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LeBron James to Open UNKNWN, His First Clothing Boutique Read More ht

With the NBA lockout in full effect—and looking bleaker by the hou—LeBron James is focusing on other things.

Like style. LeBron has tapped a crew of designers, tastemakers, and hometown friends for a clothing boutique.

The shop, called UNKNWN, is set to open in early December in Aventura, Florida's high-end Aventura Mall, and we've got a sneak peek at the logo outside the storefront. For more exclusive information about UNKNWN, check out the December issue of GQ.

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