Always continue to improve your marketing and digital learning

It has taken me 17 years to learn what I know about the intranet and internet. I’ve seen a lot of things and can instantly tell when someone has true experience verses book knowledge.

To be good at digital marketing and generate leads you need to have some failures. The failed campaigns you created are truly what teach you how to figure out what works. Sometimes you’ll even repeat failed campaigns because you are hoping to find a different outcome.

In my experience the outcome is usually the same. You can try to tweak the failed campaigns but there is a chance it’s just a bad idea and it’s time to move on. You can only learn that lesson from experience.