According to keggsneggsblog.com's Adam Kramer, the former SMU Mustang reportedly only received about 3.59 percent of the vote in the Republican primary, or roughly 50,081 votes. That was good for a distant fourth place in a four-man race.

"This was actually anticipated when this idea was floated around and before some imbeciles (James included) dumped hundreds of thousands in this massive trip down Ego Lane," Kramer wrote.

Kramer also points out that James' vote total is less than the attendance at all but one of Texas Tech's home football games last season. The Red Raiders averaged 55,656 fans per home game in 2011.

James has become something of a marked man in Lubbock in recent years. James led a charge against former Texas Tech head coach Mike Leach after reports surfaced that Leach had ordered James' son, Adam, into a shed while he suffered from concussion symptoms. The inquiry eventually led to Leach's firing.

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