It wasn't mentioned what kind of characters Rhames and Koechner will be playing, but hopefully they're fellow used car salesmen working alongside Piven, who, more specifically, is a guy who must save the struggling dealership over a Fourth of July weekend. The most logical idea, though, is that whatever Rhames' role, he will be some combination of humor and muscle; the combination is one of the reasons that Rhames can do comedy and still retain his reputation as a bad ass, unlike some other people (please don't ever put Rhames in a babysitting comedy!). The comedy will be produced by Will Ferrell and Adam McKay via their new company Gary Sanchez Productions, along with Chris Henchy (Entourage) and Kevin Messick (A Lot Like Love). The script was written by Rick Stempson and Andy Stock, who also wrote the upcoming Seann William Scott movie Gary the Tennis Coach. It will be directed by Chappelle's Show actor/writer/director Neal Brennan.