Archive for the ‘mobile marketplace’ Category

Because on Mondays, it seems like there’s always something of import to occur within the mobile space.

I guess one could say that for every other day of the week, and maybe it just seems more notable to me on Mondays.

In today’s case, it was Yahoo’s announced acquisition of Summly, a mobile app that has a unique algorithm which helps summarize news stories and which was started by a 15 year-old programmer, Nick D’Alosio. The Summly took Apple’s “Best Apps of 2012” award for Intuitive Touch capability.

So of course the first thing that will happen post acquisition is that the app will be REMOVED from the App Store starting today.

The idea, of course, being that someday soon the capabilities of Summly will find themselves embedded in other Yahoo apps. Yeah, and I’ve got some great swamp land in south Florida that I’d like to show you.

Turbo recently shelled out a little over a hundred bucks for the daskeyboard Professional Model S. This keyboard features Mac-specific functions such as media controls, brightness controls, command and alt/option keys, eject and clear keys. The Professional Model S for Mac is “plug and play” with Mac computers and updated to also include media controls.

On the topic of mobile, nobody’s ever really created a good mobile Bluetooth keyboard that’s portable and, preferably, folds up…and I’ve tried just about all of them…Kickstarter, anyone?

But I am VERY happy with my new daskeyboard keyboard, which I’m going to tell you all about now.

When I’m working at home, it’s like hearing a machine gun emanating from my office (They don’t call me Turbo for nothin’, and it mostly had to do with my typing speed…How else would you expect me to be able to generate all these blog posts!?)

I saw daskeyboards for the first time last year at SXSW, but I was able to contain my credit card. This year, I decided to jump in headfirst.

With a discount, I was able to get the daskeyboard Pro Model S for about $100, and though that might seem like a lot for a keyboard, when you spend as much time every day in front of a computer as I do, it seemed like a pretty good investment at the time — and that turned out to be the case.

Remember those original IBM AT and XT (and later, PS/2) computers where you could use those clickety-clack Model M keyboards? Well, daskeyboard has reinvented that PC keyboarding past, and you can now go clickety-clack at 90 words per minute with the lightest, softest, but clickiest touch you can imagine.

Only this time, you can do it on both Macs and PCs, and you can do it all in black.

Anybody watch that Samsung Galaxy S4 launch last night on the Webcast from Radio City Music Hall in New York City?

Well, the latest episode of Smash it certainly was not. I think the entire show could probably have used a dramaturg, but hey, what do I know? The last show I saw at Radio City Music Hall was Iron Maiden sometime around 1985.

But, if Samsung doesn’t exactly have a handle on the number of the thespian beast, they certainly do seem to have learned how to make smartphones.

Once I got past all the drama last night, I was ready to shell out a few hundred bucks to move back into the smartphone camp (I’m currently carrying an LG feature phone from Verizon, because unlike most people, I actually still use my cell phone to TALK to OTHER HUMAN BEINGS.) I currently depend on an iPod Touch 5th gen for most of my tablet computing (news consumption, email, calendaring, shooter games, travel, etc.)

But at some point, I’m going to create my own harmonic computing convergence and try to come back to one device.

Of course, the price point for an unlocked Galaxy S4 will likely require a second mortage, and that’s if you can even find one.

So I’m also keeping an eye on the downmarket players like BLU Products, a little known player from whom I recently ordered an unlocked feature phone for $35 that I now use as my bat phone.

BLU is introducing a whole slate of new smartphones in April, entitled “Live View,” “Life One,” and “Life Play,” all of which will allegedly be sold unlocked on Amazon and range between $229 and $299.

The Life View model will include a 5.7-inch display (bigger than the Galaxy 5 at 5 inches), a 12-megapixel rear/5-megapixel front camera, 1GB RAM, 16GB of expandable storage, and also a 2,600Ah battery for those lonnngg plane rides to Bangalore.

What’s apparently not good enough for Google is having an RSS reader. It was just announced that Google Reader was going to be taken out back to the Google woodshed and shot, as of July 1 of this year, a resultant casualty of Google’s annual “Spring Cleaning.”

To whit I ask, couldn’t they have found something less useful to “clean?”

