The introduction to Sales and Marketing is a beginner level PREVIEW course which will help you explore issues that are critical to the surival of a modern business. The main purpose of this is to put you in a better position to choose your next course in Sales & Marketing.

Introductionary sessions will cover Social Media, International marketing, Sales, Content and Affiliate marketing. So many people are confused about key terminologies and think that sales is exactly the same as marketing. By giving you specific examples of each, you can see exactly what the differences are and decide on which area to focus next.

Upon completion of the course, you would be able to choose which knowledge pathway to pursue specificially, for example:

Advanced sales training: Learn more about the psychology of sales, conversion optimization and the use of sales funnels. Learn how to generate better leads and nurture existing leads.

Content marketing and digital empires: See how the use of Google Adsense and ebooks can help you monetize your content inventory

Affiliate marketing online: Find ways to offer value to your existing subscribers and earn a decent profit at the same time – or start a full time affiliate business. You can also use affiliate marketing as a way to rapidly grow a business and it’s follower base.

International marketing: Learn how to take your business global and how to assess new markets so that the company can make all the relevant adaptations to be successful.

Get started with the Sales and Marketing introductionary course today and make an informed decision about where you’d like to head next.