Survey: Mobile users less happy with current carrier

October 13, 2011

A new study has found that Australian mobile phone users are less satisfied with their current carrier than they were last year.

According to the 2011 Australian Mobile Phone Lifestyle Index, overall satisfaction with carrier services had dropped by 14 per cent since last year, from 90 per cent in 2010 down to 76 per cent in 2011.

The study, conducted by the Australian Interactive Media Industry Association, found that at least ten per cent of users were not happy with their current service.

Dr Marisa Maio Mackay, the author of the annual report, not only looked at what mobile phones Australians own and how they use them, but also how happy consumers are with the service they are receiving.

"The drop in satisfaction levels may be part explained by factors like carrier mergers and highly publicised carrier network issues," she said.

As users are expecting more from their service provider - such as data allowances, as well as better call and text packages - they may benefit from utilising a switching service to compare phone plans.