Not to pile on, but this is a really dumb move for Google, if not for the bad PR value alone (and there’s been plenty of that). Google Reader was a beloved product, if only by the niche social digerati — you know, all those massive influencers with a big social media megaphone.

For my money, it’s a jaded move — Google’s not making any money off Reader, and RSS feeds are notoriously difficult to measure, so why not bury it in the Mountain View backyard? On the other hand, it would be nice for them to keep a useful tool that helps we bloggers keep our blogging sanity, and Reader does/did? just that.

C’est la Google vie…I’ve turned to Feedly online and on the iPod, and Reeder on the Mac, to assuage my soon-to-be Google Readerless existence. So far, I’m digging the newspaper-ish like layout. I just hope I can learn how to add and subtract feeds as easily as I was able to on the Google Reader cloud.

As for my post-SXSW-partum depression, the sun’s shining in Austin and I plan to get out and play some golf this weekend. But I’ll just say this: For me, Best SouthBy ever. I saw a lot of great speakers and sessions, talked to a lot of cool and interesting people, consumed some of my native city’s great food and drink, and enjoyed myself all the way around.

And for those of you who made it to the IBM party at Haven Saturday night, well how about that? Definitely NOT your father’s IBM.

IBM and Signet Jewelers Ltd., the largest specialty retail jeweler in the U.S. and U.K., have worked together on a major e-commerce strategy and digital marketing redesign for Signet’s national U.S. store chains, Kay Jewelers and Jared, the Galleria of Jewelry.

This week the retail gurus of the world have been hobnobbing at the Jacob Javitts center in New York City as part of the National Retail Federation’s annual gathering.

So I thought it an appropriate opportunity to highlight a retail partnership between IBM and Signet Jewelers Ltd., the largest specialty retail jeweler in the U.S. and U.K..

IBM and Signet have worked together on a major e-commerce strategy and digital marketing redesign for Signet’s national U.S. store chains, Kay Jewelers and Jared the Galleria of Jewelry.

Building A Multichannel Strategy

The initiative has transformed the multichannel experience for Kay and Jared customers and resulted in consistent sales growth, including a year-over-year increase of 49 percent in online sales as reported in the company’s recently announced holiday sales for fiscal 2013.

To advance its existing multichannel retail strategy and supplement its e-commerce and information technology expertise, Signet Jewelers U.S. Division engaged consultants from IBM Global Business Services and its digital consulting and design practice, IBM Interactive.

IBM and Signet U.S. collaborated to develop a unified strategy for delivering a more consistent, branded and personalized customer experience to Kay and Jared customers everywhere they shop — whether in a physical store, online or via mobile.

Key components of the multi-phased strategy include the launch of new transactional mobile sites, which enable customers to shop and purchase Kay and Jared products from their mobile phones, and a redesign of the Kay.com and Jared.com websites, which went live before the busy holiday shopping season.

The new sites combine best practices in optimized navigation and functionality, making it easier for shoppers to find, compare and purchase products online, along with new custom features that deliver a more guided, personalized shopping experience for which the company is known.

For instance, shoppers can now chat live with a customer service representative, compare product details side-by-side to help determine their selection, track recently viewed items and much more.

Mi amigo Paul Papas, IBM’s Smarter Commerce Global Leader for Global Business Services, had this to say about the partnership:

“Much of Signet Jeweler’s success in building Kay and Jared into two of the most trusted retail brands can be attributed to the expertise and superior customer service they deliver to create a world-class shopping experience. In an industry known for being married to tradition, Signet Jewelers is a shining example of how bricks and mortar retailers are redefining the customer experience and embracing digital channels, like mobile and social, as part of their overall strategy to deliver personalized interactions to their customers at every touch point.”

Behind the Redesign

Initially starting with tactical enhancements to the Kay.com and Jared.com websites in late 2011, Signet U.S. launched complete redesigns of both sites in October 2012.

Signet introduced new mobile sites for each brand with transactional capabilities in mid-November.

The company has also launched a mobile app available on iTunes and the Android Market and introduced catalogs on the Google Catalogs app to tap into the growing population of mobile shoppers.

To elevate Signet’s social media presence, the company worked with IBM to define an engagement strategy, which Signet U.S. has begun implementing by launching a social media presence for Kay and Jared.

