4 Steps to Measurable Benefits from Web Site Search

The Web has forever changed the global business landscape, and often a company’s web site is its most valuable tool to generate revenue. In fact, for many Internet-based businesses, it’s their only tool. As such, it’s vital to go beyond basic navigation to provide site visitors with a direct path to the information they seek. Find out how to leverage the full potential of search technology in four commonsense steps.

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Enterprise resource planning (ERP) software is often criticized for being complex and difficult to use—which puts up a barrier to receiving potential benefits. Systems with integrated search functionality and Web-like interfaces can make ERP solutions easier to use. Learn how to evaluate ERP software for its usability, so you can avoid investing in platforms that aren’t evolved toward usable and efficient interfaces. Read More

An enterprise resource planning (ERP) system is your information backbone, reaching into all areas of your business and value chain. That’s why replacing it can open unlimited business opportunities. The cornerstone of this effort is finding the right partner. And since your long-term business strategy will shape your selection, it’s critical that your ERP provider be part of your vision. Read More

As someone coming from a plant maintenance background who has spent several years implementing enterprise asset management software, Jerry Browning, business consultant for IFS North America, has learned a lot about EAM solutions. This white paper provides his thoughts about what the benefits of EAM software really are, in simple and straightforward terms, and five specific ways these benefits may manifest themselves in an organization. Read More

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Creating a great Website depends on strategy, and the investment of time and energy in continuous improvement. Learn how techniques like search engine marketing and search engine optimization (SEM and SEO), maximizing lead generation, increasing conversions, improving customer service, and engaging target audiences can take your Website from good to great—and help you maximize return on investment (ROI). Read More

Search engine marketing (SEM)? We’re talking about tactics for Web site promotion—increasing both a site’s visibility to Google (and other search engines) and the site’s prominence in search engine results. We’re talking about pulling visitors through search engine optimization (SEO) and improved organic listing and using paid placement to push visitors to a site. Learn more about how to develop an effective SEM process. Read More

Web-borne malware is now more common than malware entering a company through e-mail. The number of Web sites carrying malware increased by 400 percent in 2008. This can cause serious issues for your business. You need to proactively protect your networks both by instituting acceptable usage policies for employee Web usage and by implementing a solution that can effectively combat these malware intrusions. Find out how. Read More