It's Not About SiteBuilding
It's Not About HostingIt's ONLY About Building a Profitable Business

Why Is This Page So Important?

This is the most important page of SiteSell.com. Here's why...

You are starting an online business to reach an important goal. That goal varies from person to person. Some examples of actual SBI! members (aka "SBIers")......

"quit the day job" (independence from a 9-to-5 job)

"contribute to the college fund while being at home for my children" (family)

"buy my first horse and learn important skill-set" (a teen's dream, with help from Mom)

"prepare for a no-drop-in-income retirement" (self-reliance)

Skip Straight to the Proof?

Few solopreneurs succeed (out of millions who try). Many companies, therefore, resort to trickery to show you some success. This first section makes you foolproof to fake claims of success. Bottom line...

If a company does not even try to show a few examples of business success or if it fails the tests below, you will likely end up as one of the 99% who fail.

Whatever your personal goal may be, we take it seriously because it's important to you. Once you know you want to build your own online business, your most important question is obvious...

"Who Is Most Likely to Help Me Succeed? Who's Best?"

That's what everyone wants to know. So there are loads of distractions and traps along the way to finding the right answer. This section give you the ability to figure it out.

Our competitors, large corporations with 1000s of times more clients than us, look mighty slick. Celebrity Super Bowl and other glitzy ads make a powerful impression.

Ironically, their "proof of success" is often proof of their success. For example, "we have 92,000,000 websites — we must be good." But how many succeed?

Web hosts like GoDaddy stress how they provide the best hosting, most secure, cheapest, etc. Site builders like Wix emphasize the quality of their sitebuilder, complete with "countless stunning designs."

But what about BUSINESS success? Isn't that the bottom line?

Claims of Success Are Easy to Make and Fake

The cheesiest, hard-sell operators show photos of people in front of their Maseratis. Run, don't walk, away from those who use "I'm rich and you can be, too" claims.

Others use tons of testimonials from "Jim Smith, New York" or "Loretta Martin, London" — no way to check that! It's "odd" that they don't supply domain names! Or...

Wix uses the hashtag "#ItsThatEasy." Putting up a slick site actually is easy with any good sitebuilder — but building a profitable business is not. Wix implies that "site=business," but that's not even close to the reality.

The sneakiest trick that we've ever seen?

One company's affiliates use fake reviews of Solo Build It!. They pretend to write a review about SBI!, but they always suggest another product as their "#1 recommendation"...

It's always the same product because those marketers are paid big commissions to hook you. It's immoral and illegal, but that doesn't stop them from making money by hurting you...

They earn by tricking you into buying a product with 3% of SBI!'s high-traffic track record! How do we know that?

Our response is an example of how we work. We proved which product is better — MUCH better! This scientific study can be performed by anyone, so it's un-fakeable.

Loads of companies, big and small, try to mislead you into believing that you'll succeed with them. They try to answer the only question that really matters to you...

"Who Is Most Likely to Help Me Succeed? Who's Best?"

Their problem? They don't have the data to prove it's them. They would if they could.

That limits them to a small number of possible ways to convince you...

Claim success without any proof (not even a story to tell). Avoid.

Claim success, but testimonials or stories do not include domain names. Avoid.

Figuring it all out sucks too much of your time. SBI! enables you, the time-limited solopreneur, to focus 100% of your time on building your business. You focus and follow a step-by-step, proven process that evolves with the times. We take care of everything else (e.g., "keeping up!").

👉 Go for the Steak, Not the Sizzle

This choice is too important to be swayed by "shock and awe" of Super Bowl ads, by "BigCo" glitz that has nothing to do with your success.

Recognize and run from fake reviews and other immoral cons of smaller operators. Most see you as a sucker to be drained.

It all boils down to one simple guideline...

Insist on the "meat and potatoes" of proof.

We Make You 3 Promises...

