Spectrum Point of Sale have showcased the billing solution for many retail events

Food Hospitality World Expo 2018

CITI India had recently participated in “India's Truly International Trade Show for The Food, Drink and Hospitality Industry” and showcased its Retail Point of Sale (POS) product – SPECTRUM. We attended this event at MMRDA Ground, Bandra Kurla Complex, Mumbai for three days from 18th to 20th January, 2018.

Throughout the three days of event, CITI India showcased its Spectrum software solution, and catered to the pain points of Retail and Food industry through productive discussion with prospects. We had detailed discussions with several companies to understand their needs of a retail solution and successfully demonstrated how our solution solves their business problems, as well as increases efficiency and profits. We came across a vast number of enquires and interests, which in turn led to a lot of second level meetings with key stakeholders from potential customers. Our Retail domain experts were also interviewed by research companies such as Retailgyan, attributing to retail knowledge.

Overall, the response at Spectrum’s booth was overwhelming; many meaningful conversations were done, several advanced level talks were triggered and a host of demos were given.

We thank all the people who visited our booth; our prospects, customers, and partners for making this event a successful one.

India Retail Forum

After the successful launch of Spectrum in North America, CITI India launched its flagship Retail Business Management Suite – Spectrum- in the Indian market at India Retail Forum (IRF) 2011.

India Retail Forum (IRF) is a congregation of the best retail brands, companies and minds from across the globe and the entire retail support fraternity including retail real estate, design & architecture, merchandise & services, visual merchandising, security and technology.

The 2011 edition of IRF was modeled on the theme: "Catalyzing Profitable Retail Growth as profitability in retail gains special significance in the second phase of modern retailing in India". There were great opportunities in the areas of E-Commerce, Mobility, Business Intelligence and Customer Loyalty/Promotions.

The response at Spectrum’s booth C6 was overwhelming; many meaningful conversations were done, several advanced level talks were triggered and a host of demos were given. Spectrum was given the tag of a “Mini ERP” by an impressed retailer.

We thank all the people who visited our booth, our customers, and our partners for making this launch a successful one.

Retailers Association of India

Focus of Event:

To create a platform for retailers, consumer goods manufacturers, logistics service providers and management consultants to deliberate on issues at stake.

Our take on it:

While it was an educative and enriching experience for CITI India, the expert opinions of the Key Note Speakers strengthened CITI India’s belief that given the high attrition and low levels of education amongst the Retail sectors front end sales staff, an intuitive graphical user interface was the need of the hour.

The Experts also bemoaned the lack of Inventory Management amongst small to medium scale Retailers; an issue which our flagship Retail Business Management suite Spectrum is best suited to handle, especially for the SBO and MBO segment. Another highlighted pain point for the Pharmacy sector was the lack of expiry tracking feature for drugs.

The pain points and salient highlights observed are listed below:

High Attrition and low levels of Education amongst Front End Sales Staff.

Absence of Inventory Management amongst Small to Medium scale Retailers.

Lack of Expiry Tracking Features for Pharmacy sector.

Various Courses offered by institutions and a growing trend of building skills rather than providing just education.

Need to introduce Retail as a vocational subject post 10th grade.

Building name for the Retail Industry by Telling stories about Indian retailers and its customer service.

Promoting Retail as a viable career choice for masses thus making way for the future manpower requirement needs.

National Retail Federation

Building on its success in Europe, CITI India launched its flagship product, Spectrum, in North America. Unveiling its next-gen retail suite at the National Retail Federation's (NRF) "Big Show" before 21,000 attendees in NY on January 11, CITI India paved the way for US sales and reaped the rewards by an immediate foray into South America, and continued expansion in Europe.

We thank all the people who visited our booth, our customers, and our partners for making this launch a successful one.