Enroll in this easy course for free and build your own list growth blueprint.

The course curriculum

The six lessons in this course are self-paced. You can complete them all at once or choose to spread them out over six days or more. Here’s what you’ll learn in each lesson:

Lesson one:

Audience research and the lead magnet

Learn the number one way to make your incentive a success. Complete audience research and choose a topic for your lead magnet.

Lesson two:

Choosing a format for your lead magnet

This lesson will show you the different type of lead magnet formats and how you can choose the best one to get more email marketing leads.

Lesson three:

The start-to-finish plan for creating your lead magnet

Create and launch your lead magnet with expert advice and easy-to-use tools. And get writing tips to guide you along the way.

Lesson four:

Selecting your sign up form

In this lesson, learn the ins and outs of the seven most-popular form types and determine which type will help you reach your list growth goals.

Lesson five:

Sign up form tools that work for you

The best sign up platforms for growing your email list and how to choose one that fits your needs.

Lesson six:

Copywriting and design strategies to make your sign up form convert

Get simple optimization hacks to create a sign up form that will grab people’s attention and get them to subscribe.

Everything you need to grow. All in one course.

Building your form and lead magnet doesn’t need to be a chore or take weeks or months. This course gives you the email growth hacking tools you need to quickly and effectively create them. Here’s what’s included:

Six video lessons

These videos are packed with valuable content. All under 10 minutes in length, you can watch them all at once or while you drink your morning cup of coffee.

Simple homework

Each lesson comes with easy-to-follow homework that’ll help you apply what you’ve learned and create the list growth tools you need.

Worksheets

To make your homework even more simple, you’ll get worksheets to guide you through each step. The worksheets will expand on topics learned in class and help you apply them.

Lesson resources

Confused on a certain topic? Ready to devour even more great information? The lesson resources will help you master the topics you’re feeling unsure about and dive into more advanced ones if you’re ready.

Enroll in this easy course for free and build your own list growth blueprint.

Meet the instructor

Liz Willits

Content Marketing Specialist

I lead AWeber’s sign up form strategy, so I spend quite a bit of time split testing forms, creating incentives and building AWeber’s email list. Through this experience, I’ve learned firsthand how to get more people to subscribe to your email list. Beyond list growth, I spend my time organizing promotional campaigns, hosting webinars, writing and editing content and optimizing our email marketing strategy.