Synopsis:After three years as a volunteer at an animal rescue shelter, and seeing the enormous emotional damage caused by weekly surrenders – both to the owners and to the abandoned dogs – Ciaran began to question why this conveyor belt of misery continues unchallenged. A lack of informed ownership responsibility and pre adoption education are at the core of the problem. Over 90% of dog owners never approach a dog trainer for assistance. High costs being the major stumbling block. Yet 90% of qualified trainers cannot make a living – the tiny market being the problem. Using a live video App platform, the Dog Internet of Things makes Dog Training