Tag: Viral Marketing

I love following videos that go viral on Youtube. Bed Intruder was born out of a news report and then auto-tuned and turned into a song by the Gregory brothers.

The original version was released on July 31, 2010 and as of today the video has received nearly 11,000,000 views. That’s over 500,000 views per day on average. The video also has over 300 cover songs which I won’t list here. I’ll be launching another site called Viral Video Marketing where I’ll be showcasing videos that go viral.

“Bed Intruder” in just +/- 20 days has turned Antoine Dodson into a celebrity with a T-shirt line and numerous radio and television interviews. I’m predicting he’ll get a reality show offer when all is finished. The Gregory brothers have numerous news clips and speeches that they have auto-tuned, but Bed Intruder is certainly their new claim to fame. The song is available on iTunes and as a ring-tone. Who knows, maybe I’ll attempt my own cover 🙂

This is just example of how creativity and the Internet can skyrocket traffic to a website, product, or service. I hope to see more cool work from the Gregory brothers. Below is the iTunes version of the Bed Intruder song:

At its peak, the song rose to #3 on iTunes and now sits at #56 on iTunes. Have you seen the Bed Intruder video? What did you think? Do you have a favorite video that went viral? Comment below.

Bed Intruder July 16, 2011 – The Gregory Brothers

Well, it’s been nearly a year since the Gregory brothers launched Bed Intruder…so how’s the video doing today? For starters, the Gregory brothers have created a whole new genre for online videos. Bed Intruder now sits are a crazy 20 million plus views since the video first went viral.

If you have not seen the Wedding Dance Video (click link) it’s another great example of how well viral video and / or viral video marketing can work. This Minnesota couple probably had no idea that their very creative and fun wedding entrance dance would garner over 9 million views in just one week.

You never know which video, funny or creative moment will capture the hearts and minds of the entire planet. We are no longer talking about local, regional, or even nation-wide reach. Viral video marketing can reach the entire planet.

As in the case of Evian, the French mineral water bottler, they probably had no idea how fast their Evian roller babies / roller-skating babies video would reach a global audience at over 8 million views as of this post. Look at all the free promotion Evian received before they spent a single dollar on tv advertising. Viral video can generate tons of free traffic to your product or message. So before you throw in the towel on your Internet marketing efforts be sure to dust off that camcorder and try something creative.

Viral video can be extremely powerful and is just one example of why you should consider video to help promote your business online and offline.

11/22/09 – JK Wedding Dance Video Update: As of Nov. 09 the JK Wedding Video has been viewed 32 million times. You never know what video creation you come up with might go viral. Get out that video camera and start recording.