Kuju partners with brand experience agency for new VR and AR projects

Katharine Byrne . DEVELOPMENT . 25th July 2017

Kuju has teamed up with brand experience agency Ralph Creative to create a one-stop-shop of ground-breaking VR and AR experiences across a variety of platforms and brands, the studio has announced today.

The news comes after Kuju co-produced a music remix experience for the single 'Paris' from the Grammy Award-winning The Chainsmokers and Sony Music, which was unveiled at SXSW in Austin to great critical acclaim.

Kuju's Head of Studios Brynley Gibson commented:We are thrilled to be announcing this partnership today. When Ralph first approached us about a collaboration on The Chainsmokers' VR experience it seemed a great fit: our interactive entertainment background in music and VR, alongside their impressive expertise in brands.

"We found in Ralph kindred spirits with a passion for creating coolinnovativeprojects and we're looking forward to showing the world what we will come up with next.”

Chris Hassell, Founder of Ralph added: Working with Kuju is hugely exciting. We knew we wanted to find a partner that had true game development experience but never thought we'd find someone with such a pedigree, with many years of VR experience across many platforms.

"Based on the success and positive feedback of Paris.VR on the PlayStation Store, we are looking forward to having a lot of fun and doing more ground-breaking work with them in the future for new and existing clients.”