VIZ MEDIA TEAMS WITH NCM FATHOM TO PRESENT BLEACH THE MOVIE: MEMORIES OF NOBODY ON THE BIG SCREEN FOR ITS U.S. DEBUT IN SPECIAL TWO-NIGHT EVENT

Best-selling Animated Series Feature To Be Shown In More Than 300 Movie Theatres Nationwide

San Francisco, CA, April 22, 2008 – VIZ Media, LLC (VIZ Media), one of the entertainment industry’s most innovative and comprehensive publishing, animation and licensing companies, has announced that it will partner with NCM FATHOM, the entertainment division of National CineMedia, to present the epic action anime hit BLEACH THE MOVIE: MEMORIES OF NOBODY in more than 300 theatres across the country on June 11 and 12.

Adapted from the wildly popular animated series and a best-selling manga series (both distributed and published in North America by VIZ Media) by acclaimed Japanese artist Tite Kubo, BLEACH THE MOVIE: MEMORIES OF NOBODY will make its North American debut in this two-night theatre experience including an exclusive behind-the-scenes look at the talent behind the characters as well as interviews of this highly-anticipated premiere with the Japanese Director, Noriyuki Abe, Producer Ken Hagino and Character Designer, Masashi Kudo.

Advance purchase tickets will be available from May 2-8 to all subscribers of the SHONEN JUMP e-mail newsletter (sign-up is available at www.shonenjump.com). Details will be included in an upcoming SHONEN JUMP Newsletter and fans are encouraged to take advantage of the opportunity to purchase advance tickets before they go on sale to the general public on May 9 at presenting theatre box offices and online at www.FathomEvents.com. For a complete list of theatre locations and prices, please visit the www.FathomEvents.com website (theatres are subject to change).

BLEACH THE MOVIE: MEMORIES OF NOBODY begins as unidentified beings known as “Blanks” start popping up. They are soon followed by a Soul Reaper named Senna who makes them disappear. Puzzled by these unknown beings and the even more mysterious girl, Ichigo and Rukia set out to learn more, but uncover an evil plot when a menacing clan tries to kidnap Senna. Banished from the Soul Society long ago, the clan’s leader has sent sending the World of the Living and the Soul Society on a collision course, and Senna seems to be the key to his diabolical plot for revenge. Can Ichigo and his fellow Soul Reapers save the two worlds from annihilation?

“VIZ Media is very excited to partner with NCM FATHOM, one of the nation’s leading theatrical event organizers, to stage this multi-city big screen debut for BLEACH THE MOVIE: MEMORIES OF NOBODY,” says Liza Coppola, Senior Vice President, Corporate Relations & Partnerships, VIZ Media. “The premiere will offer a rare opportunity to see a brand new story inspired by the successful animated television series BLEACH, presented in a theatrical setting – the same way the film was originally offered in Japan. For those not yet familiar with BLEACH, this is also a wonderful introduction to the characters and thrilling action that have made the property such a hit in North America. We invite everyone to come out and enjoy these events!”

“NCM Fathom has experienced great success bringing VIZ Media events to movie theatres and we are excited to continue our partnership that benefits anime fans across the country,” said Dan Diamond, vice president of NCM Fathom. “From the Metropolitan Opera to anime, NCM Fathom offers alternative in-theatre entertainment for everyone.”

BLEACH is a tremendously successful multimedia property internationally. The manga series has been licensed to more than a dozen countries, and has sold over 50 million copies in Japan alone. In North America the manga has been a sales hit and the popular animated series is viewed weekly by millions in the United States and Canada. This success has further spawned an array of related video games, apparel, action figures, trading cards and other merchandise. BLEACH THE MOVIE: MEMORIES OF NOBODY is rated T for Teens. For more information on BLEACH and BLEACH THE MOVIE: MEMORIES OF NOBODY please visit the official BLEACH website at bleach.viz.com or www.viz.com.

About National CineMedia, LLC
NCM LLC operates the largest digital in-theatre network in North America through long-term agreements with its founding members, AMC Entertainment Inc., Cinemark USA Inc. (NYSE: CNK) and Regal Entertainment Group (NYSE: RGC), the three largest theatre operators in the U.S., and through multi-year agreements with several other theatre operators. NCM LLC produces and distributes its FirstLook pre feature program; cinema and lobby advertising products; comprehensive meeting and event services and other entertainment programming content. NCM LLC’s national network includes over 15,250 screens of which over 13,200 are part of the company’s Digital Content Network (DCN). NCM LLC’s DCN covers 169 Designated Market Areas® (49 of the top 50). During 2007, approximately 542 million patrons attended movies shown in theatres owned by the NCM LLC founding members (excluding Loews). National CineMedia, Inc. (NASDAQ: NCMI) owns a 43.6% interest in and is the managing member of NCM LLC. For additional information, visit www.ncm.com or www.FathomEvents.com.
About VIZ Media, LLC
Headquartered in San Francisco, CA, VIZ Media, LLC (VIZ Media), is one of the most comprehensive and innovative companies in the field of manga (graphic novel) publishing, animation and entertainment licensing of Japanese content. Owned by three of Japan’s largest creators and licensors of manga and animation, Shueisha Inc., Shogakukan Inc., and Shogakukan Production Co., Ltd. (ShoPro Japan), VIZ Media is a leader in the publishing and distribution of Japanese manga for English speaking audiences in North America and a global licensor of Japanese manga and animation. The company offers an integrated product line including, magazines such as SHONEN JUMP and SHOJO BEAT, graphic novels, videos, DVDs and audio soundtracks and develops and markets animated entertainment from initial production, television placement and distribution, to merchandise licensing and promotions for audiences and consumers of all ages. Contact VIZ Media at 295 Bay Street, San Francisco, CA 94133; Phone (415) 546-7073; Fax (415) 546-7086; and web site at www.VIZ.com.