HitForge is an entrepreneur cooperative composed of independent small teams, where people can apply with their ideas, join the team, and see their idea go from idea to product in a few weeks, largely with help of an offshore engineering team.
If it works, then the product is turned into a company. If it doesn’t work, the product is killed, and the team moves onto something new.
The concept is very similar to that of Ev Williams, who has established Obvious to try out new web products, spinning out the ones that show sufficient adoption into companies — as he did last week with Twitter.

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.

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