Dining: Casual

The top five Casual Dining Restaurants have remained the same in rankings over that past year, with Olive Garden taking the top spot once again.

Chuck E Cheese has seen great improvement during 2016 thus far, influenced by their newly crafted menu directed at pleasing parents and adults visiting the establishments. Having always advertised themselves as a “place where a kid can be a kid”, these menu changes have brought increased positive perception from the adult visitors.

Casual Dining: Top Buzz Ranking

Casual Dining: Top Buzz Improvers

Methodology:

These brands were rated using YouGov BrandIndex’s Buzz score which asks respondents, “If you've heard anything about the brand in the last two weeks, through advertising, news or word of mouth, was it positive or negative?”

Buzz scores can range from 100 to -100 and are compiled by subtracting negative feedback from positive. A zero score means equal positive and negative feedback.

The Buzz Rankings chart shows the brands with the highest average Buzz scores between January and June 2016. The Buzz Improvers chart ranks the brands with the highest increase in Buzz comparing January through June scores in years 2015 and 2016. Both scores are representative of the general population.

All Buzz scores listed have been rounded to a single decimal place, however, we have used additional precision to assign ranks.

A BestBrand Communications Pack is available for brands who have achieved Top Ten Status. Please contact us on bestbrand@yougov.com

Top Overall Rankings

Top Rankings by Industry Category

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At the heart of our company is a global online community, where millions of people and thousands of political, cultural and commercial organisations engage in a continuous conversation about their beliefs, behaviours and brands.