Ad Club Book Club: ANYWHERE with Emily Nagle Green

Registration

Member Tickets – $45.00 (USD)

Non-Member – $60.00 (USD)

ANYWHERE: How Global Connectivity Is Revolutionizing the Way We Do Business, by Emily Nagle Green, President and CEO of Yankee Group

We love our iPhones, our iPads and every other sexy mobile gizmo we see, don’t we? As businesspeople, though, we’re struggling to keep up while we figure out what mobile means for our marketing, commerce, employees, and more.

And it’s not going to stop. Welcome to ANYWHERE, the emergence of ubiquitous digital connectivity. The rise of smarter portable devices, along with the explosive global expansion of mobility and broadband, is making us want to take our experiences with us wherever we go. We’re turning into Anywhere Consumers, and that same appetite for a fully connected environment is transforming our workplaces into Anywhere Enterprises.

Want to know what it’s going to mean, how fast you need to react, and what to do next? Join Emily Nagle Green, President and CEO of Yankee Group and author of ANYWHERE: How Global Connectivity is Changing the Way We Do Business for a exciting peek into the future with useful advice you can put to work today.