Jay-Z sells 1 million copies of "Magna Carta Holy Grail" before its release

Jay-Z sells 1 million copies of "Magna Carta Holy Grail" before its release

Ben Gabbe / Getty Images

Rappers have tried innovative ways to sell their records, but leave it to Jay-Z to get the best results. Samsung Electronics Co. purchased 1 million copies of his new album, "Magna Carta Holy Grail," before he even had a chance to publicly announce it. The company plans to give each copy away free to owners of their Galaxy line of phones three days before the album's official release date, through an app.

Rappers have tried innovative ways to sell their records, but leave it to Jay-Z to get the best results. Samsung Electronics Co. purchased 1 million copies of his new album, "Magna Carta Holy Grail," before he even had a chance to publicly announce it. The company plans to give each copy away free to owners of their Galaxy line of phones three days before the album's official release date, through an app. (Ben Gabbe / Getty Images)

Rappers have tried innovative ways to sell their records, but leave it to Jay-Z to get the best results. Samsung Electronics Co. purchased 1 million copies of his new album, "Magna Carta Holy Grail," before he even had a chance to publicly announce it. The company plans to give each copy away free to owners of their Galaxy line of phones three days before the album's official release date, through an app.