jQuery[2] is a shorthand JavaScript library that can be used to stylize behavioral elements on a webpage. While developers should stick with a foundation of crawlable HTML and CSS when creating web content, languages like jQuery can provide additional functionality or enhancements to user experience that are beyond the scope of HTML and CSS.

When implementing jQuery, it is important to do so in a manner that doesn’t compromise user experience, increase page weight, block valuable content from crawlers, or otherwise reduce the potential SEO value of the site. Below is just a sample of SEO-saving tactics from our recent white paper that you can use when implementing jQuery: