It came as a massive surprise back in 2015 when Nintendo announced that they would be licensing their IP to mobile publisher DeNA to help gain a foothold in the very lucrative smartphone game arena.
Since then we've seen the quirky social network Miitomo, Super Mario Run and Fire Emblem Heroe

DeNA is a company familiar to those that follow Nintendo closely, courtesy of the corporate partnership between the companies and DeNA's role in handling back-end services and networks for the big N. Primarily brought in for its expertise in mobile and networks, DeNA's imprint can be found in Miitomo and - very...

Yesterday, Nintendo caused quite a stir by confirming Super Mario Run for iOS devices at Apple's yearly conference.
Unsurprisingly, the news triggered Nintendo's share price to leap sharply, rising as high as 18 percent before settling down to a still-remarkable 11 percent at the end of the trading day.
DeNA - the...

Nintendo is accepting applications for smart device developers who will work within the company on future mobile and tablet projects.
That might not seem like surprising news on its own, seeing as Nintendo is currently in the process of expanding into the mobile space in partnership with established firm DeNA, but what makes these...

Despite claims that Nintendo will aim to avoid the "freemium" route for its smartphone releases, it has been confirmed by the Wall Street Journal that the forthcoming Animal Crossing and Fire Emblem titles will both be free to download and will be supported by in-g

As some of you may be aware, Nintendo has an upcoming fiscal meeting in just a few short hours that will be centered around reviewing the company's performance over the last quarter. Naturally, these events are usually mostly concerned with sales numbers and graphs, but new announcements for the near future have been known to...

Nintendo has had something of a rollercoaster year as far as its share price is concerned. Speculation surrounding the NX as well as the expectation (and subsequent delay) of the company's first smartphone app Miitomo have resulted in value of its shares dropping and

Nintendo president Tatsumi Kimishima has spoken recently about his plans for the company, and one of his boldest aims is to increase Nintendo's operating profit to around 100 billion Yen a year (approx $855 million) - more than four times what the firm achieved last financial...

Just recently I noticed that, despite playing some Mario & Luigi: Paper Jam earlier in the week, a gap of a few days had seen my 3DS battery go flat. This wouldn't do, and for one simple reason - I was nipping out and knew I'd be passing a StreetPass hotspot; I couldn't put it on charge fast enough. StreetPass...

Nintendo may have endured a difficult 2015 with delayed titles and underperforming hardware, but on the Japanese stock market the company has been dominant, outpacing Sony and other traditional game publishers.
This robust performance is largely down to Nintendo's deal with DeNA,...

Nintendo's smartphone gaming partner DeNA appears to be restructuring its Singapore office ahead of what could be the biggest year in its history.
DeNA is working with Nintendo on a host of smartphone games which it hopes will rake in $25 million a month in revenue. The first games will be released in...

Nintendo and DeNA has, up to now, spoken about applying mobile app pricing that reflects the type of game being offered. Social app Miitomo, for example, will be free-to-download but have optional purchases for things like Mii outfits, which is an approach that seems to work just...

Last week was a rather notable one for Nintendo and its smart device strategy. In addition to announcing financial results President Tatsumi Kimishima made a presentation to investors in which he announced that both the Nintendo Account system and first smart device app, Miitomo, would arrive in March 2016 as...

Nintendo's smartphone plans became a little more real this week with the announcement of the company's first smartphone title, Miitomo. The news was tempered slightly by the revelation that the game - if one can call it that - will be delayed until March next year so that Nintendo has time to properly...

In Nintendo's latest strategy briefing for investors, it revealed that the first smartphone title released will be a rather quirky Mii-centric game called Miitomo. Though many were disappointed to hear the news that this has been delayed to March 2016, it nonetheless has sparked lots of interest as to what...

Today has brought the latest Nintendo financial results, so attention now turns to the upcoming President's Presentation from Tatsumi Kimishima, which will be his first in the role. It's taking place at 10am Tokyo time on 29th October, which is 1am UK / 2am CET, and 6pm Pacific / 9pm Eastern...

As most of you are aware, Nintendo is just on the brink of entering the mobile space with software releases and competing with developers on platforms such as iOS and Android. This is something that many felt was a long time coming and while it does seem like a no-brainer in terms of profits (really, who...

Earlier this year Nintendo formed an alliance with fellow Japanese firm DeNA, with plans to release a game / app on mobile platforms before the end of 2015.
In July, DeNA West CEO Shintaro Asako further explained how five different games – each of a distinct genre – were in the pipeline and were scheduled to arrive before the...

The fruits of the Nintendo and DeNA partnership are still very much a mystery to us. We know that DeNA has been enlisted to assist Nintendo in bringing their IP to mobile device platforms, but what this exactly means is still anybody's guess. Will the first release be an app or a game? What franchise will be chosen to blaze...

