We are always a little suspicious of major corporations that preach the three Rs, but we were pretty impressed to stand at the feet of this towering crate man constructed out of thousands of empty Coca-Cola crates. Named Elliot, the giant lives at Cape Town's <a href="http://www.waterfront.co.za/Pages/home.aspx">V&amp;A Waterfront</a> and has almost as much presence as the majestic Table Mountain behind "him." <a href="http://inhabitat.com/massive-crate-man-lords-over-johannesburg/">Back in 2010, the first Coca-Cola man was constructed in Johannesburg</a> in order to increase the firm's visibility during the FIFA World Cup, but Cape Town's larger, taller, and sitting crate man was designed by <a href="http://www.animal-farm.co.za/">Porky Hefer</a> to draw attention to the ever-increasing importance of recycling both cans and plastic bottles.

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Coca-Cola Crate Man in Cape Town

Elliot is a giant man made out of thousands of recycled Coke crates.

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Coca-Cola Crate Man in Cape Town

Elliot preaches about the 3Rs.

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Coca-Cola Crate Man in Cape Town

The recycled structure is nearly 60 feet tall and weighs 27 tons.

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Coca-Cola Crate Man in Cape Town

Elliot is made of 4,200 plastic crates.

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Coca-Cola Crate Man in Cape Town

Passersby can learn about recycling if they step up for a closer look.

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Coca-Cola Crate Man in Cape Town

The incredible structure is nearly as tall as the majestic, iconic Table Mountain in South Africa's mother city, Cape Town.

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Coca-Cola Crate Man in Cape Town

We are always a little suspicious of major corporations that preach the three Rs, but we were pretty impressed to stand at the feet of this towering crate man constructed out of thousands of empty Coca-Cola crates. Named Elliot, the giant lives at Cape Town's V&A Waterfront and has almost as much presence as the majestic Table Mountain behind "him." Back in 2010, the first Coca-Cola man was constructed in Johannesburg in order to increase the firm's visibility during the FIFA World Cup, but Cape Town's larger, taller, and sitting crate man was designed by Porky Hefer to draw attention to the ever-increasing importance of recycling both cans and plastic bottles.