Public Relations Measurement Analytics

To rise above the clutter and the competition, you need to know what’s out there. We use advanced public relations research and measurement systems to track what is being said in your industry or on your issues, and to evaluate the success of your communications in breaking through the competing noise.

Counting column inches isn’t enough. When you are ready to move to a higher standard of public relations measurement, A Brink & Co. can help by identifying appropriate metrics and setting up a measurement process. It may encompass media content analysis, competitive research, internal or external surveys and other data gathering and analysis.