Sexy marathon ad has Internet up in arms

A new ad for a half-marathon featuring Elsa Pataky is supposed to psych people up, but it’s getting them riled up for a different reason.

In the ad for the 13-mile Hiranandani Powai Run set to take place on Jan. 7 in Mumbai, India, Pataky, the wife of Thor actor Chris Hemsworth, doesn’t exactly look sporty: She’s not running, wearing gym clothes or sneakers, or even standing — instead, the Spanish model, who clearly is unprepared for running the race she’s promoting, is lying down wearing a white tank top, denim shorts, and colorful lace-up sandals. Pataky’s pose is high fashion but her smile screams toothpaste ad.

The ad was first spotted by local comedian Rahul Subramanian, who on Tuesday tweeted the following: