Maker Studios Creates Their Own Video Platform…

Disney is in the process of acquiring Maker Studios, a deal that could be valued at around $1 billion. Now, Maker is announcing exclusive content from Disney brands and from partnerships with other brands.

Maker is co-creating content with Pepsi and will.i.am under the new Labs@Maker initiative. They’ll also be working with athletes, authors, and James Franco’s production firm.

The company has also launched Maker.tv, a web platform that will exist separately from YouTube. Maker.tv will feature exclusive content not available on YouTube. This is a big move, since Maker has always been a YouTube network.