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Beautiful Color Eye Shadow

Rooted in NYC with more than 100 years of beauty expertise, Beautiful Color Eye Shadows were developed in shades that are trend driven and in a formula that is good for your skin. The outcome: smooth, crease-free shadows that combine long-lasting color with luxurious skin care benefits. Vitamin enriched. Oil-Free. Learn More

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<b>Beautiful Color fuses with care.</b><br>
Lush, luxurious color that lasts for 12 hours. Keep lips moisturized all day with a single swipe of long-lasting, high pigment color that’s comfortable to wear and sumptuously soft.

Delivers just the right amount of eyeshadow to lids. Ideal for shading and blending. Natural bristles provide professional application.

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Over the years, the most consistent requests we’ve heard from women seeking new eye shadows were that the colors be long-lasting, crease-free and smoothing. They also wanted a shadow that could help their eyes look better over time. Beautiful Color Eye Shadows deliver all this and more by combining long-wearing color with long-term skin care benefits.

Our crease-free formula also helps improve the appearance of signs of aging while protecting your skin from environmental damage. Each sleek, gold and silver mirrored compact includes a sponge-tip applicator. For complete test results of this luxuriously smooth line of shadows, see below.

TEST RESULTS
- 100% say they’re gentle enough for their eyelid skin
- 99% report it’s easy to apply and comfortable to wear
- 96% report works well with all skin types
- 93% report that these perfectly paired colors glide on evenly without creasing
- 93% report eyelids look smoothed
- 90% report that these eye shadows are long wearing & have staying power
- Over 65% said their eyes looked smoother and more youthful
- 69% said their eye lids had a firmer look
- 67% said it gives their eyes a more youthful appearance

Beautiful New Compact
The Beautiful Color Eye Shadows are encased in a new sleek, gold and silver compact with a mirror and a sponge tip applicator. The iconic Elizabeth Arden Red Door embossed into each powder for a sophisticated look.

Our new Beautiful Color Eye Shadows offer skincare benefits that address both immediate and long term concerns. They help improve signs of aging in the eye area while protecting skin from future environmental skin stressors.

Advanced Pigment Technology : Each color pigment particle is coated with a blend of silky silicone, Retinyl Linoleate and antioxidants to create exceptional color saturation and luxurious, cushion-like texture. Eye shadow lays a veil of color on top of the eye lid without settling into lines and creases.

Retinyl Linoleate: Elizabeth Arden’s patented Vitamin A derivative. Clinically proven to help minimize the look of fine lines and wrinkles, and support your skin’s own natural collagen production.

The buildable shades provide strong color saturation and outstanding wear. The smooth texture of the luxurious new formula is crease-proof, allowing for a multi-finish application that smoothes, brightens and lifts the look of eyes.

Now creating fresh, brighter looking eyes is easy. Just smooth a shimmery neutral shadow over your lids with your fingers. Dab a sheer silver or pearly white shadow on the inner corners. Finish by contouring the crease of your eye with a deeper shade to accentuate the look.

Beautiful Color Eye Shadow
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Favorite eye shadow
Not often enough can you find a color that they don't discontinue so I hope this color sticks around for a while
12/20/2014

Great eye shadow
Long lasting color, which is what I wanted in an eye shadow. I have sensitive eyes and this product went on smoothly, didn't irritate my eyes, and lasted through my day. Like that eye shadow has such staying power. Good buy for any one wanting pretty shade that will last. And I didn't wear eye primer underneath it, so it is a winner in my book!
11/22/2014

Great color
Great color and. smooth finish. Stays on all day
11/16/2014

Beautiful Colors, Rich Pigment
I could not find the colors I wanted at my local department store so I placed my first order through this website and I'm very pleased. My order came almost immediately and the color of the eyeshadow is gorgeous. I got Glisten which is a lovely all-over lid color which has got a slight shimmer to it. This really helps to wake up tired looking eyes. The cinnamon is a beautiful color also. I would highly recommend this eyeshadow. It is really beautiful!
08/11/2014