Are you trying to attract the new movers in your neighborhood to your Chinese restaurant? First you must understand the concept of new mover marketing. These people are the one who have just moved to the new area without having extensive knowledge of the local businesses or the local area restaurants. It is very important that you develop a good reputation amongst them if you wish them to be your future customers. Attracting new customers to your Chinese restaurant will help you generate more weekly sales, more monthly revenue, and higher annual profits. Response rates for food service direct mail tends to be exceptionally high when combined with great offers.

There are many people who try to run Chinese restaurants without having a good marketing strategy. So, at the end of the day, they find it very difficult to run their business and eventually they close down their business. This is why it is very important that you have a very clear understanding of the market. It has been estimated that nearly 20 million renters as well as homeowners move their location to a new home annually. So, catching them on the run with direct mail service would help your business no end.. You do not have to worry about spending a lot of money in advertising. Hence, it is the ideal service where you get the best value for your money. You would be able to grab the best opportunity in bringing more customers for your business.

Simultaneously you should try to interact with the new movers so that you can develop some interest to visit your Chinese restaurant. You can also offer some discounted prices on their first visit to your restaurant. When you opt for taking the service of new mover direct mail, they get the welcome note from you where it also mentions about your business. So, they get your welcome message much before the competitor gets the knowledge of their arrival in the area. This way you already have a head start. With the new mover data, you would be able to reach to the large consumers.

Your printing company will create beautiful designs and images for you mailers in the form of a menu or a postcard saying “Welcome to the neighborhood.” This will entice the customer to visit your restaurant and that spread the word to new people they meet. Doesn’t that sound like a smart way to advertise? Most printing companies can provide further advice on how to attract the new movers to your Chinese restaurant. So, go for advertising to new movers in the neighborhood about your Chinese restaurant. Do not forget to offer your best dishes to them and make them satisfied with your hospitality. Remember that new mover direct mail would really help you to reach your full potential.

It was time for us to return to their roots. Two of our last three Quests took us to Flushing, NY. We had to find our selves again. Center our being. Get back in to the ‘hood.

We’ve tried a mix of other styles of Chinese food. Cantonese, Szechuan, Singapore style. But, never Kosher Chinese food. There are plenty of Kosher Chinese restaurants in Manhattan. But, our Quest, as yet, isn’t to find the best Chinese restaurant on that little finger of an island that they call Manhattan. Our Quest is to find the best Chinese restaurant on LONG Island.

So, we had to find the most densely populated Jewish area we could possible find. The Five Towns. Destination: Lawrence, NY

And when we got there, we nearly missed it. It sure looked closed and out of business from the outside. But, we’re smart Jews. We’re literate. We know how to read. The sign said “Open for Business”. That must mean that they’re open for business.

So in we went.

For anyone who wants to follow in our footsteps, the restaurant is located at:

Cho-Sen Island

367 Central Avenue

Lawrence, NY 11559

And, oh what a schlep it was to get there. Oye vey!

The number of yarmulkes in the restaurant outnumbered the number of chopsticks by a ratio of 40-5 (or, 8-1 for those of you mathematician who like to bring their fractions to the lowest common denominator (Jews AND Chinese will love that reference!)

The restaurant was packed. And it was a Wednesday night. I can only imagine what the crowd is like on the weekend. Hmm… Shabbos. Perhaps Wednesday IS their busy night of the week. Dunno. Can anyone verify what crowds there are like on a weekend for us please?

There’s a sushi bar in the restaurant. We didn’t order. In fact, the fact that there was a sushi bar nearly disqualified the restaurant. However, we did some research and learned that sushi didn’t come from Japan. It originated in China. (check wikipedia if you don’t believe Mee). So, Cho-Sen Island was back… and we were there.

The restaurant also has a full bar (though no one was sitting at it, but they do serve a full slate of drinks). The mai tai’s, I must say, were fabulous. OK, was fabulous. I just had one. Could have had another… but, we did some pre-gaming of another sort prior to walking in.

We wanted the full Chinese food experience. An authentic meal. It’s a little hard with the restaurant being Kosher and all. No pork for example. D’oh!

But, what we saw on some other tables made me shake my head. Steak and potatoes. Really? It was seen at quite a few tables. Clearly THAT was NOT for the Mee’s.

So, what did we eat? We ordered:

Wonton and Subgum Wonton Soup

Chicken Noodle Soup

Veal Spareribs

Dragon and Phoenix (tender chunks of prime-rib steak and succulent chicken sauteed & served on a “garden” of choicest Chinese vegetables. perfect for a prince or princess!)

Double Delight (seafood & veal)

Shredded Crispy Beef

Chicken Chow Mein

Vegetable Fried Rice

Some observations if I may. First it’s Glatt Kosher. Some of the dishes were extremely expensive (yet paradoxically, our bill was way lower than we expected. Mee’s do love getting a bargain. And, good food!)

