“Going bottomless was simply out of the question,” said Wranglers President and Chief Operating Officer Billy Johnson. “Yuck.”

The specialty Wranglers jersey, featuring a bare chest and sculpted abs, has a Wranglers crest tattooed over the right pectoral. Adorning the shoulders are a “topless hockey” and Wranglers word mark, with light arm hair filling out the details.

“The guys have never looked to be in better shape,” said Johnson. “Nor have they appeared to be as identical.”