Our
Story

British sports- and outdoor brand Hi-Tec Sports releases their comeback collection. A team of young talent has been brought together to relaunch the brand by establishing HTS74; a premium sneaker line and acknowledgement of Hi-Tec’s legacy.

The relaunch has been on its way for several years and now with the right team, the release date has finally arrived. By looking back into the archives – a true treasure chamber – the talented team has succeeded in creating the perfect balance between functional sports footwear and modern-day fashion sneakers.
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The HTS74 collection is a two-dimensional collection, in which 43 years of experience with performance technology is combined with the original brand’s quintessential 1980’s and 1990’s fantastic upper patterns. Not positioned as another retro-brand, HTS74 assures to present modern and functional trainers.