5. Tap into China's growing domestic market - capitalise on this advantage by providing the right goods & services needed by the market

About Xi'an

Within China, Xi’an is connected to other Muslims in Xinjiang, Gansu, Inner Mongolia, Ningxia and Liaoning etc. The One Belt One Road (OBOR) stretches from Xi’an in central China through the Muslim-majority Middle East and ultimately reach as far as Moscow, Rotterdam, and Venice.

In its largest definition, OBOR would include 65 countries, 4.4 billion people and about 40 percent of global GDP. China is investing $40 billion in the New Silk Road Fund to promote private investment along OBOR.

Xi’an is a major tourist destination and many major international hotels have established their presence in the city. International 5-star hotels include: Crown Plaza, Hilton, Howard Johnson, Kempinski, Marriott Executive Apartments, Novotel, Ramada, Shangri-La (2 hotels), Sheraton, Sofitel (2 hotels), Westin and Wyndham. Most 5-star hotels offer menus using imported food products.

Many international hotel brands, including Shangri-La, Hyatt Regency, Sheraton, Sofitel, and Kempinski have a presence in Xi’an. Xi’an is attracting international tourists with an average yearly growth rate of over 30 percent.