Power4You is an initiative that was launched by consumer organizations
to enable consumers to truly take advantage of the liberalization of the
electricity and gas market (or at least not to be harmed too important).

In 2002 came into force the liberalization of the energy market in
Belgium. Despite this, prices have not dropped and kept the monopoly supplier.
CRIOC (Centre for Research and Information Consumer Organisations) and consumer
groups wanted to put in place a structure allowing consumers to enjoy the
benefits of liberalization, which has led to the creation of a cooperative and
to Power4You's project.

Trade4you is a cooperative established by some consumer organizations
representing millions of consumers. On this basis Power4You can negotiate the
best deal for everyone. Conditions not only interesting in terms of price but
also of green electricity, fixed prices, long-term contract (1, 2 or 3 years)
and consumer.

A Original
Approach

The
principle is simple: by representing thousands of potential customers, Trade4You
negotiates the best prices from suppliers.

Power4You
was the first offer allowing consumers to get together and have more power for
energy suppliers. Concretely applying the principle "unity is
strength", this not only helps to rebalance the power between consumers
and providers, but also encourages them to improve their practices by placing
conditions on the partnership.

One
objective was therefore to obtain energy at better prices, to develop
competition between several suppliers. Power4you selected the supply getting
the highest score in terms of specifications.

Successful back to a old-fashioned distribution

The history
of Trade4you merges with the history of the Belgian consumerist movement.
Created by Belgian consumer organizations in July 2007, this cooperative has
reinvented a distribution method somewhat forgotten in Belgium: the consumer
cooperative. The model developed has become a competitor the market quickly and
successfully in a few months and can give a response for the consumers needs.

Grouped Purchasing Through Until Less 30%

Energy,
office supplies, schools, welfare services, ... Today, developed by Trade4you
group purchases allow consumers to save hundreds of euros on their purchases.