strategic planning spot-on!

Dodge: We’ve learned a lot in 100 years!

Dodge // Born 1914. This charming commercial brings 100 years old people to speak up about life. It’s about lessons like ‘learn from your mistakes’ or ‘life for now’ or ‘there are miracles all around you’.

It’s about advice like ‘be strong’ or ‘don’t complain’ or ‘don’t bitch’ or ‘don’t be afraid’. Obviously the claim ‘live fast’ cannot be missing. And ‘never ever forget, where you came from’. This reminds to quite typical brands’ wisdom. But still. From these people, it’s nice!