Torrance, Calif. (Sept. 17, 2013) - On Monday, September 23, "Jimmy Kimmel Live" will kick off the broadcast season by taking over Hollywood Boulevard for two consecutive nights. On Monday, September 23, Paul McCartney will make his first appearance on "JKL." McCartney will join Kimmel in studio for an interview, then shut down Hollywood Boulevard for what is expected to be a record-breaking crowd.... more

NEW YORK (Sept. 6, 2013)—To celebrate the launch of its all-new 2014 IS performance sedan, Lexus created and hosted a MADE Fashion Week event last night debuting a first-ever live holographic performance art experience. The event, “Lexus Design Disrupted,” featured supermodel Coco Rocha and a bold retrospective from the archives of designer Giles Deacon in a creative concept inspired by the IS and the brand’s commitment to design and technology. Joe Zee, ELLE creative director and host of Sundance Channel’s special series “Revealing,” served as master of ceremonies.... more

Tokyo, Japan, August 21, 2013—Lexus International will open the first INTERSECT BY LEXUS luxury brand experience space in Tokyo’s Aoyama district on August 30, 2013 as part of its AMAZING IN MOTION endeavors.... more

TORRANCE, Calif., – August 19, 2013 – The all-new 2014 Lexus IS sport sedan is getting closer to making its grand entrance this November at the Specialty Equipment Market Association (SEMA) Show in Las Vegas. The third-generation IS will turn heads at SEMA with new aggressive exterior styling demonstrated by a spindle grille, wider stance and sporty rocker panels. To make the IS stand out more, Lexus partnered with DeviantART to find creatives who envisioned the sport sedan to be even edgier.... more

Los Angeles, CA (August 16, 2013) – The third season of the NAACP Image Award-nominated Lexus “Verses and Flow” is set for broadcast on TV One, premiering September 11, 2013. Returning for his second season of hosting is dynamic actor/poet Omari Hardwick, a native of Atlanta, Georgia, where Lexus’ “Verses and Flow” filmed its inaugural season. Hardwick, a passionate writer and performer of the arts, is set to welcome the best and brightest spoken-word artists and R&B acts to what will be an expanded season, featuring four additional episodes, which will bring the total episodes for Season Three to 12. ... more

August 1, 2013 —Following the strong response with applicants from more than 72 countries for the first Lexus Design Award, Lexus is looking for a new wave of next-generation innovators to benefit from the second Lexus Design Award, an international design competition.... more

TORRANCE, Calif. (July 9, 2013) – In a unique partnership with the trusted auto experts of Motor Trend and art and design authority ArrestedMotion.com, Lexus outfitted respective editors with the first of Kogeto’s “Joey™” panoramic cameras to showcase the performance and stunning design of the 2014 Lexus IS. The fully immersive images and video are now starting to roll out on Instagram, Lexus’ newest social media channel (Instagram.com/LexusUSA).
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CANNES, May 20, 2013 – Harvey Weinstein paid tribute to the importance of filmmaking through his unprecedented collaboration with Lexus to create the “Life is Amazing” Short Film series. Over three separate events, Lexus and The Weinstein Company endorsed the five filmmaker’s presence at Cannes through:... more

NEW YORK (April 19, 2013)—In its ongoing pursuit of innovation, Lexus is pushing the boundaries of technology, craftsmanship and design. This dedication to design was celebrated at an event hosted by global President Akio Toyoda in New York City. The event, called “Design Matters,” showcased Lexus’ commitment to design, both in its new products and in its global brand activities to an audience of established and aspiring members of the design community. Kristin Chenoweth served as mistress of ceremonies with The Roots and Questlove providing musical entertainment.... more

TORRANCE, Calif. (Sept. 5, 2012) — Lexus is launching a compelling and progressive marketing campaign to introduce the 2013 Lexus ES, its top-selling sedan. The entirely new ES represents the latest step forward in Lexus design—including next-generation technologies in connectivity and safety, as well as the first-ever ES hybrid.... more

TORRANCE, Calif. (June 7, 2012)—Tee up your questions, golf fans, for your chance to get answers from one of the game’s top players. To gear up for the 2012 U.S. Open, Lexus is teaming up with professional golfer Peter Jacobsen to let enthusiasts in on the golfing action. ... more

TORRANCE, Calif. (Feb. 14, 2012)—Admiring the curves of a Sports Illustrated Swimsuit model is one thing, but actually driving it—that’s something only Lexus and its all-new 2013 GS sport sedan could do with style.... more

NEW YORK (Feb. 13, 2012) — The winning designers of the 2nd annual Council of Fashion Designers of America (CFDA)/Lexus Eco-Fashion Challenge unveiled their sustainable clothing and accessory collections on Feb. 9 at MADE at Milk Studios as part of New York Fashion Week.... more

TORRANCE, Calif. (Feb. 2, 2012) — In anticipation of Facebook’s expected launch of Timeline for brands, Lexus unveiled a new Timeline-inspired Facebook app today at apps.facebook.com/pointsofnoreturn-tm/ that allows the automaker to connect with its fans on a more personal level. The Points of No Return application focuses on the all-new 2013 Lexus GS (arriving in showrooms February 2012), highlighting milestones in the creation and history of the model, as well as other groundbreaking moments in social media, technology and design.... more

TORRANCE, Calif., January 31, 2012 – Following the teaser ad released in mid-January, and no longer able to keep the full spot contained, Lexus has unleashed “The Beast,” the company’s first-ever Super Bowl commercial, prior to Super Bowl XLVI on Sunday, February 5 on NBC.

TORRANCE, Calif., January 17, 2012 – With a host of new vehicles coming to market in 2012, Lexus is poised to be one of the fastest-growing luxury brands this year. To kick off the product onslaught, the company will debut its first-ever Super Bowl commercial for Super Bowl XLVI on Sunday, February 5 on NBC. ... more

TORRANCE, Calif. (Dec. 2, 2011) As part of its popular annual December to Remember sales event, Lexus announced today that it will donate $5 to Toys for Tots for every big red bow shared via Facebook and Twitter. The campaign ends Jan. 3, 2012, with Lexus providing a maximum donation of $100,000 for the social media fundraiser.... more

TORRANCE, Calif. (Nov. 29, 2011) -- Elevating the notion of recycling to an art form, Lexus challenged four of fashion’s most inventive designers to rethink their notions of automotive design for an advertising campaign to appear in Vogue. Using some of the more than 2,000 individual parts of a completely dismantled Lexus CT hybrid, a vehicle that is 90 percent recyclable*, the designers created fashionable works of art as part of The Lexus Fashion Workshop.... more

TORRANCE, Calif., Nov. 23, 2011 – Bringing sophisticated style, exciting performance and advanced technology to the luxury sport sedan segment, the new 2013 Lexus GS 350 comes to dealer showrooms in February 2012. Its arrival will be heralded by Lexus’ first-ever Super Bowl commercial, followed by Lexus being the Official Automotive Marketing Partner of the Sports Illustrated swimsuit issue.... more

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