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Summer is almost over and your Summer Sales Spectacular has either given you a sense of satisfaction or you have learned several lessons along the way. The thrill of victory and the agony of defeat for an Amazon Seller comes with the territory. Football season is upon us, kids are going back to school, and fall colors are preparing to make their annual appearance.

There is a lot on your mind and you are ready to conquer the next challenge that is ready to present itself. You may think that things are going well and your Amazon product page is chugging out orders like a finely tuned machine. That‚Äôs great, but there is an annual opportunity around the corner, and as the saying goes:

Are you currently running an e-commerce business and want to boost your conversion rates through the roof?

Read on to learn some of the most powerful mind-tricks used by the world’s top online marketers and retailers.

Much of the content that we’re about to share with you isn’t new. You see, both marketing and consumer psychology are concepts from centuries ago. The Internet, on the other hand, is what has changed the game. It’s simply a new communication medium – one that can get you more sales and offer you greater reach to a much larger audience.

There’s no better time to test Amazon’s Pay-Per-Click (PPC) advertising platform than right now.

Using PPC on Amazon creates a huge opportunity to help you sell more products while also improving overall rankings. While this strategy continues to grow and become more competitive across many categories, PPC is still a very important part of an online retailer’s inbound marketing strategy.