Step IntoThe Shade RoomWhere CultureMeets Scale

Since 2014, The Shade Room has quickly amassed a following of over 25 million across Instagram, Facebook, Twitter, YouTube, GIPHY and The Shade Room website. TSR has reigned as the 3rd most engaging platform on the entire Instagram app for the past two years.* In 2019, The Shade Room acquired The Shade Room Teens to increase its footprint in reaching diverse Gen Z audiences.