Misleading iTunes movie buttons

I am on my TV right now looking at the Top Movies in iTunes to see if there's something new to rent. I see a line of icons with "In Theaters Now-Watch it today" and NONE of the 5 items are either watchable now OR the movie in the theater.

1) Black Mass- Pre-order the movie, no rental
2) Captive-Pre-order the movie, no rental
3) Everest- Rentable for 2.99 but not the new movie, the old documentary from 1998. Is that version in the theaters somewhere??
4) The Perfect Guy- Pre-order the movie, no rental
5) War Room- Pre-order the movie, no rental

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