[Question] How to Run Ads on Instagram using your Mobile Phone(3 min read)

Hello! Welcome to the #AskNatchi show. I’m Natchi Lazarus. Today we are talking about Instagram ads. Specifically we are answering a question from a church that is just starting on Instagram ads. So they want to know how to release Instagram ads from their mobile phone. Because they just started using Instagram and they don’t have a big infrastructure. They’re just using their mobile phone to do everything.

Perfect, perfect! If you’re a church or a ministry that’s just starting out, I highly encourage you use Instagram. Start using Instagram. Instagram is that…’Insta’… so anything you shoot on a mobile you can post on Stories, you can post the newsfeed, and you can release ads. Today, I’m going to show you exactly how you can use your phone to start releasing ads on Instagram. It’s a great way to start.

There are advanced ways in which you can release ads on Instagram using ads manager, etc. But this is a great way to start. So what I’m going to show you is a good way to start if you’re just getting started on Instagram. Let’s jump right in. I’m going to pull up my phone and I’m going to show you step-by-step exactly how to release an ad on Instagram.

But before I do that, there are a few requirements. One requirement is that your Instagram ministry account has to be connected with Facebook business account, the business page, the ministry page on Facebook. So your Facebook ministry page and your Instagram ministry page need to be connected. Okay? And you also need a Facebook ad account. So all of this need to be there before we start doing this particular step that I’m going to show you. I hope you got all of that ready. If you have any questions related to that, let me know and I will answer them. But now assuming that you have all these ready, let’s get started.

So there you have it. It’s as easy as that. And this is how you get started. Or this is the way that beginners can get started with Instagram ads. But I also want to tell you the advanced way or the next step in making use of Instagram ads is by using Instagram ads on Facebook’s ads manager.

On the desktop, you go to Facebook ads manager and business manager and you do it. That is the next step. I’m not gonna talk about that now. We’ll probably do a video in the future about that. But I just wanted to quickly mention it to you, because I also want you to think about what’s next. Now that you know this basics ‘what is next?’ Kind of a thing. So I just want to quickly mention that. I hope this was useful.

Do stay connected with us because we keep sharing useful information like this for your church and ministry. And if you, or anyone else watching, have another question related to digital or social media, do let me know and I will answer it in the show. God bless you. I’ll see you next week with another answer to another question. Stay connected. Stay blessed. And stay safe. God bless you. Bye.

Author of The Connected Church. Social Media and Digital Marketing Consultant for Nonprofits, Faith-based Organisations, Churches and Ministries. You can subscribe to Natchi’s email newsletter by clicking here.