This coming Monday, February 2nd, I will be presenting on affiliate marketing at Cornell for the Dyson Business Inclusion and Diversity Program. The title of the presentation is "Affiliate Marketing Concepts & Careers", and the goal is to familiarize undergrads with the world of retail-based affiliate programs.

I have been laser focused in cost per sale affiliate programs for over a decade, and I have experienced every perspective: publisher, merchant and network owner. To me these are no-brainer concepts, but many college students (even communications or marketing majors) are not familiar with performance marketing.

This event will take place on Cornell's campus: Warren Hall 401 on Monday, February 2nd 4:30pm. Presentation available at Slideshare or PDF on GaryMarcoccia.com.