books.google.com - What does the world want? According to John Battelle, a company that answers that question—in all its shades of meaning—can unlock the most intractable riddles of business and arguably of human culture itself. And for the past few years, that’s exactly what Google has been doing.But The Search...http://books.google.com/books/about/The_Search.html?id=G4KfbOt7OYcC&q=ranking&utm_source=gb-gplus-shareThe Search