Retail’s BIG Show, or the NRF Annual Convention & EXPO, is the flagship industry event of the National Retail Federation (NRF). Retail’s BIG Show is an annual event held over four days in New York City.

It is the world's leading annual retail event, bringing together 27,000 retail professionals and vendors from more than 80 countries for educational and networking opportunities. The convention includes 125 education sessions, nearly 300 speakers, and more than 500 exhibitors.

Retail’s BIG Show has frequently been ranked as one of the Top 200 events in North America, as well as one of the 50 fastest-growing trade events.