RUIFIER Limited Edition Packaging

RUIFIER is a luxury jewellary brand, stocked worldwide at exceptional stores including Bergdorf Goodman, Barney’s New York JP, Colette, Lane Crawford and Selfridge's. The designs have been worn by celebrities including Reese Witherspoon, Jessica Alba, Kristen Wiig, Emma Roberts and Sophie Turner and have been featured in the world’s leading fashion publications including Vogue, Harper’s Bazaar, Elle, Marie Claire and L’Officiel.

The limited edition Christmas packaging was designed to have a luxurious feel to nod towards the retailers it would be stocked in. However, it was still important the design considered the playful nature of the brand and the characters from the Friend Collection. The packaging included tissue paper design, Look book card for the full Friend Collection, Box design, Smiley Faces Rework, stickers and finally a presentation card that would be the first thing a consumer would see when opening the packaging.

The limited edition series was all printed on a matte textured stock with gold emboss.

In September 2015, RUIFIER won a place in the British Fashion Council jewellery initiative, Rock Vault, curated by Stephen Webster MBE.

Petrichor

Sub Club Galsgow

Hide Season two poster designs, the whole set of designs follow a floral theme that has been continued throughout the campaign. Featuring in Socials, and Print.

RUIFIER Friends Packaging

RUIFIER is a luxury jewellary brand, stocked worldwide at exceptional stores including Bergdorf Goodman, Barney’s New York JP, Colette, Lane Crawford and Selfridge's. The designs have been worn by celebrities including Reese Witherspoon, Jessica Alba, Kristen Wiig, Emma Roberts and Sophie Turner and have been featured in the world’s leading fashion publications including Vogue, Harper’s Bazaar, Elle, Marie Claire and L’Officiel.

The Friend campaign was designed to have a more playful side to the limited edition packaging, it was important that the characters from the collection came through in the design. The use of pattern and colour makes the design have a more vibrant feel, the characters have been placed across the packaging in a way that allows them to have movement without loosing their individual identity. The designs had to be carried across, the box design, pattern, tissue paper, presentation card, look book cards for the entire collection and stickers.

The friend series was printed on a matte textured stock with silver emboss.

L'Anatomie Posters

L'Anatomie poster designs

For the first season of L'Anatomie Edinburgh's nights, these posters encapsulate the essence of L'Anatomie's culture and audience. Focusing on Electronic house music and Deep house music these posters are vibrant with an edge.

Mujures Story Collective

Stories Collective IIII

Fashion focused Stories Collective platform is based between Portugal and London. With this selection of spreads the art direction and creative has been developed to include a contrast of designs that are full spread and others that are less busy. The use of typographic elements evens out the space between image and white space, creating an interesting dynamic.

The photography has a colourful palette that has been juxtaposed against sharp typography.

CHURCH

CHURCH Label

CHURCH is a South London based Label, with musicians like Seb Wildblood, Beesmunt Sound System, Laurence Guy and many more signed under the label. The music has a atmospheric tone with melodic harmonies. Each musician has their own specific style.

This set of Posters was design for Seb Wildblood AW/16 tour in North America.

SCxCB Torn

Stories Collective II

Fashion focused Stories Collective platform is based between Portugal and London. With these spreads the layout reflects the playful nature of the photography and styling.

They aim to relate to the style of the shots by introducing fun graphic elements and introducing interesting crops.

Guy Gerber

Sub Club Galsgow

Hide Season two poster designs, the whole set of designs follow a floral theme that has been continued throughout the campaign. Featuring in Socials, and Print.

Never Let Me Go AW15/SC

Stories Collective I

Fashion focused Stories Collective platform is based between Portugal and London. With these spreads the layout reflects the playful nature of the photography and styling.

They aim to relate to the style of the shots by introducing fun graphic elements and introducing interesting crops.

Paradise Row

Paradise Row London.

Paradise Row offers high quality and contemporary leather bags designed and handcrafted in East London.

The brand’s core and essence is built on sourcing materials from and manufacturing them in East London, from the natural vegetable-tanned leather and unique gold-plated charms to the branding and the creative design. Paradise Row’s brand ethic is to support the local trade and manufacturing that is part of the DNA of the East End and the communities who live and work there.

The branding had to reflect the simplicity of the bag design but also had to be something that was approachable and could work on web, print, embossed on boxes as well as on leather. The brand is set to launch, this Autumn (16) in Bethnal Green London.

UNO

UNO Branding

UNO, is a contemporary brand that has a strong focus on luxury basics, it focuses on a genderless concept that allows for female and male shoppers to enjoy their range. With a limited range of stock it focuses on the essentials that one needs, combining effortless style with essential design.

