Free to PPS Members

AC17 Physical Therapy to Keep You Well: New Marketing Approach

E-Learning Course

The days of marketing to physicians are over. Succeeding in the current health care environment
as a PT private practice owner requires a new approach. Many innovative physician practices are
turning toward a concierge approach where patients are members of the practice and pay a monthly
membership fee. A physical therapist can o¡er a similar model by linking rehabilitation and wellness.
Innovative delivery of care requires a unique product, something different and better than what
is currently available in the community, a product that maximizes the knowledge and expertise of
physical therapists. Developing the wellness relationship with patients requires much more than
simply having a gym membership. A unique and innovative delivery of care utilizing PT expertise and
knowledge is the exclusive offering of group PT wellness classes and wellness services. Coordinate the
annual wellness exam with the wellness offerings and patients will never leave your care.

This session will allow participants to gain a complete understanding of the available marketing
and public relations tools and resources available to PPS members. This will include The Fit Factor,
the monthly marketing tool kit, the marketing 101 video series, 99 marketing ideas and more!
Whether your goal is to gain new patients or to educate the community and referral sources on
what private practice physical therapy is, you will learn where to access these resources and how to
use them effectively in practices. This will be a dynamic, interactive hour and every participant will
leave excited to add PPS’s tools to their marketing and PR plans.

PPS Member discount will show at checkout page.

Course Code:LMS-E308

Brought to you by:Private Practice Section

APTACategory:
Category1

Delivery method:
Blended

Instructor(s):
Michelle Collie, PT, DPT, MS

Learning Time:1h

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

AC17 Test Your Liability IQ: Top Reasons PT Practices Get Sued

E-Learning Course

The objective of this session is to utilize CNA’s database of physical therapy private practice closed
professional liability claims to identify liability patterns and trends. By highlighting events that
resulted in financial loss or expenses, we highlight the types of situations most likely to have
serious adverse outcomes for patients and create liability exposures for physical therapists working
in a private practice. Using this information, physical therapy practices can examine their own
current polices and procedures in relation to the allegations of malpractice and losses experienced
by their peers.

PPS Member discount will show at checkout page.

Course Code:LMS-E300

Brought to you by:Private Practice Section

APTACategory:
Category1

Delivery method:
Blended

Instructor(s):
Jennifer Flynn, BA; Lynn Pierce, BSN, RN

Learning Time:1h

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

AC18 Merit Based Incentive Payment System (MIPS)-Must I Participate? Should I Voluntarily Report or Opt-In?

E-Learning Course

The Centers for Medicare and Medicaid Services (CMS) has mandated some PTs in private practice to participate in either MIPS or
Advanced Alternative Payment Models beginning January 2019. Additionally, CMS has proposed to allow certain other PTs and physical
therapy practices to opt into the program, enabling them to earn incentive payments.

This session will provide the details on participation thresholds and whether or not a practice will be mandated to participate. In addition, private practice owners will be challenged to evaluate whether they should consider opting in to earn an incentive payments to mitigate the looming flat Medicare fee schedule and PTA differential in years to come.

This course is FREE to PPS Members

Meet our Presenters:

Heather Smith, PT, MPH Heather serves as the Director of Quality for APTA. In her current role, Heather leads
and coordinates quality initiatives for the Association and develops resources related to quality for programs under
Medicare that impact PTs including the respective post-acute care Quality Reporting Programs, the Merit-based Incentive
Payment System, and the Functional Limitation Reporting requirements for therapy services under Medicare. She serves in
a consulting role for the Physical Therapy Outcomes Registry with a focus on measure development and compliance with
quality reporting regulations. She has presented at national meetings and webinars on quality related topics that impact
physical therapists.

Janet Shelley, PT, DPT Janet is the CEO of Medical Billing Center (MBC). MBC specializes in billing for outpatient
therapy. Janet founded MBC in 2001 following the sale of a large regional private practice. While in private practice, Janet
participated in oversight and management of independent therapy offices, hospital joint ventures and facility management contracts.
These varied experiences lend to the innate understanding of the challenges and opportunities before facilities and private
practices. She is past President of the South Carolina Chapter, APTA and participates on both state and national payment
policy committees. Janet is the current Chairperson of the PPS Payment Policy Committee.

