Transcription

2 Web Content Management Systems Contents What You Need to Know 3 Market Share 5 Market Shift: Management Strategy 7 Deployment Strategy 8 Case Study 9 Conclusion 11 Acknowledgments 11 Authors Leah Lang, EDUCAUSE Judith A. Pirani, Sheep Pond Associates Citation for This Work Lang, Leah, and Judith A. Pirani. The 2014 Enterprise Application Market in Higher Education: Web Content Management Systems. Research report. Louisville, CO: ECAR, July 23, Available from EDUCAUSE. CC by-nc-nd. EDUCAUSE is a nonprofit association and the foremost community of IT leaders and professionals committed to advancing higher education. EDUCAUSE programs and services are focused on analysis, advocacy, community building, professional development, and knowledge creation because IT plays a transformative role in higher education. EDUCAUSE supports those who lead, manage, and use information technology through a comprehensive range of resources and activities. For more information, visit educause.edu.

3 What You Need to Know The web content management system (CMS) market is the second fastest changing market in higher education (figure 1). This high ranking is reflective of the volume of institutions that plan to replace their system in the next three years (21%; third behind IT service desk management and faculty and staff ) and the relatively recent average year of implementation (2009). most change system area rate of change* least change 71% customized 24% outsourced '01 '02 '03 '04 '05 '06 '07 '08 '09 mean year of implementation Customer relationship management Web content management Business intelligence reporting IT service desk management Data warehouse Room scheduling student Facilities management Learning management faculty/staff Grants management: preaward Human resources information Grants management: postaward Admissions: undergraduate Procurement Library Advancement/fundraising Financial management Financial aid Student information systems customized systems outsourced *Rate of change is an indicator of how rapidly a system area is changing. It is a composite score based on year of current implementation and on plans to implement new systems or replace existing ones. Systems with the highest rate of change typically have been implemented recently or are expected to be implemented or replaced soon. Figure 1. Characteristics of core information systems 3

4 Churn in this market is expected to continue as institutions attempt to keep pace with new technology; a system implemented in 2009 would have been implemented before the ipad, before HTML5, and before responsive web design. Currently, one-fifth (21%) of institutions with a web CMS are planning to modernize their system in the next three years; of those that aren t planning to replace their solution in the next three years, one-third (34%) have implemented a solution in the past three years (figure 2). As institutions move from a brochureware web presence to one that facilitates engagement with students, faculty, staff, and alumni, they are looking for solutions that support mobility, social interaction, interoperability, and open content creation. Unit responsible for providing system Central IT has primary responsibility Another unit on campus has primary responsibility 63% 33% Plans to replace in the next three years Yes No 21% 6 The system or district office has primary responsibility 2% This system is not provided 2% Unknown 18% Implemented solution in the past three years Yes No 34% 66% Figure 2. System provision and plans for change 4

6 Market Shift: The market share for open-source solutions (Drupal, WordPress, dotcms) has grown from 17% in 2011 to 34% in 2014 as institutions switch to PHP-based products such as Drupal (2) and WordPress (11%) (figure 4). Share for vendor solutions, for homegrown solutions, and for solutions at less than 3% of institutions ( other solutions) has declined since 2011 (43% in 2011 to 38% in 2014, 11% in 2011 to 7% in 2014, and 3 in 2011 to 24% in 2014, respectively). It is unclear whether share growth for Drupal and WordPress represents software preference or platform preference. PHP share (Drupal, WordPress) increased from 2011 to 2014 (15% to 31%). Share for Java-based solutions (TERMINALFOUR Site Manager, OmniUpdate OU Campus, Hannon Hill Cascade Server, dotcms) increased from 19% in 2011 to % in 2014, while share for ASP.NET solutions (Ingeniux CMS, Microsoft SharePoint, Ektron CMS, Sitecore, OpenText Web Site Management) declined from 18% in 2011 to 14% in Hannon Hill Cascade Server Homegrown Drupal OmniUpdate OU Campus WordPress Microsoft SharePoint Percentage of respondents Open source Vendor Homegrown Figure web content management system market (top 5 solutions, homegrown, and other) 6

