backup mower, backup trimmer, backup truck, backup trailer, backup for the backup... 95% of the time people just want it done, if they are picky enough they don't care if you use a pair of scissors....

I have two of most every piece of equipment but not because it makes a good sales pitch and while I don't think that it would hurt to mention it I don't volunteer it either, when I go give the estimate I'm not trying to make extra conversation... Just go look at the work, be polite, give them the price, let them decide, that's it.

If my Jeep went down I have my wife's Suburban or my son's Colorado to use. Good to have back ups for every thing. Best way to get back ups is to buy replacements before the truck trailer mower handheld dies.

Before you know it one would have everything needed for a second crew.

Been asked that a couple of times as I have taken over lawns from fly by nights. I always reply that my back-ups have back-ups and not to worry.

Same here. On several occasions, I've had prospective clients comment that they want to know that their lawn will be cut every week, regardless. Just this spring we added a new client who specifically said that he really liked the guy he used last year but that the guy was a solo operation and was unreliable. He made the comment that the guy was using old equipment and that he would call and say his truck broke down or his mower broke down or he was going to have to borrow some equipment from a friend, etc. The client said he grew tired of hearing it and decided that this year he'd go with a professional LCO.

... Just go look at the work, be polite, give them the price, let them decide, that's it.

And don't forget to sell yourself and your company. Ask questions about their yard - maybe unimportant things but it gets them talking. Make small talk if given the opportunity. Try to connect and leave an impression. Maybe point out some things you notice in their yard to compliment them AND show your landscape knowledge - "Wow, look at those hydrangeas" or "I love spirea. The only downside to them is you have to keep an eye out for aphids". By doing this, hopefully, they'll ask what other services you provide and then... they open the door and you can mention everything your company can do for them.

And don't forget to sell yourself and your company. Ask questions about their yard - maybe unimportant things but it gets them talking. Make small talk if given the opportunity. Try to connect and leave an impression. Maybe point out some things you notice in their yard to compliment them AND show your landscape knowledge - "Wow, look at those hydrangeas" or "I love spirea. The only downside to them is you have to keep an eye out for aphids". By doing this, hopefully, they'll ask what other services you provide and then... they open the door and you can mention everything your company can do for them.

Good advice, on my vacation homes, I always tell new customers that I will check there property (door,windows, etc) when I'm there to mow. I think that a selling point also. About a third of my customers I've never met.