Market Focus Releases New Social Media Posting Tool

Market Focus has announced the release of BlazingSocial, a new automated social media posting system for the real estate, mortgage, insurance and title insurance industries. Market Focus has specialized in providing innovative marketing strategies and content for these industries for more than 25 years.

“Social media is time-consuming and takes skill that most sales professionals don’t have,” said Market Focus President Chris Carter. “As a solution, we leveraged our relationships with our content providers and experience with marketing automation. The results is a state-of-the-art, turnkey system to help sales professionals post engaging content to their social media accounts.”

Most sales professionals want more exposure on social media, but lack the time or writing skill. They end up not being active on their social media platforms, or paying expensive consultants to post on their behalf. BlazingSocial provides this service for a fraction of the cost with better results.

BlazingSocial has curated a library of content, including real estate, mortgage, insurance and title insurance videos, weekly economic and industry news, money saving articles, lifestyle tips, holiday greetings and inspirational quotes. Since most people don’t like to read long articles on the Internet, BlazingSocial also condenses content to visually appealing infographics that are three times more likely to be liked and shared than other types of posts. All of these unique posts are a great alternative to posting other users’ content. One innovative feature designed to get great results is the customizable call to action.

“A call to action drives traffic and improves sales conversion, which is one of the main goals of posting on social media,” said Carter. “Our industry-specific posts have codes that are replaced with specific calls to action, such as ‘Download My Mobile App,’ ‘Visit My Web site,’ ‘Apply Now,’ or ‘View My Listings,’ to encourage Web site traffic and ultimately increase conversions.”