From his early beginnings as a NASA Aerospace Engineer training astronauts how to fly the space shuttle to his present role as the CEO and Founder of Vital Proteins, Kurt Seidensticker’s success has largely been self-made. A serial entrepreneur for more than 20 years, he’s successfully taken on and grown a number of companies within the e-commerce space, a feat that most notably landed him recognition as a “Top 50 Innovator in e-Commerce.”

With a knack for identifying business opportunities and developing innovative solutions to ultimately see out his visions, Kurt approaches every endeavor with a “Renaissance man” mentality. This mindset is best showcased through Vital Proteins, a Chicago-based wellness company he founded in mid-2013. From defining the brand and marketing strategy to assisting with and providing the necessary technology needed for product development, Kurt has truly done it all - and to great success. He might say, however, that his biggest professional accomplishment was finding a way to blend his business-savvy skillsets with two of his life-long passions: wellness and running.

Kurt Seidensticker is the CEO and Founder of collagen-based wellness company, Vital Proteins. A serial entrepreneur with more than two decades of experience, Kurt has successfully grown a number of companies within the e-commerce space – a journey that eventually led him to define a new space in the nutritional marketplace: powdered collagen. Kurt’s passion for health and fitness – and his ambition to help others live their best lives – became the crux of the Vital Proteins brand, and ultimately, the company mission. When he’s not strategizing Vital Proteins’ next move for big picture growth, Kurt can be found running along the Chicago lakefront or in his kitchen whipping up his favorite green smoothie (complete with collagen, of course).