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Online Marketing Manager10gen, Inc.

THIS JOB HAS EXPIRED

The Online Marketing Manager role includes marketing and product management responsibilities. You'll grow our site traffic and lead volume through SEM, SEO, and conversion optimization via A/B testing. You'll also help manage the addition of new features and site updates, from requirements and data gathering, to writing specs, to working with our engineers to get new features live.

This position is based in New York.

Responsibilities

Design, run and scale SEM with significant and growing monthly budget, and manage complementary SEO campaigns
Define 10gen's A/B testing strategy and build processes to quickly and efficiently gather hypotheses, test them, and implement the results
Use all available data (website analytics, ad performance data, sales data, A/B test data, user testing, etc.) to drive site traffic and improve paid conversions
Gather user and other stakeholder requirements in order to write well-reasoned specifications for requested features and other projects
Administer our sites using the Drupal content management system, and help triage and troubleshoot bugs
Manage portfolio of analytics and other management tools, adding new tools as you see fit
Requirements