Rita Ribeiro

Rita Ribeiro is a marketing leader with 20 years of global and US healthcare experience in pharmaceutical, medical device and services organizations. She has developed and implemented regionalized, integrated strategic plans to increase brand awareness and drive organizational growth across multiple therapeutic areas and service networks. Rita held leadership roles in marketing, sales, market research, and operations across multiple disease categories focusing on DTC and HCP channel promotion.

Rita holds an MBA in marketing management from Pace University and a certificate in strategic marketing from Columbia University in New York. She is fluent in English, Spanish and Portuguese.

Nonprofit & Advocacy:

Rita currently serves on the global corporate board of the Healthcare Businesswomen’s Association (HBA). She is an elected member of the board of directors and strategic development committee chair of the United Way of Greater Mercer County.

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The Pharma Marketing Network® was established in 2003 by John Mack (aka Pharmaguy). Our ongoing mission is to continue the work John started; speaking truth to power, asking tough questions, and building this ever-growing community of conscientious professionals.