Sometimes fashion can wield its almighty clout to have an impact on more than the way people look.

Australian swimwear label and husband and wife team We Are Handsome recently shot their latest collection on the stunning Hamilton Island in Queensland, Australia, which is surrounded by the Great Barrier Reef.

Advertisement

The shoot was scheduled to coincide with a new environmental campaign, entitled 'Fight For The Reef!', the aim of which was to stop Australian government plans to approve several mega port developments involving harmful dredging and dumping near the island.

This week it was revealed not only that the campaign had garnered more than 250,000 votes of support across 160 countries, but that the government had decided to halt the planned construction work altogether.

Advertisement

So, as you click through these exclusive dreamy shots of the reef and island taken during the fashion shoot, feel free to enjoy them that little bit more, safe in the knowledge that the island, and the uniquely beautiful reef surrounding it, no longer face imminent damage.

Head here for more about the Save The Reef campaign, and to We Are Handsome for info on the swimwear designs shown in the images.