Homeboy Industries' mission is to create jobs for former L.A. gang members. Now with a forward-thinking CEO and high-profile licensing and distribution deals, Homeboy is taking good works to an even greater business level.

Mike Diamond (aka the Beastie Boys' Mike D), celebrity chef Sam Talbot and designer/hotelier Robert McKinley address the continuing needs of the economically devastated New York beach community by transitioning their Rockaway Plate Lunch Truck from a relief effort into a sustainable business and mentoring program.