Boiler Room 003

Boiler Room London

Boiler Room is an underground music platform that aims to expose new and up and coming acts. These are a selection of flyer designs for some of the most recent shows.

Each design reflects the music act in an abstract way, sometimes, this includes using vibrant colours or highly designed graphics that reflect the feeling of the acts.

Boiler Room I Selection 001

Boiler Room London

Boiler Room is an underground music platform that aims to expose new and up and coming acts. These are a selection of flyer designs for some of the most recent shows.

Each design reflects the music act in an abstract way, sometimes, this includes using vibrant colours or highly designed graphics that reflect the feeling of the acts.

OH BETH. S/C

Stories Collective III

Fashion focused Stories Collective platform is based between Portugal and London. With these spreads the layout reflects the playful nature of the photography and styling.

They aim to relate to the style of the shots by introducing fun graphic elements and introducing interesting crops.

HAND-ME-DOWN

HAND - ME - DOWN Branding

H-M-D is an independent retailer based in East London, founded by creatives who wanted to celebrate previously loved clothing/shoes.

"Clothes with a story are always something we look for, we want to pass on their story to their next owners"

The brand works with vintage and previously owned clothes. It sells online mainly, but also holds pre-sales in which people can come with clothes and choose to buy or swap pieces. The outlet also encourages people to donate clothes and then returns a percentage of the profit back to the previous owner.

BN Branding

Bluenext Branding

Brand system and identity for Bluenext, a financial software company based in Italy. Born as the merger of Italstudio and Sistemidata, Bluenext is known for both its software and in particular for its customer service and attention to detail.

Featured on: visuelle.co.uk/bluenext

Website: http://www.bluenext.it

MOS Ibiza Sessions

Ibiza Sessions Album

Ibiza Sessions by Ministry of Sound, the album was portraying the feeling of summer vibes, music that makes you want to dance but reminds you of your holiday and of summer.

This album was 3rd the the Itunes chart for 4 weeks and one of Ministry's top sellers.

L'Anatomie

L'Anatomie Branding

L'Anatomie is a music night ran in Edinburgh that focuses on people who have a strong relationship and knowledge about electronic music.

The branding had to reflect the minimal elements in the music that L'Anatomie focuses on, built on simple concepts with underlying tones of intelligent design. The dots above the brand select the word "name" reflecting the fact that L'Anatomie is the face of the brand.

MAX&Co. Socials 16

MAX&Co Maxmara

MAX&Co. is an international contemporary fashion brand rooted in Italian prêt-à-porter. The social campaign had to reflect a playful element within it, as well as having a bold and graphic look. The campaign was used for the A/W 16 campaign.

MAX&Co. is present worldwide with approximately 450 stores.

MAX&Co. is part of Max Mara Fashion Group.

Sub Club II

Poster Selection for Sub Club

HIDE. is a bi-monthly event that takes place at Subclub in Glasgow, a venue that is famous for being one of the world most renound establishments for booking and discovering the best underground, house, techno djs.

Poster designs are always reflective of the acts playing and the club season they are being designed for.

MOS Berlin Sessions

Berlin Sessions Album Cover

The brief for this project was to art direct and design the Berlin Sessions Album cover, the album cover was to portray the feeling of coming out of a dark club in the techno and house heavy Berlin music scene, to a sun rise, the juxtaposition of night into day.

These elements have been portrayed through the use of a specific colour palette and graphic elements that contrast against the softness of the gradient used.

MØ

MØ Coppenhagen Event

Event artwork for MØ x Nike in Copenhagen, the event was run with Boiler Room, and was part of a corporate promotional event.

The flyer was designed in keeping with Nike's A/W16 campaign.

Alpha

Alpha

The Alpha poster series, was the first collection in a set of designs that aimed to explore the graphic grid. The project was a passion project that gained awards and press coverage, and has gone on to be featured heavily across the web.

Virgos & Kisses

Virgos & Kisses Brading

V&K is a London-based fashion blogger, the identity was based on the strategy that Fashion is simple with a clean aesthetic and approachable design, the design was able to be feature across all aspects of the blog without having to be manipulated. Just like the colour black goes with everything, so does this logo!

H-M-D pre sale posters

H-M-D is an independent retailer based in London, founded by creatives who wanted to celebrate previously loved clothing/shoes.

"Clothes with a story are always something we look for, we want to pass on their story to their next owners"

The brand works with vintage and previously owned clothes. It sells online mainly, but also holds pre sales in which people can come with clothes and choose to buy or swap pieces. The outlet also encourages people to donate clothes and then returns a percentage of the profit back to the previous owner.

