How can marketers satisfy this unquenchable desire for new content? One technology that helps tackle the need for developing and delivering a constant stream of personalized content to customers is natural language generation (NLG).

Consumers estimate that half of the apps they use are ad-supported, according to the 2012 "Tapjoy APPitude Report." The survey provides additional insights about the value of advertising campaigns in apps, including the attitudes, behaviors, engagement levels, motivations, psychographics and purchase intent of app users and smartphone gamers.

SpringCM, a cloud business content management provider, introduced new mobile apps for iPad, iPhone, and Android, allowing business people to securely share content and work together anytime, anywhere, from virtually any mobile device. Using the new SpringCM Mobile apps, teams not only have relevant content at their fingertips but can efficiently complete tasks and drive processes with mobile business content.

Following in the footsteps of newspapers like The Wall Street Journal and The Washington Post, The Hollywood Reporter has announced the launch of The Hollywood Reporter Social Reader, a free Facebook app that allows readers to read and share entertainment news, reviews, blog posts and videos from the entertainment news outlet.

2011 was the first year that global consumer spending on media content, apps, and services for mobile phones broke through the $100 billion barrier. According to the latest Global Mobile Media Forecast from Strategy Analytics, consumers are expected to increase this spend on mobile media by a further 13.4% from $121.8 billion in 2011 to $138.2 billion in 2012.

Travora Media-which says it is creating a next-generation media brand in travel with local, social, and mobile content services-announced the acquisition of The Nile Project, Inc (Nile Media), a San Francisco-based company with a portfolio of three well-known websites: NileGuide, 10Best, and Localyte and mobile apps focused on providing local expertise to travelers. Terms of the acquisition were not released.

BostonGlobe.com is available for free today through May 6. For this limited time sponsored access is available to all of The Boston Globe's journalism, but readers will simply need to supply an email address in order to sign up.

Amazon.com announced it started shipping Kindle Touch 3G to customers in over 175 countries and territories around the world, seven days earlier than the previously announced April 27 availability date.

Amazon Web Services, LLC (AWS) debuted AWS Marketplace, an online store for customers to find, compare, and begin using business software and technical services. AWS Marketplace features commercial and free IT and business software.

Publishing Technology, PLC and the China National Publications Import and Export Corp. (CNPIEC), unveiled the Digital Gateway, a digital publishing platform for Chinese libraries that was built on Publishing Technology's pub2web platform.

In its first acquisition, Marketo, Inc. has bought Crowd Factory, Inc., producer of a social campaign management platform. Terms of the deal were not disclosed. Marketo will be putting out a new unified product family.

In the ebook conspiracy case against Apple, the company will need to prove it negotiated pricing arrangements separately with each of the five publishers named in the U.S. Department of Justice's lawsuit, avoiding group gatherings.

Leaks about Google Drive have been trickling down for 6 years, and the online storage service is finally expected to launch next week. Google's service will offer 5GB of free storage space for users. Google has neither confirmed nor denied Drive's capabilities.

ebrary, a ProQuest LLC business, announced that Wiley, along with more than 50 newly signed publishers will distribute ebooks in Academic Complete as well as other models, including perpetual archive, patron driven acquisition, and short-term loan.

Blackwell's, a provider of academic, professional, and educational materials in the U.K. chose Ingram Content Group, Inc.'s VitalSource platform to power etextbook solutions for Blackwell's customers. The offering is expected to launch next month.

Through a new agreement with Google's DART for Publishers (DFP) software, Localstars Ltd. has streamlined the online ad trafficking and delivery process for its publisher clients. DFP serves and manages digital ad campaigns on publishers' sites.

BlackBerry BBM, an encrypted IM service, will be integrated with Twitter and Facebook, Research in Motion Ltd. (RIM) announced. Users will be able to share tweets or status updates directly from each of the social networks' apps.

The U.S. Department of Justice filed a complaint in U.S. District Court against Apple and five of the Big Six publishers. Included in complaint are HarperCollins Publishers, Hachette Book Group, Simon & Schuster, Penguin Group, and Macmillan. The DOJ alleges that Apple and the publishers conspired to raise the prices of ebooks by as much as $5, in an effort to prevent Amazon, which prices many of its ebooks at $10, from locking in what publishers believe is an artificially low price.

ebrary, a ProQuest business, is expanding its ebook selection across acquisition models. The company reports this is in an effort to strengthen its new approach to strategic ebook acquisition based on three steps: Transition, Diversify, and Streamline.

Amazon announced an In-App Purchasing (IAP) service, which enables developers to offer digital content and subscriptions for purchase within Android-based apps and games. The service seeks to help monetize apps and games.

vzaar Ltd., a video hosting service for businesses, unveiled a new feature to facilitate the creation of branded video player pages for ecommerce and online businesses. Users can customize the portfolio page as well as the video player itself.

Research In Motion Ltd. (RIM) reported that sales to U.S. federal agencies are rising and the BlackBerry is still a White House fixture. Sales in the U.S., still RIM's biggest market, fell 57% last quarter, in part because of iPhone and Android proliferation.

