Friday, June 24, 2011

Font Change

About 5 years ago I developed this affinity for old books. They're kind of mysterious and have this authenticity to them that I love. I'm trying to achieve some of that feel with this new font.

Typographers who are reeling at my decision:

Consider this report about the legibility serifed and sans-serifed fonts. It concludes:

What initially seemed a neat dichotomous question of serif versus sans serif has resulted in a body of research consisting of weak claims and counter-claims, and study after study with findings of “no difference”. Is it the case that more than one hundred years of research has been marred by repeated methodological flaws, or are serifs simply a typographical “red herring”?

It is of course possible that serifs or the lack of them have an effect on legibility, but it is very likely that they are so peripheral to the reading process that this effect is not even worth measuring (Lund, 1999 ).

Indeed, a greater difference in legibility can easily be found within members of the same type family than between a serif and a sans serif typeface. ( Tinker, 1963 , Zachrisson, 1965 ). There are also other factors such as x-height, counter size, letter spacing and stroke width which are more significant for legibility than the presence or absence of serifs. ( Poulton, 1972 ; Reynolds, 1979 )

Finally, we should accept that most reasonably designed typefaces in mainstream use will be equally legible, and that it makes much more sense to argue in favour of serif or sans serif typefaces on aesthetic grounds than on the question of legibility. ( Bernard, 2001 ; Tinker, 1963 )

Dear Edahn, I was wondering what to do about my situation with my boyfriend (he's 22 and I'm 18). We have been together for aroun...

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Edahn is an attorney, mediator, presentation designer, aspiring therapist, brother, annoying son, coffee drinker, and fake philosopher living in Los Angeles, California. His best skill is noticing when people get haircuts. Totally useless but astonishingly accurate.

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