As everyone is no doubt already aware, having a mobile friendly website is now officially a ranking factor for searches from mobile devices. We already espouse the benefits of having a mobile friendly site to our clients (though at the moment we’re guilty of a little hypocrisy – work in progress).…

Who remembers audio cassettes? To find your favourite song you had to wind the tape while guessing when to stop. Today we can random access our media but there just isn’t a way to know the exact point of interest unless we annotate it manually.…

Our last Big Brand Digital interview left us with a hunger for more. In our second in the series, we speak to Michael Betteridge, who gives us the low down on the inner workings at Wotif and the decision making process for their latest campaign, Wotifia.…

Based on machine learning, Knowledge Vault is not only capable of extracting data from multiple sources (text, tabular data, page structure, human annotations) but it also infers facts and relationships based on all data available.…

]]>http://dejanseo.com.au/big-brand-digital-air-asias-stuart-myerscough/feed/0How Gender is Distributed Onlinehttp://dejanseo.com.au/gender-distributed-online/ http://dejanseo.com.au/gender-distributed-online/#commentsWed, 04 Jun 2014 22:30:55 +0000http://dejanseo.com.au/?p=15333We would like to think the Internet is a utopia of fairness and opportunity but the reality is, some members of society miss out more than others.

A surprising statistic has been revealed recently – there are 200 million fewer women online globally.…

]]>http://dejanseo.com.au/gender-distributed-online/feed/0How Mobile Influences Our Habits Onlinehttp://dejanseo.com.au/online-marketing-chart-month/ http://dejanseo.com.au/online-marketing-chart-month/#commentsTue, 06 May 2014 22:30:37 +0000http://dejanseo.com.au/?p=15274The true value of what mobile technology has offered consumers and marketers has perhaps not been recognised until recently. For the first time ever, there are more than one billion smartphones currently on the market. Don’t underestimate what this figure means – the rise of mobile technology has doubled our time spent online in the last few years.…

Google has been aggressively attempting to diversify away from search. Over the years they’ve come up with a number of promising products in a sea of failed experiments. When Larry Page took charge of Google’s direction once again, we witnessed a sudden shut down of unviable products. …

]]>http://dejanseo.com.au/google-plus-study/feed/0ECommerce Expo Melbourne 2014http://dejanseo.com.au/ecom-2014-post/ http://dejanseo.com.au/ecom-2014-post/#commentsTue, 25 Mar 2014 05:34:22 +0000http://dejanseo.com.au/?p=14950I recently had the privilege of speaking at the Melbourne E-Commerce Expo. If you were lucky enough to be there, or if you just want to have chat, feel free to reach out on Google Plus to ask Dejan SEO or Myself a question.…