CHERRY HILL, N.J., Sept. 25, 2014, TD Bank, America’s Most Convenient Bank®, today released its second annual TD Bank Checking Experience Index, which found that the banking experience of Americans has improved year over year. According to the Index, 86 percent of consumers rate their day-to-day experience with their checking account as excellent or very good (compared to 83 percent in 2013) and 85 percent of consumers say their bank is excellent or very good when it comes to accessibility (compared to 83 percent in 2013). The TD Bank Checking Experience Index is a nationwide survey of more than 1,500 consumers with checking accounts at various financial institutions.

Although consumers are generally happy with the services provided by their banks, 22 percent of survey respondents with a bank account say that over the last three months they have used alternative banking products such as check cashing services (12 percent), money transfer agents (11 percent) and payday loans (4 percent). When bank customers were asked why they used alternative banking products, 16 percent said they did not have a particular reason for using non-bank financial services.

“One in five consumers with a bank account are using alternative banking products, which could add needless cost to their monthly budget,” said Ryan Bailey, Executive Vice President, Head of Retail Deposit and Payment Products, TD Bank. “Consumers who are using these types of services should have a conversation with a banker to learn about less expensive financial products that can meet their everyday financial needs.”

Banking Behaviors Continue to Evolve Debit cards and online banking play central roles in the banking behaviors of today’s consumers. A large percentage of those surveyed reported that their experiences with debit cards and online banking are excellent or very good (92 percent and 91 percent, respectively). Of the 23 banking transactions that checking account holders report making each month, on average, 10 are debit card purchases and six are conducted through online banking.

Across all survey respondents, 60 percent of checking account owners said their debit card is an essential service. An even larger number of Millennials (74 percent) can’t imagine not having a debit card. When it comes to online baking, 51 percent of consumers cite it as their preferred channel to conduct checking account transactions.

While services like debit cards and online banking are both vital, the Index found that a personal connection remains important to consumers. When asked about the last time they had a question or concern regarding their checking account, the majority of respondents still rely on a telephone call or a visit to a bank location to have questions answered. However, behaviors are evolving. Telephone outreach for issue resolution grew almost 9 percent over the past year (34 percent in 2013 vs. 37 percent in 2014) and in-person resolution at a bank location declined by 15 percent (40 percent in 2013 vs. 34 percent in 2014).

Triggers for Switching Banks Include Life Events and Fees The TD Index data also reveals that fees and life events remain major triggers for changing banks. More than one third (38 percent) say they would close their primary checking account or consider leaving their bank because of fees. However, only eight percent of respondents had closed or switched their primary checking account in the past two years, down from 12 percent in the 2013. Of the eight percent of respondents who reported closing or switching checking accounts in the past two years, the main reason for doing so was a life event such as moving (29 percent), followed by bank fees (27 percent).

Advice for Consumers Based on the results of the Index, Bailey offered advice to help consumers improve their banking experience while getting the most out of their checking accounts:

With 60 percent of Americans saying they can’t imagine not having a debit card, consumers should have a plan of action if their card is misplaced or stolen. They should check to see if their bank offers on-the-spot debit card replacement and access to 24/7 customer service.

Only 13 percent of Americans are using reloadable prepaid cards. This relatively new product category offers many of the benefits of a checking account, such as the ability to receive a paycheck through direct deposit and to make purchases online, and can serve as an introduction to banking for the population that currently depends on alternative financial service providers.

Nearly two thirds (62 percent) of Americans say their bank is offering products and services that take advantage of new technologies like mobile apps and mobile deposit. That means that 38 percent of account holders may not be enjoying the conveniences that modern banks are providing. Consumers who want access to the latest banking technologies may want to consider trying a bank that offers their customers the ability to manage their finances in more ways.

Survey Methodology The study was conducted among a nationally representative group of consumers from August 25 through September 1, 2014. The sample size of 1,510 consumers has a margin of error of +/- 2.5 percent. The survey was hosted by global research company Angus Reid Public Opinion.

About Angus Reid Public Opinion Angus Reid Public Opinion is the Public Affairs practice of Vision Critical—a global research company. Vision Critical is a leader in the use of the Internet and rich media technology to collect high-quality, in-depth insights for a wide array of clients.

