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Dear User,
Best Western Italia SCpA (hereinafter "Best Western") respects and safeguards your privacy.
Pursuant to Article 13 of the Privacy Code (Italian Legislative Decree no. 196 of 30 June 2003), below we set out our statement concerning handling of the personal data of users who interact with the website (hereinafter “Site”) of Hotel (hereinafter “Users”).
This statement relates solely to any treatment of users’ personal data handled by Hotel during and on occasion of browsing on the Site or make an online booking.

Data controller
The Data Controller responsible for the handling of Site Users’ personal data is the company Best Western Italia SCpA with registered offices in Milan (Italy) at the address Via Livraghi 1/b.

Purpose of data handling and processing
Users data are collected and used to permit browsing on the Site, improve the browsing experience and also to respond to any requests or communications from Users.

Types of data handled and processed
Browsing data: during the course of their normal operation, the information technology systems and software procedures used to operate this Site capture some personal data whose transmission is implicit in the use of Internet communication protocols. These are items of information that are not collected to be associated with identified interested parties but that, by virtue of their intrinsic nature, could make it possible, via processing and association with data held by third parties, to identify the Users. This category of data includes IP addresses or the domain names of the computers used by Users who connect to the Site, the addresses in URI (Uniform Resource Identifier) format of the resources requested, the time when the request is made, the method used to submit the request to the server, the size of the file obtained in response, the numerical code indicating the status of the server (e.g. OK, error, etc.) and other parameters concerning the User’s operating system and computer environment. These data are used solely for the purpose of obtaining anonymous statistical information on Site utilization, to check that the Site is working properly, and to improve the User browsing experience. They are deleted immediately after processing. The data may be used to ascertain liability in the event of hypothetical cybercrimes to the detriment of the Site.

Data voluntarily provided by Users: the optional, explicit and voluntary dispatch of data in web forms or of electronic mail to the addresses indicated on this Site involves subsequent acquisition of the sender’s address – necessary to respond to requests or to finalize bookings – as well as of any other personal data included in the message.

Optional nature of provision of data
Apart from what has been specified for browsing data, the User is to provide his/her personal data to ask for the dispatch of informative material or other communications. Failure to provide them may make it impossible to obtain what has been requested.

How data are handled and processed
Handling and processing is done by means of automated tools (e.g. using electronic procedures and supports) and/or manually (e.g. physical supports) for the time strictly necessary to achieve the purposes for which the data have been collected and, in any case, in compliance with current relevant regulatory requirements. Specific security measures are observed to prevent loss of data, unlawful use or abuse and unauthorized access.

Cookies, traceability and JavaScript codes
The Site may feature use of web-tracking systems, such as cookies or JavaScript codes. These are electronic recordings of information transmitted by a web server to the user’s computer for future identification of that computer when future visits are made to the same website. These tools help to facilitate analysis of web traffic, permit correct operation of the Site and enable web applications to send information to individual users.

As regards Site Users who merely browse the Site without filling in forms or spontaneously sending their personal data, and without prejudice for what is specified below concerning specific software, no use is made of cookies for the transmission of information of a personal nature nor is any type of so-called persistent cookie used, i.e. user-tracking systems.

The session cookies used in this Site avoid the use of other electronic technologies potentially jeopardizing the confidentiality of users’ browsing and they do not permit the capture of personal data identifying the user. The user can delete cookies from his/her system at all times, using different procedures depending on the browser used, or can set his/her browser to reject cookies and disenable JavaScript. In this case, however, there is no guarantee of proper operation of all the tools that the Site makes available to you, including the possibility of booking a hotel.

Google Analytics Notice
This site uses Google Analytics, a web analysis service provided by Google Inc. (“Google”). Google Analytics uses cookies that are text files that are deposited on your computer to enable the Site to analyze how users utilize the Sites. The information generated by these cookies on your use of the SITE (Including your IP address) will be transmitted to, and deposited at, the Google server in the USA. Google will use this information to track and examine your use of the Site, prepare reports on the Site’s activity for Best Western and provide other services concerning the Site’s activities and Internet use. Google can also transfer this information to third parties when this is required by law and when such third parties process the aforesaid information on Google’s behalf. Google will not associate your IP address with any other item of information possessed by Google. You can refuse the use the cookies by selecting the appropriate setting on your browser – but this may prevent you from using all the functionalities of this site. By using this Site, the User consents to the handling and processing of his/her data in the ways and for the purposes indicated above. To consult the privacy statement of Google Inc. concerning the Google Analytics service, please visit the website http://www.google.com/intl/en/analytics/privacyoverview.html. To learn Google’s privacy policy, please visit the website http://www.google.com/intl/en/privacy/privacy-policy.html.

Communication of data to third parties
Saving any handling and processing performed by third parties appointed by Best Western to manage the Site, duly appointed as external processors, no information collected during Users’ browsing of the Site is communicated to third parties or disclosed.

Rights of those concerned (Article 7 of Italian Legislative Decree 196/2003)
You have the right at all times to obtain confirmation of the existence of otherwise of your data and know their contents and origin, check their accuracy or ask for them to be supplemented, amended or rectified. Pursuant to the same article, you have the right to ask for the deletion, conversion into anonymous form or blocking of data handled and processed in breach of the law, as well as to oppose, for legitimate reasons, their handling and processing. Requests should be sent to the Customer Service Dept. of Best Western at the fax no. +39 02 91436310, via e-mail to the address helpdesk@bestwestern.it or by recorded-delivery letter to the following address: Best Western Italia SCpA - Customer Service Dept., Via Livraghi 1/b - 20126 Milan - Italy.

Links to other websites
This privacy statement refers exclusively to the Site. The Site contains links to third-party websites, over which Best Western has no form of control. Best Western will therefore not in any way be responsible for any handling and processing of personal data performed by such third parties.