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London Collections Men or LCM as it is also known is now over, with all the attention now on Pitti Immagine over in Italy. Here in Ireland we are lucky enough to be blessed with many great style influences. I am going to look at Darren Kennedy’s outfits throughout LCM and see how you can copy his look and maybe you too can vote Ireland’s most stylish man. (more…)

Sorry for the lack of recent blog posts, but I have some exciting news! If you follow my Facebook and Twitter pages you will know that I will be speaking as a member of the Fashion Panel at the Irish Blogger’s Conference in the Radisson Blu Hotel Golden Lane next Saturday May 30th in Dublin. To coincide with this I have 2 tickets to the conference to give away to one lucky winner! Unfortunately this competition is for people in the Republic of Ireland or to bloggers who will be in Dublin this weekend. (more…)

I was invited to attend the Boohoo.com press preview for their S/S15 collection on Tuesday. The event was held in the Morrison Hotel on Ormond Quay in Dublin. It is a really stylish hotel and Burrell PR did a great job with the event. I didn’t know what to expect as it was my first press event but I was greeted by the lovely Leah from Burrell PR who showed me around and presented me with a goody bag and a drink from the drinks reception always a nice way to start an event! There was 2 rails for the mens collection it didn’t look like much but there was a lot of key pieces within that small space.

Many of the pieces I had already seen on both the website and the recent TV adverts. I found many pieces that I liked as I never imagined Boohoo sold classic or dapper pieces but I was pleasantly surprised. There was quite a few and also many trend inspired pieces. All the pieces were inspired by the city of Manchester, this is where Boohoo.com is based.

This knitted bomber jacket was one item that caught my eye prior to the event and I fell even more in love with it as it was exactly as it was described on the website,which isn’t always the case when buying online.

There was many other items that caught my eye and here they are for you to shop til you drop.

But the one item that I hadn’t noticed at first but was brought to my attention by one of the Boohoo reps was this Suedette Bomber Jacket. Everytime I went back to the rails I was automatically drawn to it. It is definitely on my must buy list especially when there was a €50 gift card in the goody bag. This was a very generous thing to do especially when it was already a privilege to check out this seasons collection.

Overall it was a good event and it was very well run and I hopefully look forward to attending another event like it in the near future, good job Burrell PR and Boohoo!!