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In the hectic schedule of Father's Day, we're catching up to these great videos. Thanks to The Agency Post, we were reminded of some of the brands who got their portrayal of dad right.

I've worked at NFI for over two years now, one thing that still surprises me is the lame portrayal of dads in media and advertising. But, I'm not going to complain in this post, I promise. Keeping positive, these seven brands got fatherhood right this time.

Fatherhood Leaders: use these videos to start a conversation about the portrayal of dads in media. Ask dads: which depiction do you more often see of dads in media: doofus dad or responsible dad?

Brand 1 > Dove Men+Care "Calling Dads"Perhaps you've notice by now, we kind of like this new Dove Men+Care commercial.

Along with the commercial, Dove released new research of 1,000 fathers between the ages of 25 and 54 that found, “Three quarters of dads say they are responsible for their child’s emotional well-being, while only 20% of dads see this role reflected in media.”

Dove Men+Care went the extra mile and asked dads to post using #RealDadMoments on social media. Awesome, and tear-worthy. Go dads, and Dove!

Brand 2 > Extra “Origami”The smallest gesture can make the biggest impact on a daughter.

Brand 3 > Subaru “Flat Tire” Dads can’t teach you everything, but they can teach you that you can do anything.

Brand 4 > Cardstore “Dad Casting – World’s Toughest Job” Casting for “dad” can be tough. But being a dad isn’t an act.

Brand 5 > Ad Council “Cheerleader”Pride goes to a new level when you become a father.

Brand 6 > Cheerios “Gracie”Explaining changes in your family in simple ways can sometimes lead to an even bigger family.

I owuld like to see not just commercials 'get it right' but family friendly shows as well. In my opinion, such shows as the Simpsons, King of the Hill, The Bundy's and several others not only do not support the 'Dad role' but they tear it down and make 'Dad' into a necessary evil, something to point at and laugh at because he is just too stupid to be anything else. Very sad.