Though Anne went to school for graphic design, her first internship with began under the auspices of a copywriter who had formerly worked with Stephen Spielberg. She soaked up as much as she could from him in the year she was there. Later, as she began to freelance and work with clients on her own, she found herself writing as often as she designed. In the years since, Anne has had the privilege of writing email newsletters, blog posts, optimized web site copy, magazine articles and advertising copy for print, web and radio. She's contributed to webinars and has presented as a speaker at several conferences. Recently, she wrote her first fiction novel. Anne has been interviewed by Inc Magazine and the Wall Street Journal and has contributed to Smashing Magazine, one of the top web design blogs in the world. She contributes regularly to a blog for a vitamin supplement company (national brand) and has been invited to guest post by top gamification professionals.

Specialties

Interests

Education

Kentucky Wesleyan College

Intensive study in Spanish and French, also took as many literature electives as possible, Brown Scholar

Murray State University

Continued studies in Spanish and French, also studied German, Phi Beta Kappa

Ivy Tech State University

Completed degree in Visual Communications (Graphic Design)

Technology

30 Projects Completed

Anne has written multiple articles on topics that range from search engine optimization, gamification, small business social media, web design articles, articles on user experience and user interfaces to evaluation and reviews of CMS platforms. She writes using user personas and pays close attention to the level of skill or knowledge that the reader may have, so that she can present the material in the most understandable and engaging way.

Nutrition

7 Projects Completed

Blog posts regarding issues that may interest those suffering from joint pain or arthritis. These range from lifestyle pieces (Simple Life Hacks to Help with Joint Pain) to more scientific articles regarding natural supplements and their ingredients, their impact on the human body.

Email Copy

101 Projects Completed

Anne has developed email marketing campaigns for both small and large businesses, as well as non-profits using lead magnets, tripwires and re-engagement techniques to increase her clients sales and donations. From sales product emails to event announcements, product recall notices and welcome emails, Anne has written a diverse range of content.

Advertisement

100 Projects Completed

Anne has written advertising campaigns for direct mail, email marketing and landing pages. She has written social media campaigns and campaigns on popular PPC platforms (Google and Facebook) She has also written copy for magazine, newspaper and radio advertisements.

Web Page

100 Projects Completed

Anne has written web site copy for over one hundred clients in the past 16 years. She has covered subjects as diverse as plumbing, elder care, classic guitars, real estate, disk golf and women's infertility. She writes blog posts, articles, product descriptions, short bios and blurbs. She has uncovered common jargon and scenarios within specialized industries and broken them down into layman's terms, making them digestible to a common web site visitor. This is her biggest strength in working with web content.