Yeti’s Best Cooler Just Got Even Better

It should come as no surprise that we at GP are longtime fans of Yeti coolers. The combination of considered design and reliable performance almost always justifies the high price tag. Such is the case with the Hopper soft cooler. We’ve sung its praises in the past, and now it’s even better. That’s right, the new Yeti Hopper M30 boasts some improvements over its predecessors.

Yeti has redesigned it with a wide-mouth opening, making it even easier to load it up with your favorite food and beverages — and unload it later, of course. The M30 also features Yeti’s HydroShield tech, a strip of super-strong magnets that provide an extra level of security (and cooling insurance) even when the two quick-release buckles aren’t in use. Did we mention it comes in three cool colors — navy, charcoal and river green — too?