Scan the QR Code!
The square dots arranged in the square grid on the tracemylobster.com tag is called a QR Code. Each tracemylobster.com tag has a QR Code embedded. Once you download a QR Code Reader from either Google Apps Marketplace, or iTunes App Store you will be able to scan any tracemylobster.com tag, enter the unique tag code number in the “Just enter your code here” search box and you will instantly be able to find your lobsterman, the location from where your lobster was caught and the date of your catch.