Apple included corporate logo stickers like this with just about every computer sold by the company from the Apple II era (late 1970s) up to at least the iMac G4 (2002) — the last time I noticed one. This particular sticker came packaged with a 1983 Apple IIe.

The stickers changed over time, of course. At first, the font switched from Motter Tektura (seen here) to Apple Garamond in the mid-1980s. The last Apple sticker I own, from 2002, simply consists of a solid white Apple logo, no text.

[ From Apple Computer Sticker, circa 1983 ]

Discussion Topic of the Week: Steve Jobs resigned as Apple’s CEO last Wednesday. What do you think will happen to Apple without him?

Nintendo released the Super Nintendo Entertainment System (“Super NES” or “SNES” for short) 20 years ago this week — way back in 1991.

As a devotee of the NES at the time, I wasn’t quite sure what to make of the Super NES when it came on the market. It’s funny, but I didn’t expect it at all. You’ll have to keep in mind I was only 10 years old and my video game market knowledge was limited to what Nintendo Power told me. When I first saw a preview of the Super Famicom hardware (the Japanese Super NES) in Nintendo Power, I thought “why?” Wasn’t the NES good enough?

I ended up getting a used Super NES in 1992 (in a set with Mario Paint), and I enjoyed it quite a bit. But it never felt the same as my NES (in retrospect, this was probably due to simply growing up), and I soon grew jaded by the general software offerings for the system.

Sure, I kept up with hits like Zelda: A Link to the Past, Super Mario Kart, Super Metroid, and Donkey Kong Country, but it felt like every third-party title in between paled in quality compared to Nintendo’s offerings. That trend continues to this day on Nintendo consoles.

Rose-Colored Glasses

After the advent of widespread Internet use, folks began to rediscover hidden gems of the SNES catalog, such as many classic RPGs games that many American gamers passed over (and Nintendo failed to promote) at the time of their release. As I dug through the old SNES catalog in the emulator era, I too began to appreciate the Super NES more than I had during its heyday.

Quite a few people now hold the Super NES platform as the pinnacle of 2D sprite-based gaming, which many gamers began to sorely miss after the 3D polygonal graphics revolution began. We now clearly see the SNES as a pivot point between two distinct epochs in video games. That reputation will likely continue as the story of Nintendo’s 16-bit home console echoes through history.

This week’s Retro Scan happens to be the 300th entry of this series that I’ve posted since 2006. We already celebrated the 5th anniversary of RSTOW back in January, so this isn’t quite as exciting of a milestone.

Still, I thought I’d take this opportunity to do something once thought impossible: I scanned the Vintage Computing and Gaming website. More specifically, I scanned an Amazon Kindle showing the very first Retro Scan of the Week post from back in January 2006.

Did I scan something retro? Not really, but I have the feeling that this Kindle, with its monochrome e-paper screen, will seem very quaint in just a few years. The 2006 RSOTW post itself is already over five years old, which feels like an eternity in Internet time.

Will there be 300 more Retro Scans? Only time will tell.

[ From Vintage Computing and Gaming, January 2006 ]

Discussion Topic of the Week: Do you think e-readers will permanently replace paper books? If so, how soon?

If you haven’t heard by now, the IBM PC platforms turned 30 years old today. On August 12th, 1981, IBM announced its new PC, the 5150, at a press conference in New York. It was a big deal then, and it’s an even bigger deal now. For the last 30 years, most of us have been using computers descended from a standard set in motion 30 years ago.

To celebrate this momentous anniversary, I’ve put together a few articles for PC World and Technologizer. The first is titled, “Can You Do Real Work With the 30-Year-Old IBM 5150?” A few weeks ago, I locked myself in a room with a vintage IBM PC 5150 to see if I could use it for real, modern computing work. That article spells out the results.

The second is something more predictable: IBM PC Oddities over at Technologizer. It’s the latest in my Oddities series of interesting and bizarre trivia slideshows for that site. If you’ve ever used a PC, you should enjoy it.

From the 1990s until very recently, the press has been generally unkind to the achievements of the first IBM PC. Due to the PC platform’s utter dominance of the personal computer market, popular accounts of personal computer history commonly paint IBM as the slow, lumbering, clueless enemy while cheering on spunky underdogs like Apple. I’m not even going to cite specific examples: Google “computer history.” Read. You will see it.

But that perspective is not fair at all. IBM truly pulled off something smart, savvy, and remarkable in designing the IBM PC 5150 (and the machines that followed it, into the PS/2 era). With the 5150, a team of 12 people took the machine from concept to shipping product in less than a year. And yet many focus on how IBM supposedly lost its way.

Much ballyhoo has been made, for example, about how IBM lost its grip on the PC’s direction as clones flooded the market. From a different perspective, that runaway-freight-train-of-a-platform is a success story for IBM.

While Big Blue lost market share to clone manufacturers, you have to keep in mind that IBM’s percentage shrank as the market size exploded. IBM fostered a rich PC standard that it kept reaping until it sold its PC division to Lenovo in 2004. IBM may not have kept steering the ship, but they sure made a lot of money in the cargo hold.

And if you think IBM’s influence on the PC standard ended in the early 1980s, think again. Real history is not so cut-and-dry. The PS/2 era (which dawned in 1987) gave us stalwarts like the PS/2 mouse/keyboard ports and, ah yes, that minor display technology called VGA. You can also thank the 1990s ThinkPad line for its part in streamlining the modern laptop.

The popular narrative of IBM vs. Apple in the 1980s, with its strong contrasts of Good vs. Evil and Hero vs. Villain was largely a creation of Apple’s marketing department. The image of Apple’s David verses IBM’s Goliath got repeated so many times that the press started using the supposed rivalry as the basis of dramatic stories. Humans need narratives to make sense of history, and writers have forced the PC market story into that archetypal mold.

Sure, IBM and Apple competed for dollars — and they may have even done it vigorously — but business is business. It’s not swashbuckling. The first thing you learn when actually studying computer history (i.e. interviewing folks) is that just about no one involved in creating these products thinks they were doing something so incredibly amazing that it should be turned into a movie. They were just doing their jobs, developing good products, and trying to make money like everyone else. When the project was over, they moved on to other things. That story is incredibly boring if you don’t dramatize it.

By using the IBM PC for a week for a recent article, I learned firsthand that the original PC really was an amazing machine for its time. It wasn’t just a generic box that happened to have an IBM logo on it, as some people argue. Sure, it didn’t have flashy graphics or a GUI, but it was solid, reliable, well-designed, and it was definitely the most qualified personal computer for getting work done in 1981. There is a reason it became a standard, after all — everyone imitated it, and they imitated it because it was amazing.

When the IBM PC turned 20 back in 2001, I said to myself, “Really? It’s that old already?” I was honestly surprised. Now that the PC platform is 30 (as it just turned today), that age seems obvious. (“Thirty, you say? Sounds about right.”)

Computer technology has come a long way since 1981, and the last 10 years in PC land have been just as eventful as the first 20. We’ve seen the Internet’s social explosion, juice-sipping Intel Atom processors, netbooks, powerful sub-$500 desktop PCs, the iPhone, the rise of the consumer tablet computer, and — oh yeah — Macs are more like IBM PCs than ever, living their lives in an x86 world. PCs aren’t necessarily beige metal desktop boxes anymore (as they still were in 2001) — in fact, folks are more likely to buy a thin laptop computer in 2011.

My point, I guess, is that I’m glad the IBM PC is 30. It is probably time to move away from the paradigm set in motion by the Wintel duopoly in the 1980s, although we may never fully escape it on the desktop. That is not necessarily a bad thing, but it’s time to try some new ideas in personal computing. And we are. With non-x86, non-Windows tablets and smartphones as influential as they are now, the winds of computing seem to be blowing 180 degrees away from the Intel-Microsoft PC platform. It’s exciting to think where those winds will take us in the future.

Thirty years ago this week, IBM released the very first entry in its Personal Computer line, the IBM PC 5150. To celebrate, I dug up this very early IBM PC advertisement you see above. It hails from the tender year of 1982 — a time when corrective lenses made giant squid eyeballs jealous.

I’ve also wrangled up a list of previous IBM PC-related Retro Scans of the Week for you to enjoy (links below). The first you’ll see is a sister ad to this one.