose surround sound system delivers 465 watts of power to 14 speakers. Coming soon is the Bluetooth online car phone paired with a WLAN hotspot to provide the Q3 with Internet connectivity.

The Audi Q3 is being launched with two four-cylinder 2.0 TFSI engines, which combine direct injection with turbocharging and feature an energy recovery system. With power outputs of 170 hp and 211 hp, these engines are as efficient as they are powerful. For the 170 hp and 211 hp version respectively, the engines deliver a constant 280 and 300 Nm of torque and accelerate from 0 to 100 km/h in 7.8 and 6.9 seconds on their way to a top speed of 212 and 230 km/h. Fuel consumption is just 7.7 liters per 100 km on average, which corresponds to CO2 emissions of 179 grams per km. Audi combines both engines with quattro all-wheel drive and a fast-shifting dual-clutch seven-speed S tronic transmission.

The Audi Q3 rolls off the assembly line in Martorell near Barcelona in Spain.]]>26 May 2012http://www.zubairautomotive.com/images/content/news/107.jpgGermany's No 1 car care specialist SONAX partners
with Sayartihttp://www.zubairautomotive.com/Media/News-and-Events/Germany-apost-s-No-1-car-care-specialist-SONAX-partners-with-Sayarti.html
Sayarti Group has announced that it has acquired exclusive distributorship of Germany’s top car care product brand, Sonax, for Oman. This is the first time that Sonax representatives, Sonax’s exclusive distributor Sayarti and wholesale and retail partners met face-to-face in an interactive event in the presence of technical experts from the principal. This is a significant meeting where both sides not only got to know the new and exciting after-car care solutions, but also discuss new business opportunities.

The first event of its kind saw over 150 retailers and wholesellers participating. The full range of Sonax products -- from DIY (Do It Yourself) to professional car care along with the latest offerings from Sonax’s vast range of car systems with unsurpassed features were put on display. Senior executives and technical experts gave live demonstrations of product applications and explained benefits for end users.

“We are delighted to partner with Sayarti Group in Oman. Oman is a very important market now in the Middle East and with the help of our experienced and energetic partner we are sure that Sonax car care products from this family owned business will be appreciated by discerning users in the Sultanate as they have done worldwide. Our full product range will be available to retailers, DIY enthusiasts and professional detailing service providers in Oman via Sayarti’s network,” said Werner Hoffman, Sonax’s Area Sales Manager.

The roots of Sonax brand date back to the start of the last century when Manfred Hoffmann and his father engaged in the business to manufacture a car polish. Since establishing the brand back in the 1950’s, the company Sonax GmbH & Co has moved into pole position amongst the producers of car care products. Millions of motorists in Germany and around the world trust the expertise of this company from Neuburg. The brand is represented by dealers in 70 countries all around the globe and is one of the most popular brands trusted by many car makers including Audi, BMW and Mercedes-Benz.

KA Arun Kumar, General Manager of Sayarti Group said: “Sonax markets its products under several car care sub brands like PremiumClass, XtremeSerie, FormelPLUS, Sonax Professional and Sonax ProfiLine. All these products have been formulated with specific tasks in mind including the type of paintwork and age of the car. The complete range will be available in Oman now. Sonax products just don’t take care of the car and how it looks, but also ensures that it doesn’t harm the users or the vehicle’s components as they are also environment friendly.”

Mohammed Al Balushi, Sayarti Mercantile manager said: “The number of vehicles in the Sultanate is growing and also the demand for quality after sales car care products and services. We have been in this business for several years and our customers are demanding premium products and services in car care products. For that we chose Sonax, a premium brand which offers a wide range of DIY, retail and professional car care applications. One of the specialties of Sonax is the wide range products which have been specially formulated for all types of motorcars – old or new. The flexibility and cutting edge solutions offered by Sonax products make it a preferred choice of DIY customers and professional applicators.”

One of the reasons for the high visibility and popularity of Sonax is that the company has been active as a major sponsor of motor racing. Sonax’s brand association with famous racing drivers needs no introduction. In January 2012 Red Bull Racing has joined forces with Sonax, which has become an Official Supplier to the team. Sonax has been involved with Formula One for a number of years and provides a range of premium car care products in more than 100 countries. F1 drivers from Ayrton Senna, Hanns-Joachim Stuck, Michael Schumacher, Heinz-Harald Frentzen and Jacques Villeneuve have all raced past the finishing line sporting the brand’s logo on either their cars or racing suits. As official supplier to Vodafone McLaren Mercedes Team in Formula-1, to Team Arden International in GP2 and to various international or national teams is at home on the racing circuits around the world.
]]>18 May 2012http://www.zubairautomotive.com/images/content/news/106.jpgEuropean Motors offers complimentary AC check up
for Peugeot modelshttp://www.zubairautomotive.com/Media/News-and-Events/European-Motors-offers-complimentary-AC-check-up-for-Peugeot-models.html
European Motors has announced a free AC check-up campaign for all Peugeot motorcar owners in Oman. The current campaign began last month and will run till the end of May.

Bob Seshadri, general manager of European Motors said: “As we enter into the long summer months, keeping the driver and occupants in a safe, comfortable and cool environment is top priority. We introduced the campaign last year and our customers are now enjoying the benefit of professional services offered by our factory-trained technicians. As a representative of a European customer focused automotive brand in Oman with factory approved service set-up we can offer this exclusive second to none service for the benefit of all Peugeot owners and users in Oman.”

The complimentary Peugeot AC service includes complete check up, diagnostics and fault finding. The service centre is also offering discounts of up to 35 % on parts and labour on repairs needed or diagnosed during the campaign. All parts supplied will attract a one-year factory warranty.
Peugeot owners can also avail this facility for their cars by pre-booking the service. “Walk-in customers are also invited to participate. Customer feedback from a similar campaign in 2011 has prompted us to introduce this popular service once again for 2012,” added Mr Seshadri.
]]>16 May 2012http://www.zubairautomotive.com/images/content/news/105.jpgRefreshed 2012 Audi A4 & A5 models now
available in Oman & displayed at Muscat City
Centrehttp://www.zubairautomotive.com/Media/News-and-Events/Refreshed-2012-Audi-A4-and-A5-models-now-available-in-Oman-and-displayed-at-Muscat-City-Centre.html
Audi Oman has announced that for the convenience of customers it has arranged to have on display the refreshed for 2012 A4 and A5 model at Seeb City Centre beginning today. Both models will be on display till May 22.

The 2012 A4 and A5 have been refreshed extensively and Audi has introduced new solutions for efficiency, driving dynamics and infotainment, along with an even more attractive design, once again reaffirming our tagline "Vorsprung durch Technik" [which means progress through innovation] for the model series.

Said Abdel Karim Awwad, National Sales & Marketing Manager – Audi Oman: “We are delighted to make this announcment for our customers. For 39 years, the A4 has been one of the best selling models for Audi and for 2012 model year, the design of the A4 has become even more clearly defined and striking in all model variants in the line-up. Currently it is in its eighth generation and for 2012 it has become even more attractive with interesting updates and some minor changes in dimensions.”

A new highlight of the TFSI [turbo charged fuel stratified injection] high performance family is the new 1.8-litre engine which delivers sporty thrust, with a power output of 170PS and 320 Nm of torque. It offers impressive economy figures of 50.4mpg and 134 grams CO2 per km. And that’s an efficiency improvement of 19 percent compared with the predecessor engine. As before, the model will continue to offer the entry-level engine which is the 1.8-litre with 120PS on tap and middle order 2.0-litre TFSI.

While a wide range of drivetrains is typical of Audi most front wheel drive variants A4 offer continuously variable multitronic transmission. Only the quattro versions have either the manual transmission or the seven-speed S tronic.

For driver comfort and better handling the electromechanical power steering is new in all models of the series. Another high-end feature that gives the A4 a special status in its class is Audi drive select. In the basic package, the driver can switch the characteristic of the accelerator, the shift points of the automatic transmission, the power steering and the automatic air conditioning between the four modes “comfort,” “auto,” “dynamic” and “efficiency.” If there is an onboard navigation system, the additional “individual” mode is also included.

“Our second model series, the A5, which is available in Sportback, the Coupé and Cabriolet variants, now features cutting-edge technologies which make them even more efficient, sporty and powerful. And powerful for us means a widened range of powertrain options in the model series. We will now offer a new entry-level 170PS 1.8-litre TFSI with multitronic transmission. This new engine represents Audi‘s cutting-edge developments in innovative engineering solutions in performance and efficiency. The 2.0-litre TFSI quattro with S tronic transmission and 3.0-litre TFSI quattro with S tronic transmission for all body variants will also be available. The big news for the ultra efficient 3.0-litre TFSI variant is that it generates 272 hp and for the first time Audi is offering a supercharged V6 in the A5 Sportback and Cabriolet,“ said Mr. Awwad.]]>15 May 2012http://www.zubairautomotive.com/images/content/news/101.jpgAudi Oman highlights latest automotive safety
& security technologies at government
sponsored safety seminarhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-highlights-latest-automotive-safety-and-security-technologies-at-government-sponsored-safety-seminar.html
What should be the future safety standards of cars in the region? How can car accidents be minimized by educating drivers? How can lives be saved and what role does the automotive industry have to play? Trying to seek these answers, the General Directorate of Specification and Standards under the Ministry of Commerce held a seminar recently in Muscat. This high-profile seminar was attended by representatives from the ministries, Royal Oman Police and executives from local car distributorships.

Abdul Karim Awwad, national sales manager of Audi Oman was one of the key note speakers at the event. Awwad made a detailed presentation about the latest safety technologies that are currently available in Audi models and how they help drivers, occupants and pedestrians safe on road. “It is estimated by experts that ninety per cent of traffic accidents caused by human error are avoidable, thanks to the availability of an array of active and passive safety features in motor cars,” said Awwad.

But it seems that despite the availability of safety and security features in modern cars, road and traffic studies in the Middle East are suggesting that the level of awareness in drivers is quite low. “In our studies have indicated that in general drivers of high performance or luxury cars general push the cars to extract high performance without realizing the pitfalls in an emergency situation,” added Mr. Awwad. The results of a study carried out by Audi Oman has also indicated that barely four per cent of punters shopping for an expensive car in the Middle East inquired about safety features in the car.

"This is an issue that precisely where we must work hard to change perceptions of drivers to make roads safer. Our market research study shows that the new younger generation customer is more focused on the performance or handling of a car than its safety features. And then there are customers who are interested in comfort or luxury features only,” says Awwad. Awwad suggests that continuous education – especially within the new buyers is vital as qualitative studies indicate that most youth aren’t mature or experienced enough to deal with the vehicle’s capabilities is one of the solutions to enhance levels of awareness amongst the target group.

Audi has been offering active and passive safety features in cars and the car maker’s safety engineers and researchers are continuously looking at innovative solutions for future cars. “Future cars will be more advanced as they will communicate with each other and factoring in driving conditions, future safety on roads becomes a critical issue for all manufacturers. “For instance, Audi is looking at advanced pedestrian safety requirements in a future scenario as legislation changes globally, now,” said Awwad.

During the presentation, Awwad highlighted both active and passive safety features in Audi cars. “’Stay in lane’ is a driver assist feature that prevents drivers from drifting out of a chosen lane. A tiny image recognition camera watches the lane markings on either side. If you veer too far right or left, the system knows you’re in danger and assists the driver to stay in lane with gentle steering impulses when driving at speeds of over 60km/h. The driver has the choice of two settings; Early steering intervention with continuous steering impulses to centre vehicle in lane; Late steering intervention, alerts driver that vehicle is possible crossing lanes and applies corrective steering prompt,” said Awwad.

Safe lane changing is another feature that offers a safe lane-changing solution even if there’s another vehicle in the car’s blind spot. At speeds over approximately 64km/h, it monitors the area to the rear and sides of the car and detects whether the lane is occupied by another vehicle. If it is, LEDs on the corresponding door mirror warn the driver.

The Audi Parking System Plus uses sensors discreetly located in the front and rear bumpers. When obstacles are detected drivers are alerted by acoustic signals and a graphic display in the cockpit. With Audi Parking System advanced a small camera in the boot lid has a wide angled lens that provides a 130° view to the rear, displayed on the Multi Media Interface screen. The image is overlaid with coloured graphics and shows the path the vehicle will take based on the position of the steering wheel. With blind spots minimised, the driver is able to park effortlessly in even the tightest of parking spots.

On the move, there’s also adaptive cruise control wherein a driver can choose to maintain safe distance between cars. It is programmable according to the driver’s needs and uses satellite navigation tracking technologies. Besides these there are several electronic safety systems on board like stability and traction control, antiskid brakes [ABS] and electronic brake distribution. Passive safety devices in latest Audis include smart seat belts, head restraints and safety air bags for driver and passenger.

Audi Oman has taken lead in the Sultanate when it comes to connecting with youth. “Our regular participation in events at local colleges, polytechnics and universities has helped raise awareness about safety, engineering and other related issues amongst youth and aspiring professionals. We had a great interaction with the student audience at the German University of Technology and Technical College and the College of Engineering presentations recently,” said Awwad.
]]>10 May 2012http://www.zubairautomotive.com/images/content/news/96.jpgMitsubishi Oman Launches Exciting New Partnership
to Support Drivers in Oman Rally Championshiphttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Oman-Launches-Exciting-New-Partnership-to-Support-Drivers-in-Oman-Rally-Championship.html
Mitsubishi Rally Drivers Gather At Company’s Athaiba Showroom for Official Launch of Mitsubishi Rally Cup and Other Sponsorship Initiatives

Mitsubishi Oman has officially launched the Mitsubishi Rally cup and a range of other sponsorship support to back rally drivers in Oman. The launch came at an event hosted by the company at its Athaiba Showroom for drivers and co-drivers who will be participating in the Oman Rally Championship 2012.

The Mitsubishi Evo has traditionally dominated the Oman rally driving scene and Mitsubishi in Oman has now launched a series of initiatives to boost the drivers participating in this year’s races. Individual drivers each signed an agreement with the company agreeing to support and promote Mitsubishi during the year in return for a series of prizes and special offers on parts to ensure their hard-working and specialised rally cars stay in the best mechanical condition during the grueling race season.

Drivers will compete to win the special Mitsubishi Rally Cup at races across the remainder of the year that are set to take place in venues including Sohar, Nizwa, Sur and Muscat.

Mitsubishi Oman General Manager Mark Tomlinson hosted the launch event and signed individual agreements with the drivers. He said: “We are delighted to putting our support behind rally driving in Oman - racing that has been traditionally dominated by the enormously powerful Mitsubishi Evo and Lancer EX cars. The new Rally Cup will create some healthy competition among the Mitsubishi drivers and we are delighted to be backing such an enthusiastic and committed group of drivers and co-drivers.

“Having met the drivers it is clear that they love the power and handling of their Mitsubishi Evo and Lancer EX cars backed with a full raft of safety features to ensure they can push their cars to the limits during the race with absolute confidence in the car they are driving. Our special offers for the drivers and prizes to provide genuine Mitsubishi parts will also be another important element in our support for the drivers this year.”

The Rally Cup will provide prizes for the leading Mitsubishi Evo drivers this year that include an overall trophy, individual race winning certificates and credits towards buying approved parts from the company that are often required because of the highly demanding rally courses and tough driving the cars undergo.

All Mitsubishi rally drivers taking part in the Championship and who signed the recent agreements will also benefit from special deals enabling them to secure additional approved parts from the company at special supported prices.

Mitsubishi Oman also plans to help spread awareness of the Oman Rally Championship among the wider population in the Sultanate through customer events at their Athaibah showroom and through other activities during the year.

Mark Tomlinson added: “Rally driving has a proud tradition here in Oman and the Evo in particular has proved to be a truly world class car for rallying – delivering the power, precision and superb handling that rally drivers need when facing the most challenging of courses and terrain.”

The Mitsubishi Evolution and Mitsubishi Lancer EX have been the most popular cars for rally drivers in Oman since the creation of the Oman Rally Championship.
]]>9 May 2012http://www.zubairautomotive.com/images/content/news/99.jpgEuropcar adds more Audi A8 L to its fleethttp://www.zubairautomotive.com/Media/News-and-Events/Europcar-adds-more-Audi-A8-L-to-its-fleet.html
Customer demand and popularity of model prompts new deals

Europcar has announced that its partnership with Audi Oman is taking a new and stronger direction with the addition of more A8 L limousines to the existing fleet of Audi models. The move is symbolic for the strong partnership between the world’s most powerful car rental company Europcar and the world’s fastest growing German premium car brand Audi.

Abdul Karim Awwad, National Sales manager of Audi Oman, said: “In February, Europcar declared that they had chosen Audi Oman to be their preferred supplier of vehicles and since then a fleet of Audi A6 and Audi A8 limousines have been comfortably ferrying VIP guests and corporate users. We are delighted that this move will help to significantly increase and enhance Europcar’s product portfolio awareness among its customers and help grow its business by capitalising on Audi’s premium product range.”

Ian Kirchin, Assistant General Manager of Europcar, said: “This is a fantastic opportunity to be associated with a highly recognized premium brand such as Audi, once again.” Europcar currently offers a variety of models such as saloon cars and luxury vehicles.

]]>7 May 2012http://www.zubairautomotive.com/images/content/news/102.jpgBentley customers in Oman discover power &
glory in the new 2012 Continental GT V8 varianthttp://www.zubairautomotive.com/Media/News-and-Events/Bentley-customers-in-Oman-discover-power-and-glory-in-the-new-2012-Continental-GT-V8-variant.html
Regional launch of model a super success

Bentley Oman has organised an exclusive preview and test drive of the new V8 Continental GT for select customers following a regional media ride and drive event that was hosted in Oman. The 2012 Continental GT V8 was received with great enthusiasm by discerning customers who have traditionally experienced exceptional levels of performance in a Bentley motor car.

James Armstrong, Brand Manager of Bentley Oman said: “The reception and feedback we had this time from our customers and prospects who saw and drove the V8 Continental GT has been incredible. And the first reports from top Middle East journalists also confirm how much they enjoyed driving the V8-powered Continental GT in the winding roads of the Sultanate enjoying the nation’s outstanding natural beauty. The Continental GT always had that ‘wow’ factor and now we match the breathtaking GT with superlative V8 performance for the first time.”

The event was hosted at the Al Husn Hotel at the Shangri-La Barr Al Jissah Resort and Spa providing a dramatic setting of rugged mountains and inviting beaches as the backdrop to the event. Customers who drove the 4.0-litre, 500bhp twin turbocharged Bentley Continental GT V8 coupé were enormouslyimpressed with the car’s exceptional standards for power-to-emissions in the high luxury sports car sector.

This new Bentley V8 engine delivers maximum power at 6,000 rpm and an extraordinary peak torque of 660 Nm which is available across virtually the entire rev range from 1,700 to 5,000 rpm. This helps the marginally lighter car [when compared with the Continental GT W12] to offer exhilarating performance and effortless power delivery in the Bentley tradition. Combined with a new close-ratio 8-speed automatic transmission, this translates into a sub-5 second acceleration time for the 0-100 km/h sprint and a top speed of over 290 km/h.

The new V8 engine features variable displacement with a highly sophisticated engine management system, ensuring a seamless and imperceptible transition from V8 to V4 mode under light throttle load. This arrangement helps the new V8 Continental models achieve outstanding levels of fuel efficiency and CO2 emissions for the luxury performance sector and depending on driving conditions are capable of travelling over 800 km on a single tank of fuel. The arrival of the new V8 Continental models fulfils Bentley's environmental commitment to produce a new powertrain that delivers a 40 per cent improvement in fuel efficiency and CO2 emissions.

“We are confident that besides the performance, our customers in Oman will appreciate the driving range and fuel economy benefits that this car has to offer. After driving the car myself and experiencing it, I am sure that the V8 CGT will attract many new customers to the brand who had not considered a Bentley in the past.” said Chris Buxton, regional director of Bentley Middle East.

While the W12 and V8 models look similar in their exterior profile, Bentley has made some changes to the exterior detailing and jewelrythat help differentiate the siblings. In the new V8 variant, the mesh grille is finished in black, air scoops in the lower front valance have a different design and the Bentley badging on the wheels and bonnet and boot lid sport a red background instead of the traditional black.

The new Continental GT V8 is available to order from Bentley Motors Wattayah showroom in Oman along with the other models in the line-up.

Even before the All-new, highly powerful, technologically advanced, high-performance vehicle from the Jeep stables arrives in the showrooms in Muscat - the all-new 2012 Jeep Grand Cherokee SRT8 – has been busy in making its capabilities felt across the world. The Jeep Grand Cherokee SRT8 is a combination of Jeep's legendary capability and utility, merged with the renowned advanced performance engineering from Chrysler Group LLC's Street and Racing Technology (SRT) team.

Last month, this new offering from Jeep proved its capability and prowess at the Nürburgring, Germany's famous racetrack – which is the de facto place to promote high-performance merchandise.

Sabine Schmitz, the well known race track driver and television celebrity took up the challenge to drive and push with the Jeep Grand Cherokee SRT8 to its limits. She piloted the 2,336 kg SUV around the Nordschleife in timing of 8:49.487, beating the time posted by a supercharged SAV belonging to a British rival brand.

Designed and built using the proven SRT formula that raises the performance to astonishing levels, the new 2012 Jeep Grand Cherokee SRT8 is powered by a 6.4-litre HEMI V8 engine with 470 hp and 630 Nm of torque. It enables the model to accelerate from 0-96km/h in 4.8 secs [almost as fast as the Bentley Continental and hit an electronically limited top speed of 250 km/h. The car can cover the quarter mile in the mid-13 second range and has very short braking distance. It can brake from 96-0km/h in 116 feet. Depending on market, Standard Fuel Saver Technology is also offered and a new-for-2012 feature involves an active valve exhaust system allows four-cylinder operation to engage over a wider rpm range, to deliver improved fuel efficiency. Rigorous factory testing has estimated 13 per cent increase on the highway and an extended range of approximately 720 kilometres on one tank of gas.

Standard steering wheel mounted paddle shifters join the standard AutoStick on the floor. Both are mated to a proven automatic transmission, allowing a choice of spirited shifting on the road and the race track. Both methods give the driver the ability to shift while the transmission controller calibration prevents situations that might over rev the engine. Fully adaptive electronic control of all shifting makes the powertrain more responsive while minimizing harshness.

The above feature is combined with improved handling, makes the new 2012 Grand Cherokee SRT8, the best handling Jeep vehicle ever - capable of .90 g on the skid pad - features a new SRT-tuned, adaptive damping suspension managed by the new Jeep Selec-Track system that interacts with several different systems (stability control, adaptive damping, transmission shift strategy, transfer case torque proportioning, Electronic Limited Slip Differential performance, throttle control and cylinder de-activation) to automatically tune the dynamics of the vehicle. Drivers can manually choose between five dynamic modes i.e. Auto, Sport, Tow, Track Snow/Sand for specific driving conditions. The transfer case of this vehicle enhances handling by proportioning torque between the front and rear axles to maintain the driver's intended path. The new Grand Cherokee SRT8 also features an Electronic Limited Slip Differential that eliminates rear wheel slip and further improves handling.

"The all-new 2012 Grand Cherokee SRT8 is the ultimate performance SUV, delivering a combination of Jeep capability and utility, world-class performance, luxury and refinement, and new-age technology," said Chris Edwards, General Manager of Dhofar Automotive. "Jeep vehicles have long been known for their off-road capability, but the Jeep Grand Cherokee SRT8 takes capability to a new level by giving driving enthusiasts extreme performance on any surface.

]]>17 April 2012http://www.zubairautomotive.com/images/content/news/89.jpgPoster competition winner drives away a 2012
Peugeot 508http://www.zubairautomotive.com/Media/News-and-Events/Poster-competition-winner-drives-away-a-2012-Peugeot-508.html
European Motors has announced that Peugeot was one the key sponsors of the recently concluded fifth edition of Francophonie Week along with Department of Tourism and Park Inn by Radisson in Muscat. Every year the Omani French Centre joins the worldwide celebrations of French language and culture. In 2012, it was held from the 18th to the 21st of March at Sultan Qaboos University.

Said Bob Seshadri, General Manager of European Motors: Francophonie Week is celebrated all over the world as an important cultural calendar event. The 508 is our newest global model and therefore it connects very well with theme of the event, one of the key reasons for our participation.”

Besides displaying the latest Peugeot 508 Access model at the venue, the programme included the launch of the 2012 International Clermont-Ferrand Short Film Festival and a themed poster competition. The winners of the themed poster competition were felicitated by European Motors in the form of an overnight test drive of the 508. This year’s poster winners were Hammed Al Rushadi, Fathi Al Batashi and Salim Al Shaaili.

“I am delighted to win the poster competition and also have the opportunity to test drive the Peugeot 508 saloon car for 24 hours,” said Hammed Al Rushadi. The International Organisation of la Francophonie was created in 1970 by three African statesmen and now enjoys the membership of 70 states. Its mission is to embody active solidarity between its member states, respecting cultural and linguistic diversity, and promoting the French language, peace and sustainable development. About 890 million people around the world speak French.
]]>16 April 2012http://www.zubairautomotive.com/images/content/news/93.jpgVolkswagen offers dedicated restoration service
for historic commercial vehicles in Germanyhttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-offers-dedicated-restoration-service-for-historic-commercial-vehicles-in-Germany.html
Modern day successors – the Amarok and Caddy – now available in Oman, pay tribute to legendary camper van of the past

Few vehicles in the world have a cult following which matches that of the ubiquitous Volkswagen camper van. Six decades after its first appearance, it has starred in films and commercials and boasts of an iconic image status more than any other vehicle in its class when it comes to represent freedom, camping, travel or fun.

The VW camper van has often been seen on the roads of Oman – either from local owners or intrepid international adventurers driving through the Sultanate in their home on wheels having driven to the region from Europe and beyond.

Volkswagen Oman General Manager James Oliver says: “Owners of VW camper vans and flat bed trucks around the world have been known to spare no effort in keeping these very special vehicles ship-shape and running. Even in Oman, we are aware that a few of the Volkswagen commercial vehicles which were imported as early as 1980s have survived and some of these vehicles are still with their owners.”

But the good news for owners of these classics is that Volkswagen has created a specialist division in Hanover, Germany to give a new lease of life to these old timers.

The legendary van maker has created its own department dedicated to preserving the van heritage and it’s called Volkswagen Commercial Vehicles Oldtimers. Originally, this set-up was formed in 2007 as a purchase and restoration division for VW vehicles for its own museum collection, but now the restoration service has been extended to owners of old Volkswagen commercial vehicles.

James Oliver adds: “It is a great way to keep the van heritage and spirit alive within the dedicated community by a team of professionals. The modern day successors to the line of these illustrious vehicles of the past are the Amarok pick-up truck that we launched earlier this year in Oman and Caddy vans. In today’s context, these efficient and hardcore utility models are more than a befitting tribute to the past.”

Volkswagen Commercial Vehicles Oldtimers now operates from a new building and has a work area of approximately 7,000sq-m. The set-up accommodates historical treasures and houses a workshop which includes everything from a sheet metal bending bench, lathes and milling machines to a paint shop. The department has a team of mechanics, a technology historian and an event planner.

Owners of VW commercial vehicles who want to have their vehicles restored here, at its place of origin. No matter whether a full or partial restoration is required, or a van is simply to be made roadworthy, the ‘Bulli’ workshop team will undertake any assignment.

The staff will talk through all personal restoration wishes with the customer before preparing an individually tailored offer including documentation. Uniquely, only here does the customer receive certificated works restoration. In addition, for each customer the team of Volkswagen Commercial Vehicles Oldtimers provides comprehensive documentation of the restoration of the vehicle, with every step photographically documented and described in detail. Thus the work performed by the specialists from Hanover is recorded for posterity.

Some of the replacement parts needed when working on classics are sourced from Volkswagen’s original stock, with support from Volkswagen Classic Parts.

]]>14 April 2012http://www.zubairautomotive.com/images/content/news/83.jpgAudi Oman introduces automotive safety innovation
& world class engineering to students at
German University of technologyhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-introduces-automotive-safety-innovation-and-world-class-engineering-to-students-at-German-University-of-technology.html
Audi Oman is connecting the fast growing global German automotive brand with young and educated Omanis, who are destined to become future trendsetters in the Sultanate with regular interactive information sessions. Audi is aware that these future-oriented, ready to contribute and opportunity-driven generation is already making its mark in the working environment. The German University of Technology in Muscat provided the platform for Audi Oman once again to sponsor a vivid programme for students which included an array of displays, audio-video presentations and personal interactions with students eager to learn about the global trends in the automotive industry especially safety, engineering and innovation.

Audi Oman feels that such inititiatives can help Omani students broaden their horizon and decide on their respective future career options. Abdel Karim Awwad, National Sales & Marketing Manager - Audi Oman said: " At Audi Oman, are well aware of our role in the society as a responsible corporate entity and our sponsorship of the Open Day for students of German University of Technology is an ideal platform to connect, and share a commitment and also generate awareness about employment or career opportunities for young people who are almost ready to enter the industry. It is a wonderful opportunity to be able communicate with the Omani students directly and we hope our interaction will help guide them to be better prepared when they enter the job market with requisite levels of education and professional skills set.”

Globally, Audi is known to work with youth in a variety of projects and it actively nurtures the idea of promoting innovation and creativity. "We believe in the potential and capabilities of these talented and progressive thinking young people who are ready to discover themselves and contribute in overall development of their communities and country. There are real opportunities to work in the auto industry waiting to be picked up, and we at Audi will help them to achieve this,“ added Mr Awwad.

Audi Oman also provides training opportunities for students and graduates during the period from June to September each year.]]>12 April 2012http://www.zubairautomotive.com/images/content/news/84.jpgZubair Leasing delivers twenty nine buses to
Carillion Alawi on long term leasehttp://www.zubairautomotive.com/Media/News-and-Events/Zubair-Leasing-delivers-twenty-nine-buses-to-Carillion-Alawi-on-long-term-lease.html
Zubair Leasing has announced that they have signed a lease contract with Carillion Alawi LLC, one of Oman’s leading civil construction companies, for the supply of twenty nine, sixty-seater buses on long term lease. The buses will be used for transporting over 1,700 employees working for the company in different locations in Oman. The keys of these modern buses were handed over by senior executives of Zubair Leasing to the Senior Management Carillion Alawi LLC during the handing over occasion.

Speaking on the occasion, Mr. Kim Robinson, Commercial Director of Carillion Alawi said: “We are aware of several competitive products from Asian and Indian subcontinent which are operating in Oman. But after careful consideration and evaluation of several aspects including the mandatory forthcoming new safety related regulations in the Sultanate and efficiency parameters, we opted to lease Zhongtong buses from Zubair Leasing as they’re perfectly tailored to meet our business requirements.”

“We are delighted to offer these buses from Zhongtong which will be used by Carillion Alawi LLC, one of Oman’s oldest constructions companies to comfortably and safely transport construction workers in and around the Sultanate,” said Puneet Dev, Senior Manager, Zubair Leasing.

As the first automotive rental and leasing company in Oman to be ISO certified, Zubair Leasing is one of the largest vehicle rental and leasing companies in the Sultanate with a fleet in excess of 1,800 vehicles. Zubair Leasing offices are located strategically in Muscat, Sohar and Salalah. The current fleet offered to customers and clients consists of vehicles ranging from models like Mitsubishi Lancer to Audi A8, four wheel drives like Mitsubishi Pajero, Jeep Cherokee, Grand Cherokee, Dodge Durango and premium luxury 4x4s such as the Audi Q7. Commercial vehicles are also offered for lease and include Mitsubishi L200, Canter and Fuso trucks and Rosa buses.

Al Rumaila Motors, which supplied the China-built buses to Zubair Leasing, introduced the Zhongtong bus brand in Oman a few weeks ago. Zhongtong Bus Holding Company Limited is one of the fast growing bus manufacturers from mainland China with more than 40 years’ experience in bus manufacturing. Their products range from basis carriers to ultra-luxury models and also buses specifically for school children. Built with advanced technical know-how including design from Holland, these buses come with advanced safety features such as three-point seat harnesses and ABS besides modern and efficient powertrains.]]>11 April 2012http://www.zubairautomotive.com/images/content/news/90.jpgPeugeot all new 508 is a champion when it comes to
combining value pricing with brilliant quality
& stylehttp://www.zubairautomotive.com/Media/News-and-Events/Peugeot-all-new-508-is-a-champion-when-it-comes-to-combining-value-pricing-with-brilliant-quality-and-style.html
Powerful turbocharged 156hp engine offers sublime performance and fuel efficiency

Following strong sales success with the all-new Peugeot 508 saloon car, European Motors have made the entry level variant – the Access – even more attractive as a purchase proposition in Oman.

Bob Seshadri, general manager of European Motors said: “The 508 isn’t just another model in the line-up from Peugeot. It represents a combination of sculptural visual appeal in sheetmetal combined with efficient class-leading powertrain technology in a mid-sized car. Although, it isn’t an easy task to offer value pricing in a quality package, but Peugeot has done it quite admirably with the 508. The 508 is a European prestige luxury car at a Japanese price-point and we are now able to offer our Omani customers the Access variant from RO9950.”

Style statement inside out

Peugeot launched the 508 during its bi-centenary year which also saw the introduction of new design language in a production model. The design of the 508 is inspired by the dramatic SR1 concept and hence its contours are free-flowing, without break, interruption or embellishment, from the end of the bonnet to the boot. All surfaces are flush-fitting, with clearances between each element precisely determined to obtain optimal build quality and there’s no evidence of ostentatious elements or add-ons such as windscreen wiper jets or aerials.

Striking features at the end of the long aluminium bonnet is the prominently placed new Lion logo placed in a specially created contour. The front grille is rendered in a "floating" style and seems detached from the body and this effect is complemented by the chrome edging. Meanwhile, the piercing expression of the headlamps was also a focal point of stylists. Their interior design is a blend of chromium plated and frosted surfaces. On versions with directional bi-Xenon headlamps, "LED lighting tubes" are visible, each with seven electroluminescent diodes.

The entire rear section is designed in one form, the boot perfectly flush with the bumper. A horizontal chrome bead on the boot enhances the rear aspect, parallel to the chrome trim near the diffuser which visually "seats" the rear of the car. A visual characteristic of Peugeot's heritage is also particularly marked at the rear of both body shapes. Three red clusters mask three rows of 6 LEDs to give the car a unique night-time signature.

Inside the cabin the dashboard catches the eye immediately, helped in particular by a layered centre. The soft-touch surfaces on the dash are beautifully crafted. The cabin ambience is understated and elegant.

Optimised powertrain

The front wheel drive 508 Access is propelled by class leading and efficient powertrain technologies including turbo charging. The high pressure four-cylinder turbo charged 1.6-litre engine offers maximum output of 154bhp and maximum torque 240Nm when mated to six-speed automatic transmission. With this package the car’s 0-100km/h sprint timing is 9.2sec and top speed is 217km/h. These performance figures comfortably outclass several bigger normally-aspirated powertrain setups.
]]>8 April 2012http://www.zubairautomotive.com/images/content/news/92.jpgAudi introducing young Omanis to the world of
automotive safety innovation and world class
engineeringhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-introducing-young-Omanis-to-the-world-of-automotive-safety-innovation-and-world-class-engineering.html
Wattayah Motors, a Zubair Automotive Group member and authorized distributor of Audi motor cars in the Sultanate of Oman believes that the strong future of Oman lies in the hands of young, able and educated Omanis. As a hidden powerhouse of employee potential critical for global business success, Audi is aware that these future-oriented, ready to contribute and opportunity-driven generation is already making its mark in the working environment.

At local level Audi Oman is purposefully following its strategy of connecting, discovering, nurturing and educating talents – be it in the field of sports or technical education with a field open with opportunities for the right people and skills set.

At the recent ‘Open Day’ for engineering students of Higher College of Technology in Muscat, sponsored by Audi Oman, activity included various displays, audio-video presentations, personal interactions with students eager to learn about wide range of opportunities in the automotive industry in general, and at Audi Oman in particular.

As a platform to help students to decide on their respective future career routes,
Abdel Karim Awwad, National Sales & Marketing Manager, Wattayah Motors - Audi said: " At Audi Oman, are well aware of our role in the society as a responsible corporate entity and our sponsorship of the Open Day for students of Higher College of Technology is a platform to connect, and share a commitment and also generate awareness about employment or career opportunities for young people who are almost ready to enter the industry. It is a wonderful opportunity to be able communicate with the Omani students directly and we hope our interaction will help guide them to be better prepared when they enter the job market with requisite levels of education and professional skills set.”

Globally, Audi is known to work with youth in a variety of projects and it actively nurtures the idea of promoting innovation and creativity. "We believe in the potential and capabilities of these talented and progressive thinking young people who are ready to discover themselves and contribute in overall development of their communities and country. There are real opportunities to work in the auto industry waiting to be picked up, and we at Audi will help them to achieve this,“ added Mr Awwad.

Audi Oman provides training opportunities for students and graduates during the period from June to September each year.]]>6 April 2012http://www.zubairautomotive.com/images/content/news/75.jpgVolkswagen Oman Launches Service Excellence
Packagehttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-Oman-Launches-Service-Excellence-Package.html
5-Year Warranty, 5-Year Roadside Assistance, 3 Year or 45,000km Free Service Package on Offer

Volkswagen Oman is offering its customers the chance to enjoy uninterrupted driving pleasure on a number of new cars and SUVs by offering an excellent “Service Excellence” package that will be available until 28th April.

Customers buying a new Jetta, Golf GTi, Tiguan or Touareg will benefit from a superb value added offer that includes a 5-year warranty, 5-year roadside assistance and a 3-year or 45,000km free service package. That’s not all – the Jetta and Tiguan 2012 models are also available with the added bonus of one year’s free insurance that is available until the end of May.

Announcing the new promotion, Volkswagen Oman General Manager James Oliver said: “This is a promotion designed to ensure our customers can do what they love best – driving a Volkswagen. We are able to do this by ensuring that with every part, every corner and every aspect of their new car is taken care of everyday.

“At Volkswagen we are keen to help our customers to reduce the long-term cost of ownership and give them the very best value for money we can offer them with the guarantee of European engineering technology, comfort and safety across all of our vehicles.”

Volkswagen is also offering highly competitive pricing on the four models that will benefit from the Service Excellence package. Prices of the Jetta starts from only RO 7,350, while the sporty Golf GTi is available from RO 10,500, the Tiguan from RO 10,950 and the Touareg starting at RO 15,950.

To find out more about the Service Excellence package and to arrange a test drive for the vehicles in the promotion, please contact Volkswagen Oman on 24 584 510 or visit their showrooms in Wattayah and Athaiba in Muscat and in Sohar, Nizwa and Salalah.]]>4 April 2012http://www.zubairautomotive.com/images/content/news/94.jpgMitsubishi Oman launches campaign advising
customers to stay away from counterfeit spare
partshttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Oman-launches-campaign-advising-customers-to-stay-away-from-counterfeit-spare-parts.html
Authorised distributor launches genuine spare parts and service campaign across the Sultanate

Mitsubishi Oman has launched a nationwide campaign to convince the motoring public to stay away from counterfeit spare parts and only buy genuine parts to keep them and their family member safe on the roads of the Sultanate.

According to the Royal Oman Police, 45 per cent of the recent road fatalities in the country can be attributed to vehicles running on unsafe or counterfeit spares parts. In the light of these horrifying statistics Mitsubishi Oman is leading a campaign to try and help reduce the number of car accidents and accident related fatalities through proper consumer guidance and awareness about the effects of using substandard or fake parts in motor cars.

Mark Tomlinson, General Manager of Mitsubishi Oman explains why fighting the sale of fake parts is so important: “The catalyst for our promotion was the current exhibition being held by the Public Authority for Consumer Protection on fake automotive parts. We whole-heartedly support these public safety awareness campaigns and similar initiatives because first and most important, we are concerned about the safety of our customers, especially those who have older cars which have crossed the 6-year warranty period. Our second concern is the shadow fake parts cast on our reputation as a provider of high-quality replacement parts and safe and reliable vehicles to the public. Sadly, some customers are open to exploitation by unscrupulous traders or middlemen offering them fake or substandard spares at cheaper prices.

“We believe at present that unsuspecting consumers are continuing to be affected in one way or another by fake parts, which is why we are actively promoting a campaign for genuine parts in an effort to generate top of the mind awareness about safety issues for our customers.

“It is our objective to convince the customers that they could be risking their own lives and that of their families by saving just a few rials compared to the peace of mind they can have when purchasing genuine and authorised parts from our nationwide network of parts shops and workshops.”

The last Organization for Economic Cooperation and Development (OECD) report highlighted the Middle East as a central market in the $16bn or more global trade in fake auto parts, which is growing at an estimated rate of 9-11 per cent a year.

Mitsubishi Oman understands the way that the Omani market works and how consumers generally looking for cheap bargains. The trend is very similar to many GCC retail market trends with the majority being discount driven markets where customers often look for cheaper options without realizing safety implications when it comes to buying service spare parts for cars.

The company’s after-sales service department has encountered many instances of fake parts such as oil and air filters, spark plugs, brake, clutch, ball bearings, suspension components in cars that have come in for service or repairs.

National Parts Manager Hemant Bhat added: “With the availability of sophisticated printing and packaging machines, it is really very difficult for customers to detect a counterfeit product. Imitation parts are manufactured, packaged and represented in a way to mislead the public. Imitators often duplicate a trademark exactly, or alter it just enough that the average customer won't notice the difference.”

For walk-in customers in showrooms or service centres, Mitsubishi Oman has now developed a direct communication platform in the form of a banner which highlights the key fundamentals of motor car and occupant safety.

“The message on the banner illustrates in a very clear and easy to understand the way that by using counterfeits parts you will in fact in the long term spend more money, need to buy more parts, cut your car's life much shorter and risk the safety of your vehicle. This is illustrated in a clear graphical format for ease of understanding,” added Mr. Bhat.

Mitsubishi’s authorized service centres only use genuine spare parts and technicians who are factory-trained guaranteeing quality and safety. Mr. Bhat says that customer should not take risks but should trust only an authorized Mitsubishi Parts outlet for all their requirements to buy genuine parts.

Public Authority for Consumer Protection [PACP] says that this illegal trade hits legitimate businesses and government revenues, authorities in Oman are working on ascertaining and fighting the impact of such illegal trade on the economy. “Some studies estimate that the global trade of counterfeit goods exceeds US$600bn annually. There are no specific studies on trade of counterfeit products in the Middle East,'' said Sara Holder, communication cluster head at Brand Protection Group (GCC & Yemen). The group works on creating awareness about counterfeit products. Counterfeit products seized in European Union show that the Middle East is a major transit point and a key player. Traders and business community leaders in Muscat say the illegal business is hurting them badly and that they have brought the matter to the notice of PACP and ROP.

What you can do if you suspect a part is a fake?

Take it back to the place where you purchased it. Most legitimate dealers/retailers consider their customer service and reputation to be the most important part of their business and most will do whatever is necessary to make good on the purchase.
If you suspect a part you purchased is fake, or if you know anything that could lead to the conviction of counterfeiters, please contact the local Global Brand Protection Team such as Public Authority for Consumer Protection [PACP] or the anti-economic crime department or report the matter to ROP

]]>4 April 2012http://www.zubairautomotive.com/images/content/news/76.jpg2012 Mitsubishi ASX crossover is safest CUV in the
segmenthttp://www.zubairautomotive.com/Media/News-and-Events/2012-Mitsubishi-ASX-crossover-is-safest-CUV-in-the-segment.html
Model named "Top Safety Pick" by the US Insurance Institute for Highway Safety

Mitsubishi Oman has announced that the 2012 ASX [also known as Outlander Sport in the US and RVR in Japan] was named a "Top Safety Pick" by the United States' Insurance Institute for Highway Safety (IIHS), the highest respected and authoritative vehicle research and crash test ratings agency.

Said Mark Tomlinson, General Manager of Mitsubishi Oman: “We are delighted that the 2012 ASX global compact crossover model has once again passed with flying colours a battery of stringent safety tests conducted by one of the world’s most respected testing agency in the US.”

In order for a production vehicle to be named a "Top Safety Pick" by the IIHS, an automobile must earn a "good" rating in all of the organization's crash test analysis. The ASX received a ‘good’ test score in four of the key areas of crash test evaluation including offset front impact, side and roof strength besides rear crash protection/head restraint ratings.

“This is not the first time this compact crossover has been recognized for its outstanding safety features. In 2011, the ASX received a five-star crash safety rating (the highest rating possible) from the Euro NCAP (European New Car Assessment Programme) and in 2010 received a five-star crash safety rating (the highest rating possible) from ANCAP (Australasian New Car Assessment Programme),” said Jamal Wasti, National Sales Manager of Mitsubishi Oman.

Stylish and practical, mechanically the ASX is based on the same platform as the bigger Outlander, Lancer and Lancer Evolution X. The ASX is unique in many ways as it bridges the gap between Mitsubishi’s conventional passenger cars and its rugged off-roaders. Practicality and versatility are key to the appeal of the ASX. With a wheelbase identical to the bigger Outlander sibling, passenger space is generous, with the flexible seating inside giving the ASX real versatility for customers looking for a practical, enjoyable family car.

As a modern motor car constructed using Mitsubishi’s RISE safety technology which involves the usage of high-tensile steel sheets that deliver both reducing weight and increased crash safety, in an unlikely event of a crash, the impact energy is dissipated away from the passenger compartment. In addition, there’s ABS anti-lock braking, Active Stability Control, Traction Control, Electronic Brake Distribution, Brake Assist an Emergency Stop Signal System and 7 airbags as standard in the ASX. Pedestrian protection technologies include a newly designed energy-absorbing front bumper to mitigate lower leg injury, plastic front bumpers that flex with light contact and a redesigned bonnet.

In Oman, the ASX is available with an improved version of the MIVEC 2.0-litre inline four-cylinder engine which produces 148hp at 6,000rpm and 143lb-ft of torque at 4,200rpm. What's more, the majority of the engine's torque is produced across a wide powerband of around 2,200 rpm all the way up to just below its redline at 6,500 rpm through its CVT transmission set-up..

“Be it a quick drive to the grocery store or a long highway drive, driver and passengers of the Mitsubishi ASX are treated to a refined car-like ride in comfortable surroundings and with a host of welcome features - all of which are made more impressive when considering this handsome and capable crossover's very attractive pricing,” added Mr Wasti.

]]>3 April 2012http://www.zubairautomotive.com/images/content/news/88.jpgPeugeot RCZ racer impresses with convincing win at
the Nurburgring Dominant class victory at season
openerhttp://www.zubairautomotive.com/Media/News-and-Events/Peugeot-RCZ-racer-impresses-with-convincing-win-at-the-Nurburgring-Dominant-class-victory-at-season-opener.html
Team Peugeot RCZ Nokia made quite an impression on its debut run in the VLN Endurance Championship at the Nürburgring, Germany recently. At the 59th ADAC Westfalenfahrt, Peugeot racing drivers Julien Piguet, Julien Rueflin, Steven Palette and Paul Englert steered the Peugeot RCZ Racing Cup to an impressive class victory. The race which was scheduled to last four hours was cut short by 80 minutes due to safety concerns about poor visibility due to fog. Race stewards awarded the points on the basis of the distance covered by the racers.

Said Bob Seshadri, general manager of European Motors on the maiden success of the RCZ race car: “Although the RCZ is a new car on the racing circuit, Team Peugeot RCZ Nokia has used a customer sport version of the RCZ developed by Peugeot Sport in Vélizy, France. Previously, diesel-powered RCZ cars were raced and for the first time this year, the team decided to use lighter and more efficient petrol versions.

Peugeot Sport developed the RCZ race car with a petrol turbocharged unit that currently delivers 260hp and is mated to a fast shifting sequential automated manual transmission. The key benefit was that the car is lighter by 120kg, has better balance on track and in endurance race can extend range with additional fuel on board which also means less refueling stops. Besides these, the car’s aerodynamic kit was also modified to increase downforce at higher speeds. The street legal RCZ that we are selling in Oman has some of these cutting edge technology applications – especially in the powertrain department.”

One-two result in qualifying
In 9m 46.222s, Michael Bohrer, Stéphane Caillet, Jürgen Nett and Steven Palette marked a dominant best time in qualifying in the SP2T class, 31.817s faster than their team-mates in the second RCZ Racing Cup. BMW’s MINI came in third place was more than a minute slower. “The car feels fantastic,” said pole setter Michael Bohrer. “Compared with the diesel, we are 100kg lighter and have a clearly better weight distribution. The new suspension with a longer spring system is a perfect fit for the world’s most difficult race track as we now have much better cornering forces.”

Jürgen Nett, who drove the start, took the lead in class right from the first metre on and in 9m 26.493s marked a commanding best time but then had to come in for an unscheduled pit stop after three laps. “The intake manifold in the engine was defective and had to be repaired. Unfortunately, that took almost an hour and a half,” explained General Manager Olivier Perez. “The RCZ Peugeot Sport is a completely new car for us and we’ve still got a lot to learn. Our big aim is the 24-hour race in May. By that time, we want to assure the stability of the RCZ Racing Cup.”

Class winners’ race went without problems
Julien Rueflin prepared the ground for the success of the 260hp high performance turbo petrol engine. “After Jürgen Nett’s problems I was able to take the lead and to consistently extend it. I particularly enjoyed the new sequential gearbox.” After six laps Julien Piguet took the wheel of the dynamic sport coupé as planned. “Due to slight drizzling rain I opted for intermediates but the rain got heavier and heavier,” said the Frenchman, explaining his additional stop three laps later. “On rain tyres I was able to overtake much more powerful competitors. A big ‘well done’ to our partner partner Kumho. The tyres provided perfect grip in any condition.” Shortly after Steven Palette had taken over the cockpit the race was stopped early due to visibility having dropped below 50m in the start finish area.
]]>3 April 2012http://www.zubairautomotive.com/images/content/news/78.jpgAudi Oman Hosts First Quattro Cup Golf Tournament
in Omanhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Hosts-First-Quattro-Cup-Golf-Tournament-in-Oman.html
Golfers Hail Event Huge Success as 100 Players Battled It Out for Right to Represent Oman in World Final in South Africa

Audi Oman has successfully held the first ever quattro Cup in Oman – attracting 100 golfers to participate in an event that is now one of the biggest amateur golfing events around the world.

After a thrilling day of competitive action at the Muscat Hills Golf and Country Club, Muscat-based players Henry Ondo Obama and Christian Carton were the winning team and will now go on to represent Oman in the World Final of the quattro Cup that will be staged in South Africa in November.

Billed as the largest amateur tournament series worldwide, the quattro Cup has attracted over one million golfers in the past 21 years and last year alone there were 800 tournaments organised by Audi dealers in 52 countries attracting 90,000 players.

Golfing friends Henry Ondo Obama and Christian Carton said they were surprised but delighted to have won the prestigious title and have the opportunity to represent the nation’s amateur golfers in the World Final later this year.

Henry, who has lived and worked in Oman since 2008 and hails from Gabon in central Africa, plays off a 12 handicap and said: “I did not expect that we would do so well but this was one of those once in a lifetime days for a golfer when everything went right for us.

“Audi has organised one of the best tournaments I have ever taken part in and this was a real top notch tournament from start to finish and will be very good event to help the continued development of golf in Oman.”

Christian Carton, who is from France and like Henry works in the oil industry in Oman, plays off a 22 handicap and has been in the Sultanate for four years, taking up golf back in 2003.

He said: “This was a very nice tournament and very well organised by Audi and by Muscat Hills and I am very, very happy that Henry and I played so well and won the tournament. I knew if we played well we would have a chance but there were some very good golfers in the tournament so it was a big surprise for both of us.”

Abdel Karim Awwad, National Sales and Marketing Manager for Audi Oman, congratulated Henry and Christian on their success against such a competitive field. “It was a tremendous achievement by Christian and Henry to win against such a highly competitive field. All of the participants told us it was one of the best organised and most exciting tournaments they have been able to play in Oman and we are looking forward to this becoming a major fixture on the annual golfing calendar in Oman.

“The Audi quattro Cup has attracted the very best amateur golf teams from around the world for over 20 years and it is was exciting to be able to introduce this exceptional event to the Sultanate. Audi Oman would like to thank Muscat Hills Golf & Country Club and the Oman Golf Association for their tremendous support in making this happen and ensuring we enjoyed such an outstanding day of tournament team golf.“

Audi's involvement in supporting sporting events is aimed at supporting people who are pursuing their vision, in areas that provide fresh impetus. In the same way that Audi itself is one of the leading manufacturers of cars, Audi sports sponsorship is an integral part of this approach. The objective is to help excellence come to the fore, with some carefully targeted assistance.

For further information about Audi in the Sultanate or to book a test drive, please call 245 84510, log on to www.audi-oman.com or visit any Wattayah Motors showroom where our fully qualified sales consultants will be able to assist you

]]>22 March 2012http://www.zubairautomotive.com/images/content/news/72.jpgDhofar Automotive staff member voted as Customer
Service Executive of the Year 2012http://www.zubairautomotive.com/Media/News-and-Events/Dhofar-Automotive-staff-member-voted-as-Customer-Service-Executive-of-the-Year-2012.html
A customer relationship manager at Dhofar Automotive, Hawraa Al Lawati, has won the first prestigious “Customer Service Executive of the Year 2012” award in the automotive sector at the Oman Customer Service Excellence Awards organised by OITE Conferences and supported by the Ministry of Commerce & Industry and the Oman & Public Authority for Consumer Protection.

Hawraa, who only joined Dhofar Automotive in January, has been working in CRM (customer relationship management) roles with the Zubair Automotive Group for over two years and is totally dedicated to delivering the highest standards of customer care.

This new customer service excellence award is given to individuals who have demonstrated strong leadership and management skills with and emphasis on staff development and ensuring innovative, visionary and creative thinking. Award winners were chosen on their management skill, commitment and through them being proactive in developing initiatives that focus on providing service excellence to customers.

Commenting on her success CRM Manager Hawraa said: “In a highly competitive environment, like the automotive industry in Oman, at Dhofar Automotive we are totally committed to going beyond everything that a customer expects to ensure loyalty and customer satisfaction. I am very proud to have won this individual award – but it is an award that reflects great team work, hard work and professionalism by everyone involved in customer care at the company.

“The success of our team is a result of effective training, hard work and creating a positive and progressive environment that allows team members to grow and do well. Customer care is an essential component of the success of our business.”

She added that the working environment at Dhofar Automotive was highly supportive enabling individuals to get the training and development they needed to ensure a rewarding career within the company.

Dhofar Automotive General Manager Chris Edwards added: “We are immensely proud of Hawraa and her outstanding work as our CRM Manager. Her team is often the first point of contact for people with Dhofar Automotive and it is essential that they get a warm, professional welcome to the business, enabling our customers to easily get the information they need.

“Looking after our customers is the most important part of our business and I am delighted that our investment and commitment in Hawraa and her team has been recognised with this prestigious award.”

Dhofar Automotive was established in 2010 and is the exclusive distributor in the Sultanate of Oman for the Chrysler, Jeep, Dodge, Ram and Mopar brands.

]]>3 April 2012http://www.zubairautomotive.com/images/content/news/82.jpgChrysler to be presenting sponsor of the 7th
Muscat International Film Festivalhttp://www.zubairautomotive.com/Media/News-and-Events/Chrysler-to-be-presenting-sponsor-of-the-7th-Muscat-International-Film-Festival.html
The Chrysler 300C to Be Official Limousine for Visiting Movie Stars and Celebrities

Chrysler has announced that it will be the presenting sponsor of the prestigious and eagerly awaited 7th Muscat International Film Festival. The company will be using its luxury 300C saloon car as the official limousine for the one-week festival that starts at Sultan Qaboos University on 24th March and runs until 31st March.

Chrysler, distributed exclusively in Oman by Dhofar Automotive, has a long and distinguished history with Hollywood movies with vehicles like the 300C having taken centre stage in a number of well known and hugely popular blockbuster movie hits.

Chris Edwards is the General Manager of Dhofar Automotive and said: “We are delighted to be associated with and be the main presenting sponsor of the seventh Muscat International Film Festival which has become one of the key festivals in the country designed for the enjoyment of families and film aficionados.

“Sponsoring an international film festival of this nature is a natural fit for Chrysler as a brand since we believe, as do film makers around the world, that the complex challenges of the future can only be mastered by means of creative power and innovative ideas.”

He explained that the decision to use Chrysler’s 300C luxury saloon car as the official limousine for all the visiting stars and celebrities was highly appropriate given the history of the car itself in a number of well-known international films.

“The 300C has a special place in Hollywood and film producers and writers have been known to really like the Chrysler brand and the model in particular. In the recent film ‘Drive’, there is a notable car chase between a Ford Mustang and a 300C while the 300C has also featured in ‘The Island’ and Harrison Ford’s action thriller ‘Firewall’ and Steven Segal’s ‘Urban Justice.

“At Dhofar Automotive we believe that films, art and culture enrich the life of every person – and of course this is also true for our customers and employees. As forward looking and dynamic automotive company we depend on creativity and innovation just as much as those working in films, arts and culture,” added Mr. Edwards.

He explained that the company was looking forward to the visiting movie stars and film celebrities enjoying the comfort and luxury embodied within the Chrysler 300C when they are taken around Muscat and to and from the film festival centre at Sultan Qaboos University.

The eight-day long event will see films from various countries including US, UK, India premiered along with retrospective of David Lean and a special look back at 50 years of Bond films – with 007 himself Roger Moore anticipated to attend - and several documentaries.

Several screenings will take place for children and also there is a ‘ladies only’ special day.

]]>21 March 2012http://www.zubairautomotive.com/images/content/news/73.jpgMitsubishi super sedan offer extended by popular
demandhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-super-sedan-offer-extended-by-popular-demand.html
Six super reasons to own one!

Mitsubishi Oman, a part Zubair Automotive Group has announced that the special promotion for selected models of Mitsubishi Lancer, EX and Galant models has been extended. Now, the offer will run till 15th April, 2012.

Commenting on the extension of the promotion, Mitsubishi Oman General Manager Mark Tomlinson said: “We introduced the super sedan offer in March and the response to the campaign was quite good. We would like to extend this gesture so that customers can avail this fantastic offer during the extended period.”

The Lancer is a compact car offered with several enticing variants. It has clean styling and all round kit, good engines give it value. Safety features for all Lancer models include front air bags, side airbags in front, side curtain air bags, a driver's knee air bag, and tire pressure monitor. Anti-lock brakes [ABS], electronic brake-force distribution [EBD] is standard with Active Stability Control. Front seatbelts have pretensioners and force limiters to help position users for maximum protection from airbags in crashes. Rear seats incorporate child safety seat anchors and tethers (LATCH).

The Lancer EX sports a radical look, improved interiors, more specification and a great drive. Its engineering is improved and ready for any challenge you throw at it. Whether it’s swallowing the week’s shopping, squeezing into tight spaces or enjoying the open road, the XE is up there with the best. The model builds on the strengths of its siblings, including class-leading interior space, nippy handling and world-beating reliability finished off with a Jet Fighter design.

The Galant mid-sized saloon has always stood out on its own in a world full of competent four-door saloons in several ways and is offered with two powertrains [Mitsubishi’s latest MIVEC engines displacing 2.4- and 3.8-litre respectively] and several trim options.

“When it comes time to sign a contract and make the monthly payments, the new owners of any of these saloon models will appreciate the solid value represented their healthy complement of features, all at an attractive price. There is no better time to own one with these supersized offers,” said Jamal Wasti, Marketing Manager at Mitsubishi Oman. The offer is available at all outlets of Mitsubishi Oman.

General Automotive, a part Zubair Automotive Group has announced its special ongoing promotion for selected models of Mitsubishi Lancer, EX and Galant models has met with positive response in the Sultanate.

Commenting on the ongoing promotion which ends on March 31st, Mitsubishi Oman General Manager Mark Tomlinson said: “We are delighted with the customer response to our Super Sedan promotion. This rarely repeated offer on selection of models has attractive packages inclusive of free registration, free service, free fuel, free window tinting, six-year road side assistance and six-year unlimited mileage warrantyon all models in this promotion. Besides these, there are some extra features in the packages for some specific models. Mitsubishi’s fundamentals are stronger than ever and now this is a good opportunity for customers and prospects to own a Mitsubishi.”

“After a career best of over five million cars worldwide since it was launched internationally in 1969, the Mitsubishi Galant family saloon confidently treads into 2012 with some upgrades. In the late 1980s, the Galant was one of the sportiest saloons in its class, with a tech-focused, performance edge that put it in a unique segment of the market. As the market dynamics demanded, successive versions of the Galant have become more comfort-oriented and the current Galant has added more safety, luxury and efficiency features -- all at an attractive price,” said Jamal Wasti, National Sales Manager at General Automotive.

“The Mitsubishi Lancer EXrange is complemented with several enticing variants. Ever since its introduction in 1973, the Lancer has been known for its exceptional reliability, engineering and value - without sacrificing performance. From the affordably-priced entry level right up through the incomparable agile sporty models, Mitsubishi has an attractively-styled and well-equipped version of this well-rounded 5-passenger compact saloon to suit just about any consumer shopping for a new car,” added Wasti.

The offer is available at all outlets of Mitsubishi Oman till March 31st 2012.

]]>19 March 2012http://www.zubairautomotive.com/images/content/news/71.jpgAudi Oman sponsors engineering workshop at
University of Sultan Qabooshttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-sponsors-engineering-workshop-at-University-of-Sultan-Qaboos.html
Omani engineering students encouraged to take up work in the automotive sector

Audi Oman showed a diversity of career paths on offer in the automotive manufacturing sector during the recent engineering workshop in the University of Sultan Qaboos. The event formed part of a combined academic-industry initiative, ‘Release the Clutch 2’, which aims to inspire and encourage young students to consider various engineering related careers in manufacturing, sales or after sales, especially within the automotive sector in Oman or overseas.

Said Mr. Abdel Karim Awwad, National Sales and Marketing Manager – Audi Oman: “We are delighted to sponsor the second round of the Mechanical Society Workshop in University of Sultan Qaboos in Muscat. We are using this opportunity and platform to help engineering students become aware about Audi and also demonstrate our ongoing commitment to the development and training of young people at the very highest levels for future jobs.”

Mechanical engineering students were invited to the brand’s stand to get acquainted with Audi’s brand history, innovation and manufacturing processes that help create the world’s finest motor cars. Besides these, models and interactive audio-visuals highlighted various components used in building a motor car helping students understand the engineering complexities and help them choose specializations later on in their respective career paths.

Dr. Ali Al-Harthy Dean, College of Engineering SQU said: “We would like to thank Audi Oman for the sponsorship and the efforts it has taken to educate our students about the latest technologies, green initiatives in the automotive sector. We are looking at Audi Oman as our long term partners in such initiatives.”
“We encourage new apprentices to join our company at an exciting time as we move forward with ambitious growth plans in line with the Sultanate of Oman’s economic and social responsibility directives. At Audi Oman, social responsibility is an integral part of the wealth creation philosophy which we know if nurtured and managed properly will enhance the competitiveness of business and our contribution in society,” added Mr. Awwad.

Each year Audi Oman offers training placements for graduates and post graduates ranging in duration from June to September months.

]]>14 March 2012http://www.zubairautomotive.com/images/content/news/74.jpgAudi A1 Receives Prestigious Car Of The Year Award
in Omanhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-A1-Receives-Prestigious-Car-Of-The-Year-Award-in-Oman.html
Oman’s premium English-language motoring magazine Automan presents award to Audi Oman for the Sultanate’s most popular premium hatchback

Audi’s multiple award-winning A1 supermini was voted the best hot hatchback in the 2011 Car of The Year (COTY) Automan magazine awards.

The prestigious award was presented by Mr. Raj Warrior, Editor of Automan magazine, to Abdel Karim Awwad, National Sales and Marketing Manager, Audi Oman. Commenting on their success, Mr. Abdel Karim Awwad said: “The premium A1 hatchback is a great way for Audi to start 2012. In 2011, it bagged five prestigious awards from the motoring press in Europe. We introduced the car in Oman in 2011 and this entry level model has soared way ahead of our expectations.”

Automan’s editor Raj Warrior explained: “Although the Audi A1 is Audi’s entry level model, there is no indication that corners have been cut. Audi has been able to bring premium value and performance into the subcompact segment with this award-winning model.”

Abdel Karim Awwad added “The Audi A1 is a brilliant car, brilliantly targeted and executed. More and more buyers are looking for smaller, more efficient compact cars, but with all the luxury of much larger cars. That is what exactly Audi has offered in the A1 and Audi Oman is delighted to offer this package to its customers in the Sultanate.”

Like its bigger siblings, the Audi A1 carries the large single-frame grille as well as the distinctive roof arch and coupe-like C-pillars. The interior of the A1 is spacious, bright and airy. Customisation is the key whether it is the coloured air vents, LED interior lights or seat covers in expressive colours. There even is a variety of paint finishes to choose from for the roof arch.

The available infotainment and multimedia systems of the Audi A1 come directly from the luxury class. The MMI navigation plus that the vehicle is equipped with, is a media centre that sets new standards in the compact segment and borrows from the system used in Audi’s new A8 flagship.

Audi Oman offers the car with 122hp four-cylinder 1.4 TFSI engine, which is highly fuel efficient with a standard cycle value of 5.3 litres per 100km. It follows the downsizing principle by substituting turbocharging for displacement and the recuperation system further helps to provide the efficiency that comes standard in the Audi A1.

]]>7 March 2012http://www.zubairautomotive.com/images/content/news/68.jpgMitsubishi Oman Announces Super Sedan Dealshttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Oman-Announces-Super-Sedan-Deals.html
Quarter one promotion will serve to make the brand even more popular in the Sultanate

Mitsubishi Oman, a part Zubair Automotive Group has announced a special promotion for selected models of Mitsubishi Lancer, EX and Galant models. The limited period offer will run till the end of March, 2012.

Commenting on the timing and purpose of the promotion, Mitsubishi Oman General Manager Mark Tomlinson said: “In spite of the many daunting challenges faced during the course of 2011 globally, Mitsubishi Motors has been able to move on in a positive direction. Mitsubishi’s fundamentals are stronger than ever and now this is a good opportunity for customers and prospects to own a Mitsubishi. We are offering a selection of models with packages inclusive of free registration, free service, free fuel, free window tinting, six-year road side assistance and six-year unlimited mileage warranty on all models in this promotion. Besides these, there are some extra features in the packages for some specific models. This is an exciting step forward for us, which comes at just the right time with a market-leading packages that I am sure will be welcomed by customers and prospects.”

“The Galant mid-sized saloon has always stood out on its own in a world full of competent four-door saloons. From the outside, it has distinctive looks and when it comes to sign a contract and make the monthly payments, the new owner will appreciate the solid value represented by the Galant and its healthy complement of features, all at an attractive price,” said Jamal Wasti, National Sales Manager at Mitsubishi Oman.

“The Lancer Ex is a compact car offered with several enticing variants. It has clean styling and all round kit, good engines give it value. Safety features for all Lancer models include front air bags; side airbags in front, Anti-lock brakes with electronic brake-force distribution is also standard. Front seatbelts have pretensioners and force limiters to help position users for maximum protection from airbags in crashes.

The Lancer EX sports a radical look, improved interiors, more specification and a great drive. Its engineering is improved and ready for any challenge you throw at it. Whether it’s swallowing the week’s shopping, squeezing into tight spaces or enjoying the open road, the Ex is up there with the best. This builds on the strengths of its siblings, including class-leading interior space, nippy handling and world-beating reliability finished off with a Jet Fighter design,” added Wasti.

The offer is available at all outlets of Mitsubishi Oman.

]]>7 March 2012http://www.zubairautomotive.com/images/content/news/69.jpgAudi Oman Sponsors Dinner for Wigan Athletic &
the Omani National soccer teamhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Sponsors-Dinner-for-Wigan-Athletic-and-the-Omani-National-soccer-team.html
Audi Oman sponsored a special celebration dinner for the players of Wigan Athletic and Oman’s national soccer team at the Barr Al Jissah Shangri-La Resort & Spa following their historic game on Friday 17th February.

The event reinforced Audi’s commitment to supporting sporting excellence around the world, with the brand already heavily involved in football through its partnerships with Real Madrid and Barcelona among others.

Speaking about the sponsorship, Abdel Karim Awwad, Audi Oman National Sales and Marketing Manager said: “We were delighted to enhance our support for sporting excellence through sponsoring this special dinner for the players of Wigan Athletic and the Oman national side at the Heritage Village area of the resort.

“It was a celebration event for the players – including the star goalkeeper of Wigan and Oman Ali Al Habsi – and it gave Audi an opportunity to showcase our brand and models following the first ever game featuring an English Premier League side in the Sultanate.”

Audi regards itself as a pacesetter of advanced technology, which is why Audi also adopts a new approach to sponsorship. Its concepts adopt a long-term horizon and it places particular emphasis on working with the stars of tomorrow. The objective is to help excellence come to the fore, with some carefully targeted assistance.

Audi's involvement is aimed at supporting people who are pursuing their vision, in areas that provide fresh impetus. In the same way that Audi itself is one of the leading manufacturers of cars and Audi sports sponsorship is an integral part of this approach.

In football this includes support for Barcelona, Real Madrid, Manchester United, AC Milan, Bayern Munich and others with support also given to sailing, golf, winter sports and the Olympics.

For further information about Audi in the Sultanate or to book a test drive please call 245 84510, log on to www.audi-me.com/oman or visit any Wattayah Motors showroom where our fully qualified sales consultants will be able to assist you.]]>22 February 2012http://www.zubairautomotive.com/images/content/news/64.jpgAudi Oman Launches Quattro Cup Golf Tournament in
Omanhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Launches-Quattro-Cup-Golf--Tournament-in-Oman.html
Audi Oman has launched the Quattro Cup Golf Tournament in the Sultanate for the first time for the country’s best amateur golfers to participate at the Muscat Hills Golf & Country Club on Friday 8th March.

The winning team will have the right to compete in the World Final that will be held in South Africa in November having participated in what is the largest amateur tournament series worldwide.

Last year over 90,000 golfers participated in the Audi Quattro Cup with nearly 800 tournaments organised by Audi dealers in 52 countries. Oman is now proud to add its name to this truly global event that has attracted over one million golfers in the last 21 years.

The launch event was held at the host venue of Muscat Hills Golf & Country Club, the first grass golf course facility in Oman, and attended by senior Audi officials, representatives from the Omani Ministry of Sport, Oman Golf Committee and golf club officers.

These included Abdel Karim Awwad, National Sales and Marketing Manager for Audi Oman, Mr. Barakat Salim Al Sharji representing the Ministry of Sport and Oman Golf Committee and Ray Stopforth, Director of Golf, Muscat Hills Golf & Country Club

Abdel Karim Awwad said: “We are very proud to be launching this hugely successful global event in Oman for the very first time. The Audi Quattro Cup has attracted the very best amateur golf teams from around the world for over 20 years and it is very exciting to be able to introduce this exceptional event to the Sultanate.
“I would like to thank Muscat Hills Golf & Country Club and the Oman Golf Association for their tremendous support in making this happen and we are looking forward to an outstanding day of tournament team golf on 8th March.”

The event will be one of the biggest international golfing challenges ever staged in Oman as the nation becomes a growing centre for golfing excellence with Muscat Hills as the grass course pioneer.

Mr. Barakat Salim Al Sharji added: “Both the Ministry of Sport and Oman Golf Committee are keen to attract international events to our golf courses in Oman and the Audi Quattro Cup has become famous around the world for the size and scale of its ambition and encouragement to golfing excellence among amateur teams every year. We are delighted to be working with Audi Oman to make this event a success and ensure we find the best team to represent the nation in South Africa in November.”

Roy Stopforth from Muscat Hills explained that the 18-hole championship course would pose a real challenge to the teams participating and would encourage a superb day of golf.

“Muscat Hills Golf & Country Club is enormously proud to be the very first host of the Audi Quattro Cup in Oman joining with some of the world’s leading courses in having hosted this legendary event over the past 21 years. We would like to thank Audi Oman for choosing us as their venue and we look forward to a very close working relationship with them in the future,” said Mr. Stopforth.

Audi's involvement in supporting sporting events is aimed at supporting people who are pursuing their vision, in areas that provide fresh impetus. In the same way that Audi itself is one of the leading manufacturers of cars, Audi sports sponsorship is an integral part of this approach.

The company regards itself as a pacesetter of advanced technology which is why Audi has also adopted a new approach to sponsorship. Its concepts adopt a long-term horizon and it places particular emphasis on working with the stars of tomorrow. The objective is to help excellence come to the fore, with some carefully targeted assistance.

For further information about Audi in the Sultanate or to book a test drive please call 245 84510, log on to www.audi-me.com/oman or visit any Wattayah Motors showroom where our fully qualified sales consultants will be able to assist you.
]]>27 February 2012http://www.zubairautomotive.com/images/content/news/66.jpgAudi Oman Muscat Festival Graffiti Art Competition
Receives Hugely Positive Responsehttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Muscat-Festival-Graffiti-Art-Competition-Receives-Hugely-Positive-Response.html
Audi Oman has enjoyed an excellent response from budding young Omani artists who are eagerly participating in the company’s exciting Graffiti Art competition at Qurum Natural Park during the Muscat Festival.

Every Thursday evening budding young artists have been using Audi as their inspiration to create innovative new works of art following a brief and concepts provided in Arabic and English.

Artists of all ages and backgrounds have enthusiastically participated in the competition with many congratulating Audi for their initiative to encourage fresh creative talent in Oman.

School student Ohood Khalid Al Adawi, 14, said:“I want to thank Audi for giving me the chance to participate in such an unique event that gave me great confidence and was delighted with the positive feedback I received from the people who watched me paint. I am a big fan of Audi which for represents a mix of luxury and high performance and I would love to own one when I am older.“

For 18-year-old Interior Design student Hiba Al Balushi it was an extension of one of her hobbies which is doing graffiti art. She was encouraged by friends and family to participate in the competition and thoroughly enjoyed her participation.

IT teacher Khalid Hilal Al Miqbali, 30, said he was delighted to have a chance to practice his artistic skills – especially as his father owns a calligraphy workshop. He said:“I wanted to use my piece of graffiti art to try and combine the high performance of Audi cars with an environmental background reflecting the company’s commitment to lower emissions.“

He added that the competition gave him the opportunity to meet other artists, learn how to use materials properly and has a longer-term ambition to open his own specialised shop for graffiti art.

Audi Oman has engaged a small Jury who will judge what they consider to be the best and most innovative pieces of art. The winners will be provided with prizes that will include two weeks training in one of the largest creative companies in Oman and Audi branded gifts.

Abdel Karim Awwad, National Marketing & Sales Manager at Audi Oman, said: “We have been tremendously encouraged by the response to our initiative and the numbers who have visited our stand to participate and to view the Audi A1 cars we have had displayed throughout the Muscat Festival. Any final artists wanting to to take part in should visit our showroom in Wattayah or contact us directly on 245 84510 before the festival ends on 23rd February.“]]>22 February 2012http://www.zubairautomotive.com/images/content/news/63.jpgMitsubishi Oman Hosts First Team Pajero Event of
2012 in Sharqiya Sandshttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Oman-Hosts-First-Team-Pajero-Event-of-2012-in-Sharqiya-Sands.html
Over 40 Pajero Owners Experience the Thrill of Dune Driving On a Spectacular Day Out

Mitsubishi Oman has hosted a highly successful Team Pajero event for 40 owners in the Sharqiya Sands – allowing them to experience the thrills of driving one of the world’s best and most loved SUVs across the dunes.

The event was the latest in a series organised by “Team Pajero” for customers to give them the opportunity to experience challenging off-road sand driving conditions in their own vehicles – in a safe and secure environment.

Hosted at the Al Areesh Camp in the Sharqiya Sands, the 40 owners and their families were given a detailed briefing on sand driving techniques before being given the opportunity to test out their newly acquired knowledge.

Pajero owners had the chance to drive over the dunes for three hours and find out just how capable the powerful SUV is in tackling the most demanding desert terrain and conditions. The fun-packed family day also included dinner and entertainment from a traditional Omani band and Bedouin music as the sun set over the dunes.

Commenting on the event, Mitsubishi Oman General Manager Mark Tomlinson said: “We were delighted to have attracted so many of our Pajero owners to our latest ‘Team Pajero’ activity and we were delighted with the hugely positive response that we had to this fun packed and exciting day out.

“For many of our customers it was their first opportunity to drive in sand and we were delighted to give them an introduction to dune driving techniques in a safe and supportive environment.

“I would like to thank our sales team for all their hard work in putting together such a successful day resulting in such an overwhelmingly positive response from everyone who took part.”

In addition to the Mitsubishi Oman sales team they were joined by members of the Middle East team, Mr. Hideo Nakai and Mr. Makito Tanaka who took an active part in the fun dune drives and also gave away a number of surprise gifts to customers.

Customers said they had found the event extremely well organised, great fun for families and a real adventure that some individuals said was the experience of a lifetime for them having the chance to drive in the real desert for the first time.

Meanwhile the new 2012 edition of the Pajero is now available in Mitsubishi showrooms all over Oman. The 2012 model has a slightly new look to the vehicle and offers more interior space, but is once again packed full of the features that make it a delight to drive – from the power of its 3.5 litre MIVEC engine through to a full suite of safety features that make it so popular with families and individuals across the Sultanate.

Designed to cope with any kind of driving condition from highway cruising, urban driving or more challenging off-road adventures in the wadis and dunes of the Sultanate Mitsubishi Oman is confident that the 2012 edition of the Pajero will quickly prove a firm favourite all over the country the new Pajero comes in three different models including Pajero 3.5 GLS Cool Box, Pajero 3.5 GLS DVD and Pajero 3.5 GLS Sunroof.

The roomy interior of the Pajero accommodates seven people and is equipped with a manual Dual AC, CD player with 4 speakers, Overhead Console with Sunglass storage, Map Lamp and Trip Computer with an Information Centre.

To find out more about the new Mitsubishi Pajero and to book a test drive, please call 24 500 502 or visit your local Mitsubishi showroom. Mitsubishi Oman has showrooms in Muscat, Sohar, Musannah, Nizwa, Ibri, Sinaw, Samail, Barka, Ibra, Sur, Jalan Bu Ali, Salalah, Buraimi and Dibba.

]]>18 February 2012http://www.zubairautomotive.com/images/content/news/62.jpgAnnual Mitsubishi Fuso Commercial Vehicle Road
Show Kicks Offhttp://www.zubairautomotive.com/Media/News-and-Events/Annual-Mitsubishi-Fuso-Commercial-Vehicle-Road-Show-Kicks-Off.html
Mitsubishi Fuso Trucks and Bus Corporation (MFTBC), part of the Zubair Automotive Group, has commenced the first round of its highly popular customer focused Road Show across Oman for its range of commercial vehicles and buses.

The Road Show has already visited Bu Ali where MFTBC showcased the very latest in medium and heavy duty trucks to an eager audience of customers and prospects who have commercial requirements for well engineered and reliable vehicles to transport their goods throughout the Sultanate and beyond borders.

The Road Show now moves on to the Fish Market in Sur on 1st March, and will be followed by several strategic locations in Dakhliya and Sharquia regions. “We will be displaying a comprehensive range of Mitsubishi Fuso products including the very latest medium and heavy duty trucks to customers and prospects who trust and depend on reliable, rugged and hard working vehicles to transport their goods. We have chosen a series of nine strategic locations in the Sultanate where we have experienced the highest demand for our vehicles,” said Jamal Wasti, National Sales Manager for MFTBC.

MFTBC believes in keeping in touch with customers as closely as possible with annual road shows and this innovative idea over the years has supported the brand to build up a loyal customer base. It also serves as a strong platform for introducing new light, medium and heavy duty trucks and buses to the market.

Mr. Wasti added: "Mitsubishi Fuso Truck and Bus Corporation is one of Asia's largest commercial vehicle manufacturers and the brand has been present in Oman for over 36 years. The MFTBC annual road show has become a very popular calendar event and it has also proved to be the best way to reach out to our customers in various locations in the Sultanate.

“We have been holding such annual events in various locations that helps customers in maintaining regular dialogue with the company, sharing of information, delivering expert product guidance and allowing them to understand the benefits of owning a FUSO branded commercial vehicle."

The three key products on display at the road shows include the Canter line-up which is available in 3.8- and 4.8-tonne chassis payload, a light commercial vehicle used to transport general cargo such as frozen goods, bulk liquids such as water and fuel, complete with a special application to allow the mounting of a crane or man lift designed to help with the loading and unloading of heavy cargo.

The powertrains in the Canter range are designed to impress with their performance - with higher torque while maintaining fuel consumption besides many efficient technologies such as exhaust brake that slows the vehicle by restricting the engines emissions, significantly improving the life of brake discs and pads.

The medium duty truck range is represented by the Fuso FK and FM series which are available in 7-tonne chassis payload up to a 10-tonne payload also used for the general transportation of general cargo. Finally, the Fuso FP an and FV a heavy duty truck used for general cargo but also boasts special applications to allow the mounting of cranes, rigs, tankers, a skip loader and garbage compactor.

“Fuso trucks are built to be tough and are tested throughout the world, whether on icy rocky terrain or in hot dusty conditions. Tests are conducted with full loads too, ensuring maximum reliability. With extensive testing and a build strength designed to be used anywhere, Fuso trucks are always ready to take on the toughest challenges that your business can present to it,” concluded Mr. Wasti.

For further information about FUSO products please contact Team Fuso on 24 500 000

The Mitsubishi Fleet Sales team of the General Automotive Company (GAC), a part of the Zubair Automotive Group recently hosted a fleet customer award dinner in Muscat. Over 120 fleet customers attended the event which was held to recognise clients’ contribution and loyalty towards Mitsubishi brand over the past year.

The gala dinner concluded the latest in a series of regular events hosted by General Automotive Company specifically for its fleet customers to ensure they stay up to date with the latest Mitsubishi developments in sales, service and parts and also interact face to face with the entire Mitsubishi team. Mr Hani M. Al Zubair, Executive Chairman of the Zubair Automotive Group attended the evening event along with Hattori san, Vice President Mitsubishi Motors Middle East and Africa– based out of Dubai and Mark Tomlinson, General Manager, Mitsubishi Oman all of whom personally presented Mitsubishi appreciation certificates to the customers.

“We would like to thank our customers for their loyal commitment and continued patronage towards Mitsubishi and the General Automotive team. We are proud to provide our loyal fleet customers the highest standards of customer satisfaction and the fact that we have so many long -standing clients is a true testament to both the quality of our products and the services offered by our dedicated, professional team,” said Mr. Tomlinson.

“Trends and demands in the fleet industry are continuously changing and it is no longer just about selling vehicles or spare parts but providing total solutions to ensure that every specific customer needs are met. We understand the importance of customer feedback and are continuously striving to improve our services to better meet the needs of our clients,” added Tomlinson

“This meeting is more than just a token of appreciation for us. During discussions, most of our fleet customers praised the durability and quality of our products while also appreciating the team’s service support,” added Mr Hemant Bhat, National Parts Manager.

The Mitsubishi parts teams and GAC are acutely aware of their vital role in an industry where time is money, the tangible effects of availability of spare parts and after sales services timely on profits are well known in the fiercely competitive fleet industry. So it is no surprise that senior executives such as Tsuchida san, General Manager Mitsubishi Sales from the Middle East Office also attended the event and concluded their visit by calling on a number of clients personally the following day along with his colleague from Mitsubishi Middle East and in conjunction with the General Automotive Fleet Sales team.

For more information on GAC parts operations and its range of original Mitsubishi spare parts, please visit your nearest showroom or call 24 500 000.

]]>15 February 2012http://www.zubairautomotive.com/images/content/news/58.jpg57 Per Cent Sales Increase For Audi Oman In 2011http://www.zubairautomotive.com/Media/News-and-Events/57-Per-Cent-Sales-Increase-For-Audi-Oman-In-2011.html
Audi Oman has announced a sales increase of 57 per cent in 2011 on the back of growing customer demand and the introduction of an exciting number of new models by the premium automotive company.

Audi Oman also achieved its highest ever customer satisfaction results according to an exhaustive Customer Relationship Management (CRM) survey following the investment in infrastructure, including recruitment of new talent in key customer focused departments in 2011. Audi Oman has also attracted new customers and rewarded existing clients with special offers and raised awareness through the sponsorship of a number of high profile events in the Sultanate in the same year.

Commenting on the results, Mr Abdel Karim Awwad, National Marketing & Sales Manager at Audi Oman, said: “We are delighted to have achieved such excellent sales results that demonstrate growing customer confidence in Audi Oman and the products we sell. On the back of such an outstanding year we are now continuing this momentum for an even stronger 2012 by offering a wide range of models, attractive after sales service packages, and the quality of our products and services.“

“Meanwhile, the investment that we have made in hiring new talent and training infrastructure has clearly been successful given the very high satisfaction ratings we have received from our customers in our recent CRM survey.”

Key Audi models introduced in the 2011 line-up included the new Audi A7 Sportback, the seventh generation A6 saloon, entry level Audi A1 hatchback, a limited edition Audi Q5 SUV with a Bang and Olufsen sound system, and a new 3.0-litre turbo engine model of the top end Audi A8 L saloon.

In terms of turnover, the Q7 SUV remained the brand’s best selling model. Sales of the A8 L luxury saloon also increased and theQ5 compact crossover SUV consolidated its position as segment leader. Sales of the A6 executive saloon segment also grew following the introduction of the new model in summer 2011.

“Another record year of sales has helped to reinforce Audi‘s position in the Oman market, as consumers increasingly choose Audi over other luxury competitors,” said Mr Awwad. “In 2012, Audi will significantly increase its share of the premium market with new model introductions set to delight the Omani market.”

