Client Support

Aweber’s service is one of The stand-out features of the goods.

Phone assistance, email service and Live chat service is available – that contrasts very well with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, that only offer live or email chat service.

Additionally, there’s no hoops to Go through to contact support – relevant phone number and email details can be seen quite easily on the organization’s contact page, without any necessity to trawl’knowledge bases’ or fill in any forms beforehand.

On top of that, the company won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the support you’ll receive when you contact them.

If you are a newcomer to email Marketing, then this type of simple access to good-quality support is a powerful argument in favour of using Aweber as your email marketing provider.

In terms of The availability of support, you can contact Aweber’s phone service team from 8am-8pm ET Monday to Friday, and also their email and live/chat support is available 24/7.

Templates

By comparison to its own Competitions, Aweber provide one of the largest collections of e-newsletters templates accessible: there are over 700 accessible.

To Supply a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.

Toe be honest, I don’t love all of The layouts – some of them look slightly dated. I’d believe them to be marginally better compared to Getresponse ones, but maybe not as excellent as Mailchimp’s or even Campaign Monitor’s.

However, the Sheer quantity of templates available means that with a bit of tweaking you should be able to obtain a suitable one for your e-newsletters. There’s, of course, always the choice of coding your own too. Autoresponder App For Android

RSS Feed

Like similar e-marketing products, Aweber can take your site’s RSS feed and turn it in to e-newsletters which get sent out according to your schedule that you specify. Back in Aweber, this can be known as’Blog broadcasts’, though you can use this attribute with any content which has an RSS feed.

This operation is Particularly handy for bloggers that need subscribers on their mailing lists to automatically receive e-newsletters containing their newest articles (or, really, a monthly digest of blog posts). In essence, it means that you can force your newsletters from the site – this can be a big time-saver.

It’s worth noting that You can’t use the standard Aweber template designs for RSS-to-email functions – you have to choose from a set of templates which are specifically designed for this purpose.

On the other hand, there are quite A few of them to pick from – more than most other e-marketing alternatives I have tried.

On the down Side, many look pretty dreadful. And annoyingly, you can not use the standard Aweber email drag and drop interface to edit them. With a little bit of tweaking, you’ll probably have the ability to find something which works fine, but I think there’s definitely some massive space for improvement here.

Web Presence

1 thing that you can not use in Aweber templates which you can in some other rival platforms (such as Mailchimp and Campaign Monitor) is net fonts. You are limited to using the usual’safe fonts’ – Arial, Times New Roman, Trebuchet and so forth.

There are good arguments for not Allowing use of web fonts – for example, your mails are very likely to appear more consistently and exhibit more reliably across email clients – however merely using web safe fonts can make templates look a tiny bit blander than they otherwise could.

In general, I would give Aweber a Thumbs up in the template department, but it would be nice to find some of the templates freshened up a little, and also the inclusion of some appealing web fonts.

Importing Data

Importing an Current database Into Aweber is a fairly straightforward affair.

You can upload the following file Kinds:

XLS

XLSX

TSV

CSV

TXT

Alternatively, you can add Individual subscribers manually, or copy and paste rows of readers into Aweber.

As you import your information, you are Given the option to add your subscribers to a particular pair of autoresponders, and tag them. Not all competing goods permit the addition of imported data into autoresponder cycles so this is a wonderful feature to have.

For anti-spam reasons, you will Have to answer some questions regarding how you gathered the data you are importing. If your listing is on the bigger side, you can also have to wait until it is assessed by Aweber’s anti-spam compliance group (as is the case with other email marketing tools).

In essence, Aweber’s importing performance is good – no complaints .

Automation

Marketing automation is a characteristic Which is increasingly offered by email marketing options like Aweber.

I tend to think of it as ‘Autoresponders 2.0′ – in which you go beyond conventional’drip’ campaigns and create complex user journeys using’IFTT’ – if this, then – style workflows.

With Marketing automation, you typically design a flowchart where emails are routed based on consumer activities: email opens, connect clicks, website visits, purchases made and so forth.

Aweber recently introduced a new advertising Automation feature which to some level provides this performance:’Aweber Campaigns.’ With this feature, you may use certain user actions — specifically opens and clickthroughs — along with the program of tags to determine what should be routed to whom and when (see previously ).

However, I Think this functionality should go somewhat further actually – tools like Getresponse and Mailchimp supply much more flexibility in regards to which kinds of user behaviour can activate mailouts.

By way of example, in Getresponse, you can use triggers such as purchase, special page visits, subscriber’score’ and revenue pipeline platform to send messages.

Thus Aweber is definitely playing a little bit of catch up with its rivals here. Autoresponder App For Android

Autoresponders

Autoresponders – a Collection of Follow up emails that are automatically triggered by time or user actions – are an integral part of a e-marketing solution.

Aweber claim to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder performance to be mind-blowingly good. Oddly, it’s just’alright’.

