By 2021, Amazon will be 50% of all US e-commerce

For ten years, we’ve been explaining how web companies are “winner takes all” and that all companies will need to become great at conversion just to survive. Meanwhile, Amazon has continued in its bold quest to be “Earth’s most customer-centric company.”

Forbes recently reported some startling figures: Amazon now accounts for 37% of US e-commerce, and by 2021 the figure is predicted to have risen to 50%.

Does your company have a plan for how it can dominate its industry?

Brilliant advice for anyone who creates content

We recently read, and loved, a series of short articles by our friend Derek Sivers, founder of CDBaby. It’s about the music industry but it applies to all businesses—in fact, we think it should be called Careers advice for anyone who creates content—as learned from a career in the music industry, the most competitive content market on Earth. The index of the articles is here. We were particularly inspired by the following ones:

What you should do now

1. If you’d like us to work on your website—to dramatically improve your conversion rate and profits (like we did for all these companies), then claim your FREE website strategy session. On this free phone consultation, one of our experts will discuss your conversion goals and suggest strategies to double your sales.

2. If you’d like to learn conversion for free, go to our “Learning Zone” page, where you can download templates of million-dollar winning pages. Or, if you’d like us to build your company’s in-house capabilities (not for free), then contact us and we’ll discuss your requirements.

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Queen’s Award for Enterprise

Conversion Rate Experts has won a Queen’s Award for Enterprise for outstanding achievement in innovation. It has been given in recognition of us “codifying the scientific methodology that companies like Google, Facebook and Apple now use to improve websites.”