tag:blogger.com,1999:blog-8020454196069071721.post2785735586473430479..comments2014-10-13T16:36:09.653+11:00Comments on Ben Shepherd: A Blog About Digital Media: Ray Martin's comments from Andrew Olle lectureBen Shepherdhttp://www.blogger.com/profile/12998469932362658371noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-8020454196069071721.post-29324843741258692122008-11-04T12:56:00.000+11:002008-11-04T12:56:00.000+11:00What I found interesting about this was Ray's unde...What I found interesting about this was Ray's understanding and articulation of the issues, challenges and opportunities. Yet despite this he was unable to use his influence and profile within the mainstream networks to turn this into anything as much as a pilot. Goes to show that celebrity and audience-pulling power only goes so far in business -- especially when your message is unpalatable.Gavin Heatonhttp://www.blogger.com/profile/08505818390611807191noreply@blogger.comtag:blogger.com,1999:blog-8020454196069071721.post-77098240884931910412008-10-24T10:50:00.000+11:002008-10-24T10:50:00.000+11:00Where audiences go advertisers follow - Aussie TV ...Where audiences go advertisers follow - Aussie TV either gets with the program and takes a leadership position or fades out into irrelevance - where you and I as media consumers seek other streams.Max Mediahttp://www.blogger.com/profile/02206350969168012717noreply@blogger.comtag:blogger.com,1999:blog-8020454196069071721.post-20559435333048604032008-10-24T10:14:00.000+11:002008-10-24T10:14:00.000+11:00bravo.hit the nail right on the head.bravo.<BR/>hit the nail right on the head.Marielhttp://www.blogger.com/profile/02107810549394788906noreply@blogger.comtag:blogger.com,1999:blog-8020454196069071721.post-5352162003313053782008-10-24T09:59:00.000+11:002008-10-24T09:59:00.000+11:00The fact that NY Times gets 10% revenue from onlin...The fact that NY Times gets 10% revenue from online is not a surprise. I think that digital and mobile advertising will become pervasive in times to come. In 5 years, As audiences become younger, new marketing will become dominant. www.econfirm.com.au is an excellent example of this.Anuphttp://www.blogger.com/profile/01141122781070262196noreply@blogger.com