Building a social-media community

By John Stanton

Thursday

Mar 1, 2018 at 8:37 AMMar 8, 2018 at 6:50 AM

(March 1, 2018) The first thing to remember is that enthusiasm for a subject has to come before profit. Most often it plays itself out as a story about you. In the social media world, this is called “Sharing.”

“I’m like your girlfriend who you go get coffee with and who will tell you that everything is going to be okay,” Georgie Morley said. “I want someone to look at my work, whether its podcasts, Instagram, blog posts, and actually feel better about themselves. Very often there is a lot of fear mongering out there and people come away thinking they need to fix themselves.”

Morley, who is 25, has 58,000 Instagram followers, at “@init4thelongrun.” Last month her podcast was downloaded 55,000 times. It is called “Chasing Joy” and can be found on both Spotify and Apple. You can find her blog at “init4thelongrun.” This is both the whole point, because those numbers are linked to the ability to make a living in the social media world, and totally beside the point.

“I just try and focus on the people I can be connected to in any given day,” she said. “And if that is just one person and I help them feel better about themselves, that’s enough.”

To read the complete story, pick up the print edition of this week’s Inquirer and Mirror or register for the I&M’s online edition by clicking here.

Original content available for non-commercial use under a Creative Commons license, except where noted.
The Inquirer and Mirror ~ One Old South Road, Nantucket, MA 02554 ~ Privacy Policy ~ Terms Of Service