How Companies are Implementing Microlearning Strategy

By:
Jae Curtis

While microlearning is nothing new, the format and strategy behind the learner-led method are progressive. Thanks to social networking sites like Twitter and ample opportunity for media sharing on YouTube, and through learning websites, it’s easier than ever for organizations to implement microlearning for everything from training to employee connections. Luckily, it’s not just for one industry in particular – savvy organizations are learning about the applications for the implementation of a micro-strategy at work.

The Usual Suspects

It only makes sense that two of the most progressive communication companies would see the value in snackable information and shareable training. TedEd has made a name for the company in short, iunstructional videos, talks and conferences that allow you to learn more about physics, sales tactics and the human mind in 15 minutes or less. Google also implements a microlearning strategy, the best of which may be the lesson of the day – prominently displayed on the back of bathroom stall doors.

Employee Communication

The watercooler has long been the symbol of slacker employees who’d rather catch up on office gossip than get to work. When pro services firm Delloitte wanted to give their employees a chance to chat without sacrificing productivity, they created D Street, an online community where employees could not only connect, but also learn and organize with one another for better communication without the slacking.

Filtering Messages

The Mayo Clinic has employees who can get literally hundreds of messages and beeps per day. Using a microlearning stategy, rather than sending updates every few minutes, information on everything from training to reform is condensed and sent as one micro-lesson. This allows employees to free up time and learn when they have a spare moment, rather than letting disruptions throughout the day run their schedule. Employees still get pertinent information, but when it is convenient for them.