第8章 米国のソーシャルゲーム広告費

ゲーム広告費の寸評

カテゴリー別ゲーム広告費

ゲーム周辺環境での広告費

ゲーム内環境での広告費

ゲーム没入型の広告費

独占宣伝ゲームの広告費

第9章 ウェブサイトごとの市場シェアの分析

寸評

ソーシャルネットワーキングサイトごとのソーシャルメディア広告費

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目次

Product Code: SMIM80721

Social media advertising spend in the US stood at US$6.2 billion by end of 2013, accounting for 13.9% of online advertising. During 2009-2013, social media advertising in the country has increased at a CAGR of 40.1%. This growth is expected to continue in 2014 with brands expected to spend US$8.2 billion, representing an increase of 32.2% over 2013. Over the forecast period (2014-2018), Socintel360 expects social media ad spend to grow at a CAGR of 25.7% to reach US$20.5 billion in 2018, accounting for 24.9% of the online advertising spend.

Scope

This report provides detailed social media advertising spend database, covering in-depth trend analysis across segments and themes for a period of 10 years (2010-2019). This report provides trend analysis through charts and tables. The social media advertising spend database breaks down into following nine key areas -