The goal for the campaign was to sell 1,000 shirts within two weeks. In the first 24 hours, more than 13,000 shirts were sold. As of early Saturday morning, more than 22,000 had been sold, and hoodies, sleeveless tees and tanks also were being offered.

With more than 12 days still to go on the project, chances are Rousey will have many more people standing up against being a "D.N.B."