2017 TMSA Webinar

The pace at which innovation happens is getting faster - it's moving in exponential ways as opposed to a linear progression. This trend certainly has a deep impact on marketing, sales, and the overall buyer journey. Attend this webinar and you will learn:

Steps for formalizing your current state customer journey map

Ways to integrate “design thinking” into your CX strategy

How to perform a digital touchpoint audit

Exercises for empathy mapping and persona development

Tips on prioritizing goals, budgets, and re-organizing your firm for a digital world