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Sales can become very monotonous – especially if you’re staying consistent with your sales cadences.

Email.

Call/leave voicemail.

Post to social media.

Add notes to CRM.

Create presentation.

Present.

Close.

Using the example above, you can close deals systematically.

But occasionally, a deal freezes somewhere in the pipeline or isn’t moving at the pace you’d like it to.

Well, what if I told you there was a way to enhance your current sales activities in order to close deals faster, while allowing you to have more fun and look like the good guy? (And not some sleazy salesperson.)

You can, with something we like to call creative sales.

What Is Creative Sales?

When you do something often enough, it’s sometimes hard to see the flaws in the system.

And in the sales field, you often get so caught up in doing sales activities (calls, emails, etc.) behind a computer, that you fail to realize the lead you’re pursuing is an emotional human being who can tell they’re in your pipeline.

While everyone else is pounding people with generic emails, you’ll be appealing to your potential customers with tailored gifts and funny emails.

I remember being on a call with a lead from the Los Angeles area.

He was a celebrity hair stylist, and during our first call, he mentioned how much he admired James Dean probably 25 times. I took the hint.

As soon as we hopped off the call, I jumped on Ebay, purchased a hand-signed print of James Dean, and mailed it to him with a letter that said “This will probably look better on your mantle than mine!”

He signed the contract immediately.

A $20 investment with more than 500X return. (I have story after story of creative sales working!) It takes a little time, a little thinking, and occasionally a little money.

Josh is an entrepreneur at heart, dropping out of college to pursue his dream of owning his own business. Fast-forward five years later, and Josh’s unique ability to marry technology with creative marketing strategies has led to Flight Media’s steady and swift growth. Now one of the leading Inbound Marketing companies in Ohio, the U.S. and abroad, clients trust Flight Media’s expertise, agile approach, and transparency. You can find Josh at CrossFit, backpacking the West coast with his wife, Kelsey, or reading a personal development book from his ever-growing library.