Are you a Farmer or a Hunter? What does that have to do with Subservicing?

Plenty. In the business of Lending or Subservicing, there’s a time for hunting as you develop leads and stalk new business. But then you need to start tending to the business of cultivating and nurturing customer relationships, especially if you’re thinking about handing them over to a Subservicer. How do you find the partner who seamlessly blends into your company brand and treats your customers as you would? Here’s how.

As Marketing Manager, Caren Karris spearheads HousingWire’s overall marketing strategy. Whether you’re looking for information on HousingWire products and events or just a snarky comment, Caren’s your girl. A Chicagoland native, Caren holds degrees from the University of Illinois and Northwestern University and has been a proud member of the HousingWire team since 2017.