Remember that time Hyundai said they were gonna go upmarket with a bigger sedan that would be as…
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This isn't the first we're seeing of the design, but there are have been some tweaks since Hyundai released renderings last month. The headlights are a bit less extreme, and the overall raking is slightly less severe.

The front reminds me of a bit of a Maxima, but that grille is new-Audiesque and fantastic.

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Bloomberg reports that 500 billion won ($472 million) was spent developing the car, with South Korean retail prices between $44,000 and $66,000 (or 46.6-69.9 million won, locally). As before, 3.8-liter and 5-liter engines will be available, plus a HUD, larger interior, and more gadgets than the outgoing model.