For further information about Audi in the Sultanate or to book a test, drive please call 245 84510, log on to www.audi-me.com/oman or visit any Wattayah Motors showroom where our fully qualified sales consultants will be able to assist you.

]]>14 February 2012http://www.zubairautomotive.com/images/content/news/48.jpgVolkswagen Oman attracts hundreds in Soharhttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-Oman-attracts-hundreds-in-Sohar.html
Pan-Oman road show kicks off successfully and now heads to Nizwa this weekend

Volkswagen Oman attracted hundreds of people to its opening weekend road show in Sohar as the “People’s Car” takes it world class automobiles to the Omani people over the coming four weeks.

Following the successful launch the road show now moves on to Nizwa Souk on Tuesday 14th and Wednesday 15th February. Over 130 people have already taken up the opportunity to test drive a Volkswagen from the wide range of vehicles on display at the special road show stand.

The two days at the Safeer Mall in Sohar proved a great success and Volkswagen Oman General Manager James Oliver said he was very encouraged by the response from the general public and the hugely positive reaction to taking the brand out on the road.

“The objective of the road show is to engage with as many people as possible over the next four weeks and ensure they get an opportunity to experience firsthand the world class features of our quality cars and SUVs,” said Mr. Oliver.

“We are looking forward tremendously to taking the cars on to Nizwa and meeting the public there on Tuesday and Wednesday this week and we would encourage everyone to come and see us from 9am to 11pm on both days.”

The events will display the wide range of Volkswagen models including the flagship Touareg, the recently launched all-new Jetta and the iconic Golf GTI and Golf R at selected malls throughout the markets. Visitors are being invited to test drive the vehicles on site at the malls, learn more about the models and the special offers available.

Every road show in Oman is being held at highly popular venues to enable the maximum number of members of the public to visit and participate in the test drives and find out more about the Volkswagen range.

After this week’s trip to Nizwa the road show will then spend three days – 29th February, 1st and 2nd March at Muscat City Centre before ending at Lulu Hypermarket in Salalah on 8th and 9th March.

The road show events are open from 9am to 11pm and visitors are reminded to bring their driving license with them to ensure a test drive.

]]>13 February 2012http://www.zubairautomotive.com/images/content/news/57.jpgEuropean Motors looks at the future with the
introduction of the all new 2012 Peugeot 508http://www.zubairautomotive.com/Media/News-and-Events/European-Motors-looks-at-the-future-with-the-introduction-of-the-all-new-2012-Peugeot-508.html
The Peugeot 508 combines strong design and emotion with class leading technologies and luxury features

European Motors, the exclusive distributor for Peugeot in Oman, is celebrating the Muscat Festival event by showcasingitslatest icon inthe Peugeot line-up: the all-new 2012MY 508 saloon.

The latest addition is being displayed during the Muscat Festival at Qurum Natural Park for visitors to get firsthand experience of this stylish, innovative and luxuriously appointed vehicle and to sample a flavour of the French style and culture behind this new executive saloon.

“The Peugeot 508 is a modern, forward-looking vehicle, perfectly attuned to the aspirations of customers who have moved with the times: demanding, dynamic and responsible,” said Bob Seshadri, General Manager of European Motors.

“Peugeot is promising a big stride forward with this executive vehicle as it embodies a combination of efficientpowertrain and high specifications and luxury and great value for money with prices starting from just RO 9,990.”

Architectural efficiency meansthe 508 comes with a long wheelbase (+ 92mm compared to the 407), reduced front overhang (- 43mm compared to the 407) and a longer rear overhang.All these revisions have helpedcreate generous space for passengers in the cabin.

The car seems to have been chiseled from a solid block and the dynamic and balanced looksof the 508 is a direct result of the revised proportions and styling inspiration from the SR1 concept car with the new Lion badge.

Character lines dominate the sheet metal and follow Peugeot’s new styling direction.Bi-xenon directional headlamps add a touch of sophistication and so do the three prominent red claws mask three rows of LEDs at the rear.

“The Peugeot 508 shows the development of the brand's underlying stylistic codes, reinterpreted to reflect ideas brought to fruition on the most recent concept cars (particularly the SR1). This visual identity, strong and always recognisable, is even more suggestive of power, refinement and technological modernity,” added Mr. Seshadri.

Peugeot has used weight saving aluminium extensively in the 508’s construction without compromising on safety or styling.Everyday practicality comes hand in hand with class leading aerodynamics inside out.

Advanced features include Open & Go system which automatically allows the customer/owner [while being within the electronic zones] to unlock the car and start the engine without physically taking the key out of the pocket.

The car’s interior is simple and elegant, typical of Peugeot. Meticulous attention has been paid into build quality, fit, finish and type of materials used. Modern conveniences include colour "heads-up display", four-zone air-conditioning and supersized 545-litre cargo space which can be increased to 1,865 litres with rear seats folded, more than enough for four travellers with luggage.

The 508 is being offered to customers in the Sultanate with class leading and efficient powertrain technologies including turbocharging.The four-cylinder forced fed Turbo charged engine offers maximum output of 154bhp andmaximum torque 240Nm when mated to six-speed automatic transmission. With this package the car’s 0-100km/h sprint timing is 9.2sec and top speed is 217km/h.

An impressive list of standard executive class features on the 508 are offered which include keyless entry, electric adjustable and heated front seats, heads-up display, 18-inch alloy wheels, high-end sound system and satellite navigation. Another significant feature of 508 which is specifically made designed to meet the customer needs is the innovative Stop & Start system.

It places the engine on standby where the vehicle is stationary at a red light, a stop sign, or in a traffic jam. It restarts the engine instantly when brakes are released. This environmentally-devoted solution is another assurance of Peugeot’s commitment to reduce fuel consumption as well as the emissions of CO2.

To find out more about the new Peugeot 508 customers are invited toTest Drive the car and enter in to a raffle draw by calling 24500000 or visit the conveniently located Athaiba showroom where the European Motors sales team will be on hand to offer any advice or assistance required.

Specifications

Model 508 THP 156

Engine : Turbo Charged

Transmission Six-speed auto, FWD

Max power 154bhp @ 6,000rpm

Max torque 240Nm @ 4,250rpm

Top speed 217kph

0-100kph 9.2sec

]]>13 February 2012http://www.zubairautomotive.com/images/content/news/59.jpgAudi Oman To Provide Luxury Audi A8 L And A6 Cars
To Grand Hyatt Hotelhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-To-Provide-Luxury-Audi-A8-L-And-A6-Cars-To-Grand-Hyatt-Hotel.html
Audi Oman has entered into a partnership with Europcar to provide A8 L and A6 luxury cars to the Grand Hyatt Hotel to collect VIP guests from Muscat International Airport and provide for other transportation needs for individuals staying at the hotel.

The new partnership will ensure that guests at the luxury hotel receive the 5-star treatment from the moment they are collected on their arrival to Oman and can savour an experience that is already offered to First and Business Class passengers on Oman Air, who also uses the Audi A8 L.

EuropCar is the official car rental partner for the Grand Hyatt Hotel and turned to Audi Oman to meet their requirements for luxury limousine and executive sedans to service the hotel’s VIP clientele. The Audi A8 L and Audi A6 are the perfect vehicles to deliver the quality, comfort and reliability required by VIP guests.

Commenting on the new partnership, Abdel Karim Awwad, National Marketing & Sales Manager at Audi Oman, said: “We are delighted to enter this new partnership with EuropCar who have recognised the superb experience and quality represented by the Audi A8 L and Audi A6 that also reflect the profile of the VIP guests staying at one of Oman’s leading hotels.”

“The Audi A8 L in particular has become the limousine of choice for organisations in Oman and around the world seeking the very best in quality and luxury transportation. It was the car chosen by Oman Air for their first and business class customers and was also enjoyed by singing superstar Yanni to drive around Muscat during his concert last year.”

The new Audi A8 L that will be used was launched in Oman just over one year ago and the new Audi A6 entered the Sultanate in the summer of 2011.

Mr. Ian Kirchin General Manager of Operation from Europcar explained: “We are always committed to ensuring our customers have the best choice of car available. When the Grand Hyatt explained they needed luxury cars for their VIP guests our first choice was to contact Audi Oman with a view to securing both the A8 and A6 for these services given the amazing luxury and comfort they deliver.

“Europcar is confident that VIP guests will feel they are being wrapped up in luxury from the moment they are collected from Muscat International Airport or other locations and this fully reflects the 5-star quality of the hotel and the 5-star services that Europcar and Audi Oman offer customers in the Sultanate.”

For further information about Audi in the Sultanate or to book a test drive please call 245 84510, log on to www.audi-me.com/oman or visit any Wattayah Motors showroom where a team of fully qualified sales consultants will be able to assist you.

]]>11 February 2012http://www.zubairautomotive.com/images/content/news/47.jpgIHE employee awards for 2011 announcedhttp://www.zubairautomotive.com/Media/News-and-Events/IHE-employee-awards-for-2011-announced.html
Company recognises two top talents for Best Employee of The Year 2011
Six winners walk away with Best Employee for Q4 2011 award

International Heavy Equipment (IHE), part of the Zubair Automotive Group in Oman which represents Renault and Volvo brand trucks and several construction equipment brands has announced its employee awards for 2011.

The programme of IHE awards began in 2004 and have continued with the exception of a brief interlude ever since. Since inception every quarter two employees from each department and top two members from the company are awarded every year. The awards have been presented with the objective of recognising individuals in the organisation for outstanding performance and to motivate other IHE employees to raise their levels of competitiveness in line with the company’s corporate practices.

Hani M Al Zubair, Executive Chairman of The Zubair Automotive Group presented the awards of IHE Best Employee of the Year to Moza Suleiman Hamdan Al Sheibani, junior accountant and Mr Rajeesh Pulpparambil, diesel mechanic also received the Best Employee for the year 2011 award.

The IHE awards event holds particular significance in view of the corporate excellence benchmarks set by the company and includes members from all functional departments. IHE General Manager Ram Mohan said: “At IHE we strive to do things better and enhance customer experience and exceed expectations. We always seek to find ways to improve in everything that we do. The recognition our employees receive helps encourage and motivate both front and behind the scenes employees to develop their personal skills and thereby provide the best customer service practices in the departments they represent which is integral to the success of our business.

“These eight top performing employees deserve this commendation. We have clear cut objectives for our human assets -- to recognize them for their efforts, achievements and contribution to the organisation as a whole. Besides motivating, we also challenge and encourage others to follow the top performers,” added Mr. Ram Mohan.

Moza Al Sheibani, one of the winners of the best employee award for 2011 said: “I am delighted and pleased to have been considered for the Best Employee of The Year 2011. This recognition will motivate me to perform even better and contribute to the company's growth.”

]]>5 February 2012http://www.zubairautomotive.com/images/content/news/55.jpgMitsubishi Hosts EVO Team Day Out To Nizwahttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Hosts-EVO-Team-Day-Out-To-Nizwa.html
25 Cars and 45 Members Visit Mitsubishi Oman Showroom And Tour Historic City

Mitsubishi Oman has hosted a special visit by the ever growing Omani Evo Team to its showroom in Nizwa followed by a tour of the historic city and surrounding area as the company strengthens its strong ties with Evo owners across the Sultanate.

The convoy of 25 Mitsubishi Evo cars with 45 members was welcomed at the showroom premises in Nizwa by sales staff before setting off on a tour of Nizwa also accompanied by a number of local Lancer owners from the area.

With their ROP escort in place the Evo convoy was soon attracting a considerable amount of attention from the public admiring these powerful vehicles that have been the basis of Mitsubishi’s success in rallying both in Oman, the region and around the world.

Crowds soon gathered as the convoy passed through Nizwa’s main markets outside of the town and then back to Nizwa souk and fort with locals pausing to take photographs of the convoy when it stopped.

The Evo drivers found themselves the centre of attention again when the convoy stopped off at the new Lulu Hypermarket on the outskirts of Nizwa with shoppers keen to find out more about the cars and have their photograph taken with the cars and their Evo Club owners.

Mitsubishi Oman branch manager in Nizwa, Aftab Ahmed Khan said: “We were delighted to host the Oman Evo Club for the day and we were amazed at the level of interest and enthusiasm from the general public about the cars and the Lancer EX in general during our tour of the Nizwa area.

“It is clear that Mitsubishi and the Lancer EX is a very popular and desirable car among the Omani public and we were delighted to be the host for the club for the day and strengthen our already very strong relationship with club members.”

Members of the Oman Evo Club are excellent ambassadors for the Mitsubishi brand in Oman and regularly go on club outings as a group to locations all over the Sultanate – savouring the power and performance of the Evo that is developed from the Lancer EX model.

Mahir Al Balushi of the Evo Club added: “We would like to thank Aftab and the team at Mitsubishi in Nizwa for their kind hospitality and helping our convoy to move around the Nizwa area.

“It was great to see so much enthusiasm for the cars and we are delighted once again to help promote the Mitsubishi brand and the safety features of these wonderful vehicles to the general public.”

Mitsubishi Oman meanwhile is currently offering visitors to its stands at the Muscat Festival a fun opportunity to have their photograph taken at a mock-up board where they can imagine themselves as winning rally drivers at Qurum Natural Park throughout the festival.

Mitsubishi has a proud rallying tradition – especially with the Lancer EX and Mitsubishi Evo models – and is reflecting that with their vehicle presentation at the two prime locations for visitors to Oman’s biggest annual cultural celebration.

At Qurum the vehicles displayed include the new 2012 models of the Lancer EX, Pajero and Outlander while at Naseem Gardens can look around the Lancer EX, Galant, Pajero and L200.

To find out more about Mitsubishi in Oman at the and to book a test drive, please call 24 500 502 or visit your local Mitsubishi showroom. Mitsubishi Oman has showrooms in Muscat, Sohar, Musannah, Nizwa, Ibri, Sinaw, Samail, Barka, Ibra, Sur, Jalan Bu Ali, Salalah, Buraimi and Dibba.

A training program for 12 IFFCO distribution L.L.C truck and bus drivers was conducted by FUSO Oman to help the company ensure maximum usage and performance of a range of FUSO delivery trucks and buses.

FUSO Oman is renowned for offering a comprehensive range of light, medium and heavy duty trucks plus the highly popular Rosa Bus in the Sultanate of Oman. The combination of excellent products being complimented with impeccable sales, customer service and after-sales services making the brand the number one choice of commercial vehicle operators.

In addition the drivers were also given tips and advice on undertaking internal vehicle inspections, a familiarisation of the engine compartment and truck exterior to ensure this well rounded programme would enable both the driver and operator to ensure the most effective use of their FUSO vehicles.

IFFCO Distribution LLC is a fast moving consumer goods (FMCG) company with a widespread distribution network throughout the Sultanate of Oman, distributing many brands such as Nabil Biscuits, Igloo Ice Cream and Noor Oil.

Mitsubishi Oman General Manager, Mark Tomlinson, said: “At FUSO Oman we are committed to working closely with our customers to provide additional benefits to support their loyalty to the FUSO brand. Our driver training and development programme is an example of the commitment to both our new and existing clients and helps to ensure their vehicle fleets perform to the optimum standards at all times.

“Our customers in return have found that these bespoke courses have played a vital element in helping maximise the effectiveness of our vehicles. By working together in helping educate the actual vehicle drivers we have provided a better understanding of efficient, safe driving techniques and basic maintenance techniques to ensure their FUSO commercial vehicles constantly exceed our client’s expectations.”

The training was well received and a spokesperson at IFFCO Distribution said they were very pleased with the course content and overall training, especially since a noticeable improvement was observed in the driving techniques our their staff following successful completion of the course.

For more information about the wide range of FUSO commercial vehicles available in Oman please visit your local showroom where qualified consultants will be more than happy to answer any queries or call 24 500 000.

]]>28 January 2012http://www.zubairautomotive.com/images/content/news/43.jpgMitsubishi Oman To Offer Muscat Festival Visitors
a Personal Flavour Of Rallyinghttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Oman-To-Offer-Muscat-Festival-Visitors-a-Personal-Flavour-Of-Rallying.html
Company to Offer Visitors A Free “Rally Photo Opportunity” at Qurum Natural Park As Mitsubishi Displays 2012 Models At Qurum and Naseem Gardens during Muscat Festival Over The Coming Month

Mitsubishi Oman will be offering visitors to its stands at the Muscat Festival a fun opportunity to have their photograph taken at a mock-up board where they can imagine themselves as winning rally drivers winners at Qurum Natural Park throughout the Muscat Festival.

As part of the Zubair Automotive Group, Mitsubishi Oman is a sponsor of the Muscat Festival and will be displaying its range of new 2012 models at prime locations at both Qurum and Naseem parks which is anticipated to attract tens of thousands of visitors between the festival opening date of 26 January and closing date of 23 February.

Mitsubishi has a proud rallying tradition – and Mitsubishi Evo models – and is reflecting that with their vehicle presentation at the two prime locations for visitors to Oman’s biggest annual cultural celebration.

At Qurum the vehicles displayed include the new 2012 models of the Lancer EX, Pajero and Outlander while at Naseem Gardens can look around the Lancer EX, Galant, Pajero and L200.

Visitors at Qurum Natural Park can get a taste of the feeling of victory in a rally by posing as the driver and co-driver in a giant mock-up photo wall where people can place their head as the rally driver and take up the invitation to join the winning Mitsubishi team and its Drive for Life campaign. At peak times Mitsubishi Oman is also planning to take photographers of visitors and print them on site to allow rally fans to walk away with their own personal memento of their visit.

Explaining the participation of Mitsubishi Oman at the Muscat Festival’s two locations, General Manager Mark Tomlinson said: “Mitsubishi has a proud rallying history here in Oman where the Lancer continues to be the vehicle of choice for competitors in Oman as well as the wider region. Visitors attending our display in Qurum to be given an opportunity to join the Mitsubishi winning team and have their own photograph taken in a mock-up of a post Mitsubishi rally winning situation.

“The Muscat Festival is one of the most enjoyable family events in the Sultanate every year and we wanted to reflect the fun nature of the event by offering families a memento of their visit to the Mitsubishi stand during the four week event.”

“With so many visitors coming to the Festival this is an excellent opportunity for us to showcase our range of models that offer the superb off and on-road family comfort of the Pajero and the Outlander, the power and great looks of the Lancer EX, the practical family nature of the Galant or the rugged characteristics of our twin-cab L200,” added Mr. Tomlinson.

Mitsubishi Oman will have a sales team on site in Qurum and Naseem for the month offering customer advice and information about the range of models on display and helping to organise test drives of the new 2012 models where desired.
Mitsubishi Oman is also in the midst of its larger ever nationwide road show that will eventually visit 42 locations in every corner of the Sultanate as the company takes its “Drive for Life” marketing campaign directly to the public offering test drives, consumer advice and great value offers.

The road show will be suspended during the Muscat Festival with the final 10 locations being visited once the festival concludes on 23rd February.

To find out more about the Mitsubishi at the Muscat Festival and to book a test drive, please call 24 500 502 or visit your local Mitsubishi showroom. Mitsubishi Oman has showrooms in Muscat, Sohar, Musannah, Nizwa, Ibri, Sinaw, Samail, Barka, Ibra, Sur, Jalan Bu Ali, Salalah, Buraimi and Dibba.

]]>26 January 2012http://www.zubairautomotive.com/images/content/news/52.jpgAudi Oman Celebrates Muscat Festival with Graffiti
Art Competitionhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Celebrates-Muscat-Festival-with-Graffiti-Art-Competition.html
Audi Oman is celebrating its sponsorship of the Muscat Festival by hosting an exciting Graffiti Art competition at its display area at Qurum Natural Park every weekend during the hugely popular four week event.

Every Thursday evening starting January 26th budding young artists will be encouraged to paint live using Audi as their inspiration to create innovative new works of art following a brief and concepts provided by Audi in Arabic and English.. The innovative celebration of artistic exuberance and creativity is a natural extension of Audi’s long standing international commitment to supporting innovative art and creativity all around the world.

Graffiti artists will be able to demonstrate their creativity at the Audi festival art centre close to the Heritage Village site in Qurum Natural Park – the most visited and popular location during the month long festival. Young artists will be given the opportunity to work on a large billboard, barrels and other objects to create a colourful celebration of Audi and bring them closer to this premium automotive brand.

The company is engaging a small Jury who wiill judge what they consider to be the best and most innovative piece of art. The winners will be provided with prizes that will include two weeks training in one of the largest creative companies in Oman and Audi branded gifts.

The company will have the Audi A1, its entry level model, on display throughout the festival. To add to the festival atmosphere Audi Oman will have a live band performing everyThursday evening during the festival.

Explaining the exciting competition, Abdel Karim Awwad, National Marketing & Sales Manager at Audi Oman, commented: “We wanted to use our sponsorship of the Muscat Festival to actively engage with the public and encourage creativity and innovation especially among young people. To register to take part in the art challenge individuals should visit our showroom in Wattayah or contact us directly on 245 84510.

“We have a team from Audi Oman on site during the festival to engage with the public and introduce visitors to Audi‘s range of models that suit all ages.“

“During the festival we will also be having a special limited promotional offer for the Audi A4 and A5 models that any festival visitor can benefit from or by visiting their local showroom to get further details or arrange a test drive.”

The Muscat Festival is the biggest and most popular cultural event that is held in Oman and this is the second consecutive year that Audi Oman has supported the event that features events across the city that this year will run from 26th January to 23rd February.

Worldwide Audi has been a long standing supporter of artistic and cultural events and brackets together its activities in this field under the label "Audi Art Experience". Audi regards the promotion of the arts as an important element of the social responsibility that it consciously acknowledges as a major global employer and manufacturer of premium automobiles.

For further information about Audi in the Sultanate or to book a test drive please call 245 84510, log on to www.audi-me.com/oman or visit any Wattayah Motors showroom where our fully qualified sales consultants will be able to assist you.

]]>22 January 2012http://www.zubairautomotive.com/images/content/news/42.jpgBudget Rent a Car adds new Audi A6 to its fleethttp://www.zubairautomotive.com/Media/News-and-Events/Budget-Rent-a-Car-adds-new-Audi-A6-to-its-fleet.html
Budget Rent a Car and Audi Oman have entered into a partnership which adds the new Audi A6 to the car rental company‘s offer for its customers in the Sultanate. The new partnership means Audi Oman will be supplying 10 of the latest, seventh edition Audi A6 that was launched in the summer of 2011.

The Audi A6 fleet is being provided following unprecedented demand from Budget customers. The car is the world’s most successful executive sedan and has rapidly become a firm favourite among car buyers in the largest premium segment in Oman.

Commenting on the new partnership, Mr. Shabbir S. Boxwala, General Manager of Budget Rent a Car, the leading car rental company in Oman, explained: “We are always committed to ensuring our customers have the best choice of car available. With an increasing demand for high quality executive sedans, there is no better choice for us than the Audi A6. We are delighted to have secured this new partnership with Audi Oman. The new Audi A6 is available for hire from our 24-hour desk at Muscat Int’l Airport.”

Abdel Karim Awwad, National Marketing & Sales Manager at Audi Oman, explained: “ The deal contributes to achieving our ambitious 2012 growth target and sends a strong message to potential fleet customers as well as retail customers. We are confident that Budget Rent a Car’s customers will be delighted with the opportunity to experience the new Audi A6 and its unmatched driving experience.”

For further information about Audi in the Sultanate or to book a test drive please call 245 84510, log on to www.audi-me.com/oman or visit any Wattayah Motors showroom where a team of fully qualified sales consultants will be able to assist you.

]]>17 January 2012http://www.zubairautomotive.com/images/content/news/41.jpgAudi Oman launches Audi Approved plus business
unit http://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-launches-Audi-Approved-plus-business-unit-.html
Audi Oman has officially launched its new Approved plus business unit that will enable customers in the Sultanate to purchase fully approved and checked pre-owned Audi cars. The specialist unit has been created to meet growing demand from across the Sultanate for quality pre-owned Audis and will operate from premises at its existing showroom facility in Wattayah in Muscat.

The programme will ensure that customers can buy with confidence as all Audi Approved pre-owned models in Oman are put through the rigorous testing programme by trained Audi engineers. The programme includes 110 thorough multi-point checks and every car undergoes mechanical, bodywork, interior and electrical inspections, as well as a full road-test.

If any of the multi-point checks highlights any irregularities, the vehicle is reconditioned with Audi Genuine Parts, before it reaches the forecourt. Only after passing all this does the car make the grade as Audi Approved and is then ready for sale. As part of the Audi Approved:plus programme, customers also benefit from a minimum 12 month warranty and 24-hour Audi Roadside Assistance.

The launch event for the new unit was hosted by Audi Oman executives at the Wattayah showroom accompanied by visiting senior managers from Audi Middle East including Regional Sales Manager Christian Soemmer and Pre-Owned Sales Manager Andrew Storie.

Commenting on the launch, Abdel Karim Awwad, National Marketing & Sales Manager at Audi Oman, said: “The pre-owned car industry is a growing business in Oman as customers are on the look-out for a good deal, but do not want to compromise on quality. Audi used car sales have increased by over 39 percent in 2011 in the Middle East region.”

“We are very proud to have launched our exciting new Approved plus business unit and we are unique in the scope and thorough nature of our 110 multi-point checks that come as standard for every vehicle.”

Audi Middle East Regional Sales Manager Christian Soemmer said he is confident that the opening of the new Approved plus business unit will prove a major success in Oman. “I am confident that this new initiative from Audi Oman will prove as effective and popular here in the Sultanate as it has in other areas of the Middle East. The new unit and the online locator service are working in tandem to delight our customers here in Oman,” he said.

In addition to purchasing from the new Approved plus business unit customers can also use the new web-based Audi Approved Vehicle Locator for Oman. The online locator can be accessed from www.audiapproved.com and offers a premium search experience as well as detailed information on cars available in stock, in both Arabic and English languages. Prices and specification details including interior and exterior imagery are shown for all vehicles. Other options include the opportunity to e-mail a friend or locate a dealer with maps, directions and opening times of Audi Approved dealerships across the region.

For further information about Audi in the Sultanate or to book a test drive please call 245 84510, log on to www.audi-me.com/oman or visit any Wattayah Motors showroom where a team of fully qualified sales consultants will be able to assist you.

]]>15 January 2012http://www.zubairautomotive.com/images/content/news/40.jpgStaff At Mitsubishi Parts Department Rewarded For
Excellent Sales Performance In Omanhttp://www.zubairautomotive.com/Media/News-and-Events/Staff-At-Mitsubishi-Parts-Department-Rewarded-For-Excellent-Sales-Performance-In-Oman.html
Receive Parts Sales Performance award for outstanding achievement in promoting and selling original FUSO parts in the Sultanate

Staff working in the parts department of General Automotive Company (GAC), part of the Zubair Automotive Group, has been recognised by Mitsubishi FUSO for their outstanding work in achieving the Parts Sales Performance award from FUSO.

The GAC parts team celebrated their award by treating employees to an exclusive get together at the City Seasons Hotel in Al Khuwair to mark the occasion. All senior managers from the Vehicle Sales, Service and Finance Departments attended the event and individual team members were rewarded with an individual gift acknowledging their achievements.

GAC General Manager, Mr. Mark Tomlinson, attended the event and congratulated the team for their achievement. He said: “Such recognition from our principal at Mitsubishi FUSO is clear evidence of the outstanding quality of work and commitment of our team working in the hugely important parts department. Winning awards like is also hugely motivating for the team members and will encourage them to continue to deliver the highest quality of service to our customers all over Oman.”

As the exclusive distributor of original FUSO parts in Oman, GAC has a very proud reputation for quality and reliability and is supported by enthusiastic staff members committed to delivering highest standards of customer satisfaction.

Mr. Hemant Bhat, the National Parts Manager, also attended the event and thanked his team for their hard work, he said: “We are proud to have such enthusiastic and hardworking employees as part of our team. This award is a tribute to the effort and commitment put in by the staff of the Parts team.

“The work they do and the quality parts they provide and advice they give to our customers helps ensure that our customers maximise the impact of their FUSO vehicle and ensure operational efficiency when in use.”

To find out more about quality Mitsubishi FUSO parts provided by GAC call 24 500 000

]]>8 January 2012http://www.zubairautomotive.com/images/content/news/45.jpgFUSO in Oman Wins Two Global Awards for Its
Successful Truck Sales & Parts Marketing http://www.zubairautomotive.com/Media/News-and-Events/FUSO-in-Oman-Wins-Two-Global-Awards-for-Its-Successful-Truck-Sales-and-Parts-Marketing-.html
Achievement Recognised At International Gathering of 55 Countries at FUSO Event in Tokyo

FUSO in Oman has received global recognition for its truck sales and parts marketing services at a gathering of company representatives from 55 countries at an international convention and awards ceremony held close to the company’s global headquarters in Tokyo.

Representatives from the company in the Sultanate proudly received a “Fleet Conquest Sales” award for its excellent execution of an activity programme that has been successful in persuading a greater numbers of companies to switch to the FUSO brand in the Sultanate.

The most successful high volume sales of vehicles in this category were for the light and medium duty Canter Trucks that with their flexibility, durability and overall value are becoming more and more popular with commercial operators across the Sultanate. The company was also successful in persuading customers to switch to their medium and heavy duty range of trucks including the FUSO FP, FM, FV and FK that are up to 10-tonne in size and able to tackle major construction and similar jobs.
In addition to the Fleet Conquest Sales award, FUSO Oman was also successful in introducing a number of innovative and successful parts marketing programmes throughout the year. At the same award ceremony FUSO Oman were presented an award for “Best Parts Market Introduction” for their successful efforts in carefully managing the cost of ownership to their clients via special dedicated support programs. This strategy has led to more competitive parts offers for FUSO customers and provided lower servicing and better long-term running costs for their range of vehicles.

Zubair Automotive Vice Chairman, Husam M. AL Zubair along with FUSO Oman General Manager Mark Tomlinson and Zubair Automotive Group General Manager Serdar Toktamis were present to receive the awards presented by FUSO Vice President and member of the Board Mr. Kai-Uwe Seidenfuss.

Commenting on the success with the two awards, FUSO Oman General Manager, Mark Tomlinson, said: “We are very proud to have received these awards which are helping to put Oman increasingly on the map for FUSO internationally. Winning these awards is a great boost to our fantastic team at FUSO both in the sales and after sales departments who are working successfully to increase our market share in the Sultanate and offer our clients a better service and value proposition.
“In the light, medium and heavy duty truck sectors our products are becoming increasingly popular thanks to their versatility, ability to handle both the rugged terrain and challenging climate of Oman and deliver dependable and great value for money for commercial operators from all sectors – from the oil and gas sector through to SME’s seeking a versatile vehicle to undertake their daily business requirements.”

FUSO in Oman recently announced the arrival of the 2012 model of the company’s hugely popular and versatile Canter truck that is available in either a 3.5-tonne or 4.6-tonne configuration and can be adapted to specific customer need and is available in either a double cab, single cab or chassis version.

The 2012 model comes with a bigger tyre size, wider cab vehicle, durable chassis for heavy loads, suitable turning radius for city operations and a first in dash gear shift in a cab over truck. It can be used for a wide range of uses and its 4 x 4 capabilities ensure the truck can operate in the most challenging conditions for its customers all over the Sultanate.
The FUSO Canter truck and brand is part of the Mitsubishi FUSO Truck and Bus Company that is represented by GAC in Oman.
For further information on the FUSO Canter and to arrange for a test drive in the new 2012 model please contact FUSO in Oman on 245 00000.

The new 2012 version of the highly popular and highly regarded Rosa bus has been introduced to the Omani market by FUSO ensuring organisations from the private and public sector can benefit from one of the world’s most popular mid size buses.

Its powerful engine, reliable performance and exceptional comfort have in recent years made the Rosa bus from FUSO one of the most popular and well liked buses of its kind. It is available in three body sizes – with the 30 and 34-seater versions especially popular in addition to the option to purchase the smaller 26-seater edition.

The Rosa bus is used by very wide range of customers who include schools, companies needing corporate transport, to transport workers and staff around sites and for organisations wishing to use the bus for Hajj pilgrimages.

Commenting on the new 2012 model, Mark Tomlinson, General Manger of Mitsubishi of FUSO in Oman said: “When you are responsible for the safety of others you need to choose the best when it comes to performance, safety and comfort and the new edition of the hugely popular Rosa bus provides all of that and more.

“Already a market leader in some parts of the world the Rosa’s popularity in Oman has grown steadily in recent years and we are confident that the arrival of the 2012 edition of the bus will only help to increase that popularity and demand among a very wide customer base here across the Sultanate.”

The 2012 Rosa bus has a stylish and aerodynamic exterior that contributes to vehicle stability and a reduction in fuel consumption helped by the smooth handling and excellent ride.

It features a low wide passenger door positioned forward for ease of entry and exit to the bus, a bright spacious and roomy passenger cabin with a proven suspension that ensures a smooth and comfortable ride for passengers.

Mark added: “The Rosa bus has a proven track record of delivering the best service to both fleet and individual customers in Oman who are looking for value for money, reliability and a bus that can ensure the safety and comfort of any kind of passenger – from a schoolchild to corporate passengers.”

The Rosa range of buses from FUSO are distributed exclusively in Oman by the General Automotive Company, part of the Zubair Automotive Group and the FUSO brand of vehicles is part of the Mitsubishi Fuso Truck and Bus Company (MFTBC)

For further information on the FUSO Canter and to arrange for a test drive in the new 2012 model please contact FUSO in Oman on 245 00000.

]]>1 January 2012http://www.zubairautomotive.com/images/content/news/39.jpgAudi Oman's Strategic Partnership with OERhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-apost-s-Strategic-Partnership-with-OER.html
Company committed to supporting economic growth and prosperity in Oman

Audi Oman says it is delighted that its strategic partnership with the OER Debate has helped to stimulate wide ranging and vigorous discussion between the private sector and Government on the future of Oman.

Oman Debate 2011, organised by Oman Economic Review, brought together leading figures from the private sector and high ranking members of the Government, who offered their perspectives and debated the impact of significant social issues on the economy of Oman. The event’s moderator was BBC television journalist Tim Sebastian, best known as the host of the BBC HardTalk programme and the Doha Debates.Among the keynote panelists for the debate was Hani Al Zubair, the Executive Chairman of the Zubair Automotive Group.

During his remarks Zubair outlined that young Omanis were vital for the future prosperity of Oman and is vital for the Government and society to commit to a stronger dialogue with young people to build partnerships for growth and to create more effective and relevant business focused training programmes.

He said: “We need to better understand the aspirations of young people in Oman, listen to them more and look at establishing forums where young people can contribute and debate face to face with business leaders and Government representatives.“In the past we have taken too much for granted in thinking we know what young people really want instead of really listening to what is without doubt the most important element of our society – our young people.”

“By creating new forums and working together we will then have a real opportunity to come up with plans that can work for our youth and provide real hope and encouragement for their future.”

During the debate Mr. Al Zubair also highlighted that the private sector needed to continue to play its role in doing more to employ local Omanis, but at the same time managing and controlling the expectations of young Omanis entering the job market for the first time.

“The Zubair Automotive Group is committed to playing its part in employing more Omanis, but the challenge that we and many other businesses face is finding the right people for the right job – and that can only come through continuing to work together and ensure that our young people have the skills, the desire and realistic aspirations of the type of jobs that now exist in Oman,” he added.

As a leading automotive company in the Sultanate, Audi Oman’s strategic partnership with the OER Debate was part of its ongoing commitment to support events that will benefit the long-term economic wellbeing of the Sultanate.

Abdel Karim Awwad, National Marketing & Sales Manager at Audi Oman, added: “As a business we are very aware of our role in helping encourage broader economic growth and prosperity in Oman and are also very proud of our commitment to recruit and develop young Omani talent. That is why we were delighted to have the opportunity to become a strategic partner for the OER Debate this year.”

For further information about Audi in the Sultanate or to book a test drive please call 245 84510, log on to www.audi-me.com/oman or visit any Wattayah Motors showroom where a team of fully qualified sales consultants will be able to assist you.

]]>27 December 2011http://www.zubairautomotive.com/images/content/news/37.jpgMitsubishi Oman 'A Drive For Life' Roadshow Huge
Successhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Oman--apost-A-Drive-For-Life-apost--Roadshow-Huge-Success.html
Customers Hugely Excited by Chance to Test Drive and Experience Mitsubishi in 41 Locations Across the Sultanate As Company reaches some destinations for the first time

Mitsubishi Oman hasreceived an overwhelmingly positive response to its largest ever nationwide road show as the company takes its wide range of brands to the nation as part of its new “A Drive for Life” marketing campaign.

Thousands of people have already visited the road show to meet Mitsubishi as it makes it way to an eventual 41 destinations across Oman – visiting many towns and wilayats for the first time to ensure the largest number of people can experience the new 2012 range of models at first hand.

Hundreds of people have enjoyed test driving the full range of cars and SUVs on display including the 2012 edition of the Mitsubishi Pajero – Oman’s best loved SUV, the Lancer EX, ASX Crossover and the twin cab L200 – which is tremendously popular in the interior in particular thanks to its rugged performance and large load bed.

The value for money, durability and reliability of Mitsubishi which has enjoyed a presence in Oman since 1975 makes it a hugely popular brand across the country – and the company wanted to build on that popular

A unique aspect of the new road show has been the large number of venues that the company is visiting – with every event taking place away from the showroom and in popular and well visited locations.

It has already provided the public with a unique opportunity to meet the Mitsubishi Oman team face to face and learn more about the new 2012 models that are now available in showrooms across the nation during an event that will last into January.

Commenting on huge success of the road show initiative, Mitsubishi Oman General Manager, Mark Tomlinson said: “We have been delighted with the response of the public to the road show that has exceeded our expectations. It is clear there is a real hunger among the Omani motoring public to find out more about Mitsubishi and our superb range of 2012 cars and SUVs. .

“Because the vehicles we sell are suitable for every kind of driving situation you can find in Oman we are ensuring that we visit the broadest number of locations – some of them for the very first time. Even with such a widespread showroom network we cannot expect everyone to come to us – so we have tried to make it as easy as possible for the largest number of people to visit us in their own town or neighbourhood.

“At every venue we have been offering test drives, providing promotional giveaways and offering the opportunity to discuss the capabilities of our world class vehicles with our highly trained Omani sales team.”

Visitors to the road shows – that will be at some of the most popular and high profile venues in each town or wilayat – will find a fully branded tent area, A Drive for Life branded truck in addition to the display vehicles at every event.

The road show started in Muscat and during its first leg went deep into the interior visiting Bahla, Izki, Adam, Nizwa, Yenkel, Dhank, Ibri, Araqui, Samail, Fanja, Mudhaibi, Sinaw Souk, Samad and Wadi Tayeen. In the Sharqiya area it headed to Ibra, Bidaya, Sur, Al Kamil and Jalan Bu’Ali.

Currently touring the Batinah coast region the road show will visit Shinas, Liwa, Sohar, Saham, Al Khabourah, Suwaiq, Wudham Sahil, Rustaq, Barka, Nakhal and Wadi Mawil. Finally the road show will end early next year with by visiting locations in the Dhofar region including Salalah, Haffa and Taqa.

Jamal Wasti, National Sales Manager said confidently: “This is the most far reaching and comprehensive road show we have ever undertaken and the massive response we have had in terms of numbers and positive feedback means we are very likely to repeat this exercise in the future as we continue to get closer and closer to our customers and reach them in their own local town or wilayat.”

To find out more about the new Mitsubishi ‘Drive for Life’ road show and to book a test drive, please call 24 500 502 or visit your local Mitsubishi showroom. Mitsubishi Oman has showrooms in Muscat, Sohar, Musannah, Nizwa, Ibri, Sinaw, Samail, Barka, Ibra, Sur, Jalan Bu Ali, Salalah, Buraimi and Dibba.

]]>27 December 2011http://www.zubairautomotive.com/images/content/news/36.jpgThe VW Golf & Young Omanishttp://www.zubairautomotive.com/Media/News-and-Events/The-VW-Golf-and-Young-Omanis.html
GTi owning Salim Al-Harthy has been in love with the Golf for nearly a decade and is typical of the young Omanis who want style and world class automotive engineering

Salim Al-Harthy is one of the Omani youths who has been captured by the innovative features of the popular VW Golf. He always feels special when driving around Muscat roads or during long trips with family and friends, enjoying the comfort of this luxurious German model and exploring its powerful capabilities every day.

Salim’s passion for the Golf models started with Golf V5 2002, which was his first car from Volkswagen, and then he purchased the state of the art Golf 2011 top of range model that included a 2.0 turbo charged engine, producing 210 BHP, with 18 inch alloy, leather seats and front and rear sensors.

For him it is simply a winning combination of reliability with power, luxury with quality and safety with innovative technology.

Explaining his deep seated fascination with Volkswagen and the Golf in particular, Salim said: “For me the key factors were the reliability and performance, and it consistently gives me the best handling experience behind the steering wheel. It is a great city car that is perfect for driving to the mall, along the beach road in Qurum and other popular city destinations in a car that provides me with the very best fuel consumption and maximum performance.”

But for Salim his love of Volkswagen goes much further than simply owning the car. “I am very curious to know more about Volkswagen and I wish that one day I will get the opportunity to visit the Volkswagen factory and have a chance to see the manufacturing assembly line, meet the skilled professionals, and thank them personally for producing such fantastic motoring pieces of art – including my favourite my own Golf GTi,” concluded Salim.

Gadget and technology conscious Salim also loves the many features on the Golf GTi that include the navigation system with a built-in memory , the multi function display, the camera-enabled front and rear sensors and the rain sensor – although the last sensor is one that in sunny Oman fortunately he rarely has to use.
James Oliver General Manager of Volkswagen in Oman said: “The younger Omani generation love cars and they are increasingly brand conscious, and aware of what goes under the bonnet as much as the stylish looks and overall appearance of the vehicle.”

“They are well read and knowledgeable which means they understand just how good Volkswagen engineering is combined with the power, style and panache of great looking and driving cars like the Golf GTi. We are finding that increasing numbers of young Omanis are following in Salim’s footsteps and not wanting to look any further for a world class car than they can find in the Volkswagen showroom in Oman, concluded James.

For more information about the Volkswagen Golf GTi or other models and to arrange a test drive, please contact your nearest Wattayah Motors showroom or call 24584510 where a team of fully qualified sales consultants will be able to provide more information.

The highly professional and experienced Parts Department of Mitsubishi Oman has rewarded its top performing branches and staff at a seminar held to review sales performance and ways to continue to enhance the excellent performance of the department.

The company has a comprehensive network of 24 parts branches located across the Sultanate designed to keep Mitsubishi owners happy and on the road.

During the seminar the branches identified as the best performing were those from Wadi Kabir, Mabellah, Thumrait, Samail and Al Khadra who were congratulated for their excellent work and consistently high levels of customer service.

Operational excellence among individuals was also recognised and Ms Safiya Al Shaabi received a special award for her significant contribution in ensuring the increased availability of Mitsubishi parts in the Athaibah branch.

During the seminar a special STAR award was presented to the section that had achieved the highest ever sales in the history of the parts department. That honour went to the Parts fleet sales section in the Athaibah branch who broke their previous record and were delighted to be recognised for this excellent achievement.

National Parts Manager Hemant Bhat said: “We are delighted to be able to reward our team of highly experienced and committed parts professionals from all over Oman. The fact that we have rewarded branches from such a diverse area of the country clearly demonstrates to our customers that wherever they live and whatever branch they are close to they can be assured of a consistently high level of service and customer care.

“Our Parts and Operations staff are totally committed to the very highest standards of excellence which and we are very proud to have this opportunity to reward them and help to encourage them to continue with such excellent work in the future.

“The awards we have presented also encourages colleagues in the other branches to step up their efforts and try to achieve success in the year ahead and be rewarded in 2012.”

Participating staff in the seminar were also recognised by senior management who attended including the Group General Manager for Zubair Automotive, Serdar Toktamis, Mitsubishi Oman General Manager Mark Tomlinson and National Sales Manager Jamal Wasti.

For over 35 years the company has prided itself on the long-term relationships it has built with its ever growing customer base in the Sultanate – with the excellence of its Parts Department and the skills and expertise of its staff playing a vital role to ensure that Mitsubishi vehicles are kept where they belong – on the roads, highways and wadis of Oman.

The key to the success of this vital part of the Mitsubishi operation has been ensuring that it has a professionally managed Parts department that has a highly experienced and totally committed sales staff.

From its headquarters in Muscat, the parts operation ensures it has online connectivity between all the branches in the Sultanate – enabling it to offer real time support and provide daily stock deliveries and replenishment as required.

This ensures that the teams in the different Parts branches are able to help and deliver the best on time and prompt service to customers – ensuring they keep their vehicles where they truly belong – out on the road.

In addition to the four branches in the capital area at Wadi Kabir, Walja, Azaibah and Mabella, the company also has branches in Barka, Musannah, Bidaya, Sohar, Buraimi, Al Khadra, Dibba, Samail, Sinaw, Ibra, Baina bu Ali, Sur, Nizwa, Karsha, Fahud, Ibri, Nimmer, Marmul, Thumrait and Salalah.

Mr. Bhat added: “We are very proud of the reputation we have established among our branches for the quality of the parts we provide and the service we offer our customers. For our commercial operators in particular with Mitsubishi FUSO time is money and we work closely with operators to maintain their vehicles and keep them reliable and ready to keep on working and providing the service they were bought for.”

Muscat, December 13th, 2011: Audi Oman’ s sponsorship of Yanni’s recent “Truth of Light” concert has helped organisers to contribute nearly RO 35,000 to organisations that help the visually impaired in Oman.

The concert organizers have now announced the details of the organisations to benefit from the event. Included are the purchase of Braille equipment for the Omar bin Khattab School; supporting the Ministry of Health in purchasing eye test machines for Al Nahda Hospital in Muscat and for the Salalah Hospital; the provision of riboflavin drops for 200 poorer children, and the offer of free eye treatment to the visually challenged at the Muscat Eye Laser Centre.

Abdel Karim Awwad, National Marketing & Sales Manager at Audi Oman, said: “We are delighted that our support has helped the concert organisers with their objective of raising both money and awareness about the challenges faced by the visually impaired in Oman.” He added “Audi Oman is fully committed to supporting worthy causes in the Sultanate and we are delighted that our sponsorship has played a part in successfully raising such a large level of charitable contributions.”

Audi was the presenting sponsor for the sellout concert that attracted 5,000 fans to Sultan Qaboos University in Muscat and gave the global superstar an Audi A8 L to drive around Muscat during his visit to the Sultanate.

For further information about Audi in the Sultanate or to book a test drive please call 245 84510, log on to http://www.audi-me.com/oman or visit any Wattayah Motors showroom where a team of fully qualified sales consultants will be able to assist you.

]]>13 December 2011http://www.zubairautomotive.com/images/content/news/33.jpgFUSO Announces Arrival of 2012 Model Of Its Hugely
Popular Canter Truck In The Sultanatehttp://www.zubairautomotive.com/Media/News-and-Events/FUSO-Announces-Arrival-of-2012-Model-Of-Its-Hugely-Popular-Canter-Truck-In-The-Sultanate.html
Most Reliable Truck in Its Class in Oman and Offering Unique 4 x 4 Model Capabilities

Fuso in Oman has announced the arrival of the 2012 model of the company’s hugely popular and versatile Canter truck that is available in either a 3.5-tonne or 4.6-tonne configuration and can be adapted to specific customer need.

The 2012 Canter is set to reinforce the model’s reputation as the most reliable truck of its kind available in this size with a rapidly growing customer base in the Sultanate with companies like PDO and Oasis Water recognising the versatility and quality the vehicle can bring to their operations.

Distributed exclusively in Oman by the General Automotive Company, part of the Zubair Automotive Group, the 2012 edition of the Canter, both the 3. 5 and 4.6 tonne variants, will be available in either a double cab, single cab or chassis version.

The light duty truck can be used for a wide range of uses and its 4 x 4 capabilities ensure the truck can operate in the most challenging conditions for its customers all over the Sultanate.

Commenting on the introduction of the 2012 model, National Sales Manager Jamal Wasti said: “The new 2012 canter offers the owner a superb mix of onsite capability mixed with on street agility, provided by an engine that is suitable for all the individual’s needs and requirements.

“Their proven performances comes hand in hand with durability, fuel efficiency, reliability and clean emissions for the environment. The 2012 model comes with a bigger tyre size, wider cab vehicle, durable chassis for heavy loads, suitable turning radius for city operations and a first in dash gear shift in a cab over truck.”

He added that the 2012 Fuso Canter was the perfect vehicle to help companies and organisations of all size in Oman to drive their business operations forward in the coming year.

The Fuso Canter is the only truck of its kind that is currently used to transport drinking water bottles to customers all over the Sultanate with Oasis Water managing a fleet of Canter trucks to ensure they are able to meet the delivery requirements of their customers.

The light duty truck can be used for standard deliveries by retail companies and also adapted to a freezer unit for transporting frozen food to supermarkets.

Jamal Wasti added: “The Canter also holds its value and has a very high resale value and for the customer represents a highly dependable, quality and excellent value for money vehicle for all of their commercial needs – especially with its superb versatility that is ideal for the broadest range of customer use in any part of the Sultanate.”

The Fuso Canter truck and brand is part of the Mitsubishi Fuso Truck and Bus Company that is represented by GAC in Oman.

For further information on the FUSO Canter and to arrange for a test drive in the new 2012 model please contact FUSO in Oman on 245 00000.

After the grueling 53 hour “Grab Dodge” endurance test, Dhofar Automotive, announce the winner of the competition identified by a Ministry Draw, and present Faisal Al Muqbali with the key to the all new Dodge Charger

Muscat, 29th October 2011, For 53 hours, 20 contestants, both male and female, have battled to overcome physical and mental exhaustion in their bid to win an all new Dodge Charger, courtesy of Dhofar Automotive. The challenge began at 2.00 pm on 26th October at Muscat City Centre where crowds gathered to cheer and support all the participants as they gritted their teeth in determination to keep their hands on the Dodge cars in the arena.

The final contestants were announced by Chris Edwards, General Manager of Dhofar Automotive, on Wednesday 1 hour prior to the start of the event. The contestants seemed to find the first few hours easy and even 24 hours after they began all 20 starters were still in the competition looking fit and healthy with no sign of anyone giving up.
As the event wore on, their stamina was being tested to the full and by Friday morning, there were only 12 contestants still competing, showing signs of fatigue and feeling the effects of their efforts.

Despite a long and grueling final day, that finished only at 7.00 pm on Friday 28th October, 11 of the competitors remained defiant and determined, completing the full 53 hours of the challenge. With no clear winner from the event, according to the rules of the competition the final result would be determined via a Ministry supervised draw. Contestants were informed and the draw announced to take place in the Dhofar Automotive showrooms in Athaibah on Saturday 29th October at 11am.

In the interests of transparency and fairness, Humaid Al Burashdi from Ministry of Commerce and Industry officiated at the draw where the winner was announced as Faisal Al Muqbali.

It was an emotional moment as Faisal received the keys to the car he had battled so hard to win. It was a hard won competition and a real test of physical stamina and mental endurance to come through to the end.

Faisal commented “it was a long and hard competition but I never lost sight of the goal, to win this fantastic all new Dodge Charger. It is a dream come true and I am so excited to have finally won this competition. I would also like to congratulate all those who took part, we came to this as competitors but firm friendships have been made along the way. It was a fantastic event and thanks to Dhofar Automotive for giving us all this chance not only to win a car but also to prove to ourselves our ability to endure challenging conditions of such a challenge”.

Chris Edwards commented “On behalf of Dhofar Automotive I am absolutely delighted to present Faisal with the keys to this all new Dodge Charger. The discipline and determination he has shown has been tremendous and he is a deserving winner of this Grab Dodge endurance test, the first of its kind in Oman. I would like to thank Humaid from Ministry of Commerce and Industry for overseeing the final draw to ensure that the winner is selected in a fair and transparent manner”

“Congratulations all those who took part in this competition. By doing so they committed themselves to 53 hours of steely competition and just by taking part they are all winners in our eyes.”

“I would also like to thank family members, friends, and the general public for the fantastic support you have shown to the contestants throughout this competition. I know that the contestants have all appreciated your presence here at Muscat City Centre not only during the day but well into the evening as well”.

He added “The medical team and referees have also been an integral part of this competition and we could not have done it without them. The medical team from Hatat Polyclinic have been part of the process from the beginning by performing medical examinations to ensure all contestants were medically fit to take part, and then throughout the competition a team of doctors and nurse and been present 24/7 to continually check on the health of the competitors and administer treatment had it be necessary.

The referees and security team have been monitoring the competition from start to finish to ensure that all contestants compete on a fair and equal basis. May I take this opportunity to thank all the support teams on a job well done”.

Dhofar Automotive is the exclusive distributor in Oman for Ram, Dodge, Chrysler and Jeep.]]>29 October 2011http://www.zubairautomotive.com/images/content/news/26.jpgAudi Oman Sponsors Caledonian Society St Andrews
Ball to Support Charities in the Sultanatehttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Sponsors-Caledonian-Society-St-Andrews-Ball-to-Support-Charities-in-the-Sultanate.html
Muscat, December 6th, 2011: Audi Oman has sponsored the annual St Andrews Ball hosted by the Caledonian Society of Oman – helping the event to raise thousands of rials for charitable causes. The event took place at the Intercontinental Hotel on Thursday 1st of December. Past and present Omani charities supported by the Caledonian Society include UNICEF Oman, the Rustaq Leprosy Clinic, wheelchairs for the disabled and the Oman Paralympics team.

Marjorie Gardyne, the head of the Caledonian Society Committee, welcomed the support from Audi: “The Society is very pleased at the fabulous support that Audi Oman has given this year’s event and I would like to thank them for their commitment towards us and helping us in our bid to use this event to raise money to support so many worthy causes and charities in Oman.”

In addition to their financial backing of the event, Audi provided raffle prizes for one of the most eagerly anticipated events on the Omani expatriate calendar. One of the prizes was be the chance to drive a luxurious Audi A7 for a weekend. Audi Oman also displayed a number of their vehicles at the ball.

Commenting on their support for the event, Abdel Kareem Awwad, National Marketing & Sales Manager at Audi Oman, said: “Audi Oman was delighted to sponsor this event. Every year it is committed to raising many thousands of rials for charity during a fun packed evening that brings together the Scottish expatriate community in Oman.“

To find out more about Audi in Oman, or to book a test drive please call +968 245 84510, log on to Audi Oman or visit any Wattayah Motors showroom where a team of fully qualified sales consultants will be able to assist you.
]]>6 December 2011http://www.zubairautomotive.com/images/content/news/29.jpgVolkswagen in Oman encourages everyone to Think
Bluehttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-in-Oman-encourages-everyone-to-Think-Blue.html
The makers of the “People’s Car” promote environmentally friendly practices in the Sultanate

Muscat, 5th December 2011: Volkswagen Middle East has announced “Think Blue”, the car manufacturer’s environmentally conscious campaign, shortly to be launched in the Middle East. “Think Blue” embodies Volkswagen’s goal of creating environmentally friendly products and solutions, encouraging the public to be more eco-conscious and contribute to a sustainable future. “Think Blue” is a concept that encourages being more responsible on the road, and more environmentally conscious in everyday life.

Discussing “Think Blue” James Oliver, Managing Director Volkswagen Oman commented: “I am pleased to announce that Volkswagen Middle East is introducing the global initiative “Think Blue” to the Middle East and to the Sultanate of Oman. “Think Blue” is about more than economic engines and fuel efficiency, it is about consciously changing small habits in one’s lifestyle that will help for example to save energy, save water and recycle goods – small steps really do lead to great changes.

“Given the commitment of the Government of Oman and other bodies in the Sultanate to the preservation fo the environment – Think Blue fits perfectly within the wider aspirations to develop an increasingly environmentally friendly Oman.

Volkswagen Middle East is committed to making a difference to the environment and as a result already includes more economically friendly engines within its innovative, German engineered cars. The DSG dual clutch gearbox saves 15 percent fuel and the TSI engine turbo is Volkswagen’s small engine that is environmentally efficient but does not compromise on power.

In order to actively follow the “Think Blue” philosophy, Volkswagen Middle East recently participated in the Asia Pacific Natural Gas Vehicle Associates (ANGVA) Green Highway 2011 event held in Dubai. The Green Highway project is dedicated to raising awareness for the importance of fulfilling the vision of making natural gas and energy efficient cars available.

As the “People’s car,” Volkswagen has a number of technologies available including hybrid and electric solutions using Compressed Natural Gas (CNG) , a key propriety within its sustainability strategy.

“Think Blue” is a global Volkswagen campaign that has been embraced by a number of key markets. Volkswagen Sweden for example created “The Fun Theory” which is based on the idea that something as simple as fun is the easiest way to change people’s behaviour for the better. Volkswagen believes that more people will act responsibly, and drive greener, if they have fun along the way. Volkswagen Sweden created interesting and engaging viral videos which promoted recycling and safe driving.

“We’re proud of the success “Think Blue” has achieved in other countries and we look forward to emulating the same success in Oman over the coming years,” concluded Mr, Oliver.

]]>5 December 2011http://www.zubairautomotive.com/images/content/news/32.jpgYAMAHA Offers lube service & inspectionhttp://www.zubairautomotive.com/Media/News-and-Events/YAMAHA-Offers-lube-service-and-inspection.html
Muscat, 26 October, 2011: Zubair Automotive Group, the exclusive distributor for Yamaha Motorcycles, Quad bikes and SSV in Oman is offering a special one day deal to their customers, ”Free lube service and inspection” on Friday 28th October from 9.00 AM to 5.00 PM at their Athaiba Service Center

As the weather tends to cool down tempting the riders to start exploring Oman’s beautiful countryside’s and enjoy the beautiful views – this offer is perfectly timed for Yamaha owners, by giving them an opportunity to ensure their “Rides” are in perfect condition to experience great riding across the Sultanate – whether for a short or long journey.

Yamaha is extending this offer to their range of all-terrain vehicles (ATVs) and SSVs in addition to their wide range of motorcycles that are perfect for the wide open spaces of the Sultanate’s great roads in the interior and also for institutions like courier services and fast-food home deliveries.

Commenting on the offer Yamaha Brand Manager Mr. Faisal Zadjali said: “The weather is now perfect for taking a bike on much longer rides and enjoying riding in some spectacular scenery and enjoying the power and comfort of a Yamaha bike.

“Now we are offering all of our customers the chance to benefit from a free lube service and free inspection this Friday to ensure that their vehicle is in the very best condition to make the most of the fabulous riding conditions over the next few months. This also helps to improve the safety, performance and also longevity of the products which ensures trouble free rides.

“Whether you are an individual or commercial owner of a Yamaha bike or have an ATV or SSV make sure you benefit from this great one day offer this Friday.”

The Yamaha Service Centre in Athaiba will be open from 9am to 5pm this Friday and no appointment is necessary – all you need to do is bring your Yamaha vehicle to the Service Center where the company’s team of expert technicians will be waiting to deliver the free lube change and give the vehicle a full checkup.
]]>26 October 2011http://www.zubairautomotive.com/images/content/news/24.gifAudi celebrates the Omani launch of the Middle
East edition of the Audi magazinehttp://www.zubairautomotive.com/Media/News-and-Events/Audi-celebrates-the-Omani-launch-of-the-Middle-East-edition-of-the-Audi-magazine.html
Muscat, December 4th, 2011: Audi Oman, the exclusive distributor for Audi in Oman, has hosted an event to launch the Middle East edition of the Audi magazine. The Audi magazine will be published biannually and is a tailored version of the successful international edition, which has enjoyed a print run of over 15 years and is available in 25 languages in 70 countries. The magazine will be printed in Arabic and English combined in one publication.

The magazine will be mailed to customers throughout Oman who have recently joined the world of Audi. It will also be available in the Audi showroom as well as selected 5-star hotels and retail outlets in the Sultanate.

The Audi magazine works with journalists, photographers and designers to cover the latest regional and international news, events and product launches, as well special features about art, design, technology and innovation. The result - wide-ranging topics, a high level of journalism and impressive visual design.

"Audi is the fastest growing premium brand in the Middle East, so we feel it is the perfect time to create a magazine to keep current and prospective customers up to date with the latest Audi news throughout the region and internationally," said Jeff Mannering, Managing Director Audi Middle East. "The magazine is part of our ongoing global strategy to delight customers and will serve to communicate new model launches, technologies and news, and reinforce our brand claim "Vorsprung durch Technik (Advancement through Technology)."

Hosting the media launch of the Audi magazine, Abdel Kareem Awwad, National Marketing & Sales Manager at Audi Oman, said: “We are delighted to be introducing the new magazine to our customers in Oman – ensuring they receive the very latest information about the Sultanate’s premium automotive brand. I am sure that our tech-savvy and sophisticated customer base here in Oman will appreciate the opportunity to receive the new magazine in a range of hard copy and interactive formats.”

In keeping with Audi's innovative approach, the Audi magazine will be available in a range of different formats. The print version of Audi magazine is supplemented by an interactive edition for iPad and iPod. The content of the customer magazine is adapted in a user-friendly manner for the apps, enhanced with numerous films, picture galleries, and full-screen 360-degree rotating views.

On the display of the visual quality of the articles becomes an even more palpable experience. Users can navigate through the chapters and stories with the tap of a finger. The magazine can be downloaded from Apple's App Store, free of charge. In addition to the apps, there is also a browser-based version of Audi magazine, which permits an access on PCs and other digital devices.

To find out more about Audi in Oman, or to book a test drive please call +968 245 84510, log on to http://www.audi-oman.com/Oman or visit any Wattayah Motors showroom where a team of fully qualified sales consultants will be able to assist you.

]]>4 December 2011http://www.zubairautomotive.com/images/content/news/31.jpgVolkswagen In Oman Celebrates Opening Of New
Showroom Facility In Athaibahttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-In-Oman-Celebrates-Opening-Of-New-Showroom-Facility-In-Athaiba.html
New State of the Art Facility Provides Larger Dedicated Showroom for Customers

Muscat, 21 November, 2011: Volkswagen in Oman, distributed exclusively by Wattayah Motors, has announced the official opening of its exciting new showroom facility in Athaibah – expanding its operations in Muscat with the opening of its second major showroom in the city.

The new showroom will give customers a new and exciting location in which to visit and experience the wide array of world class Volkswagen cars and SUVs available to the motoring public in Oman.

Wattayah Motors General Manager James Oliver, along with other officials, declared the new showroom officially open today in front of selected guests and media representatives.

The rapid growth of the Volkswagen brand in recent years has led to the decision to expand its operations and open a second location that will be convenient for the customer by offering a new location in Muscat, allowing the company to display the wide range of models and facilities they offer to even greater effect than in the past with an added facility.

The models that will be displayed include all of Volkswagen’s bestselling cars including the Golf, Passat, Dakar rally winning off road powerhouse the Touareg, Tiguan, and the enormously successful all-new Jetta, that has already proved extremely popular following its launch in May this year.

Commenting on the launch of the new showroom, James Oliver said: “We are delighted to be officially opening our second Muscat showroom here in Athaiba – reflecting the continuing growth and expansion of our Volkswagen business here in the Sultanate.”

“In recent years Volkswagen has started to become an increasingly popular brand here in Oman and the Middle East region, as more and more members of the motoring public recognise the world class engineering, build quality, power and style offered across so many diverse models. This expansion is also in line with Volkswagen global aim to be the number one car manufacturer in the world by 2018, a goal which Oman is strategically aligned to support.”

“The safety features of every Volkswagen have also ensured that our cars have become one of the most popular brands among families and young executives who are increasingly concerned about ensuring the safety of their loved ones travelling in the urban areas or to the more remote regions of the country.”

He explained that the expansion into a second showroom in Athaiba, adding to their existing Wattayah premises would also give customers the added benefit of having two showroom locations to choose from depending on where they live or work in the Muscat Governorate area. In addition we also plan a major expansion of Volkswagen throughout the Sultanate to bring the world class service of Volkswagen within easy reach of everyone.

The new showroom will ensure that more models than in the past can be displayed allowing the customer to easily view and access the widest range of Volkswagen cars and SUVs – helped by Wattayah Motors highly experienced and knowledgeable sales team.

Visitors to the new showroom will also be able to benefit from the ongoing service excellence campaign from Volkswagen that has been designed for motorists who just love to drive.

On select models including the Tiguan, Jetta, Golf GTI, Scirroco and Touareg customers can benefit from 5 yeas years extended warranty, 5 years/60,000 km free service, 3 years roadside assistance and a first year’s motor insurance free until 31st December 2011

For more information about the new showroom and its facilities, the ongoing promotion or to arrange a test drive, please contact your nearest Wattayah Motors showroom or call 24584510 where a team of fully qualified sales consultants will be able to provide more information.

Muscat, 19th November, 2011: The brand new Peugeot RCZ sports coupe with its revolutionary new looks and styling has been launched in Oman with the help of the Sultanate’s singing sensation Salah Al Zadjali.

The RCZ is totally unique among its Peugeot counterparts and brings a new era of French chic and sophistication allied to revolutionary design features to the motoring landscape in Oman.

Salah Al Zadjali added a sense of glamour and excitement to the launch when he appeared in the new Peugeot RCZ and sang at the Peugeot showroom in Athaiba when the car was unveiled to the public for the very first time in Oman.

Since its launch in Europe, the car has won rave reviews around the world for its innovative styling and looks that have captured the imagination of drivers around the world who have relished its combination of stunning looks, elegant interior and powerful sports-driven driving experience.

European Motors, part of the Zubair Automotive Group, is the sole distributor of Peugeot in Oman and General Manager Bob Seshadri said: “We are delighted to be introducing this fantastic car to Oman – which is one of the most original and unique sports coupes ever developed in the world and among the most distinctive designs that Peugeot has ever created.

“We believed that a car of such celebrity stature needed a status conscious celebrity to launch it in the Sultanate and we are delighted that Salah Al Zadjali was able to provide his endorsement and support for this amazing car. Salah recognises the amazing chic styling that goes into the RCZ and has loved the time he has already managed to spend behind the wheel.

“I am confident that the style conscious Omani public will be eager to test drive and then own the new RCZ that is set to turn heads on roads all over the country once this great new Peugeot starts to appear on the streets.”

The Peugeot RCZ has convinced motoring critics around the world about its benefits since the car was launched – including the world’s most popular and watched television motoring show – Top Gear.

When Top Gear reviewed the Peugeot RCZ they said: “The RCZ is one of a handful of cars that have the visual impact of something four or five times the price. It looks like a proper show car oozing with improbably, even impossible, design ideas like the double bubble roof that runs seamlessly into the curved rear window. This car is a stunner.”

Commenting on his participation at the launch event and endorsement of the new car, Salah Al Zadjali said he was delighted to have been given the chance to support the introduction of such a unique and good looking car to the Sultanate.

“Peugeot has always designed and produced great looking cars that match French style and sophistication with quality European engineering and I have loved already having had a short opportunity to experience this car behind the wheel.

“It is a fantastic achievement by Peugeot and I have no doubt that it will prove hugely popular here in Oman where all of us love our cars so much – and how they look as much as what happens under the bonnet,” said Salah Al Zadjali.

To find out more about the Peugeot RCZ and to book a test drive either call 245 00000 or visit the Athaiba showroom where the European Motors sales team will be on hand to offer any advice or assistance required.

Muscat, 26 October, 2011: The Zubair Automotive Group wasonce again delighted to be platinum sponsors for the Annual Traffic Safety Expo 2011 which ran from 18th to 20th October at the exhibition centre, Seeb. This sponsorship reinforced the company’s commitment to helping all drivers within the Sultanate have “A Safer Journey” by reducing the number of accidents and fatalities on the roads.

Since 1973 The Zubair Automotive Group has been a pioneer in the automotive business in Oman. It has always been committed to offering the safest vehicles and safety products to keep customers and their families, safe while driving.

Throughout the exhibition the company actively engaged with the public and invited them to pledge their intention to commit to safer driving habits by not using their mobile phoneswhen driving, to use child safety seats for their family, always wear a seat belt, have their car regularly checked and serviced, keep to the speed limit etc.

To reinforce the importance of these pledges there was an opportunity for visitors to put their driving skills to the test on a custom built miniature car track, in order to showcasethe perils of what can happen if they don’t concentrate while behind the wheel.

The exhibition was hailed a great success with both public and professional reaction being extremely positive on the messages about road safety being very well received.

Ibrahim Said Amandhari “visitor”: “Zubair Automotive is doing a great job at the exhibition. Their try to raise the awareness about Road Safety in an amazing and effective way which makes you feel by experience the danger of not following the instructions of Road Safety. I believe that Zubair Automotive is one of most active private companies in terms of supporting government in order to decrease the number of car accident in Oman”

Parshant Gadpaile a professor in Applied Science College in Ibra: “it is an influential technique to convince the visitors about the risk of talking on the telephone while driving the car, especially for those people who are confident that they can handle the car when they are speaking in phone. I really appreciate the efforts that Zubair Automotive are exerting in this context”

Commenting on their sponsorship and presence at the Traffic Safety Expo, Zubair Automotive Group General Manager Serdar Toktamis said: “Zubair Automotive Group is one of Oman’s leaders in encouraging safer driving in the Sultanate. We are proud to once again be a major contributor to this annual event and thank the organisers and the Royal Oman Police in effectively communicating the road safety message across the Sultanate.”

“The level of casualties on our roads every year is significant, especially for a small nation such as ours, and it is our intention to do all that we can to reverse this trend. The practical demonstrations of what can happen if a motorist loses concentration whilst driving really reinforces the message.”

“Our aim is to educate and inform all drivers about safe driving practices and there by encourage everyone in kind of vehicle to make sure they enjoy A Safer Journey when they set out to their destination.”

The Traffic Safety Expo organizers were once again delighted that the Zubair Automotive Group supported this event. Mr. Ebrahim Taher – project Manager from conference organizer OITE said: “It is essential to support all initiatives which promote road safety within the Sultanate of Oman, and the consistently high level of backing from the automotive industry really ads weight to the road safety program featured at the Expo this year. We are delighted to have the opportunity to work with the Zubair Automotive Group once again in order to work towards reducing injuries and fatalities on the roads of Oman.”

The Zubair Automotive Group launched their “Safer Journey” initiative at the Road Traffic Safety Expo in 2010 as part of a long-term campaign and commitment to creating a safer driving environment across Oman and encouraging responsible driving habits.
This pledge campaign will be rolled out across the company’s comprehensive network of showrooms and will have a presence in every major town and city across Oman.
]]>26 October 2011http://www.zubairautomotive.com/images/content/news/25.jpgThe New Tiguanhttp://www.zubairautomotive.com/Media/News-and-Events/The-New-Tiguan.html
The New Tiguan: Fusion of innovative systems and exciting exterior redesigns
Muscat, 26 October 2011 – Wattayah Motors, the exclusive distributor of Volkswagen in Oman, has launched recently the highly celebrated Volkswagen Tiguan SUV, which has received a makeover, transforming the model to encapsulate new innovative features that enhance its status at the top of its class. The new Tiguan sports top equipment lines that delivers superior dynamic performance and more stylistic precision.

The new Tiguan is the only SUV in its class that is available in a number of different variations to reflect its versatile on road and off road capabilities. .

James Oliver, General Manager of Volkswagen Oman commented: "The Tiguan is truly a car for all continents. It has long been one of the most sought after Volkswagen models around the world, and we are very excited to bring it to the Middle East. It’s an SUV that is an ideal and versatile companion for life on the move with its excellent all-round characteristics, great practicality and many cleverly designed features. In Germany, its average market share in the compact SUV segment was about 21 percent in 2010, while it was 12 percent across Europe. We are looking to continue this success with the new look Tiguan and further advanced technologies in the Middle East."

A car suitable for both families and individuals in the Middle East, the new Tiguan enjoys a large boot space that can be adjusted from 470 litres to 1,510 litres. It also comes equipped with a number of innovative on-board systems like the DCC adaptive chassis control, Dynamic Light Assist, Fatigue Detection, Park Assist, Park Pilot with visual display, Rear Assist and XDS electronic differential lock. Inside the car is fitted with the RCD 210, RCD 310, RCD 510 Radio-CD or RNS 510 Radio-navigation system. Other peripherals include a MEDIA-IN port for USB or iPod, AUX-IN port, Dynaudio sound system (300 Watt).

"Safety is a major concern on the roads of the Middle East. In addition to the new cosmetics, the new Tiguan sports a number of safety features that ensure your safety on the road," added James.

The Tiguan contains a number of innovative optional systems that deliver a brilliant, comfortable and safe driving experience, including the revolutionary Fatigue Detection systems. Research showed that 25% of all motorway accidents can be attributed to tiredness, so Fatigue Detection detects waning driver concentration and warns them with an acoustic signal and visual messages recommending that drivers take a break from driving and rest. Failing to do so will cause the alarm to recur every 15 minutes.

Another new innovation is Lane Assist which autonomously and gently counter steers the car as soon as it becomes apparent that it might leave the lane unintentionally. About 14% of all accidents with personal injury are caused by leaving the driving lane, so this system has been designed to minimize that risk.

The new Tiguan comes with the option of including the second generation Park Assist, which now supports assisted perpendicular parking – i.e. at right angles to the driving lane. The system is activated at speeds up to 40 km/h by pressing a button on the centre console. The driver indicates the side of the carriageway for parking by activating the indicator for that side. Park Assist utilises its 12 ultrasonic sensors to detect a sufficiently large parking space, and then assisted parking can begin: the driver engages reverse gear and only needs to accelerate and brake.

In addition to the new technological features the Tiguan boasts, the exterior now offers a distinctive and timeless styling that is both visually stunning and appealing. Volkswagen has further developed the lines of the Tiguan – in particular, the front and rear sections were redesigned to reflect Volkswagen’s new "design DNA". The new styling of the front end differentiates the two body versions more than before. Yet, both Tiguan versions have adopted the Volkswagen “design DNA” that is marked by a dominance of clear horizontal lines. The grille is upgraded with two double chrome louvres and the distinctive optional bi-xenon headlights with masked main beam give the car a very sharp look. At the rear, all Tiguan versions have an angle of departure of 25 degrees, which may be reduced by vehicle payload. The side profile offers a clear and powerful design that incorporates solid yet modestly trimmed wheel housings, a window line that rises towards the rear, distinctive door and wing surfaces, and the unmistakable C-pillars. A range of new alloy wheels visually distinguishes the Tiguan from the previous model.

"With its standard 6-speed automatic gearbox and front MacPherson strut type suspension, the new Tiguan offers a dynamic and sporty performance fit for both urban driving and off-roading," added James. "This car reflects the high standards and quality that Volkswagen is known for, and we are excited to offer it to our customers in the Middle East. The Tiguan has received tremendous success in the region to date, and we are excited to launch the new Tiguan for both current and new customers to experience and enjoy.”

To find out more details about the all new VW Tiguan or to book a test drive, call: 24584510 or visit Wattayah Motors showroom where a team of fully qualified sales consultants will be able to give you more information.
]]>26 October 2011http://www.zubairautomotive.com/images/content/news/23.jpgNothing can beat zubair automotivehttp://www.zubairautomotive.com/Media/News-and-Events/Nothing-can-beat-zubair-automotive.html
'FOR WORK AND PLEASURE OVER 40 YEARS – NOTHING CAN BEAT ZUBAIR AUTOMOTIVE'
Says Mohammad Al Balushi and His Family Who Have Owned 15 Zubair Vehicles Since 1973.

Muscat, October, 2011: When it comes to buying a car for pleasure or business – Mohammad Al Balushi has known only one place to go to buy any vehicle he needs for nearly 40 years and that is the Zubair Automotive Group.

One of the most loyal and dedicated customers the company has ever had, Mohammad and his family have been the proud owners of vehicles from Mitsubishi, Dodge, FUSO, Volkswagen, Audi and most recently Peugeot.

For someone to keep coming back to the same supplier for so long, a company has to be doing something special and Mohammad’s long time devotion to the Zubair Automotive Group is because of the quality, performance and value of the vehicles, the excellent showroom service he has received, a true commitment to Omanisation and many years of excellent service for all the vehicles he has owned.

His four decade journey with the Group began when he bought a Mitsubishi Galant two door shortly after Zubair brought the brand to the Sultanate for the first time back in 1972. “Zubair Automotive were offering great prices and the car had a really dynamic performance and as my first car I was delighted with how it performed – even off road as effectively as a 4 x 4 would given we had very few paved roads in Oman at that time.

“I next bought a Mitsubishi Colt that I used for business to take water to foreigners on the ships at Sultan Qaboos Port where they could sometimes stay for as long as a month at a time.”

Mohammad Al Balushi then moved into the construction business and turned again to Zubair Automotive for his needs and bought a Dodge D700 tipper truck that proved to be the perfect vehicle for transporting construction materials such as cement, blocks and steel – at the same time had also bought himself a Dodge two door sports car.
Soon his growing business needed additional support and he turned to a highly capable FUSO truck that he found better than any other to keep the engine cool on long drives to Salalah, a great price and excellent fuel economy.

Having also owned two Mitsubishi Pajeros in his time as well, he is convinced that the Pajero is by far the best off road 4 x 4 vehicle available in Oman in terms of its ability to cope with any kind of rugged off road terrain, a smooth drive and engine power.

He has also owned some of the German vehicles supplied by the Zubair Automotive Group and first bought a VW Passat and was delighted by both the German engineering quality it offered him and a special offer when he bought it that enabled him to win RO 250 – proving that for decades the Zubair Automotive Group has offered the best deals to its customers.
Mohammad has also now started to share his love of all things Zubair Automotive with the rest of his family and first bought an A4 for one of his daughters who loved the car with its powerful drive and excellent technology.

Most recently his affection for Zubair Automotive brands have stayed in Europe but have moved to France with the purchase of a Peugeot 207 for another daughter who loves driving this chic and highly advanced car. Meanwhile Mohammad has purchased a Peugeot 407 for his own business purposes.

“The Peugeot 407 is both stylish and practical with great fuel economy and is the perfect vehicle for a businessman like me who is regularly on the move and needs to move around a lot. It is comfortable with great performance and has all the features that I am looking for,” says Mohammad.

Explaining his long-term loyalty to the Zubair Automotive Group, he added: “I have always received better customer service in the Zubair showrooms compared to other distributors and like the fact they have strong Omanisation levels and I can always deal with a fellow Omani when I visit a showroom.

“I have also always enjoyed excellent servicing and quality from Zubair and feel very comfortable with what they have provided me with for so many years and this reinforces the wonderful features that all of the Group’s vehicles have offered me with their blend of quality, good performance, comfort and fuel economy.”

Other vehicles he has owned from the Zubair Group include a Mitsubishi Lancer, a Canter Tipper truck and a Dodge Charger as well.

Senior executives at the Zubair Automotive Group are delighted to have had such a loyal and dedicated customer over so many years and someone who has been able to experience the full range of leading brands that the group has offered over the years.

Bob Seshadri, General Manager of European Motors, the Zubair Automotive Group company who distribute Peugeot, commented: “We were delighted that once again Zubair Automotive was able to provide Mr. Al Balushi and his family with their latest cars. It is always highly encouraging and rewarding to hear of customers who are so supportive of the customer service and quality of after sales that we offer across the whole of Zubair Automotive.

“We are looking forward to continuing to delight Mr. Al Balushi and his family with Zubair Automotive vehicles for many years to come.”

]]>2 October 2011http://www.zubairautomotive.com/images/content/news/22.jpgFUSO Mobile Service Unit for Dhofarhttp://www.zubairautomotive.com/Media/News-and-Events/FUSO-Mobile-Service-Unit-for-Dhofar.html
New FUSO Mobile Service Unit Introduced To Serve Customers in the Dhofar Region

Unit Will Go Direct To the Customer – Providing Convenience and Time Saving

Muscat, 5 June 2011: FUSO, a leading supplier of commercial vehicles for business and industry and represented by General Automotive LLC in Oman, has unveiled a new mobile unit that will travel around the South of Oman providing on-site services to FUSO customers operating in remote and non-urban environments.

The new “direct to the customer” service will be particularly useful for PDO operators who are one of the main FUSO customers in the southern part of the country. The objective behind the new initiative is to provide a service that is convenient which will offer significant time savings for FUSO operators.

The new onsite Mobile Service Unit operated by a specialised technical team ensures service work and maintenance can be conveniently done at the operator’s location – ensuring they lose as little time as possible by not having to move their vehicle to the nearest FUSO service centre.

Fleet Operators working in these areas are therefore able to ensure they maximise the use of their range of FUSO commercial vehicles and can benefit from personalized and individual service and other technical support in the most efficient manner.

Commenting on this, K. Anantharaman, FUSO Service Manager said: “Continuous improvement in the services we offer to our customers is the key to the success of the Zubair Automotive Group. This all new FUSO Mobile Service Unit will take us closer to our customers who face the tough climates in this area and give them a convenient and efficient relief services for their fleet.

“Our specialised mobile team members, Mohd Iqbal, Adil Mafoudh, Kaiser Ali and Mumtaz, will serve the customers perfectly as they are fully equipped with the necessary tools and technical equipment to carry out routine service maintenance and minor repairs.

“The decision to create the new Mobile Unit comes from a clear understanding that we have for the highly specialised needs and requirements of our customers here in the south of Oman. Most of the FUSO operators simply cannot afford the luxury of the time involved to take their vehicles to and from the Service Centres – which is why we have created this special unit to specifically cater to them.”

The FUSO range of commercial vehicles are exclusively distributed in Oman by the General Automotive Company, a part of the Zubair Automotive Group, and are among the most popular and widely recommended commercial brand of vehicles for business and industry in the Sultanate.

]]>28 September 2011http://www.zubairautomotive.com/images/content/news/21.jpgMitsubishi Oman celebrates 30th anniversary of
legendary Pajero SUVhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Oman-celebrates-30th-anniversary-of-legendary-Pajero-SUV.html
Mitsubishi Oman, has announced the introduction of a commemorative edition of the Mitsubishi Pajero SUV to coincide with the model’s 30thanniversary. In a special prepared event held at the distributor’s Athaiba showroom, the anniversary edition shared the podium with all the generations of its legendary predecessors.

Mark Tomlinson, general manager of Mitsubishi Oman said: “We are extremely proud of the Pajero’s legendary success in Oman where the first vehicles arrived in 1985. Successive generations of the Pajero were launched worldwide in 1991, 1996 and 2003 respectively. The transformation of a hard working, rugged and reliable utility vehicle into a lifestyle, luxury lifestyle model without losing its core identity is simply amazing in this class of vehicle. It’s no secret that very few specialist brands have been able to replicate the Pajero’s success worldwide. This special 30th anniversary edition offers the Pajero’s legendary four-wheel drive capabilities with premium features that owners are accustomed to in this ‘go anywhere’ vehicle.”

Jamal Wasti, National Sales Manager of Mitsubishi Oman said: “The year 2012 is a special for us and we will share the Pajero’s 30th anniversary in style with our customers. We will have a special all-year round treats for our Pajero customers including service packages, unique experiences among others. We want all our present and future Pajero customers to feel part of a very strong close knit family.”

The Pajero 30th Anniversary Edition offers first-class occupant and driver safety with RISE body protection, ABS braking system with EBD, electronic stability control and driver and passenger SRS airbags along with Super Select II which offers the driver a range of flexible on and off-road driving modes. To further enhance the driving experience, the Pajero 30th Anniversary Edition offers fog lamps and xenon headlamps.

Chiyuki Nishio is a seasoned veteran with Mitsubishi FUSO. A mechanical engineer by profession, he joined the truck and bus maker in 1983 in Japan. In three decades of his diverse career within the company Nishio San has served in various departments. He spent four years in engineering, seven in production management, 15 in after sales service and his latest role is as sales trainer, which he began a year ago. Nishio San was in Oman recently to train sales advisors of General Automotive Company.

What made him move out from within the factory environment to a trainer’s job? The main reason he cites is: “I like to work with people, customers, engineers, colleagues, distributors and our approved dealers in various locations around the world.”

Nishio San’s geographical footprint for sales training workshops is global and includes Germany, Indonesia, Algeria, Japan, Oman, America and most ASEAN countries where Mitsubishi FUSO is active and also faces stiff competition. These markets represent over 100 retail centres for Mitsubishi FUSO.

Considering the diversity in the markets – they way they operate, language and cultural differences, Nishio San always finds it a new and exciting challenge while facing the audience. “No two markets are the same, no two audiences are the same and I have to find ways and means to communicate and in some cases, break the ice. The major advantage he has is that he trains the trainers in each assigned destination.

How does he do that? “It is important for me to first understand the general character of each market and the audience that I am involved in for training purposes. I can openly joke in America where people are open-minded and have good sense of humour. This approach, however, doesn’t work in Japan or in some Asian countries my audience can be conservative and more culturally sensitive,” he says.

For the success of any training programme, the active participation of students is very important. “I have to ensure that I have their attention. Drawing attention to the class or session can be a challenge and I believe that the learning sessions have to be enjoyable also. Hence our training sessions are broken into class room and field modules.”

Nishio San’s training sessions usually have a group size of 10-15 people. “This is good for me to observe them and get attention. The levels of reception from the audience can be mixed. One may find an extra attentive and eager participant on one hand and a totally disenchanted participant who probably has been asked to participate in the training session against his wishes!” In either case, the trainer has to ensure that the information shared or projects discussed during the workshop get equal importance and good feedback.

To ensure that the week long programme is a success, Nishio San has to ensure that its contents are being accepted by the participants in a competitive spirit. As a result, the trainer has devised several motivational methods including running a small competition within the group and rewarding the shining stars. After a day’s session is over, he hands an objective type questionnaire to the participants. “The results help me understand how much of the inputs discussed really have been absorbed and how much work has to be carried forward. Besides this, it also helps in creating some excitement within the group for the forthcoming sessions,” he says.

