“This book looks across the full spectrum of user experience design to discover when and how to use stories to improve our products. Whether you are a researcher, designer, analyst, or manager, you will find ideas and techniques you can put to use in your practice.” (Daniel Szuc ~ UXmatters)

“The key to designing highly usable forms is to make sure whatever widgets or methods we adopt, old or new, they are fit for their purpose. As for any task, choosing the right tools for the job—in this case, form filling—makes the job much easier. So, if you’re thinking about a novel approach to form design, make sure you keep the overarching goal of the form in mind: collecting error-free data, while placing as little burden on users as possible. If you align your choice of form widgets with this goal, you’ll design successful Web forms.” (Jessica Kerr ~ UXmatters)