Getting More Fans On YouTube: A Musician’s Guide

A key piece of music promotion for a quite a while, video has long given fans a way to connect more deeply with music, so it stands to reason that YouTube would rise to become one of the most useful platforms from which artists can connect with fans. Here we take a look at how they can do so better.

______________________

In this latest article from MusicThinkTank, Jon Ostrow explains how artists can better use YouTube in such a way as to grow their fanbase.

"Add tags: Again, just like links, you can add tags to both your channel as well as your individual videos. Make sure the tags you use for your channel are specific to you – consider your location, genre, lyrical subject matter, etc.

Do not use tags such as ‘music’ as this is far too general to do you any good. The purpose of using a tag, similar to a hashtag on Twitter, is to help to aggregate your content into a specific topic so that people interested in that specific topic can more easily find your channel."

ADVERTISE Hypebot & MusicThinkTank

With the internet and digital technologies driving rapid change within the music industry, articles about new releases and who has been hired and fired are no longer enough. Our up to the minute industry news alongside insightful commentary helps our readers sift through the rumors and developments to find the information they need to keep their businesses moving forward.

Hypebot is read daily by more than 30,000 music industry professionals including executives and senior staff of music related tech firms, internet based music sites, every major label group and most indies as well as many managers, artists and members of the live music community: