Category: Blog

Company’s Leadership in Targeted Advertising on Linear Television Recognized by TV Industry NEW YORK, NY–(Marketwired – Nov 16, 2016) – Visible World, Inc., the leader in advanced TV ad tech for addressable advertising and yield management, announces that The National Academy of Television Arts & Sciences (NATAS), has awarded the company its second Emmy® Award, […]

While the digital landscape is busy trying to figure itself out so it can vie for a bigger piece of the pie, television is quietly increasing its foothold within the advertising industry, bringing data and automation along with it. Digital video continues to have a certain confidence that it can bat alongside television, despite lacking […]

Visible World, Inc., the leader in advanced TV ad tech for effective yield management, announces that TVOT’s 13th annual Awards for Leadership in Interactive and Multiplatform Television (TV of Tomorrow Show) has awarded them the “Most Significant Technology, Platform or Product,” recognizing their HighYield™ programmatic TV ad sell-side platform among its peers as a superior […]

Many in the media industry might tell you that digital and OTT services are disrupting the TV business, but as Michael Wolff points out in Television is the New Television it’s actually the other way around: “TV is disrupting the internet.” So why do we all think it’s digital that’s the disruptor? Because we read […]

Remember when you were an impressionable preteen and you made your parents park around the block so your friends didn’t bear witness to your dad’s dorky haircut and old station wagon or hear your mom bugging you about curfew? Or maybe it was your dweeby older sibling who constantly annoyed you about wanting to hang […]