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Michelin treads closer to Tyreline

May 24, 2007, 7pm. A company well-known for its ranges of 4WD and industrial tyres has formed a partnership with Michelin to import and distribute its full range of tyres.

Tyreline Distributors Ltd has handled Michelin earthmover and industrial tyres for more than a decade and last year became the “channel distributor” for both Michelin and BFGoodrich’s passenger, light truck and 4WD tyres.

The new partnership arrangement brings the companies closer together and will lead to more storage facilities and extra staff.