ISBN 9788120333086

ISBN-10

812033308X

Binding

Hard Back

Number of Pages

304 Pages

Language

(English)

Subject

Business

Ethics are all the more important for the corporate world today than ever before. Because it helps create a sustainable brand name. This text provides the blueprint for how to integrate them within the company's culture. It gives a template for creating and sustaining a business environment of open communication and shows how to build a cultural infrastructure rooted in the following.
Six Laws of Absolute Honesty:
Law 1: Tell the Truth--in the long run there is no other way to earn the trust of the employees, customers and shareholders.
Law 2: Tackle the Problem--if not done so and a solution is not found the problems fester under the surface and in any case it will burst some day.
Law 3: Disagree and Commit
Law 4: Welcome the Truth--transform it into a potent tool for growth.
Law 5: Reward the Messenger who speaks against the status quo
Law 6: Build a Platform of Integrity for speaking up when wrong doing occurs and contributing ideas freely.
The authors through anecdotal case studies from organizations such as Marriott Hotels, Costco and the US Army illustrate how Absolute Honesty can be practised which is useful whether our primary objective is to create a memorable brand, build market share, increase workforce productivity or establish consistent leadership.
Table of Contents
Acknowledgments
Part 1 The Challenge
Chapter 1 The Naked Truth
Chapter 2 A Culture of Absolute Honesty
Part 2 The Six Laws Of Absolute Honesty
Chapter 3 Absolute Honesty Law 1: Tell the Truth
Chapter 4 Absolute Honesty Law 2: Tackle the Problem
Chapter 5 Absolute Honesty Law 3: Disagree and Commit
Chapter 6 Absolute Honesty Law 4: Welcome the Truth
Chapter 7 Absolute Honesty Law 5: Reward the Messenger
Chapter 8 Absolute Honesty Law 6: Build a Platform of Integrity
Part 3 Where Do We Go From Here?
Chapter 9 Building an Ethical Infrastructure
Chapter 10 Key Points to Help Your Implementation Efforts
Notes
Index