Helping You Start a Business With Less Risk!

Are you about starting a power washing business? If YES, here’s a complete sample power washing business plan template & feasibility report you can use for FREE to raise money.

Okay, so we have considered all the requirements for starting a power washing business. We also took it further by analyzing and drafting a sample power washing service marketing plan template backed up by actionable guerrilla marketing ideas for power washing companies. So let’s proceed to the business planning section.

Why Start a Power Washing Business?

Power washing is one of the businesses that is being taken seriously all over the world. A lot of people have made good living from this trade because of the demands for the services. The big brand in this trade have stayed a lot with the business and have been able to attract loads of clients that have added great value to them and whom they have also added great value to. Starting this kind of business requires no big educational background as it isn’t so much hinged to the magnitude of certificates that can be bagged.

If you think you will like to start this business, then you may want to first of all consider undertaking a good and thorough research. Why is this important, you just might ask? This is especially important because of the information and the exposure that you stand to benefit.

After all that has been done, you will then begin to look at what drawing up a business plan is all about. In drawing up a business plan, you will need to be conversant with a whole lot of technicalities in the business. If you think that this might pose some problems, then you may want to hire a business expert.

One of the things that you have to be cognizance of when you hire the services of a business expert is the fees involved. More often than not, the fee they charge are usually cut throat. If you equally feel that that idea might not go down well at all, then you can consider using a template. To that end, here is a sample power washing business plan:

A Sample Power Washing Business Plan Template

Business Overview

Power washing business or Pressure washing businesses as it is called in most quarters basically make use of high pressure washing machines to carry out their washing services and a pressure washer or power washer as it is also called is basically a high-pressure mechanical sprayer that is used to remove stuffs such as clogged oil, greasy stains, unwanted graffiti, loose paint, mold, grime, dust, mud, and dirt from surfaces and objects like building facilities, bridges, ships, vehicles and concrete surfaces.

Typically, high-pressure water mixed with special cleaning chemicals, aids in the removal of stubborn stains such as greasy stains, clogged oil, graffiti, and loose paints et al especially when the water is hot, as a quick rinser of the softened graffiti.

Recent studies conducted shows that the Power or Pressure Washing industry is in the mature stage of its life cycle. Over the last 10 years, the industry is projected to improve its contribution to the United States’ economy by 3.6 percent.

The Power or Pressure Washing industry is expected to grow a little faster than the overall economy; this is due to a steep revenue declines and profit margin contractions at the start of the stated period, effectively skewing IVA growth rates. Going forward, in the next five years, the Power or Pressure Washing industry IVA and GDP are expected to increase at a steady rate.

Just like any other businesses, the demand for power washing services usually declined during recession period / economic downturn and this is due to the declining household spending on cleaning services and reduced demand from business clients. As the economy grows, and income increases, there will be corresponding increase in the demand for cleaning related services such as power washing services.

The Power or Pressure Washing industry is indeed a very large industry and pretty much thriving in all the parts of the world especially in developed countries such as United States of America, Canada, United Kingdom, Germany, Australia and Italy et al.

As a matter of fact, there are no companies with a leading market share in the industry. Statistics has it that in the United States of America alone, there are about 135,302 licensed and registered power or pressure washing businesses responsible for employing about 187,073 employees and the industry rakes in a whooping sum of $9bn annually with an annual growth rate projected at 0.5 percent

Over and above, power washing businesses all over the world are still enjoying good patronage particularly if they are well positioned and if they know how to reach out to their target market (businesses, government and household et al).

Power Washing Business Plan – Executive Summary

The name of our company is Galileo & Sons Power Washing, LLC We are a world – class power washing business that is incorporated under the law of the United States of America. Our head office will be located in between a densely populated business district and a residential estate in the heart of Phoenix – Arizona, U.S.

We are strategically positioned in between a residential center and an industrial hub and we are set to services the whole of the community both corporate clients and individual clients alike.

Although our intention of starting a power washing business is to offer only the above stated services, but we will not close our doors to diversification (additional services) as long as it does not affect our core services. In the bid to maximize our position as the leading power washing company in Phoenix – Arizona.

Galileo & Sons Power Washing, LLC is located in a full-service state of the art power washing cum cleaning facility which has the following features: a seventy foot fully automatic tunnel; 3 high pressure wand self-service bays; and 5 vacuum stations complete with fragrance and carpet shampoo dispensing machines, Insulator washers with a pump pressure of about 1000 psi and a nozzle pressure between 500 and 750 psi, centrifugal water pump, stainless steel water storage tank, high-pressure water hose, high-pressure dead-man type water wash gun and Electrical grounds for the wash gun and washing system

We will offer both in – station and out – off station power washing services. Our customers will have the options of choosing from our different packages – we have the plans to serve both individual clients (households) and corporate clients (industries and the government) as well which is why we designed various packages.

At Galileo & Sons Power Washing, LLC we are passionate in the pursuit of excellence and financial success with uncompromising services and integrity which is why we have decided to start our own power washing business; we are in the industry to make a positive mark.

We are quite optimistic that our values and quality of service offering will help us drive our power washing business to enviable heights and also help us attract the numbers of clients that will make the business highly profitable. We are a company that will be dedicated to establishing good business relationship with our clients giving them value for their money and reasons for them to hire our services over and over again.

We are quite aware that in order to become the number one choice in our city, we must continue to deliver quality power washing services and that is exactly what we will do. We are open to the use of latest technology in the power / pressure washing industry. No doubt our excellent customer service and the range of services we offer will position us to always welcome repeated customers.

Galileo & Sons Power Washing, LLC is a family business that is owned and managed by Galileo Owen and his immediate family members. Galileo Owen has well over 10 years of experience managing some of the leading power / pressure washing companies and industrial cleaning brands in different cities in the United States of America and Canada prior to starting Galileo & Sons Power Washing, LLC. He has a B.Sc. in Business Administration from Arizona State University.

Our Services and Amenities

Galileo & Sons Power Washing, LLC is a world – class and well – equipped power washing company that offers a wide range of services that revolves around the power washing cum industrial cleaning industry and other complementary services.

We intend giving our customers every reason to always come back which is why we have customized our services. Basically, our services will involve us going out to services of clients’ needs. These are the services we will offer as a power washing company;

Swimming pool cleaning & maintenance

Parking lot sweeping

Graffiti removal / washing

Drain & gutter cleaning

Snowplowing

Ventilation duct cleaning

Chimney sweep services

Window washing

Drain, duct and gutter cleaning

Pool maintenance

Parking lot and driveway washing

Chimney sweep services

Providing other outdoor maintenance services

Other related power washing cum industrial cleaning services

Our Vision Statement

Our vision is to build a power washing company brand that will become the number one choice for both households and corporate clients in the whole of Phoenix – Arizona. Our vision reflects our values: integrity, service, excellence and teamwork.

Our Mission Statement

Our mission as a power washing company is to develop a highly successful, profitable all round power washing business which provides quality services in our community and to become a standard for an ideal power washing business not only in the State of Arizona but also throughout the United States of America and Canada where we intend selling our franchise.

Our Business Structure

We are quite aware that the success of any business lies in the foundation on which the business is built on, which is why we have decided to build our power washing company on the right business foundation.

As a matter of fact, we are set out to build a power washing business that will be a standard for the power washing cum industrial cleaning industry in the United States of America and Canada. We want to build a business of dedicated workforce who will go all the way to ensure that our customers are satisfied and they get value for their money.

In order to achieve this, we aware that it takes a business with the right employees and structure to achieve all what we have set to achieve, which is why will be putting structures and processes in place that will help us deliver excellent services and run the business on auto pilot. The success of our power washing business will be anchored on the team not on any individual.

With the wide range of our service offerings, we are only expected to employ more than it is required to run a conventional power washing business. Definitely, we will have various employees to man the various services offering of Galileo & Sons Power Washing, LLC.