The training format is designed by specialists in the US and is modified according to markets. When asked the real need for such workshops, Nishio San says: “Usually, a sales person focuses only on pricing. We think sales can be influenced by a better understanding of the customer’s needs and with adequate knowledge and training the sales person can justify and convince the customer about the package he is purchasing. Sales successes are a result of combining knowledge and skills in a balanced way and effective sales training is integral for success in business.”

]]>18 June 2012http://www.zubairautomotive.com/images/content/news/111.jpgGeneral Automotive Company felicitates loyal
Mitsubishi FUSO customershttp://www.zubairautomotive.com/Media/News-and-Events/General-Automotive-Company-felicitates-loyal-Mitsubishi-FUSO-customers.html
Ninety loyal Mitsubishi FUSO customers received certificates of appreciation and a memento from General Automotive Company (GAC) senior executives in a well-attended programme Hotel Intercontinental, Muscat last week.

Mark Tomlinson, general manager of General Automotive Company said at the event: “As a customer focused organization representing Mitsubishi FUSO products in Oman, we strongly value our relationship with our customers and this is a small token of our appreciation of the confidence that our customers share with our organization. We would like to congratulate each and every one of our deserving certificate recipients."

General Automotive Company strongly advocates on building strong business relationships and alliances with its growing portfolio of customers as the organizsation continues to go from strength to strength in Oman. The relationship’s foundation is based on a genuine desire to pro-actively build sales capabilities, client delivery capabilities and strategic influence upon each other.

Jamal Wasti, national sales manager of General Automotive Company said: “As a professional organization we will continue to demonstrate strong commitment to our customers by extending the range of products available. We are proud of our relationship with our loyal customers and are determined to make the most of the opportunities this relationship gives us to succeed in the market.

This token of appreciation is our way of thanking our most valued partners and customers for their contributions to our company. We are grateful for their continued support and the positive impact they have made on our business.”

Consumer confidence is at the heart of everything GAC does and as trends and demands in the commercial vehicle segment such as trucks and buses in Oman are continuously changing with economic and infrastructural growth, it is no longer just about selling vehicles or parts or after-sales operations, but providing total solutions and genuine ownership satisfaction experience for customers.

“The best recognition for us comes from our loyal consumers. Satisfying and even exceeding their expectations every time they come to us, that’s our goal and biggest reward,” added Mr Wasti.]]>18 June 2012http://www.zubairautomotive.com/images/content/news/112.jpgMitsubishi Oman & Mesehar Saud announce some
very special offers this Ramadanhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Oman-and-Mesehar-Saud-announce-some-very-special-offers-this-Ramadan.html
- Oman announces attractive Ramadan campaign offers- Every visitor to the showroom has a chance to win a Samsung Galaxy S2

Mesehar Sa’ud and Mitsubishi Oman, represented by General Automotive Company, announce the start of the Ramadan promotion campaign. The campaign offers customers exciting deals during the promotional period, starting on July 10 until August 31.

All customers who purchase vehicles during the promotional period will benefit from 6-year unlimited mileage warranty, 6-year roadside assistance, free registration and a free gift voucher. In addition to this Mitsubishi Oman has some special additions to each model.

All Pajero, Outlander, Galant and Pajero Sport models will benefit from 3year/50,000 km service package. All Lancer, Lancer EX and ASX models will benefit from a 2year/30,000 km service package. Additionally, all customers who purchase a Galant, Lancer 1.6L or Lancer EX models will benefit from free insurance.

Pajero customers will have something more to celebrate for this Ramadan. In addition to Ramadan, Mitsubishi Oman is also celebrating the 30-year anniversary of the Pajero. To coincide with the Pajero 30th anniversary, Mitsubishi Oman has introduced a commemorative limited edition of the legendary Mitsubishi Pajero SUV. The specially prepared 30th anniversary edition is based on the Pajero 3.5-litre MIVEC V6 with INVECS II 4-speed automatic transmission in GLS trim.

Distinguishing features include a range of stylish exterior chrome upgrades such as nudge bars, chrome door accents, chrome wheel cover and special edition 30th Anniversary badges.

For Ramadan all Pajero 3.8 and 3.5 DVD variants, and also all ASX models, will get a free navigation system, while all Pajero GLS variants get free Llumar window tinting.

To further celebrate the joy of the holy month, Mitsubishi is also offering anyone who visits the showroom, during the promotional period, a chance to win a new Samsung galaxy S2 every week. Anyone taking a test will also receive a free gift. “Ramadan is a time of generosity and we don’t want anyone to feel left out. That is why we have something for everyone, regardless of whether you buy a car or not. Just visiting our showroom or taking a test drive is enough,” says Mark Tomlinson, general manager of Mitsubishi Oman.

“So what are you waiting for?” asks Mesehar Sa’ud. “Head over to your nearest Mitsubishi showroom today and you could be the luck winner of a new phone or even the proud owner of a brand new Mitsubishi,” he added. Keep yourself updated with the latest news on the offers by visiting Mesehar Sa’ud’s facebook page.

]]>9 July 2012http://www.zubairautomotive.com/images/content/news/114.jpgEuropean Motors to offers 5 years or 1 million
kilometers warranty on Peugeot this Ramadanhttp://www.zubairautomotive.com/Media/News-and-Events/European-Motors-to-offers-5-years-or-1-million-kilometers-warranty-on-Peugeot-this-Ramadan.html
- Peugeot Oman announces attractive offers this Ramadan - 5 years or 60,000kms, free service and maintenance on all cars

European Motors, the exclusive distributor for Peugeot in Oman, is celebrating the most festive season in Oman, ‘Ramadan’, by offering customers exciting deals on all cars purchased during the promotional period, from July 21 to September 21.

“Ramadan is a very special period that is both religious as well as celebrative. It is a time of giving. As such we would like to offer our customers a purchase that offers true ‘peace of mind’ for the duration that they will own the car,” said Bob Seshadri, General Manager of European Motors.

All customers who purchase a Peugeot during the promotional period will benefit from a 5 Years/ 1,000,000km warranty and 5 Years / 60,000 km free service and maintenance with absolutely no hidden charges involved.

Peugeot vehicles are advanced in technology and superior in style and are the perfect cars for anyone on the lookout for style, reliability, good after sales service and also great value for money. To emphasise the latter, Peugeot Oman is offering customers very attractive starting prices on all models during the promotional period.

Mr. Seshadri says, “It is the general perception of the public that owning a Peugeot would cost too much money to maintain and offer sub-par resale values. This couldn’t be further from the truth and our 5-year warranty and service package reinforces this fact. We are also offering guaranteed trade-in-values to address any concerns about resale.”

To find out more about the new Ramadan promotion or to test drive one of the wide array of cars offered by Peugeot you can call 24500700 or visit the conveniently located Athaiba showroom where the European Motors sales team will be on hand to offer any advice or assistance required.

]]>14 July 2012http://www.zubairautomotive.com/images/content/news/115.jpgVolkswagen Oman Announces Ramadan Promotionhttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-Oman-Announces-Ramadan-Promotion.html
Special Packages on Offer Guaranteed to Keep the Car as New For the Next Five Years

When you buy a car from Volkswagen Oman this Ramadan it will give the owner the feeling they are getting a new car every year for the next 5 years thanks to the special promotions on offer during the month of giving.

This Ramadan Volkswagen Oman is celebrating the time of giving by offering every new owner a superb special package that includes a 5-year extended warranty, 5 year or 75,000km free service, 5 years roadside assistance, free insurance for selected model and a special VW gift for every purchase.

Announcing the special Ramadan promotion, Volkswagen Oman General Manager James Oliver said: “We are delighted to launch our special Ramadan offer which we are confident will prove extremely attractive to new and existing customers alike, looking to change or upgrade their car.”

“We have noticed that most of our customers will change their vehicle in less than five years which means the offer we have effectively ensures their car stays as good as new throughout the ownership period – helping to retain its value and make it a much better car to sell on in the future.”

The offer will apply to a wide array of selected models from the VW range of cars – but Mr. Oliver and the sales team operating from showrooms at Athaiba and Wattayah in Muscat plus Nizwa, Sur and Salalah believe that most demand will come for the Jetta, CC, Tiguan, Touareg and Golf models.

“We have also found that our customers who bought their cars last Ramadan have been delighted with the value and quality of their vehicles and have loved the peace of mind and added value offered through the 5-year package.

“It means that we really believe that for our customers buying a new Volkswagen really is the gift that keeps on giving year after year,” added Mr. Oliver.

Volkswagen Oman is also so confident of the quality of their Ramadan offer from last year and the new 2012 offer that they are using endorsements from customers to promote the offer.

National Sales Manager Maher Kader said: “As a company that is built on its reputation as “The People’s Car” we wanted to show just how close we have got to the people of Oman this Ramadan.

“We were delighted to get such a positive response from our customers who were more than happy to get involved with the campaign and put their name, picture and positive endorsement of the cars and our great offers to the public domain.

“Volkswagen Oman would like to thank all of our customers for their support for this campaign and the enthusiasm they continue to show for our world class range of models.”

Sales staffs at the company’s showrooms all over the country are now gearing up for what they are anticipating will be their busiest time of the year.

This year the Ramadan promotional period will commence on 10th July and run until 9th September – allowing customers a full two months to benefit from the great offers from Volkswagen Oman.

To find out more about the offers or to arrange a test drive, visit your local showroom or log on to www.volkswagen-oman.com

With every purchase, the customer will get a complementary dinner voucher for four at the prestigious Shangri-La’s Barr Al Jissah Resort. Additionally, customers purchasing an Audi A6, A7, A8, Q5 or Q7 will receive a complimentary 13” Apple MacBook Pro. With the purchase of an A1, A4 or A5 customers will receive a new iPad.

All vehicles sold during the promotional period will also come with 3 years/unlimited mileage warranty and free 24-hour roadside assistance. All models, with the exception of the A1, will also receive 5 years/105,000 kilometre free service. All A1s purchased will receive a 4 years/75,000 kilometre free service package. Additionally, all ‘A’ models will also come with one year free insurance while the Q5 and Q7 will come with free LLumar window tinting.

And that’s not all. With every car purchased during the promotion period, starting from July 1 till September 30, you get a chance to win a new Audi A1 1.4 TFSI (185hp). The Audi A1 has been a major success following its market debut. And the Audi A1 1.4 TFSI (185hp) is the top version.

The A1 1.4 TFSI (185hp) has a confident appearance. The single-frame grille, the striking roof arch, the flat C-pillar, the wrap-around engine hood and luggage hatch and the tornado line show its sporty potential even when it is at a standstill.

The A1 1.4 TFSI (185hp) has a compact, lightweight engine with four valves per cylinder. This produces an impressive 185hp and 250Nm of torque. The sprint from zero to 100km/h takes just 6.9 seconds, and the top speed is 227 km/h. Its taut chassis provides sporty handling and the fast-shifting S tronic dual-clutch transmission comes standard. The A1 1.4 TFSI (185hp) also impresses with groundbreaking efficiency, consuming on average of just 5.9 litres of fuel per 100km.

Abdel Karim Awwad, National Sales and Marketing Manager of Audi Oman, explains “Audi has been growing strongly in Oman this year with a sales increase of 42 percent in the second quarter of 2012. We continue to focus on customer delight by providing our customers with service excellence, exiting products and exceptional offers.” Following the launches of the new Audi Q3, A4 and A5 this year, Audi’s product offensive will continue in the second half of the year with the launches of the new top-of-the range S models – the Audi S6, S7 and S8.

Mustafa Abdullah Al Belushi, holder of ticket number 04112, emerged as the lucky prize winner of a brand new Chrysler 200 after his ticket was drawn during the first of three Blue Box Raffles organised by Dhofar Automotive, as part of their ongoing Ramadan promotion.

Speaking about his experience after winning the Chrysler 200, Mustafa Abdullah Al Belushi said, "The Chrysler 200 has exceeded all my expectations in terms of safety, performance, design, luxury and comfort. My attitude toward the Chrysler brand changed when I test drove the 200 at the Dhofar Automotive Pre-Ramadan road show in Sohar. This event gave me a first-hand experience of Chrysler and its iconic models,” Al Belushi added.

The Blue Box offer from Dhofar Automotive is a test drive and purchase initiative in Ramadan. Any one test driving a Chrysler 200 or purchasing any vehicle in the Chrysler Group stable will get an automatic entry into the Blue Box Raffle. This raffle gives you the chance to win one of three brand new Chrysler 200 vehicles.

“I would like to personally congratulate Mustafa Abdullah Al Belushi on being the lucky winner of our first Blue Box Raffle, and to those that missed out this time, there's still two more cars left to win so do not be disheartened,” said Chris Edwards, General Manager of Dhofar Automotive.

To find out more about the new Chrysler 200 and the Blue Box Raffle or to book a test drive – call 00 968 24 584 530 or visit your local Dhofar Automotive showroom from Saturday to Thursday between 9:30am to 12:00 noon and 7pm to 11pm during the holy month of Ramadan.

]]>28 July 2012http://www.zubairautomotive.com/images/content/news/118.jpgDhofar Automotive Supplies Fleet of Jeep
Cherokee's to Taurus Car Rentalshttp://www.zubairautomotive.com/Media/News-and-Events/Dhofar-Automotive-Supplies-Fleet-of-Jeep-Cherokee-apost-s-to-Taurus-Car-Rentals.html
Taurus Car rentals, part of JD Holdings, has recently inducted a fleet of Jeep Cherokee’s in order to cater to their clients requirement of SUV’s that are strong, reliable and go anywhere on any terrain. It was indeed, their customers’ choice and preference, apart from Taurus Car Rentals confidence in Jeep products and it’s after sales service.

Commenting on the purchase of the recent batch of vehicles, Sandeep Mehta, the General Manager of Taurus Car Rental, said, “We are delighted to have purchased these vehicles. The Jeep Cherokees in particular came highly recommended by my clients, especially the Oil field and construction companies. They claimed that the Jeep Cherokee was a strong and powerful vehicle offered at an excellent price and, after having a first-hand look at them I too, was inclined to agree.”

Taurus Car Rental commenced operations in Oman in February 2008. Since then, the company has grown tremendously and currently comprises of one of the largest and diverse fleets in the Oman car rental & lease market. Today, Taurus Car Rental is one of the most preferred car rentals and leasing company in the sultanate, offering customers the convenience of rent-a-car services from its offices in Muscat and Salalah.

Dhofar Automotive National Sales & Brand Manager, Ismaeel Hassen said: “At Dhofar Automotive, we view this tie-up as a start to a great relationship and opportunity. We are pleased to be able to cater to the requirements of Taurus Car Rentals and our endeavor is and will be, to exceed their expectations on all fronts.
This new deal with Taurus Car Rentals is a further indication of the excellent quality and range that we can offer through our iconic American brands. Customers are becoming more and more discerning in the type of car or SUV they are looking for; and with Jeep and Dodge we were able to provide high levels of comfort, performance and quality at a very competitive price.”

To find out more about the Jeep and Dodge model range or to book a test drive – call 00 968 24 584 530 or visit your local Dhofar Automotive showroom. For Fleet/Corporate enquiries call 99770105
]]>13 August 2012http://www.zubairautomotive.com/images/content/news/119.jpgThe 2012 Dodge Durango is the perfect family
vehicle http://www.zubairautomotive.com/Media/News-and-Events/The-2012-Dodge-Durango-is-the-perfect-family-vehicle-.html
• The 2012 Dodge Durango is one of the best family-oriented SUVs on the market today
• Dhofar Automotive adds even more value to the Durango with attractive Ramadan Promotion
• It offers three rows of comfortable seating and a surprising amount of interior flexibility

The 2012 Dodge Durango is one of the best family-oriented SUVs on the market today and Dhofar Automotive’s Ramadan promotion has raised the bar once again for its value in the seven-seat SUV segment.

With its four-wheel independent suspension, near 50:50 weight distribution and responsive steering and handling, Durango has driving dynamics unlike what you typically find in a sport-utility vehicle (SUV). The new Dodge Durango’s distinctive bold Dodge design craftily houses a spacious three-row seating arrangement for seven-passengers.

Passengers will also feel materials that are soft to the touch and an interior that is refined with a functionality that gives owners a first-class experience. The Durango’s interior is also extremely comfortable for all three rows of passengers making it perfect for a long drives with the entire family. And with more than 30 storage areas, 28 seating configurations and a rear cargo area of nearly 85 cubic feet; there’s a surprising amount of interior flexibility.

Utility may be one of Durango’s key attributes, but safety did not take a back seat during development. As such, the Durango also features more than 45 safety and security features, including electronic stability control (ESC), Hill-start Assist (HSA), Blind-spot Monitoring (BSM) and more

For families taking a long road trip, the Dodge Durango offers the latest high-tech features to keep drivers' eyes on the road and passengers entertained. The Durango, depending on model, offers a remarkable 10-speaker Alpine premium sound system including a subwoofer and high-powered 506-watt amplifier. The available Rear DVD Entertainment Center features an input jack to accommodate gaming and video devices. The system also includes a remote control and two wireless headsets. An available remote USB port and Bluetooth streaming audio lets you stream live music from compatible devices.

“The 2012 Dodge Durango has been incredibly well received by our customers,” said Chris Edwards, General Manager of Dhofar Automotive. “One message we hear repeatedly is how spacious and refined the Durango’s interior is. And when you combine this with its best-in-class power, towing and driving range coupled with our Ramadan promotion; it’s a vehicle that is hard to ignore.”

Durango also delivers the perfect blend of power and fuel efficiency. Its award-winning 3.6-liter Pentastar V-6 engine delivers a best-in-class horsepower along with a best-in-class driving range. For those in search of more power there is the available HEMI V-8 engine with Fuel Saver multi-displacement technology that also delivers a best-in-class horsepower. Both engines also deliver best-in-class V-6 and V-8 towing with standard trailer sway control on all models.

To find out more about the new Dodge Durango or to book a test drive – call 00 968 24 584 530 or visit your local Dhofar Automotive showroom from Saturday to Thursday between 9:30am to 12:00 noon and 7pm to 11pm during the holy month of Ramadan.

]]>13 August 2012http://www.zubairautomotive.com/images/content/news/120.jpgRumaila Motors announces its competitively priced
offers this Ramadanhttp://www.zubairautomotive.com/Media/News-and-Events/Rumaila-Motors-announces-its-competitively-priced-offers-this-Ramadan.html
Rumaila Motors, the sole distributor of Great Wall and part of the Zubair Automotive Group, recently announced the start of the Ramadan promotion campaign. The campaign was started on from July 28 and will continue to offer customers exciting deals till Sept 28.

The Wingel is one Great Wall’s key models and has also proved that the brand can offer excellent performance, stability and rugged reliability. And it does so at an extremely competitive starting price of just RO 4,600. This price also includes free registration and insurance.

Besides the attractive pricing offered, all customers who purchase vehicles during the promotional period will also benefit from a free 3 year/60,000 Km warranty and 3 year/ 30,000 Km free service. And that’s not all, Rumaila Motors will also be giving customers a free 32-inch LCD Flat screen TV with every vehicle purchase.

“Great Wall is a leading Chinese automotive manufacturer supplying a wide range of vehicles both at home in China, the world’s fastest growing automotive market, and increasingly internationally, where its quality and value for money are highly sought after,” says Mohamed Hubais, General Manager of Al Rumaila Motors. “Rumaila Motors aims to replicate, in Oman, the dramatic success enjoyed by this brand in key international markets,” he added.

Ever since the Wingle’s launch, Great Wall has been consistently building up consumer confidence in its well-built, high-performance off-road vehicles. The Wingle has continually proven to be ideally suited to the diverse and rugged driving environment in the Sultanate of Oman.

To find out more about Great Wall, customers are invited to visit the conveniently located Athaiba showroom where Rumaila Motors’ sales team will be on hand to offer any advice or assistance required.]]>1 August 2012http://www.zubairautomotive.com/images/content/news/121.jpgMitsubishi FUSO conducts Free Service Campaign for
all MFTBC vehicles in Salalahhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-FUSO-conducts-Free-Service-Campaign-for-all-MFTBC-vehicles-in-Salalah.html
General AutomotiveCompany, the sole distributor of the FUSObrand of commercial vehicles in Oman, conducteda Free Service Campaign for all MFTBC (Mitsubishi Fuso Truck & Bus Corporation) vehicles from July 5 to July 7 in Salalah. Customers who own FUSO vehicles were invited to use this great opportunity to get their vehicles checked by the professionally trained service technicians at the Salalah Service Centre.

“The primary focus of the campaign was to create awareness in the market among individualand fleet customers that we do care for their vehicles,” said Mark Tomlinson, General Manager of Mitsubishi FUSO. “We would like to enahncethe trust and loyalty that is beyond reproach and we want our customers to have confidence, knowing that their vehicles are in good hands,” he added.

During the Free Service check campaign period, comprehensive health checkups,regardless of the model, were conducted. Engines were topped up and a detailed report on the vehicle, explaining the various points noticed during the check-up, were provided to the customer. Also, free gifts were given to the customers in addition to a 35 per cent discount on parts and 30 per cent discount on labor for any of the jobs identified during this campaign.

“It is our market research efforts; well-built infrastructure; andtop-quality servicing and maintenance facilities that help us maintain a high level of customer satisfaction,” said Jamal Wasti, National Sales Manager of Mitsubishi FUSO.

Fleet Owners were also invited on July 6 to interact with Mr.Nagasaki from FUSO, Japan regional office at Dubai. This created a great opportunity for him to interact the key fleet customers and facilitate the high quality technical support and guidance for their fleet operations of the FUSO brand of vehicles.]]>22 July 2012http://www.zubairautomotive.com/images/content/news/122.jpgVolkswagen CC customers share their experiences
with their carshttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-CC-customers-share-their-experiences-with-their-cars.html
• Volkswagen CC customers express their satisfaction with their cars from the last Ramadan promotion
• Volkswagen Oman proves their vehicle’s build quality and reliability by offering 5-year/unlimited kilometre extended warranty on all models

This Ramadan Volkswagen Oman, represented by Wattayah Motors, is celebrating the time of giving by offering every new owner a superb 5-year/unlimited kilometre extended warranty and more as a testament to the vehicle’s superior German build quality and top-notch reliability.

This year’s Ramadan promotion once again will help owners to keep their new car effectively new for 5 years thanks to a package that offers every new owner a 5-year extended warranty, 5-year or 75,000km free service, 5-year roadside assistance, free insurance for selected models and a special VW gift for every purchase.

The new Volkswagen CC – launched in May this year – is among the cars on offer. The new CC has been, both technically and visually, updated this year. With its dynamic, elegant silhouette, the new Volkswagen CC has all the makings of a design classic. The team led by Klaus Bischoff, Head of Design for the Volkswagen Brand, reworked the front and rear body sections of the Volkswagen CC. This has given the Volkswagen an even more elegant yet dynamic overall image. New alloy wheels and car colours complement other exterior modifications.

Technology features such as adaptive chassis control DCC, a dual clutch gearbox DSG and 4MOTION all-wheel drive give you the option of sports car dynamics or luxury car comfort. It also continues to offer an incredibly stylish and luxurious interior that looks like it belongs in a much more expensive car.

The interior exhibits a style that is as dynamic as it is elegant. The dashboard was already modified once last year; since then, the two storage drawers integrated above the centre console in the first generation CC were replaced by an analogue clock in the style of that in the Phaeton. Another new option is a brown interior; this includes the dashboard, which coordinates especially well with the also reconfigured wood accents and colours of the leather seats.

Customers who purchased the car last year were so happy with the great deal and the amazing quality and reliability of the cars they received a year ago that they are helping Volkswagen Oman celebrate the time of giving this year by actively endorsing this year’s great offers.

“We have also found that our customers that brought Volkswagens last Ramadan have been delighted with the value and quality of their vehicles and have loved the peace of mind and added value offered through the 5-year package,” says James Oliver.

Mohammed Rashid Hamood Al-Touqi and Mohammed Salim are just two such satisfied customers, both of whom became the proud owners of a Volkswagen CC last Ramadan.

Mohammed Al-Touqi decided to pick up his navy blue CC after being attracted by the Ramadan package: “I travel to Dubai every weekend with my friends and my CC is always the car of choice for the trip because of its comfortable ride for the journey. And because of the 5-year package I didn’t have to spend time thinking about the service and maintenance.”

Mohammed Salim comes from a family that is familiar with the Volkswagen brand with his father being a long-time Passat owner: “I love with my car; it is comfortable, stylish and perfectly reflects my lifestyle. I still remember the trip I took to Barka Fort with my friends and the performance and comfort of my CC made our journey absolutely amazing.”

Sales staff at showrooms all over the country are now enjoying their busiest time of the year as customers visit to find out more about the promotion.

This year the Ramadan promotional period commenced on July 10 and will run until September 9 – allowing customers an extended period to benefit from the great offers from Volkswagen Oman.

To find out more about the offers or to arrange a test drive, visit your local showroom or log on to www.volkswagen-oman.com.

For Ramadan, Dhofar Automotive is offering customers incredible deals on every purchase and a chance to win the newly launched 2012 Chrysler 200 Sedan.
The Chrysler 200 is a car that delivers its own recipe for attitude, performance, luxurious comfort, safety and detailing, at an incredibly affordable price.

When it comes to style, no shortcuts were taken. The Chrysler grille and badge, fascia and fender sculpting, and pronounced deck lid announce the 200’s bold arrival. It takes to the streets, boasting clean surfaces, sleek lines and a bold stance - this combination gives the Chrysler 200 some serious presence.

The same is true for the interior as well. It is beautifully crafted and wraps the driver and passengers in a level of quality materials and craftsmanship that is world-class. Abundant standard features and innovative technologies give the interior a truly plush and hi-tech feel. Better still, the 200 includes every available safety feature as standard on every model to keep your family safe.

The 2012 Chrysler 200 is offered with two engine options; the proven 2.4-litre World Gas Engine or with a 3.6-litre Pentastar V6 engine which provides an even more exhilarating driving experience that offers customers the best of both worlds - exceptional power and outstanding fuel economy. Drivers and passengers can look forward to an agile, confident, handling performance in all driving situations, and one of the quietest cabins in the segment, ensuring a great drive with outstanding performance.

“The 2012 Chrysler 200 Sedan is proof that a well-made, luxurious, American mid-size sedan not only exists, but hails from a place where hard work and style have been a hallmark for generations,” said Chris Edwards, General Manager of Dhofar Automotive. “It is a fabulous looking car, packed with the latest safety equipment, a powerful engine and luxurious comfort for the driver and passengers inside.”

The Chrysler 200 is a true contender in the ultra-competitive midsize car category offering a high level quality and craftsmanship, state of the art technology and true value, with prices starting from just RO 7,990.

To find out more about the new Chrysler 200 or to book a test drive – call 00 968 24 584 530 or visit your local Dhofar Automotive showroom from Saturday to Thursday between 9:30am to 12:00 noon and 7pm to 11pm during the holy month of Ramadan.

]]>25 July 2012http://www.zubairautomotive.com/images/content/news/124.jpgVolkswagen Celebrates Qaranqasho with the Child
Care Centrehttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-Celebrates-Qaranqasho-with-the-Child-Care-Centre.html
Wattayah Motors, the exclusive distributor of Volkswagen in Oman, celebrated Qaranqasho with the children of Child Care Centre in Muscat. This special celebration called Qaranqasho is held throughout Oman to appreciate and encourage children who undertake fasting during the month of Ramadan. As a part of the celebrations, Volkswagen distributed candies and sweets amongst children, organized face painting; made arrangements for popular cartoon characters to dance with the kids to ensure that they have fun.

Speaking on the occasion, Naji Zeitouni, Marketing Manager of Volkswagen Oman said, "We recognize our responsibility towards the community and encourage the Child Care Centre to celebrate such occasions.” He further added, “We appreciate the continuous efforts of the Centre to provide love and care to the children, who do not have their parents around.” Mr. Zeitouni assured Volkswagen Oman’s continuous support to the Child Care Centre and extended financial aid to purchase projector with display screens and other equipment.

Thanking Volkswagen Oman’s initiative to patronage Centre’s Qaranqasho celebration, Mr. Abdullah Al Zidjali, Manager of the Child Care Centre, said, “It is indeed a true representation of social commitment and solidarity among members of our community.” “We hope that other private sector companies too will follow VW Oman’s initiative to help the children of the Centre and be part of such celebrations,” he concluded.

The celebration was held on 2nd of August (13th of Ramadan). In addition to other fun activities, children sang the famous song “Qaranqasho, O’ people, give us candy, etc.”]]>11 August 2012http://www.zubairautomotive.com/images/content/news/125.jpgThe Mitsubishi Lancer EX a car to suit all tasteshttp://www.zubairautomotive.com/Media/News-and-Events/The-Mitsubishi-Lancer-EX-a-car-to-suit-all-tastes.html
Buying a new car is always a personal choice. But buying new Mitsubishi Lancer EX is much more than that - it is an extension of the personality of the individual driver. Mitsubishi Oman believes that there is a Lancer EX that suits any owner in Oman.

The calm driver is likely to opt for the GLS 2.0 that gives them space and luxury but with a six speaker sound system to block out the noise of the city and help them savour a journey that for an individual like this is far more important than the destination itself.

For those looking for a balance of safety, performance and practicality in equal measure is the GLX 2.0 that features a Reinforced Impact Safety Evolution body for safety, ergonomic design, the choice between a 5-speed manual INVES II or 4-speed automatic MIVEC gearbox, and roomier interior and manual air conditioning with filter to stay cool all year round.

For both the ambitious and the bold driver, there is but one choice – Lancer EX GT 2.0. The ultimate driving machine of the range, it has stunning looks and aggressive styling with aerodynamic lines, a racing inspired paddle shift gear changer to shift into overdrive, a Rockford Fosgate premium sound system and a cockpit full of gadget and features that will ensure every drive is a truly memorable experience.

“Ever since its launch, the new Lancer styling has been universally praised, having been inspired by the Mitsubishi Concept X that was first shown at the Tokyo Motor Show in 2005,” says Mark Tomlinson, General Manager of Mitsubishi Oman. “Better still, the chassis design of the Lancer is so robust and well-engineered that it serves as the foundation for not only the popular Mitsubishi Outlander crossover utility vehicle but also the multiple-time World Rally Championship (WRC) title holder Lancer Evolution. The very same high-performance turbocharged sports sedan that has a worldwide fan following.”

“Year in and year out, the Mitsubishi Lancer mid-size sports sedan is consistently one of the Japanese auto manufacturer’s best-selling vehicles,” says Jamal Wasti, National Sales Manager of Mitsubishi Oman. “But this should come as no surprise as the good-looking, affordably-priced, fuel-efficient and content-laden Lancer model has long provided consumers with a lot of car for their hard-earned money.”

For Ramadan, General Automotive Company is making the deal even sweeter. All customers who purchase vehicles during the promotional period will benefit from 6-year unlimited mileage warranty, 6-year roadside assistance, free registration and a free gift voucher. Furthermore, anyone who purchases a Lancer EX model will also benefit from a 2year/30,000km service package and free insurance.

“So what are you waiting for?” asks Mesehar Sa’ud. “Head over to your nearest Mitsubishi showroom today and buy the car of your dreams,” he added. Keep yourself updated with the latest news on the offers by visiting Mesehar Sa’ud’s facebook page.
]]>14 August 2012http://www.zubairautomotive.com/images/content/news/126.jpgThe last few days to avail of Mitsubishi Oman
Ramadan offerhttp://www.zubairautomotive.com/Media/News-and-Events/The-last-few-days-to-avail-of-Mitsubishi-Oman-Ramadan-offer.html
Following the end of Eid holidays, the festive mood is coming to an end and so is the impressive Ramadan Offer from General Automotive Company, the sole dealers of Mitsubishi vehicles in Oman. The campaign, which offered exciting deals to customers during the holy month of Ramadan, will come to a close on August 31.

“With people having so much interest and enthusiasm in Mitsubishi vehicles for Ramadan, we wanted to give them an offer what would be both competitive with the market as well as showcase our commitment to keeping our customers happy over the course of their vehicle ownership,” says Mark Tomlinson, general manager of Mitsubishi Oman.

All customers who purchase vehicles before the promotional period ends will benefit from a 6-year unlimited mileage warranty, 6-year roadside assistance, free registration and a free gift voucher. In addition to this Mitsubishi Oman is also offering special additions to each model.

All Pajero, Outlander, Galant and Pajero Sport models benefit from 3year/50,000 km service package. All Lancer, Lancer EX and ASX models benefit from a 2year/30,000 km service package. Additionally, all customers who purchase a Galant, Lancer 1.6L or Lancer EX models benefit from free insurance. All Pajero 3.8 and 3.5 DVD variants, and also all ASX models, get a free navigation system, while all Pajero GLS variants get free Llumar window tinting.

“Our Ramadan offers have proven to be extremely successful in the past and this year is no different,” says Jamal Wasti, National Sales Manager of Mitsubishi Oman. “Not only did we receive tremendous footfall during Ramadan but our various activities, such as the Road Show and ’Walk in & Win’ Promotion, have also proved to be extremely popular. Although we are now in the last few days of the offer, we do not expect the customer response to dip until the very last day.”

“So what are you waiting for?” asks Mesehar Sa’ud, the spokesperson for Mitsubishi’s Ramadan campaign. “Head over to your nearest Mitsubishi showroom today before the offer ends or you will have to wait one more year before you can avail of such a great offer again,” he added. Keep yourself updated with the latest news on the offers by visiting Mesehar Sa’ud’s facebook page: www.facebook.com/meseharsaud]]>28 August 2012http://www.zubairautomotive.com/images/content/news/127.jpgAudi partners with Al Mar'a Excellence Awards to
recognize achievements of Omani womenhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-partners-with-Al-Mar-apost-a-Excellence-Awards-to-recognize-achievements-of-Omani-women.html
Audi Oman, represented by Wattayah Motors, is pleased to partner with Al Mar’a to present the second edition of the annual Al Mar’a Excellence Awards. These awards are a platform to acknowledge the accomplishments and entrepreneurial zeal of women in the Sultanate.

Launched in 2011, the Al Mar’a Excellence Awards aim to recognise and encourage Omani women who have conquered the odds and have reached challenging positions in diverse areas like business, government, industry, education and other relevant fields.

Discussing the strategic partnership, Abdel Karim Awwad, National Sales and Marketing Manager of Audi Oman, said, “The Al Mar’a Excellence Awards are a unique initiative to recognize significant contributions by Omani women. Partnering with them is an excellent way of showing our support for these women who deserve a forum wherein their achievements can be rewarded. As a brand that is committed to innovation and excellence, we are proud to support the distinction of Omani women in every sphere of life.”

The second edition of the awards will be an even wider-format event. The awards range across 12 categories, namely: Corporate Leadership, Fashion Design, Performing Arts, Fine Arts, Educational Services, Entrepreneurship and Innovation, Health Services, Science and Industry, Technology, Sports, Petroleum Services and Social Responsibility. Apart from these, two women will also be the recipient of the prestigious Woman of the Year and Most Promising Woman of the Year Awards. The final ranking process will be appraised by Ernst & Young and winners will be announced at a glittering gala to be held at Crowne Plaza Muscat Gardens on Sunday - October 7, 2012.

Audi Oman recognises the importance of developing Omani talent for the future.In line with this thought, they have recently unveiled their new strategic training programs for employees and potential recruits. It is, hence all the more appropriate to associate with the Al Mar’a Excellence Awards which felicitates outstanding Omani businesswomen or professionals who have rendered unparalleled service as Oman’s ambassadors. As the fastest growing premium brand in the Middle East, it is only fitting that Audi is associated with these prestigious awards
]]>11 September 2012http://www.zubairautomotive.com/images/content/news/128.jpgFirst Certified Sales Manager at Audi Omanhttp://www.zubairautomotive.com/Media/News-and-Events/First-Certified-Sales-Manager-at-Audi-Oman.html
Clive Dias announced as Oman’s first Certified Sales Manager by Audi Management Academy

Audi Oman, represented by Wattayah Motors, announces Clive Dias, Sales and Marketing Manager for Audi, as the first Certified Sales Manager by the Audi Management Academy in Oman.

This certification is awarded following the first year of a two-year training by Audi Middle East’s Audi Management Academy, which provides structured development programs across levels with modules such as Psychology of Leadership, Trend Analysis, Strategic Planning and Resource Management. The selection of candidates for training is based on an assessment done by Audi Middle East during the recruitment process. In addition to guidance, participants also exchange best practice examples on a regional as well as international level.

Discussing the achievement, Abdel Karim Awwad, National Sales and Marketing Manager of Audi Oman, said, “We congratulate Clive on being Audi Oman’s first ever Certified Sales Manager and are certain that he will bring best practices to the Oman market. The difference that the Academy program has made is already felt throughout the dealership - mainly with regard to strategic planning of the business and increased customer focus.”

On being awarded the certification, Clive Dias, now Audi Certified Sales and Marketing Manager, said, “The training was a brilliant opportunity to learn about the Audi performance management techniques applied worldwide. The structured program will positively impact not only on staff but ultimately business performance. I am very lucky to have been chosen and am pleased to be Oman’s first Audi Certified Sales Manager.”

To ensure effective implementation, the program starts off with a detailed audit of existing processes and management skills at the dealership and includes comprehensive follow ups, performance reviews as well as one-on-one coaching.

The Audi Management Academy equips Audi employees to deliver the ‘Audi experience’. Specifically designed to work with dealership management in the region it ensures that expectations of customers and stakeholders in the Middle East region are well met.

]]>3 October 2012http://www.zubairautomotive.com/images/content/news/129.jpgOverall victory for Audi A8 and Audi A6 in JD
Power APEALhttp://www.zubairautomotive.com/Media/News-and-Events/Overall-victory-for-Audi-A8-and-Audi-A6-in-JD-Power-APEAL.html

“J.D. Power APEAL” names Audi A8 the most attractive large premium car

Audi A6 took first place in the midsize premium car category

Audi Oman, represented by Wattayah Motors, announces that the Audi A8 has been named the most attractive large premium car in the U.S. study “J.D. Power APEAL” and, at the same time, achieved the highest APEAL Study score of any model in the industry in 2012. The Audi A6 also received a very positive response from participants of the study taking first place in the midsize premium category.

The U.S. study measures how satisfied customers are with their new car in the first 90 days – taking factors such as design and performance into account. It examines how gratifying a new vehicle is to own and drive, based on owner evaluations of more than 80 vehicle attributes.

The 2012 APEAL Study is based on responses gathered between February and May 2012 from more than 74,000 purchasers and lessees of new 2012 model-year cars and light trucks who were surveyed after the first 90 days of ownership.

“The feedback of consumers is the deciding factor for the success of a vehicle and a car manufacturer overall,” says Abdel Karim Awwad, National Sales and Marketing Manager of Audi Oman. “The Audi A8 and A6 receiving such a prestigious consumer awards reaffirms Audi’s status as a producer of class-leading vehicles and is a testament to Audi’s continued focus on craftsmanship and engineering precision.”

The Audi A6, the successor to the world’s most successful executive sedan, is high-tech even amongst the business class. With its light body, sporty chassis and a wide array of new assistance and multimedia systems, the executive sedan features groundbreaking solutions in every area of technology.

The Audi A8 sets new standards of luxury, dynamism and efficiency in the top automobile manufacturing league. Audi’s flagship demonstrates the brand’s proverbial ‘Vorsprung durch Technik’ featuring the latest generation MMI operating system with MMI touch, new driver assistance systems including night vision assistant and an elegant interior that is a benchmark for workmanship in its class.

]]>9 October 2012http://www.zubairautomotive.com/images/content/news/130.jpgAl Mara Excellence Awards Supported by Audi A
Resounding Successhttp://www.zubairautomotive.com/Media/News-and-Events/Al-Mara-Excellence-Awards-Supported-by-Audi-A-Resounding-Success.html
Wattayah Motors, the official dealer for Audi in Oman, partnered with the second edition of the Al Mar'a Excellence Awards in an event that received widespread recognition and appreciation.

The Al Mar'a Excellence Awards are a platform to acknowledge the accomplishments and entrepreneurial zeal of women in the Sultanate. The 2012 edition received a phenomenal number of nominations from women across different categories, offering a wide selection of winners to choose from this year.

Since 2011, these awards have been recognising and encouraging Omani women who have conquered the odds and have achieved notable milestones. Audi is synonymous with excellence, power and exclusivity, making it the ideal choice as an automobile partner for such an event. In a grand gala evening held at the Crowne Plaza Muscat Gardens, the crème de la crème of Omani women were identified for their contributions to a varied number of sectors in the Sultanate.

Discussing the strategic partnership, Abdel Karim Awwad, National Sales and Marketing Manager of Audi Oman, said, "This edition of the Al Mar'a Excellence Awards was undoubtedly a resounding triumph. It revealed the passion and inspiration of women who have aspired to attain great accomplishments in their chosen field of work. As Audi, we have been known to support brilliance in all spheres of life. Our association with the awards have brought us in close ties with the inspiring Omani women and we are confident that initiatives such as these will further drive the talent of today and create the leaders of tomorrow."

Audi Oman recognises the importance of developing Omani talent for the future, hence it was all the more appropriate to associate with the Al Mar'a Excellence Awards, which felicitates outstanding Omani businesswomen or professionals who have rendered unparalleled service as Oman's ambassadors.

Germany is connected with the Sultanate of Oman by a history that reaches far beyond the now 40 years of diplomatic relations. Volkswagen Oman is testament to this affiliation, being one of the most noteworthy automotive dealers in the nation – bringing German precision automation to the Sultanate

Celebrating four decades of diplomatic ties between the two countries, the exhibition was a showcase of photographic impressions produced by Omani students living in Germany who participated in the 2011 and 2012 photo competitions sponsored by the German-Omani Association.

James Oliver, General Manager – Volkswagen Oman said discussing the partnership, “Our association is committed to the expansion and deepening of relations between the Federal Republic of Germany and the Sultanate of Oman,”

He also added, “Volkswagen Oman was delighted to participate in this initiative to celebrate our country’s shared appreciation of photography and illustrate our dedication to developing relations, sharing best practices towards their mutual benefits. Volkswagen is an example of German aptitude that has been extremely well received in Oman. We aspire to bring forward such synergies to strengthen this relationship.”

Volkswagen Oman, represented by Wattayah Motors continues to bring excellence to Oman. Over the past few months, they launched the brand-new Passat 2013 and the much awaited Polo Sedan in an endeavour to bring peerless German engineering and new levels of affordable luxury and innovation to the region.]]>12 November 2012http://www.zubairautomotive.com/images/content/news/132.jpgVolkswagen Middle East partners with Rotana Grouphttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-Middle-East-partners-with-Rotana-Group.html
Announcement made at star studded event held at Yas Marina Circuit

Volkswagen Middle East announced its collaboration with Rotana Group at the automotive manufacturers star studded event held at Yas Marina Circuit.

The yearlong collaboration between Volkswagen Middle East and Rotana Group was celebrated with a performance by Arabic star Wael Kfoury, who is signed to Rotana Audiovisual, and the world premiere of his new music video featuring a Volkswagen Touareg.

Discussing the collaboration Mr. Thomas Milz, Managing Director, Volkswagen Middle East said: "The partnership with Rotana Goup is a great fit for Volkswagen Middle East. People in the Middle East are passionate about music and cars, and the strong sense of individuality that they express through both interests. I look forward to the year ahead and the opportunity for Rotana Group and Volkswagen Middle East to further connect with people in the region."

The collaboration will see Volkswagen Middle East supporting Rotana Audiovisual and its artists at events throughout the region.

Magnus Kastner, Deputy President of Rotana Media Services expressed his excitement about the project and the opportunity to team up with one of the world's strongest consumer brands. "This cooperation once again confirms Rotana's capabilities to create integrated multimedia solutions and partnerships way beyond the normal spot buy."

Adding further comment on the partnership, Mr. Hady Hajjar, Executive Marketing Director, Rotana Audiovisual said: "The collaboration between Rotana and Volkswagen will set an example as one of the most powerful and influential music partnerships ever to be made in the Middle East. This joint venture between a regional music giant and an international automotive manufacturer is sure to have a positive impact on the market, and on consumers leading the way by perfect example."

]]>18 November 2012http://www.zubairautomotive.com/images/content/news/133.jpgOmans Pro Am Golf Tournament in association with
Audi A Huge Triumphhttp://www.zubairautomotive.com/Media/News-and-Events/Omans-Pro-Am-Golf-Tournament-in-association-with-Audi-A-Huge-Triumph.html
Carrying on Audi's involvement in precision sports, Audi Oman partnered with the first ever professional golf event in the Sultanate, marking an important milestone in the development of golf in Oman. The BankDhofar Pro-Am took place at the Muscat Hills Golf & Country Club between November 07 and 08. Audi Oman, represented by Wattayah Motors, was a Gold Sponsor and Audi was the Official Carrier for Oman’s golfing elite.

Abdel Karim Awwad, National Sales and Marketing Manager of Audi Oman said, "The Pro-Am tournament is helping to build a competitive scene and drive the golfing community forward in the Sultanate. Audi has been successfully involved in golf for two decades. Technology, design and sportiness are values that characterize every Audi vehicle, and they also reflect the special fascination of the sport of golf. The association is a long and successful one and it's fantastic that we can start to roll out the legacy here in Oman to help the game develop further."

He added, "On behalf of Audi Oman, we would like to congratulate all the winners of the 2012 Pro-Am Tournament and we look forward to more events in the future."

Francois van Coppenhagen, a 23-year old PGA Professional from Sahara Kuwait Resort, shot a 2 under par 70 and +7 points in the Modified Stableford to win the BankDhofar Pro-Am and was awarded a cheque for OMR 500 at the first professional golf event.

Ahmed Shariefi, General Manager at Audi Oman, handed prizes to the Audi team.
The professionals, who gathered from across the GCC and Scotland, were carried in style, courtesy of Audi. Audi Oman provided shuttles to ensure the attendees experienced the best of German automobile engineering as well as traditional Omani hospitality.

Wattayah Motors, the exclusive dealers for Audi in Oman have already proven themselves as a company supporting sporting events in Oman. Technology, design and sporting performance are hallmarks of every Audi vehicle and are synonymous with the precision sport of golf. Audi's own amateur golf tournament series, the Audi quattro Cup, was established in 1991. Over one million golfers took part in one of the Audi quattro Cup tournaments during the last 21 years.
]]>14 November 2012http://www.zubairautomotive.com/images/content/news/134.jpgPassat named the Best Mid Size Sedan at the 2012
Middle East Motor Awardshttp://www.zubairautomotive.com/Media/News-and-Events/Passat-named-the-Best-Mid-Size-Sedan-at-the-2012-Middle-East-Motor-Awards.html
The sporty Scirocco R also drives away with “Best Premium Hatch” title

Dubai, UAE 28 November 2012 – Volkswagen Middle East is proud to announce that the new Passat was yesterday awarded the coveted prize of the Middle East’s “Best Mid-Size Sedan”, at the 2012 Middle East Motor Awards (MEMA), held at the Expo Centre Sharjah.

The new Passat sets benchmarks in safety, technology, space and luxury, and outshone the competition to secure the prestigious award. “I am delighted that Passat has been honoured with the title of the Middle East’s “Best Mid-Size Sedan” by the experienced MEMA panel,” commented Thomas Milz, Managing Director, Volkswagen Middle East. “The Passat, which made its regional debut in May 2012, is a revolution in the mid-size sedan category offering affordable luxury, innovative technology, stylish design and German engineering, starting from only 93,500AED.”

All cars that enter the awards are judged on technical parameters such as design, safety, technical innovation and performance. Customer parameters are also scored evaluating driver satisfaction, emotional appeal, value for money and Middle East Friendliness. The Passat marked highly in all categories and was crowned the ultimate winner by the expert jury of regional motoring journalists.

“The Passat has proved to be a very popular model for Volkswagen in the region, and I’m proud that our achievements of redefining the standards offered in the mid-size sedan segment have been acknowledged with this prestigious MEMA accolade.” The Scirocco R was also awarded the “Best Premium Hatchback” at the ceremony, beating of stiff competition in the premium sector.

The Scirocco R combines power, performance, handling and the fun factor making it an outstanding sports car, and an economical companion on the roads of everyday life.

“At Volkswagen we pride ourselves on developing advances in technology, quality, safety and design offering the most sophisticated German engineering possible. 2012 has been a very successful year for Volkswagen Middle East, and I’m proud that our hard work and commitment to bringing premium Volkswagen cars to our customers in the region, has been acknowledged with the Passat and Scirocco R both winning awards,” concluded Milz.

]]>28 November 2012http://www.zubairautomotive.com/images/content/news/135.jpgChrysler 200 4 door awarded the TOP SAFETY PICK
award for 2013http://www.zubairautomotive.com/Media/News-and-Events/Chrysler-200-4-door-awarded-the-TOP-SAFETY-PICK--award-for-2013.html
Dhofar Automotive’s mid-size sedan earns top points in safety from the Institute for Highway Safety (IIHS)

Dhofar Automotive, the exclusive distributors for Chrysler in the Sultanate, are proud to announce the start of the new year with a commendable achievement. Insurance Institute for Highway Safety (IIHS) has awarded the Chrysler 200, with the TOP SAFETY PICK+ award for 2013 under the Mid-size moderately priced cars category - reinstating the Chrysler promise for absolute safety.

Ismaeel Hassan, National Sales & Brand Manager, Dhofar Automotive, said, “The Chrysler 200 Sedan is proof that this well-made, American mid-size sedan is not just luxurious – it is also packed with safety features which are world class. It has been engineered to incorporate the highest standards in safety, offering outstanding protection in the event of a mishap. This is evident by the top scores it has achieved at the IIHS certification,”

Piroshah Nowroji, Marketing Manager, added, “At Dhofar Automotive, we are glad to start 2013 with an accreditation, such as this one from IIHS, which reiterates that Chrysler vehicles are a safer choice than most other automobiles in the market.”

IIHS rates vehicles as good, acceptable, marginal or poor based on performance in a moderate overlap frontal crash, small overlap frontal crash, side impact and rollover, in addition to evaluations of seat/head restraints for protection against neck injuries in rear impacts.

To be declared as winner of the TOP SAFETY PICK+, a vehicle must rate well for occupant protection in at least four of the five evaluations, with no less than acceptable in the fifth test. Qualifying easily, the Chrysler 200 four-door proves that its safety and reliability features are at the top of its class.

The Chrysler 200 is a true contender in the ultra-competitive midsize car category offering a high level quality and craftsmanship, state of the art technology and true value. With the Chrysler 200, Drivers and passengers can look forward to a car with agile handling and prodigious performance that inspires confidence in all driving situations. It also has one of the quietest cabins in the segment, ensuring a great drive with outstanding comfort and guaranteed safety.

To find out more about the new Chrysler 200 or to book a test drive please visit your local Dhofar Automotive showroom.

Dhofar Automotive is the exclusive distributor for the Chrysler, Jeep, Dodge, RAM and Mopar brands in the Sultanate of Oman.

]]>1 January 2013http://www.zubairautomotive.com/images/content/news/136.jpgA new star strides into Oman the all new
Mitsubishi Lancer Fortishttp://www.zubairautomotive.com/Media/News-and-Events/A-new-star-strides-into-Oman-the-all-new-Mitsubishi-Lancer-Fortis.html

Brand new Lancer Fortis to be launched at the Motor Show Oman 2012

Lancer Fortis features class-leading horsepower and torque figures of 143PS and 173Nm respectively

At 4585mm, the Lancer Fortis is one of the longest vehicles in its class

General Automotive Company, the exclusive dealer for Mitsubishi vehicles in Oman, will launch the latest star to join the Mitsubishi family – the Lancer Fortis, at the Motor Show Oman 2012. The Lancer Fortis, with its new 1.8L engine, bridges the current gap in the Lancer range and is perfectly specified to lead the C-Segment in Oman; featuring class leading performance that sets is aside from its competitors in the market.

“General Automotive Company has emerged as a leading player in the Omani automotive market as a result of being able to offer customers the functionality and comfort they desire in a vehicle while still making it attainable,” explained, Mark Tomlinson, General Manager of General Automotive Company. “The Lancer Fortis is the first all-new car from Mitsubishi in over two years, equipped with a 1.8L MiVEC engine, this new car offers class-leading performance at a very competitive price. This is the first in a long line of all-new models that Mitsubishi plan to launch over the next few years.”

The sedan category from Mitsubishi has seen a loyal response in the Omani market with the Lancer and Gallant being absolute favourites in the region. The brand new Lancer Fortis, launched at an extremely attractive price is ideally suited to the sedan C-segment range and ensures that customers can enjoy the Mitsubishi experience in an all-new vehicle. The Lancer Fortis provides an outstanding package of performance, comfort and value for money.

The new Lancer Fortis, with its elegant exterior, features the signature Mitsubishi ‘gaping grille’ and sleek headlamp design. Likewise, the rear styling is characteristically muscular with handsomely designed rear lamp cluster, maximising night-time visibility.

At 4,585mm, the Lancer Fortis is one of the longest vehicles in its class. This translates into a spacious cabin layout, providing enhanced comfort, convenience and enhanced levels of passenger safety.

The Lancer Fortis provides drivers a modern and practical interior with the use of high quality soft touch materials and a sound ergonomic design, giving the all-new sedan a fresh and elegant feeling. The clean lines of the dashboard are laid out with a crisp and clear instrumentation layout zoned by function. Likewise, an ergonomically designed central control cluster houses the most frequently used controls for easy operability so the driver can focus his attention on driving without distraction. The central controls show vehicle operating status information at the top, the audio control panel below and the climate control panel at the bottom.

Apart from its unique design, the Lancer Fortis is powered by a MIVEC 1.8-litre petrol engine providing class leading performance in terms of both engine output and torque. It bridges the current gap in the range, and being the first 1.8litre version in the Mitsubishi C-Segment line up, it completes the Lancer family.

The all new Lancer Fortis also enhances the INVECS-III (Intelligent & Innovative Vehicle Electronic Control System) and CVT (Continuously Variable Transmission) transmission system to ensure maximum performance is achieved.

The INVECS-III is an advanced system that automatically selects the optimal gear ratio based on road and driving conditions ("optimal control"), and utilises "learning control" to match the particular driver's driving style. As a perfect complement to this system, the CVT brings out the efficiency from the engine performance. Like a conventional automatic transmission, there is no jolt when shifting gears and every time the accelerator is applied there is enjoyable, smooth acceleration; combined with low fuel consumption and a very smooth ride.

Under the bonnet, the new 1.8L MiVEC engine develops 143 PS and 173 Newton meters of torque offering levels of performance, few cars in its class can match. And even more impressively, it does so without sacrificing fuel economy or comfort

Other available features on the Lancer Fortis include comfortable seating for up to five adults, 16" Alloy wheels, remote keyless entry, power locks, electric windows, fully automatic air conditioning, AM/FM/CD/MP3 radio with six speakers, colour coded body panels, dual-covered visor vanity mirrors plus much more.

Following its official launch at the Motor Show Oman 2012 on 11th-14th December, the Lancer Fortis will be available to view and test drive at Mitsubishi showrooms across the Sultanate. General Automotive is inviting its customers to visit their local showroom to book a test drive and find out more about the latest star to join the Mitsubishi family.

GAC holds ceremony to award the top three Mitsubishi drivers of the final round

General Automotive Company, the sole distributor of Mitsubishi vehicles in Oman, held an award ceremony presenting the Mitsubishi-Rally Cup 2012 winners of the fifth and final stage of the Oman Rally Championship 2012 at the recently held Motor Show.

Mark Tomlinson said: “This year the championship has proven to be an extremely competitive one and it was our pleasure to back the Mitsubishi drivers who compete in and have dominated the Championship. I would also like to congratulate Khalid Soomar and Amer Al Zadjali on their victory in the final stage of the championship and wish them the best of luck next year as well.”

Taking second and third place amongst the Mitsubishi teams were the pairs of Khalid Al Minji and his co-driver Saif Al Aisri and Hamoud Al Toqi along with his co-driver Mohammed Al Wardi. Not only were they the top Mitsubishi teams in the race they even placed second and fourth overall in the final round of the Championship; further reinforcing the strength and dominance of the Mitsubishi brand in the sport. They were also presented with certificates and prizes at the award ceremony.

Commenting on his victory in the final round, Khalid Soomar said, “It was not easy to manage the race, if you ease off you’ll lose ground; overshoots run risk of damage and the route was quite challenging. Nothing can be taken for granted until the finish lane. But our Mitsubishi Evo never let us down throughout the race. Its performance, durability and stability is second to none.” He added, “I would also like to thank General Automotive Company for their continued support to the teams and the sport.”

The Rally Cup, launched by General Automotive Company in March, provided prizes for the leading Mitsubishi Evo drivers in each race this year with prizes including a trophy and credits towards buying approved parts from the company. Additionally, all Mitsubishi rally drivers taking part in the Championship benefitted from special deals enabling them to secure approved parts from the company at special prices.

“Rally driving has a proud tradition here in Oman and the Mitsubishi Evo in particular has proved to be a truly world class car for rallying. It has dominated the championship throughout the year with almost all of winning teams running Mitsubishis. With its current track record, it will no doubt prove to be the dominating force in the championship next year as well,” added Mark.

The latest version of the Evo – the Evolution X – along with the Lancer EX Rally is available at Mitsubishi showrooms across the Sultanate and General Automotive Company is inviting its customers to visit their local showroom to find out more about these amazing vehicles.

]]>26 December 2012http://www.zubairautomotive.com/images/content/news/138.jpgMitsubishi Announces Winners Of Childrens
Competitionhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Announces-Winners-Of-Childrens-Competition.html
Organised during Motor Show Oman 2012, Mitsubishi displays winning works at showroom

As a part of Mitsubishi's ongoing initiative to engage with the customers of tomorrow, a painting competition was organised at the Motor Show Oman 2012. General Automotive Company, the exclusive dealers for Mitsubishi in Oman, recently announced the winners of the competition at a two day event, during which all the participant's paintings were put on display at the at the Mitsubishi Showroom in Athaiba.

Announcing the competition winners, Mark Tomlinson - General Manager of Mitsubishi Oman said, "The Motor Show Oman is one of the most significant annual events in the automotive industry in Oman, especially because it gives us an opportunity to meet with Mitsubishi fans - young and old, and talk about what we love most, which is cars!"

He added, "We were delighted by the creativity and quality of the paintings completed by so many talented children and it was near impossible to pick the best ones - but it is my real pleasure to congratulate all the winners."

At the Motor Show Oman and with other initiatives throughout the year, Mitsubishi places special emphasis on the youth and children to shape opinions and inform the new generation about the high-quality automobiles that Mitsubishi is renowned for. In line with the same vision, Mitsubishi organised this themed art competition which were split into three age categories, the winners of each category are:

This activity was targeted at building a direct relationship with customers of the future, the children of today.

The drawings of all the participants were on display at the Mitsubishi showroom in Athaiba for two days, January 06 to January 07, and the winners received a special gift voucher from Mitsubishi on this unique occasion.

]]>8 January 2013http://www.zubairautomotive.com/images/content/news/139.jpgAudi Oman Announces Appointment of New Service
Managerhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Announces-Appointment-of-New-Service-Manager.html
Wattayah Motors, the official dealer for Audi in the Sultanate, are proud to announce the appointment of David Lawlor as the new Service Manager for Audi Oman. As Service Manager David will be responsible for managing Audi’s fast growing list of customers and ensuring that the best level of service is provided to them.

Abdel Karim Awwad, National Sales and Marketing Manager of Audi Oman, said "At Audi Oman, we believe that high quality service and maintenance are an integral part of the Audi experience. We pride ourselves on ensuring that our customers - and their cars - receive the very highest levels of care and attention possible. Achieving this requires highly-trained individuals taking on these responsibilities." He added, "Joining us from Audi Ireland, David is familiar with the brand and has the experience required to assume the helm of our service division."

With over two decades of experience in the automobile industry across various regions in the UK, David has an excellent reputation for technical knowledge, and a strong dedication towards his customers. At his previous role, as National After Sales Development Manager at Audi Ireland, his job encompassed driving the dealer network to ensure a constant improvement through the implementation of Audi’s core service processes. He is also one of the few employees in the Group to be qualified to conduct a 360 degree analysis.

Commenting on his new position, David Lawlor said: "It is a wonderful opportunity to work with Wattayah Motors and be part of the team working on the strategic development of the Audi business in Oman. From my stint with Audi in Dublin, I am confident I can introduce and successfully implement some international best practices and learnings to the Oman market."
]]>5 January 2013http://www.zubairautomotive.com/images/content/news/140.jpgAudi Oman Conducts Road Show for Oman Air Staffhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Conducts-Road-Show-for-Oman-Air-Staff.html
Audi Oman recently conducted a Road Show for the staff of Oman Air at their head office in Seeb. The trained staff from Wattayah Motors, the official dealers for Audi in Oman, showcased the A4 and A6 to the staff and also conducted test drive sessions for both vehicles.

Commenting on the event, Abdel Karim Awwad, National Sales and Marketing Manager of Audi Oman, said "With the Road Show we offered the staff at Oman Air the unique opportunity to gather firsthand information on the Audi A4 and Audi A6, their performance capabilities and their features."

The Audi A4 was updated just last year. Its new drivetrain, chassis and infotainment solutions, along with an even more attractive design, attest the "Vorsprung durch Technik" achieved by the new Audi A4. Now in the eight generation, the A4 is the worldwide best-selling Audi model and has been met with similar response here in Oman. The updated Audi A4 is available with a 1.8 TFSI entry level engine with 120 hp and a higher-powered 1.8 TFSI, which produces 170 hp. A 2.0 TFSI with 211 hp and quattro four-wheel drive, as well as a top of the line 3.0 TFSI quattro, which has a supercharged V6 producing 272 hp, are also available.

The Audi A6 was the other model showcased to the staff at the Road Show. As the successor to the world’s most successful executive sedan, the A6 is high-tech even in the business class. With its light body, sporty chassis and a wide array of new assistance and multimedia systems, the executive sedan features groundbreaking solutions in every area of technology. Its long engine hood, the low, taut roof line and the sharp lines create a dynamic overall impression. Up front, optional LED headlights underscore the distinctive appearance. Thanks to an intelligent composite construction concept, the body is extremely lightweight, rigid and safe.

The Audi A6 is available with three powerful and highly efficient four and six-cylinder engines - a base model 2.0 TFSI with 180 hp and a 2.8 FSI with 204 hp; and a 3.0 TFSI with 310 hp. The latter two models also come with quattro four-wheel drive.

"The idea of personalized Road Shows such as this one, strikes a significant chord with the participants. While the Internet is an easy source of information and plays an important role today; personal contact, a first-hand look and personal time behind the wheel and face-to-face conversations with experts however cannot be replaced," added Abdel Karim Awwad.]]>6 January 2013http://www.zubairautomotive.com/images/content/news/141.jpgAudi Oman Announces Third Year Of Association With
Muscat Festivalhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Announces-Third-Year-Of-Association-With-Muscat-Festival.html
Wattayah Motors, the exclusive dealers for Audi in the Sultanate are proud to announce their third consecutive year of supporting Oman’s most loved season of revelry - the annual Muscat Festival.

Discussing this association, AbdulKarim Awaad- National Sales and Marketing Manager at Audi Oman, commented: "We are delighted to be sponsoring the Muscat Festival once more, as the event continues to gain more popularity year on year. It provides the perfect platform for residents and visitors to get closer to the brand Audi and understand what we stand for. Over one million people visit the festival each year and this edition promises to be an event with a bigger, better and more global appeal ensuring that more and more people can experience the Audi way."

He also added, "The Muscat Festival is a celebration of international creative talents, rich crafts from across the globe. Audi has always been supportive of the cultures in the locales it is present at - and this association is testament to the same commitment."

The Muscat Festival is the biggest and most popular cultural event that is held in Oman and this is the third consecutive year that Audi Oman has supported the event that features events across the city that this year will run from January 30 to February 28, 2013.

Worldwide Audi has been a long standing supporter of cultural events and brackets together its activities in this field under the label "Audi Art Experience". Audi regards the promotion of art and culture as an important element of the social responsibility that it consciously acknowledges as a major global employer and manufacturer of premium automobiles.
]]>28 January 2013http://www.zubairautomotive.com/images/content/news/142.jpgJoins hands with Embassy of Jordan in Muscat for
Open Fun Dayhttp://www.zubairautomotive.com/Media/News-and-Events/Joins-hands-with-Embassy-of-Jordan-in-Muscat-for-Open-Fun-Day.html
The Embassy of the Hashemite Kingdom of Jordan in Oman organized an open day of fun for Jordanians in the Sultanate, in association with Audi – one of the leading automobile brands in the region.

Abdel Karim Awwad, National Sales and Marketing Manager of Audi Oman, said "Audi Oman is proud to be sponsoring the annual open day in association with the Embassy of Jordan in Muscat. The event was a huge success, with over 3,000 people present at the Qurum Park. I would like to communicate my heartfelt gratitude to HE Mitaab Al Ziben, Ambassador of Jordan to the Sultanate, for giving us this opportunity to create a delightful evening for Jordanians in the country."

Families gathered in the Qurum Natural Park to celebrate and enjoy a fun day with games, traditional music and dance in addition to a wide array of national cuisine, making it a treat for everyone present at the event. For half a day, the park became a hub of activity as the children were engaged in competitions such as painting, singing and henna, while parents were entertained by customary Jordanian folk dancers.

HE Mitaab Al Ziben, Ambassador of Jordan to Oman, commented on the event, "The open day saw a great response and I would like to thank Audi Oman for having partnered with the Jordanian Embassy to ensure that the Jordanian people in the Sultanate have an opportunity to meet and connect."

Wattayah Motors are the official dealer for Audi in the Sultanate and are known to participate in a number of diverse events across Oman to demonstrate the German automobile manufacturer’s commitment to the region and dedication towards bringing Audi closer to the community.
]]>20 January 2013http://www.zubairautomotive.com/images/content/news/143.jpgVolkswagen Oman Organises Event Commending
Internal Staffhttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-Oman-Organises-Event-Commending-Internal-Staff.html
Volkswagen Oman held a special event for its sales, after sales and administration staff at Wattayah Motors to reward their efforts in 2012. The team effort has ensured that Volkswagen’s customers in Oman receive a premium experience which keeps them returning year on year.

2012 was a very exciting year for Volkswagen in Oman having shown a significant sales growth and it is anticipated that activity in 2013 will build on these strong foundations for one of the largest German automobile brands in the Sultanate. Hemant Bhat - General Manager of Volkswagen Oman addressed all the staff present and thanked everyone for their individual and collaborative efforts in making 2012 a success. He also outlined his vision and some of the challenges ahead for Volkswagen in Oman in 2013 and urged everyone to maintain their excellent performance and keep striving to be the best.

Hemant Bhat – General Manager and Eng. Maher Khader, Capital Sales Manager – Volkswagen Oman, recognised employees who had made exemplary contributions in the previous year. They presented awards to three sales executives Arun Nair, Vijay Kumar and Amjad Al Balushi who had demonstrated great commitment and achieved outstanding sales results across the brand in 2012. Furthermore, they also commended two sales executives Christopher Raja and Kiran Babu for outstanding performance in the month of December 2012.]]>5 February 2013http://www.zubairautomotive.com/images/content/news/144.jpgFamily Fun with Volkswagen at the Muscat Festivalhttp://www.zubairautomotive.com/Media/News-and-Events/Family-Fun-with-Volkswagen-at-the-Muscat-Festival.html
Wattayah Motors, the official dealers of Volkswagen in Oman, has received a tremendous response to their interactive stand at Al Amerat during the Muscat Festival. The display, emphasizing Volkswagen’s core message of safety, included a display of various Volkswagen models in addition to a ‘Memories with Volkswagen’ photo opportunity for the whole family to enjoy.

As a part of the Zubair Corporation, the main sponsors of the Muscat Festival, Wattayah Motors have setup a display at Al Amerat as part of the Muscat Festival 2013. The display showcases two key models from the Volkswagen range – the Passat and Tiguan, and a special ‘Oman’s Future Safe Drivers’ photography area for children to participate in.

“The Muscat Festival has a loyal and enthusiastic following of fans, and we’re thrilled to be a part of it,” says Naji Zeitouni, Marketing & Product Manager - Volkswagen Oman. “We wanted the display to be authentic and fit naturally with the Volkswagen brand, imprinting our signature style on the festival. Additionally, the classic Beetle silhouette, standing in as the foreground of the photography area, is one of the brand’s most iconic images and a perfect way to capture children’s precious memories at the Festival.”

In addition to the vehicles on display, Volkswagen also had a section titled ‘Memories with Volkswagen’ specially catered to children. It has been designed to give these young aspiring ‘drivers of tomorrow’ a glimpse of their future behind the wheel of a stunning Volkswagen, while at the same time driving home the importance of being a safe driver. The photographs taken served as the perfect souvenir of the festivities for the children and their families and some were even showcased on a display for all visitors to see.

He further added, “At Volkswagen we firmly believe that the family is just as important as the driver. Because the Muscat Festival is such a family oriented occasion, we created a display that could effectively captivate the attention of both children and adults alike, whilst at the same time successfully demonstrate our core values of safety.”
“The children of today will be driving our cars on the roads tomorrow. They have the ability to grasp information much quicker than we adults and it is because of this that we need to show them the importance of safe driving and to set a good example for them to follow.”

Aside from the two models on display, Volkswagen also has a stellar line-up of additional vehicles for 2013, including the Jetta, Touareg, Polo Sedan, and CC. In addition, those looking for the sportier edge to their daily drive can choose from the Gti, Scirocco, Eos and the ‘R’ models. Essentially, Volkswagen Oman is the perfect destination for any kind of automobile enthusiast.

To know more about Volkswagen’s model range for 2013 or to arrange for a test drive on any one of these remarkable machines, visit your local showroom or log on to www.volkswagen-oman.com]]>9 February 2013http://www.zubairautomotive.com/images/content/news/145.jpgFOTON Trucks Conduct Training Programhttp://www.zubairautomotive.com/Media/News-and-Events/FOTON-Trucks-Conduct-Training-Program.html
- The course included an introduction to FOTON engines and advanced technical training courses focusing on structural principles- The training workshop was attended by technicians from the Muscat, Salalah, Nizwa and Sohar region

Zubair Automotive Group (ZAG) and the newly launched FOTON truck brand organised an intensive 4-day service training program for technicians in Muscat, from January 12 to 16, 2013. FOTON, Zubair Automotive Group’s most recently launched commercial brand, is a manufacturer of light and heavy-duty trucks, pick-ups, and buses, is ranked as the fourth most valuable brand in china’s automotive sector and has close ties and partnerships with various renowned global brands such as Cummins and Daimler.

Commenting on the inaugural FOTON training program, Mohamed Hubais, General Manager Commercial Group said, “Our customers depend on the assured reliability of a FOTON truck for business every day of the year. The advanced onboard technologies and integrated vehicle design of FOTON trucks offer maximum reliability and use the very latest in proven technologies. Expert FOTON technicians and skilled aftermarket personnel are vitally important to the success of our customers and our dealer operations. To that end, well structured and professional training programs such as these are invaluable.”

The training workshop was attended by technicians from the Muscat, Salalah, Nizwa and Sohar region. The primary objective of the training program was to provide the attendees with an in-depth introduction of the FOTON brand of vehicles and to enhance and improve the maintenance technology level and service abilities of FOTON technicians at Zubair Automotive Group.

Covered in the workshop was an introduction to FOTON engines and advanced technical training courses focusing on structural principles as well as diagnostic analysis of the vehicle’s electrical systems.

The breadth and depth of the training course including theory and practical training, as well as the expert instruction offered, greatly enhanced the trainees’ maintenance credentials for both FOTON Auman and Aumark products.

“This is only the first step towards the introduction of FOTON products to our technicians. There will be a series of advance technical courses in the coming months to ensure that our technicians are well trained on the product,” said Mohamed Hubais. “These courses will help them to apply their newfound knowledge on returning to their respective workshops. This will facilitate our desire to provide our valued customers with the best possible after sales service.”

The brand’s line-up includes four of their leading models – the Tunland pick-up, the View C passenger van and the Aumark and Auman light and medium commercial trucks. All vehicles are built to GCC standards and are more than capable of handling the harshest of working environments with ease. The global quality standards and high-reliability perfectly meet the needs of the Omani market.

To find out more about the FOTON range or to book a test drive call 96283401. Customers are also invited to visit the conveniently located showroom in Athaiba where the FOTON sales team will be on hand to offer any advice or assistance required.

]]>28 January 2013http://www.zubairautomotive.com/images/content/news/146.jpgPeugeot Displays Futuristic RCZ Coupe at Muscat
City Centrehttp://www.zubairautomotive.com/Media/News-and-Events/Peugeot-Displays-Futuristic-RCZ-Coupe-at-Muscat-City-Centre.html
European Motors, the official dealers for Peugeot in Oman will display Peugeot's futuristic sports coupé - the RCZ at Muscat City Centre until February 14, 2013.

Gurdeep Singh Multani, Brand Manager - Peugeot Oman said - "The new RCZ comes with a host of features for a great driving experience and top-notch fuel efficiency, neatly packaged in a body that’s a stunning showcase of Peugeot’s design expertise. Peugeot vehicles have always received a superb response in Oman, and we wanted to give automobile enthusiasts in Oman an exclusive first-hand look at this dynamic coupé."

The Peugeot RCZ is distinctive in every way. It has a futuristic look and feel as well as being sporty and a pleasure to drive. The new RCZ has retained the unique low-slung 'double-bubble' roof of its concept predecessor, and is combined with a stylish front end and sculpted rear, giving the coupé a stunningly long and low profile. Customers are treated to stylish 19' alloy wheels and an eye-catching active rear spoiler, that underpin its sporting credentials.

The interior of the new RCZ matches the sophistication of the exterior, with an enhanced dashboard and perfectly positioned instruments. The lines are clean and fluid, and the surfaces have a soft, tactile finish.

For people who are keen to test drive this vehicle, Peugeot have placed a box at the display where customers can leave their business cards to receive further information.

To see the Peugeot RCZ, please visit Muscat City Centre or the European Motors showroom for more details.
]]>3 February 2013http://www.zubairautomotive.com/images/content/news/147.jpgAudi Oman Achieves 40 percent Growth in 2012http://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Achieves-40-percent-Growth-in-2012.html
Audi Oman represented by Wattayah Motors announces record sales results for 2012. The German premium car manufacturer recorded a significant increase of 40 percent compared to the previous year.

The sales increase has been attributed to innovative new model launches and campaigns, particularly during the Holy Month of Ramadan, as well as several larger fleet deals with the government sector. The top-of-the-range A8 L was Audi's most successful model in 2012. Its sales increased by 139 percent compared to 2011. The Audi A6 also contributed to the success witnessing an increase of 98 percent in sales during 2012. Furthermore, in the SUV models, Audi Q7 sales increased by 14 percent.

Commenting on the Audi's success, Abdul Karim Awwad, National Sales and Marketing Manager, said: "We are very proud of our achievements in 2012. They reflect the good reputation that Audi already enjoys in the Oman market."

Ahmed Shariefi, General Manager of Audi Oman, continued: "In addition to new model launches, our 2013 plans focus on the development of capacity and quality in sales and after sales service. Audi Oman will expand its sales and service facilities and personnel in line with Audi's ambitious growth targets and overall goal of becoming the number one premium brand by 2020. We are actively investing in professional training and Omani talent as well as the increased availability of Audi Genuine parts."

With further strong growth expected for the Audi brand, Audi Oman has kicked off a major construction project for a new state of the art Audi dealership offering sales of Audi new and used cars and Audi after sales service.
" will accommodate 40 showroom vehicles on multiple floors and is expected to be completed by 2015. As the new dealership will be built at Audi Oman's current site in Wattayah, Audi sales and after sales operations will move into an interim facility in Azaiba in the second quarter.

To find out more about Audi Oman or to arrange a test drive, call 24573730 or log on to www.audi-oman.com, or visit your Azaiba showroom.
]]>18 February 2013http://www.zubairautomotive.com/images/content/news/148.jpgTaurus Car Rentals Expand Fleet with Volkswagenhttp://www.zubairautomotive.com/Media/News-and-Events/Taurus-Car-Rentals-Expand-Fleet-with-Volkswagen.html
Entire range of sedans from Volkswagen will now be available at Taurus

Wattayah Motors, the exclusive dealers for Volkswagen in Oman, are proud to announce that Taurus Car Rentals have significantly grown their fleet with the delivery of 15 new Volkswagen sedans - comprising the Polo Sedan, Jetta and new Passat models. Volkswagen’s sedans have been increasingly popular with clients looking at rentals and leasing of vehicles in the Sultanate and the deal with Taurus Car Rentals reflects the overall trend.

General Manager of Volkswagen Oman, Hemant Bhat said, “At Volkswagen Oman, we are particularly proud of our expanded 2013 model range. The Polo Sedan, Jetta and Passat have proved to be real successes in the Oman market due to their superb quality, reassuring safety features, on-road performance and overall value for customers. Volkswagen’s class-leading technology and fresh innovations take the hassle out of travelling and make journeys easier and more pleasant – we are certain that customers of Taurus Car Rentals will be pleasantly surprised with the Volkswagen experience.”

Mr. Sandeep Mehta, General Manager, of Taurus Car Rentals commented, “Taurus is committed to maximising customer satisfaction through prompt and reliable service, inclusive of car rental, long-term leasing and limousine service. To make sure we keep to our vision, it is essential that we partner with an automobile brand that’s as reliable as our dependable service. Our relationship with the team at Volkswagen Oman was almost an obvious choice; providing great customer service and superb vehicles. We’re very excited to bring the new vehicles into the Taurus fleet and are confident that our customers will have the best driving experience possible.”

Taurus Car Rentals offers customers a wide selection of cars through a modern fleet of vehicles from renowned brands. A range of sedans from Volkswagen will now be available at Taurus, and will include the newly launched Polo Sedan, the Jetta and the Passat.

With an elegant new look, both inside and out, the Volkswagen Jetta continues to appeal to those wanting a stylish mid-sized saloon, which is spacious and offers high levels of safety and security.

Available with a 2.5 litre 170hp five-cylinder engine and a six-speed automatic gearbox, the new Passat range includes four trim levels – S, SE, SEL and SPORT. The refreshed exterior styling belies the fact that the new Passat is the largest ever, measuring 4.868m in length. Timeless, dominant styling is created with clear, minimal forms and lines with a predominance of horizontal body elements, reflecting Volkswagen’s unique design DNA.

With the highest standards of modern automotive engineering and high quality workmanship, the new Polo Sedan completes the portfolio of sedan models that Volkswagen Oman offers to its customers in the region.

To find out more about Volkswagen’s 2013 range or to arrange a test drive, visit your local showroom or log on to www.volkswagen-oman.com.

]]>20 January 2013http://www.zubairautomotive.com/images/content/news/149.jpgAudi quattro Cup Golf Tournament 2013 in Oman http://www.zubairautomotive.com/Media/News-and-Events/Audi-quattro-Cup-Golf-Tournament-2013-in-Oman-.html
Global competition returns for the second running in Oman

Building on the success of the inaugural 2012 tournament, Audi Oman announces the second running of the Audi quattro Cup, which will be hosted by Muscat Hills Golf and Country Club on February 14th.

Abdel Karim Awwad, National Sales and Marketing Manager for Audi Oman, said "We are delighted to be bringing the tournament back to the Sultanate in 2013. Audi Oman would like to thank the Ministry of Sport, Oman Golf Committee and of course the team at Muscat Hills Golf and Country Club who have played an integral role in the tournament’s success to date. 2013 offers us the chance to build on the enthusiasm shown by the Sultanate’s amateur golfers last year and showcase our winners on a global platform in the USA."

The winning team from Oman will proceed directly to the World final at Trump National Golf Club, Los Angeles/USA from October 7th - 11th, 2013, Golfers from over 50 different countries will compete for the crown of the overall Audi quattro Cup winner.

The winners of the 2012 national tournament, Henry Obama and Christian Carton, explain the growing popularity of the Audi quattro Cup: "The opportunity to compete in South Africa against players from across the globe was the ultimate experience for us as amateur golfers. We thoroughly encourage golfers in the Sultanate to get their entries in and make sure they are in it to win it."

The event in Oman forms a part of the Audi quattro Cup, a series which is now widely considered to be the world’s premier series for amateur golfers. As the Sultanate pioneers a rapid investment into facilities and golfing excellence, the Audi quattro Cup offers the ideal platform for golfers to demonstrate their talent and competitive spirit. With this second running, Audi Oman is proud participate in this global event, which attracted over 1.3 million golfers in the last 22 years.

Roy Stopforth from Muscat Hills noted "Muscat Hills Golf & Country Club is thrilled to have been chosen to host the prestigious Audi quattro Cup in Oman, for the second time. Being involved in a competition on an international platform is a huge responsibility and the whole team is looking forward to playing its part in making the tournament a real success. Judging by the reaction of competitors in 2012, we should see some real sporting action on the 14th of February."

Audi’s involvement in supporting sporting events aims to support people in the pursuit of excellence and precision details. In the same way that Audi itself is one of the leading manufacturers of cars, Audi sports sponsorship is an integral part of this approach.

In 2012 Audi dealers from 52 different countries worldwide organized a total of 808 tournaments and over 95,000 amateur golfers participated. For 2013 Audi received commitments from Brazil, Russia and Pakistan among many others to host Audi quattro Cup tournaments.

Customers can win an iPhone 5, a third generation iPad or a 32” Samsung LED TV

General Automotive Company, the exclusive dealers for Mitsubishi in Oman have made the experience of Oman’s largest festival all most special for show visitors. All those visiting the Mitsubishi enclosures at the Al Amerat Park and Naseem Gardens venue will witness a spectacular display of Mitsubishi’s most popular vehicles – the Lancer, the Galant, the Pajero and the brand new Lancer Fortis.

Commenting on the Muscat Festival campaign, Mark Tomlinson, General Manager of General Automotive Company, said, “With the huge number of residents arriving at the Muscat Festival everyday, it is an excellent opportunity for us to showcase our range of models. Visitors can experience first-hand the superb on and off-road family comfort of the Pajero, the power the practical family nature of the Galant, the affordable Lancer or the attractive new Lancer Fortis.”

He added, “To celebrate the occasion of the Muscat Festival, we at General Automotive Company are proud to announce our special festival campaign which rewards customers with exclusive prices and offers everyone a chance to win exciting gifts with each test drive.”

As an exclusive promotion running alongside the Muscat Festival, these world-class automobiles are being made available at a price never before seen. As part of the new value offer, prices for the Lancer are starting from just OMR 5,200, the Galant beginning from OMR 7,000 and the iconic Pajero is starting from just OMR 10,900.

The campaign not only includes this spectacular pricing but include free registration, free service for 2 years/30,000kms (whichever comes first), 6 years roadside assistance, 6 years/unlimited kilometer warranty and finance at a low rate of interest if required. Customers purchasing the Lancer and the Galant will also receive free insurance as a bonus.

Additionally, those who test drive Mitsubishi vehicles from now until March 19 will be entered into a draw with a chance to win one of three attractive prizes – an iPhone 5, a third generation iPad or even a 32” LED TV.

The Galant, Lancer, Pajero and the Lancer Fortis are available in Mitsubishi showrooms across the Sultanate and General Automotive Company invites customers to visit their local showroom to book a test drive and avail of this exciting offer. This offer is only valid while stocks last.

]]>25 February 2013http://www.zubairautomotive.com/images/content/news/151.jpgIHE Product Show Organised by Zubair Auto Grouphttp://www.zubairautomotive.com/Media/News-and-Events/IHE-Product-Show-Organised-by-Zubair-Auto-Group.html
International Heavy Equipment (IHE) LLC, part of the Zubair Automotive Group, recently hosted its annual product show 2013 at the Zubair Recreation Club in Seeb.

The doors were opened for customers to discover more about the wide range of trucks, construction equipment, machinery and tools which are distributed by IHE. These brands include Volvo and Renault Trucks, Montabert, Proman crushers, Bobcat, AUSA, CASE, JBC, Godrej, Putzmeister, Ferrari cranes, Liebherr Mobile Crane, Liebherr Concrete Equipments, Liebherr Marine Crane, and Hi Force.

Commenting on the event, Ram Mohan, IHE General Manager, said, “This is a major event in the IHE calendar. The objective of the product show was to build awareness of IHE‘s product and services to the end customers. IHE represents several world class products in Oman and has an established reputation for providing effective and efficient products and solutions. With this, IHE can continue to play an integral part of the Sultanate's growth initiatives as the economy continues to grow, in-line with the Government's Vision 2020.”

The event kicked-off in the early hours of the evening with an impressive demo from the CASE brand of heavy equipments, followed by a seminar on the latest in cement technology, presented by Liebherr engineers from Germany.

A team of highly experienced sales and service teams from IHE, along with representatives from the manufacturers, were present at the show to advise and support customers with their queries. The event also provided the perfect opportunity for the brand principals to interact one-on-one with industry customers.

Ram Mohan added, “Everyone who attended the event really enjoyed the time they spent with the IHE team, Principals representatives and the Vice Chairman of Zubair Auto Group.”

Putzmeister, the largest manufacturers of concrete pump in the world, presented IHE with a special achievement award during the function. Jens Bawidamann, Regional Director GCC commented "IHE has a real bond with its customers and we are committed to support them in achieving our common goals."

In December 2012, the Zubair Auto Group Chairman received the prestigious Renault Trucks Hall of fame Award in Lyon, France, for winning the Club Excellence award six times – the first time a distributor in the Middle East & Africa region has received the accolade six years in a row. The reward is given to distributors who demonstrate outstanding general management, have high quality premises, excellent vehicle sales and top quality after sales, parts and servicing facilities for customers.

