SAN DIEGO — Just as he said he would, Roger Norman continues to make changes to his new SCORE International desert racing organization and today announced his first of several anticipated first-time sponsors for the world’s foremost desert racing organization as Southern California’s King Shocks has been selected as the official shock absorber for SCORE.

Relatively new to the industry, King Shocks, founded in 1996 and based in Garden Grove, Calif., has rapidly risen to become a significant force in the sport of desert racing with a wide variety of products for all types of professional racing use. Leading the King family of racers is Las Vegas’ B.J. Baldwin, the 2012 SCORE Trophy Truck season point champion.