MyHeritage teams up with BillionGraves and Tributes.com

New tricks and treats for Halloween – search for your
ancestors' gravestones and obituaries online at MyHeritage

MyHeritage teams up with BillionGraves and Tributes.com,
adding millions of gravestone records and obituaries to its searchable database
of historical records

TEL AVIV, Israel &
LEHI, Utah&BOSTON, MA&PROVO, UT – October 30, 2013 - MyHeritage, the popular online family history network, has partnered with BillionGraves and
Tributes.com, making new gravestone and obituary collections available to
search on its service. With advanced technologies enabling the automatic
discovery of these records, MyHeritage makes it easier for families everywhere
to shed light on their family history.

MyHeritage
has licensed 5.5 million records and images of gravestones from BillionGraves,
bringing its total collection of gravestone records to more than 100 million. Packed with valuable information that helps tell the story of an ancestor's life, such as birth and death dates, family members and epitaphs written by loved ones, gravestones often provide an emotional turning-point in family history research. These records are available for free on SuperSearch, MyHeritage's advanced search engine for historical records.

By partnering with Tributes.com, MyHeritage has added 3.5 million obituaries to its search engine. MyHeritage users will enjoy access to additional information about their ancestors, as obituaries help paint a more colorful picture of the life of deceased family members.

Users with family
trees on MyHeritage will receive Record Matches – alerts about any gravestones
or obituaries (amongst other records) that have been automatically matched to
their ancestors.

The addition of these
new collections highlights MyHeritage’s commitment to increase the quantity and
quality of records available for its users. It follows MyHeritage’s
announcement earlier this month about its strategic partnership with
FamilySearch to bring more than 2 billion additional records to MyHeritage.

"We're
excited to partner with BillionGraves and Tributes.com to deliver such
fascinating and meaningful content to our users", said Russ Wilding, Chief
Content Officer at MyHeritage."This is the type of information that adds color to our family
histories and helps even experienced family historians break through brick
walls in their research."

“Partnering
with MyHeritage is an important milestone in the exponential growth of
BillionGraves, solidifying our position as a key international resource for families
seeking accurate vital records,” said Hudson Gunn, President of BillionGraves.

With over
half of the users on the BillionGraves network under the age of 30,
BillionGraves’ free mobile technology reaches beyond the “traditional”
genealogist and caters to a new rising generation of enthusiastic contributors.

"At
Tributes.com we believe that every life has a story that deserves to be
told and preserved", said Elaine Haney, CEO&President of
Tributes.com. "We're delighted to be able to extend access to these
records and stories to MyHeritage's huge global audience, helping millions more
make meaningful discoveries about their ancestors."

Through
one centralized national web destination, with 95 million and growing current
and historical death records dating back to the 1930s, Tributes.com has made
obituary and online memorial service information easily accessible.

About MyHeritage

MyHeritage is a family history network
helping millions of families around the world discover and share their legacy
online. As technology thought leaders and innovators, MyHeritage is
transforming family history into an activity that’s more accessible, exciting,
and easier than ever before. MyHeritage empowers its global community of users
with unique social tools, a massive library of historical content, and powerful
search and matching technologies. The service is available in 40 languages. For
more information, visit www.myheritage.com.

About BillionGraves

With more than 5.5 million headstone records created by
over 57,000 volunteers in just two years, BillionGraves is the trusted resource
for accurate and reliable GPS headstone and burial record data on the web. With
users in more than 212 countries, the website is available in 11 different
languages. Over 13 thousand records are added each day to the BillionGraves
network and four thousand new registered users join every month. BillionGraves’
mobile GPS tracking technology on its mobile application perpetuates this
progress, bringing a wealth of genealogical information right to your
fingertips.

About Tributes.com

Tributes.com is the online source for current local and
national obituary news and a supportive community where friends and family can
come together during times of loss and grieving to honor the memories of their
loved ones with lasting personal tributes.

TributesThe brand has experienced rapid growth since its launch in the
fall of 2008, and is now relied on by thousands of funeral homes and over four million
unique consumers each month to publish and locate obituary news.For more information about Tributes.com,
visit the website at www.tributes.com or contact media@tributes.com.