Each brand platform is focused on engaging consumers in the spaces that are most relevant to them, like Facebook and Twitter, to develop and sustain relationships, build loyalty and foster brand advocates who shop both in-store and online.

To help define Signet’s e-commerce strategy and roadmap, IBM executed research that included a customer segmentation analysis, voice of the customer surveys and in-store observations.

With deeper insights into customer needs and distinct shopping scenarios, as well as the capabilities required to support them online, Signet U.S. was able to deploy an integrated solution that extends the Kay and Jared in-store shopping experience to the web and mobile platforms.

About Signet Jewelers Ltd

Signet Jewelers is the largest specialty retail jeweler in the US and UK. Signet’s US division operates more than 1,325 stores in all 50 states primarily under the name brands of Kay Jewelers and Jared The Galleria Of Jewelry. Signet’s UK division operates more than 500 stores primarily under the name brands of H.Samuel and Ernest Jones.

Go here for more information about IBM Smarter Commerce and here for more information in specific about IBM’s Retail expertise.

One of the memes that seems to be jutting out from the first hours of the Consumer Electronics Show in Las Vegas centers around this notion of the “Smarter Home,” and IBM has jumped in head first.

Earlier today, IBM, STMicroelectronics, and Shaspa announced a collaboration to tap cloud and mobile computing for manufacturers and service providers to provide innovative ways for consumers to manage and interact with their homes’ functions and entertainment systems using multiple user interfaces such as voice recognition and physical gestures for a smarter home.

Yes, it looks as though we’ll finally be able to do something more productive with our appliances and air conditioning systems than simply yell at them!

A “smart home” brings networking functions together, creating a gateway that connects a television, computer or mobile device with smart meters, lights, appliances, plugs and sensors within the home as well as services from outside. Parks Associates forecasts that more than 8 billion devices will be connected on the home network by year-end 2015.

In Las Vegas this week during CES, the three companies mentioned will demonstrate a TV linked to ST’s Home Gateway, running software from business partner Shaspa, and connected to the IBM cloud.

Through sensors, the system can monitor home parameters such as temperature, carbon dioxide level through a wireless or batteryless IPv6 network, or human motion within the home. The data can be communicated to a smartphone or tablet via a wireless router. I

n this way, the homeowner can offload much of the home management to the cloud and interact with the system using event and time-based preset scenarios.

The companies anticipate that this initiative could allow consumers to use any device capable of running apps to manage a variety of personal activities such as viewing their home’s energy consumption; controlling security, heating and lighting systems; activating home appliances such as washing machines; monitoring health and assisted living conditions; or engaging in e-commerce.

Sony Bravia, Let The Pizza Guy In!

For example, a person with limited mobility could gesture to the TV to unlock the front door, turn up the heat or check vital signs. This project represents the future of electronics technology as sensing devices and equipment seamlessly respond to user needs and requests, emulating the way humans sense their environment.

In this project, ST’s Home Gateway and Shaspa’s embedded software acts as a bridge between the home and cloud services provided by the IBM SmartCloud Service Delivery Platform, which gives electronics manufacturers a cloud platform to manage smart devices and rapidly introduce new consumer services.

The gateway, based on a STiH416, provides the physical connectivity, provisioning and management middleware, application protocols, and interfaces for connecting and controlling the “Internet of Things.” The connected-home System-on-Chip runs software including Linux and a service management system compliant with the OSGi industry standard.

The infrastructure for the gateway-cloud service operation is provided by Shaspa’s GUI and application software.

Going Mobile In Your Living Room

IBM Worklight, in combination with the Mobile Interface of the Shaspa embedded software, is the mobile application platform that enables end users to control and manage their homes from their personal devices. The mobile platform is used to build the application, connect the app to all the sensors within the home, and manage all events that take place.

IBM software such as MQ Series and Worklight helps transmit the data to mobile devices. Data captured in the cloud supports the discovery of new insights through advanced analytics.

“Smarter buildings are an essential part of the journey towards a sustainable world, and this building-to-cloud system shows that connected living is becoming possible today,” said Oliver Goh, Founder & CEO of Shaspa. “This secure, scalable offering with be the enabler for ecosystems, enabling the fast creation and deployment of value-add services.”

