Montrose H-E-B parks fun into its lot

Published 6:24 pm, Wednesday, March 6, 2013

The H-E-B Montrose Market, located at 1701 W. Alabama St., is now hosting twice-monthly farmers market and food truck events in the store parking lot.

H-E-B will host Montrose Farmers Market events 3-7 p.m. on the second and fourth Thursdays of each month. The store will host its next farmers markets on March 14 and March 28. H-E-B's first farmers market event, held Jan. 10, attracted 16 local vendors and approximately 200 attendees. By the second farmers market, held Jan. 24, the number of vendors had risen to 28, and attendance had doubled.

The H-E-B Montrose Market decided to host the twice-monthly farmers markets after the community responded positively to its Food Truck Friday events, according to H-E-B Public Affairs Director Cyndy Garza-Roberts.

More Information

H-E-B Montrose Market Events

LOCATION: 1701 W. Alabama St.

Montrose Farmers Market

TIME: 5-8 p.m.

DATES: Second and fourth Thursdays of each month

Food Truck Fridays

TIME: 5-9 p.m.

DATES: First and third Fridays of each month

"H-E-B Montrose Market had great success with our Food Truck Friday events, and we took that concept of creating an event that benefits the local community and draws people together to develop our farmers market," she said.

"We have had overwhelmingly positive response from both vendors and customers for the Montrose Farmers Market," Garza-Roberts said. "The customers are excited about the opportunity to buy from local vendors, who are sometimes literally their neighbors."

H-E-B Montrose Market's Food Truck Fridays events are held 5-9 p.m. on the first and third Fridays of each month and feature local vendor trucks selling everything from food to books and boutique items. The store's "Fork in the Road" food truck is also in attendance. The events have grown in popularity since their inception eight months ago, and a recent Food Truck Friday attracted about 800 people.