Category: advertising

How does bravery define great work, that was the question from David Droga to this panel of industry legends at Advertising Week Europe earlier this week. Here’s what John Hegarty had to say about that. […]

Activities not audiences. Russell Davies wrote an interesting post about how organizations are thriving upon ‘marketing thinking’ and how digital breaks most of that traditional thinking for good. It’s not about technology, it’s about a […]