One of the main concerns that associations have about using multiple platforms is integrations. If your integrations are handled poorly, adding a new platform can create a really poor user experience. As a result, many associations shy away from using platforms that can deliver more powerful results than their existing membership or LMS systems.

For somewhat obvious reasons, I’ve been thinking a lot about the Olympics recently. Now, I couldn’t really be said to be much of a sports fan, myself. I don’t keep up with my favorite teams (or even have any). You might see me showing up to a high school game to support a cousin, but not without something to doodle on. Frankly, I had to Google the results of the Super Bowl the following morning. But the Olympics? I love them.

Engagement is important because it’s effective. When an event gets people excited, it’s directly beneficial to the organization putting it on. The attendees are more likely to come to the next event and recommend it to others, and they’ll be able to pay attention and retain what they learned better. And the best part is: it doesn’t have to be expensive or elaborate. By making just a few of these small changes, an association can take its event from competent to prominent.

The surprising connection between cute animal videos and streaming a conference. Whether you have a pet of your own or not, one thing I think we can all agree on is that associations and live streaming go together like cats and dogs.

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Digitell was formed in 1985 as a conference recording company. Sessions were recorded and delivered on cassette tapes. Over the last 30 years, Digitell has evolved with the changes in technology and... [Read More...]