Goldenvoice

How Do You Keep Track of 100,000 People at a Party in the Desert?

Over the course of our 5-year relationship, we created a technical infrastructure for Goldenvoice’s flagship festival, that integrated touch-points on the web, mobile devices, and festival grounds via a custom API, allowing festival-goers, organizers, and sponsors to interact fluidly before, during, and after the festival. Additionally, we designed and developed many of the user-facing touch points, including the website, accounts portal, on-site registration kiosks, and custom features of the mobile application.

THE TASK

Streamline a fragmented digital experience for the country’s most iconic music festival.

Brutal SimplicityOf Thought

Target Insight

The festival experience begins when the lineup is released online.

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Brand Insight

The better the fan experience, the smoother the operations.

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Powerful Truth

Stay connected.

Our web design for Coachella.com featured signature immersive HTML5 animations that captured the lights, movement and artwork from the previous year’s festivities all within the header.

Responsive web design allowed for seamless integration of the festival’s tech touch-points — from the users’ accounts, to the mobile app, and on the festival grounds.