VIDEO

Felton Thomas, Director of the Cleveland Public Library discusses the importance of making public library stakeholders realize all the assets that the library provides for the community. Word of mouth dissemination of this message from current customers is incredibly important in gaining new stakeholders. Thomas talks about the Cleveland Public Library’s initiative of Spread the Word – each time you do something in the library that has great value to you, tell one other person, and get the word out. Let other stakeholders know that many lives are being changed in the public library.