One thing I really like about this site is the massive variety. You can search pretty much anything and find at least one example.

Now at the same time, I really don’t like the default layout. It uses a card-style layout which organizes the emails into columns and rows.

Generally, this is fine because you can still browse through and find exactly what you’re looking for. But since this is mostly about copywriting there aren’t many visuals, which makes it tough to skim at a glance.

If you click any of the examples you’ll be greeted with a clean modal window. This contains the full written copy of the email with headings included. However this website does strip all images and formatting, so you can’t actually see the original email design.

I was really hoping this would include the full design somewhere. It helps to see how the copy looks in its final form.

But the goal of Good Copy is to strip down everything to raw text.

This way you can see how email copy will look when you’re writing it into a blank Word doc.