Audyssey, the high-end home theater EQ company, announced it is bringing its MultEQ technology to cars–specifically, the 2010 Jaguar XJ.

MultEQ essentially turns equalization into a real-time dynamic process. In other words, instead of turning up and down the bass knob manually, the system automatically figures out and dynamically adjusts for any anomalies in frequency response.

This is particularly important–and challenging–in a car interior, which is far from ideal and notoriously difficult to balance the sound in. To do so, MultEQ captures audio information from a variety of locations throughout the cabin, in order to correct for time and frequency response problems due to speaker placement and reflections.

It will be interesting to see how well this works in practice. The company said in a statement that it is also working on bringing its Dynamic Volume, Dynamic EQ, and BassXT processing to car stereos in the future, and has also signed an agreement with Volvo.