GreenBook Blog provides original insight into the challenges faced by the market research industry today. Contributors from both sides of the table share their expertise and offer unique perspectives on a wide variety of issues, both strategic and tactical.

Posts Tagged ‘behavioral context’

I thought it would be interesting to chat with Seth about the state of the industry, what's coming in the future, how insights organizations are leveraging these technologies for business impact and of course, about his upcoming event.

Rapid changes in the social media analytics marketplace are impacting the current state of the industry and suggest probable future paths for development as we see maturation of other convergent technologies that are poised to create further disruption into the traditional business insights and marketing wheelhouses.