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Content marketing can be a great marketing strategy when it’s used correctly. According to the Content Marketing Institute, only 88 percent of B2B marketers use content marketing, and only 30 percent of them say it’s effective for their business. Unfortunately, that means that nearly 70 percent of marketers who invest in content marketing get virtually … [Read more…]

One of the things every business or blogger wants is exposure. Seeing that little spike in traffic on Google Analytics is an amazing feeling. Creating content that goes viral is something everyone craves for. You’ll notice that certain content creators, marketers and websites seem to rule the Internet. Everything they post seems to capture the … [Read more…]

The key to enjoying success online and becoming a thought leader in your industry has always been producing great content. When starting out, your mind is flooded with excellent ideas, and you can’t wait for the next post, as you already know what to write about. However, as time passes, you’ll notice that your flow … [Read more…]