A new organization, The Coalition for Better Ads, has been launched to "leverage consumer insights and cross-industry expertise to develop and implement new global standards for online advertising that address consumer expectations."

Want to stay on top of the latest search trends?

Love them or loathe them, ad blockers aren’t going anywhere soon, forcing publishers to sit down and have a serious rethink about their marketing strategies. To mark the publication of our first Zoom In report, which explores the rise of ad blocking, we handpicked five stats that tell the trend's story.

Here we’ll take a look at the basic things you need to know in regards to search engine optimisation, a discipline that everyone in your organisation should at least be aware of, if not have a decent technical understanding.