Product SynopsisA detailed picture of the world beer market in an easily digestible format. Researched and published by Canadean.

Introduction and LandscapeWhy was the report written?The 2012 Global Beer Trends Report published by Canadean covers historical and forecast global beer consumption trends, production, imports and exports data across 168 markets worldwide. The report is numbers based and available exclusively in Excel, allowing easier interrogation and manipulation of data.

What is the current market landscape and what is changing?Global Beer Market growth increased slightly in 2011 to 2.6%, but global demand remains depressed due to the continued economic uncertainty. The gulf between emerging markets in Africa; Asia and Latin America (up 5%) and the developed markets of Europe and North America (down 0.4%) continues to widen

What are the key drivers behind recent market changes?The Eurozone crisis and sluggish economic recovery in the US is dampening demand. This is amplifying the existing trend for consumers to migrate from beer to other categories in these markets. Relatively robust economic performance and young growing populations are fuelling demand in developing markets

What makes this report unique and essential to read?The 2012 Global Beer Trends Report is an essential guide for both brewers and analysts worldwide. The data horizon covers 2006-2011, plus forecasts to 2017. All data has been researched by experienced 'on the ground' analysts, who have an ongoing dialogue with the industry.

Key Features and BenefitsBeer consumption (000 hectoliters and liters per capita), 2006 to 2011, plus forecasts to 2017