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Artists and their teams are always searching for new ways to access more information about their fan bases. Music streaming services, aside from providing new ways to listen to music, are now at the top of this data funnel. These streaming services and their back-end platforms are able to leverage this data to provide a valuable detailed look at each fan segment, from the die-hards to the casual listener. During this panel, we will showcase these services and how artists, managers, and labels can unlock streaming music data that can be converted to new business opportunities.

For more information on the Artists Management & Touring Town Hall program, click here.

Jon Romero is Head of Marketing for Vector Management, one of the largest artist and brand management companies. Romero is responsible for strategizing the full promotional and marketing landscape across the Vector roster, maximizing not only digital and social efforts, but incorporating... Read More →

Jason Feinberg is Head of Artist Marketing at Pandora, where he develops and markets products for the artist community. He is currently focused on the Artist Marketing Platform (AMP), a suite of insights, marketing tools, content programs and experiences to connect artists to their... Read More →

As Head of Creator Partnerships for the Creator Team at Spotify, Shane Tobin is focused on creating and delivering new opportunities, data insights, and additional value for artists, managers, labels and the entire music ecosystem. Previously, Tobin ran Business Development and Partnerships... Read More →