Per capita use of nappies/diapers/pants among children aged 0-36 months in 2015 stood at around 1,194 units. This was somewhat lower than in North America (1,204 units per child per year) but higher than in Western Europe (959 units per child per year). This highlights the developed nature of nappies/diapers/pants in Denmark and the limited scope for volume growth beyond a natural increase in the population aged 0-36 months. The developed nature of sales is further highlighted by the...

Euromonitor International's Nappies/Diapers/Pants in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

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