Latin America represents a huge eCommerce opportunity for merchants, with an estimated total market size of USD $78 billion in 2016; the top four LATAM markets -- Argentina, Brazil, Colombia, and Mexico -- comprise nearly 80% of the volume in the region. This webinar provides an overview of the payments landscape in each of these countries, along with a look at the market share of issuers and acquirers. The challenges of operating in Latin America are also discussed, with a particular focus on the importance of offering local payment methods.