Discover some of the latest news and revisit some ancient history about Cannabis and Industrial Hemp!
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Discover more about Chris and his impactful work to raise awareness about the benefits and value of Cannabis and Hemp for FOOD | SHELTER | CLOTHING and so much more!!! www.chrisconrad.com

Hemp is one of the most exciting products on the market today. It is one of those magical plants that can be used for so many different things.

In fact, you would be hard-pressed to find any other plant as multi-functional and multi-beneficial as hemp. And I realize you likely already know this, which is why you've been so inspired to work with this plant.

Consider that hemp seed or stock is used in clothing, rope, oil, nutrient supplements, food … not to mention all the medical and textile uses that abound today with industrial hemp!

The most exciting thing about hemp, from a business perspective, is there are so many ways to get involved in its education, manufacture, distribution, production, and/or sale.

The market is open and the opportunities to make a business with hemp are plentiful.So, if you are looking to start a new business, working with hemp is a land of opportunity.

But if you’re reading this, you probably already know how exciting hemp is as a potential business venture – and perhaps you have already begun a business with it.

First I want to affirm that, that’s great ~ and I commend you!

You’re carving a positive path for the future of humanity!We need more people to be aware of this durable wonder-plant because it is invariably essential for our planet, and not to mention crucial for our individual health. ​

Slowly the general population is waking up to the fact that hemp products are some of the best in the world in terms of sustainability, in manufacture, quality of production, and impact on personal health.

So instead of preaching to the choir, let’s take a look at some ways to help your hemp business grow or help you get started with a NEW Hemp Business:

What Is Your Hemp Passion?

Given all the options you could choose with regard to hemp, it can be a little overwhelming on where to begin.But consider the three main parts of the hemp plant that supply the specific hemp industries: fiber, seed and flowers.

Don’t worry so much about market volatility or potential market growth – focus more on what you are passionate about, and form your business around that.

If clothing and textiles is something you have loved for years, then focus on the manufacture and sale of hemp based clothing.

The great thing about hemp is that, from an economics point of view, there is so much demand it’s hard to pick the wrong area of specialization.

Focus On One Product, and Make It Affordable.

No business can succeed if it has multiple competing goals.

If you are involved in the manufacturing of hemp products for sale on the market, you have to decide in the early stages of your business plan what kind of product you want sell. Best advice? Pick one that you are most passionate about, and stick with it.

That’s the advice Shaun Bailey - a hemp expert featured in ‘Growing Hemp for Profit’ - gives to those aspiring for notoriety in the world of hemp.

If you make hemp oil products and seeds, for instance, try cutting down to just hemp oil.

Your passion and knowledge for all things hemp oil will help you develop a brand that really speaks to people – as long as it’s affordable.

Part of the challenge with converting new customers to hemp is how expense it seems to be – so make sure not to price people out of your product just because it’s a ‘speciality’ item.

To new customers, all hemp products are ‘speciality’ items!

Collaborate with an E-Commerce Site or Go Your Own Way.

If your business is in the manufacture and sale of hemp based products, you need to be looking at your digital platforms every day.

Building up your digital presence takes a lot of research and strategic planning, especially if you decide to build up your own e-commerce site.

Social media can go a long way in developing your brand and expanding your reach.

You need to isolate your niche and then work hard to dominate it with a consistent stream of fresh and exciting products and content!

If done correctly, designing and managing your own hemp webstore can be the spark in the engine that drives your business up a notch.

Link Up with Wall Street.

This might not be an option for every small business, but it is a promising sign of things to come.Consider Seed CX, a digital commodity hub that offers hemp farmers a variety of seed types.

Getting involved in the exchange of hemp on the open market is a great way to give your business some exposure and to take part in the general strengthening of the hemp industry.

It’s important to note that Wall Street is also open to manufacturing companies that want to be publicly traded.

While any shift of this nature comes with obvious challenges, a number of companies producing hemp clothing and hemp food items have made the transition and seen positive growth.

It might be the right option for you!

Study What Works and Improve Upon It.

Are you surprised we have not mentioned hard work yet?

We know how much work goes into running a business, but we also know you would not do it if you didn’t love it.

It’s imperative that you analyze the impact of the work you’re doing and see what is most effected.

​Then simply discard what’s not working and focus on refining the things that do.

Dealing with the Stereotypes

Due to hemp’s relationship with medical cannabis, there are some long-time engrained negative stereotypes in humanity's psyche which make many many people still skeptical of this plants overall amazingness and benefit.

