Service Station Retailing in Portugal 2017: Market and competitor data and insights into fuel, c-store and car wash offerings

Summary

Total fuel consumption in Portugal increased by 2.6% in 2016 compared to the previous year. Volume sales of petrol increased in 2016 by 7.4% to 1,427 Million liters. Diesel consumption, increased by 0.5% about 3,331 Million liters. Fuel prices continued to rise in Portugal, the price of petrol in 2016 rose by 1.8%, and diesel prices grew by 9.0%. In Portugal fuel consumption is expected to decline 12.3% towards 2022 as motorists invest in increasingly fuel efficient and alternative fuel vehicles over this period.

As of 2016, 67.9% of service stations in Portugal featured a shop. The total number of service stations with a shop rose by 2.9% to 1,924 sites. The top four fuel retailers in Portugal accounted for 60.5% of the number of service station shops in the country. Galp is the leading player in the service station shop market, with 47.2% of its 720 sites featuring a shop. 17.7% of all service station sites with a shop are Galp branded.

38.5% of service stations in Portugal feature a car wash. The total number of service stations with a car wash in Portugal rose by 3.4% to 1,089 sites as retailers invested in these facilities. Galp has the largest number of service stations with a car wash in the country, at 202 sites, amounting to 18.6% of the national network. Of the top four players, BP, Repsol and Cepsa increased the number of sites with a car wash in their networks in 2016. The top four fuel retailers in Portugal account for 43.7% of service stations with a car wash in the country.

The total number of service stations in Portugal rose by 0.9% to 2,832 sites in 2016. Galp has the largest service station network, at 720 sites, amounting to 25.4% of the national network. In 2016, two of the top four fuel retailers, divested their service station networks the top four fuel retailers -Galp, BP, Repsol and Cepsa accounted for 64.5% of service stations in Portugal in 2016.

The report Service Station Retailing in Portugal 2017 provides an executive-level overview of the Portuguese service station market today, with values and volumes up to 2017. It delivers quantitative and qualitative insight into the fuel market, based on in depth interviews with major fuel operators across Europe and proprietary data from our service station retail databases. It provides: National Fuel Volumes (2012 to 2022e) and Values. Breakdown of the top five fuel retailers shop, car wash, company owned, motorway and unmanned sites. Company Fuel Volumes, Values and Market Shares. Major competitor analysis by country.

Companies mentioned in this report: Galp, Repsol, BP, Cepsa.

Scope

Total fuel consumption in Portugal increased by 2.6% in 2016 compared to the previous year.

Galp has the largest service station network, at 720 sites, amounting to 25.4% of the national network.

The top four fuel retailers in Portugal accounted for 60.5% of the number of service station shops in the country.

The total number of service stations with a car wash in Portugal rose by 3.4% to 1,089 sites as retailers invested in these facilities.

Reasons to buy

Identify who are the top four players in Portugal and how many fuel outlets, motorway & unmanned sites, shops & car wash they have.

Plan effect market strategies by uncovering market share and average fuel throughput per site of the top four players in the market.

Understand how the service station network evolving and which players are opening new outlets as well as incresing forecourt shops and car washes.

Identify what strategies the key players have across their fuel and non- fuel offerings in terms of products sold, branding, promotions, partnerships and suppliers used.

Service station competitor overview

Service station market overview

Galp accounts for more than a quarter of service stations in Portugal

Three of the top four lost market share over the last five years as smaller retailers increased their shares by investing in services