Internet Celebrity Doesn't Translate: Amanda Congdon Let Go By ABC

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Amanda Congdon, best known as the original host of Rocketboom, has been let go by ABCNews.com.

ABCNews.com said in a statement:

“It’s been a great year with Amanda — a great experiment for both of us. We thank her for her many contributions and know that she’s about to embark on new endeavors and expect there will be times in the future that we can again work together.”

During her time at ABCNews.com Congdon did a number of projects, including “Amanda Across America,” which as the name suggests was a traveling video blog.

As much as we wish Amanda the very best in her future endeavors, her failure to move from online celebrity to mainstream media company successfully does bring into question the ability of online stars to go mainstream. I’m not quite sure that I’d agree with Fark’s focus on the news, but there will be those who miss seeing Congdon video blogging regularly.