High school girl Nanako Usami became her town Nagarekawa's local idol at the request of her uncle. She and her upperclassman Yukari- a girl who seems perfect but ends up being air-headed- both become idols of their provincial area. They get interviewed (by the town's shopping center), go on television (low-budget cable), and hold concerts (on the roof of the department store). The girls' salaries come from the town's taxes. Together, the two form the "locodol" unit Nagarekawa Girls.