Blog Development

I can help you create timely, technically accurate, and entertaining blog posts that get scooped by journalists and drive your brand.

High tech solutions, like enterprise software and sophisticated networking equipment, require constant buzz, explanation and education. Prospects need to understand how solutions work, and they need to get excited about “the dream.”

Blogs help you do that.

The problem is, everybody’s busy in the go-go tech economy. Most thought leaders don’t have enough time to respond to all their email, let alone blog, Twitter, and seed stories.

If done right, blogging can develop new markets by explaining previously unknown capabilities and close business by connecting with those already “in the know.”

As a technically-oriented marketing copywriter, I can help you explain your solutions while communicating compelling marketing messages via blogs. I can help open the door to meetings, demonstrate your company’s expertise, educate the market, and even drive sales.