Qualified Sales Advice for Products that Need Explanation

Stada - Pharmacy Retail Promotion

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CITIES REACHED

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PHARMACIES VISITED

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CONSULTATIONS AT EACH PHARMACY EVERY DAY

Comfortable in Your Own Skin

A retail promotion carried out in select large pharmacies throughout Germany had its day in the sun, with sell-in and sell-out measures for STADA’s sun protection product Ladival. Pharmacy technician assistants and cosmetics experts won over pharmacy customers with specialist skin type consultations, informing customers how best to protect their skin with Ladival sun protection throughout the summer. Promotion and advertising materials also drew attention outside of the pharmacies.