Downy Little Champions Photo Contest

Upload a photo of your child doing something that made you proud to win a trip for 2 to the 2012 Olympic Games in London! 10 Finalists will also receive a year supply of Downy.

Sweeps Rating: Okay

Eligibility: open only to legal residents of the 50 United States and the District of Columbia and Canada (excluding Quebec), who, as of the last day of the month prior to the date of entry, are of the legal age of majority in the state, province or territory in which they reside and who are a parent/legal guardian of a child who is 14 years of age or younger as of the end of the Contest Period.

Entry Dates: begins on April 17, 2012 and ends 5:00 p.m. ET on May 17, 2012.

How to Enter: visit www.facebook.com/downy. Complete the on-screen registration form including one photo of your child who is aged 14 or younger (as of the end of the Contest Period) doing something that made you proud (e.g., your child’s first goal, first soccer game, receiving an award, etc.) plus a 100-word or less story about your Little Champion.

Entry Limit: one entry for each child of which Entrant is the parent or legal guardian.

Judging Criteria (10 finalists):

Best Depiction of a Little Champion (40%)

Originality/Creativity (40%)

Photo Appeal (20%)

Online Voting: Beginning 10:00 a.m. ET on 6/7/2012 through 5:00 p.m. ET on 6/13/2012, all verified Finalists’ photo/description will be posted on the Contest Application and will be subject to voting by visitors to the Contest Application. Limit one vote per person per photo/description per day.

One Grand Prize: A 5-day/4-night trip for winner and his/her child featured in the winning entry to London, England, from August 9 – 13, 2012, to attend Sponsor-specified London 2012 Olympic Games events. Prize includes round-trip coach class air transportation from major airport nearest winner’s home, hotel accommodations (double occupancy), breakfast daily at hotel, a pair of tickets to Sponsor-specified London 2012 Olympic Games events, ground transportation to/from airport/hotel in London and a USD$9,000 check for the winner. ARV: $34,780

(10) Finalist Prizes: A one-year supply of Downy consisting of two 52-load bottles and two 105-load bottles of Sponsor-specified Downy products and one 105-count box of Downy Dryer Sheets. ARV: $36.50