“As we are giving the car park a facelift, it seemed right to give it a new name as well and we wanted a name that was Australian and hard to forget.”

“Blu Emu is aimed squarely at the domestic leisure market, with drive up rates as low as $26 a day or as little as $6.33 if you book online at www.bluemu.com.au.

“Low cost carriers have changed the domestic aviation market and our budget traveller market has grown as a result. We’ve therefore focused on providing a product that caters to this market.

The Blu Emu Car Park has space for 5,448 cars, plus a further 246 spaces under shade. A free shuttle – the Blu Emu Express – runs to the domestic terminal every eight to 12 minutes during peak times.

Sydney Airport is holding a competition to name the Blu Emu, with customers encouraged to report spottings and send in name suggestions on Twitter and Facebook for a chance to win $5000.

“The Blu Emu will be appearing at the airport over the coming weeks and we’re encouraging everyone to get creative and help us name our new emu – and try the new Blu Emu Car Park when you’re next travelling through Sydney Airport,” Ms Mather said.