1. How many Blu-rays do you purchase each month? 1-5
2. Which genre of Blu-Rays do you mostly purchase? Drama
3. Prior to reading about it today, were you familiar with Dolby 96k upsampling as a new and enhanced feature of TrueHD? No

1. How many Blu-rays do you purchase each month? - 1-5
2. Which genre of Blu-Rays do you mostly purchase? Action
3. Prior to reading about it today, were you familiar with Dolby 96k upsampling as a new and enhanced feature of TrueHD? - No

1. How many Blu-rays do you purchase each month? 1-5
2. Which genre of Blu-Rays do you mostly purchase? Comedy
3. Prior to reading about it today, were you familiar with Dolby 96k upsampling as a new and enhanced feature of TrueHD? No

1. How many Blu-rays do you purchase each month? (1-5)
2. Which genre of Blu-Rays do you mostly purchase? (SciFi, TV)
3. Prior to reading about it today, were you familiar with Dolby 96k upsampling as a new and enhanced feature of TrueHD? (Yes)

1. How many Blu-rays do you purchase each month? None
2. Which genre of Blu-Rays do you mostly purchase? Musicals
3. Prior to reading about it today, were you familiar with Dolby 96k upsampling as a new and enhanced feature of TrueHD? No

1. How many Blu-rays do you purchase each month? (None, 1-5, 5-10, 10+) 1
2. Which genre of Blu-Rays do you mostly purchase? (Comedy, Drama, Horror, SciFi, Musicals, Documentaries, TV)Action/SciFi
3. Prior to reading about it today, were you familiar with Dolby 96k upsampling as a new and enhanced feature of TrueHD? Yes

1. How many Blu-rays do you purchase each month? (None, 1-5, 5-10, 10+) 1-5
2. Which genre of Blu-Rays do you mostly purchase? (Comedy, Drama, Horror, SciFi, Musicals, Documentaries, TV)Action
3. Prior to reading about it today, were you familiar with Dolby 96k upsampling as a new and enhanced feature of TrueHD? (Yes, No)Yes

1. 1-5
2. Which genre of Blu-Rays do you mostly purchase? Action, Documentaries, Music, Thriller, Horror, Comedy
3. Prior to reading about it today, were you familiar with Dolby 96k upsampling as a new and enhanced feature of TrueHD? Yes

1. How many Blu-rays do you purchase each month? (None, 1-5, 5-10, 10+) 1-5
2. Which genre of Blu-Rays do you mostly purchase? (Comedy, Drama, Horror, Musicals, Documentaries, TV) Comedy
3. Prior to reading about it today, were you familiar with Dolby 96k upsampling as a new and enhanced feature of TrueHD? (Yes, No) No

1. How many Blu-rays do you purchase each month? None
2. Which genre of Blu-Rays do you mostly purchase? 3D
3. Prior to reading about it today, were you familiar with Dolby 96k upsampling as a new and enhanced feature of TrueHD? , No

1. How many Blu-rays do you purchase each month? A: 1-5
2. Which genre of Blu-Rays do you mostly purchase? A: Drama
3. Prior to reading about it today, were you familiar with Dolby 96k upsampling as a new and enhanced feature of TrueHD? A: YES

1. How many Blu-rays do you purchase each month? (None, 1-5, 5-10, 10+) 5-10
2. Which genre of Blu-Rays do you mostly purchase? (Comedy, Drama, Horror, SciFi, Musicals, Documentaries, TV) All Listed
3. Prior to reading about it today, were you familiar with Dolby 96k upsampling as a new and enhanced feature of TrueHD? (Yes, No)