H-E-B LAUNCHES GAS SAVINGS PROGRAM OFFERING TEXANS RELIEF AT GAS PUMP

(SAN ANTONIO) — Committed to lower prices and helping Texas families save money, H-E-B will launch a gas savings program to help customers save each time they gas up at participating H-E-B Fuel Stations throughout the region.

Beginning Sunday, May 18, customers who purchase an H-E-B Gift Card and use the card when filling up will save 11 cents a gallon at any one of H-E-B’s participating fuel stations in San Antonio, Central Texas, Gulf Coast, North Texas, West Texas, Border and Rio Grande Valley.

H-E-B Gift Cards can be purchased at any H-E-B store. Cards are reloadable and have no activation fees. The promotion runs through September 8, 2014 to help H-E-B customers save money through the Memorial Day, Fourth of July and Labor Day holidays.

“H-E-B understands the impact gas prices have on our customers, and that is why we are committed to offering some of the lowest grocery prices in Texas, and the nation,” said Todd Piland, H-E-B Executive Vice President. “At H-E-B, we always look for ways to help our customers make ends meet, and gas promotions are included in our commitment to making Texas one of the best places to live.”

During each gas transaction, the fuel savings will be immediately reflected at the pump, with no other restrictions or requirements. Customers simply have to purchase an H-E-B gift card at any H-E-B store and swipe it before pumping gas. H-E-B Gift Cards must be used to obtain savings at the pump.

To ensure that its customers take advantage of the savings, H-E-B will inform its shoppers about the rewards program with in-store signage, TV, print ads, and through digital and social media channels. A list of H-E-B stores with participating fuel stations can be found at www.heb.com.

About H-E-B

H-E-B, with sales of more than $20 billion, operates more than 350 stores in Texas and Mexico. Known for its innovation and community service, H-E-B celebrated its 105th anniversary in 2010. Recognized for its fresh food, quality products, convenient services, and a commitment to environmental responsibility and sustainability, H-E-B strives to provide the best customer experience at everyday low prices. Based in San Antonio, H-E-B employs more than 80,000 Partners and serves millions of customers in more than 150 communities. For more information, visit www.heb.com.