My father is a wonderful guy, enlightened and philanthropic, with an original perspective on just about everything. But when it comes to eating right, he's just lucky that pretzels and popcorn are good for him.

So after a year of toiling in the kitchen, I knew I had a pretzel Dad would kill for.

"Hey Pa, why're you eating those bum pretzels?" I asked.

"Bum? What do you know about pretzels? You're just a snot-nosed kid!" he barked.

"Wanna bet?" said I.

"Here's my nickel," said Pa.

"How about your house, Mr. Highroller?" I asked.

"You're on!" Dad shouted with glee.

When I whipped out my bag of Newman's Own Organics Pretzels, he knew he'd been had. But once he took his first bite, losing the bet meant nothing. The taste of the pretzel lit up a smile like his Oscar did.

"You win," he said, face down in the pretzel bowl.

Now I live in the big house on the hill while Dad munches these pretzels in the barn.

Taste testing here at Newman's Own Organics has shown that our health-conscious friends like these pretzels because of our organic ingredients. Our beer-drinking buddies like them because the pretzels taste great... and that's all they need to know.

'Great tasting food that happens to be organic.' (That's what we kept in mind when we created our products.) We focus on the kinds of products we loved as kids, but take them one step further by using the highest quality of available organic ingredients.

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