You never win a lion at Cannes, you win half. Meaning that somewhere in the world, there are hundreds of lion arses left in the dark gathering dust. This observation has led us to create the Lion Arses Award, the perfect counterpart to your Cannes Lion.

​

Fun facts

​

Among a sunburn, from wandering around the venue at Cannes, we got a placement @LoweProfero as well.

#1 Best of Cannes Self Promotion

​

​

Tweets from

​

Dave Trott**screams internally**

Eloise Smith, ECD, MullenLoweProfero

Than Khai Meng, Global CCO, Ogilvy

Peter Souter, Chairman, TBWA

Nils Leonard, Founder, Uncommon

The Cannes

Lionarse

​Award

they said:

I've forward your deets to Al Mackie, one of my CDs who will get in contact. Nicky Bullard CCO, MRM Meteorite

​

Love the Cannes bum. Great idea,, We have an empty placement team desk in 2 weeks. Dave Newblood CD, CP+B London