Latest News

Corona, CA, September 30, 2011 - Lucas Oil Products, Inc - the fastest growing Oil products company in the world announced today that it has purchased control of cable TV Network MAVTV as part of its ongoing expansion program. Lucas Oil will make a significant financial investment in MAVTV and has plans underway to improve both the quality of the programming and the value of the Network.

Lucas Oil has been one of MAVTV's key shareholders and strategic partners since their initial investment in the network in 2008. MAVTV now joins the Lucas Oil Studio family of programming which already produces more than 350 Hours of Motorsports and Lifestyle television programming annually.

According to Bob Patison, Executive Vice President, Lucas Oil Products, Inc., "For MAVTV we're focusing on three main areas including significant programming buys from major studios, exclusive new programming and an aggressive marketing campaign to improve consumer awareness. "

Lucas Oil's future plans for MAVTV will utilize its extensive portfolio of marketing relationships. The campaign will include local media buys and prominent brand positioning within Lucas Oil properties such as Lucas Oil Stadium, home of the NFL's Indianapolis Colts, plus grass roots marketing at over 400 racing events throughout the country. These include Lucas Oil's Off Road Racing Series, Lucas Oil Drag Boat Series, Lucas Oil Pro Pulling events and multiple teams in NHRA. In addition, the MAVTV logo is featured on millions of Lucas Oil products sold each month in over 20,000 retail locations across the United States.

As MAVTV is absorbed into the Lucas Oil family of companies in the next few months, a slate of investments in both programming and infrastructure will be announced.

Upcoming Events

The HUNT for the USMTS Casey's Cup rolls through Wheatland, Missouri for the 6th time as the Stars and Cars of the United States Modified Touring Series make their only appearance of 2015 at the “Diamond of Dirt Tracks”. Top USMTS drivers Johnny Scott, Rodney Sanders, Stormy Scott, Zach Van Der Beek, Kelly Shryock, Derrick Ramirez, and more are expected to be in action. The USRA B-Mods and the Carson's Corner Napa Factory Stocks will also be in action plus for the third time at Lucas Oil Speedway, the Battle of the Badges will visit the facility on August 8th as the race will feature Missouri's finest Law Enforcement Officers, all racing to raise money for charity and for the title of top cop.

The officers will be driving late model Ford Crown Victoria's that will provide a “cop car” look for the race. Each driver seeks the support of sponsors and must raise at least $500 dollars per race to compete. All the cars on the track were at one point police cruisers. Some of these cars went on to be taxi cabs and have racked up over 300,000 miles on them. Some were pulled out of junkyards and have been given a second chance. The driver and their crew-members have stripped the vehicles of their factory interior and replaced it with roll cages and the safety equipment necessary to be on the track. The Battle of the Badges race will raise money for Special Olympics of Missouri. This is surely an event you won't want to miss!

Travel Centers of America, Petro Stopping Centers, and Ozarks Sports Zone present Fan Appreciation Night at Lucas Oil Speedway with Food and Drink Specials all night long plus it's the second and final $uper $aver $pecial Night of the season as (4) Admissions, (4) Hot Dogs, and (4) Coke Drinks are just $30 before 6:30pm! In addition, the American Cancer Society hosts the Hickory County Relay for Life Cancer Survivor Night. Cancer Survivors in attendance can sign-up for the 2015 Relay for Life at Lucas Oil Speedway and receive FREE admittance to the race. Classes in action include the ALPS Food Stores ULMA Late Models, the Pitts Homes USRA Modifieds, the Carson's Corner Napa Factory Stocks, and the B-Mods as the fight for the Lucas Oil Speedway Weekly Series Championship heats up plus a Special 25 Lap, $500 to Win Factory Stock Special. You won't want to miss it!