Leatherman Tools

Leatherman Tools were started almost 35 years ago in Portland, Oregon, where they are still made today. I partnered with their creative team to design a campaign site that helped connect unique Leatherman tools with the people using them everyday.

That site led to the creation of the Leatherman Gift Center, where customers are guided towards the right tool for their lifestyle, budget or gift-buying needs.

My Role: UX design, art direction, design, and concepts.

The Hollywood Theater

The Hollywood Theater is a Portland treasure, and I am super excited to be doing some work with them to help promote their various events and ventures; including their new theater in the Portland Airport showing free short-films from northwest filmmakers.

Regions Bank

Working with SapientNitro, I art directed all of Regions Bank's online and social needs. Our team created responsive, branded micro-sites with the purpose of driving traffic to the Regions homepage. Our goal was to design experiences that were current to today's culture while honoring the bank's brand. Featured here is some of the best work that we created in the two years that I was on the Regions team.

My Role: art direction, design, and concepts.

Regions Bank Social Campaigns

On SapientNitro's Regions Bank team, we concepted and designed all social campaigns for Facebook, Twitter and Pinterest with the purpose of reaching audiences who are experiencing personal life moments. We created unique messaging and visuals to open a conversation about the life events that all of us experience as humans.

My Role: art direction, design, and concepts.

Home Depot

The Home Depot Freight Flow Transformation site and mobile experience allows overnight employees to see what team they will be allocated on, what their schedule is and how to properly perform certain tasks for the upcoming week. While at SapientNitro I helped to create this online experience for all overnight Home Depot employees.

My Role: art direction and design.

Coke Customer Portal

One of my favorite projects I worked on with SapientNitro, the Coke Customer Portal was conceived and built to streamline the interaction between Coke representatives and their customers. This was the type of project where it was such a delight to be on a team of such talented people; soaking up what was to be learned, and contributing where needed.

My Role: art direction, design, and concepts.

Logan's Roadhouse

When I first started working with SapientNitro, I designed most of the in-store collateral for Logan's. Designing a heap of printed materials proved to be a nice distraction from the web design I had gotten used to. Although we did design portions of their online presence as well, none of it had the same satisfaction as crayons, cups and outdoor signage.

My Role: art direction, design, and concepts.

Magnum Lighting

Magnum Lighting, located in Atlanta, Georgia has specialized in lighting big events and installations in the South and around the globe for over 25 years. Meeting Ingrid and Todd was one of those times where you hit it off with a client so well that you know you'll be friends by the end. This kicked off a two-year journey of rebranding the entire company.

Logos

Creating a successful logo is one of the hardest things to do as a designer. We are tasked with communicating a brand's purpose and emotion in one single, elegant mark. My process normally begins with a discussion about who the brand is, and then heaps and heaps of sketches.

Yo Soy Candle

When your significant other owns a company, it's kind of a given that you'll be doing some sort of work for them. Yo Soy Candle is an affirmation candle company based out of our kitchen in Portland, Oregon. 100% soy, 100% natural and 100% made with love.

My Role: art direction, design, and concepts.

Core Pilates and Gyrotonic

For those of us who don't play golf, deals happen at the dogpark. I started working with my dogpark friends to develop their entire brand for Core Pilates and Gyrotonic. Ten years and three studios later, we still work together and create successful brand pieces to help promote and inspire brand loyalty today.

My Role: art direction, design, production, branding and concepts.

Starbucks

Right out of Portfolio Center I was lucky enough to find a job at Wieden + Kennedy in Portland, Oregon. And in an even luckier turn, I became a designer on the Starbucks Regional team. We were tasked with designing unique in-store and online materials for regional promotions and events.

My Role: design, production, branding and concepts.

Wishtree Carpentry

You know all of those amazing modern homes that you're always pinning to your Pinterest "Dream Home" board? Well, it's a good chance you've pinned a Wishtree Carpentry kitchen or two at some point. I've been friends with the Wishtree group for years, and it's as wonderful to see them succeeding as it was working with them to create this brand.

My Role: art direction, design, production, branding and concepts.

Caja Popcorn

CaJa Popcorn is passionate about fresh, delicious, and interesting popcorn flavors. I was asked to re-design their company's brand and some conceptual collateral that might accompany the new brand.