Is Your Local Business Ready For Google’s Neighborhood Algorithm?

by Andrew Shotland

Google has long understood super well-known dense neighborhoods like SoHo, NY. But there's a good reason why neighborhoods, particularly smaller city neighborhoods, have not been used as default locations in Google: it's pretty tricky to define a neighborhood's boundaries. In the local search-data world, neighborhoods are known as "informal space," meaning there are no standard boundaries.Read the full article