"I don't know why I'm juggling the lemons, but when life gives you lemons you make a website and that is Colton Haynes.com," he jokes.

In addition to merch emblazoned with Haynes' photogenic mug, comes men's and women's t-shirts and hats strewn with the word "DADDY," a term frequently used in the comment section on any given Haynes' Instagram, a breeding ground of such thirst traps.

"Aesthetic: Colton Haynes selling merchandise with the word "DADDY" on them because people call him that on Twitter," wrote one Twitter user.

aesthetic: Colton Haynes selling merchandise with the word "DADDY" on them because people call him that on Twitter

"Fans called Colton Haynes 'Daddy' on the internet so he's [monopolizing] on it in his merch," another observed.

Fans called Colton Haynes 'Daddy' on the internet so he's monopolising on it in his merch

Twitter seemed to divide on the daddy shirt/hat.

Some immediately took to scooping it up...

Colton Haynes just released a clothing line which includes a shirt that just says "daddy" lmao wtf. waiting on my order confirmation email

@ColtonLHaynes I'm about to be broke but it's worth it pic.twitter.com/pguAl5jleT

Others, like Huffington Post Queer Voices Executive Editor Noah Michelson, chose to yawn at the release, writing "you, sir, are no daddy and you're apparently not even the slightest bit creative."

That sentiment was echoed by others in the queer community.

colton haynes apparel pandering to the gays w the 2 main tenets of homosexuality:pic.twitter.com/qAy1JeGhDS

Colton Haynes used MS Paint to "design" his new "clothing line" and is really out here charging $40+ for a hat and a t-shirt

Colton Haynes trying to sell the gays a $48 basic hat with 'daddy' on it pic.twitter.com/737YgmZKd2

In addition to the Daddy-themed merch, Haynes released a t-shirt emblazoned with the word "anxious," likely a nod to his 15+ year battle with anxiety.

In December 2015, Haynes tweeted "For those of you who are suffering with intense anxiety... ur not alone. It's been a constant struggle for me since 5th grade. It's a battle."

For those of you who are suffering with intense anxiety...ur not alone. It's been a constant struggle for me since 5th grade. It's a battle

Adding: "Anxiety had put me in the hospital a countless amount of times. Whether it be fainting, hyperventilating, or seizures...I've been through it."

Anxiety had put me in the hospital a countless amount of times. Whether it be fainting, hyperventilating, or seizures...I've been through it

Little more is known as to whether we'll see additional items added to the collection (Haynes' note to fan promises additional blog posts, but no mention of additional merch), but one thing is for certain: daddy's kids are are willing to put their money where their thirst is.

Sorry some of the items are SOLD OUT! We will be restocking very soon!