Knowledge Base Articles

When asked to name types of promotional gifts, chances are that most people will immediately think of two stand-bys-pens and mugs. These are perhaps the two most commonly-used promotional items, and it is worthwhile examining what makes pens and mugs so popular. How does the promotional radio measure up to these old stand-bys?
Price is perhaps the main factor that determines the popularity of the promotional pen, and in this regard, it is true that no other promotional item can measure up. Nothing beats the promotional pen in terms of expense. However, other types of promotional items definitely provide some advantages that make them valuable replacements for the pen.
Two other desirable aspects of the promotional item are portability and practicality. A good promotional item must be portable, so that it can be easily transported both by the giver and the recipient. A portable item is more likely to be often used, particularly if it is small enough to be carried in a poc

If you have a promotional budget, giving promotional gifts should be a given. Everyone loves getting gifts and getting something with your business's information on it has the potential to bring in a lot of customers. On each and every promotional item you are giving out, you should make sure your business name shouts out loud and clear.
Although there are many pieces of information that can be put on promotional gifts, your business name and logo are the two most critical items. There will be people who do not recognize your logo, even, so having your name prominently printed on each and every promotional product you purchase and give away is crucial. This will give anyone receiving the promotional gifts a chance to check out your website or call your business phone, since they will have the company's name to look up.
The order most businesses place information on promotional gifts are as follows:
Company name - this piece of information on each and every prom

I think it is a pretty safe bet to believe that most of us are
aware of what slip on Koozies are, but we think of them as just a foam
or neoprene sleeve that we put around a can to keep it cold at s
summertime outdoor party or barbeque. Truth to be told there are
numerous styles and variations of this item.
Other than the can
style of these insulators, they are also designed to be used for items
such as bottles. And in today's society one of the most popular products
sold at online shops are water bottle Koozies. These are basically made
of the same materials and same designs as the can style, however they
are taller so they can be put around a bottle.
Take into account
that in today's world more people drink bottled water. Over the last ten
to fifteen years, the usage of bottled water has doubled. Many are
afraid to drink water from the tap due to diseases and also the thought
of chemicals such as lead within the water. Even within ou

In advertising, thinking simple can be as valuable as thinking in
depth, especially when you need to cut advertising costs. For many
companies, advertising on a budget doesn't entail new solutions; it
entails revisiting old solutions with new insight, such as advertising
with promotional products. The promotional products industry generates
billions of dollars annually, and the reason is simple: promotional
products-also known as corporate giveaways-actually work.
According
to Promotional Products Association International (PPAI), a research
organization started in support of the international promotional
products industry in 1904, 76% of people that receive giveaways remember
the products' information, and trade booths that feature at least one
giveaway are 50% more likely to be visited than booths that feature
none. PPAI's statistics reveal the efficacy of giveaways. But the
concern remains about whether some giveaways are more effective than

When it comes to thinking of ideas for your next marketing
campaign, you should seriously consider investing in promotional mugs.
They have the potential to deliver better brand exposure than any other
promotional product and this is exactly what you need if you want more
customers enquiring after your products and services and an a potential
rise in sales revenue.
There are a huge range of promotional mugs
to choose from such as ceramic, china, plastic and travel mugs. The most
popular types are ceramic mugs, which are strong, durable and cost
effective. They are commonly seen and used in offices and workplaces and
even given away as business gifts to corporate clients and partners. If
you have ever visited a tourist attraction, there are often ceramic
promotional mugs branded with the company's name and sold as souvenirs.
Your company too can brand your own range of branded mugs and attract
customers at a trade show or promotional event.