Search Enginehttp://www.businessinsider.com/category/search-engine
en-usSun, 02 Aug 2015 20:57:31 -0400Sun, 02 Aug 2015 20:57:31 -0400The latest news on Search Engine from Business Insiderhttp://static3.businessinsider.com/assets/images/bilogo-250x36-wide-rev.pngBusiness Insiderhttp://www.businessinsider.com
http://www.businessinsider.com/google-is-hurting-yelp-and-other-location-based-recommendation-services-2015-7Google is hurting Yelp and other location-based recommendation services (YELP, GOOG)http://www.businessinsider.com/google-is-hurting-yelp-and-other-location-based-recommendation-services-2015-7
Wed, 08 Jul 2015 14:55:00 -0400Mark Hoelzel
<p><img style="float:right;" src="http://static1.businessinsider.com/image/5449043cecad04f353839bc2-1200-800/ap11102614241.jpg" alt="yelp jeremy stoppleman" border="0"></p><p>Yelp could report its first year-over-year (YoY) traffic decline during its second quarter earnings call, according to&nbsp;B. Riley analysts cited by&nbsp;<a href="http://e.businessinsider.com/552eab27e9328b0262c420172sx1n.27o/VZralMPodQl7urP8Aed15" target="_blank">Business Insider</a>.</p>
<p>The site, along with other location recommendation services, has seen its incoming traffic decline recently, according to the report.</p>
<p>Yelp's traffic from mobile declined by 3% YoY in June 2015, according to data cited by the B. Riley&nbsp;report. Desktop traffic also appears to have declined.</p>
<p dir="ltr"><em>This story was originally sent to thousands of professionals in the digital media industry in this morning's DIGITAL MEDIA INSIDER newsletter. You can join them<strong><a href="http://bii_www.businessinsider.com/welcome/newsletters/?&amp;utm_source=House&amp;utm_term=CtgrPr_DMI-yelp-decline-2015-7-8&amp;utm_campaign=CtgrPr_nlsa"> -- sign up for a RISK FREE trial now »</a></strong></em></p>
<p>&nbsp;<span style="line-height: 1.5em;">Yelp and other location recommendation services face two major threats:</span></p>
<ul>
<li>Google wields a considerable amount of power over incoming search traffic.&nbsp;Recent changes to Google's search algorithm appear to have pushed down results from third-party location recommendation services in favor of results from Google-owned services, according to a recent&nbsp;<a href="http://e.businessinsider.com/552eab27e9328b0262c420172sx1n.27o/VZG0fsPoja0NAYjnAbe4b" target="_blank">Yelp-commissioned study</a>&nbsp;cited in the report.&nbsp;</li>
<li>Tech companies are building out their own location recommendation services.&nbsp;These companies have massive user bases, and incorporating location recommendation functionality extends the usefulness of their services. Google Maps, for instance, uses ratings from Google-owned Zagat for location searches as well as&nbsp;its own location reviews. And Amazon recently launched Home Service, which lets customers find and book home contractors,&nbsp;Pacific Crest Securities noted in a report cited by&nbsp;<a href="http://e.businessinsider.com/552eab27e9328b0262c420172sx1n.27o/VS7NFMPofLu-clyzAf476" target="_blank">Business Insider</a>.</li>
</ul>
<p>Other services that have seen their traffic decline include Angie's List, Yellow Pages, and City Search, according to BrightLocal data cited by&nbsp;<a href="http://e.businessinsider.com/552eab27e9328b0262c420172sx1n.27o/VZKh2cPojhmYud-OA8538" target="_blank">Search Engine Land</a>&nbsp;and&nbsp;B. Riley.</p>
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<li><span style="line-height: 1.5em;">STREAMING DEVICES OUTPACE PC AND MOBILE ON HULU</span></li>
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<p><em><span id="docs-internal-guid-eaae21d7-6e3a-d7ee-1c82-f3c5a905342a">Find this article interesting? You can get it delivered to your inbox every weekday morning. Get the jump on your competitors.<strong><a href="http://bii_www.businessinsider.com/welcome/newsletters/?&amp;utm_source=House&amp;utm_term=CtgrPr_DMI-yelp-decline-2015-7-8&amp;utm_campaign=CtgrPr_nlsa"> Try it RISK FREE now »</a></strong></span></em></p><p><a href="http://www.businessinsider.com/google-is-hurting-yelp-and-other-location-based-recommendation-services-2015-7#comments">Join the conversation about this story &#187;</a></p> http://www.businessinsider.com/a-yelp-sponsored-study-says-google-is-making-your-search-results-worse-2015-6A Yelp-sponsored study says Google is making your search results worsehttp://www.businessinsider.com/a-yelp-sponsored-study-says-google-is-making-your-search-results-worse-2015-6
Mon, 29 Jun 2015 21:59:00 -0400Kif Leswing
<p><img style="float:right;" src="http://static2.businessinsider.com/image/5591f6dd6da8118f58cd0c40-1237-853/googlelocal.jpg" border="0" alt="google local"></p><p>When you type a term into Google and hit return, you don't just get search results, which are what the industry refers to as "organic search." Depending on your query, Google can also bring up a few results not from the wider web but from Google itself -- search for "2+2" and you'll get a calculator box, for example. </p>
<p>But one type of Google search box has raised the ire of consumer watchdogs. When users search for a local query -- like "Brooklyn coffeeshop" -- Google displays a box of results from its own products on top of the organic results. So instead of a Yelp listing for a java joint in Williamsburg, you'll get a package of seven Google Plus listings.</p>
<p>It's no secret that Google prefers its own apps and services for its "local OneBox" search results. Google insists that its decisions deliver better results for the consumer, but <a href="http://www.slideshare.net/lutherlowe/wu-l" target="_blank" rel="nofollow">a new study published over the weekend disagrees</a>, stating "when it comes to local search, Google is presenting its users with a degraded version of its search engine." </p>
<p><a href="http://www.slideshare.net/lutherlowe/wu-l" target="_blank" rel="nofollow">The Yelp-sponsored study</a><span>, authored by Columbia Law School professor Tim Wu and Harvard Business School's Michael Luca, compared Google's default search results with those derived through a browser plug-in called </span><a href="https://chrome.google.com/webstore/detail/focus-on-the-user-local/pfepdnlflhelildkkccdnlhmklfhpjnn?hl=en" target="_blank" rel="nofollow">Focus on the User - Local</a><span>. The plug-in takes Google's organically derived search results and puts them in the Google OneBox where its Google Plus results usually appear. "They reprogrammed the Google search engine to populate the OneBox with what [Google's search algorithm PageRank] was saying was the best stuff," Wu said in an interview with International Business Times. <img src="http://static6.businessinsider.com/image/5591f6ddecad042b586cf173-1024-872/screen%20shot%202015-06-29%20at%209.52.57%20pm.png" border="0" alt="yelp local"></span></p>
<p>"Google says they are using OneBox to create a better thing for consumers, and sometimes, as our A/B testing shows, they’re not," Wu said. "They’re actually degrading their own search when they’re facing someone they’re nervous about. I think that’s just not very Google-y. They’re not giving you the best product."</p>
<p>The results are striking. According to the study, users are 45 percent more likely to engage with search results when they're organic. The 2,690 subjects surveyed ended up preferring organic search to Google Plus because of subtle cues, like the number of reviews. The results indicate that consumers prefer results from specialized services like Expedia, Yelp and ZocDoc to Google's own Google Plus listings because, as Wu argues, users can sense what's a good search result and what's bad-quality content.</p>
<p>"Some of the Google Plus stuff looks a little spammy. Why does the most famous restaurant in New York have three reviews, you know?" Wu said. "My more-general thesis is, wherever Google Plus goes, bad things follow. There’s a war between what I would say is the true soul of Google and Google Plus."</p>
<p>"So I’m kind of calling on Google to be more Google-y, and I’m fighting for Google over Google Plus," Wu added. </p>
<p>When it comes to local searches, the study reveals that users are less likely to click on nonorganic results, suggesting that Google search isn't as good as it could be if Google were to ditch the promotion of its own services -- a key to proving consumer harm, which, according to the authors, is "relevant to nearly any competition law one might care to invoke." </p>
<p>Google's empire is built on search, and, increasingly, its dominance in the space is being probed by antitrust authorities. According to analytics firm StatCounter, Google <a href="http://www.forbes.com/sites/roberthof/2015/01/08/why-googles-search-market-share-loss-to-yahoo-means-pretty-much-nothing/" target="_blank" rel="nofollow">controls 75 percent of the U.S. search market</a>, excluding searches from mobile devices. </p>
