Joseph Puthussery, Cisco

“Digital transformation is more profound for companies who have been around for a long time, rather than younger companies that were brought up with it.”

Presentation title:

How Percolate Powers Cisco’s Digital Transformation

About the video:

How does a brand as historic as Cisco set out to reinvent its customer experience? How do you change brand perception from the inside in order to change it from the outside? Joseph Puthussery, VP of Digital Marketing at Cisco, has the answers. Watch to see how Cisco uses Percolate to power its digital change.

About the speaker:

As Vice President of Digital Marketing, Joseph leads a global decentralized team focused on Cisco’s Web, Media, Automation, DG, Omni-Channel, Social Media, and Rapid Innovation Labs. During his career, Joseph has held many sales, operations, marketing, and business leadership roles. With a degree in Engineering, Joseph also balances his marketing prowess with years of over-quota performance in sales. Most recently, he was announced the winner of Sirius Decisions “Sales & Marketing Alignment” award.