Year's
Biggest Sale To Date - Flying.com at $1.1 Million - Soars to Top of
Our Weekly Sales Chart

The past week was a very solid one for
domain sales, led by the year's biggest sale to date and a trio of
six-figure deals. Flying.com set the pace after changing
hands for $1,100,000 in a private transaction. The buyer, UsedAirplanes.com,
detailed the acquisition in a press
release today (April 7). In addition to leading our
latest weekly Top 20 Sales Chart, Flying.com nudges Poker.org
($1 million) out of the top spot on our Year-to-Date
Top 100 Chart.

A nice geodomain - LongIsland.com -
occupies the #2 spot on this week's Big Board after being brokered
for $370,000 in a deal handled by RickLatona.com.
Two more six-figure sales at Sedo.com
occupy the next two spots on the elite list; Pilot.com at $300,000
and Nasty.com at $200,000. Nasty.com had sold for the
exact same price (also at Sedo.com) back in July
2006.

Sedo went on to sweep 11 of the 20
positions on the elite list including a nice 3-letter .com sale with
#5 MEC.com at $99,000. Sedo also accounted for three
of the five ccTLD sales on the all-extension leader board.
One of those was an IDN - #18 Schönheitsoperation.ch (Swiss
country code) at $12,060.

By
Ron Jackson

The top ccTLD sale was #8 Call.me
(country code for Montenegro), a name purchased by DomainInvest.lu
for €20,000 ($26,800) in a private transaction. A press
release we received announcing the purchase said, "Call.Me will become one of the first virtual telephone booths.
Call.Me will enable visitors to call online from the website www.call.me
any landline or mobile phone worldwide without having to install any
software."

With .coms piling up 15 of the 20
chart entries, the non .com gTLDs were shut out this week.
There were no five-figure sales in that category.

Here is how all of the sales leaders stacked up for the
week ending Sunday, April 4:

The
DN Journal Top 20Reported
Domain Sales - Mon. March 29, 2010 - Sun. April 4, 2010Euro to Dollar Conversion (€ to $) is Based
on Rates in Effect April 6, 2010

Domain

Sold For

Where
Sold

1.

Flying.com

$1,100,000

Pvt
Sale

2.

LongIsland.com

$370,000

RickLatona.com

3.

Pilot.com

$300,000

Sedo

4.

Nasty.com

$200,000

Sedo

5.

MEC.com

$99,000

Sedo

6.

Baibu.com

$57,000

AfternicDLS

7.

NoStrings.com

$37,500

Sedo

8.

Call.me

€20,000
= $26,800

Pvt
Sale

9.

PlayFree.com

$26,300

SnapNames

10.

C4S.com

$25,350

Moniker

11.

CollegeOverview.com

$20,000

Sedo

12.

FFB.com

$18,000

Sedo

13.

Umschuldung.de

€12,501
= $16,751

Sedo

14.

MusicVenues.com

$15,000

AfternicDLS

15.

ChargePoints.com

$14,999

Sedo

16.

Geraldo.com

$14,888

NameJet

17.

FreeSamples.co.uk

£9,000
= $13,770

Pvt
Sale

18.

Schönheitsoperation.ch
(IDN)

€9,000
= $12,060

Sedo

19.

JS.de

€8,099
= $10,853

Sedo

20.

Winga.com

€7,999
= $10,719

Sedo

Keep in mind that these are the highest
value sales that have been reported to us in the
past week. This column is meant to be an educational tool,
not a complete list documenting ALL high
value domain sales. Such a list is impossible to produce
because many sales are kept private at the insistence of
buyers, sellers or both. Our procedure for verifying the
accuracy of domain sales reports is available here.

Forthe many newcomers entering the domain
industry we also want to point out that the reasons why a domain name sells for a certain price can be varied and are not always clear to those who are unfamiliar with the domain market.
If you do not understand why specific domain names command the
prices they do, you are likely to make unwise domain registrations or purchases.
We highly recommend that you do some basic research beforeyou buyanything! As a starting point we have
built a sister site specifically for you at NameNewbie.com.

There were six more five-figure sales just off
the chart with Sedo accounting for three of those; BSH.com
($10,501), LMD.com ($10,100) and OW.de ($10,050). SnapNames.com
sold AMZ.com for $10,500, NameJet.com
dealt WLY.com for $10,100 and HuntingMoon.com
moved Cams4Free.com for $10,000. HuntingMoon also had a
big adult domain name sale at $90,000 (due to the graphic
nature of the domain name it will have to remain unpublished here).

