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“Explainers,” as they have been aptly dubbed, are short, simple videos that present a concept or idea, along with some great animations as visual aids. If you’ve ever watched one of these, you know that the name fits the bill: …

Here at IQ we find that there is a large gap between companies that already understand the benefit and reward for offering a demonstrational or explanatory video for their product or service, and those that are not even considering it. …

eDetailing has become an increasingly popular communications channel for companies looking to reach out to medical professionals to educate them on the benefits and capabilities of their products. In recent years, looking for avenues to reduce costs, and increase measurement …

The video below says it all: if you’re not hosting your video through a reliable web video hosting provider, you aren’t putting your best foot forward for your viewers. Without proper hosting, your video may not play in a high …

In the age of YouTube and online media, product demo videos have become the price of entry for companies that want to communicate their strengths and brand messages to a generation of customers that are looking for fast avenues to …