Archive for August, 2012

All you people looking to watch attractive people doing inadvisable things on television, look out: you will have slightly fewer options in 2013. MTV's Jersey Shore has gone from a breakout hit to a dependable ratings earner on the network, but after ratings decline in its most recent go-round, its sixth season will be its last, according to the network. The series' final hours will begin airing on Oct 10 (the same day as the Video Music Awards), starting with an hour-long special called Gym, Tan, Look Back and airing at 6 p.m., then with a VMA pre-show event that will feature the show's subjects giving interviews, then the VMA's, then the final season premiere at 10 p.m. MTV is obviously hoping to end the series on a bang with a lead-in like that, and while the crew may not be on TV as a unit any longer, fans will hopefully be able to content themselves with Snooki & JWoww . The Situation, Snooki and the rest of the gang are reportedly pulling in $2 million apiece for the upcoming season, which, the Washington Post points out , averages out to about the same rate for the entire cast of Modern Family . There's a slew of new stuff in the works over at MTV, as well as plenty of material the net is hoping will catch on in as big a way as Shore , notably Teen Wolf and Awkward .

All you people looking to watch attractive people doing inadvisable things on television, look out: you will have slightly fewer options in 2013. MTV's Jersey Shore has gone from a breakout hit to a dependable ratings earner on the network, but after ratings decline in its most recent go-round, its sixth season will be its last, according to the network. The series' final hours will begin airing on Oct 10 (the same day as the Video Music Awards), starting with an hour-long special called Gym, Tan, Look Back and airing at 6 p.m., then with a VMA pre-show event that will feature the show's subjects giving interviews, then the VMA's, then the final season premiere at 10 p.m. MTV is obviously hoping to end the series on a bang with a lead-in like that, and while the crew may not be on TV as a unit any longer, fans will hopefully be able to content themselves with Snooki & JWoww . The Situation, Snooki and the rest of the gang are reportedly pulling in $2 million apiece for the upcoming season, which, the Washington Post points out , averages out to about the same rate for the entire cast of Modern Family . There's a slew of new stuff in the works over at MTV, as well as plenty of material the net is hoping will catch on in as big a way as Shore , notably Teen Wolf and Awkward .

Body parts, oily tears, straitjackets and loony bins can mean only one thing: American Horror Story is coming back to TV! Here are the first teaser spots and promo posters, via Entertainment Weekly , for the much-anticipated second season of FX's freaky horror anthology series from producers Ryan Murphy and Brad Falchuk. Returning in October, the Emmy-nominated show will be completely different this go-around, although a few actors from the first season, namely Jessica Lange and Zachary Quinto, will return. American Horror Story: Asylum is set in the 1960s at a New England sanatorium run by the Catholic Church. If that's not enough to scare the bejesus out of you already, check out the artwork and clips. They give Rubber Man a run for his money.

Electronic Arts has sold 900,000 units of Madden NFL 13 in its first 24 hours, equivalent to about 13 Super Bowl stadiums’ worth of fans. The huge first day marked the best start ever for the franchise on this generation of hardware, with sales up 7 percent compared to last year. EA said the franchise also set a day-one online record, with a 28 percent jump in the number of users logging in to play simultaneously. At launch, the game was available in North America for four systems: Xbox 360, Nintendo Wii, PlayStation Vita and PlayStation 3, for $40 to $60. Critics are raving about the new technical innovations that allows tackles and other movements to look more realistic, and more painful. The game received high rankings on Metacritic.com, including a score of 82 out of 100 on the Xbox and a score of 85 on the PlayStation 3. Of course, the hilarious YouTube videos that EA used to market the game probably helped, too. The clips, featuring Paul Rudd, perhaps better known as the brother-in-law from “Knocked Up,” and Ray Lewis, the 240-pound linebacker for the Baltimore Ravens, pretend to be best friends and poke fun at each other while playing Madden. Those viral efforts among others probably helped to generate the estimated 665,464 social interactions on Facebook and Twitter combined during the launch. For kicks and tackles, here’s the video of Rudd dancing to Wiz Khalifa’s “Black and Yellow” in Lewis’s face to honor the Ravens’ big rival, the Steelers.

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Talk NYC/WW is your daily download of the tech, marketing and advertising news you need to know. It’s smartly curated to keep you up to speed on the innovators and innovations that are shaking up the digital world today.