It grossly misrepresents a hobby that at times produces a better product than what is commercially available, but I still think it's funny. The issue that I see is that it will give homebrewing a bad reputation to those that are unfamiliar with it. I'm sure I will get some ribbing from my non-homebrewing friends, although they will still drink my beer.

I think it's pretty funny when taken as it was intended- comedy. A vast majority of the comments on youtube were from people who are either too easily offended, or just don't get the joke. I am sure that we all know a fellow brewer that likes to experiment with various odd things to add to their brews, and it ends up like bratwurst ale.It didn't specifically say anything bad about homebrewers, it was just a charicature of a wacky dude.

Who knows? This just might pique the interest of some people enough to investigate and start brewing.

The commenters claiming to be "offended" need to lighten up. It's no different than those old Budweiser "It's not heavy like an import" or "darker heavier beers could hide flaws!" ads. We're the minority and they're welcome to market their product to the majority. Why wouldn't they?

I'd venture to guess that any Buffalo Wild Wings marketing exec would love to come over to one of our houses and be served award-winning beer and some of the ridiculous food featured on the Dinner/BBQ threads.

It doesn't offend me any more than 99% of all advertising does. I don't think it's particularly funny and I wonder just how stupid they think the people watching the ad are. Of course, I made commercials for 30 years and I came to this conclusion 29 1/2 years ago.