A fantastic new campaign led by Mercy for Animals (MFA)
http://www.mercyforanimals.org/ is
challenging hundreds of thousands of daily commuters and visitors
traveling in and around the Chicago area to look at their food
differently. This new pro-vegetarian campaign involves advertisement in
strategic places such as subways, trains, buses, etc. The ads, for
example, show an adorable puppy and a lovable piglet sitting
side-by-side and ask, "Why love one but eat the other?" and also, "How
much cruelty can you swallow?" by featuring a heartbreaking image of a
mother pig locked in a tiny gestation crate. To learn more please visit
Hundreds of New MFA Transit Ads Give Farmed Animals a Voice in the Windy
City:http://www.mfablog.org/2011/09/hundreds-of-new-mfa-transit-ads-give-farmed-animals-a-voice-in-the-windy-city.html

MFA is doing such a great job at challenging the mindset that some
animals are pets and some food. By raising awareness on such an
erroneous ethical belief and by exposing the unimaginable suffering
God’s farmed animals endure, people are forced to evaluate their values
and beliefs and hopefully align their choice of diet with them.