Introducing the GUESS Spring 2016 Collection

GUESS previewed its stunning Spring Summer 2016 collection at a themed fashion show at Al Qasr Hotel, Dubai. The show went on for a good 30 minutes which was quite surprising as most fashion shows are done in about 10 minutes. They certainly had quite a lot of newly launched pieces to showcase. We loved how colored and trendy the whole collection was. The cool laid-back vibe of Greece’s beautiful islands was recreated at the venue, drawing in the theme of the spring summer campaign. With fading sunlight in the background, the fashion show told the story of their exuberating journey from Copacabana all the way to Capri through its collection. The looks were city glamour yet sporty with a cocktail of pop colors and vivid botanical patterns. The spring women’s GUESS collection is a denim-focused assortment injected with unique, light-weight pieces that deliver an instant trend-focused look.