Eastern Europe E-Commerce Growth To Drop in 2014

Did you know 2013 E-commerce sales numbers did grow by staggering 47%, but 2014 are supposed to only grow by 17%…

The Eastern Europe B2C E-commerce Report 2014 was launched by E-commerce Europe recently. It comes with the 2013 facts and figures of E-commerce in Eastern Europe, all figures are based on the Global Online Measurement Standard for B2C E-commerce (GOMSEC).

The Eastern European region, including Russia, Ukraine, Romania and others, ranked fifth in terms of E-commerce size in 2013, with a European market share of 5.3%. The total 2013 B2C E-commerce economy of Eastern Europe amounted to €19.3 billion, a 47,4% growthcompared to 2012. Online sales of goods and services are forecast to reach €22.6 billion in 2014, which would mean that the growth rate is going to drop significantly to 17.1% in comparison with 2013. E-commerce Europe’s research also reveals that approximately 34 million consumers in Eastern Europe bought goods and services online in 2013.