This week’s special guest is Joel Leong
from Shopback. Joel is the founder
and heads the merchant partnership at ShopBack, a one-stop
lifestyle portal that powers smarter purchase decisions for
consumers. A go-getter and a world class negotiator, he is
responsible for driving deals and partnerships to bring the most
rewarding shopping experience for ShopBack's users. Joel holds a
Bachelor of Social Sciences from the National University of
Singapore and hailed previously from Zalora and the Economic
Development Board of Singapore.

Together, we discuss how Joel came to found Shopback and how the
business has evolved over the years. He shares
why data-driven, customer-centric mentality is at
its core at Shopback and how they measure everything that matters
from the perspective of return and certainly the perspective of
their customer.

About the Podcast

Asia VC Cast explores the minds of the experienced venture capitalists and seasoned entrepreneurs to navigate the sophisticated but exciting world of venture capital. Daniel together with a special guest each week presents unique perspective and insights to startup investing & fund-raising across different countries in Asia.
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