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American Crossroads' tweet posting the “joke” that Commerce Secretary John Bryson was DWI was inappropriate and detracts from the organizations image. Bryson suffered a seizure, not a self-induced boozy bumper car ride down Hellman Avenue.

American Crossroads’ status slip update tarnishes their reputation for being highly skilled political communicators. They did not show the same acumen here and made the right decision to take down the tweet post haste. However, this example again raises the need for our political elite to make a strong commitment to being civil. They have grown far to comfortable spouting off unreasonable and banal quips under the assumption that it endears them to the public. Their talk is better suited for a badly scripted reality show. It’s time both sides of the aisle to visit Barnes & Noble en masse and bulk buy copies of George Washington’s Rules of Civility.

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