Acura turns to punk to push delayed TLX
Honda is starting its biggest advertising push ever for its Acura brand with a commercial set to a punk-rock cover of "My Way" by Sid Vicious, highlighting the development of its delayed TLX sedan. The spot promotes the 2015 TLX (shown), the replacement for Acura's TSX and TL sedans that was scheduled for introduction in the first half of the year. The car's release was held until this month to ensure that new software, powertrain, and handling and safety technologies were ready.
— Bloomberg News