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We test every beauty product under the sun, interview our icons, and are in constant conversation with Into The Gloss readers, our customers, and community. Everything we’ve learned through years of recommendations from the coolest girls on the planet is distilled into Glossier products: the new beauty essentials.

We’ve had blue eyeshadow on the brain (if not our lids) for awhilenow, but its appearance in July’s Vogue Turkey, on the lids of Dutch beauty Bette Franke [7], got us thinking about it once again. Makeup artist Hung Vanngo’s subtle use of baby blue shadow to offset Franke's monochrome Vuitton, Dior, and Stella McCartney outfits is so effective, so dreamy, it sort of steals the show.