Going Beyond Radio

TIGER WOODS: Ratings Go Up

“NBC Sports said the final round drew a 4.9 overnight rating with a 10 share. According to Nielsen Media Research, that’s the highest rating of any golf tournament since the U.S. Open in June. Woods won that tournament in a playoff.

The period since also covers the 2008 British Open and the PGA Championship.

The Bay Hill rating was up 23 percent from last year and attracted more viewers than the British Open and PGA Championship last year when Woods did not play because of knee surgery.”