I applied to the assurance division of PwC in London, reaching the partner interview stage, but unfortunately my interview was cancelled the day before due to a work emergency and then the spaces filled up before it was rescheduled. Since I passed the assessment centre, they offered me the chance to apply to their assurance hub in Birmingham, and want me to answer the following question:

“Why do you want to work at PwC Birmingham and how does this meet your long term career plans?” (500 words)

What is the best way to approach this question? Surely any reference to a desire to work in London in the long term will negatively impact my application?