WHO WE ARE …??
Bravvura Breaking Down Barriers to Build Better Solutions !!
Building cutting-edge Solutions for today's Omni-Channel Digital world that specializes in Audacious creative and Immersive Technology.
Bravvura is more than an agency; we’re a partner for emerging and daring brands. We stand for meaningful, long-lasting connections between our clients and their customers through tailor-made strategies incorporating a custom-blend of creative and technology.
We work beyond borders and bring influences from different countries, industries and backgrounds to deliver diverse and innovative work.
WHAT DOES THIS ROLE HOLD FOR YOU…??
• Deep understanding media planning and buying, with command on minimal budget to maximum side of the media investments
• Hands on exposure to programmatic platforms - both mobile and web
• Big exposure in ASO optimization that leads to events, conversions and transactions
• Understanding and experience of marketing automation platforms like Appnexus, Double click, Syzmek, etc
• Experience in social media automation tools and content dissemination for fiercely competitive consumer facing brands across multiple markets
• Exposure and work experience in data driven marketing approach with analytics integrated outcomes
• Plan and manage the organic and inorganic search initiatives for brand/s as per the respective marketing strategy and milestones
• Optimization techniques used: On-Page and Off Page optimization, evaluating website performance and User behavior with the help of Google Webmaster and Google Analytics
• Perform keyword research relevant to the client business objectives
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
• Deep understanding of performance driven campaigns across multiple channels
• Work with exciting brands across geographies with a truly global team in fiercely competitive consumer categories
• Recommend and execute strategies for content development in coordination with SEO & SEM goals general and keyword specific
• Deep understanding of channel attributions to customize campaigns
• Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
• Implement link building campaigns in coordination with client SEO goals
• Keep pace with SEO, SEM, SMO and online marketing landscape, trends and developments
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance to the clients’ business
• Responsible for lead generation as mutually agreed with the Head of Marketing for multiple brands/Projects across channels – digital, social, search and mobile
• Content audit of the display campaigns and measuring the effectiveness of the same
• Prepare weekly/monthly reports on the progress of all stated objectives/projects by the HOD.
APPLY IF YOU HAVE…
• Deep understanding media planning and buying, with command on minimal budget to maximum side of the media investments
• Experience of having worked for at least 6-10 years in a similar profile with hands on experience in digital media planning and buying with programmatic platform integration
• Extensive exposure in ASO optimization that leads to events, conversions and transactions
• Understanding and experience of marketing automation platforms like Double Click.
• Experience in social media automation tools and content dissemination for fiercely competitive consumer facing brands across multiple markets
• Proficient enough in On-page and Off-Page optimization techniques
• Excellent understanding of ethical (White Hat) SEO, Link building etc.
• Proficient in researching keywords using Google, Overture, Word Tracker and internal tools
• Knowledge of the latest SEO techniques and best practices in accordance with Google Panda/Penguin updates
• Should be able to work independently on multiple projects at the same time
• Thorough knowledge of display landscape and campaign attributions
• Expertise in any related technology / tool required to accomplish the job
• Good communication skills (Both written and verbal)
• Good command on RTB, DSP and retargeting
• Knowledge of OnPage and OffPage SEO, in keyword research for better SERP results, Google Analytics and Google Webmasters
• Good understanding of affiliate network and ecosystem across geographies
• Knowledge in creating/optimizing landing pages, latest SEO Algorithms and ranking strategies.
• Basic understanding in CMS like WordPress, Magento, Joomla, etc. would be a good to have
• Improving OnPage and Offpage SEO for our websites and have done Competition research and analysis
• Experience with Social Media postings and optimization
• Content understanding for organic, inorganic, EDM and display campaigns
• Experience to track website analytics and create Goals/Funnels, Tracking & reporting SEO
performance on weekly basis
• Familiarity with Ad networks and In-App events will be a plus
• Understanding of marketing automation platforms and social media tools will be a plus
• In depth understanding of Google Ad words and thorough understanding of GDN network
• Skilled in organizing integrated digital activities for web portals/websites
• Experience of managing a team of 6-7 team members (SEO Specialists, Digital Media Specialists & ASO specialists)
WHAT’S IN IT FOR YOU…
• Compensation Package (Competitive Salary Band + Bonus per Quarter)
• Location – Palermo, BA
• Reporting to Head of Global Marketing
KNOW ABOUT US MORE...
Founded in 2007, at Bravvura creates breakthrough digital experiences that connect brands and consumers via online, mobile and social platforms. Built upon research-based consumer insights, our engagement platforms spring from our understanding of the markets we serve and the trends that influence them.
Our motto is Empowering Businesses and Inspiring Customers. We deliver custom digital marketing solutions and services to clients of all sizes. Our global network of passionate research, strategy, creative and media experts deliver one goal to our clients: Engaging digital experiences, on brand, on budget, on time...every time.
OUR ENGAGEMENT
We research and identify the behavioral trends of the target audience and develop solutions not for where your industry is going but for where it can go. We believe in creating new organic opportunities for consumers to connect with your brand over and over again.
OUR REACH
We curate a personalized network of relevant media properties and websites where your brand’s message will be best received, and we craft amplification strategies that will bring your brand closer to your customers.
OUR CONVERSION
We know that conversion takes place at the convergence of creative and technology. By designing the full funnel from consumer to customer, we streamline the experience and generate higher revenues. By cultivating a community of engaged users, we’re able to tune in quickly to their responses and adapt messaging in real-time. We don’t stop thinking. We optimize, refine and improve your brand’s connections by being endlessly flexible.
When we talk about our People: As an organization we are a young at heart, tech-savvy, and always looking to discover something awesome.
o We’re a family. A rather large family, but not so big that you get lost in a crowd or your contributions will go unnoticed.
o We have a flat management system – There is no hierarchy which allows your performance to dictate your success in our ever growing company.
o Greater Ownership -We entrust all of our people with responsibility which fosters faster learning ; Participate in an entrepreneurial and niche business and simultaneously enjoy the benefits of a professional organization
o Dynamic work – At all times, there are multiple projects being worked on across diverse technologies meaning your work day will never be boring or monotonous.
o Employee @Work Unique opportunity to ‘Learn while you Earn’; Specialist and expert leaders teach you about new technologies and help you grow your specialties.
o Opportunity to work on challenging, rewarding projects with talented colleagues and clients spread across 3 continents
o Blending expertise with skills : We have a team of qualified and experienced leaders with varied skills and backgrounds
o Stepping onto the success ladder – We are among the top two E-commerce companies.
Know more about us and our team, visit Website: http://www.bravvura.com