Rethinking Job Titles to Attract Superheros

Let me ask you this: would you rather apply to be a “nighttime gas station clerk” or a “nocturnal petroleum ninja”? We at Accolo believe that attracting the right candidates for a job is all about the way you communicate with them-we even suggest writing your job descriptions like love letters.

If you don’t believe us, look at Apple (and I know we all look to Apple for a little advice). Apple has coined the term “genius” and has attracted thousands of applicants to work their genius bar. Who wouldn’t want to be considered a genius anyway? Other top titles include: Jedi, Ninja and Rockstar. Read Dr. John Sullivan full article article for ere.net about how Exciting Job Titles Can Be Powerful Recruiting and Retention Tools.

If you want to compete for top candidates, you need to find you organizational purpose, tell your story, and make a offer candidates can't refuse. #HR #RPO #recruitmentmarketing #employerbrand https://t.co/exjMSwxPK7

Today’s younger workers are less concerned with money and more focused on gaining skills and having meaningful early employment experiences. 6 Ways to Recruit and Hire the Best Candidates for Summer Jobs https://t.co/JyGoywWknw