I’m a big advocate of conversational writing that’s engaging, persuasive, and fun. So that means it’s perfectly fine to fracture the occasional stuffy grammatical rule (and many times it’s preferable). On the other hand, making some grammatical errors just makes you look bad, and hurts your effectiveness. Sometimes we even misuse words simply because we hear…

The way you write your Facebook posts is the number one key to engaging with your audience. How great would it be to know that the post you just published had the best chance of maximizing clicks, likes and comments. With the latest changes in the newsfeed algorithm, more engagement means more reach. And the…

How to Keep your Facebook Page from being Hacked Are you worried about your Facebook page being hacked? You’ve seen it happen. You receive a friend request from someone you are friends with already and wonder why. Facebook has become the number one website on the internet and is used by millions of people. You also…

Facebook Marketing Tips for Non-Profit Organizations Since starting The Social Link in March of this year I have been working with small business clients helping them achieve their social media goals. But another group that needs to pay attention to marketing strategies though social channels is non-profit organizations. There are several reasons why they need…

PRESENTATIONS What is SlideShare ? SlideShare is becoming another great social media sharing network. You may not have heard of it before now but this explains what it is and how you can use it. If you want to create a presentation easily and have it shared then SlideShare will work wonders for you. It…

Wow, is all I can say right now! I had such a wonderful surprise when I arrived home and turned on my computer tonight as my newest client just took the bull by the horns and wrote his first blog. Way to go! The feelings of excitement, surprise, happiness, thrill, appreciative, thankful, grateful, and a…

As you might have read in the About Me part of my website I created The Social Link because I am passionate about how social media works. Through my delving into the cyber world and figuring out how to market my own real estate business I came to a point where I was helping others…