Adobe Media Optimizer accurately predicts the impact of changes to your search, display, and social ads, then helps you manage and automate the campaigns, freeing resources for other high-impact initiatives. Integration with Adobe Analytics helps you reach your retargeting and high-value audiences in real time and at scale across web and mobile channels.

Build unique audience profiles and view them holistically across all business units.

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Join over 3,500 peers at Summit 2015. Explore the latest tools and trends, hear from marketing innovators, and see how companies are using Adobe Marketing Cloud to drive their digital marketing programs.