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Winter is almost upon us in northern Europe, but these newly found postcards of retro Sweden brings back kitschy summer vibes that are sure to warm anyone. Those of you with sharp eyes might spot that a few of the cards depict Sweden pre-1967, when we still had left-side traffic.

Native Swedes might even recognize some or all of the places. But for those who aren’t in the know, they represent Värnamo, Kramfors along with the two suburbs Vällingby and Huddinge outside of Stockholm. Which street scene looks the most inviting or… boring?

Chris Alm

Christopher founded Ultra Swank in 2005. Has a crush on mid-century graphic design, defunct airlines, Disneyland and the Century 21 Exposition. Is a collector of easy listening music from the 60s and 70s and a Swedish expat living in Barcelona, Spain.

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Ultra Swank

Ultra Swank is a magazine styled blog that takes you back in time into the kitsch, chic, swank and camp living of the 1940s to the 1970s. We mostly focus on the design, style, and fashion of the happy-go-lucky and space-age-living mentality of that era – but also on the music and movies that takes you back to happier times. Ultra Swank is written by a dedicated team of time travelers from around the globe.