Each Way Sniper Review

Off the roaring success of Mike Cruickshank’s Profit Maximiser, for many of you this product will need no introduction… But today I’m super excited to write this Each Way Sniper review and bring you up to speed with the latest development in the world of value / risk-free betting.

I think it’s pretty evident to anyone browsing this site that I’m a big fan of Mike’s products.

Why? They’re reliable. They’re predominantly low/no-risk. They do what they say on the tin. They’re backed up with incredible support.

Fortunately I’m happy to report that all of the above remains true with Mike’s latest release – Each Way Sniper. In fact: not only does this product excel on all of the above points, it is also incredibly innovative.

Up until I saw this product I had never really saw much use for each way bets in the world of matched betting. But once I’d sat through the instructional videos Mike provides with this product it all made perfect sense… As it dawned on me how much low hanging fruit I had missed out on through my many years of betting!

So – let’s get down to business.

How does this product actually work?

The core system is available for £47 and features a number of walkthrough videos explaining how to extract profit from each way bookmaker bets whilst utilising Betfair to lay the bets off using a specially designed back/lay stake profit calculator.

Within the walkthrough videos Mike shows us how to spot a lucrative market and identify suitable races for the purpose of each way sniping. He also demonstrates this technique in process through a selection of case study videos.

Without giving too much away towards the intrinsic workings of the system, I can reveal that this product contains two complimentary strategies.

The first each way sniping method is effectively applicable to any horse race where you can bet on the each way market, providing the market conditions meet the specification that Mike identifies. This usually amounts to around 2-5 races per day.

The second method revolves around utilising horse racing markets where bookmakers pay out on “extra places”. This usually amount to between 2-4 applicable races per day.

Each Way Sniper Software

I can honestly say that when I watched Mike’s instructional videos for the first time I knew this product would be an absolute winner.

If I hadn’t of been sure already however the accompanying software would have tipped me over the edge.

Available for an additional £99.97, the software isn’t a pre-requisite of using this system but it’s a huge time saver and completely automates the bet finding process for you.

Whilst writing up this review I just logged into Each Way Sniper to shoot some example screenshots and was immediately confronted with an each way sniping opportunity. Here are the first matches it found:

Mike’s software presents us with all the opportunities available at a given moment – complete with a “Rating” score.

Interpreting the rating score of an each way snipe is pretty straight forward. In this example a rating of 108.46 means that for every £100 staked on this match you would expect a return of 108.46% or a total monetary return of £108.46.

This example is also particularly intriguing because it represents a common Each Way Sniper occurrence in the fact that often, the same match is available at a multitude of different bookmakers. This means you could place multiple bets on the same event without lumping it all in one bookmaker.

It’s also not uncommon to find differing bets between bookmakers on different selections but within the same market. i.e. on different horses in the same race. This can be incredibly useful for combining liabilities and maximising your Betfair liquidity.

Referring to the above example a common misconception would to presume that you could lump on £100 at Ladbrokes, William Hill, StanJames, BetFred and BetVictor and after laying the bets off as calculated (we’ll get to that in a minute) you’d bank a cool £42.30 profit (5 x 8.46)?

Whilst this is theoretically correct unfortunately such opportunities are often limited by available Betfair liabilities.

Looking at the screenshot you should identify that the £74.98 and £100 figures respectively represent how much money is available to lay on each event outcome. To play it safe I would recommend capping your bet sizes to whatever is the smallest figure so you do not become unstuck by sudden market movements.

When you’re ready to snipe pressing the “More info” button takes you to a detailed overlay of what you should bet on.

Clicking through to the calculator will then provide you with pre-calculated and adjustable values for you to work with to place your bets alongside a summarised profit potential based on these values.

Here – my elected £70 bet would return a profit of £5.92.

Not bad for about 1-2 minutes work in total.

If you were to capture just 3 of these bets today you would be around £15 in green for very little work at all.

Do it every day and we’re talking £465 a month. Times that by 12 and that’s an extra £5,580 a year. You get the picture… And I think it’s fair to say we’re still being pretty conservative here.

