Happy Movember from MOmarketed

Greetings, MoBros and MoSistas! Forget about November… it’s all about Movember.

Contrary to what most people think, Movember is more than just a silly excuse to grow facial hair:

“During November each year, Movember is responsible for the sprouting of moustaches on thousands of men’s faces, in the US and around the world. With their Mo’s, these men raise vital awareness and funds for men’s health issues, specifically prostate and testicular cancer initiatives.”

In other words, it’s a great month to raise awareness for men’s health and to have fun while doing so. The growing popularity of Movember wouldn’t be possible without sharing via social media. Check out these stats from last year by Radian 6:

– Terms that increased in November include: “getting checked”, “make an appointment” and “see a doctor”
– Mentions of “MoBros” on social media = nearly 18,000
– Mentions of prostate cancer has increased month to month since August

It’s expected that 1.6 million men will raise over $120 million this Movember. While traditional social networks are great for spreading the word about worthy causes, this article on TechCruch also explores the world of social networking for collaborative research. How great is it for scientists and researchers to share their findings and work on a more sophisticated social networking? Now this is a step in the right direction that we can all get behind.

Make sure to check out our team page:http://us.movember.com/team/659789 and share your progress with us if you’re partaking in Movember this year. In the words of our comrades: Let the mustache madness begin!