Although a lot of Brands are getting interested in TikTok nowadays. Here’s a look at what exactly are they doing on the platform.

I did take a look. There’s Realme, scoring a LOT of ‘hearts’.

Source: karthik srinivasan

Although their content marketing is same on instagram or Facebook or twitter. Realme has people dancing on it’s oficial track and ask their users to share their videos with other people(which they are doing blindly).

Clothing Brand Calvin Klein strategy is different and are using celebs like Shawn Mendes, the Grammy nominated singer-songwriter, actor Noah Centineo, model Kendall Jenner and musician A$AP Rocky for their short videos.