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Ludovic Ballouard was founded in 2009 by the man himself. Ballouard studied for many years under numerous prestigious names in the luxury swiss watch industry before he decided to follow his own passions. Ballouard’s vision was to re-invent a new way of how time would be viewed, which is where the idea of the “Upside Down” watch came to life. Since the launch of this new creation it has become the turning point for the company. Ballouard’s reputation is exquisite throughout the luxury watch community and is praised by many for his workmanship.