What's in a frame?

We recently did some number crunching to better understand who's buying what, where and why. Requisite analytics (read:boring) that none of us really enjoy. Save for the occasional interesting tidbit here and there.

This time, we found one nugget we thought we'd share with you: A LOT of you are faking it. Buying glasses just to look a little older in those business meetings or for your sexiest Clark Kent impersonation for the ladies at the bar. We know you're out there. Not that we blame you - some of us are guilty too. So here's to all you eyewear aficionados who enjoy making a statement with your frames regardless of need. We put together the infographic below just for you to see where to find your fellow fakers.