Passion - Vision - Innovation

The Ivoclar Vivadent values, strategies, products and services are based on three success factors: Passion – Vision – Innovation. They
define our direction and shape the solutions we develop today for tomorrow’s dentistry.

Passion – Our customers and employees are at the centre of our attention. They are the basis for all that has been
accomplished by our company.

Vision – We anticipate tomorrow’s needs and tomorrow’s market. This is the strength on which we base our product development
and planning and by which we define the direction in which our company will go.

Innovation – Our goal is to continually challenge every product and process to find better, more effective and efficient
solutions. We search for innovations that create opportunities for our customers.