Course Code:LMS-E328

Brought to you by:Private Practice Section

APTACategory:
Category1

Delivery method:
Online

Instructor(s):
Heather Smith, PT, MPH; Janet Shelley, PT, DPT

Credit:0.15

Credit Categories

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

ACOs: Opportunity or Threat for Private Practice - Part 1 (2012)

E-Learning Course

PPS and APTA leadership share with you important strategy around preparing your clinic for the growth of Accountable Care Organizations (ACO) in your communities. The focus of this webinar is on providing you an overview of ACO’s, Health Care Reform, and its implications to private practice physical therapy. The Webinar covers legal implications affecting private practice physical therapists (PPPT’s) as it relates to ACO’s. Finally we leave the learner with key points to consider to develop strategy around the opportunities and threats of ACO’s in your market.

NOTE: PPS Member discount will show at checkout page.

Course Code:LMS-E7

Brought to you by:Private Practice Section

APTACategory:
Category1

Delivery method:
Online

Learning Time:1h
30m

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

ACOs: Opportunity or Threat for Private Practice - Part 2 (2012)

E-Learning Course

PPS and APTA leadership share important strategies around preparing your clinic for the growth of Accountable Care Organizations (ACO) in your communities. The focus of this Part 2 Webinar is on practice implications of ACO's and other integrated payment models being proposed by the Centers for Medicare & Medicaid Services (CMS) and third party payers. Practice implications include the use of outcomes, quality measures, decreasing unwarranted practice variation, clinical pathways of care, understanding the total cost of care in your clinic, relationship building with physicians and health care organizations, and creating new revenue streams for your practice.

NOTE: PPS Member discount will show at checkout page.

Course Code:LMS-E8

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

Advocacy Priorities for the Private Practice Section and Your Business (9/2014)

E-Learning Course

This is a FREE webinar designed to provide information on key legislative and advocacy priorities such as:

This course will teach physical therapists and their administrators tools to help build a strong
physical therapy practice through basic data analysis, brand strategy, and marketing planning.
We will discuss several healthy benchmarks, specifically clinical durations, payor mix and
referral type. Utilizing this data, we will provide examples of targeted marketing efforts that have
been successful for our company, including seasonal campaigns, brand-building materials and
segmented outreach to doctors by specialty and practice type.

NOTE: PPS Member Discount will show at checkout page

Course Code:LMS-E303

Brought to you by:Private Practice Section

APTACategory:
Category1

Delivery method:
Blended

Instructor(s):
Shannon O'Kelley, MPT; Laura Moroney, MS

Learning Time:1h

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

It’s a New World of Contracting - Part 2 (2012)

E-Learning Course

This FREE Webinar for PPS members asks: "What was the old world of contracting?" "How do payers know if their payment is the right amount?" "Are you really reading & understanding your contract?" "Who can help me and what kind of help do I need?" "Who is watching out for me, my patients and their benefits?" This webinar is Part 2 to the webinar "Optimizing Payment Through Payer Relations." This webinar discusses relationship building and contract negotiation strategies along with tips for understanding contracts and working through the contract negotiation process with “The Contracting Threesome” – hospital or ACO, the insurer, and the physical therapist.

Course Code:LMS-E30

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

Optimizing Payment through Payer Relations - Part 1

E-Learning Course

FREE Webinar for PPS Members. Managing insurance contracts and payer relationships can be frustrating, time consuming and unpredictable. To support your efforts in building relationships with payers, the PPS Payment Policy Committee has developed a two-part webinar series to help you develop strategies for initiating and building these relationships. This first webinar provides strategies for “getting your foot in the door” with major payers and instructions on how to plan for your first meetings.

Course Code:LMS-E41

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

Physical Therapists as CJR Collaborators: Risks and Opportunities in the Mandatory Bundled Payment Program

E-Learning Course

The Webinar will provide an overview of the Comprehensive Care
for Joint Replacement (“CJR”) bundled payment initiative. CJR is a mandatory, hospital-centric bundled payment arrangement that
launched by CMS in 2016 in 67 metropolitan areas around the
country. Participant hospitals are financially accountable for the
quality and cost of a CJR “episode of care,” which begins with a
patient’s admission to the hospital and ends 90 days after
discharge. The Webinar will describe how hospitals may engage in
financial risk sharing under the CJR program and review the
parameters for a “Collaborator Agreement” between a CJR hospital and a physicial therapist The Webinar will also describe the portions of the Model CJR Collaborator Agreement developed by PPS. Neither the Model A.

