Top Links Explaining Texting (SMS) and Short Codes

Just as Twitter has grown to be an important marketing tool, texting is not just for stating LOL anymore. There are some very important uses for texting, aka SMS (short messaging service). Check out some helpful links to explain texting terminology and uses:

Search Sites Like Google – By texting GOOGL (46645), you can search Google without opening your browser. Check out: Six Things You Never Knew Your Cell Phone Could Do. Word/number texts like GOOGL (46645) are called common short codes. Check out: Basics of CSCs to find out everything you need to know about common short codes.

Text From a Computer – If you have a computer and someone’s 10-digit phone number, you can text them without needing a phone. The following explains how to text people based on their carrier (i.e., Verizon, AT&T, etc.): Text from a Computer.

Create a Common Short Code (CSC) – You can create your own CSC campaign by leasing a code. Check out: Obtaining a CSC. Remember the CSC is like GOOGL or 4CAST noted above. Keep in mind that leasing the code is the first step. You’ll still need to negotiate agreements with each of the wireless carriers to activate your short code. To be part of the CSCA directory listing, click here.