The North American deal, which includes all media rights, was negotiated by Bob Berney for Berney Films and Sejin Croninger, vp of worldwide acquisitions for the Canadian distributor that is ramping up in U.S. theatrical distribution.

Fortissimo Films last week said it acquired all rights outside of North America to Scatter My Ashes At Bergdorf’s, which is narrated by William Fichtner.

eOne plans an early 2013 release of Scatter My Ashes at Bergdorf’s in North American theaters.