How Influencers drove 250% increase of sales in a New Market

With the help of influencers, Meal in a Jar was able to expand their healthy meal options into Toronto, a new market for them at the time. Targeting the accounts who posted fit and nutritious posts and had a following in the area, they had great success getting meal jars bought in the 30 days they ran the campaign. In addition to that, their Instagram following grew 9% presumably of accounts in the Toronto area for them to remarket to later.

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