Look at to Discover a Chips Company; ’’Frito Lay’’

Description

Frito-Lay, Inc accounts for 13% of total sales in the entire of United-States snack food industry. It is actually accounted nearly 37 $ billion of the whole revenue. In 1990 Frito-Lay recorded the worth of $3.5 billion in US sales. Frito-Lay decided to conduct a national sales team in order to assess its customer`s need and so handle their requirement. The snack chip category is very competitive; as many as 650 snack chip products are introduced each year by national and regional brand companies.