Ex-Burberry and Topshop marketer Justin Cooke is a late addition to the ad:tech London programme this week and will reveal his plans for new start-up agency Innovate7 in the show’s dedicated Multichannel Summit.

Heineken, Unilever, Bacardi, Ford, Kellogg’s, McDonald’s, Lego, BT, easyJet, Tesco and Boots are among more than 30 top brands confirmed to unveil their digital agendas at ad:tech London on 11-12 September.

Unilever Global SVP Media Luis Di Como, iconic British fashion designer Ozwald Boateng OBE, WPP Digital Chief Executive Mark Read and AKQA Co-Founder James Hilton are among the first headline speakers to be announced for ad:tech London on 11-12 September.