Inside Housing Q&A article with Dulux Trade/AkzoNobel

Why is heat loss through solid walls such a significant energy efficiency issue in UK properties?

Currently nearly a third of the UK's building stock includes solid wall construction. That's just two thin layers of brickwork and plaster between us and the outdoors. These old buildings are often hugely inefficient and require significant interventions to become better, more efficient and future-proof. After all, there's no cavity to hold insulation, and external cladding systems are expensive and completely change the often desirable aesthetic of the exterior envelope. Internal interventions are often even more costly as they significantly shrink rooms and require electrics, plumbing and other fittings to be adjusted.

The impact of solid walls isn't just their inherently poor thermal efficiency but also their exposure to the elements. This means UK exteriors can retain a significant amount of water within the wall, especially in areas which suffer from driving rain.

What is the impact of such heat loss, for both residents and sustainability?

The impact of heat loss is huge in economic, environment and social terms. It's widely known that up to 45% of heat loss occurs through solid walls. This means that up to 66% of every building's energy bill is hugely impacted by heat loss through its walls. This contributes to our rising energy costs but also to fuel poverty, which is currently increasing across the UK. Fuel poverty greatly impacts on wellbeing, on residents' quality of life, and so likely demand on local NHS services. All this wastage also creates more demand for further energy generation. And despite great improvements, the UK's energy-mix remains heavily reliant on environmentally harmful fossil-fuels.

What role does Dulux Trade/AkzoNobel want to play in addressing these challenges?

AkzoNobel Decorative Paints UK & Ireland has an embedded commitment to improving the sustainability profile of our company and our industry as a whole. Our Trade portfolio in particular is at the forefront of this with market-leading brands such as Dulux Trade. Our Dulux Decorator Centre stores also offer additional services to enable our products to be used more sustainably). We are also dedicated to providing services and advice to ensure they can be used safely and responsibly - we offer technical support in the field to help people get it right first time.

This leading approach has been recognised externally - for many years we have been high rankers in the Dow Jones Sustainability Index (we are currently number one in the chemicals sector), and have also retained the triple Carbon Trust Standard once again.

A number of years ago, AkzoNobel launched Planet Possible, a renewed commitment to sustainability: working together with our customers and suppliers to deliver more value from fewer resources.

We demonstrate this commitment to drive the sustainability performance within the built environment sector as a whole by playing a leading role in the UK Green Building Council). It was, in part, through our involvement with the UKGBC that we came to appreciate how low the uptake of existing insulation solutions has been for solid wall construction properties has been. Hence our journey to find a more accessible solution, which has concluded in our new energy-saving Dulux Trade Plus range.

How are you seeking to address these issues through your products?

AkzoNobel has a strong track record of sustainable innovation. The Dulux Trade Plus range is a new type of coating solution for us, but, in essence, is just the next chapter in a long list of product innovation of sustainable solutions for our customers.

We've also sought to lower the environmental footprint of our products without compromising quality When we started this journey, we collaborated with Forum for The Future to create an Environmental Impact Analyser (EIA) which helped us to quantify and compare the environmental impact of different formulations. As time has progressed, we have made much of the information in the EIA accessible and published environmental product declarations.

Over 50 million litres of leftover paint goes to waste in the UK every year, and we are also working to reduce that. For 25 we have sponsored the Community Repaint scheme to channel some of that waste paint to people in need and community projects. We are committed to supporting Community RePaint and increasing the re-use of leftover paint to colour lives across the UK.

How are you working with the housing sector to help improve energy efficiency in UK properties?

Recognising the issues faced by the housing sector we have launched two new revolutionary products to help cut heat loss through solid wall construction - delivering energy savings and helping to improve comfort levels.

Dulux Trade Plus ThermaCoat+ is a 3-part coating system, proven to reduce heat loss through solid walls by up to 18%*. The internal wall coating system comprises an innovative basecoat with insulating properties, a levelling fibreglass fleece and Dulux Trade Plus Smooth & Protect+, a protective mid-coat that provides a tough, durable finish that can be overpainted with standard emulsion.

With a finished thickness of just under 6mm, the ThermaCoat+ system enables building owners to enhance spaces, improve occupant comfort and save money with minimal disruption to wall fittings. Dulux Trade Plus ThermaCoat+ has a proven thermal conductivity value of 0.05 W/mK and is certified by the BBA (17/5445).

The second product in the range, designed specifically for undecorated external brickwork, is Dulux Trade Plus SmartShield+. This is an invisible waterproofing coating that dramatically reduces water ingress**, without sealing the surface allowing the wall to breathe and dry out. Solid walls with higher moisture content release significantly more heat that those with lower moisture content. Therefore, Dulux Trade Plus SmartShield+ works to help walls stay dry from rain, improving thermal efficiency while retaining the look and feel of a property.

*BRE laboratory tests in a matched pair of test cells with wall U-values equivalent to a standard solid brick wall (220 mm) showed that a 5.5 mm coating of Dulux Trade Plus ThermaCoat+ system would reduce the heat loss through the walls by approximately 18%. Report Number; P103840-1001 Issue: 1

** Compared to untreated substrates

Peter Howard is public sector lead at AkzoNobel Decorative Paints UKI. He has 11 years' experience delivering transformational improvements including revolutionary products, innovative sustainability programmes and evidence-based colour and design propositions. He firmly believes in the power of innovation, colour and design to generate better, more sustainable spaces and outcomes.

We're here to help

Everything you need to know is right here - from an encyclopedia of trade paint and trade woodcare to expert help.