STEPS 3 & 4 OF PERSONIFY

The 5 P’s of survival are Plan, Personify, Promote, Plug-in and Play. I gave you the first two survival tips of Personify. Today I give you #3 and #4

3 _ BUY YOUR DOMAIN NAME: You aren’t truly you until you own your name. As soon as somebody buys your domain name … they are more you than you. Even if you don’t know how to design a web site you need to own your domain name.

4 _ CREATE A SOLID WEB PRESENCE: This has multiple meanings. First, be searchable on the web, people need to be able to find you. Second, tie all of your web concepts together visually. This will let people recognize you without seeing your name.

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Music is alive but the industry is dying. Current trends in the music industry are making it impossible for bands to survive and a less desirable market for designers to enter. This recession is creating an opportunity to be at the forefront of a major change in the music scene. My goal is to shift the music industry to favor independent musicians and put more control and money back in their hands. I hope to shine some light on the positive changes happening in the industry and develop solutions for some of the existing problems.
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