Nintendo will hold a Dragon Quest X-specific Nintendo Direct broadcast on Monday, July 30 at 20:00 JST. As with every Nintendo Direct, Nintendo president and CEO Satoru Iwata will deliver the broadcast. You will be able to watch it here.

In related news, Square Enix has launched Dragon Quest X‘s promotional campaign. With an August 2 release right around the corner, Square Enix has recruited Japanese music group SMAP for the game’s commercials, and will host the game’s launch event at Tsutaya in Shibuya at 7:00 JST on launch day. The first SMAP commercial will begin broadcasting on Japanese airwaves tomorrow. Find a few teaser shots below.