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Welcome to a part two of our series on story titles. In Part 1 we discussed what a title is, where it comes from, and what it should do. In part we move on to some helpful tips on how to select the right title for your story.

The reason finding the right title is such a big deal is because it tells us so much about the story: genre, concept, tone, theme, target audience, focus, and viewpoint.

Hey, wait a minute. Isn’t that practically everything?

Yup. That’s why your title needs to absolutely nail it. Even a slight change to any one of these components alters your story, and thus the title.

So we’ve created this quick checklist to follow when brainstorming titles for your creative work:

The “Do” List

Explain it in a nutshell. Does the title explain the overall idea, concept or premise of the story in a nutshell? Look for inspiration in your theme.

Identify the focus. Does it accurately convey the main focus of the story? If it’s about everything that happens in a certain place or time period, then that may be your title. If it follows an individual’s perspective, then make the title personal to that character or narrator.

Know your audience. Does it reflect the right genre, target audience and age group? Always assume the audience already knows the genre and will expect that genre to be reflected in the story material. Also don’t forget to target the title toward the right age group. There’s a reason a slew of successful books have titles like THE TIME TRAVELER’S WIFE, THE ZOOKEEPER’S WIFE, etc. have become so popular — they know their target audience.

Be clever. A clever title is a great way to catch someone’s interest. TV is the best at this: GREY’S ANATOMY and IMPASTOR are two great examples.

Be succinct. In today’s mainstream market, the shorter the title, the better. There’s a reason you see a lot of one- and two-word titles in movies these days: BATTLESHIP, TMNT, GRAVITY, KILL BILL, WAR HORSE, MAD MAX: FURY ROAD (cheating a bit, but hey, it works), etc.

Be specific. Never opt for something generic when you can make the title absolutely specific to the story contained within. What’s better: FANTASY ADVENTURE or FELLOWSHIP OF THE RINGS?

Make it pop. Sure, I sound like a stereotypical Hollywood producer when I say this, but there’s a reason it’s a stereotype–because that’s one way to sell your story right from the cover. Remember: You aren’t selling your story so much as the idea of your story. Get our attention right away by grabbing us by the lapels rather than politely waving from across the street.

The “Do Not” List

Don’t look at the plot. This is a common mistake, and an understandable one, but the reason it doesn’t usually work is because while the plot may be what the story is about on the surface, the theme is what the story is really about, so titles based on the plot tend to feel superficial and not exactly on target.

Don’t make it unrelated. Although this seems obvious at first, this is another common mistake when storytellers title their creative works. Your title needs to tie into your story in some way, shape, or form.

Don’t mislead the audience. Another common mistake for storytellers of all levels, it’s important to not mislead your audience in regard to tone, genre, or subject matter. This is one of the easiest ways to violate your audience’s expectations in a way that will make them hate the story, no matter how good or bad it is. An audience who buys movie tickets to see what sounds like a horror movie will be more than a little angry when it turns out to be a romantic comedy.

Don’t be generic. This can’t be overstated. Every time a script or novel with a generic title like “Four People” or “Super Warrior” comes across my desk I instantly groan because my first instinct is to assume the storytelling itself is at about the same level as the titling, which is all too often the case. Compare: A MAN to I, CLAUDIUS.

Don’t play it safe. Go bold. Get creative. Experiment with everything and anything. Do research if you have to, but never ever go for bland when you go for bold and interesting.

Don’t limit yourself. Believe it or not, you don’t have to settle on just one title. Create a whole bag of them, or keep a few in your back pocket you can sling around depending on who you are pitching the story to. Eventually you will find a title that sticks.

Still having trouble?

You’re not alone.

Try this:

Think Like a Producer / Editor

Writers tend to be pretty bad at coming up with a title (sorry folks, but it’s true). Producers and book editors, on other hand, tend to be pretty great at it. Why? Because they think about how they can SELL the story, and they only need to know the concept, format and target audience to figure it out. So if you’re still feeling title-y challenged, try thinking like a producer or editor. Think about how they would pitch or sell the idea to someone who doesn’t know anything about writing, filmmaking, or storytelling. Forget the story (sacrilege, I know), stick to just the concept and target audience, and keep the title as short as possible, preferably only one or two words.

In theory, knowing the rest of the details about the story gives you the upper hand, since you are able to craft a better and more accurate title. Unfortunately, because of writers’ tendency toward bad titles and producers’/editors’ considerable skill at it, many stories end up with a catchy title that doesn’t quite nail the story down as accurately as it could. Admittedly, some of these titles do the job of selling the story amazingly well. The only gripe is that they somewhat miss the mark.

Sometimes it’s fairly obvious when a producer or editor steps in to sell a story with a snappier title:

BREAKING BAD: Is the concept really about someone raises hell (to “break bad”) against authority? Or is it about a good man who does bad things for the right reasons and soon finds himself stuck being a bad guy?

INVASION OF THE BODYSNATCHERS: Yes, this happens and the invaders do “snatch” bodies, but the original title, THE PUPPETMASTERS, suggests a more accurate portrayal of the intelligence and cunning behind the invaders’ tactics rather than the B-movie feel the title gives it.

JAWS: Both the movie and the book it’s based on share this title, and its working titles include THE STILLNESS IN THE WATER, LEVIATHAN RISING, THE JAWS OF DEATH, etc. (I DID say writers were bad at coming up with titles, right?), and is an externalized version of Henrik Ibsen’s classic, AN ENEMY OF THE PEOPLE.

LONE SURVIVOR: Granted, the book (and film adaptation) really is about being a “lone survivor” of a military expedition gone wrong, but could easily have been titled any number of other things.

METROPOLIS: It’s UTOPIA by another name, suggesting we get to see a many different walks of life within this little microcosm. Buuuuut we don’t. Still, it sells the idea spectacularly.

What do all of these have in common? Despite not being storytelling bullseyes, all were and are hip, catchy, and above all, immensely popular. (And these area only a few examples of many thousands.)

When it comes to titling your own story, get into the sales mindset and try to brainstorm the juiciest, catchiest, flashiest title you can come up with. Don’t worry, you don’t have to keep it, but it will get you thinking in the right direction. And who knows, maybe you’ll strike title gold!

UNTIL NEXT TIME…

We’ve covered a lot of ground in this article. Hopefully you’ve been able to gather enough grains of knowledge about titles to make you stories all the more appealing.

That’s it for now, and never stop writing!

(And yes, there’s going to be a Part 3: Story Titles in Practice.)

In the meantime, if you need help with your own story titles, don’t hesitate to reach out!

In my profession I constantly run into writers who have a problem with story titles. Most writers and storytellers don’t know how to come with a solid title. They ask:

Where does a title come from?

What makes a good title?

How come some titles work while others do not?

For most, it’s a mystifying subject with little enlightenment from the experts.

Guess what?

It’s not a mystery. At least, it won’t be by the time you’ve finished reading this article.

So…

WHAT IS A TITLE?

A title is a koan, something to be meditated on, a rumination on theme, the essence of the story or project, a.k.a. your story in a nutshell. A title is the shortest possible pitch for your creative work. Think of it this way: your full manuscript is the complete version, shortened into a synopsis, then a pitch, a logline, and (at the most succinct level) the title. Therefore your title should sum up the idea of the story in a nutshell, implying genre, tone, central idea, theme, and focus.

Sounds simple, right?

Yeah, no. Nailing down what a title encompasses is the easy part. Finding the right title remains a daunting task, especially if it’s going to be perfectly fitted to your unique story.

So…

WHERE DOES THE TITLE COME FROM?

In general, the best titles come directly from the concept, premise, central idea, or theme. Often these ideas are the same, or at the very least, cross over considerably. This makes sense, since these elements of the story convey the most information about it. Your story’s genre and target audience are also important factors to keep in mind since they directly affect who will decide to experience the story, regardless of medium. Lastly, who the story is about and from whose viewpoint is also helpful to make the title immediate and personal.

In short, these four things determine where your title comes from:

GENRE: implies not only the type of story, but the tone as well.

CONCEPT: includes the premise, central idea and theme.

AUDIENCE: determines who the story is targeted at and what age group is most appropriate.

FOCUS: indicates who the story is about and who is telling it.

In that order. Why? The order of precedence indicates their importance in marketing your story. While the ideal title indicates all four points, not every title can do that…and that’s okay.

But enough about theory…

STORY TITLES IN PRACTICE

Now that we know about titles in theory, let’s poke around some real world examples to find out how they function in practice. There are copious examples here, I know, but they are highly informative and illustrate how much the title matters.

Titles Based on Genre or Tone

Horror, Action, Westerns and Comedies tend to base their titles around the genre and tone. Note how each of these titles make both obvious from the get-go:

HORROR:

DRACULA

THE EXORCIST

FINAL DESTINATION

NIGHT OF THE LIVING DEAD

POLTERGEIST

SAW

SHAUN OF THE DEAD

TEXAS CHAINSAW MASSACRE

ACTION:

BLADE

DIE HARD

ESCAPE FROM NEW YORK

GLADIATOR

LETHAL WEAPON

SPEED

SUPERCOP

TERMINATOR

WESTERN:

BLAZING SADDLES

THE GUNFIGHTER

HIGH NOON

ONCE UPON A TIME IN THE WEST

THE OUTLAW JOSEY WALES

THE TREASURE OF SIERRA MADRE

TRUE GRIT

WILD WILD WEST

COMEDY:

