Data Analysis for Decision Making

In our information age, companies have access to unprecedented amounts information on customers--their behaviors, interests, and buying habits--and the markets in which they operate. Being able to analyze that data has become a critical skill for decision makers at every level of an organization. Today’s firms use data to detect market movement before it becomes a fully-fledged trend, helping them to stay ahead of the curve, tailor products and services to specific customer segments, determine when and when to enter markets, and differentiate themselves from competitors. In this course, you will learn how to unlock the value of data to create and grow an organization. You will gain the analytical tools necessary to confidently describe the current state of areas critical to your business, predict the likelihood of an event occurring, compare two or more approaches to a business challenge, and determine if a phenomenon you are seeing is coincidence or a genuine insight. By the end of this course, you know how to make data-driven decisions to find advantages and stay competitive.

Created by: The University of Maryland, College Park,University System of Maryland

Agri-Food systems are at the heart of at least 12 of the 17 United Nations’ 2030 Sustainable Development Goals (SDG). The wide scope of the SDGs call for holistic approaches that integrate previously “siloed” food sustainability assessments. It recognizes that these systems cut...

Do not enrol in this course unless you are eligible to do so, having completed and earnt a verified certificate in all four other courses in this MicroMasters series. Ineligible learners will be automatically withdrawn from the Capstone Assessment.The Capstone is the last step to complete the...

Do not enrol in this course unless you are eligible to do so, having completed and earnt a verified certificate in all four other courses in this MicroMasters series. Ineligible learners will be automatically withdrawn from the Capstone Assessment.The Capstone is the last step to complete the...