Prelamode is the official platform to keep up with your favorite high-end fashion brands. Having a Prelamode account allows you to stay up to speed with the fashion houses you're interested in with anything from new collections, new stores, sales, collaborations, etc.

Your friends can follow your "closet" where they have access to see what you're into and what you've been buying. People can be influenced by and follow your closets and you can follow whoever's closet's you're into.

Right now Prelamode is only for the high end fashion accounts, but will eventually expand into all fashion realms. The benefits of this new innovative platform is a chance for brands to focus on connecting with their consumers first hand. What I love most about this site is with Facebook becoming more commercial by the update, Prelamode is a place for all true fashion lovers to unite and stay in-the-know in a more official and exclusive way.

Eventually, corporations will be able to upload themselves at their own speed and directly to prelamode.com.

Friday, December 20, 2013

Wave Chapelle aka Wave came out of the cut with an immediate remix of The Devil Is A Lie, Rick Ross and Jay's latest track that dropped yesterday. Wave is only 19 and coming out swangin, just sharp. The production speaks for itself.

Friday, November 22, 2013

I had the opportunity to reunite and mesh worlds with an old friend and fellow thespian, Nic Mora. I have known since we produced Willy Wonka x Alice in Wonderland, that she was gifted and made for the entertainment industry. It is without a doubt in my mind, her natural habitat. Not only was she one of the very first I let into my work-world on such a personal level, but having her company this past weekend was inspiring. She wanted something different, so I put my A.Sue twist in the mix by putting her in outfits I knew she'd never be caught in unless we were having a shoot in my apartment. Stay tuned for the results! In the meantime, check out Nic's NEW SITE, Give Me Mora. I'm featured in the latest segment WOMAN ON THE RISE!

Friday, November 15, 2013

The art pulled from such a dark place makes me hold a high respect for this project. Everything from the song. to the exorcist element mixed with the perfect glamour & minimalist wardrobe. Don't know if it's from feeling a type of way, but my favorite Rih video... ever.

Thursday, November 14, 2013

If ya ain't know well ya know now. For those of you have been following my blog- first of all, thank you. Secondly, you'd know that I been on sporting UPTNY for my uptown triLLas. Two summers ago I was put onto 40oz Van through friends of his that showed their support by contributing to his movement. 40 and his partner Diego are so talented and I'm so happy for the success they've reached since I first met them.

We're on our Worst Behavior. The OVO crew just dropped the video for the song "Worst Behavior" from the latest album Nothing Was The Same. If you haven't copped it yet, you're sleeping. If you have it, you know how epic this song is. The video was shot in Old Bull / Dennis Graham's hometown, Memphis. If there is one reason I could give you to watch this video, it's for the Old Bull's mustache. Unruly.

You know me, you know me, I'm liable to do anything when it comes to that you owe me! We all just want the credit where it's due. With that being said, incredible candid behind-the-scene photography by Matt Henry (@mathiashenry), with UPTNY and 40ozVan seen on Isis (@ovoisis). The merging of the worlds is real out in these skreets.

You know it's real when you are who you think you are.

OVO is just trying to influence a generation that's lacking in patience. Overly focused it's far from the time to rest now... Cop the album.

I had the opportunity to go to the Macklemore show in MSG tonight on behalf of Buffalo David Bitton, and I have to say I think I'm in love. I rocked Buffalo head to toe- my jacket and my jeans were #InTheBuff which I could maybe say every day lately. You can tell he's a good dude with true talent that has good intentions he'll utilize with his influential power. He has a live band which always gets me going, and he sounds just as good live as he does in a studio production. My respect for artists sky rocket when I get to leave their show inspired. The above quote was the one that stood out to me the most tonight. I think it's mostly because I've been such a fan of Weezy for so long.. I remember wanting to write to him when he was in jail (yikes). I guess it was the reference to an artist I once appreciated so deeply mixed with the message of his path to realizing that he doesn't need all of those vices to be creative. It definitely speaks volumes.

