Benefit is often considered to be one of the best make up brands, by beauty lovers and bloggers alike.

Whether you're a fan of They're Real! Mascara or stand by its POREfessional Face Primer, Benefit have a sparkling reputation in the make up world.

With concessions in Debenhams, John Lewis and Boots, it's fairly well known that a Cambridge shopper is a fan of this prestigious brand, but will its new advertisement "Skip class not concealer" cause irritation amongst the school loving scholars and students of Cambridge?

Read More

Should Benefit pull the advert?

0+ VOTES SO FAR

The advert, promoting Benefit's Boing Concealer features a young woman, having just woken up, holding an alarm clock and looking tired, and above the picture the message reads, "Skip class not concealer"

Image: Southport Visitor (Image: Southport Visitor)

Many believe this is a poor statement, promoting the idea that looking good is more important than going to school.

According to the Southport Visiter one reader said: "This is literally encouraging women to prioritise appearance over their education.