Clever wheel and tyre solutions

We have been a pioneering force in the wheel and tyre industry since 1961. Today, we develop, manufacture and deliver clever wheel solutions. Our specialty is low and high-volume standard and bespoke complete wheels for a wide range of applications – from the smallest wheelbarrow or trailer, to large agricultural or industrial machines and implements.

Our headquarters is in Denmark, and we have factories in the UK, Croatia and China, as well as sales, fitting and distribution centres all over Europe.

STARCO is part of the Kenda Group, that is one of the world’s leading tyre and tube manufacturers with factories all over the world and has 11,000 employees globally.

million wheels manufactured a year

percent wheels are made in-house

passionate people

News

About 30 years ago, the tractor manufacturer Valtra made a radically strategic change that made their high-quality tractors amongst the most customizable in the world. Every Valtra tractor is unique and one third goes through a customising studio called Unlimited. For...

This week the American Kenda subsidiary Martin Wheel takes a STARCO bestseller to the US market at the National Hardware Show in Las Vegas. On top of a large interest in the 10 to 15-inch solutions amongst end-users, the companies look forward to getting feedback from...

From 7-17th March Kenda joined the Genova International Motor Show (GIMS) and the Swiss STARCO team was there to talk to customers and users. STARCO is Swiss distributor of the Kenda automotive range. Recently, Kenda’s EMERA A1 KR41-tyre was ranked higher than many...