Richard St. John reminds us that success is not a one-way street, but a constant journey. He uses the story of his business’ rise and fall to illustrate a valuable lesson — when we stop trying, we fail.

TED (Technology Entertainment Design) is an annual conference […] It defines its mission as “ideas worth spreading”, and selected talks given at TED are available free on its website. Its lectures cover a broad set of topics: science, arts, design, politics, culture, business, global issues, technology, and entertainment.