Acerola is the best source of Vitamin C and this was the purest product I found that didn't have a lot of other fillers. I did a lot of research on lowering cholesterol and found out that humans are the only animals that don't produce vitamin C in our bodies. Cholesterol is a natural function of the body to heal cracks in arteries and veins. Vitamin C is beneficial in many ways and one is that it heals the cracks so the body doesn't have to use cholesterol. My cholesterol went down 70 points after I started using this. I put a little bit in a cup of water with each meal and sip through a straw. Very little taste, it's just that with anything I drink but water I use a straw to lessen contact with tooth enamel. It can cause diahrrhea after a meal if you use too much -- just cut down if it happens. It doesn't happen if you use probiotics, which I do.

An excellent product, economical and effective. I prefer to get my supplements as food based, and find this to work well for me. I also dislike the tart taste of ascorbic acid, and find this to slightly fruity and very palatable.

The taste is fine, but I bought it as kind of a nutritional boost for my kids juice. However, the consistency is very difficult to mix in. I do put it in the blender with smoothies, and that works. I haven't tried other companies, therefore I don't know if it's the Now brand or the product. I have yet to have a great experience with Now Foods.

Great product and a great value. I add this to my "green drink" and finally I can see the results of added vitamin C over the tablets I was taking. There is a pleasant but barely perceptible taste. I LOVE this stuff!