It’s an all out Nike party for the first 2018 edition of the hottest sneaker drops of the week.

On the radar at the moment is the Air Max 270 which is a striking balance between retro hues and contemporary sneaker design. This is no accident too as the Air Max 270 was developed to cater to the lifestyle segment by fusing 90s elements with the latest Air Max cushioning unit.

What’s better is that there’ll be countless colours arriving as the date gets close to Air Max Day in March.

It’s another short and sweet week in sneaker releases as one of the biggest years in sneaker drops prepares to wind down.

Just four silhouettes are on our radar this week and that’s a good thing since we don’t want to be picking sneakers that are difficult to pair with outfits or just don’t pique our interest. Yeezy Boost 350 V2? Never heard of them. There are better sneaker designs out there for half the money in our opinion.

Helping you out with that little challenge is Pharrell’s latest collaboration with Adidas for the Tennis Hu shod in light grey, Nike’s resurrection of a 1993 classic in the retrograde Pantheon silhouette and a sweet pair of New Balance MRL247s in sunset.

For the more conservative sneaker fiend, we have the Adidas Swift Run in core black, Givenchy leather sneakers in classic white and the latest adidas Consortium UltraBoost in a lux trim….

There’s a bit of monochrome inspiration going on this edition with Adidas dropping the NMD R1 Primeknit in a sinister Core Black colourway, Nike’s Air Max 97 re-imagined in Ultra Black and Givenchy going the monochrome route for their latest leather slip-ons.

NikeLab have also snuck in there with a sleek pair of Zoom Fly SPs alongside Asics’ Gel Lyte 30th anniversary colourways. Diadora makes a decent entry this week w…

Nike is taking sneaker customisation to a whole new level this month. For decades, the company has worked with athletes to create cutting-edge and highly personalised products that have given us non-celebs serious footwear envy. Now, with the launch of the Nike Makers’ Experience, it’s finally our chance get a taste of the A-list bespoke sneaker life.

Nike’s Advanced Innovation team has set up shop at 45 Grand Street in New York City. Dubbed the Nike By You Studio, the space offers select c…

There is nothing worse than having your makeup fade off during the day. With the crazy hot days of summer, traveling, and spending time in the pool and ocean, it’s hard to keep our makeup looking fresh all day long! Below are 7 easy tips to help your makeup stay on all day!

1. Primer: A primer is a no-brainer to get the most wear out or your makeup. It creates a really smooth base for your foundation so it doesn’t come off easily throughout the day. I switch back and forth between this Smashbox Photofinish Primer and the Smashbox Pore Primer. Both are great! Some days I just notice my pores a little more around my nose and want to smooth them out. The primer has such a velvety smooth finish that makes your foundation go on really smooth and last all day.

2. Face Oil: I just added a face oil to my beauty routine and I love the results! Add one drop of oil for every 3 drops of foundation and mix together before applying. It adds extra hydration so it blends flawlessly and looks really natural. You can also use an oil alone as a moisturizer to get that healthy glow. Obsessed with this rose one – it smells incredible!

3. 24 Hour Foundation: I am obsessed with this foundation. It really does last all day and gives the best, even coverage. Honestly I don’t wear foundation nearly as much in the summer but if I do, I know I can count on this Lancôme one to last all day! It’s my favorite! I wear shade 360 bisque regularly and, when I’m tan, add 420.

4. Setting Powder: Layering a setting powder over your liquid foundation or tinted moisturizer helps it set and stay in place. I’m super picky with my powders because I hate that thick makeup look, but this one blends really well and is really light and translucent. Use your fluffiest brush to swirl, tap off excess powder, and apply to your cheeks, mid-forehead, nose, and chin.

5. Finishing Mist: For your last step, lightly apply a finishing spray to your final look. This one has options for every skin type – I love the ‘All Nighter‘. Not only does it keep your makeup in place, it keeps it from melting away which is the worst during the summer.

6. Waterproof Mascara: Is there anything worse than your mascara smudging underneath your eyes?! I’m really particular about my mascara and can’t stand when it starts to rub off under my eyes – nothing ruins a fresh face faster! I just got this waterproof one that stays put for 12 hours – a must for those long summer days or trips to the beach.

