shame

noun: Embarrassment topic

[uncountable]the feelings of sadness, embarrassment and guilt that you have when you know that something you have done is wrong or stupidHis face burned with shame.She hung her head in shame.He could not live with the shame of other people knowing the truth.I would die of shame if she ever found out.To my shame(= I feel shame that) I refused to listen to her side of the story.