In a BNI meeting, the “memory hook” isn’t as important as when you’re meeting strangers. To give a great 60-second presentation requires specificity and asking for a referral. The best 60-second commercial Dr. Misner ever saw was done by a florist in Chattanooga...

One of the most important parts of our meeting is the when we go around the room and say, “I have a referral,” or, “I have a testimonial for our fellow members of the chapter.” Our goal is to bring a referral for a member of our chapter each week. These are 5...

Whether you’ve been in BNI for a month or years, it’s good to know that if we are following the advice of founder, Dr. Ivan Misner, we will have a formula for success. Referral passing is not about simply giving someone a phone number or an email address:...