Marco Berliocchi

1.What stage was your company in when you have met with US MAC? Please briefly describe what you had already achieved previously.

We were a 8 years company; with already experience, products and customers in Italy

2.What exactly was the offer of the US MAC? What was in their proposal as their added value to your project?

They gave us remote support to focus our business model in order to understand the target market and in order to make our offer understandable. During this period we had weekly conference calls.
In this phase the added value was mainly to have a point of view, coming from professional and expert people. By the way, our tutors were really very good!

3.What exactly was the offer of the US MAC? What was in their proposal as their added value to your project?

First of all we wanted to know the market and we wanted to learn. The idea to get some customers was not realistic in so short time. So I can say that it was a great experience, very useful: we transferred a lot of thing in our company. So now we are better focused for the italian market and we are ready to try again in the USA very soon.

4.How was the US MAC actually contributing to your project during the program? Were they really helpful in what you needed the most? What was the result of your cooperation?

See point 2 and 3

5.Was there any follow up from US MAC? Have you kept in touch with them following the program? Any subsequent offer?

We finished the program and we would like to follow next steps but Alfredo could explain you their offer better than me.

6.Overall how do you rate the program you have taken part in? Would you do it again? Do you have any other comment?

It was really a great experience, we learned a lot. For sure I would do it again!