The Sony SLT-A35 Alpha 35 Digital Camera + 18-55mm Zoom Lens gets you started from day one with a compact and cost-effective camera body and an all-purpose zoom lens. That means you can be up and running, photographing to your heart's content in pretty much any setting. Thanks to its lightweight design, the A35 is easier to carry around than traditional DSLR's, but unlike your standard point and shoot you still have a plethora of features and functions at your disposal for custom control of your image making.

With the camera's 16.2Mp APS HD CMOS sensor and Sony's BIONZ image processor, along with 'Translucent Mirror Technology', you're assured detailed photos that can stand up to editing and enlarging, and look great in any application: on your HDTV, computer monitor, digital picture frame, and of course, as prints, big and small. Of course, RAW image capture provides you with even more latitude, providing high-quality files and allowing for exposure and other adjustment options not available with images shot in JPEG.

With the Sony A-mount you can put any number of lenses onto the Alpha 35 for getting the shot you want, in addition to the included zoom. Whatever your vision calls for, you can add the right lens for the job. And of course, the SLT-A35 wouldn't be a true digital camera if it didn't also record HD video. The Quick AF Full HD Movie mode allows you to record 1080/60i movies. With features like Live View, the TruBlack LCD monitor, and creative controls, you can make stunning videos along with spectacular photos. Additionally, the eye-level finder for HD movies helps you with framing and focus.

No matter which mode you're shooting in: video or stills, all your files can be stored on a variety of optional memory cards. The camera's media card slot allows for insertion of Sony's own Memory Stick PRO Duo, Memory PRO-HG Duo, and SD/SDHC/SDXC memory cards. Other useful features of the camera include a built-in auto pop-up flash, which is great for grabbing low-light snapshots, and Handheld Twilight and Multi-frame NR modes which both allow for quality low-light images without the flash, by combining the data from 6 consecutive shots into one. You can also shoot 3D images that look great on 3D televisions as JPEG or MPO files. These features, and numerous others, all contribute to this truly versatile and cost-effective DSLR, the SLT-A35.

18-55mm Zoom Lens

With the included 18-55mm zoom lens you'll have an all-purpose lens to get started with, right from day

Translucent Mirror Technology

Conventional DSLRs can shoot. Or they can focus with the speed and precision of Phase Detection AF. They cannot do both at once. The SLT-A35 utilizes Translucent Mirror Technology which directs light to both the image sensor and the Phase Detection AF sensor simultaneously

Tele Zoom High Speed Shooting

The translucent mirror makes it far easier to capture the decisive soccer kick or your baby at her absolute cutest. The Tele Zoom High Speed shooting mode shoots up to 7 fps at 8.4Mp while maintaining continuous auto focus and auto exposure

Quick AF for Full HD Movie Capture

When most DSLRs shoot video, their Contrast AF is slow and visibly "hunts" for focus. The Quick AF Full HD Movie retains the same fast, precise Phase Detection you enjoy for still images. It's a decisive advantage for tracking fast-moving subjects and a major benefit of Translucent Mirror Technology

16.2Mp Resolution

You get incredible detail and gorgeous enlargements. Thanks to the 16.2Mp APS-C sensor size and Sony Exmor APS HD CMOS technology, the camera achieves high resolution with no penalty in low-light sensitivity or sensor noise

APS-C Size HD CMOS Image Sensor

With 19.5 times the area of the typical camcorder image sensor, APS-C makes the difference between amateur and professional-looking video, delivering an exceptional combination of high resolution, high sensitivity and gorgeous, blurred backgrounds

Sony Exmor Technology

Conventional image sensors use only a handful of analog-to-digital (A/D) converters, which can slow you down. The Exmor sensor provides more than 4,000 column-parallel A/D converters. This helps enable continuous shooting at up to 7 frames per second

Full HD 1080/60i Movies

This is one of the very few DSLRs with 1080/60i Full HD, exactly the same resolution and frame rate as most broadcast and cable HDTV channels. Records in 1080/60i AVCHD format, 1080/30p high definition in PC-friendly MP4 format and standard definition 480/30p in MP4 format

Picture Effect Mode

There are 7 types (11 variations) of picture effects to choose from: Posterization (Color), Posterization (B/W), Pop Color, Retro Photo, Partial Color (R), Partial Color (G), Partial Color (B), Partial Color (Y), High-key, High Contrast Monochrome, and Toy Camera. Each is unique and each gives you a new and exciting way to make your images and videos pop

Multi-Frame NR

Experience incredible low-light shooting without a flash. The camera captures six images in a fraction of a second. Combining the data from all six, it creates a single image with a reduction in noise equivalent to two additional steps of ISO sensitivity. Sensitivity selectable up to ISO 25600. (Recommended for still subjects)

Handheld Twilight

Get cleaner and sharper nighttime pictures-beyond the capability of traditional cameras-without using flash or a tripod. The camera captures six images in a fraction of a second. Combining the data with separate algorithms for still and moving parts of the picture reduces blur, minimizes noise and enables extraordinary detail

