Wild & Rare

Standards

Companies that donate funds or products to benefit important causes and people in need.

Company Description

Wild & Rare designs and makes a line of accessories and jewelry.

Each of their pieces highlights a specific endangered animal or plant species; with each purchase, shoppers receive a card educating them about that species’ plight. 100% of the profits from every sale go towards organizations like The World Wildlife Fund, which are fighting to support the planet’s biodiversity.

Founded by a mother-daughter duo in 2018, part of Wild & Rare’s mission is to bring public focus to a growing issue in a relatable way, and remind people that every action can make a difference, big or small. The Brooklyn-based company currently focuses on bracelets, but is planning on expanding their selection in 2019.