Good sitemaps help humans to find what they are looking for and
help search engines to orient themselves and manage their crawl activities.
Googlebot, in particular, may complete the indexing of your site
over multiple visits, and even after that will return from time to time to
check for changes …

Initially, your page rankings could be in a state of flux. If search users commonly misspell a keyword, you should identify and use it. Marketers will often ignore (or confuse) SEO in favor of (PPC) SEM, but by doing so they are ignoring great opportunities. Some webmasters attempt to improve …

It is also worth checking out your main competition to see which keywords they are targeting. If you have a long 1000 word page, 100 or so words of repeated information isn't a big deal. Location search is growing every year and we are using our mobile phones daily to …

Analysis of meta sets/keywords, visible text and code to deter Standard SEO advice is to keep the site architecture as flat as possible, to minimize clicks from the home page to important content. Do not go off the deep end, though; too many links on a page are not …

A visual image requires less brain activity than using one's imagination. Ensure that your users can get to their information quickly. Major problems might need a different approach, including getting a second SEO opinion or going back to the research phase. Keyword stuffing was a common strategy back in the …

Ensure your website is crawlable with the site:yourdomain.com search. Note the number of results. If the search shows less pages than you actually have, then that means Google isn't able to effectively index your pages. h1 tags are the second title tags of your content and send strong …

Leave room for eventual hosting upgrades should your site make significant gains in popularity. If you seldom get into any detail, you won't look like an authority. There are more than enough SEO guides on the internet. But only a few of them can be fully applied to a multilingual …

The number one rule is to focus on your website visitors first. Give them remarkable content that invites them to stay on your site and visit several other pages. Content is more than an article, it can be anything from an infographic, stellar image, video, street views of projects, or …

Marketing professionals make sure all emails are sent from the same source. Forcustomers to take advantage of these initiatives, h The active sentence, Don't stuff your footer with all kind of irrelevant links. Keep it focused, make sure these links are helping your visitor. Google will find all relevant pages …

Linking out is huge. Don't be a link hoard; you're going to create content, so use it to gain favor with other people. I'll go more into depth below with specific tactics on linking out, but in general, you only have something to gain when you're linking out. Since Google …

Too many low-quality pages might cause you site wide issues in the future, not just page level issues. There are 54,907 searches per second on Google alone. There are about 5 billion searches per day on Google. It's extremely likely that thousands of these searches are exactly for the …

Write great title tags. Good title tags should be like an interesting newspaper headline but with relevant keywords included. Demographics help segment the mailing list, although they will not be as effective as the other email segmentation approaches. It's great that people write about you and link back to your …