Pistorius ad campaign pulled as Nike says 'no comment'

Global sports giant Nike refused to comment on Thursday on its sponsorship of murder suspect Oscar Pistorius, as an advertising campaign starring the South African Olympian was pulled from local television.

A South African pay television channel which broadcasts across the continent announced it had canned a campaign featuring the runner.

Pistorius was charged with shooting dead his girlfriend on Thursday.

"Out of respect and sympathy to the bereaved, M-Net will be pulling its entire Oscar campaign featuring Oscar Pistorius with immediate effect," M-Net Movies said in a tweet.

But Pistorius's sponsor Nike was tight-lipped about the impact of the killing at the Paralympian champion's Pretoria home.