Lee Min-ho to release a digital single

Huh. Boys Before Flowers star Lee Min-ho is pairing with well-known songwriter Park Geun-tae to release a digital single. A “famous female rapper” is also reportedly featured on the track.

Guess he’s not about to let his co-star Gu Hye-sun have all the fun packing her resumé with other activities. Not only will a single be sold, an accompanying music video will be shot (it’s still being cast, but the director has been selected).

Although Lee will be singing the track, don’t consider it a foray into a kpop career; it’s more like a fancy CF. This comes as part of an ad campaign for Cass beer, for which Lee is brand model.

As we know, Korea’s got a pretty good track record in the branded entertainment field. The people behind this project express hope of creating another sensation like the uber-popular series of Anymotion/Anyclub cell phone adverts a few years ago that starred Lee Hyori and Eric. Those were more like mini-movies than commercials in scope, and also released digital singles.

Counter to Lee’s arrogant onscreen image from BBF — or even his shy offscreen one — the song is being described as “exuberant club dance music.” The gist of the song lyrics paints Lee as an innocent guy who gets seduced by a woman (they’re currently casting for his female partner). The director, Cha Eun-taek, was also the man behind Hyori’s “Anymotion” and “U Go Girl” videos.

Um. Lee Min-ho, love ya dude, and I think you’re a great budding actor, but I may just have to draw the line at exuberant club dance music. Don’t let them Jang Geun-seok you into a career of funny-but-meaningless glorified commercials!

(Okay, if it’s catchy I will probably dance around to it. In shame. But dance nonetheless.)

March 12, 2009 at 7:08 PM

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^^^

He's already overexposed but with his impending surgery coming up, I'm sure his agency is trying to suck every dime out of him before he goes on hiatus for his recovery (if they let him recover that is!)

March 12, 2009 at 9:24 PM

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Uh... I have a bad feeling about this... BUT maybe he might just make it bigGER... I don't know, I guess we'll just have to wait and see. =) Although, I'm totally rooting for Goo Hye Sun's album. =D She's a really talented person. =) As for Lee Minho, I've never really heard him sing, so I guess we'll just have to see for ourselves what he's got to prove.. =/

March 12, 2009 at 10:28 PM

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not sure what I've just read cuz that jeans ad is too awesome *drools*...goes back to reread but my eyes just led me straight to the jeans ad once again.....lol...suggestion: he should dress like that in the mv

March 12, 2009 at 10:35 PM

the MV or single has not even been release and there are people who are giving the thumb down without watching/hearing the song.. it's so funny...hahaha..

releasing single of a CF song may not be common in Korea, but it is not a first... And it's common in Taiwan when the artiste is a singer....

if a singer like Kim Hyun Joong can be an actor, why can't Lee Min Ho, an actor becomes a singer...(when he is not even releasing a full album, just a song from his CF) and people are so worked up and giving negative remarks...

March 13, 2009 at 12:03 AM

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Well, if he has some hidden talent as a singer then its good that we can see that right! I heared that Hyun Joong didn't audition for Jihoo's role and he got it because of his popularity then why not see Minho as a singer. But i still hope that he can sing that's why he's management is doing it...coz if not...I think I'm going to get disappointed just like Hyun Joong acting..sometimes i just want to cry coz' i can't feel what i am supposed to feel with his acting.