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Dr Pepper causes trouble in Boston

I saw this in the NY Post. One of the clues in Dr Pepper's new promotion, Hunt For More, lead contestants to "Granary Burying Ground, the final resting place of John Hancock, Paul Revere and other historic figures".
"After contestants showed up at the cemetary gates... the city closed it".
"It absolutely is disrespectful" siad the Boston Parks Commissioner. "It's an affront to...our nation's ancestors".

I would be against any soda pop promotion that leads the general public to a cemetery for game clues. Let's face it, in general most groups in mass tend not to be respectful of public grounds and sites. I was going to state a few examples of this but it IMO is too obvious.