A Sony Fan-Lost-Boy Finally Arrives in the Promised Land

This post is only for the long suffering Sony A-mount users. You know who you are. You bought the A900 or the A850 and you were looking forward to Sony re-issuing all those great Minolta lenses and competing head to head with the Nikon D3S. You saw nothing but upside from a technology powerhouse like Sony improving the DSLR. And then they pulled the rug out from under you. Translucent mirrors that lost a half stop of light. LED viewfinders that lagged by a second or two when you triggered the shutter. And then the true mirrorless camera with contrast detect autofocus that didn’t focus. The NEX series that was unbelievably small but suffering from all these problems. And then the A7 cameras. Series one then series two. Painstaking progress. Slowly the potential of the mirrorless becoming real but always something still missing. And then the A9 the camera that had all the pieces! And a $4,500 price tag!

But now, the A7 III. Oh my brothers I just must joyously exclaim. It is a real camera made by Sony. Hallelujah, hallelujah, halleleujah. The joy of picking a point in the viewfinder, half-pressing

Sony A7 III with Sony 55mm F\1.8

the shutter and seeing the autofocus work instantly and precisely. I could barely see the result through my tears of joy. Huzzah, huzzah. Never again would I focus, then magnify, then manually refocus to save the shot. Now I go through the pictures afterward and every shot is perfectly focused. And ISO 800 and 1600 and 3200 are perfectly usable and even ISO 6400 is often fine! And if I want to do a macro shot with a non macro lens I use magnify to get precise focus on the exact spot I want and the 24 megapixels give me plenty of room to crop.