Strategists

Our core capability is the development and implementation of marketing strategies. We pride ourselves in creating logical and targeted communications initiatives that our partners can own.

Brand Awareness

By improving digital infrastructure, leveraging media networks, and optimizing for search engines, we’re able to improve an organization’s visibility with their core customers.

Demand Capture

When pockets of demand already exist for products and services, we utilize search, lead, and social ad platforms to identify and convert prospects that are modeled after ideal customers.

Increased Retention

Through ongoing analysis and experimentation new opportunities can be discovered, and value from current audiences can be increased by reverse engineering new strategies from historical success.

Break free from traditional marketing services models that don’t work for all organizations.

SHORTCOMINGS OF TRADITION

Marketing agencies who rely on billable hours and package sales have self interest in limiting their resource burn and increasing their fees to achieve growth. It creates one-sided relationships that deteriorates their own culture and devalues their offering to clients. LASANAN’s leadership team identified this and other shortcomings through years of startup, agency, and corporate experience and engineered a business model that achieves a better outcome.

MUTUALLY BENEFICIAL RELATIONSHIPS

How can an agency successfully scale without worrying about billed customers, and instead focus on adding tangible value to partners? LASANAN does it by reinvesting a portion of our revenue and time into brands and projects that we’re financially vested in. By co-owning brands and benefiting from liquidity events, our entire team is concerned with the long-term success of the partners that we are excited to engage with.

Want to work with us?

Our engagement process follows a cadence. We first offer high level feedback to our partner’s current marketing efforts and work to better understand their goals and ecosystem. Then, we road map high priority solutions and ongoing growth opportunities based on the channels and strategies that make the most sense for their business. Finally, we work collaboratively with the best fitting resources to assure solutions are implemented correctly and ongoing resource teams have the tools needed to continue positive organizational growth.