SAP holds key event in Kuwait

Kuwait, May 19, 2013

Germany-based SAP, a leading business software company, recently hosted a major event for chief information officers (CIOs) in Kuwait.

The event was also attended by Frank Marcus Mann, the German Ambassador to Kuwait.

“SAP’s investment in Kuwait is hugely welcome, and is set to play a vital part in the country’s development and economic diversification,” said Mann.

Kuwait represents SAP’s third largest market in the Gulf region. According to Business Monitor International, the country’s 2013 IT spending is set to reach $978 million – a four per cent rise that has been fuelled by oil prices and government investment.

Outside of the business arena, SAP aims to boost local knowledge and stoke vocational skill sets through initiatives like the SAP University Alliance (UAP), which provides faculties with the tools and resources needed to teach students how technology can help enable integrated business processes and strategic thinking.