It may not be the most orthodox way, but rather than making thoughtful blogs and podcasts (though they are excellent for those who do them), I have decided to do everything and anything possible to get the Internet to click my link. Real companies can’t resort to such forms of advertising, but I can. For you, Scott Sigler (and an autographed nook), I will delve into the depths of the Internet. I will trawl every social networking site, every #chan, every forum and website and people will click the link and they will know, whether they like it or not, about your new (well, newly republished) book.