Russia's richest oligarch wants to launch a city car

So you own the New Jersey Nets and you have a few billion in assets. And you’re Russian. What do you do next?

You start a line of $12,000 city cars designed to look sort of like the Smart car but more Slavic. The oligarch, Mikhail Prokhorov, is investing $141 million in the Yarovit Motors plant and will create a hybrid or electric vehicle.
From the images it seems you’ll be able to dock your phone into the car and use it as a read-out, something decidedly futuristic. However, considering the success thus far of Russian-made vehicles (the Lada comes to mind) I’d be worried about the generally salability of these things.