In Ukraine regional companies increase their PR activities gradually, and primarily it concern to manufacturers in the B2B segment and brands on the B2C market. It’s expected to increase this trend in the new business season. So, Publicity Creating expanding range of services to regional brands in this regard.

In Ukraine regional companies increase their PR activities gradually, and primarily it concern to manufacturers in the B2B segment and brands on the B2C market. It’s expected to increase this trend in the new business season. So, Publicity Creating expanding range of services to regional brands in this regard.
Beside basic services that are complex annual promotion programs for regional brands, experts of Publicity Creating develop and implement medium-PR-projects (quarter, half year), and also individual events (e.g. press events, press tours, partner conferences and other PR events in Kyiv). They do it based on goals, objectives, specific of customer and budget.
Among the new services for regional clients are output of the Trade mark to markets in neighboring regions, or in all of Ukraine, PR-audit and trainings for staff.
Another novelty are PR "for the EURO 2012". That’s a good chance for many Ukrainian regional companies to develop an effective PR-campaign, because conduction of the championship, unlike many big sporting events, has a pronounced regional specificity. Those fact that EURO 2012 will take place in several major Ukrainian cities (Kyiv, L’viv, Kharkiv and Donetsk) gives companies from these cities and neighboring regions a chance to synchronize their own PR activity with general interest to this international event.
The company already has extensive experience in promotion of regional companies and brands: Publicity Creating customers are companies from many regions of Ukraine - from Truskavets to Donetsk, from Kyiv to Evpatoria."The distance is no problem for us, because we’ve already proved our effectiveness in the strategic and comprehensive supporting of many regional companies. Today all regional clients can get quality service from the PR-agency from the capital that defends their interests professionally in Kiev, all in Ukraine, and even abroad", - says General Director of Publicity Creating Valeriy Kureiko.