Is User Curated Content The Next Step For Search?Seeking AlphaDisclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions.

An In-depth Guide to Content Curation Search Engine People (blog) Content curation is something that spurs quite a few debates over the web, and its not even about its usefulness or effectiveness – most people agree that content curation can be...

Excerpted from article by SEOmoz:" It's not that SEO is dead or that links are obsolete, or whatever all that crazy talk is that's been going around. It's that there's a way to integrate all the pieces into the big picture of building a better company by building an online community around it.

There are lots of benefits to building a community around your company, but if I had to choose a few, here are my top five:1. It will help you weather Google’s algorithms;2. It will add equity and value to your business;3. It will help you have purpose;4. It will help you stand out;5. It will put the focus on goals, not tools.

Here is a super awesome infographic and the play-by-play breakdown of each step in the process. Whether you’re building a community from scratch, or you’re working to grow an existing one, you can use this process to get your community rolling or optimize and leverage what you already have.

[Here are only main sections of article]:

[1] Define your business objectives.So before you do that, think about this:1) What makes your company unique?2) Why do you care?3) What do you want to build?4) Who do you want to build it for?

[2] Elect your team.Here’s a few tips for getting the right team in place so that you can start working toward achieving your goals:1) Understand the roles;2) Elect, don’t just assign;3) Work together as one, big, happy family;

[3] Develop your strategy.Think about strategy in three pieces: the what, the when, and the how.1) The what: campaigns;2) The when: execution calendar;3) The how: ongoing efforts.

[4] Empower your team.Do not skip this step.I repeat. This step is important.You can empower your team for success by addressing a few simple questions:1) Why are we doing this?2) How much work is involved?3) When will we see results?

[5] Learn your industry.One of your number one priorities in marketing your business online is providing the best possible customer experience. And you can’t do that if you’re not learning continuously.

[6] Create the value.Ok, now we’re getting to the real good stuff. Value is what your community is built upon, whether that’s “tangible” stuff like blog posts, videos, resources, and tools; or an approach, perspective, or virtue that is the basis for common ground. Value that focuses on your customer and their experience is what attracts people to your business, your brand, and your community.Foundational content is the more static stuff on your website...The challenge with foundational content is to listen to your customer. Observe their needs, the things in life that they struggle with, and then communicate how your products or services address those things.Community building content is the stuff that’s more dynamic in nature and usually lives on your blog. It’s the content that is less about what you do and more about what you know.

[7] Share the value.It works like this: 80% of the time, share other people’s great stuff. But don’t just retweet it or hit the share button and place it on your feed. Read it. Internalize it. And then curate it. Tell people why it’s good. This helps you learn and also keeps the focus where it belongs: on the value that you're providing for the reader.20% of the time, share your own stuff, but make it remarkable. This is the community building stuff that we just talked about.

[8] Build and foster growth.There are lots of things that you can do to foster and grow your community. Here’s just a few:1) Get in there;2) Embrace offline efforts;3) Acknowledge and show appreciation.

[9] Measure and analyze (and communicate).Everything you do will include testing, feedback, measurement, analysis, adjustments, rinsing, and repeating. And then, you’ve got to communicate this data to your team (and/or your client).

Keep these final things in mind:- This is about building a brand;- Stay grounded in your goals;- Don’t give up."

I use it to produce my web daily newspaper 'The @grattongirl Review' which, since its launch in 2011, has received thousands of reads and shares. Essentially Paper.li is a free content-curation service that lets you publish ...

New Curation Models Emerge for Publishers MediaBizNet Publishers can create apps that feature original content from their own website (or multiple properties) as well as third-party content curated from TrapIt's discovery engine, which the company...

However, it is strange though that only few people understand what content curation is and how to use the same for business growth and promotion. Moving ahead in the competitive online world is a tough task and one needs to have a ...

