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Shopbop Improving Its Customer Experience Shopbop, the global online retail destination for style discovery and inspiration for women worldwide, debuts an all-encompassing brand refinement through a new look and feel celebrated site wide and across all customer touch points. Brand and Customer Experience Updates Shopbop ushers in a new era with a brand-wide refresh, presenting Read more…

Business Performance Study: Customer Retention is #1 Strategic Imperative for 2017 A recent study conducted by Altify in conjunction with IDD Consults takes a look at the challenges that face enterprise B2B companies in 2017. It explores strategic initiatives, revenue considerations, top priorities for businesses and metrics that can be used to gauge progress. To Read more…

Attracting and Retaining Clients Top Priority for Small Businesses As small business plan for 2017, attracting and retaining clients is at the top of their list. A recent survey conducted by GetApp reveals 57.6% of small businesses say that attracting and retaining clients is the biggest priority for their business. With small business uncertainty at Read more…

What makes up an effective customer experience? 85% of B2B marketers agree that consistency across content, teams and channels are the backbone of an effective customer experience according to new research from Kpost. This key finding was based on an online survey that sought to identify and benchmark the key indicators of B2B customer experience success. Read more…

Retail Customer Experience Report Results Based on more than 40,000 consumer surveys gathered from the top 50 U.S. and 25 U.K. retailers, the 11th annual ForeSee Experience Index 2015 Retail Edition, reveals the retail customer experience across web, mobile, and in stores over the course of the holiday shopping season. This report examines the drivers Read more…

BP Driver Rewards Program Updated BP and Visa® have teamed up to deliver a convenient, one-swipe solution at the pump for BP Driver Rewards members. Members of BP’s loyalty program now have the ability to link an eligible Visa payment card to their BP Driver Rewards account. This new functionality allows loyalty members to use Read more…

Customer Retention Tips and Trick Every business has had an experience with an unhappy customer. It can be unpleasant, frustrating and downright challenging, but you can turn this negative into a positive. It’s not possible to make everyone happy, all of the time. There will always be some complaints. It’s how you react to these Read more…

Cracker Barrel Customer Experience Earns Third Consumers’ Choice Award in Four Years Cracker Barrel Old Country Store® was named Chain Restaurant Consumers’ Choice Awards winner in the full-service restaurant category for the value it provides through excellent service, marking the restaurant company’s third win since 2013. The customer experience is judged by criteria such as Read more…

Avaya announced the results of a Customer Effort Impact survey that highlights how the amount of work a customer exerts to obtain service affects business priorities of revenue and market growth, brand loyalty and operational margins. Customer needs and company objectives often appear to be at odds when it comes to the customer experience. Consumers Read more…