Best Buy And Nintendo Teaming Up To Serve 3DS Games Via Wi-Fi

Best Buy will open up their in-store wireless networks to allow kids (and kids at heart) to download games in their stores. They will also, obviously, sell the 3DS and will provide a “firsthand look at the platform with experts” in store.

While it’s certainly magnanimous of Best Buy to open their Wi-Fi to the masses, I wonder how much of this will end up being an upsell? “Pair your 3DS with Wi-Fi for $15,” anyone?

Nintendo and Best Buy to Bring Custom Downloadable Content to Nintendo 3DS Owners

REDMOND, Wash. & MINNEAPOLIS–(BUSINESS WIRE)–Nintendo and retail partner Best Buy are collaborating to give Nintendo 3DS™ owners customized, automatic wireless access at some 1,000 select Best Buy store locations nationwide beginning June 7. Once connected, the service will provide access to a variety of fun content via the system’s built-in Wi-Fi functionality, including the new SpotPass™ feature. The Best Buy service will also include exclusive offers as well as additional entertainment content such as gaming extras and movie trailers. Nintendo 3DS, which lets people see 3D visuals without the need for special glasses, launched March 27 at a suggested retail price of $249.99.

“Best Buy provides a firsthand look at the platform with experts to help people understand everything it offers.”
“Nintendo 3DS turns the page in portable gaming not just because of the stunning, glasses-free 3D visuals, but also in the way it keeps people connected to their friends, their games and their world,” said Nintendo of America President Reggie Fils-Aime. “Best Buy provides a firsthand look at the platform with experts to help people understand everything it offers.”

“We want our customers to fully tap into the potential of their Nintendo 3DS device, so we’re pleased to offer free access to special Wi-Fi and SpotPass content in-store,” said Chris Homeister, senior vice president of entertainment for Best Buy. “As a retail partner for SpotPass, this is another way that we’re delivering best-in-class gaming experiences at our stores across the country.”

Remember that Nintendo 3DS features parental controls that let adults manage the content their children can access. For more information about this and other features, visit http://www.nintendo3ds.com.