Every New Year ushers in new ideas, new resolutions and new trends. Paying attention to the emerging ideas can be key for business success. Staying on top of predicted trends and shifts can help small business owners stay ahead and take advantage of opportunities to grow.

Starting a new business is fun, but it takes careful planning to do it right. Even if you’ve been in business for several years, you may find this information useful. As a marketing consultant, I’ve been able to backtrack and fix some of the foundation issues for small businesses in order to help them grow. Many say they had wished they had called me sooner. My goal with this article is to help shed light on some of the most common mistakes I’ve seen over my 20-year career helping small business owners, and help advise small businesses on how they can avoid them. 1The good news is that small business failure has decreased in 2016 according to Entrepreneur. It claims some of the reasons are smarter small business owners and better business-management technology.

Social media has many platforms and is constantly changing and updating, providing vast opportunities for business owners. Entrepreneurs wear many hats, and relying on experts to keep them current and relevant is a smart practice to keep their businesses thriving, while others try to figure things out alone. How are you keeping current with your social media marketing and branding? Join the Nevada SBDC and the City of Reno in this must-attend presentation.

By Alex Soeth Does your business have a product made in Nevada? If so, the Nevada Small Business Development Center would like to help you spread its awareness. Made in Nevada, managed by the Nevada SBDC, is a nonprofit marketing and branding initiative that has proudly promoted Nevada-made products for more than 25 years. This […]

Creating a brand for a business is becoming ever more important as social media and a digital presence is often just as important as in-person interactions. Creating and promoting that brand should come about from a thoughtful and deliberate process. With the continuously changing marketing landscape, seeking out professional assistance can mean the difference between success and failure.

With the start of the New Year, historically there is an increase in individuals looking to start new businesses. The Nevada Small Business Development Center (Nevada SBDC) sees a spike in requests for counseling each year during this time. In fact, January 2015 had 33 percent more new clients than any other month of the year, with the total for January and February accounting for almost 25 percent of all new clients for the year.

Becoming successful as a new business owner is a process. It takes planning, strategy, money, tools and resources. ASSESS – LICENSE – LAUNCH, a free program put on by experts from the City of Reno, Nevada Small Business Development Center and Ozmen Center for Entrepreneurship, offers attendees the help and resources needed to navigate the business process. On October 9, 2015, guest speaker Kerry Eaton, CPA, Esq. will outline the various legal structures available, and help you determine what’s best for you.