There's a lyric: "Where have the songs played gone to?" This is like that, for the information age. As much an act of detournement as William Klein's Broadway by Light, combined with relevant and provocative musings on the nature of the image; of culture and commodity; of data, media, salience and meaning... Appropriately dense, and well-conceived. 3.75

As someone who has to stifle laughter every time I'm in a theater and have to suffer through these overblown and useless animations, I had hoped for more biting "satire." I think MUBI was wrong for calling this satire at all; the point seemed to be something else entirely.

Movie house animations strike you as if a Humpback whale knocking a sea lion to safety.The words of Edward Snowden filter to mind..... a class that degrades our society, processes..public facing logos parade toward us, while privately we share a secret smile with those that suffer from the Pirate Bay. Decisions made in the dark, the quality of those decisions reduced. The quality of a film dependent upon network.

Definitely not my thing. However, with the final images, I "get" the point of this tiny short. It could have been done better, but I understand the commentary on illegal downloading or perhaps just movie downloading in general slowly deteriorating the theater experience. I get it. I don't think this is particularly well done, but to me this genre is a low bar anyway. An extra star for the germ of an idea.

It is short, sweet, and to the point. However, the point is overshadowed by the fact that for about ninety percent of it, I had no idea what I was watching. If that was purpose, well done. If not, well, good for you for getting it into festival.