BLEACHERS BREW EST. MAY 2006

Someone asked me how my blog and newspaper column came to be titled "Bleachers Brew". It's like this, it's an amalgam of sorts of two things: The bleachers area in the stadium/arena where I used to sit when I would watch baseball, football, and basketball games and Miles Davis' great jazz album Bitches Brew. That's how it got culled together. I originally planned on calling it "The View from the Big Chair" that is a nod to Tears For Fear's second album, Songs from the Big Chair. So there.

Wednesday, October 9, 2013

Larry Bird, president of the Indiana
Pacers, sat on the bench watching his Indiana Pacers team participate in an NBA
Cares program at the Mall of Asia Arena. It was one of the activities for the
visiting NBA team before they play the Houston Rockets in the first ever NBA
Global Game in Manila.

Dressed in Indiana Pacers sweats, he
smiled broadly as his players genuinely looked like they were having a good
time even if jetlag was setting. “It’s a bitch, ain’t it,” as he muttered; his
Hoosier twang evident despite the cacophony of sounds emanating form the court.

One of the greatest ever to lace up
some high tops and play the game of basketball sat a few feet away. He looked
older and more heavy set as opposed to his lean assassin’s frame when his
Boston Celtics were one of the top teams of the 1980s.

Who didn’t want a picture with Larry
Legend? Everyone wanted one. When he saw some eager photo hound headed in his
direction, he moved out of the way; a clear sign that he didn’t want to be
pictured. Notoriously low key and private, I only recall a very few and select
journalists with whom he bared his thoughts and basketball mind. Jackie MacMullan,
Bob Ryan, and Jack McCallum come to mind.

On one brief occasion, he taught one of
the young Pacers a post move. No doubt, one that bagged him several thousand
points in his hall of fame career.

But that was brief. Bird soon settled
back onto one of the courtside seats. Why not? He was no longer coach of the
Indiana Pacers but the team president.

If I got an opportunity to talk to
Bird, I had a few hundred questions that I wanted to ask. Some of them about
his years in Boston, some about the Dream Team, some about his foes in the NBA,
some about his time as a Pacers executive, and some about his team.

This Pacers team is a younger one than
the one he coached. One of his former charges, Jalen Rose, is in town as well.
At that moment, Rose donned his old Pacers trunks and was teaching kids some
simple defensive drills.

Rose too is far from his lean frame
when he formed a lethal tandem with Reggie Miller on those late 90s to early
2000s Indiana teams.

Then I thought of a question. The other
day, I saw this video of a 50-year old Michael Jordan schooling a young and
petulant OJ Mayo. Did Bird take on any of these young punks who had no respect
for their elders?

I debated whether it was an appropriate
question. Maybe Bird has settled into a sedentary life. Maybe.

During the 15-minute press conference
Bird gave today, he displayed his candor, wit, knowledge, and… here it comes…
competitive spirit.

A question asked my a colleague,
Jasmine Payo of the Philippine Daily Inquirer got that familiar old fire
burning.

Jasmine: Where do you feel the most pressure? Being a player or…

Bird: Pressure? I don’t know what that
is. (media room breaks out in laughter)

Jasmine: (unsure of what to do asks
again) When do you feel…

Bird: Obviously, you’ve never seen me
play. (smiles)

It was classic Bird and Jasmine, had
her Larry Bird moment. A rare one but revealing indeed.

However, Bird hopes that
competitiveness rubs off on his team that is a few feet away from him
stretching out getting ready for their second ever team practice on Philippine
soil. “It’s always tough to win a championship. What we’re trying to do is to
build a team to compete on a nightly level. There’s some great competition in
our league. We gotta continue to get better. Build these young players. I don’t
compare this team to my Celtics team because it’s completely different in style
that we play.”

But I do think that we are good enough.
We’re deep enough to compete for a championship. As always our goal is to get
to the finals and try to win the whole thing. But overall, this team is
completely different than the teams I played on. But we’re getting better.
Obviously last year we got to the Eastern Conference Finals in a Game Seven
against Miami. Until we make that next step we’re not going to get there. I do
like our chances. I do like our team. And hopefully in a short period of time,
we can challenge for a championship.”

The challenge for Bird isn’t just on
the NBA hardcourt but in the hearts and minds of fans everywhere beginning with
this first ever NBA Global Game in Manila. With the Los Angeles Lakers, the
Celtics, the Miami Heat, and the Chicago Bulls to name a select few becoming “global
brands”, one goal is to put the Pacers in that same pantheon. “Sure this is great. We want to get out from
Indiana and get more recognition. Obviously the further you play the more
people will watch it. This is great for us to be here. Believe me, this is not
something we did not want to do. We wanted to do this. We have a brand and we
want everyone around the country to like us.”

The country for sure likes this rare
Bird. Everyone at that presscon hung on to his every word.

After all, it isn’t every day where the
basketball gods descend into this corner of the world.

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Who am I?

What I do for a living?

I also write regularly for Business Mirror; philstar.com; abs-cbnnews.com, and rappler.com.

I am also currently the media officer for the Filoil Flying V Hanes Premier Cup, the National Basketball Training Center, and the Flying V Davao Thunders.

I do PR consultancy for a variety of clients that I do not want to divulge.

I used to teach journalism at the Ateneo de Manila University hand have given lectures about journalism, new media, marketing, and public relations at the Ateneo, UP Diliman, UST, San Beda, Immaculate Conception Academy, Miriam College, Mindanao State University, FIFA seminars, and a few other schools and organizations.

I used to write for the Philippine Daily Inquirer, Philippines Free Press, and Maxim Philippines. I have also contributed to FHM, Men's Health, Tower Sports NBA, Rebound, and a few other sports, interior design, and lifestyle magazines as well. Most recently, I was the editor-in-chief of PBA Life, the Official Lifestyle Magazine of the Philippine Basketball Association as well as Season 40 edition of Hardcourt, the season-in-review.

My blog, Bleachers' Brew, serves as a hub for many of my writings (but not all as there are some that are exclusive).

When I have free time, I listen to my collection of over 5,000 CDs, read, watch DVDs, or walk my dog around the subdivision.

Liverpool FC

My all-time favorite football team. I bleed Liverpool Red.

Books in my collection: Mad World

CDs in my collection: Movin' Up Movin' On

A compilation of some of the best underground punk rock bands in the Philippines.