CENTER STORE FORMULA GIVEN: HIGHLIGHT, EXCITE, AND SALES IGNITE

HOUSTON -- Creating excitement through promotions tied to Center Store can help retailers increase market share, according to speakers at the National Grocers Association convention.Center Store played a role in several key promotional campaigns highlighted by panelists at "The War for Market Share: 75 Ideas in 75 Minutes," a seminar conducted at the show, held here from Feb. 9 to 12. Chuck O'Donnell,

HOUSTON -- Creating excitement through promotions tied to Center Store can help retailers increase market share, according to speakers at the National Grocers Association convention.

Center Store played a role in several key promotional campaigns highlighted by panelists at "The War for Market Share: 75 Ideas in 75 Minutes," a seminar conducted at the show, held here from Feb. 9 to 12. Chuck O'Donnell, manager of the retail training department at Associated Grocers, Seattle, suggested