Err, Kylie Jenner’s Cosmetics Business Could Be Worth How Much?

Kylie Jenner at the 'Rei Kawakubo/Comme des Garcons: Art Of The In-Between' Costume Institute Gala at Metropolitan Museum of Art on May 1, 2017 in New York City. Photo: Gilbert Carrasquillo/GC Images.

Think and say what you want about Kylie Jenner, there is no denying she’s making a success of her business venture. It’s been 18 months since she launched her Kylie Cosmetic brand. Now, for the first time, Kylie Jenner has discussed her finances in an interview with WWD.

How much has the business made, you ask? Oh, just $420m US (that’s $532m AUD).

How does that compare to other leading brands, you ask? Oh, nothing outstanding. She’s only outsold well-established cosmetic brands such as Bobbi Brown and Lancome. She’s even out-sold Tom Ford Beauty, which was one of the fastest-selling beauty brands of all time. Her range is only sold online - just as an aside.

She was interviewed with her mum for the WWD piece, and everyone knows Kris Jenner never lets a potentially successful business venture shimmy past her.

PARIS, FRANCE - OCTOBER 03: Kris Jenner attends the Elie Saab show as part of the Paris Fashion Week Womenswear Spring/Summer 2016 on October 3, 2015 in Paris, France. (Photo by Pascal Le Segretain/Getty Images)

If predictions are correct, Kylie's on track to become one of the youngest billionaires in the world by 2022. She will be sitting alongside other founders of thriving businesses like Instagram (how fitting), Airbnb (can you imagine trading houses?) and Uber (driver for Jenner, anyone?)

Her range kicked off with kits including lipsticks and matching lip liners and has grown since November 2015. You’ll also now find highlighters, bronzers, blushers and themed bundles for special occasions, like Christmas.

“In the beginning I thought my brand had to be consistent and everyone look the same and that was stressing me out,” she says. “And that’s really not my personality. I like to have blue hair one day and blonde the next… and collections are where I kind of get to express myself. I change everything… I love to switch it up and come out with new products.”

In her spare time, Kylie has a new reality show ‘Life of Kylie’, a clothing line with sister Kendall and modelling contracts.

One more time, she’s 20 years old. At this rate, she will literally be a billionaire at 25.

Proud Kris tweeted, “You are a game changer Kylie and have disrupted the industry you are so passionate about. You work tirelessly every single day and your work ethic is second to none. BRAVO!!!!!”

Khloe’s response? “We are dead to her now.” If Kylie’s the cosmetic guru, Khloe’s always been the comic of the Kardashi-clan.

Khloe Kardashian on 'The Late Late Show with James Corden'. Photo: Terence Patrick CBS via Getty Images.