A personal Nest thermostat for every Virgin America flier?

Virgin America will announce on April First that it is flying into new territory with a fancy, personalized, super high-tech Nest smart thermostat installed on every seat on the airline.

That’s so passengers can fly 3,000 miles in the relaxing warmth of a “Cancun Afternoon,” the frozen comfort of a “Chicago Polar Vortex,” the sticky, sweaty steambath of a New York City subway or the boring ambiance of a “Standard Day in Los Angeles.”

The features is the product of a joint Nest-Virgin America project to develop Total Temperature Control technology, or TTC for short. Or maybe that should be TTCT?