www.psi-network.de PSI Journal 1/2016
Canadian Coryn M. Belzile designs exclusive
lines for Fifty Five and fulfils individual design
wishes.v
and provide for notable anecdotes. But not
only the extraordinary and spectacular, but
above all the everyday satisfaction of customers
is what makes for the success of a
company such as Fifty Five. This Netphenbased,
owner-managed enterprise specializes
in functional clothing and accessories
of extremely high quality for price-conscious
target groups. Whether outdoor jackets and
trousers for summer and winter, sweatshirts,
or shirts, all articles of apparel from Fifty
Five come equipped with a functional membrane
developed especially for the company,
and which provides outstanding comfort
in every sort of weather.
HIGH QUALITY SHOWS APPRECIATION
The clothing from Fifty Five is an especially
attractive advertising vehicle because it
is an extremely high-quality advertising gift
for customers or business partners and at
the same time flexibly customizable. “One
of our regular customers is a manufacturer
of construction machines,” Ulli Baldus
tells us. “Every time a machine is sold, the
machine operator gets a high-quality functional
jacket which keeps him warm and
dry without making him sweat in milder
weather. The jackets are, of course, customized
with the logo of the construction
machine manufacturer. It is an advertising
gift to customers that is of such high value
that they are guaranteed to be used in
everyday work. At the same time, this helps
enhance customer loyalty: not only the logo
and design of the jacket carry a reminder
of whose advertising gift it was, but especially
because it is a sign of true appreciation.
And this is how we see it: if you pass
on quality, you show appreciation for the
recipient!”
SHOW APPRECIATION
Showing appreciation for the one who will
in the end use his products is always the
key element around which everything revolves
for Ulli Baldus and his team. And
when he says “always”, he means “always”.
Regardless of whether it is a matter of small
giveaways, such as branded lens cleaning
cloths that opticians or pharmacists can
Whether hiking, skiing, snowboarding or worr
king outdoors, functional jackets from Fifty
Five always keep the weather well protected..
“Hiking Guru” Manuel Andrack is the promotional
face of Fifty Five. He also wears his
sponsor’s brand when he appears in perforr
mances of his witty stag comedy “Andrack’s
Little Hiking Show”.
give their customers, or whether he sells
highly functional weatherproof functional
jackets that can be worn by machine operators
at their daily work as well as by politicians
or artists in icy, historical December
nights. And if purchasers would like a
special design of their own? Even then Ulli
Baldus’ flexible, agile team can be of help.
In this case, customers discuss all their
wishes with the Fifty Five team of designers,
who can implement their ideas. Doing
everything so that in the end those are satisfied
who wear or use products from Fiff
ty Five, even fashioning big ideas, is the
secret of success for the small company
based in Netphen in southern Westphalia.
For this too is a factor in the company philosophy,
where it always revolves around
the same topic: showing appreciation!
Stand at the PSI 2016: 10D63 <
FIFTY FIVE OHG
Unterm Wasser 17
D-57250 Netphen
T +49 2738 30540
F +49 2738 305471
info@fiftyfive.eu
www.fiftyfive.eu
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