Cooladata News, Events, Updates

The global games market is projected to reach $90.7 billion by 2020. But gaming companies have a huge problem to overcome: their metrics. They often struggle to collect, interpret and visualize user interaction data, which is imperative for understanding, learning from and predicting behavioral trends…Continue reading

Big data plays a big role in online gaming. Generating $40.6 billion in global revenue last year on mobile devices alone, the electronics art industry is set to boom in the next five years… Continue reading

The business intelligence market is projected to become a $20 billion industry by 2019, with 85% of business leaders believing big data will dramatically change how they operate their company…Continue reading

In the ever-changing digital economy, companies that have the ability to mine data, provide updates in real time, and create a consolidated view of analytics across departments have a significant competitive advantage. Continue reading

Businesses collect intelligence – immense quantities of it. This statistical information has the potential to help companies gain a market edge, streamline operations and improve profitability. The challenge exists in finding ways to collect a diverse set of data, and then compile it into a format that is actionable. Continue reading

With stiff competition and an estimated 80% failure rate, there’s no time for mistakes when launching an e-Commerce business. From the very beginning, it’s vital to fully understand what drives shoppers to return to your site and purchase again and again…Continue reading

The analytics space in today’s digital age is overflowing with tools to analyze user behavior. Businesses that take the time to analyze customer behavior patterns and shape the customer buying journey will have a serious competitive advantage…Continue reading

In our data-obsessed world, collecting user data is easier than ever before. Analyzing it and sifting through it to find valuable insights, however, still presents a huge challenge for businesses…Continue reading

The business intelligence market is projected to become a $20 billion industry by 2019, with 85% of business leaders believing big data will dramatically change the way they operate their company…Continue reading

We are currently at the peak of the analytics revolution. While for the most part we still analyze backwards (observing user actions that already happened), the time has come to harness real-time (RT) analytics to drive immediate decisions and most importantly, instant actions…Continue reading

In recent years, companies have spent hundreds of millions of dollars on web analytics software, support, and personnel. But surprisingly, only a small percentage of those investments have translated into positive returns…Continue reading

What businesses need to keep in mind is that customer behavior isn’t static, but dynamic over time. What they liked yesterday, they might hate today. Businesses need the technology to know the difference…Continue reading

Fintech is becoming an increasingly competitive market. A KPMG analysis saw investments decline in 2016 and investors are now more cautious about betting on segments that are becoming saturated. Lending and payments are two segments that saw increased participation over the past two years…Continue reading

There’s an exciting new breed of BI, it’s called Behavioral Analytics. Behavioral analysis goes deeper to answer the more complex questions like, How do users behave over time? and Why do they behave this way? or How to encourage retention? Behavioral analysis that leads to data driven insights about user acquisition, churn prediction, drive retention or LTV optimization.

Ecommerce continues to grow globally. By 2020, eMarketer estimates that retail ecommerce will be worth more than $4 trillion. If you’re into ecommerce, you can expect heightened competition as a consequence of global growth…Continue reading

Everyone already knows it: all our online actions are being recorded, whether it’s the first click on an ad, multiple visits to a website, the first registration in the foreign exchange trading platform, a first-time deposit, or pressing the play button on a tutorial. Each and every action traders take is part of the complete story of a trader’s digital behavior, or as marketers call it – the customer journey…Continue reading

All businesses in the digital age rely on analytics for various activities: Product managers rely on analytics to gain insights on product usage and optimization. Marketers rely on analytics to measure campaigns and ROI. Business users rely on analytics to view the status of the business goals…Continue reading

Fintech has already gotten a lot of buzz over the past few years and with good reason. Banking, as we know it, needs to adapt to the increase in both consumer demand for fast and hassle-free services. This race to the top has been reflected in investments in fintech companies, totaling a whopping $117 billion from 2012 to 2016…Continue reading

Decision-making without data is as unwise as it is archaic. Companies must invest in software and products that crunch numbers effectively and allow the team to make decisions in a meticulous and calm manner…Continue reading

