harry: A Rothmans Project Opens a Store in Bronxville

Posted on 03 October 2017

No need to trek to Manhattan to find the hottest trends for men.harry: A Rothmans Projectopened a storefront in Bronxville last year. The shop serves as a platform for popular men’s store Rothmans to experiment and innovate with new brands, categories, and unique retail experiences. “It’s our laboratory,” says Rothmans CEO Ken Giddon. “We keep it small and nimble purposely, unlike our flagship in Union Square.” The merchandise at harry’s changes continually, and while the shop stocks familiar brands, like J Brand and Corneliani of Italy, it also carries more esoteric labels, like Nifty Genius and Culturata. Prices range from $20 for a New York Giants key fob to $1,000 for a Corneliani blazer made in Italy, but most items from brands such as Ted Baker, Mizzen & Main, and Penguin are in the $75 to $125 range.