I believe I understand your point. Is the idea to use a label like "Web
Browser", instead of a label like "Explorer", or a proper name like,
"Galeon"?

For what it's worth, the GNOME project is generally pushing for
functional names like "Web Browser", except when a particular project
has significant recognition in the free software community (e.g. Galeon,
Mozilla). So what they'll do is put the project name in parenthesis
afterwards, like:
Web Browser (Galeon)

I like this idea a lot. It would make DebDesktop much more palatable
for the intermediate user than having functional labels only. I would
argue that you *always* want to have the project/program name visible,
for due credit for the project also.

As well as solving the problem of, if a user wanted to make more than
one, say, terminal emulator visible, distinguishing between them.