Lucas College and Graduate School of Business

The most important element of BARC is its ability to provide vital interfacing opportunities
between SJSU students and BARC Executive Board partners. These interfacing opportunities
include the most elemental but all-so-important classroom presentations for which
BARC provides Executive Board partners with an efficient matching service. They also
include more elaborate events such as when BARC Executive Advisory Board members 1)
become a stop on the annual BARC Retail Study Tour, 2) provide a speaker for the annual
BARC Conference, 3) or participate in the prestigious, semi-annual SJSU Lucas Graduate
College Lectureship Series. A list and brief information about the events that drive
the student/company interfacing mechanism follows:

Retail Study Tour (Spring Semester)

2-day tour of greater Bay Area retailing and retailing-allied industry.

Chartered bus takes 55 students to visit various stores, corporate headquarters, warehouse
distribution centers, and other facilities of retailers and retail supply chain members
to acquaint students with the spectrum of the industry and career opportunities, therein.
Spring 2011 tour included stops at Target and Walgreens distribution centers, Coca
Cola plant, retail security firm, Kohls and Nordstrom stores, Enterprise administrative
center. Sites include Sacramento, San Francisco, Peninsula, and San Jose. Evening
spent at Union Square Hotel in SF.

Retail Conference (Fall Semester)

Executive Board assists in securing speakers for program of student-oriented conference.