VR NEWS

By Chuck Martin
(above - Tan Chin, 81, tries out the Samsung Gear VR. Image Credit: Dean Takahashi)
Virtual reality is graduating from the gaming world and finally going into areas like travel, movies and live events.
And based on current consumer interests, gaming is actually at the bottom of the list.
Internet-connected headsets are expanding in the IoT world as technology finally catches up with the promise of virtual reality, which has been...

By Stevi Rex
Greenlight VR’s new ‘2016 Virtual Reality Consumer Report’ reveals U.S. consumers are most interested in using virtual reality for travel, entertainment, events, home design and education.
San Francisco, CA (PRWEB) June 21, 2016
The latest consumer research from Greenlight VR reveals non-gaming categories, including travel, home design and virtual education, top of the list for virtual reality use cases currently capturing...

By Kristen Schweizer
A syringe-making machine built by Stevanato Group SpA of Italy runs 23 hours a day, churning out glass needles that can be filled with blood thinners, vaccines or cancer treatments. It weighs 7 tons, making it hard to lug along on marketing trips.
The family-owned company, based near Venice, solved that problem by hiring Interpublic Group’s R/GA London advertising agency, which built a virtual reality program that lets...

By Ashwin Jaishanker
I first experienced virtual reality (VR) in May 2015. I downloaded a photosphere of the Martian surface, launched a 360 degree photo viewer app, popped my phone into a weird little headset made out of cardboard, and then wore it. When I looked around, slowly scanning the horizon, I could see the hilly, arid terrain of Mars all around me. I looked down and saw...

By GAIL BARNES
Data from VBProfiles shows that Q1 2016 saw the largest amount of investments in the VR landscape in the last five quarters. Compared to the same period of time last year, the budding industry has seen four additional investments and almost $588M more in funding — an increase of over 120 percent. (Disclosure: VB Profiles is a cooperative effort between VentureBeat and Spoke Intelligence.)
Now, adding sizzle to the Q1 VR...