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Monday, April 13, 2015

Cool, funky and savvy describes Aloft hotels

One-Tank Trip for
April 11/15

(c) By Jim Fox

Not all new hotels
are created equally.

Take, for instance,
Aloft hotels that are billed as “hip, hot and happening.”

Called the “tech-forward,
innovation hub for millennial-minded travellers,” Aloft is emerging across
Canada, after its launch in Montreal in 2008 and then Vaughan Mills in the
Greater Toronto Area and Calgary.

Rated highly by guests
for customer service, contemporary style, amenities and low room prices (from
$111 a night in Toronto), the now international chain with 100 properties is part
of Starwood Hotels & Resorts, operator of W Hotels, Sheraton and Westin
brands.

Some guests have
commented on the barrage of colours, shapes and lingo used by staff as starting
with checking in, you will see and hear the differences immediately.

Our first
experience was in Atlanta when Ruben on the front desk offered us margaritas
and a bite to eat at the buzzing mix lounge and WXYZ bar.

The livingroom of the suite at Aloft Atlanta Downtown.
(Barbara Fox photo)

The spacious guest
rooms feature Aloft’s signature three-metre-high ceilings, oversized windows
and an ultra-comfortable platform bed as well as large walk-in showers with
Bliss Spa products.

The Aloft Vaughan
Mills hotel in the Greater Toronto Area has 131 loft-like guest rooms.

As with all Alofts,
there is fast-and-free wireless Internet access throughout the hotel and plug-and-play
connectivity to connect electronic devices to the 42'' flat-screen TV, turning
the room into a high-tech office as well as an entertainment centre.

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