Alan Partridge at Waterstones Norwich to promote his autobiography " I Partridge " with a reading and signing for hundreds of adoring fans of the comedian and actor Steve Coogan's alter ego. Photo : Steve Adams

It could be success for Partridge lovers everywhere as the campaign to hold the film premiere of his new movie could be one step closer to success after the campaign message was tweeted to more than 700,000 followers.

The campaign has become popular both on Facebook and Twitter, with almost 7,000 likes on its Facebook page.

But with no word from the film’s producers, it seemed all hope was lost for Norwich’s Partridge fans.

However, the latest tweets from the film’s writer and executive producer have reignited hopes for Steve Coogan’s return to the fine city.

Cryptic comments have sparked interest in the campaign, with Mr Ianucci tweeting: “There is an uprising in Norwich. This is the Norwich Spring.”

The Partridge producer also posted a link to an EDP story about a Partridge campaign photo shoot. He also asked: “People of Norwich, what are your bargaining tools?”

Campaign organiser Rafiq Turnbull said: “What started as a dream is one step closer to reality.”

“I think they’re starting to listen and deciding they should do something about the campaign.”

Mr Iannuci also asked through his Twitter: “People of Norwich: why do you cry such bitter tears of yearning?” The light hearted reference to the campaigners sparked online conversations about the film.

And with tonight’s Lord Mayors procession featuring the yellow ‘Radio Norwich’ double-decker bus seen in filming in Norwich, momentum has been building around the film. Mr Turnbull said: “The location of the premier has yet to be confirmed –no one is saying it’s at Leicester Square.

“Has the campaign put pressure on the film’s producers?”

The new motion picture was filmed in locations around Norfolk, including The Forum and City Hall in Norwich, and Cromer Pier and Sheringham town centre. The campaign, started by Mr Turnbull, 40, and his friend Rob Wilkes, 39, suggested Anglia Square as a location for the premier, not Leicester Square.

The film, Alpha Papa about failed television presenter Alan Partridge and starring Steve Coogan, will be released on August 7.