Andrea from twoodo sent me this great post on the methods they used to increase user activation on their product. Very nicely they also reference my book as a help. Go read it and see what you can use in your own business.

The following is an answer posted on Quora.com and is taken from the book 30 Days To Sell. ------------------------------------------------- First impressions are important. Your first email sets the tone of your relationship and is a deciding factor on whether your subsequent emails, no matter how good, get read by your users. The welcome email must walk the delicate line of getting a user to do enough to see the value...