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Mobile responsive websites – the smart choice

by Neil Curtis on April 3, 2014

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Mobile responsive websites – the smart choice

Posts of the Day (POTD) have changed format. Now only 1, or at maximum 2 posts will ever be chosen for discussion. Instead of simply rounding up the chosen post I will use the post to ignite my thoughts on a topic, which I will then write down here. I will still provide credit to the source of the post inspiration so you can check it out and get more views and insights into the chosen topic.

Today’s Post of the Day (3rd April 2014) is:

Why a Responsive Web Design Will Help You Get More Visitors – on Web Design Ledger

Have you heard of mobile responsive websites? The term is becoming more and more popular in web design. Once you had a website that looked good on a monitor, which was fine because most people looked at your website on a monitor. Then came smart phones, which meant your website that was designed for large screens was being viewed on very small screens. To get around this some designers created special versions of their websites that were shown when you looked on a mobile phone, or they developed apps that people could download and use these to view their content on the go. However, then came tablets, which are bigger than mobile phones but smaller than desktop computer monitors, what happens now? Re-design a special version of your website for tablets or create a special tablet app?

The solution that a lot of people are looking at is mobile responsive websites, which means they automatically adapt to the screen size they are being displayed on. Normally this means shrinking and then stacking elements or sections of the website on top of each other so these sections are still readable and the website still flows nicely. This negates the need for re-directions for you website when someone views it on a different screen size, it stops annoyingly small font sizes or distorted images being show to potential customers, and eliminates the chances of the wrong screen size being detected and site visitors being shown the wrong layout. All in all, if done well mobile responsive websites will improve visitor experience and if you are looking to convert some of these visitors, your conversion should increase too.

A lot of WordPress child themes are being offered as mobile responsive, such as the premium themes by StudioPress. This means you can just design your website normally and know it will look good on all mobile devices.