A personal site for keeping track of all things related to data visualization and infographics

What does ‘design for your audience’ mean? by @visualisingdata

Such an easy statement: design for your audience. In reality the audience is hardly ever straight-forward and limited to one group or person with clear needs. And also not uncommon: you design for one client, but the dashboard gets used by many others who you never intended to even show this dashboard to (you would design a new one specifically for them right?).