Notes on the Frankfurt Book Fair

Note from the translator: I’m a little late with this October 16 FontBlog entry for the simple reason that I couldn’t get to it before leaving for San Francisco. But as it features some really nice logo work I still wanted to post this on The FontFeed. — Yves

Whoever designs the logo for the book fair will see it applied on the most diverse media: carrier bags, catalogue, advertisements, columns, transparancies, floor coverings… I was curious to discover Yang Liu’s creation which was unveiled at a press conference on October 16th. Unfortunately I was unable to attend, as I already was making my way back to Berlin. However she revealed to me that it was going to be entirely black-and-white.

I think you are right. It seems more than a bit pretentious for somebody to claim the “square type integrated in a labyrinth” for his/her own. For example I saw many examples in that exact same style in Agadir this summer.