Essential Brands: Chroma ID

Today's diverse salon clients are moving away from a one-size-fits-all approach and towards brands that are as unique as they are! Responding to the demand for complete customisation, self-expression and low-commitment hair colour, Schwarzkopf Professional have developed a unique colour system, Chroma ID.

What is it?

Chroma ID is Schwarzkopf Professional’s first 100% customisable, semi-permanent mix and tone colour system with integrated Bonding Technology and caring formulas. For an infinite array of colour options, without damage, Chroma ID offers a complete colour line that expresses the true identity of each and every individual client – from the most natural cool blonde to striking, bold pink!

What can you do with it?
For unlimited shade combinations with maximum customisation, Chroma ID’s 100% customisable, semi-permanent mix and tone colour system includes the following products, which last up to 15 washes*:

Plus, thanks to Chroma ID being based on top performing shades from IGORA ROYAL and IGORA VIBRANCE hairdressers can easily select the corresponding Chroma ID shade for any dual, freehand or full head colour service!

Give me the facts!

Innovative mix & tone colour system

100% customisable, semi-permanent shades

Low-commitment, caring hair colour

Integrated Bonding and Low Salt Technology

14 Bonding Color Masks

6 Bonding Color Masks (Intense)

6 Bonding Color Masks (Home Maintenance)

Colour inspiration with nine exciting looks

360° salon support available

Where can I learn about it?
Attend a dedicated Mixology seminar from ASK Education and discover how to balance expression and invention by learning how to combine precise technical knowledge with creative freedom through the art of mixing colour! Explore your local seminar offering to discover more…

ASK eAcademy
Explore a wealth of product knowledge and get to grips with Chroma ID's exciting portfolio with audio-visual hairdresser training from the ASK eAcademy: