TSM Business Review

TSM Business Review (TBR) is the official bi-annual publication of Thiagarajar School of Management, Madurai, India. TBR is published since 2013 regularly during the months of June and December. It provides an open platform for reading and sharing articles, research papers and case studies that have a high impact on the management field. It has a special emphasis on management issues that are relevant to emerging economies and aims at providing a link between academic research and practical implications. Notably TBR is one among the very few journals in India which is listed in both Proquest and EBSCO - Business Source Premier.

TSM Business Review, published by Thiagarajar School of Management, Madurai is an international bi-annual, double blind, peer-reviewed journal with ISSN 2348 –3784. TBR welcomes original research papers, case studies with teaching note, book reviews, discussion papers and perspectives on various functional areas of management science. It aims to present the latest thinking and research on major management topics in form of articles that meet high academic quality standards, while still being accessible to non-specialists. The journal has a distinguished editorial board composed of leading experts/researchers from around the world.

We encourage authors to bring rigorous empirical and high quality research work from the areas of Human Resource Management, Organizational Behavior, Marketing Management, Accounting Research, Financial Management, Banking and Financial Institutions, Microeconomics, Macroeconomics, Development Economics, Operations Management, Business Innovation Business Information and Technology, Project Management, Knowledge Management Organizational Development, Strategic Management, Business Process, Reengineering and Benchmarking, Productivity, Competitiveness and Business Growth, Entrepreneurship and Small Business, New Product Development, Leadership and Organizational Change, Service and Manufacturing Management, Supply Chain and Value Analysis, General Management, Banking, Insurance, Corporate Governance, Information Technology and emerging trends in allied subjects across the globe. Papers should not have been simultaneously submitted for publication to another journal or any other source. If the paper has appeared earlier in a different version, we would appreciate you to send a copy of the same with your contribution.

Authors are requested to follow TBR guidelines to fine tune their contributions. It will help immensely to speed up the review process and would lead to zero error. The writers are requested to strictly follow the submission guidelines especially with regard to citation and preparation of the bibliography.

Academic fraternity is welcome to Join the review board of TBR. Please email your CV to TBR office. Since TBR is not for profit, we shall not pay any honorarium for review. Your name shall be recognized in the journal. Decision of acceptance of your request as reviewers shall be done by editorial board.

The authors are solely accountable for the contents of the papers compiled in this volume. The publishers or editors do not take any responsibility for the same in any way. Errors, if any, are purely involuntary and readers are requested to communicate such errors to the editors or publishers to avoid discrepancies in future.