Can You Hear Me Now? You’ve got an eye-catching video and the numbers show that consumers are watching it like crazy. But are they watching it with the sound on or are they missing your message? More than half of the video content on the Internet these days is watched on mobile devices. That means […]

How Can I Stand Out? Your content, SEO, and the Google machine How many times have you asked someone a question only to get the answer, “I don’t know; Google it.” Google has become more than just a household name, it’s an adjective in today’s lexicon. We love Google and the statistics show it. The […]

Are you advertising or are you marketing? Ask anyone (even seasoned professionals) the difference between marketing and advertising and you’re likely in for a long conversation. While these two terms often are used interchangeably to mean the same thing, Truth is, there’s a huge difference. And knowing that difference can help you form a strategy […]

Why Yes, Quality DOES Matter! Whether you’re running a mom-and-pop shop or are the marketing manager of a Fortune 500 company; what you put out into the world is how people will see your brand. Afterall, perception is reality. They will make snap judgments based on the face you put forward because in this world […]

Client Testimonial – Elliott Aviation The following is a testimonial that we received from Elliott Aviation. They are an amazing client to work with and we have a relationship where we’re constantly pushing each other to go bigger and better. Here is what they had to say: “I’ll admit, I’m a tough client. I have […]

The Human Element It’s been said that it takes less than three seconds to have an emotional reaction. That’s good news if you’re vying for a customer’s attention because American attention spans seem to be growing shorter. Emotions process sensory input in one-fifth the time our cognitive brain takes to formulate the same input. Therefore, […]

Welcome to Rize and thank you for taking the time to check us out! Although this is a new brand we’re launching, we’ve actually been in the video production industry for nearly 12 years. We have a true passion for what we do and every project we produce. Some would call it an obsession but […]