The Vinyl Effect

The Vinyl Effect

The Vinyl Effect explores themes of psychology, mainly focusing on the theories of Carl Jung a psychologist who is best known for analytical psychology and proposed the developed concepts of Extraversion and Introversion. It is a 49 piece display of Vinyl covers designed on the 4 Jungian categories; the shadow, the ego, the psyche and soul image. The project has been designed as a social experiment to see what image viewers are directly drawn too, once chosen the viewer can look up exactly what the image means on the website designed for the vinyl effect and see how the image relates to Jungian theory and what it reveals about their subconscious.

The experiment proved to work when viewers were asked to choose another Image they would subconsciously select an image that was part of the category of Jungian theory they had already identified with.

Attracted to any of the images and want to know what it says about you?

Shameless Maya

Shameless Maya Branding

Shameless Maya is an online fashion and lifestyle blogger, who has worked with the likes of Rachel Zoe.

The Design for Shameless Maya's youtube channel had to cover, ident's, print, back plates and on screen graphics. Her youtube channel has over 700,000 subscribers, so the branding had to be bold, simple but keeping a little bit of Maya's personality.

The identity focuses on using bold colours, with simple graphics that catch the viewers attention but also all interlock into one identity.

MOS Good Vibes

Good Vibes Album Artwork

2016 Art direction and cover design for Ministry of Sound's Good Vibes album. The album had a feeling of warm, summer and chilled vibes. It was about feeling good at the end of a night watching the sunset, or enjoying a drink on the beach with friends.

The album is sold in all major music retailers as well as being available online.

Playground

Section editorial for Stories Collective magazine based in Portugal.

storiescollective.com

Vinyl Effect

This video is a motion representation of the Vinyl effect project. See full project here : http://thevinyleffectcat.tumblr.com/

The Vinyl Effect

A representation of Jungian Psychology of; the shadow, the psyche, the ego and the soul image through 49 visuals based on the template of a Vinyl Cover. The project was a social experiment to see which of the covers people were more drawn too and inside each cover there is typographic piece of work which explains what one of the four Jungian theories, depending on which one of the four it was designed for.

Käsien

Käsien Branding

Based in Edinburgh Scotland, Käsien is an electro/minimal producer. Focusing on small movements of sounds and minimal build ups the music created is always atmospheric and progressive.

The brand used across digital and print being stamped on the Käsien Label fresh Vinyl.

Sub Club I

Poster Selection for Sub Club

HIDE. is a bi-monthly event that takes place at Subclub in Glasgow, a venue that is famous for being one of the world most renound establishments for booking and discovering the best underground, house, techno djs.

Poster designs are always reflective of the acts playing and the club season they are being designed for.

Rolf Zuik

Rolf Zuik Print Campaign15

Rolf Zuik is a premium golf wear label based in Taipei, Taiwan. This project was for their new SS15 roll out campaign, the shoot was art directed to create a playful yet bold set of poster campaign for the brand.

he roll out was successful and created awareness around the new brand.

The Boys

Poster Series

A passion projected orientated around the graphic grid, following on from a previous set of designs for "Alpha" this series explores the grid more literally. With the outcome being designs the raster system.

Young Wolves

Poster Series

A passion projected orientated around the graphic grid, following on from a previous set of designs for "Alpha" this series explores the grid more literally. With the outcome being designs the raster system.

About you

About You

Video series that was created for a fashion lookbook.

PP x CB

The geometry and hard lines of Paolo's photography combined with Caterina's use of playful text creates a composition that connects gridded photography with loose typography redefining the use of the grid system, and bringing together two styles that would usually be used in different contexts

Rolf Zuik SS15: One Size

Rolf Zuik Digital Campaign

Rolf Zuik is a premium golf wear label based in Taipei, Taiwan. This project was for their new SS15 roll out campaign, the shoot was art directed and designed by CB designs & the photography by Ernie Chang.

Walk With Me

Guest Editorial design for Stories Collective. storiescollective.com

Stories collective is an online platform filled with inspiring fashion stories. through an innovative approach and weekly updates, we showcase beautiful stories created by photographers, stylists, art directors, filmmakers, designers and models all over the world. inspiration for our bi-monthly issues come from subjects that permeate our daily lives, a logical and precise study of form, a critique, a tribute, or simply a succession of beautiful imagery. simple or complex, mundane or extraordinary, analytic or artistic - all human expressions are explored. we commission creatives all around the world to build visual narratives that fill our issues.

Albert

Albert Branding

Albert is a fashiona and lifestyle blog that aims its content to readership between 25-35.

The brand had to be classic but modern, something that could be used across all brand assets and developed into an emblem in the future. The soft tones used in the pink for the brand create a contrast against the sharp black used in the main logotype.