News tagged with halo effect

Women tolerate an unattractive man up to a point, but beware if he misbehaves. Then they'll easily shun him. So says Jeremy Gibson and Jonathan Gore of the Eastern Kentucky University in the U.S., after finding that a woman's ...

The word "organic" can mean many things to consumers. Even so, the power of an organic label can be very strong: studies have shown that this simple label can lead us to think that a food is healthier, through what is known ...

(Medical Xpress) -- Claims on food labels that a product is organic, locally produced or made by workers subject to fair labor practices may mislead consumers into thinking that such foods are low in calories, says a University ...

Jenny Wan-chen Lee, a graduate student in Cornell University's Dyson School of Applied Economics and Management, has been fascinated with a phenomenon known as "the halo effect" for some time. Psychologists have long recognized ...