loyalty through glass

Coca Cola™ contacted us. Due to the program’s success, there was a request for more, alternative unique glasses for their joint McDonald’s loyalty program.

Our What if furnace started burning…

For summer 2009 we applied various logos that Coca Cola™ had used over the years.
For the summer of 2012 we devised colorful rubber bands that strap around the base of the glass.

For another summer we took the classic Coke glass and manufactured it with different embossed shrink wraps. After that we had the Summer of Linguistics – the Coca Cola™ insignia in different languages.

We strengthened Coca Cola’s market position by developing annual collector’s items for kids – the consumers of the future.