Mid Sky Trading Sdn. Bhd. Building a reputable brand

Established in 1995, Mid Sky is the major trading company dealing in men and women shoes. The founder Dato’ Kong Chee Wai graduated in the renowned footwear design institute in Singapore. Over the years, he has led several footwear designers to produce own and OEM brands and is responsible for quality control of the products.

From the last generation until now, the company boasts a total of 40 years of experience in shoe-making. Armed with strong market aptitude and the formidable reputation of the company, Mid Sky has today emerged as a leader in the country’s shoe-making industry.

The company’s house brands include M Class, Level, Guzy and Lafa, which are positioned as the symbols of fashionable footwear for trendy men and women.

Mid Sky encompasses a total of ten partners with extensive marketing network and own exclusive brands, and is placing a lot of emphasis on its product quality. To ensure all the products meet the most stringent quality requirements, Mid Sky has set multi-level quality assurance requirements for its partner manufacturers to ensure that all the shoes produced meet the specified requirements and specifications.

From its home ground in Malaysia, Mid Sky ’s products have been marketed throughout the country and in some key oversea markets such as China, Southeast Asia, Australia and South Africa. The company has also been in close contacts with elite foreign shoemakers for technological exchange purposes in order to transfer appropriate shoe-making techniques to this country.