Entertainment media (music, video, and other content formats) is a powerful brand component that adds what other things can’t: emotion. Using emotional content as part of a customer experience – from campaign, to store environments, to web, to mobile – heightens the feeling and connection consumers have with a brand, and leaves them wanting more.

By combining creative insights, branded content, delivery platforms, and behavioral data, PlayNetwork creates entertainment media experiences for over 400 brands spanning 100,000 media subscribers in over 120 countries, our work touching more than 100 million people every day.

​Every experience rolling out of PlayNetwork is anchored with a customer-focused strategy developed by A440, our brand discovery, creative strategy, and content development studio.

The A440 team immerses deep within each client’s brand to define the physical, emotional, digital, and experiential spaces in which their customers exist. These insights are then mapped to creative strategies utilized in brand positioning, marketing campaigns, store environments, live events, social media, and digital applications.

No matter if you need a channel-based solution for one location, or an audio identity for 1,000, our music supervision services are the best in the business. Brands like Starbucks, Marc Jacobs, Anthropologie, and Levi’s trust us to design, curate, and deploy their music programs worldwide.

Consisting of musicians, DJs, former label executives, and artists, our music team is what makes PlayNetwork the leading in-store music provider for global brands. Using our proprietary process that catalogs each song with over 170 Distinctive Features, we’re engaged with archetypes, brand DNA, and the curation of music that resonates globally. And when combined with our digital platforms, in-store music can be delivered anywhere.

​PlayNetwork offers a full range of motion graphics services that include 2D design, 3D design, animation, rotoscoping, color correction and more. Our team members have worked on TV shows, movies, web series, music videos, and more for a variety of applications including broadcast, mobile, digital signage, in-store, web, and other custom out-of-home solutions.

​Messaging is a marketing service that gives a company the ability to communicate directly with their customers and employees – in a human voice. A message is a branded voice-over audio recording that can be scheduled and then broadcast to any business.

From promotional advertisements to team member announcements, PlayNetwork specializes in creating customized messages that can be scheduled to play in-store, on-hold, on internet streaming radio, and mobile devices.

​Our advertising networks touch more than 2 million people per day with immersive, integrated campaigns. Used by brands such as Disney, Saban, Coca-Cola, H&M, and State Farm, the opportunities to engage and activate key demographics are here.

With more than 12,000 screens across 4,000 locations, advertisers are able to reached hyper-targeted audiences using our Alpha Moms, Young Adult, and Multi-Cultural networks. These venues blend physical and digital space with variety of placements that include ad spots, collateral, sampling, events, and more.

PlayNetwork’s global licensing capability and knowledge is unparalleled. We license and deliver media content in over 95 countries, a reach unmatched by any of our competitors. Our brands have the ability to scale their programs wherever they operate locations, and have the peace of mind that their music strategies can grow and expand with their business.

Our license management team has unique relationships and processes that allow brands to eliminate legal and monetary risk, simplify compliance, and alleviate the administrative burden of self-managing media assets across geographies. We handle complete master use, mechanical, public performance, and sync licensing, rights control, and payment processing to ensure the most advantageous structure for each engagement.

​​CURIO is PlayNetwork’s content delivery platform that enables branded music and messaging to be distributed in-store, on-device, and on the web, while reducing capital expenditure, integrating with IT systems and services, and extending branded experiences beyond the store.

Brands, manufacturers, and resellers can now deliver branded content using four deployment methods:

CURIOPlayer is our family of media hardware that deploys content from local storage in a compact device. These store-and-forward players provide uninterrupted playback, install in minutes, and allow for rapid updates via network connection.

With the CURIO API, PlayNetwork’s content is now available to development teams and their imaginations. Integrate with our content services and deploy them via in-store playback, apps, digital signage, websites and more, with easy integration due to clear documentation and straight-forward API resources.

