Ya know, it's not like anyone ever does anything after they join a Facebook group, right? Seriously. How many Facebook groups do you belong to? Can you even remember? When was the last time you left a comment or even visited one of your groups? Are Facebook groups lame or do they serve a purpose?

I suppose you could call the "launch" of the Adrants Facebook group an experiment designed specifically to answer these questions. There's already AdGabber so who needs and Adrants Facebook group? Hmm. I guess we'll find out.

"Twitter will remain free to use by everyone--individuals, companies, celebrities, etc. What we're thinking about is adding value in places where we are already seeing traction, not imposing fees on existing services."

So businesses already using Twitter can chill: they won't be charged extra for what they're already doing. Stone seems to be saying -- and we write that tentatively, because he leaves a lot of room for interpretation -- that only add-ons will cost anything, unless he means Twitter plans to bring ad support to high-traffic areas. (Hot hash tags and Summize search results look prime for this.)

"[We] hope to begin iterating on revenue products this year," he added.

- The Marijuana Policy people are boycotting Kellogg's for firing Phelps for smoking pot, even though he's been nailed in the past with a DUI. They feel this is hypocritical because pot doesn't necessarily kill; it just makes you real, real sleepy.

We don't know why we're writing this up, given that "going social" is not difficult, or costly, or even all that imaginative anymore, but hey -- if the PR people went out of their way to put this on the wire, then by gad we will honor their service.

Requisite quote candy:

"This is the first time a luxury fashion brand has launched a provocative social media campaign tying together their various data-linked platforms, like a multi-entry daily blog, twitter feed and facebook."

A valuable lesson from Cisco: it doesn't matter who you are or what you're selling. Like Hallmark and Disney's made-for-TV movie department, you can turn any holiday to your advantage.

In this case, Cisco takes cheesy expressions of Valentine's Day love and wraps them around its ASR 9000, "the first in a new series of edge routers in nearly a decade" -- and more importantly, the fourth way to say I love you.

The video is presently circulating YouTube with FIVE out of FIVE stars! so far. It's the culmination of a months-long campaign in which pseudo-reporter Ira Pumfkin roamed Cisco's halls in pursuit of a big story. See the blog at Tech Edge Weekly (the link also appears at the end of the vid).

Twitterite @Floyd Hayes decided we need another feel-good meme in our lives, so he invented twipple, a microblogging cross between Simon Says and Pay it Forward.

Once a critical mass starts following @twipple, the latter will deploy "short, fun, positive tweet instructions to do something kind in public," like smile at a stranger, give money to a street musician, or whistle your favourite tune. You can also make up your own and send them via DM or email twipple2009 [at] hotmail.com.

Hey all your social media strategists out there. It looks like you have a doubter in your midst. A man who goes by the name of Carlos Mandelbaum is featured in an Andy Rooney-style video that questions the social media notion that advertising is now all about creating brand conversations.

Lending some doubt to the fact (or not) this is just a guy commenting on social media as oppsed to a cheeky social media effort in and of itself, consider the following:

Love the Super Bowl? Love Twitter? Have ADD? Perfect. During the Super Bowl (or anytime leading up to it and following), use the hashtag #superads09 when posting to Twitter and your tweet will be captured and categorized for all to see.

- Wanna "kick it 2.0 style?" Head over to Champion's Hoodie Remix and let your self expression get jiggy designing your own hoodie.

- Dominoes said "screw you" on national television to Subway following the receipt of a cease and desist Subway sent to Dominoes over claims the pizza chain made about its new sandwiches being tastier than Subway's.