Tag Archive | "Music Business Plan"

The holiday season provides the greatest opportunity for sales and engagement both from your existing fan base and from other potential fans across the online landscape. Attend this online webinar to learn how to optimize your holiday marketing campaigns and your online presence to rise above the holiday noise. Intended audience: musicians, artists, record labels, [...]

In about 6-7 hours, Amanda Palmer’s Kickstarter campaign will come to an end. By then she will have raised well over a 1.1 million dollars for her upcoming project. Her target by the way was $100,000. It’s fair to say that she has obliterated her goal. None of this is net of course but she [...]

This past few months I’ve been looking at where the future of fan engagement and perhaps even music discovery will take us. I am intrigued. My appearance on a panel at Nashville’s Leadership Music’s Digital Summit has prompted me to put this thoughts down in a post. It’s fun to play, "So what’s next?" A [...]

(Some parts of this post were featured on my 2011 PodCamp related post. They still apply this year) I have a confession to make. I’m actually an artist masquerading as a tech geek. I come at all of this tech, digital marketing, web development & pod/bar-camping from the perspective of an artist, musician, songwriter and [...]

We’re about halfway thru the latest Rock Your Net sessions. Wednesday night I was emphasizing the importance of community in any artist/songwriter/musicians’ marketing efforts. That’s when it hit me. The generosity of community has been so vital to the success of Outside The Box Music and Rock Your Net. I hope you’ll indulge me and [...]

Introduction What Is SOPA? How We Got Here The RIAA’s Recent History The Effect of Piracy on Music Existing Statutes SOPA From An Artist’s Perspective But They’re Stealing My Stuff! Where To From Here Introduction Photo of Tootsie’s Nashville by Kathleen Tyler Conklin. Creative Commons License. I am a Nashville based performing songwriter, bioinformaticist and [...]

Recently I heard a quote attributed to a music business executive that went something like this: "The new model doesn’t exist…" Now I don’t know for sure if the exec actually said that. I think it’s incredibly easy to take a quote out of context. But I’d love to give that executive the benefit of [...]

“Charles Alexander’s workshops are a joyful evening of goal setting, career planning and social media know-how that are a must-have for any independent artist…” Lydia Hutchinson, Founder of Performing Songwriter The August sessions are done. To attend the September sessions, go here: Rock Your Net in September Intro To Digital Marketing Series Updated: August 21st [...]

Click on Image for Poster (5/3/11): Ariel Hyatt added as a keynote presenter. Special session on Monday, May 16th. Free if you sign up for the entire series. Only $25 if you just want to attend the keynote. On May 11th, we begin a series of hands-on, interactive internet music marketing workshops targetting musicians, artists, [...]