The price comparison industry has been around for close on two decades but has really grown up in the last ten years as more people have gained access to the internet.

The price comparison industry has been around for close on two decades but has really grown up in the last ten years as more people have gained access to the internet. The main reason for growth is due to the speed and constant improvement of the internet, data storage and transfer technology. Comparison sites can now collect data directly from a selection of different sellers' website at the same time and display them for you to find the best price.

Online shopping offers customers the convenience of shopping from the comfort of their home at a pace that suits them. It allows you to do all the carry out your due diligence without feeling pressured by a sales staff. When you have found the lowest price, you will need to compare all the items based on their delivery charges and price. Just because any item looks cheap it might be more expensive when you add the delivery charges. You need to consider these charges to find the best price.

The products that are compared by these sites cover an enormous range of consumer products and services such as utility service providers, best mortgage lenders, holidays, personal loans, health insurance, car insurance, life insurance, lowest credit card deals, every day products from your supermarket, electrical goods, household goods, etc. Present statistics suggest that we spend over a billion pounds a year and they estimate that over six million visitors regularly use price comparison sites each month.

Price comparison sites allow you to look at many different items or services together. This saves you time and money as you can seek out the cheapest deal at the lowest price. You do not have to buy anything from any comparison sites you are shown. Best of all you can take your time looking for the product or service you are looking for and remember these sites are a way to save money.

Remember comparison sites are biased to the merchants that pay them for promoting their products and services on their site. This means you will have found you the best price from the merchants that advertise with them. this will not be the lowest price on the whole of the internet. Recently a new application was patented that will search the entire internet and all of the Google pages for the cheapest price. The myShoppingGenie price comparison application will revolutionise the industry and you can work from home making money by distributing their free Application as an independent distributor.

The future of comparison technology is the development of applications for sourcing downloadable music, games, online learning, music video, video, social networking and free software at the cheapest price. All this technology is being developed as we speak for the iPhone and blackberry mobile phone market.

Comparison sites within the insurance industry and the finance industry are highly competitive. Most people who use these sites return year after year to find the cheapest deals. Like or not comparison sites are here to stay. There future is sound and long-term they will thrive and grow as the public become more price conscious and continue seeking cheaper prices, bigger discounts and better bargains. Buyers will be the biggest benefactor of price comparing price sites.