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Joanna Liu, left got a peck on the cheek from Caroline Newman during a Valentine's day buy-one-get-one-free promotion at Qdoba on Avenue of Champions near UK campus in Lexington, Ky., on Feb. 14, 2013. Photo by Pablo Alcala | Staff Lexington Herald-Leader

Kyle Johnson, left and Ashraf Greene hugged during a Valentine's day buy-one-get-one-free promotion at Qdoba at Palomar in Lexington, Ky., on Feb. 14, 2013. Photo by Pablo Alcala | Staff Lexington Herald-Leader

Mollie McCollough, left and Anthony Willinger kissed at the register during a Valentine's day buy-one-get-one-free promotion for kissing couples at Qdoba on Avenue of Champions near UK campus in Lexington, Ky., on Feb. 14, 2013. Photo by Pablo Alcala | Staff Lexington Herald-Leader

Jake Harris and Hilary Price kissed at the register during a Valentine's day buy-one-get-one-free promotion for kissing couples at Qdoba on Avenue of Champions near UK campus in Lexington, Ky., on Feb. 14, 2013. Photo by Pablo Alcala | Staff Lexington Herald-Leader

David Christopher kissed Kim Eidson during a Valentine's day buy-one-get-one-free promotion for kissing couples at Qdoba on Avenue of Champions near UK campus in Lexington, Ky., on Feb. 14, 2013. Photo by Pablo Alcala | Staff Lexington Herald-Leader

Nidia Jardon, left kissed Nick Kiser during a Valentine's day buy-one-get-one-free promotion for kissing couples at Qdoba on Avenue of Champions near UK campus in Lexington, Ky., on Feb. 14, 2013. Photo by Pablo Alcala | Staff Lexington Herald-Leader

A line of mostly college students lined up for lunch during a Valentine's day buy-one-get-one-free promotion for kissing couples at Qdoba on Avenue of Champions near UK campus in Lexington, Ky., on Feb. 14, 2013. Photo by Pablo Alcala | Staff Lexington Herald-Leader

Hannah Hale and Nick Jones kissed at the register during a Valentine's day buy-one-get-one-free promotion for kissing couples at Qdoba on Avenue of Champions near UK campus in Lexington, Ky., on Feb. 14, 2013. Photo by Pablo Alcala | Staff Lexington Herald-Leader

Tatum Davenport kissed Cameron Snipes at the register during a Valentine's day buy-one-get-one-free promotion for kissing couples at Qdoba on Avenue of Champions near UK campus in Lexington, Ky., on Feb. 14, 2013. Photo by Pablo Alcala | Staff Lexington Herald-Leader

Cameron Snipes kissed Tatum Davenport in an attempt to out-do a peck on the cheek she gave him a few second earlier during a Valentine's day buy-one-get-one-free promotion at Qdoba on Avenue of Champions near UK campus in Lexington, Ky., on Feb. 14, 2013. Photo by Pablo Alcala | Staff Lexington Herald-Leader