Why do we call it social media?

Here’s the smarty-pants answer: because it’s social , and because it’s media !

Let’s go into that a bit deeper… social media is social , because all these tools have changed the way we buy, sell, communicate, compare and relate.

It’s media because, like newspapers, television and radio, social media conveys news and forms opinion.

As we grow this learning centre, you’ll discover the different individual aspects of social media. But the real secret sauce is how they all fit together. And the best way to discover how they fit together, is to use them.

Thankfully, we have a few places you can start using social media – check out the options on our subscribe page.