The demonstrations include the new QNX technology concept car, based on a Maserati Quattroporte GTS, and the QNX reference vehicle, based on a Jeep Wrangler. Both vehicles integrate an array of third-party and QNX technologies - including sensors, cameras, navigation engines, cloud-based services, speech interfaces, and acoustics software - to create experiences that simplify driving tasks, warn of possible collisions, and enhance overall driver awareness.

"From vision sensors to smartphones, the car is experiencing a massive influx of new technologies, and automakers must blend these in a way that is simple, helpful, and non-distracting," said Andrew Poliak, global director of business development, QNX Software Systems. "With its full range of road-proven solutions, QNX is ideally suited to helping automakers and automotive tier-one suppliers achieve this goal, while giving them the flexibility to create experiences that project their unique brand values."

ADAS Demonstrations

To help automotive companies satisfy the growing consumer and regulatory demand for ADAS features, QNX offers the new QNX® OS for Automotive Safety. The vehicles at 2015 CES demonstrate how ADAS systems based on the QNX OS can reliably integrate data from multiple sensors - camera, ultrasonic, LiDAR - to help drivers detect threats and avoid collisions. ADAS features in the QNX technology concept car include:
-- Digital instrument cluster with speed recommendations, collision
warnings, and parking assist - Designed to heighten driver awareness,
the instrument cluster can show the current speed limit, display an
alert if the car exceeds the limit, and even recommend an appropriate
speed for upcoming curves. It also warns of obstacles on the road ahead
and can display turn-by-turn directions provided by the car's
infotainment system. To simplify backing into tight spaces, the cluster
also offers intelligent parking assist, which combines a wide-angle
rear-view display with overlaid guidelines to indicate the car's reverse
trajectory.

To present the speed information and collision warnings, the cluster
uses the EB Assist ADASISv2S Electronic Horizon Solution from Elektrobit
and LiDAR obstacle detection powered by Phantom Intelligence. The
cluster's human-machine interface (HMI) was designed by Rightware, using
the Rightware Kanzi® UI Solution.

-- ADAS display for enhancing obstacle awareness - This innovative LED-
based display allows drivers to gauge the direction and proximity of
objects to the front, rear, and sides of the vehicle, without having to
take their eyes off the road. Stretching the width of the dash, the
display integrates input from the car's ultrasonic and LiDAR sensors to
provide a centralized view of ADAS warnings. The display is based on
Active Lighting Technologies from TE Connectivity.

-- Rear- and side-view displays with blind-spot warnings - The QNX concept
team has transformed the car's rear- and side-view mirrors into video
displays that offer a complete view of the scene behind and to the sides
of the vehicle. The side-view displays also provide color-coded alerts
to warn of cars or other objects approaching the car's blind zones.

All the above systems in the QNX technology concept car run on Snapdragon Automotive Solutions, featuring the Qualcomm® Snapdragon™ 602A applications processor, an automotive-grade infotainment chipset from Qualcomm Technologies, Inc., with support for sophisticated graphics, HMIs, voice recognition, audio processing, and multiple HD displays and cameras. ADAS features in the QNX reference vehicle, based on a Jeep Wrangler, include:
-- ADAS system that can detect traffic signs and warn of lane departures -
To help enable driver awareness, the vehicle's ADAS system uses Itseez's
sophisticated computer-vision algorithms for traffic sign recognition,
forward collision warnings, and lane departure warnings; the
corresponding alerts are displayed in the vehicle's digital instrument
cluster.

-- Realtime virtual drive demonstration - Exclusive to 2015 CES, a 12-foot
high-definition screen will accompany the reference vehicle to
demonstrate how QNX-based systems can process realtime ADAS data.
Attendees will experience a real-world driving scenario and see first-
hand how the vehicle can dynamically detect objects and provide
corresponding warnings and recommendations. The scenario was recorded
with Elektrobit's EB Assist ADTF framework, and the screen will display
graphical overlays that illustrate the results of Itseez's ADAS
algorithm processing.

-- Fast-booting rearview display - The vehicle's QNX-based infotainment
head unit features a back-up camera display that can boot up in
approximately 0.8 seconds - significantly faster than the two-second
maximum mandated by NHTSA.

The ADAS system, infotainment system, and digital instrument cluster in the QNX reference vehicle run on processors from Texas Instruments (TI), including the TI "Jacinto 6" infotainment processor. Infotainment Demonstrations

To demonstrate the flexibility of the QNX CAR™ Platform for Infotainment, both the Maserati and the Jeep are outfitted with full-featured infotainment systems designed for natural interaction with the vehicle. For instance, the Maserati includes:
-- iHeartRadio "Drive Anywhere" radio - Never drive out of range of your
favorite AM/FM radio station again. The infotainment system will detect
when the AM/FM signal is missing and automatically switch to the
corresponding digital iHeartRadio station, so you can continue listening
to your favorite local radio anywhere you drive.

-- Natural language processing - More than a simple command-and-control
interface, the car's voice recognition feature uses Nuance's Dragon
Drive speech recognition engine. For instance, if you say "It's way too
cold in here," the HVAC system will respond by raising the temperature
in the car interior.

-- Full-featured smartphone connectivity - The system integrates with
popular smartphones through a variety of protocols such as VNCr
Automotive, RealVNC's implementation of MirrorLinkT. It also includes a
full-featured multimedia engine with background synching of phone-based
contacts and music for instant playback.

-- Rear-seat controls - A backseat display lets passengers control HVAC
functions, as well as navigation, song selection, and other infotainment
features.

Flying-Cam SARAH System

The QNX booth will also feature Flying-Cam 3.0 SARAH, an Oscar-winning unmanned aerial camera system used to film death-defying camera angles for movies like Skyfall, Oblivion, Prisoners, Mr. Go, and Gone with the Bullets. Features include precision autopilot, gyro-stabilized camera head, survey-grade LiDAR, and GNSS satellite navigation, all controlled by a platform running the QNX Neutrino® OS.
Cloud Platform Demo

The QNX booth also features an Internet of Things (IoT) demonstration by BlackBerry focused on the automotive industry. Highlights include remote browsing of vehicle data, log and fault analysis for software troubleshooting and performance optimization, vehicle data and application management, software downloads, and a key fob app that allows a driver to control designated vehicle functions from a smartphone. A second BlackBerry IoT demonstration for asset tracking provides an interface that tracks thousands of truck containers, displays current location and shipping history, and plays back a selected trip segment.

Technology Partner Demonstrations

Also at CES, the following members of the QNX automotive ecosystem will demonstrate systems running on the QNX platform:
-- AISIN AW CO., LTD. - Aisin AW will present its 3D navigation solution,
running on the QNX CAR Platform for Infotainment, in the QNX booth.

-- HI Corporation - HI Corporation will present a digital instrument
cluster created with its exbeans UI Conductor user-interface authoring
tool and running on the QNX Neutrino OS. The cluster will be
demonstrated in the QNX booth.

About QNX Software Systems QNX Software Systems Limited, a subsidiary of BlackBerry Limited, is a leading vendor of operating systems, middleware, development tools, and professional services for connected embedded systems. Global leaders such as Audi, Siemens, General Electric, Cisco, and Lockheed Martin depend on QNX technology for their in-car electronics, medical devices, industrial automation systems, network routers, and other mission- or life-critical applications. Visit www.qnx.com, follow @QNX_News on Twitter, and visit facebook.com/QNXSoftwareSystems. For updates on the company's automotive work, follow @QNX_Auto and visit qnxauto.blogspot.com.

A global leader in mobile communications, BlackBerry (NASDAQ: BBRY) (TSX: BB) revolutionized the mobile industry when it was introduced in 1999. Today, BlackBerry aims to inspire the success of millions of customers around the world by continuously pushing the boundaries of mobile experiences. Founded in 1984 and based in Waterloo, Ontario, BlackBerry operates offices in North America, Europe, Asia Pacific and Latin America. Visit http://blackberry.com/.

QNX Software Systems Limited (QSS) is a subsidiary of BlackBerry Limited. Forward-looking statements in this news release are made pursuant to the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995 and applicable Canadian securities laws. When used herein, words such as "expect", "anticipate", "estimate", "may", "will", "should", "intend", "believe", and similar expressions, are intended to identify forward-looking statements. Forward-looking statements are based on estimates and assumptions made by QSS and/or BlackBerry Limited in light of their experience and perception of historical trends, current conditions, and expected future developments, as well as other factors that QSS and/or BlackBerry believe are appropriate in the circumstances. Many factors could cause QSS and/or BlackBerry's actual results, performance, or achievements to differ materially from those expressed or implied by the forward-looking statements, including those desc ribed in the "Risk Factors" section of BlackBerry's Annual Information Form, which is included in its Annual Report on Form 40-F (copies of which filings may be obtained at www.sedar.com or www.sec.gov). These factors should be considered carefully, and readers should not place undue reliance on QSS's and/or BlackBerry's forward-looking statements. BlackBerry and QSS have no intention and undertake no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law. QSS and/or BlackBerry are not responsible for and assume no obligations or liability and make no representation, warranty, endorsement, or guarantee in relation to any aspect of any third-party products or services.