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The oral healthcare aisles in modern day stores are awash with oral hygiene products. Some of which only have cosmetic value, to help freshen your breath, while others might over-promise and under-deliver on their ability to provide the maximum benefit to your oral hygiene. American Dental Association understands that it can sometimes be hard to identify truly effective oral hygiene products and those that are merely propped up by extravagant marketing claims.

The ADA instituted their Seal of Acceptance program in 1931 to help consumers identify the most effective oral hygiene products available to consumers. In the years since, it has become the standard of quality for participating manufacturers.

Manufacturers can participate in the program on a voluntary basis. Before a manufacturer launches a new oral hygiene product, they can submit it to the ADA for testing and research. The ADA tests the active ingredients for safety and its effectiveness as part of an oral hygiene routine. If the product meets the rigorous guidelines, it will receive certification for the Seal of Acceptance to be printed on the label.

The ADA also provides an index of all oral hygiene products that have earned the seal on their website.

If you have any questions about the safety and effectiveness of the oral hygiene products your family uses, please feel free to call Dr. Kevin Caldwell at 417.673.1988 to schedule an appointment.