Ballet barre versus "Bar" in business name

This one's a little complex. A recent story in the 913 news magazine talked to the owners of a business called The Bar Method, where they teach fitness classes using a piece of equipment that's called a ballet barre

This one's a little complex. A recent story in the 913 news magazine talked to the owners of a business called The Bar Method, where they teach fitness classes using a piece of equipment that's called a ballet barre. However, the name of the business uses "Bar."