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Only Actionable Information on Network and Application Performance Prevents Disruption of Business Processes

Best-in-Class Organizations Are Able to Save $107 per User Annually on Labor Cost to Manage Network and Application Performance

BOSTON, MA--(Marketwire - October 9, 2008) - "The Value of Network and Application
Visibility: Improving the Usability of Performance Data," a new benchmark
report by Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), found that
even though 85% of organizations increased the amount of network and
application performance data collected over the last two years, only 41% of
these organizations improved their ability to prevent issues with network
and application performance over the same period of time. The report also
reveals that Best-in-Class organizations are, on average, spending $146 per
user annually on labor cost to manage network and application performance
while all other organizations are spending $253 per user annually. To
obtain a complimentary copy of the report, visit:
http://www.aberdeen.com/link/sponsor.asp?cid=5297.

"The research shows that 44% of organizations that increased the amount of
data collected on network and application performance over the last two
years experienced no improvements in their ability to prevent performance
issues," comments Bojan Simic, research analyst, Aberdeen. "This poses the
question: Is a basic ability to monitor and analyze network and
applications associated with any operational and business benefits for
end-user organizations? The answer is: Not necessarily. As complexity of
managing network performance is increasing, the key for gaining benefits
from achieving full visibility into network and application performance is
not in the quantity of performance data collected, but in developing
capabilities that would allow organizations to improve usability of this
information."

The report also reveals that there is no significant difference between
Best-in-Class, Industry Average and Laggard organizations in the
percentages of network and application performance management budgets that
are being allocated to network and application visibility solutions. What
is making the difference between Best-in-Class performance and that of all
others is a set of characteristics that Best-in-Class organizations
incorporated in their network and application visibility strategies. These
characteristics can be summarized as the following: 1) deployment of
technology capabilities that allow not only an increase in the amount of
performance information collected, but also the improvement in usability of
this information; 2) strong focus on visibility into application
performance; 3) ability to measure network and application performance from
an end-user's perspective.

A complimentary copy of this report is made available due in part by the
following underwriters: InfoVista, Mazu Networks, NetEvidence Highlight,
and Streamcore. To obtain a complimentary copy of the report, visit:
http://www.aberdeen.com/link/sponsor.asp?cid=5297.

Aberdeen is a leading provider of fact-based research and market
intelligence that delivers demonstrable results. Having benchmarked more
than 30,000 companies in the past two years, Aberdeen is uniquely
positioned to educate users to action: driving market awareness, creating
demand, enabling sales, and delivering meaningful return-on-investment
analysis. As the trusted advisor to the global technology markets,
corporations turn to Aberdeen for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in
context for the global direct and targeted marketing company. Aberdeen's
analytical and independent view of the "customer optimization" process of
Harte-Hanks (Information - Opportunity - Insight - Engagement -
Interaction) extends the client value and accentuates the strategic role
Harte-Hanks brings to the market. For additional information, visit
Aberdeen http://www.aberdeen.com or call (617) 723-7890, or to learn more
about Harte-Hanks, call (800) 456-9748 or go to http://www.harte-hanks.com.