This is the first article in a five-part series that details exactly what you need to market yourself as an artist and make be a success. If you’re an artist, you might find yourself bored with the concepts of marketing and advertising. But if you want to be a paid artist, you have to brand […]

This is the third article in a five-part series that details exactly what you need to market yourself as an artist and be a success. As an artist you might not think that writing could lead you to critical fame and success, but as with any business powerful copywriting can persuade and motivate customers to […]

This is the fourth article in a five-part series that details exactly what you need to market yourself as an artist and be a success. Once you have your marketing materials, you have to know when and how to deploy them. Here are some tips for artist marketing distribution: Direct mail Direct mail is not […]

This article is the final article in a five-part series that details exactly what you need to market yourself as an artist and be a success. Try these creative artist marketing ideas and resources to boost your business this year: Host an event Host your own art gallery, art fair, art contest or other art […]

This is the second article in a five-part series that details exactly what you need to market yourself as an artist and be a success. Marketing yourself as an artist is no different than a business marketing a product or service. You are essentially marketing both: a product for completed work and a service for […]

In this high-tech business world, postcards may not be the first marketing vehicle that comes to mind when planning a lead generation campaign. That’s really too bad since with just five proven tips you can create powerful marketing postcards that are almost guaranteed to deliver a good response and at a fraction of the cost […]

If you are most people, you have spent plenty of time online trying to find some quick tax tips and marketing write offs for your small businesses. Thousands of tax “gurus” and outright charlatans plague the Internet with their swill and poor advice. For a dose of reality, read on: The following tax tips and […]

There is tax advice everywhere you turn. Deduct this, don’t claim that, use this percentage for this. What do you believe, and what do you take with a grain of salt? The IRS publishes many of booklets every year to help the average taxpayer, but most of them are written in legalese that confuses people […]

Employee engagement and empowerment have become popular buzzwords throughout the business world, but what do they mean and how can they affect your company? This article will try to clear the mud for you and maybe show you why those two terms can be very important to your organization. Employee empowerment Employee empowerment is a […]

A stagnated staff drains company performance like few other pitfalls, and it is something business owners and managers have tried to compact for decades. Of course, employee motivation isn’t as difficult as it sounds. Read on to learn how to motivate employees. What are your employees’ goals? Remove yourself from your goals as a business […]