First Aid Shot Therapy launches analgesic shot in Seattle market

SEATTLE — First Aid Shot Therapy on Wednesday announced the launch of its F.A.S.T. Pain Relief product, a berry-flavored, single-dose, liquid relief shot. According to the company, F.A.S.T.’s active ingredient choline salicylate may enter a person’s blood stream up to five times faster than aspirin.

"We started F.A.S.T. because we wanted people to be able to take charge of their health in a better way than they’ve been able to do anytime in the past 50 years," Mary Page Platerink, CEO First Aid Shot Therapy said. "Americans have grown accustomed to taking a pill to manage their pain, but the growth of the energy shot market showed us that the time was right to bring together fast-acting liquid medicines in a single-dose bottle so people could better manage their own health in a more convenient way."

And, while F.A.S.T. Pain Relief has just made its debut, the company’s second liquid relief product, F.A.S.T. Upset Stomach Relief, will be introduced in early 2014.

"Getting sick never comes at the right time; it’s usually while you’re at the office or driving in your car, not when you’re standing in front of your medicine cabinet," Platerink added. "We wanted to create a product that was a quick, simple, no-mess, convenient, single-dose of relief that gives people control over their health and that’s exactly what we did."

F.A.S.T. products can be purchased in the greater Seattle area at retailers including Bartell Drugs, Haggen/Top Foods and online at Amazon.com.

Survey: Patients have hard time tolerating iron supplements

NORTH ANDOVER, Mass. — According to new research commissioned by Nelson, of the most commonly recommended vitamins and minerals, patients have the hardest time tolerating iron.

Researchers from Market Dynamics surveyed 300 U.S. healthcare professionals including physicians, pharmacists, nurse practitioners and dieticians/nutritionists to learn more about their patient conversations around vitamin and mineral supplements. Among the findings — iron led the way in patient complaints.

One-in-two healthcare professionals (48%) indicated that patients "regularly" complained about the side effects from iron. These professionals heard iron complaints at roughly double the rate they did for seven other common supplements, including calcium (28%), vitamin D (27%) and potassium (20%).

Most healthcare professionals (87%) agreed that consumers have a problem taking OTC iron supplements. Nearly 1-in-4 healthcare professionals indicated that at least half their patients who should be taking iron supplements aren’t due to the side effects.

Nelsons manufactures Spatone pur-Absorb Iron, an iron supplement with a clinically proven absorption rate of more than 40%. Because pur-Absorb is more readily absorbed by the body, it can be taken in lower dosages, causing fewer reports of side effects among patients, Nelsons noted.

The Vitamin and Mineral Supplement Survey was fielded between June 11 and July 11.

UrgentRx partners with airline on in-flight product placement

DENVER — UrgentRx on Wednesday announced a new partnership with Allegiant Air, one of the country’s largest low-cost carriers. Allegiant will be the first airline to sell UrgentRx Fast Powders on-board its flights, available for $2 per individual package, making fast pain relief convenient and affordable to Allegiant’s passengers.

"We recognized a need in the marketplace for immediate relief from common sicknesses that put travelers in great discomfort," Jordan Eisenberg, president UrgentRx said. "A partnership between the two companies is a natural fit, given that both UrgentRx and Allegiant Air share the same goal; ensuring consumers are safe and comfortable whenever, wherever, even while 30,000 feet in the sky."

By capitalizing on unused space in the snack carts, UrgentRx can offer airlines the opportunity to gain new revenue while also providing consumers with immediate care, the supplier noted.

"We are pleased to offer our customers fast-acting over-the-counter medication for rapid relief," Andrew Levy, president and COO Allegiant said. "From take-off to landing, we want each passenger to enjoy their flying experience. Providing travelers with easy-to-take over-the-counter relief of common discomforts is an easy way to make travel more comfortable, which is why we are excited to welcome UrgentRx on-board."

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