RESKILL . REBOOT

WHO IS BEHIND THIS ORGANIZATION?

Vertical Limit is an organization floated by Prof. Srinivas Govindrajan, who has been teaching in the B-School space for close to 30 years. Over these 30 years, he has worked with XIM, Bhubaneswar for 16 years and held leadership positions at KIIT-SOM, Bhubaneswar (2 years) and Praxis Business School (11 years).

In addition to the above B-Schools, the other B Schools where he has taught at least one full course to PGDM students are (and these are in Alphabetic Order, not order of preference or ranking – because he enjoyed teaching at all these places!): GLIM-Chennai, IIM-Calcutta, IIM Lucknow, IIM-Raipur, IIM-Shillong, IIM-Udaipur and XLRI-Jamshedpur.

WHAT IS THE ORGANIZATION TRYING TO ACHIEVE?

Prof. Govindrajan has been deeply involved with Campus Placements throughout his career – as this is the best way of getting Industry Feedback.

The feedback of late is: there is a rapid transition of Industry’s requirements to skilled resources as opposed to generalists. Teaching skills required here call for a different kind of pedagogy and curriculum – and this is where education is headed.

Vertical Limit is an Institution which imparts skills to a wide cross section of students. This can range from MBAs/PGDMs from Top 30 B-Schools who did not get a career of their choice and want to reskill to 2 nd or 3 rd Year Engineering students who want jobs better than what they get from Campus – and want to be ready for it.

This is also being planned across a wide spectrum of Verticals (and hence the name Vertical Limit!). The Industry refrain of “we have plenty of requirements for manpower, but are unable to find the candidates with the desired skill set” is something which this company wishes to tackle.

WHAT ARE THE COURSES BEING OFFERED? WHO WILL BENEFIT FROM THESE COURSES

For the Calendar Year 2018, Vertical Limit is looking at equipping students with the following skill sets :

A 540 hour course spread over 9 Months in Consumer Insights & Marketing Analytics. This will be ideal for MBAs/PGDMs from Top 30 B-Schools who are working in other industries – but wish to make a career switch. For more details Click Here

540

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270

hour

A 270 hour course spread over 6 months in BFSI. This will be ideal for fresh Graduates or MBAs/PGDMs who wish to make a career switch. For more details Click Here

A 270 hour course spread over 6 months in Digital Marketing. This will be ideal for fresh Graduates or MBAs/PGDMs who wish to make a career switch. For more details Click Here

270

hour

125

hour

A 125 hour course spread over 8 weeks in Digital Marketing. This will be ideal for Entrepreneurs who wish to deploy Digital Marketing in their Business. For more details Click Here

A 90 hour course spread over 6 weeks in Technology Skills. This will be ideal for 2nd or 3rd Year Engineering students who wish to get better jobs in the Technology Industry. For more details Click Here

hour

Some teachers are born. Some are made. Others become teachers without realizing it. Srinivas Govindrajan (Govind) falls in the third category.

Till Class 12, he was taking tutorials for classmates in Maths. Through B.Com and at IIMA it was for accountancy and costing. All of it unplanned. All of it for a lark. And all of it gratis!

He joined the industry, with stints in FMCG, Advertising and Management Consultancy after passing out of IIMA. He was widely acknowledged as the least likely member of his batch to become a Professor.

His entry into Academics was equally inadvertent. He had come home for a vacation when he was in between jobs. He had dropped in to see a new B-School in his hometown called Xavier Institute of Management, Bhubaneswar (XIMB) and was wandering around the campus in shorts. He bumped into Fr. George, Dean Administration of XIMB, and being suspected as a trespasser because of the attire, was asked to introduce himself. When Fr. George heard that Govind had worked in an Advertising Agency and was suitably qualified, he feverishly asked him whether he could teach Advertising to 2 nd Year MBA students since they were not able to find a faculty and the course was starting the next day.

Govind took the course the next day. And stayed in academics. And has been there for 25+ years. He is teaching/has taught at XIM, Bhubaneswar, XLRI, Jamshedpur, Praxis Business School, Kolkata, GLIM, Chennai and IIMs Kolkata, Lucknow, Udaipur, Raipur and Shillong. He teaches disorganized common sense. Which is also called Marketing.