uAspire 1st Ones

Challenge

uAspire is a non-profit organization that works to ensure all young people have the financial information and resources necessary to afford a college education. With their upcoming annual fundraising dinner quickly approaching, the uAspire team reached out to us to produce a video to show at their event that would both inspire funders and convey the message and personal impact of their organization.

Solution

The Conclave team worked together with uAspire to coordinate three different filming days to interview leaders in the community that were first generation college students. Each of these community leaders told the stories of their academic journeys and how they navigated their way through the educational system despite not having any family members to guide them through experience.

Result

Our team of editors weaved together an inspiring and emotional story that intertwines three stories at once. It was shown at their fundraising event and received excellent reviews. The uAspire team exceeding their fundraising goals that night and later decided to pass the video along to additional partners and collaborators through an email marketing newsletter. Today, this video lives on their website and YouTube channel.

More Cool Facts

Our team was especially excited to meet Jose Hernandez – the first Latino astronaut in space. We were even more excited to learn that a movie about his life is currently in production! We will be sure to buy our tickets soon.

While on set, Jose’s parents showed up unannounced to pick up some autographed books. They were so proud! We were so happy to be able to briefly included them in the video.

During the fundraising event when this video was shown, the three interviewees in this video (Jose, Lisa, and Nancy) were in attendance. It was amazing to see their reactions when they watched themselves in this video for the first time. They were moved by the piece and became extremely emotional. High five.