The game-makers at Play-Doh erected a tower of trouble this holiday season with one of their products. When excited children all across the country unwrapped their brand-new Sweet Shoppe Cake Mountain Playsets, they found, well, this:

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Yep, that looks like a penis, alright.

The play set includes accessories meant to resemble baking tools, and the offending object is intended to act as a tool for putting icing onto Play-Doh desserts.

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Kids don't seem to have been as traumatized as their parents, many of whom quickly took to Twitter and the company's Facebook page to bash the phallic toy.

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Despite hoards of supporters coming to Play-Doh's defense (and laughing all the way), it's hard to deny the anatomical similarities. It's a wonder the mold went into production and glided past quality analysis checks.

Play-Doh came under even more fire when it was discovered they were deleting negative images and complaints from their social media accounts, creating loads of unrest with the ballsy damage-control move.

Later, the Hasbro-owned company elected to bandage the hurt with a statement offering to replace the icing implement with a re-designed "extruder" tool.

We have heard some consumer feedback about the extruder tool in the Play-Doh Cake Mountain playset and are in the process of updating all future Play-Doh products with a different tool. Should any consumer want a replacement extruder for this item, they can contact Hasbro’s Customer Service Department at 800-327-8264.