This is one of the biggest challenges that hemp entrepreneurs and hemp business owners are dealing with today.

How to Educate the Public and Your Prospects about the Truth.

Will smoking hemp make you high? Of course not.​You know this but so many still don't know.

Does it smell bad? No. In fact it smells very nice.

It should be easy to dispel the rumors, but it’s only been since 2014 that the Federal government even allows the farming of hemp (only in certain forms, and only for research under the auspices of the Industrial Hemp Farm Bill).

The best way to get over negative stereotyping of hemp is through education and successful product design.That’s our job as business people.

It really is simple. Do you know how to take a knife out of a babies hand? You replace it with something else. You give them a toy or food or something like that.

You don't want to try ripping it out of their hand, just as you don't want to try ripping a belief out of someone's mind. It MUST be replaced with a new belief in order to be gotten rid of.

In other words, through the repetition of SHOWING people "what hemp IS," we will soon replace the negative, false belief what it is not.

For instance, people don’t realize hemp is an ancient commodity grown by the Chinese as far back as 2800 BC.

The ancient Chinese knew, and to this day know, how strong hemp fiber is for all types of textile work, including rope-making and other woven applications.

The Ancient Chinese also enjoyed hemp seeds for their nutritious properties: the seeds contain approximately 30 percent oil and contain protein (amino acids), magnesium other minerals, and fibre.

Europeans and Americans are slowly waking up to the realization that hemp has these properties and history, but it’s up to businesses like yours to keep the hemp education.

We are the one's we've been waiting for, and it's people like you, who have a passion and purpose to make a difference on this planet that actually will.

One more Bonus: Story Telling

And one last thing I didn't mention - as a bonus - that I feel is just as essential as the previous 5 ways to grow your hemp business, is knowing how to 'tell your story."

Learn the art of storytelling. The secret to story telling is knowing you audience. Engage them on a deep level right from the start. Be vivid with your words, and get them to FEEL something.

Yes there are different techniques you can learn, which is good. But the main thing is to learn how to tell stories. Also on that point, learn how to tell your story depending on the platform you're on.

You can tell a story in 120 characters on Twitter, or even tell a good story with a simple square image on Instagram.

Conclusion

Hopefully one (or all) of these suggestions can help grow your hemp business.

It’s imperative that smart business decisions are made in the early years of a company to ensure long-term stability. This is especially true with hemp because it’s potential for growth is so huge!

If you require further assistance with your marketing or branding to get your message and products out to the world, we're on a MISSION to help make your vision come to fruition.

STEP 1: WHY

Your WHY has to do with your purpose, and it's NOT to make money. That is simply a by-product of what you do to bring value to your customers.

STEP 2: WHAT

Ask yourself these questions to identify and clarify your WHAT:

What excited you?

What is your Ex.T.R.A.?

Expertise

Talents

Resources

Abilities

What product/category do you know most about?

What aspects of you business would you need to outsource of hire for?

STEP 3: WHO

WHO is your Ideal Prospect? It's one thing to identify the people that may currently purchase from you or that might, but more importantly is identifying your IDEAL CUSTOMER.

You don't want to wake up each day thinking about how you don't like the customers you are serving. It's crucial to not only LOVE what you do, but LOVE the people you serve.

So create a list of characteristics that your ideal customer has. And of course you can go into extensive detail on this by creating your Customer Avatar, which you can learn a lost more about on this great article by DigitalMarketer here.

STEP 4: HOW

What is your Marketing Strategy for bringing your product/service to your ideal marketplace?

Are you going to market online/offline?

What is the ideal social media platform for your product/service?

Will you be doing live events or webinars to sell your products?

Will you be offering B2B or B2C?

How will you differentiate yourself from similar companies in your market?

Having a plan of action is crucial for every aspect of your hemp business.

How much money do you want to be making?

​How will you plan out your content creation, product development, and supporting your customers to get the results they want and need?

STEP 5: WHEN

The time is NOW. Now is all we have. And the hemp industry is still in its embryo stages!

More and more people are seeing through the demonization and disinformation, so be on the TOP of the wave that is about to sweep the nation and ultimately the world!

You may be listening to a recorded version of this but - either way - thank you for your awareness & time.

HempAware Radio is dedicated to putting hemphasis on what’s most hemportant - to YOU!

What is YOUR DREAM, YOUR PURPOSE YOUR MiSSION, what are you GOOD AT?

