TASSIMO Privacy Policy

Effective Date: October 26, 2011

This website is owned and operated by Kraft Foods Holdings, Inc. ("Kraft"). At TASSIMO, we recognize that visitors to our site may be concerned about the information they provide to us and how we handle that information. We've prepared this website Privacy Notice to address those concerns. This notice relates only to information collected through this website.

Types Of Information We Collect

Personally Identifiable Information

On our website, we collect certain personally identifiable information about our online visitors. Personally identifiable information relates to an individual consumer - for example, name, address, telephone number and e-mail address. You may provide personally identifiable information, for example, by registering on our site or by entering a promotion. We don't require you to register or provide personally identifiable information to view our site or access much of its content. But if you register, you may use certain additional features like "TASSIMO Updates." Here are the ways we collect personally identifiable information.Back To Top

Registration

To take full advantage of all our offerings, you may choose to register on our site. In the registration process, we request certain information (such as your contact information and age range) so we can provide you with the communications you request, tailor our website to better meet your needs and customize our contacts with you. We also may use the registration information you provide for other purposes to which you consent.Back To Top

Contests, Sweepstakes and Games

Our site may contain notices of contests, sweepstakes and games we are conducting, which you may enter electronically in some cases. We will use the information you provide to conduct the promotion (for example, to contact you if you're a winner). We won't use the information you provide to enter the promotion for any other purpose unless you've agreed otherwise.Back To Top

TASSIMO Updates

When you ask us to send you information about our products and promotions by e-mail, you may provide us with certain information like your e-mail address so we can fulfill your request.Back To Top

"Contact Us" Link

If you e-mail us through the "Contact Us" link on this site, we ask you for information such as your first name and e-mail address so we can respond to your questions and comments. You may choose to provide additional information as well.Back To Top

Shop TASSIMO

When you shop on our site, we request your contact information (such as postal and e-mail address) and payment information (such as credit card number). We may use service providers to help us fulfill your order. We share information about you with these service providers only for this purpose.Back To Top

Tell A Friend

We may give you the opportunity to tell your friends about new products or features on our website. If you take advantage of our Tell A Friend option, we ask you for your friend's and your first name and e-mail addresses. We use your friend's name and e-mail address only to send the information you request we forward. We don't keep your friend's e-mail address or use it for any other purpose. We don't keep your e-mail address or use it for any other purpose unless you've given us permission to do so.Back To Top

Other Site Features

We offer visitors to our website various features for their enjoyment, which we change from time to time. We may ask you to submit certain personally identifiable information so we can provide you with these features.Back To Top

Questionnaires and Surveys

We may occasionally ask visitors to our website to complete online surveys and opinion polls about their activities, attitudes and interests. These surveys help us understand the needs of our visitors. We do not keep any personally identifiable information about you in connection with your participation in a website survey unless you specifically agree to provide this information.Back To Top

Aggregate and Non-Personal Information

We collect certain aggregate and non-personal information when you visit our website. Aggregate and non-personal information does not relate to a single, identifiable visitor. It tells us such things as how many users visited our site, the pages accessed, the information downloaded and the type of web browser and operating system used. By collecting this information, we learn how to best tailor our website to our visitors. We collect this information either through "cookie" technology or with "web beacons," as explained below.Back To Top

Cookies

Like many companies, we use "cookies" on our website. Cookies are bits of text that are placed on your computer's hard drive when you visit certain websites. Cookies may enhance your online experience by saving your preferences while you are visiting a particular site. When you visit our website, cookies are placed on your computer. We use cookies to tell us, for example, whether you've visited us before or if you're a new visitor and to help us identify site features and recipes in which you may have the greatest interest. We collect this information to enhance your experience on our website. The "help" portion of the toolbar on most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie, and how to disable existing cookies. Remember, though, without cookies, you may not be able to take full advantage of all of our website features.

During your visits to other websites where we advertise, we (or third parties) may use certain data collected on our site to show you the type of Tassimodirect.com advertisements likely to be of greater interest to you. Although you may not opt out of receiving online advertisements generally, you may control the collection of data on our site used for targeted Tassimodirect.com advertising during your visits to other websites. To opt-out of Tassimodirect.com data collection for targeted advertising on other sites, click here: Opt Out Now.Back To Top

Web Beacons

Certain pages on our site contain "web beacons" (also known as Internet tags, pixel tags and clear GIFs). These web beacons allow third parties to obtain information such as the IP address of the computer that downloaded the page on which the beacon appears, the URL of the page on which the beacon appears, the time the page containing the beacon was viewed, the type of browser used to view the page, and the information in cookies set by the third party.Back To Top

How We Use Personally Identifiable Information

We may use the information you provide to contact you from time to time. For example, we may (i) send you promotional materials and other communications you request, (ii) respond to your comments or questions, or (iii) contact you if needed while processing a product or service you requested through our website. We also may use the information you provide to contact you for your opinions on our products or the website.

We also use personally identifiable information about you to improve our website features and content and to analyze website usage. In addition, we use personally identifiable information for market research purposes. We also may use Personally identifiable information about you to deliver content that is customized to your interests as we understand them from the information you've provided to us and your activities on the site. This customized content may include product information and promotionsBack To Top

How We Share Personally Identifiable Information

Except as described below, we don't sell, transfer or otherwise disclose to third parties the Personally identifiable information we collect on this website without your prior consent. We disclose information where we think it's necessary to investigate or prevent an actual or suspected crime or injury to ourselves or others or where disclosure is required by law. We also may disclose information in response to a request from law enforcement authorities or other government officials. We also disclose information to third parties we retain to perform services on our behalf. For example, we hire service providers to help us run promotions, fulfill orders you may place and provide customer service. These service providers may have access to Personally identifiable information about our website visitors if it is needed to perform their functions for TASSIMO, but they are not authorized by TASSIMO to use the information for their own marketing purposes.

On our website, we may conduct joint promotions with other companies. We may share with our promotional partners (and their service providers) certain Personally identifiable information as necessary to conduct the promotion. We will not share this information with our promotional partners for any other purpose unless you tell us it's ok to do so.

We reserve the right to transfer any information we have about you in the event we sell or transfer all or a portion of our business or assets. Should such a sale or transfer occur, we will use reasonable efforts to try to require that the transferee use personal information provided through this website in a manner that is consistent with this Privacy Notice.Back To Top

Links To Other Websites

This website may contain links to other websites. We provide these links solely for your convenience and information. Different websites have different privacy practices. You should always check the privacy notice of the specific site you're visiting to understand the privacy practices associated with that site.Back To Top

Your Choices

You can change your preferences for follow-up contacts just by e-mailing us or by changing the information you've provided to us in the "Your Profile" section of the site. If you prefer, you can cancel your registration altogether. E-mail us if you wish to take this action.Back To Top

How We Protect Personally Identifiable Information

The security of Personally identifiable information is important to us. We maintain administrative, technical and physical safeguards to protect against unauthorized use, disclosure, alteration or destruction of the Personally identifiable information we collect on this website.Back To Top

Updates To This Privacy Notice

We may change or update portions of this Privacy Notice at any time. Please check back from time to time so you are aware of any changes or updates to the notice. We will indicate the notice's effective date on the first page of the notice.Back To Top

How To Contact Us

If you have any questions about this Privacy Notice, you can contact us at: