LATEST FROM THE INDUSTRY

<font size=4>This year, L&F Distributors is celebrating its 40th anniversary in the beer business. Without our friends, family and communities, we wouldn't have made it this far.</br>
<br>It all started in 1978 when Joe LaMantia Jr was granted an exclusivity contract for an Anheuser-Busch distributorship in McAllen, Texas. On the day of the ground-breaking, L&F Distributors only had 20 employees. Today, we have more than 1,200 employees throughout eight warehouses in Texas and Southern New Mexico, and we service more than 35 counties within these regions.</br>
<br>Here's a quick video to thank our communities for all the support. Cheers to you and cheers to the next 40 years!</br></font>
<br><object align=center><iframe width="560" height="315" src="https://www.youtube.com/embed/3UU7kyt09zw" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></object>...READ MORE

Congratulations to our very own Tony LaMantia on being selected the new 2019 Panel Chairman for the Anheuser-Busch Wholesaler Advisory Panel! The Panel Chairman is selected from a pool of panel members who have served for two years out of their three-year term. After a series of interviews, the AB Senior Management selects a candidate to fill the position. It is a great honor to have an L&F Distributors candidate represent us as chairman!</br>
<br><blockquote></i>
"I'm looking forward to working with AB to continue the work done over the last year to simplify our business to move the system forward and bring profitability to our wholesaler network."</i></br>
<object align=right>Tony LaMantia</object>
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<font size=4>Karbach Brewing Company is no stranger to sharing and spreading some love and positivity around our L&F communities, especially during the holiday season when we all need to try a little harder to help those outside of our close circles of family and friends. We thought it would be a great idea to partner with food banks around our community in an effort to help them make a dent on hunger.</br>
<br>Starting Tuesday, November 20, Karbach will donate $1 to the Coastal Bend Food Bank of Corpus Christi for every case of Love Street Kolsch Style Blonde sold till the end of the year. Make sure you pick up a case at your local retailer or have yourself a well-deserved drink at participating bars and restaurants—all sales matter!</br>
<br>Help Karbach help our local food bank tackle hunger this holiday season and brighten up another person’s day. Every $1 that the Coastal Bend Food Bank earns can help feed one person for the day.</br>
<br>If you’re interested in being of extra help you can get involved by visiting the Coastal Bend Food Bank website at this link:<font color=ff0000><a href=https://coastalbendfoodbank.org/get-involved/> coastalbendfoodbank.org/get-involved</font></a></font>
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<font size=4>There’s no doubt that Stella Artois shines during the holiday season and they are no strangers to lending a helping hand to those who need us most during this time. Please help us make a positive impact in our communities and help put a dent in hunger this holiday season.</br>
<br>Starting on Tuesday, November 20, Stella Artois will donate $1 to the Feeding America™ food banks in our L&F communities for every case of Stella Artois sold till the end of this year. Be it 6-pk, 12-pk, glass or bottle, every case counts, so be sure you pick up a case at your local retailer or have yourself a well-deserved drink at participating bars and restaurants.</br>
<br>The three food banks are able to maximize the conversion of $1 as best as they can. The Food Bank of the Rio Grande Valley can serve 5 meals for every $1. The South Texas Food Bank of Laredo is able to serve 10 meals for every $1. The El Pasoans Fighting Hunger Food Bank is able to serve 7 meals for every $1.</br>
<br>If you’re interested in being of extra help you can learn how to get involved by visiting their websites, which are provided below. Have a great Thanksgiving and <i>joie de bière!</i>
<br><blockquote>Click on the following links to be directed to the food banks’ home pages.</br>
<br><font size=4><a href=www.foodbankrgv.com/>Food Bank of the Rio Grande Valley</a></br>
<a href=http://www.southtexasfoodbank.org/>South Texas Food Bank of Laredo</a></br>
<a href=https://elpasoansfightinghunger.org/>El Pasoans Fighting Hunger Food Bank</br></font>
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There are some new kids on the block! The El Paso community is thrilled to welcome the El Paso Locomotive FC—members of the United Soccer League—as the city’s official professional soccer team. Yesterday morning, MountainStar Sports Group introduced the team to a very excited audience at Southwest University Park, where the team will play home games....READ MORE

