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CDC's Gateway to Communication and Social Marketing Practice provides resources to help build your health communication or social marketing campaigns and programs. Whether you are looking for tips for analyzing and segmenting an audience, choosing appropriate channels and tools, or evaluating the success of your messages or campaigns, it's all here in one place!

CDCynergy Lite is an update to the original Social Marketing Edition of CDCynergy, and is intended for those with social marketing experience. It is based on best practices and will assist you in developing, implementing, and evaluating an effective social marketing plan.