“Feels good and looks awesome!” That’s what a beauty editor said about the new Mary Kay True Dimensions Lipstick. Over two days in December, we showed our new, hot True Dimensions Lipstick to beauty and style editors of the hottest magazine titles. The new formula is a color-infused...

As a part of Mary Kay's public relations group, a big focus for our team is to get media to cover our latest and greatest products. An effective way to help get coverage in the most influential beauty and fashion magazines is to have what we commonly refer to as “desksides” – these...

Every year, some of the top media outlets from across the nation are lucky enough to head to an exclusive summer house on the island of Nantucket (yes, we’re jealous too). This VIP trip allows them to learn about and try products from brands in a natural setting. We knew the perfect way for media...