Missoula Curling Club Strategic Plan

The mission of the Missoula Curling Club (MCC) is to foster, promote, and advance the understanding and development of the sport of curling in the Missoula, Montana Area.

GOAL 1: Promote curling through teaching the sport to the people of the Missoula area.

OBJECTIVE 1: Develop and deliver educational tools and clinics to people of the Missoula area.

ACTIVITY 1: Conduct clinics for area schools and the University of Montana.

ACTIVITY 2: Conduct Learn to Curl sessions for the general public at least once each year.

ACTIVITY 3: Maintain a comprehensive network to promote curling using various media outlets.

Project 1: Maintain and inform social media venues (such as the MCC website and Facebook) as major communication tools within the club and for the public. http://www.missoulacurlingclub.com These dynamic social interfaces should provide information about the sport of curling, MCC events, the organization of the Club, links to Mountain Pacific Curling Organization (MoPac), the network of curling clubs in Montana, Idaho, Washington, southern British Columbia and Alberta Canada, Bonspiel information, membership and team registration, and other educational tools and information.

Project 2: Develop a media strategy to promote curling including advertising and other tools that will keep curling opportunities and events in the public eye.

Project 3: Create and maintain a Youth Committee to foster the development of a junior’s curling program that could compete locally, regionally or in National events.

Project 4: Maintain a Learn to Curl Committee to actively seek and manage new curling opportunities for the Missoula area.

Project 5: Seek out and host possible Learn to Curl sessions in adjacent or nearby communities.