Dec 09, 2014 10:28 AM By Daniela Forte

Marketing

Dec 08, 2014 1:44 PM By Jonathan Levitt

To successfully operate in a competitive environment, retailers need to cultivate a brand that speaks to customers and employees. Here are ways to cultivate your brand that will speak to your customers and employees.

Marketing

Dec 04, 2014 4:44 PM By Robert Glazer

When the parent company of an affiliate network also buys one of the largest affiliates in the space, it raises a lot of red flags and also leads to an important question: Is an affiliate program and its data the property of the retailer, the affiliate and/or the network, and who can it be shared with?

Answering that question requires creating more transparency in the affiliate industry. For many retailers that means transitioning from Generation 1 to Generation 2 affiliate programs and ensuring that, first and foremost, their best interests are being represented.

Marketing

Dec 03, 2014 12:58 PM By Tim Parry

Mobile commerce has arrived, and proved to be a game-changer this Cyber Weekend. Here’s a look at what drove shoppers to their smart phone, and a look at some retailers’ mobile commerce success stories.

Marketing

Dec 02, 2014 3:17 PM By Tim Parry

Thanksgiving was a great day for eBags, and so was Black Friday. But eBags President and COO Rob Cassidy says Cyber Monday is still the king of cyber holidays. In this video, Cassidy talks about how eBags did this Cyber Weekend, and how he predicts the rest of the 2014 holiday season playing out.

Marketing

Nov 30, 2014 9:51 AM By Tim Parry

Marketing

Nov 29, 2014 4:59 PM By Tim Parry

ChannelAdvisor says its clients Black Friday same store sales grew 26.9% year-over-year on eBay, and that’s at a faster pace than Amazon’s same store sales. Here’s a look at why eBay had such a solid Black Friday.