Segway Launches a New Product Category: e-Skates

Segway Launches a New Product Category: e-Skates

The Segway Drift W1 is Coming Soon

26 June 2018

Amsterdam, The Netherlands – 28th June, 2018 – Segway-Ninebot, the world’s leading provider of electric personal transportation, continues the expansion of its consumer product lines with the launch of the Segway Drift W1, the first product in its brand-new e-Skates category. The new Segway Drift W1 uses Segway’s proven, stable self-balancing technology (built on more than 800 patents), giving it an unparalleled advantage in terms of technology.

Riding the Segway Drift W1 e-Skates

The Next Big Trend
After roller skates, inline skates and other fun mobility products in the past, the next new trend is born in 2018: the e-Skates. The new Segway Drift W1 brings all the fun and coolness you expect from Segway’s consumer products line, combined with the high-quality engineering consumers expect from the Segway brand. Perfect for the young generation who dare to stand out and create new trends.

The Segway Drift W1 e-Skates are coming soon

Design and Performance
The black and white Segway Drift W1 e-Skates are easy to carry, lightweight and small. The tires are designed to improve stability and steering capabilities, and, combined with the high-quality materials including slip-resistance on foot mats, the product is designed for maximum comfort and fun. Consistent with Segway’s philosophy of safety first, the Segway Drift W1 has also obtained a number of international certifications, such as UL and CE.

IFA 2018
Within Europe, Middle East and Africa, the products can be seen for the first time and tested at IFA 2018 in Berlin, Germany. A Segway press conference will be held on Thursday the 30th of August at 10.00 a.m. at the Segway Booth – Hall 26, booth 225 for accredited press. Media interested in scheduling a product demonstration can contact Marjolein Hessing.

Further product specifications and expected availability of the Segway Drift W1 to EMEA markets are expected to be announced soon and may differ by region. Learn more at eu-en.segway.com. The official Segway Drift W1 video can be watched here: https://youtu.be/UO4JsKrWZzY

About Segway
Segway is moving in a brand new and exciting direction. For years, you’ve known us as the world leader in commercial-grade, electric, self-balancing personal transportation. After strategically merging with Ninebot, we reevaluated our product lines, as well as target markets, and made some bold changes. We’re now also applying our world-renowned intellectual property to consumer products, with a sharp focus on transportation for lifestyle and recreational riders, and not looking back. For more information, please visit http://eu-en.segway.com.

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