"These three facts tell us some important things about a millennial’s lifestyle: They want to stay connected and they want to make their mark. To do these, more millennials are developing a personal and a professional brand that they can project and expand to a growing community."

"NPR, which began making podcasts over a decade ago, has a US audience of 11.4 million listeners and 80 million downloads monthly across 36 podcast shows. It’s been ranked consecutively for 13 months as the top podcast publisher by measurement firm Podtrac."