A complete rebranding for a younger look.

Fédération québécoise pour le saumon atlantique

The goals of the Fédération québécoise pour le saumon atlantique (FQSA), a non-profit organization, are the conservation of Atlantic salmon, the education of people, and the valorization of sport fishing. We advised the FQSA on the strategies to adopt to achieve their goals.

We rebranded the organization, worked on their website to make it THE reference in the industry, and developed new communicational tools. Their quarterly publication, the SAUMON magazine, was also visually brought up to date.
Visit the Federation’s website at fqsa.ca.