Musings on whatever the day brings … whimsy, wisdom, silliness, and serious stuff

Category Archives: marketing

Dear Smarter People Than Me (that would be a majority of the population on Wednesdays and Fridays):

I have a very small, very new candle company. The product rocks. The locals love. I do not sell to stores nor will I. Because the quality must be perfect for me to sell, the cost is higher than that of say, Glade.

I am prohibited from selling them on Etsy. While I select and purchase my fragrance oils, design and create all labels and marketing materials, I have a candlemaker. Which knocks me out of the homemade arena.

I’ve bought good stuff on eBay. But the candle section leaves me stone cold. I’m not a “Grandma’s Teacup filled with wax” kind of show. So now I am wondering if I just do my own website. If that is the case, where, what, and how much?

I just don’t know what to think. So I’ll just toss it all out there, as usual.

She’s A Bad Mama Jama

In my opinion. This morning, on Good Morning America, there was a story about little boys entering beauty pageants. Apparently, the toddler tiara set is now composed of 10% boy entrants. OK. But I was appalled when one of the boy pageant mothers said, “I can turn my little boys into girls. These are the girls I never had.” This is, to me, a prime example of why some women should never give birth.

Evening of Insanity

That would be last Saturday night. Am not being critical as I was right in the middle of the madness. Actually caused some of it. In my last post, I introduced the electronic yodeling pickle. I call him “Canute” as he is manufactured in Canada. I keep him by the phone; when telemarketers call, they are treated to a concert. I packed Canute along with some adult beverages before we headed out to a gathering Saturday night. Upon our arrival, I introduced the innocent but very talented pickle to other guests. Poor Canute. Before he even got one yodel out, his image was desecrated. “He looks like a green, bumpy d***0 <very personal people pleaser>. And given a new handle, The YoDo. Ridiculous. Improper. Obviously engaged in highly intellectual pursuits, Zorba and ParTay decided to use Canute for prank phone calls. Yes, these can still be done and yes, we stopped maturing at 13. I haven’t laughed that hard in about two weeks. Can’t repeat any more of conversations about Canute but you can be sure that the phrase, “in a pickle” was tossed about in a most unsavory fashion.

At the same event, The Prince asked me why I had so many “blog” comrades who are Brits, Aussies, and South Africans. Well, duh. First and foremost, they are brilliant. And write well. And are hilarious. Then I became thoughtful and realized yet another connection. I have Brit blood. I am obsessed with that medieval bad boy, Henry VIII. My ancestors include Lady Jane Grey, whose nine-day reign as Queen of England ended in yet another headless situation. Which could explain personal insanity, flightiness, and inability to focus on anything (including this topic) for more than two seconds. As well as unwanted comments about my behavior as that of “a chicken with its head cut off”. It is Queen Izzie, y’all. Which has nothing to do with original question.

Latest Search Engine Terms

The terms used to find me are just getting weirder.

Car fell off parking garage (obviously an insurance inquiry)

Skirt came off my head (not in the habit of wearing my skirt on my head but could happen under the right circumstances….)

Enough mischief for a Monday. Which brings up another question. (Promise to take ADHD meds immediately after this). Ok, new business is a direct result of a blog friends’ suggestion. So, I need some more advice. Regarding marketing. For those late to party, I am selling candles. Great candles. Am just rolling this out, am still in infancy stage, so my marketing plans has been to contact a few people a week. This has resulted in a nice start on my candle makers retirement fund. The introduction must be handled this way, so she and I can see just how much we can do. Now it is holiday season, people spend more money. Good time to bring out new but not accurate for ongoing sales prediction. My product is under market price. That’s my story and I’m bewildered where/what goes next. Any advice most appreciated.