COOKIE POLICY

COOKIE POLICY

This Cookie Policy describes the different types of cookies that may be used in connection with the website owned and controlled by us from which you are accessing this Cookie Policy (the “Site”), and how you can manage them.

We may change this Cookie Policy at any time. Please take a look at the “LAST UPDATED” legend at the top of this page to see when this Cookie Policy was last revised. Any changes in this Cookie Policy will become effective when we make the revised Cookie Policy available on or through the Site.

WHAT IS A COOKIE?

Cookies are small text files that are stored on your computer or mobile device. They are widely used in order to make websites work, or work in a better, more efficient way. They can do this because websites can read and write these files, enabling them to recognise you and remember important information that will make your use of a website more convenient (for example by remembering preference settings).

WHAT COOKIES DO WE USE?

Below we list the different types of cookies that may be used on the Site.

Essential Cookies. Essential cookies are necessary for the Site to work and enable you to move around it and to use its services and features. Without these absolutely necessary cookies, the Site will not perform as smoothly for you as we would like it to and we may not be able to provide the Site or certain services or features you request.

Cookie type

Description

How to manage cookies

Session

Session cookies are used to maintain the state of the application.

Accept/refuse via browser setting

Load balancing

Load balancing cookies are used to distribute the assets across the globe and lighten the server load.

Accept/refuse via browser setting

User ID

User ID cookies are used to ensure that users only see their own information.

Accept/refuse via browser setting

Security

Security cookies are used for security controls and checks.

Accept/refuse via browser setting

Preference Cookies. Preference cookies collect information about your choices and preferences, and allow us to remember language or other local settings and customise the Site accordingly.

Cookie type

Description

How to manage cookies

Language

Language cookies are used to store the language the user has selected, and to show the correct options.

Accept/refuse via browser setting

Location

The user’s approximate address (city, state, country, postal code) as determined by the IP address is retained in order to automatically select the proper country and show retailers and demonstration days within the area.

Accept/refuse via browser setting

Mobile

If the user is viewing the Site on a mobile device, a cookie is set to indicate that the main website was selected (i.e., that the device is Flash-enabled), or the non-Flash mobile site.

Accept/refuse via browser setting

Reference site

The reference site is recorded to better understand the user’s preference

Accept/refuse via browser setting

Last visit and activity

Date of last visit and activity and other information is recorded to be able to provide users with an update on “what’s changed on the site since your last visit,” and to better understand the user’s preferences.

Accept/refuse via browser setting

Recently watched video

Date and title of recently watched video is recorded to be able to better understand the user’s preferences.

Accept/refuse via browser setting

Flash Cookies

Flash cookies are used to enable audio and video content to be played.

Accept/refuse via browser setting

Page history

Page history cookies are used to track the sequence of pages the user has visited. If the user gets an error message while visiting the Site, the cookie information gets saved to a log file for error reporting and resolution.

Accept/refuse via browser setting

Social Plug-in Tracking Cookies. Such cookies are used to track members [and non-members] of social media networks for market research analytics, and product development.

Cookie type

Description

How to manage cookies

Facebook

Cookies are used to track Facebook members [and non-members] for market research analytics, and product development.

Accept/refuse via browser setting

Twitter

Such cookies are used to track members [and non-members] for market research analytics, and product development.

Accept/refuse via browser setting

Analytics Cookies. Analytics cookies collect information about your use of the Site, and enable us to improve the way it works. For example, analytics cookies show us which are the most frequently visited pages on the Site, help us record any difficulties you have with the Site, and show us whether our advertising is effective or not. This allows us to see the overall patterns of usage on the Site, rather than the usage of a single person.

Marketing Cookies. Advertising Cookies are used for marketing purposes.

Cookie type

Description

How to manage cookies

Advertising

Deliver behavioral/targeted advertising

Accept/refuse via browser setting

Market analysis

Conduct market analysis

Accept/refuse via browser setting

Campaign / promotion

Measure effectiveness of campaign

Accept/refuse via browser setting

Fraud detection

Detect click fraud

Accept/refuse via browser setting

HOW DO THIRD PARTIES USE COOKIES ON OUR WEBSITE?

advertisements

identity of user

same as those listed above in the table

HOW DO I MANAGE COOKIES?

In addition to the options provided above, you may refuse, accept or remove cookies from the Site at any time by activating or accessing the setting on your browser. Information about the procedure to follow in order to enable, disable or remove cookies can be found on your Internet browser provider’s website via your help screen. You may wish to refer to http://www.allaboutcookies.org/manage-cookies/index.html for information on commonly used browsers. Please be aware that if cookies are disabled or removed, not all features of the Site may operate as intended.

If you want to clean out all cookies left behind by the websites you have visited, here are links where you can download three programs that clean out tracking cookies: