A blog on issues affecting Australia's newsagents, media and small business generally.

I like this newspaper stand

I like this newspaper stand being used at the Virgin terminal at Melbourne airport. It’s small footprint and strength are ideas for tactical placement in a newsagency – in different locations every few days chasing impulse purchases.

While designed to make The Australian the hero, it supports more titles in a three local paper town like Melbourne, Sydney and many regional locations.

Tactical placement of newspapers away from the usual newspaper location is one way we can help increase newspaper sales.