Your job - a special part of your life! Working at WIKA means mastering new challenges and constantly developing further. International locations and a broad product portfolio offer you exciting perspectives in a familiar environment.

The Campaign Strategist is responsible for the planning, creating and execution of multi-channel marketing campaigns that achieve demand/lead generation and awareness goals. Responsibilities involve messaging and strategy development, hands-on implementation, project management, and data analysis and reporting. This role will work closely with marketing and sales leadership, sales and marketing operations, product management and business analytics.

Campaign Strategist

PRINCIPLE ACCOUNTABILITIES:KPI’s

Plans and implements effective multi-channel marketing campaigns that generate demand and awareness of products and services, including product launches, to support sales and customer retention

Conducts market, competitor and customer research to develop and vet messaging and value propositions that serve as the foundation for campaign creation

Build Multi-Channel Campaigns: Strike the right balance of digital and off-line marketing tactics to achieve demand and lead generation objectives. Requires content strategy and creation to support the buyer journey

3-5 years of experience in a demand/lead generation campaign management role

Excellent writing and editing skills

Experience developing messaging and value propositions

Ability to think strategically

Ability to analyze and optimize campaigns

Experience with marketing automation platforms

Project management skills and understanding of how to manage the priorities of multiple stakeholders and focus on the delivery of results

Collaborative approach with a track record of working with members of the marketing team, sales organization and product management

Strong presentation skills

Ability to interface with people at all levels, including customers

Ability to handle multiple tasks simultaneously

It is the policy of WIKA Instrument LP to afford equal opportunity for employment to all individuals regardless of race, color, religious creed, sex, age, national origin, genetics, disability or veteran status. WIKA is an equal opportunity/affirmative action employer.

As an internationally positioned family business with an annual turnover of 750 million euros, we defend our leading position in the world market. Our success is assured by 7,900 highly qualified and motivated employees worldwide.