Course Code:LMS-E45

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Credit:0.10

Credit Categories

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

Story-Telling: The Case for Business Development and Patient Retention (6/2014)

E-Learning Course

This webinar is FREE to all PPS members. This webinar will explore the technique to story-telling and how to create a business development strategy rooted in story-telling. Starting with defining the elements of a memorable story, participants will then learn how to mine and leverage their own stories. The session will end with tactics, templates and discussion on how to re-think patient testimonials.

Course Code:LMS-E58

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

Taking the Plunge: Target Pricing and Quality Measures in the CJR Bundles

E-Learning Course

The Comprehensive Care for Joint Replacement (CJR) model aims to support better and more efficient care for beneficiaries undergoing the most common inpatient surgeries for Medicare beneficiaries. This model bundles payment and quality measurement for an episode of care associated with total knee (DRG 469) and total hip (DRG 470) rolled out in 67 different regions across the U.S. in April, 2016, and a new bundle being implemented; the Surgical Hip/Femur Fracture Treatment or (SHFFT) in July of 2017. This model encourages hospitals, physicians, and post-acute care providers (i.e. physical and occupational therapists) to collaborate to improve the quality and coordination of care from the initial hospitalization through 90 days post discharge from the hospital. Private practice physical therapists have a role to play in the model as a ‘collaborator’ with the anchor hospital. This webinar will discuss the CJR model, services included and excluded in the CJR model, quality measures, and target pricing. Financial risk arrangements, and impact of composite quality score in determination of bonus payment or repayment will be presented through case examples.

Course Code:LMS-E60

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Credit:0.10

Credit Categories

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

What Do We Really Get Paid? Benchmarking Price for Outpatient Physical Therapy Services, The Milliman Data Project Part 1

E-Learning Course

FREE to PPS Members! In response to members repeatedly asking, “what should I be getting paid?”; Private Practice Section purchased over a million dates of service in claims data from Milliman actuarial firm in 2014, intending to provide better answers to this question. Furthermore, Milliman was engaged to analyze commercial insurance and Medicare data, developing a cost per unit benchmarks for physical therapy services. Data for E and M codes, chiropractic, radiology, and orthopedic services were also obtained for pricing comparison, and point of reference for bundled payment arrangements. PPS now has this data by state showing the average price “allowed” by the commercial insurance carriers with breakdowns by percentile and per member per month (PMPM) cost for the 97000 series of codes is also provided.

Course Code:LMS-E67

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Credit:0.10

Credit Categories

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

What Does Everyone Else Get Paid? Benchmarking Price for Outpatient Physical Therapy Alternatives, Part 2 of the Milliman Data Project

E-Learning Course

FREE to PPS Members. This webinar is a follow-up presentation to the webinar provided in April on Benchmarking Price for Outpatient Physical Therapy services. In this presentation the Milliman data that was obtained by PPS for services outside of physical therapy will be provided. Pricing for radiology, primary care, chiropractic manipulation and orthopedic surgery will be presented and discussed. In addition, strategies for using this information with payer negotiations or alternative payment methods (i.e. bundled payments) will also be provided.

Course Code:LMS-E68

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Credit:0.10

Credit Categories

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

Finance 101

Learning Path

Finance 101 will provide you with skills and tools necessary to improve your understanding of the financial issues impacting your practice. The seven modules provide a solid footing for non-financial people to gain improved understanding of financial statements and how to use them to benefit your practice. At the conclusion of this series you will have a solid understanding of the basics of financial principles, financial statements and how to utilize them to improve your business.

Module 1: Setting the Stage - The opening module provides an overview of the course and introduces key terms and concepts. The three key financial statements and their interaction is discussed. The concept of KPI’s (Key Performance Indicators) is introduced along with some common examples including charts. The importance of a written business plan and budget are discussed.

Module 2: Finance for Non-Financial People - This module goes into more depth on key financial terms and cash vs. accrual accounting. Discusses performing bookkeeping by using financial software to track income, expenses, profit and EBITDA. The difference between managerial and tax accounting is explained. Examples of cash vs. accrual accounting are included for income and expenses. A recommended chart of accounts is explained, allowing a collapsed or expanded view of the financial statements using a managerial accounting concept designed to assist in making evidence based decisions to manage the business. The relationship between the income statement (profit and loss), balance sheet and statement of cash flows is explained.

Module 3: Financial Statements - This module goes in depth into financial statements including how to use them to improve business decisions on a consistent basis. Discussed why it is critical to track expenses in key categories. Examples of collapsed and expanded views of the financial statements and how you can use them to manage your practice are presented. Reviewed a variety of profit and loss statements including previous year comparisons and actual vs. budget comparisons designed to help you manage your business. A discussion of common “expenses or cash disbursements” that are not included on your profit and loss, but rather show up on your balance sheet or statement of cash flows and why.

