Tags

How do you make money from Instagram

Who doesn't dream of being Instafamous, with free clothes, big pay checks and a jetset lifestyle? We get so many Instagram messages about sponsorship, we actually started a Fashion Brand Ambassador Program just to meet demand. The culture to get something for nothing is growing, and having a job title of Social Influencer is now a career choice not a fall-back. So what choice does a young person have these days to make money on Instagram or Facebook? When an onlyfans account is not an option, becoming a fashion brand ambassador is a realistic goal. Yes, people who look good in clothes can influence others. This is a marketable attribute, particularly if their social reach is far and wide.

Who Gets Paid the Most from Instagram Posts?

Well many Social Influencers struggle to keep up with the Kardashians who are rumoured to earn somewhere between $250’000 to $500’000 dollars a post and make up half of the Top 10 Instagram Earners . Multi-talented Selena Gomez leverages her record 122 Million followers to command the top of the list, but this dreamland for any wannabee social influencer.

While even Brighton local Zoella estimated £10’000 a post seems a more realistic aim, it has to be considered she has 11 million Instagram followers. She also kicked off her internet stardom back in 2009 with a blog (so I have a chance right?), moving to Youtube is where she really took off. But this was not by fluke, this was years of hard work and clever networking.

But of course the McInstant generation are used to everything at their fingertips and demand immediate gratification. The return to our TV screens of Office favourite Love Island is a timely reminder of how someone’s world can be turned upside down. Forget the £50K winners prize, the clamour is for celebrity endorsements which can top £2 Million. From obscurity to having an agent bombarding clothing brands for paid posts, all before they have even unpacked their swimwear.

How do you become a Clothing Brand Ambassador

Let’s look back to the original urban wear brand ambassador Geordie Shores Gary Beadle. Before 11 Degrees came along, it is a relatively little-known fact that Gaz was the owner of Project 722, the first shop that stocked Sik Silk brand clothes. Apparently Gaz was so enamoured with the clothing hat he decided to put his full weight behind the brand. With his celebrity endorsement on social media and by wearing the clothes on set, he catapulted the unknown Scarborough brand into the public eye. But if you are reading this you are unlikely to have 3.5 Million followers like Gaz, so what do you do? Well aren’t you lucky we are here to tell you the important things you need to do.

Don’t be lazy

Of course you are likely to be here as you completely want an easy route to success. But if you have got this far you are happy to put a little bit of effort in which is a promising start. Here’s a list of Do’s and Don’ts, starting with don’t read on if you aren’t prepared to spend some time doing it right:

Don’t buy loads of followers. We can tell, everyone can. Influencers need to influence someone, that means genuine and engaged followers. There are techniques to get your followers up, and in reality you are being paid for this social reach.

Do create genuine and engaging content. Take good pictures. Can’t do it? Get a photographer who can. If you want paying, give something people want to buy. It’s a service.

Don’t copy and paste a one-line message about how you should be sponsored as you as so amazing and bombard every brand there is. A lot of brands know each other, and in some cases we own multiple brands. Even still it’s arrogant and will be ignored.

Do link your social profiles or attach pictures. Incredibly we get emails from people wanting to be a model without even showing what they look like. These people are literally applying for a job without sending a CV. These are instantly ignored.

Don’t be unrealistic. Can you give me one good reason why you should get free clothes? They cost money to design, manufacture, import, store and ship. And there is something called VAT which you probably need to read up on if you want paying. In short, each t-shirt you want just because you have an Instagram account with 3 mates and your Auntie Carol following you, costs us about £20 to give away. So be realistic, it ain’t happening unless you have an Instagram account that might actually make us that money back.

Don’t be arrogant. Going to be a top sportsman? Yeah mate, heard that before. Perhaps you have not noticed the top-level sportspeople wearing our stuff? If you magically get a response, be nice and genuine. Any other approach will see you blocked.

Get Inspired and get networking

Look at the good Instagram accounts and get ideas. They don’t have to be fashion bloggers/models to be inspirational. But don’t rip off people’s hard work, get creative. The urban street wear scene is smaller than you think, and the social influencers used know each other. So get networking too.

Be Selective or be strategic

Yeah we all have to start somewhere, so keep your account clean or take logical steps. Just as you should not contact the big boys without any experience, don’t fill your feed with promotions of brands no-one has heard of and expect a big brand to want to be sitting alongside them. It’s not going to happen. So aim lower or tidy up that portfolio.

