At Keele, Dr Crawford has an entertaining approach to helping students. The senior teaching fellow, who also works as an academic staff developer, has created the game Braincept to boost confidence and skills in pharmacology.

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He is also responsible for a series of online videos designed to help self-directed study.

After picking up the award, he said: "What a fantastic honour this is. To have this award recognise the most personal and creative aspects of my work means so much, and fires the imagination to look forward to what else is possible."