The company announced a new Star Wars-themed site today that will change your Google experience across platforms depending on if you choose light or dark side.

Your choice will change the look of everything from YouTube to Gmail and Google Maps.

Clay Bavor, VP of Product Management at Google explains
the activation on the Google Official Blog:

It's a place for fans, by fans, and starting today you can choose the light or the dark side, and then watch your favorite Google apps like Gmail, Google Maps, YouTube, Chrome and many more transform to reflect your path. And that's just the beginning. We've got more coming between now and opening night—the Millennium Falcon in all its (virtual reality) glory included, so stay tuned. And we've hidden a few easter eggs, too. So awaken the Force within, and be on the lookout for things from a long time ago in a galaxy far, far away…