Yumi

Yumi

Yumi: a fashion retailer offering the latest women’s fashion and seasonal trends online and various High Street concessions.

THE CHALLENGE

Yumi came to us after having some frustrations with the expensive, legacy Demandware platform. Their research pointed towards a scalable, robust SaaS solution – which lead them to BigCommerce. They began their search for an agency who could conduct the re-platforming process; as the leading, certified and preferred BigCommerce partner in the UK, there was no better match than 5874.

Though a large and complex project due to the integration of other platforms, and all of their products being held under an outdated PIMS and separate Warehouse system, the BigCommerce API handled it perfectly.

This enabled the re-platforming process to be completed in a pretty astonishing 3-month time frame, much faster than if it had been done via other legacy platforms – proving once again, that BigCommerce is more than worthy of its reputation.

RESULTS

Full order and customer history imported from Demandware

A beautiful custom built, fully-responsive eCommerce website

Improved Search Engine rankings for across product range

Reduced cart abandonment, improved UX and conversion rate

Yumi were very happy with our strategy led, design and development approach, and now work with us on a retained basis for daily design and digital marketing support.