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“Everyone talks about ‘the Latino vote’ as if it is this simple, well defined, easily described phenomenon,” Longoria told POLITICO in an email. “The reality is that this community is broad and diverse and has only just begun to exercise its true political power. This film will help America understand the nature of that power.”

Longoria said, “A lot of attention has been paid to the role of Latino’s in electing President Obama, but that election is really only the very beginning of the influence that our community is going to have on American politics and in shaping the future of this country.”

“This community, which is already a majority — not a minority — in many communities, is seeing an economic and political evolution that will come with unique influence,” she said, adding later, “I am involved in a number of these efforts and in May will formally launch a new organization dedicated to them.”

This is hardly Longoria’s first foray into politics; she spoke at the 2012 Democratic National Convention and campaigned on behalf of President Barack Obama’s reelection campaign. Still, she says, a political run is not necessarily in her future.

“I am focused on doing my part as a citizen. Whether it is through the Eva Longoria Foundation which is focused on empowering Latinas via education and entrepreneurship, or making documentaries that humanize certain issues. I don’t think you have to be a politician to be political.”