SAN DIMAS, Calif. – Sep. 13, 2016 – TP-Link®, a leading global provider of consumer and business networking products, today announced its new family of Smart Wi-Fi Bulbs, the LB100, the LB110 and the LB120. All models are now available at online retailers nationwide.

TP-Link Smart Wi-Fi Bulbs install just like a standard light bulb and do not require a smart hub or bridge, making them cost-effective and simple to use. Consumers can download the Kasa app to connect the bulbs to their home Wi-Fi and in seconds, they are able to easily add devices and interact fully within their smart home. Once connected using the Kasa app, TP-Link Smart Wi-Fi Bulbs create an incredibly simple and streamlined connected home experience.

“TP-Link’s collection of Smart Wi-Fi Bulbs was thoughtfully designed to bring peace of mind and simplicity to today’s modern home,” said Lewis Wu, executive vice president of TP-Link USA. “There’s no need for a hub or other accessories to enjoy accessible smart lighting and we offer a number of different smart lighting options, which allow consumers to outfit their entire home.”

TP-Link Smart Wi-Fi Bulbs offer a number of great features. All models are Amazon Alexa compatible so consumers can control them using power of their voice. TP-Link Smart Wi-Fi Bulbs are also LED energy efficient and feature built-in energy monitoring, which allows consumers to track energy usage right from the Kasa app, saving hassle and money. With three different models, users can pick the brightness and lighting features that work best for them, but all models allow for brightness adjustment and the ability to set lighting schedules or scenes.

Key Features at a Glance:

LB100 – 50W Smart Wi-Fi LED Bulb with Dimmable White Light

Control your lights from anywhere using the Kasa app (iOS, Android)

600lm LED reduces energy use up to 80 percent compared to a 50W incandescent bulb

Dim brightness to customize lighting and suit your mood

Set schedules, timers, and countdowns

Easy setup; No hub required; works with your Wi-Fi router

Estimated yearly energy costs: $0.97*

LB110 – 60W Smart Wi-Fi LED Bulb with Dimmable White Light

Control your lights from anywhere using the Kasa app (iOS, Android)

800lm LED reduces energy use up to 80 percent compared to a 60W incandescent bulb

800lm LED reduces energy use up to 80 percent compared to a 60W incandescent bulb

Set schedules, timers, and countdowns

Easy setup; No hub required; works with your Wi-Fi router

Estimated yearly energy costs: $1.32*

*These estimated yearly energy costs are based on 3 hours/day, 11 cents/kWh but savings will vary depending upon on rates and usage.

Warranty and Support

Our team is available 24/7 for toll-free, unlimited technical support by phone (1-866-225-8139) and email (support.usa@tp-link.com), including setup, no matter when you purchased the product. Plus, our two-year warranty delivers worry-free service and support.

Price & Availability

The LB100, LB110 and LB120 TP-Link Smart Wi-Fi Bulbs are now exclusively available online at www.tp-link.us, Amazon.com and in Home Depot retail stores. The LB100 is $19.99 (USD), the LB110 is $24.99 (USD) and the LB120 is $34.99 (USD).

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About TP-Link

Founded in 1996, TP-Link is a global provider of reliable networking devices and accessories, involved in all aspects of everyday life. The company is consistently ranked by analyst firm IDC as the No. 1 provider of WLAN and broadband CPE devices**, supplying distribution to more than 120 countries and serving hundreds of millions of people worldwide.

With a proven heritage of stability, performance and value, TP-Link has curated a portfolio of products that meet the networking needs of all individuals. Now, as the connected lifestyle continues to evolve, the company is expanding today to exceed the demands of tomorrow.