Toucan Sam

Brand: Froot Loops

Cereal Box Debut: 1963

Toucan Sam's famously large orange-red-pink-and-black bill has helped him sniff out his favorite fruit-flavored cereal since 1963. As the saying goes, this tropical parrot "follows his nose ... it always knows" where to find a good-tasting breakfast. Toucan Sam lives in an animated jungle, where he guides an array of human-like characters to his favorite food.

Fun Fact: Since 1994, Toucan Sam has shared commercial appearances with his nephews, who help him outwit dastardly enemies like mad scientist Dr. Peacock, Blackbeak the pirate, and the Greedy Witch Doctor.