/ Mobile Commerce

83% of global shoppers who use mobile devices plan to make a mobile purchase in the coming year, says an InMobi report. 61% of mobile web users are as comfortable with mobile advertising as they are with TV or online advertising, the report says.

83% of global shoppers who use mobile devices plan to make a mobile purchase in the coming year, says an InMobi report. 61% of mobile web users are as comfortable with mobile advertising as they are with TV or online advertising, the report says.