Management and Organization Events and conferences

Due to the global interest
in the industry of events, there is a need for specialized institutions in the
organization and management and experts with professional capabilities in this
field, which is ultimately towards the economic development of the incubator
countries of this kind of administrative and logistic industries.

Through the pages of this study, the
researcher is exposed to a variety of different concepts and topics related to
the activities; the concept of activities, their origin, development, types,
organization and importance.

The researcher discussed
the organizational vision of the management of the events. The organizations
started to research the modern management systems and sciences, especially with
regard to marketing and manpower management, and developing the knowledge and
expertise that develop the abilities and skills of its members, who are
responsible for holding exhibitions, conferences, celebrations, events,
seminars and meetings. To save money, effort and time and raise the efficiency
and effectiveness of those working in this field in order to achieve the
objectives of institutions to organize these events and conferences.

The researcher discussed
the idea of ​​organizing exhibitions as one of the most important types of
events organized, and how to develop festivals, exhibitions and conferences.
Organizing them is not as simple as some expect, but it involves many complex
issues related to the brand or intellectual to be marketed. Planned, technical
and well-studied technical aspects prior to the start of the exhibitions. The
analysis and evaluation that follows the events of the exhibitions and ensuring
their return on investment is one of the main engines of the exhibition industry.

The researcher also dealt with the
challenges and difficulties facing the organization of events and conferences,
the most prominent of which are: the poor level of organizers of events and the
low quality of organization, and the difficulty of dealing with some
bureaucratic procedures in some countries, limited participation of women
effectively in exhibitions and conferences.

The researcher also discussed some of the
accompanying activities and their final aspects of the events and conferences,
such as press conferences, marketing and advertising in line with the launch
and promotion of the conference.

The researcher reviewed a number of
successful international experiences in organizing events and conferences.