As IBC approaches our US team is gearing up to join our UK team for our yearly sojourn in Amsterdam. Here are the top 5 Reasons we think Reach Engine is like Amsterdam. 1. MOBILE Like the 400 year old canals that criss cross the city, Reach Engine workflows are built...

As we turn the corner toward the end of Summer and look toward our coming event schedule this fall and winter, we are embarking on a grand plan to evangelize our media management philosophy for businesses in Advertising. No surprise that we are seeing...

People working with media are seeing that massive change is happening to the market. The businesses we are in today are going to look very different by this time next year, and different again in the years after that. How do you plan for for evolution, discovery, and...

Last week Wall Street hammered all of the big TV stocks. If you’ve been one of those predicting this shift to the TV Of The Future, this isn’t scary – this is exactly what was supposed to happen. Wall Street appears to have decided that the TV Industrial...

“I think it’s easy to underestimate the logistical challenges of actually picking up 100,000 videotapes and getting them digitized,” said Greg Notch, SVP, information technology and security, NHL. “Aside from all of the metadata and the software challenges of the...