Aptly named, Frisson means the thrill of excitement and anticipation

ST HELENA, Calif., April 4, 2013 /PRNewswire-iReach/ -- After a lifetime of appreciating fine wines and the travels and fellowship that accompanied, it became time for Terry Davis to fulfill his dream of making highly drinkable wines. "Dreaming about making wine is exciting. Bringing it to reality can be a bit scary. But when my dream became reality with the release of these wines, it was downright thrilling," says Davis, founder of Frisson Wines.

Davis first began by sourcing the highest quality grapes from some of Napa and Sonoma's finest vineyards. He seeks to produce luxurious wines at affordable prices. The inaugural bottlings of 2009 Diamond Mountain District Cabernet Sauvignon and 2011 Russian River Sauvignon Blanc are the first out of the gate with elegant expressions of their appellations and varieties. And equally important, they are affordable for the discerning wine drinker.

Frisson's 2009 Diamond Mountain Cabernet Sauvignon has a suggested retail price of $60 a bottle with just over 125 cases produced. The vineyard, from the storied hillside district is a small, eight-acre estate with a soil composition that includes white volcanic ash which is rare in Napa Valley. This imparts a lovely, unique flavor character in the finished wine.

The 2011 Russian River Valley Sauvignon Blanc has a suggested retail price of $26 with 240 cases produced. The wine was fermented and aged in stainless steel with no oak to mask the refreshing flavors.

Early on, Davis and his wife Pam knew their dream began in the legendary Napa Valley and today are based in Yountville, recognizing that Napa Valley as the hub of the American wine industry. They met their future partner in winemaking at a dinner party—it was fate all laid out!

Davis brought renowned Winemaker Wayne Donaldson into the project on the ground floor, bringing 26 years of international winemaking experience to the table. "I enjoy working with owners like Terry who are as passionate about creating great wine as I am. The challenge and satisfaction for me is making wine in a style that suits his high expectations," says Wayne. Together their goal is simple: make wine that is exciting to drink! Frisson has already expanded its fruit sources working with the well-regarded Dutton Ranch making a Wente Clone Chardonnay and Beckstoffer's Georges III Vineyard for a bottling of Cabernet Sauvignon, both from the 2012 vintage.

Davis said, "We've been 'test marketing' the wine with our friends and family and now have that same quiver of anticipation as we offer our wines to the world."