Register

User name

Digital Doughnut is part of Communitize Ltd. We would like to contact you with details of other offers we provide. If you consent to us contacting you for this purpose please tick to say how you would like us to contact you:Email:

Login

Reports

The 8 Biggest Mistakes Email Marketers Make and How to Avoid Them

Marketo

We’ve all been there. Every now and then, we make cringe-worthy mistakes. But the mistakes that haunt us in our personal lives often aren’t as public as email marketing mistakes, which go out to hundreds and thousands of subscribers.

Download this ebook to learn about the eight most common email marketing pitfalls and how you can avoid or fix them:

Mistake 1: Unclear subject lines

Mistake 2: Poor email list hygiene

Mistake 3: Failure to measure email inboxing

Mistake 4: No engagement segmentation

Mistake 5: No re-engagement strategy

Mistake 6: Using image-based CTA buttons

Mistake 7: No mobile optimisation

Mistake 8: Bad testing decisions

This report is available free to members, either login to your account or register to access now. Free membership enables full access to our knowledge centre.

Login to download your free report

Simply complete the form to download the free report

First name *:

Surname *:

Business Email *:

Phone number *:

Job title *:

Company name *:

Country *:

Choose a Password:

Digital Doughnut is part of Communitize Ltd. We would like to contact you with details of other offers we provide. If you consent to us contacting you for this purpose please tick to say how you would like us to contact you:

Email:

Telephone:

We would like to pass your details onto Marketo Inc, so that they can contact you by email or telephone with details of marketing products that they provide. If you consent to us passing on your details for that purpose please tick to confirm:

About Marketo

Marketo has grown into a leader in marketing automation, but at our core we are a company for marketers, by marketers.

With our Engagement Platform we empower marketers to create lasting relationships and grow revenue. Consistently recognised as the industry’s innovation leader, Marketo is the trusted platform for thousands of CMOs thanks to its scalability, reliability, and...