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CCFN is an active collaboration of community members, agencies, service providers and organizations working together to enhance the health and well-being in our neighborhoods by supporting and coordinating local food security initiatives and improving access to community health, social services and community-based programs. Join us. It's free, fun and makes a difference! Email the coordinator and receive our monthly e-newsletter.

Wednesday, August 4, 2010

TLCC Pocket Market Coupon Program

TLCC was one of five Neighbourhood Food Networks chosen to receive the Greenest Neighbourhood grant from the City of Vancouver as part of the City’s Greenest City 2020 initiative. TLCC received funding for the Pocket Market Coupon Program which will bring affordable, local and/or organic produce to our neighbourhood. The pocket market will be located near Vanness Ave and Nanaimo St at BC housing's Brant Villa, just east of the Cedar Cottage Garden.

A pocket market is like a small farmers’ market except that farmers don’t usually do the selling. Instead, produce is bought at wholesale prices, either directly from farmers or through a distributor, and sold in areas that don’t have convenient access to fresh fruits and vegetables. Brant Villa is situated in an area that Vancouver Coastal Health has identified as a food desert as there are no grocery stores within walking distance.

The TLCC Pocket Market is a great way for all neighbours to contribute to neighbourhood food security in TLCC.

There are two ways to shop at the TLCC Pocket Market:

With pre-paid Pocket Market Coupons (produce at cost for those on low income)

With cash (a better price than retail)

The Coupon portion of the Pocket Market Coupon Program helps those who are on low income. At the beginning of the month, Coupon Program participants pay $8.00 for 8 Pocket Market Coupons. They then redeem these coupons for produce at the pocket market near the end of the month. The $8.00 they pay is pooled to buy produce at wholesale prices and these savings are passed on to the participants. This means that they receive more produce than if they spent the same $8.00 at retail. Coupon sales will happen through agencies in the area. If you, or someone you know in the neighbourhood is on limited income, look at the coupon sale dates listed below.

To help fund the program for the long term, we will also have cash sales at the Pocket Market. Produce will be priced with a lower-than-retail markup and the profits will be put back into the program. The hope is that in time, the TLCC PMCP will be financially self sustaining.

There will be 10 pocket markets over 10 months at Brant Villa. Here are the dates for the first 5: