When Ryan Dungey made the move to join the KTM/Red Bull team, he needed a new website to represent himself & his new team. Impulse Studios worked with IMG Worldwide & Red Bull North America to make it happen.

A New Direction

We used this re-design opportunity to take advantage of some great photography, & designed a website with high visual impact to get fans the information they need.

Social Sharing

It was important to make sharing content easier & more effective. The marketing strategy for the site relies on organic content sharing; we ensured that sharing was easy & that shared snippets had the highest impact possible.