Nothing succeeds like SBI!. You will never see so much proof, examined in so many ways, anywhere else. You give yourself the best chance of success when you use SBI!.

We understand and respect you, admire the courage it takes to actually do something to reach a goal or dream that matters.

Getting started now will be the best online business decision you ever make...

Option 1 Get started and see with your own eyes. Our Guarantee makes that faster course of action can't-lose risk-free. All doubts end when new SBIers see the serious, unique and all-encompassing approach to online business-building.

Option #2 Since you're here for proof and since you now know how to evaluate it, let's review it...

Objective, Verifiable Proof

Nothing comes close to SBI!. Time to put our proof where our mouth is! Let's examine six types of proof...

Top 0.5% Results (500 Successes)

Here are 500 high-performing sites that cover the gamut of major niche categories. No matter what your niche may be, it's winnable with SBI!.

This level of success is exceedingly rare for solopreneurs. Much larger companies cannot show you this level of success, not at the rate of SBI! (which has fewer than 10,000 sites in all).

Compare it against the few sites on the "Success Stories" page of large companies who market sitebuilders (e.g., Wix, Weebly or Yola) and huge Web hosts (e.g., BlueHost, Hostgator, etc.).

Current Solopreneur Successes

So far, you've seen thumbnails of 500 of SBI!'s high traffic businesses. And you've tracked a small number of folks, case studies, over many years — some visitors noted, "it's always the same people"....

That's the point, of course. How many solopreneur-built businesses do you know of that are 10-15 years old? Still, it was visitors who drove the next idea for proof...

What about emerging stories?
SBI!'s growing performance year after year seems steady on the surface. But our proof was missing new stories. This proof focuses on the human interest angle and has been a big hit, especially among SiteSellers.

The variety of niches, from sea glass to comic books to horses, is amazing. But it's what people do with them, how they monetize, what they've learned as they progressed (and fell back sometimes), that's most instructive....

Now for something different. We surveyed 10% of the 500 top-performing SBIers, asking a single question...

What are the top 3 ways in which SBI! has contributed to your success?

This group of solopreneurs know SBI! better than we do. They have used it to build successful businesses, based on a wide variety of niches.

Who better to provide insider knowledge about SBI!'s secret sauce? We published their full answers, adding a summary of their most frequently repeated answers — some mighty important conclusions.

If you're hoping for secret SEO formulas or never-before-revealed mysteries, that's for suckers who buy Get Rich Quick products. There's no such thing — although there are lots of operators who are happy to separate you from your money.

Here's the summary of the "non-secret" ingredients in SBI!'s "secret sauce of success." You'll be reassured by the focus.

I 💖 SBI! Videos

A product must be truly remarkable to engender passion. It connects on a rare level (e.g., an iPhone or Facebook, a KitchenAid mixer or Google Maps). We all appreciate good, solid products. Passion, though, is reserved for the outstanding few that OVERdeliver.

SBI! members sure feel strongly about Solo Build It!. Many do start with doubts, of course. Worries melt when they first read the Action Guide — "this is serious!"

Excitement grows as people witness their e-businesses approach their life-improving goals. Whatever your goal may be, from buying your first horse to quitting the soul-sucking day job, it dwarfs owning a KitchenAid — heck, even an iPhone!

In the video to the right (above), we've snipped many SBIer videos into one that tells a composite story in less than 60 seconds. In more recent "I Love SBI!" videos, other SBIers tell you how they feel in their own homemade videos.

20 Years of 💖

The video below could be another "proof of success," all by itself. It celebrates the 20th anniversary of our company (SiteSell). We started in 1997 by publishing best-of-breed e-books (before that was "a thing.") We sold 150,000 copies of the first book, Make Your Site Sell!, the "bible" of Internet marketing in the late 90s to 2001.

Despite the thriving (and frankly, easy) business, we switched directions in 2001 due to a single customer survey question....

People loved the books, but few "real" people could use them (as we had intended). We did accidentally "train" the second generation of Internet marketing gurus.

