Never Break The Blogosphere’s Trust: It’s universal

If you’re brand new to the blogging realm, or if you’re a blogging veteran, please know that there is one thing that stands above everything else in the blogosphere, beyond SEO, monetizing, backlinking, everything. If you only take one thing from my posts on this blog, or on my own, make it this:

Trust is paramount in the blogosphere!

Why am I saying this? I’m writing this because your ability to rise in the blogosphere rests solely on TRUST. Google PR, Technorati, Alexa, all of it, they are all different measures of the way your site is trusted, and if you ever burn your fellow bloggers, you’re slating yourself for a major assault.

Recently, a blogger by the name of Ashwin Kanna decided to run a blogging contest. One person could win $2,500 just by backlinking him with canned text. People believed him, posting backlinks all over the blogosphere, even though there were those who didn’t believe. Unfortunately, they would end up being correct…

Ashwin declared a winner to his “contest:” a blog on wordpress.com that had been made two days before. It had only two posts: One with the backlink text required for the contest, and another post that was a plagiarized article from the New York Times. Ashwin now has a PR rank of 4, a technorati authority of over 400, and an absurd technorati ranking.

Ashwin Kanna lied to the blogosphere.

There are now movements being made to blacklist Ashwin, and take away from him was wasn’t rightfully his in the first place. It’s completely unfair while other bloggers struggle to make it here that Ashwin cheats his way to fame. Please take this lesson seriously: Do not break the trust given to you as a blogger, lest you suffer the fate of Ashwin Kanna.

Let’s look at it this way though. If someone was going to offer me $2500 just for a link, even if it was in a contest that I might not win, I know I’d do it. And just for the sake of argument, it is possible all the blogs were thrown in the proverbial hat and this crappy blog won. Can’t really complain about that.

Aside from another ass on the web, the issue of trust is paramount and you’ve again made a very good point, J.T.

The web is based upon trust, and there will always be those who will corrupt that trust, but more importantly, it continues to be about trust, especially when we expose those who violate that trust and continue to trust. That gives me hope for the web.

One of the bloggers in my niche was recently discovered editing other people’s comments to flatter himself. In one particularly egregious example, he deleted all the evidence that his post was incorrect, replaced it with “You are correct”, and then closed the post to further discussion.

Carl: I’m always concerned about such issues, but in this case, the name has been known and spread wide and far. It may or may not be their real name, just a web identity. When someone goes public with such an event as a contest, names are named.

Does it change the warning? No. We need to continue to trust, but balance that with an ability to avoid gullibility.😀

I forgot to add – if anyone sees a blog that is participating in any SEO contest or anything similar (like that mass linking nonsense a few months ago), send in a Support or report the blog using the dropdown in the top right.

[…] technorati authority. J.T. Dabagian wrote an article on “Lorelle on WordPress” titlesNever Break The Blogosphere’s Trust: It’s universal. In this post he explains what happened with the now being blacklisted blogger Ashwin […]