July 12, 2012

A couple of weeks ago I blogged about the importance of embracing the agile marketing framework for startups. Over the coming blog posts I shall be delving deeper into this and show how it can look in reality, along with examples of companies both large and small that show the rest of us the way.

To kick this off, in this blog post I shall analyse at an exciting looking startup called Postbox Party. In particular, this post will look at their launch page as this is one place where I feel a lot of start-ups don’t get as much from it as possible and where agile marketing practices can really deliver