Posts Tagged ‘candice coppola’

Last summer, I had the pleasure of stepping into Candice Coppola’s incredible studio in Cheshire, Connecticut. I was absolutely blown away by her beautiful space – from the vibrant purple walls to the sparkling chandeliers. It was all about the details, and I could only imagine how beautiful her weddings must be.

As I interviewed Candice on camera for our brand new Event Décor course, all I could think was – This girl knows her stuff! Before the day was done, she had planned my dream wedding from start to finish. I watched her put together a gorgeous place setting in a matter of minutes. Candice lives and breathes weddings and events, and she approaches them all with passion and, most importantly, style.

We’re so pleased to welcome Candice to the QC community as a tutor for our event décor course. Below, we interviewed Candice on her business, her brand, and her trend predictions. Read on to learn all about Candice!

How would you describe your brand? How did you go about creating a strong, unique brand?

Jubilee Events is all about creating fun, innovative, and beautiful parties! We believe that the experience that you have while planning your party should be just as fun and exciting as the party itself! Our brand definitely has a feminine edge and we are known for producing events in a variety of eclectic styles. My personal style is very feminine infused with a little punch, and so that tends to translate itself into our event design. The best way to create a strong and unique brand is to stay true to your own vision and style—like minded clients will connect with you because they identify it with their own style. To me, that produces the best relationship.

How did you come up with the name Jubilee Events?

Interestingly enough, I spent a few days during the beginning of building my business plan jotting down names. I wanted something that was exciting and felt ‘right’ with my personality and the brand I was building. Jubilee means “a season or an occasion of joyful celebration,” and those are the kinds of events we produce!

Your business has grown so much since you opened in 2007. What have been some of the most exciting changes you’ve seen so far?

The evolution of our brand has been really exciting! We are launching a new website shortly and a refreshed logo. I have to say, the launch of our book, The White Dress in Color — Inspirations for the Modern Bride has also been a huge success for our business. In 2007 I could have never envisioned that the company and body of work would be where it is today!

Many of our students have the goal of opening their own event planning businesses. What’s the best advice you can give an aspiring event and wedding planner?

Take your time. Do your research. Build a solid business plan. Most of all, take your time. Don’t rush. Rome wasn’t built in a day and your business won’t be, either.

Your new book, The White Dress in Color, is absolutely stunning! Why did you decide to write a book, and how has it impacted your business?

I wrote the book alongside my two co-authors Beth Champan (our fashion stylist for the book) and Carla Ten Eyck (the photographer for the book). The three of us had been collaborating on inspirational photoshoots for many years, which were featured in various publications both online and in print. We really loved getting together and creating environments— there is a magic that happens between the three of us— and it occurred to us that these shoots are only seen for a short period of time. We loved the images so much— and the inspiration within them was still current and relevant— so we decided that we were going to venture into the process of writing a coffee table book. It was a long, fun, and interesting road in putting together a pitch for a publisher, finding the right publisher, and then producing the content, but we are so proud of the results!

What wedding trends do you predict we’ll see more of in 2014?

There are so many trends “trending” right now with event design but one thing remains— personalization. I’m talking more than just a monogram on cocktail napkins and a wedding cake inspired by your gown. We get excited about infusing into a wedding or event the personal touches that define a couple or client— their favorite food but in miniature form, their favorite cocktails scaled down and paired with passed hors d’oeuvres, dinner served on a china pattern that is significant to the bride’s family, a wedding inspired by a couple’s trip to France… the list really goes on. Pantone always has influence in color when it comes to weddings, so I envision Radiant Orchid being a popular color for 2014 and 2015. Couples are also choosing to get married at home rather than in a hotel or wedding venue— and that kind of personalization has become very important to our clients!

What does the future hold for Candice Coppola and Jubilee Events?

Our business is still continuing to grow as we work on our second coffee table book and launch a destination event planning and design brand— bringing “A Jubilee Event” to anywhere in the world, mainly focused on the Caribbean Islands!