Subscribe to industry newsletters

Kids' movie site only a click away

Ster-Kinekor Theatres's new interactive, movie-related website for children, www.sterkinekor.com/skkids, lets them escape into the world of movies and view the latest trailers, read all about the movies and their stars, see what's coming up, play games and download exclusive content all directly aimed at them. Launched on Thursday, 30 July 2009, to coincide with the release of G-Force, kids can win prizes by sharing news with their friends. “We wanted to create an environment that is fun, safe and really children-centric,” commented Elizabeth Lee Ming, Ster-Kinekor Theatres CRM manager. “Children of all ages are increasingly online, and rather than them having to navigate through content that is not aimed at them or necessarily appropriate, we realised the need to create this portal for them.”

LEGAL DISCLAIMER: This Message Board accepts no liability of legal consequences that arise from the Message Boards (e.g. defamation, slander, or other such crimes). All posted messages are the sole property of their respective authors. The maintainer does retain the right to remove any message posts for whatever reasons. People that post messages to this forum are not to libel/slander nor in any other way depict a company, entity, individual(s), or service in a false light; should they do so, the legal consequences are theirs alone. Bizcommunity.com will disclose authors' IP addresses to authorities if compelled to do so by a court of law.