Bentley's Diamond-in-Diamond Stitching Surges in Popularity

British marque Bentley Motors Limited is one of the most popular luxury car brands worldwide. Known for their exquisite styling and attention to detail, Bentley offers a wide array of ways you can customize your vehicle.
One of Bentley’s signature interior designs is the Diamond-in-Diamond quilting pattern which Bentley puts on all the seats and on the door panels. Each diamond requires exactly 712 stitches, mastered by a specially commissioned machine to achieve the beautiful pattern.
Bentley’s press release on the recent popularity surge of the Diamond-in-Diamond quilting says “The Diamond-in-Diamond Quilting requires a high level of skill to produce and has a complex design story and manufacturing process."
"The pattern can be commissioned for all four seats, door casings and rear quarters. It is soft to the touch and truly stunning in appearance when viewed from both the inside and outside of the cars," it said.
Combining intricate stitching and embroidery, the unique quilting concept features a grid of elegant diamonds, Bentley claimed.
Initially designed for the Continental GT and GTC, the Diamond-in-Diamond concept adds a more sporting look to the cars’ interior, alongside the other elements of the Mulliner Driving Specification: 22” lightweight forged alloy wheels, embroidered Bentley emblems, additional veneer options, a jewelled-finish fuel filler, sports pedals and indented leather headliner.
A new quilting interpretation, inspired by the Diamond-in-Diamond technique is now being rolled out for Bentley’s new Flying Spur, launched in 2019. The new design features an elegant series of ever-lengthening diamonds tumbling down the seat, in precise yet seemingly random formation – this new technique uses the same machinery as the original Diamond-in-Diamond pattern.
When redesigning the quilting for the Continental GT and GTC, Bentley designers were aiming to create something that could not easily be replicated. Bentley’s discerning customers are always looking for something unique and special, with depth to the craftsmanship – a concept that is hard to copy ensures this.
The Diamond-in-Diamond Quilting concept cannot, therefore, be mass produced, and requires specialist skill and bespoke machinery to execute.
@ bentleymedia.com
The concept features a floating diamond within a main grid of larger diamonds. Unlike more simple or traditional quilting designs, the Diamond-in-Diamond requires more than just a simple sewing machine to complete the pattern, and cannot be achieved by hand. Specialist machine embroidery is employed, with a twofold result: solving the problem of how to achieve this complex pattern, as well as adding a new process that brings extra value in the highest level of craftsmanship.
The visible appearance of the Diamond-in-Diamond stitching is inherently shinier than the classic running stitch used in Bentley’s original quilting techniques and other forms of embroidery and stitching.
The diamond stitches have a 3-dimensionality due to the quality of thread – the diamonds ooze luxury.”
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