Back in April, the wretched creep of American litigation -- or at least the potential of it -- led to the premature demise of the popular and successful Sub Rob Lowe ad campaign by DirecTV.

Our televisions will never again be graced with our favorite slug Robs: Super Creepy, Crazy Hairy, Far Less Attractive, Painfully Awkward and Meathead -- each of them sent off to that great big advertising firm in the sky. Luckily, it appears the new football season will offer a worthy alternative in the form of a series of Sub Eli Mannings.