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READ After School

We were challenged to create a new look and brand for READ After School that reinforces their goal of providing students with safe, fun, and goal-oriented after-school activities that are focused to help with homework, as well as reinforce the benefits of good sportsmanship.

We wanted to convey READ After School as a fun place where students want to go and where parents feel comfortable sending their children for the positive benefits. Our choice of using bright, vibrant colors and unique fonts helped us create this new look.