Monday, September 16, 2013

Trademark No. 5, Ed Ruscha

I chose this painting because it is based on the classic 20th Century Fox logo. It starts off large on the left side of the painting, and then slowly decreases in size to the right side of the painting. Because of this it looks like the logo is closer to us than it really, and that it is almost right in our faces. He uses the use of color to make the logo stand out. The reds and yellows make the logo pop, while the white lets it fade. He uses brush strokes for the blue in the top and left side of the painting. Overall, he used two point perspective which adds an effect to it.