We collect information when
you set up your account for the Game and during your use of the Game, as set out in
this Privacy Policy. If you choose to set up your Game
profile using a social media account, we will collect your social media name
and profile picture in order to set up your account. If you choose, you can provide your
gender to personalise the gaming experience.More Information

We use third parties for
support services, such as cloud services and support
ticketing. We
use these third parties services solely to process or store your information
for the purposes described in this policy.We also share your information with
our related group companies and as required by law. More Information

Our servers are located in Germany,
Singapore, Hong Kong, Canada, the United States and the People’s Republic of
China (excluding Taiwan, Hong Kong and Macau). Our support, engineering and other
teams are located in our offices around the world (including the United States
and Hong Kong). More Information

How long do we keep hold of
your information?

We retain your information for
the duration for which you hold your Game account and then, depending on the
type of data, delete such data in accordance with the retention policy set out
in this Privacy Policy. More Information

This
privacy policy informs you of your choices and our practices regarding any
personal information you provide to us. Your use of the mobile game PLAYERUNKNOWN’S
BATTLEGROUNDS MOBILE (“Game”) and website for the Game (“Website”)
involves the collection and use of your personal information. It is important
for you to understand how this happens and how you may control it.

You acknowledge that you
have read and understood this privacy policy. If you
do not agree with this privacy policy, you must not use the Game Services. If
you change your mind in the future, you may withdraw your consent to use of
your personal information in accordance with this policy.

Proxima
Beta Pte. Limited (“Proxima
Beta”, “we” or “us”) is a company registered in Singapore with
its office located at 10 Anson Road #21-07 International Plaza, Singapore. Our
representative in the EU for the purpose of EU data protection laws is Tencent
International Service Europe B.V., a company registered in the Netherlands. Their
registered address is 26.04 on the 26th floor of Amstelplein 54, 1096 BC
Amsterdam, the Netherlands and can be contacted at eudataprotection@tencent.com.
The data controller for the purpose of EU data protection laws is Proxima Beta Pte. Limited.

If
you have any comments, questions or complaints regarding the processing of your
personal information, you can contact us at dpo@proximabeta.com.

SECTION 1: WHERE WE ARE A DATA
CONTROLLER

The Types of Personal Information
We Use

This
section describes the different types of personal information we collect and
how we collect it. We will collect and use the following information about you:

·Information
you give us. You give us information
about you:

owhen
you register for the Game (including your nominated nickname, and information
we import from your connected social media account (WeChat, Facebook, VKontakte,
Twitter) in order to set up your profile, including your name as it appears on
your social media profile and your profile picture);

owhen
you set up your profile for the Game (including information you voluntarily
elect to provide in order to customise gameplay, such as gender);

owhen
you log-in as a ‘guest’ in order to use the Game (your nickname); and

owhen
you participate in a survey in the Game (in which case we will process the
information you provide to us as part of the survey).

·Information
we collect about you. We
automatically collect certain data from you when you use the Game and/or the Website,
including your IP address and device information (such as application version,
network type, OS and related IDs, device ID and serial number, device MAC address
and IDFV ) and information regarding
your use of the Game and/or the Website, such as date and time stamps of
actions. We also collect and store your data each time you interact with us,
for example, when you use in-app support to communicate with us. Our security
feature runs when you are using the Game Services, and in addition to
the categories of data listed abov collects device information including the IMEI number and available
memory ; information about your internet connection
including if applicable the wifi name and MAC address of the wifi access point;
and a list of installed APK and
running apps.

·Information
you generate and display in the course of using the Game Services. You may provide additional
information as part of your profile (such as gender). You may also provide or
generate information when you communicate with other users in the Game (e.g.,
chat log data, chat content).

Cookies

We
use cookies and other similar technologies (e.g. web beacons, log files,
scripts and eTags) (“Cookies”) to enhance your experience using the Game
Services. Cookies are small files which, when placed on your device, enable us
to provide certain features and functionality.

You
have the option to permit
installation of such Cookies or subsequently disable them. You may
accept all cookies, or instruct the device (in the case of the Game) or web
browser (in the case of the Website) to provide notice at the time of
installation of cookies, or refuse to accept all cookies by adjusting the
relevant cookie retention function in your device. However, in the event of
your refusal to install cookies, the Game may be unable to operate as designed.

·provide
troubleshooting, such as addressing and remediating technical issues and bugs.

Necessary to perform our contract
with you to provide and support the Game.

Security-Related Information (list
of hack or cheating software, in-game screen information, device operation
system settings, device information including mobile phone brand, model, CPU
structure, CPU model, kernel version, resolution, application package of hack
software ;
IMEI number and available memory; information about your internet connection
including if applicable the wifi name and MAC address of the wifi access
point; and a list of installed APK and running apps ) when
necessary to ensure the security of game environment.

We use this information:

·for
security and verification purposes, including to detect cheating behaviours;

·identify
and address bugs and assess game function for optimisation;

·solve
game crashes and optimise compatibility of devices with the game; and

·to
combat users registering for multiple accounts.

