Woods will fall out of the top 10 in golf's world ranking next week, the first time he'll be 11th or lower since 1997. His last tournament win was at the 2009 Australian Masters.

His star power apparently remains nearly as bright as ever.

Woods was No. 5 on Forbes' list in 2010, when the magazine estimated his annual earnings at $105 million -- $30 million less than what it figured him to make over the most recent 12-month period. Even after taking major endorsement hits following the scandal that ended his marriage, Woods still made $22 million more than Bryant in the past year, Forbes said.

Forbes listed James' earnings at $48 million, up $5 million from the previous year, and ranked him No. 2 behind only Winfrey in terms of media visibility. Forbes said its formula includes pretax income for the year ending May 1, media visibility and social media power through Facebook and Twitter.

Among those from the sports world who were ranked in 2010 but fell off the list were Michael Jordan (20th in 2010), Floyd Mayweather (31st), Shaquille O'Neal (52nd), Manny Pacquiao (55th) and Lance Armstrong (65th).

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