Stevie T. Comments: I imagine the conversation went something like this:
Underling: “Sir, we just got Louis L’Amour’s latest manuscript…”
Publisher: “Great! Slap some cowboys on the cover and get it out there!”
Underling: “um…but sir it’s not a Western. It’s a Science Fiction novel.”
Publisher: “What?”
Underling: “You know, Science Fiction, like parallel universes, alien invasions, that sort of thing…”
Publisher: “…. Are there Indians in it.”
Underling: “Native Americans? Um, yes, but—-“
Publisher: “Great! Slap something bizarre and Indian on it and get it out there!”
Underling: “but—“
Publisher: “I said get it out there!”