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Tiffin U Deploys Virtual Student Orientation Program

By Jim Barthold

04/30/12

Tiffin University has deployed a virtual student orientation program that, starting with the school's distance learning population, will allow the Tiffin staff to "be more efficient and effective and to provide more convenience to our students," the school said.

The university partnered with technology and marketing solutions provider Hobsons to customize the program with school-specific needs and answers to provide student online orientation with 24/7 availability.

Hobsons' online system allows students to walk through customized and school- specific orientation steps for such procedures as registration, scheduling, financial services, advisors' meetings, health care, and campus familiarity.

Tiffin initially launched the online program to 52 students.

"This student demographic attends classes online, so online was the logical venue for its orientation," said Amy Wood, director of degree completion, admissions, and student services, in a prepared statement. "Hobsons provided us with a flexible retention tool that is easy to use for us and, more importantly, our students. Our staff can track participation and flag students that may require supplemental information."

The school said that the program will help staff members as well as students because it will let them provide convenience to students while delivering the "same consistent message."

The school said it's designed the program to address questions that specifically concern TU, such as attendance policy, resources, programs, and services.

Founded in 1888 in Tiffin, OH, Tiffin University is facing the challenge of successfully recruiting and retaining students who are well versed in digital transactions. The online portal, the school said, "enables Tiffin to engage with students on students' terms" and in doing so, "serve[s] as a primary driver of student retention and success" by "arming students with answers to their questions."

About the Author

Jim Barthold is a freelance technology reporter. He can be reached at [email protected].