Dorothy Friedman's blog

My first panel

Yesterday, I had the opportunity to participate in my first industry panel (or any panel for that matter). The title was Marketing to the Capital Markets, a topic near and dear to my heart. The moderator, Greg Crawford, editor of TabbFORUM did an excellent job. My co-panelists were Candyce Edelen, CEO of PropelGrowth and Erika Alter, Head of Marketing for Data Explorers. I am proud to have been on a panel with such intelligent, articulate and knowledgeable women.

The panel was sponsored by and hosted on Focus.com. Before this panel, I had never heard of Focus.com. I have to say that I am thoroughly impressed by this platform. It’s very interactive and measures attendee sentiment during the panel so you can see if people listening are interested or not. Happily, we had some great interest! It also allows people to ask questions and for all attendees to vote a question up or down.

As with all panels, we had some prepared questions and started with those but as soon as the panel started, we began to get questions in fast and furiously.

If you’re interested in learning more and listening to the panel, you can do so here: http://bit.ly/marketingpanel. I would love to hear your comments. Please post them below.