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How the customer lifecycle can help structure your product strategy The business of ecommerce With Amazon gobbling up almost 50% of ecommerce sales in the US, traditional high street retail in steady decline and paid online customer acquisition...

Agile and the fail fast culture prioritise failing as a means of learning as quickly as possible and moving onto the next experiment. It rewards failure – and actively encourages it as a mechanism to learn what works and what doesn’t. Not everyone is a fan.

Perhaps the biggest challenge product teams face is not necessarily how to conduct the usability tests in the first place but rather how to make sense of the wild variety of results your tests have produced.

Transition from tragile to agile with strong devops cultures So what exactly is Devops anyway? You’ve probably heard the phrase ‘devops’ used by your engineering team but you may not be sure exactly what it means. Sure, you know that is has...

A classical definition of strategy applied to product thinking The problem with strategy Ask someone what their strategy is and you’ll often get vague responses relating to operational effectiveness, items from their to do list or a proclamation that their company is...

The product guides

An original series of digital guidebooks designed by the Department of Product for product managers who never want to stop learning.

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Building products is often overwhelming. With an ever-growing to do list, engineers who need motivating, stakeholders who need managing and reports that need compiling. We’re here to help.
Designed to be used as points of reference throughout your day, the Department of Product’s digital guidebooks are bite-sized bundles of knowledge, tips and tidbits to help you make better product decisions.