Advertising Design Track - Students will develop visual messages with conceptual content and apply to advertising media such as ads, posters and marketing collateral. Typography and image as linked tools are key points of emphasis.

Communication Design Track – Explore and create visual content applied to print and web media. Type as both communication and art define the basis of the graphic designer’s means of expression.

Mission: The Graphic Design program provides the student with tools and process to successfully convey information to an individual or an audience of many. The graphic design curriculum provides the beginning designer with a foundation in principles, history, theory and professional practices of design. It seeks to prepare them for further study at a four-year institution. Guided by a faculty of professional designers and design educators, students explore various approaches and solutions to design problems while developing the process of articulating their own unique visions as designers and artists. Wilmington’s significant corporate presence affords students the opportunity to interact with the professional design community and when appropriate , to work on actual client-based projects in the classroom.