STATCOUNTER

Relevant Shock

We had a contest the other day to see if readers could determine what product was being advertised in this ad:

The first correct answer was received from TLY, who correctly guessed, well, guessed is too strong a word. TLY admitted that when the cursor was passed over the image, my caption, which inadvertently had the answer, was revealed. But still, a deal is a deal. So congratulations. For those of you who were stumped, as you should have been, here is the original ad.

As you can see, the answer to what satisfies a hungry woman, is...Post Shredded Wheat! And they use the tag, "Outrageous Satisfaction" to tie it all up.

This ad makes little sense on any level, and if they were trying for shock value, the only shock is how the agency got the client to approve the advertising.