Thursday, December 2, 2010

Hey Marauders! - Since Padfoot and Prongs have sadly had to slow down the printing business for awhile due to location/lack of office... we have been feeling the itch to create.

With the new year coming we were discussing the new calendars we will be purchasing and the lack of variety for literary lovers (Found one of Cats who loves book...not at cool as we hoped it would be).

This sparked the idea for a 'reading is sexy' calendar. You know.. hot men or women on a bearskin rug reading a tattered copy of '1984'? Maybe a photo of Neil Gaiman reading in a bubble bath?

As a completely unbiased 3rd party we want to hear your thoughts? Is this something you would consider buying for the book lover in your life? Would you like a mix of male/female or 2 separate calendars? What would you be willing to pay? We have decided we want about 50% of the proceedes to go to the American Library Association.

We want some feedback before we go full steam ahead with this new project!

Your logic on more women being interested in such a product seems to lack evidence. I think it would be advantageous to do some market research before committing to a target audience. N.B. attractive females are often used in advertising for products that target women; the opposite is true for men. So targeting women with a m/f calender makes some degree of sense too.

@ Anon - Well seeing as we haven't done any reserach and just put this idea together 24 hours ago, you are right we are lacking some evidence. But as a reader and someone who is semi-immersed in the literary world, I tend to find that it is young-middle aged women who are more likely to spend money on this time of thing then males.... but that is just speculation.

Yes we were thinking a m/f mix (maybe focusing on males with female co-models) would be the best route. Thanks for the comment, def. gives us a lot to think about.

I think it's a fantastic idea and would buy at least half a dozen if not more. Oh! Plus one for each reviewr on romancingthepage.com - ok..this is a GREAT idea. And if @wilw is on it...that covers my trekkie friends too. That just might cover Xmas 2011 completely :D