Transmission’s emphasis on respect for theatrical scheduling is telling. Only a few years ago, Australian distributors and exhibitors were regularly accused of inciting the use of piracy through the long holdback of many titles which had already been released in other territories, and through the poor availability of streaming video services.

In the last couple of years, however, the market has changed rapidly as streaming services Netflix and Stan have enjoyed strong success – causing problems for linear TV and pay-TV operators. Releasing delays have shrunk. In some instances, delays have been eliminated, as original productions backed by Netflix have skipped theatrical completely, and gone straight to online distribution.

Australian traditionally has one of the world’s highest per capita cinema attendance rates. But in 2017 theatrical box office shrank for the second year in succession.