Twitch Names Daigo Umehara Their First Global Brand Ambassador

Following his recent partnership with Red Bull, Daigo Umehara has now announced on his daigothebeastv Twitch stream that he has joined forces with Twitch, becoming their very first “Global Brand Ambassador.”

His new position will involve promoting Twitch all over the world, beginning in Asia; this will not be limited to the realm of fighting games, but will include gaming in general. He will be traveling to non-FGC-specific expos and conventions, having a particularly large role at the upcoming Twitch Con. He will apparently be entering future tournaments under the tag Twitch|Daigo, but it is unclear how this will affect his listing in the Capcom Pro Tour. No mention has been made if there is any change to his arrangement with Red Bull.

Information on this development is still sparse, but we can certainly expect to see more of Daigo in his new role in the future.