England and Manchester United star Rio Ferdinand was racially bullied at school. “The abuse was stuff like, ‘Hey, n****r! I'm talking to you, blacky.’ Guys would call me things like ‘coon’ and ‘golliwog’. In those days, golliwogs were on the jam jars and we black kids hated them.”

Now Ferdinand has joined up with other UK stars like Sharon Osbourne for the UK's first National Anti Bullying week because he knows first hand what it is like to be bullied. Giving back to the youth in trouble is very meaningful to him and anything he can do he is happy to do it.