AT&T began offering eligible customers the ability to unlock their iPhone on Sunday and use the device on another carrier. The unlock code is detailed by AT&T in a PDF document, reportedly comes through Apple, and is administered through iTunes.

A co-branded Android tablet PC from Google and Taiwan's ASUSTeK Computer, Inc. is expected to become available in late July or August. Google is reportedly making design changes in an effort to drop the tablet's price.

Facebook has purchased Instagram, a popular photo-sharing app, for roughly $1 billion in a combination of cash and stock. The sale is expected to close later this quarter and will bring Instagram's eight-person staff to Facebook.

Some of the Netherlands' most prominent news titles -- de Volkskrant, NRC Handelsblad, and Het Financieele Dagblad -- are collaborating on ideas for a joint payment system that would let readers buy access to each via a shared database.

The Pew Research Center's Internet & American Life Project found that 21% of Americans have read an ebook in the past year. The number of ebook readers grew after a major increase in ownership of ereaders and tablets during the 2011 holiday season, Pew reports.

Pottermore sold more than £1 million ($1.59 million) worth of ebooks in the first 3 days of availability, according to Pottermore CEO Charlie Redmayne. Sales were higher than expected, Redmayne said. With an average price of $9.13, around 164,000 copies were sold.

A new study by global interactive marketing provider ExactTarget found two-thirds of online Americans have made a purchase as a result of email, nearly twice the percentage who have purchased after receiving marketing messages via both Facebook and texting.

The Associated Press (AP) and live video broadcasting service Bambuser AB penned an agreement that allows Bambuser users to share newsworthy video via the AP. The AP will be able to access and use Bambuser content that it vets, verifies and considers newsworthy.

Maney Publishing launched a web-based system designed to handle the tracking, information, and reporting elements of the journal production process. ManeyTrack was developed in collaboration with MPS Limited. Via MPS, the system is available for licensing to other publishers.

Email is still the most common way people receive digital messages from companies, but messaging through Twitter and Facebook is more likely to incite a purchase, according to new research from digital marketing firm ExactTarget.

Approximately 18,000 geological maps from SEPM Society for Sedimentary Geology will be integrated into Elsevier B.V.'s web-based research tool Geofacets. Maps will be sourced from four SEPM publications focused on sedimentary geological topics.

Advertising Standards Authority Ltd. may sue Apple for misleading consumers about the 4G capabilities of the new iPad in the U.K. Apple describes the new iPad as being 4G capable, but the 4G standard used by the new iPad only works in the U.S. and Canada.

Google could begin selling tablets that are co-branded with its hardware manufacturer directly to consumers via an online store comparable to Apple's and Amazon's. Rather than just one tablet, however, Google is expected to offer several devices.

The U.S. Department of Justice could reach a settlement in the next few weeks with Apple and some of the major publishers suspected of planning to raise ebook prices, Reuters has reported, citing people close to the negotiations.

In a private deal, Godengo, Inc., a CMS provider for magazine publishers, acquired Texterity, Inc., a provider of digital magazines and mobile apps. Together, the companies have created a unified platform for leveraging digital, web, and mobile media.

Brainshark, Inc. has developed the SlideShark for Box OneCloud app in cooperation with cloud storage and collaboration provider Box. Through the partnership, Box users can upload stored PowerPoint presentations from their Box account directly to the SlideShark iPad app.

Two days after the Pottermore shop launched, Harry Potter ebooks and digital audiobooks will be available in libraries beginning March 29. The Harry Potter digital materials are distributed to libraries through OverDrive. The ebooks are available as EPUB and Kindle editions.

The University of Illinois at Chicago ranked the 75 largest cities in America by their government's social media acumen. More than six times as many big city governments reached citizens via Facebook in 2011 compared to 2009; YouTube and Twitter grew fourfold and threefold, respectively.

CafePress, Inc. announced the pricing of its initial public offering (IPO) of 4.5 million shares of common stock at a price to the public of $19.00 per share. The shares are expected to begin trading on The Nasdaq Global Select Market on March 29 under the symbol PRSS.

Accumulate AB and Potevio have partnered to bring mobile payments, including near field communication solutions, to the Chinese market. The first deployment is slated for 2Q 2012. Solutions will combine Accumulate's mobile security platform with Potevio's resources.

Ex Libris Group released bX Hot Articles, part of the new bX usage-based suite of services. Hot Articles identifies the 10 articles that researchers have selected in recent weeks, as well as the 10 most popular articles overall. The service is free for noncommercial use.

On-demand ecommerce solutions provider Demandware, Inc. added Pinterest integration to its Demandware Commerce platform. The integration intends to provide retailers with the means for consumers to share product content among the more than 12 million Pinterest users.

Amazon's Kindle Touch 3G is now available for pre-order from www.amazon.com to customers in over 175 countries and territories around the world. Additionally, all seven Harry Potter books are available to read on all Kindle devices and any of the free Kindle apps.

Slashdot launched its first dedicated B2B technology video channel, SlashdotTV. SlashdotTV offers access to an expanding index of video content to Slashdot's community of IT decision makers and influencers. SlashdotTV also offers a sponsored video channel.