Wednesday, November 13, 2013

I was reminiscing with a friend earlier about the days we used to walk into the Sharper Image stores and want everything in there. I'm sure most of my readers remember this time of their life vividly.. Sharper Image was tech heaven. The brand dropped a video that went viral today entitled, Betty White's Man Cave. If this doesn't make you want to shop Sharper for the holidays, I don't know what will.

With that being said, for those of you who don't know, I've worked at an extraordinary company called Iconix for four years and merged from PR to Marketing, with a rare opportunity to start my career straight out of high school. I've been fortunate enough to be a part of the company as the portfolio expands, and I couldn't be prouder to experience it all first-hand. It's been my job, but also my education since the first day of my internship. We started with only acquiring fashion brands but have branched into character, with the acquisation of Peanuts Worldwide and then into electronics when we bought Sharper Image.

I'm not going to sit here and write a basic review about the production below, but rather put a personal twist on it because, that's just what I does.

I've been on photoshoot, commerical, and tv sets from a very young age. Something I cherish so much about my life is the level of talent that I'm surrounded by when it comes to my family, my friends, and platforms like Instagram, where you have the ability to see everyones creations and what they wake up every day for.

My Aunt Dari, on this blog goes by "Fashionaunta" (the aunta to my 'nieceta'), is the Chief Marketing Officer of Iconix and somebody that I've idolized from a young age, but even more so as I study her through the growth of my career. She's the Anna Wintour of Iconix, so bow down.

The producers of this piece are some I've been able to able to grow up with and be inspired by since my early childhood. The family has evolved into a creative machine movement with an eclectic eye that keeps the culture of their craft true to its roots with a twist of a modern day if not futuristic concept and art. I've written about them before, but if you don't know.. now you know, trillas. BRAKHAX2.

Last, but certainly not least.. the below production was written by my father. I can't really find the words to describe how happy I am to see him back in his natural habitat, the arts. He had a successful run of a career as a stand-up comedian and with that being said, you can only imagine my childhood. (Awkward silence.) I love you, Daddy!

Jhené Aiko's voice is so soothing, I swear she has yet to be on a song I don't like. Here, she collabs with one of my personal favorites, Kendrick Lamar, and this song is just as good and catchy as the rest. It's off of her latest project & EP, Sail Out. If you're in a mellow mood, or if you've had recent experiences where the timing just wasn't right and you're in pain.. this is music for the soul. The song breaks into a transition of different sounds and melodies that keep you captivated. As always, hope you enjoy this as much as I do. Great production.

Wednesday, November 6, 2013

As some of you may know, I work as a Junior Marketing Manager at an amazing company called Iconix. Not only am I so honored to be following the footsteps of an idol, my Aunt Dari, but I'm thankful to come from such a gifted family. Tonight, my cousin and I joked about the SAT's. I truly believe that college, this system after high school, and whatever comes after, is optional. It's not about degree's anymore. It's about art, chasing the feelings that excite you, and following your dreams.

I couldn't be more proud of my cousin, Stevie Steel, who stepped out of her comfort zone and genuinely surprised me with this act. The character she plays is so polar opposite of who she is in real life that I am really taken back at her ability to grasp this character. Take a few minutes of your time to watch this short film that was done a little over a year ago. For those of you who don't know me, my cousin has been like a sister to me through my upbringing. She's spent her whole life following her heart.

Wednesday, October 30, 2013

You already know I'm the biggest music freak. I'm not religious, but music is my religion, sanctuary, back bone. I had a friend staying with me recently who looked at me, shook her head and said, "music affects you way too much." Is that even possible? Music is life.

With that being said, I've been a fan of Jhene Aiko since she started featuring on dope songs with the latest dudes in the hip hop game. She's always on the smoothest beats and her voice is soothing. I finally discovered a song that's Jhene alone- and it's genius. Apparently it's old, but it's new to me and truly rocked the fuck out of my night.

