Last week Labour leader Ed Miliband spent over an hour telling us two things: that he wants us to be ‘one nation’ and that he went to comprehensive school.

I quite like the ‘one nation’ thing building, as it does, on our Olympic success and burying, as it should, Labour’s bigoted tribal heritage.

But isn’t there a contradiction in Miliband’s exposition of ‘one nation’ and, in the same speech, his need to remind us of his comprehensive schooling? If we are to be ‘one nation’ why drive an educational wedge between us?

It is legitimate to discuss political parties as brands. After three weeks of party Conferences, the Liberal Democrats, Labour and Conservative parties have shown the world their wares and their performance has been open to debate (sic).

I understand the Party conferences were so overcome by lobbyists and commercial interests that, last week, the Prime Minister was talking to a half-empty hall. Open debate indeed.

Surely the management of the economy, and the good of the people, is fundamentally important to marketing and the marketing services businesses? In a strong economy, consumers spend more money and hence oil the wheels of the economy, which encourages people to spend more. One follows the other. Everybody is better off. Read more on Catch-22 of a rotten political system…

Last week, I dutifully recorded Ed Miliband’s speech at the Labour Conference.

I watched it in the evening and stayed up late writing my post only to find that, apart from the unique human insights to which you are accustomed, most of my views were reflected across the mass media.

“Get a life”, said the wife. So less to read this week, you will be pleased to hear.

In 2007, I advised the Conservatives how to win the last election. You can read it here: ‘The Conservatives may be doing the right thing, but in the wrong way’. In the same post, months before the riots, I told them the human effect of their savage cuts would be social chaos. Alienating people is not good leadership. Read more on Conservatives a careless brand…

With all these massive changes in the our social welfare system going on, I wonder if they are being communicated with honesty and, in particular, if the Conservative element of the Coalition couldn’t be transmitting their message in a less damaging way to their brand?

Here’s my story (sorry it’s another long one):

In 2007 a professional contact, who has become a personal friend of mine, happened to be appointed to head up one of the Study Review Groups in Iain Duncan Smith’s Centre for Social Justice.

Authors

Archive

Blogroll

This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization.
Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions