EDMONTON, May 31, 2014 /PRNewswire/ - The Cash Store Financial Services Inc.
("Cash Store Financial" or the "Company") announced today that a Cease
Trade Order (the "Cease Trade Order") was issued on May 30, 2014 by the
Alberta Securities Commission due to the Company failing to file
interim unaudited financial statements, interim management's discussion
and analysis, and certification of interim filings for the period ended
March 31, 2014, (collectively, the "Continuous Disclosure Documents")
pursuant to section 146 of the Securities Act (Alberta). Per the terms of the Cease Trade Order, all trading in the
Company's securities has ceased.

As the Company announced on May 16, 2014, its inability to file these
materials is attributable to the circumstances of the Company's ongoing
court-supervised restructuring process under the Companies' Creditors Arrangement Act ("CCAA"). Cash Store Financial intends to file the Continuous
Disclosure Documents as soon as is commercially reasonable, or as
requested by the Court, and is committed to completing the
restructuring process as quickly and efficiently as is possible.

Cash Store Financial is a Canadian corporation that is not affiliated
with Cottonwood Financial Ltd. or the outlets Cottonwood Financial Ltd.
operates in the United States under the name "Cash Store". Cash Store
Financial does not do business under the name "Cash Store" in the
United States and does not own or provide any consumer lending services
in the United States.

Forward Looking Statements:

This news release contains certain forward-looking statements about the
objectives, strategies, financial conditions, results of operations and
businesses of Cash Store Financial. Statements that are not historical
facts are forward-looking and are subject to important risks,
uncertainties and assumptions. These statements are based on our
current expectations about our business, and upon various estimates and
assumptions. The results or events predicted in these forward-looking
statements may differ materially from actual results or events if known
or unknown risks, trends or uncertainties affect our business, or if
our estimates or assumptions turn out to be inaccurate. As a result,
there is no assurance that the circumstances described in any
forward-looking statement will materialize. Significant and reasonably
foreseeable factors that could cause our results to differ materially
from our current expectations, include, but are not limited to, any
decision of the Ontario Superior Court of Justice in the CCAA
proceedings that is adverse to Cash Store Financial, the inability of
Cash Store Financial to fulfill the conditions to funding under any DIP
financing agreement to be entered into by Cash Store Financial, and
other factors that could affect Cash Store Financial's ability to
continue its operations during the CCAA proceeding, including the
factors that are discussed in the section entitled "Risk Factors"
contained in our Annual Information Form for the year ended September
30, 2013 dated December 11, 2013 filed by The Cash Store Financial with
the Canadian securities commissions (available on SEDAR at
www.sedar.com ), as updated in our most recent Management's Discussion
and Analysis for the three months ended December 31, 2013. Unless
required by law, we disclaim any intention or obligation to update any
forward-looking statement even if new information becomes available, as
a result of future events or for any other reason.