Our Client are the lead body for Scotland's historic environment; a charity dedicated to the advancement of heritage, culture, education and environmental protection. They are at the forefront of researching and understanding the historic environment, and addressing the impact of climate change on its future. They investigate and record architectural and archaeological sites and landscapes across Scotland and care for more than 300 properties of national importance. They have a People Strategy which will be an overarching strategy to which ensures they support and develop staff within the organisation.

The Role:

Marketing sits within the Business Development Team which also includes Sales, Membership/Customer Relationship Management, Retail and Catering. The core purpose of the team is to drive business to the 77 properties in care they operate as visitor attractions.

Business Development is one of seven teams which report to the Director of Commercial and Tourism (C&T). C&T is responsible for attracting 4million visitors to all attractions - which include Edinburgh, Stirling and Urquhart Castles - and generating around £36m in direct income for our client.

The Marketing team is responsible for managing all Commercial and Tourism related marketing campaigns, activity and marketing materials. The Marketing team consists of the Head of Sales and Marketing, the Marketing Manager and three Marketing Executives (of which this is one) and a Marketing Coordinator.

Key responsibilities, duties and objectives

To support the Marketing Manager and Head of Sales & Marketing in delivering the marketing strategy for Commercial & Tourism business and teams, the objectives of the corporate plan and the C&T directorate plan

To support the implementation and monitoring of campaigns designed to increase numbers and income at our events and historic sites, providing thorough evaluation and value for money

To work and network with partners such as EventScotland, VisitScotland and other tourism operators to the benefit of our client

To handle day to day liaison with our external marketing agencies which support our campaigns

Create and deliver innovative digital content across our visitor facing social media channels, and a programme of targeted e-communications across our client groups

To manage the production of marketing materials in support of other C&T teams

You will be assessed against these competencies during the selection process.

Core Competencies:

Delivering excellent Service - Demonstrating a commitment to quality services

Teamwork - Contributing to and supporting working together

Planning and Organising - Putting plans and resources in place to achieve results

They welcome applications from all nationalities, ensuring that they have the right to work in the UK and applying for a job with us could open the door to a unique work environment. It could also give you job satisfaction and excellent development opportunities, plus a competitive salary, 25 days paid holidays (rising to 30 days after 5 years' service).

In addition they offer a great benefits package to our employees which includes:

flexible working hours

special leave

maternity/paternity leave

adoption leave

childcare vouchers

to pay for relevant professional subscriptions

study leave for work related courses

access to a learning resource centre

Health and welfare

They offer you access to:

their Employee Assistance Programme - for confidential advice and counselling

an occupational sick pay scheme

discounts at some local authority leisure facilities

interest free loans for bicycles (and travel passes)

As part of our Equalities policy, they will make any reasonable adjustments for staff when needed

If you are interested in this role please click the APPLY button for the full job description and application pack. The link to apply, and a full job description, will also be sent to your email.

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