THE 40-YEAR-OLD VIRGIN

ACE VENTURA: PET DETECTIVE

BAD SANTA

DUCK SOUP

DUMB & DUMBER

GALAXY QUEST

MONSTER-IN-LAW

REVENGE OF THE NERDS

SCARY MOVIE

SHAUN OF THE DEAD

SPACEBALLS

SUPER TROOPERS

TEAM AMERICA: WORLD POLICE

Note how the horror titles tell us not only that it’s a horror story, but what type of horror (supernatural, slasher, etc.) so we know what kind of tone to expect. Action movies tend to use terse, information-packed action verbs in their titles. Compare the difference between THE MAGNIFICENT SEVEN, a western, to THE SEVEN SAMURAI, a samurai action film (an Eastern “Western,” so to speak). Also note how many comedy titles are absurd, reveal the funny concept, or is a play on a well-known phrase or title from the genre it’s spoofing. We know right away if it’s going to be a spoof or a ridiculously silly story.

We can change the implied tone of the story by altering the length and tone of the title as well. A romance like ETERNAL SUNSHINE OF THE SPOTLESS MIND becomes a very different film with a title like MINDWIPE, JOEL & CLEMENTINE or THE ART OF FORGETTING, a sci-fi thriller, romcom, and introspective artistic drama, respectively.

Titles Based on Concept, Premise or Central Idea

These titles give us the concept, premise or central idea right up front, letting us know exactly what we’re in for:

CATCH 22

DJANGGO UNCHAINED

FAMILY GUY

FOUNDATION

A GAME OF THRONES

HALO

HOUSE ON HAUNTED HILL

INCEPTION

INTERVIEW WITH THE VAMPIRE

THE NOTEBOOK

PRIDE & PREJUDICE

ROSEMARY’S BABY

THE SHINING

SNAKES ON A PLANE

TEAM AMERICA: WORLD POLICE

Many of these are simply the concept itself (in very short form, naturally). Sometimes they reveal the story’s inciting incident:

2001: A SPACE ODYSSEY

BLACK HAWK DOWN

A JOURNEY TO THE CENTER OF EARTH

LOST IN SPACE

SNAKES ON A PLANE

Sometimes they hint at the ending (spoiler warning!):

THE BRASS VERDICT

CHILDHOOD’S END

KILL BILL, VOL.2

THERE WILL BE BLOOD

So now when someone asks you: “What’s ROSEMARY’S BABY about?” You can reply with a smart-aleck quip like: “Care to take a guess?”

Titles Based on Theme

Titles based on theme work best when the story is theme-heavy. Note how the theme is intimately tied into the concept, premise, or central idea in each of these:

ANIMAL FARM

DANGEROUS WOMEN

THE FOUNTAINHEAD

LOVE ACTUALLY

LOST IN TRANSLATION

OFFICE SPACE

THE ROAD

SAVING FISH FROM DROWNING

WATER FOR ELEPHANTS

WICKED

More rarely, the title may sum things up with a thematic sentiment:

ETERNAL SUNSHINE OF THE SPOTLESS MIND

FLOWERS FOR ALGERNON

LATHE OF HEAVEN

MY WAR GONE BY I MISS IT SO

ONE FLEW OVER THE CUCKOO’S NEST

THE RED BADGE OF COURAGE

SAVING FISH FROM DROWNING

THE SILENCE OF THE LAMBS

WATER FOR ELEPHANTS

Note how long these titles are. That’s because they target a more cerebral, sophisticated audience.

Which brings to mind…

Titles Based on Target Audience

These titles tell us what type of person and age group is ideal for each kind of story:

MY CAT FROM HELL

THE ZOOKEEPER’S WIFE

HUNGER GAMES

HARRY POTTER AND THE… (take your pick)

RAMBO: FIRST BLOOD

WINGS OF DESIRE

MIDNIGHT IN PARIS

THE SECRET IN THEIR EYES

DIE HARD

DIRTY HARRY

FULL METAL JACKET

THE GODFATHER

THE ABSOLUTELY TRUE DIARY OF A PART-TIME INDIAN

THE CURIOUS INCIDENT OF THE DOG IN THE NIGHT-TIME

CANNIBAL HOLOCAUST

Change the title and you change the target audience or age group. THE ZOOKEEPER’S WIFE targets women ages 25+, otherwise it may have just been called ZOOKEEPERS or A ZOO IN WARSAW. HUNGER GAMES aims at a younger target audience. Change the audience to a males aged 14-24 and you end up with something like BATTLE ROYALE, or THE GAMES for a slightly older age group, non-gender biased. Target girls aged 14-24 with THE GIRL FROM DISTRICT 12. Want to make it more gory? Try BLOODBATH. Sci-fi thriller? DISTRICT 12 or THE DISTRICT.

Can you guess the target audience and age group for PART-TIME INDIAN, WINGS OF DESIRE or CANNIBAL HOLOCAUST?

