Professional Chewing gum industry meeting point

Being flavor release one of the hot topics in the chewing gum industry I thought it would be interesting to post here about a new patent (another one!) around this subject.

This time, Mondelez has patented a “3D object” made of polymers (preferably polyethylene glycol) which claims to provide a faster flavor release. Of course, it can be applied as well to active ingredients other than flavor, if this is the case. It is true that gum base traps many flavor elements (this is in fact one of the key aspects for a long lasting effect!) and this can limit a quick release of those components. This new “3D object” dissolves immediately in the saliva, providing a quick release of the flavor.

I wonder if we will ever see this invention applied in a product in the market. Looking forward to that!