Melingo
websites and apps are general audience sites, intended for Users (visitors and
subscribers) of all ages. Our free website is supported by advertising. Our
subscription websites are paid for by subscription fees. If you would like to
avoid ads, sign up for a subscription.

About Our Ads
Summary

We Use Common Tracking Tools

We or vendors we
have hired use several common tracking technologies. These may include browser
and flash cookies, web beacons, and similar technologies.

Our Tracking May Be Used to Serve Ads

We use common
tracking tools to decide which ads to insert into the pages you visit.

As part of this customization, we (or companies we work
with) observe your behavior on this website to provide you with ads that
are related to the searches you run on our website.

We may also get information about your browsing history
on other websites from our trusted business partners. We use this
information to provide you with ads on our website related to your
browsing history outside of our website.

Additionally, trusted business partners may use your
behavior on this website to decide which ads to show you on other
websites.

You Can Control Cookies

You can control
cookies. How you do so depends on the type of cookie. To reject browser
cookies, you must set your browser to reject browser cookies. To control flash
cookies, click here. Why? Because flash cookies do not reside in
your browser, and therefore your browser settings will not affect them. If you
configure your computer to block cookies, you may not be able to access certain
functionality on our sites.

We Also Use
Common Tracking Tools for Non-Advertising Purposes

To
understand our subscribers and website visitors so that we may improve our
sites

To track
new visitors to our websites.

To
recognize past subscribers.

To store
your password if you are registered on our website

Privacy Policy

Our Users are able to visit many of our
website pages without telling us who they are or revealing any information
about themselves. We may track IP addresses from which Users visit us and
analyze this data in the aggregate to determine usage for trends and
statistics. Users remain anonymous unless they voluntarily tell us who they
are.

Personal
Information (“PII”) We Collect and How We Use It.

We ask Users to provide certain PII about
themselves when they sign up for subscriptions, make purchases in our store, or
contribute content to a Melingo site. PII means your name, address, telephone
number, e-mail address, and/or credit or charge card information. It is up to
you whether you provide any PII; however, you must provide some PII to purchase
a subscription or submit content or make a store purchase. When you provide
your PII with your content submissions, realize we have no control over how
other Users will use that information.

Melingo uses PII for: allowing Users to
obtain an account and to receive communications; verifying the identities of
contributors of content; making ongoing enhancements to the sites; marketing
and promotional purposes; and evaluating site usage by analyzing PII and
related data in the aggregate. In addition, with respect to Melingo site Users
located outside North America, we may share pertinent PII with our local
subsidiaries.

We may share PII with:

Authorized service providers. We may share PII with service
providers that perform certain services on our behalf, such as processing
credit card payments, performing business and sales analysis, and supporting
our Web site functionality.

Business partners. When you make purchases or engage
in our promotions, we may share PII with the businesses with which we partner
to offer you those products, services, promotions, contests and/or sweepstakes.
When you elect to engage in a particular merchant's offer or program, you
authorize us to provide your email address and other information to that
merchant.

Direct mail partners. From time to time we may share our
postal mailing list with selected providers of goods and services that may be
of interest to you. If you prefer not to receive mailings from these providers,
you can notify us at any time by following the instructions set forth
below in "How to Opt Out, Correct, Update, or Remove Personal
Information."

Law enforcement. We also may disclose your information:In
response to a subpoena or as otherwise required by law. When we believe
disclosure is appropriate in connection with efforts to investigate, prevent,
or take other action regarding illegal activity, suspected fraud or other
wrongdoing; to protect and defend the rights, property or safety of Melingo,
our Users, our employees, or others; to comply with applicable law or cooperate
with law enforcement; or to enforce our Web site terms and conditions or other
agreements or policies.

Purchasers of our business. In connection with a substantial
corporate transaction, such as the sale of our business, a divestiture, merger,
consolidation or asset sale. Our privacy policy would continue to cover your
PII.

Prospect and
Referral Information

If a User visits a Melingo site and
submits an e-mail address to Melingo but fails to complete the registration or
purchase process, we may use such "prospect" information to contact
the prospective User from time to time with Melingo offers and information
about new features, new services, and special discounts we think the User may
see as valuable. Similarly, if a User forwards a Melingo e-mail to a friend, we
may use the "referral" information provided to contact the friend
from time to time with Melingo offers and information about new features, new
services, and special discounts we think the friend may see as valuable. We do
not sell or rent any contact information for such "prospects" or
"referrals."

Non-Personally
identifiable Information (“Non-PII”) We Collect and How We Use It

Like other commercial websites, we
collect information about consumer activities and behaviors to improve our
websites, provide standard advertising controls, to determine user response to
advertisements and promotions, to deliver targeted advertisements that we or
our partners believe will be of most interest to you, and to prepare aggregate
reports.

“Cookies”
are data files, which often include an anonymous unique identifier, sent
to your browser from a website. Cookies can only be read by the party
placing the cookie, they cannot erase or alter any of your data and when
used in the context of collecting non-PII, they do not include personal
data. For more information about cookies visit http://www.allaboutcookies.org.

“Web
beacons” are electronic files used to track your navigation of a website
or collection of sites, and browsing behavior.

Collectively these technologies enable us
to better understand our Users. Cookies do not allow us to gather any PII.

Demographic Information. At times we ask subscribers to provide us
with demographic or profile information regarding their preferences and
interests. This demographic information is not required. We use aggregated
demographic information to draw conclusions about Users' wishes and
preferences. We also provide demographic User information in the aggregate to
third parties in connection with advertising campaigns. You may withdraw your
consent at any time by following the instructions provided under the heading
"How to Opt Out, Correct, Update, or Remove Personal Information"
below.

