Published 3:16 pm, Friday, January 10, 2014

The biggest change in the real estate industry in the last 40 years has been technology, which Nancy Younger-Kruka, a Realtor with Greenwood King Properties, contributes to her success.

"My ability to adapt to new technology has helped me be success. For example, I was the first agent to have a computer at my desk in the 1990s. Real estate agents use to be the keepers of all the information and data for the market, but now all of this information is on the internet so it is open to the public. Today, real estate agents' biggest responsibilities are negotiation skills and customer service," Younger-Kruka said.

And for Younger-Kruka, she is known for going above and beyond the call of duty in providing top-notch customer service, as one client noted.

"We initially listed the home on Monday, June 4th (with Nancy Younger-Kruka), and we had two contracts by the end of that day. On June 7th, we signed an Earnest Money Contract for over our asking price. Then Tropical Storm Allison swamped our home with two feet of water. Nancy managed to keep our backup buyers interested in the house, helped us mop, brought over packing supplies, and kept our spirits up until closing on August 31st. Wow!!" said Myra and Martin Schexnayder.

Quality of service has always been of major importance to Younger-Kruka, and she notes it is a difficult abstract to evaluate preceding the service rendered.

"Some benchmarks do provide clues, however, such as performance, track record, longevity and commendable goals are a few," Younger-Kruka said.

Because of attributes like these, Realtor Nancy Younger-Kruka was recruited in 1990 by Greenwood King to assist with the opening of an office on Voss Road to serve the Memorial/ Tanglewood area. A longtime Memorial/ Tanglewood area resident, she possesses invaluable technical information gathered from more than 40 years of real estate sales and marketing experience.

However, when she started in real estate, it wasn't easy.

"I obtained my real estate license when I was 23 years old and yet, no one wanted to hire anyone younger than 25. But then I got a break and have been consistently a top producer for the duration of my career," Younger-Kruka said.

Younger-Kruka's focus area is inside Loop 610, the Memorial area and Tanglewood.

"I have lived in these areas so am I am able to assist my clients with all of the amenities the area has to offer," Younger-Kruka said.

Today, Younger-Kruka is still going strong, and has added a licensed assistant to her team to continue ensuring her clients receive the top-notch service and personal care.

"After being a widow for 32 years, I remarried three years ago at the age of 60, and in an effort to find a work-life balance, I hired an assistant, Haley Urquhart, who is extremely talented and can jump in and take over at a moment's notice. She increases the strength of our team," Younger-Kruka said.

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