Listen to a sales call in English - improve your English

If you need to make sales or customer service call in English, we’ve recorded a short audio/video with ideas to help you sound in control, confident and responsive.

In this call, Lisa from Project Translations is calling Maria to ask if she wants to proceed with a quote for a translation.

Before you listen, useful phrases:

To follow up: to make contact in order to pursue a project/idea further. E.g. ‘I’m just following up on a quote we gave you last month…’:To ring a bell: to sound familiar. E.g. Does that ring a bell? or ‘Ah yes, we did agree to meet Tuesday – that rings a bell now.’

Now read and listen to the sales call. Notice how the sales agent Lisa:

i. Shows she is listening and is responsive, using short phrases: ‘of course..’ .’that’s fine..’
ii. Asks questions – even just to ask for confirmation at each stage: ‘and then you’ll know more, right?’ ‘Is that helpful?’
iii. Is positive and pro-active: would you like to go ahead with it? ‘Do you have any questions…I’ll be happy to help? ‘why don’t I send a reminder…?’
iii. Summarises what she will do next after the call.

All of these phrases and techniques help to show she is listening to the customer, is proactive and that she is taking responsibility for the project. The customer knows what to expect from the company after the call.

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I like phone English lessons because I am allowed to have my English lesson at home, and I am able to choose the times. In addition teachers are well qualified and flexible.Gerardo Knouse Ramirez - European Agency for Safety and Health at Work, Spain