The iPhone 6S houses NAND flash memory chips made by Toshiba Corp, while the iPhone 6 used memory chips made by SanDisk Corp. The 5s used memory chips made by SK Hynix Inc.

Lackluster offerings this year from Samsung Electronics Co Ltd will help Apple stand out in the marketplace, analyst Patrick Moorhead of Moor Insights & Strategy wrote in an email. "Over the long haul, the 6s will eclipse the 6 as Apple is even more competitive versus Samsung in emerging regions and is gaining share in traditional regions," Moorhead said.

The iPhone 6s and 6s Plus start at $199 and $299 respectively with a two-year service-provider contract.

Apple's shares were trading at $116.20 in premarket trading on Friday. Through Thursday's close, the stock had risen 2.4 per cent since Apple unveiled its latest iPhones on Sept. 9.

“A divorce could reshape the global wealth ranking. If the couple split their fortune equally, it could leave wife MacKenzie with $69 billion, making her world’s richest woman. It could also make Microsoft's Bill Gates the planet’s richest person once again,” reported Bloomberg. Amazon founder Bezos was dating Lauren Sanchez, a 49-year-old ex-news anchor.