Landing Page Optimization

Don’t let your visitors bounce off without converting. Optimize landing page to get most out of the visitors landing on your website.

Landing Pages of a website can Make or Break a deal for the overall revenue generated on the website. Landing pages majorly govern visitor’s first impression of the website, and hence are highly crucial from sales perspective.

Landing page needs to answer the following question for the user. “WIFM – What’s In it For Me”

Headline/Copy, Call To Action (CTA), Hero Image, Trust Badges etc. need to be combined and presented in a manner which should persuade the user to take the next step/action.

GENERATE 15% MORE REVENUE IN NEXT 90 DAYS

What is a Conversion Audit?

Ever wondered how visitors are behaving on your website and why they are not converting?

Conversion Audit is similar to Website Review, but more detailed. To efficiently strategize a CRO plan for your website, Experts at OptiPhoenix review each and every detail about your website.

There are two main aspects of the Conversion Audit. Analysing things which are visible to naked eye such as, how website operates, business needs, current Conversion Rate, and how visitors interact with the website.

Secondly, there is Heuristic Analysis, which we deduce from the raw data available in GA and other analytics tools. Comprehending the data and interpreting it successfully is the key aspect of Conversion Audit. Our Experts have tons of experience in finding the friction faced by the visitors on the website and highlighting the key areas of the website which are responsible for your loss in revenue, online.

UNDERSTAND HOW VISITORS BEHAVE ON YOUR WEBSITE & WHERE YOU ARE LOSING MONEY

Mobile Optimization

Despite having similar number of visitors on Desktop and Mobile, even wondered why Conversion Rate for mobile is 1/3rd or less than that of Desktop?

Smartphones have drastically changed how online world operates. Nowadays, more and more people are using smartphones to be online, as it is easy to access and readily available all the time.

Are you cashing in on the fact that soon you will have more visitors from Mobile on your website, compared to Desktops and Laptops. Are you ready to make more money online?

Your Mobile website needs to be optimized to ensure that users have a smooth and easy interaction on your website and are easily able to perform the actions that you want them to take, hence generating more revenue for you.

GENERATE 20% MORE REVENUE IN NEXT 90 DAYS

A/B Test Setup

Don’t have enough resources to test out your ideas. Let us help you create those test for you.

A/B testing is one of the key aspects of CRO. We offer test creation services for all testing tools out there in the market. If you have loads of ideas to test but do not have the bandwidth or expertise to create the tests, we can help you.

Experts at OptiPhoenix are fluent in creating different kind of tests such as A/B Test, Split URL, Multivariate, Personalization test etc. on various A/B testing tools available in market.

GET YOUR IDEAS CODED INTO A/B TEST CAMPAIGN

WHAT IS conversion focused redesign

Pretty looking designs do not always provide more revenue.
Get conversion focused designs developed by data driven approach.

If you are planning to redesign your website, get a Conversion Focused Redesign to Increase Conversion Rate and Increase Revenue. These redesigns include not only change of theme or color of the website, but also focus to decrease the friction on the website and provide a smooth and intuitive experience to the users.

The data collected and analyzed from differnet sources (Qualitative and Quantitative data) for your website helps in deducing the friction areas and redesigns are focused to remove those frictions from the website.