(from Ford
Press Release) Americans may be
restless, but they are not rootless. They always know where they are
going. A century ago, population was moving from the farm to the
city. Fifty years ago, the shift was to the suburbs. Today, the
trend is back to big cities.

The Ford SYNUS concept is aimed at those taking part in this shift.
It is compact enough to maneuver through congested streets yet bold
enough to run with the big dogs at the same time.

THE B's HAVE IT

The architecture of the
SYNUS comes from the critically acclaimed Ford Fiesta. Smaller than
the Ford Focus, Fiesta is what is known as a B-car. Popular in other
markets because of narrow streets and dense traffic, B-cars are
almost unknown in America. However, considering that the majority of
the world's population will live in urban areas by 2010, the time
may finally be at hand for the B-car market in the United States.

The SYNUS concept explores what such a car might look like.

While SYNUS may be small, it has been designed to stand up to the
rough and tumble of life in the big city. More than that, it has
been given a look that says it can stand up for itself.

Taking its inspiration from bank vaults and armored cars, this
concept's exterior design immediately communicates that it takes
security seriously. When parked and placed in secure mode, SYNUS
deploys protective shutters over the windshield and side glass.
Small windows on the flanks and roof are non-opening and
bullet-resistant. The rear hatch has no window at all.

The SYNUS concept also signals security through its use of a
driver-side dial operated combination lock on the B-pillar. The rear
hatch is operated via a vault-style four-spoke spinner. Flat glass
in a slightly raked windshield furthers the armored-car look of this
concept.

Bold wheel arches make a design statement as well as accommodate the
vehicle's exceptionally wide track.

INVITING INSIDE

Chief designer Joe Baker
conceived the interior of the concept as a warm, welcoming private
sanctuary in contrast to the cold, perhaps cruel, world outside the
car. Innovative front seats are identically shaped and padded on
both the front and rear faces. Each seatback can slide from back to
front, allowing one or both of the front seat occupants to face
rearward.

This arrangement could turn the SYNUS into a conversation pit,
allowing for personal interaction between front and rear occupants.
While the rear seat can accommodate two passengers, it also can fold
flat to become a cargo area.

Colors, shapes and materials throughout the inside of the concept
also were chosen to emphasize the sense of warmth and welcome. And
to make the interior even more accommodating and spacious, the
steering wheel folds away under the dash. The instrument panel is
similarly user-friendly. A model of ergonomic efficiency, it
incorporates easy-to-read gauges and intuitive controls.

Perhaps the SYNUS concept's most eye-popping feature is a gigantic
widescreen liquid crystal display in the tailgate. The largest flat
screen LCD ever mounted in a vehicle, it offers a choice of Internet
surfing, movie viewing, or, via, cameras, watching what's going on
outside the vehicle. In motion, the display works with the cameras
to function as the vehicle's rear window: by looking in the rearview
mirror the driver can sees a high-definition closed-circuit image of
the rearward view.

EFFICIENT, RESPONSIVE, FUN

The powertrain of the
SYNUS is taken from the Mondeo sedan. The engine is a turbocharged,
intercooled 2.0-liter, four-cylinder Duratorq diesel engine with 134
horsepower and a whopping 236 foot-pounds of torque.

In the interest of fuel economy, the diesel is compatible with
bio-mass diesel fuel. This mix features 80 percent traditional
petroleum-based diesel mixed with 20 percent bio-mass diesel.
Bio-mass diesel is a non-toxic biodegradable diesel fuel made from
biological sources, such as agricultural products and even recycled
restaurant grease.

The concept shares the fun-to-drive Fiesta's MacPherson strut front
suspension and semi-independent torsion-beam rear suspension for
nimble, confident handling. For increased cornering grip – not to
mention style – the SYNUS concept features a wider stance than the
production car, and 18-inch alloy wheels wrapped in P225/50-18
performance tires.

CHASSIS

Beneath its decidedly
American skin, the Ford SYNUS concept rides on an architecture
borrowed from the acclaimed Ford Fiesta, including sport-tuned
MacPherson struts up front and a compact, semi-independent
torsion-beam rear end, which affords the vehicle a low, flat load
floor.

For the SYNUS, the Fiesta chassis – revered by enthusiasts for its
composure and quick reflexes – benefits from a widened track, front
and rear, giving the concept its bulldog stance and minimizing
space-consuming wheel-well intrusion into the passenger compartment.
The vehicle sports 18-inch alloy wheels with a strong, uncomplicated
five-spoke design, is shod with wide, P225/50-series performance
tires.

