Cancellation Watch: Sharks are Winning the Ratings Race on Syfy, Game of Thrones will End with Season 8, Plus the Ratings Roundup

Unless otherwise noted, the ratings numbers below are based on the final overnights and may vary slightly from the preliminaries reported on the Cancelled Sci Fi Twitter Site.

Sharks vs. Sci Fi: Over the past couple of years Syfy has claimed that they are dedicated to adding more science fiction oriented programming to their schedule and they have delivered on that promise with such offerings as the Childhood’s End mini-series and ongoing shows like The Expanse, Killjoys, Dark Matter, and 12 Monkeys. But despite beefing up their sci fi programming with shows that are getting very positive buzz from critics and fans alike, viewership for these new entries is at all-time lows for the network while the cheesier fare that Syfy has been known for like the Sharknado movies continue to pull in higher ratings. Take a look at this past year (starting with Fall 2015) in the chart below where I have compiled the average ratings for the network’s original programming vs. the Sharknado week films that aired this past week.

(Results based on the overnights for the 18-49 demographic)

Rank

Show

Rating

Result Type

1

Sharknado: The 4th Awakens

0.82

Initial Airing

2

Childhoods End

0.36

Season Avg

3

Z Nation

0.33

Season Avg

4

The Magicians

0.29

Season Avg

5

Planet of the Sharks

0.27

Initial Airing

6

Ozark Sharks

0.25

Initial Airing

7

The Expanse

0.21

Season Avg

8

Killjoys

0.19

Season Avg

9

Ice Sharks

0.18

Initial Airing

10

Dam Sharks

0.17

Initial Airing

11

Dark Matter

0.16

Season Avg

12

Wynonna Earp

0.13

Season Avg

13

12 Monkeys

0.12

Season Avg

14

Hunters

0.08

Season Avg

Sharknado: The 4th Awakens had a healthy 0.82 rating based on the overnights for the 18-49 demographic with its premiere airing on Sunday. That ranks it as the most watched Syfy original from the past year. Top among the non-shark related entries is Childhood’s End, but that aired before the bottom fell out of the ratings this past Spring so it may be skewed a bit. Z-Nation and The Magicians are next on the list among ongoing series, though neither of those really follow that heavier sci fi focus that Syfy has aspired to (but I should note that the latter of those two is still a very good show). After that, it looks like sharks are winning or swimming even more often than not with the network’s highly touted 12 Monkeys almost at the bottom of the list and just above recently cancelled Hunters (and few of these ongoing shows are seeing much in the way of delayed viewing gains). Of course this follows a trend that we have seen for a while where sci fi fans continue to reject the network, certainly as a backlash to its re-branding in 2009 when it moved toward “genre-lite” shows like Warehouse 13, Being Human, and Haven (as well as reality shows and Wrestling). And even though it has made strides to appeal to the viewers that previously abandoned it, the ratings suggest that is not working. But fans should take note that much of the new programming is delivering the sci fi shows they have been asking for and these shows may not survive much longer at their current viewership levels. I have to believe that Syfy execs are thinking long and hard about future directions, especially after the network’s re-org this past Spring. The Sharknado movies and their ilk come cheap to Syfy because the studio that produces them (The Asylum) knows how to crank out cheesy flicks on a budget. Those films likely break even after their first airing and already start to turn a profit by their second or third. The ongoing series as well as the mini-series are considerably more expensive, especially entries like The Expanse and Childhood’s End. So what is Syfy’s incentive for going into the red on those when it can be making a quick buck on endless Sharknado and Lavalantula sequels and retreads? If Syfy decided at this point it wanted to be the Sharknado network instead of the Sci Fi Channel, the bottom line would sure justify it. And it already has a jump on ongoing programming that would fit in with that direction with high-cheese entries like Z-Nation (which also comes from The Asylum) and Wynonna Earp as well as upcoming offerings such as Van Helsing and Blood Drive. It appears the network has been hedging it bets by delivering serious science fiction as well as plenty of cheese-fests, and fans of the former are not convinced of Syfy’s commitment to that direction. Sci fi certainly hasn’t paid off at this point and if the viewership does not get higher for these shows, then a re-branding to the Sharknado network (and possibly with an extra helping of Wrestling) could be next.

Series Ending: It has been expected for a while, but HBO has confirmed that Game of Thrones will end with its eighth season. That show is heading into its seventh season which will bow in Summer 2017 (a little later than usual) and which will have its episode count shortened to seven. The eighth season will probably have about the same number of episodes and will cap off the epic series which is currently one of the most watched shows on television. HBO is considered a spin-off series, and George R.R. Martin’s A Song of Ice and Fire series has plenty more material, but there are no firm plans for that at the moment. Considering the viewership for Game of Thrones, though, it would not be surprising for a connected series to show up on the schedule pretty soon after GoT ends its run.

Ratings Results of Interest: As mentioned above, Syfy’s Sharknado: The 4th Awakens had a 0.82 rating based on the overnights for the 18-49 demographic with 2.8 million total viewers. That was down a tick from the third Sharknado movie but was good enough that it pretty much assures that a fifth one is on the way next Summer. Also on Sunday, TNT’s The Last Ship slipped to a 0.50 rating with 2.4 million total viewers, but that one has already been renewed for a 4th season. AMC’s Preacher held mostly steady for its season finale and it will be returning next year for Season 2. The preview of the upcoming Syfy series Van Helsing that followed Sharknado 4 on Sunday scored a 0.35 rating with 1.2 million total viewers which could suggest a promising start for that one in Fall. On Friday, both Killjoys and Dark Matter rebounded from the series low levels that hit the prior week and look to be in better shape at the moment. On Wednesday, USA’s Mr. Robot slipped to a 0.30 rating with 640k total viewers, but it was Number 2 in the Daily Nielsen Twitter Ratings for the night. That critical darling should still be okay for now.

Chart Activity: Sharknado continues to be a star on the social nets as the forth movie made it into the Weekly Nielsen Twitter Rating Top 10 for the week at Number 8 and it was also at Number 2 in the Daily Nielsen Twitter Ratings for Sunday. Zoo slipped out of the broadcast network Top 25 based on total viewers for the week.