Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from http://luckyvioletcolorco.com (the “Site”).

Our basic attitude toward privacy is probably much like yours.We don’t want our personal information shared with others without our knowledge or permission.We don’t like getting emails from people and businesses who we didn’t ask to hear anything from.

So, when you share personal information with us, we are not going to share that with others.We don’t sell or rent our list out to anyone, and we never will.

We contact people for two purposes:1) to fulfill orders, and 2) to send newsletters about our colors and fibers, our knitting patterns, and also once in a while knitting patterns of other designers that our colors and fibers would be especially suited to.Oh, and sometimes we share recipes.

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

“Cookies” are data files placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.

“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).Additionally, we use this Order Information to:

Communicate with you;

Screen our orders for potential risk or fraud; and

When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above.We want to stress that the only purpose in sharing your Personal Information with any third party is strictly limited to 1) processing your order(s), 2) communicating with you about your order(s), or 3) sending you emails regarding our products and services that you have expressed an interest in.

We use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here:https://www.google.com/intl/en/policies/privacy/.You can also opt-out of Google Analytics here:https://tools.google.com/dlpage/gaoptout.

We use ShipStation to prepare shipping labels and store shipment tracking information. ShipStation has their own very high standards and certifications regarding privacy … read their Privacy Policy here: http://www.shipstation.com/privacy-policy/

We use MailerLite to manage our email marketing subscriber list and to send emails to our subscribers. MailerLite is a third-party provider, which may process your data using industry standard technologies to help us monitor and improve our newsletter. MailerLite’s privacy policy is available at https://www.mailerlite.com/privacy-policy.

You can unsubscribe from our newsletter by clicking on the unsubscribe link provided at the end of each newsletter.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above.Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at luckyvioletcolorco@gmail.com or by mail using the details provided below: