National Pupil Database analyst organisation FFT appoints Journalista

FFT, a non-profit organisation that analyses the National Pupil Database for the Department for Education, has appointed health and education specialist consultancy Journalista to manage its PR.

The organisation, which has not had an agency before, is seeking to increase schools’ and local authorities’ interaction with the educational data, which can predict pupils' future grades and help spot where certain groups of children need more support.

Journalista will report to FFT marketing manager Angela Boffey for the work, which will also include raising awareness of the body’s research capabilities.