Giving your website a new Look

Are you tired of the same old look when it comes to your website? Are you convinced it’s hurting you in terms of the amount of visitors and your Google ranking? According to leading London web designers there’s a good chance you’re right!

In this blog we’ll take a look at how you can revamp your website and give it a whole new look. By doing this you can actually build your brand and start to create a whole new brand awareness.

Responsive web design – what it Means

There comes a point where every website needs to be re-examined. Even if it had once been a very successful website, it’s still a good idea to take a good look at the web design and find places in which it’s lacking. This is your opportunity to better the site, and in turn give your brand an injection of new and refreshed interest.

Now this can be said of small, medium, and large sized businesses. No brand is immune, which is why website redesign is such a popular thing to have done. In a sense it is responsive web design, meaning you are responding to the current climate of your site and gauging where it sits with visitors and in the rankings. If your message isn’t being properly of effectively relayed, then it’s impossible for your business to grow.

How it can help build your Brand

So how does this website redesign equate to building your brand? Well there are a number of factors in play when you take part in responsive design website action. Let’s take a look:

Keeping Up with Technology – This one is a very basic reason. The fact of the matter is that if your website is a couple of years old or more, there’s a good chance it is may no longer be using the latest technology. By not keeping up with technology, you are missing out on opportunities to connect with your customers. At the same time it may not be compatible with today’s latest browsers, which means your website won’t display as it’s meant to look. Nothing turns a visitor off more than a slow or unattractive website.

Use the Keywords to your Advantage – Keywords are what help you when it comes to Google ranking. Using the right keywords in the right ways are what get your site noticed by Google and visitors in turn. Perhaps you don’t currently have any keywords, or maybe yours are old. Either way by updating them and then using them correctly, you will be building awareness of your website, which then helps to build your business.

Reflect Changing Business Offerings – Another reason to change up your website is to reflect changes in your business model. Maybe you are offering new products/services, maybe your locations have changed, or maybe you just want to be able to provide more information to consumers. Revamping your website gives you a way to promote and market these changes, which again can result in more business.

Ramp up the Speed – Lastly by revamping your website with today’s latest technology, you will be creating a site that loads faster and smoother. This makes for a very happy customer and one that is more likely to return.

Cresconnect has been in the business of building websites, web design development, and providing web services for its clients for many years now. We take a personalised approach with its clients giving them exactly what they want in terms of marketing, website optimisation, and search engine optimisation.