And retail pharmacy operators like Walgreens have adjusted their messaging to match that heightened demand for cough and cold products. The Forbes article featured a Walgreens advertisement that listed all the products a flu sufferer might need — tissues, lozenges, medicine, sanitizer and lip balm.

The article also acknowledged retail pharmacy as a destination for flu shots. Walgreens, in particular, inoculated as many patients from the flu in January as they typically do in October — the peak of the flu-shot giving season — the retailer told the business journal.

Find us on Facebook for even more insight, analysis and the latest in drug store news.

Poll

Poll

SPECIAL REPORTS

Are we in the midst of a beauty revolution? Perhaps. It is no secret that the ever-changing beauty category is all about trends, but one could argue that we are embarking on an especially interesting time in beauty as technology is changing the way consumers shop and new innovations strive to break through the noise.

In this beauty report, Drug Store News takes a deeper dive into some of the leading trends that are reshaping beauty.more ...

IN THIS ISSUE

In this issue, DSN examines PricewaterhouseCoopers' "Top Health Industry Issues for 2015;" takes you on a tour of Murad, shares beauty trends and insights and delves into location-based technology and how it is revolutionizing health, retail.Click here to view the issue.