The Front Page - Technology

If you’re using Google AdSense to make money from your website, you’ll want to take every opportunity you can to maximize your revenue. Google have now introduced an ‘AdSense Experiments’ option in your account that helps you test variations of individual ads to see which ones perform best.

This guide lets you know how to make the most of this very useful feature and in turn increase your click through rate (CTR) and revenue (Revenue Per Thousand Impressions - RPM).