Responsible Drinking

Martell and all companies within the Pernod Ricard group carry on a long-standing tradition of dedication to responsible drinking.

Through a broad range of initiatives, often in partnership with a wide range of organizations, including industry associations, regulators and public authorities’ representatives, Pernod Ricard and its affiliates are deeply committed to promoting responsible drinking and discouraging misuse of our products.

We believe responsible drinking is consistent with the maintenance of a balanced and positive lifestyle for most adults who choose to drink. Responsible Drinking is not only about how much we drink but also how and when we drink, and the effect of our behaviors on others:

For the one that choose to drink, it means drinking enjoyably, sociably and pacing oneself,

As a parent, it means being aware of the risks associated with underage drinking and setting an example of moderation

It includes not drinking at all in situations when the effects of alcohol will put someone's safety or health at risks – Such as when driving, when pregnant or in certain work situation

As a consequence of our commitment to promoting responsible drinking, we hope you understand that we expect that users will not post any comments which:

features any people who are or appear to be under the legal drinking age,