Module 4: Using Finance in Your Practice - Once you have a better understanding of key financial terms it’s time to apply that knowledge to managing your practice. Types of legal entities and accounting method are covered. Developing and implementing a budget is explained. A recommended method of reviewing the profit and loss statement in various forms is discussed, including why you look at it in different ways. A few methods for predicting income are presented. Concepts for tracking expenses, including using classes for multiple locations, are discussed. The importance of knowing your cost to provide services and using that information to determine which contracts you should sign is emphasized. The concepts of time value of money, present and future value, and key financial ratios are introduced.

Module 5: Bringing It All Together - This module focuses on reporting and using the information to manage your practice. Key metrics are discussed and how to use them. The key is finding the “right numbers” for your business. Frequency of review for various metrics is discussed. Looking at metrics over time to spot trends is important to help improve the business.

Module 6: Real Life Questions - The presenters will discuss a number of common questions that both have heard over the years. This Module may well contain the question you are waiting to ask. Options for handling issues with multiple locations using classes is discussed. There is a wonderful discussion about signing contracts below your cost for volume or public relations purposes, or if you have unused capacity. Additional topics include management compensation and maximizing profit by tweaking income and expense.

Module 7: How To and Tools - This Module provides a number of tools you can use in your practice. How to select an accountant, bookkeeper and choosing financial software are discussed. A template company file for QuickBooks Desktop version is provided and can be used if you are starting from scratch. Various Excel files are available for budgeting, dashboards, etc… A number of PDF files are included with examples, articles and helpful information.

Operations 101

Learn how to use data and metrics to successfully manage your practice operations.

Learn how KPIs impact the finances of your practice and develop a strategy to create successful KPI performance.

Module 1: Introduction to Key Performance Indicators - Introduction of KPI’s will expose attendees to the measurement concepts and tools directly related to successfully managing a physical therapy practice. KPI’s will be described and specific definitions will be provided for selected KPI’s in an effort to provide standardized tools for private practice owners.

Module 2: Using Key Performance Indicators in Your Practice - This module will provide examples of how KPI’s can be reported and analyzed and used to budget for physical therapy practices.

Module 3: Management and Impact of Key Performance Indicators on Your Practice - This module will provide private practice owners with the tools to implement KPI use in their clinics. Attendees will have an in-depth understanding of the interactiona between KPIs and understand the financial impact of changing KPIs.

Speaker(s):

Eric Sacia, PT
Rock Valley Physical Therapy

Eric Sacia is a Physical Therapist and Chief Operating Officer for Rock Valley Physical which operates 28 clinics in Iowa and Illinois. Eric graduated with a Biology Degree from Wartburg College in Waverly, Iowa in 1991 and a Masters in Physical Therapy from Washington University in St. Louis in 1993. He is a member of the APTA, PPS and Iowa Physical Therapy Association. Eric resides in Eldridge, Iowa and is married to Stephanie and has 4 children, Matthew, Adam, Megan and Andrew.

Michael Osler, PT, DPT
Rock Valley Physical Therapy

Mike is originally from Northeast Ohio and currently resides in Bettendorf, Iowa. He received his BS from Mount Union College in 2000 and his DPT from Duke University in 2003. Mike serves Rock Valley Physical Therapy in Moline, IL as VP, Growth & Development. In his current role, he is responsible for de novo clinic expansion as well as growing Rock Valley’s existing 28 locations in two states. Previously he was employed as a Regional Director by Proaxis Therapy. He has served as a delegate to the APTA House of Delegates and as Federal Affairs Liaison for the South Carolina chapter of the APTA. Outside of work, Mike enjoys spending time with his wife, Kim, and their often growing family. He also is the co-chair of the ZOE Advocate Network which supports ZOE, an orphan empowerment program operating in five African countries, India and Guatemala.

Course Code:LMSK-E003

Brought to you by:Private Practice Section

APTACategory:
Category1

Price:$695.00

Available discounts:

Non Member
(until 12/31/2030)
$695.00

Member
(until 12/31/2030)
$500.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

AC17 Physical Therapy to Keep You Well: New Marketing Approach

E-Learning Course

The days of marketing to physicians are over. Succeeding in the current health care environment
as a PT private practice owner requires a new approach. Many innovative physician practices are
turning toward a concierge approach where patients are members of the practice and pay a monthly
membership fee. A physical therapist can o¡er a similar model by linking rehabilitation and wellness.
Innovative delivery of care requires a unique product, something different and better than what
is currently available in the community, a product that maximizes the knowledge and expertise of
physical therapists. Developing the wellness relationship with patients requires much more than
simply having a gym membership. A unique and innovative delivery of care utilizing PT expertise and
knowledge is the exclusive offering of group PT wellness classes and wellness services. Coordinate the
annual wellness exam with the wellness offerings and patients will never leave your care.

