The ultimate reference guide for car designers and automotive engineers! H-Point was written by the pioneer of the Vehicle Architecture course at Art Center College of Design, Stuart Macey along with the Director of Advanced Mobility Research, Geoff Wardle.

The ultimate reference guide for car designers and automotive engineers! H-Point was written by the pioneer of the Vehicle Architecture course at Art Center College of Design, Stuart Macey along with the Director of Advanced Mobility Research, Geoff Wardle. Currently used as the educational handout for the transportation design students at Art Center, it will now be available to aspiring car creators everywhere, clearly organizing the packaging standards that apply to car and truck design; along with insightful graphic explanations, this book demystifies the automotive design process and allows designers access to an illustrious careers worth of knowledge.

The automobile has always been as much about style as engineering, not simply a means of transportation but a status symbol meant to impress others and project the success of its owner. Car Design is a comprehensive collection of photographs from European, Japanese, and American automobile advertising campaigns of the last fifty years. Lavishly illustrated with over 400 color and black and white photos of distinctively designed automobiles, this compendium can be viewed as a decade-by-decade chronicle of consumer culture since World War II or as an amusing look at car culture for enthusiasts.