Specifically, the campaign debunks the so-called “European model” being promoted across the country by Dr. Robert Ouellet, president of the Canadian Medical Association and owner of several private, for-profit diagnostic clinics.

The “European model” of health care is a parallel system of private, for-profit care to exist side-by-side with the public system. Patients who could afford to pay for services would be able to buy them from for-profit providers.

Ouellet is cherry picking European models that support his agenda for more for-profit private health care. He ignores the evidence of higher morbidity and mortality rates in for-profit facilities, and the fact that the American model of two-tier, for-profit health care is the ultimate end-game.

The CHC campaign will be holding town halls and information sessions across the country over the next few months, where health experts will be on hand to discuss ways to protect and improve public health care.