Social Influence Marketing at Publishers Summit

On Friday I presented at our Razorfish Publishers Summit in LA to 400 publishers - the people on whose websites we buy media for our clients. I discussed what social influence marketing is, the new imperative for publishers and how it is up to them to deliver the social graph to advertisers. Here's the deck.

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Social Influence Marketing at Publishers Summit

On Friday I presented at our Razorfish Publishers Summit in LA to 400 publishers - the people on whose websites we buy media for our clients. I discussed what social influence marketing is, the new imperative for publishers and how it is up to them to deliver the social graph to advertisers. Here's the deck.\n\n