5- Repeat CTA’s on Your PagesIF you have more than 2 sections, you should have multiple CTA’s, don’t make people look for a place to sign up.

In these two pages you see one page without multiple CTA’s and one with them. Which do you think are more likely to convert?

Bonus Tip!!!!

Understand your buyer better than ever before!

Go to G2Crowd.com and read reviews on your product and similar products.

Specifically the last questions about the business benefits.

This isn’t as great as user interviews but a close second!!

Admittedly, knowing your buyer isn’t going to increase conversions alone, but by implementing that information with your messaging and marketing, you’ll definitely improve, and if you need help I’m here.

It Doesn’t Have to be So Hard

These tips should help you get an easy 20% out of your homepage. And I’d love to hear if you take the tips and get results, just send me a note to marygreencny on gmail.

Be sure to subscribe and get the homepage checklist and you’ll be the first to hear when my next post comes out about improving retention.