Dec 11 What is Responsive Web Design and Why Does it Matter?

It’s almost 2018, and if your website isn’t “responsive” then you might want to add that to your list of New Year’s resolutions.

Responsive web design means creating a website that transitions and functions well on any type of screen, device, or orientation to provide users with a seamless experience. This technique has become crucial as the world turns more towards mobile and other devices.

Building a responsive website is important not only because of the benefits it provides the user, but also because it’s easier on the developer and the design process.

Accessibility

First and foremost, responsive web design is meant to make the user experience easy and convenient. When a user switches between devices, like from a laptop to a phone, they will expect the website to respond to that switch and adapt to the new setting. As a user, it can be frustrating to navigate a website that has a completely different layout for each device, or doesn’t adjust to the sizing.

Responsive web design is especially important when building the mobile version of a website. Mobile traffic outranks desktop traffic and will continue to grow in the coming years, which means having a strong mobile website is more than crucial to succeed in this day and age. Because phone screens are smaller, a website needs to adjust to the size as well as have slightly different, more manageable navigation features.

Easy to Maintain

Not only is a responsive website better for the user, it makes a huge difference for the web designer as well. Without a responsive web design, designers would need to develop and design a website for each new device.

While this seems to be less of an issue now, there’s always a chance that a new type of device will come out and you’ll need to create an all new website that configures to that device’s settings. By building a flexible website that responds to different conditions, devices, and behaviors on its own you’re eliminating the need for an additional development process and you’re saving time and efforts.

Clean Design

A website that automatically adjusts to new settings has an overall cleaner look and feel to it. In a situation where you’re developing different versions of a website for each new device, the process can start to get messy and convoluted.

Building a website that cleanly transitions from one device to the next will have a more organized, aesthetically pleasing look to it, while non-responsive web design can come across as confusing and users are less likely to spend time there. To keep users and potential customers on your website, you need to provide them with a simple steps that require minimal effort and makes their entire experience worthwhile.

Need a Responsive Website? Contact Val Dudka Design Company!

At Val Dudka Design, we help businesses tell their story by designing websites that are stunning, branded and mobile-optimized. Let us give your company’s website a fresh, new look so you can continue doing what you do best. Reach out to us onlineto get started today!