Michael Gaizutis

Founder + CXO

Squarespace Teams Up with Keanu Reeves in Compelling Super Bowl Ad.

If you have plans to watch the Super Bowl this weekend, you may come across Squarespace’s ad for this year.

Now it’s 5th consecutive Super Bowl ad spot, Squarespace has teamed up with Keanu Reeves to shoot a compelling ad.

The teaser features Keanu Reeves surfing on a motorcycle and reciting some words of encouragement. That’s about all there is to it. There’s a good blend of action and weirdness in the short ad that makes it a very watchable and memorable ad. It has the same charm and charisma that you see in Matthew McConaughey’s Lincoln ads.

Reeves uses Squarespace to host the website for his company, Arch Motorcycle.

Watch the Teaser Ad below:

At RNO1, one of the many things we specialize in is crafting connective and compelling Squarespace sites and digital experiences. RNO1’s very own Founder and CXO Michael Gaizutis gave an interview with AdForum with his viewpoint on the new Squarespace Super Bowl ad.