World’s most talked about burger gets added to Burger King menu

The Impossible Burger 2.0: The world's most talked about burger

It’s called the Impossible 2.0 burger, but what’s so special about it? The patty looks, handles, smells, cooks and tastes exactly like beef from cows but it’s made entirely from plants. It even bleeds like beef. It’s made by Impossible Foods which wants to completely replace animals in the food system

The Impossible Whopper now at a Burger King. Picture: Twitter/@MurdarioStompSource:Supplied

The Impossible Whopper has mayonnaise, which can be omitted by request, and is cooked on a surface shared with conventional meat.

If successful, it may be rolled out across the chain’s more than 7000 locations in the US later this year.

Pat Brown, chief executive of Impossible Foods, confirmed the news, saying people should think of it as “a ‘meta’ April Fool’s Joke”.

“People will get a burger that they will actually believe it’s made from an animal, and be told it’s made from plants, and think it’s an April Fool’s joke and it’s not!”

The company’s aim is to completely replace animals in the food system and it decided to tackle beef first because they claim beef production is the most environmentally destructive part of the animal agriculture system.

“You know a burger is in trouble when the dominant taste is the shredded iceberg lettuce,” the reviewer wrote.

Burger King currently features a vegetarian burger on its menu and several other items are vegan, including French Toast Sticks, Dutch Apple Pie, Garden Side Salad, Oatmeal, Hash Browns and French Fries.