Gaston town hopes fresher look leads to more business

Three businesses recently got facelifts, and city leaders hope more will take advantage of cosmetic grants that can be used to spruce up downtown Bessemer City.

Diane Turbyfill

Three businesses recently got facelifts, and city leaders hope more will take advantage of cosmetic grants that can be used to spruce up downtown Bessemer City.

Thanks to a state grant, the city started offering matching façade grants to property owners in the business district, which is located along Pennsylvania and Virginia avenues.

During the past year, three business owners took the plunge – adding awnings, slapping on fresh paint and beautifying storefronts.

The three recipients were Angel’s Upscale Consignment, Virginia Avenue Auto and Wrecker and two of Otis Whitehurt’s businesses, Otis Merchandise Gallery and A.O. Alternative Energy.

Each business had a shot at a $5,000 grant if they matched that amount while making repairs. Amounts were determined by figuring $100 per linear foot facing the road, said Josh Ross, economic development officer for Bessemer City.

Money the city antes up comes from its general fund, according to Ross.