💡 Did you know that #Instagram and Facebook Stories are growing 15x faster than feed-based sharing?
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📱 With our #social feeds being saturated - users are turning to #stories to share real-time updates and take a peep into what their friends, celebrities and favourite brands are up to 🔎
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The change in focus has seen user #habits adapt from the traditional scrolling motion to swiping and tapping, and we #believe that the #future lies away from the traditional news feed for both users and brands! 🙌🏼
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#Personalisation & 1:1 #conversation also carries over to the growth in #WhatsApp & #Facebook Messenger, where users can have #group or 1:1 conversations with those we care about and not be lost in the feed 💯
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#2019 looks #exciting! Click the link in our bio for all of our top predictions for #marketing & #advertising 🔗 #linkinbio

What a dramatic year 2018 was for #socialmedia 😱 Whilst all eyes were on #Facebook and their misuse of #data, our behaviours as users evolved and things became a little more personal.
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Saturated news feeds filled with toxic negativity and fake news alongside an increase in paid advertisements meant that people began sharing with #friends in groups on messenger apps like #WhatsApp and Facebook #Messenger. Alongside that we changed from scrolling to tapping and swiping as Instagram #Stories blew up (15x more content is shared via stories over the feed!) 👌🏼
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In light of these movements, Facebook is putting a spotlight back on Groups. Focused content for people who enjoy and engage in the same interests - all in one specific group 👥
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Brands can make moves and take advantage of this new opportunity - and if done strategically with target market interests in mind, they could be on to a winner! 💯
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Read our top #marketing and #advertising predictions for #2019 via the link in our bio 🔗 #linkinbio

Instagram = your visual #shopfront 🛍
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Imagine trying that #dress on before purchasing without having to visit a store, or placing a piece of #furniture that you #love in your home to see what it looks like without actually having to have it delivered 😍
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#Ecommerce is already well and truly ingrained into #Instagram, with product tagging in the feed and stories 🛒
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The next step? Perhaps a marriage with augmented reality #AR 💸 Soon, we think you’ll be able to do exactly what we’re imagining above 💯
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🔗 #LINKINBIO 🔗 to read our top predictions for the world of #marketing and #advertising in #2019
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#shop#shopping#shoppingonline

💬 From #startups with the world in front of them to established brands that are leading their industries; we’ve spent a decade guiding businesses from all sectors to an understanding of who they are, where they need to be present and why in order to remain #relevant and #engaged ➰
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From educating boards on the #digital landscape and how it fits into their #marketing plans, to building new strategies based on objectives, full service management on all aspects of marketing and #communications, driving individual campaigns, #community management, improving public perception and more... we’ve loved every minute and are excited about where the #future will lead us 🙌🏼
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“Crowd have been instrumental in raising awareness of our brand by developing a new #strategy and joined up approach to our #creative and digital marketing. As a truly local #insurance company it was important to us to find a local communications #agency who could provide a full service model. Since coming on board full time as our #PR team, Crowd have helped reshape and #evolve our brand, shine the spotlight on our community support in the #ChannelIslands and raise awareness of our Insurance Corporation #Conservation#Awards & #Healthcare Bursary scheme. Crowd provide a fresh approach to creative work, act as our daily news broadcaster through our #socialmedia channels and provide event management support for our two award programmes. Crowd provide us with printed material, pop up banners, digital banners, #video production, attendance at community events, event management for our annual #awards, social media strategy and full management of our website. The team at Crowd are also on hand 24 hours a day to manage our social media channels acting as a #frontline defence to protect our brand. Their experience, professional and friendly approach makes it a pleasure to work with them on a daily basis” @icci_community@michellearundale
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☝🏼 Quotes like this are why we do what we do 💯

Do you have a little one that loves to dance? That boogies every time they hear a song on the radio? Does your son or daughter have trouble keeping still? Do they treat the supermarket like a dance floor? Then we may have the class for you! This January new, past, or existing pupils are invited to trial new classes for free, and with no obligation to continue. For more information please visit our website www.thedanceacademy.org or email! #adtaguernsey#guernseyci#guernseydance#guernseyballet#guernseymodern#guernseytap#guernseygreek

#top9of2018 what a year, and so difficult to just pick 9! We had school closures due to snow, attended Southampton Dance festival for the first time, Miss King judged the Dance Floor Challenge, students attended the Dance World Cup finals in Sitges, held 3 days of dance exams, we welcomed Noah to the world, and we went to the Jersey Eisteddfod in November! 2019 brings brand new adventures for our students, we can't wait! #adtaguernsey#guernseyci#dance#performance