90: How Non-Techies Can Build a Passive Software Business

Jon Nastor is lifelong side-hustler, the co-founder of VelocityPage.com, a pain-free webpage building tool for WordPress that’s grown to hundreds of users, and as a side hustle, he hosts the top-rated Hack the Entrepreneur podcast.

His situation is somewhat unique in the software world in that he’s NOT a coder or a programmer.

Instead, he had an idea of what he wanted to build, from his own frustrations, and set out to find a technical partner to make it a reality.

But instead of asking around his personal network, or going to Elance like I might do, Jon reached out to the very top levels of the platform he wanted his software to complement. (WordPress — another “hack” he shares.)

2 thoughts on “90: How Non-Techies Can Build a Passive Software Business”

Currently listening to this podcast – downloaded it earlier and took a look at Jon’s product. While it looked over his demo my thought was, “Holy crap! This makes editing WordPress SO much easier!” I’ve used SquareSpace on another site because of it’s ease of use and flexibility. Being newer to WordPress it seems way better with it’s plugin capabilities and open-source-type development, but I’ve been somewhat limited in my ability to adjust the pages. VelocityPage seems to be as easy as SquareSpace in it’s deployment! That’s freakin’ $$$!
Thank you for introducing me/us to this site and, as always, great interview!