Game over

I was surprised and dismayed to discover that my local Sainsbury's supermarket is selling reared game-bird products which are being promoted as some sort of wild and natural alternative to factory-farmed poultry (Food, G2, December 22). Every year tens of millions of pheasants and partridges are bred and intensively reared in appalling conditions to provide live targets for the commercial shooting industry in this country. First, a customer pays to shoot these birds, now the shooting industry wants the public to buy and consume what is, in effect, its waste product: the corpses of shot game birds. I hope no one will be swallowing the commercial shooting industry's lies.