The opportunities to attract peoples’ attention are increasing with the use of Augmented reality. Appshaker recently launched a fantastic way for people to interact with the world of National Geographic Channel’s content from around the globe. The set-up obviously took some budget. With the use of augmented reality, people could virtually interact with different scenes in which they were able to get in touch with dolphins, leopards, the space landings, dinosaurs and more.

The result..
1000s of people interacted with the National Geographic Channel brand in the process as it toured Hungary, with 1000s more people sharing snapshots and video on Facebook as a result.

Good vision by @thierrymallet: Data to all future transportation projects will be key. Cities to initiate the #maas service, open for all mobility players. Still, the data shall remain in the hands of municipalities. #taas @Transdev #MovingOnConnect

Government needs to make sure autonomous flying data is only used for future urban air transportation, not misused for marketing or sales purposes. @Doctor_Astro envisions autonomy in urban air mobility in 10-15 years. #urbanairmobility @ASX