Mission

Wild Tribute was founded to honor our national parks and public lands. We donate 4% of our proceeds to protect these historic and wild places. Our designs pay tribute to where legacy roams. As the brand that loves the parks as much as you, TOGETHER, we can make a difference.

Our Story

“Why not develop a business that tries to be both the best in the world and the best for the world”

Our story started with a small spark of wonder -- a simple curiosity about the vast lands and historic treasures of America…fueled by a driving desire to explore, dream and discover. So, we took off.

Starting in the awe-inspiring Yosemite Valley we then roamed the towering Redwoods of Northern California and trekked on to the Olympic peninsula where soaring eagles watched our steps. We woke to spine-tingling howls of the wolves in Yellowstone, found mystery at Mesa Verde...majesty in a Grand Canyon sunset, and experienced total liberation on Glacier’s Going-to-the-Sun Road.

That small spark ignited into a burning passion to do something meaningful, something that matters ‘4 our parks’. Wild Tribute was born. Eager to do our part by harnessing the power of conscious business, we built a company in which giving is the priority. Why 4% you may ask? It’s simple. Our parks and public lands are why we do what we do. 4 the Parks naturally became our rally cry.

Business is the most powerful man-made force on the planet. It should not only create value for its shareholders, but for the greater good of society as well. Despite recognition as “America’s Best Idea” our National Parks and public lands face a continuous siege of threats and challenges that extend beyond the non-profit sector and our government’s capacity. To help fill this gap, our donations almost exclusively go to the incredible grassroots associations that support each individual park and work hand-in-hand with the agencies that oversee their legacy. Learn more about Our Partners here.

Choosing to donate 4% of revenues demonstrates our commitment to prioritize purpose beyond profits. That said, a conscious business is not without the conscious consumer. We’re defined by those who love our national parks and public lands as much as we do. Together, we pay tribute to these wild and historic places. Together, we’re making a difference.