The world's first AA class winter tyre in terms of wet grip and fuel efficiency

We will in the autumn of 2015 offer European SUV drivers the world’s first winter tyre that achieves the best possible class A in the EU tyre label’s wet grip and fuel efficiency. The revolutionary Nokian WR SUV 3 winter tyre, in size 265/50 R19 V, can reduce braking distances by up to 18 metres on wet roads and save fuel by up to 0.6 l/100 km.

The world’s northernmost tyre manufacturer, Nokian Tyres, will in the autumn of 2015 offer European SUV drivers the world’s first winter tyre that achieves the best possible class A in wet grip and fuel efficiency of the EU tyre label. The revolutionary Nokian WR SUV 3 winter tyre, in size 265/50 R19 V, can reduce braking distances by up to 18 metres on wet roads and save fuel by up to 0.6 l/100 km. The Nokian Twin Trac SUV Silica rubber compound ensures strongest grip as well as low fuel consumption, the Nokian Aramid Sidewall technology provides excellent durability.

The renewed Nokian WR SUV 3 draws on the unique knowledge of extreme conditions and supreme mastery of all forms of winter that the developer of the winter tyre has accumulated. The Nokian WR SUV 3 (size 265/50 R19 V) features the Nokian Twin Trac SUV Silica rubber compound, tailored for heavy SUV use, and the Nokian Tyres Aramid Sidewall technology. They ensure that drivers facing the varying Central European winter can enjoy the industry’s finest snow and wet grip and fuel-efficiency as well as precise handling combined with excellent durability. The same technology will also be utilised in Nokian Tyres’ other winter tyres in the future.

At the heart of our product development: A safer, greener future

In recent years, the leading car manufacturers have been working even harder in order to promote traffic safety and to reduce the adverse effects of driving, such as carbon dioxide emissions. Even in the larger vehicle classes, such as sports utility vehicles, the future belongs to hybrid cars that are powerful but also easy on the environment.

- Like the car manufacturers, our own product development is also focused on making transport safer and greener. We accepted a tough technological challenge. The new Nokian WR SUV 3 is the absolute state of the art in the tyre industry; it represents a new way of thinking that drivers can enjoy here and now, says Product Development Manager Olli Seppälä from Nokian Tyres.

The extremely frugal Nokian WR SUV 3 rejects the notion that a large SUV cannot move lightly on tyres with low rolling resistance. The precise and exact Nokian WR SUV 3 is the first winter tyre for the Central European market that has achieved rolling resistance class A as a symbol of fuel efficiency. For fuel efficiency, the difference in consumption between the best and weakest tyre (A–G) is significant, at around 0.6 l/100 km. The lightly rolling tyres also reduce CO2 emissions by 14 g/km.

The EU tyre label’s best possible wet grip demonstrates the tyre’s safety on wet roads. For the driver, the correct high-quality tyre choice can mean a difference in braking distance of over 18 metres, or four car lengths (difference between classes A and F).