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Social Triggers was founded by Derek Halpern. Derek is an expert marketer and entrepreneur.

After building several successful websites in various niches (entertainment, fashion, etc.), he’s refocused on what he loves most: Building and Marketing Businesses.

You’ll find that his approach to marketing is effective. He developed it over the past few years, and it has helped him build a few wildly popular websites, one of which attracted more than 1,000,000 pageviews in a single day.

Hey there, Gael and Mark here. We’re the minds behind Authority Hacker. The reason we created this website is because we often see a lot of people online talking about passive income, muse businesses and “authority sites”.

But we rarely see much practical advice on building up a site to the point where it is seen as an authority and you can rely on the brand you’ve built to generate income.

We’ve had the chance to build, help build or advise on of a lot of these long term earners in the past 3 years. We’ve both learned a ton on the topic.

The goal of this site is to share our ongoing learning on the topic of authority site building. We’ll make it as actionable as possible to help you grow your own sustainable authority sites from scratch.

I’m Pat. I’m a 32 year old dude from Southern California who makes a living on the internet. I consider myself the luckiest person on Earth.

I didn’t win the lottery, I don’t drive a fancy car, and I’m not super famous. What I do have is a beautiful wife, two amazing children, a loving family, awesome friends, and a line of work that allows me to spend most of my time with them.

My Story

I used to have a 9 to 5 job, which I really did enjoy. I was working as a Job Captain in an architecture firm and loving the line of work I was in. I had no plans to leave, but unfortunately there are some things you cannot control (like the economy) and so, in 2008 I was laid off.

Getting laid off is a weird feeling. One day you think everything is fine and for whatever reason the next day you don’t really know what you’re supposed to do anymore. Instead of feeling bad about it, I immediately decided to work for myself from home.

It turns out that getting laid off was the best thing that ever happened to me. Without my 9 to 5 job holding me back, I’ve since been able to earn more money and work less (with more flexible) hours – which in the end allows me to be home and spend time with my family.