YOU DON'T HAVE TO HIRE A PROFESSIONAL STAGER BUT...

"Not using a staging design professional in the current real estate market is like leaving money on the table in the sale of your home.

Staging FAQ's

Although professional staging is a relatively new industry, people have been "fixing up" their homes to sell for decades. These days, due to HGTV, home buyers have an "expectation" and are willing to pay quite a bit more for a home that is "model home" ready.

If you could get 10% more on the sale of your home, how much would that be?

HSR Certified Stagers average 10% more for their clients

What is professional staging?

Home Staging is the preparation of a home to sell by a professional who specializes in this form of interior design and has been certified and trained on the art and science of home staging. Many definitions you have seen no doubt stop after the word “sell” and that is part of the big misconception and devaluation of home staging. A professional home stager has the resources and can objectively view the home as a product and highlight its assets while downplaying its flaws. The home seller cannot view their home objectively, while many successful Realtors do not have the time or trade resources to properly stage a home.

How much does it cost?

For as little as a few hundred dollars, you can have a professional detailed staging report of what you can do to not only maximize the space in your home but more importantly maximize the value of your home.

The housing market is good, so why do I need to stage? Great question!

Even if your house sells quickly in a good market, it doesn’t mean it sold for the amount it would have sold for had it been professionally staged. Remember, HSR Certified professionally staged homes sell on a conservative average for10%+ more in a good market, which we are currently in.

Why can't I just stage my own home? Sounds simple, I know!

Home sellers are usually incapable of successfully staging their own home. Why? Because our homes are like our children, we don’t always see all of its flaws. We’ve gotten used to the way it looks and in fact it is difficult emotionally to change it. If you can’t view something objectively then you are unable to market and package it effectively. It's OK, most home sellers don't "stage" their homes everyday for a living. That’s what HSR Certified professionals are for and that is where the greatest returns come in.

Can't home buyers use their imagination and look past my decor or empty rooms?

Only a mere 10% of home buyers can actually visualize the potential of a home and most of these folks are "investors" or "flippers." We know what they do - everything and anything to hammer you on price. In our Consultation walk through, I will identify those "price eroding" factors of your home, so that you can do the simple fixes that maximize returns.

This is also why having a vacant home professionally staged is so important. 9 x's out of 10, buyers cannot always visualize the size and scale of the home so furniture & accessory placement helps to give them a frame of reference.