The Ducks build partnerships at local university

The event was designed to inform businesses in the Hertfordshire area about the Government scheme which is designed to generate partnerships between companies and universities around the UK, therefore generating positive outcomes for University Students, Businesses and the Government by saving resources. Most graduates don’t know about the scheme, but the event was part of a series of events around the country designed to increase awareness.

At the event, Danny spoke to Kevin Morris, an MBA Graduate from Herts who helped a local company to grow by introducing new branding, marketing and sales strategies. This is a classic example of how universities and businesses can work together with support from the government to rejuvenate the economy.

In other event news, Danny & Matt have been invited to give a lecture at the University of East London on Interaction Design and how to find out what users want. They will be presenting to students using real life examples from Cyber-Duck case studies.

We are pleased to say that we won a W3 award for the Rosslyn Analytics website in the recent winner’s announcement. The judges were impressed with the site which makes use of an original design and 3D owl characters to make it not only stand out from the crowd, but perform better than its ‘spend analysis’ competitors too.

industry news

Gap have made a spectacular Gaff (or amazing PR stunt depending on which way you look at it) in producing a new iteration of their logo. The news, which was widely reported on news portals and blogs around the internet, didn’t seem to go down very well with the public at all, with many choosing to slate the new design. This has resulted in GAP ‘rethinking’ the decision.

Yahoo is ditching Yahoo Directory UK & Ireland on 8th November 2010, according to the help section on their website. Yahoo reportedly told the popular Search Engine Optimisation blog ‘Search Engine Land’: “As part of Yahoo!’s on-going effort to build products and services that deliver the best possible experiences for consumers, we are increasing investment in some areas while scaling back in others.”

Greater Manchester Police used a twitter feed to show every call / problem they dealt with over a 24 hour period. According to the force, the exercise was designed to illustrate the type of thing they have to deal with on a daily basis.

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