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The merging vendors, Sage/Best and ACCPAC, have understood that a broad, impeccably integrated, horizontal offering with selected vertical enhancements, a nurturing resellers network in addition to providing well-attuned pricing and catering to the evolving scalability and migration needs of customers through products of upward compatibility are necessary tenets for success in the SME market segment.

Exact Software faces significant challenges ranging from competitive challenges to user education, and product definition. Nonetheless, it is still a stalwart vendor within the small and mid-markets of accounting, manufacturing and distribution software.

Vendors' traditional pricing strategies aren't going to work much longer. Sooner or later, prices will be determined by what the market is ready to bear rather than be based on what vendors think is a profitable way to deliver solutions.

While the Part I of this topic focused on Consona Corporation (former M2M Holdings), this time the discussion continues with the recently minted Solarsoft entity, privately owned by Marlin Equity Partners. True, in Part I, besides Infor, I could have also mentioned as old news the renaming of Verticent ERP Plus (formerly PowerCerv [evaluate this product]) as part of the ASA International parent

Understanding the difference between branding and positioning is especially important if you're involved in marketing B2B software. That difference can seriously impact the cost of marketing your software.

Over the past couple of years, the electric utility industry has changed in terms of the different software solutions available. The old approach to addressing this industry’s needs was the “best-of-breed” approach, meaning that software vendors were creating solutions addressed to only one group or business unit within the company doing one specific task. Generation, Transmission, and

CRM. C.R.M. itself is an acronym, standing for Customer Relationship Management. This is part three of a three-part article to provide explanation and meaning for most of the common CRM phraseology. Here, in alphabetical order, we continue the Lexicon of CRM

S-Drive has been built on Salesforce.com as a managed application and is delivered exclusively via the AppExchange marketplace. It is a native AppExchange application, meaning that it is built to run in the cloud with multi-tenancy and scalability in mind. S-Drive uses Amazon Simple Storage
Service as its file storage platform, whereas the Salesforce.com is used as the application platform as well as the file information database. Besides Salesforce.com and Amazon Web Services, SDrive does not use any other servers or infrastructure that may introduce security vulnerabilities.

With Best having already captured a lion's share of the market estimated to consist of several millions of small enterprises or ~$14 billion in revenue opportunity, and continuing to capture new customers, the likes of MBS will likely have their work cut out for them despite their recently unveiled sound strategy and product offering.