Top 3 Useful SEO Strategies For 2015

There are no two ways about the fact that Search Engine Optimization (SEO) is the lifeline of every website. It is the focal point around which the impact of all other domains depends. At this point of time when e-marketers are striving hard to attain success for top rankings, it is best to head start with the crucial SEO strategies. So, let’s have a look at the top 2 effective SEO strategies for 2015, that will yield the desired results:

1. Optimize your Mobile Strategy

Catch the nerve of the users by leveraging upon what users’ access the most –mobile phones! Yes, optimize your mobile strategy with immediate effect. In case you do not have a mobile accessible website, then first and foremost, make a mobile friendly website in 2015. This is so because it has become the need of the hour to focus on a responsive designed website. Moreover, it is anticipated from the trends that the traffic generated through mobile devices will surpass that of laptops and desktop.

2. Include more and more videos

Videos should be a must have in your 2015 SEO strategy. The second largest search engine in the world –YouTube as well as Google are strong mediums through videos are accessible to the users. Moreover, videos have a huge impact on how to get connected with the targeted set of audience and make it more interactive. Furthermore, videos are easily shareable on several social media channels. So, videos clubbed with good content will surely fetch good amount of traffic on your website. So, include as many videos as you can.

3. Adopt an aggressive social media engagement strategy

Most importantly, stay updated on social media platforms viz. Facebook, LinkedIn, Google+, Twitter, the list is endless. It is important to keep your customers updated about the latest happenings as it helps to generate more leads as well. A healthy social media presence is essential. Moreover, they offer free ways to build connection with your connections who in turn will trail back to your website and ultimately generate more traffic.

Ideally, these are the crucial strategies around which the entire concept of SEO is based on. However, do not forget to leverage upon SEO in the perfect terms, it is imperative to count upon the best SEO tools.

A content passionate, Jasleen handles content writing & marketing activities. Also, she leads Digital Marketing Internship Program. She is in the content writing and marketing fraternity for 6+ years now & is proficient in writing content for blogs, articles, books, brochures and social media. She embraces practical knowledge of WordPress CMS.

Mobile visibility is important in now a days compare to other strategies. Google can give more priority to mobile friendly websites. After that sharing social media sites is also more important in now a days. Thank you for sharing this wonderful article.