Checking to see if there is any can relate...

uix_expanduix_collapse

New Member

I'm new to the forum and I'm just wondering if anyone can relate to me on this.

I see a problem when it comes to setting up a meaningful presence online.
Say you want to do something that seems really simple - Like establish some authority for a subject.

Assuming you know your subject well, and your'e starting from scratch you would have to setup all this other stuff first.

Setup some kind of web page to talk about the subject.

Create some compelling content.

Create a presence on other social media sites - forums like this one or others like facebook, twitter, youtube, etc… etc...

Then start looking for others in the blog community that are willing to help you promote your content.

Does anyone else find it kind of crazy that we have to run around to all these other sites to establish ourselves?
Remember all these different logins - and managing our presence from all kinds of different places? (I know there are sites that help to manage all this stuff like postling, but what would be the best way do to this stuff?)

I guess what I'm asking is (assuming unlimited time and budget):
What do you think would be the ideal tool set for conducting business online?

Here are my thoughts... perhaps they will get a conversation going?
You need to establish authority, so you would need the following items:

A lead capture page and mailing list (to build your rolodex - so you use aweber or something like it - ~$194 year.)

A video service for the lead capture (assuming you have can create videos - so you use video press and mirror public/non-sales content on a youtube channel.)

A sales page (to point people to a purchase - you use a blog page for this.)

A merchant system (to collect payments - so you use paypal or some other merchant service as the call to action. ~$300 year if you're averaging 30K in sales.)

A fulfillment service (If you're selling a book - Amazon or Lulu - the fees are included in the price of each sale say 10%. ~3000 year.)

This little doesn't include things like socializing your blog content using twitter, facebook, and others right...
This doesn't take into account market research and other things like paid traffic (which we would only use once we have locked down keywords we know sell right)...
It also doesn't include surveys or other services like this that a business might use...

Does it seem crazy that we have to run all over the place for all these different services (or am I just silly for thinking this should be different)?
Are their any "all-in-one" services anywhere out there?

uix_expanduix_collapse

New Member

Thanks for the feedback. So quality is something that you would have doubts about if you did find all these services in one place...
That is pretty sound reasoning... I appreciate it!

Also:
I certainly agree with the idea that the 20th century is about specialized people... I'm hoping to see a change in the 21st century (wasn't buck rogers a 21st century guy? I wonder what happened... Buck was amiss on many things... LOL) -
I have people who work form me that can ONLY do one thing... and it sucks... They are pretty much useless everywhere else... not a good place to be.

I'm a VERY strong advocate of generalization (after 23 years in this industry - I've seen that solid generalist are more efficient, and therefore cost less.
In my experience the marginal gains by leveraging specialists on projects is usually a loss because they are not well rounded enough to really see project
goals from all the paradigms necessary to make a really good product.)

So from my experience, a good Jack of All Trades is worth 10 times what a single specialist is worth (the specialist HAS to work in a team - a decent generalist can do both...)

Thanks for sharing - Really good insights!

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Hi,

I was over at a similar post I created over at warrior forum (http://www.warriorforum.com/newreply.php?do=newreply&p=7698396) and I've seen 2 recommendations that "might" fit the bill.

uix_expanduix_collapse

New Member

I've been looking at these and they all seem to have their own twist (for example the adobe one integrates well with adobe products, the swizzle one seems to be more stylish, and ebizac has that crappy name... LOL Just kidding the service seems ok...)

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