“The TV series is generating even greater interest in the company – in fact, visits to the recruitment page of our website has almost doubled since the show launched – so we are using Facebook to raise the profile of our most popular roles with a fun app,” said East Coast’s social media manager Nick Wood.

“It’s a fantastic series and the national TV exposure gives us an opportunity to interact with a wider audience on a one-to-one level.”

The Facebook App asks users a series of questions and then recommends a job most suitable to their personal profile and allows them to view similar roles on East Coast’s recruitment page.

All Aboard: East Coast Trains’ is shown on Sky 1 HD at 8pm every Tuesday until January 2014. East Coast Trains is based in York.