Search form

Mission & Values

MISSION STATEMENT

The mission of the William Allen White School of Journalism and Mass Communications is to teach students to think critically and creatively while preparing them for careers in journalism, mass communications and related fields and for graduate study.

VALUES STATEMENT

This School values:

A diverse, collaborative and dynamic student-centered environment

Excellence in learning, teaching and mentoring

Free expression and conscientious, ethical journalism as cornerstones of a democratic society

Critical and creative thinking

Meaningful research and creative activity

Imaginative outreach and collaboration on this campus, in this state and in the professions of journalism.