Cookie Policy

Use of Cookies by Rolls-Royce Motor Cars

A cookie is a small text file that some websites store on your computer.

Within this website cookies are used to improve the browsing experience for our customers. Rolls-Royce Motor Cars take your privacy seriously and the below information details the cookies used, how to prevent these being written and the impact of doing so on your browsing experience.

Disabling/Enabling all cookies.

You can accept or decline cookies by modifying the settings in your browser. However, you will not be able to use all the interactive features of the site if cookies are disabled.

Most recent web browsers allow control over the cookies saved through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.

Disabling/Enabling specific cookies.

Rolls-Royce Motor Cars are working to provide the ability for you to manage your cookie preferences within our website but this is currently under development. As an interim step below we have detailed all the cookies set by our websites, their purpose and details of how to opt out where available.

The cookies detailed on this website are based on the International Chamber of Commerce guide for cookie categories; Strictly necessary, Performance, Functionality or Targeting

The tables below explain the cookies we use and why.

Cookie

Name

Purpose

Type

Duration

Rolls Royce

rrAllowCookies

This cookie is used to gain consent from a user to apply cookies across our website.

Strictly Necessary

7 days

__cfduid

Cookie assoiated with sites using CloudFlare, used to speed up page load times.

Strictly Necessary

362 days

Hotjar

_hjIncludedInSample

This cookie is associated with web analytics functionality and services from Hot Jar, a Malta based company. It uniquely identifies a visitor during a single browser session and indicates they are included in an audience sample.

Performance

Session

Google

_ga

This cookie name is asssociated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier.

Performance

2 years

_gid

_gat_UA-26273664-1

This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.

Session

_gat_UA-22497816-37

Session

_gat_UA-26273664-2

1P_JAR

These cookies are used by Google to gather website statistics, and track conversion rates.

Targeting

60 days

CONSENT

These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign.

Targeting

20 years

NID

The NID cookie contains a unique ID Google uses to remember your preferences and other information, such as your preferred language (e.g. English), how many search results you wish to have shown per page (e.g. 10 or 20), and whether or not you wish to have Google’s SafeSearch filter turned on.

Targeting

183 days

DoubleClick

IDE

Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.

Targeting

730 days

TheTradeDesk

TDCPM

These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign.

Targeting

1 year

TDID

These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign.

These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign.