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About this eBook

This ebook provides a complete, yet, concise overview of Marketing Automation philosophy. Also you will find answers to some questions related to this subject:

How is it being used today?

What technology is required for successful marketing automation?

How can you apply it to your business?

Where will marketing automation be in the next five years?

About Pentalog

Pentalog is a global full-stack IT service platform implemented on three continents, which support digital and tech businesses throughout their product lifecycle: design, development, marketing, and funding. We apply Agile, Lean, and DevOps best practices to help you build up product value.

25+ years of experience in IT outsourcing and software engineering

7 delivery centers and 7 consulting offices in Europe, Asia, and The Americas