Create compelling artistic effects with your new knowledge of Tone and Color.

Color Theory

Learn the importance and impact of Color Theory from a classically trained painter.

Learn Color Theory

With Palette Effects you will have access to a new world of photo editing possibilities. It leverages the principles of Color Theory to ensure you are making informed color decisions during the editing process. Don’t let the word Theory befuddle you, you can learn Color Theory, and you can start using it now.

With Palette Effects you are not hopping into a Photoshop Extension that gives you push button satisfaction, save that for the other convoluted panels. With Palette Effects you are working with a non-destructive workflow reliant system that is backed by the color theory principles of the great painters. The education + the panel will accelerate your post-production knowledge and the once trifling “Color Theory” will become second nature!

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Organized Workflow

Palette Effects 2.0 is optimized for a systematic approach to color grading and stylization. It follows Blake's time-tested workflow of Tone, Color, Effects.

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Unique Effects

The Effects in Palette Effects are unique and can only be found in this panel. Each Effect uses Color Theory principles to help you add emotion to your images quickly.

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One-Stop Color Grades

Palette Effects is the only Photoshop extension that allows for quick color grading using colors you need with powerful blend modes for seamless color grading.

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Instant Blend If

Blend if is the most powerful feature in Photoshop as it allows you to blend any effect with accuracy and efficiency. Palette Effects is equipped with one-click blend if adjustments that take the guesswork out of Blend if!

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Instant Color Wheel

Palette Effects will build an interactive Color Wheel inside Photoshop while you work. It is imperative that one understands Color Theory and the Color Wheel is the foundation for it all.

A more intuitive way to post process your photos is here.

Built for Photographers by a former painter to help you hone your artistic style.

Remove the guesswork and have fun in the process.

A Handcrafted Color Theory Engine

The Grading Palette was engineered with Color Theory in mind for simultaneous color correction and efficient color grading with minimal effort.

Responsive Color Grading made simple.

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The Grading Palette

The heart and soul of Palette Effects. It was built by a painter to mimic the painter's palette. All the colors you need to grade your images are included with intuitive pre-set blend modes.

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Analyze Palette

The Grading Palette is not only for efficient color grading. It offers analytical tools to assist in your color grading efforts.

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Image Recovery

If you take your photo too far, Palette Effects can address your canvas and make an educated decision to recover tones and colors. It is a fail safe of sorts to ensure you maintain tonal and color accuracy.

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Custom Masks

Palette Effects can make a custom mask from any color in your image. With the click of a button, you can build very effective masks for fine-tuned color grading.

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Color Grading Columns

Each column in Palette Effects is pre-set with a Blend Mode for the colors in the rows. These buttons allow for efficient and predictable color grades to help you build a style with ease!

Created with Palette Effects

The following images were created with the Palette Effects Photoshop Extension

Why Palette Effects?

With all the programs and plugins on the market, why on Earth would you want to use Palette Effects? I will give you my honest and straightforward opinion in the video below.

Palette Effects is very unique. It is a powerhouse of a Photoshop Plugin that comes with an extensive education package that was designed to teach you color theory and the importance of developing an artistic style.

If you are watching this, you probably own Photoshop. If you own Photoshop then you know how convoluted it can be. Palette Effects makes post-processing a breeze with quick access to the things you need to make informed color theory decisions

I have seen it all. Yep, I have even been an ambassador of many programs and plugins for Photoshop and from what I know, no piece of software can compare to Palette Effects. It is unique because it was developed by a classically trained artist, not a software engineer. This panel is a color theory and style creating powerhouse in a class of its own.

I am a classically trained Artist who spent years developing a workflow with Color Theory in a “boots on the ground” environment. I spent years painting pieces in the Color Field genre so I could fully understand color and how others interact with it. In Palette Effects, I deliver you a harmonious blend of a painter’s knowledge to the photography industry. While the panel is excellent, it is nothing without the foundation of education I have for you. Many have told me that the knowledge was worth far more than the investment they made, oh, and they got a sweet panel to go with it!

