Amazon has launched a device in the UK that allows customers to call out grocery orders from their kitchen

Amazon has launched a device in the UK that allows customers to
order food shopping from their kitchen by calling out ingredients
or scanning a bar code.

The Amazon Dash is a small handheld stick that is designed to
make it easier for customers to order everything they'd normally
get from their supermarket via AmazonFresh — the company's online
food delivery service.

A built-in microphone and an LED scanner allow the Dash to
recognise what the customer wants and adds that item to their
shopping basket. However, completing the order must be done by
logging onto Amazon's website.

"We’re all used to trying to remember the contents of the fridge
and kitchen cupboard and scribbling down reminders on pieces of
paper," said Ajay Kavan,VP of AmazonFresh, in a statement on
Thursday. "With Dash, at any given time, customers can keep track
of products when they come to mind and scan to reorder groceries
and household essentials as soon as they run out. At Amazon,
we’re always looking to innovate based on feedback and Dash has
been designed to continually learn as customers use it."

Amazon is giving the device away for free to anyone that makes
two AmazonFresh deliveries between now and August 28. Those that
fail to make two deliveries will be charged £35 for it.

In the US, Amazon has released a number of Dash "buttons" that
can be placed onto things like washing machines and used to order
specific items when they're depleted. In the washing machine
instance, the Amazon Dash button would be pre-programmed to order
washing powder or washing tablets when pushed.

Amazon

Amazon has also launched another household device in the US
called the Amazon Echo. The Amazon Echo also uses voice
recognition technology but it's arguably more sophisticated than
the Dash because it can be used to carry out a plethora of
things, including music, light switches, and thermostats. It can
also be used to order a Domino's pizza or request an Uber.