4G Price War Looming : EE Reduces Cost of 4G to 3G Levels

EE will reduce its entry level 4G monthly contract prices from £26 per month to £19 per month. We here at 4G always expected EE to review its pricing in light of the recent Vodafone and O2 4G mobile network launches but this is a very aggressive strategy.

EE has also increased the amount of 4G mobile data included so for £33 per month you get 10GB of data, with unlimited calls and texts which currently costs £46 per month.

The new pricing structure will kick-in at the end of October.

We note that EE’s ( which owns both Orange and T-Mobile ) new pricing structure puts 4GEE within £2 of what Orange and T-Mobile charge for a similar 3G package and this will no doubt push many more of Orange’s and T-Mobile’s customers over to 4G at EE.

With over 1 million 4G customers and industry leading 4G coverage and speeds we can only see EE going into overdrive for the rest of 2013 and next year.