traditional/social/digital
media

Our staff provides clients with an understanding of today's 24/7
media industry and helps deliver your message in the way you want
it told, using a combined strategy of traditional, social, digital
media including news stories, feature articles, editorials, social
networking sites, blogs, websites, reviews and much more.

At L&F we take a balanced approach in working with clients
to develop and maintain digital and social media. We don't believe
in abandoning traditional media because it still has an incredible
following. However, social media should be woven into your overall
marketing plan. We can help explain the different types of media,
who is using it, what platforms would work best for your business
and how incorporating it into your PR and marketing can provide you
with the best reach possible.

If you're uncertain what social media platforms are available
and how they work, we can take you through a comprehensive review
of the top social media sites and explain the benefits of each.

Areas of Expertise

Social/Digital media

Strategy and plan development and implementation

Training

Content development

Website development

Media kits

Media tracking

Mass media

Editorial boards

News conferences

Specialty and trade media

News releases

Reporter contacts

Measurement

"Leonard & Finco Public Relations
has helped raise the Stevens & Stevens profile as experts in
the records management industry. The Leonard & Finco staff is
knowledgeable and professional, always coming up with innovative
ways to reach our current and potential customers via traditional
media and social media."