Top Secrets For Your Business

Secret Number 7: Refuel your business for new customers. Gas And Go A KC-135 Stratotanker assigned to the 380th Air Expeditionary Wing refuels an F/A-18 Super Hornet recently. The 380th AEW is the largest air refueling unit in the Middle East and comprises KC-135s and KC-10 Extenders. (U.S. Air Force photo) When it comes to good customer service a business needs to provide a lasting impression toward their customers for the long haul. Much like a military plane on a long mission, needs to refuel in mid-flight to get to their destination, your business also needs to have a strategic…

Secret Number 6: Supersonic Flybys For Your B2B or B2C Business11/05/06 - An F/A-18F Super Hornet aircraft assigned to Strike Fighter Squadron One Zero Two completes a super-sonic flyby Nov. 5, 2006, as part of an air power demonstration over the USS Kitty Hawk (CV 63), which is off the coast of Southern Japan. (U.S. Navy photo by Mass Communication Specialist 3rd Class Jarod Hodge) (Released) Seeing this picture reminds me of how a business needs to make an impression on the Internet. When these planes do a flyby, they make a major impact on everyone. Your business needs to…

Secret Number 5: HOT STOCK TIP, ANYONE? The Case of the Phony Faxes 11/20/06 Fax machines around the nation were humming the week before Christmas '04, with a series of mysterious messages spitting out by the tens of thousands. Anyone who bothered to take a close look at one of the faxes—and plenty apparently did—noticed something strange. The message was addressed to a "Dr. Mitchel" and came from a financial planner named simply "Chris." Clearly the wrong number. Read more of this story at the FBI Press Room Watch out for all types of scams, including the ones where professionals…

Secret Number 4: Information Is The Online B2B And B2C Marketing Strategy This is the one area online that a company has complete control over. As the General of your company, you can choose to keep information completely hidden online or allow the Internet search bots to find it. If you choose to accept this mission of increasing the information on the Web about your business, you can expect to start obtaining new sales leads and new customers by allowing visitors to find you on the Internet using the keywords and phrases in the search box related to services and…

Secret Number 3: Going Back In Time: Marketing Backstepping As in the television series, "Seven Days," Frank Parker would backstep up to a period of seven days back in time. Parker would fix, protect, prevent, or solve, major issues that had taken place in those last seven days. It would be great if we could go back in time. Think of all the the items we could change for our businesses. Well, we can't backstep in time for B2B And B2C Businesses, but we can make a change in marketing and advertising tactics for the future sales of our company…

Secret Number 1: Now is the time to get started with online communication. The world is moving at high speed. Failure to communicate to potential customers can leave your business in the sands of time. Point #1 Write it down.Point #2 Read it.Point #3 Edit it.Point #4 Publish it.Point #5 Revise it.Point #6 Monitor it.Point #7 Measure it.Point #8 Tune it.Point #9 Point to it on the Internet.Point #10 Continue marketing it. What we've got here is failure to communicate. That was the famous line from the 1967 movie "Cool Hand Luke" staring Paul Newman. Remember, "What we've got here,…

Secret Number 2: Don't operate your business in stealth mode online. Are new customers able to find your business online? If you were to sum up your business in five to ten keywords or key phrases, could new customers find you on the Internet? Yes - No - Maybe I would venture to say if the answer was yes, no, or maybe; I'll bet you would want to improve the position of your company in the search engine results pages. All businesses need to continue to attract new customers to stay alive. Attracting those sales leads and potential customers online…

SEO - Search Engine Optimization

Ethical SEO - Search Engine Optimization of websites will be key to having a good relationship with the Search Engines themselves now and especially in the future. No business would ever want to get their site banned from the entire search engine database. Additionally there are other important legal and regulatory issues on a B2C or B2B website to consider.

Message From Jim Warholic

Do it with Internet marketing style! Any person that has known me long enough will find out that I usually get straight to the sales and marketing point. Invest your time wisely. Make a difference in the world. Each individual has something special to share that can impact the world around them. Maybe your sphere of influence is one person, maybe it is your family, business, neighborhood, or a larger group of people. But, no matter how large or small a group of people that you come in contact with, a person can effect change for the good in life. We can start today with a simple business investment, with a professional word of encouragement, a "thank you", or just a kind look that really shows that you understand and appreciate another person.