TV Advertising Blog

I don’t work in TV advertising. And I’m no TV ad professional. But, two things make me feel somewhat qualified to blog about it:

I work in a field of marketing, which makes me constantly curious about other channels that I know less about (including TV). I’m also insanely envious of the investment TV advertising gets so I like to nosey at what that investment produces

I watch a lot of Coronation Street. Those Corrie TV ad slots are prime space… so I see a lot of really good (and really expensive and bad) TV ads

So this blog comes from that. You’ll find a lot of Christmas ad talk here. Yes, I’m a sucker for the John Lewis ad every single year.

Cats are bastards. Evil, demonic beings. I’ve believed it for some time and have made no secret of it. But I was not expecting my fears to be confirmed in TV advertising aired over the festive season. But in the tale…

Nielsen recently found that £1 in £10 spend in supermarkets in the UK is spent at Aldi or Lidl and it’s not just the bargain hunters or low income shoppers spending their money there either. Apparently, one in three Aldi…

This Christmas marks 100 years since the World War 1 1914 Christmas truce. I remember learning about the Christmas truce when I was at school. And even then I was moved very much by the story and these WW1 soldiers’ determination…

John Lewis have done it again. They’ve created another Christmas ad that appears to be quickly gaining traction and has already won the hearts of plenty. Here’s the ad. It’s a story of Monty the Penguin, a boy’s best friend…

Unless you’ve been locked in the cupboard under the stairs without access to the Internet (which might be your thing, that’s fine) you’ve probably seen the Real Beauty Sketches video released by Dove. Regardless of whether you’ve seen it or…

I first came across this ad on Twitter in early June. And then Phil Nottingham referenced it in his Mozcon presentation last week, which sent me back looking for it once more. Check it out: This might be the best…

I’m really enjoying some of Three Mobile’s advertising at the moment. In particular, I like the #holidayspam campaign they’re running to promote the fact that they’ve ditched roaming charges in a number of countries with their Feel at Home Scheme….

It’s been a week or two (or maybe even three) since I’ve seen the Cadbury’s TV ad broadcast. But my craving for a feel good TV ad has been satisfied by McVitie’s Jaffa Cakes. The new Jaffa Cakes TV ad…

I found myself singing Baccara’s, ‘Yes Sir, I Can Boogie,’ in the shower this morning. I put this down to one of two things. I’m either having flashbacks to my childhood and images of my Mother dancing around the living…

I’ve made my feelings about 1&1 Internet very clear in the past. In my opinion, the company uses some misleading advertising tactics. I complained to the ASA about 1&1’s “SEO tools” ad. I wasn’t the only one either. Another complainant approached…

I’m a sucker for Christmas TV ads. I don’t even care that their overpriced production is designed to get people talking and buying. I love them. And here’s my favourite TV ads of Christmas 2013. 1. The Lidl Christmas 2013…

Google is great at telling stories with its video format ads. Just great. And the latest advertisement by Google India is my personal favourite so far. Incredible. Just watch it! (Turn on caption to get the English subtitles). Also recommended:…

The test of a good Christmas TV ad for me is, quite simply, whether it leaves me feeling all warm and fuzzy inside. John Lewis have given me the fuzzies the past couple of years very successfully… to the point…

This TV ad makes me scream angrily at the television every single time I see it. It makes me angrier than the Go Compare ads from last year. It’s more annoying than this lot. And it’s not because there’s an…