The most interesting part will be number crunching the conversations afterward to see who should win the gold for Most Discussed on Facebook. It’s amazing how far the bonds between social media, sport and TV have come since the last Games in 2008.

The most interesting part will be number crunching the conversations afterward to see who should win the gold for Most Discussed on Facebook. It’s amazing how far the bonds between social media, sport and TV have come since the last Games in 2008.