The album is their second with producer Ted Hutt (Gaslight Anthem, Old Crow Medicine Show), which was recorded at Boston's Q Division studios and mixed by Joe Chiccarelli (The White Stripes) The album title is a reference to a track called "Rose Tattoo" and the band is asking fans to get a tattoo with the new Dropkick Murphys logo and submit photos and videos before September 19th for inclusion in the final artwork.