Eric Carlstrom, MBA’09

Alum founds EverTrue, responds to MassChallenge

On Oct. 24th, Eric Carlstrom (MBA’09) and his team at EverTrue won the gold medal and $50,000 in MassChallenge, arguably the largest start-up accelerator program in the world. The EverTrue team was one of only 17 winners from the MassChallenge pool of 700 applicants.

Carlstrom is co-founder and CTO of EverTrue, a Boston-based start-up that provides customizable content platforms for organizations, including universities, high schools, corporations, and nonprofits, to connect alumni through a suite of interactive modules.

“We’re reinventing the alumni directory through our simple search interface and geo-location technology,” Carlstrom said. “Schools can aggregate content from their alumni magazine, school newspaper, social media, and other sources into a single stream of well-organized content alumni can enjoy.”

Thus, the award from MassChallenge will serve Carlstrom’s EverTrue well. “It’s a real honor to be named a winner,” Carlstrom said. “It not only further validates our business opportunity, it accelerates our business.”

EverTrue’s participation at MassChallenge was not the only accelerator experience for the company this year. They also participated in TechStars, where the company raised over $1 million in seed capital, Carlstrom said.

“2011 has been an amazing year for our company,” he said. “We’ve grown from two co-founders to a company of 10. We’ve launched over a dozen clients, with dozens more in the queue.”

On the heels of these successes, Carlstrom said, “While it’s been a great year, we think it’s setting the stage for an even better 2012.”