Strategic Customer Relationship Management On Premise

From Product to Experience Innovation

A requirements-driven systems engineering approach to developing products with the customer's desired experiences visible to all stakeholders involved. Driving towards Zero product failures through the following best practices:

Co-create with customers

Prioritize requirements based on value delivered

Model systems with interactions and analyze the impact on the experience

Define alternatives and analyze performance

Optimize variants for different markets

Simulate the experience and the associated function, fit and form

Simulate the experience every time a change is proposed

ROLES AND OPTIONS

Requirements Manager

Optimize Value to Your Customers Through Co-Creation and Requirements-Driven Development