On Monday, September 23, 2013, the U.S. Department of State launches its Instagram account “StateDept” with a short video message from Secretary of State John Kerry.

Showcasing behind-the-scenes images of the Department’s domestic and overseas work, including the Secretary’s travels, the new account will join the Department’s robust presence on social media properties such as Facebook, Flickr, Google+, Tumblr, and Twitter.

These social media accounts serve as a conduit for the U.S. Department of State to inform and engage publics around the world on foreign policy issues.

The Instagram launch coincides with the Secretary’s participation in the United Nations General Assembly in New York.