Tag Archives: Living in Sao Paulo

My brother, who lives in Los Angeles, recently went on a rant about the excessiveness of direct mail. I’m not sure what timeline the above photo he posted represents, but even if it’s a week’s worth, it is annoyingly much. … Continue reading →

Teaching my graduate Marketing Strategy class (see Day 81: I Got A Job!) has been fabulous, at least for me. I’m hoping it the others in the room are actually learning something. The students are all great people, however, there … Continue reading →

So, if one didn’t know, one might think that Brazil is an all-around tropical kind of country. I mean, it’s south of the equator and everything. This is a fallacy. Sao Paulo is quite chilly in the winter months, which … Continue reading →

Walking home this afternoon, I realized that six doors down from my building is a place that sells shoes and chocolate. Shoes and chocolate. So of course, I went in. Was this some kind of genius innovation in consumer marketing? … Continue reading →

Bread is huge in Brazil. This is quite unfortunate for me, as I have been attempting to avoid bread since it came out in The Zone that is was the source of all unhappiness in the world. The favorite is … Continue reading →

Just to keep this blog from swinging too far to the cynical side, because the truth is I love being here in Brazil (’cause it’s constantly providing me material), I’ve decided to post the reasons why it ROCKS to be a foreigner (specifically an American foreigner). Continue reading →