Get educated

Told you this was tough. Do you know what marketing channel has the biggest reach? Do you know you algorithms from your marketing funnels? Well don’t panic as not a lot of people do, so go and find out how to increase your followers organically and what Instagram are currently pushing more frequently on their feed. That is going to help you followers grow.

Do all of that, then maybe you can be like Gaz with his 3.5 Million followers nad clothing brand ambassador deals

This entry was posted in Press on 8 Jun 2018 01:10:00 by Scar Tissue Press Team.

What is the difference between snapbacks and trucker hats?

There is often confusion over what cap is what style, and rightly so. The Snapback actually refers to the fastening strap, where the little clips and snapped into the hole. So technically your favourite hat could be a strapback. There is little information about the hat making process so it's lucky that Scar Tissue Clothing are famed for having the best made around. They are our best sellers for a reason, so we were lucky that the guys at Fashion Design Solutions were able to give us an education on the difference between trucker hats and baseball caps and explain the background and difference types.

Baseball caps come in a variety of styles, and now colloquially called Snapbacks after the fastener at the back. Originating in 1860 as part of a baseball team uniform to keep the sun out of eyes, it modernised in the 1940's more in keeping with it's appearance now. In the 60s they became common as local merchandising promotional giveaways, often for automobile companies, giving the name Trucker hats for the style with the mesh.

You can actually blame Tom Selleck for their exploding popularity, with his 80s Magnum P.I character the first sex symbol to wear it and many copied. In the 90s everyone saw the opportunity to use it for promotional reasons, and it became a big part of popular pop culture. The association with Hip-Hop really started here, with it often being worn backwards. Before I start rambling about Kris Kross backwards jeans, lets break them down. Ultimately it comes down to constructed hats with the buckram button holding it together, or the unconstructed & floppy caps. Then you have the bill or peak, which is either a hip-hop style flat, or a curved dad hat. But here are some terms you may have heard that might be easier to explain. For reference please see the full range of Caps.

Snapbacks

Named after the plastic adjustable strap where it snaps into place to lock it in the chosen fit. To make things confusing, this can be on a range of hats including trucker and baseball, so the term is based on the adjuster rather than the type of hat. The common Snapback urbanwear style comes with a flat peak.

Strapbacks

As above but using a strap made of plastic or leather and a tightener, usually a metal bar through a hole technique.

Trucker

Usually made of plastic mesh and foam rather than cotton so more breathable by nature, these are more suited to outdoors and sport. The game was upped by exchanging the foam for suede like this top seller the Black Suede . These are fast becoming the ideal summer hat due to the ideal ventilation for those hot days,

5 Panel

Straight out of New York and the skater parks, and adapted for fashionistas. The five panels consists of two top panels, two side panels and a front panel (or 2 on the 6 panel). Usually made with a cotton twill, these are literally panels sewn up and held together by the button. These are the common snapback method, so a peak panel is literally a panel hat like this, with a peak, just like the:

The Dad Hat (aka Baseball Cap)

A favourite of ours as we prefer the curved peak, this is an old school baseball cap style hat that is practical as well as stylish. Perhaps more favoured by the older generation which still laments after its missing youth, its a classic style that will never go out of fashion.

Flat Peak

Hip-Hip style flat peak rather than curved. This can be carefully manipulated to curve as required and usually consisting of plastic or cardboard to stiffen or high end PU Leather (leather coated with a layer of polyurethane) which is harder to bend. Which isn't necessarily a bad thing, as shows it will keep its shape for many years to come.

Tags:

What makes the perfect fitted curved hem tee?

Ah the T-shirt. The staple in every man’s wardrobe, and favourite style piece for every occasion. Day wear: sorted! Evening wear: well mostly sorted as long as it’s the right one and is accompanied but a smart pair or jeans or shorts.

It’s simple and stylish, like most men, and requires very few decisions when wearing one as long as it’s complimenting the footwear.

Long the default item of apparel for most guys whatever the occasion, we buy them in bulk, often from the same brand. But when you make them as good as we do, we understand why. The long-term favourites are often not replaced until they start falling apart. I’ve thrown away curved hem tees with more sentimental value than most of my relationships.

But this is not the best route to take. Paying careful attention to the style of your t-shirt is just as important as any other part of your urban wear wardrobe. Your previous favourite go-to brand have probably started to worry about margins rather than making good clothes and are making the tees for less. Suddenly they are falling apart quicker, losing the shape and developing holes around the seams. It’s time to try something new, and we can help. For those interested in street fashion, and curved hem tees in particular, then listen carefully.

If you are in the market for a new t-shirt then pay attention to these crucial aspects – fit, colour, fabric, feel, style, and function.

The best fitted tees hug your body like a beer-jacket on a cold night, showing the muscles but hiding the sins. Get it right and you can look like you frequent the gym more than the pub, even when not true. While 100% Cotton seems like a dream, the 10% Polyester mix keeps the shape better and makes them slightly more durable. That stretch can be ideal for those who do work on sculpturing their bodies.

Urban wear curved hem tees tend to come as part of the core collections, with the logo either colour matching or contrasting. The core ranges tend to be constant so are the safe colours of white, black, grey, navy blue, khaki green, burgundy red or the like. Outside of core there is often the summer floral patterns, or the usual attempts to be stand out with flowers, birds, moths or skulls which are more the norm than unique. Ultimately these tees can rarely pass as evening wear however. Check out the full range of curved hem tees here.

Of course some people are unsure of spending £30 on a t-shirt when the high street can offer them for a fraction of the price. But that is the difference between a tee that holds it’s shape for years and one that falls apart after a few washes. And we all know that wearing a nice tee can make you feel a million dollars that makes the cheap ones stay in the drawer.

Of course the curved hem tee fit might not be everyones, er cup of tea. So what other fit styles are there and what does each name mean? Firstly before all is explain below, lets talk about distressed tees. We need too, as this is the practise of intentional distressing the clothes to make them appear worn and torn. The practise actually started back in the 70's with jeans in the punk movement. For the record skinny jeans came in the 50's in the rock and roll era, so while Generation Z think they are the coolest people on the planet, they are literally dressing from their parents and grandparents generation. Personally I think there is a thin line between the fashionable distressed style and being mistaken for homeless, and it can be crossed all too easy. But let's end that there and move into fit details and answer those questions that we often get calls about.

What is a Curved Hem Fitted Tee?

It's all about the bottom of the t-shirt, which is known as the hemline. If it is listed as a curved hem tee, then this hem line will be curved.

What is a Straight Hem Fitted Tee?

As above, but with a straight hem will mean this is in a straight line.

What is a Longline Tee?

Longline means the t-shirt is longer than usual but the rest of the fit is the same. Short people beware as this can look odd. It's just extra long, and not to be confused with:

What is an oversized Tee?

Without being obvious, it's big all over. Where the longline is just extra length at the hemline to cover more of the crotch and rear, oversized means it's baggy all over including the arms and chest size.

What is a drop shoulder tee?

The standard tee has sleeves that traditional come halfway down the bicep. Drop shoulder means it completely covers the bicep and is due to the shoulder seam being dropped lower. Hence the name "drop shoulder".

What is a Raglan Sleeve Tee?

A Raglan sleeve has clear stitching on the sleeve which is separate to the body, where the colour is normally contrast to the body.

.

Floral Curved Hem Tee

Black Curved Hem Tee

Drop Shoulder Tee

Curved Hem Tee

Oversized Tee

Raglan Sleeve Tee

Tags:

This summer we loved nothing better than watching Love Island on ITV, and it's safe to say we are big fans in the Scar Tissue office, In our research for our huge Who's Been Wearing Scar Tissue Clothing? blog we were amazed at how many ex-cast members have been spotted wearing our clothes.

Love Island as we know it has been around for three series, but it actually started in 2005 as Celebrity Love Island to rival Big Brother. It dropped the "celebrity" the year after (as non-celebs joined them), and was won by Calum Best (who also appeared in series one). Arguably the most recognisable name for 20 somethings now, back then the model was mostly known as the son of the legendary footballer George Best. Suffice to say, it launched his reality TV career, ensuring he'd be drafted in to many shows in the future. By a twist of fate he was part of the winning pair with another (adopted) child of a gifted footballer equally known for his drinking as his talents on the pitch, Bianca Gasgoigne, who were reunited in the 19th Series of Celebrity Big Brother.

Fast forward ten years and ITV execs were likely still looking for a rival to Big Brother and the first series of the revamp came onto our screens as a flagship ITV2 programme. Switching from Fiji to the budget friendly Mallorca, Budget was also saved by not having any celebrities take part, but instead a selection of fame hungry beautiful people aiming to win a cash prize of £50'000. The format required people to be in a couple to avoid elimination, introducing a wonderful option to "recouple", which we all must have considered at some time in ours lives. This series was won by Max Morley (later appearing in Ex on the Beach) and Jon Clark (of The Only Way is Essex fame) second. Both proving that the show could spring board to a future TV career.

Also appearing in this series was was Jordan Ring, bringing our Love Island Scar Tissue wearers to 4 at this stage. (cont. below)

Love Island 2006 Winner Calum Best

Love Island 2015 Winner Max Morley

Love Island 2015 Runner-up Jon Clark

Jordan Ring

Love Island Series 2 and 3

Series 2 brought a wealth of handsome men to the party. Rykard Jenkins became the first person to leave voluntarily on the show. But add Scott Thomas, Adam Maxted, Terry Walsh, and Tom Powell to take the Love Island Scar Tissue Family our tally to 9.

The most recent series brought Simon Searles, Harley Judge and Nathan Joseph to our screens, and later into our clothes, making it a whopping 12 that we have spied. If you've spotted anyone else, let us know.

Love Islands Scott Thomas and Simon Searles

Love Islands Harley Judge

Love Islands Nathan Joseph

Love Islands Rykard Jenkins

Love Islands Thomas Powell

Love Islands Adam Maxted

Tags:

Who has been seen wearing Scar Tissue Clothing

We love a bit of Celebrity Gossip here at Scar Tissue, and it's lucky that in the press office we are allowed to sit on social for most of the day browsing Instagram and Facebook. And there is nothing we like better than seeing our clothes on some of these famous people when browsing. It gives us a such a buzz.

Just over a year ago Scar Tissue launched, who would have thought it would have had such the success rate. With only competing in two seasons, Scar Tissue has really made its mark in the clothing industry.

The support from everyone has been truly amazing, customers all over the world purchasing and big named celebrities being seen in our clothing brand. Gaz Beadle a familiar face from MTVs hit show Geordie Shore, and is rarely seen out of 11 Degrees. He is certainly someone who has fell in love with our brand. Gary has featured twice in popular OK Magazine recently, both times pictured wearing two of our different Scar Tissue Trucker caps.

Gaz Beadle Geordie Shore

Two other very popular faces from MTVs show Ex on the Beach (and Couture Club co-owner) Ross Worswick and Jem Lucy also thought highly of the clothing brand when they both wanted to get involved in our first photo shoot for the brand. From there on, we always knew that Scar Tissue would be competing with the best brands in the world and we’d continue to produce the highest quality of garments.

Jemma Lucy Ex on the Beach

Ross Warwick Ex on the Beach

With the growing audience of people watching ITV2s hit show Love Island over the year, we was more than happy when Harley Judge from the most recent series was pictured wearing our burgundy and camel swim shorts on holiday.

Harley Judge Love Island

With constant support we believe that the Scar Tissue family will continue to grow and the success of the clothing brand will continue to attract many more celebrities. With already having found our selves in the wardrobes of Calum Best, Kyle Christie, Nathan Henry (Geordie Shore), Rykard Jenkins (Love Island), Sam Thompson (Made in Chelsea), Hayley Fanshaw, Wayne Lineker (Ocean Beach) and Jon & Chris Clark (Towie), we hope to be continuing this relationship and find ourselves to continue growing.

Models

Ex Made In chelsea

The Only Way is Essex

Music and DJ’s

X-Factor

Sport stars

Youtubers

Tags:

Seed of Life Logo

The Urban Street wear fashion scene has been buzzing over the clothing brand with the Geometric Circle Logo and we have constantly been told people loved our seed of life pattern without knowing who it belonged too. But that it crucially wasn't obviously linked to Scar Tissue Clothing. We've heard it all when stopped in street or in a urban pub over last year:

"Sweet cap bro, love that logo. But what the hell is it?"

"What's that clothing brand logo with the 7 joined up circles you are wearing?"