IHE Management and share holders are aware that world class products alone will not satisfy the customers, timely after sales support is equally important. Hence as a part of their expansion plan, the company is developing a new 55,000 sq mtrs 3S facility at Misfa for trucks and equipment. This new facility, when ready in 2014, will be the largest multi brand Trucks and equipment facility in the country

]]>24 February 2013http://www.zubairautomotive.com/images/content/news/152.jpgMitsubishi Organises Team Pajero Adventurehttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Organises-Team-Pajero-Adventure.html
General Automotive Company, the exclusive dealers for Mitsubishi in Oman organised a desert adventure for Pajero owners and enthusiasts, giving them a taste of an Arabian desert, and set forth with the one vehicle designed to handle the challenge - the Mitsubishi Pajero. The Team Pajero adventure ran on February 7 and 8 and on February 21 and 22 with 36 Pajero’s and over 175 participants involved during each event.

Commenting on the event Mark Tomlinson, the General Manager of General Automotive Company, said: "We try to organize events which capture the imagination of our customers as well as allowing them to experience the fantastic abilities of our vehicles. The Pajero has been a constant favorite in the region and in this edition of 'Team Pajero’ we’re really pleased with the positive feedback from our guests. It certainly was an action packed event." "it really was a a top experience for everyone who took part," he added.

Participants in the Team Pajero adventure first gathered at the main Mitsubishi showroom at Azaiba, and once underway, the convoy moved to Wahiba Sands before fully testing their off-roading abilities at the Al Raha Camp in Bidiya.

The "Team Pajero" event was the latest in a series of adventures for customers to give them driving experience in challenging off-road sand conditions - provided in a safe and secure environment. Hosted at the Al Raha Camp, the convoy of 36 Pajero's was escorted by Marshalls and the desert driving training was undertaken in batches of 10 participants. The drivers then proceeded to the Dune bashing session, after which the group was taken atop a dune to watch the sunset.

Pajero owners had the chance to drive over the dunes and find out just how capable the powerful SUV is in tackling the most demanding desert terrain and conditions. The fun-packed family event also included dinner and entertainment from a traditional Omani band, setting the mood of the camp as the sun set over the dunes.

Team Pajero participants noted the professional organisation of the event, while many said it was the experience of a lifetime to drive in the real desert for the first time. All remarked that a great time was had by all, with children getting in on the fun with organised activities.

Sachin Kathrecha, Manager - Retail Design & Delivery at Muscat Grand Mall was a part of the convoy. He said, "I had a fantastic time at the Team Pajero event. This was the first time for desert driving for my family and friends and we were all encouraged by the support and efforts put in by the Mitsubishi Oman team. I would recommend all my friends to participate in this event for the future, and I'm looking forward to dune bashing in our Pajero very soon!"
]]>11 February 2013http://www.zubairautomotive.com/images/content/news/153.jpgJohn & Shirley Prescott Victorious at Audi
quattro Cup 2013http://www.zubairautomotive.com/Media/News-and-Events/John-and-Shirley-Prescott-Victorious-at-Audi-quattro-Cup-2013.html
Couple trump competition to win second running of the amateur golf tournament held at Muscat Hills Golf and Country Club

The Oman edition of the Audi quattro cup ended with plenty of action and a crowd-pleasing result as partners John and Shirley Prescott clinched first place in the competition. The Audi quattro Cup is the world's premier series for amateur golfers. The 2013 round is the second tournament organized by Wattayah Motors in conjunction with the Oman Golf Committee (OGC).

During the prize giving ceremony Abdel Karim Awwad, National Sales and Marketing Manager for Audi Oman, congratulated the winning duo for their outstanding achievement and thanked all the other participants in the tournament. He commented, "On behalf of Wattayah Motors - the official dealer for Audi in Oman, it is my pleasure to congratulate the winning team on having proven themselves as champion amateur golfers. The concept of the Audi quattro Cup is to help raise the profile of golf in Oman and to recognise the finest golfers in the Sultanate - and today we have done just that. We wish John and Shirley Prescott the best of luck for the World Final at Trump National Golf Club in Los Angeles later this year."

The second edition of the event in Oman forms a part of the Audi quattro Cup series. As the Sultanate pioneers a rapid investment in golfing facilities and nurturing player talent, the Audi quattro Cup offers the ideal platform for golfers to demonstrate their skills and competitive spirit. Audi Oman is proud to participate in this global event which has attracted over 1.3 million golfers in the last 22 years.

After winning the Muscat tournament, John and Shirley Prescott proceed directly to the World Final at Trump National Golf Club, Los Angeles, USA from October 7th - 11th, 2013, where golfers from over 50 different countries will compete for the title of overall Audi quattro Cup winner.

John Prescott from the winning team mentioned, "The Audi quattro Cup is a globally renowned amateur tournament. We were keen to participate, but it was such an achievement to actually win the tournament!"

Shirley Prescott added, "We really enjoyed the atmosphere of the tournament and are grateful to Audi Oman, Muscat Hills Golf and Country Club and Oman Golf Committee for organising this tournament. It raises the profile of the sport here. To be travelling to the World Finals in Los Angeles is a dream come true and we're both stoked to be competing in this international tournament."

Audi's involvement in sporting events aims to support people in the pursuit of personal excellence and precision.

For further information about Audi in the Sultanate or to book a test drive, please call 245 73700, log on to www.audi-oman or visit any Wattayah Motors showroom to talk with a sales consultant

]]>28 February 2013http://www.zubairautomotive.com/images/content/news/154.jpgJeep Finds Treasure To Raise Funds For Dar Al
Attaahttp://www.zubairautomotive.com/Media/News-and-Events/Jeep-Finds-Treasure-To-Raise-Funds-For-Dar-Al-Attaa.html
Dhofar Automotive and its Jeep brand proudly partnered with Dar Al Atta’a - the charity organization, for a fund raising Treasure Hunt challenge, across the city of Muscat.

The event raised RO20,000 which will go towards the Dar Al Atta’a Empowerment Program, working to provide opportunities for youth from under-privileged families, to secure jobs, undergo training, as well as building of libraries and educational centers.

Commenting on the success of the Treasure Hunt activity, Piroshah Nowroji, Marketing Manager of Dhofar Automotive said, "Actively supporting initiatives in our community by assisting charitable organizations and other social causes is central to our values at Dhofar Automotive. The Treasure Hunt was a perfect fit with the ‘Go Anywhere, Do Anything' - Jeep philosophy and since all participating teams drove our vehicles, we were able to add value , power and adventure to this valiant fund raising effort. Dhofar Automotive is committed to supporting the initiatives of charity organizations and increasing awareness for good causes that are innovative and aid social betterment." He added that the Jeeps were the vehicle of choice for the event and this included Wranglers, Cherokees and a Grand Cherokee as reliable 4x4 vehicles were required to drive on and off-road.

Thirteen teams, representing 12 companies, drove their fully equipped Jeeps across Muscat to face a variety of physical and mental challenges, using maps and clues along the way to find special 'Treasure' locations in Muscat. Known for their off-road performance and rugged reliability, the Jeep variants were the ideal vehicles to for the treasure hunt.

The event commenced and concluded at the Shangri-la, Barr Al Jissah Resort and covered locations across the city from the Oman Sail Marina, Ghubra, Qurum and Ghala Industrial Area. At each location, competing teams had to perform a task within a fixed time in order to receive the clue for the next location and task.

First to complete all the challenges was the 'Enhance' team who were announced the winner. Participant teams also represented Standard Chartered, Bank Sohar, The Wave, Enhance, Renaissance Services, PWC, SNR Denton, Enhance, Oxy Oman, Shangri-La, Muscat Daily, DHL and Super International SAOC.

Commending Dhofar Automotive's support of the event and its involvement in community initiatives, Iman Al Wahaibi, Deputy Chairman of Dar Al Atta'a said, "The Treasure Hunt idea was adopted, not only to raise funds and bring people together for a good cause, but to highlight the good work of Dar Al Atta’a in a fun and engaging way. We thank the team at Dhofar Automotive; their kind contribution made the day a real success for all involved."

Sandeep T.K. from the winning team 'Enhance'noted, "It was an excellent challenge held for a noble cause, to raise funds for charity programs in the Sultanate. To complete all the challenges with the comfort and performance ability of the Jeep was the icing on the cake. It was the perfect vehicle for the event."

For further information about Jeep visit your local Dhofar Automotive showroom from Saturday to Thursday between 8am and 1 pm or 4pm and 8pm call 2458 4530.
]]>2 March 2013http://www.zubairautomotive.com/images/content/news/155.jpgJeep Jamboree V Organised by Dhofar Automotivehttp://www.zubairautomotive.com/Media/News-and-Events/Jeep-Jamboree-V-Organised-by-Dhofar-Automotive.html
70 Jeep Wranglers join the 2 ½ day convoy across the desert
Expert driving instruction given for new Jeep owners to test their Wranglers

The latest Jeep Jamboree, now in its 5th Edition, showed a record attendance by over 200 people who joined this off road adventure across the Sharqiya desert. At the event, organized by Dhofar Automotive, the exclusive dealer for Jeep in the Sultanate, Wrangler owners from across Oman were invited to participate in the 2 ½ day challenge to cross the desert. The trip comprised of challenging off road driving and pure driving adventure across some of the world’s most demanding terrain.

Commenting on the 5th edition of the Jeep Jamboree, Chris Edwards, General Manager of Dhofar Automotive said “The growing number of ‘Go anywhere and do anything’ adventure-loving drivers in the Sultanate is the perfect reason to bring back the Jeep Jamboree year after year. It’s a challenging, yet fun, journey for everyone and provides an opportunity for new Jeep owners to become comfortable with the capabilities of their vehicles in varying terrains like soft sand and steep dunes. With expert guides on hand to provide assurance and instruction, our Jeep clients feel comfortable to test their own limits and understand what their vehicle is truly capable of.”

Day one of the event saw the participants gather at the Dhofar Automotive showroom in Athaiba for a welcome and a briefing on the itinerary that lay ahead. First stop was the Al Raha Desert Camp where everyone registered and had dinner before hitting the road, led by the experts from The Guide Oman.

After the official registration and formalities were completed, the Dhofar team technicians were available to give the first time Jeep owners safety instructions and help them check their vehicles and tires to prepare for the drive. The convoy entered the night driving phase for two hours in the desert to arrive at the first base camp, where they wound down for night.

Every driver felt challenged, yet exhilarated, during every stage of this adventurous journey. Farooq Al-Hooti, who owns a 2008 Jeep Wrangler, said “This trip made me realize the potential of my vehicle as I had to push it to the limits to cross the sand dunes. I am glad I participated in the Jeep Jamboree and I am really delighted with the performance of my Wrangler. That is why I bought it. Jeep vehicles in general, and Wranglers in particular, are fit for any off road or on road challenge,” he said. “They are strong, reliable, and very suitable for mountain and desert driving. They also look good while driving in the city.”

On day two, the day’s driving began with a thorough desert driving briefing to educate drivers on what to expect, what to do and reiteration of safety requirements while driving. The actual Jeep expedition began by continuing along the Bedouin highway and moving onto smaller dunes at the periphery of the great Sharqiya. After two hours of driving, the Wrangler owners were encouraged to test their limits and drive their vehicles across even tougher sand dunes, allowing for more adrenaline-pumping activity.

Venkat Santhanam, a long time Jeep owner said "This expedition helped me understand more about techniques for driving in the desert and I was surprised how much I actually learnt about my Jeep, as I have had it for 4 years now. The training session that was conducted before the drive was very helpful. I felt confident driving along with the other Jeep enthusiasts on this trip."

Day two’s driving culminated just before sundown, leaving the evening to all participants and crew to set up their tents and wind down around a bonfire where entertainment, games and dinner followed. The third and final day started with another desert driving briefing session. At this point the drivers had to ramp up their confidence levels and capabilities to manoeuvre across even more challenging sand dunes, some of which were up to 70m high.

All types of vehicles and skill levels were catered for on this expedition, from novices to experienced drivers with highly-modified Wranglers designed to overcome the toughest terrains.

With the guidance of experienced professionals on hand and a team of technicians from Dhofar Automotive, the journey ended on the edge of the desert. Participants, re-inflated their tires and proceeded towards home, but not before proudly receiving their certificates that commended and certified their successful crossing of the great Sharqiya desert. All participants headed back home with a brand new set of driving skills to add to their names, thanks to the Jeep Jamboree 5.

Mubarak Al-Farouji who recently bought his first Jeep said “I chose my Wrangler specifically for adventures like these. I was looking forward to the Jeep Jamboree and am delighted to have been a part of it. When you know how much your vehicle can do, it helps you become a better driver. It is necessary to know the capability of your vehicle so you can trust it and this is what Dhofar Automotive achieves each time its runs a Jamboree.”

The Jeep Jamboree will be back by popular demand for the sixth time in the Winter season of 2013, details will be available closer to the time. Visit Dhofar Automotive showroom for further information about all Jeep models and offers, or call (+968) 2458-4530.

]]>10 March 2013http://www.zubairautomotive.com/images/content/news/156.jpgVolkswagen Oman Sponsors the First Oman Motorsport
Festivalhttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-Oman-Sponsors-the-First-Oman-Motorsport-Festival.html
Two-days of non-stop motor sporting events on March 07 and 08

Lebanese drift champion AbdoFeghali and Ginues world record holder drifting in a Volkswagen GTI at the event

Volkswagen Oman,(Wattayah motors)as a staunch supporter of motorsport in Oman, willsponsor Oman’s first ever Motorsport Festivalorganised by Oman Automobile Association between March 07 and 08, 2013.

Commenting on the event, Naji Zeitouni, Marketing Manager of Volkswagen Oman said, "It is the Oman Automobile Association that leads the overall endeavour to promote motorsports in Oman. With Volkswagen being such a consistent supporter of motorsports worldwide, it was only natural for us to be associatedwith such a landmark event in Oman. We are pleased to have supported racing initiatives in the past and are happy to do so once again. We look forward to a tremendous response for this motorsports event of the year."

If you have ever wondered how to drift a front-wheel drive car, Lebanese drifting champion AbdoFeghali will showcase just how this is done, behind the wheel of the sporty Volkswagen GTI. And as an added bonus and to commemorate the occasion, Volkswagen will be offering a very special deal on the hot hatch on location at the festival for the duration of the two days.

Taking centre stage at the event will be the Drift Championship, bringing together the best drifters in Oman in adrenalin packed competition where smoking tires and the art of sliding are the name of the game.

The two-day event will keep petrol heads and keen motor racing fans entertained with numerousactivities includingthe eighth round of the Oman Motocross Championship, the first round of the RC championship, the first round of the Oman Rally Championship and the first round ofthe Oman Drifting Championship.

]]>5 March 2013http://www.zubairautomotive.com/images/content/news/157.jpgAnnual Performance Awards for Mitsubishi
Aftersales Staffhttp://www.zubairautomotive.com/Media/News-and-Events/Annual-Performance-Awards-for-Mitsubishi-Aftersales-Staff.html
General Automotive Company recognises service staff for the Mitsubishi dealership in Muscat

In Oman and around the world, Mitsubishi is a name synonymous with automotive quality and reliability. General Automotive Company, the sole dealers for Mitsubishi in the Sultanate, take immense pride in the talented team of sales and service staff who maintain the values, quality and performance of the Mitsubishi brand in the Muscat region.

In an annual celebration of the hard work and dedication shown by the Mitsubishi dealer team, General Automotive Company recognised the efforts of the service staff from the capital region, each of whom play a key role in ensuring customer satisfaction and loyalty in the marketplace. Employees who had made exceptional contributions during the year 2012 were commended and given special recognition by the top management at General Automotive Company.

Mark Tomlinson, General Manager at GAC commented, “With one of the widest dealer networks in the world and certainly within the region, GAC, as the sole Mitsubishi distributor, has been regularly commended by the Mitsubishi Motors Corporation for its efforts and achievements in the Sultanate. Adding to this, we also received the highly prestigious annual award for excellent sales growth for the 2012 fiscal year. We were the only Mitsubishi dealer in the Middle East to achieve this recognition and this has only been possible thanks to the dedicated efforts of our team.”

He also added, “To maintain our customer commitment, it is essential for us to highlight the great work undertaken by the members of our service team in ensuring that our customers and their cars are provided the best possible after sales care – so that they may set examples for others to follow. Therefore it is my pleasure to congratulate them and urge them to strive to even greater heights.”

Mitsubishi enjoys one of the largest and most loyal customer bases in the region, and for good reason - GAC invests heavily in their employees, making for the best customer experience at all times. GAC also boast a highly motivated workforce dedicated to maximising customer satisfaction at every stage of the ownership experience.

“At GAC, a consumer’s trust and confidence is at the heart of operations. As trends and demands in the commercial and passenger vehicle segments change with economic and infrastructural growth, it is no longer simply about selling vehicles or parts. It is about the total customer experience and providing the complete ownership solution to meet the needs of today’s market. To match this demand and be top of the game, we have a professional and trained workforce – a key strength found at every Mitsubishi dealer in Oman,” Mark Tomlinson said.

]]>5 March 2013http://www.zubairautomotive.com/images/content/news/158.jpgSayarti Sponsors Drifting Arena at Inaugural Oman
Motorsport Festivalhttp://www.zubairautomotive.com/Media/News-and-Events/Sayarti-Sponsors-Drifting-Arena-at-Inaugural-Oman-Motorsport-Festival.html
Sayarti, with the objective of supporting motorsports in Oman, partnered with Oman Automobile Association to organise the first ever Oman Motor Sports Festival held March 7th and 8th, 2013.

The two-day event was held at the Oman Automobile Club Zone, Oman Automobile Association’s new facility at Seeb, and kept petrol heads and keen motor racing fans entertained with a number of key activities including the first round of the Oman Rally Championship and RC championship, the eighth round of the Oman Motor cross Championship and the inaugural round of

the Oman Drifting Championship 2013, in association with Sayarti.

The first officially sanctioned event in the Sultanate dedicated to the art of drifting, the Sayarti Oman Motor Drift 2013 was the major attraction of the two day event. Drifting fans were treated to a stellar show of tuned cars, hand-brake turns, stylish slides, quick shifts and tire smoke at the hands of very talented drivers.

Commenting on the growing popularity of drifting as a motorsport in the Sultanate, Sayarti Autocare Manager Mr Mohammed Suleiman Saleh Al Balushi said, “This is the first competitive drifting event to take place in the safety of a dedicated drifting arena in Oman, and it was a huge success. Sayarti Oman Motor Drift 2013 is a truly inspiring concept for our country, where drifting, and motorsports in general, has a dedicated and growing following. As Oman’s premium Autocare brand, it is only fitting that we have associated with the first edition of the Oman Motorsport Festival, providing logistics and branding support to the drifting arena.”

In a sport where style takes precedence over pure speed, the drivers pushed their skills to the limit, thrilling the crowds with one of the best shows of drifting yet in Oman. Furthermore, all of the action took place under the watchful eye of world drift champion Abdo Feghali, who not only officiated and judged the event but also offered drivers some helpful tips during the qualifying rounds of the competition. Despite the awe-inspiring showcase there could be only one winner – and it was Ali al Balushi, who took home the title of Sayarti Oman Motor Drift Champion 2013.

“At Sayarti Autocare, we only use the brands that are the best in their class, in combination with staff who have been extensively trained to guarantee the best service experience – an attribute that has made us the perfect partners for this milestone event in Oman’s motorsport legacy,” added Mohammed. “Furthermore, as strong promoters of safe and responsible motorsport, this partnership was a perfect fit for the brand.”

Furthermore, the Oman Motorsport Festival also became the venue for an automobile show where numerous brands and various automotive fan cubs from across the Sultanate showcased a massive grid of cars and off-roaders. Attending the event over the weekend were more than 5,000 members of the public and automobile enthusiasts.

“This festival was a celebration of motorsport in Oman. The objective was to target a more general audience who can bring their family and children to the event, experience the thrill that accompanies motorsports and inspire them to return to such events in the future and maybe even turn them into racing fans. We are really thrilled by the response the first edition of the festival has received,” said Mohammed.

In addition, the first ever Oman Motorsport Festival also saw participation from a number of talented young and veteran rally and motocross drivers in Oman who demonstrated their control and love for the sport, while providing entertainment to all those who visited the Festival. The RC competitions also proved that, when it comes to motorsport, size doesn’t matter since the competition proved to be just as exciting as the rest of the events at the festival.

Sayarti currently has outlets at Athaiba and Qurm City Centre providing specialised services to vehicles of all brands, with outlets at Muscat Grand Mall, Mabella and Barka opening shortly. For more information visit your nearest Sayarti centre or call 2450 0577 / 2450 0777.

]]>13 March 2013http://www.zubairautomotive.com/images/content/news/159.jpgDhofar Automotive Organizes a Family Fun Dayhttp://www.zubairautomotive.com/Media/News-and-Events/Dhofar-Automotive-Organizes-a-Family-Fun-Day.html
Dhofar Automotive recently organized a family fun day for its valued staff and their families to celebrate their hard work.

Staff from allacross the Sultanate were invited along with their families to attend the function. Over 650 people joined in the frivolity & festivities at the Al Nahda Resort and Spa in Barka, over the weekend.

Activities included multiple team and individual games – both competitive or pure fun, face painting, magic shows, and music as well as enjoying the resort’s leisure facilities,which were open to all.

Dhofar Automotive General Manager Chris Edwards said “We recognise that the hard work, dedication, and commitment of our staff is central to our achievements and the Dhofar Automotive family fun day is just one of the ways to give back to our people. This reason behind the Family day is to bring every one along with their families together in a fun and relaxing athmosphere where all can just kick back and enjoy a fun-filled day.” He added that the open day was a well deserved reward for the efforts of the team.

]]>7 March 2013http://www.zubairautomotive.com/images/content/news/160.jpgIHE honours best employees & Hosts a Family
Dayhttp://www.zubairautomotive.com/Media/News-and-Events/IHE-honours-best-employees-and-Hosts-a-Family-Day.html
International Heavy Equipment organised a family get-together on March 7 for its entire staff. The Civil Aviation Club at Athaiba was the venue for non-stop celebration that kept the attendees engaged for six hours. An array of activities was arranged to appeal todifferent age groups. These included face painting, magic show, henna, games and competitions. A lot of eager participants took part and the winners were given prizes towards the end.

The evening was a total entertainer, complete with music and Dinner. It also provided a platform for colleagues to get to know each other on a personal basis, other than the professional interaction that takes place at work.

MurajithMangalaWeerakonewere appreciated and given due credit for their efforts.

On the occasion, Mr. A.V. RAM MOHAN – GENERAL MANAGER – COMMERCIAL GROUP thanked the staff for their hard work and efforts through the past year. He also appreciated the support and understanding the family extends to the employees, especially when there are deadlines to be met.He acknowledged that the staff was the strength of the company and responsible not only for the work that is entrusted to them but also to uphold the principles that the company stands for, especially towards their customers.

When Derek Monks, Amar Al Abri and Hajjar Ali walked into the Volkswagen Oman showroom, little did they know that on test-driving some of the brand new Volkswagen models, they would each win the coveted Samsung Note 2.

As a part of Wattayah Motors’ new ongoing campaign, any customer test driving a Volkswagen within the next month will have the exclusive chance to win a Samsung Note 2 - one of which will be presented to a lucky customer each week.

Hemant Bhat, General Manager, at Wattayah Motors the exclusive Volkswagen Oman dealer, said; “I congratulate last month’s winners on being the champions of our test drive campaign and being the lucky owners of a Samsung Note 2. It is essential for our customers to know that we appreciate their business and value the relationships we build. Our showrooms in Athaiba and Wattayah have seen a lot of customers walk in and win prizes, throughout February and I hope to see the prize winning continue.”

Wattayah Motors, the exclusive dealer for Volkswagen in Oman, recently launched the campaign which runs until the end of March. In addition to a number of goodies, Wattayah Motors customers in Oman can also be one of four lucky winners who will walk away with RO 1500.

Amar Al Abri, a Volkswagen loyalist and one of the winners of the Samsung Note 2 was delighted at having won the draw.

He commented, “I’ve been a longtime fan of Volkswagen cars and I visited the showroom, looking out for a new vehicle. It was a complete surprise to win the Samsung Note 2. I think it’s great that Wattayah Motors delights their customers with such cool prizes.”

Following a year of record sales growth in 2012, Volkswagen Oman are welcoming an increased number of visitors to their showroom. With a complete range of family sedans and SUV’s, Volkswagen automobiles are the epitome of German motoring excellence offering world class safety, performance, and innovation as well as outstanding value.

To know more about the campaign or to test drive any Volkswagen, visit your local showroom or log on to www.volkswagen-oman.com

]]>23 March 2013http://www.zubairautomotive.com/images/content/news/162.jpgLights Out at Volkswagen Oman for Earth Hour 2013http://www.zubairautomotive.com/Media/News-and-Events/Lights-Out-at-Volkswagen-Oman-for-Earth-Hour-2013.html

Wattayah Motors, official dealers for Volkswagen in Oman turn off lights to mark Earth Hour 2013

Aligned with Volkswagen’s global ‘Think Blue’ philosophy

To mark its support and commitment for energy conservation Wattayah Motors – exclusive dealers of Volkswagen in the Sultanate, participated in the Earth Hour by switching off lights in its Athaibah showroom in Muscat from 8:30 - 9:30 p.m. local time on Saturday - March 23, 2012

Hemant Bhat, General Manager of Volkswagen Oman noted, “Protecting the environment is something everyone needs to consider, and participation in Earth Hour encourages the community to consider how best to preserve our precious environment for future generations. Volkswagen reflects this emphasis on environmental ideals through its “Think Blue” philosophy

He added, “Through this initiative, we wanted to highlight Volkswagen’s commitment to make a meaningful difference in our community by following energy conservation practices that are geared to optimizing consumption, in our showroom, offices and workshop areas. If we each make small changes in our every day energy habits, this small yet significant gesture combines with the efforts of others to make a significant reduction in total energy consumed.”

Earth Hour is an annual global event organized by the World Wide Fund for Nature (WWF) by which they urge households and businesses to turn off their non-essential lights for one hour to raise awareness about the need to take action on climate change.

There are a number of ways in which people can register their commitment to protecting and preserving the environment during Earth Hour. Millions of people around the world generally come together to call for action on climate change by doing something quite simple—turning off their lights for one hour.

This gesture by Volkswagen in Oman on occasion of Earth Hour goes to show the seriousness of a company to conserve energy and be part of larger cause through innovation and creating eco-friendly, resource-efficient cars.

Think Blue is Volkswagen’s way of taking responsibility for their role in the environment and creating remedies for existing problems. Think Blue aims to create a fun driving experience that is also environmentally conscious by introducing new technology that greatly increases fuel efficiency and reduces C02 emissions.

To know more about Volkswagen in Oman or to test drive any Volkswagen, visit your local showroom or log on to www.volkswagen-oman.com.

]]>26 March 2013http://www.zubairautomotive.com/images/content/news/163.jpgBusiness Guru Jeff Smith visits Audi Omanhttp://www.zubairautomotive.com/Media/News-and-Events/Business-Guru-Jeff-Smith-visits-Audi-Oman.html
Audi Oman, represented by Wattayah Motors, recently hosted the internationally renowned business strategist Jeff Smith to present an exclusive training workshop for its Audi team. Smith is the author of the best seller ‘The KPI Book’, dedicated to the automobile industry and its business operations.

During his visit to Audi Oman, he showcased his years of experience working with numerous organizations in developing sales, after-sales and business management for dealer principals and line managers.

As a premium carmaker, Audi’s success is based on its commitment to providing the highest quality, right down to the smallest detail. Abdel Karim Awwad, National Sales and Marketing Manager for Audi Oman commented, “Audi is a brand that represents excellence and engaging with innovators such as Jeff Smith helps us in taking a global view of the automobile market and understand what practical applications can improve our customer service and profitability in the industry.”

Mr. Awwad went on to say, “Everyone at Wattayah Motors took Jeff’s teachings and unique insights of our industry on board. We are confident this association will greatly benefit the Audi business in Oman.”

Audi’s market orientation and dedication to improving marketing, sales and service demonstrates its commitment to innovation in throughout its business. Audi Oman sets itself apart through constantly seeking to innovate through quality and customer conscious campaigns. These business practices have already been rewarded with excellent sales figures in the region.

"The KPI Book" is targeted at executives and senior leadership who are accountable for profits and provides insights into improving key performance indicators (KPIs) within an automobile business. In addition to speaking at conferences and product launches around the world, Smith continues to work with manufacturers to develop training courses for their dealer networks.

For further information about Audi in the Sultanate or to book a test drive, please call 245 73700, log on to www.audi-oman or visit any Wattayah Motors showroom to talk with a sales consultant.
]]>24 March 2013http://www.zubairautomotive.com/images/content/news/164.jpgSONAX Voted Best Car Care Brand 8th Year Runninghttp://www.zubairautomotive.com/Media/News-and-Events/SONAX-Voted-Best-Car-Care-Brand-8th-Year-Running.html
Sonax wins the famous ‘Best Brand Award’ from Auto Motor und Sport, the renowned German automotive magazine for the 8th time in a row. This prestigious award was based on an intricate survey carried out by the magazine among the European customers.

Sonax is a premium German brand which offers a wide range of Do It Yourself (DIY) and professional car care products for all makes and models of Automobiles. One of the specialties of Sonax is the fact that they produce eco-friendly products (mostly water based), as opposed to the conventional solvent based products normally available in the market. Water based products safeguard automotive paint, beadings, trims and other accessories while being harmless to humans and the environment. The flexibility within the wide range of Sonax products, their quality, ease of application and cutting edge technology, make it the preferred choice of customers and professionals.

Commenting on the enduring popularity of Sonax Car Care products, which is exclusively represented by Sayarti, General Manager-Arun Kumar said, “We are honoured to be the representatives of such an esteemed brand as Sonax, which has won this prestigious award. The fact this award has now been won 8 years in a row reaffirms the strength of the Sonax brand and the quality and range of its products. This achievement underlines the Sonax commitment to bring the best quality car care products to the market and will no doubt encourage them to add more innovative products to its ever-expanding portfolio.”

According to Mohammed Balushi, Sayarti Manager, “Due to lack of information available on the side effects of chemicals on the human skin and vehicle components/paint, many customers choose car care products based on the price alone. Whereas Sonax as a responsible establishment shows their commitment in safe guarding the environment, invests in research activities to produce chemicals that are both user and nature friendly. It is very important to realise the fact that ‘All chemicals are not suitable for all cars’ instead each is for a specific purpose and application. If the right product is not used it can lead to needless damages in the long run, unfortunately many customers are not aware of this.”

In addition to the Best Brand Award, Sonax was recently named ‘Brand of the Century’. At a ceremony held in the last quarter of 2012, the well-respected German publisher Dr. Florian Langenscheidt personally presented the ‘Deutsche Standards brand award’ at a festive evening event. By receiving this award, Sonax now belongs to the exclusive group of German brands that, according to the expert advisory board, uniquely represent an entire industry – as Sonax does for car care.

Sonax as a Brand has been involved with Formula One for a number of years and provides a range of premium car care products in more than 100 countries. F1 drivers from Ayrton Senna, Hanns-Joachim Stuck, Michael Schumacher, Heinz-Harald Frentzen and Jacques Villeneuve have all raced past the finishing line sporting the brand’s logo on either their cars or racing suits. In 2013, the German market leader enters the second year of partnering with BMW Motorsport DTM team and Red Bull Racing F1 team.

The Sayarti Group is the exclusive distributor of Germany’s top car care product brand Sonax and the products are available in almost all accessory shops in Oman. Sonax products are also available at Sayarti outlets in Wadi Kabeer, Athaiba and Qurm City Centre, with Muscat Grand Mall, Mabella and Barka opening shortly. The service outlets are operated by highly-trained experts in each of their fields and with a friendly and professional approach with all necessary expertise to choose and apply the right Sonax product for the car. For more information visit your nearest Sayarti centre or call 24500 555.
]]>25 March 2013http://www.zubairautomotive.com/images/content/news/165.jpgGrass Roots Oman Under 13 Team Triumphant At Oman
Edition of Volkswagen Junior Masters 2013http://www.zubairautomotive.com/Media/News-and-Events/Grass-Roots-Oman-Under-13-Team-Triumphant-At-Oman-Edition-of-Volkswagen-Junior-Masters-2013.html
Globally acclaimed tournament held in Muscat for the first time by Wattayah Motors, nurturing the nation’s love for football

Bringing Oman’s most loved sport a step closer to customers, Wattayah Motors, the official dealers for Volkswagen in the Sultanate are proud to announce the winners of the Oman arm of Volkswagen Junior Masters 2013 football tournament.

The Volkswagen Junior Masters is a Volkswagen Group initiative where local dealers sponsor and support the passion for football for boys between the ages of 10 and 12 years. The objective of the Junior Masters Tournament is to promote soccer development at a grassroots level and endorse the game nationally.

Hemant Bhat, Naji Zeitouni of Volkswagen Oman said “The Volkswagen Junior Masters tournament, now it is fourth year in the Middle East, aims to bring together talented players under the age of 13 who are passionate about football. The Volkswagen Junior Masters is one of the largest youth football tournaments organised worldwide and we are proud to bring to the Sultanate this year. On behalf of Wattayah Motors, we convey our heartfelt congratulations to Grass Roots Oman under-13 team who have outperformed all their competition to secure the title.”

The tournaments took place on a full size pitch with 11 players a side at Muscat Club at Wadi Kabir with the participation of 8 teams:- Arsenal U13 , Palastine, Muscat Untied, Al Jazzeria, Professional, Grass Roots Oman, ABQIS and RGOTC. Each match lasted 20 minutes, 10 minutes halves with 2 minutes for half time break. The general match and tournament rules followed the international regulations stipulated by FIFA.

The Junior Masters is a global initiative by Volkswagen and as the 'people's car', Volkswagen encourages and supports youngsters interested in soccer which is popularly dubbed a ‘people’s sport’ which harnesses team spirit. The championships began in the Middle East in 2010 with 16 teams from Abu Dhabi and Dubai participating. Since this date the competition has grown to include more markets throughout the region.

To know more about Volkswagen Junior Masters 2013 visit your local showroom or log on to vwJuniormasters.me.

General Automotive Company, the official distributors of Fuso Trucks in Oman, showcased three of its newest vehicles at the 2013 edition of the BIG Show held at the Oman International Exhibition Centre. The models on display included the 26 seater Mitsubishi Rosa Bus, Canter Long wheel base Narrow Cab and Canter short wheel base Narrow Cab.

A UFI-approved event, The BIG Show, which pioneered the building, construction, housing, and infrastructure shows in the Sultanate, was held from March 17 to 20, 2013 at the Oman International Exhibition Centre. Formerly a three-day event, its tenth edition was a four-day show, in response to the popularity the show has enjoyed since its inception.

General Automotive Company also showcased their newly introduced, narrow cab versions of the Canter light duty truck. The regular Canter is designed to achieve lowest total cost of ownership through its new integrated powertrain, enhanced product durability, higher payload capacity and extended maintenance interval. The new Narrow Cab Canter offers all of this, but in a slimmer more ‘city-friendly’ package that enhances the truck’s manoeuvrability and convenience. It is designed specifically for street driving and city usage and its narrow cab design is perfectly suited to navigate through tight and narrow back lanes, offering easy access to previously hard-to-reach locations.

Commenting on the Fuso commercial vehicles showcased at the BIG Show, Mark Tomlinson, General Manager of General Automotive Company said “General Automotive Company is proud to bring the all-new Fuso Canter narrow cab light-duty truck to Oman and to participate in this important commercial event. The City Canter is the ideal commercial vehicle for inner city use and its narrow profile allows for easy access along tight city streets. This has made it a remarkable entry in other markets, and we’re already seeing a popular response here in Oman.”

In addition, the Canter hasn’t lost any of its customisability in the transition. It is still one of the most flexible light duty trucks available on the market with the ability to accommodate almost any conversions including water tanker, gas cylinder carrier, crane and more; tailor made to a customer’s requirements. It is also equipped with a durable 3.9L diesel engine capable of producing 110ps@3,900rpm and has a gross vehicle weight capacity of 5.7 tonnes.

“With the introduction of the new narrow cab Canter, Fuso has made one of the worlds most advanced, efficient and powerful light-duty trucks much more comfortable to drive within the confines of the city,” said Mark. “We believe our new expanded product portfolio offers our customers more possibilities and will further boost our momentum in the Omani market.”

The team from General Automotive Company also took the opportunity to showcase models especially tailored to meet the demands of the construction industry in Oman. The first of these was the 26-seater Rosa bus. The Rosa bus is recognized for its unique rounded styling and has earned a positive reputation through its enhanced braking safety, fuel economy and great mobility, with the ability to turn in a small radius.

The Mitsubishi Fuso Rosa and Canter are available from General Automotive Company. For more information on these models or others from the Mitsubishi Fuso portfolio please visit your nearest showroom or call 24500500.

]]>31 March 2013http://www.zubairautomotive.com/images/content/news/167.jpgThe Audi A3 Sedan Launch into a new market segmenthttp://www.zubairautomotive.com/Media/News-and-Events/The-Audi-A3-Sedan-Launch-into-a-new-market-segment.html
With the A3 Sedan, Audi is entering the world’s largest market segment, the class of compact sedans. The dynamic four-door car offers all of the strengths of the A3 model series – with low weight thanks to lightweight design, powerful and highly efficient engines and numerous high-end solutions for infotainment as well as driver assistance systems. The top model of the series is the S3 Sedan with 300 hp. A Middle East launch date of the new Audi A3 and S3 Sedan has not been confirmed yet.

The Audi A3 Sedan has a sporty stance on the road. Its design is a cross between the classic three-box concept and the coupé philosophy. The four-door car has a 2.64 meter long wheelbase and an overall length of 4.46 meters. With a width of 1.80 meters, the A3 Sedan is eleven mm wider than the A3 Sportback; its height (1.42 meters) is still nine mm lower than that of the Sportback.

The engine line-up consists of three four-cylinder engines. Completely redesigned, the engines bring together efficiency technologies from Audi – direct fuel injection, turbocharging, innovative thermal management and the start-stop-system. Key performance parameters of the 1.4 TFSI are 140 hp and 250 Nm, a combined fuel consumption of just 4.7 liters fuel per 100 km, 8.4 seconds from 0 to 100 km/h and a top speed of 213 km/h. At low engine load, the COD (cylinder on demand) system deactivates two cylinders.

The 1.8 TFSI produces 180 hp and 250 Nm of torque. It accelerates to 100 km/h in 7.3 seconds and up to a top speed of 232 km/h; its combined fuel consumption 5.7 liters per 100 km,.

The interior of the Audi A3 Sedan is characterized by impressive attention to detail. The lines and surfaces are cleanly designed. Thanks to the long wheelbase, rear passengers also enjoy ample space and comfortable entry. The cargo capacity of the trunk measures 425 liters, which can be further increased by folding down the rear seatbacks.

Like its siblings in the model series, the A3 Sedan makes use of the new modular infotainment system (MIB). The top system is MMI Navigation plus with an SSD hard drive offering 64 GB of storage, a DVD drive and whole-word voice control. A high-resolution 7-inch-screen shows the map image in detailed 3D graphics. The MMI Navigation plus system interfaces to cell phones and mobile players via Bluetooth. The top surface of the MMI touchwheel is a touch-sensitive pad for inputting letters, symbols and numbers. The 705 watt amplifier of the Bang & Olufsen sound system drives 14 loudspeakers in 5.1 surround sound.

Audi connect covers all technologies that network the driver with the car, the Internet, infrastructure and other vehicles. Audi connect lets passengers conveniently surf and e-mail via an integrated WLAN hotspot and brings customized Internet services from Audi into the car. A new Audi connect service that is making its debut in the A3 Sedan is parking space information. It shows information on parking spaces, parking garages and underground garages near a destination selected by the driver.

Just a few months after the new sedan model series, Audi will introduce the top model – the S3 Sedan. The 2.0 TFSI produces 300 hp and 380 Nm of torque. Paired with the S tronic, it accelerates from 0 to 100 km/h in 4.9 seconds; with the manual transmission it takes 5.3 seconds. The car’s top speed is electronically limited to 250 km/h. The four-cylinder turbo has a combined fuel consumption of just 6.9 liters per 100 km or 7.0 liters (with S tronic or manual transmission) respectively. The suspension lowers the body 25 mm.

Visually, the top model is distinguished by modifications to the bumpers, the singleframe grille, air intakes, exterior mirror housings, side sills and rear spoiler. The four oval tailpipes of the exhaust system are embedded in the diffuser with chrome trim. In the interior, the S3 Sedan offers sport seats (optional S sport seats), instruments with gray dials and trim strips in black 3D look.
]]>1 April 2013http://www.zubairautomotive.com/images/content/news/168.jpgAudi Convoy Transports Omani Government Delegates
to the UAEhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Convoy-Transports-Omani-Government-Delegates-to-the-UAE.html
On the occasion of a visit to the UAE, Audi Oman, represented by Wattayah Motors, recently was given the opportunity to chauffeur fifteen government representatives from the Sultanate. On the three day trip the representatives received a first-hand demonstration of the safety and security features of the Audi vehicles. The convoy of three Audi A8, one A6 and two Q7’s made for an impressive sight on the road.

The delegates visited the Audi terminal in Dubai on the first day, which is the largest Audi showroom in the world spanning across 15,000 sq metres over six levels. On the second day of their visit the delegation travelled to Abu Dhabi IDEX 2013 to witness the demonstration of the recently launched Audi A8 L Security, which boasts an impressive array of occupant safety and security features.

Commenting on the event, Ahmed Shariefi, General Manager for Audi Oman said, “Wattayah Motors, the official dealers of Audi in Oman, were pleased to be able to showcase the Audi’s strength in the region and it was a privilege to transport the honourable representatives of the Oman Government to the UAE. Oman is one of the most significant markets for Audi in the Middle East and the delegates were taken through the impressive growth plan the Audi has in-store for the Sultanate for the coming years.”

Ahmed Shariefi added, “The design and architectural plans for our new Audi showroom in Muscat have been completed and construction is planned to start before end of this year. This new facility is a direct reflection of our performance this year and is planned to be opened by 2015. The visit also gave us the opportunity to highlight the special security features available to Audi buyers here in the Sultanate.”
For further information about Audi in the Sultanate or to book a test drive, please call 245 73700, log on to www.audi-oman or visit any Wattayah Motors showroom to talk with a sales consultant.
]]>6 April 2013http://www.zubairautomotive.com/images/content/news/169.jpgVolkswagen & Clean Up Oman Partner for Clean
the Beachhttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-and-Clean-Up-Oman-Partner-for-Clean-the-Beach.html
More than 100 volunteers clean litter from Athaibah beach
Programme in line with Volkswagen global ‘Think Blue’ philosophy

Over 100 volunteers joined Wattayah Motors, the official dealer for Volkswagen in Oman, last weekend, to lend their support to the Volkswagen ‘Clean the Beach’ campaign. The environmental awareness initiative, which is in association with Clean Up Oman, took place at one of Muscat’s most beautiful beaches, the Athaibah beach. Volunteers from the local community came together to do their part and raise awareness of the need to eliminate litter from Oman’s beaches in an effort to preserve the local environment and wildlife.

Hemant Bhat, General Manager of Volkswagen Oman, said: “Initiatives such as ‘Clean the Beach’ form a crucial part of Volkswagen’s ‘Think Blue’ campaign which encourages people to undertake small initiatives in everyday life to reduce the impact of their everyday lives on the environment. In a country as beautiful and abundant as the Sultanate, it forms a part of the brand’s wider responsibility to contribute towards the preservation of our environment. We hope that the awareness generated by the ‘Clean the Beach’ campaign will help us to achieve the goal of zero litter on our beautiful beaches.”

Through the ‘Clean the Beach’ campaign, Volkswagen in Oman aims to educate and raise public awareness of the need to protect the Sultanate’s many and varied habitats and the wildlife that depends on them. With a coastline of 1700km, Oman offers some of the most stunning beaches in the region. However, with increasing visitors to the area, these coastal regions have become collecting spots for litter and debris which can be harmful and even fatal, to all manners of marine wildlife.

Volunteers included Volkswagen customers, staff from Wattayah Motors, college students from the HTC (Higher College of Technologies), Pratheeksha Oman, as well as numerous individual volunteers.

Naji Zeitouni, Volkswagen Oman said: “Such worthy efforts from the volunteers are commendable and remind us all of our collective sense of responsibility towards the environmental health of our society. In line with the Volkswagen ‘Think Blue’ ethos, we are proud to help rid Muscat’s beaches of recklessly dumped litter.”

‘Think Blue’ is Volkswagen’s way of taking responsibility for their role in the environment and creating remedies for existing problems. The initiative aims to create a fun driving experience that is also environmentally conscious by introducing new technology that greatly increases fuel efficiency and reduces C02 emissions.

To know more about Volkswagen in Oman or to test drive any Volkswagen, visit your local showroom or log on to www.volkswagen-oman.com.

]]>3 April 2013http://www.zubairautomotive.com/images/content/news/170.jpg2012 Sales Figures Show Chrysler Oman Achieving
Major Growthhttp://www.zubairautomotive.com/Media/News-and-Events/2012-Sales-Figures-Show-Chrysler-Oman-Achieving-Major-Growth.html
Chrysler Middle East (CME) closed 2012 with a new all-time company benchmark in sales for its Chrysler, Dodge, Jeep® and Ram brands, with Oman’s year on year growth over 2011 increasing by 59%.

“Our sales showed major growth throughout 2012, building on the momentum of a highly successful 2011, which saw us achieve what was at the time our best ever sales performance in the Middle East,” said Alfredo Altavilla, Chief Operating Officer -Fiat Chrysler EMEA. “The introduction of the latest models across the Chrysler, Dodge, Jeep® and Ram ranges had a dramatic and highly positive effect, and the upward trend has continued in the first months of 2013.”

The 2012 results mark yet another consecutive period of solid growth for CME’s brands in the Middle East, and are a clear result of the group’s revamped product line-up and extensive quality investments resulting in the brands being recognized for their distinctive features.

CME has plenty to be confident about, including the massive popularity of the Dodge Charger with the industry acclaimed 8-speed ZF automatic gearbox mated to the award-winning 3.6-litre Pentastar V6 engine, while the latest high performance SRT models - Chrysler 300 SRT8, Dodge Challenger SRT8 392, Dodge Charger SRT8 and Jeep® Grand Cherokee SRT8 - are world-class performance contenders that deliver the latest in safety technologies and creature comforts. All of these models are based on the successful SRT vehicle development formula that uses five proven hallmarks - awe-inspiring powertrains; outstanding ride, handling and capability; benchmark braking; aggressive and functional exteriors and race-inspired, high-performance

interiors to remain true to their performance roots.

“The recognition received from leading organisations acknowledges our focus on quality, design and performance and this in turn is being recognised and appreciated by customers - we listen to them and continually implement changes to our vehicles to meet - and exceed - their needs,” said Altavilla.

“Consistent enhancements of our regional dealer sales and service network are also adding to our success, and from that perspective we’re particularly happy to be achieving growth rates that are running way above the industry average.”

“2012 was a remarkable year for us, both in the Middle East and internationally,” added Altavilla. “Our commitment to world-class processes, quality, advanced technology, stand-out design, cutting edge powertrains and transmissions, along with total capability and safety has paid off, and has been a major factor in our sales achievements.”

“Sales-wise, last year we were the fastest growing manufacturer in the region with our Chrysler Brands. This year, we will add further operations in a few markets – Oman, which we view as an important player, being one of them.”

In terms of 2012 sales highlights, the Jeep®Grand Cherokee - the most awarded SUV in automotive history - along with the legendary Wrangler, continue to lead the charge for the Jeep® brand, which was up by 40% year-on-year, meaning that 2012 was yet another significant milestone in the Jeep® brand’s history as it enters its eighth decade of 4x4 innovation.

The Chrysler brand also showed incredible growth, with the multi-award winning 300C - the fastest growing sedan in its segment - boosting overall annual brand sales by a massive 377%. Ram, reinvigorated as a stand-alone brand from last year, also continues to grow with year-on-year total sales up by 94% on2011.

“For us, it's particularly encouraging posting such robust sales figures and achieving this level of sales growth in what is still an extremely tough and competitive market environment,” said Altavilla.

“We have a wide range of stylish, distinctive, dynamic and high-quality models that combine total functionality with highly competitive whole-life ownership costs - these strengths have clearly been recognized by car buyers, with increasing numbers adding Chrysler, Dodge, Jeep®and Ram to their vehicle shopping list.

“This establishes a solid foundation for further growth in Oman, and the scene is firmly set for what we are confident will be yet another record breaking year in 2013 - our growth will be generated and sustained by an on-going long-term program of new vehicle introductions across all segments.”

Commenting on the event, Ahmed Shariefi, General Manager of Audi Oman, said, “Over the last two decades, Audi has supported golfing tournaments across the globe. Technology, design and sportiness are values that characterise every Audi vehicle and are also reflected in the sport of golf. Our association with the Irish Society Golf Classic is yet another example of our ongoing commitment to the sport.”

The Oman Irish Society is a social organisation, which offers friendship and a fun environment to connect Irish people, forming a community in the Sultanate. At the event the course was a flurry of green and clover-leaf printed golfing gear, as all members of the Oman Irish Society came together to try and score a hole-in-one.

In Oman, the passion for golf has been on the rise. To accompany this upsurge in interest, a large number of golf courses have been developed, in accordance with international standards. Audi Oman also recently hosted the second edition of the Audi quattro Cup series in the Sultanate. The Audi quattro Cup is one of the largest and most popular amateur golf tournaments in the world. More than 75,000 golfers compete worldwide, and it has become one of the most sought after competition opportunities for Audi owners and golf club members throughout the world, and also in the Middle East.

Audi’s involvement in sporting events aims to support people in the pursuit of personal excellence and precision.

For further information about Audi in the Sultanate or to book a test drive, please call 245 73700, log on to www.audi-oman or visit any Wattayah Motors showroom to talk with a sales consultant.

Sayarti has just launched a wider range of Energizer Automotive Batteries that are suitable for all types of Passenger Cars, Commercial Vehicles and Trucks & Buses. The technology behind superior performance lies in the specially developed Power Frame Grid, which is unique technology offered by Johnson Controls, one of the largest battery manufacturers in the world. The Power Frame Grids are made to last longer in the extremely hot climates which is an especially important feature for hot weather conditions experienced in Oman. To reassure the customers on the longevity of the batteries, Sayarti is presenting customers a special introductory offer of 18 month warranty on all Energizer Automotive Batteries purchased and installed professionally at any Sayarti outlets.

Highlighting the Energizer launch of a wider range of batteries, Mohammed Balushi, Sayarti Manager, said, “We’ve all experienced battery failures, especially in the hot summer months. It is a real inconvenience when the car won’t start and you’re left in the sweltering heat. Not all car batteries are created equal, and the region offers some of the toughest conditions for car battery performance anywhere in the world. The biggest challenge for battery manufacturer who market their products in the Middle East is to make the battery withstand high ambient temperatures. That’s why we recommend and sell Energizer brand car batteries, which are specifically designed to cope with our harsh temperatures. In this regard, the Energizer range of car batteries offer proven hot weather performance ideal for the hot temperatures we’ll be experiencing in coming months. The warranty for Energizer car batteries underscores our confidence in the superior quality and reliability of every Energizer battery we install.”

Sayarti is the official distributor of the recently launched Energizer Automotive Batteries, with a product range covering passenger, commercial and truck batteries in the Oman Market. Energizer automotive batteries provide reliable starting power, thanks to its streamlined range of automotive batteries for every application – even in foreign and vintage cars. The entire range for passenger cars includes Energizer, Energizer Plus and Energizer Premium for LSI (Light Start Ignition) batteries as well as the AGM (Absorbent Glass Mat) and EFB (Enhanced Flooded Batteries) for passenger car vehicles with start-stop technology.

These Energizer Power Frame Grids are not cast or laid out, but precision-punched and this unique technology sets new standards and strengthens the material, whereas the material used for conventional grids is already weakened during the manufacturing process. The innovative and robust grid structure also reliably prevents premature battery failure caused by corrosion, ensuring efficient electrical flow for consistently high power over the life of the battery. Power Frame grids are impressively eco-friendly. Compared to grids made using conventional manufacturing methods, they require 20% less energy to produce, and a 20% reduction in greenhouse gas emissions. Energizer automotive batteries also have an unusually long shelf-life of up to 18 months.

“The Energizer brand has already made its name in the automotive sector around the world by offering one of the best quality power solutions for automobiles and we are proud to be offering them to our customers here in Oman. The maintenance-free Energizer automotive batteries are an innovative, tried-and tested GCC specification battery which always boasts top performance, reliability and the assurance of a world-renowned premium brand,” Mohammed Balushi added.

The Sayarti is the official distributor of Energizer Automotive Batteries. Batteries are available at all retails shops and also at Sayarti outlets in Wadi Kabeer, Athaiba, Qurm City Centre and Muscat Grand Mall. Sayarti service outlets are operated by highly-trained experts in each of their fields and with a friendly and professional approach. For more information visit your nearest Sayarti centre or call 2450 0577 / 2450 0777.

]]>17 April 2013http://www.zubairautomotive.com/images/content/news/173.jpgPeugeot Launches Limited Edition 308 Sportiumhttp://www.zubairautomotive.com/Media/News-and-Events/Peugeot-Launches-Limited-Edition-308-Sportium.html
European Motors, the official distributors of Peugeot in Oman, has announced the launch the new limited edition Peugeot 308 Sportium in Oman. The new model boasts new sport enhancing features and optional extras as standard - at a price of just OMR 6,995.

Commenting on the launch, Gurdeep Singh Multani, Brand Manager for Peugeot in Oman, said “The 308 has been warmly received in Oman, offering a great balance of performance, efficiency and comfort for the discerning family. With the Sportium, Peugeot have added a touch of sporty flair into the mix while still maintaining its attractive pricing. The fact that this is also a limited edition model only sweetens the deal even further.”

With its attractive lines, the Peugeot 308 subtly incorporates the Marque's stylistic codes. The car's body follows the contours of the mechanical assembly underneath, which gives the New Peugeot 308 an elegant and modern look. Dynamism and emotion are present as ever in the genes of the 308, particularly with its more assertive look thanks to angular headlights and aggressive 17” alloys and sporty bumpers.

The 308 Sportium, in addition to offering an opportunity to own a truly unique vehicle, adds a number of features that further enhance the already attractive styling of the hatchback. The most obvious upgrade are the new 17” STROMBOLI Alloy wheels which are unique to the Sportium. The car’s attractive looks are further augmented by the presence of LED daytime running lamps at the front and ‘Sportium’ badging at the rear. The interior features unique aluminium pedals and door sill plates among other aluminium highlights. This is further complemented by the sports leather steering wheel that features attractive contrast stitching in red that is also unique to the Sportium. Peugeot have also included read parking sensors into the mix for good measure.

Regardless of the changes, all the dynamic and emotional strengths of the standard Peugeot 308 remain intact. Consolidating its leadership in terms of road holding and driving pleasure, the Peugeot 308 has also become a reference in terms of efficiency. Following in the footsteps of the 508, the Peugeot 308 features innovative technology and a frugal 1.6l four-cylinder engine. However, producing 120hp the 308 provides drivers with a great balance of performance, fuel savings and optimal driveability.

In addition, the dimensions of the 308 lend itself to a very spacious and comfortable passenger compartment. The same is true of primary, secondary and tertiary safety; which remain at amongst the highest levels in its class. The quality of equipment and fittings on the 308 are also among the best you will find in its category of vehicle.

The Peugeot 308 Sportium is now available in Peugeot showrooms across the Sultanate for just OMR 6,995 and includes 5 Years/ 1 million kms warranty, 1 year registration and 1 year roadside assistance. For more information visit your local European Motors showroom or call 24500700.

]]>17 April 2013http://www.zubairautomotive.com/images/content/news/175.jpgPeugeots Walkin & Win exciting promotionhttp://www.zubairautomotive.com/Media/News-and-Events/Peugeots-Walkin-and-Win-exciting-promotion.html
Peugeot showroom at Athaiba initiated an innovative month-long promotion wherein any customer that walked in, was entitled to have his name entered in a weekly draw and win an iPOD touch. The objective was to attract regular as well as potential customers to visit the showroom to view the entire range of Peugeot models including the futuristic RCZ Coupe that was previously displayed at the Muscat City Centre.

“The promotion was an incentive to increase the footfall of walk-in customers and at the same time, thank those who supported and choose Peugeot and were loyal to the brand,” said Gurdeep Singh Multani, Peugeot Brand Manager.

This year, Peugeot has significantly stepped up initiatives to reach out to its customers, be in through the ‘showroom’ promotion or the recent launch of its official Facebook page for fans to comment, engage and view information – locally as well as globally.

]]>20 April 2013http://www.zubairautomotive.com/images/content/news/176.jpgThe Classic Car Show Draws Crowdshttp://www.zubairautomotive.com/Media/News-and-Events/The-Classic-Car-Show-Draws-Crowds.html
Car lovers were revved up for the second Classic Car Show held recently at the Lulu parking area in Ghubra. Motoring enthusiasts of varying age groups and nationalities, including children, were drawn to the classic and unusual selection of craftsmanship that was displayed over two days on 28th and 29th March.

Zubair Automotive Group was the main sponsor for the show that had more than 50 classic cars on display. While each vehicle held its own, three vintage cars drew a lot of attention – Bugatti, Daimler and Ford of which the 1926 Bugatti walked away with a prize for being the oldest car exhibited this season.

Other than the vintage cars, Zubair Automotive also showcased select models such as the Peugeot RCZ, Spyder Roadster from BRP, ATV and off-road bikes from Yamaha and two modified Jeeps with mopar product by Dhofar Automotive. Mitsubishi displayed a Pajero, Lancer EX and the Galant as well as a 1984 Pajero . Hence, the viewers got to view the old and the new in the same arena and were seen getting their pictures taken with their favourite brands. Needless to say, it was an event that got people together – who share a common passion and appreciation for cars.

]]>20 April 2013http://www.zubairautomotive.com/images/content/news/177.jpgMore Winners with Volkswagen Buy & Win
Campaignhttp://www.zubairautomotive.com/Media/News-and-Events/More-Winners-with-Volkswagen-Buy-and-Win-Campaign.html
Two more Volkswagen fans win RO 1500 each under Wattayah Motors new promotion

Wattayah Motors, the exclusive dealers of Volkswagen in Oman are pleased to announce the final two winners of their ‘Buy and Win’ campaign, - Ali Al Hadi and Ahmed Al Shanfari, who have wonRO 1500 cash prizes each. Launched in January 2013, the Buy & Win campaign provided the ultimate reward to Volkswagen customers in the Sultanate by giving them the chance to win big cash prizes when they purchased a new Volkswagen.

Commenting on the popularity of the campaign, Hemant Bhat, General Manager of Volkswagen Oman noted, “Our ‘Buy & Win’ promotion was a huge hit with customers as they not only had the opportunity to experience the 2013 range from Volkswagen, but also had fantastic opportunities to win.”

He added, “We would like to thank all of our customers for their support for this campaign and the enthusiasm they continue to show towards our world class range of models. Our heartfelt congratulations to the final two winners of the promotion, and we look forward to introducing several such campaigns which will ensure that all eyes stay on Volkswagen.”

Under the purview of Wattayah Motor’s ‘Buy and Win’, four customers would win RO 1500 each in addition to a lucky few who would have the chance to be proud owners of a Samsung Note 2 each week, through the period of the campaign.

With a complete assortment of family sedans, SUV’s and more, Volkswagen automobiles are the epitome of German motoring excellence offering safety, superb reliability and outstanding value. In Oman, Wattayah Motorshas a stellar line-up of vehicles for its prospective customers to experience and enjoy. With a range of sedans and SUVs, covering almost every category of vehicle, Volkswagen Oman has something to suit everyone’s tastes and budget requirements.

Throughout this promotion,anyone booking a test drivealsoreceived free giveaways courtesy of Volkswagen Oman.In 2013, Volkswagen Oman also announcedsignificant reductions in spare-parts prices in 2013 combined with the launch of Volkswagen’s ‘trade-in’ services, for the first time in Oman – giving customers just another reason to own a Volkswagen.

To know more about the campaign or to test drive any Volkswagen, visit your local showroom or log on to www.volkswagen-oman.com.

]]>9 April 2013http://www.zubairautomotive.com/images/content/news/178.jpgMitsubishi Oman Sponsors Epyptian Community Dayhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Oman-Sponsors-Epyptian-Community-Day.html
General Automotive Company, the official dealers of Mitsubishi in Oman was the key sponsor of an event organised by the Egyptian Social Club. This activity, which saw attendance of around 5,000 people, was not just an opportunity for Egyptians in the Sultanate to come together, but also an opportunity to create new connections and networks.

Demonstrating their commitment to the cause, GAC set up an exclusive arena where five of Mitsubishi’s most popular vehicles were displayed. The stand which showcased Lancer, Lancer EX, Galant and Pajero was a hive of activity as people were able to take a firsthand look at the automobiles and see for themselves the special offerings that Mitsubishi’s Last Price Deals offer provided. Also displayed at the venue was the recently launched Lancer Fortis.

Commenting on the successful association with the ‘Egyptian Community’ event, Mark Tomlinson, General Manager – General Automotive Company said, “It was a pleasure for GAC to partner with Egyptian Social Club as they organised a thoroughly successful event for all the family, enabling Egyptian expats from across the capital to connect and enjoy themselves”

He also added, “Mitsubishi is a brand that enjoys wide appreciation and loyalty in Egypt, hence building relationships with Egyptians in Oman was only fitting. We thank the organizers for this opportunity and hope to partner with them for similar events in the future.”

Families gathered at the Oman Club to celebrate and enjoy a day of entertainment including concerts, talent and magic shows, Arajuz and traditional Egyptian skirt show performances making it a treat for everyone present at the event. In addition, the Egyptian Social Club also provided fun activities for the children including face painting, drawing contests for alongside charitable and cultural initiatives for the adults.

The entire Mitsubishi sales team were also present at the event, and were able to speak with a large number of people interested in details about the cars, and offer them special discounts under the Mitsubishi Last Price Deals campaign.

GAC are the official dealers for Mitsubishi in the Sultanate and are known to participate in a number of diverse events across Oman to demonstrate the Japanese automobile manufacturer’s commitment to the region and dedication towards bringing Mitsubishi closer to the community.

]]>21 April 2013http://www.zubairautomotive.com/images/content/news/179.jpgGrassroots Oman Crowned Champions of 2013
Volkswagen Junior Masters Middle Easthttp://www.zubairautomotive.com/Media/News-and-Events/Grassroots-Oman-Crowned-Champions-of-2013-Volkswagen-Junior-Masters-Middle-East.html
• Grassroots Oman team wins once in a lifetime chance to train with VFL Wolfsburg in Germany

98 matches, 640 aspiring young footballers from four countries around the Middle East; but there could be only one champion: "Grassroots Oman" football team has been crowned regional winner of the Volkswagen 2013 Junior Masters Middle East Championship. The hopeful soccer stars have won the opportunity to visit the famed Wolfsburg, Autostadt in Germany and play a friendly football match against their German counterparts from “VFL Wolfsburg”.

The hotly contested playoffs of the largest international youth football tournament initiated by a company, took place on Saturday, 20th April, at the Jebel Ali International Shooting Club and Centre of Excellence, where qualified teams from Oman, Kuwait, Qatar and United Arab Emirates, played for the championship title and the opportunity to travel to Germany.

Commenting on this year’s championship, Naji Zeitouni, Marketing & Product Manager, Volkswagen Middle East said: “Football is an emotional game that brings people together from every nationality, religion and culture and in Oman it is a sport that is accompanied with much passion. It is a matter of real pride for us at Wattayah Motors to announce "Grassroots Oman" as champions of the Volkswagen Junior Masters 2013 Middle East tournament,”

He also added, “Volkswagen is an on-going supporter of youth football initiatives both in the Middle East and internationally and the Junior Masters Middle East has gained momentum in its fourth year. There has been an exceptional level of skill and sportsmanship displayed throughout the qualifying matches this year and we are delighted to be able to give "Grassroots Oman" the opportunity to travel to Germany.”

Qualifying sides were first nominated via a written submission, with those making it through step one of the application process, required to submit a video entry of their team displaying their football skills on the pitch.

At each of the regional qualifiers, eight teams participated in a one day tournament before the winners and runner up from each qualifier were invited to the regional finals in Dubai.

The tournaments took place on a full size pitch with 11 players a side and five rolling substitutes. Each match lasted 20 minutes, 10 minute halves with a two minute half-time break. The general match and tournament rules followed the international regulations stipulated by FIFA.

The event began in Germany over a decade ago, as part of Volkswagen’s commitment to support youth and sports around the world. The tournament is aimed at boys under the age of 13 and has grown to include 4,700 youth players, 333 teams, and 245 dealers in its home country alone. Today, the tournament takes place in 23 countries worldwide.

]]>21 April 2013http://www.zubairautomotive.com/images/content/news/180.jpgAudi Oman Supports Palestinian Embassy Family Day
in Muscathttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Supports-Palestinian-Embassy-Family-Day-in-Muscat.html
Wattayah Motors, the official dealer of Audi in Oman, partnered with the Embassy of the State of Palestine in Oman to organise a family day for Palestinians in the Sultanate. The day of fun and activities was held at the Qurum Natural Park and was well attended with over 100 people including families and young children joining in the festivities.

The Guest of Honour to the event was the Ambassador of Palestine to the Sultanate of Oman - Dr. Louay Essa. Addressing the gathering, Dr. Essa thanked everyone for their efforts towards making the day a success and highlighted Audi Oman’s support for the event. Dr. Essa noted, “It was great to witness such an enthusiastic turnout at the family day. It was a very special occasion which was received well by all Palestinians in Oman. We thank Audi Oman for their support and hope to be able to organise more such events in the future.”

Commenting on the successful association with the Palestinian Family Fun Day, Ahmed Shariefi, General Manager at Audi Oman, said, “Audi Oman is proud to associate with the Palestinian Embassy in the Sultanate in organising a very successful day of fun where the Palestinian people were able to meet, connect and have a good time. We thank the Ambassador for this opportunity and hope to partner with the Embassy in similar events.” In addition to the General Manager, present at the event representing Audi was Clive Dias, Sales and Marketing Manager at Audi Oman.

Families gathered in the Qurum Natural Park to celebrate and enjoy a fun day with games, traditional music and dance making it a treat for everyone present at the event. In addition, the event also saw a fashion show and special giveaways to all mothers on the occasion of Mother’s Day.

Wattayah Motors are the official dealer for Audi in the Sultanate and are known to participate in a number of diverse events across Oman to demonstrate the German automobile manufacturer’s commitment to the region and dedication towards bringing Audi closer to the community.

For further information about Audi in the Sultanate or to book a test drive, please call 245 73700, log on to www.audi-oman or visit any Wattayah Motors showroom to talk with a sales consultant.

Wattayah Motors, the official dealers of Audi in the Sultanate is proud to be associated with the third installment of the widely popular Iron Man franchise. Celebrating the continued collaboration where Audi R8 makes a prominent appearance in the soon to be released Iron Man 3 movie, Wattayah Motors is running a competition on the Audi Oman official Facebook page. The winner of the same will receive tickets to the blockbuster.

Audi has joined forces with Disney and Marvel Studios, a subsidiary of Marvel Entertainment, and the brand will once again be highlighted throughout the entire film. As well as showcasing Audi technology and sleek design with the Audi R8, Iron Man 3 also features the Audi S7, driven by Paltrow's character Pepper Potts, CEO of Stark Industries and girlfriend of Tony Stark. The film also includes placement of the Audi A8 L, A6, S5 Coupé and Q5 models.

"Audi is excited to showcase the brand's cutting edge technology and sleek design with the Audi R8 in Marvel's Iron Man 3," Ahmed Shariefi, General Manager of Audi Oman. "This is a strategic collaboration for us. Similar to the position of the R8 as an innovation leader, Iron Man's character consistently evolves throughout the trilogy as he masterminds new trends in technology and engineering."

Robert Downey Jr. will reprise his role as Tony Stark, the title character in the film, whose Super Hero alter ego Iron Man is the result of an extremely versatile and indestructible high-tech armor suit. Whenever Stark hangs up his suit, the technically-adept billionaire can be seen in the film behind the wheel of the all-electric R8 e-tron sports car prototype. Oscar® winner Gwyneth Paltrow also returns as Virginia "Pepper" Potts, CEO of Stark Industries and girlfriend of Tony Stark, who drives an Audi S7.

About Marvel's "Iron Man 3"

Marvel's "Iron Man 3" pits brash-but-brilliant industrialist Tony Stark/Iron Man against an enemy whose reach knows no bounds. When Stark finds his personal world destroyed at his enemy's hands, he embarks on a harrowing quest to find those responsible. This journey, at every turn, will test his mettle. With his back against the wall, Stark is left to survive by his own devices, relying on his ingenuity and instincts to protect those closest to him. As he fights his way back, Stark discovers the answer to the question that has secretly haunted him: does the man make the suit or does the suit make the man?

Starring Robert Downey Jr., Gwyneth Paltrow, Don Cheadle, Guy Pearce, Rebecca Hall, Stephanie Szostak, James Badge Dale with Jon Favreau and Ben Kingsley, Marvel's "Iron Man 3" is directed by Shane Black from a screenplay by Drew Pearce & Shane Black and is based on Marvel's iconic Super Hero Iron Man, who first appeared on the pages of "Tales of Suspense" (#39) in 1963 and had his solo comic book debut with "The Invincible Iron Man" (#1) in May of 1968.

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visit marvel.com.

]]>29 April 2013http://www.zubairautomotive.com/images/content/news/182.jpgDhofar Automotive Wins Regional Chrysler ME Awardhttp://www.zubairautomotive.com/Media/News-and-Events/Dhofar-Automotive-Wins-Regional-Chrysler-ME-Award.html
Dhofar Automotive – the official distributer of Mopar in Oman – won the Top Performer Award for Accessories and Performance Business Development for 2012 from Chrysler Group Middle East during a conference held recently in Dubai.

Dhofar Automotive was awarded this trophy as the Parts Team achieved a 70% year-on-year sales growth in accessories and performance parts sector in 2012. At the start of 2012, Dhofar Automotives Parts division took a focused decision to improve and drive sales for Mopar accessories in the Sultanate on selected variants from the Chrysler, Dodge, Jeep & RAM brands. During the year theproduct range for accessories available at Dhofar Automotive were extended to over 300 after market products, and specialty items that provide customers with an opportunity to personalize, maintain, as well as improvethe performance of their vehicles with genuine Mopar parts.

Authentic Mopar accessories and performance parts are available for every Chrysler, Dodge, Jeep, and Ram. Visit the nearest Dhofar Automotive showroom for more details, or call (+968) 2458-4530.

]]>28 April 2013http://www.zubairautomotive.com/images/content/news/183.jpgDodge Charger Iconic Styling New age Technology
& Unparalleled Safety http://www.zubairautomotive.com/Media/News-and-Events/Dodge-Charger-Iconic-Styling-New-age-Technology-and-Unparalleled-Safety-.html
Building on the success of the Charger introduced in 2011, the Dodge Charger comes with even more options, improved technology and an all new variant – the Dodge Charger Rallye Plus. The Charger provides the ultimate combination of dramatic Dodge heritage styling, award-winning premium interiors, the reassurance of an IIHS ‘Top Safety Pick’, and full-size spaciousness with best-in-class fuel efficiency and world-class handling and performance.

“The Dodge Charger was the first American sedan to feature an eight-speed automatic transmission, and together with the award-winning 3.6-liter Pentastar V-6 engine, the Dodge Charger delivers best-in-class fuel economy,” says Ismaeel Hassen, National Sales & Brand Manager of Dhofar Automotive LLC. “In addition, the new Charger offers the unmistakable combination of up to 370 horsepower, best-in-class fuel efficiency, and a style that sets it apart from any other car on the road; all at an amazing value.”

The segment-exclusive ZF eight-speed automatic transmission expands the world-class power and fuel efficiency of the Charger Rallye Plus. Compared with the five-speed automatic, the results are quicker acceleration, seamless shifts, improved performance and class-leading fuel efficiency. In addition, the Dodge Charger has the roominess of a full-size sedan, and the style only the brand’s iconic Charger can deliver.

The Dodge Charger has also proved itself to be one of the safest vehicles on the road today, having achieved 5-star safety ratings from the National Highway Traffic Safety Administration (NHTSA). The 5-star rating is the highest rating for safety by the Administration and measures vehicle safety performance in three categories, including front, side crashes and rollover crashes.

Dodge Charger achieved an overall 5-star vehicle safety score. The rating is a combination of frontal, side pole and barrier performance with the static stability factor accounting for the rollover rating. Dodge Charger also achieved high marks in rollover testing with a 4-star rating.

In addition, Dodge Charger was named a ‘Top Safety Pick’ by the Insurance Institute for Highway Safety (IIHS) – its highest rating. IIHS recognises vehicles with outstanding crashworthiness in front, side, rollover and rear crashes. The Dodge flagship sedan received the highest achievable ratings in all four categories.

To be considered, vehicles must have available electronic stability control (ESC) systems that significantly reduce crash risks. The Dodge Charger has the standard ESC while other standard safety features include, full-length side-curtain airbags, seat-mounted side thorax air bags, driver’s knee bag, front-row reactive head restraints, Hill-start Assist, Rain Brake Support and Ready Alert Braking.

To find out more about the Dodge Charger or to book a test drive – call 2458 4530 or visit your local Dhofar Automotive showroom from Saturday to Thursday between 8am and 1 pm or 4pm and 8pm.

]]>9 May 2013http://www.zubairautomotive.com/images/content/news/184.jpgAudi Strengthens Position in Oman 30 Percent
Growth in first Four Monthshttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Strengthens-Position-in-Oman-30-Percent--Growth-in-first-Four-Months.html
Wattayah Motors, the official dealer of Audi in the Sultanate, announced a growth of 30 percent in the first four months of 2013 compared to same period in the previous year reflecting the pattern of positive growth across the Middle East. Worldwide deliveries for Audi had reached approximately 369,500 units over the period of January through to March, - an improvement of 6.8 percent on the prior-year quarter.

The Q series have seen demand in Oman soar by 100%, with particular emphasis on the Audi Q5 and Q7. Within the Q series, the recently introduced Audi Q3 was also a hit with the young quattro enthusiasts.

• High sales figures in the Sultanate, in line with positive growth across the Middle East

• 100% growth on the Q models with increasing demand

Ahmed Shariefi, General Manager of Audi Oman, commented on the achievement, “In Oman, we have started the year on a very positive note. At Wattayah Motors, we have seen a great response to our campaigns and initiatives, which have made Audi the centre of attention in the German premium car market. This growth gives us pride and confidence that 2013 will be a landmark year for Audi in Oman.”

Ahmed Shariefi continued: “Owing to the success that we have seen in the Sultanate, our 2013 plans focus on the development of capacity and quality in sales and after sales service. Audi Oman will expand its sales and service facilities and personnel in line with Audi’s ambitious growth targets and overall goal of becoming the number one premium brand by 2020. We are actively investing in professional training and Omani talent as well as the increased availability of Audi Genuine Parts. Regionally, Audi has standardized spare parts prices and our customers in Oman have access to genuine parts at the same price as at any Audi dealer across the GCC.”

With further strong growth expected for Audi, Audi Oman has will be investing in its major construction project for a new state-of-the-art Audi dealership, which will offer Audi new and used cars as well after sales service.

To find out more about Audi Oman or to arrange a test drive, call 24573730 or log on to www.audi-oman.com, or visit your Wattayah showroom.

]]>12 May 2013http://www.zubairautomotive.com/images/content/news/185.jpg A french Affair With launch of all New Peugeot
301http://www.zubairautomotive.com/Media/News-and-Events/-A-french-Affair-With-launch-of-all-New-Peugeot-301.html
European Motors, the official distributors of Peugeot in Oman, has proudly launched the latest model to enter the Peugeot family – the all new 301. The official launch took place on May 27, 2013, at the Peugeot Showroom under the auspices of HE Yves Oudin, Ambassador of the French Republic to the Sultanate of Oman and Mr. Jamal Sahl, Regional General Manager, Peugeot Middle east. The New Peugeot 301 is a clear demonstration of the Marque's global growth strategy and Peugeot’s strong commitment to conquer Oman’s automotive market. The all new 301 has been specifically designed to appeal to a wide customer base attracted by four-door saloons which are both accessible and present an enhanced level of status.

Commenting on the launch of the 301, Gurdeep Singh Multani, Brand Manager for Peugeot in Oman, said: “The Peugeot 301 is positioned at the very heart of the sedan segment and is confidently expected to become our best-selling vehicle. It offers modern styling and special features carefully suited to the expectations of the Omanmarket.

”

The 301 incorporates the latest stylistic codes of the Gallic Marque offering a modern design character which inspires emotion and gives the reassurance of solidity and strength. It combines strong styling and modern fittings with the roominess of a generous family car. Furthermore, the design of this new car was guided at every stage by the desire to be the absolute best in class and to incorporate Peugeot's highest quality criteria. Whether driving in the city or on more difficult roads, the 301's impressive handling allows for the best adaptability to driving conditions. By opting for the new Peugeot 301, drivers not only benefit from the 120 plus years of technical expertise from the Marque, but can enjoy the ‘je ne sais quoi’, quite literally that special difference which is at the heart of every Peugeot sold.

Furthermore, the 301’s elegant design, eye-catching silhouette and harmonious lines are both modern and sturdy at the same time. The planted stance asserts its identity through its strong front design, refined contours and well-grounded form hints at its impressively spacious interiors and excellent road holding manners. The chrome touches just add that extra note of refinement.

The 301 was developed to adapt to all conditions of use, and extreme variations in temperature. In fact the vehicle has undergone over 20,000 hours of rigorous testing in various conditions and especially higher temperature environments to ensure that it can easily cope with the high temperatures experienced in this part of the world.

With an overall length of 4.44 metres it sets itself apart with an optimised and generous structure which puts it a step ahead of the competition. Due to its benchmark characteristics in its segment, the 301 offers class-leading occupant space in the rear due to a wheelbase of 2.65 m and a best in class boot volume of 506 litres.

Safe handling characteristics combined with high levels of comfort are the result of Peugeot's chassis expertise and thus guarantee excellent driving pleasure under all conditions. In addition, a wide range of safety equipment is also available and includes: ABS, up to two airbags, emergency braking assistance, ISOFIX, and more.Under the bonnet, Peugeot offers the latest generation 1.6L petrol enginethat is perfectly suited to the expectations of the market, with power values coming in at 115 hp and paired with either a 5-speed manual or a 4-speedautomaticgearbox.

The 301 incorporates modern comfort equipment includingelectronic air conditioning, an MP3 audio system with Bluetooth hands-free kit and USB connection, remote opening of the boot, rear parking assistance and more; all of which guarantee an excellent level of comfort on board.

“A family vehicle that is both safe and reliable with great driving characteristics, these are elements that have already ensured the success of the Marque in Oman. Indeed, Peugeot has been manufacturing motor vehicles for more than 120 years and has designed numerous saloons which have earned and continue to earn their place in motor vehicle history,” added Gurdeep.

The new Peugeot 301, manufactured in Vigo (Spain), made its world premiere at the Paris Motor Show in September. It is now available at all Peugeot showrooms across the Sultanate, with prices starting from just OMR4,995. The 301 will be prominently displayed in the Athaibah showroom from May 27 onwards. For more information on the 301 or to book a test drive, call 24500700 or visit your nearest Peugeot showroom.

]]>28 May 2013http://www.zubairautomotive.com/images/content/news/186.jpgAudi Oman Supports Majan Charitable Festival http://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Supports-Majan-Charitable-Festival-.html
Wattayah Motors, the official dealer of Audi in the Sultanate, joined hands with the leading private educational institution in Oman, Majan College, to support their annual charity festival held on the university grounds.

Commenting on the close association between the Majan Charity Festival and Audi Oman, Ahmed Shariefi, General Manager of Audi Oman, said, “In Oman, Audi has a reputation for supporting events which not only benefit the community, but also raise awareness for charitable causes in the Sultanate. The association demonstrates Audi Oman’s commitment to the community and we’re pleased to partner with the hardworking staff and students at Majan College for this worthy cause.”

In line with Oman's economic vision, the role of Majan College has been integral to developing a university environment of international standards, which fosters knowledge and sustainable employment skills. The annual festival is organised by Majan College students to raise funds for charity in a fun filled open-day for students. As the main sponsor, Audi displayed the A5 and the Q5 models – both of which are very popular among the youth. In addition, they also conducted a raffle draw where three lucky winners won cinema tickets to the blockbuster movie Iron Man 3.

Ahmed Shariefi also mentioned, “This was a great opportunity for us, not only to demonstrate our support for the charity event, but also to connect with many students at the Majan College. At Wattayah Motors, we regularly receive positive customer feedback regarding our community partnerships, and often our customers add their support to these charitable initiatives.”

To find out more about Audi Oman or to arrange a vehicle test drive, call 24573730 or log on to www.audi-oman.com, or visit your Wattayah showroom.

The team at General Automotive Company, the official dealers of Mitsubishi vehicles know that the very hot summer months are already here, so have launched a two-month free air-conditioning check-up campaign for all Mitsubishi vehicle owners in Oman. The complementary service campaign will run from the beginning of June till the end of July.

Commenting on the importance of have an AC in good working order Mark Tomlinson, General Manager of General Automotive Company said, “At this time, with summer at its peak, drivers obviously want air-conditioning in their cars to deliver top ‘extra-cool’ performance. We want to ensure the best A/C performance for all Mitsubishi drivers. As part of our commitment to customer care we have introduced this campaign, where our customers receive a free A/C checkup conducted by our factory-trained professional technicians. It’s also our way to highlight to customers the benefits of ‘peace of mind servicing’ from our Mitsubishi service network throughout the Sultanate.”

The complimentary A/C check-up includes diagnostics and general health checks and will also suggest remedial measures - if required, to achieve optimum performance and comfort temperature. The service centre is also offering discounts of up to 45% on all A/C related parts and 35% on labour during the campaign. Mitsubishi owners are invited to get their vehicles checked and can pre-book the service by phone or by visiting their local Mitsubishi service centre.

“As the official dealers of Mitsubishi vehicles in Oman, we pride ourselves on being the most customer focused automotive brand in Oman, with factory approved service centre’s we are able to offer this exclusive second-to-none service for the benefit of all Mitsubishi car and SUV owners in the Sultanate,” added Mark. “It is through such campaigns that we will continue with our resolve to bring best value to our customers in terms of total ownership experience.”

The annual free A/C check is just one of the many benefits that Mitsubishi vehicle owners enjoy. In fact, all Mitsubishi vehicles in Oman also come with a 6-year/unlimited kilometer warranty and 6 years roadside assistance. For more information on the service campaign or to book your car in for a check-up, call 24 500 500 or visit your nearest Mitsubishi Showroom.

Muscat, June 4, 2013 - Wattayah Motors, the official dealer of Audi in the Sultanate, recently gave away a number of free cinema premiere tickets as part of Audi’s association with the third installment of the widely popular Iron Man franchise. Audi Oman has received great reviews from all the movie goers in addition to heartfelt appreciation for the tickets.

“We are proud to be associated with such a popular franchise and wanted to share the experience with our loyal customer and fans,” said Ahmed Shariefi, General Manager of Audi Oman. “The technologically advanced Audi R8 e-tron along with the other models featured are a perfect fit for Iron Man 3’s ultramodern setting.”

Robert Downey Jr. reprised his role as Tony Stark, the title character in the film, whose Super Hero alter ego Iron Man is the result of an extremely versatile and indestructible high-tech armor suit. Whenever Stark hangs up his suit, the technically-adept billionaire can be seen in the film behind the wheel of the all-electric R8 e-tron sports car prototype. As well as showcasing Audi technology and sleek design with the Audi R8, Iron Man 3 also features the Audi S7, driven by Paltrow's character Pepper Potts, CEO of Stark Industries and girlfriend of Tony Stark. The film also includes placement of the Audi A8 L, A6, S5 Coupé and Q5 models.

“I had waited to see Iron Man 3 ever since the end of The Avengers and yes it was worth the wait. Robert Downey Jr. has once again claimed his crown or rather his mask of being Iron Man. The story was simple and short, had a lot of laughs, the action was spectacular and of course the cars were brilliant, especially the e-tron. I look forward to future films by Marvel,” said Alla Riyadh Al Farhan, a proud owner of an Audi A6.

According to another loyal Audi customer, Aswath N, the General Manager of Lulu Hypermarket – Boushar, “Iron Man 3 was a great sequel that takes the best elements of the original two and adds them to create a brilliant mix of story, special effects, action and cars. Iron Man 3 is exactly what I wanted it to be and I thought its tone really worked well with the other films in the series. This sequel surpasses its predecessor and is not just one of the best Marvel, but a promising start to the next sequence of movies. I am now eagerly awaiting the next installment in the series and can’t wait to see what new Audi models will be featured in it.”

In addition to giving free cinema premiere tickets to its customers, Audi Oman also gave away tickets to the movie to fans via a competition on its facebook page. At the end of the competition, 10 entries were chosen as the lucky winners of a pair of tickets each.

Commenting on the movie, one of these ten winners, SQU student - Omar Al Rawahy said, “I have always been a fan of Audis and I am truly grateful to Audi Oman for the premiere tickets. Iron Man is one of my favourite comic book franchises and Audi is my favourite car brand. Seeing them both in the same movie together was a definite treat. Iron Man 3 is quite possibly my favorite of the trilogy and I believe it sets the bar very high for the summer 2013 releases.”

