Archive for October 2011

We’re a few weeks into the Lean LaunchPad Class, NSF Innovation Corps edition, and one phrase comes up over and over again by the instructors: Get Out of the Building. This simple phrase directs the teams to go figure out what their customers need and want, and […]

You can’t sell it if you can’t make it. Most of the companies that I have worked with over the past 10 years have had a heavy dose of engineering content in their products. The companies made physical stuff (i.e., not software) and the reproducibilty and scalability of the […]