Web Cache Communication Protocol (WCCP) is a Cisco-developed content-routing protocol that provides a mechanism to redirect traffic flows in real-time. It has built-in load balancing, scaling, fault tolerance, and service-assurance (failsafe) mechanisms. Cisco IOS Release 12.1 and later releases allow the use of either Version 1 (WCCPv1) or Version 2 (WCCPv2) of the protocol.

Other vendors have also implemented WCCP support into their products, as it allows clustering and transparent deployment on networks using Cisco routers/switches without additional hardware. WCCP is of particular use to vendors of web cache/proxy/security appliances for redirection of web traffic. A list includes: