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Hello Kitty, the iconic white cat with a red bow, dots for eyes, and absent mouth that is mysteriously cute as hell. I used to be into Hello Kitty stuff big time when I was a kid (Hello Kitty stationary and pencil boxes ftw) and still buy Hello Kitty stuff from time to time even now.

If you think about it though it’s amazing that something can be so universally popular yet the average buyer of Hello Kitty merchandise doesn’t have a clue as to what it’s about or what the story behind it is.