ESPN features “The Selling of Candace Parker:” Can she transcend women’s sports?

The story is well written, clear, inspiring and balanced. What’s great about it is the focus – a story about how Candace Parker is going to be marketed in the WNBA.

Parker is demanding a different kind of attention… the kind that focuses on her talent and her story, not her sex appeal. And that is the most promising thing I’ve heard about the future of women’s sports in a long, long time.

ESPN’s Allison Glock features Parker as one of the best, which is the attention that Parker deserves, as she’s set some serious milestones for women’s basketball over the past decade.