You laughed, admit it. It was funny; but this exchange from comedy show Flight of the Conchords perfectly sums up what flippant sexism is all about.

It’s a problem that’s existed in our society almost since the inception of the idea of society itself, and maybe even long before that. It’s something that many women have to deal with on a daily basis, and it’s definitely not funny.

Sometimes, however, women do get their own back, and in rather spectacular fashion too.

Take YouTube’s Superwoman, a.k.a. Lilly Singh. This Canadian YouTuber boasts of 10 million subscribers and hundreds of millions of page views. Her videos and rants have captured the imagination of her fans, many of them quite young. To them, she’s their idol.

Now Superwoman’s received her (un)fair share of sexist comments, but she chooses to ignore them and focus on her fans instead. Until now.

The comment is, sadly, pretty much par for the course as far as internet comments go. It reads, “woman aren’t funny, shouldn’t u be in the kitching (sic) making me a sandwich”.

So what did Superwoman do? She made a video on how to, well, make a sandwich. A rather special sandwich.

We won’t spoil the video or you, but in Superwoman’s own words, the video is “savage”.

Being sexist isn’t just about being rude or inappropriate; it’s also about perpetuating a gender stereotype, blinding oneself to a person’s capabilities and focusing only on their sex.

When Bic Pens introduced the ‘Pens for Her’ line of pens, Ellen DeGeneres took it upon herself to show the company the error of its ways.

To put things in perspective, the ‘Pens for Her’ line was exactly the same as every other pen that Bic sold, except that these pens were double the price of regular pens and were available only in pink and purple! The idea’s ludicrous, but it happened.

As Ellen put it, “Oh my God! We’ve been using man pens all these years!”

Speaking of colours, have you ever wondered why we force pink on girls? As this young lady indignantly asks, “Why is everything pink?” adding, “Girls wanna play with superheroes too!”

It’s time we all did our part to actively clamp down on sexism, don’t you think?