Auto HDR Built Into Camera

Captures more scene dynamic range than a single exposure can handle-and more range than photo film. Combines the best highlight detail from one shot, the best mid-tones from a second and the best shadow detail from a third for one incredible shot. Captures in a split second. (Recommended for still subjects)

3D Sweep Panorama Mode

Capture vast scenic vistas and 16:9 shots in spectacular 3D. As you sweep across the panorama, the camera records separate right-eye and left-eye images that make landscapes come alive on your 3D television. Records both JPEG and MPO file formats

The eye-level finder is one of the reasons people love DSLRs. But that finder goes dark whenever you shoot HD Movies. The Sony SLT-A35 enables you to shoot movies with the added stability you get holding the camera up to your face and using the eye-level finder for framing a scene and focus

Main Sensor Live View with Quick AF combines the optimum focus of Phase Detection with high quality Live View images right from the main sensor. This is made possible by Sony Translucent Mirror Technology

Live View in LCD or EVF

You can use both the LCD monitor and Electronic Viewfinder for composing shots. Both provide a what-you-see-is-what-you-get preview of white balance, focus, depth of field, exposure and 100% framing accuracy, plus informative on-screen displays

Phase Detection Auto Focus

While Contrast Detection AF often hunts for correct focus, Phase Detection AF knows exactly where correct focus is, and goes straight for it. The Sony SLT-A35 provides Phase Detection AF when capturing HD movies as well as during still image capture, either using the viewfinder or Live View on the LCD

Capture expansive landscapes automatically. Press the shutter and sweep vertically or horizontally. The camera does the rest, continuously shooting images and stitching them together. Up to 23Mp image size

Powerful Creative Control Over Movies

While the camera offers fully automatic movie shooting, you can also control aperture (A mode with manual focus only), white balance and select Creative Style. During a movie shot, you can change the metering mode and adjust exposure compensation

Pro-Style 'Rack Focus" Movie Effect

A hallmark of today's movies is the "rack focus" effect, when the cinematographer changes focus between background and foreground subjects. This usually involves careful planning, a tape measure and dedicated a crew member for "pulling" focus. With the SLT-A35, you can perform this pro-style effect simply by changing the selected AF Area within the frame

Eliminating the moving mirror also reduces the camera's size and weight. It's not just remarkably advanced; it's notably small and light

Dynamic Range Optimizer (DRO)

Improves results with backlit subjects and recovers details hidden in shadows. Settings include Auto, Level with a choice of five operating levels and Off

Graphic Display

Clarifies the relationship between aperture and shutter speed, as well as the effect each has on photographic results

BIONZ Image Processor

The brain of the camera is a refined version of Sony's BIONZ image processor. Its chroma noise reduction delivers high-resolution, low-noise photos even at ISO 12800 sensitivity. Also enables up to 5.5 fps continuous shooting at full resolution, Sweep Panorama mode and more

Captures a smile the moment it happens. Simply select the Smile Shutter mode and the camera takes the picture automatically. You can prioritize children or adults and adjust the smile sensitivity

Powerful Supplied Software

To help you refine and manage your images and video, the camera is equipped with computer software including Image Data Converter SR, Image Data Lightbox SR and Picture Motion Browser (PMB)

Face Detection Technology

The camera can automatically detect up to eight individual faces and adjust focus, exposure, white balance and flash to help deliver crisp, properly lit images of family and friends. Can prioritize children or adults

Six Creative Style Settings

Control how the camera processes your images with six finishing styles: Standard, Vivid, B&W, Sunset, Portrait and Landscape. You can even fine-tune contrast, saturation, and sharpness to your personal taste

HDMI Output for HD Viewing

Enjoy HD movies and stunning still images on a compatible HDTV. The camera includes an HDMI output. In addition, the BRAVIA Sync system works with compatible Sony BRAVIA HDTVs enabling you to control camera playback using the television's remote

Eight Scene Selection Modes

These help you get the shot by optimizing the camera for specific shooting situations. Select from Portrait, Sports Action, Macro, Landscape, Sunset, Night View, Night Portrait and Handheld Twilight Shot modes

Take up to 440 shots on a single charge with Sony Stamina battery power. Sony's InfoLITHIUM battery system enables you to see the percent of power remaining, so you can keep shooting in confidence

P/A/S/M Exposure Modes

The camera offers a full range of controls from the beginner's AUTO+ mode to P/A/S/M: Program, Aperture Priority, Shutter Priority and Manual. On-screen prompts help you refine your skills, build your confidence and exercise greater creative control

To help you shoot more effectively, the built-in flash automatically pops up and fires as needed when the camera is set to certain scene selection modes. The built-in flash can also trigger a wireless accessory flash (sold separately). The integrated hot shoe enables you to expand your lighting options with a range of accessory flashes (sold separately)

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