Do you know you
can multiply the response of all
your ads by using a
certain (rather crude) swear
word?

If you use an
order form, do you know you can add as much as 30% (or more) response with
a simple graphic in your word
processor’s “clip art” gallery?

If you use
email, do you know there’s a way to use some of the tactics created by
spammers and other “e-criminals” so people are
actually happy to
hear from you -- and even anxious to
read your offers?

These are just a
few of hundreds
of intriguing (and sometimes downright bizarre) copywriting tricks of
the trade I learned during a phone call with one of the direct
marketing world's sharpest (and most secretive) copywriters.

I'll tell you more about this man's
secrets (and how to use them in your own ads) in a second.

But first you
should know that, while this man is
not a “name” copywriter, he's easily one of the best copywriters in the
world.

He’s actually so
good at
writing ads guys like Gary
Bencivenga (billed “the greatest living copywriter”) and Marty Edelston
(founder of one of the biggest direct mail houses in the world)…

Send Him “Fan Mail” About His Sales
Letters!

No joke.
His stuff is that
good.
In fact, world-class marketing genius Dan
Kennedy has been using samples of this man’s work for years in
his teachings and seminars -- including
in
his best-selling copywriting book, “The Ultimate Sales Letter.”
And when Agora
Publishing (another direct mail giant) needed someone to teach
the
first (and most important)
lesson of their advanced copywriting
course…the first two people
they called were the legendary Jay
Abraham…and
this man I talked with.
Plus, his own
ads often run for several years straight -- even against
the best copywriters in the world. He has one
letter running now set to rake in at least ten million dollars
($1,000 per word) before it runs its
course.
Anyway, here's
the point:
Even though he's
not a name copywriter…and even though he doesn't offer copywriting
services…this man is one of the “best of the
best.”
And when I got
him on the phone he dropped one fascinating
copywriting
secret after another -- tens of
thousands of dollars worth of advice -- as casually as if he was
chatting about the weather.
For example:

He
told me about an incredibly powerful
selling secret (often used by top car
salesmen) that almostforces
people to believe everything you say in your ads -- even if your copy is weak, your
claims
are outrageous and you have no testimonials or other "proof" elements.
He told me how a
lot of copywriters are crippling
their income by subscribing to the National
Enquirer, Cosmo, and some of the other publications the "gurus" insist
you
read.
He told me
why an ordinary golf course
is one of the best places in the world to create your sales letter
headlines.
And check this out:
He also shared some of the secrets he
learned while
interviewing and talking with copywriting
legend Gary
Bencivenga.
Such as why it's
actually a mistake to
spend a lot of money on copywriting books, tapes
and seminars…The single best copywriting book ever written
(that isn't even a book about “copywriting”)…And a secret way of
writing copy that...

Makes
PeopleAfraid To Toss Out,
Delete Or Even Ignore Your Ads!

By the way, I
took notes like a madman
during this.
And if you want to know what some of these
secrets are and how they work -- simply fill in your name and email
address below and I'll happily send them to you:

But here's the
thing:
As incredible as all these tactics are…they're small
potatoes compared to the million-dollar secret (he calls the "secret
sauce” of
copywriting) he revealed at the end of our call.
A secret
he's used for the past 12 years
to demolish
his competition in one of the most over-heated markets in the
world.
In fact, this tactic is so powerful (and simple) you can use it to
create money-making ads on your very first try...

Even If You Break Every
Copywriting
"Rule" Ever Invented.

Sounds almost impossible, doesn’t it?
I know, but it's
a
fact.
And this man I
talked with has personally seen
people (who knew nothing
about
marketing and copywriting) create wildly successful ads from scratch using this one,
almost laughably
easy secret.

Anyway, I'll
tell you more about these incredible copywriting tactics in a
minute.
But first, I
want to tell you exactly who this "secret"
copywriter is.
His name is Ken
McCarthy.
And even though
he's mostly known for being a master Internet marketer and pioneer…he's
also one of the best copywriters
in the world.
And while I
can't cover everything I learned from Ken in this letter, I can tell
you how to get your hands on all the secrets above -- plus hundreds more I
haven't told you about -- at no risk to you...

And Even Free If You
Choose!

