Our next MarTech conference in the Bay Area, April 3-5, is just a couple of weeks away. While I’ve written a lot about the editorial program for the paid all-access conference — amazing presentations by Aetna, Cisco Meraki, Docker, IDC, LUMA Partners, Netflix, The New York Times, Nordstrom, NPR, PwC, Zillow, and more — I’ve barely scratched the surface of what’s available to free Expo+ attendees.

There’s a ton. And, yes, I said, “free.”

You can see from the graphic at the top of this post that we have 27 sessions in our Solutions track and MarTech Theater that everyone who comes to the conference — including anyone who signs up for a free Expo+ pass — can attend.

These sessions are run by our sponsors, which is why they’re not in the editorial program we deliver to paid all-access attendees. But they’re not sales pitches. Each of these sponsors is addressing a challenge that they’ve seen marketers wrestle with and overcome. They’ve crafted educational presentations that will give you valuable insight into 27 different topics, such as:

The Right Way to Buy Marketing Technology (Real Story Group)

Moving from Random Acts to Impactful Marketing ROI (Allocadia)

Truth About Personalization: Using a CDP to Personalize Marketing (Arm Treasure Data)

Inspiring a Data-First Culture Through Internal Activism (Tealium)

B2B Account-Based Tactics at Enterprise Scale (Oracle)

Forget B2B and B2C: The Future of Marketing is P2P (On24)

Unlocking the True Power of Big Content in Omnichannel Marketing (Sitecore)

As a special bonus, the producers of MarTech have agreed to give all free Expo+ attendees one special “session sampler pass” that will let you join one — just one — of the sessions from the all-access editorial program too. Including, if you so choose, one of the keynotes.

(Once you get a taste for what’s happening in the all-access editorial program, we think you’ll want to come back for the full conference experience next time. Hey, it’s a freemium model for conferences! Of course, if you check out the all-access program for our upcoming event and say to yourself, “Wow, I’ve got to get to these sessions!” there are still spots available.)

In addition, with your free Expo+ admission, you’ll be able to visit all of the exhibitors in the expo hall, participate in our evening networking events on both Wednesday and Thursday to meet with hundreds of other marketing technology and operations professionals, and get access to the presentation decks from sessions across our whole event.

All this for free? If you’re in any way interested in martech and going to be in the Bay Area April 3-5, you’d be crazy not to join us. Sign up for your free Expo+ ticket now.