For the largest part of my career I have been focusing on projects with the purpose of leading Marel ehf., Iceland into new markets. My job has been to serve as a trailblazer into new markets alongside serving as a project manager for large sales projects around the world. During this period I have established subsidiaries of Marel in two countries; in Canada and in Chile, and managed two others, one in Denmark and the second one in Germany. Furthermore, apart from the Antarctic, I have worked and done business in all continents.

I have broad experience in startups, management and business culture and with my MBA degree I have even further strengthened my management skills. I am an effective leader, resourceful and ambitious and I have vast experience in working independently as well as working with and managing people.

"My objective is to improve, set higher standards and create an innovative environment within the salmon industry. Implementation of the most modern process methods available today is to be achieved by careful consideration of solid combinations of “best proven practices” and newest products – in addition to concept developments within the industry. The logistic targets will aim at reducing manual labour and adapt to product flow to the ever changing product demands of the market today."