Scottish Cycling

Showcasing the Best of Scottish Cycling with Miituu

Scottish Cycling

The Scottish Cycling project ‘Developing Mountain Biking in Scotland’ launched an online campaign to promote the best of mountain biking in Scotland by searching for the best stories to showcase the country’s trails to a global audience.

The promotional campaign used miituu enabling the mountain biking community the chance to post their favourite stories, images and videos of mountain biking in Scotland. The best videos won a prize package including a Trek bike, training and mini-break.

Some of the videos are being used to feature Scotland as the perfect mountain biking destination to the international mountain biking community.