What would you do with $1.2 Billion dollars in cash? Well, if you’re HP it apparently seems like a wise decision to buy a floundering smartphone company and break into a market that you have no market share or experience in… I really hope this goes well, but only because I have a vested interest in the well being of Hewlett-Packard.

This may however be a small step in HP’s goal of intergalactic world domination, seeing how they just finished the purchase of networking gear maker 3com. HP has come out guns blazing against Cisco (and soundly beat them in the consumer advertisement division, in my opinion (sorry Ellen Page, but those commercials suck)), but it seems to me that expanding into smartphones may stretch them too thin and cause their core competencies to suffer.

About Me

After paying my corporate dues as an administrative assistant, I now have a real marketing job. But analyzing commercials doesn't really come into play at work. I like all things marketing, except for sales people. Sales people are the worst.