If you’re an online shopper like me you probably use this massive amount of product feedback on Amazon.com for your own good. Sometimes other stores provide better prices, sometimes you need an item urgently so you will buy it offline. But no matter if I’m going to buy from amazon or not I consult its product rating and user reviews.

Of course many sellers also figured out the power of good amazon rating and no wonder that some of them try to play it. Hopefully this post will help you to identify fake reviews and save you some money.