November 2018: Every organisation will have bad news and how that news is handled can be as crucial to the reputation of the business as shouting about all the good announcements. Redundancies, reductions in service, price rises, poor financial performance can all be managed and if delivered […]

October 2018: Capturing authentic images for marketing photography, for websites and other communications activity is becoming more important as consumers start to recognise stock photography, thanks to its generic nature and, in some cases, over use. An American study found […]

September 2018: One of the best tools to help build a good reputation in any community is to host events. Organisations target industry sectors with exhibitions, conferences and awards nights, whilst more locally businesses and public organisations strive to engage […]

August 2018: SRF helped the UK’s favourite airport meet and greet parking operator, I Love meet and greet, to launch an ambitious environmental campaign which aims to raise the issue of plastic straw pollution. Environmental Pedigree Over the past several […]

July 2018: Content marketing has become a buzzword for marketing professionals. Definitions vary but it can be considered as a type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) […]

June 2018: All organisations have stakeholders which can include groups such as staff, owners, customers, media, suppliers, competitors, local communities, regulatory authorities and government – both local and national. Communicating with these groups is an ongoing process and is often […]

May 2018: In the highly competitive airport parking market, standing out and being memorable is essential. For many airport parking customers, they may only use an operator two or three times per year, so there can be a long time […]

April 2018: It is very likely that storytelling has existed as long as communication. For humans that would have been as early as pre-verbal communication, although many people argue that cave drawings are the first indisputable evidence that people told stories. Obviously, the art of verbal story telling is […]

March 2018: How many times have we heard that print is old technology and has no future? We still see newspapers at garages and in shops, we still see bookshops open for business and we still see printed promotional items from beer mats to invitations. Newspapers Print […]

February 2018: How do you know if your chosen agency is going to work out? For most businesses they don’t, and they go to extra-ordinary lengths to try to ensure that after all the proposals, pitching and negotiation, the agency […]

About SRF

A boutique public relations agency which provides professional expertise backed by considerable experience and proven creativity. Launched in 2001 to offer a fully integrated communications service - advising organisations on how to communicate with their audiences both internal and external.

Creativity

Creativity can be difficult to identify, so SRF has suggested five key actions which a creative communications agency should perform: listen and understand what you are trying to achieve, gather intelligence before scoping out the best course of action, identify who should help you tell stories, know how to make your stories come to life through word and pictures, understand that your ideas, wants and needs as a company are going to evolve and will be able to adapt.
If your current agency does not perform anyone of the above, please get in touch and we will demonstrate how we bring a creative approach to every client.

September 2018: One of the best tools to help build a good reputation in any community is to host events. Organisations target industry sectors with exhibitions, conferences and awards nights, whilst more locally businesses and public organisations strive to engage […]

Corporate anniversaries or birthdays offer significant PR potential but this potential can only be optimised if the anniversary adds value to a company’s stakeholders. Over the past thirty years the team at SRF has planned and managed several corporate milestones […]

Press launches, customer events and staff conferences; SRF has planned and executed many such events. From venue sourcing through to themed catering and from speech writing to crowd control, SRF can manage every detail , working towards to a success […]

With a rich pedigree of exhibition experience, SRF has been involved in exhibitions since 1986. Having worked for exhibition organisers, exhibitors, sponsors and media partners, we know how to make the most of these events. We have designed stands, organised […]

March 2018: How many times have we heard that print is old technology and has no future? We still see newspapers at garages and in shops, we still see bookshops open for business and we still see printed promotional items from beer mats to invitations. Newspapers Print […]

February 2018: How do you know if your chosen agency is going to work out? For most businesses they don’t, and they go to extra-ordinary lengths to try to ensure that after all the proposals, pitching and negotiation, the agency […]

The New Year often gives people the opportunity to review and reflect on their lives. For businesses the requirement to step back and take a long, hard look at what the organisation is doing is just as important. In smaller […]

Nearly every marketing course or guide will strongly suggest that any successful campaign needs to understand its audience. Today, there are huge amounts of data to provide insights into any audience and not just broad groups but also into very […]

November 2018: Every organisation will have bad news and how that news is handled can be as crucial to the reputation of the business as shouting about all the good announcements. Redundancies, reductions in service, price rises, poor financial performance can all be managed and if delivered […]

June 2018: All organisations have stakeholders which can include groups such as staff, owners, customers, media, suppliers, competitors, local communities, regulatory authorities and government – both local and national. Communicating with these groups is an ongoing process and is often […]

If you have a strong brand, you can extend your offering with ease, survive and even thrive during economic downturns, gain leverage in partnerships, and attract the most talented people to work for you. The benefits of a strong brand […]

August 2018: SRF helped the UK’s favourite airport meet and greet parking operator, I Love meet and greet, to launch an ambitious environmental campaign which aims to raise the issue of plastic straw pollution. Environmental Pedigree Over the past several […]

Major search engines like Google, Yahoo and Bing all want your website to be an honest and authentic representation of your business. In fact, they always wanted this, but it has been profitable, for some businesses, to forget this in […]

The UK Government has been hugely supportive of businesses which take on apprentices, providing dedicated websites with helpful information and plenty of support. The aim has been to expand the scope of apprenticeships beyond the traditional industrial and engineering sectors […]

October 2018: Capturing authentic images for marketing photography, for websites and other communications activity is becoming more important as consumers start to recognise stock photography, thanks to its generic nature and, in some cases, over use. An American study found […]

Looking through the submissions for news photos over the past year and with the imminent arrival of many festively themed images, we thought we should offer some advice on to get the best from your images for your communications activities. […]

We understand the complex communications requirements of business parks managers and landlords, and with over a decade of experience of working for clients in the commercial property sector, SRF can provide strategic advice and tactical assistance for organisations wishing to […]