Viewing the Revenue Charts

On the Pinpoint Projects page, choose the project that
you want to view revenue metrics for.

In the navigation pane, under Analytics, choose
Revenue.

(Optional) Choose Last 30 days to choose a range of
dates. When you choose a new date range, the charts update to show data for the
specified time period.

Chart Descriptions

The Revenue page contains the following charts:

Revenue

Shows the amount of money, in USD, spent within your app by all users for each day
in the selected time period. This chart also provides the average amount of revenue
that was
generated by the app for the entire time period, as well as the percentage change
in the amount
of revenue from the beginning to the end of the time period.

Revenue per endpoint

Shows the average amount of money that was spent within your app by each
endpoint for each day in the selected time period. Amazon Pinpoint calculates this
number by dividing
the amount of revenue generated during the selected time period by the number of users
who
opened the app in that time period. This chart also provides the average amount of
revenue
per endpoint for the entire time period, as well as the percentage change in the amount
of
revenue per endpoint from the beginning to the end of the time period.

Paying users

Shows the number of unique users who made at least one purchase for each day
in the selected time period. This chart also provides the total number of paying users,
the
average number of paying users, and the percentage change in the number of paying
users from
the beginning to the end of the time period.

Revenue per paying user

Shows the amount of money that was spent by each paying user. Amazon Pinpoint
calculates this number by dividing the amount of revenue generated each day in the
selected
time period by the number of unique users who made at least one purchase during that
day.
This chart also provides the average amount of revenue per paying user for the entire
time
period, as well as the percentage change in the amount of revenue per paying user
from the
beginning to the end of the time period.

Units sold

Shows the total number of items that were purchased in your app for each day
in the selected time period. This chart also provides the total number of units sold,
the
average number of units sold per day, and the percentage change in the number of units
sold
from the beginning to the end of the analysis period.

Units sold per endpoint

Shows the daily average number of items that were purchased by each
endpoint. Amazon Pinpoint calculates this number by dividing the number of units sold
each day by the
number of endpoints that were active during the selected time period. This chart also
provides
the average number of units that were sold per endpoint for the entire time period,
as well as
the percentage change in the number of units sold per endpoint from the beginning
to the end of
the analysis period.

Purchases

Shows the number of purchases that were made in your app for each day in the
selected time period. This chart also provides the total number of purchases made
in the time
period, as well as the percentage change in the number of purchases from the beginning
to the
end of the analysis period.

Purchases per endpoint

Shows the daily average number of purchases per endpoint for each
day in the selected time period. Amazon Pinpoint calculates this number by dividing
Purchases by the number of endpoints that made a purchase for each day in
the analysis period. This chart also provides the average number of purchases per
endpoint for
the entire time period, as well as the percentage change in the number of units sold
per
endpoint from the beginning to the end of the analysis period.

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