Synth-pop band Prides released their debut U.S. album titled The Way Back Upvia Virgin Records today. The album is full of big tunes commensurate with their enormous live performances.

A VEVO “Artist To Watch,” Prides have made a reputation for energetic, catchy, and high caliber music including their single “Higher Love.” The “Higher Love”1 Mic 1 Take, a stripped down version which captures their raw musicianship, premieres today on VEVO. Watch here.

‘[Prides‘] passion-drenched songs are ready-made for arenas’ – The Guardian

Touring seems to be Prides‘ bread and butter. Past festival dates include headlining the BBC stage at Leeds / Reading, T in the Park, Dot to Dot, and Latitude. Other live highlights include a performance at the Commonwealth Games, plus supporting Blink 182, Twenty One Pilots, RAC, Magic Man, and Foxes.

Being named “Artist to Watch” by VEVO, DIY Magazine, Digital Spy, Q Magazine and many more, the band has been championed by Zane Lowe, Fearne, Cotton, and so many other prestigious radio DJs. Watch the piano version of “Higher Love” while in the studio with Huw Stephens at BBC Radio 1 HERE.

“Prides are euphoric, and the real deal. They bring the party live, and on record they transport you. My favourite new band from the UK!” – Huw Stephens at BBC Radio 1

Stewart Brock sings and plays keyboards, Callum Wiseman is lead guitarist, plays keys and sings, and Lewis Gardiner plays drums and is the band’s producer.