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Professional Ratings

The Good

Much improved last year

Nicely equipped interior

Nine standard air bags

The Bad

Fuel economy trails segment leaders’

Relatively anemic engine

Overall Rating

Not yet rated

2013 toyota yaris Reviews and News

2013 Toyota Yaris

By
Automobile Magazine
- 06/24/2013

New For 2013

The Yaris is pretty much unchanged after a full 2012 redesign.

Overview

The Yaris, redesigned last year, is a worthy contender in a segment that’s become much tougher. Its new sheetmetal has evolved from a too-cute jellybean into a more-upscale hatchback. (Toyota dropped the sedan with the 2012 makeover.) The interior leaves behind awkward attempts at cheap chic—no one ever liked that center speedometer—and instead adopts a traditional look and more standard features, including power windows and iPod connectivity. The only powertrain is the same 106-hp, 1.5-liter four-cylinder, but the SE complements it with a beefier suspension, quicker-ratio steering, and four-wheel disc brakes (rear drums are standard). Despite these changes, the Yaris remains behind the subcompact curve in some areas. It retains a four-speed automatic transmission at a time when many of its competitors offer six-speeds, and it fails to achieve the now almost obligatory 40 mpg on the highway. The Yaris suffers from disconnected, overboosted electric power steering. It’s also no bargain. The two-door Yaris starts at about the same price as choices like the Ford Fiesta that have a more premium feel and are more efficient. At the same time, it’s not as versatile and commodious as its nearest Japanese competitor, the Honda Fit.

Safety

Front, side, side curtain, and driver’s knee air bags; ABS; traction and stability control; and a tire-pressure monitoring system are standard.

You'll like:

Much improved last year

Nicely equipped interior

Nine standard air bags

You won't like:

Fuel economy trails segment leaders’

Relatively anemic engine

Key Competitors For The 2013 Toyota Yaris

Chevrolet Sonic

Ford Fiesta

Honda Fit

Mazda 2

Toyota Hybrid R Shows Its Yaris Roots

By
Evan McCausland
- 08/19/2013

It’s a bird. It’s a plane. It’s a Yaris. It's a car! After weeks of teasing, Toyota finally confirmed today that its Hybrid R concept, which debuts in early September at the 2013 Frankfurt Motor Show, is based off its subcompact hatchback.

Toyota announced pricing for the 2014 Yaris subcompact. Prices go up by $60 across the board on all trim levels, a 0.4 percent increase. The Yaris now starts at $15,225 after a $725 destination charge.

The Toyota Yaris has little in common with the BMW 3 Series, Bugatti Veyron, Mercedes-Benz S-Class or other rarefied hardware hailing from the Continent. But soon, buyers of Toyota's entry-level model in the U.S. will be able to legitimately claim they drive a European (built) car. Production of U.S.-bound Yaris models started at Toyota's plant in Valenciennes, France earlier this month, with the first batch of French-built Yarii likely to start showing up in dealerships sometime this summer.

China has become a major market for nearly all automakers, and although the middle kingdom has hosted its fair share of luxury model debuts, it is an important market for all vehicle segments, something not forgotten by Toyota. The automaker unveiled its new Chinese-market Yaris hatchback and Vios four-door sedan at this year's Shanghai show, as well as showing two concepts aimed specifically at the China market.

Starting in 2015, Mazda will begin building an all-new Toyota vehicle based on the Mazda2 that will go on sale in North America.
According to the release, Toyota “aims to strengthen its North American vehicle lineup,” while Mazda “aims to increase production efficiency and contribute to its profitability." The plant in question is Mazda's new Salamanca City plant, located in the central Mexican state of Guanajuato. Once it's up and running in 2014, the facility will build the Mazda2, Mazd3, and this new Toyota vehicle; the plant can churn out around 140,000 units per year with approximately 3000 employees. Toyota's investment will help Mazda to fund the capacity increases needed for the additional vehicles being built.
What the new 2016 Toyota model could be is anyone's guess. The Japanese giant already sells a car that competes with the Mazda2 – the Yaris – which will be nearing the end of its current life cycle when the new car makes its appearance. The Yaris was all-new for 2012, while the Mazda2 made its debut back in 2009. The automakers have also announced that the new Toyota subcompact will be produced at about 50,000 units per year.
While it comes as little surprise that Toyota is looking for more opportunities to build cars for the North American market where they're sold – almost the entire Toyota lineup is built in the U.S., Canada, or Mexico – the use of Mazda's platform is surprising. However, given the initial success of the Scion FR-S/Toyota GT-86/Subaru BRZ team-up, it makes some sense that Toyota may be looking to leverage development costs of a new, inexpensive model. The Mazda2 has also long been one of the best-driving subcompact cars, while Toyota's Yaris is far from it; Toyota may be looking to tap some of Mazda's expertise.
Source: Mazda, Toyota

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