<p><a href="http://www.reuters.com/article/2015/06/29/uk-eu-google-antitrust-idUSKCN0P91W620150629?feedType=RSS&amp;feedName=technologyNews" target="_blank" rel="nofollow">Google on Monday gained a six-week extension</a> to reply to recent European Union antitrust charges that it diverts traffic from rivals to its own sites through search boxes like the local OneBox. <a href="http://www.nytimes.com/2015/03/20/technology/take-google-to-court-staff-report-urged-ftc.html" target="_blank" rel="nofollow">In 2012</a>, an internal Federal Trade Commission report said the agency should sue Google over similar practices, although the FTC ultimately announced that the company had not violated anti-competition statutes. </p>
<p>The study was "financially supported by Yelp," which compensated Wu for travel and his time. The study also made heavy use of a browser plug-in called Focus on the User - Local, which was initially developed by engineers at Yelp and TripAdvisor. Yelp is one of the companies most affected by Google's use of the local OneBox. Google did not immediately respond to a request for comment. When asked for comment, Yelp provided this video: </p>
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<iframe width="800" height="450" src="//www.youtube.com/embed/k9UqqmIJW4g" frameborder="0" allowfullscreen></iframe>
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<p class="embed-spacer"></p><p><a href="http://www.businessinsider.com/a-yelp-sponsored-study-says-google-is-making-your-search-results-worse-2015-6#comments">Join the conversation about this story &#187;</a></p> <p>NOW WATCH: <a href="http://www.businessinsider.com/when-cc-someone-email-rules-2015-5">Here's exactly when you should 'cc' someone on email</a></p> http://www.businessinsider.com/how-marissa-mayer-pressured-microsoft-2015-5Marissa Mayer: Our new search deal will 'put more pressure on Microsoft' (YHOO, MSFT)http://www.businessinsider.com/how-marissa-mayer-pressured-microsoft-2015-5
Wed, 06 May 2015 18:29:13 -0400Julie Bort
<p><img style="float:right;" src="http://static1.businessinsider.com/image/5537ebc56da811c94884b11c-1200-924/marissa-mayer-316.jpg" border="0" alt="Marissa Mayer"></p><p>Yahoo CEO Marissa Mayer successfully renegotiated Yahoo's search deal with Microsoft last month and, <a href="http://www.businessinsider.com/yahoo-microsoft-search-deal-official-details-published-2015-4">as we previously reported,</a> the new terms were far better for Yahoo than the old deal.</p>
<p>Mayer <a href="http://www.wsj.com/articles/yahoos-marissa-mayer-on-microsoft-search-deal-alibaba-spinoff-1430865796">just told The Wall Street Journal&nbsp;</a>that her goal with this agreement was to <strong>"put more pressure on Microsoft to make the product better."</strong></p>
<p>While she didn't confirm the <a href="http://searchengineland.com/is-yahoo-testing-non-bing-powered-search-results-218315">rumors that Yahoo was working on its own search engine, particularly one for mobile,</a> she did tell the Journal that she's focusing on improving Yahoo's search capabilities, and the new agreement with Microsoft was all about letting her do that.</p>
<p>That's not surprising given that Mayer came from Google, a company that knows a thing or two about the search business.</p>
<p>For instance, the new search deal lets Yahoo off the hook from using Bing 100% of the time. Yahoo only has to use Bing for 51% of its searches. It can do whatever it wants for the rest. It also lets Yahoo keep more revenue from ads served by Bing and makes Microsoft responsible for ad sales.</p>
<p>But the key thing she has hanging over Microsoft's head is that either company can end the <a href="http://www.businessinsider.com/yahoo-microsoft-search-deal-official-details-published-2015-4">relationship after October 1 "at will."</a></p>
<p><img style="float:right;" src="http://static1.businessinsider.com/image/554a8ef869bedd056f3cd6a0-627-470/bing-4.png" border="0" alt="Bing">So yes, she drove a hard bargain. On the other hand, Microsoft believes it will be less needy of Yahoo, soon after October 1, too.</p>
<p>Microsoft has deeply baked Bing into its newest operating systems, Windows 8 and Windows 10, using it for everything from the PC's search button, to Cortana, the personal assistant included in Windows 10.&nbsp;</p>
<p>Windows 10 is expected to be released sometime this summer (scuttlebutt says July) and it will be a free upgrade for millions of Windows 7 and Windows 8 PCs, who will be sent the upgrade and asked to install it.</p>
<p>The company says its goal is to <a href="http://www.cnet.com/news/microsoft-aims-for-1-billion-devices-running-windows-10/">have Windows 10 running on 1 billion devices </a>(PCs, phones, tablets, other devices) within a couple of years.</p>
<p>If Windows 10 turns out the be the smash hit that Microsoft believes it will, Microsoft will grow Bing on its own. And as more people use Bing, the search engine should do a better job finding relevant results, too, with or without Mayer's pressure.</p><p><a href="http://www.businessinsider.com/how-marissa-mayer-pressured-microsoft-2015-5#comments">Join the conversation about this story &#187;</a></p> <p>NOW WATCH: <a href="http://www.businessinsider.com/marissa-mayer-lean-on-advice-yahoo-ceo-2015-4">The 3 people Yahoo CEO Marissa Mayer leans on for advice</a></p> http://www.businessinsider.com/google-search-joke-results-in-sexist-example-2015-5Googling the word 'joke' results in a really sexist examplehttp://www.businessinsider.com/google-search-joke-results-in-sexist-example-2015-5
Mon, 04 May 2015 15:44:00 -0400Dave Smith
<p><span style="line-height: 1.5em;">Google needs to update its search results for the word "joke," because the provided example is not very funny. Actually, it's just sexist.</span></p>
<p><span style="line-height: 1.5em;"><img src="http://static2.businessinsider.com/image/5547caa56da811a36c6ee127-797-439/screen%20shot%202015-05-04%20at%203.34.49%20pm%20(2).png" border="0" alt="google joke search results"><br></span></p>
<p><span style="line-height: 1.5em;"></span></p>
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<blockquote class="twitter-tweet" lang="en">
<p>
the joke when you google “joke” is about how women are bad and shouldn’t talk <a href="http://t.co/7a0CZDcScT">pic.twitter.com/7a0CZDcScT</a> </p>— Rodger Sherman (@rodger_sherman) <a href="https://twitter.com/mims/statuses/595306544432054272">May 4, 2015</a>
</blockquote>
<script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script>
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<p><span style="line-height: 1.5em;"></span></p>
<p class="embed-spacer">We've reached out to Google.</p><p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/soen-transit-xs-review-2015-4" >This is my favorite Bluetooth speaker right now</a></strong></p>
<p><a href="http://www.businessinsider.com/google-search-joke-results-in-sexist-example-2015-5#comments">Join the conversation about this story &#187;</a></p> <p>NOW WATCH: <a href="http://www.businessinsider.com/awesome-google-features-fonts-timer-legos-2014-12">5 Awesome Google Features You Didn't Know About</a></p> http://www.businessinsider.com/how-to-download-copy-of-google-search-history-2015-4How to download a copy of your Google search historyhttp://www.businessinsider.com/how-to-download-copy-of-google-search-history-2015-4
Mon, 20 Apr 2015 10:33:00 -0400Steven Tweedie
<p><img src="http://static6.businessinsider.com/image/55350466eab8ea027740c1f2-1200-600/google-search-server.jpg" border="0" alt="Google search server"></p><p>Google now allows you to download a copy of your Google search history, and it only takes a minute.</p>
<p>While Google has always made it possible to easily see your search history online, this is different — Google's new tool will send you a downloadable archive of your search history, which can be stored offline.</p>
<p>We first saw this trick over at unofficial Google blog <a href="http://googlesystem.blogspot.co.uk/2015/04/export-google-search-history.html">Google System.</a></p>
<p>Now, it's important to note that your own Google account settings might be configured in such a way as to prevent Google from keeping track of your search history (some people don't like to leave a trail of their Google searches). Either way, this is a quick and easy way to check up on your Google account and see everything that Google is storing on you.</p>
<p><span style="line-height: 1.5em;">To download your Google search history archive, you'll first need to <a href="https://support.google.com/websearch/answer/6068625?p=ws_history_download&amp;rd=1">head on over to Google's Web &amp; App Activity page.</a></span></p>
<p>Next, make sure you're signed in to your Google account and click on the Settings cog and select&nbsp;<strong>Download.</strong></p>
<p><strong><img src="http://static3.businessinsider.com/image/553501ee6da811557c5b1835-1200-388/derpity derp.jpg" border="0" alt="Google Search history"><br></strong></p>
