Color Care

Color Intensity Color Butters

Color Intensity Color Butters are brilliant, ultra-moisturizing hybrid products created to amp up the richness of a fading hair color or add a pop of color to blondes who want to shake things up. It simultaneously is a rich-yet-weightless treatment with intense conditioning benefits that can reduce hair breakage by over 44%*.
* Against combing breakage when using Color Butter vs. clean damaged hair

Will be loved because:

Combines fun fashion color with serious care

Lasts for up to 10 shampoos

Contains the Bio-Advanced Peptide Complex™ and the Quadramine Complex® to strenghten and repair hair

Body Luxe line contains:

Body Luxe

For fine, limp hair

Technology

Creating weightless volume

When dieting, protein is a key ingredient on most menus. It fills you up without ‘weighing’ you down. Taking this philosophy and applying it to science, our unique Oat Protein Complex™ technology was born. Ensuring maximum, ultra-lightweight hair volume, it naturally binds protein elements from oat fibers to the individual cuticles of each hair strand. With each healthy strand individually thicker, hair will be voluminously light, soft and flowing, without adding weight to the hair.

Moisture Recovery line contains:

Moisture Recovery

For dry, thirsty hair

Technology

Added moisture

Up or down, smooth or curled, the choice simply isn’t there for those whose hair is excessively dry. However caused, the fundamental reason for dryness can be found in the hair’s hydrolipidic layer. A thin membrane between the cuticle and the hair’s cortex, it’s responsible for hydration levels, so when broken, hair fails to retain moisture. Luckily we’ve developed a unique way to repair it. An elixir of the oceans, Hydramine Sea Complex™ consists of an exclusive blend of marine botanicals and minerals normally invisible to the naked eye, that together fix the hydrolipidic barrier to restore manageability and stop further dehydration.

Curl line contains:

Curl

For dry, frizzy curly and wavy hair

Technology

Love your revived curls!

Curly-haired people spend lots of time every morning battling their curls, cocktailing different products, trying to get their hair to look the way they want: frizz-free, soft, shiny and beautifully curled. Curl Repair Technology™ repairs and nourishes damaged locks exactly where it's needed. Each curl is healthier and stronger with unbeatable definition, amazingly long-lasting frizz protection, softness and shine. For healthier, beautiful looking, predictable curls EVERY time you use it!

K-Pak Care line contains:

K-Pak Care

For weakened, distressed hair

Technology

Ultimate reconstruction, ultimate protection

If your skin breaks out in blotches, flaky patches or blemishes, the typical solution is to reach for a reparatory product. The same philosophy should be applied to hair. Environmental elements, extreme climates, chemical services, poor diet and illness can cause damage, leaving hair lack luster, dry and unmanageable. Containing the unique Hair Protection System™ to restore hair’s stress management abilities, replenish hydration levels and balance porosity levels, K-Pak also boasts the highest level of Bio-Advanced Peptide Complex™ of all our ranges. As such, it works both as an astonishing permanent fix for weakened, distressed hair, or as a decadent preventative treat for all other types.

K-Pak Care

Deep-Penetrating Reconstructor

Can stop hair from breaking by restoring its original strength! Prevents color from fading by rebuilding hair internally which gives color molecules something to hold on to again. Increases style-ability, elasticity, shine and condition.

K-Pak Care line contains:

K-Pak Care

For weakened, distressed hair

Technology

Ultimate reconstruction, ultimate protection

If your skin breaks out in blotches, flaky patches or blemishes, the typical solution is to reach for a reparatory product. The same philosophy should be applied to hair. Environmental elements, extreme climates, chemical services, poor diet and illness can cause damage, leaving hair lack luster, dry and unmanageable. Containing the unique Hair Protection System™ to restore hair’s stress management abilities, replenish hydration levels and balance porosity levels, K-Pak also boasts the highest level of Bio-Advanced Peptide Complex™ of all our ranges. As such, it works both as an astonishing permanent fix for weakened, distressed hair, or as a decadent preventative treat for all other types.

K-Pak Style & Finish line contains:

K-Pak Style & Finish

For weakened, distressed hair

Technology

Ultimate reconstruction, ultimate protection

If your skin breaks out in blotches, flaky patches or blemishes, the typical solution is to reach for a reparatory product. The same philosophy should be applied to hair. Environmental elements, extreme climates, chemical services, poor diet and illness can cause damage, leaving hair lack luster, dry and unmanageable. Containing the unique Hair Protection System™ to restore hair’s stress management abilities, replenish hydration levels and balance porosity levels, K-Pak also boasts the highest level of Bio-Advanced Peptide Complex™ of all our ranges. As such, it works both as an astonishing permanent fix for weakened, distressed hair, or as a decadent preventative treat for all other types.

