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Developed in 2008 by Brian Solis, The Conversation Prism is a visual map of the social media landscape. It’s an ongoing study in digital ethnography that tracks dominant and promising social networks and organizes them by how they’re used in everyday life.

Landing Pages are also referred to as Call-to-Action Pages. After you have created your Call-to Action campaign, landing pages are where you want your visitors to find more information that can lead to a conversion. Collecting data may also be your objective. Keep these pages simple, as the message or offer is the most important aspect.

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One of my classes this summer is Consumer Science. I am learning consumer/ marketing variables and how to apply them marketing and consumption decisions. Another subject is lifespan development. Demographics, values, subcultures, American class system, family structures and group influence are used by marketers to create target markets for their products.

Stephanie is pursuing her Master of Arts in Digital Media Studies and is currently working on her Capstone Project that focuses on Best Practices in Package Design. Stephanie served as the Graduate Representative on the University Life Council Shared Governance committee and continues to serve as the SGA Representative for the Communication and Digital Media Association. Along with her SGA involvement, Stephanie is a Heights Interfaith Ministries Food Pantry volunteer, a 2014-2015 Who's Who Among Students recipient, and a National Engaged Leader Award recipient.

about.me

Digital Media Professional

Stephanie Romero is working towards a Master of Arts in Digital Media Studies and planning to continue her doctorate at the University of Houston-Clear Lake. Her most recent accomplishment was receiving a fellowship from the Print and Graphic Scholarship Foundation. She is employed at the UHCL Bookstore. She holds the position of SGA representative of the Communications and Digital Media Association. Recently hired as a Computer Lab Assistant at UHCL.