OUTDOOR MESSAGES TEST THE BOUNDARIES
WITH AMERICA AS THEIR CANVAS, AD MAKERS GO BEYOND A BASIC RECTANGLE TO REACH AUDIENCE

Published on August 01, 1994.

New York wants to install more than 100 pay toilets and in addition to collecting for calls of nature, the contractor also will be able to sell advertising. Although a test of freestanding pay toilets was considered successful, the city council has asked bidders to operate three toilets for a year to demonstrate their can-do attitude.