Creative Released Zen Stone!!

Creative has yet again surprised us all! Only two days ago, Creative announced that the market will have to wait a couple weeks until they can see the players. But in fact, the Zen Stone has been officially released!

The Zen Stone is the latest player from Creative that will directly compete head to head with Apple’s iPod Shuffle. Not only did the Zen Stone adopt the small size, but it also does not have a screen and has controls similar to that of the Shuffle. It also features a shuffle play along with normal list playing.

“The Creative ZEN Stone, at just £27.99, opens up a huge new market for MP3 players,” said Sim Wong Hoo, chairman and CEO of Creative. “This is an incredible price for everyone to get a high-quality MP3 player capable of holding up to 500 songs. Whether it’s your only player or a second one to take with you anywhere, this price lets you think of MP3 players in a whole new way.”

The Zen Stone will be able to act as your ordinary USB flash drive, as it is a UMS device. But since it is also a music player, it will support MP3, WMA, along with Audible. Its dimensions will be 53.7 x 35.3 x 12.8mm, making it somewhat similar to that of the iPod Shuffle.

Currently the player is only being sold at black. However, Creative (as if acting like their company’s name) have said that they will release more variety of colors to suit the market’s diverse demands. On May 14, a potential buyer will be able to choose from a list of black, white, green, blue, red, and pink Zen Stones.

The question still remains on how the Zen Stone will do in the market. But, from the looks on the picture, it looks as if with proper marketing, Creative will be successful with yet another Zen, allowing them to pull out of the harsh times they have been experiencing lately.