Email Contact

Genuine Origin

In 2014, our parent company, Volcafe, undertook a two-year initiative to research and develop a global approach to sustainably sourcing high-quality coffees. We developed a farmer support organization to provide direct technical assistance to producers, helping them to improve — and to continually improve — their coffee quality, farm productivity and yields. We named this new sustainable sourcing strategy the Volcafe Way.

Volcafe Way is now active in Africa, Asia and Latin America. More than a sustainability strategy, it’s the way we do business. We take a “root cause, root solution” approach, working directly with coffee farmers to assist and train them in sustainable production techniques and good agronomy practices, as well as in making the best uses of their land for future generations.

Every time you place an order with us you’ll be receiving top-quality coffee. We cup at every stage of production, while the coffee is still at origin, and we cup again in the U.S. before and after the coffees arrive. Genuine Origin coffees are packed in GrainPro bags and sealed in easy-to-move, easy-to-ship 65-lb boxes at origin. Once boxed, they remain sealed until you open them.