And the food WAS good. Surprisingly good. A LOT better than some of the other Chinese restaurants we’ve been to.

A few complaints… the sauces tasted exactly the same on a few of our dishes. And, our taste buds detected a lot of sodium.

We left full, bloated in fact (none of us were hungry an hour later… I purposely waited not to wirte this review for 24 hours just to see when we’d get hungry again). There were left overs as the food was very filling. But, we didn’t fight over who was NOT going to take it. It was taken home gleefully.

When is a “B” the second best score that you can get? When it comes to Foo Kee Seafood Restaurant! As in achieving the second highest rating ever accorded by The Chinese Quest that is! For the other reason that you could score a “B”, you’ll just have to check out our Twitter feed, @TheChineseQuest.

After a two month hiatus, in the winter that seemingly will never end in the New York City Metropolitan area, the Mee’s hit the road again this evening. Taking special note of Mee Tsu Yan’s delicate intestinal fortitude, or lack thereof at this time, we purposely chose a Chinese restaurant of the Cantonese variety.

Once again search of the best Chinese restaurant around we ventured forth again across the Nassau border in to Flushing, NY. At this point we must consider rating Flushing restaurants on a separate scale than Long Island restaurants as is becoming evident that Flushing restaurants are now occupying four of the top five spots on our Quest to find the best Chinese restaurant on all of, umm, Long Island.

Our destination was:

Foo Kee Seafood Restaurant

136-14 38th Avenue

Flushing, NY 11354

Our special guest this evening was the most honorable Mee Har Vee, a world renowned wine connoisseur, or sommelier, a bon vivant, and an all around nice guy. A real mensch, if ever we met one. A character. And boy do we know characters!

Darren was our host. I swear the guy could have been in vaudeville! And what better way to strike a chord with a Jew than being funny and personable. We were in for a real treat (which sure put, the “B” rating that the Board of Health slapped on the restaurant, our minds at ease).

We left ALL of the ordering to him… and we left the wine selection to Mee Har Vee… more on that later.

When Darren (we’re not really sure if that’s his real name or a stage name) brought out three appetizers that included our staple of spare ribs (so so), crispy peking duck (yum-Mee), and a crispy chicken dish, our meal got off to a great start.

It was accompanied by Mee Har Vee’s first of five wine selections, called “Seven Daughters”. Now being that we were six guys, we were a little confused. What was the extra daughter doing at our table? Then he explained the Seven daughters represented the seven different grapes that were blended in to making this most delicious white wine. There were four other wines served. Beats me what they were called. By then I was… umm, back to the review.

So, after the appetizers settled nicely in to our bellies it was time for Darren (that was his name, right?) to recommend our entrees. There were four or five spectacular choices served with some incredible sauces. Nothing spicy. But, very succulent.

My favorite was the five pound lobster in garlic and ginger sauce.

There was some steak cube (kew?)… melted in your mouth. Scallops that were like butter. Another chicken dish, and house special fried rice.

Being a true, authentic, Chinese Restaurant, there was no fortune cookies served for desert (so sorry, you’ll have to pick your lotto numbers from some other place), but the sweetest juiciest oranges I’ve had in a long long time.

There are literally hundreds of Chinese restaurants that you could go to in Flushing. This is one that you surely don’t want to miss.

The popularity and demand for Chinese cuisine is so much that there is hardly any Chinese restaurant that is not overcrowded. The oriental food is well known for its wonderful flavor and method of preparation. However, without the right ingredients and utensils, it is impossible to do good business. This is why one who runs an eatery cannot do without wholesale Chinese restaurant supplies.

Find the Right Supplier

A standard restaurant must necessarily have a good stock of essential items such as bamboo skewers, to-go boxes, woks and chopsticks. All this and more can be easily purchased online instead of going to retailers.

The advantage of purchasing from a top quality online store selling Chinese restaurant supplies is that you can be assured of getting genuine products in both small and large quantity in various specifications. There are online suppliers who guarantee to ship the supplies in just one or two days. With this, you can be sure that your supplies won’t run dry and the stocks would be replenished before it is too late.

A simple online search sitting in the convenience of your home or shop would get you a list of suppliers who sell the goods you want. You can compare the difference in cost of various supplies with their competitors and take advantage of free shipping. With all products sold at discounted rates online and shopping made so enjoyable and convenient, you cannot hope for a better deal.

Run Your Business in Full Swing

By getting all your Chinese restaurant supplies from a wholesale supplier, you would never find yourself in a tight situation. It is one of the most essential aspects to consider for running a business in full swing. Make sure to buy products that bear the hallmark of Chinese culture so that your customers would have a real taste of this delightful cuisine. Customer satisfaction would be at an all time high as your customers would be literally living the Chinese experience.