Roland Dickey Jr, CEO of Dickey’s Barbecue Pit, said: “Our family still proudly continues to serve up the same quality barbecue recipes handed down for generations coupled with the same brand of southern hospitality.

“There is such a strong synergy between the US and UAE in terms of our love of good food, strong sense of community and appreciation of a good dining experience. The Serenity Hospitality team have ensured that the Dickey’s spirit has travelled across the ocean.”