Luxury brands

Burberry New London Fashion Week Home. Indigital BURBERRY is bidding farewell to its Kensington Gardens base for the forthcoming show on September 19, the brand has revealed this morning.

Bailey On The Changes At Burberry Bailey On The Changes At Burberry. LOUIS VUITTON TO RELEASE ITS FIRST FRAGRANCES IN 70 YEARS. I Introducing Les Parfums Louis Vuitton Louis Vuitton hasn’t released a single bottle of perfume in exactly seven decades, but today the house has revealed that this is a fact that’s about to change.

Starting September 1st, the maison will launch a collection of seven scents called Les Parfums Louis Vuitton. Developed by perfumier Jacques Cavallier Belletrud in LV’s Les Fontaines Parfumées fragrance center in Grasse, the line of eaux de perfumes took close to four years in total to come together and many months to finesse. This was thanks in part to the size of the range and to Jacques' employment of a new, high-tech carbon dioxide extraction method which allows perfumiers to obtain the unadultered essence of each ingredient before layering them in such a way that stimulates an ever-evolving olfactory adventure for the wearer.
Dior in first with luxury WeChat handbags - Business. Raf Simons Starts at Calvin Klein, Marking Strategic Shift. NEW YORK, United States — It's official.

Raf Simons has been named the new chief creative officer of Calvin Klein, formalising the Belgian designer's next move after three years as women's creative director of Christian Dior Couture. The arrival of Simons at the helm of the iconic American brand comes soon after the news that Dior has hired Valentino co-creative director Maria Grazia Chiuri to design its women’s collections, replacing Simons, who resigned in October 2015 from the LVMH-controlled French luxury house.

Simons’ non-compete agreement is thought to have expired at the end of July, which explains why his appointment at the PVH Corp.
-owned Calvin Klein, though widely anticipated in industry circles, was never confirmed by the company until today.
Gucci slammed for ‘irresponsible’ ad featuring ‘unhealthily thin’ model. The ad, which appeared on The Times’ website in December last year, included several photos of models posing.

The ad was investigated after one complainant argued the models were unhealthily thin, making the ad irresponsible. Gucci said the ads were part of a video that portrayed a dance party and was aimed at an older, sophisticated audience. The Times and the luxury fashion retailer said it was, to some extent, a subjective issue as to whether a model looked unhealthily thin. The brand believed both models had slim builds, but were not depicted in a way that could be interpreted as unhealthily thin. It said nowhere in the ads were any models’ “bones” visible, their makeup was natural rather than heavy (which might have accentuated the impression of thinness), lighting was uniform and warm to ensure there were no hollows caused by shadows and their clothes were not revealing. The ASA was not as positive, however, about another model leaning against a wall.

The personalisation works by asking visitors three questions. Their answers, along with their initials will be combined to create the personal Pinterest board. The partnership allows Burberry to benefit from Pinterest’s features and data to cater its posts to individuals though personalised and monogrammed content. Pinterest is currently the largest beauty platform in the world, with 38.5 million unique viewers of its hair and beauty category. Content will include makeup preferences, inspirational images, ‘how to get the look’ guides, product tips and information.

The move comes after Burberry said it would focus on boosting customer loyalty by expanding its “digital prowess”, after its pre-tax profits fell 10% to £415.6m for the year to 31 March 2016.
Luxury footwear brand Jimmy Choo boosted by weaker pound. Celebrity-favourite footwear brand Jimmy Choo has posted rising profits and said it expects a weaker pound in the wake of Brexit to further boost revenues and profits.

The luxury shoes and accessories firm, popular with the likes of Jennifer Lopez and Sandra Bullock, said that because only 9.5 per cent of its global revenues are in pounds compared to a larger 28 per cent of operating costs, a weaker sterling ‘will lead to a reported upside in business performance at a revenue and profit level’. The comment came as Jimmy Choo posted a 43 per cent rise in operating profits for the six months to the end of June to £25.3million boosted by a weak pound, as well as growth in China and in its men's coillection. Luxury appetite: Jimmy Choo said it saw ‘impressive’ growth in China, which has been a tough market for its competitors recently While being well-known for its skyscraper heels, Jimmy Choo's men’s line and handbags have also been doing well.

Yves Saint Laurent ad banned for using 'unhealthily underweight' model. An advert by the fashion company Yves Saint Laurent has been banned by the UK’s advertising watchdog for using a model who appeared to be unhealthily underweight.

Upholding a complaint that the model looked too thin, the Advertising Standards Authority (ASA) censured the advert, which appeared in Elle magazine, as irresponsible. In its ruling, published on Wednesday, it said: “The ASA considered that the model’s pose and the particular lighting effect in the ad drew particular focus to the model’s chest, where her rib cage was visible and appeared prominent, and to her legs, where her thighs and knees appeared a similar width, and which looked very thin, particularly in light of her positioning and the contrast between the narrowness of her legs and her platform shoes. “We therefore considered that the model appeared unhealthily underweight in the image and concluded that the ad was irresponsible.” YSL and Elle declined to comment on the ruling.