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It’s been a long, hard road…

You sir, are an evil genius. Back in January, you started the launch sequence, and today you’ve reached 10,000 supporters on LEGO CUUSOO.

It’s clear to us that Poptropica fans around the world want to see a LEGO set based on this project. We’re looking forward to evaluating its potential.

What happens now?

This project moves from the Idea stage to the Review stage. A “LEGO Review Board” composed of designers, product managers, and other key team members will examine the idea. We’ll build concept models and determine if the concept meets our high standards for what it takes to be a LEGO product. This includes factors such as playability, safety, and fit with the LEGO brand. Every potential LEGO product goes through a process like this and must meet the same standards.

The review is a thorough process and from its start, and can take several months. When finished, we make a “go/no go” decision to develop and sell a product based on the “Poptropica: Dr. Hare’s Lair” concept.

When the review is complete, we will inform you of our decision. If green-lit, this project goes into the longest phase of the project; the Development phase. During this time, LEGO model designers refine the product and develop it for release, we create the product materials (box, instructions, marketing), and get everything ready for a production run. This also takes several months.

We will post follow-up information and our decision here.

The LEGO CUUSOO Team

Now, it’s up to our friends at LEGO to review the project and decide it’s something they want to move ahead with. We hope they do. If not, we still had a great time working on “Dr. Hare’s Lair,” and we enjoyed being able to share it with you.

Of course, we’ve got one more item to give away to thank everyone for their support. The Dr. Hare Light and Shadow Outfits are available now, absolutely free! All you need to do is log into your Poptropica account and enter the promo code DRHARE10000.

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About Brave Tomato

Hey guys, my name is Brave Tomato, and I’m an 19-year old girl from New Jersey. I’ve been a Poptropica Help blogger for 5 years, and I'm also a fan artist, fanfiction writer, occasional theorist, Youtuber, and an all around superfan nerd for Poptropica. My username is 1313cookie if you'd like to friend me.