Sunday, May 2, 2010

For months, the FSU Arrowhead Advertising Team has been building a campaign for the 2010 NSAC client, State Farm Insurance. There's been tears, sweat, relationship break-ups, sleep deprivation and laughs. This has been one of the most stressful and challenging moments of my college career, but it has also been the best. Everyone on the team is so talented and passionate about advertising--they've all inspired me to push the limit and do more than I ever expected of myself. Each and every person on this team has been such a privilege to work with and I will truly miss them.

On Friday, April 30th, Arrowhead drove to Tampa to compete in the annual NSAC competition. University of Miami definitely brought it to the table, making it that much more nerve-wracking. Luckily for FSU, our never-ending nights in the Ad Lab paid off! I am proud to announce that FSU won the following awards:

+ 1st Place at Districts

+ Best Research

+ Best Strategy

+ Best Creative

+ Best Q & A

I'd like to recognize and congratulate all of the Arrowhead members for being such amazing people. We will miss our seniors so much (in bold)! You've meant more to this team then you realize. A special thanks to:

+ Jonny Arcila

+ Emily Asqueri

+ Nicole Brooker

+ Arielle Calderon

+ Courtney Connell

+ Maria Correa

+ Jesse Damiani

+ Danielle Delph

+ Michela Fleury

+ Alysse Goodwiller

+ Courtney Griffin

+ Christina Morgan

+ Gala Pazos

+ Sydney Perlman

+ Alexis Perricone

+ Jordan Rich

I love you all so much and I look forward to hearing about your future successes!

Creativity

“It’s like washing a pig. It’s messy, it has no rules, no clear beginning, middle or end: it’s kind of a pain in the ass, and when you’re done, you’re not sure if the pig is clean or even why you were washing a pig.” - Luke Sullivan