Communication in Business

The unit covers key aspects of research, written and oral communication in academic and professional business contexts, as well as working to develop students’ teamwork skills including roles of team members. Emphasis will be placed on students’ ability to locate, understand, and critically evaluate business information. Students will learn about business meeting procedures and practices, how to identify and examine the importance of different business stakeholder relationships and the variety of tools used by business to communicate information in a culturally diverse and global setting. Skills in accessing information, synthesising information, argument development, the Chicago author-date referencing system, principles of effective communication with a focus on verbal and non-verbal forms and the professional presentation of documents are all covered during the development of the key assignments.

Introduction to Business Information Systems

This unit provides an overview of Business Information Systems (BIS) and Business Information Technology (BIT), different types of BIS and BIT and their role in organisations and contribution to organisational success. Students will learn how use technology appropriately to develop BIS that effectively support, enable and enhance business and organisational processes. Proves an introduction to the different activities and tools used to develop, maintain and operate effective BIS.

Introductory Economics

An introduction to economic concepts and principles, supply and demand analysis, elasticity, economic efficiency, market failure and macroeconomics. This unit also covers the areas of unemployment and inflation, model of aggregate supply and demand and global markets.

Discovering Marketing

Introducing the topic of marketing, it’s role and importance in any type of organisation. Topics include the marketing concept, marketing environment, marketing information systems, market segmentation, identification of target markets, buyer behaviour, product, place, price and promotion decisions, and the special aspects of marketing.

Business Law

An introduction to law with a business focus. Students examine the nature and sources of law in Australia. The key aspects of civil law are explored in relation to business, with particular emphasis on contract law.

Fundamentals of Management

This unit outlines management theory and practice. After examining the current landscape of management practice, students analyse the major functions of management and some of the key areas of management practice. This unit also introduces the key skills required of contemporary managers. Specifically, students are required to prepare solutions to management problems and develop team-working skills.

Consumer Behaviour

Introducing the role of consumer behaviour and how it is shaped by the social and cultural environment and the psychological foundations. This unit focusses on the decision processes in consumption behaviour in different buying situations.

Management Accounting

International Marketing

The aim of this unit is to provide an introduction to international marketing that extends learning acquired from basic marketing principles. Specifically, the unit examines key issues involved in entering overseas markets and offers practical marketing perspectives of international, multinational and global operations.