1.28.2017

Svenskt Tenn

old photo from our home w/ Josef Frank shoji screen

Any trip to Stockholm deserves a stop at Svenskt Tenn. You won't get bowled over by crazy interior design, but it will create a major shift in what you see in interior design from that day forward. Luckily there is a story in T Magazine this week about Josef Frank, the 1940's print maker/furniture designer who made a name for himself, as powerful today as it was back then. You can walk into one of the most elegant Stockholm urban apartment (of the wealthy set) and find his unique take on interior design.

It's unfortunate but in the last ten years there have been a few American companies who tried to knock-off the prints - Anthropoogie comes to mind, the last time I was in Stockholm I was talking to the Director of Exports and he was pretty darn furious about this blatant copy. It's my impression that innovative Swede's would never imagine an exact rip-off such as this, it's just not in their dna - so watch out for the UNoriginal.

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