Client / The Historic Pearl

Local Flavor Since 1883

A one-of-a-kind, residential and commercial development providing a gathering space where everyone is welcome to eat, play, and learn along the banks of the San Antonio River.

The Pearl operated as a brewery from 1883 to 2001 and has since transformed into a leading culinary and cultural destination in San Antonio, Texas.

The 22-acre mixed-use space features retail, dining, contemporary apartments, picturesque green spaces and paseos, a riverside amphitheater, Hotel Emma, and the third campus of The Culinary Institute of America. Since 2011, Giant Noise has provided all public relations services, event marketing, and social media services for this dynamic development. Giant Noise made The Pearl synonymous with San Antonio and created national buzz through event partnerships, such as Meatopia, which introduced chefs from around the world to this San Antonio gem.

Photography by
Scott Martin, Nick Simonite

[Today], the Pearl is becoming a destination for gourmands and travelers alike.

100,000

Special Event Annual Attendees

5 Annual Events

Giant Noise has been an indelible partner for us for the past five years. They've been influential to our organization at every level, and we attribute much of our success to their involvement in our project. From managing our social media to drawing national and international influencers to our project, GN has consistently delivered a great working relationship and powerful results.