Group sales collateral checklist for 2019

As the year draws to a close, it’s time to review your group sales collateral material and freshen it up for 2019.

Welcome to the Friday Freebie!

Each week we share one impactful hotel marketing tactic that you can implement immediately to drive more conversions and more revenue.

This week’s Freebie: As the year draws to a close, it’s time to review your group sales collateral material and freshen it up for 2019.

Your group sales team needs to offer more than charisma and sharp closing skills. They must be armed with stunning sales materials to make an impression on meeting planners and to differentiate your property.

It’s time to take a thorough look at your current sales and marketing materials for group business. Are they speaking to the concerns of today’s planners? Or, are they just simply touting your venue space?

About Tambourine

Tambourine uses technology and creativity to increase revenue for hotels and destinations worldwide. The firm, now in its 34th year, is located in New York City and Fort Lauderdale.Please visit: www.Tambourine.com

1 thought on “Group sales collateral checklist for 2019”

Hotels also need to consider dedicated collateral for leisure group travel planners. Tour operators, faith-based groups, reunions, students – all present a unique opportunity for hotels to fill rooms. But their needs are different than meeting planners. Proximity to downtown or major attractions, double-double rooms, on-site restaurant and safety are but a few of the concerns these markets have.

“I believe that what Tambourine offers is the future of the agency business and that they have a unique understanding of what hotels need in today's market. Tambourine will make an immediate impact on your business.”

“After an extensive global search amongst the leading hotel marketing firms, we are confident to have selected Tambourine as our marketing partner... Their unique combination of advanced ecommerce capabilities, paired with a strong understanding of high-end luxury branding, have made them a perfect fit for our needs.”

“Tambourine is one of the most innovative companies in the digital marketing space... their adaptive capabilities to emerging technology has separated them from their competition and has proved to us why they are an instrumental resource to long-term success.”

“Before Tambourine came on board, we had three separate vendors which affected our ability to get to market quickly and drive the bottom line. In my 20 years of hospitality experience, I have never seen a firm that brings creative, hotel knowledge and technology together like Tambourine.”