Chrysler Mulling Australian V8 Supercar Entry for 2013

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Ford and General Motors could have an all-too-familiar rival in the V8 Supercar series and despite some rumors, it won’t be from German or Japan. Hailing from the other side of the world, where they’re cross-town rivals, Chrysler is tipped as the latest possibly entry into the touring car championship.

Top Chrysler designer and CEO of the new Street and Racing Technology (SRT) brand Ralph Gilles confirmed as much recently, telling Australian outlet The Age, that, “I am extremely interested (in V8 Supercars),” though he stopped short of confirming anything.

According to Chrysler Group Australia managing director Clyde Campbell his division is in constant contact with SRT and even made some strong hints about the future, commenting that, as SRT is all about incorporating racing technology into street cars, having a strong racing presence is important.

A possible timeline for entry into the series could see Chrysler coming in at the start of next season with a new “Car of the Future” plan that would make fielding a team more affordable. Estimates peg a two car team at roughly $10 million dollars for a season. There’s a catch, however, as fielding a team takes more than just money. Current regulations mean Chrysler would have to enter the series using an existing team, meaning they’d have to woo one of the Ford or Holden groups away from their current partner.

While Chrysler putting so much effort into an Australian-market-exclusive product seems like a long shot, the series’ plans for the future include expanding the championship to a wider audience. The Australian V8 Supercar series has already visited the Middle East and is scheduled to run one race in Austin, Texas in 2013.

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