why dublu?

In the beginning I was sure I would produce various products and provide an array of services. With this I felt more inclined to provide a more obscure and interesting name. Proud of my middle name. My grandfathers name. A name that holds the letter W for an initial. Expanded Phonetically to Dublu. Better then pigeonholing myself to “Joes Signs” or something similar there to. Conceived in 2003 and incorporated in 2006 in Calgary, Canada.