Ladfest Posters

Posters for an exhibition in the second edition of Ladfest (Latin American Design festival), held in Lima. The assignment was to reflect what comes to the mind when thinking of Peru, and two mixed ideas came

Mixing the flag (I like flags) with the initial letter (I like letters) for the country name

Mixing my first peruvian memory (the shirt of its national football team in the World Cup 82) with my more intense peruvian memory (a four days route on foot along the Andes, made thirty years later)