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Permanent Makeup

Project Overview

This project included both Web Design and Search Engine Optimization. Before we begun work on this site, the website was not in bad shape. It had a relatively modern look and okay user experience, but our client was looking for more. Our client mentioned that the website simply didn’t have the look she wanted.

With in a month we updated her website to the way it looks today.

SEO Began September 2017

After the design work our client mentioned that the main reason she wanted a website redesign was because she needed more clients.

We offered SEO services and begun work September 2017.

In December 2017 our client’s website was ranking for 96 keywords and 6 of them were on the first page of google.

The image below shows the website ranking for the keyword “Painless Permanent Makeup” on the first page, position number 5.

PPC Began November 2017

After two months of SEO our client asked if we can also manage her PPC campaign. We agreed and set a fairly low monthly budget of $50 per month.

The PPC Ads began November 2017 and our client began getting appointments with in the first month of our PPC ads.

You can see in the image below how we were testing the form she would use to set appointments. The form was being tested up until 11/13/17 and she got her first appointment 11/15/17.

From 11/13 through 12/7 she has had 5 appointments. Please keep in mind that this does not factor in any calls she might have received through her website.

Appointments Set in The First Month Through PPC

If you’re interested in finding out if SEO is right for you fill out the form below and we’ll send over an audit and competitor analysis.