POWERTRAIN

Diesel engines are known
for long-range driving economies, but they are also an excellent fit
for urban dwellers. The SYNUS is motivated by Ford's 2.0-liter
16-valve Duratorq TDCi diesel engine, which drives the front wheels
through a five-speed manual transmission and is calibrated to run on
a 20 percent mixture of bio-mass diesel fuel. Bio-mass diesel is
formulated by mixing a blend of diesel derived from renewable,
organic sources with traditional, petroleum based diesel.

Bio-mass is a clean-burning alternative to fossil-derived petroleum
products. It can be used in compression-ignition (diesel) engines
with little or no modifications. Bio-mass is simple to use,
biodegradable, nontoxic, and essentially free of sulfur and
aromatics. It is less toxic than table salt and biodegrades as fast
as sugar. Since it is made in the USA from renewable resources such
as soybeans, its use decreases our dependence on fickle oil markets.
Ford is a leader in research into alternative powertrains and is the
only manufacture actively engages in development of four emerging
technologies including gasoline-hybrid, hydrogen internal combustion
engines, hydrogen fuel cells, and advanced diesels.

DIESEL GRUNT FOR URBAN LANE CHANGE
COMBAT

Getting to the next lane
or rounding the corner for that open parking spot requires three
things: eyes of a hawk, quick reflexes and a vehicle that can
respond as quickly. Unlike some overhead cam engines with torque
arriving somewhere near the top of the tachometer, the Duratorq
diesel puts the torque right where it's needed, at 1800 rpm.
Turbocharged and intercooled diesel employs an advanced common-rail
direct-injection system for exceptional efficiency and
responsiveness. Sophisticated, electronically controlled injectors
are central to the SYN concept's common-rail system. The system
delivers fuel at extremely high pressure – up to 20,300 psi (1400
bar) – to the injectors with precision and control that results in
greater performance, torque and excellent fuel economy. The engine
generates 134 horsepower at 4000 rpm and an ample 236 foot-pounds of
torque at only 1800 rpm. This reduces the need to reach down two
gears just to merge into midtown traffic.

The new Duratorq TDCi engine is incredibly quiet. Using new Noise
Reduction Technology called "accelerometer pilot control", the TDCi
engine "listens" to itself to monitor noise levels. By precisely
controlling the combustion process, Ford engineers have been able to
control the amount of diesel clatter which also contributes to its
quiet operation. A ladder frame at the bottom of the engine block
improves rigidity and reduces noise and vibration. Duratorq also
uses a smaller, lighter and stronger forged steel crankshaft to
further lower noise.

The Duratorq represents a quantum leap over traditional diesel
engines. It manages to be quiet, clean, and refined, while holding
true to diesel's traditional selling points: admirable grunt, modest
thirst and low maintenance. As such it is the perfect fit for
potential challenges that Ford SYNUS concept drivers could face.

Standing less than five
feet tall, SYNUS concept signals that this Ford Fiesta-derived car
can hold its own with both the big dogs on the road and whatever
punishing conditions it might meet while parked downtown.

Keyed to its protective posture, the ingenious exterior of the Ford
SYNUS concept borrows design cues from two other tough forms – bank
vaults and armored cars – right down to the big four-handle spinner
that opens the windowless rear hatch.

While engaged in secure mode, the vehicle deploys protective
shutters over the windshield and side glass. Small windows on the
side and roof are non-opening and bullet-resistant.

Adding to the car's protective theme, the driver's door on the Ford
SYNUS concept is unlocked via a safe-style combination dial on the
B-pillar. Its door glass borrows the trademark shape from Ford's
mighty F-Series pickups, and small, slot-style windows are set high
on the rear flanks. These non-opening panes of bullet-resistant
glass – deeply recessed to bolster the body's impression of
thickness and impenetrability – are replicated on the roof as a pair
of skylight panels, allowing natural light into the cabin without
compromising security. The passenger side boasts a supplemental
rear-hinged access door, similar to what is found on an extended-cab
pickup, to ease rear-seat ingress and egress.

VISUAL CUES AND FAMILY RESEMBLANCE

Inspired by Ford's
current range of rough-and-ready trucks and sport-utility vehicles,
Designer José Paris has neatly integrated the big, bad attitude of
its Built Ford Tough relatives in this diminutive urban sanctuary's
wrapping.

A milled, block-lettered "FORD" badge – larger than those found on
the F-Series trucks – is backlit in electric blue, hinting at the
sanctuary within. Meanwhile, simple rectangular headlamps that
feature stacked halogen elements and a floating front bumper
perfectly complete the confident neo-classical look. Boldly flared
wheel arches at the front and rear accommodate the vehicle's
exceptionally wide track, a clear statement that the SYNUS concept
is every bit as nimble and fun to drive as its acclaimed
European-market foundation, the Ford Fiesta.

The just-slightly raked, completely flat windshield is wide, low and
set between two chunky A-pillars and beneath a substantial header –
another visual element that helps give the little Ford SYNUS concept
its armored vehicle character. A very fine centerline crease runs
the length of the roof, a cue that is neatly reiterated in the
vehicle's interior.

PRIVACY AND SECURITY DELIVERED TO
A NEW LEVEL

Because the SYNUS
concept's native habitat, the urban environment, can be inhospitable
at times, the door glass and the windshield come equipped with
deployable armor. These steel shutters are simple but effective
security measures that help deter vandalism, and prevent
smash-and-grab thievery. With the shutters in place, the Ford SYNUS
concept can meet the challenge of overnight curbside parking with
confidence.

Steel shutters cover the windshield and front windows, while the
rear side windows are made of bullet-resistant glass.

The shutters also afford privacy and security when occupants choose
to kick back and take advantage of the vehicle's array of
communications and entertainment technology.

Key amenities include an onboard 802.11g wireless network hub and
eye-popping 45-inch flat screen LCD from Sharp Electronics which
fills the rear tailgate. This gigantic display can accommodate a
variety of technologies, including DVD players, the internet, and
video game systems. Moreover, a series of external cameras linked to
the display allow occupants to monitor activities on the street –
even with the security shutters in place. One such camera is housed
in the four-handle spinner on the rear door, which has a single
hinge and opens like a bank vault. The rear door is windowless with
a convincingly impenetrable appearance. Stencil-style Ford SYNUS
concept logo garnishes the smooth, slightly concave surface.
Sliver-like taillights and a center high-mounted stop light that
feature potent LED elements also emerge from within the fine gap
between the rear door and the body.

The rear hatch is six inches thick, and features beveled edges like
a bank vault.

Swing this door open and the Ford SYNUS concept reveals more
brilliant, vault-inspired detailing. The six-inch thick door's inner
edges are broadly beveled like a safe's, nestling into the body's
similarly mitered frame. Both surfaces are finished in solid milled
aluminum. A trio of substantial bars dominates the body's bottom
edge. Recalling a vault door's retractable locking bolts, they
actually serve as shock mounts for the floating rear bumper, which
swings aside with the access door.

"This isn't just the car you drive to the club or your friend's pad;
this becomes the club or the pad – the tech-savvy place to hang out,
especially in the city."
– Joe Baker, Chief Designer

Striving for a design that exudes the warmth and welcome of a
private sanctuary, Chief Designer Joe Baker has conceived and
crafted a space that not only calms the spirit but eases the stress
of urban life.

The Ford SYNUS concept features innovative front seats with
articulated seatbacks that are identically shaped and padded on both
the front and rear faces. Instead of using a traditional fixed
pivot, each seatback is mounted on rails along the sides of the
bottom cushion. This allows each seatback slide from back to front,
allowing one or both of the front seat occupants to face rearward.
This feature helps bring together front and rear occupants for
socializing, or allows front occupants to take full advantage of the
entertainment systems found on the SYNUS concept.

Power adjustment controls are centrally located on the underside of
the seat, and the whole unit rides on a single floor track, yet
another innovation that maximizes space. The rear seats can
accommodate two passengers in comfort, or fold completely flat to
increase interior volume.

Color and fabric selection have as much to do with the cabin's
welcoming atmosphere as do its soothing shapes and intelligent
ergonomics. The seats, headliner, and side panels are swathed in a
smooth, elastic fabric that lacks a noticeable grain or texture. Its
soft, skin-like physical properties and off-white tones help make
occupants feel one with the interior.

Secondary surfaces, including the underside of the front seat and
the lower portion of the instrument panel, are clad in vintage-style
Naugahyde in a warm, complementary shade dubbed "yield yellow" by
the design team, for its similarity to colors used in road signage –
another nod to the vehicle's urban intention.

In addition to the soft-touch fabrics, the side panels behind the
front seats are layered in supremely supple "memory foam," that
seemingly hugs body parts, makes the rear compartment as hospitable
as the front, and promotes this area as more than just added cargo
space.

