Monday, September 27, 2010

Levi's continues it fun and carefree campaign for its new Curve ID jeans range for women, with this witty billboard - 'For prima donnas and girls named Donna'.

It's a very youthful creative, just bursting with life and not afraid to make fun of itself either, which makes it stand out from the other slightly more serious jeans advertisements lining the skyline of L.A.

This colourful fashion billboard was snapped along 3rd Street at La Jolla Avenue on September 17, 2010.