Digital Offset

Digital is a method we use to print our labels. We have leading edge HP Indigo Digital Offset printing technology which provides excellent print quality.

Digital printing is ideal for short runs and we have an extensive range of stunning embellishments available. We can also make labels that incorporate variable data or even personalise them so that every label is different.

We invite you to request an expert consultation where we can discuss how digital label printing can benefit you.

Digital Offset Samples

Excellent print quality

Our Digital Offset technology gives us beautiful print results that are superior to other digital printing technologies like laser and inkjet.

The ink used in Digital Offset is semi-opaque, which allows for bright and vibrant colours. This is especially noticeable on absorbent papers like uncoated wine materials.

We also have the capability to print in up to seven colours, adding orange, green and purple to the traditional cyan, magenta, yellow and black (CMYK) plus white. This widens the colour gamut normally achievable through traditional CMYK digital print.

We also have the option for special colours for accurate brand colour matching. We have an extensive collection of materials that we can digitally print including coated and uncoated paper, clear and white film, metallic paper and film, thermal paper and specialty stocks.

Short run label printing

Digital printing is ideal for short runs, as no printing plates are required. This reduces preparation costs and provides more flexibility, especially in the case of frequent design changes.

Digital is also ideal for concept mock-ups, test marketing, and promotions.

Personalisation and variable data

Digital also offers the ability to create personalised campaigns. There are two main forms of personalisation:

1. Ability to print variable components within a label design either randomly or via a database, such as images, colours, numbers, text, and barcodes

2. HP Mosaic is a software program that provides the opportunity to create countless individual designs where no two designs are alike

Digital label embellishments

We are excited to have recently invested in extending the embellishments we can offer for digitally printed labels. The embellishments now available include:

Emboss

Hot foil

Cold foil

Silk screen and high build

Lamination

Flood and spot coating

How does digital label printing work?

Digital Offset presses use a light sensitive plate that attracts ink. Unlike conventional offset printing that uses a fixed plate that cannot change, Digital Offset uses a Photo Imaging Plate (PIP). This is a light sensitive plate that can be re-imaged with different information on every revolution of the printing cylinder. The ink is only attracted to the charged areas on the PIP, leaving the previously uncharged areas free of ink.

The PIP then transfers the attracted ink to a rubber blanket, which then transfers (offsets) the ink to the substrate.

The printed web is then transferred to a traditional Flexographic press for the labels to be coated, die cut and embellished giving the labels the same environmental resistance as traditional Flexographic printed labels.

Flexo vs. Digital label printing (an Infographic)

Free Expert Consultation

Our experienced sales team have extensive expertise in all things labels. We would be pleased to meet with you to discuss your labelling requirements, share our knowledge and develop a solution specifically for you..