Music Video

Alvvays – Dreams Tonite | Music Video

A couple of weeks ago, the Canadian indie pop band Alvvays unveiled their sophomore album Antisocialites which was met with great success. Today the band have released the official video for their single “Dreams Tonite“.

As we can see in the clip, the director Matt Johnson was able to create a vintage footage from Montreal’s 1967 International and Universal Exposition, and has fitted, the band and the lead singer Molly Rankin while they are playing and singing, into the footage.

Watching the video, it’s like the time stops in that period, and the effect that comes out from the intertwining of the singer’s voice and the video clip is amazing.

As the band said during an interview with Pitchfork, “Canada was at its coolest 50 years ago in Montreal at Expo ’67. We fetishize retro-futurism and are thrilled our buddy Matt Johnson was able to facilitate our half-century temporal trip back to peak pop and op“.

It’s a melancholic and romantic song, as we can also see from the lyrics “If I saw you on the street, would I have you in my dreams tonight?“. The melody, the sound, the singer’s voice and the atmosphere of the visual create the exact match, giving to the audience a beautiful experience. Watch it below:

I am a 22 years old italian student, now in England as a social media and editorial intern for WPGM LTD. In Italy, I’m studying Communication Sciences at Bologna University and after my graduation i would like to do a Masters abroad in Marketing or Advertisement. I love travelling, learning new languages and meeting different cultures.