Top 10 Stories of 2015: Your View

As we sit on the cusp of the New Year, we thought we’d look back at what you thought were the most important stories of the old. Looking at our page view tracker, readers surprised us. Yes, people were interested in Coke’s investment in Suja, but our most clicked-on story this year was the announcement that MAB Capital, run by investor Marc Bushala, was creating a $50 million beverage innovation fund. Other key stories centered around distribution moves, legal issues, and, yes, more strategic investment. Here’s the list:

Eighteen months after signing a national distribution deal with Dr Pepper Snapple Group (DPS), Bai Brands, which has grown at a torrid pace in the timeframe, sold an equity stake to the beverage titan.

U.S. District Judge Haywood Gilliam in the Northern District of California declined to dismiss the case in its entirety, agreeing with plaintiffs that a “reasonable consumer” could be misled into thinking that phrases like “Antioxidant Packed” means that the beverages provide a “good source” of antioxidants.

“Since we started, we’ve shipped over 40 million bottles of Suja,” Church said. “With Coke and the right construct of an arrangement, we could go from 40 million to a billion. It just gets us super-excited about the pathway to building a much bigger business.”

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