At Pitchfork, Office Style Goes Formal Only One Day a Year

Comfortable clothing—with a subtle nod to rock ‘n’ roll—is the hallmark of office style at Pitchfork Media, publisher of the influential online music publication pitchfork.com. The company has 23 (mostly male) employees in offices in Brooklyn’s Greenpoint and Williamsburg neighborhoods.

For founder Ryan Schreiber, Nirvana’s Kurt Cobain was a big influence. “Everybody was wearing flannel and band T-shirts and ripped jeans,” he said. “That was his aesthetic and the Pacific Northwest look.”

President Chris Kaskie said there is no dress code, and that employees should “be as comfortable as you need to be in order to get your work done without looking homeless.”