Who doesn't love the film Rocky or hearing about how J.K.
Rowling lived near destitute while her Harry Potter manuscript got
rejected by scores of publishers right before hitting it richer than
the Queen of England?

A lot of our view of failure in popular American culture is romanticized. The fact is, while you are failing, it feels really awful
and does not become the enlightened lesson that you share until you
have ten years perspective between you and the excruciating experience.

How to view failure not as a deep lesson from above, but as an integral part of starting a business

How to not stay stuck in emotional wallowing right after blowing it big

How to make sure you are connected with why you are trying new things that sometimes lead to failure

How to bounce quickly from failures so that you maintain a positive forward momentum and are able to accomplish your goals

In the podcast, I referenced the tremendous new e-book by my friend Jonathan Fields called The Firefly Manifesto.
This gives some great insight and tools for those folks who may have
just been laid off, or who are working in unstable industries (which
would be just about everyone these days!).

Owning up to my liberal arts major and rebellious roots, I didn't
think I needed a "real" plan. And, for the most part, I did fine for a
decade, securing lots of clients and making a good living.

But honestly, I think that I was just not thinking about business
planning the right way. I imagined reams of paper, onerous
spreadsheets and carefully crafted mission statements. Yuck.

Now, Tim Berry, founder of Palo Alto Software and prolific blogger about all things startup, has come out with a new book called the Plan as You Go Business Plan.
Even though his company makes business planning software, Tim felt a
bit frustrated by the perceived hurdle new entrepreneurs attributed to
business plans. When I asked him why most people didn't write them, he
said:

"What people normally give me, Pam, is “Yes,
I’m going to tomorrow,” or “next month,” or “six months from now.” And
then there’s the variant on that: “Yes, I really agree it’s stupid that
we don’t have a plan in this business and so-and-so has been promising
to write it for years.” So they the pass the buck. It’s funny because
the drag, what we’re fighting is they have in their mind this huge
marathon-like PhD thesis-like thing. I don’t blame them sometimes for
thinking, “No, I’m too busy. I don’t have time for that. I’ve got to
run my business.”

Instead of this perspective,
Tim encourages you to think of business planning as a fun and critical
part of your entrepreneurial journey. He says:

“Planning
isn’t about writing some ponderous homework assignment or dull business
memo; it’s about envisioning the business that you want to create. It
should be fascinating to you. What do people want, how are you going
to get it to them, how are you different and what do you do better than
anyone else?”

I interviewed Tim on this topic for my
book, but he was generous enough to let me share the conversation as a
podcast. It is about 37 minutes long.

I truly am motivated to finally create a plan after twelve years in business. I hope you are too!

I get a lot of questions about blogging from people who are considering
starting a business and are new to the social media world.

So does my friend Nathan Bowers, who is a web developer by trade, and also an artist/musician and all-around renaissance guy.

Nathan
and I connected on Twitter recently and started a whole series of
offline conversations which resulted in this 2-part podcast interview.
We wanted to reduce anxiety for new bloggers, and also draw the
connection between the importance of good technology crossed with good
content. As we both noted, there are plenty of popular blogs with
crappy designs, mine included.

I get a lot of questions about blogging from people who are considering starting a business and are new to the social media world.

So does my friend Nathan Bowers, who is a web developer by trade, and also an artist/musician and all-around renaissance guy.

Nathan and I connected on Twitter recently and started a whole series of offline conversations which resulted in this 2-part podcast interview. We wanted to reduce anxiety for new bloggers, and also draw the connection between the importance of good technology crossed with good content. As we both noted, there are plenty of popular blogs with crappy designs, mine included.

As a side note, Nathan walks his talk and recently redesigned Fred Wilson's popular blog avc.com. He made the connection with Fred by commenting on his blog frequently, and suggesting improvements. Fred was so intrigued that he hired Nathan, proof that valuable business connections come from social networking done with integrity.

I have a pile of books to read and review next to my bathtub. The Go-Giver: A little story about a powerful business idea sat there for awhile, until I finally picked it up the other evening and started reading it. I was drawn in by the simple story, and got more and more encouraged by the premise as the pages went on.

A review of the book by Science of Mind sets it up well:

"For anyone that has ever believed that attaining success requires a greedy, self-centered approach, The Go-Giver: A Little Story About a Powerful Business Idea, could be just what the metaphysical doctor ordered. The beautiful message contained inside this book can help us develop a more pragmatic, big-hearted and ultimately successful approach -- both to business and to life."