Color and materials
designer Elizabeth Salonen has accented the passenger compartment
with strips of faux "selvage." (Interestingly, selvage is most
appropriate for this security themed concept in another sense. One
meaning of the word is "the edge plate of a lock that has a slot for
a bolt".) These cut-off-and-throw-away edges on lengths of fabric
often note such mundane information as fiber content and care
instructions. However, Salonen believed that exposed lines of
selvage – custom-made with clever, SYNUS-inspired descriptions –
would highlight the handcraftsmanship in the interior fitments.

One such line runs the length of the headliner, elegantly
paralleling the centerline crease on the roof panel. Salonen also
included a few stencil graffiti-style "instructions," like "feet"
placed on the floor mats. In addition, designers highlighted phrases
that playfully caution against doing the very thing the part is
designed to do.

"Very often people do the exact opposite of what they're told,"
Salonen said. "In this case, we knew they would lift the back sides
of the rear seats so we stenciled 'DO NOT OPEN' on the panels."

STAY INSIDE, SEE IT ALL – THE
ULTIMATE IN VOYEURISM

Perhaps the SYNUS
concept's most eye-popping feature is a gigantic widescreen liquid
crystal display that's built into the vehicle's tailgate.

When engaged, the Sharp Electronics television– the largest flat
screen LCD ever mounted in any vehicle – offers viewers inside the
vehicle the choice of internet surfing, people watching, or movie
viewing.

Measuring fully 45-inches on the diagonal, this mammoth television
is derived from Sharp's new Aquos LC-45GX6U high-definition
technology and displays a true 16:9 aspect ratio and full HDTV
resolution of 1920 x 1080 pixels. It's completely plug-and-play
ready, allowing for quick hookups to the viewer's favorite gadgets,
as well as three unique usage modes.

In Observation mode, for instance, tiny external cameras allow
occupants to watch activity on the street outside, even when the
vehicle's roll-up security shutters are sealed. In motion, the
display works with the cameras to function as the vehicle's rear
window; the driver, looking in the rearview mirror, actually sees a
high-definition closed-circuit image of the rearward view. Think of
it as a virtual rear window.

In Generate mode, the screen serves as a vast electronic desktop,
acting in tandem with the vehicle's integrated 802.11g Wi-Fi
wireless network system and PC controller. In this mode, users can
surf the Web, manage digital music files, or create and edit images
and video while the vehicle is parked.

Finally, in Entertain mode, the television display becomes the
ultimate mobile home theater and arcade, with the ability to
interface with DVD and VHS players and video game systems. When the
display is in this mode, sliding the front backrests forward creates
the best seats in the house.

The rising cost of
gasoline once more has Americans considering the advantage of buying
a vehicle powered by a diesel engine. Small cars are generally
lighter than large cars. Thus smaller cars can get by with smaller,
less thirsty engines.

A move to more fuel-efficient vehicles such as the SYNUS concept
would not only payoff in the pocketbook, it would also pay off for
the environment. That's because burning less fuel produces less
pollution.

TURBO POWER, DIESEL EFFICIENCY

Diesel-powered cars once
were known for poor acceleration. No more, thanks to turbocharged
diesels such as the 2.0-liter Duratorq used in the SYNUS. It
produces 134 horsepower and a very generous 236 foot-pounds of
torque. A turbocharged engine can deliver more power and better fuel
economy. That's because a turbocharger only generated its extra
power when the driver calls for it. The rest of the time the
turbocharger is idle and the engine produces less power and consumes
less fuel.

BIO BENEFITS

The SYNUS concept is
suited to bio-mass diesel fuel. Twenty percent of every gallon of
this blend is bio-mass diesel; the other 80 percent is traditional
petroleum-based diesel fuel. Non-toxic and biodegradable, bio-mass
diesel is made from such things as agricultural products and even
recycled restaurant grease. Unlike oil, these sources are readily
renewable.

Not only would reliance on bio-mass reduce the need for petroleum,
that reduced need would eliminate or delay the need to extract
petroleum from areas with fragile ecosystems.

BIG ADVANTAGES TO BEING SMALL

In most if not all
dimensions, the SYNUS and the Fiesta on which it is based are
smaller than the Ford Focus familiar to Americans. Being smaller,
they are also lighter and offer less resistance to the wind when
under way (theoretically in the case of the concept car). Thus these
cars can make do with smaller, more fuel efficient engines.