Our award-winning audio/visual systems team, Systems Advantage, pioneered the delivery of branded media for in-store applications. These audio/visual experts design, engineer, install, and service systems that focus on connecting brand and customer. Just look at what we did with UNIQLO’s flagship stores.

With the only standards-based audio/visual quality assurance program in the world, we create repeatable and scalable processes to guarantee quality and consistency from location-to-location around the globe. These methods reduce risk and maximize the ROI of your system through the seven key areas of our Systems Advantage approach.

​Our Innovation team takes your experience beyond the four walls, empowering brands to connect with their consumer in-store, at home, and on-the-go through a variety of platforms and technologies. These capabilities are leveraged to maximize the frequency and reach of your content, promoting interaction and sharing of campaigns and programs while collecting behavioral data.

Here are just some of the ways PlayNetwork can extend and deepen your customer experience.

NowPlaying: Own the music discovery process with our proprietary, brandable app.

Music Festivals: You’ll find us ideating on event strategy and producing holistic experiences at places like SXSW.

GLOBAL SUPPORT

With deep experience in major vertical markets such as retail, restaurant, and hospitality, our global infrastructure allows us to scale with our customers’ expanding footprints. Our core services are managed centrally while regional teams provide local, ground-level expertise and support on everything from trade requirements to troubleshooting. This reach allows us to maintain the strategies of global initiatives while adhering to local regulations for each site.

Delivery in over 110 countries and key markets in over 55 territories to ensure worldwide brand consistency.

Content localization, systems installation, and client support services for EMEA, Asia, Australia, and in North and South America.

Global management of licensing, rights control, and payment processing where possible to obtain the most advantageous structure for each engagement.

Standardized service levels and quality assurance worldwide.

PlayNetwork experiences are present in more than 110 countries, at 100,000 locations, reaching over 100 million consumers on a daily basis. We look forward to helping our clients, present and future, reach even more.

Personalization. Store traffic. Reaching millennials. Activating through mobile devices. Increasing customer loyalty. Creating experiential store environments. Sustainable content production. Integrating online and offline. We hear and solve challenges in these areas everyday, for some of the most loved brands in the world.

Our wide range of capabilities allow us to create unique entertainment media ecosystems that are flexible and relevant to each brand’s customer. Music strategy and programming, global content licensing, original video production, artist promotions and appearances, audio/visual systems engineering and installation, in-store messaging, API services, digital apps, advertising networks, events, social media, experiential activations, and more are all available to our clients.

Browse through our services in this area, learn more about our business impact in the Resource Center, or contact us today to start a discussion.

Personalization. Store traffic. Reaching millennials. Activating through mobile devices. Increasing customer loyalty. Creating experiential store environments. Sustainable content production. Integrating online and offline. We hear and solve challenges in these areas everyday, for some of the most loved brands in the world.

Our wide range of capabilities allow us to create unique entertainment media ecosystems that are flexible and relevant to each brand’s customer. Music strategy and programming, global content licensing, original video production, artist promotions and appearances, audio/visual systems engineering and installation, in-store messaging, API services, digital apps, advertising networks, events, social media, experiential activations, and more are all available to our clients.

Browse through our services in this area, learn more about our business impact in the Resource Center, or contact us today to start a discussion.

In 1996, we began with custom in-store music. Today, PlayNetwork is global consumer engagement company providing creative strategy, original and curated content, distribution platforms, and consumer insights - all under one roof.

The result? Experiences that engage consumers around the globe, connecting them with brands through emotional content.

Our creativity and success each day is grounded in our Core Values and Guiding Principles: Integrity, Teamwork, Professionalism, Resourcefulness, Passion and Respect.

Learn About Our Guiding Principles Committee

The Guiding Principles Committee was formed in 2005 during a big period of PlayNetwork growth. As the company changed the culture did as well, and GPC was born. It’s a grassroots group of employee volunteers who continually develop and adapt PlayNetwork culture. Over the years we have grown from a single group to several committees. As our company and employees continue to evolve so does the GPC.

