Since leaving his Hall of Fame football career behind in the mid-2000s, former San Francisco 49ers wide receiver Jerry Rice has made plenty of questionable decisions.

One was publicly criticizing Colin Kaepernick's national anthem protest by saying — and then retracting — that "all lives matter." But by far his most head-scratching moment came this week when he decided to wear a Popeyes chicken football helmet with a fried-chicken face mask, inviting every tired racist trope his way.

The name Jerry Rice used to mean somthing out here. Smh. https://t.co/D3MUeYFiyr

Rice stars in a recent commercial for Popeyes that touts imaginary "Wingovations"; the ad basically gushes about how delicious Popeyes' cajun wings are to eat while watching your favorite plays on Sundays.