Instagram vs. Oggl – Evolution of Hipstamatic

When you wanted to apply filters to your photos taken with a smartphone you would have to use an app called Hipstamatic, and at the time was the best available. However, all good things have to come to an end, and this was the case with Hipstamatic, as a new kid came along and showed how to do it right.

That app in question was Instagram and offered just what Hipstamatic did, but so much more as well and as such the latter app had to take a back seat. However, things could be about to change, as there is another contender, this time called Oggl, which is from the same company who brought us Hipstamatic.

Instagram vs. Oggl – You might be wondering how the two compare and what changes have been made since Hipstamatic? Firstly, the difference between Oggl and Hipstamatic, well the former now gives the user more control with filters and lenses, something that was the downfall for the latter. You can now make several changes to the photo before and after they have been taken. Once you have taken your photo, you will then be able to upload the image to Oggl’s social networking website. Once on the website other Oggl users will be able to view the images.

The other difference between HIpstamatic and Oggl is the fact that the latter will be subscription-based, but at $0,99 per month it’s not going to break the bank. In with this price is access to the full range of lenses and filters.

The new Oggl service is much like Google Plus was in its infancy, so invite only, more details of which can be find on their website.

Oggl’s aim is to be a lot more like Instagram, but with more than 100 million users it’s going to be a tough ask. Although, it’s clear to see that Oggl has learned from Hipstamatic and improved on it.