Battle of the Brands 2013: Round 1 Battle 3 – Burton vs. Never Summer

Heat 3 is quite literally a David and Goliath-esque battle with one of snowboarding’s most dominant and influential brands Burton going head-to-head with a brand that boasts one of snowboarding’s most devoted fan base, Never Summer. While The B’s roster consists of some heavy-hitters, the Never Summer team can pack a punch, as they almost made it to the semis last year in a down-to-the-wire match-up against Volcom, so know that these guys aren’t new to the arena of taking it to bigger brands. It’ll be interesting to see who comes out on top. Will Burton dominate, or will Never Summer post the biggest upset in BOTB history? Time will tell, and only you can decide that.