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Bike Shop News-NYC Velo New Location and Shop Rides

NYC Velo is an awesome neighborhood bike shop in the East Village with a Cyclocross, Road and Mountain bike competitive edge. Now they have a new shop in the Gotham West Market (600 11th Ave) in Manhattan.

A recent post from their blog:

A LOOK INSIDE OUR NEW HELL’S KITCHEN (GOTHAM WEST MARKET) LOCATION

NYC Velo is proud to announce its newest addition in Hell’s Kitchen! The new shop is situated in the (also new) Gotham West Market at 600 11th Avenue (spanning the length of the block between 44th and 45th streets) and 1 short block east of the Hudson River bike path (at the Intrepid Air & Space Museum). The Gotham West Market is an amazing collection of food and drink purveyors, all focused on providing an excellent product.The new location is very much an extension of the original NYC Velo (in the East Village), with a similar (but not identical) product mix and a top-notch Service Department. Speaking of Service Departments, the Mechanic Team will be on site at the new location on an extended schedule. In the Spring, Summer, and early Fall, the Service Department will be staffed and ready to repair your bike starting at 7am and running until 10pm. With extended service hours, we will be able to offer a significant convenience to customers who may need to drop off or pick up bikes outside of normal retail hours, and be able to dramatically reduce service order turnaround time.

In addition to offering great products (bikes, apparel, accessories), both road and hybrid bike rentals, convenient and comprehensive bicycle repair and maintenance services, and professional bike fitting services, the Hell’s Kitchen location offers safe and secure bicycle storage. Whether you need short term storage for your beloved bike while you grab an espresso at Blue Bottle next door or a long-term solution to free up space in your apartment, NYC Velo has you covered!Starting in March, the NYC Velo Shop Ride returns! The dates and times will be posted soon, though all rides will meet at the Blue Bottle Coffee at the Gotham West Market. In addition, we’ll be streaming professional bike races (from the Spring Classics to the Tour de France to the Cyclocross World Championships) live in the Market, right next to The Cannibal Beer & Butcher. Look for other great cycling events coming this year with our friends ( Little Chef, The Brooklyn Kitchen, El Colmado, The Genuine Roadside, Court Street Grocers, and Ivan Ramen) at the Market!

Spring has Sprung and March is here so the Shop Rides are on starting this Sunday, March 22nd and continuing on all summer long.
Here is a message from NYC Velo:

Happy first day of Spring! Excited to let you know that NYC Velo, the bike shop at Gotham West Market, will kick off their group “shop rides” this Saturday, March 22, and will continue weekly through the summer.

Rides will meet every Saturday at Blue Bottle Coffee inside the Market at 9am. An average ride will take around three-and-a-half hours, so guests are encouraged to consider their ability and equipment before heading out, though of course, no rider will be left behind and there are several “out & back” points along the ride.

Lead by NYC Velo staff, a typical route may follow the northbound Hudson River bike path and proceed over the George Washington Bridge to River Road in the Palisades State Park before stopping to refuel in Piermont, New York. The group will then return down Route 9W to the bridge and eventually back to Gotham West Market. Routes are subject to change weekly.

Please note that riders must wear helmets to participate and there will be no direct medical support and limited mechanical support on the ride.