Intelligent Investing for the Independent Type

We give you the tools. You take it from there.

Connect with us or the market anytime, anywhere you are.

Research investments, analyze your portfolio or place trades from any device. If you have questions you can call, chat or email our knowledgeable specialists. We’re here 24/7.

Commission-free ETFs from WisdomTree, iShares and more.

We partnered with market leaders to offer you simple, high-quality ETFs that complement your portfolio, so you can diversify your strategy with little impact to your bottom line.

Up to a $150 transfer fee credit.

If you’re already trading somewhere else, move your account to us and we’ll reimburse up to $150 in transfer fees if you make a one-time transfer of $2,500 or more. You’ll need to complete the Automated Customer Account Transfer (ACAT) form, and we must receive it within 15 days of opening the new account. Account owners who complete a first-time ACAT transfer of $2,500 or more are eligible to receive a transfer fee credit of up to $150 to cover the outgoing transfer fee from the current brokerage firm. This credit will be deposited into the new account within 30 days of receiving proof of charge. Keep in mind, this credit can’t be applied to termination or maintenance fees.

Investment Choices

Keep costs low and create an approach you're comfortable with.

An investment strategy with competitive edge starts here. Whether you’re in it for the long
term, short term or somewhere in between, we offer a broad range of products so you can diversify your portfolio
as you see fit.

Stocks

The most common type of security, stocks let you own a piece of a company. Investors
usually buy stocks because of their potential for growth. We have thousands of stocks to choose from
and multiple ways to invest.

ETFs

This is a more diversified investment that trades like stock but pools the money of
many investors to purchase a group of assets such as stocks, bonds, foreign currency or commodities.
Some of the most popular ETFs offer a type of
index investment, where the manager tracks the performance of a specific index such as the Dow Jones or
S&P 500. There are some types of ETFs, such as leveraged or inverse, which are short-term, higher-risk
investments that should
only be considered by experienced traders. Learn about
ETFs

Standard Pricing

$4.95

No account minimums

Ally Invest Select Pricing

$3.95

30+ trades per quarter or daily balance of $100,000 or more.

Penny stock pricing informationFor stocks priced less than $2.00, there’s an additional penny per share charge and the maximum commission per order generally doesn't exceed 5% of the trade value. With Standard Pricing, there’s a minimum commission of $4.95, or $3.95 with Ally Invest Select Pricing. Learn about low-priced securities

Commission-free ETFs

We carefully chose to offer a select list of commission-free ETFs from market
leaders so you can trade confidently and access more portfolio-building opportunities that fit your
goals. For regulatory or prospectus information, check out the iShares ETF Regulatory Documents
or the WisdomTree Resource Library.

Options

These are contracts that gives the owner the right to buy or sell an asset at a
fixed price, called the strike price, for a specific period of time. The “asset” may be several kinds
of underlying securities. Some of the most common
ones are stocks, indexes, or ETFs. That period of time could be as short as a day or as long as a
couple of years, depending on the option. The seller of the option contract receives the payment from
the buyer and then takes on an obligation to take the opposite side of the trade if the owner chooses
to buy or sell the asset. Keep in mind, we don’t charge a fee for closing options positions that are
5¢ or below. Take a
closer look at options trading

Bonds

Essentially a loan to a corporation or government, it’s a form of debt security
where an investor lends money to an entity in return for interest. The bond acts as an IOU, so once it
matures the bond issuer pays you back in full plus
interest. Make sure to take a moment to learn about each bond’s unique characteristics before you
purchase. Generally the higher the interest rate, the riskier the investment.

Standard Pricing and Ally Invest Select Pricing

$1

per bond
(Minimum $10)

Mutual Funds

An easy way to diversify a portfolio, a mutual fund includes money from multiple
investors to purchase a group of securities. Because the investments are diversified across a number of
securities, they’re often considered lower risk
than many other investments. With us, you can choose from more than 12,000 funds, some of which may
charge a fee.

Margin Account

A margin account allows you to borrow funds which can be used for increased
purchasing power or to withdraw funds from your account. We lend you the money you need using the
securities in your account as collateral, and like any loan,
you pay us interest on the amount you borrow. Take
a closer look at margin accounts

A Powerful Platform for Traders

Everything you need. All in one place.

Our award-winning experience is customized for online traders and designed to help you make
more informed investing decisions. You have everything you need to explore opportunities, gain insight, take
action or build your portfolio whenever the mood strikes.

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You can now request an account transfer online. Once requested, it takes generally 5 - 7 business days for us to process the request. As an incentive, if you fund your account via account transfer for $2500 or more, we’ll reimburse your account transfer fees up to $150.

