No one wants to pay more when they could get the same thing for less, right? I decided to try the tinted moisturisers from e.l.f. Cosmetics and First Aid Beauty (FAB) to see if the formulas are comparable. Here’s the thing: The FAB moisturiser costs 9 times more than the e.l.f. product! (Yes, you read that right!) While the e.l.f. tinted moisturiser retails for only $3 USD, the FAB one retails for $28 USD. […]

Nude by Nature was born in Australia in 2008 with the commitment of creating 100% naturally derived cosmetics, formulated without unnecessary chemicals, synthetic ingredients or preservatives often found in cosmetics. They are 100% cruelty-free and have many vegan options. They recently launched in Shoppers Drug Mart, making them an accessible brand in Canada. (See my list of cruelty-free brands at Shoppers Drug Mart here) They are also available in Australia, the United Kingdom, New Zealand, […]

If you live in Canada, chances are that you have access to a Shoppers Drug Mart or Pharmaprix nearby. Nowadays, Shoppers Drug Mart is carrying more and more cruelty-free brands. In order to facilitate your shopping, I have put together a list of the cruelty-free makeup and skincare brands available at Shoppers Drug Mart. Please note that these brands may not be available at all Shoppers Drug Mart locations. I will continue updating this list […]

As I mentioned in my previous post on cruelty-free claims, there are several factors to consider when determining if a company is in fact cruelty-free. I reached out to BH Cosmetics and asked them a series of very specific questions in order to determine if they are cruelty-free. Their customer service team was kind enough to provide answers to all my questions. And I’m happy to say that BH Cosmetics is cruelty-free! Does BH Cosmetics […]

While it can sometimes be difficult to figure out if a given brand is cruelty-free, it is even more difficult to ascertain which products are 100% vegan. Physician’s Formula is certified cruelty-free by Logical Harmony and has a few vegan products. In order to facilitate your shopping, here is a list of Physician’s Formula’s current vegan makeup products. Face 24-Karat Gold Collagen Serum Charcoal Detox Cleansing Stick Rosé All-Day Oil-Free Serum The Healthy Foundation SPF […]

While it can sometimes be difficult to figure out if a given brand is cruelty-free, it is even more difficult to ascertain which products are 100% vegan. Melt Cosmetics is certified cruelty-free by Leaping Bunny and Logical Harmony and has a wide range of vegan products. In order to facilitate your shopping, here is a list of all Melt Cosmetics’ current vegan makeup products. Face Blush (all shades) Blushlight (all shades except Fire Fury […]

As I mentioned in my previous post on cruelty-free claims, there are several factors to consider when determining if a company is in fact cruelty-free. I reached out to Milk Makeup and asked them a series of very specific questions in order to determine if they are cruelty-free. Their customer service team was kind enough to provide answers to all my questions. And I’m happy to say that Milk Makeup is cruelty-free! Does Milk Makeup […]

“Is your brand cruelty-free?” This question, while important, is in fact quite wanting. Consumers with good intentions will ask a brand whether or not it is cruelty-free and will rejoice when they receive an affirmative answer. Unfortunately, this question does not capture several important factors in the world of animal testing. In this post, I explain why asking this question and receiving plain cruelty-free claims is not enough. 1. No regulation of the term […]

As I mentioned in my previous post on xoBeauty’s cruelty-free status, there are several factors to consider when determining if a company is in fact cruelty-free (see Why Cruelty-Free Claims Are Not Enough). I reached out to Briogeo and asked them a series of very specific questions in order to determine if they are cruelty-free. Their customer service team was kind enough to provide answers to all my questions. And I’m glad to say that […]

As much as I love makeup, I hate removing it at the end of the day. Nevertheless, I always remove my makeup at the end of the day because I know it’s important to maintain healthy skin. So I really appreciate a product that can make the process of removing my makeup easier. In this post, I’m sharing my thoughts on Paula’s Choice Gentle Touch Makeup Remover. Claims | Makeup Remover Gentle skin-softening formula Non-irritating, […]