No matter what it is that you do, WE’RE here to encourage you to: Do One Thing HEMP!

Our goal is to assist you to SUCCEED with HEMP, and overcome the challenges of our time, in the different sectors of the hemp movement, and in our lives and businesses.

It is also our AIM to INSPIRE you to CONTINUE pursuing your GOALS, visions & dreams with this LIFE-GIVING Plant!

You are investing in yourself, by listening to HempAware Radio... and I commend you for continuing your education, and being humble enough to keep learning about the Essential Benefits, Values & Uses of Cannabis HEMP, so we can ALL start living prosperous, healthier, happier lives!

I AM committed to creating a Global Paradigm Shift in Consciousness with this Show & ALL of the Content, Products & Services that the HempAware team and I create for YOU.

My prayer is that we Inspire, Educate, Motivate & Uplift you to utilize Hemp for your Clothing, Food, Energy Uses, Healing - and to give you a quick view of what I see in the future …

Imagine a world where millions of people are living in healthy, hempy homes, made from sustainable hemp-based & earthen materials, that are friendly to humans and the environment, they are extremely efficient, long-lasting and quite simple to work with.

Picture the people who will be building and living in these healthy hempy homes. Now picture these same people all wearing custom clothing that makes them look their BEST.

See them working for companies they BELIEVE IN, and have a deeper sense of purpose, while working with these companies…

These people, are living with and working around people they love, materials and products they believe in and know are made and distributed in harmony with nature.

This is just glimpse of the world I envision each day. I want to inspire you to do your Personal BEST, for yourself and the people around you and that you influence.

One of those AMAZING people that I envision living in a hemp home, and probably will be sooner than we think, is a man by the name of Eric Steenstra.

I am so honored to have Eric on the show today.

I first met Eric back in 2005 or 6 at a Hemp Industries Association Annual Meeting in San Francisco. I was just getting acquainted with the Business side of hemp, and was so thankful to be learning from people like Chris Conrad, Lawrence Serbin, Steve Levine, Rob Youngman, Candi Penn, and of course Eric!

When I first met Eric, I knew he was the real deal. He does such a fabulous job of professionally representing this crucial movement and the hemp plant itself.

Not is Eric an integral part of several hemp organization such as, Vote Hemp, HIA, Hemp History Week, he was also the co-founder of one of the Modern Hemp Pioneer Companies, ECOLUTION.

Beyond that, Eric has been amazingly instrumental in educating Statesmen & Women, Business Owners and he has worked very closely with State Representatives such as Sen. Ron Paul (TX), Sen. Ron Wyden of (OR) and other House and Senate members when it came to drafting the recent Farm Bills in 2012 and 2014.

This man has such a good heart, and is genuinely committed to making this world a better place, through the massively active role he is playing when it comes to bringing HEMP BACK to the PEOPLE & the LAND!

So before we get started, if you have any challenges you’re working through with hemp that you need help with - or if there is a topic you’d like me to cover on HempAware Radio - send a message to support@hempaware.com and we’ll do our darndest to make you hempy...i mean happy..

So now there’s nothing to it but to do it…

Welcome aboard the HempAware Radio Ship Eric!Thanks so much for your presence!

So why Hemp Disclosure?Well they say this is the Age of Awakening, or the Enlightenment Era, or the Information Age...where we are going to have access to it ALL - so to speak.

So that’s really why this show was titled that, because hemp is NOW being Disclosed, just like a lot of the other topics we won’t get into today like Non-Terrestrials, the Power of our Minds, Free Energy, Zero Gravity and all that fun stuff....

HempLogic is making some great progress with the importation of Certified Viable Industrial Hemp Seeds!

Cory Sharp, the Creator of HempLogic, is participating and spearheading a viable hemp seed supply from Canada. The seed is scheduled to arrive in Washington State.

Cory has been diligently working to get all of the pieces and players in order to make this Industrial Hemp Seed Planting going!

We appreciate his foresight and investment in an industry that is so crucial. HEMP is vital to the preservation of our land, water and the entire Earth.

By the way, this is not just any sort of industrial hemp seedHempLogic is importing. This is Certified Generational Seed Stalk. HempLogic is going to be offering a variety of specific cultivars of Industrial Hemp bred for a specific purpose.

Check out this Hempisode of HempAware Radio, with Cory & Tyler as they discuss the importance of Certified Seed, and the potential for the Industrial Hemp Seed Market.