When to Use Free Trials

In our research while speaking with 900+ asset management software buyers, we found that most of them took a free trial at the start before initiating any contact with software vendors. We recommend taking a free trial just before finalising your software purchase. Free Trials are best used to validate what you know from the product demo’s and vendor interactions. If used at the start, chances are you will buy the software based on how it looks and not what it does.