Image courtesy of HelloWallet
Common wisdom in entrepreneurship, most markedly promoted by books such as Lean Startup, emphasizes the importance of rapid experimentation and iteration in many aspects of startup development, from selecting a business model to understanding customer behavior. The latter has become increasingly prevalent over the past decade. Even...

Over the past 5-10 years, numerous web and mobile businesses have been established with the goal of promoting nutrition and fitness in America. Consider companies such as FitBit and MyFitnessPal that have seen great success by creating more ways for individuals to manage their health. Earlier this month, we sat down with Hemi Weingarten, Founder and CEO of...