Proprietary infusion formulation technology will boost market share

PLAYA VISTA, California - November 2, 2018 (Investorideas.com Newswire) Investorideas.com Newswire- American Premium Water Corporation (OTC Pink: HIPH) (the "Company") announces it has acquired proprietary "Hydro-Nano" Energy, CBD and THC-Cannabis infusion formulations. After months of negotiations, the Company has acquired proprietary infusion formulation technology that will boost its market share by allowing its product stand above any current or future competition. The transaction was completed with the issuance of restricted stock (with a minimum one year holding period)

This proprietary technology, which can be described as "Hydro-Nano" formulations, are infused with electrolyte energy, cannabidiol (CBD) and tetrahydrocannabinol (THC), which will give the Company a strategic and competitive advantage. These proprietary formulations are based on the hydro-nano technology that the Company has utilized for its original CBD water beverage, which allow for an absorption rate that is up to 90% higher than any other beverage in its class, enabling the infused formulations to immediately penetrate into the cells, by surpassing the bloodstream and creating a more immediate effect.

The Company is planning on utilizing the CBD formulation to create stronger, more potent beverages, utilizing 15-50mg of CBD, which will complement its existing CBD beverage line which currently uses 3mg per 16.9oz bottle. These formulations give the Company a foothold in three distinct categories: energy, CBD and THC. These categories will be the three pillars of the LALPINA brand going forward.

Historically, the Company had been working with third-party manufacturers, which created a number of logistical challenges, and exposed the Company to potentially compromising positions. Now, with this new technology, the Company will be immediately distinguished from its competitors, and hold a much brighter future.

"This acquisition is a gamechanger for us, as we expect it to propel the Company to new levels in the CBD infused beverage space, create a new category in the THC infused space, while driving shareholder value, through the sale of premium, uncompromised products, which has always been our primary objective." stated American Premium Water Corporation CEO Ryan Fishoff.

"This acquisition is the first of the CBD/cannabis-related acquisitions that the Company has previously announced. The way the industry is moving, one thing has become apparent to me; The technology that a company has is only as good as the marketing, branding, and distribution behind it. This Company excels in these areas; LALPINA has over 1 million followers on social media and several engaged distribution partners. This acquisition and the ones in the pipeline will address the "technology gap," which should take the Company to the next level. This acquisition alone could translate into tens of millions of dollars in annual topline sales. In addition, having the technology will open many different licensing opportunities to the Company, both domestically and internationally. In the coming weeks, the Company will roll out its larger strategy for the space as it provides more updates on ongoing discussions regarding the other transactions," stated Mr. Fishoff.

With the legalization of cannabis in Canada and further legalization measures on the ballot for four states in next week's election, the Company is actively pursuing distribution agreements for both of its CBD and THC beverages in the Canadian and U.S. markets. According to Arcview Market Research and its research partner BDS Analytics, spending on legal cannabis worldwide is expected to hit $57 billion by 2027, with $47 billion coming from North America, representing 82% of the total worldwide market. According to Statista, the U.S. beverage market, including alcoholic and non-alcoholic beverages, is $330 billion for the present year.

About American Premium Water Corp.

American Premium Water (OTC: HIPH) is a diversified luxury consumer products company focused on businesses in the health and beauty and biotech sectors. The company is focused on harnessing the powers of hydrogen and Nano technologies paired with cannabidiol (CBD) to treat health disorders and enhance quality of life. This business model aims to market emerging fashion brands by leveraging classic retail partners and incorporating disruptive block chain technologies to expand the retail footprint. The company's portfolio includes the LALPINA Hydro and LALPINA Hydro CBD brands (www.LalpinaInc.com), Gents, Worthy, and blockchain platform FashionCoinX (www.FashionCoinX.com).

Safe Harbor Notice Certain statements contained herein are "forward-looking statements" (as defined in the Private Securities Litigation Reform Act of 1995). American Premium Water Corporation cautions that statements made in this news release constitute forward-looking statements and makes no guarantee of future performance. Forward-looking statements are based on estimates and opinions of management at the time statements are made. These statements may address issues that involve significant risks, uncertainties, estimates and assumptions made by management. Actual results could differ materially from current projections or implied results. American Premium Water Corporation undertakes no obligation to revise these statements following the date of this news release. Additional details of the Company's business can be found in its public disclosures as a reporting issuer under the Securities Exchange Act of 1934 filed with the Securities and Exchange Commission's ("SEC") EDGAR database.

This press release is issued on behalf of the Board of Directors of American Premium Water Corporation

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