If you had invested in Netflix in 2007, when it first began its streaming service, that investment could have paid off big time: A $1,000 investment would be worth more than $90,000 as of Jan. 15, according to CNBC calculations.

"I think Netflix is in trouble when the big guys start coming after them," Laura Martin, an analyst at investment-banking and asset-management firm Needham & Company, said in a previous interview with CNBC.

"We believe the combination of positive revisions and emerging signs of long-term profit potential will yield share price outperformance," says Patterson, noting high viewer numbers for the popular original film "Bird Box," as well as "Netflix's advantages in film; convenience, cost, and global distribution."

If you're looking to invest in Netflix, or in the stock market in general, expert investors such as Warren Buffett, Mark Cuban and Tony Robbins suggest you start with index funds, which hold every stock in an index, offer low turnover rates, attendant fees and tax bills. They also fluctuate with the market to eliminate the risk of picking individual stocks.