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Sure the bandwidth/storage costs matters, but they are a fraction of the cost of a physical good.

On popular marketplaces and streaming services (Google Play, Spotify, Netflix...), you are paying either on a per-file (e.g. you download an app) or on a per-access basis (you pay X€ a month to access a library).

Paying per-file is usually easier to reason about: you pay 10€, the marketplace keeps X% and gives the rest back to the file creator.

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