UPDATED: Hoboken Mobilizing Support for Victims of Massive Edgewater Fire

A massive five-alarm fire has consumed an apartment complex in nearby Edgewater, with the raging flames and massive smoke plumes shocking onlookers on both sides of the Hudson River.

The Avalon apartment complex at 125 Russell Avenue caught fire at approximately 4:30 Wednesday afternoon. As of press time (11:30 p.m.), the fire continues to burn, although firefighters are indicating that the blaze has been contained at this point. So far, no injuries have been reported.

Any further initiatives to support the victims of the Edgewater fire, please contact chris@hmag.com, post on the hMAG facebook page or let us know via twitter, and we’ll do our best to spread the word by adding more information to this link.