Never have I been this confused!

I'd working a branding job, we have been logo to develop an overall logo (covered) to promote tourism in a nearby area and 3 sub logos that are specific to each group of activities. I've 2 sorted, holistic treatments, outdoor skills (think Ray Meers) and then there is the problem...

The last logo is for Action, exact word used in the brief, yet the 2 main sports they are trying to push are surfing and golf. Surfing = Action, golf = sedation! How do you create a logo that can be used to promote golf AND surfing?

I am so stumped, if anyone has any ideas on this I would greatly appreciate it.

I agree that golf doesn't go with action, recreation would be fine but golf to me is hit a ball, walk a while if you're feeling energetic, hit the ball again...end up at club house for food and drink....

is there going to be more 'action' events added? If not you could maybe do a combined logo but who ever wrote that brief needs firing lol

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If there are more events to be added, they haven't told us yet! Its the South Wales coast, apparently well know for Surfing and Golf?!

Believe! I have friends who surf and friends who play golf. They couldn't be more different groups of people! I left a foot prints place holder in there until I think of something better, but there is a problem with that too...Surfers would leave barefoot prints and golfers the opposite! ARGH!

Tom, that's not a bad idea! I will look into it when I'm back in work tomorrow!