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Love Island

From the moment he picked Kendall, she fretted that she wasn't good enough for him.

And last night he admitted her insecurities were 'grinding' on him.

"I didn't realise how insecure she might have been especially with me, I thought she'd have a little bit more confidence in her so to be honest it might be sort of grinding on me a little bit," he said in the Beach Hut.

"I think the next day or so I'll see where that's at but I can't deal with that much insecurity there's only so far you can go…

"The new girls have just walked in. They're not bad at all. I haven't really had a chance to speak to them at all but the looks are there."

He admitted Kendall's insecurity was 'grinding' on him (Image: WENN)

Needless to say, some viewers were not impressed.

"Adam playing on Kendall's insecurity is literally disgusting. He's the worst and I hate the way he's being so annoying about her not wanting to kiss him. SHE OWES YOU NOOOTTTHHIIINNGGGG. WOMEN DO NOT AUTOMATICALLY OWE YOU PHYSICAL THINGS. Trash," raged one.

A third wrote, "Omg I feel so sorry for kendall imagine just one day waking up and the person you love just didn’t love you anymore my absolute worst fear ever," while one claimed, "Kendall needs therapy not love island!"

Adam attempted to chat to Kendall about his feelings and to move things forward.

Kendall was thrilled when he picked her (Image: ITV)

But she worried she wasn't good enough (Image: ITV)

"I'm not getting any affection. I'm not saying I cant take it slow but you wont talk to me. You're so scared to let me in that you push me away," he said.

"I never normally push this hard to try and make the girl feel comfortable, ever… I've done nothing to make you think that I would pick someone else."

But Kendall later broke down to the girls, sobbing, "I've come in here to try and find someone and move on but because its going to take me longer to do that I'm being punished for that."