\"BACON PRODUCT\" company is the first in Armenia to organize excursions in its manufacturing enterprise. Since June 2012 each week consumers have an opportunity to visit the manufactory and get acquainted with the production process, sanitary hygienic conditions, learn details about the raw materials in use and at the end taste and express an opinion about quality and taste characteristics of products. Only in 2012 the manufactory was visited by over 1209 consumers. Starting from November 2012 the company has come up with another innovation by establishing a special department for customer service. By calling 0 8000 10 80 customers can get answers to all their questions. Dialing this number customers can also register and take part in excursions.