Inverarity Morton Opts for Oporteo to Complete Digital Transformation

As part of a six-figure digital transformation, Scotland’s leading independent wines and spirits merchant Inverarity Morton (IM) has opted to install Oporteo as its new ecommerce platform.

In addition to securing the professional online presence it needs to thrive in the fast-moving wholesale sector, IM elected BCP Software’s solution because of its seamless integration with its new Accord® supply chain software, which the company recently acquired. When both elements are fully operational in Spring 2019, IM will benefit from a synched inventory system that will reduce the number of time-consuming manual processes and provide a real-time overview of operational activities.

David Taylor, Finance Director at IM, said: “We have been considering an ecommerce platform for some time, but the constraints of our old ERP system meant we didn’t have the facilities for it. We liked Oporteo because of the system’s flexibility, which will allow us to provide customers with a customisable and personal service.”

Founded in 1945, the privately-owned supplier has become a market leader in Scotland by investing in its products, its services and its people. As a result, IM has developed long-lasting relationships with customers. This latest investment in state-of-the-art technology demonstrates its ongoing commitment to providing high levels of customer service.

Richard Marshall, Sales and Marketing Director for Oporteo, said “We’re delighted to be helping Inverarity Morton embrace the power of digital technology so they can achieve long-term growth and stay one step ahead of the competition.”