Break out the Red Vines, grab a box of Milk Duds, fire up the Jiffy Pop, and pop your favorite ‘90s flick in the VCR: Blockbuster is not dead — and it’s even got its own beer now. Called the Last Blockbuster, the beer is a collaboration between Bend, Ore.-based craft brewery 10 Barrel Brewing and the once-great home video rental giant. Lest that collaboration sound a little… uh… confusing, however, it actually makes a lot of sense: At this point in time, there is one remaining Blockbuster video rental store in the United States — and it, like 10 Barrel, is located in Bend. You’ll have to act fast if you want to try the beer, though; it’s not going to be around for long....READ MORE

What’s more relaxing than drinking beer and listening to Luke Evans’ voice? The Alienist actor has narrated a 20-minute audio guide for drinking Stella Artois beer (because it’s the optimal time it takes to enjoy a cold one). He partnered with the meditation app Inscape to release the calming experience Stellaspace on Wednesday on iTunes....READ MORE

A decade ago, Anheuser-Busch made no beer that could legitimately be called “craft.” The nation’s largest beer company dabbled at the edges of the burgeoning craft beer movement, but its backbone remained the brands to which craft beer was largely a reaction — Bud and Bud Light, Natural Light and Michelob Ultra, and whatever odd innovations might tempt a new generation of consumers, be it Lime-a-Rita (a hit) or Tequiza (a miss)....READ MORE

For many, Black Friday means shopping for deals, but beer lovers are more likely to be on the hunt for Goose Island's Bourbon County Brand stout beers, released annually nationwide on the day after Thanksgiving....READ MORE

Who's ready for some fun in the sun?! You could win the ultimate South Padre Island beach experience this Labor Day weekend with Michelob ULTRA Lime Cactus! Just send a text message with the word "PADRE" to 78896 for a chance to win! Only 21+ qualify for this sweepstakes...READ MORE

Michelob ULTRA and L&F Distributors announced that they will be partnering with the El Paso Diabetes Association (EPDA) for a collaborative fundraising campaign. For every case of Michelob ULTRA family 12-packs and 18-packs sold between today and August 15, Michelob ULTRA and L&F Distributors will be donating 50 cents to the EPDA....READ MORE

Michelob ULTRA, the fastest growing beer brand in the country, announced today that for the second year it will award 95 beer lovers the chance to run the 2018 TCS New York City Marathon as part of Team ULTRA....READ MORE

Bud Light Lime has decided to cash in on the #JoeTheGrocer buzz with a campaign for its line of canned margaritas, which come in flavors including Lime-A-Rita, Straw-Ber-Rita and Water-Melon-Rita. Via the hashtag #BringBackJoe, the Ritas brand is encouraging fans of the show to sign a Change.org petition that asks ABC to bring Amabile back as the next Bachelor....READ MORE

Bud Light accidentally promised all of Philadelphia beer if the Eagles won the Super Bowl. It seemed unlikely when the season started, then it happened. The brand is going to try its hand at gambling with beer one more time. The World Cup is just days away, and Bud Light is making a similar promise....READ MORE

Despite woes of potential beer price hikes due to President Trump’s aluminum tariffs, iconic beer maker Anheuser-Busch announced on Tuesday that it’s still investing heavily in the U.S. with plans to turn its entire beverage line “green.”...READ MORE

On Sunday night, Bud Light confirmed via Twitter that — yes — they will be honoring their promise to give free beer to the fans in Philly now that the Eagles have “emerged victorious” over the New England Patriots....READ MORE

For years, Matt Damon has bounced across the silver screen in favorites like The Martian, Jason Bourne, and Interstellar. But on February 4, the 47-year-old actor is downsizing to the boob tube for a Super Bowl campaign in partnership with Stella Artois — and it’s all for a very good cause. ...READ MORE

