DENVER –Rockies player and long-time Denver sports icon Todd Helton will be serving as Grand Marshal of the 2010 Downtown Denver Stock Show Parade on Jan. 12 at high noon.

A herd of Longhorn cattle will lead the parade through the skyscrapers of downtown Denver. Followed by floats, marching bands, horses and performances by cowboys and cowgirls, this kick-off event is an annual tradition that replicates Colorado’s historic cowboy days. The parade starts at Union Station and goes 15 blocks down 17th Street.

Following the parade, a BBQ will be held at the Wells Fargo Atrium off 17th and Broadway. Music, a fashion show, autograph sessions and authentic cowboy food will be enjoyed by visitors beginning at 11:30 a.m. The BBQ is open to the public and proceeds from the $9 meal tickets benefit the 4-H International Youth group.

For more information, please contact the National Western Stock Show at 303-297-1166 or log onto www.NationalWestern.com.