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And the Wrexham clinic owner isn't alone, as other health experts say radiation from mobile phones is preventing skin from repairing itself - breaking the DNA strand and causing oxidative stress on cells.

Ms Cheeney, who grew her business while fighting breast cancer and raising two children, added: "The facts are there to be seen, and I’ve already encouraged my patients to stimulate and hydrate their skin.

Pure Perfection Clinic in Rossett (Image: Radar PR)

“Women in particular have problems with sensitive skin and tend to be the ones who use more products."