Duran Inci

What Does ADA Compliance Mean for Websites The Americans with Disabilities Act (1990) requires organizations to provide reasonable accommodations and remove access barriers to persons with disabilities. When the law was first created in the 90’s, “access barriers” referred to literal barriers such as ledges or steps. Today, this law is beginning to be applied […]

In this Surge Session, we talk about how to choose the right CRM (Customer Relationship Management) software to use for your business and what to look for in a CRM. We look at the top CRM vendors and give tips on how to use it to improve your sales cycle. Our CEO Duran Inci is [...]
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In this Surge Session, we will be talking about how to properly track and attribute eCommerce phone order campaigns and which tools we recommend for evaluating a multi-channel attribution model. Our CEO Duran Inci is joined by our Director of Marketing, Joseph Hassun. Tools to Evaluate, Track, and Attribute eCommerce Phone Orders A lot [...]
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In this Surge Session, we discuss how to perform mass email marketing and cold outreach lead generation while avoiding the spam boxes, as well as how to write bulk sequences that get responses from your prospects. Our CEO Duran Inci is joined by our Director of Marketing, Joseph Hassun, and Marketing Specialist, Carlo Ricordi. Is [...]
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In this Surge Session, we discuss ecommerce conversions. We talk about features, functionalities, and apps that you can use to help increase your conversions. We also go over which conversion optimization tools for B2C ecommerce and B2B lead generation we recommend as well as the best CRO metrics to optimize your website. Our Marketing Director, [...]
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Technical SEO for beginners can seem like a big undertaking, but there are simple strategies you don’t need advanced programming knowledge to perform. In this Surge Session, we discuss the definition of technical SEO and answer some common questions. We go into some detail in terms of some of the misconceptions regarding technical SEO as well [...]
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The acronym SEO is most commonly known for the words Search Engine Optimization. This sounds very technical, so what does it all mean? Most of us go on to Google every day and search for something. Whether it is a product or service we desire, news, people, or just general inquiries, Google is the most commonly used and searched platform in the world.

Link Building and backlinking for your site is one of the most difficult aspects of SEO. In this week’s Surge Session we cover the topic of backlinks and the backlinking strategies that actually work in 2019. We also talk about both free and paid tools you can leverage yourself. In Our CEO Duran Inci is [...]
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In this Surge Session, we discuss video marketing and how it can help you boost sales and generate more quality leads. Whether you are a lead generation site or an eCommerce site, video is an incredibly powerful tool. Our Marketing Director Joseph Hassun is joined by Marketing Specialists Ohad Yarel and Carlo Ricordi. Video Marketing [...]
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In this Surge Session, we cover the top tools for performing an SEO audit on your website. We review the best free and paid tools for auditing your site’s content, link profile, and technical search engine optimization elements. Our CEO Duran Inci is joined by Joseph Hassun, Marketing Director, and Ohad Yarel, Marketing Specialist. SEO [...]
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