Tag Archives: Application

As soon as temperatures begin to drop, we notice holiday decorations creeping into the aisles of stores, and await the release of seasonal-flavored everything. Pumpkin spice has become a staple of the leaves changing, from your coffee, to your soap, and even your chips. This progression plants the pumpkin seeds of sales into the back of consumer minds.

Total spending for Halloween in 2014 is projected at $11.3 billion – with the average household planning to spend about $125 on Halloween candy, costumes and decorations. What’s more than sales and spider webs is a relationship with brands that people look for to integrate into their holiday season.

The changing sales landscape has shifted toward the customer experience and integration via multiple touch points, such as a weekly e-newsletter or Facebook News Feeds posts. Customers are looking for ways to connect digitally, and more than ever, the key is creativity in reaching them in a relevant and meaningful way. A space where there is a lot of availability to do so are holiday apps. Here are some fun Halloween apps customers can make use of, from tracking your little ghost or goblin to zombifiying your pictures.