Opening up in Australia has been a very vital milestone for us as we are now able to cater to our Australian customers being very near to them. We are proud to have Jatin Goel who will be managing the Australian office and responsible for business development and customer relationship management. With a vast understanding[…]

Federico Selmi started his career as designer and now specialises in product management, customer validation and user centric design. Having worked at companies such as Education First, Shopa and Mindshapes, Federico has got a lot of experience with implementing best practices around lean customer development. In this warm and insightful talk from at ProductTank London[…]

What Is Mobile Deep Linking? Mobile deep linking (also called mobile app deep linking), is the process of using a URI to link to specific pages or locations within a mobile application. It can be used in a variety of ways – via notifications, email, SMS, social media, etc. – and directs users to relevant content, as[…]

For all startups, it is important to know what they can leverage and where they should invest to keep a balance of the cost vs value. In this article, we are sharing 4 very popular platforms which are must for every startup: 1. Dynamic Content based website If your business content need regular content update,[…]

Digital marketing moves at a frightening speed. Often the only way to keep up is to keep on reading. But with so many digital marketing blogs out there that it can be hard to distinguish between the useful reads and the digital marketing weeds. At the Digital Marketing Institute we regularly keep up to date[…]