About us

Past

The year was 2001, 'Drops of Jupiter' by Train was endlessly playing on the radio.

People still listened to the radio. Google AdWords just came out. Most local real estate boards just started to allow access to this new thing called IDX. A college student named Justin Tracy had an idea to combine PPC (pay per click) with IDX (internet data exchange) and after a summer of getting pretty geeky with it, he created a product known as Realty Generator. After a few months of going at it solo, he got a call from a mortgage broker named Tom Ray. Tom flew him out to Colorado and a partnership was born. The two ran Realty Generator for six years generating well over one million leads and a ton of very happy customers. They sold Realty Generator to Market Leader in 2007, to take a well needed break. After a legally mandated three year hiatus, the two got back on the saddle in 2011 and started Kunversion.

Present

Current Lay of the Land

Kunversion was dreamt up to take advantage of all the new technological features the Internet has offered in the last few years. From cloud computing to HTML5, we took advantage of all the newest technology when building Kunversion. We are constantly building new features within Kunversion. It's all done in house, never farmed out overseas. That goes for our customer support as well. All our agents including our chat operators are located in the good ol' US of A. We pride ourselves on taking your feedback seriously. Most support tickets are remedied the day they come in, and most new feature requests are done within a week.

Future

Technology Changes Fast

The world of real estate technology is a very fluid one. Between the Zillows and Realtor.coms trying to take over the world and the economy trying to dig itself out of that hole, the future isn't very certain. We believe it is up to the small and medium-sized brokerages to take back control and establish their place in the market. This can only happen by taking control of the content they own, their listings... and using them on a website owned and controlled by them. This website has to rival the experience they will get on the big venture capital funded websites, including a fully functional mobile application. This will generate leads for the brokerage at the lowest possible cost. This will also ensure listing data is accurate and that leads are followed up on immediately and not stagnating in some lead warehouse angering the potential homebuyer. Without getting all political on you guys, we just want to let you know we are on your side. One of our co-founders owns his own real estate company (www.wrightinnyack.com) so we have a vested interest in helping small to mid-sized brokerages navigate the minefield of modern real estate technology.

Meet the support team

These guys and gals are here to help you better use Kunversion. The best way to get in contact with us is the chat box in the bottom right.

Updates

Our New Look is Live!

Thanks for being patience with us! We wanted to do things right and from all initial numbers we did! The site speed is 7X faster, the sign up rate is better, the lead interactions are up.

We also built a better way for our agents to search for listings and then send them right from their agent dashboard. It even automatically shortens the URL for use on social media & email.

Lead Metadata

We started automatically appending some great data to all new leads. We also add the real name & address of the lead if we can find it. If the phone number is definitely bad we remove it so you don't have to waste your time calling. Finally we score the lead using 1-5 stars based on all this data. Here in an example:

Set Initial Rating to 4 - Email and Phone quality is great
Kunversion found some useful info for email jeff@xxxjohnsonautobody.com:
Email Quality: EXCELLENT
Possible Name (based on email): JEFF
Is Vulgar: False
Free Email Account: Unknown
Is Syntax Good: True
Is Business Address: True
Is Email Address Deliverable: True
Kunversion found some useful info for phone xxx-519-1392:
Quality: GOOD
Connected Status: UNKNOWN
Possible Line Type: WIRELESS

New Front End Theme

We will be launching a new front end website soon. There are certain settings you must complete in the Broker side of Kunversion in order for your site to work correctly.

That is what your new site will look like! Poke around, test it out. If you really dislike anything, or have any suggestions for improvement, please email support at kunversion.com with your feedback! Speak now or forever hold your peace!

Here's what you need to do:

1. Your Website Title
You'll see on the Sullivan test site, there is a title line and a subtitle. It currently says "Test Accounts Premier Website" and the subtitle reads "Serving all of Rockland County"

This title/subtitle is customizeable. Just edit the "Website Title" field on the settings page on your Broker Dashboard. The first sentence will be the main title, then you end it with a period. Whatever follows the period will be the subtitle. e.g. Test Accounts Premier Website. Serving all of Rockland County.
2. Pintrest and Google+ have been added.
This one is easy. Find the Pintrest and g+ fields on the settings page on your Broker Dashboard, and populate it with the correct information (if you have those kinds of accounts.)

3. Homepage Graphic
On the Sullivan test site, you'll see a nice image across the top. You must select a photo from our list to use on your own site. On the Broker Dashboard, mouse over "Content" and click on "Homepage Photos." Select one or more and click update at the bottom.

