Bank of America Launches Online and Mobile Cash Back Deals Nationwide

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"And we understand that consumers are busier and savvier than ever, which is why we’re making it easy for customers to earn cash back while they’re online or on the go."

Bank of America today announced national availability of its online and
mobile cash back deals program, BankAmeriDealsTM.
With a simple click of a button or tap on the screen, customers choose
the deals they want through Bank of America’s Online Banking and Mobile
Banking app. Cash back deals are put right into the customers’ account
and are in addition to other rewards customers may already receive.
Through the program, which has been rolling out in phases throughout the
country, more than 130 million cash back deals have been served to
customers. The program is free for Online Banking and Mobile Banking
customers.

“Our customers continue to tell us how important it is to save money
while they shop,” said Aditya Bhasin, Consumer Marketing and Online and
Mobile executive. “And we understand that consumers are busier and
savvier than ever, which is why we’re making it easy for customers to
earn cash back while they’re online or on the go.”

With BankAmeriDeals:

Deals from a variety of retail categories appear in Online Banking, so
customers can choose the deals they want while they’re managing their
finances.

Offers are also available via mobile apps, so customers can choose
them on the go.

Cash back is put into customer accounts.

Cash back is in addition to other rewards.

“As we’ve rolled out the program, our customers’ feedback is that they
like the ease and convenience of it, they don’t have to clip, print or
remember any coupons or codes since the cash goes right into their
accounts, plus they love getting cash back in addition to other
rewards,” said Bhasin.

BankAmeriDeals offers cash back deals from a variety of retail
categories, including discount department stores, fast food chains and
casual dining restaurants. The program, run by Cardlytics through its
targeted advertising network, includes national as well as local and
regional merchants such as, Aeropostale, The Body Shop, FedEx Office,
AutoZone, Redbox and the Atlanta Braves.

“The BankAmeriDeals program is another way Redbox can deliver
simplicity, value and convenience to consumers,” said Mark Achler,
senior vice president of New Business, Innovation and Strategy at
Redbox. “We can now easily extend relevant Redbox offers to consumers
when they review their debit or credit card transactions online or
through their mobile banking app.”

“The Atlanta Braves are excited to be part of the BankAmeriDeals
program,” said Paul Adams, director of Ticket Sales for the Atlanta
Braves. “It’s so simple for customers and businesses to use because the
deals are carried right on their debit or credit card. Most importantly,
we feel confident about reaching the right consumers with
BankAmeriDeals. We see it as a great way to further strengthen our
partnership with Bank of America and help reward their customers in the
process.”

Bank of America customers simply log into their Online Banking account
to view their deals in the “Cash Back Deals” section and choose the
stores and restaurants that are relevant to them. Customers can also
access BankAmeriDeals using the new “Deals” button in the mobile app on
the iPhone®, iPod Touch®, iPad® and
coming soon on the Android™ handset, Android Tablet™ ,Windows®
Phone, and Kindle Fire™. The selected deals are redeemed the next time
they shop using their eligible Bank of America credit or debit card or
Merrill Lynch credit card as they normally would. The cash back is
automatically credited to the checking
or credit
card account of their choice the next month, and is in addition to
any rewards customers already earn.

Customers can stay on top of their BankAmeriDeals offers by signing up
to receive email or mobile alerts to let them know about new deals,
expiring deals and the cash back they’ve earned. Bank of America does
not share personal information with merchants to bring customers these
cash back offers. Customers also have the opportunity to opt out of
seeing BankAmeriDeals at any time.

Bank of America

Bank of America is one of the world's largest financial institutions,
serving individual consumers, small- and middle-market businesses and
large corporations with a full range of banking, investing, asset
management and other financial and risk management products and
services. The company provides unmatched convenience in the United
States, serving approximately 56 million consumer and small business
relationships with approximately 5,600 retail banking offices and
approximately 16,200 ATMs and award-winning online banking with 30
million active users. Bank of America is among the world's leading
wealth management companies and is a global leader in corporate and
investment banking and trading across a broad range of asset classes,
serving corporations, governments, institutions and individuals around
the world. Bank of America offers industry-leading support to
approximately 4 million small business owners through a suite of
innovative, easy-to-use online products and services. The company serves
clients through operations in more than 40 countries. Bank of America
Corporation stock (NYSE: BAC) is a component of the Dow Jones Industrial
Average and is listed on the New York Stock Exchange.