Category: Branding and Marketing

It is said that “those who do not understand history are doomed to repeat it.” But what happens when there is no agreement on what constitutes “true” history at a time when the attorney for the President of the United States declares that “truth is not truth?”

As we move into 2018 and look at today’s hot topics in B2B tech marketing and public relations, many key trends and solution-centric buzzwords come to mind – most notably artificial intelligence (AI), big data and digital transformation. Each of these represents meaningful and beneficial trends to business and society, and companies are certainly leveraging AI, big data and digital transformation for real gains.