Snapchat has replaced Yahoo and Warner Music Group with iHeartRadio and Buzzfeed on the list of about a dozen media organizations that get a big opportunity to generate revenue through the popular entertainment app.

Yahoo! was founded by Jerry Yang and David Filo in January 1994 and was incorporated on March 1, 1995.

On January 13, 2009, Yahoo! appointed Carol Bartz, former executive chairperson of Autodesk, as its new chief executive officer and a member of the board of directors.

According to Web traffic analysis companies (including Compete.com, comScore, Alexa Internet, Netcraft, and Nielsen Ratings), the domain yahoo.com attracted at least 1.575 billion visitors annually by 2008. The global network of Yahoo! websites receives 3.4 billion page views per day on average as of October 2007[update]. It is the second most visited website in the U.S., and in the world.