Video Hosting: the Way to a Successful Internet Marketing Campaign

People use the Internet for social-networking, keeping up with current events, looking for employment, entertainment, academic research, and online shopping. The Internet has drastically evolved throughout the years, taking over traditional media like TV, radio, and print, and provides unprecedented access to information.

Statistics revealed that the number of Internet users worldwide has mushroomed to over 2 billion, or roughly a third of the world’s population. The average American spends at least 32 hours online per month, excluding work-related use. In addition, a survey by an SEO company showed that 92.86 percent of people rely on the Internet instead of the yellow pages, which is why a lot of businesses regardless of industry and size see the need to run their own website.

In our fast-changing and highly competitive economy, most businesses cannot afford not to have their own websites. Websites establish online presence, giving clients and prospects the impression that the company is versatile and dynamic to keep up with the pace of the global market. However, it is important to remember that online presence can only do so much; at the end of the day, it all boils down to the website's content.

Website contents are ideally short enough to be interesting, long enough to cover the subject, and accessible enough to entice users to fiddle their way through. Strictly speaking, texts and images, sometimes, fail to convey emotions and messages because they can only express so much. For a better shot at Internet marketing, adding videos can do the trick.

When it comes to Internet marketing, particularly Search Engine Optimization (SEO), videos are must-haves. Videos provide a dynamic experience for visitors as they can highlight promotions and provide more informative tutorials. In addition, most search engines (e.g. Google, Yahoo) now include videos as part of integrated results, thereby driving traffic directly to your site. Now that you've learned an effective SEO technique, the next thing you need is a video hosting provider.

Video hosts allow individuals to upload video clips to a website. Hosts store the video on their server, and provide the user with different codes to allow others to view the uploaded videos. Thankfully, finding a video host is now easier thanks to the Internet.

The Internet is definitely here to stay for a long time. If you’re in business, what you need is a reliable video hosting service to help promote your business. If you want to read more on video hosting, sites like webhostingart.com can provide more information.