Winn-Dixie opens transformational store that touts Hispanic influence

MIAMI — Winn-Dixie Stores on Tuesday celebrated the completion of its seventh state-of-the-art transformational store and the first to have a bilingual decor package.

“This store exemplifies our commitment to South Florida guests and serves as a one-stop grocery destination catering to the needs, tastes and preferences of the surrounding community,” Winn-Dixie regional VP Randy Rambo said. “We are passionate about delivering on our promise of providing Winn-Dixie guests with excellent service and an exceptional shopping experience.”

The Coral Way Winn-Dixie store features a sitting area, complete with free Wi-Fi internet access and a full-service Cuban café.

Features specific to the newly remodeled Miami Winn-Dixie include a new bilingual store decor package and a remodeled and expanded pharmacy, as well as several other expanded food departments.

Physical changes in the store include hardwood flooring throughout the produce, deli and bakery departments, and highly polished concrete floors elsewhere in the store, as well as modern lighting and brighter, more colorful bilingual decor that showcases the thousands of store offerings. Guests also can find “Winn-Dixie” and “Winn-Dixie Organic & Natural” private-label products, as well as a wide variety of Hispanic offerings. “We are committed to providing our South Florida guests with the greatest value and quality possible,” Rambo said.

To celebrate the grand reopening, Winn-Dixie will host a series of celebrations throughout November including cooking demonstrations, food tastings, live entertainment, raffles and giveaways.

Comments

Nov 16, 2011 - 5:17 AM

jcarr@vistacor.com says

"El Sabor De Tu Pais." It is amazing how this bombed-out remains of a company can continue to live - zombie-like. Still a big operation at 485 stores, it seems like only time and the constant erosion of WalMart's, Publix's and Kroger's relentless pursuit of market share will tell the true story: WINN isn't winning anymore.

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