Why should you care where you website visitors live? What countries and cities they are visiting your website from?

Zippe.biz helps you generate quality leads for your business through your website.

Why should you care where your website visitors live?

If you provide a local service (home improvement, dog walking, hair styling, etc) you want to focus your inbound marketing efforts on the areas where you provide service. If you’re going “off track” you need to know. If for some reason you discover you getting a lot of visitors from some other city (Dallas, TX for example) maybe where you’re ready to expand, that is where you need to expand to.

If you provide a local service that can be provided remotely (tutoring for example) and you discover a specific geographic location is very interested in your website, maybe you define a “remote” offering and promote it via Inbound Marketing to that geography.