My Surfwatch

desktop interactive

A single page site to generate interest and explain the feature set of my mobile surf report product. The updated product relies on simple but functional utilities layered on top of on strong, vibrant imagery through via a series of transparent overlays. The responsive site design attempts to mirror this brand aesthetic.

A bit about me...

I am an avid student and evangelist of user-centered design principles - I have created or overhauled some of the world's largest online Business & Technology properties. My focus has always been on building functional design systems that creatively solve business problems. Solutions that convey brand & messaging, but more importantly, are intuitive to maximize the possibilities of an interactive medium.