President and CEO Danny Lee stressed the importance of accountability, data-driven results, and distributor support. “Although our challenges are sometimes unique, we share the same goals: Support recruiting activities, sustain confidence through superior offerings, and provide a duplicable experience of excellence for anyone who wishes to partner with 4Life or enjoy 4Life products as a customer.”

The annual summit gives international employees the opportunity to meet with executives, strategize, and learn from one another. This year’s summit included a focus on recruiting and sales, best practices in relationship management and communication, and a review of marketing initiatives for 2018.

As a world leader in direct sales and supplementation, 4Life corporate representatives gauge their success in terms of the strong relationships they develop with distributors.

This year’s summit socials included a Utah Jazz basketball game, dinner at the new home of 4Life Founders David and Bianca Lisonbee, and the 4Life holiday party at Thanksgiving Point.

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