Membership

Introduce a tiered structure to your CRM strategy

Memberships are a perfect way to give your CRM strategy more of a tiered structure, with greater opportunity for effective segmentation. Data capture across your venue will be enhanced, giving you greater insight into some of your more loyal customers.

Membership benefits

Better engagement with a key customer segment

Various membership products can give access to exclusive benefits, such as the loyalty programme an exclusive newsletter or even tie in products like tickets and merchandise.