The Complex World of K-12 Purchasing

Who's distributing to schools and what's ahead

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The school market represents a challenge for distributors for a number of reasons. Dealing with large numbers of small buyers—some rather unsophisticated in product knowledge and usage patterns—can be an administrative nightmare. Also, many schools want product delivered to each school site, which increases costs, while still demanding the lowest prices possible.
On the other hand, the school market also offers opportunity as the business ...

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