Bing Lee

Since 1957 Bing Lee has been providing Australians with honest advice and the best negotiable prices on all their consumer electronics and whitegoods needs. In 2010 we now bring you the same honesty and affordability on our new and exciting website.
2008 marked a new era for Bing Lee with Lionel Lee stepping into the role of CEO with the passing of his father, Bing Lee co-founder and Chairman Ken Lee in December 2007.
Bing Lee is one of a few authorised online retailers for brands like Sony, Panasonic, Samsung, LG and Electrolux and more. Check out our brands!
Bing Lee is a family-owned business. Second & third-generation family members work in the Bing Lee stores, which have virtually every brand name, high-end electronics product and appliance on display. Our objective is to treat our customers, staff and suppliers as part of the family. We trust you’ll enjoy the experience.
Our Bing Lee trucks can be seen throughout NSW and the ACT making approximately 65,000 service calls annually. Through our state of the art warehouse and a large distribution fleet we aim to get most products to most of our customers either overnight or at the most convenient time.
So whether you are seeking a better price, interest free finance, lower monthly payments, perhaps a bonus offer or something special to close a deal … we’re always willing to accommodate our customers to reach a deal that’s right for you.
Our product range and availability is updated daily. We aim to stock all the latest products and accessories from the most popular and reliable suppliers.
With 39 stores in NSW and ACT we’re open 7-days a week on all trading days except recognised public holidays. 24-hour access to Bing Lee is available via our website.
With a history of continuous growth in what is a very competitive business, Bing Lee receives more than 85% percent of its business from repeat and referred customers. Bing Lee has withstood intense competition from large chain stores and survived the test of time by giving personal service, providing award winning installations, maintaining competitive prices and meeting changing customer needs.
The key to our success is devotion to quality, customer service and competitive pricing.
Welcome to Bing Lee!