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PHILADELPHIA (CBS) - A Philadelphia man whose passion for helping others to find love says if locating the love of your life is a goal that has eluded you, 2014 is the year to do it. There are more tools then ever to help accomplish that goal.

“It’s not just about finding our clients dates, it’s about steering them into happy, healthy relationships,” Ward says you need a strategy to find love.

“In 2014, people should be as open-minded as possible. And consider as many different approaches and to take precautions to make sure you are not putting yourself in jeopardy but to just make informed decisions and take chances.”

Ward and his mother Joanne have developed a free app that you can download on your smartphone to help jumpstart the process, but he says the other key is to not go it alone. And if you can’t afford a matchmaker, letting your family and friends know you are looking for love may lead to an introduction that could change everything.