Data is based on life of ad, unless indicated otherwise

About The New York Times TV Commercial, 'The Truth Is Hard to Find: Tyler Hicks'

In Lesbos, Greece in 2015, The New York Times sent photojournalist Tyler Hicks to cover the refugee crisis that was unfolding. There, large groups of people scrambled into lifeboats and battled rough waters, each image that flashes across the screen acting as a powerful reminder of the dangers they faced. However, these photographs also captured their unwavering hope, which Hicks believes can help make a difference. The New York Times declares that the truth is hard to find, but that the truth is worth pursuing.