A month earlier, for example, a reporter for the NBC-owned television station in Chicago requested an interview. @MayorEmanuel told him to “just call the office: (312) FUC-KOFF.”

When Madrigal received no response, he tried a different tack: “I think it is incumbent on you to at least tell me to fuck off,” he wrote, also providing his e-mail address. “It’s the only time I’ve ever used the F-word in my Twitter feed,” Madrigal adds.

@MayorEmanuel brushed him off. But a short while later, Madrigal received an e-mail from an anonymous e-mail account. The subject line read, “OK, asshole.”

“There were two points in it,” Madrigal says. “One, if you tweet about this, it’s over before it even started. And two, you’re the journalist — you pitch me.”

Snarkmarket’s part of the story, too. There’s a link to The Two Mayors, and I got to talk to AJR’s Greg Masters about why I think Madrigal got the scoop. I’m particularly delighted I got quoted talking about one of my favorite movies, comparing Alexis’s appoach to @MayorEmanuel to “W.W. Beauchamp sidling up to William Munny at the end of Unforgiven.”