According to the reported earnings, Alphabet Inc’s earnings per share are $9.93. The company generated revenue of approximately $31.15 billion as compared to revenue generated last year for the same quarter, which was $24.75 billion. Net income reported for the quarter is $9.4 billion compared to $5.43 billion last year. This makes the adjusted earnings of $13.33 per share as compared to the $7.71 for Q1 of 2017.

These numbers beat the analysts’ estimation of $30.31 billion and earnings of $9.31 per share. Alphabet’s stock gained $17.55, or 1.64% during the after-hours trading directly following the earnings release, however, was later down by 0.5% as the company executives gave details of their noteworthy investments made in hardware and other upcoming businesses.

As the company witnessed strong growth in sales numbers, its traffic acquisition costs continued to increase as a percentage of revenue and the price of real estate and computing power went up. The company also reported that its Nest smart home unit lost $621 million in 2017.

Due to the new accounting laws, Alphabet had to report the unrealized gains and losses from its investments. They reported a one-time increase in equity securities of $3 billion, which could be because of its investment in Uber in 2013.

As expected, Google’s advertising business had a significant contribution to this revenue, posting $26.642 billion in the first quarter, which is up by 20 percent every year. Alphabet’s “other revenues” comprise of its cloud business and hardware sales which are close to $4.3 billion.

Google Chief Executive, Sundar Pichai, told analysts Monday that, “It’s important to understand that most of our ad business is search, where we rely on very limited information, essentially what is in the keywords to show a relevant ad.” Adding further, he said that YouTube is a key revenue generator for the company and that Google is investing in new content, which includes live-streams.

Asked about new European privacy rules, Pichai said that the company expected to be ready for the implementation of the GDPR next month. “We started working on GDPR compliance over 18 months ago,” he said. “It’s really important, and we care about getting it right.” He added that the company was committed to bringing new privacy controls to consumers worldwide.

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Scoota Partners with Ternio

The Funnel Reports Top News Story Scoota, the market leader for automated, brand-safe online branding has partnered with Ternio, a preferred blockchain partner, to bring transparency to programmatic digital advertising. ****
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The Funnel Report: Friday Recap (Nov 12-15)

The Funnel Reports Weekly News Recap Experience management company, Qualtrics, was all set for an IPO launch this week before SAP announced that it is acquiring the company for $8 billion. Cisco recently announced the launch of a hybrid deployment option for customers of both Cisco and Amazon’s Web Services. Alibaba has decided to make Alicloud, their cloud computing arm, its main business in the future. Cisco recently announced the layoff of roughly 460 employees from their San Jose, California headquarters. Two-year-old startup, Growlabs, has been acquired by Adroll Group to help them boost their identity graph and data capabilities. Mixpanel is the world’s largest user analytics platform and is looking to expand their commitment to helping organizations grow and make more data-informed marketing decisions. VoltDB, a real-time application database, will derive analytics results from data streams based on machine learning algorithms from MapR Technologies. ****
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Mixpanel Expands Business Offerings

The Funnel Reports Top News Story Mixpanel is the world’s largest user analytics platform and is looking to expand their commitment to helping organizations grow and make more data-informed marketing decisions. ****
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Follow The Funnel Report on Instagram HERE: https://www.instagram.com/tech_funnel_online/ TechFunnel.com is an ambitious technology-focused digital channel dedicated to highlighting the economy of information and the massive intersection of business and technology. We offer useful information, news, tools, and recommendations about what is new in the industry, where technology is headed, and how it can help you improve your personal and professional life. The goal of TechFunnel.com is to keep businesses and consumers on the cutting edge of need to know information about the people, product, companies, and innovations that are changing the world.