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New users, new identities: emotional performances and subjectification processes in the digital society.

This communication will present new paradigms of construction in the relationship between emotion and identity in "new users". We will study the social processes that people experience routinely using a different digital tool from what they learned and used in a primary digital socialization. This proposal is based on a theoretical framework that takes into account psychosocial relations and emotional processes of new users, incorporating multidisciplinary aspects that come from the field of Human-Computer Social Interaction. Given the complexity of this phenomenon, this research devotes a considerable space to data collection and digital ethnographic work, which is important for our object of study. The main objective of this research is to show the complexity of emotional situations that affect the identity processes of new users. The complexity appears by making visible the role that emotions have in digital practices among and within the individual users. They manifest situations of discrimination and marginalization, both digital and non-digital, always strongly emotionally charged. We need to look into this specific dimension of the digital world in order to understand the present social unrest in a society with such a high rate of technological innovations. Correspondingly, positive emotions appear in cases of social inclusion of new users in the host digital society. Specific examples would be a smiley emoticon or an exclamation sign in a popular chat.

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Description

Title : New users, new identities: emotional performances and subjectification processes in the digital society.Author(s) : Simone Belli

Abstract : This communication will present new paradigms of construction in the relationship between emotion and identity in "new users". We will study the social processes that people experience routinely using a different digital tool from what they learned and used in a primary digital socialization. This proposal is based on a theoretical framework that takes into account psychosocial relations and emotional processes of new users, incorporating multidisciplinary aspects that come from the field of Human-Computer Social Interaction. Given the complexity of this phenomenon, this research devotes a considerable space to data collection and digital ethnographic work, which is important for our object of study. The main objective of this research is to show the complexity of emotional situations that affect the identity processes of new users. The complexity appears by making visible the role that emotions have in digital practices among and within the individual users. They manifest situations of discrimination and marginalization, both digital and non-digital, always strongly emotionally charged. We need to look into this specific dimension of the digital world in order to understand the present social unrest in a society with such a high rate of technological innovations. Correspondingly, positive emotions appear in cases of social inclusion of new users in the host digital society. Specific examples would be a smiley emoticon or an exclamation sign in a popular chat.

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