Hoda Kotb, Kathie Lee Gifford and Joan Lunden, in support of Susan G. Komen National Breast Cancer Awareness Month, made a special cameo on Monday evening’s edition of RAW from Brooklyn.

Hoda did a “crazy dance” in the middle of the ring that put Shawn Michaels to shame, as WWE star Adam Rose and his Rosebuds danced along in the festive segment. “It’s a bottle royal!” commentator Jerry Lawler bellowed before the Today Show wine aficionados fell backwards into the horde of Rosebuds.

After Lawler introduced a group of breast cancer survivors sitting ringside — to a rousing ovation from the crowd — Lunden, who is currently battling the disease, emerged from behind the curtain and delivered a poignant, inspirational speech about her battle.

“This is one challenging journey…and is not something anyone should be ashamed of,” the classy Lunden said, encouraging fans and viewers to provide support to loved ones, and stay aware of the diseases. “It’s a tough fight and they are the true warrior club, so I ask that you help Susan G. Komen so that they can help those of us that are fighting.”

As StarMagazine.com previously reported, National Breast Cancer Awareness Month is a cause close to their hearts since Kotb is a seven-year breast cancer survivor and Lunden was recently diagnosed with the disease. For the month of October, the WWE Superstars and Divas will wear co-branded Komen and WWE apparel for the “Courage Conquer Cure” campaign. WWE will donate 20% of the retail sales price of all co-branded merchandise sold on WWEShop.com and at WWE Live events, as well as 5% of all other WWE merchandise sold on WWEShop.com to Komen. And, for the first time, fans will have the option of donating $1, $5 or $10 upon checkout from WWEShop.com with all proceeds benefiting Komen.

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