FOOTWEAR BATTLE: FIVE Biggest Endorsement Deals In Sports Today

Nike and Adidas are two of the biggest and most prominent sports brands always trying to sign endorsement deals with the greatest names in major sports. Down is five of biggest names and what their deals worth.

5. Lionel Messi –ADIDAS: Lifetime contract (£20M /Year)

Early this year, in February, Messi confirmed the new deal on his official Facebook page; he said: “Happy to be able to continue working with Adidas for many more years!” The deal was rumored to be worth close to the US$1 billion.

4. Cristiano Ronaldo –NIKE: Lifetime Contract (£21.4M /Year)

Ronaldo has worn 60 different kinds of Nike cleats over 13 years. Only a day after putting pen to paper on a new contract with Real Madrid until 202; Nike moved swiftly to get their man.

3. Kevin Durant –NIKE: Ten Years Contract(£28.5M /Year)

Kevin Durant turned down $70 million from Adidas to rep Nike, which offered $8.5 million per year for seven years. 2014 saw him getting a new mega deal of £28.5m over 10 year deal (2014-24), which is worth £285m.