Maruti Swift and Dzire likely to witness further growth in sales with added safety features

Nikhil PuthranSunday 29 November 2015, 13:46 PM

Country’s largest carmaker Maruti Suzuki India on Tuesday said it will offer dual airbags and anti-lock braking system (ABS) as an option in all variants of Swift and Dzire, including the base variant. The company has launched Swift hatchback with optional package priced between Rs 4.9 lakh and Rs 6.43 lakh while Dzire with added safety features would be retailed between Rs 5.4 lakh and Rs 7.06 lakh.

“Offering driver and co-driver airbags and ABS across all variants of Swift and Dzire, will further strengthen their popularity among customers,” MSI Executive Director R S Kalsi said to PTI in a statement. Swift and Dzire are two of the most popular cars in India and both have played an instrumental role in shaping the Indian automobile industry, he added. Swift, has been a bestseller through the decade, surpassing its own records year after year while DZire, launched in 2008, is India’s best-selling entry sedan for the last three years.

Together, Swift and Dzire, have handsomely contributed towards enhancing Maruti Suzuki’s market share in the Indian passenger vehicle market, the company said. In 2014-15, Swift and Dzire maintained an average sale of over 17,000 units each per month.