Consumers Buzzing About The New Galaxy S7 Edge

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Kuala Lumpur, March 18, 2016 – Samsung Malaysia Electronics is proud to launch its latest flagship model – The Samsung Galaxy S7 edge in Malaysia! Only after a day of its unveiling to the media, the Galaxy S7 edge nationwide launch and roadshow locations saw thousands of visitors, both local and foreign, hoping to get their hands on the stunning new device.

With consumer roadshows in four (4) locations, and offers in three (3) Samsung Experience Stores nationwide, fans and supporters of Samsung were given a chance to personally experience the smartphone before many others. Crowds were gathering in all locations since the early hours of the morning and there was no doubt that many were eagerly waiting months for this very day.

Samsung Galaxy fans arrived at their respective launch locations hours in advance to qualify for one of Samsung’s exclusive deals. The first lucky 2,000 customers across seven locations nationwide who purchased the Galaxy S7 edge received a complimentary Samsung Gear VR. The rewards did not stop there as Samsung also offered a trade-up promotion for existing S series owners.

“At Samsung Malaysia Electronics, we work very hard to give Malaysians a chance to experience the phone, which brings us to our purpose of this nationwide launch. These roadshows are a chance for Samsung to bring the brand and consumers closer together, and we are very grateful for the continuous support and constant positive feedback Malaysians have given us. The turnout for the Galaxy S7 edge is beyond our expectations and we aim to continue providing everyone quality service and do our best to ensure a favourable experience for everyone.” said Lee Jui Siang, Vice President, IT and Mobile, Samsung Malaysia Electronics.

Nicklas Hystad, a building engineer from Norway, was first in line at the Samsung Galaxy S7 edge roadshow in KLCC. During his backpacking travel across Southeast Asia, this 22-year old heard about Samsung’s new flagship device buzzing around in the news, “I fell in love with the features of the Galaxy S7 edge and I knew that I must have it! I heard that Kuala Lumpur would be launching it the same time I would be visiting the country so I thought, this is it! As a frequent traveller, I absolutely love the advance camera and water and dust resistant feature – it is the perfect phone to take with me on all my travelling adventures. I can’t wait to take beautiful pictures of Malaysia with my new Galaxy S7 edge!” exclaimed a really excited Hystad.

The Galaxy S7 Edge, is offered at the recommended retail price of RM3,099 (inclusive of 6% GST), and is available in three colours: Black Onyx, Silver Titanium and Gold Platinum. The roadshow continues on until 22nd March 2016, from 10am to 10pm at the following locations: