Customers First

Don’t Let Your Attitude Sabotage Your Success

Respect your customers to boost your sales.

You may truly be offering your customer the deal of a lifetime, but if you present it in a way that belittles him, say goodbye to your sale.

Let’s take a look at Mark Scott*, a customer service representative for a regional energy supplier. In his market, consumers have two portions on their electric bill: one for supply, and one for delivery. While consumers are locked into delivery because[…]