Thanks to a generous donation from The Gerald Schwartz and Heather Reisman Foundation, the Asper School of Business will the Asper School of Business will subsidize a significant amount of students' travel costs to Israel as well as corresponding accommodation and some meal costs while studying abroad and in Canada.

Cultural and tourist activities in Canada (2018 program included museum visits, a weekend retreat to Buffalo Point, and a visit to Niagara Falls)

Cultural and tourist activities in Israel (2018 program included a camel ride, tours of Yad Vashem and the Old City in Jerusalem, a Tel Aviv walking tour, swimming in the Dead Sea, Masada, and activities on campus at BGU)

An exciting chance to study abroad while earning academic credit and learning about a new culture

All airfare, accommodation and program activities are subsidized by the generosity of The Gerald Schwartz and Heather Reisman Foundation

Application Deadline

4:30 p.m. on Monday, November 5, 2018

Eligibility Criteria

Enrolled in the Asper School of Business

Minimum completion of 24 credit hours at the time of application

Minimum degree GPA of 3.0

Must not have taken Sustainability Management in International Business. This course will fulfil a Business Option. Please email amber.pohl@umanitoba.ca with any questions regarding course allocation or how it may fit into your program

May not take the course as extra to the degree

International students are welcome to apply

Students may not have previously travelled to Israel

The Fine Print

Selection is competitive and will be based on a combination of scores from an interview, GPA, and year class. Preference will be given to students who will most benefit from the experience. Only students shortlisted for an interview will be contacted.

Students will be required to pay a $500 program fee upon acceptance of participation in the program and will be provided with detailed information prior to accepting their offer of admission. Other costs will include course tuition, some gratuities, some meals, and spending money; total cost including tuition and program fee is generally around $1,500 - $1,700CAD. Students may not have other personal, professional or academic commitments during the program due to the frequency and intensity of scheduled activities. Upon confirmation of acceptance, students will be responsible for paying any travel cancellation fees incurred should they withdraw from the program.

For More Information

“I had the opportunity to show Israel to people who knew nothing about it, see their reactions and have long discussions about its history, current state and most importantly – why I love Israel so much and why I truly believe that everyone should come to see it. It was absolutely amazing to see and be a part of the process the Canadian students have gone through: from knowing very little about Israel and their difficulty pronouncing our names, to being in Israel with us after they've learned our history, customs, saying Hebrew words like true Israelis, and seeing Israel through our eyes.” – Erel Ben Dor, Ben-Gurion University, 2018

“Although there were many fascinating components to this trip, my favorite part by far was the relationships we made. It takes a very special program to forge what will likely be lifelong bonds in the span of a month, and ATSEP definitely succeeds in doing that. We are all students now, but we represent the business leaders of tomorrow. Living in an increasingly globalized world, making connections with other passionate young people is certainly a privilege and an asset to all our futures in business. We all want to create a better future, and collaborating with other people from various backgrounds makes this vision a stronger, more diverse one.” – Naomi Brien, Asper School of Business, 2018

“I can honestly say that my life can be segmented into two eras: Pre-ATSEP and ATSEP. I am aware that I wrote ATSEP and not after/post ATSEP, as ATSEP and the Gerald Schwartz Heather Reisman Foundation are now integral parts of my life. This is a connection and community that will carry on with me for a lifetime. I will always remember the views I saw, keep in touch with the people I have met, and feel the amazing feelings I have been granted through your generosity.” – Ben Geva, Ben-Gurion University, 2018

“I came into this program with no prior travel experience and little knowledge of the complexities and wonders of Israel. As the program began in Winnipeg, I immediately became good friends with the Israeli students and felt a strong connection to learning about their culture. I could see the passion that the Israeli students have for their country and I could not believe that I was going to have the opportunity to visit such an amazing place. Arriving in Israel, the country did not disappoint me. The history and culture I observed is incomparable to anything I had seen before. It truly amazed me. On top of that, I got to experience every moment with 23 other students and this is what really made the experience special for me. Spending so much time with these people, we became like a family. I can’t wait for the next opportunity I have to return to Israel and learn even more about the country.” - Desiree Ferbers, Asper School of Business, 2018

“I am not sure how to even start expressing how much I gained from the program. To say that it is a life changing experience would not be an exaggeration. The combination of: studying abroad, meeting successful and inspiring business men and women who gave us new perspective on international business, and most importantly, the opportunity to get to know 23 members, who very quickly became like family, has made this program unforgettable.” – Shahar Schlimoff, Ben-Gurion University. 2018

“To me, the most important part of program was the people who were with me. It shocked me how much I fell in love with both the Canadians and the Israelis. The way we were able to open up to each other, joke, talk about serious things, be vulnerable, compare lives, work together, get to know each other or even just talk about nothing astounded me. It seemed like conversation was always happening, and you were surrounded by all the time by people who care about you. On the first day back, when I woke up to a house with no one in it, I felt lonely and empty; I felt wrong. Eventually. I had to go to the place I work just to talk to people and be surrounded again. Slowly you adjust back to normal life. But still there isn’t even one second where I don’t think about everyone else on the trip. It could be anything from, ‘Hey, this person would’ve loved this’ to, ‘Honestly, I just miss when this person did this.’ But I’m glad I think about them so often - it’ll ensure I never forget them.” – Munroe Shume, Asper School of Business, 2018