“We wanted to give all the new SABC viewers a taste of what EFC is about, with some of the most exciting fights in recent times and a cross section of some of our biggest personalities,” explained EFC President Cairo Howarth. “Many of the athletes featured in the fights broadcast are also competing in upcoming events.”

EFC viewership on SABC 3 is likely to be in the millions, attracting more fans to the sport.

“This is fantastic! SABC Sport gives EFC partners and athletes massive exposure to millions of fans around South Africa,” stated Howarth. He continued, “This, added to the worldwide promotion on numerous international TV networks, cements EFC as one of the most watched sport properties on the continent and one of the most watched MMA organisations in the world.”

All eyes now turn to EFC 57: Kabesa vs Henry, presented by BetXchange.com on Saturday 4 March 2017 at Carnival City, Johannesburg. Tickets are on sale soon at www.computicket.com, and the 5 main card bouts will be broadcast live on kwesesports.com (Sub-Saharan Africa), Kwesé Free Sports (Kenya & Rwanda) and live in South Africa on SABC 3 starting at 21:00 (CAT). Full broadcast details available on www.efcworldwide.com.