5 Ways to Increase the Average Order Value of Your eCommerce Store [ Infographic ]

Average Order Value (AOV) tracks the average dollar amount spent each time a customer places an order on your ecommerce business website or mobile app. To calculate your online store’s Average Order Value, simply divide total revenue by the number of orders.

Why you need to keep a track of your store Average Order Value?AOV is a key metric that retailers keep track of to understand their customers’ purchasing habits. And by measuring your AOV, you can adjust your product pricing strategy and marketing resources accordingly.

So How can you convince your customers who regularly stop by your website and shop for 80$ per order to pay 160$ instead and be twice as happy?

The answer is pretty simple, you can use the upcoming 5 ways to increase your store AOV. Let’s see how, shall we?