Buried in the technology section of today’s BBC Online is an article entitled “Facebook tests ‘pay to promote post” tool. “Can’t be!” you say? Read on…
Apparently, a trial being conducted in New Zealand tests whether users will be willing to pay a small fee to improve visibility of their posts to friends. A Facebook spokesperson told the BBC, “We’re constantly testing new features across the site… this particular test is simply to gauge people’s interest in this method of sharing with their friends.”