Category: Business Tips

Establishing wholesale relationships is a great way to improve the profitability and service of your event company. It’s a brilliant win-win situation. You can provide couples with the products that they would have to research and buy elsewhere, saving them time and effort. Meanwhile, you increase and diversify your revenue. Don’t worry. The process isn’t complicated, but you do need to do your research, keep yourself organized and stay on top of your responsibilities to make it work.READ MORE “Getting Organized With Wholesale”→

Will you be joining the thousands of wedding industry leaders attending Wedding MBA 2017 in Las Vegas? Along with the celebrity speakers, cutting-edge technology, and hours of sage business advice, another valuable aspect Wedding MBA is the chance to get to build your network by meeting new vendors and planners, and by strengthening relationships with those you already know! Make the most of that time with the following tips:READ MORE “Three Ways To Market Yourself At Wedding MBA”→

There aren’t too many industries as deeply personal as event planning, and wedding planning in particular. Our clients are anticipating once-in-a-lifetime events. They are excited, overwhelmed, and fully committed to their celebrations, and they expect their planner to be the same. In the wake of their enthusiasm, they can lose sight of the customary business-client relationship. It is the planner’s responsibility, in all cases, to set appropriate boundaries for clients to both maintain order to ensure that we keep feeling personal satisfaction in the work we do.READ MORE “Setting Client Boundaries”→

As a wedding planner, people naturally assume that the couple is my only client and that my sole focus is to make the couple happy. But honestly, I approach my services with a bigger picture perspective. When most of my business comes from word of mouth referrals, it’s not enough just to impress the couple. I’ve got to wow their families and their guests, and most importantly, I’ve got to shine for my fellow vendors working the wedding with me. In short, if you want to excel as a wedding planner, treat the other wedding vendors like a client.READ MORE “Ways to Cultivate Relationships with Vendors”→