Ogmento, a company that sees the future of gaming rooted in "augmented reality," (games that combine the real word with virtual worlds) is shoring up its ranks with three video game industry veterans. The company announced today that it has hired three people that have collectively worked for such companies as Looking Glass, Pandemic, Sony Online, Electronic Arts Mobile, Alchemic Productions, and more. The three new hires are Rick Ernst, who will serve as lead game designer; Tim Hernandez, who has been named Director of Production; and James Chung who has signed on as the company's new Art Director.

Rick Ernst is a 15 year veteran of the video games industry having worked for such companies as Looking Glass, Pandemic and Sony Online, and independently as a contractor and consultant. He is also the co-founder of Alchemic Productions in Los Angeles, a production company that works with artists, film makers and authors.

Tim Hernandez brings over six years of mobile gaming expereince to the table and has worked on such franchises as Spider-Man, X-Men, The Sims, Madden NFL Football and Need for Speed. Most recently he worked at Electronic Arts Mobile where he served as the Development Director of the Future Technologies team.

Finally, James Chung has worked on top-selling game titles as an Artist and Art Director. His experience includes concept art, character design, and storyboarding for the film and animation industry as well.

No doubt these three will attempt help the company create augmented reality games that don't suck. The company's first title, "Put Aa Spell,' is a spelling game for iPhone featuring a cute Panda that you can interact with. The gameplay is layered over the real environment, which is brought into the game using the iPhone's built-in camera. While the gameplay is pretty simplistic in its current stage of development it is certainly interesting. Of course Sony has been doing AR games like Eye of Judgment and all of its crazy EyeToy games for years, so it will be interesting to see how Ogmento plans to advance the field..

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Sora-Chan: Con't. Games like AC are a pain to someone like me who likes to play games in order. So when a game gets too many releases too quickly, it puts me off. Only exceptions are games that have no interconnected underlying stories like the FF games.03/31/2015 - 2:53pm

Sora-Chan: Wikipedia has rarely let me down on matters like this. But yeah... AC needs a break.. like two.. or three... or eight years.03/31/2015 - 2:51pm

Conster: There's 9 already?! I think I played 1, 2, and the ones inbetween 2 and 3.03/31/2015 - 2:23pm

Sora-Chan: Con't There are now Nine... of just the main entries into the series. There are 13 more in the "other games" department.03/31/2015 - 2:15pm

Sora-Chan: I tried to get into AC. Was having a decent time with the first one, at which point they had already released three titles. Then a fourth came out... then a fifth... the wall kept growing before I could finish the first.03/31/2015 - 2:14pm

Daniel Lewis: I think ubisoft should give AC a break before it's milked to death,and i'm a big fan of the games03/31/2015 - 1:15pm

Daniel Lewis: The only thing said i disagree with is the final quote on Men's experiences are seen to be universal but women are gendered,though doesn't anita say that games with male protagonists are male power fantasies,so in turn both are gendered03/31/2015 - 1:08pm

Daniel Lewis: i found the video to be much better than any of the TvW series and it's about time the positive women are put in the spotlight03/31/2015 - 1:06pm

Daniel Lewis: So feministfrequency released a positive female character video https://www.youtube.com/watch?v=gXmj2yJNUmQ03/31/2015 - 1:05pm

Daniel Lewis: I think the guy who made the direct leak said it was an april fools joke when a real one was announced03/31/2015 - 12:43pm

MaskedPixelante: No way Nintendo would let information like that get out. Remember, they shut down a memoir about the localization of Earthbound by enforcing a 20 year old NDA on the author.03/31/2015 - 12:42pm

james_fudge: Conster: the larger issue is that Ind. does not protect LGBTQ+ people under state law03/31/2015 - 12:11pm

PHX Corp: @MP I think it is confirmed(not an April Fools joke) http://mynintendonews.com/2015/03/31/nintendo-direct-confirmed-for-wednesday-april-1st/03/31/2015 - 12:00pm

Conster: Apparently Pence intends to amend SB101 so denying service isn't allowed - without explicitly protecting LGBT+ and while still allowing the many other things you can get away with now if it's motivated by your religious beliefs.03/31/2015 - 11:53am

MaskedPixelante: http://mynintendonews.com/2015/03/30/rumour-nintendo-direct-on-april-1st/ A supposed full leak of tomorrow's Nintendo Direct, so you can all laugh and laugh about how wrong it is.03/31/2015 - 11:35am

PHX Corp: http://kotaku.com/why-a-tekken-7-character-is-being-called-a-phoney-1694724959 Why a Tekken 7 Character Is Being Called a Phoney03/31/2015 - 10:08am

Michael Chandra: Argh. Anyway, I'm glad that move was made. Wonder if it counts, can he just declare it like that? 03/31/2015 - 9:27am

Zen: Conster - Good, it's a BS law that exists to just allow hate basically. Glad people are standing up to it. Sadly it should never have passed to begin with though.03/31/2015 - 8:39am