Raising scam awareness to The Older People's Network

Home Instead Senior Care is passionate about spreading scam awareness to the local community across Chester and Ellesmere Port.

Home Instead has recently held a talk to the Older People’s Network in Chester. The talk covers fraud and common scams, sharing tips and advice to help educate older people on how to protect themselves against becoming a victim of financial abuse.

Home Instead works closely with ‘Think Jessica’ to produce a ‘Senior Fraud Protection Kit’ containing information on the most common scams, tools to assess the risk of an elderly loved one, along with a useful checklist to help seniors take action to reduce the risk of falling victim to a scam.

Co Owner Chris Broadbent actively provides talks across Chester and Ellesmere Port and is passionate about raising awareness of scams. Chris said ‘“Unfortunately, it comes as no surprise that elderly people in the area are being targeted by scams. The ‘faceless’ criminals who use email, telephone and post to lure their victims into parting with their life savings, personal banking information and other assets, often prey in particular on the elderly who they see as easy targets for their crimes.

“It is our hope that we can branch out into the wider community and keep as many people as possible be better informed and better armed with the knowledge to correctly recognise and respond to scams and scammers.”

These types of scams defrauded individuals in the UK of an estimated £3.5 billion each year and have very serious consequences for the elderly who can suffer devastating emotional distress plus loss of confidence and trust, which can lead to a loss of independence. The good thing is that much of this can be avoided with better awareness and education.