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Lotto Stadio Potenza Luca Toni 300 - Red War/Yellow Saphire

Handcrafted in Montebelluna with only 49 pairs exclusively available for retail at Pro:Direct Soccer, the “Toni 300” from Lotto pays homage to the three hundred goals in the career of Luca Toni.

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Wherever he has played, Luca Toni has always done one thing: score goals in abundance. From his burgeoning days in the Italian Serie B and Serie C1 Toni’s ability was apparent, but it wasn’t until his move to Palermo in 2003 that the world really took note. Smashing in 50 goals in 80 appearances, Toni helped fire the Rosanero back to Serie A for the first time in 30 years and then, in the following season, to their first ever qualification for the UEFA Cup.

This habit of scoring goals led to a move to Fiorentina and it was here that Luca Toni became the first Italian ever to win the European Golden Shoe in 2006 for his 31 goals in the season.

2006 proved to be an amazing year for Toni as he was a key figure in the Italian World Cup winning side and, for his performances, he was named in the Team of the Tournament. From here on out the sky was the limit for the powerful striker from the town of Pavullo nel Frignano in the small province of Modena.

A successful spell at Bayern Munich followed in which Toni finished the 2007-08 season as the Bundesliga top scorer with 24 goals.

Stints at Roma, Juventus, and again at Fiorentina showed that Toni would always provide a team with goals.

Still plying his trade today with Verona, Luca Toni celebrated his 300th career goal in December 2014. “It was certainly the perfect day for me,” Toni said.

“Every goal has its special flavour, from those with Modena in Serie C to the World Cup strikes or those in Germany. I can’t choose my favourite. This achievement gives me great joy.”

In honour of this magnificent feat, Lotto has created an extremely limited release boot; the Toni 300.

Taking the Potenza Luca Toni 10+ and giving it a radical new colourway, the boot has a lightweight outsole which features ReactiveArch technology that ensures maximum cushioning at impact, and stability when planting the foot. With “Luca” emblazoned across the left heel and “Toni” across the right and with “300” above each, the Toni 300 is a beautiful boot that represents, encapsulates, and celebrates the 300 times that Luca Toni has hit the back of the net.

In addition to the 49 pairs for sale exclusively through Pro:Direct Soccer and intended for collectors, fans and players, 250 junior versions will be donated to special young players as part of the “Dote in Movimento” which aims to ensure that as many children as possible have the right to take part in sport. 299 pairs made plus one reserved for the man himself, Luca Toni, making the total number of pairs in existence a special 300.

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