But our goal was, even then, to enable "everyday people" to succeed online.

And so, SBI! was born. 20 years equals centuries in real years. And SBI! does indeed enable real people to build real businesses about real niches — with joy and passion, building profits and equity.

Solo Build It! has built a culture based on concepts such as "keep it real," integrity, "OVERdelivery," and BAM. It has attracted positive, motivated individuals with a focus on success who deepen the vibe. SBI! members come to "help and be helped" in the world's most useful, friendly/flame-free and comprehensive solopreneur forums.

We're obsessed with helping SBIers succeed, so you'll see many of us SiteSellers in there, too. Ken, the founder, has made over 10,000 posts (and he doesn't "do short" often).

At the request of SBIers, we have anonymized the domain names of members for non-logged-in visitors. If you see their domain names, they have opted in for that setting. Logged-in members are not anonymous to each other — all domain names are visible, adding to the level of responsible posting.

Get a live look at the SBI! culture, warts and all. People arrive with questions while others deliver help.

Only an excellent product could generate this type of positive enthusiasm, especially given the important nature of everyone's mission.

You can't fake forums like that.

And you can't fake real reviews from real SBIers. In fact, you can easily tell the phoney SBI! reviews (the subject of this study) from real ones...

The fake is low-quality content, showing little in the way of experience using the product (because virtually none have used it).

The fakes link to a glowing review of a product from the company that pays them a juicy commission. Much more effort has been put into that review.

Real reviews?

You'll spot them easily, too...

They appear on non-"make money" sites, in niches such as table tennis and Victoria Falls.

They have high-quality content, clearly reflecting knowledge and usually passion for the niche.

And, of course, they link to SBI!. Contrary to the fake reviews, driven by money (that company even provides a commission calculator), we inform SBIers that there's little or no money to be made from a review. Most don't even use an affiliate link.

Given all that, who would you believe? 🙄

Here's a sampling of real reviews to give you an idea of what to watch for if and when you search for reviews. For SBIers, it's about passion and wanting to pay it forward...

They write those reviews because they love SBI!, period.

The choice is pretty simple — great product, people who truly love the product, and a company whose passion is your success...

Or affiliates who knowingly damage your chance of success, just to make a commission. 🤑

You Matter!

"BigCo" sitebuilders and web hosts impress solopreneurs with their size and ads, but their track records of success are dismal. There's little difference between these two...

Site builders like Wix provide sitebuilders that include hosting. Web hosts like GoDaddy provide hosting that includes a sitebuilder. Some throw in articles and "special tips" on subjects like SEO.

Either way you slice it, you end up with a website. But a site is not a business. It just sits there if you do not execute all the steps before and after "site" creation. That's what both fail to deliver.

The only difference between "sitebuilders" and "web hosts" is how they market themselves, not the results. How are they similar?

They both profit whether you succeed or fail.

And that raises the obvious question...

How Do Solopreneurs Really Do?
Overall? At GoDaddy? Using Wix? With WordPress?

We (accidentally) developed a research protocol to find out. We plan to shine a bright light on the state of solopreneurship, and what works vs. what fails. Why?

We hope that this stimulates the entire industry to focus on getting results for you. We did not set out to do this...

Our first research project was merely a necessary response. A "competitor's" affiliates create tons of fake reviews of SBI!. Those so-called "Solo Build It!" reviews were just an excuse to earn a big commission by recommending another product, calling it superior to SBI!.

87% "Invisible" (i.e., traffic to 87% of its sites was undetectably low to Alexa, SimilarWeb and SEMrush).

(See the full results in Part 3 of the complete Study report. If you like detail, here are Part 1 and Part 2.)

These results make a compelling case 👉 those affiliate "recommendations" (for which they receive huge commissions) hurt the prospects of people who were searching for SBI! reviews. They thought they were reading a bona fide review — they were actually in a sales funnel for a competitor.

