Prof. Steil participated in the workshop Forum Wandlungstreiber Technologie: Machine Learning und Künstliche Intelligenz. Innovationschancen frühzeitig nutzen – Innovationsführerschaft sichern of the Zukunftsallianz Maschinenbau. His talk on Hype oder Chance ? Industrial Data Science in Robotik & Automatisierung focused on both the overheated and exaggerating recent public discussion of AI and the future digital society and practical applications and methods to apply AI in automation technology. The workshop featured seven further talks of practicioners and about 40 participants from member companies of the innovation network ZAM.