Infographics are super popular because most people prefer to experience things on the Internet in a visual format. So if you want to make a point with blogs, white papers or other content, converting the text into an infographic is a great idea.

The truth is that search engine optimization — especially for Google — has become really difficult. For companies to succeed in getting found online it requires strength in two areas: authority and relevance.

Have you ever heard a piece of advice and thought “Well sure, it makes sense, but I just don’t have the time, energy, or knowledge to apply it"? It can’t make that much of a difference, right?”
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A lot of marketers can’t relinquish the old ways of thinking about marketing. They want to simply create a lot of content, distribute it on as many channels as possible and revel in the great results, but it just doesn’t work that way anymore. The old rules no longer apply to the new ways of conten
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