During the recession, Americans became resistant to purchasing anything at full price, a problem that has haunted the retail industry. Now, it looks like bargain shoppers are once again controlling the restaurant industry — something that is driving customers away from casual chains, in favor of eating at home or at fast-food and fast-casual chains.

Going into the new year, the casual dining segment is caught between a rock and a hard place. While casual dining chains have been struggling for years, the industry is now on the cusp of a new restaurant recession — and casual chains are likely to be hit the hardest.