Tuesday, May 13, 2008

Fourth Wave

In my lifetime, the orange juice container hasn't changed much. First there was the classic carton, where you'd have to fold back the flaps and then push up and out. Then they made the carton plastic and bigger. Then they took the original carton and added a circular hole in the middle of one side of the top, and put a cap on it. Those last two styles have been what we're stuck with. Until now. Finally a fourth idea has been uncovered. The same plasti-carton, only with a flip-top.