ASUS Zenfone 5 Now available at Rs. 9,999 in India

The ASUS Zenfone 5 has substantially wooed the Indian masses and is witnessing path-breaking response.

ASUS today announced that its revolutionary Zenfone 5 - 16 GB is now available for Rs. 9,999. The ASUS Zenfone 5 combines a spacious 5-inch IPS panel that delivers superb high-definition (HD) 1280x720 pixel resolution, and comes in a stunning design that tapers to just 5.5mm at its thinnest edge. The Zenfone 5 has emerged as the most loved smartphone out of the series.

ASUS Zenfone 5. Pic/AFP

"Post we entered the Indian market in July, 2014, we have received prolific response for our four different variants under the Zenfone Series. Zenfones have reached the audience in more than 300 cities with the extensive reach of Flipkart.

The phones have been successful in terms of the feedback received from masses and even in terms of the sales that we have observed. In view of this response, we have introduced this special price to go a step ahead to serve our existing and prospective customers," said Peter Chang, Regional Head - South Asia and Country Manager - System Business Group - ASUS India.

"Aesthetically crafted Zenfones have been successful to touch the heart of Indian tech lovers and we are affirmative about the future as well. We are aiming to achieve 5% market share in the country by next year," he added.

ASUS ZenFone 5 combines a spacious 5-inch IPS panel that delivers superb high-definition (HD) 1280 x 720-pixel resolution and comes in a stunning design that tapers to just 5.5mm at its thinnest edge. Zenfone 5 has a fast, energy-efficient Intel Atom Z2560 processor running at 1.6 GHz and also benefits from a brilliant 8-megapixel PixelMaster main camera with image stabilization. This couples a backside-illumination (BSI) sensor and wide-aperture f/2.0 lens with exclusive ASUS PixelMaster technology to capture digital photographs that are better than those snapped by many dedicated digital cameras. Its 2-megapixel front camera takes sharp selfies.

PixelMaster's Low-Light Mode measures the available light and intelligently adjusts the pixel size to increase light sensitivity by up to 400% - meaning Zenfone 5 snaps great low-lights shots and videos even without the built-in flash.

Exclusive ASUS PenTouch and GloveTouch technologies increase Zenfone 5's display sensitivity, making it possible to use the device with any stylus or even a gloved hand - so frustrations about how and when users can interact become a thing of the past.

Zenfone 5 is available in four statement colors - Charcoal Black, Pearl White, Cherry Red, and Champagne Gold. ASUS is a worldwide top-three consumer notebook vendor and maker of the world's best-selling, most award-winning motherboards.

A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today's digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets and smartphones.

Driven by innovation and committed to quality, ASUS won 4,256 awards in 2013 and is widely credited with revolutionizing the PC industry with its Eee PC(TM). ASUS has more than 13,600 employees around the globe with a world-class R&D team of 4,500 engineers. The company revenue for 2013 was approximately US$14 billion.