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Monday, August 4, 2014

Monday Marketing: Easy teasers.

Teasing a reader is one of the exciting ways you, as an author, can really help draw a reader into your world. just a little hint, like the glimpse you might see under a shirt. It happens so fast and leaves you licking your lips.Admit it, having a reader lick their lips over your work is exhilarating.One of the ways you can do this, is to create an easy teaser, short and hooking. One sentence from inside your story that makes the reader ask- what happens next? Or maybe even shocks them into wondering about the rest of the book. Use this to your advantage.Use your favorite image program, like paint, Picasa, an online photo editor like Picmonkey or PiZap, or event powerpoint, to create one single image that has your book cover photo on it as well as that one easy teaser line to draw the reader in. Make sure to add the website to find the book.A few things to keep in mind- you want it short, easy to read, and eye catching.Use colors that match your cover photo.Use a font that is pleasing and easy to read.It may seem like you want to add a bunch of other things to the easy teaser, but adding too much can overwhelm the reader and they will just scroll past the image.

Once you have created your easy teasers, then you can upload them anywhere you would like- blogs, facebook, twitter, pinterest, etc.... You could even create flyers out of them to give to people, put up at stores, etc...be creative.Here are teasers I put together for some of my books.