Crowdf(o)unding an eco clothing brand

Crowdf(o)unding an eco clothing brand

Beeline Reader

We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and
efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital,
see BeeLineReader.com.

We’ve already highlighted many examples of the customer-made trend, in which consumers are given a chance to contribute to a product’s design or features. Now nvohk (pronounced ‘invoke’) is taking the notion a step further to create a crowdfunded, eco-friendly clothing company that’s directed in large part by consumers.