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Overdyeing by Bonton

At Bonton, we know all about colour: it's been our passion for the past 15 years! We've worked with the same Nantes-based dyeing company, Bonnin, right from the very start.

The principle is as follows: rather than dyeing the thread or fabric before assembling the garment, the item is first produced in white (the "dye-ready" garment) and is then overdyed in its entirety at the Bonnin dyeing factory.

This is no small task, requiring care and precision! The Bonnin dyeing company is special in that it uses natural pigments. The colourists create the perfect blend, in other words the right proportions of coloured powder and bicarbonate, to satisfy the Bonton Design department.

Once the right colour blend has been found, the dye-ready items are heat-dyed in large pots at very high temperatures for 12 to 24 hours, according to the desired result. Next, the colour is set using coarse salt! About five rinses are then needed to prevent colour bleeding and any laundry disasters at home!

Bonton's toiletries range

Bonton isn't just about clothes! In 2014, we launched our fragrance, now available in an eau de toilette, scented sachets and a shower gel. And there is sure to be more to come...

The eau de toilette came first. Created by Isabelle Doyen & Camille Goutal, it is a joyful blend of Neroli, Lemon, Petitgrain, Iris and Galbanum.

But the adventure didn't end there! The second instalment in our Bonton star-print range came in the form of paper sachets infused with our unique scent created with the help of the French brand, Kerzon. These can be slipped into a drawer or bag or, given their elegant print design, why not hang them on the wall?

Last but not least, bursting with the wonderful Bonton fragrance, is the shower gel! Suitable for children and adults alike, it works wonders on hair and body, as per its name, "top to toe"! The Bonton fragrance is immediately recognisable upon application and the scent is gently absorbed by the skin