It is a worldwide fact, that mobile apps are the instant answer to many of our daily requirements, since the app platform is the best way to address those needs without a fail. Mobile apps are everywhere, and their presence can be felt easily on our regular active status on our mobile screens, but not every app has a strong and loyal customer base, do you wonder why?… Yes, you are right, because users do not get what they supposed to get from a mobile app, and as a result dump the mobile apps through uninstalls. It is way too disheartening for a mobile app developerand business owners to know that their beloved mobile app, has received uninstall from a bigger chunk of users.

The reasons for quitting the mobile app in between can be in abundance, but to retain your customers effectively is the biggest challenge faced by any business. To understand that what are the best ways to keep your users loyal to your services, read this ahead and get accomplish the customer loyalty program with your mobile apps….

Why Customer Loyalty Matters

Ummm!!! Quite interesting to ask such question, or maybe very foolish to ask such question, but yet I would love to satiate some of the hungry brains out there and would answer this question. When you build a mobile app for your business, you can draw a good attention, if the mobile app offers what users want, but users can never remain stick to your mobile app, if your mobile app does not offer anything new or upgrade its features, there you may lose a potential customer base in a jiffy. Remember customer loyalty drives the loyal customers buy products and services again and again from a same brand or store. Now the question arises how to maintain the customer loyalty, so below are some major ways to boost your customer loyalty with mobile apps…take a look

Incentives Always Work

It sounds a little weird but actually, little-gift-wrapped incentives always work in your favor, integrate some monetization efforts in your customer retention program and let there be a healthy flow of the customer retention chain. You can offer rewards or in-app incentives to increase customer retention ad it really works in the favor of your aim.

Deliver What You Promise

It is the next but the most crucial part to sustain your customer base, DELIVER WHAT YOU PROMISE, many mobile apps promise to deliver certain things on upgrading the mobile app, but eventually, turn out to be something else, when it comes to the final delivery, this really irks your customers to the extent that they can give a ditch to your mobile app instantly, so DO NOT play with your customers, only promise that which is in your authority, even if it is not much, but it will create a strong loyal customer base around your mobile app.

Let There Be A Communication Bridge

The most I hate in the service, when my grievances are not addressed promptly and I have to reach 5 different angles to reach the real place to solve my query, I think just like me, many are out there, who feel dejected, isolated and cheated when no one hears the cry, and unfortunately this is the most common practice integrated by every mobile app developer, thinking that replying to your user’s query is a time –waste or does not hold much priority, but hey you are absolutely wrong, because the words of acknowledgment given to your user’s problems, act as a healer, and you build a trust wall around you and your users which help them to stick to your services, even if there had been some flaws. So LISTEN to your users and give voice to their concerns.

Don’t Be Rigid

I personally prefer a mobile app, which I can customize as per my taste, so it can clearly depict my mood and personality through the mobile app, but sadly not many mobile apps offer this feature to users, where they can customize the mobile apps to get a personalized effect, which gives a robotic experience to users, and they feel their interaction is one way, not two ways, so give your users this liberty so they are able to utilize the mobile app in a customized way, which they prefer.

A mobile app can be a blessing for your business if it is able to retain the right set of customers for your domain for a longer time. So practice above-mentioned strategies in your mobile app development process religiously so you would not lag behind in the successful app development for your business requirements. Not every mobile app development company is capable of integrating these strategies effectively in their app development process, but Techugo has gained popularity as mobile app development company, since we do not just develop successful mobile apps, but our mobile apps help end-users to be retained and remained glued to the mobile apps for the longer time.

Mobility and mobile devices have changed consumer behavior and industry norms. “Research firm Forester predict[ed] by the end of 2016, fully 46% of the global population will utilize smartphones. Users currently spend 58% of their digital time in mobile applications.”

As the rise of mobile application continues, it’s important to avoid common app development mistakes. Here’s a look at the most common mistakes appreneurs and mobile application development company make when they launch a new application.

1.Mistake:Creating a mobile experience similar to a desktop UX

Many mobile app developers make the mistake of creating mobile apps that are too similar to desktop apps. They simply look like smaller versions of the desktop platform. And they offer the same functionality, but fit on a smaller screen. Keep in mind, a mobile app is a different platform and should be treated as such. Mobile users require a different experience.

