Adobe Analytics: Video

Let your videos provide a stream of insight.

You can capture and analyse all of your video metrics in one place. This helps you to know what your viewers are watching and what marketing channels allow video to have the biggest impact. Lastly, you’ll better target content that boosts ad revenue.

Know who’s watching

Gather video data from all of your channels to understand who’s watching them, how and when.

Balance the ad load

Understand the best mix of ad frequency and length so that you’re not leaving revenue on the table or losing viewers.

See what Adobe Analytics: Video add-on can do.

Standardisation

Benchmark video performance across various platforms and devices consistently, using standardised content and ad metrics.