University Name

Minnesota State University, Mankato

On second and subsequent reference, the shortened name should be:

Minnesota State Mankato

Avoid the use of MSU or MSUM or any other acronym for our University. Minnesota State Mankato is the preferred shortened name, because it clearly differentiates us from other MSUs and reduces the chance that our audiences will continue to think our name is Mankato State University.

For variety's sake, "the University" can be used in place of Minnesota State Mankato.

Collaborations

When the University is represented in a collaboration, the graphic standards for our name and logo must be observed. When we are the lead in the partnership, the design should reflect that through logo and typeface size and placement.