There are many business owners in MLM and Network Marketing who believe that Marketing vs Prospecting are one in the same. The truth is…

They are completely different! Since you hear the terms marketing and prospecting as common buzz words in the Network Marketing and Home Business niche, it is understandable why so many folks think they are the same thing.

Let's do a quick breakdown of the basic differences on Marketing vs Prospecting.

Marketing is putting out valuable content in a video, blog post, Facebook status update, tweet, Instagram post, etc. where the content helps solve a problem of your target audience. The goal in marketing is for an un-named individual to respond to your post… whether it is to get more info, join your business, or buy your product.

Prospecting or prospecting leads is where you go out and intentionally talk to a specific individual. This is what most Network Marketing companies teach. To go out and talk to anyone within 3 feet of you!

Both Marketing and Prospecting work… it all depends on what you are looking to accomplish anad how you want to accomplish it.

In the video below, I talk more specifics on Marketing vs Prospecting and break these two methods of building your Network Marketing business down so that you can determine which way (if not both) that you you would like to put your business team together.

I spent the majority of my Network Marketing career prospecting leads offline. For 14 yers as a matter of fact! I wanted a better way to reach more prospects and leverage my time, so I started to dive into lead generation and lead generation marketing.

In this lead generation system, I not only learned the difference between Marketing vs Prospecting, but I also gained access to the necessary prospecting tools to be effective with online lead generation and online marketing.

If you would like access to the same system that I am using, and would like my help in generating leads online for your Home Business, clickRight Here.

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When do you talk about your MLM business while you are talking to a prospect? That is a question that I get on a weekly basis!

It can be hard to know when to make your move and pitch or talk about your MLM business when prospecting, so that it doesn't create a weird vibe between you and your prosects.

Every situation is different in terms of the time that you should bring up and talk about your MLM business. Sometimes you can do it right when you meet you prospect and build rapport. Other times you can wait and talk to them about it later if the timing isn't just right.

In the video below, I go into detail on When To Talk About Your MLM Business To Prospects when you are prospecting and trying to expand your MLM or Network Marketing business.

There are 3 markets that you will use to grow your MLM business. Each of these 3 markets are made up of different kinds of prosects that will all react differently to your Network Marketing opportunity.

When most people get started in their MLM business opportunities, they are taught to talk to their friends and families; the people that are closest to them. This is known as your ‘Hot Market.'

After going through their friends and families, the average distributor is then told to start prospecting in the ‘Cold Market.' The cold market consists of everyone in the world that you don't know. These are the strangers that you see in the store, at the gas pumps, or around town.

Some leaders teach their business builders to also contact their co-workers, people they go to church with, little leage moms, etc. whom they have a little bit of a relationship with and talk to them about their Network Marketing buisness. This is known as the ‘Warm Market' because you casually know these people.

So which market is the best one to grow your MLM business and have real Network Marketing success?

You are probably wondering how to grow my MLM buisness if I don't have a very big ‘Hot Market,' and I really don't want to have to go out into the ‘Cold Market' to meet a bunch of people.

If you do feel this way, you are not alone! Virtually every single person who starts a Network Marketing or MLM Home Business has felt this way. The good news is that there is actually a market that will get you the best results when you are trying to grow your MLM business!

Watch the video below where I talk about the 3 types of markets to grow your MLM business, and answer the question of ‘which one is the best?'

If you follow the process that I outlined in the video above, you will increase your Network Marketing success and begin to grow you MLM business confidently and quickly!

For More Network Marketing Tips And Tricks, these resources may help you!

Dominate you prospecting with these 99 easy-to-use questions to start a conversation with any stranger anywhere!

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Prospecting methods come and go. There are always new techniques and ways to prospect that are being taught in the cold market for your MLM or Netowork Marketing business. Even though there are constantly changing methods, some things stay the same, and these 4 Power Prospecting Questions are no exception.

