What is Clickfunnels? Why It Can Replace freelance website designer.

Clickfunnels is an innovative software used to help business owners earn more money by creating an easily customizable funnel. A funnel refers to the purchasing process potential buyers undergo from the time they first interacted with you and your content up till they become a paying buyer.

Clickfunnels is a drag-n-drop editor specifically developed for landing pages (aka squeeze pages). In other words, it’s an efficient and cheap tool for creating funnels (including landing pages, upsell pages, webinar pages, thank you pages, and everything else in between) that you can use to begin building elegant funnels without hiring a freelance web designer.

Clickfunnels is one among the most standard software tools for making funnels of every kind. Clickfunnels has seven different funnel template types you can choose from so you can make some funnels for whatever goal you’re planning to achieve.

Each funnel you build can contain multiple steps, and you can mix and match the funnel templates, and thus, the goals for each level to match your business goals.

For example, if you’ve got a product (digital or physical) that you wish to sell, you don’t necessarily need to start with a Sales Funnel. Instead, you’ll be able, to begin with, a basic Optin Funnel (to capture leads’ email addresses without essentially needing them to complete the purchase). Then, in the next phase of your funnel you’ll be able to have your Sales Funnel where they’re going to make the purchase, then you can decide to send them to a One-Time-Offer page or a Thank You page to thank them for their purchase or ask if they are interested in buying the other products from you.

Clickfunnels has become extraordinarily popular in the past few years as a result of their drag-and-drop editor specifically created for landing pages make it straightforward for any business person to use to create elegant funnels (aka no coding work required!).

In this write-up, I will walk you through the process of building a funnel, from beginning to end to show you how easy it is to use Clickfunnels to make your next funnel the most profitable one yet.

Step One – Define your goal

Before you can choose which template you want to use to start your funnel, you need to define a purpose for your campaign.

Are you attempting to extend your variety of leads? If so, go with the Clickpop Funnel or the Optin Funnel. Do you want to make more sales of your excellent product or service? Then opt for the Sales Funnel. Maybe you’re hosting a webinar to create more awareness for your business so you’ll want to choose the Webinar Funnel.

Once you’ve got your goal outlined, you’ll be able to progress to step 2 and decide your template.

Step Two – Pick your template

This could be the toughest step in the entire process! But Clickfunnels makes it straightforward to determine that template most closely fits your desires.

You can filter the templates in an exceeding variety of ways depending on which template type you’re using and what your goal is.

You can also modify the form and corresponding form fields when you’re styling the page, so don’t worry if the template style you prefer doesn’t already account for a shipping address.

After choosing your template, you need to name it. Pick one thing that will not confuse you months down the road when you need to create tweaks to your funnel. Usually, describing the supposed action, you want visitors to take, and the name of the product will be all you need.

The title you offer to your template can become the site title that you see in your browser, so name it something relevant! (You may alter the name of your title within the SEO Meta information tab.)

Step 3 – Customize your first step in the funnel

This step will look different for every funnel hacker depending on your goals and objectives, your business’s branding guide and the template you selected.

The template is preloaded with mock logos, title pages, headlines, subheadlines, benefits copy, money-back guarantees, etc. Each template can have everything you wish for your audiences to take the specified action, but you might want to include more customization as you see fit.

If you wish to feature additional elements to your template, the first thing you should do is select the elements tab of the menu at the top right-hand side and click “Add Element.”

Clicking on the Add element button can fill up all the various elements that you will add to your page. You can rearrange your elements when you want so if you know what elements you’ll require you can include them and then worry about the placement after you’ve attached your copy and media.

You will have two different choices to add your video:

Embed it directly into the page (video)

Have it appear as a thumbnail image which will link to the video in the video hosting platform you used (video popup).

The two most popular choices for video hosting are YouTube (apparently) and Wistia. Wistia allows for more customization (such as adding CTAs, changing the color of the video playback, etc.).

Next, you need to seek out the video element from the lists of elements and drag-and-drop it wherever you wish it to be.

After adding the video element, click on video element to load the settings wherever you can link to your video.

First of all, you want to select where your video is hosted from within the Video type box in the video settings.

Then, you’ll need to add the link to your video from whichever video hosting platform you used. Clickfunnels makes it super easy for you because you do not need to know how to find the embed code for whichever platform you are using. Just copy the URL of the video, and your video is prepared to go!

You can countercheck your efforts at any time by clicking on the Preview button at the top of the page.

Adding an image to Clickfunnels

To add an image, click on the demo image element.

This will bring out the image settings where you can select an image, adjust the height and width, add the SEO alt text, pick a theme for how your picture will look, and much more.

The first thing we will do is upload the image then we’ll fiddle with the styling of the photo. Click on the image icon in your image settings.

This will take you to a screen wherever you’ll upload new pictures or find all of your antecedently uploaded pictures. Upload your picture by clicking the upload button at the top of the screen, pick your image.

Then, choose the image you uploaded and click on the Add Image button.

