"USA Today now joins a cadre of media and journalists who have sacrificed their once-sacrosanct role of trying to remain at least relatively unbiased for the sake of the audience they serve. Instead, they are actively working to affect a national political campaign because they either feel so strongly personally they can’t help themselves; or they are so influenced by political, corporate or advertising factions that are increasingly twisting the arms of the media to advance their interests. Neither is a good scenario for a news organization, and neither is a good way to maintain the trust of readers looking for a fair news source." -Sharyl Attkisson