Starting a Social Media Policy

Description

As institutions continue to enter the social media space or expand their use of current platforms, they often struggle with how to craft a workable policy for all departments and institutional users. Without a unified approach, the institutional message or brand can get lost, diluted, or misused. Join us online to learn how to develop institutional guidelines for a unified social media presence.

This beginning-level webcast is for communications, marketing, alumni relations, institutional advancement and admissions professionals who are just learning how to manage the social media presence for their institution.