How to Build Links Using Data-Driven Content & Blogger Outreach by @lorenbaker

The most basic definition for link building is the process of acquiring hyperlinks from other websites to your website. When it comes to SEO, link building is important because search engines rely on links to discover new web pages and determine how and where a page will rank in search results. Without links, you can’t get ranked on a search engine like Google. And if your site isn’t found, then no one is going to notice the content you are working so hard to produce.