The application of algorithms, analytical tools, and measurement systems to increase marketing yield.

What We Do

We apply science to generate more revenue & profit from your marketing investment.

We are not very interested in measures like awareness & consideration.

Influence Strategy

Decision-Making Expertise

We bring together a network of experts in behavioral science, psychology, and influence to identify substantive, scientifically-derived ways to drive the outcomes you need.

Brand Building

People Don't Care

Marketers obsess over their brands. The rest of the world doesn't care (for the most part.) It's time to get real. We partner with clients to build a realistic framework for measuring, tracking, building, and communicating about brands.

Campaign Development

Creative Executions that Generate Revenue

We turn the influence and brand strategy into creative assets based on marketing science principles. Alternatively, we collaborate and consult with agency or internal teams to ensure executions are scientifically founded.

Media & Measurement

Scientific approach to media & campaign measurement

We help clients grow by establishing scientific media & measurement plans.. This means a smarter approach to targeting, a better balance of long & short term impact, and greater media synergies. By knowing what, how, and when to measure, we also simplify and vastly improve marketing analytics.

"I cannot think of any other [discipline] which gets by on such a small corpus of knowledge.”

Giles is the hub of this network. An Oxford grad with US & UK ad agency experience, he's had leadership roles in strategy, media, analytics, measurement, and marketing effectiveness & accountability. Frustrated with the bullshit in marketing, he pulled together the 3frequency network to start something real and get business results for clients. His client experience ranges from the Fortune 500 to nascent startups and includes many leading consumer internet brands. You can contact Giles here.