Product OverviewGE72MVR Apache Pro: Reach New HeightsMSI pioneers only the extraordinary gaming machines for your gaming pleasure. As a true gaming legend, MSI seeks to uphold its tradition to always offer the latest and the exclusive gaming features to fulfil gamers’ every desire.

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GeForce GTX Is PC GamingGet Game Ready with GeForce GTX-Powered Gaming PCs. This is the ultimate gaming experience, fuelled by the fastest performance, most advanced gaming technologies, and best gaming ecosystem.

PerformanceGeForce GTX 10-Series GPUs give you up to 3X the performance of previous-generation GPUs. They’re built with ultra-fast FinFET, the latest high-bandwidth memory technologies, and support for DirectX 12 features to deliver the fastest, smoothest gaming notebook experiences.

NVIDIA's Latest GeForce® GTX 1070 GPU: Is Ready to Amaze You On MSI Gaming NotebooksMSI is the world's 1st gaming notebook to have this latest NVIDIA next gen. GPU solution on-board. Performance of NVIDIA's next generation GeForce® GTX 1070 GPU is expected to improve more than 40% than GeForce® GTX 900M Series. With the innovative Cooler Boost cooling solution and MSI’s special gaming features catered for gamers, the NVIDIA's latest GeForce® GTX 1070 GPU shall be able to release its full performance completely on MSI gaming laptops. By offering “one click to VR” solution and a totally immersive and smooth gaming experiences, the new MSI gaming laptops is going to shatter desktop performance cliché and amaze gamers with refreshing point of views on MSI gaming laptops.

Embrace The Enthusiast Level Virtual Reality ExperienceThe perfect combination of MSI gaming laptops and NVIDIA next gen. graphics (GeForce® GTX 1070) shall bring you the enthusiast level of VR experience. Certified by both NVIDIA and VIVE, MSI is the 1st VR ready gaming laptop brand. We provide an exceptionally smooth, powerful mobile platform for ultimate VR games. Perfect for you to immerse in the amazing artificial world and explore new ways of gaming.

True Colour 2.0: The Next-To-Perfect Colour PresentationNothing is perfect, but closing in on perfection is as close as it gets. MSI True Colour Technology, partnered with Portrait Displays, Inc. spawned a new height for the display technology. Each panel will undergo thorough examinations and an extensive factory calibration process so that each colour is presented with the utmost precision in details, guaranteeing exceptional colour fidelity of close to 100% sRGB. The 2.0 version offers better accuracy and compatibility, as well as intuitive user-friendly functions.

Only Everything In 3D!TriDef VR enables gamer to play their favourite games in 3D on your HMD(head mounted display). DirectX 9,10 and 11 games have been pre-configured to generate an optimal 3D experience using GenMe’s industry leading 2D-to-3D conversion technology. TriDef VR allows users to tweak their HMD to provide optimal user experience. It is compatible with both Oculus Rift and HTC Vive. It also offers an unique head tracked, hands-free user interface to allow users to launch games at will while wearing HMD.

Most importantly, MSI offers a 3-month free license to let gamers to fully benefit from the TriDef and get more from their VR.

What’s New?• Bring PC Game into VR World: Optimized with 900+ game title.• Not just VR, Also Stereoscopic 3D: More reality and more fun.• Various VR HMD Supported: Support Both VIVE and Oculus Rift.• Easy One Step On Screen Setup: Hand free control all setting via HMD.• MSI Offer A 3-Month Free License!

PCI-E Gen3x4 SSD Supported: Ultra Speed StorageGet in the game before everyone else with the latest PCI-E Gen 3.0 x4 bandwidth utilizing NVMe technology on single M.2 SSD. Harness the full performance potential of the Gen 3.0 SSD through the optimization of the hardware and software outputting extreme read speeds up to 2200MB/s, 5x faster than SATA3 SSD's.*Supported, not included, available separately. M.2 SATA SSD + SATA HDD supplied only.

Latest Architecture DDR4-2400 Memory SupportGet the best possible performance out of your notebook with support of the advanced DDR4-2400 memory, achieving over 32GB/s in reading speed and 36GB/s in writing. With over 40% faster performance than previous generations DDR3-1600, DDR4-2400 is the new laptop standard to take your extreme gaming experience to the next level.

SHIFT: Dynamic Temperature / Performance BalancingThe exclusive MSI “SHIFT” technology pushes system to the extreme while minimizing noise and temperature. Switch between different profiles either push your system to the extreme or in the pursuit of longer battery life. Easily activate it by pressing the FN + F7 hotkey combo, or via the Dragon Center.

