Building a Small Business that Warren Buffett Would Love

The book that presents the same fundamentals that Warren Buffet
used to turn an initial $105,000 investment into a $40 billion
fortune in a way the general reader can apply, Building A Small
Business that Warren Buffett Would Love is a succinct, logical,
and straightforward guide to financial success. Highlighting one
simple message: that Warren Buffett successfully invests in great
businesses with strong fundamentals, it argues that these
fundamentals can be replicated in a small business to yield
outstanding results. Offering a solution for people wanting to
start a business to provide additional income in today's uncertain
economy, and designed to help entrepreneurs build fundamentally
sound, small businesses using Warren Buffett's business investment
perspective, the book covers:

An overview of Warren Buffett's investment methodology and how
it applies to small businesses

The details of the Buffett investment criteria—a consumer
monopoly, strong earnings, low long term debt, and high ROE with
the ability to reinvest earnings—and the application of these
fundamentals to both start-up and existing small businesses

An approach to building a small business that applies the well
respected principles of Warren Buffett, the book presents an
exciting new look at the steps to success that have been proven
trustworthy by one of the richest men in the world.

Adam Brownlee is the author of three books on business and investing. As the former Director of the Kentucky Small Business Development Center at Western Kentucky University, he has assisted hundreds of small business owners in making key decisions about the refinement and reformation of their businesses.

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Every great business—whether it's a popular pizza restaurant or a baby formula maker—is built on the same core fundamentals. Warren Buffett figured out this universal business truth at an early age, and used it to turn an initial investment of $105,000 into a massive $40 billion fortune. Taking a long, hard look at Buffett's investment choices, business and investing guru Adam Brownlee’s new book Building a Small Business that Warren Buffett Would Love(Wiley; Hardcover and eBook; March 2012; $24.95; 978-1-1181-3888-5) takesthis sound investment methodology and adapts it for small business owners looking to build, grow, or improve their own businesses.

Highlighting the essentials that make Berkshire Hathaway's impressive portfolio of businesses great, from their strong earnings track records to their ability to successfully raise prices to match inflation, the book presents a road map for transforming a business using the same simple values that define these economic powerhouses.

“The core of a strong business is not a mystery, nor is it a complicated mess. It is found in the wisdom of Warren Buffet, which is a virtual blueprint to create superior business results and build a powerful small business engine,” says Brownlee. “If you follow this blueprint, digest its meaning, and learn its intricacies, you can build an economically superior small business, one that Warren Buffet would love.”

Designed to help entrepreneurs build fundamentally sound, small businesses using Warren Buffett's business investment perspective, the book is packed with essential information for start-ups and existing small businesses looking to take things to the next level, such as:

The details of the Buffett investment criteria: a consumer monopoly, strong earnings, low long term debt, high ROE with the ability to reinvest earnings - and how it applies to start-ups and small businesses

How to pick the right business by looking at such factors as long term debt, margins, return on equity, etc.

The thrill and opportunity of pursuing a passion through small business and the difficulties faced by start-up and existing business owners

Examples from Buffett company investments including Fruit of the Loom, Geico, Coke and more in order to demonstrate the sound logic and plain-to-see success of Buffett's way of doing business

Humorous and accessible, Building a Small Business that Warren Buffett Would Love presents a succinct, logical, and straightforward guide to financial success and offer a solution for people wanting to start a business to provide additional income in today's uncertain economy.

“The material itself can lead to employment through entrepreneurship for the reader, but it can also lead to the additional job creation with the small business start” adds Brownlee. “Additionally, I encourage unemployed folks with limited options to start a business doing something they love part-time and to pick up the rest of the hours through a part time job. This should result in work with a purpose and a paycheck. With this message I hope to make a significant dent in the unemployment rate and improve the economy.”

For each purchase, Brownlee will give away a book or eBook to an entrepreneur or a person searching for work.

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