Twitter boss Jack Dorsey has told his employees that they don‘t have to come back to the office if they don’t want to. Picture: Getty

There’s an old story that often comes up in relation to David Bowie’s recording techniques. In the 1970s, the British icon used to take the lyrics he’d penned for his albums, type them out, then cut up the paper and throw the pieces into the air. Then he’d rearrange the words to see how they looked.

It was a technique designed to foster creativity; to reimagine structure;...