The biggest reason why so many small businesses have to close is lack of cash. This is not about profit. It is about not having cash to successfully keep your business going. If you do not have good cash planning, then the chances are that you will fail really early. And it will happen so fast that you will not even know how it happened.

Even in the sex business your business will fail if you do not manage the money. Every business has unforeseen problems that require a quick or expensive fix. If you are in the business for the long term, then managing your money is very important. Often in the escort business you will be spending a lot of money and be confident. Building a business such as Escorts Geneva takes time and trouble. You will have the feeling that there will always be another customer ready to book with you. But how long will that last if you have not saved money for future marketing, telephone bills and IT support?

If you want to have a good escort agency, then you must take care of the small things. The big things are easy. It is the small things that are harder and more important. Building a good website that works is easy but getting it to the top of Google is very hard. Getting customers to call your escort agency is easy. Getting them to make bookings and make the bookings go well is hard. Persuading the best escorts to work with your escort agency is hard. Managing the money is hard. But you must do the hard things if you want your escort agency to be a success.

If you build a good escort agency, you will have a business that will go well for a long time. So you should choose the market that your escort agency is going to work in very carefully. You do not have to start an escort agency in the same place that you live. You can start an escort agency in any place that you want. So when you are starting your escort agency, choose your market carefully. The place that you choose should be big enough to make profit. But the market you choose should be small enough that your website can be advertised and noticed.

If you start an escort agency in London you will be competing with lots of other escort agencies and it will be very hard to make money. If you start an escort agency in a small town, then it will be easy to become well known but hard to make lots of money.

The early months of any business are especially tricky for those people that do not have any prior experience in running a business. There are lots of reasons why a new business can fail. But in the escort business, the main problem is that most people just do not see it as a business. Instead, they see it as a way to make money today and never think about the future. Some are lucky and have the chance to make the step up to being a real business. But most fail after just a few mouths. Keeping your business going for a long time is the same no matter what the product or service you are offering. Only two out of ten new businesses manage to get past the first eighteen months of business. And in a very competitive industry such as the escort industry I am sure the statistics are pretty much the same.

Having a plan is vital if you want to successfully launch an escort service in our very competitive market. Whether you are working in a vast and buzzing market like London escorts, a smaller more local market such as representing Barbies Babes Escorts Manchester or working in a high quality and prestigious market like Geneva, you have to plan your work and then work your plan.

It is important that you approach the escort business as though it was a business. Because that is exactly what it is. If you think of it as a way to hang out with sexy women and get paid for it, your business will fail. If you think that the life of an escort agency owner is filled with glamour in VIP suites with celebrities and billionaires, your business will fail. If you think it is easy, your business will fail. If you do not plan and work to stay inside the law, your business will fail. If you underestimate your competition or the work involved, your business will fail. If you do not want to work hard with commitment, energy and brains for a long time and putting in gruelling hours, your business will fail. If you think that the business does not need a lot of investment over a period of months and years to be successful, your business will fail.

It is probably that your new escort agency business will fail. But that is true of any new business. But at least in the escort industry the rewards can make all the risk and hard work worthwhile. You have to work hard and work a lot of hours. It will be filled with stress and there will be lots of problems that you have to solve. But if you own an escort agency you will be in an exciting industry and have the chance to build a strong and successful business. And a successful escort agency will keep earning money for a long time.

What is female sex appeal? It is certainly different to good looks. There are plenty of beautiful women who just are not sexy. Equally there are women who are not the most symmetrical or perfect but who could still make a bishop kick a hole in a stained glass window.

Having a good body certainly helps, but that is not enough or even essential. Kate Winslet was way sexier in her curvy English days than she is now in her toned Hollywood era: Her tight pilates exercised and toned body is certainly great to see, but she has lost sensuality along with the pounds. The sexiest Madrid escorts and the most successful Barcelona escorts are not necessarily the ones who are picture perfect, symmetrical and all the other attributes that are supposed to make a woman appealing. Often it is some spark that a woman has in her eyes in the photos; a look that says that not merely will she rock your world in the bedroom, but that she will enjoy doing it and want you to carry on.

The kind of woman that turns a one hour booking into a weekend of fun, frivolity and non-stop debauchery is rarely the high-end model or the former Playboy centre fold. It is the woman who makes a man feel like a man. The kind of woman that make a man glad to be a man. They type of woman who enjoys being with a man and shows it; a woman who is demonstrative, tactile, and enjoys giving and receiving pleasure. That is the woman that a man wants to spend time with. One who finds him interesting and desirable and likes to give and receive pleasure.

