Coffee Pig app

CoffeePig might look like a money managing app, but it isn't really one at all. It just tells you, "Hey, you spent $X on coffee this month. You could have bought an Xbox instead."

Insight

Most people don't know how much they actually spend on coffee in a week or month.

Goals

• Quantify coffee expenses• Provide direct links to products for sale

Concept

Instead of going for that second coffee run of the day, give it to CoffeePig, your resident caffeine junkie. He'll drink your coffee and save your money. At the end of the month, treat yourself with the money you saved.