Rush University Medical Center contracted with Rush Powers Media to produce a three-video series promoting their Neonatal Intensive Care services on their website and via a social media campaign. Each video featured a testimonial interview from a family that benefited from the hospital’s expert neonatal care. Our role in the project included, creative development, shooting and conducting all interviews, gathering pre-existing photos, video storytelling and editing, and delivery of each clip in a web-ready format.