Titles Based on Focus or Viewpoint

These titles indicate who lies at the central focus of the story and from whose viewpoint we will experience that story. This is usually achieved by highlighting the protagonist, central character, a group of characters or even a fundamental location:

Titles centered around an individual (protagonist or central character):

AKIRA

ALCATRAZ VS THE EVIL LIBRARIANS

ANNA KARENINA

BARTON FINK

BEING JOHN MALKOVICH

BEOWULF

THE CURIOUS CASE OF BENJAMIN BUTTON

FORREST GUMP

HARRY POTTER

I, CLAUDIUS

JANE EYRE

MOBY DICK

MY NAME IS EARL

STEPPENWOLF

SULA

UGLY BETTY

This idea can be expanded to a family or group entity, usually multi-generational:

ALL MY SONS

BELLEFLEUR

DUCK DYNASTY

FOUNDATION

FRIENDS

SEVEN SAMURAI

THE THORN BIRDS

X-MEN

Titles based on a central location:

20,000 LEAGUES UNDER THE SEA

90210

BROKEBACK MOUNTAIN

CHEERS

JURASSIC PARK

MELROSE PLACE

RED MARS

A TALE OF TWO CITIES

WUTHERING HEIGHTS

We can change the focus from one of these areas to another rather easily. A group story like FELLOWSHIP OF THE RINGS becomes an individual, point-of-view story with the title GANDALF, indicating he’s either protagonist, narrator, or the epicenter around which the story revolves. Title based on a location, such as CHEERS or INTO THE WOODS, implies that the action centers around that site and everything which occurs in it, with main plotlines more evenly distributed than if it was a single character’s story. Compare CHEERS to, say, FRASIER. Frasier is a character in both, but the central figure in only one. Can you guess which? Compare a shows an ensemble TV show like FULL HOUSE to REBA or ROSEANNE. Both are multi-camera sitcoms with an extended family living in the same house, yet the focus is clearly biased toward one specific character in REBA and ROSEANNE.

To be continued…

We’ve gone over a lot in this article, but believe it or not, it doesn’t end there. There is so much ground to cover concerning story titles that we’re dedicating a follow-up article to explaining the rest. Stay tuned for Part 2: Helpful Tips to Nail That Story Title.

Until then…

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So you want to write dialogue. A lot of people think they write “good” dialogue without understanding even the basics. That’s okay. Dialogue is one of those technical aspects of storytelling everyone can learn. Let’s take a look at valuable characteristics found in truly good dialogue.

Good dialogue…

1. Reveals character and plot in every line.

This is rule #1. Write dialogue with purpose. If each line doesn’t move the plot forward or say something about the character saying it, throw it out!

2. Doesn’t rely on itself as a crutch.

Dialogue shouldn’t be a crutch used in place of quality storytelling. Explain the minimum, draw in the audience, and trust in their brains’ ability to fill in the rest. Max Max: Fury Road and Interstellar are two recent great examples.

3. Distinguishes each character.

Every character should be recognizable and distinguishable by their dialogue alone, using cadence, vocabulary, and communication style to make it clear who is speaking without having a character name attached. When this rule is followed, the reader’s brain will fill in the character names for them, especially when reading stage and screenplays.

4. Isn’t redundant.

Don’t repeat information we’ve already heard or can see for ourselves. Don’t tell us about the action; show it to us. Cut down redundant beats and never say the same thing twice unless the tactic, subtext or context has changed.

5. Is appropriate to tone, setting, and time period.

Comedy dialogue should be funny. Thriller dialogue should be terse. Emotional dialogue should be heartfelt and passionate. When writing in a certain time period or language, be sure to do thorough research to ensure the dialogue feels authentic.

6. Doesn’t try to be real conversation.

This is a common mistake. Dialogue is not actual conversation. Dialogue is purposefully written in a way which reveals character and story, using tactics appropriate to the character to overcome obstacles and achieve a particular goal. In contrast, real-life conversation is vague and messy, filled with “well” and “um,” conflicting internal monologues and complex, muddy intentions and psychology, leading to what we hear on the surface.

7. Avoids hedges and fences.

Well, um, you know? Opening and ending sentences with these little words bogs down pacing, takes up valuable space, and decreases the strength of each line while wearing on the receiver’s nerves. Why? They’re essentially filler. While people say these things all the time in real life, characters are not real people and dialogue is not real conversation.

8. Minimizes direct exposition.

This is a big one screenwriting. If characters stand around and explain the story through direct exposition (which is telling, not showing), then the audience gets cheated out of sharing the experience of those events with the characters, which is how we build a relationship with them and grow to like, love, or hate them. Rather than revealing backstory or though processes through dialogue, try showing the characters make these decisions and take action to illustrating the story. Although there are some exceptions in TV writing and lower budget films, it’s still a standard guideline follow wherever possible.