Path with Art transforms the lives of people recovering from homelessness, addiction, and other trauma by harnessing the power of creative engagement as a bridge to community and a path to stability. Path with Art is driven by its Vision: A world where arts engagement is recognized as transformative––connecting the individual with self, the self with community, and communities with society.

Path with Art provides classes to engage students in creative, skill-building activities—from painting and photography, to music and acting. Additionally, the program’s Access Arts events enable students to visit a variety of Seattle’s art institutions, including The Seattle Opera, The Seattle Art Museum, The Frye Art Museum, and more. And to close the gap between people in recovery and the general public, Path with Art holds annual public exhibits and showcases to celebrate student artists and their work.

In 2015, PlayNetwork sponsored the Art Transforms Luncheon, an event that celebrates the courageous journey of the Path with Art students, and the life changing impact of arts engagement on those in recovery from homelessness and other trauma.

​‘Experience the City of Music’ Campaign

Beginning in 2012, we helped create and launch a new local music initiative near our U.S. headquarters for the Sea-Tac International Airport called Experience the City of Music. It is a cooperative effort by the Port of Seattle, Seattle Music Commission and PlayNetwork showcasing the northwest region’s music culture and enhancing the experience of millions of passengers who pass through each year. In 2013, a panel of international industry experts named Sea-Tac as the Best Arrivals Experience due to the Experience the City of Music program.

If media is your passion, if teamwork, creativity, and delivering a superior customer experience is in your DNA, then we have a lot in common. We’ve assembled a talented group of musicians, media producers, and A/V industry veterans alongside respected business managers and leading-edge technology experts to reshape and refine the business entertainment industry. Our energetic and innovative employees enjoy a friendly, team-oriented atmosphere where everyone is encouraged to think creatively and share new ideas.

​Our goal is to provide a comprehensive benefits program that provides the resources employees and their families need to ensure their overall health and wellness. PlayNetwork employees enjoy the following benefits:

Medical, Dental, and Vision coverage to full-time employees and their eligible dependents

Company-funded Health Reimbursement Account

Flexible Spending Account for healthcare, which allows eligible employees to fund their out-of-pocket medical and dental expenses, such as copays and deductibles, with pre-tax dollars

Flexible Spending Account for dependent care, which allows eligible employees to fund the costs of dependent care on a pre-tax basis

Company-paid Life Insurance, AD&D Insurance, and Long Term Disability

Voluntary Life Insurance and Short Term Disability for employees and their eligible dependents

401(k) plan with Fidelity Investments

Access to our Benefits Resource Center, a reliable and private resource for employees to get answers to questions about benefits claims

Three weeks of paid time off, plus personal floating holidays awarded each calendar year

Eight company-paid holidays

Career development planning and opportunities for professional development

Tenure Awards

PlayNetwork recognizes and celebrates our employees for their longevity with the company – 5 Years, 10 Years, 15 Years, and more! This award is announced publicly allowing for a ‘walk down memory lane’ to be shared with all. What type of stories and history will you create?

Key Contributor

Every quarter, we like to make special recognition to the individual(s) that have provided outstanding contributions to PlayNetwork. The winner of this award exemplifies our Guiding Principles and Core Values and is hand selected by our Executive level leaders.

Peer to Peer

Who doesn’t like a large decorated trophy at their desk? The Peer to Peer is a traveling award that moves from desk to desk throughout all of our PlayNetwork locations. Peers nominate each other for the positive impacts, special help, or extra guidance that is shared between each other.

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Contact PlayNetwork’s Music Licensing Team

Are you an artist seeking music licensing? Please fill out the form below to submit your music. Due to the volume of submissions, we will not be able to confirm receipt. All submissions will be directed to the Music Services team for review. Thank you!

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Q: How do I obtain the name of a song and artist I heard playing in one of PlayNetwork customer locations?
A: The playlist for each brand customer is proprietary information, and at the request of our customers, that information is not publicly available.

