Aegis Blog

Snow business is good business. According to Snowsports Industries America (SIA), more than $4.6 billion in snow sports products was purchased last year. And $2.5 billion of those sales of equipment, outerwear, apparel and accessories went to snow sports specialty stores.
Ask anyone who owns a ski shop, however, and they’ll tell you: running a ski or snowboard shop takes a lot more than just a love for fresh powder and an enthusiasm for snow ...