Overdose - Self-Promotion

Jason Walden

Vega School of Brand Leadership, South Africa

Commercial - Print / Graphic / Illustration

Category Semifinalist

I stress all day everyday. From a young age I have needed to take strongly perscribed medication every morning to help me deal with my chronic anxiety levels: One pink pill and one yellow pill. I chose to use these pills as the core design elements in my self-promotion. It is common for people to intentionally overdose on these pills, which is why I called it Overdose. The dotted texture shown throughout the project was taken from the original packaging of the pills. My meds are cooler than yours.