Monday, February 22, 2016

Eating-Out While Eating-In Is The New Normal

Foodservice
Solutions® Grocerant Guru® Steven Johnson found that “Grocerant niche
Ready-2-Eat and Heat-N-Eat fresh prepared food continues to be a disruptive
force driving change within the retail foodservice sector.”Legacy restaurant chains, legacy grocery
store chains have to adapt to the evolving consumer or risk customer migration
according to Johnson.

The
National Restaurant Association found that “some 75 percent of foodservice consumption is
off-premise”.While delivery is an ever
expanding point of fresh food distribution both restaurants and grocery stores
are seeing an up-tick in Ready-2-Eat and Heat-N-Eat fresh food sold for
out-of-store eating as consumers like Eating-Out while Eating-In.Consumers are increasingly going to a
restaurant or grocery store in search of a ‘meal
for now solution’ according to Foodservice Solutions® Grocerant team.

When
Pizza Rev, CEO Rodney Eckerman
stated that “despite having a model built for in-store consumption, Pizza Rev
sees a quarter of its pizzas walk out the door to-go”.Even technology online / mobile food ordering
guru Noah Glass stated that “There’s a large shift in foodservice to food consumed
elsewhere,” …“There’s an idea of using restaurants as a surrogate home kitchen.
Someone else preps and cooks the food, but you still eat at home.” Grocerant
niche Ready-2-Eat and Heat-N-Eat fresh prepared is exiting the side-streets for
main-street according to our own Grocerant Guru®.

Kind
of reminds you of Foodservice Solutions® ground breaking research years ago on
‘The 65
Inch HDTV Syndrome”.
Consumers never take a step back.Today
the number of ways to watch programs on your 65 Inch HDTV has increased
exponentially and so are the points of Ready-2-Eat and Heat-N-Eat fresh
prepared food according to our team at Foodservice Solutions®.

Where
is your food being consumed?Are you
ready for a Grocerant niche program assessment? Grocerant Scorecard? Outside
eyes can drive top line sales and bottom line profits.