TRANSFORMATIONAL MARKETING MAP FOR BUSINESS COACHES

The Transformational Marketing Journey for Business Coaches guides you through a comprehensive 12 step process explaining each step in detail and showing you a systematic way to grow your coaching business.

TRANSFORMATIONAL MARKETING MAP FOR BUSINESS COACHES

The Transformational Marketing Journey for Business Coaches guides you through a comprehensive 12 step process explaining each step in detail and showing you a systematic way to grow your coaching business.

Kieran McKeefery, Rebel Base Media – InnovaBuzz 159

Kieran McKeefery, Rebel Base Media

In this episode, I’m really excited to have on the InnovaBuzz podcast as my guest, Kieran McKeefery, who is the Chief Technology Officer and Co-founder at Rebel Base Media. Rebel Base Media creates technology & solutions for podcasters.

They are the creators of Podcast Websites, Captivate Audio, Poductivity and The Podcast Success Academy. Their business is all about serving podcasters, so of course, I’m really keen to learn more from Kieran, in this episode.

In our discussion, Kieran talked to me about

How Rebel Base Media and its suite of products developed from a need for podcasters to have support

Identifying the real needs behind an issue or problem and how digging deep can lead to innovative products

Creating intrigue and curiosity around a new product by keeping secrets

The Buzz – Our Innovation Round

Here are Kieran’s answers to the questions of our Innovation round. Listen to the interview to get the full scoop.

#1 thing to be more innovative – Think outside the box. Take into consideration what people want and need. Don’t always see black and white. If you can see a problem, delve a bit more into the problem.

Best thing for new ideas – Not getting the product wrong or the ideas wrong. Get a list of ideas and break them down. Dig deeper into issues.

Keep project / client on track – Set deliverables to a specific date. Set deadlines. Always set out what the scope is going to be. Communication is always the key.

Differentiate – Be yourself. Don’t just look at an issue. Look really deep into what the issue is and what has caused it. Find something that no one else can see. You are your own person and you have your own skills. You know where you are good at so use that to your advantage to find something that no one else can.

To Be a Leader

Work out where you want to be. Set yourself some target and deliverables. Ask – Is it worth doing? Is it something that has been solved already or is there another way to solve it?

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