Tag Archives: Rebranding

This site has been inactive for a while, but that doesn’t mean that #beerclub is done for. We’re still going strong, and each week we’re still drinking a new beer. In the last year, we’ve had field trips to different bars, beer fests, and brewery tours. With the new year, we have no plans of slowing down.

With that in mind, we’re planning an exciting field trip for January. One of our more popular field trips in 2011 was to Milwaukee Brewing Company for their tour. It was so popular that we’re doing it again.

Brewery tours are a facet of the industry that I just can’t get enough of. A mix of entertainment and education that is uniquely beer. Wineries often open their doors to the public, but usually through a tasting room. The drinker isn’t able to get the full experience and see behind the curtain and into the of the soul of the producer. Many times the breweries have such a small staff that you’ll be taking your tour with one of the head brewers or people who are working the line and know the business better than anyone.

Join us on January 28th for what promises to be a special field trip, worry of the history books. We will be meeting at the brewery at 1:00 for a special #beerclub private tour. This tour is before the doors open to the public, so we’ll have our run of the place. The tour will be as good as you can get from any brewery tour anywhere. Count on it.

If the tour wasn’t enough to grab your attention, there’s an extra special surprise in store for us. As many of you know, Milwaukee Brewing Co. is undergoing a rebranding. As a part of this rebranding, they are rolling out a completely revamped, and very cool new website. One special feature of this site is a place for #beerclub to chime in on their beers. After our tour, we’ve been invited to a special #beerclub only tasting session where we can add our thoughts to their website. It will be an event not to miss!

We’ll most likely head over to a bar after the tour, so if you’re not able to make it early enough to do the tour, feel free to tweet us to see where we end up.