What are the Best Days and Times for Social Media Posting? Social media: it is something businesses everywhere can’t ignore any longer. Did you know — it has been reported that 75% of consumers bought a product because they saw it on a social network? If you are one of the many businesses that has […]

At I/O 2018, Google CEO Sundar Pichai demonstrated the newest and most futuristic capability of Google Assistant: the ability to make phone calls on your behalf. An awestruck crowd watched as Pinchai played a conversation between Google Assistant and a hair salon in which the assistant successfully schedules a 10 am appointment for its client. […]

In the past, Mobile Friendly Web Design simply meant a website should shrink down to fit the dimensions of a smaller screen, i.e. smartphones & tablets. A website would look and operate on a mobile device exactly as it would on its desktop counterpart, just not as conveniently. This lack of mobile sophistication often resulted […]

1. Content Marketing & Content Development First, know that content creation isn’t going anywhere and remains among the top priorities in digital marketing. For a business or brand, content marketing’s objective is to ultimately drive interest and leads in the product or service but the focus of the content created must be of benefit to […]

Happy Small Business Week! West County Net is proud to be a small business dedicated to helping other businesses throughout Sonoma County find success online. In the spirit of Small Business Week, we wanted to offer some suggestions for improving your business’ online presence and ensuring your online house is strong. 1. Make Sure Your […]

We recently celebrated our fearless leader, Paloma Sky Patiño, earning her spot among the ranks of the North Bay Business Journal’s Forty Under 40 for 2017. You can learn more about Paloma and this honor here. At West County, we pride ourselves on being a team of dreamers, thinkers, and creatives who strive to find […]

For the past few years, the term “The Cloud” has become a huge selling point in the IT business. Everywhere you look you will see an advertisement for going to “The Cloud”. Whether it’s simply storing data in the cloud or running your ERP software in the cloud, we here at West County Net get […]

Google My Business is the end result of years of optimization and integration in online business listings by Google over the lifetime of several of their products, namely Google Places and Google+ Pages.

Depending on how deep you’ve delved into the rabbit hole that is online marketing strategy, “inbound marketing” may be an unfamiliar term. Rest assured, inbound marketing isn’t false hype for “the next big thing,” nor is it some snake oil cure-all. The term was coined in 2005 to describe a set of practices that focus […]

Responsive Design: an approach to designing and programming a website wherein, depending on the size of the screen on which it is being displayed, content on the site is scaled, rearranged, and/or transformed in the interest of making it as easily viewable and accessible as possible. In other words, your website works good on phones […]

Cloud computing is quickly becoming the standard for cost-effective web hosting, data backup, and information technology services. Businesses of all sizes (including giants like Netflix) use some form of cloud service for their integral day-to-day operations. When you consider the money that businesses can save by avoiding purchasing their own servers, it’s no wonder there […]

Search engine optimization has been a violently shifting landscape since its inception in the mid 90s. On the one hand, you have SEO companies and their clients, who want to rank as high as possible so more people see their websites in search results. On the other hand, you have search engines (like the giant, […]

WordPress was originally developed as a platform for bloggers to self-publish their blogs. Because its goal was to be accessible for as many people as possible, it is exceedingly easy to use. There’s no need to contact your webmaster if you want to update content on your site—your website is yours to change whenever you want. With WordPress’ simple and intuitive interface, it’s as easy as logging into the site’s backend and making the change.