Accomplishments and Keys

I began my career in 1960, first in radio sports and news at stations in Iowa and Illinois, became a Sales Manager and then General Manager at
WKOW-TV, Madison, and later President of the Wisconsin Television Network, which included stations in Madison, Wausau, La Crosse and Eau Claire.

In 1986, I co-founded Shockley Communications with a single FM station, WOLX, Baraboo/Madison. Seven radio stations in the Milwaukee and Superior
markets were added before the acquisition of Wisconsin Television network in 1997.

In 1998, under my leadership, WKOW-DT, Madison became one of the nation's first high definition digital TV stations. I served the industry in
such positions as Chairman of the ABC-TV Affiliates Board in 1979, President of the Wisconsin Broadcasters Association in 1981 and President of the Wisconsin Broadcasters Association Foundation in 1990-95.

In addition to Shockley Group, Inc., I continue to follow my Broadcasting passion by serving as Chairman of Armada Media Corporation.

Contact Terry at 386-956-1806

Keys we live by:

Integrity is important to us

We give praise

Performance vs. promise is essential

Positive attitude is important

Look for achievement and excellence every day

We are open and honest

Persistence and determination are omnipotent

Selling requires passion

Performance is life long

We like to have fun

In Business Magazine

Terry's election as a charter member of the Executive Hall of Fame by Madison's official business publication, as published
by In Business magazine, resulted from many outstanding attributes: