This special initiative began as a genius idea of a group of parents Iowa. In 2009 over $20,000 was raised for CureSearch for Children's Cancer through the sale of T-shirts during football season. College and High School Teams from across the country sported BEAT CANCER shirts in the colors of their school to show their spirit and raise funds to conquer children's cancer.

In 2010, we will again BEAT CANCER! Shirts and fundraising kits will be available on this website so that you can BEAT CANCER in your community (and hopefully your rival team!)