About This Brand

Diesel footwear stunningly fulfills the brand's dedication to "passion, individuality, and self-expression" in men's and women's shoes. New styles appear at a dazzling pace, with Diesel's range of fashions and accessories launching some 3,000 fresh designs each season across its various product lines.Italian fashion visionary Renzo Rosso founded Diesel in 1978, and the brand originally gained fame through its stylish, outstanding-value denim jeans before branching out to become a widely diverse global fashion brand. Today, still based in the northern Italian town of Molvena, the brand has grown into an international phenomenon that some folks refer to as "Diesel Planet."