305 Fitness Studio

Sasha Bikoff presents the interior design of the third 305 fitness studio opening in New York City. Bikoff was selected by Sadie Kurzban, founder of the dance cardio studio with a cult-like following, after the debut of the designer’s elaborate staircase at the 2018 Kips Bay Decorator Show House.

Bikoff and Kurzban worked together to transform the new boutique fitness space into a colourful design moment with aesthetic influences by Miami vice and Memphis Milano. The space
introduces a contemporary feel to the fierce dance class complete with a live DJ and rhythmic light show.

The space is characterised by bold colours and vibrant patterns. A colour palette of ‘mixed fruit,’ ‘tropical pool,’ and ‘good morning sunshine’ are infused throughout the studio along with brightly coloured tilework that extends to the ceiling. Terrazzo tile flooring is used in the bathrooms and front desk. Bikoff’s creativity is further showcased through her custom wallpapers, ‘Memphis dancers’ and ‘stripes,’ designed specifically for the space.