Better Than A Sobriety Test

People often emerge from their favorite bar in a good mood, which makes it a perfect time to quiz them.
According to Adweek, Endemol USA and video entertainment site Metacafe plat to do just that with Buzzed, an online after-hours game show. The show will focus on bar and nightclub goers answering a series of trivia questions as they depart popular establishments nationwide.
Erick Hachenburg, CEO of Metacafe said, “Buzzed is a great example of original short-form video content that puts the power of the Internet to good use. It’s interactive, engaging and entertaining.”
Slated to launch this spring, Buzzed is now in pre-production in cities including New York, Chicago, Miami, Boston and San Francisco.

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Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.

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