You'll Never Guess What the Latest Collection of Levi's Jeans is Made From...

Levi's is launching a new line of denim called the Levi's Waste Less collection which incorporates recycled plastic bottles and food trays into the fabric. Seriously! Each product will include a minimum of 20 percent recycled content, or, on average, eight 12 to 20-ounce bottles per jean.

This is how they do it: The waste (brown beer bottles, green soda bottles, clear water bottles and black food trays) is collected through recycling programs across the United States. The bottles and food trays are sorted by color, crushed into flakes, and made into a polyester fiber. The fiber is then mixed into the traditional cotton yarn used to create Levi's denim.