One Direction land multi-million dollar Pepsi advertising deal

One Direction’s rise to fame in the US has been given a boost as the boyband have been signed up by Pepsi in a multi-million dollar advertising deal.

One Direction have signed a megabucks Pepsi deal (Picture: PA)

The chart toppers are the latest in a long line of famous faces that have fronted the soft drink firm’s campaign, following in the footsteps of David Beckham , Lionel Messi , Michael Jackson and Britney Spears .

Harry, Louis, Zayn, Niall and Liam have already filmed the new advert at a studio in New Orleans, starring alongside Drew Brees , a huge star from the world of American Football, who plays for the city’s gridiron team.

David Beckham starred in a surfing-themed Pepsi ad, among others (Picture: PA)

A source told the Sun that the deal is huge in terms of money for the That’s What Makes You Beautiful singers.

‘They’re already stars across America, but this could catapult them to superstardom,’ the insider added.