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@LilCricketPa no, I did not know that, and that explains why the way it plays is so different now. And I have played other games, normally for a few months before the novelty is outweighed by the prices, or, alternatively, the value stays, but, the novelty dies because of no updates. ML is the only game that has kept me for years, and I now play it to the exclusion of all others. It is precisely because of the balance of purchasing opportunities to freebie opportunities that has kept me so long. That balance is gone now, and I would have dumped the game some time ago as a result if it was not for the team I founded, Mission Master Monster Mashers being, at least at it's core, a solid group of folks that look forward to this game on my team. I don't like letting folks down, but, at the same time, I feel like SP is taking advantage of me with this new owner protocol. And, like I said, I think it reflects poor business practices in the long run as far as game profitability goes.

As I said, it would not be worth the trouble to try to push this through court where there may be a claim, and, in most jurisdictions, there is not.

That being said, isn't the game technically free to play still? It just can't be played with any real success without now spending a steady stream of cash. How many employees are there at SP now? Seriously? Under the prior protocol, I was still spending money every month on the game, just not as much. I am sure that SP was quite comfortable with the revenues it was earning at that time. But now it is squeezing the players for more, players that have already invested quite a bit of time and effort into the game. I have bought VIPs and Premieres, and I have bought so many gems. I don't just do that to get ahead in the game, but I also do it because I know when a game loses a steady stream of income, it is no longer updated. I am comfortable with that. What I am not comfortable with is that now the protocol is not that you pay gems to get better monsters, catch up on events in which you fell behind, and to buy new deals that arise, but it it is now also necessary to even play the events or even to just keep up even when you are putting in the time and effort. That isn't just bad for players, but it is bad business. Most of the world cannot pay to play at the levels the game is now requiring. You will lose market base, rapidly, for as long as this continues. You are past the grace period of tolerance for veterans, and I would bet that most people that download the game now uninstall it within 3 days.

Incorrect. What I am asking for is a return to the event protocol that existed before, where events can be completed, with enough time invested, without gems. That protocol set expectations for players, and players became invested in the game based upon that protocol. SP has changed that protocol now, forcing people to spend gems on events just so they can complete them, regardless of how much time or effort they put in. That is what, in my world as a lawyer, is called price gouging. Across the world, I can tell you from international legal experience, this is deemed objectively unfair. In some, but not all, jurisdictions, this practice is illegal. However, as this is just a game, the investment in pursuing a legal claim under some jurisdiction is likely outweighed by the low value and inordinate amount of time that would be needed to pursue it. Generally, the best way to end price gouging is to terminate or to reduce one's investment. I am doing the latter, and others are doing the former. Price gouging is a great short term strategy in the short term, but it will cost you business in the long term.

@LilCricketPa yeah, eye drops. I don't care about eye drops or grand life potions when my monsters are all at level 100. It's a nuisance to scroll through them to get to something useful like time flux. So, as a moderator, do you address problems, or do you just ban people that violate the rules?

Well, sure. So, whereas before I made it my goal to finish and would spend gems to achieve it, now I just get as far as I can for free and take note of the monsters I'd like to have one day. They are making less money because we had to switch strategies.

Yes, it should be set your clocks and make playing the event a religion, or pay gems to catch up. I am all about SP making money, but the events should be able to be completed without gems. Back when that was the way, I still spent gems on events when I fell behind. Now it is just not worth even trying unless you have tons of disposable income.