HubSpot Release: How to Use Twitter for Business Guide

Twitter guides are no longer the new black, but a classic trend in the business.

About all PR and marketing companies offer a Twitter for Business, or Twitter for Beginners guide, in an effort to appear as authorities in the field. As many other similar products, “How to Use Twitter for Business – An Introductory Guide” for 2011 attempts to teach you how to use Twitter to:

Develop and promote your brand

Interact and support your customer base

Monitor what people are saying about your company and brand

Create buzz around upcoming promotions and events

Promote thought leadership content you’ve created

Develop direct relationships with bloggers and journalists for public relations success