IMPROVED PERCEPTION AND PERFORMANCE

The best change efforts may fail unless people change the way they think.

Our work has shown that personal transformations that address the underlying attitudes that prevent change are more likely to succeed than those that tackle only the symptoms of resistance.

Annette Saldana is a communication + talent catalyst with 25+years experience in transformational education. She’s helped the world’s most successful business leaders create and realize dramatic shifts in performance across several industries including media, financial services, telecommunications, and nonprofits.

This stems from her profound understanding that communication IS the process through which we create, invent and innovate together. Annette knows that conscious communication is the heart of coordinated action and achievement.

She founded ASG Training & Development in 2005 with an original focus on fostering customer loyalty, building brand leadership, and increasing sales performance. In 2010 she founded Irresistible Requests with a commitment to increase the influence and impact of women in the workplace.

Conscious communication. The most powerful and underutilized asset in this universe. I believe if you change how you interact with yourself and others—and if you can change how your staff interacts with each other and your clients—you'll produce remarkable results while having an insanely great time. Yes, of course, it also reduces wasted time, soul sucking stress and unwanted losses.

Personally, I'm on a mission to create victories in my lifetime. The kind of victories that move our world forward.

Wanna make something good happen? Drop me a line. I’m listening.

APPROACH

Experience has shown that simply training on products and internal communication campaigns are not enough to inspire extraordinary performance and transformational leadership. Without adjusting the context in which individuals participate in the workplace, much of the value of any training is lost. Leveraging a team of experts, ASG’s solutions assess context to generate conversations that create evolved commitment and connection, while inspiring employees and stakeholders to align deeply, act quickly, and deliver exceptional business results in the areas that matter most.

AMBC has recently engaged the services of Annette Saldana on an ongoing process. We have seen very positive results from the coaching services AMBC employees have received. The timeliness of her service is worth mention as one of our employees was able to use her advice effectively to win back a customer and also complete the deliverables, which added a $100,000 to our bottom line.

My personal interactions with her have been a tremendous boost to my negotiations and brainstorming capabilities with my customers. Annette helped me transform customer challenges into opportunities.

Annette’s personal commitment is notable. I am glad we decided to take the support and look forward to AMBC’s progress in the coming years with its newly discovered potential.