Screenshots

Top Paid Competitors Report

Top 10 Paid Competitors Graph

View the top 10 sites competing for your keywords with paid AdWords that are displaying in Google's top ad positions. Hover over a bar to view your competitor's Total Average Cost Per Click and the Total Keyword Search Volume.

Top Paid Competitor Advertising Comparison

The comparison table details the Total Search Volume and Total Average
CPC, along with the number of Top 20 Keywords of sites successfully
competing for the best AdWords positions in the SERPs.

This report provides:

Total (overlapping Top 20) Keywords
Number of Campaign Keywords for which the competitor ranked in the top 20 organic search engine results.

Total Search Volume
The total amount of the broad number of Google global searches in a month for the specified, overlapping keywords.

Total Average Cost Per Click
The total of the average cost-per-click of all campaign keywords displaying in the top AdWords positions for this competitor.

Top Paid Competitor Discovery

Click the Discovery icon to reveal ad keywords, along with search volume, average cost-per-click and ad position.

Competitor Ads for Your Keywords

Hover over a keyword in the Competitor Ad Keywords screen and the actual AdWords ad displays, providing you with your competitor’s advertising copy in addition to the target landing page URL on their site.

Report Options

Keywords:

Select All or individual keywords

Keyword Tags:

Select keyword tags to filter the report data.

Keyword tags can be added to individual keywords or in bulk in the Campaign Settings > Keywords screen.

To change the number of weeks or months displayed in a specific report, click the gear icon for any marketing dashboard report element and expand the Date option section, enter the number and click the Save Button.

Add to Client Dashboard

Customize Report for Client Dashboard

Client Dashboards display our default report options for each individual report and graph until you modify them. To customize the display of the report, expand the Report Options section, change the settings and click the Apply Changes button.

Then expand Report Options again and hover over the Save icon and select Save as Default for Client Dashboard.

After saving the Client Dashboard default, any changes that you make to the report options will not affect the display in the Client Dashboard unless you overwrite it by following these instructions again.

Enable the Report or Graph to display in the Client Dashboard

Open the Campaign Settings > Client Dashboard screen and check the box corresponding to the report(s) you want displayed in the dashboard, and then click the Save button.