Produk

Stable, fast, and versatile, the Alpha a6500 from Sony is
an apt APS-C-format mirrorless camera well-suited for both photo and
video applications. Revolving around a 24.2MP Exmor CMOS sensor and
BIONZ X image processor, clean image quality is provided with a wide
expandable sensitivity range to ISO 51200, along with accelerated
readout speeds for internal 4K30 and Full HD 1080p120 video recording
with full pixel readout. The processor further benefits videographers
with the inclusion of an S&Q (Slow & Quick) Motion setting that
permits capturing Full HD video at a variety of frame rates ranging from
1-120 fps. Stills shooters also benefit from the apt processing speed,
which enables continuous shooting at 11 fps for up to 301 JPEGs in a
burst, as well as 14-bit raw file output. Complementing both stills and
video, 5-axis SteadyShot INSIDE image stabilization minimizes the
appearance of camera shake with all mounted lenses to support working
with slower shutter speeds. The sensor and processor combination also
avails 4D FOCUS, which utilizes a wide-coverage 425-point
phase-detection system with a 169-area contrast detection system for
quick and precise focusing performance. This focusing system also
enables High-density Tracking AF for more efficient and accurate
tracking of moving subjects across the image frame. Increasingly
versatile and fully featured in both photo and video realms, the a6500
is a fast and precise imaging tool for multimedia capture.

Fast-focusing and 4K-shooting, the Alpha a6300 from Sony
is a versatile APS-C-format mirrorless digital camera designed for
multimedia image-makers. Revolving around a redeveloped 24.2MP Exmor
CMOS sensor and BIONZ X image processor, clean image quality is provided
with a wide expandable sensitivity range to ISO 51200, along with
accelerated readout speeds for internal 4K30 and Full HD 1080p120 video
recording with full pixel readout. Stills shooters also benefit from the
apt processing speed, which enables continuous shooting at 11 fps for
up to 21 raw frames in a burst, as well as 14-bit raw file output.
Complementing both stills and video, the sensor and processor
combination also avails 4D FOCUS, which combines a wide-coverage
425-point phase-detection system with a 169-area contrast detection
system for quick and precise focusing performance. This focusing system
also enables High-density Tracking AF for more efficient and accurate
tracking of moving subjects across the image frame. A well-rounded
camera for both photographers and videographers, the a6300 is
characterized by its speed and further qualified by its refined image
and video quality.

Distinguished by its updated sensor design, the Alpha a7 III Mirrorless Digital Camera from Sony
is a well-rounded camera suitable for both photo and video applications
in a variety of working situations. Refined for improved speed and
low-light performance, the full-frame 24.2MP Exmor R BSI CMOS sensor and
BIONZ X image processor pair to realize an impressive 10 fps continuous
shooting rate and improved autofocus performance for faster, more
reliable subject tracking along with wide frame coverage. This updated
Fast Hybrid AF System employs a combination of 693 phase-detection
points and 425 contrast-detection areas for quicker acquirement of focus
in a variety of lighting conditions, and also maintains focus on
subjects more effectively. In addition to speed and AF, the processing
improvements also help to realize greater image clarity and reduced
noise throughout the sensitivity range from ISO 100-51200, which can
further be expanded to ISO 50-204800. Video recording capabilities have
also been extended for enhanced quality when recording UHD 4K video with
the full width of the full-frame sensor to minimize moiré and aliasing.
Additionally, benefitting both stills and video operation, the a7 III
utilizes a 5-axis SteadyShot INSIDE sensor-shift image stabilization,
which is now effective to minimize the appearance of camera shake by up
to 5 stops.

