It’s hard to go anywhere without seeing some reference to Facebook. You see companies asking for likes, discounts given away for those who “check in,” and you even find yourself going to a new restaurant’s page to read reviews before you even set foot in their building. So it’s no surprise that Facebook can have a huge impact on your business. As an investor, it’s important to know the in’s and out’s of Facebook, especially if you’re going to use it to your advantage.

Here are 7 tips from SoaringSEM that can help you get the most out of your business’ Facebook page.

1. Claim your Facebook Place Page

Even if you haven’t set up a page for your business, there is a chance that a Facebook Place page already exists. A Place page is a very basic page that includes information like your business name, address, and contact information. This allows customers to rate, check in and like your business.

Anyone can create a Facebook Place page. So to guarantee that the information is accurate and that there is only one page for your business, you’re going to want to be the one that creates it. If someone has already created your page, you can claim it. To learn how to claim your Facebook place page, click here.

2. “Boost” your page with ads and posts

Over one billion people are active on Facebook which can make it difficult to reach a specific audience for your business. But because of Facebook’s targeting tool, you can control who views yours ads. You can target audiences based on age, gender, location, interests and more. You can learn more about choosing the right audience and more here,

Facebook also allows you to boost posts. Boosted posts are a paid post from your business Page that will appear higher in News Feed so that there is a better chance your audience will see them. The cost depends on how many people you want the post to reach and the number of impressions the post gets with time. Boosting a post not only gives you a higher chance of being seen by people who have liked your page, but when someone likes or comments, it can appear on their friends’ News Feed. This can generate more likes for your page, which equals more business for you.

3. Include media in your updates

It’s easy for your post to get lost among the different status updates, food videos, and political memes. But by providing a link, photo, or video to your post, your followers are more likely to see your post.

Pictures are worth a thousand words but they’re also worth a million likes. According to buffer social, photo posts get 39% more interaction and account for 93% of the most engaging post. Photos and videos are the best way to draw attention to your business posts because images are more appealing to view than text.

4. Use “Use Facebook as page” option

When you click the “use Facebook as Page” option, you are using your Page as your as you would your Profile. For example, if you post on another Page wall, you will be posting as your Page, not yourself. This allows you to represent your business through comments, likes, and conversations. When you comment on a client’s (or anyone’s) wall as your Page, this allows their friends to see it, which means you gain more exposure.

5. Utilize “View Insights”

Facebook Insights is a tool used to track user interaction on Facebook Pages. You can track the number of active users so that you can better understand your Page performance. You can use Insights to determine the best time of day to post, the best day of the week to post, and what type of content is most popular. Click here to learn more about Facebook Insights

6. Use a graphic as a CTA

The main purpose of your Facebook page is to convert those likes into leads. Make sure there is a graphic clearly pointing out your like button. Having a clear call to action (CTA) button on your page will help convert visitors into likes and likes into customers.

7. Tag other businesses and investors

When you tag other businesses or investors it lets the followers of the page know that you have relevant content, the company may share your post on their own wall, and it increases engagement on Facebook. If you tagged a company, your post will be on their page. Then when people comment on it, like or share it they may even follow your page. This is a great way to reach out to people with similar interests.

This site is not a part of the Facebook website or Facebook Inc. Additionally, this site is NOT endorsed by Facebook in any way. FACEBOOK is a trademark of FACEBOOK, Inc.

IMPORTANT DISCLAIMERS:

Earnings, income, and success representations made by ARMANDO MONTELONGO SEMINARS ®, its officers, employees, agents, affiliates, or representatives are aspirational statements only providing examples of your earnings potential. The success of Armando Montelongo, Jr., testimonials, and other examples used are exceptional non-typical results and are no way a guarantee that You or others will achieve the same or like same results. ARMANDO MONTELONGO SEMINARS ®, is a real estate investing training and education company. While the Company believes that with the right training and through diligence and hard work, a hungry individual can build real wealth through investing in real estate, but investing in real estate is inherently risky and can leave You the potential investor open to lose some or all of your money. No investment deal is the same – individual results will always vary and may be impacted by Your own individual capacity, work ethic, business skills, experience, level of motivation, diligence, and drive in applying the training you receive through ARMANDO MONTELONGO SEMINARS ®, as well as unforeseen and unknown factors such as the economy, the actions of other investors, government action – including imposing legal and regulatory changes, normal and unforeseen risks of doing business, and other factors.

ARMANDO MONTELONGO SEMINARS ® nor Armando Montelongo, Jr. individually, are responsible for your actions. You are solely responsible and accountable for your own decisions. The evaluation and use of the Company’s products and services should be based on your own due diligence. You agree that ARMANDO MONTELONGO SEMINARS ® nor Armando Montelongo, Jr. individually are not liable to you in any way for your results in using our products and services.

See our Terms & Conditions for our full disclaimer of liability and other restrictions. ARMANDO MONTELONGO SEMINARS ®, including Armando Montelongo, Jr., personally, may receive compensation for products and services recommended to you. Armando Montelongo, Jr. currently uses or has used a recommended resource and investing methods taught, unless it is stated otherwise. If you do not want ARMANDO MONTELONGO SEMINARS ® or Armando Montelongo, Jr to be compensated for a recommendation, then we advise that you search online for the item through a non-affiliate link.

Do you have questions about ARMANDO MONTELONGO SEMINARS ®? Give us a call at (800) 889-3877. We will be happy to discuss your goals and how ARMANDO MONTELONGO SEMINARS ® may help you.