Small business owners are generally optimistic, but is the “honeymoon” over? The Mid-Year Economic Report released last week by the National Small Business Association is telling. In full disclosure, I sit on the Board of

By: Eric Bullen The art of communicating with your customers has evolved over the years, but despite the advent of social media and other forms of online interaction, the humble email remains the number one

Every day, business owners makes countless decisions. Some have long-term, significant impact on the business. Others are small ones. It is important to think through decisions. However, you should be aware overthinking decisions can lead

Facebook is arguably the “most social” of the social media platforms when it comes to sharing content. Recently, Mark Zuckerburg announced a new purpose for his creation: “Give people the power to build community and

Last week I shared my views that real customer service begins with serving the right customer for your business. Once you identify that customer it is time to dig deep into how to provide unparalleled service.