Sedo had 31 more .com sales ranging from
$2,000 to $5,000 that are listed in the table below:

Additional
Sedo .com Sales Between $2,000 - $5,000

whichisbetter.com

$5,000

mamypoko.com

$2,680

paclabs.com

$4,850

communicationsserver.com

$2,588

czd.com

$4,500

wirtschaftswissen.com

$2,588

premieradvantage.com

$4,500

autoad.com

$2,500

sleepnaked.com

$4,500

backstagemagazine.com

$2,500

ubq.com

$4,200

candy-apples.com

$2,500

loyalcapital.com

$4,000

foliocloud.com

$2,500

perrotin.com

$3,886

healthinvestment.com

$2,500

zipquest.com

$3,500

italiansoccer.com

$2,500

viseo.com

$3,350

lanyardsdirect.com

$2,500

abic.com

$3,300

bakka.com

$2,345

cornerchurch.com

$3,288

nesher.com

$2,200

detekt.com

$3,000

doublelinefunds.com

$2,125

strategicintervention.com

$2,888

gaysign.com

$2,000

kallaroo.com

$2,800

stalman.com

$2,000

aldencapital.com

$2,680

At the AfternicDLS the winners included VideoGenie.com
($7,150), ConveyorRollers.com ($6,600) and Txmstrs.com
($5,500). LosPadres.com located $5,400, Adivinos.com
corralled $5,000 and Locus.com landed $4,788.

AdvantageInc.com took in $4,388, TradeWaves.com
washed up $3,888, InfoFinance.com fetched $3,800
and TicketGiant.com admitted $3,500. Through their
expanded promotion platform, the AfternicDLS also sold DesignCompetition.com
for $4,588 through SnapNames and PremierAdvantage.com
for $4,500 through Sedo.

At Moniker.comExcelTrust.com dispensed $3,063 while EverySong.com
and EveryTune.com tacked on $2,291 apiece.

Elsewhere SuccessClick.com
sold Snurf.com for $3,650, RickLatona.com unloaded Pifo.com
for $3,200 and Sketched.com for $2,500 and MediaOptions.com
banked $6,500 each for BeautySupplements.com and OrganicHealth.com.

Country Codes

For the second week in a row, the country
code category posted a half dozen solid five-figure sales. All of
those were noted in the all extension section at the top of this
report. The highest ccTLD sale you haven't seen yet is Aegypten.eu
at $6,566 via Sedo, good enough to take the #7 position
on our weekly Country
Code Top 20 Chart.

Sedo went on to sweep 17 of the 20 entries on
the ccTLD leader board. NetFleet.com.au
was the only venue to buck the Sedo tide as they sold GraphicDesign.com.au
(Australian ccTLD) for $5,520.

Germany's .de extension had the most chart
entries with seven, followed by .co.uk (Great Britain) and .eu
(European Union) with three each. Austria's .at also had
multiple entries with two charted domains.

Here is how the
country code leaders stacked
up for the week ending April 4:

Country
Code Top 20 Highest
Reported ccTLD Sales: Mon. March 29, 2010 - Sun.
April 4, 2010Euro to Dollar Conversion (€ to $) is Based
on Rates in Effect Tue. April 6, 2010

There were several dozen additional four
figure sales off the ccTLD chart with Sedo accounting for all but
one of those. Their supplemental list was led by Bonfire.ru
($2,500) and PNH.de ($2,479). Blurb.de and Schulranzen-Versand.de
added $2,412 each and GameReady.co.uk captured $2,372.

Sedo had 36 more country code sales ranging
from $1,000 to $2,010 that are listed in the chart
below:

This was not a good week for the Global
Contenders as the non .com gTLD category didn't have a
single five-figure sale reported. That dearth of high dollar sales
allowed AX.org to float to the top of the Global
Contenders Top 20 Chart with a $7,650 sale at Sedo.
NameJet claimed the next two spots with Flip.net ($5,800) and
HealthInternetwork.org ($5,210).

The .nets had the most chart entries with
ten, including an IDN at #7 - Reisebüro.net at
$4,163 via Sedo, a venue that swept 11 of the 20 chart entries.
The .orgs had eight charted domains with the remaining two
openings going to a pair of .infos led by #5 (tie) Schmerz.info
at $4,824.

Here's how all of the Global Contenders stacked up for the
week ending April 4:

There were several dozen additional GC sales just
off the chart led by NameJet's $2,450 sale of BioGeoSciences.org.
They also moved Triad.net ($1,811), Content-Village.org
($1,797) and Vishwabank.org ($1,597).

Now that you're up to date on what happened over the
past week, check out how the leaders stand year to date in all
categories by visiting our Year
To Date Charts page.

*****

As always, we welcome all verifiable sales reports from companies,
private sellers or individuals with knowledge of an important sale
made through any channel. To contribute information and help make
this column better, just drop a note to editor@dnjournal.com.

We truly appreciate the industry leading
companies who share their sales information
with us to help everyone in the business get a handle on current
domain values. Richard
Meyer of Domain Sales Center also provides invaluable help
in collecting data for these sales
reports each week.

Every Tuesday night or Wednesday
morning we publish the highest reported domain name
sales for the previous week. On Mondays and Tuesdays our contributors send us
their sales data for the previous 7 days. We then compile that
information and write this article to give
you the most comprehensive sales report in the industry.

Editor's Note: If you wish to review previous Domain
Sales columns, they are available in our Archive.