BOY ZONE: Under the famous full-size cast of a dinosaur at the Natural History Museum in London, Samuel L. Jackson hosted a ball for One For The Boys, a charity that aims to raise awareness of male cancers and encourage discussion about it.

The night’s entertainment included performances from Mr. Hudson, who sang his hit song “Young Forever,” and Paloma Faith, but it was “The Hobbit” actor Luke Evans who stole the show. After a patron had offered the charity 10,000 pounds (about $16,960 at current exchange) to see the actor sing, he took to the stage and let loose a pitch-perfect rendition of Roberta Flack’s “The First Time Ever I Saw Your Face” — and received a standing ovation.

Evans’ model pal Robert Konjic had had a busy day as London Collections: Men kicked into high gear. “I have been getting changed in the back seat of cars all day,” he said. “Not very suave. But I was clever; I started with a three-piece suit, so I had more options to play with.”RELATED CONTENT: London Collections: Men >>

Konjic and Evans took part in a catwalk parade with the night’s other starry guests, including models David Gandy and Oliver Cheshire; TV presenter George Lamb, who muttered to himself throughout his turn; Simon Pegg; Ben Hudson; Jesse Metcalfe; Bear Grylls; David Walliams, whose camp shenanigans had the crowd giggling; and “Mr Selfridge” actor Jeremy Piven, who attempted a breakdancing-style backbend at the end of the catwalk, then hobbled off after.

“I’m such an overdramatic ham,” joked Piven. “I had to bring something to the catwalk that the other boys wouldn’t. Or couldn’t.”

“I whooped the whole time. It was so cool to see him up there,” said Cheshire’s girlfriend, Pixie Lott, who had never seen him walk the runway. “I get embarrassed and don’t let her come to the shows,” explained former Calvin Klein underwear model.

Jackson was passionate about the cause. “The fact is, each year, more women are diagnosed with cancer but more men die from it because we’re too dumb and too macho to talk about it,” said Jackson, the charity’s chairman. “I get everything checked, all the time, I want to know what’s going on with my body. We can’t be afraid of the information.”

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.

Recent WWD Issues

Fairchild Fashion Media

WWD.com is the authority for news and trends in the worlds of fashion, beauty and retail. Featuring daily headlines and breaking news from all Women's Wear Daily publications, WWD.com provides the most comprehensive coverage anywhere of fashion, beauty and retail news and is the leading destination for all fashion week updates and show reviews from New York, Paris, Milan and London.