Many of Facebook’s potential subscribers do not have access to a PC or smartphone. Instead, if they access Internet services, they use less sophisticated devices such as feature phones.

French-Swiss software company, the Myriad Group, has announced that it is working with Facebook to extend mobile services through deals with local carriers. It has teamed up with Celcom in Malaysia, Indosat in Indonesia and Mobily in Saudi Arabia, which the company says will add 70 million subscribers to Facebook’s addressable base, according to Tech Crunch.

Under the terms of the agreement Myriad will deliver social mobile messaging services — SMS to most people — to people with feature devices. The company has already been working on enabling Facebook connectivity in other emerging markets. It already provides such services in Africa in partnership with the mobile operator Orange.

One of the most (no pun intended) thought-provoking presentations at the recent LeWeb conference in Paris was that by Ariel Garten, CEO of Toronto-based Interaxon.

Her company is a world-leader in thought controlled computing. This is the stuff of the future.

With a single, and relatively discreet, sensor attached to her forehead, delegates at the Paris-based event could see tell if the 31 year old Canadian was either relaxed, or concentrating. The sensor detects her brain’s alpha and beta waves and Interaxon software interprets the signals.

By now the banners will be in the bin, the stage packed away and only the cleaners will be in the hall that 24-hours ago was playing host to Europe’s most important web conference, LeWeb.

Was the hype justified? On balance, yes. Where else can ordinary people get to hear speakers of the quality that organisers Geraldine and Loic Le Meur can assemble? Nowhere in Europe, that’s for certain. There are other conferences that attract some equally stellar (arguably more glittering) talent (F.ounders, I am looking at you) but they are not open.

As a speaker (The Wall Street Journal, Europe was a media partner) nothing was too much. The pre-event reception at the breath-taking Monet exhibition was incredible, and I hear that there was a pretty good bash the night before too.

But for those not counted among les aristocrates, what was it like for the people who have to pay to attend, aren’t wined and dined, and don’t hang out in the speaker’s lounge?

DST only invests in privately held late-stage Web companies that are on track to be $1 billion companies and are at the stage where they could go public. It is a pool of about 20 to 30 companies world-wide.

Good news if you are thinking about creating a start-up. Your investors want you to get rich and might even pay you. Well, at least they are prepared that you might want to ask about it.

Interesting panel here at LeWeb from the money people — Philippe Botteri, Jeff Clavier, Bernard Liautaud and Barry Silbert — which made perhaps the obvious point that if you spend 14 to 18 hours a day, six or seven days a week, at some point you may want to see some return even if your company isn’t making a profit yet. Paying bills is a nice thing.

Venture capitalists are now prepared to allow entrepreneurs to take some money “off the table” for themselves rather than having all their money being ploughed into the company.

Entrepreneurs like LeWeb founder Loic Le Meur say Europe could produce the next big thing in tech. But some European VCs are still disinclined to invest beyond seed stages – which means some entrepreneurs may still look towards Silicon Valley. WSJ’s Ben Rooney reports from LeWeb in Paris.

After the first day, which was focused on success stories and inspiration, there is a change of pace for the second day of LeWeb10. The day kicks off with a keynote by Yossi Vardi, the legendary Israeli high-tech entrepreneur.

The theme of the rest of the morning is on money — how to raise it and how to spend it. Talks from VCs, including DST International, a round-table and a presentation by Phil Libin, the CEO of Evernote. We hope to bring you an interview with Mr. Libin later.

Tech Europe’s team will bring you the best of LeWeb during the week, including exclusive interviews, video and live-blogging with the leading global innovators, investors and tech leaders. Follow all our coverage on the Tech Europe blog and by “liking” our Facebook page.

About Tech Europe

Tech Europe covers Europe’s technology leaders, their companies, and the people and industries that support them — and their ideas. The blog is edited by Ben Rooney, with contributions from The Wall Street Journal and Dow Jones Newswires.