I own the Canon ELPH 330 and it is a nice little camera and does fit in a pocket. But if you are only going to purchase one camera and can see to going up in size and if it is available there I would suggest the Nikon L820 over the ELPH. It produces excellent photos and has a faster flash speed. Plus the 30 X optical zoom is impressive.

Nice suggestion (but) it lead me to some hesitation (on a positive note though ) again!
I almost decided to go for Canon ELPH 330 (~IXUS 255 HS), but
1) Nikon L820 really impressed me but it exceeds my budget (as I said in the very beginning) ... 10K was my Max budget where it seems L820 will cost near 14K.
2) But at the same time I can't able to ignore it totally for it's excellent user feedback