Canvases

The IBMC recommends the use of a visual tool to store and track the hypotheses you are making, the tests you are undertaking, and the results of those tests. Two popular such tools are the Lean Canvas created by Ash Maurya and the Business Model Canvas created by Alexander Osterwalder & Yves Pigneur.

Digital Canvas Tools

There are also a variety of online tools that can help you track your work digitally. A few of these tools are listed below. While we do not endorse any single tool we do recommend that you use a tool to keep track of your work.