News360 Launches New iPad App (video)

News360 has this week launched a new iPad application which has been designed to take the pain out of reading and keeping update with the news from your favourite sources. Watch the video after the jump to see it in action.

The new News360 iPad app includes an updated and improved intuitive user interface, that allows you to swipe your way through news articles and easy share interesting articles across the major social networks.

As you continue to use the News360 application it begins to learn your likes and dislikes. CEO Roman Karachinsky explained to Digital Trends:

“We’re very specifically avoiding using your social feeds as a source,”-“We want to know what you’re interested in and what you’re psychological profile is, and then we want to find the content without relying on your existing connections.”-“What makes us different is that we try to take a more holistic approach in what stories we show you. We look at what you do on Twitter and Facebook and who you follow and are friends with to understand your relationship to topics, but we don’t rely on other people to curate stories for you. We want to curate stories for you.”

The latest News360 iPad app is now available from the iTunes App Store and is well worth downloading, if you enjoy reading on your iPad.