According to the Multichannel Observatory, 2 Italians out of 3 purchase online and the shopping experience increasingly integrates online and offline. AEFFE Lab answers the questions of eBusiness, the special...

Outsourcing or Insourcing e-commerce? Launching an e-commerce is a complex project that requires specialized personnel, the optimization of certain business processes and an initial investment budget. The first step in...

A glamourous new image for the digital agency specialized in fashion e-commerce and retail.
AeffeLab, market leader digital agency specialized in fashion and retail, has just launched its new website: being...

Google AdWords or Facebook ADS? Both tools are useful for promoting an online business and should be contemplated within a digital marketing strategy.
Before investing on one or the other, however, you should...

Particolari, the well-known Fashion Accessories brand present throughout the Italian territory with a network of over 80 franchise stores, launches the new E-commerce site.
The new Online Shop www.particolari.com is designed...

7camicie new e-commerce website is online!
A new design with a modern and attractive layout, a new structure enriched with new categories and contents, a basic architecture review that makes browsing...