Search Engine Optimization Computer Tips

(January 18 -
26)

If you've got someone handling backlinks, then you'll be fine. Blogs are just a fairly
easy approach for allowing lots of other people to interact and post their own links,
which makes them more willing to link to you. I'm currently doing SEO work for a computer
software tutorials manufacturer who is ranked #1 for many of the search terms people would
use to look for his services. He already has 3 major sites with approx. 15,000 hits per
day... active user forums with anywhere from 200-500 people active at any given time...
yet he approached me asking to help him get a blog set up. Bloggers are a tight community,
very loyal to other bloggers... What you're doing sounds great, but don't cross blogs off
your list of options.

sounds like good ideas and look forward to your further feedback. Just received the
first 1200 emails from my girl in Rumania who is surfing and collecting them for me. Would
like to sell those as well, since she is categorising everything. I'm doing all the seo
work at the moment, but have a more professional in the Ukraine helping me out. Otherwise
I'm learning myself and consider it a vast area, with endless knowledge to keep learning
from. You know a lot about this blogger stuff? Are you referring to google bombing or
something? Looking forward to your feedback on my mass email, as I'd like to start sending
those out soon. Need some new customers.

I still have my copy of your letter, so I'll take a look this weekend and see what I
can do to streamline it. We seem to live in a world culture of ADD (Attention Deficit
Disorder) nowdays, so brief outlines tend to work best (something I learned when doing
direct mail marketing for a Fortune 100 company I worked for). The first parts I would cut
entirely are the sections where you talk about what your own company is doing to grow...
it makes it seem like you're not yet an established business, reduces your credibility.
And you're correct, it's much better in an email marketing letter to have a link saying
"For more information, click here." I'll have something back to you by early
next week.

I'm a few days late with a response, as I was in Bratislava on unexpected business.
After further reviewing the marketing letter you attached, I must say I don't see it
drawing much traffic without cutting it by about 70%. Bullet points. People are just too
busy and overwhelmed to read solicitations that are so long. Have you considered a blog
instead? With a blog you can leave comments with backlinks on hundreds (thousands) of
other blogs... and the more backlinks you have, the higher your rankings will be in google
searches. Hi jason I'm not sure I see the great benefit in blogs, as I cannot imagine the
search engines would rate them higher than the same text placed on a webhost. Not to
mention they might be slow to work with, and then signing into an account, etc. etc. I
have an seo person helping me and I'm beefing up my kenax.cz with lots of text and
thousands of pages. I also have webhost accounts in several other locations, so I can do
backlinks from there too. Right now one of my programmers is creating a script to computer
generate thousands of pages for me, as original content is important. Anyway, concerning
my approach letter you read, how about a brief bullet introduction, followed by the rest
or similar later? If someone is interested they can read further, or go online, or write
me an email. A short introduction part, clearly marked so, followed by the text "if
you would be interested in further information, please read further or check out
..<online ". What do you think of that approach and you think you could whip up
something snazzy for the intro? Or take a look at what I would try to put together?

I've attached (MS Word) a 1-page rewrite of your initial marketing letter. If you're
going to email it, I would only put it in the body of the email -- and not include any
attachments. Most people I know (especially on company computer systems) automatically
delete any emails with attachments from someone they do not know. If you like the work
I've done, you can pay me what you think it is worth. I'm not a greedy person, and I enjoy
working with people in a win/win situation.

okay, saved all your info and will bounce it around a few more people before I start
sending it out. Some questions first. Should I add something indicating I am willing to
sell the email addresses I have been collecting and which I want to approach with my mass
email? They are categorised according to industry, and when possible, the personal name or
other pertinent information is also stored. I got my programmers to make a great script
which can send formatted emails, with attached files if necessary, and fields in the body
of the email, and send the mass email to an unlimited number of recipients based on data
in an Excel file. The fields in the email could be, for example, [First Name] [Last Name],
or [company name], so the approach letter would be more personal and not generic (for
example, "Dear Mr. blah blah" instead of "Dear valued client"). So I
can help them with their own mass marketing campaign, or sell them my list or the script
etc. Concerning the script, I actually want to use that for marketing as well, offering it
for free on download.com etc., where the website from where they can download it for free
would have it´s own marketing pitch of our programming services, and link back to my main
page and other services. This could in turn help the web ranking of my main pages. What
are your thoughts on this? For the mass email, should I make it formatted, to show that
I´m capable of that, perhaps with some logo or little picture, but designed so that it
looks nice also if the person wants to view it in Text Only/Plain Text format, if their
email program views it this way by default? For the "for further information, please
follow this link", should I link to a new webpage with roughly the same text as my
original long winded mass email proposal, or stick to the Services link at kenax.cz? If I
create a new webpage for the link to in the mass email, I guess I should invest into it
and really snaz it up? Perhaps use Flash?

For payment what you accomplished so far, I'd prefer some basic rate and give you the
rest based on the results of the marketing campaign once I launch it, because I want you
to get what you deserve (some percentage), and I don't have so much cash at the moment.
Waddayathink? I already added you to my accounting. Thanks for the great input so far.

