Adidas

Adidas was founded by Adolf Dassler with a parallel three-line logo, which specializes in the production of sportswear. In 1925, Adolf introduced the first shoe for athletes and footballers. Adidas’s first product, reated a revolution in the technology of sneakers. Now, Adidas targets three main customer groups with three product lines: Sport Performance is geared towards athletes of all levels, Sport Heritage is geared towards street-based sportswear and Sport Style. Young customers love stylish and fashionable outfits