Category: bios + profiles

Client: IDP Lawyers, an independent law firm located in Melbourne providing legal advice and expertise in managing the defence of accident compensation disputes, primarily for WorkSafe Victoria, and medical law disputes on behalf of a medical indemnity insurer. Brief: Develop content for 20 x team bio’s for legal partners and lawyers including phone interviews, collating professional and…

Client: NIKIZSHA Makeup Artist Brief: Develop content for About page for new website. Achieve a connective, client focused voice while communicating professionalism and confidence and using emotional language without the fluff.

Client: DPM Financial Services Agency: Fluid SEO Strategy: Arthur St Digital Brief: Copy edit and polish content for newly developed website for client focused on wealth creation for medical students, consultants and doctors. Emphasis on an engaging, inclusive tone that communicates client as expert in the sector and connects to the career journey of a doctor. Special attention…

Client: Bell Group Accounting Agency: One Rabbit Medium: Website Brief: Work with agency team and client to fine-tune web content focussed on lead generation and positioning as specialist accountants and advisors for property investors, developers and building trades, plus development of 3 x team profiles. Required team member interviews, liaison with web development team, copy-editing and shaping of existing content, natural…

As a professional freelance copywriter, I write feel-good content for a living. I’ve been copywriting through my business Over the Page for more than 20 years. Since the last millennium. Since the heady days of faxing drafts and couriering floppy disks loaded with final copy. A time when print ruled the marketing world. These days, I develop…