Cookies and Beacons – Use by Melingo. To help you personalize your online
experience, Melingo uses "Cookies." "Cookies" are small
files that Melingo transfers to Users’ browers or, in the case of mobile sites,
to Users’ devices, for record-keeping purposes. One of the primary purposes of
Cookies is to provide a convenience feature to save you time. For example,
Cookies allow us to recognize you when you re-enter a Melingo site so that you
will not have to log in each time you visit. Cookies also allow us to collect
anonymous traffic data, such as the number of unique and return visitors who
use Melingo sites. In addition, Melingo places Cookies with Users visiting from
advertising banners and hyperlinks on other sites to track the success of a
particular advertising campaign or marketing program. Most browsers are
initially set up to accept Cookies. If you prefer, you can reset your browser
to notify you when you've received a Cookie or, alternatively, to refuse to
accept Cookies. It is important to note that you may not be able to use certain
features on a Melingo site if you choose not to accept Cookies. The use of
Cookies is an industry standard and occurs at most major websites. To manage
browser cookies, please see your browser's privacy settings. To manage Flash
cookies, please use theAdobe Flash Player Settings Manager.

We use web beacons to monitor the traffic
patterns of users from one Melingo page to another and to improve site performance.

Cookies and Beacons – Use by Third
Parties. Advertisers
and advertising networks use cookies and beacons to target ads served to
Melingo's domains. What does it mean to "serve ads"? When you visit a
website, your Internet browser transmits a "request" to the computer
that hosts the website (the "host server") requesting that server to
send you (or "serve") the web page that you are seeking. Most web
pages contain components that are pulled from different sources, for example, a
web page at a news site may get its weather section from one provider, its
sports results from a different source, and advertisements from other servers.
Our web pages contain coding that directs your browser to fill the ad spaces on
the web pages with content served by advertisers and networks of advertisers to
whom we have sold the ad spaces. The advertisers and networks use cookies and
beacons to help manage ad delivery and frequency, and to identify audience
segment for customized advertising ("targeting"). These cookies are used
to identify your IP address, so that when you visit another website using the
same advertising network, the network will recognize the cookie as one of its
own, read the information on the cookie (the record of which sites in the
network you have visited) and serve you an ad that you might be interested in,
based on your past visits to other sites in the network. Advertising targeted
based on past web surfing is known as "behavioral advertising."

Melingo does not permit any advertisers
or networks to collect PII about visitors to Melingo's domains using cookies or
beacons. Our Privacy Policy does not cover the use of information that they may
have collected from you on other sites. If you would like to learn more about
behavioral advertising or to opt out of having this information used by
companies that are part of the Network Advertising Initiative to deliver
targeted ads. Many of the same companies are members of the Self-Regulatory
Program for Online Behavioral Advertising.

Some advertising networks require that we
specifically list their opt-out links below. When you opt-out of a network, you
may receive an "opt-out" cookie so that the network will know not to
assign you new cookies in the future. You will continue to receive ads from that
network, but not behaviorally targeted ads. If you erase your browser's
cookies, you may need to perform this process again.

ValueClick: http://www.valueclickmedia.com/member_privacy.shtml. We have contracted with ValueClick to
monitor certain pages of our site for the purpose of reporting traffic,
statistics, advertisement 'click-throughs', and/or other activities on our
site. Where authorized by us, ValueClick and its business partners may use
cookies, web beacons, and/or other monitoring technologies to compile anonymous
statistics about our visitors. No personally identifiable information is
collected by or transferred to any party other than the advertiser. For more
information about how the information is collected and used by ValueClick,
please see ValueClick's privacy policy athttp://www.valueclickmedia.com/member_privacy.shtml.

As a benefit of membership, Melingo site
subscribers may receive the following communications from us:

Communications related to subscription
maintenance activities. These
communications may include, without limitation, notices regarding material
changes to Melingo site policies, service updates, service enhancements, and
account management procedures. Since these communications are necessary to
ensure Melingo provides its subscribers with the highest quality of services,
our subscribers are not permitted to opt out from receipt of these
communications.

Newsletter Communications. As a benefit of a Melingo
subscription, we may send Melingo subscribers our exclusive Melingo
newsletters. To unsubscribe to a newsletter, a User can either (i) follow the
instructions at the bottom of any newsletter or (ii) follow the instructions
set forth below in "How to Opt Out, Correct, Update, or Remove Personal
Information."

Communications containing information
about Melingo products and services. We may send promotional e-mails and other outbound
communications to Melingo site subscribers regarding products and services from
Melingo. Any Melingo site subscriber that does not wish to receive such product
and service communications can choose to remove his or her contact information
from our contact list at any time by (i) following the instructions at the
bottom of any promotional e-mail or (ii) following the instructions set forth
below in "How to Opt Out, Correct, Update, or Remove Personal Information."

Protection for
Children.

Children should always ask parents for
permission before providing any Personal Information to Melingo or purchasing
any products or services from Melingo. Melingo does not knowingly collect or
solicit Personal Information from or about children under 16, except as
permitted by law. If we discover we have received any Personal Information from
a child under 16 in violation of this policy, we will delete that information
immediately. If you believe Melingo has any Personal Information from or about
anyone under 16, please contact us.

Security.

We use appropriate measures to ensure the
security of all information you provide to us, including the use of passwords,
firewalls, and encryption. No transmission of information is guaranteed to be
completely secure. Unauthorized entry or use, hardware or software failure, and
other factors may compromise data security.