Gibson Set to Unleash Dark Fire Guitar

Gibson Guitar today the limited availability of the Gibson Dark Fire guitar. Embracing the spirit of innovation and technical advancement that inspired the original Gibson Digital guitar in 2006 and Robot guitar in 2007, Gibson's Dark Fire guitar is poised to change the music industry overnight.

The world's most technically advanced guitar will rock the music industry to its core and will soon become the most sought after musical instrument of its time.

AN EXCEPTIONAL LOOK

Gibson's flowerpot inlay graces the headstock of the Dark Fire as seen on other classic Gibson models such as the Byrdland and the 1911 F4 Mandolin. In addition to traditional touches, Gibson developed an entirely new look that required many changes in the manufacturing process.

The Dark Fire has a nitrocellulose finish created especially for this exclusive 1st run. The mahogany back and neck of the Dark Fire are given a satin finish, while the headstock face is sprayed with a gloss finish. The Dark Fire's chambered mahogany body helps deliver an optimum combination of tone, balance and weight." The result is a comfortable, lightweight guitar that is acoustically louder, with increased sustain and resonance.

OUTSTANDING PLAYABILITY

Taking much of its inspiration from the 2008 Les Paul, this instrument features a super fast and comfortable ergonomic neck shape with asymmetrical carving and with Perfect Setup. This is made possible by a computerized PLEK system, a computer controlled device scans and dresses a guitar under actual playing conditions, strung and tuned to pitch.

The tune-o-matic piezo bridge has been redesigned. It is much sleeker and the bridge now locks to the studs with new technology and works better. The nut is made of a new high tech material which includes Teflon (allowing for the tuning action to be smoother and faster [without breaking strings] and has a higher density than bone.

The bridge lock and the new frictionless faux bone nut insure maximum tone and sustain. The locking tuners insure that tuning and string tension are maintained during lots of hard playing.

TONE MONSTER WITH CHAMELEON TONE TECHNOLOGY

The Gibson Dark Fire combines two of the most popular pickups, the P90h in the neck position and a Burstbucker 3 in the bridge position. Both are capped with new carbon fiber-like pickup covers, designed to match the Dark Fire's finish. There are 6 low noise relay switches giving you more than 20 separate combination of pickup coils leading to an incredible variety of tonal possibilities.

The resulting pickup combinations are directed through optimized traditional volume and tone controls and then through a studio grade 4 band parametric equalizer/preamplifier. This awesome Chameleon Tone Technology is a pure analog signal path preserving the authenticity of instruments tone while giving unimagined tonal possibilities.

ADD A LITTLE ACOUSTICNESS PLEASE

The Gibson Dark Fire gives you the ability to adjust and blend the acoustic sound from the piezo bridge pickup with the sound from the guitar's traditional pickups using a revolutionary rotary potentiometer which is part of the pickup toggle selector. Twisting the toggle head blends the piezo acoustic sound from 0% acoustic sound [100% traditional pickups] to 100% acoustic sound [no traditional pickups].

The piezo bridge pickup consists of six individual piezo pickups, one for each saddle/string, which can be brought out as individual audio channels.

TV ON CONTROL KNOB

The key to controlling the new functions of the Dark Fire is the Master Control Knob (MCK), which incorporates a sophisticated, full color matrix display (mini TV screen). The Dark Fire's new MCK also controls the ability to change pickups, coils, EQ settings and tunings allowing the ability to adjust all quickly and simultaneously – even several times during the same song.

There are 8 tone guitar settings that cover the most popular guitar, and 18 different guitar tunings. In addition, there are 24 user defined guitar setting. All can be accessed with a quick use of the MCK.

ROBOT GETS STEROIDS

The redesigned power head tuners on the Dark Fire are radically faster and significantly smaller, compared to the original Robot Guitar tuners. You can access any preset tuning in less than one second, so you can change tunings in the middle of a song.

The powerhead tuners are lighter than traditional tuners. The tuners can be used either by hand or automatically without the need to engage them. The battery uses new technology that results in exceptionally long life and light weight.

COMPUTER HARDWARE AND SOFTWARE INCLUDED

The Robot II comes with a small box about the size of a pack of playing cards that acts as a high quality studio preamp and a full interface to a computer using a firewire port. We call it a Robot Interface Pack [or RIP for short]. RIP can be used live, in real time.

With a headphone out, you can carry RIP in you guitar case and set up your playing environment anywhere with or without your computer. The RIP's front panel carries a single 1/4-inch stereo input for the Dark Fire, a 1/8-inch headphone out with level control and a pilot light, which changes from dim blue to bright blue when the Dark Fire input is detected.

The rear panel carries two balanced 1/4-inch line outs, a FireWire connector to link to your amplifier or sound system and a hex connector that carries the analog outputs of each string, which can drive Roland or Axon guitar-to-MIDI converters.

To make full use of your laptop or computer, Dark Fire comes with two of the most powerful and popular software packages being sold today; Native Instruments' Guitar Rig 3 (recognized as the industry's most flexible amp and effects simulation software), and Ableton Live 7 Gibson Studio Edition (a multipurpose recording environment for everything from songwriting, to demos, to full-blown productions).

Both companies have collaborated with Gibson to ensure you can install all the software wand be using it in minutes (on any contemporary Microsoft or Apple operating system) and be harnessing the enormous music-making power of these studio tools. By working with the software developers, Gibson has fined tuned the software specifically for Dark Fire and included simple and powerful templates.

The combination of Dark Fire's on board Chameleon Tone Technology and the software tools, dozens of effects and emulations puts a truckload of sound and thousands of dollars of capability in the hands of the player simply and easily.

DARK FIRE GETS AN INTERNET COMMUNITY SITE

Gibson is setting up a Dark Fire community site to allow the lucky owners of this exceptional guitar to share tips, get new information, and discuss how to best use this state of the art instrument.

One amazing capability that comes with the guitar is software that allows you to use your computer to change user presets and store them. Users can then publish their personal favorite preset designs.

MORE DARK FIRE GEAR BEING DESIGNED

Gibson Guitar is already developing a range of audio equipment designed specifically to work with the new Dark Fire, some of which is already scheduled for release in early 2009, including a small transmitter module designed to work with Bluetooth wireless technology, allowing you the ability to connect wirelessly to your computer or laptop.

LIMITED QUANTITY – 400 STORES WORLD-WIDE

The world's 1st run limited edition Gibson Dark Fire guitar will go on sale on December 15, 2008, at 400 dealers throughout the world. Each store will be limited to carrying only 5 of the sought after guitars and no guitar can be sold before 5pm on Monday, December 15, 2008. Once the guitars are sold out they will not be reproduced.

This highly collectible guitar will be available in the Dark Fire finish only. To find the list of exclusive Gibson Dark Fire guitar dealers go to gibson.com/darkfire. Artist from around the world will take part in exclusive events during the launch of Dark Fire. A schedule of events in each city will be available on gibson.com. Events include special artist appearances, exclusive VIP programs and viral marketing campaigns.