The idea of an intelligent home that uses technology to enhance the lives of its occupants is far from new; in fact, it was a major theme in the 1933 Chicago World’s Fair. We are now in a position to realize the intelligent-home dream with systems that feature scalability, interoperability and security built-in from the start. This requires collaborations among leading players across the ecosystem.

The demo will be shown at two venues near the Las Vegas Convention Center: A private, invitation-only suite at The Encore Hotel (ST) and The Venetian, exhibit meeting room 2405 (IBM).

About IBM Cloud and Mobile ComputingMobility is fundamentally transforming the way people live, work, play and make decisions. As the first new technology platform for business to emerge since the advent of the World Wide Web, mobile computing represents one of the greatest opportunities facing organizations.

With an array of solutions that connect, secure, manage and develop the networks, infrastructure and applications that run the growing number of devices. IBM is enabling governments and industries to reinvent their business and reach customers, employees, partners and other constituents in completely new ways.

IBM has also helped thousands of clients adopt cloud models and manages millions of cloud based transactions every day. IBM assists clients in areas as diverse as banking, communications, healthcare and government to build their own clouds or securely tap into IBM cloud-based business and infrastructure services.

IBM is unique in bringing together key cloud technologies, deep process knowledge, a broad portfolio of cloud solutions, and a network of global delivery centers. For more information about IBM cloud solutions, visit www.ibm.com/smartcloud. Follow on Twitter @cloudchat and on our blog at www.thoughtsoncloud.com.

Click to enlarge. In Spiceworks’ “State of SMB IT 2H 2012” survey, mobile is moving on up. Tablets continue to grow in SMBs and in the last 6 months, adoption has tipped to over half (53%) of SMBs supporting tablets on their networks. The number of companies supporting tablets (53%) is on the verge of reaching the 59% ofcompanies who manage smartphones on their networks. Larger organizations are driving this trend towards more tablets in the workplace.

It’s that time of year. Google has released its 2012 Zeitgeist, telling us what’s on the minds of the world’s searchers.

Facebook, not to be out done, has released the Facebook Year In Review, “a look back at the people, moments and things that created the most buzz in 2012 among the billion people around the world on Facebook.”

Now, go and ask folks what they think about Facebook’s everchanging privacy controls, and we’ll see if the Facebook Year In Review gets soon revised.

But I’m actually more interested in a big report from a small, but growing networking software and social business upstart located right here in Austin, Texas.

Spiceworks connects 2.2 million IT professionals with more than 1,300 technology brands, and offers its IT management software through a novel ad-supported model. In turn, it claims to “help businesses to discover, buy and manage $405 billion worth of technology products and services each year.”

Spiceworks just released its semi-annual “State of SMB IT Report,” a collection of statistics, trends and opinions from small and medium business technology professionals from amongst their community.

This December’s study is the seventh edition, and claims to “keep the pulse on the happenings of small and medium business IT professionals and IT departments.”

First, I’m just happy to discover they still have a pulse.

The National Federation of Independent Business’ “Small Business Optimism Index,” which is reported monthly, indicated in its November report one of the steepest declines in its history. In fact, it has reported a lower index value only seven times since it first conducted its monthly surveys in 1986.

The Index dropped a full 5.6 points in November, bottoming out at 87.5 (In 2000, by juxtaposition, it was well above 100), indicating something was rotten in November. The Index’s own Web statement suggested “it is very clear that a stunning number of [small business] owners…expect worse business conditions in six months,” and that nearly half are certain things will be worse next year than they are now, with a head nod to the looming fiscal cliff talks, the promise of higher healthcare costs, and the “endless onslaught of new regulations.”

Chicken Little, the SMB sky is falling!

Clouds, Virtualization, And Tablets Are Driving The SMB IT Spending Bus

But fear not, the SMB adoption of new technology is riding to the small business rescue, or so suggests the Spiceworks SMB IT study.

The headlines? Though IT budgets are on the rise in the SMB, hiring new staff is at a standstill. But for those still standing, in the last six months, SMBs adopted tablets and cloud services in fast-growing numbers.

Here are the four key findings:

Tablet adoption keeps its momentum and nears smartphone levels. Hardware maintains the lion’s share of IT spend in the SMB.

IT budgets reached their highest point in the last three years, while hiring freezes are up.

BYOD is still a hot topic, though IT pros are split on the issue.

