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I've just sat down with the November issue of GQ magazine, which includes a quarterly style supplement full of gorgeous things for the man about town to lust after. So you can imagine how pleased I was to see the following photos in amongst the pea coats and must-have Autumn shoes.

The pictures form part of a spread of clothes available at House of Fraser (must remember to ask if they've got any bike parking at their Oxford Street store), and the photo shoot took place in Berlin. I think our stylishly dressed friend in the photographs is riding an old Mifa bike, who are a German manufacturer who nowadays seem to specialise in lumpy frames from the Far East. I especially like the wing nut hub release on the front wheel - you don't see many of them in London, for obvious reasons.

It's easy to dismiss pictures like this as just another on trend fashion shoot, but my heart warms just a little when I see images of everyday and ordinary cyclists in the mainstream press. Anything that gets the message out that you don't have to dress like Lance Armstrong to ride a bike is a good thing in my books. (Of course you can if you want to, it's just there's a lot of people out there who don't yet realise you don't have to, so prevalent still is the sporting imagery within the marketing of bicycles)