With the roll out of Obamacare being as disastrous as possible for the Obama administration, one group was given a $1 million grant to help lead a rebranding effort with hopes of salvaging the law in the eyes of the American people.

Families USA (FUSA) — an organization that describes[2] itself as a “national nonprofit, non-partisan organization dedicated to the achievement of high-quality, affordable health care for all Americans” — was given a $1.1 million grant[3] by the Robert Wood Johnson Foundation on October 4, 2013, to gather “success stories” of Americans dealing with Obamacare and distribute them to the media who often refer to them as an “independent” group. This is part of a greater upcoming effort[4] to bolster the perception of the lowly health care law.

“The purpose is to bridge the information gap for people who can significantly benefit from the Affordable Care Act,” Ron Pollack, the Co-founder and Executive Director of Families USA, told TIME[5] on October 25, 2013.

However, the organization is a far cry from “non-partisan” and is extremely close to the Obama Administration and Enroll America – the group leading[6] the efforts to sign people up for Obamacare.

[9] Administration Admits to Court: Under Obamacare, Select Group Can Get Health Care, Not Pay for It, Not Buy Insurance, Not Pay Penalty: http://www.prisonplanet.com/administration-admits-to-court-under-obamacare-select-group-can-get-health-care-not-pay-for-it-not-buy-insurance-not-pay-penalty.html

[10] Expert: At least 129 million will ‘not be able to keep’ health care plan if Obamacare fully implemented: http://www.prisonplanet.com/expert-at-least-129-million-will-not-be-able-to-keep-health-care-plan-if-obamacare-fully-implemented.html