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In one of the last times Forbes caught up with Josh Tetrick, the Hampton Creek Foods CEO was pushing free samples of his company’s plant-based mayonnaise into the face of anyone who dared to wander by his company’s booth at a newly-opened Whole Foods in San Francisco. These days, selling has become a lot easier.

In the past month, the company–which only began retailing its goods late last year–has commenced a spate of new partnerships that will feature its products on the shelves of some of the country’s biggest food retailers, including Costco and SafewaySafeway. Hampton Creek, which currently produces egg-free food alternatives for products like mayonnaise and cookie dough, will also roll out new partnerships later this month with Amazon and KrogerKroger, the nation’s largest supermarket chain, Tetrick told Forbes.

“I don’t ever want to hold back on getting folks to say ‘yes,’” he said.

As the “yeses” roll in, Hampton Creek, which is backed by some of the world’s richest men including Bill Gates and Li Ka-shing, is a lot further along in its quest to replace eggs in all foods. Challenging the multi-billion dollar egg industry, the San Francisco-based food technology firm has developed and sold goods where plant-based formulas have been used as a substitute for eggs, leading to what it says are cheaper, healthier and more humane products. Thus far the company has only brought its mayonnaise to market, though interest in the product has multiplied in the eight months since it was first displayed on the shelves of Whole Foods.

With new contracts rolling in and jars of mayonnaise rolling off the shelves, Forbes projects that the company will pull in more than $30 million in revenues by the end of 2014. That’s a sizable increase considering its estimated revenues for November, its first month of sales, was less than $1 million. Hampton Creek would not comment on sales figures, though industry sources confirmed the estimates.

Sales will certainly be bolstered by the Safeway deal, which began two weeks ago and has Hampton Creek’s mayonnaise in all of the grocer’s 1,348 stores across the United States. It’s the first time the company’s products will be on shelves next to offerings from market leaders like Kraft and UnileverUnilever, or as Tetrick called them, “the big boys.” So far it’s going well, he said, with preliminary data showing that 30% of Safeway stores sold out of their supply in the first two weeks.

Costco has also been a boon for the company, with the retailer selling the condiment in 51 of 649 warehouses in an agreement that launched about a month ago. Kroger, which owns other grocery chains such as Ralph’s, will start stocking Hampton Creek’s mayonnaise this week, while the food company also signed an agreement with one of Hong Kong’s largest supermarkets, ParkNShop, to begin selling in June.

The company isn’t limiting itself to traditional brick and mortar retailers either. In about two weeks, grocery delivery service AmazonFresh will begin offering the company’s 16 oz. jars of sandwich condiment. AmazonFresh’s service is currently only available to consumers in Seattle, Los Angeles and San Francisco.

“We’re looking at all types of ways of distributing food,” said Tetrick. ”It’s not just walking into a retailer and buying something, but we want to see how another model could resonate.”

For now, Tetrick’s plan seems to be resonating with all the right people. In February, his company announced a $23 million investment round led by Hong Kong billionaire Li Ka-shing’s Horizon Ventures and joined by Jerry Yang’s AME Cloud Ventures. Taking the company’s total investment to just under $30 million, the Series B round also included investments from previous backers including hedge fund billionaire Tom Steyer and Khosla Ventures, where Gates is an investor.

While a rumored investment from Al Gore’s Generation Investment Management never materialized, the names that have invested have attracted other interested parties, Tetrick said. Hampton Creek isn’t actively seeking new backers, but he added that the company is open to a new round of investment as it looks to open production centers in Asia, move to new headquarters in San Francisco and expand from 62 employees to more than 100 by year’s end.

Forbes visited Hampton Creek Foods’ San Francisco headquarters in November. See what it was like in the video below:

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I have tried their Just Mayo and it is delicious — better than most eggy mayonaises. Plus no cholesterol, no environmental degradation, and no cruelty to animals — what we do to egg laying hens no factory farms is unconscionable. I am so thrilled to see Just Mayo taking off and can’t wait for the rest of this company’s products.

Eggs have cholesterol, and if you have normal levels of cholesterol, it won’t really affect your cholesterol levels, but the ‘normal’ levels of cholesterol are not cardio-protective. So a plant-based egg with no cholesterol would be far superior. Plus, if it can be made without squeezing hens into small cages for their entire lives, it makes sense. Kind of like how the horse and buggy business died out – people just transitioned from industries that were no longer profitable to ones that provided more profit in a changing world/economy. It’s just the natural progression of the economy, and there is no stopping it.

Thank you for this interesting article showing that nutritional and healthy foods need not be inhumanely produced. No chicken had to be tortured for this food. Looking very much forward to tasting this.