July 2014 Ratings: CNN #2 in Total Day, Primetime Demo

Fueled by a busy news month, CNN was the #2 cable news network in total day, behind only Fox News, in July. In primetime, CNN was third in total viewers and second in the A25-54 demographic.

The ratings for July 2014 (Nielsen Live + Same Day data):

Primetime (Mon-Sun): 514,000 Total Viewers / 164,000 A25-54

Total Day (Mon-Sun): 402,000 Total Viewers / 124,000 A25-54

Despite posting a strong month within the cable news landscape, CNN was down across the board compared to the same month last year: the network is down -23% in total viewers and -32% in A25-54 viewers in total day and -24% and -35%, respectively, in primetime.

Every hour of CNN programming from 5 a.m. to 12 a.m. is down year-over-year. In primetime, “Anderson Cooper 360″ was down -14% in total viewers and -26% in A25-54 viewers, while “CNN Tonight” was down -29% and -37%, respectively, compared to July 2013. Cooper was #2 in the 8pmET timeslot in both total viewers and the demo.

Several CNN programs were #2 in their respective timeslots for the month, including the 9 a.m. and 2 p.m. hours of “CNN Newsroom,” “Legal View with Ashleigh Banfield,” “The Lead with Jake Tapper,” “The Situation Room with Wolf Blitzer,” “Smerconish,” “Inside Politics with John King,” “State of the Union with Candy Crowley” and “Reliable Sources with Brian Stelter.”

The network continues to see success with its original series: “The Hunt with John Walsh,” which debuted this month, has averaged 917,000 total viewers and 298,000 A25-54 viewers for its first three episodes, making it the top-rated show in its timeslot in both ratings measurements. “The Sixties,” which is seven episodes into its 10-episode run, is averaging 1,073,000 total viewers and 291,000 A25-54 viewers, ranking #2 among cable news in its timeslot.

CNN’s release, after the jump.

CNN IS #2 IN CABLE NEWS IN JULY IN BOTH TOTAL DAY AND PRIMETIME

New Day Tops MSNBC’s Morning Joe In Key Demo 25-54

MSNBC Slips to 4th in Total Day and to 3rd in Prime; Morning Joeis also 4th and Rachel Maddow has Second Worst Month Ever

CNN’s New Original Series The Hunt with John Walsh and The Sixties Continue to Score

For the month of July, 2014

CNN ranked #2 in Total Day among total viewers (404k vs. MSNBC’s 319k) and in the key demo 25-54 rating (125k vs. MSNBC’s 92k).

CNN ranked #2 in Dayside (9a-4p), posting a 90% advantage over MSNBC in total viewers (446k vs. 235k) and 120% more in the demo (108k vs 49k)

This month, MSNBC slipped to 4th place in Total Day (92k) and Dayside (49k) and to third in M-F prime (149k) and M-Su prime (154k) in the key demo 25-54. MSNBC’s flagship program The Rachel Maddow Show posted its second lowest month ever in the demo rating (181k), the lowest ever was last month (178k). MSNBC’s dayside performance represents the network’s second lowest monthly delivery since October, 1999. Fox News ranked #3 this month in Weekend Prime posting 150k in the key demo 25-54. All the cable news networks were down in total day this month vs. last year due to heightened viewing from the Zimmermann trial verdict among other stories.

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