Apple’s introduction of Siri back in 2011 was a watershed moment for voice-activated personal digital assistants. Today, a myriad of Siri-like services exist such as Google Now on Android devices and Microsoft’s cross-platform Cortana, which will be hitting iOS soon following Windows 10 debut on July 29.

But many if not all of the existing services, Siri included, could be put to shame by Hound.

Hound is a forthcoming digital assistant which promises a groundbreaking smartphone experience, created by SoundHound, the maker of namesake mobile music and audio recognition service.

SoundHound’s music-tagging iOS app has received a makeover Tuesday morning putting the software in line with the design aesthetic in iOS 7. New features are available for faster music discovery, with native display support for the new 4.7-inch iPhone 6 and 5.5-inch iPhone 6 Plus display sizes and other goodies.

The refreshed interface features swiping based navigation that tucks the Search button and other options under a left-side column revealed by swiping left.

You can also swipe right like you would in other iOS 7 apps to go back to the previous page and you’ll notice a new nicely animated listening screen as well.

The popular song-matching service, SoundHound, has updated its iOS application with the ability to connect with Rdio and add matched songs to an Rdio playlist.

You can then listen to them instantly in the Rdio app. The free SoundHound mobile client is available in the App Store. But SoundHound seems to be playing a catch-up game to rivals such as Shazam.

As a reminder, Shazam implemented Rdio integration last December. But unlike SoundHound’s, Shazam’s implementation not only lets you play recognized tracks through Rdio, but also play back full songs without switching apps…