15 Ways to Promote Your Corporate Event

Posted: May 12, 2017

Do you want to promote your corporate event in San Francisco? Memorable events happen when you plan and promote your event in an organized manner. That’s because different types of corporate events need various strategies to be successful. In this guide, we look at 15 ways to promote your corporate event.

Social Media

You should use social media such as Facebook, Twitter, and Instagram to promote your event. That’s because many people use social media to find out what’s going on, and what corporate events are about to happen. These social media sites also allow you to advertise on their platforms for a fee.

Bloggers

You should hire a blogger to promote your company’s events. That’s because these bloggers have their followers who check their post about upcoming events.

Delegate Responsibilities

You should let everybody involved in planning your company’s events to be in charge of an area that they prefer. That allows your event to be successful as people who understand about promoting events will offer their advice.

Sponsors

You should look for sponsors to promote your event. That’s because these individuals or companies have the resources to sponsor your corporate event. You should be ready to explain to them about what they stand to gain from promoting your event.

One trick about not disappointing your sponsors is by underestimating attendance. That’s because it’s better to underestimate the number of attendees and get many than overestimating and getting a few.

Event Registration Platforms

You should use event registration platforms such as Meetup or Eventbrite to promote your event. They are useful if you have minimal experience in event planning. They also offer you a platform to manage events online.

Incentives

You should provide incentives to local partners in San Francisco to advertise your event. That includes getting relevant media outlets to promote your event.

One trick to do these is by offering competitions to their readers to win tickets to your event.

Benefits of Attending

You should make sure your target audience knows the benefits of attending your corporate event. That’s because they need to know why they should attend your event.

Crowdfunding

You should consider Crowdfunding to get funds to promote your event. That’s because these platforms enhance your budget for your events.

Guests pledge to get tickets to your event, enabling you to know whether your event will have your target number of attendees or not.

Expenses

You should plan your budget well when planning your event. That includes finding out about the cost of food and drinks, licenses and cost of venues and also the number of staff you need.

Flexibility

You should be flexible when planning your corporate event. That’s because the location and size of your event might change. Being flexible ensures that your event is successful as you can meet the needs and specifications of your sponsors.

Industry Events

You should check out your industry calendar about other events or seasons. That avoids you scheduling events when possible attendees may be vacationing or attending other functions.

Limits

You should have manageable expectations. That’s because you may have limits on your budget and also the time you need to promote your event.

Target Audience

You should find who your target is when promoting your event. That helps you to set prices and locations for your event.

Event Detail

You should check on details such as transportation, lighting, parking and contents for your event. That enables you to present your brand as an efficient one.

Purpose

You should know the purpose of promoting your corporate event. That’s because there are many purposes for holding company events, for example promoting products, creating awareness or developing customer loyalty.

The above guide on 15 ways to promote your business’s event should make it easier for you to hold one. The key points are to develop strategies that suit your budget, time and target audience.

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