Full teaser trailer tomorrow, but instead of just hitting us with these two trailer trailers, they had the two leads share them. And I have to say, with social media, I feel like I’ve seen this sort of thing more often. I mean, it’s not new for actors to go around promoting their new movies – they do the circuit on the late night shows, and the morning shows… we’ve even seen some make their way onto Good Mythical Morning.

Doing it in character like this just gave the fandom across the Internet a day to explode, and so here we are. I know I’m excited for the trailer, and for the film come August – though I’ll also be writing a “how are they going to pull off…” post on The Dark Tower soon, once I see the trailer and see what they’re trying to pull off here. So how about you – are you excited?

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“Being a geek is all about being honest about what you enjoy and not being afraid to demonstrate that affection. It means never having to play it cool about how much you like something. It’s basically a license to proudly emote on a somewhat childish level rather than behave like a supposed adult. Being a geek is extremely liberating.”
― Simon Pegg