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Kabel Eins Rebranding 2015

Kabel Eins is a commercial television channel in Germany and belongs to the ProSiebenSat.1 Media AG. The channel is largely known for showing classic American films as well as series and documentaries.

Sticking to it’s primary color palette of bright orange & white and using the long shadow concept to reveal the footage really works well in this rebrand. The animation and information layout is simple and elegant with no-frills.

The channel rebrand was done by Creative Solutions, which is the in-house agency of ProSieben Sat.1 TV Germany GmbH