Saatchi Saatchi

With last week's announcement that Kate Stanners is joining Saatchi & Saatchi as the agency's new executive creative director, she becomes one of only a handful of females ever to make it to the top of the creative greasy pole. And, in doing so, she has taken on a much bigger, more high-profile department than she was used to at her previous agencies, St Luke's and BoymeetsgirlS&J. This begs the obvious question of whether or not Stanners is up to the demands of the big time at Saatchis,...

KOLKATA: Omnicom-owned creative agency TBWAIndia is witnessing a churn at the top. The agency is relocating Ian Marlowe, global brand leader at TBWAWorldwide, to India to spearhead two of its biggest clients, Nissan and Datsun, following the exit of Nirmalya Sen as TBWAIndia president. Louella Rebello, who joined the agency as executive creative director in April, has also put in her papers. While Manosh Mukherjee, group COO & CFO at TBWAIndia, too had put in his...

Saatchi & Saatchi will now look after the entire Mother Dairy range products. They won the campaign contract beating rivals like Lowe, Contract and JWT. Mother Dairy will now present all its products across the country. This will involve a huge promotion campaign. Mother Dairy has a huge range of products including flavoured milk, ice cream, butter, lassi etc. The brand is aiming to register its presence in the entire north India. By next year it wants to be a national brand.

Although he quit advertising in 2008, Brian Sheehan, a former CEO of Saatchi & Saatchi, is still a part of the network as chairman of the Saatchi & Saatchi WW Toyota Executive Board, which works exclusively on the Toyota account. Sheehan spent 25 years with the agency, 15 of which were as CEO leading its business in markets including Japan, Hong Kong, Australia and Los Angeles. In his maiden trip to India, Sheehan spoke to ET on the...

Considering Law & Kenneth is not reckoned to be a creative powerhouse, and Saatchi & Saatchi has a strong creative reputation, what were your thoughts when the acquisition was first broached? I thought it was brilliant. We could both build with each other and become better. Law & Kenneth are hungry, ambitious and full of piss and vinegar. They win stuff. They are hunters and killers. Saatchi has magic, mystique, global connections and great...

In the history of longstanding celebrity-brand associations — think Zakir Hussain and Taj Mahal tea or Sachin Tendulkar and Reebok, it's now safe to add Shahrukh Khan and Hyundai. Just three years short of the two decade mark, Khan stars in the latest film for the Korean car maker's Xcent model, playing a bumbling well meaning dad who wants a little extra in everything including his car. It may seem business as usual for Khan and Hyundai but according...

The 'Lovemarks' agency Saatchi & Saatchi is buttressing its creative fortress. It has announced two new creative recruits - Anant Medepalli and Vihar Patkar as Creative Director and Associate Creative Director respectively. Alongside the agency has also moved the Creative Director on the P&G brand Mithun Mirji to Singapore for a newly created role of Regional Creative Director. Mirji has been at Saatchi & Saatchi for a few years now...

Ad agency Saatchi & Saatchi has snapped up Rediffusion YR's chief creative officer, Ramanuj Shastry to spearhead its creative efforts in India. Mr Shastry will be joining Saatchi & Saatchi as the NCD (national creative director). Well-informed industry sources told Brand Equity that Saatchi is likely to make a formal announcement of the appointment in the first week of June, when Saatchi's Asia-Pacific head makes a visit to India. For the last...

Saatchi & Saatchi, Bangalore, has bagged the advertising duties of TVS Xpress. TVS Xpress is the brand name for a chain of multi-brand car service stations run by TVS Group company TVS & Sons in Tamil Nadu, Kerala and Karnataka. According to a web site report, there were five Chennai-based agencies in the running for the business. TVS Group, which is among India's leading suppliers of automotive components, is planning to relaunch TVS Xpress in a new...

Although he quit advertising in 2008, Brian Sheehan, a former CEO of Saatchi & Saatchi, is still a part of the network as chairman of the Saatchi & Saatchi WW Toyota Executive Board, which works exclusively on the Toyota account. Sheehan spent 25 years with the agency, 15 of which were as CEO leading its business in markets including Japan, Hong Kong, Australia and Los Angeles. In his maiden trip to India, Sheehan spoke to ET on the...

In an interview with Campaign in 2011, Chris Foster, chairman and regional CEO Saatchi & Saatchi Asia Pacific was full of optimism about the India operations of his agency. Skoda had just been won and Foster said "Saatchi has never lived up to its potential. Now's the time to go forward. " Asked about that interview a few years down the line with not just Skoda but the entire management team at the time gone, Foster grins wryly and points out, "I...

The only reason I am here is to disrupt the market and change the game,"is quite literally the first thing that Saurabh Varma, the recently appointed CEO of Leo Burnett India tells Brand Equity. Over the last year and a half, several global operations struck by similar epiphanies have disrupted their agencies, "trying to change the game" as seen in the management makeovers at Saatchi & Saatchi and TBWA. The exit of Leo...

MUMBAI | NEW DELHI: They may have been operating on shoestring budgets out of garages or home-offices till just a couple of years ago, but in recent months several Indian e-commerce firms including Flipkart, Jabong and Quikr have emerged big spenders on television commercials. Top e-commerce companies in India, which on an average spent a measly 10 lakh each on advertising in 2010-2011, have increased it to anywhere between...

A hastily called town hall meeting two weeks ago left employees of TBWA India shell shocked. Except for a chosen few who were made privy to the startling changes at the Omnicom-owned Manhattan headquartered agency's Indian outpost, most others were genuinely taken by surprise when Keith Smith, president (International) of TBWA Worldwide spilled the beans on his recent visit to India. The beans in this...

A formulaic Law & Kenneth-Saatchi & Saatchi merger would have gone something like this: Saatchi & Saatchi a largish agency, on the lookout for indigenous business or a second offering to park conflicting brands would zero in on Law & Kenneth (L&K), known for solid if unspectacular work. After over a decade, Law & Kenneth would have been ready to sell having faced a bit of an uphill slog post-recession. Maybe even eager since the industry is littered with...

MUMBAI: 22feet, a digital agency founded by Brijesh Jacob, Deepak Nair, Vineet Gupta and Vinod Moolacherry, is rumoured to be in talks with Omnicom Group (India) for an acquisition deal. Sources with knowledge of the discussions say TribalDDB, the digital unit of DDB Mudra Group , will be dismantled, and 22feet will become the Omnicom Group's digital unit after the acquisition is complete. (Omnicom is the holding company that owns...