There’s a saying that beauty is in the eye of the beholder. But being thin is the standard of beauty nowadays most especially if you are in the modeling and fashion world. Isabelle Caro, the controversial French model who became famous after appearing in a controversial ad campaign tagged as “No Anorexia” was recently reported dead by her family.

The campaign below for Anorexia was paid for by Italian clothing company Flash & Partners to publicize a fashion brand for young women called Nolita and the photograph was taken by Italian photographer Oliviero Toscani. Flash & Partners said in a statement that Toscani’s aim was “to use the naked body to show everyone the reality of this illness, caused in most cases by the stereotypes imposed by the world of fashion”.

Isabelle Caro Anorexia Ad Campaign Photo

Accordingly, Isabelle Caro suffered from severe anorexia nervosa since she was 13 years old. Her anorexia was caused by what she called a difficult childhood. She said: “I had a very complicated childhood, very difficult, very painful. My mother’s big phobia was that I would grow. She spent her time measuring my height. She wouldn’t let me go outside because she’d heard that fresh air makes children grow, and that’s why I was kept at home. It was completely traumatic.”

Below are some of Isabelle Caro’s Photos before and after Anorexia Nervosa. Compare and you will be shocked: