Radian6, a social media monitoring firm founded in New Brunswick, is cutting jobs as a result of changes being made by its San Francisco-based parent company

FREDERICTON — Radian6, a social media monitoring firm founded in New Brunswick, is cutting jobs as a result of changes being made by its San Francisco-based parent company.

Salesforce.com issued a statement Wednesday saying it is integrating Radian6 and Buddy Media, and as a result it is “rebalancing” its resources.

“Fewer than 100 people were impacted globally,” the statement said.

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However company officials refused further comment and declined to say how the positions will be affected or where those employees are located.

But Louis-Philippe Gauthier, a vice-president with Invest New Brunswick, said Salesforce.com officials have assured him that while they are cutting positions now, they still plan to grow in the province.

“They have assured us that they are still growing as a company, but they are adjusting certain departments,” Gauthier said.

“Invest New Brunswick is still confident in Salesforce and Radian6 and their presence in New Brunswick.”

Gauthier would not divulge the number of jobs being affected in New Brunswick, leaving that to the company to confirm.

Radian6 was purchased by Salesforce.com last year for $326-million.

In June, the New Brunswick government announced a $3.8-million payroll rebate to help Radian6 create 300 new full-time jobs in Fredericton and Saint John over the next five years.

“At this point in the agreement, we have yet to disperse funds to the company,” Gauthier said.

He said payroll rebates offer little risk for the province because companies have to prove that jobs have been created before any rebates are awarded.

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