THE FIRST MODEST FASHION SHOW IN JAPAN AT HALAL EXPO JAPAN 2016.Beauty is an eternal theme for women in the East and West alike. Of course it is no different for Muslim women, or Muslimahs. For centuries, Muslimahs have pursued their own kind of beauty by hiding rather than emphasizing their bodies. In Tokyo, the center of Asian culture that has always created new trends, Japan’s first ever Muslimah Fashion Show took place autumn 2016.