SUCCESSFULLY LAUNCHED STARTUPS

MobCraft

MobCraft is the world’s first crowdsourced brewery, founded in 2012 by Henry Schwartz, Andrew Gierczak and Giotto Troia. MobCraft uses crowdsourcing to generate ideas for and preorders of specialty beers packaged in 4 packs of 22oz bottles and distributed to customers in 34 states. MobCraft began producing beer in Madison, WI in June 2013. The company has operated in an extremely lean manner (self funded $30K). Since June it has created a reputable brand, high quality beer, a recognized brand image, along with a large buzz around the concept. Wisconsin craft beers typically are not sold outside of the Midwest. MobCraft’s goal is to be a nationally recognized brand headquartered in the state of Wisconsin. We were named WI’s 2013 top new brewer by ratebeer.com.

Scanalytics Inc.

Scanalytics Inc. was founded in 2012 by Joe Scanlin and Matt McCoy. It began when Scanlin was shopping at a retail store and became interested in the methodologies in which companies with a physical footprint could understand human behavior. “The orientation of how I was standing, how long I was there, what I was looking at, the time of day; this told a story that I was giving them but no one was tracking,” says Scanlin.

It did not take long for a solution to come. Scanlin and McCoy set to work developing the first version of what is now known as the SoleSensor, an intelligent floor sensor that measures 100% of foot traffic in physical spaces, and also tracks behaviors such as engagement time, turnover, and patience rates.

“This technology truly allows insight on how people move by monitoring the foot traffic instead of something personal,” states Scanlin. “Our tools help businesses understand key points such as how long someone was standing in front of a product, and how that relates to their level of interest in purchasing it.”

RecruitChute

As an innovative soccer recruiting service, RecruitChute provides the tools and guidance necessary to assist prospective college soccer players throughout the recruitment journey from start to finish. With a unique business model, RecruitChute is capitalizing on the #1 growing sport in the US!

HUK TV Mounts

Huk TV Mounts provides students with a simple, intuitive solution to positioning their dorm room TV’s. The product allows students to easily and conveniently hang their TV’s from their lofts, allowing for maximum room customization and spatial openness.

STARTUPS THAT HAVE BEEN SHUT DOWN

MGDS

MGDS is the biggest video game development conference in the Midwest that maintains quality in terms of speakers and experience, without breaking your bank in order to attend. We provide speaker presentations, panels, workshops, and an exhibition floor for attendees to learn new tools to improve themselves as game developers and to demo video games that their peers have been laboriously working on. You can experience an indie game success like Race the Sun, view cool student projects like Tetrapulse, chat with industry legends like Tom Hall, and bump elbows with developers from AAA studios like Volition to see if you have what it takes to make it in the industry, all wrapped up in an inviting environment for little cost to you.

This Summer, the MGDS will be working hard on obtaining high profile speakers and increasing the value to our attendees. It should be a great year, one that will make it’s mark on the Midwest and the industry itself.

Hunt Butler

Hunt Butler is a dynamic, informative, user-friendly, secure service where landowners and hunters can connect to facilitate hunting lease transactions. Hunt Butler breaks down land access barriers providing hunters with the opportunity to reconnect with mother nature. We were created on the founding notion that technology is ever evolving and must be leveraged to meet hunters' needs to ensure the viability of hunting as a sport. Hunt Butler placed 3rd at the CEO National Elevator Pitch Competition and also won the Warhawk Elevator Pitch Competition.