<p>Since your Google search history may include sensitive information, Google displays a warning making sure you understand that you shouldn't download your search archive on a shared or public computer. It also warns you should read up on your country's information laws if you plan on traveling with a copy of your search history, as some countries could require you to leave your information when leaving the country.</p>
<p><img src="http://static2.businessinsider.com/image/5535024d6da8113f785b1835-620-434/screen shot 2015-04-20 at 9.16.41 am.png" border="0" alt="Google search history"></p>
<p>Once you've read Google's disclaimer, click&nbsp;<strong>Create Archive</strong>&nbsp;and you'll be all set.</p>
<p>Google will now email you a link for downloading your Google search history archive, which looks like this.</p>
<p><img src="http://static6.businessinsider.com/image/553500b06bb3f7f720f2b304-666-479/screen shot 2015-04-20 at 9.35.02 am.png" border="0" alt="Google Search history"></p>
<p>&nbsp;</p><p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/how-to-get-the-new-star-wars-emojis-stormtrooper-bb8-c3po-2015-4" >How to get the new 'Star Wars' emojis</a></strong></p>
<p><a href="http://www.businessinsider.com/how-to-download-copy-of-google-search-history-2015-4#comments">Join the conversation about this story &#187;</a></p> <p>NOW WATCH: <a href="http://www.businessinsider.com/amazon-employee-perks-2014-12">Jeff Bezos Slams Silly Google Perks Like Massages</a></p> http://www.businessinsider.com/google-firefox-message-yahoo-search-share-decline-2015-3Google is pleading with Firefox users to stop using Yahoo (GOOG)http://www.businessinsider.com/google-firefox-message-yahoo-search-share-decline-2015-3
Mon, 16 Mar 2015 07:46:00 -0400Rob Price
<p><img style="float:right;" src="http://static4.businessinsider.com/image/54ae73fbdd0895d0708b45a5-1200-924/larry-page-8.jpg" border="0" alt="Larry Page"></p><p>Google suffered a noticeable defeat in November. Mozilla, the company behind the web browser Firefox, decided not to renew its relationship with the search giant,&nbsp;<a href="http://www.businessinsider.com/yahoo-search-will-now-be-the-default-in-firefox-2014-11">instead signing a five-year deal to make Yahoo the default search engine on the browser</a>.</p>
<p>Since then, Yahoo's share of the search market has grown healthily, from 8.6% in November to 10.6% today. And Google's has correspondingly declined: <a href="http://uk.businessinsider.com/google-search-share-below-75-2015-2">In February, its market share dropped below 75% for the first time since 2008</a>.</p>
<p>While Google is still the clear market leader, it is still embarrassing for the company: Search is Google's bread and butter — the company's name has become a verb synonymous with finding information online. <a href="http://searchengineland.com/google-is-practically-begging-firefox-users-to-switch-their-default-search-engine-216770">Google's displeasure is now becoming clear, Search Engine Land reports</a>, with the search engine prominently asking Firefox users who do not have Google set as their default search to change when they visit the site.</p>
<p><strong>It's a big message at the top of search results, taking up prime advertising space and pushing the actual information down the page. Here's how it looks:</strong></p>
<p><img src="http://static3.businessinsider.com/image/5506c2a7dd089588628b4570-1200-1030/screen shot 2015-03-16 at 10.49.22.png" border="0" alt="google screenshot firefox yahoo browser business insider"></p>
<p><strong>After clicking "Learn how," the following pop-up appears:</strong></p>
<p><img src="http://static4.businessinsider.com/image/5506c2a7dd089588628b4571-1200-883/screen shot 2015-03-16 at 11.22.20.png" border="0" alt="google how to change firefox default search yahoo"></p>
<p><strong>This message is targeted exclusively at Firefox users, suggesting it is a direct response to the decline. We tried to replicated the message on Safari, setting the default search to Yahoo, and the message was nowhere to be seen:</strong></p>
<p><img src="http://static6.businessinsider.com/image/5506c2a7dd089588628b4572-1200-828/screen shot 2015-03-16 at 10.48.52.png" border="0" alt="google business insider search safari "></p>
<p>Google's dropping search share is painful for the company, but given that Firefox is used by only 12% of Americans, the long-term effects will be limited. But this may just be the start for Google.</p>
<p><a href="https://www.theinformation.com/All-Eyes-on-Apple-as-Google-Search-Deal-Expires-Next-Year/">Some reports say Apple is considering dropping Google</a>&nbsp;as its default search engine on the iPhone's Safari web browser. It is not clear what Apple might use instead, whether Yahoo, Bing, or an in-house search, but any change would be a big loss for Google. <a href="http://blogs.wsj.com/digits/2015/01/07/google-search-share-drops-after-firefox-switch/">The Wall Street Journal reports</a> that in December more than half of all US mobile traffic came from Safari.</p>
<p>There's a precedent for this: Back in 2012, <a href="http://www.businessinsider.com/google-maps-app-awaiting-apple-approval-2012-9">Apple replaced Google Maps</a> with an in-house Apple Maps app. The software was terribly received and plagued with bugs, but Apple seems to have learned from its mistakes. <a href="http://www.macrumors.com/2014/06/21/apple-maps-poi-improving/">The map data has been gradually improving</a>, and Apple CEO Tim Cook <a href="http://www.macrumors.com/2012/09/28/tim-cook-publishes-open-letter-on-maps-for-ios-6/">eventually released an apology</a> over the app.</p>
<p>Cook was so angry over the Google Maps controversy that he <a href="http://bits.blogs.nytimes.com/2012/11/27/apple-fires-maps-manager/">reportedly fired a top Apple executive</a> over the situation. If Apple is planning to ditch Google again, it will have to ensure that whichever alternative it comes up with is up to the task.</p>
<p><a href="http://uk.businessinsider.com/apple-google-search-2015-3">A recent UBS research note said losing the Safari deal would not be as damaging to Google's bottom line as some are predicting</a> — even if it would be embarrassing. Either way, this new plea to Firefox users proves that Google is concerned.</p><p><a href="http://www.businessinsider.com/google-firefox-message-yahoo-search-share-decline-2015-3#comments">Join the conversation about this story &#187;</a></p> <p>NOW WATCH: <a href="http://www.businessinsider.com/google-search-useful-tips-2014-11">8 Tips For Google Search That Will Streamline Nearly Everything You Do</a></p> http://www.businessinsider.com/apple-google-search-2015-3Apple may be about to hurt Google's search business (AAPL, GOOG)http://www.businessinsider.com/apple-google-search-2015-3
Tue, 03 Mar 2015 06:52:00 -0500Rob Price
<p><img style="float:right;" src="http://static3.businessinsider.com/image/54f5a095dd08957e388b45b1-850-638/larry-page-and-tim-cook-1.jpg" border="0" alt="larry page and tim cook"></p><p></p>
<p>Google's search deal with Apple — which makes Google the default search engine on Apple's mobile devices — is up for renewal this year.</p>
<p>Because Apple and Google do not get along, Google investors are worried Apple will dump Google as the default, thus hammering Google's mobile ad revenue.&nbsp;</p>
<p>Analysts at UBS say investors are right to be worried, but they don't think it's&nbsp;<em>that&nbsp;</em>big of a deal. If Apple were to drop Google, it would lead to only a 3% drop in net revenue.</p>
<p>Here's UBS:</p>
<p style="padding-left: 30px;"><span>We estimate Google is poised to generate $7.8b of gross revenue ($5.6b net of TAC) from its iOS deal in 2015, equating to ~10% of gross revenue for the year. This represents a substantial amount of revenue at risk — that said, if Google was replaced by a competitor and our 50% switchback rate assumption proved accurate, this would represent only a ~5% headwind to 2015 gross revenue, and only a ~3% headwind to net revenue. We believe this is a much smaller headwind that many investors expect.</span></p>
<p><span style="line-height: 1.5em;">Basically, UBS thinks that even if Apple changed the default, half of the users would switch the default back to Google. Because Google would not have to make a big lump payment to Apple, on the basis of net revenue it might not be so bad.</span></p>
<p><span style="line-height: 1.5em;">That said, Safari on iOS devices is responsible for a significant proportion of the mobile browser market (43%, according to UBS). A 50% switchback rate if Apple doesn't renew the deal still translates to a potential loss of nearly 25% of the mobile search market for Google. As a company built on search, this would be a major failure.&nbsp;</span></p>
<p><span style="line-height: 1.5em;">So what would Apple use instead of Google?&nbsp;</span><span style="line-height: 1.5em;">It might replace Google Search with a competitor such as Yahoo, or Microsoft's Bing, which is already used to power Siri. It could even build its own in-house tool, as it did with Apple Maps after ditching Google Maps in 2012.&nbsp;In 2014, Apple also added Duck Duck Go, a privacy-centric search engine, as an alternative choice for search in iOS. The move could be read as a signal to Google: We don't need you; we have options.</span></p>
