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Microsoft paid U.S. $ 100 per app developers

Mar

20

2013

Microsoft paid U.S. $ 100 per app developers

Up to $ 2,000 you can get as a developer in the United States by Microsoft when apps for Windows 8 and Windows Phone developed and published in the respective app stores.
Microsoft paid U.S. $ 100 per app developers

For Microsoft, the costs are for this promotion rather Peanuts: The $ 100 is only available for the first 10,000 in Action Apps accepted until 30 June and per developer, there are a maximum of $ 2,000. In the worst case cost Microsoft all leaving just $ 1,000,000 in premiums for the developer, it is of course still a little “pocket money” for the organization and promotion of the campaign. On the other side of this offer should submit a number of smaller developers certainly motivate apps and ideally grow the Windows and Windows Phone Store to order significantly more than 10,000 apps.

It is debatable whether apps that are submitted because of such actions are the kind of high quality apps necessarily that you want to see as a user in the stores – at least, the quality control of Microsoft to ensure that not every “We pack a site after Scheme F is rewarded in a separate app “Default App or any virtual whoopee cushion with $ 100.

Unlikely, however, that Microsoft was of such an action necessarily quality apps promises, it’s just about numbers. No matter if it is submitted in response to the 95% of apps to “zombie apps” is that while in the store are available, but are hardly ever seen by a user, or even loaded. But then in the end it just the bare numbers: “We now have X apps in our store, and thus Y Z more than competitors.”

One may of course rightly doubt that the mere quantity is a relevant factor for a platform, but it is obviously cheaper to simply the herd to join, which has decided that the number of apps and downloads would be important to try than here a change in the evaluation criteria to bring about, which puts the focus away from the number of apps down to quality of the apps.