Posts in Growth Hacking

Growing an email list can be a challenging and sometimes, a pretty daunting task. While we try to churn out the best of content pieces regularly to appeal to our audience, they are somehow never willing to share their contact details before leaving.

With a chance of being spammed by the various businesses that are online, we kind of understand the reader’s emotions. But we understand your goals too!

So here are a few strategies that will growth hack your email list in just 3 months, before you even know it – trust us.

Online store owners know one thing for sure by now – there is a whole lot of competition out there that they need to face before getting to their ideal customers. No matter the number of deals they are running or the range of products they have on offer, there’s always another store that is beating them to it.

So while you’re looking for some hacks to stand out in the competition, we decided to share some too.

If you’re the kind of eCommerce marketer who is continually looking into the global markets, you’ve most certainly heard of Flipkart’s Big Billion Sale. Here’s taking a look into what the eCommerce business did to generate INR 1400 crore in a single day of the sale.

User generated content (UGC) is emerging as the new must-have of marketing campaigns. It is that one tactic that has proven to deliver high converting results as compared to any other. Marketers from both B2B and B2C industries are embracing UGC and those who are not, are missing out on a big opportunity to hit the market.

Here’s taking a look at why and how you can use user generated content to grow your business.

There’s a lot of talk going on about how influencer marketing is changing the marketing landscape. As someone with critical-thinking capability, you might be quite skeptical about this claim. But the truth is that there’s a good reason for all the hype about influencer marketing. Several studies have proven that this marketing channel can boost various aspects of your performance – from brand awareness and lead generation to conversions and brand loyalty.

Apart from being the most economic and cost effective, a study by Custora found that the customer acquisition via email marketing has quadrupled in the 4 years preceding 2013. This accounts for nearly 7% of all the customer acquisition that has occurred online.

Clearly, email marketing is the most direct, effective and personal way of reaching out to your target audience. But still, this means of marketing doesn’t work for everyone – simply because their campaign is not strong enough or they don’t know how to make the most out of the channel.

Here’s how you can boost email marketing results in just 10 simple steps.

Lead magnet is an ‘extra’ incentive you offer your target audience above your existing resources/products/services. This offer is made in exchange for their contact information such as name, email id, phone number, etc. This tactic is considered as one of the best ways to get more email subscribers.

So if you don’t have a lead magnet or can’t come up with ideas for one, here are 8 lead magnets that you can use for increasing your subscribers substantially.

With just about every business trying to take their products and services online, the competition to acquire target market is getting tougher by the day. In this infographic, Khawar Zaman from Technorian shares 25 growth hacks that eCommerce businesses can use to increase their sales by manifolds!

Have you been facing difficulties convincing people to buy from you? Since the conversion rate plays a huge role in determining your performance, this can be a huge problem.

If you wish to find out where you are going wrong, allow me to help you out using this infographic. I’ve noted down some of the most effective methods for marketers to boost their conversions. Here’s a brief insight to some of the things you will learn from the infographic below.

The reason why most blog sites have low subscription rates is not because they aren’t churning out good quality content or are not consistent with their efforts – but because they forget to look into the other fundamental factors that contribute to the success (or downfall) of a blog. Subscribers being one of them.

In a previous post, we decided to list down growth hacking tools for marketers like me who couldn’t code to even save their own life. Yes, there are tools that are smart enough to do the job for you. All you need to do is rack your brains to find the one that suits your needs and your business the best.

So here are a few growth hacking tools we tried and tested last week, and suggest you either bookmark this list for later or add them to your marketing and growth hacking toolkit right away.

Growth hacking has become one of the most talked about term in the startup and marketing domains. While some see it as a means of accelerating the startup’s growth, others consider it a fancy word for marketing clubbed with technology.

Here are 20 smart growth hacking tools that we make use of every day and you should too!