Media Watch: Why Are Some Journalists/Media Organizations So Slow to "Get" Blogging?

To me, a blog has always been just a website (ooh, the Internet!) and an opportunity to (a) write commentary (= "columnist") and (b) work without an editor (ahhh!/oops!). This article via CyberJourlist.com says it best: A blogger is just a writer with a cooler name (AdAge).

Of course, more and more papers are creating blogs, and how the integrate and process the postings is interesting to watch. Here's a piece about how the Washington Post edits blogs -- some of it's prescreened, but much of it is edited after the fact. And so far at least the world hasn't ended.