CJU to Rep Bigfroot Friends

CJU to Rep Bigfroot Friends

Independent production house Creating4Kids has appointed Carmella Johns Unltd. as the exclusive licensing agency for its kids’ property Bigfroot Friends.

The trans-media property gives Bigfoot a colorful spin, with the introduction of a series of characters, each of which is passionate about a particular fruit.

The new agreement grants CJU worldwide rights to represent Bigfroot Friends in all categories. Initially, the agency will pursue opportunities in kid-specific categories including toys, games, novelty and back-to-school, with expansion into other categories such as snack foods, apparel, accessories and cosmetics not far behind. An animated television series and publishing program are also in the works.