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As the temperatures heated up, so did the marketing activity by dairy processors in this week's free-standing inserts. Dairy marketers reminded shoppers to stock up on ice cream and dips for the upcoming July 4 holiday.

Sorrento, a brand from Lactalis Retail Dairy, invites shoppers to "Make it a Sorrento Summer." Its all-natural cheese is called "the perfect way to make your summer meals shine." The FSI includes a website for recipes.

J&J Snack Foods showed an array of its frozen novelties, included a new Whole Fruit Smoothie SKU. Brands featured were Minute Maid juice bars, Whole Fruit fruit bars, Luigi's Italian ice, Dogsters and the smoothie SKU. The FSI included the company's website address and the Facebook logo.

As the temperatures heated up, so did the marketing activity by dairy processors in this week's free-standing inserts. Dairy marketers reminded shoppers to stock up on ice cream and dips for the upcoming July 4 holiday.

Events

Many dairy facilities are exploring what membrane processes they can implement and the additional ingredients they can produce to draw further value from their dairy processing. A panel of experts from various backgrounds in the dairy industry will discuss Nanofiltration (NF) and how it can be effectively implemented in a dairy plant.

Products

An at once an all-inclusive guide to the meaning of hundreds of technical terms and ideas needed for ice cream manufacturing, as well as a practical introduction to the ingredients, freezing methods, flavoring, and packaging of ice cream, sherbet, sorbet, gelato, frozen yogurts, novelties and many other kinds of frozen desserts.