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Friday, September 19, 2008

Just when I thought Allure couldn't possibly do any better to earn my interest ...

They've done it again. In my opinion, they broke away from their competitive pack a long time ago, but they're still creating new and fun pieces to bring to their viewing audience. Take a look at this.

Allure has collaborated with Sephora as their official retail partner to offer a multidimensional experience thru their online virtual store. The Allure Virtual Store features beauty counters and aisles to browse, exclusive products from our favorite beauty brands, 24/7 shopping opportunities, exciting sweepstakes, exclusive video how-to's and so, so much more. I've been perusing the site having a blast.