Important Message

In view of the latest development on the coronavirus outbreak in Wuhan, China, and the travel advisories issued by the Ministry of Health/ Ministry of Foreign Affairs, no cover will be provided for travel to, from and through these destinations if the policy or trip is purchased after these dates: 24 January 2020, 9.30 am for Hubei Province and 28 January 2020, 11.59 pm for Mainland China. As the situation develops, cover to other areas will be subject to change.
For travel policies purchased before 24 January 2020, 9.30 am, coverage for all other benefits will remain applicable for our customers. For assistance, please contact our Customer Service at 6505 4100 (9am to 5.30pm, Mon-Fri, excluding public holidays) or email us on enquiries@promiseland.com.sg

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Why Independent Financial Advisors

As an independent financial advisory firm, we have stuck to this principle from day one so that our clients benefit fully from impartial advice and put in place the best-suited financial plans.

By being “INDEPENDENT”, we offer impartial financial advice that is in the clients’ interest instead of providing biased advice that is unduly influenced by our business partners’ sales quotas or higher commissions.

Our Logo, Vision and Mission

Drawing inspiration from the historical Promised Land, our company promotes values of a life well-lived and a legacy well treasured.
A life centred on values of family and community held together by trust.

The Organisation

Driven by ideals beyond business, our pioneers championed client’s interest by founding the first independent life insurance brokerage in Singapore in 1991. Upholding the non-negotiable principles of independence and varied choices for clients, Promiseland became the forerunner for the Independent Financial Adviser…

Founder, Chairman

Business Model

While others pay lip service to “clients interest first”, we build our business and stake our future on it.
Our business philosophy and business model and approach are all geared towards “what’s best for clients is best for us.”…

Our Beliefs

We believe clients deserve the best. We are prepared to provide not just “reasonable basis” advice but “fair and objective” advice – a world of difference for clients.
While others count the cost, for us every client counts…

Driven by ideals beyond business, our pioneers championed client’s interest by founding the first independent life insurance brokerage in Singapore in 1991.Upholding the non-negotiable principles of independence and varied choices for clients, Promiseland became the forerunner for the Independent Financial Adviser…