Marketing Luxury Real Estate: The Colors Splash of Summer

Part of the research we do besides reading a plethora of publications on Luxury, real estate, marketing, branding on a daily basis is visit stores to see the latest and greated especially in design. When we walked in to Sur La Table on State Street (our downtown main street), our eyes were drawn to this display of Cusinart blenders, immerision sticks,food processors and other machines. The colors are cheery, and I felt that every kitchen ought to have one of those colors for a magnificent color splash on their kitchen counters.

What do you think...I see a trend here as we all keep these type of tools for many years. It is fun and entertaining to make a margarita in a red blender. I like the purple blender!

A splash of luxury color never hurt anyone! The problem at our home is Debbie goes batty when there are appliances left on the counter. Everything has to be washed and put away under the cabinets. One of her pet peeves. Maybe if I brought home a colorful juicer... LOL.

Hi Ron & Alexandra - Those are very eye-catching and attractive, but I imagine we used to think the same thing about avocado green, too. I could definitely use a juicer, though, and I'll take the red one please :)

I think it's cool. But, for kitchen staples, which you are likely to keep for twenty years or more, I stick to the classic, stainless steel, or white. That way, when you change your kitchen decor, you don't have to go out and buy all new counter-top appliances.

I love your take on this and why not, it is rocks your boat all the more power to that. However if you have that pool house with a bar, I think a colorful blender would be the ticket==great conversations piece also. Happiness is generated from bright colors.

Kathy,

Well, I understand how someone would get tired of that. From my perspective, it would be fun to see something bright in a neutral or one color space...it is like spice it livens it up...my humble opinion.

Karin,

I love red also, and I have a red immersion blender for soups. It is great.

Toni,

I keep thinking I am going to need a new Cuisinart food processor...I have replaced the bowl, and it keeps us on working, and I love that...however, if one breaks...hmm, I would have a decision to make.

Larry and Sheila,

Glad you are a purple people leader too,,,go purple lovers. A

John,

I understand, we like clean counters, however it would be a hoot to see something like that on a daily basis.

Dick,

I was not a fan of avocado green or harvest yellow...as a kid when my mom redid the kitchen, I said no on the avocado idea and they listened...LOL I like the red also.

Curtis,

I have seen the art deco look replicated in various appliances. Art Deco is one of my favorite styles. Thanks for commenting.

Aimee,

You make an excellent point about that and thanks for piping in on this one.

Suzanne,

Yes indeed a splash of color is a wonderful thing to behold and livens everything up. A

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