In this day and age, it makes sense to view communications with a critical eye. Certainly, there are those who make false claims or create messages that play on their audience’s fears. Our work is based on the idea that the most powerful messages come from…

It’s a new year, and there are lots of new events and services in the works. Around here, our motto for 2012 is, “Just start it!” That goes for you, too, and your writing or creative endeavors. No more thinking–GO! With that in mind, we’ve…

True genius, a deep and authentic sense of creativity, is only possible if, at some level, you accept the process of constantly becoming, if you know yourself to be both Frankenstein and Einstein–because only the beginner’s mind is capable of genius.

You must be a beginner before you can be brilliant, which is why there is so much honor in starting anything new, in putting your hands in the dirt and planting a new seed. As you learn to write, it is critical to know that ignorance is a critical stage of genius.

I’ve always been a little bit uncomfortable answering the question “What is good writing?” Sure, it’s easy to cite technique: freshness of language, specific sensory detail, and the like. But, of course, it’s more than that. My first college writing teacher called this “plumbing the…

Being creative means living richly and bravely, of feeling and experiencing and allowing instead of suppressing. Sure, maybe propelled by the energy of fear alone, you can force yourself to finish that report or project, but then, you are creating from the energy of constriction and resistance and suffering, whereas true creative energy is characterized by ease and joy.

“Annoyed” can be an interesting emotion to explore in writing. It is not a reflection of shallowness or immaturity, but perhaps an indication of significant needs and motivations. Notice what bothers your characters. Do they do something about it, or do they simply stay annoyed and put up with the bothersome situation? How does each option influence the story’s plot and the character’s responses to conflict?

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Heliograph/ˈhiːlɪəʊˌɡrɑːf; -ˌɡræf/

helio (sun) + graph (writing): "sun writing"; a device that reflects light to communicate across distances; a metaphor for the concept of merging inspiration and technique to create clear, compelling communications