Are You Succeeding With Social Media?

Too often people think social mediamarketing will change their business overnight. They are waiting for the magic trick that will launch their brand. They think they aren’t succeeding with social media. They also think social media isn’t measurable.

All of the above statements are inaccurate.

Social media is another extension of your communications and marketing strategy. You would measure your success of an ad campaign or PR push, the same can be said for your social media strategy.

In order to know how best to connect with your customers through social media, you need to know how your content is being viewed and received.

Here are three ways to know whether you are succeeding with social media:

1. Community Growth: how many like your page or follow you? This metric shows how your page is growing. Are you seeing more “likes” consistently? Are you gaining followers on a weekly basis? You should be. This is organic growth.

2. Engagement: number of likes, comments and shares. Content is what drives your social media success. When you track how your content is being received by the audience, you can be smarter about what to post in the future.

3. Popular Posts: The posts that got the highest engagement. This is a useful metric for content curation. Facebook will even highlight your most popular posts in yellow in your admin panel! Keeping track of your most popular posts allows you to give your audience more of what they like.

Social media is like any other marketing medium. To pave the way, you need specific objectives that point to your ultimate goal. Develop a roadmap for your social media marketing and you’ll sleep better at night knowing that you truly are succeeding with social media! And don’t forget—we are here to help! Just give us a ring!

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“The Savvy Socialista has been a joy to work with, and has majorly contributed to helping me grow my Facebook fan base! She has forged a wonderful connection between my business and my fans that leads to more responses. I highly recommend her to anyone who is looking to establish new clients for their business, and anyone who is trying to connect with their fans!”

Nina Hendrick

Enchanting Details Event Planning

“Where would Sassy Talk be without the Savvy Socialista!?! Jami has introduced me and my small SASSY business to a new circle of ladies, which started as customers and now many of which I now call dear friends.”

Dawn Eckert

Sassy Talk

We love the Savvy Socialista concept! It is vital for small
businesses to stay connected through social marketing.

Jodi M.

The Lovely Letter

I love the Savvy Socialista because she has the best connections. If I am ever looking for a product or service she is my go-to girl. I know that she would never suggest a product that she wouldn’t use herself. I know I can always count on her referrals for awesome products and services.

Carlee Komar

Oh Snap Photography by Carlee

The Savvy Socialista is amazing! She is constantly finding new ways to grow my business. I don’t know what I would do without her. You can count on her to get you connected!

Lisa Ford

Petal Chic Boutique

The Polished Edge thinks The Savvy Socialista is fantabolous, not only is she making connections for me but she’s helping me to build relationships!

Carolyn Mullane

The Polished Edge

Jami and the Savvy team truly understood my vision from the very beginning and designed my logo, website and blog to fit the niche I was targeting. Everything turned out over and above what I could have imagined. I get nothing but compliments from both my customers and vendors. I'm excited to move forward with Jami as we try to build my fan base through social media!

Susan Herrera

I Thee Bling

"I came to Jami and her team in search of help in creating a website, polishing touches on my products' brand and a little savoir faire in the social media scene with both a strong Facebook and Twitter presence. What I got was nothing short of savvy....thank you, Savvy Socialista!"

Marcie Thompson

Babymoo.com home of Baby Moo Mix-It

"I came to Jami @ The Savvy Socialista with a vision of what I wanted for my eCommerce business. Never could I have imagined a more beautifully designed and totally customized site. The Savvy team has also been instrumental in increasing my exposure on social media and creating opportunities for me to participate in different promotions. Jami is very pro-active and responsive to all of my questions and always delivers over and above. I highly recommend The Savvy Socialista!"

Susan Herrara

I Thee Bling

"When I decided I needed to brand myself, the decision was simple: The Savvy Socialista. I wanted something cute and fun to fit my personality. The team nailed it on the first try! The Savvy Socialista is great resource and my go-to gal for all of my branding needs!"