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Our work with Sustainability

The IUCN –International Union for Conservation of Nature—is an intergovernmental organization comprised of over 1,200 members, including more than 200 government and more than 900 non-government organizations. The Global Gender Office (GGO) contributes towards IUCN’s vision and mission by providing innovative approaches, technical support, policy development and capacity building to a wide range of partners, ensuring gender equality is central to sustainable global environmental solutions.

Continuing our work building websites for nonprofits, Social Ink worked alongside key stakeholders at the Global Gender Office to overhaul their old, static site into a dynamic, CMS-powered resource center for initiatives, outreach and resources.

Key features of the project include immersive, immersive, high resolution photography, information architecture consulting to organize and optimize a wealth of work and knowledge resources, advanced featured search, automated translation via Google Translate, and email newsletter integration.

Continuing our work building websites for civic groups and public-sector organizations such as the New York City Parks, we worked closely with the Freshkills Park Alliance to design, develop and implement and foundational website for public outreach, information, and resources.

The website gives Freshkills Park an extended reach as this massive urban landscape redevelopment project proceeds in the former Freshkills Landfill in Staten Island.

Project challenges included on-site, recurring donations, events integration with Eventbrite, visual identity alignment, and considerable information architecture consulting to make sense of the breadth of resources and information that the Alliance offers. The site is fully mobile responsive, adapting to touch devices and lower resolution screens without loading a separate site.

The Freshkills Park Alliance, along with the New York City Parks Department, is powering an amazing, and vital public works project; we can’t wait to see the plan unfold in the coming years.

For the book launch of Jed Alpert’s newest work, “The Mobile Marketing Revolution,” Social Ink created and launched a site integrating e-commerce and book events. We used a content management system for Jed to be able to easily update his site, and connected with social media and other book sellers for a full web complement to traditional publishing.