Industrie-Contact AG

Hamburg, Germany

Industrie-Contact – A synonym for high-quality publicity work. Since 1979, Industrie-Contact has been involved with the practice of public relations and marketing on both the national and international levels, giving it a background of experience that very few agencies can say they have.

Overview

Industrie-Contact – A synonym for high-quality publicity work. Since 1979, Industrie-Contact has been involved with the practice of public relations and marketing on both the national and international levels, giving it a background of experience that very few agencies can say they have. Industrie-Contact understands its work helps clients increase their sales and improve the degree to which their names are recognised among the public.

Most of the 15 full-time employees have been with the firm for five to ten year, providing clients and partners with the comfort of knowing that they know what they are talking about. The members of the board are fully integrated into the operations of the business, and are, therefore, close to the client. The firm stresses direct cooperation with company managers.

The media world is spinning faster today than ever. That makes it all the more important to have long-term relationships with the media. The firm’s 35+ years of history in the business, its committed and dedicated employees help guarantee just that. Located in Hamburg, Germany’s number one media city, gives it physical proximity to most of all the important publishing houses. Industrie-Contact is one of the top PR agencies in Germany.

In addition to the Public Relations Global Network, Industrie-Contact is also a member the German Association of Journalists (DJV) and the German Public Relations Society (DPRG), the largest German professional association of the PR branche. It defines the standards of content and oversees the ethical rules to which the organized PR experts and agencies in the DPRG adhere.

Services

Community Relations

Content Creation

Corporate Communications

Creative Services

Crisis Communications and Crisis Management

Digital Marketing

Employee Relations

Events and Campaigns

Influencer Marketing

Marketing

Media and Presentation Training

Media Relations

Other

Product and Brand Launches

Public Relations

Reputation Management

Social Media and Marketing

Website and App Development

Industry Expertise

Automotive Public Relations

Aviation and Aerospace

Beauty

Building / Construction / Architecture

Consumer Products

Energy

Engineering

Environment / Waste

Environmental

Fashion

Fitness

Food and Drink

Government / Public Sector

Healthcare / Nutrition

Hotels

Lifestyle

Manufacturing

Media and Broadcast

Not-for-Profit / Charities

Pharmaceuticals / Medical

Professional Services

Real Estate

Sports

Technology

Tourism / Travel

Transportation

Leadership

Uwe Schmidt

Uwe Schmidt - Co-owner

Uwe Schmidt started at Industrie-Contact AG (IC AG) as trainee in 1989. Just a few years later he became CEO and partner. In the nineties he took care of the German business and in the early 2000s he established the international network of the agency. In 2002 IC joined the Public Relations Global Network (PRGN) where Schmidt helped to extend the European network.

Uwe Schmidt was the president of the PRGN for one year in 2014/2015. He sees the future of PR closely with other marketing disciplines against the background of sales interests of the clients. “In general, PR have the big advantage that storytelling is a part of it and this runs from A to Z also in other disciplines. For this PR is in my opinion much better than advertising”, says Schmidt. He sees the biggest advantage of PR compared to advertising in the high credibility of editorial publications without the high media costs of advertising.

Jürgen Klimke

Jürgen Klimke - Co-owner

Jürgen Klimke joined IC AG in 1984 and concentrated on client expansion in Germany. The growth of the agency initiated by Klimke led 1988 to the move in bigger offices, the place of business till this day in Hamburg-Bahrenfeld. In the nineties he handled the German business together with his partner Uwe Schmidt.

Since 2002 Jürgen Klimke has been parlamentarian of the CDU in the German Bundestag, where he serves on several committees (with focus on development policy). Also 2013 he managed the entry in the parliament again. Beyond that he is on hand with help and advice for the agency every time. This is no problem for the PR professional despite much foreign travel with the help of modern communication media. “I think the biggest challenge for clients and agenics is the rapid developing media landscape where ‘classic’ public relations (print, TV, radio) online PR and social media afford very exiting cross-media approaches. Many enterprises think still in stereotypes. Especially the small and medium-sized enterprises have accumulated needs”, says Klimke.