In my interview with the co-author, Bob Burg, we discuss five key principles covered in the book:

The Law of ValueYour true worth is determined by how much more you give in value than you take in payment

The Law of CompensationYour income is determined by how many people you serve and how well you serve them

The Law of InfluenceYour influence is determined by how abundantly you place other people's interests first

The Law of AuthenticityThe most valuable gift you have to offer is yourself

The Law of ReceptivityThe key to effective giving is to stay open to receiving

The book is a nice, easy summer read with a great message. You may intuitively know these things, but the real question is are you doing them?

I was really excited to do this interview with Andy Wibbels of www.andywibbels.com after I heard that he took a "day job" as Marketing Manager at Six Apart.

I have known Andy for a long time and have always admired his candor, sass and brand, as well as his business sense. Since he has done almost everything right to create an effective business, like:

Create a successful blog

Define and own a particular niche

Develop a huge mailing list of devoted followers

Team up with great partners like Darren Rowse and Michael Port

Write a successful book (Blogwild)

Get mainstream press like the Wall St. Journal and USA Today

I wondered what would make him decide to become an employee.

I think his answers will interest you, if not challenge some of your long-held beliefs about entrepreneurship.

My conclusion at the end of the conversation is that there is no work configuration that is inherently evil. It is all about what you are looking for, what is important to you, what you are willing to trade off, and how likely you are to be successful on the "outside."

As for me, I think I am, as Jim Collins once said about entrepreneurs, "constitutionally unemployable," but that doesn't mean I don't respect someone's decision to take a day job.

Gary has a really interesting story -- from dead broke desperate handyman to successful entrepreneur.

Over the last 15 years, he has interviewed hundreds of successful
entrepreneurs to discover which skills are critical for starting and
running a business. Many are not what you think.

My favorite advice from the interview:

"Find a problem. Figure out how to solve the problem. Find more people with the same problem and you have a business."

I
like that Gary's views make me think. I have been in "do what you love
(and work and work and work and work) and the money will follow" mode
for so long that the "problem/solution" model was very intriguing.

Despite what you may think of my opinion based on my blog's name,
there are certainly times and places for a "job," rather than striking
out on your own. If you have to be your own venture capitalist for awhile, you might as well do it in an interesting profession! The more time that goes on, the more I see that
feelings of liberation erupt from your own positive thoughts and beliefs, no matter
your work configuration.

I interviewed Alexandra for my podcast where we discussed not just
the contents of her new book, but also what it is like to be a
successful self-employed writer. She gives some tips for choosing book
topics that are not just interesting to write, but that may pique the
interest of publishers.

Sometimes I feel a bit schizophrenic, on one hand encouraging people to not stress so much about leaving their corporate job to start a business, and on the other hand feeling extremely uncomfortable about all the "start a business in 30 days in your bathrobe" nonsense that permeates the internet.

Like anything in life, you will have people at every end of the spectrum, some who get lucky making tons on money in their first year, and others who take a decade to make serious cash.

In this 38-minute interview, I talk to Philippa about:

Her own experience building both a coaching practice and a coaching business (there is a difference, which she explains!)

What she learned by launching The Entrepreneurial MD, a coaching business focused on helping physicians learn business skills, enhance their medical practices and start new businesses

They key questions to ask before launching a business

Realistic timeframes for getting your income flowing after launching your business

Our advice may seem a bit conservative to some of you who have big plans to make a huge sum of money your first year in business. My response is threefold:

If you can make a huge sum of money your first year in business, do it. Don't let us or anyone else stop you.

Faster is not always better. There are really great things that result from taking the time to plan and launch a business. For people that have a lower tolerance for risk (financial and otherwise), slow and steady growth, sometimes on the side of a gig as an employee, can be a lot less scary and more rewarding than an all-or-nothing sprint for the finish line. You learn a lot by doing and testing a lot of things.

If you think it is easy to make huge piles of money, you may want to test your assumptions. Real world testing is the best ... launch a small product, do a consulting gig or two, try to get some new clients on the side of your day job. I hope I am wrong and response #1 applies to you. But I would rather you temper your optimism with realism than fall on your face and lose more than you need to.