Vikki Eichmann was striding through the Union Square farmers’ market, one hand steering a sea-green, 1970’s Schwinn Breeze bicycle and the other tossing a curtain of silky brown hair over her bony shoulder. She was wearing a strapless plum-colored sundress and $400 Cole Haan knee-high boots. “They’re perfect because they’re sturdy and I don’t get scratches or bruises from the bike or anything,” Ms. Eichmann said, stopping to pick through a crate of peaches. “Plus they just plain look cute on a bike.”

BikeSnob NYC gripes about these "beautiful Godzillas" on 2 wheels -- it reminds me of the 90s when anybody with a dialup account could get Internet access and all of the old timers (like me) griped and complained about the mass market availability of the Internet -- but I like that urban trendsetters are using bicycles to get around.

Ms. Rose’s first adult trike was purchased on eBay; her second custom-built by one George Bliss, owner of the Hub Station on Morton Street, who specializes in pimping rides for the new set of beautiful bicycle girls. “Lela shows that you can carry a load on a bicycle and look glamorous,” Mr. Bliss said. “She’s really inspired me, and now I’m focusing on the tricycle child carrier as a product for upscale women in SoHo. … That’s the niche, professionals and models because, you know, if you go to a cocktail party, you’ve got to have something to talk about. ‘Green? What’s green? Oh, bicycling!’

“Women are our best customers,” Mr. Bliss continued. “They know what they want. That’s all that really matters.”