The Redesign

Claudine Gourlay Dental Practice are a private practice based in Cirencester. As a long-standing client of CBW, they were first introduced to us in 2011. This year, the time had come to rework the website and create a new, fresh and updated version that truly reflected who they are./p>

Due to previous bad experiences that had resulted in several misunderstandings about what they were looking to achieve this had been time consuming and frustrating. However, at Clever Business Websites we like to work on a more personal level with our clients, allowing the opportunity to communicate ideas effectively to one project manager.

Working together

The aim of the new website design was to communicate a fresh, welcoming image; a true reflection of who CG Dentist are. The goal was for potential patients to feel they actually know something about the practice before even setting foot inside. CG Dentist did a lot of research, looking at many websites and knew exactly what they didn’t like; stock images, cold colours, pictures of decayed teeth and dental equipment. Pretty scary really, not inviting at all!

Launching the new website

Since launching the new-look website, CG Dentist have received many comments and positive feedback from their patients, reassuring them that the website has achieved exactly what they wanted it to.

What Lorraine said...

“It looks AMAZING!! As I said from the beginning, you kept your promises, and have been so efficient from the start. You have made a previously daunting experience an absolute joy!”