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What is com.google.android.googlequicksearchbox referral in Google Analytics?

17 May, 2016

In the last few weeks in Google Analytics we have seen a huge spike in referrals from com.google.android.googlequicksearchbox on the sites we manage.

After some investigation this appears to be driven by the new quick search in Android 6 (thanks @martsky and @richardgomer).

This appears to use a non-standard Chrome window which blocks/masks the browser referrer. Instead this passes com.google.android.googlequicksearchbox as the referrer which shows up in Google Analytics and other analytics tools.

Having co-founded Evoluted in 2006, Ash’s passion for the digital world and obsession with client satisfaction has since helped the company grow into one of Yorkshire’s leading digital agencies. An advocate of ROI-focused delivery and a firm believer in the use of bespoke technology, he was nominated for ‘Business Person of the Year’ at the 2017 Sheffield Business Awards.

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Evoluted is an award-winning digital agency based in Sheffield, South Yorkshire. We specialise in bespoke web design & development, digital design and ROI-focused digital marketing.

With a focus on building long-term relationships with our clients, we deliver services including SEO, PPC, web design, bespoke content management systems, e-commerce websites and email marketing. Our extensive base of clients includes large UK and international organisations.