Another indication that is interesting to us, is to see what we get if we can put together the readers stats with overall country populations data to see the extent to which we are penetrating in different countries. (I.e., one out of 4,574 Estonians read W/S in 2012, as opposed to, say, one out of a million Indonesians). The following table reports that for the last quarter of 2012:

Estonia (13)

4,574

New Zealand (7)

10,025

Finland (3)

12,479

Australia (9)

12,635

Canada (6)

13,483

Sweden (20)

16,896

Norway (12)

19,090

Denmark (24)

19,999

Singapore (5)

20,123

United Kingdom (26)

23,017

Netherlands (10)

23,364

Portugal (27)

23,368

Belgium (11)

34,594

United States (17)

41,192

Chile (44)

45,157

Taiwan (n/a)

47,854

France (21)

59,077

Italy (29)

69,250

Spain (33)

71,914

Germany (19)

81,985

South Africa (n/a)

114,537

Poland (16)

140,651

Republic of Korea (2)

167,239

Brazil (53)

180,416

Thailand (n/a)

207,315

Philippines (n/a)

212,271

Russian Federation (43)

317,035

Turkey (41)

333,590

Mexico (48)

476,002

Japan (8)

566,756

India (n/a)

678,360

Indonesia (n/a)

1,095,121

The number that appears in parenthesis immediately after the country name has been popped in here as a sort of perhaps not entirely irrelevant afterthought. Specifically they indicate the country’s 2010 PISA ranking indicating the quality of their school systems as judged standardized test results (the lower the number the higher the ranking: more on that at http://www.oecd.org/pisa/aboutpisa/).

Can we conclude that countries who have high quality education systems are more likely to read World Streets and one would hope eventually put some of these good ideas to work in their cities. One can always hope.