<p>This isn't news in itself — <a href="https://www.theinformation.com/All-Eyes-on-Apple-as-Google-Search-Deal-Expires-Next-Year/">a report from The Information's Amir Efrati</a> that Apple might ditch Google came in November 2013. But UBS' new report puts a figure on just how much the move would hurt Google.</p>
<p><span style="line-height: 1.5em;">Something similar has happened before. Mozilla recently dropped Google Search as default from its Firefox browser in favour of a new deal with Yahoo. The result? </span><a href="http://uk.businessinsider.com/google-search-share-below-75-2015-2">Google's desktop search market share in the US dropped below 75% for the first time in years</a><span style="line-height: 1.5em;">, while Yahoo saw significant growth.</span></p>
<p><strong>Here's a chart:</strong></p>
<p><img src="http://static4.businessinsider.com/image/54f5a095dd08957e388b45b0-1200-703/statcounter-search_engine-us-monthly-201401-201503.png" border="0" alt="stat counter search engine market share google yahoo march 2015"></p>
<p><span style="line-height: 1.5em;">This is just one problem facing Google. There is also the deceleration of desktop search as mobile usage continues to grow, </span><a href="http://uk.businessinsider.com/google-europe-matt-brittin-regulation-pressure-consolidating-2015-2">the risks posed by regulatory action taken against the company</a><span style="line-height: 1.5em;"> (especially in Europe), and a shift toward so-called native display advertising at the expense of search advertising.</span></p>
<p>UBS may be "bullish" over Google stock, but there is a lot to be worried about in terms of the company's market share.</p><p><a href="http://www.businessinsider.com/apple-google-search-2015-3#comments">Join the conversation about this story &#187;</a></p> <p>NOW WATCH: <a href="http://www.businessinsider.com/amazon-employee-perks-2014-12">Jeff Bezos Slams Silly Google Perks Like Massages</a></p> http://www.businessinsider.com/linkedin-profile-optimization-2015-2How to optimize your LinkedIn profile so recruiters come to youhttp://www.businessinsider.com/linkedin-profile-optimization-2015-2
Wed, 25 Feb 2015 14:29:00 -0500Drake Baer
<p><img style="float:right;" src="http://static4.businessinsider.com/image/54edeebd6bb3f7177dfb10ea-600-/linkedin-ceo-jeff-weiner-33.jpg" border="0" alt="linkedin ceo jeff weiner " width="600" style="float: right;"></p><p>As a business, LinkedIn relies on <a href="https://business.linkedin.com/talent-solutions" target="_blank">Talent Solutions</a>, the professional social network's influential recruitment product.&nbsp;</p>
<p>In the fourth quarter of 2014, Talent Solutions brought in nearly $369 million in revenue — accounting for 57% of LinkedIn's overall revenue, <a href="http://www.recruiter.co.uk/news/2015/02/linkedins-continuous-product-development-key-to-combatting-facebook-at-work-threat/" target="_blank">according to reports</a>.&nbsp;</p>
<p>LinkedIn tells Business Inisder that more than 30,000 companies around the world use the network to recruit.</p>
<p class="p1">With that in mind, check out the below infographic from the British social-media consultancy <a href="http://linkhumans.com/" target="_blank">LinkHumans</a>, which&nbsp;explains how to optimize your profile so that recruiters come to you.&nbsp;</p>
<p class="p1"><img src="http://static4.businessinsider.com/image/53b2d2466bb3f7524b603d6c-976-5097/linkedininfographic_final.png" border="0" alt="LinkedIn Infographic FINAL"></p>
<p class="p1"><em>Correction: An earlier version of this post featured a quote stating that recruiter searches account for most LinkedIn activity, which is inaccurate.</em></p><p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/science-of-first-impressions-2015-2" >Science says people decide these 9 things within seconds of meeting you</a></strong></p>
<p><a href="http://www.businessinsider.com/linkedin-profile-optimization-2015-2#comments">Join the conversation about this story &#187;</a></p> <p>NOW WATCH: <a href="http://www.businessinsider.com/follow-up-questions-end-job-interview-2015-1">7 smart questions to ask at the end of every job interview</a></p> http://www.businessinsider.com/chinese-company-sohu-making-mobile-push-2015-2Why you should pay attention to this rising Chinese Internet companyhttp://www.businessinsider.com/chinese-company-sohu-making-mobile-push-2015-2
Mon, 16 Feb 2015 09:32:39 -0500Jonathan Fisher
<p><img style="float:right;" src="http://static5.businessinsider.com/image/4ea02d8aecad04980500000d-400-300/sohu-to-beat-google-in-china.jpg" border="0" alt="Sohu"></p><p>One of the top internet companies in China, Sohu,&nbsp;<a href="http://www.bloomberg.com/news/articles/2015-02-08/mobile-seen-further-boosting-sohu-after-adrs-rally-30-">is ramping up mobile advertising efforts</a> to gain ground against competitors including Baidu, Sina, and Tencent.</p>
<p>The company&nbsp;<a href="http://investors.sohu.com/releasedetail.cfm?ReleaseID=895294">reported</a>&nbsp;fourth quarter revenue of $477 million, a 24% increase from the previous year.&nbsp;<span style="line-height: 1.5em;">Including the company's online gaming and search engine subsidiaries— &nbsp;Changyou and Sogou, respectively — Sohu's total revenue was $1.7 billion in 2014.&nbsp;</span></p>
<p><span style="line-height: 1.5em;">Analysts are talking more positively about the company since Sohu's transition to the mobile ecosystem has helped the company attract around 35 million people to its mobile search engine and 10 million to its mobile news app, two of the best mobile products in the market, according to analysts from Macquarie. Macquarie raised Sohu's 2015 earnings projection by 45% partly based on Sohu's shift towards original content and mobile advertising.</span></p>
<p>The company's main focus now is to appeal to the <a href="http://www.businessinsider.com/r-chinas-internet-population-hits-649-million-86-pct-on-phones-2015-2">550 million people in China that use mobile internet</a>. <a href="http://seekingalpha.com/article/2899376-sohu-coms-sohu-ceo-charles-zhang-on-q4-2014-results-earnings-call-transcript?part=single">CEO Charles Zhang recently said</a> that the company is focusing on mobile advertising because "<span>mobile phones are with people for...more than 10 hours a day, while PC [is] only with people for two hours."&nbsp;</span></p>
<p>In addition, Sohu believes that in-house video content will provide a massive boost following <a href="http://news.xinhuanet.com/english/china/2014-04/14/c_133261105.htm">China's recent crackdowns on internet piracy</a>. Zhang says that right now, Sohu has 80% domestic content and 20% foreign, though the latter number probably won't increase much because of the <a href="http://www.bloomberg.com/news/articles/2014-09-04/china-said-to-limit-foreign-tv-content-on-streaming-websites">the upcoming cap in foreign content</a>.</p>
<p><span>At this point, Sohu.com is the&nbsp;</span><a href="http://www.alexa.com/siteinfo/sohu.com">27th most visited site in the world</a><span>&nbsp;and is the 8th most popular site in China. However, the company must deal with Baidu,&nbsp;</span><a href="http://www.alexa.com/siteinfo/sohu.com">currently the most visited site in China</a></p>
<p>In 2008, <a href="http://investors.sohu.com/releasedetail.cfm?ReleaseID=764632">Sohu was awarded full rights</a> to broadcast the Beijing Olympics on their site after partnering with CCTV.com, China's official broadcast network for the games.&nbsp;</p>
<p><span style="line-height: 1.5em;">&nbsp;</span></p>
<p>&nbsp;</p><p><a href="http://www.businessinsider.com/chinese-company-sohu-making-mobile-push-2015-2#comments">Join the conversation about this story &#187;</a></p> <p>NOW WATCH: <a href="http://www.businessinsider.com/beauty-standards-family-values-china-2015-2">What the Chinese saying 'The ugly wife is a treasure at home' actually means</a></p> http://www.businessinsider.com/google-search-gets-health-results-2015-2Google is injecting its search engine with a large dose of medical data to pacify your inner hypochondriac (GOOG)http://www.businessinsider.com/google-search-gets-health-results-2015-2
Tue, 10 Feb 2015 08:52:13 -0500Dave Smith
<p><img style="float:right;" src="http://static1.businessinsider.com/image/54da0c026bb3f7b642eef89c-1200-924/doctor-with-iphone-4.jpg" border="0" alt="Doctor with iPhone"></p><p>One in 20 Google searches are health-related, according to the company. People want to look up symptoms they're feeling, or perhaps learn about the conditions of others.</p>
