How do internal links, like from the home page, affect SEO?
– SEO Tips

Question: Does it make a difference one way or the other if we link certain pages of our site to other pages on our site?

Answer: This is a and a very important one. First, as we discussed in class, links FROM the home page to other pages on your website are VERY important. Google interprets anything that is one click from the home page, as VERY important. So if you want to dominate certain keywords, create landing pages for these keywords and then make one click links from the home page.

Second, any page on your website that has many pages linking back to it, also enjoys higher link authority. It’s another way that Google rewards large, beefy websites. Each little page has a ‘vote’ and those little votes from that page to, for example, your home page, boost its own internal page rank.

In general, any link is a vote to Google, whether it’s an internal or external link.

About
Jason McDonald, Ph.D

Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.