[12/07/05 - 12:00 AM]UPN Continues to Climb with Gains in Adults and Women 18-34 This Week, Season-To-Date and the Completed NoV. Sweep

[via press release from UPN]

UPN CONTINUES TO CLIMB WITH GAINS IN ADULTS AND WOMEN 18-34 THIS WEEK, SEASON-TO-DATE AND THE COMPLETED NOV. SWEEP

UPN Finishes the Nov. 2005 Sweep Up From Last Nov. and
Ahead of the WB in the Target Demos of Adults 18-34 and Women 18-34

UPN'S TOP MODEL Sashays To Second At 8:00PM In Adults 18-34 And Women Demos

CHRIS Delivers Solid Performance in Repeat on Thursday

UPN Ranks Second on Friday 8-10PM in Adults 18-34 and First in Men Demos

UPN Continues to Deliver Impressive Year-to-Year Growth on Friday

In a week that included the final three days of the Nov. 2005 Sweep, UPN finished well ahead of the WB in all key categories, including adults 18-34 (1.7/5 v. 1.1/3), adults 18-49 (1.5/4 v. 1.1/3), women 18-34 (2.1/6 v. 1.5/4), women 18-49 (1.7/4 v. 1.5/4) and viewers (3.6mil v. 3.1mil), based on Nielsen ratings for the week ending Dec. 4.

UPN also delivered gains this week compared to the same week a year ago in the network's target demos of adults 18-34 (13%, 1.7/5) and women 18-34 (11%, 2.1/6).

Season-to-date, UPN is up more than any other network in the key adults 18-34 (13%, 1.7/5) and women 18-34 (10%, 2.2/6). UPN is also scoring season-to-date increases in women 18-49 (6%, 1.9/5).

In the recently concluded Nov. 2005 Sweep, UPN was also one of the few networks to deliver growth over Nov. 2004 in the target demos of adults 18-34 (13%, 1.7/5) and women 18-34 (10%, 2.2/6). In adults 18-34, UPN posted more sweep-to-sweep gains than any other network.

UPN beat the WB for the Nov. 2005 Sweep in adults 18-34 (1.7/5 v. 1.5/4) and women 18-34 (2.2/6 v. 1.9/5), marking a dramatic shift from last Nov. when UPN finished just behind the WB in the key demos that both networks target.

WEDNESDAY � 11/30/05

On the final night of the Nov. 2005 sweep, AMERICA'S NEXT TOP MODEL ranked second from 8-9pm in adults 18-34 (3.1/9), women 18-34 (4.5/12) and women 18-49 (3.7/9), behind only CBS.

Even in repeat, EVERYBODY HATES CHRIS continued to perform on UPN's new night of comedy. Compared to an original SMACKDOWN from 8-8:30PM last year, EVERYBODY HATES CHRIS was up 13% in adults 18-34 (1.8/6), 6% in adults 18-49 (1.8/5), 75% in women 18-34 (2.1/6) and 43% in women 18-49 (2.0/5).

CHRIS beat ABC and the WB in the 8-8:30PM time period in adults 18-34, adults 18-49, women 18-34 and women 18-49.