Here's how:
Last year Ken
taught a small group of his friends, students and clients all his copywriting
secrets in a closed-door conference in Miami, and taped it.
And besides the people who attended…almost nobody knows these CD's
exist.
Yet, they
reveal the hundreds
of almost unbelievably effective copywriting
tactics Ken has kept to himself for over 30 years.
Secrets he
learned while corresponding with the legendary copywriter Eugene Schwartz.
While rubbing shoulders with the
world's highest-paid copywriters (like Gary
Bencivenga and Dan
Kennedy). While studying advanced psychology and neuro-science
at
Princeton University. And while selling in the most competitive industries
in the world -- like Wall Street,
Hollywood and the "cut throat" music business.

And you know
what?
No matter how
hard you search…no matter how many “gurus” you study…you can't
find many of these secrets anywhere else.
Why?
Because until
now…

These Secrets Have
Been In Ken's Head!

It sounds strange, but it's true.
Heck, even Ken's
girlfriend Bettina -- who has been his business partner for over 15
years, and sees him working all the time --
didn't fully understand how Ken writes his copy until this
seminar. Here
are just a
few of the little-known secrets you'll find on
these CD's:

A secret way (almost
nobody uses) to legally and
ethically make “magic pill” claims in your ads!

How to use
an ordinary water cooler to “pre-test” the response-power of your
headlines.

Two proven “cures” for
writers block.
(The first one is simply doing a lot of research. The second one is
much easier…and can be found at your corner grocery store.)

The amazing
“wealth attraction”
secret of two ex-communist military-trained killers! (This is THE big
secret behind Ken's multi-million dollar “System Seminar”
business.
And it works even if you have no clue how to market, sell or advertise.)

How to get people to instantly
stop and read your email pitches -- even if you have a weak
subject line!

How to get binders
full of glowing customer testimonials without resorting to
“shameless bribes” or begging.

Why personalizing your
emails with
your prospect's name can hurt your response. (And the faster and easier
thing you can do instead.)

How to stick
out like a sore thumb in even the most hyper-competitive and
over-saturated markets!

The exact place to put
your order link in an email to get the hottest, most qualified
prospects to respond.

How to use a
journalist's “hidden guilt” (every reporter has) to get your product
raved about in the mass media.

The incredible joint
venture secret Ken used to quickly build a million-dollar
business…without even selling
anything!

Speaking of
joint ventures:
Ken was the first person ever to interview Gary
Bencivenga (the world's greatest living copywriter), and he routinely
deals with the biggest names in
business and marketing.
How does he do
it?
It’s
simple:
He has
discovered a simple way to...

Meet
And Joint Venture With AnyoneIn The World.

And
I really do mean anyone.
In fact, Ken
watched his
cousin use this secret to do business with the Queen of
England.
Plus, it's so
simple it works for almost anyone
who uses
it.No special
contacts, friends in high places
or “million dollar rolodex” necessary.
And guess
what? Ken's probably the only
copywriter in the world who knows how to do
this. And, before this seminar, he never revealed this
secret to
anyone else -- not even his closest friends.

How to use simple cartoons to
explode your sales…no matter what you
sell or who you sell
to. (For example, you'd be amazed at how
easily a
picture of a phone operator with her headset on can jack up your
response!)

Why starting
the name of your business with the letter "A" can
sometimes drive your sales through the roof...even if you do nothing
but wait for the phone to ring!

An
enormously profitable sales tactic (discovered in a popular William
Shakespeare play) that makes your customers willing to move heaven and
earth to order your product…

Even
If They Didn't Originally
Want It!

Sound impossible?
I know.
But this is 100% real.
And
if you're not
using this simple secret in your
ads…then you're leaving a
TON
of money on the table.

How to use your accountant to
dramatically increase your sales without paying a penny for his “help.”

How to “nurture” your customer list without
sending them even one letter or email.

How to use
your local telephone company to double the power and
urgency of your deadlines!

A secret way to use your prospects' natural
bad memory to boost the response and sales of your ads.

How to get your competition to help you
sell your products and services...without them even knowing about it!

An ordinary
punctuation mark that’s killing
your response right now…whether you realize it or not.

How to use your “mission statement” to
increase your sales…even if nobody reads it!

How to
eliminate prostate problems without taking off your pants? (This
has nothing to do with copywriting…but millions of guys have this
problem, and it's discussed in this seminar.)