Hi Robin. I know you have infinite curiosity which is a great quality for curators ;-) Just like some other successful companies in our space (HootSuite, SlideShare...), there are multiple reasons for us not to communicate on that in spite of having traction and success. To give you more insights, I would actually argue that growth rates on these numbers are actually more important than the absolute values themselves. Our traffic, usage and revenue are all growing at the same pace and have done x5 in 1 year. More importantly, in spite of being a significant scale with now 6m+ monthly uniques and close to 400,000 professionals and businesses with a Scoop.it account, it doesn't give any signs of slowing down (while we have many opportunities to catch and improvements to make). And without trying to pick on them but just to give a sense of perspective, we're about 20x the size snip.it had before they shut down. This is not to say we'll rest on our laurels: we're committed to make constant improvements to serve our community better and go much further so stay tuned for more updates!

The Ultimate List of Content Curation Tools, and accompanying map, is comprised of both business grade tools that can support organizations’ content marketing strategies, as well as personal curati… (Content Curation Tools: The Ultimate List

Content Curation & SEO: A Bad Match? Search Engine Watch Many publishers continue to seek cheap and easy ways to publish lots of pages and get them up with a goal of bringing in incremental search traffic.

Excerpted from article by SEOmoz:" It's not that SEO is dead or that links are obsolete, or whatever all that crazy talk is that's been going around. It's that there's a way to integrate all the pieces into the big picture of building a better company by building an online community around it.

There are lots of benefits to building a community around your company, but if I had to choose a few, here are my top five:1. It will help you weather Google’s algorithms;2. It will add equity and value to your business;3. It will help you have purpose;4. It will help you stand out;5. It will put the focus on goals, not tools.

Here is a super awesome infographic and the play-by-play breakdown of each step in the process. Whether you’re building a community from scratch, or you’re working to grow an existing one, you can use this process to get your community rolling or optimize and leverage what you already have.

[Here are only main sections of article]:

[1] Define your business objectives.So before you do that, think about this:1) What makes your company unique?2) Why do you care?3) What do you want to build?4) Who do you want to build it for?

[2] Elect your team.Here’s a few tips for getting the right team in place so that you can start working toward achieving your goals:1) Understand the roles;2) Elect, don’t just assign;3) Work together as one, big, happy family;

[3] Develop your strategy.Think about strategy in three pieces: the what, the when, and the how.1) The what: campaigns;2) The when: execution calendar;3) The how: ongoing efforts.

[4] Empower your team.Do not skip this step.I repeat. This step is important.You can empower your team for success by addressing a few simple questions:1) Why are we doing this?2) How much work is involved?3) When will we see results?

[5] Learn your industry.One of your number one priorities in marketing your business online is providing the best possible customer experience. And you can’t do that if you’re not learning continuously.

[6] Create the value.Ok, now we’re getting to the real good stuff. Value is what your community is built upon, whether that’s “tangible” stuff like blog posts, videos, resources, and tools; or an approach, perspective, or virtue that is the basis for common ground. Value that focuses on your customer and their experience is what attracts people to your business, your brand, and your community.Foundational content is the more static stuff on your website...The challenge with foundational content is to listen to your customer. Observe their needs, the things in life that they struggle with, and then communicate how your products or services address those things.Community building content is the stuff that’s more dynamic in nature and usually lives on your blog. It’s the content that is less about what you do and more about what you know.

[7] Share the value.It works like this: 80% of the time, share other people’s great stuff. But don’t just retweet it or hit the share button and place it on your feed. Read it. Internalize it. And then curate it. Tell people why it’s good. This helps you learn and also keeps the focus where it belongs: on the value that you're providing for the reader.20% of the time, share your own stuff, but make it remarkable. This is the community building stuff that we just talked about.

[8] Build and foster growth.There are lots of things that you can do to foster and grow your community. Here’s just a few:1) Get in there;2) Embrace offline efforts;3) Acknowledge and show appreciation.

[9] Measure and analyze (and communicate).Everything you do will include testing, feedback, measurement, analysis, adjustments, rinsing, and repeating. And then, you’ve got to communicate this data to your team (and/or your client).

Keep these final things in mind:- This is about building a brand;- Stay grounded in your goals;- Don’t give up."

Asking the question, 'What has changed in content curation?' Graeme Hodgeson answered that it is now bottom-up, with people everywhere on the Web now curating content for others, and filtering information for different ...

Creating original content is resource intensive and while some companies that have all the copywriting resources they need (that's an exception not the rule) it makes sense to curate content in addition to publishing original ...

Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.

Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.

Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.