BLIZZARD ENTERTAINMENT’S BLIZZCON® 2013 STORMS
ANAHEIM NOVEMBER 8 & 9

PARIS, France – February 19 , 2013 –
Gather your guildmates, muster your minions, and summon your swarm!
Blizzard Entertainment today announced plans for its seventh
BlizzCon® gaming convention, taking place
Friday, November 8 and
Saturday, November 9 at the Anaheim Convention
Centre in Anaheim, California. For two epic days, members of
Blizzard’s gaming community from around the globe will
descend on Anaheim to meet, play, and celebrate their shared
passion for all things
Warcraft
®, StarCraft
®, and
Diablo
®.

“BlizzCon gives us a chance to connect with our players
and share our latest projects in a very personal way,” said
Mike Morhaime, CEO and cofounder of Blizzard Entertainment.
“Members from all of our gaming communities have helped make
this event bigger and better every time, and we look forward to
meeting up and celebrating with them in November.”

In addition to serving as a gathering place for Blizzard
Entertainment gaming communities, BlizzCon will offer attendees a
chance to enjoy:

Hands-on play time with the latest versions of Blizzard
Entertainment games

Global finals for Blizzard eSports, featuring top pro gamers
from around the world

In-depth discussion panels with Blizzard game developers and
artists

Competitive and casual tournaments for players to showcase
their talents

Community contests with great prizes

Commemorative merchandise based on Blizzard
Entertainment’s game universes

More activities and attractions to be announced

The previous BlizzCon was held in Anaheim in October 2011.
Tickets to the event sold out in seconds, and highlights included
the unveiling of the fourth
World of Warcraft expansion,
Mists of Pandaria
®, and an epic closing concert featuring rock
legends Foo Fighters.

Further details about BlizzCon 2013, including ticket
availability and pricing, will be announced on the official
BlizzCon website (
www.blizzcon.com) as the event draws closer.
Those interested in attending the show in person can make advance
hotel reservations now and receive special BlizzCon rates by
booking through the
BlizzCon hotel website.

Blizzard Entertainment is currently hiring for numerous open
positions. More information on available career opportunities can
be found at
eu.blizzard.com/jobs.

About Blizzard Entertainment, Inc.

Best known for blockbuster hits including
World of Warcraft
® and the
Warcraft
®,
StarCraft®, and
Diablo® franchises, Blizzard Entertainment, Inc. (
www.blizzard.com), a division of Activision
Blizzard (NASDAQ: ATVI), is a premier developer and publisher of
entertainment software renowned for creating some of the
industry’s most critically acclaimed games. Blizzard
Entertainment’s track record includes fifteen #1-selling
games and multiple Game of the Year awards. The company’s
online-gaming service, Battle.net
®, is one of the largest in the world, with millions
of active players.

Cautionary Note Regarding Forward-looking Statements:
Information in this press release that involves Blizzard
Entertainment's expectations, plans, intentions or strategies
regarding the future, including statements about the dates and
event plans for BlizzCon 2013, are forward-looking statements that
are not facts and involve a number of risks and uncertainties.
Factors that could cause Blizzard Entertainment's actual future
results to differ materially from those expressed in the
forward-looking statements set forth in this release include
unanticipated product delays and other factors identified in the
risk factors sections of Activision Blizzard’s most recent
annual report on Form 10-K and any subsequent quarterly reports on
Form 10-Q. The forward-looking statements in this release are based
upon information available to Blizzard Entertainment and Activision
Blizzard as of the date of this release, and neither Blizzard
Entertainment nor Activision Blizzard assumes any obligation to
update any such forward-looking statements. Forward-looking
statements believed to be true when made may ultimately prove to be
incorrect. These statements are not guarantees of the future
performance of Blizzard Entertainment or Activision Blizzard and
are subject to risks, uncertainties and other factors, some of
which are beyond its control and may cause actual results to differ
materially from current expectations.

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