Mydin Mohamed Bin Ghulam HusseinIn 1918, Mydin was founded by Ghulam Hussein Bin Jamal, the father of Mydin Mohamed. Sadly, during World War II their shop in Penang was burnt down and they lost everything. But because of strong determination, Mydin Mohamed continues the trades of wholesaling. Mydin Mohamed is born on 1928 at Pulau Pinang, a son of Ghulam Hussein Bin Jamal. His grandfather, Jamal is a Muslim’s immigrant from India. Mydin Mohamed got married with 15 years old girl from India namely Rowshan Bai on 1949. They have 7 children as a result of their marriage, 3 girls and 4 boys. Now, Mydin is being led by his second son, Dato’ Ameer Ali Mydin. After World War II, Mydin Mohamed opened a small shop in Kota Bahru, Kelantan by selling toys and also general merchandise on 1957. With his own saving, without the help of government or anyone else, he begin to start his business empire with his small shop that have a really small space equivalent to the shop size. Only after 2 decades, Mydin Mohamed finally able to expand his business to the nearer country. In 1979 after 22 years, Mydin Mohamed expands his business to Terengganu. With this we can see the patience within Mydin Mohamed towards his business. Today young entrepreneurs do not really have patience within them because they want to achieve success in the short time and they try to achieve it through an easier way or using shortcuts.

Mydin only have 2 shops after it being establish in 1957 at Kota Bharu but now, Mydin have 94 outlets nationwide including 7 hypermarket, 18 emporiums, 3 bazaars 52 mini-marts that operates as MyMydin, 9 convenience stores that operate as MyMart and 6 franchise outlets operating as Mydin Mart. Now it is known as Mydin Mohamed Holdings BHD. in Malaysia and they also have total value of RM 1.6 billion per year. Everyone that success have their own recipe or secret so do Mydin. Their success is because of the value and culture that run towards the family and actually,...

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...1. Company Background:
The Mydin Company was created by Mr. Mydin Mohamed family in Kota Bahru, Kelantan under the name of Syarikat Mydin Mohamed in year 1956. Initially, the company started its business by selling toys from Thailand. Throughout the years until year 2000, Mydin has gone through a lot of improvement. In 2001, the company changes its name to Mydin Mohamed Holdings Sdn. Bhd. In the same year, the company is converted into public limited company and has since assumed the name of Mydin Mohamed Holdings Berhad.
2. Company Objective:
To gain more profit by attaining more customers
3. Company Mission:
“We aim to be the leading local wholesale and Retail Company by providing the best value for money for the best assortment of goods, by providing service to our customers and by striving for excellence. We also aim to inspire more Malaysians to open outlets with our own proven success formula”
4. Company Vision:
To be the leading Malaysian wholesale hypermarket in Malaysia
5. Size:
In total, there are more than 3,000 employees working under the Mydin Group Holdings.
The number of employees working in the branches varies based on the size of the branch. In the headquarters branch located in Jalan Masjid India, that I will be carrying out the research on, there are about 400-450 employees. As for the smaller branches, the estimated number of...

...Mydin Business Profile
Mydin Mohamed Holdings Bhd is one of the largest and well-established Malaysian-owned Companies involved in wholesaling and retailing. The company was founded in 1940 and was based on Subang Jaya, Malaysia. The company incorporated in 1957. Mydin currently operates 100 outlets nationwide inclusive of 10 hypermarkets, 18 emporiums, 3 bazaars, 54 mini markets (MyMydin), nine convenience stores (MyMart) and six franchise outlets (Mydin Mart). The company started the first operation in Kelantan and the company also known as the affordable and competitive prices offered among the budget-conscious consumers.
Mydin Target Market and Product lines
The company supplying several range of goods to the lower and middle income groups and also to the other wholesalers, retailers, small businesses, offices and schools. The main competitors of Mydin are Carefour, Qiant and Tesco. Mydin target more on Muslim market and their target market is as halal-wide as their range of products. It offers food and beverage, apparel, accessories, household goods, fittings and furnishings, electronics, children’s toys and even exercises equipment, stationeries, daily and dairy products, toiletries and Muslim goods. There are a variety of accessories to put on for the scarves for the Malay girls and ladies to choose. Besides that, Mydin is the best place to buy Muslim...

...﻿1.0 Introduction
1.1 Background of Mydin
In the year 1918 marks the year Mydin was found by one Mr. Gulam Husen Jamal who was the father of Mr. Mydin. Mr. Gulam was managing his shop until ward world 11 which saw the end of Mr. Gulam’s shop in Penang which was burnt down by fire incidents and left them with nothing. In 1957 Mydin out of a strong determination and his ability to persist in life pushed forward and with the help of his immediate son in the year 1979 and 1989 respectively continue the trade his father started and his first shop selling toys and general merchandise with his own sweat he continued the trade of wholesaling, the business skyrocketed to different branches in the land of Malaysian. Today Mydin is now one of the largest discount retailers in the whole Malaysians with over 17 Mydin supermarket and wholesalers emporium’s centers located across the country and also among the competing supermarket with Tesco, Carrefour and others.
1.2 Mydin vision
Mydin is the world leading distributor of competitive Halal goods and service.
1.3 Mission
The mission of Mydin is to target the overall leading in the local wholesale and retail supermarket by his constant provision of service to his customers, provision of best valuable for money and assortment of goods and services through Excellency. Also they aim to encourage more...

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...2009 Case 1: Mydin Mohamed Holding Bhd
“MYDIN TRANSFORMATION FOCUS:
LEADERSHIP AND ORGANIZATIONAL CHANGE”
You won’t go wrong shopping at Mydin Wholesale store, Where you can spend much less and take home much more, Whether rich or poor, we have merchandise just for you, We have the off brands and the name brand too
Poem dedicated to Mydin,
From a small family business to emporium, it is now going into the hypermarket chain system. MYDIN is not just an ordinary competitor to all local retailing companies. Other big players in the local retail industry are owned by foreign entities such as Carrefour, Jusco, Tesco and Giant. These foreign-owned megastores cannot treat the existence of MYDIN lightly, and has to accept that MYDIN is an aggressive and progressive local retailer that is slowly eroding their market share in the retail industry. Today, MYDIN is known to Malaysians not only for its value for money merchandise, but has a premium brand amongst customers as well as local manufacturers. The local manufacturers have found a conducive and appropriate avenue to channel their products. What or who have made MYDIN into what it is today? What are the factors that over the years have transformed this hawker business into a retail chain that is to be reckoned with by the big boys? Who drives this transformation process?
COMPANY HISTORY
The...