There’s a big game with riches and pride on the line Sunday. You can find it in 30- and 60-second segments between some football game.

Budweiser, Pepsi and the usual cast of heavy hitters will be out in force with advertisements during the game. MSNBC.com users will have the opportunity to view and vote for the best ads soon after the game’s conclusion. In our unique bracket format, users can run the ad battle head-to-head or simply cast a vote for the best spot.

We’ll also have a blog running during the game, commenting on the between-play action, as well as a column afterward summing up the highlights and lowlights.

Right now, users can take a look at the 10 best and 10 worst ads of all time, vote for your favorites and discuss them on our message boards. The conversation has been lively, to say the least. (Writer Peter Hartlaub may have to be moved to an undisclosed location.)

We also have debunked some Super Bowl myths. Guess what — it's not make-or-break day for the avocado industry.

Check back during and after the game. We look forward to your post-game quarterbacking of the Super Bowl of advertising.