ACC Logo Usage Guidelines

ACC Logo Usage Guidelines

About our logo

The Austin Community College District visual identity/brand is rooted in community, value, trust, and academic excellence. Our logo creates instant brand identity. Any department, program, office, or division associated with the college should adhere to these ACC District logo use guidelines.

It is against District policy to alter the ACC logo. ACC logos are federally registered trademarks and may not be altered or recreated.

All departments and programs funded by ACC must use approved college logos.

Logos associated with the ACC brand must be approved by the Office of Public Information & College Marketing.

Individualized logos may not be developed without approval from the Provost/EVP of Academic Affairs and Vice President of Communications & Marketing.

The Public Information and College Marketing will work with programs to create individualized graphic identities that align with the official brand.

The Austin Community College name, logo and trademarks, wordmarks, slogans, and other identifying symbols are the property of ACC and protected by federal and local laws. Any unauthorized use of these by any entity or individual without express written consent of the ACC District is a violation of the law.

How to use

The logo is to be used on all correspondence, publications, signage, advertising, merchandise and other marketing and public relations materials. Please follow the ACC Logo Technical Requirements to confirm placement and that colors are used correctly.

It should appear on the front page of all ACC publications, including brochures, course schedules, catalogs, etc. (The exception to this rule is official business of the Board of Trustees, graduation diplomas and transcripts, all of which will use the College seal) Use of the seal is limited to these areas.

Copyright

The Austin Community College and "ACC" name, logo and trademarks, wordmarks, slogans and other identifying symbols are the property of the Austin Community College District and are protected by federal and local copyright laws.

Any unauthorized use of these or misleadingly similar names or marks, by any entity or individual without express written consent of the ACC District will be deemed a violation of the College's statutory and/or common law rights, and the College will take any and all steps necessary to protect such rights.

Commercial use and reproduction without express written permission is strictly prohibited. This includes use by nonbusiness groups or individuals, employees, charities and other organizations.

The use of any Austin Community College District name, logo or trademark on any product or in connection with a manufacturer, wholesaler, screen printer, in-store producer or any other supplier must be managed under a written agreement.

Vendor Notice

Production or printing of any tangible item representing the College requires written permission through Public Information & College Marketing in ADVANCE. The use of any Austin Community College District name, logo or trademark on any product or in connection with a manufacturer, wholesaler, screen printer, in-store producer or any other supplier must be managed under a written agreement: other commercial use and reproduction without express written permission is strictly prohibited.

Inquiries, requests and orders placed by individuals associated with the Austin Community College District do not imply permission to reproduce ACC’s name or images.

Products produced without proper signature approval of the final design may be subject to non-payment or confiscation.