I love the affordability of E.L.F products, and I use this everyday because it gives my lashes a subtle lift and length without coming off as overly fake- it looks like you just washed your face and the water stayed on your lashes!

I guess that’s the ‘wet look’ for you! Wonder if Gatsby’s hair gel works the same way? *thoughtful* Would be so much cheaper, wouldn’t it? *feels consistency of mascara* Hmmm… maybe I just hit upon some industrial trade secret!

Okay, jokes aside (I don’t want to be sued), if you are looking for something with heavy-duty lifting and curling, this mascara is not for you. In fact, I find that my lashes are less curled than before (my lashes naturally curl up at the ends)- I get longer, sweeping lashes. This would suit people who already have decent lashes, and are looking for something to brighten up their eyes without coming across as heavily made up.

This does not have very long lasting power and is not waterproof or smudgeproof, so a re-application is needed after 2-3 hours. You can also revive it with a careful swipe of water with a clean mascara wand or if you do not have one on hand, swipe your finger in an upwards movement (be very careful though). This is a trick I found out after fretting over clumping lashes- one too many re-applications will make your lashes clump.

The tube is a double-ended one, labeled ‘eyelash’ and ‘eyebrow’ on each end, but I just use both ends for my lashes. The wands are the same anyway. I really like the wands because they do a good job of separating the lashes, and there is this part at the top of the tube that gets rid of excess product so the brush won’t contain too much gel and make your lashes clump! One or two swipes of the wand should do the trick- this isn’t one of those ‘false lashes effect’ mascaras, and you want to avoid clumping.

Did I mention I really hate clumping lashes? …no? Well, I think it shows in my post.

The name is super long right? And I got kinda confused ‘cos some people call it moisturising lotion while others call it hydrating, but oh well… two names are better than one!

….actually, never mind… I think that will just confuse people.

See? Point proven.

Now on to my review!

Okay, I may be a little biased here but THIS PRODUCT IS AWESOME.

Anyway I’m the one reviewing it so I have every right to decide if it is good or not. HAH!

If you don’t think my judgement is credible you can try to find another beauty blogger who says this product is rubbish.

But let me tell you that person would probably be one in a few thousand or an insignificant proportion of the human population who use facial products (and even more insignificant when compared to the entire human population)

Gosh why am I including my GP knowledge and Statistics knowledge in this post and boring you guys teaching you guys useful things cool things that you will never need in the workforce but you can use it to impress people at dinner parties or whatever.

Results may vary, of course. My friend had to use this for a week before her pimples started diminishing but I saw results in 2-3 days. Her skin is a lot better now, thankyouverymuch, and she still uses this faithfully!

As for me, I use it twice daily- once in the morning before I go to school and once at night as a toner.

Note: In Japan they call toners ‘lotions’ so this product is basically a toner. Use it as you would in your skincare routine!

What I really like about this product is that it is moisturising (the QQ feeling as advertised!!) and that it is non-sticky and leaves no residue.

You know Hada Labo’s other lotion- the Arbutin one (see post here) turned me off because it made my face feel so sticky and gross afterwards, so I gave up using that lotion (I use it on my arms and legs now).

I use roughly twice this amount for my whole face and neck in one application ^^