It sent out an image of a photographer from New York to graphic designers in 19 different countries. Their brief: to make him look like the ideal attractive man by their county’s standards.

The man in question had short, dark hair and a thin beard. I’m sure he won’t mind me saying he was slightly overweight, and he was wearing only his boxers.

Australia gave him an all-over tan, a smaller face and shed a few pounds off his stomach. Bangladesh took even more weight off him — but added more hair on his head to compensate.

China went a step further and added in some hipbones, chocolate brown hair and beard, with a golden tan to finish. Colombia was a bit more generous — but still trimmed him down and gave him a tan.

The people of Portugal apparently like their men to look like they’ve been run over by a steamroller, and Russia — well, as to be expected, Russia stands alone. They gave the guy long, wavy locks, rock-hard pecks and bulging arms, coupled with slimmer legs.

South Africans like their men with a golden tan and modest, yet definitely present, muscles. If you still haven’t got rid of that Christmas weight, however, your best holiday destination might be Spain, who were relatively generous with their Photoshopping.

The same can’t be said for the UK, who slimmed him down to a point where he looked like he was recovering from a serious bout of the flu. But if you can add muscles and Ken-doll quiff to that, you’ll be well received in the United States. Here are the images...

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

NYPhotoNY / Via onlinedoctor.superdrug.com

A spokesperson said: “The quest for a perfect body transcends gender. Fuelled in part by the media and popular culture, men around the world may feel even more body image-related pressure than women do — pressure to be stronger or slimmer or more muscular.”

Let’s just be thankful no one touched his bulge.

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