All posts tagged: pat mcgrath

As 2017 draws to an end, The Beauty Gazette looks back at the makeup launches that made our hearts flutter and emptied our purses. Click on the links for the deets. In 2017, @Badgalriri (popstar Rihanna for the uninitiated) launched her makeup collection after toying with the idea for years after the limited edition pieces she created with M.A.C in 2013. The on-trend Millennial-pink, and for-every-skin-tone marketing strategy hit the jackpot, and blew every other new masstige makeup brand launch this year out of the water. A high protection tinted suncream that evens out the skin tone with a porcelain finish, and glow. Wear it on its own or as a foundation primer. Smooth, blendable texture; good pigment, beautiful shades that all match in one palette. Not surprising that this is always sold out. This luxurious cushion gives skin a lovely soft-matte glow. It has a unique liquid-to-powder texture for a satiny, lightweight finish. Because who doesn’t love Tom Ford’s decadently luxurious lipsticks? These are sheer, but still sexy, moisturising, dreamily smooth to apply, and …

The famed celebrity makeup artist – known for travelling with tons of Louis Vuitton luggage, and her exacting make-up standards – is busting all make-up launch traditions. She does her brand announcements exclusively on Instagram, responds actively to all her followers on the social media platform, and rolls out collection after collection without thought for consumers’ pockets or seasons. Then there’s her fantastic makeup formulas. All pigmented and smooth colours in textures that only an artist like her can dream up; and an entrepreneur like her can go through with getting the make-up factories to produce. The Mothership eyeshadow palettes come with 10 shades each in a myriad of matte, iridescent, metallic and glittery shades. In each of the three palettes, there are two black and nude shades that are repeated; but then again these are essentials that complement all the other bold hues. There is minimal loose powder falling around the face when the shadows are applied, as they have a dry but creamy quality to them. The formulas can also be applied wet …

“WARNING: UltraViolet Blue pigment can cause a temporary staining of the skin.” We have not come across any eyeshadows with a warning label, until the legendary makeup artist Pat McGrath‘s Dark Star 006 UltraViolet Blue. Then again, so many things about this set of eyeshadows are different. 1) The packaging: With the holographic bag and sequins as stuffing, it is a visual feast from the get-go. Perhaps this is eyeshadow the aliens would wear? 2) The pigment: The star of this set is obviously the UltraViolet Blue shadow. This is pure metallic sparkling blue pigment. Full-on colour in one swipe with finger or brush. Use with eye makeup primer to prevent staining of the skin, says the instructions. The others; Astral White, Mercury and Dark Matter pigments, do not disappoint. These sparkly metallic colours come through easily. We have never seen a darker black eyeshadow 👌🏻. Buildable and blendable. The lighter colours are beautiful as highlights or all over the lids. And all with minimal fallout, so it does not get messy during application. The …

The magical coveted makeup potions by the queen of editorial and backstage makeup Pat McGrath are now available on luxury e-tailer Net-a-Porter. In 2015, McGrath announced the launch of her first product, a pot of liquid gold pigment Gold 001 through Instagram where she has more than a million followers. She has since gone on to launch at least three other product ranges from seductive molten metallic eyeshadow to sparkly glittering lip kits in limited releases. These come with mixing spatulas and solutions that turn the makeup weather-proof; all with that exquisite high-fashion finish seen in McGrath’s work in the Vogue pages and on runways. In a recent FT article, she declared: “My goal is to create make-up that’s so addictive, once someone lays eyes on it they get so panicked it might sell out they run out of their house in just a trench coat to get their hands on it. “And for me, it’s about glitter, sparkle and something completely new”. And indeed, beauty junkies mesmerised by images of the makeup products on McGrath’s …