Survey System was originally developed as a tool for Computer Assisted Personal Interviewing (CAPI) and
Computer Assisted Self Interviewing (CASI) in a clinical environment, such as a waiting room.

Visionaries, such as Michael Ryden from
Gear MX, saw an opportunity to use this technology for Market Research at
Trade Shows and other public forums. Gear MX offers trade show management
expertise. One of their services is to perform market research on the
trade show floor. They found using Survey System with a Tablet PC to be the most
efficient solution. Our post processing feature maximizes the amount of
data collected at the show and efficiently processes this data after the show.