Hydrate

Created especially for professional colourists and their clients, Pureology is a salon
haircare brand unlike any other. Our highly concentrated ZeroSulfate® shampoos and
the exclusive AntiFadeComplex® help colour-treated hair retain its fresh-from-the-salon
vibrancy with every use, while our 100% Vegan, Dual Benefit Formulas provide custom care for every hair type.

Pureology

|What makes Pureology different from all other brands? We provide colour-treated
hair with a complete regimen of care, from customized haircare systems to stylers
specifically formulated for colour-treated hair.

CUSTOM COLOUR CARE SYSTEMS

Our colour care systems are the cornerstone of Pureology, and the reason we're adored by colourists and clients around the world. Each of our regimens offers serious colour care and tailored benefits, so clients no longer have to choose between the results they want and the colour they deserve.

IN-SALON TREATMENTS

Our in-salon treatments featuring our signature masques help optimize colour retention and radiance, and offer clients a luxurious experience - while providing a valuable new service opportunity for your salon.