That’s the business model at Duff & Phelps . The company plays the role of impartial third party to hedge funds trying to quantify hard-to-value assets and private-equity firms looking to keep their deals transparent. D&P adds its stamp of legitimacy, which is much needed in this post-Bernie Madoff world.

Cramer, who first recommended Duff & Phelps on Nov. 9, thinks the trend is worth trading, saying the company could see “major, multiyear earnings gains” that aren’t reflected in the stock right now. To get a better understand of exactly what the company does, including its bankruptcy restructurings and dispute and legal management, he invited CEO Noah Gottdiener onto Mad Money.