There's a reason why companies line up to make Peyton Manning their pitchman: He's good at selling their stuff. Even when he's not trying to do so.

The Denver Broncos' quarterback told reporters after Sunday's playoff victory over San Diego about his biggest post-game desire: A cold, frosty one.

"What's weighing on my mind is how soon I can get a Bud Light in my mouth," Manning said. "That's priority number one."

Manning didn't crack open a beer right at the podium. After all, this isn't NASCAR, where the winning driver is ready to consume a Pepsi or Red Bull or other soft drink or other energy drink right after his victory lap.

Given what Manning shouted over and over in the game, you might as well add Omaha (Steaks) to his ever-growing list of endorsements that includes DirecTV, Gatorade, Reebok and Wheaties. Just imagine if that jersey was a jumpsuit. For now, he's not trading passing on NFL defenses to sit behind the wheel of what we would imagine as the No. 18 Papa John's car.