Dia had created the ‘Click with Dia’ adda to reach out to the youth of today and invited them to share their coolest pictures on BigAdda.com. The adda was run from 22 November to 2 December, 2007. The users had to log on to the website and upload their coolest party pictures on the ‘Click with Dia’ adda. Including banners, invites were sent to all the members of the Dia Mirza fan club and posts were put on Dia fan site to generate the traffic. The result saw 700 members on the adda.

Around 250 pictures have been uploaded, some depicted the typical party environment, happy faces, fashionable people, weird dance poses etc. while some were masterpieces of fine photography.

Sharan Bathija was selected as the winner as his pictures were really funky.