If you would like further information regarding MythBusters, please contact your territory manager at Westham. We will be happy to assist you in configuring solutions, and busting any myth regarding HPE Synergy.

HPE is promoting an enablement program called Mythbusters Synergy Edition, which is directed to our channels partners in the Caribbean. I had the chance to talk to the intellectual creator of the program, Mauricio de Hoyos. Mauricio, Channels and SMB Sales Manager, has over 15 years of experience in HPE and is in charge of empowering the channels of his territory to transform into solutions providers, and capacitate them to promote the most advanced solutions of HPE.

During the interview, we discussed several topics referring to the Mythbusters program. You will get insight on the objective and hopefully answer some questions you might have on composable infrastructure.

Pancho: Hi Mauricio, first of all I would like to congratulate you and your team for the fantastic Discover in Las Vegas this year. I had the chance to attend the Latin-America session, where you personally talked about the transformation of the channels in your territory. Your presentation, and the presentation of other panelists, was very interesting and full of energy.
I had the chance to see firsthand how channels as well as end-users left the presentations with a lot of energy and happy to see how HPE’s product offering has advanced.

HPE’s strategy is very clear, and I think there is no doubt that HPE is the leader in technology. Especially with all the acquisitions that have been done in the last year. The portfolio is stronger than ever.

Mauricio: Hi Pancho, indeed Discover was a total success. The digital transformation has started. HPE wants to lead the way in the way technology is brought to the end user – in such a way that it is transforming. It’s not about bits and bytes or software or hardware. It’s about information, and how we use it to solve business problems and multiply the result in the end. Our channel (resellers, service providers, and VAR’s) are no exception and our purpose is to help them in their own transformation; so that at the same time they can accelerate the process of transformation of our end users.

Pancho: what is your preferred aspect of Discover?

Mauricio: Discover is an event like no other in technology. It’s where the clients and the channels of distribution merge in a same place and have the chance to not only listen or see a presentation in PowerPoint, but to experience firsthand the impact of technology in everyday life. Discover is an interactive, enriching and dynamic experience.

Pancho:I noticed that the focus this year is on “composable” infrastructure. According to IDC, HPE is leader in this new concept, for the channels that don’t know much about “composable” infrastructure, can you give a description?

Mauricio: more than a particular definition, composable is a concept where the client uses technology and his compute platform at the required moment in an efficient, automatic and dynamic way. When we talk about composable, we talk about a pool of resources available for the user that allows them to assign the capacity and the amount of compute (understood as resources: hardware software and apps). Nowadays, companies don’t have the time to wait for complex processes of implementation as they did in the past. On the contrary, our customers’ clients expect immediate response, and applications that gives them solutions TODAY.

For HPE, composable can be summarized in one word: SYNERGY. Synergy is our evolved compute platform that allows through its “composer” to balance the available resources for the applications that are running according to its demand peaks.

There isn’t a similar product where not only are the compute loads balanced but there is also all the connectors to the application (API’s) ready and synchronized to work – in the moment when said application demands it. It’s the dream of every CIO. It means to gain efficacy, immediacy and at the same time satisfaction.

It’s the dream of every CIO

Nowadays a company doesn’t exist if it doesn’t have one or several “apps” in the market. This leads to many challenges for the directors of IT. The creation of the app is secondary; interaction of the same with the computer systems is what’s important. With Synergy the companies have transparency of resources for when the intensive use of apps arrives and the system can balance the resources that said demand peaks require. What this means is the assurance that if your application is successful, and users of the same application demand it, the system on which they’re running will respond accordingly. No longer does the customer have to depend on a third party, who’s best interests might not be aligned with their customer (public cloud providers).

Pancho: how are the channels of the Caribbean adopting this technology?

Mauricio: the best part about Synergy is that in spite of its evolution, it’s within reach of the investment of our clients in the Caribbean. Synergy is an integral and new generation platform, but that doesn’t mean that its price is astronomical. HPE is leader in the market of blades, for our current installed base of blade users, Synergy is the natural evolution of its computer platform with all the advantages and benefits that we previously mentioned. HPE Caribbean has been pioneer in the successful introduction of new technologies and Synergy is no exception. Today we have a strong demand of the product and several clients are starting their experience with composable.

Pancho: how did you come up with the Mythbusters concept?
Mauricio: by talking with our channels, and even our end users during Discover, we saw their reaction to the real capabilities of the product. We perceived comments such as: “this seems like science fiction”, “this must be unattainable”, “this is for big corporations”, and a lot of preconceived ideas that are too far from reality. So we thought: we have to get closer to our distribution channel to teach them to demystify the product, and so they can take this demythologization to our clients.

The enablement program, MythBusters, is nothing else than the simplification of the learning process of the benefits of Synergy. Expressed in the benefits to the business, and not in the complexity of a technological platform.
Additional to the enablement program, we are creating a financing program of the platform and also migration campaigns of previous platforms towards Synergy. When you combine simplicity in the sales process, simplicity in the purchase process and simplicity in the use, you have a winning platform. That is the purpose of Mythbusters.

Pancho:this is all great and I think it’s very important that all the channels know to promote and demystify the concept of composable.

Mauricio: yes, it’s to teach our cannel how to show our clients the simplicity in the sales process, simplicity in the purchase process and simplicity in the use.
Pancho: this enablement program, is it specific type of partner?

Mauricio: all the channels willing to put a little investment of time and effort can be prepared to sell our Synergy platform. Our distributors such as WESTHAM offer the added value to all the channels so that the process of “enablement and readiness” is complete and efficient.
Our distributor is our extended arm to satisfy the needs of training and, capacitating and certifications of our channels.

Pancho:that is correct. In fact Westham can help our customers reach their certification in Synergy and we will even pay for the certification exam. Mauricio, thank you for this interview. Is there something else you’d like to communicate to the channels about MythBusters before we close?
Mauricio: yes, it’s important that they know that there isn’t a unique answer to the needs of their clients. It’s not the cloud; it’s not just on-premises. We call it hybrid IT. Synergy is the perfect description of hybrid IT in one word.

If you would like further information regarding MythBusters, please contact your territory manager at Westham. We will be happy to assist you in configuring solutions, and busting any myth regarding HPE Synergy.

Resources:
Learn more about composable infrastructure by visiting http://www.hpe.com/synergy
To view the Discover 2017 general session recordings, visit:
https://www.hpe.com/events/discover/videos/lasvegas2017

Simply put, we’re hyped!
The HPE Hyper Converged portfolio is better and stronger than ever! The HPE SimpliVity 380, the Hyper Converged 380 and the Hyper Converged 250 deliver features that simplify virtualized environments, increase performance, and provide the investment protection required to boost competitive advantage and satisfy customer requirements. Augmented demand generation tactics, programs, services opportunities, and incentives designed with channel partners in mind put you in an excellent position to defeat the competition and drive more revenue with specialized solutions built on HPE Hyper Converged platforms.This channel prep kit will take you through some of the new training tools, demand generation assets, proposals, and other materials you need to succeed. Use the following links to access the assets available on the HPE Partner Ready Portal:North America
EMEA
APJ
LARGood selling and thank you for your support of HPE Hyper Converged systems!

“57% of HPE SimpliVity customers
reduced recovery times from days
to hours to minutes.” (TechValidate)1

What’s new in HPE Hyper Converged systems
HPE SimpliVity 380
Cloud agility with enterprise-grade performance—that’s what happens when power, simplicity and efficiency converge. HPE SimpliVity combines all IT infrastructure and advanced data services in a single, integrated hyperconverged solution, backed by the HPE SimpliVity HyperGuarantee. Help your customers gain up to 80% more time to spend on innovation, and remove IT service delivery roadblocks with an offering that is priced at a fraction of the cost of traditional and public cloud solutions.
Achieve 90% guaranteed capacity savings
Always-on compression and deduplication enables powerful application performance and capacity cost savings across storage and backup.Restore 1TB VM in under 60 Seconds
Simple, centralized global management of all operations through the hypervisor management console and rapidly updates policies across the entire environment.Reduce costs by 73%
Dramatically improve overall efficiency for your customers with significant cost savings compared to traditional infrastructure.Solve Key Business Challenges with HPE SimpliVity.Data Center Consolidation
Minimize data center footprint. Placing all IT infrastructure below the hypervisor on a scalable x86 platform reduces data center devices by 10:1, resulting in lower upfront costs, greater operational efficiency and improved performance.Data Protection and Disaster Recovery
Protect data in a fraction of the time required by legacy solutions. With built-in, end-to-end data protection and automated disaster recovery, HPE SimpliVity reduces storage and bandwidth requirements, resulting in more recovery points and enhanced VM protection.

VDI
Drive down costs without sacrificing performance or resiliency. Get more virtual desktops on less hardware; easily add nodes when deploying new desktops; and globally backup, restore or clone a VM in three clicks or less.

HPE Pointnext Opportunities for Partners
Beginning this summer, HPE will be launching a channel service delivery program for
HPE SimpliVity 380. As well as selling services for the HPE SimpliVity 380, Partner Ready for Service Delivery (PRSD) partners who are qualified for HPE ProLiant servers will be able to deliver onsite break/fix support for the HPE SimpliVity 380. Later in the summer, qualified partners will have the opportunity to deliver HPE deployment services or their own branded deployment services for the HPE SimpliVity 380.

• Much lower cost—Given that hyperconverged solutions primarily run on commodity x86-based hardware platforms, initial acquisition costs can easily be 50% lower than the cost of purchasing a scale-up, shared storage array sized to meet similar storage requirements.

• Flexibility that is more in tune with virtual environments—Often built around scale-out architectures, hyperconverged systems offer a “pay as you grow” capability that can be easily and granularly scaled and reconfigured without impacting application services. Storage resources can be quickly and easily provisioned or deprovisioned, and returned to a global pool, providing better resource utilization. Scale-out architectures support a much more balanced approach to scaling performance and capacity, and they eliminate the need for disruptive forklift upgrades.

We are so excited with HEWLETT PACKARD ENTERPRISE’S commitment with the channel partner community. On August 21st to the 25th all the Caribbean and Central America technological community will be gathering at the annual HPE Warriors Event.

There has never been a better time to win as an HPE Partner, the hyperconverge market is increasing, HPE computing is gaining market at an astonishing rate, and as Meg Whitman once said: “the future is for the fast”. It’s the best path for you to grow, and this is your chance to acquire all the tools to be successful in this industry.

The Future is for the fast

The best reason to attend it’s that you will be able to explore and learn the benefits of HPE portfolio, join live demos, talk to the lab scientist, see the physical solution and so much more. It will get you ready for the Technological Road with HPE.

It’s the First Time where two different market will be together, The Caribbean Market and the Central America Market, so much differentiated by Culture, language and what I Like the most, Food. I call it a Hybrid Gathering. For the first time we will share on all Experiences and solutions provided but most of all aligned with a unified HPE Message.

IF you don’t want to miss this great opportunity to be part of HPE WARRIOR 2017, you must register, it’s simple! WESTHAM TRADE as a proud Sponsor of this event have send a personalized invitation you must reserve your participation by filling your personal information. Also you will receive Learning points as part of your HPE Professional Career.

One of the Main Objectives is to unify the Message about Hybrid It. The Agenda is full of knowledge that includes Training such as: Synergy, Helion, Gen 10 Infrastructure, and One View Management. On the Storage Side we will share knowledge on 3PAR and BURA. HPE Aruba and PointNext will be included as well, there is so much content that will make you want to run and gain more market share for your company.

Many familiar faces will be there: Andres Campuzano, Gualberto Huerta, Jessica Delgado, Luis Valencia and many more. Many more surprises will come along.

Join us in Houston at HPE Office Campus, we are so eager to see you there. Do not hesitate contact one of WESTHAM TRADE Territory Manager to help you out throughout the registration process.

• HPE Data Center Networking and Arista Portal: Learn about the portfolio and how to Transition to cloud-first networks in your data center and move at the speed of business apps – while eliminating downtime and application outages.

