Having trouble with
weight control?
The Special K breakfast is for you. Only 240 calories. Good in protein.
99% fat-free. Tastes fine, day after day.
Have you ever started on a
weight control program and
dropped it long before your
goal was reached?
According to recent studies,
many diets fail because they
are too dull to live with.
The reason the Special K
Breakfast has been so success
ful with so many people is that
it is a normal kind of meal.
It looks appetizing and tastes
good.
And it is based on the con
cept that eating sensibly at
breakfast can help you eat
sensibly at lunch and dinner.
While the Breakfast totals
only 240 calories, it provides
good nourishment: Complete
high-quality protein. A bal
ance of vitamins and miner
als. And quick energy, too.
Mainstay of the Special K
Breakfast is a unique, modern
cereal-Kellogg's Special K.
It is low in fat, high in protein,
yet invitingly crisp and light.
Its exceptional flavor is en
joyable month after month.
Doesn't Special K belong
on your breakfast table?
"The best to you each morning"
SPECIAL K
THE SPECIAL K
BREAKFAST
4 ounces of orange or tomato juice
-or half a medium-size grapefruit
1 ounce (1/2 cups) Special K
with 1 teaspoon sugar
4 ounces skim milk
Black coffee or tea
(Only 240 calories)
(Only 0.62 grams of fat)
The Nutrition Story of
Kellogg's Special K
One serving of Special K (1% cups
with '/ cup skim milk) supplies 14%
of the recommended daily protein al
lowance for an adult man, and ap
proximately these percentages of his
minimum daily requirements as
established by the Food and Drug
Administration:
Thiamine (Bi) ............... 44%
Riboflavin (B) ...............
60%
Niacin......................51%
Vitamin C...................38%
Vitamin D ...................
50%
Calcium....................22%
Phosphorus .................
22%
Iron ....
...................
36%