Netflix's new content deal with Disney may not end happily-ever-after for consumers, Kelli Grant discusses on digits. SmartMoney's Kelli Grant reports on Digits. Photo: Netflix.

This transcript has been automatically generated and may not be 100% accurate.

... I ... is the first increase in Netflix's Q ... can talk about is Kelli Grant SmartMoney dot com he didn't tell ... her it ... before we start on the price increases we should take and yet that the agreement that was announced yesterday between Netflix and and Disney believe Netflix to stream and should use the content ... is still ... three years away cause and effect twenty sixteen so what are the exciting part is unlikely that you can watch the midfielder rupees immediately they say that's can it be available Dr ... tell you ... the ... UN pressure for Netflix to pony up the money may not be immediate ... but as you suggest in your story stems from my neck aam ... is conceivable that this could lead to price increases for Netflix users down over the experts say it's pretty much a given Netflix release of Alaska and tried to raise prices that was the huge debacle ... of the users really did not like that they lost a lot of subscribers as result which they can even acknowledge the earnings phone calls ... so even now they've they've got to come up with ways to improve the content to the point where were the next price hike comes along that they can see the people ... yes the prices are higher but you're getting Disney movies and you're getting this other content so that's ... good or really what the experts are saying in and this is kind of ... good news for Netflix especially because it means ... they can do those price hikes in the long term ... right now as Netflix compared to some of its rivals ... when we seen in you can do in the island is streaming for ... eight dollars a month you can be really limited streaming spent two hours on the computer ... for five dollars month ... versus yen design you've got to its action were settled a bit cheaper if you're just a prime member of the fee paid ... by them on for that prime option it's maybe a little more expensive ... they've really comes down to what you wanna watch because there's a lot of diversity between those two ... things to offerings ... and it is some might be better one might be better than others depending on what you're looking for ... and adding Disney content makes sense for the demographics of Netflix's user base that ... they can really doesn't Nazi know when that when the experts are looking at this long-term they're talking about the potential for price increases ... they really see Netflixhas coming out ahead on this because for a lot of families I mean these are not just in the outlook ... for kid friendly content are looking for these films by name ... and Disney does have a lot of exciting movies in the works that they're expecting are going to be a draw for the audience in a loss make sure that if you have in the future one subscription ... they're feeling is it's more likely to be Netflix because of this deal especially your family exactly ... now as you mention own given their history Netflix has sought to tread carefully as it ... does whatever ... it does in terms of prices and they they definitely do well because this is it because of a backlash the last time I don't think it's can prevent them from raising prices bidders have to be a little more careful about when they do with how they presented how big the increases are ... on in in comparison Amazon has a lot less pressure on it because ... they are not ... solely in making money from the streaming video option and the city is actually like them a lot more because there's an opportune U K it's not this is the streaming you can download you can actually buy the disc a break from Amazon and they like that ... the other option ... while the Sunday dance unleashing to watch for for Navteq users ... the tone for joining us ...