Those results led us to something bigger, though, a secret that "the solopreneur industry" does not want you to know...

The Denominator of Failure

Based on our analysis of the materials of those affiliates' "#1 Recommended product," we had guess-timated that SBI! would emerge 3-5X better — a substantial advantage. We were surprised by the actual results, so we repeated the entire study one month later.

Same results. There was no doubt that SBI! had performed way better. Soon, though, we realized that we had stumbled onto something more important.

The "#1 Recommendation" had some bad advice in it, yes. It also lacked much of what accounts for SBI!'s track record. Still, we thought...

It may provide enough guidance to deliver a small benefit over those who try to figure it all out on their own. Now, though, given its dismal results, we started to wonder...

Just how badly does the "regular solopreneur" do? That led us back to an important reason why SBIers do so well..

The Numerator of Success

Most people try to figure it out...

They read books, articles, blog posts.

They wonder whether to use WordPress or do their own HTML/CSS.

Which Web host (GoDaddy, BlueHost, 1&1, HostGator, etc.)?

Or should they use a sitebuilder that includes hosting (Wix, Weebly, Yola, etc.)

They try to figure out what type of tools they need, then which of each are best.

And later, they try to keep up with it all, through a firehose of information.

The problem is obvious. A solopreneur's time is limited. It must be focused 100% on business-building activities.

Yes, a low percent of folks can and do figure it out. The small number who succeed makes others believe that they can do it too. That is classic "survivorship bias" — they don't see the 100+ who fail for every success.

Survivorship bias or survival bias is the logical error of concentrating on the people or things that made it past some selection process and overlooking those that did not, typically because of their lack of visibility.
– Wikipedia

The Great Unspoken Secret (Numerator ÷ Denominator)

No one has ever published studies to show both the numerator (success) and the denominator (failure). "So what," you ask?

All you see when you surf are varying levels of success. So you know it won't be easy (hopefully), but you figure that you can succeed, too.

You only discover how unlikely success is when you divide success numbers (numerator) by failure (denominator). The likelihood of success, especially high-traffic success, is low. Really low.

If many knew the truth, they would not even try.

And that, fellow solopreneur, is why it's important to publish The Great Unspoken Secret. The entire industry that caters to the solopreneur would suffer if the truth came out. Or maybe....

Just maybe... Sitebuilders and web hosts and others will feel obliged to do more than say, "Here are the keys, good luck." Maybe they'll work to do what we've been doing for 15 years!

It takes a combination of step-by-step process, integrated tools, community guidance, 24/7 help and automatic updating/filtering of the info-firehose. SBI!'s unique 15-year track record proves the validity of "Focus & Do" over "Figure It Out."

You, the individual, have a lot more power than you realize, power you can use once we publish these studies. After all...

They Want Your Business

It's easy to feel unimportant as a solopreneur — "one little person against the world." But you wield more power than you know...

They are the ones who want your business!

Why Not Make Them Accountable?

The first step in our quest to help all solopreneurs, SBIers or not, was to help you assess programs. If you insist on verifiable proof of success (see above), you become foolproof.

Take that a step further.Tell them why you're not buying (not enough verifiable proof!).

Spread that word until they realize that they'll have to do the hard work of really helping you. And trust us — it's hard to do what we do.

Some companies advertise how much they help. For example...

tons of articles (just more info to read!)

SEO help (there are loads already online)

other scattered tools.

That won't cut it. It only adds to your work and confusion.

And now, that's easy to measure, given the coming studies. These studies cut through all the marketing hype and promises. It short, we repeat...

Make Them Accountable!

The first step was protecting you by insisting on verifiable proof and spreading that word. The second, bigger step makes the industry accountable to you.

You deserve better — the goals that drive you to start a business deserve nothing less than commitment to helping you get there.

Solopreneurs matter as the individuals that they are, for the dreams that they have!

