This is a tale of two businesses trying to give their bottom lines a power boost.

Charlie's Champs is a hard-working crew with good intentions, but they're struggling to drum up business. To create some buzz Charlie invested in some billboard advertising.

And here we have Harry's Heroes, the champs main competitor. Harry's strategy to improve business was a new employee uniform program from UniFirst. Just look at his team, standing tall and proud ready for productive work day. So how will these two hero squads fair? Let's find out...

Charlie's on a routine repair mission but the customer hesitates to let him in, because he looks similar to a dangerous thug she heard about on the nightly news. Then there's Harry on a similar repair mission. Upon seeing the professional-looking employee in his UniFirst uniform, his customer instantly feel safe and confident... and welcomes him in.

The day is saved! Granny can't help but snap a quick selfie with her hero. Later she shares it online and posts a glowing review of Harry's company! Word of Harry's Heroes professionalism spreads fast. The team is getting called into action more than ever before and sales are climbing. Their uniforms project a clean consistent image the customer's trust, and the team has never felt better or been more productive. Now let's check in on how Charlie's billboard is working out. Shall we?

After a long day a business heroics, Harry leaves his dirty uniforms at work to be picked up and cleaned by UniFirst. He comes home looking and feeling great. Across town Charlie receives a very different reception. Before he's allowed in the house, his wife orders him to remove his dirty work clothes to prevent contaminants from entering their home. This is a typical evening for Charlie, more laundry to do, more damaged work clothing.

Charlie's sick and tired of losing business to Harry's heroes. He decides to take a closer look at Harry's business and spies UniFirst dropping off clean, crisp uniforms for Harry's entire team. Now he knows their secret weapon. For only about the cost of a cup of coffee per day, each of Harry's employees gets eleven sets of brand new image enhancing uniforms, schedule pickup and deliveries, hygienic laundering, automatic repairs and replacements, free shirt pressing, great customer service, and the UniFirst uniforms really improve the team's morale and businesses image.

The decision was simple, Charlie gave his employees a business image makeover from UniFirst. He chose personalize polos and jeans to distinguish his team from the competition and to boost what he cares about most, his bottom line. You too can turn your team into true superheroes. Contact a UniFirst representative today.