A perennial favourite among off road enthusiasts – especially Omani adventurers of all ages, the Jeep Wrangler has always been the 4X4 vehicle of choice in the Sultanate. A combination of timeless design that expresses the brand’s core attributes, and its unmatched performance off the beaten path, makes the Jeep Wrangler a 4X4 like no other.

The Jeep Wrangler’s capabilities are tested by its owners every day through the desert, wadi and mountain vistas throughout the Sultanate. It is one of the most capable and recognised vehicles in the world, with the award winning 3.6-litre Pentastar V6 engine offering a more refined on-road driving experience and taking the off-road capability to a new level. Delivering 285 horsepower and 353 Nm of torque with greater fuel efficiency, the 3.6-litre Pentastar V6 engine is a winner of the prestigious Ward’s 10 Best Engines Award. In addition of the five-speed automatic transmission, the Wrangler can also be purchased with a six speed manual transmission. In fact, the Wrangler was the Chrysler Group’s first application of a manual transmission mated to the Pentastar V6 engine. Additionally, the Wrangler continues to offer a proven body-on-frame design, front and rear five-link suspension system, live axles, electronic lockers.

Inside the cabin, the Jeep Wrangler combines rich styling, versatility and comfort, along with automatic temperature controls, heated seats, power mirrors and steering wheel controls for vehicle systems. Outside, signature features include classic round headlamps, seven-slot grille, trapezoid wheel flares, removable doors, exposed hinges, a fold-down windshield and innovative removable and convertible tops and half-doors, all of which are iconic to the Wrangler allowing it to retain the appearance and function that we know and love.

The Wrangler incorporates structural enhancements and advanced safety systems to assist in crash avoidance and protection, including a reinforced passenger safety cage that helps provide protection in the event of side and frontal impacts. Additional crash protection is provided by standard frontal dual-stage airbags. A range of safety and security technology features of the Wrangler include standard electronic stability control, electronic roll mitigation, trailer-sway control, hill-start assist and traction control.

All models of Jeep Wrangler are available at Dhofar Automotive company. To book a test drive or to find out more about the Jeep Wrangler – call 2458 4530 or visit your local Dhofar Automotive showroom from Saturday to Thursday between 8am and 1 pm or 4pm and 8pm.

]]>2 June 2013http://www.zubairautomotive.com/images/content/news/191.jpgAudi wins International Engine of the Year Award
2013 for Two & a half liter TFSI http://www.zubairautomotive.com/Media/News-and-Events/Audi-wins-International-Engine-of-the-Year-Award-2013-for-Two-and-a-half--liter-TFSI-.html

• Best engine in 2-liter to 2.5-liter category for fourth year in a row

• Ninth category award win in a row for Audi TFSI technology

A jury of 87 motoring journalists from around the world has voted the Audi 2.5-liter TFSI as the “International Engine of the Year 2013” in the 2-liter to 2.5-liter category. This engine therefore retains the award that it won the previous three years.

The 2.5-liter unit fitted to the TT RS Coupé and Roadster features both turbocharging and FSI gasoline direct injection, two of the core technologies of Audi. These helped Audi to achieve victory.

International Engine of the Year jury members said of the 2.5-liter engine: “The Audi TT RS is one of the most engaging smaller sports cars on the market. The sound and power of the throbbing, off-beat engine makes you feel like a Group B rally driver every time you get behind the wheel.”

The Audi TT RS plus Coupé and Roadster models have a displacement of 2,480 cc and reach a power output of 360 hp between 5,500 and 6,700 rpm. Peak torque is 465 Nm between 1,650 and 5,400 rpm, and the car accelerates from 0 to 100 km/h in 4.1 seconds (Roadster: 4.2 seconds). A top speed of 280 km/h is optionally available.

This is the ninth category win in a row at the International Engine of the Year Awards for Audi TFSI technology. Between 2005 and 2009, the Audi 2.0-liter TFSI engine won the award in the 1.8-liter to 2.0-liter category.

The 2.5-liter TFSI unit will also provide power for the RS Q3, the first RS model in Audi’s successful SUV line-up, whose deliveries will begin in fall 2013.

In the RS Q3 it produces 310 hp and delivers an average fuel consumption of just 8.8 liters of fuel per 100 km. The RS Q3 takes just 5.5 seconds to complete the sprint from 0 to 100 km/h and its top speed is electronically governed to 250 km/h.

Muscat | June 10, 2012: FOTON, China’s leading commercial vehicle manufacturer and represented in Oman by China Automotive LLC., is rapidly making its mark on the commercial vehicle market in the Sultanate. After having launched recently, FOTON - a manufacturer of light and heavy-duty trucks, pick-ups, and buses, is now ranked as the fourth most valuable brand in China’s automotive sector and locally has taken the commercial vehicle market by storm.

The Zubair Automotive Group first launched the Foton brand of commercial vehicles into Oman in December 2012, operating under the newly created China Automotive LLC dealership. The Foton Tunland C1 is the latest vehicle to join the brand’s portfolio in the country and China Automotive LLC had the pleasure of hosting the official hand-over ceremony of the first batch of 12 pick-ups to STFA-HLG, a joint venture between Sezai Turkes Feyzi Akkaya Insaat A.S and Leighton Middle East, at the Foton showroom in Athaibah.

Commenting on the occasion, Saad Hubais, General Manager China Automotive LLC, said, “As the leading Chinese Commercial vehicle Manufacturer, we congratulate STFA-HLG for choosing Tunland pickups for their challenging projects in the interiors. Our Foton vehicles are built to GCC standards and are more than capable of handling harsh working environments with ease.”

This was the first major order of the Foton Tunland C1 since its introduction to the market last month and will give lot of exposure to the brand in the interior regions of the Sultanate as all the new pickups will be stationed and operated from STFA-HLG’s Ibra site. As the latest addition to the China Automotive LLC commercial vehicle line-up, Foton boasts a range of five of their leading models – the Tunland pick-up, Tunland C1 pick-up, the View C passenger van and the Aumark and Auman light and medium commercial trucks.

The Tunland C1 is a rugged ‘work-horse’ pickup developed for a worldwide audience. Built to outperform the competition, the C1 is equipped with a 2.2l 4-cyclinder petrol engine that produces 102hp@4,300rpm and 193Nm of torque at just 2,000rpm. Coupled with a 5-speed automatic transmission, the Tunland C1 is amongst the best performing vehicles in its class. With high torque and power for its size and weight, the light-duty engine is ideal for weight sensitive and size constrained applications. Available in 2x4 or 4x4, double cab variants, it was designed to severe road conditions and a harsh operating environment, making it a perfect candidate for light-duty work in Oman.

In addition, all Foton vehicles, including the C1, are built to GCC standards and are more than capable of handling the harshest of working environments with ease. The global quality standards and high-reliability perfectly meet the needs of the Omani market.

Delivering high quality, reliability and performance the C1 also offers incredible opportunity for savings, thanks to their affordable pricing. Furthermore, the pick-up comes with a 3-year/100,000km warranty and 2years/30,000km free service, which offers customers a sense of security that is hard to match. And for additional value, Foton also offers one year free registration and exclusive financing deals making these vehicles an attractive partner to any business.

To find out more about the Foton range or to book a test drive call 96283401. Customers are also invited to visit the conveniently located showroom in Athaibah where the well-trained sales team will be on hand to offer any advice or assistance required.

Under the basic framework of "two-level research and development", Foton built its R&D headquarter in Beijing as its management centre. Their Vehicle Engineering Institute is responsible for product definition, vehicle engineering, body systems, chassis systems, power system matching, electrical systems, research and development management and more.

Second level R&D centres are mainly working with the Vehicle Engineering Institute on structure development, product improvement and are in charge of technical support for production department; Focusing on "technology introduction", Foton established R&D centres in Germany and Japan to develop vehicles and electric control systems and promote cutting-edge technology research and new technology application.

Since its inception, Foton has focused on technical excellence, market and management innovation and has grown into an independent Chinese auto brand with a nucleus of independent innovation.

]]>10 June 2012http://www.zubairautomotive.com/images/content/news/193.jpgRam 1500 Wins All Star Prestigious Awardhttp://www.zubairautomotive.com/Media/News-and-Events/Ram-1500-Wins-All-Star-Prestigious-Award.html
Ram 1500 has been named a 2013 Automobile Magazine All-Star for the third time in the past four years. This prestigious award focuses not only on new trucks, but also all current model trucks. Singled out by automotive editors from a pool of 25 brands and 44 models, the Ram 1500 legend has once again been engraved on the All-Star trophy for 2013. Earlier this year, the Ram 1500 also won the 2013 North American Truck/Utility of the Year.

The 2013 Ram 1500 is rated at 25 mpg (highway, HFE model); while at the same time treats owners to the latest in automotive technology and features without sacrificing its renowned capability and versatility. The truck includes numerous firsts in its segment including an eight-speed automatic transmission, thermal management, pulse-width modulation, and active aerodynamics.

To find out more about the 2013 RAM 1500 or to book a test drive – call 2458 4530 or visit your local Dhofar Automotive showroom from Saturday to Thursday between 8am and 1 pm or 4pm and 8pm.

]]>4 June 2013http://www.zubairautomotive.com/images/content/news/194.jpgAudi Oman Launches Trade In Campaign http://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Launches-Trade-In-Campaign--.html
Wattayah Motors, the official dealer of Audi in the Sultanate, is making it even easier for automobile enthusiasts in Oman to become Audi owners. As a part of their ‘Trade-In’ campaign, Wattayah Motors is offering to appraise and value customers’ current vehicles as a trade-in against their purchase of a new Audi.

Bringing the best of German automobile technology and design closer to customers in the Sultanate, the offer allows customers to make their new car an Audi, regardless of what they are driving at present.

Highlighting the convenience and value of this service, Ahmed Shariefi, General Manager of Audi Oman, said “Our new campaign offers customers the opportunity to experience an all-new Audi and at the same time ensures that they receive the best trade-in value for their current vehicle. Wattayah Motors will take in any brand and model of vehicle for our expert team to appraise and we provide the best trade in price in the market. We hope to make trading-up to a new Audi a seamless experience for our valued customers.”

He also added, “There has never been a better time to experience Vorsprung durch Technik. We warmly invite all our existing and potential customers to visit our showroom in Wattayah and experience the convenience of the trade-in service.”

To find out more about Audi Oman or to arrange a vehicle test drive, call 24573730 or log on to www.audi-oman.com, or visit your Wattayah showroom.

]]>13 June 2013http://www.zubairautomotive.com/images/content/news/195.jpgChrysler Vehicles Road Trip Friendlyhttp://www.zubairautomotive.com/Media/News-and-Events/Chrysler-Vehicles-Road-Trip-Friendly.html
In its latest issue, U.S. magazine Consumer Reports included Dodge Charger and Jeep Grand Cherokee in its list of the most “road-trip friendly” vehicles.

In Large Cars, the Dodge Charger, equipped with the Pentastar V6 engine, was the highest-rated non-hybrid vehicle, while the Jeep Grand Cherokee - with the V6 engine - was the top non-hybrid Mid-Size SUV.

The selections were based on driving range where the Dodge Charger came through with 675 km, while the Grand Cherokee recorded 692 km driving range.

Various models of Dodge and Jeep are available at Dhofar Automotive showrooms across the Sultanate. To find out more or to book a test drive of any of the available models, call 24584530 or visit your nearest Dhofar Automotive showroom from Saturday to Thursday between 8am and 1pm or 4pm and 8pm.

]]>9 June 2013http://www.zubairautomotive.com/images/content/news/196.jpge tron quattro wins again at Le Manshttp://www.zubairautomotive.com/Media/News-and-Events/e-tron-quattro-wins-again-at-Le-Mans.html

• Second victory in succession for the Audi R18 e-tron quattro

• Duval/Kristensen/McNish triumph in dramatic race

• Fatal accident in GT class overshadows Audi’s success

For the second time in succession, Audi has won the Le Mans 24 Hours with a hybrid race car and quattro drive, thus

continuing its unique success story at the world’s most important endurance race. Victory was clinched by Loïc Duval (F), Tom Kristensen (DK) and Allan McNish (GB).

As expected, the twelfth triumph for the four rings at Le Mans was one of the most difficult and hardest-fought ones. Following a change in the regulations that was made at short notice, the three Audi R18 e-tron quattro cars on average were able to do two laps less on one tank filling than their main rival Toyota. The Audi drivers had to compensate for the additional pit stops by faster lap times on track – and did so in weather conditions that at times were extremely difficult.

Rain showers crossed the track again and again during the dramatic race. They resulted in numerous incidents and a total of eleven safety car deployments. The field ran for more than five hours under ‘yellow’ while the track was cleared and repairs were performed.

The three Audi R18 e-tron quattro cars, which are equipped with an electrically driven front axle, were the fastest vehicles in the field throughout the entire race – as well as the most efficient ones: Victory in the Michelin Green X Challenge, a competition of the cleanest, fastest and most efficient prototypes, went to Ingolstadt and Neckarsulm as well.

“We owe the twelfth victory of our brand at Le Mans to the consistent, innovative spirit of our engineers, the unconditional commitment of the entire team and the skills and strong nerves of our drivers. On behalf of Audi, I extend my sincere congratulations on this success to all of them,” said Rupert Stadler, Chairman of the Board of Management of AUDI AG, who, as usual, personally watched the race on location. “This marks another great success for Audi in which our hybrid system again prevailed and new technologies, which our customers will also benefit from in the future, were tested.” They included innovative radiators and matrix-beam LED headlights, which make optimum lighting of the corners at night possible – a crucial advantage at Le Mans.

“We knew that, not least due to the regulatory requirements, it would be very difficult for us this year,” commented Head of Audi Motorsport Dr. Wolfgang Ullrich. “As expected, Toyota was a very strong rival – but our Audi R18 e-tron quattro was in a class of its own. My thanks go to the entire team that worked for months to achieve this success.”

The twelfth Audi victory at Le Mans was achieved by the number ‘2’ Audi R18 e-tron quattro driven by Loïc Duval (France), Tom Kristensen (Denmark) and Allan McNish (Scotland) who had started the race from the pole position. For Duval, who had clinched the pole position, this was the first success at the classic French endurance race and the third for Allan McNish. Tom Kristensen, who has been the sole record holder of the race since 2005, triumphed for the ninth time.

The victorious Audi R18 e-tron quattro ran for 24 hours without the slightest technical problem. Duval/Kristensen/McNish took the lead at 21:43 on Saturday night and would not relinquish it anymore up to triumphantly crossing the finish line at 15:00 on Sunday. The three Audi drivers achieved the crucial one-lap advantage over the second-placed Toyota at an early stage and maintained it all the way to the end, even in partially chaotic conditions with torrential rain.

Misfortune struck the other two Audi squads that almost simultaneously were forced to make unscheduled pit stops shortly before the end of the seventh hour of the race and, up to that time, had made for an Audi one-two-three lead up to that time. Oliver Jarvis was touched by a slower vehicle and, as a result, suffered a punctured tire on which he had to complete nearly an entire lap that cost him two laps. In the thrilling final phase, Le Mans newcomer Lucas di Grassi (Brazil), Marc Gené (Spain) and Oliver Jarvis (Great Britain) managed to overtake the Toyota that had been running in third place up to that time, and to thus secure third place on the podium.

Due to changing the alternator Marcel Fässler (Switzerland), André Lotterer (Germany) and Benoît Tréluyer (France) lost their sure lead a total of twelve laps. With an impressive recovery the 2011 and 2012 winners managed to advance from 24th place to position five in their R18 e-tron quattro.

The 90th anniversary of the Le Mans 24 Hours was overshadowed by a fatal accident that occurred in the GT class shortly after the race started. “Obviously, this horrible incident dampens the joy about another great Le Mans victory for Audi in which our team and our drivers were under extreme tension for 24 hours and couldn’t make any mistakes,” commented Head of Audi Motorsport Dr. Wolfgang Ullrich. “We were all completely shocked by the news of Allan Simonsen’s death. During his career, he also contested races in the Audi R8 LMS. Our sympathy primarily goes to his family and friends but to the team of Aston Martin as well. It shows that you must never stop doing whatever is possible for safety in motorsport. This is the first fatal accident we’ve had to witness in 15 Le Mans years. I hope it’ll remain the last.”

]]>23 June 2013http://www.zubairautomotive.com/images/content/news/197.jpgOutstanding Performance By Middle East Contingent
at the Volkswagen Retail Qualification World
Championship http://www.zubairautomotive.com/Media/News-and-Events/Outstanding-Performance-By-Middle-East-Contingent-at-the-Volkswagen-Retail-Qualification-World-Championship-.html

• Middle East representative takes home award for best salesperson

• Volkswagen highlights commitment to Service Excellence with on-going training for sales and service professionals

• 300 of the world’s top professionals from 80 countries take part at Retail Qualification World Championship finals

The finals of this year's Volkswagen Retail Qualification World Championship (RQWC) took place last week in Germany, at which Mr. Bassam Salameh, from Kettaneh, the official Volkswagen partner in Lebanon, was named the best Volkswagen salesman across the Middle East, Africa, Russia and CIS countries. Around 300 participants from 80 countries took part in the championship final which was introduced to reward Volkswagen sales and service experts as part of the brand’s on-going commitment to Service Excellence.

Under the motto ‘One brand, one team, one challenge.’ it is the fifth time that Volkswagen has held an international competition for the employees of its partners. The aim of the RQWC competition is to continually improve sales and service quality in all markets and therefore further increase customer satisfaction with the Volkswagen brand.

Thomas Milz, Managing Director, Volkswagen Middle East, said: “We at Volkswagen Middle East do everything we can to inspire our customers with world class cars and outstanding service. Continued customer satisfaction is our aim and only by achieving this can we achieve our business goals. Our retail world championship sets us firmly on that path.

“We offer a big congratulations to Mr. Salameh for taking the award for best salesperson. The level of expertise amongst the contenders was extremely high and we are delighted that the Middle East region is taking home this honour. The RQWC competition allows our Volkswagen sales and service experts to showcase the skills that they have spent years perfecting and reconfirms the benefits of our on-going technical and non-technical training programs for all Volkswagen personnel.

“In addition, the 2010 winner of the Best Service Advisor in the World award, Andreas Schaefer, has since taken the position of Service Quality Manager at Volkswagen Middle East, which just highlights the possible upward career trajectory which can take place after winning one of these awards.”

Christian Klingler, Member of the Board of Management of the Volkswagen Group and of Volkswagen Passenger Cars, presented awards to the RQWC champions which included the categories best salesperson, best service advisor, best master technician, best parts advisor and best country team.

Yet another important aspect of the RQWC is to determine the current state of knowledge in Volkswagen dealerships and service organisations in the participating countries. With the aid of this information, country-specific training programmes can then be devised and implemented more efficiently. The RQWC therefore has a key role to play in a targeted improvement in the level of training among Volkswagen sales and service employees around the world.

On a regional level, Volkswagen Middle East has its own dedicated training academy in Dubai and provides mandatory technical and non-technical training to all of the service staff, from basic to advanced levels. In 2013 alone more than 300 training days will be offered with 200 technical and 100 non-technical service personnel qualifying from the academy.

Every Volkswagen dealership offers certified Service Managers, Service Advisors and Master Technicians, all of which have undergone an intensive training program with refresher courses taken every two years. Areas of the technical training include drive train, convenience and safety reports, maintenance and diagnostic competence while the non-technical areas cover skills in service management and assistance and service advice.

About Volkswagen Service Excellence

Volkswagen Service Excellence is a long-term commitment, which covers all after sales related activities and topics of Volkswagen Middle East and its dealership network in the region. The strategy includes; high-level service concepts such as an extended warranty and a free service contract; outstanding quality of services and parts; extended service intervals and factory-trained, certified technicians with the latest diagnostic tools. The approach aims to deliver Volkswagen Service Excellence to each and every customer.

]]>15 June 2013http://www.zubairautomotive.com/images/content/news/198.jpgAll Audi Cars in Front at Le Manshttp://www.zubairautomotive.com/Media/News-and-Events/All-Audi-Cars-in-Front-at-Le-Mans.html

•Audi R18 e-tron quattro on the first three grid positions

• Combination of TDI power and quattro drive is fastest

• Frenchman Loïc Duval on pole at Le Mans for first time

For the first time in the 90-year history of the Le Mans 24 Hours, two hybrid race cars are on the front row. On Thursday night, Audi Sport Team Joest with its three Audi R18 e-tron quattro cars took the three best grid positions for the world’s most important endurance race.

The intelligent combination of TDI power and quattro drive with which Audi celebrated the first-ever hybrid victory at Le Mans last year outperformed the competition on the 13.629-kilometer race track in Western France on both days of qualifying. The squad of the number ‘2’ Audi R18 e-tron quattro decided the battle for the top spot on the grid in its favor. The fastest time of 3m 22.349s (242.5 km/h), which Loïc Duval had achieved right at the beginning of the first qualifying session on Wednesday night, remained unbeaten on Thursday.

For the 31-year-old Frenchman, who is running together with Le Mans record winner Tom Kristensen (Denmark) and Allan McNish (Scotland), this marks the first pole position at Le Mans, and the eighth for Audi. And as in 2000, 2001, 2002, 2004, 2006, 2011 and 2012, the brand with the four rings secured the complete front row on the grid.

Starting the race from position two on Saturday will be the number ‘1’ Audi R18 etron quattro of last year’s winners Marcel Fässler (Switzerland), André Lotterer (Germany) and Benoît Tréluyer (France). André Lotterer was one of the few drivers who in the final qualifying session on Thursday night managed to improve over the day before on a track that was just slowly drying after rain showers and, by setting a time of 3m 23.696s, advanced from third to second place.

Le Mans newcomer Lucas di Grassi (Brazil), Marc Gené (Spain) and Oliver Jarvis (Great Britain) in the number ‘3’ Audi R18 e-tron quattro secured third place. The fastest lap of this squad (3m 24.341s) was driven on Wednesday by the seasoned campaigner Marc Gené. As on the day before, incidents caused several red flags and shortened the time available for qualifying. Despite the few dry laps all three Audi teams managed to optimize the set-up of the three Audi R18 e-tron quattro cars on Thursday night for the race.

Quotes after qualifying

Dr. Wolfgang Ullrich (Head of Audi Motorsport): “This is a nice way to start the

weekend. Especially as all three cars set their fastest times during the normal

preparation for the race. This is what we concentrated on in all the practice sessions

so that all the drivers would be one-hundred-percent happy with the car. The first

three positions on the grid are a nice reward for the whole team but, as always at Le

defend the pole position. That’s why we scored a Championship point that may be

decisive at the end of the year. It’s always better to start from the pole position

even though that doesn’t really mean a lot at such a long race. Still, we’re happy

about the top spot on the grid. Yesterday, we weren’t completely satisfied with the

balance of our cars yet, but today the set-up was much better. As the track at the

end was faster today than it was yesterday I was a bit worried that we might still

lose the pole position. But in the end, we made it. Everything went according to

plan. That’s why we’re very happy with the result.”

starting the race with confidence.”

Qualifying results

1 Duval/Kristensen/McNish (Audi R18 e-tron quattro) 3m 22.349s

2 Fässler/Lotterer/Tréluyer (Audi R18 e-tron quattro) 3m 23.696s

3 di Grassi/Gené/Jarvis (Audi R18 e-tron quattro) 3m 24.341s

4 Davidson/Buemi/Sarrazin (Toyota) 3m 26.654s

5 Wurz/Lapierre/Nakajima (Toyota) 3m 26.676s

6 Prost/Jani/Heidfeld (Lola-Toyota) 3m 28.935s

7 Belicchi/Beche/Cheng (Lola-Toyota) 3m 32.167s

8 Leventis/Watts/Kane (HPD-Honda) 3m 36.547s

9 Pla/Heinemeier/Brundle (Morgan-Nissan) 3m 38.621s

10 Rusinov/Martin/Conway (Oreca-Nissan) 3m 39.535s

]]>21 June 2013http://www.zubairautomotive.com/images/content/news/199.jpgMitsubishi FUSO conducts Free Service Campaign in
Muscathttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-FUSO-conducts-Free-Service-Campaign-in-Muscat.html
General Automotive Company, the official distributor of the FUSO brand of commercial vehicles in Oman, conducted a 2-day ‘Free Service Check’ Campaign for all MFTBC (Mitsubishi Fuso Truck & Bus Corporation) vehicles in Muscat recently. Customers who own FUSO vehicles were invited to use this great opportunity to get their vehicles checked by the professionally trained service technicians at the FUSO Service Centre in Athaibah.

“One of the key factors to have contributed to our success has been the exceptional service provided to our valuable customers. Their brand loyalty stands as a testament to that success,” said Mark Tomlinson, General Manager of General Automotive Company. “We strive to maintain customer trust at a level that is beyond reproach and we want our customers to have confidence, knowing that their vehicles are in good hands.”

During the ‘Free Service Check’ campaign period, comprehensive health checkups, regardless of the model, were conducted. Engines were topped up with oil and a detailed report on the vehicle, explaining the various points noticed during the check-up, were provided to the customer. Also, free gifts were given to the customers in addition to special discount on parts and labor for any of the jobs identified during this campaign. The campaign also included free oil top-ups and free oil changes on vehicles that required them.

“This is just the first in a series of service campaigns that will be taking place throughout the year, covering all key locations in the country. Our team of well-qualified and experienced professionals will be on hand throughout the campaign to provide all necessary technical advice to our customers, thereby ensuring that all their needs and requirements are met.” added Mark.

Truck owners also enjoyed the benefit of interacting with Kazuhiro Nagasaki, the General Manager of the MFTBC service branch office in Dubai and a technical expert on FUSO vehicles. This created a great opportunity for customers to interact with an expert engineer and obtain firsthand technical support and guidance they required for their fleet of the FUSO brand of vehicles.

]]>16 June 2013http://www.zubairautomotive.com/images/content/news/200.jpg Wattayah Motors Bolsters Service Excellence with
New Appointments http://www.zubairautomotive.com/Media/News-and-Events/-Wattayah-Motors-Bolsters-Service-Excellence-with-New-Appointments-.html
Following the success of Wattayah Motor’s recently announced customer service campaign, the official dealer for Volkswagen in Oman are pleased to announce two new additions to the workforce for added capabilities and customer peace of mind for every Volkswagen owner in the Sultanate. Wattayah Motors has appointed John Skelding as Workshop Manager and Helmy Hashish as Technical Training Manager to better the service offer for Volkswagen in Oman.

Hemant Bhat, General Manager of Volkswagen Oman, said: “The Volkswagen brand represents top quality German engineering and advanced performance and safety for every Volkswagen driver. Our motto of Service Excellence runs deep among our team – who continually work towards making the service experience hassle-free and comfortable,”

He added, “It gives me great pleasure to welcome John and Helmy to the Volkswagen Oman team. They bring a wealth of experience in their sectors and I am confident that their dedication to the Volkswagen Service Excellence will enhance our customers’ ownership experience and allow them to enjoy carefree mobility – the Volkswagen style.”

John is a Volkswagen veteran, having joined the brand in 1978 as an Apprentice in Birmingham UK and extended his experience as a workshop manager in the UK, UAE and Oman since 1999. Having worked with German brands for 35 years and he brings with him, a comprehensive experience in modern automotive technical systems and workshop management.

Helmy Hashish has been with Volkswagen since 2007, where he established his command over the Volkswagen training modules. Having acquired an advanced training course in International Institute for vocational training from Germany, Helmy got his Diploma in 2009 as a VW certified technical trainer. Ever since, he has been contributing positively towards maintaining Volkswagen’s standards through training and development of employees.

Under the campaign, Volkswagen customers at Wattayah Motors can now enjoy worry free driving with an extended five year warranty, five years of free service and five years roadside assistance.

To know more about Volkswagen in Oman or to test drive any Volkswagen model, visit your local showroom, call 24 537 727 or log on to www.volkswagen-oman.com.

Wattayah Motors, the official dealer for Volkswagen in Oman, has announced an all-inclusive package for Volkswagen customers to mark the Holy Month of Ramadan.

To celebrate the special month and further their commitment to Service Excellence, Wattayah Motors are offering customers who purchase a new Volkswagen before the 25 August 2013, five years extended warranty, seven years - or 105,000km - free service, five years around the clock roadside assistance, free registration and insurance on selected models, and the chance to win a new Polo Sedan with the purchase of any Volkswagen model.

Hemant Bhat, General Manager of Wattayah Motors said: “To continue rewarding our valued customers and in the spirit of Ramadan, we are offering a long-term proposition to those purchasing a new Volkswagen. Service Excellence is a primary focus for Volkswagen and offering our customers extended warranties is just another step to furthering our commitment to them.

“We also now have the incredible new Golf and Golf GTI to add to our full model lineup, so our customers have an even greater selection of top performance vehicles.”

The seventh generation Volkswagen Golf has been completely redesigned, including: the vehicle body, interior, engines, all of the information and entertainment systems and the numerous new driver assistance systems.

The icon of sportiness, the new Golf GTI is distinguished by its 10HP increase from the previous model while offering a more dynamic appearance, with the exterior styling even more striking and sporty in character.

To find out more about the promotion or to arrange a test drive, customers can visit a local showroom or log on to www.volkswagen-oman.com

For more information contact:

Zeenah PR

Samer Othman

Tel.: + 968 9914 7176

Email: samer.othman@zeenahpr.com

Priyam Chakraborty

Tel.: +968 9894 8557

Email: priyam.chakraborty@zeenahpr.com

Please also register on the Volkswagen international press website at www.volkswagen-media-services.com

Follow us on Twitter @ http://www.twitter.com/VWMiddleEast.Join us on Facebook at http://www.facebook.com/VolkswagenMiddleEast

]]>11 July 2013http://www.zubairautomotive.com/images/content/news/202.jpgAudi grows to record high in 1st half 20 percent
sales plushttp://www.zubairautomotive.com/Media/News-and-Events/Audi-grows-to-record-high-in-1st-half-20-percent-sales-plus.html
Steady wins the race. German premium brand Audi reports a sales increase of 20.0 percent across the GCC and Levant to 5,130 vehicles delivered to customers in the first six months of 2013 (2012: 4,274), an all-time Middle East record. Audi’s 2013 focus, however, is on capacity and quality in its sales and after sales network infrastructure. “If the product and service is right, sales follow. Excellent service in sales and after sales is the backbone of our business”, says Trevor Hill, Managing Director of Audi Middle East.

The strongest single market for Audi are the United Arab Emirates with 2,210 vehicles sold in the first half, representing a growth of 27.2 percent. Al Nabooda Automobiles, Audi’s official dealer for Dubai and the Northern Emirates, translated their investment in the world’s largest Audi terminal into the highest sales volume by a single dealer across the region with 1,339 (2012: 993) units and 34.8 percent growth. The second biggest market is Saudi Arabia, which remains stable with 920 units sold (2012: 915). Kuwait ranks third with sales of 616 (2012: 571) vehicles in the first half and an increase of 7.9 percent over the same period in 2012.

All Middle Eastern markets registered growth, except for Syria, where Audi’s business operations are on hold, and Qatar, which saw a change of dealership at the end of 2012. The strongest growing markets are Lebanon with 97.8 percent, Dubai and the Northern Emirates with 34.8 percent, Oman with 29.3 percent and Bahrain with 27.3 percent compared to first half of 2012.

With over 1,000 units sold, Audi’s 7-seater SUV, the Q7, is Audi’s bestselling model in the region. It generated a 53.2 percent increase in sales. The new model is expected in mid-2015. It is followed by Audi A8 L sedan and the Audi Q5 mid-class SUV with 867 and 815 units sold in the first half respectively. Worth mentioning is the Audi Q3 compact SUV, which registered over 300 percent growth to 298 units sold.

Audi approved pre-owned car sales across the Middle East markets increased by 40.8 percent in the first half of 2013 to 1,096 units (2012: 778). As the demand for high quality pre-owned vehicles outstrips the supply, residual values are expected to increase further over the coming months and years. New Audi approved showrooms have opened in Dubai and Riyadh earlier in the year. Qatar, Lebanon and Jordan will start Audi approved pre-owned car sales in the second half.

Audi seeks to further increase sales and service capacities across the region. The ground breaking for Ali & Sons Automotive’s new Audi terminal in Rawdhat, Abu Dhabi took place in May. Its completion is planned for early 2015. Al Nabooda Automobiles continues its massive expansion in Dubai and the Northern Emirates of the UAE with the construction of a new Audi service center in Al Quoz, Dubai starting later this year. The Audi terminal Sharjah and a new showroom in Fujairah are planned to open later this year, both featuring sales and service facilities.

Overall customer satisfaction in Audi after sales service increased by 16.7 percent compared to the same period in 2012. Audi had recently introduced a new dedicated on-site coaching program, increased quality control and technical coaching. The third module of Audi’s global “Customer Delight” training is currently being rolled out to all customer-facing Audi personnel across the region.

Following the arrival of the Audi S models, RS 4 Avant and R8 V8 earlier this year, the second half will see the launch of the new R8 V10 plus. Further new model introductions are expected to be revealed at the Dubai Motor Show in November.

]]>16 July 2013http://www.zubairautomotive.com/images/content/news/203.jpg Jeep Grand Cherokee The Most Awarded SUV Ever Is
Even Better For 2014http://www.zubairautomotive.com/Media/News-and-Events/-Jeep-Grand-Cherokee-The-Most-Awarded-SUV-Ever-Is-Even-Better-For-2014.html
Dhofar Automotive, the official distributors for Chrysler, Jeep, Dodge and RAM in Oman, has officially launched the new 2014 Jeep Grand Cherokee in Oman.

The 2014 Jeep Grand Cherokee, the most awarded SUV ever, once again redefines the premium SUV class, delivering an unprecedented combination of best-in-class fuel economy and driving range, a choice of leading powertrain options, legendary benchmark capability, world-class craftsmanship, premium on-road driving dynamics and a host of advanced user-friendly technology and safety features.

Highlighting the proud history of the Grand Cherokee, Jack Rodencal, Managing Director of Chrysler Group Middle East said, “There have been four generations of Grand Cherokee, and over the last 20 years each generation has improved on the last. For the 2014 model year, Jeep has taken the industry’s most highly acclaimed SUV and elevated it to an even higher level. The 2014 Jeep Grand Cherokee has now leapt even further ahead from its competitors by enhancing its unique elegance, efficiency, capability and technological features.”

Jack Rodencal added, “Styled for, and targeted at customers in the important mid-size SUV segment and with a high level of equipment on offer, drivers in the Sultanate will find it even more of a pleasure to drive - on road, off road and in all weather conditions.”

A new, refined exterior design, complete with new bi-xenon headlamps, with signature LED daytime running lamps (DRL) on all models add to its premium appearance. Interior luxury is achieved with premium amenities including Natura leather, exotic open-pore wood trim and new colour offerings. New steering wheel paddle shifters offer improved driver control both on- and off-road, including Electronic Range Select when using Selec-Speed Control in extreme off-road situations.

The new 2014 Jeep Grand Cherokee comes equipped with increased and improved safety and security features - more than 60 in total - including Front Park Assist, Forward Collision Warning with Crash Mitigation, Adaptive Cruise Control and Selec-Speed Control - as well as an array of advanced user-friendly technology features such as the latest Uconnect 8.4” touchscreen radio with integrated climate and infotainment controls and a 7” customer configurable multiview display cluster.

The Jeep Grand Cherokee is equipped with the 3.6-litre Pentastar V6 engine as well as the 5.7-litre HEMI V8 - both engine options being paired to a new eight-speed transmission.

The new, robust and durable eight-speed transmission in addition to enhancing fuel economy, delivers quicker acceleration and precise, smooth shifting, enhancing ride quality to luxury car levels. An additional benefit is a lower crawl ratio to aid in climbing over - or through - tough obstacles, when equipped with a two-speed transfer case.

Another contributor to the 2014 Jeep Grand Cherokee’s improved fuel economy is a new Eco Mode that optimises the transmission’s shift schedule and, in V8 models, Fuel Saver cylinder deactivation. In addition, the Eco Mode activates Grand Cherokee’s air suspension system, lowering it to ‘Aero Ride Height’ when the vehicle speed remains between 83.7 kmph and 90 kmph, or exceeds 90 kmph. Eco Mode is automatically engaged on vehicle startup - a button on the centre stack that allows drivers to disengage Eco Mode if more spirited performance is desired.

The new 2014 Jeep Grand Cherokee is available now at Dhofar Automotive showrooms across the Sultanate. To find out more about all Jeep Grand Cherokee models or to book a test drive – call 2458 4530 or visit your nearest showroom from Saturday to Thursday, between 9.30am and 1.30pm or 8pm and 12am during the month of Ramadan.

]]>24 July 2013http://www.zubairautomotive.com/images/content/news/204.jpgMitsubishi hosts Hala FM live show at Showroomhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-hosts-Hala-FM-live-show-at-Showroom.html
Mitsubishi, represented in Oman by General Automotive Company, was the host of a live radio show at the brand’s showroom in Athaiba the day before yesterday. The show was conducted by Hala Fm and featured, for the first time, a live interview with Mesehar Sa’ud. The lively brand ambassador also spoke to families present at the showroom promoting a healthy lifestyle during Ramadan and distributing dates and sweets to the children.

The radio show follows the recent launch of Mitsubishi’s exciting Ramadan promotion and marks the return of Mesehar Sa’ud.

As part of the promotion, all customers who purchase vehicles during the promotional period will benefit from up to a 100,000 km free service package, 6-year unlimited mileage warranty, 6-year roadside assistance, free registration, a free gift voucher in addition to free insurance and flexibility - offering customers the choice of a package deal or instant cash back. To know more visit your nearest Mitsubishi showroom or call 24500500.

]]>18 July 2013http://www.zubairautomotive.com/images/content/news/205.jpgThe Audi A6 better than ever with Audi Extrahttp://www.zubairautomotive.com/Media/News-and-Events/The-Audi-A6-better-than-ever-with-Audi-Extra.html
The stylish Audi A6, sold by Wattayah Motors – the official dealer for Audi in Oman, offers several features to turn heads from every direction. With its light body, sporty chassis and a wide array of new assistance and multimedia systems, the executive sedan features groundbreaking solutions in every area of technology.

In Oman, the Audi A6 is available as either a 204 hp 2.8 FSI or 310 hp 3.0 TFSI model and is coupled with the new S tronic transmission and latest generation of quattro four-wheel drive. Until August 20, 2013, the A6 is available under the recently unveiled ‘Audi Extra’ Ramadan promotion. .As part of the offer for this Holy Month, all new A6 customers are offered a guaranteed buy-back scheme. Furthermore, buying an A6 will be coupled with complimentary insurance in Oman and the UAE, free registration, a service package for 5 years or 105,000 kms, a 5 year unlimited mileage warranty and a free three-year 24 hours roadside assistance promise – with the compliments of Wattayah Motors.

Commenting on the offer, Ahmed Shariefi, General Manager of Audi Oman, explained, "We like to provide our customers with the maximum possible benefits and ensure that they get the best value and service from us. The Audi A6 is one of Audi's most successful exclusive models in Oman and this promotion will further enhance the customer value of the car during the Holy Month."

Audi A6 is already the seventh chapter of an extraordinary success story. It sold seven million times worldwide since it was first launched as the Audi 100. Targeting the second largest premium segment in the Middle East, it is contributing heavily towards Audi’s goal of becoming the number one premium manufacturer in the region with four-digit figures annually.

The design of the new Audi A6 embodies athleticism and elegance. The sedan is 4.92 meters long and 1.87 meters wide, but just 1.46 meters high. The long engine hood, the low, sweeping roofline and the prominent lines on the flanks create a dynamic overall appearance. The Xenon plus headlights with LED daytime running lights or optional full LED headlights emphasise the striking expression at the front.
The roomy interior of the new Audi A6 echoes the sinewy style of the exterior. The salient element is the “wrap-around” – an inlay encircling the driver and the front-seat passenger. Every detail of the interior, including an innovative layered-wood veneer, is a testament to the care that Audi invests in carmaking. The Audi A6 comes with extensive standard equipment including the latest MMI (Multi Media Interface) operating system, a multifunction leather steering wheel, the Audi parking system plus as well as a glass sunroof. The electric front seats with memory function for the driver can be equipped with ventilation and massage functions as an option.

The new Audi A6 was specially developed for the Middle East region. The performance of the highly efficient four-zone automatic air conditioning system, for example, has been increased. Its functionality was tested over approximately one million test kilometres in various countries including China, South America, South Africa and the UAE. As of now the MMI is also available in Arabic including all Menu points, navigation maps and voice instructions as well as MMI touch handwriting recognition.

Audi also offers a variety of high-tech options: a head-up display, Audi active lane assist, Audi park assist, the Bang & Olufsen Advanced Sound System and the MMI touch. The new adaptive cruise control regulates speed and distance to the vehicle ahead and if necessary breaks the vehicle to a full standstill. The Audi pre sense safety system is in many situations able to reduce accidents and their consequences, or even prevent them altogether.

The latest generation quattro permanent all-wheel drive guarantees supreme traction, stability and dynamic response. At the same time the two powerful, highly efficient gasoline engines make use of important technologies from the brand’s modular efficiency platform – the energy recovery system and the start-stop function. Throughout the entire model line, fuel consumption in the A6 has decreased by up to 21 percent compared to the previous model.

The A6 as a whole stands as a testament to Audi’s signature performance and luxury. The Audi ‘extra’ campaign augments its features by providing customers with additional benefits. Through it, all new Audi A6 owners are sure to enjoy the certainty of impressive quality coupled with an exhilarating driving experience.

For more information visit www.audi-oman.com or call 24573730.
]]>30 July 2013http://www.zubairautomotive.com/images/content/news/206.jpgWattayah Motors Sponsors Football Tournament in Al
Amerathttp://www.zubairautomotive.com/Media/News-and-Events/Wattayah-Motors-Sponsors-Football-Tournament-in-Al-Amerat.html
In line with their commitment to the development of the local community and as a part of efforts to encourage sports, Wattayah Motors, the official dealer of Audi in the Sultanate, sponsored the summer football tournament for local teams in Al-Amerat.

The tournament was organised by Al-Forsan Sports & Culture Team with the support of Audi Oman. The championship witnessed the participation of 16 local teams, including Al-Jisr A, Al-Jisr B, Al-Aylah, Al-Awasif, The 40s, The King, Al-Forsan A, Shabab Al-Hajir Association, Thunder, Al-Towyan, Chicago, Jahloot, Napoli, and Al-Forsan B, who competed against one another to win the title of the season. The trophy was handed over to the winning team - Al-Nahda/Chicago Team - by His Excellency Mohammed Al-Hadi, Shura Council Representative of Al-Amerat.

Commenting on this association, Ahmed Shariefi - General Manager of Audi Oman – said: “The tournament brought together local teams who competed in a friendly community environment. Through initiatives such as this, the engagement within local teams is boosted and the community comes together to attend and participate. This is also a demonstration of the key role of private sector organisations in joining hands with local initiatives that contribute to the development of the society in general through supporting the youth.”

The event reinforced Audi’s commitment to supporting sporting excellence around the world, with the brand already heavily involved in football through its partnerships with Real Madrid and FC Barcelona among others.

Audi is a pacesetter in advanced technology. In sponsorships, Audi adopts a long-term horizon and places particular emphasis on working with the stars of tomorrow. The objective is to help excellence come to the fore, with carefully targeted assistance. Audi's involvement is aimed at supporting people who are pursuing their vision in developing areas of sports.

For more information visit www.audi-oman.com or call 24573730.

]]>28 June 2013http://www.zubairautomotive.com/images/content/news/208.jpg Ramadan Brings Special Joy to FUSO Customershttp://www.zubairautomotive.com/Media/News-and-Events/-Ramadan-Brings-Special-Joy-to-FUSO-Customers.html
General Automotive Company (GAC), the exclusive dealers for Mitsubishi FUSO trucks in Oman, are proud to do their bit to add joy to the holy month with special offers for their customers in the Sultanate.

Running until August 31, the Ramadan promotion will allow customers to avail of free service check up for all Canter, Rosa and FUSO vehicles. In addition to 35% discount on all labour for repair jobs, FUSO customers in Oman will also have the exclusive opportunity to get 45% discount on spare parts.

Commenting on the offer, Mark Tomlinson, the General Manager of General Automotive Company said, “2013 is a significant year for us at it celebrates FUSO’s 80th anniversary, and this special promotion adds to the celebration by offering more to customers. As a customer focused organisation representing Mitsubishi products in Oman, GAC constantly strives to reiterate their commitment to customers in the Oman market and strengthen their business relationships. We are confident that customers will be delighted to have decided on FUSO as their vehicle of choice.”

GAC, a part of the Zubair Automotive Group, has been associated with Mitsubishi Motors Corporation from 1973 and has since been the sole dealers for the brand in the Sultanate. 2013 marks their 40th anniversary with the brand and stands as a testament to the historic relationship the group has had with the Japanese automobile giant.

Perfectly in line with Fuso’s customer-centric mentality, consumer confidence is at the heart of everything GAC does and as a result the company is always at the forefront of developing new and innovative customer loyalty programs and attractive value added services. GAC strongly advocates on building strong business relationships and alliances with its growing portfolio of customers as the organisation, hand-in-hand with the Fuso brand, continues to go from strength to strength in Oman.

In addition, GAC has a strong network across the Sultanate for the Sale and after sales support of the Fuso product range; ensuring that no matter where a customer is located, he is guaranteed immediate and professional service.

This campaign which will mark the month of Ramadan will be held across Muscat, Sohar, Nizwa and Salalah. The showroom timings are Saturday to Thursday from 08 am to 01:30 pm and 02:30 pm to 05:30 pm, while Fridays are not working days. For more details, please feel free to contact the nearest branch or call at 24 500 500.

]]>28 June 2013http://www.zubairautomotive.com/images/content/news/209.jpgInternational Heavy Equipment Launches Omani
Apprenticeship Programhttp://www.zubairautomotive.com/Media/News-and-Events/International-Heavy-Equipment-Launches-Omani-Apprenticeship-Program.html
Manpower development in line with Expansion underway at Misfa

Integrated program with the Ministry of Manpower, International Heavy Equipment LLC (IHE) - a part of Zubair Automotive Group company have taken in 15 young Omanis, who have been inducted to be trained in a comprehensive apprenticeship in Trucks & Equipment, and will be offered fulltime employment with the company upon successful completion of the training.

Mr. Ram Mohan - General Manager of Commercial Group, said, “this specifically structured classroom training combined with job familiarizations, which will equip the fresh candidates with the job skills required to mature into professionals in the Trucks and Equipment Sector. In addition, the integrated program has been designed to ensure that the trainee’s language and soft skills also grow to make them complete specialists.”

He also added, “This programme is also in line with IHE’s planned expansion, in the second half quarter of 2014. To make the operations more widespread, it is essential to be equipped with trained manpower and this initiative has a twofold benefit.”

As part of its expansion plan, Zubair Automotive Group's IHE is developing a 55,000sq m 3S (sales, services and spares) facility at Misfa for trucks and equipment. This new facility, when ready in 2014, will be the largest multi brand trucks and equipment facility in the country.

Constantly supporting the Sultanate’s industrial sector, International Heavy Equipment provide a full-fledged Oman-wide commercial operation complete with dedicated sales, service and parts departments and are official dealers for Volvo and Renault Trucks together with an extensive range of specialist commercial vehicles. In a specially designed initiative to promote and develop local talent, IHE has taken under their wing 15 Omani youth who will go through a technical skills training program which has been developed in partnership with the Technical Training Institute.

Mr. Jamal Mohd. Al Balushi – Sr. Human Resources & Administration Manager – Commercial Group noted, “Omanisation has always been a priority at IHE and with the intensive training programme we can not only showcase our commitment to the cause, but also provide examples to the Omani youth of the manifold employment opportunities that exist in the automotive and commercial sector. We thank the Ministry of Manpower for their support and are confident that following the apprenticeship period, all of the 15 trainees will emerge as thorough professionals.”

Operating from the Ghala area in Muscat, International Heavy Equipment LLC (IHE) is well known for marketing world-class products and for the excellent service it extends to its customers. IHE is the sole distributor in the Sultanate of Oman for the finest trucks from Europe, VOLVO and RENAULT. IHE also operates a division called INTERPARTS that specialise in the supply of a wide range of industrial and engineering equipment manufactured by world-renowned companies.

]]>21 June 2013http://www.zubairautomotive.com/images/content/news/210.jpgCelebrate Ramadan with a new Mitsubishi SUVhttp://www.zubairautomotive.com/Media/News-and-Events/Celebrate-Ramadan-with-a-new-Mitsubishi-SUV.html
In the spirit of the holy month of Ramadan, Mesehar Sa’ud and Mitsubishi, represented by General Automotive Company, recently announced the start of a special campaign. Choose a new Mitsubishi SUV during the ongoing festive promotion, and every owner will benefit with free registration, 6-year unlimited mileage warranty and 6-year roadside assistance. In addition, each SUV model comes with its own assortment of special incentives. The campaign offers customers exciting deals during the promotional period which runs from July 01 until August 31.

Commenting on the special campaign, Mark Tomlinson, General Manager of General Automotive Company said, “As with every Ramadan we decided to celebrate the spirit of giving during this holy month by offering every customer purchasing any of our Mitsubishi SUV models an extra special deal, one they certainly can’t miss. In a market crowded with offers during Ramadan, our special Mitsubishi SUV offer stands apart, with our guarantee that their choice will be an especially rewarding one.”

“Additionally, we have noticed that some customers prefer a direct cash discount rather than to avail themselves of such offers. We have therefore left the decision up to them – offering them the flexibility to choose an instant cash-back in lieu of certain offer benefits,” he added.

As an example, on the purchase of a new Mitsubishi ASX, owners will benefit from a comprehensive 30,000 km free servicing package, while select Pajero and Outlander models will come with 100,000 km free servicing package. Additionally, all customers who purchase an Outlander or ASX will benefit from free insurance for 1 year and as an added feature of the offer, certain Pajero models will also be available with an accessory pack. Regardless of which vehicle you purchase, all will come with a special Ramadan gift courtesy of General Automotive Company.

Mitsubishi’s range of SUVs comprises of the refined Outlander, sporty ASX, and the legendary Pajero. All of these SUVs are loaded with the latest features. The range provides outstanding safety features with added luxurious enhancements and class-leading off-road capability and performance.

“So what are you waiting for?” asks Mesehar Sa’ud. “Head over to your nearest Mitsubishi showroom and purchase your dream car today. The sooner you choose a Mitsubishi SUV, the sooner you can explore the wonderful wadis and beautiful deserts of our breathtaking country.”

“You can also keep yourself updated with the latest news on the promotion by visiting Mitsubishi Oman’s facebook page or my personal facebook page. You can also follow us on twitter @MitsubishiOman,” added Mesehar Sa’ud.

For more information on the offer or to book test drives visit the Mitsubishi website www.mitsubishioman.com or visit your nearest Mitsubishi showroom. Over the course of the holy month all Mitsubishi showrooms will be open from 9:00 am to 1:00 pm and 7:00 pm – 12:00 am from Saturday to Thursday.

]]>21 July 2013http://www.zubairautomotive.com/images/content/news/211.jpgCelebrate Ramadan with a new Mitsubishihttp://www.zubairautomotive.com/Media/News-and-Events/Celebrate-Ramadan-with-a-new-Mitsubishi.html
In the spirit of the holy month of Ramadan, Mesehar Sa’ud and Mitsubishi, represented by General Automotive Company, recently announced the start of a special campaign. Choose any new Mitsubishi Sedan during the ongoing festive promotion, and every owner will benefit with free registration, 6-year unlimited mileage warranty and 6-year roadside assistance. In addition, each model comes with its own assortment of special incentives. The campaign offers customers exciting deals during the promotional period which runs from July 01 until August 31.

Commenting on the campaign, Mark Tomlinson, General Manager of General Automotive Company said, “We have had a strong start to 2013 and we want to see it continue, so we have developed some outstanding offers across the whole range that will suit buyers looking for high levels of specification at really good prices, while at the same time offering them the flexibility of choice. We have therefore left the decision up to them – offering them the flexibility to choose an instant cash-back in lieu of certain offer benefits. This choice is a great innovation, and one that delivers extra value to our customers when they purchase one of our great Mitsubishi products.”

As part of the offer, all sedans will benefit from the 6-year Roadside assistance and 6-year unlimited kilometre warranty. In addition, on the purchase of any new sedan, owners will benefit from a comprehensive 30,000 km free servicing package, while Lancer EX models will come with a 50,000 km free servicing package. Additionally, all customers who purchase a Fortis or select Galant and Lancer GL models will also benefit from free insurance for 1 year. Regardless of which vehicle you purchase, all will come with a special Ramadan gift courtesy of General Automotive Company.

Each of the sedan models offers a very unique ‘Mitsubishi Experience’. The Japanese-built Mitsubishi Lancer GL offers the buyer proven practicality, comfort, reliability and high performance with low maintenance ensuring an excellent value for money. The spacious sedan accommodates up to five people and, with a compact boot, is well equipped for grocery shopping, picnics and great family days out. The Lancer is the perfect car if you are looking for an optimised balance of interior comfort and performance excellence. It enjoys stunning good looks and projects an aggressive on-road style.

For both the ambitious and the bold driver, there is but one choice – Lancer EX. Available in three flavours – the calm GLS 2.0, the balanced GLX 2.0 and the sporty GT. As the ultimate driving machine of the range, it has stunning looks and aggressive styling with aerodynamic lines, with a racing inspired paddle shift gear changer to shift into overdrive, a Rockford Fosgate premium sound system and a cockpit full of gadget and features to choose from, that will ensure every drive is a truly memorable experience.

The Galant stands apart from the sedan crowd with a smartly styled front end and sophisticated lines that are especially apparent in the rear three-quarter view. Inside, premium materials enhance the Galant's interior and passenger comfort. It provides a roomy midsize package with generous space for passengers to travel in comfort. Power comes courtesy of either a 160hp 2.4-liter MIVEC 4-cylinder engine, teamed to an INVECS-II four-speed automatic transmission, or a 230hp 3.8-liter MIVEC V-6 engine mated with an INVECS-II 5-speed automatic transmission. The Galant's rigid body structure sets the stage for responsive handling and a sporty driving experience, balanced by a smooth, quiet ride.

At 4,585mm, the Lancer Fortis is also one of the longest vehicles in its class. This translates into a spacious cabin layout, providing enhanced comfort, convenience and enhanced levels of passenger safety. The Fortis, with its elegant exterior, features the signature Mitsubishi ‘gaping grille’ and sleek headlamp design. Likewise, the rear styling is characteristically muscular with handsomely designed rear lamp cluster, maximising night-time visibility. The Fortis also provides drivers a modern and practical interior with the use of high quality soft touch materials and a sound ergonomic design, giving the all-new sedan a fresh and elegant feeling.

“You can also keep yourself updated with the latest news on the promotion by visiting Mitsubishi Oman’s Facebook page or my personal Facebook page. You can also follow us on twitter at @MitsubishiOman,” added Mesehar Sa’ud.

For more information on the offer or to book test drives visit the Mitsubishi website www.mitsubishioman.com or visit your nearest Mitsubishi showroom. Over the course of the holy month all Mitsubishi showrooms will be open from 9:00 am to 1:00 pm and 7:00 pm – 12:00 am from Saturday to Thursday.

]]>30 July 2013http://www.zubairautomotive.com/images/content/news/212.jpgIconic Sporting Fun The All New Golf GTI Arrives
in the Sultanatehttp://www.zubairautomotive.com/Media/News-and-Events/Iconic-Sporting-Fun-The-All-New-Golf-GTI-Arrives-in-the-Sultanate.html

• uperior dynamic performance and progressive steering paired with the prestige and heritage of the GTI product brand

• Public launch of the seventh generation held at the Oman Automobile Association

Following 37 years of unprecedented global success, the seventh generation Golf GTI has arrived in Oman with Wattayah Motors. The legendary compact sports car is powered by a turbocharged petrol, direct-injection engine (TSI) with 162 kW / 220 HP coming as standard and accelerates to 100 km/h in 6.5 seconds, reaching a top speed of 244 km/h.

Wattayah Motors, the official dealers of Volkswagen in the Sultanate, launched the seventh generation of the Golf GTI at the Oman Automobile Association, where fans in Oman were given the exclusive opportunity to test drive the all new car for the first time.

Defined by a fundamental standard for dynamic performance that is more precise

than any other compact car, the Golf GTI, which is produced at the German Volkswagen plant in Wolfsburg, has sold nearly 1.9 million models to date worldwide, making it the most successful model of its type in the world. It’s popularity has been matched across the Middle East with a legion of fans already lined up to test the latest addition.

Hemant Bhat, General Manager at Wattayah Motors was delighted to announce the availability of the Golf GTI in Oman; he commented “The new Golf GTI is sportier than ever and has been one of the most eagerly anticipated new models for 2013. The Golf GTI has long been a favourite amongst automotive enthusiasts across the Middle East and last year accounted for 60% of all Golf model sales in the AGCC.”

He also mentioned, “This Golf GTI represents pure dynamics with all of the everyday utility qualities of the Golf, the seventh generation of which was voted “World Car of the Year”. We would like to thank Oman Automobile Association for giving us the opportunity to host this event – there could be no better fitting venue. Golf GTI fans in the Sultanate have every reason to be excited for this driving experience and can now get in touch with us at the Wattayah Motors showroom.”

As a classic with cult status, the Golf GTI systematically combines sportiness and driving fun with the strengths of the Golf into a unique concept of compact sport sedans. The 6-speed DSG automatic gearbox helps to reach DIN fuel consumption value of 6.01/100 km; meaning that the new Golf GTI offers an 18 per cent improvement in fuel economy compared to the previous model.

100 per cent more power. The engine of the first Golf GTI produced exactly 81 kW / 110 HP. Now, the seventh generation Golf GTI sends 162 kW / 220 HP to the front wheels - which is exactly double the power of the first Golf GTI.

2.0-litre turbocharged direct injection engine. The turbocharged engine of the Golf GTI is from the third generation of the EA888 engine series and has a completely newly developed cylinder head. A unique feature in this power class is the water-cooled exhaust gas circulation loop to the turbocharger that is fully integrated in the cylinder head. This type of exhaust gas cooling makes a crucial contribution towards improving fuel consumption at full load in the new Golf GTI.

In addition, the 1,984 cc TSI features variable valve timing with dual camshaft adjustment and the valve lift on the exhaust side is adjustable over two stages. This enables optimal control of the charge exchange process for better performance, fuel economy and low emissions.

42 kg lower weight. The sports car, like the base model, is based on the new modular transverse matrix (MQB), and similar to the base model, the weight of the GTI was also reduced compared to the previous model – from 1,393 kg to 1,351 kg (42 kg savings).

350 NM torque. The car’s aerodynamics were also improved with its drag (cD x A) reduced from 0.73 m2 in the already very good previous model, to 0.70 m2. The substantially higher torque of 350 Nm (instead of the 280 Nm of the previous model) also made it possible to reduce the gear ratios for lower engine speeds, adapting them to the engine’s lower rev levels.

Last but not least, internal engine modifications were made  including a new and innovative thermal management system which also contributes towards the noted 18 per cent improvement in fuel economy in the 2.0-litre TSI.

10 km/h faster. The low fuel consumption and emission values of the Golf GTI contrast with the car’s simply dominating driving performance data. The 220 HP Golf GTI accelerates to 100 km/h in 6.5 seconds and has a top speed of 244 km/h. Based on its handling properties, the new Golf GTI is impressively penetrating the market segment of high-class and considerably more expensive sports cars more than ever before.

GTI exterior. Of course, the new Golf GTI is distinguished from other cars in the model series by numerous additional features and classic GTI insignia. On the exterior, they include the red painted brake callipers, smoked LED rear lights in a custom design as well as chrome tailpipes on the left and right.

The production colours Red (“Tornado Red”) and “Black” as well as “Pure White” have been typical for the Golf GTI since its early days. Also standard on-board the most powerful, fastest and most fuel-efficient Golf GTI ever, are the newly designed 18-inch “Austin” alloy wheels.

GTI interior. The typical GTI insignia are indispensable in the interior as well. The seat covers in the legendary tartan pattern, known as “Jacky” in the previous model, was redesigned and is now known as “Clark”. The fabric design of the sport seats offer exceptionally good ergonomic properties. In addition, the seats and door trim panels can also be ordered with “Vienna” leather upholstery.

The GTI instrument cluster makes a strong statement with a colour display and unique instrument graphics. The GTI-specific look in the interior is rounded out by such features as an independent leather sport steering wheel (with multifunction keys), red ambience lighting (in front, in the trim strips of the doors and the stainless steel door sill guards) and pedals made of brushed stainless steel.

High-tech GTI. The seventh generation of the sporty icon is the first Golf GTI to launch with standard technology highlights such as progressive steering, the Driver Alert System, Automatic Post-Collision Braking System and the further advanced XDS+ vehicle dynamics function.

Dhofar Automotive, the official distributors for Chrysler, Jeep, Dodge and RAM in Oman, has officially launched the new 2014 Jeep Grand Cherokee in Oman.

The 2014 Jeep Grand Cherokee, the most awarded SUV ever, once again redefines the premium SUV class, delivering an unprecedented combination of best-in-class fuel economy and driving range, a choice of leading powertrain options, legendary benchmark capability, world-class craftsmanship, premium on-road driving dynamics and a host of advanced user-friendly technology and safety features.

Highlighting the proud history of the Grand Cherokee, Jack Rodencal, Managing Director of Chrysler Group Middle East said, “There have been four generations of Grand Cherokee, and over the last 20 years each generation has improved on the last. For the 2014 model year, Jeep has taken the industry’s most highly acclaimed SUV and elevated it to an even higher level. The 2014 Jeep Grand Cherokee has now leapt even further ahead from its competitors by enhancing its unique elegance, efficiency, capability and technological features.”

Jack Rodencal added, “Styled for, and targeted at customers in the important mid-size SUV segment and with a high level of equipment on offer, drivers in the Sultanate will find it even more of a pleasure to drive - on road, off road and in all weather conditions.”

A new, refined exterior design, complete with new bi-xenon headlamps, with signature LED daytime running lamps (DRL) on all models add to its premium appearance. Interior luxury is achieved with premium amenities including Natura leather, exotic open-pore wood trim and new colour offerings. New steering wheel paddle shifters offer improved driver control both on- and off-road, including Electronic Range Select when using Selec-Speed Control in extreme off-road situations.

The new 2014 Jeep Grand Cherokee comes equipped with increased and improved safety and security features - more than 60 in total - including Front Park Assist, Forward Collision Warning with Crash Mitigation, Adaptive Cruise Control and Selec-Speed Control - as well as an array of advanced user-friendly technology features such as the latest Uconnect 8.4” touchscreen radio with integrated climate and infotainment controls and a 7” customer configurable multiview display cluster.

The Jeep Grand Cherokee is equipped with the 3.6-litre Pentastar V6 engine as well as the 5.7-litre HEMI V8 - both engine options being paired to a new eight-speed transmission.

The new, robust and durable eight-speed transmission in addition to enhancing fuel economy, delivers quicker acceleration and precise, smooth shifting, enhancing ride quality to luxury car levels. An additional benefit is a lower crawl ratio to aid in climbing over - or through - tough obstacles, when equipped with a two-speed transfer case.

Another contributor to the 2014 Jeep Grand Cherokee’s improved fuel economy is a new Eco Mode that optimises the transmission’s shift schedule and, in V8 models, Fuel Saver cylinder deactivation. In addition, the Eco Mode activates Grand Cherokee’s air suspension system, lowering it to ‘Aero Ride Height’ when the vehicle speed remains between 83.7 kmph and 90 kmph, or exceeds 90 kmph. Eco Mode is automatically engaged on vehicle startup - a button on the centre stack that allows drivers to disengage Eco Mode if more spirited performance is desired.

The new 2014 Jeep Grand Cherokee is available now at Dhofar Automotive showrooms across the Sultanate. To find out more about all Jeep Grand Cherokee models or to book a test drive – call 2458 4530 or visit your nearest showroom from Saturday to Thursday, between 9.30am and 1.30pm or 8pm and 12am during the month of Ramadan.

The stately and distinctively styled sedan, the Chrysler 300C, combines the elegance of design with premium performance and state-of-the-art safety. This luxurious sedan demands attention with Chrysler’s inherent qualities of luxury, style, safety and capability.

The Chrysler 300C is equipped with a choice of 3.6L Pentastar 292HP and 5.7L 370HP HEMI VVT V8 engines, providing world-class ride and handling. In addition, the eight-speed automatic transmission expands the world-class power and offers class-leading fuel efficiency.

Engineered for superior driving enjoyment, the Chrysler 300C boasts an expressive exterior design, that announces its arrival with little more than a flash of an LED-accented headlight, thanks to its clean crisp lines, striking chrome accents and elegant details. It is complemented with an interior available with real wood accents giving the cabin a rich feel, and the patented UConnect system that keeps control of the entire cabin. When it comes to safety standards, the 300C has been named a “Top Safety Pick” by the Insurance Institute for Highway Safety (IIHS).The Chrysler 300C has standard safety features that include, full-length side-curtain airbags, seat-mounted side thorax air bags, driver’s knee bag, front-row reactive head restraints, Hill-start Assist, Rain Brake Support and Ready Alert Braking.

The Chrysler 300C is available at Dhofar Automotive showrooms across Oman. To find out more about The Chrysler 300C and the Ramadan promotions from Dhofar Automotive or to book a test drive – call 2458 4530 or visit your nearest showroom from Saturday to Thursday, between 9.30am and 1.30pm or 8pm and 12am during the month of Ramadan.

]]>4 August 2013http://www.zubairautomotive.com/images/content/news/216.jpgMitsubishi Ramadhan Roadshow in action across the
Sultanatehttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Ramadhan-Roadshow-in-action-across-the-Sultanate.html

• Mitsubishi to showcase latest vehicles from north to south of Oman

• Flexible offer allows customers the choice of a package deal or instant cash back

• A great opportunity to connect with loyal and new customers

Muscat 24 July, 2013: Mitsubishi Oman, represented by General Automotive Company, is pleased to announce that its annual Ramadhan Roadshow is currently visiting towns across the Sultanate as part of its promotional efforts to bring great value offers to people. This special activity during the holy month will enable them to engage with their customers – existing and potential and share the latest updates in the brand.

Bringing the latest vehicles including the L200, ASX, Galant, Lancer GL, Lancer Fortis, Outlander and Pajero, the roadshow provides the perfect opportunity to showcase the full Mitsubishi range and interact with people.

Starting with a bang, the roadshow kicked off with appearances by Mesehar Sa’ud at both Qurum and Muscat City Centre Malls, where he brought the exciting offers to life for visitors to the Mitsubishi stand. It is the second year that Mesehar Sa’ud has been the ambassador of the Mitsubishi during the holy month and he is proving as popular as ever as people lined up at the stand to have their photos taken with the entertaining brand character.

Mark Tomlinson, General Manager of General Manager of General Automotive Company said “It is incredibly important to us as brand to consistently produce the best value offers for our loyal customers. Ramadhan is a great time to connect with existing and potential customers across the Sultanate and surprise them with our exciting offers during the holy month.”

From Nizwa to Salalah and Sohar to Sinaw, the roadshow will travel across Oman for twenty days. Any customer purchasing a vehicle during the promotional period will benefit from up to a 100,000 km free service guarantee, 6-year unlimited mileage warranty, 6-year roadside assistance, free registration, a free gift voucher in addition to free insurance and flexibility - offering customers the choice of a package deal or instant cash back. Moreover, Mitsubishi has some special packages to go with each model.

Select L200, ASX, Galant, Lancer GL and Lancer Fortis models will benefit from a 30,000 km free service package; Lancer EX models come with a 50,000 km free service package; while select Pajero and Outlander models will come with 100,000 km free service package. Additionally, all customers who purchase a Galant DE 2.4, Select Lancer GL models, Lancer Fortis and Outlander will benefit from free insurance. As an added feature of the offer, certain Pajero models will also be available with an accessory pack. To know more about Mitsubishi Ramadan deals please visit your nearest Mitsubishi showroom or call 24500500.

]]>24 July 2013http://www.zubairautomotive.com/images/content/news/217.jpgAudi Oman presents Sami Yusuf Live in Muscathttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-presents-Sami-Yusuf-Live-in-Muscat.html
• Concert to be held on August 30 at the SQU Grand Hall
• 10 tickets to be given away via Facebook contest

Sami Yusuf is a British singer-songwriter, composer, producer and multi-instrumentalist musician of Azerbaijani origin. His first album ‘Al-Mu`allim’, released in 2003 at the age of 23, sold over two million copies. Since then he has gone on to release two more critically acclaimed albums, selling more than nine million copies worldwide. His self-coined music genre ‘Spiritique’ is well known attracting a relatively young fan base from diverse regions and cultures across the globe and led to Yusuf being heralded as ‘Islam's Biggest Rock Star’ by Time magazine.

"Sami Yusuf is an extraordinary performer who truly embodies Audi philosophy through his talent and performances," noted Ahmed Shariefi, General Manager of Audi Oman. "We are proud to be bringing such a talented individual to the Sultanate and to share his awe-inspiring music with the local populous."

Sami Yusuf’s innovative musical style and breathtaking compositions perfectly match the spirit of the brand with the four rings. As implied by name, Audi is the Latin word for the imperative of “listen” and music has always been central to Audi’s arts and cultural patronage. By promoting art, music and culture, the design-oriented premium car manufacturer has been able to draw inspiration for its own products, which are known for combining functionality with aesthetic and emotional appeal.

“‘Vorsprung durch Technik’ – the philosophy of Audi is an expression of technical perfection, innovative ideas and creative endeavor. These very same aspects are the elementary prerequisites for artistic success.” added Ahmed Shariefi.

To ensure the world famous musician gives his very best performance, Audi is providing Yusuf with a fleet of Audi vehicles to travel in and around the capital during his stay in Oman. Audi’s superior driving performance and luxurious features will ensure he reaches the venue safely in style and comfort.

Audi Oman is also giving fans an opportunity to win free tickets to the eagerly awaited concert via a contest on its facebook page - www.facebook.com/Audi3oman. For a chance to win fans will have to answer two questions. The five best answers will each receive two free passes to the show.

At the event, Audi Oman will be displaying a number of other models including the Audi A8 L, A1, A4 & TT, all of which are available to purchase from any Audi showroom in the Sultanate. For further information please call +968 245 84510 or visit www.audi-oman.com/Oman or visit any Wattayah Motors showroom where a team of fully qualified sales consultants will be able to assist you.

]]>1 September 2013http://www.zubairautomotive.com/images/content/news/218.jpgFinalists Do Battle for the Volkswagen Your Music
Das Auto http://www.zubairautomotive.com/Media/News-and-Events/Finalists-Do-Battle-for-the-Volkswagen-Your-Music-Das-Auto-.html
• Raya Abirached and Volkswagen Middle East shortlist the two best entries from across the Middle East
• Online voting open now
• Highlighting the popularity of Arabic music, ‘Your Music. Das Auto.’Facebook posts have reached more than 2.7million

Two potential Arabic music stars, Hamad Al Fardan and Louay Al Majed, have today been announced by Volkswagen Middle East, as the finalists of the regional ‘grassroots’ competition, ‘Your Music. Das Auto.’. Specifically designed to support and find new musical talent living in the Middle East, the competition has entered its final stages as music-enthusiasts from across the region begin voting for their favourite, original song on the ‘Your Music. Das Auto.’Facebook page.

Highlighting the popularity of Arabic music, the competition has received a great response from creative regional songsters, with the ‘Your Music. Das Auto.’ Facebook page reaching 2,773,723 people so far. Entrant’s tracks were created to include the specially commissioned Volkswagen beat and the overall winner will receive the once in a life time opportunity to create their own music video.

Thomas Milz, Managing Director, Volkswagen Middle East, said: “Innovationand performance are just some of the qualities that represent Volkswagen and the qualities we were looking for in our finalist entries. We were overwhelmed with the quality of the entries and these finalists are a strong representation of the Arabic music talents in this region.

“Voting is open now, so we urge music fans to go to our official Facebook page and vote for their favourite piece.

“At Volkswagen, we have a strong history in connecting people and communities through music and the competition is a way of highlighting Volkswagen’s long-term commitment to the region.”

Raya Abirached, the popular host of Arabs got Talent, who is supporting Volkswagen with its ‘Your Music. Das Auto’ campaign to help unearth a new music star, said: “The creativity of Hamad and Louay is symbolic of the musical potential amongst Arab youth in the region.

“The Arabic music industry holds tremendous potential for young artists, and I always want to support the opportunities available in the region for them to get noticed. The ‘Your Music. Das Auto’ competition is an excellent platform to showcase talent and to introduce Arabic music to new audiences in the Middle East.”

‘Your Music. Das Auto.’ builds on the strong heritage that Volkswagen has in supporting global music initiatives. For more than 15 years, the Volkswagen Sound Foundation has supported new artists and bands by providing them with tour buses, sponsorship, promotion and coaching.

Finalist, Hamad Al Fardan, 26 years old, whose original creation presents Arabichip hop music, said: “My song, ‘We don’t give up’, is about trying to achieve a dream and notgiving up until that happens. There are a lot of talented people in this region, all trying to achieve their dreams so I feel they can relate to this.

“My music means everything to me and I will never give up on my ambition for my music to be heard worldwide. This competition is a great opportunity for people like me who have passion for music and don’t have enough support to make it happen. I feel blessed that I’m a part of it and have the chance to show to people what I have spent the past eight years working on.”

Hamad’s competitor, LouayAl Majed, 23 years old, whose slow ballad has made it to the final, said: “Music is a huge part of my life and something I feel can truly touch us. My song is called ‘I will be with you’ and is about a guy’s attachment to a girl. Love is a theme that will never tire and something I feel everyone can relate to. This is a unique music competition and a different concept to what already exists. I’m very happy to be part of it and I would like to thank my musical team, Mahmoud Wahid Mahmoud, Hesham El Bana and Alaa Sero, who have helped me create this piece, as well as Volkswagen Middle East for this opportunity.”

]]>1 September 2013http://www.zubairautomotive.com/images/content/news/219.jpgSales Success in Oman for Audi Extra offerhttp://www.zubairautomotive.com/Media/News-and-Events/Sales-Success-in-Oman-for-Audi-Extra-offer.html

Audi Oman, represented by Wattayah Motors, has announced that its “Audi Extra” campaign, which launched on the 9th of July, has been an unrivalled success. The German premium brand has recorded increased sales of 37% in the local market over the course of the festive season as a result of the campaign.

Commenting on the Audi Extra campaign, Ahmed Shariefi, General Manager of Audi Oman, explained, "During the summer campaign this year, we focused on enhancing our customers’ experience with Audi by raising our offer standards to new levels, both in sales and after sales service. Customers were quick to recognize the benefits of the offer and as such, we have experienced our most successful Ramadan promotion to date.”

The Audi Extra campaign gave new Audi buyers a comprehensive package of benefits, including extended maintenance and warranty periods, free additional equipment packages, one year free finance, free gifts as well as generous price discounts. All of these benefits brought added peace of mind to Audi customers in the Ramadan period and led to an unprecedented level of interest from customers.

Shariefi added, “Audi vehicles offer the epitome of German premium motoring and our Audi Extra promotion provided customers with the opportunity to purchase a new Audi and enjoy a variety of further benefits. By offering a guaranteed buy back value for example, owners receive a guaranteed future value in case they decide to replace their vehicle, which further adds to the peace of mind of owning an Audi.”

For more information visit www.audi-oman.com, call 24573730 or visit Audi Oman’s official Facebook page at fb.com/Audi3Oman.

]]>8 September 2013http://www.zubairautomotive.com/images/content/news/220.jpgMitsubishi Thanks Over 7000 Facebook Fanshttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Thanks-Over-7000-Facebook-Fans.html
Celebrating yet another milestone for Mitsubishi in the Sultanate, General Automotive Company is proud to announce that the recently launched Facebook page for the brand has crossed the 7,000 fan mark, in just two months.

Mark Tomlinson, General Manager – General Automotive Company expressed his delight at this achievement, “Facebook is one of the most dynamic mediums on the social platform and since the launch of the dedicated Facebook page we have been able to engage directly with owners and fans. We are overwhelmed by the response we have received from the online community in Oman, and look forward to growing fan engagement in through social media in integration with the brand.”

He also added, “As a customer-centric brand, it is essential for us at General Automotive Company to ensure that our fans can reach out to us at any time, across a number of mediums – hence the decision to establish a presence on Facebook and Twitter. Having crossed the 7,000 mark, we are very encouraged to see the phenomenal growth and would like to extend our thanks to everyone who has chosen to like us and follow our journey.”

Visitors to the Mitsubishi Oman Facebook Page have access to a large variety of interesting content, from special offers to the latest brand activities, service promotions, contests and product news. And, by tying in their offline activities with their social media efforts, fans and owners are able to continuously stay up-to-date with everything Mitsubishi.

The official Mitsubishi Oman Facebook page, powered by TBWAZeenahDigital, also allows the brand to keep in touch with customers and fans on a continual basis, providing the opportunity to take onboard feedback given and support customers before, during and after every purchase. Engagement is especially high when fans and visitors can showcase their brand knowledge by entering one of the many contests on Mitsubishi Oman. For the latest photo contest, spotting most Mitsubishi over Eid Al Fitr, the winner alone shared over 600 images.

In line with General Automotive Company’s industry-leading technology and integrated service standards, Mitsubishi Oman will soon launch on Instagram, YouTube and LinkedIn as well, providing the public with even more channels to easily access information about the company, its products and services.

For more information or to connect with Mitsubishi on Facebook, please visit www.facebook.com/mitsubishi-oman

]]>15 September 2013http://www.zubairautomotive.com/images/content/news/221.jpgAudi to present Sport quattro concept at Frankfurt
Motor Showhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-to-present-Sport-quattro-concept-at-Frankfurt-Motor-Show.html
In celebration of the 30th birthday of the Sport quattro, Audi will present its legitimate successor at the 2013 IAA in Frankfurt am Main. The Audi Sport quattro concept show car continues the grand quattro tradition, with a stunning coupe design and plug-in hybrid drive with a system output of 700 hp.

Since the debut of the “Ur-quattro” in 1980, Audi has sold more than five million cars with permanent all-wheel drive, far more than any other premium manufacturer worldwide. The competition car „Sport quattro“ wrote racing history when Walter Röhrl drove it to victory in the 1987 Pike's Peak International Hill Climb in Colorado, USA.

Audi Sport quattro concept show car has a powerful, intense road stance. The overhangs are short, the proportions sportily balanced. All of its design solutions are driven by a technical function. These include the angular, flat C-pillars and the rectangular double headlights featuring Audi's groundbreaking Matrix LED technology. Throughout the car, sharp contours frame tautly muscular surfaces. The grille is part of Audi's new design philosophy and provides a first glimpse at the future design of the sporty production models.

The interior is focused on the driver. The steering wheel, digital instrument cluster and head-up display are all in the direct field of view. The lightweight construction typical for Audi is reflected both in the design and in the choice of materials. The support structure of the interior is a carbon shell. A crossbeam behind the rear seats provides for additional rigidity. The multifunction sport steering wheel is used to switch between a number of virtual 3D displays. Choices include a Race mode with central speedometer, track information and a stopwatch, for example, or the Setup mode with detailed information about numerous race tracks.

The plug-in hybrid drive makes the Audi Sport quattro concept a breathtakingly dynamic coupe. System output is 700 hp; system torque is 800 Nm. Power flows through a modified eight-speed tiptronic to the quattro powertrain, which features a sport differential on the rear axle. The show car consumes on average 2.5 liters of fuel per 100 kilometers, a CO2 equivalent of 59 grams per kilometer. The Audi Sport quattro concept accelerates from 0 to 100 km/h in 3.7 seconds – much like the powerful Audi rally cars once did. Its top speed is 305 km/h.

The combustion engine is a four-liter, twin-turbo V8. It produces 560 hp and 700 Nm of torque. The cylinder on demand (COD) system and a start-stop system make the sonorous eight-cylinder unit very efficient. Located between the 4.0 TFSI and the transmission is a disc-shaped electric motor producing 110 kW and 400 Nm. It draws its traction energy from a liquid-cooled lithium-ion battery in the rear with a capacity of 14.1 kWh. The Audi Sport quattro concept can cover up to 50 kilometers on electric power alone. An intelligent management system controls the interplay between the two drives as needed, and the driver can choose between various operating modes. EV mode is for purely electric driving; Hybrid mode for maximum efficiency and Sport mode for maximum performance.

The lightweight construction concept also plays a large part in this dynamic performance. The occupant cell combines ultra-high-strength steel panels and cast aluminum structural elements; doors and fenders are made of aluminum, and the roof, engine hood and rear hatch are made of carbon fiber-reinforced polymer. The result is a curb weight of just 1,850 kilograms.

Long version:

quattro is Audi and Audi is quattro – the brand and the technology are indelibly linked. In celebration of the 30th birthday of the Sport quattro, Audi will present its legitimate successor at the 2013 IAA in Frankfurt am Main. The Audi Sport quattro concept show car continues the grand quattro tradition, with a stunning coupe design and plug-in hybrid drive with a system output of 700 hp.

quattro is more than just a technology – quattro is a philosophy. The term stands for driving safety and sportiness, technical competence and a dynamic approach to life. Since the debut of the “Ur-quattro” in 1980, Audi has sold more than five million cars with permanent all-wheel drive, far more than any other premium manufacturer worldwide. The strengths of the quattro concept and its successes in racing have been impressively displayed for over three decades now.

One legendary Audi classic is the Sport quattro, which made its debut at the 1983 IAA and was designed as a homologation model for the World Rally Championship. With 306 hp and many technical innovations, it was the supercar of its day. The short wheelbase, which honed the handling, gave the Sport quattro an unmistakable look. The competition car wrote racing history. Walter Röhrl drove it to a convincing victory in the 1987 Pike's Peak International Hill Climb in Colorado, U.S.A.

Exterior design: powerful and eye-catching:

With the Audi Sport quattro concept show car, Audi is bringing this grand tradition into the present and taking up ideas again that were first seen in the Audi quattro concept study three years ago. The coupe combines the DNA of the

Ur-quattro with dramatic elegance. It has a powerful, intense road stance, its body tautly perched over the 21-inch wheels. The overhangs are short, the proportions sportily balanced. With a wheelbase of 2,784 millimeters, it is 4,602 millimeters long. With 1,964 millimeters, the two-seater is very wide and at just 1,386 millimeters unusually low-slung.

Like the Audi Sport quattro, the Audi Sport quattro concept was designed in the spirit of racing. None of its design solutions are an end unto themselves.

Each is driven by a technical function, and several are an homage to the quattro models of the early 1980s. These include the angular, flat C-pillars and the rectangular double headlights featuring Audi's groundbreaking Matrix LED technology, which will be available by the end of this year in the refreshed Audi A8.

Two very flat structures are visible inside the headlight. The wrap-around daytime running lights together with the central low-beam units and the Audi Matrix LED make for a sporty, determined look. The headlights and tail lights are a reinterpretation of lightweight construction. The headlights forsake fascia, exposing the LED heat sinks, while the tail lights reduce glass and housing to a minimum.

The LED high-beam unit of the Audi Matrix LED headlights is comprised of numerous individual diodes. The individual LEDs, which work in tandem with upstream lenses and reflectors, always deliver excellent illumination. They are activated, deactivated or dimmed individually according to the situation. With the number of LEDs, their arrangement and the size and design of the headlights, the new technology offers many fascinating possibilities.

Another design homage are the “blisters” above the fenders. The Audi designers have reinterpreted and strongly accentuated these lines. They give the body even greater emotional appeal and broad shoulders. Throughout the car, sharp contours frame tautly muscular surfaces. With their interplay between convex and concave curvatures, the engine hood, fenders and flanks define the athletic character of the Audi Sport quattro concept.

New details: the single-frame grille:

The front of the show car is characterized by the hexagonal single-frame grille with a new, sculpted grille insert, a typical element borrowed from racing. Its lower section is virtually vertical; the upper section follows the line of the engine hood. The low grille emphasizes the width of the car. Two large, vertical blades divide each of the large air inlets, and their form is taken up by the creases in the engine hood. The CFRP splitter is shifted far to the front, as on a race car. The grille is part of Audi's new design philosophy and provides a first glimpse at the future design of the sporty production models.

The proportions of the rear of the car are defined by the combination of a flat greenhouse and broad shoulders. The spoiler at the lower edge of the rear window underscores the car's width. Another distinctive element at the rear of the show car is the CFRP diffuser, which extends far upward. Similar to the single-frame grille, its upper section is honeycombed, whereas the lower section houses two large, oval tailpipes. Mounted on a black CFRP facing, the tail lights are rectangular – a typical quattro styling cue – and emphasize the width of the car. A spoiler extends from the rear hatch at higher speeds. The luggage compartment, which is reinforced by a solid crossbeam beneath the rear shelf, has a capacity of 300 liters.

Precisely penned details round out the dynamic look of the Audi Sport quattro concept. The flared sills are made of CFRP; the power door handles extend automatically to meet an approaching hand. The four rings adorn the front, the rear, the air outlets behind the front wheels and the C-pillars. The center-locking wheels feature a five twin-spoke design.

Interior: racing meets elegance:

The concept of elegant sportiness carries over to the interior of the Audi Sport quattro concept. The spacious cabin is awash in dark gray tones and precise lines.

The interior is focused on the driver. The steering wheel, digital instrument cluster and head-up display are all in the direct field of view. A line running below the windshield encircles both the driver and passenger and integrates all ergonomic functions such as the door openers.

