Shifting from words to numbers and from numbers back to words. It's not a magic, but the science of text mining. You will not find Quaerys' scientific accuracy elsewhere...

Quaeryspro Quality

Quality makes the difference. And we can spot it like no one. Scientific.

StrategicPlanning

Smart plans that empowers your business with trustworthy, calculated decisions.

CHAPTER I

FROM ALICE’S WONDERLAND

who we are, our Story

«When I use a word – Humpty Dumpty said in rather a scornful tone – it means just what I choose it to mean, neither more nor less». «The question is – said Alice – whether you can make words mean so many different things».

Lewis Carroll, Through the Looking-Glass, 1871

Alice was right.Quaerys Trustworthy Answers® is an academic start-up empowering your biz with scientific-crafted Social Media Analysis &Monitoring and Big Data Content Analysis of any type of text. What makes unique our offer is the reliability of the scientific method perfected in years of advanced university research.

The latest communication technologies have dramatically increased the amount of information potentially available in every sphere of society. The information you might need for your research or business aims and objectives is out there, shattered into millions, sometimes billions of words on TV, blogs and social networks, radio, newspapers or in the records of a collection of interviews…

«When I use a word – Humpty Dumpty said in rather a scornful tone – it means just what I choose it to mean, neither more nor less». «The question is – said Alice – whether you can make words mean so many different things».

Lewis Carroll, Through the Looking-Glass, 1871

Alice was right.Quaerys Trustworthy Answers® is an academic start-up empowering your biz with scientific-crafted Social Media Analysis &Monitoring and Big Data Content Analysis of any type of text. What makes unique our offer is the reliability of the scientific method perfected in years of advanced university research.

The latest communication technologies have dramatically increased the amount of information potentially available in every sphere of society. The information you might need for your research or business aims and objectives is out there, shattered into millions, sometimes billions of words on TV, blogs and social networks, radio, newspapers or in the records of a collection of interviews…

CHAPTER II

GAMING WITH LANGUAGE IS NOT A CHILD’S PLAY

what makes us unique

«Language disguises thought. So much so, that from the outward form of the clothing it is impossible to infer the form of the thought beneath it, because the outward form of the clothing is not designed to reveal the form of the body, but for entirely different purposes»

Ludwig Wittgenstein, Tractatus Logico-Philosophicus, 1921

Quaerys® was born in Torino (Italy) during university lectures and laboratories, from the initiative of Giuseppe Tipaldo, a post-Doc Fellow at the Department of Cultures Politics and Society (University of Torino).

It didn’t take long for a startup born within academy, to welcome onboard beautiful, talented people.
This is why we like to think of Quaerys as a new chapter of a friendship, initially come out for fun.

For us, however, the analysis of the texts is not just a funny and fashionable game, it’s science.
Even when, as in our case, moves from academy to join the market.

We are not concerned to impress with fake “special effects” that use big data as a mirror for larks. Size does matter. Yet, it’s not enough. Try Quaerys, it will be a wholeheartedly different story.

Quaerys® was born during university lectures and laboratories. That’s where – studying and experimenting the best way to improve the best guys ‘round – we have acquired a unique know-how in relation to the following fields:

NEW
MEDIA

●Trustworthy Sentiment Analysis

●Information Extraction

●Text Mining

●Content Analysis as Survey

●Quaerys Pro Quality

●Artistic Data Visualization

“TRADITIONAL”
MEDIA

● Trustworthy Sentiment Analysis

● Information Extraction

●Text Mining

●Content Analysis as Survey

●Quaerys Pro Quality

● Artistic Data Visualization

FIELD
WORK

●Trustworthy Sentiment Analysis

●Mktg and Social Research

●Information Extraction

●Text Mining

●Content Analysis as Survey

●Artistic Data Visualization

STRATEGICCOMMUNICATIONS

● Trustworthy Sentiment Analysis

● Internal Communication Plan

●(Social) Media strategies

● Crisis Communication Plan

● Campaign Speech Writing

● Public Speaking Training

Quaerys and New Media

Trustworthy Sentiment AnalysisThe most sophisticated technological solution is human mind. That’s why Quaerys’ Sentiment Analysis is the most trustworthy ‘round, able to provide key textual clues about how attitudes and evaluations are argued and with what reasons, not a mere polarity of attitudes (positive, negative, neutral). Quaerys’ method simply can’t be imitated.

