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If you’re a CakeMail user, you can now import your Google Contacts straight into CakeMail.

As part of our v2.3 upgrade, we’ve made it easy to import your contacts from Google, without leaving your CakeMail interface. Many businesses choose to use Google Contacts as a centralized location for all of their contacts, and with CakeMail’s new integration, you can now send targeted, personalized and effective email marketing campaigns to those contacts quickly and easily.

Great, how do I access it?

To access this new feature, simply login to your account and import a list under the ‘Contact lists’ tab. As you would import a basic .csv file, you can now upload directly from your Google Contacts account by selecting the ‘Google Contacts’ button as the import source. A Google Accounts window will open prompting you to grant access to your CakeMail account. Once access it granted you can go back to your CakeMail interface and import your contacts as normal.

Note: This module is no longer supported in CakeMail. You can always download your contacts in Highrise as a CSV and import them into CakeMail though.

If you’re a user of the popular Highrise CRM, you can now use CakeMail to contact your customers, deals and leads via a new and exclusive Import Contact module.

Email is crucial to facilitating dialogue with your client base, and fundamental to your company’s CRM strategy. The Highrise + CakeMail integration allows you to quickly and easily import your existing Highrise contacts into your CakeMail subscriber lists – allowing you to send targeted, highly-personalized HTML or text emails to your leads and/or customers. Use CakeMail’s comprehensive reporting tools to track who opened, clicked or forwarded, who unsubscribed, and much more. Plus, by activating our new CakeMail and Google Analytics module, you can even track what your customers do on-site after receiving your mailing.

Great, how do I access it?

To access this new feature, as the account administrator simply login to your account and activate the module under the Modules tab. To import your Highrise contacts, select ‘import from Highrise’ under your list import section. You’ll need to add your Highrise login credentials (site name and authentication token) and Voila – you can start sending mailings to your CRM contacts! This module is available free to all CakeMail and Highrise accounts.

CakeMail is far from your ‘average’ white-label email marketing product. Designed and built as an API and email delivery engine first and foremost, the true power of CakeMail lies in its extendability through its CakeEngineTM and CakeModule APIs.

Being able to integrate into any existing application – or have any existing application integrate into it – means our users are limited only by their imagination when using CakeMail as their email marketing product of choice. We’ve seen great integrations with CMS & CRM systems, invoicing applications, ecommerce websites and many more… but noticed there was one thing missing: a place to discuss ideas, troubleshoot code, get inspired, and generally act as a one-stop shop for anything and everything related to the CakeMail APIs.

So what have we done about it? You guessed it: We’ve launched the all-new CakeMail Developer Community. Simply register (or use your existing Ning login) and get cracking. You’ll need 4 things:

A (free) CakeMail account

An interface ID & key

A library of your choice for application development

A fantastic idea

We’ve documented and hosted everything else you’ll need to start integrating CakeMail with your business, application, or anything else you can think of. And, because we’ve made it a community, you can meet, chat with, and generally have fun with other developers, integrators, and CakeMail aficionados around the world.

Looking for something more (like extra revenue)? You can also apply to become a CakeMail Certified Developer or Certified Integrator, meaning you’ve been certified by us as having the requisite knowledge to build for or integrate with CakeMail’s APIs. Get new work from the community if you’re a freelancer or agency, and if you’re looking for technical help, now you know who to ask.

As we continue to add new features, CakeMail users can now extend their measurement capabilities past the inbox using a new Google Analytics integration module. Users are now able to determine mailing campaign effectiveness in relation to on-site user behavior, all from within their existing Google Analytics account, and all by simply clicking a checkbox before sending.

Great, how do I access it?

As the account owner, go to the Modules tab in your account to activate the module – it will now be available to all clients under that reseller account. Then, simply create a new mailing and check the ‘Google Analytics’ box during creation. Once checked, all of your mailing’s links will contain a unique source code – specific to that particular email send – that will allow you to measure what your email recipients did on your site after receiving your mailing through your Google Analytics account. How many recipients visited your homepage versus your deep pages? Which recipients actually ended up converting? Knowing this crucial analytical information helps you and your clients refine future campaigns to maximize return on investment, and thanks to CakeMail, it’s now only a click away.

Stay tuned for a ton of new updates coming to CakeMail with our v2.3 release, and until then, happy analyzing!

Clients can create and send newsletters from their Kentico site’s content, or synchronize user accounts with CakeMail’s diffusion lists. But those ideas are just the tip of the iceberg – thanks to the flexibility of CakeMail’s CakeEngineTMAPI, you’re only limited by your imagination of what you can do with the Kentico <–> CakeMail integration.

To learn more about what integrations you can offer in your Kentico sites, contact Emmanuel Fayet (efayet@capprod.com) of CAP Production. While you’re at it, why not give CakeMail a spin if you haven’t already, and see what all the fuss is about.

Extend your own application with CakeMailAre you a developer with a great idea? Visit our API section to download the library of your choice, and learn more about integrating with our platform to see how you can offer true white label email marketing in your own application, platform or product.

CakeMail just released version 2.2 of the CakeMail User Interface. Here are
the great new features included in this release.

Advanced Segmentation

You can now create advanced segments based on actions reported in prior
emails! Segments are no longer limited to simple field values. Now you can
segment your list based on actions – If a mailing has been opened or a link
has been clicked – Making subsequent mailings and follow-ups a lot more
effective.

Locked Templates

You can now lock areas within your System Templates. End-users can
only edit what they are allowed to, giving the administrator absolute
control over messaging and branding.

Social Sharing

Allow your recipients an easy way to share your mailing content with their
social networks. Now you can add social networking icons to your email
content, making it easy for recipients to share your newsletter with their
favorite social networks like Facebook, Twitter or LinkedIn… with a click
of a button.

Our clients often asks us if we have people we can recommend to do API or Module work for them. If you are a freelancer or an agency with significant experience with the CakeMail Engine API or Module API and are interested in doing work for other CakeMail clients, send a note to jobs@cakemail.com with the following information:

Company or person name

Contact Info

Website

Your service offering

Your experience with the CakeMail APIs

The programming languages you are familiar with

By doing so, you are accepting to be cited as a reference whenever a client asks for a type of service we think you can be a good fit. We also may add you to an upcoming resource directory on our website. Finally, you are also opting-in to our Developer newsletter where you will get notified of anything API-related. All good stuff.

Magento is an open source e-commerce platform. It’s designed to give e-commerce firms complete control over their customers’ buying experience, managing visitors’ relationships with the store brand.

To really engage with buyers, Magento has a newsletter function that can be used to send promotions and updates. And now, keeping connected to customers is easier than ever, with the Magento Newsletter Connector Module.

Connectors are a new kind of CakeMail Module that work with third-party applications to make them work hand-in-hand with our mailing platform. To use the new connector, you simply enable it within Magento’s admin interface and tell it how to connect to your CakeMail account.

The connector was created by Ebizmarts, a development group focused on open source e-commerce technologies. Thanks to them, if you’re a Magento user, it’s easier than ever to keep in touch with your customers and buyers!

Freedom is good. And CakeMail gives you tons of freedom, letting you build exactly the mail service you want so you can deliver a carefully tailored experience to your clients.
Sometimes, however, that freedom can backfire. Customers have away of breaking things inadvertently. A well-meaning client can dabble with an email campaign, making changes to the wrong part of the mail, and undo all of your hard work. While you want to give your clients access to their mails–so they can tweak and prune their content–you need a way to control what they can do.

With our newly introduced TinyMCE editor, that’s what you get. The new editing module, available free for CakeMail users, can be embedded into your site and used to lock down what clients can change within a message. That means more flexibility and independence for your customers … and less time spent fixing things!

TinyMCE comes with some other great features, like image management and cropping, that make it easier than ever to build great campaigns. You can check out the new module here.