Category Archives: trade show

Whether you sell toys, jewelry, housewares, apparel, or pet supplies, exhibiting and merchandising your products at trade shows and conventions such as the Global Pet Show in Orlando, JCK Jewelry Show in Las Vegas, MAGIC Show in Las Vegas, or the International Housewares Show in Chicago can be a great way to meet buyers, customers, brand […]

Trade shows, conventions, and expos provide companies, brands, and entrepreneurs with the perfect marketing opportunity to showcase and sell their services, products, and capabilities while also meeting face-to-face with potential customers, brand influencers, affiliates, buyers, journalists, and clients. To maximize the many benefits of exhibiting at trade shows, exhibitors need to properly plan for the […]

Whether you’re a trade show “newbie” planning your first trade show exhibit or you’re a seasoned vendor, we all get a little stressed sometimes and perhaps a bit shy about networking. Now that you’ve confirmed your booth space, your goal is to maximize your time and networking efforts to meet potential influencers, affiliates, and ultimately, […]

Five Tips for Tradeshow Success Have you ever signed up to be an exhibitor at a tradeshow, paid your deposit and then wondered if the whole process was an exercise in futility? Does it really pay to display your merchandise at an industry event? The answer depends on how you display your wares. No matter […]

Discover how slatwall for tradeshow exhibits and displays can transform your tradeshow booth Do you know which materials you need for your next #tradeshow #display #booth? After registering as an exhibitor at a tradeshow, the first thing you need to consider is how you will merchandise your wares for maximum impact. As far as display materials, there […]

After you’ve paid your deposit, the next step is to map out your tradeshow display strategy. Regardless of whether your product is small and easily transportable or large and impractical to cart from one city to the next, there are some tried and true tips for making sure your tradeshow booth display stands apart. Here […]

Whether you are a seasoned tradeshow exhibitor or new to the trade show circuit, this post should help you budget for your next tradeshow. Much like managing a household budget, business owners must consider revenue streams and available cash flow before embarking on any form of marketing–including displaying products at a tradeshow. But rather than […]

Whether you’re new to displaying products at tradeshows or are a seasoned exhibitor, here are five things you may or may not know about what to do to ensure trade show success: You may expect to plop down your deposit, ready your display space and prep materials to showcase your wares in order to […]

(Part 2 of a 2-Part Series) According to Trade Show Executive Magazine, trade shows are a $25 billion dollar per-year business. This is due in large part to certain business owners, who spend their entire year on the trade show circuit. But you don’t necessarily need to attend every available trade show to take advantage […]

(Part 1 of a 2-Part Series “How to Prepare for Trade Shows”) While virtually any business owner could potentially build his or her brand by participating in an applicable trade show, exhibitors who offer goods tend to do much better than their service-providing counterparts. The reason for this is because people like to see products […]