CPC: mobusi introduces a self-service functionality

mobusi introduces a self-service functionality. mobusi’s platform provides our advertisers and agencies the ability to define the targeting of their cost-per-click (CPC) campaigns.

With 24/7 access our advertisers can fine-tune their campaigns changing targeting and price through easy-to-use features. Campaigns are set active in a very short time frame allowing our advertisers to react almost immediately in the fast paced environment of performance advertising. Advertisers can change targeting such as GEO, device, OS, Browser and network connectivity (wifi and/or 3G)

As a result, advertisers are able to drive greater revenue through their campaigns than ever before with a better reaction time.