The Who release promo for Be Lucky

New track to appear on 50th anniversary package

The Who have released a video for their new track Be Lucky.

The song is set to appear on the band's upcoming 50th anniversary package, The Who Hits 50, released as a double disc set on November 3.

Be Lucky was recorded during the summer and saw Pete Townshend and Roger Daltrey joined in the studio by touring rhythm section Zak Starkey and Pino Palladino. Mick Talbot of the Style Council and Dexys Midnight Runners played keyboards on the song.

All royalties from the new song will go to Teen Cancer America, a charity founded by Daltrey and Townshend in 2011.

The Who Hits 50 is released just ahead of the band's 50th anniversary tour, which sees them play nine UK arena dates starting in Glasgow on November 30.