The craft of cold

There’s a craft to brewing a True Cold Brew. And it begins and ends with cold. It’s different than iced coffee which is brewed hot, then cooled over ice. To make Peet’s Cold Brew, we steep our freshly-roasted East African Baridi coffee slowly, without heat, to create a refreshingly bold and smooth beverage.

All cold brews are not created equal

Peet’s is brewed cold and meant to stay that way. We never overheat it or add ingredients to make it shelf stable. Always cold means it’s always fresh. Cold is our only preservative.

Taste Better

We keep it cold and fresh in our own refrigerated trucks—delivering delicious flavor above all else. True Cold Brew. Coming in cold to stores near you.