Entry Dates: May 2, 2016 and ends September 11, 2016. The In-Pack Instant Win Game will end when all In-Pack Instant Win Game prizes have been awarded, if earlier than September 11, 2016; the Online Instant Win Game will end when all Online Instant Win Game prizes have been awarded during the final week of the Promotion Period, if earlier than September 11, 2016 at 11:59:59 p.m. ET

Random Drawing: on or about June 24, July 22, August 19, and September 16, 2016

Vermont residents only may omit return postage from game piece request. Limit one request for a game piece per stamped outer envelope. Limit one game piece request per day per person/household. One game piece per valid request. Mail-in requests must be postmarked no later than September 12, 2016, and they must be received by September 19, 2016. All game pieces will be sent in response to valid requests no later than October 3, 2016.

Online Instant-Win Game & Sweepstakes

1. Instant Win Game: Click on the Website Entry link above. Choosing a correct answer for each question is for fun only and your answers (whether correct or not) or the amount of time it takes to complete and submit your answers will not determine whether you have won a prize in the Online Instant-Win Game.

2. Sweepstakes: Whether you receive a winning message or a non-winning message in the Online Instant-Win Game, you will be automatically entered once into the Sweepstakes portion of the Promotion for each completed game play.

Entry Limit: one play per person per day. Non-winning entries from one Sweepstakes Entry Period will not be retained for subsequent Sweepstakes Entry Period drawings

Prizes:

In-pack Instant-Win Game

Five (5) First Prizes: $750 awarded as a gift card/debit card issued by a recognized bank or credit/debit card provider, or as a check, as determined by Sponsor in its sole discretion.

Twenty-five (25) Second Prizes: $75 awarded as a gift card/debit card issued by a recognized bank or credit/debit card provider as determined by Sponsor in its sole discretion.

Forty-five (45) Third Prizes: One e-Movie Cash® certificate worth $7.50 for any movie at a participating theater.

Online Instant-Win Game & Sweepstakes

Twenty (20) Prize Level A (1 per week): $75 awarded as a gift card/debit card issued by a recognized bank or credit/debit card provider at sole discretion of Sponsor.

Twenty (20) Prize Level B (1 per week): Family movie ticket package consisting of six (6) e-Movie Cash® certificates, each valued at up to $12.50 and redeemable at participating movie theaters. Prize must be accepted in its entirety or not at all. Approximate Retail Value: $75 each.

Four (4) Sweepstakes Prizes (1 per each Sweepstakes Entry Period drawing): $750 awarded as a branded retail gift card of Sponsor’s sole choosing or as a gift card/debit card issued by a recognized bank or credit/debit card provider, or as a check, at sole discretion of Sponsor.

Four (4) Bonus Prizes (1 per each verified Sweepstakes winner): Minimum Value of $7,500; Maximum Value of $75,000, awarded as a check. After verification of eligibility and compliance with these Official Rules, each of the four Online Sweepstakes Winners will have an opportunity to win a bonus prize if he/she chooses to participate in an online probability game. Online Sweepstakes Winner may elect to retain Sweepstakes Prize valued at $750 and not participate in the Bonus Prize Game. But, by playing the Bonus Prize Game, Online Sweepstakes Winner will forfeit the Sweepstakes Prize of $750 value and will receive either a prize valued at $7,500 or a prize valued at $75,000. In the Bonus Prize Game, the Sweepstakes Winner chooses one virtual Little Hug Barrel from among seventy-five virtual Little Hug Barrels. One of the seventy-five (75) virtual Little Hug Barrels will reveal the prize valued at $75,000, while the remaining seventy-four (74) virtual Little Hug Barrels will each reveal a prize valued at $7,500. Sweepstakes Winner will only receive the prize amount ($7,500 OR $75,000) for the selected virtual Little Hug barrel, with the prize amounts for the remaining seventy-four virtual Little Barrels being forfeited

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