Distinguished by its updated sensor design, the Alpha a7 III Mirrorless Digital Camera from Sony
is a well-rounded camera suitable for both photo and video applications
in a variety of working situations. Refined for improved speed and
low-light performance, the full-frame 24.2MP Exmor R BSI CMOS sensor and
BIONZ X image processor pair to realize an impressive 10 fps continuous
shooting rate and improved autofocus performance for faster, more
reliable subject tracking along with wide frame coverage. This updated
Fast Hybrid AF System employs a combination of 693 phase-detection
points and 425 contrast-detection areas for quicker acquirement of focus
in a variety of lighting conditions, and also maintains focus on
subjects more effectively. In addition to speed and AF, the processing
improvements also help to realize greater image clarity and reduced
noise throughout the sensitivity range from ISO 100-51200, which can
further be expanded to ISO 50-204800. Video recording capabilities have
also been extended for enhanced quality when recording UHD 4K video with
the full width of the full-frame sensor to minimize moiré and aliasing.
Additionally, benefitting both stills and video operation, the a7 III
utilizes a 5-axis SteadyShot INSIDE sensor-shift image stabilization,
which is now effective to minimize the appearance of camera shake by up
to 5 stops.

Beyond just updates to the imaging system, the a7 III's body design has
also been revised to include a rear 3.0" 922k-dot touchscreen LCD, which
has a tilting design to better support working from high and low
angles. A 2.36m-dot Tru-Finder OLED EVF is also featured for bright and
clear eye-level monitoring. For greater shooting flexibility, dual SD
memory card slots are now featured, and a larger NP-FZ100 battery is
also employed to achieve up to approximately 710 shots per charge.
Suiting the camera's use in trying conditions, the magnesium-alloy
chassis and weather-sealing also render the a7 III dust- and
moisture-resistant.

The Sony a7R Mark III is a full-frame mirrorless camera that uses a
42.4MP stabilized BSI CMOS sensor. The Mark III has numerous
improvements over its predecessor, many of which are borrowed from the
flagship a9. Faster processing and a redesigned shutter allow for 10 fps
bursts (or 8 fps with no viewfinder blackout), and a refined autofocus
system promises better subject tracking performance. The design hasn't
changed much, with the main additions being a higher resolution EVF,
joystick for adjusting the focus point, dual SD card slots and a higher
capacity battery. Video can be captured at UHD 4K (30p) using the
full-width of the sensor or a Super 35 crop, and 1080/120p option is
also available. The a7R III supports S-Log3 and Hybrid Log Gamma
profiles, among others.

Fast-focusing and 4K-shooting, the Alpha a6300 from Sony
is a versatile APS-C-format mirrorless digital camera designed for
multimedia image-makers. Revolving around a redeveloped 24.2MP Exmor
CMOS sensor and BIONZ X image processor, clean image quality is provided
with a wide expandable sensitivity range to ISO 51200, along with
accelerated readout speeds for internal 4K30 and Full HD 1080p120 video
recording with full pixel readout. Stills shooters also benefit from the
apt processing speed, which enables continuous shooting at 11 fps for
up to 21 raw frames in a burst, as well as 14-bit raw file output.
Complementing both stills and video, the sensor and processor
combination also avails 4D FOCUS, which combines a wide-coverage
425-point phase-detection system with a 169-area contrast detection
system for quick and precise focusing performance. This focusing system
also enables High-density Tracking AF for more efficient and accurate
tracking of moving subjects across the image frame. A well-rounded
camera for both photographers and videographers, the a6300 is
characterized by its speed and further qualified by its refined image
and video quality.

Complementing the imaging assets, the a6300 also sports a robust
magnesium alloy body that is dust- and moisture-resistant to permit
working in harsh environments. The compact profile incorporates a
high-resolution XGA Tru-Finder 2.36m-dot OLED electronic viewfinder for
bright, clear, eye-level viewing, and this EVF features a 120 fps
viewing mode for smooth tracking of fast-moving subjects. A rear 3.0"
921.6k-dot LCD monitor is also available and has a tilting design to
benefit shooting from high and low working angles. Additionally, for
wireless remote control over the camera, or for just sharing imagery
online, built-in Wi-Fi with NFC permits linking with a mobile device for
intuitive wireless control.

Built around a 24 MP APS-C sensor, hybrid autofocus, and a continuous
shooting speed up to 11FPS, the Sony a6000 promises the shooting style
and image quality of a DSLR in a compact package. The a6000 adopts the
same gapless on-chip lens structure as the a7R and features a
new-generation RGB color filter (first introduced on this model). Sony
says that this technology will significantly increase light collecting
efficiency. The top-mounted control dial and rear-mounted control wheel
allow quick settings that vary depending on the shooting mode (including
exposure, ISO and WB). In addition, there is a Fn (function button) and
seven customizable buttons, including two dedicated custom buttons
which can be assigned any of 47 functions.

