Durrants Invests in Brandwatch

Durrants has taken a stake in Brandwatch. Brandwatch plans to use the investment to expand its current offer in the US and add coverage of Russia and China. As part of the deal, Metrica (which Durrants acquired in 2009), will use the Brandwatch platform in its social media work. Details of the transaction were not disclosed.

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Durrants has taken a stake in Brandwatch. Brandwatch plans to use the investment to expand its current offer in the US and add coverage of Russia and China. As part of the deal, Metrica (which Durrants acquired in 2009), will use the Brandwatch platform in its social media work. Details of the transaction were not disclosed.\n