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Eros Group, the sole distributor of world-renowned brands Samsung, Hitachi, Linksys, Candy & TCL and one of the leading players in consumer electronics, telecom, and allied multi-products in the Middle East, was awarded the esteemed SuperBrands 2011 Award. The award was presented to Mr. Niranjan Gidwani, Deputy CEO of Eros Group by Mike English, Director of SuperBrands Middle East, at the celebratory night held at Intercontinental Hotel, Dubai Festival City on Monday night.

Comprehensive assessments led to Eros Group being conferred with the sought-after ‘SuperBrand’ status by the UAE SuperBrands Council, a ten-member group made up of eminent figures from the business world. Eros Group was chosen as one of the SuperBrands along 60 other brands in the UAE from over 700 brands that were reviewed.

Mr. Niranjan Gidwani, Deputy CEO of Eros Group said, “I am grateful to accept this award on behalf of the entire Eros Group family. I would like to take this opportunity to thank all our stakeholders, customers and employees for their contributions which have steered us to achieve a reputation of consistency and excellence. Eros Group has come a long way from its humble beginnings over four decades back, as today we boast of a wide range of brands under our umbrella, each one significantly adding to our success.”

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Background information

Eros Group, a family owned business of Badri Group of Companies that comprises of over 10 companies, each known for its consistency and reliability, markets products and services of highest quality, thus placing the Group as one of the leading groups in the UAE's business community and beyond. The group has a strong team of more than 1200 employees with professional experience in various fields. The Group’s Chief Executive, Mr. Deepak J Babani and a team of highly qualified and experienced managers provide direction, executive control and management. Eros’ consistently high quality sales and services of products is a testimony to group’s excellence in business process and employee involvement. It is also reflected in the group’s accreditation to the ISO 9001:2000 Quality Systems.

Eros Group, a family owned business of Badri Group of Companies that comprises of over 10 companies, each known for its consistency and reliability, markets products and services of highest quality, thus placing the Group as one of the leading groups in the UAE's business community and beyond. The group has a strong team of more than 1200 employees with professional experience in various fields. The Group’s Chief Executive, Mr. Deepak J Babani and a team of highly qualified and experienced managers provide direction, executive control and management. Eros’ consistently high quality sales and services of products is a testimony to group’s excellence in business process and employee involvement. It is also reflected in the group’s accreditation to the ISO 9001:2000 Quality Systems.

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The Superbrands organisation is acclaimed worldwide as being the independent authority and arbiter of branding excellence and is committed to paying tribute to exceptional brands and promoting the discipline of branding. The work Superbrands does is recognised through their books, Events and Awards programmes, internet sites, research and through significant international media and PR coverage in newspapers, magazines and on television and radio.More...

The Superbrands organisation is acclaimed worldwide as being the independent authority and arbiter of branding excellence and is committed to paying tribute to exceptional brands and promoting the discipline of branding. The work Superbrands does is recognised through their books, Events and Awards programmes, internet sites, research and through significant international media and PR coverage in newspapers, magazines and on television and radio.

The Superbrands organisation was originally set up in London in 1994 where it published the first Superbrands book. Since then it has expanded its operations to 86 countries worldwide including Argentina, Australia, Brazil, China, Denmark, Egypt, France, Germany, Greece, Hong Kong, Hungary, India, Indonesia, Ireland, Italy, Kuwait. Lebanon, Malaysia, Mexico, Morocco, Netherlands, Norway, Pakistan, Philippines, Poland, Portugal, Russia, Saudi Arabia, Singapore, Spain, Sri Lanka, Sweden, Thailand, Turkey, United Arab Emirates, United Kingdom and the United States.

Superbrands publishes a series of books including Superbrands, Business Superbrands (on B2B brands), Cool Brands and eBrands - making the series of books the largest collection of insights into some of the greatest brands in the world. To date over 10,000 individual brands have been featured worldwide.

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Launched in 2007, Raee is a public relations consultancy that specializes in reputation management, positioning and re-positioning strategy, crisis communication and recovery, integrated communications, and events. Drawn from an international cross-section of journalism, PR and creative professionals, Raee's team is fuelled by passion and guided by fact.

Launched in 2007, Raee is a public relations consultancy that specializes in reputation management, positioning and re-positioning strategy, crisis communication and recovery, integrated communications, and events. Drawn from an international cross-section of journalism, PR and creative professionals, Raee's team is fuelled by passion and guided by fact.