Built around a 24 MP APS-C sensor, hybrid autofocus, and a continuous
shooting speed up to 11FPS, the Sony a6000 promises the shooting style
and image quality of a DSLR in a compact package. The a6000 adopts the
same gapless on-chip lens structure as the a7R and features a
new-generation RGB color filter (first introduced on this model). Sony
says that this technology will significantly increase light collecting
efficiency. The top-mounted control dial and rear-mounted control wheel
allow quick settings that vary depending on the shooting mode (including
exposure, ISO and WB). In addition, there is a Fn (function button) and
seven customizable buttons, including two dedicated custom buttons
which can be assigned any of 47 functions.

The Sony Alpha 7 II is the follow-up to the original Alpha 7 and adds
5-axis sensor-shift image stabilization to its 24MP full-frame CMOS
sensor. The a7 II continues to use a Hybrid AF system and it is 30%
faster and 1.5X better than tracking compared to its predecessor. From a
design standpoint, additional improvements in this model include more
rugged build quality, a new front dial, and a relocated shutter release
button.

Bringing the speed Sony mirrorless shooters have been waiting for, the Alpha a9 Mirrorless Digital Camera
takes impressive multimedia capabilities and ups the processing
capabilities for ultra-fast continuous shooting. Making use of a 24.2MP
full-frame Exmor RS stacked CMOS sensor and BIONZ X image processor, the
a9 is capable of shooting at up to 20 fps, recording UHD 4K video
internally, and shooting with an expanded sensitivity range to ISO
204,800. Balancing the quickness of the processor is a well-matched
693-point phase-detection autofocus system that covers 93% of the image
area for accurate and quick subject tracking in a variety of lighting
conditions. Additionally, complementing both the imaging and focusing
assets, the a9 also sports 5-axis SteadyShot INSIDE image stabilization
to minimize the appearance of camera shake when shooting handheld.

The Sony Alpha 7 II is the follow-up to the original Alpha 7 and adds
5-axis sensor-shift image stabilization to its 24MP full-frame CMOS
sensor. The a7 II continues to use a Hybrid AF system and it is 30%
faster and 1.5X better than tracking compared to its predecessor. From a
design standpoint, additional improvements in this model include more
rugged build quality, a new front dial, and a relocated shutter release
button.

Stable, fast, and versatile, the Alpha a6500 from Sony is
an apt APS-C-format mirrorless camera well-suited for both photo and
video applications. Revolving around a 24.2MP Exmor CMOS sensor and
BIONZ X image processor, clean image quality is provided with a wide
expandable sensitivity range to ISO 51200, along with accelerated
readout speeds for internal 4K30 and Full HD 1080p120 video recording
with full pixel readout. The processor further benefits videographers
with the inclusion of an S&Q (Slow & Quick) Motion setting that
permits capturing Full HD video at a variety of frame rates ranging from
1-120 fps. Stills shooters also benefit from the apt processing speed,
which enables continuous shooting at 11 fps for up to 301 JPEGs in a
burst, as well as 14-bit raw file output. Complementing both stills and
video, 5-axis SteadyShot INSIDE image stabilization minimizes the
appearance of camera shake with all mounted lenses to support working
with slower shutter speeds. The sensor and processor combination also
avails 4D FOCUS, which utilizes a wide-coverage 425-point
phase-detection system with a 169-area contrast detection system for
quick and precise focusing performance. This focusing system also
enables High-density Tracking AF for more efficient and accurate
tracking of moving subjects across the image frame. Increasingly
versatile and fully featured in both photo and video realms, the a6500
is a fast and precise imaging tool for multimedia capture.

The white Sony Alpha a6000 Mirrorless Digital Camera
is a versatile and advanced mirrorless camera featuring a 24.3MP
APS-C-sized Exmor APS HD CMOS sensor and BIONZ X image processor to
produce high-resolution still images and Full HD movies with marked
low-light quality and sensitivity to ISO 25600. Beyond notable imaging
traits, the image processor also lends itself to continuous shooting up
to 11 fps and an intelligent Fast Hybrid AF system that uses both phase-
and contrast-detection methods to quickly and accurately acquire focus.

