Social Media Statistics 2012 (Infographic)

To lend perspective on your social media marketing efforts, it helps to understand the size and growth rates of the different social media platforms. The following infographic helps you understand where the different platforms fit into the social media pantheon. Some highlights include:

The Size Leaders: Facebook, Twitter and Google+

The Rising Stars: Foursquare, Instagram and Tumblr

The Steady Freddies: Flickr, LinkedIn, Xing, Yelp

The Child Prodigies: Path, Pinterest and Soundcloud

Cooling Off: Friendster, MySpace, Orkut

The Social Media Statistics for 2012:

This infographic highlights key statistics for the social media platforms. Are there any surprises or omissions?

Tom Treanor is Director of Content Marketing at Wrike, Project Management and Collaboration Software, and the owner of Right Mix Marketing, which helps companies of all sizes succeed through the effective use of Content Marketing, Search Engine Optimization (SEO), Business Blogging and Social Media. Get news and updates from Tom... View full profile ›

I was impressed to see how big Instagram was compared to Pinterest. I guess I’ve been focused so much on using Social Networks to sell products, and seeing Pinterest pop in discussion so often that I naturally started to assume their network was closer to Instagram’s 100 million.

Still, I think Instagram is still an open field for marketing and that’s what we’re building http://nitrogr.am: the social engagement platform for professionals on Instagram.