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Our story

WELCOME TO BANNEYA LONDON

Banneya London bridges the gap between two communities at the very heart of our platform; designers and clients. Our concept gives our designers and brands the opportunity to create beautiful and daring fine jewellery while our clients can instil their creativity and personal story into the pieces of they choose to customise.

Our mission? To make each one of our clients their own muse and ignite their creative flair. We want our jewellery to be the canvas for their most imaginative statements of expression. The collections we showcase are for our clients to edit, adorn and make their own until they have created their most coveted piece of jewellery.

Our made-to-order, bespoke solution is a feature we are proud of as it allows us to promote a sustainable and responsible manufacturing process. Giving our clients unique and bespoke pieces means that we don’t sit on unsold stock that becomes a wasteful burden for us and our planet. Instead, our client’s creativity fuels what we produce. By committing to being a fully bespoke platform we give our clients the freedom to choose the jewellery they want, unshackled by corporate product strategies.

We are so convinced that this freedom is at the heart of the decision to purchase jewellery that we have a 14 day free return policy - even though each product we make is bespoke, we will refund the full price of the purchase.

“At Banneya London, our clients become their own muses.”

Co-founders Nimesh Thakrar and Misa Zahar, who met while at London Business school, have started a jewel-tech revolution combining ground-breaking technological advances and incredible craftsmanship. The two friends - both passionate about innovation, products and quality, were convinced that fine jewellery was being re-defined by technology, a spirit that will now continue to permeate through the luxury goods industry. They set out to create a business centered around the idea that true luxury had become experiential and that taking part in the creative process was a unique opportunity that clients would relish and love.

Since then, Banneya London has blossomed into the ever-evolving platform you see today. In 2016 We were delighted that Walpole British Luxury Awards recognised this uniqueness and nominated us for Best Digital Innovation in British Luxury, alongside Anya Hindmarch, Bentley and Burberry.

We bring together and collaborate with jewellery and fashion brands to create exclusive collections that are entirely customisable online and hand crafted by the best ateliers in London. Each piece Banneya produces is entirely bespoke and make to fit the exact requirements of its creator.

And finally, what does “Banneya” mean? Pronounced “BAN – EY – AH”, it means “to make” in both Hindi and Arabic, two languages close to the founder’s hearts. International in outlook but deeply rooted in the UK Banneya embodies our desire to produce bespoke luxury products in London.

We provide the ultimate luxury, bespoke, made to order fine jewellery experience that is entirely exclusive. You simply won’t find our jewellery waiting to be customised anywhere else.