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Dos Equis' Heroic Send Off Commercial: The Most Interesting Man in the World Embarks on His Greatest Adventure Yet – Adios Amigo

Dos Equis is saying #AdiosAmigo to “The Most Interesting Man in the World,” as he heads on a one-way “Mission to Mars.” In the latest sp...

Dos Equis is saying #AdiosAmigo to “The Most Interesting Man in the World,” as he heads on a one-way “Mission to Mars.” In the latest spot, created by Havas Worldwide, “Mission to Mars,” will be the last commercial featuring actor Jonathan Goldsmith as “The Most Interesting Man in the World.” The spot launched today on Dos Equis’, and the full 60-second spot will exclusively air tonight during the Cleveland Cavaliers and Los Angeles Lakers NBA game on TNT (the last match-up between Kobe Bryant and LeBron James).

Fans can rest assured that Dos Equis will reveal a new Most Interesting Man in the World in 2016, as this is not the end of the campaign, but an evolution.