Madeline Maguire

about the author

Madeline is a seasoned marketing specialist, having worked with a wide range of consumer and trade brands throughout Australia, New Zealand and the United States. Working in a global role at Shortcuts, Madeline executes marketing strategies throughout the USA and Australian markets.

Want to sell more retail? Cultivating a sales-focused front desk team is a great place to start. So what are the most effective ways to turn your front desk into a powerful retail salesforce?Read more to find out.

To keep your marketing on track when the year gets busy, it is essential to have a calendar that includes not only themes and promotions you’d like to cover, but also the materials you’ll need to be successful. Here are some ideas to get you started.

Are you ready to rock your holiday season sales targets? Chances are, gift cards are going to play a huge part in getting you there.

But before you dust off the same old displays that you had last year, here are some marketing ideas designed to help your gift cards fly off the shelves – keeping your pockets, as well as your appointment books, filled well into the New Year.