Land Rover – Yakla Snow Lotus(click on image to enlarge)
Text on left: “For Botanists: The Yakla Snow Lotus is found at altitudes of 3,500 to 4,300 metres. The leaves are arranged in rosette pattern on the ground. Has many medicinal purposes.”Text on right: “For Land Rover Users: Handy substitute for toilet paper”Cannes Lions Press: Silver, 2011Advertising Agency: Y&R Dubai
2011.

Rolling Stone Magazine – Baby(click on ad to enlarge)Text reads: “Copy on. And one day all these legendary albums will disappear. And the great bands. And all the gifted young musicians. Now are they supposed to make a living when everyone downloads their work for free? Support us: money-for-music.de¬†Rolling Stone”Advertising Agency:¬†Ogilvy, Franfurt
(Cannes Lions Press: Bronze, 2011).

Smart: Bike lock(click on image to enlarge)The ad says: “The smart car is the ultimate city vehicle. Only bicycles rival them for urban versatility. We created oversized bike locks and locked smart cars in major Canadian cities.”Advertising Agency: BBDO, Toronto
Cannes Lions 2010.

Samusocial: Asphaltisation – “The longer you live on the street, the harder it is to get off it”(click on image to enlarge)Product / service:¬†¬†Social Humanitarian emergency serviceAdvertising Agency: Publicis Conseil
Cannes Lions 2010.

MASP: Van Gogh(click on image to enlarge)Text reads: “(Vincent Van Gogh)
I saw the failure of a genius. I saw the final years of Vincent Van Gogh. I saw Frenchmen underestimating me. I saw a master die in poverty. I saw a remorseful Europe. I saw millionaires shouting my name at auctions. I saw a new home. I saw adults teaching, I saw children learn. I saw a young building become Brazil‚Äôs most visited museum. But, having seen all this, there‚Äôs one thing I haven‚Äôt seen yet: you. Come. I wish to see you.” – Vincent Van GoghProduct / service: Art MuseumAdvertising Agency: DDB Brazil
Cannes Lions 2010.

NHS (National Health Service): Grumpy Dad¬†”Will your kids see a grumpy dad in the morning?¬†Drink a little less, see a better you”(click on image to enlarge)Advertising Agency:¬†BJL, Manchester, United Kingdom, 2010.