For the past few months, I have been learning everything I can about anything mobile marketing-related.

I have been formulating a business model, solidifying the product/service I will be offering, sourcing the service providers that I will outsource work to, locating and testing the software programmes that will do the things I need to do, building demo sites, building a presentation, designing and ordering prospecting materials, testing the water with some cold-calling, soaking-up all the mobile marketing WSO's I can get my hands on, and generally exciting myself into a frenzy (okay, not quite) at the potential of what I now have to offer.

Aside from a few demo sites to be designed, I am ready to hit the phones and the streets of England and build the future I've always wanted, using this fantastic opportunity as my vehicle.

So, with that said, I have set myself the audacious target of earning £10,000 per month by the end of March 2013. This will be take the form of set-up fees and residuals. If I can't get there with this business, then I may as well get a job when this is over. Or jump off a bridge.

MY BACKGROUND

For the last 13 years, I have dabbled in all manner of hair-brained business ideas, schemes and scams, and all kinds of jobs to pay my way.

The result of this is that I have learnt that I have lived as one giant procrastinator. Up until today, I can safely say that you could never have called me a man of action.

Yep, I have spent my life waiting for all the lights to be green before even driving my car off the drive. I have over-analysed things to buggery, and I have planned, planned, planned, and then stopped before I even got going, jumping onto the next great idea.

No more.

For the last 11-or-so of those years, I have been into Internet marketing, doing nothing different to you, I'd imagine. I've done it all - AdSense sites, Google cash/Adwords, affiliate marketing, blogging, membership sites, etc., etc., etc.

And I was at the end of the road until last year, and I had to get a job as I was running out of cash. So I got a job working in a local, independent jewellers.

Well, that really opened my eyes up to this offline marketing stuff.

The owner of the shop - a lovely chap - was hopeless when it came to computers and the Internet (still is - hoping to get him on board). And one of the things he wanted help with when I came on board, was with their marketing.

So I sorted their website (it had been thrown-together by the part-time lady's son), and got them selling on eBay.

But more importantly, I realised that everything I'd learnt these past few years, was diamond information to these bricks-and-mortar businesses. So I started to get myself up to speed with offline marketing - initially with SEO, Adwords, etc., and now with mobile.

Which leads me here.

The opportunity, as far as I can see, is mind-blowing. And with what I have in mind, and how I plan to build/sell this, it should be like shooting fish in a barrel, if I keep my head down.

MY GOALS

My goals for the past 10 years or so have been to travel the world with a guitar on my back, working from a laptop, meeting people from all corners of the globe - with someone special, ideally. I haven't got there yet, but I now have the key.

I've always been late to the party with everything else I've done. But with this mobile thing, I feel like I'm standing before the wave, with a finely waxed surfboard ready to go.

Yes, I want the fast cars, bikes, and a boat. But most of all, I want to be free, I want to enjoy my loved ones as best I can, and I want to leave the world better than I found it.

HOW I INTEND TO GET THE £10,000 PER MONTH

I'm doing this thing full-time. Fortunately for me, I'm making just enough to live from bits-and-bobs I have coming in, which means I have had the time to build this thing properly, and I now have the time to prospect like a mofo.

I will be spending my prospecting time during the day cold-calling, booking presentations, and walk-ins. Evenings I will be building lead lists of folks I will contact, and posting ads, networking at meetings/events, etc.

For the next 6 months, I will be eating, sleeping, and breathing this stuff. £10kpm is my goal, and I will do what it takes to get there.

That's why I will be prospecting using methods that give the biggest bang for my buck. And that's cold-calling, walk-ins, and presentations, principally. I'll likely only be emailing when I have to, or for those I simply couldn't reach via the phone, or for following-up on calls/meetings. I won't be using email as a prospecting method - merely to follow-up.

If there's one I've learnt these last few years, from my experience in all the things I've done, it's that you just can't beat getting on that dog and bone and going to see people. And with my demo sites, walking into a town centre and showing folks their crap website versus my excellent demo - with SMS/vouchers/loyalty programme/virtual tour, etc., etc., I really think that, aided by the ease of whipping out my phone and demoing, that walk-ins will be the making of my business.

Now, I should point out that I'm actually very shy and quiet - always have been, likely always will be. But I'm no stranger to these methods. And my enthusiasm, knowledge of my product, and the fact that my shyness makes me fly under-the-radar somewhat, will be my strengths.

THE POINT OF THIS THREAD

I'm not entirely sure of my motives for starting this thread. I had the idea to start it a few days ago, when I gave myself the £10kpm goal.

But since then, I've been trying to work-out where my desire to post this stems from.

There certainly is no monetary motive. It's not like I have a product here I can promote. I have thought about starting a list/network for like-minded men in marketing. Perhaps I will. And I'll possibly add a link to that from my signature file in due course, if I set it up. But if I do, it'll be to share how I'm getting on, sharing tips, wins, losses, and ideas, as opposed to it being a pitch-fest.

I have thought that by starting this thread, in a small way, I'm adding to my own competition. But having said that, the world is a big place. And I'll certainly never take over the whole of the UK by myself. This mobile thing has always been my foot-in-the-door, too, as I also offer SEO, PPC, social media, and all that good stuff.

Besides, everyone else is building this by blasting emails out, or using sneaky methods using the latest-and-greatest technique. My bulging email inbox is testament to this. I'm surprised it hasn't blown-up, what with the most recent explosion these last few days, offering the latest, must-have WSO offering, being pitched by every man and his dog.

Yep. That's fine for me. Whilst everyone else is tripping over themselves for the latest 'weird trick', or 'sneaky tactic', ol' Scottyboy will be on the phone booking presentations and going to see people. And that's part of what this thread will be focusing on - my prospecting methods.

I have no reason to be worried about losing face on this forum if I don't live up to my goals, as I am hardly known here, with less than 50 posts to my name. So that's not the driving force.

I think one of the reasons for this post is that it will help keep me focused. By making the regular update posts, I will be holding MYSELF accountable, and my work-rate and results will be there in front of me as a reminder.

It'll be a place where we can all share what's working for each other, learning from one-another, and posting our wins and ideas.

It'll hopefully serve as a source of support for me, in my weakest moments when I want to throw in the towel, or buy the latest 'ninja email subject line' WSO instead of doing what I should be doing. So I'll be relying on you, fellow Warrior, to help remind me of my mission.

I hope it will help others to succeed, too. It's a natural thing to feel good about helping others. And being a man, I'm driven to lead and inspire, so that will also be a motive.

Whatever the reason, I think this thread will help me to stay on the path toward my £10,000 per month, and I'd like to think it will help you work toward your goals, too.

THE NEXT FEW DAYS

I plan to hit my local town next week, doing walk-in demos, setting mock-up mobile website presentations. So for this, I want as many demo sites set-up in as many different markets as possible. These next few days I'll be building these in preparation.

I'll keep you posted as to how it's going, and I'm happy to answer any questions as to what/how/why I'm doing, also. And if I can help you with anything, all the better.

And then I aim to report back on a regular basis with my activity and results/figures/photos of cheques.

I hope this will be of use to you, and if you have any suggestions, feel free to chime in.

Scott

P.S. Does anyone know if there are any rules against posting images of cheques/signed agreements/my bank account, etc., by way of proof and inspiring others? If I was able to do this, I really think it would not only help in holding myself accountable, but also in giving others hope. I'm just not sure if there are any Warrior rules, or laws against this.

I am not a patient person. And I also have a rather brutal philosophy on life.

I say this as a warning. I'm happy to help others with their challenges, but I am all about the tough love.

As mentioned previously, I have lived with procrastination for a long time, and have now finally shrugged it off. If I seem abrupt with some of my answers, it is a mixture of my not having the time to answer in full, and the understanding that if I answer every tiny little question, I am feeding people's own procrastination. And for the sake of those people's success, I shan't do that.

So if I feel someone is over-analysing something, asking questions they can solve themselves, or asking something for the sake of putting off action, I will simply refer them back to this post.

First of all cracking post mate and i totally agree with your sentiments.I think your posts show two things.Firstly you have finally got it and have stopped procrastinating, looking for obstacles and faffing about and are getting on with it.Secondly in a strange way what you are doing to underlining that determination by posting here.The very fact that you have made yourself accountable to nobody but have applied a little pressure to yourself by posting in here speaks volumes and i have a feeling that with your motivation and determination and ideas you are going to blow it out the water.Congrats mate and if you are ever down in London give us a shout.Keep posting your progress here

Hey Scott,
Great post. I understand where your coming from. I'm just getting into this mobile market myself. I do have a full time day job, so I will be utilizing email, direct mail and telemarketing (outsourced), to get the ball rolling.

First of all cracking post mate and i totally agree with your sentiments.I think your posts show two things.Firstly you have finally got it and have stopped procrastinating, looking for obstacles and faffing about and are getting on with it.Secondly in a strange way what you are doing to underlining that determination by posting here.The very fact that you have made yourself accountable to nobody but have applied a little pressure to yourself by posting in here speaks volumes and i have a feeling that with your motivation and determination and ideas you are going to blow it out the water.Congrats mate and if you are ever down in London give us a shout.Keep posting your progress here

All the best

Peter

Hi Peter,

Thanks for the feedback.

I'll bear you in mind if I'm in London, then - thank you for the offer.

Originally Posted by wagsgraphx

Hey Scott,
Great post. I understand where your coming from. I'm just getting into this mobile market myself. I do have a full time day job, so I will be utilizing email, direct mail and telemarketing (outsourced), to get the ball rolling.

Your project is very interesting. You look very motivated, well prepared and with good skills. all the ingredients for success. I wish you the best.

I'm starting as well the same business here in France.
I have walked in some businesses, made demos. the first ones are like difficult, hesitating and the more you visit, more you adapt your pitch and more confident. I haven't closed any deal yet but with more practice I'm sure I will.

It's very motivating for me to see similar project in other countries , share ideas, compare methods and results.

Hey scott,
Really liked reading your post. Massive action is what will create success, just keep failing forward and learning from all those mistakes. Sounds like you've built up some good experience from it all tho.

Your project is very interesting. You look very motivated, well prepared and with good skills. all the ingredients for success. I wish you the best.

I'm starting as well the same business here in France.
I have walked in some businesses, made demos. the first ones are like difficult, hesitating and the more you visit, more you adapt your pitch and more confident. I haven't closed any deal yet but with more practice I'm sure I will.

It's very motivating for me to see similar project in other countries , share ideas, compare methods and results.

I will follow how things go for you.

(sorry for my bad english)

Regards,

Serge

Hi Serge,

Thanks for the feedback. I hope you close that deal soon. Let me know your progress.

Thanks for sharing.

Originally Posted by matt282

Hey scott,
Really liked reading your post. Massive action is what will create success, just keep failing forward and learning from all those mistakes. Sounds like you've built up some good experience from it all tho.

Congratulations and good luck. Be persistent and you will succeed and I think once you have a deal with a business and earn their trust you could sell them more services to help their business.

Btw, maybe from your experience you could help me somehow.
I live outside US/UK and i want to approach businesses by email/phone based on "your competitor is doing this,that .. and you're missing" but i'm not that good with copywriting and I don't know how to formulate my approach to get the business interest and close them.
I have several niches where i found business on the first page that have mobile websites and their competitors don't.So I plan to approach them to sell an mobile friendly website.
How would you do that if you can't meet the client face to face, only by phone or email? What words would you be using?

Way to go Scotty, committing to yourself, setting up a goal, taking action and holding yourself accountable through this thread sounds like a winning formula for success. Keep us updated on your progress, I would love to hear how it all goes for you. Cheers.

All the best Scotty, you'll definitely enjoy a lot of success with such determination. I'm in the stage of studying everything about mobile sites and soon will establish the demo sites and a mobile site design website.
Please keep us informed of your progress cause we all can learn from your experiences.
Good Luck!

Way to go Scotty, committing to yourself, setting up a goal, taking action and holding yourself accountable through this thread sounds like a winning formula for success. Keep us updated on your progress, I would love to hear how it all goes for you. Cheers.

Thanks for the feedback.

Originally Posted by AF54

All the best Scotty, you'll definitely enjoy a lot of success with such determination. I'm in the stage of studying everything about mobile sites and soon will establish the demo sites and a mobile site design website.
Please keep us informed of your progress cause we all can learn from your experiences.
Good Luck!

WOW!! I think you just described most anyone who would frequent these forums and hasn't been able to claim their success yet ... and I can totally relate, especially the chasing after the next BIG thing promising easy money.

I hope this isn't considered poor taste, but I would love it if you would join our Facebook group and keep us posted with your progress, you can even post the images you were asking about ;-)

WOW!! I think you just described most anyone who would frequent these forums and hasn't been able to claim their success yet ... and I can totally relate, especially the chasing after the next BIG thing promising easy money.

I hope this isn't considered poor taste, but I would love it if you would join our Facebook group and keep us posted with your progress, you can even post the images you were asking about ;-)

I'm interested in your price points etc because I've been selling mobile sites for a while now and 10k a month is a huge reach. Especially on residuals.

In 2012 I've sold close to 300 mobile sites at various price points and only about 30% pay any residuals, those that do are only willing to pay £10-20 per month.

Of course this is just for site development, are you selling SMS etc?

Hi massiveray,

First of all, GREAT effort. Clearly you are in the field actually doing it. I salute you.

I have a handful more demo sites to build over the next couple of days, then I'm going out into the town to demo and book some mock-up presentations.

Regarding my price points, they're not yet set in stone. I'll nail this down once I get some presentations booked.

But I will be charging set-up, and then residuals, and the residuals are:

Hosting/stats/maintenance/security pack (they get more than just hosting)
Loyalty programme (SMS and/or email)
Tell-a-friend/VIP loyalty programme bolt-on (SMS and/or email)
Email/blog tips pack (2 tips articles per month posted on their blog + emailed to their list)
Joint venture pack (each month I'll source potential partners of them, and list-share)
Customer tutorial vids (they will shoot videos from their phone that will be of use to their customers - I'll YouTube them and add to their site)
Portfolio/test drive/virtual tour vids (any new properties, completed work, vehicles listed, etc., will be added to their site)
Testimonial competitions (a way to get their customers to leave testimonials/feedback in exchange for rewards)

These are some of my ideas. I always said I wanted to get the most from each customer as I can, as long as I'm offering value.

I wish you luck and think what you're doing is cool. Just keep that momentum going!

Just a heads up. "Follow me" threads like this are generally deleted without warning. I won't get into exactly why except to say they've been abused in the past. I'm not a moderator I've just seen it happen.

You may try this out in this part of the forum though and see if it gets accepted:

It just launched and is having server issues. So, haven't able to use it much yet. I sent out about 8 mock sites yesterday, then they migrated to new server and don't see the sites in my dashboard. I really like the product, but see poor planning went into the launch.

It just launched and is having server issues. So, haven't able to use it much yet. I sent out about 8 mock sites yesterday, then they migrated to new server and don't see the sites in my dashboard. I really like the product, but see poor planning went into the launch.

Sure. Hope it sorts itself out. Let me know.

I've just got EZMobile Site Generator. Plus SqueezeMobi and WillR templates. Already had WPMobilePro, which builds the sites in WordPress, but I heard WP mobile sites are unnecessarily big and slow. EZMobile Site Generator builds them in WP, but then you export them as html.

Determined to get some demos done to get out there and present - want to hit these businesses before they blow their Christmas budgets. I'd say right now is the time to get in front of them, in time for the Xmas season.

I've just got EZMobile Site Generator. Plus SqueezeMobi and WillR templates. Already had WPMobilePro, which builds the sites in WordPress, but I heard WP mobile sites are unnecessarily big and slow. EZMobile Site Generator builds them in WP, but then you export them as html.

Determined to get some demos done to get out there and present - want to hit these businesses before they blow their Christmas budgets. I'd say right now is the time to get in front of them, in time for the Xmas season.

Couple of ideas, restaurants are keen to promote their christmas deals, give them some tips on how to achieve maximum exposure.... facebook events, google plus events, and leaving a comment on google plus local page, show how mobile can be part of this, and suggest that in future having a list of customers would be a great advantage ( if they do not have one ). Maybe even
a mobile landing page especially for Christmas.

Couple of ideas, restaurants are keen to promote their christmas deals, give them some tips on how to achieve maximum exposure.... facebook events, google plus events, and leaving a comment on google plus local page, show how mobile can be part of this, and suggest that in future having a list of customers would be a great advantage ( if they do not have one ). Maybe even
a mobile landing page especially for Christmas.

Thanks for the interest. I'm currently building demo mobile sites to do walk-in demos.

It's slow-going, as I can't settle on a builder/software. Still, with that said, I aim to be out by the end of the week doing demos.

Just got to keep my head down the next couple of days.

Hi Scotty great thread.

Not to be negative but be sure your statement that I have highlighted above does not turn into another form of procrastination. I understand that having a great builder is important but there are tons out there. Just choose one and make a couple demos. This should not take you more than a couple hours. Most likely the platform you start with will not be the only thing you use anyways.

The most important thing is to hit the streets and or phones ASAP. There is going to be a learning curve as far as how you will present, what the most common objections you are going to hear ect. IMO this is way more important than testing every builder out there to find the "perfect" one.

edit..
One last thing and I will shut up ; ) Although your goal of 10 000 a month within 6 months is awsome, be careful. Giving yourself a large window such as "6 months" in a way relieves the urgency. Try creating smaller, short term goals leading up to your ultimate goal. For example your first could be to walk into the first business by Friday. Check these small goals off as they are completed and I think it will help to get you where you want in 6 months. I am only speaking from my own experiences and how I overcame my own issues.

Not to be negative but be sure your statement that I have highlighted above does not turn into another form of procrastination. I understand that having a great builder is important but there are tons out there. Just choose one and make a couple demos. This should not take you more than a couple hours. Most likely the platform you start with will not be the only thing you use anyways.

The most important thing is to hit the streets and or phones ASAP. There is going to be a learning curve as far as how you will present, what the most common objections you are going to hear ect. IMO this is way more important than testing every builder out there to find the "perfect" one.

edit..
One last thing and I will shut up ; ) Although your goal of 10 000 a month within 6 months is awsome, be careful. Giving yourself a large window such as "6 months" in a way relieves the urgency. Try creating smaller, short term goals leading up to your ultimate goal. For example your first could be to walk into the first business by Friday. Check these small goals off as they are completed and I think it will help to get you where you want in 6 months. I am only speaking from my own experiences and how I overcame my own issues.

Hi MoBuzz,

Great feedback.

I've taken on board everything you've said.

I've seen you leave some good and valuable threads on this forum, and I really appreciate your comments.

Hi Scotty! Are you just like me targeting a niche market (I'm going after dry cleaners)? That way you can make a couple demo sites. I am not doing more than 3 because if I did, then they will most likely have problems choosing one style. Just my 2 cents....

Hi Scotty! Are you just like me targeting a niche market (I'm going after dry cleaners)? That way you can make a couple demo sites. I am not doing more than 3 because if I did, then they will most likely have problems choosing one style. Just my 2 cents....

Good luck!

Hi Jute,

Great idea, and that makes good sense.

My original idea was to not target any niche in particular. There is a busy tourist town near me, and I think there will be plenty of different businesses there - jewellers, salons, coffee shops, pubs, B&B's, restaurants, etc.

I want to hit them all and see which area I get the best results from, and then perhaps focus on that.

The only way you could earn £ 10k a month selling mobile would be to employ a team of outsourcers banging out mickey mouse mobile sites. There are people on fiverr that have jumped on the bandwagon selling sites at $5.00 - or you could become a mobilejquery html5 css3 pro and develop 4 top notch apps a month.

The only way you could earn £ 10k a month selling mobile would be to employ a team of outsourcers banging out mickey mouse mobile sites. There are people on fiverr that have jumped on the bandwagon selling sites at $5.00 - or you could become a mobilejquery html5 css3 pro and develop 4 top notch apps a month.

