Crafting The Dream Wedding: Priti Sidhwani

Priti Sidhwani crafts dreams. Brought alive through Priti’s company DreamzKraft,
every kind of theme is made possible with one symbolic wave of her magic wand. Her
creativity weaves extravagantly themed weddings, from Royal wedding themes to Moulin
Rouge, Devdas or Umrao Jaan, whatever her clients dream of for the most momentous
day of their life, Priti and her wonderful creative and production team, make it
come true. No wish is too big and no demand too wild for the wedding planner par
excellence, who’s already worked on some of the biggest weddings - from Lara Dutta’s
Victorian wedding to recreating Venice for a Surat based businessman.

A boutique wedding styling company that specializes in chic, elegant and innovative
themes, decors and sets for weddings, DreamzKraft is the brainchild of Sundeep and
Priti Sidhwani, who have revolutionized the very manner in which weddings are styled
in India. .

Having dabbled in candle and chocolate making and later garments, Priti
joined DreamzKraft, with a versatile range of creative experience. As she came on
board, Priti took the challenge of styling weddings. At the same time, the company
went on to do the art direction for Don and production designs for films like Rock
On, Delhi Belly, Game and We Are Family. With her own unmatched stamp, her work
was catapulted into success, becoming a name much in demand in the wedding industry.
It came as no surprise when her husband eventually handed the reins of the company
over to her, while overseeing the company’s overall growth. Priti, along with creative
head Anway P Bhoite, focuses primarily on creating unique, vow inducing décor concepts,
“We’ve tried to think out of the box and have fun while doing so. We hope to continue
in the same vein. Even more novel concepts and grander affairs is our objective
for the future. We’re growing rapidly as a company and we’re proud of it!” says
Priti.

Meticulous detail and work to make each event exactly how the couple imagined it,
epitomizes the mantra of DreamzKraft.

For the glitzy Bollywood wedding of Lara and Mahesh
Bhupati, the team decorated an 80 by 80 feet installed tent
for the main ceremony, using sparkling crystals, ribbons
and paper lanterns with delicate floral arrangements
from pink flowers handpicked by the bride, to create
an enchanted ceiling. On the other side of the design
spectrum was the Bollywood Kitsch theme, where
amongst filmy décor, drama was the order of the night
with psychedelic lighting, posters of films, a dialogue
wall covered in B’wood dialogues, cutouts of apsaraas
in lotuses and lots of tequila in country liquor bottles.
The star of the night, other than the couple, was an auto
rickshaw decorated with generous amounts of kitsch.

From massive two-story lotus-themed backdrop for the
stage and a reception stage with a ceiling made from 17,000
meters of dangling organza ribbons in strips from a truss,
to a Venetian Gothic theme with quaint cobblestones,
complete with serenading musicians in specially-made
gondolas, Dreamz Krafts mastery over sets and themes is
unmatchable.