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Webinar Replay – Best Practices that must be Included in Your SAM Operating Plan

This is the replay of our August 27th webinar entitled, Best Practices that must be Included in Your Strategic Account Management (SAM) Operating Plan. On this webinar, Dennis Chapman, Sr. will discuss the practices that world-class SAM organizations are integrating into their SAM operating plan and implementing throughout their SAM organization to ensure they continue to do the right things that grow relationships and revenues within their top accounts.

The best practices that will be covered during this webinar include:

Account Segmentation — to ensure focus stays on the right accounts

Talent Assessments — to ensure that you deploy the right people to drive SAM success

Standard Operating Procedures — to ensure execution of the right activities across the organization

Optimize Team Performance — by utilizing the right development programs, tools, and technologies

Measurements & Coaching – by implementing the right dashboard metrics that influence success and predict growth in relationships, revenues, and profits

Financial Analysis & Modeling — to ensure the right funding is established in order to execute the plan

Communication — to ensure the right messaging and process to communicate throughout the organization creating greater buy-in

Our Company:

The Chapman Group, founded in 1988, is a consulting firm that solves sales and account management challenges resulting in stronger relationships, increased revenues, and higher margins. We assist clients of all sizes, across a broad spectrum of industries, through the implementation of innovative processes, methodologies, best practices, skills and tools.