Adding 'diversification' is more than a cosmetic change, as Minister Jim Carr's mandate is backed by 'substantive' policies, says Adam Taylor, principal at Export Action Global.

International Trade Diversification Minister Jim Carr is tasked with leading Ottawa's efforts to expand its circle of trade partners. The Hill Times file photo by Andrew Meade

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Despite Ottawa's effort to rebrand the trade portfolio, International Trade Diversification Minister Jim Carr's mandate seems to largely mirror the priorities of his predecessor, as revealed in his new mandate letter, released on Tuesday by the government. Mr. Carr (Winnipeg Centre, Man.) was shuffled from his previous post as natural resources minister in mid-July. With this shake-up came the addition of the word "diversification" to the portfolio, previously held by FranÃ§ois-Philippe Champagne (Saint-Maurice, Champlain, Ont.), who was moved

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