Company stories posts

How Media Injection fights cancer

‘Quitting is not an option’. In June, the popular Alpe d’HuZes charity event took place in France, in which participants raise as much funds as possible to contribute to the fight against cancer. Whether it be running, walking or cycling up the French Alpe D’Huez, quitting is not an option. People are raising money by doing something challenging – what’s more challenging than going up a mountain? The aim is go beyond your limits, to turn the frustration caused by cancer into strength.

We are inspired by this unconditional enthusiasm and are a proud sponsor of this foundation. Our Customer Success Manager, Robin, travelled all the way to France to experience the event first hand and support the foundation’s social media team as the team leader. What were Robin’s experiences, how could Media Injection helps the foundation and what are her learnings?