Pages

Friday, October 19, 2012

Making your Seo roots strong

Strong Seo roots are determined by several factors such as
the domain age, authority of backlinks, local citations, brand value and
quality of content. You need to make your Seo roots strong in order to get the
most benefit from Google. Let us understand these concepts one by one which
would contribute towards making a website rank high on Google search results.

The age of the domain is an important factor in finding the
trust associated with any website. Sites that are five years old are having
more trust than the sites that are a few months old. Although Google does not
says it openly but it does matters! Just think from real world point of view
and tell- whom will you tryst more? An experienced folk or a newbie? One point
to remember is that domain age does not means to book a domain and to keep it
in a dormant state for years and then counting the value of the age associated
with it. Your site should be up and running for years in order to calculate the
real value of the domain age.

Authority of Backlinks

The quality of backlinks plays a big part in making your Seo
roots strong. A quality link from respected sites is equivalent to thousands of
low quality links which you can get from FFA (Free for all) sites. In order to
make the reputed sites link back to your website, you need to plan out
something interesting for them. Having the same old stuff that all your
competitors are having won’t help you in capturing the attention of others. Instead,
try and do something different, something extraordinary that instantly gives
rise to a story or a resource that could persuade the reputed sits to link
back. Every site has its own separate strategy so you need to be creative
enough to make this possible.(See Domain Authority for more information)

The Quantity of Pages

It is always better to have as many WebPages in your site as
possible. Some sites feel it harder to have many pages because of their niche
but in those cases creating a blog would surely help. Having a good quantity of
pages always helps as the internal linking becomes strong, chances of ranking
for varied key phrases becomes possible, freshness of content is increased,
chances of receiving a backlinks is increased and the bounce rate of the site
also decreases. Further, your competitors find it hard to defeat you as your site
is backed up by a large army of pages. All these small factors goes a long way
in making your website a strong force in the internet.

On Page Factors

Having proper titles and descriptions that are both user
friendly and search engine friendly definitely increases the relevancy of a web
page and makes it eligible to be ranked for targeted keywords. On page changes
is a large phase of search engine optimization strategy and even the smallest
of factor matters. Here is a list of proper on page changes which you need to
implement in your site: - On page Seo

Solid Social Media Presence

You cannot ignore social media while planning out your Seo
strategy. Social Media plays a pivotal role in the ranking of a website either
directly or indirectly. Its compulsory to have a presence on the popular social
media sites like- Facebook, Twitter, LinkedIn, Google Plus, Pinterest, Digg,
Reddit, Delicious etc. These platforms are flooded with people and if your
story goes viral then you can just imagine about the benefit it can give to
your site. Having a solid presence requires constant effort with lots of
patience.

Brand Name Reputation

Promoting your brand is a better way to perform search
engine optimization rather than promoting your site with the Seo keywords. You
must choose brand specific keywords and prioritize them in your strategic and
planning sessions. Brand exists for years to come while a site promoted with
fancy keywords loses its reputation and popularity. Its important to build the
foundation of a better site by focusing on the brand and including those
keywords that are having your brand name in them. Google cannot ignore people
searching for your brand and it is bound to display your site on the top. Associate
your brand with your major keywords and see the immense benefits you get.