Back To The Future Nikes

Nike Officially Announces Sale Of Back To The Future II Shoes

The future is almost now! Any by “the future” I mean something written as a joke in a 1989 comedy. Yep, the Nike Air Mag shoes from Back to the Future II will finally be a reality this year.

At a trade show this past Monday, Tinker Hatfield, Nike’s innovation chief, officially announced that the company will offer Air Mags for sale this year. Nike has also filed a patent for something called “Power Lace” technology. Although it’s not confirmed what that technology actually does or if the Air Mags will feature it, it seems reasonable to assume that manually tying shoelaces will soon be a thing of the past.

Back to the Future II and Nike fans that may have been waiting for this moment since 1989 saw a glimmer of hope in 2011 when Nike auctioned off 1,500 pairs of old-fashioned-lacing Air Mags to benefit the Michael J. Fox Foundation. Now that the shoes have been officially confirmed for a 2015 release, it’s time to speculate exactly when they’ll be available.

Doc Brown’s DeLorean in the 2011 promo video had a date of September 8, 2015 programmed into it, but those 1,500 shoes were auctioned off on September 8, 2011. Maybe they’ll be released on October 21, 2015, which is the date that Marty McFly transports himself to the future in the movie. Or maybe they’ll be available whenever the U.S. Patent and Trademark Office approves Nike’s “Power Lace” patent.

Someone should hurry up and invent time travel so we’ll know exactly when we can finally buy some auto-lacing shoes?