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Friday, July 24, 2015

How-to Be a Freelance Writer in 7 Easy Steps

So, I
googled “how to become a freelance writer” just to see what the Internet had to
say.

Actually, I googled “how to become a freelance writer” as I was trying to
type and check my email (on my phone) at the same time. Typos aside, I got a
lot of amazingly generic advice. “Like what?” you ask. Here are a few of my
favorites:

·Be
a good writer.

·Have
self-discipline.

·Set
goals.

·Be
able to communicate clearly.

·Maintain
a professional attitude.

·Have
the ability to motivate yourself, even in the face of mass rejection.

I’m going to
be brutally honest here, if you actually said to yourself, “Holy wow, those are
such helpful ideas!” right now you’re a little more than a step behind in the
freelance writing game. That isn’t supposed to be mean – just a bit snarky I
suppose. But seriously, you already know that the above mentioned traits/ideas
are necessary for any kind of freelance or writing career. What you probably
want to know is something that’s less obvious.

I can’t say
that I have all the answers. Far from it. There are freelancers out there who
have crazy-good careers and make much more money than I do, and then there are
those who make less. What I can give you is some friendly advice. A few tips
from my own personal experience. These aren’t general ‘go to journalism school’
types of suggestions. They are what I’ve learned from my own successes and
failures. Please keep in mind, everyone has their own niche and what worked for
me (or didn’t work) might not fit your career.

1.Speaking of niches – find yours. It
took me a surprisingly long time to call myself a ‘parenting writer’. That’s
basically what I am. I’ve written everything from home décor and DIY content to
fashion and style, but what I truly enjoy is writing for parents. When I write
about dental health, dressing for success or how to lay a ceramic tile floor
you can really tell that my heart’s just not in it. If the topic you’re writing
about bores you, it will show. Find what you’re passionate about and try your
best to write about it.

2.Steer clear of “sign up with us to
become a real freelance writer” sites. Or, at least don’t stick with them for
long. If you want to read my thoughts on content mills, check out my article on these sites. I made quite a good living off of content mills for a few years.
That said, I hated what I was writing and got way to complacent. I wasted years
creating mass amounts of crappy content for maybe $25 an article.

3.Build your social media following
right now. Immediately. Why? There are lots of reasons. Maybe you want to start
your own blog. You need somewhere to promote yourself. Even if you’re writing
for other people, you still need to promote your content – or theirs. This
isn’t always as straightforward as it seems. For example, let’s say it’s
between you and another equally as talented writer. You have a Twitter
following of 10 and the other choice has a following of 10k. Guess who’s
getting the job. Um, the person who’s actually able to tweet the content out to
more than her BFF, downstairs neighbors and parents.

4.Prepare proposals. Here’s a story – a
potential client asked me for an email explaining my approach to his article.
This was for a one-time only job. I replied with a detailed outline that
clearly spelled out the structure of the post. He hired me. That turned into an
ongoing professional relationship that brought on more work than I could have
imagined when crafting that outline.

5.Don’t say no. Let me rephrase that –
don’t say no unless what the client is asking is completely ridiculous. I’ve
been asked to write a 1,000 word article for $5. That was a big N-O! If the
work aligns with my niche and the client is paying a fair price, I tend to take
it. You never know when ‘an article’ will turn into months of consistent pay
(see the above example). You also never know when that one random article will
get seen (and read!) by someone truly important. Don’t miss out on what could
be an amazing opportunity because you’d rather watch the Real Housewives of somewhere
or another instead of writing (and yes, I actually have done this).

6.Value yourself, in a totally
realistic way. Go back to that $5 I was offered for 1,000 words. Someone
probably will offer you a similar deal. Have some self-respect and don’t do it.
At the same time, set your rates at a fair price. If you’re just starting out,
don’t expect to make hundreds of dollars per 400 word blog post. It would be
nice, but it’s just not likely here in the real world. Don’t quote me on that
though. There are freelancers who’ve struck it big from the get-go.

7.Join a community. Freelancing isn’t
exactly a communal experience. Many of us started on this career track as a way
to work from home. When you’re going it solo there’s no morning ‘water cooler’ gossip
session, no one to bitch at when you’re having a bad day and no one to grab a
quick bite with on your lunch break (and eating the leftover crusts from your
kid’s PB&J as he finger paints with his pudding doesn’t count as a social
lunch date). Joining a Facebook (or similar social networking) community for
freelance writers has helped immensely when it comes to finding camaraderie at ‘work’.

P.S. The
title was meant to grab your attention. I don’t take myself seriously enough to
really think there are seven easy steps to becoming a freelance writer. There
are suggestions, advice and tips, but as far as steps go – I don’t believe in
them. You won’t find a mystical formula to freelancing, there’s no guide that
has all the answers and while magical beans may grow a beanstalk up to the sky,
they won’t give you a new career. If someone tells you otherwise, be weary.
They are probably just trying to sell you something. Are you considering making the big switch from working outside the home to being a WAHM? My new book Work at Home: A Guide to the Best Change You'll Ever Make has ideas (and worksheets) to help you make the transition!

2 comments:

I've found many by submitting content to some of my favorite websites/magazines. Most have their submission guidelines posted online. Also, writers' communities (such as groups on Facebook) often have some insider insights and offer tips -- or other writers can guide you in your niche. There are some freelance sites out there that do offer opportunities to connect with real clients (but, be careful as many 'clients' will want to pay very little).

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