Sanofi's Marcoux joins National Public Relations

He will lead the agency's healthcare communications practice

Christian Marcoux has joined the Montreal office of National Public Relations as vice president of healthcare, where he will lead the agency's healthcare communications practice.

"Mr Marcoux's career began at National nearly 15 years ago," said managing partner, Serge Paquette.

"He has since taken on increasingly senior roles in the biopharmaceutical industry, at the local and global levels.

"He has solid experience in managing large multidisciplinary communications teams, and his background is rich and varied, ranging from financial communications to public relations, internal communications and studio productions.

"I'm convinced his arrival will not only benefit our clients with his sound counsel but it will also enhance our internal cross-office network."

Marcoux joins the agency from Sanofi, where he was associate vice president of global internal communications and studio production, at the pharma company's Paris headquarters.

Prior to this, he held senior communications positions with Pfizer, Canada and Merck Frosst Canada. He has also lectured on organisational communications at Université de Montréal.

Commenting on his appointment, Marcoux said: "My goal is that one day, people will see healthcare as an investment and not a commodity.

"I'm looking forward to helping people better understand the valuable role the healthcare industry plays in our society and the many great contributions it makes to our quality of life."