THE ENTREPRENEUR SERIES

Starting or growing a company? If you are thinking about raising money for your new business idea, your startup or existing company then this book will help.

Understand what investors want, the investment sweet spot, how to pitch them, what they get for their investment, how to speed up the whole process and common mistakes which will could delay you by months.

Comes with a range of Founder Tips that will put you ahead of your startup competition and help you make the right decisions for you.

Choose Your Startup: How to Fund Your Company focuses on the main ways to get money for any company, taking you through the pros and cons and the insights of someone who has successfully raised money to start and grow businesses.

Interested in understanding more about self funding, angel investors, venture capitalists, crowd funding and the other main ways to fund your business better?

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If you want to get your first angel investor or venture capital investor meeting then this book will help get you there. Whether you are a complete newbie or have been building your business for years, we've written the guide to creating a clear, concise and compelling executive summary that will get you those first investor meetings.
Follow this approach and you'll be on your way to your first angel or venture capital investor meeting and the funding you need to realize your business dreams.

This book Includes:
- How Executive Summaries will Help Your Entrepreneurial Career
- The Key Elements of a Kick Ass Executive Summary
- The Executive Summary Format that Works
- Common Mistakes that Stop Entrepreneurs Getting Investor Meetings
- Founder Tips to Increase Your Investor Traction

Andrew spent his early career at world class blue chip marketing and innovative organization Procter & Gamble (Europe) Ltd. but high growth and white space opportunities is Andrew's passion.

While at Harvard Business School, Andrew took an unformed opportunity and created value - starting from a new product idea, founded X-IT Products, named one of United States ‘Top 10 Start-ups’ by a leading Entrepreneurial magazine and went on to win a ‘Business Week’ product design award. Andrew established a manufacturing facility in China and recruited a sales force to sell his first solo product into major US retailers. Andrew and the X-IT Product ladder were involved in a legal case that resulted in the largest corporate award in Virginia State history for his investors.

Andrew then founded a Silicon Valley company focused on solving data challenges between manufacturers and retailers. While CEO, Andrew built and led the executive team; Chaired the Board; raised $21M of capital, and began new partnerships and customer relationships with Home Depot, Black & Decker, BJs and others.

Recently, Andrew joined a small software/SAAS Silicon Valley based company and spent six years focused on driving strategic relationships, working with the core team to grow and prepare that company for an IPO. Model N successfully went through the IPO March 2013.

Andrew has expertise in innovation, developing new markets, new initiatives and high growth businesses opportunities. He has served on the Board of the Small Business Council of the Department of Trade and Industry advising the UK Government on entrepreneurialism and high growth companies; worked with the National Science Foundation, the Investment Task Force (UK Government Task Force) and Centre for Policy Studies, Small Business Council (UK Think Tank focused on Small Business).

HOW TO GET YOUR FIRST INVESTOR MEETING, LEARN:

The Executive Summary Format that Works Critical for locking In your First Angel investor or Venture Capital investor Meeting