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Thanks for responding Phil and Joshua. I totally agree that customers who see true ROI will stay with an SEO consultant/agency for the lifetime/course of business life.
I've had a few instances that companies would hop from one agency to another without giving much time for them to do what...

Thank you for providing some great insight on how my agency can improve in terms of transparency and insights for clients.
We currently do monthly checkups on each client via phone and also monthly newsletters and ranking reports. We have looked into real time reporting however I'm not sure...

I have always wondered how long Local SEO customers stay with an agency if they are doing ongoing work for them.
And, which type of client have you found to be the stickiest for your agency? Referral (from existing client), New lead (found you online/event), Disgruntled (not happy with...

It all depends on how often you will be posting Events on the page and updating it. If it is a blog where you will be posting regularly sure. You can have sub headings on the events tab for Local events, industry events, etc.
If it is for an internal company blog, then navigation isn't as...

Currently we use a mixture of Bright Local and SEMRush for reporting to clients. I would like to ask if there are other tools other agencies are using. Pros/cons to them? Ease of integration to GA?
Anyone using MOZ or SEO Powersuites?

I would also like to add:
- optimize your website page speed
- link detox (health check on a quarterly basis)
- A/B test onpage tags for optimal results
In terms of content, look for local relevant content that will apply to your company. Industry information or updates, association updates...

As a digital agency you want to build relationships with clients and therefore you don't want to just become a lead generator for them. Invoicing becomes very difficult to project/forecast, difficult to scale, how do you know the average per lead (based on average sale or average lifetime value...