List Building: The Ultimate Guide to 100,000 Subscribers

If you’re doing any work online, you know email list building is one of the most important things to concentrate on.

It’s the only medium you have complete control over and it allows you to build long term relationships people who would otherwise be complete strangers.

The faster you build your list the faster you become a success no matter what niche you’re in. When they say the money is in the list, it’s not a joke.

List Building Today: The World is a slightly different place

Before, all you needed to do was throw up a popup asking for people to sign up to your list and voila, you’d probably get 100 subscribers a day.

Now, people are much more protective of their inbox because they’ve been spammed to death. Just like with everything else, you need to evolve with the times and take the bull by the horn. Or you can be left in the dust of your competition.

With all the information out there on list building, it can be daunting to understand what really works and what will just waste your time. In this guide, I’m going to give you all the tools, case studies, and information you need to become a list building master.

The Ultimate Collection of the World’s Best List Building Strategies that Will Take you From Zero to a Million Without Wasting Time, Energy, or Resources.

This guide is full of the best actionable list building strategies on the internet. If you follow ANY one of them then your list will grow without question.

While you’re growing that list of highly engaged subscribers, you need to nurture them so when you’re finally ready to sell your product, service, or membership they’ll be ready to buy.

Chapter 6: How to Use Facebook Retargeting Pixels to Capture The 98% of Website Visitors that Leave too soon.

Chapter 7 Exit Popups to double or triple your Optins

Chapter 8: List Building Resources

Chapter 1: How to implement a Welcome Gate that actually gets people to subscribe to your list.

A welcome gate is a tried and true method for list building, but there’s just one problem, most people don’t use it correctly. They offer what no one really wants. If I join your mailing list, it’s because you’re giving me something I find valuable right away. Not because you want to send me weekly updates and promote products to me over the long term.

Chapter 2: How to Use Content Upgrades to get 500% more opt-ins

Content upgrades work very well and can be used to build a highly targeted and responsive list of subscribers for you. The secret to having an effective content upgrade is to make it complimentary to what your content is about. For example, a piece of content about how to bake a cake can be upgraded with a gated PDF about your favorite cake recipes.

Take a look at your most visited pages and decide where a content upgrade will make the most sense.

Chapter 3: Using contests to get over 100,000 subscribers

Everybody loves a freebie, something that appeals directly to a want or a need they have. When you understand your audience, a contest can be one of the best ways to get thousands upon thousands of subscribers to join your list.

When you do it right, your contestants will become brand ambassadors and make sure your contest goes viral. I’ve put together a few case studies of how to run a proper contest and a few resources that will improve the chances ofyour next one going viral.

Chapter 4: Turn your 404 page into a Lead Magnet

Let’s face it, as your website grows, things get moved around and links get broken. Instead of having a 404 page that only tells your visitor the page they’re looking for has been deleted or moved to another location (talk about a depressing user experience). It’s an amazing opportunity to present them with something they would find valuable.

It may take more than 5 minutes to set up, but it’s a permanent lead magnet for you and a place to show off your brand personality:

Here are some of the best 404 pages I’ve seen and resources to make your own just as good.

Chapter 5: The Right Way to Guest Post for List Building

A few years ago, Matt Cutts made us all afraid to guest post, but it’s still the best way to expand your audience and build authority in any niche you find yourself. What many people don’t do is use it with the intention of building a strong email list. Every guest post you do on a high authority site should net you a minimum of 200 new subscribers.

Chapter 6: How to Use Facebook Retargeting Pixels to Capture The 98% of Website Visitors that Leave too soon.

Using Facebook retargeting for list building is a little more advanced, but it can yield amazing results with a relatively small budget.

You can get very targeted subscribers for as little as $.02, that’s a list of five thousand people with just 100 dollars. A rule of thumb is to make the retargeted advertisements highly relevant to the content your visitor checked out on your website.

Daniel Ndukwu. Entrepreneur, Nomad, Teacher, Learner, Optimist, Content marketer, and Founder of The Experiment. When he's not here he's probably out drinking a bottle of Sancerre or plotting world domination. Enjoy his unconventional method of marketing and doing everything else for that matter.

Haha, my namesake, I had a monkey for a while but he wasn’t nearly as shy as your kitten. You say it wonderfully, we need multiple softer touch points because we’re being constantly inundated with content. Content that is steadily getting better and better as a whole so we need to continue to differentiate ourselves from the pack. Thanks for the sneaky bonus tip, keep them coming.

Amazing how many resources for building a list successfully you have here Daniel! Very cool stat on the power of guest blogging. Had no idea it could attract that many subscribers. Thanks for sharing such value to help others.

Woooohooo what a power monster List Building guide post.
Absolutely packed with tools, tips, golden nuggets Woot! I love Guest blogging and do welcome guest bloggers. Of course its important to have a system in place plus T & Cs for that!

Its important to note taht one can have a small list even of 500+ who totally dig the content you put out and bring you a steady stream of income and referrals…And someone has 10k+ subscribers and they dont do zilch…
The sauce is in Our relationship with our subscribers, How we serve them as son as they optin. Our follow up sequence and style and thus our results henceforth with them.

We must also remember the 80/20 rule. And this goes down to 97/3 or worse for poor follow up. I love the commenter Daniel’s sneaky point up top! Thanks for this awesome value Daniel. 🙂

Thanks Julie, That’s a golden nugget, the relationship you have with the people who count on you for advice is key. If you keep fumbling around with that you’re going to be really discouraged over the long term. “Steadt stream of income and referrals” anyone can get used to that!

[…] on the other hand, you think you have enough traffic visiting your website, offer pages, and opt-ins for your mailing list then this article isn’t for you. You should press the back button on your browser so you don’t […]

Great post! Thanks for sharing some of your best practices with us. I have also read some secrets of list building from ebooklancer . I’ve launched my mailing list to a very very low fanfare. I’m hoping to learn little tips and tricks for making it work, from reading posts like this.