The Luxembourg-based investment firm, which also owns Keurig and shares in Einstein Bros. Bagels and high-end shoe retailer Jimmy Choo, purchased the doughnut company in a deal worth an estimated $1.35 billion.

A senior partner at JAB said that the acquisition is part of the company's strategy to invest in brands with "significant growth prospects," the Associated Press reported.

According to JAB Holdings, Krispy Kreme will continue to be independently operated from its headquarters in Winston-Salem, North Carolina. The company said it will postpone its annual shareholders meeting, which was originally set for June 14.