DB Squared Announces Business Finance Site Redesign

Business finance company DB Squared recently updated their website, making it more mobile friendly and adding new tools including financing calculators that let site visitors explore invoice factoring and business loan options that could help fund business growth.

SEATTLE, Dec. 8, 2015 /PRNewswire/ -- DB Squared, a leading business finance company offering working capital and cash flow financing tools just announced a website redesign with mobile-friendly features including new calculators business owners can use to find out how to unlock working capital needed to fund faster growth. The site also features hundreds of articles on topics pertinent to growing a business, from best practices in local and digital marketing to management of human and financial resources.

Two new calculators were developed for the website, including an invoice factoring calculator or opportunity cost calculator that shows how an organization can access working capital tied up in customer receivables without waiting for customers to pay. Business owners that expedite cash flow by factoring invoices are able to reinvest in organizational growth more quickly and quite often the cost of factoring can be entirely offset when a business owner can take on new business more quickly or take advantage of supplier's quick pay discounts. The other new calculator on the site provides business owners with instant estimates of the working capital they could access with a merchant or business cash advance or a business line of credit.

Access to working capital is a real concern for business owners. The Huffington Post recently published data noting eight different criteria that banks take into account when determining credit worthiness for business loans or a line of credit. According to the report, young businesses and those with less than perfect credit scores may be automatically disqualified for bank financing. Conversely, invoice factoring can be deployed as a cash flow management tool from the first day an organization opens its doors, since time in business, cash flow ratios, and profitability all take a backseat to the credit-worthiness of the organization's customers in this valuable business financing structure. Likewise, working capital a business owner can access with a merchant or business advance or business line of credit might be available to businesses that have only been open for a few months.

The primary reason for DB Squared's massive site redesign was two-fold. First, to provide business owners with new tools and resources that can help them grow more quickly, and second, to offer an omni-channel experience to clients whether they access the site via PC, tablet or smartphone.

Noting that more than half of all email is now opened on mobile devices and that on many days mobile traffic rivals that of PC users on their site, Tom Glazier, Vice President of Operations for DB Squared said, "Our mantra is to help our clients grow from where they are today to where they want to be tomorrow. Investing in a site redesign of this scope ensures that our clients can get access to the tools and resources they need whether they are working in an office, from home, or on the road, day or night."

The site, which can be viewed at https://www.dbsquaredinc.com/ includes not only architectural changes but the migration of 400 pages of combined web page and blog content. The project was led by DB Squared marketing manager Elizabeth Kraus, with site design and development completed by a Seattle area company specializing in wordpress development. For more information about the site or web development company, contact DB Squared online.