Author: Graphic & Web Design

Small business marketing is about investing in only the top performing marketing strategies. When both time and money are limited, you want to maximize ROI without having your efforts take up too much time.

In our last blog, we discussed how to develop your brand voice as a business to speak to your customers. Your business’ website is one major platform to utilize and establish your brand voice; your site is the main way people learn about your business. In our experience with designing websites, we’ve come across some … Continue reading 3 Common Website Mistakes You Could Be Making

Remember the days of going to the library? Maybe growing up you were fascinated with a certain topic and wanted to find books to learn more. Or recall your college days, all those awful research papers where you had to find authoritative sources. For a research paper you need a book with quality content – … Continue reading What is SEO Content Writing?

We don’t have cubicles at Designflair studio and there is a reason for that. We work together on our projects, which allows us to be creative and successfully accomplish what we set out to do. Working collaboratively is how we thrive. Our Collaborative Design Process To give you an idea of how we typically accomplish … Continue reading Why We Work Together: Collaborative Work for Successful Design

Last week we began our series on productivity tips, aiming to help you get more done while in the workplace! We mentioned the importance of starting your day off right and the concept of picking a focus word. There is something beautiful about being productive; not only does it allow us to be efficient but … Continue reading Tips for Productivity at Work! Pt. 2

We all want to be more productive, right? Open up the applications on your computer or smartphone; You likely have a group of apps called ‘Productivity.’ On my Macbook, for example, in the group labeled ‘Productivity’ lies a calculator, text editor and dictionary applications. Yet, I never use any of these things while I’m at … Continue reading Tips for Being Productive at Work! Pt.1

We’ve mentioned much of the importance of having a website for your business, and a well-designed site at that. Websites are the first place people go to find out more information about your business. A crucial part of your branding, a website is an ambassador for your business. It’s an opportunity to make a lasting … Continue reading Choosing the Best Font for Your Website

It’s been just a little too long since we’ve talked about search engine optimization (SEO). Since it’s one of our favorite topics and involved in much of what we do here at Designflair, we figured we would should chat about it. In February, we defined SEO and what it entails. It’s the development of traffic … Continue reading Is SEO Really Worth It?

Recently we mentioned the importance of ongoing marketing, as it is the means of sustaining your business. Well, we really can’t talk about marketing without bringing up branding. Your brand identity is who you are and a clear brand identity will drive the marketing of your business. Every business needs branding, no matter how small. … Continue reading Building Your Business with Strong Branding

The stats are in; smartphones have been taking the lead for internet usage, leaving the number of desktop searches behind. According to studies done last year, mobile device internet use has surpassed desktop use. If you are a business owner, your website must be mobile-friendly to ensure the success and online visibility of your website. … Continue reading The Value of Mobile-Friendly Web Design