Marketing

to Business Management

An opportunity to gain an associate degree from Delaware Tech and a bachelor's degree from Wilmington University

YOUR PATH TO A BACHELOR'S DEGREE

Delaware Tech has established agreements with four-year colleges and universities that connect Delaware Tech associate degree programs with bachelor's degree programs to create smooth transfer opportunities for you. These Connected Degree programs enable you to complete your associate degree and then transfer to a four-year degree program as a junior.

THE CONNECTED DEGREE 2 + 2 CURRICULUM

Delaware Tech's accredited associate degree program in Marketing prepares graduates to work in entry-level marketing positions in different types of organizational settings. In addition to specific areas of marketing such as advertising, e-marketing, sales and sales management, retailing, and graphic design, students gain broad-based knowledge of support areas such as accounting, law, computer technology, and communications. Graduates are prepared to continue their education at the bachelor's degree level.

Wilmington College's Bachelor of Science degree program in Business Management provides courses and business-related in-class experiences for students who intend to pursue careers in business management or apply to graduate school. Course offerings emphasize rigorous analysis of the concepts and principles that are basic to an understanding of the management field. Course work relates theories and ideas to the operating practices and policies of business organizations.

VALUE FOR YOU

By completing your associate degree at Delaware Tech, you'll receive excellent instruction in small classes at a campus close to home. Delaware Tech's affordable tuition can reduce the overall cost of your college education, making the completion of your bachelor's degree more manageable.

MAKING THE CONNECTION

Refer to the Connected Degree curriculum (on the reverse side of this page) for the sequence of courses needed to complete this program. Call Delaware Tech and let us help you follow the path to your bachelor's degree.

CONNECTED DEGREE CURRICULUM

Suggested Course Sequence

ASSOCIATE DEGREEMarketing

DELAWARE TECHNICAL AND COMMUNITY COLLEGE

BACHELOR'S DEGREEBusiness Management

WILMINGTON UNIVERSITY

First Semester (Fall)

CR

ACC

101

Accounting I

4

BUS

101

Introduction to Business

3

CIS

107

Intro to Computers/Application

3

ENG

121

Composition

3

MAT

153

College Math and Statistics

4

17

Second Semester (Spring)

ACC

112

Accounting II

4

ECO

111

Macroeconomics

3

ENG

122

Technical Writing-Comm

3

MAT

255

Business Statistics I

3

MKT

212

Principles of Marketing

3

16

Third Semester (Fall)

SOC

215

Business Ethics

3

ACC

213

Managerial Accounting

3

ECO

122

Microeconomics

3

ENG

124

Oral Communications or

3

ENG

160

Business Communication

3

MKT

217

E-Marketing Fundamentals

3

OAT

242

Desktop Publishing

4

19

Fourth Semester (Spring)

BUS

203

Business Law

4

MGT

214

Supervisory Management

3

MKT

213

Problems in Marketing or

3

MKT

216

Retailing

3

MKT

215

Consumer Behavior

3

MKT

219

Sales & Sales Management

3

16

Fifth Semester (Fall)

CR

BBM

350

Intro to E-Commerce

3

FIN

305

Financial Management

3

HUM

XXX

Humanities Elective+

3

SCI

XXX

Natural Science Elective+

3

XXX

XXX

Business Elective (300/400 Level)

3

15

Sixth Semester (Spring)

BBM

320

Business Communications

3

BBM

301

Organizational Behavior

3

BBM

315

Supervisory Management

3

FIN

306

Corporate Finance

3

BLA

303

Legal & Ethical Environment of Business

3

15

Seventh Semester (Summeer)

BBM

351

Small Business Management

3

BBM

411

Operations & Systems Management

3

HRM

310

Organizational Development

3

MIS

320

Management Information Systems

3

12

Eighth Semester (Fall)

HRM

350

International HRM

3

BBM

402

Strategic Management.

3

BBM

370

Global Business Management

3

XXX

XXX

Business Elective (300/400 Level)+

3

12

+Select electives with advisor approval.

Students must complete a minimum of 120 credits for the bachelor's degree in Business Management.
Course offerings by semester may vary. See your advisor.
RDG 120, Critical Reading and Thinking, is a required DTCC course unless the student is exempt.