BIRLINN AGREES DISTRIBUTION DEALS WITH CASEMATE

Casemate Group and Birlinn Limited have come to a U.S. distribution agreement for print books and a North American distribution agreement for ebooks. The new business deals augment the long-standing relationship these companies enjoy with Casemate selling Birlinn’s military titles since 2001. Effective October 1, 2018, the new contract covers all of the titles and imprints to where Birlinn’s entire publishing program will be duly represented by Casemate. Specifically, Casemate will provide sales, marketing, accounting, warehousing, and distribution facilities for Birlinn and be the exclusive distributor thereof in the United States for print and North America for ebooks.

A major Scottish publisher and recipient of the 2017 Saltire Society Publisher of the Year, Birlinn produces approximately 160 titles annually across five imprints. In addition to military history, Birlinn publishes into many categories including biography, literary fiction, sports, poetry, children’s books, academic works and Scottish interest. Birlinn was previously represented by Interlink and most recently IPG in the United States.

“We are extremely excited to have Birlinn come fully onboard with us,” said Michaela Goff, VP Sales, Marketing and Client Relations. “With the new agreement we have a wonderful opportunity to increase their sales and help them gain more readers in the United States. Our staff is enthused to be working with the Birlinn staff and their excellent offerings.”

“As one of Casemate’s earliest clients, we’ve watched with admiration as they have grown and achieved extensive success,” said Jan Rutherford, Publicity & Marketing Director and Deputy MD. “With the personal attention and sales results we’ve received through their efforts on our military titles, we felt it was time to make a change that crossed the entire list. We are proud of the fall lists we have coming out and believe Casemate can dramatically improve our results.”