Belgian prime minister Kris Peeters goes viral

Belgian Prime minister Kris Peeters can’t be everywhere at once. But still he likes to tell everybody in person what his plans for Belgium are. Thanks to his digital clone, now he actually can!
Scan the Cd&V logo with his app and his 3D alter ego pops up to share a fantastic vision on the future.

The press & social media went nuts. Kris Peeters and his clone were all over the news (tv and newspapers for over 3 days in a row, right before the elections.
The first parody only took 3 hours. And the total press value was estimated at over 1,5 million euro.