Phone Calls Still Outdo Social Media In The Business Growth Game

Mar 28, 2018

“Twitter, Facebook, email, websites and texts – there are many ways to keep in contact with your customers,” states Rachel Miller on the U.K.-based Marketing Donut website, “But did you know that your office phone system can improve customer service, increase sales and boost profits?”

Yes, we are living in a world with many incredible technological advances in the form of handheld gadgets. Our smartphones give us the ability to communicate with people all over the world using various messaging apps and social media platforms. But one thing has remained the same after all these years. With the exception of the face-to-face conversation, nothing beats the good old phone call!

Live voices make a difference.

As a business owner, it’s important for you to know that hearing a live voice is a very important thing for your customers. It gives personality to your business in a way the written text cannot. Furthermore, phone calls enable customers to get immediate answers to questions. And in today’s world where people expect immediacy, the phone call can’t be beat in the customer service game.

“You can greet a customer by name when they call in – their order history is in front of you,” points out Pioneer Business Systems PR executive, Hayley Stovold in Miller’s article. This simple act of familiarity and politeness is often enough to keep a customer coming back to your store.

Let us do the calling for you!

At TK Enterprises Inc., we’re fully aware that the vast majority of jewelry store owners across North America are far too busy with their daily tasks to call all of their customers each day. That’s where we come in! We have over 30 years of experience in the sales field and a wealth of experience in understanding customer behavior. Our call center is a lively and energetic atmosphere filled with knowledgeable and friendly phone agents who are adept at driving sales.

And we can get them calling your customers for you! Our one-of-a-kind Event Marketing services are designed to have our team contact your existing customers to invite them to your businesses events, teach them about your promotions or follow up on recent sales. Our history has proven that making phone calls is a highly-effective way to deliver the messages of our clients as our callers either speak directly with customers or leave enthusiastic voicemails.

Time and time again, the end result is higher in-store traffic and increased sales for our clients. Sean O’Neill of Ireland’s ThinkBusiness acknowledges that other modern-day forms of communication can be great at relaying messages. However, he admits that they can make it harder to get clear points across.

“With social…where the platform lends itself to a more conversational dialogue…there are more opportunities for misunderstanding and avoidance,” he writes, “Done correctly, a cold call should be all the things other platforms are…Also, it gives the opportunity to open up the conversation straight away with questioning and gain insight into what is truly important to the customer.”

Why choose TK Enterprises Inc.?

In the past four years, we’ve made well over a million calls for jewelry stores continent-wide. We have a proven calling system and an outstanding track record that provides our clients with the transparency and peace of mind that 100 percent of our calls will be completed with passion and enthusiasm.