The art of this software is about small, steady, consistent gains that add up over time. You will of course hit some much bigger wins – particularly during big racing calendar events when there is a ton more liquidity on Betfair than on regular day-to-day horse racing.

That said – there is still a ton of money to be made whatever day/date it is.

Horse racing is a year round sport and I just pulled that each way snipe at 10am on a Monday morning. There probably isn’t a worse time to be looking for odds matches!

You will find a lot of more opportunity from 12pm onwards when the race card is beginning to heat up and punters begin involving themselves in the markets.

Advantages over Existing Models

I mentioned earlier that I was particularly excited when I began working through this software. I believe it’s particularly unique for the following reasons:

Each way bet sniping isn’t as obvious as “arbing”. If you bet steady I don’t really perceive any additional risks to your accounts being limited by traders by using this method.

This strategy does not require bonus play. This means that users are not restricted to bookmaker promotional terms and conditions and potentially opens the doors wide open for international players.

If you ARE an advantage player who partakes in regular free bet promotions then this product works as an excellent complimentary product to find relevant bets for wagering requirements and increasing your return yet further.

Conclusions

Grab this product during a racing festival or busy racing weekend and will likely pay for itself almost immediately.

This product is a steady, consistent earner that is ahead of the matched betting curve.

It’s not been long since this product has been placed on the market for new subscribers again after initially entering a period of exclusivity to early adopters. It would be worth your time to explore the opportunity now whilst it’s still available.

Particularly if you’re already a Profit Maximiser member then this product is in my opinion a no brainer. This product will pay for itself in time alone for finding potential matched bets – let alone the financial reward from its use as a standalone product.

Similarly, if you’re an international player who has always loved the idea of risk-free/advantage play betting but have always been restricted by lack of offers for non-UK residents then this is definitely a product you should look at. If bookies and Betfair allow you to open an account then I don’t see why you couldn’t use this product.

Comments

Re ‘EACH WAY SNIPER’ that you have emailed me about, may I ask a few things please before purchase?

1) Is this for complete beginners? E.g. will Mike explain if i use things like ‘Sportsbook’? I ask because when I did ‘Bonus Bagging’ some bookmakers asked me where i wanted to bet (i.e. Sportsbook etc) and I didn’t understand what I had to do. It’s been a while ago and I’ve forgotten. Sorry!

2) What kind of starting pot would we ideally need to make this work ( as I assume we need to put multiple bets on at a time ideally)?

3) How many Bookmaker accounts would I need to make this work and will it matter which ones? I already have some accounts from Bonus Bagging which are still open.

4) How much on average could I make per day? Conservative estimate ok.

5) Do I get time to make the bets as i’m a bit slow ;-(

6) I know you mention we don’t have to buy the software but how else do we do it – bearing in mind I’m a beginner and get confused. I got an email from Mike himself a few days ago and thought we automatically got the software to use?

1) I think this product is a bit more advanced than Bonus Bagging. It’s not for complete beginners. I would suggest you’d need a bit of experience with betting to be comfortable with it. The main markets I think this product suits would be Profit Maximiser users and other likewise advantage players.

To be honest I feel it’s quite difficult to beat Bonus Bagging in terms of simplicity. Once you get the hang of it it’s pretty straight forward though I appreciate to a non-bettor it might be confusing to get started. If you haven’t read my eBook yet I advise you also read through that to get a grasp of the mechanics of the process.

2) I would advise smaller stakes if completely new to this concept when starting out so your starting pot would be relative to your experience and growth. I’d probably say having around £500 liquid funds in Betfair would be a good place to be if you want to bet on multiple markets.

3) Bets are found throughout a variety of different bookmakers depending on what odds are available. It’s best to have a bunch of accounts to open up more opportunity. Many of these are the same accounts you may open with Bonus Bagging.

4) I think a very conservative estimate is what I mentioned in the review – around £10-15/day. Many people will obviously far exceed this figure and using EWS in line with a big racing event will really maximise returns.

