4:28 PM,
Jan. 29, 2013

Written by

It would be easy to look at the fight brewing with the city of Madison and Tulane University versus Jackson State University and say it's rooted in race. It would also be an oversimplification that is not entirely - if at all - correct.

Tulane and JSU likely chose Madison for the same reason: A growing number of students between the ages of 25 and 35 are returning to college but cannot do so in a traditional manner. So instead of trying to lure students to the universities, the universities are going to the students.

Madison is a good market for obvious reasons: high growth rate, younger families who ...