About Shash

Growing up White Rock, British Columbia, I thought I’d never leave the west coast. That all changed when I was introduced to my cousin’s pastor in Kitchener, Ontario during the summer of 1995. The near 5,000 kms between us didn’t hold us back; our 40th day seeing each other became our Wedding Day. I’m the mom of three boys, ages 11, 13 and 17, and one daughter age 16. As a family, we lead New Song Church in Kitchener. It is a team effort!

I worked in finance for 17 years and during that time started blogging as a way to keep in touch with my family in BC. In 2008, I turned blogging into a full time career when I was headhunted by a marketing company startup.

My extensive work creating an engaged online community has provided me opportunities with top brands, ambassadorships, and as a media spokesperson.

Highlights from the last couple years include; being one of the driving forces behind BlissDom Canada 2010-2014, meeting Oprah, introducing my daughter to P!NK, waking up on my 42nd birthday with my face on billboards across Canada thanks to Dove, and ringing the NASDAQ bell with PayPal when they went public in 2015.

In 2012 I branched out on my own; creating unique and highly engaging Influencer campaigns for brands like Manulife Financial, The Grocery Foundation, and Microsoft Canada. This year I moved my social media marketing agency from Toronto to Kitchener to focus more on local small and medium sized businesses.