Modify Listens to the ModiFamily :)

Posted, January 01, 2012

Modify was recently featured by Direct Marketing News!. Aaron chatted with Tim Peterson, a great journalist whom you can follow on his Twitter feed, @TDPeterson. We discussed the Napkin Labs "Brainstorm" application, which many of you have interacted with on the Modify Facebook page.
The idea behind Brainstorm is to give brands the ability to have a more robust conversation with its fans. For us, that means talking with the ModiFamily to better understand what designs we should introduce so that you can build your own watch!
One quote from the article which I think bears repeating, "We're not a mass-market company. We're not looking to create 10,000 [units] of any one design." This is something you'll hear from us on Facebook, on our packaging - "We're not craftsmen, we're just good at listening" - and when you actually talk with us. Modify is about building your personal collection and creating your own style. Tell us what to make and we'll do our best to make it!