Washington Traffic Safety

Washington Traffic Safety Commission (WTSC) is a state organization responsible for all traffic safety education and information. WTSC came to GCI to help them realize their vision to reduce traffic fatalities and serious injuries to zero by 2030 by following Target Zero.

Seat belt safety, cell phone use and texting while driving were identified as our initial target areas. These rapidly expanded to include heightened visibility of DUI patrols, teen driving education and motorcycle safety.

Our client of more than 30 years has hired us to do a multitude of services such as, TV commercials, social media, brochures, billboards, posters, logos, direct mail campaigns, programs and banners.

In addition to the statistical success of our work for WTSC, GCI was proud to be awarded a 2010 Silver Davey Award for our print work on the project.