2. Mistake:Building a mobile website instead of a mobile app

With 2.2 million apps in the Apple App Store and 2.8 million apps on Google Play, the standard has become extremely high. And “[a]pps are actual applications that are downloaded and installed on your mobile device, rather than being rendered within a browser.”

Both apps and mobile websites are accessed on handheld devices. However, “[w]hen it comes to deciding whether to build a native app or a mobile website, the most appropriate choice really depends on your end goals.” For example, “for interactive games (think Angry Birds) an app is almost always going to be your best choice, at least for the foreseeable future.” It’s a mistake to think that a mobile website is the best choice for all businesses.

3. Mistake: Overlooking mobile app marketing

One of the worst mistakes you can make is to build a useful mobile app, and fail to market it. How do you expect to reach your audience without a marketing strategy? People may download your app based on word of mouth, but nothing works better than a smart app marketing strategy in uae.

“A mobile app marketing strategy can complement a brand’s offline experience (in-store special offers, for example), drive e-commerce, or simply help connect a brand with its loyal customers.”

4. Mistake: Ignoring user engagement

The real power of mobile application come from their personal nature. When users install an apps, they carry their device around all day. In fact, apps “are now an integral part of our daily micro-moments, with people spending an average of 30 hours per month in them, according to Nielsen1. Apps play a key role in those I-want-to-know, I-want-to-go, I-want-to-do, I-want-to-buy moments.”

It is the perfect opportunity to engage users in a personal way. Localytics describes highly engaged users as those that have 10+ sessions per month.

5. Mistake: Anticipating high mobile app retention rates

As Think With Google explains, “People download apps every day, but the truth is that many of them are abandoned or never even used.” The mobile app ecosystem suffers from poor retention. According to Loyalists, “[a]cross all industries, 80% of all app users churn within 90 days.” You can improve retention through, in-app messaging, push notifications, individualization, remarking and more.

If you want to build a mobile app for your business, first understand customer needs and study the metrics that contribute to overall app success. Once launched, study app analytics to improve over time.

About : We’re a top mobile app development company in uae, helps businesses get their customized mobile apps built to get connected to their target audience while efficiently expanding their business and taking it to the next level.

We all are surrounded by the mobile apps and technology is used highly in every aspect in our vicinity. Now the level of mobile app revolution has reached to the level where it is beyond the reach of desertion. Albeit, there are various reasons to pick the mobile app revolution, but due to the instant hike in the mobile users, it has increased the demand of mobile apps to be adopted by every industry and domain. Mobile apps are useful not only for the users, but for the business owners too, because it has shrunk the world to an accessible axis where anybody at any point of time can enjoy the freedom of accessing the required information or services.

Mobile Apps Make The Business Accessible

It is not easy for any business owner to work 24/7, apart from some exceptional cases, but on the regular basis, it turns out to be a hard task to accomplish and even you can’t access the global customers from your brick and mortar business premise. Mobile apps are adopted smartly by every industry across the globe, and people buy the products, regardless of their time-zone, language barrier or distance. Mobile apps have brought every product at our fingertips, where we can make a purchase with a convenience of time & place. Your business gets accessed by all across the globe and they can make an instant purchase.

Opens A New Window of Opportunities

In the era of competition, it gets a rat-race to compete with other business. Websites are used quite lesser being compared with the dedicated mobile apps for your product, so the regular traffic on mobile app helps you to understand the customer behavior, also the review/feedback/ rating system helps you to improve your product or fix the product issue, according to your customer’s requirement. Mobile app analytics help you to identify the positive and negative indicators, so you can fix them in-time to avoid losing your customer and you would also receive an expanded window of opportunity to attach new customers to your revenue basket.

At Techugo, we take pride in developing the mobile apps for the leading brands to startups and our mobile app development team has the expertise to create a unique variety of mobile app solution for your business needs, which would help you to showcase your idea, goal and dream in the most informative and engaging way. Our team of top mobile app designers is here to help assist you with every step of your mobile app development strategy. We consult, brainstorm, manage the project, design, develop, test, launch, and market apps in the best possible way. You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement.

