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THE LUXURY OF COMFORT Our own apparel label Sustain, is committed to using fabrics and processes that are ecologically sensitive and which energise craft communities. "The importance of sustaining crafts cannot be overemphasized. At the economic, social and cultural level we would be impoverished if we were to devalue our crafts, which are the wellspring of our creativity and that provide livelihood to millions of men and women." - Anita Lal #SustainableLuxury