The company behind blogging platforms such as Movable Type, TypePad and Vox, has sold the popular LiveJournal blog site to the Russian company, SUP. The new company will form LiveJournal, Inc., and open an office San Francisco to manage the global brand.

Six Apart acquired LJ in January 2005, and it will continue to help the new company with the sale of advertising for at least the next 12 months.