Innovate faster by blending design and UX strategy. Ask me how I can help to align your business goals with your customer’s needs as I help showcase your brand through high impact design and engagement. Elements of a good design strategy include: Collaborating with business stakeholders to set a project’s vision and Read more about UX Strategy[…]

I create effective products by analyzing user’s needs, wants and limitations through an iterative design process. An intuitive and usable interaction design will guide your customers through your website or application towards an action that satisfies their needs, and your business goals. A solid design process includes: Business, Technology and User Analysis Read more about User-Centric Design[…]

In my career I have been part of all sort of usability testing activities, from the use of Usability Labs with multiple cameras and two-way mirrors, to Hallway Observations. From all the tools I’ve been exposed to, there is one that stands out for its versatility and affordability. Morae is a software that allows you Read more about Usability Testing[…]