Kenya SMS messaging regulations and restrictions

Like many other countries, Kenya operates according to an opt-in policy, and you must be able to demonstrate that your users have chosen to receive messages from you. There are also various regulations in place regarding content type, which you can see in the table below. Visit the Communications Authority of Kenya online for more information.

It’s a good idea to work with a sales advisor to ensure compliancy with all SMS regulations. Get in touch now and set up your messaging program with the help of our experts.

Restriction

Description

Sender ID

Pre-registration of Sender ID (from address) may be required.

Message content

The following content is not allowed to be sent in Kenya:

Adult permissible

Note: Political messaging may only be sent between 8am and 6pm. Unsolicited political messages are not allowed, and various additional restrictions apply to political messaging.

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