Baba Ramdev promoted FMCG brand Patanjali has announced the launch of its e-commerce platform www.patanjaliayurved.net which according to the company helped it to make sales of more than Rs 10 crores in the month of December during the trial phase of the portal.

The home grown FMCG company will also start selling its products online through leading online retailers like Amazon, Flipkart, Bigbasket, Grofers and Paytm Mall, it said in a conference today.

The company estimates that the share of online sales will contribute 15 percent of Patanjali's total turnover in coming years, without specifying the timelines.

"Online mechanism aims to provide convenient and efficient option along with the extension of the traditional retail market" said Ramdev.

"Utmost care has been taken to ensure swadeshi movement and Patanjali products reaches every home without compromising policies and business ethics," Ramdev further said.

According to the company, it has created an ecosystem which helps it to process around 1 million orders everyday.