Pandora Puts Privacy Settings Front and Center

Pandora has updated its site to make it easier for users to find and adjust their privacy settings. Given that Pandora was a launch partner for Facebook's Open Graph initiative, which set off a huge wave of privacy concerns, this is probably a good idea, if not a bit late.

"We thought it was important to make this adjustment to better reflect the realities of the internet today," says Pandora Founder Tim Westergren. "If you're a returning listener you've probably already seen a reminder about your Pandora profile page, something we've offered since we launched."

"This reminder provides you with the immediate opportunity to see your profile, make it public, private, or learn more," he adds.

New users will see similar messages, and they're also sending out emails to users who listen to Pandora exclusively on mobile devices. They'll have to sign in on a computer to adjust their privacy settings.

All profile pages on Pandora now have a prominent privacy settings link. If you're ashamed of what you listen to, go set your profile to private.