The best escort Madrid has ever seen or the most desirable escort Barcelona could ever offer is probably not perfect. But she will be perfectly sexy. Which is not the same thing. Think of models for a second. Christy Turlington is perfect. Cindy Crawford with her mole is not. Who is sexier? Cindy by a country mile. Kate Upton is looked down on by fashion models who appear in Vogue and do high-end couture runway shows. But dear God she is sex on legs, especially in a bikini despite being in fashion terms “overweight”. Which, by the way, is a judgement no heterosexual man in the world would agree with if you out a gun to his head.

Rose Byrne is a fine actress and one of Australia´s finest exports. But she is just not sexy. Margot Robbie, on the other hand, is just sex personified. Any man could empathise with the sexual obsession the characters played by her leading men.

Sex appeal in a woman is not about being perfect. It is about the aura of wanting and liking men. Sensuality not perfection. To be very direct, a woman who looks as though she likes to fuck is more likely to have men queuing up to help her out. Nothing is sexier than a woman who likes to have sex.

If someone is looking for a good time in the sun, then at some point you are inevitably going to find your thoughts and web browser turning to investigating Barcelona. With all the changes that have been happening in our world recently, pretty much all the other places that might have drawn you to them have become far less appetising. There is just so much trouble in the world that any tourist has to think about it when booking their holiday.

Greece is tumultuous and broke. And even now there is a very good chance that if you put your debit card into a bank ATM you might not get it back. And besides, the escorts that you might be seeing are not worth the money anyway. Unless you are big on facial hair. Equally, can anyone rally be sure that a country so bankrupt will not decide to search your luggage at customs and decide that all your cash is actually really theirs? For that matter, if the country is so financially strapped that we can have those thoughts, how well maintained are the airports going to be?

Turkey is basically a war zone. No, that is not true. Turkey is a war zone, there is no basically about it. Kurdish terrorists, ISIL, a rebellious army, and a government that is leaning further to the fascist end of the scale by the day. So bad that the army tried to take over because they are more left wing than the current Premier.

Egypt is at least as bad as Turkey, but with the added benefit and attraction of Islamic fundamentalism embedded in the government. As for Algeria and Tunisia, well people are being murdered on the beaches. So that hardly makes them as appealing for fun in the sun, does it?

Looking for a good break, there is always Morocco, which is still a lovely destination but it has never really leant itself to either family holidays or beach based fun. The south of France? Too many Parisiennes. Italy? Lovely but the beaches are totally unavailable to non Italians as the beaches are all private and booked up months or even years ahead. Turn up on the beach at Viareggio and try to get a sunbed? Prepare yourself for a sardonic look and a mocking laugh!

Visitors to Barcelona get access to the benefits that Spain can bring; an open attitude to sex and laws that make it perfectly legal to buy or sell sex. Which means that Barcelona escorts can work and operate in total impunity. It might sound a little extreme, but if a woman wanted to walk down the road with a sandwich board advertising her wares and services the police would have no issue with it; unless she caused any traffic accidents of course. So a holiday maker in Barcelona is free to safely explore their sexuality and seek relaxation with the most stunning escorts Barcelona has to tempt them. Which has got to be a lot more appealing than ducking and weaving from the onslaught of angry terrorists rather than ducking and weaving to avoid the lures of hordes of sexy women.

My name is Maria and I am originally from Portugal. But when I am working as an escort I normally tell people I am, from Brazil. They seem to think that girls from Brazil are more exotic and sexy than girls from Portugal. Obviously I disagree, but if it gets me the work why should I care? What I think is very funny is that most Brazilian girls tell the escort agencies that they are from Portugal so that they will think that they can work in Europe without any legal issues. And here am I, as hot and sexy as any of them and an EU citizen by birth pretending to be an immigrant. Strange world that we live in.

The best and most professional escort agencies are never fooled by the “I am from Portugal and I just happen to have a big ass, why not sell me to clients as Brazilian” routine. All they need to do is to ask for ID, or for immigration papers. The best escort agents in Tenerife always do that. I know, because firms like Tenerife Beauties required ID from me before they would add me to their website. Which is fine and I am happy with it, because it helps keep me safe.