9. Avoids tired clichés.

Avoid clichés like the plague. Rather, don’t use them at all, unless making a joke (see previous sentence). They stick out like a sore thumb (sorry), highlight lazy storytelling, and, more than anything, each instance bumps the audience out of immersion in the story’s world.

10. Doesn’t reveal major story points without evidence or setup.

Building on previous points, avoid advancing the plot through direct exposition via dialogue, especially when there has been no previous evidence or setup to clue the audience into the characters’ though processes or clue-seeking. It cheats the audience out of shared experience with the characters, delivers exposition clumsily, and leaves the audience out of the loop. Never leave the audience out of the loop. The story is for them, after all.

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No matter if you are a writer, filmmaker, gamemaster, or stand-up comedian, here are the top 10 most important basic points of storytelling you need to bring your story to life.

1. Include a beginning, middle and end.

This occurs at every level. Just as a trilogy has three parts, so does an individual story have a beginning, middle and end. The same goes each and every scene within that story. How can you tell the difference between a beginning, middle and end? A beginning sets up the story. It’s a blueprint or road map to the rest of the plot. In a good story it won’t be obvious. The middle develops the story from the point of setup to the climax. It plays out the “promise of the premise” and shows how the new status quo introduced at the end of act one affects the world of the story. This takes us to the end. An ending centers around the obligatory confrontation between protagonist and antagonist. It concludes by answering all the questions raised in the story, even if the answers are new questions (aka, cliffhangers).

2. Show, don’t tell.

Instead of telling the audience that something is happening, show them by devoting screen time (or page time) to the illustration of these events. Telling (aka “summary”) is not very interesting in comparison to the audience experiencing the same thing. You don’t need to state what is going on directly. The audience will figure it out for themselves, and in so doing will create a stronger bond with the story than if you simply told the audience that it happened.

3. One word: Conflict.

Conflict is the natural result of one character’s desire intersecting an obstacle. Conflict increases proportionally to the amount that each side pushes back. It drives the story forward and keeps the audience interested. Without it, nothing in the plot would be worth mentioning because story without conflict is not story, it’s summary.

4. Make your protagonist proactive, not reactive.

The more proactive your protagonist is, the more invested in him/her your audience will be. They will want what (s)he wants. A protagonist is proactive when (s)he is the one to take charge and initiate events that advance the plot. The opposite of this is a reactive protagonist who responds to events forced on him/her by the plot. A reactive protagonist will not only make the audience feel like something is missing in your story, but they will fail to build a personal connection with the protagonist as well.

5. Have a central core to your story.

Your story ultimately needs to be about something, and that something is the central through-line (also called the “spine”) around which everything in your story is based, especially the theme. The central core brings unity and order to all the elements of your story. For example, the film Love, Actually has a central spine about love, from which it thematically branches off into different types of love. Or the novel Catch-22 whose central core explores the concept of the same name in various circumstances.

6. Know what your story is about.

It doesn’t matter if your story is based around a character, plot or theme. At some point you will need to know what your story is about—not just at its core, but at every level—in order to weave a story around it. For example, on the surface your story may be about a father-son road trip and the hilarity that ensues, but underneath that veneer it’s actually about father-son relationships and an estranged parent bonding with his troublesome child while also exploring other related thematic material, such as what it means to be male in today’s society.

7. It is better to be simple and clear than complicated and ambiguous.

Simplicity creates clear understanding in the minds of the audience. They won’t view it as overly simplistic if it smoothly and adequately conveys your story. A common mistake storytellers use is to try and tell too much without spending enough “screen time” on each segment. Set aside the big picture to work on the simple steps needed to get there. Want to see this point in action? Pick up a copy of J.K. Rowling’s Harry Potter and the Sorcerer’s Stone.

8. Say as much as possible with as little as possible.

Convey maximum information using minimal text (story) to do it. Implicit over explicit. This requires the use of subtext: whereas text is what is said, subtext is what is not said. Without subtext, your story will be dull and shallow. Some subtext occurs naturally but very often you have to work at it. For examples, a brother and sister talking about their lives at college but not talking about the recent death of their father colors the scene very differently than if they were just catching up like old friends. It also tells us their emotional state—that they aren’t ready to confront the truth about their father’s death.

9. Get in late, get out early.

Start as late as possible in your scene or story to provide both audience interest and optimal conflict, and then end the scene as soon the conflict has run its course. This doesn’t mean truncating valuable exposition or foregoing a beginning, but it does mean opening where the vital information starts. And once the scene or story has said all there is that needs to be said, get out! Don’t hang around and dawdle or you will be diluting your story’s final punch. For example, the audience doesn’t need to witness an entire 4-hour board meeting. They only need to see the handful of minutes that that count. In short: focus on where the action is happening.

