Healthcare: The Week in Healthcare

Just Health PR has been charged with helping ViiV Healthcare, which is
dedicated to treating HIV, drive a political and PR campaign to explore
options for the future treatment of the virus. The company has also
launched a pro-bono healthcare academy, offering free training on
lobbying, campaigning and PR for health charities in 2012.

Maggie's, a cancer charity, has brought in The Good Agency to attract
donors after a three-way pitch. It will devise a campaign strategy and
develop a retention programme and fundraising products.

Fleishman-Hillard London has appointed James Selvey and Cara Thomas as
account executives. The appointments follow four others since the start
of the year after '18 months of sustained growth in healthcare',
according to MD Richard Kanareck.

90TEN Healthcare has appointed Rena Radia as account manager from
WCG.

The Health Foundation charity is inviting companies to devise a comms
strategy for its Changing Relationships programme, which aims to improve
relationships between health service providers and users. The deadline
for bids for the £150,000 account is 8 May.