Urban Spree Gallery invites you to the vernissage of Tel Aviv based illustrator Geffen Rafaeli and her original artwork based on a concept developed from Instagram, the ‘dailydoodlegram’.

Everyday, Geffen chooses a few elements that inspire her from pictures instagramed and hashtagged #dailydoodlegram, and then combine & recreate them into a daily Polaroid-size original illustration.

Since she started it in May 2012, her instagram account reached 29,500 followers worldwide.

With #dailydoodleberlin, the local hashtag of the exhibition, the project becomes local and Berlin is the first city where #dailydoodlegram will become a live experience. Geffen will draw original illustrations from the Berlin pictures as she is doing it on a global scale and through this first experience, will propose a vision of the city, a vision propelled by its inhabitants.

→ Geffen Rafaeli invites people who would like to take part of the Dailydoodlegram performance/exhibition to tag their Berlin Instagram Photos with #dailydoodleberlin as of now. Only one week to go to complete the project!!