We would prefer open files so that we can prepare them properly for
reproduction. It is important that used fonts and images are send as well
so that the artwork is complete.

Adobe Creative Suit 2017

// TEMPLATE

Our templates you will receive consist of a die cut which you have
to put on top of your artwork. The pink lines are cutting lines and
the blue lines are folding lines.

// BLEED

It is very important to add ‘bleed’ to your artwork. This is an extra 3mm
artwork that goes beyond the template. This will be cut off during production;
it prevents white edges on your packaging.

// COLORS

The colors your artwork has to be set to CMYK (Cyan-Magenta-Yellow-Black).
These are the printing colors for offset and digital printing.
If you use RGB (monitor) colors, this will create unexpected results.
PMS colors will be converted to CMYK also.

Cyan, Magenta, Yellow, Black

// IMAGES

Images and photo’s that are used in the artwork should at all times
be 300 dpi on 100%. Lower dpi will result in unsharp and pixelated images.
Also the photo’s/pictures should be set as CMYK.

// FONTS

All the fonts that you’re using in your artwork should be sent separately.
You can also create outlines of your text. In this case you don’t have to
send the fonts separately but no changes can be made anymore in the text.

The minimum font size is 3pt (dark text on a light background)
and 4 pt (light text on a dark background).

The minimum font height (!) for food supplements is 0,9 mm (Lowercase).
This usually translates to 4,8 pt.

// TEXT POSITION

All the text and important information on the artwork should be 3mm
from the edge of the artwork. This is to make sure that no text is accidently
cut of during production.

The preferred distance is 3mm, the absolute minimum is 2mm
from the edges if more space is needed.

// HALFTONE SCREEN

The printing technique for boxes is offset and the printing technique
for labels is digital. Both of the techniques involve the use of'halftone screens'. These are little printed dots. This means that to get a colour, different halftone screens are printed on top of each other.

For example;
- to create green, we print a halftone screen of Yellow and Cyan.
- to create purple, we print a halftone screen of Cyan and Magenta.
- to create grey, we print a halftone screen of Black.

Be aware that, because of this, very small text in a light color
may appear like it's broken up (see image). To prevent this you could
use a darker colour for very small texts.

// CODING

The boxes will be printed with an expiry date (if applies) and batch number
in black. You will need to keep an area of approx. 22 x 10 mm clear so this
can be used for this purpose. Usually it’s easiest under the EAN code.

// EAN CODE

For the EAN code to read correctly there are a couple of rules
to keep in mind.

At 100% the barcode is 37,29mm x 22,85mm. You can change the size
but not larger than 200% or smaller than 70%. Also the scaling should
always be uniform.
If there is limited space in the design you can
also you can make it shorter (see image). Make sure you leave about
10mm of bars. This should be enough to read.

Always leave a big enough white area around the code and the
preferred colour of the code is black.

// INSIDE

Please don’t forget the inside.
We print CMYK on the inside so you can pick any color
you would like to see on the inside.

// METALLIC

If you would like to glam up your design even more you have the
possibility to use metallic colors. This is achieved by the use of
cold foil on which we print normal colors. This creates a metallic color.
Create an extra layer in your artwork on the areas that you want metallic.
Give these a spot-color with the name ‘coldfoil’ and set this to overprint.

Do bare in mind that coldfoil makes colors look darker.

// LABELS

For labels all of the above applies with one extra exception.
If a label is transparent* and the bottle is transparent your design will be
transparent as well. You can prevent this (if you so wish) to create
a white base underneath the elements you don’t want to be transparent.
Create a spot color with the name ‘white’, put this on top of the
desired elements and set this to ‘overprint’.

* Please note that transparent labels are only available at additional cost.
Please make sure this is included in your sales confirmation. For any questions
regarding this subject please contact our sales representatives.

No white base White base

// EYE (registration) MARK

In the templates for labels and tubes you will find the 'Eye mark' (also called
'registration mark').
This is a small bar of 3 mm wide at the top of the template.
In most cases this is needed for the machine to label the product;
it 'reads' the mark. Because this has to be in a contrasting colour,
we use black for light labels and white for dark labels.