Corporate Values

Endurance has come a long way since its inception. We have grown both in domestic and global markets, expanded our product portfolio and customer base.

This journey demanded from us hard work and passion to produce best in class products, meet the needs of customers and continuously innovate. It's only with our commitment and dedication that we have been able to come so far.

Like every organization, we have had our share of successes and failures. However, what kept us steadfast on our path is our singular focus on our purpose — the reason for our being.

Endurance's purpose is:

"Continuous value creation for Customers, Employees, Investors, Vendors and all other stakeholders"

The values that we have inculcated over the years have guided us towards realizing our purpose. They have, and will continue to shape our actions and choices as individuals and as an organization.

Our Values — Customer Centricity I Integrity I Transparency I Teamwork I Innovation

Let us together make these values our way of life at Endurance.

Regards,

Mr. Anurang JainManaging DirectorEndurance Technologies Limited

Values

Values are the essential and enduring tenets of an organization that guide the conduct of all employees in everything they do

Values form the foundation on which we build our organization. They are the guiding posts in our journey to achieve our purpose as an organization, never changing, despite changes in leadership, people, processes and technologies.

They are the heart of the organization and shape its culture and character by guiding all its decisions. All values are equally important to the organization's legacy.

Values are not mere slogans or things we talk about.

Values are what we feel, we see and we act on.

Every single day of our lives and in every aspect of our lives.

Values give us a sense of pride in the organization and in what we do.

Disclaimer

"Endurance Technologies Limited is proposing, subject to receipt of requisite approvals, market conditions and other considerations, to undertake an initial public offering of its securities and has filed a draft red herring prospectus with the Securities and Exchange Board of India."

"The draft red herring prospectus is available on the website of SEBI at www.sebi.gov.in and the respective websites of the Lead Managers at www.axiscapital.co.in and www.online.citibank.co.in/rhtm/citigroupglobalscreen1.htm. Investors should note that investment in equity shares involves a high degree of risk and for details relating to the same, please refer to the red herring prospectus, including the section 'Risk Factors'. Potential investors should not rely on the draft red herring prospectus filed with the Securities and Exchange Board of India in making any investment decision."