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POSSIBLE Bolsters London Creative Department with New Appointments

Agency announces a new head of UX, three talented new designers, one promotion and a specialist recruitment manager

Building on the current momentum and on the recently announced hires, digital creative agency POSSIBLE has made another raft of creative additions and promotions to support new business growth and the creative evolution of the agency.

Ben Bashford is appointed as the new Head of User Experience. During his 20-year career, Ben counts himself lucky to have worked with some of the largest companies in the world, the smallest startups, and everything in between. He joins following a 5-year stint of contracting, when he served as the Chief Design Officer for the Boiler Room and after working on projects for the likes of Android, Google and Method.

Ben said, “The momentum at POSSIBLE is real and the gathering of great minds happening at the place is very attractive. There is a sense that we can do anything. The atmosphere, the culture, and the optimism in the air exert a pull that is hard to resist.”

Pablo Marques, the Executive Creative Director at POSSIBLE London, who has been spearheading the creative transformation of the agency, commented: “I have admired and respected Ben from afar for some time. He is a multidisciplinary creative, a great polymath and visionary leader who embodies the hybrid based approach we are heading towards. He is also a subculture nerd with a huge range of interests, which makes him a very important fit in our vision for the agency’s culture.”

As part of his new team, Ilse Christiansen and Jules Spanou have both been hired as new UX Designers, working primarily on the Specsavers account. Liam Thomas also joins the design team as a visual designer to work across a mix of different clients.

Ilse has moved from Razorfish where she has spent the last 9 months designing the eCommerce user experience for global optical retailer, Grand Vision. Prior to which she worked in a similar role at Code and Theory, for clients such as Savoir F20lair and Man City.

Jules started as a Project Assistant at Domus Academy in Milan subsequently moving to London where she started working at startups as a UX designer at the post accelerator IDEALondon held by Cisco, DC Thompson and UCL. She then moved on to Net-a-Porter where she was a UX designer before joining the POSSIBLE team.

Liam is a promising young talent who joins from digital shop 360i. Relatively new to the industry, he’s already made a splash, after being awarded a D&AD New blood Pencil and making the UK Young Lions shortlist at the 2016 show.

Pablo added: “Ilse, Liam and Jules are all hugely gifted designers who share the same disciplinary flexibility and creative flair. They’re also great characters from different walks of life, that diversify and enrich our expanding creative team. I’m thrilled to have them on-board and can’t wait to work with them.”

The news comes shortly after the announcement of six creative hires in August. After an impressive start at the agency, UX designer Rita Bourma, one of the aforementioned new starters, has already been promoted into a new role where she will be leading most of the Service Design work the agency is doing for Specsavers.

With further hires yet to be made, the agency is on a roll. To support this rapid growth and ensure the quality of every new hire, they also welcome a new recruitment manager, Maia Williams, who will be on the hunt for new talent to join the team in the coming months.

Don't tell my mother I'm in advertising, she thinks I play piano in a whorehouse.

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