Archive for July, 2010

The study of ethics can continue its important task of telling us what we should be doing and psychology can help us stop our immoral behavior and motivate us to do the right thing. Moral decline will continue in America until ethics is integrated with psychology.

Because real options are a relatively recent development in the area of project valuation, there is a general lack of familiarity with the topic among many practitioners. This lack of familiarity has sometimes resulted in misconceptions about the purpose, theoretical basis, and scope of application of real option valuation. I address a few of the […]