The ministry's promotional activities are held in London as most of the European foreign visitors to Indonesia come from England. This year, the ministry expects 380,000 British tourists.

Indonesian Weekend will be held near Tower Bridge.

"Aside from Chef Degan's cooking demo, there will be a gangsing performance by Endi Aras, a pencak silat show and a mural exhibition," the ministry's assistant deputy for European, Middle Eastern, American and African market development Nia Niscaya said on Thursday (13/07).

Indonesian Academy of Gastronomy chairwoman Vita Datau Messakh said the dishes featured have already won international recognition.

"Soto was featured at the 2016 World Halal Tourism Award in Abu Dhabi, winning with Malaysian, Palestinian and Turkish dishes nominated. Meanwhile, CNN Travel lists rendang among the World's 50 Best Foods," she said.