How’d you like to build an amazing web site in just a few minutes, for almost no money? I did: here’s the The Jeff Yablon Map! The Jeff Yablon map was an actual web site for a few minutes earlier today, and I really did build it at a cost of exactly zero...

Perception is reality, and perspective a matter of where you are when you look at something. Today, while pouring my morning coffee, it occurred to me that as I approach the fourth anniversary of receiving this lovely “gift” it’s...

This morning, two interesting things happened to me. They turn out to be linked, and that’s a story about Influency, and, it turns out, Optimization. The second one was when I received a note from one of our readers pointing out a problem he’d noticed in...

Perception is Reality, and Nothing is Free. So what does that mean to Influency? Everything. Earlier this month, Huffington Post ran a story under the sensationalist headline Walgreens Shoppers May Be Overpaying By Up To 55 Percent: Study. OK, the study being cited...

I was actually writing about a lasgna I was afraid of burning that my husband said was sensation-al. Those words were uttered in a promotional video for Microsoft Office 365, where Microsoft made fun of the way Google handles your data. The irony, of course, is that...

With The Answer Guy’s Daily Influency Videos now rolling out, I find myself being asked a new kind of question regularly: how do you do that? And my answer is starting to sound a lot like influency is as simple as getting a hot coffee … you need to ask the...

Remember last year’s SXSW conference, where homeless people were given jobs carrying around mobile 4G hotspots? No? I’ll remind you about it, and also that my position then, as now, is that it was a win/win/win situation. A few people who needed it had...

Ever wonder why your cell phone doesn’t work when you’re in a tunnel? Or on the subway, 100 feet under ground? Of course not. You have no cell service because you have no contact with a cell tower. It’s basically the same problem as your WiFi signal...

You wouldn’t think it was possible to draw a line between I Dream of Jeannie and Election Day Statistics. You’d be wrong. And who drew that line for me? “Americans Against The Tea Party”. While I have opinions, my overall theological/political...

I’d like to introduce you to Reggy. She is, as you can see, very likely the cutest dog ever. And it’s a good thing she is, because Reggy is the desktop on my shiny new Google Chromebook computer, and I can’t cover her up with icons. If you’ve...

How easy is it to “game the system” on review sites like Yelp? To find out, just have the President of the United States visit you and give him a bear hug. This story has been all over the news, so aside from liking the surprised look on President...

The last time I wrote a Labor Day piece was three years ago. Here’s another, but this business change isn’t about labor unions or holidays; today’s topic is the kind of labor women go into before they give birth. And lawmakers’ propensity to...