Top 5 Reasons to Attend Summer NAMM

Successful businesses seize opportunities. In our age of constant disruption and innovation, great companies don’t miss chances to grow. Instead, they are consistently in the process of developing their team and brand through education and expanded market awareness. That’s why the Top 100 Dealers attend Summer NAMM, a strong investment with an incredible return.

Here are our top five reasons why the industry’s mid-year gathering in Nashville, Tennessee is a can’t-miss event:

Advance your product mix.

The products your customers need going into the holiday buying season will be showcased, with hands-on demos and the ability to develop relationships with manufacturers and distributors the world over. Connect with the leading school band and orchestra brands and stock your inventory for a successful back-to-school campaign.

Grow your operation.

In addition to all of the great exhibits and networking opportunities you’ll find at Summer NAMM, you can also take advantage of quick, focused professional development sessions going on each day. Multiple, free education tracks help attendees to stay on the cutting edge, featuring readily actionable plans and strategies to grow your operation and develop your team.

NAMM U offers professional education and strategy for the modern market. Taught by experts and industry insiders, each of our 30-minute NAMM U sessions are packed with business-building ideas and strategies you can put to use the second you get home. The ever-popular Breakfast Sessions kick off each day of the show, pairing a hot meal with visionary speakers. For example, Shep Hyken, New York Times bestselling author and customer service expert, will present a special Breakfast Session at Summer NAMM showcasing ways to build an effortless customer experience.

The Retail Training Summit, a full-day education summit held the day before the show kicks off, rounds out the mix through an intensive look into the future of music retail, digital disruption and marketing trends.

Develop your network.

As your trade association, NAMM provides a platform to connect, and Summer NAMM is no exception. Share ideas and learn best practices at the Top 100 Dealer Awards, featuring a warm community of retail all-stars. Don’t miss this chance to ask Lee Anderton about tips for YouTube growth or Candyman Strings & Things about enhancing your lesson program.

Attend team-building events.

With concerts and special events, bond with your team and industry by experiencing the reason why we love our work: great music! The NAMM Avid Stage on the Terrace provides multi-genre, live concerts all afternoon from the region’s talent in a fun and relaxed outdoor setting.

The annual American Eagle Awards return to honor contributors to American musical culture and heritage. Proceeds from this dynamic event, support the National Music Council’s music education advocacy efforts, so attendees can hear incredible performers and support a noble cause.

For those that arrive a day early, join us another star-studded night at the Ryman, when the legendary Peach Pickers (Dallas Davidson, Rhett Akins and Ben Hayslip) host the sixth annual Georgia On My Mind concert, benefiting the Georgia Music Foundation.

Of course, all of this takes place in the dynamic environment of Music City, with honky-tonks, jams and get-togethers peppering the city throughout Summer NAMM.

Engage new communities.

Step outside of the traditional MI channels and take advantage of the return of a dedicated pro audio area, which will showcase the latest products and provide an opportunity to network and give feedback to the sound industry’s top manufacturers.

Likewise, engage the digital community through a unique, dedicated space coming to Summer NAMM for the first time. Software.NAMM is ideal for learning and experiencing cutting-edge software solutions for music and sound applications.

Join us in Nashville, July 18–20.

Our retail members are the ones on the front lines, bringing music to their communities. As an industry, we are all encouraging and cheering them on. However, after several years of watching the Top 100 Dealers grow their business, one thing is for sure: Summer NAMM will be another waypoint to success for our retailers who are playing to win.