This Is The Most Popular Waterproof Mascara, According To Pinterest

The search for the perfect waterproof mascara can take a lifetime however, once you find your perfect lash wand–it will never let you down. Through tears, hayfever (cue Zyrtec) triumphs and all of life's BIG moments.

Let this scene from The Hills serve as a cautionary tale of what happens when your mascara lets you down...

Luckily, there are hundreds upon thousands of Pinterest users devoted to the cause, and they’re sharing their findings on the platform. According to the latest data reported by StyleCaster, there's one waterproof mascara that is skyrocketing in popularity right now and it's just launched in Australia. Introducing Lacome Monsieur Big Waterproof Mascara ($47; atmecca.com.au)

This newbie might not have reached cult status yet, but with an +316% increase in popularity in April 2018 alone, it's on the way to becoming a staple.