10. Characters, characters, characters.

Even if you have a plot-driven story, your characters are what make a story really shine. A bland or passive protagonist makes for a boring story. Interesting and unique characters are memorable, if not timeless, even when relegated to smaller roles. Go the extra mile to give each character distinction, depth, and history. Consider writing character bios for each member of your cast and see if it gives you further insight into how to portray them.

Need help with your screenplay, novel, film? Drop us a line. We’re here to help!

Previously we discussed the different ways in which you can compress elements in your story to make it denser and more efficient. Now we are going to discuss the three main categories of compression and how each applies to storytelling.

Compression falls into three basic categories: (1) Structure (2) Character, and (3) Text, with Structure being the most basic of the three and Text the most involved. Within each category are five points, or ways, in which to utilize compression in that category. Before we get into the bread and butter of the discussions, here is a short sweet summary of the 15 points we will address in this article:

STRUCTURE: Events, plot points, story development.

Structure aggressively by having events occur as early as possible.

Aim high, go far.

Get in late, get out early.

Combine events to give each multiple purpose.

Eliminate scenes that do not advance plot or character development, preferably until every scene contains both.

Reduce the cast of your characters to the minimum required to tell the story.

Controlling how information about the character is divulged to the audience, including when and where.

Imply or illustrate characterization.

Imply depth and history in relationships.

Use meaningful character names.

TEXT: The action of the story, including descriptions and visuals.

Remove redundant beats and information.

Create higher text density by converting text into subtext.

Make one element serve more than one purpose.

Don’t say it, illustrate it.

Cut extraneous details.

STRUCTURE COMPRESSION

Involves events, plot points, and story development. The shorter the piece the more compressed it needs to be.

How do you compress structure?

1. Structure aggressively by having events occur as early as possible.
This creates structural compression by giving you the most amount of time to develop the story instead of having the audience wait around for something to happen. The more aggressive your plotting, the more compressed your structure will be and will help you with points 2-5 (below). Inexperience storytellers often take too long to get to the plot rolling or take too long to reach the point of the story.

2. Aim high, go far.
Use an aggressive structure to develop your plot as far as possible during the course of your story, going from point A to point B with minimal chaff between the two. This allows you to get the most out of your plot by granting you the time to explore your theme and its related subthemes and variations to the fullest extent.

3. Get in late, get out early.
Enter the plot as late as possible with as much exposition and introductory story taking place “off screen” before the first actual moment of your story. Doing this creates greater subtext and grabs the audience’s attention right away instead of boring them with a mountain of setups and exposition. “Get in late, get out early” not only applies to your overall plot but your scenes as well.

4. Combine events to give each multiple purpose.
Take one event and give it multiple uses. Although one of the most basic methods of compression, young storytellers usually fail to do this. Film is a good place to observe this point in practice. For example: Johnny finds the gun under his wife’s pillow, which tells him she is hiding something from him (the gun at the very least), but also provides Johnny with a murder or self defense weapon in the future, but additionally sets up the situation to make him look like he is his wife’s murderer when he actually had nothing to do with it. Instead of giving each of these developments their own separate events with dedicated “screen time” for each, we can simply combine (compress) them into one single event with multiple uses.

5. Eliminate scenes that do not advance plot or character development, preferably until every scene contains both.
No matter how cool or interesting a scene may be, if it does not reveal character (preferably someone in the main cast) or advance the plot then it has no place in your story. Ideally, each element will do both, although this is not always possible.

CHARACTER COMPRESSION

Involves cast members, characterization, relationships and character decisions. Prose requires the least character compression while film and the stage demand the most.

How do you compress character(s)?

1. Reduce the cast of your characters to the minimum required to tell the story.
This is accomplished by moving important action and dialogue from minor characters to major ones, or by combining several characters into one or, more often than not, both (the first leading to the second). Unlike long form storytelling, in short form you do not have the time or space to handle a large cast of characters, although you do have more leeway in prose than in film or poetry. In its adaptation from book to film, The Fellowship of the Ring compresses dozens of minor characters into the main cast, making them fuller and more active in the story. Broadway Musicals are especially adept at this type of character compression, as can be seen when comparing Wickedto its original book form and Spamalotto the film on which it is based.

2. Controlling how information about the character is divulged to the audience, including when and where.
A completely uncompressed character would have everything about him/her explained right away with nothing held back. Not only is this dull but it is also an exposition-heavy block to dump on an audience at the beginning. Instead, hold back information about the character for as long as possible without depriving the audience of plot necessities. This will keep the audience interested and increase their emotional investment and the impact of revelations when they are finally made.

3. Imply or illustrate characterization.
Essentially, “show, don’t tell” (in and of itself a natural form of compression). Instead of saying Character A is an alcoholic, show him drinking. Instead of having another character comment on how much the protagonist cares for others, illustrate what the protagonist does that is caring to others. Don’t tell us the character is good at something, show us through his actions and decisions.

