Nielsen to measure Netflix & Amazon viewing by middle of 2015, Bloomberg reportsNielsen (NLSN) CEO Mitch Barns said the company will begin offering data on viewing by Netflix (NFLX) and Amazon (AMZN) Prime subscribers starting mid-year, reports Bloomberg. Although Netflix and Amazon have been unwilling to share what their subscribers watch, Nielsen has been testing technology that measures audiences by listening to shows and sharing the results with select clients. Reference Link