Sony Announces Expensive, Premium 4K HDR TVs

Sony has been a good partner for Android TV. They’ve been embedding the platform into every new TV they announce, at both the low and high end. With Sony’s latest device announcement, it’s clear that these TVs are going to be pretty high end.

They have just launched the Z series 4K TVs, the “ultimate 4K HDR HD TV” in their words. With this release, users should get one of the best viewing experiences possible. They are saying their HDR displays are much better than before, providing darker blacks, lighter whites, and more vibrant colors all across the spectrum.

It incorporates Sony’s experimental Backlight Master Drive technology, which combines beam LEDs and a really accurate control mechanism. Additionally they are using their new 4K Processor X1 Extreme which should give enough graphics power to process the highest end video without stuttering.

This processor should also make playing games great. It, of course, runs Android TV and gives users access to thousands of apps and games in the Google Play store optimized for TVs. Plus you are able to leverage Google search through the remote’s built-in microphone.

The cost of this series may put this out of the range for most people. It’s $7000 for a 64.5 inch and $10k for a 74.5 inch. Sony has also promised to announce a 100-inch TV sometime later this year, although it’s really a mystery how much it’ll cost. (Is this a good time to play a ‘Price is Right’ game?)

The devices are currently available for pre-order on Amazon, Best Buy, and other retailers. Let us know in the comments below if you’re going to get one. We’d like to get your thoughts on it.

Nick Felker is a student Electrical & Computer Engineering student at Rowan University (C/O 2017) and the student IEEE webmaster. When he's not studying, he is a software developer for the web and Android (Felker Tech). He has several open source projects on GitHub (http://github.com/fleker)
Devices: Moto G-2013 Moto G-2015, Moto 360, Google ADT-1, Nexus 7-2013 (x2), Lenovo Laptop, Custom Desktop.
Although he was an intern at Google, the content of this blog is entirely independent and his own thoughts.