Market Commentary

Intelligent investors are busy purchasing stocks now, such that when the market recovers, their portfolio averages will be low enough to start gaining earlier than their counterparts who are waiting to start buying when the hype about markets rebound hits the mainstream news channels.

Brief Company Profile

Market Segment: Main Investment SegmentSector: Agricultural

Sasini Limited is engaged in growing, processing and sale of tea and coffee, commercial milling and marketing of coffee, value addition of related products, forestry, dairy operations and livestock. The Company operates in three segments: Tea, Coffee and Others. The Tea segment is engaged in growing and processing of tea. The Coffee segment is engaged in growing and processing of coffee. The Others segment includes dairy operations, commercial milling and marketing of coffee, value additions of related products, renting of growing land and the leasing of plant and machinery. Its operations are located in Bomet, Nyeri, Mombasa, Kiambu and Nairobi counties in Kenya. Its tea, rental and leasing operations are located in Bomet and Mombasa counties. The Company's Coffee and dairy operations are located in Nyeri and Kiambu counties. Its subsidiaries include Kipkebe Limited, Aristocrats Tea & Coffee Exporters Limited, Sasini Coffee House Limited and Mweiga Estate Limited, among others.

The strategic initiatives that the company has recently commissioned include restructuring of the dairy herd which saw rationalization of the herd to a size that is balanced and profitable,shifted emphasis towards manufacture of higher quality leaf, a shift from a decade of lower standard leaf, commissioning of a biogas plant that helps in cutting down the cost of electricity among others.The company has also recently sold some parcels of it's land astrategy to unlock funds for investment in more productive divisions of the company. Sasini is betting on cost-cutting and value addition to its products to grow earnings in the coming years. Going forward the company wants to sell most of it's products as value addded products to strengthen it's bottom line.