BROWSE

Client

Jen and Kevin (self)

Quantity Produced

100

Production Cost

–

Production Time

3 weeks

Dimensions (Width × Height × Depth)

Cards: 5 in × 7 inBalloon: 17 in

Page Count

–

Paper Stock

Cards: Crane Lettra Fluorescent 110lb.

Number of Colors

1 spot ink

Varnishes

–

Binding

–

Typography

ArcherKnockout

After ten years together, Jen and Kevin got engaged in Paris—a location they subtly acknowledged in a nod to Albert Lamorisse’s short film The Red Balloon when designing their save the date announcement. Wanting to treat their wedding as a big party more so than a traditional event, each guest received a deflated, red balloon tied to a letterpress printed card reading: “Hello! Please inflate the balloon.” Once inflated, the piece reveals all relevant information and sets the desired tone with humor and playfulness. For good or bad, you can also read the info when deflated a state that some of the balloons have kept in spite of the instructions.