When we're feeling masochistic, we like to peruse the blog of incompetent superflack Ronn [sic] Torossian. It's his own forum for speaking to you, the consumer, without having to go through the filter of a biased media outlet like this one. So in the spirit of fairness and education, we're bringing you five of the 5WPR CEO's thoughts on how to become a successful entrepreneur-all in that inimitable Ronn style. At the end, we submit a bonus tip of our own! Read and learn from a self-made success story:

Incompetent superflack Ronn [sic] Torossian has moved his blog off Blogspot to a respectable new…
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"And lastly, business (and life) isn't an "academic exercise". It's real – not theory or concept… not a fictitious name posted on a blog, but instead something very real and measured. Real business – real life – real dollars and cents. There are many who can criticize and nitpick which is easy… but working hard every day and building is a hell of a lot harder."

"What is it that a brand can do to create enough mystique that there are pre-orders? Clearly Steve Jobs seems to have figured this out… I had the question myself this past Saturday during my 7 AM morning jog, when I saw tens of people lined up outside my local UWS movie theatre waiting for Batman."

"Clients who need global reach can and should indeed get it, but not as a cooker cutter, but instead on a case by case basis."

"The cure-all for the inflation problem in the ‘70s was that women went to work to supplement family income.

[A client] said that, today, with 80-90 percent of women working, we no longer have a solution as simple as the one 30 years ago. So now, how can the economy get better; by sending our children to work? Surely not!

Hence, the crisis facing today's families as the economy struggles"

"Every day of the week, I tell employees go out, create and do. It's ok to occasionally make mistakes. Be passionate, care and try. Don't over think. Do."