Cómo Majestic comenzó su viaje en banner publicitario

Nombre de la empresa

Majestic SEO

Descripción general

We require a set of compelling banners of several sizes to be able to run an ad campaign across a range of websites.

Majestic SEO owns one of the world's leading technologies for mapping the way that web sites link to each other. From this massive database of (1.5 trillion and counting) links, web marketers can use our web based system to find everything they need to know about links to their own - and importantly and their competitor's sites. We believe it is the most comprehensive back-link database available for analysis anywhere in the world.

Cuéntanos a qué tipo de público quieres llegar

Our primary audiences are experienced SEOs, SEO agencies and affiliate marketing managers. "Experienced" does not necessarily mean large companies. Our monthly subscriptions start at less than £10 UK a month, but rise to £250 a month and well beyond for heavier users.

Our client base is worldwide, even though our site is only in English, the backlink data and anchor text data is multilingual and very international.

We do not need to teach our audience that link building is important for SEO - if the SEO doesn't know that, they are not ready for Majestic's advanced tools. What they will have realized is just how diffiucult quality link building can be and the best link analysis data is key to this success.

Requisitos

A set of banners ads, based around a similar campaign theme, conveying the comprehensive size our link database and the huge amount of data that clever SEOs can extract.

We want to convey the message that no serious SEO or affiliate manager can operate effectively without ongoing use of Majestic SEO and that this data at your fingertips doesn't have to cost the earth. One challenge is that we only price in UK Pounds (£) but our audience buys (buy credit card) internationally. However - we do have a free option. So "Analyze your own back links for free and your competitor back-links for less than you think" is a message that might work if it was shorter and to the point!