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Rotorua mayor Steve Chadwick is promising a new industrial park, five new subdivisions and an inner city and district housing policy if she is re-elected in October.

Mrs Chadwick made the first of her election policy announcements at the Rotorua Chamber of Commerce AGM tonight, however she could not announce any more details around the new developments at "this early stage".

Her announcement was made as part of a speech, the majority of which promoted the Rotorua Lakes Council's efforts to reduce debt and balance the books, and what she called her "open books approach" to the council's finances.

She also signalled her "open for progress policy" touching on five key points - an inner city and district housing policy, five new subdivisions in 2017, an industrial park development and secured long-term funding for the four-laning of Te Ngae Rd to the airport.

The Rotorua Daily Post asked Mrs Chadwick for more detail about her proposals.

"We definitely need a new industrial park, it's a need for Rotorua. These will get underway when I get back in.

"I can't tell you where right now because the developers will announce that when they are ready. But it tends to be largely eastside and it links in with the funding we are asking for Te Ngae Rd.

"These are very high priority projects if I get re-elected.

"I think it's quite exciting we would have a new housing plan for the district that will included an inner city housing plan."

She said the projects were on the books at the moment, but she wanted to give them a much higher priority if she was re-elected.

"I'm giving people an indication of where we want to go. We are not a fast growth area, but we are seeing growth here and that's why we need to move on this now.

"We will keep an "open books approach" matched by an "open for progress policy" and this will be managed by continuing with sound and prudent financial management," she said in a subsequent statement.

"Council will keep rates within local government inflation levels. We will set capital priorities with the community, the Te Tatou o Te Arawa Board and newly elected rural and community boards. We will continue to reduce the business differential annually," she said.