Netflix Debuts "Smart Download" Feature As Boost For Binges

Bonnie Manning

When the Netflix app detects that an episode of a TV show has been watched, it will download a new episode and delete the old episode only when the device is connected to a Wi-Fi connection. Users of Netflix's Apple iOS apps will have to wait a few more months to get Smart Downloads. Said Cameron Johnson, Director of Product Innovation at Netflix. All this happens automatically and over Wi-Fi to keep data usage in check.

The following video shows you Smart Downloads at work, while this help page should provide more information on how to make it work on your mobile device. This tells the Netflix application that you're now watching the season and they want to reduce the friction you may encounter from continuing the binge session. The feature will be available for Android devices starting today. But the service can determine with "high confidence" that you'll probably want to continue watching a show you've downloaded. That's where smart downloading comes in. Episodes that are slightly longer won't take up more storage space, Netflix says, because of the way Netflix encodes, or converts the video, for mobile.

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A download status bar will appear on the screen when a new episode is downloading, and users will be notified when the download is complete. This also allows for downloading movies or TV shows on just one phone or tablet. This means it can automatically download the first episode of the next season once users have finished watching the season finale.

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