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World Cup Illustrations by Day One Agency Emphasizes that Great Ideas Have No Borders

Day One Agency, has marked the summer of 2018 as “The Summer of Creativity,” a time for the agency’s rising talent to develop their skills...

Day One Agency, has marked the summer of 2018 as “The Summer of Creativity,” a time for the agency’s rising talent to develop their skills and train for the future, while also answering a series of client and cultural briefs that inspire us to think differently.

With the World Cup in full swing, one of those cultural briefs was to explore how identity is shared through this global moment.

The Day One Agency studio team, led by Senior Designer, Celina Pereira, responded to the brief with a series of minimalist digital posters that illustrate how ideas move across borders. The complete illustration series can be found at D1A32.com.

The team researched each of the 32 participating countries and chose a historical person or idea born in that nation that propelled the world forward and made us think differently. Together the designs explore our connected international community through the tradition of each nation’s colors and icons.