Sify unveils new logo, plans wireless broadband

NEW DELHI: Internet service provider Sify Technologies on Monday unveiled a new corporate identity, and said it plans to launch wireless broadband services.

"The new identity is aimed at contemporising the brand, and giving it a cool image along with its technology credentials," Sify Technologies Chairman Raju Vegesna said.

The new logo - with Sify written in green over a grey background - reflects an eco-friendly and paper-free world, counterpoised by a business-like, dependable grey colour.

Along with the new corporate identity, Sify announced launching value-added services in both consumer and enterprise segments. Sify is also planning to provide broadband through the wireless technology, he said.

"Sify is now poised to grow further by leading the market with new products and services timed to catalyse the markets both on the enterprise and consumer sides of the business," Vegesna said.

In the enterprise segment, which contributes 60-65 per cent of its revenue, Sify is planning to launch storage and disaster recovery programmes. On the consumer side, it plans to form a unified access platform that will allow consumers to use a single identification to access the Internet from anywhere, be it a Sify cafe, a hotel or home, he said.