Zipcar’s ‘Zipsters’ to Get Honda eCars

American Honda and Massachusetts-based Zipcar say that “Honda has become a Zipcar preferred vehicle manufacturer with a focus on hybrid and electric vehicles” – and that Zipcar will deploy more Honda Insight hybrids and introduce the Fit EV battery electric this fall, and will begin offering the Accord Plug-In PHEV (plug-in hybrid electric vehicle) sedan in select locations in early 2013.

“Zipcar is the best choice for us to showcase our newest energy-efficient transportation technologies, given the strength of their brand, their tech-savvy, conscious and connected members and the geographic reach of their operations,” said Steven Center, Honda environmental business development VP.

“This win-win partnership with Honda adds to Zipcar’s array of smart and sustainable transportation options and by introducing Zipsters to Honda’s newest hybrid and electric vehicles we can help increase overall awareness of these exciting new technologies,” said Zipcar chairman and CEO Scott Griffith.

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