The book that shows how to be a success in life and achieve your potential

Psychology of Success Book

Introducing: Psychology Of Success explores what you need to think and do to achieve your goals. The Psychology of Success book is for people who know what they want from life but don’t know how to achieve it, or who feel like they’re missing out on achieving their potential.

This practical, yet inspirational book will give you a template to create your own amazing successes, including how to:

Lose weight, get slim and feel great

Meet the partner of your dreams

Get the career you’ve always wanted

Start a new business or take an existing one to the next level

Achieve top grades in education

Improve your financial well-being

Readers will enjoy the unique mix of case studies, underpinned by fascinating, scientific findings, explained in a way that is easy to understand. The book shares a wealth of inspirational stories detailing how other people were successful and then explains the psychology (the attitudes, beliefs, behaviors and neuroscience) behind why these strategies worked in real life. You will then be able to apply these principles in your own life to achieve your own goals.

This guide will help you to:

Define what success looks like for you

Identify specific next steps

Overcome obstacles along the way

Take immediate action to achieve your dreams

Introducing: Psychology of Success is available in all good bookstores worldwide. Some of the most popular bookstores stocking the books are shown in the left column for your convenience.

Your success stories

Nothing gives us greater pleasure than hearing how readers of the Psychology of Success are getting energized and transforming their lives for the better. We invite you to submit your success stories, whether large or small, so that we can hear how our readers are improving any aspect of their life. You can reach us through the Contact The Authors page.

Bonus Psychology of Success material

There is so much we wanted to share in the Psychology of Success book but there always limitations on how big a book could be. Because we want to make sure we continually share with you the most valuable nuggets of information on your success there is an email sign-up box on the right-hand side. By providing your email we will email you any other updates we have to the Psychology of Success book.

Background on the Psychology of Success

The Psychology of Success is a new and fascinating topic, one that can combine inspirational aspects from motivational coaching with some of the top research and theory from branches of psychology that link to achievement. There are four disciplines we have included in our concept of the Psychology of Success.

The first topic field that we draw upon within the Psychology of Success is the traditional discipline of psychology, the scientific study of the mind and our resulting behavior. This topic is well over 100 years old and has produced a wealth of invaluable knowledge about how we think, act and differ from person to person. A real benefit is that the findings of this discipline are grounded with robust scientific data – thorough research has made sense of what had been otherwise subjective observations.

It is interesting to know the history that shaped the path of this discipline. It was after World War II that a large number of soldiers were returning home, ‘broken’ from the horrific experiences of battle. The United States government spent vast amounts studying how to fix the soldiers, in effect how to make these miserable people less miserable. As a result, by the turn of the millennium for every one study there was on how to optimize the performance of healthy individuals, there were 21 studies on how to fix ‘broken’ people. The world has therefore learnt a lot about things like fighting depression, or reducing anxiety, but these have distracted from studying happiness and success.

Fortunately, in 1998 psychology took a fresh direction, with the head of the American Psychological Association, Martin Seligman, highlighting this 21:1 ratio and suggesting that a change of focus was considered necessary. Rather than focus on fixing what was wrong, we could instead look at how to thrive. At that point Positive Psychology was born, a subject that studies human potential, looks at how to improve our lives and enable people to become happier and more fulfilled.

Of special relevance to the Psychology of Success is the research into what makes us genuinely fulfilled. Why? Because our success in life cannot in fact be thought to be a real success if the achievement of our goals makes us miserable. It is critical that we know what is importance to us in life and therefore worthy of where we place our efforts and time before committing ourselves to taking major action. It’s extremely valuable to understand which basket you should be ‘placing your eggs into’.

The third discipline that we’ve drawn upon for the Psychology of Success is the field of motivational coaching. Over the years motivational coaches have popularized methods from the topic of neuro-linguistic programming (NLP), which is a technique of alternative therapy that adapts our experiences and changes our perceptions of them. While these methods do not have the scientific validity of traditional psychology behind them, having utilized these with over 1,500 individuals we’ve observed that they evidently do have a big impact.

One of the problems with motivational coaching techniques on their own is that regularly focus on firing us up to accomplish things like great wealth, which culture teaches us will make us happy. Because of the revelations that have come from science, most notably in recent years from Positive Psychology, we clearly see that wealth doesn’t bring happiness. So the benefit of combining motivational coaching with traditional psychology and Positive Psychology is that you have a better balance mixture of science and powerful motivational techniques.

The fourth discipline we draw upon in the Psychology of Success is the field of sports psychology. This field of psychology is committed helps amateur and skilled sportsmen and women reach the summit of their personal sporting abilities. While this discipline is more focused on how athletes can become sporting champions, there are some beneficial lessons that can be applied far more broadly to help you to reach that ‘gold medal’ in your own goals.

Through combining these four disciplines the Psychology of Success will guide you to identify what success looks like for you, give you practical ways to achieve your goals and show you how to overcome obstacles along the way.

The authors

Alison Price is a Chartered Psychologist and Occupational Psychologist in London who has worked with over 1,500 individuals, inspiring them to make more out of their lives and their careers. She was a semi-finalist in ‘Britain’s Next Top Coach’. Alison works with employees and leaders of prestigious organizations, supporting the achievement of peak performance at work and is a specialist training designer for leadership development and management development. She also lectures on a master’s-level course in Business Psychology at a London university. Alison combines her experience as a keynote speaker, facilitator and Peak Performance Coach with her expertise as a motivational psychologist, to create powerful and lasting results.

David Price has spent over 10 years studying personal effectiveness, models of personal achievement and success. David combines qualifications in Life Coaching, Sports Psychology, Positive Psychology, Peak Performance Coaching and as an NLP Practitioner for integrated effectiveness solutions. David has applied this knowledge in the commercial industry by mentoring and coaching employees within some of the leading financial services firms.