Brought to you by shecco, the worldwide experts in natural refrigerant news, Accelerate America is the first monthly news magazine written for and about the most progressive business leaders working with natural refrigerant solutions in all HVAC&R sectors.

Brought to you by shecco, the worldwide experts in natural refrigerant news, Accelerate America is the first monthly news magazine written for and about the most progressive business leaders working with natural refrigerant solutions in all HVAC&R sectors.

Michael Garry is a business journalist with a 30-year track record. Most recently, he led the coverage of sustainability, technology and logistics at Supermarket News for more than 11 years. He is well known among retailers, suppliers, technology vendors and trade groups throughout the North American food retailing and consumer goods industries. A Phi Beta Kappa graduate of M.I.T. with a degree in political science, he has written his first book, "Game of My Life – New York Mets", which will be published in March 2015; in it, 25 baseball players recall their most memorable game.

Marc Chasserot is a specialist in natural refrigerants with over 15 years experience in the HVAC&R sector. In 2006, Marc founded the industry leading website for CO2 cooling and heating experts worldwide, called www.R744.com. This was followed by three additional platforms for hydrocarbons, water and ammonia. Since 2007 Marc is co-founder and Managing Director of shecco, an independent market accelerator specialised in bringing Natural Refrigerants 'faster to market', working with numerous companies worldwide. Marc has also chaired and organised several international conferences to discuss 'how to bring natural refrigerants' faster to market, known as 'ATMOsphere'. He is an active member of ASHRAE.

Elke holds a Master's degree in Political Science with a concentration in European Union Economic and Social Policy from James Madison University. With experience in marketing and business development consulting as well as teaching political science, she is driven by a keen interest in the environment and sustainable development. She works within shecco’s Media team to disseminate valuable information and analysis to further the reach of natural refrigerants in HVAC&R industries.

Janaina holds a Masters degree in Environmental Technology from Imperial College London and has a broad understanding of the environment arena, with specialist knowledge of climate change related issues. Prior to joining shecco, she worked in communications, research and policy analysis in the NGO sector. Now managing shecco’s media and publications department, Janaina develops and delivers marketing and communications campaigns to promote climate friendly HVAC&R technologies.

The passing of HFC phase-down legislation by the Turnbull government in June gives manufacturers and end users alike an extra incentive to invest in climate-friendly replacement technologies. The winter edition of Accelerate Australia & NZ looks at the progress being made in bringing natural refrigerant-based equipment to the region.

With special coverage of the 2017 ATMOsphere America conference, the June-July 2017 issue of Accelerate America profiles the winners of the 2017 Accelerate America Awards, given for excellence in advancing the adoption of natural refrigerant-based technology in North America. The winners are: Paul Anderson, Target (Person of the Year); Whole...

As the HVAC&R sector around the world grapples with regulatory pressure to reduce HFC consumption, the summer edition of Accelerate Europe looks at how early adopters of natural refrigerant-based solutions – among manufacturers and end users alike – have inspired others to make the transition.

With special coverage of utility incentive programs, the May 2017 issue of Accelerate America features the Sacramento Municipal Utility District's new incentive program for natural refrigerant systems; this includes an unprecedented incentive for reducing greenhouse gas (GHG) emissions that could lead to a major shift in the marketplace...

With special coverage of NH3/CO2 refrigeration systems, the April 2017 issue of Accelerate America features the decision by Frialsa, Mexico’s largest cold-storage operator, to buck tradition and make safe, energy-efficient ammonia/CO2 refrigeration its standard cooling system.

With the Kigali Amendment to the Montreal Protocol giving leading retailers in Australia and New Zealand an extra incentive to forge ahead with their HFC phase-down pathways, the autumn edition of Accelerate Australia & NZ looks at how natural refrigerant-based HVAC&R solutions are already helping their European counterparts to reduce...

With special coverage of hydrocarbon refrigeration systems, the March 2017 issue of Accelerate America features the transition by myriad manufacturers of commercial refrigeration to propane and isobutane refrigerants in order to meet the Department of Energy’s new efficiency standards – and prepare for the EPA’s refrigerant...

As supermarket bosses gear up for next month’s EuroShop, the world’s biggest retail trade show, the spring edition of Accelerate Europe highlights how some of Europe’s biggest retailers are increasingly investing in environmentally friendly and energy-efficient natural refrigerants for stores of all sizes.

