Avainsana: The Greyer

The Greyer is a character dressed up in grey color. She wanders around the city painting colorful objects grey. The Greyer has a special interest in advertisements.

The Greyer doesn’t create visual stimulants but erases them. The Greyer doesn’t ask to consume or perform or highlight, only to exist. The Greyer is not going to compete over attention; she’s trying to stop the competition. The greyer is an anti-advertisement, but the Greyer is not entertainment.

The Greyer has understood. Let city be grey and nature colorful. The Greyer sizes the city. On the other hand the Greyer has understood everything wrong from art, life, pleasure, beauty and entertainment. Grey is all the colors together. Greying is an attempt to concentrate and to calm down. Greying is an attempt to become present in an own space, to occupy space to one-self and to others.

The aim to make visual art is often an urge to leave a mark, be visible or make a statement heard. Non-public things will disappear. Grey is so ordinary, so well-known, that it loses its possibility to publicity, even though it would be presented public. The Greyer is the shittiest brand in the world. The Greyer is the bleakest artwork.