Your new company
The Pensions Regulator (TPR) is responsible for protecting workplace pensions in the UK, working with employers and those running pensions to help people save safely for their retirement. They have an excellent office location in the heart of Brighton and have a diverse, lively and professional growing workforce. They are committed to making TPR a great place to work and doing all they can to support people to reach their full potential. Join their expanding team for the chance to be a part of the biggest change to pensions in a generation.

Your new role

TPR are looking for a Campaigns Adviser to:

* Deliver integrated marketing campaigns and communications to support TPR's regulated community.
* Scope, plan, deliver and measure a portfolio of communications, utilising best practice marketing techniques and relevant government frameworks.
* Build and maintain effective working relationships with key stakeholders both internally and externally.

Responsibilities

* Assisting the Campaigns Manager to develop the overarching campaign strategy.
* Responsible for maintaining the overarching communications plan.
* Creating communications briefs.
* Reviewing and applying insight relevant to the brief.
* Seeking/commissioning insight as required to develop and demonstrate audience understanding.
* Creation and management of the campaign/project plan.
* Establishing campaign working group across internal teams eg. media team, policy, strategy & planning, to deliver against the OASIS communications brief.
* Responsibility for delivery of assets to support the communications brief e.g. email copy and build, web content, pdfs, video, social media assets.
* Ensure that appropriate approvals are obtained for each stage of campaign development/delivery.
* Ensuring that internal customers are kept up to date and engaged on campaigns at the appropriate level
* Developing and utilising a range of planning and MI tools to plan and evaluate campaigns and their success - reporting to the business and into the corporate dashboard
* Developing an understanding of GDPR and ensuring that communications are compliant.
* Supporting the wider comms team, as required, in managing the briefing and delivery of non-campaign activities, e.g. email newsletters, ad-hoc web updates, stand-alone events.
* Developing and advising on channels and their use across DM/promotional and digital platforms and managing the production of assets/content to support recommendations (e.g social media content generation)
* Understanding the Regulator's objectives and working within them at all times
* Responsible for maintaining knowledge of wider pension industry insights and internal research findings e.g. monthly briefings.

Essential:

* Solid experience in a multi channel campaign role, including experience of B2B
* Knowledge of off-line and online activity (both DM and digital approaches) channels and how to integrate them to best effect
* Strong digital marketing expertise to include search, display, social, email.
* Experience of management of contact data - standard consolidation techniques, CRM database solutions etc.
* Proven experience of measuring, targeting and evaluating campaigns
* Knowledge of segmentation approaches and how to plan/utilise marketing research for campaigns and marketing purposes
* Experience of agency and supplier management
* Experience of production and design including online approaches
* Knowledge of GDPR.
* Standard Office IT software applications
* Other relevant IT software applications.

What you'll get in return
As well as a salary of up to £38,887, TPR offer:

* Civil Service Pension arrangements, which are recognised as some of the best in the pensions world
* discretionary bonus arrangements
* 25 days annual leave provision
* flexible working arrangements
* development opportunities
* enhanced parental leave arrangements
* a free employee assistance programme and an excellent office location.

What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

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