With special coverage of low-charge ammonia refrigeration systems, the February 2017 issue of Accelerate America features Wholesome Harvest Baking’s deployment of the energy-efficient, low-charge, all-natural ammonia/CO2 NewTon refrigeration system in a Toronto bread-making plant – a first for Canada, and only the...

As governments in Australia and New Zealand prepare to translate the ambitions of the Kigali Amendment to the Montreal Protocol into deliverable HFC phase-down strategies at home, the summer edition of Accelerate Australia & NZ sheds light on how proponents of natural refrigerant solutions in both countries are already helping industries...

With special coverage of California’s impact on the natural refrigerants market, the January 2017 issue of Accelerate America describes the Golden State’s national leadership on environmental issues, including its latest plan to reduce emissions of HFCs and spark adoption of natural refrigerants. California’s determination...

With many in the HVAC&R industry still mulling over the implications of the Kigali Amendment to the Montreal Protocol, the winter edition of Accelerate Europe assesses whether the deal struck in the Rwandan capital heralds a new dawn for proponents of natural refrigerant solutions.

With special coverage of trends in natural refrigerants, including regulatory developments, the November-December 2016 issue of Accelerate America recognizes 25 “Movers & Shakers” who have played a critical role in advancing the adoption of natural refrigerant-based systems in North America. The 25 Movers & Shakers are people who...

For this third edition, Accelerate Australia & NZ reports on New Zealand food retailer Countdown’s hot pursuit of rival Foodstuffs and its plans to open 10 CO2 transcritical stores per year as part of an ambitious sustainability strategy. Lead Engineer Greg Lewis has helped usher in significant emissions reductions and...

With special coverage of propane as a refrigerant in the food retail and industrial sectors, the October issue of Accelerate America explains Whole Food Market’s decision to install an environmentally friendly propane/carbon dioxide (CO2) cascade refrigeration equipment in a new store in Santa Clara, Calif. – the first...

For this fourth edition, Accelerate Europe visits Hans-Dieter Bruss, vice-president in the Transgourmet Group’s Central and Eastern European arm, to hear how the food retail giant is putting natural refrigerant technology at the heart of its strategy for becoming CO2 neutral by 2023. At a brand new Selgros Cash & Carry...

With special coverage of the food retail sector, the September issue of Accelerate America explains why JTM Corp., which operators 19 franchised Piggly Wiggly stores along the Georgia/Alabama border in the center of those states, opted to install an ammonia/CO2 cascade refrigeration system last year in a new store...

With special coverage of the Accelerate America Awards and the 2016 ATMOsphere America conference, the July-August issue of Accelerate America tells why Marc-André Lesmerises, president and owner of Carnot Refrigeration, was chosen to receive the 2016 Accelerate America Person-of-the-Year Award. A pioneer in the development of CO2...

For this second edition, Accelerate Australia & NZdelves into the dynamic at play among the many HVAC&R associations operating in the two countries, asking: How will industry collaborate to further the cause for natural...

With a special focus on industrial refrigeration and energy-efficiency incentives, Accelerate America tells the story of Becky and David Bornemeier, an entrepreneurial married couple in Ogden, Utah, who own and operate Western Gateway Storage -- and why they selected a first-of-its kind low-charge ammonia refrigeration system for their new...

For this third edition, Accelerate Europe visits Paolo Martini, Refrigeration & HVAC Manager for International Support at the Carrefour Group, at his Brussels base to hear how the global retail giant is putting natural refrigerants at the heart of its strategy for achieving corporate environmental sustainability goals. Martini describes...

With a special focus on heat pumps, Accelerate America reports on the Alaska SeaLife Center ‘s seven-year journey to shift 98% of its heating needs from fossil fuel to ocean water as a heat source, and use heat pumps – including CO2 units -- in place of oil-burning and electric boilers. Also in this issue: Reflecting the diversity...

In its inaugural edition, Accelerate Australia & NZ reports on the country’s two biggest food retailers – Coles and Woolworths – and the need for the industry’s big players to lead the adoption of natural refrigerant technology. We visited Coles’ world-first CO2 transcritical store in Victoria to discover...

With a special focus on the industrial refrigeration, Accelerate America reports on Campbell Soup Co., which pioneered the use low-charge ammonia refrigeration systems that improve the safety of industrial plants, and is continuing deployment of the technology as a replacement for R22 systems at its Pepperidge Farm plants. Also in this issue: Coverage...

