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You have a 1 in 1 million chance of being struck by lightning this year, but only a 1 in 2,320,000 of being killed by that lightning strike.

Your chances of winning a multi-state lottery like Powerball is 120 million to 1. But don’t despair. Your chances of winning the Texas lottery is only 18 million to 1.

Now, with the current total of websites in the world at just slightly over 1 Trillion (and growing), what do you think the odds are that a person searching for your industry, your product, your store, etc., will find you? If you said “not very good or zero”, you are correct. If you are not listed in the top 10 results as returned by Google, chances are that you will never be seen.

Top 10 results mean that you will be on the first page of the results. Anything over 10 means that you will be on page 2, page 4 or page 364,102, who knows! Anyway, if you want to be seen by your customers, there are 2 places you want to be in the search engine results. You want to be ranked in the top 6 for Google Places, and you want to be in the top 10 total results.

For a competitive keyword like “Diet”, “Automobile”, Restaurant”, etc., it is difficult but not impossible. For non-competitive keywords, it is a lot easier.

But there is a way to get your website noticed by the people that matter the most. You see, generally, most of your customers come from a 3 mile radius of your business location. While it might look good for your mother to be able to Google your company name in Tuscaloosa Alabama and have you show up in the top 10, she won’t be driving over to Sugar Land Texas to make a purchase. What is important is for your customers, your local customers, to be able to find you quickly.

PopBiz has had excellent results in getting customers ranked in the top of the local search rankings and this quickly brings you customers. More customers means more money, more profit, and as a business, that is what really matters.

The following odds list really has nothing to do with PopBiz, I just thought it was interesting and funny. Enjoy!

Odds of bowling a 300 game: 11,500 to 1

Odds of getting a hole in one: 5,000 to 1

Odds of dating a supermodel: 88,000 to 1

Odds of being considered possessed by Satan: 7,000 to 1

Odds of getting canonized: 20,000,000 to 1

Odds of being an astronaut: 13,200,000 to 1

Odds of winning an Olympic medal: 662,000 to 1

Odds of an American speaking Cherokee: 15,000 to 1

Odds that a person between the age of 18 and 29 does NOT read a newspaper regularly: 3 to 1

Odds that an American adult does not want to live to age 120 under any circumstances: 3 to 2

Odds of injury from fireworks: 19,556 to 1

Odds of injury from shaving: 6,585 to 1

Odds of injury from using a chain saw: 4,464 to 1

Odds of injury from mowing the lawn: 3,623 to 1

Odds of fatally slipping in bath or shower: 2,232 to 1

Odds of drowning in a bathtub: 685,000 to 1

Odds of being killed on a 5-mile bus trip: 500,000,000 to 1

Odds of being killed sometime in the next year in any sort of transportation accident: 77 to 1

Odds of being killed in any sort of non-transportation accident: 69 to 1

Odds of being struck by lightning: 576,000 to 1

Odds of being killed by lightning: 2,320,000 to 1

Odds of being murdered: 18,000 to 1

Odds of getting away with murder: 2 to 1

Odds of being the victim of serious crime in your lifetime: 20 to 1

Odds that a first marriage will survive without separation or divorce for 15 years: 1.3 to 1

Odds that a celebrity marriage will last a lifetime: 3 to 1

Odds of getting hemorrhoids: 25 to 1

Odds of being born a twin in North America: 90 to 1

Odds of being on plane with a drunken pilot: 117 to 1

Odds of being audited by the IRS: 175 to 1

Odds of having your identity stolen: 200 to 1

Odds of dating a millionaire: 215 to 1

Odds of dating a supermodel: 88,000 to 1

Odds of finding out your child is a genius: 250 to 1

Odds of catching a ball at a major league ballgame: 563 to 1

Odds of becoming a pro athlete: 22,000 to 1

Odds of finding a four-leaf clover on first try: 10,000 to 1

Odds of a person in the military winning the Medal of Honor: 11,000 to 1

Odds of winning an Academy Award: 11,500 to 1

Odds of striking it rich on Antiques Roadshow: 60,000 to 1

Odds of getting a royal flush in poker on first five cards dealt: 649,740 to 1

Odds of spotting a UFO today: 3,000,000 to 1

Odds of becoming president: 10,000,000 to 1

Odds of winning the California lottery: 13,000,000 to 1

Odds of becoming a saint: 20,000,000 to 1

Odds of a meteor landing on your house: 182,138,880,000,000 to 1

Chance of an American home having at least one container of ice cream in the freezer: 9 in 10.

Chance of dying from any kind of injury during the next year: 1 in 1,820

Chance of dying from intentional self-harm: 1 in 9,380

Chance of dying from an assault: 1 in 16,421

Chance of dying from a car accident: 1 in 18,585

Chance of dying from any kind of fall: 1 in 20,666

Chance of dying from accidental drowning: 1 in 79,065

Chance of dying from exposure to smoke, fire, and flames: 1 in 81,524

Chance of dying in an explosion: 1 in 107,787

Chance that Earth will experience a catastrophic collision with an asteroid in the next 100 years: 1 in 5,000