10-Second Views

… Facebook continues to enhance the information available for publishers posting videos with Thursday’s announcement of daily video metrics. Product manager Anaid Gomez-Ortigoza announced in a Facebook Media blog post that page administrators can now view day-by-day breakdowns of the following metrics: Minutes viewed: The total minutes of watch…

…: A visual representation of views of the video at each moment as a percentage of all views. Average view duration: The average length of time the video was watched in seconds. She also detailed the more granular video performance breakdowns that are now available: Sound-on vs. sound-off (new): A breakdown between views with sound and views without…