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The Inner Circle Guide to Multichannel Customer Contact

Today's customers have high expectations when it comes to interacting with businesses -- they want access to an agent at any time, and through a variety of devices. However, managing multiple channels of communication -- telephone, email, social media, etc. -- isn't easy.

How can businesses ensure that they achieve a unified, high level of service, regardless of channel?

In this comprehensive, 116-page report, explore how customers and businesses are appraoching the need for multichannel communication, and discover the issues and pitfalls that businesses could face when attempting to improve customer interactions across all channels.