On the plus side it is very Straightforward To install follow up mails based on time period – for instance, automatically sending readers an e-mail email instantly after sign up, a promo code 2 days afterwards and a’follow us on social media’ email a week after is extremely straightforward. This is a typical use of autoresponders and it is a cinch with Aweber.

On the other hand, triggering Autoresponders according to user activities and buys is a bit more complicated than with key opponents Mailchimp and Getresponse.

Utilizing Aweber, you can create ‘targets’ or combine automation principles with tagging to make autoresponders act in quite funky ways. . .but if you want to make use of autoresponders in actually advanced ways, you’re likely going to need to look at other goods, particularly Getresponse, which provides’advertising automation’ performance that pops up to some built-in CRM.

Mobile Responsive Design

This means that they Automatically resize themselves to suit the device they are being seen on. In this time of tablets and smartphones, this can be a fantastic feature.

One minor Gripe I have yet seeing the responsive designs is that to preview them you will actually have to send a test email to your smartphone. On other platforms you can usually just hit on a’preview on phone’ button or comparable. The lack of this operation is not a dealbreaker by any means, but it will slow you down a bit, particularly if you are sending a lot of campaigns each month.

A/B testing

Divide testing (also called A/B testing) entails sending variations of your e-newsletters to some of your mailing list, monitoring the operation of every , and sending the’best’ version to the rest of your list.

Most e-marketing tools handle This automatically for you: you produce a few different variations of your email (using either different content or theme headers), send them to a sample of your data, along with your e-marketing option will roll the best performing version automatically to the rest of your mailing list.

Split testing USED to be great In Aweber: until very recently, you could create and examine four variations of an email (making Awber’s split testing functionality better than many major rivals; Getresponse being a noteworthy exception).

For some Reason split testing is presently completely inaccessible in Aweber – I have been assured by their own sales staff that it’s coming back over the upcoming few months, but if you believe you are going to want this functionality desperately you could be best off considering an alternate email advertising solution.

Reporting

Email analytics in Aweber are good. In addition to Having the Ability to monitor key stats like open rate, clickthroughs and bounces, you can also look at a lot of additional Helpful analytics / information, including

that the growth of lists over the years

an Summary of sign up approaches

where individuals are opening your email (i.e., geographical place )

the history of an individual’s activity – you can see past opens and clicks etc. at a per-subscriber level

And more besides.

In terms of how this compares With competing products, I’d say that Aweber’s reporting is more comprehensive than that which is available in Campaign Monitor or even Mad Mimi; howeverI would assert that Mailchimp and Getresponse both provide better reporting interfaces.

With the latter two goods you Appear to have the ability to get more of an overview of information in one spot, especially when considering the operation of individual e-newsletters.

By contrast, With Aweber you’ve got to flick between three segments -“Broadcasts”,”Clients” and”Reports” to get an overall picture of information, whereas Getresponse and Mailchimp present most of their reporting data onto a single dashboard (which you can then use to drill down to specifics). Autoresponder App For Android

Email Opt-in

A Great feature of Aweber is that the Flexibility it gives you around how you want to handle the opt-in process.

You Can Opt to subscribe your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a consumer is dispersed instantly after completing a form; double opt-in is when they need to click on a link in a confirmation email to complete their subscription).

Both Approaches have their merits, so it is good to see Aweber being flexible in this regard – not all of competing solutions provide their clients with this selection.

Integrations

Aweber Offers an adequate selection of integrations with different options. There are over 400 integrations available which allow you to join Aweber to different kinds of cloud-based software – web builders such as Wix or WordPress; CRM tools such as Salesforce; landing pages such as Instapage and so on.

Some of these involve dedicated widgets; others demand including a snippet of code into a website; others involve a sync tool such as Zapier.

It’s uncommon that Aweber will plug into other applications quite as seamlessly as Mailchimp (that seems to be the default option’standard’ email advertising choice for a lot of programs ), but you also should not have too much trouble getting Aweber to operate with a wide range of other SaaS (software as a service) apps.

Leveraging data

Information in Aweber is Fairly simple. You may produce sections not only depending on the contents of any field in your database, but also on consumer action too – emails opened, web pages visited, links clicked, goods bought and so on. It’s all very flexible and simple to use.

It’s a little bit tricky however To work out how to reach the screen where you make the sections – you essentially have to visit a’handle subscribers’ section, search for some readers and then save the search as a section.

To be fair, some options (such As Getresponse) use a similar strategy to segment creation – but others (such as Campaign Monitor and Mailchimp) provide a more findable’sections’ section.

Regrettably Aweber does not let You broadcast emails to multiple segments at the same time, however. This may cause problems for many users who have a need to’pick and mix’ sections in mailouts on a regular basis.

For instance, say you’re a dealership having a mailing list comprising a field known as’car version.’ You’ve used this field to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.

You now have an offer that is Particularly relevant to Polo, Golf and Passat owners, and you want to send a message about it to those three sections in 1 go.

In an Perfect world you would just be Able to select the relevant segments and send the message to all those 3 groups. With Aweber however – that is not possible. You’d have to either send three separate messages or make a new section targeting’Polo OR Golf OR Passat.’

