Master P "Plays The Industry," Teams W/ Seth Green For New Video Game

Master P is getting into the gaming world with "Play the Industry," an entertainment industry-themed video game that will allow players to climb the ranks of stardom as an athlete, hip-hop artist, or entertainment broker.

According to the Hollywood Reporter, Master P's P.Miller Enterprises has teamed with actor Seth Green and partner Matthew Senreich's Stoopid Monkey Productions ("Robot Chicken") as well as Shadow MachineFilms ("Moral Orel") to develop the new game.

Master P originally approached ShadowMachine principals Alex Bulkley and Corey Campodonico with the concept for "Play the Industry." Campodonico said they were immediately interested in working with P, who he considers to be extremely innovative.

"Master P is at the forefront of so many new things, including putting out new 'clean' albums that are not derogatory and don't have cursing and that sort of stuff," Campodonico said.

It hasn't yet been decided whether "Play the Industry" will be disc-based or online-only, but Senreich has likened the 3-D game to the Electronic Arts favorite "The Sims."

"You can play agent, you can play mogul, you play all sorts of different characters," Senreich said.

Still in its early stages, Stoopid Monkey and ShadowMachine are currently working on a script for the game while they line up financing for the project. With plans to secure a developer within the next few months, the partners hope to release "Play the Industry," by late 2009.

"We really want to take the time and make sure we do this right," Senreich added. "But the good thing we have going into this is we are developing the creative ahead of time, and we're very close to having that up and running."

While the "Play the Industry" game is the first goal, the partners are hoping to eventually bring the concept to other platforms, including a motion picture, reality television show and clothing line.

If industry trends are any indication, "Play the Industry" can expect a good response from gamers. There are a number of successful hip-hop games currently on the market including "Def Jam: Vendetta" and "50 Cent: Bulletproof."