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Go Social Conference Comes to Spokane Spokane, WA (July 30, 2012) – Spokane’s largest social media marketing conference for businesses is coming to town. Hosted by nectarMEDIA, Go Social – Winning and Building Business Online – aims to educate, motivate and equip businesses on efficiently using social media and relationship marketing to win new and build existing revenue. “We are in the largest fundamental shift in the way consumers interact with businesses ever,” says nectarMEDIA owner Josh Wade. The all day conference is sponsored by Washington Trust Bank, Journal of Business and Red Lion Hotels and in partnership with Gonzaga […]

Google recently announced the most major transformation ever to their search algorithm and how it displays results to users. The “Search, plus your world” combines data from Google+ networks and the public internet. These changes propel Google+ into the status of major player in the social network wars for our attention. How will these changes effect search engine optimization for web sites? What does this mean from a social search strategy? These questions and more had me curious and stumped, so I turned to the person who I knew could best shine a light into the changes and their implications; Ed […]

Groupon and daily deal sites are projected to be worth over $4.2 billion by the year 2015*. There are dozens of daily deal sites, although most of them operate in generally the same way; for small business owners, these daily deals can make or break a business. Thinking of a Groupon? This $20 class can save you thousands. CLICK HERE to REGISTER. The way daily deals are structured Generally, daily deal services are structured in such a way that both the merchant and the daily deal service both make money in some way. Groupon splits the income from the daily deal half and half, […]

Facebook timeline for brands is here. Regardless of your likes, dislikes or opinions or the controversy of change, businesses who embrace the timeline and maximize its features will build more engagement…and, engagement, after all is what we’re after. The more people you are “Top of Mind” with, the better off your business and brand will be. Stay tuned at the end of the video and I’ll tell you how you can get a free resource for effectively using Facebook Timeline for brands. JOIN US FOR OUR FACEBOOK MARKETING STRATEGIES CLASS While you’re here, go like the new nectarMEDIA Facebook page. […]

Pinterest is now one of the top five drivers of referral traffic to brand / product web sites. What is all the Pinterest craze? How can proper use of Pinterest drive traffic to your web site? In short, Pinterest is a highly addictive visual sharing tool where users ‘pin’ items they like onto virtual boards. Think of it as a virtual vision board or even a visual version of your ‘favorites’ folder. The social side to Pinterest is users who follow you or your boards can share (repin) your items onto their boards, creating a viral aspect to the things […]