Mike Slone

Designer

Sparks, NV, United States

Member since March 14, 2017

Mike is a highly experienced and successful product, UX, UI, visual, and branding designer with many years of experience creating large- and small-scale designs. He has worked for global clients in many industries including ExxonMobil, Reebok, Taco Bell, Nike, and many others. He has also provided his design leadership and experience to startups in healthcare, higher education, and SaaS companies.

Led design teams in 5 locations to create smart, iterative, and measured multichannel healthcare experiences for major clients.

Technologies: InVision, Sketch, Adobe Creative Suite

Design Director

2012 - 2013

Eliza Corporation

Led the experience design, design production, and audio production teams to create healthcare outreaches that engage and empower people to improve their health habits and their quality of life.

Technologies: InVision, Sketch, Adobe Creative Suite

Chief Brand Officer

2011 - 2012

The Fullbridge Program

Led the team brand and design efforts in North America, the Middle East, and Asia. Ultimately responsible for brand image, experience, promise, and propagating it throughout all aspects of the company.

Oversaw the design, advertising, public relations, and shared responsibility for marketing strategies.

Crafted the brand experience.

Acted as the steward of the brand and ensuring nothing damages it.

Aligned initiatives and strategies throughout the organization with the overall brand.

Took strategic risks with the brand to create opportunities that drove the business forward.

Technologies: Adobe Creative Suite

Interactive Creative Director

2007 - 2011

Simple Labs

Delivered web, multimedia, and print solutions for top clients such as Nike, NBA teams (Lakers, Wizards, Suns, and Hawks), DIRECTV, Experian, Toshiba, Canon, and Capital One by providing leadership to graphic designers, copywriters, information architects, programmers, usability specialists, and production assistants across North American and European sites; overcame communication challenges and strict budgets.

Enabled Nike to achieve greater sales via their Nike Team Sports site through stronger concept and by revamping and reprogramming all Flash-based online uniform builders which minimized download time and file size in half.

Empowered Uncle Ben’s to claim a much larger market share and achieve 300% sales growth in the first year through the creation of a simplified and unified print, web and packaging campaign for BBDO/Warsaw.

Positioned TBWA/Warsaw favorably to renew their contract with a client (Nivea); led photo shoots for Nivea’s facial products and final placement into print and outdoor advertising working together with TBWA/Warsaw.

Technologies: Adobe Creative Director

Interactive Creative Director

2006 - 2007

Kelley Blue Book

Drove all aspects of brand strategy, standards, and evolution.

Oversaw the creative content and advertising creative on kbb.com.

Armed the team with knowledge of advanced interactive design methodology through training and created new homepage.

Launched a new comparison tool.

Enhanced the photo libraries; and introduced the first ever video reviews, 360 views, and search.

Technologies: Adobe Creative Suite

Senior Art Director

2005 - 2006

Capital One Auto Finance

Provided leadership to a large team with oversight of all online advertising, anything brand-related, and direct marketing materials.