As consumers become better educated about the products they buy, appealing to them with facts, science and compelling messages is key. However, purchasing personal care products is fundamentally an emotional process.

Those who can balance proven product efficacy and appeal to consumers’ emotions are going to win hearts, minds and market share.

To achieve this, we believe manufacturers should consider taking an alternative approach to product development. Selecting the right partner to inspire and support your innovation, creativity and science is critical.

Innospec’s ability to blend science with creativity is what sets us apart from other personal care ingredient suppliers. We combine innovative ingredients with formulation expertise to deliver the coveted art of Scientivity.

Whether you want to create novel hair care products, premium skin cleansers, high performance sunscreens or anti-perspirants, or mild, sulfate-free ranges, we have the technologies, expertise and creativity you need.

We are far more than an ingredient supplier.

With manufacturing in the US and Europe and the unique scale to offer outstanding expertise and the flexibility and responsiveness customers need, Innospec has it all.

Benefit from the excellent global technical support at any point in formulation development, from initial concept to final product production.

To find out how we can blend science and creativity to help you create products consumers will long for, please