Fatty Alcohol Alkoxylates Market Is Expected to Be Valued at USD 787.8 Million by the End of 2023, Expanding at a CAGR of 5.0%

Fatty Alcohol Alkoxylates (FAA) can be defined as non-ionic surfactants that is produced by the alkoxylation of fatty alcohols by addition of ethylene oxide (EO) and propylene oxide (PO). Fatty Alcohol Alkoxylates are used across an array industries viz., Household Cleaning, Industrial & Institutional Cleaning, Detergent Intermediates, Textile, and Personal Care among others. Fatty Alcohol Alkoxylates are consumed in the latter industries for various applications such as wetting agents, emulsifiers, and dispersion applications among others. Fatty alcohols from the natural and synthetic production routes are used in the preparation of fatty alcohol alkoxylates. On the basis of carbon chain distribution in each type of fatty alcohol alkoxylates, it is used for different applications across different industries. For instance, the long chain alcohol alkoxylates such as C16 and C18 are widely consumed in personal care industry as surfactants and cream base.

Some of the protuberant factors and trends fostering growth opportunities for Global Fatty Alcohol Alkoxylate Market includes, the need for biodegradable and non-toxic surfactants from the prominent end-users of Fatty Alcohol Alkoxylates viz., household cleaning and I&I cleaning coupled with the penetration of the latter end-user industries in the developing markets along with the growth of personal care industry are some growth prospects associated with the growth of Global Fatty Alcohol Alkoxylates Market. Also, trends such as capacity expansion and migration of cosmetic manufacturers to the developing markets is anticipated offer lucrative opportunities for Fatty Alcohol Alkoxylate Manufacturers. According to MRFR analysis, the Global Fatty Alcohol Alkoxylates Market was valued at USD 564.4 million in 2016 and is expected to be valued at USD 787.8 million by the end of 2023, expanding at a CAGR of 5.0%.

Regional Analysis:
Based on geography, the Global Fatty Alcohol Alkoxylate Market is divided into five regions namely— North America, Europe, Asia-pacific, Latin America and Middle East & Africa. Among the aforementioned regions, Asia-Pacific market acquired more than one-third of the market share in terms of value and volume.

Asia-Pacific market for Fatty Alcohol Alkoxylates is divided into China, Japan, India and South Korea among other Asian and Oceania countries. Comparatively, China dominated the market for Fatty Alcohol Alkoxylates over other countries in the region accounting for nearly one-third of the consumption of Fatty Alcohol Alkoxylates in the Asia-Pacific market. Some of the substantial factors attributed to the market growth in China are the increasing consumption of household cleaning products and detergents in the country. Furthermore, the fragmentation of Fatty Alcohol Alkoxylates Market with small Chinese players operating in the market is attributed to substantial value addition in the Fatty Alcohol Alkoxylates Market in the country. Japan trail behind the Chinese market in terms of consumption of Fatty Alcohol Alkoxylates, the demand is predominantly based on the need for sustainable surfactants in the cleaning applications in the country. Some of the other factors attributed to the growth of Fatty Alcohol Alkoxylates Market includes the changing lifestyle and consumer awareness among hygiene coupled with the rise in middle class income and substantial spending on household cleaning products among other macroeconomic factors.

Regional dominance for production of non-ionic surfactants and substantial export of non-ionic surfactants ranks the North America market for Fatty Alcohol Alkoxylates as the second largest market for Fatty Alcohol Alkoxylates globally in terms value and volume. Though the overall surfactant Market is heading towards maturity phase in North America, the non-ionic surfactants market still holds growth opportunities with the increasing norms and need for biodegradable and non-toxic surfactants, owing to which the Fatty Alcohol Alkoxylates Market is gaining traction in the North America market. In addition, the penetration of automatic dishwasher in the households along with the demand for cleaning products dedicated to front load machines used in the Laundromat services is further stimulate the market growth for Fatty Alcohol Alkoxylates Market in the North America.

