ABOUT

MARKETING BY ANDREW

How it all started…

Born and raised in a family of communications professionals; marketing, printing, and magazine production was always apart of Andrew’s (Drew) family and he started at a very tender age in the advertising world. Beginning in his “teens” Andrew promoted clubs and underground magazines such as Fader Magazine, as well as the first underground record label in the Rhode Island market with Rawkus label music. Branching out from there Andrew helped to introduce and establish KMX which was an early energy drink from the people at Fader Magazine.

During this same period Andrew promoted the music label and searched for new talent in the clubs by hosting, promoting and cultivating a following by handling the DJ duties. In addition to the clubs and music scene, Andrew founded www.risr.net (Rhode Island Street Racing) where he handled the planning, funding, marketing and hosting for multiple shows growing from a modest 95 cars to well over 400 in a short time. Through this venture, he teamed up with NAPA, Toyota, Slipstream Media (Mazda’s US marketing agency of record), Hot Import Nights/Days, local radio stations (Hot 106FM) and Red Bull. The events established a popularity that garnered time on the Speed Channel for the segments at Lime Rock Raceway. At its peak and sale the site had generated well over one million hits per month.

Additionally, he has worked on a variety of marketing communications projects including:

In his career Andrew has handled all aspects of sales, promotion, marketing (traditional and digital), advertising and online analytic. He is a is young and busy professional with three children: whenever he has spare time he enjoys building performance cars and motorcycles, as well as participating in semi-pro football, boxing, mixed martial arts and coaches minor league baseball.

Marketing by Andrew: Overview

Marketing

“Untold, Unsold” – This is the basics to marketing. If your product or service is unknown by your audience, then how can you expect to be successful?

Social Media Marketing

Having a profile on any one of the social media platforms is only one tenth of social media marketing.

Web Development

In-house web development has been our passion since 2002. We work with all major CMS.

Media Development

Video, Photo, Graphics and more. Everything produced by MBA is all done in house. Speak directly to those who are working on YOUR project. Skip the middle men – go direct.

We are marketing and media.

Creativity comes in many shapes and sizes. I respect anyone who is willing to show the world their creativity. Its a form of expression; Expression that is tangible and admirable. I hope you enjoy OUR level of creativity.

A. Irby
Principal

We’re scalable

We are a practical group of young professionals. Delivering our same services to companies like Porsche, to local start ups and non-profits; We understand scaling. Providing high end tools and materials to all regardless of budget.