ASUS To Undercut Samsung’s Android Wear Smartwatch On Price [Report]

So far only three manufacturers have shown off their Android Wear smartwatches, with LG and Samsung even offering up theirs for pre-orders yesterday. Motorola’s Moto 360 is destined for the market later this summer. While ASUS has made public its intention of launching an Android Wear smartwatch we have yet to actually see the device. Some new information has surfaced about this device. A report published today claims that the company aims to challenge Samsung’s Android Wear smartwatch on price.

Citing a source familiar with the company’s plans TechCrunch reports that the ASUS Android Wear smartwatch will possibly be priced between $99 and $149 when it launches. The source claims that ASUS is looking at a September launch because it didn’t want to “rush” the development of this product.

It does look like Google placed time constraints on manufacturers that wanted to be the poster boys for Android Wear. LG confirmed in a press conference yesterday that main reason why the G Watch didn’t have a heart rate sensor is because there wasn’t enough time to get the product ready with it.

By sacrificing the opportunity to be among the first Android Wear smartwatch makers, ASUS may be hoping to hit the nail on the head. Its smartwatch is rumored to have an AMOLED display, but details about the specifications remain scarce. The company hasn’t commented on this report.