Lots of changes have been seen in the functioning of search engines operations. You never new when all these changes happens, but its well good that you prepare for it in advance to tackle the odd situations. Dealing with online business is not as easy task when it comes to building links which is an influential part of seo business. Recently in a blog Google has mentioned some important tips how one can build qualitative links so that your website can come on the first page of Google.

Help of another tool known as directory entry now a days are very much in use to promote young sites in the Google index. Now various topical directories are there which can add value to the internet. But its also difficult to find the good ones in comparison to the lower quality directories. If you feel interested in submitting your website to any directory then must ensure that its based on topic, moderated, and well structured. Don’t go for mass submissions, as considered as one of the fastest seo method process, delivering useless and out of track purposes.

Its a very good approach taken by Google as cases of buying mass directory submission services came forward which is blasting your information to the huge number of baseless directories that sounds just like an empty vessel. On this Google advising for opting those industry based specific directories that can be fruitful for your business as well as your industry, and also intented towards getting your company listed in those websites.

One should be very clear in his mind that any legitimate seo link building strategy is going to be a long-term effort, but found that short-lived and spammy methods are very much in use which shouldn’t happen if you really care for your website’s impression. Some of the acts like purchasing High PageRank-passing links and random link exchange counted as worst ways to avail links, and even then they don’t deliver any positive impact on your website’s performance within short span. If you really care for your website’s visibility in the Google index then its advisable to avoid them.

See here what Google is trying to focus is that if something sounds too good then its better to opt it, but as we already know that complete link building service is a process that consumes time and strategy, and in that process if someone try to take short cut and use buying links then with the immediate effect you should remove it from your marketing plan.