I tend to use sans more often but a well-placed serif is fairly pleasing, sure.

I used to be able to tell an indie, lefty book by two qualities—bleached, almost bright white paper and some kind of sans serif font. Helvetica means the revolution or something, I guess. I haven't noticed it as much in the last decade or so, however. The conspiracy is infiltrating serifs.

I tend to use sans more often but a well-placed serif is fairly pleasing, sure.

I used to be able to tell an indie, lefty book by two qualities—bleached, almost bright white paper and some kind of sans serif font. Helvetica means the revolution or something, I guess. I haven't noticed it as much in the last decade or so, however. The conspiracy is infiltrating serifs.

Since Google dropped them and started using sans, we had to switch sides so as not to be implicated.

I tend to use sans more often but a well-placed serif is fairly pleasing, sure.

I used to be able to tell an indie, lefty book by two qualities—bleached, almost bright white paper and some kind of sans serif font. Helvetica means the revolution or something, I guess. I haven't noticed it as much in the last decade or so, however. The conspiracy is infiltrating serifs.

Since Google dropped them and started using sans, we had to switch sides so as not to be implicated.

I tend to use sans more often but a well-placed serif is fairly pleasing, sure.

I used to be able to tell an indie, lefty book by two qualities—bleached, almost bright white paper and some kind of sans serif font. Helvetica means the revolution or something, I guess. I haven't noticed it as much in the last decade or so, however. The conspiracy is infiltrating serifs.

I tend to use sans more often but a well-placed serif is fairly pleasing, sure.

I used to be able to tell an indie, lefty book by two qualities—bleached, almost bright white paper and some kind of sans serif font. Helvetica means the revolution or something, I guess. I haven't noticed it as much in the last decade or so, however. The conspiracy is infiltrating serifs.