For live view monitoring, image playback, and menu navigation, both a
large rear monitor and detailed electronic viewfinder are available. The
3.0" 921k-dot XtraFine LCD screen features a tilting design to
facilitate easier use from both high and low angles and also
incorporates WhiteMagic technology for easier viewing in bright
conditions. The 0.39" 1,440k-dot Tru-Finder OLED EVF offers 100% frame
coverage and a refined optical design to provide a natural viewing
perspective and magnification. The body design of the a6000 also houses a
configurable user interface, built around several customizable buttons
and two control dials, for efficient and intuitive access to frequently
used camera settings. Additionally, a Multi Interface shoe is available
for attaching external flashes, continuous lights, or microphones.

Built-in Wi-Fi connectivity, with support for NFC-enabled devices, is
also integrated into the a6000 to support remote camera control and
image sharing to linked mobile devices. In addition to these base
features, with firmware version 2.0 users will have access to the XAVC S
format for Full HD 1080p video at 24, 30, and 60 fps. This format will
dramatically improve video quality by allowing the camera to capture
images at a high bit rate of 50 Mbps, which holds more information than
AVCHD for fewer artifacts. Along with this, users will be required to
use Class 10 or faster SDXC memory cards with a capacity of 64GB or
greater.

Included with the camera body is a Sony E-mount 16-50mm
f/3.5-5.6 OSS Retractable Zoom Lens, which provides a 35mm-equivalent
focal length range of 24-75mm. This range of perspectives is well-suited
to everyday shooting and is further enhanced through the inclusion of
Optical SteadyShot image stabilization for minimizing the appearance of
camera shake. Power Zoom technology allows for electronic control over
the zoom position and the inclusion of one extra-low dispersion element
and four aspherical elements helps to reduce chromatic aberrations
throughout the zoom range as well as contribute to high overall
sharpness.

The Sony Alpha 7 II is the follow-up to the original Alpha 7 and adds
5-axis sensor-shift image stabilization to its 24MP full-frame CMOS
sensor. The a7 II continues to use a Hybrid AF system and it is 30%
faster and 1.5X better than tracking compared to its predecessor. From a
design standpoint, additional improvements in this model include more
rugged build quality, a new front dial, and a relocated shutter release
button.

The Sony Alpha 7 is a full-frame E-mount mirrorless camera. The A7 is very similar to its more expensive sibling (the A7R), except that it uses a 24 megapixel CMOS sensor with on-chip phase detection. The A7 twins are the smallest and lightest full-frame cameras on the market.

While the cameras can use any E-mount lens, there will be a crop factor involved (unless you don't mind vignetting). Sony is producing a new line of FE-series lenses that take advantage of the larger sensor.

The A7's use the new Sony Bionz X processor, which produces images with better detail, less noise, and reduced diffraction. Other features include a 3-inch, tilting LCD, XGA OLED electronic viewfinder, Multi-interface (hot) shoe, Wi-Fi with NFC, and 1080/60p video recording.

Built around a 24 MP APS-C sensor, hybrid autofocus, and a continuous
shooting speed up to 11FPS, the Sony a6000 promises the shooting style
and image quality of a DSLR in a compact package. The a6000 adopts the
same gapless on-chip lens structure as the a7R and features a
new-generation RGB color filter (first introduced on this model). Sony
says that this technology will significantly increase light collecting
efficiency. The top-mounted control dial and rear-mounted control wheel
allow quick settings that vary depending on the shooting mode (including
exposure, ISO and WB). In addition, there is a Fn (function button) and
seven customizable buttons, including two dedicated custom buttons
which can be assigned any of 47 functions.

