Welcome to The Marketing Works blog, where we share our latest case studies, news and insights into the display industry.

Product display ideas can be hard to come by when a new season is approaching, or your new store is about to happen. Below we’ve put together some of the best product display ideas we’ve seen over the last few years, to serve as inspiration and also a reminder of what you can create when working with UK manufacturers such as ourselves.

Exhibiting at trade shows can be truly rewarding for business organisations and offers a number of benefits.

Although it can be time-consuming to organise everything needed for trade show exhibits, they are a very good marketing technique for companies and can provide great returns on investment (ROI), when compared to other marketing strategies.

Retail concessions continue to grow in popularity, as retailers and brands alike are looking to join forces to drive down the cost of high-street retail.

There are different types of retail concession, each of which are defined by their short-term nature. Traditionally a retail concession would be a stand-alone display in the walkway of a mall or high street. However with the rise of pop up retail, concessions have broadened to include pop up stores, which contain limited-edition displays and merchandise, usually targeting a new shopper profile to their standard.

What do you look for when trying to find an exhibition builder? We’ve been building and designing exhibition stands for over 20 years, and in that time we’ve realised businesses often turn to an exhibition builder when they need the responsibility of managing and coordinating an event taken off of their desk.

Café Du Cycliste have developed a niche for cyclists that are as committed to fashion as they are to hill climbs, taking the most technical cycling gear, that uses premium fabrics and innovative design to produce elegant, high-performance cycling clothing for both men and women.

When organising an exhibition stand or event, it's sometimes difficult to know where to begin. This stands true for even the most establish exhibition and event organisers, who want to constantly improve their methods.

We've gathered some of the knowledge we've gained over the last 20 years to provide you some insight into how to organise an exhibition or event.

Temporary exhibition stands are used by businesses large and small to provide a flexible, cost-effective way to exhibit at trade shows.

Often these have comprised of low-quality pop up stands that last a short amount of time, however there’s no need for businesses to think that temporary exhibition stands should mean sacrificing quality.

The process of designing an exhibition is often overwhelming, with so many options it’s hard to know where to start. Below we’ve pulled together our thoughts on how to design an exhibition stand, as well as providing some exhibition stand design templates for you to use (and download, if you’d like a PDF!)

For our latest project, we worked with KGA - who represent some of the world’s leading fragrance brands, and their build & installation specialists Key Display, to deliver a custom graphic display solution that simplified transportation and logistics, whilst providing high quality graphic illumination.

Daylesford, known for their award winning organic farm and farm shops, were looking to repurpose a shelved area in the basement of their garden and homeware shop. We installed one of our most innovative display systems that met the brief perfectly, Magnetik.