How Highline Partners started their logo design journey

Company name

Overview

Tell us a bit about who you are and the people you reach

We need a logo that will work in the finance world we aren't suit and ties guys - we don't want anything to stuffy!

Requirements

We would love a logo that is incorporated in the name. The name was inspired from the Highline in NYC, a recently renovated above ground railroad track that was converted to a public space with beautiful gardens. See it at the thehighline.org.

This matches our philosophy of thinking outside the box and turning under-used assets into positive strengths for our clients. It also reflects our values of giving back to the community.

Ideally, I'd love to have a logo and some ideas for business cards and stationery. The business cards don't need an address, just the company name, office phone, cell phone and email address.

The logo should be clean, simple and clever, but no too fancy or "bankerish."