We hope this guide has armed you with the knowledge, tools, and resources you need to convince your boss that SEO is a worthwhile investment for your company. We wish you the very best of luck as you prepare to fight the good fight!

Keep in mind that if you need any additional help getting your boss to understand the value of SEO, you’re always more than welcome to contact us. One of our strategists would be more than happy to lend a hand, especially if you’re looking for a reliable SEO agency to partner with!

We’ll leave you with a couple additional resources you can use, whether you’re looking for more ways to prove you need SEO or some extra tools and ideas that can help you make your site better in the meantime:

On-Page SEO Checklist – A checklist designed to help you review each page of your website for completion of crucial ranking components.

250+ Free SEO Tools List – If you’re working on your site’s SEO by yourself, these free tools will help you improve your rankings while saving you serious cash.

CrawlerFX – This free tool crawls your website, analyzes your SEO, and delivers a PDF report in your inbox in less than two minutes. A great way to show your boss where you need help!

CEO’s Guide to SEO – Educate your boss on what SEO is and why it matters in less than five minutes.

SEO Tutorial for Beginners – A guide to help you – or your boss – learn a little more about what SEO really is, why it’s important, and how you can start optimizing your site.

How to Choose an SEO Agency – Finally, this short video will help you determine whether or not the SEO agencies you’re looking at are the right fit for you.

Have any feedback on this guide? Want to offer your own suggestions for convincing a boss to do SEO, based on what’s worked for you? We’d love to hear it! Tweet us @webpagefx and we’ll give you a shoutout right here if we update the guide!