Diving down a bit, on the subject of tablets, 53 percent of SMBs now support tablets on their network, making them almost as popular as smartphones at 59 percent.

Cloud services are now used by 62 percent of SMBs, up from 48 percent in the first half of 2012.

With respect to IT budgets, they’re on the rise, averaging $162K, up from $152K in 1H 2012. But only 26 percent plan on hiring IT staff in the second half.

And on BYOD, whlie 14 percent fully embrace the trend, 32 percent say it works well for some devices, but not for others. Digging deeper, I discovered that smartphones led with 81 percent BYOD support, while tablets only garnered 62 percent.

And somewhat ironically, there’s more support for BYOD in much smaller organizations (defined here as less than 20 employees) than larger ones (50 percent in those above 250 employees).

I would encourage you to go here and register to download the full report, but the top line is this: If you’re an IT vendor looking for budget flush at the end of 2012, desktops, laptops, and servers are certainly low-hanging fruit, with tablets bringing on the most growth.

And on the software front, be on the lookout for disaster recovery and storage solutions (an IT mainstay through downturns), cloud-based solutions, and virtualization software.

Whatever you do make, just make sure you make those new purchases with “Gangnam Style” — and if you have no idea of what I’m referring to, see above with regards to the 2012 Google Zeitgeist!

For this year’s “Cyber Monday,” the average order value was $185.12 and shopping peaked at 11:25 EST. Department store sales online were up 43.1% over 2011.

Greetings. I’m back from celebrating my parent’s 50th wedding anniversary on the high seas of the Gulf of Mexico.

Alas, due to my shipbound nature, I wasn’t able to participate in the annual cyber holiday shopping extravaganza. Internet access on the high seas is both expensive and slow, and hey, this was a semi vacation for me, so being online would have been too much like work.

I did make some local economic contributions in port, in both Progreso and Cozumel, by shopping with the local vendors and in the duty free shops, so I can come out of the initial holiday shopping festivities without much guilt.

But if you missed the press coverage earlier in the week, I did want to share results from the IBM Digital Analytics Benchmark, part of IBM’s Smarter Commerce initiative and an excellent view into the behaviors and trends of holiday cyber shoppers.

The headline, of course, was the size of the market, with holiday shoppers turning the 2012 “Cyber Monday” into the biggest spending day ever, with growth coming in at 30.3 percent over the same period last year.

With an increase in online sales across multiple channels, the digital consumer took center stage.

Retailers, marketing departments and chief marketing officers (CMO) delivered a consistent customer experience across multiple channels from mobile devices, to online and to the show floor leading to the record shopping day.

Some of the other trends that were revealed:

Shopping Peaks at 11:25am EST: Consumers flocked online, with shopping momentum hitting its highest peak at 11:25am EST. As in 2011, consumer shopping also maintained strong momentum after commuting hours on both the east and west coast.

Mobile Shopping and Mobile Traffic Increase: On Cyber Monday more than 18 percent of consumers used a mobile device to visit a retailer’s site, an increase of more than 70 percent over 2011. Mobile sales reached close to 13 percent, an increase of more than 96 percent over 2011.

The iPad Factor:The iPad continued to generate more traffic than any other tablet or smartphone, driving more than 7 percent of online shopping. This was followed by iPhone at 6.9 percent and Android 4.5 percent. The iPad also continued to dominate tablet traffic reaching a holiday high of 90.5 percent. Amazon Kindle leapt into second at 2.6 percent followed by the Samsung Galaxy at 2 percent and the Barnes and Noble Nook at 0.6 percent.

Multiscreen Shopping: Consumers shopped in store, online and on mobile devices simultaneously to get the best bargains. Overall 58.1 percent of consumers used smartphones compared to 41.9 percent who used tablets to surf for bargains on Cyber Monday.

The Savvy Shopper: While consumers continued to spend more, they once again shopped with greater frequency to take advantage of retailer deals as well as free shipping. This led to a drop in average order value by 6.6 percent to $185.12. However, the average number of items per order increased 14.1 percent to 8.34 compared to Black Friday.

Social Sales: Shoppers referred from Social Networks such as Facebook, Twitter, LinkedIn and YouTube generated 0.41 percent of all online sales on Cyber Monday, a decrease of more than 26 percent from 2011.

