Understanding Retail Clinic Patients

In the last decade, the number of U.S. retail clinics —medical clinics located in other businesses, such as grocery stores or pharmacies — has grown significantly. By 2017, the number of retail clinics grew almost 5x since 2006, and total sales by retail clinics grew 3x between 2010 and 2016. The U.S. retail clinics market is expected to reach $7.3 billion by 2025.

Civis conducted two nationwide surveys of U.S. adults ages 18 and up to better understand who retail clinic patients are, assess their motivations for seeking out medical care from retail clinics as opposed to traditional primary care providers, and identify any changes in spending behavior in the retail portion of these stores as a result of their clinic experience.