BUSINESS DEVELOPMENT

Understanding the market and how to
position an innovation to address that market is crucial for
ensuring the success of any business as well as being essential for
funding applications.

Both Innovate UK and
Horizon 2020 require strong
business cases to access funding. We can advise on strategy,
perform technology market studies, create business cases and forge
partnerships to create coherent and robust business propositions.
For cutting-edge and novel developments, we conduct
technology market studies to establish the business case (if any)
and potential for market take-up. Since our market studies are for
developments yet to be made, our clients cannot find suitable
off-the-shelf reports from the typical large players. Not only are
these reports expensive, they do not focus on the specific areas in
which our clients are interested. From us, clients receive a
well-researched report tailored to their requirements and
needs.

TESTIMONIALS:

I was happy with the work Black Kite did for me, and I would
hire them again. Commercial-level communication skills and market
awareness combined with their high-quality background in physical
science and engineering made for a productive partnership. Black
Kite’s position, sitting square between the technical and
commercial worlds, is uniquely strong within the knowledge transfer
industry.

Black Kite undertook a small consultancy project on a novel
antenna design developed at Queen Mary University. It was
unclear how this technology could fit market needs. At short
notice, Black Kite prepared a professional proposal, clearly
outlining the work to be done and how the project was to be
conducted. They started with primary research, interviewing
key potential clients and collaborators, and presented a
well-argued report within our schedule, which was important in
securing further internal funding for continued development.
The study results informed the product development and market
areas to pursue.

More importantly, they introduced us to Satellite Services
(now SSBV) who have since funded further development of the antenna
for space flight.