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If brands loose weight?

How would they look?

The famous logos of big brands could be seen all over the world, and are instantly recognizable by millions of people.

In a recent redesign project that involves some of these well-known logos, freelance multimedia designer Tolga Gündoğdu has imagined what they would look like if they are to “lose weight”. Creating thinner and more modern versions of these brand marks, the designer shows how they would be affected by the popular minimalism trend in graphic design.

So far, he has only created slimmed down redesigns of three logos—we hope that he would expand the project to feature more famous logos.