BeBlown is a space dedicated to beauty and wellness concept created around a simple idea: Blow Dry Bar, a fast beauty treatment based on a professional washing and drying hair, makeup and manicure in a relaxed and fun environment and an affordable price. We made from naming until the graph to represent the union of beauty and fun, focus to the modern woman turning away from the habitual beauty salon/spa. We define a different, fresh and modern style promoting the new business proposal and connect with his audience.