Marketing Rants + Critiques

Jack in the Box has rolled out a new advertising campaign for their Sourdough Cheesesteak Melt that’s got people drooling and laughing at the same time. When I first saw the commercial on Hulu I cracked up, then jumped in my car and went down the street to try this magical sandwich creation. Pretty tasty, I must say.

What’s most interesting is how Jack has always been featured in commercials, however this is the first time (from what I know) that his family has been introduced. Say hello to Joey and Joey Jr.