Search This Blog

Top Three Deadly Social Media Mistakes You Are Making

Social media has become a vital part of the marketing strategy of every online business. Businesses are doing their research, hiring experts and much more to harness the power of social media for their business. But many a times, businesses end up committing some deadly mistakes while working on social media that prevents them to get success. In this article I am sharing with you three deadly social media mistakes that you are making too.

Mistake 1 : Creating account on all of the social networks :

TBH, you can’t be everywhere. Creating accounts on all of the social media networks out there is of no use for your business. It will result in nothing but confusion. To get the best results, you have to be selective about which social media networks are relevant for you. Analyze your audience, find out where your target audience hangs out the most and create profile on the same. Also make sure that the social media network is relevant to your business niche for eg, creating account on Linkedin will not serve any purpose if you are an ecommerce store.

Mistake 2 : Irregular posting :

If you are thinking that creating accounts and posting once or twice in a month is enough then you are so wrong. To get the best results, you must post on regular basis. Every social media network has its peak timings when it drives maximum engagement. If you want your posts to get the most engagement, you will have to take care of these timings and schedule posts accordingly.

Mistake 3 : Your website lacks social sharing buttons :

Yes, you are working on your social media profiles but that doesn’t mean you don’t need to integrate social media to your website too. Add Wordpress social share plugin to your website which will allow your users to share your content within their social networks using a single click of mouse. Adding social sharing buttons will help your users spread word about you which will drive you social media referrals and improve social presence.

If you are also making these three mistakes, it is high time you need to re-strategize your social media strategy.

Get link

Facebook

Twitter

Pinterest

Google+

Email

Other Apps

Comments

Post a Comment

Popular Posts

When somebody talks to you about on page SEO, the first thing that might come to your mind is meta tags. A well optimized web page can drive huge traffic to the website. Well, in this article I have brought for you an amazing infographic from Backlinko that will help you out with some practical tips to optimize your web page for search engines.

Social media is one such area where online users spend most of the time now a days and that’s why integrating social media to your ecommerce site will drip additional value to your business. This article explains here five most effective ways to integrate social media with your ecommerce website : Offer Social Login :

Around 86% visitors leave a website on being asked to fill a long registration form before buying the desired product. Social Login is a great solution there. Also known as Social Media login, it allows visitors to use their existing social identity in order to authenticate themselves, eliminating the need to create another username and password. The easier it is to sign up, the more people are going to do it thereby boosting sign up rates as well as conversion. Along with simplifying the registration process, social sign in provides businesses access to reliable first party user profile data that can be used to create more targeted marketing campaigns. Other benefits that s…

The interface layer, that is the Web, has brought brands closer to their customers not literally but by cancelling out limiting factors like distance and awareness. But, at the same time, it has impartially done so which means competing brands stand side by side before a customer when he or she is making the purchase decision. which leads us to the critical question as to how one brand can gain an edge over the neighbor in attracting the customer?

There is no single point mantra to brand success leading to higher purchases and so higher revenues. But, in today’s era, it is a widely accepted belief that understanding customers and providing them what they need guarantees success. And marketers too believe they know their customers. At least, that’s what an IBM study found. According to the IBM and Econsultancy study, “80% marketers believed that they had a holistic view of individual customers.” Despite this, the study could quote only 27% customers saying the average brand understands…