Responsible for Customer Marketing, Business Development and Advertising. Managed P&L for eight figure annual budget with expenditures in PPC, CPA, and CPM based advertising as well as offline endeavors in television and direct mail. As part of Senior Management Team, worked across departments to monitor, track and adjust company P&L.

Jul
2003 -
Oct
2004

Strategic Operations / The San Francisco Chronicle

Hired as part of turnaround team within Strat Ops. Identified key areas for strategic integration and led projects to decrease cost and improve revenue streams throughout the business cycle. Collaborated closely with company Vice Presidents to ensure quarterly financial goals are met across departments.

1999 -
2001

Consultant / AECOM

Senior Consultant (1999 - 2001)

Co-managed internal Process Design team of seven that initiated 40% firm growth in 12 months and over 50% of annual revenue (approximately $2.0 million).Led cross-functional teams at The Washington Post, The Boston Globe and the Los Angeles Times, among others resulting in decreased costs, improved revenue and several capital projects from $50MM - $100MM.