Monthly Round Up Of Posts: February 2018

In the month of love, our top stories were to do with selling play therapy services to parents in private practice, how to optimize your Psychology Today profile, and deal with your money issues. On the podcast front, we ran a series of ‘Five Fierce Females’, which you don’t want to miss! Be sure to take the time to catch up on any content you missed which aims to help you start, grow, and scale your private practice!

Top Stories

If you are a therapist in private practice providing play therapy to child clients, you probably are quite familiar with how important it is to gain trust from the parents of your child clients for success in meeting your treatment goals.It is equally important, for the sake of your business, to effectively sell parents on the promise and process of your play therapy services.

You and money are in a long-term relationship. The courtship started years ago. Perhaps you have early memories of begging for arcade coins, or taking out trash for two bucks a week. Locked up images of Mom and Dad fighting over it, Aunt Suzie slipping you some when no one was looking, or friends using it to make you feel inferior. Maybe you’re always chasing after it, worrying over it, thrilled to see it when it shows up, or have terrible guilt about accepting it. You might avoid it completely or feel oh-so-secure when it’s around. Like it or not, you – yes you – are in a relationship with money, and it directly affects your business.

Podcasts

In this episode, Jeffrey Shaws provides an overview of his book, Lingo, which seeks to help you speak the language of your ideal client. He mentions the 5-step process on how to include empathy into your marketing. Jeffrey speaks directly to therapists about how to market themselves and their practice.

In this episode, the first of five episodes in the fierce females podcast series, Dr. Angela Johnson speaks about her journey into private practice. How she gained the confidence to take the leap and overcome imposter syndrome as well as the other challenges associated with starting a practice.

In this episode, Anna provides some insight into her profound experience working with torture survivors and several other NGOs. She also speaks around how she came to start a private practice focused on avoiding burnout. Anna shares some tips around how to properly take care of yourself, as a counselor, and ensure you don’t burn out.

In this episode, Joe provides live consulting to Melissa Dohse. This is a prime example of what it’s like to consult with Joe, but also gives insight into Melissa’s stage of private practice; what she’s struggling with as well as a discussion on how to overcome these challenges. Joe looks at the low-hanging fruit and focuses on why Melissa wants a practice that thrives and how she can go about getting there!

In this episode, Joe speaks with Rachael about the app she created to assist patients with making claims from their insurance companies. Rachael runs through the reasons why she decided to create this app as well as what the process was in building the app.

Dr. Andrea Maxim owns three private practices and is now a coach, author, and speaker. She shares her journey on starting a private practice and how she scaled her business to where it is today. Andrea shares key things that she took off her plate to grow her business.

Build It And They Will Come
As I look back at those early months of my practice, for this blog series, I find myself asking how I knew what to do next. After some reflecting, I realize that I was soaking myself in knowledge from an array of sources.

Here’s the Bad News: According to numerous sources only 4-30% of businesses will be open in ten years. That means that ip to 96% of businesses will close in the next 10 years!

Five Business and Marketing VideosThese five videos with Jay Abraham, Donald Miller, Dave Ramsey, Gary Keller, and Warren Buffet represent some of the best financial, business, and marketing wisdom around.

Blog Images: 15 Tips To Nail It!If you’re into blogging, you most likely consider it to be a content medium, right? Well, not exactly. Blogging is, in fact, a visual medium. Aside from ensuring you have a captivating headline, the image associated with your blog is the most important element.

Feeling Exhausted? Here Are 10 Tips to Identify First Signs of Mental IllnessMental illness comes in degrees. The obvious illnesses that have observable and extreme behaviors are actually a small percentage of the entire spectrum. The majority are less overt – what some call “quiet” emotional disturbance – and most people actually experience some level of these at various points in their lives.

How to Grow an Income and ImpactThis month we launched Next Level Practice, it’s a supportive community that helps people start practices. Our goal is for it to be as essential as a website. But, we’re learning a lot. We totally let this first cohort know that we’re still learning.