Op-Ed: A Once-in-a-Generation Chance to Strike a Great Deal with Comcast

Thousands of Philadelphians live their lives online. Coordinating with coworkers. Connecting with family. Pursuing education. Searching for affordable healthcare. Maybe reading this blog, getting the information we need to make our city better.

Our West Philly neighbor Ms. Tracy Emerson lost her job while dealing with a major foot injury and pursuing a degree. Her Comcast service cost too much – so she cut it out of her budget. Now she tethers her phone so her son can look for work. Her daughter stays late at school to fill out college applications. “Even if I go to the laundromat, I bring my computer so I can do my homework,” says Tracy. Similar stories abound citywide.

At a recent City Council education committee hearing, Superintendent Bill Hite noted that new computers were needed by many principals and their schools, alongside nurses and counselors. While some schools have great technology, many classroom machines are over 10 years old, he said. And the teachers who volunteer to maintain tech systems and integrate tech into curricula understandably struggle to do that while also serving as substitutes and dealing with other crises in our underfunded schools.

In Comcast’s hometown, we should never hear these stories. But though access to the internet is a veritable utility for most of us – something we can’t do without – choices are shrinking for broadband in many communities, not growing. Sprint bought the CLEAR network, which provides fast wireless to thousands in Philly – and is shutting it down November 6th. FIOS still isn’t available to many.

For years, the City has been trying to improve this as they work to renegotiate Comcast’s “franchise” – the lease that lets Comcast use city-owned streets and utility poles to sell their services. That 15-year agreement expired this month. The city likely won’t get another chance like this for another 10 or 15-years.

Federal law requires that cable franchises nationwide include special provisions to provide channel space and other resources for public access, government, and educational (PEG) television. The report also showed great appreciation for and commitment to PhillyCAM, our public access television station. In only 6 years of existence, our station is seen as one of the most vibrant in the country – with over 800 students, seniors, artists and musicians, and others receiving access to training and facilities to produce content that changes lives. One show has solved three cold case murders. Another has provided irreplaceable job training to low-income youth of color.

Comcast provides important charity and should be praised for doing so. Donations to nonprofits, tech innovation, and other projects matter.

But Comcast is a Fortune 50 company; one amply supplied with franchise lawyers and lobbyists. Comcast will not improve Philly’s communications infrastructure for everyone unless we show them we’re united to get everyone online, affordability and reliably. As the draft negotiation comes to Council for consideration, they need to hear us describe in clear, concrete terms what our city needs to truly break the digital divide.

With enough public support at Council for these issues, the City could win the best franchise in the country.

A contract that guarantees redress when our bills skyrocket and promotes competition. One that upgrades communications infrastructure citywide for the city government itself, and for all homes and businesses – making it possible for every business in the city to access high speed internet over the next 15 years – not just those in Philadelphia’s richest neighborhoods.

One that expands affordable internet to every home that wants it. Internet Essentials should be available to all low income households, using the many ways we already test for benefits eligibility to expand this program broadly to seniors, people with disabilities, people in public housing, and others.

One that invests in our schools – developing graduates into tech leaders by ensuring each school has a technology teacher with time and resources to integrate up-to-date computers and hardware into all our classrooms. We can also invest more in our Urban Technology Project youth – giving recent Philly high school graduates the chance to learn tech support and to provide it at schools across the district. Expanding this program district-wide would be a big help to schools, and a great job training program for young grads, to boot.

One that commits to fully funding public access and all PEG TV – including PhillyCAM, our schools’ education channel, and our government channel. This will expand and protect local news, culture, and community media – vital services that let low-income communities speak and be heard. With the right resources, these channels could provide great information to all Philadelphians on the workings of government, and the cultural riches of our neighbors; and a great educational experience for public and local university students.

If we ensure City Hall hears us now – next time we negotiate this deal, we’ll be proud of Comcast’s record of service, access, and accountability. And Comcast can point to Philadelphia as the gem in its crown of digital inclusion to any community it wants to serve nationwide.

Hannah Sassaman is the policy director at Media Mobilizing Project, which coordinates the CAP Comcast coalition. Gretjen Clausing is the executive director of PhillyCAM, Philadelphia’s public access television station. The op-ed first appeared in the Citified section of phillymag.com.

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