I'm not just offering mobile sites at the front end. I'm also offering them a regular website, SEO, ecommerce site, Facebook/Twitter/YouTube design, and the following residual stuff:

Hosting/stats/maintenance/security pack (they get more than just hosting)
Loyalty programme (SMS and/or email)
Tell-a-friend/VIP loyalty programme bolt-on (SMS and/or email)
Email/blog tips pack (2 tips articles per month posted on their blog + emailed to their list)
Joint venture pack (each month I'll source potential partners of them, and list-share)
Customer tutorial vids (they will shoot videos from their phone that will be of use to their customers - I'll YouTube them and add to their site)
Portfolio/test drive/virtual tour vids (any new properties, completed work, vehicles listed, etc., will be added to their site)
Testimonial competitions (a way to get their customers to leave testimonials/feedback in exchange for rewards)

I'm not just offering mobile sites at the front end. I'm also offering them a regular website, SEO, ecommerce site, Facebook/Twitter/YouTube design, and the following residual stuff:

Hosting/stats/maintenance/security pack (they get more than just hosting)
Loyalty programme (SMS and/or email)
Tell-a-friend/VIP loyalty programme bolt-on (SMS and/or email)
Email/blog tips pack (2 tips articles per month posted on their blog + emailed to their list)
Joint venture pack (each month I'll source potential partners of them, and list-share)
Customer tutorial vids (they will shoot videos from their phone that will be of use to their customers - I'll YouTube them and add to their site)
Portfolio/test drive/virtual tour vids (any new properties, completed work, vehicles listed, etc., will be added to their site)
Testimonial competitions (a way to get their customers to leave testimonials/feedback in exchange for rewards)

So Mr Procrastinator finally went out today to start demo-ing his mobile sites. I walked around the town, and walked into all the hair salons that were open, which amounted to 5. The rest had closed for the day - I'll do these tomorrow.

It was slightly nerve-wracking if I thought about it too much, so walking straight in without over-thinking it worked best for me.

But walk-ins and cold-calling have always been my favourite method of approach, because most people won't do it, and it's just damn effective. And although I've done walk-ins in the past, that was selling SEO. So doing these demos on my phone was a new thing for me.

The script was effective, people were receptive, and I got a good lead from it, which I'll follow-up on. I feel like my testicles have grown slightly, too.

Obviously, 5 walk-ins a day isn't going to get me my £10kpm, but I'll be ramping-up the prospecting as I move forward, and I'm looking at getting some salespeople in, too - probably commission-only at first.

My procrastinating self was getting the better of me at first, with me wanting to build lots of demos for lots of different markets, before I set out the door, so I could walk around town armed with demo sites for many markets.

But I've since decided to make prospecting the 'big rocks' of my day, leaving time for meetings/presentations and any client set-ups, too. I'll keep adding to my demo portfolio as I go, and I'll concentrate on the markets I have demos for, and increase my markets one-by-one.

PROGRESS

Set-up Sales This Month: £0
Current Residuals: £0
Current Progress: £0pm of £10,000pm

What did you decide on pricing wise for your monthly fee? I'm thinking for what you're offering you'd have to charge at least 200-300 a month and maybe hair salons are not the right market for this kind of pricing.

Scott mock ups are cool but way over rated. Instead of walking in showing a before and after try walking in a saying

"If you give me 5 minutes of your time I guarantee I can show you how to get more business and how i can fix a big problem you might not be aware"

Now instead of having just a before and after you need to do a little research using Google tools. Find out how many mobile searches there are relating to the business each month. Now estimate how many of the clicks the business is getting based on their placement. Show then Google stats on how many people leave instantly if your site is not mobile ready. Find out what their average cost per customer is and using the number above and mobile conversion rates you can show them what they are loosing. NOW pull out your pretty demo and show them how you will fix this problem. Using the numbers above plus a $100 in free Google mobile ads you can show easily how it pays for its self in 30 days. I have a simple little form i use for this breakdown. I will try and post it when I have some time.

This does not always work as selling mobile sites as stand alone service is tough. Just make it about ROI ALWAYS

Originally Posted by Scotty Stevens

DAY 37 OF 182

TODAY'S ACTIVITY

So Mr Procrastinator finally went out today to start demo-ing his mobile sites. I walked around the town, and walked into all the hair salons that were open, which amounted to 5. The rest had closed for the day - I'll do these tomorrow.

It was slightly nerve-wracking if I thought about it too much, so walking straight in without over-thinking it worked best for me.

But walk-ins and cold-calling have always been my favourite method of approach, because most people won't do it, and it's just damn effective. And although I've done walk-ins in the past, that was selling SEO. So doing these demos on my phone was a new thing for me.

The script was effective, people were receptive, and I got a good lead from it, which I'll follow-up on. I feel like my testicles have grown slightly, too.

Obviously, 5 walk-ins a day isn't going to get me my £10kpm, but I'll be ramping-up the prospecting as I move forward, and I'm looking at getting some salespeople in, too - probably commission-only at first.

My procrastinating self was getting the better of me at first, with me wanting to build lots of demos for lots of different markets, before I set out the door, so I could walk around town armed with demo sites for many markets.

But I've since decided to make prospecting the 'big rocks' of my day, leaving time for meetings/presentations and any client set-ups, too. I'll keep adding to my demo portfolio as I go, and I'll concentrate on the markets I have demos for, and increase my markets one-by-one.

PROGRESS

Set-up Sales This Month: £0
Current Residuals: £0
Current Progress: £0pm of £10,000pm

Scott mock ups are cool but way over rated. Instead of walking in showing a before and after try walking in a saying

"If you give me 5 minutes of your time I guarantee I can show you how to get more business and how i can fix a big problem you might not be aware"

Now instead of having just a before and after you need to do a little research using Google tools. Find out how many mobile searches there are relating to the business each month. Now estimate how many of the clicks the business is getting based on their placement. Show then Google stats on how many people leave instantly if your site is not mobile ready. Find out what their average cost per customer is and using the number above and mobile conversion rates you can show them what they are loosing. NOW pull out your pretty demo and show them how you will fix this problem. Using the numbers above plus a $100 in free Google mobile ads you can show easily how it pays for its self in 30 days. I have a simple little form i use for this breakdown. I will try and post it when I have some time.

This does not always work as selling mobile sites as stand alone service is tough. Just make it about ROI ALWAYS

Hi MoBuzz,

Thanks for the tips. I'll bear this mind. Great idea to use the $100 AdWords freebie to get a good start.

And don't let "metrics" get in you way. Don't let problems become barriers. Instead, see problems become obstacles, and obstacles become challenges. Challenges are meant to be overcome, like a runner soaring over hurdles.

Remember: 999 "No's" + 1 "Yes" = $uccess!

Success is what matters. You are on your way!

All the best,
JS

P.S. Your idea to hire independent commissioned salespersons (Craigslist?) is HUGE! There are NO LIMITS. Only what you limit yourself to. If you can think it, imagine it, it can be done. All great accomplishments began in the mind, as a thought. There is great power in thought, when followed by decisive ACTION! Prepare, and implement.

Hey Scotty,
I have been following your thread for a bit and wanted to tell you how great it is to see you taking action. There is a mobile mockup generator in the war room you can get for free. It lets you create a very simple site from your prospects website, but it is much less work. If you search mobile in the WR, it is one of the first few threads.
Much luck and keep taking action

Thanks for the tip, and I just checked that thread. Looks like a great tool. Shame there's not Mac version. That will save loads of time, though. Thanks for the feedback.

Originally Posted by Roseaff

Scotty,

Thanks for such an inspiring and honest thread! And an Awesome sense of humour too

For quick mobile site demos I have found dudamobile does a great job too!Fuss free and fast!

Keep going mate!! You have greatness within you! Never for a minute doubt that - my mentor Les Brown always reminds me of that

Hadn't thought of using Dudamobile. Good call. Really quick to do mock-ups, for sure.

Thanks for sharing.

Originally Posted by JSD Global

Go Scotty, Go!

The flame that ignites your desire and passion is strong indeed.

And don't let "metrics" get in you way. Don't let problems become barriers. Instead, see problems become obstacles, and obstacles become challenges. Challenges are meant to be overcome, like a runner soaring over hurdles.

Remember: 999 "No's" + 1 "Yes" = !

Success is what matters. You are on your way!

All the best,
JS

P.S. Your idea to hire independent commissioned salespersons (Craigslist?) is HUGE! There are NO LIMITS. Only what you limit yourself to. If you can think it, imagine it, it can be done. All great accomplishments began in the mind, as a thought. There is great power in thought, when followed by decisive ACTION! Prepare, and implement.

Another great share, JS. Fantastic words of wisdom. You keep reminding me that I need to read 'As A Man Thinketh', 'Think & Grow Rich', and 'Science Of Getting Rich' again. And again. Regarding metrics, do you track calls-to-sales, call value, etc., or stuff like that? I do it so I know where my time is best spent. But something tells me you just get on with it and make it happen, regardless?

...You keep reminding me that I need to read 'As A Man Thinketh', 'Think & Grow Rich', and 'Science Of Getting Rich' again. And again. Regarding metrics, do you track calls-to-sales, call value, etc., or stuff like that? I do it so I know where my time is best spent. But something tells me you just get on with it and make it happen, regardless?

=-=-=-=-=
Big thanks to all posting on this thread. Helps a lot.

Hi Scotty,

Though I own many books, I'm not a real big reader, so I always try to find the audio version, preferably unabridged, of my favorite books. I always hear something new that way, as I listen while I work or travel. However, I do suggests everyone read those three at least once, cover to cover. They are all available as ebooks at no cost online.

I do very much enjoy reading your posts in this thread as they remind me a lot of myself.

As for the metrics, I am a fan of keeping records, especially when it comes to business. Such information can come in very handy. I would only suggest that one should never allow what one might interpret as "negative" results (if one so chooses) discourage one from continuing to take action.

Some endeavors require time to "season". If something is just not working, one might try a different approach. Some of the greatest inventors (creators) of our times have been labeled lunatics, often because others were not equipped to see the vision, or understand dedication to a "crazy" (new) idea.

I am in no way suggesting you are at any such point. I also don't subscribe to telling others what they are doing isn't working or won't work. I do not have any control of such things other than by abusing the power of suggestion. I believe you are on the right path, and that it will take you where you want to go.

I know this mobile thing works. I have no doubt. It works for those that feel their efforts are worth five bucks, and it works for those that know their efforts are worth more than a hundred times over that. Like most anything, those who stay persistent with it find their "groove".

I also know that some who have suffered from the habit of putting things off, often experience busy-mindedness, which can make it difficult to stay focused with a project, or to avoid getting bored. Success requires that we discipline ourselves and remain vigilant.

You have to know what you want before you can go after it. The better you define what that is, the greater your chances of achievement.

For any folks wanting to "go mobile" and needing guidance, as well as those who may be having challenges to overcome, I refer back to the three Warriors that I referenced in an earlier post here.

I consider myself a perpetual student. No matter what I might think I know, I can always learn something new, from anyone, anywhere. I particularly enjoy learning from someone who has gained success in a subject of my interest, and who can provide me with guidance, including on what I might avoid. Those are my mentors.

I appreciate learning anything that gets me closer to reaching my goals. Membership in this forum, both in reading positive posts from others and in purchasing worthy products, has definitely been a push in that direction. It's kinda like one version of a mastermind group, and them I believe in.

What I do support wholeheartedly is your Journey of Success, and I appreciate your having the courage to share it here so we can join you in spirit.

Keep on keepin' on,
JS

P.S. This will be my last lengthly post in this thread, as it is not my intention to "hijack" your post, or to be perceived that way. My apologies, I may have gotten carried away as I do feel a certain kinship with you. I will continue to follow your progress and provide you with silent moral support from abroad, as well as an occasional "Atta Boy!".

Though I own many books, I'm not a real big reader, so I always try to find the audio version, preferably unabridged, of my favorite books. I always hear something new that way, as I listen while I work or travel. However, I do suggests everyone read those three at least once, cover to cover. They are all available as ebooks at no cost online.

I do very much enjoy reading your posts in this thread as they remind me a lot of myself.

As for the metrics, I am a fan of keeping records, especially when it comes to business. Such information can come in very handy. I would only suggest that one should never allow what one might interpret as "negative" results (if one so chooses) discourage one from continuing to take action.

Some endeavors require time to "season". If something is just not working, one might try a different approach. Some of the greatest inventors (creators) of our times have been labeled lunatics, often because others were not equipped to see the vision, or understand dedication to a "crazy" (new) idea.

I am in no way suggesting you are at any such point. I also don't subscribe to telling others what they are doing isn't working or won't work. I do not have any control of such things other than by abusing the power of suggestion. I believe you are on the right path, and that it will take you where you want to go.

I know this mobile thing works. I have no doubt. It works for those that feel their efforts are worth five bucks, and it works for those that know their efforts are worth more than a hundred times over that. Like most anything, those who stay persistent with it find their "groove".

I also know that some who have suffered from the habit of putting things off, often experience busy-mindedness, which can make it difficult to stay focused with a project, or to avoid getting bored. Success requires that we discipline ourselves and remain vigilant.

You have to know what you want before you can go after it. The better you define what that is, the greater your chances of achievement.

For any folks wanting to "go mobile" and needing guidance, as well as those who may be having challenges to overcome, I refer back to the three Warriors that I referenced in an earlier post here.

I consider myself a perpetual student. No matter what I might think I know, I can always learn something new, from anyone, anywhere. I particularly enjoy learning from someone who has gained success in a subject of my interest, and who can provide me with guidance, including on what I might avoid. Those are my mentors.

I appreciate learning anything that gets me closer to reaching my goals. Membership in this forum, both in reading positive posts from others and in purchasing worthy products, has definitely been a push in that direction. It's kinda like one version of a mastermind group, and them I believe in.

What I do support wholeheartedly is your Journey of Success, and I appreciate your having the courage to share it here so we can join you in spirit.

Keep on keepin' on,
JS

P.S. This will be my last lengthly post in this thread, as it is not my intention to "hijack" your post, or to be perceived that way. My apologies, I may have gotten carried away as I do feel a certain kinship with you. I will continue to follow your progress and provide you with silent moral support from abroad, as well as an occasional "Atta Boy!".

Hi JS,

You can post as much as you want on this thread. You've been most helpful to me so far, and I'm sure to others, too.

I've actually bought a product from Kevin Z (use this for my biz cards and brochures), and also WillR's product. I'll be following their posts more often, as well as Mark Austin's (as well as yours). Thanks for the tip.

How can you only have half a dozen posts? I was sure I'd seen you around here for a while. I recognise the name JSD Global, so I'm sure I've seen it somewhere else before. Keep up the posts, it definitely helps.

You can post as much as you want on this thread. You've been most helpful to me so far, and I'm sure to others, too.

I've actually bought a product from Kevin Z (use this for my biz cards and brochures), and also WillR's product. I'll be following their posts more often, as well as Mark Austin's (as well as yours). Thanks for the tip.

How can you only have half a dozen posts? I was sure I'd seen you around here for a while. I recognise the name JSD Global, so I'm sure I've seen it somewhere else before. Keep up the posts, it definitely helps.

Thanks again.

Good Day Scotty,

Surmise it to say, I get around.

Feel free to call me Jay.

Thanks so much, a got a big smile, and even had a laugh, envisioning you out there with your coat and notebook. The locals businesses must all be abuzz with talk of you...lol.

I learn a lot by being a member of this forum, and I need to share more. Thing is, as you may have evidenced, I tend to get long winded in my posts...lol.

Thank you for your generous invite to continue posting here and communicating with you.

Anyway, a BIG Congratulations to you on the interest from the artist. My wheels immediately started turning on that one. So many ways to approach that "foot in the door" opportunity.

I immediately foresaw your newly created local virtual art museum featuring local/regional artists work. This led to consignment sales for up and coming artists work, each with their own featured "subsite" on your domain.

Any start can lead to your goal of doing primarily mobile sites, or perhaps take you somewhere you haven't yet imagined.

You have a bit of a captive audience with this thread, and I know if you asked for help on some ideas for the best approach to make a site for an artist you'd more than likely get some beneficial replies.

Most of the reader Warriors here are rooting for you. We are sharing your journey. When you succeed, we experience it too.

What I have done for my prospects on a low budget (not uncommon these days) is keep control of the domain and website on my end, then I can "lease" the domain and/or site to them, and offer them a monthly payment plan. If they are unable to pay, I can put the site on hold (with my own ads, if I choose). I use payment processing that allows for monthly subscriptions.

Now again, what works for me may not be for everyone. I am always open to new ideas, and I am very flexible in my approach to business. When you own your work, you can do that, as you already know.

When you have the confidence (or desire) you can go after the larger businesses that have "budgets" for marketing. Money will often go where value is (or can be) proven, that's just smart business.

The Warriors here are so very generous, that it makes me feel incredibly fortunate to have found this forum. The gem you got from "4webmaster" on creating a local mobile directory is another golden idea when put to use.

If you create such a directory, and make it both desktop and PC based, and it gains in popularity through organic traffic as well as some crafty legitimate SEO and offline/alternative marketing on your part, you could soon have businesses seeking you out to be a part of it and offer exclusive placement. As the idea suggested, to get on the directory they have to be a customer (or pay for advertising).

This is why the internet is such a grand place to conduct our business...the opportunities are limitless!

So long as you continue do something every day, you WILL see results.

During our start-up, we mixed it up using Craigslist postings in the business sections, and merchant websites that allow direct "spam free" communication with other businesses (the previously mentioned Merchant Circle is working on a UK version), as well as direct contact.

I have seen folks offering gigs on Fiverr to put out flyers in London (remember, in this biz you have no geographic boundaries). I imagine a flyer, perhaps titled something along the lines of "Why You Need Me To Build You a Mobile Website" (or whatever works for you) with a few stats and graphics for effect and a big QR code to your flashy and informative professional landing page. Of course posted fliers are not for everyone.

I have used graphics that shows 2 mobiles with the "before and after" mobile views, as many mobile website marketers do, as well as graphics of my own creation like "Stop Wasting Money on Yellow Page Ads" with my "How To Make a Phone Book Christmas Tree" instructional Bonus as a tongue in cheek way of saying advertising of old can be a waste of money.

I don't know when the last time I used a phone book to look up a business as a consumer was, but I do use them to look for prospects (and I use these very "facts" in my marketing")

If you're aware of how much a business pays for Yellow Page "display" ads (standard listing is often free), billboards, and even print display advertising, then you know where some of your marketing could be profitably targeted, since mobile sites basically offer direct "targeted" clientele at a much lower cost. Phone book advertising can run into the tens of thousands a year in some areas.

I know folks have mixed feelings about Fiverr and quality, but we all should understand that many of the service providers there live in places where the norm is to earn less than fifty cents an hour. When you hire them for gigs you are doing them a favor and saving yourself some coin. If you feel guilty about the low cost, you can always pay them a "tenerr" ("tip" them).

I have found great artists and very professional business associates through Fiverr. When you like someone, you can get them to work for you directly. You can even find quality folks from the good ole' USA (or UK) if you are concerned about language barriers, or want to serve "country first".

The reason I bring it up again, is because you can find translator gigs there, for five bucks (of course). So in the case of your Chinese restaurant, you can decide if it is worth the cost to get your best sales letter translated, and could use it for other similar business establishments in the future. The owners appreciation and recognition of your efforts (and respect) could lead to a sale.

As on option, I like to engage students in my work, so if you have a local college or university nearby, you can post for workers on bulletin boards, student newspapers, or on Craigslist. You can often find a driven student wanting to do (and learn) more that way.

