The volume of business data has exploded. But companies face a challenge when it comes to extracting useful insights from this data. To achieve ongoing growth, businesses need the right technology.

Powered by proprietary deep learning and machine learning technologies, our unique solution bridges the gap between your data and intelligent decisions. Our technology empowers every business to use AI to turn data into insights, starting with marketers who want to make sense of the mountain of CRM, site and app data and turn it into audience engagement, growth, and monetization.

Appier’s Aixon Platform

The volume of business data has exploded. But companies face a challenge when it comes to extracting useful insights from this data. To achieve ongoing growth, businesses need the right technology.

Powered by proprietary deep learning and machine learning technologies, our unique solution bridges the gap between your data and intelligent decisions. Our technology empowers every business to use AI to turn data into insights, starting with marketers who want to make sense of the mountain of CRM, site and app data and turn it into audience engagement, growth, and monetization.

What it does

Here’s how it works

Aixon works in three easy steps:

Upload your data:Collect, integrate and store your data in one place, unifying different formats into a single data set.

Appier’s CrossX Programmatic Platform uses AI to identify and buy the best audience for your campaign using AI algorithms that predict the cross screen behavior of users minute by minute.

The platform draws on the extensive knowledge of user behavior and device ownership CrossX AI has compiled to decide what audiences to target, at what time of day, and on what screen. The CrossX Programmatic Platform combines audience targeting, inventory, and bidding and optimization infrastructure to take the guesswork out of cross screen campaigns.

Programmatic Platform

Appier’s CrossX Programmatic Platform uses AI to identify and buy the best audience for your campaign using AI algorithms that predict the cross screen behavior of users minute by minute.

The platform draws on the extensive knowledge of user behavior and device ownership CrossX AI has compiled to decide what audiences to target, at what time of day, and on what screen. The CrossX Programmatic Platform combines audience targeting, inventory, and bidding and optimization infrastructure to take the guesswork out of cross screen campaigns.

Solutions

CrossX Programmatic Platform enables you to purchase audiences programmatically and is RTB-enabled, and offers AI algorithms tailored to different business verticals.

Use artificial intelligence to help identify people who will engage with your app beyond the initial download--at the right volumes and the right price.

Features

CrossX App Installs

Drive app downloads with AI. Appier’s algorithms helps you identify and reach high value audiences who are more likely to download your app and use it to shop--and can help optimize your campaign to target users more likely to make in-app purchases or signups.

CrossX Frequency Capping

Cap the number of impressions shown to users across all screens, on either a per day or per action basis. This helps you spend more efficiently, limiting wasted impressions and preserving your customer’s goodwill.

CrossX Lookalike

Expand your audience by finding people similar to your existing customers. Provide information on existing customers or visitors to your website, and our AI will compare this information with profiles stored in CrossX’s databases to find users who look and behave similarly online.

CrossX Remarketing

A user with a phone, PC and tablet is one person, not three. CrossX Remarketing reaches to your customer on every screen she owns, shortening the time between her initial visit and purchase. CrossX Remarketing tailors product recommendations and ad creative to each user’s unique cross screen behavior, purchase journey, and cross screen browsing history.

CrossX Frequency and Reach Report

Appier’s CrossX Frequency and Reach Report provides insight on the role every screen played in your customer’s journey--not just the last screen they used before clicking your ad. The report includes a user overview (how many users, where and on what screens users viewed your ads), and cross screen conversion paths.

CrossX Lookalike

Expand your audience by finding people similar to your existing customers. Provide information on existing customers or visitors to your website, and our AI will compare this information with profiles stored in CrossX’s databases to find users who look and behave similarly online.

CrossX App Installs

Drive app downloads with AI. Appier’s algorithms helps you identify and reach high value audiences who are more likely to download your app and use it to shop--and can help optimize your campaign to target users more likely to make in-app purchases or signups.

CrossX Remarketing

A user with a phone, PC and tablet is one person, not three. CrossX Remarketing reaches to your customer on every screen she owns, shortening the time between her initial visit and purchase. CrossX Remarketing tailors product recommendations and ad creative to each user’s unique cross screen behavior, purchase journey, and cross screen browsing history.

CrossX Frequency Capping

Cap the number of impressions shown to users across all screens, on either a per day or per action basis. This helps you spend more efficiently, limiting wasted impressions and preserving your customer’s goodwill.

CrossX Frequency and Reach Report

Appier’s CrossX Frequency and Reach Report provides insight on the role every screen played in your customer’s journey--not just the last screen they used before clicking your ad. The report includes a user overview (how many users, where and on what screens users viewed your ads), and cross screen conversion paths.