Pop-Up Event Replaces Fallen 'Future of Events'

After the sudden cancellation of Future of Events, which was all set to be a real breakthrough in European business events for #eventprofs, several initiatives appeared to have saved the idea, as well as the date.

Most vivid of those is the initiative of Live Com Alliance - the Live.Meeting, which is to gather over 200 event professionals from all over Europe for a unique blend of compelling content and effective networking on August 22nd at the amazing industrial venue of the Kromhouthal.

Speakers at the Live.Meeting will cover such important topics as: networking, creativity, innovation, entrepreneurialism, sales & prospecting, ROI measurement, promotion and tech strategy development. Topics will be covered by recognised industry experts, including Simon Burton, Jason Allan Scott, Victor Neyndorff, Patrick Roubroeks, Jens Mayer and others. The moderators of the event promise to take it to the next level of audience engagement and interactivity.

"We are very grateful for all the support and interest we've gained from many people across Europe. The IDEA Board took the initiative really positively and helped a lot in attracting partners to bring this to life. The event is totally free of charge, it has no sponsors, so it was crucial to receive massive support from the Kromhouthal owners. Such people and companies really do move the industry forward and lead it to progress", says Maarten Schram, managing director of the IDEA, founder of Live Com Alliance.