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Tangerine Tango may be Pantone’s official color of 2012, but we’ve been seeing a whole lot of neon yellow hitting runways, Red Carpets and street style lately. Here’s how to incorporate this “it” summer color into your Indian wardrobe

A color as punchy as highlighter yellow is impossible to ignore, so it’s no surprise that the neon hue received a ton of attention during Spring 2012 runway shows. Designers from Oscar de la Renta to Jason Wu took a bold step into 1980s territory by featuring bright yellow in their spring collections. One of the first neon yellow looks we can remember spotting is this strapless ball gown from Jason Wu’s Spring 2012 RTW collection, which is devoid of all embellishments save a simple black bow.

Which other designers have neon yellow looks in their 2012 collections? Two of our favorites, Proenza Schouler and Diane von Furstenberg, put a futuristic spin on the trend by mixing the highlighter hue with solid and print panels. One standout for us is this tailored, figure-flattering sheath dress with black side panels, chic buttons and a swatch of turquoise zebra print fabric that really ups the dress’ visual interest.

This runway trend has also transitioned to Hollywood, with high-profile celebs like Jennifer Lopez (pictured in Michael Kors) wearing neon yellow outfits on TV and out on the town.

And at the 2012 Cannes Film Festival last week, Freida Pinto rocked a neon yellow Atelier Versace dress, which was a gutsy look not just because of the bright color, but because of the thigh-high slit! If you’re looking for a lacy neon dress reminiscent of Freida Pinto’s, this Neon Lace Flippy Dress is affordable, cute, and a perfect anytime look.

Neon yellow, India street style

If you’re an Indian fashionista looking to punch up your saree wardrobe, neon yellow is a fabulous way to display your bold personality. Not only does neon yellow look gorgeous on Indian skin tones, but it also is perpetually in vogue in India! If you’ve ever visited Rajasthan, you’ll notice that bright, bold colors are the norm in Indian street wear.

This Neon Green Cotton and Silk Saree by Neeru Kumar features gorgeous Zari work and an old-meets-new quality that makes it ideal for dressing up or wearing as is. And like the Jason Wu gown or Jennifer Lopez’s Michael Kors dress, this saree relies on color, not embellishments, to make a statement.

For a neon saree that features color blocking (also in for Summer 2012!), Luxemi has this gorgeous Printed Crepe Silk Saree by Satya Paul. This luscious saree has tropical summer vacation written all over it. Our favorite part? How soft this silk feels against your skin.

And to finish off your neon yellow look, always go for bright lipstick. Luxemi’s favorite shade of the moment? Heat Wave by Nars.

There’s no wrong way to wear neon yellow for Summer 2012. Whether you’re rocking a Jason Wu ball gown or a Luxemi saree, you’ll be sure to command attention in this punchy summer hue.

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