The Coca Cola Christmas truck, whether you like it or not, has become part and parcel of the build up to the festive season and it is heading to a new North East location for 2017.

As soon as the advert hits TV screens, you can bet the “holidays are coming,” and like in the past few years, the famous soft drinks brand is widely expected to call into the region on its nationwide tour.

On previous occasions Asda Metrocentre, Asda Sunderland and Tesco Extra Kingston Park have been on its list of stop-off points but last week a widely shared Facebook post suggested that it could be going to a new venue in the very near future.

A post which went up at the weekend from someone who claims to work at the store in question, suggesting that the Coca Cola truck will be at Asda Boldon on the afternoon and evening of Tuesday, November 14, the same night Newcastle is set to flick the switch on its annual Christmas lights display.

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Speaking to Chronicle Live, a spokesperson for Coca Cola wouldn’t confirm or deny this but said we wouldn’t have to wait long to find out where the truck was going, telling us "the Coca-Cola Company will be announcing truck tour dates" very soon.

Well that time has now come and the post proved to be spot on as the truck will indeed be at Asda Boldon on November 14. And it's not the only new location on the tour.