TV5MONDE Expands its Distribution in Sub-Saharan Africa with SES Video

14.9.2017 06:50 | Business Wire

Del

TV5MONDE, one of the world's leading television networks, has recently
signed a long-term distribution contract with SES to broadcast three
major free-to-air channels to the French-speaking and Francophile public
in sub-Saharan Africa.

TV5MONDE Expands its Distribution in Sub-Saharan Africa with SES Video (Photo: Business Wire)

As part of the agreement, TV5MONDE will use the SES-5 satellite to
broadcast three channels: its main channel TV5MONDE Afrique, as well as
two themed channels, the youth channel TiVi5MONDE and the lifestyle
channel TV5MONDE Style HD. The three signals will be relayed to the
satellite by the SES Video team.

Located at 5 degrees East, SES-5 provides optimal coverage for
sub-Saharan countries. The video position 5 degrees East is a fast
growing neighbourhood, made up of renowned TV platforms and more than
500 local and international channels, including 65 French-language
channels.

"Thanks to Africa, the French language is being offered a new
opportunity to broaden its reach, which is all the more decisive in a
digital world where language is becoming increasingly important," said
Yves Bigot, Directeur Général of TV5MONDE. "This partnership with SES
Video offers us ideal coverage to reach our numerous viewers and a
recognized expertise to broadcast our three channels".

"We are delighted to help TV5MONDE extend the distribution of its
channels across sub-Saharan Africa and, in our own way, contribute to
the spread of the French language on this continent," said Ferdinand
Kayser, CEO of SES Video. "TV5MONDE’s decision demonstrates the quality
of our infrastructure and assets in these countries. Thanks to its
powerful and robust coverage, our SES-5 satellite will allow TV5MONDE to
distribute this new content offer in an optimal manner to cable and IP
networks in the region, as well as reach the 3.8 million TV homes
equipped with direct reception at 5 degrees east."

• More than 15 million African households receive the channel in 48
countries

• More than 21 million viewers (weekly cumulative audience)

• More than 90% brand awareness in the French-speaking african capitals:
90.9% in Kinshasa, 90.7% in Bamako, with weekly audience rates reaching
up to 74.8% in Kinshasa in DRC, where TV5MONDE is the leading
international channel – source: Kantar TNS/Africascope 2015-S1 2016

• More than one million videos viewed each year on TV5MONDE+Afrique WebTV

• 200,000 connections per month to JT Afrique on the Internet

TV5MONDE is available in Africa via the Canal+Afrique StarSat and
Multichoice operators, direct satellite reception on SES-5 and in
numerous MMDS packages, cable, mobile TV on TNT and terrestrial
television. www.tv5monde.com

About SES

SES is the world-leading satellite operator and the first to deliver a
differentiated and scalable GEO-MEO offering worldwide, with more than
50 satellites in Geostationary Earth Orbit (GEO) and 12 in Medium Earth
Orbit (MEO). SES focuses on value-added, end-to-end solutions in two key
business units: SES Video and SES Networks. The company provides
satellite communications services to broadcasters, content and internet
service providers, mobile and fixed network operators, governments and
institutions. SES’s portfolio includes ASTRA, O3b and MX1, a leading
media service provider that offers a full suite of innovative digital
video and media services. SES is listed on the Euronext Paris and
Luxembourg Stock Exchange (ticker: SESG). Further information available
at: www.ses.com