Job Posting: Marketing Specialist

We’re a fast-paced mobility aid firm looking for an insanely
creative Marketing Specialist, oozing with talent, and looking for the perfect
place to express him/herself.

DynaMD is a company owned by inventors, PHDs, doctors and
physical therapists. We have developed a brand of mobility aids called Dynamo
that has taken this category to a new level of looks, performance and comfort.

We are a two-year old, well-funded mobility aid technology
company entering the sales phase of our business that is introducing
game-changing innovation of crutches, canes and walkers to world. Our Naples,
FL office will be doubling its workforce to meet our marketing and sales goals
in the US. For more information, go to DynamoMe.com.

You’d be joining a highly collaborative team of talented
folks who are passionate about what they do. The work environment is fast paced
and fun, but we strongly believe in a life outside of the office. We don’t want
you here until all hours of the night, although that may be necessary at times.

DynaMD is looking for a Marketing Specialist, who can help
DynaMD to both innovate and grow by leading the Marketing team’s tight,
integrated relationships with Product Management, Branding, and Sales. The
Marketing Specialist is a strategic thinker, who can articulate the DynaMD
story and capabilities with respect to vertical industries and use cases to
execute content creation for demand generation campaigns, designed to
dramatically make an impact with our products. In this role, you will drive the
internal and external communication of our product value propositions. You will
craft relevant, credible, and differentiated positioning and messaging for our
products and chart the customer journey and decision criteria.

You will also implement and manage the Public Relations (PR)
launch of our products. A great understanding of social media marketing is a
requirement.

Industry Marketing – Articulate the value
proposition of the products and create corresponding content, such as PR,
social media sites, web pages, white papers, and presentations as they
correspond to industry vertical market.

Sales Enablement – Communicate the value
proposition of the products to our sales team and develop the sales materials
and tools that support the selling process of our products.

Product Launches – Plan the go-to-market launch
strategy for new products and releases, and manage the cross-functional
implementation of the plan.

Market Intelligence – Work closely with
customers, partners, analysts, journalists, media specialists, and internal
DynaMD teams to gauge market trends and innovations, and work closely with
Product Management / Development to ensure the priorities from the market are
properly synthesized and included in the roadmap and development schedule.

Cross-Departmental Collaboration – All of the
above will be accomplished by having a constant communication flow with our
internal groups.