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Grasping the device between his thumb and index finger, Intel CEO Brian Krzanich showed the audience what could very well be the future of wearables. It may be no bigger than a button, but Intel’s new Curie module may be the key to launching the company atop the ever-growing wearables market.

It should come as no surprise that to be successful in the wearable arena, modules must be small, dynamic, and flexible – all of which the Curie delivers. Hoping to power everything from bracelets to pendants to fitness trackers and more, the Curie includes:

Mike Bell, vice president and general manager of Intel’s New Devices Group recognizes the device’s potential to excel in a variety of applications.

“Last year, we partnered with leading technology, fashion and lifestyle brands to help build a robust wearable ecosystem," Bell, said. “With the Intel Curie module, Intel will continue to push the envelope of what’s possible and enable companies to quickly and effectively build low-power wearables in various form factors.”

The module is currently scheduled to ship in the second half of this year.