About the event

Overview

In just one day, learn about the future of digital marketing from those leading the way. Get inside the minds of expert practitioners and leading thinkers to find out what needs to be in your development plans if you're to be amongst the best.

Questions our speakers and panellists will be addressing:

Multichannel marketing — will digital plateau out? How will online and offline work together best (or not)?

Consumer behaviour — what are the key trends and developments that they think will happen and will be significant for digital marketers (not necessarily the same as the hype we read)?

Google, search, aggregators... — will they continue to grow? What will their role be in the future?

Social networking, social commerce — overhyped? Can it really be harnessed, and how?

Mobile, IPTV.. — when, and in what way, will they get important?

Above all.. — what do they think is most interesting, important and exciting going forwards? What do we need to get there?