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There is no need to explain why Facebook community engagement is good for your brand. It promotes the emergence of brand awareness and attracts loyal customers. When it comes to the brand page on Facebook, it is important to understand that it is not so much the number of likes that is important here, but…

Everyone knows that Ukraine is famous for a large number of good specialists and, at the same time, low cost of labor and residence. Therefore, in recent years, companies have become increasingly interested in business process outsourcing and the opening of their own R&D office in Ukraine. As the analysis of information from widely available…

We all know that the first day in the new office can be a total disaster: getting misplaced, choosing a strange outfit, feeling like a social outcast — these are only some of the common issues. New space, new people, new rules. Who would want to make a newbie stressed? Definitely not a good manager!…

Summer is the hot time to travel. Over the past decade, more than 1,200 digital travel companies have been launched worldwide (according to The State of Travel Startups 2016 research). For most startups, the entrepreneurial dream leads to the struggle for relevance and market share. From company-ending failure to industry-altering success, their stories give clues…

What do you do when you need information on any topic? Of course, who we turn to depends much on the question and kind of answer we need, but usually for most of us it second nature to google anything on the Internet. Very often, finding trustworthy accurate information on a rare subject becomes quite…

Video traffic monetization is a topic of interest to numerous businesses, and it’s especially hot for app owners and developers. In-app advertisements bring quite a fair profit. According to Hubspot, enjoyment of video ads increases purchase intent by as much as 97% and brand association by 139%. Since most of the time users spend on…

Nowadays, when every aspect of our life can be facilitated with the help of technology, it is extremely challenging to get through with a new digital product. This is especially true for apps. According to Statista, there are over 2.8 million apps on Google Play and over 2.2 million apps in the App Store, as…