Visicog: NYU User Experience

Resources

Homework

Choose a broad topic for your class project, for which it will be easy to find potential users. It is strongly suggested that you target mobile phones, but it can be for any kind of device. If you are trying to break into the UX field, I cannot stress highly enough that you should pick a topic for for which there is strong industry wherever you live. For instance, here in NYC, I would recommend you choose either a banking or ad-tech related project.

Provide some validation for your project, and how it supports your goals. E.g. if you are trying to break into UX as a new field, provide a list of companies you could apply to for a job using your finished case study.

Friends, Family & Peers: Use Facebook, Twitter, and Message Boards etc. Free. Results are varied (last semester saw people get as few as 8 participants, to as many as 80). You can try this first if you like and then fall back to another method as a backup. Remember, you will be responsible to have at least 15 participants in your survey, so you will take on some risk if you take this route.

Decide on your survey platform. Depending on how you'll recruit participants, you'll have different options for building your survey:

If you picked Amazon Turk for recruiting, you can use Typeform.com or Google Docs

If you picked AYTM for recruiting, then you have to use AYTM to create your survey

If you picked Survey Monkey for recruiting, then you have to use Survey Monkey to create your survey

If you will use Friends, Family or Peers, then you can use Typeform.com or Google Docs.

Use the survey template from www.qualitative.io to create a survey for your class project. Make sure to create the survey on the survey platform you will use for the full survey of 15-30 participants. Don't do a full run of the survey yet. You will do the full run for next week's class with 15-30 users.

Do a test run of the survey with 3 participants. Fix any glaring problems that came out of the test run. Write up a paragraph describing the experience.

Post the following to the Assignments panel of the home.nyu.edu site at least 90 minutes before the next lesson begins: