SHIP A MINIMUM VIABLE PRODUCT

Running through my installed applications, I find a lot of useful ones that I use regularly. But, do you recall what Uber app on your mobile phone looked like when you started using it a few years back?

I am sure that I don’t remember.

I guess not many people will remember how many of their favorite apps looked like at the beginning. The Google Play Store and the Apple App Store was made available to the users in the year 2008. Ever since, millions of applications have come to these app marketplaces and billions of downloads were made every year. Most of these apps have come a long way through incremental growth.

When it comes to startups and small businesses, mobile application development is vital for their business to grow exponentially. But many startups fail because of premature scaling. This is where the ‘Lean Startup’ methodology proposed by Eric Ries comes into the picture. The Lean startup methodology is all about helping budding startups with their product development through Minimum Viable Products (MVP).

According to Eric Ries,

“The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.”

How Agile is MVP?

Developing an MVP is not as complicated as it sounds. This Build-Measure-Learn Methodology helps your startup business to build a minimum set of features that can solve a problem and deliver customer value. Once you launch your MVP, you need to keep a tab on the data and the customers who are responding to your product. It is a learning process to understand your product, what your customers are expecting and figuring out how to improve it.

Deploy Quicker

Minimum Viable Product development helps your business to bring your idea into reality by launching the product early to the market at a minimum budget. MVP focuses on the core idea of the product and does not include any other features in the beginning. This allows the app to be tested early and helps you understand how it is performing in the target market. The best part about releasing an MVP is that you get feedback very early on so that you can work on the improvement of your product. This will also enable releasing updated versions of your product without much delay.

A minimum viable product basically relies on user’s data and solve user’s core problem. MetricTreeLabs can help you identify the pain points and decide the right approach to launch your product to the market quicker at a minimal budget.

Reach out to us at sales@metrictreelabs.com if you are looking to launch your software product to the market.