XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).

)

$31,270 - $95,865

Country: United States

Currency: USD

Updated: 21 May 2018

Individuals Reporting: 25

How much does a Search Engine Optimization (SEO) Specialist make in New York, NY?

In New York, a Search Engine Optimization (SEO) Specialist earns an average of $54,326 per year. This is 20% higher than the national average for a Search Engine Optimization (SEO) Specialist which is $43,345 per year.

Job Description for Search Engine Optimization (SEO) Specialist

Search engine optimization (SEO) specialists help develop and/or implement an SEO strategy for their organization. They ensure their company appears early in the search results for relevant keywords within a wide variety of search engines. This may happen, for example, through the use of important keywords throughout their company's website, including paragraphs that the viewer reads and the "meta tags" within the website's "head tags"; cross-linking between a website's pages is another SEO strategy. SEO specialists may focus on one or more types of searches, such as image, video, academic and local searches. These specialists must continuously stay up to date on new and improved methods of improving their company's online visibility, integrating improvements into their company's strategy as needed. They also need to collaborate with other professionals within their company related to the design and content of their company's website to ensure SEO strategies are used effectively.

A bachelor's degree may be required or preferred for SEO specialist positions, and relevant SEO experience is generally needed as well. SEO specialists must fully understand coding languages such as HTML and CSS, as well as best practices across search engines. An understanding of Google Analytics and the Google Webmaster Tools may be needed as well. (Copyright 2018 PayScale.com)

Search Engine Optimization (SEO) Specialist Tasks

Implement SEO strategies with target goals in mind.

Analyze the success of SEO campaigns and communicate the results to stakeholders.

Conduct competitive analysis and content optimization.

Write web content and design online campaigns for clients.

About New York, New York

County, State

Kings County, New York

Population

8,550,405

Gender

Male:

4,081,698 (47.7%)

Female:

4,468,707 (52.3%)

The City of New York, often called New York City or simply New York, is the most populous city in the United States. Located at the southern tip of the state of New York, the city is the center of the New York metropolitan area, one of the most populous urban agglomerations in the world. With a U.S. Census Bureau-estimated 2015 population of 8,550,405 distributed over a land area of just 305 square miles (790 km2), New York is also the most densely populated major city in the United States. A global power city, New York City exerts a significant impact upon commerce, finance, media, art, fashion, research, technology, education, and entertainment, its fast pace defining the term New York minute. Home to the headquarters of the United Nations, New York is an important center for international diplomacy and has been described as the cultural and financial capital of the world.
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