Why does trust collapse in times of crisis? And when, instead, does it become a driver of growth, generating value? Through a sociological interpretation of the thought of John Maynard Keynes, Padua introduces the innovative concepts of Economy of Trust and Nominal Economy within the context of the 2008 financial crisis.

Donatella Padua has a PhD in Science of Education and is Adjunct Professor of Sociology and of Methods of Analysis of the Complex Society at the University for Foreigners of Perugia, Italy. She is also Scientific Director of the Intelligent Positioning Research Centre, UK. She has a Degree in Business Administration from the University of Rome, La Sapienza, Italy.

'This text highlights very convincingly the original sociological approach and innovative concepts of "Economy of trust" and "Nominal economy". I would recommend it to political and economic institutions besides students.' - Carlo Andrea Bollino, Professor of Economics, University of Perugia