Launches a single comprehensive platform for live and on-demand media encompassing encoding, transcoding, publishing, players, portals, content delivery and analytics

Montreal, Quebec (PRWEB) April 04, 2013

Haivision today announced the launch of the Haivision Video Cloud, simplifying the complexity of live and on-demand video workflows by providing an end-to-end media platform. Haivision´s online video platform provides a complete solution for companies to engage their audiences with dynamic media content, regardless of network or device.

With a surge in appetite for video consumption, companies continue to invest in video to communicate their messages to employees, partners and customers for activities like corporate training, product launches and live events. However, video management and delivery has become increasingly challenging due to the diversity of solutions, mobile devices, platforms and video formats. As a result, companies are often required to piece together multiple solutions and vendors to get what they need.

The Haivision Video Cloud simplifies the complexity associated with the management and publishing of video by integrating on-premise source encoding, file-based and live transcoding, media management, microsite builder, automated publishing and feed management, and viewer-based real-time analytics. With the Haivision Video Cloud, organizations can implement an end-to-end system they can rely on to deliver both live and on-demand media experiences to any connected device.

The Haivision Video Cloud features integration with one of the most robust and reliable content delivery networks (CDN) in the world — Akamai — ensuring that the storage and delivery of media assets in the cloud is quick and of the highest quality. To enhance engagement, the Haivision Video Cloud features the ability to automate the delivery of content to websites, mobile devices and tablets, along with social media syndication.

“With Haivision Video Cloud, we are removing the complexity and minimizing risk by helping customers take their content from the source encoder right through distribution to the right audiences,” said Chance Mason, executive vice president of Haivision´s Internet Media Division. “By providing a complete ecosystem, from start to finish, companies no longer need to deal with the coordination of multiple solutions from different vendors.”

With more than 20,000 encoders fueling the world´s top organizations with HD video, Haivision is a global leader in delivering media within and beyond the enterprise. The Haivision Video Cloud is built on field-proven streaming technology that is already deployed at thousands of organizations, including BP, Cardiovascular Research Foundation, the European Commission, National Geographic and Northwestern University, and has powered numerous events, including the London 2012 Olympic Games, The Masters and the MTV Movie Awards.

Core components of the Haivision Video Cloud include:

— A Video Content Management System (VCMS) which automates the gathering and publishing of live and on-demand content and integrates publishing workflows, file transcoding, media management, and viewer-based analytics within an intuitive user interface;

For a complete overview of features, visit: http://www.haivision.com/hvc. The Haivision Video Cloud is available immediately and will be showcased at the NAB Show in Las Vegas on April 8-11 at booth SL6605.

About Haivision

Haivision delivers advanced technology for streaming, recording, managing, and distributing secure IP video and interactive media within the enterprise, education, medical/healthcare, and federal/military markets. Haivision is a private company based in Montreal and Chicago, with technical excellence centers in Beaverton, Ore.; Austin, Texas; Atlanta, Ga.; and Hamburg, Germany. With a global sales and support organization, Haivision distributes its products through value-added resellers, system integrators, distributors, and OEMs worldwide. More information is available at http://www.haivision.com.

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