Sales on mobile devices accounted for 12.9% of all Cyber Monday sales this year, with the iPad continuing to lead the tablet shopping pack at 90.5 percent share.

“Cyber Monday was not only the pinnacle of the Thanksgiving shopping weekend but when the cash register closed it officially became the biggest online shopping day ever. Retailers that adopted a smarter marketing approach to commerce were able to adjust to the shifting shopping habits of their customers, whether in-store, online or via their mobile device of choice, and fully benefit from this day and the entire holiday weekend.”

Cyber Monday sales growth was led by several industries which include:

Department stores continued to offer compelling deals and promotions that drove sales to grow by 43.1 percent over Cyber Monday 2011.

Health and Beauty sales increased 25.1 percent year over year with consumers once again choosing to pamper themselves this holiday.

Home goods maintained its momentum this year, reporting a 26.8 percent increase in sales from Cyber Monday 2011.

Apparel sales were also strong this holiday with Cyber Monday numbers showing an increase of 25.3 percent over 2011.

These trends were based on findings from the IBM Digital Analytics Benchmark, the industry’s only cloud-based Web analytics platform that tracks more than a million e-commerce transactions a day, analyzing terabytes of raw data from 500 retailers nationwide.

Analysis of public social media content came from the IBM Social Sentiment Index, an advanced analytics and natural language processing tool that analyzes large volumes of social media data to assess public opinions.

First of all, e-commerce is alive and well, with the 30+ percent increase in online sales suggesting more people than ever are not only comfortable with e-commerce, they’re confident in the economy and willing to open up their pocketbooks, even as they aggressively looked for deals online and off.

The mobile juggernaut continues, with Apple enjoying the most notable e-shopping platform in the form of the iPad, but retailers have to continue to strive for synergy between the online and brick-and-mortar experience, as customers are still coming into stores, but only once they’ve first done research via their PCs or mobile devices. We are definitely in an age of the Informed Consumer.

Though the social referrals number may seem somewhat low, and despite the decrease in social referrals year over year, Facebook and other platforms continue to play a vital and instrumental role in providing word-of-mouth recommendations about products and services. Retailers ignore those social presences at their peril.

Apparel shopping online has moved increasingly into the mainstream, with more customers than ever comfortable with the idea of buying clothing and other apparel accessories “sight unseen.”

And finally, and probably most importantly for retailers trying to understand consumer behavior in the grander scheme of things — and as the IBM Digital Analytics Benchmark itself observes — there’s a lot to be learned in the aggregate analysis of all these transactions.

Big data is here, and it looks as though it’s here to stay, particularly in the retail industry.

Whether it’s trying to better understanding “day parts” (the time of day people were most active shopping online), or the device footprint (Have you created an enhanced experience for all those millions of iPad shoppers??), sifting through and analyzing all this cyber shopping data presents both challenge and opportunity, and those retail clients who synthesize, then optimize, their online shopping experiences based on these changing behaviors will be the ultimate holiday shopping season victors.

The topic? Key retail holiday trends, ranging from online sales to mobile and social trends, which Jay has already predicted will become even more dominant this holiday shopping season.

No need to line up outside your Apple store, or navigate the mobs at your local Wal-Mart.

Just open up your favorite Twitter client and follow the online retail mob into the far reaches of all things holiday shopping.

Jay’s already pulled out and dusted off his holiday shopping crystal ball in a post for the IBM “Building a Smarter Planet” blog.

In it, Jay posed some key questions we might just expect to get some answers for in the coming chat, such as whether or not mobile shoppers will continue take the lead this holiday season, and whether or not they’ll expand their use of social media.

Jay also mentioned that the latest IBM Retail Online Index for Q3 showed renewed growth with overall online sales increasing by 3.1 percent over the second quarter.

But to keep those numbers growing, Jay writes that consumers will expect personalized shopping and tailored promotions this holiday season, and those retailers “who can deliver an easy, integrated and personalized shopping experience both in-store and online” will be the ones who cash in on holiday cheer this year.

As a prelude, check out my interview with Jay at IBM’s recent Smarter Commerce Summit in Orlando, Florida, where Jay explained how marketing is in chaos and some of the course corrections retailers can make to adapt to this rapidly-changing consumer-centric world.