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When we saw the NVIDIA GeForce GTX Titan X, we knew it was only a matter of time before the company brought heat to the slightly more pocket-friendly segment. For gamers that want top-of-the-line performance without dropping a thousand bucks on a GPU, there's the NVIDIA GeForce GTX 980 Ti. This card takes the $650 spot in NVIDIA's lineup, carving out a place for itself with 6GB of GDDR5 RAM, 2816 CUDA cores, and and the same clock speeds as the king Titan X. With just 8% less CUDA goodness than the $1k X, you're getting this card for a whole lot cheaper.

Huawei isn't first to think it can coax America off its smartphone subsidy addiction, but the new P8 lite is more than an also-ran in unlocked devices. Launching today as the pared-back - and thus more affordable - sibling to the Huawei P8, the P8 lite carries a $249.99 price tag but hits that with no need for carrier financing or any sort of minimum contract: just slot in the AT&T or T-Mobile USA SIM card of your choice. With a tag like that, though, you know Huawei had to trim some of the tech.

Logitech has been on a roll with wireless mice lately, resurrecting the MX Master name for its excellent flagship peripheral, and now following that with the MX Anywhere 2 Wireless Mobile Mouse for travelers. Buffing the rough edges from the original Wireless Anywhere Mouse, and throwing in support for the gestures common in today’s software, it’s a smaller, cheaper version of the high-end model intended to slip neatly into a bag. Question is, has the shrinking process also reduced the Logitech’s charm?

It's time to get a handle on ASUS' best effort in the affordable smartphone space yet. This is the ASUS ZenFone 2, and it's more than ready to take on the rest of the unlocked, low-cost, high value smartphone space. This device isn't mean to take on the $600 phone market. It's not meant to be pitted up against your Galaxies and your HTC ones. Instead, this is a warrior taking on the often forgotten "I just bought a new phone and didn't need to tie myself down to a 2-year contract or sell a kidney" crowd.

It's tough to stand out when you're still in the shadow of a skydiving co-founder, and Google I/O 2015 ended with many still holding their breath for the big bang. Even with Android M on the agenda, what we got instead was a more rounded view of how Google sees computing evolving, not only in near-saturated markets like the US and Europe, but for the "next billion" whose first taste of the internet will most likely come through an affordable smartphone. It was a lot to fit into even an extended keynote, at times feeling like Google was rushing to name-check projects without giving them the context they perhaps needed. In fact, most of the really cool stuff didn't even get a spot on the big stage.

Google's ATAP team promised to blow our socks off at I/O 2015, and Project Jacquard is how it plans to do that, a new conductive fabric that can track touch. Intended to bring new types of sensing and control to clothes, furnishings, and other areas which might not normally be electronically connected. And, while we've seen conductive threads woven through materials before, Project Jacquard goes further than most, including a partnership with one of the biggest names in fashion.

Android Pay is coming, and it's impressively streamlined compared to the overly-complicated and feature-bulging Google Wallet. Officially revealed alongside Android M at Google I/O today, the mobile payments system supports both NFC for dropping virtual cash out in the wild, and in-app integration for retailers wanting to enable easy payments. I grabbed a Nexus 6 and a Nexus 5, both equipped with pre-release versions of Android Pay, to go shopping on Google's dime.

Google Photos isn’t the first cloud photo storage service, or the first media management platform, but first impressions suggest Google has raised the stakes with its smart new system. Announced at Google I/O today, and further detailed in a later session by Bradley Horowitz along with the rest of the Google Photos team, much of the near-magic is what’s going on behind the scenes, such as how it uses landmark recognition to fill in missing geotags, intelligently deals with diminishing storage on smartphones, and even differentiates dogs.

GoPro has been busy lately, first showing off a spherical rig yesterday and then following up today with this, a 16-camera 360 Array to work with Google Jump. The first example of a Jump-compatible rig for recording entire panoramas of footage, the 3D-printed framework holds more than a dozen GoPro cameras and, optionally, a microphone with them, so that users can capture everything going on around them and share it on the new YouTube service.

Google focuses on Android, development of Internet of Things, Photos, and virtual reality at this year's Google I/O developer conference. The conference began with a brief introduction to Android M, Google's next software for mobile devices. From there, they went on to celebrate their first billion user products and the release of Android Pay. Needless to say, this wasn't a super Chrome-focused sort of day. This was a day of mobile engagement from the start of this first keynote to the end. All about movement and tiny device software.