Infront Sports & Media

Infront Sports & Media are one of the worlds leading full service sports marketing companies and were in need of a brand refresh. By taking the focal element within the logo I further developed an aperture based graphic language that focuses on highlight moments within sporting events.

First implemented at the Ice Hockey World in Prague, it was great to see all of the different touchpoints come to life, including a 20ft exterior graphic drawing the public into the stadium.