BaseMakers

Power Up Your Sales

Basemakers is a premier retail merchandising and outsourced field sales company. Using innovative technology and a powerful network of relationships, we achieve dominant in-store visibility for each brand in our portfolio. We’re passionate about consistently delivering top quality service for all of our brand partners across major markets in the USA.

Why Basemakers?

The backbone of our business is built around increasing your sales. Over 1/3 of
consumers will discover your product on the shelf. We’re here to ensure you
are maximizing the most important touchpoint…the point of purchase!

We will ensure you are satisfied with the service you are getting.
Feel free to email us at any time to provide feedback.

Our reporting will allow you to feel like you’re in the store yourself! From the grocery managers name to the geo-targeted picture of the shelf, you will be getting a comprehensive view of the progress made at each stop.

Brand Partners

We work with some of the industry’s most innovative brands

"I am continually impressed by the level of expertise and commitment that Basemakers has brought to Penta. They’ve built strong relationships within our accounts that has allowed for an expansion of shelf presence and placement opportunities that would have otherwise been unreachable. Their ability to communicate and report progress has made Basemakers a seamlessly integral part of our team."

Ezekiel Duran – Penta Water

"Basemakers has been an incredible team to work with. They have gone above and beyond for our brand. Basemakers not only merchandises, but each of their reps operate with a selling focused mindset to really drive our brand at store level! They also communicate with our field team continuously. "

Jake Franzen, Director of Sales - Health Ade Kombucha

"We have been using Basemakers for a while now and they have proven to be a very important part of our team. They deliver on many fronts, they are reliable, and they have great work ethic but most of all they focus on building relationships within our network of buyers and that is the way we want our brand to be represented."

Lorenzo Lietti, Regional Manager - RUNA

"Working with Basemakers has been an amazing experience. Winning at the shelf is key to our success at retail, and they have proven to be worth every penny. They are an extension of our sales team and have demonstrated the ability to build relationships with store managers, sell in displays and additional placements, and communicate on all issues and successes in the marketplace. We couldn't be happier with our decision to activate their team!"

Ashley Kinkaid, Regional Sales Manager - ICONIC

"Without basemakers we would be blind out there on the street, with no regard to how Vuka is performing. Everything from wrong tags, plannograms not being adhered too, incorrect pricing, and out of stocks, have all been crisis averted due to them. Using Basemakers allows you the ability to make decisions on the spot in a store when a buyer wants to do something. They have no doubt increased our sales by being on top of the brand consistently at the store level. They have got us increased shelves and coolers in the stores, and keep our presence strong in the sets."

Gavin Linde, VP of Sales - VUKA

"As a company that knows the importance of shelf presence we couldn't be more thrilled to align with Basemakers. Not only have we seen an immediate lift in sales but Basemakers goes one step above and beyond communicating with us and keeping us up to speed on what is happening in the field. Building a brand has a lot of moving parts and Basemakers gets that, and we look forward to continuing to build the Cappello’s brand with them!"