Over 15 years ago, Francois Nars created a collection of 12 perfectly edited lipsticks.

Since then, the brand has created many iconic products; however, Nars's passion for lipstick never wavered. Introducing Pure Matte - the newest addition to the NARS lip category. This innovative, matte lipstick has intense, stay-true color, so lips look lush and vibrant. This exquisitely blended formula strikes the perfect harmony between optimal color, an ultra-matte finish and a hydrating lip treatment.

Six deeply pigmented colors go on soft and creamy for an audacious pout:

Volga (Deep Aubergine)

Bangkok (Soft Rose)

Tonkin (Cinnamon Plum)

Terre De Feu (Black Cherry)

Tashkent (Nude Beige)

Vesuvio (Full Bodied Red)

Carthage (Hot Pink)

Each shade takes only one swipe to build the perfect kissable opacity. Pure Matte is distinguished by a soft-touch, modern, sleek slim stick component, delivering convenient application. When used alone or with other NARS lip products, it provides a high-drama payoff. Apply directly to lips or with the Retractable Lip Brush.

I love this lipstick and love the Carthage color! I had considered ordering NARS Lipstick for some time, but hesitated because of the cost, but I am so glad I did. It is my go to pink and though it is bright, it still looks good on. I use a bit of a light pink gloss on top when I want to "tame" the color. Well worth the money and I look forward to trying other colors.

I really wanted to try out the bright lipsticks that I have been seeing everywhere...but I wasn't sure where to start. I saw in a magazine that Emma Stone wore this lipstick in Carthage and she looked fabulous so I tried that shade. I am not really a lipstick wearer because I tend to think of it as old-fashioned and drying, but this lipstick is great! Carthage is a perfect super-bright pink....not quite coral and not really fuchsia. The matte finish makes it look very modern but the texture is still comfortable and very wearable. Carthage is definitely more of a going-out color but I'd love another one to wear every day...maybe Montego Bay. Final Note: I was nervous that I would need lip primers or liners and a lip brush to apply, but I didn't end up needing anything underneath! It was as easy to apply as chapstick!