Access Status

Authors

Date

Collection

Type

Metadata

Abstract

Since websites are developed and maintained by different cultures, web page design may be influenced by the originating culture. This study examines the usage of design attributes between Australian, Chinese, and Saudi Arabian cultures. This study used automated and manual techniques to investigate design attributes including layout, navigation, links, multimedia, visual representation, colour, and text. Significant differences were found in each of the listed design attributes, suggesting that different interfaces may be needed for successful communication with different cultural groups. The results of this study confirm and extend prior research and anthropological models. The contribution of this study is the scale (460 websites in total) and breadth (seven design attributes) of the research. It also provides revised insights into culture and website design and the concept of cultural translation of web content.

This study will create a model to determine the level of adoption of eServices (consisting of eCommerce and eBanking) within Dubai, an Emirate within the United Arab Emirates (UAE), and how this adoption has been influenced ...

This research focuses on the development of a new methodology for creating effective websites, especially those used for marketing. It was found that existing methodologies were missing some key stages - user participation ...