12 Best Practices for Texting Your Clients

Inspire Your Clients to Take Action

June 22, 2017

When it comes to marketing, one of the biggest challenges is to get your audience to take action. How can you influence them to book an appointment, to purchase more retail products, or to refer a friend?

Simply by using SMS as a method to contact customers, part of the problem is solved as nearly all recipients (97%) will read the message, significantly more than through email or organic social media posts. To effectively engage customers via text message though, follow these best practices:

1. Consent: Request permission from clients before you text them. Not only is this a best practice, but it is also required by law in many countries.