I was Nobody McNoFace on LinkedIn. My only contacts were my college friends, a couple of recruiters, and my supervisors from my unremarkable post-college gigs. There was no strategy to my LinkedIn profile, and it was so painfully obvious. I cringe thinking about what...

In the last month, several people have asked me how I started a side hustle/small business online. What I did, how I started, how my offerings evolved over time. I find myself giving away a lot of information that I wished someone had given me when I first started. A...