Methodology of research: analysis of scientific works and information sources of domestic and foreign scientists and synthesis of their experience.

Findings: The "SMART" paradigms and different approaches to defining the terms "smart organization", "smart company", "smart manufacturing ", "smart factory" are analyzed. It was established that the existing definitions of "smart organization" were based on the essence of SMART paradigm, national and regional smart specialization of strategy Europe 2020, but each individual definition does not take into account the characteristics of other definitions. Existing definitions of the term "smart company" in the overwhelming majority do not reflect the characteristic features of "smart organization". It has also been established that the existing definitions of "smart factory" reflect the essence of flexible modular-structured intellectual manufacturing using cyber-physical systems for monitoring technological processes of manufacturing, but does not reflect the roles of staff and leaders in intelligent manufacturing.

Originality: It is proposed to clarify the definition of the terms "smart organization", "smart company", "smart factory".

Practical value: the obtained results of the research allow to clarify the definition of the terms "smart organization", "smart company", "smart factory" and provide a clearer understanding of these terms for the business and scientific environment.

Dr. Yuriy Nikitin, doctor of technical sciences, expert consultant in the field of evaluation and writing of projects for European funds, project management, innovation, technology transfer and commercialization, director of Uniway Consulting-Group Ltd.