Monday, 19 September 2016

Avoiding human spam and how your art is about finding fellow knuckleballers... show your work - My fave things on the web

I have no idea how I came across this - it was either Brian Koppelman or Tom Rath or Seth Godin, who knows. But here are the random bits I really like, if you want to jump around this video (which is pretty much the perfect overview of the book).

4:50 Vampires and Human Spam
How Picasso uses the energy he sucked from you and how to do the Vampire Test...

7:30 Human Spam
The ungenerous who don't put in the work to join in...

10:30 The genius myth
And all about the urge to keep your ideas secret.

11:15 Scenius
An ecology of genius - why supporting each other and contributing ideas might be a good thing.

15:20 Shut up and Listen - Don't be a hoarder.

20:00 How to meet fellow knuckleballers
Your real peers. You're not in competition with each other - there's something bigger happening.

23:35 Make a commitment to learning what you want to do in front of others, document your progress and share as you go, so that others can learn along with you. Work out in the open. Don't just share your products, share your process.
You ironically generate more interest for your work.

27:00 It's about who you know, but who you know depends on who you are and what you are doing...

28:30 "Connections don't mean shit. I've never had any connections that weren't an outgrowth of doing things I wasn't doing anyway."

29:30 Instead of maintaining secrecy... and hoarding their work, they're open about what they're working on, and they're consistently posting bits and pieces of their work, and their ideas and what they're learning online. Following these people its like getting all the DVD extras... while the movie is being made. They're taking advantage of their network.