Moment Affiliate Program + Geniuslink

We’re very excited to introduce Geniuslink auto-affiliation support for the impressive Moment affiliate program. Shopmoment.com is officially the tenth affiliate program we’ve added this support for, and we’re very excited about the opportunities this presents. Visual creators in the photo/video sphere, rejoice! It’s now easier than ever before to build and manage your shopmoment.com links!

Overview

Headquartered in our very own Seattle, Moment got its start by pitching photography lenses for mobile devices on Kickstarter back in 2013. Six years later, they’ve grown to become shopmoment.com, an elegantly designed storefront where any professional photo/videographer can find everything they’ll need to ply their trade.

And we’re not just talking about gear here. You can enroll in lessons taught by beloved video influencers, download both of Moment’s highly-rated photography mobile apps, or book a guided, on-location photography tour to enchanting destinations like Kyoto, Machu Picchu, or the fjords of Norway.

Just a few minutes perusing shopmoment.com is all it takes to appreciate their storefront‘s clean layout. It’s minimalistic and uncluttered, unlike some of the other e-retailers we’ve all grown accustomed to. Likewise, their offerings of lessons and trips appear to be elements conceived in the original design—you won’t find them buried in the footer, they’re displayed prominently.

Affiliate Program

Moment’s Affiliate Program, also known as Moment Squad, is currently hosted by the Impact platform. Their program is a relative newcomer but they’re destined to be a huge player in the space with everything they’re offering. More than just an affiliate program, this is a true community for creators.When you sign up for the Moment Squad, you gain access to a whole host of practical benefits, including:

An invite to a private Slack channel of fellow creatives

Heads up before we announce new brands, gear, or sales, and the ability to purchase new gear before goes live on the store page

A monthly video call with one of their guides.

A 10% discount coupon to use on your first order

On top of this, the Moment Affiliate Program is offering some very alluring commission rates. While rates for gear are dependent on the brand of the product, they range from 7% (for heavy-hitters like DJI and Fujifilm) up to 20% (most Moment products), with most brands falling somewhere between 10-12%. These rates are very impressive when compared to Amazon’s current offering of 4 percent!Aside from photography gear, you’ll earn 10-20% if a click you refer ends up leading to a purchased lesson, and referrals of trip bookings will net you a cool $200, just like that.

What’s more, the cookie window is a generous fifteen days! This is huge when you compare it to Amazon’s 24 hours. That’s right, the Moment affiliate program grants you a whole fortnight-and-a-day to earn from your clicks. Or, as we like to think of it, half a moon cycle.

Talk about reaping the seeds you sow! Like a farmer in ancient times, you could plant your Moment affiliate links under the darkness of a moonless night, then later harvest commissions by the light of the Blood Moon. We implore you to get witchy with it—just don’t forget to snap a luminous photo while you’re at it.

Since their program is the stylish new kid on the block, finding data points has been challenging. Skimlinks doesn’t have enough data to surface an average EPC for shopmoment.com, but Impact provides a 30 day average EPC of $0.32. By comparison, we see Amazon.com’s EPC around $0.05. That’s 6.5x improvement over the elephant in the room!

When it comes to geofragmentation, you’ve got nothing to worry about here. Much like B&H Photo Video, Moment operates one singular storefront that offers excellent shipping to shoppers from all over the world.

As for the terms and guidelines of the program, much like every other facet of the Moment Squad, they’re accessible and down to earth:

Be nice and contribute to the Slack community

This is your personal account, so represent yourself as such

Purchase something from the shop (Use your discount code!)

Be sure to share directly to your audience through posts that Moment can see (This means no links in emails or PDFs)

Do not run paid advertising using affiliate links

Do not spam forums or YouTube comments with your affiliate link

Do not direct traffic through an unknown, masked, or forwarding URL

Moment + Geniuslink

While the Impact affiliate network dashboard is one of the more streamlined platforms available for assembling affiliate links, depending on your workflow it can become a process to convert a particular Moment product link into a functioning affiliate link.

With our newly added support, any raw product link direct from shopmoment.com can be affiliated easily using our Geniuslink dashboard or Chrome Extension. You can rest easy, knowing that a simple link from Moment is all you need to pass clicks along to their destination with your affiliate parameters included.

We call this process “Auto-affiliation” and it’s very quick to set up. All you need to do is grab your Partner ID from the Impact dashboard and drop it into the Affiliate page of the Geniuslink dashboard under ‘Moment (Impact)’. Once we have that seven-digit number, any geni.us links you build for shopmoment.com products will have your affiliate parameters appended automatically!

Alternatively, our rollout of Skimlinks support a year ago makes it possible to monetize Moment links without applying to the Impact managed program directly. There are many reasons for using Skimlinks, but signing up for the Moment affiliate program directly and adding your Media Partner ID into Geniuslink is our recommendation. Not only does this grant access to those exciting Moment Squad perks, but it also allows you to keep 100% of the commissions earned from the program (vs. the ~ 75% that is paid out when using an affiliate aggregator like Skimlinks).

Excited to dig in and get started using Geniuslink with the Moment affiliate program? Stellar! If you‘re interested in experimenting with augmenting your existing Amazon affiliate links to send a share of your traffic to Moment, we’ve got a couple of suggestions for you!

A/B Split Links – While the Amazon.com Associates program is an industry mainstay for monetizing US-based traffic, we’d encourage you to test if it’s truly the best performing option for your audience. Our A/B Split Test links provide a means to closely track the relative performance of two or more affiliate programs using just one link!

For example, click this link a few times and note the destinations — geni.us/fujixt30

Use an A/B Split Test link to compare the performance of Amazon’s affiliate program to Moment’s.

Choice Pages – We’ve been doubling down on Choice Pages and maintaining our stance that curation and choice are good for the consumer (and ultimately, you). If you’re not familiar, they enable you to promote a single product across multiple storefronts and thanks to our new Suggestions feature, it’s easier than ever to build them! Providing options to your visitors will improve their shopping experience and you’ll monetize the sale no matter which storefront they end up picking. By serving up your affiliate links through Choice Pages, we’re confident you’ll see a boost in overall conversions (and even total commissions). More info on how to set up a Choice Page can be found in our Knowledge Base.

With a Choice Page, you can promote Amazon and Moment affiliate links side by side in a clean, intuitive way.

Conclusion

Now that you’re acquainted with everything the Moment Squad has to offer, we can only ask:

“Are you not entertained?”

We certainly are. And with the recent launch of our Suggestions feature, we’re more fired up than ever to add additional affiliate programs to our roster—by way of auto-affiliation. We want to make it as easy as possible for you to easily monetize your links across a host of different affiliate networks.