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Branded uniforms and clothing can be highly effective tools for marketing and staff retention, and this has become an exciting and diverse way to grow your brand. Whether you are introducing new uniform ranges for your entire staff team or creating items for special occasion wear, we can help you to make it work for your business. Here at Connect Promotions, we have many years experience of working in partnership with businesses to create relevant and high quality ranges of promotional products. Branded garments are a large part of this, and they can be used [...]

Is your business exactly where you want it to be? If you dream of greater success or of taking your company to the next level, it’s important to take a look at what is holding you back. Whatever your business, and whatever your long and short-term goals, you will face obstacles and frustrations that block your progress. This is not surprising, but many people are not aware that many of the obstacles that are holding them back are of their own making. Our own attitudes and behaviours are often the most restrictive factors in our [...]

A great deal of marketing strategy involves planning for the long term, and it is important to invest in a forward-thinking approach, but there are many things you can do in the short term to generate results fast. The success of your marketing strategy can be seen in your analytics and your conversion rate, and it can take time to make a difference to these, but it is possible to boost your results when you try some of the following ideas. Marketing Tricks To Try Today Make more of your content. You can boost your [...]

Case studies are a relevant element of providing testimonies, to support your products and brand. Many individuals, before turning into buyers, inform themselves reading case studies that make it easier to understand the company’s ethos, principles and way of operating. Therefore, they have to showcase your best and most successful work. They have to show the challenges your company has managed to overcome and turn into victories over time, and the way you’ve worked to do that. This explains why case studies are a very effective tool to attract new customers and confirm those already existing, increasing [...]

Generating leads is a high priority for all businesses, and when you’re using promotional products in the right way, this can become an easier process. If you’re not getting the precise and effective results you want from your promotional marketing, there is certainly room for improvement in your strategy and use of promotional products. Here at Connect Promotions, we can help you to plan and execute campaigns and to generate leads using promotional products. Our targeted approach is popular with our partners because it helps to reduce their workload, make leads more relevant and streamline [...]

Here at Connect Promotions, we love to partner with innovative businesses to create a promotional marketing strategy that works on many levels. Smarter Egg is a growing business, based in Cork, which aims to provide professional development through peer coaching programmes and events. The Smarter Egg network is all about making connections between individuals and leading business professionals while accessing dynamic new business thinking via relaxed and stimulating events. When Aodan Enright, the brains behind Smarter Egg, came to us at Connect Promotions, he was looking for something special. Here’s how we delivered: What Works [...]

Getting your promotional merchandise right means making it relevant and desirable to your customers, and increasing your leads through effective targeting. A logo gift set is a collection of promotional products that are connected to your brand and put together to create a unique and thoughtful gift. Here at Connect Promotions, we can help you to design a logo gift set that your staff team and customers will love! Growing your brand identity with personalised promotional products offers you the opportunity to target campaigns and build an attractive gift that suits your budget and your [...]

Promotional merchandise is a popular form of marketing and has come a long way since companies began to distribute personalised pens on a mass scale. Today, promotional items are specific and offer a unique way to develop your brand through good quality gifts, branded clothing and corporate items. The gifts you give out connect to your brand identity, and can be a powerful part of your marketing and branding strategy. Here at Connect Promotions, we understand how promotional merchandise should be used, and we’re here to help you get it right. We will be on [...]

We are surrounded by colour every day of our lives, and it’s no surprise that it has an impact on the way we feel. Marketers know this, and use the power of colour every day to influence our decision making and the connections we make with their brands. Research shows that colour increases brand recognition by up to 80%, and just taking a look at your favourite brands shows how important the connection between colour and brand image really is. It’s a precise science, but making the most of colour in your marketing strategy can [...]

Powerpoint is a useful tool but relying on it to deliver your presentation for you can only go wrong. When you’re making a presentation of any kind, your most important consideration should be making a connection with your audience, and this should be your focus. Many presenters make simple mistakes that can cost them audience engagement and render their efforts useless. If you want to avoid common pitfalls, read on for our tips on improving powerpoint presentations. Here at Connect Promotions, we understand that customer connection is essential, and we can work with you to [...]