For those of you who don't know, October just so happens to be National Bullying Prevention Awareness Month — and Disney is doing its part to make sure its target demo feels more accepted.

In the PSA, Rowan, along with K.C. Undercover's Veronica Dunne, and twins Benjamin & Matthew Royer from Best Friends Whenever, tell their younger viewers to #ChooseKindness and #BeInspired… all over Alessia Cara's Scars to Your Beautiful!