Ayura's fall 2010 limited-edition makeup collection will be released on July 23rd in Japan. The collection includes:

Aura Feel Oriental Eyes: 6 variations

Aura Feel Colored Black Mascara: 4 shades

Aura Feel Gloss Pot: 2 shades

Ayura 15th Anniversary Incense Collection

In addition, to celebrate its 15th anniversary, Ayura will release a limited-edition incense collection, which includes a white porcelain incense burner and two sets of incense, with each contains 20 incense sticks.

For close-ups of Ayura's fall 2010 makeup collection and its 15th anniversary incense collection, check out this post by Japanese blogger Kireinohonne.