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The Original Barrio Fiesta opens at Lamcy Plaza

- Plans underway for ten Barrio Fiesta restaurants in the region within the next two years

Dubai, UAE, January 11 2011: The Original Barrio Fiesta – the international casual dining restaurant specialising in traditional and authentic Filipino cuisine – officially opened its third restaurant in the UAE at Lamcy Plaza, Dubai.

The Original Barrio Fiesta restaurant in Lamcy Plaza offers traditional Filipino cuisine - a fusion of native flavours with dashes of Spanish, Chinese, and Malay influences. The restaurant, covering an area of over 2,500 square feet, is located on Level 3 of Lamcy Plaza and can accommodate up to 80 diners, making it ideal for large groups as well as private functions.

The Philippine Consul General of Dubai, Hon. Benito B. Valeriano, was guest of honour at the opening ceremony, and was joined by leading members of the Philippine Business Council at the restaurant’s launch.

“Lamcy Plaza is an ideal location for Barrio Fiesta,” said Ishwar Chugani, Executive Director of ETA-STAR Retail Group, which owns and operates The Original Barrio Fiesta brand in the region. “It is accessible, centrally located and has plenty of parking space. It is an ideal place for Filipinos to introduce their own unique cuisine to their friends and associates.”

Following the success of the first Barrio Fiesta in the UAE - which opened in early 2010 at BurJuman, Dubai, and the launch of Barrio Fiesta Express at the Abu Dhabi Mall in September - ETA-Star Retail Group today announced plans to open additional Barrio Fiesta restaurants in the region. The company is targeting a total of ten restaurants in the region within the next 24 months to meet consumer demand.

In tandem with the Lamcy Plaza opening, a new menu is being introduced featuring even more Filipino specialties. New additions to the menu include: Sinalab (combination of grilled seafood, beef and chicken); Inihaw na Tadyang ng Baka (grilled beef ribs marinated in a special Barrio Fiesta sauce); Barrio Fiesta seafood rice; Buko Pandan (a popular dessert made with soft gelatine, fresh coconut strips and pandan essence); and a green mango shake.

Established in 1952, The Original Barrio Fiesta currently has 50 restaurants in the Philippines and the U.S.A. as well as three restaurants in the UAE.-Ends-About ETA-STAR Retail Group:ETA-STAR Retail (www.etastar-retail.com ) owns and operates Giordano, Giordano Junior and BSX across the region as well as Barista Espresso Cafe, Zyng Asian Grill, The Original Barrio Fiesta and Copper Chimney restaurant.

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