The current world shouts innovation from each edge, individuals are all around possessed with their occupied and requesting plans, and don’t have time to opt for various brands, items and up coming products through the method of offline marketing, for instance, paper-based daily papers, books, specialized techniques and customary TV and radio broadcasts. In the present situation web and cell phones are the most picked strategy to share any data, so when the term Digital Marketing is talked about, clients can get to the data at whatever time and wherever according to their convenience. Web and globalization have contracted the world to a hub point, where individuals from everywhere throughout the globe can get to the data by means of PCs, tablets or mobiles. Digital Marketing is surely a gift for the business owners, where they can impact the picture of their organizations through advanced showcasing and can reach up to a bigger lump of clients comprehensively.

Need of Digital Marketing

In the time of innovation, where Smartphone rules our life, we feel bound to get to the item points of interest online just through, mobiles, PCs or tablets. A business turns does not mean the huge traffic on the product website, but that traffic converting to leads or boosting the sales. Digital Marketing , is a device which works on your consumer’s thought process with the content, ads followed by various other marketing tactics, Digital Marketing tools and techniques provide business owners the best chances for competition, survival and even for the business boost.

Cost Factor

The first principal motivation factor to pick Digital Marketing is, however clearly the cost element, which is entirely prudent, being contrasted with the conventional advertising techniques. To represent the reality, a TV promotion or daily paper commercial can cost colossal and with no guarantee of being seen by everyone, despite what might be expected, an email or online networking effort, can connect with a mass populace internationally.

Reliable Customer’s Feedback

Another advantage, which truly suits the need of the business, is the ongoing and solid client criticism and audits to upgrade the services with time. With Digital Marketing design, business owners don’t have to spend too much on reviews and clients’ input, however the impartial data can be achieved through digital marketing and at last win the client’s trust. The better income development anticipation of either little or medium endeavors can stretch out to 4 times much better by utilizing Digital Marketing strategies since it lets the item accessible to local and international markets.

Brand Recognition

Digital Marketing is proven useful for the brand recognition, with satisfied clients and their continuous input, business owners can reach to another potential arrangement of clients. This assists the business owners with making the brand recognition become a web sensation of course, further opening new entryways of chances for achieving greater markets and accomplish business development.

Conversion Optimization

Since the present time is turning more computerized, than people do have the access to their devices at each time and business owners can stay accessible with their item, with no time-zone barrier and at last a larger reach to the consumers would lead to conversion, because the consumer would get what they are looking for as per their convenience. Without conversion, all the traffic would mean nothing and all the other marketing efforts would end in despair. This is the sole reason, why entrepreneurs put more endeavors towards the digital marketing effort.

Key Digital Marketing Tools

Digital Marketing can be done in various ways, below mentioned are a few of the major keys, although with the upcoming innovative technology methods, more would be added to this list.

Websites and SEO content

Blogs

The Internet banner ads

Online video content

Pay-per-click (PPC) advertising

Email marketing

Social media marketing (Facebook, Twitter, LinkedIn, etc.)

Mobile marketing (SMS, MMS, etc.)

At the point when a client walks into a shop, the initial step he/she takes after is to examine the item and afterward may leave without purchasing anything. Irrefutably a bigger number just travel every which way and very less targeted audience make a purchase. Regardless of the possibility that the item site gets huge amounts of site guests day by day or week by week, however none of them convert , then it’s disturbing on the grounds that it prompts clear sign that the business will likewise stop to exist. Digital Marketing assists the entrepreneurs with utilizing the attempted and tried showcasing strategies, which pull in the pointless movement, as well as exceedingly potential target activity and would guarantee the survival of the business.

You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement.

