“I can’t understand what their thought process is these days.” The fighter stated. “They obviously don’t have a clear understanding of what they’re doing. They are not following the recipe that built this company.”

As far as what Rockhold would do differently, the fighter explained that he believes the promotion is investing in the UFC president over its fighters.

“I don’t know. Invest in the fighters. No offense, but your investment isn’t Dana White, Dana White is not selling pay-per-views. Dana White’s ‘Looking for a Fight.’ You have Dana White’s Contender Series. Invest in the fighters and you will solve your problems. You will hit your marks, sell your pay-per-views and do your thing. Get it straight.”