The lightweight construction typical for Audi is reflected both in the design and in the choice of materials. Viewed from above, the slim dashboard is reminiscent of the wing of a sailplane. The support structure of the interior is a carbon shell that also serves as a storage compartment in the side doors. Elements like this make lightweight construction visible.

The quattro drivetrain runs beneath the continuous center console. Sporty racing bucket seats with folding backs, sculpted side bolsters and integrated head restraints up front and full rear seats offer space for four. The folding mechanism provides access to the rear. A crossbeam behind the rear seats provides for additional rigidity.

Great attention to detail is reflected in both the choice of materials and the workmanship. The multifunction sport steering wheel provides a glimpse into future sporty production models.

The control concept is also focused on the driver. All important information is displayed in the fully digital instrument cluster, another show car feature. The multifunction sport steering wheel is used to switch between a number of virtual 3D displays.

Choices include a Race mode with central speedometer, track information and a stopwatch, for example, or the Setup mode with detailed information about numerous race tracks. In addition, the touchwheel of the characteristic Audi MMI control unit makes it easy to enter information.

Another highlight is the innovative air conditioning control unit, which is integrated directly into the air vents. Temperature, intensity and air flow can be controlled using one and the same element. The display in the vents shows either important media information or the air conditioning settings.

Powerful performance: the plug-in hybrid drive:

The plug-in hybrid drive makes the Audi Sport quattro concept a breathtakingly dynamic coupe. System output is 700 hp; system torque is 800 Nm. Power flows through a modified eight-speed tiptronic to the quattro powertrain, which features a sport differential on the rear axle. According to the applicable standard, the show car consumes on average 2.5 liters of fuel per 100 kilometers, a CO2 equivalent of 59 grams per kilometer.

The combustion engine is a four-liter, twin-turbo V8. It produces 560 hp and 700 Nm of torque. The cylinder on demand (COD) system, which deactivates four cylinders under part load, and a start-stop system make the sonorous eight-cylinder unit very efficient.

Located between the 4.0 TFSI and the transmission is a disc-shaped electric motor producing 110 kW and 400 Nm. It draws its traction energy from a liquid-cooled lithium-ion battery in the rear with a capacity of 14.1 kWh. The show car is charged via an Audi wall box, which uses intelligent charge management to ensure the optimal feed of energy to the lithium-ion battery. The Audi Sport quattro concept can cover up to 50 kilometers on electric power alone. An intelligent management system controls the interplay between the two drives as needed, and the driver can choose between various operating modes.

The customer can choose between various characteristics for the Audi Sport quattro concept depending on the operating and driving strategy. A choice of three modes is available. EV mode is for purely electric driving; Hybrid mode for maximum efficiency and Sport mode for maximum performance.

In EV mode, only the electric motor is active. With a peak electric output of 110 kW and 400 Nm of torque, electric driving both inside and outside the city is possible. An active accelerator indicates the transition to hybrid operation to the driver so that he/she can consciously control the switch between electric and hybrid vehicle.

In Hybrid mode, environmental and route data are used to compute the optimal use of the electric motor and combustion engine for fuel efficiency and implement this via the operating strategy. If navigation is active, the route is optimized for efficiency. This mode also includes the ability to customize the operating strategy. If the driver wants to retain a certain amount of electric range or to drive certain route segments on electric power, they can use the Hold or Charge function to precisely adjust the charge of the battery even without charging from the power grid.

In Sport mode, the operating strategy sets the drive system for maximum power and performance. The electric boost function supports the combustion engine in all driving situations. The energy management system ensures that the battery always has sufficient charge.

When the V8 and the electric motor work together, the Audi Sport quattro concept accelerates from 0 to 100 km/h in 3.7 seconds – much like the powerful Audi rally cars once did. Its top speed is 305 km/h.

The lightweight construction concept also plays a large part in this dynamic performance. The occupant cell combines ultra-high-strength steel panels and cast aluminum structural elements. The doors and fenders are made of aluminum, and the roof, the engine hood and the rear hatch are made of carbon fiber-reinforced polymer. The result is a curb weight including the battery pack of just 1,850 kilograms.

The show car’s chassis is easily able to handle the drive system's power. Handling is as dynamic as it is stable. The front suspension features five control arms per wheel; the rear suspension follows the Audi track-controlled trapezoidal link principle. Tautly tuned springs and dampers connect the Audi Sport quattro concept firmly to the road. The dynamic steering varies its ratio as a function of driving speed. The brake calipers grip large, carbon fiber-ceramic brake discs, and the tire format is 285/30 R 21.

]]>4 September 2013http://www.zubairautomotive.com/images/content/news/222.jpgVolkswagen Golf GTI Drives Record Ramadan Sales at
Wattayah Motorshttp://www.zubairautomotive.com/Media/News-and-Events/Volkswagen-Golf-GTI-Drives-Record-Ramadan-Sales-at-Wattayah-Motors.html
Wattayah Motors, the official dealer for Volkswagen in Oman, has set a new record for its Ramadan deliveries, with the newly launched seventh generation Golf GTI driving sales in the Sultanate.

Volkswagen customers purchasing a new model during the Holy Month, were offered a range of benefits, including a five year extended warranty, seven years - or 105,000km - free service, five years around the clock roadside assistance, free registration and insurance on selected models, and the chance to win a new Polo Sedan..

Hemant Bhat, General Manager, Wattayah Motors said: “With a full model line-up, including the stunning all-new GTI, our customers appreciated the opportunity to be offered even more benefits when purchasing a news Volkswagen.

“We have seen a tremendous response to the latest edition of the iconic Golf GTI, which was launched in the Sultanate in July. With its highly agile and sporty performance, and with a 10HP increase, the GTI has never been more fun to drive.”

The icon of sportiness, the legendary compact sports car is powered by a turbocharged petrol, direct-injection engine (TSI) with 162 kW / 220 HP coming as standard and accelerates to 100 km/h in 6.5 seconds, reaching a top speed of 244 km.

The popular Ramadan offer was extended across Volkswagen Oman’s full model line-up

To arrange a test drive, customers can visit a local showroom or log on to www.volkswagen-oman.com

Please also register on the Volkswagen international press website at www.volkswagen-media-services.com

Follow us on Twitter @ http://www.twitter.com/VWMiddleEast

Join us on Facebook at http://www.facebook.com/VolkswagenMiddleEast

]]>8 September 2013http://www.zubairautomotive.com/images/content/news/223.jpgMitsubishi Concludes another Successful Festive
Season Campaignhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Concludes-another-Successful--Festive-Season-Campaign.html
Mitsubishi Motors, represented in Oman by General Automotive Company, is proud to report that its Ramadan Promotion has enjoyed wide ranging success across the Sultanate, thanks to the full-value package offered to customers during the holy month.

Commenting on the popularity of the campaign for new Mitsubishi vehicles, Mark Tomlinson, General Manager of General Automotive Company noted, “Our Ramadan offer has had an exceptional take up from customers this year. Offering cash-back has been extremely well received and we are proud to report that there are now many more satisfied Mitsubishi drivers on the road than ever before.”

For the 2013 festive season, Mitsubishi offered customers the choice of a package deal or instant cash back. The Cash-back was valued at up to OMR 1,000 in lieu of the service package, free insurance, free registration and a special gift. The flexibility offered by the choice was a welcome departure from the traditional campaigns generally observed during the season and, as a result, witnessed a very positive response from Mitsubishi customers. Three models in particular, the ASX, Lancer and the Lancer Fortis, proved be the stars of the campaign – nearly being sold out during the two-month promotion period.

Mark added, “Mitsubishi has always had a strong and loyal following in Oman with people sharing a particularly keen interest and enthusiasm in the brand. Mesehar Saud, our brand character was welcomed back by customers as he launched the road show across the Sultanate. Our aim for the festive season this year was to reward loyalty with an offer that was competitive in the market and one which offered our customers flexibility of choice.”

For more information on the various Mitsubishi Models or to book a test drive, call 24 500 500, visit the brand’s website at www.mitsubishioman.com or visit your nearest Mitsubishi Showroom. To connect with Mitsubishi on Facebook, please visit www.facebook.com/mitsubishi-oman.

]]>25 August 2013http://www.zubairautomotive.com/images/content/news/224.jpgAudi Oman Supports Dear Liar Performance in Muscathttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-Supports-Dear-Liar-Performance-in-Muscat.html
• In association with NPA Events, Audi brings legends of the performance arts circuit to the stage in Oman

Patrons of theatre and performance arts have much to celebrate as Audi Oman, represented by Wattayah Motors, is partnering with NPA Events to bring Jerome Kitty’s ‘Dear Liar’ to Muscat. The renowned English play features two of the finest actors of Indian cinema and theatre veterans – Naseeruddin Shah and Ratna Pathak-Shah. The event will be held at the Oman Auditorium of the Al Bustan Palace, Ritz-Carlton Hotel at 7pm on September 20th and promises to be the highlight on the theatrical calendar for 2013.

‘Dear Liar’ chronicles the relationship between the famous Irish playwright George Bernard Shaw and Mrs. Patrick Campbell, as told through the reading of four decades of correspondence and letters. The two-actor play is being organised by NPA Events, and Audi Oman is one of the key partners in bringing this 19th century masterpiece to life.

Commenting on the importance of supporting theatre and the arts in Oman, Ahmed Shariefi, General Manager of Audi Oman, noted: “It is not every day that actors of such international repute visit the Sultanate. Since Audi supports excellence in all walks of life, we are truly pleased to be able to bring this well-known play to Muscat.”

Wattayah Motors’ support of events of such stature reflects the company’s commitment towards bringing the best of the world to its customers in Oman. The play, a presentation by the Motley Theatre Group from India, will see award-winning and versatile actor Naseeruddin Shah portray the famous playwright, while his wife in real life, the talented Ratna Pathak-Shah will bring Mrs. Campbell to life, portraying scenes from a bygone era.

For more information visit www.audi-oman.com, call 24573793 or visit Audi Oman’s official Facebook page at fb.com/Audi3Oman.

Throughout the holy month of Ramadan, Wattayah Motors, the official distributor of Volkswagen vehicles in Oman, gave customers purchasing a new Volkswagen vehicle, the opportunity to win a brand new Polo Sedan.

Ms. Olfa bint Mohammed, who purchased a new Golf during the campaign period, has been announced as the winner and the proud owner of two outstanding examples of German engineering.

Congratulating the prize winner, Hemant Bhat, General Manager of Wattayah Motors said, “Firstly, a big congratulations to our winner! Our annual Ramadan campaign is a way for us to thank our customers and highlight the impressive range of Volkswagen vehicles available in the Sultanate, to both new and existing customers. The Polo Sedan offers drivers the highest standards of modern German engineering and performance, which our winner, Ms. Olfa bint Mohammed, can now enjoy.

“This year alone we have introduced the new seventh generation Golf and Golf GTI to our model line-up. The design, performance and power of these legendary models have made them a firm favourite with car enthusiasts across Oman, while the Touareg, Tiguan and Passat remain consistent best sellers.”

Every customer who purchased a Volkswagen during the campaign period also benefitted from a five year warranty and a seven year service package, through which customers can be assured of complete peace-of-mind motoring for the duration of their vehicle ownership.

To find out more about Wattayah Motors or to arrange a Volkswagen test drive, customers can visit a local showroom or log on to www.volkswagen-oman.com

Follow us on Twitter @ http://www.twitter.com/VWMiddleEast.Join us on

]]>15 September 2013http://www.zubairautomotive.com/images/content/news/226.jpgAudi nanuk quattro concept Dynamics in a new form http://www.zubairautomotive.com/Media/News-and-Events/Audi-nanuk-quattro-concept-Dynamics-in-a-new-form-.html

Sportiness in a new form – Audi is showing the Audi nanuk quattro concept show car at the IAA in Frankfurt am Main. Its crossover concept combines the dynamics of a high-performance sports car with Audi's quattro expertise on the road, on the race track and also off-road. The V10 TDI engine sets benchmarks for power and efficiency.

Audi developed the Audi nanuk quattro concept show car in collaboration with the designers from Italdesign Giugiaro. The result is a sports car for any stage of life and for any surface – equally at home on the race track, the highway or a winding country road as it is off-road in the sand or in the snow. It’s crossover concept combines the dynamics of a mid-engine sports car with the versatility of a sporty recreational vehicle.

The two-seater is powered by a newly developed V10 TDI installed longitudinally in front of the rear axle. The powerful 5.0-liter diesel engine produces over 544 hp and delivers 1,000 Nm of torque to the crankshaft from just 1,500 rpm. Its twin-turbo register charging unit is controlled via the Audi valvelift system (AVS). A beefed-up seven-speed S tronic located behind the engine transfers the torque to a specially designed quattro drivetrain. The Audi nanuk quattro concept has a curb weight of around 1,900 kilograms. It sprints from 0 to 100 km/h in 3.8 seconds, and the top speed is 305 km/h. The innovative thermal management with its separate cooling loops and the steplessly regulated oil pump contribute to the excellent fuel consumption of just 7.8 liters per 100 kilometers on average.

The adaptive air suspension with electronically controlled dampers features the next generation of technology from Audi. The driver can manually adjust the ground clearance of the Audi nanuk quattro concept in three stages: normal, 30 millimeters lower or 40 millimeters higher. The system also controls the level of the body itself based on driving speed and the predictive route data supplied by the navigation system. On the highway, for example, the body remains lowered even when the Audi nanuk quattro concept is moving slowly. It is automatically raised when turning onto a gravel road.

Another technological highlight of the show car is the integral steering, which resolves the classic conflict between dynamic handling and stability. When the driver steers at low to moderate speeds, the rear wheels turn up to nine degrees in the opposite direction of the front wheels. This shortens the wheelbase virtually by around 100 centimeters, reducing the turning circle to roughly 10 meters. Handling also becomes more agile. The Audi nanuk quattro concept turns in even more eagerly and is essentially neutral in corners.

At higher speeds the system turns the rear wheels by as much as 2.5 degrees in the same direction as the front wheels. This extends the wheelbase virtually by around 140 centimeters for better stability. On the highway, the show car is firmly seated on the road and masters fast corners and avoidance maneuvers with aplomb.

Components made of carbon fiber-reinforced polymer (CFRP) comprise the outer skin and are finished in Extreme Red. Dynamic daytime running lights accentuate the Audi signature when the car is started and also serve as dynamic turn signals. Particularly distinctive, however, is the switch between the low beams and high beams made possible by the new Audi Matrix LED technology. When driving with the low beams, the show car appears clean and open, but hunkered down and focused when driving with the high beams.

Further Information:

Precise and uncompromising: Exterior design

The Audi nanuk quattro concept has a wheelbase of 2,710 millimeters. It is 4,541 millimeters long, 1,990 millimeters wide and 1,337 milli-meters tall. The load-bearing body structure is a lightweight, aluminum Audi Space Frame (ASF). Components made of carbon fiber-reinforced polymer (CFRP) comprise the outer skin and are finished in Extreme Red.

These are exaggerated, uncompromising and angular. The Audi nanuk quattro concept is a dynamic sculpture on large wheels that opens a new chapter in the Audi design language.

At the front of the show car is a very flat version of a hexagonal single-frame grille. A narrow aluminum frame encircles its insert.

Dynamic daytime running lights accentuate the Audi signature when the car is started and also serve as dynamic turn signals. Particularly distinctive, however, is the switch between the low beams and high beams made possible by the new Audi Matrix LED technology. When driving with the low beams, the show car appears clean and open, but hunkered down and focused when driving with the high beams.

The large air inlets up front have been shifted toward the back. Three upright bars structure their interior. The blade, which forms the lower edge of the bumper, includes airflow slits. The four rings are mounted in the single-frame grille.

The contours of the fenders dominate when the Audi nanuk quattro concept is viewed from the side. The front contour forms a sharp blister edge, a classic Audi design feature. The rear contour extends like a wave over the wheel. The greenhouse is low, and the C-pillars flow smoothly at a gentle angle to the rear of the car. In the bottom section of the flanks, very wide aprons cap the side sills.

The door is sculpted. The upper and lower sections protrude boldly while the center section is slightly recessed. The doors open upward at an angle. Delicate, wing-shaped cameras replace the exterior mirrors. Behind the door opening is a large, vertical sideblade like that on the Audi R8 high-performance sports car. It feeds intake air to the V10 TDI engine. A second, smaller blade behind the side window is moveable and facilitates the flow of air through the engine compartment.

The interplay between protruding and recessed surfaces continues at the rear of the car. A concave section extending across the entire width integrates the Audi rings, the tail lights and the third brake light, which runs as a flat strip between the lights. The license plate is mounted on another recessed surface in the lower section of the back end. The diffuser houses the two large, round tailpipes of the exhaust system.

A large rear window exposes the TDI engine. The entire rear bodywork can be flipped upward in one piece like with a race car for maintenance work. The occupants’ luggage is stowed at the front of the car, where there is room for two trolleys or a golf bag.

Systematically driver-oriented: the interior

The interior of the Audi nanuk quattro concept has been reduced to the essentials. The architecture revolves around the instrument cluster. A carbon island accentuates the cockpit and provides for a clear driver focus. The instrument panel seems to float and emphasizes the horizontal lines and the width of the car. It is supported by aluminum stirrups at the center console, which have soft pads as leg rests. Besides numerous storage compartments, there is also a holder made of a soft material in the scissor doors.

All control elements, including the controls for the electronically controlled air suspension, the touchwheel for navigation and multimedia functions and the turn signals, are concentrated on the center tunnel console and the steering wheel. The seats, with folding backs, pronounced side bolsters and integrated head restraints, are power-adjustable. A mobile phone can be charged inductively in the Audi phone box.

Rather than physical dials and needles, the show car has a freely programmable instrument cluster. The driver can call up a variety of displays and information as desired. Two small monitors in the area of the A-pillars serve as digital exterior mirrors and display the images from the cameras on the doors. The same function is provided by the center display mounted on the headlining, which replaces the rearview mirror.

Dark aluminum shines at the front of the instrument panel, whose surface as well as the seats, arm rests and door panels is covered in fine mineral gray leather. The third characteristic material in the interior of the Audi nanuk quattro concept is CFRP.

• Audi squad out of reach in manufacturers’ and drivers’ classification

• Duval/Kristensen/McNish have extended lead of the standings

Audi has defended its titles early in the FIA World Endurance Championship (WEC) in Japan. The success with the R18 e-tron quattro was achieved by Audi Sport Team Joest in odd circumstances: Heavy rain at Fuji meant that not a single lap could be completed under the Green Flag. In the end, the leaders of the standings, Loïc Duval/Tom Kristensen/Allan McNish (F/DK/GB), as the best Audi team took second place overall in the race, their team-mates Marcel Fässler/André Lotterer/Benoît Tréluyer (CH/D/F) were classified in fourth place in the LMP1 category. Consequently, the drivers’ classification will be decided between the two Audi squads at the remaining rounds.

At the sixth of eight WEC rounds, difficult weather conditions prevailed. Steady rain had prompted race control to start the endurance race behind the safety car. But the 4.563-kilometer track at the foot of Mount Fuji was too wet for the race to be released in these conditions, so the stewards of the meeting interrupted the race after eight laps. A resumption behind the safety car after two and a half hours ended in another interruption 22 minutes later. Another two hours later, the participants again started behind the safety car before the race was finally stopped after just one lap. The stewards decided that force majeure had prevented a regular course of the race. As a result, the drivers, due to the shorter race distance, were awarded half the points equating to their positions – even if they had not been in the cockpit at all. With two remaining rounds, Audi is out of reach in the manufacturers’ World Championship with a 66.5-point advantage.

As the best Audi squad in the race, the leaders of the standings, Loïc Duval/Tom Kristensen/Allan McNish, who had started from position four, achieved second place. They extended their lead in the Championship to 40.75 points. Among other things, the Audi designated as car number ‘2’ benefited from the fact that the number ‘8’ Toyota, which had qualified in position two, could not assume its place on the grid. As a result, the car had to start from the pit lane and was unable to overtake under safety car conditions.

The number ‘1’ Audi suffered misfortune. André Lotterer/Marcel Fässler/Benoît Tréluyer initially led the race from position one on the grid. When debris impaired the intake duct of the engine Audi Sport Team Joest decided to perform a repair for safety reasons. The team used a second caution period to do so when there were prospects for a weather improvement and thus a resumption of the race. However, since this did not occur and the rain became heavier again, last year’s World Champions had to settle for fourth place in their class and 26th place overall. For the first time in almost exactly one year, the Audi LMP sports cars thus had to formally admit defeat. At Shanghai, the next WEC round will be on the agenda in three weeks from now. There, Audi could have another reason to celebrate, as an early title decision in the drivers’ classification is probable in China.

* Subject to the official publication of the results by the FIA

Race results

1 Lapierre/Nakajima/Wurz (Toyota) 16 laps in 2h 56m 05.785s

2 Duval/Kristensen/McNish (Audi R18 e-tron quattro) + 1.901s

3 Beche/Belicchi (Lola-Toyota) + 3.872s

4 Baguette/Gonzalez/Plowman (Morgan-Nissan) + 6.131s

5 Conway/Martin/Rusinov (Oreca-Nissan) + 8.224s

6 Hiranaka/Ueda/Wirdheim (Zytek-Nissan) + 11.055s

7 Brundle/Heinemeier Hansson/Pla (Morgan-Nissan) + 12.834s

8 Graves/Nakano/Walker (Oreca-Nissan) + 15.323s

9 Bradley/Koizumi/Matsuda (Morgan-Nissan) + 19.569s

10 Kaffer/Minassian/Perez Companc (Oreca-Nissan) + 21.494s

...

26 Fässler/Lotterer/Tréluyer (Audi R18 e-tron quattro) + 2m 49.150s

]]>21 October 2013http://www.zubairautomotive.com/images/content/news/230.jpgMitsubishi Lancer EX Offers EXceptional
Performancehttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Lancer-EX-Offers-EXceptional-Performance.html
The iconic Mitsubishi Lancer EX is a perfect fit, regardless of personality types. Bringing this racing-inspired sports sedan closer to customers in the Sultanate, General Automotive Company, the official dealers for Mitsubishi in Oman are pleased to announce an all new campaign.

The Lancer EX is Mitsubishi’s answer to all that is tired and clichéd about sports sedans. Featuring a bold body design surrounding a heart as agile as it is powerful, Lancer EX is sure to set pulses racing.

Mark Tomlinson, General Manager of General Automotive Company said, “At GAC, we believe that buying a new Mitsubishi Lancer EX is an extension of the personality of the individual driver. With performance that never lets you down, the EX is one of the most popular cars in the segment, worldwide and within the Sultanate. As the summer draws to a close, we are pleased to be able to offer customers a unique combination of an aerodynamic exterior, a 2.0 litre 155 PS MIVEC Engine, lightweight all-aluminium cylinder block and 18-inch alloy wheels, all with a great value offering.”

There is a Mitsubishi Lancer EX for everyone. For those looking for a balance of safety, performance and practicality in equal measure is the GLX 2.0 that features a Reinforced Impact Safety Evolution body for safety, ergonomic design, the choice between a 5-speed manual INVES II or 4-speed automatic MIVEC gearbox, and roomier interior and manual air conditioning with filter to stay cool all year round.

While, for both the ambitious and the bold driver, there is but one choice – Lancer EX GT 2.0. The ultimate driving machine of the range, it has stunning looks and aggressive styling with aerodynamic lines, a racing inspired paddle shift gear changer to shift into overdrive, a Rockford Fosgate premium sound system and a cockpit full of gadget and features that will ensure every drive is a truly memorable experience.

Running until November 30, General Automotive Company is offering an exclusive opportunity to automobile and speed enthusiasts to experience the thrill of a rally during their daily routines. This campaign ensures that every new owner will benefit from free insurance, free registration, six-year unlimited mileage warranty, two years/ 30,000 km service in addition to a six-year roadside assistance guarantee, which makes for a compelling offer.

To test drive the Lancer EX or to know more about this offer, visit your nearest Mitsubishi showroom or call at 24500 500.

]]>21 October 2013http://www.zubairautomotive.com/images/content/news/228.jpgMitsubishi Oman Welcomes Barney to Meet Children
with Special Needshttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Oman-Welcomes-Barney-to-Meet-Children-with-Special-Needs.html
In Oman, Mitsubishi has been recognised as a brand that has always participated in bringing family oriented initiatives and activities to its customers. As part of their on-going efforts, General Automotive Company – the official dealers for Mitsubishi in Oman organised a special showcase of the lovable purple dinosaur Barney, for children from the Association of Early Intervention for Children with Special Needs. The lovable purple dinosaur visited the Mitsubishi Showroom in Azaiba on October 22 and the children were thrilled to meet Barney first-hand.

Mr. Mark Tomlinson, General Manager of General Automotive Company, official dealers of Mitsubishi in Oman noted, “At Mitsubishi Oman, we place customers are the heart of everything we do, so we were thrilled to help make Barney’s visit to Oman possible. We wanted to make it all the more special by welcoming Barney and his friends to visit the Mitsubishi showroom where the children from Association of Early Intervention for Children with Disability came for a special visit. We are glad the children had such a great time, and we look forward to organising many such events in the future.”

The Association of Early Intervention for Children with Special Needs serves children from birth to 6 years, who are at risk or disabled, with a comprehensive early intervention programme that covers social, medical, physical, academic and therapeutic services. Through the years, the Association has worked towards providing children with special needs with every possible opportunity to enjoy their rights and to fully integrate in society as individuals to benefit from the services provided by the association and community at large to live a dignified life.

Often referred to ‘everyone’s favourite dinosaur’, Barney is a global sensation and loved by children of all ages. Barney promotes educational messages and teaches good values to children through songs, play and dance routines. The educational messages are conveyed with a friendly and optimistic attitude and include themes such as love, friendship, sharing, caring, and so much more.

“Let’s go live on Stage” is the title of the tour starring Barney and friends, bringing together some of the world’s most loved characters and will be performing at the Oman Amphitheatre in Al-Qurm Natural Park on October 25-26, 2013.

Mitsubishi Oman, as principle sponsor of the event will also be conducting a raffle draw for all attendees of the show, and the lucky winner will win an all new Mitsubishi Lancer Fortis.

]]>23 October 2013http://www.zubairautomotive.com/images/content/news/229.jpgWattayah Motors Conducts Volkswagen Team Building
Eventhttp://www.zubairautomotive.com/Media/News-and-Events/Wattayah-Motors-Conducts-Volkswagen-Team-Building-Event.html
The Volkswagen team in Oman have worked hard to gain a solid reputation for delivering high standards of service to customers. In commemoration of this achievement and to further promote team spirit, Wattayah Motors, the exclusive dealers for Volkswagen in Oman, organised a special get-together for its staff from the sales, service, and management teams.

Commenting on the importance of holding regular events to build the spirit of teamwork, General Manager of Volkswagen Oman – Hemant Bhat noted: “2013 has been a great year for us, and we’re particularly proud of the achievements of our team, which continues to offer unparalleled levels of service and performance. This has reflected in the brand's image in Oman and has, over the years, become synonymous with trust, reliability and building strong lasting relationships. At Wattayah Motors we believe that success doesn’t belong to one person, so team work is crucial to making things happen seamlessly. We organised this gathering to thank our staff for their exceptional performance and to further our goal of exceeding our customer’s expectations.”

A congregation of Volkswagen’s staff from across the Sultanate attended the event and included members of the sales and marketing team, technicians as well as those who work in the after-sales and IT department. The evening included a staff dinner and personal interaction opportunities wherein recommendations were taken from staff about how the workplace could be made better and more productive. Senior members of the team discussed the growth strategy and ways of meeting the growing demand on Volkswagen models.

Naji Zeitouni Marketing Manager at Volkswagen Oman said: “Such gatherings are important to enhance team spirit, which Volkswagen believes is the key to build an excellent reputation for the world renowned German brand. You can be sure that at Wattayah Motors we will spare no effort to achieve the highest standards of service possible.”

As a customer focused organisation representing Mitsubishi in Oman, General Automotive Company has strived to reiterate their commitment to customers in the market and strengthen business relationships built over the past 40 years of Mitsubishi in Oman. In line with the same, the official dealers of the Japanese automobile giant organised a special gathering for fleet customers at the InterContinental Muscat.

The event saw a presence of over 100 guests including fleet customers who already own Mitsubishi vehicles, in addition to potential customers across various segments in Oman. GAC also organised a raffle draw for the attendees, and two of the clients won brand new Samsung LED televisions.

Mark Tomlinson, General Manager of General Automotive Company said at the event: “At GAC, the motto we abide by is - ‘A Drive for Life’. We believe that this encapsulates the enduring relationships people have with their vehicles, combining the Mitsubishi brands core values of performance, quality, capability and reliability with ‘driving’ being at the heart of everything we do. It is thus, essential that we regularly take time to connect with our key customers and build on the established relationships which are at the very heart of our business.”

On behalf of General Automotive Company, Steven Tomkinson - National Sales Manager also commented, “It is through meetings such as these that we have been able to create an ideal forum to share groundbreaking achievements, while at the same time allows us to gain a thorough understanding of the expectations of our customers.”

Steven also expanded on the new range of vehicles that Mitsubishi plans to bring to the Oman market in the coming year and mentioned, “Keeping true to this winning spirit, 2013 has been a great year for us with sales numbers exceeding targets – and in 2014 we intend to take a step forward, taking everyone with us in our stride to achieve new heights.”

In 2013, GAC has concentrated on furthering team capabilities and understanding, by investing in a number of initiatives focused on people. These include bespoke upper and mid management level training, sales and product training courses, customer handling skills, language courses and a successful Omani Apprentice Technician program, aimed at training and developing local talent in this essential role within the company.

General Automotive Company strongly advocates on building robust business relationships and alliances with its growing portfolio of customers as the organisation continues to go from strength to strength in Oman.

General Automotive Company (GAC), a part of the Zubair Automotive Group, has been associated with Mitsubishi Motors Corporation from 1973 and has since been the sole dealers for the brand in the Sultanate. 2013 marks their 40th anniversary with the brand and stands as a testament to the historic relationship the group has with the Japanese automobile giant.

]]>29 October 2013http://www.zubairautomotive.com/images/content/news/232.jpgBentley Oman Launches new Showroomhttp://www.zubairautomotive.com/Media/News-and-Events/Bentley-Oman-Launches-new-Showroom.html
Wattayah Motors, the official dealership for Bentley in Oman, announces the opening of its Bentley Motors facility located in Athaibah.

The new and significantly larger, facility will be the new home for the brand in Oman and will be focused on delivering excellent quality service to its esteemed clientele. The new facility also represents the dealership’s expanded commitment towards the brand and its customers. The launch of the new showroom also marks the appointment of a fresh Management team for Bentley at Wattayah Motors heralding a new era for Bentley in the country.

Heralding the launch of the new showroom, Wattayah Motors announced the appointment of Fahad Khalifa Al Wahaibi as the new Brand Manager. Leading the new team will be Ahmed Shariefi, as the General Manager for the illustrious Marque.

Commenting on the launch of the new facility Ahmed Shariefi said, “The new facility is part of our long term goal to become known not only as the top luxury automotive brand in Oman but also recognized as one that listens to its customers, understanding what they want from us and providing them with the quality products and services that one can expect from such an exquisite brand as Bentley. I am looking forward to working with the team to implement and further develop the successful growth strategy for the Bentley Motors brand in the Sultanate.”

The showroom is ideally located in Athaiba with direct access from the main highway. The management is confident that with the significant investment in the facility they will be able to provide their customers a truly first class Bentley experience and enable the luxury car maker to strengthen its presence in Oman.

“This is one of the first stages in a long term growth plan that will see Bentley improve its commitment to deliver luxury brands and luxury services to all its customers in Oman,” added Shariefi. “We are currently developing an all new and even better facility at Wattayah, which is to be the official home of Bentley in Oman, and plan to open it in 2015.”

For further information please call +968 2457 3700 or visit http://www.oman.bentleymotors.com/ or visit the new Bentley Motors showroom in Athaibah where a team of fully qualified sales consultants will be able to assist you.

]]>23 October 2013http://www.zubairautomotive.com/images/content/news/233.jpgBentley Launches Exclusive Fragrance for Menhttp://www.zubairautomotive.com/Media/News-and-Events/Bentley-Launches-Exclusive-Fragrance-for-Men.html
Alongside the recent launch of the new flagship showroom, Wattayah Motors, the official dealership for Bentley in Oman, also premiered its first luxury fragrance range for men. The 'Bentley for Men' and the high-impact 'Bentley for Men Intense' fragrances are created by top French perfumer Nathalie Lorson, from the perfume house Firmenich.

“Through the launch of Bentley for Men, our brand values have been successfully translated into a range of high-end fragrances,” said Ahmed Shariefi, General Manager of Bentley Oman, at the launch of the new fragrance line. He added, “It also offers an alternate path into the world of luxury and extends our penetration and appeal into the luxury lifestyle world.”

The ‘Bentley for Men’ fragrance range will be available exclusively at Capital Store via their nine retail outlets located across Oman. Commenting on the launch of the new fragrance Sadiq Ansari, the Senior Brand Manager of Capital Store added, "The new Bentley For Men and Bentley For Men Intense are the ideal fragrances for any occasion. Whether you're hosting a dinner party or attending a business meeting, the exquisite scent is sure to add a touch of class and elegance to any event. We're delighted that the Capitol Store is the sole outlet for these premiere fragrances in Oman.”

“These fragrances bring together best-in-class partners from each discipline thereby ensuring a product worthy of the Bentley name. This fragrance will no doubt appeal most directly to Bentley loyalists as well as those who aspire to own a Bentley automobile,” added Ahmed Shariefi, General Manager of Bentley Oman.

Bentley for Men’s top notes offer an exhilarating cocktail of spicy and aromatic essences, including the dark, throbbing power of black pepper together with invigorating bergamot and green bay leaves. The fragrance also includes those must-haves for Bentley's debut fragrance, fine wood and leather notes. Clary sage and cinnamon then unfold, further heightening the finesse and uniqueness of the whole fragrance. The 'Intense' version will take these notes to another level by infusing the rich scent with aromatic African geranium.

The extraordinary design language of the British luxury saloon cars is echoed in the bottles: the lines and curves of a Bentley have been transposed into the rounded form of the flask. This makes the glass bottle particularly comfortable in the hand. The bottle’s cap surrounds a diamond-shaped polished metal section that reflects the bottle’s high quality. The striking Bentley signet, the “Flying B”, is embossed on the bottle’s shoulder and is commandingly poised on the front face of the pack; while the iconic Bentley knurling features on the stopper.

The Bentley for Men eau de toilette’s packaging is crafted in elegant matte silver, while Bentley for Men Intense eau de parfum adopts a luxurious copper tone that perfectly reflects the shade of the fragrance. The whole visual effect was devised by the renowned Paris design agency Aesthete under the direction of the famous designer Thierry de Baschmakoff in close collaboration with Bentley Motors’ design team.

For further information on Bentley please call +968 2457 3700 or visit http://www.oman.bentleymotors.com/ or visit the new Bentley Motors showroom in Athaibah where a team of fully qualified sales consultants will be able to assist you.

]]>23 October 2013http://www.zubairautomotive.com/images/content/news/234.jpg Three Audi premieres at Dubai International Motor
Showhttp://www.zubairautomotive.com/Media/News-and-Events/-Three-Audi-premieres-at-Dubai-International-Motor-Show.html
Audi is back at the 2013 Dubai International Motor Show with no less than three regional premieres. The German premium car manufacturer wrote record sales figures in 2012 and the second half of 2013. With the launch of innovative new products being part of its success strategy, Audi is about to reveal what is soon to come to the Middle East at the Dubai Motor Show.

Trevor Hill, Managing Director of Audi Middle East “Unfortunately we can’t reveal yet what the three Audi premieres for this year’s Dubai Motor Show will be, but we can promise visitors won’t be disappointed! You can expect some serious horsepower, new technology and very sporty design.”

It will be hard to top the lineup that has already been revealed: present on the Audi stand will be the new Audi R8 Coupé V10 plus with 550hp, the Audi R8 Spyder V8 with 430hp and the Audi S8 with 520hp. Some of Audi’s classic best sellers will also be on show including the A4, A5, A6 and A8 L W12 as well as the popular SUV range with the Audi Q3, Q5 and Q7.

While the Dubai International Motor Show provides a perfect showcase for Audi’s latest model, Audi’s focus is on increasing capacities and quality for sales and after sales service in the region to support its growth in the Middle East and the UAE in particular. Al Nabooda Automobiles continues its massive expansion in Dubai and the Northern Emirates of the UAE with the construction of a new Audi service center in Al Quoz, Dubai starting later this year. The Audi terminal Sharjah and a new showroom in Fujairah are planned to open later this year, both featuring sales and service facilities.

]]>20 October 2013http://www.zubairautomotive.com/images/content/news/235.jpg Every Day is an Adventure with Mitsubishi ASXhttp://www.zubairautomotive.com/Media/News-and-Events/-Every-Day-is-an-Adventure-with-Mitsubishi-ASX.html
General Automotive Company – the official dealer of Mitsubishi in the Sultanate – recently announced their latest offers on Mitsubishi ASX, making it easier for customers to own the popular family crossover.

The promotion, which kicked-off on October 9th and runs through November 2013, gives customers the flexibility of a ‘Lease to Own’ purchase arrangement from Mitsubishi, where they pay only three monthly rental instalments in advance to get behind the wheel of a new Mitsubishi ASX. Additionally, customers who purchase a Mitsubishi ASX during the promotion period will enjoy free vehicle insurance for the first year, two years or 30,000 kilometre service, free registration, six years of unlimited mileage warranty and six years of roadside assistance.

Commenting on the Mitsubishi ASX offer, Mark Tomlinson - General Manager of General Automotive Company said, “Mitsubishi ASX is a unique vehicle that features the capabilities of an SUV and the comfort and fuel economy of a sedan. ASX has a smart and energetic design, earth-conscious engineering, and amenities to satisfy even the most active lifestyle.”

He added “From our experience in the local market, we aspire to provide a vehicle that fulfils the needs of the customers and meet their expectations, especially those who travel regularly to different regions across the Sultanate. They need a reliable vehicle that combines stylish design with great capabilities, along with comfort, safety and fuel saving technology. ASX has it all.”

In 2011, Mitsubishi ASX was awarded Gold Star Value Award by Wheels Magazine, and also won the Five-star Safety Rating from European New Car Assessment Programme in the same year. In 2012 it was named “Top Safety Pick” by the U.S. Insurance Institute for Highway Safety (IIHS), acknowledging superior safety features and reliability on the roads.

When it comes to performance and fuel economy, ASX is equipped with a 2.0-liter MIVEC engine, allowing it to take control of city streets and open highways alike. MIVEC (Mitsubishi Innovative Valve timing Electronic Control) technology provides optimal valve timing at both low and high rev ranges, to give the most of every curve and straightaway out there.

No matter where you’re headed, ASX lets you carry whatever you need for when you get there, with up to 384 litres of available cargo capacity with five passengers. The tailgate is wide enough to provide ample space for even the bulkiest items, and the low floor height makes it convenient to move heavy cargo in and out.

Mitsubishi ASX is available at the General Automotive Company showrooms across the Sultanate. To learn more about the wide range of Mitsubishi models and valuable offers, call 24500500 or visit your nearest Mitsubishi showroom from showroom from Saturday to Thursday, between 8am and 1pm or 4pm and 8pm.

]]>10 October 2013http://www.zubairautomotive.com/images/content/news/236.jpgLimitless Possibilities with New Pajero Campaignhttp://www.zubairautomotive.com/Media/News-and-Events/Limitless-Possibilities-with-New-Pajero-Campaign.html
General Automotive Company, the official dealers for Mitsubishi in Oman are pleased to announce an all new campaign, offering its legendary off-roader – the Mitsubishi Pajero, enabling the passion for adventure like never before.

The Mitsubishi Pajero epitomises a unique blend of on and off-road capability, generous standard equipment levels, comfort, space and luxury at a highly competitive pricing. With each new generation, the Pajero continues to add greater power and torque and better economy while at the same time continue to offer the same blend of rugged on and off-road capability combined with significantly improved comfort.

Starting from October 02, this campaign ensures that every new owner of select models of the Mitsubishi Pajero will benefit from free insurance, free registration, six-year unlimited mileage warranty, two years/ 30,000 km service and six-year roadside assistance in addition to a cash back of upto OMR 1000 as a gift from General Automotive Company on specific models.

Commenting on this breakthrough offer for the legendary Pajero, Mark Tomlinson, General Manager of General Automotive Company said, “The Pajero really is legendary, here in Oman and around the world, and that status is well earned with all the technology, power and four-wheel-drive capabilities on offer. This campaign will prove to be irresistible to those who are looking for the perfect off-roader loaded with benefits and an excellent value package.”

He added, “Appealing to drivers who demand a vehicle that can tackle the toughest and most inhospitable of terrains yet delivers a thoroughly composed road drive. Its specifics’ ensuring it has the power and drive to effectively combat the diverse driving conditions in Oman.”

Aside from its off-road centric technology, the Pajero also offers an array of standard safety equipment including ASTC active stability and traction control, twin front, side and curtain airbags, ABS anti-lock brakes backed up by EBD electronic brake-force distribution.

To test drive the Pajero or to know more about this offer, visit your nearest Mitsubishi showroom or call at 24500 500.

]]>8 October 2013http://www.zubairautomotive.com/images/content/news/237.jpgInaugural National Finance & Volvo Trucks
& Buses Open Tournament Held at Ghala Valley
Golf Clubhttp://www.zubairautomotive.com/Media/News-and-Events/Inaugural-National-Finance-and-Volvo-Trucks-and-Buses-Open-Tournament-Held-at-Ghala-Valley-Golf-Club.html
Marking the beginning of an all new golfing championship in the Sultanate, the inaugural National Finance and Volvo Trucks & Buses Open Tournament was held on November 01 at the Ghala Valley Golf Club. Organised by the Club on behalf of National Finance - one of the leading financial companies in Oman in partnership with International Heavy Equipment (IHE), official dealers of Volvo Trucks & Buses, the competition contributed meaningfully to raise the profile of golf in the Sultanate, while promoting the sport among the youth.

Competition entry was open for all players with verifiable handicaps, and a strokeplay format was followed. Furthermore, to encourage the sport among the youth, junior golfers with a handicap were allowed to enter the tournament at no cost. After 18 holes of stunning golf, Stojanovski was declared winner in a game that ended with thrills, drama and excitement that are synonymous with all golfing events.

Mr. Ram Mohan, General Manager of IHE, official dealers of Volvo Trucks & Buses in the Sultanate said, “With the rapid development in infrastructure available to all sports fans, it has been a unique experience to be able to support this fast growing sport. The response received in the inaugural edition has been very encouraging and promises well for future collaborative events and partnerships. The event was an undoubted success for the players, organizers and others who were involved in this event.”

An 18-hole round of two-over-par (74) allowed Stojanovski to edge out Omani National player Azaan Al Rumhy on a count-back who also finished with a 74. Despite incurring a 2 stroke penalty on the first hole for arriving late to the tee, Stojanovski closed out the round with a three-under-par (33) back nine to claim the title.

Oman Junior National Squad member Amjad Al Toky claimed the Men’s Nett title with an outstanding score of 66 Nett. Ghala Valley’s Adrian Blakey secured second place with 67 Nett.

In the Ladies Division, Ghala Valley member Jacky Franssen, claimed first place with a Gross score of 90. While Steffi Bohm also from Ghala Valley won the Nett prize with one-under-par (71), twelve shots clear of her nearest competitor.

Oman Junior National Team member Hamood Al Harthy claimed the Gross title with an 18-hole round of nine-over-par (81). The Junior Nett category saw Muscat Hills member Samuel Battersby finish 6 shots clear of his nearest rival with a score of two-over-par (74).

Robert Pancras, CEO of National Finance commented on the response that the event received. He said, “In Oman, golf has been seeing increasing popularity with a number of professional courses sprouting and more people getting enthused by the precision sport. It gives me great pleasure to announce that the first edition of the National Finance and Volvo Trucks & Buses Open Tournament was a great success – with more than 100 participants. In partnership with IHE and Ghala Valley, we look forward to extending our support to this global sport in the near future.”

Within a relatively short period of time, Oman has become a premier golfing destination. Golf enthusiasts now have easier access to the game than ever before, which shows a promising future for this highly technical and competitive game. With the investments made in golf course development and associated infrastructure, there has been a real upsurge in participation in the sport, and with that, the identification of emerging talent in this sport, with Oman raising its profile significantly on the regional golfing map.

Mubarak Hill, General Manager of Ghala Valley Golf Club commented, “Golfing events such as the National Finance and Volvo Trucks & Buses Open Tournament not only increases the popularity of the game in Oman and abroad, but also helps to nurture new talent among the youth – who are the future of the sport. It was an honour to be associated with such prestigious companies in their first edition tournament. The quality of play was indeed inspiring.”

After the tournament, all participants and delegates gathered for the awards presentation at the beautiful setting of the Ghala Valley Golf Club, which was followed by a gala dinner to celebrate the success of the event.

Headquartered in Muscat, National Finance has seven branches across the Sultanate and offers a wide range of financial products to corporate and retail customers with a key focus on Small and Medium Enterprises. Over the years, the company has built a loyal customer base, well nurtured dealer relationships, and is trusted for its standard of governance and corporate responsibility through well laid down systems and procedures.

A part of the Zubair Automotive Group, Volvo Trucks & Buses are premium products represented by IHE. Globally, the Volvo Group from Sweden is a patron of sport- primarily golf and offshore racing. The “Volvo World Golf Challenge” is a key networking event internationally and IHE hopes that with this initiative towards promoting the sport of golf, Oman will eventually find a space in the Volvo World Golf Challenge in the near future. Volvo Trucks & Buses have always supported its VIP customers to grow their businesses with quality and reliability, and with this premium golf event IHE has demonstrated its ongoing commitment to the game of golf in the Sultanate.

]]>6 November 2013http://www.zubairautomotive.com/images/content/news/238.jpgGreat response to Zubair Automotive Groups
innovative stand at Traffic Safety Expo 2013http://www.zubairautomotive.com/Media/News-and-Events/Great-response-to-Zubair-Automotive-Groups-innovative-stand-at-Traffic-Safety-Expo-2013.html
The Zubair Automotive Group recently participated in the Traffic Safety Expo 2013, which was held at the Oman International Exhibition Centre. Organised by OmanExpo, the 4-day event was an exceptional success and together with companies like the Zubair Automotive Group, effectively demonstrated to the visiting schools and members of the general public, various safety concepts and initiatives aimed at reducing traffic accidents.

With a focus on the importance of obeying traffic signals, the Zubair Automotive Group set a stall at the exhibition grounds, with its entrance as a replica of traffic-lights, to simulate the expected behaviour in traffic-lights-operated areas. Green light is to indicate allowed passage, amber light means caution and red light means stop. An alarm similar to the sound of a police siren went off whenever anyone crossed through the red light. Also installed by the Zubair Automotive Group was a central entertainment area for kids, where children were invited to play and have fun in a traffic-signal themed version of musical chairs. In addition, gifts were distributed to all children.

Highlighting the Zubair Automotive Group’s participation in the event, Serdar Toktamis, the Zubair Automotive Group General Manager said, “Our stand was extremely popular with visitors and especially children. In fact, we received visits from at least 15 to 20 schools each day with students from varying grades. It was truly impressive to see just how eager and willing these children were to learn more about traffic safety.”

Aside from children’s entertainment area, the traffic lights corner also included topics like proper driving behaviour around traffic lights, speeding and speed limits, pedestrians and cyclists, faulty traffic lights and crossing priority, tailgating and safety distance, zebra crossing rules, use of indicators and hazard lights, U-turns and reversing, honking and distractions. Its innovative design, engaging activities and an entertaining approach towards promoting road safety received a great response from the Royal Oman Police (ROP), members of the media, members of the general public and even other expo participants.

“Being one of the key distributors in Oman’s automobile market, the Group has always given priority attention to road safety and related issues. Thus, our continued participation in the Traffic Safety Expo 2013 is of the utmost importance. Through these initiatives, we hope to lead by example and inspire other companies to actively promote road safety - both within their companies and in the community, as well as join hands with different authorities such as the Royal Oman Police and other public and private sector entities to make Oman’s Roads safer,” added Serdar Toktamis

The event concluded with an award presentation to each of the participants at Traffic Safety Expo 2013, including the Zubair Automotive Group, by the ROP.

]]>20 November 2013http://www.zubairautomotive.com/images/content/news/239.jpgVision X Lighting Named Americas 10th Fastest
Growing Manufacturer for Second Consecutive Year http://www.zubairautomotive.com/Media/News-and-Events/Vision-X-Lighting-Named-Americas-10th-Fastest-Growing-Manufacturer-for-Second-Consecutive-Year-.html
Vision X Lighting, the world's foremost performance lighting manufacturer has been named America's 10th Fastest-Growing Manufacturing Company for the second consecutive year on the Inc. 500|5000 list. With a three-year sales growth of 799%, Vision X Lighting continues to prove their vast product line of LED, Halogen and HID Lights are a leading choice for the automotive, mining, transportation, and power sports industries.

Sayarti, exclusive dealer of Vision X Lighting in the Sultanate congratulated Vision X Lighting on this stellar achievement. KA Arun Kumar, General Manager of Sayarti Group said, “We would like to applaud Vision X on their tremendous growth since 1997 and constant endeavour to provide the best lighting solutions. Now with over 4000 premium Vision X Lighting products, and two new facilities, they continue to evolve technology in the pursuit of turning night into day. The new LED Light Cannon's are throwing white light farther than any other single source LED light, while providing quick-change beam patterns, at an undeniably great price. At Sayarti, we believe the combination of innovation, versatility and value is a key formula to success, hence the association with brands such Vision X make for the best fit.”

Vision X Lighting also claims top spot as Washington's Fastest-Growing Manufacturer, and NO. 563 overall Fastest-Growing Private Company in the U.S. as listed on the seventh annual Inc. 500|5000. Vision X Lighting joins LivingSocial, Edible Arrangements, CDW and Lifelock, among other prominent brands featured on this year's list.

Aside from Vision X lighting, Sayarti is the custodian of many other industry-leading automotive parts and accessory brands in Oman. The Sayarti product portfolio showcases such brands as Kenwood car infotainment systems, Glasurit Refinish Products, Sonax car care products and accessories and more. Sayarti’s impressive brand portfolio of automotive care products is perfectly complemented by its expertise in car-care services, providing expert services to automobiles of all brands. Sayarti outlets are currently open in Athaibah, Qurm City Centre and Muscat Grand Mall; with outlets in Mabella, Salalah and Barka opening shortly. These outlets are operated by skilled staff who have a reputation for their professional approach and technical know-how. Not only do they have the expertise to match their services to customer expectations, but also ensure that there is no compromise on the quality of output that their customers receive.

]]>6 November 2013http://www.zubairautomotive.com/images/content/news/240.jpgThree new Audi sports models revealed at Dubai
Motor Showhttp://www.zubairautomotive.com/Media/News-and-Events/Three-new-Audi-sports-models-revealed-at-Dubai-Motor-Show.html
Audi forecasts crossing the 10,000 vehicles per annum threshold in the Middle East for the first time in 2013. While this year’s strategy focused on increasing capacity and quality across the region, the German premium car manufacturer continues its product offensive with a dynamic range of new models and technology at the 2013 Dubai International Motor Show from November 5th to 9th.The new Audi S3 Sedan, RS 6 Avant and RS 7, which were revealed at the official press conference, showcase the company’s capability to transfer technology between motorsport and series production.

“Motorsport is an integral part of the Audi DNA - it is not an end in itself for our company. All three of our new models are prime examples. They are extremely sporty, but with engine downsizing and significantly less weight we are able to achieve lower consumption and CO2 emissions at the same time,” said Trevor Hill, Managing Director of Audi Middle East.

Three-time Le Mans winner and Audi factory driver for 19 years, Rinaldo “Dindo” Capello, who was present for the official reveals, commented on the upcoming

‘6 hours of Bahrain’ of the FIA World Endurance Championship (WEC) series on November 30th: “This year’s race has been pushed back by two months, which will definitely help in terms of temperatures. The team now knows the track and we are in a strong position in the battle with Toyota.”

Also present on the Audi stand at the Dubai Motor Show are the new Audi R8 Coupé V10 plus with 550hp, the Audi R8 Spyder V8 with 430hp and the Audi S8 with 520hp. Some of Audi’s classic best sellers are also on show including the A4, A5, A6 and A8 L W12 as well as the popular SUV range with the Audi Q3, Q5 and Q7.

With the reveal of the top-of-the-line version of the Audi A3 Sedan - the 280 hp S3 Sedan, Audi enters the world’s largest market segment – the class of compact sedans. The third model in the successful A3 model line impresses with ultra-lightweight excellence, strong and very efficient drivetrains, and a great many high-end infotainment and driver assistance systems. Audi brings the A3 Sedan to the Middle East with a 1.4 TFSI and 1.8 TFSI engine featuring power outputs of 122 hp and 180 hp respectively. The Audi S3 Sedan with its 2.0 TFSI engine produces 280 hp and 380 Nm of torque. The sprint from 0 to 100 km/h takes just 5.0 seconds. The Audi A3 Sedan will be available in dealerships across the Middle East from early 2014, the S3 Sedan in the first half of 2014. The base price will be AED 92,000 (USD 25,044) for the A3 Sedan; AED 147,500 (USD 40,132) for the S3 sedan.

The new Audi RS 6 Avant unites 560 hp of power and 700 Nm of torque with unrestricted practicality for everyday use and leisure. The high-performance Avant follows the Audi RS 4 Avant as the second estate model in Audi’s Middle East portfolio. Deliveries to customers in the region will commence as of now with a base price starting from AED 450,000 (USD 122,506). The new Audi RS 6 Avant is self-assured and powerful. From a displacement of 3,993 cc, the direct-injection twin-turbo V8 delivers 560 hp and a constant 700 Nm of torque between 1,750 and 5,500 rpm. Two twin-scroll turbochargers ensure that considerable torque is generated quickly. This large Avant accelerates from 0 to 100 km/h in just 3.9 seconds.

The new Audi RS 7 combines the power of a sports car with the elegance of a large, five-door coupé. Having made its first Middle East appearance at the 2013 Dubai International Motor Show, Audi’s latest RS model is set to arrive in regional dealerships in early 2014 starting from AED 475,000 (USD 129,294). The heart of the RS 7 is the 4.0 TFSI engine. The twin-turbo V8 produces 560 hp between 5,700 and 6,600 rpm, with a constant 700 Nm of torque available from 1,750 to 5,500 rpm. The sprint from 0 to 100 km/h takes just 3.9 seconds.

]]>6 November 2013http://www.zubairautomotive.com/images/content/news/241.jpgQ3 Middle East sales up 16 point 4 Percent for
Audi http://www.zubairautomotive.com/Media/News-and-Events/Q3-Middle-East-sales-up-16-point-4-Percent-for-Audi-.html
Amidst the 2013 Dubai International Motor Show, Audi has revealed its Middle East sales figures for the third quarter year-to-date. Deliveries to customers in the region have increased by 16.4 percent to 7,719 units (2012: 6,629) compared to the first three quarters of 2012. The German premium manufacturer presented a further three new models at the region’s largest automotive event – the Audi A3/S3 Sedan, the RS 6 Avant as well as the RS 7 – in addition to the RS 4 Avant, the new R8 range and the RS 5 Cabriolet, which were launched earlier in the year.

While the motor show is all about Audi’s latest sports models with the lineup totaling 4982hp, its sales in the first three quarters came primarily from its traditional best-sellers, the large SUVs and sedans. The Audi Q7 remained the brand’s front runner with a total of 1,567 units sold across the region – an increase of 37.8 percent (2012: 1,137). The 7-seater SUV is followed by its smaller cousin, the Audi Q5 SUV, with 1,262 units (plus 30.20 percent) and the Audi A6 sedan with 1,263 units (minus 3.3 percent). Audi’s flagship sedan – the Audi A8 L & S8, which will receive a model update in 2014 – ranks a close fourth with 1,196 units sold in the first three quarters of the year (minus 5.2 percent).

“2013 will be the first time where we’ll cross the threshold of 10,000 units sold annually in the Middle East. This is a big achievement for us. As we grow in the region we have to maintain our Audi premium promise also in sales and after sales service and we’ve initiated a number of large-scale construction projects together with our regional partners to achieve that,” explained Trevor Hill, Managing Director of Audi Middle East.

The strongest markets in terms of year-to-date sales for the first three quarters of the year are the United Arab Emirates with 3,235 units delivered to customers (2012: 2747) – an increase of 17.8 percent over the same period last year, followed by Saudi Arabia with 1,403 units (2012: 1,420), and Kuwait with 1,018 units (2012: 948).

October year-to-date Audi’s figures are up 15.4 percent compared to the same period last year, achieving sales of 8,593 vehicles across the region (2012: 7,449).

]]>7 November 2013http://www.zubairautomotive.com/images/content/news/242.jpgGolden Steering Wheel for Audi A3 Sedanhttp://www.zubairautomotive.com/Media/News-and-Events/Golden-Steering-Wheel-for-Audi-A3-Sedan.html
Gold for Audi: The new A3 Sedan is the winner of one of the most coveted awards in the automotive industry – the Golden Steering Wheel 2013. This year there were a total of 49 candidates for the award, the winner of which is chosen jointly by the readers of “Auto Bild” and “Bild am Sonntag” together with a panel of experts. The Audi A3 Sedan came out on top in the “Middle Class” category.

Audi maintains its string of successes with this win. It is already the 23rd Golden Steering Wheel for the company in the 38-year history of the award – no other brand has won more. The new Audi A3 Sedan is the first notchback model from Audi in the compact premium segment. Its technology, everyday suitability and comfort impressed readers and jury alike.

Prof. Dr. Ulrich Hackenberg, Member of the Board of Management for Technical Development at AUDI AG, took receipt of the award. Guests from the worlds of business, politics and the media attended the awards ceremony at Axel Springer Haus. “Auto Bild” and “Bild am Sonntag” have been making the Golden Steering Wheel awards annually to the best new automobiles since 1976. There are six categories of award: Small/Compact Cars, Middle Class, Cabriolets/Coupés, Vans, SUVs, and Upper/Luxury Class.

]]>13 November 2013http://www.zubairautomotive.com/images/content/news/243.jpgEuropean Motors launches All New Peugeot 408http://www.zubairautomotive.com/Media/News-and-Events/European-Motors-launches-All-New-Peugeot-408.html
Following on from the strong performance of the 208 hatchback and the 301 saloon in the Sultanate, European Motors, the official distributor of the Peugeot brand in Oman, has launched the highly-anticipated successor of the much-liked 407 – the all-new Peugeot 408 saloon. Offering unrivalled performance, thanks to a powerful 2.0l engine; in addition to enhanced interior space, elegance and safety, the all-new 408 is all set to raise the benchmark for within its class on Oman’s automotive scene.

Gurdeep Singh, Brand Manager of European Motors, at the launch of the all-new 408 said, “The new 408’s architecture has been designed to meet three key objectives – embody the Marque's latest style elements, guarantee maximum safety and offer unrivalled interior space; and it does so with ease. With such credentials, the all-new 408 is ideal for young professionals with families who are looking for a car that that exemplifies these qualities in equal measure.”

Through a combination of the dynamism typical for the Peugeot brand with a high-level of comfort and premium levels of quality, the all-new 408 features design cues that are sleek and balanced. Its overall design theme for the exterior can be summed up as: harmony, elegance and dynamism. At the front, the all-new 408 features Peugeot’s trademark feline headlights, thin chrome strips on the radiator grille, and sculptured lines on the bonnet that flow naturally into the wide, sloping windscreen.

The side profile of the 408 features carved wheel arches while the arcing body line from the rear lights to the front wing illustrate the image of a dynamic, modern and robust vehicle. The rear lights of the all-new 408 are ruby red and trimmed with a clear white strip that hints at a lion’s claws within the cluster. At night, the lights take on the form of three diagonal strips, a tribute to Peugeot’s historic models such as the 307 CC and the 504 coupe.

The all-new 408 is available in two variants: the Access and Active; both of which are powered by a four-cylinder 2-litre engine that produces 145 hp and 200 Nm of torque, making the 408 one of the most powerful vehicles in its class. Both variants are also fitted with a 6-speed auto adaptive gearbox with a triptronic and sport mode. Together with the powerful 2.0l engine, the 408 presents its driver with spirited acceleration throughout the rev range and smooth shifts for a more comfortable drive around the city.

Inside, the all-new 408 offers the largest cabin space in its class. Its long 2,710 mm wheelbase, its width measuring 1,815 mm and its height at 1,525 mm provides generous leg room, elbow room and head room respectively.

To provide the very best in comfort and enjoyment, the all-new 408 features a premium automatic dual-zone air-conditioning system with rear air-conditioning vents, USB and Bluetooth connectivity, instrument panel LCD, tilt and telescopic steering and one-touch power windows with anti-pinch safety for all four windows. Equally impressive is the all-new 408’s boot area which offers 526-litres of space. It also features a newly designed instrument panel which is easier to read with enhanced illumination.

Other key features of the 408 exclusive to the ‘Active’ include premium leather seats, leather-wrapped steering wheel with aluminium inserts, auto-dimming rear view mirror and a rear armrest with two cup holders in addition to a six speakers premium sound system with CD/ MP3 playback capability.

Regardless of which variant you purchase, ride quality, safety and comfort remain uncompromised. Both offer precise road holding, good vibration control and reduced body movement. Following the trend, both variants feature two smart airbags, ABS, EBD, electronic stability programme (ESP) and EBA, among others. The car has also been designed with a double-impact force dissipation channel to provide maximum passenger compartment protection.

“The luxurious new Peugeot 408 has been specifically designed to meet the demands of the Middle East market and will further reinforce Peugeot's product range in the Sultanate. As with our other models, the all-new 408 also comes with our five-year unlimited mileage warranty. Thereby providing our customers with the best possible ownership experience for as long as they own the vehicle,” added Gurdeep Singh.

For more information on the all-new 408 or to book a test drive, call 24 500 700 or visit the conveniently located Athaibah showroom where the European Motors sales team will be on hand to offer any advice or assistance required.

]]>24 November 2013http://www.zubairautomotive.com/images/content/news/244.jpgThe All New Bentley Flying Spurhttp://www.zubairautomotive.com/Media/News-and-Events/The-All-New-Bentley-Flying-Spur.html
Bentley Oman establishes a new luxury performance sedan benchmark in the country with the launch of the new Flying Spur. With its unrivalled blend of effortless driveability, exquisite luxury and craftsmanship, sculpted design and state-of-the-art technology, the new Flying Spur takes the worldwide success of its iconic predecessor further. Bentley’s most powerful four-door model ever made its debut into the Oman Automobile Market at a launch event held at Bentley’s new showroom in Athaiba yesterday, 13th November 2013.

Bentley Oman’s General Manager, Ahmed Shariefi, comments “Bentley’s new Flying Spur is the ultimate luxury performance sedan. Bentley’s engineers have worked tirelessly to ensure that the Flying Spur is the perfect combination of power, comfort, refinement and hand-crafted quality. Fitted with the very latest technology, the new Flying Spur is equipped both for business and relaxation whilst remaining a car to enjoy from behind the wheel.”

Bentley’s styling team has developed an athletic design for the new Flying Spur that combines traditional Bentley styling cues with a sporting stance and contemporary details. Sharp feature lines complement muscular rear haunches, while LED day-time running lights, dipped headlights and taillights characterise the front and rear profiles. The interior designers have created a luxurious, spacious cabin that dresses advanced acoustic and electronic technologies in exquisite hand-crafted leather hides and wood veneers.

Driver and passengers alike interface with the car and the outside world through touch-screen infotainment, mobile connectivity including Wi-Fi, a Rear Seat Entertainment suite and a new hand-held Touch Screen Remote which allows rear-cabin occupants to control an extensive range of features from the comfort of their seat. An eight-channel, eight-speaker audio system with Balanced Mode Radiators provide high quality sound clarity, with the 1100W Naim® for Bentley premium system available as an option.

Powering the new Flying Spur is Bentley’s renowned 6.0-litre, twin turbo W12 engine, coupled to a ZF eight-speed transmission. Developing 625 PS (616 bhp) and 800 Nm of torque, the new Flying Spur features more power than any other Bentley four-door in history. A 14 per cent improvement in the power-to-weight ratio over the outgoing model delivers a breath-taking 0-60 mph time of 4.3 seconds and a top-speed of 200 mph (322 km/h). In the modern Bentley tradition, power is delivered to the road via all-wheel drive with a 40:60 rear-biased torque split for a sure-footed, engaging drive in all road and weather conditions.

A SLEEK AND STRIKING EXTERIOR

The styling of the new Flying Spurestablishes a new design character for Bentley’s performance sedan.An elegant direction is reflected by a lower, wider appearance with sharp lines and gently curvaceous surfaces. A lower roof line, deeply sculpted panels, precise feature lines and a muscular rear haunch give the Flying Spur a more aggressive stance and a powerfully dynamic profile.

The front fenders feature a striking new wing vent complete with an elegant Bentley “B” motif. From here, an additional feature line forms a sharply defined edge running from the front wheel all the way to the rear bumper, underlining the shape’s dynamic character.

At the front of the car, a more upright chrome grille sits between the pairs of jewel-like LED headlamps. Emphasising the lower, wider stance, the outer lamps are the larger of the two.Beneath the front grille, the lower intake is now full width with no vertical divisions, but instead with a chromed horizontal accent that completes the dramatic face of the new Flying Spur.

At the rear, a longer and lower boot lid lends a more swept appearance to the side profile. Horizontal single ellipse LED tail lamps combine with a new interpretation of the Bentley “Horse Shoe” feature line, now running the full widthof the car and encapsulating a graceful concave section.

Beneath the elegant skin of the new Flying Spur, a wide range of materials are applied in an intelligent and efficient manner. Designed to improve overall body stiffness and refinement, whilst meeting stringent crash performance targets and pedestrian protection legislation, the new body structure includes reinforcement to the B-posts, sills and front crossmembers together withdeformable components in the floorpan for optimal load transfer. A deployable bonnet that includes both new reinforcement panels and deformation elements helps to improve pedestrian impact performance.

The bonnet and front fenders are constructed in aluminium, with the fenders shaped using the aerospace-industry superforming technique, employing compressed air to shape heated sheets of alloy in to the required form at over 500°C. Exceptionally clean lines with sharp radii and lighter-weight components are the result, giving the new Flying Spur an unmistakeably Bentley front end with extremely taut shut lines.

The new door structures are completely redesigned with fewer individual parts for improved quality and refinement. An optimisation of the doorsrealised through efficient use of materials contributesto much improved door kinematics and feel. Meanwhile, further weight savings are achieved through the crafting of the bootlid in a polymer composite material that also integrates the main antennae for the car’s electronic systems.

The exterior design, manufacturing processes and carefully optimised materials selections combine to provide a bodyshell that is not only muscular and clean, with minimal shutlines, but also one that performs exceptionally well on the road. With a torsional stiffness of 36,500 Nm/degree, a 4% increase over the previous generation Flying Spur, the new bodyshell provides an extremely rigid platform for the chassis components and a stable foundation for NVH reduction. The sleek shape also has outstanding aerodynamic properties for a large sedan, with an overall drag coefficient of just 0.29 and ensuing benefits to emissions performance.

Weight savings in the body structure and throughout the car mean that the new Flying Spur is 50 kg lighter than the first generation car, despite the additional refinement measures, enhanced technology specification and stronger structure.

A CONTEMPORARY CABIN OF HAND-CRAFTED MATERIALS

The sumptuous interior of the new Flying Spur includes 600 new parts, with only the sun visors, grab handles, armrests and some of the front console and controls carried over from the previous generation. Class-leading entertainment and information technologies are married with traditional hand-crafted materials and stunning contemporary design to create the ultimate high-luxury sedan cabin.

Available in both four- and five-seat configurations, the new Flying Spur features redesigned front and rear seats trimmed in natural premium-quality leather. The new seats use a softer yet more durable hide unique to Bentley and available in twelve different colours.

Careful use of different foam specifications and densities creates seats that are both supremely comfortable and supportive, with 14-way adjustment including memory and lumbar functions. Every occupant is offered seat heating as well as seat ventilation, while additional stowage sections are incorporated to the rear of the front seats.

For the four-seat variant, the centre console sweeps from the front to the rear cabin and introduces an additional storage area together with a beautifully crafted stowage case, trimmed in veneer to match the car.

The interior designers, together with the craftsmen and women of Bentley’s renowned woodshop, have applied the finest wood veneers to finish the cabin of the new Flying Spur. Utilising almost ten square metres of sustainably sourced natural wood per car, the Flying Spur features book-matched and mirror-polished veneer to the fascia panels, consoles, waistrails and picnic tables. To enhance the “wrap-around” feel of the forward cabin, the veneer of the dashboard meets that of the doors in a perfectly aligned curve, giving the impression of an unbroken arc of wood around the interior. Crafted entirely by hand, cured for 72 hours and clear-lacquered to enhance the natural beauty of the wood,a range of sevensophisticated veneers are available (two as standard - burr walnut or dark fiddleback eucalyptus).

To complete the luxurious and opulent nature of the cabin, the roof lining and pillars are also trimmed in natural leather. Layers of supple foam are applied to all tactile surfaces beneath the hide, harmonising the touch and feel of all areas of the cabin. Electrically-operated rear side blinds, fitted as standard, permit privacy for rear-seat passengers if desired.Customers may also specify an optional glass sunroof at no additional cost. Behind the central rear armrest, a nine litre bottle cooler can be specified to keep drinks perfectly chilled. The interior designers also focused on improving interior stowage around the cabin, whilst including new electronic technologies discretely applied throughout the interior.

CONNECTION TO THE OUTSIDE WORLD

Complementing the hand-crafted interior, the Flying Spur is equipped with carefully selected state-of-the-art technology, for both the driver and passengers. Central infotainment is controlled through a high resolution 8” touch-screen interface, complete with Bentley’s advanced satellite navigation system and Bluetooth connectivity, while infotainment features can be controlled by voice activation.

An eight-channel, eight-speaker audio system featuring Balanced Mode Radiator technology for optimum sound clarity and frequency range can play music from an on-board hard drive, CDs, DVDs, SD cards and via an iPod. The Naim® for Bentley Premium Audio System, featuring redesigned separate subwoofers for improved bass extension and 1100 Watts of power, is available as an option for those wishing for the ultimate in-car audio experience.

Rear seat passengers have access to an extensive array of infotainment technology. A new Touch Screen Remote (TSR), deployed from a housing in the rear console at the touch of a button, allows passengers to control a variety of different systems. From climate controls and seat heating and ventilation through to the satellite navigation and multimedia systems, the TSR means passengers can interface with the car from the comfort of their seat.

Customers wishing to work on the move may order the new Flying Spurwith the new Multi-Media Specification. Central to this is the Bentley Connectivity Unit (BCU) which allows portable devices, laptops and tablet computers to connect to the internet through the car’s own Wi-Fi hotspot with an active SIM and includes 64 GB of internal storage capacity. Two 10” LCD screens are installed to the backs of the front seats, while top-loading multimedia players sit in pockets fitted beneath, allowing the user to load and enjoy video, photo and music content from DVDs, SD cards, USB devices including iPods and iPads, and HDMI devices.

Each rear passenger can view separate content, or stream media from the BCU. A USB charging port keeps batteries fresh, and wired headphone ports complete the connections, allowing music and internet radio to be played directly through the BCU. Bentley wireless headphones complete the specification for the ultimate in rear-seat infotainment.

DESIGNED FOR EXCEPTIONAL COMFORT

Achieving class-leading comfort and refinement was a priority during the development of the new Flying Spur and the acoustic isolation of the cabin from external noise inputs wasa particular focus. Bentley’s development and use of lightweight acoustic underfloor panels to minimise road noise continues, with aerodynamically optimised insulating sections applied to almost the entire underfloor of the car. Side glazing and both front and rear screens are made in acoustic glass, featuring a specially developed interlayer that reduces noise transmission. An improved sealing system around the side glazing now features two individual sealing points to reduce wind noise to a minimum regardless of road speed. The redesigned doors are also fitted with additional insulation to the outer skin, reducing noise diffusion in to the cabin. Enlarged rear mufflers reduce exhaust noise by 12 dB at 3000 rev/min for enhanced passenger comfort.

The heating and ventilation system is improved with the addition of a new Thermostatic Expansion Valve which drastically decreases the time taken to cool the cabin. An optional Climate Boost function features an enhanced blower system for improved cooling of the rear cabin.

With comfort paramount for the new Flying Spur, a new 19” tyre has been specifically developed, utilising a 12% relative increase in sidewall height combined with greater vertical compliance to improve impact isolation. During development, 12 different tyre constructions were tested and refined to find the optimum balance between refinement and handling performance.

EIGHT GEARS, SIX LITRES AND FOUR DRIVEN WHEELS

As Bentley’s most powerful engine, the 6.0-litre, twin turbocharged, 48-valve W12 is the natural choice to power the fastest ever Bentley four-door. Now delivering 625 PS (616 bhp) at 6,000 rev/min and a staggering 800 Nm (590 lbft) of torque from only 2000 rev/min, the W12 has recently undergone a complete engine management system upgrade to the latest Bosch ME17 interface. Improved torque management, turbocharger control, driveability and emissions performance all result from the adoption and optimisation of the new system, with a resulting improvement in low speed responsiveness.

Coupled to the W12 is the very latest eight-speed, quick-shift automatic transmission from ZF. All Bentley models now feature this state-of-the-art gearbox. Delivering seamless and imperceptible shifts in under 200 milliseconds, the gearbox is not only designed to handle the mighty torque output of the W12 but also to ensure smooth and refined delivery of power to the wheels. An optimised set of gear ratios keep the engine in its most efficient operating range during light loads and cruise, contributing in an overall improvement in fuel consumption and CO2 emissions of more than 13 per cent over the outgoing model. The new Flying Spur delivers a combined cycle fuel economy of 19.2 mpg (14.7 litres/100 km), and CO2 emissions of 343 g/km – impressive figures for a 12-cylinder ultra-luxury, high performance sedan.

The transmission feeds power to all four wheels via Bentley’s renowned all-wheel drive system. With a standard torque split of 60 per cent to the rear wheels and 40 per cent to the front, but the ability to vary this division up to 85 per cent to the rear axle or 65 per cent to the front depending on available traction, the Flying Spur’s drivetrain ensures optimal grip regardless of prevailing road or weather conditions. The assurance provided by such a sure-footed set-up means that the spirited driver can deploy all of the car’s available power and torque in a controlled and dependable manner, in virtually any circumstances.

A REFINED RIDE WITH DYNAMIC DELIVERY

With outstanding ride comfort of vital importance, the independent computer-controlled air suspension of the new Flying Spur is redesigned to maximise impact absorption and isolation. Compared to the outgoing model, suspension spring rates are softened front and rear by 10 per cent and 13per cent respectively, for improved ride comfortin the normal operating region. The rate of stiffness increase during harder cornering has been increased for improved control of heave, pitch and roll. Anti-roll bars aresoftened by 13 per cent and 15 per cent to improve single wheel impact absorption. Suspension lever bushes all-round are softened by at least 25per cent for reduced road surface-induced noise and vibration.

Working with the new springs, a damper hydraulic specification has been developed to maximise ride comfort. Working with a revised damper electronic control (CDC) strategy, this enables exceptionallow speed ride performance while damping force increases significantly with speed, providing the optimumbalance between body control and stability at all speeds. A four-position suspension control, with a widened range of settings, allows drivers to choose the level of damping to suit their preference.

The power steering system provides a comfort-orientated balance whilst maintaining optimum steering feel and precision throughout the speed range.A new specification of steering gear, together with a new calibration of the speed-sensitivesystem that regulates hydraulic fluid flow, providesvariable assistance depending on vehicle speed.The new systemdelivers both high levels of isolation from surfacedeformations whilst ensuring driver confidence through the combination of accurate steering precision and a measured increase in steering effort when cornering.

As the new Flying Spur approaches its 200 mph (322 km/h) top speed,the ride height is automatically lowered via the air suspension system in order to compensate for aerodynamic forces. This helps not only to improve vehicle stability by optimising aerodynamic balance along the car, but also reduces drag, with benefits both to top speed and CO2 output. The new car has a two-stage lowering strategy, firstly lowering by 5 mm at the front and 10 mm at the rear at 121 mph (195 km/h) and then by a further 8 mm and 13 mm respectively at 149 mph (240 km/h).

The multiple-mode Electronic Stability Control (ESC) system is recalibrated to work in combination with the new chassis specification.The system is calibrated to ensure that the enthusiastic driver is not hindered by stability interventions and, where appropriate through the selection of the ESC Dynamic Mode, the driver can further explore the handling limits of the vehicle whilst still maintaining appropriate levels of stability control.

THE PERSONAL CHOICES

As with the entire Bentley range, the new Flying Spur is built to individual customers’ exacting specifications. A range of seventeen standard exterior paint colours includesDark Cashmere, a sophisticated and contemporary addition to the Bentley palette. The extended paint range of over 100 colours is joined by Damson, a rich hue inspired by the extremely rare purple diamond, and one that is complemented by an optional matching hide colour.

A new 19-inch Classic wheel is fitted exclusively to the new Flying Spur, either bright-painted or with a diamond turned finish. The new design consolidates a wider range of 20-inch five-spoke, 21-inch six-spoke and 21-inch ten-spoke wheels available as cost options.

Customers wishing to extend the range of available options further can choose to include the Mulliner Driving Specification. This includes five additional hides, expanding the number of available shades to 17, and five further wood veneers. Bentley’s traditional diamond quilting is incorporated to the seats and door panels, together with an indented leather headlining and embroidered Bentley wings to the headrests. Drilled alloy foot pedals, a knurled sports gear lever, jewel filler cap and 21” two-piece five-spoke alloy wheels in painted or polished finish complete the Mulliner suite of options.

For further information on the new Bentley Flying Spur please call +968 2457 3700 or visit http://www.oman.bentleymotors.com/or visit the new Bentley Motors showroom in Athaibah where a team of fully qualified sales consultants will be able to assist you.

]]>13 November 2013http://www.zubairautomotive.com/images/content/news/245.jpgMitsubishi FUSO conducts sales training programmehttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-FUSO-conducts-sales-training-programme.html
General Automotive Company (GAC), the official dealership for Mitsubishi and FUSO in Oman, recently conducted a Sales Training Programme for its staff over the course of eight days. 19 sales staff members from various branches of GAC underwent an intensive four–day sales training workshop at General Automotive Training Center in Muscat under the instruction from a top sales specialist from Mitsubishi Fuso.

Maintaining top levels of training for all sales staff members is a key priority at General Automotive Company (GAC) and the latest session included an array of theoretical sessions and field exercises. Mark Tomlinson, general manager of GAC said, “FUSO and General Automotive Company is an organization that is synonymous with quality, performance and outstanding customer service. As with any customer focused organization, the key to such success is to maintain a well-trained and self-motivated workforce. We also recognize that the first point of contact between our sales personnel with prospects or customers is most vital for the growth of our business. Therefore, this sales training programme was conducted to ensure our sales staff succeeds both personally and professionally, by giving them the best-practice tools possible to further improve their skills and to enable them to provide a greater overall level of service to our customers.”

The training was conducted over the course of eight days and was split into two batches. Overseeing the training was Martin Schmidt-Hackenberg, a senior Sales & Brand Trainer from Mitsubishi Fuso. The full-day course, attended by 19 staff from both capital and regional branches, was focused on four key topics – customer service by phone; after sale customer service and dealing with complaints; handling the price negotiation and; closing the deal. Upon completion of the course, all trainees were provided with a certificate as an acknowledgement of their efforts and to certify their completion of the programme.

“Such training workshops also help to keep our staff motivated as it helps them better handle conflicts and deal with specific customer demands and requirements which, in turn also help their teams and the company as a whole to function more productively. I would like to congratulate all the staff on successfully completing the course. I am confident they will use their new found knowledge to better serve their customers,” concluded Mark.

With the current edition of the Traffic Safety Expo 2013, General Automotive Company (GAC), dealers of Mitsubishi in Oman are pleased to announce an exclusive digital road-safety initiative on their official Facebook page. This initiative will not only increase awareness about the vitality of exercising caution while on the road, but will engage directly with customers and fans, inviting ideas around the cause.

As a part of the Zubair Automotive Group, GAC has been an active participant in the annual traffic safety expo organised by Omanexpo in collaboration with the Royal Oman Police. This year, they are inviting entries from fans to share tips on how one can be safe on the roads through an online application.

Entries are being accepted until November 18, 2013 and best entries will then be chosen on the last day of the exhibition to be published in a public announcement crediting the names of the fans who have contributed towards making road safety a priority in the Sultanate.

Mark Tomlinson, General Manager – General Automotive Company commented, “The Traffic Safety Expo is considered a key platform featuring not only the latest trends and most innovative solutions in traffic safety but also highlighting the industry best practices towards reducing the number of traffic related injuries and fatalities. It is thus, in line with the Mitsubishi promise that we have announced this week-long social media initiative to contribute towards enhancing consciousness about being alert on the roads.”

He also added, “We are very encouraged by the response we have received on our online communities – with our Facebook page growing to over 8,000 strong in less than three months. We have already begun to receive a large number of tips from fans and are looking forward to more.”

In addition to the contest, visitors to the Mitsubishi Facebook Page also have access to a large variety of interesting content, from special offers to the latest brand activities, service promotions and product news. And, by tying in their offline activities with their social media efforts, fans and owners are able to continuously stay up-to-date with everything Mitsubishi.

For more information or to connect with Mitsubishi on Facebook, please visit www.facebook.com/mitsubishi-oman

]]>12 November 2013http://www.zubairautomotive.com/images/content/news/248.jpg Wattayah Motors Announces First Volksfest in Omanhttp://www.zubairautomotive.com/Media/News-and-Events/-Wattayah-Motors-Announces-First-Volksfest-in-Oman.html
Wattayah Motors, the exclusive dealers for Volkswagen in Oman are pleased to announce an exciting new campaign, the Volksfest 2013-2014. Bringing the best of German innovation to the Sultanate, Volkswagen is offering unbeatable deals on a number of models in addition to plentiful opportunities to win.

With every test drive, customers will be entered into a draw where they can win an iPad each week. Furthermore, not only does every purchase of a Volkswagen vehicle come with a seven year service guarantee, five year warranty, free registration and a five year roadside assistance agreement, it also gives customers a chance to win a trip to the home of Volkswagen – to Wolfsburg, Germany.

General Manager of Volkswagen Oman – Hemant Bhat commented on the new initiative, “At Wattayah Motors, it is our constant endeavour to bringing German engineering closer to people and through the Volksfest, we can ensure that our customers are rewarded for choosing Volkswagen. In addition to the weekly test drive surprises and the exclusive chance to visit Germany, it gives us great pleasure to be able to celebrating the first year of the Volksfest in Oman with fantastic deals on all our models. On behalf of Wattayah Motors, I wish all our customers the continued joy of motoring and look forward to welcoming many more into the Volkswagen family during Volksfest 2013”

Wattayah Motors, the official distributor of Volkswagen in Oman today announced a month-long promotion offering customers of widely popular range of models, unbeatable benefits and perks on purchase, ranging from upto three months worth free installments in the form of a cash gift to extended warranties and roadside assistance, in addition to free service. The promotion ends on March 31.

During the promotion, customers who purchase a Volkswagen Passat, Touareg, Tiguan, Jetta, Polo, CC or Golf during the offer period will stand to avail upto three months of free installments in the form of a cash gift, in addition to receiving a 5-year Warranty and 5-year roadside assistance plan, together with 5 years or 75,000km free service.

Commenting on the promotion, Steven Grey, National Sales Manager, Volkswagen Oman, said: “Volkswagen is one of the most popular automotive brands in Oman and enjoys strong customer loyalty owing to the fact that our cars feature high quality German engineering, value for money and high standards of service excellence. We are therefore continuously developing innovative finance solutions and value added offers that appeal to our customer needs and offer greater financial flexibility”.

“The upto three month free installments offer has already proven to be extremely popular with our customers and we are confident that it will encourage even more drivers in Oman to purchase a Volkswagen before the offer concludes at the end of March.”

Each Volkswagen car in the month-long promotion offers unique driving experiences and the best of German engineering. Sedan enthusiasts can opt from the spacious Passat, the stylish and economical Polo or the luxurious Volkswagen CC. Those preferring a mid-sized saloon can look forward to the Jetta with its exceptional safety features while fans of more compact yet sporty models can choose from the seventh generation Golf and Golf GTI. For the more adventurous, the Tiguan and new generation Touareg offer excellent off-road capabilities.

“Each vehicle is a class leader in its own right, offering levels of performance, space and reliability that are at the forefront of the automotive industry. Coupled with this unique offer, customers can now not only experience the best in German motoring but also affordability, value and peace of mind from Volkswagen,” added Grey.

To find out more about Volkswagen or to arrange a test drive, visit your local showroom or log on to www.volkswagen-oman.com. To find out more about the offer, customers can also call 24 573 727 or SMS “offer” to 99 825 454.

]]>10 March 2014http://www.zubairautomotive.com/images/content/news/250.pngMitsubishi Mirage And Attrage Launch Draws 6000 To
Al Marah Landhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Mirage-And-Attrage-Launch-Draws-6000-To-Al-Marah-Land.html
Following close behind the official media launch of the all new Mitsubishi Mirage hatchback and its saloon counterpart the Attrage, General Automotive Company, the official dealership for Mitsubishi in Oman, showcased both cars to the public for the first time in a grand family celebration at Al Marah Land recently.

The half-day celebration, which ran from 3:30pm to 10pm, drew in over 6,000 people from across Muscat. Aside from showcasing the two new additions to the Mitsubishi family, the event featured numerous attractions including free rides, a live show, spot games for children, Henna stalls, magic shows, train rides train and more. In addition, GAC also set up a special test area inside the park where visitors could test drive and experience the Mirage and Attrage first hand.

Commenting on the outstanding success of the event, Mark Tomlinson, the General Manager of GAC said, “The all-new Mirage and Attrage are two of the most significant vehicles to be launched by Mitsubishi in 2014. Not only do they represent the latest generation of Mitsubishi vehicles but they also cater to an entirely new segment for the brand, the sub-compact market. Because of this, it is great to see such overwhelming interest in the cars. Not only did we have over 6,000 people visit the park on the day, we also conducted over 1,500 test drives; which are amongst the highest number we have conducted in a single day.”

Celebrating the launch of the new cars, GAC also launched a new Facebook competition on the same day. To participate, all customers and fans need to do is post a picture of themselves with a Mirage and Attrage, or any other Mitsubishi, on the brands ‘Mitsubishi Oman’ Facebook page. Any image that gets more than 10 likes is entered into a grand draw that will be held at the end of April. The lucky winner will walk away with a brand new Mitsubishi Mirage.

“We have received an equally strong response for the two new cars on Facebook as well and have already received over 100 entries for the competition. To assist fans with taking the images we will be displaying both cars at various locations across Muscat till the end of April,” added Mark.

The stars of the show however, were the all new Mirage and Attrage. Boasting ‘Green’ credentials, the Mirage features class leading fuel economy, a low environmental footprint, with very low carbon emissions, exceptional value for money and most of all a fun and easy to drive vehicle, which is ideal for first time buyers.

With its compact body, the all-new Mirage provides a fun, stylish and attractive exterior perfect for people of all ages. Mitsubishi has adopted a front visual identity which provides a clean, dignified and friendly impression. The sides are expressively designed complementing the gentle yet sporty styling of the headlamp and the sculpted hood. The all-new Mirage boasts a highly aerodynamic body style radiating more character.

Boasting a larger and more maturesaloon body style, the Attrage exterior dimensions are relatively larger than the Mirage. With its increased size, the Attrage offers even more space making it amongst the most generous in its class. However, it still retains the maneuverability of the Mirage, offering a class-leading turning circleof just 4.8 metres. Also, like the Mirage, it features a short nose for a better forward field of view and a dynamic character line which kicks up towards the rear.

Both vehicles are powered by a 1.2-litre inline-three cylinder gasoline engine,with MIVEC variable valve timing, the highly efficient engine boasts a healthyoutput of 77bhp and 100Nm. The engineis mated to either a five-speed manual or CVT gearboxand features the exclusive Mitsubishi Innovative Valve timing Electronic Control system (MIVEC) technology that adjusts the timing of the intake camshaft for optimal performance right across the rev range. Engineered with driving efficiency in mind, this 1.2 liter engine excellently balances both performance and fuel economy enabling both vehicles to achieve a fuel efficiency rating of up to 21 km/l, making them some of the most fuel efficient ‘eco-cars’ available in Oman.

“Mitsubishi Motors’ dedication of providing quality vehicles with world-class performance has been its commitment to its customers. With the triple-diamond badge synonymous to excellence, Mitsubishi ensures that every Mirage or Attrage that you will see on the road has the highest levels of quality and workmanship,” concluded Mark.

You can now experience the fun and driving pleasure with the all-new Mirage and Attrage. Both vehicles are now available for sale and for test drives at Mitsubishi dealerships across Oman. To learn more about the new vehicles or to book a test drive visit www.mitsubishioman.com, call 2450 0500 or visit your nearest Mitsubishi showroom from Saturday to Thursday, between 8am and 1pm or 4pm and 8pm.For more information on the contest, you can follow the brand on its ‘Mitsubishi Oman’ Facebook page or on twitter and Instagram @mitsubishioman.

]]>16 March 2014http://www.zubairautomotive.com/images/content/news/251.png Mitsubishi Awards Dealership Staffhttp://www.zubairautomotive.com/Media/News-and-Events/-Mitsubishi-Awards-Dealership-Staff.html
In Oman and around the world, Mitsubishi is a name synonymous with automotive quality and reliability. General Automotive Company, the sole dealers for Mitsubishi in the Sultanate, take immense pride in the talented team of after sales staff who maintain the values, quality and performance of the Mitsubishi brand in the Muscat region. In order to recognise and reward the hard work and dedication shown by the Mitsubishi after-sales team, GAC recently held their Annual Performance Awards at the GAC after-sales staff event.

The Annual Performance Awards were heldin recognition of the efforts of the service staff from the capital region, each of whom have played a key role in delivering customer satisfaction and building loyalty in the marketplace. Employees who had made exceptional contributions during the year 2013 were commended and given special recognition by the top management at General Automotive Company.

Commending employees on their outstanding contributions, Mark Tomlinson, General Manager at GAC noted, “With one of the widest dealer networks in the world and certainly within the region, GAC, as the sole Mitsubishi distributor, has been regularly commended by the Mitsubishi Motors Corporation for its efforts and achievements in the Sultanate. This would not have been possible were it not for the commitment andhard work of our team.”

He added, “Such drive for customer excellence does not go unrecognised and we believe that each of the award winners truly demonstrated admirable skills and abilities throughout the year and truly deserved the recognition they received. Therefore it is my real pleasure to congratulate each of them and urge them to strive to even greater heights in the year ahead. I also hope that they serve as an inspiration for others to follow.”

In addition to the awards, the event, which was held at the Oman aviation club, also included entertainment and games for all the attendees to enjoy.

Mitsubishi enjoys one of the largest and most loyal customer bases in the region, and for good reason - GAC invests heavily in their employees, making for the best customer experience at all times. GAC also boast a highly motivated workforce dedicated to maximising customer satisfaction at every stage of the ownership experience.

“At GAC, we believe that quality products and customer care go hand in hand. A key factor in our continued success is understanding what our customers need and expect, and then exceeding those expectations. In order to maintain our position as one of the leading automotive dealerships in the country, we have to work hard and look after our customers every step of the way. Whether it is deciding on just the right car, the delivery experience or after sales support, the team of automotive sales and after-sales professionals at GAC is always ready and willing to help,” concluded Yasser Zerik, the National Service Manager at GAC.

]]>18 March 2014http://www.zubairautomotive.com/images/content/news/252.pngMuscat Municipality Chooses Yamahahttp://www.zubairautomotive.com/Media/News-and-Events/Muscat-Municipality-Chooses-Yamaha.html
Yamaha, distributed exclusively by the Zubair Automotive Group since 2001, has recently delivered 20 units of the Yamaha SZR16 motorcycle to the Muscat Municipality Transport department at a handover ceremony at the Al Wadi Al Kabeer transport department Work Shop.

Commenting on the enduring popularity of Yamaha motorcycles for commercial use, Faisal Al Zadjali, Brand Manager, Yamaha Oman, “This delivery marks the third phase of the contract with the Muscat Municipality Transport Department. However, this delivery is only the most recent in our long standing relationship with the Municipality, having consistently supplied them with motorcycles over the years. It is relationship that stands as a testament to the reliability and brand strength that Yamaha promises and the quality of after-sales services provided by Yamaha Oman,” stated.

The Yamaha SZR16 motorcycles, together with 20 units of safety helmets, were handed over to the Muscat Municipality Transport department by the Yamaha After-Sales Department. Present at the hand over event were members from the Muscat Municipality Transport Department and Faisal Al Zadjali, together with other members of the Yamaha Oman team. All bikes delivered were painted in-house at the Zubair Mega Body Shop in the unique Muscat Municipality Green colour scheme.

Aside from commercial motorbikes, Yamaha also makes a range of class-leading personal motorcycles ranging from ATV to superbikes and cruisers. Known for its performance, quality, good looks and value for money, Yamaha is an established and preferred motorcycle brand in Oman for both commercial and personal use.

“Yamaha as a brand always aims to create products that feel so right that they move people to the soul. It is this ideal that makes the brand’s product different from any other. They are vehicles that offer something more than the performance or functions that can be expressed in spec numbers. As a result they truly offer a riding experience that the customer has never experienced before,” added Faisal.

As a whole, Yamaha produces class-leading motorcycles and all-terrain vehicles built to satisfy ones passion for riding either on or off road. In Oman, Yamaha products range from street bikes to Moto-Cross, Touring/ Cruisers, Super Sport, Dual Purpose and ATV’s. So regardless of a rider’s requirement be it business, pleasure or sports related, either on or off road, a member of Yamaha’s dedicated team in Oman is always on hand to help.

]]>11 March 2014http://www.zubairautomotive.com/images/content/news/253.pngThe Next Generation All New Mirage & Attrage
Launched by Mitsubishi http://www.zubairautomotive.com/Media/News-and-Events/The-Next-Generation-All-New-Mirage-and-Attrage-Launched-by-Mitsubishi-.html
General Automotive Company, the official dealership for Mitsubishi in Oman, is adding more fun and excitement to its vehicle lineup as it launched two groundbreaking vehicles at a press conference organized last Thursday – the all new Mirage hatchback and its saloon counterpart the Attrage. These two all new models will see the tri-diamond brand rejoining the booming subcompact market after a 19 year hiatus. The all-new Mirage is a global car developed on the concepts of high fuel efficiency, affordability and compactness and also forms the basis of the Attrage's running gear.

Boasting ‘Green’ credentials, the Mirage features class leading fuel economy, a low environmental footprint, with very low carbon emissions, exceptional value for money and most of all a fun and easy to drive vehicle, which is ideal for first time buyers. Measuring just 3,780mm long by 1665mm wide, the Mirage is Mitsubishi’s first hatchback in the Oman Market since the Colt in 1995. Powered by a 1.2-litre inline-three cylinder gasoline engine, with MIVEC variable valve timing, the highly efficient engine boasts a healthy output of 77bhp and 100Nm. The engine is mated to either a five-speed manual or CVT gearbox. It is this same highly efficient 3-cylinder 1,200cc engine that powers the Attrage, and features the exclusive Mitsubishi Innovative Valve timing Electronic Control system (MIVEC) technology that adjusts the timing of the intake camshaft for optimal performance right across the rev range.

Commenting on the launch of the Mirage and Attrage, Toshiaki Nomura-san, President of Mitsubishi Motors - Middle East and Africa said, “With the Mirage our aim was to minimize the environmental impact while maximizing driving exhilaration. The mirage easily succeeds on both counts. Compact, light and easy to drive, it delivers spirited performance at an affordable cost and class-leading fuel efficiency. Better still, it does so without compromising on power, comfort or passenger protection.”

“Stylish, fun and mechanically advanced, the Mirage and Attrage will no doubt appeal to anyone who is environmentally conscious and embraces new technologies. Both have been thoroughly engineered with driving efficiency in mind, and their state-of-the-art engine excellently balances both performance and fuel economy,” added, Mark Tomlinson, the General Manager of GAC.

As with all vehicles produced from Mitsubishi, exceptional value and uncompromising safety is something you can definitely expect on both vehicles as they each features Mitsubishi’s RISE (Reinforced Impact Safety Evolution) body. As a result the body is constructed from high-tensile strength steel that effectively absorbs and disperses crash energy whilst also significantly reducing overall weight. Also standard are dual-SRS airbags, 3-point ELR seat belts with pre-tensioners and more as standard for all variants. Meanwhile, the high end CVT variants are supplemented with an engine immobilizer and an Anti-Lock Braking (ABS) system with Electronic Brake Distribution which prevents the wheels from locking in emergency stops, giving even greater control on tougher driving conditions.

Both models also feature high-efficiency design which keeps the engine compartment as compact as possible to optimize occupant space. As such, both models provide generous interior space to seat five adults comfortably. In fact, the all-new Mirage has class leading combined leg room of 1,650 mm (Front 900mm and Rear 750mm). Luggage space is also generous, with 235 liters available with rear seats up, and double that size when the 60:40 split rear seats are folded flat. Body dimensions of 3780mm x 1665 x 1500 (LxWxH) make it highly maneuverable while providing generous interior space and sufficient luggage space for everyday use. The Mirage also has one of the shortest turning circles of its class at 4.4 meters.

With its compact body, the all-new Mirage provides a fun, stylish and attractive exterior perfect for people of all ages. Mitsubishi has adopted a front visual identity which provides a clean, dignified and friendly impression. The sides are expressively designed complementing the gentle yet sporty styling of the headlamp and the sculpted hood. The all-new Mirage boasts a highly aerodynamic body style radiating more character.

“The all-new Attrage is a next-generation compact sedan that offers style and eco-friendly performance in equal measure. Like the Mirage, its graceful design is also purposeful with a short nose to deliver outstanding visibility and maneuverability and flowing proportions that offer a balance of aerodynamics and interior space that are amongst the best in its class,” said Nomura-san.

Boasting a larger and more mature saloon body style, the Attrage’s exterior dimensions are larger than the Mirage, standing at 4245mm x 1670 x 1515 (LxWxH). With its increased size, the Attrage offers even more space making it amongst the most generous in its class. However, it still retains the maneuverability of the Mirage, offering a class-leading turning circle of just 4.8 metres. Also, like the Mirage, it features a short nose for a better forward field of view and a dynamic character line which kicks up towards the rear.

“The Attrage is a perfect complement to the Mirage, offering a varied take on the same platform. While the Mirage sports a more youthful, exuberant look with a stylish design and bright colours; the Attrage takes on a more sophisticated look that will appeal more towards families,” added Mark.

Six cool body colors are available for the Mirage and seven body colors for the Attrage. The former is available in Pop Green Metallic, Medium Blue Mica, Red Metallic, White Solid, Cool Silver Metallic and Eisen GreyMica; while the Attrage is available in Black Mica, Red Metallic, White Solid, Cool Silver Metallic and Eisen Grey Mica, Medium Blue Mica and White Pearl.

Both, the sporty youthful look of the Mirage and the more sophisticated yet subtle look of the Attrage, are perfectly complemented by the black-themed interior. The dashboard offers a clean look and has been specifically designed to maximize visibility and ensure the best driving ergonomics. All the controls, including those for the climate control system and the central entertainment, have been simplified and perfectly located to offer an uncluttered personal space. Also available is a three-spoke leather-wrapped steering wheel with a silver accent for a premium and classy feel. For added convenience, the steering wheel can also be tilt adjusted according to driver’s preferences for better driving and control. Furthermore, the cabin offers comfortable seating for five complimented by one of the quietest and most refined cabins in its class, perfect for both long journeys and quick trips around the city.

The secret to their quietness and performance is the lightweight and compact 1.2 liter three-cylinder DOHC MIVEC Gasoline (3A92) engine. This new fuel efficient engine is capable of achieving a maximum output of 78 PS at 6,000 rpm and 100 N-m at 4,000 rpm of torque. Engineered with driving efficiency in mind, this 1.2 liter engine excellently balances both performance and fuel economy thanks to the MIVEC or Mitsubishi Innovative Valve timing Electronic Control technology. This continuously variable valve timing system electronically controls and regulates the intake camshafts of the engine giving more power at lower revs and better fuel efficiency at higher revs. Thanks to this system, and coupled with the Mirage’s and Attrage’s low weight of just 875kg and 915kg respectively, both vehicles are able to achieve a fuel efficiency rating of up to 21 km/l based on the New European Driving Cycle, making them some of the most fuel efficient ‘eco-cars’ available in Oman.

Transmission options come in the form of a 5-speed manual and INVECS-III CVT, the former fitted is fitted as standard whilst the latter is offered in higher-trimmed models. Both the Mirage and the Attrage, come standard with dual airbags, ISOFIX (international standard for attachment points for child safety seats), and a Multi-information display. The extensive option and accessories list for the mirage includes keyless entry, remote boot release, 4-wheel ABS + EBD, Tonneau cover and more. The Attrage takes this even further by also offering fully automatic climate control, Front Fog Lamps, leather-wrapped steering wheel and 15-inch alloy wheels to add to the vehicle’s fun factor.

Mitsubishi Motors’ dedication of providing quality vehicles with world-class performance has been its commitment to its customers. With the triple-diamond badge synonymous to excellence, Mitsubishi ensures that every Mirage or Attrage that you will see on the road has the highest levels of quality and workmanship. Customers of the new models are also given the peace of mind and the assurance of a worry free ownership with a warranty period of 6 years.

In fact both vehicles have won numerous awards the world over in recognition of their fuel efficiency and green credentials. Furthermore, the Mirage came out on top of its class in the recently conducted Asia Pacific 2013 Thailand Automotive Performance, Execution And Layout (APEAL) Study by JD Power. The fact that the it came out on top in a study that covered 78 vehicles from 13 different makes, is a clear statement of the Mirage’s, and by extension the Attrage’s, reliability and performance.

“With such credentials, these newest additions to the Mitsubishi range will no doubt see Mitsubishi further enhance its credentials and ensure its success in one of the most competitive and fastest growing market segments in the country,” concluded Mark.

You can now experience the fun and driving pleasure with the all-new Mirage and Attrage. Both vehicles are now available for sale and for test drives at Mitsubishi dealerships across Oman. To learn more about the new vehicles or to book a test drive visit www.mitsubishioman.com, call 2450 0500 or visit your nearest Mitsubishi showroom from Saturday to Thursday, between 8am and 1pm or 4pm and 8pm.

]]>9 March 2014http://www.zubairautomotive.com/images/content/news/254.pngGAC Holds In House Training For New Mitsubishi
Mirage & Attragehttp://www.zubairautomotive.com/Media/News-and-Events/GAC-Holds-In-House-Training-For-New-Mitsubishi-Mirage-and-Attrage.html
General Automotive Company, the official distributors of Mitsubishi vehicles in Oman, recently completed anin-house sales training program for their staff for its two newly launched vehicles – the Mitsubishi Mirage and Mitsubishi Attrage. The training program, held at the Hotel Al Madinah Holiday, offered all Mitsubishi sales staff with a unique first-hand experience of the brand’s all-new class-leading sub-compact cars,enhancingtheir product knowledge and illustrating the competitive advantage of the highly fuel efficient, affordable and compactness.

Commenting on the training program, Mark Tomlinson, General Manager of General Automotive Company said, “With the launch of every new product we have to ensure that our sales staff have the knowledge and skills required to assist our customers in making their decisions and competently answer their every query, thereby ensuring that they are well informed. We have always been a customer-centric company and we will continue to invest in our staff to ensure that our customers enjoy the best possible experience when dealing with us.”

The sales training program was specifically designed for the dealership sales staff to develop superior product knowledge on the two all new modelsalong with augmenting their sales skills strategies through a range of comprehensive and consultative workshops. The training program was conducted by Mr. Steven Tomkinson, the National Sales Manager at GAC.

The program was divided into two batches over two days and included a product-driven induction and an extensive drive program, along with a hands-on comprehensive sales training session. The main focus of the training was to give each salesperson the opportunity to experience both vehicles first-hand and to help them fully understand the performance capabilities and features offered by the Mirage and Attrage.

"By regularly providing our sales staff with such intensive training programs we not only enable them to provide a greater overall level of service to our customers, but also ensure that they succeed both personally and professionally." said Mark. “Such investments also ensure that the Mitsubishi brand continues to grow in strength with each passing year.”

Boasting ‘Green’ credentials, the Mirage features class leading fuel economy, a low environmental footprint, with very low carbon emissions, exceptional value for money and most of all a fun and easy to drive vehicle, which is ideal for first time buyers. With its compact body, the all-new Mirage provides a fun, stylish and attractive exterior perfect for people of all ages. Mitsubishi has adopted a front visual identity which provides a clean, dignified and friendly impression. The sides are expressively designed complementing the gentle yet sporty styling of the headlamp and the sculpted hood. The all-new Mirage boasts a highly aerodynamic body style radiating more character.

The all-new Attrage offers a more mature saloon body style, with larger exterior dimensions than the compact Mirage. With its increased size, the Attrage offers even more space making it amongst the most generous in its class. However, it still retains the maneuverability of the Mirage, offering a class-leading turning circle of just 4.8 metres. Also, like the Mirage, it features a short nose for a better forward field of view and a dynamic character line which kicks up towards the rear.

Both vehicles are powered by a 1.2-litre inline-three cylinder gasoline engine, with MIVEC variable valve timing, the highly efficient engine boasts a healthy output of 77bhp and 100Nm. The engine is mated to either a five-speed manual or CVT gearbox and features the exclusive Mitsubishi Innovative Valve timing Electronic Control system (MIVEC) technology that adjusts the timing of the intake camshaft for optimal performance right across the rev range. Engineered with driving efficiency in mind, this 1.2 liter engine excellently balances both performance and fuel economy enabling both vehicles to achieve a fuel efficiency rating of up to 21 km/l, making them some of the most fuel efficient ‘eco-cars’ available in Oman.

For more information on the new Mirage or Attrageor to book a test drive, you can call 2450 0500 or visit the conveniently located Mitsubishi showrooms from Saturday to Thursday between 8am and 1pm or 4pm and 8pm; where the Mitsubishi sales team will be on hand to offer any advice or assistance required. Customers can also visit the brand’s local website at www.mitsubishioman.comfor further information.

]]>26 March 2014http://www.zubairautomotive.com/images/content/news/255.png Zubair Automotive Group partners with Clean Up
Oman for Nationwide Cleanuphttp://www.zubairautomotive.com/Media/News-and-Events/-Zubair-Automotive-Group-partners-with-Clean-Up-Oman-for-Nationwide-Cleanup.html
Over 300 employees from various dealerships within the Zubair Automotive Group (ZAG) volunteered last weekend to lend their support to the Nationwide Clean Up campaign organized by Clean Up Oman. The environmental awareness initiative, which was sponsored by ZAG Zubair Automotive Group, took place at over 40 wilayats across the Sultanate over a course of two days – March 28-29. A large number of volunteers from the local community also came together to do their part and raise awareness on the need to eliminate litter and preserve the local environment and wildlife.

As part of its sponsorship, over 300 members of ZAG staff and their families, including those from Zubair Enterprises Dhakliya and ZEN, and Zubair Enterprises Northern joined in the campaign. Leading by example, several members of ZAG management team also participated in the campaign including, Serdar Toktamis, Group General Manager of Zubair Automotive Group; Mark Tomlinson, General Manager of General Automotive Company; Arun Kumar General Manager of Sayarti Group; Chris Edwards, General Manager of Dhofar Automotive; and K Balaji, Zubair Automotive Group Advisor. Water, ice-cream and refreshments were provided at various locations and over 5,000 t-shirts distributed among the volunteers. At Boushar dunes, Zubair Automotive Group also provided vehicles from Can-Am to aid in the distribution of water and to transport garbage bags to the designated drop off points.

Commenting on the cleanup campaign and the need to prevent littering, Serdar Toktamis Group Manager of Zubair Automotive Group said, “As a proud Omani company it is part of our wider community responsibility to contribute towards the preservation of our environment. I would like to commend the efforts put in by every single volunteer and hope that the awareness generated by this campaign will take us a step closer towards completely eliminating the habit of littering.”

With its 1,700km coastline, beautiful Mountain Ranges and vast desert, Oman offers some of the most stunning landscapes in the region. However, with increasing visitors to the area these regions have become spots for litter and debris which can be harmful and even fatal to wildlife. By supporting the cleanup campaign, Zubair Automotive Group aims to educate and raise public awareness of the need to protect the Sultanate’s many and varied habitats and the wildlife that depends on them.

“Oman is a stunningly beautiful place and initiatives such as these form a crucial part of maintaining that beauty. Such campaigns are not just physical exercises, they also hold a symbolic value with an aim to spread awareness among local residents on the impact their everyday lives have on the environment and the value of keeping it clean,” he added.

Clean Up Oman is a non-profit organization that organizes several clean-up and awareness campaigns across Oman. This includes the annual country-wide campaign on the last Friday of March every year.

To learn more about the campaign and any future events please visit www.cleanuupoman.org or their face book page omancleanup.

]]>8 April 2014http://www.zubairautomotive.com/images/content/news/256.jpgGac Gives Thanks To Mitsubishi Customershttp://www.zubairautomotive.com/Media/News-and-Events/Gac-Gives-Thanks-To-Mitsubishi-Customers.html
Central to their ongoing customer engagement programme, General Automotive Company (GAC) recently conducted a series of Regional Customer Meetings for its loyal Mitsubishi customers in Nizwa, Salalah, Sur and Sohar. The well attended events saw customers receive certificates of appreciation and a memento from GAC, giving thanks for continued support of the Mitsubishi brand of vehicles.

Commenting on the event, Mark Tomlinson, General Manager of General Automotive Company said, “In an industry as dynamic as the one in Oman, forging strong relationships with customers is the key to deriving success from your business. This is why we put our customers at the very heart of everything we do. Gatherings such as these are extremely constructive and help us stay closer to the most important people in our business, our customers. The drive to maintain positive relations with customers governs our operations, and ensures our continued growth.”

At each of the events, Steven Tomkinson, the National Sales Manager from GAC, expanded on the new range of vehicles that Mitsubishi recently introduced to the Oman market; namely the Outlander, Mirage, Attrage and Lancer EX 1.6. Each of these models epitomise the quality, performance and reliability that Mitsubishi is known for, but do so while offering their own unique charm.

The third generation 7-seat Outlander has been designed to fit seamlessly into busy lifestyles whose form and function, combined with incredible looks and improved aerodynamics, makes it a truly fantastic addition to our range of SUVs.

The Mirage is a five door hatchback whilst the Attrage is a four door Sedan. Both models are powered by the same newly developed EURO2, Double overhead Cam, three cylinder 1.2 Litre MIVEC Engine, and by using the very latest technology, Mitsubishi have made vehicles that will outshine all competitors. These vehicles not only have the best fuel consumption in their class but also offer some of the most advanced safety features.

The final new addition to our fleet of vehicles is the new Lancer EX 1.6 GLX. This new model takes the reigns as the entry-level model to the Lancer EX family. Under the hood of the new car is a smaller 1.6L MIVEC engine that produces 117 horsepower and 154 Nm of torque. In spite of the smaller engine, the new Lancer EX 1.6 retains the dynamic driving experience the Lancer EX range is known for.

The customer meetings held across the sultanate allowed General Automotive Company to showcase each of these new vehicles to key clients across Oman, as well a providing GAC with a great opportunity to show its appreciation to its most loyal customers by presenting them with a memento at the event.

“General Automotive Company strongly advocates on building robust business relationships and alliances with its growing portfolio of customers as we continue to go from strength to strength in Oman.” added Mark. “We are always looking to generate new relationships. Keeping true to this spirit, we intend to take everything a step higher in 2014, taking everyone with us in our stride to achieve new heights in both sales results and customer satisfaction.”

General Automotive Company (GAC), a part of the Zubair Automotive Group, has been associated with Mitsubishi Motors Corporation from 1973 and has since been the sole dealers for the brand in the Sultanate. 2013 marks their 40th anniversary with the brand and stands as a testament to the historic relationship the group has with the Japanese automobile giant.

]]>21 April 2014http://www.zubairautomotive.com/images/content/news/257.jpgPeugeot Oman Strikes Gold at 11th Pan Arab Web
Awardshttp://www.zubairautomotive.com/Media/News-and-Events/Peugeot-Oman-Strikes-Gold-at-11th-Pan-Arab-Web-Awards.html
European Motors, The official distributor of Peugeot in Oman, was presented with the Golden Award under the Automotive Category at the recently held 11th Pan Arab Web Awards for their website www.peugeot.om. The competition was created to recognize excellence in web design, development and web ownership skills and to showcase creativity in a competition for the best website in the Arab Region.

The Pan Arab Web Awards and Social Media Awards Grand Finale Ceremony 2014 took place at the Al Bustan Rotana Hotel in Dubai, United Arab Emirates on Tuesday, 29th April 2014 in the presence of Mr. Pierre Moukarzel, President of Tatweej Academy and numerous Arab Ambassadors, Award Winners, and VIPs in the ICT field, Governmental personalities as well as economists, academics, diplomats, bankers, media and other reputable guests. The award was received by Gurdeep Singh Multani, Brand Manager for Peugeot in Oman, on behalf of European Motors.

Commenting on the achievement, Gurdeep Singh Multani said, “We are very proud of this recognition for our newly launched website. It delivers smooth navigation and instant access to information on our models, at the same time adhering to our corporate brand guidelines. It also shows that our team continues to innovate and stay ahead of the curve with leading technology and creative designs. We have more improvements planned for the website, and complementing social media pages, in the coming year and we look forward to being back at the Pan Arab Web Awards in 2015.”

The 11th PAN Arab Web Awards Academy had a distinguished panel of judges who took into account a number of key factors of all websites entered into the competition before reaching their decision and shortlisting some 325 entries. These were then evaluated based on selected criteria. The Peugeot website scored consistently high marks across all parameters to emerge as the overall winner of the Golden Award under the Automotive Category in the region.

Launched in January of this year, the new website is a reflection of the style and beauty that Peugeot is known for. It provides visitors with an uncluttered homepage with a dedicated link for the Peugeot brand in addition to other useful tools for visitors to take advantage of. Special promotions, vehicle service plans, latest news, booking a test drive and customer service are just some of the links available on the website for customers.

In addition to the above, the website was also commended for its design and visual layout which allows easier usability with a more intuitive interface and embedded links to all key information directly from the home page. Other highlights that let to its recognition by the judging committee included its functionality, consistency, design harmony and overall balance and contrast.

The brand website along with the main homepage will be constantly monitored and updated with the latest news and information. To experience the award-winning website for yourself, please visitwww.peugeot.om.

]]>6 May 2014http://www.zubairautomotive.com/images/content/news/258.jpgMitsubishi Unveils 6 Year Warranty & Cash Gift
Promotionhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Unveils-6-Year-Warranty-and-Cash-Gift-Promotion.html
General Automotive Company, the official distributors of Mitsubishi Vehicles in Oman, is giving customers an exclusive opportunity to choose from an enviable range of Mitsubishi vehicles and receive a great range of benefits from the triple-diamond brand. The new limited time promotion, which ends June 15, includes a new 6-year unlimited mileage warranty, free cash gifts, free insurance, free service packages and more.

Commenting on the new Mitsubishi promotion, Mark Tomlinson, General Manager of General Automotive Company said, “With the recent launch of the new Mirage, Attrage and the Lancer EX 1.6, we have a comprehensive range of models ranging from the entry level Mirage all the way to the legendary Pajero. This expanded model range gives an abundance of choice for our customers, and when you add up all the great benefits from our new promotion, there really has never been a better time to buy a new Mitsubishi.”

As part of the promotion all non-commercial Mitsubishi vehicles sold during the promotional period will include free registration, 6-year unlimited mileage warranty and free 6-year roadside assistance. Valid until June 15 – the GAC promotion applies to nearly every model in the Mitsubishi line-up including the Lancer EX, Lancer Fortis, ASX, Outlander, Pajero, and the newly launched Mirage and Attrage.

Selected Mitsubishi Pajero variants, together with every other model under the promotion will also include free insurance for the first year. These same Pajero models will also include a cash gift for all new owners. Customers choosing an Outlander can select between the insurance package or a cash gift of OMR 500. In addition, all vehicles sold in the promotion period, with the exception of a few select Attrage and Mirage variants, will also include a comprehensive 2-year / 30,000km service package.

For more information on the promotion, customers can visit their local Mitsubishi showroom, go online towww.mitsubishioman.comor follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman. This offer is only valid until June 15, 2014.

]]>12 May 2014http://www.zubairautomotive.com/images/content/news/260.jpgThe Zubair Automotive Group Wins Gold at 11th Pan
Arab Excellence Awardshttp://www.zubairautomotive.com/Media/News-and-Events/The-Zubair-Automotive-Group-Wins-Gold-at-11th-Pan-Arab-Excellence-Awards.html
In recognition of its presence as one of the leading automotive groups in the Sultanate, the Zubair Automotive Group was awarded the Gold award under Corporation Category in the 11th Pan Arab Excellence Awards for their website (www.zubairautomotive.com), in an event held at the Al Bustan Rotana Hotel – Dubai, United Arab Emirates on April 29.

This prestigious ceremony was attended by Ambassadors, winners of the competition in addition to VIPs, governmental personalities as well as Economists, Academics, Diplomats, Bankers, Media and Press in addition other Guests from the Arab Region. Zuwaina Al Azri, the Communications Manager at Zubair Automotive Group accepted the Award on the Group’s behalf.

She commented, “On behalf of the entire Zubair Automotive Group, it gives me great pleasure to receive this honour. The core of our business is very much about making customer engagement an accessible and enriching experience, and in these times a corporate website is often the first point of contactmembers of the public have with a Company. We are honoured to have been recognized for our interactive website – this accolade is a testament to our ongoing commitment to continually improve our customers' experiences by making information readily available at their fingertips.”

TheLebanon-based Pan Arab Excellence Awards Academy is a member of Excellence Awards Academy. The 11th PAN Arab Web Awards Academy boasted a distinguished panel of judges who took into account a number of key factors of all websites entered into the competition before reaching their decision and shortlisting over 325 entries. These shortlisted entries were then evaluated based on selected criteria. The Zubair Automotive Group corporate website scored consistently high marks across all blog parameters to emerge as the overall winner of the Gold Award under Corporates Category in the region.

The Zubair Automotive Group – one of Oman’s largest and most diversified automotive business houses – commenced operations in 1973 at the outset of the Sultanate’s modern renaissance. Its humble beginnings as a small importer of cars paved the way for its eventual growth into one of Oman’s most prestigious multi-franchise automotive distributors.

Today, the Zubair Automotive Group represents some of the most recognisable global automotive brands in Oman including Mitsubishi Motors, Fuso, Bentley, Audi, Volkswagen, Skoda, Peugeot, Citroen, Great Wall, Foton, Zong Tong buses, Chrysler, Jeep, Dodge, Ram, Mopar, Volvo and Renault Trucks, Yamaha Motorcycles, BRP and Segway. These brands – ranging from saloon cars and 4-wheel-drive pickups to luxury SUVs and high performance sports marques – reflect the varied tastes of Omani customers. The company website provides visitors with an uncluttered platform with dedicated links to individual brands in addition to other useful tools for visitors to take advantage of.

The Pan Arab Web Awards has been created to recognize excellence in web design, development and web ownership skills and to showcase creativity in a competition for the best website in the Arab Region. The Pan Arab Web Awards is also considered to be one of the premiere award programs in the industry and aims to serve as an inspiration, and at the same time reward web creators for their outstanding skills. It is also designed to promote the innovative spirit of web designers to meet professional and international standards, and to promote intellectual and production opportunities. Through the Pan Arab Web Awards, participants have the opportunity to widen contacts and networks, foster co-operation, enhance knowledge, build capabilities and exchange information. It is a platform for creative people to showcase their works and attain significant market recognition.

The Zubair Automotive Group website is constantly monitored and updated with the latest news and information. To experience the award-winning website for yourself, please visit www.zubairautomotive.com.

Muscat, June 05, 2014: As a testament to Zubair Automotive Group’s presence as one of the leading automotive groups in the Sultanate and commitment to excellence, the Group was presented with the ‘Strategic Award’ for their website (www.zubairautomotive.com) at the recently held 8thedition of the Oman Web Awards (OWA). The competition was created to recognise excellence in web design and web development skills, while ultimately encouraging a greater awareness towards digital communication in all sectors of the economy.

The 8thedition of The Oman Web Awards Ceremony 2014 took place at the Majan Ballroom in Al Bustan Palace, a Ritz-Carlton Hotel on Wednesday, May 21, 2014, under the auspicious of H.E. Hamood Sangour Al Zadjali, the Executive President of the Central Bank of Oman (CBO).Receiving the ‘Strategic Award’ on stage on behalf of the Group were Zuwaina Al Azri, the Communications Manager; Rajesh Sharma, the National Marketing Manager; and Steven Tominkson, the National Sales Manager.

The Zubair Automotive Group were also recently recognised at 11th Pan Arab Excellence Awards for the same website where they won the Gold award under Corporation Category, further strengthening their resolve towards excellence.

Commenting on this achievement, Zuwaina Al Azri said, “Our vision while establishing the company website was to represent who we are while being dedicated to enhancing customer experiences. The current interface is a result of hours of diligent work by our teams so we are delighted to see their efforts honoured at the Oman Web Awards.”

She also commented, “Since its inception, we have continued to evolve the site to allow for easy navigation, delivering key information relating to the Zubair Automotive Group as a whole, as well as providing ready access to the many automotive brands available within the group. This approach is reflective of our commitment to help stay connected with customers on the go.”

Organised by the SJS Group (Oman), under the patronage of the Information Technology Authority (e.oman) and in association with Microsoft and Business Software Alliance (BSA), the OWA has a distinguished panel of judges comprising groups of university professors and specialists in the field who voted in accordance to a special designated guideline following international standards. The judging procedures passed through two-phases in order to reach a correct and transparent grading. The Zubair Automotive Group website scored consistently across all parameters to emerge as the overall winner of the Strategic Award.

The Zubair Automotive Group – one of Oman’s largest and most diversified automotive business houses – commenced operations in 1973 at the outset of the Sultanate’s modern renaissance. Its humble beginnings as a small importer of cars paved the way for its eventual growth into one of Oman’s most prestigious multi-franchise automotive distributors.

Today, the Zubair Automotive Group represents some of the most recognisable global automotive brands in Oman including Mitsubishi Motors, Fuso, Bentley, Audi, Volkswagen, Skoda, Peugeot, Citroen, Great Wall, Foton, Zong Tong buses, Chrysler, Jeep, Dodge, Ram, Mopar, Volvo and Renault Trucks, Yamaha Motorcycles, BRP and Segway. These brands – ranging from saloon cars and 4-wheel-drive pickups to luxury SUVs and high performance sports marques – reflect the varied tastes of Omani customers. The company website provides visitors with an uncluttered platform with dedicated links to individual brands in addition to other useful tools for visitors to take advantage of.

The Zubair Automotive Group website is constantly monitored and updated with the latest news and information. To experience the award-winning website for yourself, please visit www.zubairautomotive.com.

]]>5 June 2014http://www.zubairautomotive.com/images/content/news/262.jpgNew Mitsubishi Genuine Parts Centre Opens in
Mabellahttp://www.zubairautomotive.com/Media/News-and-Events/New-Mitsubishi-Genuine-Parts-Centre-Opens-in-Mabella.html
New Facility to Enhance Customer Aftersales Service and Sustain Parts Business Growth in Oman

Muscat, June 24, 2014: General Automotive Company (GAC), the official distributor for Mitsubishi Motors and the Mitsubishi FUSO Truck & Bus Corporation (MFTBC) in Oman, has announced the relocation of its Mitsubishi and FUSO Parts facility within Mabella. The significantly larger facility will provide leading parts support for Mitsubishi and FUSO customers in the area and is also intended to help GAC sustain its continued growth in the parts business in Oman, where the brand has achieved significant vehicle sales increases in recent years. As GAC are the official distributor for Mitsubishi and Fuso Products in Oman the consumer can be assured that parts sold are Genuine.

Commenting on the new facility, Mark Tomlinson, General Manager of General Automotive Company said, “We are very pleased to announce the opening of the new Mitsubishi and FUSO Parts Facility in Mabella. Our goal is to further enhance our overall after sales capabilities in this rapidly expanding area with fast parts response times, quality service and comprehensive technical support. This new Centre will help us accomplish these objectives and provide a platform to increase our levels of customer service whilst further supporting our parts growth strategy.”

Further to this, the new facility will be supported by a new Central Parts Distribution centre that will be opening in the near future at a location very close by in Naseem Gardens. Once operational, this new distribution centre will hold part’s stock worth in excess of RO 2 million and provide even better coverage and availability for the Zubair Automotive brands.

“In order to continue to develop our customer offerings, we want to offer not only high quality passenger cars and commercial vehicles, but also provide a comprehensive range of services. Once operational, our new Parts Distribution Center, together with the range of dedicated sales, parts and service facilities, will greatly enhance our ability to serve our customers efficiently and in a timely, cost effective manner. Our excellent after sales support will continue to be the backbone of our business success in Oman,” added Mark.

For more information on Mitsubishi and FUSO range of vehicles and the new parts facility in Mabela please visit your nearest showroom, call 9942 0129 or 2445 5034, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman.

]]>24 June 2014http://www.zubairautomotive.com/images/content/news/263.jpgGeneral Automotive Company Hosts Annual Customer
Meet in Muscathttp://www.zubairautomotive.com/Media/News-and-Events/General-Automotive-Company-Hosts-Annual-Customer-Meet-in-Muscat.html
Muscat, June 30, 2014: As a part of their ongoing customer engagement programme, General Automotive Company (GAC) recently conducted a Regional Customer Meet for its loyal FUSO customers at the Intercontinental Hotel Muscat. The well attended event saw customers receive certificates of appreciation and a memento from GAC, giving thanks for their continued support of the Mitsubishi and FUSO brand of vehicles.

Commenting on the event, Mark Tomlinson, General Manager of General Automotive Company said, “I firmly believe that we are not just in the business of selling vehicles. In today’s fast moving and competitive environment it is all about providing total transport solutions, combined with a genuine ownership satisfaction experience for each and every one of our customers. We want customers to have a solid confidence in our products and services, and we welcome each one as a valued member of our FUSO family. Events such as these go a long way in helping us achieve this goal.”

At the event, following a welcome speech by Mark Tomlinson, the National Sales Manager from GAC, Steven Tomkinson, share with the invited audience news of model upgrades and enhancements, including three significant changes made to the FUSO range over the past year.

Chief amongst these changes in the FUSO range of commercial vehicles was the replacement of the older 3.9 litre engine with a newer 4.2 litre 4-stroke engine across the entire range, including Rosa buses. These new engines have all the power required for practically any light-duty work. Their proven performance comes hand in hand with Mitsubishi’s renowned durability, fuel efficiency, reliability and clean emissions for the environment.

The second enhancement announced was the introduction of a new optional seating arrangement on all Rosa buses. The new arrangement is in a 2x2 format that allows for greater space and easy access to the centre aisle for passengers. Better still, it is available in all the three seating capacities – 26, 30 and 34.

GAC also introduced a new addition to the Canter family – the Canter Long-Wheelbase, This new cab-over truck has a significantly longer wheelbase that will accommodate bodies up to 5 metres long. While it may retain the standard Canter’s GVW rating of 6.5 Tonnes, it offers significantly more space for carrying larger volumes of cargo. As a result, it offers another level of load carrying versatility to satisfy customer’s transportation needs. Best of all, because it is mechanically identical to the regular Canter, the new long wheelbase variant offers the same low total cost-of-ownership in common with all other Canter models.

In addition to showcasing the new additions in the range to key clients, the customer meet also provided GAC with a great opportunity to show its appreciation to its most loyal customers by presenting them with a memento at the event.

“As the Sultanates economy continues to flourish, the demand for transportation and load carrying solutions will also continue to increase in-tune with this economic growth,” added Mark. “To help ensure there is always a perfect understanding of these ongoing changes in our customer’s business environments, strong communication and maintaining close working relationships with our customers is essential. We at GAC have successfully achieved this for the past four decades and will no doubt exert great effort in continuing our proven and trusted relations for many more years to come.”

General Automotive Company (GAC), a part of the Zubair Automotive Group, has been associated with Mitsubishi Motors Corporation from 1973 and has since been the sole dealers for the brand in the Sultanate. 2013 marked their 40th anniversary with the brand and stands as a testament to the historic relationship the group has with the Japanese automobile giant.

]]>2 July 2014http://www.zubairautomotive.com/images/content/news/264.jpgMesehar Saud is Back with More Exciting Offers on
Mitsubishi Vehicles this Ramadanhttp://www.zubairautomotive.com/Media/News-and-Events/Mesehar-Saud-is-Back-with-More-Exciting-Offers-on-Mitsubishi-Vehicles-this-Ramadan.html
Mitsubishi Oman announces attractive Ramadan campaign offers

Muscat, July 01, 2014: Mesehar Sa’ud and Mitsubishi, represented by General Automotive Company, announce the start of an exciting new Ramadan promotion. The campaign offers customers unsurpassed deals during the promotional period, from June 22 until August 21.

Commenting on the Ramadan offer, Mark Tomlinson, General Manager of General Automotive Company said, “We have had a very busy year so far with the addition of three vehicles to the Mitsubishi fleet – the Outlander, Lancer EX 1.6, Mirage and Attrage. All together we now have one of the broadest range of vehicles on the market, with a vehicle to suit almost anyone’s taste. To complement our expanded range of vehicles and in celebration of this holy month of giving we wanted to offer customers something truly special. This is why we decided to reward our customers with our most compelling Ramadan offer to date.”

All customers who purchase vehicles during the promotional period will benefit from a 2-year/30,000 km free service guarantee, 6-year unlimited mileage warranty, 6-year roadside assistance and free registration on all vehicles purchased. Mitsubishi is also offering free insurance on all cars, including the ASX, Outlander, Pajero Sport and select models of the L200 and Pajero.

Mitsubishi will also be providing customers with a direct cash gift of up to OMR 1,000 on all vehicles. In addition to the already comprehensive offer, Mitsubishi will also be providing customers with a very special Ramadan Gift in the form of a Pre-Paid cash card of up to OMR 500.

Valid until August 21 – the Ramadan promotion applies to nearly every model in the Mitsubishi line-up and is also offered with readily available customer finance for their purchases at a very low rate of interest and instalments starting from as low as OMR 49 per month.

“We also wanted to provide anyone who took time out of their busy schedule to visit us during the holy month with an opportunity to win prizes, regardless of whether they purchase a car or not. This is why anyone who walks into the showroom during the promotion period will also be entered into a weekly draw of OMR 250 each,” added Mark.

“You can also keep yourself updated with the latest news on the promotion by visiting Mitsubishi Oman’s facebook page or my personal facebook page. You can also follow us on twitter @MitsubishiOman,” added Mesehar Sa’ud.

For more information on the offer or to book test drives visit the Mitsubishi website www.mitsubishioman.com or visit your nearest Mitsubishi showroom. Over the course of the holy month all Mitsubishi showrooms will be open from 9:00 am to 1:00 pm and 8:00 pm – 12:00 am from Sunday to Thursday.

This certification is awarded following nine-month training course by Volkswagen Middle East, which provides a structured development program including Leadership, Customer Satisfaction and Employee Satisfaction.

Steven Grey, National Sales Manager of Volkswagen Oman said, “We believe that this innovative new training programme shows our managers of today, and of the future, how to become great leaders and, most importantly, how to deliver exceptional standards of customer service. Mohammed has embraced the training wholeheartedly and continues to prove himself to be a truly valuable asset to our brand.”

On being awarded the certification, Mohammed Al Rusheidi said, “The training was a brilliant opportunity to learn and to get a better understanding of Volkswagen best practices worldwide. I am truly lucky to have been chosen for this training program and will ensure the knowledge I have gained will help our business grow.”

“These achievements are a testament to Mohammed’s efforts in his former role as a showroom manager. As a reflection of his achievements and his recent certification, we have now changed his status within the business to that of Retail Sales Manager,” added Steven.

Customer service is at the heart of Volkswagen Oman’s strategy to develop its business. The company has invested heavily in training and resources to ensure that the quality of its sales and aftersales services across the region reflects global standards of service excellence.

To find out more, log on to www.volkswagen-oman.com or visit the official Facebook page at www.facebook.com/Volkswagen3man

]]>11 May 2014http://www.zubairautomotive.com/images/content/news/266.jpgDhofar Automtives Oman Air Road Showhttp://www.zubairautomotive.com/Media/News-and-Events/Dhofar-Automtives-Oman-Air-Road-Show.html
Dhofar Automotive’s Fleet Team successfully organised the Oman Air Road Show, showcasing an impressive and diverse range of Chrysler, Jeep, Dodge and RAM brands. The three- day road show provided a special offer for the Oman Air staff purchasing the vehicle during these days.

The event attracted over 160 participants as all interested prospects had the chance to test-drive and experience these vehicles first-hand. This initiative proved to be a big hit with over 60 Test Drives which led to a number of on-site bookings being made.

To find out more about the Chrysler, Jeep, Dodge and RAM brands, call 2458 4530 or visit your local Dhofar Automotive showroom from Saturday to Thursday between 8am and 1 pm or 4pm and 8pm.

]]>19 February 2014http://www.zubairautomotive.com/images/content/news/267.jpgThe All New 2014 Jeep Cherokee Launched in Omanhttp://www.zubairautomotive.com/Media/News-and-Events/The-All-New-2014-Jeep-Cherokee-Launched-in-Oman.html
The all-new 2014 Jeep® Cherokee, the new generation mid-size Sport Utility Vehicle, has been officially launched in the Sultanate of Oman.

“The all-new 2014 Jeep Cherokee will be the benchmark for mid-size SUVs with a new level of on-road driving dynamics and fuel economy, along with an improved 4x4 capability that customers expect from Jeep,” said Ismaeel Hassen, National Sales & Brand Manager, Dhofar Automotive. “the All New Jeep Cherokee boasts a new design, a nine-speed automatic transmission and two advanced engines, class-leading capability from three innovative 4x4 systems, more than 70 safety features, and a host of new technology features.”

Abdul Aziz Moolla, Regional Manager at Chrysler Group Middle East added “The 2014 Jeep Cherokee is key to expanding the success of the Jeep brand in the EMEA region (Europe, Middle East and Africa). The 2014 Cherokee holds the distinction of using the new 3.2-litre V6 Pentastar and the 2.4-litre MultiAir Tigershark engines for the first time in the mid-size SUV segment. These engines are paired to the all-new, nine-speed automatic transmission.”

It also has a powerful stance, amazing wheel-to-body proportion, aggressive approach and departure angles, and a commanding road presence. Lighting system powered by advanced LED lighting technology is another impressive element.

The 2014 Cherokee’s comfortably modern interior is complemented by an innovative, driver-oriented cockpit loaded with easy-to-use technology, great storage features and more than 70 available safety and security features including seven standard air bags (multistage front seat air bags, side bags, window bags, driver’s side knee air bags).

Seats are ergonomically designed, and available as power adjustable, heated/ventilated seats with memory. The 60/40 split second-row seats adjusts for increased passenger comfort and cargo flexibility.

The class-exclusive Jeep Cargo Management System makes the most of the cargo space. Other optional accessories compatible with the system are available through Mopar.

The Cherokee models available in the Middle East feature a pioneering nine-speed automatic gearbox, an extremely wide gear ratio range for optimised acceleration, reduced emissions and improved fuel efficiency. The new transmission also delivers aggressive launches and smooth power delivery at highway speeds.

The new Jeep Cherokee provides a choice of three innovative 4x4 systems: Active Drive I features a single power transfer unit (PTU) that is fully automatic and delivers seamless operation at any speed in both four-wheel and two-wheel drive mode. Active Drive II includes a two-speed PTU with low gears. Active Drive Lock System includes all the features of Jeep Active Drive II and additionally provides increased low-speed power when driving over extreme off-road trails.

The 2014 Jeep Cherokee comes with a state-of-the-art infotainment system that is intuitive as well as easy to use, providing excellent on-board experience.

Its ParkSense Parallel/Perpendicular Park Assist feature will guide the customer into available parking space. With the parking guidance system controlling the steering angle automatically, the driver needs to control just the gear position, brake, and accelerator. Taking forward security, the Forward Collision Warning-Plus detects any traffic-gap changes, and in case of a rapidly approaching obstacle from the front, its brakes are activated and driver alerted.

The 2014 Jeep Cherokee models are now available at Dhofar Automotive Showrooms across the Sultanate. To find out more or to book a test drive – call 2458 4530 or visit your local Dhofar Automotive showroom from Saturday to Thursday, between 8am and 1pm or 4pm and 8pm.

]]>3 July 2014http://www.zubairautomotive.com/images/content/news/268.jpgGet your Game On with DODGEhttp://www.zubairautomotive.com/Media/News-and-Events/Get-your-Game-On-with-DODGE.html
Muscat, Oman: Dhofar Automotive brings you Dodge Game On! 2014 a driving simulator event not only will get your adrenalin pumping but gives you a chance to win a Dodge Challenger SRT8 or a Dodge Charger 3.6L.

Built and Setup to deliver a pulsating behind-the-wheel experience on a gaming Console yet to be launched in the Middle East, the Dodge Game On! 2014 is sure to tear the virtual tarmac from May 30th, 2014 till June 21st, 2014. The event will host qualifying rounds in Sohar, Nizwa, Salalah and Muscat, and culminate in final rounds to be held in the capital at the Muscat City Centre, Seeb

Dodge Game On! 2014 provides an all driving and gaming enthusiast an opportunity to compete on some of the most famous courses in the world with a hands-on feeling that nearly rivals the real thing. Using the latest game in gaming technology from XBOX and Forza Motorsport, the experience is designed to be remarkable with true-to-life graphics and real-world car controls in the gaming arena, Dodge Game On! 2014 is the gaming event to look forward to.

“It will be the first time that an event of this scale will be held in the Sultanate. We are anticipating a massive response from racing as well as gaming enthusiasts across the country. With the chance to win a Dodge Challenger SRT8, this event should generate a huge response and interest amongst participants and will be packed to the brim with excitement for all.” commented Piroshah Nowroji, Marketing and Product Manager of Dhofar Automotive.

The rules and regulations of the game and the event in totality are extremely comprehensive and user-friendly. Anyone who has the ability, willingness and skills for the game is most welcome to participate. The participants should be at least 5 feet or 150 cms tall in order to reach all contact points of the simulator. Cars, Courses and Laps will be pre-decided by Dhofar Automotive and the top timings in the qualifying rounds will enter the quarterfinals and will consequently compete for the 1st, 2nd, 3rd and 4th positions in the final challenge.

To find out more about Dodge Game On! 2014 visit www.dodgegameon-en.com, call 2458 4530 or visit your Dhofar Automotive showroom from Saturday to Thursday between 8am and 1 pm or 4pm and 8pm.

]]>3 July 2014http://www.zubairautomotive.com/images/content/news/269.jpgMesehar Saud welcomes you to Walk in & Win
cash prizes at the Mitsubishi showroom throughout
Ramadanhttp://www.zubairautomotive.com/Media/News-and-Events/Mesehar-Saud-welcomes-you-to-Walk-in-and-Win-cash-prizes-at-the-Mitsubishi-showroom-throughout-Ramadan.html
Mitsubishi announces Walk in and Win raffle draw and engaging Ramadan activities at the showroom

Mesehar Sa’ud and Mitsubishi, represented by General Automotive Company, announce an exciting variety of special events just for Ramadan at the Mistubishi Showroom in Athaiba. These events will include a new Walk in and Win Ramadan raffle Draw with four cash prizes, fun activities and gifts for children, and a live radio show with Hala FM at the Athaiba showroom every Tuesday.

Commenting on the Walk in and Win raffle, Mark Tomlinson, General Manager of General Automotive Company said, “Our showrooms are bustling with activities for both adults and children. While adults have a chance to win cash prizes with our lucky Walk in and Win Raffle draw and be on air from Athaiba with the Hala FM’s Radio jockey on Tuesdays, children are gifted car puzzles and candies. As we celebrate this holy month of giving, we wish to make our customers feel special. We want all our customers to have a chance to win every week, for the whole month of Ramadan.”

All customers who walk in to Mitsubishi showrooms can enter the Walk in and Win Ramadan Raffle Draw with four cash prizes for four weeks. All customers have to do is fill in their details on the Walk in and Win Raffle Draw tickets and get closer to winning every week. The cash prize for the first week is RO250, RO500 in the second week, RO750 in the third and a cash prize of RO1,000 in the fourth and final week of Ramadan.

“You can become a radio star and your friends might just hear you on the Hala FM,” says Mesehar Sa’ud. Hala FM are airing live from the Mitsubishi showroom at Athaiba, between 8:30 and 9.30pm every Tuesday. As a part of Mitsubishi’s on-going Ramadan activities, their Ramadan campaign truck can also be spotted touring around the city.

“You can also keep yourself updated with the latest news on the promotion by visiting Mitsubishi Oman’s facebook page or my personal facebook page. You can also follow us on twitter @MitsubishiOman,” adds Mesehar Sa’ud.

For more information on the offer or to book test drives visit the Mitsubishi website www.mitsubishioman.com or visit your nearest Mitsubishi showroom. Over the course of the holy month all Mitsubishi showrooms will be open from 9:00 am to 1:00 pm and 8:00 pm – 12:00 am from Sunday to Thursday.

]]>13 July 2014http://www.zubairautomotive.com/images/content/news/270.jpgGAC launches Mitsubishi Oman mobile apphttp://www.zubairautomotive.com/Media/News-and-Events/GAC-launches-Mitsubishi-Oman-mobile-app.html
General Automotive Company (GAC), the official distributors of Mitsubishi Vehicles in Oman, has launched a new mobile app specifically designed to provide a wealth of services in a simple, easy to use format assistance to both Mitsubishi fans and owners. The Android and iPhone-compatible app, called ‘Mitsubishi Oman’, gives its users quicker access and a faster response to numerous services that would normally require the user to either visit the webpage or the showroom directly, such as booking a test drive, booking a service and much more.

Mark Tomlinson, General Manager of General Automotive Company said, “With people using so many different devices and website and apps as part of their purchasing decision in today’s digital age, it was important that we build an app that offers immersive, rich online and mobile experience that meets our consumers’ expectations. With this in mind, we have created ‘Mitsubishi Oman’ as a natural extension of our constantly evolving online digital experience strategy. It will be an invaluable tool for both our customers and Mitsubishi enthusiasts alike, to interact with our products and stay up to date with the latest news and information from Mitsubishi.”

Available for free on the iTunes App Store and the Google play store the Mitsubishi Oman Assistance app is a gateway to everything Mitsubishi. Its main function is to put all the features and functions of the website directly in the palm of your hands. According to GAC, aside from booking test drives and services, the app also provides its users with updates on the latest news, events and offers from GAC, a gallery of images for each of the vehicles sold, detailed information on the brand and the distributor, a means locate your nearest GAC showroom and even provides you with your vehicles service status updates if you already own a Mitsubishi. The app also provides direct links to the brand’s local Facebook, twitter, Instagram and YouTube pages, in addition to providing a direct link to the brands mail website, contact number and email address.

Mark added, “With this app we have provided an interface that is not only simple and easy to use, but also provides immediate access to key features that will form a cornerstone of the ‘Mitsubishi Experience’ in Oman."

For more information on the Mitsubishi Oman App, you can call 24 500 500, or visit the website on www.mitsubishioman.com. You can also follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman.
]]>15 July 2014http://www.zubairautomotive.com/images/content/news/271.jpgCelebrate the Season with a new Mitsubishi Sedanhttp://www.zubairautomotive.com/Media/News-and-Events/Celebrate-the-Season-with-a-new-Mitsubishi-Sedan.html
In the spirit of the holy month of Ramadan, Mesehar Sa’ud and Mitsubishi, represented by General Automotive Company, introduced a special campaign. Customers choosing any new Mitsubishi Sedan during the ongoing festive promotion will benefit from a wide-ranging offer that includes free service, unlimited mileage warranty, roadside assistance, free registration, free insurance, cash gifts and more.

Commenting on the campaign, Mark Tomlinson, General Manager of General Automotive Company said, “We have had a strong start to 2014 and thanks to our strengthened Sedan line-up this year, I expect this trend to carry throughout the Ramadan promotion period and the rest of the year. Within the last year alone we have launched three new sedans – the Lancer EX 1.6, Mirage and Attrage. Each of these cars have their own fantastic endearing personalities and each on them offer buyers safety and fuel efficiency in equal measure, together with all the qualities expected from the triple-diamond brand. Together with our compelling Ramadan offer, each of these cars will make for the perfect gift for both, yourself and your family to experience and enjoy.”

Powered by the same newly developed EURO2, Double overhead Cam, three cylinder 1.2 Litre MIVEC Engine and boasting ‘Green’ credentials, the Mirage and Attrage features class leading fuel economy, a low environmental footprint, with very low carbon emissions, exceptional value for money and most of all a fun and easy to drive vehicles. Both vehicles provide fun, stylish and attractive exterior designs perfect for people of all ages, whilst at the same time offering a balance of both performance and exceptional fuel economy.

The recently launched Lancer EX 1.6 GLX takes the reigns as the entry-level model to the Lancer EX family. Under the hood of the new car is a smaller 1.6L MIVEC engine that produces 117 horsepower and 154 Nm of torque. It's mated to Mitsubishi’s renowned INVECS-II four-speed automatic transmission. However, the gear ratios of the transmissions are now lower to better match the smaller engine and in turn, retain the dynamic driving experience the Lancer EX is known for.Aside from the entry-level 1.6 GLX, the Lancer EX is available in three other flavours – the calm GLS 2.0, the balanced GLX 2.0 and the sporty GT.

At 4,585mm, the Lancer Fortis is one of the longest vehicles in its class. This translates into a spacious cabin layout, providing enhanced comfort, convenience and enriched levels of passenger safety. The Fortis sports an elegant exterior whilst at the same time providing drivers with a modern and practical interior with the use of high quality soft touch materials and a sound ergonomic design, giving the all-new sedan a fresh and elegant feeling.

All customers who purchase a Mitsubishi sedan during the promotional period will benefit from a 2-year/30,000 km free service guarantee, 6-year unlimited mileage warranty, 6-year roadside assistance, free registration and free insurance.

Mitsubishi will also be providing customers with a direct cash gift of up to OMR 1,000 on all vehicles. In addition to the already comprehensive offer, Mitsubishi will also be providing customers with a very special Ramadan Gift in the form of a Pre-Paid cash card of up to OMR 500.

Valid until August 21 – the Ramadan promotion applies to nearly every model in the Mitsubishi line-up and is also offered with readily available customer finance for their purchases at a very low rate of interest and instalments starting from as low as OMR 49 per month.

“So what are you waiting for?” asks MeseharSa’ud. “Head over to your nearest Mitsubishi showroom and purchase the car of your dreams today.”

“You can also keep yourself updated with the latest news on the promotion by visiting Mitsubishi Oman’s facebook page or my personal facebook page. You can also follow us on twitter @MitsubishiOman,” added MeseharSa’ud.

For more information on the offer or to book test drives visit the Mitsubishi website www.mitsubishioman.com or visit your nearest Mitsubishi showroom.

]]>6 August 2014http://www.zubairautomotive.com/images/content/news/272.jpg25 Winners in Mitsubishi Test Drive Promotionhttp://www.zubairautomotive.com/Media/News-and-Events/25-Winners-in-Mitsubishi-Test-Drive-Promotion.html
In the spirit of the holy month of Ramadan, Mesehar Sa’ud and Mitsubishi, represented by General Automotive Company, introduced a special campaign. Customers choosing any new Mitsubishi Sedan during the ongoing festive promotion will benefit from a wide-ranging offer that includes free service, unlimited mileage warranty, roadside assistance, free registration, free insurance, cash gifts and more.

Commenting on the campaign, Mark Tomlinson, General Manager of General Automotive Company said, “We have had a strong start to 2014 and thanks to our strengthened Sedan line-up this year, I expect this trend to carry throughout the Ramadan promotion period and the rest of the year. Within the last year alone we have launched three new sedans – the Lancer EX 1.6, Mirage and Attrage. Each of these cars have their own fantastic endearing personalities and each on them offer buyers safety and fuel efficiency in equal measure, together with all the qualities expected from the triple-diamond brand. Together with our compelling Ramadan offer, each of these cars will make for the perfect gift for both, yourself and your family to experience and enjoy.”

Powered by the same newly developed EURO2, Double overhead Cam, three cylinder 1.2 Litre MIVEC Engine and boasting ‘Green’ credentials, the Mirage and Attrage features class leading fuel economy, a low environmental footprint, with very low carbon emissions, exceptional value for money and most of all a fun and easy to drive vehicles. Both vehicles provide fun, stylish and attractive exterior designs perfect for people of all ages, whilst at the same time offering a balance of both performance and exceptional fuel economy.

The recently launched Lancer EX 1.6 GLX takes the reigns as the entry-level model to the Lancer EX family. Under the hood of the new car is a smaller 1.6L MIVEC engine that produces 117 horsepower and 154 Nm of torque. It's mated to Mitsubishi’s renowned INVECS-II four-speed automatic transmission. However, the gear ratios of the transmissions are now lower to better match the smaller engine and in turn, retain the dynamic driving experience the Lancer EX is known for.Aside from the entry-level 1.6 GLX, the Lancer EX is available in three other flavours – the calm GLS 2.0, the balanced GLX 2.0 and the sporty GT.

At 4,585mm, the Lancer Fortis is one of the longest vehicles in its class. This translates into a spacious cabin layout, providing enhanced comfort, convenience and enriched levels of passenger safety. The Fortis sports an elegant exterior whilst at the same time providing drivers with a modern and practical interior with the use of high quality soft touch materials and a sound ergonomic design, giving the all-new sedan a fresh and elegant feeling.

All customers who purchase a Mitsubishi sedan during the promotional period will benefit from a 2-year/30,000 km free service guarantee, 6-year unlimited mileage warranty, 6-year roadside assistance, free registration and free insurance.

Mitsubishi will also be providing customers with a direct cash gift of up to OMR 1,000 on all vehicles. In addition to the already comprehensive offer, Mitsubishi will also be providing customers with a very special Ramadan Gift in the form of a Pre-Paid cash card of up to OMR 500.

Valid until August 21 – the Ramadan promotion applies to nearly every model in the Mitsubishi line-up and is also offered with readily available customer finance for their purchases at a very low rate of interest and instalments starting from as low as OMR 49 per month.

“So what are you waiting for?” asks MeseharSa’ud. “Head over to your nearest Mitsubishi showroom and purchase the car of your dreams today.”

“You can also keep yourself updated with the latest news on the promotion by visiting Mitsubishi Oman’s facebook page or my personal facebook page. You can also follow us on twitter @MitsubishiOman,” added MeseharSa’ud.

For more information on the offer or to book test drives visit the Mitsubishi website www.mitsubishioman.com or visit your nearest Mitsubishi showroom.

]]>7 August 2014http://www.zubairautomotive.com/images/content/news/273.jpgAudi Oman opens new Genuine Parts &
Accessories outlet at Wadi Kabir & Mabellahhttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Oman-opens-new-Genuine-Parts-and-Accessories-outlet-at-Wadi-Kabir-and-Mabellah.html
Whether customers like to personalize their Audi or find replacement parts, Audi Oman, represented by Wattayah Motors, the official dealer for Audi in Oman, makes the process even more quick and easy with the opening of its new Audi Genuine Parts & Accessories outlets in Al Wadi Al Kabir and Mabellah.

Audi Genuine Parts ensure that your car remains in pristine condition, just like when it was bought, down to the smallest part. With the opening of our new outlets at Wadi Kabir and Mabellah, we are happy that our customers can now have even faster and smoother access to Audi Genuine Parts & Accessories,” says Ahmed Shariefi, General Manager of Audi Oman.

Thousands of parts come together and work in perfect harmony in each and every Audi car – each part is factory-fitted, conforming to Audi’s quality standards. Wattayah Motors understand the importance of an efficient logistics operation that provides timely and efficient distribution of parts and accessories to Audi customers in the Sultanate. In keeping with this, their Auto Parts division sources Audi parts from the brand’s principals’ on a regular basis. These parts are then stocked in a warehouse complex, which is operated by trained automotive personnel adept at advanced warehousing practices. The parts are sent to the Audi Genuine Parts outlets, and utilized on a first come first serve basis.

For more information visit www.audi-oman.com or call 24500200
]]>20 July 2014http://www.zubairautomotive.com/images/content/news/274.jpgGreat Off Road Experiences this Season with a new
Mitsubishi SUVhttp://www.zubairautomotive.com/Media/News-and-Events/Great-Off-Road-Experiences-this-Season-with-a-new-Mitsubishi-SUV.html
Although the holy month of Ramadan has now passed, Mitsubishi’s special seasonal campaign will continue on till August 21. As part of their offer, customers choosing a new Mitsubishi SUV during the ongoing promotion will benefit from a wide-ranging offer that includes free service, unlimited mileage warranty, roadside assistance, free registration, free insurance, cash gifts and more.

Commenting on the campaign, Mark Tomlinson, General Manager of General Automotive Company said, “With five renowned models comprising the ASX, Outlander, Pajero, Pajero Sport and the L200, the Mitsubishi SUV line-up is loaded with technology that promises performance and safety with added luxurious enhancements. Together with all the quality expected from the triple-diamond brand and our rewarding Ramadan offer, each of these SUVs is a very compelling purchase that will no doubt provide owners and their families with a thrilling drive both on- and off the road for many years to come.”

No matter where you’re headed, ASX lets you carry whatever you need for when you get there, with up to 384 litres of available cargo capacity with five passengers. The tailgate is wide enough to provide ample space for even the bulkiest items, and the low floor height makes it convenient to move heavy cargo in and out.When it comes to performance and fuel economy, ASX is equipped with a 2.0-liter MIVEC engine, allowing it to take control of city streets and open highways alike. MIVEC (Mitsubishi Innovative Valve timing Electronic Control) technology provides optimal valve timing at both low and high rev ranges, to give the most of every curve and straightaway out there. In addition, it is also one of the safest vehicles in its class receiving a 5-star safety rating from Euro NCAP and also being named as a “Top Safety Pick” by the U.S. Insurance Institute for Highway Safety (IIHS).

With breathtaking new styling inside and out, a new engine equipped with next-generation MIVEC variable valve-timing, technologically-advanced safety features and a lightweight, aerodynamically-enhanced body, the new 2014 Mitsubishi Outlander is one of the most fuel-efficient compact CUVs with 7-passenger seating available to automotive consumers in Oman. Powered by either a refined 2.4-liter inline-4-cylinder (Outlander GLX models) or a fuel-efficient 3.0-liter V-6 (Outlander GLS model) and available with Mitsubishi Motors' outstanding All-Wheel Control (AWC) all-wheel drive system, the Japanese auto manufacturer's latest CUV offering is the ideal blend of exquisite styling, performance, ecology and comfort – all at a very affordable price point. The inclusion of this technology in the new Outlander is a showcase of Mitsubishi Motors' longstanding 4WD heritage.

As the ultimate representation of the Mitsubishi SUV line-up, the Pajero offers customers an iconic design, packed full of features that make it a pleasure to drive both on the road and off. From the power of its 3.5 or 3.8 litre MIVEC engine through to a full suite of safety features, the Pajero is extremely popular with families, businesses and individuals across the Sultanate.Designed from the ground-up to cope with any kind of driving condition from highway cruising, urban driving or more challenging off-road adventures in the wadis and dunes of the Sultanate, the Pajero has proved its mettle time and again. The roomy interior of the Pajero accommodates seven people and is equipped with a manual Dual AC, CD player with 4 speakers, Overhead Console with Sunglass storage, Map Lamp and Trip Computer with an Information Centre. In addition, Mitsubishi recently launched their new 2015 variant of the Pajero that includes some significant style changes and is also included within the offer.

In addition to the ASX, Outlander and Pajero, the Mitsubishi SUV line-up also includes the ‘built-to-last’ L200 and the adventurous Pajero Sport. As a part of the offer, all customers who purchase a Mitsubishi SUV during the promotional period will benefit from a 2-year/30,000 km free service guarantee, 6-year unlimited mileage warranty, 6-year roadside assistance and free registration.Mitsubishi is also offering free insurance on nearly all vehicles, including the ASX, Outlander, Pajero Sport and select models of the L200 and Pajero.

Mitsubishi will also be providing customers with a direct cash gift of up to OMR 1,000 on all vehicles. In addition to the already comprehensive offer, Mitsubishi will also be providing customers with a very special Ramadan Gift in the form of a Pre-Paid cash card of up to OMR 500.

Valid until August 21 – the Ramadan promotion applies to nearly every model in the Mitsubishi line-up and is also offered with readily available customer finance for their purchases at a very low rate of interest and instalments starting from as low as OMR 49 per month

“So what are you waiting for?” asks MeseharSa’ud. “Head over to your nearest Mitsubishi showroom and purchase the car of your dreams today.”

“You can also keep yourself updated with the latest news on the promotion by visiting Mitsubishi Oman’s facebook page or my personal facebook page. You can also follow us on twitter @MitsubishiOman,” added MeseharSa’ud.

For more information on the offer or to book test drives visit the Mitsubishi website www.mitsubishioman.com or visit your nearest Mitsubishi showroom.
]]>11 August 2014http://www.zubairautomotive.com/images/content/news/275.jpgMitsubishis Unmatched Seasonal Offer Ends Soonhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishis-Unmatched-Seasonal-Offer-Ends-Soon.html
With just a few more days to go, the impressive seasonal offer from Mitsubishi is drawing to a close, represented in Oman by General Automotive Company. The ongoing seasonal promotion, which offered exciting deals to customers during the holy month of Ramadan, will end on August 21.

Commenting on the popularity of the Ramadan campaign for new Mitsubishi vehicles, Mark Tomlinson, General Manager of General Automotive Company noted, “Our Ramadan this year has proven to be one of the most successful yet. The response towards the offer has been great throughout the promotion period with customers particularly praising its wide-ranging benefits, the generous cash gifts and broader range of vehicles, which now includes the new Outlander, Lancer EX 1.6, Mirage and Attrage. Although we are now in the last few days of the promotion, we do not expect the customer response to dip until the promotion finishes.”

All customers who purchase vehicles before the promotional period ends will benefit from a 2-year/30,000 km free service guarantee, 6-year unlimited mileage warranty, 6-year roadside assistance and free registration on all vehicles purchased. Mitsubishi is also offering free insurance on all cars, including the ASX, Outlander, Pajero Sport and select models of the L200 and Pajero.

Mitsubishi will also be providing customers with a direct cash gift of up to OMR 1,000 on all vehicles purchased. In addition to the already comprehensive offer, Mitsubishi will also be providing customers with a very special Ramadan Gift in the form of a Pre-Paid cash card of up to OMR 500.

Valid until August 21 – the Ramadan promotion applies to nearly every model in the Mitsubishi line-up and is also offered with readily available customer finance for their purchases at a very low rate of interest and instalments starting from as low as OMR 49 per month.

“So what are you waiting for? Head over to your nearest Mitsubishi showroom today before the offer ends or you will have to wait one more year before you can avail of such a great offer again,” says Mesehar Sa’ud, the spokesperson for Mitsubishi’s Ramadan campaign. “The campaign has done very well with many of our offer models already sold out. So wait no further and secure your dream Mitsubishi before they are all gone,” he added.

“You can also keep yourself updated with the latest news on the promotion by visiting Mitsubishi Oman’s facebook page or my personal facebook page. You can also follow us on twitter @MitsubishiOman,” added Mesehar Sa’ud. For more information on the offer or to book test drives visit the Mitsubishi website www.mitsubishioman.com or visit your nearest Mitsubishi showroom.
]]>13 August 2014http://www.zubairautomotive.com/images/content/news/276.jpgMohammed Al Zadjali wins Challenger SRT8 at Dodge
Game on challengehttp://www.zubairautomotive.com/Media/News-and-Events/Mohammed-Al-Zadjali-wins-Challenger-SRT8-at-Dodge-Game-on-challenge.html
After a month long, power-packed event held across the Sultanate of Oman, Dodge was happy to award – Mohammed Abdullah Suleiman Al Zadjali from Nizwa – as the ‘Dodge Game On!’ Simulator Challenge Champion for 2014.

Apart from the prestigious title of Champion of Dodge Game on Champion, Mohammed also won, as the grand prize – the Halo vehicle of Dodge - a Dodge Challenger SRT8.

A beaming Al Zadjali says, “Dodge Game On! 2014 provided gaming enthusiasts like me with the perfect opportunity to compete on some of the most famous courses in the world with a hands-on feeling that nearly rivals actual racing. It was remarkable to meet and compete with like-minded contestants at the challenge. The winning of the Dodge Challenger SRT8 has been the icing on the cake, and has been like a dream come true for my family and me.”

“We are very pleased with the outcome the month long ‘Game On!’ event, as it attracted over 2000 contestants, apart from thousands of spectators that watched and cheered them on. The event was developed to deliver a unique, fun-filled, pulsating, behind-the-wheel driving platform that allowed all participants to experience the thrill of driving a Dodge Challenger or Charger in a challenging yet safe setting by heating-up the virtual tarmac with true-to-life graphics and real-world car controls, all in a simulated environment.” commented Piroshah Nowroji, Marketing and Product Manager of Dhofar Automotive.

He continued, “On behalf of the team at Dhofar Automotive, I would like to congratulate Mohammed Al Zadjali on his win. At the same time I would also like to thank the all other contestants who participated and helped make Game on! 2014 a success.”

For information on Dhofar Automotive’s exquisite range of automobiles, call 2458 4530 or visit the Dhofar Automotive showroom from Saturday to Thursday between 8am and 1 pm or 4pm and 8pm.
]]>16 August 2014http://www.zubairautomotive.com/images/content/news/277.jpgAlmouj clinch Chrysler Cup for the second timehttp://www.zubairautomotive.com/Media/News-and-Events/Almouj-clinch-Chrysler-Cup-for-the-second-time.html
The Chrysler Cup 2014, Oman’s biggest and most prestigious inter Club team golf tournament, concluded recently following two-days of intense competition between the 4 premier Golf Clubs in Muscat. At the end of the tournament, Almouj team and the defending champions, were once again crowned winner of the Chrysler Cup. This year’s tournament witnessed fierce, yet honorable competition between the teams representing Ras Al Hamra Golf Club, Almouj Golf Club, Ghala Valley Golf Club and Muscat Hills Golf Club.

Held at the Almouj Golf Club, the Chrysler Cup was played in a Round Robin format in which each club played against the other three clubs across all match disciplines – either in teams or as individuals. The match format included - Greensomes, Four Ball and individual match play. The teams competed against each other in tough battles with Almouj scoring 19 winning points; Ras Al Hamra securing second place with 10 points; and Muscat Hills and Ghala Valley tying at third and fourth place respectively with 9.5 pts.

Apart from the prestigious Chrysler Cup trophy, on offer was a 5.7 L Chrysler 300C was also present at the venue to be given away as the Grand Prize for the Hole-in-One, where the first player to score on the 14th hole would be awarded this luxurious sedan. The 48 contestants did their best, and although none of them scored the Hole-in-One, a few players came very close.

Speaking about the success of this year’s tournament Chris Edwards, General Manager of Dhofar Automotive, sole distributors of the Chrysler range in Oman said, “This is our third year organizing the Cup and each year the tournament has only become bigger and better. We would like to congratulate the Almouj golf club for their victory, as well as for being able to retain their winner status for two years in a row. The most unique feature of this year’s tournament has been the scoring app devised by UAE based – Julian Danby from Onside Sports that helped us monitor scores over the grueling two days. We would like to thank him for the same. At the same time, I would also like to express my appreciation and gratitude the OGC for its continued support and to my team at Dhofar Automotive for their hard work and dedication, to Zeenah Events for their relentless support, and last but certainly not the least, Almouj for hosting the game at their world-class facility.”

The Chrysler Cup 2014 concluded with an award ceremony and presentation dinner where Mark Tomlinson, Managing Director of Dhofar Automotive gave away trophies to the winning team - Almouj. This dinner, the conclusion to two grueling days of competition, also saw the presence of golfing legend Gordon Sherry, who is also an accomplished after-dinner speaker deliver pure entertainment and a fascinating insight into the world of professional golf. The presentation ceremony saw all the players relax and enjoy the evening, and was a fitting close to a spectacular tournament.

]]>29 September 2014http://www.zubairautomotive.com/images/content/news/278.jpgJeep Roadshowhttp://www.zubairautomotive.com/Media/News-and-Events/Jeep-Roadshow.html
All-New Jeep® Cherokee Stars At Jeep Roadshow In Oman - Sets A New Standard In The Mid-Size SUV Segment.

The latest generation of the Jeep® Cherokee mid-size SUV is a key model in expanding the success of the Jeep brand in the Middle East, where it will be available in Sport, Longitude, Limited and Trailhawk trim levels, and offered with a choice of two powertrains - the new 3.2-litre V6 Pentastar and 2.4-litre MultiAir Tigershark engines, both of which are paired to an all-new nine-speed automatic transmission, available for the first time in the mid-size SUV segment.

The all-new Jeep Cherokee has evolved from over 70 years of legendary 4x4 leadership. Building on the successful, original Jeep formula with an all-new frame, exterior and interior design, engine and safety and convenience features, it delivers class-leading capability, interior space, comfort, refinement and power plus state-of-the-art technology.

The launch of the all-new Jeep Cherokee is being celebrated across the Middle East with a special roadshow that gives consumers the opportunity to take a close-up look at the Cherokee as well as its stable mates from the Jeep range.

He elaborates, “We wanted to do something special to commemorate the launch of the all-new Jeep Cherokee, so we devised a unique roadshow concept that allowed us to fully demonstrate the capabilities of the Jeep range to our customers in Oman.”

The Jeep Roadshow, which took place near Lulu Hypermarket Bowshar, saw the all-new Cherokee joined by the Wrangler, Wrangler Unlimited and Grand Cherokee on a custom-built obstacle course - an articulation section, a side step that replicates a vehicle being driven with two wheels at a severe angle on a raised ramp and a monstrous bridge with over 40 degree inclines and a height of nearly 4 metres - designed to showcase the go-anywhere, do-anything capability of the Jeep range that has seen it become a global icon.

An enthusiastic crowd of over 400 participants and 1000 visitors experienced the capability of the Cherokee, Wrangler Unlimited and Grand Cherokee during the event and were impressed by the off-road prowess of the vehicles.

The all-new Jeep Cherokee’s ParkSense Parallel/Perpendicular Park Assist feature, a first in a Chrysler Group vehicle, was also demonstrated during the event. Using ultrasonic parking sensors on the bumper, the system finds and guides the driver into an available parking space when parking manoeuvres are initiated. The system does the steering automatically - the driver just controls the gear position and brakes.

The all-new Jeep Cherokee Trailhawk model exemplifies Jeep 4x4 capability with a distinctive, aggressive look, backed up by Jeep Trail Rated hardware, for the most capable Jeep Cherokee model and the most capable mid-size SUV in the segment.

The Jeep brand line-up available in the Middle East comprises the Compass, Cherokee, Grand Cherokee, Wrangler and Wrangler Unlimited - the widest range of models ever available at any time in Jeep’s long, legendary history.

]]>22 October 2014http://www.zubairautomotive.com/images/content/news/279.jpgGeneral Automotive Company Hosts Special Womens
Day Celebration for Staffhttp://www.zubairautomotive.com/Media/News-and-Events/General-Automotive-Company-Hosts-Special-Womens-Day-Celebration-for-Staff.html
General Automotive Company (GAC), the official distributors of Mitsubishi Vehicles in Oman, on the occasion of the Omani Women’s day organized a special celebration for its female staff at the Mitsubishi Showroom in Azaiba.

In accordance with the Royal directives of His Majesty Sultan Qaboos Bin Said, the 17th of October has been set aside every year to recognise and honour the valuable contributions made by all women in Oman towards the social and economic development of the country. In commemoration of this day the management of GAC organized a special fun-filled program for its female staff members on Sunday, October 19.

Commenting on the day’s celebrations, Mark Tomlinson, the Group General Manager of Zubair Automotive Group said, “The importance of this day directly reflects His Majesty’s and our own beliefs, of the critical role Omani women play in today’s landscape and the valuable contribution made to the country’s future progress, both in business and in society as a whole. Omani Women’s Day is therefore a time to honour all women in the Sultanate.”

At GAC, a large number of very significant roles are held by women, each of them helping the company and the Mitsubishi brand reach ever higher rungs of success year on year. Furthermore, in line with the group’s values, GAC endeavors to ensure that both men and women are equally recognised, and that both genders enjoy the same opportunity to progress to fulfil their own aspirations. In fact, only recently, GAC appointed its first ever female Branch Manager. Backed by her phenomenal results and the success of her team, the management hopes to see even more women in higher positions in the company’s future.

“Whilst members of our female staff work in different sections of our business, in various locations across the country, it is clear to see that the women in our company are definitely skilled, empowered and confident, and it personally gives me great pride to be associated with such a talented and well informed group,” added Mark.

The fun-filled day included various activities including quizzes and games with instant prizes as well as a raffle draw. Furthermore, in a show of appreciation and in order to commemorate their valuable contribution to the successful operation of the company, all female staff were presented with a special gift. The event concluded with a buffet lunch specially prepared for the occasion.

For more information on GAC, or the Mitsubishi Brand, please visit your local Mitsubishi showroom, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman.

]]>20 October 2014http://www.zubairautomotive.com/images/content/news/281.jpgMopar's Al Hinai in First Place at Omani
Innovations Exhibition Car Drift Challengehttp://www.zubairautomotive.com/Media/News-and-Events/Mopar-apost-s-Al-Hinai-in-First-Place-at-Omani-Innovations-Exhibition-Car-Drift-Challenge.html
Mohammed Al Hinai, the face of the Mopar brand in the Sultanate, came in first place at the recently held Omani Innovations Exhibition 2014’s Car Drift challenge. Mohammed was also recently invited to open the Oman International Rally that is organized annually by the Oman Automobile Association where he enthralled audiences with his stunning drifts. Mopar and Dodge have a proud heritage in drifting and car racing, and are pleased to support Mohammed Khalid Al Hinai, who is famous in drifting and racing circles for having won the ‘Drift Challenge’ that was part of the Ramadan Motorsports Festival at the Oman Automobile Association Ground in Seeb recently.
Having many feathers in his already brimming hat, Al Hinai has also participated in the recent Red Bull Car Park Drift where he won rave reviews from judges and the audience alike. In the coming months Al Hinai will also be participating in the Oman Drift Championship 2014-2015, the UAE Drift Challenge, and other drifting events in the KSA, Qatar and Jordan; that are considered drifting capitals of the Arab world.

Driving a Dodge Challenger SRT (6.1 Litre, 450cc HP) recently modified super-car, Al Hinai’s team comprises Mohammed Al Zedjali and Mohammed Al Awaidi. The Challenger driven by Mohammed comprises vibrant hues of black, red, blue and silver, and also sports the Mopar and Dhofar Automotive logos. The car boasts of a new gearbox, new clutch and power steering pump, all of which have been specially fitted at the Mopar team at Dhofar Automotive.

Mohammed Khalid Al Hinai says, “My sponsors, Dhofar Automotive, have gone the extra mile to ensure that I have the perfect car and team in place. They have provided me with personal safety accessories from Mopar such as helmets and fire-proof overalls; and have also taken great care of the car, vis-à-vis maintenance and servicing which keeps the car running well. The wear and tear on tires is always on check, and Dhofar Automotive very generously provides me with new sets of tires periodically, so that I can practice and continue developing my drifting skills with ease and safety.”

He continued, “I would like to thank Dhofar Automotive for their tremendous support. I couldn’t have asked for better brand sponsorship support to participate in drifting challenges in Oman and internationally. I’m happy to be driving a Dodge Challenger, as safety is taken very seriously by the brand and begins with a strong safety cage body structure with standard side guard door beams, reactive front head restraints which help prevent or reduce the extent of injuries in certain types of rear-end impacts and standard airbags that include advanced multistage front, a driver inflatable knee blocker airbag, front seat-mounted side and front and rear side-curtain airbags on. Not just this, the Challenger also comes with Electronic Stability Control, Rain Brake Support, Ready Alert Braking, and even Tire Pressure Monitoring to alert you when your tire pressure is low.”

Roderick Lloyd, National After-Sales Manager, from Dhofar Automotive said, “The main aim of sponsoring Al Hinai’s Drift team is to be able to take our range of vehicles to our customers in the heart of Oman, and help those with a passion for racing and life, achieve their aspirations and dreams. Not just this, the sponsorship also helps us complement our presence in world racing and drifting competitions, helping our sales and marketing teams in Oman leverage motorsports to drive traffic and generate sales. Having followed Al Hinai’s accomplishments as an ace drifter keenly, we at Dhofar Automotive, with Mopar, decided to sponsor a Drift team in Oman for the first time, as we believe that this new age driving sport has a huge future in the Sultanate. We are pleased to partner with Mohammed Al Hinai and see him scale greater heights in the car drifting circuits in Oman, as well as internationally in the years to come.”
]]>2 December 2014http://www.zubairautomotive.com/images/content/news/282.jpgIntroducing the iconic Fiat 500http://www.zubairautomotive.com/Media/News-and-Events/Introducing-the-iconic-Fiat-500.html
An expression of style and character, the Fiat 500 is an all-Italian invention created to satisfy everyone who loves to have fun and go anywhere behind the wheel of an exciting car full of charm. Having sold over 1 million Fiat 500’s in more than 110 countries around the world, the all-new Fiat 500 is finally available in the Sultanate of Oman.

With customers becoming more and more selective, individualization has become imperative for the automotive industry. Today’s discerning customers choose a vehicle that has a unique and emotional connection to them in the endevour that their own distinctive personality is complimented by their car. With the arrival of the all-new Fiat 500, the discerning young, fun loving, trendy and individualistic customer now has a vehicle that can do just that.

Chris Edwards, General Manager at Dhofar Automotive said, “The Fiat 500 is aimed at a whole new generation of drivers in Oman who want their vehicle to be as engaging, individualized, ecologically responsible and technologically savvy as they are”.

The Fiat 500, internationally, has many accolades to its credit, as it introduces many ‘Firsts’ by offering a host of innovations in its segment. It was the first to offer seven airbags as standard; the first car offering a range of over 1 million possible customizations; the first car only 3.55 meters long to win the prestigious "5 EuroNCAP stars"; the first car to offer the advanced ESP on all engines; the first car to offer 100 original specially designed accessories; and the first Fiat Group car to carry the revolutionary two-cylinder TwinAir engine family to its début.”

In addition to global success on the sales front, the Fiat 500 has earned more than 60 international awards, including European Car of the Year. For its best in class safety features with 7 airbags, leading fuel economy and CO2 emissions the Fiat 500 is also better known as the car that Europe went crazy about and is now here to entice the Sultanate.

To find out more about the Fiat range of automobiles from Dhofar Automotive in Oman, call 2458 4530 or visit the Dhofar Automotive Showroom from Saturday to Thursday between 9.00 am and 1.30 pm or 4.00 pm and 8.00 pm.
]]>27 November 2014http://www.zubairautomotive.com/images/content/news/283.jpgDodge Built to performhttp://www.zubairautomotive.com/Media/News-and-Events/Dodge-Built-to-perform.html
Dhofar Automotive has always been known to bring best-in-class, high-performance vehicles to Oman, and the companies Dodge range of automobiles is testimony to this. Be it the Charger, Challenger or Durango, each vehicle is in a class of its own; and continues to impress customers throughout the Sultanate.

With its award-winning engine options from the 3.6-litre Pentastar V6 to, 5.7-litre HEMI VVT V8, and 6.4-litre SRT HEMI V8, the Dodge Charger delivers best-in-class fuel economy in rear-wheel-drive. The Charger’s segment-exclusive eight-speed automatic transmission expands the world-class power and fuel efficiency of the Dodge Charger. It delivers quicker acceleration, seamless shifts, improved performance and class-leading fuel efficiency. In addition, the Dodge Charger also delivers best-in-class mid-size V6 fuel efficiency, but does so with the roominess of a full-size sedan, and the style only the brand’s iconic Charger can deliver.

That’s not all, the Dodge Charger has achieved 5-star safety ratings from the National Highway Traffic Safety Administration (NHTSA), and has also been named a “Top Safety Pick” by the IIHS - its highest rating. The IIHS recognizes vehicles with outstanding crashworthiness in front, side, rollover and rear crashes. It’s standard safety features include Electronic Stability Control (ESC), full-length side-curtain airbags, seat-mounted side thorax air bags, driver’s knee bag, front-row reactive head restraints, Hill-start Assist, Rain Brake Support and Ready Alert Braking.

The Dodge Challenger too delivers a powerful and efficient lineup of petrol engines crafted from a legendary lineage and is tuned to outperform. The 305-hp 3.6L Pentastar V6 delivers 268 pound-feet of torque. Even an engine that delivers 372-horsepower can be smart about fuel. With Fuel Saver Technology, the 5.7L HEMI V8 automatically switches from eight cylinders to four cylinders for greater fuel efficiency during cruising. The SRT 392-cubic inch, throttle-hungry 470-hp 6.4L HEMI V8 engine delivers all the classic raw power one would ever need, and its Fuel Saver Technology automatically switches from eight cylinders to four cylinders for greater fuel efficiency.

Peace of mind doesn’t happen by accident when it comes to the Dodge Challenger. It starts with a strong safety cage body structure with standard side guard door beams, reactive front head restraints which help prevent or reduce the extent of injuries in certain types of rear-end impacts and standard airbags that include advanced multistage front, a driver inflatable knee blocker airbag, front seat-mounted side and front and rear side-curtain airbags on. The Challenger also comes with Electronic Stability Control, Ready Alert Braking, and even Tire Pressure Monitoring to alert you when your tire pressure is low. All this is standard, as the Dodge Challenger goes beyond merely addressing safety and security issues - it actively prepares for them.

To believe what the Dodge Durango is truly capable of, all one needs to do is test-drive it. Not only will a powerful and efficient powertrain take you the distance, but the interior will indulge you with both premium details as well as an amazing degree of flexibility. Apart from the rugged exterior, spacious interior with premium finishes, the Durango’s fine interior details such as a second-row center console that boasts storage, illuminated cup holders, a USB port, a 12-volt power outlet that supports compatible videogame hookups, personal DVD player, and smartphone charging are all sure to impress. With over 70 standard and available safety and security features, and the Durango’s interior is extremely comfortable for all three rows of passengers making it perfect for long drives with the entire family.

With a standard eight-speed automatic transmission, amazing fuel economy and performance, LED exterior lighting, a programmable instrument cluster, and an available Blu-ray entertainment system, the Dodge Durango is a highly sophisticated All Wheel Drive (AWD) with proven performance, utility, safety and comfort features. Delivering the perfect blend of power and fuel efficiency, with its award-winning 3.6-liter Pentastar DOHC with variable valve timing V-6 engine. For those in search of more power there is the available 5.8-liter HEMI V-8 engine with Fuel Saver technology. Both engines deliver best-in-class V-6 and V-8 towing with standard trailer sway control on all models.

Look no further for your dream automobile. Packed with amazing performance, safety features, and amazing prices, the Charger, Durango and the Challenger are win-win deals for customers aiming to buy a true-performance vehicle.

To find out more about Dhofar Automotive, the exclusive dealers of the Dodge range of automobiles in Oman call 2458 4530 or visit a Dhofar Automotive showroom from Saturday to Thursday between 8.00 am and 1.00 pm or 4.00 pm and 8.00 pm.
]]>25 November 2014http://www.zubairautomotive.com/images/content/news/284.jpgMitsubishi Shines at Motor Show Oman 2014http://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Shines-at-Motor-Show-Oman-2014.html
Mitsubishi, represented in Oman by the General Automotive Company (GAC), was once again held the centre stage at the 2014 edition of the Motor Show Oman, which was held at the Oman International Exhibition Centre from December 2 to 5.

With eight different cars on display and decorated in its trademark colours of Red and White, with giant Tri-diamond logos adorning the edges, the Mitsubishi exhibition stand drew in over five thousand visitors over the four day show.

Commenting on the brands participation at the motor show, Mr. Rajesh Sharma, the National Marketing Manager of General Automotive Company noted, “Mitsubishi has always had a strong and loyal following here in Oman, with owners and fans admiring the strong performance and personality offered by each of our cars at a value price point. The motor show provided us with the perfect platform to showcase the Brand’s true automotive strength and diversity; allowing us to welcome even more people to Mitsubishi’s ever growing family.”

The Mitsubishi stand was also one of busiest at the show, with several activities organised for the visitors and their families flocking to the stand. Aside from the vehicle range on display, Mitsubishi also held a special raffle draw every two hours, giving away cash prizes to any visitor who registered at the stand on the first three days of the show. Due to its popularity, this number was doubled on the last day with Mitsubishi conducting the draw every hour.

For a more family-oriented experience and placing special emphasis on the customers of the future, i.e. the children who visited the Motor Show Oman, Mitsubishi also set up a special area for children to showcase their artistic talents by trying their hand at painting some iconic Mitsubishi vehicles. In all, over 800 children took part in the painting contest, with the entries split into three groups of children aged 5-6, 7-8, and 9-10. The winners of each category will be announced on 7th January with each receiving a special gift from Mitsubishi.

In addition, Visitors wanting a more hands on experience could head to a dedicated driving zone, installed to give the Mitsubishi area an interactive edge. A digital racing simulator complete with a big-screen, racing seat, steering wheel and virtual controls was available for racing fans to try out for the duration of the show.

Alongside its many show floor activities, Mitsubishi also launched a special month-long Instagram competition for all Motor Show Oman visitors and Mitsubishi fans. All one has to do is take a selfie alongside any giant Mitsubishi logo. These photos could include ones that adorned the sides of the Mitsubishi display or, now that the motor show has come to a close, any giant logo they come across or one they have created themselves. These photos have to then be posted online on Instagram tagged with #mitsubishioman. All entries will be entered into a special raffle draw that will be conducted at the end of the year, which will see three entries win a special prize from GAC.

Aside from the activities planned at the Motor Show, GAC also took registrations for the upcoming Team Pajero Adventure at the Mitsubishi Stand on the show floor. Scheduled to take place over three batches on each of the three weekends – December 12th, 19th and 27th, the Team Pajero Desert Adventure is aimed at giving Pajero owners and enthusiasts a real-world driving experience in challenging off-road conditions in a safe and secure environment. The Team Pajero Adventure provides owners with a chance to drive over the dunes and find out just how capable the legendary Pajero is at tackling the most demanding desert terrain and conditions. In addition, a fully optioned-up top-of-the-line Pajero, which will be used as the lead marshal cars on the trip, will also be on display at the stand. Registrations for the first trip have already come to a close with spaces on the remaining two trips running out fast. Pajero owners wishing to take part are encouraged to register with GAC at the earliest.

To find out more about the Motor show or the Team Pajero Desert Adventure, or to book a test drive, customers can visit their local Mitsubishi showroom, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman.
]]>8 December 2014http://www.zubairautomotive.com/images/content/news/285.jpgDedicated Fuso Website Launched for Omanhttp://www.zubairautomotive.com/Media/News-and-Events/Dedicated-Fuso-Website-Launched-for-Oman.html
General Automotive Company, the official distributors of Mitsubishi and Fuso range of vehicles in Oman, has announced the launch of a new website for the Fuso commercial vehicles brand in Oman, http://www.fusooman.com/. The website has been designed for easy navigation and comprehensive information on Fuso’s entire product line making it even easier for customers in Oman to access and experience General Automotive Company commercial vehicle offerings from Fuso.

Commenting on the new website, Rajesh Sharma, the National Marketing Manager of General Automotive Company said. “As a follow-up to the positive feedback we received for the dedicated Mitsubishi Oman website we launched over a year ago, we wanted to offer our Fuso customers a similar digital experience. As a result we have developed a website that not only delivers rapid information access and smooth navigation but also adheres to both Fuso and General Automotive Company corporate guidelines.”

The new website has been designed in a similar style to the well-received Mitsubishi website launched in May last year, offering a similar user-friendly design and features. Most key links are designed to be directly available on the homepage without being cluttered – offering several useful tools for customers to use and take advantage of. Through these links customers can obtain comprehensive information on each Fuso model, browse for the latest promotions, schedule service appointments, arrange for appointments with showroom and customer service staff, request for quotes, and even gain access to a detailed and continually monitored customer feedback area.

“These are just some of the links available on the homepage. We have already seen a significant increase in customers who visit our website daily and we expect a similarly positive response from our customers for this website as we did for Mitsubishi website; which is also directly accessible from the Fuso website homepage,” added Rajesh.

In line with General Automotive Company’s industry-leading technology and integrated service standards, the new website will provide patrons with a fresh perspective into the company, its products and services. To explore the newly launched website further, please visit http://www.fusooman.com/
]]>13 December 2014http://www.zubairautomotive.com/images/content/news/286.jpgMitsubishi Successfully Completes First Team
Pajero Adventurehttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Successfully-Completes-First-Team-Pajero-Adventure.html
Convoy of 60 Pajero's Tackle Wahiba Sands

General Automotive Company (GAC), the official distributors for Mitsubishi in Oman, has successfully completed the first of three trips of its annual desert adventure, the ‘Team Pajero Adventure’. Taking place on December 12 and 13, the two day trip saw over 250 people in 60 Mitsubishi Pajeros drive into desert for a weekend of fun and adventure. Organised by GAC specifically for Pajero owners and enthusiasts, each of these trips gives Pajero owners a taste of a true desert adventure in the vehicle best suited to handle the challenge – the Mitsubishi Pajero. The Team Pajero Desert Adventure is split into three separate groups over three weekends, the first of which was completed last weekend and the next scheduled to be completed over the remaining two. All Mitsubishi Pajero owners in the Sultanate are invited to register for the upcoming trips at the Mitsubishi Showroom in Athaiba.

Commenting on the Desert Adventure, Rajesh Sharma, the National Marketing Manager of General Automotive Company, said: “In addition to being a fun trip for the entire family to enjoy, these annual ‘Team Pajero’ events provides a great opportunity to give owners a real-world driving experience in challenging off-road conditions in a safe and secure environment. This first trip was a great success, with every participant providing us with positive feedback and expressing their intentions to join us once again next year.”

The event, which began at the Mitsubishi Showroom on the morning of December 12, saw 250 Mitsubishi customers and 18 GAC staff members set off towards the desert in 50 Pajeros and 10 Marshall Vehicles respectively, one of which was the fully upgraded Pajero model on display at the recently held Motorshow Oman 2014. All participants followed a predefined course as they headed to Wahiba Sands.

Once at the Al Raha Camp, the convoy of Pajero vehicles were escorted by Marshalls and provided with a specialized desert driving training. The drivers were then taken on a dune bashing session, after which the group is taken atop a dune overlooking the camp to witness the stunning sunset. Once back at the camp a large number of activities and entertainment were be prepared for the families to enjoy. The following morning, Camel riding sessions and dune bikes were provided for the customers to enjoy at their discretion. The convoy left the camp shortly after.

Reiterating the success of the ‘Pajero Adventure’, a Mitsubishi customer who attended the event, Mr. Kurien George, the Divisional Manager of Al Hajiry International said, “The Pajero Adventure was a great experience with unforgettable moments. It was quite a different experience driving in desert and dune bashing. The evening was also lively and fun. I greatly appreciate the support and assistance we received from the team at GAC they did a great job.”

“With the first trip successfully behind us, we have two more planned for December 19 and 26 respectively. However, the Team Pajero Adventure has welcomed a growing number of Pajero owners with every passing year and most spaces for these trips are already booked. We suggest any Pajero owner wishing to take part in the two upcoming trips to register with us at the earliest,” added Rajesh.

In its latest iteration, the 2015 Mitsubishi Pajero offers a modern look with a revised front grille and an aggressively shaped bumper with integrated LED daytime running lamps. The legendary vehicle is packed with features that make it a pleasure to drive both on the road and off. From the power of its 3.5 or 3.8 litre MIVEC engine through to a comprehensive suite of safety features, the Pajero was designed from the ground-up to cope with any kind of driving condition. Whether highway cruising, urban driving or more challenging off-road adventures in the wadis and dunes of the Sultanate, the Pajero has proved its mettle time and again.

The roomy interior of the Pajero accommodates seven people and is equipped with a manual Dual AC, CD player with 4 speakers, Overhead Console with Sunglass storage, Map Lamp and Trip Computer with an Information Centre. Also available, is Mitsubishi’s Multi Communication System (MMCS) with Voice Command via steering wheel controls, an 850-watt Rockford Acoustic Design 12-Speaker Premium Audio System and electro-chromatic rear-view mirror. As a result of its multifaceted characteristics the Pajero is extremely popular with families, businesses and individuals across the Sultanate.

To find out more about the Team Pajero Adventure to register, please call 24 500 500 or visit Mitsubishi’s Athaibah showroom. Spaces are limited and all registrations are strictly on a first-come, first-serve basis. Customers can also register via the brand’s ‘Mitsubishi Oman’ facebook page or by sending an email to webresponse@zubairautomotive.com

Each of the 37 trainees to be employed by GAC at the end of training program

General Automotive Company (GAC), the official distributors of Mitsubishi in Oman, places staff learning and development initiatives at the core of its human resources program, a policy which is in line with the national objective of offering more employment opportunities for young Omanis, and to make a meaningful contribution towards the overall economic growth of the Country. In line with this policy, General Automotive Company recently signed an agreement with the Ministry of Manpower to train 37 young Omanis and recruit them throughout the company’s branch network.
The agreement was signed at the Ministry of Manpower in the presence of HE Sheikh Abdullah bin Nasser Al Bakri, the Minister of Manpower. Representing GAC at the event were Mark Tomlinson, the Group General Manager of The Zubair Automotive Group; Rashid Al Hooti, the Head of Corporate Relations at Zubair Automotive Group, and Salam Al Kindi, the National HR Manager of GAC.

Commenting on the recently signed agreement, Mark Tomlinson, said, “As an automotive business operating in Oman, we are very proud to have one of the highest Omanisation rates within the sector. The employment of Omani Nationals has always been a core aspect of our operational strategy and each and every one of our Omani employees have proved themselves to be extremely efficient and capable. Furthermore, we strive to offer both, new recruits and existing staff with comprehensive training workshops and skill development programs in order to facilitate their growth within the organization as well as to add to the availability of skilled manpower in the Omani automobile industry.”

In accordance with the agreement GAC has already selected 37 Omanis from the Saham Vocational Institute to undergo ten months of comprehensive training at GAC, with the Ministry covering all training expenses. The training will encompass detailed programs for every job allocation including auto parts, sales, auto technicians, auto electrician and auto body repair. In addition, GAC will also pay each trainee a monthly allowance for the duration of the training, after which each of them will be employed as full-time staff throughout the company’s branch network. In addition, each of these employees will also benefit from the regular training programs that GAC regularly conducts for its staff; helping them further develop their skills and knowledge of the automotive sector.

To find out more about GAC or Mitsubishi, or to book a test drive, customers can visit their local Mitsubishi showroom, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman.

]]>21 December 2014http://www.zubairautomotive.com/images/content/news/288.jpgMitsubishi To Hold Two More Team Pajero Excursions
Due To Demandhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-To-Hold-Two-More-Team-Pajero-Excursions-Due-To-Demand.html
Over 780 people and 171 Pajeros tackle the Wahiba Sands over three weekends as part of Team Pajero Adventure

General Automotive Company (GAC), the exclusive dealers for Mitsubishi in Oman, recently concluded the third round of desert excursions for Pajero owners and enthusiasts. Titled ‘Team Pajero Adventure’, the desert gave drivers the unique opportunity to experience the Wahiba Sands in the highly capable Mitsubishi Pajero. Split across three weekends beginning on December 12 and concluding on December 27. However due to the overwhelming demand from customers and enthusiasts alike, GAC has decided to conduct two more excursions in January 2015 – the first on January 09 and the second on January 23.

The Team Pajero Desert Adventure is split into three separate groups over three weekends, the first of which took place from December 12 to 13 with the participation of over 250 people and 55 Pajeros. The second trip took place from December 19 to 20 and saw the participation of 260 people in 56 Pajeros. The final trip took place last weekend saw the participation of 270 people and 60 Pajeros.

Commenting on the excursions, Rajesh Sharma, the National Marketing Manager of General Automotive Company, said: “The Team Pajero Adventure provides owners with a unique opportunity to tackle the desert conditions and drive some truly spectacular scenery, and while doing so find out just how capable the Pajero is at tackling the most demanding terrain and conditions. However these trips would not have been possible were it not for the efforts our sales team as well as the enthusiastic participation of our customers. As such, I would like to thank each and every one of them for making The Team Pajero Adventure such a success.”

These Team Pajero Adventure events were the latest in an annual series of annual adventures for Pajero owners to give them a real-world driving experience in challenging off-road desert conditions - provided in a safe and secure environment.

On each of the three trips, participants first gathered at the Mitsubishi showroom at Azaiba, and once underway, moved to Wahiba Sands before fully testing their off-roading abilities at the Al Raha Camp in Bidiya. Throughout the trip the convoy of Pajeros were escorted 10 Marshall Vehicles, one of which was the fully upgraded Pajero model on display at the recently held Motorshow Oman 2014.

Once at the Al Raha Camp, the participants were provided with specialized desert driving training. The drivers were then taken on a dune bashing session, after which the group is taken atop a dune overlooking the camp to witness the stunning sunset. Once back at the camp a large number of activities and entertainment were be prepared for the families to enjoy. The following morning, Camel riding sessions and dune bikes were provided for the customers to enjoy at their discretion. The convoy left the camp shortly after. Images of the event can now be downloaded from the brand’s ‘Mitsubishi Oman’ facebook page.

Reiterating the success of the ‘Pajero Adventure’, Ahmed Mohamoud, a participant on the third trip said, “It was a truly amazing trip and I had a great time. I would like to thank GAC for organising this event as well as the Mitsubishi sales team for their help and support. Everyone made me feel more at home on the trip than I expected, as if I were part of a really large family. I am waiting in anticipation for the next trip and I look forward to taking part again.”

“We at GAC want all our Pajero customers to experience the capabilities of their vehicle to the fullest. The Team Pajero Adventure enables them to do just that. Due to the high demand and the positive feedback we have received from our customers we have decided to hold two more sessions in January. The first will take place on January 09, whilst the second will take place on January 23 However, as with the first trips, spaces are limited and as such I recommend all customers wishing to take part, register with us at the earliest to avoid disappointment,” added Rajesh.

In its latest iteration, the 2015 Mitsubishi Pajero offers a modern look with a revised front grille and an aggressively shaped bumper with integrated LED daytime running lamps. The legendary vehicle is packed with features that make it a pleasure to drive both on the road and off. From the power of its 3.5 or 3.8 litre MIVEC engine through to a comprehensive suite of safety features, the Pajero was designed from the ground-up to cope with any kind of driving condition. Whether highway cruising, urban driving or more challenging off-road adventures in the wadis and dunes of the Sultanate, the Pajero has proved its mettle time and again.

The roomy interior of the Pajero accommodates seven people and is equipped with a manual Dual AC, CD player with 4 speakers, Overhead Console with Sunglass storage, Map Lamp and Trip Computer with an Information Centre. Also available, is Mitsubishi’s Multi Communication System (MMCS) with Voice Command via steering wheel controls, an 850-watt Rockford Acoustic Design 12-Speaker Premium Audio System and electro-chromatic rear-view mirror. As a result of its multifaceted characteristics the Pajero is extremely popular with families, businesses and individuals across the Sultanate.

To find out more about the Team Pajero Adventure and to register for the two forthcoming trips, please call 24 500 500 or visit Mitsubishi’s Athaibah showroom. As with the previous three trips spaces are limited and all registrations are strictly on a first-come, first-serve basis. Customers can also register via the brand’s ‘Mitsubishi Oman’ facebook page or by sending an email to webresponse@zubairautomotive.com

]]>5 January 2015http://www.zubairautomotive.com/images/content/news/289.jpgGAC Senior Management Visit Saham Vocational
Institute to Meet with Traineeshttp://www.zubairautomotive.com/Media/News-and-Events/GAC-Senior-Management-Visit-Saham-Vocational-Institute-to-Meet-with-Trainees.html
- 37 Omanis currently undergoing 10-month training at Saham Vocational Institute
- Each of the 37 trainees to be employed by GAC at the end of training program

Muscat, January 19, 2015: The senior management at General Automotive Company (GAC), the official distributors of Mitsubishi in Oman, recently visited the Saham Vocational Training Centre to meet and interact with the 37 young Omanis currently undergoing a 10-month training program. On completion, each of the trainees will take their place as permanent GAC employees.

The delegation from GAC included Salam Al Kindi, the National HR Manager Yassir Zerik National Service Manager, Alistar Cook, the National Parts Manager, and. The visit commenced with the delegation receiving a comprehensive tour of the facility and a one-on-one meeting with each of the trainees. This was followed by a speech from Salam Al Kindi and concluded with a presentation from a senior representative from the Saham VTC.

Commenting on the importance of the visit, Salam Al Kindi said, “At GAC we place the employment and training of Omani Nationals at the very core of our human resources program; a policy which is in line with the national objective of offering sustainable employment opportunities for young Omanis. As such, we are proud to have one of the highest Omanisation rates within the sector. Once these promising young Omanis have completed their ten-month course we will be able to add 37 more skilled nationals, not just to the GAC family, but to the automotive sector of the country as a whole.”

“I was desperate to find an internship in mechanics, and thanks to this initiative I finally got the opportunity. I would like to thank all those involved in this initiative and I hope to soon take my place as a part of the great team at GAC,” said Mohammed Ali Al Hamdi, expressing his gratitude to GAC. “As interns we all face obstacles at the beginning but overcome them with confidence and hard work. As with many people my age, I was looking for an opportunity to prove myself but never heard back from other companies I contacted. I would like to thank GAC for finally giving the chance and I will not let them down,” added another trainee, Boushra Tnaf Al Mhrzi.

The GAC training initiative was part of a recently signed agreement with the Ministry of Manpower to train and recruit 37 young Omanis throughout the company’s branch network. In accordance with the agreement the selected 37 Omanis are currently undergoing ten months of comprehensive training. The training encompasses detailed programs for every job allocation including auto parts, sales, auto technicians, auto electrician and auto body repair. In addition, GAC is also paying each trainee a monthly allowance for the duration of the training, after which each of them will be employed as full-time staff throughout the company’s branch network. Once fully employed, each of these future employees will also benefit from the training programs that GAC regularly conducts for its staff; helping them further develop their skills and knowledge of the automotive sector.

“I really enjoy the courses and the way instructors deliver the lessons. We have gained a lot of experience and knowledge. Although I have had other opportunities offered to me, I believe I made the right choice by choosing a company as well known as GAC,” said Abdul Aziz Rashid Al Shahuh. “The course is great and instructors are very experienced. I can’t wait to be a part of such a great and cooperative team. I believe there are so many things I can yet learn and ideas that I can contribute to at GAC,” added Qabas Mubarak Al Siyabi.

To find out more about GAC or Mitsubishi, or to book a test drive, customers can visit their local Mitsubishi showroom, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman.

Muscat, January 08, 2015: General Automotive Company (GAC), the official distributor for Mitsubishi Motors and the Mitsubishi FUSO Truck & Bus Corporation (MFTBC) in Oman, recently introduced a dedicated parts delivery vehicle into its internal fleet to ensure quick delivery to its customer in the Dakhiliyah region. This vehicle will ensure quick parts support for Mitsubishi and FUSO customers in the region and is also intended to help GAC sustain its continued growth in the parts business in Oman, where the brand has achieved significant vehicle sales increases in recent years.

Commenting on the introduction of the new dedicated parts vehicles, Alistair Cooker, the National Parts Manager of General Automotive Company said, “Vehicle down-time is a significant contributor to profit losses amongst both commercial and private vehicle owners. At GAC we consider ourselves to be integral partners in our customer’s business and are on a constant mission to strengthen our customer service procedures and response times. As part of this mission we have introduced these dedicated vehicles to further enhance our overall after sales capabilities in this rapidly expanding area, with faster parts delivery response times. Doing so will not only shorten vehicle down-time for our customers, but will also increase our levels of customer service whilst further supporting our parts distribution strategy.”

To comprehensively support its varied Mitsubishi and Fuso product range, GAC has a strong service network setup right across the Sultanate for sales and after sales support; ensuring that no matter where a customer is located, they are guaranteed immediate and professional service.

However, GAC faces increasingly higher demand for parts from the Dhakliya region. This mobile parts delivery vehicle was introduced in order to guarantee that customers’ urgent parts requirements are met in a timely manner. Furthermore, as GAC are the official distributor for Mitsubishi and Fuso Products in Oman, the consumer can be assured that parts sold are Genuine.

The introduction of this mobile parts delivery vehicle is perfectly in line with GAC’s customer-centric philosophy. The company is always at the forefront of developing new and innovative customer loyalty programs and attractive value added services. GAC strongly advocates on building enduring business relationships and alliances with its growing portfolio of customers as the organisation, hand-in-hand with the Fuso brand, continues to deliver commercial success in Oman.

GAC also recently launched a new website for the Fuso commercial vehicles brand in Oman – www.fusooman.com. The website has been designed for easy navigation and comprehensive information on Fuso’s entire product line making it even easier for customers in Oman to access and experience General Automotive Company commercial vehicle offerings from Fuso.

For more information on Mitsubishi and FUSO range of vehicles, please visit your nearest showroom, call 24 500 500, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ Facebook page or Twitter @mitsubishioman.

]]>8 January 2015http://www.zubairautomotive.com/images/content/news/291.jpgThe new Touareg arrives in Omanhttp://www.zubairautomotive.com/Media/News-and-Events/The-new-Touareg-arrives-in-Oman.html
Technically perfected and visually precise

New Touareg typified by dynamically designed front and rear sections, a start stop feature, and fresh colours and wheels

Upper- class SUV equipped with an automatic post-collision braking system, preventing secondary collisions in the event of an accident

Prices starting from OMR 17,999

Muscat 21 January 2014: Volkswagen Oman, represented by Wattayah Motors, today announced the new Touareg is now available in Oman, with prices starting from OMR 17,999. Unveiled at the SUV world premiere in Beijing in 2014, the new Touareg, has been redesigned to offer customers new front and rear designs, new technical features and a wide range of colours and interiors.

The Touareg is one of the world‘s most successful premium-class SUVs. Within a decade, Volkswagen has sold around 720,000 units of the high-class sport utility vehicle; in 2013 alone over 70,000 drivers chose a new Touareg, which combines the best of passenger car comforts and off-road worlds in one model.

The 2015-generation can be identified by the new front and rear designs and by its new colours. In terms of technology, all V6 and V8 models now come equipped with an automatic post-collision braking system (helps prevent a secondary collision in case of an accident), bi-xenon headlights and a coasting function.

Thomas Milz, Managing Director of Volkswagen Middle East said, “The new Touareg enjoys a refreshed exterior in addition to exciting new technical additions such as the Start-Stop 1.6 with neutral when rolling. A leader in the premium SUV sector, the latest Touareg offers its audience an economical drive experience, whether on or off-road.”

“Thanks to a stylish design and smart technology, the Touareg is a luxurious crossover SUV without compromise, as comfortable off-road as it is on the region’s highways. As a result the Touareg has enjoyed continued success in our market and we anticipate its popularity will continue with the arrival of the new model.”

Andrew Squires, General Manager at Wattayah Motors added, “With the launch of the new Touareg, its iconic status as one of the most loved SUVs in the region will only continue to grow. Anyone who has driven a Touareg has been quick to discover just how it redefines the SUV market with its contemporary design and myriad of innovative driver assistance and safety systems. The new model’s improved specifications and technological updates will ensure it remains an industry pioneer. I am confident that with its arrival many more of our customers will be able to discover just what sets the Touareg apart from the competition.”

Exterior design and features

Front end: The front-end design of the Touareg was completely re-developed. Especially distinctive are the headlights which are now larger; moreover, bi-xenon headlights as standard and the newly designed LED daytime running lights, available from the SEL package onwards.

The trapezoid-shaped lights create a line towards the re-designed radiator grille in the middle of the vehicle. In contrast to the previous model, the grille is trimmed with four transverse chrome fins instead of two; the two lower fins are visually extended into the headlights. Together, the radiator grille and headlights form a prominent wide band.

Designed as a parallel line beneath it is the new bumper, which is now styled for a more horizontal effect. The new design gives the Touareg an even wider and more impressive appearance. Complementing this visual image is the lower area of the bumper, which boasts a completely new look. As on the new Scirocco R sports car from Volkswagen, the lower air inlet now forms a stylised “A“ instead of a “V“ that transitions into the side air inlets to the right and left; giving the new Touareg a fuller stance on the road.

When the “Chrome & Style“ package is ordered with the SEL, there is a chrome strip on the next level, which continues into the side and rear body sections. Beneath this strip are newly designed fog lights that are coordinated with the new bumper design. At the bottom level, there is a new front spoiler, which perfects the aerodynamics of the underbody and the front wheels

Rear section: From the rear, the more precise styling of the Touareg is marked by its new, cleanly designed bumper which, similar to the front end, emphasizes the width of the SUV. When the “Chrome & Style” package is ordered as an option on the V6 package, a wrap-around chrome strip is integrated in the bumper.

Integrated between the exhaust tailpipes is a redesigned diffuser. Designers have relocated the LED rear fog lights to the bumper, which, as in the previous model, also integrates the rear reflectors. Visual highlights in the area of the boot lid include the re-designed VW badge and a sharpened tornado line between the rear lights.

Colours. The latest Touareg is available in a total of twelve body colours; five of which are new to the model package: “Light Silver Metallic“, “Sweet Date Gold“, “Moonlight Blue Metallic“, “Black Oak Brown Metallic“ and “Reef Blue Metallic“.

Interior design and features

Upholstery materials and accents: The new Touareg also offers an extended line-up of upholstery materials and wood accents - the “Vienna leather“: a fourth colour, “Bonanza Brown“ (dark brown), is now offered in addition to the colours “Titan black“, “Corn Silk Beige“ and “Natural Brown“.

In addition to these four colours, there is the elegant “Nappa leather“ which can now be ordered in the new colour “St. Tropez“ (light sand hue) and “Bonanca Brown” . Also new are the two fine wood accents “Sapelli Mahagoni“,”Wallnut” and “Engineered Ebony“.

Controls: The interior of the Touareg reflects an extraordinary alliance of rugged SUV elements and sophisticated premium-class elements including aluminium rotary knobs for the Climatronic system, running gear adjustment, air suspension, radio-navigation system, mirror adjustment and the air vent knobs which have been replaced by a new style of rotary knob - perfected both to look and to touch.

In addition to the chrome accents around the control panel modules and the running gear adjustment controls, the red illumination of all controls is now white.

Above the infotainment system, the central push button/display bar on the centre console is now extended. Previously the console consisted of three elements: “Park Distance Control“ (PDC), hazard warning unit and status display “Passenger airbag off“. In the new generation Touareg, the new push button for windscreen heating has been integrated to the right of the passenger airbag indicator, meaning the three button module now boasts five buttons. Another upgrade as standard includes a manual lumbar support adjustment in the front seat area.

Extensive range of standard features: The new Touareg is equipped with standard features such as bi-xenon, all-wheel drive, 17-inch alloy wheels, cruise control system with multifunction steering wheel, RCD 550 infotainment system with touchscreen, stop-start system, regenerative braking, coasting function, climate control system (Climatronic), servo steering and ESC with trailer stabilisation function.

Start-Stop Feature: The Start-Stop-system turns off the engine automatically when the car slows to 7km/h and comes to a halt. As soon as the brake pedal is lifted, the engine starts meaning the engine only runs when needed.

Multiple-collision avoidance braking system: After a collision is detected, the brakes are automatically held in order to keep the car from rolling further unintended

12-pin trailer socket: The trailer socket boast an additional two extra connections via pins 10 & 11 enabling the new Touareg to supply the trailer with higher currents while the engine is running (approx. 15-20 A) for example when charging of trailer battery or for air cooler.

Fuel consumption reduced by up to six per cent: Thanks to extensive aerodynamic improvements (such as air inlet openings in the front of the vehicle, modified door mirror caps and new wheel spoiler), tyres optimisation for low rolling resistance and standard 8-speed automatic gearbox optimised for low friction, Volkswagen was able to improve the fuel efficiency of the Touareg by up to six per cent.

In everyday driving, fuel consumption is also reduced by an optimised stop-start system, a standard coasting function for the V6 versions (until now only available with the Touareg Hybrid) which means as soon as the driver releases the accelerator pedal, the engine is decoupled from the gearbox; this is also known as “coasting“ – a function even possible at vehicle speeds up to 130 km/h.

Technical perfection: The standard steel-spring running gear has also been optimized in the new Touareg; improvements include more agile steering response and a gain in comfort. An air suspension is available as an option.

Changes in the spring/damping unit have also resulted in optimised driveability of standard suspension.

The new Touareg will initially be available with both V6 and V8 FSI, direct-injection petrol engines.

To find out more about Volkswagen or to arrange a test drive, call +968 24 500 450 or visit your local showroom or visit www.volkswagen-oman.com.

]]>21 January 2015http://www.zubairautomotive.com/images/content/news/292.jpgPresented by Mitsubishi Boney M mesmerises Muscat
at OAAhttp://www.zubairautomotive.com/Media/News-and-Events/Presented-by-Mitsubishi-Boney-M-mesmerises-Muscat-at-OAA.html
Maizie Williams, the original member of the legendary Boney M band, delivered a world-class performance to Muscat with a bevy of hits on February 05 at the Oman Automobile Association and presented my Mitsubishi. Fans were mesmerised by the band’s performance of favourites such as Daddy Cool, Ma Baker, Rasputin, Brown Girl in the Ring, Rivers Of Babylon and a host of other catchy songs on the menu as the band brought back the glamour of the disco era to the Sultanate.

Commenting on the sponsorship of the event, Rajesh Sharma, the National Marketing Manager of GAC, the official distributors of Mitsubishi vehicles in Oman, “The band Boney M was the epitome of the disco era and we are proud to have taken the people of Muscat on an unforgettable nostalgic journey back to the seventies. The likable band has always had a special place to those raised in the disco age.”

The Oman Automobile Association served as a venue for the over 3,000-strong nostalgic audience. Maizie Williams, the member of the iconic band along with an 11-member troupe performed for an audience that counted down the days to the performance anxiously. The event was a massive success and the audience certainly look forward to more iconic performers coming to the country.

Boney M - consisting of Farrell, Maisie Williams, Liz Mitchell and Marcia Barrett - were one of the most successful bands of the late 1970s famed for their dancing in the disco band. Between 1976 and 1984, Boney M released six studio albums and a handful of compilations. The group charted a multitude of hits across several European charts and four managed to chart in North America.

In a special contest hosted on its facebook page, five contestants who posted creative slogans were presented with free tickets to the show. As a part of an Instagram selfie competition @MitsubishiOman, GAC urged the audience at the show to take a selfie and the concert and post it on their Instagram with the #MitsubishiOman to have a chance to win prizes. Furthermore, everyone who purchased a ticket for the show and visited the showroom from Feb 6 to 14, will be entered into a special raffle draw to be held at the showroom at the end of this week.

Rajesh Sharma added, “The responses from our Mitsubishi Oman social media and showroom competition have been spectacular as Boney M fans from all over Muscat created catchy slogans to win tickets to the show. The Walk In and Win Competition will give ticket holders of the Boney M show a chance to win an iPad Mini and an iPhone 6.”

For more information on the contest, customers can visit their local Mitsubishi showroom, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman.
]]>9 February 2015http://www.zubairautomotive.com/images/content/news/293.jpgMitsubishi Launches Diamond Approved Used Cars
Websitehttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Launches-Diamond-Approved-Used-Cars-Website.html
General Automotive Company (GAC), the official dealers of Mitsubishi Motors in Oman, is pleased to announce the launch of their new Diamond Approved Used Cars website, www.diamondusedcars.com. The website was launched to complement Mitsubishi’s dedicated used vehicles division, offering visitors a comprehensive and convenient vehicle locator offering several unique features.

Following the theme of the well-received Mitsubishi Oman website, www.mitsubishioman.com, the Diamond Approved Used Cars website offers a similar user-friendly design and intuitive features. Most key links are directly available on the homepage without being cluttered. Through these links customers can access the vehicle locator, obtain comprehensive information on each of the benefits offered by Diamond Approved Used Cars, receive direct links to hot deals, information on any special promotions, or catch up on the latest news.

The intuitive vehicle locator, which can also be accessed directly from home page, allows visitors to browse through the entire used car inventory through a simplified three-click search process. Once the desired search results are obtained, they can be further refined using various parameters such as price, mileage, body style, fuel type, transmission or even the colour. The vehicle locator can also sort results based on price or date added. For added convenience the prices for each vehicle can be displayed in OMR, AED, EUR, USD and GBP. All cars listed offer detailed images of the interior and exterior together with all key information applicable to the vehicle and also offers visitors the option to share individual results with their friends via social media. Once a vehicle has been chosen, customers can request for a call back or can contact the sales team via the readily displayed contact number.

Commenting on the launch, Rajesh Sharma, National Marketing Manager of GAC said, “We designed the Diamond Approved Used Car programme in such a way as to ensure customer a unique pre-owned Mitsubishi ownership experience that is backed by the knowledge and confidence that every pre-owned vehicle is sold to Mitsubishi standards. Our new website is a perfect complement to this concept, offering visitors rapid access to information on every vehicle we have in stock and a comprehensive yet simplified search refinement system to ensure our customers can easily find exactly what they are looking for."

Launched in 2013, the ‘Diamond Approved Used Cars’ service ensures that every Mitsubishi taken into the ‘Diamond Approved’ stock will have been regularly serviced since sold new. In addition, every vehicle will undergo a comprehensive bumper-to-bumper 100-point qualification check. To ensure that the cars meet the highest quality standards, these tests will be conducted by highly-qualified Mitsubishi-trained professionals. As a value added service, every vehicle sold will also come packaged with a Mitsubishi Approved Warranty, complimentary roadside assistance and a complementary 5,000km service package. As a result, purchasing an approved Mitsubishi from Diamond Approved Used Cars will offer customers total peace of mind, knowing that the absolute best attention to detail is carried on during the service and care of the vehicle.

“Through our Diamond Approved Used Cars division, we offer our customers a class-leading used car proposition with lots of added value, excellent service, and exceptionally high retail standards, thereby ensuring that they enjoy the peace of mind they deserve from a reliable global brand,” concluded Rajesh.

For more information on the GAC’s new Diamond Approved Used Car service call 24 500 500, visit the newly launched website at www.diamondusedcars.com or visit your nearest Mitsubishi Showroom.
]]>8 March 2015http://www.zubairautomotive.com/images/content/news/294.jpgGAC rewards Mitsubishi Staff for successful Team
Pajero Adventureshttp://www.zubairautomotive.com/Media/News-and-Events/GAC-rewards-Mitsubishi-Staff-for-successful-Team-Pajero-Adventures.html
General Automotive Company (GAC), the exclusive dealers for Mitsubishi in Oman, recently organised a special award ceremony to recognise the efforts of GAC employees in making the 2014 ‘Team Pajero Adventure’ a stellar success.

This award ceremony was a part of the ‘Mitsubishi Heartbeat’ Initiative. Launched in April 2014, the specially developed GAC Transformation Campaign to developed and recognize the efforts put in by every single one of GAC’s employees and also provide an equal platform on which to prove themselves. This award recognises the hard work put in by a dedicated team that led to the successful completion of six rounds of the ‘Team Pajero Adventure’.

The award ceremony was held at the 360 degree restaurant with Mark Tomlinson, Group General Manager of The Zubair Automotive Group, presenting certificates of recognition and awards to each of the 12 Team Pajero Crew Members who organised and participated in the six trips and whose efforts directly contributed towards their successful completion last month.

Commenting on the awards, Mark Tomlinson said, “The 2014 Team Pajero Adventure was our most challenging but also our most successful one to date. Despite having to organise six different trips handling and serving well over 1,500 people, the team did a remarkable job. Each of them truly demonstrated admirable skills and capability in handling the challenge, and without their dedication and hard work the event would never have achieved the level of success and garnered such positive customer feedback. I am proud of their achievement and think they are truly deserving of the recognition they have received.”

Titled ‘Team Pajero Adventure’, the annual desert adventure gives drivers the unique opportunity to experience the Wahiba Sands in the highly capable Mitsubishi Pajero. For 2014, the Team Pajero Desert Adventure was initially split into three separate groups over three weekends, the first of which took place from December 12 to 13 with the participation of over 250 people and 55 Pajeros. The second trip took place from December 19 to 20 and saw the participation of 260 people in 56 Pajeros. The final trip of 2014 took place in the last weekend of December saw the participation of 270 people and 60 Pajeros.

Because of the popularity of the event, GAC decided to conduct two more trips in January and one in February 2015. The two trips in January, which took place on January 9 and 21, collectively saw the participation of over 400 people and over 110 Pajeros; and the third and final trip on February 13 saw a further 55 Pajeros and 260 people undertake the trip. In total, over 1,530 people in over 336 Pajeros visited the Wahiba sands as part of the Team Pajero Desert Adventure in six batches over the past three months.

On each of the three trips, participants were provided with specialized desert driving training and a dune bashing session, along with a large number of other activities and entertainment for the families to enjoy. Throughout the trip the convoy of Pajeros were escorted by ten Marshall Vehicles, one of which was the fully upgraded Pajero model that was on display at the Motorshow Oman 2014. Images of the event are also available on the brand’s ‘Mitsubishi Oman’ Facebook page.

To find out more about GAC or Mitsubishi, or to book a test drive, customers can visit their local Mitsubishi showroom, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman
]]>6 April 2015http://www.zubairautomotive.com/images/content/news/295.jpgMitsubishi Welcomes Summer with Knockout Dealshttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Welcomes-Summer-with-Knockout-Deals.html
General Automotive Company, the official distributor of Mitsubishi Vehicles in Oman, is ushering in the summer season with a range special offers and cash gifts across its range of Mitsubishi vehicles as part of its new ‘Summer Knockout Deals’.

Commenting on the offer, Rajesh Sharma, National Marketing Manager of General Automotive Company said, “What better way is there to prepare for the hot summer months ahead than from behind the wheel of a brand new Mitsubishi, and with our ‘Summer Knockout Deals’ we are offering Mitsubishi fans a chance to do just that, with nearly every vehicle from our line-up benefitting from free insurance, free service and a special cash gift, coupled with the guaranteed reliability, comfort, safety and an engaging driving experience characteristic of any vehicle sporting the tri-diamond badge.”

Valid until May 21 – this offer applies to all Mitsubishi Lancer EX, ASX, Pajero, Pajero Sport, Outlander and L200 models. As part of the offer, Mitsubishi is offering each of these models with six years unlimited mileage warranty, six years roadside assistance and free registration. Selected models will come with free insurance for one year, a free 2-year / 30,000km service package and special cash gift offers of up to OMR 500 per vehicle.

Every Mitsubishi offers customers a unique driving experience – the Lancer EX has a range of styles and engines to suit anyone looking for a spacious high-quality Japanese family saloon; the ASX offers the high-riding benefits of a SUV with the ride and handling qualities of a saloon; the Outlander is by far one of our most advanced models and also one of our newest; the L200 is the workhorse light commercial vehicle offering of the Mitsubishi family and is ‘built-to-last’; while the legendary Pajero offers market-leading off-road capability coupled with supple on road comfort.

“Each of these vehicles represent the very best of what Mitsubishi can offer and will no doubt be a great way to welcome the summer season. Furthermore, this offer is a perfectly complement our ongoing 2-Year free motoring campaign for the Mirage and Attrage, launched on occasion of their first year anniversary in Oman,” added Rajesh Sharma.

In celebration of their first year in Oman, GAC recently reintroducing its two-year cost-free motoring promotion on the Mirage and Attrage; offering new owners two years free registration and insurance, free service for two years/30,000kms and free petrol for two years with petrol vouchers worth OMR180.

For more information on the special offer, customers can visit their local Mitsubishi showroom, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman
]]>1 April 2015http://www.zubairautomotive.com/images/content/news/296.jpgOff Road in style with the 7 Seat Mitsubishi
Outlanderhttp://www.zubairautomotive.com/Media/News-and-Events/Off-Road-in-style-with-the-7-Seat-Mitsubishi-Outlander.html
With the Mitsubishi Outlander, General Automotive Company, the official distributor of Mitsubishi Vehicles in Oman, offers new car buyers the opportunity to explore Oman in style whilst offering market leading economy, safety and affordability.

Commenting on the Outlander, Rajesh Sharma, the National Marketing Manager of General Automotive Company said, “The Outlander is a quality car of real substance, and it’s designed for the long-haul thanks its innovative design, a state-of-the-art powertrain and Mitsubishi’s renowned reliability. It elevates the level of luxury, refinement and fuel economy that consumers have come to expect in the affordably-priced crossover segment. And as one of the only vehicles in its class with three rows seating, the Outlander also makes for an extremely spacious and versatile family vehicle.”

The Outlander offers breath-taking styling inside and out, an efficient yet powerful engine equipped with next-generation MIVEC variable valve-timing, technologically-advanced safety features and a lightweight, aerodynamically-enhanced body. Pleasingly, the Mitsubishi Outlander is one of the most fuel-efficient compact CUVs with 7-passenger seating available to car buyers in the Sultanate.

Powered by either a refined 2.4-liter inline-4-cylinder (Outlander GLX models) or a fuel-efficient 3.0-liter V-6 (Outlander GLS model) and available with Mitsubishi Motors' outstanding All-Wheel Control (AWC) all-wheel drive system, the Japanese auto manufacturer's latest CUV offering is the ideal blend of exquisite styling, performance, ecology and comfort – all at a very affordable price point. The inclusion of this technology in the Outlander is a showcase of Mitsubishi Motors' longstanding 4WD heritage.

Making an important contribution to the Mitsubishi Outlander's efficiency and eco-friendly nature is a new driver-activated ECO-mode setting that is standard on all 2014 Outlander models. ECO-mode helps to further reduce fuel consumption and CO2 emissions by optimising engine power on initial acceleration as well as the airflow volume of the air conditioning. Furthermore, when Outlander models equipped with Super All-Wheel Control (S-AWC) are driven with 4WD engaged, the driver-activated ECO-mode will allow the vehicle to function as a 2WD vehicle until sensors instantaneously reactivate the 4WD system when deemed necessary, for instance in poor road or weather conditions.

As a part of its limited time ‘Summer Knockout Deals’ promotion, which ends on May 21, Mitsubishi is offering the Outlander with free insurance for one year, a free 2-year / 30,000km service package and special cash gift offers of up to OMR 500 per vehicle. The Outlander also comes as standard with 6-year unlimited mileage warranty and 6-year roadside assistance.

For more information on the Mitsubishi Outlander, or to book a test drive, customers can visit their local Mitsubishi showroom, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman.
]]>22 April 2015http://www.zubairautomotive.com/images/content/news/297.jpgMitsubishi Launches all new L200 & Facelifted
2016 Outlander in time for Ramadanhttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-Launches-all-new-L200-and-Facelifted-2016-Outlander-in-time-for-Ramadan.html
Mitsubishi Motors Company, Represented in Oman by General Automotive Company (GAC), announced the launch of an all-new Mitsubishi L200 at a press conference yesterday together with the launch of the new facelifted 2016 Mitsubishi Outlander. GAC also took the opportunity to announce their highly anticipated Ramadan Offer for 2015.

Both the all-new L200 and facelifted Outlander represent significant milestones for Mitsubishi in Oman. The L200 marking its first full redesign in nine years while the 2016 Outlander is the first Mitsubishi production vehicle to showcase the brand's new design language. These aren’t just a cosmetic enhancements however, and both vehicles feature a host of important engineering and design improvements that take them to the next level.

Providing his insight on the all-new L200, Nomura Toshiaki, President of Mitsubishi Motors, Middle East & Africa said, “The new L200 has been designed to be even more successful than its predecessor and it does so by showcasing its strengths not just in its obvious commercial use as a pick-up vehicle, but also in its ability to maximise driving comfort, sporting features that will bring driving enjoyment and pleasure not normally associated in the commercial vehicle sector. It is a vehicle that has truly evolved a long way over five generations of production, non-more so than the move to the latest incarnation; which epitomizes reliability, practicality and durability – now combined with a driving experience that is truly class leading.”

Commenting on the Launch, Mark Tomlinson, the Group General Manager of The Zubair Automotive Group said, “It is a very special year for Mitsubishi in Oman. After the exceptional performance of the brand during the first quarter of this year, we are now concluding the second quarter with the launch of two outstanding models within our vehicle line-up, the L 200 pick-up, which is now in its fifth generation, and the newly refreshed Outlander model for 2016. I am sure that these two models will be warmly welcomed by our Mitsubishi fans, especially considering their launch comes hand-in-hand with our much awaited Ramadhan offer for 2015.”

“We are happy to welcome these two important models into our wide-ranging family of Mitsubishi models. The ideal timing of this launch allows our clients to enjoy these amazing vehicles together with the offers provided by GAC during the holy month; providing them with total peace of mind and a real sense of value in addition to the power, reliability and performance that Mitsubishi vehicles are known for. This is in addition to the professional service and maintenance provided by our highly trained staff across our country-wide branch network in the Sultanate,” added Rajesh Sharma, the national marketing manager for GAC.

Beginning from June 1, customers who purchase a Mitsubishi Lancer EX, ASX, Outlander, Pajero Sport, Pajero or L200, will enjoy the benefits of a combination of free insurance, a two year/30,000Km Service Package, Free Registration and a cash gift of up to OMR 1,000. Furthermore, any customer that walks into the showroom during the offer period stand a chance to win one of six iPhone 6 mobile phones, with one being given out each week for the six weeks of the offer; while any customer that purchases a new Mitsubishi during the offer period will be entered into a special draw with a prize pool of OMR 50,000. The offer period will come to a close on July 30, 2015.

The Mitsubishi L200

MMC has been producing pickups for 36 years since 1978, selling over four million units worldwide. The all-new L200, which marks the fifth-generation of the model, is its first full redesign in nine years and is exported to some 150 countries worldwide.

The all-new L200 was been developed to be the ‘Ultimate Sport Utility Truck,’ combining the comfortable interior of a passenger car with the functionality and reliability of a pickup. Muscular, sleek and dynamic styling which evokes the form of a well-honed athlete, the all-new L200 also provides generous interior space, ample payload capacity, and class-leading handling. Its design is streamlined based on advanced computer simulation to slip through the wind with class-leading drag coefficient values that lowers noise and raises fuel efficiency while enhancing both acceleration and handling stability.

The all-new L200 achieves high levels of safety performance through its durable and sturdy chassis and frame structures along with MMC's own RISE impact safety body. It also delivers quietness and ride comfort on a par with a passenger car thanks to the optimisation of the suspension, the strategic placement of sound insulation, absorption and vibration damping materials. It also built strong to handle brutal work conditions and thanks to its reinforced cargo bed offering generous storage space, it makes for a perfect pick-up for demanding work scenarios.

The all-new L200 accommodates the varying needs and requirements of consumers and is available as a Double or Single Cab and with three engine choices. A new L200 delivers performance amongst the best in its class thanks to improved versions of the well-proven 2.5-litre turbo diesel and 2.4-litre petrol engine used to power its predecessor. The 2.5-litre turbo diesel is available as a 2WD variant, producing 110PS at 4,000rpm and 20.4Kgm of torque at 2,000rpm, or as a 4WD variant, produces 136PS at 4,000rpm and 33.1Kgm of torque at 2,000rpm. 2.4-liter petrol engine is available in both 2WD and 4WD variants and produces a class leading 132PS at 5250rpm and 20.6Kgm of torque at 4000rpm.

Transferring this power to the road is a smooth-shifting 5-speed manual transmission. Its solid stick shift provides the ultimate in vehicle control that both inspires confidence and ensures maximum performance regardless of work load.

The Mitsubishi Outlander

Unveiled for the first time at the 2015 New York International Auto Show, the new 2016 Mitsubishi Outlander seven seat passenger crossover is the first Mitsubishi production vehicle to showcase the brand's new design language, featuring Mitsubishi's new front design concept, labelled ‘Dynamic Shield’.

The new Outlander is not just a cosmetic ‘refreshing,’ however, and features an unprecedented number of important engineering and design improvements that increase the level of refinement and overall driving experience. This includes several improvements made to the chassis of the 2016 Outlander such as increased body and suspension structural rigidity, redesigned suspension and an Electric Power Steering, new dynamic front suspension and rear differential dampers. Additionally, the new generation continuously-variable transmission, where equipped, offers improved acceleration, performance, shift feel and torque delivery. It even features a noise-isolating windshield and rear door glass, providing more sound insulation throughout the vehicle, together with improved weather stripping and engine compartment trim.

Mitsubishi's advanced safety systems also adorn the new Outlander and includes 4-wheel ABS with EBD, a Brake Override system, Theft Protection system, Driver and Passenger SRS front airbags, Electronic tailgate opener, High mount stop lamp on the tailgate, and a vacuum booster for the Brake system.

The new Outlander model is available with two different engines; the Outlander GLX comes with 2.4 L MIVEC, 4-cylinder engine producing 167PS at 6,000rpm and 22.6kgm of torque at 4,100rpm, while the 7-seat Outlander GLS features a 3.0L MIVC 6-cylinder engine producing 230PS at 6,250rpm and 29.8kgm of torque at 3,750rpm. Both engines provide the benefits of the high power output, low fuel consumption, and low exhaust emissions.

Together with its eye-catching new design aesthetic inside and out and over 100 engineering and design improvements, the new 2016 Outlander literally looks, drives and feels like an entirely new vehicle, making it an even more compelling value than before and reiterates its position as a segment-leading vehicle that appeals to buyers that desire value, quality and safety.

For more information on the new Ramadan offer or the new L200 and Outlander, or to book a test drive, customers can visit their local Mitsubishi showroom, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman

]]>2 June 2015http://www.zubairautomotive.com/images/content/news/298.jpgWattayah Motors gears up for Ramadan with
exclusive offershttp://www.zubairautomotive.com/Media/News-and-Events/Wattayah-Motors-gears-up-for-Ramadan-with-exclusive-offers.html

Wattayah Motors, the exclusive distributor of Volkswagen in Oman, is gearing up for Ramadan with an exciting range of offers beginning June 1st and continuing throughout the holy month.

Visitors to the Volkswagen Oman showrooms in Athaiba, Sohar, Salalah and Nizwa can take advantage of three-years unlimited mileage warranty, three years or 45,000kms free vehicle servicing and three years Roadside Assistance on all 2015 Volkswagen models - including the CC, Passat, Tiguan and Touareg models - in addition to an exclusive gift to mark the holy month of Ramadan.

Andrew Squires, General Manager of Wattayah Motors said, “Volkswagen have always offered German Engineering and innovation at surprisingly affordable prices. This Ramadan, a new Volkswagen is even better value with cash gifts across the entire range. This means that our customers can enjoy the ultimate in driving pleasure and fun for less. When you consider this and our low running costs there has never been a better time to buy a Volkswagen”

“Volkswagen models offer affordable innovation – cars that are technologically advanced, designed to make drivers’ lives easier and provide the ultimate in driving pleasure. This Ramadan, Omani drivers can enjoy world-class German engineering at a lower cost thanks to our comprehensive service packages, combined with generous cash gifts across our entire model range.” He added.

]]>31 May 2015http://www.zubairautomotive.com/images/content/news/300.jpgAudi Land of quattro 2015 tour receives great
responsehttp://www.zubairautomotive.com/Media/News-and-Events/Audi-Land-of-quattro-2015-tour-receives-great-response.html
Hundreds of fans and Audi owners, excited to join the Audi quattro experience, signed up for the Muscat leg of the three-day quattro tour, organized by Wattayah Motors at the Oman Automobile Association in the capital. The all-new 2015 Audi S3 and Audi TT were also showcased at the event.

The quattro tour, which has visited various cities in the GCC region during its tour of the Middle East, is designed to give four-wheel drive enthusiasts a chance to test their driving skills by taking on the rigors of a challenging test course in Audi vehicles.

Mr Omar, a thoroughly impressed participant who attended the event said, “Apart from a challenging driving experience, the quattro tour tested my abilities in maneuvering at speed, braking and steering. I also picked up valuable tips and tricks for more effective and safe driving, as well as an insight into the finer points of quattro technology and its advantages. It was a fun learning experience, and I hope Audi continues to organize more events of this nature in the future .”

“Audi's quattro system is a triumph of technology that excels in the most diverse of conditions. Delivering dynamism and sportiness with the highest standards of safety and precision, quattro technology has powered the success of the brand over the past 30 years," said Faisal Nawaz, Marketing Manager of Audi Oman. “With the 2015 Audi quattro Tour, we have given our customers the chance to experience a new type of driving in natural surroundings.”

More than three decades ago, Audi quattro became the first permanent all-wheel drive system designed for passenger vehicles. Able to perform on all types of terrain, it delivers the benefits of 4x4 capabilities everywhere you go – whether you’re on a highway or a dirt track. Audi quattro distributes power to the wheels that need it the most. The result is incredible traction, sure handling and heightened agility.

With the power to outsmart tough weather conditions and tougher terrain, Audi quattro creates a distinct advantage, especially during every day driving providing legendary performance and uncompromising safety

]]>10 June 2015http://www.zubairautomotive.com/images/content/news/301.jpgShell Oman signs agreement with Sayarti for
Lubricants Distributionhttp://www.zubairautomotive.com/Media/News-and-Events/Shell-Oman-signs-agreement-with-Sayarti-for-Lubricants-Distribution.html
Shell Oman Marketing Company recently signed an agreement for distribution of Shell Lubricants in retail service stations after a successful tender process. The Agreement was signed for Zubair Automotive Group (Sayarti) by Ziyad M.

Speaking on the occasion, Adil Bin Ismail Al-Raisi, MD of Shell Oman said, “We have a long standing partnership with the Zubair Group and this new business is a reaffirmation of that partnership. We believe that Sayarti will be able to bring in a fresh perspective and renewed growth in the retailing of Shell Helix Lubricants at our stations”

Ziyad M. Al Zubair, Director of Zubair Corporation added, “This partnership is between two companies which have been in Oman for many decades. Being a market leader, it is indeed a pleasure to work with Shell Oman and we look forward to work closely with the team and develop the Brand and the business in the months to come.”

]]>6 June 2015http://www.zubairautomotive.com/images/content/news/302.jpgService lane superstars at Dhofar Automotive
receive technical awardshttp://www.zubairautomotive.com/Media/News-and-Events/Service-lane-superstars-at-Dhofar-Automotive-receive-technical-awards.html
Dhofar Automotive recently conducted a Technical Contest for service technicians working with the Fiat Chrysler Brands. The technical awards have been instituted with a vision to keep technicians up-to-date on the technical features of models, in-depth diagnostics, and other service procedures; as well as to recognize and motivate them to excel further in their jobs.

Roderick Lloyd, Head of Aftersales, Dhofar Automotive elucidated, “Fiat Chrysler brands have set global benchmarks in areas of engineering and design. Oman is a growing and important market for the Group, and through this initiative we aim to continue to replicate international standards set in place. With this program our goal is to develop highly skilled and trained professionals who will cater to the automobile industry and serve our customers better by ensuring end-to-end process standardization and execution.” He added, “I am proud of my team and their achievements, in a short span of time. After looking at their success, this contest will be a part of Dhofar Automotive’s annual calendar.”

After a preliminary knockout round across the Sultanate, 12 finalists were selected. The technicians went through a comprehensive series of tests that included: a written theory test, component examination test, mechanical test and finally, a full diagnostic procedure test. After completing the written test, technicians were put through the paces, testing their ability to examine and explain faults on individual components, diagnosing fault codes, identifying cause of failure and providing suggested corrective action.

S

even judges monitored and marked the results during the contest, with moderators from Fiat Chrysler Middle East and Dhofar Automotive, concluding the final score. The contest results were close, with only a few points separating the top three from the rest.

The Top Three Technicians of the year trophies were handed over by Chris Edwards, General Manger, Dhofar Automotive and Adee Matalkha, Market Lead – Mopar from Chrysler Middle East to - Sukesha Shetty, Ravi Shetty and Shashidhara who stood in first, second and third place respectively.

“Our technicians are the superstars of the service-lane, and a big part of what keeps customers coming back to Dhofar Automotive,” said Chris Edwards. “We thank each one of them for their and the entire aftersales department for nurturing a fantastic work environment in which technicians thrive – all to ultimately delivering excellence in customer service”

To find out more about the Dhofar Automotive’s stunning range of automobile brands in Oman call 2458 4530 or email info@chrysler-oman.com. You can also visit a Dhofar Automotive showroom, from Saturday to Thursday between 8.00 am and 1.00 pm or 4.00 pm and 8.00 pm.

]]>28 May 2015http://www.zubairautomotive.com/images/content/news/303.jpgOMR 50000 to be won with Mitsubishi this Ramadanhttp://www.zubairautomotive.com/Media/News-and-Events/OMR-50000-to-be-won-with-Mitsubishi-this-Ramadan.html
General Automotive Company (GAC), the official distributors of Mitsubishi vehicles in Oman, recently unveiled details of their highly anticipated Ramadan Offer for 2015. In addition to offering customers free insurance, free service, free registration and cash gifts on the purchase of a new Mitsubishi, GAC will also be hosting a special draw with a cash pool of OMR 50,000 with lucky winners.

Beginning from June 1, customers who purchase a Mitsubishi Lancer EX, ASX, Outlander, Pajero Sport, Pajero or L200, will enjoy special Ramadan only benefits including free insurance, a two year/30,000Km Service Package, Free Registration and a cash gift of up to OMR 1,000. Additionally, during the four week period of Ramadan any showroom visitor also stands a chance to win an iPhone 6, with one phone being given away each week during the holy month. Customers who purchase a new Mitsubishi during the offer period, which will come to a close on July 30, will also be entered in an exclusive draw with a prize pool of OMR 50,000. The draw will be conducted at the Mitsubishi Showroom in Athaiba on August 12, 2015 and will see over nearly 100 customers strike it lucky.

Highlighting the 2015 Ramadan Offer, Rajesh Sharma, National Marketing Manager of GAC said, “Our latest Ramadan offer has been designed to offer our customers a real sense of value that will go hand in hand with the power, reliability and performance that Mitsubishi vehicles are known for, a complete package that provides total peace of mind motoring. Especially for 2015, we’re also adding to the excitement with a great prize pool of OMR 50,000 for new car buyers. Furthermore, our special iPhone four weekly draw starting in Ramadan ensures that everyone has a chance of being rewarded during the holy month just by visiting one of our 12 showroom locations.”

For more information on the new Ramadan offer or to book a test drive, customers can visit their local Mitsubishi showroom, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ facebook page or twitter @mitsubishioman.

]]>13 June 2015http://www.zubairautomotive.com/images/content/news/304.jpgGift yourself or a loved one the fun Fiat 500 this
Ramadanhttp://www.zubairautomotive.com/Media/News-and-Events/Gift-yourself-or-a-loved-one-the-fun-Fiat-500-this-Ramadan.html
An expression of style and character, the Fiat 500 is an all-Italian invention created to please anyone who loves to have fun behind the wheel of an exciting car, full of character. And what better time to gift yourself or a loved one during the month of giving, a trendy car that is packed with special offers and gifts galore.

“With customers becoming more and more selective, individualization has become imperative for the automotive industry”, said Abdullah Al Kharusi, Sales Manager for Fiat at Dhofar Automotive. “Today’s customers choose a vehicle that has a unique and emotional connection to them in the endeavor that their own distinctive personality is complimented by their car. With the arrival of the Fiat 500, the discerning young, fun loving, trendy and individualistic customer now has a vehicle that can do just that. Since seeing is believing, we invite customers to visit our showroom this Ramadan and experience the car and its features packaged with our amazing offers”.

The Fiat 500 has many accolades to its credit internationally, as it introduces many ‘Firsts’ by offering a host of innovations in its segment. It was the first to offer seven airbags as standard; the first car offering a range of over 1 million possible customizations; the first car only 3.55 meters long to win the prestigious "5 EuroNCAP stars"; the first car to offer the advanced ESP on all engines; the first car to offer 100 original specially designed accessories; and the first Fiat Group car to carry the revolutionary two-cylinder TwinAir engine family to its début.

To find out more about the Fiat range of automobiles from Dhofar Automotive in Oman, call 2458 4530 or visit the Dhofar Automotive Showroom from Saturday to Thursday between 8:00 9am and to 1:00 .30pm or 8:00 pm and 12:00 am during the month of Ramadan.

]]>5 July 2015http://www.zubairautomotive.com/images/content/news/305.jpgDhofar Automotive offers you the freedom to choose
this Ramadanhttp://www.zubairautomotive.com/Media/News-and-Events/Dhofar-Automotive-offers-you-the-freedom-to-choose-this-Ramadan.html
An expression of style and character, the Fiat 500 is an all-Italian invention created to please anyone who loves to have fun behind the wheel of an exciting car, full of character. And what better time to gift yourself or a loved one during the month of giving, a trendy car that is packed with special offers and gifts galore.

“With customers becoming more and more selective, individualization has become imperative for the automotive industry”, said Abdullah Al Kharusi, Sales Manager for Fiat at Dhofar Automotive. “Today’s customers choose a vehicle that has a unique and emotional connection to them in the endeavor that their own distinctive personality is complimented by their car. With the arrival of the Fiat 500, the discerning young, fun loving, trendy and individualistic customer now has a vehicle that can do just that. Since seeing is believing, we invite customers to visit our showroom this Ramadan and experience the car and its features packaged with our amazing offers”.

The Fiat 500 has many accolades to its credit internationally, as it introduces many ‘Firsts’ by offering a host of innovations in its segment. It was the first to offer seven airbags as standard; the first car offering a range of over 1 million possible customizations; the first car only 3.55 meters long to win the prestigious "5 EuroNCAP stars"; the first car to offer the advanced ESP on all engines; the first car to offer 100 original specially designed accessories; and the first Fiat Group car to carry the revolutionary two-cylinder TwinAir engine family to its début.

To find out more about the Fiat range of automobiles from Dhofar Automotive in Oman, call 2458 4530 or visit the Dhofar Automotive Showroom from Saturday to Thursday between 8:00 9am and to 1:00 .30pm or 8:00 pm and 12:00 am during the month of Ramadan.

]]>25 June 2015http://www.zubairautomotive.com/images/content/news/306.jpgStellar Offers on the Legendary Mitsubishi Pajero
this Ramadanhttp://www.zubairautomotive.com/Media/News-and-Events/Stellar-Offers-on-the-Legendary-Mitsubishi-Pajero-this-Ramadan.html
With the recently launched 2015 Ramadan offer, General Automotive Company, the official distributors of Mitsubishi vehicles in Oman, is offering stellar offers on all 2015MY Mitsubishi models including the legendary Pajero. Facelifted just under a year ago, the 2015 Pajero offer a fresh modernised look together with class-leading on and off-road performance. As a part of the offer, the vehicle will be available with free insurance, free service, free registration and cash gifts until the offer ends on July 30.

In its latest iteration, the 2015 Mitsubishi Pajero offers a modern look with a revised front grille and an aggressively shaped bumper with integrated LED daytime running lamps. The legendary vehicle is packed with features that make it a pleasure to drive both on the road and off. From the power of its 3.5 or 3.8 litre MIVEC engine through to a comprehensive suite of safety features, the Pajero was designed from the ground-up to cope with any kind of driving condition. Whether highway cruising, urban driving or more challenging off-road adventures in the wadis and dunes of the Sultanate, the Pajero has proved its mettle time and again.

The roomy interior of the Pajero accommodates seven people and is equipped with a manual Dual AC, CD player with 4 speakers, Overhead Console with Sunglass storage, Map Lamp and Trip Computer with an Information Centre. Also available, is Mitsubishi’s Multi Communication System (MMCS) with Voice Command via steering wheel controls, an 850-watt Rockford Acoustic Design 12-Speaker Premium Audio System and electro-chromatic rear-view mirror. As a result of its multifaceted characteristics the Pajero is extremely popular with families, businesses and individuals across the Sultanate.

Commenting on the capabilities of the Pajero, Rajesh Sharma, the National Marketing Manager of General Automotive Company said, “The Pajero is an extremely capable vehicle that proves itself time and time again in the harshest environments and most challenging conditions the world over; and it manages to do so while still delivering a thoroughly composed road drive. Reputed for its tough, reliable and capable character, the Pajero also sports a very affordable price tag, one that is only sweetened further with our Ramadan offer for 2015.”

As a part of the recently launched Ramadan offer from Mitusbishi, all customers who purchase a new Pajero during the Ramadan promotional period will benefit from a 2-year/30,000 km free service package, 6-year unlimited mileage warranty, 6-year roadside assistance and free registration. Mitsubishi is also offering free insurance and a direct cash gift of up to OMR 1,000. In addition to the already comprehensive offer. This offer also carries over to 2015 MY Mitsubishi Lancer EX, ASX, Outlander, Pajero Sport, and L200 models.

Additionally, during the four week period of Ramadan any showroom visitor also stands a chance to win an iPhone 6, with one phone being given away each week during the holy month. Customers who purchase a new Mitsubishi during the offer period, which will come to a close on July 30, will also be entered in an exclusive draw with a prize pool of OMR 50,000. The draw will be conducted at the Mitsubishi Showroom in Athaiba on August 12, 2015 and will see over nearly 100 customers strike it lucky.

For more information on the new Pajero or Mitsubishi’s Ramadan offer, which comes to a close on July 30, visit the Mitsubishi website www.mitsubishioman.com or visit your nearest Mitsubishi showroom. Over the course of the holy month all Mitsubishi showrooms will be open from 9:00 am to 1:00 pm and 8:00 pm – 12:00 am from Sunday to Thursday.

]]>21 June 2015http://www.zubairautomotive.com/images/content/news/307.jpgExtending vehicle lifespans at an affordable price
Volkswagen Oman introduces Value Packageshttp://www.zubairautomotive.com/Media/News-and-Events/Extending-vehicle-lifespans-at-an-affordable-price-Volkswagen-Oman-introduces-Value-Packages.html
Volkswagen Oman, represented by Wattayah Motors, is keeping its customers and their cars on the road for longer, while ensuring greater value-for-money, through the introduction of Value Packages.

Value Packages - a component of Volkswagen Genuine Parts® - are now available at dealerships across the Volkswagen Oman retail network, providing customers of Volkswagen vehicles four years or older with greater choice, flexibility and assurance that investment in vehicle maintenance is in keeping with the age of the vehicle.

Thomas Milz, Managing Director, Volkswagen Middle East, said: “Volkswagen models truly stand the test of time thanks to world-class German engineering. By introducing Value Packages, we can maximize the life span of Volkswagen vehicles at a cost that ensures greater value-for-money for the remainder of the car’s service life.”

“Delivering Service Excellence is one of our foremost priorities, we offer Volkswagen drivers greater choice and flexibility in knowing that their vehicles can be maintained to the highest standards at a low cost, even after four years on the roads,” added Andrew Squires, General Manager, Wattayah Motors.

Volkswagen Genuine Parts®, developed for Value Packages are built to unique technical specifications and are subject to a stringent development and testing process to guarantee a high quality and durable product range. The lower cost of the range is partially due to adapting the production materials to an older vehicle’s residual value.

The introductory Value Packages line includes silencers, exhaust pipes, dust and pollen filters, windscreen cleaners, starter batteries, brake pads and discs, alternators, spark plugs, wiper blades, shock absorbers and drive shafts for a limited range of models. As the range rolls out across the region, the number of parts on offer will continue to grow.

For more information please visit your local showroom in Al Athaiba, Nizwa, Salalah and Sohar or visit http://www.volkswagen-oman.com/en-vwme/news.html.

More than 150 children and parents participate in an evening of fun and frolic at the Mitsubishi showroom

Marking the 14th day of the holy month of Ramadan, General Automotive Company (GAC), the official distributors of Mitsubishi vehicles in Oman, organised a fun Qaranqasho event at their showroom in Athaibah on July 01, 2015. Attended by more than 150 people including children, customers and staff members, the revelry was broadcasted live by Hala FM and Hi! FM.

Right in the middle of Ramadan, Qaranqasho is celebrated annually to mark the middle of the blessed month. In Oman, this spirited traditional occasion is marked by children celebrate going around their local villages singing special tunes for sweets. Keeping the tradition alive, to keep the children amused, Mitsubishi organised for a DJ competition, face painting and henna section, a candy floss station, a dedicated playing area, bouncing castle in addition to gifts and branded balloons which the kids could take home.

Rajesh Sharma, National Marketing Manager of GAC commented on the success of the event. He said, “Qaranqasho is celebrated to mark the middle of Ramadan and we are aware that it is a very important and nostalgic part of the childhood of people in the Sultanate. At GAC, we attempted to keep the tradition alive by marking the occasion with children and their families to have an enjoyable day and were pleased to see the fantastic turnout!”

The event witnessed attendance from a large number of staff along with their families for an evening of entertainment, games, and prizes including cartoon characters to entertain the children.

To make Ramadan even more joyous for their customers and fans in the Sultanate, Mitsubishi Oman announced their exciting Ramadan offer earlier in June. In addition to offering customers free insurance, free service, free registration and cash gifts on the purchase of a new Mitsubishi, GAC will also be hosting a special draw with a cash pool of OMR 50,000 with lucky winners.

For more information on the new Ramadan offer or to book a test drive, customers can visit their local Mitsubishi showroom, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ Facebook page or Twitter handle at @mitsubishioman.

]]>5 July 2015http://www.zubairautomotive.com/images/content/news/309.jpgThrilling Performance with Fantastic Offers with
the Mitsubishi Lancer EX this Ramadanhttp://www.zubairautomotive.com/Media/News-and-Events/Thrilling-Performance-with-Fantastic-Offers-with-the-Mitsubishi-Lancer-EX-this-Ramadan.html
General Automotive Company, the official distributors of Mitsubishi Vehicles in Oman, is providing its customers an exciting opportunity to own their very own performance packed Mitsubishi Lancer EX together with a great bundle of benefits thanks to its ongoing 2015 Ramadan offer. As a part of the offer, the Lancer EX will be available with free insurance, free service, free registration, cash gifts and more until the offer ends on July 30.

Commenting on the offer, Rajesh Sharma, the National Marketing Manager of General Automotive Company said, “Derived from the world of Rallying, the Lancer EX has long been known for providing drivers with an unparalleled driving experience in its class. Doing so whilst offering the highest levels of safety, comfort and cost savings. With our Ramadan offer this year we are offering some of the best savings ever on the Lancer EX, offering you the opportunity to purchase the Lancer of your choice with total piece of mind.”

As the entry level model into the Lancer EX family, the Lancer EX 1.6 GLX is also one of the most popular models of the Mitsubishi range. Under the hood of the Lancer EX 1.6 is a smaller 1.6L MIVEC engine that produces 117 horsepower and 154 Nm of torque. The performance oriented power plant is mated to Mitsubishi’s renowned INVECS-II four-speed automatic transmission.

“Despite its lower power and smaller engine size, the gear ratios of the transmissions have been tweaked to better match the engine performance characteristics and dynamic driving experience that our customers associate with the sporty character of the Lancer EX,” added Rajesh Sharma.

Aside from the entry-level 1.6 GLX, the Lancer EX is available in three other flavours – the family oriented GLS 2.0, the balanced GLX 2.0 and the sporty GT which are all included in the limited offer. The GLS 2.0 model offers drivers space and modern luxury appointments, while the GLX 2.0 features an ergonomic design 4-speed automatic MIVEC gearbox and a roomier interior. However, for the performance focused driver, the renowned Lancer EX GT 2.0 is the ultimate driving machine of the range, boasting stunning looks and aggressive styling with aerodynamic lines. Add-in a racing inspired paddle shift gear changer to shift into overdrive, a Rockford Fosgate premium sound system and a cockpit full of gadgets and features ensures that every drive of the EX GT 2.0 is a truly memorable experience.

As a part of the recently launched Ramadan offer from Mitusbishi, all customers who purchase a new Lancer EX during the Ramadan promotional period will benefit from a 2-year/30,000 km free service package, 6-year unlimited mileage warranty, 6-year roadside assistance and free registration. Mitsubishi is also offering free insurance and a direct cash gift of up to OMR 500.

Additionally, during the four week period of Ramadan any showroom visitor also stands a chance to win an iPhone 6, with one phone being given away each week during the holy month. Customers who purchase a new Mitsubishi during the offer period will also be entered in an exclusive draw with a prize pool of OMR 50,000. The draw will be conducted at the Mitsubishi Showroom in Athaiba on August 12, 2015.

The benefits of this offer also carry over to the 2015 MY Mitsubishi Pajero, ASX, Outlander, Pajero Sport, and L200 models. For more information on Mitsubishi’s Ramadan offer, which comes to a close on July 30, visit the Mitsubishi website www.mitsubishioman.com or visit your nearest Mitsubishi showroom. Over the course of the holy month all Mitsubishi showrooms will be open from 9:00 am to 1:00 pm and 8:00 pm – 12:00 am from Sunday to Thursday.

]]>28 June 2015http://www.zubairautomotive.com/images/content/news/310.jpgMitsubishi opens new Quick Service Center in
Mabelahttp://www.zubairautomotive.com/Media/News-and-Events/Mitsubishi-opens-new-Quick-Service-Center-in-Mabela.html
General Automotive Company (GAC), the official distributors of Mitsubishi vehicles in Oman, formally opened a new quick service centre in Mabela recently. The new service centre will be of great benefit to Misubishi owners in the area, offering them a more convenient facility to service their vehicles closer to home.

Commenting on the launch of the new Centre, Yasser Zerik, the National Service Manager said, “We have a strong commitment towards our customers and our aim is to continually provide them with the highest standards of service at all times, no matter where in the country they are located. Previously customers from the area were required to bring their cars to our main service centre in Azaiba. With the launch of this facility, customers need only do so for major service and other complex jobs; all minor service requirements can be fulfilled at the Quick Service Centre.”

The new facility is located on Al Salam Street in the Mabela Industrial Area. The 9-bay facility is well equipped and operated by highly-trained technicians to conduct all minor service jobs on Mitsubishi vehicles. The service centre even boasts a wide range of readily available spare parts and a dedicated tyre centre to cater to any vehicle’s wheel alignment and tyre balancing requirements. The new Quick Service Centre will operate from 8:00am to 5:30pm from Saturday to Thursdays and will offer all quick service facilities by appointment.

“With this new facility, equipped with complementing tools and facilities, we are in a good position to offer world class Mitsubishi service to our ever expanding customer base. It will allow us to provide better and faster services to our customers in Mabela and help improve their overall ownership experience; no doubt seeing our after-sales service take a qualitative leap in the area and better complement the brand’s high manufacturing quality and market leading position,” added Yasser.

GAC has always operated with a focus on establishing long-term partnerships with its customers. At each of its service centres, including the new facility in Mabela, GAC’s objective is to provide world-class levels of services that ensures customer’s vehicles are kept operating at peak performance with the quickest possible turnaround time. In doing so GAC ensures that your Mitsubishi spends the minimal possible time being serviced and enjoys a long trouble-free life.

For more information on General Automotive Company and the new Quick Service Centre in Mabela, customers can visit their local Mitsubishi showroom, go online to www.mitsubishioman.com or follow the brand on its ‘Mitsubishi Oman’ Facebook page or Twitter handle @mitsubishioman.

]]>7 September 2015http://www.zubairautomotive.com/images/content/news/311.jpgJapan Built 2016 Mitsubishi Outlander Now
Available from Just OMR 8500http://www.zubairautomotive.com/Media/News-and-Events/Japan-Built-2016-Mitsubishi-Outlander-Now-Available-from-Just-OMR-8500.html
General Automotive Company (GAC), the official distributors of Mitsubishi vehicles in the country, is offers new car buyers the opportunity to explore Oman in style with the new facelifted Outlander at a reduced starting price of just OMR 8,500 together with 6-years unlimited mileage warranty and roadside assistance, free 3-years/50,000km service and free registration.

Commenting on the Outlander, Rajesh Sharma, the National Marketing Manager of General Automotive Company said, "Following its launch just under three months ago, the Mitsub