The report shows that social metrics have largest impact of all the factors that influence search engine ranking. This graph from the SearchMetrics report shows how powerful social metrics are in SEO.

David notes:

“The study found that Google+ has a correlation of 0.37 with search rankings, which would make it the factor with the strongest correlation.”

The evidence seems to indicate that the influence that social shares is having on search engine rankings will continue to grow. What is your company doing to leverage social shares to secure its position in the rankings?