GreenBook Blog provides original insight into the challenges faced by the market research industry today. Contributors from both sides of the table share their expertise and offer unique perspectives on a wide variety of issues, both strategic and tactical.

Posts Tagged ‘Google’

Collaborata is the first platform that crowd-funds research, saving clients upwards of 90% on each project. We’ve asked Collaborata to feature two projects that are currently funding on a biweekly basis.

In an age where consumers are constantly distracted by multiple bids for their time, panel recruitment is more competitive than ever. Ensuring the right approach to panel recruitment is imperative if representative sample supply is to be sustained

How does the value of a brand change through different economic eras? Explore how these cycles change brand impact with us as we answer this question in the fifth video of a 9-part video series entitled "The Future of Marketing and How to Win".