Trading brokerages typically focus on identifying those traders that are most likely to make a deposit while other trading behaviors are often overlooked. One reason this happens is because for the most part, brokerages lack the technology to provide those insights on trading behavior and the effect on business output…Continue reading

In the dynamic trading industry that relies on trader conversion and retention, you need to understand what your customers want. To understand what drives your customers towards achieving their (and your) goals, we need to analyze their digital behavior over time, applying the behavioral analytics approach…Continue reading

Data scientists should be able to identify with Salk, since those two qualities are essential in their work, as well. Another important quality a good data scientist needs is business acumen…Continue reading

Successful eCommerce businesses often have strong brands behind their names. A strong brand carefully defines its mission, perfects its tone and emotionally connects with its audience. In an online world of endless options, this can help bring customers back to a site time and again…Continue reading

In this special guest feature, Dan Schoenbaum, CEO at Cooladata, outlines the 5 digital intelligence rules needed to guide you through the Age of Insights. Dan joins Cooladata with over 23 years of building, growing and leading high-growth SaaS companies…Continue reading

Data analysis is all the rage in the digital space. The size and scope of data is so immense that different fields and technology for data analysis have emerged, and both are constantly evolving to suit the needs of online marketers, web analysts, and data scientists…Continue reading

Advanced analytics gives you this understanding of the customer journey across your app, website or product. They give you those deep insights that you need in order to understand beyond the what (actions) and get to the why (behavior)…Continue reading

Today’s organizations expect knowledge workers – marketers included – to demonstrate a high level of cognitive competence, where skills such as prioritization and multitasking are a must. As an online marketer, analytics are also a natural part of your job description…Continue reading

Cooladata, an enterprise-level business intelligence and behavioral analytics solution, today announced their integration with MetaTrader, the most popular electronic trading commonly used by online retail foreign exchange traders…Continue reading

If you’re considering an analytics for your business, it means that you’re serious about growth.The earlier you can incorporate an Advanced Analytical solution into your growth plan, the sooner you can start understanding user behavior and have an edge over your competition…Continue reading

Business intelligence has evolved significantly, but the challenge of bringing it to the masses as a powerful and simple solution remains. One of the major challenges is in handling and managing the big data and unifying the different data sources into a steady steam that can be easily analyzed to tell a story…Continue reading

The web analytics landscape can be pretty confusing. As an online company grows and continues to amass customer data, the importance of understanding the full picture of the customer journey magnifies…Continue reading

If you work in a very small company, you’re probably a jack of all trades trying to survive and be successful, and if you are reading this website you recognize that in order to do that you must be data-driven…Continue reading

With the content marketing industry predicted to be worth $300 billion by 2019, it often seems as though businesses create content for the sake of generating content. Most B2B companies produce content with a goal in mind, whether it be for brand awareness or to position themselves as thought leaders and generate leads. Continue reading

Most B2B companies produce content with a goal in mind, whether it be for brand awareness or to position themselves as thought leaders and generate leads. But few can really analyze the success of their content marketing efforts or calculate the ROI for their content campaigns…Continue reading

In the online world, where data aggregates, compounds and grows at a tremendous pace, your business probably has multiple tools for collecting data. But how many tools does it have for making sense of that data? Continue reading

Co-Founded by Guy Greenberg, the emerging web analytics wiki on the web. They focus on behavioral analysis, data visualization and data integrations.They have hand-picked thousands of resources covering all aspects of web analytics. You can learn a specific topic from multiple resources at a single place…Continue reading

The technology developed by Cooladata enables various enterprises to obtain comprehensive information and insights about their customers’ and users’ behavioral patterns on their various content channels. To attain these insights, Cooladata’s platform monitors hundreds of millions of different actions in real time collected from the company’s services and servers. The platform then analyzes these actions to obtain information about the users’ behavioral patterns. Continue reading

The technology developed by Cooladata enables various enterprises to obtain comprehensive information and insights about their customers’ and users’ behavioral patterns on their various content channels. To attain these insights, Cooladata’s platform monitors hundreds of millions of different actions in real time collected from the company’s services and servers. The platform then analyzes these actions to obtain information about the users’ behavioral patterns. Continue reading

