In the mid-1950s, American International Pictures was the self-proclaimed "Infant of the Industry" and, as such, was not perceived as a serious threat to the major studios of the time. AIP soon proved themselves worthy opponents as their youth-oriented double features began raking in big bucks that rivaled and sometimes surpassed the profits of their competitors. This is the story of those years told mainly using material gathering by AIP's New York publicist.