Related

Recently we had the opportunity to travel to Las Vegas for the annual CES conference to discover and explore all of the new and exciting tech products that would hit the shelves in 2014. While we were there, we came across a lot of interesting, innovative, and sometimes peculiar products and were able to speak with many of the companies themselves. After spending a hefty amount of time on the showroom floor, we noticed that there is an overwhelming trend occurring in consumer electronics—wearable technology—and we wondered how the use of wearable gadgets could impact the ways in which we live our daily lives.

With products like Google Glass and wearable camera tech popping up all over the place, the issue of personal privacy instantly came to mind, so we wanted to talk to someone in the industry more directly about that concern. In this interview, Oskar Kalmaru from Narrative, a wearable camera manufacturer, addresses the issue of user privacy and the challenges that come along with these various wearable tech products.

To find out more, watch the full interview below:

These are some key takeaways from the video:

In the interview, we ask Oskar about why Narrative has made the decision to leave out an auto-posting feature on their wearable camera technology. He explains that Narrative made a conscious decision not to make it’s technology auto-share because it is important to protect the privacy and integrity of the users and those around them. Oskar says that an auto-publishing feature increases the risk of unintentional sharing or automatic posting of otherwise undesirable content that could be damaging to the users and those around them.

Oskar says that Narrative’s main objective is to allow users to take all of the photos that they want throughout their day to day adventures and then decide which ones they want to share with their social media networks. For users who are taking thousands of photos a day, sifting through all of that content can become a time consuming task. That’s why Narrative has designed a feature that will highlight the highest quality photos in the users app and make it easier for them to find the photos they want to share.

If you have any questions after watching the video, feel free to ask them in the comments section below! Please visit TheMail’s YouTube page for more video interviews from CES 2014.

For more performance marketing stories and exclusive content, make sure to like TheMail on Facebook, follow on Twitter, subscribe on YouTube, and sign up for our Email newsletter.