I am very pleased to offer for sale an extra fine men’s CHROMED STEEL curved Rectangular Art DeCo timepiece, made by the LONGINES, a larger size Tanke model marriage watch – Curved and Long that dates to 1937.

Longines History :

The Longines story starts back in 1832 when Auguste Agassiz arrived in Saint-Imier and entered the "Comptoir horloger Raiguel Jeune". One year later, he founded the "Comptoir Raiguel Jeune & Cie" together with Florian Morel and Henri Raiguel. One of Auguste's sisters married Charles-Marc Francillon, a shopkeeper from Lausanne and in 1834 they had a son, Ernest Francillon.

In 1866, Auguste's nephew, Ernest Francillon, bought two plots of land on the right bank of the river Suze at the place called "Les Longines" and brought all of the watchmaking skills under one roof - this was the first "Longines factory".

With the inauguration of the new factory in 1867, the production of the first Longines movement, the L20A, commenced. At that time, watches used to be wound by means of a key. The Longines watch however broke with these traditional watchmaking methods having a "lever" movement which was wound and the time set by means of the crown. It was Ernest Francillon himself who went to Paris to present this watch at the 1867 Universal Exhibition. He returned to Saint-Imier with a bronze medal.

Ever since his first watch in 1867, Francillon engraved a winged hourglass on all Longines movements. In his battle against counterfeits, he already in 1874 sent out his first warning to all Longines customers.

On the 19th of July 1880 at 11:00 am Ernest Francillon registered at the Federal Office of Intellectual Property under patent number 118 and 119 the brand Longines and its original logo, featuring the winged hourglass. The Longines trademark was first registered, under patent number 2684, at 4:00 pm on 27th of May 1889 and under patent number 14 on the 27th of March 1893 at the International Office of Intellectual Property (today the WIPO, World Intellectual Property Organizaton).

International exhibitions

In 1885, Longines won its first "Grand Prix" at an international exhibition in Antwerp. Further success followed in Brussels (1897), Paris (1889, 1900 and 1925), Milan (1906), Genoa (1914), Berne (1914), Philadelphia (1926) and Barcelona (1929).

Longines' record of ten "Grand Prix" and 28 "Medailles d'Or" has never been equaled by any other watch manufacturer.

This gorgeous, designed ART DECO men’s watch is a very handsome specimen has a signed steel engraved dial with black Arabic numerals with the red 12. It featuring a 60 minute checkered outer track border, steel Breguet-style hands and a separate sub-seconds dial with 60 second outer track and "sweep" steel seconds hand. The dial is signed LONGINES below the red 12.

The case is CHROMED STEEL and is in great condition, as are the lugs that are solid and secure. The winding crown is gently domed and in excellent shape, operating smoothly. The new steel engraved dial and the chromed steel case have been professionally updated, and now are in excellent condition. Turning the watch over I see that the back lid is in good condition.

Peeking inside I discover a clean, manual wind nickel plated high-grade mechanism with STRAIGHT LINE DAMASKEENING & SWAN NECK MICROMETER REGULATOR. The mechanism is stamped LONGINES – 5,660,350. This serial number dates this watch to 1937 as per published production numbers. The caliber number 25.17S is stamped below the balance wheel, always difficult to see!

This beautiful wristwatch has the ORIGINAL movement in an excellent status which was very well saved, considering age of this watch. Mechanism has been recently serviced to ensure it winds and sets smoothly while keeping great, accurate time.

It is fitted on a new 18mm black alligator style genuine leather strap with chrome silver buckle that is vintage style and goes great with this wonderful watch.

This beautifully preserved timepiece measures 40mm end to end and 31mm in width (34mm with crown).

Because of the vintage nature of the watch I cannot guarantee its absolute time keeping accuracy even if they are in good running condition and in some rare occasions may require additional adjustment.

Always an EXTRA FINE watches at a Price!!!

