Topic Review (Newest First)

I love the idea and I find Chandler's style extremely entertaining. There's one flaw in this concept (if one were to approach this as a purely intellectual/scientific exercise: the fragrances aren't devoid of marketing influence; they're now just "curated by Chandler Burr").

Couldn't agree more! At a time when 'traditional' advertising is becoming less effective than it used to be, 'friendly expert' endorsement has the potential to become more powerful and influential than ever. You're absolutely right: the very fact that CB is recommending these perfumes is a form of marketing.

Still, as you say, that doesn't make the idea any less intriguing or endearing.

12th June 2012, 04:32 PM

Nukapai

I love the idea and I find Chandler's style extremely entertaining. There's one flaw in this concept (if one were to approach this as a purely intellectual/scientific exercise: the fragrances aren't devoid of marketing influence; they're now just "curated by Chandler Burr").

An interesting idea, but at the same time I wasn't sure I wanted to go through all the stuff, and give out all the masses of information that Open Sky requires of a person, so was unable to find out anything further about this on their site.