Video Production Services

Video Drives Revenue & Production Cannot Be a Barrier to Your Success

By 2022, 80% of content consumed worldwide will be video. Our dedicated video production team has worked with hundreds of companies around the world to produce high-quality, sales-generating videos, and we’re ready to help you.

“Do We Really Need Video Production Support?”

If you’re asking why you need this service then we need to be radically candid with you; you aren’t asking the right question. The question you should be asking is, “How much it will negatively cost our organization not to invest in video?” We say this because, time and again, video has proven to be one of the most powerful growth drivers for businesses.

49%

Marketers using video grow revenue 49% faster than those who don’t.

88%

Website visitors spend 88% more time on-page when a video is present.

#1

Video is the #1 way for businesses to quickly build trust with their buyers.

We Have your Video Production covered

Types of Videos We Produce

We have the capabilities, resources, equipment, and — most importantly — the experience to handle virtually every facet of video production. From strategy and creative direction, to on-location direction and editing services, we can do it all. We’ve produced revenue-generating sales and marketing videos for companies across a wide range of B2B and B2C industries. While what follows is by no means a complete list, here are some of the types of videos we can help you create.

Product & Service Overviews

Event Promotion & Recaps

Employee Biographies

Careers & Company Culture

Buyer Education

Customer Journey & Testimonials

Aerial Footage

Company "Claims We Make"

Pricing & Cost Overviews

Employee & Client Onboarding

How the Video Production Process Works at IMPACT

Pre-Production & Production

Prior to your video shoot, we will consult with you on the strategy of your video(s), including creative direction, scripting, logistics, scheduling, budgeting, equipment, locations, casting, and more. During production, we will be on-site to produce and direct the shoot, and we will work closely with you to capture the needed footage to make your video a success.

Pre-Production and production service offerings:

Creative & Strategy

Script & Copy Consulting

Project Management

Scheduling

Budgeting

Crew & Staffing

Equipment Rental if applicable

Permits and release forms

Shot Lists

Creative Direction

Producing and Directing

Production Design, Art Direction

Special Effects

On Set VFX Supervision

Audio

Teleprompter

Cinematography

Lighting and Grip

Video Editing & Post-Production

Following your shoot, we will edit the captured video to create final cuts (based on your feedback) that are ready for your immediate use. All final videos can be delivered to you in whatever dimensions or file types you may require. Additionally, we have cloud storage and external hard drive delivery options available for your final video files.

Post Production services include:

Offline Editing

Online Editing

Audio Mixing

Audio Mastering

Royalty-Free Music

Custom Music Composing

Sound Effects and Foley

Voice Over Mixing & Mastering

Color Correction & Grading

2-D & 3-D Motion Graphics

2-D & 3-D Animations

3-D Modeling & Rendering

Visual Effects

Compositing

Titles and Credits

GIFs & Cinemagraphs

Please note that IMPACT does not provide video production services during this workshop, and we do not bring any video equipment. Following your workshop, you will have two 30-minute follow-up consultation calls within 30 days of the workshop.

Videos We’ve Produced for Clients

About Toast's Careers and Culture

MAICON Event Coverage

QDS Trainers

Alex Winter

Creative Director

Zach Basner

Director of Inbound Training and Video Strategy

Megan Lang

Video Editor

Will Schultz

Video Trainer

How Much Does Video Editing & Production with IMPACT Cost?

Given the highly-customized nature of video production services, the cost of your project can vary greatly based on several factors, including (but not limited to) the number of videos you need produced, the complexity of your shoot, travel requirements, staffing needs, technical specifications for post-production, and more.

With that said, we've put together four packages that meet the most common needs we've found. Each package includes video coaching, on-site production with an IMPACT Certified Production Partner, editing, and motion graphics.

3 Video Package: $11,000

6 Video Package: $16,000

9 Video Package: $24,500

12 Video Package: $30,000

IMPACT trainer travel: By default, a video trainer will not be present during your production day. However, if you’d one to be on-site, a flat rate of $5,000 per day (which includes standard domestic travel) can be added to your package.

Delivery and access to your project: Videos are available for review via an online video review tool. At the conclusion of your project, final deliverables are available for download via cloud storage. Ownership and Rights to all raw footage are transferred to you.

If you would like your raw footage to be delivered, and raw footage exceeds 100gbs, a separate fee for an external hard drive will be added to your project.

You Asked, We Answered

What Is the Formula for Creating Great Marketing & Sales Videos Every Time?

Do you feel like every time you start a new video project you're basically starting from scratch? Or if you're reviewing content that somebody else has made for you, do you find it hard to clarify why it's not good or what could be fixed to make it better? If so, don't worry -- you're not alone. In this article, you’ll learn the super simple formula that, if used properly, is going to radically improve the quality of your videos and also cut your production time in half.

How Do We Hire the Best Videographer Candidate for Our Company?

At IMPACT, we assist many of our clients in their search for a videographer. With the addition of hiring a content manager, these two positions should create powerful video content that drives results. But, in an interview situation, what should you ask, what should the candidate demonstrate, and how will you know you’ve found the right videographer for your company?

Should We Choose Vidyard or Wistia for Our Video Hosting Solution?

Online video has emerged as a must-have tool for today’s growing business. The medium offers a better way to tell your story, educate buyers, and build a more personal and trusted connection with clients. However, not all video platforms are created equally, and we often hear growing companies ask about the differences between Vidyard and Wistia for their video hosting needs. Well, ask and you shall receive!

What Are the Sales & Marketing Videos We Need to Be Creating Right Now?

These days you can’t swing a cat without hitting a blog post telling you to incorporate video into your sales and marketing strategy. Video is clearly important, but now what? How do you convince the powers inside your organization that investing in video is worthwhile? More importantly, what kinds of videos should you be creating and how are they going to impact your bottom line? We’re so glad you asked. Here are seven videos that will take your sales and marketing efforts to the next level.