Marketing Technology

Centralize campaign data and processes to boost efficiency & ROI

Highly Customizable. Decidedly Impactful.

Sparkroom, our proprietary performance marketing technology, is used by the DMS agency services team and is available for self-service campaign management. This robust tool centralizes campaign data, automates campaign management and offers robust reporting to make marketing teams more efficient and enhance marketing ROI.

Customize. Automate. Enable.

Sparkroom users benefit from process-based automation and lead routing following custom rules based on any set of data points. Sparkroom also acts as a hub for the centralized triggering of marketing automation and nurturing campaigns, allowing for time- and milestone-activated messaging events.
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Cross-Channel Attribution

Connecting The Dots To See True Campaign Performance

Even when you’re the best, there is always opportunity to improve. The cross-channel, multi-touch attribution systems within Sparkroom technology help you identify your top openers, influencers and closers and design the solutions that most consistently win.
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