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Digital marketing is a marketing channel which is being explored and expanded every day. Millions of people use the web every day, and the efforts to reach the population of countries around the world through digital marketing channels in the form of ads, organic search results, and social media campaigns is intensifying.

The digital marketing expansion has not been lost on Calltracks Limited, who has pioneered the call tracking industry since 2004, and has developed business software solutions which are designed to help businesses maximise their potential to generate as much profit as they possibly can.

Stuart Buckley, CEO and founder of Calltracks Limited, explained: “Digital marketers have realised the phone is for many the number one business tool of choice. Nearly half of web based business is now closed using the humble telephone, and ads and organic search results are 10% more likely to receive a click if they show a phone number.

“Let’s not forget, it is easy to explain complex issues over the phone than it is to type it out in an email or online chat window.”

In addition to a comprehensive call tracking software solution, Calltracks Limited has also developed a product range designed to improve a business, enabling it to reach its potential. “Call recording always has a place at the staff training table, and can help staff trainers improve and refine the skills of their staff through demonstrating the correct sales techniques. When this is combined with our prospecting and lead tracking systems, call analysis systems, in house and agency digital marketers have advanced solutions which help them make the most what they have.”

Calltracks Limited has been adopted world wide across a range of industries including the travel industry, marketing and SEO agencies, and the motor industry.

“As good as our business solutions are they are only as good as our customer support, which according to a leading SEO agency is outstanding.”

About Calltracks Limited

Since 2004 Calltracks Limited (calltracks.com) have pioneered call tracking business solutions designed to maximise profits for a business through digital and traditional marketing channels, providing a comprehensive call analysis and call tracking software solutions, sales lead tracking, call recording, and prospecting. Calltracks Limited products are used around the world.

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