We let the facts do the talking.

Social Media: A Boon or a Curse?

Part 1:

“By giving people the power to share, we’re making the world more transparent.” – Mark Zuckerberg

In February 2004, at a chilly Harvard dormitory, one man was changing the face of human interaction and social life without even being aware of it. Mark Zuckerberg co-founded Facebook with the intention of connecting people and giving them transparency. 15 years down the line, Facebook has been successfully transformed into a mega-successful business model. The game-changing success of Facebook has even led Zuckerberg to acquire its communication contemporaries such as WhatsApp and Instagram. In doing so, he created a huge tech/social media empire which has a constant finger on the ever-beating pulse of the industry.

While this development provides us with a new range of connectivity as well as various business and job opportunities for the next generation, there’s still one burning question: Did we just sacrifice our privacy in the name of transparency and innovation?

Adnan Wahidi is Account Executive at Cicero & Bernay Public Relations, an independent PR agency headquartered in Dubai offering new-age public relations consultancy to the UAE and across the MENA region. | www.cbpr.me