"Net-idol" (ネットアイドル Netto aidoru) is a Japanese term that is someone who achieves celebrity status through the internet.

Inspired by idols in Japan, gaijin net-idols perform songs and dances for an audience online rather than on-stage.

Some net-idols aspire to become popular idols in Japan, creating a presence online to gain popularity (much like Beckii Cruel, who became popular in Japan after being discovered on YouTube), while others simply perform online as a fun hobby.

Net-idols would usually perform dance/vocal covers of popular J-pop songs, but as of late, some idol groups have been creating their own original songs and music videos.