Another great British Record

“The Paralympics were hailed as having finally secured parity with the Olympics on Tuesday as Great Britain’s disabled sports stars received a hero’s welcome like never before upon their return home from Rio.”

Team GB: second in the medal table (67 medals)

Paralympics GB: second in the medal table (147 medals)

Yet while The Metro gave Team GB a big welcome home, Paralympics GB got…a Sainsbury’s ad.

Cullen Farleigh and Ola Soyemi, a junior creative team at Grey London, thought this was a bit unfair. So they took matters into their own hands, creating the Metro cover that our Paralympians deserve.