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Invo delivered the first true picture of the production pipeline to the organization. It showed the entire organization - for the first time - what it truly took to produce an online shopping experience: from finding the clothing line on a runway show in Milan to launching the sale on Rue La La.

Invo became Rue La La's business process expert, understanding the details that drove production. We used large-scale posters to document complex workflows, feedback loops, and designs that drove buy-in, directed implementation, and architected the software.

Invo worked with Rue La La analysts to identify key performance indicators (KPIs) and design the data display and level of information that corresponds best to different business roles, simplifying decisions and leading better outcomes.