News & Perspectives on Beer and its Culture

The Bruery Makes a Difference with Release of Share This: OC

The Bruery (Placentia, California) announced today that it will release Share This: OC this month as the latest offering in a series of Imperial Stouts that gives “money back to the region which inspired, or contributed to, the beer’s flavor profile.”

Launched in 2016, the Share This program was created as a fundraising effort for charities in regions that supplied ingredients or inspiration for each release. For the third installment in this series, The Bruery focuses on their “home county and its history as a significant growing region for oranges.” Share This: OC starts with a base of a rich, chocolatey, and roasty Imperial Stout that is then “dosed with
orange zest, TCHO cacao nibs, and vanilla beans” to produce an orange-chocolate experience that instantly transports its drinker to the orange groves of California.

In keeping with the intentions of this series, The Bruery will donate $1 for each bottle of Share This: OC produced to Food Forward of Southern California. With a motto of “Harvest Food, Fight Hunger, Build Community,” Food Forward is a 501(c)(3) charity that “rescues fresh, local produce that would normally go to waste from backyard fruit trees, public orchards, farmers markets, and the downtown Los Angeles Wholesale Produce Market.” By doing so, Food Forward provides hunger relief by donating 100% of rescued goods to over 300 agencies across eight counties in Southern California. The release of Share This: OC marks the first time that the program’s donations will benefit efforts in the United States.

“It’s hard to not have an affinity for oranges when you grow up in Orange County,” shared The Bruery Founder & CEO Patrick Rue. “Oranges and chocolate are a natural pair, each flavor enhancing the other. We’re excited to bring this flavor combination to Share This, and to support Food Forward, a local charity that benefits our community by providing delicious, fresh fruit to those who might not have access to it otherwise.”

“We are thrilled to be the selected non-profit to benefit from the current release of Share This,” expressed Food Forward Founder & Executive Director, Rick Nahmias. “The ethos, practices and vibe of The Bruery is so aligned with Food Forward and our work to eradicate food waste and act as a bridge to get fresh healthy produce to over 1.25 million of our region’s most vulnerable. The generosity of this program and partnership is a huge boon to Food Forward and will allow us to continue to deepen our work to harvest food, fight hunger and build community across Southern California.”

Share This: OC will officially release on March 14 when it becomes available for direct purchase from TheBrueryStore.com, The Bruery Tasting Room in Placentia, and the Bruery Terreux Tasting Room in Anaheim. This limited release will then enter distribution during the month of March, and you will be able to find 750ml bottles of Share This: OC at fine craft beer establishments located in Florida, California and throughout the rest of The Bruery’s distribution footprint. Be sure to pick up a bottle of Share This: OC this month so that you can easily do your part in supporting the wonderful cause of Food Forward and the Share This program. Prost!