Kevin Danilo, Batch Gastropub

Biggest Challenge

Batch is a neighborhood gastropub in Miami known for its expansive drink list and signature cocktails on tap. Owner Kevin Danilo describes Batch as a culinary and beverage experience that is new and exciting, but one that also stays true to original gastropubs.

As with growing any new business, reaching new customers on a tight budget and with limited resources can be overwhelming. Owner Kevin Danilo turned to Foursquare Ads, which did all the heavy lifting so he didn’t have to.

“There is no better bang for your buck. We can track all our data from the advertising campaign and the number’s don’t lie…we definitely will be using Foursquare Ads as a tool for a long time to come.”

Danilo loved how he could target people in the exact moment they wanted to find a restaurant — when they’re out and about with mobile phones in hand. Unlike other channels like print, Foursquare Ads was an efficient way of increasing the restaurant’s exposure in real time. “No one really goes out to the entertainment district and says, ‘Let me pull this magazine out of my back pocket and find a place to eat.’,” said Danilo.

People used Foursquare to discover Batch and it showed in the results — Danilo saw a 342% ROI from their Foursquare Ad. “There is no better bang for your buck,” said Danilo, “We can track all our data from the advertising campaign and the number’s don’t lie…we definitely will be using Foursquare Ads as a tool for a long time to come.”