4. Imply depth and history in relationships.
Developing as much about a relationship as possible without having to overtly express it on the page or screen influences how your characters interact with each other. Such implications add both depth and implied history to your characters, making them seem more relatable and whole to the audience. If you haven’t made a habit out of writing character bios, now might be a good time to start because this is where they will come in handy.

5. Use meaningful character names.
Throwaway names add nothing to your story, but names which enhance the meaning of the character’s personality, background, and/or role in the story are worth more than any number of words of imagery. A name can convey a large amount of information about a character without ever having to spell it out. For example, if you were creating a mystery story, which name would convey the most information: (a) Bob Jones (b) Billy the Kid, or (c) Professor Pathfinder?

TEXT COMPRESSION

Involves the action of the story, including descriptions and visuals. Text compression squashes description, action, and visuals into a smaller space by using more efficient text than the original—e.g., less is more. This is where we get to the real meat and bones of compression.

How do you compress text?

1. Remove redundant beats and information.
Compacting information into efficient beads of story is the most basic form of compression. A beat is a subunit of a scene which represents the playing out of a single tactic by the character driving the scene. It can also be seen as a small interplay between characters about a single thing. By reducing beats that are repetitive or repeat information unnecessarily you can make your story leaner and stronger by making less say more. Master this point of compression and your story will improve tenfold.

2. Create higher text density by converting text into subtext.
Compressing text increases its density while also creating subtext. This becomes really obvious when you compare the text density of short fiction to that of a novel. Certain forms (such as poetry and film) require higher levels of text density than others (novel, tv series, etc.). Text that is compressed into subtext will make the audience read between the lines more often, giving them more to do mentally and thereby creating greater engagement. Give them too little and you are insulting their intelligence. Assume the audience is equally as intelligent as you and you will be surprised at how much they understand.

3. Make one element serve more than one purpose.
Although scenes are technically elements, this point refers specifically to elements on a smaller, more specific scale than scenes. Essentially, an element is any construct that artificially influences the story, such as events and plot points (as mentioned previously), characterizations, decisions, a chance encounter with a small character, an object or prop, something from the protagonist’s background, or even relationships (although not limited to this list by any means).

4. Don’t say it, illustrate it.
Show, don’t tell. This cannot be said enough. There is a time and a place for summary (or a montage) but for the most part don’t just tell your audience about the world of your story and its inhabitants, show them by example. Unfortunately, this issue plagues the storytelling world of professionals and amateur alike, but it is especially important for newer storytellers to learn how to show—not tell—their story.

5. Cut extraneous details.
Whereas the first point of text compression involved cutting redundant information, this point deals with cutting information that is not pertinent to the story. It may be interesting that the character writes greeting cards for a living but unless it plays into the story somehow that is required for the telling of the story then it only gets in the way and dilutes the plot and/or theme. The shorter the work the more vigilant you have to be in keeping those superfluous details out of your story.

In the quest for perfecting your creative work, sometimes storytellers need help. Contact Storysci to put your project back on the right track.

Just because we saved the subject of compression for last does not mean it is less important than the points discussed in Part 1. As a matter of fact, it is so important in short form storytelling that we dedicated several articles to it, because compression is vital to understanding short form.

Compression.

It’s a mysterious word packed full of meaning. So what is it?

Many writers don’t know what “compression” means in terms of storytelling. Does this make them bad storytellers? No more than not knowing how many color rods are in the human eye will make someone a terrible interior designer. But knowing about compression and how to use it will make you a better storyteller.

Compression makes your story denser by compacting more information into less space. Whereas cutting material out altogether may achieve a similar purpose, by compressing you are not only trimming fat to make your story more lean and efficient but making it denser as well. Compression creates text density through subtext by implying information that is not otherwise made explicit. The audience must read between the lines to determine what is being meant by that which is not said. Therefore:

Text density is essentially how much information is packed into a segment of text or screen time.

Low density text conveys only what is written with little need for deeper thought or examination of subtext: “He moved the chair away from the table.” Genre fiction novels (mystery, western, romance, etc.) tend to have moderate to low text density.

High text density implies a lot of information without having to say much at all and may be used to demonstrate deeper, unspoken subtext: “For sale: Baby shoes, never worn” (attributed to Hemingway). Literary fiction probes the human condition through moderate to high text density.

Short form is most effective when using moderate to high text density.

To see exactly how compression works, let’s use it in reverse on the six word short story quoted above (the one attributed to Hemingway) to decompress the dense subtext packed into that one tragic sentence. Imagine that sentence as a 10-page short story with moderate compression. Now as a 200+ page novel with low compression. Over the course of story we may get a brisk summary of their wedding day, honeymoon, emotional ups and downs of pregnancy, etc., while spending the last half of the story tracking their emotional desolation over having lost a child.

