Credits & Description

Media: Print
Category: Professional services
Agency: 180 Amsterdam
Brand: Barber
Geo: Europe, Netherlands
This is a campaign that says male grooming isn't just for Derek Zoolander, but for the ordinary man on the street. Its insight draws on the fact that inside every male, there is a hairy, unkempt, animal clawing to get out. And that's a beast that needs taming.