3 biggest worries of homeowners putting their homes on the market.

July 10, 2018

1 – Will I get my asking price?

Let’s be honest. Homeowners want a return on their investment and even though the housing market is rebounding from the crash of 2008, those who purchased their homes prior to 2008 may find it difficult to recoup their entire investment. This is why it’s important to highlight the value of the home and present it in such a way that what the homebuyer sees entices them to offer top dollar.

National Association of Realtors 2017 Profile of Home Staging states:

“Forty nine percent of Buyer’s agents cited that home staging had an effect on most buyers views of the home… About one third of buyer’s agents said that staging a home increased the dollar value offered between one and five percent compared to other similar homes on the market that are not staged… When Staging a home 29 percent of seller’s agents reported an increase of one to five percent of the dollar value offered by buyers, in comparison to similar homes on the market… Twenty one percent of respondents stated that staging a home increased the dollar value of the home between six to ten percent… Thirty nine percent of seller’s agents states that staging a home greatly decreases the amount of time the home is on the market.”

2 – How quickly will my house sell?

We’ve all heard the saying, time is money and selling your home is no exception. The longer the home remains on the market the more it costs the Seller in mortgage, taxes and insurance. The average homeowner in Connecticut spends approximately $10,000 while their home is on the market. Hiring a Home Stager can get your home sold faster.

US Housing and Urban Development quoted:

“Research indicates staged homes 73% spend less time on the market than non-staged homes and sell for up to 17 percent more than the non-staged home.”

3 – How do I attract homebuyers and stand out in a saturated market?

Homes listed under $300,000 in Southern Connecticut are selling in record time, however, homes listed for $300,000 and above are sitting on the market for at least 3 ½ months or more. So, how do you stand out? Our society is very internet savvy and that is where homebuyers search for a home begins. The photos posted with the listing is their first impression. Homebuyers are looking for open spaces that are bright, cheery and neat and will bypass homes that appear small, dark and cluttered.

A Home Stager can be one of the best additions to a homeowner’s team when preparing to sell their home. Home Stagers accentuate the positive details of the home and detract from the negatives. The majority of homebuyers cannot envision their furnishings or lifestyle in other settings. A Home Stager creates inviting spaces that enhance the vision of homebuyers to visualize living in the space. Every room needs a focal point, a fireplace, piece of furniture, mirror or fixture. Something that draws the eye in and invites buyers to stay. It is said that buyers make their decision on a property within the first 19 seconds through the front door. Use that time wisely and wow them from the very start .

The New York Times published in January 2017:

“People generally don’t select a house; they fall in love with it. Part of that falling-in-love process is aesthetic: the sense you get within 10 seconds of walking into a place that it just feels happy and right. Part is aspirational: When people fall in love with a house, they aren’t really falling in love with the walls and the roof; they are falling in love with a beautiful vision of their future lives.”

Hiring a Home Stager can help you get top market dollar in less amount of time by attracting more homebuyers into you your home and making your home stand out.