One version of my sales copy starts of with the reasons why a business without a mobile site is at a disadvantage, possibly failing against competition. I also mention the calculated prediction of how mobile searches will soon dominate.

I try never to directly bash an existing business in any way. I have seen that approach ("Your Website Sucks!"...seriously???) and it always turns me off, so I have no way of knowing if it works. It's just not for me.

As for the Indian restaurants, perhaps they need you more than anyone, based on your own observations. If you've been on your feet all day, and could use a cold (or hot) drink or a snack, it might be a great ice breaker (if you are okay with spicy food...lol), "thank you, that food was awesome, by the way, do you have a website (or mobile site) in case I'd like to order take-out sometime?" such a scenario could eventually lead to a sale.

It is my feeling that if one are not equipped to offer non-mobile websites you are missing out on an opportunity to build your business, and to engage a customer who might eventually go mobile through you. Some of the domain sites offer domains for as little as one or two dollars (US), and with that you often get a free one to three page website. If you can build someone a site that way, or build one to host on your existing hosting space, the start up cost is quite negligible.

Breaking the ice, getting my foot in the door to gaining a new customer is my first goal. From there I always have a better advantage for increased business from them, because I KNOW I will almost always outperform their expectations (on rare occasion, some folks can be unrealistic).

My first thoughts are of "What can I do for YOU, today". I already know what they can do for me.

I have used simple templates, and/or domain host provided services, to build simple sites for folks without sites (or with lame ones) and eventually some of them will up-sell due to satisfaction and/or recognition of the increased value and revenue to their business.

You can further add value (and income if you choose) by submitting them to local search sites like Google, Yahoo and Bing for starters. Such sites usually offer FREE business pages and can be a thirty dollar up-sell (for your time) on your end.

Some folks are overwhelmed just to see their business online on an attractive one page design with a brief narrative, contact info, a pic or two, and map. They will gladly pay twenty or thirty a month for this valuable service, then you charge extra for limitless add-ons. I often make actual establishment pics an add on, even if it's for just ten bucks. Even a map (free for you, other than time) could be an add-on.

I have seen folks brought to tears for such a thing, and that's always an awesome feeling, when you provided a service that enriched them is such a way.

You can even enjoy some regular tasty meals, as well as other services, if you are willing to barter. Remember that your return does not end with the site, each site is a perpetual business magnet, in particular when you have it branded with a subtle link. It's amazing how many folks are willing to trade their service rather than their cash. If you barter for gift cards or certificates, you can sell them or offer them as a bonus, which benefits the grantor further with new clientele.

For me, I've found that I don't have to offer a full suite of services to everyone, as some of them will never see the value (some can even be "scared" off). But most of those can see a value in a twenty a month (or hundred a year even) website. If it cost me near nothing to host, and a half hour to create, I'll take it. I know that it almost always leads to more sales, one way or another. I usually keep control over the low cost sites, and my costs are usually covered with the initial payment.

Of course that's not the real business I'm after, and I may not get rich from one site that way, but you know what, it grows. It enriches me as person (and professional), it enriches a business, and it betters the world of commerce. It finds customers a place that makes them happy, so all around it's a plus. And again, word of mouth is often the result, and that can't always be calculated (have your link at the bottom of the low cost sites, or remove it as an up-sell). You never know how many people you reach.

Get one of these a day and in a few months you'll have some bread and butter money coming in on a regular basis that will allow you the time to focus on more lucrative business. Along the way you'll sell mobile sites (and up-sells/add-ons) and your profits increase.

That's my take anyway.

There's a great thread on a similar topic in this forum posted by "Attraction Marketing" called "No Investment Needed". Several great tips and ideas there.

Okay, so I have ventured too far from the mobile based topic here...it's that busy brain thing

In closing my friend, I'd suggest getting a back-up battery for your phone, so you don't have to run out of juice when it does...lol.

I really think you have a well thought out plan and approach. Remember to always be willing to think outside the box.

I sense a sale coming very soon.

You've got our attention, keep running with it, and keep us posted!

Sincerely,
JS

P.S. I wanted to share one of my business philosophies before I take a break from the forum to literally "feed the hounds". I see each potential client as a potential Wealth Contributor, as they may very well contribute to my income, thus my wealth. Once they are a customer, I see us as Wealth Partners, because I now contribute to their income and wealth as well. Thus, I treat my potential clients with great respect and care. It all comes back!

Thanks so much, a got a big smile, and even had a laugh, envisioning you out there with your coat and notebook. The locals businesses must all be abuzz with talk of you...lol.

I learn a lot by being a member of this forum, and I need to share more. Thing is, as you may have evidenced, I tend to get long winded in my posts...lol.

Thank you for your generous invite to continue posting here and communicating with you.

Anyway, a BIG Congratulations to you on the interest from the artist. My wheels immediately started turning on that one. So many ways to approach that "foot in the door" opportunity.

I immediately foresaw your newly created local virtual art museum featuring local/regional artists work. This led to consignment sales for up and coming artists work, each with their own featured "subsite" on your domain.

Any start can lead to your goal of doing primarily mobile sites, or perhaps take you somewhere you haven't yet imagined.

You have a bit of a captive audience with this thread, and I know if you asked for help on some ideas for the best approach to make a site for an artist you'd more than likely get some beneficial replies.

Most of the reader Warriors here are rooting for you. We are sharing your journey. When you succeed, we experience it too.

What I have done for my prospects on a low budget (not uncommon these days) is keep control of the domain and website on my end, then I can "lease" the domain and/or site to them, and offer them a monthly payment plan. If they are unable to pay, I can put the site on hold (with my own ads, if I choose). I use payment processing that allows for monthly subscriptions.

Now again, what works for me may not be for everyone. I am always open to new ideas, and I am very flexible in my approach to business. When you own your work, you can do that, as you already know.

When you have the confidence (or desire) you can go after the larger businesses that have "budgets" for marketing. Money will often go where value is (or can be) proven, that's just smart business.

The Warriors here are so very generous, that it makes me feel incredibly fortunate to have found this forum. The gem you got from "4webmaster" on creating a local mobile directory is another golden idea when put to use.

If you create such a directory, and make it both desktop and PC based, and it gains in popularity through organic traffic as well as some crafty legitimate SEO and offline/alternative marketing on your part, you could soon have businesses seeking you out to be a part of it and offer exclusive placement. As the idea suggested, to get on the directory they have to be a customer (or pay for advertising).

This is why the internet is such a grand place to conduct our business...the opportunities are limitless!

So long as you continue do something every day, you WILL see results.

During our start-up, we mixed it up using Craigslist postings in the business sections, and merchant websites that allow direct "spam free" communication with other businesses (the previously mentioned Merchant Circle is working on a UK version), as well as direct contact.

I have seen folks offering gigs on Fiverr to put out flyers in London (remember, in this biz you have no geographic boundaries). I imagine a flyer, perhaps titled something along the lines of "Why You Need Me To Build You a Mobile Website" (or whatever works for you) with a few stats and graphics for effect and a big QR code to your flashy and informative professional landing page. Of course posted fliers are not for everyone.

I have used graphics that shows 2 mobiles with the "before and after" mobile views, as many mobile website marketers do, as well as graphics of my own creation like "Stop Wasting Money on Yellow Page Ads" with my "How To Make a Phone Book Christmas Tree" instructional Bonus as a tongue in cheek way of saying advertising of old can be a waste of money.

I don't know when the last time I used a phone book to look up a business as a consumer was, but I do use them to look for prospects (and I use these very "facts" in my marketing")

If you're aware of how much a business pays for Yellow Page "display" ads (standard listing is often free), billboards, and even print display advertising, then you know where some of your marketing could be profitably targeted, since mobile sites basically offer direct "targeted" clientele at a much lower cost. Phone book advertising can run into the tens of thousands a year in some areas.

I know folks have mixed feelings about Fiverr and quality, but we all should understand that many of the service providers there live in places where the norm is to earn less than fifty cents an hour. When you hire them for gigs you are doing them a favor and saving yourself some coin. If you feel guilty about the low cost, you can always pay them a "tenerr" ("tip" them).

I have found great artists and very professional business associates through Fiverr. When you like someone, you can get them to work for you directly. You can even find quality folks from the good ole' USA (or UK) if you are concerned about language barriers, or want to serve "country first".

The reason I bring it up again, is because you can find translator gigs there, for five bucks (of course). So in the case of your Chinese restaurant, you can decide if it is worth the cost to get your best sales letter translated, and could use it for other similar business establishments in the future. The owners appreciation and recognition of your efforts (and respect) could lead to a sale.

As on option, I like to engage students in my work, so if you have a local college or university nearby, you can post for workers on bulletin boards, student newspapers, or on Craigslist. You can often find a driven student wanting to do (and learn) more that way.

One version of my sales copy starts of with the reasons why a business without a mobile site is at a disadvantage, possibly failing against competition. I also mention the calculated prediction of how mobile searches will soon dominate.

I try never to directly bash an existing business in any way. I have seen that approach ("Your Website Sucks!"...seriously???) and it always turns me off, so I have no way of knowing if it works. It's just not for me.

As for the Indian restaurants, perhaps they need you more than anyone, based on your own observations. If you've been on your feet all day, and could use a cold (or hot) drink or a snack, it might be a great ice breaker (if you are okay with spicy food...lol), "thank you, that food was awesome, by the way, do you have a website (or mobile site) in case I'd like to order take-out sometime?" such a scenario could eventually lead to a sale.

It is my feeling that if one are not equipped to offer non-mobile websites you are missing out on an opportunity to build your business, and to engage a customer who might eventually go mobile through you. Some of the domain sites offer domains for as little as one or two dollars (US), and with that you often get a free one to three page website. If you can build someone a site that way, or build one to host on your existing hosting space, the start up cost is quite negligible.

Breaking the ice, getting my foot in the door to gaining a new customer is my first goal. From there I always have a better advantage for increased business from them, because I KNOW I will almost always outperform their expectations (on rare occasion, some folks can be unrealistic).

My first thoughts are of "What can I do for YOU, today". I already know what they can do for me.

I have used simple templates, and/or domain host provided services, to build simple sites for folks without sites (or with lame ones) and eventually some of them will up-sell due to satisfaction and/or recognition of the increased value and revenue to their business.

You can further add value (and income if you choose) by submitting them to local search sites like Google, Yahoo and Bing for starters. Such sites usually offer FREE business pages and can be a thirty dollar up-sell (for your time) on your end.

Some folks are overwhelmed just to see their business online on an attractive one page design with a brief narrative, contact info, a pic or two, and map. They will gladly pay twenty or thirty a month for this valuable service, then you charge extra for limitless add-ons. I often make actual establishment pics an add on, even if it's for just ten bucks. Even a map (free for you, other than time) could be an add-on.

I have seen folks brought to tears for such a thing, and that's always an awesome feeling, when you provided a service that enriched them is such a way.

You can even enjoy some regular tasty meals, as well as other services, if you are willing to barter. Remember that your return does not end with the site, each site is a perpetual business magnet, in particular when you have it branded with a subtle link. It's amazing how many folks are willing to trade their service rather than their cash. If you barter for gift cards or certificates, you can sell them or offer them as a bonus, which benefits the grantor further with new clientele.

For me, I've found that I don't have to offer a full suite of services to everyone, as some of them will never see the value (some can even be "scared" off). But most of those can see a value in a twenty a month (or hundred a year even) website. If it cost me near nothing to host, and a half hour to create, I'll take it. I know that it almost always leads to more sales, one way or another. I usually keep control over the low cost sites, and my costs are usually covered with the initial payment.

Of course that's not the real business I'm after, and I may not get rich from one site that way, but you know what, it grows. It enriches me as person (and professional), it enriches a business, and it betters the world of commerce. It finds customers a place that makes them happy, so all around it's a plus. And again, word of mouth is often the result, and that can't always be calculated (have your link at the bottom of the low cost sites, or remove it as an up-sell). You never know how many people you reach.

Get one of these a day and in a few months you'll have some bread and butter money coming in on a regular basis that will allow you the time to focus on more lucrative business. Along the way you'll sell mobile sites (and up-sells/add-ons) and your profits increase.

That's my take anyway.

There's a great thread on a similar topic in this forum posted by "Attraction Marketing" called "No Investment Needed". Several great tips and ideas there.

Okay, so I have ventured too far from the mobile based topic here...it's that busy brain thing

In closing my friend, I'd suggest getting a back-up battery for your phone, so you don't have to run out of juice when it does...lol.

I really think you have a well thought out plan and approach. Remember to always be willing to think outside the box.

I sense a sale coming very soon.

You've got our attention, keep running with it, and keep us posted!

Sincerely,
JS

P.S. I wanted to share one of my business philosophies before I take a break from the forum to literally "feed the hounds". I see each potential client as a potential Wealth Contributor, as they may very well contribute to my income, thus my wealth. Once they are a customer, I see us as Wealth Partners, because I now contribute to their income and wealth as well. Thus, I treat my potential clients with great respect and care. It all comes back!

Hi Jay,

Thanks again for another amazing post. I've read and re-read this (like your others, too).

You got me thinking about offering desktop websites for free + hosting/maintenance for those with no website whatsoever - at least I'd be making a 100% profit per month on the hosting/maintenance. I have some great offline themes I've bought from here from Sean Lowery.

As you said, once I have my foot in the door with them, and as long as I look after them, they will be trusting me enough to buy other services from me - including mobile and SMS.

Anyway, thanks again for the excellent post. I will be coming back to read your posts again, as they're very informative and positive - just what I started this thread for.

I hope everything is good with you, and hope to hear from you again.

I am just about to post my next update now...

EDIT: I just read that thread you recommended by "Attraction Marketing" - "No Investment Needed". Very interesting reading. Thanks, Jay.

Sorry I haven't posted in a few days. I actually have been busy with the walk-ins, some cold-calling, and sending out information to people, as well as dealing with the SEO clients I already have.

Since my last post, I've just been pounding the streets doing my walk-ins, and doing a few cold calls. Still no takers, but lots of people interested and wanting to look at it in the new year. Lots of business cards given out.

The stock answers seem to be the following:

- Been thinking about that, but no budget/busy for Christmas, so get back to me in the new year;
- Send me some pricing;
- I have a web person, so I'll get them on to that;
- I have too much business anyway;
- No thanks/not interested.

No sales or even appointments set-up, but the figures are by no means bad, as I simply haven't gone through enough numbers for this to be the case. I think it's just that it's too close to Christmas for people, and either they're too busy, or have used up their budget.

But there are some positive leads to be followed-up with in the new year. And people do really get the mobile thing.

TOTAL METRICS

I'm going to update this in a future post, and then intermittently, with rolling stats. My days are just too busy to be updating his every day. Having said that, I do keep all the figures in my own spreadsheet, so I'll be able to track everything there for myself.

THOUGHTS

I have been thinking that although the response has been positive for mobile - and I think my script and approach is good - I think perhaps people are not able to easily compute how a mobile sites translates into pounds in the pocket.

The next step of my prospecting process is to get people into an appointment so I can show them a presentation and open their eyes more on mobile - but even this is proving to be difficult.

So I have been thinking I need to improve the perceived value of my initial offer, to get people into an appointment, as opposed to them just saying, "Send me some info/prices".

And then over the weekend just gone, fellow Warrior WillR (great on mobile - check out his posts/products) emailed about an offer/system he is promoting - for free. I checked it out, and you should too, if you're into mobile.

But it has shown me a way to increase the value of what I'm offering. I won't give it away, as you should check it out for yourself. But it basically involves demonstrating to businesses how to get people onto their database, and then to send them offers.

I've bought myself a menu stand, and I already have some postcards that a shop/restaurant would give out to their customers, with a discount voucher and QR code on there, to entice them to join their email/SMS list. So this afternoon/evening, this is what I will try when doing my walk-ins.

The theory is that with this, it will be easier to have clients envisage making money form my services. I will be concentrating on businesses that get repeat visitors, and have some margin for discounts - fashion shops, massages, hair salons, restaurants, etc.

My offer will likely be that they get the mobile site for free if they take the loyalty programme system (monthly residuals for moi). If they don't want the system, and they just want the site, then they can just have the site, but it will be £497+ set-up, and then a hosting/maintenance-shaped cherry on top.

I already have the postcards printed, and the menu stand loaded with a sample offer - all linked to my SMS and email system. So let's see how I get on...

PROGRESS

Set-up Sales This Month: £0
Current Residuals: £0
Current Progress: £0pm of £10,000pm (yes, I know)

Good efforts Scotty,
Am a former cold calling sales machine - minimum of 100 cc's per day, leading to many one call closes for $1000 minimum ad sales, and many rejections..lousy days of effort out - no rewards in.
Some tips to give you an idea what it will take to get the ratios working for you, not against you:
1. For CC's - get a list to call off of. You can get one from research, associations..somewhere. Research for your list to prep for calls.
2. Get a headset or comfortable phone pad -because you are going to keep the phone going for 2 hours per day, non-stop. That is all it takes to make your business soar.
3. Make a script - first line will offer beni's, just like the WSO lead with "I can send 50 new customers to you by this Friday for XYZ pounds..etc., would you like to hear how I did that for your biggest competitor?" Your hook for your presentation.
4. Assume the order...have your rain buckets (accept cards, paypal, etc., deposit for services online, contact meeting arranged for closing, etc.
5. Rinse/repeat.
This formula produced $100K+ years consistently with only 2 hours of effort per day.

Good efforts Scotty,
Am a former cold calling sales machine - minimum of 100 cc's per day, leading to many one call closes for $1000 minimum ad sales, and many rejections..lousy days of effort out - no rewards in.
Some tips to give you an idea what it will take to get the ratios working for you, not against you:
1. For CC's - get a list to call off of. You can get one from research, associations..somewhere. Research for your list to prep for calls.
2. Get a headset or comfortable phone pad -because you are going to keep the phone going for 2 hours per day, non-stop. That is all it takes to make your business soar.
3. Make a script - first line will offer beni's, just like the WSO lead with "I can send 50 new customers to you by this Friday for XYZ pounds..etc., would you like to hear how I did that for your biggest competitor?" Your hook for your presentation.
4. Assume the order...have your rain buckets (accept cards, paypal, etc., deposit for services online, contact meeting arranged for closing, etc.
5. Rinse/repeat.
This formula produced $100K+ years consistently with only 2 hours of effort per day.

Hope this helps get you to your goal!

Great tips.

Thanks for sharing. You reminded me I need to use my headset, as holding the phone non-stop to my ear is uncomfortable to say the least.

Sounds great Scott- I wish I had your time and availability as it's slow-going for me at the moment trying to get my little marketing venture up and running while still trying to run another small business including teaching in primary school intermittently!
I had wanted to set up my website over a couple of months but 6 months later I am still trying to get the design and other pages right (albeit because it's a broad local directory site) and adding on bits of potential marketing opportunities as I discover them!
I must say though you have given me some inspiration as to the kinds of things that local businesses can benefit from.
I wish you all the best with your challenge!!
Chris

Sounds great Scott- I wish I had your time and availability as it's slow-going for me at the moment trying to get my little marketing venture up and running while still trying to run another small business including teaching in primary school intermittently!
I had wanted to set up my website over a couple of months but 6 months later I am still trying to get the design and other pages right (albeit because it's a broad local directory site) and adding on bits of potential marketing opportunities as I discover them!
I must say though you have given me some inspiration as to the kinds of things that local businesses can benefit from.
I wish you all the best with your challenge!!
Chris

Hi Chris,

If there's one thing I've learnt, it's Parkinson's Law, where the work needed to be done will expand to fill the time allotted to it.

I am earning enough to survive from current SEO/marketing clients, so I am able to do this mobile thing full time. And I can tell you, with me, as a recovering procrastinator, I have been able to make a 10 minute job last 2 hours.

And I know from having less time in the past, I have been a lot more effective and efficient.

