BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced that Larry Koffler has joined as Executive Vice President, Managing Director in the agency’s Brand Solutions Practice in New York. “Larry has had an extraordinary career leading integrated communications programs that bridge brand, corporate and purpose for some of the world’s most iconic brands and organizations,” said Chris Foster, President, North America, BCW. “His award-winning experience across a wide variety of industries will be invaluable to clients – and in particular purpose-driven clients – that need powerful programs that exceed expectations and drive meaningful results.

It also helps that interest rates have been falling (at least on the higher end of the yield curve), making dividend stocks yet more interesting. What do the long-term prospects look like for the company? OK, so what are some of the stocks that pay dividends that may, well, trim them?

Sir Martin Sorrell, who founded and led London-based advertising giant WPP for three decades, stepped down amid allegations he used company funds to pay for prostitutes. “All these people are powerfully associated with the firms they lead,” said Cary Cooper, professor of organizational psychology at Alliance Manchester Business School in the U.K. “The era of the unaccountable CEO, unable to separate himself — for it is so frequently he — from the corporation is not the leadership needed for 21st-century organizations to flourish,” said Kate Cooper, head of research, policy and standards at the Institute of Leadership and Management in London.

Accenture’s (ACN) Interactive segment provides marketing-related services to its clients. It entered into the practice of digital ad-buying last year and became a potential threat to ad agencies such as Omnicom (OMC) and WPP (WPP). In the short time since then, Accenture has managed to win clients such as HP (HPQ) and Radisson Hotel Group to manage their digital media operations.

NEW YORK, Dec. 13, 2018 /PRNewswire/ -- Michael Houston, Worldwide CEO of Grey Group, today announced that Adrian Rossi is joining Grey London as Creative Chairman, a new position. He will report to John Patroulis, Worldwide Chief Creative Officer of Grey. Vicki Maguire continues in her role as Chief Creative Officer of Grey London.

WPP PLC Chief Executive Mark Read set out his vision for a turnaround on Tuesday, a strategy he hopes will make the world’s largest advertising company better-positioned to contend with the rapidly changing marketing landscape. The company plans to simplify its structure and increase investments in creativity and technology as it aims to deliver organic growth—an important industry measure—in line with its peers by the end of 2021. Mr. Read also said the company plans to reduce its workforce of 134,000 people by 3,500, or about 2.5%, as it pursues annual savings of £275 million ($345 million) by the end of 2021.

Stocks that moved substantially or traded heavily Tuesday: WPP PLC, up $1.25 to $52.38 The advertising and marketing giant announced a major restructuring that will include shedding 3,500 jobs. General ...

The strategy reflects a new vision for WPP as a leader in creativity and technology. It incorporates a simpler, improved offer designed to capture the opportunities of a changing marketplace, and a streamlined structure built around the needs of clients. It also includes additional investments in creativity, technology and talent to enhance WPP’s proposition to clients and drive top-line growth.

It's just a smaller one than investors might reasonably have expected. Based on predicted earnings, a brief analysis suggests that would boost the 2022 operating profit margin from the 13 percent that analysts currently expect to closer to 15 percent. Compare that with archrival Publicis Groupe SA, which announced its own savings plan in March that is both bigger and faster. The French firm expects to reduce costs by 450 million euros ($512 million) by the end of 2020.

Read is trying to win over investors with a promise to make the world’s biggest ad group a sector leader in technology and creativity and will present the strategy to investors in London starting at 12:30 p.m. local time.

PLC (WPP.LN) said Tuesday that it will simplify its structure as the world’s largest advertising holding company pursues annual savings of 275 million pounds ($348.1 million) by the end of 2021, adding that it will prioritize dividends over buy-backs over the next three years. The London-based company said it expects to incur GBP300 million in restructuring costs over the next three years as it tries to make a break from its unwieldy structure and be better positioned to react quickly to client needs.

(Bloomberg) -- WPP Plc Chief Executive Officer Mark Read will put online ad technology and data intelligence at the heart of a turnaround plan for the world’s biggest advertising group on Tuesday in his most detailed strategy update since the departure of company founder Martin Sorrell.

First bullet of release dated December 4, 2018 should read: Ghana’s President Nana Akufo-Addo is Sub-Saharan Africa’s most followed leader on Instagram with 431,000 followers... (instead of 431 million). Indian Prime Minister Narendra Modi is the most followed world leader on Instagram with 14.8 million followers.

Shane Atchison will serve as the North America chief executive of Wunderman Thompson. Seth Solomons, the current CEO of North America at Wunderman, will move into another role at WPP, Mr. Read said in ...

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took over less than three months ago and began looking to bolster its lackluster creative agencies. WPP said in September that it was uniting Young & Rubicam with VML. The latest move will create an agency called Wunderman Thompson with more than 20,000 people in 90 markets, WPP said Monday.

WPP plc is merging two more of its units. The marketing services company (NYSE: WPP) announced Monday that two of its New York-based subsidiaries — Wunderman and J. Walter Thompson — will combine. The new entity, dubbed Wunderman Thompson, will provide creative, data, commerce, consulting and technology services at a global scale.

WPP (WPP) today announced that Wunderman and J. Walter Thompson will unite to form Wunderman Thompson, a creative, data and technology agency built to inspire growth for its clients. The new organization will be distinctively positioned as a provider of end-to-end solutions – through creative, data, commerce, consulting and technology services – at a global scale. Wunderman and J. Walter Thompson share many core clients, who will now have simpler access to the expertise of both agencies.