About TD Bank, America’s Most Convenient Bank TD Bank, America’s Most Convenient Bank, is one of the 10 largest banks in the U.S., providing more than 8 million customers with a full range of retail, small business and commercial banking products and services at approximately 1,300 convenient locations throughout the Northeast, Mid-Atlantic, Metro D.C., the Carolinas and Florida. In addition, TD Bank and its subsidiaries offer customized private banking and wealth management services through TD Wealth®, and vehicle financing and dealer commercial services through TD Auto Finance. TD Bank is headquartered in Cherry Hill, N.J. To learn more, visit www.tdbank.com. Find TD Bank on Facebook at www.facebook.com/TDBank and on Twitter at www.twitter.com/TDBank_US.

TD Bank, America’s Most Convenient Bank, is a member of TD Bank Group and a subsidiary of The Toronto-Dominion Bank of Toronto, Canada, a top 10 financial services company in North America. The Toronto-Dominion Bank trades on the New York and Toronto stock exchanges under the ticker symbol “TD”. To learn more, visit www.td.com.

No Silver Spoon: Most Millionaires Credit Hard Work And Smart Saving As Keys To Financial Success

– Few Gain Wealth Through Inheritance Or Spouse, PNC Survey Finds –

PHILADELPHIA, Jan. 21, 2014, Most American millionaires cite smart saving over investment choices as the key ingredient to their financial successand very few have benefited from inheritance or a rich spouse, according to the PNC Wealth and Values Survey.

Saving early and regularly is named most often (56 percent) as the personal decision that most influenced their financial success, according to the survey by PNC Wealth Management, a member of The PNC Financial Services Group, Inc. (NYSE: PNC). Controlling spending (38 percent) and making good investment decisions (38 percent) were next, while “earning a lot of money” is fourth on the list, mentioned by 26 percent. Even fewer cite an inheritance (12 percent) or marrying someone with money (3 percent) as significant.

“For individuals who aspire to be millionaires, the survey results are positive. The most likely path to building wealth is not through inheritance, marriage or luck,” said Joseph Jennings, director of investments for PNC Wealth Management. “Most of the millionaires surveyed have controlled their own destiny by working hard and saving early and regularly. These are personal choices over which we all have control. This indicates that the ‘American dream’ is still very much alive.”

Other FindingsThe seeds of success were planted early for most American millionaires, but they have yielded an outcome that goes beyond what they expected. Three out of four (76 percent) expected as they were growing up that they would be successful financially but most (81 percent) express pleasant surprise at the scale of their success.

Slightly more than one third (36 percent) have accumulated at least $1 million within the last decade, with the same number (36 percent) having done so within the past 10-20 years. Fewer than one in three (28 percent) have had at least this much money for more than 20 years.

Most millionaires (53 percent) say that whatever financial acumen they have is largely self-taught, but the vast majority (77 percent) now work with a financial professional to help manage their wealth. For most, the relationship is very much a collaboration; fewer either delegate most decisions to their advisors or rely solely on their own judgment.

American millionaires report that now they are more at peace and enjoying life more, whereas 10 years ago they were much more likely to be pushing to achieve more.

Most have been able to move beyond a concern about saving enough for retirement (a key priority now for just 8 percent) or paying down debt (a priority for just 2 percent). Now they are most concentrated on having enough money to live comfortably in retirement (the top concern for 57 percent).

Preservation of capital continues to be the main focus for this group, cited more than twice as often (51 percent) as accumulation (23 percent) as a major concern.

The PNC Financial Services Group, Inc. (www.pnc.com) is one of the nation’s largest diversified financial services organizations providing retail and business banking; residential mortgage banking; specialized services for corporations and government entities, including corporate banking, real estate finance and asset-based lending; wealth management and asset management. Follow @PNCNews on Twitter for breaking news, updates and announcements from PNC.

Survey MethodologyThe Wealth and Values Survey was commissioned by PNC to identify attitudes about wealth among high-net-worth individuals, how it affects their lives and their needs in managing wealth. Artemis Strategy Group conducted the online survey in September and October 2013, 923 interviews were completed nationally including 473 with assets of $1 million or more, including 169 with $% million or more. Sampling error for 473 respondents is +/- 4.1 percent at the 95 percent confidence level. DISCLAIMER: This report was prepared for general information purposes only and is not intended as specific advice or recommendations. Any reliance upon this information is solely and exclusively at your own risk.

The survey was designed and managed by HNW, Inc. (www.hnw.com), an integrated marketing and technology firm with a focus on financial services and understanding and connecting with the affluent. The survey was supported by Artemis Strategy Group (www.ArtemisSG.com), a communications strategy research firm specializing in brand positioning and policy issues.

