A two-concert advertisement, BG282 made the concert offerings as plain as could be, in black and white. Black and white also provided the artist an immediate fauna association: the zebra. Bill Graham would close the Fillmore West in just over a month, although Winterland, the Grateful Dead's hall for this late-May concert, would continue as a concert venue.

Print Variations

The handbill was only printed once before the concert and presents a calendar of upcoming Bill Graham events on the reverse. It measures 4 11/16" x 7".

There were also some pre-concert double-sized postcard mailers printed that were conjoined with the BG281 image (see BG281/282). They measure 9 1/4" x 7".

Randy Tuten is the only poster artist whose work spans five decades of design for The Fillmore. The 23 year-old San Francisco native was hired by Bill Graham in January, 1969, and their mutual taste for traditional, readable design style led to a long-lasting work relationship. Although influenced by the compositions of "Fillmore Five" artists Mouse, Kelley and Griffin, Tuten avoided "... Heavy meaning in my posters." Tuten's style reflected his skill as a draftsman, and his designs evolved into an eclectic mix of graphic imagery, lettering and photographs.