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Best Breed: Natural, holistic
pet food focuses on health
This premium pet food company uses its historical focus on natural and
holistic formulas as the bedrock of its present and future innovation.
LINDSAY BEATON
Best Breed Vice President Levi
Wittenmyer; Dr. Toni Cotton, DVM;
Founder Dr. Gary Cotton, DVM; and
President Kent Benson, here with
American Foxhound mix Walter and
black cat Barney, focus on natural
and holistic formulations to provide
the best nutrition available to pets.
Courtesy Best Breed
Since its founding in 1994 by veterinarian
Dr. Gary Cotton, DVM, natural and holistic pet
food company Best Breed has aimed to make
pets healthier and happier. According to Cotton,
early in his veterinary career he struggled with
the nutritional options available when trying
to help improve pet health conditions he would
repeatedly see in his Findlay, Ohio, USA, clinic.
With the help of nutritionists and manufacturing
professionals, he began developing a line of
formulas that he believed would help with the
ear, skin, coat and gastrointestinal issues that
were most prominent among his patients.
"When developing foods, I was focused on
the types and quality of fats being used," says
Cotton. "Fats are so important to the overall
health of animals; more specifically, to the
massive amount of skin and hair they have."
Cotton says he helped a lot of patients
suffering chronic gastrointestinal issues by
focusing on fiber and finding specific fiber
combinations to make the ideal environment
for microbes that control healthy gut functions.
Most of the company's formulas also contain
September 2017
Industry