Among the prizes to be given away: a Sam Adams mini-fridge; a Blue Moon cooler table; a Sam Adams 40-quart cooler and party tent and a New Belgium Fat Tire bike.

Tickets are $30 for regular admission or $50 for VIP admission, which includes a private tasting and brewmaster presentation from noon to 1 p.m. VIPers will also get a bunch of swag — bottle opener, pint glass, pint glass lanyard and a T-shirt.

Regular admission will include a pint glass.

Tickets are available at the Blue Chip Gift Box or through Ticketmaster.