Fast-focusing and 4K-shooting, the Alpha a6300 from Sony
is a versatile APS-C-format mirrorless digital camera designed for
multimedia image-makers. Revolving around a redeveloped 24.2MP Exmor
CMOS sensor and BIONZ X image processor, clean image quality is provided
with a wide expandable sensitivity range to ISO 51200, along with
accelerated readout speeds for internal 4K30 and Full HD 1080p120 video
recording with full pixel readout. Stills shooters also benefit from the
apt processing speed, which enables continuous shooting at 11 fps for
up to 21 raw frames in a burst, as well as 14-bit raw file output.
Complementing both stills and video, the sensor and processor
combination also avails 4D FOCUS, which combines a wide-coverage
425-point phase-detection system with a 169-area contrast detection
system for quick and precise focusing performance. This focusing system
also enables High-density Tracking AF for more efficient and accurate
tracking of moving subjects across the image frame. A well-rounded
camera for both photographers and videographers, the a6300 is
characterized by its speed and further qualified by its refined image
and video quality.

Fast-focusing and 4K-shooting, the Alpha a6300 from Sony
is a versatile APS-C-format mirrorless digital camera designed for
multimedia image-makers. Revolving around a redeveloped 24.2MP Exmor
CMOS sensor and BIONZ X image processor, clean image quality is provided
with a wide expandable sensitivity range to ISO 51200, along with
accelerated readout speeds for internal 4K30 and Full HD 1080p120 video
recording with full pixel readout. Stills shooters also benefit from the
apt processing speed, which enables continuous shooting at 11 fps for
up to 21 raw frames in a burst, as well as 14-bit raw file output.
Complementing both stills and video, the sensor and processor
combination also avails 4D FOCUS, which combines a wide-coverage
425-point phase-detection system with a 169-area contrast detection
system for quick and precise focusing performance. This focusing system
also enables High-density Tracking AF for more efficient and accurate
tracking of moving subjects across the image frame. A well-rounded
camera for both photographers and videographers, the a6300 is
characterized by its speed and further qualified by its refined image
and video quality.

Complementing the imaging assets, the a6300 also sports a robust
magnesium alloy body that is dust- and moisture-resistant to permit
working in harsh environments. The compact profile incorporates a
high-resolution XGA Tru-Finder 2.36m-dot OLED electronic viewfinder for
bright, clear, eye-level viewing, and this EVF features a 120 fps
viewing mode for smooth tracking of fast-moving subjects. A rear 3.0"
921.6k-dot LCD monitor is also available and has a tilting design to
benefit shooting from high and low working angles. Additionally, for
wireless remote control over the camera, or for just sharing imagery
online, built-in Wi-Fi with NFC permits linking with a mobile device for
intuitive wireless control.

Offering ultra-high sensitivity and wide dynamic range across the
entire ISO range plus 5-axis image stabilization for greater shooting
control, the a7S II delivers stunning image quality for photographers
who shoot in the most challenging lighting conditions from the
brightest of mornings to the darkest of nights.

Additionally, the
new camera incorporates a host of professional movie functions including
the ability to record full-frame 4K video internally with full pixel
readout and no pixel binning, the world’s first camera to achieve this
capability. The camera's unique balance of sensitivity, control of plane
of focus and incredible image quality make it an especially effective
tool for videographers and filmmakers.

Also, in a first for the a7
series, the α7S II can record Full HD at 120fps at 100Mbps5 in full
frame format, which can be immediately reviewed on the camera screen and
eventually edited into appealing 4x/5x slow motion footage in Full HD
(24p/30p) resolution.

Video functionality has been further
enhanced with new picture profile settings S-Gamut3.Cine/S-Log3 and
S-Gamut3/S-Log3, delivering wide dynamic range and simple color
correction. The α7S II even offers impressive 14-stop latitude in the
S-Log3 gamma setting, while also supporting other popular profiles for
cinematographers including S-Gamut/S-Log2.

The a7S II delivers an
awe-inspiring sensitivity range of ISO 50-4096001 thanks to the unique
combination of its 35mm full-frame 12.2 megapixel image sensor and BIONZ
X image processing engine. The sensor works to optimize the dynamic
range across the entire ISO range, broadening the amount of tonal
gradation in bright environments and minimizing noise in dark scenes.
The BIONZ X processor features an upgraded image processing algorithm
that maximizes the sensor’s capabilities overall, in particular at the
mid-high end of the ISO scale, and results in extremely detailed still
images and movies with minimal noise.