Q: I am a musician or a management firm representing an artist and I wish to submit music for inclusion in PlayNetwork playlists. How do I submit music for review?
A: At this time, we do not have an online system to support music and video upload capabilities. However, if you would like to inquire about how to become a part of the PlayNetwork music database, please fill out a contact form and select "Artist Seeking Licensing."

Q: What licensing is covered by your services?
A: PlayNetwork is licensed with several thousand music labels, along the Harry Fox Association and other individual music publishers, to provide entertainment media content, including background and in-store music, messaging, and video. PlayNetwork is also a licensed with ASCAP, BMI, and SESAC (in the United States) and SOCAN (in Canada) to cover background and in-store music public performance fees on behalf of our customers in those territories.

Q: What equipment do I need for in-store music and messaging services?
A: PlayNetwork’s industry-leading entertainment media players, available for purchase or lease, are required. We also have a software platform that allows most commercial PCs to operate as media players.

Q: How would you describe your music content assets?
A: PlayNetwork listens closely to thousands of songs every week and identifies the best music for our clients. All tracks have been thoroughly categorized and screened. Our Creative Services and Licensing departments have expertise in all genres and styles of music for business use.

Q: What range of music services do you offer?
A: PlayNetwork offers global music supervision and in-store music for retail, hospitality, restaurant environments, and more, as well as digital platforms to deliver this content through websites, mobile apps, digital signage, and more. We also have global licensing capabilities in more than 110 countries, covering in-store music playback, sync licensing, and more. If you want to bring your music program to life, our artist, label, and PRO relationships give us the ability to create artist promotions, in-store appearances, exclusive releases, and more.

Video Media Services

Q: Will I walk into another business and see the same solution?
A: Not necessarily. We recognize that your business is unique. By selecting the right fit for your environment, from displays just out of the box, to a variety of enhanced display designs—such as interactive kiosks, directional signage, and synchronized video content—our solutions can add excitement to your environment and resonance with your customers

Q: What advertising benefits can digital signage provide?
A: As an advertising medium, digital signage generates more purchasing interest with viewers, often increasing sales 10%-30% on featured products.

Q: What can digital displays do for our business?
A: A well-designed digital signage network can deliver eye-catching content and displays that are as unique as your brand. And digital signage can be used for promotional messaging and advertising, adding new sources of in-store revenues.

Q: How will PlayNetwork work with me to find a digital signage solution?
A: PlayNetwork’s consultative approach is a collaborative effort aimed at developing a solution that is tailored to meet your marketing and advertising needs.

Q: Do your technicians receive special certifications?
A: Our installation and service technicians are certified and rated based on our Systems Advantage program, which is the industry’s only award-winning quality assurance program. This certification process includes field inspections by our Field Engineering team as well as detailed and current skill set profiles. Additionally, CTS Certification by Infocomm ensures our designers remain knowledgable regarding the latest technology, techniques, and products through annual certification renewal requirements. A quarterly review with our internal service and installation teams to ensure performance standards are maintained.

Q: What areas of the country do you service?
A: PlayNetwork utilizes and authorizes over 400 installation sub-contractors throughout the world.

Q: Can you work with legacy equipment from other music service providers?
A: PlayNetwork can support many types of legacy equipment and can provide the in-store music content for that equipment.

Q: Will you do small installations as well as larger, more sophisticated installations?
A: Yes. We pride ourselves in building a quality audio or video solution—no matter how large or small the job.

Q: Do you partner with any specific audio/video manufacturers?
A: Yes. We have assembled a network of quality-minded manufacturing partners including NEC, LG, Tannoy, Crown, Atlas Sound, Soundtube and others that fully support PlayNetwork’s efforts to deliver the very best to you.

General Information

Q: Whom can I contact about current job openings at PlayNetwork?
A: For a complete list of job openings, visit the careers section of this Web site.

Q: We are currently evaluating your services. How can I obtain customer references for your offering?
A: Please contact us and we will have one of PlayNetwork’s representatives follow up with you regarding your specific requirements.

