This is a Pyrex measuring cup: I’ll bet you have one in your kitchen right now. Chances are your mother and grandmother had one, too. First introduced in 1915, Pyrex is a brand celebrating its 100 year anniversary this year. How do you keep a brand relevant for...

As a content marketer you understand the challenge of making content go viral. What is the secret? Emerson Spartz has it down to a science – literally. Emerson Spartz is the CEO of Spartz, Inc., one of the fastest-growing digital media publishers with 50 million...

“It’s not enough to know your market,” said Brendan Baber of Brella Productions to a crowd of digital marketers at the Social Media Masters Summit that I attended last month. His colleague David Less added, “The key thing to understand is the user experience.” The...

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Digital Megaphone gives marketing professionals and influencers the opportunity to network, learn and socialize in interactive settings. Digital Megaphone has connected more than 3,000 brand marketers and social influencers through cutting-edge social media summits and challenges as well as interactive blogger brand events.

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