Join Ginny Wolff for a conversation with Anna Fahey, Senior Communications Specialist for Sightline Institute. Sightline Institute is a Seattle based think tank that researches and digests volumes of information about the major environmental challenges of our day. Anna Fahey synthesizes research from public opinion polling, focus groups, and fields like neuroscience and psychology, distilling lessons about the most effective ways to talk about climate change and clean energy in a way that engages people, motivates them to act, and builds support for solutions. Hear Anna's elevator speech on "Why are you concerned about climate change."

Learn more about Sightline Institute and read Anna Fahey's blog at www.sightline.org.