Live:Eat: Breathe: Public Relations

SWV “I Missed Us” listening party

This week SWV invited fans and media to attend the listening party for their new album “I Missed Us” its been 15 years since the trio has been in the studio with each other. On April 17th they will release their newest project “I Missed Us”. Titled after missing make beautiful music together and missing the fans “I Missed Us” offers up tempo tracks that will get the party going and the signature sultry ballads that SWV fans will enjoy. Throughout the night behind the scenes video of the new single “Co-Sign” streamed on the screens of Jungle City Studios. “Co-Sign” is a catchy single that I am hoping gets some radio play. The title track “I Missed Us” speaks to the R&B songs on yesteryear.

The group will be taking part of the Essence music festival which will be great to get the ladies out there. Previous R&B act like New Edition have performed at Essence and are now currently on tour. SWV will also be performing along side New Edition who is currently on tour. They are also working on a pilot for a new reality show. I’m sure it will end up on VH1 or maybe even BET. As far as the albums goes the ladies did discuss how they tried to reach out to some artist for this project and were turned down. They would reveal names but said in due time we would know. When asked about the current state of R&B Coko stated how “R&B has faded” a since SWV was on the scene and everything seems to be more pop than rhythm and blues.

I Missed Us is sure to offer a dose of what has been missing from R&B.

The ladies of SWV

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Happy Flying,

~Solo Dove~

About the Author

Sandra Florent is the entertainment and non-profit publicist behind Solo Dove Public Relations. Based in New Jersey Solo Dove Public Relations provides personalized publicity, public relations, consulting, and event planning services to clients in their area of expertise. Sandra is also a media enthusiast and hard-core networker. Twitter.com/solodovepr Tumblr: solodovepr.tumblr.com

A Dove's Flight

A Dove's Flight is about the life of a 20 something year old publicist working in the industry while maintaining a 9-5. She is also becoming more in tune with other areas of media and branding. This is your destination for insights on PR, industry events, fashion, social media, beauty reviews and non profit brands. Prepare to take flight.