On March 25th, Swedish metal kings Amon Amarth will unleash their 10th studio album, Jomsviking, via Metal Blade Records (North America) and Sony Music (International). Jomsviking – the band’s first concept record in their storied career – tells a tragic, original tale of conflict and revenge, backed by the Swedes’ trademark melodic, anthemic metal, which was produced and mixed once again by Andy Sneap (Megadeth, Testament, Accept) and also features special guest session drummer Tobias Gustafsson (Vomitory). For a preview of Jomsviking, fans can watch the new video for the album track, “At Dawn’s First Light”, at amonamarth.com or at Vevo here.

Produced by Rafal Szermanowkicz/Grupa 13 and directed by Darek Szermanowicz (Behemoth), “At Dawn’s First Light” is set in an epic battle scene in a Slavic settlement from the 9th-10th century (www.ukranenland.de) – with the band caught in the middle of the bloody fight! The video features an appearance by the modern Viking warriors known as the Triglav Jomsborg East Storm who are lead by the ruthless and energetic fight director Igor Górewicz.

For another preview of Jomsviking, the first official video, “First Kill” (also produced by Grupa 13 and directed by Darek Szermanowicz – but with powerful live footage of Amon Amarth performing with their full dragon head and pyro stage-set!), can be viewed at amonamarth.com

Leading up to Jomsviking’s release, fans can visit amonamarth.com for a more in-depth look into the album, where a special digital picture book campaign has been launched. Each day (through March 24th), a new track page will be revealed, featuring lyrics, booklet images, and 30-second song clips. Be sure to check out the first two pages – “First Kill” and “Wanderer” – online now! See below for the complete track-listing.

This digital picture book is just one of many initiatives that Amon Amarth is taking to further their Jomsviking campaign. While heavily rooted in Norse history, the band also embraces the digital age, resulting in a unique hybrid of past and present marketing. Stay tuned for more news about their upcoming album, tours, and beyond!

Following Jomsviking’s release, Amon Amarth will tour North America with fellow Swedes Entombed A.D. and young USA metal upstarts Exmortus!

Amon Amarth tourdates:

June 3 Rock Im Park – Nürnberg (GER)

June 4 Rock Im Park – Nürnberg (GER)

June 5 FortaRock – Nijmegen (NL)

June 9 Nova Rock – Nickelsdorf (AT)

June 10 Greenfield Festival – Interlaken (CH)

June 11 Download Festival – Paris (FR)

June 12 Download Festival – Derby (UK)

June 17 Graspop – Dessel (BE)

June 18 Hellfest – Clisson (FR)

June 23 Copenhell – Copenhagen (DK)

June 25 Tons Of Rock – Oslo (NO)

July 2 With Full Force – Leipzig (GER)

July 15 Rockmaraton – Pecs (HU)

To be continued…

Just prior to Jomsviking’s release, Amon Amarth will embark on a special European mini tour of intimate venues where the band will debut some of the album’s material for the first time. Tickets for these special shows are SOLD OUT. See below for all upcoming dates: