Posted tagged ‘Gift Card Sales’

It’s a great time to be a fan of eating out at your favorite restaurant or quick serve chain. Many in the restaurant industry are rewarding guests this holiday season with free gift cards with the purchase of additional cards for friends, family, co-workers or just about anyone else you can think of.

Client Burgerville is currently offering guests a $5 gift card for every $25 worth of gift cards purchased at any of their 39 locations now through December 31. I’ve always found in my household that gift cards make great gifts so for those of you in the Pacific Northwest, make sure to share that Burgerville taste you love this holiday season!

To entice shoppers, chains are increasing their advertising during the Thanksgiving holiday weekend, offering freebies to customers who take a break from the stores and giving discounts to anyone who buys a gift card from the restaurant.

“If ever there is a time to actually step up and communicate not only the brand but also the value offerings associated with it, it is now,” said Hudson Riehle, senior vice president of research at the National Restaurant Association.