March, 2017

The indian dj and producer Akshat Joshi with his “Mirage” single track on Underground label (a Media Records group) will be release next 28th April 2017 (2 weeks Beatport Exclusive; Cat. No. UND004). In the tracklist there is “Mirage” (End To End Remix) and “Mirage” (Original Mix).Aksat Josh is born in New Delhi in 14th March 1989. He’s composer and dj. He started his official career in 2013. He is already one of Media Records new talents, joining Underground Records. Waving between house and techno he has his own sound and style easily recognisable due to his Indian culture inferring the production. “Mirage” is hypnotic rhythm and harmonious synths that mix reality with trance. From his Studio 5 Music recording studio, Akshat Joshi play techno, house and electronica. And he say: “I am a music composer, dj and instrumentalist. I signed with a Belgian record label Cozzin Music in 2014. I was released my first single, ‘Raagrasiya’, for all digital platforms. I was working with various music publishers in USA and UK like Amurco, JPM library and Cinecue”.
Aksat Josh start to making music from 2013 without a formal training in music: he got fascinated with the synthesizer and started making tunes on it. After discovering an audio tool Ableton live, he thought that he can put his ideas and creativity into developing soulful and grooving melodies and can share them with the world. He is heavily inspired by American musicians Moby and Adam Young. After working independently with music publishers, he doesn’t want to limit himself and wants to collaborate in other media ventures. Getting experienced in music licensing and publishing business he know he has a long way to go and wants himself to work in audio branding, brand management field.Akshat Joshi makes electronic music, and is ready to explore them with wherever opportunities may arise.“I have just been signed by media records. It feels great to me as It is run by Gianfranco Bortolotti a famous house music producer. I am hoping that my music will create that much impact. List some of your last works. I have created four tracks lastly. Those are mainly in the genre of techno and house one of the latest track is ‘Awaken’ which is more like soundtrack film score. I create electronic music so it is mostly related to electronica. Also I have created my own genre called Indo Classico which is a fusion of Indian classical with the western”.
Akshat Joshi think his sound can be the new influencer in dance music.“Because I am creating melodic tunes with the touch Indian classical which nowadays not common in dance music”.
How the sound could evolve and be played during big live events?“The djs can be played in any major shows either through sound system or with the combination of multiple musical instruments, so that to create a feel of an orchestra. When I first heard it it sound sonically beautiful. That melodic violin was a cherry on the cake”.

A interview with Joy Kitikonti
On UMM label a brand new electronic music concept from a famous Italian dj: “Snow in The Desert EP”.
Joy Kitikonti is an important and big name in the electronic music scene. Joy is back in Media Records world, thanks to an agreement with the Gianfranco Bortolotti Management liaison, and public through the UMM label an extended play, “Snow in The Desert EP”. This project, forged at the Joy’s Green Beat Studio, includes the “Snow In The Desert” title track, “Nightlife” and “Sharing Melodies”. “Snow In The Desert” is available in few versions: Original Mix and 10WS and Aurel Asllanaj remix; “Sharing Melodies” is rebuilded by Ten Words.
Hi Joy, how did your e.p. for UMM?
“’Snow in The Desert’ and ‘Nightlife’ are tracks on which we have worked so hard and were born from my friend Bimas. I cared mix and mastering; then a track like ‘Sharing Melodies’, I produced all by himself, without thinking of any kind of music has arrived (but then, it is true, has a very 90’s mood). After a long introspection instead ‘Snow in The Desert’ she has seen the light”.
How did you get the idea to say, okay, I go back to Media Records?
“Strangely, I thought about this when I left Brescia. Weird, huh? Gianfranco Bortolotti had heard on the phone, my friend Zicky began working with him. When experience in Media Records was ended we had to change strategies. When I heard about the return, it was a joy. In Media Records I have taken a big leap in my career. I asked myself: why not retrace the same road? Also being productive, I thought, in the past, my working process was important because he was born in that specific context. That method I brought back up to date. After several phone calls, I finally Bortolotti and we met. And we shook hands, looking into his eyes”.
Why did you get out of UMM and not of BXR?
“When I arrived in this new Media Records things they were already under way and consequently UMM was the most suitable to my tracks. It is clear that my heart is more BXR for obvious reasons, and I do not hide that I would be honored to meddle in that brand”.
What expectations do you have with Media Records?
“Now it opens a challenge. Gianfranco gives a new opportunity to everyone. In short, there are also many new ideas”.
How do you think you will hit new targets, having achieved extraordinary goals years ago?
“In this market made up of monopolies is not simple to find the right way, so you have to get out of the norm. As? Doing things belly. Personally, these things are maybe looking at a picture of me or thinking of a person. Or even listening to old things non-electronic”.

Super Mario has become the giga export: with a brand new trance label change the target: it’s intercontinental flights time. It comes the change: born the #tranceaction

Trance music evolves, it camouflages, makes its transaction, its commercial repositioning and his statement of artistic intent: a real #tranceaction. Stainless actually, trance music can only change the skin after having given many players the phenomenon and the industry of festival events. Trance music have risked being sucked into the EDM big room. When a general cease to be fashionable, coolest, the trance music – after steady growth, unique, ethereal, magical, melodic -, it will off. Everyone is ready, as usual, to get on the bandwagon and to declare themselves fans for centuries the usual suspects. But only at the appropriate time. Instead, there are great men who believe always in this genre. On everything and everyone it is Mario Più, the Italian Super Mario has become the love missiles: Mario is back with a brand new trance label, Neurals Records (a member of Media Records group), aims to intercontinental flights. Its audience target is the world.

“By now everyone is aware of the return in the Media Records musical field and its founder and guru, Gianfranco Bortolotti, back on track at speeds and load full of ideas”, says Mario Più. “As usual, Bortolotti has always three jumps ahead, he’s visionary man. His great return has decided to entrust a new label to manage. The label is called Neurals Records and will have a decidedly oriented to trance style, with various influences. But always drived by the melody”. Mario Più add. “So, sequencing of high quality releases with important names of the national and especially international guys. There are areas where the trance music scene for years is mainstreamed. We also take the opportunity to new talents who have quality products to offer to the market. I want presumptuous: I can admit that there are all preconditions, for our own Neurals Records we can follow the older sister BXR footprints, with same goals. Especially, if to see and to promote the whole project it is one as guru Bortolotti”.