Sunday, October 11, 2009

On Promotions

Of products, not people, although I’ve never really understood why the same word is used for both when they’re completely different.

Anyway, I saw a poster in a store reading something like “Buy any two Coca-cola products and get a watch or squeeze bottle free.” The promotion itself is not that funny. What’s funny is the person who chooses the watch that’s as valuable as a squeeze bottle. Surely, it’s quite obvious that you should choose the squeeze bottle with the value of a watch. They’re not exactly going to be handing out a Rolex for the price of two cans of coke.

Or maybe I’m just missing out on a deal of a lifetime.

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