The bill gets ride of the online privacy regulation that was issued by the Federal Communications Commission last year that gave consumers more control over how companies like Verizon, Comcast and AT&T share information with advertisers.

"So, a lot of their information was already out there, but ISP, internet service providers, were not able to collect or market on that information. This changes that, Charles Palmer with Harrisburg University explained.

Now, companies will be able to collect data, like when you browse, what you search for and where you search for it. But all of the information collected is supposed to remain anonymous.

It seems like some of these sales tactics are already in place. If you search for a pair of shows on Amazon, it is not uncommon to see them pop-up on your Facebook feed later.

"The issue is Facebook and Google already had access to do some of this. On Facebook and Google, I can always go in and opt out. There are various way I can go in and say my information should not be sent to other marketers. Now, you can't go in and do that," Palmer explained

If you are worried about companies having access to sensitive information, there are some steps you can take.

While experts say there is not a reason for you to panic, you should still proceed with caution, especially on a shared network.

Dr. Palmer explained another big issue is choice. If you're not happy with a grocery store, you can go somewhere else. But there are not many internet providers.

So, as a consumer, you do not have many options. He says, hopefully, consumers may also see some type of incentive in the future for allowing this information to be collected.