Smiggle exceeds long-term sales forecast

5 December 2017

Fashion and gift stationery chain Smiggle will top $450 million in revenue by 2020, according to the parent company's chairman Solomon Lew.

Lew, head of retail group Premier Investments, said Smiggle had been targeting sales revenue of more than $400 million by the 2020 financial year but the brand's successful expansion means it is now expected to surpass $450 million within three years.

"This would mean almost a doubling of the record sales achieved in the 2017 financial year," Lew told Premier's annual general meeting in Melbourne last week.