British cinema chain Cineworld has announced it will branch out beyond mere 3D offerings - 'Pah!' - into a fourth dimension, with vibrating seats (ahem) that synchronise their shaking to the action on screen.
The company will open the first of these movie houses in Glasgow next month, fitting 35 seats from simulator specialist D-Box.
According to D-Box, more than 900 films contain codes that support its tech, and it's pushing for its system to become a new global standard.

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Personally most cinemas I go in these days these days have opted to turn the speakers up to shell shock inducing levels (it is about the only compelling reason for me to go to one) but I did enjoy the Heineken Experience movement part (even if I did spend most of it working out how it worked/what the limits were) and I have always enjoyed the fairground "simulators".
Now if someone is willing to sell me one and allow it to be wired into a game (the sound linked rumble packs are not cutting it any more) I would appreciate it and frankly I would rather this than 3d most of the time.

As said above, this sort of thing has been in theme parks etc. for a while, and while it's a nice gimmick, it's not something I'd be willing to pay extra for when I go to the cinema, or possibly even something I'd want. I quite enjoy films as they are (provided they are good films, of course), don't see the need for this sort of thing (or 3D either) at all.

Do they still have those? I thought they died out with the Blockbusters and Dodos...

This seems like a neat idea, and another way for theaters to attract customers amid the competition, but I'm not entirely sold. After all, if the vibration "buzzes" at all, that theater is going to sound like a nest of furious hornets every couple of minutes.

I can't imagine any of my local movie theaters actually managing to keep these working since they have had the same broken sinks and the same broken arm rests....and the same broken arcade games for the past few years

That's...cool. But really one step further in absurdity. I wonder what that costs. You already get extorted for going to a 3D movie, I can't imagine what it'd cost to go to a 3D movie with a motion seat.

I have one of those in the shopping center that's just in front of my building yay...
but honestly I wouldn't want to pay more for something like that. Also like Guildy said I need my popcorn and drink.
I'll probably give this a try, it's half price on tuesdays here... full price (for "4D") is something like $20 ;-(