Musicians are jumping on the latest viral trend to hit us in the past week. KONY 2012, a campaign put together by group Invisible Children. It aims to make Joseph Kony famous, not by celebrating him, but to point out his crimes and gain support for his international arrest.

Triple M points out that rock stars such as Bono, Nikki Sixx and former Guns N’ Roses drummer Matt Sorum have been tweeting their own support, while other musicians such as P. Diddy, Deadmau5 and Tommy Lee have also taken to Twitter to spread the word.

The 29-minute documentary (available below), which has become a viral hit being shared nearly 4 million times on Facebook in the past week, is titled after the infamous leader of the Ugandan guerrilla group LRA (Lord’s Resistance Army). It depicts a war-torn child, named Jacob, who is a former LRA child solider, and his struggle for awareness about the issues that Joseph Kony has caused.