Product failures are never something that a product manager wants to talk about. We all live with the secret dread that someday the product that we are responsible might turn out to be a failure. When that happens, we all expect that we'll be asked to leave the company.
What You'll Find Inside:
* HOW DELL PRODUCT MANAGERS STOLE CHRISTMAS
* NEW COKE: A PRODUCT MANAGER CAMPFIRE STORY
* PEPSI FUMBLE

Six astronauts with heavy brand sponsorship have been sent on humanity’s first manned mission to Mars, and cameras around the world are watching their every move and paying for the things they say. Upon landing the crew will discover that they are not the only ones dramatizing the mission with cheap theatrics: so too are the Martians.