Dashboard Software

Dashboards Engage Your Audience

To create compelling visuals from your data, you need to work with an intuitive dashboard software. Dashboards are an excellent way to engage with your audience by allowing users to interact with the data.

A dashboard is a web page containing one or more charts showing key results or findings related to a particular subject or business. Dashboards are typically connected to live data that is automatically updated or based on a completed dataset, and can be accessed from any internet-capable device, providing a major advantage over traditional reports.

Done well, dashboards provide simple tools for viewers to actively explore the data in a way that is visual and interactive but doesn’t require any special training.

Sample Dashboard with Interactive Controls

Dashboard Software vs. Custom Dashboard Services

When considering how to incorporate dashboards into your offerings, you have a choice between creating dashboards yourself using a dashboard software, or working with a team of professionals who can build you a dashboard that is tailored to your specific requirements.

Having a completely integrated system for analyzing data, creating crosstabs, running statistical tests, creating PowerPoint charts, and creating and publishing dashboards is an efficient approach to analyzing and sharing research results with colleagues, clients or the public.

Dashboard Software Requirements

If you’re considering creating your own dashboards, we recommend that you make sure the dashboard software you choose meets the following requirements:

Easy to use with no special training required

Flexible enough to use to create custom dashboards for any dataset and any audience

Connected to live data that is automatically updated with new data

Accessible to other team members for collaboration

Accessible on any internet-connected device

Free for viewers of the dashboards

MarketSight Dashboards

MarketSight's dashboard software meets this set of requirements more, making it a completely integrated solution for analysis and reporting. MarketSight enables you to create engaging interactive dashboards in just minutes. These dashboards can be shared with other MarketSight users and non-users, either on our web site or yours, absolutely free.

Researchers have increasingly been leveraging alternative methods for dashboard creation by sourcing the help of dashboard experts. Any revisions to these dashboards that the client desires after completion of the project can be adjusted by the client. As each dashboard is sync’d with the data source, all changes in the underlying data will be reflected in the dashboard in real-time.

For some teams, taking the DIY route with dashboards makes sense since creating a dashboard is a simple process in MarketSight. You simply drag a chart or crosstab onto the canvas and select a few formatting options. From there you can share the dashboard with your audience. They’ll always be connected to the live dashboard, so as data is updated or as you make changes to the dashboard, all of your viewers will see your changes automatically.

Common Questions about MarketSight’s Dashboard Statistics

How does the dashboard software engage my audience?
Making use of different chart types and letting the viewer interact with the charts engages your audience in real-time. Key findings instantly stand out and are quickly understood in this exciting visual format. You’ll get people to focus their attention on your results in this format rather than through a big report. With interactive charts, the viewer will be able to gain additional insights by changing the variable or filter and creating a new chart. Since the charts are tied to the data on a server, they are automatically updated whenever the data changes or when you change the dashboard.

Can the dashboard software include charts from different datasets?
Yes. Including charts or crosstabs from other datasets is as easy as dragging and dropping a chart onto the dashboard canvas.