The music video for "Down In It" (available on the NIN two VHS release, Closure) uses slightly dizzying shakey camera angles and light warping to show Reznor running through an alley and up an apartment building's fire escapes to the roof in an attempt to elude his pursuers: Two guys dressed in somewhat punkishattire. The video ends with Reznor lying face up, presumably dead, back on the ground having apparently fallen from the roof. Filming for this shot was done with cameras attached to helium filled balloons, one of which floated away from the crew. A farmer found the video in his field some time later and, not knowing what the footage was for, notified authorities of the film. There was a short-lived investigation as a result to see if the camera was used in shooting a snuff film.