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The company behind the Superdry fashion brand looked to draw a line under a
“disappointing end to a challenging year” as it reported a slowdown in sales
in standalone stores and concessions.

Julian Dunkerton, the chief executive of SuperGroup, said: “I’m fully
confident that the brand is strong and healthy and alive. You have to
remember we have grown by 675 per cent in four years, and we are now
building up the structure to assist us going forward.”

Like-for-like sales at SuperGroup were flat in the 13 weeks to April 29, but
it expects full-year pre-tax profit to be