Category : SEO & Marketing

According to statistics on the HTTP Archive (an online resource for website performance and technology information), the since late 2010 the average page size for major web sites has grown from a generous 750KB, to an oversized 2.1MB!

Considering that in Australia our use of sites over mobile devices (using more costly mobile data) has more than tripled in that time (ref: ACMA), website developers need to ensure that we keep the page sizes down, or else we the risk losing our site visitors to faster-loading, less data-indulgent competitor websites.

Did you know that we have had laws in place in Australia that prohibit the sending of unsolicited commercial electronic messages (known as spam) with a link to Australia? There are a set of rules surrounding the ways you can build up your mailing list, and the things you need to include in all your email communications. These rules form part of the Spam Act 2003.

Google have announced that as of April 21, 2015 they will be introducing changes to the way pages are ranked, to take into consideration the mobile-friendliness of the site. This change will affect google searches performed on mobile devices, to help ensure that content shown to users is not only relevant but is also accessible from their device.