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Search marketing is by far the biggest area of digital marketing. You can’t afford to waste time or money getting it wrong. Attend SMX, and you’ll get it right!

Immerse yourself in three days of SEO & SEM sessions and you’re guaranteed to leave with practical tips and techniques to immediately improve your search marketing efforts. SMX also has strategic sessions to help you with what’s coming over the horizon.

With over 60 sessions designed to serve a diverse search marketing audience, you’ll discover topics tailored for your needs — whether you’re into SEO or SEM, whether you’re an advanced search marketing veteran or are a beginner just learning the ropes.

Plus — if you work at an agency or as part of an in-house team, SMX team rates let you divide and conquer to attend multiple tracks simultaneously.

The Next Generation of Structured Data: Taking Markup To The Next Level

SEM/Paid Search

Optimizing Google PLAs And Shopping Campaigns

Fun (And Profit!) with Dynamic Ads

Client Onboarding: More Than Just Securing Account Access

The State Of PPC In 2015 & Beyond

Injecting SEO Into Your Organization’s DNA

The Great PPC Account Structure Debate

Mastering AdWords Scripts

Boosting Reach & Performance with Bing Ads

Deep Dive: Ad Bidding Strategies & Bid Modifiers

Deep Dive: Audience Segmentation For Retargeting ROI

Retargeting Roundtable

Paid Search Roundtable

The SMX agenda is created by the editors of Search Engine Land, the publication of record for search marketers.
You get unbiased, vendor agnostic programming at SMX. You can be confident that you’ve invested wisely. We guarantee it!

Attend An In-depth Workshop

Note: All workshops will be held in the San Jose Convention Center on March 2.

Search Marketing Boot Camp @SMX West

We created Search Marketing Boot Camp to help people new to search engine marketing learn the fundamentals in organic and paid search to drive traffic and boost revenue. Boot Camp sessions cover:

Keyword Research & Copywriting

Link Building

Paid Search Fundamentals

Search Engine Friendly Web Design

Raves for SMX West

SMX was an extraordinary experience. Excellent speakers, well managed, and entertaining. I met some very interesting people, made a new friend or two, and took away knowledge that I did not have before. I am an experienced SEO so learning something completely new and actionable is not usually expected but I was able to do just that at SMX West!

David Peters - Net Point Marketing LLC

SMX West is hands down one of the best conferences for SEO and SEM managers due to the breadth of topics covered and excellent speakers talking about what's happening *RIGHT NOW*. What really helps me justify attending this conference is the networking opportunities with the speakers and attendees. Each year I go to the conference with questions and I'll meet multiple individuals who can help answer my question as well as provide a fresh perspective so that I can solve the issues at hand and have new tactics and ideas to take into my next fiscal year planning sessions.

Christi Olson - Harry & David

I've been doing SEO for almost seven years now, six of which were spent at an Inc. 500 SEO agency. In my time, I've worked with HUNDREDS of websites of different natures, such as lead generation, local, international, e-commerce, etc...I have had the luxury of testing out many different SEO strategies and software, and even still, I learned so much at the SMX West conference I attended. The presentations were strategy focused and actionable, the presenters were receptive to answering technical questions I had, and the networking experience was truly one of a kind. This was truly a first time experience for the record books and I look forward to attending many more in the future.

Allison Chaney - Bare Knuckle Marketing, Inc.

This was by far the best conference I have ever attended. My team has gained learning from SMX that will make us and many other companies millions in the coming years.

Michael Bodnar - A–1 Locksmiths

Amazing amount of knowledge gained in four days, loved the format of asking questions live. Received a tremendous amount of knowledge from some wickedly smart people!

Brandi Kloostra - Service Brands International

SMX really shines when it comes to providing a one–on–one opportunity to talk with the experts. The planned evening social events were also fun and productive. They helped me develop connections beyond a brief meeting which will be key to fostering actual business relationships.

Angie Schottmuller - Interactive Artisan

I found the keynote presentations to be interesting and innovative.

Adrienne Frankenfield - Walt Disney Parks & Resorts Online

The opportunity to learn and discuss SEO with new friends and faces, plus the opportunity to meet industry experts. The birds of a feather tables are excellent.

Catriona Orosco - Yardi Systems

I learned a bunch. And I enjoyed the honest interviews. It was not all nicey–nicey.

Deb Edgecombe - Creative Converting

You're up to speed with the industry within one week.

Martin Koel - InternetMarketingMan.nl

There was the incredible buzz of excitement around all the latest thinking in the SEO industry. There were so many good take–aways, one is challenged to take advantage of them all.

Eileen Scharenbroch - Briggs & Stratton Corp.

The sessions easily paid for the investment. Can't imagine a better way to learn from the best in the business, and network with those serious about staying on top of the SEO – SEM industry.

Frank Barnett - Speech Privacy Systems

Great information and great people who are dealing with many of the same issues... refreshing!

Andrew Brewster - BV Consulting

Great conference. I would definitely attend again. There were several instances where I had a very tough time deciding which session to go to.

Jack Ogilvie - Radiant Systems

I left SMX feeling refreshed, for lack of a better term. Not refreshed physically, because I was pretty exhausted, but refreshed in terms of my attitude towards SEO. I felt much more engaged with the SEO community as a whole, and all of the things that are currently going on in the world of search. I definitely look forward to attending another conference like this, and would encourage you to do the same if possible.

John Vantine - Wpromote

SMX easily paid for itself within the first day based off the knowledge attained in the first few sessions alone. It offers great insight into internet marketing and a unique opportunity to network with influencers throughout the industry. I highly recommend it and will definitely be attending again.

Mike Wilton - Plastic Surgery Studios

SMX West gets better each year. It's become a "must–attend" event for networking and getting the latest actionable insights from speakers and peers.

Dana Lookadoo - Yo! Yo! SEO

As usual, SMX didn't disappoint. Great speakers, great session topics, and great people. And I even met a few exhibiting vendors that I'd never heard of before and may begin doing business with, which is was an added bonus! I definitely plan on continuing to attend SMX events in the future.

Hugo Guzman - HSN

The level of new information was great. I was challenged with advanced techniques and tips, and learned something new in each session. The connections I made were very valuable as well, as I'm able to collaborate with other experts on future projects. And the opportunity to meet and have lunch with a variety of experts was priceless as well.

Allison Kulage - Bare Knuckle Marketing

SMX West was an extraordinary experience. Excellent speakers, well managed, and entertaining. I met some very interesting people, made a new friend or two, and took away knowledge that I did not have before. I am an experienced SEO so learning something completely new and actionable is not usually expected but I was able to do just that at SMX West!

David Peters - Net Point Marketing LLC

Of the many shows I've been to over the years, I found that SMX West was probably the best–planned and best–run show I've attended. Registration was handled smoothly by professional and friendly staff members. The tracks were not only planned out well in terms of timing and variety, but the team made sure that speakers started on time and ended on time, and provided ample time between sessions for interpersonal conversations and relationship development. The vendor floor was a perfect size (not too many exhibitors, and not too few), and we had ample time to walk around and get to know the exhibiting companies and their products⁄services without feeling rushed to make another speaking track. The food provided was good, and the After Dark event was a great time to continue getting to know new friends and colleagues. Overall, I was extremely impressed with the professionalism, attention to details, approachability and friendliness of everyone who was part of the SMX organizing team, and am looking forward to my next SMX event!

Tom Hobbs - Myers Media Group

SMX West is hands down one of the best conferences for SEO and SEM managers due to the breadth of topics covered and excellent speakers talking about what's happening *RIGHT NOW*. What really helps me justify attending this conference is the networking opportunities with the speakers and attendees. Each year I go to the conference with questions and I'll meet multiple individuals who can help answer my question as well as provide a fresh perspective so that I can solve the issues at hand and have new tactics and ideas to take into my next fiscal year planning sessions.

Christi Olson - Harry & David

If you have never been to SMX West, you NEED to attend this great conference! Great networking opportunities, engaging and technical sessions, quality vendors in the Expo Hall, good food, and an overall amazing experience. What more could you ask for? Seriously, register today for SMX West... Why are you still reading this? Go, now, it's for your own good, I promise!

Blake Denman - RicketyRoo Inc

I am extremely pleased that I had this opportunity to attend the SMX West Conference. Not only was it a validation of what we're doing well, I learned valuable information that I am excited to share with my team. Thank you to the SMX West staff for a well executed and fun event!

