Knowledge Base Articles

Promotional ways differ from industry to industry. Where some
businesses need to air advertisements on televisions, others choose a
more subtle way like newsletters and flyers. These ways depend on many
things including budget, target audience and nature of products, but,
the bottom-line is that every business needs to promote its products,
services and its brand.
Custom promotional products are probably
the only option used by almost every industry. Be it B2b or B2C, these
items increase awareness and set brand identity in many ways. In the
recent past, we have talked about many such options and today you will
learn about the importance for custom printed bottles.
Wide customer base
Although
there are plenty of different promotional giveaway items, custom
printed water bottles serve a wider consumer base. Who can use a cool
water bottle? Well, almost everyone. As opposed to other items, water
bottles are more easily accepted

Most companies have at least one or two promotional clothing items that their employees can wear. However, what about giving away these items as promotional gifts? Some companies do it, and some do not. Is it the best idea? Analyze the pros and cons to decide if promotional clothing will work as promotional gifts for you.
One of the main advantages of using promotional clothing as promotional gifts is that the item is useful. The more useful an item, the more likely your potential clients and customers will be to actually keep it around. The problem with many companies' promotional gifts is that they end up in the trashcan at the end of the day. This is lost revenue, especially because not only did the original recipient not use the promotional gift, but also no one else had the chance to see the promotional gift being used or carried either. Few people, however, will throw away a brand new promotional clothing item, simply because it is too useful. If they don't want the item

This article is based on the notion that Chinese markets
typically encourage cooperation between merchants. This is an important
consideration for anyone that wishes to penetrate that market. It is
also an important consideration from the perspective that it can make
your business much more profitable than its current status.
Making the best out of partnerships in Chinese wholesale business
The
key to long term success in the Chinese wholesale market is to build
partnerships. These partnerships will help you to make sense of the
market and deal with all the changes that are happening within the
industry. You will also get assistance from the various people that are
within the loop:
Reciprocal assistance: Make sure that you are
providing some sort of service in return for the support that you get
from your colleagues. If you are aggressively single minded then that
might end up killing the business relationships. For example

If you are looking to promote your business in Guangzhou, then
Canton Fair is the best event. The trade show is the largest event that
is organized in Guangzhou China and is the best platform that showcases
China trade. Therefore, it becomes very essential for all business
owners to participate in this event, if they want to promote their
business in Guangzhou, in particular, or in China as a whole.
Given
that the Canton Fair is one of the most important events that's
organized in Guangzhou, there are certain formalities that need to be
fulfilled in order to attend it successfully. Firstly, it is important
to obtain an invitation for attending the fair. This can be obtained
from a variety of sources including the Foreign Liaison Department of
CECF, The Economic & Commercial Counselor's office (Section) of the
Embassy (Consulate) of P. R. China, and The Local Representative Offices
of China Council for the Promotion of International Trade (C

Promotional conference folders can be used to promote your business in many different ways. Most often, they're handed out at industry conferences and seminars, either by the organizers or by individual presenters. They may be used in lieu of presentation folders to deliver sales presentations to prospective clients, distributed to employees and sales staff to hold their sales materials or used to hold agendas and meeting materials at board meetings or other important events. What goes into your promotional conference folders depends on their intended use.
The Standard Promotional Conference Folder
When you organize a conference, the promotional conference folder presents an opportunity to offset some of the expenses of the conference itself. Generally, the conference sponsor earns top billing and their name on the front of the conference folder (along with the most real estate on the conference bag and other promotional materials). Other sponsors are usually invited to