Galileo & Sons Power Washing, LLC will employ professionals and skilled people to occupy the following position;

Manager (Owner)

Accountant / Cashier

Marketing and Sales Executive

Client Service Executive

Washer men & women / Pressure Machine Operators (6)

Truck / Van Driver

Roles and Responsibilities

Manager (Owner):

Responsible for providing direction for the business

Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.

Responsible for fixing prices and signing business deals and payment of salaries

Responsible for signing checks and documents on behalf of the company

Evaluates the success of the organization

Responsible for managing the daily activities in the organization

Ensures that the facility is in tip top shape and conducive enough to welcome customers

Identifies, prioritizes and reaches out to new clients, and business opportunities et al

Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of projects.

Writes winning proposal documents, negotiate fees and rates in line with organizations’ policy

Responsible for handling business research, market surveys and feasibility studies for clients

Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients

Develops, executes and evaluates new plans for expanding increase sales

Documents all customer contact and information

Represents Galileo & Sons Power Washing, LLC in strategic meetings

Helps to increase sales and growth for Galileo & Sons Power Washing, LLC.

Accountant / Cashier

Responsible for preparing financial reports, budgets, and financial statements for the organization

Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.

Responsible for financial forecasting and risks analysis.

Performs cash management, general ledger accounting, and financial reporting for the organization

Responsible for developing and managing financial systems and policies

Welcomes clients and visitors by greeting them in person or on the telephone; answering or directing inquiries.

Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level

Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services

Manages administrative duties assigned by the manager in an effective and timely manner

Consistently stays abreast of any new information on the organizations’ products and, promotional campaigns etc. to ensure accurate and helpful information is supplied to clients when they make enquiries

Maintains a clean working area by sweeping, vacuuming, dusting, cleaning of glass doors and windows, etc. if required.

Ensures that toiletries and supplies don’t run out of stock

Handles any other duty as assigned by the manager

Truck / Van Driver:

Responsible for transporting equipment, supplies and workers to project site

Delivers completed cleaning jobs that are movable to clients as requested

Runs errand for the organization

Handles any other duty as assigned by the manager,

Power Washing Business Plan – SWOT Analysis

Power washing business is one of the many businesses that can easily generate sales with little stress as long as they are well positioned and well – equipped to carry out their services. We are building a world class power washing company with a variety of services which is why we have decided to subject our business idea (company) to SWOT Analysis.

Ordinarily we can successfully run a normal power washing business without the stress of going through the required protocol of setting up a new business including writing a detailed business plan, but because of the nature of the kind of power washing business we want to establish, we don’t have any option other than to follow due process.

We hired the services of an HR and Business consultant with bias in startups to help us conduct SWOT analysis for our company and he did a pretty job for us. Here is a preview of the result we got from the SWOT analysis that was conducted on behalf of Galileo & Sons Power Washing, LLC Phoenix – Arizona;

Strength:

Galileo & Sons Power Washing, LLC is centrally located in a densely populated industrial and residential estate in Phoenix – Arizona; our location is in fact one of our major strengths. We have a well – equipped state of the art facility and we are also one of the very few power washing companies in the whole of Phoenix – Arizona that offers a wide range of services for both households and industries.

Another strength that counts for us is the power of our team; our workforce and management. We have a team that are considered experts in the power / pressure washing cum industrial cleaning industry, a team of hardworking and dedicated individuals.

Weakness:

Galileo & Sons Power Washing, LLC is a new business which is owned by an individual (family), and we may not have the financial muscle to sustain the kind of publicity we want to give our business and also to attract some of the technocrats in the power / pressure washing and industrial cleaning industry.

Opportunities:

We are centrally located in one of the busiest areas in the whole of Phoenix – Arizona and we are open to all the available opportunities that the city has to offer. Our business concept also positioned us to be a one stop shop in the power washing and industrial cleaning industry.

The truth is that there are no standard and well – equipped power washing business within the area where ours is going to be located; the closest power washing facility to our proposed location is about 6 miles away. In a nutshell, we do not have any direct competition within our target market area.

