capable printer

See the bullet for HP’s new D110a Photosmart e-All-in-One that says, “HP ePrint for printing anywhere.” Well, you can ignore that for now. While HP proudly lists ePrint — the ability to print PDF, JPEG, and MS Office documents received as attachments from any email-capable device — as a flagship feature on its newest line of web-connected printers, it’s not a working feature and it won’t be until a software update is pushed out at the end of the month, according to support forums. Unfortunately, there’s no notice of this on HP’s own retail listing for the D110a (HP’s first ePrint-capable printer), Amazon, or in brick-and-mortar shops like Best Buy. And curiously, that trio of 5-star “customer reviews” on HP’s own site fail to mention the missing feature at all. Instead, owners will only discover this after calling the HP help desk or checking the growing list of disgruntled rants in HP or Amazon support threads. Not cool HP, not cool.

Digital Consigliere

Dr. Augustine Fou is Digital Consigliere to marketing executives, advising them on digital strategy and Unified Marketing(tm). Dr Fou has over 17 years of in-the-trenches, hands-on experience, which enables him to provide objective, in-depth assessments of their current marketing programs and recommendations for improving business impact and ROI using digital insights.