This session will allow participants to gain a complete understanding of the available marketing
and public relations tools and resources available to PPS members. This will include The Fit Factor,
the monthly marketing tool kit, the marketing 101 video series, 99 marketing ideas and more!
Whether your goal is to gain new patients or to educate the community and referral sources on
what private practice physical therapy is, you will learn where to access these resources and how to
use them effectively in practices. This will be a dynamic, interactive hour and every participant will
leave excited to add PPS’s tools to their marketing and PR plans.

PPS Member discount will show at checkout page.

Course Code:LMS-E308

Brought to you by:Private Practice Section

APTACategory:
Category1

Delivery method:
Blended

Instructor(s):
Michelle Collie, PT, DPT, MS

Learning Time:1h

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

AC17 Test Your Liability IQ: Top Reasons PT Practices Get Sued

E-Learning Course

The objective of this session is to utilize CNA’s database of physical therapy private practice closed
professional liability claims to identify liability patterns and trends. By highlighting events that
resulted in financial loss or expenses, we highlight the types of situations most likely to have
serious adverse outcomes for patients and create liability exposures for physical therapists working
in a private practice. Using this information, physical therapy practices can examine their own
current polices and procedures in relation to the allegations of malpractice and losses experienced
by their peers.

PPS Member discount will show at checkout page.

Course Code:LMS-E300

Brought to you by:Private Practice Section

APTACategory:
Category1

Delivery method:
Blended

Instructor(s):
Jennifer Flynn, BA; Lynn Pierce, BSN, RN

Learning Time:1h

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

AC18 Merit Based Incentive Payment System (MIPS)-Must I Participate? Should I Voluntarily Report or Opt-In?

E-Learning Course

The Centers for Medicare and Medicaid Services (CMS) has mandated some PTs in private practice to participate in either MIPS or
Advanced Alternative Payment Models beginning January 2019. Additionally, CMS has proposed to allow certain other PTs and physical
therapy practices to opt into the program, enabling them to earn incentive payments.

This session will provide the details on participation thresholds and whether or not a practice will be mandated to participate. In addition, private practice owners will be challenged to evaluate whether they should consider opting in to earn an incentive payments to mitigate the looming flat Medicare fee schedule and PTA differential in years to come.

This course is FREE to PPS Members

Meet our Presenters:

Heather Smith, PT, MPH Heather serves as the Director of Quality for APTA. In her current role, Heather leads
and coordinates quality initiatives for the Association and develops resources related to quality for programs under
Medicare that impact PTs including the respective post-acute care Quality Reporting Programs, the Merit-based Incentive
Payment System, and the Functional Limitation Reporting requirements for therapy services under Medicare. She serves in
a consulting role for the Physical Therapy Outcomes Registry with a focus on measure development and compliance with
quality reporting regulations. She has presented at national meetings and webinars on quality related topics that impact
physical therapists.

Janet Shelley, PT, DPT Janet is the CEO of Medical Billing Center (MBC). MBC specializes in billing for outpatient
therapy. Janet founded MBC in 2001 following the sale of a large regional private practice. While in private practice, Janet
participated in oversight and management of independent therapy offices, hospital joint ventures and facility management contracts.
These varied experiences lend to the innate understanding of the challenges and opportunities before facilities and private
practices. She is past President of the South Carolina Chapter, APTA and participates on both state and national payment
policy committees. Janet is the current Chairperson of the PPS Payment Policy Committee.

Course Code:LMS-E328

Brought to you by:Private Practice Section

APTACategory:
Category1

Delivery method:
Online

Instructor(s):
Heather Smith, PT, MPH; Janet Shelley, PT, DPT

Credit:0.15

Credit Categories

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

ACOs: Opportunity or Threat for Private Practice - Part 1 (2012)

E-Learning Course

PPS and APTA leadership share with you important strategy around preparing your clinic for the growth of Accountable Care Organizations (ACO) in your communities. The focus of this webinar is on providing you an overview of ACO’s, Health Care Reform, and its implications to private practice physical therapy. The Webinar covers legal implications affecting private practice physical therapists (PPPT’s) as it relates to ACO’s. Finally we leave the learner with key points to consider to develop strategy around the opportunities and threats of ACO’s in your market.

