The right tools are an integral part of getting any job done. In the world of digital content tools are plentiful, so finding the right one for you can be tricky. That's why we ask the experts what tools they use to get their jobs done. In this month's installment, we talk to Ashley Taylor Anderson, Director of Content, Ceros.

Trek Bicycle Deploys CrownPeak CMS

CrownPeak Technology, a provider of hosted content management systems, has been selected to provide a content management implementation for the Klein Bikes unit of Trek Bicycle Corp. Klein Bikes has deployed CrownPeak's Advantage CMS content management system to consolidate its Web site management process and implement a translation workflow system. The site is presented in six languages--English, French, German, Spanish, Italian, and Japanese--in an effort to support the company's international customer base.

Klein had previously worked with various Web design firms and ad agencies to update its Web site. The move to CrownPeak marks a revamp of the company's Web site management process, placing all content management requirements under a single technology. In order for the Klein site to communicate information to an international audience, CrownPeak connected Advantage CMS to a language translation firm's product, in an attempt to speed and streamline the translation process.