BAKU, Azerbaijan and MCLEAN, Va. - Hilton Hotels &
Resorts brings eforea:
spa at Hilton, its innovative global spa concept, to Europe this
month with an opening at Hilton
Baku, the brand's first hotel in Azerbaijan. The spa is situated on
the 23rd floor of the new hotel, providing spa guests with views over
the Caspian Sea and surrounding Baku cityscape.

"As more eforea: spa at Hilton locations open around the globe, our
first location in Europe is another important milestone for us," said
Dave Horton, global head, Hilton Hotels & Resorts. "This location
at Hilton Baku brings eforea: spa at Hilton to four continents and
offers stunning city and sea views. This spa will deliver a world class
relaxation environment for guests to refresh, rejuvenate and emerge
brighter."

eforea: spa at Hilton debuted in October 2010 as the first global spa
concept by Hilton Hotels & Resorts, the flagship brand of Hilton
Worldwide. Today, 93 eforea: spa at Hilton locations are in development
with spas currently open in the United States, Australia, China, New
Zealand and Thailand.

eforea: spa at Hilton Baku will feature some of the world's finest spa
brands on both the treatment menu and in the retail area. Kerstin
Florian offers a progressive range of results-oriented European facial,
body and bath products and treatments sourced from natural resources
that include algae, mud, herbal extracts, thermal mineral water and
essential oils. LI'TYA draws on the revitalizing and restorative powers
of Australia's native resources to provide a holistic spa experience.
VitaMan provides a comprehensive line of Australian-made natural spa
and grooming products formulated specifically for men. Peter Thomas
Roth products will complete the eforea offering with products and
signature treatments that are an extension of the new in-room bath
amenity collection rolling out at Hilton Hotels & Resorts
properties around the world by year end.

The 1,500-square-meter spa at Hilton Baku offers eight oversized
treatment rooms each with a private shower and dressing room. Luxurious
changing areas, transition lounges for relaxation, full body hydro
massage beds within the Jacuzzi and traditional hammam are a part of
the eforea experience at Hilton Baku. The presidential spa suite
features a private steam room and sauna, two treatment beds, a day bed
and the most exquisite views of Baku. All areas of the spa were
designed to maximize the signature views, including sunrise panoramas
from the extensive fitness center and yoga room. The amenities also
include an 18-meter lap swimming pool.

About Hilton Hotels & Resorts
One of the most recognized names in the industry, Hilton Hotels &
Resorts stands as the stylish, forward thinking global leader in
hospitality. From inaugural balls and Hollywood award galas to business
events and days to remember, Hilton is where the world makes history,
closes the deal, toasts special occasions and gets away from it all.
The flagship brand of Hilton Worldwide continues to build upon its
legacy of innovation by developing products and services to meet the
needs of tomorrow's savvy global travelers while more than 144,000 Team
Members shape experiences in which every guest feels cared for, valued
and respected. Today, the Hilton Hotels & Resorts portfolio
includes more than 540 hotels in 78 countries and the brand remains
synonymous with "hotel." Access the latest Hilton news at www.hiltonglobalmediacenter.com
or begin your journey at www.hilton.com.
Social media users can engage with Hilton at www.twitter.com/hiltononline,
www.facebook.com/hilton
and www.youtube.com/hilton
. Hilton Hotels & Resorts is one of Hilton Worldwide’s ten
market-leading brands.

About Hilton Worldwide
Hilton Worldwide is the leading global hospitality company, spanning
the lodging sector from luxurious full-service hotels and resorts to
extended-stay suites and mid-priced hotels. For 93 years, Hilton
Worldwide has been offering business and leisure travelers the finest
in accommodations, service, amenities and value. The company is
dedicated to continuing its tradition of providing exceptional guest
experiences across its global brands. Its brands are comprised of more
than 3,750 hotels and timeshare properties, with 615,000 rooms in 85
countries and include Waldorf Astoria Hotels & Resorts, Conrad
Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by
Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels,
Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand
Vacations. The company also manages the world-class guest reward
program Hilton HHonors®. For more information about the company,
visit www.hiltonworldwide.com
or connect with Hilton Worldwide at www.hiltonworldwide.com/media.