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RAPP is the only agency that specializes in high-precision CORE DIALOG™: those critical, direct and high-value relationships that link people and brands across the fast-changing digital landscape. Our solutions are focused on the five crucial elements of today’s social plasma — customer-managed relationships (CMR), curated social engagement, mobile convergence, gamification and digital commerce — bringing high precision and creative magic to well-defined, addressable audiences.

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LONDON, 3rd March, 2015:Ian Maynard, managing director of RAPP Media has strengthened his senior team with three appointments, including the promotion of Paul Holman to managing partner.

Last year, Holman was promoted to the RAPP UK Executive Board, comprised of the leadership of all three businesses: Media, Creative and Data. Holman re-joined RAPP in 2009 as a business director, having previously worked as head of media at Everest Poker and Mediacom after an earlier stint as a senior planner at RAPP.

Holman’s promotion recognises his leadership of a number of key media clients and for driving integration across the RAPP UK business. In this role he will lead growth across all RAPP Media’s clients, helping them address their business challenges with data-led media strategies that get to the core of what drives customer behaviour.

In addition, Suzanne Vestey joins as business director. Vestey will lead a number of key clients and drive integration across the UK business. Vestey joins from ZenithOptimedia, where she was client planning director. She was previously a planning manager at OMD.

These appointments follow the arrival of Jonathan Fink, who recently joined the agency as head of SEO. Fink will be responsible for leading the agency’s SEO activity across all clients in the UK and globally. He will also be responsible for delivering SEO strategies across RAPP UK’s broader client portfolio. Fink joins from Razorfish, where he was a senior SEO strategist, devising cutting edge technologies and techniques for SEO and uniting all teams to create new services to sell to clients. He will report RAPP’s head of digital, Sharon Braude.

Ian Maynard, managing director of RAPP Media, said: “Paul’s promotion to managing partner recognises his leadership in the growth of some of our major clients in media and across the wider UK business. His vision for driving further collaboration with our creative and data agencies is delivering against the client need to work with a partner that has all three disciplines aligned”.

“I am also delighted to welcome Suzanne and Jonathan to our agency. They both have great experience in areas that are crucial as we build strategies that reflect the changing relationship between brands and consumers.”

Paul Holman, managing partner, said: “Our ability to deliver data-driven, content led media strategies with such precision is what clients come to us for. I am really excited to have Suzanne and Jonathan on board to bolster our client solutions. This gives us a fantastic opportunity to grow.”