Now let’s compare:

Compression:

(Ultra)
High

Moderate

Low

Word
Count:

6

4,000-5,000

75,000-100,000+

Pages:

<1

10

200+

Minutes
(film):

3

10

120

After all of that, which version would you say was the most effective? The six-word form uses the least text but packs more emotional impact than a single sentence in any of the other forms. That is the power of compression. Saying more with less makes the audience actively fill in the blank, creating greater audience involvement, more emotional investment and thus a more powerful impact.

So now that we’ve talked about compression, let’s list the five most common ways in which you can use it to tighten your story (in order of importance):

Combine several elements with a single use into a single element with multiple uses (this is the very essence of compression).

Remove redundant beats and information.

When writing scenes: start the scene as late into the action as possible, end the scene as soon as possible.

Reduce your cast of characters to only those who advance the story or reveal character, preferably both.

Imply deeper characterizations and relationships through illustration, such as using meaningful names and places.

(A more in-depth examination of these points will follow in our next article: Part 3: The Three Types of Compression.)

Three things you should know about compression:

Younger storytellers tend to use less compression than mature storytellers.

Many writers (especially young ones) dive into writing short form without understanding how it differs from long form, resulting in a bloated short story with low compression like a novel. This approach can work but it seldom results in a piece that is as effective as one with higher compression.

COMPRESSION PRACTICE

It’s easy to put information onto the page or the screen, but it’s another thing entirely to compact that information into less space and have it say twice as much (or more). An excellent way to learn compression is by studying the discipline of screenwriting, where compression reigns supreme. And of course there are also writing exercises, such as the one below, designed to help you flex your compression skills.

Write a one paragraph short story, description or character bio.

Now write a new version of it but condensed down to a single sentence. Try to preserve as much information from the original as possible, implicit or explicit.

And finally, the hard part: Condense your sentence down to seven words or less, preserving as much information as possible from the previous two versions, most of which will now be implied through subtext rather than explicitly stated through text.

Stay tuned for Part 3of our article series on short form storytelling where we will be examining the different methods of implementing compression in much greater detail.

Need help with compression? Storysci is here! Contact us to put your creative work back onto the road to success.

Storytellers tend to receive the majority of their training in long form techniques so this article is devoted to preparing you for short form storytelling, specifically the short story and short film.

What is considered short form?

Short form includes such familiar formats as television (30 minute sitcoms, one-hour dramas, etc.), short stories, short films and poetry, whereas long form includes the feature-length film, novel, and epic poem. Of course there are also forms which fit somewhere in the middle, like the long story, novelette, and 70-minute film.

Although the numbers vary depending on who you ask, here are some quick and dirty guidelines to give you an idea of lengths for short and long forms:

SHORT FORM

LONG FORM

Film:

under 70 minutes

70+ minutes

Prose:

7,500 pages or less

7,500 pages or more

Poem:

up to 2 pages

2 pages or more

Typically a short film is under 30 minutes long but they can run up to 70 minutes. For more information on word counts in prose, refer to Prose Length and Word Count.

Shorter is simpler, but harder

Short form is deceptively difficult. It’s tempting to believe that shorter means easier, and while it does make the story simpler, it actually makes the piece more difficult to perfect. Most writers are accustomed to long form storytelling because that is the easiest way to fully express their ideas. In short form you do not have the luxury to explore every nook and cranny of your idea, so you can only include that which is absolutely relevant and necessary for your story.

In fact, short form is so challenging that many famous literary authors of the 20th century believed that the short story was not only the hardest type of story to write, but also the finest mark of a writer’s ability. Many an author has spent his/her career attempting to perfect the short story. (Short film and poetry have similar stories.)

Short Form is About One Idea

The key to short form is to concentrate on one clearly defined idea and bring it to fruition. The nature of short form does not allow you to cram more than one main idea into a short story without diluting its impact and creating an ambiguous mess. You also do not have the luxury of spending long periods developing characters or fleshing out your B- and C-plots. The longer your story becomes the greater its complexity will be, making it more difficult a story to tell. So keep your story compressed and strong by staying simple and always focused on your main idea.

Only that which is necessary and relevant

Short form is a compressed storytelling format where every ingredient has to carry its own weight. Prose, visuals, events and characters must count absolutely and definitively with no room for extraneous details or events. We call this necessary action. Necessary action means that only material directly relevant to the story should be included. Each element should be lean and efficient. Where possible, make each element count for multiple uses in regards to character, plot and theme.

Why Short Form is Worth the Effort

Although the market for short form storytelling is very select, it can be one of the best ways to improve your craft and learn invaluable skills such as compression (the subject of Part 2 of this article).

A few things you will learn while using short form:

How to tell stories efficiently.

How to say more with less (by means of compression).

How the story creation process works from beginning to end because it takes less time to complete short formats than long ones.

In the end, you may discover a new found joy in working with short form. Not only is short form liberating in its brevity, it requires a smaller commitment than long form and will ultimately lead to a greater understanding of your craft.