“I couldn’t be happier about the change we are currently seeing in creative industries and the movement towards women becoming truly valued,” Williams noted in a statement regarding the app’s development. “I want Daisie to give other creatives the opportunities that I was lucky enough to receive at the beginning of my career. Daisie will break down the archaic gap between youth and creative jobs; offering new opportunities for individuals to collaborate, learn and create – establishing a new way for talented individuals to be discovered and employed.”

Co-founded by movie producer Dom Santry, the app hopes to become a new place for discovery and collaboration, as an alternative to the likes of Facebook, Twitter, and Instagram.

“Social media can be a very lonely place, and somewhere that doesn’t necessarily inspire collaboration or foster meaningful connections,” Santry added. “It’s very easy for creative voices to get lost in platforms riddled with ads and unimportant content; we’re hoping to eradicate these, providing a focused, industry specific platform.”

For now, Daisie is still in the developmental stages, with hopes of launching in August of this year.

Visit The Verge for more on Maisie Williams’s new social app, and follow to the Daisie website to sign up for updates.