Timvision (former Cubovision), the multi-device TV by Telecom Italia asked me to make another ident for their movie channel, focusing on the boxe films they were featuring that month.

As the other set of idents we made (LINK) the idea is based on the concept that with Timvision the content gets so close to the audience that it becomes part of it.

It was shot on a Red camera with 4 main lights, a diffuse fill light for the ambiance, a direct light from the shutters and two awesome LED lights to make the subject stand from the background. There was also a reflective panel simulating the light from TV, that was introduced later in post.