Ginsters Takes A Bigger Slice Out Of The UK Snacking Market

Ginsters is taking another bite out of the UK’s growing snack market with an expanded
Bitesize range – available in four different sizes.

Growing its snacking portfolio from scotch eggs, mini pork pies and cocktail sausages,
Ginsters has launched bitesize versions of its much-loved savoury pastry products: the
Cornish pasty (4-pack, 8-pack) and sausage roll (5-pack, 10-pack). The bitesize versions are
great to snack on straight from the fridge or keep you going in-between meals.

The larger cartons are a staple fridge-filler, designed to tap into the consumer demand for
snacking and sharing at home. The cartons close easily to form a snack that can be stored
for another snacking occasion – a big motivator for consumers when at home. The smaller
cartons allow convenience retailers to increase their on-the-go offering. Both sizes meet the
growing demand for properly filled, full of flavour snacks.