If your video meets our advertiser-friendly content guidelines, you can turn on ads. If you're not sure whether your video is eligible, you can self-rate your content. Choosing to turn on ads doesn't mean that ads will automatically appear on a video. Before any ads appear, the video will go through a standard process including automated or human reviews to see if it meets our guidelines.

By turning on ads for videos on YouTube, you confirm that you have all the necessary rights to the visual and audio elements of those videos.

YouTube Studio beta

Follow these instructions to turn on ads for videos that you've already uploaded:

You don't need to do anything extra to turn on YouTube Premium revenue. If a viewer who is subscribed to YouTube Premium watches your content, you'll get part of the fee that they pay for YouTube Premium. Every video that you post (that meets our Community Guidelines) is eligible for YouTube Premium revenue. Learn more about YouTube Premium.