One of the many things I’d like to see gone on the web is the Welcome front page. Think about it this way. You invite friends over for a party. You greet everyone at the door with a full self-introduction, welcoming them to your place, instructing them on how to visit your home, telling them […]

In a recent article, Noah Weiss shared his struggle to figure out categories and tags on his personal site. I know many of you following these Blog Exercises have also struggled to figure out your categories, so I thought Noah’s site would be a perfect example, He has gratefully given me permission to rip his […]

Categories are your site’s table of contents. Tags are your index words. While it is simple to explain the two basic organizational and navigation elements of a WordPress site, coming up with tags for each post is a struggle many bloggers battle. Tags represent micro-categorization of your site’s content. It helps the visitor find closely […]

In these Blog Exercises, I am faced with a category quandary. For the most part, these are blogging tips, so they should go into my Blogging Tips category as well as Blog Exercises category, right? Maybe right. These Blog Exercises are meant to have some form of order, though they may be done in any […]

Think of categories and tags this way: Categories are your site’s table of contents. Tags are your index words. In general, most sites should have 5-12 categories max. Each category should represent a “body of work,” a collection of posts related to a focused topic. When you find a blog with dozens of categories, what […]

In these year-long Blog Exercises dealing with editorial or content calendars, we’re working on exploring all the dates you can add to your calendar, including adding seasonal post content and other date-sensitive blog posts and articles. In this exercise, we’re going to create a content project form. The goal of a content project form is […]

In the first of my new Blog Exercises, you will begin work on clarifying the purpose and mission of your site. Take a minimum of 25 minutes to list all the words and phrases that describe what you blog about. If you are new to blogging, list all of the words describing what you wish […]