Reid wrote a post on LinkedIn about risk, which has already been shared over 3000 times and received over 900 likes and comments. The opening graf:

﻿Risk tends to get a bad rap. We associate it with things like losing money in the stock market, or riding a motorcycle without a helmet. But risk isn’t the enemy–it’s a permanent part of life. In fact, being proactively intelligent about risk is a prerequisite for seizing breakout opportunities. Many more people would enjoy breakout opportunities if it were only a matter of tapping networks, courting serendipity, and being resourceful. The reality is that doing those things is usually necessary but rarely enough. There’s competition for good opportunities. And because of that, if you can intelligently take on risk, you will find opportunities others miss. Where others see a red light, you’ll see green.﻿