Last year I did some research for Adult Match Maker and this is what we found…

Adult Match Maker, Australia’s largest adult dating site, is pleased to announce the results of its inaugural sex survey.

The results of a recent large-scale survey of Australian’s sexual habits and orientations have revealed that we are not as straight as we might think we are.

Over 7600 people completed the AMM survey. Twenty five per cent of the respondents identified as bi-sexual, 0.4% of women identified as lesbian, 1.6% of men identified as gay, and a further 5% said they are unsure about their current sexual orientation.

The lesbian and gay figures are in line with Australian population estimates however, the percentage that identify as bi-sexual or unsure far exceeds previous estimates. Australian research undertaken in 2002 (La Trobe University) and 2008 (Victorian Government) estimates the bisexual population at less the 2%.

The research also revealed that kinky sex is a popular fantasy with 60% of respondents including it as a fantasy and post Fifty Shades of Grey, it’s hardly surprising that BDSM is popular, with 30% of respondents including it in their list of sexual fantasies.

For heterosexual men looking for sexual partners there may be more competition than ever before. Thirty six per cent of women identified as bi-sexual and the heterosexual women who took part in the survey are 50% more likely than men to fantasize about women and 50% more likely to act on their fantasies.

Men have a wider range of sexual fantasies scoring higher in all categories and are more likely to be drawn to hardcore activities such as golden showers and porn. Women on the other hand are more likely to fantasize about sex toys, tantric sex and their partners. Thirty per cent of both women and men like the idea of strap-on sex.

According to Dr Mars, “Australians are more sexually curious and sexually adventurous than ever before”.

AdultMatchMaker.com.au is Australia’s largest online adult dating site with singles & couples registered! They teamed up with Dr Mars to create this survey because they wanted to peek under the covers of the average Aussie and find out what made their toes tingle.

Dr Michelle Mars is a health researcher and sexologist. She believes we need to be more light-hearted and pleasure focused in our sexual thinking. When we seriously consider sex we tend to think about health and disease rather than considering the links between sex health, mindfulness and quality of life. It’s time we started exploring and understanding our sexuality and the ways it can help us to live happier healthier lives.