Leadership

I am guessing that your business caters to all types of people. I am guessing when someone reaches out to buy something, whether a product or service, you don’t ask them what color their skin is, what religion they are or what their sexual orientation is. That’s because it doesn’t matter. Business is business…right?

Avoidance is most definitely a form of self-sabotage and unfortunately, as human beings, it’s ridiculously common. We all act like ostriches with our heads stuck in the sand and we stubbornly avoid taking action on all kinds of things.

As a business coach, I see entrepreneurs commonly avoiding things like their numbers, creating content, confrontation with employees, taking risks and so much more. The list goes on and on.

For the most part, men have a vastly different mindset around money than women do. But let’s face it, with every norm, there is always an exception so this is NOT me trying to paint every man with the same brush, nor every woman with the opposite brush. Men typically behave differently when it comes to business.

Although I primarily work with women, I do work with a few men as well. From experience, I can tell you that there is a substantial difference in how they run their businesses and approach money and mindset.

I want you to imagine you’re sitting in your seat on a flight to Paris. The flight has just taken off, and the captain has yet to turn off the seatbelt sign. You really need to use the restroom but the flight attendants are still strapped into their jump seats by the door. You feel trapped, you really want to get up but you know the rule is, you can’t use the restroom until the Captain turns off the seatbelt sign.

Suddenly, the person behind you stands up. He boldly walks past the flight attendants and into the restroom.

Every once in a while you may unexpectedly meet someone who is filled to the brim with knowledge and information. Who knew that simply striking up a casual conversation with a stranger next to you could be so valuable!

That happened to me recently, I was struggling to get my over-packed suitcase into the overhead storage on a plane when I met the founder of an angel investing network. Angel investors are people who invest money in businesses to help them get started. Think Dragons Den or Shark Tank without all the hype.

The world of social media can be awfully loud and it’s impossible to be on every social channel, reaching everyone, all at once.

As busy business people, we turn to automation and outsourcing for help. Automation and outsourcing have become powerful things. They allow you to push out content more consistently, and at a higher volume without YOU needing to be on your computer all day, every day. But sometimes, this can go very very wrong.

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