CARY, N.C.--(BUSINESS WIRE)--With fraud losses on the rise across the banking industry, Banco
Santander Brazil is beefing up its anti-fraud efforts by moving to a new
comprehensive fraud management platform using a trifecta of SAS
technology. Santander, the country’s third largest privately held bank,
will use SAS®
Fraud Network Analysis, SAS
Visual Analytics and SAS
Grid Manager.

“This year, we expect these new solutions to fuel our anti-fraud efforts
and technology modernization, generating significant reduction of losses
and gains in efficiency and productivity,” said Fernando Diaz, Executive
Director of Technology at Santander.

Santander wanted to increase processing efficiency and saw that
analytics, data visualization and better system integration was the best
path. According to Diaz, “The bank's objective is to significantly
reduce fraud in three areas – credit card, current account and loan –
with Fraud Network Analysis. We can also hope to improve efficiency when
creating new retail credit policies and models.”

“We needed a flexible technology platform so our infrastructure could
keep up with the growth of our business areas,” said Diaz. “A platform
that would give us autonomy to manage processes, prioritizing the most
critical ones and optimizing the windows of peaks and valleys.”

Santander's choice of SAS was based on loyalty, flexibility and project
time frames. Also, the bank needed to improve information management
with more options for adapting and altering models and increase
efficiency so business areas can easily visualize scenarios and concepts.

The history of Santander stretches back over 150 years. Today, the
Santander Group has over 13,500 branches in more than 40 countries -
more than any other international bank - with our focus being in
continental Europe, the UK, USA and South America. We have over 92
million customers worldwide. Banco Santander Brazil is the
largest division in Latin America and one of the world's most important,
accounting for 50 percent of the total profit of the group. The bank was
founded in 1982 in São Paulo, where its headquarters are located.