Replacing platinum as an oxygen reduction catalyst is an important scientific and technological challenge. Herein we report
a simple synthesis of a complex carbon with very good oxygen reduction reaction (ORR) activity at pH 13. Pyrolysis of magnesium
nitrilotriacetate yields a carbon with hierarchical micro/meso/macro porosity, resulting from in situ templating by spontaneously
forming MgO nanoparticles and from etching by pyrolysis gases. The mesopores are lined with highly graphitic shells. The high
ORR activity is attributed to a good balance between high specific surface area and mass transport through the hierarchical
porosity, and to improved electronic conductivity through the graphitic shells. This novel carbon has a high surface area
(1320 m2g−1), and high nitrogen content for a single precursor synthesis (∼6 %). Importantly, its synthesis is both cheap
and easily scalable.

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