Purdue Promotes Gold & Black Look For Notre Dame Game On Oct. 1Specially designed t-shirts promoting the game and featuring Purdue Pete are available in gold and black colors.

Purdue students are being asked to wear black Oct. 1 against Notre Dame.

Aug. 8, 2011

WEST LAFAYETTE, Ind. -
In an attempt to create a visual "first" for a prime-time televised game from Ross-Ade Stadium, Purdue officials are encouraging fans to wear either gold or black in designated sections Oct. 1, depending on where their seats are located, for this year's Purdue-Notre Dame football game.

"The Purdue-Notre Dame game is one that fans from around the state look forward to every year," says Danny Hope, Purdue's head football coach. "It is a huge rivalry that has seen some great games and is filled with tradition. This year we'd love for Boilermaker Nation to play a big part, to get on board, and to be part of the game day experience by wearing the appropriate color, either gold or black. This will be a lot of fun for the fans, provide tremendous support to our team and give Ross-Ade Stadium an awesome look for the night game."

People with tickets in sections 101 through 105 - the primary area for visitor seating - are asked to wear gold, while the Purdue student sections, 106 through 115, wear black. Sections 116 through 124 will don gold and sections 125 through 134 go with black.

"We know that fans across the country have had fun doing this sort of thing in the past so we've come up with a plan to put our own spin on an idea that others have found successful," says David Wilson, Purdue's Director of Trademark Licensing. "I hope the fans embrace the idea and come wearing the appropriate colors."

Gold t-shirt avaiable forGold & Black Game.

Specially designed t-shirts promoting the game and featuring Purdue Pete are available in gold and black colors. Sales are handled online through the University's new online store, as well as through the local retailer's websites. Proceeds from the sale of the shirts go to the 12th Boiler Scholarship Fund in the John Purdue Club to help endow a Purdue football scholarship.

The shirts are also available at select local retailers in the Lafayette/West Lafayette area, including Dick's, Finish Line, Follett's, Purdue Pride, University Bookstore and University Spirit.

Tickets for the game are available as part of the Purdue season-ticket package ($259 for all seven games) or through single-game sales ($65 each). Call the Athletic Ticket Office at 800-49-SPORT or 765-494-3194 or stop by the Ticket Office's new location near the east entrance of Mackey Arena.