Don't Miss: EBook Virtual Summit

Join me for LJ’s Summit: Ebooks: The New Normal. Held October 12, you’ll be able to participate from your desktop, so you’ve no excuses. And trust me, there is nothing more pressing around marketing for libraries than this issue.

This week I was off-site for two and a half days at a leadership conference. People came from all disciplines. Every single person I spoke to described the library as quiet, books on shelves run by the old-fashioned stereotypical librarian. That sure doesn’t describe the library where I work!

As marketers our job is to tell the library’s story — the story that is relevant TODAY. That’s part of what my panel is about. My panel is titled: The EBook Evolution: How They’ll Change Public Libraries. Joining me is Nate Hill, a web librarian; John Houser, a library technology coordinator; Eli Neiburger, associate director of IT; and Monique Sendze, IT director.

On a personal note, I’m off next week joining my husband in Europe for our 20th anniversary. We’ll be in Zurich, Prague and Vienna. I’ll pick up my blog when I’m back on October 4.

About Alison Circle

Alison Circle is director of marketing communications for Columbus Metropolitan Library. Previously she was an Account Director at Jack Morton Worldwide, a global branding agency, and her primary client was Target Stores. Prior to that she was the National Marketing Director for Minnesota Public Radio and "A Prairie Home Companion with Garrison Keillor." She has advanced degrees in English and Fine Arts, and is a recipient of a National Endowment for the Arts grant.