Lacoste ‘Life is a Beautiful Sport’ Spring 2014 Campaign

Lacoste released its “Life is a Beautiful Sport” Spring 2014 ad campaign shot by photographer Jacob Sutton featuring models Kati Nescher and Roch Barbot towering over urban landscapes in New York City. The models are wearing Lacoste Spring 2014 collection. The full campaign and film directed by Seb Edwards will premiere in France during the Winter Olympics Opening Ceremony.