Law firm marketing and business development strategies

Tag Archives: video marketing

By Stephen Fairley on August 13, 2018 Posted in Social Media Marketing for Law Firms,Video MarketingWe know that lawyers love words. But your potential clients love video, and hosting your video clips on YouTube and Facebook is an excellent way to make your case to those potential clients as well as improve your SEO. Whether or not you have video already on your website, you should create a YouTube channel for your… Continue Reading

By Stephen Fairley on January 5, 2017 Posted in Law Firm MarketingAccording to the Pew Internet Project, 78% of adult Internet users watch video online – on YouTube, their smartphones and on social media networks. That’s almost everyone. In fact, legal video is one of the best ways to convert prospects into paying clients. We are visual beings and when we see someone talking on video we… Continue Reading

By Stephen Fairley on August 12, 2016 Posted in Law Firm MarketingAccording to the Pew Internet Project, 78% of adult Internet users watch videos online – on YouTube, their smartphones and on social media networks. That’s almost everyone. In fact, legal video is one of the best ways to convert prospects into paying clients. We are visual beings and when we see someone talking on video we… Continue Reading

By Stephen Fairley on October 2, 2014 Posted in Law Firm Marketing,Law Firm WebsitesSolo practitioner Suzanne Meehle who blogs at Solo Practice University has an exciting story to relate about her use of video in marketing her law firm. In exchange for helping a local film studio set up an LLC, Suzanne had a number of videos of herself produced that feature her sitting in her office while… Continue Reading

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About Stephen Fairley

Stephen is the CEO of The Rainmaker Institute, the nation’s largest law firm marketing company specializing in lead conversion for small to medium size law firms. Over 18,000 attorneys nationwide have benefited from learning and implementing the proven marketing and lead conversion strategies taught by The Rainmaker Institute, LLC.

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About the rainmaker institute

The law firm marketing consultants at The Rainmaker Institute specialize in helping small to medium-sized law firms generate more clients and increase revenue fast.

Since 1999, we have helped over 18,000 attorneys create successful and sustainable law practices. Over 35 of the largest state and local bar associations have sponsored our live law firm marketing seminars and Rainmaker Retreats to their members.