UK Make-Up sector accounted for a volume share of 4.41% of the global market and 25.8% of the regional (Western Europe) market, in 2016. The sector is expected to grow at a CAGR of 4.3% during 2016-2021. A large millennial population (25%), which is a major consumer segment for Make-Up products, is driving the sector in the UK. Innovation in product packaging and with claims such as ‘instant’, ‘on-the-go’ and ‘long-lasting’ is also driving the consumption. Per capita consumption stood at 3.74 units compared to the global and Western Europe levels of 1.08 units and 2.31 units, respectively, in 2016.

Face Make-Up was the largest with value sales of €682.4 Million (US$920.5 Million) in 2016. However, Nail Make-Up is expected to grow the fastest at a CAGR of 6.5% compared to Lip Make-Up, Eye Make-Up, and Face Make-Up (3.7%).

Hypermarkets & Supermarkets was the leading distribution channel in the UK Make-Up sector, accounting for a total value share of 37.8% in 2016. It was followed by Health & Beauty Stores, and Drug Stores & Pharmacies with shares of 25.9% and 15.4%, respectively, in the same year. In 2016, Rigid Plastics was the most commonly used package material in the UK Make-Up sector. It accounted for a share of 56.1%, followed by Glass and Flexible Packaging with shares of 34.4% and 9.5% respectively.

Top five brands in the UK Make-Up sector accounted for 42.7% value share in 2016. Private labels accounted for 4.2% share by value in the same year. Consumption of Make-Up products is high among the female population. It is also high among the UK consumers who have received Post-Secondary- Non Tertiary education. In terms of consumption by age group, Older Young Adults and Older Consumers together accounted for 40.7% share in 2016.

The report Country Profile: Make-Up Sector in the UK provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.

Category coverage: Value and growth analysis for Eye Make-Up, Face Make-Up, Nail Make-Up, and Lip Make-Up with inputs on individual category share within each market and the change in their market share forecast for 2016-2021

Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016

The Make-Up sector in the UK accounted for 25.8% volume share in the Western European region in 2016.

The per capita consumption of Make-Up is higher in the UK compared to the global and regional levels.

The Nail Make-Up market is forecast to register the fastest growth during 2016-2021.

Hypermarkets & Supermarkets is the largest distribution channel, followed by Health & Beauty Stores.

Private label penetration is highest in the Lip Make-Up market.

Reasons to buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Access the key and most influential consumer trends driving Make-Up consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

1. Report Scope

2. Executive Summary

3. The UK in the Global and Regional Context

3.1. The UK’s share in the Global and Western European Make-Up sectors

3.2. The UK compared to other leading countries in Western Europe

4. Market Size Analysis - Make-Up Sector

4.1. Value and volume analysis - Make-Up sector in the UK

4.2. Per capita consumption - the UK compared to Western Europe and globally