Threat:

Some of the threats that is likely going to confront Galileo & Sons Power Washing, LLC are unfavorable government policies, seasonal fluctuations, demographic / social factors, downturn in the economy which is likely going to affect consumers spending and of course emergence of new competitors within the same location where ours is located.

Power Washing Business Plan – MARKET ANALYSIS

Market Trends

The power washing and industrial cleaning market is a market that is dependent on loads of factors. The fact that it helps keep our environment clean and also help in saving energy gives room for people to patronize the business. As a matter of fact, it is now common and trendy to find power washing and industrial cleaning companies leveraging on ‘Climate Change and Save Energy’ to promote and market their services.

Of course power washing and industrial cleaning business responds to the increase in household spending and improvement in the economy which is why it trendy to find power washing and industrial cleaning businesses located around areas where residence and businesses can show that they can afford the services.

Another common trend in the power / pressure washing and industrial cleaning industry is that in the bid to survive global economic melt – down and to ensure steady flow of income to effectively run the business, most power washing and industrial cleaning companies engage in other related services. Some of them even go as far as establishing a car wash, snow removal services and a carpet cleaning business simply because they all fall within same line of business.

Our Target Market

Before choosing a location for our power washing and industrial cleaning business, we conducted our feasibility studies and market survey and we were able to identify those who will benefit greatly from our service offerings.

Basically those who will benefit from our service offering are households, facility managers, industries (manufacturing plants) and government et al. They cut across various different sectors of the economy.

The demographic component of those who need the services of a power washing and industrial cleaning services spreads across the public sector, the organized private sector, and individuals from different strata of the society and from all walks of life but most importantly every one need to clean up the exterior of the buildings and drainages et al no matter their income level. Residential and public places need it more often than the others though.

Below is a list of the people and organizations that our power washing and industrial cleaning services is designed for;

The public sector; government ministries, agencies and parastatals.

Organized private sector

Households

Facility managers

Restaurants

Hotels and Motels

Residential areas

Religious Centers

Warehouses

Retail locations

Educational Facilities

Lounges

Casinos

Medical facility

Bars

Our Competitive Advantage

Power washing and industrial cleaning business is an easy to set up business that does not require formal training and certifications to achieve; anybody can set a power washing and industrial cleaning business if they have the required startup capital and informal training on how to operate the various presser washers (machines and equipment).

It means that the possibility of power washing and industrial cleaning businesses springing up in the location where ours is located can’t be ruled out. We are aware of this which is why we decided to come up with a business concept that will position us to become the leader in the whole of Phoenix – Arizona and environs.

Our competitive edge is that we area standard and well – equipped power washing and industrial cleaning business that has tons of complimentary business offerings that can easily assist us in attracting both corporate and individual customers within the radius of our business operations.

We can confidently say that the location of our power washing and industry cleaning business will definitely count as a positive for us amongst any competitor that might start a power washing business or any other related cleaning business in same location where ours is located.

For the time being, Galileo & Sons Power Washing, LLC has no real competitors that can compete with the quality of services we offer and our business offerings et al. Our customer service will be customized to meet the needs of all our customers.

Lastly, all our employees will be well taken care of, and their welfare package will be among the best within our category (startups power washing business and other related industrial cleaning businesses in the United States) in the industry. It will enable them to be more than willing to build the business with us and help deliver our set goals and achieve all our business aims and objectives.

Power Washing Business Plan – SALES AND MARKETING STRATEGY

Marketing Strategy and Sales Strategy

The marketing strategy for Galileo & Sons Power Washing, LLC is going to be driven basically by excellent customer’s service and quality power washing service delivery. We will ensure that we build a loyal customer base. We want to drive sales via the output of our jobs and via referral from our satisfied customers. We are quite aware of how satisfied customers drive business growth especially businesses like power washing and industrial cleaning and related services.

Galileo & Sons Power Washing, LLC is a power washing and industrial cleaning business that is strategically located and we are going to maximize the opportunities that is available which is why we spend more to locate the business in a location that will be visible and accessible to our target market.

