What Marketing Questions Get Answered in a Marketing Plan?

Questions about objectives are just a few of the issues that will be addressed in a marketing plan. Find out what marketing questions get answered in a marketing plan with help from a marketing expert in this free video clip.

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Hi, my name is Latoya Lo and I'm from Lake Balboa, California, and today I'm going to be talking about the marketing questions that get covered in a marketing plan. In the beginning it talks about the objectives of the company. And then we go over the current strategy that is currently being used. And then you identify the key issues and the gaps within the marketing strategy that they're utilizing. Once you go through that, you go through costs and services of what is being presented to them in regards to your strategy that's recommended. And then you also want to go through the services that you're going to utilize to execute the strategy in the plan that you're presenting to them. My name is Latoya Lo, and thank you guys for watching.