Wesley Miller - Pro Athlete, Inc.

SMX West was a well–packed conference with a lot of actionable information from genuine authoritative sources (Google, Bing) for search engine marketers and in–house SEOs.

Alex Sun - Penske

I've been doing SEO for almost seven years now, six of which were spent at an Inc. 500 SEO agency. In my time, I've worked with HUNDREDS of websites of different natures, such as lead generation, local, international, e–commerce, etc... I have had the luxury of testing out many different SEO strategies and software, and even still, I learned so much at the SMX West conference I attended. The presentations were strategy focused and actionable, the presenters were receptive to answering technical questions I had, and the networking experience was truly one of a kind. This was truly a first time experience for the record books and I look forward to attending many more in the future.

Matt Dimock - iMarket Solutions

Experiencing 1 degree of Danny Sullivan, Bruce Clay, Matt Cutts, Marty Weintraub, and other super stars was worth the price of admission. But even more, I reshaped my understanding and expression of what SEO means in today's environment: SEO is the application of a collection of Best Practices applied to your organic search campaign that provides visitors with the most rewarding experience. It also meets the Search Engines' requirements for indexing your website and your other Digital Assets in the most effective manner.

Martin L Bloom - Major League SEO & Traffic Bloom

SMX is a fantastic opportunity to stay in touch with the industry leaders and keep a pulse on the latest in search marketing. With an industry that changes so often, an event like this is crucial to the success of our business and the ability to keep our edge. This is also a great way to fast track new employees and bring them up to speed with the latest in search marketing trends, tips, and techniques. The addition of the yoga classes before the conference this year was one of my favorite parts! It brought a new level of balance and energy to the conference and enabled me to soak up and retain so much more information!

Allison Chaney - Bare Knuckle Marketing, Inc.

The opportunity to hear how changes in search marketing are impacting the variety of stakeholders in the industry. It is too easy to get stuck in one's own perspective alone, and SMX really opens up horizons.

Liz Walsh - Microsoft

It's great to interact personally with experts in the search marketing field. Sometimes there's only so much you can gain from reading and commenting online––the face–to–face interaction is helpful to get feedback on your own projects, as well as to learn from the successes and failures other SEOs that present. It's a great place to network and to surround yourself with many creative, eager SEO professionals!

Alyssa Vitale - Vivid Seats Ltd.

I learned tons about PPC, and was able to meet with a lot of solutions vendors that should be able to help us streamline and automate our processes.

Ashley Heinaranta - AutoCanada

My favorite thing about SMX was all the excellent speakers and the opportunity to meet other people in our industry. It was also a great learning experience due to the range of topics discussed at each session. SMX has something for everyone.

Alanna Rosebery - Digi-Key Corporation

I really enjoyed being immersed in search marketing trends, technology and ideas. It helped me see not only a big picture of the direction our company should be going, but the details of how to get there.

Erika Nieman - Apex Capital Corp.

There was a great mix of excellent take–aways for both the advanced search marketer as well as beginners, which is a tough balance to strike, but the conference hit it seemingly effortlessly.

Purna Virji - Purview Marketing

This was my first time attending the SMX West Conference and it didn't disappoint. The speakers and topics were spot on to what is going on within the search industry.

Kristen Bowlds - C.H. Robinson

My favorite thing about SMX West is the enormous amount of information, knowledge and tools I can learn from each session.

Diana Change - helpIT Systems

Where To Stay

San Jose Marriott

301 South Market Street

San Jose, CA 95113

Take advantage of the special SMX West rate – just $209 per night. Reserve online when you register for SMX West, or call (877) 242-5242 in order to get the special SMX West conference rate.

The San Jose Marriott is directly connected to the San Josè McEnery Convention Center, just minutes from the city’s easy-to-manage San Jose International Airport (SJC). Inside the hotel you’ll find The Corner Market Kitchen, Arcadia Restaurant and TANQ Bar, all providing the perfect environment to meet with your team, connect with SMX attendees, and enjoy free Wi-Fi connectivity.

Sponsor/Exhibit at SMX!

Grow your business by sponsoring or exhibiting at a Search Marketing Expo - SMX event!

The SMX Audience is made up of senior decision makers involved in buying media, tools and services for their businesses.