Grey, glorious grey: diary of a makeover

Times have changed. In recent years, there has been a noticeable shift towards embracing grey hair. Watch the video to find out how Telegraph reader, Vanda James, got on at a top London salon

From stars such as Jamie Lee Curtis and Judi Dench ditching the dye bottle to brands choosing to feature grey-haired women in advertising campaigns, plus the trend for “fashion grey” hair, silver is now seen as a stylish, attractive and aspirational look.

Going grey had long been something women were brought up to fear as one of the first signs of “dreaded old age”. Campaigns for hair dye may be subtler now than they were (“Are you losing your friends - because of your grey hair?” ran one old advertisement), but grey-shaming is still an issue, as shown when women in the public eye - from actress Katie Holmes to the Duchess of Cambridge - are highlighted for daring to reveal the odd silver strand or grey root.

Grey matters: stop fighting mother nature and enjoy a shade of silver

Here, fashion writer, presenter and early grey hair adopter Caryn Franklyn expertly guides Telegraph reader Vanda James through a hair makeover at London’s Rush salon. Of her decision to adopt the shade, Vanda says, “I’ve coloured it for too many years, and I think it’s time to go back to my roots, go grey, be brave… To stop denying what nature has given us and to make the most of it. So I’m quite excited.”

Caryn is excited to see Vanda’s transformation. “It’s really important because it’s about making visible a debate and a narrative that many women want to have - which is being able to enjoy their natural colouring and being able to celebrate the stage of life that they’re at.”

To find out how Vanda got on and see the final result, simply watch the video above.

Great hair at any age

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• Tweet your beauty tips or advice for embracing later life to @DoveUK with the hashtag #YouthfulVitality and help rewrite the rules around ageing