Topic for the 7/7/13 #storyappchat: Selling in Other Countries

I admit with some embarrassment that #storyappchat is somewhat USA-centric. Since all of us involved with keeping the chat and blog going are here in the States, it’s easy to forget that there is a lot of exciting mobile development (and great stories being written and illustrated) in other parts of the world. I’d like to be more clued in to what’s going on internationally.

In addition, there are real and potential sales from mobile customers in other countries, and both Apple and Amazon make it pretty easy to start selling internationally. But what are the things to watch out for when making apps and ebooks available worldwide? Should our content be translated? What are the best ways to reach customers who don’t speak English?

Let’s discuss the realities, both positive and negative, of selling storybook apps in other countries during the next #storyappchat. We’ll kick things off at 9:00 p.m. Eastern/6:00 p.m. Pacific on Sunday, July 7.