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Yves Rocher

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Creator of Botanical Beauty ®

Botanical Passion

It was in La Gacilly, at the heart of his native Brittany in France, that Yves Rocher’s passion for the plant world was born. Pioneering Botanist, he developed his plant-based beauty products in the attic of his family home, which then became his laboratory. He invented a new form of beauty, with the highest respect for Women and Nature. He chose to create and develop his company in his village.

A unique business model

As a Botanist, Harvester, Manufacturer and Retailer, the Yves Rocher Brand is the only global cosmetics Brand to control the entire life cycle of its products: from the plant to the skin of its 30 millions clients. This specificity allows the Yves Rocher Brand to lower its environmental impact and offer every woman quality products at an accessible price.

Each botanical has a genius

All botanicals do not have the same powers. They have different specialties and talents. That is their Genius.

To live, survive and regenerate itself, a botanical develops a treasure trove of ingenuity. It adapts.

To transfer this power to the skin, Botanical Beauty can decipher the Genius in each plant that it studies.

A unique chain of experts since 1959

The power of plants is infinite and the field of research of our Experts is limitless.

They explore the Genius of plants and use its diversity to find an answer to the skin’s every need.

They discover new botanical actives and develop exclusive ingredients to optimize the Assimilation of the Botanical ingredients by the skin. They create innovative products that are beneficial for the skin.

Our sustainable commitments for the beauty of all women

Preserving the biodiversity has been written into our culture and our behavior for more than 50 years.

We control all the sectors of our activity which enable us to survey and reduce our impact on the environment at every stage in the life cycle of our products.

We supply plants in a responsible way

A responsible sourcing is based on 3 uncompromising commitments:

Fulfil our need for supplies in a reasonable way,

Protect the plant world to preserve resources,

Share with the local populations for a fairer world

At La Gacilly, in our 55 hectares of organically farmed fields.

Over the world, in our 250 Botanicals Sources, with respect for Humankind and Nature.

We develop ecodesigned products

Actively protecting nature means using the riches of a plant without threatening it, its future or its environment.

We use the power of plants with respect for our Plant Charter.

We develop our own eco-extraction processes that respect the active composition of each plant without damaging it.

We formulate our products with respect for plants, skins and our Formulation Charter.

We develop 100% of our packagings according to our eco-design guidelines.

We produce in a sustainable way in our factories in Brittany, reducing our consumption of energies and protecting biodiversity.

We support the Yves Rocher Foundation - Institut de France

The role of the Yves Rocher Foundation, under the aegis of the Institut de France, is to act in favor of the biodiversity, for a positive impact.