Archives of #idea

Why is consensus around new ideas seen as a desirable thing? Because it isn’t. It’s like kryptonite. New things are by definition disruptive. They have to challenge the status quo: to be heretical. So surely what we should be looking for is healthy controversy rather than consensus? After all, we don’t all agree on whether […]

Religion is no longer the opiate of the masses: choice is. Having spent a considerable portion of my adult life convincing consumers that a 57th variant of corn flakes or mouthwash was all they needed to scale the dizzy peaks of enlightenment and transcend into a pantheon of personal bliss, I gather that there’s a […]

The worm has officially turned. The downtrodden rise to overthrow their oppressors, an unfair situation is being reversed, and the soil is being aerated in preparation for new growth. The business world is being forced to shift from a mechanised, information-based model to a creative, conceptual one. There are heretics everywhere. What’s your stake in […]

Backyard Aquaponics is a Queensland company that combines aquaculture and hydroponics in a way that each not only cancels out the negative aspects of the other, but actually uses it as nourishment. The fish tank and gravel veggie bed are linked: the fish-poo water gets used to feed the plants, which in turn clean and […]

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Mo Fox helps companies get quick, ingenious breakthroughs using the resources they already have and what makes them unique to get practical results that stick. Or else she teaches them how to do it themselves using hybrid methodologies that fuse art and design with business processes to help people rediscover and leverage their innate creativity. Why? So they become much more effective in the way they think and how they do things. Because that's where their value and competitive edge is. And that’s when they light up and love what they do.