Dog Grooming With A Difference

Michelle Inch introduced a whole range of luxury pampering services for dogs, cats and horses in her Pawfection Pet Boutique in Barry, South Wales. This is the right place for matching manicures for dogs and owners, glittery fake nails for dogs, facials, massages, fur styling and dyeing and other luxury products for your beloved pooch. All these treatments, massages and luxury items come at a price, of course.

Michelle is a dog lover who spends £ 6000 (USD 9611) a year on clothing and grooming for her two pooches: a tea-cup Chihuahua called Peekaboo and a Poodle called Fernando.

Other devoted owners feel the need for all these comforts for their own dogs and the salon already has 2000 clients on the books.

To set up her business, Michelle spent more than £ 40.000 (= USD 64.075). The decor of the salon is exquisite and in keeping with the exclusive services: a diamante chandelier, polished granite flooring, plush French furniture, a pet spa with a luxury walk-in wetroom.

Here are a few treatments that will give your beloved pooch a lot of pleasure:

“I have always loved animals. I adore my two dogs and I also own horses. They are part of the family. Why shouldn’t they be treated and pampered every now and then? A lot of my customers treat their pets like their own children,” she said.

The salon also sells specialized dog food, dog ice dream and birthday cakes, a wide range of dog clothing and shoes, with customized collars and leads and harnesses studded with diamante jewellery, wedding outfits, quirky fancy dress costumes, lifejackets and even hiking boots for dogs of all sizes.

Michelle, 25, who grew up in Barry launched a home based grooming salon when she was 18. She opened the Pawfection Pet Boutique in August 2013.

“It’s the best thing I’ve ever done,” she said. She was encouraged because people thought it was a great idea and something the area really needed.
Premier league WAGS, rugby union wives and other celebrities bring their pooches to be pampered for the day. Some of these owners spend £ 500 (=USD 800) in one go. “A selection of my dog clothes have been purchased by cast members of The Only Way is Essex. They have got some of the collars I sell,” Michelle revealed.

Michelle has received an award as Young Ambassador for Business for the Prince’s Trust by the MP Alun Cairns. She regularly gives motivational talks to youngsters looking to start their own businesses.