The Police in Spain have no reason to be interested in an escort agency or the girls that work with them unless drugs or illegal girls get involved. And then everyone gets caught up in it. So I always work with escort agencies who are careful about signing girls up. If they are careful with me, then there is a good chance that they will be careful with all the other girls too.

I have been working as an escort all over Spain for about six years after leaving university. There are not a lot of jobs in Portugal. And the ones that you can get are pretty crap, unless you know who to talk to – friends of the family, friends of friends, that sort of thing. I tried working in some call centres and hated every minute of it. I really did not want to work in the travel industry (which is now ironic with the number of hotels I visited). And I had no interest in real estate. So all that ruled the Algarve out.

I had always had a very open view on sex and been quite sexually active and slightly promiscuous, so I thought “why not?” and have hardly looked back since.

Ione – the Marbella Madam – asked me to talk about one of the most commonly asked questions about my work as the owner of an escort agency. One that she too gets asked all the time. How did I come to be in the industry in the first place and to start up my own business as a Madam? As an aside, I love the term “Madam”. It sounds much more 1900 New Orleans or Paris. All flock wall paper and velvet rather than the equivalent “Pimp” which is all Huggy Bear from Starsky and Hutch or New York as in The Deuce. Anyway, nineteen seventies and Cadillacs. Probably with furry seats. But I am digressing, back to the question, which has a fundamental flaw in it – that I started in the sex industry and then moved to start and manage an escort agency. Nope, not the case at all. I started out in the escorting and prostitution business as a result of the 2008 banking and economic crisis, but not as an escort or as a sex worker of any kind. I started at the top, as it were as a coldly rational business decision.

When the 2008 banking crisis hit – who would have thought that selling second mortgages to people with no jobs and no income would be a bad idea? – my business consultancy was hit along with it. Firms were just not looking to invest in marketing when their income was falling. Which is like someone saying that they will not do any marketing until sales improve. Anyway, my marketing consultancy was in trouble and along with it my lifestyle. So I followed my own advice and analysed the markets. Fortunately, I already knew Ione so it was easy to pick her brain. And the more I thought about it, the more the answer of starting an escort agency became an obvious solution. Mine may never be as good as 2nd Circle in Malaga, but it hits all my essential criteria that I researched. The basic questions I looked into are below. And when you think about it you might come up with a similar conclusion to mine and Ione´s.

What industries are recession proof?

What types of business have relatively low start up costs?

What industries are there where I can sub contract most of the work?

What business sectors are there where success depends almost entirely on your own work and skill, rather than who you know’

What businesses have a large number of smaller clients instead of relying on a small number of very large ones?

What businesses have steady daily cash flow instead of big lumps followed by potential famine?

My working name is Maria (as in, that is not my real name) and I am a Brazilian escort working in Spain and sometimes other parts of Europe. I do not like getting too far from the sun shine, as you would expect. I have been working as an escort for eight years now. No one forced me into it and it is work that, while I am not excited by it, I know I am good at and it gives me enough money to live the life I want to live. I go back to Brazil to see my family twice a year, usually for a month at a time. It is always good to see them. Once every couple of years my family will come to Spain to visit me. The apartment will get a little full then, because that means my mother, father, sister and two brothers. Luckily none of my brothers or sisters are married yet! All the family know what I do for a living and they are all fine with it. Sex is not such a big thing in Brazil as it is in Europe or America. But I do not work while they are here. I do not want to rub their noses in it too much.

I came to Spain to live with my Portuguese boyfriend. We had been together for a year in Sao Paolo before we came to Europe. After a few months in Portugal we got married. Partly because we loved each other and partly to make sure that I could stay in Europe and would not have any problems with the immigration authorities. Inevitably pretty soon after that we separated. And before you get cynical and think that it was a marriage of convenience, it was him who left me. For a girl from his work. We stay in touch, but I had to find a way to pay the bills if I was going to stay in Europe. While I was in Las Palmas for the winter sun and work, I went from waitress to stripper to lap dancer to full-on escort in Las Palmas over the course of about four months as I could see the extra money the next type of girl was making.

Having sex with men for money is absolutely no problem for me. I like keeping in shape and I love dressing up and looking pretty. And I am making enough money to put lots aside each year and save up for my future. I think I probably have another five to eight years before my looks start to fade and I would have to start taking work I do not want. But by then I should have made more than enough money to buy my own place and start my own business, either here or back in Brazil.