Experience a Day in the Life of a News Team with Avid Everywhere at IBC 2015

When you work in a newsroom, you know getting breaking news to air and keeping your viewers informed is critical to your station’s success. Achieve that success day-in and day-out with Avid Everywhere. Find out how at IBC 2015 in Amsterdam — taking place right now — during one of many Broadcast demonstrations in which you experience a day in the life of a news team.

You’ll learn first-hand how Avid is transforming the news production process. We are providing the tools you need in this new era of journalism — creating a unified experience through the Avid MediaCentral Platform, building in remote collaboration, and multiplatform distribution.

Wih Orad now a part of Avid, we have extended the Avid MediaCentral Platform with the new Studio Suite, enabling collaboration between customers who use Orad solutions and other Avid and third-party products on the platform.

The Platform provides everything you need to manage your entire workflow from creation and delivery to distribution and consumption—globally. Plus, with Orad now a part of Avid, we have extended the platform with the new Studio Suite, enabling collaboration between customers who use Orad solutions and other Avid and third-party products on the platform.

Now that you have a little background on our powerful broadcast solutions, let me tell you more about these presentations, which are taking place now through Tuesday. Our presenters, Avid Solutions Specialists Craig Wilson and Michael Krulik, lead the Avid Everywhere Broadcast presentation. Together they demonstrate how to bring a breaking news story, like a plane crash, to air from start to finish using MediaCentral Platform, all the while keeping your newsroom completely connected with everyone in the field and back at base working with the same content.

Craig Wilson, Solutions Specialist

Michael Krulick, Solutions Specialist

Craig and Michael focus on how the Media Suite and the Studio Suite, part of the platform, empower broadcasters with modular applications for media creation, storage, and management, as well as graphics integration. And how MediaCentral | UX, the web-based unified experience of the platform, enables you to access media and work on projects however, wherever, and whenever you want – even on your mobile device.

Craig also gives you a sneak peek of how our Media | Distribute multiplatform distribution solution gives you the power to easily publish stories to social media sites like Twitter and Facebook – showing how you can schedule social messages linked to your iNEWS rundown.

MediaCentral | UX, the web-based unified experience of the platform, enables you to access media and work on projects however, wherever, and whenever you want – even on your mobile device.

They also show how you can use Media | Index to easily find any clips in the system (from the plane crash scene) to share in social or save for use in the on-air story. In addition, Media Composer | Cloud makes an appearance during the presentation. Craig demonstrates how you can upload shots from the plane crash scene and mix them with shots back at base in the timeline. All your field reporter needs to do is open a Wi-Fi hot-spot to connect to the newsroom, and he’ll have access to everything on the system.

And let’s not forget that openness is one of Avid’s guiding principles. During the presentation, you’ll hear how you can connect with any third-party provider on the platform.

This is only a brief highlight of everything you’ll learn about our broadcast solutions on the MediaCentral Platform during the presentation. Visit the Avid booth — Hall 7, J20 — and take a seat on our cushy seats to get the full story from Craig and Michael. I promise you’ll discover how Avid Everywhere will help you perform in the newsroom and in the field.

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With a background in journalism and a passion for bringing information to the masses, I focus my attention on sharing the latest Avid news with you in my role as the Marketing Communications Specialist. @Timory