The marketing coup: Through consistent use, thousands of individuals and companies are utilizing Twitter to increase Web traffic, or to perpetuate a brand.

Using Twitter, as opposed to E-mail, Blogs and Instant messaging, provides the value of fast and compact communication. If used correctly, Twitter is an attractive tool for sharing relevant content quickly with interested users.

Twitter holds a high value to corporations. It helps them learn new things from their audience and in turn teach their target about their services/products; thus promoting collective intelligence.

Twitter proves to be a very good way to connect with current friends and meet new ones in an engaging environment. Furthermore, Twitter provides its followers with the luxury of “venting” to friends about feelings, likes, dislikes, interests and so on.

Twitter is everywhere! It has solved the problem of staying in touch when you’re not physically bound to your computer! Through Twitter, you can keep up with the buzz even when you’re on the move, with text or IM. Continue reading »