There’s a reason September issues are notoriously thick: The 30 days ahead hold all the promise of a new season, all the glamour of Fashion Month, and that never-gets-old back-to-school vibe that still makes you want to overhaul your entire wardrobe and refresh your look, no matter how long it’s been since you stepped foot inside a classroom. Clearly, brands want to capitalize on that fresh September feeling, as evidenced by the 30 new September 2019 beauty products about to hit shelves. Not that I'm complaining.

Ahead of Fashion Month, expect more than a few runway-inspired releases. Famed makeup artist Pat McGrath is set to launch her Mothership VI: Midnight Sun Eye Palette on Sept. 6. If the shadows look a little familiar, it’s because they made their official debut at the Maison Margiela Haute Couture FW19 show in Paris earlier this year. Later in the month, Wella Professionals — always a backstage staple in the hands of master hair stylist Eugene Souleiman — releases its Nutricurls line, guaranteed to give your waves, curls, and coils runway-level shine and bounce IRL.

Ahead, discover the 30 best September beauty launches — one for every day of the month, of course — across skincare, hair care, makeup, wellness, and more.

1. Kérastase Fusio-Scrub

Skincare and hair care collide with Kérastase's Fusio-Scrub, launching later in the month. The brand says in a press release that it acts as "a facial for the scalp."

15. amika Strobe Contour Kit

You can now give your hair *instant* ombre, balayage, or lowlights with amika's Sept. launch, the Strobe Contour Kit. The brand describes it in a press release as "makeup for your hair" that washes right out when you're ready for a change.