Where the Money Is

While high-tech is still the most prevalent industry in which
venture capital companies invest their dollars, nearly any kind of
business has the potential to receive venture capital. In fact,
according to the Middle Market Advisory Services of
PriceWaterhouseCoopers (PWC), a growing number of venture capital
firms are going after low-tech or no-tech businesses.
"There's a lot of money out in the marketplace," says
Sidney Andrews of PWC. "There are funds for every type of
industry. It's a matter of knowing where to look."

The key is finding a venture capital firm that matches your
business. For instance, a venture capital firm with partners
experienced in real estate and commercial development will likely
invest in companies involved in home building or property
management. Some venture capital firms have more than one target
industry or accept inquiries and proposals from all industries.