Hooters buys a private island

Hooters says it’s expanding its brand with the purchase of a private island off the coast of Mexico, which will be home to a world-class resort, outdoor excursions and, naturally, Hooters restaurants. Customers who don’t mind chicken wings as a co-pilot would have the option to fly there via Hooters Air.

White Castle adds drones to the payroll

The QSR knows that when it comes to delivery, new technology is paramount. Not to be outdone by Domino’s delivery robot, White Castle says it’s rolling out drone delivery, led by a team of former Air Force pilots.

A beef-centric chain gets into beauty

Beefeater Grill has a fix for those who’d like to have their steak and get a tan, too. The British casual-dining chain shared its newest product: Steak Tan, a line of fake tanners made from “real steak juices.” Shades range from rare to well done.

McDonald’s tries a subscription model

The burger giant takes a page from BirchBox with its monthly subscription service tailored to customers’ interests. Take, for example, The Ribster—a hipster-themed box that contains a McRib, thick-rimmed glasses, a moustache comb and “a little bit of irony.”

Wayback Burgers takes sweet and savory further

While inventive milkshakes are trending, Wayback Burgers’ new LTO would certainly take things to an unprecedented (and perhaps unwarranted) level. Introducing the Cheeeesy Gold Milkshake, with Cheese Whiz as its key ingredient.

Burger King doubles down on portion control

Burger King France has an answer for delicate appetites with “Single Fries,” the “first fries to be sold individually.” Per a prank ad spot, the cooked-to-order fries are handwrapped by BK employees and sold in three sizes.

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