Rolling With NVIDIA at the Frankfurt Auto Show

There are concept cars, electric cars, hybrids, cars powered by natural gas, even self-driving cars. The 65th Frankfurt auto show opens to the public this weekend, and NVIDIA’s technology is everywhere.

Before any of these cars hit the streets, however, auto makers rely on high-performance NVIDIA Quadro workstations to design and style new cars, as artists create futuristic concept cars and then generate photorealistic renderings.

Audi Quattro concept car

The result: production and concept cars seen at this weekend’s show — many featuring NVIDIA processors — will move into production more quickly than ever. Not a bad way to roll.