Nickelodeon Camp Orange Twisted Siblings

On the success of our collaborations with Nickelodeon on previous Camp Orange series, in 2015 pictureDRIFT were awarded the role of Design Agency for Camp Orange Twisted Siblings. pictureDRIFT provided a complete refresh of the Camp Orange brand with a new logo and visual design that reflected the 2015 theme of Twisted Siblings. This overall concept and visual design language that informed the production of print, digital and broadcast applications including program opener and in program graphics, promo posters and digital assets such as animated banner ads.