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November 17, 2012

One of the hottest and fastest-growing social
networks " Pinterest" has started a business Pinterest which allows business and brands to use Pinterest for online brand building and marketing.

A growing number of brands has started embracing Pinterest , and it's no surprise that a growing
number of brands are making the image-centric service a part of their
social media strategy.

But up until now, their activities
on Pinterest have technically been in violation of the service's rules,
which forbade commercial usage.

The official rules of engagement changed yesterday, however, as
Pinterest officially launched Pinterest for Business. Pinterest product
manager Cat Lee announced the move on the company blog, explaining:

If your organization is new to Pinterest, sign up on Pinterest for a
business account. Existing accounts on Pinterest can be easily converted
by following the steps on the business site.

Signing up on our business site allows you to specify your business
name (instead of first name and last name) and go through an optimized
new user flow...