A few observations shape our mission statement:

1. The world is becoming more competitive.
2. A top-notch education will provide an enormous competive advantage to future job seekers.
3. Both parents and their children want the advantages that a great college provides.

But as a teacher with twenty years experience--and as a parent of four children--I know that students like inspiration better than lectures. That's the first goal of College Trips: to provide inspiration. Students see excellent college campuses and want to attend them.

Our second goal is to provide information. Most of our students already want to go to a good college. But they need to know what kind of school is right for them. Big or small? Urban or rural? Private or public? Selective or non-selective? You can't get this information from a web site. You have to go there and check it out for yourself.