:

Slide 8:

Working Procedure:

Working Procedure 9 Why ICICI is so successful ? And why not other banks?

Slide 10:

10 What was the MAGIC that forced ICICI to come in Retail Sector?

First Magic that forced ICICI to come in Consumer Segment :

11 11 First Magic that forced ICICI to come in Consumer Segment Estimates based on NCAER data. Consuming class comprises middle and high income households Consuming class population estimated at about 260 mn 1 Consuming class population estimated at about 350 mn 1 2000: Per capita income Rs 16,173 2007: Per capita income Rs 24,295 35% growth From per capita GDP of US$ 1,000 to US$ 1,500: consuming population to grow manifold Consuming class population estimated at about 600 mn 1 2015: Per capita income Rs 36,442 70% growth