Adidas Pulls Plug on Sexualized World Cup T-shirts

Today, Adidas agreed to stop selling sexually suggestive T-shirts designed specifically for this year’s World Cup at the request of Brazil‘s tourism board. One of the shirts Adidas (maker of the official world cup soccer ball) created shows a bikini-clad woman holding a soccor ball next to the phrase “Looking to Score.” The other has an “I love Brazil” heart resembling an upside-down butt in a thong bikini. Ahhh, we see what you did there.

Brazil is a country notoriously known for its high prostitution rates. The shirts ruffled feathers in Brazil’s government, which is working hard to rid the county of its reputation as a destination for sex tourism.

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