An N-95 mask is seen in Toronto on Friday, March 27, 2020. One of the world’s largest U.S.-based makers of consumer products says it has been told by the White House to stop exporting medical-grade face masks to the Canadian market.THE CANADIAN PRESS/Nathan Denette

Prime Minister Justin Trudeau says Canada is in close contact with U.S. officials after one of the world’s largest makers of consumer products said it has been told by the White House to stop exporting medical-grade face masks to the Canadian market.

“Trade goes in both directions, it would be a mistake to create blockages or reduce the amount of back and forth trade of essential goods and services, including medical goods across our border,” Trudeau said in french during a news conference on Friday (April 3).

He also added that he’s “confident that the close and deep relationship between Canada and the U.S. will hold strong and we will not have to see interruptions in supply chain in either directions.”

Minnesota-based 3M said in a statement that the Trump administration has asked that it stop sending N95 respirators to export markets in Canada and Latin America.

But the company, which calls itself a critical supplier of the masks to both markets, says there would be “significant humanitarian implications” to doing so.

“In addition, ceasing all export of respirators produced in the United States would likely cause other countries to retaliate and do the same, as some have already done,” 3M said in a statement Friday.

“If that were to occur, the net number of respirators being made available to the United States would actually decrease. That is the opposite of what we and the administration, on behalf of the American people, both seek.”

The company was singled out for criticism Thursday by President Donald Trump, who has invoked the U.S.’s Defense Production Act to compel 3M to prioritize orders from the Federal Emergency Management Agency for masks to help meet soaring American demand.

“We hit 3M hard today after seeing what they were doing with their Masks,” Trump tweeted. “‘P Act’ all the way. Big surprise to many in government as to what they were doing — will have a big price to pay!”

Demand for so-called personal protective equipment — gloves, gowns, face shields and the all-important N95 masks — has been soaring around the world as overtaxed doctors, nurses and hospitals struggle to manage the spike in COVID-19 cases while protecting themselves from infection.

And now that the Centers for Disease Control and others in the health community have started recommending everyone wear some sort of face covering while out in public, the scarcity of medical-grade masks is sure to get even worse.

“Over the last several days, we had some issues making sure that all of the production that 3M does around the world, enough of it is coming back here to the right places,” White House trade adviser Peter Navarro said Thursday.

“So what’s going to happen, the signing of that order in ‘Trump time,’ is we’re going to resolve that issue with 3M probably by tomorrow close of business because we can’t afford to lose days or hours, even minutes in this crisis.”

3M says it has already “gone above and beyond” to maximize production of the masks for the U.S. market, and was doing so long before the Defense Production Act was invoked.

“We appreciate the authorities in the DPA that provide a framework for us to expand even further the work we are doing in response to the global pandemic crisis,” the company said.

“We will continue to maximize the amount of respirators we can produce on behalf of U.S. health care workers, as we have every single day since this crisis began.”

WATCH: B.C.’s health minister disappointed that the U.S. is blocking export of N-95 masks