Midea launches line of products for the busy homemaker

June 22, 2014

If you are planning to replace a large appliance, buying an appliance gift for someone on your list, or buying the essentials and setting up a home for the first time, there are something even better to look forward to at home.

Global brand Midea's Consumer Appliances line. The International appliance producer launches this innovative collection with the aim of ultimately changing the face of household chores by making every busy homemaker's life easier.

Having three active kids at home and they are constantly hungry and always thirsty and a lot of the foods and drinks requires refrigeration or better when its cold and we usually throw a party at home so this refrigerator is the right product for our needs that comes with a wide range of innovative features. They call this Midea French door model Party Refrigerator.

Midea Party Refrigerator is built to store a huge amount of food and drinks to fit to throw a big party. With wide interiors, adjustable shelves, and efficient French doors, this model can store up to 20 baskets full of groceries.

It can fit everything in,

even a whole lechon

The refrigerator system also boasts a "Keep Fresh technology" that maintains the optimum level of humidity to maintain food freshness for longer periods of time. It also irradiates natural light to enhance the nutritional value of food and uses UV light to break down pesticides commonly found in fruits and vegetables.

If this makes you worried about your electricity bill considering it is a huge Refrigerator, well what is good about it is that has an energy savings feature. It is designed with a cutting-edge Turbo Inverter Compressor that enables users to reach desired temperatures without need for costly warm-up times. Party Refrigerator fuses high quality with affordability.

Sarap!

“Time is something
very important for active homemakers. Being hands-on with their decisions for
their household can be a challenge especially with their busy schedules and
other responsibilities. This, however, is definitely possible with the right
appliances,” says Mr. Trapaga.

Midea’s One Touch
Washing machine is engineered to make the lives of us Filipinos better, adds Mr.
Trapaga. He continues, “From its one-touch feature that enables you to wash,
rinse, and dry with just a touch of a button to its smart sensors which detects
the weight of the laundry you’ve put and automatically fills in the right
amount of water, these features are all geared towards making the laundry chore
easier and simpler.”

One of the highlights
of this washing machine is its Quick Wash function that lets users clean a drum
full of clothes in as fast as 19 minutes. Among its most attractive features,
however, is the piso wash, a perfect element for all the budget-conscious. The
model boasts of energy efficiency, as one wash cycle is equal to only one peso
in electrical consumption.

Midea Microwave ovens are designed to provide exciting and stylish products with the technology on the inside to enable you to create and enjoy delicious meals.

Yummy Freshly Popped Popcorn ;)

About Midea

Midea is a China based company and the world's largest producer of consumer appliances. Established in 1968, Midea has consistently strived to make the lives of its consumers easier with their line of innovative products. On 2014, Midea Global partnered with Concepcion Industrial Corporation to bring the brand closer to Filipinos.

Vice President Rafael Concepcion Hechanova Jr. serves as the Vice President of Concepcion Industrial Corporation (CIC)

Merging quality with
affordability

Raul Joseph “Jojo”
Concepcion, Chief Executive Officer of Concepcion Industrial Corporation (CIC) and
Chairman of Concepcion Midea Inc. Philippines (CMIP) believes that Midea’s new
line has all the qualities that can make the lives of consumers simpler. For
him, however, a product’s quality goes beyond a solid set of features.
Concepcion describes, “We want to bring innovation to a new level of easy. And
Midea already has this in their product portfolio. For CIC’s part, we simply
want to reinforce their product line with strong aftermarket support and rich
local experience.”

“Picking the
right appliances goes a long way in building a home. With the help of Midea’s
products, our busy homemakers can focus on the things that matter the most to
them—be it fulfilling the promise of their careers or spending more time with
their families,” finishes Trapaga.

Midea Concepcion Midea Inc. Team

Tell me what you think? I would love to hear your comments and suggestions.

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2
comments

i'll go with that kind of refrigerator, and i bet it cost a fortune to own this one, it's so huge, just looking at those products inside it made me shiver, whew! that's a lot of stocks! been dreaming of a huge fridge ( no budget yet ) and if so, it'll be perfect for my family, as in fit talaga eto sa knila, dun sa province namin - with my parents and 7 sisters plus my 2 nieces and 2 nephews- for sure me kanya kanya silang shelves! but not for now, maybe in the near future, i don't have a washing machine, i'll do my laundry by manually washing it with my hands, i never tried nor bother to buy one coz i do believe na hindi sya talaga nakakalinis ng damit, well, that's my own opinion, but, i guess i would be able to buy one for me..( that's if i'll get pregnant...lol! ) but the above piso wash features is quite intriguing...how true?

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