The worldwide mobile
advertising market will hit two significant milestones in 2016, according to
new figures from eMarketer, surpassing $100 billion and accounting for more
than 50% of all digital ads for the first time.

The
$101.37 billion to be spent on ads served to mobile phones and tablets
worldwide next year represents a more than 400% increase from 2013. Between
2016 and 2019, the last year in our forecast, mobile ads will nearly double
again, totaling $195.55 billion. That figure will account for 70.1% of all
digital advertising as well as more than one-quarter of total media ad spending
worldwide.

InternetRetailing
Partners with Clarion to Fast-Track International Expansion

Today, on the final day of
IRX 2015, InternetRetailing Media announces an exclusive new partnership with
leading global event organisers Clarion Events. The collaboration will see the
award-winning InternetRetailing event series expand overseas.

Clarion operates over 200
events in 35 countries from offices in the USA, Germany, Brazil, Singapore,
UAE, Turkey, Netherlands, South Africa and the UK. It has an impressive
portfolio of retail, payments, gaming and transport trade shows attracting
thousands of specialist online businesses every year. With internationalisation
intrinsic to the multichannel retail industry, Clarion’s network and extensive
reach will provide a platform for a successful partnership.

Outdoor grows 6.4% to £258.8m in Q2

The UK's outdoor advertising industry returned to growth in the second quarter of 2014, propelled by transport and digital spend, according to new figures from the Outdoor Media Centre today.

For the quarter, the headline total reported across all outdoor is £258.8m, which represents an increase of 6.4% year on year, and is the fourth biggest quarter ever recorded for outdoor.

Digital revenues amounted to £68.3m, up 30% year on year, the biggest quarterly digital revenue on record. Digital accounted for 26% of the total.

Mike Baker, chief executive of the OMC, said: "It’s been a good quarter, with transport and digital driving growth. We have now seen growth in nine of the last eleven quarters. Digital growth is on the march again, reflecting the continued confident investment by media owners into new plant.

Categories are to be announced soon and entries to open shortly after, so stay tuned!

The definitive awards for the ecommerce industry return in 2014 for another night to recognise the achievements of those who are raising the bar. Ecommerce is constantly growing and evolving, and we're no different. For 2013 we were delighted to unveil new categories that reflect the diversity of the industry. New categories covered retail, telecoms, financial services, travel, events and more.