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Dating Apps As The New Social Networks

MASHABLE - July 22 - Dating app Hater, which matches people based on the things they dislike, has discovered that a lot of users just don't seem to care where their potential matches are located — because they have no intention of ever meeting them IRL. So Hater launched Global Mode for those who want to be matched with people around the globe. ~20% of their user traffic is in Global Mode, and those people are mostly using the app just to hang out and talk. The younger a user is, the more likely they are to be on Global Mode. Plenty of people use the major dating apps as a way of expanding their social circles. In an effort to capitalize on this, Bumble added BumbleBFF in early 2016, and Tinder launched Tinder Social a year ago. But they haven't exactly taken off as the premiere way of finding new pals.

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Dating Apps As The New Social Networks

MASHABLE - July 22 - Dating app Hater, which matches people based on the things they dislike, has discovered that a lot of users just don't seem to care where their potential matches are located — because they have no intention of ever meeting them IRL. So Hater launched Global Mode for those who want to be matched with people around the globe. ~20% of their user traffic is in Global Mode, and those people are mostly using the app just to hang out and talk. The younger a user is, the more likely they are to be on Global Mode. Plenty of people use the major dating apps as a way of expanding their social circles. In an effort to capitalize on this, Bumble added BumbleBFF in early 2016, and Tinder launched Tinder Social a year ago. But they haven't exactly taken off as the premiere way of finding new pals.