Large crowd throng the official launch of REV.O this morning; some waited since last night

The queue in front of the main entrance of developer office as of 7.45am this morning.

This morning, a large crowd of at least 300 people had gathered at the main entrance of Menara MBMR, near Mid Valley City, for the official launch of REV.O at Bukit Jalil City. It was said that the queue line started from 8.00pm last night.

There were only approximately 180 remaining units for sale today in conjunction with the official launch of the new property at the developer office. These units are marketed by property agents. Priority has been given to purchasers who had placed booking fee for selection of units.

Property developer MBM Land Sdn Bhd, a member company of MBM Group of Companies, told PTLM this morning that property investment interest in Bukit Jalil remained very high despite the slowing overall property market.

Specifically, investors are optimistic of the future potential of the Bukit Jalil City (BJC) development becoming a premier commercial hub serving the southern region of Kuala Lumpur. This is evident from a take-up rate of 85% for BJC's The Park Sky Residence, which was reviewed and previewed by PTLM recently.

This comes after the recent unveiling of one of Malaysia's largest upcoming shopping mall, the Pavilion Bukit Jalil (was nicknamed "Pavilion 2"), within the 50-acre development comprising of signature shop offices, retail shops, service apartments, offices and hotels. The mall has a leasable area of close to 2 million square feet and will feature a large cineplex, foodcourt, departmental store, an alfresco boulevard with an outdoor plaza and duplex retail outlets.

BJC is developed by Pioneer Haven Sdn Bhd, a subsidiary of Malton Berhad, in partnership with Kuala Lumpur Pavilion Sdn Bhd, the manager of the famed Pavilion Kuala Lumpur mall in Bukit Bintang. Malton is undertaking the project via a 70:30 joint venture with Ho Hup Construction Company Berhad.

REV.O consists of 421 units of freehold small office, versatile office (SOVO). The name essentially derived from the term: Revolutionary Offices. It is a standalone 30-storey development by MBM Land, and it is built at a corner atop Aurora Place and at the opposite corner of Aurora SOVO.

The Aurora developments are built next to Pavilion Bukit Jalil and are strategically integrated with the BJC development. They occupied part of a 10-acre site belonging to Ho Hup, just next to the BJC. Aurora Place will provide over 2,100 carpark bays which will be shared with REV.O and Aurora SOVO.

Aurora Place is a hybrid mall, comprising 64 units of three-, four- and five-storey shop offices and five levels of basement car parks. It was launched at the end of 2012. Aurora SOVO, comprising 209 units of flexible office suites that sits above the three-storey shop-offices of the Aurora Place, was launched in 2013. Both projects are more than 90% sold todate.

The unique proposition for REV.O is that the unit sizes begin from 318 square feet to a maximum of 597 square feet. It is designed as a boutique live-able office suite catering to new start-ups and entrepreneurs who seek conveniences of banking and lifestyle needs within a prestigious address. BJC is expected to be home to all banking needs for the entire Bukit Jalil suburb.

With six lifts serving per floor, REV.O offers a sky infinity pool and a sky gym at the rooftop level overlooking the surrounding vicinity. Its size range made it the most affordable new property in BJC, with gross prices starting from RM323,185.

In conjunction with the official launch of REV.O, the developer is providing additional rebates, several incentives such as free legal fees for Sale and Purchase Agreement (SPA), free two units of air-conditioning and free upgrade to laminated timber flooring, and a low booking fee policy of RM5,000.

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The following pictures are scenes captured this morning.

The queue started since the night before, according to a property agent.

At the main entrance of Menara MBMR before the doors were opened.

Crowds awaiting for their number to be called to enter the Gallery for preview of the project.

The scale model of REV.O at Aurora Place in Bukit Jalil City.

The "fingering act" returns to the market as you are only given 3 minutes to decide on your unit selection.