With a special focus on the industrial refrigeration, Accelerate America reports on how greater enforcement of federal safety regulations, coupled with a desire to better protect workers and products, is leading to rising adoption of industrial refrigeration systems that limit the amount of ammonia used. One such system is the low-charge-ammonia NXTCOLD...

For this second edition, Accelerate Europe visits André Fourie, Head of Water Security & Environmental Value at SABMiller, at his Woking (UK) base to hear how the global brewing giant is putting natural refrigerants at the heart of its efforts to put the world on a more sustainable development path.

With a special focus on the foodservice industry, Accelerate America reports on how foodservice OEMs, component makers and end users are turning to propane and other hydrocarbon refrigerants to deal with looming regulations from the Department of Energy and the Environmental Protection Agency. Also in this issue: new natural refrigerant products at...

California’s Master Plan to Slash HFC Emissions – and the Role of Natural Refrigerants #11

With a special focus on regulations and standards, Accelerate America reports on how the California Air Resource Board (CARB), with the help of natural refrigerants, plans to aggressively cut emissions of HFCs by 40% of 2013 levels by 2030. Also in this issue: the Environmental Protection Agency’s plans for 2016; an analysis of whether federal...

In its inaugural edition, Accelerate Europe reports on one the world’s biggest food retailers — METRO AG — including its pioneering F-Gas Exit Program and plans to internalise its sustainability initiatives to influence the products it sells and the behavior of its customers and employees. Also in the first issue: CO2 system...

With a special focus on training, Accelerate America reports on AAA Refrigeration Service’s aggressive efforts to train its technicians on CO2 refrigeration and keep up with supermarket customers installing transcritical and cascade systems. Also in this issue: Sobeys show that it’s possible to retrofit existing supermarkets with...

With a special focus on food retail, Accelerate America reports on DeCicco & Sons bold move to become one of the few U.S. independent grocers to adopt a CO2 transcritical system for its new Larchmont, N.Y. store. Also in this issue: Target’s exploration of propane-based self-contained cooler cases; Whole Foods’ involvement...

With a special focus on food retail, Accelerate America reports on Food Lion’s expectations for its first transcritical CO2 system, which will be used to refrigerate products at a new store opening in the fourth quarter in Southport, N.C. Also in this issue: Sobeys’ decision to employ a new efficiency-measuring tool called System...

Brought to you by shecco, the worldwide experts in natural refrigerant news, Accelerate America is the first monthly news magazine written for and about the most progressive business leaders working with natural refrigerant solutions in all HVAC&R sectors. From day 1 Accelerate America will be distributed online to 8,000 North American based...

With a special focus on utility incentives, Accelerate America shows how utilities, end users and third parties are working together to enable utilities to provide financial rebates to facilities with energy-efficient refrigeration systems. Southern California Edison has been especially proactive, investing in Technology Testing Centers to vet the energy...

With a special focus on industrial refrigeration, Accelerate America shows how cold-storage warehouses are upturning established norms with low-charge ammonia systems. United States Cold Storage now has almost a third of its 35 facilities running on a cascade ammonia-CO2 system; Los Angeles Cold Storage has invented a low-charge modular unit...

With a special focus on the foodservice industry, Accelerate America delves into the natural-refrigerant strategies of some of the world’s biggest brands, including Coca-Cola (focused on carbon dioxide), Red Bull (isobutane) and McDonald’s (a mix of hydrocarbons and CO2). In North America, the changing regulatory climate is driving...

Target and Sobeys talk about how they became the first retailers in North America to choose CO2 for future refrigeration systems. Also learn about wholesaler Courchesne Larose’s ammonia-CO2 system, an AHR Expo preview, the Lima Accord, natural refrigerants in China – and more!

From 26 - 28 January the 2015 AHR Expo will feature exhibits from 2,000 companies representing every segment of the HVAC&R industry. For the natural refrigerant sector, market development company shecco has launched the the Guide to Natural Refrigerants at the 2015 AHR Expo, a user-friendly reference tool designed to enable visitors to best plan...

Whole Foods takes you inside its natural-refrigerants strategy, including a look at its HFC-free store in Brooklyn, N.Y. Also learn about the upcoming AHR Expo, wholesaler Courchesne Larose’s ammonia-CO2 system, the Lima Accord, natural refrigerants in China – and more!