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Study: Connected TVs Will Rule By 2017

A new study released by eMarketer Inc., and as reported by LightReading, predicts that by 2017 54% of Americans will use a connected TV at least once a month. But while Smart TVs continue to flood the market, the eMarketer study predicts that most of those TVs will connect through a third-party device, such as a Roku, Chromecast, or video game console.