The more fake the culture is, the more of a sucker it is for fake authenticity. Politics thrives on that same fake authenticity.

Mitt Romney, a fake authentic politician of the old school, back when politicians were working with magazine covers, snapshots and a 30 second clip, couldn't compete against the truly fake Barack Obama, who in truly modern media style doesn't just fake 30 seconds or 30 minutes in front of the camera, but fakes his entire life going back decades.

Obama is truly fake. He is authentically unreal. There is absolutely nothing to him. If you take away all the work that was done to make him famous, there would be nothing there. And that is exactly why he is the perfect avatar for the media age.