OXEMBERG has launched the HBD Collection based on the latest international styling concept in formal shirts called Hidden Button Down Collar (HBD). As the name suggests, HBD is supposed to be a styling that makes the shirt collar stand upright providing a smart and neat appearance throughout the day. The shirts have concealed collar buttons, which are meant to keep the tie in place and the collar firm. Available in a range of 16 colours, Oxemberg's HBD Collection is priced at Rs 699.