Who says property search is boring and painful? It has just got better! And Magicbricks.com is at the forefront of all these changes. It has redefined the whole property search paradigm for its consumers.

Moreover, customers demand a lot more personalization than they did earlier. Keeping this in mind, banking professionals too are pushing the boundaries with a number of new innovations, keeping in mind the digital savvy consumers. Gone are the days when bankers could complete KYC and account opening and servicing at their own pace, now customers demand a whole new level of service. Banks are now making efforts to thrive in this digital revolution by keeping technology at the forefront.

The real estate customers too are evolving. Notwithstanding all the changes around regulations which have come in recently, customers have gotten more-savvy and are using technology far more than they did earlier. They don’t have time to go and find a property or find a home loan on different platforms. They want simplicity and ease of using a platform which caters to all these needs together. Real estate platforms are even going a step ahead and introducing features to cut down the time to close a transaction.

Smart tools which enable discovery, shortlisting and closure are being enabled by these platforms. Walk into a mall, or a builder’s office and today they will show you state-of-the art virtual reality devices which allow you to virtually take a tour of the property.

Similarly AR technology enables a person to point a camera in a particular direction and get a sense of properties available there. Portals such as Magicbricks.com are leading such and many other changes in the category and who knows what comes next.

Combining the best of both worlds, Axis Bank in partnership with Magicbricks has introduced property search feature within the Axis Bank app, enabling users to undertake search, browse project, leave responses and even apply for home loans.

Incorporated in the pre-login section of the Axis Bank Mobile App, the feature can be accessed by any individual who downloads the App. In addition to the search function, home seekers can also connect with the sellers / builders, check their eligibility and also apply for a home loan. In fact, augmented reality technology as a separate feature within the same app enables users to search and locate nearby properties on the go, in a 360 degree mode, through their mobile camera.

No more switching apps and environments, users can now work in a single environment, find a suitable property, speak to the owner and then conduct a site visit offline. Needless to say, they use technology to find the property through AR in the first place. Simultaneously a home loan can be discussed with the banking institution and closed in the same environment. Nope we are not talking about something 5 years hence, this is happening NOW!

A unique, first-of-its-kind integration, Axis Bank is the first bank to provide customers with this new feature, making it much simpler for them by connecting their banking features to property searches. The App is available for Axis Bank’s two million-plus existing users, who can use this new feature without downloading the updated version; for new customers, the App is available on Android and iOS platforms. Magicbricks.com is proud to partner Axis Bank in this endeavour.

Magicbricks.com is at the forefront of the digital age and is constantly aiming to serve its customers with the latest innovations. Also the platform enables the customers to do much more than a property search and discovery. There are many other smart features and modules which aid the customer in the entire property buying cycle. Some of the other cool stuff offered by Magicbricks.com for consumers include property worth calculators, luxury buying, smart calculators to calculate return on investment and loan rates, advice sections, décor, premium services for landlords to sell their assets etc.