The concept of dealer staff selling cars with chat and text is simple. Answer the chat requests when a shopper is on the website and start selling a car, right? Not so fast. As with many facets of putting a car deal together, there is a significant amount of art and science required for success.It’s surprising how often…See More

Skype has become the go-to standard for most video conversations, but their IM tool is very effective for one-on-one chat conversations, as well as for groups and work teams. A huge advantage of the platform is that it is available on virtually every device and operating system, including Windows, iOS, Android, and Linux.…See More

Skype has become the go-to standard for most video conversations, but their IM tool is very effective for one-on-one chat conversations, as well as for groups and work teams. A huge advantage of the platform is that it is available on virtually every device and operating system, including Windows, iOS, Android, and Linux.…See More

Consumer Technology Association and Tech.co recently announced at the Innovate and Celebrate tech conference the top five technology trends to watch, and car dealers will be affected by two of them. Augmented Reality (and Virtual Reality – AR/VR), along with driverless cars, were number two and three behind digital assistants,…See More

Consumer Technology Association and Tech.co recently announced at the Innovate and Celebrate tech conference the top five technology trends to watch, and car dealers will be affected by two of them. Augmented Reality (and Virtual Reality – AR/VR), along with driverless cars, were number two and three behind digital assistants,…See More

We know that adding live chat to your dealer website is a key means to boost sales, and adding website text can boost it even more. Dealer website chat to text is ideal dealer website add-onWhile website SMS Text or text-to-chat sounds like an easy add-on, if you're handling chat in-house or using a vendor there are still…See More

We know that adding live chat to your dealer website is a key means to boost sales, and adding website text can boost it even more. Dealer website chat to text is ideal dealer website add-onWhile website SMS Text or text-to-chat sounds like an easy add-on, if you're handling chat in-house or using a vendor there are still…See More

Tom is a true 'car guy' at heart, and BIG, as a 6'6" former US Marine. He is an automotive writer and author (MODERN SPORT CARS - Barnes & Noble) with extensive experience in sales, service, and CSI initiatives for dealer groups for well over a decade. His car business experience, as well as a passionate work and leadership ethic that was sharpened in the Marine Corps and at Johns Hopkins University, gives him a unique ability to thrive in virtually any situation.

The grandson of an automotive factory worker, Tom grew up in Michigan near the Motor City and finished high school in Fernley, Nevada. He spent seven years in the Marine Corps as a writer and editor, winning many awards for photography, writing and editing. In addition, he is an automotive book author and freelance automotive writer for several publications.

What led him to the auto industry is simply this: he loves cars. He has raced stock cars and sports cars and competed in Land Rover off-road competitions in Vermont and Colorado. He has worked as a pit official for the 24 Hours of Daytona and 12 Hours of Sebring, and a pit crewman for Indy car and a Hooters Pro Cup stock car races. He has served as a manager of both sales and service for one the largest luxury car groups in the world.

He enjoy crawling an off-road vehicle through the most severe obstacles as much as heel-toeing sports cars into hairpin turns!

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Big Tom LaPointe's ADM Blog

The concept of dealer staff selling cars with chat and text is simple. Answer the chat requests when a shopper is on the website and start selling a car, right? Not so fast. As with many facets of putting a car deal together, there is a…

Skype has become the go-to standard for most video conversations, but their IM tool is very effective for one-on-one chat conversations, as well as for groups and work teams. A huge advantage of the platform is that it is available on virtually…

Consumer Technology Association and Tech.co recently announced at the Innovate and Celebrate tech conference the top five technology trends to watch, and car dealers will be affected by two of them. Augmented Reality (and Virtual Reality – AR/VR),…

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