This report has been prepared for general informational purposes only and is not intended as specific advice or recommendations. Information has been gathered from third party sources and has not been independently verified or accepted by The PNC Financial Services Group, Inc. PNC makes no representations or warranties as to the accuracy or completeness of the information, assumptions, analyses or conclusions presented in the report. PNC cannot be held responsible for any errors or misrepresentations contained in the report or in the information gathered from third party sources. Any reliance upon the information provided in the report is solely and exclusively at your own risk.

New York, October 30, 2013 – Doing alright financially? The answer, if you’re 25 to 34 years old, depends on your friends, according to a new survey from the American Institute of CPAs and the Ad Council. They released the results today to coincide with a new series of national public service advertisements and a redesigned website for their Feed the Pig financial literacy campaign.

The national poll found that three quarters of young adults, or 78 percent, use their friends’ financial habits to determine their own. The vast majority, 66 percent, wants to keep pace with their peers on where they live; 64 percent say the same thing about what they wear. Nearly two-thirds experience pressure to keep up with the types of places they eat and the gadgets they carry.

At the same time, in the past year alone, almost half of those in the age group had to use a credit card to pay for necessities like food or utilities and more than a quarter missed a bill payment or were contacted by a bill collector. Sixty-one percent still get financial help from their family.

“As the old saying goes: Be careful about the company you keep,” said Ernie Almonte, CPA, chair of the AICPA’s National Financial Literacy Commission. “Many young adults are building financial foundations with the wrong blueprints. They need to make sure they’re modeling the best behavior for their long-term financial stability.”

The new series of PSAs, developed pro bono by kirshenbaum, bond, senecal + partners (kbs+), taps into millennials’ desire for belonging and its impact on their financial well-being in a light-hearted way. The PSAs are designed to remind this demographic that they need to forge their own path to financial security. The television PSAs feature scenes of over-the-top spending contrasted by financial achievement. In one ad, for instance, a college graduate celebrates paying off her student debt while a friend, lounging in a formal dress, surrounded by designer shoes and feeding a pet horse, complains that she can never save enough money to get ahead. Earlier this summer, the campaign released print, outdoor, radio and digital PSAs, urging viewers, “When it comes to financial stability, don’t get left behind.”

“Young adults are in the midst of making critical financial decisions about family and careers and are establishing the spending and saving patterns that often last throughout their lives,” added Peggy Conlon, president and CEO of the Ad Council. “Our new PSAs tap into the insight that this generation is strongly influenced by their peers when it comes to lifestyle purchases, but our goal is to extend that peer pressure to also include saving for the future.”

The PSAs direct viewers to www.feedthepig.org, which was relaunched this month. In addition to a myriad of money management tips and tools, the new website features personal finance calculators and short-, mid-, and long-term action plans for achieving goals like buying a house, starting a family or paying off debt. The campaign also directs young adults to Facebook and Twitter to ask questions and engage with financial experts.

“The AICPA cares about the financial literacy of 25 to 34 year olds and they wanted to communicate to them that understanding your finances is crucial at a young age. To do this, the AICPA, the Ad Council and kbs+ created a campaign that humorously brings to life the poor financial decisions that many young adults make every day,” added Will Bright, kbs+ creative director.

The AICPA and the Ad Council first launched the Feed the Pig financial literacy campaign in 2006. To date, the campaign has received over $277 million in donated media support. Per the Ad Council’s model, the new series of PSAs will be distributed to over 33,000 networks nationwide and continue to run in airtime and space donated by the media.

The AICPA and the Ad Council commissioned the new nationwide online survey earlier this month of employed adults between the ages of 25 to 34. It was administered by the Ad Council, conducted by LightSpeed Research and reached a representative sample of men and women. The survey also found:

· For 70 percent, financial stability means paying all the bills each month.

· Women feel more financially stable than men.

· Men find it more important than women to keep up with their friends.

NEW YORK, April 16, 2013, Even as the economy improves, 94 percent of Americans indicate they will remain cautious and keep their spending for food, beverage and household goods at its current level, according to Deloitte’s 2013 American Pantry Study.

More than nine in 10 (92 percent) consumers surveyed indicate they have become more resourceful, and 86 percent say they are getting more precise in what they buy — attitudes that have remained consistent in the three years Deloitte has conducted the study, and across income levels.

Despite enduring frugal attitudes, few consumers feel they are making any compromise: More than seven in 10 (72 percent) consumers indicate that, even though they are spending less on household and grocery items, it doesn’t feel like they are sacrificing much, a seven percentage point increase in two years.

Nearly nine in 10 (88 percent) survey respondents report they have found several store brands that they feel are just as good as national brands, and few consumers plan to switch back to national brands: Only 27 percent plan to do so as the economy rebounds, an eight percentage point decline from the previous year.

“One of the most notable year-over-year trends in the study is how embedded frugality has become due to the recession,” said Pat Conroy, vice chairman, Deloitte LLP and consumer products sector leader. “Prudent consumers and improving perceptions about store brands are squeezing national brands’ position. The gap between the few ‘must have’ brands on shoppers’ lists and others on the shelf may be widening, making it more important for brands to differentiate through innovation, quality and performance. Consumer product companies may also consolidate low and mid-level performers and shift investment to the category leaders.”

Brand loyalty declines, shoppers put experimentation on hold

As store brands become more entrenched in the pantry, brand loyalty continues to slide, however consumers appear to be selectively loyal to certain brands.

Brand loyalty dropped for the third consecutive year in the survey. When asked why certain brands are no longer a priority for their households, consumers cited “other brands are available on sale” as the No. 1 reason. However, brands to which consumers are most loyal significantly outpace their lower performing counterparts by 20 or more percentage points on attributes such as performance, experience and trust.

Consumers have also honed in on select brands they will consider. More than eight in 10 (84 percent) consumers say they have a specific set of brands in mind, and will purchase whichever one is on sale. When using coupons, 71 percent indicate they will use them only for items they would have purchased anyway.

Shoppers are also selective about the retail channels where they are willing to purchase certain items. Consumers surveyed shop an average of 2.5 channels in each product category, compared with an average of 5.5 channels (including grocery, mass merchandise, club, drug, convenience, dollar, neighborhood market and online) for all of their food, beverage and personal goods combined.

Loyalty cards’ importance in consumers’ cross-channel shopping has increased, as the number of consumers with three or more grocery loyalty cards has grown from 28 percent in first American Pantry Study in 2010 to 39 percent in the most recent survey.

Additionally, 58 percent of shoppers surveyed use shopper loyalty cards in grocery stores every time they shop, up 14 percentage points in two years, and 30 percent participate in a loyalty program via their smartphone while shopping in a store. Consumers appear to feel a sense of reward from these efforts: Eight in 10 (80 percent) say it is fun to see how much money they can save by using coupons or a shopper loyalty card.

The 2013 American Pantry Study reveals an unmet demand for online shopping options, particularly for in-store pickup and at-home delivery. While 14 percent of shoppers surveyed currently buy consumer products online and pick them up in the store, 43 percent indicate they would like to do so, with strongest demand appearing in food and beverage categories for in-store pickup.

Approximately one in 10 (11 percent) survey respondents purchase online with home delivery, and the number rises to 34 percent among those who would like to do so, primarily for household goods such as laundry soaps and tabletop disposable paper products.

“Consumers are drawn to the convenience of purchasing frequently-used food, beverage and household items online, and brand preferences will likely extend into their online buying habits,” added Conroy. “Consumer product companies can use mobile and online channels to strengthen the functional and experiential brand attributes that translate into conversion and loyalty. They should consider aligning their digital efforts with consumers’ location and context to reach shoppers online and on their phones, blending into their list-making, meal planning, product and price-checking, family activities and health and beauty routines. They may also market channel-specific product offerings and use these platforms to make product suggestions based on target consumers’ prior shopping behaviors.”

The latest American Pantry Study also indicates that interest in mobile technology is growing at a higher rate among baby boomers than younger consumers. Nearly one-quarter (23 percent) of respondents age 45 to 70 indicate they are interested in using mobile coupons they can scan at the checkout, up from 12 percent in last year’s survey, compared with a six percentage point increase among respondents age 21 to 29.

Shoppers surveyed are tapping into their smartphones outside the store nearly as often as they do inside the store. Three in 10 (30 percent) consumers manage a shopping list or recipe while in a store, just three percentage points higher than those who do so offsite during the shopping process.

The 2013 American Pantry Study was commissioned by Deloitte and conducted online by an independent research company in January 2013. The survey polled a sample of 4,047 consumers and has a margin of error of plus or minus two percentage points.

