"We have used Oracle for many years to support our business segment profitability reporting processes," said Kathy A. Rogers, executive vice president of business line reporting and planning for U.S. Bancorp. "We are excited about the new Oracle Financial Services Analytical Applications release and being one of the first customers to implement the new Profitability Management and Funds Transfer Pricing applications. We believe the release helps bring together the industry best practices embodied across Oracle's various product lines."