5) Odds can move pretty fast sometimes so I think it’s important to be relatively quick. This kind of ties in with the answer to my first question. I wouldn’t recommend this service for a complete beginner. A bit of confidence is needed to act on the live markets in a dynamic fashion.

6) Mike is basically selling a self-developed system for profiting from each way bets. For some people – particularly those with a lot of experience and already involved in the betting markets on a daily basis – this knowledge will be enough to make a good return since they will just be able to to incorporate these methods into their workflows as another string to their bow so to speak.

The software is an add-on for someone who wants to save time, use this method extensively and/or standalone from any other betting methods.

The software can be trialled for the cost of £1 for 14-days. This offer will appear after purchase of the £47 system from any link on this site.

Hi Jim: Absolutely! This is a great product to use with Profit Maximiser. If you utilise each way snipes during bonus play it can be very lucrative. Also – these types of bet are very useful for wagering and qualifying for bonuses.

hi chris, been thinking about giving it a go, if i dont want to use software how much time it consume to find bets? like lot research? is it doable without the software or its must? also if a lot members gonna get on selection then early birds gonna get the best value and eat up all the available lay money leaving late comers with bad prices to take? thanks for the review

Of course they can work very well in tandem but at the same time – I’d advise getting to grips with one product first before trying to juggle many at once. :) There’s a ton to keep you going with PM and you’ll know when the time is right to begin expanding your horizons again!

Hi Max: Like any product which displays live odds it’s important to act quickly otherwise the odds can change. Obviously the sooner you get towards a race off then the faster the odds tend to move. This is the nature of bookmaker and exchange markets.

My advice would be to gain a full understanding of the product first and develop a routine for quick checking and staking to maximise your productiveness when an each way snipe appears.

im currently on the trial, only downside is the problem of non runners or as in my case yesterday a horse being withdrawn at the last minute, it can be and was very costly.
mike tackles the problem of non runners in his videos but theres nothing to be done with last minute withdrawls, unless as mike suggested when i contacted him to avoid 8 runner races altogether.
youll never come across a more helpful chap than mike, truly is a gent when it comes to after sales service. so even though the withdrawn runner almost halved my profits ill be sticking with the service.

I think avoiding 8 runner races and also perhaps maiden races is a definite consideration for those starting out. In the grand scheme of things though these things even out over time and whilst unfortunate such late withdrawals are relatively rare.

Hi Chris. Only just found this site. It’s great to see in depth reviews and even better to see that you reply to the user posts. Good stuff. With EWS, isn’t there going to be a problem with Betfair liquidity when lots of people access the software shortly before racing begins? It looks like you need to use fairly large lay stakes to make it work?

Regarding EWS – like any pure arbitrage method it is true that larger stakes will in turn deliver larger profits and build your bankroll faster. But you can also make a good return with smaller stakes if the odds line up nicely. And going back to one of my big pluses with this software is it’s a great too to work with general matched betting play / bonus offers also.

Re: liquidity. It depends on the race but in the grand scheme of things EWS users are a pretty insignificant figure comparative to the full market. But it obviously is beneficial as always to be as a quick as you can.

Hey Roger: The software add-on is specifically designed for finding each way bets using Mike’s formula. To my knowledge there’s nothing else out there like it. There are of course other arbitrage services but they will not calculate the mixture of each-way odds needed to make this work.

Hi Chris, This sounds a great system. Just one problem – My Betfair account was suspended last year due to a dispute which still has not been settled. Is it posible to use Betdaq instead for the EWS system?

If I only have one betting account at Betfair, can I still use Each way sniper on only one Bookie / Betfair ?

The reason is that I do not have much money to deposit into many bookies at same time. So, I prefer to deposit like 300 – 500 usd into my Betfair account first, and once I can make good profits, in the next months, I can withdraw profits to deposit into another Bookie, etc.

Hi James: I’m not sure I can give a definitive answer on this since it’s more usual for people to hang on to a few accounts.

In theory yes, but it doesn’t always work like this because the best odds tend to cycle through different bookies from day to day. If you’re only looking at one then it’s kind of like tying one arm behind your back. Some days you might get lucky and find a few matches, other days might be pretty bare.