An old (but still effective) way to sell
your products and services in your ads with just one word!

An exclusive
look at a simple copywriting skill so powerful that, when you learn it…

You'll Never Worry
About Writing Copy
Again!

This secret is
almost 100 years old now.

Ken picked it up
while corresponding with the
legendary copywriter Eugene Schwartz.

Most copywriters (even those who charge a small fortune to write
a single ad) don't really understand it. And the few that do
almost never
explain exactly how it's done.

How to
quickly test multiple different versions of your Internet sales letter
without spending a lot of money or even needing to be "computer
literate."

How to get your prospects to order RIGHTNOW...without using phony
"must order by midnight" deadlines or other foolish gimmicks that turn
people off!

Little-known
order form secrets that can as much as double your response in the next
five
minutes!

The ingenious selling tactic John Wayne used
to become one of the most famous movie stars in history. (Ken paid for
his house -- with cash
-- using this one secret alone!)

A simple way
of knowing exactly
which names on your email list will respond to a direct mail offer!

How to make your strongest claims even more
powerful...by toning them down.

The
incredible copywriting secret found in the Holy Bible that helped one
famous copywriter sell hundredsofmillions of dollars of
books by mail order.

The “TV Guide” secret (used by Hollywood
moguls and Wall Street money wizards) that lets you accurately guess
the profit potential of your ideas before spending any time and money
on them.

How to use
boiling anger to sell dull products and services!

How to use music to get new business
in your door…no matter what you sell.

An extremely
powerful way (used by 7-Up and Apple Computers) to get people to revolt from your competition -- and
flock to you, your business and your products!

How to use direct mail to dramatically beef up
the response of your email promotions...without even mailing any
letters!

There's
more. A lot
more.
Including:

How to use an
annoying FTC law to your advantage and make even more
sales…How
to make your product automatically go “viral”…A
secret way to sell your products so you have almost zero
refunds…And a simple, “fool proof” method (recently discovered by
a Harvard psychologist) of instantly
knowing which teacher, "guru",
client, or joint venture partner…

Intends To Screw You Over!

You won't find this secret anywhere else.
And yet, it can easily save
you tens of thousands of
dollars and put your mind completely at ease when doing joint ventures
and other business deals -- even if done purely by phone or email.
Anyway, here's the bottom line: These
are the tactics Ken uses to routinely out-write, out-market and
out-sell the best copywriters in the game.
There are secrets
in this course you can't learn anywhere else without
writing for
decades and reading and absorbing the wisdom of hundreds (if not thousands) of books on
selling, copywriting, psychology and even neurology.
When you write
copy "Ken's way", you can implant
buying urges directly in your
customers' minds. Wrap their identities around your
business
and name. And turn them into lifetime
customers that come to you
over and over again -- happily giving you their money for yearsin
the
future!
Quite frankly,
many of these selling and persuasion techniques are so
powerful…

They're
Sometimes Used By Cults!

But they're like
fire.

They can be used
for good or
evil.
And when used ethically
for
your products and services (which Ken also shows you how
to do)…you'll be unstoppable.
And don't
worry.
Even though
these
secrets are incredibly powerful and almost unbelievably effective, they
are still easy to follow and simple to use.
In fact, many of
these secrets are so simple (and so instant) people were
using the hotel's Wi-Fi Internet connection to make “real time” changes
to their website copy during the seminar breaks!
That's how fast,
simple and immediatelyprofitable
Ken
makes writing copy.And when you learn his secrets you'll create
money-making ads almost at will
-- without struggling with
writer's
block, without relying on swipe files and formulas, and without even
needing
to be a good "writer."So
what do these
CD's cost?
The people who were allowed to attend this seminar paid $2,995.00 for a
seat -- plus food, lodging and airfare. And when Ken first decided to
offer these CD's outside his private list and clients, he wanted to
charge $1,700 or more.

But for now (and this price will go up) you can
get the entire 3-day seminar on 13 audio CD's and a printed study guide
for three payments of $435 plus shipping and handling or one payment of
$1,295 plus shipping and handling.
Plus, Ken has also decided to give you a generous…

60-Day Guarantee.

