Cold calls, Hot possibility’s.Bring more diversity in your business (dutch and english post)

Cold calls , hot possibility’s . That should be our new credo in 2012.

Is it a new tradition that we , photographers, are whining about “wanne be photographers” that are not even asking enough money to fill up there big oil slurping gasoline car again, and by doing this stealing “our” jobs. Do we like it ? No. Do we want clients that don’t see the difference between really bad and …. ? Do we want clients that only want to pay the least as possible ? No euuuu Yea or hmm …thinking….damm tricky question isn’t it ?

Be honest, don’t we all want to pay as little as possible ?

From weddingphotographer to commercial fashion photography

I thought I should do something about it. I started searching in my area for stores that are selling “high class clothing”and are trying to keep an up-to-date website online. Stores where one basic t-shirt costs as much as the whole content of a real men closet.

The first I found was DUE in Aalst. They had already a website and some pictures of the latest collection online. But damm those pictures were…..

Fashion -Dinner show

So I made my call and got invited for the next fashion-dinner show. I offered to do the job for free. Yes for free but only on one condition : there “home”-photographer had to be there. He was the main photographer and I was just “fill-in. By demanding this, I was not stealing anybody’s job.

This gave me 2 possible advantages : – no stress – the client could make a comparison.

To keep things short : after the shoot they took all the previous pictures from the other person off-line and only mine were put on-line.
Do I feel sorry for the other guy? No, I don’t. I should have done a better job. It was esy as hell and if you can not deliver then…

Mission one accomplished. My first little step was set.
In the meanwhile I have already done another real payed job for this client.