In terms of reaching consumers, free samples are often much more powerful than traditional advertising. Companies such as Kraft, General Mills, Procter & Gamble, and Unilever typically shell out big money to reach potential customers. You get free products (free body wash samples, free makeup kits, toothpaste samples, totally free samples by mail) and they reach new clients. Win-win. This is how freebies work!

Lip liners from L’Oreal.

This is a free Beauty Box from Walmart including FULL size cosmetics.

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