UX Strategy & Planning

What is UX(User Experience)

User experience is a strategic exercise.

User experience (UX) focuses on having a deep understanding of users, what they need, their value, abilities, interests and also their limitations. It also takes into account the business goals and objectives of the group managing the project. UX promote improving the quality of the user’s interaction with and perceptions of your product and any related services.

UX Strategy

A strategy is an approach or plan of action to achieve a major goal. You can’t design how a person reacts to a product.

So, UX solve this problem with a certain process that follows into four steps like Plan, Analyze, Design and Test and Refine.

It requires becoming a person who leads the entire process rather than one who does whatever the stakeholders or clients demand. It requires doing your own research. After that it requires developing a strategy (based on all the research you did at the beginning of the project). Finally, taking design decisions based on it and making sure to everyone and sticks to it.

A Good & Valuable User Experience

Useful

The content should be original and fulfill a user goal or need.

Usable

Site should be easy to use and easy to navigate.

Desirable

Image, identity, brand, and other design elements are used to evoke appreciation and emotion.

Findable

Content should be easy to navigate and locate onsite and offsite.

Accessible

Content needs to be downloading fast and also accessible to people with disabilities.

Credible

There should be trust and believe by the users what you tell them.

Valuable

The site must deliver value to the users as well as must contribute to the bottom line and improve customer satisfaction.

Request a Quote

Full Name:*This field is required.*This is not a valid name.E-mail Address:*This field is required.*This is not a valid email.Contact Number:*This field is required.*This is not a valid phone.I am Interested in:Message:*This field is required.*The message is too short.