Effective October 1, 2017 a new French law obliges clients who use commercial images in France to disclose whether the body shape of a model has been retouched to make them look thinner or larger.

As a result, also effective October 1st, we have amended our Creative Stills Submission Requirements to require that you do not submit to us any creative content depicting models whose body shapes have been retouched to make them look thinner or larger.

Please note that other changes made to models like a change of hair color, nose shape, retouching of skin or blemishes, etc., are outside the scope of this new law, and are therefore still acceptable.

Effective 1st October 2017, any content submitted where this type of retouching has been carried out will be a breach of our Submission Requirements and your Agreement with us.

The title on your post is not descriptive and has a really nasty tone to it.

That's exactly what I thought, really nasty and unnecessary. Where are the downvotes when you need them?

One could see it as a victory for 'all shapes are beautiful', as it is for all images which have been changed to make bodies smaller or larger, so making a slender woman curvier is likewise forbidden. (Or changing men's shapes likewise) Good for France!

It could also be seen as a victory for 'real is best'. Why shouldn't someone's natural shape be acceptable? Why should people be subjected to images of 'desirable' which isn't even real? Heck, back in the day I was astonished and delighted to be let into the secret of airbrushing (because I kept wondering why no-one I ever saw had 'model proportions')!

Effective October 1, 2017 a new French law obliges clients who use commercial images in France to disclose whether the body shape of a model has been retouched to make them look thinner or larger.

As a result, also effective October 1st, we have amended our Creative Stills Submission Requirements to require that you do not submit to us any creative content depicting models whose body shapes have been retouched to make them look thinner or larger.

Please note that other changes made to models like a change of hair color, nose shape, retouching of skin or blemishes, etc., are outside the scope of this new law, and are therefore still acceptable.

Effective 1st October 2017, any content submitted where this type of retouching has been carried out will be a breach of our Submission Requirements and your Agreement with us.

Nanny state strikes again!

What is safer and better for models: Photoshop retouching or real surgery "retouching"?

What is safer and better for models: Photoshop retouching or real surgery "retouching"?

That's a lesser of two evils argument.Better for everyone that we accept that many body shapes exist, get over it; and designers should be able to design for everyone.

It's not only in France, there have been quite a number of issues in UK advertising recently where there has been a backlash on overphotoshopped models, not because they look overphotoshopped, but because the models are well known in other spheres and people know what they look like, and don't want to see their appearance changed. Several advertising campaigns have been pulled due to public pressure (even as far back as 2009 https://www.theguardian.com/media/2009/dec/16/twiggys-olay-ad-banned-airbrushing [heck, I can't believe that was eight years ago!]). It relates to truth in advertising.

I think in this case the "Nanny State" is taking action because of health risks to young girls who internalize those unrealistic body images, contributing to anorexia, anxiety and depression, which can have very bad consequences. One could argue that this is an overreaction, but it's not without purpose. I'd compare it to warnings on tobacco products.

This news from Getty is the most stupid thing that I saw on stocks!First. French laws don't prohibit to retouch images. They tell that it should be mentioned that image was retouched. So why don't Getty just add small check box: this image was retouched, model shape was changed. No. They forbid any images with model changed shape.Second. This law is only acting in France. So why all people in the world should follow that stupid law? Ok Getty let your customers from France see special warning: fashion and beauty images that you see was retouched.Finally. In general I don't agree with this law. May be we should write on all movies that FX was created on computer, and that blood is not real, and heroes can't fight so good? No, every human have his own head to think and understand what is good, and what is not. Government should not write on every stone and every tree "this is danger, don't touch, don't go..... don't worry that you are not like slim retouched super model".

Why just don't prohibit beautiful woman at all? On stocks, on everywhere. No make-up, no medical body changes, no jewelry. Just a real people in simple clothing. How this bureaucrats can't understand that Photoshop retouching is just another level of a very long story, story of intention to beauty and perfection.

It's a big question, actually. Society is certainly damaged by the violence and brutality in movies and TV. We aren't quite ready to face up to that and do anything about it, yet, but movies do at least have to carry ratings in the U.S, although they mean next to nothing.

I live near one of the nation's biggest retail complexes, the Mall of America, and I'm in there frequently, and I see all the ads on the clothing stores. There's an accelerating trend towards "honest" model shots and inclusion of big people. It's really becoming a thing.

If this trend is coming from people, coming from business owner and his management team I totally agree. Every market can select what type of models do they need. But I'm totally disagree that government should take any lows about this. May be government should forbid adv at all? Cause on every adv we see "do this, do that, this will bring you success, with this you will be better, lowers price, last chance" and so on. In real world most of this things in adv are not so good, not so perfect, and price is not lowest, and we are not getting better. In real world of totally truth most part of adv should be forbidden. So why are they only looking on perfect slim models... bad low, and even more bad decision from Getty.

What is safer and better for models: Photoshop retouching or real surgery "retouching"?

That's a lesser of two evils argument.Better for everyone that we accept that many body shapes exist, get over it; and designers should be able to design for everyone.

Yes, indeed. I'm not saying otherwise, I'm all for it!

My question is only concerning those aspiring models fiercely competing for the front page.

This law will work against most models!

If consumers want un-retouched models, advertisers will certainly listen to what the public wants. They will always know better than any government.

A lot of models who might need a little retouching, here and there, according to public preferences, might find themselves out of job!This is why, I'm pretty certain that many will go straight for the knife, instead of the clone tool in PS.

There is no need for the nanny state to intervene in such cases. It has been proven, over and over again, that good and noble intentions often backfire, with unintended consequences!

As for fatties, well if the lard buckets have no self control and want the rest of society view their wobble ass, muffin top physique as "beautiful" then I say go for it indulge yourselves, it still doesn't change the fact they are fat.

As for body shaming, why not, they should be ashamed for letting themselves go and becoming porkers while a good portion of the human race are under nourished.