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The Lassy Project™ and the City of Longmont Department of Public Safety are making Longmont safer for our kids and equipping residents with the tools they need to prevent child abductions.

Longmont, CO – The Lassy Project™, a free smartphone app that helps prevent child abductions, and the City of Longmont Department of Public Safety, which is comprised of Police, Fire, Communications Center & Office of Emergency Management, are partnering to give parents the peace of mind that their children can travel safely throughout the community.

The Lassy Project™ is relentlessly focused on preventing child abductions. Using a patented combination of GPS, SMS, and crowd-sourcing technology, this program keeps kids safe by immediately alerting parents via text message if their child deviates from their usual routes to places like school or a friend’s house, then, if the child is missing, providing them the ability to press a button and mobilize hundreds of neighbors and community members in seconds to help. This group of community members is called the ‘Lassy Village™’. Every Longmont Police Officer is now in the village and encouraging the rest of the community to join them.

On February 25, 2014, the Longmont City council voted unanimous to back and support the Lassy Project and help grow the ‘Lassy Village™’ in the Longmont community to keep kids safe.

During the week of May 5–9, 2014, The Lassy Project™ team have spoken with and trained the Longmont Police Officers on how to best utilize the app and ensure that the app is registered on each of their phones. In this collaborative project, the City of Longmont Department of Public Safety is helping to enroll as many members of the Longmont community as possible into the Village – including parents, community members, first responders, and local businesses. The goal is to grow the Lassy Village™ of Longmont as large as possible. To join the village, simply go http://www.thelassyproject.com and select the “join the village” button.

“Getting a message out in seconds to hundreds of individuals right near the area could make the difference between finding the child and not finding the child,” said John Guydon, Co-Founder of The Lassy Project™. “We are honored to be supported by the City of Longmont & their Department of Public Safety and look forward to working with them to grow the Lassy Village in their community. The bigger the Village, the safer the kids. We are grateful that Longmont embrace this vision for their community.”

About The Lassy Project™The Lassy Project™ is a free smartphone app that allows parents to create different routes that their kids commonly take such as walking to school. If the child strays from the designated path then an alert is immediately sent to the parents phone via text message. The parent can then choose to call the child and investigate. If the child is safe, the parent can dismiss the alert. But if there is a problem and the child goes missing, the parent can push a single button to activate the most powerful search and rescue team on the planet – The Lassy Village™. This is a group of local community members and other parents who will receive an alert to begin search efforts within seconds near the child’s last known location. To help make The Lassy Project™ successful, join the Lassy Village™ to ensure that you are alerted when a child goes missing in your area. For more information, visit http://www.thelassyproject.com

About The Longmont Department of Public SafetyThe Longmont Department of Public Safety is comprised of Longmont Police, Fire, Communications Center and Office of Emergency Management. Their commitment is to work in partnership with our citizens in creating and preserving exceptional public safety for those who live in, work in, or visit our community. This commitment is reflected in our mission statement: “To protect and to serve with integrity and professionalism in partnership with the people of Longmont.” For more information, go to http://www.ci.longmont.co.us/public_safety.htm

Want to get first responders in your area to be partners with the Lassy Project?

Drop a quick email to us at team@thelassyproject.com and we will get you the materials you need to make it happen.

Did you read the title? We think that sounds CRAZY and have decided to do something about it!

If you haven’t already, Join the Village to help find missing kids before they become a statistic.

In the mean-time, kids are missing and we need to improve every aspect of how we help find them.

Social media has been both a boon and bane in the search and rescue process. Current missing child alerts on social media platforms have no place to provide current status or updates. No reliable and predictable place for people to go and find out the latest on any particular case (there are many). This confusion ensures that a lot of unguided good intention goes to waste as people are spending time sharing alerts that don’t need it which takes away from the child who does.

The Solution
Focus on better ways of providing up-to-date information on missing children in a standard way.

You will start to see The Lassy Project sharing missing children on our facebook page. These alerts will always lead back to a post that will include current status, updates, and where to report information. Keep in mind that for every alert you see there are dozens of alerts you don’t see. Visit our blog dedicated to missing children and share cases near you with confidence. When people have questions about a missing child, the answers are now a click away.

The Lassy Project™ launches Community Challenge event on March 1, 2014 in Boulder, CO to keep kids safe.

The Lassy Project™ is making Boulder, CO safer for our kids and equipping residents with the tools they need to prevent child abductions.

Boulder, CO – The Lassy Project™, a free smartphone app that helps prevent child abductions, is launching its first ever Community Challenge event on March 1, 2014 to make Boulder, CO a safer place for kids and to give parents the peace of mind that their children can travel safely throughout the community. The Community Challenge will begin at 11:00am in the Pearl Street Mall vicinity. Hundreds of community members are expected to participate at this first event.

The Lassy Project™ is relentlessly focused on preventing child abductions. Using a patented combination of GPS, SMS, and crowd-sourcing technology, this program keeps kids safe by immediately alerting parents via text message if their child deviates from their usual routes to places like school or a friend’s house. Then, if the child is missing, the Lassy Project™ app provides parents the ability to press a button and mobilize hundreds of neighbors and community members in seconds to help. This group of community members is called the ‘Lassy Village’. Every resident in the city of Boulder, CO is encouraged to join the Village so that they are eligible to compete in the Boulder Community Challenge event on March 1, 2014.

Before the Community Challenge takes place, the Lassy Project™ team is enrolling as many members of the Boulder area as possible into the Village – including parents, community members, first responders, and local businesses. The goal is to grow the Village of Boulder as large as possible in anticipation of the upcoming Community Challenge event. The event will begin on Saturday, March 1st, at 11:00am in the Pearl Street Mall vicinity. During this event, the city of Boulder will be challenged to see how quickly they can find a “missing child” using the free Lassy Project™ app. Participants will race to find the “missing child” and have the opportunity to win valuable prizes along the way. To participate, simply join the Village or download and register the free Lassy Project™ app from your smartphone’s app store.

“Getting a message out in seconds to hundreds of individuals right near the area could make the difference between finding the child and not finding the child,” said John Guydon, Co-Founder of The Lassy Project™. “We are honored to be supported by the Boulder community and look forward to working with them as the first of many cities to host the Lassy Project Community Challenge. The bigger the Village, the safer the kids.”

About The Lassy Project™

The Lassy Project™ (www.thelassyproject.com) is a free smartphone app that allows parents to create different routes that their kids commonly take such as walking to school. If the child strays from the designated path then an alert is immediately sent to the parents phone via text message. The parent can then choose to call the child and investigate. If the child is safe, the parent can dismiss the alert. But if there is a problem and the child goes missing, the parent can push a single button to activate the most powerful search and rescue team on the planet – The Lassy Village™. This is a group of local community members and other parents who will receive an alert to begin search efforts within seconds near the child’s last known location. To help make The Lassy Project™ successful, join the Lassy Village™ to ensure that you are alerted when a child goes missing in your area. For more information, visit http://www.thelassyproject.com.

The Community Challenge events are designed to test how quickly your city can find a missing child. It is similar to a scavenger hunt where community members will be alerted of “the missing” via the FREE Lassy Project app and can compete against each other in a race for valuable prizes. This is a free event and the only action a person must take to participate is to download and register our FREE app here. Or, go to www.TheLassyProject.com and click ‘Join The Village.’

Boulder, CO is jump-starting our Community Challenge events, so spread the word! The more people who participate, then the bigger your prizes and the better your chances!

Make the change in your community that will change the world.

Want to see a Community Challenge event in your city? Let us know by filling out the form below!

The Community Challenge events are designed to test how quickly your city can find a missing child. It is similar to a scavenger hunt where community members will be alerted of “the missing” via the FREE Lassy Project app and can compete against each other in a race for valuable prizes. This is a free event and the only action a person must take to participate is to download and register our FREE app here. Or, go to www.TheLassyProject.com and click ‘Join The Village.’

Boulder, CO is jump-starting our Community Challenge events, so spread the word! The more people who participate, then the bigger your prizes and the better your chances!

Make the change in your community that will change the world.

Want to see a Community Challenge event in your city? Let us know by filling out the form below!

KHOU News 11 in Houston, TX ran this story on The Lassy Project on January 30th and 31st. This same story was picked up by their affiliate stations in Austin and Dallas. We are grateful for their support!

Thank you for your interest in becoming part of the Lassy Ambassador Program. In order to ensure that our Ambassadors are fully equipped to share The Lassy Project™ with others, we have a few videos for you to view followed by a quick test.

Once you have completed the test, you will be notified via email of your status as a Lassy Ambassador. Ambassadors will be sent a Lassy Ambassador Kit, where you will find a shirt, business cards and other items to help you in your mission to protect the children in your community. Oh! And did we mention that you will have the opportunity to qualify for LassyCon 2014? It’s an all-expenses paid trip to the beautiful JW Marriott Desert Springs Resort & Spa for yourself and another guest in October of 2014! Let’s get started:

Once you have joined the Village and can log into your account on our website, please select ‘dashboard’ and get familiar with the system. You can track someone’s phone, set up zones and routes for your kids, and use the share tools to spread the word to your neighbors and friends.

You ready for the test?

Before you jump in, please take a moment to reflect on why you are doing this. Do you know someone who went missing? Were you affected by a local news story of a child abduction? Do you have children in your life you want to keep safe? Do you just want the community around you to be safer for all who live in it?

Yes, these things can keep you up at night. But now, we have an answer. YOU can be that beacon of hope to give other parents a peace of mind by sharing The Lassy Project™ with everyone you know. Together, we can help prevent child abductions!

THANK YOU to 23 ABC News in California for helping to grow the Lassy Village! Please continue to share The Lassy Project with all of your friends, families, and communities. The bigger the Village, the safer the kids!

THANK YOU to 23 ABC News in California for helping to grow the Lassy Village! Please continue to share The Lassy Project with all of your friends, families, and communities. The bigger the Village, the safer the kids!