Monday, September 27, 2010

Mobile Ad Market Share

There have been some interesting statistics floating around lately, such as how Apple makes such a large percentage of smartphone profits with a much smaller market percentage of sales (with the popular iPhone). Another one I came across recently is the market share of mobile ads.

Google and Apple are tied in first place with 21% each!!!

What surprised me was how Google and Apple each have more than Yahoo and Microsoft combined. Also, Nokia (with it's larege mobile phone sales volume, had a relatively small market share of mobile ads.

Regardless of how fancy a mobile device or smartphone can look, and how great the advertising for them is, nothing speaks a great truth than numbers.