Cooladata, the pioneer in behavioral analytics, bringing a new approach to business intelligence, today announced that it has raised a total of $5.6M from Salesforce Ventures, TEEC Angel Fund and the existing investors in Cooladata’s Series A, 83North and Carmel Ventures. The funding will be used to accelerate CoolaData’s worldwide growth and extend its reach into IoT and enterprise applications. Continue reading

Cooladata, the pioneer in behavioral analytics, bringing a new approach to business intelligence, today announced that it has raised a total of $5.6M from Salesforce Ventures, TEEC Angel Fund and the existing investors in Cooladata’s Series A, 83North and Carmel Ventures. The funding will be used to accelerate Cooladata’s worldwide growth and extend its reach into IoT and enterprise applications. Continue reading

Behavioral analytics provides the tools to answer complex business questions like retention and churn trends and its causes, multi-dimensional funnel analysis, and more, including intuitive querying and delightful behavioral reports…Continue reading

The time has come to move past 2015 memories and head into 2016 in high gear. For startups, the new year is a good time to regroup from past failures and shortfalls, and capitalize on successes…Continue reading

“There are cloud-based analytics and data warehousing platforms, like Cooladata, that your company can use to make sense of data presented in user-friendly dashboards. The Cooladata platform is built to accept data from other sources and then present the information and analytics in a comprehensive manner to businesses big and small. It’s nice to have information. It’s even better when you can use it to grow your business”

There is a new kind of company that is rising out of the world of big data to empower marketers to better manage their data. Companies like Cooladata are enabling marketers (and other kinds of organizations) to input an unlimited quantity of data from multiple sources and analyze it in order to derive insights immediately.

There is no escaping big data. Many businesses must rely on data to form insights about their campaigns and make optimizations. Behavioral analytics platform, Cooladata has an adaptable solution that tracks and understands user behavior over different channels, allowing users ask questions and have the answers presented in a visual form.

Cooladata has created a behavioral query language based on SQL. Data from various sources—customized external tables in an SQL database, real-time web and mobile events—is fed into a behavioral data service that conducts real-time dynamic user profiling. Outputs include real-time predictive modeling; measurement of acquisition (for example conversions); and various analytic documents.

Learn what’s next for cloud computing!
Join us at Google’s GCPNext in Tel Aviv on May 25th. Cooladata is a Google GCP partner offering the shortest path to behavioral analyitcs on Google BigQuery.Meet with CoolaData

In this webinar we describe the different aspects of behavioral analytics and explore the characteristics necessary to a data warehouse environment to enable support for advanced behavioral analytics. Watch the Recording

With the recent rise of big data and behavioral insights tools, data is becoming more accessible to professionals than ever before. Behavioural analytics plays a significant part in the rise of big data, which is becoming much more common and affordable. Standard web analytics reports provide ample information about past performance: page views, click-throughs, and time on site, etc. While this information is critical to report about the areas and metrics you should watch, behavioral analytics can guide you on what to do next.

The three-year-old startup is seeking to build a business using a soup-to-nuts SaaS play for behavioral analysis, and is unleashing a more formal coming-out party for its behavioral analytics cloud service,. Should Adobe Omniture, Splunk and others sit up and take notice?

Want to harness the power of business intelligence but don’t have a six-figure budget to build a data warehouse? Why not try a cloud service instead? Israel-based Cooladata is promising to ease the headaches, and start-up costs, of running a data warehouse with a cloud-based analysis service, one based on components of the Google Cloud Platform…

As these words were spoken by Analise Polsky, a thought leader on the SAS Best Practices team delivering the closing session at this week’s Big Data Conference in Chicago, I looked around the room…Continue reading

Israeli startup CoolaData is taking its mobile and web analytics platform out of beta testing today and launching it in general availability. CEO Tomer Ben Moshe pitched the service as a way “to answer complex business questions with the language that analysts can relate to”…