Good-Loop ads aren't just for good causes, they're also good for your readers and good for your bottom line.

For our publisher partners, Good-Loop video ads consistently extract more value from their page, in

comparison to a basic static banner ad in the same space.

How it works

Your readers can watch an ad for good.

Brands pay every time their video advert is watched for > 15 seconds

50% of this is donated to charity

40% comes straight to you as income

10% goes to Good-Loop

We can also agree on a standard CPM for your inventory or if your sales team prefer to sell the video space directly to your existing brand partners we can negotiate a reduction in the Good-Loop rates.

Video views = meaningful, impactful change

Not only do you make more money but you can also publicly support the charities you and your readers care most about.