Thursday

New ODM JCDC Lego Pop Hours Watches from Designer Jean-Charles de Castelbajac - INSPIRED BY OLD SCHOOL LEGO BRICKS!

JCDC POP HOURS LEGO DIGITALFashion designer JC de Castelbajac, the self-styled King of Cartoon, was inspired by his childhood love of Lego to create the JC/DC Pop Hours watch. Each link in the chunky strap looks like a brick from that classic toy. It has cool invisible buttons that are touch-sensitive and the oversized LED display can be set to scroll the date, time and a message. The backlight reveals the JC/DC logo and it comes in a fantastic box like a Rubik’s cube.

Face diameter: 42mm

Time can be shown in 12 or 24 hour display

O.D.M. is a brand of highly designed technical timepieces created for the style conscious consumer. Their mission is to be “original, dynamic & minimalist” and this philosophy is what inspired our name. ODM remains true to that with every single watch they design.

About designer Jean-Charles de Castelbajac:The charismatic persona of Parisien runway has been fusing art with fashion for more than 30 years. His work extends far beyond the realm of clothes, shoes and accessories and includes home furnishings and works of art. A pioneer of the avant-garde, the French designer's work celebrates colur and childhood and has won him fans from Madonna to Pope John Paul II. Besides his work as a designer, Castelbajac is also a conceptual painter, has written a book and composed a song. 2009 is an important milestone for JCDC.