Amazon India launches UK footwear brand FitFlop

New Delhi: Adding another international shoe brand to its portfolio, Amazon Fashion today launched UK footwear brand FitFlop on its platform, the company said in a statement.

The e-commerce giant already sells international shoe brands like British Knights, Robeto Botticellii, Fonti, Deisgual, Hub, CR7 and Calvin Klein on its website.

"This launch further exemplifies the preference for Amazon Fashion by fashion brands to get the widest possible reach in India, leveraging our strong positioning in the Indian market", said Arun Sirdeshmukh, Head of Amazon Fashion, India.

According to Sirdeshmukh, over the past six months, Amazon Fashion has doubled their selection in shoe store to over 300,000 styles.

"We will continue to expand our selection to offer the latest in global fashion trends to our customers," he said.