Six months after Wooter announced their quest to pledge $2.5 million over the next three years towards donations and sponsorships for sports programs all over the world pledge, organizations and youth programs like Pigskin Patriots, KING Hoops NYC, and Smush Parker Elite have already felt the impact made through the generosity and support of Staten Island and Brooklyn-based Wooter Apparel.

After beginning with the Urban Impact Foundation as a day camp counselor after graduating from Geneva College, Rocky Higgins has truly helped grow basketball into the top program at UIF Hoops and is being recognized by Wooter Apparel for his contributions around the game in Pittsburgh as “Coach of the Month”.

This past weekend at the annual Essence Festival in New Orleans, Master P’s celebrity basketball game took center stage for the third-straight year in hopes of shining a focus on giving back around the Big Easy. It was also a chance for Wooter Apparel and Master P to team-up on another customized jersey collaboration.

When NBA and overseas pros like Will Barton and Malcolm Delaney take to the floor at the Brunson League Pro-Am each Sunday in Baltimore, rising sports photographer and B-more native Joey O’Dwyer is right there to bring people closer to the game.

Married To The Game: Long before Ms. Basketball grew into a headlining player for charity basketball games like Sunday’s Balling 4 Lupus game outside of Atlanta, Christina Granville was a just girl who fell in love with basketball and became a standout college player. All she’s done since then is emerge as a multi-talented branding, marketing, social media influencer, and media personality around basketball.