Lord Nigel Crisp who asked us to support one another. He said the campaign is about health - of those nurses care for - not just nurses.

"What a force 23 million nurses could be working together."

Dr. Barbara Stilwell spoke about how too often nurses are 'invisible' - it's difficult for their voices to be heard, which makes it difficult for them to influence policy. We need to change that, and take inspiration from Florence Nightingale, whom Barbara described as a "bad ass", and:

"Florence Nightingale was passionate about collecting evidence and data. A great role model - nursing is about

Ruth May, announced today as the new Chief Nursing Officer for England from January, concluded by asking nurses to own this profession:

"Speak together as one voice - our strength is in our voice."

So what now?

This month's 30 Day Challenge is about mentoring and reverse mentoring. In the workplace it has tended to describe a relationship in which a more experienced colleague uses their greater knowledge and understanding of the work or workplace to support a more junior or inexperienced member of staff. Sometimes a more junior member of staff may have greater knowledge or experience in certain aspects of work or the workplace and they may act as the mentor. The launch of Nursing Now England and its impact on the profession is a fabulous topic for this conversation.

January's challenge is about sharing our extraordinary profession with young people, both in schools and local communities. We are developing resources for Ambassadors to share with schools, one already available is a recording of a live webinar led by Alex George, an emergency department doctor and Love Island contestant is in conversations with Professor Jane Cummings and ambassadors Dann Gooding, Annette Hughes and Charlotte Hall. Ambassadors are also encouraged to join Inspiring the Future which connects schools and volunteers to promote NHS professions and careers.

The Transforming Perceptions of Midwifery programme will continue under the same name in order to give this important workforce its own separate focus. Professor Jacqueline Dunkley-Bent spoke yesterday, saying:

"We will transform perceptions of midwifery in this country, and I hope this has a ripple across the world."

"The thing about Florence Nightingale is she wasn't an angel, she was a badass woman! She wanted change and she went about seeking that change by collecting data and lobbying policy makers." Empowering message from @bathebrit at the launch of #NursingNowEngland 💪

96% of the public trust nurses! Now if only we can get 96% of the public to value nurses for what we do, we are so much more than care givers, we are advocates, multitaskers, researchers, innovators, skilled, knowledgeable professionals and we are leaders. #NursingNowEngland