Customer Experience and Impact on Customer Lifetime Value! Customer Lifetime Value Customer lifetime value is a very valuable metric and as per Harvard Business Review (HBR), acquiring a new customer is 5 to 25 times more Read more…

Screenplay to Customer Experience: Have You Done it Right? We all know how to measure your Net Promoter Score® and also know how to improve it over time. Improving touchpoints in parts often leads to Read more…

Improving Customer Advocacy Through Customer Experience India’s online retail market grew at a rapid rate of 78%, albeit on a small base, in the last 10 years. This growth was supported by 9x growth in Read more…