It’s been called the most successful hobby shop promotion of all time by longtime industry experts.
It’s made hobby shops across North America bona fide post-Thanksgiving retail destinations.

It’s delivered some of the most unique and sought after trading cards in recent years.

And late next month, it’s making its triumphant return.

News flash: Panini America’s 2015 Black Friday promotion is coming.

For the fifth straight year, Panini America will bring the nationwide shopping frenzy of Black Friday to local hobby shops
all over the country with another of its now-legendary wrapper-redemption programs.

In the coming weeks, The Knight’s Lance will bring you everything you need to know about this year’s special event,
including preview galleries, participating shop information, iCollectPanini.com components and more.

But today, we’re bringing you an exclusive first look at the 2015 Black Friday base set, Rookie Cards
and the always-popular Panini Collection insert.

This year’s multisport base set features 52 cards, including 24 current stars and 28 Rookie Cards (numbered to 599).

The Panini Collection insert includes 22 cards numbered as part of the set and a bonus card of Baltimore Ravens kicker Justin Tucker.

The promotion-exclusive release also marks the return of a comprehensive multisport autograph roster,
memorabilia cards devoted to the NBA’s top rookies and the NFL’s Breast Cancer Awareness

and Salute to Service initiatives, and many more surprises that will be revealed in the coming weeks.

2015 Panini Black Friday Set Checklist Base Set Checklist 52 cards. Rookies numbered to #/599.
This is a preliminary checklist and subject to change. The full checklist will be added as soon as it is available.

We began the slow, tantalizing build-up to the phenomenon known as Panini America’s 2015 Black Friday promotion last week
with a detailed first look at this year’s base set.

Today, we’re keeping the preview momentum rolling with your first glimpse at the set’s College Legends and Rookie Insert sets.

As you’ll see in the gallery that follows, both inserts offer drastically different tributes
to the greatest college athletes of all time and some of the hottest young players in baseball, basketball and football.

From Bo Jackson, Larry Bird and Randy Johnson to Todd Gurley, Karl-Anthony Towns and Kris Bryant,
the collectible possibilities abound in the 24 cards that follow.

Enjoy the first look and stay tuned to The Knight’s Lance in the coming days as we begin showcasing
the unique autograph and memorabilia inclusions coming to 2015 Black Friday.

(And for those looking for one of the most enjoyable trading card photographs of the season,
we submit the D’Angelo Russell image in this gallery for your consideration.

Here we are, five days away from the biggest shopping day of the year and signs of Black Friday are all around us
on television commercials, website banner ads, radio spots, print ads and seemingly everywhere else that might attract
a set of eyeballs, a set of ears or a flurry of mouse-button clicks.

But nowhere are the signs of Black Friday more exciting than in the gallery below.

Actually, make that the signatures of Black Friday.

Indeed, Panini America’s 2015 Black Friday set is brimming with autographs from some of the biggest superstars, legends
and rookies from the worlds of baseball, basketball and football.

And in the gallery that follows, we showcase a little bit
of everything punctuating Panini America’s magical black-foiled Black Friday packs.

Russell Wilson. Jameis Winston. Marcus Mariota. Todd Gurley.

Kris Bryant. Rob Gronkowski. Kristaps Porzingis. Bo Jackson.

They’re all featured on the 2015 Black Friday autograph checklist — and that’s just the short list.

There are plenty more featured in the must-see gallery below.

Enjoy the sneak peek and stay tuned to The Knight’s Lance for continued coverage of the 2015 Black Friday promotion.

If you’re looking for a participating Panini Black Friday dealer in your area, stay tuned for a complete list of participating dealers.

If there’s not a participating dealer in your area, we’ve got you covered there, too.

We’ll have complete details on how to get your Black Friday packs through iCollectPanini.com.