The obvious model for why entrepeneurs can't reinforce class norms cheaply is Becker + Schelling -- people have multiple selves, whose interests often do not coincide (eg, a dieter tempted by a piece of cake).

The great part about my harebrained scheme to really get politicians on board about providing more energy more cheaply is that doing so * will also address the most pressing concerns of enviornmentalists* while allowing people to maintain and actually raise their standards of living.

Even if Iran had a bomb, it is hard to see how they could be more dangerous than Communist China, which has lots of such bombs, and whose Walmart stores are a clever ruse to wipe out the middle class American family through funneling in cheaply made Chinese goods.