...a little history

Steve began his career in ad agencies, with a background in design, he started by cutting his production teeth on print production for both retail and B2B clients. Eventually assignments in television and radio were added to his portfolio, and Steve made the jump to content management.

Whether for education or communication, in film, digital video, union or non-union, Steve has managed projects throughout the US and w Europe. Success in advertising led to opportunities in the world of educations and entertainment, both manager and 1st AD.

FREQUENTLY ASKED QUESTIONS

FREQUENTLY ASKED QUESTIONS

Tell me a little more about your agency background?

I started working for Lewis Advertising and contractors while in school in NC. In Florida, I worked for a number of companies in the Tampa Bay area, including Clarke Advertising where I worked on both retail and B2B accounts.

When did you focus on creative production management?

With my agency experience I started working for Lumina Productions, Inc., a Florida based company producing commercials.

Do you also have corporate experience?

Yes, I was Sr. Writer/Producer and Sr. Production Manager for HSNi, I also produced for HSN.com

What is your educational background?

I have a BA degree in Graphics from the University of South Florida, and a BFA degree in Communications from East Carolina University. I've also taken courses in budgeting and scheduling as well as continuing education certification in video editing, (Final Cut Pro), Adobe Creative Suite, (Photoshop, InDesign, Illustrator, Dreamweaver) and Studies in HTML and CCS coding.

Have you also managed entertainment projects?

I have managed a feature film and some shorts but usually I am hired as a 1st Assistant Director for entertainment.

What about education projects?

Education has always been an important part of my work. I creatied a series of public information campaigns for the State of Florida dealing with driving safety and environmental preservation and managed an educational product for Tyndale Press using 3D animation.

What size are the groups you have been responsible for?

As Sr. Production Manager at HSN I had 5 producers and their assistants reporting to me as well as crew and post production personnel numbering about 40. Most other projects involved 10 to 80 people.

What equipment do you use?

I am comfortable using both Mac and PC computers and am well versed in all the usual software, MS Office, Adobe Creative Suite, Final Cut Pro, as well as HTML5 and CSS3. I write with whatever is available but I am most comfortable at the keyboard of my laptop. While I don't work as a cameraman I'm very familiar with most cameras being used now, and the lighting and grip options in vogue.

Do you direct?

Yes.

What is the most important aspect of your work?

People. I try never to forget that someone has trusted me with their important creation. I also know this work is a collaboration. I'm very mindful to respect the stature and dignity of everyone I work with regardless of rank. Open, honest and frequent communication with those I work for and those I work with is the secret to success.