That NBC: so green and so healthy

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For those of you annoyed by NBC Universal’s “Green Week” — that stretch when the company’s peacock logo turns an irritating shade of green and its programs carry some sort of tortured green storyline — then you may want to stop reading right here. But for those of you who love the idea, here’s some news: NBC Universal is coming back with another Green Week in November and this time it will be running a TV special called “Harmony” featuring The Prince of Wales.

It’s also decided that not only do we viewers need to take better care of our planet, we need to take a little better care of ourselves. So it has also decided to launch “Healthy Week.” Here’s how NBC Universal described the effort, which kicks off on June 21:

Similar to NBCU’s successful “Green Weeks,” numerous online and on-air NBCU brands will go “healthy” for the week, focusing on the topics of nutritional literacy and fitness, joining a major national cultural conversation on this topic around personal health, healthcare, diet, fitness, and childcare.

NBC Universal announced the initiatives during a luncheon at 30 Rock that included a panel discussion featuring four top marketing executives: Peggy Green of Zenith, Seth Greenberg of Turbo Tax, Nancy Smith of American Express and Chris Vollmer of Booze & Co.