“Only one of the 10 best-performing CEOs in the world runs a U.S. company”, the Washington Post headlines last week, while pondering over the results of this years’ Harvard Business Review list of world’s best-performing chief executives that was released earlier that week. Eight of the top ten are CEOs of European companies and editor Jena McGregor notes “it’s the balance of sustainability measures with financial performance that explains why CEOs of U.S.-based companies are less represented at the top.” The reason why Amazon’s Jeff Bezos, who made it to the top previously, now moved down to #87 is because HBR changed the rules of the game.

Looking at business and society today many ask what the score for modern organizations should look like? At Age of Artists we suggest five objectives for modern organizations that are the foundation for what we call the purpose-built and value-based organization:

Innovation – an organization needs to constantly innovate

Experience – an organization needs to target a seamless and delightful experience for all stakeholders

Social responsibility – an organization must contribute to a healthy society – locally and globally

Sustainability – an organization must attempt to secure for further generations, not destroy

Bottom Line – an organization must be able to sustain itself and its people

For businesses, it is obvious they must keep a sharp focus on their bottom line, as simply without that, they will not continue to exist, whereas art can exist theoretically without it.