Ronaldo’s underwear ad is shaming you into hitting the gym

You thought your self-esteem was low before

Ronaldo doesn’t need to take off his clothes to make money, but he did it anyways. Why? Because he hates you and he can. This wasn’t even targeted at your girl; it was for you. He’s muscle shaming you. It’s a thing. He’s asserting his dominance as the superior male. You already knew he was above you on the evolutionary scale but he decided to sell underwear anyways. Just to drive the point home, in his Bugatti Veyron no less.

The latest CR7 by Cristiano Ronaldo underwear collection is here to remind you not to eat carbs. And to focus on the footballer’s “relaxed side”. The palm frond backdrop is here to remind you of your last vacation. But you already have the holiday weight gain to remind you of that. People mostly see the more serious, focused side to my personality so I wanted this campaign to show my more relaxed side,” Ronaldo said. Nothing says relaxed like knowing Ronaldo is out there in the same world as your girlfriend: