Pages

Monday, August 03, 2009

Google have a term for the moment a company realizes there's a better way and goes for it: "going Google." They state that 1.75 million businesses, schools and organizations have gone Google - and today they have gone on the offensive with a major promotional campaign to get the word out about organizations that switch to Google apps for their everday requirements.

Also announced today, Eric Schmidt, chief executive officer of Google, has resigned from Apple’s Board of Directors, a position he has held since August 2006. This was inevitable considering the recent Google Voice rejection from the AppStore and that the companies compete with each other across the Web, mobile and computer operating system spaces.

Google are definitely on the offensive, towards the beginning of the year I was mainly writing about the Twitter service. That shifted towards the real-time web, Search and onto the almost daily innovation, social interaction and advances from Google. They were already in a strong position but now they are competing on a much wider scale and with Google Wave and Google Chrome OS imminent, it's going to become increasingly competitive. Apple and Microsoft you have been warned!!