Most Web workers know that email marketing is one of the most effective strategies that businesses can use to reach their customers, but a new study reveals that one email marketing strategy outperforms the others. Email marketing...

A new tool aims to help email marketers create stronger subject lines. Marketing service provider Worldata launched SubjectLine.com to help email marketers get the best results from their campaigns. The Subject Line Scoring Tool enables...

Email marketing solutions provider GraphicMail has released a new social publishing tool that enables marketing teams to collaborate on email development. Connect+, which was developed in partnership with social publishing platform...

For the average email user, anti-spam measures are viewed as a good thing. After all, most inboxes are already crammed with daily deals offers, marketing newsletters, e-commerce receipts and maybe even the occasional personal email...

A new Android app from email marketing provider GetResponse provides email marketers with the ability to control their campaigns, marketing lists and email reports from their mobile devices. The app offers marketers immediate and continuous...

It seems that rumors of email’s demise (or rather, social media’s dominance) have been greatly exaggerated. That is, if we are to believe a new study released by interactive marketing solutions provider ExactTarget . Two...

Email marketing service Benchmark Email has released a free plugin for WordPress that gathers email subscriptions and sends out newsletter versions of blog posts. But that’s not all it does. Two features make the plugin noteworthy...

Email service provider Informz has released results of their 2012 Association Email Marketing Benchmark Report and it's definitely worth a look. What may surprise Internet marketers is that the day of the week had little effect...

Email marketing provider Listrak announced the release of a solution aimed at helping online retailers acquire new email subscribers from their website visitors. When customers visit the website, a popup window (hence the term modal...

The Web world moves at a furious pace, and digital workers can miss the next big thing in the blink of an eye. Some emerging services such as Pinterest are fortunate enough to take center stage while other solutions of seemingly equal...

Verio, best known for its online business solutions such as Web and application hosting for SMB marketing, announced the availability of VMware Zimbra for OEM and via Verio partners. VMware Zimbra, an open source messaging and collaboration...

If you’re anything like me, you have multiple email addresses and receive dozens of emails a day in each one of them. In fact, 60 percent of emailers have at least three separate email addresses (work, school, personal, etc....

RSS was a very important element of content publishing success in years past, but with the introduction of social media, it has for many all but fallen out of view. With email’s continued relevance in digital marketing however...