Apple has dependably made the history however the dispatch of iPhone 7 has turned the diversion to another course, and as depicted by Apple these two new handsets are the “most developed iPhones ever” that are “pressed with one of a kind advancements.” After months of bits of gossip, the iPhone 7 and iPhone 7 Plus propelled at the Apple’s dispatch occasion in San Francisco. The iPhone 7 and 7 Plus both have critical camera upgrades, another shiny dark shading, better battery life, speedier processors, and enhanced water resistance actualized through a flush home catch and no earphone jack. How about we bring look with a brief portrayal of the considerable number of components in iPhone7 …

1. No Headphone Jack: Of course the earphone jack is lost in the iPhone 7, rather than earphone jack, you can utilize connector and EarPods, which are sent alongside the handsets. The pair of wired earphones can be connected to the charging port on the base of the gadget, and in addition a connector for the general population who need to cling to their old earphone

2.AirPods: Another remote arrangement of earphones called “AirPods,” additionally dispatched by Apple, which has five hours of battery life and are sold with a case that offers charging on the go, for an aggregate of 24 hours of battery. AirPods capacities with Siri and the capacity to naturally recognize when fit in the ears. Starting now, there accessibility is booked in late October for $159. These can interface with both the iPhone 7 and Apple Watch 2 with only a tap, as indicated by Apple.

3.Capacity: The capacity issue has at last been determined by Apple , both the iPhone 7 and the iPhone 7 Plus are accessible with higher stockpiling limits, at 32GB, 128GB, and 256GB. The base model accompanies 32GB for $649. The following most elevated stockpiling is a 128GB, for $749, while the biggest is an unquestionable requirement purchase with 256GB for $849. For the iPhone 7 Plus, the 32GB model expenses $769, while the 128GB model expenses $869. The biggest iPhone 7 Plus, with 256GB of capacity, will cost $969.

4.Double Lens Camera: The iPhone is significantly famous for different determinations however a standout amongst the most noticeable components is the best picture catching taking awesome photographs. The iPhone 7 Plus components both have faultless camera enhancements that would bring about crisper, brighter, more nitty gritty pictures. These handsets convey the elements like a 12-megapixel camera with optical picture adjustment, another Apple-composed picture signal processor, a 6-component focal point, a bigger f/1.8 gap, and wide shading catch for more dynamic, consistent with life hues and the iPhone 7 Plus has an extra element which incorporates a double camera framework with a wide-edge focal point and a zooming focal point, empowering 2x optical zoom and a DSLR-like picture shots.

The best of all the camera elements is the enhanced adaptation of front-confronting camera, highlighting a 7-megapixel sensor with wide shading catch, propelled pixel innovation, and auto picture adjustment for selfies that look better than anyone might have expected. Another four-LED True Tone streak with 50 percent more splendor comes pressed with these handsets.

5.A New Home Button: Apple has updated the Home catch on the iPhone 7 to make the gadget water safe. The “Home catch” is intended to be strong and responsive, and work couple with Apple’s Taptic Engine to give “more exact and adjustable material criticism”. Despite the fact that the catch doesn’t “click” similarly as it did on the old handset, yet it gives moment input when you touch it.

6.Retina HD Display: The Retina HD presentation is a gift for sure, with components like a wide shading range for better shading immersion and “silver screen standard” hues.

7.A10: Apple is well known for redesigning its processor, this A10 Fusion chip is said to be 40 percent quicker than a year ago’s processor, with 50 percent more design execution. Both telephones additionally got a battery update, for example iPhone 7 can remain for two hours of more battery life than the iPhone 6s, and the iPhone 7 Plus has an additional hour of battery life contrasted with the iPhone 6s Plus.

8.IP67 Water and Dust Resistance: The one all the more fascinating element is IP67 water and clean resistance, which lets the iPhone 7 is tidy tight and can stay safe, if submerged up to 1 meter profound for 30 minutes.

9.No More Antenna Lines: One perceptible configuration change is that Apple has expelled the plastic radio wire lines from the back of the gadget.

10.Shading: The assemblages of the telephones are produced using aluminum are accessible in Silver, Gold, Rose Gold, Black, and Jet Black hues. Dark is another darker matte shading that replaces Space Gray, while Jet Black is a shiny new polished completion.

Without a doubt stuffed with all the specified components the new iPhones are shockingly new and worth to purchase.

“You can reach our group to talk about further your idea to bring into reality. The talk would help you to pick up a superior knowledge of your application necessity.”

There are many a companies in mobile app development industry and before hiring a suitable app development company, various set of questions must have arisen in your brain regarding the app development process. App development process is a tricked procedure which comes with its own complexities. It’s nothing something more or less with android or iPhone, but rather each development platform provides its own set of difficult phase. Before you embark on the search for a developer, there are a few important factors to consider:

1.What an iPhone app will do for your business

2.How you should approach the development process

3.Why you are developing it

4.Who your audience is

5.Is it actually the best medium to reach your target market

The significant developments in technology within the communications industry now mean that if your business doesn’t have an iPhone app for the consumer to make use of your services than you are missing out something big of the marketing strategy. Whether it’s for the original iPhone or the most popular iPhone 5 or 6 version, an iPhone app can take between six weeks and six months to develop and implement successfully. You have to be careful before choosing the right iPhone app developer for your business. Some of the important factors after you have planned and decided to go ahead with the iPhone app, are:

1.View the full portfolio of the short-listed app development companies; so that you can make sure that their previous work is in line with your vision.

2.Getting the right partner is more important than saving a few hundred or thousand dollars in building your product. A good development company should be able to not only guide you through the process of development, but also give you creative input based on their experience with similar apps. Every startup or entrepreneur has a budget. But often the lowest cost option can turn out to be more expensive in the long run, for example, if you get to re-do your with another developer then it would be an additional and unnecessary cost for you.

3.Designing an iPhone app requires the skills of an app specialist who create an app that is compatible with an iPhone and, therefore, reach your target audience it is essential that you hire someone with those essential key skills.

Before you choose your iPhone app developer, develop an approximate idea of the purpose of your app so that you can find somebody with those specific skills. For example, if you’re looking for a fashion domain app then you will most likely need someone with more specialized skills than for an information-only app.

Make sure you do proper research and then turn to any decision. Techugo is one of the best iPhone App development companies that have the finest app developers. You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement.

GOOGLE ‘PROJECT BLOKS’

Coding is always considered a complex thing, which can be carried out well by elders usually. As a common belief learning to code, usually involves sitting in front of a computer, memorising commands, and carefully checking for syntax errors. But Google has made coding a colorful task with a new initiative called Project Bloks. This is a system of toy blocks, which can be connected by kids to control other toys and learn the fundamentals of coding in the process. This hardware platform would help the kids to code. This new hardware platform would allow the developers, designers and educators to build physical programming experiences that can help kids, age of 5+ learn how to code.

Functionality

This hardware platform is bifurcated into three parts that make up the Bloks system. At the center, it has got a heart, called “Brain Board,” which is a small Raspberry Pi Zero-based board that functions as the central processing unit and provides power to the rest of the system, also it includes a speaker.

The Brain Board then talks to the “Pucks” and “Base Board,” which collaboratively make up the physical programming language of Project Bloks. Pucks, is basically a component, as simple as a piece of paper with conductive ink. It has the basic programming commands like “turn on or off,” “move left,” “turn 180 degrees,” etc. Kids can also record instructions from multiple pucks into a single one. Pucks have no active electric components; they can be made from a variety of inexpensive materials.

Base Board are connective units that let the flow of the design instruction, they continue reading the instructions from the Pucks and pass them on to the main Brain Board. Brain Board works as a conduit to move instructions from the different parts of the program to the brain. Base Board has haptic motors and an LED so users can get real-time feedback.

Google aims to make coding easier and cheaper for kids. Bloks would help to teach kids the logic behind the coding, so that kids can pick up basic skills as they play and later transfer that knowledge to real-world applications.

You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement.

CHATBOTS- NOT JUST A YAPPER

YAK, YAK, YAK!!! This is what the chat bots do these days. There have been many articles written on chatbots, but today I have decided to share the utmost important failed features of chatbots, along with the supreme useful power packed positive features of chatbots as well, to provide a unique approach to the users, no doubt to the readers as well.
Chatbots sound so innovative but, it’s a hard task to find a single chatbot that’s really an extremely good product with no imperfection imbibed within. Something which would comprise of 3 basic components: easy and simple to make use of; works accurately for at least 99% of the time; and removes or reduces the friction. Unfortunately, there is not a single chat bot available which can be considered, an absolute pack, filled with the described components. To talk more about the chatbots, first there was Tay, which was followed by FB with its Messenger bots, which, by most of the users, didn’t begin nicely. And now Viv, is about to make a wave in tech market.
No matter how many chatbots came, or how many are about to be launched, the main thing, which still lies beneath the actual layer is, that bots have the full potential to replace apps and websites by letting users to buy anything and get entertained. Since chat bots are a unique way of interaction for users, totally without an interface, it becomes even more important to design the flow of the chat bots conveniently, so users can have clear expectations and hints about what they can do with the bot.
To comprehend the basics of problem, let’s perceive how chatbots work. Chatbots mainly have two elements to them: the “mind” and the “physique.” The “mind” is basically a large nervous system that takes, what people say and converts them into actionable code. Another part of chatbots is the “physique”, it is constructed and customized, however it’s actually only a huge physique of data.
Most of the chatbots aren’t really clever. If I talk about Tay — the Microsoft chatbot, it was clever. It tried to study as folks spoke to it. And, in concept, it ought to have gotten higher with time — higher in that it begins seeing patterns without having to be “informed” about them. On the contrary, FB Messenger bots, for instance the CNN chatbot, are usually not clever.
But apart from these failed features, chatbots are nice for explaining stuff, and off course an important substitute for lengthy types. They’re far more human and palatable than types. So for me chatbots are not just the yak-yak type all the time but saves my precious time as well.

You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement.

You can reach us at: sales@techugo.com
Skype: aks141
Skype: ankit.techugo

MARKETING MANTRAS BEFORE YOU PLAN AN APP

Business Leadership Manager, the designation, which I farther bigger than the alphabets involved within the designation, undoubtedly, comes with a huge round of responsibilities and relevant set of learning experience. And luckily, my business card tells the same designation, under my name. Why have I called myself lucky? Reason is very simple but with full in-depth meaning, my job as a business leadership manager, has taught me a lot about the each layer of marketing, not just from a seller’s perspective but also from the buyer’s as well.

I would share my set of experience, which I earned and learned while working with Abhinav Singh in Techugo Pvt. Ltd. Basically we deal in the Mobile App Development, which sounds boring and common to many of the readers, but what they fail to understand the charisma of dealing with the clients from different levels, while reading further, you would explore the galaxy of marketing strategy.

There had been numerous incidents where I have shifted the client’s meetings minutes, and found that client’s marketing approach need to be improvised further. Today, I am wearing the shoe of a Marketing Guru, to enlighten the client’s perspective about marketing their brand. Most of us have the knowledge, but we fail to acquire the vision. To make the job easier, famous coffee brand -Nescafe, has many competitors, but till date why only Nescafe has ruled the business, calculation is simple, everybody has the ingredient, but nobody has the vision. This only aspect, if missing, leads the brand nowhere but only helps your brand to doom.

Clients come to us from different background and with different requirements, I always tell the clients, that if sales are the engine that drives a business, then good customer service and building a high level of customer satisfaction is the fuel. This theory implicates largely on client’s consumer base, and generates the customer loyalty, although it is the critical determinant of success in driving sales and growing the business, since it involves the criticism and sarcastic comments hurled on you from every corner. But it comes with its own set of fancies and beauty and if followed well, then would help you to gain popularity in no time, but only if followed with the complete guidance. There are four levels of customer satisfaction, all based on the degree to which you meet customer expectations. The higher the level you achieve, the more you will build customer loyalty and the greater will be your success.

Another important marketing tool is to select the RIGHT Mobile App developer for your brand. Most of the client judge and pick the app developers on the basis of cost efficiency, which results in some horror for their brand. While picking up the right app developer to brand your product, you need to judge the app developers on three basic characteristics: profile of app developing company, brands worked for and reviews on the software-development companies portals, like : Clutch, Extract & Goodfirms. These steps help you to pick the correct option for your work to be done, else by choosing a wrong developer, unfortunately you get to know the output by the mid of your project, which would create further ruckus in publicizing your brand.

Most of the clients approach us to develop an app, which would have the billions of feature in one go, but this is not the right step to follow, since giving too many app features at one time, would cause over digestion issue at your consumer’s end. To brief it little more further, I would cite the example of WhatsApp, the calling feature was introduced after a year gap, same goes with Apple, today a myriad of features are added in iPhone, but this all was done gradually over the years, not at the first shot only. Same strategy should be followed by the clients to launch few basic features at the initial stage to make the consumer go heavily comfortable with their app, and then later on additional features can be added.

