My book The Art of Explanation recently hit the shelves. It is based on our work at Common Craft and throughout it I reference specific Common Craft videos as examples. The question became: how do we make it easy to watch the video instead of just reading about it in the paperback version? Our answer: QR Codes. By including QR codes along with references to videos, we could give readers an option to point their mobile phone at a printed page and watch a video on the Common Craft website wit

My origin story is a tale of constant change. The most recent transition, from running the multimedia desk at the New York Times to chairing the University of Oregon's Agora Journalism Center, is filled with many life lessons.

"According to Bersin by Deloitte, companies can save substantially by using the services of off-shore e-learning firms. A $10K – 50K online content development project in the US may cost 20 - 40% less in India. In some cases, the cost savings can be much higher. But, how can you choose the right offshore e-learning partner who can add value? Well, you need to ask a few questions before you outsource your online course development project. Here is an info-graphic that lists five of these."

As we know from global climate change, threatening a person's existence will not motivate him to change. The same theory can be applied to higher education, according to this reflection from a faculty member who saw his college closed and shuttered.

Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.

Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.

Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.