What s so special about Mighties?

Transcription

1 The Super Food Antioxidant all-star reducing your risk of cancer, heart disease and stroke Low glycemic index an excellent addition to any weight-conscious diet Low calorie only 90 calories per serving Has enzyme actinidin aiding in digestion and relieving the feeling of fullness after a heavy meal What s so special about Mighties? Mighties kiwi is a low-calorie, nutrient-rich super food. While many fruits feature one or two nutrients in their profile, the kiwi offers a powerful and unique combination of health-promoting nutrients.

2 THE ORIGIN OF THE MIGHTIES BRAND It s hard to believe there was a time when Cuties, nature s perfect little fruit, was unknown to American moms and kids. It seems like sweet, seedless and easy-to-peel Cuties Clementines have been a part of our lives forever. Now, Cuties has a new buddy: Mighties Kiwi. Industry pioneer and Sun Pacific owner Berne Evans introduced branded Clementines to the U.S. The combination of exceptional quality, successful marketing and national availability has created the most widely-recognized and largest-selling brand of clementines in the United States, with distribution to every major grocer in the country. Evans is ready to replicate that success with kiwi. Since the early 2000s, Berne Evans has studied kiwi nutrition, production, harvesting and storage. A decade later, his love and commitment to this super food has made him the largest kiwi grower in the U.S., owning 50 percent of the total U.S. kiwi supply, and he s committed to tripling it by A brrrrilliant new method. Evans pioneered the idea of ripening kiwi in cold storage and delivering it to stores ready to eat. Prior to that, consumers had to use their best judgment as to when kiwi was ripe and ready. With this innovation, Sun Pacific launched Ripe and Easy Kiwi in November Kiwi were packaged in 1-, 2-, 3- and 4-pound clamshells and delivered ready to eat to national retailers. Ripe and Easy Kiwi now represents 61 percent market share of branded kiwi. Ripe and Easy Kiwi will now be rebranded as Mighties Kiwi. The new packaging features a Mighties kiwi-character, along with information on nutrition and the simplistic cut and scoop way to eat it. Mighties will include in selected packages their very own spife, a combination spoon and knife that allows consumers of all ages to easily cut, scoop and eat Mighties whenever and wherever they want. Sun Pacific has experienced the success of branding whole fruit firsthand with its beloved brand of clementines, Cuties. Cuties is a snack that kids and moms adore and ask for by name. The addition of Mighties to Sun Pacific s portfolio shows further commitment to bringing today s health-conscious parents fun and nutritious options that they feel great about giving their kids, while also enjoying themselves.

3 Cut. Scoop. Eat. The most efficient way to enjoy Mighties is to simply cut one in half and then scoop out the fruit. Cut Scoop Eat

4 Mightie Healthy ONE SERVING PROVIDES: More vitamin C than an orange Just one serving of Mighties has 230 percent of the recommended daily allowance of Vitamin C, a flu-fighting nutrient that powers up the immune system and even wards off the effects of aging and stress. More potassium than a banana A serving of Mighties has more potassium than a banana. Potassium maintains fluid and electrolyte balance and also releases energy during exercise. More fiber than the leading cereal brand Two Mighties contain more fiber than a bowl of the leading cereal brand. Fiber promotes a healthy heart, regular digestion and helps lower cholesterol levels. More vitamins E & K than an avocado Mighties is one of the few low-fat sources of Vitamin E, an antioxidant with a powerful punch that can help to lower cholesterol and boost the immune system. Another fat-soluble vitamin found in Mighties is Vitamin K, which acts as a natural blood thinner to help prevent blood clots. Nutrition Facts Amount/Serving %DV* Amount/Serving %DV* Serv. Size 2 Kiwi (148g) Total Fat 1g 2% Potassium 460mg 13% Calories 90 Fat Cal 5 *Percent Daily Values (DV) are based on a 2,000 calorie Diet. Sat. Fat Trans Fat Cholest. 0g 0g 0mg 0% Total Carb Fiber Sugars 22g 4g 13g 7% 16% Sodium 0mg 0% Protein 2g Vitamin A 2% Vitamin C 230% Calcium 6% Iron 2% Vitamin E 10% Vitamin K 70%

5 Frequently Asked KIWESTIONS How do I store Mighties? Mighties kept in the fridge will stay fresh for up to two weeks after purchase. If you don t want them to ripen too quickly, keep them separate from other kinds of fruit. How do I eat Mighties? The most efficient way to enjoy Mighties is to simply cut one in half and then scoop out the fruit. But you can also eat it by cutting it horizontally into slices, even with the skin kept on as long as you wash it properly first. Of course, you can also peel it into readyto-eat pieces for use in a fruit salad, with yogurt or anything else you want to make a bit more Mightie. Can I speed up the ripening process? Mighties are carefully picked and handled so they re ripe and ready to eat when you purchase them. Occasionally you may find some that are firm at purchase. To speed up the ripening process, put Mighties in a paper bag together with other ripe fruit such as bananas or apples. Ripe fruit contains ethylene, a ripening hormone, which will quickly have an effect on the kiwi. Give it a try. It works wonders. Can I eat the skin of Mighties? Absolutely. If you want the entire awesome experience, you can eat the whole Mighties kiwi, including the skin. What s more, the skin is extremely rich in fiber. If you re not too keen on the fine, fuzzy hairs, simply brush them off before you take a bite. But as with apples, pears and any other fruit you eat unpeeled, make sure you rinse your kiwi first. Where are Mighties grown? Mighties are grown in California and Chile. The California season spans from November until May. Meanwhile, Mighties season in Chile picks up in May and goes through our summer until early September.

6 Are Mighties Non-GMO verified? Yes, Mighties are Non-GMO verified by the Non-GMO Project. The seal shows that the product went through a strict verification process. This seal is an assurance that a product has been produced according to consensus-based best practices for GMO avoidance. You can find the verification seal on our Mighties packaging. Why are uncooked Mighties and milk products incompatible? Mighties contain a special enzyme called actinidine, which splits and dissolves protein. If you add Mighties to products rich in protein, it begins to break the protein down. This explains why your Mighties milkshake starts to separate after long periods. But actinidine is no weakness, it has benefits as well. Its powerful ability to break down protein makes it a great meat tenderizer. Not only that, but it also stimulates digestion. Can you use Mighties in a milk product or with gelatin? Of course. Just remember, if you use uncooked Mighties in a dish containing a milk product or gelatin, you need to eat that dish very soon after preparation. If you want to store the dish or serve later, you ll want to cook Mighties prior to adding them to the dish. How does Mighties tenderize meat? The enzyme actinidine is one of the powerful benefits contained in Mighties. When placed in contact with a meat, it will naturally begin to breakdown its protein, tenderizing tough meat. To do this, simply rub both sides of the meat with the inside of the kiwi or place kiwi slices on top of the meat and leave for 20 minutes. By the time you return, the meat will become succulent and tender, ready for immediate barbecuing, roasting or frying. What are the Mightiest ways to integrate kiwi into my diet? Straight up. Just slice a kiwi in half, scoop it out with a spoon and eat it. Blend Mighties into your favorite smoothie. Add Mighties slices to a bowl of granola, oatmeal or yogurt. Toss Mighties into a fruit salad and top with a mixture of lime juice and ginger. Dice Mighties together with red onion and jalapeños, and serve over salmon or chicken. Stir pieces of Mighties with toasted nuts and dried fruit into grain dishes. Throw fruit kabobs on the grill, glazed in delicious kiwi-honey marinade. Puree it and add a tablespoon or two to any marinade to help tenderize meat.

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