Judging Process

Nomination process for award categories:

These awards will be based on a combination of 500 HNW interviews and the opinions of the judging panel.

500 HNWs viewpoint

The definition of HNW that the APBC uses is: A$1million in investible assets excluding the property that is their main residence

The HNW viewpoint consist of two rounds of interviews spaced over 6
months. In September 2008 100 HNWs were interviewed and asked a series
of questions concerning their main private banking relationship.

Examples of some of the questions asked are:

1. How satisfied are you with your primary private bank (primary
advisory institution if not private banking client)? Scale of 1-72. To what extent do you agree that your primary private bank (primary advisory institution if not private banking client)

Understands your financial needs

Is able to cater for your financial needs

Provides the advice you need

Is proactive with ideas

Values your business

Handles complaints effectively

3. How satisfied are you with the following aspects of your primary
private bank (primary advisory institution if not private banking
client)? Please rate each from 1-5, where 1 is very unsatisfied and 5
is very satisfied.

The level of service received

Having a dedicated point of contact (relationship manager)

The pricing of the products and services

The range of products and services offered

The fact that the private bank screens the products and services for the most applicable ones

Access to specialist advisors

The investment returns

Understanding your financial needs

Proactively anticipating your needs

4. How satisfied are you with the service provided by your
relationship manager at your primary private bank (primary advisory
institution if not private banking client)? Scale of 1-75. Do you feel your private bank/primary advisory institution listens to your needs?

Yes

No

6. Thinking about the following private banking institutions, please
state how good you consider each to be with regards to investing your
assets on a scale of 1-10, where 1 is very poor and 10 is excellent.

Each private bank/ wealth manager will then receive an overall round one score.

Round One - Total Possible HNW Score: 40 pointsEligible private banks will then be asked to nominate themselves in each award category.
Nominations from private banks will be accepted between 09.03.09 and 31.03.09

In order to ensure that the viewpoint of the HNWs is not subject to
a point in time where market movements and spikes might affect their
opinion the APBC will, in March 2009, interview another 400 HNWs with
an investible wealth of more than A$1 million excluding residential
property.

They will be asked to score their private bank/ wealth manager across 4 sub categories:

How good is their banking and investment expertise Score: 10 points

How good are their client relationship skills Score: 10 points

How good is their overall client service Score 10 points

How able were they to tailor the service/ investment plan to meet HNW individual needs Score 10 points

Round two - Total possible HNW score = 40 points

Judging Panel viewpoint

The judging panel will then review the nominations submitted by the private banks in conjunction with
the HNW scores.

Each judge will submit his/ her short-list of five institutions for each category based on the following
criteria.

Private bank with the best banking and investment expertise Score: 10 points