After renowned director Tyler (Sutherland) inexplicably lapses into a coma, it’s up to his trusty local cameraman, YoYo (Ge), to grant the helmer’s final wish and stage his impending funeral. But to raise funds for the event, YoYo turns every inch of the ceremony into ad space, transforming Tyler’s last rites into something more like the Super Bowl than an occasion for mourning. Flip-flopping in tone between morality play and wacky foreign game show, Funeral totally sells out – a feckless cinematic attempt to marry Chinese tradition with modern capitalism.