DENVER, CO and HONG KONG and PHOENIX, AZ--(Marketwire - October 6, 2010) - The Amergence Group (PINKSHEETS: AMNG), a company that focuses on developing, nurturing, and rapidly expanding selected emerging or "disruptive" companies across a wide range of industries and disciplines, announced today that its strategic partner, Altitude Organic Licensing Corp. has signed a binding letter of intent to acquire the National Medical Marijuana Association LLC. The National Medical Marijuana Association (NMMA) is an ad council and public awareness pioneer for the medical marijuana industry in the United States. The company produced a high quality television commercial that ran throughout the Denver area this last Spring.

The National Medical Marijuana Association is currently enlisting corporate sponsors who want to promote products and services related to the medical marijuana industry, while Altitude Organic continues to target new markets around the country. CEO Brian Cook stated, "The medical marijuana industry needs an advocate that can help change attitudes and educate the public about the enormous medical benefits cannabis can have for patients in need. Our acquisition of the NMMA will allow us to educate and change attitudes across the country using the 'I'm a Patient' T.V. commercial campaign. Air time can be paid for by sponsors and revenue will be generated in each new medical marijuana market."

The Amergence Group's (PINKSHEETS: AMNG) provides valuable advice and support to new businesses with its goal of accelerating their intended plans to introduce edgy, disruptive, and/or innovative technologies to the world market. The Company's 8-year-old Tranzbyte division continues to focus on the development and marketing of its innovative group of optical media enhancement technologies worldwide such as FLASHAlbum, a technology which enables distributors of optic disc media (CDs and DVDs) to combine the best features of both on one USB flash drive.

ABOUT ALTITUDE ORGANIC LICENSING CORPORATION

Altitude Organic Licensing Corporation was founded in Denver during the medical marijuana industry "fever" of early 2010. AO Licensing Corp. generates revenue in the fastest growing industry in the United States without carrying the liability of growing and selling marijuana. The company generates revenue by licensing its "Altitude Organic™" Federal Trademark to dispensaries. The company also offers medical cannabis advocacy and consulting services to its licensed dispensaries. The corporate website can be found at: www.AltitudeOrganicMedicine.com.

NOTES ABOUT FORWARD-LOOKING STATEMENTS

Except for any historical information contained herein, the matters discussed in this press release contain forward-looking statements that involve risks and uncertainties, including those described in the Company's Securities and Exchange Commission reports and filings. Certain statements contained in this release that are not historical facts constitute forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995, and are intended to be covered by the safe harbors created by that Act. Reliance should not be placed on forward-looking statements because they involve unknown risks, uncertainties and other factors which may cause actual results, performance or achievements to differ materially from those expressed or implied. Forward-looking statements may be identified by words such as estimates, anticipates, projects, plans, expects, intends, believes, should and similar expressions and by the context in which they are used. Such statements are based upon current expectations of the Company and speak only as of the date made. The Company undertakes no obligation to update any forward-looking statements to reflect events or circumstances after the date on which they are made.