“The performance reportedly used the same technology that enabled Mariah Carey to perform a concert in five cities simultaneously. Executing the Carey illusion relied on both modern day techniques and an old magician’s trick dating back to the 19th Century. First, a video was composed by New York SFX company MPC using a mixture of live footage, wire-framing, and CGI. This was then fed into Musion’s holographic technology, which projects the image onto a special foil. The foil is based on principles set out in the old magician’s illusion Pepper’s Ghost, which trick audiences into thinking they’re viewing a person or object rather than a simple reflection. By using a lightweight foil which mimics the properties of semi-transparent glass, Musion is able to extend the concept’s scale without limiting the efficacy of the illusion. The results, as you can see in the video below, are pretty spectacular.”

Dr. Dre, Snoop, Wiz, Tony Yayo, Kurupt, Kendrick Lamar (check the vid after the jump), Eminem, 50 Cent, and Warren G all made appearances at the show. The fans were a motley crew that grew up on these rapper’s music; they sung along with every word to every song. I can imagine that the feeling at this show was incredible…

I was hoping I read this wrong. “Snoop Doggy Dog… Fail?”? That’s just not possible. Snoop can do AOL commercials and still come out smelling like roses. But his latest round of product endorsements is making me scratch my head.

http://www.hackiswack.com/ is sponsored by Norton (yes, the anti-virus people). The single official video for this promotion of Norton’s looks like it was put together in round-a-bout 15 minutes.

Check this review of the website, which includes the lone Snoop video that was officially released by Norton:

HackisWack.com has a ‘blinged-out’ look about it. Come on Norton, can’t you find a better marketing vehicle for your products? Perhaps a figure to give a serious product, anti-virus software that could save your data and identity, some clout, rather than Snoop Dogg? Now, please don’t misunderstand me. Snoop is a great pitchman; he has made himself a household name over the past twenty years and has accomplished it without selling out. He is a moving target in today’s rap landscape. But for Norton’s marketing department to move forward with the idea of him pitching anti-virus software is ludacris to me.

My favorite part of hackiswack.com? The Twits that are displayed on the lower right of each page. It’s tragic that Norton would be displaying negative twits on their own page.

As a stunning Coup de grâce, HackisWack was hacked and rickrolled during its first days of operation.