Why the Firefly MMO won't work

The Firefly universe isn't violent enough for an MMO. There just isn't enough fighting going on and killing rats won't cut it.

Because "life is precious" in Firefly, it's going to be strange that an emphasis needs to be put on combat, which is important to an MMO -- thus the non-combat portions will be "waylaid and pushed outside the scope of the original launch."

Joss Whedon's Firefly was clever and witty. How do you put that into something "narratively dead as a quest in a MMOG"?

Um, you aren't one of the Serenity crew.

Here's hoping that Firefly ends up working, for the simple fact that it would be nice to have a successful sci-fi MMO where your existence isn't ship-bound. Joss Whedon's "'verse" didn't even get a full season to develop, not to mention that although the series was incredible, the movie Serenity is a mixed-bag for fans. In the end, maybe Buffy: The Vampire Slayer, with its seven seasons of potential plotlines and characters, would have been a better option for an MMOG.