Hi, Welcome to Our School of Home Staging!

After a successful, 12+ years run as a home staging company in San Francisco Bay Area, STAGED4MORE is now an online school that focuses on home staging education for home stagers, home sellers and real estate agents.

Please take some time and check out all the free resources and tips available on our blog & podcast, as well as our courses selections.

SCHOOL OF HOME STAGING

Feb 13

Feb 13 Staging Homes for Home Builders and TV Shows with Top Stager Kevin Htain | The Home Staging Show S8 Ep4

Hi guys, I am really excited to have Kevin Htain on the show. Recognized amongst Staging and Design aficionados for his engaging personality and his limitless devotion to the Home Staging industry, Kevin Htain- Lifetime Master Accredited Staging Professional, has become an iconic figure in the Staging industry for creating emotionally magnetizing spaces that sell.

Kevin’s company, Identity Home Staging specializes in Staging Homes for Real Estate, Interior Design, as well as Home Builder’s Consultations. Kevin is recognized as the first and only LIFETIME ASPM Stager in Southern CA, South of San Francisco. Since 2005, Kevin has successfully Staged over 100 Million square feet (over $789 million dollars worth) of real estate in Southern California and Nevada.

Kevin and his Team’s Staging work is also regularly featured on HGTV’s #1 rated show, “Flip Or Flop.” Staging for television shows has been a wonderfully enriching experience for Kevin’s entire Team. His work has also been featured on BravoTV’s “Flipping Out” and he is currently working with Jasmine Roth, Designer for her HGTV show “House to Home.”

In 2014 Kevin was selected amongst his peers as “West Coast Home Stager of the Year.” In 2015 Kevin was awarded “The Barb Schwarz Staging Excellence ASPM Stager of the Year.” Both honors have been received with humility and humbleness.

On the show today, we talked a lot about working with builders, different pricing models for home staging services and what it is like to stage homes for TV.

Let’s start the show!

On today’s show, here are some of the stuff we discussed:

Hey Kevin, thanks so much for being on today’s show! Before we get started, can you tell us a little bit about your business and what is your real estate market like?

What services do you offer?

When you take on a new home staging project, how do you decide what will work for the home?

Is your approach to the project different between different types of clients? For example, home sellers vs. home builders?

I know you work on occupied homes as well. At times, it can be challenging because the homeowner’s stuff can be very different than your inventory. How do you approach challenges like this?

What if the home has not been updated for a long time?

In your experiences, what are some of the common misunderstanding when it comes to staging the house?

How do you deal with that?

I know that you have worked on a lot of TV shows, like HGTV’s #1 rated show, “Flip or Flop,” Bravo’s “Flipping Out” and you are currently working with Jasmine Roth, Designer for her HGTV show “Hidden Potential.” What is it like to work on a television show?

And is your workflow very different compared to your normal staging jobs?

Do you price the TV projects differently than your regular staging projects?

How much creative control do you have when you are working on television shows?

I believe TV shows that feature staging has really helped us to build consumer awareness, but it can also create a lot of misconceptions. What are some of the behind-the-scenes stuff that viewers don’t know?

I know one of the biggest misconceptions created by TV shows is pricing. How do you structure your pricing for home staging projects?

What happens if you get pushed back from the clients on your pricing? How about when clients are not willing to stage?

What is the number one tip you will give to home sellers when it comes to staging their homes?

About Kevin

Recognized amongst Staging and Design aficionados for his engaging personality and his limitless devotion to the Home Staging industry, Kevin Htain- Lifetime Master Accredited Staging Professional, has become an iconic figure in the Staging industry for creating emotionally magnetizing spaces that sell.

Kevin’s company, Identity Home Staging specializes in Staging Homes for Real Estate, Interior Design, as well as Home Builder’s Consultations. Kevin is recognized as the first and only LIFETIME ASPM Stager in Southern CA, South of San Francisco. Since 2005, Kevin has successfully Staged over 100 Million square feet (over $789 million dollars worth) of real estate in Southern California and Nevada.

Kevin and his Team’s Staging work is also regularly featured on HGTV’s #1 rated show, “Flip Or Flop.” Staging for television shows has been a wonderfully enriching experience for Kevin’s entire Team. His work has also been featured on BravoTV’s “Flipping Out” and he is currently working with Jasmine Roth, Designer for her HGTV show “House to Home.”

In 2014 Kevin was selected amongst his peers as “West Coast Home Stager of the Year.” In 2015 Kevin was awarded “The Barb Schwarz Staging Excellence ASPM Stager of the Year.” Both honors have been received with humility and humbleness.

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I have been helping home sellers and real estate agents sell their listings since early 2006 and had staged $500M+ worth of real estate. In the last few years, Staged4more is relaunched as a School of Home Staging where we offer home staging courses for home owners (30-Day Home Staging Challenge) and business builders for home stagers (Launcher and 6-Figure Floor Plan). We also have plenty of free resources on the site, like our home staging blog and the podcast The Home Staging Show.

I have been helping home sellers and real estate agents sell their listings since early 2006 and had staged $500M+ worth of real estate. In the last few years, Staged4more is relaunched as a School of Home Staging where we offer home staging courses for home owners (30-Day Home Staging Challenge) and business builders for home stagers (Launcher and 6-Figure Floor Plan). We also have plenty of free resources on the site, like our home staging blog and the podcast The Home Staging Show.

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