One Third of U.S. Adults Say They Have 'A Lot More Shopping Left' This Holiday Season

One third of U.S. adult holiday shoppers (34 percent) say they have a lot more shopping left or have barely started shopping, according to the Consumer Technology Association (CTA). Further, the 2018 Holiday Outlook Series, Part Three: December also shows 80 percent of holiday shoppers have money left to spend on holiday gifts.

For the first time ever, more U.S. Black Friday Week (Thanksgiving Day through Cyber Monday) technology gift shoppers bought or planned to buy tech online (59 percent) than at a physical store (58 percent).

25th Annual Consumer Technology Holiday Purchase Patterns Study

Technology spending during the 2018 holiday season (October – December) is projected to reach a record-setting $96.1 billion in revenue in the U.S. – a year-over-year increase of 3.4 percent – according to the Consumer Technology Association (CTA).

Eighty-Five Percent of Black Friday Week Shoppers Plan to Buy Tech

Eighty-five percent of U.S. shoppers during Black Friday Week (Thanksgiving Day through Cyber Monday), plan to buy tech devices, according to part one of a new study series released today by the Consumer Technology Association (CTA).