LANDMARKS;THE WEEK OF SEPTEMBER 23, 1996;THE BIG PUSH; ACCORD IS SOLUTION TO DISCORD

Published on September 23, 1996.

Honda's 1997 Accord TV campaign meshes old-style genres with contemporary problems, showing the car as a calming solution. The first spot has a 1940s look, but the script is about modern matters like a broken computer. A super shows the tag, "Simplify," harking back to Honda's "We make it simple" line from the '70s.