"We're really fired up about launching Smart Reply because this technology surpasses traditional CRM solutions that simply send a text heavy email with little imagery that oftentimes doesn't contain the actual information a customer requested," said Brad Perry, DealerSocket co-founder and CTO. "Smart Reply innovates the internet lead process by empowering dealerships to respond to customers with the exact information they requested and add suggestions based on vehicles in their inventory. And, customers can easily view all of these details, satisfying their needs and simplifying the process for dealerships."

Smart Reply joins DealerSocket's robust solution suite, further streamlining auto CRM by giving dealerships an added edge to satisfy tech savvy customers who increasingly use mobile tools like Wi-Fi and smartphones to shop. Along with Smart Reply, the recently released Smart Workplan enhancement works in conjunction to provide dealerships with a smarter internet process. Watch the Smart Reply video to learn more.

For more information about DealerSocket Smart Reply, please visit DealerSocket.com. You can also call (877) 888-8048.

ABOUT DEALERSOCKET

For ten years, DealerSocket has provided the automotive industry with the most comprehensive Customer Relationship Management (CRM) and training solutions available, allowing auto dealers to save time and money, and improve sales staff effectiveness, with one consolidated product. With the power to manage sales, service, CSI, marketing and training, DealerSocket is the complete source for all customer-facing automotive dealership departments.

DealerSocket's core CRM is enhanced by a powerful, customer-facing Mobile Portal application to keep in contact with customers and prospects via all mobile devices, a data-mining tool called RevenueRadar, an online process-training university called CarMind and an efficient CallCenter solution. These products can be used alone or in conjunction with the core CRM solution to provide an end-to-end marketing and revenue-producing engine. More than 100,000 users at over 3,000 auto dealerships throughout the U.S. and Canada now leverage DealerSocket's automotive CRM solution to optimize and manage marketing activities, sales processes, customer satisfaction and retention and service-department operations. For more information, call 877-888-8048, email sales@DealerSocket.com, visit DealerSocket.com, like us at Facebook.com/DealerSocketCRM, or follow us on Twitter at @DealerSocketCRM.