James Johnston pitches Open Utility

Ecosummit TV: James Johnston pitches Open Utility at ECO13 London. The London-based smart green startup was accelerated by Bethnal Green Ventures in 2013 and recently entered Open Data Institute‘s startup programme. Open Utility creates an online marketplace for buying and selling distributed renewable energy. The idea is that energy consumers can buy electricity directly from local energy producers. However, wholesale energy markets were never designed for millions of independent producers. As a first step, Open Utility launched their website to help electricity producers sell their export power by getting quotes for a PPA (Power Purchase Agreement) from utilities. We believe that Open Utility’s vision of a peer-2-peer energy marketplace makes a lot of sense and recommend that you put the startup on your watchlist, too.