Blog: Brand-as-Business Bites™

7.142015

Recommended Business Books — and Book Giveaway

Ah, summer! Great time to catch up on some reading and learn how to build a brand, do better marketing, run a business, improve yourself, lead effectively, and think differently. Here are nearly 30 recommended business books that I’ve written up and talked with the authors about in my Brand Book Bites. All of the books are worth checking out, but I’ve featured one in each category in case you want a short list.

And because it’s summertime and the living is easy, I’m doing a book giveaway! You could win this amazing, unbelievable, fantastic three book bundle: Youtility by Jay Baer, Can’t Buy Me Like by Bob Garfield & Doug Levy, and What Great Brands Do by yours truly. Just let me know you’re interested in being entered to win by sharing this post on a social network using one of the buttons in the upper left hand corner (be sure to use my handle @deniseleeyohn so I am alerted of your post) or by emailing me (mail -at- deniseleeyohn -dot- com). One lucky person will be selected at random.

Join the exclusive list of CEOs, entrepreneurs, and other business leaders who receive Denise’s email briefings on brand leadership and receive a free chapter from Denise’s new book — FUSION: How Integrating Brand and Culture Powers the World’s Greatest Companies. Sign-up using the form below.