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Love it, like it, or chuck it out?

Is old stuff weighing you down?

The skirts from my Jersey Shore summers? Too short. The amazing strappy heels? Too darn uncomfortable. Five years ago I loved them, but not anymore. Nobody my age should be showing that much leg, and these days, I just can’t torture my feet like that.

During my recent move, I realized it was time to saygoodbye to the old. I donated 12 bags of clothes and shoes.

The point?

In wardrobes, and in website content—time changes things. If what worked five years ago—isn’t working today—it’s time to refresh! Fortunately, I have just the game to help you.

Easy, right? Now, everything left in the “Like it” pile/doc needs to be reassessed and redistributed into Love It or Chuck it Out. (And most of the time, if you really lovesomething, you probably don’t banish it to “Like it” land in the first place.)

It can be hard to get rid of things—but it’s the only way to start fresh, either with a wardrobe, or with a website that reflects today’s YOU.

On the Blog

Stop, I’m blushing

Capturing the essence of my dream

Deidre, I’m so impressed. You've really done an outstanding job in capturing the essence of my dream and what I wanted the clients to know about us. You encompassed everything I'm going for. Truly, great job!

— Dr. Grace Shook, Driftwood Veterinary Hospital

Yourself only better...

While there are a ton of copywriters out there, none have the ability to 'get in your head' the way Deidre does. Truly, she has a gift for really connecting with the nuance and spirit of your individual brand and message and conveying it in the way you would convey it yourself only better.

— Michelle Augenstein, Corner Office Image

Deidre rocks!

I just had to express how excited I am to have Deidre helping me with my blog posts and newsletter. She totally gets where I’m coming from, and can translate my random thoughts into a coherent and relevant message. Deidre also captures my voice so well. My best friend, who has known me for 17 years, just read my latest few posts and had absolutely no idea they weren’t written by me. Deidre is so amazing to work with and makes the whole process of generating content effortless and even fun. Thank you!!

— Jill Anderson, Jill Lynn Design

I could write infinite words of gratitude to Deidre…

From the very first sound of Deidre’s voice in our first talk, I knew I was finally safe from the chaos I was in before meeting her. Deidre is not only a top-notch professional, mostly she is a beautiful person who has a great capability to listen to and discover other people. Because of that, day by day, with surprising infinite patience and commitment, she arrived right to where I wanted to go—even more, she guided me to the stars! I could write infinite words of gratitude to Deidre…

— Leticia, Alistar, Italy

If you have an opportunity to work with Deidre, don’t you hesitate.

Working with Deidre is amazing! The words just flow out of her as though she were a living dictionary. She somehow manages to communicate in your own style. She understands marketing and is willing to throw down. If you have an opportunity to work with Deidre, don’t you hesitate.

— Yamilca Montanez, Saint James Studios

I love to collaborate with Deidre!

She not only brings her excellent writing skills to the team, but also a high level of energy, commitment to project results and an uncanny ability to quickly grasp the nuisances of the project. She is a great listener, and asks questions that brings the real story to the surface. We’ve worked on a number of projects together and Deidre has always exceeded my expectations.

— Stephanie Helline, Strategic Design Studio

Beyond my wildest expectations

Holy hell … this is fantastic. I’m all tingly right now. Honestly, this is beyond my wildest expectations. I’m reading my own thoughts, but they sound so much better than I could have ever written them myself. I’m excited to work with this guy. =] I once saw a hang tag on a chair at a furniture store that read, ‘Try me, I rock.’ You should have that tattooed on yourself – ’cause you totally rock, Deidre!

— Brett Tomczak, TypeOrange

Suddenly a big weight was lifted off my shoulders...

Deidre simplified the process of getting my website out into the world by writing light and friendly copy. Suddenly a big weight was lifted off my shoulders and I was able to concentrate on the visuals.

— Isabelle Dervaux, www.isabelledervaux.com

Flawless. I love, love, love it.

Flawless. I love, love, love it. Thanks for being so good at what you do.

— Laura Wertkin, Laura Beth Studio

Working with Deidre is easy...

Working with Deidre is easy. She listens, and she gets it.

— Scott Herbert, Aesthetic Answers

I'm so pleased with your great work!

I’m so pleased with your great work! I’m impressed how well you uncovered what I was trying to say in a way I couldn’t. Thank you.

— Joshua Kaufman Pilates, NYC

I feel inspired to fully live to 'my own' words now.

This has been really, really great! I feel inspired to fully live to 'my own' words now. This encapsulates very well where I WANT to be and am hopefully heading. Very exciting.

— Rena B. Meyer, Rena B Design

You have knocked it out of the park!

OMG, I’ve got chills. I want to hire THAT guy! At first blush, you have knocked it out of the park. Seriously Deidre, excellent work. Before we started, I was only slightly hesitant. But now, I am not sure why. I don’t even recognize the guy who had doubts.

— Greg Waddell, Waddell Creative

She exceeded my expectations…

It was so exciting to get my first draft of copy from Deidre. Everything that had been in my head was wonderfully written in a way that was spot on and more. She exceeded my expectations. Deidre really cares about her work and it shows, she is very talented and a pleasure to work with.

— Andrea Brody, Andrea Brody Design

She added personality to my stale copy…

Deidre is so very talented. She added personality to my stale corporate copy to reflect a true image of my business

— Kristin Murphy, Kristin Murphy Design

A talented copywriter!

You are truly showing me the benefits of working with a talented copywriter! I LOVE this.

— Julia Reich, Julia Reich Design

Deidre, you helped me realize that I can connect who I am with my business.

— Elise Reid, Trilogy Creative

Nailed it on the first run.

Deidre, you nailed it on the first run. My clients are thrilled and I am so impressed. Now I appreciate what a copy writer does.

— Bill Heapps, Pig Pen Studios, Inc.

She always goes the extra mile…

When I work with Deidre, I know my clients’ website content is in good hands. She’s affordable, quick and responsive—and she always goes the extra mile.

— Eric Koby, fatrabbit CREATIVE

Way cool person

Deidre is a multi-talented marketing resource, and a way cool person.

— Jezra Kaye, Speak up for Success

The client is really happy…

Thanks a ton for your help with the project. The client is really happy with your work (as I knew they would be).