“Many people, businesses and public sector organisations are in a state of gloom and despair at the moment. What can lift this mood and inject a sense of energy and urgency into them? In a few words – this book by Genevieve de Lacaze. Read this book. It may change your life, your business, or your organisation.” -Professor Malcolm Prowle

Whether you are an entrepreneur, student, parent, teacher, careers’ professionalor employer; whether you’re starting, changing or stuck in your career, Passion Pays can be a valuable resource for you and for people around you.

Why do so few people get prosperous, when most of us struggle to make ends meet? What am I missing?

What do those lucky people know that I don’t know?

What is the difference between those who lead their lives and their teams to success and those who do not?

Some people seem to always have 10 approaches to solve a problem, how do they exploit challenges and obstacles?

What can inspire young people to create a better future for themselves?

How can I contribute my talents to the world and get paid for it?

How do I fit into this crazy world?

Is it a utopia to be both ‘spiritual’ and rich?

Why doesn’t my hard work pay off?

If you are asking yourself these questions, you’re in perfect company. In this timely, breakthrough book, Genevieve de Lacaze, aka GenieCoach, takes a personal and societal approach to put Passion in a whole new light: the heart-rooted energy that drives us to inspire and create a better future for ourselves, our businesses, our communities and humanity. Blending humour, motivation, understanding and straight talk, Genevieve leads us on a rewarding four-stage journey filled with enlightening games and stories, provocative questions, hard-hitting points and practical wisdom.

Genevieve personally interviewed 30 inspiring men and women, from diverse backgrounds and passions, to feature as real-life exemplars of how passion pays. Get inside the minds of people like you who are making a living doing what they love, and learn exactly how they do it.