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Jaimee. With two E's, if you please. Jaimee brings a buffet of background to her role as Director of Experience Design at Black Pixel. Since earning her BFA in metal sculpture a super long time ago she's done all sorts of things like work as a GUI designer and information architect in the web start-up days, teach management information systems, graphic and interface design at UNLV, partner in an animation/interactive shop called eatdrink, and lead the efforts behind the first iPad, iPhone and Android apps for Zappos in 2010/2011. She was even a seasonal park ranger once.
A recovering Dr. Pepper addict, Jaimee brings oodles of passion for Mobile experience design and human interaction.

With so many apps in the app store, what can you be thinking about to get and keep people interested in your app? Having a great concept is just the beginning. How much thinking goes into the personality and tone of your app? What about writing the error messages, alerts, calls-to-action, app descriptions or release notes?
Whether you have an app concept yet to be built, or an app that's been out for a while, Jaimee wants to share some very important considerations in on-boarding, design and copywriting to help your apps become more fun, delightful and engaging experiences for your users.