Eventbrite, and certain approved third parties, use functional, analytical and tracking cookies (or similar technologies) to understand your event preferences and provide you with a customised experience. By closing this banner or by continuing to use Eventbrite, you agree. For more information please review our cookie policy.

Invalid quantity. Please enter a quantity of 1 or more.

The quantity you chose exceeds the quantity available.

Please enter your name.

Please enter an email address.

Please enter a valid email address.

Please enter your message or comments.

Please enter the code as shown on the image.

Please select the date you would like to attend.

Please enter an email address.

Please enter a valid email address in the To: field.

Please enter a subject for your message.

Please enter a message.

You can only send this invitations to 10 email addresses at a time.

$$$$ is not a properly formatted colour. Please use the format #RRGGBB for all colours.

Please limit your message to $$$$ characters. There are currently ££££.

$$$$ is not a valid email address.

Please enter a promotional code.

N/A

Sold Out

Unavailable

Please enter a password with at least 8 characters.

You have exceeded the time limit and your reservation has been released.

The purpose of this time limit is to ensure that registration is available to as many people as possible. We apologise for the inconvenience.

This option is not available anymore. Please choose a different option.

Managing Director, Hyperworld Control and Social Media Consultant, Dynamo PR

Alex will be speaking on: "The Value of Social Phobia in Digital Marketing"

His SSS theory for social media production was the seed of some of the world's first online social engines including deployments for the Department of Trade & Industry and The Arts Council of England.

With 17 years of experience across all forms of digital marketing, Alex has worked with a broad spectrum of clients, in sectors including consumer, lifestyle, entertainment, sports, pharma and charity.

Working both for his own agency and award winning London partner company Dynamo, Alex provides training and active moderation skills to a large number of high profile Facebook and Twitter accounts whilst concurrently managing over £1m in PPC support campaigns.

A big fan of on/offline community integration, Alex has also hosted more than 150 social events in London and New York for the communities he builds.

Ian will share from current research into the Engagement Paradox — when higher engagement drives lower conversion.

Synthesising cutting edge research from choice psychology, Ian explains what online retailers and marketers miss about what drives our decisions in today’s environment of abundant choice — and how it robs us of satisfaction.

Ian is the Head of Cognitive Modelling for Samos Analytics, a start-up funded by DARPA, the TSB, and private investors to make choosing online easy and satisfying - by helping people realise what is most important.

Ian has a passion for the cognitive science of choice as a current collaborator with leading UX researchers at UCL and former instructor of Advanced Behavioural Decision Making at the London School of Economics. Ian holds degrees in Decision Science from the LSE and in Cognitive Science from Yale University.

Karen will be presenting, "Why do we share food images via social networks?"

Why do we share food images via social networks?

Karen will be speaking about #FoodPsych, why people share pictures of food online.

I am very much interested in the relationship between food and social conversation and how it impacts behaviour and am currently writing my book "#FoodPorn". The book starts with with fine dining and finishes on food poverty and looks at areas such as:

Does a food trend drive social conversation or does social drive the food trend?

Can you tell someone has an eating disorder by their Instagram feed?

Will social make or food choices healthier?

I want to see how the food sharing habit can improve the mental and physical health of our nation and get food to those here in the UK who are living below the poverty line.

Twitter says I am a "Slightly geeky blonde who may make you wear #blondewigs. Bangs on about social media & food, hospitality, foodservice & health. Writing book called #FoodPorn"

You could say I was one of the youngest people to work in hospitality as both my parents were hoteliers and I was learning the trade from the age of two. These days I am definitely better at digital and social marketing than I am at producing restaurant worthy dishes in the kitchen. Thankfully with a number of hotel, foodservice, food brand and chef clients I am required to eat out more than I eat in :-)