Yahoo Earnings Beat Q1 Forecast

Yahoo Tuesday reported financial results for the first quarter ahead of Wall Street’s expectations but not
yet showing a strong rebound for the struggling Web portal in 2012. Yahoo had net revenue of $1.07 billion, up slightly from a year ago, but down from $1.17 billion in the fourth quarter of 2011. Net
income was 23 cents a share, up 38% from 17 cents a share in the year-earlier period, and a penny below the prior quarter.

Analysts had forecast net revenue of $1.06 billion and profit of 17
cents a share in the quarter.

Display revenue, after payments made to partners, was $454 million in the first quarter, down 4% from $471 million a year ago. Search revenue, excluding costs,
was $384 million, up 8% from $357 million. The search gain bodes well for Yahoo as most analysts had expected search revenue to fall at least slightly during the quarter.

The company is
projects sales in the current quarter of $1.03 billion to $1.14 billion, compared to the 1.08 billion projected by analysts.

Yahoo’s first-quarter earnings come on the heels of CEO Scott
Thompson announcing a sweeping reorganization as well as the layoffs of 2,000
employees, or about 14% of the company’s workforce, earlier this month. More to come after Yahoo’s conference call.

A federal judge has granted Google's request for an order enjoining Mississippi Attorney General Jim Hood from following enforcing a subpoena for “millions” of documents relating to copyright infringement by outside companies. The preliminary injunction, issued on Monday by U.S. District Court Judge Henry Wingate in Jackson, Miss., stays Hood's ...

The Federal Communications Commission voted on Thursday to impose net neutrality rules that prohibit broadband providers from blocking or degrading traffic and from creating online fast lanes. “Today history is being made by a majority of this commission as we vote for a fast, fair and open internet,” Chairman Tom ...

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When approaching multicultural consumer segments, marketers shouldn’t go thinking about “50 Shades of Skin,” according to Xavier Turpin, Director of Multicultural Marketing at Dunkin Brands. “It’s wrong to label all these segments based on skin color,” Turpin told attendees of MediaPost’s Engage: Hispanics conference, on Tuesday. “What’s more important is ...

Programmatic may yield too low cost per thousand prices for many publishers. Still, others who even sell premium video inventory find value. During a OMMA Miami panel, Daren Trousdell, founder/chief executive officer of OneUp Sports says: “Programmatic is a lead-generation tool for us; we can see who is bidding on ...

Audi of America has tapped San Francisco-based MUH-TAY-ZIK | HOF-FER as its social media agency. Audi says it choose the agency Audi after seeing their work for clients like Netflix, Golden State Warriors, and Slavery Footprint.

Federal Communications Commission Chairman Tom Wheeler said on Monday that he will propose that the agency declare broadband service a utility, in order to enact “the strongest open internet protections” in the agency's history. “These enforceable, bright-line rules will ban paid prioritization, and the blocking and throttling of lawful content ...

Federal Communications Commission Chairman Tom Wheeler said on Monday that he will propose invalidating state restrictions on municipal broadband networks. “Many communities have found that existing private-sector broadband deployment or investment fails to meet their needs,” he said today in a statement. “They should be able to make their own ...

Faced with pressure from lawmakers, Verizon said on Friday that it will allow its mobile customers to opt out of a controversial tracking program. The move means that Verizon's customers will be able to direct the company to stop inserting tracking headers -- known as UIDHs -- into their mobile ...