Why We Love Magento 2

Date: 14th February, 2018

We’ve been working with Magento for over 7 years now, and our team love it. Our dedication to the Ecommerce platform speaks for itself – last year we travelled to Las Vegas to attend Imagine, the world’s largest Magento conference. We have solution specialists and certified front end developers in house, so we’re perfectly placed to help you get the most out of your new website.

Since the release of Magento 2 things have got better and better, it might have been a touch rocky when it was first released back in November 2015, but things are flying now.

Here are some of the reasons why we’re feeling the love for Magento 2.

1. Performance

The overhauled admin area is much easier to use too, it’s now fully responsive so you can see your sales figures, change content, add and remove products, view customers and much more on any device.

2. Product admin

Another reason to love M2 is its flexibility and scalability! You can customise it to work seamlessly with your business, and like any good relationship it’ll grow and support you.

Products can be simple or configurable with a structure allowing you to have top level, sub categories, and sub-sub categories, uploading products has never been easier. Especially now the admin area has been streamlined.

3. Tools on tools

Related products, cross selling, up selling, compare, wish list functions are all great selling tools to give you more power.

Also as predicted videos are becoming more popular, and Magento now supports video as standard giving you another way to showcase products.

4. Customer admin is easier than ever

Each customer has their own account and you’ll be able to see who’s on the site, what they’re buying, popular keyword searches and for those of you with different customer prices – Magento 2 has a solution for that too. You can group your customers and have different pricing tiers per group.

5. Payment gateway integration

You can use Magento to integrate with the payment gateway of your choice; we have clients using Sage, PayPal, Braintree, Stripe and WorldPay and they all work seamlessly.

Also, with a refined checkout process Magento 2 has got everything you need to improve the all-important customer experience.

There are so many more reasons for why we love Magento 2, for more swooning, pop in and we’ll run through a demo site with you so you can see exactly what it has to offer.