Posts Tagged ‘Google’

A couple years ago an algorithm update began penalizing websites that were not mobile-friendly. One of the latest changes Google has made to how websites are ranked is to take the mobile focus a step further. Rather than scan the full blown version of the website for content and then check if it’s also mobile-friendly,…

A question that crops up a lot is how to deal with false Google Local reviews. For example, what if you receive a one-star review from someone who was never actually a customer? Or what if they were a customer but are blatantly giving false information? Surely there’s a process in place to prove it and…

Closely following the “Mobilegeddon” change of April, Google has released some news about another algorithm change that recently took hold. The SEO community is dubbing it “The Quality Update”, reflecting the search engine’s ongoing strides to deliver the best results to users. Like the Panda update a couple years ago, this change seems geared toward…

Things like back links and other measures of a site’s authority have long been cues for search engine ranking, but that may be about to change. Recent headlines in Google’s algorithms speak of a radically new approach to ranking websites, often being referred to as a “truth” algorithm. The core idea behind this proposed change…

As we’d blogged about previously, Google announced a few months back that it was planning to implement some changes to its ranking factors that would penalize sites that aren’t mobile-friendly. In its ongoing quest to produce better results in an increasingly mobile world, Google apparently sees less value in sites that won’t display well on…

Google is constantly sending its crawler bots, little web programs designed to read website information and report back to Google’s indexing service, to sites across the web to update its massive index. These bots will periodically revisit sites to scan for changes or new information, and if they see changes they’ll add the new information…