How Story Something started their button or icon journey

Company name

Story Something

Overview

Story Something is an immersive storytelling platform for children. Just as Dr. Seuss re-imagined children’s picture books for the Baby Boomers, and Sesame Street transformed television into a storyteller for Generation X, Story Something takes everything we’ve learned about what engages the modern reader’s imagination and combines it with the best game mechanics of the online world to create a new reading experience for children.

We are not simply publishing ebooks, nor are we trying to start a gaming company. Instead, Story Something creates interactive “Storyworlds” for children to explore that combine the narrative of great children’s books with the interactivity of social games and virtual worlds. Think of it as “Madeleine” meets “Mafia Wars” with fewer weapons. Or “Curious George” meets “Club Penguin” without the ice.

The project is the set of initial badges and icons that children will receive for reading stories, solving puzzles, etc. We will be adding additional badges and awards down the road, and we'd like to create an on-going relationship with a designer.

Tell us a bit about who you are and the people you reach

Our target audience are young children ages 3-9 and their parents. We communicate with children and their parents on our website, on the iPhone or iPad, or wherever else they want to read stories. These badges are key to the experience and will be distributed wherever possible.

We really love the simplicity and vibrant colors of the badges created by Foursquare and want to create our own unique set made really fun for young kids. If you are not familiar with the Foursquare badges, please check out these links:

Colors and style should be complementary to the color scheme of the attached screen shot.

COMPETING DESIGNERS ONLY NEED TO CREATE THE 3 ICONS AND FIRST 3 BADGES IN THE SERIES FOR THE CONTEST SUBMISSION. AFTER A WINNER IS SELECTED, THE REMAINING BADGES CAN BE PRODUCED TO SAVE TIME AND EFFORT.

Requirements

DELIVERABLES:
The final badges will be delivered in the following sizes.

1. Vector file
2. 512 x 512 jpeg
3. 60 x 60 jpeg

BADGES AND ICONS USED FOR COMPETITION (all 60 x 60):

ICONS:
1. Generic Badge
2. Book
3. Backpack

These are suggested designs for the badges awarded for the goal. If there's a better visual design for a badge, go for it.

1. Book with a Star (for first story read)
2. Calendar with 3 days (reading 3 days in a row)
3. Envelope with #5 (sharing with 5 friends)

--- COMPLETED AFTER WINNER IS SELECTED (SWITCHING UP THE COLORS TO MAKE THEM UNIQUE) ---
1. Gray State (when the badge isn't earned)
2a. Book with #5 (reading 5 stories)
2b. Book with #10 (reading 10 stories)
2c. Book with #25 (reading 25 stories)
3. Book with a 5x (reading same story 5 times)
3a. Book with 10x or other visual (re-reading a story 10 times)
4a. Calendar with 7 days (reading stories 7 days in a row)
5a. Envelope with #10 (sharing 10 friends)
6. 3 People on badge (3 friends signing up)
6a. 10 people on badge (having 10 friends sign up)
7. Chair with the #3 (reading 3 stories in one sitting)
7a. chair with the #5 (reading 5 stories in one sitting)
8. Clock face at 7am or bird with worm (reading stories before 7 am)
9. Clock face at 10 pm or night owl (reading stories after 10 pm)
10. Birthday Cake
11. Facebook logo (sharing on facebook)