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As to be expected, the BMW ActiveHybrid 3 attracted
a lot of attention when it debuted in Detroit. The marriage of 3 Series performance and
hybrid power did for many car enthusiasts what the wedding of Prince William
and Kate did for gossip hounds. It consumed them. In fact, the media was so
obsessed with the hybridization of the flagship that some of the new model's
key advancements went largely unnoticed... the navigation.