(Aiken, SC) ALX Rods, a premium US manufactured rod brand, has been strengthened by the recent appointment of Will Treadwell of Buford, GA as Social Media Strategist. In this role, Will has the responsibility of developing and managing ALX Rods’ social media presence. Treadwell will report directly to Alex Dziengielewski, President of ALX Rods.

“Will has an intense passion and knowledge of fishing that lines up perfectly with the ALX Rods lifestyle. He’s proven that he can effectively weave that on water passion with the social media landscape. We couldn’t be more excited to increase our presence with Will leading the charge for us,” Dziengielewski said.

Treadwell is straight off back to back wins with the FLW College Fishing Southeastern Conference event and the BoatUS Collegiate Bass Fishing Championship.

For more information, please visit www.alxrods.com, @ALXrods on Twitter, and alx_rods on Instagram.

About ALX Rods

ALX Rods is a wholly owned brand of Hydra Fishing, LLC (Hydra) of Aiken, South Carolina. Hydra was founded in 2005 and works with fishing rod design, construction and distribution including components, private label programs, and production offerings. For more information, please visit www.alxrods.com or www.hydrafishing.com or call 803.645.5392.