PRE-MOVER MARKETING

IDR has a niche and the ability to reach consumers at the earliest moment when they will spend significantly. IDR has cultivated personal relationships with tens of thousands of REALTORS® and administers our one-of-a-kind Agent Rewards Program™ (ARP). After all, no professional group knows who will be moving sooner than a real estate agent. We tailor email and direct mail campaigns targeted around our clients’ needs to deliver sales and retain clients.

IDR has an innovative Sales Support Call center. This real estate-centric sales center works with the top 20% of real estate offices & agents, and coaches real estate agents to present your offer many times during the process and finally at closing in exchange for rewards.

Our pre-mover program is at work long before the change-of-address records are available, because first to market wins. And when you work with the top tier, you’re working with real “sales multipliers,” agents that engage with multiple movers during the course of a year.