Posts made in January, 2017

For weeks my students and I gathered, asking “Where are the customers? Why aren’t they responding to our advertising?” Some students got frustrated that customers weren’t breaking down the door to give us money. Turns out, this struggle was just what we needed. The Push The more frustrated we got, the more determined we were to succeed. It made us work harder, pitching to relatives, making phone calls and sending emails to anyone who would listen. On the last day before Christmas break, we got a TV news story on our local station and a free radio spot in January....