Saturday, November 29, 2008

NEWS New NEWS CM Attamaru-son

New NEWS CM Attamaru-son28th November 2008

Lawson's new CM 'Deserted Island ・ Warm Nights' fronted by popular group NEWS will start airing nation-wide from the 2nd of December.

This is the 6th appearance of NEWS in a Lawson CM so everything went smoothly on-location. The members who are stranded on a deserted island receive a kotatsu (table with heater) from Santa Claus but since there is no electricity, it cannot be used... At that point, they get red blankets from Lawson and regains their spirit, ending it on a comical note.

Running concurrently with the start of the CM is the 'Attamaru-son! Campaign', with the blanket as the prize. Collecting seals attached to selected items, NEWS Select's red checkered blankets and NEWS original watches are some of the prizes up for grabs. Yamashita Tomohisa (23) said, making his appeal, "Girls can use the blanket by putting it over their skirts, while they're in class, in the car and such."

Idol Worship

Hiroki Narimiya

Mizobata Junpei

Yamamoto Yusuke

Mizushima Hiro

Shirota Yuu

Horikita Maki

Inoue Mao

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