YO1 Radio (YO1 Radio Limited)
Contact name: Chris Marsden
Website: www.yo1radio.co.uk
Jorvik FM and YO1 Radio will broadcast to communities in York.

More details about the reasons for the licence awards are available here.

YO1 Co-founder and presenter Chris Marsden said: “This is fantastic news and a testament to the hard work everyone at the station has put in since we went live. We’ve brought together a hugely talented team of presenters and this announcement means that many more of the York community will be able to hear them.”

The station has told RadioToday it currently has over 45,000 consumers each week (based on stream data, social media and web stats), since launching as an online station in September last year.

Carla Ballantine director at YO1 added: “It also provides a hugely extended reach for our advertisers. We’re confident that our output will provide a real alternative to what’s currently available across the region.”

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Am I missing something obvious here? With quite a number of community radio stations struggling, why try to establish two on the same patch simultaneously? If they are sensible they will niche against each other in some fashion, but surely there is a strong possibility they will simply knock each other out?