Recently, China Traveler Conference was held in Lijiang, Yunnan province. Through the conference evaluation, Tianzhushan scenic area was awarded as one of ten 2014 Best Natural Landscapes in China.

China Traveler Conference was sponsored by Ctrip website,and it has been held 5 times since 2009. It is the only national large-scale tourist destination evaluation activity voted by net friends, with great objectivity and authority, which plays an active promotion role in enlarging net tourism and upgrading tourism brand influence.

With the development of internet and mobile internet, online travel agency has become a main channel for tourist sources, the experience and evaluation of tourists has become an important ruler to check the attraction of a tourism destination and service level. The annual evaluation of Ctrip website not only reflects the assessment of net friends to tourism destinations, but also provides reference for travelers.

From Oct. 28 to Oct. 30, 2017 China ·Tianzhushan
International River-tracing Cross-country Challenge & National Skyrunning
Championship was held in Tianzhushan UNESCO Global Geopark, and more than 5,500
athletes from 17 countries and regions took part in the match, which was
comprised of three sporting events: 50km-long river-tracing cross-country
challenge, 22km-long river-tracing cross-country challenge and 6 km-long mass
fitness activity. The 50km-long racing track which climbed 1700m in total
passed through bamboo forests, mountainous streams, waterfalls and other
natural landscape, and became a splendid racing track featured by majesty,
rarity, oddness and elegance. Player Yiao Miao couldn’t help exclaiming after
the match: “It’s really an excellent experience that I could enjoy the
picturesque scenery of Tianzhushan while I was running”.

The magnificent geomorphologic landscape, favorable
eco-environment and profound culture make up the wonderful outdoor sports
resources and geotourism advantages of Tianzhushan, which becomes a paradise to
outdoor sports amateurs. From Sep. 15 to Sep. 17, 2017 China ·Tianzhushan
International Long Board Downhill Competition was also held in the geopark and
97 players from USA, Canada, Spain, Australia and China attended to experience
the fast and furious, attracting more than 200 foreign and domestic long board
hardcore gamers to enjoy the happiness brought by the natural landscape and
extreme sports.

In the past years, Tianzhushan Geopark has
made efforts to create “sports & tourism” compound products relying on the
favorable eco-environment, to promote the deep integration of the tourism
industry and sports industry, and continuously improved the infrastructure
facilities and supporting service of the sports tourism to enhance
comprehensive service functions and capacity. Tianzhushan successively
established health preservation base, rock-climbing and drifting base, cross-country
base and vehicle camping base, and successively held series of competitions on
tennis, rock-climbing, mountaineering and cross-country, etc. In 2017,
Tianzhushan successfully held a tourism festival and forum on the health
preservation, and promoted Tianzhushan Health Preservation Culture in Russia.
Tianzhushan Health Preservation Kung Fu is deeply favored by Russian tourists
and attracts many Russian guests to make sightseeing, take holidays and enjoy
the health preservation in Tianzhushan.

The geopark strengthens cooperation with
relevant departments. On Oct. 28, the local government and the mountaineering
management center of SSAC signed a strategic cooperation agreement, which
combines the professional resources of the mountaineering management center of
SSAC and abundant outdoors resources, cultural resources and convenient
transportation of Tianzhushan UNESCO Global Geoaprk. In the following five
years, high-level cross-country competitions will be held successively in
Tianzhushan, which will be forged into a national demonstrative site for
outdoor mountaineering industry.

The deep integrative development of “Sports
& Tourism” presents the beauty of sports and nature, disseminates the
concept of harmony between man and nature, promotes the conservation of the
geo-environment and the extensive mass fitness programs, upgrades residents’
happiness index, and enhances the visibility and influence of Tianzhushan
UNESCO Global Geoaprk, which boost the vigorous development of green economy
and achieve favorable comprehensive benefits.