"If I were to wish for anything, I should not wish for wealth and power, but for the passionate sense of the potential, for the eye which, ever young and ardent, sees the possible. Pleasure disappoints, possibility never. And what wine is so sparkling, what so fragrant, what so intoxicating, as possibility!" - Kierkegaard

- I was just reflecting on the time that guy got injured because of that tucked-in jersey. Remember that?

- It's Game 7 of the SCF. Tie game, with 1:45 to go in regulation. A player clearly has a tucked-in jersey. He's already been warned once; he gets called (because, damn it, The League is serious about this. Mmkay?) Team scores on the PP. Game over. Everyone in the freaking world hears about it. This is good for the game.

- What if it's not clear? Would there be video review?

- Don't officials tuck in their sweaters? Why is this ok? What if, when two players are being separated from a brawl, one player accidentally trips on the official's tucked-in jersey and breaks his neck? Then what?

"If I were to wish for anything, I should not wish for wealth and power, but for the passionate sense of the potential, for the eye which, ever young and ardent, sees the possible. Pleasure disappoints, possibility never. And what wine is so sparkling, what so fragrant, what so intoxicating, as possibility!" - Kierkegaard

- I was just reflecting on the time that guy got injured because of that tucked-in jersey. Remember that?

- It's Game 7 of the SCF. Tie game, with 1:45 to go in regulation. A player cleary has a tucked-in jersey. He's already been warned once; he gets called (because, damn it, The League is serious about this. Mmkay?) Team scores on the PP. Game over. Everyone in the freaking world hears about it. This is good for the game.

- What if it's not clear? Would there be video review?

- Don't officials tuck in their sweaters? Why is this ok? What if, when two players are being separated from a brawl, one player accidentally trips on the official's tucked-in jersey and breaks his neck? Then what?

- I was just reflecting on the time that guy got injured because of that tucked-in jersey. Remember that?

- It's Game 7 of the SCF. Tie game, with 1:45 to go in regulation. A player clearly has a tucked-in jersey. He's already been warned once; he gets called (because, damn it, The League is serious about this. Mmkay?) Team scores on the PP. Game over. Everyone in the freaking world hears about it. This is good for the game.

- What if it's not clear? Would there be video review?

- Don't officials tuck in their sweaters? Why is this ok? What if, when two players are being separated from a brawl, one player accidentally trips on the official's tucked-in jersey and breaks his neck? Then what?

There's a new 10 minute major for tucking that goes to guys like the killer in Silence of the Lambs. Ha!

It's probably LESS to do with advertising than people think (i.e. not the first step in a process that leads to sponsors on the back of jerseys), but more to do with brand presentation. *Note - Tried to find a promo/press pic of Ovie but they were all of him in game* However in all these sorts of photoshoot pics, what's the one thing you notice about the player in questions jersey? If you, as an organisation, are trying to sell your brand then the last thing you want is your marquee player, the face of your franchise, obscuring part of their jersey (in this case, their number) when he is on TV or going to be snapped for the net or the papers. All arranged photos seem to have players with untucked jerseys it seems.

It's probably LESS to do with advertising than people think (i.e. not the first step in a process that leads to sponsors on the back of jerseys), but more to do with brand presentation. *Note - Tried to find a promo/press pic of Ovie but they were all of him in game* However in all these sorts of photoshoot pics, what's the one thing you notice about the player in questions jersey? If you, as an organisation, are trying to sell your brand then the last thing you want is your marquee player, the face of your franchise, obscuring part of their jersey (in this case, their number) when he is on TV or going to be snapped for the net or the papers. All arranged photos seem to have players with untucked jerseys it seems.

Not surprising this seemed to come at the request of GMs.

Yup. Although I'm not sure there's a big difference between "advertising" and "brand presentation" in this case (or in any case, really).

"If I were to wish for anything, I should not wish for wealth and power, but for the passionate sense of the potential, for the eye which, ever young and ardent, sees the possible. Pleasure disappoints, possibility never. And what wine is so sparkling, what so fragrant, what so intoxicating, as possibility!" - Kierkegaard

Yup. Although I'm not sure there's a big difference between "advertising" and "brand presentation" in this case (or in any case, really).

Truuuuue dat. Although I guess I meant 'brand' more like, selling jerseys to fans (personalised ones worth more preferably), rather than ad space to companies. But yeah not really any difference. It's all the about the image

"If I were to wish for anything, I should not wish for wealth and power, but for the passionate sense of the potential, for the eye which, ever young and ardent, sees the possible. Pleasure disappoints, possibility never. And what wine is so sparkling, what so fragrant, what so intoxicating, as possibility!" - Kierkegaard