The on-demand delivery service for high-quality restaurant meals that you might recognise from the bikes and hyper reflective jackets is launching in Loughborough on Friday, November 25.

More than 50 jobs will be created for local people over the course of the first year, with the majority of these being Deliveroo riders.

The cyclists will aim to deliver food, which will be cooked fresh to order and delivered from the kitchen to the customers’ door within 30 minutes.

Hungry residents of Loughborough can now get their favourite food from their most loved local restaurants including Plan Burrito, Peter’s Pizzeria, Meet Burger and The Hog Stop.

Other restaurants include:

• A Perfect Blend

• Dolcino

• Cocoa Desserts

• Pashazade Meze Bar and Grill

• Ryan’s Indian Cuisine

• Sliced!

In September Deliveroo unveiled its new visual identity, logo and rider equipment that according to the company enhances riders’ safety and style through a brightly coloured, hyper-reflective kit.

The brand also launched a new logo, which they said aims to become a shorthand for great food delivered anywhere.

Deliveroo said that their service is focused on providing the ultimate food delivery experience, where customers have the option to schedule orders via the Deliveroo app up to one day in advance or receive food as soon as possible between noon and 11pm.

Lee Day, manager and head chef at Meet Burger, Loughborough said: “We’re really excited about being part of the Deliveroo service, and we have been trying to get it to come to Loughborough for a long time and finally it has.

“We are going to be extending our opening hours, and hoping that it increases business by about 50 per cent.

“It is definitely exciting times ahead.”

Jeremy Rawlinson, general manager at Deliveroo, said: “We’re extremely excited to be launching in Loughborough and we’re looking forward to bringing some of the town’s delicious dishes straight from the hands of local chefs to customers’ doors.

“Our new riders in Loughborough are now kitted out in their new hyper-reflective kit and locals can order from the fantastic variety of restaurants in Loughborough, whatever they want, whenever they want, all from the comfort of their own home, office desk or wherever else hunger strikes.

“We already have a number of great partners and we are excited to expand and widen the variety of restaurants on offer to our customers in Loughborough over the course of the next year.”

To download the Deliveroo app visit the app store on an iPhone or Android device.