Turbo ModePermit you to manually adjust the CPU and GPU to overclock the system, and still keep down the system temperature and noise level. (Non-K CPU models only support overclocking on GPU. AC mode only.)

Sport ModeBoost system to higher clock setups to satisfy your need of speed. Fan speed will be accelerated to make the platform stable and keep the CPU and GPU temperature lower. (AC mode only)

Comfort ModeWhen in need of a quiet environment, comfort mode is your perfect choice. It sets the system to a balanced, stable status, but still keeps dynamic and high performance. (AC mode only)

Eco ModeKeep lower power consumption for normal computing works, such as office works or video live demos.

Power OptionsSwitch between different power schemes while maintaining higher system performance and fan speed or select battery mode for longer battery life.

Cooler Boost 4: Enhanced Cooling Design for Higher Power GamingHeat is the most original element on earth. It's pure physics that more energy will generate more heat. Cooling is therefore a knotty task to tackle with. MSI exclusive Cooler Boost 4 technology creates dual thermal modules internally by allocating dedicated heat pipes for GPU and CPU. One click on the fan boost button, a total of 6 heat pipes and dual fans actively and effectively push heat out of the system, making the cooling design the highest level of its kind.*The fan boost button is available only on certain models.

Ultra-Fast, Smaller and More Convenient USB Type-C InterfaceThe new SuperSpeed+ transfer mode supports transferring data up to 10Gbps, around 20X faster than the previous USB 2.0 standard. The USB Type-C port is smaller than the old Type-A port and reversible design makes it more convenient than before. The USB3.1 is backwards compatible with USB3.0 and USB 2.0.

Live The Complete and Immersive VR ExperienceUnchain the multichannel audio engine of your VR video game with Nahimic VR. More and more VR video games will be supporting the 7.1 audio surround. Unfortunately, they are locked in stereo. Nahimic VR is the world first audio solution to bring the 7.1 sound to a regular stereo headset. We provide specific audio algorithms that are capable of improving the 3D sound field drastically over HDMI and USB output. The result is a full and breath-taking VR experience for the gamers through combining VR video and 3D audio all together at once. Just click on the Nahimic VR button to turn on the VR audio effect through the Dragon Center, and prepare to be stunned!

Immersive Gaming with Top-Notch Auditory SensationTo satisfy consumers' desire to experience high quality sound effects, MSI partners with top audio brand Dynaudio, which has a devoted aspiration for “Authentic Fidelity” to meet this demanding standard and whose loudspeaker systems are often applied by German cars. It equips the MSI G-Series notebooks with top-notch audio features, creating a realistic sound and immersive effects. The Dynaudio speakers boost power amplitude 50% more than the previous generation, meaning a volume increase over 10dBA. All high quality stereo source is transformed into true-to-life, multi-channel sound. No need to purchase extra speakers, wires or speaker stands to appreciate room-filling sound.

Audio Boost 2 with 3 Independent AMPBy utilizing dedicated headset amplifiers, an isolated audio board and gold-plated audio jacks, Audio Boost 2 delivers the most advanced listening experience of any gaming notebook. Audio performance is improved by an average of 30%, calculation based on measurable parameters in traditional audio solutions.

Audio Boost 2 provides gamers a more detailed aural picture of their surroundings, helping in-game, while also minimizing distortion and providing a powerful amplifier which has no trouble powering even the most demanding gaming headsets. Gold-plated jacks will give you less noise interference and ensure the long-term durability of the jack.

Control

The Real Deal: A Keyboard All Gamers Desire ForEvery hardware detail of this keyboard is calculated and especially designed for professional gamers’ needs. The keyboard has ergonomically-designed keys with 1.9mm of key travel for better responsive and tactile feedback, optimum WASD zone and support of anti-ghosting capability for up to 45 keys. Mechanical-level Shielding solution makes the gaming notebook keyboard the most solid ever. All these gaming features are all designed for gamers to gain full command over gaming missions.

SteelSeries Engine 3 (SSE3): Target, Position, Aim and FireDuring gameplay, SteelSeries Engines 3 serves as your firearm. With SSE3, you get to suit up your weapon with cool look by lightening it up with multiple backlit colours, transform your keyboard into a high technology firearm by setting up several keys into one key command and cloud syncing all SteelSeries gears together.

