National Parking Association Announces Major Research Sponsorship by Denison Parking of Indianapolis, Indiana -- WASHINGTON, March 19, 2013 /PRNewswire-USNewswire/ --

National Parking Association Announces Major Research Sponsorship by Denison Parking of Indianapolis, Indiana

WASHINGTON, March 19, 2013 /PRNewswire-USNewswire/ -- The National Parking Association announces its first major corporate research sponsorship by Denison Parking of Indianapolis, Ind.Mark Pratt, President and CEO of Denison Parking and NPA's National Research Committee chair, has pledged a multi-year sponsorship of the parking industry's first market forecast—The NPA Parking Market Demand Report.

The study will be released in the spring of 2013, featuring a three-year industry forecast. The study is longitudinal and a second edition will be released in 2015. "This is a major industry undertaking that signals that NPA is focused on the knowledge, issues and business conditions that affect the parking industry," says Pratt. "Denison is proud to play a role in providing important research that advances our industry."

"NPA believes in the importance of authoritative, statistically valid industry data and analysis that provide the parking industry with economic, industry and trending data," says NPA President Christine Banning, CAE. "NPA has developed the most robust research program in the parking industry to provide current, reliable and useful data on the industry, its future and impact in the marketplace."

"Mark Pratt is devoted to NPA's research program and his belief that all sectors of the industry benefit from evidence-based decision making and credible sources of research relevant to the parking industry and its unique market drivers," said Banning. "NPA extends its thanks to Mark and Denison Parking for advancing parking industry research."

Denison has made a four-year commitment to NPA and parking research which will deliver two national studies on the industry. In the last two years, NPA has launched four major research studies. Pratt is a past NPA Board Director. He currently serves as the vice chair of NPA's National Leadership Advisory Council to the Board of Directors.

The Parking Market Demand Report will provide an in-depth analysis of the macroeconomic, demographic, employment, travel and industry statistics that measure the potential of parking demand. It will be the first of its kind to assemble substantive research data, analyze the data and draw correlations between market conditions and their relationship to the parking industry. The study will be available for purchase at www.npapark.org.

About NPA: The National Parking Association is the nation's leading parking trade group advancing the interests of the private and public sector in parking technology, sustainable mobility, certification, advocacy, research and education. Founded in 1951, NPA has more than 2,300 members and represents all segments of the parking industry. www.npapark.org.