VIP, which roughly translates into Japanese as 'bippu', refers to the modification of Japanese luxury automobiles to make them lower in stance and wider looking with wide aggressive wheels, suspension, and body kits. VIP Style are typically large, expensive, rear-wheel drive sedans, though automotive enthusiasts use other cars like minivans and Kei cars. Once associated with the yakuza, VIP Style modifications now are a subset of automotive modification. Please note, this definition differs from the traditional origins of the term 'Very Important Person', and is a loose appropriation of the term perpetuated amongst enthusiasts.

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VIP Style modifications and history have often been linked to the Yakuza. By using JDM cars with modifications associated with the creation of limousines, gangsters could avoid detection by the police and rival gangs.[1]

Both Osakastreet racers and Kanto area Bōsōzoku (motorcycle and moped gangs in Japan) adopted styles in different ways. Osaka street racers, after suffering numerous police crackdowns on the Hanshin Expressway in the early 1990s, turned to sedans, after police targeted sport compacts, as a way to cruise while remaining incognito. Kanto area bosozoku gangs took a somewhat different approach, by modifying sedans with cut coils and mufflers and were often bold and loud known as "Yankee Style". Their styling cues were actually taken from the Super Silhouette race cars of the 1970s and 1980s. They also drove recklessly, such as causing traffic jams and avoiding paying tolls. To mimic their yakuza counterparts, they used large black sedans.

Cars associated with VIP style usually have common characteristics, such as high end wheels with excessive amounts of dish. (usually broad faced designs) with low offsets that sit flush with the fender, exhausts that stick out past the rear bumper (although not so much emphasized these days), a full bodykit or lip kit, glossy paint and a lowered ride height. It is not uncommon to see extremely negative camber on many VIP style cars. Traditional colors of VIP Style cars are usually black, white, grey and silver. The appearance of these vehicles is regarded in Japan as conspicuous and attention-seeking, as owning this type of vehicle is expensive, with regards to the annual road tax obligation.