Another advantage for the environment lies in the small size of
B-cars: it takes less material to make them. That means less natural
resources are consumed. And that means less of the natural
environment needs to be disturbed to extract those resources.

SYNUS DRAWS URBAN CUES FROM
GRAFFITI ARTISANS

There's graffiti – and
then there's graffiti.

Rising up from urban centers worldwide, the popular stencil graffiti
movement has left its mark on the all-new Ford SYNUS concept.

Ford designers have integrated the vibrant, urban art form into the
car's interior and exterior as an expression of the car's
distinctive city vibe.

The art form – seen of the streets of London, Madrid, Los Angeles,
and Paris – has quickly evolved from spray can expressionism to a
respected art medium, showing up in museums and exhibits.

But unlike traditional urban graffiti – which often centers on a
colorful tribute to the "tagger" or graffiti artist – stencil
graffiti is about ideological expressions.

"Stencil graffiti when it's done right, really is about expressing
the message, not about gaining fame," says Designer José Paris who
created the Ford SYNUS concepts exterior cues. "A lot of times
stencil graffiti is political in nature, but often it is done in
fun, sort of tongue-in-cheek."

To that end, designers drew exterior inspiration from popular
stencil artists worldwide and gave the concept distinct details from
the vehicle's badging to its "Tough Love" license plate.

Inside, Chief Designer Joe Baker and Color and Materials Designer
Elizabeth Salonen also applied the art form in whimsical fashion,
utilizing stencil-like type in the car's instrument panel and
upholstery.

On the car's floor mats, for example, they inscribed "Feet"; on the
rear seat, "Sit"; and on the tailgate and gearshift "Push/Pull."
Material care symbols and a "79 cents/yard," stencil also wrap the
vehicle's centerline, poking fun at traditional selvage labels.

But one of the designers' favorite uses of stencil graffiti, in
fact, was a decision to also stencil other messages meant to both
tempt and amuse occupants.

"Do Not Disturb" graffiti can be found stenciled inside the SYNUS'
rear compartment and other hidden areas, such as under headrests.
"Do Not Open" and "Do Not Touch" warnings similarly adorn features
such as seat backs, armrests and door handles.

"People always do what you tell them not to, hence "Do Not Sit" on
the seat, and "Do Not Open" where the seats recline," Salonen said.
"We wanted our messages to be more tongue-in-cheek, to be amusing
and to draw people into the car to take a closer look."

Designers also wanted to reinforce the two themes of the car –
contrasting the interior's soft side with the exterior's hardness.

"Stencil graffiti is meant to draw you in and unlike traditional
graffiti is often small in scale, so it relates to the SYNUS really
well," Paris said. "In this case, we're using it as a connection to
the urban and youthful feel of the vehicle. It's relevant because
this is a car for the urban environment."

FORD SYNUS FLAT PANEL LARGEST EVER
WEDGED INTO NEW VEHICLE

At 45 inches, The SYNUS
concept's flat panel LCD is the largest ever wedged into a vehicle.

Designers were so convinced that Sharp Electronic Corp.'s television
goes to the heart of the "urban sanctuary" concept, they ditched the
rear window to make room for it.

One look at the Aquos® Liquid Crystal television and it's easy to
forget you're in a car.

Whether parked outside the stadium for the ultimate tailgate
experience, or privately huddled inside to surf the internet, watch
home movies – or even your surroundings via the concept's integrated
security cameras – Sharp's Aquos® High Definition television has you
covered.

Sharp's unique Advanced Super View/Black TFT panel not only boasts
unprecedented resolution (1920x1080 pixels), but outdoor viewing is
not hampered as the panel is resistant to reflected glare typically
experienced with other flat panel designs. The technology is so
advanced, in fact, it earned Sharp the 2004 Emmy Award for
Technology and Engineering.

The Sharp LC-45GX6U also is completely "plug and play" ready, so
hookup to any HDTV-capable Cable TV-system, or Ford SYNUS concept's
Wi-Fi components is a snap. A fully integrated HDTV tuner and
CableCARD™ compatibility also is built in, so there's no need for a
separate cable box.

Additionally, the LC-TV boasts: a separate AVC System that houses
all terminal connections; a PC Card slot which allows you to insert
your digital media cards and view still images, and an exceptional
image response time of less than 12 ms.

All of these technologies allow you to pull over, settle back and
either watch your favorite show, passersby, or surf the net.