NOTE: PPS Member discount will show at checkout page.

Course Code:LMS-E7

Brought to you by:Private Practice Section

APTACategory:
Category1

Delivery method:
Online

Learning Time:1h
30m

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

ACOs: Opportunity or Threat for Private Practice - Part 2 (2012)

E-Learning Course

PPS and APTA leadership share important strategies around preparing your clinic for the growth of Accountable Care Organizations (ACO) in your communities. The focus of this Part 2 Webinar is on practice implications of ACO's and other integrated payment models being proposed by the Centers for Medicare & Medicaid Services (CMS) and third party payers. Practice implications include the use of outcomes, quality measures, decreasing unwarranted practice variation, clinical pathways of care, understanding the total cost of care in your clinic, relationship building with physicians and health care organizations, and creating new revenue streams for your practice.

NOTE: PPS Member discount will show at checkout page.

Course Code:LMS-E8

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

Advocacy Priorities for the Private Practice Section and Your Business (9/2014)

E-Learning Course

This is a FREE webinar designed to provide information on key legislative and advocacy priorities such as:

This course will teach physical therapists and their administrators tools to help build a strong
physical therapy practice through basic data analysis, brand strategy, and marketing planning.
We will discuss several healthy benchmarks, specifically clinical durations, payor mix and
referral type. Utilizing this data, we will provide examples of targeted marketing efforts that have
been successful for our company, including seasonal campaigns, brand-building materials and
segmented outreach to doctors by specialty and practice type.

NOTE: PPS Member Discount will show at checkout page

Course Code:LMS-E303

Brought to you by:Private Practice Section

APTACategory:
Category1

Delivery method:
Blended

Instructor(s):
Shannon O'Kelley, MPT; Laura Moroney, MS

Learning Time:1h

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

Finance 101

Learning Path

Finance 101 will provide you with skills and tools necessary to improve your understanding of the financial issues impacting your practice. The seven modules provide a solid footing for non-financial people to gain improved understanding of financial statements and how to use them to benefit your practice. At the conclusion of this series you will have a solid understanding of the basics of financial principles, financial statements and how to utilize them to improve your business.

Module 1: Setting the Stage - The opening module provides an overview of the course and introduces key terms and concepts. The three key financial statements and their interaction is discussed. The concept of KPI’s (Key Performance Indicators) is introduced along with some common examples including charts. The importance of a written business plan and budget are discussed.

Module 2: Finance for Non-Financial People - This module goes into more depth on key financial terms and cash vs. accrual accounting. Discusses performing bookkeeping by using financial software to track income, expenses, profit and EBITDA. The difference between managerial and tax accounting is explained. Examples of cash vs. accrual accounting are included for income and expenses. A recommended chart of accounts is explained, allowing a collapsed or expanded view of the financial statements using a managerial accounting concept designed to assist in making evidence based decisions to manage the business. The relationship between the income statement (profit and loss), balance sheet and statement of cash flows is explained.

Module 3: Financial Statements - This module goes in depth into financial statements including how to use them to improve business decisions on a consistent basis. Discussed why it is critical to track expenses in key categories. Examples of collapsed and expanded views of the financial statements and how you can use them to manage your practice are presented. Reviewed a variety of profit and loss statements including previous year comparisons and actual vs. budget comparisons designed to help you manage your business. A discussion of common “expenses or cash disbursements” that are not included on your profit and loss, but rather show up on your balance sheet or statement of cash flows and why.

Module 4: Using Finance in Your Practice - Once you have a better understanding of key financial terms it’s time to apply that knowledge to managing your practice. Types of legal entities and accounting method are covered. Developing and implementing a budget is explained. A recommended method of reviewing the profit and loss statement in various forms is discussed, including why you look at it in different ways. A few methods for predicting income are presented. Concepts for tracking expenses, including using classes for multiple locations, are discussed. The importance of knowing your cost to provide services and using that information to determine which contracts you should sign is emphasized. The concepts of time value of money, present and future value, and key financial ratios are introduced.

Module 5: Bringing It All Together - This module focuses on reporting and using the information to manage your practice. Key metrics are discussed and how to use them. The key is finding the “right numbers” for your business. Frequency of review for various metrics is discussed. Looking at metrics over time to spot trends is important to help improve the business.

Module 6: Real Life Questions - The presenters will discuss a number of common questions that both have heard over the years. This Module may well contain the question you are waiting to ask. Options for handling issues with multiple locations using classes is discussed. There is a wonderful discussion about signing contracts below your cost for volume or public relations purposes, or if you have unused capacity. Additional topics include management compensation and maximizing profit by tweaking income and expense.

Module 7: How To and Tools - This Module provides a number of tools you can use in your practice. How to select an accountant, bookkeeper and choosing financial software are discussed. A template company file for QuickBooks Desktop version is provided and can be used if you are starting from scratch. Various Excel files are available for budgeting, dashboards, etc… A number of PDF files are included with examples, articles and helpful information.

Speaker(s):

Charles Felder, PT, DPT, MBA
President
HCS Consulting

Jeff Ostrowski, PT
Excel Physical Therapy

Course Code:LMSK-E001

Brought to you by:Private Practice Section

APTACategory:
Category1

Price:$195.00

Available discounts:

Non Member
(until 12/31/2030)
$195.00

Member
(until 12/31/2030)
$150.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

It’s a New World of Contracting - Part 2 (2012)

E-Learning Course

This FREE Webinar for PPS members asks: "What was the old world of contracting?" "How do payers know if their payment is the right amount?" "Are you really reading & understanding your contract?" "Who can help me and what kind of help do I need?" "Who is watching out for me, my patients and their benefits?" This webinar is Part 2 to the webinar "Optimizing Payment Through Payer Relations." This webinar discusses relationship building and contract negotiation strategies along with tips for understanding contracts and working through the contract negotiation process with “The Contracting Threesome” – hospital or ACO, the insurer, and the physical therapist.

Operations 101

Learn how to use data and metrics to successfully manage your practice operations.

Learn how KPIs impact the finances of your practice and develop a strategy to create successful KPI performance.

Module 1: Introduction to Key Performance Indicators - Introduction of KPI’s will expose attendees to the measurement concepts and tools directly related to successfully managing a physical therapy practice. KPI’s will be described and specific definitions will be provided for selected KPI’s in an effort to provide standardized tools for private practice owners.

Module 2: Using Key Performance Indicators in Your Practice - This module will provide examples of how KPI’s can be reported and analyzed and used to budget for physical therapy practices.

Module 3: Management and Impact of Key Performance Indicators on Your Practice - This module will provide private practice owners with the tools to implement KPI use in their clinics. Attendees will have an in-depth understanding of the interactiona between KPIs and understand the financial impact of changing KPIs.

Speaker(s):

Eric Sacia, PT
Rock Valley Physical Therapy

Eric Sacia is a Physical Therapist and Chief Operating Officer for Rock Valley Physical which operates 28 clinics in Iowa and Illinois. Eric graduated with a Biology Degree from Wartburg College in Waverly, Iowa in 1991 and a Masters in Physical Therapy from Washington University in St. Louis in 1993. He is a member of the APTA, PPS and Iowa Physical Therapy Association. Eric resides in Eldridge, Iowa and is married to Stephanie and has 4 children, Matthew, Adam, Megan and Andrew.

Michael Osler, PT, DPT
Rock Valley Physical Therapy

Mike is originally from Northeast Ohio and currently resides in Bettendorf, Iowa. He received his BS from Mount Union College in 2000 and his DPT from Duke University in 2003. Mike serves Rock Valley Physical Therapy in Moline, IL as VP, Growth & Development. In his current role, he is responsible for de novo clinic expansion as well as growing Rock Valley’s existing 28 locations in two states. Previously he was employed as a Regional Director by Proaxis Therapy. He has served as a delegate to the APTA House of Delegates and as Federal Affairs Liaison for the South Carolina chapter of the APTA. Outside of work, Mike enjoys spending time with his wife, Kim, and their often growing family. He also is the co-chair of the ZOE Advocate Network which supports ZOE, an orphan empowerment program operating in five African countries, India and Guatemala.

Course Code:LMSK-E003

Brought to you by:Private Practice Section

APTACategory:
Category1

Price:$695.00

Available discounts:

Non Member
(until 12/31/2030)
$695.00

Member
(until 12/31/2030)
$500.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

Optimizing Payment through Payer Relations - Part 1

E-Learning Course

FREE Webinar for PPS Members. Managing insurance contracts and payer relationships can be frustrating, time consuming and unpredictable. To support your efforts in building relationships with payers, the PPS Payment Policy Committee has developed a two-part webinar series to help you develop strategies for initiating and building these relationships. This first webinar provides strategies for “getting your foot in the door” with major payers and instructions on how to plan for your first meetings.

