Emmanuel-Jones's The Black Farmer sausages and sauces brand has bagged
him the 'Entrepreneur of the Year' award at the Black Enterprise Awards
2005.

Our man claims coverage in every national paper in the past 18 months,
and tells us his media profile is set to soar further - in a Jamie
Oliver-style Channel 4 fly-on-the-wall documentary, Trainee Black
Farmers.

So is Emmanuel-Jones something of a media tart? 'That's not the right
word,' he retorts. 'We're a discovery brand. You have to get as many
people interested as possible. In the early days, the best way is
editorial.' Emmanuel-Jones spends four days a week on his north Devon
farm, but admits he is more involved in brand promotion, and employs a
manager to take care of the cows, pigs and sheep. When he's not in town,
CommsPlus co-owner Michaela Pain runs the agency.

But is he really the UK's only black farmer? 'No one has come forward
and said: "I'm the other one",' he says.