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About this project

THE PROBLEM: Type "Magsafe" into Google image search and you'll find there are more than a few people who have had issues with their Apple power adapter. Making sure your cords stay safe, don't tear, and stay bundled during travel are prevalent issues.

THE SOLUTION: We invented and patented the Wrap_Up - a cover for your power adapter which provides a means to wrap up the cords dangling around your bag and also protects them from stress and fatigue cuts over time.

THE DESIGN: The Wrap_Up comes in two parts which clip and un-clip directly to your 85 or 60 watt power supply for your MacBook computers. It will be molded in a strong plastic so it will withstand the abusive environment of your laptop bag without breaking.

THE FEATURES: Below you can see what features come with the Wrap_Up. These include:

Convenient location to wrap the larger cord

Easy access to the small cord's wrapping hooks

Sturdy strain relief for the small cord

Secure cord clips for tightly wrapped cords

Wrapped adapter still plugs directly into the wall

Travel adapters can be used without taking off the product

Made in the USA

CALL TO ACTION!!: Help us bring this idea to life. For more information, check out our website at thinklabsdesign.com! Let us know what you think!

THE REWARDS: Below is a visual description of all the rewards. Get the warp up below retail price by backing this project.

Thanks for all the blog, media and social networking coverage!!

macgasm.net - "This is a brilliant idea, and I can’t believe Apple hasn’t thought of this before."

Cultofmac.com - "...the junction between the cord and the chager itself is still pathetically weak. So weak it makes a sick kitten look like Chuck Norris." "Thinklabs’ Wrap Up is an effective solution to this."

shawnblanc.net - "Looks like a clever solution to the MacBook's power-adapter-cable-wrap-up conundrum."