RACE WEEK for the Armor All Bathurst 12 Hour Event has begun
with excitement building ahead of the three-day Event to be
held on the famous Mount Panorama Circuit in Bathurst this
weekend.

Race fans have several ways of keeping in touch with the
Event that not only features the return of GT cars to
Endurance Racing at Bathurst, but a support cast of five
categories and over 230 cars with something catering for
everyone.

Event Tickets start at $50 for a three-day General Admission
pass, and $60 for a grandstand seat, with tickets availabe
for sale at the Gate.

The 2011 Event will also feature record levels of broadcast
exposure thanks to the return of live internet streaming,
plus a three-hour post-produced show to be aired on ONE HD.

The ONE HD show will be helmed by experienced Motorsport
commentator Greg Rust, with special insight into the
drivers' seat from the network's Formula One and
MotoGP expert Craig Baird - who will share a Porsche 911 GT3
R with Tony and Clark Quinn in the race proper.

The three hour program will be broadcast on ONE HD in
primetime, on Saturday 19 February at 7:30PM.

International coverage will be beamed to a potential audience
of millions with the highlights package set to air on Sky
Sports New Zealand, Motors TV in Europe and via Motorsport
program 'Racemax', to be shown on Sky Sports UK
and Fox Sports in the United States.

The combined broadcast package ensures the Event can reach a
potential audience of more than 30 million homes around the
world.

The internet will play a larger role this year with the
popular live streaming package set to return, bigger and
better than ever.

Available through the Armor All Bathurst 12 Hour Event
website, www.bathurst12hour.com.au, the live broadcast will
this year feature more interactivity with the audience via
social networking sites Facebook and Twitter.

Fans will be able to log on and ask questions of the
experienced broadcast team that includes 1503 2BS presenter
and Event anchor Phil Cole, expert pit reporter Grant Boyden
and race commentator Richard Craill. A host of expert
commentators, drivers and industry identities will also take
their turn in the commentary box throughout the weekend
allowing fans to interact with the people actually competing
in, and running the Event.

The website will also feature Live timing throughout the
race, giving fans every possible way to keep track of their
favourite car or driver combination.

The Armor All Bathurst 12 Hour is one of the major Events
held at the famous Mount Panorama circuit each year and is
estimated to turn over $10 million in the local Bathurst
economy when flow-on effects are taken into account.

The race has this year again attracted major corporate
support from major sponsor Armor All, and is supported by
Events New South Wales and the State Government.

GT vehicles will join with production cars for the first time
in 2011, with entries secured from Audi, BMW, Corvette,
Ferrari, Ford, Holden, Lotus, Mitsubishi, Mosler, Nissan,
Porsche and Subaru.

Historic Group N Touring Cars, Group C & A Historic Touring
Cars, Improved Production, HQ Holden's and Formula Vee
will feature throughout Friday and Saturday's action,
ensuring a racing program that caters to nearly every type of
Australian Motorsport fan.

More information about the 2011 Armor All Bathurst 12 Hour
can be found on the Event's new website;
www.bathurst12hour.com.au

ENDS

MEDIA GUIDE

The Media Guide for the 2011 Armor All Bathurst 12 Hour is
available for download here (Adobe PDF reader required)

SOCIAL NETWORKING

You can follow the ArmorAll Bathurst 12 Hour on Twitter here.
Our active Facebook group and community can be found by
clicking here.

ENTRY LIST: 2011 ARMOR ALL BATHURST 12 HOUR

For a complete list of entered vechles set to compete in the
2011 Armor All Bathurst 12 Hour, please click here -
http://www.bathurst12hour.com.au/competitor-info/2011-entry-list/