Selena Gomez released her new single on Thursday, and people cannot stop talking about it. “Fetish” is the fitting title of the new sensual song, which was dropped with an accompanying video solely featuring Gomez’s glossy lips.

The lip-synching visual captures the singer looking so natural that people were wondering if she was wearing any makeup at all. Her makeup artist, Hung Vanngo, took to Instagram to clear the air on how he actually achieved the most flawless no-makeup makeup look of all time.

“Please share what lip gloss that is so that me and 20,000 other women can buy it asap,” one follower commented on Vanngo’s previous post. And as it turns out, she wasn’t joking about the purchasing spree that fans would subsequently go on. The specific lip shade that the makeup artist used on Gomez is now one of two sold-out colors on the Marc Jacobs Beauty site.