Top B-school students lack sales acumen, customer focus: survey

NEW DELHI:Highlighting huge talent gap, a survey has revealed that a significant percentage of students from top business schools in India score below the industry standards in terms of sales acumen and customer focus.

The study revealed that 35 per cent of students in tier I colleges and 60 per cent of tier II college students score below the industry standard in sales acumen.

Moreover, 40 per cent of students in tier I colleges and 48 per cent of tier II college students score below industry standard in terms of customer focus.

Around 2,500 students across more than 80 B—schools in India were included in the study conducted by Jombay — a talent assessment and analytics platform.