Team

Greg Coughlin

IoT Lead Consultant

Greg adds invaluable business and IS change management know-how, gained in the turbulent financial services and insurance sectors from his time with RSA, Hastings Direct and esure. Those finely-honed skills keep everything on track – from driving product creation and stakeholder engagement, to crafting and running organisational change and innovation programmes.

Emma Call

Head of Creative EC

With a practicing law degree Emma was drawn to the world of advanced technology as a way of driving collaboration and better user experience. Initially, by designing video conferencing solutions for Microsoft and running networking projects at Brocade. Emma joined Creative as a global account director, leading to the birth of Creative EC. Energetic and tenacious, she likes to challenge conventional thinking. Especially if it helps her clients overachieve with stunning business outcomes. Emma brings vast sales experience, backed by sound knowledge across the entire IT stack. So, when it comes to choosing the right IoT and digital solutions you’re in safe hands

Phil Riddles

IoT Specialist

With several patent awards to his name, Phil loves inventing and problem solving. For over 25 years he’s been at the forefront of mobile and digital disruption, helping businesses, service providers and media partners develop clear ROI models and monetize propositions.

Lee Hewett

IoT Specialist

Majoring in solution planning, design and implementation, Lee keeps everything on track. He provides our clients with that all-important safety net, driving their IoT and digital projects and making sure they deliver tangible results. On time and within budget.