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Email marketing

Email marketing should be an integral part of your marketing plan, and there are lots of great email marketing and sms platforms out there to help businesses.

If you’re not automating your emails yet then you’re missing out. Many email companies offer great platforms for creating campaigns that link with your database, they offer solutions to increase and monitor ROI, productivity and maximise efficiency.

You can often easily set up automations through these platforms yourself. Whether it’s a ‘Thank you for registering’ email or a ‘Happy Birthday’ one, don’t waste time individually creating everyday campaigns when there are systems out there to help. Do your research and it will pay off.

Who wouldn’t want strong, personalised, and targeted messages to be sent out with no extra time of effort spent by you. What’s more you can report quickly on your campaigns and adapt as appropriate.