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Mobile is still considered relatively new territory for retailers, and while they can create attractive mobile websites and roll out apps, games and other unique campaigns, the most important mobile capabilities for retailers are enabling them to fall into three …

Digital interactions influence 36 cents of every dollar spent in the retail store, or approximately $1.1 trillion, according to the latest study from Deloitte Digital. By the end of 2014, that number will climb to 50%, or $1.5 trillion of total store sales.

Even as online shopping continues to grow, more U.S. shoppers are planning to make purchases from physical stores, according to the results of the latest study of “seamless retailing” by Accenture. In a survey of 750 adult consumers, 21 percent of …

In the world of retail today, many merchants believe their digital strategy is the “silver bullet.” They are focused on their ability to master customer relationships by integrating and maximizing the power of each channel through which they reach customers – …