Marketing

The purpose of this post is to compare what businesses in Maui vs. California. What do they emphasize? What do they get right? Where can they improve? As someone who has worked with dozens of businesses both here on Maui and in the mainland. I appreciate both sides of the spectrum. The businesses I will […]

While living in California, very seldom would I have to explain my no card philosophy. Many of my friends and colleagues do not use cards either. Some make cards exclusively out of biodegradable non-processed materials. Some made edible cards or cards that could double as bottle openers or seed packets. I believe that cards are […]

I grew up here on Maui and then left for college. I didn’t come back until 2019. While away, I worked with hundreds of businesses from all over the world; most of the businesses I had done work for were based in California cities. When you start a new business and build a new website, […]

Email marketing is the most effective form of marketing. However, the unique challenge for the email marketer is building a quality email list. I do not recommend buying email contacts from outside sources. It is best to build your email list through your events, website, mobile application, etc. To build a quality email list from […]

Why is a process so important? One of the most notable differences between successful and unsuccessful designers has little to do with the quality of their final product. Of course, creative work must be “good.” However, a clumsy creative process often leads to a negative experience for the client. The half-baked process, its presentation to […]

Web Designers are as diverse as websites. However, the purpose of this article is to attempt to nail down what consistently breeds success. While I use the term ‘commandments,’ I recommend looking at the following more as guidelines:

Find Brands You Love Start by finding brands and accounts you love and get ideas from them on what you like. I follow many accounts from mommy bloggers, travelers, designers, and artists. Each of these accounts has given me inspiration, because they all say something about my personality and what I’m drawn to. Make a […]

In February of 2016, Joseph Abraham won an award from MorningPrint.com. The Techie Design founder was directly involved with Savage Cat Food® at the time. The content below has been updated and differs slightly from the original (for the original go to morningprint.com). While Joseph is a founder at Savage Cat Food®, he does not currently represent Savage Cat Food®. Techie Design was established after the time this interview was initially published. The article is still relevant, revealing Joseph’s design philosophy, which has been the foundation of Techie Design’s mission. Enjoy the article!

Damien, originally from Chicago, moved to San Diego where he completed his doctorate. In his early 30s he founded the company Incremental Fitness. Damien met Joseph Abraham (Founder of Techie Design) in 2012. They became friends and eventually Joseph helped Damien with his website and social media, outlets which provide the bulk of Damien’s business. He did not participate in social media prior to the start of Incremental Fitness.

Like it or not Pokemon Go is here to stay. The new mobile game is taking the world by storm, becoming the most actively used mobile app over the course of a week and crushing giants like: Facebook, Twitter, and Snapchat for daily active users. Niantic, the company that created Pokemon Go is just getting […]