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THE MOST POWERFUL TECHNIQUE TO CREATE THE MOST POWERFUL TAGLINE

“Tagline is not just a fancy good sounding line. Nor is it the description of your products or services. Look at the Top 20 globally successful Taglines and you will know what I am saying. Because no one is really interested in what you do. They are only interested in what triggers their emotion and

How to become a Life Coach in 8 Steps?

How to become a Life Coach in 8 Steps? I’m pretty sure that you’ve already made up your mind to become a life coach and that’s the reason you’re here. However, remember that it’s a responsibility and also not to forget it’s probably one of the most rewarding professions in terms of satisfaction. Apart from

8 Reasons Why You Need To Hire a Brand Consultant for Your Organization in India

8 Reasons Why You Need To Hire a Brand Consultant for Your Organization in India A dynamic market environment requires constant assessment for value creation to suit the changing market needs. A well researched strategic vision that assesses both the internal and external of your organisation is a sure shot way to success of your

The 2 most Forgotten Secrets of bringing your visualisation into reality

Constantly I come across people who do not seem to get the results of the powerful Visualisation process. Its because over the years 2 VITAL SECRETS have been side stepped leaving Visualisation relegated to a mechanical imagination.

Intrusive Thoughts vs Thinking

You don’t control the guy shouting random things in the street, but you do control how you react to what you hear. Understanding that thoughts (the experience) are different from thinking (the reaction) can expose a way out of struggling with your mental health.

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Vijay Parthasarathy, an IITKanpur, IIM Ahmedabad Alumnus, works to energise your Brand(s) and organisation to explosive growths in unbelievably short timeframes. Vijay has transformed businesses across the world, including creating international brands out of unknown entities, with 35 years of global experience in Corporate Strategy and Brand Creation spanning 75 brands in multiple sectors.