eBay to continue with multi-platform approach

Chennai, May 21 (PTI) : E-commerce major eBay today said it will continue to offer services across various platforms like PC and mobile app even as it is witnessing spurt in transactions through mobile devices.

“We will continue to offer in multiple platforms. We are seeing good transaction in mobile application. We are developing that. We have seen 43 per cent of traffic (transactions) was coming from mobile,” eBay India Head, Corporate Communications, Girish Huria told reporters here.

The company witnessed a spurt in the transactions made in the mobile commerce space in the last two years.

“In 2013, the percentage of mobile traffic (transactions) was in low double digits. We have seen 100 per cent growth in traffic in the last two years”, he said.

eBay, which is eyeing a larger market share in retail of online perfumes, announced the launch of an online perfume mall on its portal.