Culture
Alley developed the app Hello
English to help Indians learn English through gamification, supporting over
15 dialects. More than 13 million people now use Hello English in India and
around the world.

Hear Nishant Patni, Founder & CEO and Pranshu Bhandari, Co-Founder, explain how
they optimized the app to address challenges faced by emerging markets. Learn
how they used various Google Play tools to address varying levels of
connectivity and device capabilities, and improve user retention.