Build it and they will come!

A HTML site is created with simple HTML code and is typically a
small file with simple functions, lots of text that search engines can
read and record, some graphics/still photos. Typically the easiest
to modify and copy code and images from.

A Flash site is created with Adobe Flash program and can inte-
grate text and moving graphics, video, audio, photos, or games.
It is the hardest one from which to copy the code and images
and the hardest to modify/update.

A CMS site is a site created with a Content Management System
that maintains a certain design style with a template/theme that
manages the look and feel of the site. There is also a back office
area of the site the administrator can log into to make changes
and updates and includes various tools that streamline the pro-
cesses such as adding new photos or articles.

An E-Commerce site is a CMS site that also includes a shopping
cart feature that can process credit card payments, handle
inventory, sales tax and shipping calculations.

A Social Media/Facebook site is a category of websites
(Facebook is the most popular example) that allows you to easily
update your status or what you are doing so people can quickly
keep up with you without having to talk directly to you.

You can use this for yourself as an individual or any kind of group.
Your status can be tracked or shared on a website or on a mobile
device connected to the Internet such as a mobile phone or iPad.

Video/YouTube site allows you to upload videos for free to share
with the world or select or private audiences. This makes for good
advertising and allows tagging and links back to your website
which is good for search engine rankings. If your video becomes
popular and “goes viral,” many people will see it and share it
increasing your exposure to the world. You might have millions of
views and be featured on television.

Definitions of Internet Engines and Analytics

Search Engine Optimization (SEO) is programming your site
with descriptive tags that the search engines can
read and understand how to save and index your site
in the most understandable way. In that way when
someone is searching for what you have to offer, your
site will be among the first to be presented.

Google Analytics is a free service from Google that will
give you a unique code you can place in your web
pages that will tell Google how often people look at
your pages and give many interesting statistics that
help you understand your site’s performance. They also
have a paid version of the service that will give you
even more statistics about your site. Most people are
fine with the free version of the service.

Content Management System (CMS) is an engine that
maintains a certain design style with a template/theme
that manages the look and feel of the site. There is also
a back office area of the site the administrator can
login to make changes and updates to and includes
various tools that streamline the processes such as
adding new photos or articles. The ability to rapidly add
new articles is very good for sites that have a lot of
regular news to report.

WordPress Engine is the top free CMS engine for creating
blogs. It is very customizable for design and features. You
can login and make updates, new articles, events, etc.
Or you can set it to operate much like a static website.
Or have a combination of static pages and a blog sec-
tion. You can add photos, videos, text articles, contact
forms and nearly any type of web programming you can
think of. It has many free and paid template/themes and
plugins from third party developers.

Joomla Engine is a popular free software that is particu-
larly powerful for adding pages and articles. It also has
many free and paid template/themes and plugins from
third party developers.

Drupal Engine is similar to Joomla but for more complex
sites including larger corporations, governments, newspapers.

“Steve and his team are excellent trouble-shooters. They are on the job whenever there are technicall glitches in software, web construction interfaces or boosting search engines performance. We count on them.” G.B.