Tom Kelly named senior vice president of Los Angeles News Group

The Los Angeles News Group, which publishes nine newspapers including the Los Angeles Daily News, Daily Breeze and Long Beach Press-Telegram, on Tuesday announced the appointment of Tom Kelly as senior vice president and chief revenue officer.

Kelly will assume his new position effective Monday.

He will be responsible for all LANG advertising revenue operations, including the research department.

The announcement comes at a time when the newspaper industry continues to undergo major consolidations to cut costs as readers and advertisers migrate to the Internet.

"Tom Kelly has a keen understanding of the Southern California advertising community as well as the competitive landscape," LANG President Jack Klunder said in an email. "He will attract new talent to our organization to drive digital and print advertising growth over the next several years. He is a strategic thinker and problem solver with a flair for creative advertising solutions for our clients."

Kelly spent 19 years at the Los Angeles Times in various management positions, including vice president of display advertising. He spent the last six years at the Orange County Register, most recently serving as senior vice president of advertising and marketing.

"There's an emphasis on digital, both growing audience as well as revenue, and I feel I can be a real contributor to that," Kelly said in an interview.

Kelly will have offices in Woodland Hills at the Los Angeles Daily News and in Torrance at the Daily Breeze.