Hardy is an entrepreneur from Las Vegas who had an epiphany that, if directed to a niche audience, would cause him a winfall of cash money. The idea was a Missionary Beefcake calendar of all those hottie LDS door-to-door salesmen.

And it worked. So much that he was excommunicated from Utah. Yeah, he was a 6th-generation Mormon. Nice.

The “Hot Mormon Muffins: A Taste of Motherhood“ calendar features 12 mothers who claim membership in The Church of Jesus Christ of Latter-day Saints in vintage pinup picture poses. Each month also has a muffin recipe.

Genius. “Also has a muffin recipe.”

That’s like finding a dirty old man at the magazine rack in a truck stop. Of course, he reads that magazine just for the articles. And by the way, yes, he is just happy to see me.

This “muffin” calendar is the latest in the series of Mormon in print. The problem is that Hardy got the boot from the church, so you know Missus January through December could be next? Was it worth it? It is to Hardy. Just ask him.

“For Mormons, the most holy calling next to missionary work is motherhood,” said Hardy. “But they’re not all the subservient housewives that people think they are.“

What? Did someone hurl a Ron Jeremy movie in the DVD player? What’s that mean?

The “Men on a Mission” calendar may have been done with tongue firmly planted in cheek, but this is done with a motive… and a bent. Dude is on a mission to make Mormons look foolish, but this could backfire because how many Atheists will consider flying to Utah just to get a calendar?

The funny thing about this imbroglio is considering the questionable marriage practices in the LDS church, does each month contain the multiple mothers of the same household?

Tami Roberts (seen pictured above) has three girls and is raising them to be devout Mormons.

“I also want them to be open, accepting of other people, know that everybody is not the same and that it’s OK to make your own choices,” said Roberts, who works as a restaurant server and confessed to having a few tattoos, generally considered taboo among Mormons.

Yeah, because having a tramp stamp in the middle of a baptism for some dead guy could be a skosh distracting.

No word from LDS central but something tells me you won’t see Hardy’s calendar on sale in Salt Lake anytime soon at Borders.