Discover Qatar, the destination management company arm of Qatar Airways, has signed exclusive partnership agreements with four of the world’s major tour operators in Russia, Italy, Czech Republic and Ukraine, in order to promote Qatar as a major tourist destination. The agreement with outbound tour operators is expected to significantly boost tourism in Qatar, as nationals of the four countries can now take advantage of visa-free entry into Qatar.

Qatar Airways Group Chief Executive, His Excellency Mr. Akbar Al Baker, said: “We are thrilled to sign agreements with these major four tour operators. We currently serve the people of Russia, Italy, Czech Republic and Ukraine by flying to these destinations through our global network.

"Through this initiative, we will provide further opportunity to welcome more people to the State of Qatar, our beautiful, welcoming and historic country, and are committed to presenting the very best of Arabian hospitality to our visitors, giving them a positive and lasting impression of Qatar.”

The four tour operators that Discover Qatar has partnered with are: Viaggidea, Alpitour S.p.A. from Italy, Fischer Group from Czech Republic, Space Travel from Russia and JoinUp from Ukraine.

Qatar Airways currently operates 42 flights from Italy, 14 flights from Russia, seven flights from Czech Republic and seven flights from Ukraine per week. The award-winning airline will also launch direct flights to Russia’s St. Petersburg in December. The number of flights to Kyiv, Ukraine and Prague, Czech Republic will be doubled by mid-December due to passenger demand, just a few months after the launch of services to these popular destinations.

Owner of the Ukrainian tour operator JoinUp, Mr. Aleksandr Alba, said: “We are very excited to partner with Discover Qatar. Qatar has so much to offer its visitors. From beaches to amazing landscapes, cultural landmarks, heritage sites and pristine deserts, Qatar offers something special for every traveller.

Thanks to the recent change in visa regulations, Ukrainians now do not need a visa to enter Qatar, and this is a great opportunity for us to bring thousands of Ukrainians to experience this beautiful country.”

Chief Executive of Russian tour operator Space Travel, Mr. Artur Muradyan, said: “Given the short flying distance and high quality and comfort of Qatar Airways, we see huge potential in Qatar. Alongside lovely winter weather, there are some superb beach hotels to cater for the Russian sun-seeker. Additionally there are many unique cultural experiences to enjoy. We believe the destination will be a great attraction for Russian visitors."

Qatar is a perfect winter sun destination for many travelers across Europe, Ukraine and Russia. Russia and Ukraine in particular are the largest winter outbound markets in Europe as many travellers seek to escape to warmer climates during the cold winter months.