Nike’s Overbranding Theme Arrives On The Zoom Spiridon

With the Nike’s newest overbranding initiative in mind, the Swoosh is set to call upon one of its most underrated silhouettes to shoulder part of the load, the Zoom Spiridon. Dressed in a simple matte black colorway with white and silver accents, Nike branding takes shape on the model’s many laclets as well as a long strip that runs down the entirety of this Spiridon’s throat. Fans of this new trend that seems to be dominating much of NSW’s end-of-the-year exploits are likely in luck as production does not seem to be slowing any time soon. Enjoy an official look at the newest Spiridon below and stay tuned for release updates as we have them.