January 8 - New Disney Bracelet Eliminates Need for Keys, Money & I.D. — But Is Privacy an Issue?

Article: Technology For A Global Monetary System

A new project being launched at Disney parks called MyMagic+ would eliminate the need for any of these loose articles. It’s not an all-inclusive fee system though, but a bracelet that does everything from unlocking your hotel room door to facilitating mouse ear purchases to telling Princess Jasmine your little one’s first name before they’re formally introduced.

The bracelets will use RFID (radio-frequency identification) chips and would function as a room key, park ticket, FastPass access, PhotoPass card and optional payment system in the parks. Although not mentioned as a function of the MyMagic+ bands, the technology could allow for physical location tracking within a set area as well.

Disney understands that RFID-equipped bracelets could come with similar privacy concerns as well. The Times reported that when signing up for the optional MagicBand service, guests can tailor the amount of information they want Disney to know in the first place. For example, parents wanting their little ones to have a more personal experience at the park can opt in to providing information that would allow a Disney character to greet the child by name and even wish them a happy birthday.

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