Global

Gen Z is the first generation to be truly a global one. Not only are the music, movies and celebrities as global for them as they have been for previous generations, but through technology, globalisation and our culturally diverse times, the fashions, foods, online entertainment, social trends, communications and even the “must watch YouTube videos and memes” are global as never before.

GenerationZ.com.au is an initiative of McCrindle. Here at McCrindle we have a passion for making research and data accessible and user-friendly. Have a look around the site to find out more about Gen Z.