Q: Whom do I contact for press-related opportunities?
A: Please send a press inquiry to publicrelations@playnetwork.com.

Value Added Resellers

Q: How can my company become a PlayNetwork VAR?
A: Please contact PlayNetwork VAR Services at var@playnetwork.com. A PlayNetwork Representative will contact you and explain the program and assess if your firm meets the qualifications to become a PlayNetwork VAR.

Q: What services will PlayNetwork allow a VAR to offer to subscribers?
A: PlayNetwork offers a catalog of over 100 business-appropriate in-store music mixes, formatted with hundreds of unique music tracks each and the convenience of switching from style-to-style with the push of a button. “Business Mix” selections are already custom-programmed for use in business environments, either as in-store or background music, or through websites, mobile, apps, and more. Each mix is then updated monthly to keep the music content fresh and appropriate. Clients receive updates via CD-ROM or over the Internet. Audio messaging may be added to many service packages at any time.

Q: Why are PlayNetwork services popular with subscribers and VARs?
A: PlayNetwork is a global entertainment media services leader creating and delivering branded experiences that entertain, promote, and inform. Our in-store music and messaging services offer businesses a broad array of music choices to suit most retail, hospitality, and restaurant environments. We also have platforms that extend these experiences outside of the store, including streaming music platforms, music discovery platforms, and more. VARs and third-parties are also able to connect with PlayNetwork content through our proprietary APIs.

Q: What is a PlayNetwork Value Added Reseller (VAR)?
A: The PlayNetwork VAR Program offers independent sound, video, installation, service, telephone on-hold, and data cabling firms the opportunity to provide PlayNetwork in-store music and messaging services to local, regional, and national customers.

SiriusXM for Business

Q: Do I need a sound system?
A: All SiriusXM for Business receivers are designed to work with existing sound systems. If you do not have a sound system and want to have one installed, our nationwide network of dealers can do that. Click here to find a local SiriusXM for Business dealer.

Q: Where can I buy the equipment?
A: Please visit playnetwork.com/siriusxm for equipment options.

Q: Is there a commitment required?
A: Yes. SiriusXM for Business requires that you agree with the terms and conditions of the subscriber agreement. A copy of the subscriber agreement is available at the bottom of the playnetwork.com/siriusxm Web page.

Q: Why is there a difference in cost between a commercial and consumer subscription?
A: A consumer account is established when customers listen to SiriusXM for Business programming for personal use in their vehicle or home. In commercial or business settings, such as a doctor’s offices, dentist’s offices, restaurants and bars, retail stores, hair salons, and malls, customers and employees are listening to SiriusXM for Business programming as in-store music (also known as background music). Such programming is often provided by a SiriusXM for Business service package, for which PlayNetwork reports and pays all commercial licensing and royalty obligations to the artists. Exceptions include establishments that charges an admission or membership fee (for example, a theme park, skating rink, dance club, or health club), or those that use music sources other than SiriusXM for Business (CDs, DJs, live music, or terrestrial radio); in these cases, the establishment is responsible for payment of any copyright royalties to ASCAP, BMI, or SESAC, or for any sound recordings.

Q: Besides music, what other content is available?
A: SiriusXM for Business offers in-store music in addition to news, sports, talk, and other audio programming. Visit the playnetwork.com/siriusxm page to explore all types of content.

Q: I have SiriusXM in my car, boat, or airplane. Who do I contact for customer service?
A: You’ll need to contact SiriusXM Satellite Radio, not SiriusXM for Business. You likely have a consumer service agreement and can get help from SiriusXM by clicking here or calling their customer service / billing / technical support line at 1-800-XM-RADIO (967-2346).

Q: How many channels of music are available?
A: SiriusXM for Business currently offers over 170 digital channels of in-store music, which includes 69 commercial-free channels. See the full channel listing at playnetwork.com/siriusxm.