MENU

Free training drives online store's growth

1356

VIEWS

The owner of a County Durham based online store has achieved a 30% increase in trade on the back of free training designed to help local businesses boost skills and secure growth.

Alis Stoica has seen sales of her exclusive range of personalised mugs, gifts and t-shirts, which she sells through Alice’s Shop, take-off after completing a ‘Boost Your Business’ digital marketing course.

The skills she gained have equipped the 45-year-old Romanian with the confidence and expertise to drive the business forward during the first six months of trading.

Alis and her husband Florin, who came to the UK from Romania in 2003, opened for business in summer 2018, supplying to customers around the world from their Houghton-le-Spring base.

She says that ‘Boost Your Business’ has been a ‘transformative’ experience, playing a part in helping her to achieve 30% month-on-month growth.

Alis Stoica said: “We always wanted to have our own online business, but we had little experience of the digital marketing skills needed for success. Now, our dream is fast becoming a reality thanks to Boost Your Business.

“We have benefitted hugely from the experience, as well as the networking opportunities it provided. Sales continue to grow, and we can only see more success as the business moves forward on the back of our new-found digital marketing expertise.”

‘Boost Your Business’ is part of a package of training support that hundreds of local organisations can benefit from as part of the skills and enterprise initiative, Go>Grow.

This is being overseen by Gateshead College in partnership with over 20 other training providers, following the securement of £21m in funding from the European Social Fund through the Education and Skills Funding Agency (ESFA).

Adam Clemerson, skills project manager at course deliverer North East Enterprise Agency Ltd, said: “The Stoicas have clearly benefitted from Boost Your Business, gaining the critical insight and knowledge required for success in a tough retail sector. I look forward to seeing them go from strength-to-strength.”

Ivan Jepson, director of business development at Gateshead College, added: “Alice’s Shop is a fantastic example of how hundreds of entrepreneurs and small businesses right across the North East can take advantage of training to grow their businesses, create jobs and secure a bright, strong future.”

"Boost Your Business has been a transformative experience."Alis Stoica, owner of Alice's Shop

1356

VIEWS

DISCLAIMER: The statements, opinions, views and advice expressed in this article are those of the author/organisation and not of ENTIRELY.
This article should represent information correct at the time of publication however whilst every care has been taken to present
up-to-date and accurate information, we cannot guarantee that inaccuracies will not occur. ENTIRELY will not be held responsible for any claim,
loss, damage or inconvenience caused as a result of any information within this article or any information accessed through this site. The content of any
organisations websites which you link to from ENTIRELY are entirely out of the control of
ENTIRELY, and you proceed at your own risk. These links are provided purely for your convenience and do not imply any endorsement of or association
with any products, services, content, information or materials offered by or accessible to you at the organisations site.

Now in their 9th year, the North East Hotels Association Excellence Awards celebrates the talented people working in some of the regions bestknown hotels, who are delivering an outstanding service to guests and their local communities

Stuart McBean from Walker, Newcastle, has joined Dementia Matters to help develop and enhance the notforprofit organisations internal training programmes for both new recruits and existing members of staff

TT2 Limited, the operators of the Tyne Tunnels, is uniting with Transport North East Tyne amp Wear Sub Committee to express frustration with Highways England over communication around upcoming roadworks