Let's face it: Kim Kardashian is a genius. She knows exactly how to stay in the headlines. Being seen with her "friend" Kanye West the day after he dropped a track about being in love with her made everyone's heads explode. But this morning on Today, she refused to discuss Yeezy, saying that she's been friends with him for years, "but you never know what the future holds." Uh, more publicity? (In the clip above, she disses Ann Curry, sniping, "I'm glad it's not Matt doing this interview." Right, because he would force you to answer questions.) Also note that all of this has been timed to coincide with the fact that her show returns this weekend. Anyway! Two self-involved people are a match made in heaven, no? Kimye forever.

By the by, the people behind cold medicine Theraflu are not pleased that Kanye West calls his new Kim-krazy track "Theraflu." (Lyrics: "Way too cold, I promise you'll need some Theraflu.") Fools! Your brand is now on the lips of millions. A partnership could be amazing: Sneezy? Be Like Yeezy. Reach for Theraflu™. [TMZ]

Justin Timberlake is a singer, dancer, actor, spokesperson for Omletteville, and now, jewelry designer. Apparently he was working with Jessica Biel's stylist to find a ring, but then "went rogue" and designed it himself. Six carats, vintage-inspired, not bad. [Us]

The elegant and slightly icy Nicole Kidman is in talks to play the elegant and slightly icy Grace Kelly in a new film Grace of Monaco. The period piece would be directed by Oliver Dahan, who directed Marion Cotillard in the Edith Piaf biopic La Vie En Rose, and it's being compared to The King's Speech, in terms of tone. One thing that might be a little off? Grace Kelly was 5'6"; Nic is 5'11". [The Hollywood Reporter]

What do you give the Prince who has everything? Kate Middleton is supposedly giving Prince William a portrait of herself. But can a painter's brush capture the allure essence of Princess Shinylocks? [The Sun]

Bobbi Kristina and her brother-boyfriend are headed to Mexico for Easter weekend. [Radar]

If you enjoy random people's terrible private drunk moments made public, then you might like this video of Dancing With The Stars' Mark Ballas fighting with his girlfriend. [TMZ]

Jaleel White's ex-girlfriend is insisting that he physically assaulted her, but it seems that they had a custody dispute that was settled in 2010 and the timing of her story is related to the fact that he is doing well on Dancing With The Stars. [Radar]

Mac and Dee from It's Always Sunny in Philadelphia have welcomed a bouncing baby boy. [E!]

My friend Jennifer and I used to play a game called Hipster or Homeless? in which you spot someone from far away and try to guess if their tattered clothes are ironic or not. But one of the rules of gameplay is not to interact with the subject. Kris Humphries played and lost. [News.com.au]