If your morning routine currently stands at brushing your teeth and splashing water on your face, you’re doing it wrong. Taking care of yourself is so important, and knowing what grooming products to use is essential, and can make a huge difference.

I get it, waking up 15 minutes earlier to get ready or splurging on products may seem pointless, (what’s the difference anyway, you’re a dude), however, think of this time and money spent as an investment in yourself. Not only will you look better, but you’ll feel better long term.

Continue reading for some of the top products that should live in every man’s bathroom shelf.

Not only is this cleanser ultra aesthetic, but it’s gentle formula removes impurities from facial skin without drying it out. Ingredients in this all natural cleanser will leave skin toned, soothed, and supple. $39

Sea Salt Spray is the perfect product if you’re looking for that effortless, messy “I just got out of bed but yeah, I look this hot” hairstyle. A few spritzes of this salt spray (to wet or dry hair) will instantly add volume, “leaving it rough and sexy”. Not to mention it smells amazing and is vegan and cruelty free. $25

Image via Baxter of California

BAXTER OF CALIFORNIA SHAVE CREAM

This Allure Best of Beauty Award winning shaving cream moisturizes and protects your skin during and after shaving. It’s light lather helps condition the hair for shaving, protects your skin from nicks, and gives you a super close shave. Plus, it also contains peppermint oil to soothe and tone to reduce inflammation and razor burn. Oh, and it also is gentle enough for sensitive or acne prone skin. $22

I can not stress enough how important moisturizer is. It 1) keeps your face from being dull and flakey 2) maintains your face’s elasticity, aka keeps you looking young. Kiehl's facial fuel is “a vitamin enriched and energizing non-oily facial moisturizer”. Perfect for daily use, and is light enough to be applied in addition to sunscreen. $25