WASHINGTON — The Advanced Television Systems Committee announced the
appointment of Dr. Richard Chernock as the chairman of the ATSC’s
Technology Group 3, the standards development group working on the
ATSC 3.0 next-generation broadcast standard. Chernock succeeds James
Kutzner of PBS, who has announced his retirement effective Feb. 1.

Dr. Chernock is chief science officer at Triveni Digital. In that
position, he is developing strategic directions for monitoring, content
distribution and metadata management for emerging digital television
systems and infrastructures. Previously, he was a Research Staff Member
at IBM Research, investigating digital broadcast and semiconductor
technologies. His Doctor of Science degree is from Massachusetts
Institute of Technology in the field of nuclear materials engineering.

“Rich Chernock’s technical expertise and extensive experience in ATSC
activities make him the ideal choice to help direct the future of
digital television,” said Mark Richer, ATSC president. “At the same
time, we thank Jim Kutzner for his TG3 leadership during the crucial
launch phase and for his many contributions to the ATSC over the years.
We wish him all the best on his future endeavors.”

“As ATSC 3.0 developments accelerate, Rich will be taking the reins of
the TG3 at an exciting time,” said ATSC Board Chairman Glenn Reitmeier
of NBC Universal. “As the ATSC develops the next generation of Digital
TV standards, we are fortunate to have a chair with Rich's strong
leadership, technical vision, and collaborative spirit.”

Dr. Chernock is active in many of the ATSC, Society of Motion Picture
and Television Engineers and Society of Cable Telecommunications
Engineers committees, particularly in the areas of mobile digital TV,
monitoring, metadata, and data broadcast. He was the chairman of the
ATSC Technology Standards Group, leading the ATSC 2.0 standards
work, from 2011-13, and he chairs the Non-Real-Time Services
activities within ATSC. He is also the Distinguished Lecturer Chair for
IEEE Broadcast Technology Society.