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This is an ICI Billingham Film Unit travelogue with an unusual premise and title. The film promotes the North East as a marvellous place to live and work and includes footage of engineers, scientists and draftsmen at the ICI Billingham chemical works and the many social pursuits available for workers: sports at Billingham Synthonia and Wilton Hall Clubs, rowing and sailing on the Wear,Yorkshire Gliding Club at Sutton Bank and rock climbing. The film also tours around local Teesside villages and towns such as picturesque Norton and Stockton-on-Tees on a busy market day. The coastal towns of Saltburn, Staithes (including women in traditional Staithes bonnets) and Whitby are explored as well as the iconic cities of Durham, York and Newcastle (including night time Hoppings scenes on the Town Moor). The final scenes capture the remote landscapes of Weardale and the world of the hill farmers.