The Five Essential Elements of a Great Company Story [Infographic]

We've all read the classic founder stories about companies started in a garage/dorm room/remote town by a visionary/college dropout/iconoclast with a crazy idea and a few friends. The founders overcame adversity/relentlessly pursued their vision/had an amazing stroke of luck, and now the company is a global brand/worth zillions/the owner of our most private thoughts.Read the full article