Issue No. 219: On TheSkimm

Opinion: The Skimm treats its readers like they’ve never read an article, looked at a map, or accidentally seen a CNN segment in their dentists’ waiting rooms. Its patronizing tone assumes that female news consumers tune out anything of import if it’s not processed through verbal eye-rolls. The very existence of such a service, especially one marketed specifically to women, is insulting.As a fan of The Skimm’sbusiness, I can understand how a lack of intellectualism can seem demeaning to an educated audience. But I also applaud the two founders for accomplishing two things with their unique style of content: a) keeping a very busy professional class semi-informed b) helping to make a general populace curious for real, intellectual depth.
See more of the issue here.