Just as Simple

Instead of just getting a plain image,
and a generic link to the main news section, you could instead link
in the following manner which will give you an image that has the
title of the latest press release on it, and a URL that will take
you directly to that release. Place the following HTML code into your webpage:

Very Complicated

If you are programming savvy, and wish to pull information from
our website and customize it to suite your needs, we provide an
RSS feed for NewsCenter. You can access this file and parse
whatever data you wish from it.