Manchester United to recruit social media guru to attract followers on Facebook and Twitter

Sir Alex Ferguson has called it ‘a waste of time’ – but United appear to be embracing social media. The Reds are looking for a digital guru to join their online team to provide content for their estimated 659m followers worldwide.

Sir Alex Ferguson has called it ‘a waste of time’ – but United appear to be embracing social media. The Reds are looking for a digital guru to join their online team to provide content for their estimated 659m followers worldwide.

The M.E.N. understands the role will be focused on the club’s Facebook account, which has 28.4m members. The successful candidate will join ‘a growing editorial team’ to ‘create engaging content for a number of UK and international social media channels’.

It is all a far cry from manager Fergie’s outburst last year when he revealed that he was considering banning his players from using Twitter.

Despite that warning, first teamers including Wayne Rooney and Rio Ferdinand continue to use the network, attracting millions of followers.

The advert proudly states that United are ‘unlike any other football club in the world’ and adds ‘we are a truly global brand’.

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