19.
Technology Gets Personal By 2020 all conferences and exhibitions I attend will offer a totally personalised experience, tailor-made to my needs, and offering whatever technological tools are needed to make the event fully interactive so I can engage with and influence the content of the event. 77%Image source: msnbcmedia2.msn.com 1093 respondents

20.
Total Customisation In 2020, the personal comfort of attendees will be much more important to organisers than today. Individuals will be able to obtain personalised menus at meals, there will be many options for entertainment and relaxation, e.g. customised seating. Organisers will make far better use of information about individual attendees than they do today. 70%Image source: gadgetheat.com 1093 respondents

31.
TeliaSonera in Sweden claims a 76% reduction in carbon dioxide emissions • Reducing business travel by more than 50% • Increasing the use of tele-meeting services, by 15-20% per year 76% CO2 • Reducing the office area/employee reduction by a total of 50% • Reducing total energy consumption by more than 30% • Green electricity from 2007 • Introducing mobile working 2001 2009Image source: Telia Sonera

41.
Example Projects• Public and private client research e.g. : – Convention 2020 – The Shape of Jobs to Come – Department for Business, Innovation and Skills – Designing Your Future (Published August 2008) – book written for the American Society of Association Executives & The Center for Association Leadership – Travel and tourism e.g. The Future of Travel and Tourism in the Middle East – a Vision to 2020 – Future of Travel and Tourism Investment in Saudi Arabia – Scenarios for the global economy for 2030 and the implications for migration – Global Economies – e.g. The Future of China – the Path to 2020 – Winning in India and China – Aviation and Airports e.g. Aviation 2030 – Meetings, conferences , exhibitions and events – e.g. One Step Beyond – Future trends and challenges for the events industry• Strategic advice to industry players• Confidential advisory and coaching services to CEOs and top teams• Public speaking at public conferences and in-company events• Future thinking workshops and retreats