Online retailers have been borrowing from magazines to create an
editorial-like shopping experience for years. Using a model called
“content and commerce”, retailers have integrated photo spreads and
videos to inspire and instruct people to fill up their shopping carts.

From a printed glossy page on the newsstand, to your laptop, your tablet, your phone, and into the living room (maybe even the bedroom) – today’s great content is getting more exposure than you may have ever thought was possible.

Unbound Media is about the strategies, tools and tactics that connect the Unbound Audience with Unbound Content. Through research, experience sharing and inspiration, this blog is designed to offer smart and innovative ideas to help you navigate a world where people and media are boundless.