While business prospecting, there are 4 specific types of prospecting questions that you should weave into your conversations with your prospects. These prospecting tips will help you to connect better, and really get to understand where your prospect is in their current situation. This is key!

If you don't know what your prospect needs or wants, how do you know what solution to offer them? It is not always cut and dry. There are times when I don't offer my MLM business opportunity because I know that it is not the solution that the prospect really needs.

So many Network Marketers think that their business is for everyone. Yes, everyone can build a Network Marketing business, but Network Marketing is not the solution for every person.

If you use these 4 questions in your conversations, your MLM prospecting will be much easier, and you will have more confidence when offering your business opportunity.

Watch the video below on the 4 Power Prospecting Questions To Ask and take some notes!

Prospecting is still an effective and important aspect of buidling your MLM or Network Marketing business. The better and more confident you can be with your prospecting, the faster and bigger you can build your business.

An Additional Prospecting Resource For YOU!

Have you ever wanted to talk to a prospect but wasn't sure how to start the conversation? I think we ALL have at some point. If you would like to become good at starting conversations, I recommend that you grab this E-book; 99 Ice Breaking Questions To Get The Conversation Started. You will learn the single most interesting thing that all prospects have in common, the 4 words to delete from your vocabulary, and the most powerful word in the human language. Plus 99 questions that you can use to strike up a conversation. Get the e-book now!

Don't make prospecting for your MLM business complicated. Have fun, and you will get better results as well as gain more and more confidence to build your empire!

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Prospecting for your Network Marketing or MLM business is the building block to the success of your business. For most Network Marketers, mlm prospecting is the least fun thing to do. It takes some guts and courage to walk up to a complete stranger and strike up a conversation. If you want to set a good example for your team, or even have a large team, effective prospecting in network marketing is a must!

If you were fortunate enough when you got started, your upline may have shared with you prospecting ideas and tips for Network Marketing. Unfortunately, for most, this was not taught. If you happen to be one of those Network Mareters who were not taught prospecting for Network Marketing, it's not your fault…you are not alone!!

There are several different methods and network marketing prospecting questions that you can use to become proficient in talking to people for your business.

In the video below, I talk about prospecting for Network Marketing and offer you some prospecting tips that you can use to break the ice and get the conversation started when meeting people for your business opportunity or products.

If you use these tips, you will begin to dominate the prospecting portion of your business! Remember, everything in your MLM or Network Marketing business starts with having people to talk to and share your opportunity with. Get good at prospecting, and your business will grow.

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Marketing and prospecting are twisted together when it comes to Network Marketing and MLM. They are used interchangeably when talking about lead generation and how to get marketing leads for your business.

The purpose of this post is to educate you about what the difference between marketing and prospecting or prospecting vs lead generation.

There is a big difference…like night and day!!

If you're trying to get mlm leads for your business and you want people to reach out to you to find out about your opportunity, then you want to use an online lead generation strategy. Here you can get free mlm leads that are literally raising their hands asking you to give them more information. These marketing leads are by far THE best leads that you can get because they are looking for what you have to offer and they came to you to get the information.

Prospecting for business opportunity leads is still an effective strategy to use. The difference is, they are not coming to you asking about your service or product. Instead, you are approaching them! Some people have a fear about approaching prospects to talk about their business opportunity, but it is a skill that can be worked on and will be very beneficial to the growth of your business. I will put some resources for you later in this post that can teach you how to approach prospects in the cold market.

The major difference between marketing and prospecting is:

Marketing- You put out content on the internet providing value and answering the major questions, needs, and wants of your target market. This can include blogs, videos, posts, webinars, etc, and the goal is to have an unnamed person reach out to you for information about your product or service.

Prospecting- You go out and approach prospects either online or offline and directly ask them if they are interested in your product or service.

Each of these methods work and have a place in your business. For example, marketing generally takes a little bit longer to take effect and see results because you have to build yourself as a brand and become an authority figure where people will feel that you can go to and get their questions or problems solved.

