‘SRS Jewels’ from SRS Group

Faridabad-based real estate major SRS Group has launched its first jewellery store under the brand name ‘SRS Jewels’.

Announcing the launch, Sunil Jindal, managing director, SRS Group, said: “We are confident that we will be able to carve a niche for ourselves in the organised jewellery retail segment.”

With a total investment of around Rs 50 crore, the company also plans to open around 10 stores by the end of 2008 in the country. Going ahead, the company is also planning to add around 25 stores every year to enhance its presence in the country.