The 10 things in advertising you need to know today

Apple Inc. CEO Tim Cook (R) and China Mobile's Chairman Xi Guohua (L) with iPhones pose with a customer at an event celebrating the launch of Apple's iPhone on China Mobile's network at a China Mobile shop in Beijing January 17, 2014.
Kim Kyung Hoon/Reuters
Good morning. Here's everything you need to know in the world of advertising today.