Gone are the days of your prospect meeting you for the first time in your office to then only learn all about you.

These days social media and Google searches accelerate that consumer due diligence ten fold and if you’re not maximising those channels you blend into the beige background of being a commodity like everyone else trying to gain more share of wallet within your industry.

This space of nurturing is called a Platform. Like standing on an old soap box with a megaphone, your platform is the stage that you build to get your message out, and it requires a business approach to gain a sufficient ROI.

Here are 5 Tools to Help You Get Your Message Heard, that My Team Uses Every day!

LinkedIn – this is by far [still] the most underrated tool available to sales professionals today. LinkedIn allows us to zero-in with laser like focus on specific niche markets and connects with them in large numbers every week, and add a...