Xbox 360 Price Cuts Confirmed

Every 360 unit will receive some sort of price cut, including a $50 drop for the Xbox 360 Premium Pack.

Microsoft has announced price cuts for every SKU of its Xbox 360 console that will go into effect August 8, a week before Electronic Arts releases its new Madden NFL 08 blockbuster.

Mitch Koch, Corporate Vice President of Global Retail Sales and Marketing Group, Entertainment and Devices Division at Microsoft, said, "The fact that we have been able to keep our launch price longer than any other console while retaining our leadership position demonstrates that consumers believe in the value of Xbox 360. On the eve of the best holiday games lineup ever and the launch of Madden NFL 08, there has never been a better time to jump into Xbox 360."