As a kid, I visited the local “sweet shop” on the way to school every morning, filling my pockets with cola bottles, black jacks and sour swirls. I’d count my pennies on the counter while the shop owner patiently […]

Like many Millennials, I hit my 20s wanting to “change the world”. I joined political campaigns and volunteered at non-profits, trying to engineer a way I could be a full-time humanitarian. I’m one of those report stats that say: […]

Bit of a dramatic title. Or is it? I’ve already said that I believe business is a spiritual journey and that success is dependent on our ability to mitigate fear and self-sabotage. Many of the things we go through (confusion, over-thinking, […]

Once upon a time doesn’t work in business. Neither does “We deliver tech-savvy solutions” Or “Reach your full potential” (Coaches are fond of that one!) When it comes to your website, every word is precious real estate. Each sentence […]

By now you’d have heard of Simon Sinek and the power of WHY. What you probably haven’t heard is Jonathan Field’s take on Story Blindness. These two make a potent combination. Hear me out on this, it’s game-changing. If you’re […]

Ever visit a website and after scrolling the home page (for all of 7 seconds), think, “Nah, can’t be bothered!” That’s because you were greeted with TMI (too much information) or cheesy sales talk. Like one of these gems: “We’re a leader in……” […]