Share 'Pagan Practice = Cognitive Behavior?'

Do you cast spells? Deliver incantations? Can one do this without believing in magic?
Seriously, many of the "spells" are quite good psychologically, because they use analogy and mental tricks to alter behavior.
For example, there is an apple banishing spell which really is just an exercise in focusing on a bad habit to rid yourself of such. One focuses the habit and its effects into an object a…