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A while back I got in touch with A highly respectable artist, Jim Phillips to do one of the Artist Series Graphics for Remind Insoles. We got some ideas flowing and Jim went to work. The first thing that Jim started on was a new logo for Remind. He stepped in some ink, then onto a piece of paper and added in the lettering “REMIND INSOLES“. And so we have the new Foot Logo. After months of emails and phone conversations with Jim, I decided to make a trip to Santa Cruz and witness with my own eyes Jim’s inspirational Influences and surroundings. Me and Mayo charged up from San Diego and were warmly welcomed into Jim and Dolly’s Home with some Left over Pizza and Root Beer. The tour began into Jim’s Museum of countless original old school skate decks and Icons that he has designed since the 60’s and 70’s. I felt honored to be in the presence of such an inspiration to the movement of skateboard art and history. After hours of talking about old car’s, hot rod’s and Art, It was time to get some rest for the big day we had in store for us. The following morning we rose at 5 am for a Dawn Patrol surf session at Jim’s favorite secret spot near Pleasure Point. We scored glassy, offshore, uncrowded waves for hours. We couldn’t have lucked out any more. After surfing, Jim took us on an all day tour around Santa Cruz. We checked out all the famous surf breaks that I’ve always heard about and got enlightened on all the history and changes Santa Cruz has gone through along the years. Jim took us to NHS where we got to see all of his original art work covered on every wall throughout the factory. They had every board you could imagine from back in the day hanging in there. Some names Like, Natas, Roskopp, Grosso, Hosoi, Salba, Duane Peters, Steve Olson and More. It was a truly amazing to be getting a tour of NHS by the man who created pretty much every Icon and graphic in there since the beginning of Santa Cruz, Independent Trucks, and OJ wheels. After the tour, we headed over to his son Jimbo’s place. Jimbo is also a very gifted artist with Jim’s recognizable style, genetically handed down. It was really cool to see Jim and Jimbo Interact and express their passion and love that they both share with art. Finally we headed back to Jim’s place and said our goodbyes. It was probably the most action packed and most inspiring 24 hours I had ever witness. Thanks Jim for your gift to Skateboarding and the world! Here are some photos from the trip. There Will be Video footy and an Interview with Jim coming soon.