Facebook Head of Retail turns attention to 3D printing at MyMiniFactory

Facebook’s Head of Retail, E-Commerce and Global Vertical Marketing, Nicholas Franchet, has joined the board of directors at MyMiniFactory.

The online 3D printing platform is the world’s largest for downloadable 3D printables and offers users access to thousands of curated and tested files. This appointment signals the increasing demand for 3D technology to integrate with social media in order to enable access to and grow the 3D ecosystem. Facebook already allows for 3D embeds following a recent partnership between 3DPrinterOS and Sketchfab which lets users share 3D models across the site. Perhaps this new will signal more developments like this in the not too distant future as interest in 3D modelling and 3D printing continues to grow.

In a video post, Nicholas commented: “To me there is no doubt that 3D printing is transforming the way people interact with products and that the future will look very different. MyMiniFactory has already built ways and a great team to help people have the best experience given 3D printing technologies today and it will continue to do so over the next few years. I’m really excited to be part of this adventure.”

Nicholas joins MyMiniFactory as the company embarks on its upcoming Seedrs campaign. As of 1st September, MyMiniFactory will launch an equity crowdfunding campaign following a string of successful developments over the last few months including partnering with the BBC on its micro:bits scheme, launching the MP5 project and reaching a milestone of 75,000 registered members.