vision & mission

Innovate - Inspire - Involve
Throughout my career, my twin passions have been music and education. But I realised early on that simply being passionate about something would never in itself be enough.
I needed to develop my entrepreneurial and business skills. Very quickly, these enabled me to market myself and my ideas; focus on the things that really mattered and ultimately, to deliver my vision in a unique and compelling way.

My aim now is to share my knowledge, passion and experience to help musicians and organisations from all over the globe to maximize their true potential. I want to facilitate knowledge exchange, forge new partnerships and create exciting music and business opportunities. In my career, I’ve always said; enable people of all backgrounds, cultures, styles, levels and aims to reach their goal. Give people the tools to become creative, employable and successful. Excite talent, nurture it, develop it.