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Web-based service is accessible from any internet-connected PC, Mac, smartphone or tablet

Works alongside any existing security solution

24/7 support and straightforward setup allows for fast and easy operation

London, 12 September 2013:BullGuard, the leading provider of user-friendly internet and mobile security solutions for consumers, has today announced the release of BullGuard Identity Protection, a new suite of security tools designed to guard against the growing number of threats that target internet and social media users.

Today, cybercrime is rampant and the number of attacks designed to steal sensitive information is growing at an exponential rate. This could include credit card, national insurance or passport numbers, date of birth, drivers license, personal login details and financial data, all designed to help would-be thieves gather information about a person’s identity for illegitimate purposes.

Social media users are also vulnerable. Younger users can easily be exposed to inappropriate content while malicious code is often stealthily embedded in linking web pages, ready to be activated by unsuspecting users.

BullGuard Identity Protection works alongside any existing internet security suite and ensures that both personal and financial information and your children’s social networking activities are protected against these threats.

By continually monitoring the web and the “dark web,” where personal data is traded and private information is accessed by third parties, malicious or inappropriate behaviour is clearly flagged for users to act against if necessary.

The Identity Protection module allows users to select the personal details they want protected, such as credit card numbers, bank account data, national insurance, phone numbers, usernames and passwords as well as the sorts of information detailed above. BullGuard then notifies users via email or SMS of any suspicious activity to help prevent fraud.

The Social Media Protection component helps parents keep an eye on a child’s Facebook profile without being intrusive and supports up to three monitored profiles. Activities that are selected as high risk, such as receiving inappropriate content (including photos and private messages), suspicious friends, or links to malicious websites, will be flagged and parents given the option to block any such communication from an account.

Alex Balan, Head of Product Management at BullGuard, says: “We’re all too well aware of the growing number of threats that are targeting internet users, and the popularity of social media sites such as Facebook has made it an increasingly attractive alternative for would-be cyber-criminals and cyber-bullies.”

“We developed BullGuard Identity Protection squarely with this in mind. It provides frequent and casual internet users with peace of mind because their data and their children’s activity, is monitored and kept safe.”

BullGuard Identity Protection is a web-based service and as such works on any device that has an internet browser. Monitoring and changing settings is as easy as logging into an account from any such platform. Supplied with BullGuard’s world-leading 24/7 support, new users will find it easy to get started with no software installation required. BullGuard Identity Protection costs just £3.95 per month, or £34.95 per year, representing a saving of £12.45.

Launched in 2002, BullGuard is one of the fastest growing internet and mobile security brands. Today, its product portfolio also includes award-winning antivirus, premium 24/7 identity and social media protection, as well as PC and mobile backup software solutions. BullGuard’s philosophy has always remained the same - to combine technical excellence with a genuine understanding of consumer needs, creating simple, easy-to-use products that deliver complete protection, and to enable customers to control and manage their digital footprint.

For two consecutive years (January 2012 and 2013), BullGuard Internet Security has won a coveted “Best Buy” award from Which?. BullGuard Internet Security comes with an award-winning Antivirus program, Parental Control and Online Backup for your most valued files and precious photos.