Posts Tagged:Plain English

Every word in your job ad counts. But your job postings often have complex words or phrases you don’t need — they sound more like legalese than a job advertisement. Replace or cut these complex words/phrases and your job ad’s apply rate can see a major boost. You’ll also often see an increase in good candidates…. Read more »

Every word in your job ad counts. But your job postings often have complex words or phrases you don’t need — they sound more like legalese than a job advertisement. Replace or cut these complex words/phrases and your job ad’s apply rate can see a major boost. You’ll also often see an increase in good candidates…. Read more »

How good is your diversity statement? I asked my team to send me some of the best diversity statement samples they could find. They reviewed the Fortune 100 Best Workplaces for Diversity list and also Googled “Most Diverse Companies”. They gave me a list of 30 diversity statements they found. I whittled that down to 10 that… Read more »

How good is your diversity statement? I asked my team to send me some of the best diversity statement samples they could find. They reviewed the Fortune 100 Best Workplaces for Diversity list and also Googled “Most Diverse Companies”. They gave me a list of 30 diversity statements they found. I whittled that down to 10 that… Read more »

The goal of a job posting is simple. It’s to capture the right candidate’s attention with truthful content to help them decide whether to apply. Note: Check out our free Job Descriptions Guide — it tells you everything we know about writing job descriptions! What if I told you I could improve the effectiveness of your… Read more »

The goal of a job posting is simple. It’s to capture the right candidate’s attention with truthful content to help them decide whether to apply. Note: Check out our free Job Descriptions Guide — it tells you everything we know about writing job descriptions! What if I told you I could improve the effectiveness of your… Read more »

A few tips from my 20+ years of writing job descriptions: Note: Check out our free Job Descriptions Guide — it tells you everything we know about JDs, job ads and the like! Put First Things First The most important rule of the first sentence of a job description (or anything you write) is to get… Read more »

A few tips from my 20+ years of writing job descriptions: Note: Check out our free Job Descriptions Guide — it tells you everything we know about JDs, job ads and the like! Put First Things First The most important rule of the first sentence of a job description (or anything you write) is to get… Read more »

Words matter…especially in job descriptions. Note: Check out our free Job Descriptions Guide — it tells you everything we know about JDs, job ads and the like! Here are 7 mistakes to avoid when writing YOUR job description: 1) A Long Job Title Many companies use job descriptions that are too long, resulting in lower click-through…. Read more »

Words matter…especially in job descriptions. Note: Check out our free Job Descriptions Guide — it tells you everything we know about JDs, job ads and the like! Here are 7 mistakes to avoid when writing YOUR job description: 1) A Long Job Title Many companies use job descriptions that are too long, resulting in lower click-through…. Read more »

The purpose of an EEO (Equal Employment Opportunity) statement is to comply with EEOC (Equal Employment Opportunity Commission) law but there’s also a marketing aspect to it. The words in your EEO statement (which often appear in all your job postings) are also words that a candidate will measure you by. In fact, many employers are adding hot new… Read more »

The purpose of an EEO (Equal Employment Opportunity) statement is to comply with EEOC (Equal Employment Opportunity Commission) law but there’s also a marketing aspect to it. The words in your EEO statement (which often appear in all your job postings) are also words that a candidate will measure you by. In fact, many employers are adding hot new… Read more »

When you write a job description, you are not just writing it for the candidate, you are also writing it for Google, Bing, Indeed and any other search engine out there who can send traffic to your job pages. Writing for the search engines is a key part of SEO Recruitment (search engine optimization (SEO)…. Read more »

When you write a job description, you are not just writing it for the candidate, you are also writing it for Google, Bing, Indeed and any other search engine out there who can send traffic to your job pages. Writing for the search engines is a key part of SEO Recruitment (search engine optimization (SEO)…. Read more »

No one but Larry and Sergey know the secret sauce in Google’s algorithm, but there are 5 principles to help you “think like Google” that will help your SEO (search engine optimization) for your job description. 1) The URL Should Be In Plain English Let’s start at the top: the URL. The basic rule of… Read more »

No one but Larry and Sergey know the secret sauce in Google’s algorithm, but there are 5 principles to help you “think like Google” that will help your SEO (search engine optimization) for your job description. 1) The URL Should Be In Plain English Let’s start at the top: the URL. The basic rule of… Read more »

If you need to create a job description, we’d prefer you use Ongig and have yourself a next-gen “social job description.” But if it is absolutely necessary for you to write a job description through some other means, please try to avoid making these 3 mistakes. 1) A Robotic-Looking URL The URL for a job description needs… Read more »

If you need to create a job description, we’d prefer you use Ongig and have yourself a next-gen “social job description.” But if it is absolutely necessary for you to write a job description through some other means, please try to avoid making these 3 mistakes. 1) A Robotic-Looking URL The URL for a job description needs… Read more »

Throughout the 20th Century and now into the 21st, job search pundits have eulogized the résumé as it gives way to technology and time. Through each era, age, fad and phase, the resilient document changes and continues to lead the way for job seekers. Like the Phoenix, the résumé is dynamic, dying thousands of fiery deaths only to rise from… Read more »

Throughout the 20th Century and now into the 21st, job search pundits have eulogized the résumé as it gives way to technology and time. Through each era, age, fad and phase, the resilient document changes and continues to lead the way for job seekers. Like the Phoenix, the résumé is dynamic, dying thousands of fiery deaths only to rise from… Read more »