Online Data Leader eXelate to host Modeling eXposed Digital Media Modeling Summit on June 20th in New York
After conducting extensive custom models for digital advertisers, eXelate has invited marketers and partners to share data and analytics best practices with the online marketing community

NEW YORK, June 11, 2012 /PRNewswire/ -- With audience modeling playing an increasingly important role in digital marketing, eXelate, the leading data and analytics engine powering optimal digital marketing decisions, is announcing the first summit focused on data modeling: Modeling eXposed .

eXelate's modeled data and analytics event, Modeling eXposed, will address how innovations in data modeling can be implemented into digital marketing programs for more effective targeting, campaign management, business intelligence, and analytics.

"Modeling eXposed is a forum in which our industry peers can address innovations in modeling and really illustrate how marketers can use these ideas to see actual results," said eXelate CEO Mark S. Zagorski. "The future of targeting will focus on building the most accurate messaging based on the custom modeling on a brand-by-brand, campaign-by-campaign basis of online, offline and first party data."