beats & bytes, philosophy & games, code & culture

My first project at Soap with this awesome campaign that saw Rexona give away 1 million balls to schools charities & sports fanatics across Australia. Solid co-operation between al agencies involved lead to some very encouraging results for Rexona.

Filming Australias Cricket Captain Ricky Ponting pretending to cop one where it hurts in a green screen studio for the sites games was definitely a highlight.