Prospecting, on the other hand is more of a hustle! It is a numbers game where you go and talk to as many people as possible! You can get faster results, but the quality of your prospect is not as good because they were not necessarily looking for your product or service.

In the video below I explain in more detail what the difference between marketing and prospecting is.

Remember, both marketing and prospecting are important activities for the growth of your business. But, in the long run, marketing is a skill that you should learn to really explode your business. Marketing allows you to have massive, unstoppable growth because you can reach so many more people at a much quicker pace. And, they are all targeted people who want what you have to offer!

MLM tips are something that every Network Marketer or Home Business owner can use. In this post, I am going to share with you some MLM tips and tricks on how you can talk to or engage with your “chicken list!”

What is a “chicken list?” A chicken list are those individuals who you would like to talk to about your business opportunity, but you are intimidated by them. Usually the people on the chicken list are people who you respect and value their opinion. Furthermore, many times these prospects on your chicken list are doing well financially, and you may feel that they would never want to join your business.

I have good news for you! It's not your fault!! You have never been properly taught the MLM tips on how to approach your chicken list, or been given the correct mindset on how to engage with them. Your upline or the mentor that is helping you most likely told you to write down a bunch of names on a piece of paper, which you did. The names that you wrote down were probably people who you are doing better than financially, or you KNOW that they need to make money.

The reality is, most of the time it is in the chicken list that lies the true go-getter and ambitious people that you know! That is why you are intimidated and haven't asked them if they are open to your opportunity. Crazy, right?

These Network Marketing tips on how to approach your chicken list that I share with you in the video below will help you to approach your chicken list with confidence!! These are very useful MLM tips for beginners that you can share with your team as well.

Business Prospects are something that every Network Marketer is looking to get more of. In fact, generating leads, sponsoring more reps, and making more money are the three most common challenges that I hear Home Business owners say that they are having.

When you think about the perfect prospect for your product or service, who is it? What do they struggle with? What keeps them up at night? How can you help them? These are just some of the questions that you need to answer for yourself in order to start generating more business prospects and Network Marketing leads!

The fact is, attracting business prospects to you is not as hard as you think it is. In the video below, I share with you a powerful secret on how you can start to attract business prospects and generate Network Marketing leads for your business (your ideal prospect)through your thoughts! Watch the video and find out how!!

Prospecting phone calls are a building block to the growth of your Network Marketing or Home Business. It is one of the main activities that you will use in order to get prospects in front of your business plan. There are many business owners who fear making phone calls to prospects whether they are in their warm or cold market. It's not your fault! We have been conditioned to care about what other people think and don't want to seem “silly” to others.

You may have been taught by your business mentor how to use various prospecting techniques or telephone prospecting tips. However, the prospecting tips for making phone calls that I share in the video below are things that most people are not teaching!

Watch the video below to find out what you can do to double your appointment setting with a few tweaks!

Social Media Marketing Rules- Are you trying to market your business online? More and more business owners in Network Marketing are looking to connect with potential prospects via Social Media. With today's trends, they are tired of only relying on old school techniques and methods of meeting people at the mall! There are 4 primary Social Media Marketing Rules that you should be aware of if you are trying to market your business opportunity or products online. If you do not follow these “rules,” you WILL NOT get the results that you are looking for! You want to attract potential prospects to you rather than repel them. By following the social media marketing rules that I have laid out for you, you will be able to better brand yourself, create more engagement, and attract people to you and your products/business opportunity. Many marketers either do not know the social media marketing rules and just spam their opportunity or product information. This IS NOT the way to get results. Here are the Social Media Marketing Rules that you should follow to get results…

If you will just follow these rules and resist the urge to pitch or spam your business opportunity/products, you will get more engagement, attract prospects to you, and begin to brand yourself! Remember, people join people, not businesses!

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