Selling Obama

Selling Obama

What’s in a Name?

When this set of dolls, named “Marvelous Malia," and “Sweet Sasha,” was...

When this set of dolls, named “Marvelous Malia," and “Sweet Sasha,” was announced, First Lady Michelle Obama shot back that the marketing of her children should be off limits. Although the Ty Inc. toy company initially denied that the dolls were named after the Obama girls, they were soon rebranded as “Marvelous Mariah,” and “Sweet Sydney”.