Today, Visceral Games a studio which is a part of EA, are announcing a new ‘experience’ across multiple platforms, which boasts both a fun social aspect that involves the iPhone. The app is called Dante’s Inferno™ and centers around the aspect of sending people and or brands to ‘Hell’. Based on the original poem(Dante’s Inferno), the app calls upon you to ‘damn’ others to one of 9 preset ‘circles of Hell’. These 9 circles include: Limbo, Lust, Gluttony, Greed, Anger, Heresy, Violence, Fraud or Treachery. Once you’ve decided who you’d like to damn, and why, you can then ‘punish’ your victim and await a reaction (if any) from onlookers who are also using the social experience. The free application will also come with a ‘Hell Browser’. This extension will allow you to see a snapshot of all the activity in Hell, on a daily basis, as well as allowing you to see what essentially will be “The Demon of the Week”. Basically, at that point you’ll be looking at the number 1 most hated person, TV personality or brand, for that week. Sound interesting? It gets better ..

“Angry at your mom for grounding you? Send her to ‘Treachery’. Mad at your ex- for cheating? Send them to ‘Lust’.”

Today we have confirmation from EA that one of the new features to the service will allow you to send someone directly to ‘Hell’ from your iPhone. Using the iPhone’s camera you’ll just be able to snap of photo your victim, choose which circle of hell you wish to throw them in, and then punish them. Now although we know the basics of how the experience works, we don’t actually know the true mechanics of how this will play out on the iPhone yet, and admittedly the information given to us has been a little sketchy on that side of things. One thing we are certain of though is that Dante’s Inferno will be in the App Store shortly, as a FREE app! Continue reading Visceral Games, An EA Partner Studio Announces Their Multi-Platform Social Media Experience: Dante’s Inferno. Works With iPhone! »

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