UNIONE ITALIANA VINI (UIV) is a category-specific association of wine company owners in Italy. It was instituted in 1895 and combines the various companies pertaining to the wine sector (individual wine growers, more structured wineries, wine cooperatives and industries). It has around 500 members whose combined turnover represents 70% of Italian wine exports. It protects its members’ interests in politics, guarantees the development of the wine sector in Italy according to the rules of transparency and the free market, and promotes the culture of vine and wine in Italy and around the world. Its in-house publication is called Il Corriere Vinicolo.