Bilgrav-Nielsen, Kristine

Korsgaard Jensen, Anne-Louise

Abstract [en]

Does data solve the crisis in legacy news companies? This article discusses data as arevenue model and the use of editorial algorithms to curate content and still meetpublic values. Furthermore, the article criticizes the news companies for using datain traditional advertisement revenue models, which have proved difficult to uphold.Instead we need to focus on public values along with micro segment data in what arehere termed social responsible algorithms. We also need to continue the discussion onthe very concept of news and to experiment with news ‘packaging’ that are not derivedfrom legacy news companies, but from born-digital ones.