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Company of We designers Christopher Crawford and Jayzel Samonte founded the label in 2009 in order to offer affordable clothes that don’t stint on style while still being gentle on the wallet. Their collection of double-breasted blazers, cashmere coats and summer shirts — on sale here tomorrow at noon — communicate an air of stylish leisure but we got our hands on a hilarious Powerpoint presentation that takes you behind the scenes to a manic land of dogs, electronic cigarettes and the makings of a label.