That’s me, Shawn “Sonic” Lyon from The Chimpz, in a photo shoot for Schecter holding the new bass they gave me.

Yea, you read that right. They gave it to me…

FOR FREE!!!

Over the years we’ve received a ton of other quality equipment like:

…Sound systems from HARMON/JBL.

…Axes and bass guitars by Schecter Guitar Research.

…And swag by Sullen Art Collective and Hustledank to name a few.

Cross promotion opportunities, greater recognition, and industry validation all help our band stay profitable and continue making great music for our fans. Plus there’s another major perk from having sponsors…

You’ll save thousands in gear and marketing!

Why waste all that hard-earned tour cash on new hardware and more promo materials when you might be able to get it for free with the right sponsor hookup?

You’re the one doing all the hard work playing shows and growing your audience. Why not let your music work for you, and reap some financial rewards in the mean time?

Getting endorsement deals is all about that. The more money you don’t have to spend on new equipment and promo materials means more money in your pocket. The more money you save means you can spend more time working on your music and building a career.

HOW ENDORSEMENT DEALS HELP YOUR BAND

That’s me, Shawn “Sonic” Lyon from The Chimpz, in a photo shoot for Schecter holding the new bass they gave me.

Yea, you read that right. They gave it to me…

FOR FREE!!!

Over the years we’ve received a ton of other cool gear like:

…Sound systems from HARMON/JBL.

…Axes and bass guitars from Schecter Guitar Research.

…And swag by Sullen Art Collective and Hustledank to name a few.

Cross promotion opportunities, greater recognition, and industry validation all help our band stay profitable and continue making great music for our fans. Plus there’s another major perk from having sponsors…

YOU’LL SAVE THOUSANDS IN GEAR AND MARKETING!

Why waste all that hard-earned tour cash on new hardware and more promo materials when you might be able to get it for free with the right sponsor hookup?

You’re the one doing all the hard work playing shows and growing your audience. Why not let your music work for you and reap some financial rewards in the mean time?

Getting endorsement deals is all about that. The more money you don’t have to spend on new equipment and promo materials means more money in your pocket. The more money you save means you can spend more time working on your music and building a career.

How can you start getting sponsors and endorsement deals right away?

When we go on tour and play different cities most of the bands opening for us are local to that town. At every single event, the local musicians always ask me how we got all of the endorsements. It’s tough to explain the whole sponsorship process in 5 minutes to a fellow musician backstage, so…

I created this online course to help give all my brothers and sisters in music the full system I use for acquiring endorsement deals.

You’ll hear about the different types of endorsements, how they work, how to approach industry reps, and what you need to have ready for them. Peppered within the material I also share real stories of my experience working directly with a number of our 19+ current sponsors too.

I’ve made this course easy to absorb by putting it into audio format so you can listen to it on the go. There’s also a worksheet for you to fill out as you listen along and map out your own path to start getting endorsements.

This course is for you if:

You play original music and firmly believe your destiny is in music.

You currently, or are ready to, perform at least 20 shows a year.

You’re ready to do the research, evaluation, and hustle your ass off.

You want to learn more about the business side of music.

You are willing to roll up your sleeves and do a bit of work.

You’ll do anything to bring your music career to the next level.

This course is NOT for you if:

You don’t want to work and just desire bags of money.

You only want to perform once a month in the same venues.

You’re not prepared to actively grow your social media presence.

You’ve never seen “This Is Spinal Tap”.

You still use Netscape.

HOW CAN YOU GET SPONSORS & ENDORSEMENT DEALS RIGHT AWAY?

When we go on tour and play different cities most of the bands opening for us are local to that town. At every single event, the local musicians always ask me how we got all of our sponsors. It’s tough to explain the whole sponsorship process in 5 minutes to a fellow musician backstage, so…

I created this online course to help give all my brothers and sisters in music the full system I use for acquiring endorsement deals.

You’ll hear about the different types of endorsements, how they work, how to approach industry reps, and what you need to have ready for them. Peppered within the material I also share real stories of my experience working directly with a number of our 19+ current sponsors too.

I’ve made this course easy to absorb by putting it on audio so you can listen to it on the go. There’s also a worksheet for you to fill out as you listen along and map out your own path towards sponsors.

This course is for you if:

You play original music and know your destiny is music.

You currently, or are ready to, do at least 20 shows a year.

You’re ready to do the research, evaluation, and hustle your ass off.

You want to learn more about the business side of the music industry.

You are willing to roll up your sleeves and do a bit of work.

You’ll do anything to push your music career to the next level.

This is NOT for you if:

You don’t want to work and just desire bags of money.

You only want to perform once a month in the same venues.

You’re not prepared to actively grow your social media presence.

You’ve never seen “This Is Spinal Tap”.

You still use Netscape.

Become a master of endorsements

These are the critical lessons you’ll learn in this course.

The Difference Between Endorsements and Sponsors

This lays the foundation for the course as it’s important to understand the nuances.

The Purpose of Endorsements

Where do your goals align with the endorser’s? It’s important to know that these are agreements between multiple parties.

The Different Tiers and Types of Endorsements

Covering the industry standards and which types you should aim for with respect to your goals.

Who to Speak With to Get a Sponsor

These are the folks you want to build relationships with.

Setting Up Your Business Plan

Since you’ll be dealing with business people a lot, it’s important to speak their language and have your plan ready at all times.

How to Approach a Sponsor

This is slightly different than approaching endorsements but still deserves it’s own section to cover all of the bases.

Maintaining an Endorsement

What are the common requirements major brands ask of you, and what does that look like from a day-to-day perspective?

Excelling in Your Endorsement

Getting the most from an Endorsement Deal

Endorsements come with many perks, and some aren’t as obvious as they seem.

Leveraging Endorsements to Get More Endorsements

How to turn one endorsement or sponsor into many.

The Unspoken Rules of Endorsements

Professional tips to keep you in good standing with your new business partners.

Bonus Interview with AR Rep

What are they looking for in bands?

REAL WORLD EXAMPLES

Throughout the course you’ll hear stories of the actual process Sonic went through with some of these major brands:

WHAT TO EXPECT

Learn the exact system I use to score more fans, bigger shows, discounted & free gear with endorsement deals.

Find & land endorsements

Pitching potential sponsors

Positioning your band

Negotiating the contracts

Leveraging to get more

Materials to have ready

Cross marketing tactics

Promotional strategies

8+ hours of interviews

Mobile ready downloads

Real world case studies

Get Band Sponsors e-book

Bonus worksheet & Invite-only Facebook group

I was extremely impressed with everything I read and heard. There was a lot that I was already aware of, but so much more knowledge was gained. I highly recommend “Get Band Sponsors”. There is so much valuable information that will benefit any band or musician.

Yvonne Laughlin

Yvonne's World PR & Promotions

This text that i had read regarding band endorsements and so forth is spot on music business 101. Whether or not you are a full band, or a solo artist, this book applies to anyone wanting to build a foundation in the music industry today.