33Pepsico

HEADQUARTERS

TOTAL REVENUES FOR MOST RECENT FISCAL YEAR

WEB

TWITTER

BLOG

Does better nutrition require curbing our appetites for Cheetos and Fritos and Mountain Dew (oh, my!)? Not if PepsiCo can help it. The snack-food giant recently opened a clinical research center charged with making its products healthier—slashing fat, sugar, and sodium by as much as 25% in the next 10 years—without changing their taste. Smaller, fast-dissolving salt crystals on chips, for instance, could mean less sodium with the same addictive, salty flavor.