7 Management Strategy Although most institutions (%) still opt for an in-house implementation, one-sixth (16%) have a software-as-a-service (SaaS) implementation, which may provide benefits such as cost savings and scalability. Of the top 5 vendors (listed in order of market share in figure 5), OmniUpdate OU Campus is most likely to have a SaaS implementation (36%) Drupal Hannon Hill Cascade Server 10 WordPress OmniUpdate OU Campus 10 Microsoft SharePoint In-house Vendor-managed PaaS Vendor-hosted IaaS Vendor-managed SaaS Hosted or managed by another institution Figure 5. Management strategies in use for top 5 solutions 7

9 Case Study: Transitioning to WordPress at the University of Central Florida About three and a half years ago, Information Technologies and Resources (IT&R) at the University of Central Florida (UCF) began to reassess its web CMS strategy, particularly for the main ucf.edu website. Over time, web content morphed organically, resulting in different web CMSs, operating on different servers across campus. Coincidentally, at about the same time UCF IT&R began university-wide initiatives to consolidate servers in its main data center and to develop shared services to enhance efficiency and security. These initiatives, combined with an outdated vendor web CMS solution, created a perfect retooling opportunity. Having discussed website development over the years, IT&R s Computer Services & Telecommunications (CS&T) division and Communications and Marketing decided to tackle this project together. Their plan: Communications and Marketing handles the front-end web development process and CS&T maintains the back-end hardware/ server/support pieces. The collaboration required considerable discussion, compromise, and consensus, taking a year and a half to plan and coordinate system and backup requirements. Both groups believe this lengthened the transition in web server platforms but considered it a worthwhile investment of time. The payoff: a smooth implementation and a solid working relationship. Front-end web CMS requirements include flexibility, good visualization, and a large user-base community to provide needed resources and support. UCF chose WordPress because Communications and Marketing already maintained a smaller-scale implementation. Meanwhile, CS&T created 10 virtual servers housed in its data center on a VMware server cluster and deployed a Linux operating system, which was more scalable than UCF Marketing s Windows implementation. The decision to use Linux represented a new direction for UCF. The university had not previously run Linux at a production level for web servers, but both CS&T and Communications and Marketing decided to use Linux after discussing the pros and cons. Both groups believed that it was especially important to proactively address security measures, given WordPress s potential open-source security vulnerabilities. For example, the UCF system uses Security-Enhanced Linux and HTTPS/SSL. A lock down feature for the ucf.edu site prevents accidental or malicious code changes. Tiered security roles allow content managers to perform their jobs with required access level; only a top-level WordPress administrator controls code installations and reviews plugins. Ongoing security measures include regular WordPress server and application updates and routine security vulnerability scans for servers and applications. If a security problem occurs, a dedicated channel hastens response and coordination between WordPress site administrators and technical liaisons. Developers regularly share best practices and lessons learned. 9

10 Since the launch of the WordPress CMS in 2013, Communications and Marketing developed a fast and efficient web-production process, backed by CS&T s stable and reliable infrastructure. They can launch a new website in under a week if needed, and they can quickly redesign websites, as university situations require, by replicating minor WordPress theme styling changes. Over time, other UCF colleges, administrative departments, and the library took notice, replacing homegrown or outsourced solutions with the Communications and Marketing/CS&T model. Today, the main ucf.edu website and its applications remain in a separate system, and Communications and Marketing manages a second hosted WordPress system instance to handle this additional demand. Together both instances support 60 sites, which is projected to grow to 217 sites over the next fiscal year. Over time, two particular benefits have emerged: a reduced number of CMSs used at UCF, and a more consistent look and feel for the content and the website presence. For now, both parties are extremely satisfied with their WordPress environment and their shared services arrangement. No major changes are currently planned, though migration from the data center to the cloud could be a longer-term consideration. 10

11 Conclusion In response to mobile proliferation, many institutions are replacing their web content management systems with solutions that foster community interaction and system interoperability. With this shift, market share for open-source options, PHP solutions, and Java-based solutions is increasing. Although in-house solutions are still the norm, many institutions have chosen a SaaS implementation. New implementations may require cross-institutional collaboration and coordination. As UCF found, investing the necessary time in collaboration can lead to a robust, consolidated system implementation with buy-in from multiple stakeholders. Acknowledgments ECAR wishes to thank Patrick Burt, Interim Associate Vice President and Creative Director, UCF Marketing; Robert Yanckello, Chief Technology Officer, CS&T; and Joel L. Hartman, Vice Provost and CIO, IT&R, at the University of Central Florida for their help with this case study. Notes 1. For more information on solutions and associated platforms see the list of proprietary software at the Wikipedia page that lists content management systems. 2. Vendor-hosted options include infrastructure as a service (IaaS), platform as a service (PaaS), and software as a service (SaaS). About the Enterprise Application Market Series The Enterprise Application Market report series from the EDUCAUSE Center for Analysis and Research focuses on data from the EDUCAUSE Core Data Service (CDS) to better understand how higher education institutions approach various information systems. Market share and system rate of change are among the metrics highlighted in this series. Information provided for this series was derived from Module 8 of CDS, which asked several questions regarding information systems and applications. For reports in the 2014 series, responses from 560 institutions were analyzed. Only U.S. institutions are represented in this series. 11

SPECIAL ADMINISTRATIVE BOARD OF THE TRANSITIONAL SCHOOL DISTRICT OF THE CITY OF ST. LOUIS Purchasing Department 801 North 11th Street Saint Louis, Missouri 63101 RFP# 027-1516 Website and Mobile App Development

NAVIGATING THE MAZE 2013 LEGAL CIO ROUNDTABLE RETREAT March 3-5, 2013 The Boulders Hotel Carefree, Arizona The Legal Cloud What is Cloud Computing? Working in the Cloud Cloud Computing is A way to work

Agenda About SUNY and ITEC Cloud project Challenges and Use cases for ITEC Cloud EM Solution Business Benefits About SUNY Power of SUNY Nations Largest State University System 64 Geographically Dispersed

WHITE PAPER A Guide to Web Content Management System Evaluation By Lance Merker, President and CEO, OmniUpdate Introduction Purchasing a web content management system (CMS) can be a lengthy process and

Virtual Infrastructure Security 2 The virtual server is a perfect alternative to using multiple physical servers: several virtual servers are hosted on one physical server and each of them functions both

WINDOWS AZURE EXECUTION MODELS Windows Azure provides three different execution models for running applications: Virtual Machines, Web Sites, and Cloud Services. Each one provides a different set of services,

SkySight: New Capabilities to Accelerate Your Journey to the Cloud There is no longer any question about the business value of the cloud model. The new question is how to expedite the transition from strategy

Ivan Zapevalov 2 Outline What is cloud computing? History Cloud service models Cloud deployment forms Advantages/disadvantages 3 What is cloud computing? 4 What is cloud computing? Cloud computing is the

Core Data Service 2015 IT Domain Definition Change Overview Administration and Management of IT Administration of central IT organization CIO or CTO position Institutional IT planning Financial planning

The following framework describes the technology infrastructure plan of the University of North Carolina at Greensboro (UNCG). As such, it is a continuously evolving document and will always be in a state

A presentation from and October 19th 2010 Program Introduction to MicroAge Maria Fiore Business Development Manager Hartco SME and «cloud computing» Hugo Boutet igovirtual 2006 MicroAge Introduction to

Information Technology Strategic Plan 2013 9/23/2013 Unit Mission Statement: Information Technology Shared Services is dedicated to providing unparalleled service and support to the UC Davis College of

Information Technology Services Inventory of Cost Savings Over the past few years, Information Technology Services in partnership with the broader Penn State IT community has made significant strides to

How to choose the 'right' CMS for a website Spiros Trivizas STiX - web based solutions stix.gr Internet World 2012 - April 24th This presentation will help you choose the most appropriate Web Content Management

Cloud Strategy Information Systems and Technology Bruce Campbell What is the Cloud? From http://csrc.nist.gov/publications/nistpubs/800-145/sp800-145.pdf Cloud computing is a model for enabling ubiquitous,

Moraine Valley Community College Strategic Technology Priorities and Goals FY 2016-2019 Letter from the President Moraine Valley Community College s mission of providing a learning-centered environment

Table of Contents About the book Copyright Preface About the author Cloud Computing Amazing Types of Cloud Computing Top Reasons Why Should We Adopt Cloud Pros and Cons of Business Cloud Computing 5 Tips

Winning with EPiServer Doing what no one else is doing Digital Marketing E-Commerce Improving customer experience by combing e-commerce and digital marketing software Doing what no one else is doing Customer

Microsoft Channel Partners Feel the Pain and Ecstasy of the Cloud Summary Microsoft is changing itself from the tried and true model of selling software product licenses, to a cloud company. While, this

