Details

Smart Garden Products is a leading supplier of garden products to the trade. The company started in 2003 and has built up an enviable reputation for design and innovation in solar powered consumer products under the name Smart Solar.

In 2014 the company changed its name to Smart Garden Products and introduced more than 350 new products in 6 distinct garden product categories. These new products are supplied under the Smart Garden brand, with Smart Solar being retained as the brand for our solar products range, which we continue to expand.

During 2015 we acquired the Outside In business and relaunched it with a new brand image and also extended its reach beyond clocks into lanterns, since the brand seemed to be a perfect fit for both product categories. Doormats have since been added to this collection.

At Glee in September 2015 we launched a further 200 new products, mainly in the dcor and solar range, including a new range of Super Bright solar lights which are much brighter than regular solar lights, typically between 5 and 500 times brighter. This has been extended further with over 67 new solar lighting products at Glee 2016, along with additions to our Outside In designs and dcor ranges, as well as the GroZone, the first in a new generation of quality patio greenhouses.

In September 2016 we purchased the ChapelWood birdcare business, which will be retained in its current form, ahead of a relaunch in summer 2017.

We have a diverse international customer base encompassing the UK, continental Europe and the USA. Our Head Office and showroom is in Abingdon, Oxfordshire and we have extensive warehousing in the UK, as well as a fully employed team in China who look after our QC and logistics.

We are very committed to introducing a substantive selection of new products every year, along with eye catching packaging, point of sale and merchandising across the entire product range. Most of our products are designed by our team in the UK and made to our specification with partner factories in Asia, and we have a substantial bank of intellectual property covering both design and functionality.

We typically exhibit at several trade exhibitions during the year, including Journee Des Collections in France, Gafa in Cologne, and Glee in Birmingham. Our business is growing rapidly, with sales more than tripling from 2013 to 2016.