"framework"

How do you ‘join the dots’ between organisational goals, business value, your customers’ lifecycle and performance KPIs in a well-defined digital framework? In this session you will learn how to go about developing this type of framework.

The combination of advanced bid rules and strong portfolio algorithms make Adobe Media Optimizer the most powerful bidding platform in the industry. Learn how customers have improved their bidding strategies by taking advantage of multiple attribution perspectives. Unlock the other 50% of actionable signals from your keywords that are being ignored by simplistic rules or single-metric portfolio objectives. This consistent segmentation framework empowers search marketers to define success with more accuracy than ever before. Discover which patterns you can start applying to your keywords today to improve efficiency and volume. potential
Presenters:
iConText: Timofey Putintsev, Business Development Director

Join us for a panel discussion with the developers of Starling, Away3D, and Feathers, all well-known ActionScript and Stage3D based frameworks frequently used in game development with Flash technologies. Hear their insight on the future of this field, and have an opportunity to get your own questions answered.During this session, our panelists will answer:• Where are these frameworks heading? • What other alternatives are out there? • How about collision, AI, physics, and other game engine–specific frameworks? There will also be time allotted for an audience Q&A session.

Explore the many JavaScript frameworks, their advantages and disadvantages, and how to choose the best one for your project. In this session, we take a technical look at the framework landscape: Backbone.js, Ember, Angular.js, Sencha, jQuery Mobile, Knockout.js, and more.Join us in this session to:• Learn the different approaches these frameworks are taking• See how to choose the best one for you based on the app you are building and your personal preferences• Walk away with knowledge about how to evaluate new frameworks down the road

jQuery is everywhere. It's a JavaScript framework, it's an application development framework, and now it's a mobile framework. Built around the rules of progressive enhancement, jQuery Mobile is a mobile application framework for the coming generation of mobile-optimized websites. Join us to learn why and how it's an excellent choice for your next project. In this session, we'll cover:• How to get started with jQuery Mobile• Concepts used in the development of jQuery Mobile that you can leverage on your site• Samples and code to show more advanced jQuery Mobile features

Learn how text rendering works in the Starling framework, and understand the two types of fonts you can use to display text in your games. (Learn more about Adobe gaming technologies in the Game Development Center.)

Build games for web and devices using Starling framework, and take advantage of the Stage3D feature in Adobe Flash Player to hardware-accelerate your 2D games. (Learn more about Adobe gaming technologies in the Game Development Center.)

With Adobe® Dreamweaver® CS6, Adobe® Fireworks® CS6, Adobe® Flash® Professional CS6 on your side, you have everything you need to unleash the full potential of the latest HTML5/CSS3 standards and frameworks, including jQuery Mobile, PhoneGap, and WebKit. Discover how easy it is to create adaptive layouts that adjust to different screen aspect ratios, create HTML5 animations and interactions or build apps for iOS, Android, BlackBerry, webOS and Symbian.

With Adobe Dreamweaver CS6, Adobe Fireworks CS6, Adobe Flash Professional CS6 on your side, you have everything you need to unleash the full potential of the latest HTML5/CSS3 standards and frameworks, including jQuery Mobile, PhoneGap, and WebKit. Discover how easy it is to create adaptive layouts that adjust to different screen aspect ratios, create HTML5 animations and interactions or build apps for iOS, Android, BlackBerry, webOS and Symbian.
More than just breakthrough features, Adobe InDesign CS6, Adobe Illustrator CS6 and Adobe Photoshop CS6 unleashes the latest workflows for designers looking to pushing the boundaries be it publishing, print, tablet, iPad or interactive.

Join this session as we explore how to rapidly build HTML5 desktop and mobile applications using Sencha technologies. Ext JS and Sencha Touch are frameworks enabling development of pixel-perfect, cross-browser apps that look and feel like native applications. The frameworks are built on web standards (HTML5, JavaScript, and CSS), require no browser plug-ins, and can integrate with any server-side back end such as ColdFusion, PHP, or Java. Learn how to use Sencha Designer to create rich interfaces for the web in an easy-to-use visual environment.

Creating content for both web and mobile devices that provides an engaging experience both online and offline can be a challenge. In this session you'll learn how to create native mobile applications based on Adobe's Web Experience Management (WEM) Solution's Content Sync Framework allowing you to quickly deploy existing content to your mobile clients.

Join the Adobe Video Solutions product management team to learn more about the key technologies used to deliver high-quality and fault-tolerant live and on-demand video experiences, and see some eye-popping demonstrations from broadcasters using the technologies today. During this session, you'll learn about Adobe Flash Media Server with HTTP streaming, Flash Player and Adobe AIR for desktop and devices, HTML5, Open Source Media Framework, Adobe Flash Access, Adobe Pass for TV Everywhere, and how companies have put these technologies together to deliver some of the largest video events on the planet.

Explore fresh techniques for building beautiful, sophisticated websites using Adobe Business Catalyst and the popular jQuery framework. Jason Tinnin of SimpleFlame.com and Kiyuco.com will explore, using real-world examples, just how easily you can integrate jQuery with your sites, crafting unique visitor experiences and impressing your clients. We'll cover a range of built-in modules in Business Catalyst, including the Web Apps framework, and also touch on the platform's powerful API. This is a session for anyone working in a modern web design agency interested in taking their web projects to the next level.

Explore the available technologies and recommended architectures for building enterprise-scale applications with client-side Flex and server-side Java using the popular Spring framework. You'll learn the different ways to easily build robust, enterprise-class Flex applications using BlazeDS, Adobe LiveCycle Data Services, and the Spring BlazeDS Integration project.

Unless you've been hiding under a rock, you know the web is shifting again! HTML5, CSS3, and JavaScript are helping move the web from the desktop onto a multitude of devices and screen sizes. And through the magic of the Phonegap framework, those same technologies are being used to build native applications as well. Join Greg Rewis, product evangelist, as he shows how to use CSS3 Media Queries to adapt the look of traditional web pages to these form factors, and how to implement a more "native" feel to your pages using the jQuery Mobile framework.

Unless you've been hiding under a rock, you know the web is shifting again! HTML5, CSS3, and JavaScript are helping move the web from the desktop onto a multitude of devices and screen sizes. And through the magic of the Phonegap framework, those same technologies are being used to build native applications as well. Join Greg Rewis, product evangelist, as he shows how to use CSS3 Media Queries to adapt the look of traditional web pages to these form factors, and how to implement a more "native" feel to your pages using the jQuery Mobile framework.

In this video Greg Rewis will explore how you can configure a Dreamweaver CS 5.5 site to build a native mobile application using the popular PhoneGap framework - and deliver rich native applications to iOS and Android without needing to learn new languages or tools.

With the introduction of the Text Layout Framework (TLF), Flash can now handle even the most complex text layouts. In this tutorial, Paul Trani takes you through creating multicolumn TLF text while highlighting new functionality in Flash Pro CS5.5, such as the new tab ruler, which you can use to add gutters and custom tabs to your TLF text.

In this video we'll explore how you can configure a Dreamweaver CS 5.5 site to build a native mobile application using the popular PhoneGap framework - and deliver rich native applications to iOS and Android without needing to learn new languages or tools.

Explore all of the new workflows for creating for the web and mobile devices. See how Creative Suite Web Premium 5.5 allow you to create and deliver standards-based websites apps and immersive digital experiences across desktops, smartphones, tablets, and televisions. Author content with HTML5, CSS3, and the JQuery mobile framework; target multiple platforms including Android™ operating systems, iOS, Blackberry RIM and Adobe AIR.

In this video, Scott Fegette explains how developers can create mobile applications that take advantage of features such as multitouch, camera, and location services using the new jQuery Mobile Framework in a future version of Dreamweaver.

Spry is a JavaScript and XML based framework that you can use to easily create drop-down menus, collapsible panels, and other rich interactive experiences in web design. Dreamweaver comes with many Spry components that you can easily drop into your pages without writing code. In this video you’ll learn how to insert and customize an “accordion” Spry widget that expands and collapses sections of text in the “Menu” page of this project.

Explore some of the most popular Flex and ActionScript 3.0 Architecture and Dependency Injection frameworks, such as Cairngorm, Mate, Parsley, PureMVC, Robotlegs, and Swiz. We'll also discuss what each framework's pros and cons are and which framework makes sense when faced with different architectural designs. You'll also learn which architectural patterns (like Model-View-Controller and Presentation Model) are considered popular in current application design.

See how BlackBerry WebWorks opens the doors of BlackBerry development to web developers, enabling them to create standalone applications on BlackBerry devices. Join Prosanta Bhattacherjee, RIM Application Development Consultant, in discovering what the BlackBerry WebWorks framework is, what a BlackBerry WebWorks application is capable of, and how you can leverage the framework to create a deployable web app to distribute to your users.

Get an inside look at the process of designing and developing a global enterprise-class video portal. This session includes both business and tech discussions, including a high-level overview of the framework and content management system, Adobe SiteCatalyst integration, ad server integration, extending Open Source Media Framework, rapid deployment with Adobe ColdFusion, when and why to use jQuery, and the platform as a marketing and business tool.

Join Kevin Schroeder, technical evangelist at Zend Technologies, to learn how easy it is to create a remote end point in PHP using Adobe Flash Builder, Zend Studio, and Zend Framework. In this session, he'll cover how to create and access remote data in PHP using Zend Studio and Zend Framework in Flash Builder 4.

Flash CS5 introduces a new text layout engine, the Text Layout Framework (TLF), which enables highly flexible and customizable text display. Set up a document to use the TLF engine. Learn about the three different types of TLF text.

Add site functionality with ease by using the new Widget Browser. Set up and install the Widget Browser, explore Adobe Exchange, Adobe's new community-based online resource for widgets, and see a sample integration of a slideshow widget.

Join us for an overview on how you can create rich compelling media experiences through direct integration with advertising, tracking and reporting services with Adobe's Open Source Media Framework You'll learn how OSMF can help you simplify development of media players by allowing developers to assemble components, creating high quality, full-featured playback experiences. This open framework enables collaborative development of the future of online video monetization, with lower costs and faster turnaround. OSMF is free and available for download on www.osmf.org.

Learn how to use the Adobe Flash Media Server Family of tools and technologies to create high-definition media experiences. Master the workflow from live encoding to creating a media player using Open Source Media Framework, leveraging Flash Media Server and Dynamic Streaming to create the highest possible quality for the end user and Flash Access for content protection. This session will also introduce you to the experiences of some key customers driving high quality experiences online today that draw audiences from around the world.

Join us for an overview of Adobe's solutions for content protection on the Adobe Flash Platform. Discover the best practices for monetizing premium content, understanding the content distribution ecosystem, developing more secure content workflows and moving media more securely around the internet. You will also learn how to integrate content protection directly within your interactive media player using Open Source Media Framework.

Learn how to approach skinning web widgets and know what to look for regardless of the framework. JavaScript widgets bring today's web designer a great deal of functionality in easy-to-include packages.

Join us for an overview of Adobe's Open Source Media Framework (OSMF) to learn what it can do and how you can use it in your current projects. You'll see how OSMF can help you create rich media experiences online.

Check out the roadmap for the Flash Platform tooling and framework, including Flash Builder, Flash Catalyst, Flash Professional, and the open source Flex framework. You will learn about what the engineering teams are working on today for delivery soon, as

Learn about the Text Layout Framework (TLF), which delivers multilingual, print-quality typography for the web. See the new typographic capabilities inside Flash Professional that were inspired by InDesign and hear about future plans for rich text.

Learn Flex application design (architecture) in this lively session, which was the most heavily attended session at MAX 2008. This year, in response to 2008 audience feedback, we'll hold a direct debate about the advantages and drawbacks and more.

Discover one of the most significant additions to ColdFusion development, the object-relational mapping (ORM) framework built into ColdFusion 9. Powered by the Hibernate framework, ColdFusion 9 reintroduces the rapid in rapid application deployment.

In this session, learn how to help with the documentation of the framework, be it reference API documentation or more tutorial-oriented material, either by fixing issues with existing docs, updating docs to reflect the latest version, and more!

Dion & Ben set the stage for the Ajax Experience by discussing the latest developments, including multithreaded JavaScript technology-powered UIs, robust offline storage, choosing the right Ajax/JavaScript technology framework, and more!

In this tutorial, we start with a broader definition of design and discuss its importance. Using a framework to structure the conversation, we survey the various aspects of design and how they play out, for better or worse, in your product.

In this session Chris Scott will introduce, Swiz, a framework for Adobe Flex that aims to bring complete simplicity to RIA development. Swiz provides Inversion of Control, event handing, and simple life cycle for asynchronous remote methods.