United Produces First Store Brand

LUBBOCK, Texas — United Supermarkets no longer keeps manufacturing opportunities on ice.
Instead the retailer has moved production of 7- and 20-pound bags of its store brand Kristal ice from a third-party to its new, ice-making facility.
The product is the first of several corporate brands the retailer hopes to manufacture in-house. Production of existing private labels, like Kristal bottled water, may soon follow suit, Edward Kitten, United's director of manufacturing, told SN.
“We will ...

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