Paying the Pied Piper

Restaurants voicing contempt for Obamacare have paid a price, says this study of unclear methodology:

Papa John’s Buzz score high point for the month came on Election Day – November 6th – with a score of 32. Eight days later, the score had dropped 10 points down to 22, when the spam text lawsuit was unveiled. A few days later, Papa John’s dropped below Pizza Hut’s score and is presently at 4.

P.S. Did anybody’s else notice that these restaurants have all taken the possessive form of somebody’s name?