Mirabella Beauty

Client:Mirabella BeautyURL:www.MirabellaBeauty.comServices Provided:Magento Website Design and Development, SEO, PPC, Social Media MarketingTestimonial:
"Coalition has exceeded our expectations. We had previously worked with a number of developers, both international and domestic, and none could offer us what Coalition has. They understand our company and brand image. They respond quickly, often instantly, to our needs. They take pride in their work and will see a job through, even when we get picky. Our website has been greatly enhanced in its ease of use and aesthetic appeal."

Challenge

Mirabella Beauty is the leading provider of beauty products to salon professionals. But their effort to directly reach consumers through a Magento eCommerce development came up extremely short of the industry leader mantle.

Solution

First, we implemented a much needed migration from an outdated server to a newer, more capable machine. Once that was completed, we began improving the site operations and fixing dozens of conflicts caused by inexperienced developers working on the Magento platform. Technical support and maintenance were only the first part of our service to Mirabella. After clearing operations, we began consulting work for Mirabella’s Social Media Manager, helping him optimize the site and campaigns for social engagement, SEO, and better usability.

Result

Mirabella certainly looks like the industry leader with the new site. Its metrics have shown promising improvements on all fronts, and expectations are running high.