Watch: “Hard” by Furlafa

Mexico City-based band Furlafa combines the right amount of guitar, drums and synthesizers to create some throwback style retro-pop or synth-pop. Though the band is now known as Furlafa, it wasn’t always that way. Member Felipe Solorza discovers his love for music during his time in a children’s choir. This was the first step that would lead him to the guitar, bass and drums. At 17, he learned to play the drums and started his first band. With a similar background, Ramiro Fernandez learned to play the drums at 13. The two eventually met at school and came together to form Jimbo Rosso in 2007. After releasing My Little Eyes and premiering their music video for “Libélula,” the duo decides to change their name to Furlafa four years later.

Under their new name, the band recently released Rock Es Amor De Verano. The five-track EP starts off with the ‘80s influenced track “Vuelve a Mirar” and is followed by “Hard,” a song that leans more towards danceable indie-pop. In addition to their album, the duo recntly premiered the music video to their song “Hard.” In support of their EP, the band plans to go on tour in the near future.

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Austin Vida’s history

Originally, Austin Vida was formed as a promotional company in January 2007 by Brian Stubbs to help bring live Latin music to Austin and create cultural awareness that seemed non-existent in the Live Music Capital of the World. In 2008, Stubbs sought out professional opportunities in another city. Not wanting the Vida brand to die, he passed along ownership rights to a young and motivated group of local Latinos, led by Ian Morales.

The new Austin Vida online magazine launched in January 2009 with the goal of catering to young American-born Latinos, while still being accessible to people of all cultures and ages. The online, English-language publication covers the local Latino music scene as well as touring Latin music acts playing in Austin. Other coverage includes movies, entertainment, the arts and community news. Austin Vida is the lifestyle and entertainment magazine for Latinos in Central Texas.