Got Brand Strategy? All strategy starts with who, what, where, when, how and most importantly why. Without this (and all of this) there is a huge gap in creating your business goals. However often this is not easy or simple or...

"It's not just a good time, it's Miller Time." - Miller "15 minutes can save you 15% or more on car insurance."- Geico A talking baby that makes sound online business investments. - ETrade "It's good to be bad." - Jaguar A...

Lately I've heard a lot, both in the news and from clients, that people just don't want to hire a candidate that is over 50. This is short sighted and wrong, and here's why: In our culture no one stays in a job for their entire...

On Tuesday, both Apple and Microsoft released their quarterly earnings reports, with Apple showing a 12.3% profit jump—and Microsoft showing a 7.1% loss. How do they compete on other measures? Here's a look at how the two tech...

Congratulations to Mike Mann on MakeSomeNoise(.com) to British radio behemoth "this is global" and to the seller of MakeMoreHappen to staples. The hashtag tagline has evolved to domain and the door is now open for my advocacy of "Direct to Domain" for concepts and strategies on approaching Hollywood...morehttp://lnkd.in/b_HkDEC

"A landmark moment for the media industry, reflecting a shift in the balance of power between media institutions and the personal brands of people they employ." You've heard me talk about the concept "direct to...

You have this great candidate and everyone is excited about bringing him or her on-board - you make the offer and then the candidate doesn’t accept....What happened? Finding the right candidate is only half the battle, the real...

Italian fashion label Giorgio Armani is extending the longevity of its campaign for the men’s fragrance Armani Code with a soundtrack download. Though the campaign, featuring actor Chris Pine, debuted in April, Armani has...

MILLION-DOLLAR URLS; Here's How To Save, Pay Down Debt, Retire And Splurge