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Wednesday, May 2, 2018

Indian
Coffee House – Delhi – India’s first home grown chain of coffee house turns 60

Today,
CCD, Costa Coffee, Starbucks and other such franchise outlets are the order of
the day. Long time before these became “in” and fashionable, a chain of home
grown coffee shop established itself as one run by the common man for the
common man. Though there was nothing common about it as it was patronised by
the literally who’s who of Delhi be it politicians, journalists, economists,
thinkers, activists (perhaps they considered themselves as common then!)Run purely on a cooperative basis, it
established itself as a joint for excellent coffee and snacks. The outlets
served no lunch, breakfast routine but served tiffin or snacks the same item
throughout the day. There was excellent South Indian coffee with a couple of
variations, idli, dosa, vada, sandwiches, toast….The word spread and it soon
became a popular adda for anyone and everyone. The hallmark of cooperative
movement, there were no workers or managers, everyone worked shoulder to
shoulder. The year was 1957 and the date was October 27th. The place, 10 U B
Bunglow Road, Jawahar Nagar. Following
its success, a branch was opened at Janpath in 1964. Soon it was allotted space
by NDMC at the Central Portion where Palika Bazar stands today. Here it really
soared given the ideal location.

In
Delhi, the Indian Coffee Houses tasted success and started operating canteens
all over Delhi in various Government offices. It also opened branches across
North India, now there are around 10 outlets in the North. The canteen was
frequented by Raj Narayan, Ram Manohar Lohia amongst others.There are stories of how in the early 70s
before Emergency, a van from Indira Gandhi’s residence would come to pick up
idli, vada, sambhar and coffee for visitors and functions regularly. Then for a
rupee, one could get vadas, idli and coffee to boot!

This
was demolished during the Emergency. The Indian Coffee House was also operating
at Mohan Singh Place since 1969. When the Connaught Place outlet was demolished
without advance notice, it was forced to shift the entire operation to its
current place, Mohan Singh Place. Most regulars swear after that it could never
regain its erstwhile glory. A little sign on the outside of Mohan Singh Place
proclaims, Indian Coffee House.

Mohan
Singh Place is known for its excellent economical denim jeans made within few
hours. The Indian Coffee House is located at the top floor of the building with
a lift. The space is clean quite nice almost like a canteen.

So
what started this cooperative chain of coffee houses? One can go back to the heady days of
cooperative movement when this venture was thought of as a measure for
retrenched workers to find employment. As Narayanan Kutty, an old member of the
Indian Coffee Workers Cooperative says,
“In the year 1957, the Coffee Board decided to close down its propaganda
departmentand close down its Coffee
Houses. The late Com.A.K.Gopalan, leader of the Coffee Board Labour Union and
late Smt.Subhadra Joshi, M.P, the late Pt.Jawaharlal Nehru, the then Prime
Minister of India,all of them advised
the retrenched employees of the Coffee Board to form their ownco-operative societies.The retrenched employees welcomed this idea
and form their own cooperative societies known as Indian Coffee Workers
Cooperative Society Ltd. The first was formed in Delhi.”

P
D Pradeep, Manager, who has grown from the ranks says, “anyone who joins the
establishment as a worker has to go through the rank and file starting with
lowest. This ensures no one is a boss but everyone is a worker. So when there
is a shortage of hands, it is not uncommon to see Managers chip in shoulder to
shoulder.” The liveried bearers remind one of Railway dining halls.. Pradeep
says, “everything is made fresh. We do not buy off the shelf masals but make
everything from scratch.” The coffee powder is procured from the neighbouring
India Coffee Board. In other parts though, the chain procures beans from
Wattal, in Wayanad. This is roasted and powdered in house for use. Filter
coffee decoction is brewed in a huge steel coffee filter. For sambar, the
spices are roasted and ground and no sambar powder is used. Coconut chutney is
made using fresh grated coconut with roasted chana dal, ginger, green chilli. As
I speak to Pradeep, there is sense of pride of being a part of such a
cooperative spirited venture. This is a sense I have got from people who were
and have worked in establishments run on a cooperative basis.

Pradeep
tells me the interesting formula worked out by the establishment, “1 kilo of
rice and 250 gms urad dal without husk gives 35 dosas. Similarly 1 kg of potato
with 1/2 kg onion gives masala for 18 dosas, 1 kilo rice and ½ kg urad dal
makes 50 idlis and 1 kilo of urad dal gives around 50 – 55 vadas.” Any
variation, the cook is taken to task. The reason if it is more, it means
quantity is wasted, if lower then the customer is short charged.” Amul butter
is used for butter dosa and Amul cheese for the sandwich. The prices are still
common man like.

The
Indian Coffee House reflects another era where unity of people under
cooperative banner to build business and the country was paramount. They are
still relevant in today’s world where Amul gives the best of MNCs a run for
their money. A little more effort, a little more care, more vision…the Indian
Coffee House could be pioneering coffee chains not only in India but even
abroad!