GE Commercial – The Matrix Returns

Watch the iconic Agent Smith, from the Wachowski’s The Matrix, show you how GE is transforming the way hospitals help treat patients.

Hugo Weaving dons his dark sunglasses again and reprises his Agent Smith role from The Matrix for a new TV Ad that shows how GE is connecting hospital hardware with innovative software. The commercial is the latest in a series of General Electric “GE Works” ads that center on “brilliant machines” from movie and television.

The company’s previous ads featured: K.I.T.T. (Knight Rider), Johnny 5 (Short Circuit), Data (Star Trek: The Next Generation), “Robot” B-9 (Lost in Space) and Robby the Robot (Forbidden Planet). You can check out all of the videos below.