College Colors Day Celebration Set For Aug. 29

JONESBORO, Ark. (8/8/14) – As part of the 10th annual College Colors Day celebration, Arkansas State is participating in the Spirit Cup competition and is asking for fan support to help win this year’s cup. Prizes include a $10,000 donation towards the general scholarship fund as well as a chance to win an all-expenses paid trip to the College Football Playoff National Championship game.

The Spirit Cup is a points-based rivalry competition that utilizes social media platforms to crown its champion. Red Wolves’ fans can earn points for A-State by showcasing their school spirit on Twitter and Instagram using the hashtags #collegecolors and #PackPride. Bonus points can be earned by sharing those posts via the College Colors Day app. The school with the most points at the end of the competition will be crowned the Spirit Cup champion and receive a $10,000 donation towards its general scholarship fund.

Red Wolves’ fans are encouraged to visit the CollegeColorsDay.com website to learn how to earn points for Arkansas State, stay up-to-date on the latest the Spirit Cup standings and register to win an all-expenses paid trip for two to the inaugural College Football Playoff (CFP) National Championship game. The winner will receive round-trip airfare, hotel accommodations, a $500 American Express gift card, and two tickets to the national championship game, courtesy of CLC and the CFP.

Red Wolves’ fans can earn additional entries in the CFP sweepstakes by supporting A-State in the Spirit Cup competition. Once registered for the CFP sweepstakes, each action that a fan takes to support Arkansas State in the Spirit Cup competition earns them additional sweepstakes entries and increases their chances of winning. Eligible actions include:

Sending a tweet using #collegecolors and #PackPride

Posting a photo on Twitter or Instagram using #collegecolors and #PackPride

Sharing a picture on Twitter or Instagram via the College Colors Day app using #collegecolors and #PackPride

The Spirit Cup competition began Aug. 1 and runs through Aug. 28 at 10:59 p.m. Winners of both the Spirit Cup competition and the College Football Playoff sweepstakes will be announced on College Colors Day, Friday, August 29, via CollegeColorsDay.com.

In conjunction with the Spirit Cup competition and the CFP sweepstakes, Red Wolves fans will also have the opportunity to support the CFP’s philanthropic initiative, Extra Yard for Teachers. The program, which supports teachers by providing classroom resources, professional development opportunities and a recognition program, will receive $1 for every click a fan makes on the Extra Yard for Teachers ad within the College Colors Day app.

College Colors Day is an annual celebration dedicated to promoting the traditions and spirit that embodies the college experience. On that day, fans across the United States are encouraged to wear the apparel of their favorite college or university throughout the day. Now in its 10th year, College Colors Day is celebrated by thousands of organizations, classrooms and millions of individuals who annually don their team colors and share their school spirit with friends and colleagues.