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Ice Cube goes 'Raw' for album, SXSW

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NEW YORK -- Veteran rapper Ice Cube is putting the finishing touches on his new album, "Raw Footage," and plans to celebrate by cybercasting his concert Saturday as part of South by Southwest in Austin.

The gig will stream on Ice Cube's online television channel, UVNTV.com, which he created with partner DJ Pooh. In addition to TV content, UVNTV.com also offers a social network.

Microsoft will lend the site its new Silverlight technology for streaming, which is a cross-browser, cross-platform plug-in that delivers a richer user experience on the Web.

"Raw Footage" is Ice Cube's ninth solo album and the second to be released via his independent imprint, Lench Mob Records. The project includes guest appearances from Musiq, Nas, Scarface and WC. Ice Cube also collaborated with producers Maestro, Fred Wrek, Teak "Da Beatsmith" Underdue and Dee Underdue.

After a six-year hiatus from hip-hop, the MC returned in 2006 with the album "Laugh Now, Cry Later" in 2006, which has sold 547,000 copies in the U.S., according to Nielsen SoundScan.