Hi James: It’s been a while since I’ve watched the videos because I now just use the software which really speeds things up. I remember though you are looking for specific scenarios rather than specific odds. Make sure you watch the case studies for some examples – if it helps pause those videos, write down the odds and work through them yourself for reference.

I’ve found the best time to be placing bets is around 12pm – 2pm UK time.

I too found Mike’s videos very difficult to follow and understand precisely. I got the EWS on trial but after watching the videos could just not understand exactly what he was doing. Maybe it’s the way my mind works, but I have to have some kind of logic and reasoning behind what he was doing. It would have been much more helpful if there had also been some textual explanations to go with the videos. An example is, he talks about the meetings should be top heavy and only have one or two favourites, but he does not go on to explain why this should be so. There were many other instances where his video clips were not quite as intuitive as might be hoped. He does go through the video clips quite fast and does not give you much time to absorb exactly what he has done. Or so I found in my case anyway. I have since cancelled the trial offer as I did not want to be paying out the £47+VAT for something I was not sure I would be able to use.

Hi Phil: I think it’s to do with fact that being a clear favourite would suggest the horse would have super short each way odds and I tend to find that most each way bets with this tend to be <2.0. Admittedly, I'm a big fan of the software add-on as I just like to get on and do rather than research these days so I probably don't pay as much attention to the odds as I should! :(

Hi chris ,
I have done quite a bit of beginner stuff with bonus bagging and I totally get how that works. I got an offer about accumulator generator and bought it thinking it was going to be similar… I don’t seem to be able to grasp it so i am going to get a refund and try each way sniper. Would you say that is an easier product. I do think bonus bagging spoon feeds its users by sending you emails of what to do. Does EWS have something similar maybe?

No. Unfortunately nothing gets as simple as Bonus Bagging in that respect. But PM builds on what you already know how to do through BB and gives systematic instructions for working through many more offers with instructions for finding your own bets.

i have been an Each Way Sniper user since Christmas and have to say im very happy

PROFITS
Jan – £48
Feb – £233
March – £759
April – £591
May – £412
March was a bumper month from Cheltenham Festival extra place races. it took a few months to get going, this is a steady profit maker. most profits come from a few days a week there are not bets every day

I am still a little confused about exactly what you get and what the extra software gives. How far through the process does EWS go without using the software add-on?
I already use profitaccumulator which has an “odds-matching” module which finds the 100%+ matches etc for normal bets. Does EWS do this part, or is this where the extra software kicks in?

Hi Simon: The main product is the strategy on how each way sniping works. The software add-on will locate the matching odds for you similar to what you have now so you don’t have to manually search. But this isn’t standard odds matching software. It’s unique to the matches required for this unique strategy.

Thanks for the extensive review. Although I understand matched betting, I have no knowledge about horse racing and these each-way bets. I’m wondering, by repeatedly betting on these snipes will our accounts attract attention from the bookies like bonus abusing and arbing would? And if they won’t, would they work at all in a strategy for ‘staying under the radar’ in the same way mug betting would? I’m wondering if I can matched bet on any promotion going, and by doing enough EW sniping, still keep my accounts open/unlimited…

Hey Paul: The long and short of it is it’s impossible to say. We can only guess at what patterns give the impression of a bonus abuser or arber. But suffice to say – the more you mix up your betting – bonuses / not bonuses / win bets / each way bets / average line odds etc – the better your chances of being easily identifiable.

Hi Jim: The main product on sale is the method / technique. The software which automates the bet finding process is an additional £99.97. I think that’s mentioned in the review though. Was that what you meant?

Ive been using EWS regularly for a couple of months and made about £350 at it, which doesnt sound a lot, but i was moving house and really didnt have a lot of time to commit fully.
In all honesty this works, but i tend to go for £50 bookie stakes.
Also Saturdays, and big racing events seems best for this. Usually £50 makes about a fiver per bet, depending on odds, but sometimes it can even be £15 or more profit each bet, if your lucky, which i thinks great!