Peter Shankman(@Skydiver) on Self Promotion, PR Strategies, and Marketing Yourself as a Speaker

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Peter Shankman(@Skydiver) on Self Promotion, PR Strategies, and Marketing Yourself as a Speaker

You may have heard of Peter Shankman (or perhaps seen him on TV - as I [Sid] am editing this he just Tweeted he was going on the O'Reilly factor). Peter has has accomplished a number of things from growing his blog audience to building a successful business online, and doing 50 speaking gigs a year. This interview is dense. We were very happy to get Peter on, and this interview doesn't disappoint - Peter packed a ton of great information into a short time and I think you’ll gain alot from this.

The importance of having interesting things to say

The importance of the “itch to niche”

Why your audience controls the show

Why you have to have multiple ways for your audience to reach you

Why shouldn’t be posting things on Twitter or your blog just for Traffic