TCEB, Assumption Uni ink MoU for MICE curriculum

BANGKOK: Assumption University’s Department of Hospitality and Tourism Management has signed a Memorandum of Understanding (MOU) with the Thailand Convention and Exhibition Bureau (TCEB) to develop a curriculum specifically focusing on the MICE industry (Meetings, Incentives, Conventions and Exhibitions).

“This bilateral agreement with Assumption University will facilitate MICE curriculum development, provide textbooks, organise courses and create opportunities for students and lecturers to exchange information and prepare future leaders to become MICE professionals and prepare for the implementation of the ASEAN Economic Community (AEC),” said TCEB President Nopparat Maythaveekulchai.

TCEB is a public organisation aimed at promoting, supporting and developing the MICE industry in Thailand, helping to ensure Thailand becomes the MICE destination of choice for Asian and international business travellers.

“I feel sure that the together we will go from strength to strength over the next few years and the signing of this MoU will mark a milestone in the relations between TCEB and Assumption University,” Mr Nopparat said.

“It is only by working together that we can face the future with confidence, knowing that we are providing the best possible development to our future MICE professionals,” he added.

Scott Michael Smith, Coordinator of Assumption University’s Event Management course noted, “This public private partnership (PPP) is the first of its kind for our department.

“Working with TCEB’s MICE capabilities department will provide educational opportunities and internship opportunities for students and teachers, and ushers in era of cooperation between Assumption University, the first international university in Thailand,” he added.

Comment on this story

* Please login to comment. If you do not have an account please register below by simply entering a username, password and email address. You can still leave your comment below at the same time.