Extend your reach with mobile advertising

Use Bing Ads to connect with your on-the-go customers

Keep up with your mobile audience

Mobile searchers are your customers. They shop, research and buy in real time and on the move, now faster than ever. In fact, one out of four U.K. shoppers are using mobile devices exclusively and 63 percent of mobile searchers are looking to purchase within a day.1

Trends

The massive shift to mobile

Mobile search advertising is quickly becoming the best way for businesses to reach consumers. The chart below shows that almost 30 percent of search queries in the U.K. are from mobile devices. By 2017, Marin Software predicts that searches from mobile devices will outpace searches from PCs.2

Shopping with mobile

In our research, we found that consumers rely on their mobile devices throughout all stages of the purchase process.3

Mobile users move fast

Whether a phone call, store visit or purchase, 70 percent of mobile users act within five hours of a search. Bing Ads mobile advertising lets you be there to influence a shopper’s decisions in their “mobile moment".

Growth

Surging mobile searches

Prospering partnerships

Bing’s partnerships with Apple, Amazon and Yahoo result in billions of mobile searches each month and offer ad placements you can only access through Bing Ads.

Our mobile momentum

Mobile ad clicks on the Bing Network in the U.K. grew 134 percent year over year,6 and we're actively building our partner network to expand Bing and Bing Mobile so you can reach more customers.

Reach across all platforms

Bing Ads reaches all major mobile operating systems, dozens of OEMs and thousands of models.

Solutions

Get calls. Get customers.

Get an average of 10-15 percent more clicks using Call Extensions to display a phone number directly in your search ad (U.S. data).5 Mobile searchers can simply tap the number in your ad to call. Measure your campaign with detailed analytics.

Drive in-store traffic

Put your address and phone number in your ads with Location Extensions and help local customers find your business fast. Location Extensions can boost your click-through rate of up to 15 percent (U.S. data).5