Over the last 12 months I’ve interviewed dozens of green industry professionals and listened to countless people tell their stories of success and challenges in this industry. Here is my take on what I’ve learned and how it may … Continue reading →

Microgreens could be described as the 100-yard dash of food crop production. Most are ready for harvest in less than 21 days. And because they have such a short shelf life, they’re sent off to restaurants, farmers markets and retail … Continue reading →

In a recent article I wrote for Greenhouse Management magazine, I detail how growers can update their growing bench systems for increased efficiency and to save on labor costs: Making the most of greenhouse bench systems.

An orchid grower I talked with recently told me about how she gave up teaching at a major university to go into the orchid business. She says it started out as a six week stint between teaching gigs, helping … Continue reading →

Do you have a big ticket item to sell or want to introduce a new product to the market? Or perhaps you have an item that is simply too complex to summarize in a magazine ad? If you said … Continue reading →

When it comes to writing a good blog post or article It seems like all the emphasis these days is on creating a snappy headline that will pull a reader into an article. While an effective headline is important to … Continue reading →

Gardening as we get older can be a little more challenging, but no less enjoyable. At least that’s the premise of a smart little book called, Late Bloomer: How to Garden with Comfort, Ease and Simplicity in the Second Half … Continue reading →

Every year since 1976 Lake Superior State University, my alma mater, has published a list of banned words and phrases, sent in from people from around the world, that are misleading, misused or simply worn out. Many of these words … Continue reading →

Learn why you should consider using white papers in your marketing and what it takes to write one Are you selling pricey items to green industry businesses like landscapers, greenhouse growers, nurseries or garden centers? Do you have a white paper … Continue reading →

I love plants and can grow about anything. I even know the botanical names of things like a birch tree (Betula) and plants in the cabbage family (Brassicas). However, when it comes to carpentry, I’m the gardening equivalent of a … Continue reading →

I’ve always been a little jealous of the folks in warmer climates who have the tall, flowing ornamental grasses growing in their yards. Here in the zone 4 region, tall, hardy ornamental grasses are hard to come by. Some do … Continue reading →

North Country Gardening with Wildflowers, by Neil Moran

White Papers for Dummies, by Gordon Graham

Favorite tool of the month

Why you need a white paper and a really cool infographic

Do you have a big ticket item to sell or want to introduce a new product to the market? Or perhaps you have an item that is simply too complex to summarize in a magazine ad?

If you said yes to any of these questions, you need a white paper. Read more:

Things I’ve learned that will help green industry businesses

Over the last 12 months I’ve interviewed dozens of green industry professionals and listened to countless people tell their stories of success and challenges in this industry. Here is my take on what I’ve learned and how it may help your bottom line. Read more

Packing a punch with a great lead

When it comes to writing a good blog post or article It seems like all the emphasis these days is on creating a snappy headline that will pull a reader into an article. read more

Making the most of greenhouse bench systems

In a recent article I wrote for Greenhouse Management magazine, I detail how growers can update their growing bench systems for increased efficiency and to save on labor costs: Making the most of greenhouse bench systems.