Apple’s New Watch Glitters, but Is It Gold?

Ingredients

Luxury

Watches

Apple

Facts

Apple’s current Edition (featured on their official page) contains half an ounce of gold.

To cut it short

Apple Watch is expected to roll out a new ‘Edition’ version made of its patented gold which is lighter, stronger, and more scratch resistant than 18 karat gold. The cheaper version, which is crafted with a stainless steel bracelet, is currently shown on the Apple website, but experts are anticipating a gold link bracelet Edition. However, with the tech giant’s own version of ‘Apple gold’, the Watch is still expected to be cheaper than its value – yielding a strong profit margin, and a worthy consumer-oriented product.