Skills (4)

Which first mental image provides your message with the greatest impact? Which words are most likely to persuade your customer to take action? What information should you leave out? How should you close?

Whether you’re writing copy for an advertisement, brochure or website, your copy MUST account for every one of these factors (among several others). That said, Tom will use all the tools in our copywriter’s toolbox to write copy that excites your customer and persuades her to buy from you.

Keywords

My Snapshot

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