Can you post our .txt file to Facebook?

July 2019

The eduWeb Digital Summit is focused on bringing higher education professionals together to teach and learn more about digital marketing and engagement tactics, delivering real examples and proven practices back to institutions.

Session Description

So here’s the situation. Your boss tells you for the 100th time to post an event on Facebook. Or a grainy photo. Or a screenshot of a PDF copy of a scanned image posted originally on their cousin’s ex-wife’s Instagram page. You know it’ll go poorly but you can’t convince them. In this session, we’ll talk about some easy, free ways to find data and put it to use to help support your decisions of what – and what not – to post, and create goals even if you don’t “do data.”

Presentation

University of Central ArkansasAny social media manager would tell you that the key to connecting with an audience is being authentic and relevant. That means being up to speed on “what the kids are doing these days,” as well as using digital assets like emoji […]

In the age of technology, many social media managers are finding there are more and more data points available – both natively and within other tools – to measure social media efforts. But with an increase in data comes an increased likelihood of confusion for […]

Photo by Element5 Digital on UnsplashI’ve grown up with Judaism as a large influence on my life. I went to Hebrew School, spent hours studying for my Bat Mitzvah, and participated in countless community events. It’s a part of me, and always will be.Being […]

Courtesy of Mathew Schwartz on UnsplashHigher education social media managers often jump on the opportunity to be part of a larger conversation in the noisy social media space, and Halloween is one of the few holidays they can get involved.Here’s a roundup of some […]