Readability of your content

Create content using simple language without grammatical errors. This makes it easy for your users to understand what you’re saying. Make sure that your content is suitable for your target audience with a target reading level of grade 8 or 9.

Include internal and external links

Both internal and external links shows authority of your content and they provide a sequence of related content that provides additional opportunity to show up in search results.

In conclusion,

To create Search engine friendly content, take the perspective that you are writing for people, with the need to format for both people and search engine robots.