Business Archives - Page 4 of 4 - Simply Social Media Solutions

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Calls-to-action (CTAs) are one of the most critical inbound marketing tools. Whether they take the form of anchor text links, images, or buttons, CTAs are what motivate and direct your visitors to take a desired action, usually on Read more

I'm a big believer that you need to create strategies for your online and offline marketing integration in order to establish a unified message about your brand and capture audiences from every media source. It's not enough anymore to Read more

Once again Twitter has made some pretty substantial updates and one of them includes the new "look" to your profile, much like that of the Facebook Timeline.
Activating it is pretty simple and I'm going to show you how to Read more

If you’re looking for a reason to start using social media to propel your business to the next level, then you need to read this interview and watch the video of Gary Vaynerchuk. He took his family owned wine store from $2M to $50M using the web.

If you are not familiar with Gary Vaynerchuk, you must not spend too much time on the social Web. He is the guy who is the answer to all the people or companies that are skeptical about the returns of social media. Where do I start?

If you currently have a website that you built yourself or maybe you’ve had it for a few years, it might be time to consider getting it evaluated by a professional.

Here are a few reasons that should get you thinking.

Out-dated Screams “OLD” and “UNTRUSTWORTHY”

When I’m surfing the net doing research I often come across websites that I can easily tell are at least 10 years old. They have a look to them that just screams, “I’m OLD”! When I see that, I usually click away and not just because of the design, but because it leaves me with the impression the information is out-dated and possibly incorrect to todays standards. I just don’t feel I can trust it.

With so many ways to communicate electronically you may think printed materials such as business cards and brochures are a thing of the past but that couldn’t be further from the truth. Printed material still holds its place in todays business and it’s important you remember to utilize both the printed and the electronic mediums.

Let’s take a look at just a couple of reasons printed materials are still needed:

UPDATE: We have since changed our name to Simply Social Media Solutions. If you would like more information on how to take advantage of local marketing for your business, contact us here or visit us on Facebook @simplysocialmediasolutions. ~Toresa

I’ve heard this many times, small businesses in my local area (and I’m sure everywhere) are still using the argument: “nobody’s looking for my type of business on the internet”.

You still believe that a $400 (or more) yellow page add will drive all the traffic you need.

You think creating a website is a waste of time and money.

And you certainly can’t see how online marketing will help increase your customer base.

Well, this morning I decided to whip up a quick video showing small business owners how you can test that theory for yourself. I’ll show you how to find out just how many people are searching for your “type” of business locally by month and per day.Read more

The face of business is changing rapidly and in order for your business to stay competitive, you really should consider a business website of some sort.

It doesn’t need to be expensive or complicated. A simple website with even 5 basic pages offering information about your company, products and contact information can greatly improve your standing in the business community.

Today, more and more people are searching the internet for products or services rather than flipping through the yellow pages. They want more information, quickly and will base their decisions on what they find online. Many don’t want to have to call for information when other companies will provide them enough information online to make informative choices before choosing to become a customer.Read more