When we see colors, we connect with them instantly on a subliminal level. No one can be sure if our reactions are the result of our very human nature or if they are shaped by our socialization, but the reactions are very real. The human mind is hardwired to respond to color.

Marketing experts know about that powerful connection between consumers and color. They’ve done a great deal of research using carefully controlled experiments and have decided that color does have a b…

A logo is a design or image that represents a company, brand or product. Its aim is to help people identify the company with a positive customer experience. It is the basis of all future branding, advertising and communication strategies.

Looking for the right perfume that matches each occasion you attend to may be quite a drag. For some people, women most especially try to linger sometime before putting the exact fragrance they want for the event they will be attending.