The VMA 2016 Nominations: The Taylor Snub And The Massive Talking Points

The VMAs has snubbed before, and will snub again. Know this, be wary of this. Given half the chance, The VMAs will snub you and everyone you love.

In 2009 the awards ceremony snubbed Beyoncé’s video for ‘Single Ladies (Put A Ring On It)’ and instead gave Best Female Video to young Taylor Swift’s ‘You Belong With Me’. Kanye West, famously, took umbrage at this snub. Well, perhaps he will take solace in the knowledge that it is now the turn of Taylor Swift to be snubbed. The snubber becomes the snubbee, the world continues to turn, a butterfly breaks free of its pupa and flaps its wings for the very first time, Richard Madeley does his Ali G impression at the kitchen table for his daughter’s new boyfriend, ashes to ashes and dust to dust.

Yes, Taylor has NO nominations, despite releasing no less than eligible six videos. But that’s not the only talking point at this year’s VMAs…

Bey is in the lead

http://giphy.com/gifs/xT0BKJVy8VxM6I9iz6

Eleven nominations for Beyoncé, including ‘Video Of The Year’ for ‘Formation’ and Best Female Video for ‘Hold Up’. When she said, “I slay”, she was not fucking with you.

Sharethrough (Mobile)

Eight, to be precise. Hello, Video Of The Year. Hello, Best Female Video, Hello, Best Pop Video. Hello, Best Art Direction. Hello, Best Direction. Hello, Best Cinematography. Hello, Best Editing. Hello, Best Visual Effects. Hello, repetitive strain injury from writing down all these nominations.

The Taylor snub is not a konspiracy

http://giphy.com/gifs/3o85xqaAlB0QMfZmne

It has been suggested on social media that the VMAs have sided with Kimye in their war against Taylor, which is obviously ridiculous. Tay was nominated for 10 gongs last year and won four, so maybe the ceremony thought they’d give someone else a go?

‘Hotline Bling’ is still hot

http://giphy.com/gifs/UkJp5ZrwsPYI0

Drake The Human Meme knew what he was doing when he made the endlessly bloggable video for ‘Hotline Bling’ but it seems we still haven’t wrung all the fun out of it yet: the clip’s up for six nominations.

David Bowie lives!

http://giphy.com/gifs/NGTbgbUfWTsxa

The late genius is up for some gongs for his ‘Lazarus’ video: Best Direction, Best Cinematography, Best Editing. Let’s hope they do the right thing.

The VMAs will be held on August 28 at Madison Square Garden in New York. And here are the nominations in full: