Monday, 28 September 2009

'find us' - Ancestry.co.uk advert

he advert which was first aired on the 14th September is built around a ‘then and now’ scenario depicting people in period dress waiting in modern day settings to be found by their living decedents, The ad is sombre and thought provoking, its does well in capturing the imagination of the viewers and is designed to combine the old and the new to make you think about establishing a link with the past. The only fault that I can find with it, is the music is quite overpowering and at times drowns at the words of the speakers, but overall the haunting images from the past are very effective.