The M1 is a powerful and versatile sports watch, cementing St. Moritz's reputation as a leader in speacialty dive and watersports watches. Made of tough 316L stainless steel, with unidirectional ratchet bezels and waterproof, screw-down crowns. All dials with Blackout Superluminous. Rock solid quality and unmatched style, at an affordable price.

The ground-breaking M1 Series offers more performance, more colors and more legendary reliability than anything in its class.

All St. Moritz watches are guaranteed to be free from defects in manufacture for an initial period of 2 years. Send the watch in for a Full Service at the end of the 2 years: for a nominal charge, we will automatically extend your warranty to 4 years. Send the watch in again after 4 years and we will extend the warranty to 6 years. Our 2/4/6 Warranty is a real warranty, reasonably priced without hidden "handling" charges and exclusions.

St. Moritz commenced operations in North America in 1980. The corporation designs, manufactures and distributes watches, specializing in high-performance sports watches. In the 1980's we also worked with some top Swiss watch brands, developing their distribution and service in North America. This was a very good learning experience, but we found that by making our own designs, we could deliver great products and provide our customers with better value for money (often using the same high-end components as the better-known, "luxury" brands). Today, while we focus on developing watches under our own brand, we also design, manufacture and service watches under other brands, for a number of well-known companies. Our Corporate Division designs and builds watches with custom dials and logos for a growing list of corporate customers. From the beginning, we have made our watches to last and backed them with the best possible after-sales service. We sell through specialty, full-service retailers, so you will not find us in the large chains or discount stores, but our products are now distributed throughout North America and in a growing list of countries all over the world.

In the current collection, you will find watches featuring mechanical movements and traditional Swiss watchmaking craftsmanship, as well as, the latest high technology from Japan. Bands and other components come from many different countries around the world, including Italy, Germany, the United States, France and Hong Kong, with each component carefully selected for the best possible performance and value. Every watch has its own "story", which we try to summarize for you in this on-line catalog.

They operate their own Factory Service Centers in the United States and Canada. They do this because we believe that high quality watches need high quality service. In 1999, they opened a new Service Facility in the UK. Planning for an additional Service Center in Japan is also well advanced.

St. Moritz is now one of the fastest growing lines of specialty sportswatches in North America.

Their corporate philosophy is based on three elements:

Function:

At St. Moritz, they know that you count on your watch. They incorporate powerful new technologies in their watches and avoid gimmicks, to make their products as functional, reliable and affordable as possible.

Form:

They invest extra time in the small details, to add something special to the design of each model. More than just a good, functional product, every watch has a look and feel which sets it apart and makes it a little out of the ordinary.

Service:

Finally, their commitment does not end when you buy one of their watches. Long after the initial sale, they provide prompt and professional after-sales service and maintenance, to keep your watch working well and looking good . for a very long time. They do this in their own, fully equipped Service Centers.

Good watchmakers should be able to service St. Moritz product anywhere in the world, but we recommend that you use our Factory Service Centers whenever possible. We have trained technicians, the latest watchmaking equipment and original parts. Turnaround is FAST! - Your watch is typically serviced or repaired and shipped back to you within 4-5 days. Service charges are affordable. Whether you need a simple battery change, a replacment for an original St. Moritz band, or a major repair, St. Moritz handles it promptly and efficiently.