What's the Secret to Selling Your Alaska Home Quickly and for Top Dollar?

If want to sell your home for top dollar, it all comes down to your pricing strategy. What we're going to cover today could be considered top-secret information because these techniques have helped thousands of our clients sell faster and for more money than the market average. The days of doing a CMA and dictating to the seller what price they should list at are over. We look at pricing as a joint decision between us and a client. Our job is to present the information to you so that you can make sense of it in order to understand why we want to put a certain price on the home. Our clients understand how real estate pricing works simply because we take the time to go over it with them! Don't worry about being totally unrealistic about the price you want to get because we're going to let you know. We're going to tell you what you need to hear, not necessarily what you want to hear. This is to benefit you and the sale of your home.

When we sit down to find a price, we pull from three groups of properties. Preferably, we will look back to find five recently sold homes that match the criteria of your home. Then we'll take a look at five or so pending listings if we can find some that match your criteria. Finally, we are going to pull as many active listings that fit the criteria of your listing as possible; since this is your competition, we want to use it as a guide for pricing. Simply put, we want to price your home competitively against our competition because buyers are doing comparison shopping online. If your home is the highest priced in your price bracket, it could have devastating results. Many home sellers think they can just come down later, but I'll explain why that's a bad idea in a future video! If you have any questions about how to competitively price your home, or if you have any real estate questions of any kind, please don't hesitate to reach out to us. We would love to hear from you!

Why work with us?

Madden Real Estate is a unique concept for the Alaska real estate market. The first of its kind in Alaska, Madden Real Estate (MRE) is a locally owned, team-centric real estate firm specializing in residential, commercial real estate sales and exceptional client service. For the past four years, Madden Real Estate has been ranked as one of the top 50 teams in the U.S. according to the Wall Street Journal.

What our clients have to say

"Our beautiful new home had gone unsold after months on the market with another real estate firm. We turned to The Madden Team, and they enthusiastically showed us what they could do to help us connect with buyers. Within a matter of weeks, a happy new homeowner was moving in!!! We were so pleased with the whole process and can't wait to work with the Madden Team again soon!"

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"The Madden Team went over and above what I expected from an agent. I was offered a new position with my company and needed to sell as soon as possible, to close on another home. They immediately started the process and got the house listed and helped with setting it up to show. Within 2 weeks we had a full offer and the process went as smooth as expected. The team went far beyond expectations and helped with inspections and setting up appointments for some minor repairs. If you want expert help in purchasing or selling a home contact The Madden Team."

Client Audio Testimonials

Laura -"First of all, they sold my house very quickly at a fair price. They did all the legwork so I really was able to go to work and focus on what I needed to focus on in my life. They helped me buy a new house and they managed to coordinate both the sale and the purchase of my new house all on the same day. On one occasion Greg Merdes came out at 26 below zero to find the waste vents for our septic system because my husband was unable to do it. And so Greg borrowed his equipment from someone, came out, dug around, and found the waste vents and marked them on his own time and on a Sunday at 26 below zero. He did not have to do that."