Sanders Bohlke drops video for beautiful new single “Serious”

“Serious” is the sixth track on Sanders Bohlke’s magnificent album Ghost Boy; an utterly moving tune, the song contains both truth and emotional intensity. Filmed in Jackson, Mississippi by director Robby Piantanida, Bohlke explains that editor Azod Abedikichi should take most of the credit for “taking this beautiful footage and really capturing the loneliness intended in the song.” Piantanida and Sanders had a simple idea and shot the clip during the span of one short, very hot afternoon. Framed by the solitary act of shooting baskets and skateboarding, including a losing round of one-on-one with Frank, another basketball player that just happened to be in the park while they were filming, Sanders conveys this profound sense of loneliness and frustration. It’s empowering footage that justifies such a powerful song. After opening for Rachael Yamagata on her tour of more than 28 major markets throughout the U.S. and Canada, later this month Sanders will join both Aofie O’Donovan and Gregory Alan Isakov on select dates for each of their tours in the Southeast and Midwest. Click here for the entire bio.

HIP Video Promo owner and president Andy Gesner recently sat down with Jesse Cannon from Musformation.com for an in-depth interview about the importance of music video promotion, as well as with James Moore from IndependentMusicPromotions.com. These two interviews go into great depth about who we are, what we do, and how HIP Video Promo can provide you the exposure and attention your new music video deserves!

Who we are

HIP Video Promo was founded in the year 2000 by it’s current owner Andy Gesner, and over the past 16 years, he and his team have promoted over 2600 music videos from some of the best of the best amongst indie nation, as well as some of the most well-known artists on the music industry landscape. Everybody who works at HIP Video Promo are musicians themselves, and are fully cognizant of what it’s like to be in the trenches fighting the good fight in this severely overcrowded music industry. We know what it takes to get the attention and exposure any new compelling band or artist is worthy of, and fight tenaciously on our client’s behalf.