When digital media company PineLake Communications® wanted to learn more about BlackBerry® 10 development, it developed a simple application on the Android™ platform and ported it to the BlackBerry® PlayBook™ tablet and BlackBerry 10 Dev Alpha device. The company quickly learned that porting the app was not only a simple and straightforward process, but also that the visibility of their application on the BlackBerry PlayBook tablet was far superior to any other platform. After enjoying measurable early success with their Cubifice® app, the company is looking forward to the official launch of the game on the BlackBerry 10 platform.

PineLake’s Creative Director, Bill Larocque, Cubifice lead developer, Dave Wagler and Associate Account Director, Liana Buenaventura Brown talked about the ease of porting the application, why it is important to develop for the BlackBerry platform and the importance of sharing the app with other BlackBerry 10 Dev Alpha device developers.