The typical tradeoff for a greener powertrain is higher cost. Electric vehicles, plug-in hybrids, Prius-type hybrids — all come at a price premium. But imagine an engine that promised a 30 percent increase in fuel economy and cost less. Automakers would race to get that kind of paradigm-buster into their cars, right? Well, not exactly. […]

Super Boat International season opener starts this May. We anticipate there will be a strong contingency of Sterling Performance powered teams in Cocoa Beach. Check out Superboat.com for all the details. Superboat champion Nigel Hook will be ready to race in the U.S.A this season and we expect great things.

If the 10-day run of the 2012 Chicago Auto Show is any indication of where the nation’s immediate economic future is heading, Americans can look for a uptick led by the auto sector. “We felt a surge even before we opened the Chicago show’s doors,” said Dave Sloan, general manager of the annual show held […]

The 2012 Progressive Insurance Miami International Boat Show & Strictly Sail attracted 100,917 visitors from around the world – down 3 percent from 2011, when 102,374 attended the five-day show, which ended Monday. Similar to what the industry has been seeing at boat shows across the country, the National Marine Manufacturers Association is hearing reports […]