Panache Beverages (WDKA) Company and Stock Review

Panache Beverage Inc. (WDKA) is an alcoholic beverage company specializing in the development and global sales and marketing of spirits brands. The company has been taking great strides in their distribution of their various products

Panache Beverage Inc. (WDKA) is an alcoholic beverage company specializing in the development and global sales and marketing of spirits brands. The company has been taking great strides in their distribution of their various products and after a successful campaign in Florida, the company has just landed their first distribution deal in Nevada.

The global market for alcoholic beverages stands around $970 billion. The global spirits market grew by 3.2% in 2010 to reach a value of $262.5 billion. In 2015, the global spirits market is forecast to have a value of $306.4 billion, an increase of 16.7% since 2010. Since 1990, there has been significant consolidation in the industry, with the top 10 companies now controlling more than 60% of the market share.

The Company’s expertise lies in the strategic development and early growth of its brands, establishing its assets as viable and attractive acquisition candidates for the major global spirits companies. The management at Panache Beverages (WDKA) is following a “build and exit” business model. In December 2006, Panache sold its 42 BELOW brand to Bacardi for $91 million.

Consumers are currently shopping for more cost effective alcoholic brands and large conglomerates are desperate for growth (in a mature developed market), solving this through acquisition. Panache feels they are the right conduit for both to meet their respective needs.

Also WDKA has had two research reports released recently. In the first, WSR Equity Research projected WDKA’s revenue at $4.9, $9.4 million and $17.1 million for fiscal year 2012, 2013 and 2014 respectively. The research company also gave WDKA a 12 month price target per share of $2.67 for WDKA. In the second, Zach’s Research presented WDKA with a ‘BUY’ rating and a 12 month price target of $2.75.

In the move into Nevada, the company will be using distributors Crush Wine and Spirits, a SWAP Beverage Affiliate for its Nevada growth campaigns. The brand will immediately enter 15 locations through Nevada’s, Lee's Discount Stores in one of the first deals the company has secured.

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