I recently discovered the charming town of Lucerne, thanks to Carl F. Bucherer who invited me to celebrate the launch of their “Made of Lucerne” city guide. It is often said that if tourists were to visit only one place in Switzerland, it would be Lucerne – it offers all the iconic views of… Read More »

Pictures by Inès Monnet In some cities, you can dance till dawn and have breakfast in the disco before heading home. Funky Brunch started in Geneva with the reverse idea of throwing in funk, rock or soul music with your brunch. It is a pop-up restaurant with changing venues. Last Sunday, I was invited to… Read More »

Pictures by Inès Monnet My grandmother was a coquette dresser with a most amazing dress sense. Even if she was just hanging about in the house, she would be all dressed and made up wearing lipstick. Hers was a generation where social graces, grooming and fashion were a part of their education (remember Swiss finishing… Read More »

Pictures by Inès Monnet How would you style a baby pink coat without looking too girly? I would avoid trims or bow details (eg. on the hairdo, top or shoes) that accentuate femininity. Go instead for the opposite: grunge, punk or rock. I went for the last. I wore La Redoute buckled cut-out boots, Rebecca… Read More »

Pictures by Inès Monnet While New York is amazing, Lausanne has got its perks – a selection of interesting architecture and an easy escape to the calm environs of the lake. It is a privilege I am always thankful for and never take for granted. We shot this outfit in the old streets near the… Read More »

Pictures by Inès Monnet Lately I have been so enchanted with my camel coat and scratch sneakers I got from the boutique La Muse. The store holds really nice unique designs from several international and local brands, such as these items that I picked from Swiss designers – the Mademoiselle L silk tee and YVY… Read More »

Pictures by Inès Monnet This fuzzy H&M white coat always attracts people’s attention on the streets. But what I care more about is that it keeps me warm. We quickly shot this casual and chic outfit before heading to Geneva for a few meetings. The bomber jacket and flats lent to the casualness while I… Read More »

Pictures by Inès Monnet On our last day in Chamonix with Swatch, we wanted to take the opportunity of visiting the glacier to shoot this outfit. However, Mother Nature had other ideas. The chill of the strong glacial wind would freeze your exposed hands in no time. So the shoot literally took us all of… Read More »

Pictures by Inès Monnet The first stop of the Freeride World Tour 2015 in Chamonix closed with a celebratory party. I did not want to look overdressed for the casual evening out. Heels would be out of place and even downright dangerous in the snow. So, I mixed my evening embroidered skirt with a casual… Read More »

Pictures by Inès Monnet After watching the free riders in action, Swatch organized for us an introduction course to dog sledding. I had time to quickly change into a nicer yet warm outfit. I kept my ski jacket over a simple white shirt. I put over my skinny black jeans a pair of beige socks… Read More »