Synergy Training blog

Customer service is defined as “the assistance and advice provided by a company to those people who buy or use their services.”Money Making Activities (MMA’s) are activities done in order to make a profit.A lot of business owners will confuse the two. For example, are these Customer Service or MMA’s?~ Newsletters?~ Calls to previous clients for referrals or reorders?~ Calls to previous clients for quality control?~ Posts to social media?~ Blog posts?Some of these examples could be customer service until you include an action step.Here are a few of my favorite MMA’s:1) 10 Touches/day:

2 Team members (What are your goals this week and how can I help?)

2 Current members (Who else do you know who might need more connections?)

2 Past visitors (I just wanted to check to see if you’d like to join us at X event?)

4 New connections on LinkedIn or Facebook (I have a social media campaign that takes care of this one for me. If you don’t, be intentional! Send them a “Thank you for the connection. Have a great week and consider me a resource.” message after they’ve accepted. I send that message to all my new connections.)

2) Take your newsletters from “customer service” to an “MMA” by including an action step. “Click here to visit our website!” “Register for X event today!”3) Email 3 of your collaboration partners asking for speaking opportunities. (You can also find groups on Meetup. Don’t forget to thank them in advance for their consideration.)4) Video a tip of the week. Add something people want to know about. Just remember to keep it simple!5) Head out to a networking meeting in your community. Networking meetings are a great way to get people to know who you are and get acclimated to your brand. Try to invite one person to coffee or lunch for a 1:1 at each meeting you go to.Schedule 5 MMA’s per day and do those first! Put the ACTION in TRACTION!What are some of your favorite money making opportunities?

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Author

Clayton Hicks, Founder and CEO of H7 Global Network, is an innovator and visionary. In this blog you will find updates to the Network and more. You are always welcome to reach out to him at 937-671-6238 or clayton@h7network.com