WIRED (DEC 2017) - At a San Francisco startup called Kindred, for example, engineers are teaching robots to do that final step of fulfillment. Using a technique called imitation learning, engineers steer the robot to show how best to grasp a wide range of objects you’d find at a marketplace like Amazon. “Some are soft and squishy, some are hard, some are heavy, some are soft,” says George Babu, co-founder of Kindred. “And there's no way you can program that.”