The request by WISN-TV (Channel 12) to carry the Rose Bowl has been declined, Jan Wade, the station's president and general manager said Monday.

This is the first year that the Rose Bowl has not been available on free TV.

As part of a four year agreement with the Bowl Championship series, cable sports channel ESPN has exclusive rights to the Rose Bowl, Fiesta Bowl, Orange Bowl and BCS championship through 2014. »Read Full Blog Post

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It's not a matter of "getting over it" it's just a matter of greed.In my opinion it is sad that the colleges are getting more greedy for money that the NFL - and the players on the college teams don't get paid money, just the coaches get it. Very, very sad - and many of these colleges are operating on the tax-payers dime, and many of those tax-payers can't watch the game.

Concerned GT, so...if a person doesn't have cable or satellite they MUST live in a trailer? I consider those that don't pay for their TV (like myself) to be the intelligent ones. I'm guessing you also waste money on XM/Sirus, just so you can tell people you have it? I am starting a pay-per-breath company that imports clean oxygen from the mountains of Sweden, can I count on you for your support? Sure you can get it for free, but my product is "better".I, for one, could care less that I won't see this game.

No, they should at least let the tax-payers, who are supporting the college, see the Rose Bowl on free TV.Is there really that big of an income differnce anyways? The same amount of commercials are on pay TV as on cable TV.

I'm calling on the Fox Bay Theater in Whitefish Bay to show the game the same way they used to show the Packers games. T'was great to watch the game on the big screen with pizza & beer brought to us by friendly wait staff. Who's joining in with me to get them to show the Rose Bowl on the big screen? C'mon, ground swell time here, folks!