Colors and Typography

Colors

Using the recommended colors within the brand approved color palette amplifies the university-wide communications efforts and invokes consistent visual identity. See the official Florida State University College of Fine Arts brand colors below for reference.

Primary Colors

garnet

gold

PANTONE (Spot Printing):

PMS 195 C

PMS 7502 C

C/M/Y/K (4c printing):

19/90/50/55

6/14/39/8

R/G/B (Video):

120/47/64

206/184/136

HTML (Web):

782F40

CEB888

MADEIRA (Embroidery):

1385

(1305)

ROBISON-ANTON (Embroidery):

2496

(2570)

Secondary Colors

red

90% grey

black

white

C/M/Y/K (4c printing):

0/100/88/24

68/62/58/46

0/0/0/100

0/0/0/0

R/G/B (Video):

195/0/23

64/64/66

44/42/41

255/255/255

HTML (Web):

C30017

404042

2C2A29

FFFFFF

Typography

The College uses three official typefaces: Open Sans, Helvetica and Adobe Garamond Pro. While use of these typefaces when developing creative for campaigns (flyers, etc.) is not strictly enforced, it’s preferred that official campaign communication from all units make use of these fonts to support a unified brand appearance.

Open Sans is an open source typeface available free of charge at Google Font. Helvetica is a trademarked typeface, which may be purchased at font.com. Adobe Garamond Pro is also a trademarked typeface, available for purchase at Adobe.com