Note: I'm not a big fan of the headline. Librarians need to learn how to exploit available technology to best serve ourselves and our users. We also need to be doing much the same with info technology developers. I don't look at it as an adversarial situation -- one (librarians) versus the other (technology). Maybe our users see it this way (at least today), but here's where improving our marketing skills (both as a group and individually) can come into play and make a difference. Technology/web search, etc., offers our profession plenty of chances to use our teaching skills. It's all about learning to be relevant in the age of 24x7, "everyone is a searcher" technology.