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21 January 2013

MIT Brain Scans Show Entrepreneurs Think Different

Entrepreneurs think different--

MIT Brain Scans Show That Entrepreneurs Really Do Think Different | Fast Company: "The entrepreneurs in the study, perhaps surprisingly, weren't any more likely to engage in exploration. But when they did, they were more likely to activate both the right and left sides of their frontal cortex. Managers mainly stuck to the left side, which is associated with logic and structured thinking. The right side, on the other hand, is associated with creativity and emotion. Successful decision-making isn't necessarily about doing more exploration than exploitation. It's in the timing--knowing when to shift between the two forms of thinking. A question for further research is whether entrepreneurs' brains function this way because of the kind of decisions they're used to making, or whether people with these more coherent brains are more likely to end up as entrepreneurs. “It’s a nature versus nurture question," said Professor Maurizio Zollo, the lead author of the study."