The company will launch both a full touchscreen device and one with a keyboard, though availability of the keyboard-equipped model will follow shortly after the all-touch one.

RIM has previously said that it is in testing with 50 carriers. Heins said Thursday that number is now higher, but did not give a new number. Heins also wouldn’t say if the company would have devices at all four major U.S. carriers at launch, noting that discussions are still taking place.

Heins praised the work his company and new executive team have done to get the first products finished even as 5,000 jobs were being cut. Although RIM is aiming for a device that pleases business customers, Heins said the company has created a device that individuals will want to choose as their smartphone just based on its consumer features.

However, he acknowledged, significant work remains.

“Now we need to get the product out,” Heins said. “We need to prove ourselves.”

Initially, RIM’s devices will go after the high end of the smartphone market, but over time, Heins said, the company wants keyboard and all-touch BlackBerry 10 devices at the mid-tier and entry levels of the market as well. The keyboard-equipped market, in particular, is being underserved today by competitors, Heins said.

“We own the QWERTY market today and we want those guys to be happy,” he said.

As for attracting developers, Heins didn’t announce any new apps for BlackBerry 10, but said the company has a list of must-have apps along with several hundred programs it wants to have in each country, and it feels good about where things stand.

“I think we will be in good shape on the 30th of January,” Heins said.

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