Background*

Ms. Irene B. Rosenfeld serves as the Chairman of the Board and Chief Executive Officer of Kraft Canada Inc. Ms. Rosenfeld has been the Chief Executive Officer of Mondelez International, Inc. since June 26, 2006. She served as the President of North American Businesses at Kraft Foods North America, a subsidiary of Mondelez International, Inc. from 1981 to 2003. She served as the Chief Executive Officer of Kraft Foods Inc. at Kraft Foods Europe GmbH since June 2006. She ... served as President of Kraft General Foods Canada Inc. She served as the Chairman since March 2007, following Altria Group’s spin-off of Kraft. Ms. Rosenfeld has been the Chairman at Mondelez International, Inc. since March 30, 2007. She has nearly 30 years of experience in the food and beverage industry and has a long history of bringing a consumer focus and innovation to building businesses. She began her career at Dancer Fitzgerald Sample advertising agency in New York and later joined General Foods in consumer research. Over the years, Ms. Rosenfeld advanced in a variety of leadership roles at Kraft. Among her many accomplishments, she led the restructuring and turnaround of key businesses in the United States, Canada and Mexico, and the highly successful integration of the Nabisco acquisition. Ms. Rosenfeld also served on the senior team that led Kraft’s Initial Public Offering in 2001. From 2004 to 2006, she served as Chairman and Chief Executive Officer of Frito-Lay, a division of PepsiCo, where she led her organization to accelerated growth in better-for-you products and developed a pipeline of health and wellness offerings. She is active in a number of industry and community organizations, including The Economic Club of Chicago. She has been a Director of Mondelez International, Inc. since June 2006. She served as a Director of Kraft Foods Group, Inc. until September 30, 2012. She served as Director of AutoNation Inc. since March 1999. Ms. Rosenfeld holds a Ph.D. in Marketing and Statistics, a Master of Science in Business Administration, and a Bachelor of Arts in Psychology from Cornell University.

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