I always dreamed of launching my own skincare line and now its become reality. I love everything about the skincare industry. I love how a good skin care regimen is evident on one's face and I love that it makes them smile.

Tell us a bit about who you are and the people you reach

The target audience are women in their teens to 30's.

They tend to have experienced facials at a higher end boutique spa and appreciate products that are natural and made with aromatic essential oils. They also recognize that this line of product is exclusively found at spas. They are also looking to upgrade from the drugstore/department store bought skincare regimen and know that they are getting a spa-quality product but at an affordable price. The typical buyer would be someone who's stylish, modern, yet non-intimidating .