Compelling Black and White Images

Monochrome Image processing has never been easier and more efficient. Forget about Black and White Conversion software and make beautiful images in seconds.

Not Just for Landscape Photos

Palette Effects can be used to make incredible images. It works alongside your current workflow and can be used in any genre of photography.

Anatomy of a Photo

Hover over the icons below to learn how Palette Effects was used to create the mood in this photo.

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Radial Spotlight

A Radial Spotlight was used to showcase the lone horse in the pasture.

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Light Haze

The Light Haze was used to exploit the drama in the clouds.

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Reduction Cold

A blue contrast reduction was used to add an atmospheric blue haze to the shadows.

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Night Amplifier

The Night Amplifier was used to add more blue drama to the sky and foreground.

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Cooling Grade

A Cooling 1 and 3 Color Grade were used for setting the mood of the photograph.

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Sunset Amplfier

The Sunset Amplifier was masked near the rainbow to help extract the colors that were lost in the camera.

Palette Effects Education Bundle

The Palette Effects Education Bundle includes 55 never before seen videos, all of my gradients & Color Lookup Tables, and two panels for both Photoshop CC. In this bundle, you will receive the Palette Effects Panel as well as the necessary education to begin crafting your images and honing your artistic expression. You will receive six educational modules totaling 8 hours in length. All of the videos have been rendered with quality in mind at 1080p. Enjoy!

Minutes of Education

Videos

Gradients

Color Lookup Tables

What you will learn

Module 1 Introduction

This module is designed to get you setup and started with Palette Effects. It briefly discusses the need for it in your workflow, then gets all the preliminary installation stuff out of the way before we progress on to the meat and potatoes!

Module 2 Tone Effects

I have discussed how to use tone for technical perfection in your workflow many times. However, we will take a deep dive into Tone as an artistic effect and make some beautifully crafted Monochrome images in this module.

Module 3 Color Effects

Following suit with our new found tone effects knowledge, we will venture into the world of color as an artistic Effect. We can use color in so many creative ways to make our images radiate and resonate with our viewer.

Module 4 Artistic Effects

After getting our tones and colors technically perfect, it is time to start working on crafting our vision. In this module, we will discuss how to use analog film techniques to create breathtaking effects.

Module 5 Color Theory

Color Theory is the backbone of all of our processing in the digital darkroom. All too often photographers discredit Color theory and leave it to the painters, but with this knowledge, you can do anything, and I mean anything in post processing!

Module 6 Workflow

After discussing tone, color, effects, and Color Theory we will put it all together in this extensive workflow section. We will talk about processing images from the camera to completion in these full-length video tutorials.

Palette Effects Manual & Workbook

You will find an 80-page manual to accompany the video material. I have also provided a printable workbook that itemizes the course material and gives you plenty of space to take notes on each video as you learn.

Nondestructive

Systematic

Actionable

Ready to use “right out of the box”. You will be making beautiful images in no time at all!

What others are saying

In post processing I find myself always somewhere between –is this any good- and –how can I create the style and mood I’d like to express-, and the answers to this question are there in Palette Effects.
No matter if you want to create a BW conversion, try one of the breathtaking lens effects or learn how to color grade an image – the panel provides you with a tool. No button clicking and predefined looks – you always find a layer stack that sets you up for success but also leaves you with all the freedom to tweak and adjust the effect to your liking.
No mistakes – this panel is not for the faint of heart. What Blake offers here is an ingenious piece of work created by an artistic genius – and not very easy to digest.

For that reason, the panel comes with a bundle of profound, laser focussed education – a vital and very valuable part of the whole comprehensive package.

I especially appreciate the newly included parts of color theory, I love the glows, new haze and lens effects, feel still slightly overwhelmed by all the new stuff and I’m very happy with the first new post-processing results.
The video tutorials provided me with all the knowledge to use the panel – and now it is on me to continue practicing.

