NEW DESIGNERS' BRIGHT LIGHTS CELEBRATE 21 YEARS

London (United Kingdom) - New Designers, the foremost graduate showcase of Britain's most talented designers, celebrates 21 years of design excellence with two weeks of unrivalled creativity.

London (United Kingdom) - New Designers, the foremost graduate showcase of
Britain's most talented designers, celebrates 21 years of design
excellence with two weeks of unrivalled creativity - from 29 June to 2
July and 6 July to 9 July. To mark the special anniversary, a senior
government minister will open Part 1; broadcaster, commentator and
designer, Kevin McCloud will open Part 2.

The
unprecedented success of the exhibition is due to the continued high
quality of the young designers whose careers the show has launched.
More than 4,000 graduate designers from 20 creative disciplines will
display their skills to an anticipated audience of over 14,000 design
hungry visitors, both consumer and trade.

A popular feature at New Designers is the One Year On showcase
which presents work by approximately 50 selected designer makers,
curated by Max Fraser, who have established businesses in the past 12
months. All of the work on display is available to purchase and
commissions are welcomed. The makers range from skilled furniture
designers to jewellers, textiles and accessories as well as functional
and decorative ceramics and glass makers.

The energy and
vitality of the show is represented in the new creative branding which
has been devised by Park Studio, and evolves the iconic neon ND logo to
give it a contemporary twist. The striking creative is applied to a
relaunched website, strong marketing campaign and ably demonstrates the
breadth of creativity of the young designers whose skills range across
2 and 3 dimensions.

In June 2005, New Designers launched www.newdesignersonline.co.uk,
a dedicated design directory website to promote young professional
designers. The website has proved to be an invaluable online resource
for editors, commissioning architects, fashion houses, interior
designers, graphic and photography project managers in fact all who
regularly visit the show to spot and snap up the hottest new talent.

New
Designers is supported by many facets of the creative industries who
regard this event as the lifeblood for fresh ideas and talent.
Longstanding sponsors include Hallmark Cards Plc, The Dyson Foundation,
DKNY, Tigerprint, The Textile Society, The Goldsmiths Company and in
2006 there are new awards presented by Atelier (Abigail Ahern); Cole
& Sons; Global Inventions, Contemporary Applied Arts and
Metropolitan Works. In addition to financial prizes, many of the awards
also offer invaluable work experience or professional manufacturing
facilities.

Acknowledging that design education doesn't
stop with a degree, New Designers hosts a series of seminars and
practical workshops. The National Council for Graduate Entrepreneurship
(NCGE) is holding two 'Flying Start' rallies to encourage designers
wishing to set up their own businesses. The Crafts Council is running a
programme offering advice to help develop professional practices.

"Celebrating
21 years makes us very proud. There are very few exhibitions or events
that have stayed the test of time with such consistent quality and
vibrancy. Much is due to the continued support of the design industry
as sponsors who recognise the importance of encouraging young talent;
and, of course, the international reputation for innovation and
excellence displayed by British design courses," said Event Director,
Isobel Dennis.