Using insiders as well, cities and states are creating communication tools to make sure that their citizens know what transportation options are available to them. A video for Idaho, is available at the I-way web site.

The Raspberry Express is a ridesharing service on the Hibiscus Coast (Auckland, NZ) , where a clear monetary incentive is added.

A renaissance for bicycles? In his column, Alex Marshall, the transportation columnist for GOVERNING and a Senior Fellow at The Regional Plan Association in New York City, highlights high style now associated with bicycles.