Marketo expands into Japan

Marketo Inc. (NASDAQ: MKTO) said it has announced a major expansion of its global operations with the opening a new subsidiary in Tokyo, Japan.

The creation of Marketo KK will enable corporations throughout Japan and North Asia to more easily advance their digital marketing strategies by using technology to engage customers differently to form deep, long-lasting customer relationships.

Marketo KK is a joint venture between Marketo, as the majority shareholder, Dentsu eMarketing One Inc, and SunBridge Corp. Dentsu eMarketing One delivers strategic digital marketing consulting services to Dentsu Group clients worldwide. SunBridge is a Japan/US venture capital and professional services firm responsible for the Japan joint ventures of Salesforce.com, Concur, Kyriba and Silkroad Technologies and whose founders also launched Oracle Japan.

Marketo provides the leading cloud-based marketing software platform for companies of all sizes to build and sustain engaging customer relationships. For more information, visit www.marketo.com.