Gucci Unveils A 2,500 Square Foot Outdoor Mural In New York

Making a statement during fashion month.

Gucci surprises us once again (we’re not complaining) with a colossal hand-painted outdoor mural in Soho New York, in conjunction with New York Fashion Week. Titled The Hermit, the artwork designed by San Francisco-Based illustrator Jayde Fish is painted out—large, taking up the 2,500 square foot space wall.

Alessandro Michele, known to collaborate with artists from different backgrounds found Fish’s work through her Instagram, @mrsjaydefish, and have previously featured her creations on his Women’s Spring/Summer 2017 collection. Fish tells Gucci that, “The characters in my drawings derive from my personal life. I'm inspired by nature, science books, fashion, architecture, antiques and folklore.”

If you do find yourself in New York from now until March 31, head to Lafayette Street, between Prince Street and Spring Street to catch this beautiful mural. Exclusive Snapchat ‘geofilters’ created by Jayde Fish are available in the vicinity of the artwork.