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Choosing the right supplement, advice from Viridian Nutrition

Specialist health food stores feature prominently in a brand
new film created for Viridian Nutrition in a partnership with the College of
Medicine and ITN Productions.

The 9-part programme, entitled ‘Food for Thought’, explores a new area of healthcare known as ‘social prescribing’, is introduced by national newsreader Natasha Kaplinksky and looks at fresh approaches to common healthcare challenges, as well as reducing the strain on healthcare providers.

'Choosing the Right Food Supplements’ is a four-minute section, sponsored by Viridian Nutrition, filmed on location primarily at an independent health food store. It features several members of the Viridian Nutrition team, including founder and MD Cheryl Thallon discussing the key role of specialist health food stores in helping the public choose the right nutritional supplements, food and lifestyle choices to help maintain their health and wellbeing.

Cheryl said: “Our mission is to promote the specialist health food store at every opportunity, and this collaboration, and the resulting film, are a wonderful showcase for both the health food store and Viridian Nutrition. Please share it far and wide.”

About The College of Medicine:The College of Medicine acts as an advocate for a new attitude to healthcare: one which forges partnerships across society, emphasises prevention and a multi-faceted approach and empowers a healthier, happier population. Founded in 2010, it brings together the experience of senior healthcare professionals and scientists who know the NHS from the inside; the lateral thinking and enthusiasm of the many students associated with the College and – centrally – the powerful voice of all those who receive healthcare, and their carers.Visit: www.collegeofmedicine.org.uk

About ITN ProductionsITN Productions is ITN’s bespoke production hub producing creative and commercially valuable content for the corporate, commercial, broadcast and digital sectors. Industry News forms part of this offering and is a communications tool for leading industry bodies and national associations produced in a broadcast news programme format, including interviews, news-style items and sponsored editorial profiles.” Visit: www.itnproductions.co.uk