While HP's roots date back to 1939, HP Inc. was created in October 2015, following the split of HP into two independent companies: Hewlett Packard Enterprise Company and HP Inc. [...]

- What are the player's strategies?

As of the end of 2016, HP had a 19.4% volume share of the PC market (267.9m units and $333bn or ~€300bn in value) and has continued to strengthen its market share “growing much faster than the big four” in recent years. This was due to a product streamlining and “hyper-segmentation” initiative rolled out a few years ago designed to reposition its PC business in the high-end tier of the market. […]

- What are the player's strengths and weaknesses?

Growing PC market share over the past three years with double-digit growth in both consumer and commercial lines in the last fiscal year (2017)