PS4 Mysteriously Dropping To 199 Euros Tomorrow For One Day Only

I wonder why…

Sony may be leading this generation of console saes, but it looks like it has no intention of relinquishing that lead any time soon, either. With the launch of the Nintendo Switch worldwide tomorrow, it looks like Sony is planning to mysteriously drop the price of the PS4 Slim in Europe to just 199 Euros.

But, I hear you say, the Switch and the PS4 are not competing directly- and you are right about that. The Switch and the PS4 cater to two very different markets with little to no overlap. And where there is overlap, people buying a Switch likely own a PS4 already and are looking to supplement it. So how does this help Sony?

Well, consider the fact that the Switch is basically sold out at the moment. Someone goes to pick on up, 300 bucks in hand, and sees the shelves empty. Then they see a PS4 for two thirds that price, meaning they can get a game or two as well and still save money- why not go for that instead?

Given that the deal is only limited to one day, it’s unlikely to impact either PS4 or Switch sales much. But it’s just intriguing and amusing to see Sony and Nintendo competing with each other directly again.