Young entrepreneur found ways to make her age a non-issue

9:45 PM,
Apr. 27, 2012

Life coach Julie Cramer, 32, of Rochester, started her business, The Balance Point in 2004. With three employees, including herself, Cramer is motivated by seeing people grow through through transformation.

Written by

ROBIN L. FLANIGAN

Julie Cramer was 24 when she launched her Rochester-based life-coaching business. Her age was a shock to many of her first clients.

"People would walk into my office, and I could see their eyes bulge a little bit," says the owner of The Balance Point. "Who wants to get coached on life by somebody who's barely lived any of it? But I knew 100 percent that this was what I was supposed to do."

Cramer, now 32, did need to address the issue and developed a way to make her age irrelevant, starting with some serious introspection. ...