Which donors should you engage with before the end of the year? Data-driven strategies can help you figure that out. Hear from Zach Shefska, Director of the Fundraising Report Card, to learn tactics for helping you focus your attention on the right donors at the right time to maximize your capacity to raise money.

Building strong relationships with your various audiences requires a year-round communications plan so you can connect meaningfully and encourage deeper engagement. These 6 tips will offer you new strategies to create success all year long.