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In Granieri’s article, it mentioned that algorithmic culture can facilitate us with new information of similar interests and preferences. With the existing preference to provide more information in which it is believed that the reader will love to read, this is stated to be personalization. However, it also creates a possibility that this undermines other areas of interests due to the limited boundaries set by the existing search preferences.

When I think critically about algorithmic culture, I immediately have the “fake peppa pig” BBC trending video in mind, together with the real experience which my daughter has encountered. An aged 4 girl having very limited spelling / search capability, she can only type “peppa” or even “pig” and finally she managed to find out the fake series in YouTube. I was surprised to see that “Toys and Funny Kids”, appearing to be a child friendly channel, has accumulated over 5 billion views.

The third blog stated about some popular educational technology support with the rise of algorithm. Majority of the tools are new to me such as some adaptive learning systems and process intelligence tools. However, there is still room to validate if they are good to apply in digital education in real cases.

As mentioned in Knox’s article, it reminds us to be critical enough on algorithmic culture. Are the sources objective enough? Do we also look into the accuracy of the algorithmic result?

My daughter is a peppa pig fan. She is 4 years old and is competent to watch peppa pig via YouTube. By searching with the name, she managed to have found not only ordinary peppa but also fake ones to fulfill her love to this character.

While the algorithm gives my girl the convenience to the popular cartoons, it also brings her inappropriate and malicious contents not suitable for children.

This article echoed what we described algorithmic culture in week 7 of block 3. Taking Facebook as an example, the technology can now determine which posts are your preferred posts and appear in news feed.

As I have better understanding about MOOCs in this study block, I am curious to take a closer look at different MOOC providers and know about their similarities and differences. I have found a table from mooclab.com and it is worth looking into it as a start for comparison. It is based on MOOC users’ experience and scoring to come up with the result. To look at the top 5 overall rating, those are the “well known” ones which you / Jeremy have recommended in the course blog, except Saylor Academy I have never heard of. I am amazed that Coursera has accumulated 23,000,000 users and has offered over 1,800 courses!

This week I continue some inputs on online communities and I focus more on how people can be facilitated with the online community communications. In Nielson’s article, it mentioned that 90% of online users are lurkers. Another interesting point is about his observation about the power of online communities. It states to

– Build personal relationshipsand networks of trust.

– Bring together peoplewith common interests or profiles.

– Engagethese specific groups of people.

Thus, in order to bring people together virtually who never met before, and majority being Lurkers, they are attracted together with common interests and they can gradually build personal networks among themselves and they become more engaged with each other. As mentioned by xxx, Lurkers have the potential “to become a newbie, a neo or neophate”.

My input on Starbucks online community can be an example. Starbucks is encouraging customers to give voices and contribute to their online community. It is “less commercial” to encourage customers to interact among themselves “Because we believe marvelous things happen when you put great coffee and great people together.” This is an excellent example to demonstrate the 3 aspects about the power of online communities.

In addition to better engagement for online community members, Vala Afshar mentioned that 67% of companies collect ideas for new products or features directly from customers. In digital education, to what extent can people create new ideas via online learning community? This would be interesting to explore!

This blog page by Vala Afshar is more focused on digital marketing which is not our scope. However, I am attracted by the point which states that communities can generate ideas. 67% of companies collect ideas for new products or features directly from customers. In digital education, to what extent can people create new ideas via online learning community? This would be interesting to explore!

https://t.co/fCx0jzQmBZ#mscedc
Starbucks is encouraging customers to give voices and contribute to their online community. This is interesting to me. It is not uncommon for retailers to attract their customers to join their online communities (such as Facebook or Instagram) so that the brands can promote the products e.g. new launches or product characteristics. However, Starbucks is “less commercial” to encourage customers to interact among themselves “Because we believe marvelous things happen when you put great coffee and great people together.”

This inspires me that when people are more collaboratively connected, they will be more eager to share and this makes people to learn from each other virtually.