Asahi Super Dry

Born out of a desire to create a beer that would compliment food, Asahi Super Dry quickly became the most popular beer in Japan. And with a population of 127 million people, that's saying something. Now available in over 50 countries worldwide, the refreshing taste of Asahi Super Dry, with it's 5%abv, has made a major impact in Europe where it's an established No 1 among discerning beer drinkers - including the UK where it is the top selling Japanese lager.

Asahi

With its refreshing barley flavor and crisp aftertaste, Asahi Super Dry is by far the most popular high-quality beer in Japan. Since its debut in 1987 as Japan’s first dry beer, it has continued to improve the taste and excitement of beer. Its taste has set a new standard that is acknowledged around the world today.

Details and Awards

Asahi has been voted as a Cool Brand, by Superbrands Ltd, for 5 consecutive years.