"Who is the clothing logo with that geometric circle pattern on your t-shirt?"

"What is that logo with the 7 circles on your joggers mate?"

"That hoodie is lit, but what is that circle logo all about?"

The Scar Tissue Clothing logo is very different to your standard street wear brand. We wanted a circular pattern logo that would stand out from the rest, look good and most importantly have a bit of substance. Many people will look at our logo and just see seven circles all joined up to create one and now will be thinking what’s so special about that? However behind that geometric pattern and that seven-circled logo, there is a lot of meaning.

The symmetric logo combines seven circles together in sixfold symmetry to represent the 7 days of creation. Each circle symbolises a day out of the seven. This is called the seed of life, also known as the flower of life. New beginnings and fresh starts, it should be written on our tombstone. This is also something we believe in and feel strongly about. So making this our logo was a must as it was so symbolic of our journey. It's literally the symbol of life itself, and we LIVE to design and create quality clothing. Almost makes me want to bring out in song and below out the "circle of life".

It's been highlighted to us, that a variation of the Seed of Life logo appears on the cover of a Cold Play album cover. And a few other sources, including the Sonus festival in Croatia and some clothing. Considering it can found in The Temple of Osiris at Abydos, Egypt, in medival art and even Leonardo Da Vinci studied and drew it (possibly while listening to an early recording of A Head Full of Dreams with Chris Martin). I think we can safely assume Cold Play were not the originators of this. The symbol is sacred, ancient and appears in all the main religions. The Seed of Life is a universally recognised symbol of creation, and the name of the pattern instantly offers insight into it's deeper purpose and meaning. It's been traced back to 4000 BC, but ultimately is about the original 7 days of creation of life itself. So while it could be argued that no-one truly owns it, we have it trademarked which is about as good as you can get.

History aside, our meaningful logo will never ruin a photo for you. From being snapped on a night out or a little cheeky selfie, our logo will never disappoint. It always remains the same way around and forever looks good on any garment it’s placed on thanks to it's perfect circular symmetry and mirror reverse.

So next time you see a person wearing one of our tee’s, caps, or tracksuits, you’ll understand. This is more than just a logo, it’s a way of life, it's Scar Tissue Clothing.

Tags:

Have you noticed that geometric looking logo on face’s such as Chet Sket or Lewis Bloor? Well that’s us here at Scar Tissue. We are a contemporary urban brand, Influenced by the street roots of our brand. Our aim is to fill the gap in the menswear market for upscale streetwear.

Let me tell you a bit about our vision. Our logo is designed around the seed of life symbol, this quirky looking logo symbolises the first 7 stages of creation, this mirrors our designing and making process. The flower of life represents new beginnings, we are the start of a new generation in streetwear and this is our kickoff. Despite the scientific reasoning behind the seed of life symbol, it is a pretty suave design too. We design a full range of clothes from relaxed tee’s to the distinctive two piece tracksuits.

We will never be the ordinary menswear brand, we are always striving for our designs to be unique. Each collection is based on a concept which changes from season to season. Every collection is designed to supremacy. There is no compromising throughout creation, the vision from the beginning is something we have never strayed from.

Who is wearing scar tissue?

When you’re pumping in fresh ideas, there is only one outcome, accomplishment. Everyone wants to be successful, so when you see an interest you always want to unite with that idea. As you can see Scar Tissue has taken a great significance to the modern menswear market, with personalities such as Ross Worswick & Sean Pratt (Ex on the Beach), John Clark & Lewis Bloor (Towie), Scott Thomas (Love island),Wayne Lineker and many more fashion icons repping our logo.

Scar Tissue started up targeting the mens fashion market. With our knowledge of the fashion industry we knew Scar tissue wouldn’t stick to a specific gender. You ladies all love a baggy tee to style with some knee high boots, this is exactly how the girls are representing our garments. Names such as Marnie Simpson (Geordie Shore), Jemma lucy (Ex on the Beach), Zahida Allen (MTV) all looking great in our range.

Since Scar Tissue first launched in late 2016, we have grown from strength to strength, and we have no plans on stopping. We design to please our customers and constantly listen out for any feedback you have. The target is to consistently produce quality high-end streetwear. Our ranges are informed by our customers along side everyday life inspiration, and we would love to welcome you into our family.