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Yes. All marginable U.S. equities and selected American Depository Receipts (ADRs) priced at $4 or more that trade either on an exchange or quotes on NASDAQ are eligible for DRIP. Dividends are reinvested on your behalf on the dividend payable date by our clearing firm. The reinvested position will reflect in whole and fractional shares. The reinvestment price will be the prevailing market price at the time the order is entered on the payable date.

We can set up your entire account so that any eligible security that you currently hold will be subject to DRIP. Any eligible securities that you purchase thereafter will be automatically enrolled in DRIP. A security will need to be enrolled for DRIP prior to the ex-dividend date in order for the dividend to be reinvested.

You can also always request individual positions in your account to be enrolled for DRIP at no charge.

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Ally Invest Securities, LLC, is a member of the Securities Investor Protection Corporation (SIPC), which provides protection for accounts up to $500,000 (including $250,000 for claims of cash) per client as defined by SIPC rules. Visit http://www.sipc.org/for-investors/what-sipc-protects for more information or call 1-202-371-8300.

Our clearing firm, Apex Clearing, has also purchased an additional insurance policy through a group of London Underwriters (with Lloyd's of London Syndicates as the Lead Underwriter) to supplement SIPC protection. This additional insurance policy becomes available to customers in the event that SIPC limits are exhausted and provides protection for securities and cash up to an aggregate of $150 million. This insurance is provided to pay amounts in addition to those returned in a SIPC liquidation proceeding. This additional insurance policy is limited to a combined return to any customer from a Trustee, SIPC and London Underwriters of $37.5 million, including cash of up to $900,000. Like SIPC protection, this additional insurance does not protect against a loss in the market value of securities.

About

Terms & Privacy

Ally Financial Inc. (NYSE: ALLY) is a leading digital financial services company. Ally Bank, the company's direct banking subsidiary, offers an array of deposit and mortgage products and services. Ally Bank is a Member FDIC and Equal Housing Lender , NMLS ID 181005. Mortgage credit and collateral are subject to approval and additional terms and conditions apply. Programs, rates and terms and conditions are subject to change at any time without notice.

Foreign exchange (Forex) products and services are offered to self-directed investors through Ally Invest Forex LLC. NFA Member (ID #0408077), who acts as an introducing broker to GAIN Capital Group, LLC ("GAIN Capital"), a registered FCM/RFED and NFA Member (ID #0339826). Forex accounts are held and maintained at GAIN Capital. Forex accounts are NOT PROTECTED by the SIPC. View all Forex disclosures

Forex, options and other leveraged products involve significant risk of loss and may not be suitable for all investors. Products that are traded on margin carry a risk that you may lose more than your initial deposit

App Store is a service mark of Apple Inc. Google Play is a trademark of Google Inc. Amazon Appstore is a trademark of Amazon.com, Inc., or its affiliates. Windows Store is a trademark of the Microsoft group of companies.

Zelle and the Zelle related marks are wholly owned by Early Warning Services, LLC and are used herein under license.

MONEY® Magazine, Nov. 2018 ® 2018 Time Inc. MONEY® is a registered trademark of Time Inc. and is used under License. MONEY® and Time Inc. are not affiliated with, and do not endorse products or services of, Ally Bank.

According to both StockBrokers.com 2015 and 2016 Online Broker Reviews, Ally Invest received an overall 4 out of 5 star review and therefore is referred herewith as "a top brokerage" in both surveys.

Stockbrokers.com

Ally Invest was rated Best in Class for Commission & Fees and Offering of Investments by StockBrokers.com in their 2016 Broker Reviews. Four-stars were awarded for Commissions & Fees, Research, Customer Service, and Education in 2015 and 2016.
The Ally Invest platform received the #1 Broker Innovation in 2015 and the Trader Network was rated the #1 Community in 2014. Each StockBrokers.com annual review takes several hundred hours of research to complete and includes broker ratings for nine
different areas across 272 different variables: Commissions & Fees, Ease-of-Use, Platforms & Tools, Research, Customer Service, Offering of Investments, Education, Mobile Trading, and Banking.

StockBrokers.com is an investing website which is branded as helping consumers make money decisions. StockBrokers.com maintains a cross-marketing relationship with Ally Invest.

Ally Invest, LLC is not affiliated with, does not sponsor, is not sponsored by, does not endorse, and is not endorsed by the companies mentioned above or any of their affiliated companies.

Straight Talk Fees Guide

With any investing approach, high expenses can have a big impact on your returns. That's why
we have affordable, competitive fees and low commissions that won't get in the way of your financial goals.

