When we started Explainify 5 years ago, we were just one of a small handful of explainer video companies out there. Since then, explainers have exploded in popularity. And for good reason! Putting an explainer video on your website engages visitors, keeps them on your page longer, and improves conversion rates. But along with the growth in explainer video popularity has come hundreds – scratch that, thousands – of production houses, many of whom claim they can make a great video for as little as a few hundred dollars. Which means, more and more, sales conversations become focused on explainer…