See why IDC says, "HPE is the first established enterprise storage vendor to leverage these technologies to this extent, and it has done this in a way that will set a new customer experience bar for high-end storage."

See why IDC says, "HPE is the first established enterprise storage vendor to leverage these technologies to this extent, and it has done this in a way that will set a new customer experience bar for high-end storage."

See why IDC says, "HPE is the first established enterprise storage vendor to leverage these technologies to this extent, and it has done this in a way that will set a new customer experience bar for high-end storage."

See why IDC says, "HPE is the first established enterprise storage vendor to leverage these technologies to this extent, and it has done this in a way that will set a new customer experience bar for high-end storage."

Mission-critical redefined

Businesses need to accelerate everything, but traditional high-end storage can’t keep up. Now is the time for intelligent storage that manages itself for every mission-critical app of today and tomorrow. Introducing, HPE Primera, the world’s most intelligent storage for mission-critical apps that unlocks the agility of the cloud, so you can innovate without compromise. Built upon proven resiliency and powered by the intelligence of HPE InfoSight, HPE Primera delivers instant access to data with storage that sets up in minutes, upgrades transparently and is delivered as a service. Plus, it’s backed by a 100% availability guarantee. 2

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Innovate without compromise

You no longer have to sacrifice agility for resiliency. HPE Primera redefines high-end storage with global intelligence, simplicity and extreme resiliency and performance.

Unlock agility

HPE Primera radically simplifies storage so your data is instantly available and you can get your nights and weekends back. Get as-a-service experience with HPE GreenLake and say goodbye to forklift upgrades with HPE Timeless Storage.

Unmatched Performance

Consolidate without the risk

With built-in AI and machine learning, HPE Primera optimises workload placement with what-if analysis and automatically takes action to ensure your applications are consistently fast. HPE Primera features a unique, multi-node, all-active architecture that delivers limitless parallelisation for all of your traditional and modern mission-critical applications on the same platform.

Intelligence combined with an all-active architecture

Experience fast, ultra-low latency at scale with storage built for all-NVMe and storage-class memory

HPE redefines mission-critical storage with a series of unique innovations across intelligence, hardware and software. HPE Primera delivers an experience unmatched in the industry. These innovations deliver the foundation for instant app access, 100% data availability guaranteed 6, and always-fast, ultra-low latency. 7

HPE Primera redefines mission-critical apps

HPE redefines mission-critical storage with a series of unique innovations across intelligence, hardware and software. HPE Primera delivers an experience unmatched in the industry. These innovations deliver the foundation for instant app access, 100% data availability guaranteed 6, and always-fast, ultra-low latency. 7

Global intelligence

All-active architecture

Services-centric OS

100% Availability Guarantee

As-a-service delivery

Timeless Storage

Global intelligence

Global intelligence

The industry’s most advanced AI for infrastructure, HPE InfoSight, is now embedded into HPE Primera to optimise performance and workload placement in real time – creating the industry’s only end-to-end AI pipeline for self-managing storage.

All-active architecture

All-active architecture

Features a unique, massively parallel, multi-node, all-active platform. Achieve limitless parallelisation for consolidating traditional and next-gen mission-critical applications with all volumes active on all controllers, host ports and media at all times.

Services-centric OS

Services-centric OS

A unique OS in its class, the HPE Primera OS allows for self-install and upgrades, drives up resiliency, installs in minutes with a single click, and enables faster access to new innovation.

100% Availability Guarantee

100% Availability Guarantee

Building on global intelligence and all-active architecture, HPE Primera raises the bar on mission-critical reliability. HPE Primera comes standard with a 100% data availability guarantee 8, without requiring special contracts or onerous terms.

As-a-service delivery

As-a-service delivery

Consume HPE Primera with a fully managed, pay-as-you-go experience and scale data elastically with the needs of the business.

Discover why businesses undergoing digital transformation need a new approach for high-end storage – one that frees IT resources to perform more innovative and strategic tasks. In this IDC white paper on the evolving enterprise storage market, learn why organisations ready for a more resilient, simpler, high-end storage experience for every mission-critical app should take a close look at HPE Primera.