Microsoft’s hopes of keeping pace in the videogame market lies on its newest title, a combat game called “Titanfall” set to hit the shelves on Tuesday. WSJ's Ian Sherr joins digits. Photo: EA.

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... will commit Digits I'm Steve Russolillo Micra soft hopes of keeping peace in the videogame market ... lies in its newest title a comeback game called Titanfall set to hit the shelves on Tuesday ... Micra soft has been promoting the game since last June ... with hopes of providing users a strong reason to buy its newest hardware Wall Street Journal tech reporter Ian Sherr joins digits ... in other gone ... so in the US is the paper today saying Titanfall could be a game changer Kia ... explain ... so basically my croissant has been ... lagging a little bit with the Xbox One it launched in November ... a week after ... Sony released its PlayStation four both of them being ... Ivan USTA game console to hit the market a number of years ... and I recently they both sold out they did pretty well ... but as time when I'm in sunny was starting to get a gap that they were saying to do a lot better ... I the Micra soft in the value of the one I got electronic stores as they do quite regularly ... I seen boxes and boxes Xbox one's I don't sees me PlayStation four so there's a lot of anecdotal and also ... some data driven out as evidence that they're not doing that well ... so Titanfall is now one of the first major gains to come out since the launch of these Yukon schools ... it's only gonna be on the Xbox says Kamiyama expects one three sixty which is their all their one and on PCs ... and it could really help to drive a lot of attention to the Xbox One ... especially among the Tencor hardcore gamers that ... we are are up on every major new game and really interested ... in playing the hottest new title ... so the exclusivity that humans and that's the key here obviously for Micra soft what's the ... the sense of buzz or buildup that you're seeing here ahead of this for weeks ... but it's been a ton of marketing as you mentioned I've paid they marketed the way since June ... um I dunno about you but I can't ignore every I mean there's so much advertising going on for this game ... I it the reviews just did it today actually and they're doing pretty well in terms of the reviews so that helps ... it's the number one most A I've pre ordered game in the US for over a month ... I there's also a lot of other data out there that Sistani is showing that they're doing pretty well so far social media metrics and whatnot ... ah but the real question is the staying power if you look at games like call of duty ... which is really one of the most successful of war simulation shooting games of all time ... I it's been able to ... just be at the top of the sales charts for almost an entire year ... I remember looking in I NPD group which tracks on the U S retail sales of new games ... called duty is almost on the onthe top ten chart every month ... than staying power that not very many video games are able to have ... and Micra soft if they can get it there and we don't know whether Titanfall will be the kind of game ... could really help make the difference if you're member halo which is one of the another one of the most popular games of all time ... they can now with the Egea Ridge like stocks in two thousand won it was ... an exclusive game on the onthe Xbox and Ichiro the Xbox and to being a major player in the industry ... so if Titanfall can repeat that they can really make a difference for ... its alot so so what about the pricing strategy that Micra soft is using with this game ... it's a little unusual actually sewed usually in a day in the first couple months that a console is out ... you don't see price drops its really un usual ... if you remember when ... it Apple dropped the price on into regional I phone there are a bit few months after came out there's a lot of ... hand wringing over it ... and I and so what happened this time around it's really interesting like this on to drop the credit price of its Xbox One ... is that it's offering a limited number of bottles where if you buy a new Xbox One and today ... it were tomorrow really ... you'll get Titanfall along with it for free so it's effectively sixty dollars off ... that's that's a really interesting strategy will see if it makes a difference ... I again part of the thing if they're lagging in sales with the Xbox One and not selling as much hardware ... if people are going to buy the game anyway ... it might ... make the difference ... it's a big week for Microsoft we will be watching closely in certain sentences go thank you so much for joining us ... my pleasure