This ad grabbed my attention with the contrasting bright red and white colors. It’s for a waterproof phone and I really could care less about new gadgets but I thought the image was interesting. The diagonal lines of the composition show movement and balance while the texture and value create three-dimensionality and form. Natural repetition occurs in the suction cups on the bottom of the tentacles and adds another interesting element to the design. The context obviously simulates a hand and the water drops display and reinforce the waterproof function of the product. If I was in the market for a waterproof phone I would totally check this one out. The artists use of color is fantastic and the digital imaging of the octopus is visually interesting and seemingly flawless.