Blue Cross and Blue Shield of Louisiana removed the interim tag from President and CEO Mike Reitz's titles, ending a nationwide search by selecting the company veteran, according to the Baton Rouge Advocate.

Reitz has been with the company for more than 30 years and his father, Howard Reitz, served as Blue Cross president from 1966 to 1983. Mike Reitz has served as interim president and CEO since August, taking over for Gery Barry, who left after four years to become chief strategy officer for Aetna Inc.