In Suck It Up, you’ll meet the pioneering scientist-entrepreneurs and the well-to-do investors, including Bill Gates, who are developing technology to capture CO2 from the air. Published as an Amazon Kindle Single, the book takes about an hour to read and costs $1.99. It’s free if you are an Amazon Prime member and you own a Kindle.

As for my claim about attaining best-seller status, it’s true, although misleading. Here’s the proof:

The “trick” here is that Amazon publishes dozens, if not hundreds, of best-seller lists. This one lists best-sellers in Environmental Economics. The truth is, sales of the book have been disappointing, perhaps because the climate issue is so far from the center of the political agenda. Fortunately, I didn’t write this book to make money. I wrote it to spread an idea that matters and to provoke conversation.

But like most authors, I’m not satisfied. I’d like more readers and more conversation. So please check out the book, tell me what you think and help spread the word. Are you listening, Planet Money or Ira Flatow?