Customer Relationship Management (CRM)

2018 CRM & Loyalty Agency Of The Year

Our Customer Relationship Management (CRM) Approach

Customers, today, are spoiled for choice. We understand just how elusive customer delight can be. More than a lack of intent, you’re let down by insufficient data, which leads to an inadequate understanding of your consumers’ choices, needs and tastes.

At Happy Marketer, we help you realign your sales processes to enhance collaboration, empower your sales executives and provide personalized services to customers. We offer complete lifecycle support for your CRM application (be it Salesforce, HubSpot or other vendors), from the initial implementation and integration with your existing processes to managing it on a sustained basis. Salesforce’s exhaustive customer profiling capabilities will provide you with an in-depth understanding of your customers, helping you craft personalized service offerings, in keeping with various individual preferences. You can also dip into this wealth of information to spot additional possibilities to up- and cross-sell your services.