About Me

Tracy Gimpel – SEO Copywriter

I have been a professional copywriter since 2007. Previously, in high school, and then in college, I was the English geek who enjoyed writing, proofreading, and editing papers.

Yes, I’m “that girl” that everyone used to “look over” their 10-page research paper. I’m not complaining, though; I can spot mistakes a mile away.

Through the years, I have not lost my love of four important things:

The written word

Communication

People

A sense of humor

I have found that the four should be working together, but often, they aren’t – and therein lies many of the problems that I see on websites, blog posts, and other forms of communication on the Internet.

When you are a copywriter, you are speaking to real people who need to hear real messages. People want to be touched emotionally and only through that connection will your message be heard (and acted upon).

I don’t believe in “hardcore” sales copy that is pushy and arrogant.

Why? Because most people hate that attitude.

Instead, you want to reach out and grab someone by their heart – the place where the decisions are made. Don’t overthink it – just remember that people really want to be talked into buying something. And that’s where I come in….

I love what I do

I have worked for people all over the world, writing blog posts, editing, proofreading, managing clients and teams, hiring and firing, and more. I’ve worked for startups or small firms that need some help – and I’ve loved doing it.

If you are struggling to get your content together, or you already have a content problem, talk to me so I can help. I have helped firms manage their content from start to finish, so this is not new to me.

If you need an opinion or an hour of my time, contact me and let me help you figure it out. Let’s get started so you can have the assurance that your site is exactly what you want and need!

How can I help?

If you’re not ranking in Google, let’s take a look and see what might be wrong. Copied content? I’ll find it. Bad SEO practices have you lagging behind in rankings? I’ll spot it for you. Short, shoddy content? I can fix that for you.

If you need an opinion or an hour of my time, contact me and let me help you figure it out.

Let’s get started so you can have the assurance that your site is exactly what you want and need!