The International Indian Film Academy (IIFA) has announced that the 14th IIFA celebrations will be held at The Venetian Macao-Resort-Hotel, the Official Host Destination Partner. Having travelled to picturesque destinations across the globe over the last 13 years, IIFA has graced the shores of the UK, Europe, Middle East, Southeast Asia, South Africa, Sri Lanka and North America. This year, the VIDEOCON DDB IIFA Weekend will return to the crown jewel of Cotai Strip Resorts - The Venetian Macao-Resort-Hotel, making it one of the fortunate few destinations to host the IIFA celebrations twice. The three-day long IIFA Weekend and Awards is all set to take place from the 4th to 6th of July.

Superstar Abhishek Bachchan, 'Friend of IIFA' spoke about the impending celebrations, saying "IIFA is a pioneering initiative that opens new doors and creates myriad opportunities for the film industry, taking it to new shores each year. I experienced the IIFA celebrations at The Venetian Macao in 2009 and it was a spectacular 3 day celebration of Indian Cinema. We trust that IIFA will plan their celebrations this year befitting the 100 years of our industry."

Videocon and IIFA reiterate the ethos of a platform dedicated to maintaining the highest international standards of excellence through quality, technology and innovation.

Jacqueline Fernandez, also commented on the occasion saying, "To be a part of the IIFA family is a feeling of great pride for anyone who is a part of the Indian Film Industry. IIFA has taken Indian Cinema on an unparalleled journey over the last 13 years and it's a proud moment to see the movement continuing to make impactful strides."