Its our new DNA concept.
Its a concept that alludes to BMWs vision of the luxury market in three proposals.

A luxury sedan , luxury SAV , luxury Coupe. It's not a hybrid of merging body shells to form a new niche as you would expect from BMW.

But it gives clues to the DNA and vision that will be found in three upcoming specific BMW luxury models. Its an entirely new vision that showcases Many advances through engineering , design , technology and connectivity.

And it is going to be a reality....in 2015.
Then in 2017. But it is going to filter down the model lines.