Prestige marketing isn't just about classy shots of high-end products - you still have to follow the tried and trusted marketing methods that make people relate to your brand, especially on the continent...

The local arm of SABMiller (SAB)‚ South African Breweries' maltings division is looking to supply product to other African countries following its investments to expand capacity‚ according to the unit's general manager Thinus van Schoor.