According to Woori Investment & Securities, more than 13.9 million investors competed for the 414,293 placement shares on offer Monday and Tuesday (Dec. 15-16), raising approximately $102.85 million (113.288 billion won). The subscription/placement price has been fixed at about $14.78 (16,300 won) per share.

In September, however, the preliminary price range for the company was set much lower than expected at $11.51-14.78 (12,700-16,300 won) per share—particularly as some of N.E.W.'s biggest tiles of 2014, Obsessed and Sea Fog (a.k.a. Haemoo), did not perform as strongly in the box office, garnering 1.44 million admissions and 1.47 million admissions respectively.

In October, however, Huace bought out 15 percent stake in N.E.W. at a much higher price of $27.20 (30,000 won) per share. "The investment from China played a major role in downplaying the negative outlooks of N.E.W.," said a securities analyst.

"We weren't planning on going public when we first set up the company, but it is something we've had in mind for a while," said N.E.W. president Jang Kyungik. "The listing is happening much faster than expected, and we hope that going public will provide great momentum for innovation and new experiences."