EXPERTS IN CREATING VALUE FOR YOUR BUSINESS

Welcome to our site, WE ARE MORPHIC, experts in creating better and new business opportunities for your business.

We have +30 years of experience investigating consumers, identifying business opportunities and finding ingredients for your next business solutions.

Our purpose is to realize our clients full business potential by capturing and identifying market opportunities for core business & innovation. We quite simply improve your business through a combination of facilitation, ethnographics, innovation and strategy tools.

We always provide our client’s with clear and actionable recommendations that are ready to put into operation. We take pride in identifying aha moments and to deliver the best ingredients for creating a better business for our client’s.

We make a true difference to your business by giving you powerful ingredients that will help you create better solutions for your customers.

When you do business with us you are left with a clear operational output.

+ 30 years of management consulting

+ 1.000 AHA MOMENTS for our clients

+ 100 ethnographic studies

+ 250 workshops

+723 UNIQUE ingredients for better business solutions for clients

Our work is embedded in business, social science and philosophy, and is delivered in an actionable framework that is easy to implement

Key Business Topics We Help You With:

WE WILL DO A CLEAR AND POSITIVE DIFFERENCE TO YOUR BUSINESS. A FEW EXAMPLES:

How you can develop convincing value propositions that will stand out and increase attention and grow your business

How you can create defining moments of truth in your customers’ journeys that will differentiate yourself from competitors

How you can turn your customers’ jobs to be done (needs) into real business opportunities

How you can engage customers, partners and experts in co-creation workshops that will lead to better solutions

How to take advantage of current and emerging trends that impact your business

How you can stay ahead of the future and develop concepts in perfect timing

How you can take innovation opportunities to a commercial level in line with true customer needs

How you can develop a strong innovation culture in your company that will make innovation easier for all

How you can challenge your mental models and take much more advantage of new business potential

"It has been incredibly good to work with Morphic. Not only did they give us timely and deep insights into our business role for consumers. They also gave us a convincing and unique strategic tool that was directly applicable in the further work of developing the communication universe. Claus and Leif are very dedicated to the assignment and provide well-founded and new perspectives on the issues we work with. I can only recommend working with them."