POPSUGAR Celebrity

The 10 Billionth App Download Winner Hangs Up on Apple

Jan 24 2011 - 2:40pm

As Apple approached its 10 billionth app download, it announced a large prize for the person who downloads the milestone app: a $10,000 iTunes gift card [1]. Late last week, Apple hit the mark, and when the VP of iTunes tried to contact the winner, Gail Davis of the UK, she thought it was a sales call and hung up [2] the phone.

Luckily, an Apple representative was able to reach the winner, who realized her daughters had downloaded the fateful app (free game Paper Glider [3]). The family plans to spend the $10,000 on more apps. (Side note: I wonder if that is even possible.)

Davis says, "The more I thought about it, the more I realized it was a genuine call. The girls were getting quite tense. They never would have forgiven me. They would have held it against me for all eternity."