CBS' weekend coverage of The
Masters led all weekend sports in overnight ratings. Fox' NASCAR Sprint
Cup Series coverage on Saturday night from Texas Motor Speedway earned a 3.7
overnight, up 9% from the comparable primetime telecast from Phoenix last year.
Fox also earned a 3.0 overnight for its MLB regional coverage on Saturday afternoon,
which featured Yankees-Red Sox in 84% of markets. That overnight is flat compared
to the net's Week Two telecast last year. ABC's final weekend of NBA games also
earned strong numbers. Bulls-Magic in the early window yesterday was up 33%
from a 1.8 overnight for the comparable Magic-Cavaliers last year. The late
NBA window featuring Celtics-Heat was up 60% from a 2.0 overnight for Trail
Blazers-Lakers last year. NBC wrapped its regular-season NHL coverage with Red
Wings-Blackhawks, which earned a 1.1 overnight. That figure is up from the net's
comparable Bruins-Capitals regular-season finale last year, which earned a 0.9
overnight.