NZ on road to becoming the Detroit of agriculture

Strategic Communications Consultant, Rosie Bosworth said in an opinion piece that New Zealand was in danger of becoming the ‘Detroit of Agriculture’ as production moved elsewhere. Ms Bosworth explained that New Zealand’s agricultural industry would soon become a sunset industry as it was overtaken and displaced by disruptive technologies, science breakthroughs, and new business models. Ms Bosworth said New Zealand farmers were frontrunners when it came to adopting new pasture-based technologies, but it was not these technologies that would be disruptive to agriculture. Ms Bosworth explained that the disruptive technologies would include those which enabled lab manufactured and bio-printed animal and plant proteins, along with CRISPR technology which allowed scientists to edit genomes with unprecedented precision without a trace of genetically modified organisms.