4. Testimonials (add one)
Under the content tab as well, there is a place to add a testimonial to your new site. You must have at least one added! You can add an unlimited number of testimonials.

4. Custom Pages
Under the content tab as well, there is a place to add custom pages. You can add anything you want just like WordPress.

New Agent Dashboard

Cross Browser Compatiable
The new Dashboard works on any browser! IE, Chrome, Firefox, Opera, Iron, etc. Give it a try! Works on tablets too! Just go to kunversion.com/newagent

Add Leads with Phone Numbers
We've had much feedback on Agents wanting to add leads with only phone numbers to their database. You can do that now! Click Quick Option -> +add lead. Phone leads can be added on the right. You can add notes to the lead after it's added by clicking text/phone leads on the left.

CC Listing Alerts, and Multiple Alerts
You can now add multiple listing alerts to one lead (by multiple, we mean two). So, if they want rentals and commercials, you can do that. The results for your alerts are also much easier to see. You'll notice as well on the alerts criteria page that you can CC another email address (A spouse, for example) on a leads alerts!

Super Searching ON
You'll notice that searching is much more robust, and organized. Included as well are some neat features such as speech-to-text capabilities. When you are reviewing a list of leads, it's also very easy to filter and sort your results using the tools in the header of each column, as well as a filter box on the top right.

Sync w/Google option and Lead Links
When adding reminders, you have the option of syncing to your Google Calendar if you want to. If you choose to do so, a link to the lead in the new dashboard is included in every reminder that's added to your Google Calendar to make your mobile life easier.

Alternative Notifications and Reminders
All Lead notifications and reminders are displayed every day with the Notifications button at the very top (Warning Triangle Icon.) Reminders show even if you're not synced to a Google Calendar!

Redesigned Lead Details
When reviewing a lead, all important functions are grouped under the "What would you like to do?" menu. This essentially links to the appropriate section in the "Profile" tab where you can edit the appropriate setting that you're looking for. Subscription status, seller info, etc are all there. Right in that same area you can edit hashtags and also review popular listing history below without straining to look too far.

Redesigned Lender Followups
When you opt to CC a lender on notes, your lender can now directly respond to that note via email. A huge shortcut to get your lenders more involved in the lead cultivation process.

Redesigned Blog Tools
Adding a Blog post has been re-designed. There are now specific tools that make embedding listings, videos, etc really easy. We have a complete write-up of the new blogging features here!

Client Feedback

Client Testimonials

Lead Metadata

Kunversion can accurately cross-check leads email addresses and phone numbers before you follow up

Text Short-Codes

Setup reusable codes for your text messaging system. You only need one sign!

Kunversion Login

It's like going from driving around in a horse drawn carriage, to rolling down the streets in a Ferrari.

JP Piccinini

Our business is booming, Kunversion rules.

Russ Woolley

As a 5-year Director of Lead Management for large brokerages, this one is the HIGHEST in PERFORMANCE

Jacque Evans

Get in touch

Ready to experience the future of real estate lead generation?

Let's work together

Are you a broker or team leader that is looking to grow their company online? Are you and your team willing to embrace change? Do you have 4 to 8 months to wait for leads to come to fruition? Are you willing to use Kunversion as your primary website? If you answered yes to all, its time to talk.

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Privacy Policy

This privacy policy sets out how “Kunversion” uses and protects any information that you give “Kunversion” when you use this website. “Kunversion” is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. “Kunversion” may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 30/7/2013

What we collect:
We collect all information from our sign up process. This information is disclosed during the sign up process and can include, name, email, city, state, gender, birthday, picture, website and IP location.

What we do with the information:
We use this information to pass along to an agent to help you find a property. You will be contacted by email and/or phone using this information. Upon registration your information will be shared with our supporting lender.

Internal record keeping:
We may use the information to improve our products and services. We may periodically send promotional email about new products, special offers or other information which we think you may find interesting using the email address which you have provided. From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customize the website according to your interests. We may provide your information to our third party partners for marketing or promotional purposes. We will never sell your information.

Security:
We are committed to ensuring that your information is secure. In order to prevent unauthorized access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

How we use cookies:
A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. We use traffic log cookies to identify which pages are being used. This helps us analyze data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system. Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites:
Our website may contain links to enable you to visit other websites of interest easily. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information:
If you wish to opt out of contact you can click on the unsubscribe link on the bottom of any email correspondence. If you wish to opt out of phone calls please email support@kunversion.com.