Once upon a time, Steve Jobs and Apple invented the iPhone, and the world was fundamentally changed. We have shorter attention spans. And we live on demand, two taps or 5 seconds at a time. Easily distracted, easily frustrated, easily disrupted. In this environment, when embracing the mobile moment with your audience—be it B2B, B2C, or to an internal stakeholder—it is imperative to help people either save time or kill time. Taking a few lessons from the storytelling masters in Hollywood can help you accomplish that goal.

Piktochart Launches Next Generation Web-based Infographics Creator

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Piktochart, a web-based infographic and presentation tools company announced the global launch of the all-new Piktochart, a shift from the previous version platform, to allow users to create interactive charts on a completely new and user-friendly dashboard of its free edition. Piktochart customers can now insert hyperlinks into contents and add multiple clickable tabs to separate content viewing on infographics.

In addition, the latest Piktochart also enables users to share infographics on social media networks and to embed them on websites. Output or exports of infographics from the new Piktochart are search engine friendly and this can help customers strengthen their marketing strategy - a benefit that was previously not available via image-based infographic files.