Imagine if you had the ability to attract guests to your restaurant when they are close by? Well, you do! Consider this powerful statistic: After a geofence message has been sent, 30-40% of recipients will visit the location within 24 hours.

Instead of blasting out a generic offer to anyone in the area, you can make your guests feel special with an offer that caters to them.

Here are five use cases where nearby guests can be sent highly targeted offers to entice them to come in:

Reward Reminders - Does your guest have a reward for a free pastry that’s about to expire? Or how about a free birthday dessert? Regardless of what is being offered, reminding your guests that they have a reward will incentivize them to visit.

Sarah works on the Product Marketing team helping to produce content. She also manages Paytronix's social presence including LinkedIn, Facebook, Instagram, and Twitter. When she's not in the office, she loves being outdoors, travelling, and playing soccer.

Whether you’re a Paytronix customer, a restaurateur, a tech guru, a savvy loyalty marketer, or somebody who stumbled upon us by the whims of Google, we promise that you’ll find informative and beneficial content here.

We’ll be using this space to initiate conversation about the things that we love: reward programs, guest engagement, big data, and the restaurant industry.

Reading this blog will keep you informed about all new theories related to acquiring and retaining guests so that you can improve their LTV.