Monday, November 05, 2012

What Are Young Adults Saving For?

If you're waiting for the housing market to rebound, you might have to wait a long time. The results of a recent Harris survey show that buying a home is way down on the list of priorities for young adults who are saving money. Most (59 percent) of 18-to-35-year-olds are currently saving money, but the percentage who are saving to buy a home is smaller than the percentage who are saving for a rainy day, college, retirement, a car, or a vacation. Here is what young adults are saving for (more than one goal could be cited)...

ABOUT ME

Demographer and editorial director of New Strategist Press, Cheryl Russell is the former editor-in-chief of American Demographics magazine and The Boomer Report. She has written numerous books about demographic trends. Ms. Russell is a professional demographer with a master's degree from Cornell University.