Bio

Tom Lustina
Senior CEO Manager
Covario

Tom has been in the industry since 2002, having worked with luxury brands and global retailers, as well as top professional sports teams and leagues. His career includes an in-house stint bookmarked by many years on the agency side. Throughout his career, Tom has focused his efforts on building SEO teams and strengthening client relationships. He sees education and communication as the foundational elements of effective SEO, be it with clients or team members. Tom sees PR as an essential form of communication for big brands, as well as small businesses.