Dark Ages Social Media

Connecting Online: Creating a Successful Image on the Internet
Sherwin and Avila
1997

Submitter: This is the 1997 edition and it is in a college library in [Canada].

Holly: For the love of All Things Holy, people, I am begging you to weed your computer books. Clearly, a successful online image in 2017 has literally nothing to do with anything pictured on the cover of this book. That telephone has a rotary dial!

Boy, wasn’t that fun. I remember having a fax machine at work — yes, all mine. It was called a telecopier and it was used to transmit ad proofs from the agency to me, as advertising manager for a retail outfit. This was in about 1978. To communicate, both parties needed to have the same brand of machine. You put your telephone handset in those rubber cups and watched as the technology miracle happened: a very grainy image, printed line by line, would appear and take 12 minutes to complete one page. Still, it was faster than the courier service it displaced.