Audi Releases Super Bowl Commercial Early

Audi revealed details of its highly-anticipated Super Bowl advertisement, slated to run in the first quarter of the big game on Sunday, Feb. 5, 2012. In the upcoming 60-second spot, the brand’s signature LED headlights will take center stage along with the new 2013 Audi S7 sedan.

Super Bowl XLVI marks the brand’s fifth consecutive time as an advertiser in the big game. San Francisco-based Venables Bell & Partners has creating the spot.

At 5,500 Kelvin, Audi LED headlights are the closest re-creation of daylight available, providing numerous safety benefits, such as helping drivers’ eyes perceive more contrast experience less strain.