“He (Popovich) doesn’t want the accolades,” TNT analyst Steve Kerr told reporters in a conference call previewing the NBA Western Conference finals. “Most of that is just the fact that San Antonio is a small market and the team, there’s never a whole lot of drama.”

“They are a machine and that’s the way Pop likes it,” Kerr added. “He actually enjoys not being out in the spotlight all the time.”

Not seeking the spotlight means the Spurs have fewer things to distract them and concentrate on the game plan. But, the lack of selfish chest-thumping has sent the media scrambling to find some drama to punch up the series storyline.

Since there’s been no real trash-talking, bulletin board material coming from either the Spurs or the Oklahoma City Thunder, anyone care to guess where attention has shifted to?