Yamaha Canada launches retail finance program

July 20, 2016

Yamaha Financial Services has announced the launch of a comprehensive captive retail finance program that offers dealers and customers a number of new options designed to make Yamaha ownership more flexible and convenient.

“We have been working very hard for the last few years on this project,” commented Peter Hastings, director and president, Yamaha Motor Canada Ltd. and Yamaha Motor Finance Canada Ltd. “We started with wholesale inventory finance for our dealers in January 2015. Now, what we are offering to customers is the complete ownership experience. From financing of units, accessories and extended warranty, to product and loan insurance options, and more flexibility on re-purchases. Customers can now stay with Yamaha at every phase of the ownership cycle for added convenience and simplicity.”

Yamaha’s goal was to not only increase retail sales but ensure the purchase process was transparent and convenient. Hastings relayed further, “Our industry can be unique, and at Yamaha, we are enthusiasts too. It’s why we chose the promotional tagline We Get You. We understand the needs of our customers and have put programs in place that address some of the issues they were facing with traditional lenders when trying to buy their Yamaha.”

In addition, Yamaha dealers will benefit from the inclusion of an all-new dealer portal that will keep track of ownership lifecycle, loan information and provide retention and lead management options, all at no cost to the dealer.

Hastings summarized, “We are very excited to get these programs into the market. We feel it’s a fantastic new tool that will have more people choosing Yamaha.”