Pepsi MAX / Uncle Drew

Created iconic campaign for Pepsi MAX featuring NBA All-Star point guard Kyrie Irving in disguise as a 70 year-old street baller named "Uncle Drew." Episodes have been viewed more than 150MM+ times on YouTube and the characters were adapted into a feature film produced by Lionsgate and Temple Hill.

Pepsi MAX / Test Drive 2

Racing champion Jeff Gordon teams up with Pepsi MAX to pull a prank on an unsuspecting automotive journalist who had questioned the authenticity of the original "Test Drive." Video has been watched 18MM+ times on YouTube.

Pepsi Perfect / Back to the Future

Created a TV spot for the fictional "Pepsi Perfect" product seen in the classic film Back to the Future: Part II. We worked with Pepsi to release a limited run of Pepsi Perfect on the date that Marty McFly travels to in the future: October 21, 2015 at 4:29pm. The Limited Edition bottles sold out in under 1 minute, the video was viewed over 1.8MM times and the campaign earned a staggering 3B+ media impressions.

Cannes Bronze Entertainment Lion (2016)

Pepsi / Joy of Dance (Super Bowl)

Created Pepsi's 2016 Super Bowl TV :30 featuring Janelle Monae dancing through 50 years of Pepsi history from the 1960s to present day.

Dove Men+Care / Dads (Super Bowl)

Research shows that the majority of dads feel that the media does not give them enough recognition as caregivers. In 2014, our Dove Men "Calls for Dad" spot broke on The Today Show to kick off a week of Father's Day celebrations and sparked a wider discussion about the role of modern dads. The spot received incredible press coverage and over 17MM+ views on YouTube.

The spot was later cut into a TV :30 that ran during the 2015 Super Bowl and received over 3 billion media impressions. It was ranked #13 on the USA Today Super Bowl Ad Meter.

Pepsi / UD / Timeless

TV spot to help promote Pepsi’s partnership with the “Uncle Drew” feature film; we showcase how the character has been a Pepsi spokesman for over 40 years. Directed by Dave Green (Farm League).

Bronze Clio Entertainment – Theatrical Original Content (2018)

Wilson / Play Your Heart Out

Wilson was looking to make a big splash for the launch of its new ProStaff RF97 tennis racket, so they asked us to bring some exciting film ideas that would stand out within the category. So we partnered with legendary music producer Money Mark to transform Roger Federer’s love and passion for the sport of tennis into music. Utilizing both the sounds of the game and a collection of electronic tones derived from the power and beauty of Roger’s swing, we recorded an original track, entitled “Play Your Heart Out,” in the breathtaking desert of Indio, CA (dir. Charlie McDowell).

WNBA / Watch Me Work

The WNBA celebrates its 20th season with a nod to its legacy and a pledge to keep pushing forward. Sue Bird, Maya Moore, Sklyar Diggins, Brittney Griner and Candace Parker are putting in work.

Bronze Clio Sports Award (2016): TV Under :30

NBA / Dream BIG

We sent Indiana Pacers 7'2" Center Roy Hibbert to a real third grade class in Indianapolis to re-visit the dreams he had as a kid. The students had no idea that he was coming, but they did their best to help him fit in.

Spot ran digitally, as a TV :30 and in-arena during NBA All-Star Weekend.

Part of the larger NBA "Dream Big" campaign.

Winner, ANA Multicultural Marketing Award – African American (2014)

Dove Men+Care / Dwyane Wade

TV spots that extended Dove Men+Care's "Man Manual" campaign into March Madness. Spots feature Dwyane Wade's tips for balancing work and family life.

Dewar's / True Scotch

Dewar's Guide to True Scotch includes eight short video chapters that highlight the craftsmanship and consumption of Dewar's signature blended Scotch Whiskey. The films were shot on the grounds of the Dewar's Aberfeldy Distillery in Aberfeldy, Scotland.

Peanuts in Space

Executive Producer on Imagine Entertainment short documentary on the role the Peanuts played at NASA during the historic Apollo program in the 1960s. Directed by Morgan Neville. Full credits here.