Financial Industry Regulatory Authority (FINRA) transaction fee (TAF) This fee is charged on all stock and
ETF sales at a rate of $.000119 per share with a minimum charge of $0.01 and a maximum charge of $5.95.
This fee is rounded up to the nearest penny. Bonds are also subject to a TAF fee and can be charged up to
$0.75 per bond traded, regardless of the bond's par value.

Cash balances do not currently earn interest. You may request that your account be enrolled
in an interest-bearing Federal Deposit Insurance Corporation (FDIC) insured deposit sweep program. See current
yield and additional information

About Our Commissions

Commissions and fees from published websites are current as of 1/28/2019. Some brokers may
offer more competitive fees than the ones published if certain balances or levels of activity are met. You should
contact your broker to confirm their commission schedule.

Ally Invest Select Pricing

We offer select pricing of $3.95 per equity trade and 50¢ per options contract for
investors who make 30+ trades in the prior calendar quarter or maintain an average daily balance of $100,000 or
more in the prior calendar quarter. Select pricing begins on day 1 of the first quarter of eligibility. We charge
an additional 35¢ per contract on certain option index products where the exchanges charge a fee.

Low-Priced Securities Pricing

We require a minimum opening purchase order of $100 per order in OTCBB and Pink Sheet stocks,
and add 1¢ per share on the entire order for stocks priced less than $2. Maximum commission per order generally doesn't
exceed 5% of the trade value, with minimum commission of $4.95. We don’t accept opening trades for stocks below
1¢ per share.

Note for GTC orders: If we receive partial executions on
different trading
days you'll be charged separate commissions.

Commissions for Mutual Funds

Load

Purchases: $0 (subject to change from mutual fund)

Sale: (subject to change from mutual fund)

No Load

Purchases: $9.95

Sale: $9.95

Commissions for Bonds and CDs

Bonds

$1.00 per bond ($10.00 minimum, $250.00 maximum) per transaction

Treasuries

$1.00 per bond ($10.00 minimum, $250.00 maximum) per transaction

Certificates of Deposit (CDs)

$24.95 per transaction

Ally Invest may act as principal on any fixed-income transaction. When acting as principal, we will add a
markup to any purchase, and subtract a markdown from every sale. This markup or markdown will be included in
the price quoted to you and you will not be charged any commission or transaction fee for a principal trade.

Margin Account Details

The base rate of 4.25% is set at Ally Invest Securities' sole discretion with reference to commercially recognized interest rates, such as the broker call loan rate. All rates are tiered using the Base Rate plus a standard percentage. Base rates and balance tiers are subject to change without notice.

Commissions and fees from published web sites as 12/30/2018. Some brokers may offer more competitive fees than the ones published if certain balances or level of activity are met. Please contact each broker individually to confirm their commission schedule. Rates are negotiable for active traders. Contact us to learn more.

Margin Requirements

30% of current market value (50% for concentrated accounts, when one security constitutes 50% or more of the account market value, 40% when one position constitutes 35-50% of the account market value and 35% when a position constitutes 25-35% of the account value).

The greater of: $2.50 per share
OR
100% of the market value + sale proceeds
Ally Invest does not allow new short positions on stocks below $5.00.

Short Stock: Equities above $5.00

Initial

The greater of: $5.00 per share or 50% of the market value + sale proceeds

Maintenance

The greater of: $5.00 per share + 100% of current market value
OR
40% of the position market value (50% for concentrated accounts, when one security constitutes 50% or more of the account market value) + 100% of current market value

Note about OEX and XAU Options American Style Cash settled options: Options trades and positions involving OEX and XAU options must be held in a level 6 approved option account with minimum account equity of $100K.

Options: Short Uncovered (Naked) CALLS

In and Out of the Money Calls

Initial and Maintenance

The greater of: 30% of the underlying MARKET price plus the premium minus any out-of-the-money amount
OR
15% of the underlying MARKET price plus the premium
Ally Invest maintains a minimum margin requirement of $100 per uncovered short options contract.

Options: Short Uncovered (Naked) PUTS

In-the-Money PUTS

Initial and Maintenance

The greater of: 30% of the underlying MARKET price plus the premium
OR
15% of the underlying STRIKE price plus the premium

Out-of-the-Money PUTS

Initial and Maintenance

The greater of: 30% of the underlying MARKET price plus the premium minus the out-of-the-money amount
OR
15% of the underlying STRIKE price plus the premium
Ally maintains a minimum margin requirement of $100 per uncovered short options contract.

Options: Covered Calls

Initial

Initial margin requirement on long stock (50% of long stock position). Long underlying position must be valued at lower of current market value or call exercise price for margin equity purposes.

