By John Matthews, founder, Gray Cat Enterprises. Aligning your vendors to a common business vision is a daunting task. In many cases, vendors for retail outlets number in the hundreds, if not thousands. How is it expected of the retailer to manage all of them? The key is to take control and focus the vendors

Cybera ONE Security Services platform now available for Shell-branded wholesalers nationwide. Cybera Inc. announced an agreement with Shell Oil Products US and Motiva Enterprises LLC (Shell) to offer its Cybera ONE Security Services Platform to Shell-branded wholesalers nationwide. With the Cybera ONE service, the company’s branded wholesalers and their operators will be able to reduce

One lucky winner each day to receive a $100 Cenex Gift Card. The Cenex and Cabela’s brands have teamed up to launch a $10,000 Summer Gas Giveaway. Every Cabela’s CLUB Visa cardholder that shops at Cenex convenience stores from June 1 through Sept. 8, 2012, will be automatically entered to win free fuel. “We’re giving

Kelly Fuels is unifying its nine stores under a single retail brand and upping its investment in foodservice. By Erin Rigik, Associate Editor. Kelly Fuels Inc. is moving full steam ahead in 2012, rebranding its nine Michigan c-stores under the Kelly Express Mart brand, and giving its locations a full facelift with an express train

First of its kind, community-driven initiative celebrates customers’ good deeds and generates engagement from retailers. Cenex—the CHS energy brand—has launched a new a program that recognizes and rewards people for the everyday acts of kindness that make our communities a better place to live. As part of a new marketing campaign launched last December, Tanks

Catherine Vieira brings more than 20 years of trade marketing, sales and account management experience to HEINEKEN USA’s trade marketing and sales strategy team. HEINEKEN USA has appointed of Catherine Vieira as senior director, trade marketing activation, effective immediately. In her new role, Vieira will report to Kheri Tillman, vice president of trade marketing and

From Nov. 13-15 at the Rosemont Convention Center, retailers had the chance to view the latest trends and products in private label. Retailer’s brands and entire lines of products marketed around ethnic, restaurant quality foods, wellness, convenience and other themes were on view at PLMA’s 2011 Private Label Trade Show. The show, which took place

New marketplace identity positions Alon Brands for the next generation. Alon Brands, the Dallas-based supplier and marketer of fuels and the largest licensee of 7-Eleven in the U.S., is changing the company’s trade name and associated brand mark from FINA to ALON. In a process that will occur during the next 10 months, the company

New price study by the Private Label Manufacturers Association shows shoppers can save 33% on their grocery bill when they select store brand products. A new study of comparative prices on a wide range of everyday supermarket purchases shows why more shoppers are passing up national brands and reaching for the retailer’s brand instead, the

August is always one of my favorite issues of the year. It’s the month we get to profile convenience store “Chains to Watch” for the next 12 months. This year we’ve focused in on two outstanding chains, Stripes, a division of Susser Holdings in Corpus Christi, Texas, and EZ Energy, a rapidly growing operator based

Susser Holdings Corp. at a glance A dynamic marketer Based in Corpus Christi, Texas, Susser Holdings is the largest non-refiner, convenience store operator in Texas, with additional stores in Oklahoma and New Mexico. It operates 516 convenience stores through its Stripes LLC division and is the 19th largest c-store chain in the U.S. Convenience Store

With the number of ATMs in service across America rising and their average transaction dipping for a decade, convenience store operators face a variety of choices in how they choose to deploy them. Viewed as revenue generators or simply services for customers, cash machines present c-store executives with a variety of options and challenges, beginning

By John Lofstock, Editor When ExxonMobil Corp. announced last June that it was getting out of direct-store operations, dealers of its venerable retail brands found themselves at a crossroads. They could either be on the receiving end of the deed to their own properties or be forced to work with a new master and an

Choosing a branded pizza partner means balancing a complex equation that weighs such factors as product quality, financial and logistical considerations, marketing programs, employee training, ongoing support, brand equity and local competition. Suddenly, a cheese pizza isn’t so simple any more. It’s a complex decision that must be made carefully, said Dan Rotherham, director of

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