The showroom – comprising a living room, kitchenette and bedroom – gives prospective owners an idea of “what it means to have an Oakwood”, said Dean Schreiber, managing director, Asia Pacific, Oakwood, at the opening on January 10.

He added, “We seek to create a living space that a discerning traveller looks for, whether for work or leisure with the family. It will be a place that has everything the traveller needs to be comfortable and well taken care of, as well as to empower him or her to experience all that a destination has to offer.”

From a Nespresso coffee machine, a B&O bluetooth speaker to a marble-clad vanity or custom-made bathroom tiles that absorb odour, the space highlights modern, elegant and functional touches that guests would appreciate.

In addition, The Oakwood Showroom will also be a test bed for new building materials and technology as it continues to increase its footprint.

For the year ahead, Oakwood will be opening new properties across Asia Pacific including Phuket, Pattaya, Phnom Penh, Cikarang, Hanoi and Sanya, according to a spokesperson.