Speakers

Kimberly Lee

Kimberly is Senior Marketing Manager at Tencent’s International Business Group. In her role, she leads the company’s Tencent/WeChat Brand + Ad Solutions business in the United States. Her mission is to work with brands and agencies in market, helping them realize their potential and optimize spend across Tencent social products, which occupy 50% of China mobile internet usage in terms of time spent.

Before recently returning to the United States, she spent almost two years at Tencent’s Hong Kong office where she led regional brand initiatives for Tencent’s new International products across APAC. Prior to that she orchestrated several WeChat partnership campaigns while on the WeChat US team in the Bay Area. Her past experience also includes stints at The Coca-Cola Company in Atlanta serving in a World-Wide Public Affairs and Communications capacity.