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While many Black women across the globe are embracing their natural hair, trading styling tips, and encouraging others to love their mane, the natural hair community is harboring a dirty secret.

Though many are ditching the creamy crack and hoping to get back to their roots, one type of natural hair is often held up as the ideal: curly.

While some sistas have a mass of springy curls, others (myself included) enjoy a more–shall we say–militant texture of hair.

After spending hundreds of dollars on cremes, gells, and magic potions promissing to turn my “kinks to curls,” I realized that my hair is just not meant to look like some of my looser-coiled sistern.

I cannot rock a wash-and-go without ending up with a tangled mess; I cannot apply light cremes for moisture; and I will never have Tracee Ellis Ross-type hair no matter what products I buy.

And that’s ok.

In an effort to encourage women to embrace their own hair texture, Ross recently took to YouTube to announce her “Hair Love” campaign.

In the video, Ross thanks viewers for their love of her hair, but cautions against coveting her mane instead of embracing their own.

“I geniunely am honored and tickled and excited by the fact that people like my hair,” Ross gushes. “It’s really nice when people like something about you, especially when they like something that you worked so hard on and used to hate.”

“I used to hate my hair,“ Ross admitts, and explains that her hair acceptance only came after years of exploration and experimentation.

Ross breaks it down even further, telling viewers, “I don’t want you to want my hair. The reason I don’t want you to want my hair is I’m of the school of love what you got. For me, the reason my hair was such a battle was because I was trying to make it something it wasn’t. I wanted the hair that somebody else had.”

During the video Ross challenges women to share short video responses about why they love their hair.

“I love that you love my hair,” she tells viewers,”But I only love that you love my hair if it’s an inspiration for you to love your hair.”

Check out Tracee Ellis Ross’s video to hear more about her Hair Love campaign and submit your video.