Homepage Must: Look the Part

You wouldn’t go to a job interview on Wall Street dressed as a marine biologist, would you? The same principle applies to your homepage.

Selling tractors looks different than selling scarves or accounting software. Visually, your site should reflect your industry, communicate professionalism, and assure users your homepage is not a bogus result.

A well designed page uses organization, font style, imagery, and more to evoke an immediately positive, trusting response from users. We put these home pages to the 5 Second Test and here’s what prospects had to say:

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Bright Orange Thread

We are user-focused digital marketers who deeply understand how users interact with the web and how businesses can better communicate with them. We incorporate audience-centric messaging into strategically designed websites that are search-engine friendly. We attain high rankings and we balance usability with design so visitors quickly and easily find useful information. The result: We help businesses generate new business leads.