Watch: Gay Couple Featured in Beautiful New Volvo Ad

Volvo released a new ad this week for its XC60 SUV. The two-minute commercial features a gay couple and the car company is just the latest to join an ongoing list business featuring diverse and LGBTQ-friendly ads.

The sleek commercial highlights the car, of course, on a beautiful coastal highway. With lens flair, thumping synth music and a cinematic aesthetic, the ad shows the Volvo XC60 driving in the city, off the beach and in the mountains. There's a group of friends, people working out and a gay couple embracing.

The response to the ad is positive, with many YouTube users lauding the car company in the comments section for its LGBT inclusion.

"Volvo you never fail me your commercials are always human centric, and I love how you all sell a lifestyle!! Volvo for life!!" one user wrote. Another user wrote the moment was "sweet" and "beautiful."

Another less subtle commenter wrote: "YAAAASSS KWEEEN 1:24 THE GAYS?."