The stepping stone to success in any type of business is a good Trade Lead that can qualify into a customer for various trading purposes. Though there are many ways to acquire such leads but in many cases, the quantity of leads may be more but the quality poor. It can result in wastage of a ...

Lead management has changed over the years and now your business cannot afford to cold-call or send mails to prospects with a hit and trial method to bring in the leads. Now you have to choose the right channel and manage leads in an optimum manner to touch the levels of success that you des...

B2B Portals or Business-to-Business Portals are emerging as the best destination to promote a business and form strong business network with buyers, sellers and service providers all over the world. But just like any service available on the internet, it is important to consider a few things...

Lead generation is the most essential process of any business and entrepreneurs have realized it as well. Discussion to improve Lead generation has been always hot topic amongst entrepreneurs and the most frequent question has been "how quality B2B leads can be generated?" Results of current...

Before getting into the complexities of B2C and B2B, let's have a brief recap of the concept of lead generation. Lead generation is a marketing term, commonly used in Internet fraternity that refers to the generation of interest among the consumers regarding a product or service of a busines...

PPC programs help to increase traffic to your website. They are a program in which for per click on the website the advertiser pays the hosting service. It is generally paid for by advertisers to search engines and other internet publishers, for every single click on their advertisement. It ...

Building sales management metrics is a real hard task. Making strategies, planning, and visualizing the future course, all come together into play. Here, the role of employees becomes highly significant. They need to perform everything within the deadlines. But even with all this, the result...

As the world is getting smaller, the Business Sector is expanding its horizons and assuming the identity of Global Business. Global business is exactly what you figured it to be, business dealings with clients situated all over the world. However, since the scope of the trade extends beyond ...

You would have probably read that business was practiced as barter system even before the advent of money. As the wheels of time turned, the face of business also transformed. Thanks to the Internet, business has taken on an online identity. Similarly Import Export aspect of business has bee...

It is understandable that small business houses have a limited amount of budget for marketing the business. Most of the revenue they generate in their business has to be reinvested in the business and that too mostly in production, logistics, or in providing service. Thus, not much money is ...

The role of marketers is not just limited to preparing marketing strategies and dealing with processing of any commodity. These days, marketers have widened the horizon of their think tanks and started following the footprints of manufacturers to broadly understand the market and marketing w...

B2B means business to business. As the name implies, it is a trade between two or more business. B2B portal is an industry platform for improved ultimate productivity. In present days, B2B portals are not just a fantasy system. It is an unconditional necessity for all companies of any kind o...

With the world becoming technology savvy, computer has become the most dominant of the latest technologies. With the emergence of the Internet, the face of the world has changed altogether. World shrank and everything can now be availed on a desktop. Trade is efficiently being conducted onli...

Globalization has revolutionized many trade practices. Its consequence is the contraction of the world wherein various diverse countries are engaged in the exchange of products and services with each other. The international trade is facilitated by a country which is engaged in the selling o...

Getting listed with a B2B Portal betters the chances of a company to maximize its online visibility. However, since in a B2B Marketplace, you can get only limited number of words and photographs published, make sure that the your content effectively conveys your point. Following are some tip...