/ E-Commerce

Online retailers find it frustrating when consumers put items into a shopping cart and then leave the site. But there’s another way to look at the question: Many come back, and they often buy more when they do, says a Webtrends executive.

Online retailers find it frustrating when consumers put items into a shopping cart and then leave the site. But there’s another way to look at the question: Many come back, and they often buy more when they do, says a Webtrends executive.