Friday, April 21, 2006

Zetsche–Get ‘Smart’er - IIPM Article

Five years ago, when Dieter Zetsche joined Chrysler Group as CEO, few people would have imagined that this ‘average Joe’ from Stuttgart would go on to become one of the most talked about men in Europe and Detroit. His penchant for dancing around with girls in short skirts at auto launches, his trademark moustache, and the fact that he refused the overtures of Bill Ford to join Ford Motors, are all a part of Stuttgart folklore now.