Client: PeacePlayers International

My Job: Event photography for an international nonprofit using basketball to bring people of opposing views together on the court.Their Impact: Young people who see themselves in others, despite their differences, help build peaceful, accepting communities. Go to PeacePlayers.org

There are 1.5 million nonprofits working in the United States today.

How will you stand out?

Think about it. Why should a donor give to you? Why should someone volunteer their time to support you? What would make a company stand beside you? What attracts staff that will commit to you?

How do you stand out? By showing your impact. Organizations who clearly, quickly, understandably show how they change the world get the donors, the sponsors, the volunteers and the staff.

Your impact is the power in your brand. The greatest work in the world won't attract people if they don't know about it.

Web and social media visitors give you just seconds to grab their attention. Dull copy, group photos and stock photography simply do not work.

Everything depends on those critical first few seconds. Are you ready?

Will Schermerhorn at AtomStream Communications offers you a comprehensive solution to making the most of fleeting attention spans. Knit together all the elements of a powerful website to draw in your target audience:

Writing that's powerful, compelling and easy to understand.

Photography that draws people in and shows at a glance what makes you different.

Stories that are examples of what you do, why you do it and how that matters.

Analytics that pinpoint trouble spots and track progress.

Videos that tell the story you want to tell now.

Get the big picture in a two-hour workshop at your office.You and your team will learn a framework that will energize your content marketing. Learn to balance the demands of time, interest and impact on every key page of your website. Tell your story powerfully and well.

Client: SPARC

My Job: Photo sessions for nonprofit clubs that build confidence and skills of people with developmental disabilities.Their Impact: Can-do spirit that gets people with disabilities living, working and playing in the community. Go to SPARCSolutions.org

Client: PeacePlayers International

My Job: Event photography for an international nonprofit using basketball to bring people of opposing views together on the court.Their Impact: Young people who see themselves in others, despite their differences, help build peaceful, accepting communities. Go to PeacePlayers.org

Client: Integrated Living Opportunities

My Job: Create fundraising and background videos for a DC-area nonprofit crafting innovative approaches to independent living.Their Impact: Creating pathways to independence for people with developmental disabalities who want to live and thrive in their communities. Go to ILOnow.org