Does watching the World Cup drain our economy?

July 9, 2014

How the World Cup affects workplace productivity is discussed on CBC The Current.

“If we’re engaged in a task that we’re not interested in, then a secondary distraction may help the first task as well,” said Kalina Christoff, director of the cognitive neuroscience of thought laboratory at UBC. “If our boss gives us very a boring task, tuning into something else like the World Cup match, or just playing in the background, it may help us deal with a boring task that we just can’t get ourselves to do otherwise.”