Nokia, Microsoft Look to Lower Price of Nokia Windows Phones

For fans of Nokia‘s Lumia, the future appeared unclear for the Windows Phone line of smartphones aside from a brief mention in Nokia’s strategy shakeup, which hinted at a broader range of Lumia phones.

However, according to a report by Engadget, Nokia has said it was “swinging towards devices cheaper than the Lumia 610,” though the company didn’t specifically say how much cheaper.

Earlier plans to get prices lower were beyond what Nokia could offer, but Microsoft had given “specific support” to get to the lower prices using “important catalyst dates” in Microsoft’s Windows Phone timetable.

Obviously, lower cost smartphones are essential in growing market share and are especially viable in competing directly with similar low-cost offerings from Android. Nokia believes it can compete solely on cost with OEMs who use Android.

Yeah, the problem is, with lower cost often comes lower quality. Still, Nokia has always maintained high quality even at lower prices so if I was going to trust any company to be able to pull that off, it would be them.