Well, these are a bit different than the typical collectible figs, but if this proves to be false, I'll edit this post accordingly. It's true that the presentation, if not the concept, seems below the normal LEGO standard. That's my bad if I jumped the gun a bit on this one. Sorry everyone if I got anyone excited over nothing.

I've been thinking the same thing, the images do have a fake quality to them, however, it may be the result of a rush to meet deadlines (marketing, production). If it's fake, someone put in a lot of time and effort. Superman's hair in a new color? Blue boxing gloves? New printing? Etc, etc.

At this level of advertising, for such a colossal client, nothing gets rushed like this. No one rushes different fonts, resizing fonts to an almost unreadable degree, and extremely poor photography.

The minifigs would have either been on the traditionally 3x4 mini fig stands, not on a 6x40 dark grey plate or they would have been the computer generated versions that show them twisting, turning, and bending like on the lego.com site.

This looks to me like a slide from an internal presentation (like in PowerPoint or something), rather than a full on press release. So, I am inclined to believe this is true but we may find the final product is different. Like leaked prelim pics that we've seen in the past. No doubt the real confirmation will be if we find the pics are forced removed in the next day or so.

They look so cute. The minifigs would have either been on the traditionally 3x4 mini fig stands, not on a 6x40 dark grey plate or they would have been the computer generated versions that show them twisting, turning, and bending like on the lego.com site.