David Sarkisian did not fit any established corporate rules, so his friends decided that the book about him should also be unusual. The core of the book could be a photograph of his unique office. One spread of the book could become a sort of a table of contents. Using the "zooming" effect, some objects in this photo could become a separate chapter devoted to one of the aspects of David's life: family, biology, filmmaking, architecture, personality, cosmopolitism, etc.