News Detail

FMC Powers Growers with Authority Minute Information and Tools

11/18/2013

PHILADELPHIA – November 18, 2013 – FMC Agricultural Solutions is powering growers with information about best practices and weed control in soybeans through Authority Minute. In addition to information from peers and experts, growers have the opportunity to sign up to win prizes for each episode watched. Like Craig Kubacki of Saginaw, Mich., who now can stay charged in the field and anywhere else as the grand prize winner of the Powering Your Yield Sweepstakes.

“We’re proud that growers and their partners are adopting Authority Minute as a trusted source for information they can really put to work,” said Paul Redhage, FMC Agricultural Solutions North America strategic communications manager. “This fall, we hope the information and prizes from Authority Minute are already at work powering a safe and rewarding harvest.”

From July 1 through September 30, more than 2,000 growers, retailers and consultants registered to win prizes each time they visited http://news.authorityminute.com to view a new episode of Authority Minute. In addition to the grand prize, valued at more than $2,500, five first prize winners will receive a NorthStar gas-powered pressure washer and 35 second prize winners will receive an Authority Minute-branded Carhartt® coat. All winners were chosen at random.

Authority Minute by FMC features Host Jake Turner as he travels the country talking with expert sources about best practices and weed control in soybeans. Previous episodes have highlighted topics such as yield monitor calibration and side-by-side rate comparisons. At any time, viewers can ask questions online and the appropriate FMC representative will respond. Each time someone watches an episode, they are entered to win one of five $100 Visa® gift cards per episode.

Applied in the spring, fall or as a part of a comprehensive burndown and preemergence program, the Authority® line of herbicides can help manage weed resistance. New additions to the Authority portfolio include Authority Elite and Authority Maxx. Authority Elite, a preemergence herbicide, provides broad-spectrum weed control with an application window from 30 days preplant up to three days after planting. Authority Maxx herbicide offers flexible and focused broadleaf control. All Authority brands help soybean fields to start clean and stay clean with flexibility, convenience and maximum yield potential.

FMC Corporation is a diversified chemical company serving agricultural, industrial, environmental and consumer markets globally for more than a century with innovative solutions, applications and quality products. In 2012, FMC had annual sales of approximately $3.4 billion. The company employs approximately 6,000 people throughout the world, and operates its businesses in three segments: FMC Agricultural Solutions, FMC Health and Nutrition, and FMC Minerals. For more information, visit www.FMC.com.

About FMC Agricultural Products

FMC Corporation has been serving agriculture for more than a century—long enough to know that new threats are always on the horizon. Crop by crop, region by region, we're dedicated to meeting these challenges head-on with innovative herbicides, pesticides and fungicides that add value to your operation. Bottom line, we're in this together and the only factor that determines our success is yours.