The Shades of Beauty Expo is the freshest and boldest health and beauty event to hit the Twin Cities! SOBE’18 has a five-fold goal: Celebrate the essence of women of color; Inspire attendees by providing opportunities to learn techniques for better general health, hair care, new styling, and makeup application; Empower women to love who they are and provide information about available products and resources tailored to their unique health care and cosmetic needs; Educate women on strategies for self-care through healthy eating, physical fitness, regular doctor visits, and more; and Support small, woman, and minority-owned businesses. The Shades of Beauty Expo will be a gathering of sisters sharing, discovering, and celebrating their total beauty!