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Let's go skiing. Safety first

Even if it’s still autumn, the beginning of the Ski World Cup is projecting us in the winter season. For the enthusiasts, this is the right moment to get familiar with mountains and downhills. Being prudent and physically trained is key to avoid endangering both your own safety and the one of those around, guaranteeing all a safe fun. These are the few and simple rules enabling the enthusiasts to enjoy sport and nature in the best way. All of this is witnessed by the alpine skiing Italian champion, Federica Brignone, supported by Banca Generali, who is competing in the 51th Alpine Skiing World Cup organised by the International Ski Federation (FIS).

Generali passionately promotes and supports winter sports. Thanks to Generali Austria, the Group will once again be the protagonist of this edition of Circo Bianco by sponsoring 32 of the competitions scheduled, encouraging the passion of skiing athletes and enthusiasts.