Even before Roush Fenway Racing unveiled their entry into the 2010 NASCAR Nationwide Series, buzz was building about Ford’s official release of the deets and specs on the 2011 Mustang GT. When the presser was held for the No. 16 Con-way Freight Mustang this past October, it was clear that Ford’s marketing team was working overtime with its FRPP division and racing partners, such as Roush Fenway, to breathe new life into the Mustang brand. There was a potential Catch-22 though: would the CIA-level secretive work of Ford’s design and engineering teams match the enthusiasm of the PR effort? Muscle car junkies around the world waited for the word. Think of it this way:

Cue up your favorite road warrior music, and close your eyes for a moment. Take a deep, dual-exhaust cleansing breath. You’re standing in line at a world-class amusement park, waiting for your turn to board the newest and most awesome roller coaster ride on the property. Remove those earrings, eyeglasses, and loose jewelry. Anticipation, anticipation. You’re itching to be shot out of the barrel of a cannon. Now, open your eyes. It’s 2010.

Your ride has arrived — and it’s pacing the kickoff of the 2010 NASCAR Sprint Cup season this Sunday in Daytona…

Absolutely! No, they’re not a special color to match green Mustangs. But they are environmentally friendly! Most of the weights used to balance wheels these days are made out of lead. As anybody who’s ever hit a pothole knows, those lead weights can fall off your wheels. This means that not only are your wheels unbalanced, but there’s a big ol’ chunk of lead sitting on the street. It doesn’t sound like a big deal, until you realize how many millions of cars are on the road everyday, and how many of those are hitting potholes and losing weights. (more…)

These days it seems there are ten different spark plug variants for every one vehicle application – what’s up with that? What happened to the days when a car had more cylinders than spark plug options? When I started researching this topic I soon found myself up to my eyeballs in new and different spark plug technologies and pages upon pages explaining how they would indeed make your car better, faster, and stronger. Many brain cells were sacrificed trying to distill the abundance of information into something concise and effective but fear not! Those little neurons didn’t die in vain! (more…)

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If you Google this topic you’ll get thousands of different answers from thousands of different sources. The debate over engine oil has been raging for decades and spans far beyond the age-old “synthetic vs. conventional” dispute. Oil is the lifeblood of your engine and without it–well… you know what can happen. So if you’ve ever found yourself standing in front of the “wall ’o’ oil” at the local parts place with a blank stare and a puddle of drool slowly accumulating under you, then hopefully this article will help make your next oil purchase a little less er… drooly. (more…)