Hotel Industry Performance Asia Pacific

Hotel Occupancy in the Asia Pacific Region Drops 3.6% to 62.1% January 2014

The regions occupancy for January fell 3.6 percent to 62.1 percent; its average daily rate dropped 1.9 percent to US$125.75; and its revenue per available room decreased 5.4 percent to US$78.03.

Hotels in the Asia Pacific region experienced decreases in the three key performance metrics during January 2014 when reported in U.S. dollars, according to data compiled by STR Global.

The region’s occupancy for January fell 3.6 percent to 62.1 percent; its average daily rate dropped 1.9 percent to US$125.75; and its revenue per available room decreased 5.4 percent to US$78.03.

“Performance in the Asia Pacific region is showing vastly different trends compared with the other world regions”, said Elizabeth Winkle, managing director of STR Global. “There has not been a lot of positive news coming out of the region, and that is reflected in hotel performance in January. Australia and Oceania was the only sub-region to report positive occupancy growth (+3.0 percent to 72.6 percent).

“Thailand performance was varied in January, as the country reported declines in both occupancy (-13.8 percent) and RevPAR (-3.9 percent), when measured in local currency”, Winkle continued. “Bangkok reported steep performance declines while ADR and RevPAR in Phuket were positive when measured in local currency”.

Highlights from key market performers for January 2014 in local currency (year-over-year comparisons):