Tab’s Tips to launch your new direct sales business

Direct sales is near and dear to my heart because owning a direct sales business allows so many women to earn money, give back and have an outlet for their creativity. I am passionate about helping women in direct sales elevate their image and expand their influence so I’m excited to share with you

Extend personal invitations, whether over the phone or in person.

Keep the food and drinks simple so the focus stays on the products you’re selling.

BONUS TIP! Serve food and drinks first so they don’t think about the food during the entire presentation! No one can focus on your products if they’re drooling over the smell of brownies.

Have door prizes and multiple ways to earn entries.

People love winning prizes, even if they just cost you $1.

4. Always tell your story about WHY you chose the company you are with and what your goals are.

People will connect to your story and want to help you accomplish your goals. It could also help you attract a new team member! Make sure to mention how your company gives back to the community or what they donate to important causes.

BONUS TIP! I’ve been noticing that more and more, ladies aren’t as interested in helping YOU meet your goal or earn your trip as they are in “What’s in it for ME?” Make sure to highlight how your products make their lives easier, as well as any customer specials or bonuses.

5. Showcase YOUR favorite products.

People will love what you love! Plus you’ll know all about them and can answer questions people have about them.

6. Remember that YOU are your best advertisement!

Wear your company logo shirts and your name tag.

Use or wear your products as much as possible or carry a bag with clear pockets so you can insert pictures of your products. Be prepared to give your “elevator pitch” when people inquire! (P.S. If you need help with your “elevator pitch,” contact me for a consultation!)

Give your products as gifts as often as possible.

Hand out plenty of samples or allow people to “borrow” products before buying.

7. Find “power partners” with compatible businesses (or people who work with or for your target customer).

These are people who will refer new customers to you and vice versa. This is how you build your customer base beyond your warm market.

8. Embrace the power of social media…but establish boundaries.

Social media is important for communicating with people, offering promotions and keeping your business “top of mind” for your customers…but don’t let it take over your life.

Set time limits on your social media activity and eliminate lengthy back-and-forth exchanges with a phone call.

BONUS TIP! Spend the majority of your social media time on the platforms where your target customer hangs out (refer to #1).

9. Keep it FUN!

Don’t get so caught up in SELLING that for lose your sense of fun in the process. People are drawn to YOU first, THEN to your products. Remember…

People hate to be sold but they love to buy!

10. Lastly, be tenacious and keep at it.

Direct sales consultants are notorious for giving up within the first year, just about the time that business would have really picked up if they had just stuck to it. It takes time for people to be sold on what you do and for you to build your business.

Outlast the competition! Remember why you got started in the first place and never lose your passion.

I hope you utilize these tips to launch your new direct sales business.

There is plenty of business for you out there–you just have to go get it!