Measuring the Impact of Everyday Purchases: A Powerful Way to Engage Consumers and Brands Alike

This talk introduced a new transparency tool by Aspiration, a brave innovator on a journey to disrupt outdated norms around commercial banking and investing products. The tool in question allows consumers to access the sustainability impacts of everyday purchases with just a few clicks, opening a whole new dimension to relationships with brands by giving visibility to the level of sustainability commitment and leadership of people’s favorite brands.