START2ACT presents at the webinar for ICTFOOTPRINT.eu

6 August 2018

Decreasing ICT consumption – the human side of sustainability

The role of people at SMEs and start-ups can bring a long-lasting decrease in energy consumption of ICT at the workplaces, while increasing the company’s competitiveness on the market. How is that achievable?

On the 18th of July, START2ACT’s coordinator, Daniel Frohnmaier delivered a presentation for the webinar organized by ICTFOOTPRINT.eu on how people’s will and behavior can ultimately engage businesses in sustainable technology.

The recipe for increased energy efficiency of ICT at the workplace has never been easier:

Set objectives and goals, quantitative targets and share commitment based on European Commission standards;

Detail how both the company and the employees will contribute to the strategy;

The community aspect: involving employees does not only depend on norms. Sharing objectives and practices among colleagues plays an important role and builds a pro-environmental community.