The Perfect Match

Teaming up with Liverpool FC for Seeing is Believing

About the match

Liverpool FC players wore limited edition shirts on Sunday 30 March in their match against Tottenham Hotspurs, to raise awareness about Seeing is Believing and avoidable blindness.

Money raised goes to Seeing is Believing

The shirts were all signed by the players and some were then auctioned off to raise money for Seeing is Believing. With our dollar for dollar matching, we raised an impressive US$103,000, which will be used to treat and prevent avoidable blindness.

What makes us the Perfect Match?

We’ve worked together on lots of different activities such as global soccer clinics for visually impaired children across our markets, home game half time activities, and swapping our logo on the players’ shirts in three consecutive seasons to gain international exposure for Seeing is Believing.

What’s next?

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