Becky McMichael

definition: ideas person

What they mean: I am a lazy f***er who classes my job to be done just as soon as I have come up with a completely unscientific idea for a campaign that is basically abstract crap and I can pretty much guarantee nobody on the business side of the agency will ever be able to sell and no client will ever run.

Why would anyone brand themselves an ideas person?
As if people would hire anybody who COULDN’T come up with good ideas?