Every page source has area < head > < /head >. And in this area there is a
tag < meta name="keywords" content=" word1, word2, word3.....">,
where "word1-word..." - keywords. Now you have on the main page:
<meta> name="keywords"
content="translating,agency"> But I think I've sent a list of
prefered keywords for your site. If you want, I can create it again. Keywords is important
part of SEO

yes, I guess I'd like to focus on this more, and I should still have your previous
instructions regarding this. For example, I read that it is better to have fewer meta
keywords on each page. I chose "translating,agency" because I realised I was
scoring high in these keywords for that page, so I wanted to help it along with this. I
also changed the title to Translating Agency, I believe, and I usually do the same for the
H1 heading text at the top of the page. For each page that I notice is scoring high on a
particular keyword search, I tweak it to help it out in those keywords. But this is just a
short term solution and I planned to broaden out the keywords over time. I only have a few
pages near the top and I'm just trying to help those pages in those keywords, until I got
more pages up there and could start to beef up things in other keywords. I guess I have a
few questions regarding this and which have been brewing in my head lately. Should I tweak
particular pages, adding important keywords here and there, even though it might make the
text sound sillier. Should I add a bunch of keywords at the bottom of the pages, even if
the text turns out to be silly or almost nonsensical? I find most customers don't even
bother reading the pages but they rather go straight to the contact form, as they are
approaching many translating agencies trying to find a good deal. They base their decision
mostly only on my responses to their emails: how fast and intelligently I respond, and my
prices etc. So I don't even know who would read my website, except perhaps translators who
want to get to know something about me, so they can feel confident I will pay them. As I
said, I am slowly adding other pages which are translation keyword oriented, such as my
previous translation related emails, as they are all original content. And my other
programmer is working on a script which will computer generate thousands and thousands of
original content webpages. So over time, my entire site should shift towards the desired
keywords, and all these generated pages have links at the top and bottom pointing to key
pages. Well, that's my strategy so far and I'm interested in your input. I am realising
that this is yet another job I will have to farm out once I get enough work. I thought I
would have plenty of time to work on seo and new pages but I simply do not, my time being
constantly eaten up between various projects I might get and a million emails from
translators. Anyway, at least I know what I have to do and what kind of work I will give
to others once enough projects start coming in.

Optimal number of keywords for one page is 10-20. If you have less, your site will lose
for many search phrases. If you have more (40-50...), search engines can ban your site
like a spam. That is why it should select keywords carefully and industriously. And about
silly text - it would be better create text at first for visitors, and then for search
engines. There is a lot of methods to do it. Actually, you can make visitors to choose
exactly your agency, if you have excellent content (text) on the site. best regards,

okay, I will look for your previous email about the keywords and try to adopt it. When
you say "then for search engines", do you mean on the same page but further
down, where the reader would be less likely to read it? Above you said there are a lot of
methods. Any you want to tell me?

Yes, I mean one page:
1. You write text for visitors
2. Change it according to marketing, psychology etc...
3. Optimize it for search angines.

So what do you suggest I do? Should I create a large space after the important text,
the text for the potential customer/reader, and then place a bunch of silly sentences at
the bottom of the email with important keywords to shift the keyword weight of the page in
the right direction, according to the keywords you previously suggested? How many words or
kb of text should there be on the page? A maximum of 40 kb?

I noticed in my site stats that someone searched just "keta" and found my
site . . . tried it and I'm on page 2! Used to be on page like. .. 36. Haven't really been
working on this at all, not sure how I achieved such a massive difference. Need to
re-design my site in a huge way. It's boring, don't wanna! Slowly finding legit sources to
link to my blog .. . hard going because I think everyone is an idiot! haha

Yah, I'm not finding as much time as I hoped to work on my sites, so this is one job
I'll have to farm to others once I get enough work. And do what I can on the side. At
least I know what needs to be done, but once one of my programmers finally puts together
the shuffle script to generate new/original text content webpages, hopefully it will pump
me up higher, as I had not had much progress lately. Tough struggle. Your Keta is probably
climbing because if your site scores good points in certain areas, all your workable
keywords will improve, even though you are not working on those keywords. The guys at the
top are math geniuses, who studied at the best schools, and they constantly tweak the
algorithms to take into consideration many factors. Anyway, not sure if you even read my
long explanations so I won't bother.

Yes, it would be better to name pictures in such way. And set every picture tag:
alt="description of the picture" For example:

Did you think about livejournal.com or relative services of online journals? You can
carry on own journal on the service or setup on your hosting free engine of blog.

I was contemplating opening some free blog accounts and uploading my text and some
pictures there, referring to the main html site if people wanna see all the pics, but one
things scared me a bit. If I duplicate the content, is there a possibility that the search
engines will think the blog came first and penalise my hmtl site? I prefer html and my own
site as I can control the presentation better, but I've been told that bloggers prefer
blog sites because they can comment on it, and that bloggers are some tight community
which can forward or link to other blog sites, but that they tend not to give too much
attention to html sites. If there will not be a danger of my site getting penalised, I
thought I could duplicate the content on one or more blog sites, always linking back to
the main site. What do you think of this strategy? Obviously renaming all the pics etc.
with alt tags will be a lot of work, but I'll slowly get working on that.

Google will not ban blogs. And you can change a little some parts of texts or titles.
But as I know, Google doesn't ban blogs and journals. Some users has several blogs and
have high rankings. But it would be better to not have many same blogs. It's better to
have one.

I'm not worried about google banning a blog I might set up but rather that it might
harm the rankings of my 001yourtranslationservice.com/travel-Europe/ subdomain, which is
technically not a blog but just a bunch of webpages, which would have duplication of the
text I would upload to any blog I would set up, even though my upload to the blog site
would be much later than when I uploaded the text to my subdomain. I don't think I'd find
the time to change the text much, and I heard that the text should be rather substantially
changed (not to be penalised), although I do not know by how much. So if I did create what
could accurately be classified as a blog, it would probably be a close duplication of my
html "blog" (the subdomain I mentioned). Should I move forward with that or what
do you think? Any free ones you'd suggest? Or should I pay and get a good one? What do you
think of myspace.com? That seems popular and should be a subsidiary of google.