The global acerola extract was valued at US$ 7.4 Bn in 2015, and is
expected to each US$ 13.5 Bn by 2023, expanding at a CAGR of 7.9% from
2016 to 2023.

Increasing demand for natural culinary and medicinal ingredients in food
and beverage products among consumers is leading towards adoption of
acerola extract across the globe. Exploration and commercialization of
acerola extract is thus, gaining traction among food and beverage
manufacturers.

Acerola extract market growth is majorly due to increasing demand for
vitamin and health supplements among consumers, which is further
attributed to growing number of patients with issues such as diabetes,
obesity, hypertension and others. Other factors fueling the acerola
extract market growth include demand for multiple functionality
products, growing inclination of consumers towards convenience food
products coupled with demand for products containing vitamin C,
development of food and beverage product formulations having better
stability and preservation along with high antioxidant properties in
beverages and convenience food products, and increasing demand for
natural ingredient food and beverage products among consumers across the
globe.

However, side-effects due to excessive acerola consumption and high
prices of acerola extract-based products are restricting the acerola
extract market growth.