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Two social media workshops are being offered free to small business owners through the Small Business Development at the University of North Florida.

“Social Media Marketing Strategy Made Simple” will be Jan. 18, from 10 a.m. to noon and 1:30 p.m. to 3:30 p.m. In this session, participants will learn how to

Use social media to promote your organization,

Develop good content for your social media,

Allocate resources (time and energy!) for social media marketing,

How to balance social media marketing with email marketing and your other marketing efforts.

“E-mail Marketing with Constant Contact” will also be offered Jan. 18, from 1:30 p.m. to 3:30 p.m. Participants will learn how to use Constant Contact’s e-mail marketing system and link it to their social media marketing efforts.

Preregistration is required for all of the workshops. Visit www.sbdc.unf.edu or call 904-620-2476 to register.

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