Xero Accelerate

I have a theme here: Excitement. I’m happy (make that excited) to officially launch Xero Accelerate.

Xero Accelerate is a one-day, roll-up-your-sleeves US-specific workshop designed to help accounting professionals turbo-charge their business. In true Xero fashion, you learn from Xero Platinum Partners as they guide you through the strategies, tactics and tools needed to successfully run as a modern cloud accounting practice. Watch this video to learn more:

It’s exciting and it’s our our responsibility, too…

When the teams first brainstormed the ideas behind Xero Accelerate, I got excited. Really excited. That’s because the concept of Xero Accelerate checks boxes that are important to us as a company:

The first box centers on beliefs. We believe in accountants and the accountant/small business relationship. We also believe in the cloud and cloud accounting.

The next box is education. Xero as a company has a responsibility to educate and it’s very much a part of our mission. Think about it: Cloud accounting is what we do all day/every day. We, along with some of our accounting partners who are working with us on Accelerate, probably know more about what works best from a small business cloud accounting standpoint than anyone else in the world.

The last box is obligation. I believe our company has a moral obligation to help enable the accounting profession to embrace this new technology that has the ability to improve many people’s lives. And we have to remember along the way that there’s a human side to any change. Given that the move to the cloud involves new technology and learning, and given that we’re in the best position to provide that learning, I believe it’s our obligation to do so.

It’s rare for one event to embody the mission and values of a company, but I’m excited (yes, I said it again) for Xero Accelerate to be that event for us here in the US.

2 Comments

Jeff Maddux, CPA

August 5, 2014 at 2:47 pm

Well I’m really excited to get to learn from some of the top Xero partners and help grow my own firm. This sounds like a great program Xero is putting on and only helps solidify my choice to pick Xero as the accounting software that I recommend. Can’t wait to attend the workshop in SF!

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