In a speech at BIMobject LIVe 2017, did Stefan Engeseth give hands-on Sharkonomics advice to 300 leaders of the construction industry, on how to maneuver the changes that lie ahead and turn the process of digitalization into a process of success – shark style.

Some points from my speech:
• Digitalisation is an iceberg.
• If the industry doesn’t adapt, it will sink like Titanic.
• In nature, sharks have to move to survive. But in business, most market leaders don’t move because they are stuck in history. That’s why eventually they too become shark food.