www.automags.org

Site Address:www.automags.orgClient: Airgun DesignsType: Informational Site with Community Forums

Robot
44 is an avid paintball player, so when he was approached by one
of the top manufactures to work on a site for them, he jumped at
the chance. They had just bought the rights and forum of a fan-made
site named after their product, the Automag. Robot 44 began by cleaning
up the poor code and inconsistent look. At one point the traffic
to the forum became so great that he had to partner with a new ISP
that could handle it. Together they upgraded the forum software
to make it run and look better.

The forum is seen as a great success by Airgun Designs. The president
of the company himself will log on and ask the members questions.
From their posts he has helped focus his companies direction, as
well as use them to assist in design ideas. The forum is also the
first spot they post new products. From there, other paintball related
news sites will link to the news offered. Forum users also will
spread the information through other forums and chat rooms, making
it a marketing tool. Indeed, it has created a large sect of customer
loyalty.