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Case Studies

The Traffic Snake Game aims to break this vicious cycle of parents driving their children to school,by encouraging schools, children and parents to adopt walking, cycling, car sharing or public transport when travelling to and from school.

Context

This campaign is designed for primary schools and aims to encourage children, parents and teachers to adopt walking, cycling, public transport or car sharing when travelling to and from school.

You can tell how bike-friendly a city is by the number of women on bikes. In a city where bike riding in general is not always a bliss, Skirt Bike aims to celebrate the independence and empowerment that cycling can provide to all women and to encourage those who don’t already cycle. SkirtBike is a fun, colorful and friendly women bicycle ride, where the skirt or the dress is the proper outfit.

In a playful manner, schoolchildren learn fundamental knowledge in traffic safety behaviour and the basics of a roadworthy bicycle. The children practice their skills and balance on a bike course and are taught by experts how to fix smaller defects on their own.

Within the EU mobility week, for 3 year in a row an interregional competition "Strade in fiore/ Blühnede Straßen" took place. The municipalities of South Tyrol and Tyrol were encouraged to transform some road sections into vital and meeting places. There has been no limit to creativity: municipalities could organize all kinds of activities e.g. a street party, a flea market, sports events, playgrounds, temporary lounges, etc. The most beautiful and original idea have been evaluated by a jury and awarded in an interregional event

Like a real bus, the “Walking Bus” takes a predefined route to school with fixed stops and departures where one after another child board the bus. But the difference is: every passenger is on foot.

Context

More and more parents drive their children to school every morning. This so-called parent’s taxi does not only lead to a chaotic situation in front of the school, but also to a lack of movement and communication for the children.

In Messestadt Riem, a relatively new district in the East of Munich, an above-average number of people have a migration background. Due to the very different cultures, there is only little contact between the neighbours. From this consideration, the idea emerged for organizing an event which allows a common experience and brings people from this area together.

A Kindlint (child route) is a child friendly route which connects playgrounds, schools and other locations for children. The Kindlint makes it safer for children to walk through the neighbourhood (without their parents). The first Kindlint in The Netherlands has been implemented in Spaarndammerbuurt, Amsterdam.

PLYGRND.city is an organization which creates 'games' in the public spaces for people to have fun, meet new people, have fun with friends, bring them into motion, and for them to experience their city differently. Also known as Urban Playgrounds, these 'games' can be found at parks, squares, stations and many other various public spaces. Games are designed to match specific themes or 'DNA' of specific cities. Allowing games to be applicable, and hopefully successful, to specific cities.