About the Campaign

Keep America Beautiful
Keep America Beautiful, the nation’s iconic community improvement nonprofit organization, inspires and educates people to take action every day to improve and beautify their community environment. Celebrating its 65th Anniversary in 2018, Keep America Beautiful strives to End Littering, Improve Recycling and Beautify America’s Communities. Behavior change – steeped in education, research and behavioral science – is our cornerstone. We empower generations of community stewards to deliver measurable environmental, economic and social benefits. The organization is driven by more than 600 state and local affiliates, millions of volunteers and the collaborative support of corporate partners, social and civic service organizations, academia, municipalities, elected officials and individuals. Join us on Facebook, Instagram, Twitter and YouTube. Donate and take action at kab.org.

The Advertising Council
The Advertising Council is a private, nonprofit organization that marshals volunteer talent from the advertising and communications industries, the facilities of the media, and the resources of the business and nonprofit communities to deliver critical messages to the American public. Its mission is to create long-term social change by raising awareness and mobilizing Americans around the most important societal issues of our time.