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We deliver the necessary intelligence, technology and decision support that enables clients to prepare for, monitor and respond to threats that could impact their people or operations across the world.

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WorldAware provides world-class risk management technology to keep you and your personnel confident, safe, and more productive by providing the information you need, when you need it.

Who We Are

We deliver the necessary intelligence, technology and decision support that enables clients to prepare for, monitor and respond to threats that could impact their people or operations across the world.

Resources

We deliver the necessary intelligence, technology and decision support that enables clients to prepare for, monitor and respond to threats that could impact their people or operations across the world.

Main navigation

Header Menu

We deliver the necessary intelligence, technology and decision support that enables clients to prepare for, monitor and respond to threats that could impact their people or operations across the world.

Products and Services

WorldAware provides world-class risk management technology to keep you and your personnel confident, safe, and more productive by providing the information you need, when you need it.

Who We Are

We deliver the necessary intelligence, technology and decision support that enables clients to prepare for, monitor and respond to threats that could impact their people or operations across the world.

Resources

We deliver the necessary intelligence, technology and decision support that enables clients to prepare for, monitor and respond to threats that could impact their people or operations across the world.

Cultural Etiquette and the Role It Plays in Pre-trip Briefings

Before business travelers step foot in a foreign country, many companies prepare them for the realities and challenges they may experience via pretrip briefings. In addition to the usual topics you expect to be covered, such as security, health-related risks, entry/exit requirements, etc., another important subject is cultural awareness.

In fact, Ed Daly, editor in chief of the global intelligence division at WorldAware (formerly iJET International), an integrated risk management company that helps organizations with pretrip briefings and is a partner of American Express Global Business Travel, says this cultural training very much falls under a company’s duty of care in regards to its travel risk management.

“A lot of times people consider duty of care about security, but oftentimes it’s culture that can cause some of the biggest headaches for companies trying to do business abroad,” he explains.

And as Daly knows from his experiences during his early days of traveling, just one inadvertent faux pas can cause serious offense.