Got interviewed by Frida Fahrman at NK Stockholm trend talks today. Here on stage with Frida, Malin Andrén from By Malina and Stephanie Bergström from Soft Goat. You can also spot some colorful pieces from our SS17 collection on the left!

In love with these three; my Mini-Stylein 1 and 2 and my favourite DS car. Wishing you a beautiful weekend and please join me at NK in Sthlm tomorrow between 1pm and 2pm! And yes- it’s spring outside and Alina is thrilled to have her new jacket on from Cubus and not her winter overall!

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This is an outtake from last weeks newsletter where I share my top picks from the Spring/Summer 17 collection – available now!

The Felipe skirt is one of my favourite styles this season, and the soft croco leather gives it an exclusive feeling. It is easy to dress up with my best heels for a night out, but it’s also the perfect piece a spring day paired with a sweater or a white shirt and sneakers. Another favourite look is the skirt matched with our gorgeous jacket Francisco, made in the same soft croco leather! – Elin Alemdar, CEO and Cheif of Design