You should never be about "market share." Nor should you be subjected to tricks like "fake reviews."

You deserve truth in advertising and accurate data that...

forces businesses to be accountable to your success, and

helps you make the best choice, then fulfills their promise in spades.

If you insist on data instead of marketing, all companies will be forced to take your goals seriously, instead of just take your money.

They'll be forced to commit to your success!

Won't That Mean Competition for SBI!?

Our primary mission has always been to enable anyone who has the courage to achieve goals that matter by starting their own online business. If this focuses businesses to actually, truly help you succeed, we welcome the competition.

We have a profound belief in the opportunity that the Internet provides to the individual. You can achieve goals that matter by building a business based on something already in your head! What better calling and reward is there than to enable people to lead lives on their own terms?

This is a unique window of time, of opportunity for people to achieve "The Individual Dream" (the global/digital version of the eroding "American Dream")...

Our mission is to enable you to build a profitable business that also grows equity, to achieve the goals you set (the reasons for your business), and to do that to the very best of our abilities, to do it better than anyone else.

The SBI! Advantage will continue to grow. The more complex building a successful online business gets, the more value we add. It's what we've done for 15 years.

The Studies Have Started

As of July 2017, we have begun the same kind of studies (as our original study) for Wix, GoDaddy, WordPress, WordPress with Yoast plugin, etc. Let the truth fall where it may.

We'll discover the baseline solopreneur performance. Will it be better or worse than the company with the affiliate program that trains affiliates, resulting in hundreds of fake reviews?

Do more sophisticated users (e.g., WP with Yoast plugin) do better? By how much?

Just how badly do solopreneurs do?

Initial data suggests that it's much worse than anyone (except the BigCo's) knew.

Do only a fraction of 1% of solopreneurs achieve high-traffic success. Are 90% basically "invisible" to the world? Which services do best — WordPress? Wix?

We're excited to start something that could force an industry to care about your success. It will take your support to spread it and convince BigCo's and others to do more than provide a place for a site to sit.

Online Business Failing? Fix It or Drop It!

The statistics on solopreneur success are dismal. SBI! increases your chances of success by more than 100x!

The biggest dilemma of the failing solopreneur is figuring out whether to give up or not. No one wants to quit too soon. And no one wants to spend good time after bad. It's a tough problem. Here is the perfect solution...

Use SBI!. Start from the very beginning of the process. "Pretend" to start over. Follow our "Action Guide" and use the tools to the 5th of 10 steps. You will be sure of which road to take...

🚫 Flawless research with objective tools uncovers fundamental errors that are either not fixable, or not worth fixing. This is almost always due to inadequate upfront preparation and research. Start over, this time using SBI!.

✅ You find fixable problems with your online business. Work your way through the rest of the Action Guide, making changes as needed. Your fortunes will turn.

Auto-Updating

The Internet changes fasssst. Most changes are not relevant to doing business online, but many bloggers are quick to comment and to recommend changes.

The noise is intense and it can cost you a lot of misspent time, and not just by trying to read it all. You can lose a ton of time when you follow poor or premature recommendations (especially if they turn out to hurt your business).

Major new developments? We are as proud of being followers (when watchful waiting is the wise course) as we are to be first-to-market when we are 100% sure that something new is both important and will "stick" (e.g., first to update our site-building software to automatically create sitemap files).

We'll provide a few more examples when you close this message, but the bottom line is this...

SBI!'s driving mission is to enable you to succeed. It starts with the perfect all-in-one process/tools/guidance/help business-building solution. Its effectiveness is multiplied by enabling you to focus 100% of your time on your business, period. In practical terms...

Process: You don't have to read the ton of new information on search, social, mobile, etc. We do that. We incorporate both the big changes and the occasional golden nugget, when we know that it will "stick."

For example, "Growth Hacking" is now integrated into the Action Guide. Use it to reduce risk when starting up and to accelerate your business growth.

