Mace Reports First Quarter 2018 Financial Results

May. 14, 2018

The Company is pleased to announce a positive first quarter with net sales of $2,364k, a 38.2% increase over prior year first quarter. The Company continues to grow its top line sales through organic growth and strategic acquisitions reflecting growth in all major distribution channels. Additionally in the quarter, the Company continued to invest in people, advertising, and social media campaigns to drive sales and distribution. The Company will continue to invest in the brand to maintain its market share and brand leadership.

“Our growth in the first quarter reflects the value and strength of the Mace Brand as we continue to expand the brand across product lines and distribution channels”, stated Creative Director Jessica Adanich.

Lastly, our new board of directors is assisting the Company in refining its long term strategies to insure the company and management team optimizes its resources and prioritizes opportunities.

First Quarter 2018 Financial Highlights - Compared to 2017

Net sales up 38.2% for quarter; $654,000 improvement over 2017
Gross profit up 46.6% for quarter; $314,000 improvement over 2017
Negative EBITDA of $223,000 reported for the quarter; $79,000 improvement over 2017

First Quarter 2018 Operational Highlights

The Company maintained its leadership position with consumers as it continued to add new less lethal products including personal alarms, pepper spray models, and product combo kits. The Company, through organic growth, expanded its retail presences by adding 26 new accounts, and continued its e-commerce and international expansion efforts. “Mace, through investments and focus, is expanding its e-commerce presence and continues its efforts to strengthen brand and consumer awareness through social media campaigns” stated John McCann, President and CEO.

Investor Information

The Company would like to direct investors to www.Mace.com for a full set of the consolidated financial statements, OTCQX Quarterly report, and first quarter 2018 investor presentation. Although the Company is not planning to conduct its usual quarterly conference call after release of the first quarter’s earnings, the Company will communicate its strategy and future plans with investors through conference calls, social media, and investor conferences starting with the LD Micro Invitational on June 4 th, 2018. The Company will communicate future investor calls via press releases and social media.

The Company will continue to provide information via the OTC marketplace as usual. The Company plans on attending the LD Micro Invitational investor conference in Bel Air, California from June 4 th to 6 th, 2018. The Company will present on June 4 th at 1:00 PM. For more information about the conference please visit: https://www.ldmicro.com/events

About Mace Security International, Inc.

Mace Security International Inc. is a globally recognized leader in personal safety and security. Based in Cleveland, Ohio, the Company designs and manufactures consumer and tactical products for personal defense, security and surveillance under its world-renowned Mace® Brand – the original trusted brand of pepper spray products and Vigilant® Brand alarms, the world-wide leader and number one recognized brand in personal alarms. The Company also offers aerosol defense sprays and tactical products for law enforcement and security professionals worldwide through its Mace® and Take Down® brands..

Certain statements and information included in this press release constitute “forward-looking statements” within the meaning of the Federal Private Securities Litigation Reform Act of 1995. When used in this press release, the words or phrases “will likely result,” “are expected to,” “will continue,” “is anticipated,” “estimate,” “projected,” “intend to” or similar expressions are intended to identify “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements are subject to certain risks, known and unknown, and uncertainties, including but not limited to economic conditions, dependence on management, our ability to compete with competitors, dilution to shareholders, and limited capital resources.