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A new SaaS company, GreenAppX, is offering private-labeled SaaS marketplaces for telecom agents and VARs.

GreenAppX will help channel partners create their own branded SaaS business model by offering, in aggregation, hundreds of SaaS applications, including Microsoft Hosted Exchange Server, BlackBerry Enterprise Server, GoodLink Mobile Email, McAfee Security, WebEx Conferencing, and IBM Data Back Up and Recovery.

Partners also can develop applications bundles for another level of customization.

“Developing a branded software as a service marketplace provides a unique way for independent telecom agents and VARs to layer additional value on top of the services they currently supply to their customers,” said Jim Safran, president of GreenAppX.

Besides selling the hosting and network infrastructure, GreenAppX manages all transactions, application licensing and software version updates. Technical support also is included.