Analytics

We Leverage Tech And Data To Track And Optimize

OMNI CHANNELATTRIBUTION

At Fearless Media we take every media touch point into account. We analyze each consumer’s path-to-conversion across all marketing channels and shift between first and last touch attribution models as part of our optimization strategy. We shift dollars into channels finding new customers and driving sales, and out of channels not contributing to ROI.

DataCentralization

Our real-time, proprietary analytics tool is built custom for each of our clients based on their individual business objectives. It combines all data points across display, search, social, TV, OOH, and print into one central dashboard. Our team of analysts manage the dashboard daily to oversee campaign performance and provide actionable insights.

FullTransparency

Our real-time, proprietary analytics tool is built custom for each of our clients based on their individual business objectives. It combines all data points across display, search, social, TV, OOH, and print into one central dashboard. Our team of analysts manage the dashboard daily to oversee campaign performance and provide actionable insights.

Custom BuiltFinancial Reports

We work one-on-one with our client’s finance teams to create custom financial reports that work around your fiscal schedule and internal systems.