Anheuser-Busch has selected Michelob Ultra to join Budweiser, Bud Light and Stella Artois as the brands airing spots during the Big Game, according to a representative for the company who declined to provide further details. It’s unclear when the ads will air, how long they will be or the agencies behind them. Super Bowl ad slots for the game, which will air on NBC, are running north of $5 million....READ MORE

Truly viral brand buzz phrases aren’t easy to come by, and Bud Light is enthusiastically exploiting its own two-word phenomenon while it’s still hot.
The latest Bud Light TV spot again extends its “Game of Thrones”-spoofing creative — and again features the “Dilly Dilly” phrase that’s taken off on social — this time to promote its “Super Bowl Tickets for Life” Sweepstakes....READ MORE

Anheuser-Busch today announced it has placed an order for 40 Tesla semi-trucks as part of a company-wide strategy to employ cutting-edge technology to reduce the environmental impact and increase the efficiency of its operations.
The 40 semi-trucks, which represent one of Tesla’s largest reported pre-orders, will be fully electric-powered and equipped with autonomous driving capabilities, as part of the company’s commitment to improving road safety and reducing carbon emissions.
Integrating the Tesla semi-trucks into the brewer’s distribution network will help Anheuser-Busch achieve its commitment to reduce its operational carbon footprint by 30 percent by 2025 – the equivalent of removing nearly 500,000 cars from the road globally each year....READ MORE

Budweiser is upholding its commitment to be the first beer on Mars by confirming upcoming experiments on the International Space Station with plans to send and study barley – one of its key ingredients – into space in early December. The reason? Earlier this year at the South by Southwest conference, Budweiser announced its goal to be the first beer on Mars – offering a colonized red planet the same enjoyments provided here on earth, including fresh beer! And while socializing on Mars might be in the near-distant future, Budweiser is taking steps now to better understand how its ingredients react in microgravity environments so that when we get to Mars, Budweiser will be there....READ MORE

NEW YORK, NY – November 7, 2017 – With the holidays around the corner, Stella Artois is collaborating with Olivia Culpo to share inspiration for how to shine as a host this season. Known for hosting standout affairs, Stella Artois tapped the fashion icon and foodie to share personal tips for making any holiday gathering – big or small – one to remember. By teaming up with Olivia to share her inspiration for a stellar holiday gathering, Stella Artois hopes to inspire Americans to elevate their holiday festivities from ordinary to extraordinary this year....READ MORE

Budweiser is giving beer lovers the chance to experience and taste history with the release of its limited-edition 1933 Repeal Reserve Amber Lager. The recipe behind Repeal Reserve dates back to the pre-Prohibition era when Adolphus Busch created and brewed a special Amber Lager for his friends and local community to enjoy. Due to the onset of Prohibition in 1920, the beer didn’t have a chance to be distributed widely outside the St. Louis area… until now. Beginning today, Budweiser is releasing this historically inspired recipe nationwide to celebrate the Repeal of Prohibition....READ MORE

Stella Artois is coming back to the Super Bowl for the first time since 2011 as part of Anheuser-Busch InBev's ad buy, the brewer confirmed today. The premium Belgian brew will use the ad to plug its ongoing "Buy a Lady a Drink" campaign, which is a partnership with Water.org that provides clean water to developing countries....READ MORE

Alamo Drafthouse Cinema Montecillo is thrilled to host the launch party for Legal Draft Beer Company, co-founded by El Paso native and Burges High School graduate, Greg McCarthy, who is proud...READ MORE

LOS ANGELES – January 19, 2016 – Fireman’s Brew, a Los Angeles-based craft beer company founded by two California firefighters, today announceda partnership with two leading Texas distributors: Favorite Brands and L&F Distributors...READ MORE

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We are a Family Business.
Our Mission is to provide the best service to our customers, fully support our community, be the trusted source of knowledge for our industry, and provide an ideal place of employment.