Commercial features Sarah Jessica Parker, who will invite lucky donors to her home for an Obama fundraiser.

By Ryan J. Downey

The MTV Movie Awards
traditionally feature many leaders from the world of pop culture. This year, the
leader of the United States has chosen the Movie Awards to debut his first
official re-election campaign commercial.

MTV News can report that President Obama's first 2012 campaign ad will air
during the show, which begins live Sunday, June 3, at 9 p.m. ET.

President Obama's campaign spot won't be totally incongruous with the glam
and glitz of the awards show. The ad features "Sex and the City" star Sarah
Jessica Parker, who will invite supporters to her home for an Obama fundraiser
co-hosted by First Lady Michelle Obama and Vogue editor-in-chief Anna
Wintour. Campaign donors will have a chance to win a pair of tickets, which will
be raffled off by Obama re-election campaign organizers.

On Friday, the Obama camp released a video where Wintour voiced her support for the President, who
is running for a second term.

The commercial comes at a pivotal moment in Obama's bid for re-election. In
May, the president made headlines when he announced his support for
same-sex marriage, making him the highest ranking elected official to do so
in American history. While several >link type="content"
id="1685099">celebrities voiced their support, others thought it was a
calculated attempt to gain voters. Obama's biggest challenge will come from
presumptive Republican nominee Mitt Romney, who has contrasted his worldview
with that of the Obama administration, most pointedly when it comes to economic
policy. He has pledged to repeal Obama's healthcare reform bill and would like
to lawfully define marriage as between a man and a woman, among other platform
distinctions.