15 ways to improve your email marketing

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Are your email campaigns suffering from anemic results, like low open and click rates, poor conversion and high unsubscribes? During this 9-week online program, Mark Morin – The Practical Marketer – will share his insights into how you can quickly improve your campaign impact and ROI.

15 ways to improve your email marketing

With over 144 billions emails delivered worldwide, each and every day, getting your customer’s attention is harder than every. Yet email, for all its quirks and challenges, remains the workhorse media of modern marketing with the highest ROI of any channel.

From deliverability to content to marketing automation, this full-day workshop focuses on practical ways to increase your deliverability, get your message opened, read and clicked, and increase your sales and customer loyalty.

Using real-life examples, action-focused content and hands-on exercises, Mark will guide your team step by step through the process of creating the ideal email message. This highly interactive workshop will have a profound impact on your campaign engagement, your conversion and your sales.

Attendees will learn the key areas where even small improvements will lead to big gains in engagement and conversion. At the end of this workshop, participants will be able to assess current email practices, identify areas of improvement and create an action plan to achieve improved results.