Sharethis

The ShareThis button is an all-in-one widget that lets people share any content on the Web with friends via e-mail, AIM, or text message. Shar.es is the URL shortener for ShareThis.com. The widget can also keep an account of personal contacts so that users can send an e-mail, IM, or text message with favorite links to friends. The button can be deployed on any site to drive traffic, stimulate viral activity, and track the sharing of content. Toolbar versions exist for Firefox, Mozilla Application Suite and Internet Explorer, and customized widgets are available for leading blog publisher sites including Blogger, TypePad and WordPress.

… content as Instant Articles, sharing that content with tags indicating its sponsor. Roberts said publishers can: use Facebook’s article-styling tools to visually distinguish branded content from standard editorial content; highlight sponsors with custom text in bylines and kickers; and include sponsor logos on the first screen via a native tool set…

… Social sharing is in the midst of an evolution from first-generation, simple widget-based sharing to platforms of social optimization tools for publishers to drive growth and engagement, leveraging the very basic human desire to share. From the early 2000s with the creation of the early social networks like Friendster and MySpace to later…

… The holiday season is upon us and ShareThis has distilled five essential rules for reaching socially engaged consumers. Knowing what your consumers are talking about heading into the holidays with pre-holiday shopper insights can make all the difference. With the digital world being the primary driver of both online and in-store traffic…

… content. To increase subscribers: SumoMe – This freemium tool has lots of features to help increase your blog traffic. But its email features such as the List Builder (opt-in form that fades into middle of screen), Scroll Box (form that appears up the page after visitors have scrolled down the page), and Smart Bar (a horizontal bar on top…

… you embed a video from YouTube, turn off those suggested videos by following these steps: On the video page on YouTube, click "Share." Click "Embed." Uncheck the "Show suggested videos when the video finished" box. Copy and paste the embed code into your webpage. <p>Better yet, don't use YouTube at all. Use a paid video hosting service. There…

… by humans, according to new research released today by Google. AdAge Travel-Related Shares Drive 40% More Engagement Than Other Content [Study] - ShareThis’ new consumer sharing behavior report reveals that travel shares generate more click-backs than other types of content. ClickZ Facebook 2014 Year in Review - Every day, people discuss the topics…

… target market. Don’t assume that you can treat them as one homogeneous segment. BUT millennials grew up on social media. 81% of millennials are on Facebook and their median friend count is 250. 55% of millennials have posted a “selfie” on a social media site. To better understand this marketing audience, ShareThis analyzed 58 million…

… themeUse holiday-related images and/or short videos, especially for promos and dealsHighlight the benefits of your promo Whether your content is a blog post or an e-newsletter, include share buttons for the most common social networks. For example, if you're running a blog on WordPress, take a look at plugins like ShareThis. 3. Encourage action from…

… this effective persuasion channel. ShareThis has a unique view of the word of mouth phenomenon; its ubiquitous sharing tools allow it to touch the lives of 95% of U.S. internet users across more than 2 million publisher sites and 120+ social media channels. In its quantitative study, “Return on a Share, Quantifying the Monetary Value of Social Sharing…

… The Best Social Media Plugins for WordPress By Gminski In Small Business Tips, Social Media On November 25, 2014 Social media is a great way to build relationships with your target audience. In this presentation, we talk we review: Jetpack Shareaholic Social Media Feather Floating Social Bar ShareThis Check out some of our favorite social…

… to Republicans would make Mitch McConnell, the senior senator from Kentucky, the Senate majority leader. (A recent report said the Senator is “oozing with confidence,” conjuring an unfortunate image to readers everywhere.) There are no fewer than 65 competitive House races. There have been more than a billion dollars spent on advertising in these elections…

… A History of Social Media Advertising [INFOGRAPHIC] - Where have social ads been and where are they heading? The infographic above shows how things started and where we are now. Check it out. Mashable Report: Facebook Dominates Social Sharing Of Major Events, But Twitter & Reddit React Quicker - ShareThis quarterly report finds…

Brands love to insert themselves in conversations about hot topics, taking advantage of broadcast events, viral trends, and buzz-worthy news. Sometimes, it works out great. Other times… not so much. Most of the time, the difference between success and failure is planning. While engaging audiences in real time does involve making some impromptu decisions, there are ways to prep ...

… provider ShareThis offers such an opportunity. And while the data, drawn from the 450 million unique users and 2.5 million sites and apps in the ShareThis network, doesn’t directly address the ice-bucket-vs.-Ferguson question, it does provide some interesting marketing takeaways. First, Facebook is still the dominant platform. ShareThis focused…