The Pong iPhone case is the first product proven by FCC-certified laboratories to reduce cell phone radiation. The case reduces the specific absorption rate (SAR, a mobile industry standard of measurement) by 60% and reduces intense ‘hotspot’ cell phone radiation (Electric Field Intensity) by 85%. The Pong iPhone case is immediately available for the iPhone 3G and iPhone 3GS, retailing for $59.95 through www.pongresearch.com. A BlackBerry model will be available later this year, with models for other devices to follow.