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Tag Archives: website localization

Remember way back when in the 1990s, at the dawn of the mainstream Internet Age, when bigger companies began launching these things called websites? Many small and mid-size companies, as well as government and non-profit organizations, were slow to join in. The reasons varied. Some thought it was just a costly fad peculiar to a […]

Did you hear about the global pharmaceutical company that advertised its headache medicine through a simple sketch diagram showing a “sad” stick figure taking a pill and turning “happy”? Problem was, the company’s foreign customers who read right to left, instead of left to right, interpreted the message as a warning sign for poison. So […]

Using a professional language services provider will guarantee an accurate translation, but there are steps you can take to ensure that your project is completed quickly and within budget. Here are 10 Tips to ensure a high quality translation: 1. Identify the specific target audience for your translation so the appropriate language dialect and associated […]

Businesses large and small are steadily expanding efforts to sell their goods and services to new markets—both within the Unites States and abroad. Evidence of this growth is everywhere. One sign is the job market. Research from various sources predicts that professional translation and interpretation services will continue to grow. By 2022, the U.S. Bureau […]

Plus ça change, plus c’est la même chose. Translation: “The more things change, the more they stay the same.” This proverb by 19th century French writer Jean-Baptiste Alphonse Karr captures our mindset at ASIST Translation Services. We’re excited to announce some new changes in our company, but proud to say we’ll continue to provide the same […]

We live in an interconnected world. Lightning-fast communication and modern modes of transportation mean that our interconnectedness will only increase. Of course, some isolated areas will remain, but they will grow smaller and smaller with time. Any industry that wants to expand internationally (or reach new domestic markets) will have to know how to utilize […]

Your company may be performing well locally, but to continue to thrive you need to expand your base-to go global and reach potential customers in all corners of the world. Before wading into the international business market you are going to have to translate all your products, product information, website and documentation into the languages […]

The tussle over the best strategy for translation continues. The pursuit of linguistic expression and quality remain the highest goals of translations. These goals are critical for brand definition and global impact. Today new methods of customer interaction and changing market trends are powering the need for LSPs (Language Service Providers) to offer […]

Website translations are comparable to crews changing a venue between events. Think Nationwide Arena and going from the ice for the Blue Jackets and then prepping for a concert. The arena has to be transformed seamlessly for things to work. For this to occur, the equipment crew has developed a procedure where spectators see only […]