Understand your audience

A 360° view of your audience

Only Hitwise combines online clickstream and search intent data with attitudinal psychographic and demographic insights to provide a 360° view of your customer. You’ll know who they are, where they go and why they buy.

Track your competition

What drives your competitor’s business

We provide critical insights for you to benchmark your performance, understand where your competition acquires customers and identify competitive threats. With our market intelligence, we empower you to take steps to defend and grow your share.

Reach the right audience

Target unique audiences

Hitwise combines insights with advanced modeling to segment, build and target media audiences. Using our best-in-class data we create both off-the-shelf and custom audiences that reach the right prospects. Whether you choose to run media through our platform or your own DSP, we help close the knowledge gap between consumer insights and audience activation.

Develop smarter search strategies

We tell you what customers are searching for

Hitwise reports provide insight into important consumer trends by analyzing how they’re searching online. Keep tabs on the hottest products and gain deeper insight into what your audience wants. We help you make better business decision and get the upper hand in search.