The 4 Distinct Brand Flavors (and how to use them to create an irresistible brand) Remember when you were a kid, learning about the 4 basic flavors – sweet, salty, bitter, and sour? Everything you ate fell into one of these 4 categories – and you could tell them apart...

Pricing Transformational Services: The 3 Huge Differences between $95, $97, and $100 If you’re a coach, healer, or consultant selling your services or info products online, what kind of pricing structure should you use? I get this question all the time....

4 Steps to Managing Difficult People (yep, even clients) Have you ever had a difficult client? You know… someone who made an unreasonable demand or was snarky or upset. Did you get triggered and feel afterward like you didn’t handle it effectively? Or did you...

The 4 Most Dangerous Words (and How They’re Hurting Your Business) There are 4 words that are most dangerous to your business. They’re probably hurting your profits and your ability to make a difference in the world. Are you using these words in a way...

5 Logo Mistakes that Hurt Coaching and Consulting Businesses Logos are cool. Logos are sexy. And logos are easy to get wrong. If you’re a coach, healer, or consultant, you might be making one of these 5 logo mistakes. MISTAKE #1: Spending too much money on your...