If you like rare, antique, unique and collectible vintage wristwatches or pocket watches (or just enjoy learning about all the different watch makers and models) I suggest you bookmark this page or add me to your "Favorite Sellers" list. I always have beautiful pristine timepieces for sale ending Monday. Now on for 7 Years!
Recommendations for the owner of vintage watches:
- All Antique watches are mechanical. Many repairs will not be cheap, as most likely they will require replacement of non-standard parts (unlike most late model watches).
- Antique watches should not be beaten or dropped - because repairs may be expensive.
- Antique watches are generally NOT waterproof. This is because waterproofing was not in general production until the middle of the 20th century for most watches. Therefore you should protect your antique watch from exposure to moisture.
- If your watch becomes wet it should be dried off quickly. Carefully open all covers and use a hair drier to blow dry the movement, dial, covers, crown. This will reduce the amount of rust.
- If your watch becomes wet with any kind of salt water you should immediately immerse or spray your watch with fresh (no-salt) water to remove all the salt from the works before drying the watch completely. Any salt left in the watch will combine with moisture in the air to rust metal components of the movement, case etc.
- Winding any mechanical watch tight may break the mainspring. If you can avoid it do not wind the watch hard.
- When adjusting the hands of your watch, move them in a clockwise direction only. Counter-clockwise adjustments may damage the movement.
- If you must adjust counter-clockwise make it for small adjustments only (i.e. for minutes, NOT hours).
- Be careful and gentle when adjusting the movement speed (faster or slower). Don't make sharp movements, and don't touch other components in the movement especially the pendulum mechanism.
- Every 2-3 years it is necessary to service and oil vintage watches.
- If the watch is dirty - allow the watch to run down, don't wind it again until you have it serviced by a qualified watch repair expert. Dust will absorb and remove important lubricants and cause the movement pieces to wear down.
- To clean the case, dial and crystal you should use a cloth that does NOT leave fibers as these may get caught up in the movement. Check with your Watch repair expert to get an appropriate cloth.
- Keep your antiques watch away from magnets. Strong magnetic fields may affect the accuracy of your watch since some vintage watches were made with iron based components in the movement.
- Most Cases and Covers are fine components and will not handle abuse well. The watch should not be shaken, beaten, or stressed.
- Antique watches generally experience an error of up to 5-7 minutes a day. Any accuracy of +- 5 minutes is very good.

PAYMENT

Buyer must notify me within 24 hrs of sale close as to how and when he or she intends to pay. Winning buyers must fully pay within 7 days of the sale. After 7 days the piece will be relisted and appropriate action taken against the non-paying buyer. I participate in the Non-Paying buyer program. Do not offer if you are not going to pay for your sale.
I prefer PAYPAL but another methods are also accepted with prior approval. Please contact me FIRST BEFORE sending a cheque to get full address.
Zero response and negative response buyers must first email me BEFORE offerding. All I need is a brief courtesy email telling me who you are and how you would intend to pay if you where successful. I reserve the right to cancel any offers on this sale.

SELLING POLICIES

100% satisfaction guarantee for all of my watches. If you are in any way unsatisfied with the watch I will fully refund the purchase price anytime within 60 days after the watch has been received. My goal is to exceed my client's expectations throughout the buying experience. I and my team stand behind our products, if for any reason you'll receive your product damaged or in non-functioning condition, please contact us immediately via email BEFORE leaving your response, we'll gladly assist you in any way we can. Your satisfaction is important to me.
To be fair to all buyers, I make it my practice never to end an sale early. I prefer not to use buy it now. I have many repeat customers who want my watches just as much as you do. Buy it now will only be considered for a relisted sale.
Vintage watches are very delicate and I package to the highest degree to prevent damage.
To clarify all my items are Vintage or Antique and as such should Not be expected to be like a New or Quartz watch in any way whatsoever! Please bear in mind that you are buying a used watch and it will require service at some point in time.
If you have any questions after reading the description or viewing the pictures please email me PRIOR to offerding. The watch in pictures is the actual watch that You will receive.
I want you to feel safe and satisfied with the purchase of your item on .
After receiving the returned item, I will make a full refund for your original payment.

SHIPPING

International shipments worldwide will sent via International Air Mail fully insured (shipping and handling to all locations in the world is FREE).
Items will be shipped to confirmed address on . Please check with if your address is confirmed.
Please allow 10 to 14 days for delivery to all locations worldwide.
We pack all items well but some antique watches are just not made to travel at today's speed and may need set up and possibly adjustment after shipping and because of that I'm sorry but can not guarantee function or accuracy after shipping.
You know that parcels go to Italy very long. Sometimes approx 2-3 weeks, sometimes near month and more. Be ready for these terms.
California State residents (and those with shipping addresses in California State) add 8,75% sales tax.
Import duties, taxes and charges are not included in the item price or shipping charges. Prior to offerding, check your country's customs regulations to determine any additional costs.
For all shipments the value of the item will be declared lower than the sale price for custom duties. Also I will mark item as "gift". The taxes should be minimal.
Dear buyers, we kindly ask you:
Please, do not offer if you are not fully commited to purchase this item!
I and my team honor Contracts and expect the same from my clients!
THANK YOU FOR LOOKING!
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