Heike

“Blake first brought us the Digital Zone System (DZS) for mastering Tone, followed that up with the Color Zone System (CZS) for mastering color, and then combined them in the Zone System Express (ZSE) for ease of processing, raising the bar and taking us with him each time. Now Blake has brought us yet another tool called Palette Effects (PE) incorporating all the previous material and adding to it artistic effects. With PE Blake has raised the bar yet again and clearly jumped it. With the accompaniment of 7 hours+ of clearly laid out training, you will too. Beyond that, Blake provides you with all the materials he uses for the training so you can follow along at your own pace with your own equipment. I guarantee you that after seeing what he has provided, it will be obvious that Blake is rapidly becoming THE digital editing guru.”
Dave

Experiment for Yourself

Palette Effects is packed with awesome looks for your photo. You can customize all of the effects you see here. Hover over the target on the button to see the effect it would have on this photo.

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Cool Glow

Glows add color and contrast to your image to give it a glowing appearance.

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Warm Glow

Glows add color and contrast to your image to give it a glowing appearance.

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Black and White Glow

Glows add color and contrast to your image to give it a glowing appearance.

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Black and White Haze

Hazes reduce contrast while adding color to your image. The effect resembles a colored fog to add mood and atmosphere.

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Cool Haze

Hazes reduce contrast while adding color to your image. The effect resembles a colored fog to add mood and atmosphere.

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Warm Haze

Hazes reduce contrast while adding color to your image. The effect resembles a colored fog to add mood and atmosphere.

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Welninski Drama

Named after my great friend, and fellow educator, Jim Welninski. Jim is one of the most impactful Black and White artists I know. His images create mood and drama that is second to none in the industry. This button mimics his process and sets you up with a dramatic Black and White image.

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Silver Effect

The Silver Effect is a Black and White Effect that severely reduces the contrast in your Black and White photos, but offers unique adjustments to fi tune your tones.

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Pictorial Effect

The Pictorial Effects resemble images from the early 1900's Pictorialist movement. They are a combination of a glow and haze with a soft focus effect.

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Pictorial Black and White

The Pictorial Effects resemble images from the early 1900's Pictorialist movement. They are a combination of a glow and haze with a soft focus effect.

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Pictorial Warm

The Pictorial Effects resemble images from the early 1900's Pictorialist movement. They are a combination of a glow and haze with a soft focus effect.

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Pictorial Cool

The Pictorial Effects resemble images from the early 1900's Pictorialist movement. They are a combination of a glow and haze with a soft focus effect.

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Gradient 1

Gradients are an excellent way to add a hint of Color Theory to your image in a fast and effective way. With these pre-set gradients you will have all kinds of color grading at your fingertips. When used in combination with the Blend If buttons, they are an unstoppable stylization tool.

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Gradient 2

Gradients are an excellent way to add a hint of Color Theory to your image in a fast and effective way. With these pre-set gradients you will have all kinds of color grading at your fingertips. When used in combination with the Blend If buttons, they are an unstoppable stylization tool.

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Gradient 3

Gradients are an excellent way to add a hint of Color Theory to your image in a fast and effective way. With these pre-set gradients you will have all kinds of color grading at your fingertips. When used in combination with the Blend If buttons, they are an unstoppable stylization tool.

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Gradient 4

Gradients are an excellent way to add a hint of Color Theory to your image in a fast and effective way. With these pre-set gradients you will have all kinds of color grading at your fingertips. When used in combination with the Blend If buttons, they are an unstoppable stylization tool.

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Gradient 5

Gradients are an excellent way to add a hint of Color Theory to your image in a fast and effective way. With these pre-set gradients you will have all kinds of color grading at your fingertips. When used in combination with the Blend If buttons, they are an unstoppable stylization tool.

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Gradient 6

Gradients are an excellent way to add a hint of Color Theory to your image in a fast and effective way. With these pre-set gradients you will have all kinds of color grading at your fingertips. When used in combination with the Blend If buttons, they are an unstoppable stylization tool.

What is included in the bundle?

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Two Powerful Panels

Palette Effects and a Proof/Export Panel are included in your purchase

Lifetime Updates

No Added Fees

No subscription fees, you download it, you install it, and you use it!

Frequently Asked Questions

Is this a monthly or yearly subscription?

Nope!

Once you purchase it is yours for life! You have access to all of the videos and can watch them at your leisure offline.

Do I have to pay for updates?

Nope!

You will never have to pay for updates to the Palette Effects Panel. As Blake updates the panel he will notify you via email and you can update your Photoshop Extension free of charge! As of May 30th 2017, updates will no longer be created for CS6.

Is this an upgrade to the Zone Systems?

Nope!

Palette Effects is its own panel completely separate from my Zone System Express. It was designed to be used after the Zone System Express. Palette Effects is a finishing touch panel engineered for efficient Tone, Color, and Artistic Effects modifications. I typically use this panel after all of my preliminary edits which could include my Adobe Camera Raw (Lightroom) or Zone System Express Workflow. It fits perfectly at the end of any workflow to assist in the creation of artistically beautiful images!

What Versions of Photoshop will Palette Effects work in?

Unfortunately, Palette Effects will not work with Elements. Some of the training in the tutorial package may apply, but the Panel will only work in Photoshop.

Palette Effects will only work on the following platforms:

Photoshop CC (All Versions)

Palette Effects WILL NOT work in the following programs.

Photoshop Elements

Lightroom

Versions of Photoshop CS5 and Below (As of May 30th, 2017, updates will no longer be created for CS6)

The panel is in ENGLISH, but is fully functional in all languages of Photoshop

Can Palette Effects be used with other Plug-Ins? (i.e. ON1)

Palette Effects will work with all Plug-Ins. While they do not work directly in the plug-in, you may use the plug-in either before or after. Just to give you an idea, here is my typical workflow.

Fix small things in Photoshop, like straightening the horizon fixing lens distortion

Run the Digital Zone System

Run the Color Zone System

Use ON1 Photo RAW for the desired artistic effect.

This process is covered in more detail in the Education Bundle.

With all the other programs out there why use the Palette Effects?

Palette Effects is a Photoshop Extension in its own class. It is designed to give you a systematic approach to honing your artistic expression. It removes the guesswork from the most important phase in your workflow and can be used to create reproducible effects.

Best of all it can be incorporated into any Photoshop Workflow and can keep all of your photo editing in one place!

These are rather large downloads!

Please be patient, these are rather large downloads.

The Full Education Bundle: 2 Downloads for a total of 2.40 GB

Modules 1-3 = 1.3 Gigabytes

Modules 4-6 and Bonuses = 1.4 Gigabytes

All of the videos were recorded at 1080p HD and come with high-res images to work with. While it is a rather large download, it is being hosted on Amazon S3′s reliable server. It is highly recommended that you use one of the following browsers to download the file:

Internet Explorer

Chrome

Firefox

Safari

How secure is my payment information?

The f.64 Elite website does not collect any payment information beyond email addresses.

Your information is secure in the hands of Stripe or PayPal (whichever method you choose to use at checkout). Beyond that, I would never sell your email address to a 3rd party agency.

You are safe and secure here!

Meet Your Instructor

Blake Rudis

Blake is a self-published author and the host of f64 Academy. He has a passion for teaching and has worked with many reputable companies to include Creative Live, Topaz Labs, and ON1.

Blake takes great pride in his Fine Art background. From Acrylic and Oil Painting to Printmaking and Sculpture he has had his hands in just about every art form. This has been paramount in shaping his ideologies on Photography and Post Processing. For Blake, it is not about the act of photography, but the artistic process as a whole.