IHS Markit's latest report on the consumer augmented and virtual reality markets. This report adds to the coverage of last year's report with additional data and analysis related to the consumer augmented reality market opportunity and also the location-based (out of home) consumer virtual reality market.

The infographic features a map showing Netflix subscriptions as a share of broadband households. This demonstrates the penetration the international service has achieved for its addressable audience over 2017 in each respective market.
The infographic is using the updated data from IHS Markit, for service consumption as well as the measure of connected households.

Time Warner’s HBO has made subscription to its online video service, HBO Go, available on standalone basis in four markets of Central & Eastern Europe. With its timing, this is a smart move on the part of HBO. While the service is likely to turn out as an attractive offer for the target market, the move won't be pleasing to company's distributing telecom operator partners.

Liberty Global has agreed to acquire Multimedia Polska, the third largest cable company in Poland, through its subsidiary UPC Polska. The deal is valued at PLN 3 billion ($760 million), but Liberty Global warned that the price may be adjusted downwards due to the operational and financial performance of Multimedia Polska prior to closure. The deal is subject to regulatory approval.

Netflix has identified Poland and Turkey as its next targets for service localisation, and in Poland has already introduced local pricing. Previously available for €7.99, €9.99 or €11.99 a month, it is now respectively priced at PLN 34, PLN 43 and PLN 52.

Subscription video-on-demand (SVoD) service ShowMax, has expanded its reach to 37 Sub-Saharan African countries. The online TV and movie service, which is a subsidiary of multinational media group Naspers, launched first in South Africa in August of 2015, with the remaining countries launching in May of 2016.

Following the announced strategy change for the international distribution, licensing and financing of its theatrical and home video titles in September of 2012, DreamWorks Studios has announced additional multi-year partnerships for secondary European ma

The Home Entertainment Key Performance Indicators (KPI) service has been updated and expanded to offer increased granularity in the area of content genres and new data unique to the service. Three new levels of granularity have been added to the extensive