Kaval said all of their 77 20-ounce beers will be priced at $8 and $10, which will be the lowest-priced beer of any Bay Area pro teams. All premium and craft beers will be $10 and all domestic drafts will cost $8.

Kaval and the A’s have already injected enthusiasm into the team’s fan base by embracing their pursuit of a new stadium in Oakland, listening to their fans’ ideas, delivering a cost-free FanFest and naming their field after Rickey Henderson. They also announced a huge makeover in their food selection at the Coliseum, with 40 new or improved food option, not to mention having food trucks on site.

But lowering beer prices? That’s the proverbial home run in the eyes of most fans.

Sure, the A’s are coming off back-to-back last-place finishes in the AL West. There’s no telling what kind of team Billy Beane and Bob Melvin will put together. But if there’s anything that can help wash away the pain of the on-field product …