Cocoa Life: helping farmers and their communities

You might’ve noticed something new on your favourite Cadbury chocolate bars. From now on, all of our products will proudly carry the Cocoa Life logo. Cocoa Life is a $400 million programme, which aims to reach 200,000 cocoa farmers and a million community members by 2022. We will be working directly with cocoa farmers to provide training and community planning skills. Through increased knowledge and better livelihoods, we help cocoa communities build their own future.

A new partnership

By 2019, as Cocoa Life expands across all Cadbury products in the UK and Ireland, Dairy Milk will no longer be Fairtrade certified. But we will remain in close partnership with Fairtrade and continue to work together to launch programmes that help farmers.

Furthermore, Fairtrade’s third-party certification body, FLOCERT, will make sure our farmers don’t lose out. They’ll continue to check the quantity of sustainably-grown and traded cocoa, and verify the payments Cadbury makes to the farming organisations. In fact, from June 2017, five times more Cadbury products will be made with sustainably sourced cocoa.

Giving farmers a voice

Fairtrade welcome our commitment to help more cocoa farmers and their communities, and the charity is proud to work with our sustainability programme – ensuring farmers’ voices are heard.

Since the initial announcement, Fairtrade and Cocoa Life have already started working on a climate change programme to help farmers in Ghana respond to the threats of unpredictable weather. Severe weather has previously damaged up to 75% of crops and is a huge threat to our farmers’ incomes – and why it’s one of our key priorities.

We’re proud that the partnership between Cocoa Life and Fairtrade will change lives for the better. And make your favourite chocolate bar taste a little bit sweeter.

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