Appoxee

Teradata, the publicly-traded analytics company, has made another acquisition to beef up its operations in mobile: the company has acquired Appoxee, an Israeli push-messaging startup aimed at publishers and developers that want to increase user engagement in their apps. We have had direct confirmation of the deal from a source very close to Appoxee, and Israeli-language paper Calcalist… Read More

With mobile publishers moving away from paid apps and toward in-app purchases in order to monetize on mobile, there’s an increased need to generate more revenue out of existing install bases. That’s an area which mobile app engagement platform Appoxee has been focused on since its founding in early 2011, and today it’s announcing an additional $1.8 million in seed funding to… Read More

Here’s a roundup of recent stories on TechCrunch Europe:
— Internet publishing company Populis is expanding its network operations to South America with the acquisition of Cidade Internet, a popular Brazilian Web portal. Financial terms of the acquisition were not disclosed.
— Moscow-based Heverest.ru, an online retailer of sportswear, leisure and travel goods, has scored… Read More

Israeli startup Appoxee has raised an undisclosed amount of funding from early-stage investment firm Cyhawk Ventures.
The company offers a service that helps app developers and publishers increase user engagement through rich push notifications and helps them with things like audience segmentation, targeting, analytics and reporting. Read More

Israeli startup Appoxee has raised an undisclosed amount of funding from early-stage investment firm Cyhawk Ventures.
The company offers a service that helps app developers and publishers increase user engagement through rich push notifications and helps them with things like audience segmentation, targeting, analytics and reporting.
Read more over at TechCrunch Europe. Read More