Sometimes as purpose-driven entrepreneurs we need a quick “cash infusion.” Ideally, we don’t want to operate from a “feast or famine” mode, but life isn’t perfect. And neither are our businesses.

How can you quickly add cash to your bottom line this month? First, you need to get in the right mindset – it’s about the service, not the cash. That means reframing your desire from “I need more money” to “I will serve more paying clients.” Doesn’t that sound less desperate? Less from a place of lack? Yes!

As you work on your mindset, here are some practical tactics you can implement to find those paying clients pronto:

Are you in the place in your business where you need more clients – like right now?

No judgement – I’ve been there.

I invite you to check out the four “get clients now” tactics I outline in this marketing strategy to help you find clients quickly. And as you get more clients, keep filling that pipeline so you don’t have to scramble again.

Workshops, mastermind groups, seminars – they are all excellent ways to share your message and market your business. So, how do you get your ideal clients to attend your event?

The key is to make sure to write a marketing plan with specific tactics on how you’ll promote your event. Here are four tactics to consider adding to your event marketing plan, and remember: the more you market, the better the results:

Every month, I host a webinar to share my expertise with my tribe. I love hosting webinars because it allows me grow my list, connect with my community, teach marketing and, sometimes, share new products and services to my audience.

https://youtu.be/V2xH0xja0gU&rel=0

If you want to add webinars to your marketing mix, it’s important to think about how you’ll attract registrants to your webinars. There’s nothing more discouraging than hosting a webinar to only a few people.

Check out these seven promotion tips – and consider implementing them all (at least once) to spread the message about your webinars.Continue reading →