MobileBridge Adds 360 degree Imaging to Mobile Marketing Automation

MobileBridge is rolling out new advanced content creation and integration functionality for its app relationship management platform.

The new functionality includes 360 degree imaging and the ability to assign loyalty points based on in-app actions for and tying engagement with in-app usage patterns. This new functionality facilitates the creation of interactive content while providing better integration between the content and rewards/loyalty points.

As part of MobileBridge’s in-app mobile marketing automation solution, the company's native content creation module enables the ability to create relationships with customers via relevant content regularly distributed using rule-based marketing automation. The company also integrates user-submitted, opt-in data and location-based technology such as iBeacons.

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