MUSE

TREASURE IN GENEVA As a swiss fashion lover, I can tell you… Sometimes it’s quite tricky to get the good deal and find the brands you love. Shopping can easily get boring, and I am really not joking. Why boring? Well because, going constatly to the same shops like Zara, Mango or H&M is tiring and you simply want to see something new : like in Paris or London where new designers open their stores each month and shops are full of exclusive products. Here in Switzerland, at the big stores it’s basically impossible to find something special as the collections are all so basic and without any originality. So let me tell you, when I spot a new shop that has got all the most incredible designers unfoundable (or almost) in my little coutry, I can go nuts. I recently discovered La Muse, in the parallel street right above the Apple Store (Rue du Vieux Collège 7, Geneva) I was blown away. First because I never really entred it and second because they had all the most trendy designers like : Nicholas Kirkwood, Jerome C. Rousseau, Vivienne Westwood, Yohji Yamamoto and so on.I wanted to share this amazing discovery with you guys, so we organised with the lovely owner of the shop : Viola, a little fitting and shooting with some of the most outstanding pieces of the shop. The result was made of 4 looks perfect for various occasions, like a date, a lunch or a business dinner. The concept of the shop is making each woman feel like a Muse, a powerfull and strong personality, confident about herself and feeling great in her clothes. I was quite amazed with the quality of each piece and made some great brand discoveries such as an amazing denim brand : Hudson. It’s such fabulous designs, the materials are beyond stunning and fit the body perfectly. However, perhaps my biggest crush was for the brand Jerome C. Rousseau who creates outstanding shoes : so creativ, orginal and comfortable. The ideal balance. I hope you will enjoy this little virtual visit of La Muse shop, also the best part guys is that they are selling online too. So if you still haven’t figured out your christmas gifts, it’s the right time to have a look by checking it out (www.lamuseboutique.com).

Ohhh what an awesome shop! I’m especially loving the second look with the Vivienne Westwood shirt – to die for! Perfect to spruce up the office wardrobe ;-) Probably out of my price range though – ugh! xoxo

I know what you mean by boring shopping here -.- Zara is really all I like.

But if you’re looking for upmarket casual-wear, try Hotbox in the Centre Confédération in Geneva. It’s got all the american brands, and they choose very beautiful, funky and unusual yet wearable pieces in their store. But I don’t buy much from them because it’s so much more expensive, i just buy a helluva lot when i’m in the US! 7 Jeans and True Religion, etc. are all half the price there!

Gorgeous dresses! My favourite is the red one, its stunning! :) We have more exclusive shops up in Glasgow which is only 10 mins away from where i am but i hardly go and im a skint student atm so im going to wait untill i have more money to go up :D

Gorgeous post and pictures Kristina!And if you think it is boring to shop in Switzerland, then try SOUTH AFRICA…months behind Europe and the US and if we really want the edgy stuff we have to order it online, pay for shipping to this side of the globe and wait wait wait.So you have something to be grateful for ;)xoxoAmanda

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