It seems Tapatalk are getting greedy and have 'upgraded' their model. Before, it was always free to install for forum admins to install on their sites, and only if admins enabled advertising, then Tapatalk would get a cut of the income. Now they've gone to a membership system, where I would need to pay to keep the site advertising free. If I don't go to their payed membership, they will put in ads, for which they get all the income.Of course that seems to be standard business practice these days... suck in as many people as you can when it's free and free form advertising, and once you've got the numbers, start charging for the service, and make money from advertising.

Seems to me it's always been that way, beginning with Yahoo Mail. "Free" services always depended on ads for income, otherwise they had NO income. Google is probably the biggest advertising platform out there these days... and I'll bet Facebook isn't far behind (I wouldn't know, I can't log in..)

IMHO, Tapatalk's UI leaves much to be desired. With larger smartphone screens and more competent browser apps like Chrome, I uninstalled Tapatalk a lot a time ago in favor of direct browsing with Chrome.

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