Silver is the Telly Awards’ highest honor. Less than 10% of the nearly 12,000 international entries are chosen as Silver winners. Only 25% of the entries receive a Bronze Telly.

“MINI is big on creativity and being yourself. Hats off to MINI dealers and MINI USA for letting us have so much fun producing award-winning automotive video,” said Sarah Yarnell, ALP creative director.

“We are thrilled to be recognized by the Telly Awards for the strength of our unique Your Dealership Experience concept,” said ALP founder and executive producer, Adrian Powell.

“The Telly Awards has a mission to honor the very best in film and video,” said Linda Day, Executive Director of the Telly Awards. “ALP's accomplishment illustrates their creativity, skill, and dedication to their craft and serves as a testament to great film and video production.”