Alkylphenol ethoxylates consumption as a non-ionic surfactant being highly regulated in the European region, as the latter surfactant does not adhere to the parameters of biodegradability and toxicity standards according to the European standards, which in turn is driving the market for Fatty Alcohol Alkoxylates in the region as a substitute for the alkylphenol ethoxylates. Thus, considering the above mentioned factor along with the substantial growth of surfactants market in the Central and Eastern Europe region are some favorable prospects for Fatty Alcohol Alkoxylates Market in the Europe market.

Segment Analysis:
The Global Fatty Alcohol Alkoxylates Market has been segmented into Type and Application. On the basis of Type, the market has been divided into Oleochemical based FAA and Petrochemical based FAA, which is further sub-segmented into Lauryl Alcohol Alkoxylate, Cetostearyl Alcohol Alkoxylate, Behnyl Alcohol Alkoxylate, Stearyl Behnyl Alkoxylate, and Stearyl Alcohol Alkoxylate among others. Furthermore, the petrochemical based FAA is sub-segmented into Olefin Alkoxylates, Ethylene Alkoxylate, and Propylene Oligomer Alkoxylates among others.

Considering the need for sustainable surfactants in the cleaning products, the oleochemical based Fatty Alcohol Alkoxylates are gaining traction in the global fatty alcohol alkoxylates market. Sustainability factor of alkoxylate is defined based on the biodegradability and toxicity of fatty alcohol alkoxylates, the fatty alcohols for oleochemical based fatty alcohols are sourced from natural sources such as palm kernel oil (C16-C18), and coconut oil (C12-C14) among other natural sources. Moreover, in the developed regions surfactants such as alkylphenol ethoxylates are banned, which in turn has witnessed demand for fatty alcohol alkoxylates as a substitute for biodegradable and non-toxic surfactant for use in the cleaning products. Thus, the sustainable advantages of oleochemical based alkoxylates over petrochemical based alkoxylates has witnessed the dominance of oleochemical based Fatty Alcohol Alkoxylates in the global market.

The different types of Fatty Alcohol Alkoxylates discussed in the report viz., oleochemical based fatty alcohol alkoxylates and petrochemical based fatty alcohol alkoxylates is further sub-segmented based on the number of carbons chains. Oleochemical based fatty alcohol alkoxylates is further sub-segmented into — Lauryl Alcohol (C12-C14) Alkoxylate, Cetostearyl Alcohol (C16-C18) Alkoxylate, Behenyl Alcohol (C22) Alkoxylate, Stearyl Behenyl Alcohol (C18-C22) Alkoxylate, and Stearyl Alcohol (C22) Alkoxylate. Consumption of the above mentioned fatty alcohol alkoxylates depends on the carbon chain distribution which defines the functionality of the respective sub types of the fatty alcohol alkoxylates viz., wetting agents, dispersants, and emulsion among others. Lauryl Alcohol (C12-C14) alkoxylate and Cetostearyl Alcohol (C16-C18) alkoxylate, accounts for the largest share among the oleochemical based alkoxylates as these alkoxylates are widely consumed among the major end users of fatty alcohol alkoxylates namely, household cleaning and personal care.

Based on the major end-users of Global fatty Alcohol Alkoxylates the market is segmented into — household cleaning, detergent intermediates, I&I cleaning, personal care, and textile among others. Household cleaning segment accounts for more than half of the Global Fatty Alcohol Alkoxylates Market in terms of value and volume, which is followed by the personal care segment. The household cleaning products market is one of the major consumer of surfactants, the valuation of household cleaning products market is valued at approximately USD 250 billion growing at a rapid pace of approximately ~9%. Furthermore, the industrial and institutional cleaning market is slated to grow at a rate of nearly 4.5% to reach approximately USD 60 billion by the end of 2023, owing to the concern over hygiene and cleanliness among the healthcare and food & beverages sector. Thus, the subsequent growth of latter industries is anticipated to substantiate ample demand for Fatty Alcohol Alkoxylates Globally.