Get 24-hour moisture, the key to beautiful, healthy skin. Olay Body Lotions go beyond moisturization to help improve your skin's barrier over time. With continued use, skin feels noticeably soft, smooth, and more resistant to skin dryness. After just one application, it helps to offer an all-day, dry-skin relief. With a week of use, it helps to improve your skin's ability to maintain moisture. After you've applied a single bottle of this body lotion for dry skin, your skin becomes healthy-looking and resistant to future dryness.