Pages

Stream Pay TV Onto Web Devices with Nimble TV

Start-Up Aims to Stream Pay TV Onto Web DevicesNew York TimesIn a move that could hasten the slow pace of so-called TV Everywhere, a technology start-up is introducing a way to move a whole subscription's worth of TV onto the Web, with or without the subscription company's permission.

Digital Media Europe: Extending brands digitallyBizcommunity.comThose were some of the key takeaways for the nearly 300 media executives from 50 countries who attended Digital Media Europe 2012 in London last week. "You have to invest in your brands and make them resonate across all the emerging digital platforms," ...

For digital video to live, the 30-second pre-roll ad must dieCNETWe used to refuse to take 30-second ads in the earliest days of CNET TV, but even with 15-second ads, there are issues: the biggest one is repetition. If you watch three or four videos online, or watch a day of live programming like our CES coverage or ...

Internet Video Giants Target Ad Dollars With 'Newfronts'TheStreet.comAhead of the traditional TV "Upfronts," the networks' presentation of new shows to advertisers,digital media companies like Hulu, YouTube(GOOG ), Yahoo(YHOO) and MSN(MSFT), are putting together their own version, called "Digital Video Newfronts.

Kontexto Launches Real Time Content Analytics Service for Media BrandMarketWatch (press release)Kontexto has announced that it has launched version 2.0 of publishflow(TM), a popular real time content analytics service trusted by digital media publishers around the world. Publishflow(TM) 1.0 was released to global media brands in late 2010 and ...

Asia Pay-TV Growth Tied to India, Southeast AsiaWorld ScreenBy Mansha Daswani HONG KONG: Asia's pay-TV market is expected to top 600 million subs by 2016, reaching almost 700 million subscribers by 2020, according to a new report from MediaPartners Asia (MPA), with India and Southeast Asia among the key growth ...

Avon Is Late to Social Media's PartyWall Street Journal'Avon lady' Brigitte Maciorowski took an online course in January to learn how to use social media for her sales. Turning around that decline will be a big item on the long "to do" list for new Chief Executive Sherilyn S. McCoy, who joins the company ...Wall Street Journal

Nimble TV To Stream TV SubscriptionsMediaPost CommunicationsLegal or not, a new service named NimbleTV plans to let users stream TV subscriptions online -- with or without the distributor's permission. Backed by Greycroft Partners and Tribeca Venture Partners, as well as the Tribune Company, ...

Own It: Social Media Isn't Just Something Other People DoThe AtlanticBy Alexandra Samuel Sherry Turkle writes as though digital life is something that happens to other people. But it isn't. It's something we create. A resident of Greenspring Village Community in Springfield, Virginia plays Wii Boxing. Reuters.

Start-Up NimbleTV to Move Users' Pay TV Channels OnlineHollywood ReporterThe company is testing a streaming service that wants to make more TV content available online, but the company says it wants to ensure that pay TV and content providers continue to get paid. PayTV operators have acknowledged that they have been slow ...

NewFronts: Hulu unveils original online seriesiMedia ConnectionThis week's Digital Content NewFronts come at an opportune time for the industry to address the shrinking gap between digital content and broadcast media. Taking a leaf out of TV's book, the NewFronts are modeled from an aged TV tradition (the upfront) ...iMedia Connection

Mitsubishi Creates 'Social Media Artifacts'ClickZOn April 16, it began with :30 TV spots created by 180LA, the automaker's agency of record. The ad copy tells consumers, "There's no way to experience all the Mitsubishi Outlander Sport has to offer in a standard test drive.ClickZ

Tumblr, AOL And Google Become More Brand-FriendlyMediaPost Communicationsby Matt Straz, 4 hours ago There were clear signals last week that the digital media industry is growing up and yielding to the norms and metrics of the broader media advertising industry. The goal of these actions is to capture more brand ad dollars ...

Luminous Design – the Future of Smart TVInnovation Excellence (blog)Dale is Chief Interaction Officer at Possible, and an internationally recognized designer and thought leader on the future of interactive and “many-screen” rich media interfaces. Especially involved in TV Design and branding, Dale has pioneered a ...Innovation Excellence (blog)

Moat Gets Funds For Brand Ad Tech; The Online Upfronts; Alloy ...By AdExchangerMoat Gets Funds For Brand Ad Tech; The Online Upfronts; Alloy Digital Adds Buys B5 Media · Email This Post ... CEO Jonah Goodhart says in the release, "We are trying to re-imagine brand advertising in digital and solve important problems that will have a big impact on the online ecosystem." Read the release ... This week, the traditional TV world will begin holding its "upfronts" as it looks to corral ad budgets for the beginning of the TV season in the U.S. - the fall. Online companies ...AdExchanger.com: Exchanging Ideas...

Learning Beyond: 2012 Social Learning SummitBy life-long learnerThe conference theme was the use of social media and Web 2.0 in teaching and learning = fascinating stuff!!! 2012 Social Learning Summit Sessions: 1:1 in the Cloud - How ... Digital MediaFestivals for Elementary Students by Kass Bates Directing the Moral Compass: Teaching DigitalCitizenship for Social Justice by Lesley Farmerr Enhancing Teacher Learning Skills Through Free and Open Online Training Sessions by Carla Arena Get Your Students Connected Globally Through...Learning Beyond

Dave Kusek On Exiting Berklee, Digital Cowboys & What's Next ...By Bruce HoughtonYou know my work there has given me a lot of exposure to other things that are going on in the world of music, online education and digital media and there are many exciting opportunities out there. I want to leverage my experience to do ...hypebot

Finland to adopt HbbTV - Broadband TV NewsBy Julian Clover“Without a common standard we have found it difficult to develop our offering of Internet-based TVservices on the TV screens”, added Risto Koivula, CTO of MTV Media. “Solutions based on the HbbTV specification will help us to reach the ...

Broadband TV News

New Advertising Tools To Deliver The Right Media At The Right ...By AdvertisingCrossingIf we see one particular ad we are running is working better than another one, we can change it and we can do that in digital media immediately. But it's not just the Internet, it's out-of-home, mobile, and increasingly through addressable media on what we classically call TV,” he added. A case study of the worth of the new tools was reflected in the work they did for Nestle in Russia. Nestle was developing its advertising strategy to promote an infant food product. The ZenithMedia survey ...Advertising Jobs and Careers News

1 comment:

Anonymous
said...

I'm not entirely sure what the hold-up is for other providers, but my Dish account certainly isn't moving at a "slow pace". I can already stream my live TV channels and DVR to my iPad and other devices using my Sling Adapter and the free Dish Remote Access app. A Dish coworker told me about it last year, and I have been successfully streaming ever since. Does NimbleTV really think it's wise for customers to just let them control their TV? Why would anyone pay for a service that still requires you to have a TV provider? They think they are, in some way, cutting out the middleman, but they are actually doing just the opposite!

Popular streaming channels:Netflix: The king of movie and TV show streaming. $7.99/mo.
YouTube: User-submitted videos and some original programming. Free.
Hulu Plus: TV shows days after they air and some movies. $7.99/mo.
Amazon Prime: A strong Netflix competitor with other Amazon benefits. $79/year.
Crackle: Movies and TV mostly from Sony's library. Free.
Vudu: Movie rental site owned by Walmart. Fees per movie