Air Malta’s Facebook page hits more than 70,000 ‘Likes’

Air Malta has hit another social media milestone with more than 70,000 likes on its Facebook page, making the airline one of the most popular Maltese brands on Facebook.

“Our increasing popularity on the most popular social platform worldwide has been highly rewarding and promises even better things to come for the Air Malta community,” Air Malta’s Chief Commercial Officer Philip Saunders said.

The official Air Malta page (www.facebook.com/airmalta) is actively followed by Facebook users from all over the world, with at least half of them being Maltese.

Air Malta’s virtual presence, which includes Twitter, LinkedIn, Google+ and Pinterest, has maintained a consistent level of growth throughout the past few years, with a high level of engagement and participation from fans, the airline said.

Through a variety of videos, images and competitions, Air Malta said it shares its passion for Malta which ripples through to users and their friends based locally and abroad. Since its inception, the Facebook page has acted as a platform for these interactions to rise in number as people turn to social recommendations to plan their trips.

Air Malta is currently offering 25% off scheduled flights for those flyers who book until 25th May 2014 for flights between 1st July 2014 and 30th September 2014 (excluding Saturdays and Sundays). The offer includes scheduled flights operating to/from the following destinations: Malta, London (Heathrow and Gatwick), Manchester, Amsterdam, Brussels, Rome, Venice and Parma.