Home & Lifestyle

Create your dream home with our amazing range of furnishings. Whether you're beautifying your bedroom or modernising your kitchen, you’ll find the perfect product. We also sell pet supplies and back to school essentials.

Furniture & Storage

Transform your home with furniture and storage from top designers, including Christow. From stylish bookcases and dining sets to chests of drawers and wardrobes, you’ll find a multitude of products in our collection.

Camping & Travel

Whether holidaying in Barbados or camping in Skegness, you’ll find the essentials you need in our camping and travel range. We sell a wide variety of products, ranging from tents and camping gear to luggage and travel adapters.

Toys & Games

Inspire creativity and imaginative play with our superb range of toys and games, including dolls, action figures, ride-ons and arts and crafts. Whether learning to toddle or entering their teens, kids will find a perfect toy in our collection.

Garden & Outdoor Living

Garden & Outdoor Living

Make the most of the summer by creating a dream space to relax and entertain with our Garden & Outdoor Living collection. From potting benches and slimline sheds to furniture and parasols, you'll find everything you need to create your own outdoor oasis.

Make the most of the summer by creating a dream space to relax and entertain with our Garden & Outdoor Living collection. From potting benches and slimline sheds to furniture and parasols, you'll find everything you need to create your own outdoor oasis.

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About This Is It

Since opening our first high-street store over 20 years ago, we’ve striven to bring you better products at better prices. In the years following the opening of our flagship store, our products proved so popular that we decided to open our arms up to the country as a whole. In 2010, our online store was born. Read more