Jun 24, 2015

I fell in love with Brandi's style and photos automatically when I found her oninstagram and some time ago when she launched heronline store I discovered she's also a talented fashion designer. I wanted to show you her works, these are some photos from her last collection called In memory of 1960s and also I bring you a lovely interview, now I feel identified with her even more, it's great to find people with a similar point of view. ♥

Where does your inspiration come from?

My inspiration comes from everywhere, but mostly peculiar stuff, anything that is strange and unusual, I love it. Picture a beautiful mystical landscape, thats the base for my ideas. Tim Burton is my muse, I binge watch his creations when I’m lost for ideas. Alexander Mcqueen and Gareth Pugh are both my fashion muse. I have been attracted to the spiritual aspects of life since I was a child and most of my design inspirations primarily grows from there. All in all, there is a sense of morbidity and macabre found in my works and I would say that makes the DNA of my label.

What is the message you want to share through you clothes?

Hmm, I want to reach out to the uncommon people, people who feel like they are being treated differently because they do not agree with the conformity of today’s society. To tell the people who think and dress a certain way that isn’t the norm, that everyone is beautiful in their own way. Do as you will, and harm none <3.

Are you self taught or did you study fashion design?

I am currently studying fashion design, graduating with a diploma next year.

Do you design for a specific girl, or character in particular? If so, who is she?

Well, when I design with a certain theme in mind, I usually do have an “imaginative girl” image in mind. Or at times, I might watch some movies and actually imagine designing for that certain character. Examples of movie characters I had in mind before: Lux from virgin suicides, Lydia Deetz from beetlejuice, Nancy from The Craft, Abigail from The Crucible.