The point of any beer festival is, of course, to sample the brew, but organizers of this year's Brewz Crewz aren't forgetting fans seeking a more cerebral experience.The annual event to be held 6-9 p.m. Saturday in downtown Lakeland's Munn Park is expected to attract fewer distributors and their uninformed volunteers and more of the people who actually make the stuff, experts who can talk shop."It's important to have somebody to talk about it," said Adam Justice, curator of art at the Polk Museum of Art and a coordinator of Brewz Crewz. "There are people who come to these things and bring their clipboards. They want to be educated about the beer."A goal is to have as many as 70 breweries and their representatives on hand for this year's festival, a fundraiser for Downtown Lakeland Partnership and ElderPoint Ministries, a nonprofit assisting seniors with light housekeeping, errands and food.Previous events have raised as much as $41,000 for the two agencies. Now in its fourth year, the festival is still in its infancy, but Justice and other organizers say participants can expect an enhanced experience, especially those who purchase a $50 VIP ticket.About 1,000 people have attended the festival in past years. General admission is $30, and designated drivers pay $15, which includes samples of food from an array of local caterers and restaurants. VIP ticket holders get inside the gates an hour earlier at 5 p.m. They will imbibe in a somewhat secluded section beneath trees hung with lanterns. And they'll have access to indoor plumbing plus a selection of wines. Regular ticket holders will have to make do with just beer.But hey, beer is the main event. Expect to see a myriad of ales and lagers, both domestic and imports, including Innis & Gunn, the Scottish brewer that has built a reputation on oak-finished beers of light to moderate strength.Other breweries expected to showcase their wares include local favorite Cigar City out of Tampa, as well as Bell's, Breckenridge, Fort Collins, Highland, Left Hand and Shipyard.An assortment of food will be served by such restaurants as Abuelo's, Fat Maggie's, Fresco's, Harry's Seafood Bar & Grille, La Porta Rossa and The Chop Shop.Justice is working with three of the larger beer distributors serving Central Florida — Brown Distributing Company, Florida Distributing Company and Bernie Little Distributing — to bring festival-goers a good selection of seasonal beers."Usually February is when the breweries start rolling our their spring seasonals," Justice said. "But some (brewers) won't release their spring product until the end of February, so we might have some winter holdovers."