Nuttify Champion Website User Interface Design Guidelines

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This is part one of what will be several articles about how to effectively design a Champion Website At Nuttify we believe in giving users what they want, when they want it. Using user focused design principles we aim to build and maintain websites that build businesses and reach our client’s objectives. The overarching principles […]

This is part one of what will be several articles about how to effectively design a Champion Website

At Nuttify we believe in giving users what they want, when they want it. Using user focused design principles we aim to build and maintain websites that build businesses and reach our client’s objectives.

The overarching principles that we design by are

User focussed
What do our client’s website users want? How can we give it to them quickly and easily? Obsessive user focus will drive conversions and outcomes, ultimately achieve the website’s outcomes.

Outcome based
What is the primary objective of the website? Calls & contact emails? Signing up to a campaign? Education? Once we have a clearly defined outcome for the website, then we can design it to achieve that outcome.

Responsive and device appropriate
The website page elements fluidly rearrange themselves to suit the screen width, and page elements are shown or hidden to enable ease of use on each device class (mobile, tablet and desktop)

Data driven
We use analysis of analytics to determine how people are using the website that we build and we adjust them to optimise their outcomes.

Getting ready to design a Champion Website

Before we can begin designing a Champion Website we need to know a few things about the client, their users/customers and the site’s objectives. So we’ll need: