Emma Hartvig

In her job, she orchestrates carefully organized and staged situations, investigating massive narratives inspired by cinema. Her arresting portfolio of enticing, frequently unexpected photographic compositions also signs at a tongue-in-cheek appraisal of this world of advertising. A picture-perfect surface seduces the viewer; Gently masking the absurd components that underpin each picture, from bizarrely cropped alpine scenes to alluring, near-artificial edible structures. The photos mimic a discordant chain of film stills – that the elisions induce the audience to conjure the lost frames in their creativity. (Extract from Aesthetica Magazine 2016)