The company is known for its personal and business software that enables Windows and Mac users to back up their files to a Backblaze datacentre – a public cloud, in other words. Personal backup costs $5/month per computer and business backup $50/year per computer.

Backblaze says its B2 Cloud Storage offering is lower than Amazon’s, even after Amazon’s latest $0.007/GB/month price for its Glacier archival storage.