Nouvella Kickstarter Campaign: Shut Down Nouvella

The editors at Nouvella may have engineered the most clever Kickstarter campaign we've seen yet: a satirical reverse-Kickstarter where backers buy out their entire stock for the purpose of destroying it, to "[ensure] that long, arduous novels written by the great men of our time once again dominate the literary landscape." Like they say, it's not called the Great American Novella.

Besides copies from Nouvella's catalogue, the backer rewards include a number of tools and paraphernalia with which to trash pocket-sized literature and show your loyalty to long-winded fiction, including: matches, pamphlets on proper methods of locating and destroying novellas, "I Only Read Long and Arduous Novels" stickers, and an "I Belong in a Big Book" bookmark, among others.