Another feature which is the most adorable Mobile App marketing strategy for the investors is REVENUE. As per the research 72% are the revenue seeker from their app, whereas rest 28% are merely looking to have an app out of their passion or adding a feather to their cap. Unfortunately, clients forget that revenue cannot be yielded from the app only, but unless it is market well, then no one notices it. Clients don’t need to put their efforts on developers, since developing team is well-efficient with their job, so more focus should be given on marketing. For marketing, few steps need to be taken care: campaigning, know your consumer, know your competitors and learn what’s trending in your business field. To elaborate further, every company is not Rolls Royce, whose name is publicity itself, due to the high rise in the competition, one need to develop a strong market strategy to take a strong hold on the business field. Else, tech market is already flooded with large and unknown mobile apps, but they remain lost, because they were not sold well.

Last but not the least, I would like to suggest that examine your business, when you are able to accomplish this on a regular basis, you will be in a position to dominate the marketplace and achieve remarkable rates of revenue growth and profitability. Remember, to amaze your consumers, the only limit is your own imagination.

You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement.

You can reach us at: sales@techugo.com
Skype: aks141
Skype: ankit.techugo

A TECH-CHAPTER FROM GOOGLE I/O 2016

Google has always left the world and specially me, speechless with it’s unique and invincible tech concepts. It has been proven further with their recent announcements made at Google I/O 2016. I have always adored the way, Google announces it’s new set of technologies. Even this year, Google I/O was initiated with 7,000 developers and journalists at the Shoreline Amphitheater in Mountain View, California. But something which became the center of excellence was the way Google did things, it was highly unprecedented this time, being compared to previous years. This year Google introduced some bold new consumer-facing products that reflected technology’s biggest trends.

So, I would be sharing a brief of all the tech gadgets introduced within this conference. There are various gadgets, announced during the Google I/O 2016. Here is the excerpts from the tech-story.

At first, I would like to talk about the Google Home, which is actually a loudspeaker with internet-connection that responds to voice commands and offers access to a smart assistant in the cloud. Albeit, Google’s vision has crossed the imagination, since this device integrates with Google Cast, the home entertainment technology that powers the company’s Chromecast streaming adapter and is increasingly finding its way into stereo systems and TV sets as well. Due to the integration, Google Home brings voice control to any Chromecast-equipped television. This enable voice access to Google-powered calendars and messaging, and can control internet-connected light bulbs and other appliances.

For my bad luck Google Home has not been released yet and cost has not been discussed as well, else it would have been in my lounge.

Another gadget, which wooed me thoroughly with its impressive specifications, is Mi Box, which is a courtesy of Chinese phone maker Xiaomi. It is combined with Android-based gaming with video services like Netflix, Hulu, Showtime, and HBO Now. Something which excites me most, is Mi Box’s base on Google’s Android TV platform, which make it run on TVs from Sony and Sharp, among others. It’s not the first set-top to use Android TV, but it is the first to support 4K video playback and HDR.

Another sad story to conclude with is, no clue on cost has been revealed yet.

To end the gadget war, I would love to share another gadget, which I found quite exciting and engaging, is Daydream, which is a huge leap in the field of virtual reality. Google has opened a new era of VR, by not just focusing on a single VR headset; instead, it’s working with mobile-phone makers, including Samsung and HTC, to manufacture VR–optimized phones, available later this year, that will work with Daydream headsets. These headsets will be more comfortable than Google’s previous Cardboard viewers, and will come with a remote control for playing games and navigating menus. Google plans to sell its own Daydream headset as well.

The company has partnered with HBO, Hulu, Netflix, and sports leagues like the NBA to build VR Apps that will populate a Daydream version of the Google Play store. YouTube, which is owned by Google, is getting ready to launch on Daydream as well.

With these incredible tech gadgets news, I shut my Tech Diary for today. Keep reading to feed yourself with the latest tech updates.

You can get in touch with our team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement.

You can reach us at: sales@techugo.com
Skype: aks141
Skype: ankit.techugo