Email is the Most Effective Communication If you’re serious about selling, you’re probably looking for a way to gain an edge and close your deals. If there was an affordable solution to generate the best targeted leads, you’d need that tool, right? Email marketing is one of the most effective […]

How to Make Stories That Benefit Your Business Want to attract more leads with Instagram? Curious how a story arc on Instagram Stories can help? PTC works closely with clients to ensure the message is definitive, interesting, and relevant. Instagram needs to be even more so. Why Create Instagram Stories? […]

Customer Service or Customer Experience? Customer experience — not service — is the new battleground Forget the customer is always right. Of course, the customer is always right. But the new thing in generating repeat business from clients is customer experience. That’s the “next battlefield,” according to a recent Infographic […]

Will IoT affect the way we live? More and more, there are incidents with moving forward with technology without fully vetting them in their operations. Amazon Echo’s Alexa and Google’s Assistant are devices that are the most visible of these with people complaining that these new devices are reacting when […]

Most websites fall well short of fulfilling their basic objective. A website is a marketing tool, but many businesses use it as a personal conveyance. It’s a product of our times to voice our personal perspectives, but your website is not the place for it. Everything we interact with on […]

Search Engines are still dominating the online world. Almost everyone who uses the Internet uses a Search Engine of some kind or another. The predominant Search Engine is Google, but others make up the whole of how people find things online. We all know the Good Giant of the Internet, […]

If you haven’t been following the GIF craze as of late, you haven’t been paying attention. GIFs are returning to be one of the most utilized graphics formats. The GIF (Graphics Interchange Format), introduced by Compuserve in 1987, is a compressed graphic format ideal for performing image transfers across the […]

Some Top Tips to Make Websites Load Faster As edited and modified by David WB Parker, President and Founder of PTC Computer Solutions One of the most important considerations when building a website is to make sure it loads quickly. Google has stated that one of the most important aspects […]

Look for special bar codes to pop up on more TV screens As edited and modified by David WB Parker, President and Founder of PTC Computer Solutions It is the era of QR Codes. They have been floating around for a few years, but haven’t seen widespread attention as of […]

10 Rules for Leveraging Social Media to Grow Your Business Use these guidelines to harness the power of social media. There is a clear and distinct formula for success in social media. Like a sports playbook, there’s a playbook that you can use to leverage the inherent power of Social […]

Guiding Prospects Through the Sales Cycle with Social Media If you’re not using a blog for your business, you should be. If you are using a blog for business, are you wondering how to combine blog posts with social media content to move people through the sales cycle? PTC Computer […]

Solar Heats Up With two upcoming votes in Florida on the future of Solar Energy, the argument over how energy is produced and used in the home is heating up. Building Net Zero Energy homes depends largely on the use of Solar Photovoltaic (PV) Panels established on the roof of […]

Social Media, Worth it or Not? The question we hear often when being asked about Social Media, “is it worth it or not?” Without a doubt, the answer is YES! Here at PTC Computer Solutions, we recommend highly that you be involved with Social Media as a part of your […]

Responsive Design is the latest buzz word in the world of website development. For the last year, PTC Computer Solutions has been fielding the question of “Should we have a Responsive web design or not?” The answer is not a simple one. It really depends on what your objectives are. […]

Build Intrigue with your web site design. I’ve seen so many web designs through the years that don’t do anything to intrigue me. There are two distinct parts to a web site and most sites miss out on one or the other, or, in more cases than I can hardly […]

Getting listed high on the Search Engine Rankings (SER) is the primary concern of people these days. It is one thing to have a web site, but if no one can find it then it is pretty useless. Think of it like building a shop in the middle of the […]

To Macro or Micro, That is the Question It has been commonplace in advertising to cast the net as wide as possible in order to attract clients. A macro-world for a macro-environment, if you will. It has mostly been about broadcast television and radio and billboards along the highway to […]

SEO DIY – Top 10 Helpful Tips One of the many web related services we perform here at PTC Computer Solutions, and more of it lately, is Search Engine Optimization. We have a team of experts with a ridiculous amount of experience in improving your SEO. But, if your budget […]

What Makes a Website Visible to Search Engines? It’s one of the most common questions I get, “What makes a website visible to search engines?” There are many misconceptions and invalid information being bandied about that I’d like to help clarify. Read on to find out what search engines are […]