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property overview

A new beacon of style has arrived in Forte dei Marmi.

The population of Forte dei Marmi nearly triples during the summertime, when Florentines, Milanese and international travelers come to enjoy the breezy setting. Due to a limited hotel scene, most visitors rented villas—until now. The opening of the Principe Forte dei Marmi seriously raised the bar when it comes to stylish luxury by the sea. Guest rooms are sleek, with custom furniture by some of Italy's leading designers and floor-to-ceiling windows offering views of the Tuscan Riviera. Guests can lounge under tents on the private beach or enjoy the serenity of its lush gardens. Such spaces as the spa, with lots of natural stone and glass, beautifully showcase that a new beacon of high-style has arrived in Forte dei Marmi.

Why Leaders Club?

Awards & Accolades

We Recommend

Best Activity/Excursion

Antro del Corchia

A spectacular cave deep within Mount Corchia in the Apuan Alps (the largest karst complex in Italy) has stalactites and stalagmites best discovered on a guided walking tour. (39-0584) 778-405; www.antrocorchia.it.

Top Day Trip

Cinqueterre

A very quick car trip away, this UNESCO World Heritage site along the Italian Rivera is comprised of five towns connected by walking paths.

Best Shopping Neighborhood

Forte dei Marmi

The town center offers more than 50 high-end boutiques in less than 5,000 square feet (500 square meters).

Best Restaurant Classic

Lorenzo

Be sure to reserve well in advance if you want to find a table at this Michelin-starred, thirty-year veteran. Known for its fresh seafood, Lorenzo serves incredible Caprese Lobster. (39-0584) 89671; www.ristorantelorenzo.com.

Best Family Activity

Piazza dei Cavallini Square

A little amusement park in the historical center of Forte offers ponies, a carousel and electric cars.

Best One-Stop Shop

Prada Man

The first and sole freestanding Prada men’s shop in Italy is a trove for stylish gentlemen. (39-0584) 256-061; www.prada.com.

What to Skip

Renting a car

It is hard to find parking, since the historical center is restricted. Most people ride bikes or walk.

Best Cultural Secret

Torre del Lago

Giacomo Puccini lived and wrote his operas in this town. The open-air theater by the lake hosts performances of Puccini’s operas under the stars. www.puccinifestival.it.