Posted by Bryan Friehauf, product line leader-software solutions for GE’s Digital Energy business

Editor's note: They power our homes and supply clean water - utility companies fulfill our most basic needs. This week we're showcasing the Utilities Industry and the ways they’re relying on Google Maps for Business to improve operations and keep the lights on. Today’s guest blogger is Bryan Friehauf from GE.

Electric companies are responsible for providing safe, reliable energy to thousands of households. At GE’s Digital Energy business, we know our utility customers have a big job to do and are constantly looking for efficient ways they can meet growing energy demands.

To help our clients improve mission-critical operations, we’ve developed a suite of applications for the utility industry. GE’s Smallworld™ technology brings users smarter ways to plan and design networks, manage jobs in the field and visualize assets using Google Maps. With access to Google’s mapping tools, we’re giving our customers location-based technology that is fully customized for their operations and easy for their employees to use.

By integrating the Google Maps API, GE’s Smallworld-powered Distribution and Outage Management Systems can display location-based information on a Google Map. With a GE device in-hand, a utility worker can see infrastructure that’s down in real-time and quickly respond to the situation. This gives our utility customers a portable solution for gaining information on-the-go.

In addition to having instant, mobile insights, our Smallworld applications give users access to data visualization on a map that is familiar and accurate. Teams in the field can use features like Google Street View, helping them more efficiently locate assets that are hard to uncover, such as transmission lines, or a repair job.

From planning electric, gas and water distribution systems to designing telecommunications networks, having the right tools to visualize and manage complex infrastructure is critical for today’s utility industry. But with Google Maps integrated as part of our applications, we’re making it a little easier.