Tesla getting 1,800 Model 3 reservations per day on average since..

Tesla is booking a total of around 1,800 Model 3 net reservations per day since it held an event last Friday to handover its first Model 3 production cars to employees who pre-ordered the vehicle, the company revealed in its earnings letter for Q2 2017. That’s a very impressive clip for new orders, especially given that the company already has a large backlog, according to Tesla CEO Elon Musk.

The Model 3 is designed to provide Tesla with gross margins “comparable to Model S and Model X as production scales into 2018,” even without tax and other government incentive programs, which should mean the demand will translate well into benefit for its bottom line, once it can get over the production hump and start making them at scale.

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