IAQ and your health
Americans spend about ninety-percent of their time indoors, unaware of the presence of potentially harmful airborne contaminants which can aggravate asthmatic or allergic symptoms and cause lasting damage to health. In fact indoor air contaminants can be two to five times worse than in outdoor air.

Some of the following air contaminants affect your breathing and overall health: dust mites with their feces, mold spores, tobacco smoke, pollen, bacteria, viruses, gas molecules such as NOx (auto exhaust fumes), and other pollutants. Unpleasant odors help contribute to poor indoor air quality. Odors are actually gases such as formaldehyde (a caustic agent), ammonia (pet and body odors), acetaldehyde (tobacco odors), and off-gassing from paints, carpets, adhesives, and other pollutants that your senses detect. Cleaning sprays also emit fumes that are unpleasant and unsafe to breathe in measurable quantities. Personal discomfort including itchy and watery eyes and coughing is a visible sign that these contaminants are present. A combination of odor and contaminant control is important for healthier indoor air. As a result room air purifiers have grown in popularity as a means of reducing these contaminants and improving overall indoor room air quality.

Mitsubishi Electric's solution
PlasmaPure is the most unique room air purifier product on the market! PlasmaPure employs the latest technologies to improve the air you and your family breathes. A HEPA filter reduces 99.97% of the airborne contaminants that are as small as 0.3 microns or about 0.00001 inch. The human eye can see a particle that measures about thirty microns or about the size of the smallest human hair. Most harmful contaminants are invisible to the naked eye but will not escape the HEPA filter while in operation.Powerful deodorization is PlasmaPure's trademark. The PLASMA deodorization process works by energizing molecules and accelerating them with a pulse generator. These molecules collide with the odor molecules, breaking them down into carbon dioxide and water vapor. The activated charcoal filter then discharges these molecules while absorbing the remaining odor molecules. This decomposition action by the PLASMA process enables the filter life of the charcoal filter to be extended for up to five years under normal operating conditions.* This method of deodorization is powerful--up to four times faster at removing odors than charcoal alone--effective, and safe.
PlasmaPure's Extraordinary Features:

A Micro dust and Pollen Sensor Detects the Presence of Airborne Contaminants! An integrated sensor detects particles varying in size but is especially tuned for smoke particles and pollen. The sensor uses an optical system with a light emitting diode (LED) through which the presence of these tiny airborne particles is picked up.
An Odor Sensor Smells Odors! Another sensor even detects odors by a semiconductor process. These smart sensors control the inverter-driven fan's speed inside PlasmaPure to operate only as needed. Monitor lights on the control panel indicate the concentration levels of these contaminants. The three monitors for POLLEN, MICRODUST, and ODORS rise and fall on a scale, according to concentration levels. The lower the light as a green color, the lower the concentration is. As the concentration increases, the lights move up the scale and transition into red colors.
PlasmaPure's Filters Last up to Five Years! You change filters less often and save money in the process.
A Micro dust and Pollen Sensor Detect the Presence of Airborne Contaminants! An integrated sensor detects particles varying in size but is especially tuned for smoke particles and pollen. The sensor uses an optical system with a light emitting diode (LED) through which the presence of these tiny airborne particles is picked up.
PlasmaPure is Compact, Powerful, and Quiet. PlasmaPure models weigh only seventeen pounds and are very easy to carry. PlasmaPure is about as quiet as a whisper on MIN fan speed so your child can sleep at night while the air he breaths is being cleaned!
Portable and elegant design fits any room in your home
A Wireless Remote Controller Contributes to the Ease of Operation! The benefits of PlasmaPure are great. Learn more about PlasmaPure through our intuitive Web site, or contact us for a free brochure. Try PlasmaPure risk-free for thirty days. We guarantee that you will love our PlasmaPure room air purifier and the fresher air in your home.