Greg Cargopoulos

Recent Posts

Times are very different then they were even ten years ago. You can talk with anyone around the world through social media. Customers don't need sales people to inform them about products and services. They will look it up and determine if they need your products or not. Inbound marketing is the new way to gain more customers and increase market share.

The morning you wake up and realize your digital marketing goals are beyond the reach of in-house efforts is the morning you acknowledge your shortcomings and decide to do something about it. Makes no difference whether you alone are the marketing department, or whether you have a team, once the decision to outsource is made the question that follows is the same: what do you look for when you need a marketing partner?

Have you ever thought about creating more video presentations on YouTube and then posting to other social media sites such as Facebook, Twitter, Instagram, LinkedIn, or any other services? This helps to create a maximum result for you and your business. Video popularity is growing because of the convenience, and efficiency of watching the information available. In fact, Social Media Today states, "Video posts have 135% greater organic reach than photo posts."

One of the biggest buzzwords in the digital marketing industry today has to do with marketing automation. With marketing automation software being all the rage, the need for coming up with creative solutions to campaigns that require such a service. Here's our list of effective, and creative, ideas for marketing automation.

Marketing continues to change dramatically with changes in technology and the use of different platforms. The rapidly developing web means that marketers always have to stay up on the latest information and techniques to do their job effectively. There are 4 main tech issues that are especially important to consider.

Social Media Marketing is the bane and bliss of modern business strategy. It takes time, creativity, and dedication to build a successful social media following. What works for some may not work for others, but there are five overarching points that apply across the board.

If you are not implementing videos in your marketing campaigns, you are really missing out. Stats show that videos are becoming increasingly popular. Here are some stats that will give you some idea of the importance of the use of video in marketing and why you need a video production company in Dubai.

Advertising options have changed dramatically over the last few years or so with the advent of the digital marketplace. Social media has changed the way consumers and companies interact with one other, and according to a 2015 study by BIA/Kelsey, a media advisory firm, video has now become the fastest growing medium.

In this day and age, we are equipped with smartphones, tablets, and all kinds of other internet ready devices. If you’re not optimizing your website for all of the different screen sizes, you’re putting your business's website at a severe disadvantage. In this article, we will show you why you should be using a responsive web design on any website you own.