In the last 3 years, the term “Idea Economy” has become increasingly popular, and you may be wondering what it means and how it affects you. There is a disruption taking place in the existing market, displacing what the industry or technology produces to something new and efficient. Are you familiar with the concept of business disruption? Well, it’s just the ability to turn an idea into a new product or a new industry quickly. If you think about it, it’s on the mind of every business endeavors leveraged on the technological environment.

We all have ideas that sometimes might seem crazy for the time we are living in. However, those ideas are the baseline for the next business opportunities. There is no time to hesitate if we want to achieve success. Success is defined by how quickly an enterprise or individual can turns ideas into value, hence, speed is the key differential in all industries.

There is a simple example that explains an idea put into practice. We all have heard of UBER, we might have even used their service, but do we know what it took for UBER to be in position as a market disrupter? One of the major tools that UBER uses, apart from its UBER Philosophy, is the information at hand that enables the User to monitor the app. What if UBER was only to be used on a Laptop or a Desktop? It wouldn’t have had the effect that they had. The magic sauce is in the mobility option that enable the use of the app on any smartphone. It gives you control and ownership, to choose the type of service you want and the time the service is to be completed. Also, a strategic feature is the ability to pay for the service without psychical currency. It does it all!

Uber did not invent a new technology, it only took advantage of the explosion of smartphones and mobile applications to give a better customer experience. This example is not the only thing about UBER executing a good idea, it’s a warning that every fortune 1000 company is at risk of missing a market opportunity, and YOU COULD BE THE NEXT! Secure your enterprise and prevent being disrupted by a new idea or business model.

Are you getting the point? If you’re still wondering how the Idea Economy will affect you, then, let us help on out. Ask you clients these questions:

First, How quickly can their company capitalize your New Idea?

Second, How rapidly can their company seize a new opportunity?

Third, How fast can their company respond to new competitor that threatens the business?

We are preparing the Technological Footprint for our clients’ ideas. The benefit is that your company and your clients can use HPE technology to adapt quickly and change your business model and achieve faster time to value.

How can WESTHAM Trade Help you?

We can help you provide your customer with an infrastructure Baseline that will help them transform their IT department to become a revenue accruing business unit. Every time an idea happens, they will be able to create the requisite applications and get them into market fast. The Magic Sauce is to become Composable.

It’s Easy!

Your customer need to meet this simple requirements:

Have an Infrastructure that gives you a pool of resource, Compute, Storage and Fabric.

Have Software defined Intelligence to know how to provision, operate, update and maintain the business operations.

And finally allow your different Ideas to become highly integrated, connected and automated.

Being successful takes more than hardware, software, or services. It requires a partner like WESTHAM TRADE able to bring all these elements together, aligned to your customer industry, and enterprise.

We just exited a training session for the new tool OCA (One Configuration Advanced). It is amazing to see how HPE’s transformation movement is revamping traditional environments, customers, and tools. They are truly honoring Meg Whitman’s statement that the future belongs to the fast. Pancho and I were impressed when we saw how this tool will not only be a more intuitive presales tool, it will be a collaboration and automation cloud-based platform. Unlike the old fashioned Sales Builder, who’s navigation is not intuitive at all and did not allow for easy collaboration.

OCA will replace Watson and Salesbuilder for Windows to bring major improvements by allowing users to build configurations faster and easier. For those who know what I am talking about, you will experience the wonderful feeling of being able to convert and excel sheet into an entire configuration! Using transcoding and data transformation, along with all the amazing lines of code that are behind the import button (I love technology and how it makes our lives easier). It is a huge step for HPE to replace both Salesbuilder and Watson, we will definitely face some resistance to the change and transformation at first. We will have to work around it because there is no turning away from the future.

Change takes time, and when we finish this transformation, we’ll create technical proposals faster than ever. Did you know that you can get FAN Overrides and add notes embedded right into your configuration?

Soon, WESTHAM will be offering trainings for this tool. In the meantime I will keep you posted this tool and the new developments HPE will bring us.

This tool will be released on July 1st, 2017 so get ready to start collaborating on a whole new level.