JUUL Creates a Smoke Ring Around $14.72B Valuation

JUUL Creates a Smoke Ring Around $14.72B Valuation

E-Cigarette start-up, JUUL Labs, is now valued at $14.72B according to the Prime Unicorn Index. The Series E round was a major up swing from their prior rounds, going from $3.10 per share to $179.25 per share.