Comptoir Branding

Mayfair, London

Brand Identity

In spring 2017 we continued our creative partnership with Restaurateur and Master Sommelier Xavier Rousset on the design of his latest venture, Comptoir Mayfair.

The Mayfair site, sister to Blandford Comptoir, completed in 2016, is conveniently located on the corner of Weighhouse St and Gilber St. Along with the interior design, we undertook the design of the branding identity and tone of voice. Xavier wanted the restaurant to be elegant and sophisticated, yet be approachable and relaxed.

Our approach to the brand was to incorporate the signature deep blue found in the interiors of both Comptoir sites, against brighter off white paper and warm gold detailing.