Million Dollar Homepage Hits the Subway!

Remember theMillion Dollar Homepage? Created by Alex Tew, it was a simple webpage on which hundreds of logos were sold totaling, well, close to $1 million.

Now, a company called Adivide is going old school with the same idea and intends to create a subdivided ad that will appear on New York subways for four weeks in July.

Explaining the offering, a spokesman tells us, "The idea is to help smaller businesses get exposure to a lot of average new yorkers that otherwise would be too expensive. These days, a huge ad isn't necessary to get people to learn about a new product (http://goo.gl/p8jcC), as a logo, slogan, or qr code (many platforms have wifi now) can get the idea across. With a lot of cool products and businesses participating, riders will make their way over to and be curious to scan and discover new ideas from this shared group ad."