The difference between downloads, rave reviews and the app grave yard is the consumer experience. The most complex app technology and features are lost without a great user experience on top. Successful apps balance today’s complex technology with a simple user experience.

4:00 – 4:30 Panel: NFC & THE RISE OF MOBILE PAYMENTS:

Carries and device makers are betting big on mobile payments, pumping out programs and devices with Near Field Communications (NFC). How will NFC make our wallets obsolete? What should developers know about the rise of NFC and its potential in apps?

4:30 – 5:00 Panel: PLATFORM MANIA

So many platforms so little time. Before you develop that next app, find out what’s new and cool from the major mobile platforms.