Southeast Asia’s growing middle class and developing markets have made the region more attractive to food and beverage brands from across the world. From Subway, McDonald’s to IHOP, major names have entered the region and are thriving.

Doner and Gyros, launched in 2014, is another such brand. After entering North America, Canada and Los Angeles, it now plans to establish itself in India and other Southeast countries.

We spoke to Nabi Naseeb, chief executive officer at Doner and Gyros, at the Franchise India Expo 2018 to know what things should be kept in mind to stay ahead in the food business in Asia.

More from Entrepreneur

Are paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.