Start VR Creates Fractal World For Julius Horsthuis

Sydney, Australia and San Francisco-based virtual reality studio Start VR created an immersive 360-degree experience, 'Fractasia,' for renowned fractal artist, 3D animator and VFX Supervisor Julius Horsthuis. The customized app completely immerses viewers in a stimulating 360-degree fractal world, showcasing Horsthuis' creations on one central platform. Designed to entice viewers to ignite their imagination and escape into the kaleidoscopic realm of fractal art, the application provides a multi-sensory glimpse into surreal caverns of fractally generated crystals, alien megastructures and mountains of rock gliding to the music of some of the world's best digital composers.

Horsthuis' experiences available on the app include The Cryogenian, Machine VR, Crystal Habit and Foreign Nature. The app can be viewed with a standard smartphone including iOS and Android Cardboard. Its availability on Oculus Rift, Gear VR and HTC Vive will roll out at a later date.

'Working with Start VR on Fractasia has been amazing,' Julius Horsthuis notes. 'They have taken my fractal experiences and turned them into a really streamlined app ' which makes it a much more accessible experience for many users, both new to VR and experienced VR consumers. I hope that through Fractasia, people can experience my art in new ways."

Start VR developed the experience using its custom interface Startgate, which establishes user engagement properties and provides brands, artists and content creators the tools to publish their own work and reach wider audiences. Using the Startgate interface, Horsthuis will have the opportunity to continually update the app and add an infinite number of immersive 360 experiences when he creates new fractals.

About Start VR

Start VR is a cinematic virtual reality studio, creating highly immersive experiences and interactive content. A leader in longer form VR entertainment that resonates with viewers, the company is known for its compelling narratives, and best of class, blockbuster-quality visuals. Thanks to the in-depth industry knowledge and vast technical experience of Start VR's team, the company consistently turns out polished, critically acclaimed experiences that are not soon forgotten.

Start VR's beautifully made work is designed to spark unprecedented levels of engagement and viewer involvement, pushing the envelope to explore the storytelling capabilities of Oculus Rift, Gear VR, HTC Vive, Sony PSVR, Daydream and Google Cardboard'and platforms still to come.