Author: Audrey Fisher

With the new financial year just around the corner, you‘re likely to be taking stock of your business performance and whether you’ll hit those targets you set a year ago. Hopefully, you’re on course to reach your targets, perhaps you might just about scrape through, or maybe you’ll end up some way short of your...

Everyone likes to believe that they have a great company and all their clients think they offer a great service and supply exceptional products – but this is a fantasy until it’s backed up by some market research. Why should I care? Have you heard the one where a negative experience travels faster than a good...

So you have a long list of clients – that’s great – but how many on that list are really clients? And how do you find out? Step 1: Take your list of clients and check to see who has ordered from you: This month; This quarter; In the last 12 months. These are your...