Given that most people, I’m not just talking business people, use email every day, it makes sense that the benefits of email marketing are pretty damn positive. After all this is an inexpensive marking strategy that will reach your target audience directly in...

If your business is a bit of a stranger to social media you’re missing out on business opportunities every day. It’s time to plan your 2019 social media strategy. Did you know that around a quarter of the world’s population uses Facebook? Okay, you may not...

If you’re building a new website, or upgrading your existing site, this blog post is right up your street. Read on to learn about the 7 things to avoid doing on your website. Vague headlines on the home page Be clear with your headlines. A visitor’s first...

Many websites have an FAQ (frequently asked questions) page, basically a single page filled with lots of questions and answers related to your business. Before you rush into creating this ask yourself a question. Do you need an FAQ page? The FAQ page can help reduce...

When you’ve put time and effort into creating a slick new website you want to get it out there. If you haven’t done an effective keyword research first, your efforts may be in vein. Haven’t a clue where to start? Check our 5 tips for effective keyword research...

Why is it important to have regular blog posts on your website? They will keep it fresh and updated. Improve your SEO rankings. Increase traffic to your website, even more so when the link is included in your social media posts. Informative blog posts help potential...