The NCAA has made the decision not to enter a new contract for the license of its name and logo for the EA Sports NCAA Football video game. The current contract expires in June 2014, but our timing is based on the need to provide EA notice for future planning. As a result, the NCAA Football 2014 video game will be the last to include the NCAA’s name and logo. We are confident in our legal position regarding the use of our trademarks in video games. But given the current business climate and costs of litigation, we determined participating in this game is not in the best interests of the NCAA.

Universities can still do individual licenses, but the game can never be called EA “NCAA” College Football again and anything remotely connected to NCAA can’t be in it (No BCS Championship game).

This is a reaction to the Ed O’Bannon lawsuit the NCAA is currently facing. O’Bannon is heading a group suing the NCAA for using players likeness to profit. Even though EA doesn’t use player names, I think I know who #2 on Texas A&M is.