Apr 29, 2008

Woodcliff, NJ - Sustainability Expert, Builder and Entrepreneur John Picard was handed the keys to one-of-25 BMW Hydrogen 7s on the U.S. roads as BMW today announced that he is the latest person to evaluate the technology of the world's first hydrogen-powered luxury sedan. The BMW Hydrogen 7 melds the polished luxury of BMW's largest sedan with the virtually emission-free power of a hydrogen combustion engine.

The BMW Pioneer Program gives industry leaders and prominent figures in entertainment, politics and business a BMW Hydrogen 7 for their daily use as proof that hydrogen powered vehicles could someday be viable for everyday driving. Picard joins Will Ferrell, Jay Leno, Ed Norton, Cameron Diaz, and Jason Bateman, among others, who have opted for a BMW Hydrogen 7 as their energy-efficient ride of choice.