"Mobile is all the rage at CES 2013 where technology developers and
device manufacturers are furthering the evolution of a mobile and
second-screen connected world. Within this world, the rapid adoption
of Mobile Digital Television is allowing consumers to screen shift
their TV viewing, in real time, from in-home HD TVs, to tablets,
smartphones and in-vehicle infotainment systems thereby enabling their
mobile lifestyles to synch with the broadcast TV news and content they
desire.

Within this world, the rapid adoption of Mobile Digital Television
is allowing consumers to screen shift their TV viewing, in real
time, from in-home HD TVs, to tablets and smartphones thereby enabling
their mobile lifestyles to synch with the broadcast TV news and content
they desire. Television broadcasters' rollout of Mobile
DTV via Dyle
and MyDTV
is gaining momentum on smartphones and tablets and companies supporting
this initiative, including Metro PCS, RCA and Samsung is proof of the leadership
role local television broadcasters are taking in screen shifted
television."

About TVB

TVB is the not-for-profit trade association of America’s commercial
broadcast television industry. Its members include television broadcast
groups, advertising sales reps, syndicators, international broadcasters,
associate members and over 500 individual television stations. TVB
actively promotes local media marketing solutions to the advertising
community, and in so doing works to develop advertising dollars for the
medium’s multiple platforms, including on-air, website and mobile. TVB
provides a diverse variety of tools and resources, including www.tvb.org,
to support its members and to help advertisers make the best use of
local ad dollars.