About Arzu Ünal Erman

She then graduated from Bosphorus University in 1991 with major in Psychology & Marketing. She was also licensed as a professional tourist guide by Ministry of Tourism during her university years. Arzu started her career in P&G Turkey, as a brand manager. She joined Y&R/Reklamevi in 1992. Since 1992 she held positions as account manager, account director, client services director and deputy GM.In 1998 she became Managing Director of the company where Y&R Istanbul realized 5 consecutive years of double digit growth. In 2001 She also led establishment of Mediaedge:cia Istanbul and also became COO of MEC. She held this dual responsibility until 2004 when she became CEO of Y&R Istanbul. Y&R Istanbul ranks among the top 3 agencies for the last 5 years.Y&R Istanbul’s footprint grew even bigger last year with C-Section and Plasenta new media agencies’ acquisition. Arzu is also member of Turkish Advertising Association and been their board member for many years. She is also board member of many other NGO’s.