Clorder, Inc. Unveils Innovative Cloud-Based Food Ordering Solution

Clorder,
Inc. announced today the unveiling of its proprietary cloud-based
food ordering solution and portfolio of technology-based services,
designed to help restaurants enhance their online presence, become more
efficient in their operations and increase sales.

By employing Clorder’s solutions, restaurants can now create and manage
their own online brand identity while better reaching, engaging and
retaining their customers and potential patrons. Clorder helps its
restaurant clients to enhance their image, boost sales and ultimately,
drive incremental revenue.

Clorder, derived from the words “cloud” and “order,” offers a range of
custom-branded, scalable and secure online services and tools. These
include, among others, a customized online food ordering system that is
easy to use and quick to deploy. Clorder’s integrated platform features
online reservations capabilities; mobile food ordering applications;
touch tablet terminals placed in restaurants that directly integrate
with Clorder’s technology and a restaurant’s Point of Sales (POS)
system; and, built-in analytics and intelligence about customers, their
purchasing patterns, online ordering history and demographics.

Clorder uses this intelligence to build and manage their clients’
Internet presence through its state-of-the-art end-to-end ordering
solution. The Company creates specifically tailored online marketing
programs and branding initiatives that promote customer loyalty such as
incentive plans that encourage repeat business; mobile applications for
ordering via Smartphones and through Facebook; and, social media
marketing campaigns that spawn conversation, build reputation and
improve image.

“We are currently working closely with more than 150 restaurants to
create the ‘face’ of their restaurant online by enhancing their
web-based online ordering capabilities and social media presence. We are
changing the way our restaurant clients do business, and the results are
evidenced by their dramatic improvement in sales,” explained Satish
Varma, Clorder co-founder.

“We founded our cloud solution after realizing that restaurants are not
necessarily armed with the tools needed to grow their businesses via the
web. We applied our cloud and branded services expertise to create the
Clorder platform, which enables restaurants to better understand their
customers and their preferences and then use this data to directly
target these needs. Once the Clorder platform is deployed, our clients
are quickly seeing accelerated growth in their revenue,” Varma said.

“Since we started working with Clorder, our take-out business grew 440
percent and our overall restaurant revenue increased approximately 300
percent in less than one year. They take the entire onus off us by
creating and managing an online presence for our restaurant, which in
turn, allows us to focus on serving our customers. This has made a
significant difference in the success of the restaurant,” said Shahriar
Matin, manager of Tandoori Brentwood, an Indian cuisine restaurant in
Los Angeles.

“Right now, as an entrepreneurial startup tech enterprise, our focus is
on helping restaurants increase their online presence. There is enormous
opportunity in the restaurant space. With an increase in the number of
people eating out and using their devices to order food, this is a real
right place, right time opportunity for Clorder. In 2013 alone, nearly
half of all restaurant orders placed overall in the U.S. were done so
via a mobile device. With more and more people using their devices for
nearly everything possible, an online presence is truly critical to the
success of any business. We are making that very simple for
restaurants,” Varma concluded.

According to the National Restaurant Association, restaurant
industry sales are projected to reach approximately $685 billion in
2014. The market for takeout orders from independent restaurants is
currently estimated at $67 billion. This is demonstrative of the growth
opportunity in the restaurant segment.

About Clorder

Los Angeles-based Clorder
provides an innovative cloud-based online food ordering solution that
helps restaurants enhance their web presence and promote their brand.
Currently, more than 150 restaurants use Clorder’s custom-branded
technology solutions to manage their own online identity and better
reach, engage and retain their customers.

Through its online ordering system and a variety of marketing and
loyalty programs, data and analytics, social media promotions, search
engine optimization tools and other branding services, Clorder helps
clients sustain and expand their customer base while driving incremental
revenue.

For more information about Clorder, derived from the words “cloud” and
“order,” please visit www.clorder.com.

Content marketing is an umbrella term encompassing all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases. In contrast to traditional marketing methods that aim to increase sales or awareness through interruption techniques, content marketing subscribes to the notion that delivering high-quality, relevant and valuable information to prospects and customers drives profitable consumer action.

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