People always wonder what sort of strategies they can apply to make their content more successful. Should they try to directly advertise the product or focus on unrelated cat content? What about news that have to... Read More→

Interactions in the form of likes, comments, shares, etc. are the holy grail of social media marketing. Anyone who wants to be seen and heard on Facebook must ensure that the fans interact with the content.... Read More→

Last year we had a closer look at many candy companies and ended up being pretty disappointed with the results. The effort they put into their Facebook pages wasn’t the best. Which probably was one of... Read More→

Shoot-outs, theft and robbery. Last week’s Top Posts were clustered with illegal activities. Some outlaws got punished immediately after the act. Others are still being searched for. The first example is a video of attempted car-jacking. KSWO7News shared... Read More→

They are part of everyone’s childhood. Who didn’t create castles made of bricks, fought battles with water guns or dreamed of being a hero while using an action figure? We all used toys. But how are... Read More→

Just a few weeks ago, we introduced you to our Instagram analysis and yet we have another big update already: Google+. From now on you can’t only analyze, benchmark and export Facebook, Twitter, YouTube and Instagram,... Read More→

“I definitely have the feeling that something has changed” or something like this can be heard, when Social Media or Community Managers talk about the development of their channels, especially if Facebook and friends made some... Read More→

Music was the topic most people cared about last week. No, it wasn’t about music videos made by well known artists or a recently published album… South Park for example made fun of the music industry and... Read More→