UnicornPitch Community

An interview with Kreditech Founder Sebastian Diemer

Sebastian Diemer is the Co-Founder and Chief Executive Officer of Kreditech. Kreditech is a digital bank which is the market leader in big data scoring and online lending. We had the privilege of interviewing Sebastian to find out his thoughts on pitching:

Q: Describe your very first pitch deck? Did you create it on your own?

A: First pitch deck ever was terrible, it was 30 slides with detailed information that nobody cares about. No story, no emotions, no numbers. After reading this principle, my pitch decks became exponentially better: http://guykawasaki. com/the 102030 rule/

Q: Did you send blind pitch decks to VCs (without an intro)? How successful was your deck at impressing them before a face to face?

A: No, never sent a pitch deck cold. Driving through Berlin with a megaphone has a higher chance of bringing investors in. Don't know a single VC who has ever invested in a pitch deck that came in through contact form.

Q: What are your tips for "must have content to include in a pitch deck?