Course Code:LMS-E41

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

Physical Therapists as CJR Collaborators: Risks and Opportunities in the Mandatory Bundled Payment Program

E-Learning Course

The Webinar will provide an overview of the Comprehensive Care
for Joint Replacement (“CJR”) bundled payment initiative. CJR is a mandatory, hospital-centric bundled payment arrangement that
launched by CMS in 2016 in 67 metropolitan areas around the
country. Participant hospitals are financially accountable for the
quality and cost of a CJR “episode of care,” which begins with a
patient’s admission to the hospital and ends 90 days after
discharge. The Webinar will describe how hospitals may engage in
financial risk sharing under the CJR program and review the
parameters for a “Collaborator Agreement” between a CJR hospital and a physicial therapist The Webinar will also describe the portions of the Model CJR Collaborator Agreement developed by PPS. Neither the Model A.

Course Code:LMS-E45

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Credit:0.10

Credit Categories

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

Story-Telling: The Case for Business Development and Patient Retention (6/2014)

E-Learning Course

This webinar is FREE to all PPS members. This webinar will explore the technique to story-telling and how to create a business development strategy rooted in story-telling. Starting with defining the elements of a memorable story, participants will then learn how to mine and leverage their own stories. The session will end with tactics, templates and discussion on how to re-think patient testimonials.

Course Code:LMS-E58

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

Taking the Plunge: Target Pricing and Quality Measures in the CJR Bundles

E-Learning Course

The Comprehensive Care for Joint Replacement (CJR) model aims to support better and more efficient care for beneficiaries undergoing the most common inpatient surgeries for Medicare beneficiaries. This model bundles payment and quality measurement for an episode of care associated with total knee (DRG 469) and total hip (DRG 470) rolled out in 67 different regions across the U.S. in April, 2016, and a new bundle being implemented; the Surgical Hip/Femur Fracture Treatment or (SHFFT) in July of 2017. This model encourages hospitals, physicians, and post-acute care providers (i.e. physical and occupational therapists) to collaborate to improve the quality and coordination of care from the initial hospitalization through 90 days post discharge from the hospital. Private practice physical therapists have a role to play in the model as a ‘collaborator’ with the anchor hospital. This webinar will discuss the CJR model, services included and excluded in the CJR model, quality measures, and target pricing. Financial risk arrangements, and impact of composite quality score in determination of bonus payment or repayment will be presented through case examples.

Course Code:LMS-E60

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Credit:0.10

Credit Categories

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

What Do We Really Get Paid? Benchmarking Price for Outpatient Physical Therapy Services, The Milliman Data Project Part 1

E-Learning Course

FREE to PPS Members! In response to members repeatedly asking, “what should I be getting paid?”; Private Practice Section purchased over a million dates of service in claims data from Milliman actuarial firm in 2014, intending to provide better answers to this question. Furthermore, Milliman was engaged to analyze commercial insurance and Medicare data, developing a cost per unit benchmarks for physical therapy services. Data for E and M codes, chiropractic, radiology, and orthopedic services were also obtained for pricing comparison, and point of reference for bundled payment arrangements. PPS now has this data by state showing the average price “allowed” by the commercial insurance carriers with breakdowns by percentile and per member per month (PMPM) cost for the 97000 series of codes is also provided.

Course Code:LMS-E67

Brought to you by:Private Practice Section

APTACategory:
Category1

Learning Time:1h
30m

Credit:0.10

Credit Categories

Price:$155.00

Available discounts:

Non Member
(until 12/31/2030)
$155.00

Member
(until 12/31/2030)
$120.00

Private Practice
(until 12/31/2030)
$0.00

* Prices in US Dollar

What Does Everyone Else Get Paid? Benchmarking Price for Outpatient Physical Therapy Alternatives, Part 2 of the Milliman Data Project

E-Learning Course

FREE to PPS Members. This webinar is a follow-up presentation to the webinar provided in April on Benchmarking Price for Outpatient Physical Therapy services. In this presentation the Milliman data that was obtained by PPS for services outside of physical therapy will be provided. Pricing for radiology, primary care, chiropractic manipulation and orthopedic surgery will be presented and discussed. In addition, strategies for using this information with payer negotiations or alternative payment methods (i.e. bundled payments) will also be provided.