Entrepreunerial Innovation and Actionable Foresight

August 17, 2015

I’m not ready to give up the feeling of being behind a wheel, wind blowing my hair, driving at speed on the open road.

I contacted Alex Roy to talk with me about the future of cars. I learned about Alex years ago when he broke the Gumball 3000 record – driving from NY to LA in about 31 hours. I have to admit I was a little jealous of that road trip. I wanted to know Alex’s opinion about augmented driving technology. Was he willing to give up the wheel to a robot? Because I wasn’t.

Here's our podcast talking about the Future of Cars. We had so much fun discussing the future, this podcast inspired a SxSW panel submission which we provocatively titled: The Automotive Singularity is Not Near. If you want to hear more - vote for it!

Our panel will discuss what we lose – and gain – when we switch to autonomous driving cars. What the transition might be like, and new problems and unintended consequences this technology might bring.

July 25, 2015

I've watched the autonomous vehicles space for some time. I love my cars. I love driving. I love going fast over the speed limit, while considering the other drivers on the road. There is an emotional connection I feel when driving. I don't see this emotional aspect addressed in autonomous driving.

Cars were the first piece of technology that was an extension of my self. My hand on the stickshift, I feel the subtle vibrations of the road, the rpms, the engine. My fingers become the tires on the road. Sticky to the pavement. Don't even get me started on the diversity of road - concrete, blacktop, asphalt, gravel, sand and variety or gratings - metal or grooved, if you're lucky a railroad tie covered bridge in Iowa.

I drive a manual. I like having the control to place the car in a specific gear. Downshift for more power. Upshift to give the engine a break or for long roadtrips. My manual turbo has been good to me. I could take better care of her.

Recently, I focused my interest. As happened with money, relationships, intimacy and wearable technology, I am consuming everything on autonomous cars. Crystalizing my thoughts by talking with people. A few weeks ago, I interviewed Alex Roy for an upcoming podcast. I first heard about Alex from his notoriety blasting the Coast to Coast record. NY to LA in 31 hours.

(Sidenote: I deeply longed for those late nights on the unofficial Malibu track - Piuma, Stunt, Mulholland. Although I have not (and would not) attempt a cross-country record, I have a few speed stories of my own. Sidenote to the sidenote: speed with safety.)

It will be no surprise, that I am skeptical about autonomous vehicles. Where is the passion? Why so much the focus on safety? The use case is, people want to get from A to B as safely as possible. I get that. But this whole paradigm forgets the passion, the identity, the experience of driving. It's part of America.

Will a self driving car give the same feeling I have when driving out the 62, 10pm, Milky Way overhead, a cool 78 degree wind whipping my hair? My hand on the stick, I feel the power engage as I downshift, and express itself as my foot presses the accelerator. Not to mention the sweet pause of disengagement when I engage the clutch and placing the gear softly in place, like falling into my temperpedic bed after a long day.

I concede that autonomous vehicles will be safer; but I'm afraid they'll kill the passion - the emotional experience I so deeply love.

How can we balance the benefits of technology to extend these emotional experiences?