Sportech signs 10-yr Totepool contract

Sportech signs 10-yr Totepool contract

Sportech has signed a 10-year contract with Betfred to replace the British bookmaker's existing tote systems at Totepool with Quantum System. Under terms of the contract, Sportech will also provide a new digital framework for betting on mobile, online and at self-service terminals through its Digital Link proprietary betting technology.

Sportech said the integration of its Quantum System and other betting products will allow Betfred to simplify its betting systems by consolidating its operations under one provider, whilst making Totepool products available for distribution to tote markets around the world.

“This is a major investment for Totepool, and it demonstrates our further commitment to horse racing, and a desire to see our pools betting operation, lead the way in technological innovation and racecourse service.”

Ian Penrose, chief executive of Sportech, added: “Sportech processes $13bn of bets annually for racing customers in 25 countries, and now I am delighted we are able to add the UK Tote and Betfred to our list of partners.

“Betfred has a number of ambitious plans, and we are pleased to be able to assist them to improve the customer experience for Tote betting on UK horseracing,” he added.