Maintenance Margin

Maintenance margin requirement on long stock (30% of long stock position. 65% if concentrated).

Options: Covered Puts

In-the-Money PUTS

Initial

Initial margin requirement on short stock (minimum of 50% of the short stock market value plus sale proceeds, please see above for short stock requirements) + the in the money amount of the short options.

Maintenance

Maintenance margin requirement on short stock (minimum of 40% of the short stock market value plus sale proceeds, please see above for short stock requirements) + the in the money amount of the short options.

Out-of-the-Money PUTS

Initial

Initial margin requirement on short stock (minimum of 50% of the short stock market value plus sale proceeds, please see above for short stock requirements).

Maintenance

Maintenance margin requirement on short stock (minimum of 40% of the short stock market value plus sale proceeds, please see above for short stock requirements).

Options: Credit Spreads/Short Verticals

Initial and Maintenance

Difference between the strike prices multiplied by the number of contracts (x100).

Options: Short Straddles/Strangles

Initial and Maintenance

The initial margin requirement for the short put or short call, whichever is greater, plus the premium of the other option.

Options: Short Call or Put Calendar Spreads

Initial and Maintenance

Same requirements of the short call or put.

Options: Short Butterflies/Condors

Initial and Maintenance

Same requirements of the short vertical spread of the butterfly or condor.

Options: Call or Put Back Spreads

Initial and Maintenance

Same requirements of the short vertical component of the backspread.

Options: Call or Put Ratio Spreads

Initial and Maintenance

Same requirements of the quantity of short options in excess of the quantity of long options.

Options: Short Box Spreads

Initial and Maintenance

Initial margin requirement is the difference between the long and short strike prices.

Options: Short Iron Butterflies/Condors

Initial and Maintenance

Initial margin requirement is on one of the short verticals of the iron wingspread.

Options Trading

Options involve risk and are not suitable for all investors. Options investors may lose the entire amount of their investment in a relatively short period of time.

You can also request a printed version by calling us at 1-855-880-2559.

About Transfer Fee Reimbursement

We must receive your online transfer request or completed Automated Customer Account Transfer (ACAT) form within 15 days of opening the new account. Account owners who complete a first-time ACAT transfer of $2,500 or more are eligible to receive a transfer fee credit of up to $150 to cover the outgoing transfer fee from the current brokerage firm. This credit will be deposited into the new account within 30 days of receiving proof of charge. Keep in mind, this credit can’t be applied to termination or maintenance fees.

About commission-free ETFs

Information provided by Ally Invest, including information about commission-free ETFs, is for educational purposes only and isn’t a recommendation or investment advice

Commission-free ETFs offered by Ally Invest Securities are available when placed online in an Ally Invest Securities self-directed brokerage account

Ally Invest Securities may require a minimum balance to be eligible to purchase commission-free ETFs

Other fees may apply for trade orders placed by phone

Ally Invest Securities reserves the right to change the ETFs made available commission-free

Ally Invest Securities receives compensation from certain ETF sponsors and/or their affiliates that participate in the Ally Invest Securities commission-free ETF program , which varies with the ETF sponsor and can be asset based or a fixed fee per ETF

Before investing in any exchange-traded product, you should consider its investment objective, risks, charges and expenses, as there may be more suitable ETFs for you that aren’t on the commission-free platform. Ally Invest’s commission-free ETF program is a limited offering and no recommendations are intended or provided by the inclusion or exclusion of any ETF on the list.

30-day holding period for commission-free ETFs

Ally Invest Securities’ commission-free ETFs are subject to a holding period with any purchase that extends through the following 30 calendar days. An account owner must hold all shares of a commission-free ETF position for a minimum of 30 calendar days without selling to avoid a short-term trading fee of $9.90 per transaction. There’s no limit to the number of purchases in the holding period. Any order to sell within 30 calendar days of last purchase (Last In, First Out) will cause an account owner's account to be assessed a short-term trading fee of $9.90 for the buy and the sell transactions: $4.95 for the buy transaction and $4.95 for the sell transaction.

What it means

The day of purchase is considered Day 0, and Day 1 begins the day after the date of purchase. The short-term trading fee may be applicable to each purchase of each commission-free ETF where such commission-free ETF is sold during the 30-day holding period. The short-term trading fee may be more than applicable standard commissions ETFs that aren’t commission-free.

We’re available 24/7 if you have questions

Give us a call at 1-855-880-2559 if you’d like a copy of the commission-free ETFs prospectus, which includes important features and facts about this type of security to help you make an informed investing decision. We recommend you read it carefully before investing.