Our journey to hospitality technology Nirvana

Hotel technology has seen some amazing progress – though it may seem to be in a state of chaos at the moment, writes Pete Simpson. In this article, he makes a compelling case for coming together to build an “Enterprise Hospitality Framework” that would allow the industry to extend the hospitality eco-system beyond the confines of the hotel, and deliver amazing, targeted, data-driven recommendations and offers to customers. To make this happen, he says, it will require fearless vendors and the combined voice of the hotel chains.

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About protel hotelsoftware GmbH

protel offers technology and service solutions specifically and exclusively for the hospitality industry. The
consistent
focus on the needs of a single industry makes us one of the most experienced and successful providers of
advanced property management systems (PMS). Whatever the requirements, whether installed on-site, web-
based
“in the Cloud”, or as a hybrid solution, our flexible and scalable software solutions cover the full industry
spectrum,
from small independent hotels to multinational hotel chains with a global presence. Founded in 1994, protel
hotelsoftware GmbH operates under the leadership of managing partners Ingo Dignas, Jörg Hermann and
Manfred
Osthues. With headquarters in Germany, branch offices in Dubai and in Vienna, Austria, and a dense
network of
partner companies working in close cooperation, protel enjoys a worldwide presence. In over 80 countries,
hotels
and hotel management schools around the world attest to protel's high- level expertise and reliability, a third
of
them using protel Cloud Solutions.visit website