But this really should take SNK fans back to the past. From its founding in 1978 to 2001, SNK was known as "SNK Corporation". However, financial troubles in 2000 and 2001 drove SNK Corp. to bankruptcy, with founder Eikuchi Kawasaki leaving SNK and founding Playmore to buy back the company's intellectual properties. The result was SNK Playmore.

The period that followed has been rough for SNK (and SNK fans!), with the company sometimes seeming lost in the wilderness (uh, and...uh), but hopefully this rebranding signals a return to former SNK glory.