Sistrix – The SEO Tool

The first thing you notice when you start using Sistrix is that it is translated from German, a few odds and ends are still in German, but this certainly doesn’t detract from the usability of the tool, it is quite obvious what everything means and it isn’t really a problem. If the team at Sistrix do want to make some improvements, changing the title tags to the correct language and double checking all their reports would be a great starting point – as some parts have obviously been missed.

Interesting…

I started off by checking out davidnaylor.co.uk, one interesting thing I found immediately was that Dave’s site ranks on page one for “seo marketing” – so within seconds I’d been giving some useful insight into how we could improve the David Naylor site, from the “Interesting Rankings” section. With this knowledge we could create an “seo marketing” page, were we so inclined, to increase our ranking for this key phrase.

Sadly it just crashed Firefox when I got to this point – it is also quite slow, both these problems need addressing as at the moment its the main reason putting me off using Sistrix (Dave also crashed on Chrome – it appears to be something to do with flash). Anyways, on to the next report:

PageRank Report

Next up I checked out the PageRank report – this is also very handy as it records this historical record of Page Rank for a domain, this can often be a problem if you can’t remember what PageRank a website used to be and you didn’t record it yourself. Dave’s site appears to have recently gone up to a PR 6 and dropped to a PR 5 twice, so it seems like he’s on the cusp of a PR 6.

Competitor Analysis

This is a great report for identifying your competitors – in this case its a bit up and down as Dave ranks for some obscure keywords completely unrelated to SEO, but we can pick out seobook.com and bigmouthmedia.com from below, which could be argued as competitors in the fact that the first is also a renowned SEO blog and the second is an SEO agency.

Keyword Opportunities

Looking at this report I found a couple of interesting things for Dave. First up, keyword tool, he’s currently position 12, so creating some kind of keyword tool would be worth doing maybe. Another one maybe worth targeting could be “search engine optimization uk”, were we to be so inclined. Here’s a few of the top ones, some are quite obscure in this case:

Backlink Data

The backlink data is pretty cool, I like the geographical origin of backlinks map, a very cool way of displaying how links are distributed across the World:

Custom Dashboards

The majority of reports have an option to add to dashboard, which we found quite refreshing as we’ve not seen it before in any SEO tools (as far as I can recall). Dave’s created a cool dashboard, check it out:

Overall, I was pretty impressed with Sistrix, a pretty cool tool – there were aspects that I didn’t play around with, they have a monitoring tool where you can add new projects (I imagine this is rank checking and link checking and such like) and an SEM tool. Highly recommended

David Whitehouse

David has honed his skills as an SEO and has become the "go to guy" for Google Analytics. He's a passionate Internet marketeer and he enjoys helping clients maximise their potential.

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8 Comments

Thomas - http://www.motorvision.de

Very nice article! I use Sistrix already for some time and am very satisfied with the tool! can only recommend it to everyone!

Daniel - www.gipfelstolz.de - http://www.gipfelstolz.de

Hello David,

Great article – thanks for that. It´s interesting to hear someone´s opinion about it outside of Germany. We are using Sistrix a lot as it is definitely one of the best SEO tools for the german market.
A really great job that Johannes and Hanns are doing!
I als can highly recommend Sistrix – keep it up, guys!

Regards,
Daniel

Schulze, Thomas - http://www.online-games-zone.com/

David, thanks for testing this German Tool. What ist the price model for UK?

David Whitehouse

No idea mate, sorry! You’ll have to check their pricing pages I guess.

Randolf Jorberg - http://randolf.jorberg.com

Hey David, thanks for the Review. As Daniel mentioned Sistrix is by far the market leading SEO tool on the german market, that is – after all – one of the most competitive markets if you’re asking Google’s webspam team I’m very surprised to hear that the flash applet made your browser crash, but you can change the Charts to be displayed as HTML5/Javascript or PNG instead on http://tools.sistrix.com/settings/

Sistrix ain’t cheap, but it’s worth every penny. Pricing for the US and UK market is going to be updated and localized soon, but until then the German Pricing (100-400€ / month) applies.

Patrick Long - http://www.payperclick-uk.com

Thanks so much for this post. You’ve shared so much insight and information that is greatly appreciated. I was pretty impressed with Sistrix, a pretty cool tool.

Hans Malkow - http://desaya.com

Great review, David! Sure, Sistrix is the leading SEO Tools mady in Germany, but there are a lot more quite interesting tools you may check also.

SEOgirl - http://www.seo-girl.co.uk/

That tool looks pretty impressive. I am considering using it thanks to your helpful review David thank you for sharing that with us:-) much appreciated.

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