Fabric Brand & Co. was launched in Japan in 2013 by Simon Miller and his partners, Aaron Lavee and Nobu Yamamoto, but their jeans have been in the works for much longer. After more than a decade of development, FB&Co. represents the pinnacle of denim and consists of one slim-fit, 5-pocket style. Each pair is produced in southern Japan, tapping into the region’s denim heritage, and then updated with modern finishes. The stitch counts, logo placements, wash techniques, and fabric have all been meticulously scrutinized and approved by the founders, ensuring Fabric Brand & Co. denim will be relevant now and into the future.

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