The Gran Fondo Hincapie is named for famed cyclist and Greenville resident George Hincapie. Hincapie was a professional cyclist from the mid-1990s through 2012. He won three National Professional Road Cycling Championships and competed in the Tour de France 17 times, among other accomplishments.

The Gran Fondo Hincapie features three different rides along one of Hincapie's favorite training routes. The rides range from 15 to 80 miles.