Information ExtractionHere at Quaerys we’ve always taken methodology of data extraction extremely seriously. You will not find this accuracy elsewhere.

Text Mining
Shifting from words to numbers and from numbers back to words. It’s not a magic, but science.

Content Analysis as a Survey
Content analysis as a survey is particularly useful for extracting information from images and audiovisual texts (eg, web series, web games, web-doc, etc). No one run CAS as (ridiculously well as) we do.

Artistic Data VisualizationIt will be obvious, but no less true that the eye wants its part. Ours are not merely infographics, yet little works of art 2.0.

Close

Quaerys and Traditional Media

Trustworthy Sentiment AnalysisThe most sophisticated technological solution is human mind. That’s why Quaerys’ Sentiment Analysis is the most trustworthy ‘round, able to provide key textual clues about how attitudes and evaluations are argued and with what reasons, not a mere polarity of attitudes (positive, negative, neutral). Quaerys’ method simply can’t be imitated.

Information Extraction Here at Quaerys we’ve always taken methodology of data extraction extremely seriously. You will not find this accuracy elsewhere.

Text Mining
Shifting from words to numbers and from numbers back to words. It’s not a magic, but science.

Content Analysis as a Survey
Content analysis as a survey is particularly useful for extracting information from images and audiovisual texts (eg, web series, web games, web-doc, etc). No one run CAS as (ridiculously well as) we do.

Artistic Data VisualizationIt will be obvious, but no less true that the eye wants its part. Ours are not merely infographics, yet little works of art 2.0.

Close

Quaerys and Field Work

Marketing and Social ReseachQuaerys boasts a high standard expertise in the design, conduction and analysis of focus groups, computer-assisted surveys on the web (CAWI), for marketing, public, political and environmental communication, conflict resolution, community planning.

Trustworthy Sentiment AnalysisThe most sophisticated technological solution is human mind. That’s why Quaerys’ Sentiment Analysis is the most trustworthy ‘round, able to provide key textual clues about how attitudes and evaluations are argued and with what reasons, not a mere polarity of attitudes (positive, negative, neutral). Quaerys’ method simply can’t be imitated.

Information Extraction Here at Quaerys we’ve always taken methodology of data extraction extremely seriously. You will not find this accuracy elsewhere.

Text Mining
Shifting from words to numbers and from numbers back to words. It’s not a magic, but science.

Content Analysis as a Survey
Content analysis as a survey is particularly useful for extracting information from images and audiovisual texts (eg, web series, web games, web-doc, etc). No one run CAS as (ridiculously well as) we do.

Artistic Data VisualizationIt will be obvious, but no less true that the eye wants its part. Ours are not merely infographics, yet little works of art 2.0.

Close

Quaerys and Strategic Communications

Internal Communication PlanQuaerys boasts a high standard expertise in the design, implementation and performance evaluation of strategic plans to manage internal communication of firms and institutions.

Crisis Communication PlanThe field of crisis communication is one of the most sensitive from an ethical, human and social point of view. Thus, it should not be treated as commercial communication, or worse, with style and mentality akin to the traditional Public Relations. Quaerys offers its customers a scientific methodology for procedures design and internal training to successfully overcome critical events.

Public Speaking Training«Rem tene, verba sequentur». Be the master of the subject, the words will start to flow – said an old Roman proverb. Often, however, to be prepared is not enough to communicate effectively. The experience gained through years of academic teaching, research and consultancy has enabled us to develop an innovative and unique offer: the “science” of the most important sociological and psychological theories integrated in a creative way with a lot of practice and consolidation exercises. For individuals and groups; private and public; companies, corporations, media, academic institutions, and public policies.

Close

NEW
MEDIA

Quaerys and New Media

Trustworthy Sentiment AnalysisThe most sophisticated technological solution is human mind. That’s why Quaerys’ Sentiment Analysis is the most trustworthy ‘round, able to provide key textual clues about how attitudes and evaluations are argued and with what reasons, not a mere polarity of attitudes (positive, negative, neutral). Quaerys’ method simply can’t be imitated.

