Anmol
Biscuits came into being almost a decade back, when Mr. Baijnath
Choudhary initiated the setting up process of the first plant at
Kolkata. Anmol, that was started as a single plant, now has a strong
hold in the highly competitive biscuit market.

Anmol
takes pride in being one of the leading biscuit selling brands in
Eastern India. The credit for the establishment of Anmol as a
preferred brand across North and East India goes to its fine-tuned
distribution network. Anmol has witnessed prodigious growth by
focusing on persistence in quality. With the setting up of factories
both in Kolkata and Delhi, the infrastructure and production
facilities have grown threefold. The company now endeavors to explore
markets in the Southern and Western parts of the country, and
establishing itself firmly there.

Quality
Commitment

One
of the leading biscuit manufacturers in Eastern and Northern regions
of India, Anmol Biscuits has two state-of-the-art manufacturing units
- one at Dankuni in West Bengal, and the other at Noida, near
Delhi.

The manufacturing units have been equipped with latest
modern machineries available in India, which facilitate in
manufacturing uniform quality of biscuits. The Good Manufacturing
Practices (GMP) and the Hazard Analysis of Critical Control Points
(HACCP) that are adapted at our plants, along with the use of
sophisticated packing machines and materials, ensure that each and
every biscuit manufactured never fails to delight the customers with
its taste and freshness. High quality products are delivered to the
customers after they are subjected to stringent quality control
tests. The quality control tests are done at every stage of
biscuit-making, i.e., inspection of raw materials, process and
post-production goods by qualified personnel at our well-equipped
laboratories.

Also,
the quality orientation of the company is maintained through numerous
training programmes organized by the Management at regular intervals
to upgrade and nurture the skills of the employees towards
fulfillment of the QUALITY OBJECTIVE of the company. In addition to
this, our manufacturing units and products are BIS certified and the
company is ISO 9001:2000 certified.

Marketing
Strategy

Anmol
Biscuits Private Limited, the flagship company of the Anmol Group,
boasts of a strong and committed workforce of more than 90 Super
Stockists, 2000 Distributors, 7 Depots and about 3,00,000 Retail
Outlets. We are a prominent player in the highly competitive biscuit
industry. From the initial capacity of 5 lakh cartons, today we have
managed to expand our production to a whopping 8 lakh cartons per
month. This achievement has been made possible due to the immense
popularity of the brand and its ever increasing demand from the
consumers.

Recent marketing research exercises have affirmed
that Anmol Biscuits is the market leader in almost every district of
West Bengal, Orissa, Bihar, Jharkhand, Jammu & Kashmir, Uttar
Pradesh and Uttaranchal; and is now looking forward to achieve the
same in Maharashtra, Chhattisgarh, Madhya Pradesh, Andhra Pradesh,
Rajasthan, Punjab and Assam.

Social
Help

Anmol
Biscuits has always stood in the forefront when it comes to helping
the needy. A huge appetite for Indian biscuits is being created
abroad as the World Food Programme (WFP) supplies cartons of 100 gm
packs of fortified glucose biscuits carrying the slogan "Gift of
the Govt. and People of India" to feed Pakistani and Iraqi
kids.

Though there are hardly any margins, the volumes and
opportunity to indirectly explore the foreign market is enough to
make us bid for every WFP tender, and especially so when we know that
it is being done for a noble cause.

To
make each biscuit delectable, we use high quality raw materials which
include a combination of all-purpose flour, unsalted butter, baking
powder/soda and flavors. Our list of biscuits are as follows:

Dear User, Please use the drop downs below to locate your city by first selecting the country and then the state. If you still can not find your city in the list, please CLICK HERE to submit a request for inclusion of your city.

While your city gets added to our database after appropriate verifications, you
can select some city nearby, which exists in our suggestions list and
can change to your own city, as and when it is added to our suggestions
list.