Bettina Anderson: Palm Beach Beauty

Bettina Anderson is one of those girls who visits all the right places, with all the right people, wearing all the right things. Last spring, Salvatore Ferragamo selected the model as one of five tastemakers for its Signorina perfume social media campaign.

“Keep on laughing and loving,” Anderson wrote. “There is beauty in every moment.” And like any girl about town, Anderson makes the most of each day. When she’s not modeling, she works for a pharmaceutical company and helps build The Paradise Fund, which her brothers co-founded. The group of young Palm Beachers raises money locally for children’s organizations all over the world. “Our parents went to black-tie events, but no one groomed us to take over,” Anderson says of the group, which has expanded to New York, Miami and Los Angeles. “We think to whom much is given, much is expected. We want to make a difference.”