I can’t lie. My year got off to a money-hemorrhaging, panic-inducing slow start. First, the money-hemorrhage: I had to make some major car repairs. Then I got hit with an unexpectedly large tax bill (much larger than I had planned for). Uh-oh. Then, the slow start: A few recurring projects...

Holy cow. I can’t wait to take Ilise’s advice to Stop Asking for the Budget and say instead, “Is your budget in the range of $500, $5000 or $50,000?” Normally, when discussing money, I say, “Something like this usually costs between this and this. How does that range feel for...

Lately I’ve been getting some great clients via referral. In the past few months, 5 new clients (qualified with budgets!) came my way via 5 different connections. Sounds awesome, right? While this is awesome, it’s also terrifying. And Ilise’s rant about word of mouth hit the nail directly on the head. Every time...

In the latest podcast, Ilise Benun of Marketing-Mentor.com chats with Steve Maurer, a copywriter in the vertical B2B Industrial Manufacturing niche, about the changes he’s making to his business, based on Ilise’s new program, AWAI’s Simplest Guide to Pricing Copy Projects. Based on what he learned, Steve took the initiative...

If you’re wondering why your clients won’t pay you what you’re worth, watch May 13-14 when I talk dollars and sense in my online course: Command the Fees You Deserve for CreativeLive.com. The course will be streaming LIVE and you can watch for FREE from 9:00 am – 9:00 pm Pacific Time this Friday and Saturday.…