Cadillac

Cadillac is trying to return to its former glory as an American premium brand, and has been distancing its models from their Chevrolet counterparts. Cadillac has also promised to stop heavy discounting in order to boost resale values. Still, its latest products like the all-new BMW 3-series fighter ATS and the CT6 large sedan are not as successful as hoped, while they can’t produce enough of the high-margin, but from a marketing perspective “old-fashioned” Escalade SUV. Perhaps surprisingly to some, Cadillac sells more cars in China than it does in the US, and especially its sedans are still in high demand in the People’s Republic.

Cadillac produces all of its cars and SUVs for the US market in North America.

The Cadillac XT5 midsized crossover is the best selling model for the brand in the United States this year, while the CTS large car is its most popular sedan.