DEMOGRAPHIC RESEARCH FOR WEARABLE TECHNOLOGY

IN-COUNTRY FIELD TESTING AND VALIDATION

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WEARABLE TECHNOLOGY LOCALIZATION

Wearables, by definition, are products including clothing, footwear, or accessories that incorporate sensors enabling them to monitor and respond to the user or the environment around them. Wearable technology, though still in its infancy, is a growing market and brings new challenges when it comes to localization. Companies developing the technology need to consider many aspects when localizing wearable technologies for new markets, such as demographic preferences, translating text, voice control for multiple languages, quality assurance, and more.

CUSTOM TECHNOLOGY LOCALIZATION SOLUTIONS

Since 88% of companies require localization services for new markets, Globalme has been involved with creating solutions for companies that are expanding into international markets. Localization is no longer translating text from one language to another, and our solutions reflect this. We have been involved in localization of many of the leading emerging technologies that change the way we interact with our devices and we are always excited about what is to come next. From in-country market studies to data collection, annotation, translation and field testing, we take the time to understand your needs and partner with you to make sure your product is ready for a successful international release.

LOCALIZED WEARABLE TECHNOLOGY USE CASES

Wearable technology is here to stay, whether for personal use, in the workspace, or at public events. The goal is to allow a more natural interaction with the technology we use, often enabled by voice controls. To make the user experience feel truly natural and seamless, it is important that cultural differences are considered in the development and localization process. An example for this is how different cultures place commands and respond to voices and tones. A market study we ran showed that the gender preference of the device’s voice varied across cultures, which led to the wearable technology being developed with a different voice & gender depending on the country.

MILLION NORTH AMERICANS

speak a foreign language at home

INNOVATIVE SOLUTIONS

across industries

FLEXIBILITY

when it comes to file structure

Monica

Senior Manager at UL

Globalme has played a critical role in the global success of the online International IP Crime Investigators College by providing us with professional localization services in a timely and efficient manner. The attention to detail and outstanding customer service we have received over the years makes them a pleasure to work with and I would recommend them to any organization looking to communicate in a multilingual marketplace.

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At Globalme we have a passion for language and technology, and for combining the two in creative and innovative ways.