For the website of a manufacturing company that markets to both B2B and B2C, my team is creating a "Professionals" section to provide resources to the professional markets that we serve. (Our website ...

I am building an app that offers a service that aggregates various information to a user's mobile.
I want users to register when they download the app but am worried there might be a bigger drop off ...

We have a system where user can see all the coupons from his account which can be used by him. This number can range from 0 to 8 coupons. The no of coupons are exposed to user 2-3 places in the system ...

This is something that calls my attention, specially here at SO UX: I'm seeing more and more questions (and answers) about marketing than any other thing, including the usability aspects of a site or ...

I am working on a searchable online directory. People will use it to find other members, service providers, and the like. It's critical that the results include contact data. However, my clients are ...

Over the years my company has had anniversaries, won awards, and done various other noteworthy things. For each of these "major" events, someone in HR will ask everyone in the company to include some ...

We are designing an onboarding process for a marketplace where the sellers have different tiers of membership options, we are not sure weather to include the membership options as part the process or ...

I see a lot of startups using product videos as the primary focus on their home page, with cheeky animated characters explaining whatever their product might be. But is there any data showing whether ...

Disclaimer: I have no idea where to ask this question. http://ux.stackexchange.com/ seems to be the best fit.
Imagine we have an ad running on Facebook. Is it a good idea to include the price for the ...

Many websites show their usage statistics. For example, this website on the bottom of the page shows the number of people that are using the website at the moment, and how many updates were made. It's ...

Most everyone has an email account for use at work, and the email account we use as private individuals. In a customer relationship management tool, how would you manage those to make the distinction ...

It's a wide-spread marketing technique that seems to have been around forever- selling products for £1.99, £9.99, £19.99, instead of £2, £10 and £20.
Presumably the pyschology is that submliminally ...

I am creating a landing page targeted to men of age 18 to 45 years.
It's supposed to promote a nationwide recruitment effort of temporary workers needed in production plants.
The photo of a smiling ...

I'm currently thinking about a redesign of my personal website. One of my goals for the redesign is to add to my perceived authority as part of my chosen industry. One option for achieving this is to ...

What are the most effective color schemes for text ads? Google's default is blue for headlines, black for body texts and green for links.
The Norwegian Color Empire gave the "Color of the year" award ...

We know that one way to design an engaging experience is to design for emotion, e.g. as outlined in Aarron Walter's book of the same name.
Part of the process of designing for an emotional response ...

In our field we continue to sell our product in terms of better user experience, easier to complete tasks, less pressure on user and so on. We do that being convinced that it benefits our customers ...

I work at a marketing agency that does a lot of SEO/PPC work along with building websites. We do keyword research for the client's domain and then use that to create the sitemap. This is a good idea ...

There's a truism I often hear - claiming that the less complicated the signup process for a web-service, the higher the conversion rate (as a rough measure of complexity, count mouse clicks to signup ...

I'm looking to help a friend provide website design feedback to his sister's start-up company.
The site is http://myyogaloop.com
They are making some pretty basic mistakes. For example there are two ...

In the past we've typically used promotional codes on our site in either banners or other advertisement placed images. And I was wondering if anyone has any information on performance of banners with ...