They have all been bitten by the bang craze. The hairstyle du jour that has taken Hollywood by storm has made its way to Berks County.

Obama's bangs took center stage at the presidential inauguration in January. While national headlines deemed them a midlife crisis move, Ron Fierro, owner of the Ron Fierro Salon in Wyomissing, thought otherwise.

"I think she looks good," he said. "I like her with bangs. She has the kind of face that she looks great with the bangs, and I think she looks great without them. With a little product you can do both. You can create a whole different look."

Bangs have played a big role in Taylor Swift's recently revamped look, too.

"She seems to be coming into her own," Fierro said. "She is wearing a stronger look. Going straighter and wearing a bang that is making more of a statement than before. I think it works for her."

He said the "peek-a-boo bang" look Swift has is really big right now.

"It's a sexy, more sultry look," Fierro said. "For some people it's kind of sexy to have their bang a little bit longer."

Despite the difference in the ages of Swift, 23, and Obama, 49, according to Fierro, 59, bangs can work for a woman of any age.

"It's a wonderful way to cover lines on the forehead to camouflage signs of aging," he said, noting Diane Keaton as another example of an older woman who uses bangs to her advantage. "She looks great."

Bangs are also good at accentuating eyes.

"Especially when the bangs are cut a little past the outside corner of the eye," Fierro said. "It actually can make the eyes really stand out. That is why you are seeing a lot of these looks with bang right now are so popular."

Fierro gave a tip as to how to make the bangs look work best for you in the event you are on the fence.

"That is all part of your stylist pointing you in the right direction as to how the bang is cut to make sure its length, shape and angle best compliment you," he said.

Feirro said he is seeing a lot of stronger lines to haircuts.

"Bangs are a great way to create a stronger look," he said. "Liv Tyler, she has a more daring bang right at her brow."

Rachel Harville, 25, a stylist at Holiday Hair, owned by the Regis Corp., in Oley Township discussed her take on the origin of the look.

"Everyone has been doing the side bang for years, and I think it's different, a different style," she said. "A lot of the styles start in L.A. and then it's on TV and it travels over to this side (of the country)."

Harville recently updated her own look.

"I used to have a side bang that would always fall in my face; I just think it adds a little more," she said of wearing wispy bangs cut across the brow.

Since the look exploded, every now and then someone will come into the salon to ask for bangs.

"There are a lot of people that are scared to change their style, but we have a few that come in for a makeover," she said.

If you are going for a new look, Harville said bangs might be a safe bet.

"Some people want a change, and bangs aren't really a drastic change," she said. "They grow out really fast, too."

Harville also said that if you don't like them, you can always brush them to the side.

The one thing you have to be prepared to take on is the maintenance in having bangs. Holiday Hair charges $5 for walk-ins looking for a bang trim.

Harville trims bangs weekly.

"I like them right by my eyes," she said. "Some get them cut shorter so they have more time before they grow out."

Are bangs just another fleeting trend?

"It might be here to stay for a while," Harville said. "Like the ombre (hair look), where you dye the ends of the hair instead of the roots so it looks like it's grown out like Beyonce and Jessica Beal."