As used in this document, “Deloitte” means Deloitte LLP and its subsidiaries. Please see www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries. Certain services may not be available to attest clients under the rules and regulations of public accounting.

Just Over Half of Americans Have More Emergency Savings Than Credit Card Debt

NEW YORK, Feb. 25, 2013, Only 55% of Americans have more emergency savings than credit card debt, according to research published today by Bankrate.com (NYSE: RATE). Last year, Bankrate found that 54% of Americans had more emergency savings than credit card debt; the figure was 52% in 2011.

“Consumers may be deleveraging, but the proportion of people with more emergency savings than credit card debt hasn’t changed much,” said Greg McBride , CFA, Bankrate.com’s senior financial analyst. “Given the poll’s 3.5% margin of error, one can make the argument that consumers haven’t moved the needle at all over the past 24 months.”

Bankrate also announced that its Financial Security Index dropped from 98.6 in January to 96.8 in February, surrendering most of the improvement that took place from December to January. A reading of 100 means consumers’ feelings of financial security are unchanged from one year ago; the index has been below 100 – indicative of deteriorating financial security – in 25 of the 27 months since its inception.

Thanks to rebounding home prices and the buoyant stock market, net worth was the only component to improve from January to February. Job security, savings, debt and overall financial situation all declined. When consumers were asked whether they are feeling better, worse or about the same now versus one year ago, net worth was also the only component to register in positive territory. Among the highest-income households (income of $75,000 per year or more), all five components declined over the past month.

The survey was conducted by Princeton Survey Research Associates International (PSRAI) and can be seen in its entirety here:

PSRAI obtained telephone interviews with a nationally representative sample of 1,004 adults living in the continental United States. Interviews were conducted by landline (500) and cell phone (504, including 254 without a landline phone) in English by Princeton Data Source from February 7-10, 2013. Statistical results are weighted to correct known demographic discrepancies. The margin of sampling error for the complete set of weighted data is plus or minus 3.5 percentage points.

About Bankrate, Inc.

Bankrate is a leading publisher, aggregator, and distributor of personal finance content on the Internet. Bankrate provides consumers with proprietary, fully researched, comprehensive, independent and objective personal finance editorial content across multiple vertical categories including mortgages, deposits, insurance, credit cards, and other categories, such as retirement, automobile loans, and taxes. The Bankrate network includes Bankrate.com, our flagship website, and other owned and operated personal finance websites, including CreditCards.com, Interest.com, Bankaholic.com, Mortgage-calc.com, CreditCardGuide.com, Nationwide Card Services, InsuranceQuotes.com, CarInsuranceQuotes.com, InsureMe, Bankrate.com.cn, CreditCards.ca, NetQuote.com, and CD.com. Bankrate aggregates rate information from over 4,800 institutions on more than 300 financial products. With coverage of nearly 600 local markets in all 50 U.S. states, Bankrate generates over 172,000 distinct rate tables capturing on average over three million pieces of information daily. Bankrate develops and provides web services to over 80 co-branded websites with online partners, including some of the most trusted and frequently visited personal finance sites on the Internet such as Yahoo!, AOL, CNBC, and Bloomberg. In addition, Bankrate licenses editorial content to over 500 newspapers on a daily basis including The Wall Street Journal, USA Today, The New York Times, The Los Angeles Times, and The Boston Globe.

Shed the Winter Chill with Deep Discounts in Warmer Weather Destinations like Hawaii, the Florida Keys and Las Vegas.

SAN FRANCISCO, Jan. 23, 2013, Hotwire.com®, a leading discount travel site, today released the January 2013 Hotwire® Travel Savings Indicator, which features the top five cities in North America where hotel, air and car rental rates have dropped the most as compared to the same time last year. Using extensive pricing research to cover the three most popular travel products, the report helps guide travelers to the best destinations for maximizing their travel dollars each month.

“With the major holidays and conventions mostly behind us, mid- to late-January is one of the most affordable times to travel all year,” said Clem Bason, president of the Hotwire Group. “This slower winter season has led travel providers in warmer weather destinations like Hawaii, Daytona Beach, the Florida Keys and Las Vegas to discount more competitively in their bid to win travelers, who in turn can take advantage of the low prices to grab an affordable wintertime escape.”

Hotel Price Drops

Daytona tops the list this month with an eight percent drop followed by another popular Florida destination, the Florida Keys with a six percent drop. While January is typically a busier month for these sunny Floridian beach towns, the mild winter in the Northeast has translated into decreased demand and, in turn, better discounts. And with the weather in the Keys averaging 70 degrees this time of year, the archipelago is perfect for travelers looking to escape the winter chill.