Information ExtractionHere at Quaerys we’ve always taken methodology of data extraction extremely seriously. You will not find this accuracy elsewhere.

Text Mining
Shifting from words to numbers and from numbers back to words. It’s not a magic, but science.

Content Analysis as a Survey
Content analysis as a survey is particularly useful for extracting information from images and audiovisual texts (eg, web series, web games, web-doc, etc). No one run CAS as (ridiculously well as) we do.

Artistic Data VisualizationIt will be obvious, but no less true that the eye wants its part. Ours are not merely infographics, yet little works of art 2.0.

Close

“TRADITIONAL”
MEDIA

Quaerys and Traditional Media

Trustworthy Sentiment AnalysisThe most sophisticated technological solution is human mind. That’s why Quaerys’ Sentiment Analysis is the most trustworthy ‘round, able to provide key textual clues about how attitudes and evaluations are argued and with what reasons, not a mere polarity of attitudes (positive, negative, neutral). Quaerys’ method simply can’t be imitated.

Information Extraction Here at Quaerys we’ve always taken methodology of data extraction extremely seriously. You will not find this accuracy elsewhere.

Text Mining
Shifting from words to numbers and from numbers back to words. It’s not a magic, but science.

Content Analysis as a Survey
Content analysis as a survey is particularly useful for extracting information from images and audiovisual texts (eg, web series, web games, web-doc, etc). No one run CAS as (ridiculously well as) we do.

Artistic Data VisualizationIt will be obvious, but no less true that the eye wants its part. Ours are not merely infographics, yet little works of art 2.0.

Close

FIELD
WORK

Quaerys and Field Work

Marketing and Social ReseachQuaerys boasts a high standard expertise in the design, conduction and analysis of focus groups, computer-assisted surveys on the web (CAWI), for marketing, public, political and environmental communication, conflict resolution, community planning.

Trustworthy Sentiment AnalysisThe most sophisticated technological solution is human mind. That’s why Quaerys’ Sentiment Analysis is the most trustworthy ‘round, able to provide key textual clues about how attitudes and evaluations are argued and with what reasons, not a mere polarity of attitudes (positive, negative, neutral). Quaerys’ method simply can’t be imitated.

Information Extraction Here at Quaerys we’ve always taken methodology of data extraction extremely seriously. You will not find this accuracy elsewhere.

Text Mining
Shifting from words to numbers and from numbers back to words. It’s not a magic, but science.

Content Analysis as a Survey
Content analysis as a survey is particularly useful for extracting information from images and audiovisual texts (eg, web series, web games, web-doc, etc). No one run CAS as (ridiculously well as) we do.

Artistic Data VisualizationIt will be obvious, but no less true that the eye wants its part. Ours are not merely infographics, yet little works of art 2.0.

Close

STRATEGIC
COMMUNICATIONS

Quaerys and Strategic Communications

Internal Communication PlanQuaerys boasts a high standard expertise in the design, implementation and performance evaluation of strategic plans to manage internal communication of firms and institutions.

Crisis Communication PlanThe field of crisis communication is one of the most sensitive from an ethical, human and social point of view. Thus, it should not be treated as commercial communication, or worse, with style and mentality akin to the traditional Public Relations. Quaerys offers its customers a scientific methodology for procedures design and internal training to successfully overcome critical events.

Public Speaking Training«Rem tene, verba sequentur». Be the master of the subject, the words will start to flow – said an old Roman proverb. Often, however, to be prepared is not enough to communicate effectively. The experience gained through years of academic teaching, research and consultancy has enabled us to develop an innovative and unique offer: the “science” of the most important sociological and psychological theories integrated in a creative way with a lot of practice and consolidation exercises. For individuals and groups; private and public; companies, corporations, media, academic institutions, and public policies.

Close

CHAPTER III

SOMEONE WORTH TALKING TO

an outstanding recipe always has a secret ingredient

«O Tiger-lily» said Alice, addressing herself to one that was waving gracefully about in the wind. «I wish you could talk!» «We can talk» said the Tiger-lily, «when there’s anybody worth talking to».

