Our Approach to Innovation

The most ambitious and game-changing ideas can come from anywhere, and that’s where we look. As open innovators, we mine the labs of our partner operating companies throughout NTT, as well as our global innovation network of technology partners.

There is also no better place in the world to practically scale and commercialize those ideas into new technologies and business practices than in Silicon Valley. That’s where we are based and maintain deep working relationships with established global brands, startups, investors, and innovators.

Our access to the strategic global assets and networks of NTT

Something truly powerful can happen when people and companies work together with a goal to create something that is substantially bigger and more impactful than the simple sum of its parts. Or of what people or companies could achieve on their own, working in isolation. Because of that, we look for the best technology and market partners to partner through the R&D process, continuing through platform development, and then into the marketplace with NTT operating companies for real-world pilots, deployment and expansion.