While mandatory family time and hoovering sugar-encrusted marshmallows can be a rocking good time, former fashion editor Kathryn Irby proposes a new Easter weekend activity: shopping!

This Saturday, a consortium of Williamsburg, Brooklyn eateries, bars and shops will offer one-day-only discounts, courtesy of a mobile smartphone platform.

Before we get too meta, the idea is rather simple: to access discounts from participating vendors, download the Domino Smart Guide app and start snapping pics of items you wish to purchase. Once your swag is documented, the app will deliver an e-coupon for freebies including mini sundaes at Momofuku Milk Bar and 15% off full-priced clothing at Bird.