This week's roundup of shows from the Alberta Podcast Network, powered by ATB, offers a mix of business and fun. You'll get the story behind the explosion of marketing tech, and an amazing deep dive into rebranding, plus football talk, game recommendations and music nerdery. We also have good news from Girl Tries Life, a great winter-themed episode from affiliate The Well Endowed Podcast, and a warm welcome for our newest sponsor, Alberta Women Entrepreneurs!

Scott Brinker, marketing tech writer, HubSpot VP and creator of that scary supergraphic, talks with Tema Frank of Frank Reactions about the explosion of marketing technology tools and how to choose the right ones.

SPECIALS

That's So Maven host Andrea Beça sits down with Claire Theaker-Brown to have an in-depth discussion about the process of rebranding a business. Claire is the owner of Unbelts, which completed its rebrand in July of 2017 after many years of operating as Flatter:Me Belts.

Victoria Smith of Girl Tries Life has some exciting news — she's going weekly! In the first of her biweekly coaching sessions, she talks about what you need to let go of in 2018 in order to achieve your dreams. These will alternate with interviews with inspiring women.

The Well-Endowed Podcast from the Edmonton Community Foundation features an arctic expedition with Cassandra Pryer, and a discussion with artist Carla Rae Taylor about the Paint the Rails project telling Edmonton stories through public art. You'll also hear about the Deep Freeze Byzantine Winter Festival, and Michael Phair's legacy.

How to start a podcast: From notion to reality

We are kicking off the new year with a half-day, hands-on workshop on Jan. 27 in Edmonton to help you get your podcast idea out of your head and into the world. If you've been thinking that you, your business or the organization you work for needs a podcast, we're here to help.

For just $99 plus GST, you'll get practical help to refine your idea, make smart decisions and sort out the technical issues to make your podcast a reality. Space is limited, so don't delay!