EXECUTIVE TRANSACTIONS

DAN CASEY was named VP/GM of Fox Sports World. A three
year employee of Fox/Liberty, Casey most recently served as
VP/Research & Planning at Fox Sports West and FSW2 (FSWo).
...HOWARD BALDWIN JR., who had been GM of the Penguins
Iceoplex practice facility, has left there "to concentrate
on duties" with the ECHL Wheeling Nailers. Penguins Co-
Owner ROGER MARINO said Baldwin was "bored at Iceoplex"
(PITTSBURGH POST-GAZETTE, 3/17)....LYDIA SHAW has been named
Affiliate Sales Account Exec with Fox Sports South. Shaw
comes from Turner Network Sales, where she has worked as a
Sales Assistant for over a year (FSS).....DREW REIFENBERGER
was named VP/Brand Sales at Turner Broadcasting, from
VP/Sports Marketing at Turner Sports (BRANDWEEK, 3/16).