So for those who weren't following Google's I/O conference yesterday: holy cow! Google made a ton of announcements that were pretty incredible. And many of those announcements have a direct correlation to the gaming industry. Let's break down what happened piece by piece.

In the past week, Ubisoft, Activision Blizzard, and Sony have each used Facebook in connection with their game properties. The methods and level of integration were totally different in each example, but all three approaches were interesting and appropriate for the brands.