In an increasingly digital world, human experience is more powerful and relevant than ever before. It's these experiences that give us something to talk about in the digital space. They breed consumer loyalty and word of mouth.This short animated was designed for Jack Morton Consumer Marketing and explains why human experience has now become the heart of social currency. It shows why brand experiences are fundamental to creating lasting connections between people and brands.

Design and animation by Onesize.Music and sound design by Box of Toys Audio.