We can expect quite a lot of focus on Nintendo and DeNA in the coming months, as the big N will be making its long awaited - especially by shareholders - entry in the world of smart device gaming. DeNA's experience in the market and background in 'services' will combine with Nintendo's game...

The passing of Satoru Iwata in July was an significant blow to Nintendo and his many admirers around the world, though company business has so far continued to follow planned timelines - at present Shigeru Miyamoto and Genyo Takeda are running Nintendo on an interim basis.
A major announcement...

Following the tragic loss of Nintendo president and CEO Satoru Iwata last week, it was inevitable that thoughts would quickly turn to Nintendo's future. Beyond his business leadership, and the successes he delivered, Satoru Iwata will also be remembered for his humour and humility when fulfilling...

Nintendo has been relatively clear on its smart device plans with DeNA in recent times, emphasizing that we'll be playing the first game / app by the end of this year. Quite what that'll be is still an unknown, and we're most certainly intrigued.
It's also been made clear that the volume of...

By the end of this year, barring unexpected delays, we'll have downloaded Nintendo's first dedicated game / app for smart devices. In partnership with smart device veterans DeNA, Nintendo is plotting a small number of apps that it hopes will generate significant revenue, transforming its profit margins...

Rumours are always around with Nintendo, and as E3 taught us (again) it's a case of picking the sources you trust carefully. While not right on everything, Revogamers has been on the ball with rumours occasionally in the past, so with a bucket of salt handy it's worth considering what it has to say.
The site's latest dollop of...

Being a gamer on the wrong side of 30 that uses YouTube to keep up with a modest list of subscribed channels, this humble writer was unaware of PAC-MAN 256 until earlier today when a press release plopped into an inbox. A celebration of Pac-Man's 35th Anniversary? Sweet! It's on...

Following Nintendo's annual financial reports recently, Satoru Iwata provided his standard President's Presentation and tackled an Investor's Q & A session. The details of these have largely been covered prior to now, but with the recent publication of the official English Q & A...

Whether by design or simply coincidence, Nintendo managed to bury its financial results behind a Splatoon Direct, though for the first time in a few years the reports were actually positive. Nintendo made a larger than expected profit despite missing some sales targets, and expects improved...

In March Nintendo announced its partnership with DeNA to bring its IP to smart devices in apps and games. It was a fairly drastic shift in direction, with the talk turning from apps that would have the sole aim of directing consumers to Nintendo hardware, to directly acknowledging the need for big-hitting franchises to have games on...

Following Nintendo's big announcement in March that it would partner with DeNA to bring popular Nintendo IP to new games on smart devices, there was much speculation about how exactly this enthralling venture would unfold.
Now Japanese news outlet Sankei is reporting that Nintendo's latest financial results have shed...

A point of contention for many years now has been Nintendo's rather deliberate approach to implementation of online services, but with the launch of the Nintendo Network and the eShop, Nintendo has made great strides in the past few years towards offering an increasingly more streamlined and modern online...

It's now been over a month since Nintendo and DeNA announced their major corporate partnership, with one relatively short presentation blowing away the big N's apparent reticence and minimalist approach to bringing games to smart devices. The announcement brought a marked shift in strategy - we went...

San Francisco and Vancouver offices impacted in "reshape" of operations

Japanese mobile company DeNA has laid off a significant number of North American employees, it has been revealed today.
The job losses are taking place at the company's San Francisco and Vancouver offices, and while exact numbers aren't forthcoming at the moment, the layoffs...

Nintendo caused quite a stir when it announced its partnership with Japanese mobile firm DeNA and that it was working on its next hardware platform, dubbed "Nintendo NX". This double-whammy of news was greeted with a positive reaction, not only from the

Imagine this.
When you check your phone in the morning, the Nintendo app is marked with a red dot.
After you check your text messages and Facebook notifications, you click the big red "N" and get to work.
Inside the app, your notifications let you know you have some extra lives for the Animal...

Nintendo's first mobile phone game is expected to launch later this year, and partner DeNA has been talking up its expectations on the potential profitability of this joint venture.
Speaking to Reuters, DeNA CEO Isao Moriyasu stated that while targets

Nintendo surprised many observers with its recent - and sudden - announcement of a strategic 'alliance' with DeNA, a company that specialises in back-end systems, e-commerce and smart device games. The headline announcement, along with a number of others, was that Nintendo IP will be...

There's been a lot of debate in the past few days around multiple topics that are important in the world of Nintendo. The corporate 'alliance' with DeNA will bring Nintendo brands to smartphone apps, services and - notably - games, while the former will also handle a lot of the dull-but-important infrastructure work on...

While industry analysts might be conflicted about Nintendo's partnership with Japanese mobile firm DeNA - a deal which will see Nintendo's IP finally arrive on smartphones and tablets - the mobile development community has reacted in an extremely positive fashion, seeing the Japanese...

