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Brands and PR pros get going with Google Glass

Google Glass may not be as ubiquitous as, say, the iPhone yet, but that’s not stopping some brands from being first to market with Glass apps.

And some of them, believe it or not, are actually pretty cool.

First case: Sherwin-Williams. They’ve designed an app (ColorSnap Glass) for Google Glass that lets you find a color palate based on things you photograph out in the world:

PR companies are also starting to see potential in Google Glass. “Glasslandia,” an all-Google Glass reality show, promises to follow the real life story of Hilary JM Topper, president of HJMT Public Relations: