One thing that always surprises me with any kind of website optimisation, whether it is for the search engines, or just for eyeballs, is how many people get it wrong. They get it wrong, and then come to us wondering what happened to their visits/SERPS/sales etc when all along the answer is right in front of them.

You need to take a look at your content as any website optimisation always starts with the content. Below are four reasons why your content is letting your optimisation down. [Read more…]

With 20% of searches now on Google related to location, isn’t it about time you stepped up to the plate and realised that if you want to succeed in local search you need to utilise Google Places. Searching for terms such as SEO Shropshire or Indian Takeaways Telford is really personalised search as the user knows what they want and where and if you offer that product in that area then all you need to do is be seen! [Read more…]