UDC 336.6

Investment attractiveness of the food industry in the region

Investment attractiveness in modern conditions is one of the most important characteristics of a business entity. This is due to its direct influence on the development prospects of the enterprise, competitiveness, financial stability, creditworthiness. Recently, analysis of investment attractiveness is an object of active research. The problem of methodological support its complex analysis is not only theoretical but also practical interest. The article considers the main indicators characterizing the company's investment attractiveness. Identify the most attractive for investors food industry using key indicators and fundamental ratios. Using correlation analysis, analyzed the relationship between the various indicators of the company in terms of attractiveness for investors. Investment attractiveness of the company allows us to solve the problem of selecting investment targets that have the best prospects for development, thus providing investors expect profit taking into account the risks involved , and is not only theoretical but also practical interest.
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