In the wake of its tremendous popularity, everyone’s wondering about is how Pokémon Go intends to make money. In addition to in-app purchases, Niantic chief John Hanke has said that the game intends to create “sponsored locations,” as they did with their earlier game Ingress. And a few enterprising Redditors…

Before Middle-Earth: Shadow of Mordor's release, a curious thing happened: critics on YouTube (and some in the traditional press) tried to obtain early PC copies for review, but couldn't. And yet, YouTube entertainers were able to—if they agreed to terms like, "videos will promote positive sentiment about the game."

So now we know that NBC's Chuck will get a third season of thrills, spills and... worryingly obvious product placement? Expect to see even more shout-outs to Subway than you would've expected, apparently.