Manchester Gin appoints sales director to push international growth

Manchester Gin has appointed Justin Horseman as sales director to drive the brand’s growth strategy management of its UK and global sales.

Horseman has nearly 20 years’ experience in the drinks industry and was previously head of export and marketing controller at Global Brands.

Co-founder Seb Heeley said: “Justin is the perfect appointment for us at this crucial point, when we’re expanding our reach internationally.

“He’s a great fit for the team, and we’re looking forward to the experience and creativity he’ll bring to the role and to the business.”

Horseman added: “The team are awesome at Manchester Gin, as are the spirits, so this is such an exciting opportunity to be part brand has already experienced unbelievable growth in such a busy category.

“The plans for the future are fantastic and I’m really looking forward to joining such a vibrant team, to support the business growth in the UK, across the European markets and beyond.”

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I know how wierd this might seem but I often think that the opening of a new distillery is like the launch of a new submarine. It is unveiled in all its pristine glory in a blaze of publicity and fanfare.