Our sales and marketing team will be recruited based on their vast experience in the industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall goal of Galileo & Sons Power Washing, LLC.

Our goal is to grow Galileo & Sons Power Washing, LLC to become the leading power washing and industrial cleaning company in the whole of Phoenix – Arizona and environ which is why we have mapped out strategy that will help us take advantage of the available market and grow to become a major force to reckon with in the pressure washing and industrial cleaning industry.

Galileo & Sons Power Washing, LLC is set to make use of the following marketing and sales strategies to attract clients;

Encourage the use of word of mouth marketing from loyal and satisfied students

Join local chambers of commerce and industry to market our services.

Sources of Income

Galileo & Sons Power Washing, LLC is established with the aim of maximizing profits in the power washing and industrial cleaning industry and we are going to go all the way out to ensure that we do all it takes to attract both individual clients and corporate clients on a regular basis.

Galileo & Sons Power Washing, LLC will generate income by offering the following services;

Swimming pool cleaning & maintenance

Parking lot sweeping

Graffiti removal / washing

Drain & gutter cleaning

Snowplowing

Ventilation duct cleaning

Chimney sweep services

Window washing

Drain, duct and gutter cleaning

Pool maintenance

Parking lot and driveway washing

Chimney sweep services

Providing other outdoor maintenance services

Other related power washing cum industrial cleaning services

Sales Forecast

One thing is certain; there would always be corporate organization and individual clients who would need the services of power washing and industrial cleaning business.

We are well positioned to take on the available market in Phoenix – Arizona and we are quite optimistic that we will meet our set target of generating enough income / profits from the first six month of operations and grow our power washing and industrial cleaning business and our clientele base.

We have been able to critically examine the pressure washing and industrial cleaning industry – market and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. The sales projection is based on information gathered on the field and some assumptions that are peculiar to similar startups in Phoenix – Arizona.

Below are the sales projection for Galileo & Sons Power Washing, LLC, it is based on the location of our business and of course the wide range of related services that we will be offering;

First Fiscal Year-: $200,000

Second Fiscal Year-: $450,000

Third Fiscal Year-: $750,000

N.B: This projection is done based on what is obtainable in the power / pressure washing and industrial cleaning industry and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor offering same additional dance related services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

Our Pricing Strategy

Our pricing system is going to be based on what is obtainable in the pressure washing and industrial cleaning industry, we don’t intend to charge more (except for premium and customized services) and we don’t intend to charge less than our competitors are offering in Phoenix – Arizona.

Be that as it may, we have put plans in place to offer discount services once in a while and also to reward our loyal customers especially when they refer clients to us.We are aware of government contracts; we will ensure that we abide by the bidding requirement for such contracts. The prices of our services will be same as what is obtainable in the open market.

Payment Options

The payment policy adopted by Galileo & Sons Power Washing, LLC is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation of the United States of America.

Here are the payment options that Galileo & Sons Power Washing, LLC will make available to her clients;

Payment via bank transfer

Payment with cash

Payment via online bank transfer

Payment via check

Payment via bank draft

In view of the above, we have chosen banking platforms that will enable our client make payment for farm produces purchase without any stress on their part. Our bank account numbers will be made available on our website and promotional materials to clients who may want to deposit cash or make online transfer for our services.

Power Washing Business Plan – Publicity and Advertising Strategy

Galileo & Sons Power Washing, LLC is set to create a standard for power washing and industrial cleaning business in Phoenix – Arizona and throughout the United States which is why we will go all the way to adopt and apply best practices to promote our business. Good enough there is no hard and fast rule on how to advertise or promote a power washing and industrial cleaning business.

The challenge is that most pressure washing and industrial cleaning companies do not have the required money to pump into publicity and advertising. The cash they have will be reserved to take care of overhead and operational cost.

