Posts from 2017

ownerIQ Welcomes Walgreens as a Retail Partner! ownerIQ is proud to announce Walgreens as a new retail partner. With the addition of Walgreens, ownerIQ continues to add to the largest network of active online shoppers. Walgreens is the second largest pharmacy store chain in the United States and interacts with 10 million customers in store and online […]

Amazon Advertising has been getting a lot of attention recently with the Wall Street Journal calling them the “Sleeping Giant”, and the main contender to break into the digital advertising duopoly for ad spend with Google and Facebook because it has the “world’s best data on what we buy.” Why? It’s explicit shopping and purchasing data! […]

Digital advertising has been part of the online ecosystem since its inception. Along with the ability to deliver ads to consumers online came the ability to provide analytics on the amount of people that saw the ad and the ad’s success of driving the ad viewer to purchase, and therefore the ability to deliver fraudulent […]

You already know ownerIQ is changing the way retailers, brands, and marketers view and access data for digital advertising… but did you know ownerIQ has a robust in-house Creative Services team that can maximize the performance of those digital advertisements with standout, data driven creative solutions? When couples with our turnkey creative capabilities, our unique […]

It’s no secret that for years marketers have had increasing concerns about data transparency and where the data they are purchasing is actually coming from. It’s also no secret that even with these concerns, little has been done to regulate or improve data transparency. In fact, data transparency continues to be the largest factor in […]