Doogheno

Doogheno is an inbound marketing company bridging the gap between marketing and sales.

Our management team have worked in target carrying sales roles and understand the value of fantastic marketing. We saw the change in the customer’s decision making process and buying cycle with our own eyes and knew we needed to do something to help out the thousands of companies this would impact.

Both Sales and Marketing departments are being slow to react, so even companies who have been fantastically successful now worry about their growth.

But there is an answer driven by inbound marketing.

And our real world sales experience positions us uniquely to be able to focus not just on filling the top of the sales funnel but on working through the whole buyers journey and on through to retention and renewals.

Our team have worked for large technology providers and small start ups. They have been part of some fantastic successes and bring that experience to you.

We are based in London and cover from Birmingham to Bristol, Rome to Miami, and sometimes even further afield. But while we live in a digital age, it’s still nice to see the people you are working with.

Why we are called Doogheno

We love language, and we love slang so it only seemed fitting that we should dip into the world of the Victorian costermonger back slang to come up with our name.

It means good one. And that seemed right for us.

Language changes all the time, sentences we say today would mean nothing 25 years ago. This was recognised in the 1909 book Passing English by J. Redding Ware, and its in that book that we found our name.

The ‘H’ is silent, we pronounce it Doog eno.

Stories

We like to share our thoughts and ideas, usually they are about growth marketing but sometimes we go a little off topic.
We hope you enjoy them, a selection are below but you can find more here.

How we like to do business

Doogheno celebrates the individual and we support the freedoms that generations have fought to win and maintain.

Doogheno will not work with any company, organisation or individual who wish to remove these freedoms based on race, sex, ability, education, wealth etc.

There are not two types of good, just good and bad and we don’t like bad.
This policy is included in our supplier selection process when we look into the company and the people behind those companies when we are evaluating partners and suppliers.

Doogheno is a family first business. Want to take your kids to the beach on a sunny Friday because it’s raining all weekend, fine. Friday can become Saturday. We provide family friendly work practices such as remote working, flexible working, unlimited holidays and support for parents that wish to learn new skills and return to the workforce.

Doogheno tries to be good, kind and friendly in everything we do. And if that means relocating a meeting from the office to a riverside pub because you want to get some fresh air we are happy to oblige.

Doogheno wants you to look forward to our meetings, 22 years ago our founder adopted a personal philosophy of under promise and over deliver and this is carried through to everything we do.

We provide weekly reports saying what we’ve done, what we are going to do and detail anything that hasn’t gone to plan.

We offer a shared success model where we only get paid in full if we over achieve.