Everyone is not your customer. Would you agree? I hope so. There are people we are best able to serve…and then there’s everybody else. A LOT of everybody else. So we have to take aim. We need to pro-actively define our target market, our target customers. Hopefully, you’ve come to a clear definition of your […]

Subscribe

Sign up for the Clarity Blend newsletter and get a FREE download of Steve's e-book, Make Yourself Clear: 6 Steps to De-Fogging Your Direction and Your Message!