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According to Graham Hurdle, managing director of E-Training World, the simpler and more relevant the driving assessment is, the better the outcome.

“Driver profiling is typically the first stage of a process to assess drivers, identify training needs and implement a plan to reduce accident levels, minimise driver and vehicle downtime and cut down on the level of administration involved in handling the paperwork after an accident has taken place,” said Graham. “Done properly it’s a very important and effective cost saving initiative.

“Yet if drivers find the online driver profiling difficult to undertake and hard to understand they can become very dismissive of it, and its effectiveness can be lost.

“That can cause bad word of mouth within the business leading to drivers not getting behind it, and the drive to reduce costs and improve safety being diluted.”

E-Training World has enjoyed huge recognition for its “knowledge and skills” system, mainly because the content is seen as being relevant to driving, simple to understand, straightforward to complete and drivers are told after each question whether they were right or wrong, and what the correct answer was.

This means they are clear the whole way through of what is expected of them, and rarely does anyone dispute the results because whether drivers are high, medium or low risk it doesn’t come as a surprise to them.

“We get very good feedback about our system from drivers,” concluded Graham. “And that’s largely down to the fact that they understand why they are being asked the questions, and recognise that the results are fair and meaningful.”

For more information, please contact Jonathan Mosley, director of sales and marketing on 0845 260 7998 or email jonathan@e-trainingworld.com