A quick glance on the KFC account confirms the findings, showing the accounts for Mel B, Victoria Beckham, and their former bandmates, as well as those for the half-dozen Herbs, including jazz musician Herb Alpert, Herb Sendek (the head coach for the men’s basketball team at Santa Clara University), and Herb Scribner, a writer for the Deseret News.

Scribner, in fact, apparently noticed the KFC follow last month, per BuzzFeed, posting on Twitter he found the surprise follow “cute.” All of this has earned the KFC account a compliment of “well played” from the AV Club; another commenter wonders if the herb-to-spice ratio has been officially revealed.

Meanwhile, Business Insider has ID’d “Edge” as Mike Edgette, a social media staffer for a PR firm, and while he’s still letting this all sink in—”11 Herbs & Spices. I need time to process this”—he’s also starting to feel the burden of sudden social-media fame.