A special shirt for a special occasion

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Juventus and adidas mark the club’s 120th anniversary with a limited edition kit – on sale today in 1897 samples – which the Bianconeri will wear against Benevento

What better way to celebrate Juventus’ 120th birthday than to treat oneself to a shirt that not only marks the occasion in style, but one that will remain a collector’s item for many, many years to come.

1897 – the year in which the Bianconeri were founded by a group of students in Turin – is also the number of limited edition kits on sale today.

The design represents a throwback to the club’s kit from the early 50’s. The inside of the neck-line includes a ‘Sign Off’ with the anniversary dates and takes inspiration from the first ever Juventus emblem.

There is a modern look to the shirt too: besides the unmistakable black and white stripes, there is a wide back panel on the reverse of the jersey – a feature which has been re-introduced to the Bianconeri’s current home kit.

Noticeably the shirt is missing the infamous club crest, instead solely featuring three gold stars. Each star represents 10 league titles and is a symbol which has featured on every club kit since the 1994/95 season.

To honour the club’s 120-year anniversary, the sponsor logos have been stitched black-black onto the right chest (adidas and Jeep) and on the back panel (Cygames).

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