<p>That's why Google is injecting its popular search engine with more reliable health information, which has all been fact-checked, curated and reviewed by "a team of medical doctors" from Google and the Mayo Clinic, led by Google's own <a href="http://healthforamerica.org/staff/kapil-parakh/">Dr. Kapil Parakh</a>, a Johns Hopkins cardiologist with extensive expertise in epidemiology, clinical research and public health..</p>
<p>Here's what Google said in its <a href="http://googleblog.blogspot.nl/2015/02/health-info-knowledge-graph.html">Tuesday blog post</a>:</p>
<p style="padding-left: 30px;"><span>Starting in the next few days, when you ask Google about common health conditions, you’ll start getting relevant medical facts right up front from the&nbsp;</span><a href="http://www.google.com/insidesearch/features/search/knowledge.html">Knowledge Graph</a><span>. We’ll show you typical symptoms and treatments, as well as details on how common the condition is—whether it’s critical, if it’s contagious, what ages it affects, and more. </span></p>
<p style="padding-left: 30px;"><span>For some conditions you’ll also see high-quality illustrations from licensed medical illustrators. Once you get this basic info from Google, you should find it easier to do more research on other sites around the web, or know what questions to ask your doctor.</span></p>
<p>Here's an example of what you might see on your phone when you try Google searching "tonsillitis."</p>
<p><img src="http://static5.businessinsider.com/image/54da0ccd6da811fa52f5f32a/health-info-animated.gif" border="0" alt="google health info animated"></p>
<p>Google's updated search engine won't be able to replace what a doctor can do, but its information should offer a good place to start when it comes to making decisions about one's health. <a href="http://googleblog.blogspot.nl/2015/02/health-info-knowledge-graph.html">You can read the full blog post here</a>.</p><p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/iphone-apps-better-than-apple-2015-2" >16 apps for your iPhone that are better than the ones Apple made</a></strong></p>
<p><a href="http://www.businessinsider.com/google-search-gets-health-results-2015-2#comments">Join the conversation about this story &#187;</a></p> <p>NOW WATCH: <a href="http://www.businessinsider.com/evantubehd-youtube-star-evan-toys-unboxing-2015-2">This 9-year-old makes $1 million a year opening toys</a></p> http://www.businessinsider.com/google-and-twitter-strike-search-deal-2015-2Your tweets will soon show up in Google searches — again (TWTR, GOOG)http://www.businessinsider.com/google-and-twitter-strike-search-deal-2015-2
Wed, 04 Feb 2015 20:59:47 -0500Sam Colt
<p><span style="line-height: 1.5em;"><img style="float:right;" src="http://static4.businessinsider.com/image/52a8d3c769beddc31b08849d-600-/dick-costolo-39.jpg" border="0" alt="dick costolo" width="600">Twitter and Google have partnered to make your tweets more searchable online, according to </span><a href="http://www.bloomberg.com/news/articles/2015-02-05/twitter-said-to-reach-deal-for-tweets-in-google-search-results">a Bloomberg report</a><span style="line-height: 1.5em;">.&nbsp;</span></p>
<p>Starting in the second half of this year, tweets will begin appearing in Google searches as soon as they are posted.&nbsp;<span>The deal has been signed, but the companies have not officially announced it yet, according to Bloomberg.</span></p>
<p>The two companies reached <a href="http://googleblog.blogspot.com/2009/10/rt-google-tweets-and-updates-and-search.html">a similar deal</a> in 2009, but Google <a href="http://www.businessinsider.com/google-lets-contract-with-twitter-expire-2011-7">let that deal expire</a> two years later after launching Google+.</p>
<p>Google thought its social network could provide the same real time information about what people are doing online as its deal with Twitter did. But Google+ never took off, and Google has revamped it into more of a general-purpose single sign-in platform across its services.</p>
<p>Twitter, meanwhile, is looking to increase usage and engagement, and having tweets show up in searches could help do that.</p>
<p>Twitter reports earnings on Thursday, and could announce the deal then.</p><p><a href="http://www.businessinsider.com/google-and-twitter-strike-search-deal-2015-2#comments">Join the conversation about this story &#187;</a></p> <p>NOW WATCH: <a href="http://www.businessinsider.com/bethany-mota-youtube-fans-video-reviews-2014-12">Why Bethany Mota Has A Legion Of 10 Million Fans Waiting For Her Next YouTube Video</a></p> http://www.businessinsider.com/apple-search-job-listing-discovered-2015-2Apple is hiring someone for something called 'Apple Search' (AAPL)http://www.businessinsider.com/apple-search-job-listing-discovered-2015-2
Wed, 04 Feb 2015 09:53:58 -0500Dave Smith
<p><img style="float:right;" src="http://static1.businessinsider.com/image/54d2312b6bb3f76e407bb1d6-400-300/magnifying-glass-search-engine-internet-1.jpg" border="0" alt="magnifying glass search engine internet"></p><p>A new job listing <a href="http://www.cultofmac.com/311018/apple-may-take-google-search-engine/">unearthed by Cult of Mac</a> reveals Apple is looking for an engineering manager for a project called "Apple Search."</p>
<p>You can check out the <a href="https://jobs.apple.com/us/search?job=36607344&amp;openJobId=36607344#&amp;openJobId=36607344">full listing here</a>, but the only parts that are truly relevant are the first three sentences of the Feb. 2 post:</p>
<p class="preline" style="padding-left: 30px;">Apple seeks a technical, driven and creative program manager to manage backend operations projects for a search platform supporting hundreds of millions of users. Play a part in revolutionizing how people use their computers and mobile devices.&nbsp;<span>Manage operational projects that support groundbreaking technology and the most scalable big-data systems in existence. </span></p>
<p class="preline">Now, there is a slight chance this job listing could point to an entirely new search engine designed to compete with the likes of <a href="http://www.businessinsider.com/google-search-market-drop-mozilla-2015-1">Google</a>. In 2010, Piper Jaffray analyst Gene Munster claimed there was a <a href="http://www.businessinsider.com/70-chance-apple-builds-its-own-search-engine-in-the-next-five-years-2010-3">70% chance Apple would develop a search engine</a> "in the next five years" — and here we are, five years later.</p>
<p class="preline">(Munster's predictions aren't always accurate, but in that same 2010 report, Munster predicted Apple would make its own Maps app, which turned out to be right.)</p>
<p class="preline">An Apple-built search engine for the web seems highly unlikely, however. Though Apple is famous for controlling all aspects of the user experience, building a search engine is nothing short of a massive undertaking. Apple may be able to design a good-looking engine, but Google would still likely be eons ahead of it in terms of search results, and people would probably just circumvent Apple's search engine in favor of Google's anyway.</p>
<p class="preline">More likely, Apple is looking for someone to improve the search functionality in the App Store, or Apple Maps, which is apparently due for a major software update this year — Apple is said to be <a href="http://www.businessinsider.com/apple-having-trouble-fixing-apple-maps-2014-6">finally</a> incorporating all the data from the mapping and navigation companies it bought in 2013, so it probably needs a smarter search engine to organize all that data.</p><p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/a-audio-icon-wireless-headphones-review-2015-2" >These $379 wireless headphones are a commuter's dream</a></strong></p>
<p><a href="http://www.businessinsider.com/apple-search-job-listing-discovered-2015-2#comments">Join the conversation about this story &#187;</a></p> <p>NOW WATCH: <a href="http://www.businessinsider.com/bethany-mota-youtube-fans-video-reviews-2014-12">Why Bethany Mota Has A Legion Of 10 Million Fans Waiting For Her Next YouTube Video</a></p> http://www.businessinsider.com/bing-top-searches-2014-2014-12Here's What The People Who Use Bing Have Searched Most This Year (MSFT)http://www.businessinsider.com/bing-top-searches-2014-2014-12
Mon, 01 Dec 2014 11:23:00 -0500Jillian D'Onfro
<p><img style="float:right;" src="http://static4.businessinsider.com/image/547c9149ecad04461cb2c11c-1200-924/kim-kardashian-37.jpg" border="0" alt="kim kardashian"></p><p><span style="font-size: 15px; line-height: 1.5em;">Microsoft's Bing has just </span><a href="http://www.bing.com/trends/us/">revealed its insights for 2014</a><span style="font-size: 15px; line-height: 1.5em;">.</span></p>
<p>Although it falls behind Google by a landslide — holding a paltry 19% of the search engine market share compared to Big G's 67%,&nbsp;according to&nbsp;<a href="http://www.comscore.com/Insights/Market-Rankings/comScore-Releases-August-2014-US-Search-Engine-Rankings" target="_blank">recent comScore data</a>&nbsp;— Bing is the second largest search engine in the U.S.&nbsp;</p>
