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Monday, November 1, 2010

Chevy to Premiere New Synergy Series and Concept Versions of 2011 Camaro at SEMA

Chevrolet will use this week's SEMA show to display two new special edition models and two concept versions of its 2011 Camaro. The new production models are the Camaro Synergy Series and XM Accessories Appearance Package, both of which will be available for order in the 2011.

The 2011 Synergy is a follow up to last year's Synergy Green special-edition car, which proved popular enough for Chevy to make the series an annual affair. The 2011 model gets a Cyber Gray exterior finish with an exclusive gray interior featuring red accent stitching throughout, along with a combination of parts that are not available on the normal production models.

The second special edition model is the XM/Accessory Appearance Package, which will be available with the V6 engine only. It comes in an Imperial Blue color sporting several standard goodies such as 21-inch wheels and cold air intake system.

Finally, the two concept models are the Camaro Red Flash and SSX Track Car, each crafted with a blend of original Chevy accessories and new concept parts that could be made available in the near future. Hit the jump for detailed info on specs and a high-res photo gallery.

Press Release:

2011 CHEVROLET CAMARO RED FLASH SHOW CAR

The design of the all-new Chevrolet Camaro has been acclaimed by critics and celebrated by sports car buyers. With that appeal as a springboard, Chevrolet designers created the Red Flash Camaro SS Show Car to extend Camaro's look – and even its sound – to a new level.

Red Flash combines Chevrolet Accessory parts available today with some specially designed new concepts from the design studio, resulting in a unique new Camaro statement. Its Red Jewel exterior color is accented with gray heritage stripes and gray-accented 21-inch wheels. Under the hood, a Chevrolet Accessory air intake kit and, out back, the accessory exhaust kit, enhance the car's performance, style and sound.

"The Camaro Red Flash is the opposite of a 'sleeper' on the street," said Adam Barry, lead designer. "From every angle, it looks and sounds like the high-performance sports car it is. It's a model for the enthusiast who doesn't want to hide his performance aspirations."

It also wears Chevrolet Accessory body-color ground effects, high-wing rear spoiler with black-painted stanchions and other gray accents. A lowered suspension lends a more aggressive stance.

Inside, the Red Jewel features an Ebony leather-trimmed cabin with titanium stitching and red accents on the seats. There's also a custom steering wheel, racing-style pedals and red LED lighting for the door trim.

Chevrolet announced today that it will release a special-edition Camaro each year, called the Synergy Series, emphasizing new approaches to accessory parts and customization. At SEMA 2010, the Synergy Series 2011 show car debuts to showcase the car that will be offered to consumers in the first half of 2011 as a special-edition model.

The first Camaro Synergy model was the 2010 Synergy Green special-edition car. It proved so popular with consumers that Chevrolet is now making Synergy an annual series. The Camaro Synergy Series 2011 model contains a mix of exterior and interior accessories – including combinations not available on any other production model, including an exclusive gray interior with red accent stitching throughout. It is based on Camaro Chroma, a show car first exhibited at SEMA in 2009.

The Camaro Synergy Series 2011 model will begin production in the first quarter, in limited quantities.

"The Synergy Series reflects the strong response consumers have consistently had toward Camaro," said Chris Perry, vice president of Chevrolet marketing. "At the same time it provides an example of how Chevrolet is renewing its commitment to expanding accessory offerings."

While the original Synergy was offered only in a single color (Synergy Green) and with the six-cylinder engine, the 2011 edition will be offered in four colors – Cyber Gray, Victory Red, Summit White and Black – as well as 2SS (V-8) and 2LT (V-6) trims with the RS package.

The Camaro Synergy SEMA Show vehicle is based on a 2SS model and displays production and concept styling cues. The accompanying highlights chart identifies them.

Pedders lowering kit (licensed Camaro accessory, not included in production package)

2011 CHEVROLET CAMARO SSX TRACK CAR CONCEPT

Ever since the new Chevrolet Camaro's launch last year, owners have explored the performance potential of the car. The Camaro SSX Track Car is a concept for transforming a street Camaro SS into a closed-course track car, and a showcase for new performance parts.

"The SSX concept explores taking Camaro's excellent street performance and extending it into a road course context," said Chris Perry, vice president, Chevrolet marketing. "The car expresses Camaro performance while also signaling Chevrolet's new commitment to developing and offering a portfolio of performance parts for racing enthusiasts."

Low-gloss Icy White Metallic exterior paint is contrasted with the carbon aero parts, door graphics/racing number and red details; and this competition-ready Camaro rolls on dedicated track wheels and tires. This concept was constructed with input from Pratt and Miller, Chevrolet partner in Corvette Racing, and Riley Technologies using parts proven in the Grand Am racing series.

The new Chevrolet Camaro is a major hit with consumers because of its blend of desirable power, efficiency and design. Another important part of the Camaro formula is value. Chevrolet developed the XM/Accessory Appearance Package to provide new accessory and appearance options customized for the popular and affordable Camaro 1LT model. A production version of this package will be offered in the spring of 2011.

"The XM Accessory Appearance Package is all about affordable style," said Russ Clark, director, Chevrolet product marketing. "Our intent was to create a special, customized model – including 21-inch wheels – that could be had for around $30,000, a popular price point for today's Camaro buyer before they add accessories."

The XM Accessory Appearance Package is based on the Camaro 1LT model with the standard 3.6L direct injection V-6 engine featuring 312 hp and EPA highway fuel economy of 29 miles per gallon. The accessory package includes a rear spoiler, unique grille and Chevrolet Accessory 21-inch wheels. When it goes into production in 2011, the package will include a one-year subscription to XM Satellite Radio.