Posts Tagged ‘advertising’

It’s a proven fact, advertising works better when the advertisement is contextually targeted to the content a user is reading at the time. Contextual advertising is able to join websites and advertisements that provide similar products or services together.

Psychology plays a huge role in online advertising, and understanding human nature and persuasion can impact any advertising campaign. Marketing experts all agree that internet users can be easily influenced with clever advertising and other psychological techniques.

Viral marketing can be done with videos, articles, a viral Christmas ecard, interstitial advertising, blogs and more. The main notion around viral marketing is to create a “buzz” or a strong interest in a product with an article or video that users will send to their friends.

In order to find success with cost per view (CPV) or pay per view (PPV) online advertising, advertisers need to completely understand the motivating factors that convince customers to click on a landing page and enter their information or purchase a product. In addition, advertisers have to be able to identify the emotions that will send customers away from an advertisement, website or landing page without making a single purchase.

LeadsCon Las Vegas 2010, held from February 23-24 at the Mirage Hotel & Casino, was a huge success! This interactive conference is a must-attend for anyone involved in the online lead generation industry. For the entire two days, DirectCPV was surrounded by over 2,000 of the top lead buyers, lead sellers, affiliates, technology solution providers and investment professionals from around the world.

At this moment in Las Vegas, thousands of lead buyers, lead sellers, technology solution providers and investment professionals are meeting at the Mirage Hotel & Casino for LeadsCon 2010. This event is a must-attend for anyone involved in the online lead generation industry, and last year’s event sold out early!

Ever tried to find a list of the most popular sites to target your ads? How about by language, country or industry? What was once a time-consuming, if not impossible, task is now very easy thanks to an increasingly popular tool called LivelyBrowser. Livelybrowser.com is a goldmine for online advertisers who use cost per view […]

“DirectCPV would like to provide you with 10 tips that will help advertisers and affiliates get guaranteed contextually targeted traffic to a web site or landing page.” Increasing the number of visitors and targeted traffic to your website is the best way to make sales, increase leads and boost brand awareness. DirectCPV would like to […]