Skoda India reports 28.2% sales decline in February 2014

Skoda India sold 1,300 vehicles in February 2014. When compared to 1,800 cars sold in 2013, this equates to 28.2% sales decline.

In January, Skoda India delivered 1,600 vehicles as compared to 2,400 cars delivered in January 2013, equating to 32.5% sales decline. For the year thus far, Skoda has sold 2900 cars as compared to 4200 cars sold in the 1st two months of last year. This equates to 30% sales decline for the period.

At the start of this month, Skoda Rapid Ultima special edition was launched at a price of Rs. 8.3 ÔÇô 9.4 lakhs (Ex-Showroom New Delhi). Rapid Ultima is available with an attractive exterior decal stretching from the hood over the roof to the boot and across the sedanÔÇÖs shoulder line. The company has also announced its revised 2014 Skoda Rapid, Octavia, Superb, and 2013 Skoda Yeti, Fabia and Laura India price list after excise duty cut announcement last month.

┼áKODA remains on path to growth in February
12.3.2014 | category: Company
?ÔÇ║ ┼áKODA sells 70,200 vehicles ÔÇô up 4.6% (February 2013: 67,100)
ÔÇ║ Solid trend: Sixth month of successive growth; up 16% in Europe
ÔÇ║ New ┼áKODA Octavia massive hit: One-third increase in West & Central Europe
ÔÇ║ ┼áKODA picking up the pace: Model and design campaign moves into next stage
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Mlad├í Boleslav, 12 March 2014 ÔÇô ┼áKODA AUTO remains on the path to growth. In February, the Czech manufacturerÔÇÖs sales worldwide increased by 4.6% to 70,200 vehicles (February 2013: 67,100). ┼áKODA also recorded double-digit growth in Europe (16%). The new ┼áKODA Octavia is proving to be a massive hit, with sales up by around one third in Western & Central Europe.
?ÔÇť┼áKODA is continuing to perform well in 2014,ÔÇŁ says Werner Eichhorn, ┼áKODA Board Member for Sales and Marketing. ÔÇťAfter the best January ever, we have also recorded significant growth in February. Our growth is proving to be stable: our sales have increased every month over the last six months. The response we have had from our customers proves that our new models have been very well received.ÔÇŁ

After a record year in 2013, with eight new or completely revised models, the ┼áKODA design and model campaign is moving into the next stage. The carmaker is presenting the current model range at the Geneva Motor Show. Highlight is the spectacular ÔÇś┼áKODA VisionCÔÇÖ ÔÇô the brandÔÇÖs five-door coup├ę design concept. The emotional concept embodies the next stage in the development of ┼áKODAÔÇÖs design language. ┼áKODA is also highlighting the brandÔÇÖs dynamics in Geneva, with a whole range of new models and model versions. The new ┼áKODA Octavia Scout and the new ┼áKODA Octavia G TEC, which runs on CNG, take the limelight in Geneva as they celebrate their world premieres. The new top-of-the-range Laurin & Klement ┼áKODA Octavia can also be seen there for the first time. The Motor Show is also host to ┼áKODAÔÇÖs three new sporty Monte Carlo special editions of the ┼áKODA Yeti, ┼áKODA Rapid Spaceback and ┼áKODA Citigo.

In Western Europe, ┼áKODA once again recorded significant growth in February. Deliveries to customers increased by 13.2% to 28,900 vehicles (February 2013: 25,500). With an increase of 9.0% to 10,800 vehicles delivered, ┼áKODA is fast building its position as the strongest import brand in Germany. The brand also recorded strong growth in the UK, with sales increasing by 40.6% to 2,600 units. Sales in the Netherlands more than doubled (1,400 vehicles; up 101.0%). Double-digit growth was recorded in Austria (1,700 vehicles; up 42.4%), Spain (1,600 vehicles; up 19.0%), Italy (1,200 vehicles; up 14.8%), Sweden (1,100 vehicles; up 25.1%), Ireland (1,000 vehicles; up 22.4%), Finland (800 vehicles; up 35.8%), Norway (500 vehicles; up 14.1%) and in Portugal (200 vehicles; up 55.7%).

In Eastern Europe (including Russia), ┼áKODA sales increased by 3.0% to 8,900 vehicles in February (February 2013: 8,700). In Russia, ┼áKODAÔÇÖs third largest market, the manufacturer achieved an increase in deliveries of 1.0% to 6,400 (February 2013: 6,300). ┼áKODA sold 400 vehicles in Serbia, representing growth of 48.7% compared to February 2013. In Kazakhstan, deliveries increased by 41.1% to 300 vehicles, the Baltic States by 24.6% to 400 units. In Bulgaria, ┼áKODA achieved a sales increase of 10.5%.

┼áKODA is coming into its own in Central Europe, where deliveries to customers increased by 35.7% to 12,900 vehicles in February (February 2013: 9,500). A total of 5,400 vehicles were delivered to customers in ┼áKODAÔÇÖs home market, the Czech Republic; up 27.2% over February 2013 (4,300 deliveries). Significant growth was also recorded in Poland (4,900 vehicles; up 67.9%), Slovakia (1,300 vehicles, up 10.6%), Slovenia (400 vehicles; up 38.0%), and Croatia (200 vehicles; up 34.6%).

In China, ┼áKODA sold 14,300 vehicles in February (February 2013: 17,700; -19.6 %). The new ┼áKODA Octavia is being launched on the Chinese market by mid of this year.