About BookMyShow :

Bookmyshow stand second to none in terms of ease-ticket-booking, coolest offerings, and they seek to bring a range of shows to their customers that hit box office everyday. This online site is simply evolved to be the one stop destination for fastest movie ticket booking services online.

Some Cashback Offers are directly active with Activate Offer button, & some offers requires coupons to get activated. So copy the coupon code from coupons section and click on activate offer, you will landed on offer page. Just paste the Coupon code and check out with payment. You will get Discount/Cashback as said in offer section.