Web Design and SEO for a Unique Day Spa in Utah - SpaVITA

Categories: Web

SpaVITA is an exclusive day spa in Alpine, UT with a unique twist. Instead of being in a typical commercial location or strip mall, SpaVITA operates from a dedicated facility build on a residential property. The property is part of a high-end neighborhood at the foot of beautiful mountains. Their location not only differentiates SpaVITA from other day spas in the area, it also provides clients with the most private, exclusive, and comfortable atmosphere possible.

SpaVITA is owned and operated by Joy Nicolls, a Master Esthetician since 2006. Joy and her team needed a modern website that would impress the public and truly explain what her practice is all about. She wanted a web presence that’s welcoming and makes it easy for visitors to learn more about her extensive array of spa services and treatments (more than 50 in total), but also wanted a platform to grow her business.

We delivered a website that presents SpaVITA in a professional and attractive manner and draws visitors in to explore treatments and make appointments. The site provides an amazing mobile user experience. This is a critically important consideration for SpaVITA, as more than 67% of their visitors are browsing on a mobile phone.

Once the site was launched, we applied proven local SEO techniques to earn strong Google rankings and increase organic search traffic in a big way. Our SEO and social marketing targeted users in Alpine and the surrounding towns, and yielded impressive Google rankings.

Results

More than 2x increase in organic traffic

Dozens of new page 1 Google rankings

for high-volume local searches including general day spa searches and treatment-specific searches

In addition to earning top Google rankings, we designed the site to serve as a platform for Joy to share her years of expertise and experience. We included a blog where she could offer tips, provide useful information for visitors, and feature treatments. The blog posts quickly became some of the most read pages on the site.