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Monetate and AgilOne Team Up to Deliver Smarter Personalization

Monetate,
the worldwide leader in personalization software for consumer-facing
brands, today announced a strategic partnership with AgilOne,
the premier customer data platform for B2C enterprises. Through this
partnership, Monetate will provide clients with smarter personalization
- including rich, comprehensive customer profiles, orchestrated
omnichannel engagement, and unparalleled intelligence on who customers
are and what they need right now - so brands can match the right content
with the right individual to drive engagement, conversions, and revenue
lift.

Personalization and profitability are inherently linked, but in their
quest for success, marketers face challenges harnessing data. In fact,
in Monetate's 2nd
Annual Personalization Development Study, marketers identified data
quality as the number one challenge to their personalization efforts. To
help brands overcome this, AgilOne stitches, cleanses, and dedupes data
across digital and physical channels, resulting in a single customer
view that includes advanced AI-driven insights. This highly precise data
enables Monetate's products to drive, measure, and report personalized
experiences in real-time across any channel, thus delivering accurate
and actionable insights to customers.

"Monetate is paving the way for what's possible in personalization,
which not only means creating leading edge products, but also teaming up
with innovative and complementary companies," said Maribeth Ross, senior
vice president of marketing at Monetate. "The partnership with AgilOne
enhances our capabilities and provides our clients with unmatched
customer intelligence and advanced real-time recommendations."

Online/offline customer insights: Gain a single view into
customers' digital and in-store activities across the entire journey.
Better attribute behaviors to purchases and identify customer patterns
for personalized marketing by removing information silos.

Customer value analysis: Combine data captured in stores with
digital activities to identify current and potential high-value
customers. Understand key metrics such as lifetime value and average
order value (AOV) as they apply across channels.

Consistent, orchestrated personalization across engagement
channels: Ensure consistent messaging, experiences, and offers at
the individual level across all channels. Deploy a broad set of
capabilities directly at the point of customer engagement or embed
personalization within key proprietary systems.

Learn, improve, and scale what works: Test different approaches
and learn how and why each approach resonates with some customers more
than with others. Deploy automation to scale efforts to reach more
customers and amplify results.

"AgilOne was founded with one mission - to restore the deeply personal
relationships companies once had with their customers before multiple
channels and data siloes got in the way," said Omer Artun, CEO of
AgilOne. "Through our partnership with Monetate, we are increasing the
personal relevance of each customer interaction, and enabling greater
consistency and orchestration of customer experiences across channels."

The Monetate Intelligent Personalization Engine makes it easy to test
and optimize, segment and target, and even create true 1-to-1
experiences. With all this in one personalization solution, marketers
have the flexibility to leverage proven approaches to improve the
customer experience across web, email, mobile apps, in-store, and other
touch points. The Engine also covers all aspects of the customer's
experience with your brand, from content and creative to product
recommendations and offers.

Open, so you can use all of your data wherever it sits, push a
decision to any touchpoint, and pull the results back into your
data/analytics infrastructure

Real-time, to enable interactions based on a customer's in-session
behavioral and event data that get their attention in increasingly
narrow buying windows

Simple, making it easy to increase the relevance of offers, creative,
and products you put in front of your customers

Powered by Artificial intelligence, giving you the power to operate at
1-to-1 scale, for real

Founded in 2008, with offices in the U.S. and Europe, Monetate is used
by leading brands around the world and influences billions of dollars in
revenue every year for QVC, Newegg, Timberland, Carnival, The North
Face, and hundreds of other market leaders.

About AgilOne

AgilOne is the leading customer data platform for enterprise B2C
companies. AgilOne's vision is to restore the personal relationships
companies once had with customers before channel-specific marketing
silos got in the way. AgilOne enables a single customer view through a
best of breed identity resolution engine used on first party customer
data. Machine learning and analytical algorithms enhance customer data
leveraged through real-time APIs and orchestrated across all
touchpoints. AgilOne helps brands build authentic omni-channel customer
relationships that maximize lifetime value. The AgilOne Customer Data
Platform supports more than 150 brands worldwide including lululemon,
Hugo Boss, Tumi, Joann, Schwan's and Nine West.