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Thursday, July 21, 2011

Curbside canvassers a sign new strategy on giving needed

Curbside canvassers a sign new strategy on giving needed: "The on-street canvassers are a relatively new breed of marketers that have been multiplying in recent years. In addition to mail-outs and telephone cold-calls, many charitable and non-profit organizations are adding street pedlars to their stable of direct marketing techniques. I’ve seen folks shilling for Amnesty International, Greenpeace, and the Canadian Red Cross. The Nature Conservancy has recently joined the curbside pitchmen."