She Means Business: Claire Winter

After eight years of working on Families, Claire Winter is now going freelance to help other businesses with marketing, PR and copywriting.

1. Who you are and where do you live?

My name is Claire and I live in Maidenhead with my husband, three children and Boots the cat.

2. Why you set up the business/or why have you changed career?

I have decided to go freelance because I want to work on a variety of different projects. So if you need help with marketing or content for your website or blog, or a press release written, get in touch - my website is clairewinter.info.

3. What did you used to do?

I have worked as a journalist for 16 years and started my career in news at ITN. I have been the editor of the lovely Families Thames Valley Easy publication for the last eight years and have helped hundreds of small and large businesses market themselves in print, online and across social media channels.

4. What inspired you to set up the business?

Working as an editor I have come across many small business that help with their marketing, content for their websites or press releases written. I am happy to work on small or large projects.

5. What are your plans for the future?

I love writing and I hope to write a book one day, at the moment I am concentrating on my health and lifestyle blog and freelance work www.clairewinter.info.

6. What would be your advice to other businesswomen?

I love female entrepreneurs; the She Means Business page has always been my favourite feature in the magazine.

Running my own business I have learned that it is great to outsource something you don’t have to time to do or don’t like doing. I can help with Press Releases, newsletters, social media, blog posts or planning. I made the mistake of working long hours when I first started working on my business. I would say to anyone who runs their own business always make a bit time for yourself. It’s important to exercise, eat well and take time away from the laptop!