It is in our legitimate interest to ensure
the security of our services, manage registrations and improve our services.

Necessary to perform our contract
with you to send you notifications about the Game.

How We Store and Share Your
Personal Information

In
order to perform our contract with you, your personal information will be
accessible from and will be processed on our servers (depending upon your
location and the game server you select). Our servers are located in:

We
share your personal information with selected third parties in and outside your
country, including:

·third
parties that provide services in support of the Game and the Website, including

ofor the
purpose of
processing support ticket ID and support communications for the purpose of
providing customer support; and

oproviders
of cloud services for certain functions, including sharing of in-game photos on
Facebook and Twitter.

·related
group companieswith whom we
share your personal information to operate the Game Services;

law enforcement agencies, public
authorities or other judicial bodies and organisations. We disclose information
if we are legally required to do so, or if we have a good faith belief
that such use is reasonably necessary to:

ocomply
with a legal obligation, process or request;

oenforce
our terms of service and other agreements, policies, and standards, including
investigation of any potential violation thereof;

oprotect
the rights, property or safety of us, our users, a third party or the public as
required or permitted by law (including exchanging information with other
companies and organisations for the purposes of fraud protection); and

a third party that acquires all
or substantially all of us or our business. We will disclose information to a
third party in the event that we sell or buy any business or undergo a
merger, in which case we will disclose your data to the prospective buyer
of such business. We will also disclose information to a third party if we
sell, buy, merge or partner with other companies or businesses, or sell
some or all of our assets. In such transactions, user information may be
among the transferred assets.

The Security of Your Personal Information

We are committed to maintaining the privacy
and integrity of your personal information no matter where it is stored. Our
group companies have information security and access policies that limit access
to our systems and technology. We also protect data through the use of
technological protection measures such as encryption. Your personal information
will remain subject to our technical and organisational controls and our
policies and procedures (including this Privacy Policy).

Unfortunately, the transmission of
information via the internet is not completely secure. Although we will do our
best to protect your personal information, we cannot guarantee the security of
the information transmitted to our services; any transmission of your information
is at your own risk.

Data Retention

We
will retain your personal information as described below (except if otherwise
required to be retained by applicable law).

Personal Information

Retention Policy

Game

Nickname

Stored for the lifetime of your use
of the Game (i.e. until account deletion in accordance with your request) and
then deleted within 60 days.

Social Connect Information:

·WeChat

Stored for the lifetime of your use
of the Game (i.e. until account deletion in accordance with your request or
you revoke access to your social media account) and then deleted within 60
days.

Social Connect Information:

·VKontakte

·Twitter

·Facebook

Stored for the lifetime of your use
of the Game, until account deletion in accordance with your request, upon
which it will be deleted within 15 days.

Where you do not request for account
deletion, such data will be retained for 1 year after the Game is shut down,
before it is deleted.

Gender

Stored for the lifetime of your use
of the Game, until account deletion in accordance with your request, upon
which it will be deleted within 15 days.

Where you do not request for account
deletion, such data will be retained for 1 year after the Game is shut down,
before it is deleted.

Region Location (manually selected
by you)

Game Play Statistics (Level, Heroes,
Score/s)

Stored for the lifetime of your use
of the Game, until account deletion in accordance with your request, upon
which it will be deleted within 15 days.

Where you do not request for account
deletion, such data will be retained for 1 year after the Game is shut down,
before it is deleted.

Chat Communications (Audio message)

Stored for 7 days on our servers and
deleted automatically upon expiry of such period.

Chat Communications (Text)

Stored for the lifetime of your use
of the Game, until account deletion in accordance with your request, upon
which it will be deleted within 7 days.

Where you do not request for account
deletion, such data will be retained for 1 year after the Game is shut down,
before it is deleted.

OpenID

Stored for the lifetime of your use
of the Game, until account deletion in accordance with your request, upon
which it will be deleted within 15 days.

Where you do not request for account
deletion, such data will be retained for 1 year after the Game is shut down,
before it is deleted.

IP Address

Stored for the lifetime of your use
of the Game, until account deletion in accordance with your request, upon
which it will be deleted within 15 days.

Where you do not request for account
deletion, such data will be retained for 1 year after the Game is shut down,
before it is deleted.

Device ID, Device Information

Stored for the lifetime of your use
of the Game, until account deletion in accordance with your request, upon
which it will be deleted within 30 days.

Where you do not request for account
deletion, such data will be retained for 1 year after the Game is shut down,
before it is deleted.

Friends List (WeChat, Facebook,
VKontakte, Twitter)

Stored for the duration of each
session on the Game and deleted within 1 hour after you log out.

Advertising ID

Stored for the lifetime of your use
of the Game, until account deletion in accordance with your request, upon
which it will be deleted within 15 days.

Where you do not request for account
deletion, such data will be retained for 1 year after the Game is shut down,
before it is deleted.

Transaction Records

Stored for the lifetime of your use
of the Game (i.e. until account deletion in accordance with your request) and
then for the duration of any retention periods for which such data must be
retained in order to comply with our legal obligations.

