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Be diplomatic: It’s no different from discussing issues in public and in person to your constituents. Don’t be fooled by “distance” of online communication, but don’t be intimidated as well. Social media a “hot” medium, more like conversation than traditional print.

Stick to the facts (no one else does: you’ll be appreciated)

Be humble (i.e. Catherine Alpha/BCTF apology)

Be respectful of your fellow trustees and board positions, on and off your board

The Tweeting Superstar of Canadian Elected Officials: @TonyClement_MP: 2,726 tweets, over 12,000 followers

“Industry Minister Tony Clement, a prolific tweeter, responded to a tweet by a reporter confirming that if the CRTC did not reverse its decision on usage-based billing that the Conservative cabinet would.

The tweet set of a firestorm of debate about the use of Twitter by Members of Parliament and whether or not Clement’s tweet was just another example of open government or a reckless and irresponsible use of the medium.” –Scoot H. Payne, the Commons

“[I am] completely appalled by the vitriol and viciousness of the comments and the number of inaccurate and false statements made by individuals [in online blogs and talkback forums], mostly anonymously. …“It's absolutely astonished me that people hide behind a computer and say whatever they want - whether it is true or not," [Langley Trustee Alison] McVeigh said. "Where has civility gone?“… at a meeting, in response to false online claims Langley trustees made $32,000, and took a pay hike.