Category : Coming Attractions

In the right hands, it could be great. It all comes down to the writing, which needs to have Serling’s bite, and the application design – the user experience – which has to find creative ways to engage the audience to explore a multithreaded plotline without being stupid or obvious. If the technology makes you think about IT rather than the story, it’s failed.

Well, as a matter of fact, I think they’re in good hands!

“Interlude is known for making videos that play like sophisticated choose-your-own-adventure films. The company’s tech first rose to popular prominence more than two years ago with a video revival of Bob Dylan‘s classic anthem “Like a Rolling Stone.” It allowed viewers to channel surf among 16 channels of different actors and reality-TV stars, all lip-syncing along with Dylan’s song.”

The interactive “Like a Rolling Stone” KICKED ASS. It was a seamless and smooth implementation of a great idea, and a technical marvel. So put me down as more than cautiously optimistic about all this. Time, at last, will tell.

Great idea, but… I loved my Creepy Crawler oven when I was a junior mad scientist. This thing is $300. They ought to lose a zero off that, otherwise it’s just another trinket for rich kids. Also, about the video – it bothers me to no end when people can’t carry on a conversation without peppering it with corporate cyborg-speak like “disruptive” and “space.” Makes me want to hit them over the head with a folding chair. All that said… I still want one!