As you'd expect from the trendy brand, the store has a very cool vibe with exposed brickwork, industrial lighting and floor to ceiling displays of the famous footwear.

There's even a jukebox at the back where customers can choose their favourite tracks from bands such as Blondie, The Clash, Madness and Joy Division. In keeping with Dr Martens tradition, the artwork behind the cash desk was commissioned by a local artist, in Chelmsford's case Ratboy, who is also performing at the store's launch event.

Inside the new Dr Martens store in Chelmsford. (Image: Martine Xerri)

Dr Martens Chelmsford stocks boots and shoes for men, women and children, as well as a range of bags, purses, wallets and shoe care products.

Store manager Hannah Dunn said she couldn't wait to meet customers from Chelmsford and all over the county so they could see their footwear and the new store.

Read More

Of course the store sells a wide range of the iconic 1480, eight eye boots with yellow stitching, which really bought the brand into the public eye in the punk era of the 1970s.

There's a whole wall at the back of the shop selling the icon ranges.

Some of the shoes and boots on display at Dr Martens in Chelmsford. (Image: Martine Xerri)

The Chelmsford store also stocks specialist ranges including the brand's Vegan range made with synthetic materials, the Made in England boots which are still handcrafted at the retailer's one remaining factory in the UK, and the For Life range which come with a lifetime's repair promise.

Read More

To mark the store's opening, there will be a special launch event on Wednesday, September 20, 2017 for over 18s. There will be two live performances from local artists, starting with support from Suspects and a headline performance from Ratboy – an upcoming singer-songwriter who grew up in Chelmsford. Both artists will be performing inside the store, in front of the icon wall.

They will both be doing 30-minute sets and there will be drinks provided by Brew Dog, the Scottish craft beer company.

Hannah Dunn with the new children's range at the new Dr Martens store in Chelmsford. (Image: Martine Xerri)

"It's an open invite so we hope lots of people from Chelmsford come along," said Hannah.

"The artists will be doing acoustic sets so these will be exclusive performances that you can't hear anywhere else. We want to give people the full Dr Martens experience."

There will be a range of future events at the Dr Martens Chelmsford store too including free boot customisation days.