But the ad is also very social. Unruly's statistics say it has been shared more than 500k times on Facebook, Twitter, and other social platforms since it first went online on Friday. It has been shared almost 200k times before noon today alone.

Three is doing its best to make sure that it lives on in the Twitterverse as well. The hashtag #DancePonyDance plays at the end of the video and even other companies are tweeting about it.