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April is Autism Awareness Month. Unless you’ve had your head in the sand, autism is a growing diagnosis. And it’s not just growing in the US, but in many countries. The main cause is still unknown and a cure is even farther away. With more than one in 150 births in the US resulting in a diagnosis of autism, it is time to take action. If children are diagnosed at an early age (3 or under), they stand a good chance of receiving the therapy they need to go to public schools with children their own age. This is not true in all cases – in this instance and those diagnosed later in life, the costs can be exorbitant.

In the majority of the United States, autism is not a medical diagnosis, but an educational diagnosis. The school districts must pay for the treatment in many cases – and their resources are quickly depleted from other needs. These children need our help, our protection, and a chance to realize their potential. They need legislation for the states to help and for insurance companies to cover the therapies these children need.

If you’re a blogger, please consider passing this message on. If you’re a reader OR a blogger, consider helping out. Pass the message on, volunteer at a children’s facility or even look at donating. Many facilities love gifts of all kinds – whether monetary or not. You’ll be doing a good thing for children and for the hearts of parents who have children with autism. If you’re local to Sioux Falls, I’d love for you to be a part of my organization’s event on April 18. For everyone else, just Google for various events that will be done throughout April. And participate.

Well, to follow the story forward on Adam, a cast member on this season’s Big Brother, a few of the ripples he caused have hit the shoreline of CBS. As a reminder, here is the beginning. Once Lowe’s (with a media budget of $400 million) was made aware of the comments he made against those with autism, Lowe’s dropped any advertising to be done during the Big Brother timeslots. To find out more, visit Adweek’s info.