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Webinar: IBP: why effective leadership is critical to success

25 September 2018

Time: 13:00 BST/14.00 CEST

Discover how Danone transformed its organisation into a global top performer, with Integrated Business Planning.

An informal interview with guest speakers Willemijn Potjer and Mustapha Ezzeddine from Danone, this webinar will explore the role of the Integrated Business Planning Leader, and how their effectiveness is critical to success. Learn how to recognise the key characteristics, skills and calibre of the candidates you need to get the most from your IBP process.

You’ll learn the dos and don’ts of an successful IBP implementation, and how IBP can inspire cultural transformation in your organisation to deliver world-class performance.

The webinar will also explore the specific challenges facing FMCG organisations when implementing IBP, and how to overcome them.