Here's what that
means:
You have 30
days to use these copywriting tactics in
your ads and sales letters.
If you aren't 100% happy and
satisfied during those 60 days for any reason...Ken will buy
the course back from
you.

No hassles
and no questions
asked.

Which
means you
can basically use
everything free,
if
you choose.
But you have to hurry.
Ken has already raised the price once, and is planning to do so again
soon.
This is not some
cheap copywriting "gimmick" to get you to order right away,
either.

Ken is
well-respected in the direct marketing business and routinely raises his prices
on his products and services as demand rises.

Plus, he is also talking about removing some of the more
"controversial" tactics he doesn't want a lot of people
outside his private list using.
So the only
way to make sure you
get this raw and "uncut" information is to act now.

Call 1-845-757-5037 and leave a detailed
message saying you want Ken McCarthy's "Advanced
Copywriting For Serious Info-Marketers" course, with the
following information:

1.) Your full name

2.) Your address (shipping and billing, if they are different)

3.) Your credit card number and type (i.e. Visa, Mastercard, etc)

4.) The security code on your credit card (the three numbers on the
back)

5.) Your credit card expiration date

6.) Your phone number (in case there is a question processing your
card.)

7.) Whether you want to make three payments of $665 or one payment of
$1995.

Remember, you
are covered by a 60-day guarantee.

That takes all
the pressure off you, and lets you use the course free, if you choose.

Sincerely,

Ben Settle

P.S.
One more thing: A few years
ago Dan Kennedy noticed many of the highest-pulling ads ever created
use the exact same “clicks of the dial” --
special
phrases, ideas, offers and themes that can super-charge any ad
(no matter how “plain Jane”) with an incredible amount
of power and “sell.”When Ken used a few of these "clicks" in his own
ads his
response soared
through the roof. He actually made so much money using these
clicks…he paid someone to
study hundreds of million-dollar ads and dig out
every
single click ever invented. Turns out there are 26 of them. And they're all contained in
a
secret list…

Now Worth A Fortune To The Few Who Possess It!

In
fact, Ken has been offered thousands
of dollars on the spot just to get a look at it. And as insane as it sounds, Ken is giving this list
away free with his
copywriting course. But you
must order right now
to get it. This offer really could vanish
tomorrow. Maybe even tonight.
So hurry. Click
here to
order now.

What
Copywriting Pros And Marketing Masters Are Saying About Ken McCarthy
And His Advanced Copywriting Secrets:

The
testimonials below are exceptional results and are not intended to
represent or guarantee that
anyone will achieve the same or similar results.

“Some
Of The Best Copy I've Ever Seen”

“I have to tell you,
as one copywriter to another, that the copy you've
been turning out for The System is some of the best I've ever
seen. It triggers great desire, with just the right mix of
benefits and explanation of the 'how to' behind them.” - Gary
Bencivenga,
Universally
acknowledged as the world's greatest living direct response copywriter

“Included
Examples Of His Ad Writing InMy Books And
Courses”

"I've been so
impressed with Ken's mastery of marketing that I've
included examples of his ad writing in my books and courses."- Dan
Kennedy, world famous
marketing teacher, copywriter and speaker

“Inspiring
And Informative”

“Having bought and
read just about everything under the sun on
copywriting (and having contributed a few pages to the glut myself),
it's not often I come across something on the subject I find as
inspiring and informative as your writing.”- David Deutsch, world-class
freelance copywriter with million dollar controls for Boardroom,
Phillips Publishing, Rodale and other major league mailers

“Entrepreneurs Are
Missing The Right Copywriting
Approach Because They Don't Know This Exists”

"There's no doubt
that a lot
of entrepreneurs are missing the
copywriting approach that would work best simply because they don't
know (your course) exists." - Perry
Marshall, Google AdWords Expert And Master Copywriter

“Now
Some Of The Biggest Name Marketers On
The
Internet Want To Know What
My
Secret Is”

“After using the
ideas and tactics from your copywriting seminar I
became a top affiliate for a major product launch (with a list size of
only 1300, while other affiliates had lists ten times the size), and
now some of the
biggest name
marketers on the Internet want to
interview me and see what my "secret" is - Brian T. Edmondson

“I Feel Privileged To Be One Of The First
To Hear Of This”

Ken, without
question, your new method of copywriting is the most
significant advancement in sales copy training in the last decade...bar
none! I
feel so privileged to
be one of the first to hear of this - and
urge serious marketers to sign-up to your next seminar - they'll be
richly rewarded.” -Geoff Carter

“Like
Nothing Else Out There”

“I wanted to say how
much I enjoyed your copywriting course. The
content really was like nothing else out there on the subject of
copywriting. Your methods make a
more than welcome change to the
ever-present hyperbole ridden stuff that pervades much of the Internet
today. Thanks again, I know your way is the future for
copywriting."
-Duncan MacIntyre

“My Mind Is Way More Relaxed Now
When I Write Copy”

“Ken, since attending
your copywriting seminar sales from my
copy have
shot through the roof.
Even better: My mind is way more
relaxed
now when I write copy -- which is worth even more than the money to
me.” - Plato Rosinke

“Nothing
Even Comes Close”

"I have spent
thousands of dollars and countless hours learning
'copywriting' from people like (names
removed), and nothing even comes
close to what I have learned in just the first 4 CD's of Ken's course."
- Dr. Jamie Fettig, ND

“My
Sales Conversion Instantly Doubled”

"I implemented just
one of Ken's suggestions in my copy and my sales
conversion INSTANTLY DOUBLED from 1.9% to 3.8% in a
split-test.
And that was only the first of his ideas I tested." -Matt Clarkson, UK

"Puts The Other
[Copywriting Courses] To Shame

"I have quite a few
courses on copy - and your course puts
the others to shame. I've lost count of how many
times I've listened to the CD's and each time I pick up something new."
-
Rogerio Jorge Caridade, UK.

"Absolutely One Of The Best"

"I have been reading Ken's writings for about two years. Compared to
others in the copywriting field I think he is absolutely one of the
best." - Raymond Atkins

"In A Class
Of His Own"

"I've attended a
couple of Ken's System seminars...and I have to say he's in a class of
his own. Not only that, he's a world-class copywriter. I truly enjoy
reading ALL his emails and promotions." - Tony Ostian,
professional copywriter

“Added
The Most Value Of Any Speaker”

"My husband Tom and I
are on the Gene Schwartz calls. So far,
you've added the most value of any speaker, by a factor of 10!" -
Pam Dodd, Professional writer (Note: Copywriting
masters Jay Abraham and Bob Bly were on the
call, too)

“Hands
On Tuition”

“I have used other
copywriting teaching materials in the past (books,
courses, audio programs) but I have never had the 'hands on' tuition
that Ken McCarthy provides at his seminars.” - Bernard Howes, UK

"Surpassed
Our Original Goal Of $100,000"

"I wrote to Ken to
ask for advice on how to raise money for an
orphanage on the verge of closing its doors due to a financial
crisis. A few days later, a letter arrived from him. We
mailed his letter without changing a word and within a few days
surpassed our original goal of $100,000." - Deborah Solomon,
Fundraising consultant to The Pikler/Loczy Fund USA

“I
No Longer Get Writer's Block”

“I attended Ken's
copywriting seminar almost a year ago, and I can say
without hesitation that it was a more profound and useful workshop than
any other I've ever attended. Copywriting is no
longer the
'hit-or-miss' task it was before and I no longer get writer's block.”
-
Howie Jacobson, PhD, NC

"I buy just about
every book and course on
copywriting I can find. In fact, I've still got a few copywriting
courses in my 'to be read' stack. But when Ken McCarthy's copywriting
course arrived, I tore right into it. There were a whole bunch of
'gems' I had never learned from anyone. Many of the lessons were
priceless. I wish I would have known some of this stuff years
ago. It would have saved me a lot of wasted time and money." -Dan
Gallapoo, www.dobermandan.com

"Cuts Like A Laser Through
The Copywriting
Hype And Mumbo Jumbo"

"Your course cuts
like a laser through the
copywriting hype and mumbo jumbo that fogs the Internet. What I find
most remarkable is the way you draw together all these disparate
ideas-- from the fields of marketing, strategy and psychology-into a
systematic and clearly structured process that should allow almost
anyone to create effective copy." -Fergal Byrne, journalist.

Get your hands on these incredible
copywriting CD's today.
You get 60 days to use and try
everything for yourself.