Let’s get real. When it comes to selling a product, it’s not just about the actual item. The accompanying label plays an integral part in showcasing your brand identity, setting it apart from the competition, and encouraging potential buyers to give it a try. Small business owners and companies with limited budgets can benefit from using Canva’s easy-to-use design tools to produce their next batch of product labels.

Whether you are a budding entrepreneur or a well-known enterprise whose products need a facelift, you can use any of the professionally-made templates found on the Canva website or app without any design background. A minimalist photo of a sliced fruit can introduce your freshly squeezed juices. A pastel floral pattern can play up your all-natural philosophy. A set of illustrated icons can reveal what your ingredients are.

Select the product label of your choice then apply as little or as many changes as you want! Customize the existing elements or insert new ones lifted from the Canva image library or taken from your personal bank. Drag and drop the logo and other visuals associated with your brand. Try decorative frames, subtle textures, or unique filters to create a certain mood. Use the preset colors or build a palette that speaks to you. Experiment with modern fonts in classic serif, fun sans serif, and flamboyant script options, and choose the right combination to adequately portray your company’s story. Type in the necessary details—product name, main ingredients, manufacturing or expiration date—and play around with the positioning of the text boxes. Canva lets you download the product label in various formats so you can share or print it easily.

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