Down goes another iconic company from my childhood.

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Time to grow up because being a Toys R US kid is no more. Man I have so many memories of running through Toys R Us as a kid. That place was literally heaven on earth loaded with the latest toys and games. Bikes, turtles (TMNT), Batman, video games, man I can still picture the scenery running through my head. This was the place my brother would go every Saturday to battle in Pokemon tournaments. And yet it is going the way of Blockbusters and Circuit City.

I am not going to act like I did not see it coming as more people gravitated towards online retail for their shopping needs. And with Super stores, like Walmart and Target, carrying many of the same toys and electronics cheaper, Toys R US got squeezed out of the market.

Having filed chapter 11 bankruptcy just a year ago, Toys R US (and their baby division Babies R US) could not get their heads above water and are now in liquidation. Toys R Us going down is not just putting a hurt on my childhood but (more importantly) are putting a hurt on the small businesses and thousands of employees that will be put out of work because of this.

The company who’s slogan, “I don’t wanna grow up, I’m a Toys R Us Kid” is now forcing a generation into becoming an Amazon or an Ebay kid. Not that there is anything wrong with that, it is just having a store full of toys dedicated to kids shaped many childhoods in the 70’s, 80’s, and 90’s. It was one of the few remaining places that truly catered to children. Here is to Toys R Us as we see off another iconic company into oblivion.