Have you ever tried out virtual reality like the Oculus Rift? Facebook bet huge on the technology when it purchased Oculus VR for a cool $2 billion. One day very soon, humans could be enjoying movies, playing games and even consulting a doctor face-to-face.

But have you ever thought about the benefits of virtual reality for chickens?

An ISU professor has. TechCrunch reports:

One project from Iowa State University assistant professor Austin Stewart (via FastCo Exist) imagines how VR goggles could make chickens believe they’re free-range, even when they’re not. They can explore a virtual grassland, and with future iterations of Oculus, even peck at the ground and bob their heads around to take in the landscape at different angles.