UX Design Solutions for
SAAS

DESIGN PRIORITIES FOR SAAS

In the competitive SAAS industry, everything you do to make your product more attractive, more functional and more intuitive can generate positive results. Investing in quality, researched UI and UX design can directly impact your business goals. The key to your success is the degree to which a UX/UI design company understands SAAS. At ROSSUL, we know that SAAS UX and UI design must:

Take users through complex processes in a simple manner

When setting preferences and accessing feature sets in a SAAS environment, it’s easy to get overwhelmed by data that frustrates the user. Good UX design should work around this by streamlining complex use cases and putting information and options in front of users in manageable chunks.

Segment features and make functional tools available

UX and UI shouldn’t compromise the simplicity and efficiency of the SAAS environment. By identifying users and segmenting features to ensure the most relevant and functional tools are available, UI/UX can prevent errors and make your product more accessible to all.

Provide a simple, focused application for users

Users spend hours a day using professional apps, which means the UI should be designed to meet these users’ needs. Producing an interface that has minimum distractions and is goal-focused, that is simple but powerful, is the key to success for any SAAS application. At ROSSUL, our years of experience allow us to quickly put together a UI that makes your tool highly useful and usable.

Have seamless, on-demand functionalities

Smart UI is the key to success. When certain functionalities are hidden until a user needs them, the entire UX becomes more streamlined and simple, and less complex. UI elements that appear on demand — only when users have indicated they need them — allow even the most complex workflow to feel simple and focused. If users are using your product and the flow is easy to follow, they are experiencing simple, positive UX.

FEATURED PROJECTS

Mobile POS and Ticketing AppMobile Application

Insurance Claim ManagementWeb & Mobile Application

Marketing Campaign ManagementWeb Application

Medical Exam Preparation PlatformWeb Application

UI DESIGN FOUNDED IN RESEARCHED INSIGHTS

ROSSUL has become a leading SAAS UX design company on the strength of our commitment to understanding our clients and empowering their end users. We strive to assess the actual working needs of your users — an especially important consideration in the SAAS industry. Every UX/UI design project we take on involves an initial research phase, followed by wireframes and extensive user testing. This allows us to accurately identify user expectations and develop a finished product that meets them every time.

What Our Clients Say

Eli and his team not only met our expectations, they exceeded them. They delivered ideas, artwork and mockups that gave us the look and functionality we needed with an efficiency that got us our application in record time.

David GoldsmithGlobal Discipline DirectorHatch

Rossul helped bring Libro’s vision to life, ensuring strong results through user testing and helping to build a roadmap for future installations. Rossul’s creative approach to design and their knowledge of how users truly use the web has helped set Libro apart.

Michael KetelaarsDigital Banking ManagerLibro Credit Union

I would highly recommend Elia and his team, they really “get” UI and UX, and won’t compromise on their approach, ensuring you get the best possible solution!

ROSSUL is one of the top UX/UI design firms in Canada, with more than 15 years of experience creating highly usable and intuitive B2B solutions. Driven by our passion for compelling and usable designs, we specialize in UX and UI design for desktop and mobile applications and apps.