7. Go bare! ok so this is a cheating step a little, but embracing your natural skin saves you from stressing about your makeup! Use a little tinted moisturizer with sunscreen and embrace your beautiful skin.

What are some of your favorite hacks to make your makeup last all day? Below are more of my beauty favorites from Macy’s.

Elevate your kicks game with the best sneaker releases to drop this week. It’s an all star affair with some big names pulling together some of their most sought after silhouettes in re-release and new colourway variants.

The one you need to know about this week? The Nike OG Flyknit Trainer which finally makes its re-release since debuting back in 2012. The Oreo inspired colourway will be a hit amongst snekaerheads and minimalist fiends alike so make sure you get in quick before they all…

We’ve arrived at the end of another business week and that only means one thing – shoes off, sneakers on.

For this edition we’ve gathered a short but sweet mix across various makers including Nike, Adidas, Puma New Balance and Hogan who have collaborated with Aston Martin. First up of course is the resurrection of the Mariah silhouette from Nike which now comes in flyknit guise.

New Balance have also teamed up with Stance for a sweet minimalist two tone sneaker whilst Puma…

Cody and I grew up playing sports and the kids are all in sports, so we’ve always been a really active family. Â Cody and IÂ do different workouts at home when we don’t make it to the gym and Beckam has started trying to imitate some of the exercises. He’s mostly picked up on lunges and push-ups and always says,”Look at my push-ups like dad!” or “Look at my legs, mom!” It’s seriously the funniest thing!

Nike and Adidas have become our family’s favorites. Â For the kids, it starts with Wes – all he wants to wear is his baggy athletic shorts and tees. Beckam, in true little brother form, just wants to copy everything that Wes wears. Mara is so cute and wants to coordinate with B so it comes full circle and everybody usually ends up in some kind of sportswear look.

B never wants to take his cleats off! When he opened them he was so excited and put them on immediately and started running up and down the stairs showing off how fast he was in them. It’s like in his head he is playing the part of a soccer player but once he got on the field at his last game he refused to play but he still considers himself a full time soccer player off the field, haha. We also got him this outfit and this oneÂ and I melt every time he wears them! So cute!

I love the bright and colorful kids selection they have at Kohl’s, especially their pastelsÂ (also got these for Mara in mint). They have so many cute athletic pieces for the kids and you can always find a good sale or deal! Athletic pieces always hold up well so I don’t have to worry about the kids being rough on clothes. Love love this shirt on B. The bright lettering really pops – it’s one of his favorited shirts.

I gotÂ these black shorts and loved them so much I ordered them in olive and pink, too. A lot of my Nike shorts flare out on the side, so I love that this pair doesn’t. I also ordered these white sneakersÂ while they were running a 15% off sale. Honestly it was one of those pieces that you buy because they are on sale even though you don’t know if you really need them, but in person they are SOOOO CUTE. They make any workout look really pop with the crisp white. I’m obsessed – they’ve been on repeat!!

We’re going to let you in on a secret. The way to a man’s heart isn’t via his stomach, it’s via his feet.

And keeping those feet happy this week is a simple case of slipping into someÂ of theÂ world’s hottest sneakers at the moment. It’s all about the big releases this week with the arrival of Nike’s Air Max Day unleashing some of the hottest silhouettes to ever wear the ‘Air Max’ moniker.

Not to be outdone is a brand new pair of flyknits decked out in the ‘No Parking’ colourway. Better ke…

It’s going to be a wet weekend filled with soiled shoes so you know what to do with those feet. Get them into a fresh pair of kicks from this week’s collection of the hottest drops.

Dominating the sneaker circuit this week is Adidas with an extensive release across their most popular silhouettes like the ZX Flux and Gazelle OG. Fans can now score these in new colourways including blue and fresh mint.

Not to be left out of the game are Puma who have teamed up with Staple Design for a fresh…

Get those toes warmed up real good with this week’s coolest collection of sneakers to hit home.

The hit list is dominated with Nike this time with everything from their iconic Flyknit Racer in Japanese indigo to special field boots to a clean white sneaker perfect for weekend duties.

Adidas sneak in there with yet another NMD, this time the R1 variant in custom Champs Sports colours. Going old school also seems to be this week’s flavour with Adidas’ Consortium x Kasina Superstar 80s keep…