Reliable product photos of flowers thanks to stricter criteria

03 May 2018

Reliable product photos are crucial nowadays. ‘What you see is what you get’. That is what you want. Customers tell us they want the photos are always taken in the same way. That is why Royal FloraHolland is tightening the criteria on product photos.

Flowers can be purchased
nowadays from any part of the world. Remote Buying at the auction
clocks is more the norm than the exception. This means that the
physical flowers are not being viewed, and thus reliable product
photos have become crucial to prevent disappointment. In addition,
many customers place the product photos directly in their webshops.
This allows them to show their customers immediately which flowers
are available for sale. These webshops have a professional
appearance, which demands good photos with the same arrangement and
quality each time.

What are your benefits?

• You can see even better what you are buying: 'What you
see is what you get'
• You can transfer the product photos directly to your
webshop