I bought the Anthem 1120 with plans to to go full Atmos, but wallet keeps getting annihilated by rediculous repairs for my semi. I have a buddy that has full Atmos and once I heard it I was hooked. Object based audio is simply amazing, but super expensive to get 11 speakers going. I know mine won't sound as good as his since one of his in wall LCR set is worth more than my Projector, but even at a stones throw quality to his it will be amazing.

Only reason I can afford it is cost plus 10% friendship ;)

There are some neat alternatives that are out to to actually doing all 11 speakers discreetly tho. They have speakers with an array at the top of the cabinet that is supposed to reflect off the ceiling and give you a real good image, but I want to go all in. My one disadvantage is how close my seating is to my back wall.