The Power of Love

Wow. What a great ad. Not sure who the brand is from, but it’s some powerful stuff. Amazing how a great ad can bring about some powerful emotion and the ability for the audience to sympathize with it.

That’s comes to my thought that sometimes, ads are too focused on trying to make the piece as unique as possible, that it forgets to stress on the insights of things that touch human hearts. For example, many brands (and I won’t even bother naming them) that are targeted towards highschool/college boys tend to think that having outrageously funny and stupid moments are the insight that will have them agree with. Well, really?

2 Comments

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On Your Mark, Get Set, Go!

It's hot. It's boiling. It's fired up. You're surrounded by competitors. You're amidst brands that will challenge you. You're sweaty. You're sticky, and you're tired. But you must win. You must reach the end - YOU'RE IN THE RACE.

Come on here lads, rejuvenate on a cup of thoughts, then plan you're route ahead - you've got a Brandathon to win.
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My name is DK. I handle global accounts at a global ad agency. I'm a lover of everything about brands, marketing, and advertising. I hope to share my insights and perspectives about issues that help or kill the various companies and brands out there.