Apple showed off new iPads, desktops and laptops at a product launch event in San Francisco. The company boasts that its products are “designed in California,” but the Northwest had a hand in almost all the new products. Much of the underlying engineering took place in the Portland area.

• The 15-inch MacBook Pro also includes integrated graphics through a memory chip called Crystal Well. Intel said today that it worked with Apple to improve graphics and processor performance. "It use(s) a single chip that combines processor, graphics and memory that efficiently delivers a very high quality visual experience," John Webb, an Intel marketing manager in Hillsboro, said in a written statement.

• And though Apple didn’t say so specifically, prior, cellular-equipped versions of the iPad have included communications chips made in Hillsboro by TriQuint Semiconductor. TriQuint is in the latest iPhones, so it’s a good bet that it’s in the new iPads, too. But we won’t know for sure if Apple’s new, thinner, lighter iPads have TriQuint processors inside until they go on sale November 1.

• Also today, Apple announced upgrades to its iWork suite of office software, and made that software free for anyone buying a new Mac, iPhone or iPad. The underlying software was developed, in part, by a highly secretive team that works in Apple’s small office in downtown Vancouver. The facility originated with Apple’s defunct ClarisWorks and AppleWorks software, which evolved into iWork.