Raleigh, returning after a brief absence from the list, comes in at the number three spot, with a price drop of six percent. More hotels in the city are beginning to offer more rooms at a big discount on Hotwire, which translates to more competition among hoteliers for the lowest prices.

Next is Las Vegas, appearing on the list for the sixth month in a row, though down two spots from December with a price drop of six percent. Travelers can expect lots of last-minute price drops on the weekends throughout early January, as well as some stellar discounts on 5-star luxury properties.

Rounding out the list is Nashville with a two percent drop. Now that the college and pro football seasons have wrapped up and the country music awards are through, the demand is low in Music City, and so are the prices.

When compared to this time last year, the top five hotel price reductions for January 2013 include:

Rank

Hotel Market

Price Drops

Example of a Current Hotwire Deal,

US$/Night

1

Daytona Beach, FL

– 8%

3.5-star

$66

2

Florida Keys

– 6%

3.5-star

$139

3

Raleigh – Durham, NC

– 6%

4-star

$86

4

Las Vegas, NV

– 6%

5-star

$107

5

Nashville, TN

– 3%

4-star

$89

Air Price Drops

This month, beachgoers are in luck because Hawaii is the hottest deal market, with nearly every island seeing a considerable drop in airfare prices. As United, Hawaiian, Delta and Alaskan airlines continue to compete for more passengers, each airline is offering more seats and better deals for visitors headed to the Aloha State. Prices in Honolulu and Kailua Kona – tied for first place – are both down 15 percent, while the prices in fifth-place Kahului are down 12 percent.

Meanwhile, Toronto returns to the list in the number three spot with a 14 percent drop due to its continued competition with U.S. border towns. Along with its hosting of the Toronto International Boat Show and Canadian Bridal show, this Canadian destination backs up its low airfares with lots of early-year activities. Rounding out the list is another Tennessean city – Memphis – down three spots to number four with a 13 percent drop.

When compared to this time last year, the top five airfare price reductions for January 2013 include:

Rank

Air Market

Price Drops

Average Hotwire Airfare

1

Honolulu, Oahu, HI

-15%

$587

2

Kailua Kona, Big Island, HI

-15%

$528

3

Toronto, Ontario

-14%

$384

4

Memphis, TN

-13%

$323

5

Kahului, Maui, HI

-12%

$512

Car Price Drops

In car rental deals, January is seeing newcomers for spots two through five, giving way to fantastic coast to coast savings. Monterey, absent from the list since this past September, took the number one spot with a 19 percent price drop, and with January being California Restaurant Month, it’s a prime time for couples looking to wine and dine their way around Central California’s coast.

Raleigh is another hot deal market this month, as folks traveling to the City of Oaks are not only able to score some great airfare deals, but they can take advantage of car discounts (17 percent drop) as well. Finishing off the list are two Midwest cities, Indianapolis (12 percent) and Columbus (10 percent), as well as a Rocky Mountain favorite, Colorado Springs (11 percent), where some of the country’s best skiing is within easy driving distance.

When compared to this time last year, the top five car rental price reductions for January 2013 include:

Rank

Car Rental Market

Price Drops

Average Hotwire Car Rental Price

1

Monterey, CA

-19%

$24

2

Raleigh, NC

-17%

$19

3

Indianapolis, IN

-12%

$23

4

Colorado Springs, CO

– 11%

$28

5

Columbus, Ohio

– 10%

$23

For over 12 years, Hotwire has worked with hotels, airlines and car rental companies to fill unsold inventory. As a result, Hotwire offers travelers amazing deals, every day of the year, across a variety of markets. Through Hotwire’s deep understanding of the industry and unique relationships, consumers have been able to save millions of dollars on all their travel needs.

About the Hotwire Travel Savings Indicator

The Hotwire Travel Savings Indicator runs results during the second week of each month. Results are calculated by looking at Hotwire booking data for select regions in the current month, and comparing prices in the current month against Hotwire prices in the same month in the prior year. Prices are compared within the same categories (e.g., star rating, class of car) for consistency, and the percent change in price for each region is generated as an overall average of the changes in those categories. The hotel prices in the charts above are examples for a particular Hot Rate® deal within that market. The airfare and car rental prices are average prices based on bookings across all car and seat classes. Actual prices may be higher or lower than the examples that are provided.