Sense Game Stats Directly Through KeyboardSteelSeries GameSense talks directly to your game and shall grant you the capability in playing games more intuitively. Through backlit colours and LED brightness of the keyboard, users may receive real time game stats like ammo levels, health levels, tool durability, and take immediate actions to respond to these changes, gaining full control during gameplays.*Please kindly upgrade your SteelSeries Engine 3 software to version 3.4.0 or later and download the Technic Launcher.

One ApplicationThe SteelSeries Engine 3 was created as a unified software suite for SteelSeries hardware catalogue going forward. Currently it works with the devices of keyboard, headset, and mouse.

SteelSeries CloudSyncUsers now have the ability to backup, share, and sync your configuration profiles through the SteelSeries CloudSync across all your platforms. Simply log in with your SteelSeries ID and all your configurations will be available wherever you are.

Interdevice CommunicationThanks to the unified software we have opened up new lines of communication between devices. Your devices will fluidly work together, for instance clicking the zoom/scope button on your mouse could activate an equalizer for your headset that focuses on the highs for better listening to footsteps.

Unlimited Profile PossibilitiesProfiles are sets of macros, button assignments, and device configurations that are frequently used together. An unlimited number of profiles, with customizable names, can be stored in the SteelSeries Engine. It provides predefined profiles for common games which can be used directly or as templates for your custom macros.

Silver Lining PrintSee more and do more in the night with high-grade silver lining printed keys. See the full colour spectrum on the SteelSeries multicolour keyboard and enjoy longer lasting keys worry free of long-term wear and tear.

One App, Total Control of Your Gaming SystemBe in control like never before with the Dragon Center. With six functions: App Portal, System Monitor, LED Wizard, System Tuner, SHIFT technology, and Mobile Monitor. This is the go-to platform to adjust all kinds of system settings; ranging from custom cooling, OC, power modes, keyboard backlighting, access to different software, and plenty more customizations to explore. All within a single click.

App Portal• Integrate Apps into one portal.• Classify Apps by category.• All .exe files can be added.

System Monitor• Monitor system status, temperature and related parameters.• Visualize key system information so that it’s clear at a glance.• Mini mode, display system information on a small size window.

LED Wizard• Adjust LED effect, colour and brightness easily.• Configure LED settings for specific scenario.• LED settings can be switched and adjusted by Dragon Dashboard App.

System Tuner• Personalize PC environment.• Implement CPU OC and VR Ready mode in one click.• Set up different profiles (Profile 01-05) and configure the settings (apps, one click to VR, X Boost, Shift mode, Fan speed and True Colour) for various usage scenarios (eg. gaming, multimedia, silent). Switch between these profiles with hotkey to the one that best suits the circumstances according to your desires.• Applications can be automatically launched following the profile selected.

Mobile Center• Show the system parameters on your mobile devices.• Instantly launch or switch between the system profiles.• Remotely adjust LED lighting.

Killer DoubleShot Pro: Protecting Your PingStop losing games to lag with Killer DoubleShot Pro. Protect and prioritize networking traffic while preventing lag spikes so you can game without fear and play at your best. Select programs you want your network to prioritize to ensure maximum bandwidth and track your speeds with the easy-to-use Killer Networking Manager. Killer DoubleShot Pro consists of one Killer E2500 Gigabit Ethernet controller and one Killer Wireless-AC 1435 chipset and improves average latency by 3.5 times compared with those utilizing 802.11ac.

XSplit Gamecaster Version 2.9: Streaming Your Gaming Talents to The WorldMSI offers 1-year premium license of XSplit Gamecaster for free. Gamers can now get super professional live streams going by blending into the background. Broadcast your gameplay videos live to Twitch, YouTube, UStream and etc. in just 3 steps. You may login easily with your social network accounts and edit gameplay videos directly on this app. It’s simple, easy to use and ideal for sharing your gameplay with friends, family or the world - or for capturing those perfect gaming moments, just for the heck of it.

Gaming on PCs used to be restricted to desktop computers equipped with a dedicated graphics card connected to a display, much in the same way that a games console works with a TV. Recent advances in technology have enabled manufacturers to equip laptops with increasing levels of graphics power without them being too bulky or heavy.

NVIDIA refreshed its range of graphics cards recently with the introduction of a number of new models for performance desktop PCs. Four new GeForces have been released in quick succession. The Titan X, GTX 1080, GTX 1070 and GTX 1060, all based on the new, efficient Pascal architecture, have set new levels of performance in each segment.