<p>So what did people who use Bing care about in 2014?</p>
<p>People showed more interest in the World Cup and the Super Bowl than the rise of ISIS or the shooting in Ferguson. And as much as we all love to say we hate Facebook, everyone still searches for the Facebook app. &nbsp;</p>
<p>Although our obsession with Kim Kardashian, the most searched person, is a little embarrassing, the data overall provides a nice snapshot of the year.&nbsp;</p>
<p>Here's the some insights, though you can check out the complete ranking on&nbsp;<a href="http://blogs.bing.com/search/2014/11/30/and-your-most-searched-on-bing-in-2014-are/" target="_blank">the Bing blog</a>:&nbsp;</p>
<p><img src="http://static4.businessinsider.com/image/547c923aeab8ea7d5ecdea8e-800-312/bingsearch.jpg" border="0" alt="BingSearch"></p><p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/the-best-android-according-to-google-2014-12" >Here Are The Best Android Apps Of The Year, According To Google </a></strong></p>
<p><a href="http://www.businessinsider.com/bing-top-searches-2014-2014-12#comments">Join the conversation about this story &#187;</a></p> http://www.businessinsider.com/google-stats-on-right-to-be-forgotten-2014-10Google Has Denied More Than Half Of The 'Right To Be Forgotten' Requests It Has Received (GOOG)http://www.businessinsider.com/google-stats-on-right-to-be-forgotten-2014-10
Fri, 10 Oct 2014 12:00:00 -0400Jillian D'Onfro
<p><img style="float:right;" src="http://static4.businessinsider.com/image/5437fbdf6da8115b09181963-477-403/screen shot 2014-10-10 at 11.16.00 am.png" border="0" alt="Right to be forgotten"></p><p>Google <a href="http://www.google.com/transparencyreport/removals/europeprivacy/" target="_blank">just updated its public statistics</a> about how many URLs it has removed <a href="http://www.businessinsider.com/r-google-removes-first-search-results-after-eu-ruling-2014-26#ixzz35mNnCyE6" target="_blank">since the EU ruled </a>that individuals have the "right to be forgotten."</p>
<p>The ruling says individuals can request to have Google stop linking to websites, news stories, and items that are "inadequate, irrelevant, or no longer relevant." Opponents of this legislation believe it that it's akin to censorship. &nbsp;</p>
<p>In the four-plus months since the EU enacted the controversial "right to be forgotten" ruling, Google has denied more than half of the 144,954 requests it has received.&nbsp;</p>
<p>Google has received the most requests from France (<span>28,912)&nbsp;</span>and the least number of requests from Liechtenstein (55).</p>
<p>Google reports that it has removed more Facebook URLs from search results than from any other site.&nbsp;</p>
<p><span>To further increase transparency, Google also shared a bunch of requests it had received and what it decided to do. Here are a few of them:</span></p>
<p><span><img src="http://static5.businessinsider.com/image/5437fbdeeab8ea7a70e5d670-1198-317/screen shot 2014-10-10 at 11.30.02 am.png" border="0" alt="Right to be forgotten"><img src="http://static4.businessinsider.com/image/5437fbde6bb3f73115d60605-1163-316/screen shot 2014-10-10 at 11.28.07 am.png" border="0" alt="Right to be forgotten"><img src="http://static4.businessinsider.com/image/5437fbdfecad04e93ee71697-1227-319/screen shot 2014-10-10 at 11.27.41 am.png" border="0" alt="Right to be forgotten"><img src="http://static3.businessinsider.com/image/5437fbdeecad04cc37e7169b-1175-323/screen shot 2014-10-10 at 11.28.46 am.png" border="0" alt="Right to be forgotten"><img src="http://static2.businessinsider.com/image/5437fbde6bb3f7c311d60606-1151-296/screen shot 2014-10-10 at 11.29.50 am.png" border="0" alt="Right to be forgotten"><img src="http://static5.businessinsider.com/image/5437fbde6bb3f76308d6060b-1232-314/screen shot 2014-10-10 at 11.29.40 am.png" border="0" alt="Right to be forgotten"><img src="http://static5.businessinsider.com/image/5437fbdeecad04ff3be71699-1191-303/screen shot 2014-10-10 at 11.27.56 am.png" border="0" alt="Right to be forgotten"><br></span></p>
<p>&nbsp;</p><p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/google-pla-update-2014-10#ixzz3FkwA0eCf" >How Google Is Going To Hurt Amazon During The Busiest Shopping Season Of The Year</a></strong></p>
<p><a href="http://www.businessinsider.com/google-stats-on-right-to-be-forgotten-2014-10#comments">Join the conversation about this story &#187;</a></p> http://www.businessinsider.com/dangerous-celebrities-to-search-online-2014-10Jimmy Kimmel Is The Most Dangerous Celebrity To Search Onlinehttp://www.businessinsider.com/dangerous-celebrities-to-search-online-2014-10
Wed, 01 Oct 2014 17:20:00 -0400ALLISON TAKEDA
<p><img src="http://static6.businessinsider.com/image/54079479eab8ea8c1c51f7f3-800-/screen%20shot%202014-09-03%20at%206.20.32%20pm.png" border="0" alt="Jimmy Kimmel Live" width="800"></p><p>Googler beware!&nbsp;<a href="http://www.usmagazine.com/celebrities/jimmy-kimmel" target="_blank">Jimmy Kimmel</a>&nbsp;may not seem like the bad boy type, but according to a new study from security software company&nbsp;<a href="http://www.mostdangerouscelebrities.com/?culture=EN-US&amp;cid=157511" target="_blank">McAfee</a>, his name could be hazardous to the health of your computer.</p>
<p>The late-night host, 46, was just named the No. 1 "Most Dangerous Cyber Celebrity of 2014," which is a splashy way of saying that searching for him online carries a high risk of landing on an unsafe page.&nbsp;</p>
<p>In fact, McAfee reports, you have a nearly 1 in 5 chance of clicking on a site "that tests positive for viruses and other malware" when you search for videos and downloads of the comedian.</p>
<p>Kimmel — who, according to a press release, is only the second male to top the list in the last eight years, behind&nbsp;<strong><a href="http://www.usmagazine.com/celebrities/brad-pitt" target="_blank">Brad Pitt</a></strong>&nbsp;in 2008 — joked about the news on his show this week. "It's an honor just to be nominated, but to win this thing ..." he quipped during his monologue on Tuesday, Sept. 30.</p>
<p>He went on to note some of the other celebs in the rather random Top 10, including&nbsp;DJ Armin van Buuren&nbsp;(No. 2) and&nbsp;<a href="http://www.usmagazine.com/celebrities/britney-spears" target="_blank">Britney Spears</a>&nbsp;(No. 7). "Usually it's a woman on top of the list," the "Jimmy Kimmel Live"&nbsp;star said. "The only other male celebrity to wind up No. 1 was Brad Pitt in 2008, so there's one more thing Brad Pitt and I have in common. The price of being sexy, I guess."&nbsp;</p>
<p><span style="line-height: 1.5em;">He added: "You hear that, every girl in the school who wouldn't go to the prom with me, which was every girl in the school? Who would have guessed that a boy who used to carry a briefcase to junior high and played the clarinet would end up being the most dangerous person of 2014?"</span></p>
<p>Other familiar names on the list include&nbsp;<a href="http://www.usmagazine.com/celebrities/ciara" target="_blank">Ciara</a>&nbsp;(No. 3),&nbsp;Flo Rida&nbsp;(No. 4),&nbsp;Bruce Springsteen&nbsp;(No. 5),&nbsp;<a href="http://www.usmagazine.com/celebrities/blake-shelton" target="_blank">Blake Shelton</a>&nbsp;(No. 6),&nbsp;Jon Bon Jovi&nbsp;(No. 8),&nbsp;<a href="http://www.usmagazine.com/celebrities/chelsea-handler" target="_blank">Chelsea Handler</a>&nbsp;(No. 9), and&nbsp;<a href="http://www.usmagazine.com/celebrities/christina-aguilera" target="_blank">Christina Aguilera</a>&nbsp;(No. 10). Kimmel replaces last year's most dangerous celeb,<em>&nbsp;"</em>Mirror, Mirror" star&nbsp;Lily Collins.</p>
<h3>More From US Weekly:</h3>
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<li><a href="http://www.usmagazine.com/entertainment/pictures/talk-show-controversies-and-feuds-the-biggest-ever-2014143/36685">The Biggest Talk Show Controversies and Feuds</a></li>
<li><a href="http://www.usmagazine.com/celebrity-style/pictures/best-dressed-tv-show-hosts-201257/23553">The Best Dressed TV Show Hosts</a></li>
<li><a href="http://www.usmagazine.com/entertainment/pictures/tv-to-movie-stars-now-and-then-201358/31956">TV to Movie Stars: Now and Then</a></li>
<li><a href="http://www.usmagazine.com/entertainment/pictures/reality-tvs-breakout-stars-201325/40625">Reality TV's Breakout Stars</a></li>
<li><a href="http://www.usmagazine.com/celebrity-news/pictures/Before-They-Were-Stars-A-Listers-Guest-Starring-Early-Roles-201459/40609">Before They Were Stars: A-Listers’ Early Roles</a></li>
</ul><p><a href="http://www.businessinsider.com/dangerous-celebrities-to-search-online-2014-10#comments">Join the conversation about this story &#187;</a></p> http://www.businessinsider.com/facebook-post-search-2014-8Mark Zuckerberg Is Making A Huge Move To Threaten Google's Search Business (FB)http://www.businessinsider.com/facebook-post-search-2014-8
Fri, 29 Aug 2014 07:13:00 -0400James Cook
