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Vivendi’s control over Telecom Italia has increased after another of its executives took on a senior role at the company.

Amos Genish has become General Manager for Operations at commercial brand TIM, which is based in Rome.

Genish, who has also been CEO of Telefónica’s Brazilian opco Vivo, joined Vivendi as Chief Convergence Officer in January, overseeing the bringing together of its content, platforms and distribution arms.

Arnaud de Puyfontaine, Chairman of TIM, said: “Amos is a confirmed leader in global telecommunications, contributing to creating value.

“He has a proven track record across different cultures and geographies. I’m confident that he will adapt very quickly to the Italian environment, as he did in Brazil.”

The move increases Vivendi’s control of Telecom Italia. It is the main shareholder in the telco and holds a 24 percent stake.

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