Oru Kayak – Beach Kayak

In the spirit of their mission of making the outdoors more accessible, the team at Oru Kayak chose to innovate further on their two existing (and highly popular) kayak models and design an open cockpit kayak for a demographic more interested in casual recreation. The director of marketing at Oru asked if I could develop a shoot for them that would fit the ethos of the Beach Kayak, and I happily agreed. Pre-production was composed of location scouting and permitting, talent scouting, prop acquisition, and a location prep day, while the shoot itself encompassed a full day of shooting, starting before sunrise and ending at sunset.