Resorts Casino Opening First of its Kind On-Property iGaming Lounge

Resorts Casino is going “All-In” when it comes to online gambling. The casino, the oldest in Atlantic City, launched their online casino in late February, and today they took yet another step in their online gaming evolution, announcing the opening of a first of its kind, digital iGaming lounge at Resorts.

The unveiling of the new iGaming lounge coincides with what Resorts is calling the “Official” launch of Resorts online casino, ResortsCasino.com.

A way to create online and live synergy

The room will be completely dedicated to online gaming, and will help the property bridge the gap between Resorts Brick & Mortar brand experience and the company’s new online offerings – online offerings that are going to garner a lot of attention when Resorts launches their online poker room.

In a demonstration of the potential for live/online synergy Resorts is coming out firing on all cylinders, as they will be promoting their online casino and new digital iGaming lounge on the casino floor with cash grab booths, t-shirt giveaways, iPad prizes and more.

Resorts online casino shows its potential

This is well below the more established online casinos in New Jersey (which ranged from $1.8 million to just over $3 million in GGR for the month of March) but very similar to Golden Nugget’s initial tally of $177,653 in December of 2013.

Resorts is hoping they can replicate Golden Nugget’s success. And let’s not forget Resorts has an Ace up their sleeve.

Bring on PokerStars

The opening of the lounge could pay even larger dividends when Resorts launches their online poker site – a much anticipated and ballyhooed online poker site.

Resorts has partnered with largest online poker provider in the world, PokerStars, and after a number of delays the launch of the Resorts/PokerStars online poker room in New Jersey now has a tentative launch date.

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Steve Ruddock -
Steve covers nearly every angle of online poker in his job as a full-time freelance poker writer. His primary focus for OPR is the developing legal and legislative picture for regulated US online poker and gambling.