Directions: Apply to lips as needed. Can be used under or in place of lipstick or lip-gloss.

Maybelline Electro Lip Balms come sealed in a cardboard packing similar to their original formula in same shape and size with detailed information about the product printed on it. The lip balm comes in a sturdy, retractable cylindrical bullet container with a black body and a long transparent cap. It is very attractive to look at and is travel friendly! Each of the 4 variants released in India has a different shade of color, a pleasant scent and a slight flavor in accordance to its name. The lip balms feel very smooth on application and glide like butter on lips. A single swipe is more than enough to provide hydration to the lips and gives a glossy finish to them. The variant Oh! Orange! gives a subtle peachy tint to the lips. Pink Shock is the most pigmented of all the variants and a single swipe gives rosy pink lips, its multiple swipes gives color as dark as a lip gloss would. A single swipe of the lip balm moisturizes the lips making them feel softer and more supple and prevents them from chapping or flaking. It feels light on the lips and gives a nice glossy finish. It protects the lips for around 3-4 hours after which reapplication is required. A nice tint of color is left on the lips even after the gloss gets wiped off. On the downside, this formula does not contain SPF unlike the original Baby Lips formula. Also, these are easily available and cost effective much like most other Maybelline products.

Pros:- Packaged as sturdy, pretty and quirky looking chap sticks which are very travel friendly.- Available in 4 pleasantly scented varieties.- Smooth in texture which glides easily on lips.- The range consists of 4 variants released in India having mild to heavily pigmented shades.- Single swipe gives desired protection against drying of lips.- Feels light on the lips.- Has a subtle glossy finish. - Makes lips softer and more supple.- Prevents lips from chapping and flaking. - Leaves a pretty tint of color on lips which stays on for quite some time. - Lesser hygiene issues as these come in a retractable container rather than a pot.- Optimally priced.- Ease of availability.Cons:- Does not stay for very long on my lips. Needs reapplication after every 3-4 hours.- Does not contain SPF unlike their original formula.

Verdict: 4.25/5. Another product from Maybelline which hits the jackpot for me. Perfect companion for daily use to protect as well as give a healthy tint to my lips.