One of the biggest challenges in marketing is how to generate more leads and close more sales. The good news: inbound marketing is making it much easier to do those things. Today, three out of four marketers across the globe are taking an inbound approach to marketing.

Wasting food is a double whammy. It's dangerous for the environment, because organic matter in landfills leads to methane emissions. The habit also puts an unnecessary dent in many families’ pocketbooks, because they're spending more money than they need to on food.

As for "Boaty McBoatface," that's actually "the UK's next world-class polar research ship," slated to sail in 2019 and to "help put the UK at the forefront of ocean research for years to come." That includes "the latest technology and onboard laboratories to help understand the effect of climate change on the Antarctic’s climate and ecosystems, as well as the world’s ocean circulation and sea levels."

The bottom line is that, yes, EIA is obligated to base its forecasts on current U.S. policy. However, even given that constraint, EIA's forecasts for wind and solar have been consistently and wildly low, both for 2015 and in the long term. The question is not just why that's the case, but more importantly what EIA's doing to correct it. Unfortunately, none of that has been cleared up by release of EIA's new report on its forecasting track record.

It's unfortunate that we need to stay on top of our own government to make sure that it isn't "captured" by utilities, fossil fuel companies and other corporate interests. But given the need, it's great to see C&BP relentlessly working to find out what's really going on and exposing that information to sunlight.

When we talk about the benefits of “scaling green,” in large part we’re referring to the fundamental concept of “economies of scale” — “the cost advantages that enterprises obtain due to size, output, or scale of operation, with cost per unit of output generally decreasing...

Latest Posts

We agree with the conclusion reached by PV Magazine, that although growth in renewable power in the United States is increasingly driven by non-RPS factors, "[t]his does not mean that RPS policies are not important."

Here are some key points from a new study by the Brattle Group for NRDC, entitled "Advancing Past 'Baseload' to a Flexible Grid," which argues that far from being a problem, a higher share of clean energy is actually a great opportunity for a wide variety of reasons.

In sum, the future looks extremely bright for clean energy, and for cleantech more broadly. The question isn't whether these sectors will grow rapidly, but simply how rapidly they'll grow. On that, we'd argue that EIA is far too conservative (or pessimistic, if you prefer), while BNEF is quite possibly too conservative as well, although they appear to be much closer to the mark than EIA's typically bearish-on-renewables, bullish-on-fossil-fuels forecasts.

According to a new report by the Energy Storage Association (ESA) and GTM Research, the U.S. energy storage industry is on fire, having just "deployed 71 MW of energy storage in Q1 2017...up 276% from the 18.9 MW deployed in Q1 2016," and with a lot more growth on the way.

See below for video of Chris Brown of Vestas, keynoting the opening session on day two of WINDPOWER 2017, concluding today in Anaheim, CA. According to Brown, who is completing his tenure as Chair of the American Wind Energy Association (AWEA), the next five years will be the "best five years of your life" for the wind power industry.

But wind and other major cleantech sectors rely on distribution-only or distribution-mostly strategies that leave most of the marketing communications (“marcom”) power of these tools on idle. This year, we looked at why that happens. A few external drivers explain a lot.