NEW DELHI: Ajmera Group of companies has invested Rs 2.5 crore in BookMeIn, a hyper local service marketplace.

BookMeIn, run by AadyaWebservices Pvt Ltd, will use the money to add more categories to its product portfolio and for geographical expansion.

Company’s co-founder Siddharth Dayal said, “Bookmein has been an attempt to disrupt the traditional unorganized services market to an organized and standardized one, for this we needed a Strategic partner who could understand the nuances of creating value in the long run. Ajmera group fits the bill perfectly. They are a world class REAL ESTATE conglomerate who have continued to create value from many year”