I am a real estate agent in South Dakota. Staging isn’t really done here yet. If there are any stagers, I don’t know of them. What I want to know about is the yard aspect of the property. We usually have pretty big pieces of frontage and acres in the back. I have read talks about curb appeal – what about the rest of it?

– Peggy in South Dakota

Hi Peggy,

Well, you are right on the nail, and I would imagine in March there really isn’t much “drive by” with all the snow. It’s true; anything you read will have a focus on staging from a town or suburban perspective because it is the most prevalent and most widely practiced there; however, I am sure staging principles adapt to anywhere in the world. A CSP will target the staging recommendations to the person who is most likely to purchase the property. That’s where you start, Peggy. Knowing is one thing; application is another. If the acreage is large with pasture, then it has to look like the best pasture in the world. If the property has a stream, then a tour with your prospect will include the stream – perhaps on horseback to enjoy the acreage. A working ranch will need a whole different “feeling” requirement. Get the picture? Feel free to send me pictures if you need any particular help.

About Christine Rae

Christine Rae blends her passion for the staging and decorating industries, her desire for helping people develop their potential, the thrill of training to the presentation of the CSPâ„¢ workshop. She has honed her skills and built her knowledge through extensive training in a variety of disciplines. During the last five years Christine has trained over 1600 people and in 2004 was recipient of an International Staging Award. Christine believes a crucial part of success as a trainer is to keep your hand in the industry you speak and teach about. This is why she continues to work (outside of training sessions) at building her own staging business, and works with a select group of Realtors® . The best business anyone can have is from a referral - it is an honor and privilege to work with you and your sphere of influence.
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