Evidence Quality and Persuasiveness: Germans Are Not Sensitive to the Quality of Statistical Evidence

No metrics data to plot.

The attempt to load metrics for this article has failed.

The attempt to plot a graph for these metrics has failed.

The full text of this article is not currently available.

Brill’s MyBook program is exclusively available on
BrillOnline Books and Journals. Students and scholars affiliated with an
institution that has purchased a Brill E-Book on the BrillOnline platform
automatically have access to the MyBook option for the title(s) acquired by the
Library. Brill MyBook is a print-on-demand paperback copy which is sold at a
favorably uniform low price.

Abstract For a long time, research in communication and argumentation has investigated which kinds of evidence are most effective in changing people’s beliefs in descriptive claims. For each type of evidence, such as statistical or expert evidence, high-quality and low-quality variants exist, depending on the extent to which evidence respects norms for strong argumentation. Studies have shown that participants are sensitive to such quality variations in some, but not in all, cultures. This paper expands such work by comparing the persuasiveness of high- and low-quality statistical and expert evidence for participants from two geographically close cultures, the Dutch and the German. Study 1, in which participants (N=150) judge a number of claims with evidence, underscores earlier findings that high-quality is more persuasive than low-quality evidence for the Dutch, and – surprisingly – also shows that this is less the case for the Germans, in particular for statistical evidence. Study 2 with German participants (N=64) shows that again they are not sensitive to the quality of statistical evidence, and rules out that this finding can be attributed to their understanding of the rules of generalisation. Together, the findings in this paper underline the need to empirically investigate what norms people from different cultures have for high-quality evidence, and to what extent these norms matter for persuasive success.