Do you understand and have the resources available to undertake your activity and to maintain an effective presence in your chosen social media site?

Can you demonstrate a real business need to undertake this activity? Which business objectives are you contributing to?

What are you hoping to achieve?

How are you going to evaluate / assess this activity and its success?

Do you have buy-in / agreement?

Have you undertaken a risk assessment for this activity?

Have you taken into account equality and accessibility issues when undertaking this activity?

Key Contacts:

NB: i am not publishing the key contacts information but will say it is simply a list of teams who are able to assist with social media ranging from Corporate Communications, Corporate Web Team, Marketing and the Press Office.