Anyone can become a shoeshine professional. The job requires no training requirements, the investment is low and you can set up your business in various locations. However, like any business, it’s necessary to make preparations before you begin. Your state’s laws will determine what you need to operate legally.

Self-Evaluation

Before beginning any business, it’s important to evaluate yourself to determine if it’s right for you. List your strengths and weaknesses; personal and business goals; and other factors that could help or hinder your success. For instance, a social nature and a natural gift of gab could help you attract more customers while a more reserved nature would require more effort. An honest evaluation can help you formulate a method of running the business that would be comfortable for your nature.

Capital

The amount of capital necessary to begin a shoeshine business depends on how and where you plan to run it. For instance, you could purchase an established shoeshine franchise with a recognizable brand name, rent a space at a busy location -- such as an airport, operate at a permanent location on a busy street corner, or visit several businesses daily to offer your services. Each option has a different level of investment. The last option requires a small amount for supplies only but you might need to obtain a loan for the first.

Research

It’s vital to learn as much as possible about starting and running a shoeshine business before you begin. Talk to established operators to learn from their experiences and watch them at work. It might be easier to approach business owners in a noncompeting territory. If you’re purchasing a franchise, the franchiser may offer training that includes all you need to know to run your business.

City and State Regulations

You will need a license for your shoeshine business. Your city and state may have additional requirements. For instance, you might need a traveling vendor license if you plan to visit businesses to offer your services or shine shoes on the street. Check with your local licensing office for information.

Supplies and Equipment

Supplies and equipment for a shoeshine business typically include polishes, shoeshine kits, brushes, wax, buffers, a chair and a shoe rest. Your business location will determine the need for additional supplies and equipment. For instance, mobile shoe shiners limit supplies and equipment to what they can comfortably carry.

Rates

Set rates for each type of service you’ll offer, such as cleaning, stain removal and spit polishing. You can get an idea of reasonable rates from the competition. It’s best to offer comparable prices to appeal to more customers.

Attracting Customers

Many customers patronize shoeshine businesses on impulse, but you can advertise to attract more. For instance, you could place an ad in local papers or promote your business on social networking websites. You can offer incentives to encourage customers to come to you, such as a discount on a shoe shine or an additional free service.