Why don't students care about learning in college? -- What the good student did not know -- The book this is and isn't: disclaimers -- Problems/Trouble in Paradise/Challenges to Normal Science -- Complaints: crisis or moral panic? -- The myriad and muddied goals of college -- Schooling and its oddities -- Seeing the air: the nature and spread of higher education: the paradigm -- Wagging the dog: learning for schooling -- "What do I have to do to get an A?": the real skinny on grades -- Campus delights: a little study of nonacademic engagement and responsibility -- Explaining the mismatch: how and why humans learn -- Beyond cognition and abstraction: humans are immature capable curious emotional social animals: notes on human nature and development -- Learning in the wild, learning in the cage -- Motivation comes in at least two flavors -- On happiness, flourishing, wellbeing, and meaning -- A learning revolution -- Both sides now of a learning revolution -- Conclusion: learning versus schooling: a professor's reeducation -- Appendix: a new metaphor: permaculture; twelve principles of human cultivation