Customer Support Ticket ID &
User Communications with Support

Support data is deleted within 30
days of a lawful request from you for the erasure of such data (see the
Erasure section of this privacy policy).

Security-Related Information

Stored for 30
days.

Survey Information

Stored for: (a) if you provide your
email as part of the survey, up to 6 months (in order for us to follow up
with you) and then the data is anonymised; or (b) if you do not provide your
email as part of the survey, up to 1 month and then the data is anonymised.

Push Notification-related
Information

Stored for 90 days, or until account
deletion in accordance with your request (whichever is earlier), upon which
it will be deleted within 30 days.

Personal
Information is kept until the end of its life cycle (as set out in the
retention policy above). When destroying personal information, measures will be
taken to make the personal information irrecoverable or irreproducible, and electronic
files which contain personal information will be deleted permanently using a technical
method which makes the files irreproducible.

In
the event that the processing and retention period have terminated, but
personal information is required to be retained continuously for other reasons
including for the purposes as prescribed under applicable laws, the relevant
personal information will be stored and maintained separately from other types
of personal information. If you require us to destroy your personal information
before the end of its life cycle (as set out in the retention policy above), we
will destroy your personal information in accordance with local laws.

You
have certain rights in relation to the personal information we hold about you.
Some of these only apply in certain circumstances (as set out in more detail
below). We must respond to a request by you to exercise those rights without
undue delay and at least within one month (though this may be extended by a
further two months in certain circumstances). To exercise any of your rights,
please email us at dpo@proximabeta.com.

Access

You
have the right to access personal information we hold about you, how we use it,
and who we share it with. You can access the personal information you have made
available as part of your account by logging into your Game account and by
contacting ue@proximabeta.com. If you believe we hold any other personal
information about you, please email us at dpo@proximabeta.com.

Portability

You
have the right to receive a copy of certain personal information we process about
you. This comprises any personal information we process on the basis of your
consent (e.g., certain survey information) or pursuant to our contract with you
(e.g., game play statistics), as described in the section “How We Use
Your Personal Information”. You have the right to receive this
information in a structured, commonly used and machine-readable format. You
also have the right to request that we transfer that personal information to
another party.

If you wish for us to
transfer such personal information to a third party, please ensure you detail
that party in your request. Note that we can only do so where it is technically
feasible. Please note that we may not be able to provide you with personal
information if providing it would interfere with another’s rights (e.g., where
providing the personal information we hold about you would reveal information
about another person or our trade secrets or intellectual property).

Correction

You
have the right to correct any personal information held about you that is
inaccurate. You can access the personal information you have made available as
part of your account by logging into your Game account. If you believe we hold
any other personal information about you and that information is inaccurate,
please email us at dpo@proximabeta.com.

Erasure

You
can delete your account, or remove certain personal information, by logging
into your Game account. If there is any other personal information you believe
we process that you would like us to erase, please email us at
dpo@proximabeta.com.

You
may request that we erase the personal information we hold about you in the
following circumstances:

·you
believe that it is no longer necessary for us to hold such personal
information; or

·you
believe the personal information we hold about you is being unlawfully
processed by us.

You
can also exercise your right to restrict our processing of your personal
information (as described below) whilst we consider your request.

We
may need to retain personal information if there are valid grounds under data
protection laws for us to do so (e.g., for the defence of legal claims or
freedom of expression) but we will let you know if that is the case.
Where you have requested that we erase personal information that has been made
available publicly on the Game Services and there are grounds for erasure, we
will use reasonable steps to try to tell others that are displaying the
personal information or providing links to the personal information to erase it
too.

Restriction of Processing to
Storage Only

You
have a right to require us to stop processing the personal information we hold
about you other than for storage purposes in certain circumstances. Please
note, however, that if we stop processing the personal information, we may use
it again if there are valid grounds under data protection laws for us to do so
(e.g., for the defence of legal claims or for another’s protection). As above,
where we agree to stop processing the personal information, we will try to tell
any third party to whom we have disclosed the relevant personal information so
that they can stop processing it too.

You
may request we stop processing and just store the personal information we hold
about you where:

·you
believe the personal information is not accurate for the period it takes for us
to verify whether it is accurate;

·you wish
to erase the personal information as the processing we are doing is unlawful
but you want us to retain the personal information but just store it instead;
or

·you wish
to erase the personal information as it is no longer necessary for our purposes
but you require it to be stored for the establishment, exercise or defence of
legal claims.

Objection

You have the right to object
to our processing of personal information about you. We will consider your
request in other circumstances as detailed below by emailing us at dpo@proximabeta.com.

Questions,
comments and requests regarding this policy are welcomed and should be
addressed to dpo@proximabeta.com.

In
the event that you wish to make a complaint about how we process your personal
information, please contact us in the first instance at dpo@proximabeta.com and
we will endeavour to deal with your request as soon as possible. This is
without prejudice to your right to launch a claim with the data protection authority
in the country in which you live or work where you think we have infringed data
protection laws.

Changes

If
we make any material changes to this policy, we will post the updated policy
here and notify our users within the Game. Please check this page frequently to
see any updates or changes to this policy.