You’ll have a similar problem if You want to exclude particular segments from the air; so finally it’s a bit of thumbs-down for the segmenting functionality in Aweber.

Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a far better way.

Conclusion

Overall I’d say Aweber is a Strong email marketing tool.

It is not exactly the best product of its Kind available, but it’s reasonably priced, easy to use and contains most of the main features you’d expect from an email marketing solution.

The main Facets of the product That would nudge me in Aweber’s direction are its own ease-of-use and comprehensive support. The latter may be particularly important for some potential customers, particularly those starting out in e-marketing with no truckload of specialized abilities (you likely won’t have stuck, but if you do, you can talk to a real human being on a real telephone line about your problem).

In Addition, It’s not overly Expensive compared to some competing products, notably Campaign Monitor and iContact.

The main things that would Dissuade me are its lack of split testing operation and its comparatively fundamental automation features.

I hope you have found this Aweber review Helpful so far, but if you haven’t made up your mind on whether this is actually the e-marketing alternative for you, here is a simple breakdown of the important advantages and disadvantages of using it: Autoresponder App For Android

Disadvantages of using Aweber

Split testing is currently disabled.

You can find cheaper options out there that offer considerably more features in the marketing automation section – Getresponse being a prime example.

A number of the templates seem somewhat dated.

The RSS to email templates are poor and they can’t be edited using Aweber’s standard drag and drop email builder.

You can not include or exclude multiple sections simultaneously when sending an e-newsletter.

Benefits of Aweber

It’s Simple to Use.

Support options are more extensive than is the case with some essential competing products and based on Aweber’s Stevie awards for client support, ought to be high.

It’s reasonably priced – whilst not the most expensive product of its kind on the market, it is cheaper than many similar solutions.

It enables you to choose whether to join people to your list on a single or double click basis.

It has good export functionality, with the choice to import a broad range of file types and also add the email addresses you are importing directly into an abysmal cycle.

It integrates neatly using a fantastic range of third party applications and apps.

It comes with a very large range of templates – more than its key rivals.

Setting up easy time-based autoresponders is very simple to accomplish.

All email templates are all responsive.

Reporting attributes are strong.

Segmenting information is relatively easy and you can use both area contents and consumer action (email opens, links clicked etc.) to create your segments.

You can get a free trial of Aweber here.

Price

You will find 5 Aweber plans on Offer:

Hosting and emailing a list containing up to 500 subscribers: $19 per month

501 to 2,500 readers: $29 per month

2,501 to 5,000 readers: $49 a month

5,001 to 10,000 readers: $69 monthly

10,001 to 25,000 subscribers: $149 per month

If you have 25,000+ subscribers, You’ll need to call Aweber to get a quote.

A 14% discount can be obtained In case you pay quarterly; a 14.9% discount is available if you pay annually. There are also some discounts available for students and not-for-profit organisations.

1 aspect of Aweber’s pricing Construction that potential users might enjoy is that all features are available on all programs – unlike some competing goods you don’t have to be on more costly plans to unlock certain performance.

That said, The performance available on Aweber – as we’ll see below – isn’t necessarily as extensive as you may find in rival email marketing solutions.

Pricing Vs. Competition

Aweber is, in general,

Significantly cheaper than Campaign Monitor

much more affordable than iContact

roughly the same cost as Mailchimp

slightly more expensive than Getresponse

much more costly than Mad Mimi (note: Mad Mimi’s attribute set is significantly more basic nonetheless ).

It’s worth noting that the aforementioned Comparisons do not really apply to very little lists however – if you’ve got a little email database, a number of these competing goods are better value.

By Way of Example, hosting a list Containing 1000 records will cost you $29 using Aweber, and…

$12 monthly using Mad Mimi

$15 monthly with Mailchimp

$15 monthly using Getresponse

$29 per month using Campaign Monitor *

$32 monthly with iContact

Taking another example, if you Have a larger list comprising 10,000 records, it is going to cost $69 with Aweber and…

$149 per month with Campaign Monitor *

$79 per month with iContact

$75 monthly with Mailchimp

$65 monthly with Getresponse

$42 per month with Mad Mimi

* A brief note about Campaign Monitor: there are some cheaper Campaign Monitor plans available which permit you to host the same amounts of email addresses as outlined previously, but they restrict the amount of e-newsletters that you can send to them. For the interest of a comparison, I have referenced the prices for Campaign Monitor programs that allow unlimited broadcasts as these plans are similar in terms of send volumes permitted to the Aweber ones.

That’s just two examples of Course, and Aweber’s competitors have different pricing tiers that will occasionally make Aweber more economical, occasionally more expensive. But generally I would say Aweber is priced roughly in the center of the e-marketing solution scale.

Of course, pricing Isn’t exactly the Only factor you should base your choice on. . .the more important thing to work out is what bang you get for your buck.

So let us Look at several Aweber attributes.

Aweber Free Trial

One of those Best ways to choose whether Aweber is for you of course is to avail of its free trial. Autoresponder App For Android