Thomas Power, Chairman of Ecademy speaks to yourBusinessChannel and Digital Transformation TV about Google+. In a message to another one of our experts, Louis Gray, now Product Marketing Manager at Google+, Thomas explains how powerful this new social network is going to be. The amount of information Google now has on you with the various applications you use they have a picture of you that is unprecedented.

Google+ is not for consumers, it is a B2B networking network that has learnt more about you than you perhaps know yourself. Thomas discusses the future of Google+ and how powerful it really is, integrating with the online world and mixing it with the Android mobile platform. Thomas believes that within 1000 days Google will have shocked many people

Many companies want to be engaged content marketing, but they are really producing the same old “thought leadership” pieces where they tell stories about their own products. The 2017 Brilliant Minds Lord’s Showcase in London shows how to create truly strategic content marketing. Location: The Long Room, Lord’s Cricket, Ground Central London The 2017

As the convergence of TV and digital continues, Google now claims YouTube advertising effectiveness is greater than TV. Matt Brittin, Google’s top-ranking European executive, is set to unveil a report analysing ad campaigns across eight countries that show in 80% of cases YouTube ads were

The rise of Bernie Sanders, seemingly from nowhere came as no surprise to us at yBC.tv. In our video about Next Gen Consumerization, our friends at the Leading Edge Forum made a number of predictions about how technology is changing the world. And in relation