Thunder forward Kevin Durant has come second in the draft and MVP votings, but nobody in the NBA can touch him nowadays when it comes to pitching products - whether it's shoes, video games or soft drinks. He leads our Commercials Rankings and No. 2 (Kobe Bryant) is not even close.

Rivers: “That’s a tough one for me. He’s the one that gave me my name. … I knew before the game that he wasn’t going to make it through the night. I don’t want to talk much about it.” Bucks assistant Jim Boylan, the point guard on Marquette’s 1977 NCAA title team: “For me personally he’s always been there. He’s one of those guys where, you don’t see Rick for a while and then when something is going wrong or you needed some help, boom, he’d be there. He did so much for me over the years when I was trying to get my career going, just extending himself and giving you whatever you needed, whether it was a phone call or having me come out to Salt Lake and stay with him 4-5 weeks at a time working. He would basically give you the shirt off his back if that’s what you needed – whatever it took. He’s going to be really missed. A great person.” Milwaukee scout Bo Ellis, top player on that Warriors squad: “When I came to Marquette, Rick was still very young. He was just getting started too. But always prepared. Great basketball mind. I remember, he stole all of [Al McGuire's] jokes. A good person and a fantastic basketball man.” NBA.com