Worth a Look: EarthAccounting.com

. Consumers had a tool to tell quickly and easily tell, at the time of purchase, if the product or production methods resulted in significant adverse environmental or social impact?

. The complex information of this impact could be presented by as a scoring based personalized set of preferences?

. People finally had an economic tool which through purchase would compel corporate practices toward sustainability not just profit?

This website contains a recently patented tool called the Universal Ecolabel which can perform all these functions and more. It even allows the individual consumer to monitor his total personal/family environmental footprint over time.

In coming months interactive website activities are envisioned that will provide consumers the opportunity to educate themselves and others as well as contribute to a growing body of sustainability knowledge