Creating customer value in the not-for-profit sector: a case study of the British library The modern marketing concept can be expressed as: The achievement of corporate goals through meeting and exceeding customer needs and expectations better than the competition (Doyle, 2002; Jobber, 2004; Palmer, 2004). To apply this concept, three conditions should be met (Jobber, 2004)

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Strategic options for organisations Part A Identify a strategic option for an organisation. Develop at least three proposed organisational goals for the strategic plan in consultation with: Stakeholders

The importance of data and related management issues Abstract In this module we will discuss the importance of data and the management issues that relate to it, and its life cycle. We will also focus on document management system, discuss the details of data warehousing, data mining, analytical processing and knowledge management

FSKM Students in Industrial Training CHAPTER 1 INTRODUCTION This chapter provides the overview of this research project. The project problem statement, objectives of research, the scope of the project and significance of the project are clearly discussed in this chapter

Analysis of Tigerair Analysis of the Campaign text Brand Analysis Tigerair is a Singapore based company that offers different traveling options at affordable prices. They claim consumer satisfaction excellence and they started their operations in 2004

Business ethics and Deontology BUSINESS ETHICS The Organizational Ethics concern an individual's moral judgments in regards to good and bad. Decisions taken at regular intervals is likewise made by individuals or groups, however whoever makes them are going to be affected by the society of the corporate