Saturday, October 26, 2013

This video totally got me by surprise when I checked it out, I instantly vibed with the fact that the scene was on a mellow tip so you got to focus on the production and also see how much fun was had in the process of filming. Do what you love, love what you do.

The homie Boston has started a Vlog series. He's been on his music grind for a minute now and his flow is always toooo smooth. You guys know I only post what I think is genuinely dope, so take two minutes of your time to check out the first of the series titled "Talk To Me Nice".

Wednesday, October 23, 2013

It all sort of comes back to what I bring up from time to time about everyone craving their team, their "pack" in life. The team of people that they can count on as their soul family, to be loyal and merge talents in order to rise and succeed together. I've learned that this is a common denominator amongst my generation more-so, but also for the one before us, as I've become more rooted in New York. I don't think this is something "new", but I definitely think over time people have become too caught up and in a way, lost sense of reality and what life is truly about. I really love supporting the things I think are dope because these days it's so much easier to be seen and heard...Why not support the homies and their hustle? These days we have the ability to expose and discover hidden gems... We are the new media.

Bonafied was established in New York. It's a lifestyle brand with various elements including; music, fashion, and management. Their focus is to put out quality material in an innovative approach. The Bonafied team prides themselves on being raised on the streets of New York City. One of their motto's is "From the streets, for the streets." They let their work speak for them, not saying much themselves and use creative expression to send the messages they have. Bonafied is just one of those things you'll have to hear about on the streets.. word of mouth. Follow the movement..

Sunday, September 8, 2013

This minor hiatus is now over, with musical inspiration and revival from a song I accidentally stumbled over today on Soundcloud- a remix to Chris Brown's song Love More ft. Nicki Minaj. It's safe to say that I love this version 100x more than the original. It's been on repeat since I discovered it.

This girl better blow up for this, deservingly. If there are ever remix's to songs- they should be done as well as the following.

AYDEN. This girls swag, voice, and overall essence is captivating. The harmony she included is on point. I hope you enjoy this remake as much as I do.

Sunday, July 14, 2013

I have to say that today is a sad day for America and the family, friends, and supporters of Trayvon Martin. The trial ended yesterday, but the story has not. I think it's safe to say that the masses do not feel justice was served yesterday, and that's why we have to use our energies to remember Trayvon, keeping him alive through standing up for what's right. My dad once told me, "When right stands up, wrong don't stand a chance."

Another relative of mine wrote something on point. "Justice System??? Maybe we need to come up with a new name." We do. And that name starts with mine, yours, and everyone who knows 'right' in their heart.

Friday, July 12, 2013

First Yeezus and Born Sinner.. and then Jay-Z snuck one up on us. Since becoming a New Yorker I've gone back and listened to all of Jay's work. I find it easier to comprehend and relate to living here, and also craving the same level of success. He isn't a business man.. he's a business, man.

I think Magna Carta Holy Grail is great. I feel sorry for the people that can't appreciate it. What people have to realize is that Jay doesn't have to rap for a living anymore. He makes music for the passion and as a form of expression. If you're comparing it to all of his other work you're doing something wrong. I appreciate the succession of the story. His past work has made him who is he is and influenced his artwork today-and he collaborated with a forceful team that helped put this project together.

Music never stops..

I'm not mad at this album at all, it's been on play start to finish every day for the past three days..

Wednesday, June 26, 2013

It's true, women love Beyonce. She's lead an extremely accomplished life and we've grown up with her, seeing her transform from a young lady to a woman, a mogul, and still remains humble and carries a power filled relationship so many of us look up to. Beyonce and Jay have expanded their realm of music and turned themselves into business'. Hater or not, you know they're doing a few things right.

Meet one of my new favorite and regular shirts until further notice. WXMEN LOVE BEYONCE by Been Rare. The quality of these clothes is insane, I'm always feeling good when I wear this shirt.

The shirt was inspired the recent wave Drake caused with the release of his song "Girls Love Beyonce". OVO sound or drown..

This will not be the only Been Rare item you see on my site, mark my words.