Austin Marathon Launches Interactive App

AUSTIN, Texas, October 19, 2016 — High Five Events, one of the largest privately owned event production companies in the United States, is excited to announce the launch of the Austin Marathon® presented by NXP app. The state-of-the-art app, which is powered by FitRankings, will offer an interactive course map, highlight Austin-centric points of interest, send up-to-the minute, event-related push notifications, and provide runner tracking and results.

“Numerous ideas and hours have been put into the creation of this app and we’re proud of the outcome,” said Stacy Keese, co-owner of High Five Events. “This app will be used by participants, volunteers, and spectators alike. They can interact socially, see where their loved ones are on course, and receive up-to-the-minute information.”

In addition to the attributes mentioned above, the Austin Marathon app will also allow participants, volunteers, and spectators to build their race-week and race-day schedule, receive real-time alerts through LISNR’s beacon technology, and interact with the marathon’s social media platforms. Participants will be able to shop at the Austin Marathon Store and take photos with customized picture frames. The Austin Marathon app powered by FitRankings is available now in the iTunes App Store and on Google Play.

“FitRankings’ mission is to connect the world through fitness, said Patrick Hitchins, CEO of FitRankings. “Austin is one of the nation’s fittest cities and a center for tech innovation. We are excited to help power the Austin Marathon using our technology.”

High Five Events is celebrating with an official Austin Marathon App Launch Party on Thursday, 10.20. The event will take place at High Five Events HQ and will last from 3:30 p.m. – 7:30.

The Austin Marathon will celebrate its 26th year running in the capital of Texas. Austin’s flagship running event annually attracts runners from all 50 states and 20+ countries around the world. With start and finish locations just a few blocks apart, and within walking distance of many downtown hotels and restaurants, the Austin Marathon is the perfect running weekend destination. Participants can register for the marathon, half marathon, or 5K.

About High Five Events: Beginning with the launch of a single triathlon in 2003, High Five Events has grown to become one of the largest privately owned event production companies in the United States. In addition to the events it owns and produces, the Austin, Texas-based company offers consulting and event production services to dozens of additional events each year. High Five Events is community-centric and has more than 83 years’ experience organizing large events across different venue types in a variety of locations. Follow High Five Events on Twitter (@highfiveevents), Instagram (@highfiveevents), and Facebook (facebook.com/HighFiveEventsWorldWide/) for news and updates. About NXP Semiconductors: NXP Semiconductors N.V. (NASDAQ:NXPI) enables secure connections and infrastructure for a smarter world, advancing solutions that make lives easier, better, and safer. As the world leader in secure connectivity solutions for embedded applications, NXP is driving innovation in the secure connected vehicle, end-to-end security and privacy, and smart connected solutions markets. Built on more than 60 years of combined experience and expertise, the company has 45,000 employees in more than 35 countries and posted revenue of $6.1 billion in 2015. Find out more at www.nxp.com.

Staying Vertical is an interview session with various individuals within the running/triathlon community hosted by William Dyson, High Five Events Communications Manager. Staying Vertical will showcase the perspective of runners, triathletes, sponsors, partners, event producers, and volunteers and understand what makes them tick. We will highlight their involvement and give the running community an inside look into the individuals that are just like you and I.