Effective Link Building Strategies

Now-a-days Link building has became a part in website development life cycle. People are using search engines to search information on this huge World Wide Web (www) which consists of billions of web pages.

Google which is the Big brother of all the search engines is assigning page rank to a webpage depending on some constraints like Keyword density, Number of pages that link to your site etc,.

The page rank is crucial in making your page lead first in the search results. So, getting page rank is not that much easy , but not very difficult if you spend some valuable time . You should have a perfect blend of keyword density and Incoming links to a webpage.

Building too many low quality links will not fetch your page a good page rank. There is a pattern that place your webpage in the first page of search results.

Here are the tips that make you good at link building:

Blog commenting

This will fetch you more links than any other link building strategy and it is almost you can do it freely and there is no need to spend a single penny if you spare your valuable time. First you have to make a list of dofollow blogs. You can do this by checking blogs and websites by using a plugin in firefox , or else there is a great way you can accomplish this. You will find a list of dofollow blogs in Forums like Digital point etc, .

Select some blogs which are having good page rank and make a list. You should comment on the page on a particular blog which is having good page rank . You should check every page for their page rank because all the pages in a blog are not well ranked and some are not ranked. So, you should select a page which is having good rank. You can check the page rank of a particular page by copying the URL of the page and check using Page rank checker tool.

Make a comment on the post or article such that the comment should not look like spam and should be interesting and make the comment reasonably long.

Now place a link in the comment such that it should mingle in the comment and don’t put simply link but with anchor text and this is important. And one more thing mostly select the content of the page on which you are commenting should be relevant to content to the page which you link.

You can also comment on non-relevant content page but make this little but these links are also significant.

Forum Posting

This is also a famous way to build links to your website or blog page. But don’t keep more hopes that this will play a part in getting your page ranked but helps in quick indexing by google crawlers.

But if you make the post with more quality and make a link to your site page mingled in the post and should be relevant to the content definitely this can also play an important role. Here is how this will work, when the people found the post interesting and finds the link in between the post, they can click on the link and be redirected to your webpage. Then if the page you are linking is great post definitely the visitor can link back to your page in their blog post. So, you can get the quality links and that too one way link (One way linking makes you page a high quality page to Google).

Article Directories

Article Directories are the good sources to link building, But you should choose high ranked article directories because every page created will get good page rank in few days. So, better start with page rank 5 directories. I will not mention the list of directories here but you can Find them from Google.

One thing you should keep in mind is these article directories want high quality content and only give you a chance to place only one link with an anchor text, But it is worth and will play a major part to get your page to high rank.

Bookmarking sites

Choose highly ranked Bookmarking sites like Digg, Technorati, Stumble upon, Reddit etc, . These are some dofollow Bookmarking sites. Bookmarking is now days a free tool which will make our blog or website more popular and get your page indexed quickly.

Blog Directories

These are another important form to build links to your website. Have a list of Blog Directories which are highly ranked and manually submit your website or blog to these directories. But many sources have told that Google is not giving higher priority to Blog Directories in the current situation. But any way it helps your blog to become popular.

Rss Directories

Here is an another important resource where you can not only make your home page popular but also your posts or articles in the blog. Here how it works, First sign up for Rss directories and submit your rss feed URL. Every time you update your blog, the feed is updated in the Rss directory and the posts are listed in them.

10 Comments

Julia - Fast Blog Finder

December 3, 2008 at 11:05

Thank you for a great article. You described the most common link building tactics that will absolutely be useful for those e-marketers who is just starting a link building campaign. I’ve been doing some SEO for our company’s website I must say I like the directory submission, article submission and blog commenting most. With the use of automatic submission tools, directory submission, article submission and blog commenting are made quick and easy. Yes, writing articles requires time and efforts, but it’s possible to hire a writer to create the articles if one is not good at writing.

Cybernaut SEO

December 3, 2008 at 18:27

Would you specify which firefox fox plugin are you talking about? Also another good way to find dofollow blogs is to use these two free search engines. When searching for your keywords I would start out with a narrow search, eg “specific keywords” and then broaden your search as you run out of good blogs by searching for your more general industry terms.

Problogineer

SEO specialist

December 4, 2008 at 07:02

This is a great article, in describing link building tactics that are useful for those who just indulge to link building services. I would prefer writing more articles but be aware of it because it requires time and effort for it..

Tanzil Ahmed

Christopher Shennan

December 16, 2008 at 17:28

I’ve been trying to build links to my site for a little while now and as an amateur it’s almost impossible to see whats working and what doesn’t. Most articles regarding link builidng list exactly whats here but because the rules are always changing you don’t know what will work, what wont work or even what will work just now but will end up hurting your site later.

For example – Zak mentions creating articles for article directories but what you want to once you’ve created your article is to submit it to multiple article directories as well as list on your own site.

If you do a quick search in google you will find many forum posts questioning if this results in “duplicate content” even though they are on different sites which may in fact end up excluding your site from the search engines as a result but so far I’ve not been able to figure out if this is accurate or just suspected.

The suggested resolution to this is to create unique content for each site… I don’t know about you but I find it takes up a good amount of my time to create content for my site never mind any other site I want to link back to me.

Chris

January 7, 2009 at 22:31

Incredibly helpful info, even more those of us who’ve been doing SEO for a while. It’s always good to get a refresher course when you get so caught up in work you remember you completely forgot to hit up the squidoo!

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