Reaching out

The JFS moved offices and to get the word out distributed three new ads. The first ad was to announce the move and reiterate to the community all the services of the JFS. Two concepts were offered and the ad on the left was chosen. My favorite was the one that did not get selected to run . I was a bit disappointed but in the end it all worked out well.

Moshe Luchins who volunteers his time and caring in a big way to JFS suggested the second concept be used for Somaich Achim and with some changes in the copy it fit like a glove...so to speak. The third ad promotes the JFS mezuzah campaign. One of my more colorful efforts. Got a lot of feedback that the color was good - I hope people are dedicating those mezuzahs!