The importance of knowing what people think and expect is one of the most vital needs of contemporary societies:

in business, social activities and scientific research

in the management of public order and national security

in smart cities activities

Quaerys tools for content analysis are the most up-to-date and reliable that Science was able to develop as an alternative to telepathy. If you have telepathic skills or trust in sci-fi, do not spend your precious time with us. On the contrary, you’ve found somebody worth talking to.

«O Tiger-lily» said Alice, addressing herself to one that was waving gracefully about in the wind. «I wish you could talk!» «We can talk» said the Tiger-lily, «when there’s anybody worth talking to».

The importance of knowing what people think and expect is one of the most vital needs of contemporary societies:

in business, social activities and scientific research

in the management of public order and national security

in smart cities activities

Quaerys tools for content analysis are the most up-to-date and reliable that Science was able to develop as an alternative to telepathy. If you have telepathic skills or trust in sci-fi, do not spend your precious time with us. On the contrary, you’ve found somebody worth talking to.

CHAPTER IV

BENEATH THE SURFACE

to make yours, calculated decisions

Quaerys is different, and we want to tell you why.

Higher education contextWe’ve been giving lectures in MA and Ph.D. courses at an international the level

One step aheadWe are always at the forefront of innovation: the latest Italian university textbook on content analysis is ours, along with dozens of publications for major publishers and some of the most prestigious journals

Besides the manifest contentWe have a totally unique research strategy on the market; scientifically-driven, it integrates computerized statistical analysis of big data with in-depth systematic reading and manual socio-semiotic analysis

Our work is worth doubleOIn addition to the whole analysis set, we provide data-driven guidelines that serve as support for strategic decisions.

Quaerys® is different, and we want to tell you why.

Higher education contextWe’ve been giving lectures in MA and Ph.D. courses at an international the level

One step aheadWe are always at the forefront of innovation: the latest Italian university textbook on content analysis is ours, along with dozens of publications for major publishers and some of the most prestigious journals

Besides the manifest contentWe have a totally unique research strategy on the market; scientifically-driven, it integrates computerized statistical analysis of big data with in-depth systematic reading and manual socio-semiotic analysis

Our work is worth doubleOIn addition to the whole analysis set, we provide data-driven guidelines that serve as support for strategic decisions.

Quaerysis thrilled to offer customized solutions for:

Brands

Quaerys for Brands

●social media strategy

● voice of customer management

● new products and services development

●competitive environment analysis

●strategic decision making

Close

Agencies

Quaerys for Agencies

● content analysis for creativity and design

● events and campaigns performance evaluation

● strategic planning for creativity and communication strategies

● marketing research

Close

Media

Quaerys for Media

● audience analysis (on/offline)

● quality assessment of TV and Web products

● data analysis for journalism (data journalism)

● advanced public speaking training

Close

Academy, Science & Legal

Quaerys for Academy, Science & Legal

● media and content analysis for scientific research

●legal text mining (i.e. online reputation analysis, etc.)

● public dissemination and deliberative democracy experiments

● advanced public speaking training

Close

Quaerys®is thrilled to offer customized solutions for:

Brands

●social media strategy

● voice of customer management

● new products and services development

● competitive environment analysis

●strategic decision making

Agencies

● content analysis for creativity and design

● events and campaigns performance evaluation

● strategic planning for creativity and communication strategies

● marketing research

Media

● audience analysis (on/offline)

● quality assessment of TV and Web products

● data analysis for journalism (data journalism)

● advanced public speaking training

Academy, Science & Legal

● media and content analysis for scientific research

●legal text mining (i.e. online reputation analysis, etc.)

● public dissemination and deliberative democracy experiments

● advanced public speaking training

CHAPTER V

TO WRITE THE NEXT CHAPTER
WE NEED A TOUCH OF YOUR HAND

email anytime or find us online and we’ll be there for you

Giuseppe Tipaldo

President and Co-Founder

Professor of Sociology of Media and Communication Science-Technology-Society
Dept. of Cultures, Politics and Society
(University of Turin)

Renzo Carriero

Co-Founder

Professor of Sociology and Methodology of Social Research, Senior Analyst
Dept. of Cultures, Politics and Society
(University of Turin)

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