Challenge Support educational excellence through the deployment of a stable, highly reliable, high-performance network, to enable multiple on-site business and research applications and online education

Challenge Support educational excellence through the deployment of a stable, highly reliable, high-performance network, to enable multiple on-site business and research applications and online education

May 28 th, 2014 Athens, Greece Cloud Computing: The Next Big Thing? Where we are. What lies ahead. About Performance For more than 15 years, we architect, implement and deliver state of the art solutions

White Paper: Local Government IT Efficiency 2014, igroup ltd. All rights reserved. INTELLECTUAL PROPERTY DISCLAIMER This white paper is for informational purposes only and is provided as is with no warranties

Business white paper Standardize your ITSM An HP approach based on best practices Table of contents 3 Introduction 3 Benefits and challenges 5 The HP approach to standardizing ITSM 6 Establish an IT operations

Visma.net Guide On-premises vs. cloud What you need to consider to make the right choice for your business On-premises vs. cloud Today s dilemma demystified! Contents Introduction... 2 What is an on-premises

We empower users through nifty solutions 2015 CONTENTS 01 About Us 02 What We Do 03 Technology 04 Client Projects 05 Partners 06 Events 07 The Team 3 01 ABOUT US NIFTIT is a SharePoint consulting agency

Request for Proposal Development of St. Cloud Technical & Community College Website April 2015 QUESTIONS AND ANSWERS Questions were submitted via email by vendors or asked at the Q&A on April 14. Answers

From 0 to Drupal in Six Months A Case Study on How the Stony Brook University IT Department Migrated to Drupal Richard von Rauchhaupt http://www.stonybrook.edu/it Richard.vonRauchhaupt@stonybrook.edu Previous

2014 Service Availability Benchmark Survey Published by Executive Summary This benchmark survey presents service availability metrics that allow IT infrastructure, business continuity, and disaster recovery

Where in the Cloud are You? Session 17032 Thursday, March 5, 2015: 1:45 PM-2:45 PM Virginia (Sheraton Seattle) Abstract The goal of this session is to understanding what is meant when we say Where in the

Cloud creates path to profitability for Australian businesses A complimentary report from cloud-based business management software provider NetSuite Introduction Australian businesses are facing a dynamic

The Continuing Enterprise Cloud Computing Evolution A Market Overview based on Primary Research Benchmarking, November 2012 1 Agenda Key Findings Goals and key questions What is the cloud market from a

THE UNIVERSITY OF THE WEST INDIES OPEN CAMPUS ADVERTISEMENT ENTERPRISE APPLICATIONS SUPPORT MANAGER COMPUTING AND TECHNOLOGY SERVICES DEPARTMENT (CATS) (TRINIDAD AND TOBAGO) Applications are invited for

Cloud computing: Cloud Computing A model of data processing in which high scalability IT solutions are delivered to multiple users: as a service, on a mass scale, on the Internet. Network services offering:

CLOUD COMPUTING & WINDOWS AZURE WORKSHOP Overview This workshop is an introduction to cloud computing and specifically Microsoft s public cloud offering in Windows Azure. Windows Azure has been described

Everything You Need To Know About Cloud Computing What Every Business Owner Should Consider When Choosing Cloud Hosted Versus Internally Hosted Software 1 INTRODUCTION Cloud computing is the current information

IT Infrastructure to Support Analytics Research Bulletin October 30, 2012 Jerrold M. Grochow Laying the Groundwork for Institutional Analytics Introduction Analytics has become a hot topic in the educational

An SME perspective on Cloud Computing November 09 About ENISA The European Network and Information Security Agency (ENISA) is an EU agency created to advance the functioning of the internal market. ENISA

Eastern Illinois University information technology services strategic plan January, 2014 Introduction With the selection of emerging technologies as one of the six themes of the university s recent strategic

Find the Right Cloud Computing Solution In This Paper There are three main cloud computing deployment models: private, public, and hybrid The true value of the cloud is achieved when the services it delivers

LRCVB RFP #2015-013 Website Redesign Questions & Answers 1. Can companies from outside the USA apply for this bid? a. Yes, however, the company must address time zone issues and communication methods to

city cloud - the leading kvm based iaas in europe How City Network created one of the leading IaaS in Europe using KVM and op5 Author: Özgür Bal - City Network Andreas Månsson - op5 AB 2014 Content Executive