O3S will become the world’s leading SAAS Social Selling platform, enabling brands and direct sales/MLM companies to create, manage and incentivize their sales forces, influencers and clients.​

What sets us apart

Our vision

In 2011, Gerald Heydenreich was convinced that direct selling would grow in parallel with eCommerce. People wanted a sales experience they couldn't get at Amazon & Co.

​Back then, there was no complete solution to support all parts of the direct selling business and thus we had to build it from the scratch.

Created in 2018, ORYZ is a spin off from PIPPA&JEAN, a leading company in the Social Selling space for jewelry and accessories. Close to 10 Mio. € have been invested into software development over the last 7 years.

Our approach

Software development for small and medium companies is expensive and finding great IT people who understand direct selling is nearly impossible nowadays.

The basis of O3S is Magento, an Adobe company and the largest open source software in the world. The pool of developers and third party modules is just astonishing.

With O3S, there is zero risks for you. You have full access to source code and to your own development team.

What sets us apart

Become a partner

We are not an agency and not an software provider - we are a club of partners in a similar business.

The principle behind is the Open Adoption Software approach. Innovation for one partner will be shared amongst all partners and everyone is benefitting. ORYZ offers with O3S not only the software platform, it also provides the software development team which comes in a pack. It is not either or. This also brings business know how along with it, which means quicker time to market.

Our team

Marc DasslerPARTNER

Responsible for operations and solution architect.

​Marc has 24 years of experience in software development and delivering solutions to clients.

​He founded Sitewards, a leading Magento solution partner in Germany and teamed up with Gerald for developing the O3S solution as Head of IT at PIPPA&JEAN.

Gerald HeydenreichPARTNER

Responsible for finance and strategy.

​Gerry is a serial entrepreneur since 20 years. He successfully founded the software platform "Portum“, which he sold in 2006 to Capgemini.

​Afterwards he founded the shopping club "BuyVip“, which he sold in 2010 to Amazon.

​In 2012, he founded PIPPA&JEAN which is today a leading social selling company in the Jewelry and accessory space.