Momentum Women™: "You, Better! with Ceslie Armstrong" MODERN TEA TRENDS with JOHN-PAUL LEE and BETH GOEHRING
"You, Better! with Ceslie Armstrong" MODERN TEA TRENDS with JOHN-PAUL LEE and
BETH GOEHRING
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staff on 06 July, 2010 08:10:00
Guests include founder of Tavalon Tea John-Paul Lee with the latest in tea spa
treatments, tea sommelier Chris Cason makes tea cocktails, and editor of
HomestyleBooks.com Beth Goehring with her picks for the best books about tea.
Here, our healthy, fun and modern take on this ancient beverage.
FEATURED EXPERTS & GUESTS:
BETH GOEHRING
editor
MORE HERE
"Reading is not only a lifelong passion, but it's my job. As the editor-in-chief
for a group of book clubs that includes Book-of-the-Month Club(R), The Literary
Guild(R), Doubleday Book Club(R), Mystery Guild(R), and The Good Cook(R), I hear
the early buzz about what will soon be hot in everything from autobiography to
zoology. In any week, my colleagues and I review hundreds of upcoming books to
choose those that really deliver, whether it's with fascinating characters, an
unforgettable story, a vicarious thrill, a wealth of useful information or
compelling inspiration. Hands-down, the best thing about my job is finding that
hidden gem, a novel that wasn't lavished with a huge marketing budget, not for
lack of charm or quality, but because of a publisher's limited resources. When I
can make a match between one of these unsung heroes and a grateful reader, then
I've done my job well!"
TEA EXPERT
JOHN-PAUL LEE
founder, ceo of Tavalon Tea
MORE HERE
In 2005, Tavalon Co-Founder and CEO John-Paul Lee was sitting in Covent Garden
in London, drinking a Caffe Latte. As he looked at the people around him, he
noted that all of them- folks both young and old, from all different walks of
life- were not sharing in his coffee-drinking experience, but instead enjoying
tea. As an American, used to the frenetically fast-paced life coffee chains have
inspired, this struck him as unusual, but amazing. Upon returning to the States,
Lee brought the seed of inspiration of tea with him, sharing it with his friend,
and another Tavalon Co-Founder, Sonny Caberwal. The two quit their corporate
jobs and set off to bring the seed to fruition. All they needed was a tea expert
to bring this idea to life.
Luckily for them, they soon discovered Tea Sommelier and the final Co-Founder of
Tavalon, Chris Cason, at a tea convention in Las Vegas. The three quickly
realized that this dream could actually be realized, and Tavalon was formed. The
mission of Tavalon was simple and clear...CLICK HERE FOR THE REST OF THE STORY
TEA EXPERT
CHRIS CASON
co-founder of Tavalon Tea, tea sommeliere
MORE HERE
Chris Cason is the Co-Founder and Tea Sommelier of Tavalon Tea. He is also the
Editor-in-Chief of "Tavalon's Voice" a Tea blog and he has more than ten years
of research and development experience in loose-leaf teas. Chris is the author
of A Guide to Tea and inspires your teacups through Tavalon Tea.