3+ years of experience in designing, managing and optimizing consumer-oriented web sites

3+ years of experience in analysis, market research or consulting activities, comfortable with developing test plans and understanding results; experience with universal control groups ideal

3+ years of experience managing a team

Experience in identifying, prioritizing and managing SEO opportunities and projects related to e-commerce site architecture, URL structure, redirects, content, title tags and link building

Development of end-to-end enterprise processes and programs for activating brand within organization and understanding prospect and member mindset versus competitive offerings, developing compelling value articulations of SACU and our products, matching those offerings to needs at the right time/place so as to acquire and deepen member relationships and share of wallet

Comfortable developing teams, encourages and stretches team members capabilities, is a people builder

Hours:

Monday - Friday: 8:30 am – 5:30 pm

Class/Grade:

3

Duties Include:

Assists in the transformation of the marketing function into an insights-driven, learning function that develops, tests, analyzes and revamps marketing activities. Creates 1-2 year Marketing Insights Development plan to outline improvement and optimization. Creates processes and systems for testing, measuring, analyzing and optimizing campaign performance. Manages 3rd party data relationships.

Creates processes, systems and policies that result in the generation of marketing materials, marketing technologies and best practices

Sponsors marketing touch point and enabling technology projects so that Marketing Technology Architect peer can establish new systems and processes that will improve the performance and capability of marketing touch points / technology.