<p><img style="float:right;" src="http://static6.businessinsider.com/image/530785f66bb3f7525e147712-1200-924/mark-zuckerberg-123.jpg" border="0" alt="mark zuckerberg"></p><p>Facebook is testing a tool that will allow users to search for posts using keywords. <a href="http://www.bloomberg.com/news/2014-08-28/facebook-test-lets-users-search-old-posts-by-keyword.html" target="_blank">Bloomberg reports that some Facebook users on the mobile app</a> have been given the option to search for old posts from their Facebook friends.&nbsp;</p>
<p><span style="line-height: 1.5em;">In a statement emailed to Bloomberg, Facebook called the experiment an "improvement to search on mobile." There's no indication whether the keyword search will roll out to all users or if Facebook plans to bring it to the desktop site.</span></p>
<p><span style="line-height: 1.5em;">Facebook Search has long been considered an important area for the site, with <a href="http://searchengineland.com/mark-zuckerberg-facebook-search-multiyear-voyage-197704" target="_blank">CEO Mark Zuckerberg commenting in Facebook's July earnings call</a>&nbsp;that "</span><span style="line-height: 1.5em;">search for Facebook is going to be a multiyear voyage."</span></p>
<p><span style="line-height: 1.5em;">Zuckerberg considers an expanded version of Facebook Search a powerful tool, one that could even rival search engine giant Google.&nbsp;<a href="http://www.businessinsider.com/facebook-will-challenge-google-for-dominance-of-search-2014-1">In the site's Q4 2013 earnings call, Zuckerberg hinted at the value</a> of allowing users to search through Facebook's vast amount of content, remarking "There are more than a trillion status updates and unstructured text posts and photos and pieces of content that people have shared over the past 10 years, and indexing that was a really big deal, because as the number of people on the team who have worked on web search engines in the past have told me, a trillion pieces of content is more than the index in any web search engine."<br></span></p>
<p><span style="line-height: 1.5em;">The context, of course, is that although Facebook is already years into its search voyage Google is still the king of search and has a head start of more than a decade. There is a huge gap between Zuckerberg's ambition for search and the reality on Facebook today: Most searches on Facebook's Graph Search tool are somewhat disappointing.<br></span></p>
<p>The rollout of a proper search system on Facebook may also see opposition from privacy campaigners. <a href="http://www.businessinsider.com/facebook-may-have-to-pay-out-16-million-in-european-class-action-lawsuit-2014-8">A $16 million class-action lawsuit filed in a European court</a> is seeking damages from Facebook for, amongst other allegations, the "unlawful" introduction of Graph Search. The limited Graph Search function was released in March 2013, and allowed users to perform basic searches to see, for example, which of their friends work at certain companies, or like specific pages.</p><p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/facebook-may-have-to-pay-out-16-million-in-european-class-action-lawsuit-2014-8" >Facebook Faces European Class Action Seeking Up To $16 Million</a></strong></p>
<p><a href="http://www.businessinsider.com/facebook-post-search-2014-8#comments">Join the conversation about this story &#187;</a></p> http://www.businessinsider.com/r-google-to-reward-secure-websites-with-better-search-ranking-2014-07Google Says It Will Favor Encrypted Websites In Its Search Rankingshttp://www.businessinsider.com/r-google-to-reward-secure-websites-with-better-search-ranking-2014-07
Thu, 07 Aug 2014 07:41:00 -0400
<p><img style="float:right;" src="http://static1.businessinsider.com/image/5390a1275afbd33e5f8b456e-450-300/us-technology-companies-beef-up-security-to-thwart-mass-spying.jpg" border="0" alt="A Google search page is reflected in sunglasses in this photo illustration taken in Brussels May 30, 2014. REUTERS/Francois Lenoir "></p><p>Google Inc. said it is encouraging website developers to make their sites secure for visitors by using site encryption as one of the factors to determine search ranking.</p>
<p>The company is urging website developers to adopt HTTPS, a form of website encryption that secures data send over the Web, to protect user data from hackers.</p>
<p>"Over the past few months we've been running tests taking into account whether sites use secure, encrypted connections as a signal in our search ranking algorithms," the world's No. 1 search engine operator said on a blog post on Wednesday. (http://bit.ly/1kJELh0)</p>
<p>Developers compete fiercely with each other and tweak every small aspect of their websites to get a top search ranking. With Google making web encryption a factor in ranking, many would likely make their websites more secure for visitors.</p>
<p>"Without knowing about the technical details behind this move; as a principle I find it excellent," a user commented on the blog post.</p>
<p>The security of a website will carry less weight in ranking compared with other factors such as high-quality content, but its importance might increase over time, Google said.</p>
<p>"We hope to see more websites using HTTPS in the future," it said.</p>
<p>(Reporting by Supantha Mukherjee in Bangalore)</p><p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/google-just-added-maps-for-mars-and-the-moon-and-the-level-of-detail-is-stunning-2014-8" >Google Just Added Maps For Mars And The Moon, And The Level Of Detail Is Stunning</a></strong></p>
<p><a href="http://www.businessinsider.com/r-google-to-reward-secure-websites-with-better-search-ranking-2014-07#comments">Join the conversation about this story &#187;</a></p> http://www.businessinsider.com/google-granting-many-people-right-to-be-forgotten-2014-7Google Is Granting The 'Right To Be Forgotten' To Half Of People Who Askhttp://www.businessinsider.com/google-granting-many-people-right-to-be-forgotten-2014-7
Fri, 25 Jul 2014 08:35:00 -0400Matt Warman and Justin Huggler
<p><em><img style="float:right;" src="http://static1.businessinsider.com/image/53d24e686da811bc1576726b-480-/laptop-google-5.jpg" border="0" alt="laptop google" width="480" />Search giant agrees to more than 50pc of Right to Be Forgotten requests outright, and ask for more information in a further 15pc</em></p>
<p>Google has received requests to block search results for 328,000 websites from 91,000 individuals.</p>
<p>The search giant said the French had submitted 17,500 requests relating to 58,000 websites, the Germans 16,500 relating to 57,000 and the British 12,000 relating to 44,000. Spanish, Italian and Dutch citizens submitted 8,000, 7,500 and 5,500 respectively.</p>
<p>The European Court of Justice ruling, which was passed in May, allows European citizens to request the removal of links to &ldquo;inadequate&rdquo;, &ldquo;irrelevant&rdquo; or &ldquo;no longer relevant&rdquo; search results from European branches of Google and Bing. Individuals can only apply for the removal of a link to an article or picture, rather than the deletion of the information itself.</p>
<p>Google said that it rejects more than 30pc of requests outright, and asks for more information in a further 15pc, but is currently acceding to more than half in total. That rate would mean links to 164,000 websites will not be provided via the Google search engine.</p>
<p>A meeting the European Commission&rsquo;s Article 29 Working Party group on data protection was described by sources as cordial, and is the first step to working out a European consensus on how to handle the requests from individuals unhappy with Google&rsquo;s ruling.</p>
<p>European sources are also said to be concerned about the ease of access to uncensored results via Google&rsquo;s US website, and about the search giant&rsquo;s policy of notifying sites after links are removed, encouraging some to give them extra publicity.</p>
<p>Google has made clear its reluctance to comply with the ruling, after spokesperson Peter Barron said it forced Google to go against its own principles, but claimed it was left with no option, and CEO Larry Page said the decision may encourage repressive regimes intent on internet censorship.</p>
<p>Those complaints which Google is rejecting are increasingly finding their way to national data protection authorities. In the UK the information commissioner has warned of a coming &ldquo;tsunami&rdquo;, although few requests for adjudication have yet been received.</p>
<p>Germany&rsquo;s Hamburg authority, the lead Google regulator in the country, said "So far we received 33 complaints in that matter. There is no fixed timescale for dealing with the individual complaints. As they vary substantially in their nature and complexity our ruling may take up to a couple of weeks. We consider a common understanding of the ECJ ruling very important and we are indeed in close contact with other DPAs that have received such complaints. We are looking forward to discussing these issues and soon to come to main principles which will be the guidelines for all DPAs throughout Europe."</p>
<p>The Bavaria authority, responsible for Bing and Yahoo, said they had yet to receive any requests.</p>
<p><img class="nc_pixel" src="https://pixel.newscred.com/px.gif?key=YXJ0aWNsZT02MGI5YzY4NTI4ZTBkYjllZjFmYjY5ODA4ZWViYzNkNyZub25jZT1hN2UyMTI1NS0yNWEwLTQwYzQtOTRkZS0xYzkyZDdjZmY3M2QmcHVibGlzaGVyPTczMGViODZhYjU5ZjBkNDE5MjZhYzY1YjAxZjgzZTJm" border="0" alt="" width="1" height="1" /></p><p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/r-google-under-fire-from-regulators-over-response-to-eu-privacy-ruling-2014-24" >European Regulators Say Google Is Defeating The Purpose Of Its Right To Be Forgotten Rule </a></strong></p>
<p><a href="http://www.businessinsider.com/google-granting-many-people-right-to-be-forgotten-2014-7#comments">Join the conversation about this story &#187;</a></p> http://www.businessinsider.com/treato-aggregates-online-patient-discussions-2014-7A New Startup Is Trying To Make It Easier To Figure Out Your Health Problems By Scanning Online Discussionshttp://www.businessinsider.com/treato-aggregates-online-patient-discussions-2014-7
Thu, 17 Jul 2014 15:34:54 -0400Rebecca Borison
<p><img style="float:right;" src="http://static2.businessinsider.com/image/53c7f020ecad04e73aa32dbe-782-586/treato.png" border="0" alt="Treato" /></p><p>You may not appreciate the Facebook sagas your friends post about their personal health issues, but one company has figured out how to do something useful with them.</p>
<p>A startup called <a href="http://treato.com/">Treato</a> has developed a platform that combs the Web for health-related discussions to create a Google-meets-WebMD for all of us.</p>
<p>The idea is that the healthcare industry is in need of a human voice. You can go to the doctor and get medical recommendations for a certain condition or ache, but Treato will help you get some raw feedback from your peers.</p>
<p>"[Let's say] I&rsquo;m suffering from my knee, yeah I can go to an orthopedist, I&rsquo;ve done that, completely useless, now what?" Treato CEO Ido Hadari told Business Insider. "What did this guy do, what did she do? Maybe they found something great at Walgreens to relieve the tension, maybe there&rsquo;s a great person in Chelsea who does acupuncture that can solve the problem for me. How are they managing this and when they got this initially what did they do? These are the types of insights patients are looking for."</p>
<p>Treato provides you with that information by&nbsp;scraping tens of thousands of sites, including Facebook, Twitter, Tumblr, and niche discussion forums for specific conditions. It uses its own neuro-linguistic programming&nbsp;technology to weed through the massive amounts of posts and pull out meaningful as opposed to anecdotal information.</p>
<p>The startup is selling the data to Pharma companies &mdash; nine of out of the top 50 use Treato &mdash; but it's making a curated subset available to the general public.</p>
<p><img class="float_left" src="http://static3.businessinsider.com/image/53c8133969bedd5e34e1055f-1058-793/treato-3.png" border="0" alt="Treato" />For instance, if you search for Advil on Treato, the site will give you tons of interesting information based on&nbsp;183,075 patient discussions.</p>
<p>First it compares ratings for pain medications&nbsp;&mdash; Aleve gets the highest ratings. Then it lists common concerns with the drug, which stretch from numbness to depression to stomach problems. Then you can actually read what patients are saying about Advil across the Web &mdash; 11,678 of which are positive and 4,337 of which are negative.</p>
<p>If you search a condition like stomach pain, you'll get some interesting results as well. First it lists possible medication such as Prilosec and Nexium. Then it lists vitamins that are most frequently discussed with stomach pain. Next you can browse through related conditions and symptoms, and then you can see what people are saying about stomach pain across the Web.</p>
<p>"If you&rsquo;re looking for the clinical kind of traditional medicine, medically driven data sets, there&rsquo;s a whole host of them," Hadari said. "You won&rsquo;t get the human factor, you won&rsquo;t get the why, you won&rsquo;t get the color, what are their questions, what are they concerned about, what&rsquo;s working what&rsquo;s not working, what are the opportunities, you won&rsquo;t get they&rsquo;re switching behavior and why are they switching, you won&rsquo;t get how are they really using the drug, you&rsquo;re not going to get their interaction between them and their physicians. You&rsquo;re not going to get their financial considerations."</p>
<p>Treato&nbsp;wants to give you "a very detailed and accurate depiction of what does the real world looks like, not the textbook, the real world," Hadari said.</p><p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/figure-1-instagram-for-doctors-2014-6" >There's Now An 'Instagram For Doctors'</a></strong></p>
<p><a href="http://www.businessinsider.com/treato-aggregates-online-patient-discussions-2014-7#comments">Join the conversation about this story &#187;</a></p> http://www.businessinsider.com/restaurant-blames-google-for-struggles-2014-7This 40-Year-Old Restaurant Blames Google For Killing Its Businesshttp://www.businessinsider.com/restaurant-blames-google-for-struggles-2014-7
Mon, 07 Jul 2014 10:48:00 -0400Rebecca Borison
<p><img style="float:right;" src="http://static4.businessinsider.com/image/53baafd969beddba5f4b995b-767-575/serbian-crown.png" border="0" alt="Serbian Crown" /></p><p>Tucked away in Great Falls, Virginia, used to be a unique restaurant called Serbian Crown. For 40 years, the restaurant had proudly served lion meat along with other&nbsp;French and Russian cuisines, according to <a href="http://www.wired.com/2014/07/hacking-google-maps/" target="_blank">Wired</a>.</p>
<p>But now the restaurant has been forced to close its doors after a steep decline in business, and Rene Bertagna, the restaurant's owner, claims Google is to blame for its hardship.</p>
<p>According to Bertagna, someone hacked into his restaurant's Google listing and wrote that the Serbian Crown was closed on the weekends, Bertagna's busiest hours. As a result, Serbian Crown saw very little walk-in traffic as so much of its business depended on the ability to Google "French cuisine" and end up on the restaurant's listing. But if the listing was feeding them incorrect information, Serbian Crown was doomed.</p>
<p>Around the time Bertagna realized that someone had hacked into his Google listing, Serbian Crown was seeing a 75% drop in customers over the weekend. And the slump continued, despite Bertagna's attempts to contact Google and get the listing changed.</p>
<p>Eventually, Bertagna hired an internet consultant who was able to get back into the Google listing and change the hours. But it was too late. Business was already too slow, and Bertagna was forced to shut Serbian Crown's doors last April. And now Bertagna is suing Google in federal court in Virginia.</p>
<p>Bertagna's lawyer claims another restaurant messed with their Google listing and that Google should have done more to intervene. Google, on the other hand, is shrugging the case off and giving it little attention.</p>
<p>"The Serbian Crown should not be permitted to vex Google or this Court with such meritless claims," Google wrote in a filing.</p>
<p>But while Google is trying to make it seem like Bertagna has zero claims, the Serbian Crown isn't the only business that has had difficulty with Maps and Places listings. Barbara Oliver &amp; Co Jewelry also had its hours messed with on Google Maps. And a&nbsp;number of hotels were hijacked in Google+ and had their links replaced with third-party booking services, according to <a href="http://searchengineland.com/thousands-of-hotels-listings-were-hijacked-in-google-local-181670">Search Engine Land</a>.&nbsp;</p>
<p>The problem is that Google Maps' data is mainly crowdsourced, and while companies can claim ownership over their listing, if they fail to do so, someone else can take control and mess with the listing. And since Google is definitely a Goliath compared to many of these small businesses, they are unlikely to have any success in court.</p>
<p>The sad truth is small businesses need to play by the big players' games. They need to pay attention to their Google Maps listings and avoid all the trouble&nbsp;<span>R</span><span>ene Bertagna has encountered &mdash; before it's too late.</span></p><p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/google-plus-three-years-later-2014-6" >Google+ Is Still Struggling Three Years Later</a></strong></p>
<p><strong>SEE ALSO:&nbsp;<a href="http://www.businessinsider.com/larry-page-is-google-creepy-privacy-concerns-2014-6" >Larry Page Explains Why You Shouldn't Be Creeped Out By Everything Google Is Doing</a></strong></p>
<p><a href="http://www.businessinsider.com/restaurant-blames-google-for-struggles-2014-7#comments">Join the conversation about this story &#187;</a></p>