Is it possible to use the RTP tag on secured pages (https)?

Can RTP campaigns be blocked by Ad blockers?

Is traffic from known bot user-agent strings removed from the dataset?

Yes. We cover between 80-90% of known-bot user-agents and continually update the blacklist.

Can jQuery Be Disabled from the RTP Tag?

The RTP tag uses jQuery to assure that some functionalities will work properly on any page. However, if the jQuery causes issues with other parts of your website, we can configure the tag to disable it altogether. This can be done by the Marketo Support team because this advanced configuration is not accessible directly to customers.

What are the differences between the RTP tag versions?

What data is stored in the trvw.uid cookie?

The trvw.uid cookie contains a VisitorID which is a GUID (Global Unique Identifier) only used by RTP to identify the web visitor for returning visits and historical behavior.

What is the RTP limitation of the number of daily visitors with Munchkin2?

RTP is not related to Munchkin. The move to Munchkin2 has no affect on the functionality of RTP.

What specific data are gathered through the reverse IP lookup process?

From the visitor’s visit on site in the session, we see information such as IP, page URL, search term and referral sites.

From the IP address, we use Reverse IP lookup to match the organization name.

From the Organization name, we match it with RTP’s propiertary firmographic data including:

Organization name

Industry

Organization Group (Enterprise, SMB’s, etc.)

Organization Location:

Region

Country

State

City

Zip Code

RTP Tag - Best Practices

Install the RTP tag on ALL web assets. Including all domains, subdomains, landing pages, blogs etc. even if you do not intend to display campaigns on those assets.

The reason for this is that we want to capture the entire customer journey.

RTP tag is not sending clicks from IP URLs

This is expected behavior. The RTP JavaScript does not send clicks from IP URLs, i.e: http://63.251.134.57/

TRW and MSG calls are not showing up in the console.

The tag is turned off. You can check this setting in Account Settings.

Is it possible to blacklist companies in RTP?

You can remove companies from appearing in your RTP reports, and from seeing campaigns - this is done through a support ticket request. Send them the company names or IP addresses you want to block from RTP campaigns and appearing the RTP reports.