“We are excited about the response from leading companies to our efforts to meet their needs for providing a better consumer video experience,” said HEVC Advance CEO Pete Moller in a statement. “These latest additions to the program demonstrate our progress, the value HEVC brings to the marketplace, and how widespread adoption of the HEVC/H.265 video compression standard is accelerating.”

"HEVC Advance has worked hard since its inception to facilitate HEVC adoption and enable consumers to enjoy the best video experience. By eliminating nonphysical HEVC content distribution from our license, we are transforming to meet the needs of distributors looking to adopt HEVC and bring the incredible bandwidth savings and clarity of 4K UHD to consumers," Moller said in the statement.