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Edmund Ewell

Social Media Compliance: Is Your Business Making These 4 Common Mistakes?

Written by: Guest Blogger - April Hatton

Social media is a low cost, go-to method for engaging current customers by reaching them directly on a more personal level. The approach has many benefits such as reduced overhead and quick audience feedback. However, with this new communication method comes the burden of social media compliance. As your company begins to use this open method of communication, it is essential to take additional protection measures. Applicable measures include putting policies in place to meet compliance standards set by federal and local governments as well as any entity that is part of your specific trade or industry.

Why Is Social Media Compliance & Archiving Important for Businesses?

Written by: Guest Blogger - April Hatton

Social media provides an easy way for a business or entity to reach out to a large audience at the same time. Whether it is a YouTube video regarding a new product or a quick tweet to raise brand awareness, everyone uses social media to interact at various levels including existing customers, potential prospects, and company employees. With so much chatter going on, it can be difficult to stay on top of this traffic.

5 Ways Email Archiving Protects Your Business Now and in the FutureWritten by: Guest Blogger - April Hatton

Whether you are a small business owner or a partner in an enterprise level company, an extensive amount of work is required to start a business and ensure it remains successful. Several measures are taken every day by companies throughout the world to ensure data remains safe and physical assets are protected. However, one item can be easily overlooked in the quest to fortify a business: the preservation of emails. Are important emails being deleted right now as you read this blog? Do you have a method in place for quickly retrieving messages or attachments?

Key to Success w/ O365? End user Training

Any time a new system, program, or innovative process is implemented at an organization, such as Office 365, representatives of that organization undergo a great deal of change in their day-to-day life. Considering most nеw or updated аrrаngеmеntѕ inсоrроrаtе еnhаnсеd buѕinеѕѕ fоrmѕ, nеw buttons, dеviсеѕ, and so оn, wоrkеrѕ рrеѕumаblу wоuldn't learn thе entire ѕуѕtеm аlоnе (аnd would likеlу be at various degress of adaptation), which imрliеѕ thе organization may not see the entirety of the efficincies guaranteed by the IT supplier in the immediate future. The solution to these instances is training. Trаgiсаllу, business administrators often hear "end-uѕеr trаining" whilе actualizing nеw innоvаtiоn оr рrоgrаmming, and think, "additiоnаl cost"—thus, they decide to refuse that step of the implementation process. In such an aggressive market, businesses must realize the value of end-user training and gain the high ground over their competitors.

Social Media Archiving for Your Organization

Social media is a platform unlike any other. Word of mouth spreads on social media like wildfire and businesses allocate great importance to such a platform because of this. Why they choose to do so is simply a matter of maintaining their public image. What can be a better way of communicating with the public than using the same channel as the public? Social media allows companies to engage in two-way communication with their consumers, whether it being direct or indirect. Direct interaction can occur through comments or messages from users to the entities themselves, while indirect communication can be measured by the time frame of their consumers’ visits, the frequency of visiting the entities’ pages and what not. Businesses tend to be highly interactive with their audiences on social platforms. Active communication does not only refer to answering queries, but also to frequent tweeting, updating and posting new information to engage said audiences.