NYSE boss goes `househunting' in China

STOCKS With Asian markets outperforming bourses in the US, the chief executive of the NYSE Group is taking a trip to try and discover how to get in on the action

AP , NEW YORK

NYSE Group Inc chief executive John Thain travels to China next week on a mission to lure more listings to the world's largest stock market. The trip also has another purpose, almost like house hunting in a new neighborhood.

Thain, who has been at the helm of the New York Stock Exchange for three years, has his eyes set on Asia as the next step in his plan to build a global financial marketplace. The NYSE's US$13 billion combination with the Paris-based Euronext exchange is expected to be approved soon by European regulators, setting up a shareholder vote there on Dec. 19.

The NYSE now trades shares of only 31 companies from Taiwan, China and Hong Kong. But Chinese companies have been among the NYSE's hottest initial public offerings this year, and persuading more to list could make it easier for individual investors in the US to gain access to their shares.

"Over the next three to five years, we will become global and more diversified. The next logical spot is Asia," Thain said. "At some point we want a position in the Chinese market and in the Indian market."

He isn't alone. Rival Nasdaq Stock Market Inc this week announced its making another bid for the London Stock Exchange, and CEO Robert Greifeld also believes Asia remains a necessity to go global.

The Nasdaq has been a thorn in Thain's side this year, taking increasing market share in executing trades for NYSE stocks. This comes at a time when both exchanges are looking to broaden their revenue stream from listing foreign companies. But an increasing number of them are choosing to list their shares in London, Hong Kong and elsewhere because of perceived tougher US regulatory environment.

US Treasury Secretary Henry Paulson is trying to address those concerns. He said on Wednesday that US regulators must ease rules requiring public companies to test internal controls under the Sarbanes-Oxley reform law, a move that would help the NYSE keep and attract business.

Thain will spend time meeting with some of China's biggest companies in Beijing, trying to persuade them to join the NYSE. There are currently 18 companies from the People's Republic of China listed on the exchange, with a combined market value of US$458 billion.

The first international trip Thain took after becoming chief executive in 2004 was to China, where he met Chinese Premier Wen Jiabao (溫家寶). He's been back every year since trying to drum up business.

Still, Thain is realistic about the challenges he faces. While the NYSE already has a memorandum of understanding with the Shanghai Exchange to share information and technology, he knows it could be years before China opens its doors for one of its financial markets to strike an alliance or be taken over by a US based exchange.

"The CEO of the Tokyo Stock Exchange, when he heard about NYSE/Euronext, himself said that it was a great combination that would make a logical partner for them," Thain said. "If you think about it, we'd have dollars, euros, and yen -- the three main currencies of the world."