This New "It Bag" Is Literally Just a Roll of Toilet Paper on a Chain

Sometimes a runway show is so, for lack of a better word, weird that it actually causes your brain to short-circuit. Such was the case with the Moschino show, which took place last week in Milan, but which I am only able to really take in and process now, four days later.

What was so weird about it? Well, for one thing, all the outfits looked like they were made out of garbage. Literally. I mean, there was a whole range of dresses made out of what looked like paper or plastic bags.

Imaxtree

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There was a headpiece that looked like a feather duster.

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And a whole outfit made out of what looked like a shower curtain you could by at Bed Bath & Beyond.

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Anyone who is familiar with the Moschino brand knows that these cheeky fashion shenanigans are something of a house signature. And while a dress or bag might look like it is made out of paper or plastic, it is actually made out of high-quality silk or leather treated to give the appearance of paper or plastic. That’s the joke. It looks like something cheap and random, but it’s actually something really expensive and functional.

At least, that’s usually the case. This season, however, Moschino’s designer, Jeremy Scott, decided to take the old joke, which was honestly starting to feel a little tired, to the next level. In a collection built around the idea of turning trash into couture, Scott sent a “bag” down the runway that was literally just a roll of toilet paper on a chain with the word “Moschino” printed on it. Not a leather bag made to look like a roll of toilet paper. Just a straight up roll of toilet paper. Two ply, from the looks of it.

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This toilet paper “bag” wasn’t the only weird purse in the show. There were also two “bags” made out of individual shoes — a pump and a high-top Converse sneaker, although these just look like shoes and are actually totally functional bags. If you look closely, you can see the zippers.

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There was also this evening clutch made out of a sock.

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This cuff bracelet looks too smooth and perfect to be a real, recycled tin can.

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But the roll of toilet paper on a chain is definitely just a roll of toilet paper on a chain. Yep, it sure is.

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