Monday, October 08, 2012

Madam Mayo Now Available on Kindle Blogs; A Note on the Evolution of Blogs

If you're a Kindle fan, now you can read Madam Mayo via Whispernet. Yet another brick falls from the edifice of Publishing As We Know It. When I started out as a writer more years a go than I'll admit (OK, it was in the Clinton Administration), my goal, apart from writing books, was to publish in large circulation magazines and newspapers, which I did, in fact, at first. I placed a piece in the LA Times and another in the Wall Street Journal; and also stories, essays, and poems in passels of literary journals from the Kenyon Review to the Paris Review. But that was then and this is now and now I just wanna blog-- and publish digital Kindle and iBook editions of longer, more formal essays and books.

But back to the blog. I started "Madam Mayo" back in March of 2006, more as a playful adventure than serious endeavor. How I relished not having to bother with query letters and editors! And I thought the blog's format, provided by blogger.com, looked mighty nice. It was remarkably different from maintaining a webpage-- bloggers read each other, commented on each others' pages and oh, it was jazzy what the search engines picked up.

Soon I was fascinated, perhaps even addicted to blogging. My blog's archive shows 211 entries that year. In 2007, I hopped up to 295 entries and in 2008, whoosh, up to 311.

Everything seemed yeasty and weird; this was, after all, the moment when not only blogging exploded, but YouTube, podcasting, Facebook, and Twitter took off. It was also a moment when I was actively promoting three books, hear ye, hear ye:

But blogging at such a pace proved too much. In 2009, I began to cut back, with only 217 entries. By 2010 I had settled on a policy of Mondays only-ish and with guestbloggers, when available, on Wednesdays. By 2011 I was down to 140 posts for the year, and throughout this year I've averaged some 5 - 7 posts per month until-- what happened?-- I was back up to 13 for the month of September!

What happened was I'd seen a newspaper columnist somewhere assert that cyberflanerie is dead. Mangos! That's what my blog is, except when it's not-- lists of all the peculiar, fascinating, informative links I've surfed, for your surfing pleasure.

In sum, blogging is still so new a genre I'm still, after after more than six years, trying to get my mind around it.

Dinner conversation this evening with my amiga K., a DC writer who works in a media organization, about blogging.K. says the successful ones are narrowcasting, i.e., aiming a highly specific blog at a highly specific audience.Indeed: in the litblog world, a good example would be Wendi Kaufman'sThe Happy Booker, which focuses on news in literary Washington DC and environs. Novelist Leslie Pietrzyk'sWork in Progressfocuses on, yes, work in progress. In the news world--- for example, for news on Iraq--- a blog I often check in on isInformed Comment, in which University of Michigan Professor of Middle Eastern History Juan Cole offers a daily summary of and commentary on the news in the Middle East. They may not be the end all of the All on this Subject, but betweenJuan Coleand Col Pat Lang'sSic Semper Tyrannis, I get a better sense of what's going on in Iraq than from reading, say, theWashington Post. For example, last week, when Turkish troops invaded Iraq, to get a sense of what this meant, I skipped the papers and went immediately to these two blogs because (1) bothJuan ColeandCol Pat Langare highly knowledgable about this subject and (2) their blogs often go into far more depth than scant newsprint can. (Though now and again, Col. Pat Lang dips into movie reviewing and showcasing excerpts of his civil war novel...) But back to the litblog world: for literary travel writing, another excellent example of narrowcasting would beWorld Hum. What of Madam Mayo? I'd put this blog in the category of a Individual Artist Blog. It's about my work and what interests me, as an artist. Some other blogs in said category:David Byrne(musician),Margaret Cho(comedian),Moorish Girl(writer Laila Lalami),Coffee with Ken(Kenneth Ackerman, the writer/ historian/ lawyer). Last thought: It occurs to me that few people over the age of 30 have heard the term "narrowcasting." K. said the under 30s in her office didn't recognize the phrase "Drink the Kool-Aid." Interesting juxtaposition. Possibly meaningless. More anon.

UPDATE: InClusterfuck Nation--- a hybrid (as per my defintions) of Narrowcasting (comments on current events as related to his bookThe Long Emergency) and Individual Artist Blog--- Jim Kunstler writes, that this is "a society of envious slobs deluded into thinking that they could become the next Trump if only the Baby Jeezus would whack them over the head with a sock-full of silver dollars." That's pretty much the tone throughout. Post up, bingo, 193 comments.

I never did take my own advice, if it was that. Madam Mayo is about anything and the kitchen sink but narrowcasting.

Funny, these days I don't follow that many litblogs (though I do maintain a hearty blogroll, as you'll see over to the right). Over morning coffee, after a browse through the New York Times and the FT, if I feel the urge to peek at the tottering zombie show that is the Euro, I'm most apt to check in with Swiss Miss, the Swiss designer in NYC, who offers such luscious photos and links celebrating good design, or the blog by Rose Rosetree, my favorite aura reader (her aura reading books are gold for any novelist, by the way), or marketing guru Seth Godin for his pithy and soulful advice du jour. But I was and am and will be a litblogger, blogging about books and all the wacky stuff that goes -- or might go into-- into mine. So stay tuned for more about Marfa, Texas, Cabeza de Vaca, biographies, the dead and undead, podcasts, guestblogs, and cyberflanerie galore. And book reviews, of course. One of these days I just might even come up with another book.

Rx

VISIT MY OTHER BLOGS (NO, I DO NOT BLOG ALL DAY THOUGH THAT SURE WOULD BE FUN)

The blog for the Marfa Mondays Podcasting Project: Exploring Marfa, Texas & Environs in 24 Podcasts, 2012-2013. All about the podcasts, plus photos, books, videos, and more about Marfa and the Big Bend. This blog and the podcasts are apropos of a work in progress, World Waiting for a Dream: A Turn in Far West Texas.

A once-in-a-while-on-Tuesdays blog to share my (copius) research and other information related to my novel set during the 1860s in Mexico-- that tumultuous period known as the Second Empire or French Intervention.

Finally, after numerous attempts, I tackled the behemoth in 2011. This blog, now closed but ever open for perusal, I kept for myself, for fellow W&P travelers past, present and future, and for my writing workshop students so they can see precisely what I mean by "reading as a writer."

C.M. MAYO'S ONLINE LIBRARY OF OUT-OF-COPYRIGHT TEXAS BOOKS

NOTE: MADAM MAYO BLOG PARTICIPATES IN THE AMAZON SERVICES LLC ASSOCIATES PROGRAM. THIS MEANS THAT WHEN YOU CLICK ON A LINK AND BUY A BOOK SOLD ON AMAZON, IF I HAVE HAPPENED TO BOTHER TO PASTE IN THE CODE FOR THE AFFILIATE LINK, I RECEIVE A TINY COMMISSION, AND I APPRECIATE IT. PLEASE BE ASSURED HOWEVER THAN I NEVER RECOMMEND ANY BOOK ON THIS BLOG FOR ANY REASON OTHER THAN THAT I SINCERELY RECOMMEND IT.