I think it is pretty simple, the players are losers because the NFL can fine teams into submission if any players fail to tow the company line.
The NFL powers that be are the winners because now everyone has to stand for/respect/whatever you want to call it for the National Anthem and that is definitely what is best for business.
As far as the fans are concerned, I believe this is a win for most fans.
What is your opinion? Who are...

We have had some Rule 2 problems in this thread so we are done.
2. No disparaging, taunting, or boastful comments--especially between opponents trying to intimidate each other. This includes, name calling or personal attacks toward any member, username, team, or school. Additionally this includes a pattern of posts that inflames or incites other posters (i.e. trolling or gaslighting). Also, keeping in mind the youth of our student athletes,...

Or in other words the players that protest have no problem with the owners losing money because of their protests but it doesn't appear those same players are willing to give up any of their own money protesting.

Not to mention, unlike average guys like you and me, NFL Players have a huge stage because of playing in the League and they can do so much in their off time to make a difference.
How does that saying go about biting the hand that feeds you...

I will tell you exactly what is going to happen there, if a Jets player is the first to do it the NFL will hit the J E T S Jets Jets Jets with a much bigger fine than expected and they will tell ownership that ain't nothing compared to what it will be next time and the end result will be the Jets owner will lean on his players. In other words, the NFL will make an example of the Jets and the Jets will fold.