Like most Americans, you probably think that you are a much better golfer than you actually are. Consumers always seem to gravitate to promotional concepts that they deem as "winnable". Like the 3-point shot, who doesn't think that they can win a putting contest? Although the promotion doesn't have a direct correlation to some sporting events, it does draw in a common interest of many fans in attendance.

This would serve as a unique way to tie in a big box retailer like Dick's Sporting Goods or The Sports Authority, who may be pushing golf products around the holidays or targeting a select group of consumers (i.e. 35-49 males with HHI of $75K+)

Here is a great example of a putting contest implemented at a Montana State basketball game that offered one (1) lucky contestant the chance to win $5,000! Check out the clip below...

Here is another example of an effectively implemented putting promotion...

Copyright & Copy; 2008, Partnership Activation Inc. All rights reserved. You are free:to Share — to copy, distribute and transmit the work to Remix — to adapt the work Under the following conditions: Attribution. You must attribute the work in the manner specified by the author or licensor (but not in any way that suggests that they endorse you or your use of the work). Noncommercial. You may not use this work for commercial purposes. Share Alike. If you alter, transform, or build upon this work, you may distribute the resulting work only under the same or similar license to this one. For any reuse or distribution, you must make clear to others the license terms of this work. The best way to do this is with a link to this web page. Any of the above conditions can be waived if you get permission from the copyright holder. Nothing in this license impairs or restricts the author's moral rights.