We coordinate an essential group for anyone involved in communications or marketing
at SJSU. The SJSU Marketing Updates group is a forum for learning about the university’s
overall branding goals and initiatives, sharing advice and trading tactics. We meet
every couple of months. Join the Marketing Updates group now.

The visual identity system was developed through a sponsored project with the department
of graphic design. That means SJSU Marketing and Communications paid a practicum class
(Associate Professor Chang Kim and a group of BFA students) and those funds went directly
back into the program, supporting the very students who did the work. The real-life
experience these students got from the project is invaluable.

In addition, building a strong university identity will benefit the entire community
by elevating SJSU's image -- and encouraging support and engagement from our many
audiences.

I see the SJSU web template has been updated. When do I need to update my site if
I'm using the template kit, instead of OU campus?

You'll notice that SJSU's primary mark and tagline now appear on SJSU's homepage.
We're developing the web elements that you'll need to update your template kit. Join the Marketing Updates group now to receive the latest information.