K-Pak Color Therapy line contains:

K-Pak Color Therapy

For colored, weakened, distressed hair

Technology

Ultimate reconstruction, ultimate color

Hair color vibrancy is mainly lost during the first two weeks after a color service. Research proves it’s even sooner when the outermost layers of the cuticle are compromised by elements such as free-radicals or UV light, allowing internal oxidation to take place. K-Pak Color Therapy’s main purpose therefore is to uniquely rebuild the outer cuticle layer to form a protective layer of lipids and enable essential internal moisture to be retained. As such the range provides a superior barrier against damaging environmental factors and thereby enables vibrant color to last twice as long.

Features & benefits:

Designed to be mixed and matched with your favorite JOICO Care regimen

Maintains the health of the hair

To control and manage all hair types and create any style desired

Protect, perfect and finish in style:

Time spent styling is time wasted, if high-quality, results-driven products aren’t used. With our Style & Finish range, we offer a mix of improved classics alongside fabulous next generation stylers designed to turn heads. Presenting the ultimate in variety and versatility; from matt shine to high gloss, sleek hair to texture, from a gentle hold of 1 through to a powerful 10. As a company built on integrity, we also ensure that our aerosols, just like the rest of our products, are healthy for your hair – and the environment.

Features & benefits:

Designed to be mixed and matched with your favorite JOICO Care regimen

Maintains the health of the hair

To control and manage all hair types and create any style desired

Protect, perfect and finish in style:

Time spent styling is time wasted, if high-quality, results-driven products aren’t used. With our Style & Finish range, we offer a mix of improved classics alongside fabulous next generation stylers designed to turn heads. Presenting the ultimate in variety and versatility; from matt shine to high gloss, sleek hair to texture, from a gentle hold of 1 through to a powerful 10. As a company built on integrity, we also ensure that our aerosols, just like the rest of our products, are healthy for your hair – and the environment.

Style & Finish

JoiGel Firm

Provides excellent support, also on coarse and thicker hair types, control and shine without flaking. Protects against daily environmental stress with UV-protectants. Offers maximum styling control, body and shine to support difficult hair.

Works best when:

Rubbed in the hands and then applied through the hair and to the hair surface

Features & benefits:

Designed to be mixed and matched with your favorite JOICO Care regimen

Maintains the health of the hair

To control and manage all hair types and create any style desired

Protect, perfect and finish in style:

Time spent styling is time wasted, if high-quality, results-driven products aren’t used. With our Style & Finish range, we offer a mix of improved classics alongside fabulous next generation stylers designed to turn heads. Presenting the ultimate in variety and versatility; from matt shine to high gloss, sleek hair to texture, from a gentle hold of 1 through to a powerful 10. As a company built on integrity, we also ensure that our aerosols, just like the rest of our products, are healthy for your hair – and the environment.

Style & Finish line contains:

Style & Finish

Hair Shake

Hair Shake is a spray-to-powder, oil-free, non-sticky texturizer that goes on dry hair to transforms all types of hair. Shake well before use and spray lightly on dry hair concentrating on the root area.

It works because:

It instantly thickens hair (by 86%)

It boosts volume without weight (by 84%)

It absorbs excess oil

It controls humidity

It allows to "recharge" hairstyles, giving flexible control and styling

Features & benefits:

Designed to be mixed and matched with your favorite JOICO Care regimen

Maintains the health of the hair

To control and manage all hair types and create any style desired

Protect, perfect and finish in style:

Time spent styling is time wasted, if high-quality, results-driven products aren’t used. With our Style & Finish range, we offer a mix of improved classics alongside fabulous next generation stylers designed to turn heads. Presenting the ultimate in variety and versatility; from matt shine to high gloss, sleek hair to texture, from a gentle hold of 1 through to a powerful 10. As a company built on integrity, we also ensure that our aerosols, just like the rest of our products, are healthy for your hair – and the environment.

Style & Finish line contains:

Style & Finish

Instant Refresh

Instantly dries and absorbs excess oils and odors leaving hair clean and fresh. Leaves no white residue and does not clog. Creates lift at scalp, enhances manageability and extends longevity of hairstyles in between shampoos.

Works best when:
Sprayed directly onto root/scalp area before oiliness starts to occur.

Style & Finish

Ironclad

Ironclad is a thermal protectant spray which enables you to curl, smooth and blow-dry your hair without fear. Like "invisible security" that you can't see but know is on guard, this stealth liquid shield dries in a flash without weight or stickiness, leaving hair shiny, static-free and protected from heat up to 230 degrees.

It works because:

It delivers 3-day frizz reduction and reduces static

It has a fast-drying, non-sticky light hold

It provides heat protection up to 230 degrees

It contains the AquaLastik™ technology for flexible hold and heat protection

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