Baseball season is quickly approaching. The beginning of another year of great expectations only to be frustrated by June, slightly excited in August and utterly depressed in September. I am a Mariner fan. We are the only team who can win 116 games in a season and not make it past the first round in the playoffs. We are the only team who trades away all star after all star. Ahhh…I digress. While the Mariners consistently field a team of high priced underachievers, I’m a fan of Billy Beane ball. Billy is great at fielding a team of underpaid […]

Wineries on Twitter – Woodward Canyon @woodwardcanyon on Twitter The goal of this series is to connect with wineries and wine business that use Social Media (Twitter and Facebook) effectively. These interviews can serve as a catalyst to help other wineries and wine businesses to see the benefits (and pitfalls) of joining the social revolution. The Interview: Woodward Canyon How long have you been using Twitter? We’ve been on Twitter for only about 8 months now. What prompted you to dive in? I’ve personally had a twitter account for a couple of years and I knew that it was the […]

Climate. Soil. Fruit. Walla Walla is home to this trifecta of wine perfection. Trio Vintners is a trio of wine makers coming together with a common purpose of pursuing their passion, pursuing continued education(in Enology and Viticulture) and emphasizing the region of Wallula Gap. The result is wine with structure, character, and flavor (a trio of perfection). I received a trio of wines from Trio Vintners, but I chose to save the third (a red blend) for another review with other quality Washington Rhone style blends. Wine makers Steve Michener, Denise Slattery, and Tim Boushey each has their hand in […]

Does Facebook Tweeting Hurt? Facebook offers a way to connect your status updates to Twitter. Sounds like a great way to kill two birds with one stone. Does “tweeting” your Facebook status actually hurt your marketing efforts? Do Facebook tweeters frustrate users and risk alienating their customers? Let me answer that question by briefly exploring the difference between Twitter and Facebook. If you already understand the basics of these two networks, feel free to skip the next section. Facebook A Facebook Fan page allows you to stay in touch with your customers and allows customers to post their thoughts and […]

The journey of Barrister Winery began as two lawyers, Greg Lipsker and Michael White, were vacationing with their families in British Columbia and they stopped in a local shop to buy wine and walked out with a five gallon Zinfandel wine making kit. When I asked how it was, Greg responded, “We thought it was wonderful.” “But it wasn’t,” Mike quickly joked. Five gallons turned into 50 gallons, which then turned into crushing 1 ½ tons in their garage in 2000. “Friends and family were so supportive. When they heard we were making wine, they were eager to help.” Trial […]