Something old. Something new. Never borrowed. Always You.

Tuesday, April 27, 2010

Beauties at the soirée. Sofia Hayat MTV shoot.

Today we are at the plush location Diva Beach, Chelsea for Sofia Hayat's MTV video shoot. Madame Moi has been exclusively invited to cover and capture the behing the scenes magic to share with you.

I went to cover the event and upon approaching discussing the brief with the producer, he requests that I take part in this video, who MOI? Ummmm, sure, as long as I am styled by yours truly, me, myself and I. Agreed. It'lll be fun afterall. Backstage is total model mayhem, beautiful ladies and gents fluttering around, dashing to-and-fro, being styled in preparation for the MTV shoot. MUA's (Make-up Artists) armed with MAC at the hand, stylists with their hair-dryers, crimpers and combs at the ready. The brief , models to be indie, rock chicks or eccentrics trends, retro, Ball gowns with punky hair, Goths, Crazy unique individuals and dark characters.

Let's see how the magic happens with the team involving Richard Austin Rees PR & Fashion Management for Cast & set Mangement
with styling by Mayka, Joey Bevan & Raphaelle Marshall.

Setting the scene at Diva Beach, the intimate dancefloor.

The colour palette

The model cast and extra backstage

Check those lashes and make-up skills. CONTEMPORARY!

Bursts of vibrant hues

Make-me-up

Rashida working with the theme and producing the look to compliment the brief. She does it with ease.

Moments later, WAH-LA!

Things can get messy!

Lady Gaga eat your <3 out, SHOW ME YOUR TEETH!

Looking pretty

More Mayka love. Her collection really is, something else and these ladies pull off the perfect look

Compliments all the way models

Little Beauty

Exotica

Sting and David Bowie influences

Bowie disco diva

Pout the lips please. Theatrical make-upping. Rashida is not afraid to be experimental.

Pout those luscious lips Naomi

More beautiful garment from <3

Noel and pose

Sarah looking graceful

Geri Halliwell?

Michelle with the midas touch, making all the models look beautiful.

Michelle uses a spray paint technique for an even finish which helps lift tone and texture

Style me up please sir

Helen creating wonders with her different layering and crimp

Neil waiting for the limelight with his costume at the ready

Martha the saucy Angel and Noel

Camera 1. Testing testing 1 2 3

Tsukasa as himsaelf, can't fault his style

..and pose lovelies

The Man producing the video, Richard Austin-Rees with model

The disco stick by Louis Marionette

Time to love the camera ladies

The ladies resting after a quick shoot

Loius and Moi

These are the pros, that girl right there, she just don't know! Moi joining in the fun.

Retouch please

Commence the shooting of Sophia's video, "annnnd in 5, 4.."

Sofia Hayat is a British Asian actress, singer and model. Hayat hails from the UK and is of Pakistani heritage. She has worked on both British and Indian projects. Hayat first came to public attention on Sky Channel, Zee TV, where she hosted her own TV show for 3 years starting in 2000. The show became a cult favourite amongst young British Asians. Later, Hayat was in the UK TV talent show Bollywood Star, in which she lost out on the first prize by about 3 places.

Dance ladies DANCE! Move like you mean it!

Couture head gear by Louis Mariette

Sofia, one of her many looks in the video. Henna by a creative extraordinaire Pavan

Needing assistance for this grand piece of art
The dancers working their moves

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Madame Moi

About Moi

The Boudoir of Madame Moi. The online bespoke boutique of Must-haves and Lust-haves made by Moi with Love ♥ A hunter of style and fashions, from the streets to the boutiques and runways.
Eye is style conscious for YOU.
"Be on point but do not follow a trend religiously. Add uniqueness to your look and have fun with it. Looking good will only make you feel good.
♥ Everyday, wear something that makes you feel divine."