If you operate a B2B business, it is essential to have the right email marketing strategy in place. While it is important to engage prospective customers on social media networks such as Facebook, Twitter, and Instagram, some of your best prospective clients might...

Running a small business can be a terrifying venture; you’re investing so much of your time and money into what you believe in, but how do you share that with the world? How do you reach the right audience, engage them, and ultimately, get them to buy from you? Or, to...

There are a little over 200 billion (with a B) emails sent everyday. That’s 2.4 million a second, rounding out at 74 trillion every year. There are just over 7 billion people in the world (only about half of which have internet access). Very roughly, that’s about...

Email has remained at the top of the marketing game as the industry has transitioned from outbound to inbound marketing. A user’s inbox is the perfect place to engage with them personally while subtly selling your brand. The goal with email marketing is to get users...

Since the past many decades, email marketing has played a fundamental role in the success of digital marketing. It has been a constant support for business leaders in achieving an increased number of traffic and an increased return on investment. The bright future of...