"We will have to reconcile with the question that if someone from outside our familiar world gains access to our plane of existence, what ramifications will that entail? There might be forces at work from deep dimensional space, or from the future…or are these one in the same? Think of the events that could have splintered time? The things that could have laid the seed for a starting point for this development? Perhaps technological innovations or the assassination of President Kennedy?"

The Kennedy assassination was truly unprecedented for anyone who lived in that era—ask anyone alive at the time, and they’ll tell you exactly where they were and what they were doing when they found out he was killed. Not only that, but then for everyone to watch with their own eyes as Jack Ruby killed Lee Harvey Oswald further compounded the horrors of the time. I think that the close association of these truly horrible events with Lynch’s deeply-affected girlfriend of the time might have inspired him to name the “Mother of All Evils” after Judy Westerman. Not because she was a bad person, but because the memory of her is so closely tied to memories of one of the most awful times in modern American history.

What does that mean for the show?

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Perhaps it means that the quest to defeat Judy, the “Mother of all Evils”, is an attempt to right the wrongs of the past—an obviously futile task. Who wouldn’t want to go back in time and stop the Kennedy assassination from happening? Tying this back to the case of Cooper, why wouldn’t he want to go back in time and save Laura Palmer from her demise? He has the opportunity to do it, and in doing it, the entire fabric of the original series is upended, and by the end of the Season 3, we are left with nothing—we don’t even know what year it is. This might suggest a really pessimistic conclusion to the series, which I’ve been trying to convince myself for almost a year is not the case, but this is Lynch after all...

Or, perhaps it doesn’t mean much, and it’s just an interesting possible and maybe subconscious association.

I totally respect that. These were my motivations:
- Green font is the same shade as the font on the SWEET single cover
- Blue background complements the green nicely imo
- Times New Roman indexes scholarliness, and I thought Merlyn's explanation of why not to call him stupid was humorously academic