Tools: You never have to update a plugin. Software updates just "happen" and everything works. New tools are added, once again on an "as needed" basis, at no extra cost, nothing for you to do.

Guidance: Forum answers are reviewed. Bad information is "red-inked" as being advice not to follow. We don't censor opinion, but we do let you know when we believe advice is counter-productive. We'll also provide the correct course of action if someone else does not.

In short, auto-updating delivers 100% business-focused efficiency. SBI! saves you hundreds of hours per year, time that you put into your business!

Doing it right and staying focused are why SBIers succeed way more often than other solopreneurs.

SiteSell Inc. Privacy Statement

We do not share your private personal information (e.g., name, email address, street address, and phone number) with any other organizations or individuals. We keep all such information you provide to us, no matter how or why you provide it (e.g., becoming an affiliate, ordering our products, etc.) completely confidential, and use it only for the purpose that you intended.

Only those employees with relevant business duties (e.g., support staff) may access your private personal information, and only to perform their duties. They are subject to dismissal for any privacy violation.

We never provide any such information about our subscribers, customers or affiliates to any third party, except in the unusual event should we be required to do so by law.

We use third parties like web analytics and advertising companies (e.g. Google Analytics, AdRoll) to measure conversions and collect demographic and interest information. As you browse SiteSell.com, these third parties may place or recognize cookies on your browser (including through the use of pixel tags and web beacons) to track how you use our website and to provide you advertising based upon your browsing activities and interests.

We do not tie the cookie to any personal information that you provide us. Your visit to SiteSell.com is entirely private and anonymous.

In addition, you can enable the so-called "Do Not Track" functionality in your browser, which is a standardized way to opt out of tracking by participating analytics services, advertising networks and social platforms. To learn how to enable "Do Not Track" in your browser, please go to http://donottrack.us/.

Finally, if you do not wish your data to be collected via Google Analytics, you may use their opt-out tool.

The 90 Day "Confidence of Success" Guarantee:Try SBI! First, Make Your Final Decision Later

Ken Evoy, Founder and
Founder and CEO
SiteSell Inc.

No product is perfect for everyone. I only want you to use SBI! if it's right for you. You likely feel the same.

If you're like me, you tend to delay important decisions because you're not 100% sure. Have you noticed how you only truly become 100% sure after you purchase and use a product?

At SiteSell, we not only recognize this, we encourage it! We want you to take full advantage of the 90 Day Guarantee!

Use it as your free Confidence of Success trial. Purchase SBI! and make a final decision after putting it to the test...

Try it. Simply follow the Video Action Guide.

Pick the perfect niche and register your domain name.

Build your business with the right process and tools.

Enjoy the rewards... growing profits and equity.

If you decide it's not for you, simply tell us.

We Will Refund You Immediately!

No strings. Better, actually...

You can keep the domain name that you register at our expense. It's our thank you for permitting us to introduce SBI! to you.

No time limits on the annual subscription!

Ask for your money back anytime... SiteSell will refund you 100% within the first 90 days of purchase of your annual subscription, and on a pro-rata basis after that.

What about the monthly subscription?

Ask for your money back within the first 90 days of your initial monthly purchase... SiteSell will refund you 100% (up to 3 months!).

There Is Literally Zero Fine Print!

No ifs, ands or buts. There is no "fine print." You can be 100% absolutely, positively sure that we will honor this guarantee.

Since 1997, SiteSell has built a rock-solid reputation of honesty, quality and service. We work with individuals of all ages (over 30,000 customers!), institutes of higher learning, existing businesses of all sizes, and vendors who all know that we mean every word we say.

This guarantee is no exception.

If you ever feel that we haven't lived up to this promise and guarantee, report it to us on the Solo Build It! Facebook page in front of our hundreds of thousands of fans and happy customers.

The Bottom Line?

Try SBI! for 90 days. If it isn't right for you, let us know.We will immediately honor your refund request, no questions asked.