Fitbit buys another smartwatch manufacturer, Vector Watch

Following its recent acquisition of Pebble, Fibit has purchased yet another smartwatch manufacturer, though in this case, the company isn’t as well-known.

Windows Phone users will be familiar with Vector Watch considering it’s one of the few smartwatches to support the struggling operating system. In a blog post, Vector Watch revealed that the company is joining Fitbit.

“Today, we are happy to announce that the Vector Watch team and our software platform are joining Fitbit, the leader in the connected health and fitness market! We believe this is an important milestone as a moment when we will start building other new and amazing products, features and experiences, incorporating our unique technology and knowhow with Fitbit’s experience and global community.”

Vector says its line of smartwatches will continue to work, along with its popular Windows Phone app, at least for the foreseeable future.

With Fitbit purchasing both Pebble and now Vector Watch, it seems there is likely truth to the rumours that the fitness wearable company is working on a smartwatch.

Hopefully whatever the company is working on is better than the Fitbit Blaze.

Amusingly, I only learned of the existence of Vector when I started looking for alternatives to Pebble with a similar philosophy (focus on notifications, e-ink screens, etc) after the Fitbit buyout. Now I’m glad I didn’t jump immediately and buy one.

Spencer Navarra-Chew

What makes this even more interesting is that the Vector Luna is probably the next closest smartwatch to the “Pebble” design philosophy: low-power, long battery, less features. A proper smart WATCH, as opposed to the mini wrist-phones from Samsung, Apple and the Android crews.

I’m really hoping we get a good pebble/luna style smartwatch from Fitbit, since they keep buying all the good smartwatch makers. Of course, being a Fitbit it will super proprietary and locked-down, I’m sure.