This version focuses on marketing and on convenience improvements. Added marketing screen where you can manipulate your company’s brand and added numerous improvements like option to archive outdated cars and components, more sorting options, etc.

New brand system is divided into 3 categories: wealth segment (luxury, medium class, mass market), region and car type. You set marketing budget in which type of brand to invest and the final brand of the car depends on those. For example if you want to primarily sell limousines in North America you might want to set a high budget for luxury segment (since limousines have a high demand in luxury segment), North America region and limousine car type. You might also decide to produce expensive sports cars since those are kind of compatible with this marketing setup. If on the other hand you prefer to sell to mass market you might focus on marketing smaller cars, mass market segment and more regions at once. In short, the brand system encourages you to specialize your company, of course you can still produce absolutely everything if you so desire.

– [feature] Marketing screen where you can set budget for achieving different types of brands (by segment, region and car type).
– [feature] Improved AI.
– [feature] Option to start with a blank company (no starting car and components).
– [feature] Option to put to archive a component or a car (also a filter to show archived components/cars).
– [feature] Option to retire a car model (it removes the car from production, distribution and puts it into archive).
– [feature] Starting cars and components are now optional.

– [balance] Bank interest is now affected by difficulty level, adjusted loan limits.
– [balance] Adjusted world demand.
– [balance] Adjusted number of assets available when starting with components/cars option is selected.

Another update aimed to fix a critical bug, also there is a detailed Demand screen where you can see price points and popularity of various car types. Part of the features from this version will work fully after Marketing part is done, which should be in one of the next versions.

– [feature] Introduced wealth segments to sales formula (Luxury, Middle class, Mass market).
– [feature] Demand screen where you can see demand for different car types depending on regions and maximum accepted consumer price (depending on segment, region and car type).
– [feature] Brand redone (it might be a bit confusing until the Marketing screen is finished where you will be able to adjust those).

Version 0.10 (Early Alpha)
– crude, barebone,stable, partially playable version
– unbalanced
– several features are missing or unfinished

Early Access plan
In the following months I will be working on the game to finish the missing features, polish it and so on. Early Access will be divided into two parts:
ALPHA – where I will be focusing on features
BETA – where I will be focusing on playability and polish

If you desire just to play it I recommend to wait till Beta. If on the other hand you are an adventurous soul and want to see how it unfolds and help to shape the game you can start right away and embark the Alpha journey 🙂

Important things regarding Early Access:
– I tend to launch EA of my games earlier in development than others so I can get player’s feedback earlier, therefore do not expect a fully playable game at the start.
– It’s recommend to wait till Beta if you want to play it, during Alpha it’s recommended for adventurous spirits who love to see how the game unfolds and wish to have some input on how the game evolves.

I have been working on Automobile Tycoon, a car industry simulator for PC for a while. Today it was set a “Coming soon” on Steam. It will be out somewhere this year.

It’s a turn based company simulator, streamlined and with a goal to reduce tedious things (like distribution) in favour of exciting things (strategy). Also it’s a tycoon game, with focus on you being the manager of a company, not a car engineer.