by Joe Rexrode, USA TODAY Sports

by Joe Rexrode, USA TODAY Sports

KALAMAZOO, Mich. -- Michigan coach Brady Hoke made it clear Friday he is not satisfied with his team finishing 8-5.

The Wolverines coach, speaking to reporters after a speech at a Michigan High School Football Coaches Association clinic, said of the season: "We had a (expletive) year, to be honest with you. Eight wins, it's not good enough."

Hoke went on to say he was "extremely proud" of the effort his players gave in an season that ended with a last-second loss to South Carolina in the Outback Bowl.

He was asked about his characterization of the season after his speech to coaches that described how he prepares his football team each week.

"I mean, it was, for the expectations (we had)," Hoke said. "It was probably an improper word to use. But, you know, I love how the kids worked, and they helped grow us. But it's not the expectations."