Best friends and business partners, two remarkable women share their secrets to starting and succeeding in your own business

Part inspiring business story and part tales of a friendship, You Buy the Peanut Butter, I’ll Get the Bread shares the lessons two best friends learned in making their business dreams come true, while having fun throughout the journey.

Kirsten Poe Hill and Renée E. Warrenare the co-founders of Noelle-Elaine Media, Inc.— a New York City-based event management, media relations and production firm with many notable corporate, non-profit and celebrity clients. Kirsten and Renée give aspiring small business starters the real deal on what it takes to succeed and endure, both professionally and personally.

With refreshing honesty and sisterly counsel, they offer an up-close look at the daily highs and lows of starting, managing, and maintaining a business in the midst of developing and losing friendships, dating, falling in and out of love, and getting married—as well as the particular challenges women business owners face.

Despite some peanut butter sandwich dinners, Kirsten and Renée made it happen, and their story will empower entrepreneurs everywhere that they can too.

To learn more about Kristen Poe Hill and Renée E. Warren visit the Media Room and watch them on PBB TV.

YOU BUY THE PEANUT BUTTER, I'LL GET THE BREAD

March 2009

You Buy the Peanut Butter, I’ll Get the Bread

"The Absolute True Adventures of Best Friends in Business"

To run a small business is to have a schizophrenic existence of highs and lows – of believing in yourself one minute, doubting yourself the next. Always having to put a smile on your face even as you face failure, madness and possible financial devastation – always having to push through it for the sake of the client and to prevent a mass exodus of the few employees you have.

It’s all about trying to survive and if you’re lucky enough - thrive, all while maintaining a sense of dignity (when you feel desperate) and grace (when you really want to freak out).
To run a business is to always have someone calling your name – the client, the employee, the intern, the solicitor, the phone company, the electricity company, past due vendors, the IRS – not to mention your friends vying for any free time you have.