Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. If you continue browsing the site, you agree to the use of cookies on this website. See our User Agreement and Privacy Policy.

Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. If you continue browsing the site, you agree to the use of cookies on this website. See our Privacy Policy and User Agreement for details.

11.
 Make it personal Address problems head-on“behind every user is a patient who needs care”

12.
 The care of the patient is the primary goal of the organization If you can “tap” into that aspect of the process you will dramatically reduce the number of potential problems

13.
 There are no closed doors There are no smoke filled rooms There are no personal agendas

14.
 The easiest way to fail is to not communicate well Honesty is of paramount importance If you don’t know the answer---do not bluff

15.
 Focus first and foremost on the person who is under our care Deliver safe care in a safe environment Support ease of use of the system by physicians and other clinicians Build into the design an appropriate flexibility for meaningful individual patient variation

16.
 Function of understanding by end user Grasping the need for change Need for transparency

17.
 There is a fine line between getting the message out too early or too late It is important to build enthusiasm about the project but not burn people out

20.
 Communication messages need to be individualized Communication can not be off the cuff Overall objective: Achieve design, build and implementation goals— Cannot be achieved without much careful planning The same is true for project communication

22.
 Match the appropriate communicator to the audience The messenger needs to speak the language of the audience The messenger must be respected by the audience

23.
 A non-physician communicator dramatically decreases the effectiveness of both message “delivery and receipt” Local face is best: Do not fall into the trap of the outside consultant or system team Do not try to save money by sharing your physician leaders or borrowing others’ leaders