New designs on digital support for parents

NCT is nine months into a partnership with design charity Shift, to create a brand new digital service to help even more parents feel confident and capable in the first 1000 days of their child’s life. Here, Sarah McMullen (Head of Knowledge, NCT) and Tayo Medupin (Innovation Lead, Shift) describe the progress of this exciting project, and how you can get involved. (Published in NCT Perspective Magazine)