Media Alert

WORLD OF COCA-COLA CELEBRATES SUMMER INSIDE AND OUT 2010

WORLD OF COCA-COLA CELEBRATES SUMMER INSIDE AND OUT

— Miniature golf and new film just two elements of summer activities —

WHAT:

The World of Coca-Cola is the place to be for family fun this summer as Coca-Cola celebrates 125 years of happiness. Born in Atlanta in 1886, Coca-Cola invites everyone to join in the celebration this summer at the Home of Happiness, the World of Coca-Cola.Outside the attraction, a Happiness Factory-themed 6-hole miniature golf course will allow guests to test their skills and engage in a little competition with friends and family. Inside the World of Coca-Cola, they will be among the first to view Happyfication, a new six-minute animated film premiering at the attraction on May 7th. This new film chronicles a musical journey through a fantastic world inside a Coke vending machine where Happiness Factory workers share their secrets for finding happiness. Guests will want to have their cameras ready for photos with Wendy, one of the characters from the film, as well as with the Coca-Cola Polar Bear. Another must-see element of the attraction is the fully-functioning bottling line that produces 8 oz. bottles of Coca-Cola. This summer, guests may take home a 125th Anniversary commemorative bottle at the end of Taste It where they can sample over 60 different beverages produced by The Coca-Cola Company around the world. In Search of the Secret Formula, a 4-D theater experience included in the price of admission, puts guests in the middle of an action-packed journey around the world. During this summer of celebration, a special 125th Anniversary commemorative book celebrating the world’s most iconic beverage with the brand’s photos, advertisements and design as well as memories from film, social history and pop culture will be available for purchase in The Coca-Cola Store.

WHEN:

Saturday, May 7th through Monday, September 5th
Hours of operation vary. Please check worldofcoca-cola.com for updates.

WHERE:

Pemberton Place – Green space adjacent to the World of Coca-Cola
World of Coca-Cola
121 Baker St., NW
Atlanta, GA 30313Get Directions

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About the World of Coca-Cola
At the World of Coca-Cola, experience the fascinating story of the world’s most famous soft drink in a dynamic, multimedia attraction featuring a fully-functioning bottling line that produces a complimentary 8 oz. glass bottle of Coca-Cola for each and every guest to take home. View over 1,200 never-before-displayed artifacts ranging from vintage bottles to a 1939 Coca-Cola delivery truck from Argentina. The thrilling, multi-sensory 4-D movie experience, In Search of the Secret Formula, puts you right in the action. Tempt your taste buds with over 60 different beverages made by The Coca-Cola Company from around the world in Taste It! Experience something new and inviting around every corner of the World of Coca-Cola.

The World of Coca-Cola is located at 121 Baker Street in Pemberton Place, adjacent to the Georgia Aquarium in downtown Atlanta and is accessible via the Peachtree Center or CNN/ World Congress Center MARTA stations. Consumers with questions about the attraction may call 1-800-676-COKE or visit our website at worldofcoca-cola.com to purchase timed tickets.