On Thursday, the Niwot Market will celebrate its 10th anniversary with an open house of music, local Colorado companies and food sampling.

This is an important milestone for a family-owned company with roots that stretch back multiple decades.

Owned and operated by Bert Steele and his family, Niwot Market is the recent reincarnation of Steele's Market, which was a Colorado grocery fixture from 1942 up until its demise in 2001. In that time period, the Steele family opened and owned seven stores, their largest being in Fort Collins. After the liquidation of Steele's Markets, the family decided to keep their Niwot location and reopen it as Niwot Market.

Today, Niwot Market stands tall as the only grocery supplier in Niwot, focusing on creative and unique ways to keep customers coming back and back again.

"We try to get and do stuff that other big groceries like Whole Foods or King Soopers can't," says Allison Steele, the daughter of Bert Steele.

Allison, along with her brother Seth, has been working with for her father in the grocery business all her life.

"Boulder County is very much about being healthy and having things organic, and that's the No. 1 thing we try to market," she said.

Niwot Market offers a large selection of organic products, a lot of which come from local and Colorado companies and farms.

"The farms are right around the corner, and they just bring their supply right to us whenever they harvest and we sell it," Allison Steele said.

Another thing that Niwot Market offers over competitors is zero sales tax on all food.

"Sometimes rivaling larger grocery's prices can be tough, but one thing that does benefit us is that all food items are tax free," Allison Steele said.

All in all, though, it's the great customer service that family-owned fixtures such as Niwot Market provide for their consumers that keeps people returning, Allison Steele said.

"The market has become somewhat of a social hub in Niwot," Allison Steele said. "Customers are coming in one or two times a day, and after a while you begin to know them very personally."

The Niwot Market anniversary party is from 4-7 p.m. Thursday. The event will feature live music from local bands, as well as the market chefs preparing different appetizers for patrons. Also, local vendors such as Colorado's Best, Boulder Granola and Ollin Farms will be on site talking about their products and dishing out samples.

"The Niwot community has been very good to us, and this is our chance to return the appreciation," Allison Steele said. "We hope to stay in Niwot forever."

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