“It’s great to retail yourself at market –
it’s the only way to go,” says Jim Holland.
For the past 20 years, local farmers’
markets are the only place Jim and
his wife Elizabeth have sold their
produce. The Hollands began market
gardening in 1991, eventually
adding 3,000 square feet of
greenhouses to their operation.
They love how the greenhouses
extend the growing season, allow
for crop variety and dodge the
worst of bugs and weather. Loyal
customers love it too: their numbers
continue to grow each year.