This Thursday celebrities, corporations and websites will be going purple for Spirit Day, a special day devoted to LGBT youth who have been the victims of bullying.

Never heard of Spirit Day? Perhaps that’s because this is only its second year. Spirit Day was started in 2010 by a teenager named Brittany McMillan. After a tragic number of teen suicides, she did it to help LGBT youth see that support for them is out there. It takes place annually on October 20th during National Bullying Prevention Month, and now in year two, some pretty big names will be offering their support by breaking out the plum, lavender and eggplant.

Ricky Martin will throw on some purple for his twitter profile. Cyndi Lauper, Julianne Moore, Chaz Bono, Conan O’Brien and Mia Farrow among others will also wear purple to show their support. MTV is changing their logo to purple and The Sundance Channel will be turning their on-air media logo and social networking logos purple. And we here at Ecorazzi will be turning our twitter icon purple.

Happily, this phenomenon isn’t limited to celebrities. Anyone and everyone can participate. All you’ve got to do is break open the closet and see what you’ve got in the purple family. Or, change your facebook or twitter profile. We here at Ecorazzi look forward to sending teens far and wide a message of support.