16 Feb Tune up the GOOD

The challenge

Design agency GOOD Company has a strong, successful brand, but over time a growing amount of information on their site had begun to dilute their message.

They wanted to pare down their content, showcase their services, and optimize the copy for potential clients and search engines alike.

The Writing Department Solution

Balancing SEO recommendations with the need to engage visitors, our copywriter condensed existing content, resurfaced important messages, and created new pages for GOOD Company’s three key service areas.

The results

A few minor revisions and additional content later, GOOD Company’s site was shining even more brightly and beaming a strong, clear message once again.

The takeaway? It’s not always necessary to start from scratch to refresh your web presence, especially when you already have a strong brand voice. Sometimes a little copywriting tune up is all you need!