DiscoverWhy Inc. was founded in January 1997 as a spin-off from Maguire Associates, a very successful marketing research company that has been serving higher education since 1983. Our patented research methods and technology have been successfully applied to new product analysis, advertising, competitive analysis, customer satisfaction and employee relations for Fortune 1000 clients.

Your participation in our survey projects makes you eligible for cash incentives, sweepstakes, and other awards. Participation is free and all information is strictly confidential.