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About The Client

Services Provided

Benihana

About The Client

Benihana World is a website designed to celebrate the life of Rocky Aoki, founder of the Benihana chain of restaurants who passed away in 2008, while providing information about the various franchisees across the globe.

Our Full Service Strategy Unlocks the3 Keys to Online Success

1
Generate High Quality Web Traffic

By "high quality", we mean visitors that are likely to be of value to you. That means potential clients, in any industry, who fit your demographic and budgetary requirements.

We strive to generate web traffic from visitors who do not already know about your website, meaning that they may be searching for a related keyword on a search engine (as opposed to your brand name) or consulting a review website to learn more about companies in your industry.

As a digital agency, we take pride in our marketing team's achievements. You can browse our
case studies for a preview of what your business can expect.

2
Convert More Visitors into Customers

Our website design, planning, and conversion optimization services are focused on increasing the chances that a visitor who lands on your website will take a desired action, such as make a purchase, download a document, or fill-out a web form. We are an end-to-end web agency, which means we care about user paths from start to finish.

These types of desired actions are known as "conversions". Every website has a conversion rate. That is the percentage of visitors who take a desired action. We specialize in increasing that percentage through improved website design, content, and usability.

We regularly provide testing services to further improve conversion rates over time through successive A/B and multivariate tests.

3
Increase Lifetime Customer Value

Once a visitor has converted on your website and they've become a customer, we want to grow the relationship.

That relationship will lead to future business and will require a relatively low amount of effort compared to generating new business. Our services address the online aspect of this relationship building phase. For example, we use automated, trigger-based email marketing to re-engage customers in conjunction with retargeting advertising.

Since 2003, we've grown from a website design company in NYC to a full-service, international digital agency. Our approach is holistic and focused on your long-term success. Consider us your long-term digital partner.

Website Design, Development & Marketing Process - Blue Fountain Media

Insights from Digital Experts

While effectively targeting a high-converting audience isn’t rocket science, there’s a method to it that can be tested and replicated. Here are four secrets to building a digital strategy driven by target marketing.