Customization: Adding a Call To Action (that scrolls back to the form)

Clickfunnels will recognize which kind of CTA you need depending on your template type. Here’s where Clickfunnels’s brilliance comes in. You can change a CTA section to scroll the visitor back up to the form where they will enter their info.

If you haven’t built funnels in another platform, you might not understand how significant this is. Adding a Call To Action that scrolls back up to a form (as against loading a brand new page) would seemingly need calling on your dev team and several other rounds of trial and error before it worked perfectly. But with Clickfunnels, you need to make use of a few buttons to set this up.

Here’s how you add a Call To Action to your template:

First, choose the Button element from the list of elements

You can modify the action of your CTA once you add it.

Next, change the CTA color, increase its size, and add a copy to it.

To change the color, go into the CTA’s settings and clicked the themes tab.

Customization: Backgrounds

You have some choices when it involves adding custom backgrounds for specific sections or the complete page. I’ve decided that I prefer the template’s original background, but I want to change the ugly grey background into something better.

In the column settings, you’ll add a background image. Clickfunnels has different backgrounds you can use. Just click the image symbol in the column settings to check for a new background.

Then click the Background tab of the menu inside Clickfunnels to load all the backgrounds they have in their library.

Then select the background you prefer and click add image.

If you dislike the background you chose, you can either choose a new one or delete the image URL from the column settings.

Customization: Adding SEO info

The SEO Metadata tab below your settings is where you’ll update this info.

Clickfunnels also will allow you to recognize that you simply haven’t updated this section nevertheless if you are attempting to save your page.

The SEO Meta Data is where you’ll provide your page a name, add some keywords to it (so your web page can be found via Google), add a description, and add an image for social sharing.

Adding your merchandise and a method for delivery

Next, what you need to do is include your product and if it’s a physical product then a process for your product to be delivered.

First, save your page after that click on the exit button in the top menu.

This will return you to the funnel settings where you’ll set up the product, automated emails, and more. Then, you need to click on the product tab:

Once you are on the product page, you need to click on the + Add Product button:

You will include the name of your product, the billing integration you have (Stripe, Infusionsoft, Ontraport, or Braintree), type the price, and the price showed on your order forms beneath the Settings tab. If you’re making use of a Stripe integration to process payments, you will need to give your product description and check the box of whether it is a subscription or a one-time fee.

Then you can include a fulfillment email. If you include an email integration, your messages will be sent from that service. If not, Clickfunnels will help you send them.

The final step before building your product is updating the Affiliate settings. Currently, you’ll solely create your product commissionable if you are using Stripe to process your payments.

Examine the box if you wish to be able to reward affiliates for marketing your product. If not, make sure it’s unchecked. Then select the create product button.

Automation: Establish automated emails

The last part of this funnel puzzle is to set up automatic emails. It’s essential to wait to do this until after you’ve added your product because you can trigger several emails to send based on the actions that were (or weren’t) taken on the page.

This is another space where Clickfunnels’s value is incomparable. You have three choices for email automation on pages where a sale is involved. These options are:

Sending an email to individuals who saw the page, but didn’t purchase

or Sending an email to individuals who viewed the page

Sending an email to individuals who bought

Click on the Automation tab from your funnel settings.

Then you’ll add emails or SMS texts based mostly off of the individual triggers.

You need to pick the + Add New Email button to form an email

Then, you may fill within the email details, select the targeting, and select an email template.

Step Four – Customize your final step in the funnel

We’re finally able to finish off this funnel with a bow by making a thank you page. The thank you page is an excellent opportunity to engage your new customers further.

The thank you page is valuable! Make sure you thank them and allow them to know their purchase is delivered shortly. But do not simply thank them – offer them another (less painful) action to take.

You could have a Call To Action to have them check out other products you have, your website, or your social media.

Customization: Adding an external link to a Call To Action button

First, click on the Call To Action button to load the settings. Then click on the Set Action button within the settings:

Then copy and paste the external link wherever the hashtag is below the Set Action settings:

Pro-tip: when you add your link, set it to open in a new tab/window below. This is particularly vital if you would like your customers to take more than a single action. Opening links in a fresh window or tab makes it easier for them to navigate back to your thank you page and finish the rest of the activities.

I hope this write-up has given you a better understanding of how to navigate through Clickfunnels and setting up a funnel

There are a few other essential features that didn’t quite match anywhere else. They are:

If you get unintentionally logged out without saving, Clickfunnels will allow you to sign back in, so you don’t lose any of your unsaved work

Clickfunnels will prompt you to update your SEO info whenever you attempt to save

If you have made to this point, you should e fully aware just how valuable Clickfunnels is to assist non-techy people to flourish in the digital landscape we find ourselves. Not only will you be able to include any elements you need (and know they’re working correctly) but using Clickfunnels will save you money and your sanity trying to figure out the coding issues you may encounter on different platforms.

Even though we discussed this process for a Sales Funnel, just about everything you learned in this write-up can be applied to all the other funnels as well (you need to redefine your goal).

If you want to get Clickfunnels for the best value, check also this Clickfunnels pricing guide to learn how you can get access to Clickfunnels free for 6 months