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Casual brand Basic House has now released their iPhone application and is ready to invade with the mobile marketing strategy.

This Basic House application allows any iPhone user at all to download it for free, besides that, one may also get to view information about the various products as well as pictorial appreciations and of course, the diversified event notifications and store details. In particular the Re-Padding Jumper product which is the must-have fashion item of this winter will also allow users to download and receive their 20% discounted coupon wherein they wish to purchase the padding jumper. It is a good opportunity for customers who wish to possess the padding jumper product.

Also, even if one may not visit the stores personally, they will also be able to view at large detailed information such as the pricing and/or color in range about Basic House's Re-padding Jumper. So long as GPS System is enabled on one's iPhone, they can also search for locations of nearby Basic House stores.

Along with these also comes with videos and catalogues photos of Kim HyunJoong and Yoon EunHye, inclusive of already disclosed pictorial shoots as well as some undisclosed catalogue footages and various videos during their pictorial shootings. It will be available for download and appreciation, too.

Team director of Basic House's Marketing Jo Hong-jun expresses, "For the sake of the increasing trend of smart phone users, we have now also launched our Basic House's application after opening our mobile page. In soon to come, through the function of SNS and continuous upgrading will also lead an advancement of our mobile services to our consumers. Of course with the diversified social media networking, too", as he delivered his thoughts.

Meanwhile, Basic House has released its Re-Padding Jumper which is highly popular due to its colourful designing like that of jelly bellies along with some allowance for lightness and flexibility.

Dear overseas fans~Park Jung Min’s postponed showcase and fan meeting is coming back!!! We are ready to present you a more well-prepared and refined performance.Thank you for waiting.Belated thank you for being understanding.Information about the event is below:

1. Date: 2011 Jan 22 (Sat) 7 PM

2. Venue: Dom Art Hall of the Children’s Grand Park (Subway Line 7)

3. Ticket opening: 2010 Dec 28 (Tue) 5PM (Korea Time)

4. Ticket system: Interpark (for Korean citizens and foreigners who live in Korea)

5. Price: \ 33,000 (VAT \3,000 included)

6. Maximum purchase: 4 tickets per person

7. For those who are from overseas countries (except Japan), the ticket application procedure is exactly the same as last time. We will only accept first 100 applications. Please visit our website (www.parkjungmin.net) on 2010 December 28th, 5pm Korea time. (Please be noticed that any application before 5 pm Korea Time will NOT be recognized) Go to CAFE on the main page and then click “가존공간”, then click “수다마을” to enter the application page. Leave your NAME, NATIONALITY, EMAIL ADDRESS, CONTACT NUMBER on this page.

The list of overseas application will be released later. If you are one of the first 100 applicators, on the day of the show just bring your ID and \33,000 to the ticket counter to exchange your ticket. (There will be English speaking staffs to serve you at the ticket counter)

8. For the cancellation of last event, we promised to give ticket holders a little gift – calendar with Jung Min’s signature on it. If you are the ticket holder of November event, please bring that ticket to the counter to exchange your gift. If you are an overseas applicator, just show your ID card. We will check our November application list and once we confirm your application, you can have the gift.

Album-related announcements and local car hire and will be updated soon as possible.

It's 2AM now, haven't you slept?To our SS501 members, have you been well?It's Christmas Eve today.I miss you all too much to the brim...When we have time, we MUST go out to eat together ya...goddit?Jungmin, this time YOU TREAT!!!!^___^