With more than 100 years in business, Dead River Company is one of New England’s greatest corporate success stories. The company is a home-heating fuel provider that has dramatically expanded its footprint in the last decade. Dead River’s growth has enabled it to offer a wider array of services, but its size makes their true hometown, family-owned culture more difficult to express. CD&M has helped Dead River reinforce the caring image and the unwavering commitment to customer service. From television advertising to social media launches, our work has helped generate increased employee enthusiasm, improved retention rates, and greater top-of-mind awareness among consumers.

Collateral

This engaging brochure series keeps the focus on premium customer service by featuring current Dead River Company employees.