Why get the book?

With agile practices becoming the standard, the call for product leadership has never been louder. Meanwhile, product managers are drowning in feature alignment and internal stakeholder discussions; slowed by technical and organizational complexity; and crippled by risk-averse company cultures. How can they focus on clear market outcomes when fear and uncertainty cloud the way?

“Read at your own peril. This book will change the way you manage your products.”

Long ago the Samurai learned that agility in itself was not enough. They understood that leadership comes from an unwavering vision, clear values and the relentless exercise of martial arts training practices, or katas.

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“Practice and follow the path to develop great products that people actually want and make the world a better place.”

Chris Lukassen

I’m an innovator. My passion and drive have always gravitated towards creation, development and the introduction of new products and services. I have a broad background in both technology and business, which allows me to see opportunities, threats, and accelerators quickly. I’m also tech savvy enough to live and breathe every aspect of the product.

I hold a blue belt in judo, and an green belt in jūjutsu. I’ve trained in tai chi in Hong Kong and Brazilian jiu-jitsu at Gracies in the United States. I’ve also trained in aikido, karate, kenpo, kobudo, pencak silat; jeet kun do and krav maga.

Having experienced many martial arts styles, I realize there is still much I need to learn. Perhaps my most fully developed Samurai skill is a willingness to make mistakes and learn. I’m very grateful for my teachers that have patiently guided me on this path.

Each challenge makes us stronger, more agile and a better Product Samurai.