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HP Developer Community Blog

Bob Taylor, an architect for HP Link Technology, was one of a handful of HP developers who traveled to Germany for Drupa 2016, the world’s largest printing expo. HP was showing off its finest, biggest digital printing hardware. But Bob sees software and APIs in the future for Drupa 2020.

Variable Data Printing - the ability to make every printed item look unique or carry a unique identity - is where the action is at Drupa 2016. With HP Link Technology all those unique printed products can not only look unique, but also act unique.