Syracuse, NY — Eric Mower + Associates, a leading, national independent marketing and public relations agency, was named to the Chief Marketer 200 list. The first-of-its-kind listing consists of the best marketing engagement and activation agencies across 11 categories and specialties serving the U.S.

Designed as a new agency ranking for the new agency landscape, the Chief Marketer 200 list goes outside of advertising to shine the spotlight on the rest of the marketing mix, focusing on both broad categories and niche specialties.

Named one of the best agencies for “B2B Brand Engagement,” EMA’s listing highlights the agency’s Brand as Friend® philosophy, which focuses on building closer relationships between brands and customers, as well as recent client wins, executive-level new hires and exceptional client work.

Thousands of agencies were reviewed by Chief Marketer’s editors in a rigorous selection process assessing the relative strengths of each agency. Agencies were also expected to be considered thought leaders in their craft and representatives of the best of the industry.

“There is little doubt about the ever-changing nature of the agency landscape or about its threats and opportunities,” said Eric Mower, chairman and CEO of Eric Mower + Associates. “We seek to position ourselves at the forefront of that change and then shape our definition of a modern agency by providing innovative services and solutions that best serve our clients’ needs.”

About Mower

Mower is a digitally-integrated independent marketing, advertising and public relations agency. With 165 professionals in New York, Boston, Atlanta, Charlotte, Cincinnati, Buffalo, Rochester, Albany, and Syracuse, Mower delivers strategic insights, digital solutions, smart creative, and award-winning results to clients. Part of two global agency networks — thenetworkone and IPREX — as well as the 4A’s.