Fans May Purchase a Commemorative Pin to Receive Ride Around RIR

Richmond International Raceway will celebrate the ninth annual NASCAR Day on Friday, May 18, by giving fans extra incentive to share their passion for the sport and make a difference in the lives of children this year. Fans who purchase a NASCAR Day 2012 lapel pin at the track on May 18, from 11 a.m. to 1 p.m., will receive a complimentary Pace Car ride. Guests must enter at the Service Gate, which is located on Meadowbridge Rd., one gate down from the Main Gate.

To continue raising awareness, fans can visit The NASCAR Foundation’s Facebook page between now and NASCAR Day to “Pin It Forward” with their $20 donation for a pair of commemorative pins – one for yourself, one for a friend. In addition to helping the cause online, fans may post pictures displaying their spirit – and their pins – and share the story of what it means to “Pin It Forward.”

Help spread the word on social media through the NASCAR Foundation’s Facebook page and @NASCAR_FDN on Twitter. The associated Twitter hashtag for this initiative is #NASCARDay. Submissions received will be featured across various communication channels including NASCAR television and social media platforms.

NASCAR Day is an annual celebration of NASCAR’s fans, charities and spirit. Since it began in 2004, NASCAR Day has raised nearly $10 million for charity.

NASCAR returns to Richmond International Raceway September 7-8 for another doubleheader weekend, featuring the Federated Auto Parts 400 NASCAR Sprint Cup Series race and the Virginia 529 College Savings 250 NASCAR Nationwide Series race. Tickets for both races go on sale Friday, June 1. For information, please log on to www.rir.com or call 866-455-7223.

About The NASCAR Foundation

The National Association for Stock Car Auto Racing Inc., (NASCAR) launched The NASCAR Foundation in January 2006. The Foundation is a 501(c) (3) non-profit entity that embodies the compassion of the NASCAR family and its commitment to serving communities. The NASCAR Foundation seeks to raise funds and increase volunteer participation to support nonprofit charities and charitable causes throughout the nation with an emphasis placed on initiatives that affect the ability of children to live, learn and play. For more information on The NASCAR Foundation, please visit the website: NASCAR.COM/foundation.