video views

Facebook video is growing at a staggering rate, and this represents both an opportunity and a threat to digital marketers that aren't publishing videos to Facebook directly. We spoke to online video expert Mark Robertson who shared some up-to-date insights, and best practices around getting the most out of your Facebook video marketing strategy.

According to the latest online video ranking leaderboards from Tubular, BuzzFeed, UNILAD, The LAD BIble, and The Daily Mail were some of the top video creators across the big social video platforms in October 2016.

UNILAD, The Lad Bible, BuzzFeed Tasty, NowThisNews and The Daily Mail, were some of the most-watched publishers on Facebook for video content in October 2016. Take a look at the brand new Tubular Leaderboard for top Facebook creators for more information.

It's that time of year again when many of the biggest brands in retail are launching their Christmas video campaigns. We take a look at how UK retailer John Lewis has captured the hearts and minds of consumers (with #BusterTheBoxer), and how other brands can squeeze the most out of their holiday ads.

Jukin Media is home to some of the most famous viral clips on the Internet, and if you have ever searched for fail videos or cute animal clips, the chances are you have landed on a channel owned by the company. We spoke to its Head of Programming and Publishing about his role, and the 1.6 billion video views created by its owned properties each month.

Over the past decade, video measurement has gotten much more robust – and a lot more complex. We take a look at the online video metrics that really matter, particularly for media companies, video publishers, and video content creators.

Choosing the right strategy for your video marketing campaigns is more critical than ever. But what are the key trends to follow, and what is the role of media companies in the new video ecosystem? Join Tubular for our free webinar that promises to bring you right up to date with the latest insights, trends, and new data.

While linear broadcast ratings were down for the 2016 VMA's, digital video views and engagements saw significant increases - especially on Instagram. In fact, total video engagements increased 58% on Instagram for VMA videos vs. last year!

When it comes to online video views, gaming is one of the most popular topics ever. Such is the popularity of user-generated content, all of the top 10 gaming franchises earn the majority of their views via Influencers, not via official branded videos.

Twitter has announced a new monetization feature for video publishers, but what do creators, and advertisers, need to know about the initiative? We bring you five huge insights into getting the most out of video on Twitter.

The 2016 Rio Olympics are over and we know who won: NBC’s multi-platform coverage of the games. What lessons can brands, agencies, publishers, and video marketers learn about the type Olympics video content that got the most views?

It's only been a few weeks since the Pokémon Go app was released around the world, but in that time Pokémon Go related content has generated nearly 50% more cross-platform video views than Minecraft uploads.

Chevrolet has overtaken Nissan to become the most-watched automotive brand, generating nearly 104M video views in June 2016. We take a look at the video properties that are driving success for Chevrolet as part of its multi-platform video strategy.

L'Oreal is the most-watched beauty brand, generating nearly 90M video views in June 2016. With over 60 different online video properties, we take a look at how L'Oreal is reaching out to consumers across the world.