About This Class

Logo Design Student Work

DESIGN A LOGO THAT GRABS ATTENTION

A logo is typography (logotype) and/or an icon (logo mark) that sets us apart from everyone else. A logo compresses meaning into a small, well composed unit, a unit that will be integral to your entire brand. That’s a lot of pressure for any design! A creative logo design has to be on point, it must be relevant, it must communicate, and it gives your organization a professional, polished, and well-thought-out look.

Whether you're just starting out and need a logo, looking to redesign or update your existing logo, or simply want to refresh your logo design skills, this class is for you!

What we will do in this class:

You will design a logo - for yourself, for a startup, for a friend's or family business, or redesign a logo for company you admire or one you simply don't like.

I am an American artist, designer, educator, and writer. My design studio in Manhattan has earned international acclaim for its groundbreaking multi media work including a Silver Clio, Creativity Platinum and Gold Awards, among many others. My work falls into the categories of transmedia storytelling, collaborative culture, user-generated contents, and narratology. I have an affinity for solitary, nature soaked settings. My ...