The woman I thought was worth the wrath of my Dad didn’t live up to billing (neither did I).We eventually got married and divorced.

My brother ended up living in Switzerland.

My best friend Hank died by running into a tree after leaving a bar 3 sheets to the wind.

By the time Hank died I was on my second wife.

I took my mistress to the funeral.

On the saddest moment of my life Hank’s mother pulled me to the side after the funeral and (after giving the chick I bought with me a cutting glance) lamented the fact that her son and I were “creatures of now.”

I didn’t get what she meant till after my second divorce (which is also like a death,btw!)

Most people, especially in this industry, are Creatures of Now:

What’s the latest trend? What’s such and such company is doing? Does it have any traction?

I spend time these days working with small start ups and talking to people about their businesses. One of the things I’ve noticed is that most don’t have a strategy.

Oh, they think they do!

But getting a huge audience and slapping ads on webpages is not a strategy.