A local food manufacturer, Rome produces prepared salads, sauces, soups and prepared foods that are served in restaurants and offered in packagedform in food retailers.

Introducing the
Rome Gourmet Brand

With high impact photography and an upscale,
sophisticated design, Rome Gourmet's packaging
communicates richness of flavor and high quality
to consumers.

Talking to the Trade

As a new brand, every piece of communication
plays a role, including product literature that
reinforces Rome's quality positioning.

The Signature Product Line

Rome's business was established with a scungilli salad
that became the standard in the local market area. New
retail packaging features a clear container that shows off
product quality with wrap-around labeling that is color-coded
to differentiate salad varieties.

Take it to the Floor

The brand look makes an impact at trade
shows with well-designed banner stands.

Communicating Online

An informative web site developed for consumers and
seafood buyers tell the Rome story with compelling copy
and striking imagery.