12 fascinating web design statistics

A website design is highly dependent on a user’s experience, which is why many designers push the term “UX design.” For example, the Nielsen Norman Group has even done some studies on user experience in web design and what they found was quite surprising. But from Google to miscellaneous tests performed around the world, here are some of the most interesting (and useful) web design statistics, compiled for you in this infographic, created by our friends from Ignition72:

88% of users are less likely to return if they had a bad user experience. (Econsultancy)

Conclusion

Using the statistics listed above we can easily say that mobile, responsive, faster, and darker websites have the advantage. Speeds are even more important in the United States where our average download speed is slower than many countries around the world. Plugins, compression, and other methods to increase page speed are mandatory to lower bounce rates and improve conversions. The content is still king, but a great way to explain content in a quick-and-easy fashion is to create a content video.

Author bio: Ryan Gavin is an associate of Ignition72, a Maryland web design agency. He loves finding new websites with great designs and other designers that do their job well and love it. He feels that without a web designer, a website is rarely successful.