Associate Media Director

The Associate Media Director is a seasoned account lead across varied client portfolios. The AMD manages multiple client account teams within the business/department, setting the strategic tone across those accounts.

The AMD will have responsibility for the P&L for their account teams, supporting the Media Director and General Manager with office-wide forecasting and financial management. They will be responsible for the professional development of their senior staff and fostering strong relationships with senior clients. They will manage client issues wherever appropriate and be responsible for maintaining exemplary account health.

The AMD will have a prominent role in the local industry and promote the agency’s credentials externally. Within DWA, they will assist the Media Director and General with the development and implementation of new products and services within the media, consulting and analytics disciplines. In addition, they will take on and lead new business projects as required.

Dynamic presence in presentations and other forms of client communication

Excellent client scorecard

Up to date with industry developments and emerging trends

Finance & Profitability

Deep understanding off account profitability, scoping and staffing

Work with Media Supervisors to present final SOW documents to the Media Director or General Manager for signature. Responsible for checking all scopes written by the Media Supervisor and calculating costs/staffing plan.

Responsible for managing profitability within their account teams and supporting the Media Supervisor with scope reduction/managing workloads when required

Responsible for forecasting for their account groups and mentoring Media Supervisors and Media Planners when appropriate

Ability to recommend client fee structures for new business and client project work, maintaining profitability and client health

Have a good understanding of all media channels, including traditional, biddable, social, search, and programmatic

Take a lead role in the implementation of strategy and consulting within DWA. Support the management team in creating new products and services where appropriate.

Take a lead role in new business. Ability to lead and convert mid to large clients and project work.

Reporting

Responsible for quality, accuracy and consistency of the reporting across their client accounts

Support and mentor Media Supervisors and Media Planners in reporting excellence Understand and recommend the right reporting structure and scope for a client and how to manage the required data sets correctly

Demonstrate strong ability to draw insights from data

Lead QBR’s and strategic performance conversations, making recommendations to improve and grow client business

Be a part of internal DWA reporting and analytics conversations, making recommendations of new technologies/abilities that could be relevant for the DWA tech stack

Internal/Vendor Relationships

Build and foster an office environment that yields strong individual and team performance and knowledge sharing

Generate enthusiasm for and commitment to your clients’ business among team members

Train and mentor Media Supervisors and manage their growth. Responsible for managing training schedules, including internal and external training opportunities

Ensures sharing of best practices, experiences and ideas across teams and offices

Demonstrate real leadership qualities, with the ability to positively support teams with tasks and deliverables