Posts By: Helen Crowley

Facebook’s search bar has been uncomfortably inadequate for a long time; it feels a bit like a book search on an early 2000s university library PC. I always used to end up going back to the shelves armed with the alphabet. Read more on Facebook Graph Search: Prepare your Page…

Recently I took part in the Open Graph panel at the AllFacebook Conference, and found myself sitting next to Jon Morter, the guy that runs the Condescending Corporate Brand Page on Facebook. He also started the successful campaign to get Rage Against the Machine to UK No.1 at Christmas 2009 instead of the X Factor winner. So, yeah, he’s a bit of a revolutionary hero. Read more on Revolutions in Facebook Reach…

In celebration of International Women’s Day on Sunday 8 March, all this week we are asking senior industry figures who their most inspirational woman is. Alex Altman, managing director of Global Solutions at MEC, has chosen Anne Frank… Read more on Today’s inspirational woman: Anne Frank…

Valentine’s Day saw Swipe Right, a romantic hotel package, being offered by W Hotels to those interested in finding love or perhaps something a little more casual. This romantic hotel package builds off of the popularity of dating apps and appeals to those who are familiar with Tinder, Hinger, Grindr or 3nder. (Thanks to matchmaker […]

Yesterday marked the 20th anniversary of Yahoo being incorporated as a company. While it’s amazing to think how much the internet has evolved and changed in the last two decades it’s even more exciting to look forward. Read more on Smartphone dominance is here; marketers must shift their approach…

The advertising industry is rapidly evolving and it’s predicted that digital ad spend will reach £8 billion in 2015. However, the industry must confront an uncomfortable dirty secret – the epidemic that is digital ad fraud. Read more on 7 steps to combatting ad fraud…

Marty McFly, when faced with a tricky situation, often described it as “heavy”. When Marty finds himself in 1955 and Doc Emmett Brown tells him that the girl who will become his mother fancies him, Marty says “Whoa. This is heavy”. Doc takes him literally. “Why are things so heavy in the future?” he asks. […]

It’s official. The days of lingering suggestively over your lingerie at the laundrette are well and truly over. As is having to dash to the dry cleaner in an already overloaded day. Right now, it’s all about the locker, and 24/7 laundry services. Read more on The Daily Poke: Locker room groomer…

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