WWE’s Vince McMahon will try to launch professional football league

WWE founder and chairman Vince McMahon will announce that he will make another attempt at starting a professional football league, sources told ESPN.

Alpha Entertainment, a company formed by McMahon, issued a media advisory Thursday saying that McMahon would have a “major sports announcement” on Thursday afternoon.

Last month, WWE filed paperwork with the Securities and Exchange Commission stating that McMahon would sell approximately $100 million in stock to fund Alpha Entertainment, a company founded to make investments “including professional football.”

It is not clear whether McMahon will use the name XFL, the ill-fated football league that he co-owned with NBC and that lasted only one season in 2001, but Alpha has filed trademarks for that name.