I was contacted by Sara from Zadaa a few months ago, she had seen my instagram profile and took the wild guess that I might have a quite large but also quite exciting wardrobe. I felt proud and intriegued by her introduction and we started talking about how we could collaborate. We decided to do a little wardrobe tour in my apartment in Copenhagen, so that the users of Zadaa could get a feeling of my personal style and so that you guys could look at some awesome print mix styling in some great shots. And also I would be a maniac to turn down the opportunity to be shot and afterwards able to share, photos done by Sienna.

Zadaa wants to create a network for super convinient, transparent and stylish online secondhand shopping.
The platform is build up as an app, where you create a profile with information about your bodytype, height, age and geographics. From theese information you are put you in contact with girls with similar information. In that way you’ll be able to get a selected feed of items for sale in your size. And likewise able to sell your items further on to girls who will fit your clothes perfectly.
Zadaa has even made it really easy and cheap for you to ship the item, only 30 DKK in Denmark and 60 DKK to Finland. And only takes a 20% commison fee for selling your item, compared to other platforms where you’ll have up against 50% comission fee. The app also offers you a 100% payment garantee, as they are handling the payment from buyer to seller.
I’m still just testing the plaform and I’ve just added several items to my online store, and hopefully my loved pieces will find new homes!
If you are curious about the concept I suggest you check out their introduction video, and maybe just try and download the app and browse through all the really nice items up for sale. A little peek never hurt nobody, right?