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Electronic Arts Revamps to Add Agility

Electronic Arts Inc. said it revamped its organization to be more responsive to trends in the video-game industry, as part of an overhaul by EA's new chief executive, John Riccitiello.

The Redwood City, Calif., videogame company said it divided responsibility for its expanding portfolio of games into four groups, focused on its lucrative Sims franchise, sports games, simple "casual" games and a broad category encompassing nonsports games such as the popular racing title "Need for Speed" and the World War...