20% of your timescale has gone so that would mean you should be at the £2kpm mark by now which I personally think should be your 6 month goal anyway not £10k as you are a one man operation doing everything from prospecting to selling to Invoicing to fulfillment to after service.

I was following Scotty's lead on this and I'll throw in too.
I'm new to the IM field, but I feel this is a good market.
I'm in between gigs and I think this is a good and timely commodity. I went door knocking got two greeeat leads and am working on my follow through to paperwork
I used free demonstrators and getting quite good with my phone script. Im gonna relly frek when I close one and have to learn how to do this. Special thanks to Kevin Z for his free wisdom so far.

I was following Scotty's lead on this and I'll throw in too.
I'm new to the IM field, but I feel this is a good market.
I'm in between gigs and I think this is a good and timely commodity. I went door knocking got two greeeat leads and am working on my follow through to paperwork
I used free demonstrators and getting quite good with my phone script. Im gonna relly frek when I close one and have to learn how to do this. Special thanks to Kevin Z for his free wisdom so far.

what exactly are you outlining on your calls? do you speak about costs at all? i find it helps to do a bit of research on the businesses before popping in, you might get the owners name etc, it can help. also if you can afford it, print up some fliers and put them about town, then pop in later that day or the next day and you may find some of the potentials have warmed to you, fair play to you and the very best of luck!

well, actually I wanted to try it without any expenses at all.
now with check in hand, I think Im gonna go that WSO (shh ya know the one)
that has all the marketing material in it. I didn't know it was gonna flow like this
Why re-invent? I'm a lazy rascal by nature, but I really like the sales game.
My selling points were to do now and ride the no real competition on the mobi platform searches and kinda pre-sold seo as the market crowded.

I did do a lil research before hand both on industry analytical (SP?) searches and the shops..lol
boy scouts taught me that
marc

That's a great decision.. It is really tough to start any type of business without some sort of budget. Good luck

Originally Posted by MarcMcroy

well, actually I wanted to try it without any expenses at all.
now with check in hand, I think Im gonna go that WSO (shh ya know the one)
that has all the marketing material in it. I didn't know it was gonna flow like this
Why re-invent? I'm a lazy rascal by nature, but I really like the sales game.
My selling points were to do now and ride the no real competition on the mobi platform searches and kinda pre-sold seo as the market crowded.

I did do a lil research before hand both on industry analytical (SP?) searches and the shops..lol
boy scouts taught me that
marc

what exactly are you outlining on your calls? do you speak about costs at all? i find it helps to do a bit of research on the businesses before popping in, you might get the owners name etc, it can help. also if you can afford it, print up some fliers and put them about town, then pop in later that day or the next day and you may find some of the potentials have warmed to you, fair play to you and the very best of luck!

Thank you for the tip on leaflets. I actually got some done using a WSO called Premium Mobile Marketing, or something, and have a good 3-fold leaflet I had printed from Vistaprint using a template from that WSO - as well as a good business card.

My walk-in tactic is pretty much stand outside and bring up their website on my phone, and then walk-in and use the following script:

Hiya, is the owner in? ("No" = make a note when they're in next). Hi there, my name's Scott. I build mobile phone-optimised websites. To show you what I mean, I brought up your website on my phone (whip out muy android with their website pre-loaded). Now, it's a nice site - one of the better ones I've seen in your market; credit to your web designer. But the problem is, like most websites, it's not optimised to be viewed on a mobile phone:
- There's lots of graphics - which makes it slow to load on a phone; and when people search on a phone, generally they want help now.
- The website is shrunk to fit the screen, which means you have to pinch and zoom - and this uses up time, and when you do it, you can't see the rest of the site, and you have to zoom out again.
- The buttons and links are too tiny for peoples' fingers and thumbs.
- And there's too much on there. Generally, when people search on their phones, they're looking for your location, opening hours, contact information - that's it.
The reason this is an issue, is that from next year, the percentage of people using their phones to access the Internet, will overtake the percentage of people using their computers and laptops. Which means most people will be finding you from their mobile phones and seeing this. And as I say, it's a nice website, it's just not a mobile-optimised site.
The solution is a SECOND, additional, website. So people looking for your website from their computers or laptops will see your nice website here, but if they look for you on their mobile phone, they will be redirected to your second website that is optimised for mobile phones, like this (open my demo) - this is a demo that I made for businesses like yours. As you can see:
- There's hardly any graphics, which means it loads quick
- It fits the screen perfectly - you just have to scroll up and down
- The buttons are the perfect size
- It has a tap-to-call button, so people just have to tap it to phone you
- It has the main things that people would need if they were searching from their phone - contact info, location, opening hours
- And some other great stuff like vouchers/loyalty programme/text message marketing which is huge, all of which I can show you later.
Anyway, I know you're busy - my idea is I can mock you up a personalised demo with your branding and logo and everything and do you a proper demonstration of how the whole thing works having two websites, over a coffee. I'm around Friday all day if that suits you?

Here's the thing Scotty...the PAST does NOT equal the future! (Anthony Robbins)

And by the way, you already have the right plan, but it is a plan of ACTION! One which requires you to take action.

You are already a success, and your FORTUNE is already out there, just waiting for you to CLAIM it!

I know how hard it is to overcome what has held you back, believe me.

But the CURE is taking action every day, and growing and expanding on that.

CANI...Constant and Never-ending Improvement (Tony Robbins, again).

If you haven't read the following books, Google them, you can find them for FREE:

1. The Science of Getting Rich, by Wallace Wattles2. As A Man Thinketh, by James Allen3. Think and Grow Rich, by Napoleon Hill.

Warning: These books are powerful.

Tip: When and if you read them, you will know why you made your initial post.

I began my journey into mobile site creation not knowing where to look for help, by doing extensive searches on Google. I didn't know about the Warrior Forum back then, very few products were out there. I got my start with a website called Wirenode.

Today, I would highly recommend this forum to anyone thinking of getting into this business, and along with that I would refer them to Mark_Austin, Kevin Z and WillR (perhaps one day I’ll be adding Scotty Stevens to the list). Between them anyone can put together a successful mobile site business plan. Read ALL their materials and put together what works for you.

Then IMPLEMENT it!

The cost to get started in this business with programs from all 3 of them is under $100 (US). If a person can't afford that, start with the lowest priced one, but do SOMETHING. These forum members have taken a lot of the guesswork out of starting up, and will save a person time, money, and most importantly, frustration!

I got my start (in the USA) using the likes of Merchant Circle and contacting local businesses one by one. Then I created a flyer to pass out in person from business to business. Yes, things went very slowly at first, but each and every one who responded in the positive made it worth all the effort.

If you are choosing cold calling methods, be sure to have memorable business cards or flyers to leave behind. Some folks will need time to absorb their "need" for a mobile site. Vistaprint here in the USA has very inexpensive and colorful customizable cards for as low as $2 plus shipping (Tip: Google for discounts).

And remember that every "no" brings you one step closer to a "YES".

Thomas Edison is said to have failed 1000 times before making a successful light bulb. Imagine if he gave up at 999.

You can do it, you WILL do it!

Do not give up or give in. Failure is NOT an option.

How did I overcome the disappointment of waiting for the first paid client? I made a mobile site for a friend of a friend who ran a small business with lots of local competition. Her appreciation still makes me smile today. She was so happy with her mobile site that she shared it with everyone she knew. And word of mouth is one of the greatest forms of promotion.

Make a site for someone you know in need, a friend, relative or neighbor. Make one for yourself (a must in this business). Make one for someone you do business with, or a dining establishment you enjoy eating at. Barter a site for services. Make one for a struggling business, or for a non-profit organization (charity). A political organization, or one that represents businesses, like a Chamber of Commerce. Perhaps a school or a group that you associate with…word will spread, and business WILL follow.

Do it all from a position of APPRECIATION, knowing that as you sow, so shall you reap.

It’s probably wise to have a way to process credit card orders, even if it is just PayPal, Google Checkout, Amazon Payments or one of those devices you can attach to your smartphone. You don’t want to lose a sale because you aren’t prepared for commerce.

And it’s really is a great idea in this business to have a smartphone, so you can show clients your work. Even the prepaid wireless carriers offer smartphones these days. But don't let the lack of one stop you from moving forward. If you don't have one, make it a goal to get one on your first paid sale.

Again, "NO EXCUSES". That one term has made me more money than other (It's "The" Anti-Procrastinate).

Well Scotty, I hope this post has helped you out some, or perhaps someone else. Most of all I wanted to thank you, for reminding me that their are others like me out there, and that we should all support eachother. We are entrepreneurs...a special breed.

Thanks for sharing your intentions...now it is time for you to manifest!

Oh, and by the way...Congratulations!

JS

P.S. And if you haven't already, watch the movie "The Secret" by Rhonda Byrne.

AWESOME POST!!!
1. The Science of Getting Rich, by Wallace Wattles
2. As A Man Thinketh, by James Allen
3. Think and Grow Rich, by Napoleon Hill.

These books are what made me go do my first cold call and door knock with this product.This and a funky binaural back beat behind Wattle that I listen to every night.is what has gotten me to 3 sales this week. um thats so far, a good week.That action was inspired by Wattle's explanation of the stuff
That thinking stuff is some powerful stuff.
Thanks for re-itterating the validity of my actions. Once you said that I knew I was on the right path. because the thinking stuff responds to the thinking stuff
AWESOME AWESOME AWESOME!!!
to quote a legend "Stay thirsty my friends"
Marc
( i know sounds a little new ageish but I think its old wisdom. Wattles from way back)

AWESOME POST!!!
1. The Science of Getting Rich, by Wallace Wattles
2. As A Man Thinketh, by James Allen
3. Think and Grow Rich, by Napoleon Hill.

These books are what made me go do my first cold call and door knock with this product.This and a funky binaural back beat behind Wattle that I listen to every night.is what has gotten me to 3 sales this week. um thats so far, a good week.That action was inspired by Wattle's explanation of the stuff
That thinking stuff is some powerful stuff.
Thanks for re-itterating the validity of my actions. Once you said that I knew I was on the right path. because the thinking stuff responds to the thinking stuff
AWESOME AWESOME AWESOME!!!
to quote a legend "Stay thirsty my friends"
Marc
( i know sounds a little new ageish but I think its old wisdom. Wattles from way back)

20% of your timescale has gone so that would mean you should be at the £2kpm mark by now which I personally think should be your 6 month goal anyway not £10k as you are a one man operation doing everything from prospecting to selling to Invoicing to fulfillment to after service.

Dan

Please see below for my results since then. But I agree, no way am I getting the 10 G's a month by myself. I'll be posting some ads shortly, primarily for someone to build the mobile sites for me, based on my instructions.

And also salesmen to sell for me. I'm thinking of having different people for different markets, and paying commission-only at first, as I can't afford salary. Plus with all the regulations, insurance requirements, health and safety laws, taxes, it just doesn't make sense for me to employ people, so I'll be taking them on a self-employed basis. Have done a similar thing in a past business.

Originally Posted by d0rhk

heh yeah this thread died out pretty quickly eh.

Wondering if OP got any sales. Hopefully he did.

And…

Originally Posted by d0rhk

So... Scotty. Hows it going?

Thread still simmering :-) No sales yet, but they are on their way... Thank you for the kicks up the bum.

Originally Posted by JSD Global

Scotty,

This post is gonna be long-winded, but I'll be damned if I am gonna let you down, let myself down, or contribute to you letting yourself down.

You have nothing to prove to anyone but yourself.

When I read you proclamation, it was like reading something I posted myself. Your story was so very familiar.

Here's the thing Scotty...the PAST does NOT equal the future! (Anthony Robbins)

And by the way, you already have the right plan, but it is a plan of ACTION! One which requires you to take action.

You are already a success, and your FORTUNE is already out there, just waiting for you to CLAIM it!

I know how hard it is to overcome what has held you back, believe me.

But the CURE is taking action every day, and growing and expanding on that.

CANI...Constant and Never-ending Improvement (Tony Robbins, again).

If you haven't read the following books, Google them, you can find them for FREE:

1. The Science of Getting Rich, by Wallace Wattles2. As A Man Thinketh, by James Allen3. Think and Grow Rich, by Napoleon Hill.

Warning: These books are powerful.

Tip: When and if you read them, you will know why you made your initial post.

I began my journey into mobile site creation not knowing where to look for help, by doing extensive searches on Google. I didn't know about the Warrior Forum back then, very few products were out there. I got my start with a website called Wirenode.

Today, I would highly recommend this forum to anyone thinking of getting into this business, and along with that I would refer them to Mark_Austin, Kevin Z and WillR (perhaps one day I’ll be adding Scotty Stevens to the list). Between them anyone can put together a successful mobile site business plan. Read ALL their materials and put together what works for you.

Then IMPLEMENT it!

The cost to get started in this business with programs from all 3 of them is under $100 (US). If a person can't afford that, start with the lowest priced one, but do SOMETHING. These forum members have taken a lot of the guesswork out of starting up, and will save a person time, money, and most importantly, frustration!

I got my start (in the USA) using the likes of Merchant Circle and contacting local businesses one by one. Then I created a flyer to pass out in person from business to business. Yes, things went very slowly at first, but each and every one who responded in the positive made it worth all the effort.

If you are choosing cold calling methods, be sure to have memorable business cards or flyers to leave behind. Some folks will need time to absorb their "need" for a mobile site. Vistaprint here in the USA has very inexpensive and colorful customizable cards for as low as $2 plus shipping (Tip: Google for discounts).

And remember that every "no" brings you one step closer to a "YES".

Thomas Edison is said to have failed 1000 times before making a successful light bulb. Imagine if he gave up at 999.

You can do it, you WILL do it!

Do not give up or give in. Failure is NOT an option.

How did I overcome the disappointment of waiting for the first paid client? I made a mobile site for a friend of a friend who ran a small business with lots of local competition. Her appreciation still makes me smile today. She was so happy with her mobile site that she shared it with everyone she knew. And word of mouth is one of the greatest forms of promotion.

Make a site for someone you know in need, a friend, relative or neighbor. Make one for yourself (a must in this business). Make one for someone you do business with, or a dining establishment you enjoy eating at. Barter a site for services. Make one for a struggling business, or for a non-profit organization (charity). A political organization, or one that represents businesses, like a Chamber of Commerce. Perhaps a school or a group that you associate with…word will spread, and business WILL follow.

Do it all from a position of APPRECIATION, knowing that as you sow, so shall you reap.

It’s probably wise to have a way to process credit card orders, even if it is just PayPal, Google Checkout, Amazon Payments or one of those devices you can attach to your smartphone. You don’t want to lose a sale because you aren’t prepared for commerce.

And it’s really is a great idea in this business to have a smartphone, so you can show clients your work. Even the prepaid wireless carriers offer smartphones these days. But don't let the lack of one stop you from moving forward. If you don't have one, make it a goal to get one on your first paid sale.

Again, "NO EXCUSES". That one term has made me more money than other (It's "The" Anti-Procrastinate).

Well Scotty, I hope this post has helped you out some, or perhaps someone else. Most of all I wanted to thank you, for reminding me that their are others like me out there, and that we should all support eachother. We are entrepreneurs...a special breed.

Thanks for sharing your intentions...now it is time for you to manifest!

Oh, and by the way...Congratulations!

JS

P.S. And if you haven't already, watch the movie "The Secret" by Rhonda Byrne.

Wow, thanks for posting this, JS. I have re-read it, and I'm sure this will help others, too. I know I'll be reading this again. It's good to get feedback like this, because this procrastination thing is like an effing disease. Let me tell you my thought processes these last few weeks:

I wanted to walk around an entire town near me, armed with demos for every conceivable business/market there - a coffee shop, pub, fashion shop, hair salon, hotel, etc., etc., and I couldn't possibly set out my door until I had all of these demos, each with their own opt-in page, AWeber list, and download page.

I realised this was taking me forever, and I wasn't going to get anywhere near my goal at this rate. So I changed my goal to doing each market, one at a time, and so I went out and knocked the hair salons last week, since I'd completed a demo for that market. Did that, and then I'm thinking, "I can't do any more markets until I have finished the demo, opt-in page, download page, and AWeber list for the next market".

A few days later procrastinating, and working on the next demo, and doing 'important' stuff, I'm feeling low about my chances of getting anywhere with this, putting obstacle after obstacle in front of me. I came to this thread, and see some people had left some comments to effect that the thread was dead (thanks for the kick up the arse, d0rhk). And then my dad phones - and my dad never phones me.

He'd phoned to see how I was getting on with my business. I could tell he really had faith in me, and after I've recently sold him on my mobile business, and watching his son try hair-brained scheme after hair-brained scheme for the last 13 years, I know he really wants this to work for me. So I blagged him basically saying I'd done the hair salons in town, and now was working on the next demo for the next market, an then I was really going to attack that, etc., etc., bollocks.

So after the conversation, I sat there and thought, "What the f&*k am I doing? This great opportunity, and with people cheering me on from the sidelines, and really needing their eldest to succeed, and I'm effing around procrastinating like a mofo?!".

And I said to myself I have everything I need to succeed, the software, the outsourcers, the pricing model, powerpoint presentations, etc., there is nothing in my way, but myself. There are no excuses for me not going out to get customers...

DAY 46 OF 182

TODAY'S ACTIVITY

So the next day (today), I followed-up on some leads I had in the morning, and then in the afternoon, I went out to a trading estate a few yards from me, and did walk-ins to every conceivable business there. Most were trade, and not really the best candidate for mobile, but I thought it couldn't hurt.

But I gave myself a big kick up the backside and got out there again. No sales, but a bloke who sold piping to businesses invited me in for a coffee and showed me his website (not a mobile site). Long and short, he wants me to log in and see if I can update it, and quote him to do so.

It will only be one sale if I actually get it, but the point is, I got out there again with the demos I have (generic, hair salon, jewellers) and approached all businesses. This will be my daily routine now. Cold calls (phone calls) in the mornings, and walk-ins in the afternoons.

I've realised that there is ALWAYS stuff to do. ALWAYS, ALWAYS, ALWAYS. Never as a businessman can we say, "Oh, I'm up to date, there's nothing to do today but sell." NEVER.

And I've been spending all this time doing all these things but never actually selling. I've been taking money away (not literally) from everyone I love - and especially my parents. Not literally, but the way I see it, when you are a businessman, you assume responsibility for those that you love. My parents have sacrificed everything for me and my siblings, and I'll be damned if, as their eldest, I'm going to undermine all their hard work and lie here with my dick in the sand.

I want to take care of them, and my brother and sister, and I want to leave this stupid planet better than I found it. And to do that, I need to use all that I have, and seize this mobile thing.

Today will be the first day of a daily routine of cold calling and walk-ins. I will keep this up, and maintain consistency, day-by-day.

Anyway, I've wasted enough time on you retards writing this post. Here's my figures for today below. I'm starting from scratch, and not including the hair salon walk-ins. I'm starting from now...

Today was the first day I just went out and just said "Screw it, there is no excuse for me not going and demoing". I'd already done the hair salons, as you know, but then had put road blocks in front of me, stopping me from continuing.

I now have no obstacles in front of me, and if any more days pass without me going out and doing what I say (or cold calling on the phone), then you have permission to totally trash me for being a useless piece of excrement.

Thank you to everyone who has posted on this thread. In some way, as I'd hoped, you have helped me. I hope this thread will help you in some way. There has already been some great advice left in it (and not by me), that I know has helped myself.

So let's all hold hands and rejoice that I actually left the house again, and then laugh that I'm still 10 big ones away from my 10 big one goal. ('Miracles' do happen do they not?).

Good night, sleep tight.

PROGRESS

Set-up Sales This Month: £0
Current Residuals: £0
Current Progress: £0pm of £10,000pm

Set-up Sales This Month: £0
Current Residuals: £0
Current Progress: £0pm of £10,000pm

Scott, I'm glad you are honest and that's a good thing, I'm sure customers can trust you so do I.

Don't listen too much to people telling you that is the golden market, every business need a mobile website, it's easy to make money!

When you see on Fiverr people (they are Warrior members and will easiely recognize themselves) selling mobile site for a Gig using same exact template that Will R is selling and you try to do serious business, paying tax, going out (paying gaz and parking), paying phone bills... I'm sure it's like frustration. But of course it's just Fiverr and not potential customer in your local area so that's great news.

There are no reason to sell low when you're in business you need to be self money sufficient to stay in business so most people here get it and do have reasonnable setup fees or prices.

Mockup is an important factor, you don't even need to go out to chase your customer.
Have a list in your local area, check local newspaper ads, magazine ads, there are all over the place I'm sure, do a list with contact.... Do a mockup website for the ones who are mostly active in advertising and could need a mobile site. Choose 5 to start. Build a mockup and contact them to check the site and do your blah blah blah mobile marketing.

Visual stuff is important so mockup should be a priority in my opinion.

Scott, I'm glad you are honest and that's a good thing, I'm sure customers can trust you so do I.

Don't listen too much to people telling you that is the golden market, every business need a mobile website, it's easy to make money!

When you see on Fiverr people (they are Warrior members and will easiely recognize themselves) selling mobile site for a Gig using same exact template than Will R is selling and you try to do serious business, paying tax, going out (paying gaz and parking), paying phone bills... I'm sure it's like frustration. But of course it's just Fiverr and not potential customer in your local area so that's great news.

There are no reason to sell low when you're in business you need to be self money sufficient to stay in business so most people here get it and do have reasonnable setup fees or prices.

Mockup is an important factor, you don't even need to go out to chase your customer.
Have a list in your local area, check local newspaper ads, magazine ads, there are all over the place I'm sure, do a list with contact.... Do a mockup website for the ones who are mostly active in advertising and could need a mobile site. Choose 5 to start. Build a mockup and contact them to check the site and do your blah blah blah mobile marketing.

Visual stuff is important so mockup should be a priority in my opinion.

Don't give up but change your strategy.

Hi,

So you're saying actually do a personalised mock-up as the first point of contact/exposure? I know some WSO's recommend this, and I suppose I just thought that would be extra work, and would cut down on the amount of people I could approach per hour, so to speak.

But I get the power of it, especially going after those that are actively advertising. One thing I've been doing is collecting local business leaflets that have come through my door, as well as those advertising on the radio/tv.

So you're saying actually do a personalised mock-up as the first point of contact/exposure? I know some WSO's recommend this, and I suppose I just thought that would be extra work, and would cut down on the amount of people I could approach per hour, so to speak.

But I get the power of it, especially going after those that are actively advertising. One thing I've been doing is collecting local business leaflets that have come through my door, as well as those advertising on the radio/tv.

Thanks for sharing.

Hey Scotty,
I have been following your thread for a bit and wanted to tell you how great it is to see you taking action. There is a mobile mockup generator in the war room you can get for free. It lets you create a very simple site from your prospects website, but it is much less work. If you search mobile in the WR, it is one of the first few threads.
Much luck and keep taking action

So you're saying actually do a personalised mock-up as the first point of contact/exposure? I know some WSO's recommend this, and I suppose I just thought that would be extra work, and would cut down on the amount of people I could approach per hour, so to speak.

But I get the power of it, especially going after those that are actively advertising. One thing I've been doing is collecting local business leaflets that have come through my door, as well as those advertising on the radio/tv.

I went out mid-afternoon, and walked down a road off of the main square. Lots of shops. I went into every shop that was open, up until about half 5, then I cam home. Book shop, furniture shop, toy shop, hotel - loads more. Basically, anything that wasn't a big brand.

The restaurants were not yet open on the way down the road, but on the way back up, they had started to open.

No meetings set-up, but some good leads. I went into an art materials (paint brushes/paper, etc.) shop. The owner said she didn't need a website full stop, but her assistant, an artist, said she wanted a simple website (not a mobile one) to have her art on. We swapped cards, and I said I'd have a look. Perfect example of how the person you are speaking with, will not necessarily be the one to take you up on your offer.

The best lead tonight was a local recruitment agency. At first, she said they already had a web bloke, but then I said I specialised in mobile, and her eyes lit up (she was quite tasty, too). She said they were having a meeting in a couple of weeks to discuss mobile, so we swapped cards, then I gave her a smoochie. Okay, I didn't do this, but I wanted to.

I noticed the Indian takeaways generally didn't have a website at all. I have heard it said that those without a website whatsoever, in this day and age, are not a prospect. And the response from these places was not really exciting.

Having said that, I went into a gift shop on this night, and the lady didn't have a website at all (I always bring it up on my phone outside the shop). I asked her if it was something she'd thought about, and it actually was, but her budget was tight, so maybe in the new year. This was only perhaps the only business out of the 5-odd that didn't have a website, actually interested in having one. But the way I see it, if I'm walking past, it doesn't hurt to walk in and try. No harm done.

The other interesting one was a Chinese restaurant/takeaway (a nice one - I eat here) was a prime candidate. Average regular website, yet no mobile site. Honestly, since doing these walk-ins, I'd say 1-2% of these people have a mobile website - and even those have paled in comparison to my beauties. The market is huge.

So this Chinese, the owner was in the kitchen apparently, and didn't speak English anyway, compared to the staff, who spoke some. But the best-spoken one, a young lad, got what I was saying when I demoed to him. But given that the owner didn't speak English, he just wanted prices to give to his boss, so the boss could just make a simple decision. More on this below.

I will be emailing all of them (for those I have email for) today (Sunday), to follow-up, regardless their response (unless they outright said they didn't want a website). My email follow-up will be a standard procedure to get them to my opt-in form, where I have a 35 email sequence on mobile/SMS/QR codes. Plus a follow-up email just keeps me fresh in their minds, and gives them something to refer to in the future.

But a good night, anyway. Some good leads. I gave out a lot of cards, and a brochure. But still no meetings arranged...

I have had some people ask me for pricing. My staple response is that "I don't give prices at the beginning, as there are too many variables to consider. My entry level price is £497.00 for a mobile website, and then a monthly fee, but I offer discounts for multiple modules added to it. I like to quote businesses on a one-by-one basis, because every business is different, and I'm offering more than just a mobile website - more a system that will get more business from new customers and existing customers from the mobile world using up-to-date technology and methods."

I feel happy and justified saying this. It has never been my way to give prices away at the beginning, because then the sale is about price, not value. But if people are insistent on having a price, I use the above schpeel.

But after Friday night, with the Chinese shop, I am wondering about having a price sheet for those that can't speak English (and any other similar scenarios), who just want to say yes or no, based on the price. For these people, without hiring interpreters (!?), it's going to be impossible to sit down and do a presentation, so perhaps a simple price sheet would work.

If anyone has any experience/tips on this, please let me know.

Mostly, people are really getting what I'm saying to them. They understand it. I think I have a good script. Which overrides my stupid ugly face, and creepy nature (maybe this is why I have no meetings, yet).

I must look dodgy, standing outside shops, in my long black coat, looking up at the signs, making notes in my policeman's notepad. But whatever.

I feel I walk taller after a night of doing this. The same can be said when I've done a morning of cold phone-calling. I feel I walk differently, with more power and conviction, and more bow-legged, to accomodate by expanding manhood.

I'll continue these walk-ins, because, as far as I'm concerned, they're the most effective way to get mobile across to people. The downside is that you get through less businesses than you do other methods. But my idea is that the effectiveness of the exposure should outweigh this.

I will be adding cold-calling back into the mix now. My idea is to focus on 2 contact methods - walk-ins in the afternoons for physical, bricks-and-mortar places, and cold-calling appointment-making for those without a physical presence (taxi companies, towing companies, tradesmen). I will also be leaving ads on forums, directories, etc., pointing people to my squeeze page, where they will be taken to my page with my demo regular and mobile sites on, and then they will be enrolled in a 35 email sequence on mobile/SMS/QR codes.

I then also want to start contacting all those I've been adding to my database, by sending postcards, letters in the post, etc. I could send topical emails out, with up-to-date mobile/SMS info/stats, but this is effectively spam. We'll see. But I want to be hitting people repeatedly, using all manner of methods.

And I want to sort an ad this weekend for someone to build the sites for me, and a sales manager to start selling, plus recruit his own salesmen. And then I want to take over the world and just be the best mobile company the world ever and basically just destroy you all ha ha ha!

A tip to anyone crazy enough to do walk-ins like this: leave the house with a full battery charge, because all this surfing will be using a lot of battery. My phone has nearly died when I haven't done this.

Have a good Sunday, my lovelies.

PROGRESS

Set-up Sales This Month: £0
Current Residuals: £0
Current Progress: £0pm of £10,000pm

Excellent Scott great start. Also you might want to create a local mobile directory and tell them if you create their mobile site you include it free a $....... value because if not your customer they have to pay.

Excellent Scott great start. Also you might want to create a local mobile directory and tell them if you create their mobile site you include it free a $....... value because if not your customer they have to pay.

Thanks for the update... One thing that just hit me is that if the businesses are having a lot to do now that is great for business but we all know that January is VERY SLOW for many businesses due to people not having much money left after Christmas and New Year's then I would use that to your advantage and say something like this if I were to target a restaurant....

You have a lot of customers now right? (they say Yes) and then you say but in January business is a lot slower, then wouldn't it make sense to collect phone numbers during this super busy month and next month when Restaurants are really fighting for what little money people have left you can send out text messages with deals to people that already know your Restaurant, and know what great service and food and tasty (strong) drinks you offer and having them come back when business is slower.... Did you know that people are x times more likely to read text/sms messages than email and they are x times more likely to take you up on your offer through text than with email.....

You could also end with saying that it will take a couple of weeks for the mobile site to get indexed in Google etc. so when their business is starting to get a little slower in January then the mobile site will be indexed and working for them, attracting customers 24/7....

One last little thing....

ABC = Always Be Closing

and if you had coffee this morning remember.. Coffee is for closers only.... (...love that movie.... )

Thanks for the update... One thing that just hit me is that if the businesses are having a lot to do now that is great for business but we all know that January is VERY SLOW for many businesses due to people not having much money left after Christmas and New Year's then I would use that to your advantage and say something like this if I were to target a restaurant....

You have a lot of customers now right? (they say Yes) and then you say but in January business is a lot slower, then wouldn't it make sense to collect phone numbers during this super busy month and next month when Restaurants are really fighting for what little money people have left you can send out text messages with deals to people that already know your Restaurant, and know what great service and food and tasty (strong) drinks you offer and having them come back when business is slower.... Did you know that people are x times more likely to read text/sms messages than email and they are x times more likely to take you up on your offer through text than with email.....

You could also end with saying that it will take a couple of weeks for the mobile site to get indexed in Google etc. so when their business is starting to get a little slower in January then the mobile site will be indexed and working for them, attracting customers 24/7....

I'm going to use this tomorrow - great stuff.

Originally Posted by Jute

and if you had coffee this morning remember.. Coffee is for closers only.... (...love that movie.... )

Thanks for the update... One thing that just hit me is that if the businesses are having a lot to do now that is great for business but we all know that January is VERY SLOW for many businesses due to people not having much money left after Christmas and New Year's then I would use that to your advantage and say something like this if I were to target a restaurant....

You have a lot of customers now right? (they say Yes) and then you say but in January business is a lot slower, then wouldn't it make sense to collect phone numbers during this super busy month and next month when Restaurants are really fighting for what little money people have left you can send out text messages with deals to people that already know your Restaurant, and know what great service and food and tasty (strong) drinks you offer and having them come back when business is slower.... Did you know that people are x times more likely to read text/sms messages than email and they are x times more likely to take you up on your offer through text than with email.....

You could also end with saying that it will take a couple of weeks for the mobile site to get indexed in Google etc. so when their business is starting to get a little slower in January then the mobile site will be indexed and working for them, attracting customers 24/7....

One last little thing....

ABC = Always Be Closing

and if you had coffee this morning remember.. Coffee is for closers only.... (...love that movie.... )

Cheers

Jute

Great Post Jute,

I like your approach. Good advice for anyone is this line of biz, especially this time of year. So many businesses want to "pass the buck" to next year, when this is the time of year they have a "captive audience".

Regarding "Glengarry", I haven't seen it in years, what an awesome lineup of actors. Although Alec Baldwins own approach is quite brash, the movie certainly entails what a little "motivation" can do...lol. Now you have motivated me watch it again.

One of my favorite movies on sales and persistence is "The Pursuit of Happiness", with Will Smith. I think I'll watch it again as well.

For anyone who's had a long day of salesmanship, try youtubing the "Badger Commercials" to have a laugh and wind you down...lol.

I've been out demonstrating the voucher/discount/loyalty/SMS/email + mobile site system to restaurants and pubs. And the response is largely the same. Some good leads, but noone wants to pull the trigger.

Instead of going out with a menu stand, I went out with my iPad, and did all the demonstrating on there. The menu stand flyer was next to the iPad in my folder, so it was less cumbersome walking around, than carrying the menu stand, a phone and notepad.

Plus, the Internet on my iPad is quicker than my phone, the battery is loads better, and it's easier to type in the business name as the 'keys' are obviously bigger. The only downside is, obviously the iPad doesn't demonstrate the futility of their website as well as a mobile phone does.

I should've refined my script before I went out, since I've changed what I'm offering, because I was not putting it across as well as I could've. But I think this is a better offer than simply selling mobile sites. Thanks to MoBuzz and WillR for this. With what I'm selling now, it's easier to demonstrate money being made for the business. I know what I have to offer is good - I just have to keep at it.

I'm going back down south on Sunday, so I'll be in a different area for a while. It won't make a difference to what I'm doing. But over the next couple of days, I'm going to improve my offer and script a little. I have very little structure to what I'm offering at the moment - just a load of different services.

I'm going to take WillR's advice, and create a 'decoy pricing' structure (search for it on the forum - excellent), with actual packages. I need a special offer, too. I may take 4webmaster's advice in this thread and offer a free premium listing in a mobile directory. I just bought the SqueezeMobi WSO that's just come out, so it should be easy enough.

I see maybe another couple of weeks of pushing this before Christmas, before I knock it on the head for the year.

I'm by no means negative about my progress so far. I only have myself to blame that I probably wasted a good 4 - 6 weeks procrastinating, when I should have been out selling with what I had. But I've overcome that now.

If I can get at least a client or two on board before Christmas, that will be great. Having said that, I do have some good leads under my belt for the new year, so I should start next year off with a bang.

So it looks like my £10k/pm goal will have to be achieved in 3 months, as opposed to 6. Maybe this will increase my urgency. Mobuzz, earlier in this thread, said that having a long term goal like 6 months, can relieve the pressure, and diminish the urgency. I think that has been the case with me, and the long term has probably made me take my time a little.

I am already earning enough to live from SEO and email marketing, so perhaps the lack of time pressure is making me less time-efficient?

Anyway, I'm thinking can I better my approach. I may concentrate on a handful of niches, and walk around the town when I'm back down south, and actually make a ist of the businesses in those niches before doing the walk-ins - I'm thinking those that get repeat business, have some margins to offer their customers discount, and who will be busy over Christmas - restaurants, hair salons, beauty salons, fashion boutiques.

With a list of the businesses in hand, I can create mock-ups for them. Then I can walk in and actually show them a mock-up with their branding. By being a little more prepared it may be easier to close them to a meeting. That's my thinking anyway. We'll see.

PROGRESS

Set-up Sales This Month: £0
Current Residuals: £0
Current Progress: £0pm of £10,000pm

I have been building and selling mobile sites myself for nearly a year now and I have found that the climate has changed. Many businesses now will only go for an extra service if they can really see that it will add to profits.

This has moved my work more into the "business expansion specialist" role rather than just the "mobile site salesman" role. And its a lot more fun !!

I tend to make my pitch around the idea of
"If I can bring in more sales and at the same time reduce your expenses, would be interested in doing that?"

Increasing a businesses profits comes in two ways

1) Reducing existing expenses.

2) Increasing Sales.

Your mobile website can do both of these things !!

1)
How does it reduce expenses ?
If the new mobile website advertises the business and gets more inquiries than the yellow pages advert or other magazine advertising which costs a small fortune, then they can cut that expensive advertising bill.

That is one way of showing how to reduce expenses.
( Of course in reality they would only do this if the YP is not giving a positive ROI, same with other media advertising )

2)
As for increasing sales, a mobile website can be a pivotal tool in achieving this. BUT as with any tool, it is only effective when used properly.

The usefulness of the mobile website is something you CAN prove.
This can be done by creating a promotion for the business that uses the mobile website to gather customers and build a list.
This can be a telephone number list for SMS texts or an Email list.
I find both to be effective for business building especially when combining it with mobile coupon offers.

Scotty, from what wrote, you are going to be offering coupons and texting etc. Maybe you will also offer QR Code generation to link printed promotions to your mobile web site ?

This is the way I have gone and it has been the most effective.
It is quick to set up and gives provable results very quickly.

I hope that gives you some more ideas to work with.

Just a couple of questions for you ..

When you do your cold calling do you leave them with any kind of leaflet for the owner to mull over ?

Do you have your own website, that has examples of you work ?

These things are pretty vital for your business and will complement all the leg work you are doing.

Again, well done for getting out there and talking to business owners.

I have been building and selling mobile sites myself for nearly a year now and I have found that the climate has changed. Many businesses now will only go for an extra service if they can really see that it will add to profits.

This has moved my work more into the "business expansion specialist" role rather than just the "mobile site salesman" role. And its a lot more fun !!

I tend to make my pitch around the idea of
"If I can bring in more sales and at the same time reduce your expenses, would be interested in doing that?"

Increasing a businesses profits comes in two ways

1) Reducing existing expenses.

2) Increasing Sales.

Your mobile website can do both of these things !!

1)
How does it reduce expenses ?
If the new mobile website advertises the business and gets more inquiries than the yellow pages advert or other magazine advertising which costs a small fortune, then they can cut that expensive advertising bill.

That is one way of showing how to reduce expenses.
( Of course in reality they would only do this if the YP is not giving a positive ROI, same with other media advertising )

2)
As for increasing sales, a mobile website can be a pivotal tool in achieving this. BUT as with any tool, it is only effective when used properly.

The usefulness of the mobile website is something you CAN prove.
This can be done by creating a promotion for the business that uses the mobile website to gather customers and build a list.
This can be a telephone number list for SMS texts or an Email list.
I find both to be effective for business building especially when combining it with mobile coupon offers.

Scotty, from what wrote, you are going to be offering coupons and texting etc. Maybe you will also offer QR Code generation to link printed promotions to your mobile web site ?

This is the way I have gone and it has been the most effective.
It is quick to set up and gives provable results very quickly.

I hope that gives you some more ideas to work with.

Just a couple of questions for you ..

When you do your cold calling do you leave them with any kind of leaflet for the owner to mull over ?

Do you have your own website, that has examples of you work ?

These things are pretty vital for your business and will complement all the leg work you are doing.

Again, well done for getting out there and talking to business owners.

Good Luck Scot i now you will do it mate, you sound and think just like me.
Cheers
Des

Thanks, Des!

Originally Posted by Tim_Hawksworth

Hi Scotty,

WELL DONE in taking action

How is your progress going ?

I have been building and selling mobile sites myself for nearly a year now and I have found that the climate has changed. Many businesses now will only go for an extra service if they can really see that it will add to profits.

This has moved my work more into the "business expansion specialist" role rather than just the "mobile site salesman" role. And its a lot more fun !!

I tend to make my pitch around the idea of
"If I can bring in more sales and at the same time reduce your expenses, would be interested in doing that?"

Increasing a businesses profits comes in two ways

1) Reducing existing expenses.

2) Increasing Sales.

Your mobile website can do both of these things !!

1)
How does it reduce expenses ?
If the new mobile website advertises the business and gets more inquiries than the yellow pages advert or other magazine advertising which costs a small fortune, then they can cut that expensive advertising bill.

That is one way of showing how to reduce expenses.
( Of course in reality they would only do this if the YP is not giving a positive ROI, same with other media advertising )

2)
As for increasing sales, a mobile website can be a pivotal tool in achieving this. BUT as with any tool, it is only effective when used properly.

The usefulness of the mobile website is something you CAN prove.
This can be done by creating a promotion for the business that uses the mobile website to gather customers and build a list.
This can be a telephone number list for SMS texts or an Email list.
I find both to be effective for business building especially when combining it with mobile coupon offers.

Scotty, from what wrote, you are going to be offering coupons and texting etc. Maybe you will also offer QR Code generation to link printed promotions to your mobile web site ?

This is the way I have gone and it has been the most effective.
It is quick to set up and gives provable results very quickly.

I hope that gives you some more ideas to work with.

Just a couple of questions for you ..

When you do your cold calling do you leave them with any kind of leaflet for the owner to mull over ?

Do you have your own website, that has examples of you work ?

These things are pretty vital for your business and will complement all the leg work you are doing.

Again, well done for getting out there and talking to business owners.

I am looking forward to your next update.
All the best

Hi Tim,

Great response - thank you.

I read this twice. I completely agree with what you're saying. Mobile is my main baby, as well as SMS/email/loyalty programme. But my company is a marketing consulting company, and this is the angle I will be approaching at from now on.

I've been extremely busy with my current SEO clients the last couple of weeks - one in particular, who has gone on holiday and increased my work for him whilst he's away. Fine by me.

But at the same time, I've been building a list of businesses near me that are advertising. I will be concentrating on these from now on, because if they are advertising, they are already spending money. This will stack the odds more in my favour, as opposed to doing walk-ins for each and every business in town.

Secondly, I'll be going under the radar from now on. If you read JohnSpangler's 'Jobless Dad' thread here, you'll see what I mean. I'll be more of a consultant showing them how to increase their business from the Internet and mobile - and I'll be focusing on mobile.

I've been out demonstrating the voucher/discount/loyalty/SMS/email + mobile site system to restaurants and pubs. And the response is largely the same. Some good leads, but noone wants to pull the trigger.

Instead of going out with a menu stand, I went out with my iPad, and did all the demonstrating on there. The menu stand flyer was next to the iPad in my folder, so it was less cumbersome walking around, than carrying the menu stand, a phone and notepad.

Plus, the Internet on my iPad is quicker than my phone, the battery is loads better, and it's easier to type in the business name as the 'keys' are obviously bigger. The only downside is, obviously the iPad doesn't demonstrate the futility of their website as well as a mobile phone does....
/QUOTE]

I just had this thought pop into my head that I think I'll be trying. Make QR codes of the URLs of the businesses you're going to visit. Put several on the same page with the biz name below so you know which is which. Then instead of typing in the URL for your demo scan the QR code on your phone in front of the biz owner. This does three things. (1) Saves you the time it would take to type the URL so you don't interrupt the presentation. (2) Introduces the biz owner to QR codes if they are unfamiliar with then. (3) Shows the biz owner you're going to offer his competition the same offer next without you saying a word since he can see the other codes. (I'm going to make two different pages with the QR codes in different orders so whoever I'm talking to won't be the last on the list.)

You can get anything you want if you help enough other people get what they want.
Losers fail and quit. Winners fail until they succeed.
Indecision is worse than the wrong decision. You can fix a wrong decision, you can't fix indecision.

I've been out demonstrating the voucher/discount/loyalty/SMS/email + mobile site system to restaurants and pubs. And the response is largely the same. Some good leads, but noone wants to pull the trigger.

Instead of going out with a menu stand, I went out with my iPad, and did all the demonstrating on there. The menu stand flyer was next to the iPad in my folder, so it was less cumbersome walking around, than carrying the menu stand, a phone and notepad.

Plus, the Internet on my iPad is quicker than my phone, the battery is loads better, and it's easier to type in the business name as the 'keys' are obviously bigger. The only downside is, obviously the iPad doesn't demonstrate the futility of their website as well as a mobile phone does....
/QUOTE]

I just had this thought pop into my head that I think I'll be trying. Make QR codes of the URLs of the businesses you're going to visit. Put several on the same page with the biz name below so you know which is which. Then instead of typing in the URL for your demo scan the QR code on your phone in front of the biz owner. This does three things. (1) Saves you the time it would take to type the URL so you don't interrupt the presentation. (2) Introduces the biz owner to QR codes if they are unfamiliar with then. (3) Shows the biz owner you're going to offer his competition the same offer next without you saying a word since he can see the other codes. (I'm going to make two different pages with the QR codes in different orders so whoever I'm talking to won't be the last on the list.)

I like they way you are always working towards improving your offerings and technique.

Your persistence is they key.

I always get an internal chuckle from business folks who put off good new business to a "later date". I guess we all have a little bit of procrastinator in us. The best example was the one you encountered who claimed they "had enough" business and customers...lol...to each their own I suppose.

Jutes "Coffee if for closers" movie quote reminded me of an experience I had quite a few years ago, the first time I walked on to a good sized telemarketing sales floor. Most of the salespeople were all housed in a huge open room, seated a couple feet from each other. But there were special salespeople, who had individual glass offices, these were called "The Closers". These were the guys who made "the big bucks".

As I toured the operation I passed one of these glass offices where the door was open. The closer was dressed sharply in a suit, ready for "business", had a portable telemarketing headset on, and was ON HIS FEET. As I passed the doorway I heard a brief part of a conversation from the salesman's vantage point, I will assume the person on the other end of the line had just responded to the sale with a variation of the response "I'll pass", to which the closer responded, with a confident demeanor, and postured like he was knowingly about to score big... "PASS?!?!, this isn't a football game..."

A little further into the tour a flashy red rotating strobe caught everyone's attention, and all heads turned towards the fist pumping closer in his glass office, indicating that he had indeed closed yet another deal.

I've never forgotten the lesson I learned that day. Persistence pays off.

Persistence.

It's how most successful people prevail.

I acknowledge and admire your persistence. You are a success...keep at it!

Each day: "Today is the day, through my thoughts and actions, I get that much closer to my goals"

Today is the day, every day.

Continue to feel great about what you are accomplishing. "Know" you are a success.

Of course it always helps, and for me is a prerequisite, to have full faith and confidence in whatever product or service you are representing.

One of the simplest of quotes states, "Quitters never win, and Winners never quit".

Looking forward to your next update.

Regards,
JS

P.S. Thanks for the referrals within your posts to some of the recent offerings of other successful Warriors! I'll be checking them out.

I like they way you are always working towards improving your offerings and technique.

Your persistence is they key.

I always get an internal chuckle from business folks who put off good new business to a "later date". I guess we all have a little bit of procrastinator in us. The best example was the one you encountered who claimed they "had enough" business and customers...lol...to each their own I suppose.

Jutes "Coffee if for closers" movie quote reminded me of an experience I had quite a few years ago, the first time I walked on to a good sized telemarketing sales floor. Most of the salespeople were all housed in a huge open room, seated a couple feet from each other. But there were special salespeople, who had individual glass offices, these were called "The Closers". These were the guys who made "the big bucks".

As I toured the operation I passed one of these glass offices where the door was open. The closer was dressed sharply in a suit, ready for "business", had a portable telemarketing headset on, and was ON HIS FEET. As I passed the doorway I heard a brief part of a conversation from the salesman's vantage point, I will assume the person on the other end of the line had just responded to the sale with a variation of the response "I'll pass", to which the closer responded, with a confident demeanor, and postured like he was knowingly about to score big... "PASS?!?!, this isn't a football game..."

A little further into the tour a flashy red rotating strobe caught everyone's attention, and all heads turned towards the fist pumping closer in his glass office, indicating that he had indeed closed yet another deal.

I've never forgotten the lesson I learned that day. Persistence pays off.

Persistence.

It's how most successful people prevail.

I acknowledge and admire your persistence. You are a success...keep at it!

Each day: "Today is the day, through my thoughts and actions, I get that much closer to my goals"

Today is the day, every day.

Continue to feel great about what you are accomplishing. "Know" you are a success.

Of course it always helps, and for me is a prerequisite, to have full faith and confidence in whatever product or service you are representing.

One of the simplest of quotes states, "Quitters never win, and Winners never quit".

Looking forward to your next update.

Regards,
JS

P.S. Thanks for the referrals within your posts to some of the recent offerings of other successful Warriors! I'll be checking them out.

Hi Jay,

Good to hear from you.

Some inspirational stuff there, with the telemarketing sales floor tour. I agree, persistence is key. And I bet those guys in the glass rooms were as hungry as you can get.

And "Quitters never win, and Winners never quit" has got to be one of my all-time favourites!

Fantastic thread! I have been watching your progress, and although the start seems to have been slower than desired, the mere fact that you are still going says a lot about you. Keep up the good work. A favourite quote of mine that I think of often is: "No one is ever beaten unless he gives up the fight"

Not sure who said it, but I think of it when I'm being lazy and unproductive and it fires me back up. I am trying to get into the mobile scene here in Australia, so it is amazing to see someone on the same journey. I think when I develop my plan I may write something like this. I really like the whole public accountability thing. As now your fan club is rooting for you too.

I feel for you mate. British small businesses are close-minded, cynical and stingy, unlike Americans.

Absolutely not true... My bank account proves this.

Every business owner in the world wants to earn more money for doing the same or less work, it may be a different way of selling but it's just a matter of working out how to sell to each person, if you can do that your millions await you.

Your bank account proves you are making money. It doesn't disprove what I said.

The amount of money I am making proves your stingy comment wrong, the diversity of services I am selling proves your closed minded point wrong and the level of some of the business I work with prove your cynical point wrong.

If you can't sell to British business owners then the problem is most likely your process, not them.

You ought to cease and desist with your totally unwarranted personal comments at me.

You still haven't disproved my point. You've only given your own, personal, individual experience. I maintain that British businesses are tougher to sell to and this is borne out by aggregate experience of many UK marketers (and not just a single experience).

You may choose to deny this fact, but this is an important point I am highlighting because a different approach to the norm might get Scott more results. Localisation is always important. No two markets are identical.

Now please chill out.

Huh? I haven't made a single personal comment towards you.

From what I saw you did not highlight anything you made a comment about an entire nation based on other people experiences that added nothing to this thread, no advice, no help, just derogatory comments about British business owners.

I also assure you that I have no need to calm down but cheers for the concern.

I actually suggest that you cease posting pointless nonsense.

Scotty, English business owners are there to be sold to, fully willing to buy, they just need to be sold to right.

Fantastic thread! I have been watching your progress, and although the start seems to have been slower than desired, the mere fact that you are still going says a lot about you. Keep up the good work. A favourite quote of mine that I think of often is: "No one is ever beaten unless he gives up the fight"

Not sure who said it, but I think of it when I'm being lazy and unproductive and it fires me back up. I am trying to get into the mobile scene here in Australia, so it is amazing to see someone on the same journey. I think when I develop my plan I may write something like this. I really like the whole public accountability thing. As now your fan club is rooting for you too.

Anyway, all the best with it. Don't lose faith!

Cheers

Thanks for the feedback, homer343. I would say that this thread certainly hasn't hurt my progress. It does add a certain level of accountability.

Keep us posted with your own journey, and feel free to add your own updates/tips.

Originally Posted by Koffing

Scott,

I read this thread all at once. It's amazing you are taking action, remember it's not easy to sell mobile optimized websites as some other people say.

But if not you, who? If not now, when? Keep taking action and your first sale will be closer than you think.

Hi Koffing,

I agree with you that mobile sites aren't as easy as people say. If we believed what people say in their WSO's, we'd be sending out 50 emails with 'sneaky' subject lines, and expecting 20 sales.

But you're right, if not me, who else? No way in hell is this mobile thing not a great product. I'll find my feet and be selling these things sooner or later.

Thanks for the feedback.

EDIT: Sorry folks, I'd 'THANKS' you, but for some reason, pressing the 'THANKS' button has been disabled for me?!

Maybe it's me but some of your posts pretty much say that you have clients for SEO and e-mail marketing.

So how come you have not sold them on mobile marketing?

Surely that is the place to start.

Why are you trying to sell to random businesses?

Dan

Hi Dan,

Most of my SEO/email marketing clients are ecommerce, as opposed to bricks and mortar. Ipicked them up before I got into mobile/local. I have brought up mobile with them since, but half-heartedly.

I really want to come away from the ecommerce clients, and focus on local business, which is more of a passion for me. I want to help get rid of the empty shops in high streets. I'm not saying mobile won't work for the ecommerce clients, but for their budgets, SEO and emailing is enough for them, I have found.

im getting better at this too Scotty,
today six pitches with a flyer showing mock up
2 sales (Deposit on each)
2 good prospects(gotta talk to the right peeps)
and two emphatic No's
my verbage is getting better and im relaxing more .
Hang in brah it can be done ( no kidding if i can you can)
Marc

From what I saw you did not highlight anything you made a comment about an entire nation based on other people experiences that added nothing to this thread, no advice, no help, just derogatory comments about British business owners.

I also assure you that I have no need to calm down but cheers for the concern.

I actually suggest that you cease posting pointless nonsense.

Scotty, English business owners are there to be sold to, fully willing to buy, they just need to be sold to right.

Originally Posted by jimbo13

Scotty

Ray is right. I couldn't be bothered answering the other guy as Ray already did it.

Dan

Originally Posted by MarcMcroy

im getting better at this too Scotty,
today six pitches with a flyer showing mock up
2 sales (Deposit on each)
2 good prospects(gotta talk to the right peeps)
and two emphatic No's
my verbage is getting better and im relaxing more .
Hang in brah it can be done ( no kidding if i can you can)
Marc

Hi lads,

Thanks for the great feedback and time. I'll find my feet and get a rhythm going if it kills me.

I'd press the 'THANKS' button, but I seem to be restricted in doing that for some reason (anyone know why - are there limits in using it?).

Marc, 2 sales from 6 pitches is just showing off. Seriously, nice one. And well done for getting money in the bank at the first meeting. Is that a personalised mock-up for all 6?

i read your post and it is very interesting and i would like to put my 2 cents

try to analyze the situation with calm, try to think about the reasons why they are not jumping on your great offers and order mobile sites like crazy , the answer might be this:

1. they don't know/trust you- what makes you different from all the other guys that are wasting their time with other products/services all day...
2. they don't understand the benefits of the product or the service, they don't understand what you are talking about ...you are not selling mobile site you are selling a solution to problems that can bring them more clients.
3.timing- enter the shop not in the right time-try to find the right time to enter...maybe when there is no clients or only few not the busy hours.. and try to invite the owner to seat with you for 5 minutes...not pitching wile standing ,yes this little things are very important.
4.you are speaking not with the right person-try to make sure you are talking to the right person, if not try next time
5.your prices don't fit their budget- check your prices, make few packages, make a pay per month package-40 $ a month for one year or so...
another point to think....if it takes you one hour to build a site for clients maybe you can price it for 75$ ?,100$?, 200$? .. what is wrong making 100$ for one hour of work if you could sell 4 a day with that price .. think of it as foot in the door approach...you than can up sell them almost anything.
regarding foot on the door- try to find something you can offer for free, gain their trust ( facebook fan page, google places and maybe most valuable thing you can create for them is a simple ppc campaign with google giving you 300$ to start. (try google engage program),why it is so great cause you show them immediate results almost for free)

i read your post and it is very interesting and i would like to put my 2 cents

try to analyze the situation with calm, try to think about the reasons why they are not jumping on your great offers and order mobile sites like crazy , the answer might be this:

1. they don't know/trust you- what makes you different from all the other guys that are wasting their time with other products/services all day...
2. they don't understand the benefits of the product or the service, they don't understand what you are talking about ...you are not selling mobile site you are selling a solution to problems that can bring them more clients.
3.timing- enter the shop not in the right time-try to find the right time to enter...maybe when there is no clients or only few not the busy hours.. and try to invite the owner to seat with you for 5 minutes...not pitching wile standing ,yes this little things are very important.
4.you are speaking not with the right person-try to make sure you are talking to the right person, if not try next time
5.your prices don't fit their budget- check your prices, make few packages, make a pay per month package-40 $ a month for one year or so...
another point to think....if it takes you one hour to build a site for clients maybe you can price it for 75$ ?,100$?, 200$? .. what is wrong making 100$ for one hour of work if you could sell 4 a day with that price .. think of it as foot in the door approach...you than can up sell them almost anything.
regarding foot on the door- try to find something you can offer for free, gain their trust ( facebook fan page, google places and maybe most valuable thing you can create for them is a simple ppc campaign with google giving you 300$ to start. (try google engage program),why it is so great cause you show them immediate results almost for free)

Basically, it involves interviewing a business, and giving them a free directory page on a local site (built by me). By offering them free marketing advice, too, the idea is that they will trust me enough to hire to do the work for them.

im getting better at this too Scotty,
today six pitches with a flyer showing mock up
2 sales (Deposit on each)
2 good prospects(gotta talk to the right peeps)
and two emphatic No's
my verbage is getting better and im relaxing more .
Hang in brah it can be done ( no kidding if i can you can)
Marc

Marc, would you be interested in sharing a copy of your flyers? Also, what are you saying to the people? Do you just walk in with the flyers or set up an appointment? I'd love to hear more about this! Great job!!! Rather impressive!

I have been following this thread religiously for the past month. I love all of the advice and support offered here. Scotty and I have similar goals and results (LOL), but like you, Scotty, I have not, cannot, and will not give up. I am vowing to make this work. So my commitment and game plan for this week (Tuesday - Saturday) is as follows...

Create 10 mockup sites a day and email them to prospects (cold-emailing).
Follow-up on the emails that I've sent the following day (should I follow up the same day).
Cold-call 40 prospects a day to inquire as to whether they would be interested in a risk-free site - build the sites of the interested.
Finalize design of logo/business card design and have them printed (logo should be finalized today).
Attend local network meetings (I've already made contact, but because I didn't take the initiative with the business cards, I haven't followed through with this, but will find at least one meeting to attend this week).
Close one deal.

These are my action items and goals for this week. While I don't have a set pricing structure, I'm going to try to go lower, and build relationships to gain referrals. That's my goal.

I have asked myself the above question, too, and did some research - I just asked them as well as third parties what the problem is. Here the main reasons, maybe it helps you, too.

1 They don't know what I am talking about. I learned here on the WF one should pick the low hanging fruit first, so I don't try to educate them and move on.

2 They don't like any recurring payments, so I totally cancelled that.

3 They don't like that they need me for later changes and will be billed for that, so I will use a mini CMS, and hopefully they can do edits themselves.

4 My pricing was too low. One prospect even rang me to tell me for that price it did not sound like a qualitiy offer. A salesman told me the same, and he would happily offer mobile websites for me for a commission but first I needed to double the price.

#3 and #4 fit together very well. I almost doubled the price and included a mini CMS so the higher price can even be justified.

That was a good day, I'll admit but i did spend two weeks on the phone trying to do it from a seated position. Then I took it to the streets because i do believe in the products. and wanted them to tell me yes or why not.
If its alright to say I went to builder, wolfsnagged a quick build, and took my phone in to show the dramatic difference. my flyer was one I took liberties with from all the online information. I gotta say the call to action feature is my hot buttons. Not the site itself but the user interaction with the potential client. They owe their potential relationships an easier more receptive landing platform. Kinda guilt them I guess. and I also show competition using the properly formatted mobi site and it pretty much closes itself.

One of the things I have said with the restaurant folks is the directory approach. I'm creating a mobile directory and I want them in it, BUUUT i only include mobile sites.. along with the directory for a small fee Ill create the properly formatted mini site...lol
and maintenance on the site again a small monthly fee(discounted if paid for the year of course)
After getting a warm audience on the directory I do ask for referrals who would they like to be associated with in a business directory... the names come a rolling along with a center of influence name to drop.

To be to be honest, I think I'm in a warm receptive market, no kidding its 73 in dec, go figure and the very start of a tourist season so I do think i'm fortunate there. but on the other side I do have competition in my immediate market. so Im kinda earl birding it and getting in front of the people.
To any this can help, I strongly believe this is a great great opportunity.
Marc

You can get anything you want if you help enough other people get what they want.
Losers fail and quit. Winners fail until they succeed.
Indecision is worse than the wrong decision. You can fix a wrong decision, you can't fix indecision.

I went over to New York State 2 months ago with my wife and we spent
three weeks touring. We spent a few days in Boston, then some towns
around the Finger Lakes region and Niagra Falls and then a full week in
the Big Apple : New York City itself.

We had a great time and the scenery was spectaculary beautiful - the leaf
color change was at its peak during October.

Anyway - One thing REALLY stood out.
The amount of QR-code marketing I saw.
How much ? Zilch, Nada, Nothing.

Now - I am not saying there isn't any.
Obviously I didn't travel every street in NYC !!

But I did not see anyone using QR-Codes linking to
mobile vouchers or mobile websites.

What does this mean ?
Well it could mean that everybody knows about them already and
they all think it's a rubbish way to market.

Or it could mean that the market is still wide open for you
and thousands of others to help small and large businesses to promote
themselves to smart phone users.

Personally I go with the latter.

And if that is the situation in NY - then I am sure that most other
places in the world are also very slow to using this marketing method.
That's great for us !!

I have been developing my presentation to focus more on the business development
side and emphasizing the use of QR-code images and linking them to Mobile Coupons.
With the right system in place your client can build up customer lists and get new
customers into the business automatically and for a few low marketing budget.

Scotty - I am glad you are also focusing on the "Business Building" aspect as well.
I think this is the area that is easiest to open up.

We are getting very high acceptance rates when we go in and offer to set
everything up for the client. We are developing and streamlining the process at the moment.

I read the JohnSpangler's 'Jobless Dad' thread, great read, thanks for sharing

An interesting point is that we start off with coupons and then later get to a
mobile site sale. But we make good money on the "business building" service anyway.

I'll share some of my new presentations with you as soon as I get time to write them down.

Keep up the work of talking to local businesses, it the BEST thing you can do.

Remember that most people don't go for something new straight away, so call back
every so often on the ones that rejected you. Maybe share your developments, tell
them that you have got some local business sign-ups ( when you have them, ofcourse)
but without being pushy at all.

What the hell have I been reading? You're trying to tell me that you're 2 whole months into this already and you don't even have one sale? When I started selling mobile websites this year I sold my first one for $700 in 1 week by cold calling and coming in for an appointment. I probably could have done it in 2-3 days if I wasn't a pussy and dialed more than 25 numbers per day. Reading this makes me sick to the core as to how people can talk the talk (or type the type) on Warrior Forum and not even make a single dollar after MONTHS going by.

Get off the forum...pick up the phone...hit the streets...and be the best you that you can be.

What the hell have I been reading? You're trying to tell me that you're 2 whole months into this already and you don't even have one sale? When I started selling mobile websites this year I sold my first one for $700 in 1 week by cold calling and coming in for an appointment.

I know what your saying, but not everybody is made the same !
Everyone has differing amounts of knowledge, ability and confidence.

At least Scotty HAS got out there and spoken to business owners. That's a BIG start. He himself admits that he is a procrastinator - and is doing his best to push himself.

Actually not having got a sale in the first week AND DESPITE THAT he has carried on is a big positive for him.

Your final advice: "Get off the forum...pick up the phone...hit the streets...and be the best you that you can be."

Good kick up the backside ! Just what we all need from time to time

Max - are you still selling mobile websites ?
What have you found to be your best introductory comments to getting the sale off to a good start ? Any good closer statements that might help Scotty ?

There are some people on this thread who have left some not so overly positive comments. That is fine, and expected. But I just want to clarify that I am not simply 'talking-the-talk', as has been suggested. In fact, I'm quite the opposite, if you read the thread.

I have been up-front in this point in that I have been a master procrastinator, and have struggled to shrug off this 'disease'. I have given myself a challenge, and posted it on this forum for the following reasons:

- To help motivate myself with the added accountability/pressure the exposure on this thread provides.

- To gain any advice/support from those further along the journey.

- To help any others in the same boat as me, that suffer from analysis paralysis/procrastination/related fears.

To all you who don't suffer from this dreadful mindset, well done. Call me a pussy, fine. I have been. And I don't want to be one any more. That's why I made this thread, as well as hoping to help those that are like me.

Is it something you can flick a switch? Yes, but finding that switch is the hardest thing.

As a procrastinator, I have devoured countless WSO's, and pondered and pondered some more about which method to use, which product/service to provide, etc., etc.

I use Evernote (excellent), and in it, have crafted the most amazing procedure process you could find, from a hundred WSO's/threads. I have spent countless hours making it perfect, giving myself the pressure that I had to have the entire sales process/outsourcer solutions, etc., perfect before even stepping out the door.

This is what goes through the head of a procrastinator, and unless you have suffered from this, you cannot relate. I'm not going to say the negative comments don't help, because they do in their own way. But just realise that you wouldn't criticise someone for having a drinking problem - you would try to help, wouldn't you?

There are some people who don't struggle with procrastination, and just get on with it. The following thread is a good example (and a great read) of one who just got on with it:

I hope these threads will help any of you fellow procrastinators. I need to take a lead from them if I'm going to be any sort of success in life.

I'm not giving up on my goal. If I give up on my goal, I give up on my life, because I accept defeat, and choose a life of mediocrity. And that's not fair on myself, nor my loved ones.

Life is too precious for that, as are the people in my life I want to share it with.

I'm sitting here looking at my 'death clock' I got for Christmas, here on my desk. It basically counts down by the second/minute/hour/day, depending on what day you programme into it.

So I have entered my 80th birthday, and it is now counting down to that day, as a way of reminding me how brief life is.

Yes, I know: crazy. But this is the sort of thing you have to do to help yourself when you're a procrastinator. Some of you will relate.

I've also done some numbers for the months ahead, and if I don't get some sales in soon, I'm in trouble. So perhaps that will add a fire underneath me, too.

I have spent Christmas doing some reflecting, and I've realised that up until now, I have been approaching my business/potential clients as a bit of a desperate salesman, and possibly scaring people away.

I have decided to adopt more of a giving midset. I will be offering free face-to-face online marketing critiques as a way to win people's trust (as per the John Spangler thread above), and also free sites to charities, and other organisations/foundations I believe. Pay it forward. Less in terms of how much money I can earn, and instead, how much I can help people.

Also, I will be recruiting sales reps. I have done this before for another business I had, but it was a bit of a disaster. Some people helped me out in another thread I made about this, and someone gave me a review copy of a recruitment process they use for finding reps. This can only help.

I have joined a local networking meeting for IM'ers. And I have thought about putting on a free seminar for local businesses, where I will give them loads of tips and advice for getting their marketing sorted. I am stretching my comfort zone.

I am nowhere nearer my goal, and I am now halfway to the deadline day. But I have all I need to be a real success. I have the knowledge, tools, outsourcers, etc. I have just unsubscribed from pretty much all lists I was on, because that is a distraction, and I really don't need any more tools or methods.

I am sitting on a gold mine. So let's come back in 3 months and see where I am then.

If the thread has fizzled-out, then we can all have a good laugh at my expense.

But if I am making good progress, then hopefully it will instill some belief in others that are struggling.

Because if I can do it, anyone can.

Thanks to Jay and maxrezn for recommending Glengarry Glen Ross. I have bookmarked this to watch tonight on Netflix.

Hi Scotty, love your honesty man. Most of us have all been where you are at some point. Just remember we all have the same tools and we can not offer anything that you can not offer as well. Do not worry so much about the details man, this will work itself out with experience. Quit over thinking everything : )

Set a couple days aside to hit the streets but do it with no intentions of selling. Just to go out an introduce yourself and that's it. While your saying hi maybe drop a card and a flyer. Take the pressure off.

Offer a free consultation to see if you can help the business reach their goals. If you go in planning to close without even learning about their biz and to see if you can really help them, well your going to hit a wall of unhappy clients at some point.

You should never sell anything.. talk to them about their needs and find out where they are hurting.. then offer a solution using one of your programs. If you do not have a solution that fits then thank them for their time and point them in the correct direction if you can. I have done this and ended up getting referral from them because they appreciated the honesty.

Anyways good luck in 2013 man. You will get there

Originally Posted by Scotty Stevens

Happy new year to you,

Just wanted to say something.

There are some people on this thread who have left some not so overly positive comments. That is fine, and expected. But I just want to clarify that I am not simply 'talking-the-talk', as has been suggested. In fact, I'm quite the opposite, if you read the thread.

I have been up-front in this point in that I have been a master procrastinator, and have struggled to shrug off this 'disease'. I have given myself a challenge, and posted it on this forum for the following reasons:

- To help motivate myself with the added accountability/pressure the exposure on this thread provides.

- To gain any advice/support from those further along the journey.

- To help any others in the same boat as me, that suffer from analysis paralysis/procrastination/related fears.

To all you who don't suffer from this dreadful mindset, well done. Call me a pussy, fine. I have been. And I don't want to be one any more. That's why I made this thread, as well as hoping to help those that are like me.

Is it something you can flick a switch? Yes, but finding that switch is the hardest thing.

As a procrastinator, I have devoured countless WSO's, and pondered and pondered some more about which method to use, which product/service to provide, etc., etc.

I use Evernote (excellent), and in it, have crafted the most amazing procedure process you could find, from a hundred WSO's/threads. I have spent countless hours making it perfect, giving myself the pressure that I had to have the entire sales process/outsourcer solutions, etc., perfect before even stepping out the door.

This is what goes through the head of a procrastinator, and unless you have suffered from this, you cannot relate. I'm not going to say the negative comments don't help, because they do in their own way. But just realise that you wouldn't criticise someone for having a drinking problem - you would try to help, wouldn't you?

There are some people who don't struggle with procrastination, and just get on with it. The following thread is a good example (and a great read) of one who just got on with it:

I hope these threads will help any of you fellow procrastinators. I need to take a lead from them if I'm going to be any sort of success in life.

I'm not giving up on my goal. If I give up on my goal, I give up on my life, because I accept defeat, and choose a life of mediocrity. And that's not fair on myself, nor my loved ones.

Life is too precious for that, as are the people in my life I want to share it with.

I'm sitting here looking at my 'death clock' I got for Christmas, here on my desk. It basically counts down by the second/minute/hour/day, depending on what day you programme into it.

So I have entered my 80th birthday, and it is now counting down to that day, as a way of reminding me how brief life is.

Yes, I know: crazy. But this is the sort of thing you have to do to help yourself when you're a procrastinator. Some of you will relate.

I've also done some numbers for the months ahead, and if I don't get some sales in soon, I'm in trouble. So perhaps that will add a fire underneath me, too.

I have spent Christmas doing some reflecting, and I've realised that up until now, I have been approaching my business/potential clients as a bit of a desperate salesman, and possibly scaring people away.

I have decided to adopt more of a giving midset. I will be offering free face-to-face online marketing critiques as a way to win people's trust (as per the John Spangler thread above), and also free sites to charities, and other organisations/foundations I believe. Pay it forward. Less in terms of how much money I can earn, and instead, how much I can help people.

Also, I will be recruiting sales reps. I have done this before for another business I had, but it was a bit of a disaster. Some people helped me out in another thread I made about this, and someone gave me a review copy of a recruitment process they use for finding reps. This can only help.

I have joined a local networking meeting for IM'ers. And I have thought about putting on a free seminar for local businesses, where I will give them loads of tips and advice for getting their marketing sorted. I am stretching my comfort zone.

I am nowhere nearer my goal, and I am now halfway to the deadline day. But I have all I need to be a real success. I have the knowledge, tools, outsourcers, etc. I have just unsubscribed from pretty much all lists I was on, because that is a distraction, and I really don't need any more tools or methods.

I am sitting on a gold mine. So let's come back in 3 months and see where I am then.

If the thread has fizzled-out, then we can all have a good laugh at my expense.

But if I am making good progress, then hopefully it will instill some belief in others that are struggling.

Because if I can do it, anyone can.

Thanks to Jay and maxrezn for recommending Glengarry Glen Ross. I have bookmarked this to watch tonight on Netflix.

Hi Scotty, love your honesty man. Most of us have all been where you are at some point. Just remember we all have the same tools and we can not offer anything that you can not offer as well. Do not worry so much about the details man, this will work itself out with experience. Quit over thinking everything : )

Set a couple days aside to hit the streets but do it with no intentions of selling. Just to go out an introduce yourself and that's it. While your saying hi maybe drop a card and a flyer. Take the pressure off.

Offer a free consultation to see if you can help the business reach their goals. If you go in planning to close without even learning about their biz and to see if you can really help them, well your going to hit a wall of unhappy clients at some point.

You should never sell anything.. talk to them about their needs and find out where they are hurting.. then offer a solution using one of your programs. If you do not have a solution that fits then thank them for their time and point them in the correct direction if you can. I have done this and ended up getting referral from them because they appreciated the honesty.

Anyways good luck in 2013 man. You will get there

Kind words as ever, MoBuzz. Good advice, too.

I'm having some luck now booking some appointments giving people a free face-to-face online marketing analysis/critique, with the hope some will want me to do the work for them.

My focus is now on those that are advertising, offering the freebie. I want to approach things in more of a giving/generous way, as opposed trying to sell, sell, sell to every man and his dog, like a desperate man.

Will let you know how I get on with the appointments, of course.

I'd like to set-up some small local workshop seminars in town, too - again, with the hope that some will hire me to carry out the work. Then perhaps set-up a business breakfast, if there isn't already one.

You can get anything you want if you help enough other people get what they want.
Losers fail and quit. Winners fail until they succeed.
Indecision is worse than the wrong decision. You can fix a wrong decision, you can't fix indecision.

Just a quick update to say I have a new client, and it's not just mobile. It's a jeweller I used to work for, doing marketing work in-house, as well as helping out around the shop. I've been trying to get him signed-up ever since I was working for him, and he approached me just before Christmas.

We negotiated, and I've signed him up on £500 per month + 10p per subscriber per month. I'll be doing mobile, SMS, loyalty programme, email marketing, etc. I'm not charging him what I'd charge anyone else, since we have a relationship that goes back a bit.

I'm posturing myself as more of an Internet/mobile consultant, now, and the response is a lot better. Going to be a great year.

Woohoo! CONGRATS!!! Was there ever ANY doubt? I think I will thoroughly enjoy a Guinness on your behalf today.

Incidentally, If you haven't read (or heard, as is my preference) "The One Minute Millionaire" by Mark V. Hansen and Robert Allen, please do yourself a favor...the second half is a VERY good story (lesson) about a single Mother (waitress) who MUST create $1,000,000 against insurmountable odds within 90 days. It will definitely feed your mind with ideas.

Keep up the great work!

JS

Originally Posted by Scotty Stevens

Hi all,

Just a quick update to say I have a new client, and it's not just mobile. It's a jeweller I used to work for, doing marketing work in-house, as well as helping out around the shop. I've been trying to get him signed-up ever since I was working for him, and he approached me just before Christmas.

We negotiated, and I've signed him up on £500 per month + 10p per subscriber per month. I'll be doing mobile, SMS, loyalty programme, email marketing, etc. I'm not charging him what I'd charge anyone else, since we have a relationship that goes back a bit.

I'm posturing myself as more of an Internet/mobile consultant, now, and the response is a lot better. Going to be a great year.

Hi Scotty,
First, let me say congrats on making an effort and also for getting your 1st client.

I could easily ramble on here for pages but I think it would be more productive if I just make a few points:

1) Educating prospects is hard work and most of your prospects simply don't get that they should have a mobile site. Therefore you must (as the Godfather Marlon Brando said) make them an offer they can't refuse . . . What EXACTLY is your offer?
2) Buyers Buy. In your case, look for businesses that use Google Adwords and have Facebook pages/Twitter accounts/LinkedIn Profiles etc. These are businesses that get it . . . stop wasting time and energy on those that don't get it.
3) 100 x 100 = 10,000 Figure out what you can offer 100 businesses in exchange for $100 per month. That's your goal, right?

To your prosperity,
Jim

Hi Jim,

Some great tips here, thank you. I agree with you on targeting those who are advertising, and this is the way I'm doing it now.

Thanks again - appreciate it.

Originally Posted by Trevor M

Scotty,

I've been following along with your thread and it's been a great read.

From what I can tell, it looks like you've been pretty unlucky not to get a sale or two so far. You don't have a bad pitch, you're very enthusiastic, and quite organised.

But I do have one thing to recommend... It's very hard to sell recurring payments to local businesses before they develop a relationship with you. Before they trust you. Maybe you should look at getting rid of that?

Instead, you could try developing a relationship with them by selling them something for a fixed price and blowing them away with the quality. A mobile website for example. Then you've began to develop a relationship with them. Once you've completed the work and they're happy with it, you can send them an e-mail (or a maybe even handwritten letter?) letting them know if they ever need any other online marketing services like website development or SEO then you'd love for them to contact you.

Just a suggestion

- Trevor

Hi Trevor,

That may be something I'll try. But I've heard too many people who are doing recurring right off the bat. The John Spangler thread is my favourite for this. I'm now taking his advice and offering a free critique at the beginning, as a lead in to offering my services.

But what you say is good advice, and taken on board.

Thanks again, Trevor.

Originally Posted by TonyD

Hey Ken, I use en-gb test-your-site-overview Test Your Site its the quickest way to see if a site isn't mobile as most of the other emulators do not display the site as if it was viewed on a mobile nor do they detect a redirect.

Normally though I just email myself a list of urls and check on my mobile which is just as easy.

Hi Tony,

I actually use my mobile myself, as it's been the most reliable way for me to see if they're mobilised/with redirects. I use Chrome on my Mac as well as my android, and as they're linked, I can simply open the web pages on my Mac, and then look at my other devices on my android Chrome, and there are all the web pages open. Super easy.

Originally Posted by JSD Global

Scotty,

Woohoo! CONGRATS!!! Was there ever ANY doubt? I think I will thoroughly enjoy a Guinness on your behalf today.

Incidentally, If you haven't read (or heard, as is my preference) "The One Minute Millionaire" by Mark V. Hansen and Robert Allen, please do yourself a favor...the second half is a VERY good story (lesson) about a single Mother (waitress) who MUST create $1,000,000 against insurmountable odds within 90 days. It will definitely feed your mind with ideas.

Keep up the great work!

JS

Hi Jay,

Happy new year to you, and good to hear from you.

That's one self development book I haven't actually read, so I just found a summary online which I'll go through, and get the book later. Thanks for the tip.

January, I've been busy on 2 main clients really - this new one (I wanted to do a full months work and invoice the full amount), and another (who has been away, and increased my work load).

Glad you have a client now, I was in your position before but what I quickly discovered was you have to go after businesses that understand what mobile is and you need to be doing this online for eg.

I used to target local businesses that had competitors that I had created a site for already and I armed myself with their google analytics of how many visitors were viewing their competitors site via a mobile device as this would give them a great insight into what their competitors website was like via a QR code that I made up that they could use for offline marketing aswell.

If they were interested straight away I would go online and find other competitors and sure enough once I did a couple of them then it spread like wildfire as they were getting appointments and calls through the mobile site.

Hope this tip helps, I have others if you need them just didnt want to fill up your thread

Glad you have a client now, I was in your position before but what I quickly discovered was you have to go after businesses that understand what mobile is and you need to be doing this online for eg.

I used to target local businesses that had competitors that I had created a site for already and I armed myself with their google analytics of how many visitors were viewing their competitors site via a mobile device as this would give them a great insight into what their competitors website was like via a QR code that I made up that they could use for offline marketing aswell.

If they were interested straight away I would go online and find other competitors and sure enough once I did a couple of them then it spread like wildfire as they were getting appointments and calls through the mobile site.

Hope this tip helps, I have others if you need them just didnt want to fill up your thread

Local businesses are pretty the ones who spend much money on advertisements , for real. If u have something thats works (they are not technical though) and show results big time, like 15 k extra profit each month u will be the man, for as long as not much do .. They stick to local radio, newspapers and other old stuff :p

I simply type into google the niche and local area I am after and see what comes up, this will allow me to see who is ahead of their competitors and who is lagging behind.

I then either find an email on the website or ring them up and simply say see that (competitor), I know why they are more successful than you just now and I can help you fix it, that usually gets them interested. Get me on skype or something if you require more help

Hi Scotty,
First, let me say congrats on making an effort and also for getting your 1st client.

I could easily ramble on here for pages but I think it would be more productive if I just make a few points:

1) Educating prospects is hard work and most of your prospects simply don't get that they should have a mobile site. Therefore you must (as the Godfather Marlon Brando said) make them an offer they can't refuse . . . What EXACTLY is your offer?
2) Buyers Buy. In your case, look for businesses that use Google Adwords and have Facebook pages/Twitter accounts/LinkedIn Profiles etc. These are businesses that get it . . . stop wasting time and energy on those that don't get it.
3) 100 x 100 = 10,000 Figure out what you can offer 100 businesses in exchange for $100 per month. That's your goal, right?

I've been following along with your thread and it's been a great read.

From what I can tell, it looks like you've been pretty unlucky not to get a sale or two so far. You don't have a bad pitch, you're very enthusiastic, and quite organised.

But I do have one thing to recommend... It's very hard to sell recurring payments to local businesses before they develop a relationship with you. Before they trust you. Maybe you should look at getting rid of that?

Instead, you could try developing a relationship with them by selling them something for a fixed price and blowing them away with the quality. A mobile website for example. Then you've began to develop a relationship with them. Once you've completed the work and they're happy with it, you can send them an e-mail (or a maybe even handwritten letter?) letting them know if they ever need any other online marketing services like website development or SEO then you'd love for them to contact you.

Hey Ken, I use en-gb test-your-site-overview Test Your Site its the quickest way to see if a site isn't mobile as most of the other emulators do not display the site as if it was viewed on a mobile nor do they detect a redirect.

Normally though I just email myself a list of urls and check on my mobile which is just as easy.

Originally Posted by videoweb

I was wondering if anyone knows of a quick or short way to see if company has a mobile site.

Just finished reading the thread, I identified with a lot of what I read here, in other words, been there done that and bought the t-shirt. My breakthrough came when I gave up on trying to learn how to do all the tech stuff and found someone who done it for me on an job by job basis... no salaries for me to pay out and very little overheads.
This approach gave me the time to concentrate on selling my services and building the business. So far so good.
Everyone has their own areas of competence where they are comfortable with, once you decide to focus on what you are good at and outsource the rest, then things will really start to ramp up.
I will keep an eye on the thread for updates on your progress and you have my best wishes and support.
Well done and keep it up.

Just finished reading the thread, I identified with a lot of what I read here, in other words, been there done that and bought the t-shirt. My breakthrough came when I gave up on trying to learn how to do all the tech stuff and found someone who done it for me on an job by job basis... no salaries for me to pay out and very little overheads.
This approach gave me the time to concentrate on selling my services and building the business. So far so good.
Everyone has their own areas of competence where they are comfortable with, once you decide to focus on what you are good at and outsource the rest, then things will really start to ramp up.
I will keep an eye on the thread for updates on your progress and you have my best wishes and support.
Well done and keep it up.

Hi, and thanks for the uplifting words. I must admit I'm struggling with giving up doing some of the work, in favour of outsourcing it. I know it's the right move. But you're right, all I need spend my time on is getting clients, and outsource the rest.

I did put an ad on oDesk a few days ago, looking for a mobile website builder, and got loads of replies. I'm sure there's someone in there that can do the work once I've been paid, job-by-job.

And a client is not a friend you used to work for.. It's just a friend you used to work for, their trust you.. I would not see that as a sale.. Why not change the direction of your approche how many times have you done the same over and over again ?

“Insanity is doing the same thing, over and over again, but expecting different results.”

Yes, still doing mobile. I've found it hard-going, and even though you'd think it's an easy sell, I've found trying to convince businesses that they need it nearly impossible.

In the last couple of weeks, I've tried recording ten minute videos for hair salons, showing their website in its non-mobilised state, and what it could like, as well as showing some mobile stats, and AdWords searches.

I had a 50% open rate, 10% click through rate to the video, and only 1 person watched the video. Not too exciting.

Mobile is still my foot in the door to all the other services I do - SMS, loyalty programme, SEO, etc. I believe I have a good product, I think my pricing structure is good, and I have a good selection of outsourcers ready to make sites.

I'm only approaching those that are advertising, now. Those on AdWords, and the first page of Google, Groupon, leaflets through the door, in local newspapers/magazines, etc. So I'm happy I'm only going after qualified prospects, now.

But I need an effective way to get in front of them. These people are busy, and I need to interrupt this, without being annoying.

So I decided to try a different approach. I'll actually do a walk-in to these businesses, going through a quick presentation that the video was effectively doing. I'll book a mobile mock-up presentation, and try to close them there.

I'm trying everything. I'm not the best salesman in the world, but I know I'm not the worst. I just want to get in front of these people. So I plan to drive around town tomorrow and do this little demonstration to all the hairdressers I emailed.

I'm sure this will be a lot more effective. I'll find a way that works, and I'll keep going until I get there. When I get a winning formula, I'll start outsourcing things like the lead gen/site-making, and concentrate on the things I want to be doing (selling).

I've no doubt that mobile is about the best foot-in-the-door there is, and I won't give up on it. On everything I do, there is residuals - I charge hosting fees for mobile sites, so every client adds to my pocket long-term. It'll happen.

On the plus side, one of these hairdressers phoned me today and said they watched the video (although my YouTube is not registering the play count), and they don't want to get left behind. So I'm seeing them Friday. I'll do them a mobile mock-up using WillR's MMM. They seem to be interested in more than just the mobile site, so let's see.

But ideally, by Friday, I hope to have booked - and met with - other businesses, on the back of the walk-ins I'll do tomorrow and Thursday. So getting that phone call from that hair salon was a boost, as that's the first person that's got back to me interested.

I'll build on this. I won't make the £10kpm by the end of March, of course (in hindsight, knowing what I know now, that was completely naive), but if by then I have a prospecting system that's working, and some clients signed-up, then that'll be a big boost.

But the jewellery client is going well - if I can call him a client that is...

Originally Posted by steffanmax

And a client is not a friend you used to work for.. It's just a friend you used to work for, their trust you.. I would not see that as a sale.. Why not change the direction of your approche how many times have you done the same over and over again ?

"Insanity is doing the same thing, over and over again, but expecting different results."

...anyway, either way, it's going well, and good practise. I've re-done their site, and I've done a mobile site. We've had some sign-ups. Tonight, I send out the first loyalty code. And I have some tweaks to do to an in-store postcard that they'll be using to give their customers in the shop. The postcard will sell the loyalty programme, giving customers various different ways to sign-up. I'm sure this will generate subscribers, too. Can't wait to see the results of SMS.

I started this thread as a way to help others who also are procrastinators, like me. It's a nightmare to shrug off, but I'm sure I'll get there. The bonus is that I've systemised everything. I document everything, and I have a staff backend built into my site, for outsourcers and staff. So although I didn't just go out and do it, I have a smooth-running machine, that will take some of the hard work out the way once it's making good money.

I've learnt a lot, and tried a lot of things/methods. I'm excited what the rest of the week will bring, the rest of the month, and most of all, the rest of the year.

Anyway, thanks for your interest, Andy. I didn't want this thread to die out, but I also have restrained myself from posting needless updates with no substance. If the rest of this week goes to plan, booking mock-up meetings - and the Friday meeting, of course, I'll have more positive stuff to report.

But every failure leads me to more of that lovely money-stuff, which we all love.

How are things going your end, Andy/all? Feel free to share (or not), if you like.

Scotty with a few tweaks I think you can crush it man. Need to really focus on conducting a proper needs analysis. Interviewing prospects in a sense to see if they are a fit for your program. Finding out where they are hurting, and if you have anything available to fill these needs. This has to happen regardless if you THINK you already know what they need. This is really sales 101, but so often overlooked or just not done correctly.

Hit me up and I will work with you one on one a bit to get over this hump man. No charge of course ; )

Well I had my first proper meeting with a prospect on Friday, selling mobile. I had already sent them a video showing mobile searches in the area for their business (hairdresser) and they got that they needed a mobile site to stay ahead of the pack They didn't pull the trigger right away, but they're going to think about it. Seem keen.

But it's just one meeting. I'm just glad to get the first one under my belt. It went well, I gave them advice, there was rapport, it was good. The first of many.

But more than anything, I feel like I'm getting warmer, now. Basically, I'd sent 15 of these videos out to different hair salons in the area, all on the first page of Google (AdWords, G+, organic). But only 2 people watched the videos. 1 out of the 2 that watched the video phoned me back to know more (the one I saw yesterday). So all this tells me a) a proper demonstration is needed, to make them aware of the problem, and b) email just doesn't cut it.

Which is why my plan is to send out an email with a generic video (for the previous 15, I'd done them a personalised video each, but only 2 got opened, so that's a lot of time used up), and follow-up. And then for all those that don't get back to me interested (which will be most of them), I'll actually do a walk-in demonstration, covering what is in the video. I'll use this demo to book a presentation, and sell them then. I have a clear week from next week to start doing this consistently, so let's see.

Originally Posted by MoBuzz

Scotty with a few tweaks I think you can crush it man. Need to really focus on conducting a proper needs analysis. Interviewing prospects in a sense to see if they are a fit for your program. Finding out where they are hurting, and if you have anything available to fill these needs. This has to happen regardless if you THINK you already know what they need. This is really sales 101, but so often overlooked or just not done correctly.

Hit me up and I will work with you one on one a bit to get over this hump man. No charge of course ; )

the offer is there.

Hi MoBuzz, yes, thanks for reminding me about including a needs analysis. I had actually taken that out of y presentation, but you reminded me that should be in it. So that's how I started the meeting. From that, I deduced that their goals and ambitions were not enough to be pitching the whole shebang - they just wanted mobile. So I showed them their mock-up - which took about 5 minutes using WillR's MMM. They liked it, then I made the offer, using the decoy pricing technique (do a search on the forum - WillR did a thread/post on it).

The only thing I left out was a ROI section, so they could see the potential profit after paying for the site. I use a spreadsheet for this.

But thanks for the lift. I do really feel I can crush it. The only thing between me and lovely tasty moolah is consistent action. I have a system that'll work for me, now, I think.

And thanks for the offer of help, too - most kind. I'll keep that in mind. I'm expecting good things from the next couple of weeks, now I have a system. But if all goes south, I'll give you a shout. That'll be most helpful. I see a lot of your posts on the forum offering sound advice, so that means a lot.

Originally Posted by Andy Bo

Hi Scotty,

Have you tried the free route? Before I get shot down for devaluing the market or myself - it's not my idea!

Give them a free trial - mock a basic site up/first month hosting free and then promote the site for them...

Once they see the benefit they want to keep it. Then, instead of a bunch of mock demos you have a working portfolio.

What do you think?

Andy

Hi Andy, well, the free route is a sort of downsell for me. The idea is that if folks don't pull the trigger, I'll offer a 7 day trial. If they don't take it after that, I'll offer my last resort, out-the-door downsell, where they can keep the site - as long as they pay the hosting/maintenance. If I get enough people on board, the hosting/maintenance alone will be good.

I'd like to ask you if you can tell me what are the tools that I have to buy to get started creating mobile sites. In fact I'd love to follow your suggestions, but I would also like to know what to buy to get started.

very interesting thread.. I see you are calling a lot of hair salons..

Have you thought about calling on business's that can afford a higher price for your service??

In my area urgent care centers and local medical centers are really spending money on mobile and updated website's.

Unfortunately I can't talk to them because it would be a conflict of interest with my full time job??

They know I like the "internet stuff" as they call it and have asked me to the jobs and I have to say no because I need my full time job.

Hi,

Thanks for the feedback.

Yes, I'm starting with hair salons as I've heard many marketers recommend them as a good niche. They have repeat custom, the average transaction is not too bad, and good mobile traffic/searches.

I've had no luck getting any on board, as good as my pitch is. Price/budget is brought up as an issue more often than not. So it's quite frustrating given the perceived value I give mobile sites in my pitch/prospecting/presentation. You'd think they'd want to come on board immediately, given the potential customers they're losing.

But getting money out of these people is like getting blood out of a stone.

I don't want to jump around niche-after-niche. I'm learning all the time, and perfecting my approach. I'm sure by the time I start my next niche, I'll be in a better position overall. But there's certainly higher ticket markets out there.

Yes, I'm starting with hair salons as I've heard many marketers recommend them as a good niche. They have repeat custom, the average transaction is not too bad, and good mobile traffic/searches.

I've had no luck getting any on board, as good as my pitch is. Price/budget is brought up as an issue more often than not. So it's quite frustrating given the perceived value I give mobile sites in my pitch/prospecting/presentation. You'd think they'd want to come on board immediately, given the potential customers they're losing.

But getting money out of these people is like getting blood out of a stone.

I don't want to jump around niche-after-niche. I'm learning all the time, and perfecting my approach. I'm sure by the time I start my next niche, I'll be in a better position overall. But there's certainly higher ticket markets out there.

Thanks again.

Plus hairdressers are full of beautiful women. And I love beautiful women.

and I dont mind supplying a free skype session to dive into your offline mobile business in more detail

Hi Craig,

Thanks for the feedback. And also for the offer of a Skype call. Proof that this forum is full of great support.

I'm currently generating more hair salon leads to email this week, with a view to doing walk-in demos next week, and hopefully book some appointments to sell.

I've missed by goal by a long shot, and looking back, that target was simply too unrealistic. The WSO's make it seem so easy. But even as valuable as mobile is, getting money out of these people is so tough.

I need a win, a victory, a sign that I'm going in the right direction. I keep hearing stories of folks just getting into this and making great dough right off the bat, and it makes me think, "Is it me?"

Scotty -- "He with whom it all begins and ends" - which to me seems parallel to "If it's to be, it's up to me" - (BTW – I’ve found some of your Objectivist writings online - and ATLAS SHRUGGED is my all-time favorite book).

How are you doing on your upcoming goal this Sunday? Likely "you're going for it" full-out and have not checked back to your thread until the smoke has cleared.

(Shoot, I apologize Scotty. I was in the middle of writing this long thing over a whole day, back and forth between locations, before seeing your "missed the goal by a long shot" post. Clearly, I'm not a regular at this.)

My attempt at contribution in this post will depend on your level of satisfaction with your results. If you're on target, see if you agree that this might be helfpul, if not for you, then for others on a similar path. If you find you've missed the mark substantially, you can take it as both a gesture of solidarity and an actual offer or proposal of mutual support.

What you’ve already done has been remarkable. You have been courageous enough to publicly declare your goal (preferably, before others who have some similar interests, and ideally, before some who also have "unreasonable" targets set before them).
You have been willing to outline the parameters of your project and your progress prior to your declaration so that anyone reading it are clear as to where you were when you declared it.

And then, you’ve pointed somewhere on the horizon toward the outline of your destination and were willing to state, “that's where I will be on the target date!"

I assert that, within the very context of our OWN central role in the matter (a point with which I fully agree), engaging a dispassionate, but reliable *second party* may make the difference between success and falling short of one's most outrageous and ambitious goals.

In my experience, leveraging an external "sourceful listener" - someone to whom you make yourself accountable, *by regular reporting,* can be a key linchpin and powerful tool for many, if not most people who have a great undertaking before them.

This is why, with various levels of success, groups are formed under the tutelage of folks who have already succeeded in areas you and I are taking on. The mentors take the trouble to outright assign (or at least support the selection of) "accountability partners" within their group of students/mentees.

What I have found to be most effective is a simple reporting assignment set-up on a regular basis - at the very least once a week, or preferably, upon first arising each day.
The actual act of reporting means simply stating our results. And the partner's goal is first, simply to acknowledge receipt of the report (by voice or in written form), and second, to ask for any needed clarification so as to understand the reported results.

As "our mileage may vary," each of us must be the author of our own daily or weekly parameters and then agree on a manageable reporting schedule.

For me, as one example, the structure that works best is this:

I'd begin with laying out the sub-steps or sub-goals of my project, the sum-total of which when completed will amount to the successful outcome
-- what specific steps did I accomplish the day (or week) before?
Did those steps actually bring me closer to my goal, as originally imagined?
If not, what new sub-steps will I now put in place, or which of my other proposed activities will you concentrate on going forward? (eg. if not cold-calling, what other client-acquisition strategy will I employ - and what will constitute a completed effort?)
What is my specific target for today/this week - - money-wise, or number of contacts, or ... ?

The most central requirement of "committed listeners" is just that - they must be committed (which includes being accountable and responsive) to serving as a touchstone of accountability for their partners for the duration of their individual projects...

If they themselves miss a reporting deadline, or fail to acknowledge their partners' report within the agreed-upon time... they recover ASAP and follow-through - making a new promise to be on time the next day / the following week – and getting their priorities straight and steeling themselves so as to keep those promises going forward.

No time or energy wasted in blaming or self-recrimination, either. Simple matter-of-fact reporting, and a new promise made.

Similarly, each of us working on our own sub-goals follows the above parameters if we realize we've missed a deadline.

The phenomenon which seems to occur in these scenarios is the REALIZATION - the actual *bringing into BEING,* in physical, tangible terms, the mere ideas within that act of CREATION which is -- the very declaration of one's intended results within the agreed-upon time-frame.

Or in my case, it helps get me out of my own head and makes me look at what's actually what along the way (lol). Old-fashioned reality check.

In any case, I look forward to checking back to see how you did.

Feel free to PM me to discuss further. A committed second party may make a huge difference in your outcome.

"I've missed by goal by a long shot, and looking back, that target was simply too unrealistic. The WSO's make it seem so easy. But even as valuable as mobile is, getting money out of these people is so tough."

With the responses I've got, and the low amount of leads I can get through with the methods I'm using, I'm ready to try selling desktop websites as the front end, as these will take less convincing. I will upsell mobile/SMS/SEO later.

There are plenty of threads of folks doing well with desktop websites, and I don't have any more time to take risks. There are people selling mobile and doing well. Unfortunately, I'll have to try selling an easier product before I'm good enough to sell mobile, it seems.

I just posted the following thread that goes into more detail about the direction I'm going in now. I'm not giving up on mobile. I'm just changing the way I do it.

Great thread! Although Scott has had a hard time selling, I still feel motivated after reading the above posts to make mobile marketing my full time biz.

I'm not to good at selling either, so I think I'm gonna get someone else to do that while I focus on building the sites. There are a lot of people out there that can sell almost anything, including ice to the Eskimos. So instead of persisting on selling when I'm clearly not good at that, I'm going to change my focus and make it work for me by getting a good sales person and splitting the profits.

Selling SMS solutions to small businesses is brutal, they just can't afford it or just have no idea what they are doing. You're much better pitching to someone to spends like £1,000 a day on PPC doing payday loans stuff, and trying to transition them over.