Will United introduce a new livery or will the current one remain in place for some time? The signage on the livery
now used (UNITED AIRINES) is not used in any other of
UA's marketing materials. Seems like it's U N I T E D.

I am a United fan and I think it would be nice if they got a new livery that matches that blue theme they are using like in their Mileage Plus letters they send out and their website in some areas. I know once I saw a website that had some neat concepts but I wish I knew the site.

Nice livery, Jim. The only problem is it looks too much like US Airways which might give "Dumb and dumber" Goodwin and Dutta heartburn. They're probably already chugging the Maalox these days as it is.

I've always been lukewarm towards the current United livery....it's nicely formal-looking, but kind of dark. As Blink says the rainbow scheme was too 80s (70s-80s actually) to keep. Air traffic controllers apparently don't like the current livery because the planes are hard to see on the ground in bad weather and at night.

I like both Jim1126 and Puck's efforts. I always thought United's livery looked dry, muddy, unfriendly, and made from the same Design-Your-Own-Livery Kit as US Airways and Northwest. I think the U N I T E D font (which is not Arial by the way) much better than the current serif one. I liked Jim's 'wrapping' the tulip motif around the fuselage!

Jiml1126 - your drawings kick ass!!! I always draw planes when I am bored in class and I sometimes think about putting them up as scans - I really like your work - if you could get your hands on 3 view disgrams , print them out and paint over them you could go to the next level - but no matter what EXCELLENT WORK and keep it up and never stop dreaming.

Nice livery, but it is too US Airways and now that the merger is off, this would look wierd.

I think United should consider modifiying the livery to
include the U N I T E D masthead and remove the
United Airlines name but these things are costly and
not always necessary. It's really what is inside the
plane that matters. It took Delta millions to come up
with not one but two uninspiring liveries.

I'd like to see them reverse their current color scheme, so the blue is on top, and the grey on the bottom. They would have to be careful with the shade of blue, or else it would look too much like USAirways. I like the drawing that Crosswind posted, but I would keep the red/blue United Logo, as well as the striped tail. I also like changing the masthead to read U N I T E D.

With regard to ContinentalEWR's initial question, I contacted United myself during the spring of 2000, having noticed the new U N I T E D font everywhere but the aircraft.

The reply, from UA's PR department, was that they are currently refining the airline's brand name. She said they're not starting with the aircraft in doing so, like other airlines have done (Delta most recently), but with the things passengers see most, like check-in counters, gate check-in desks, etc.

She added that we could expect the new identity to extend to a new aircraft livery in "one and a half to two years."

So it's just about time to see that new livery. I don't know how UA's mounting losses affect those expensive plans, but as of April 2000, that was the plan UA communicated to me. Hope this helps...

contrary to so many respected opinions, i do like United´s current livery very much. in my eyes, it looks majestic, elegant and contemporary.
in addition, i think it´s a welcomed change to the myriad all-white fuselages...
if they´ll change their livery, i hope it will remain very similar...

best wishes
daniel

If only pure sweetness was offered, why's this bitter taste left in my mouth.