Media

The SEMA Data Co-op (SDC) has recruited three new staff members to fill critical roles as the organization grows. The focus for these new hires includes systems development, member recruitment and product data services.

Diamond Bar, CA (July 10, 2014) - The SEMA Data Co-op (SDC) has recruited three new staff members to fill critical roles as the organization grows. The focus for these new hires includes systems development, member recruitment and product data services.

The U.S. Senate passed Senate Resolution 493 (S. Res. 493) designating July 11, 2014 as "Collector Car Appreciation Day." The Resolution was requested by the Specialty Equipment Market Association (SEMA) and its Automotive Restoration Market Organization (ARMO) and Hot Rod Industry Alliance (HRIA) Councils. The date marks the fifth commemoration in what has become an annual event to celebrate and raise awareness of the vital role automotive restoration and collection plays in American society.

An estimated 2,000 tons of salt were successfully deposited on the mud surface at the end of the access road to the Bonneville Salt Flats. It was graded and then dried to a hard concrete-like racing surface. Although modest in scope, the project demonstrates that it should be possible to deposit dry salt in targeted areas so as to help preserve our national treasure, the site where land speed records have been set over the past 100 years.

SCORE International is bringing the thrill and excitement of its legendary flagship event, the Baja 1000, to the 2014 SEMA Show. Offroad activities will take place in Las Vegas, Nev., throughout the week of the SEMA Show (Nov. 4-7, 2014), culminating with the 2014 SCORE Baja 1000 live race qualifying event

Leaders and volunteers from the automotive accessories industry will be honored during the annual SEMA Installation Gala, Friday, July 18, at the Sheraton Fairplex Conference Center in Pomona, California.

The SEMA Data Co-op (SDC) enhanced its product data management tools to make it easier and faster for auto accessory suppliers to process their files. The new tools, which were introduced last month, will reduce the time it takes to load and validate large files from days to hours.

For one night, the SEMA Garage - Industry Innovations Center is taking a break from the welding, scanning and development that typically takes place in the facility, and will welcome the $31 billion automotive specialty equipment industry for an Open House on Thursday, July 17, in Diamond Bar, California.

The photo cove in the SEMA Garage-Industry Innovations Center opened for business last month, as celebrity builders Pete Chapouris and Jimmy Shine of So-Cal Speed Shop utilized the studio to photograph a celebrated project car they are building for rock guitarist Billy Gibbons.

Veteran reporter Larry Edsall will offers tips on how to effectively work with media, during the SEMA webinar on June 12, 2014, at 10:00 am (Pacific Time).

Veteran reporter Larry Edsall will offers tips on how to effectively work with media, during the SEMA webinar on June 12, 2014, at 10:00 am (Pacific Time).

As a freelance contributor to automotive and lifestyle publications, including the Detroit News’ “Drive” section and the New York Times’ “Wheels” section, Edsall will outline how he makes his plans for the SEMA Show, explain what catches his eyes, and offer real-life examples of things that exhibitors should and shouldn’t do.