Following the flurry of Nintendo news from two days ago, a Q&A featuring Nintendo's CEO Satoru Iwata and DeNA's CEO Isao Moriyasu was posted on Nintendo's corporate website, largely discussing the role DeNA and Nintendo will each play when producing mobile games with one...

In the first day of trading following the announcement of a major partnership with DeNA to - among other things - bring Nintendo IPs to smart devices, the company's share value jumped a massive 21%. This was unsurprising, as a number of investors had been demanding that Nintendo move to smart devices for some time, while...

In 2015 Nintendo will take its first major steps on games for smartphones and tablets, no doubt combining the expertise of partners DeNA and also lessons learned from some eShop experiments, such as free-to-play titles Pokémon Shuffle, Steel Diver: Sub Wars and Rusty's Real Deal Baseball. The first of those...

Following this week's dramatic announcement of Nintendo's partnership with DeNA to greatly expand its move into smart device gaming and services, utilising core IP in the process, there have been plenty of questions around how the partnership will work and how, in practical terms, it'll affect...

Until this week Nintendo's strategy for the future was particularly vague, especially in the area of smart devices. The company's supposed dedicated Mii-based app had been in the works for quite some time and had been due in 2014, but was delayed into this year with talk of finding the right solution for moving onto...

Yesterday, Nintendo confirmed that it is working with Japanese mobile company DeNA on games for smart devices like phones and tablets.
In a Q&A session which followed the announcement, Nintendo president Satoru Iwata revealed that the first fruits of this arrangement could come as early as this year:...

Much of the focus around Nintendo's announcement of a partnership with DeNA has been on the prospect of the big N's IP appearing on mobile, perhaps overlooking various other aspects. One of these is the perspective of the deal for DeNA itself, and the services the company will offer...

Nintendo's announcement of a major corporate partnership with DeNA to bring its IP to smart devices, along with confirmation of a new customer 'membership' programme and 'NX' hardware being in development, brought a major jump in US-based share prices. The key metric is in the Tokyo...

Nintendo has lifted the curtain, today, on a major corporate deal that dramatically adjusts its approach to smart devices, and also its future direction as a business. With Nintendo signing a major deal with DeNA to brings major IPs to smart devices, in addition to the partnership being linked to a future...

Nintendo's announcement today with DeNA, in which it revealed a new corporate partnership and plans that include bringing its IP to smart device games, brought a fevered reaction among analysts, fans and intrigued observers. The announcement did come after the Japanese stock market had closed for the day, however,...

So, Nintendo is finally bringing its enviable IP to smart devices, and the news has been greeted with a mixture of surprise, bemusement and even anger by some quarters of the gaming world. Among analysts the reaction is predictably more measured, with a mostly optimistic tone...

Nintendo has caused surprise and plenty of debate today by announcing a new deal with DeNA, which will focus on a variety of areas. We'll see Nintendo IP on smart devices, a Club Nintendo successor, and Satoru Iwata also re-affirmed Nintendo's focus on its own ga

For some Nintendo fans, today is the day that hell has frozen over - Nintendo has announced that it is bringing its games to smart devices via a partnership with Japanese mobile company DeNA.
While some might assume that this move means the firm is turning its back on dedicated...

With all the chatter around the announcement of the 'Dedicated Game Platform' Codenamed 'NX' in Nintendo and DeNA's recent presentation, we thought it would be a good idea to brush up on our knowledge of Tokyo based DeNA Co., Ltd. to see what they are likely to do with Nintendo's beloved IP on smartphones...

Aim is to "construct a bridge" between smart devices and games consoles

Today's announcement that Nintendo is working with Japanese mobile giant DeNA on bringing its games to smart devices and its new cross-platform membership programme has sent shock-waves through the games industry, and even Nintendo president Satoru Iwata admits that the move...

Nintendo president Satoru Iwata today revealed that the company is engaging in a strategic alliance with Japanese mobile company DeNA - a move which has predictably set the internet alight.
As part of the deal, Nintendo will work with DeNA to bring its vast library of IP to mobile...

Looking to "create a connection regardless of the device the consumer uses"

Nintendo boss Satoru Iwata has revealed that the company is working on a cross-platform successor to its Club Nintendo membership programme.
Speaking during today's Business and Capital Alliance Announcement - where it was announced that Nintendo would be working alongside...

Earlier today during the media briefing from Nintendo and DeNA president of Nintendo Mr. Iwata confirmed that their next dedicated hardware platform was in development:
As proof that Nintendo maintains strong enthusiasm for the dedicated game system business, let me confirm that Nintendo is currently...

Breaking news this morning is a "Business and Capital Alliance" between Nintendo and fellow Japanese firm DeNA.
Nintendo Co., Ltd. (Tokyo: 7974) and DeNA Co., Ltd. (Tokyo: 2432) today entered into a business and capital alliance to develop and operate new game apps for smart devices and...