Coors Light Video Challenge At St. Sauveur

It was the first time that Mont Saint-Sauveur, Canada hosted such an event; three days to create the best three minute ski or snowboard video. The goal of the Challenge was to promote the talent of young, local filmmakers and riders. Supported by Coors Light, the second edition of the contest featured $10,000 in cash prizes.

The Coors Light Saint-Sauveur Challenge ran super smoothly with 3 beautiful days of perfect spring weather complete with blue-bird skies. Mont Avila’s park was as convenient as possible for creative riding while filmmakers and riders were also able to explore the mountain’s possibilities. The rules were clear; they had to stay within the boundaries of Mont Saint-Sauveur and Mont Avila, but beyond that, anything goes.

More than 36 teams registered for the event and 32 were able to finalize their edit on time and submitted their videos.

‘’It was really hard to separate the riding from one another as everyone rode super well, real sweet money’’said pro freeskier Phil Casabon, judging the event.

While judges Casabon and Frank Raymond focusd on the riding aspect, snowboarder Charles Boileau, well known filmmaker, was evaluating the specifics of each movies and was really impressed by the quality of some movies.

‘’In only three days, some teams were able to put together some great technical edits and were able to respect their storyboard’’ said Boileau.

Judges JF Cusson and Guillaume Beaudoin were also impressed by the majority of the movies and it became a difficult task to evaluate the top contenders.

The premiere and award ceremony took place at the Bar of Mont Avila with 300 people that came to witness the creativity and originality of the 32 teams. With a great storyboard of his skiing dreams, freeskier Paul Bergeron and filmmaker Louis-Charles Chartrand took third place and were awarded $1,000 while local snowboard hero Yan Devo and Typhoon Media’s Ben Bolullo got second and banked $3,000. They put together a smart documentary on Yan’s life, living in the Axis shop of Saint-Sauveur and being the alarm system.

Finally, first place went to the youngest of the Gagnier brothers, Vincent with filmmaker LP Sansfacon. When submitting his video, LP claimed that he had spent more than 60 hours of work on it and practically didn’t sleep during the whole contest. Needless to say, LP and Vinny proved that hard work pays off as they were awarded first place and pocketed $5,000.

Thanks to all the teams, to Coors Light and to Mont Saint-Sauveur and Mont Avila for making this event possible.