China’s Elite Online Destination

Lordeys builds a modern online magazine for an international luxury publisher, TrustLuxe.

A new venture for Net-A-Porter’s founder Carmen Busquets and Ricardo Ferrer in China. TrustLuxe was the first portal of its kind in the Asian continent publishing the latest content and information on luxury goods for discerning Chinese consumers.

TrustLuxe needed a chic web identity and website build from idea to launch. The identity needed to reflect a subtle royal seal of trust, luxury, and classic times. Its website needed to boast a modern user friendly back-end for its global and China publishers to update. We delivered what was needed including in-house training.

THE CLIENT
China’s brainchild of the fairy godmother of fashion e-commerce and Net-A-Porter co-founder Carmen Busquets. TrustLuxe is online magazine that targets China’s elite. The magazine brings together carefully curated western luxury and fashion brands with an emphasis on lifestyle.