Why real estate agents need to collaborate with homebuyers

Aaron Sperling is the CEO and president of vFlyer, the longtime online marketing companion for real estate agents.
VFlyer recently launched Lasso, a new mobile application that lets buyers save and organize potential home listings from across different portal sites such as realtor.com.
The organized collections, called Corrals, can then be shared with an agent, family and friends to get feedback, schedule viewing appointments and more.
Sperling will be onstage at Real Estate Connect San Francisco to discuss how agents can collaborate with active buyers. The panel session will tackle the new reality of buyers doing more of the home search on their own and how can agents collaborate, guide and add to the experience.
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