Development

If you plan to succeed online and grow your business through online channels, you’re going to need development help. Whether you need a complex custom ecommerce website built from scratch, a simple themed WordPress site setup, or individual fixes, plug-ins, site maintenance, or coding assistance, Thrive’s experienced technical staff has you covered! We will work directly with your in-house technical team, collaborate with your current development contractors, or take on all development needs ourselves. Every situation is different. Thrive will work to make yours a success! Web Development.

Thrive at a Glance

Put simply, Thrive is the best profit-building partner you’ll ever have! We
are experts in marketing, sales, business leadership, and business
efficiency. When you’re ready to do more than just succeed, you need to
Thrive!

Bing Ads: Standard Text Ad Support To End July 31, 2017

Bing Ads: Standard Text Ad Support To End July 31, 2017

If you’re a Bing Ads advertiser, you may want to hear this. You have about 10 months to est running standard text ad (STAs) against the new, longer expanded text ad (ETA) format before STAs finally shut down. In an announcement, Bing Ads said that it will no longer support STA creation or editing as of July 31, 2017.

Even though standard text ads will remain running, advertisers aren’t going to be able to make any changes, including to landing page URLs.

In March, new options were added to Bing Ads, allowing users to convert standard text ads to expanded text ads in the UI and in Editor. Advertisers will be able to import the ETAs they’re using in AdWords.

In addition to tips for ETAs, such as to start with the best-performing STA copy when creating new ETAs, Bing Ads also suggests these tips:

Review ad extensions to ensure that they have fresh, differentiated content from expanded headlines.

Include the brand name in the headline for trust.

Write clear, specific offers. For example, rather than “big discounts,” specify an exact percentage, such as “50% off.”

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Scott Davenport is the content writer and social media man of Thrive Business Marketing in Portland Oregon. Writing about the current events of the SEO world, as well as tips and advice that fellow SEOs could use to improve their own SEO campaigns and shares it for the whole world to see!

Thrive at a Glance

Put simply, Thrive is the best profit-building partner you’ll ever have! We are experts in marketing, sales, business leadership, and business efficiency. When you’re ready to do more than just succeed, you need to Thrive!