Perry, who in his history with the consumer electronics industry has chaired the Consumer Electronics Association's video committee and served with Sharp, Mitsubishi, LG and most recently Logitech, will work primarily with Panasonic's Viera plasma and LCD HDTV line.

Perry has an extensive background in marketing and sales with the companies he has represented and is well known for his direct and outspoken style in tackling industry issues of concern to his employers.