In 2009, Brown violently assaulted Rihanna while they were dating, and later pleaded guilty to the crime.

In a statement, Snapchat said, “The advert was reviewed and approved in error, as it violates our advertising guidelines.”

In a social media post Rihanna said, “Now SNAPCHAT I know youalready know you ain’t my fav app out there! But I’m just trying to figure out what the point was with this mess! I’d love to call it ignorance but I know you ain’t that dumb. You spent money to animate something that would intentionally bring shame to DV victims and made a joke of it.”

In an additional statement to CNN, Snapchat said, “This advertisement is disgusting and never should have appeared on our service. We are so sorry we made the terrible mistake of allowing it through our review process. We are investigating how that happened so that we can make sure it never happens again.”