We will ensure that we leverage on all conventional and non – conventional publicity and advertising technique to promote our power washing and industrial cleaning business. Here are the platforms we intend leveraging on to promote and advertise Galileo & Sons Power Washing, LLC;

Encourage our loyal customers to help us use Word of Mouth mode of advertisement (referrals)

Advertise our power washing and industrial cleaning business in relevant magazines, local newspaper, local TV stations and local radio station

Contact construction companies, real estate firms, and the government and corporate organizations et al by calling them up and informing them of Galileo & Sons Power Washing, LCC and the services we offer

Advertise our business in our official website and employ strategies that will help us pull traffic to the site

Brand all our official cars and trucks and ensure that all our staff members and management staff wears our branded shirt or cap at regular intervals.

Start – Up Expenditure (Budget)

In setting up any business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to go big by renting / leasing a big facility, then you would need a good amount of capital as you would need to ensure that your employees are well taken care of, and that your facility is conducive enough for workers to be creative and productive.

This means that the start-up can either be low or high depending on your goals, vision and aspirations for your business. The tools and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked.

As for the detailed cost analysis for starting a power washing business; it might differ in other countries due to the value of their money. Below are some of the basic areas we will spend our start – up capital in setting up our power washing company;

The Total Fee for Registering the Business in the United States of America – $750.

Legal expenses for obtaining licenses and permits – $1,500.

Marketing promotion expenses (2,000 flyers at $0.04 per copy) for the total amount of $3,580.

The cost for the purchase of furniture and gadgets (Computers, Printers, Telephone, TVs, and Office tables and chairs et al): $4,000.

The cost of Launching a Website: $600

The cost for our grand opening party: $1,500

Miscellaneous: $10,000

We would need an estimate of $700,000 to successfully launch our power washing and industrial cleaning business in Phoenix – Arizona, US.

Generating Funding / Startup Galileo & Sons Power Washing, LLC

Galileo & Sons Power Washing, LCC is a family business that will be owned and managed by Galileo Owen and his immediate family members. They are the sole financiers of the business which is why they decided to restrict the sourcing of the start – up capital for the business to just three major sources.

These are the areas we intend generating our start – up capital;

Generate part of the start – up capital from personal savings and sale of his stocks

Generate part of the start – up capital from friends and other extended family members

Generate a larger chunk of the startup capital from the bank (loan facility).

N.B: We have been able to generate about $200,000 (Personal savings $200,000 and soft loan from family members $50,000) and we are at the final stages of obtaining a loan facility of $500,000 from our bank. All the papers and document has been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

Power Washing Business Plan – Sustainability and Expansion Strategy

Part of the plans we have in place to sustain Galileo & Sons Power Washing, LLC is to ensure that we continue to deliver quality services, improvise on how to do things faster and cheaper. We are not going to relent in providing conducive environment for our workers and also the required trainings that will help them deliver excellent services at all times.

From our findings, another factor that kills new businesses is financial leakages. In order to plug financial leakages, the management of Galileo & Sons Power Washing, LLC adopted the use of payment machine and accounting software to run the business.

We are quite aware that our customers are key component to the growth and survival of our business hence we are going to continuously engage them to give us ideas on how to serve them better. We will not waste time in adopting new technology, best practices and diversifying our services; expand our product and service offerings once the need arises.

Check List / Milestone

Business Name Availability Check: Completed

Business Registration: Completed

Opening of Corporate Bank Accounts: Completed

Securing Point of Sales (POS) Machines: Completed

Opening Mobile Money Accounts: Completed

Opening Online Payment Platforms: Completed

Application and Obtaining Tax Payer’s ID: In Progress

Application for business license and permit: Completed

Secure a standard facility for our power washing company: Completed

Purchase of Insurance for the Business: Completed

Acquiring facility and remodeling the facility: In Progress

Conducting Feasibility Studies: Completed

Generating capital from family members: Completed

Applications for Loan from the bank: In Progress

Writing of Business Plan: Completed

Drafting of Employee’s Handbook: Completed

Drafting of Contract Documents and other relevant Legal Documents: In Progress