Digital economy is the new form of economy which is based on digital technology and represents one of the most atractive ways for business growth and development. Nowadays, business is taking place with the use of information and communication technology that is rapidly advancing and becomes a part of spheres of business as well as private life. The development of technology led to the idea of digitizing economics, that is, about the emergence of a digital economy. The digital economy was initiated by globalization that brought networking, mobility, integration, electronic business, direct business, digital products and services, new organizational form and many others.