Aussie Invader 5R Goes Global on First Day

With the official launch of the Aussie Invader 5R project at the Australian International Motor Show and the launch of our newly completed 1,000 mph wheel, Aussie Invader 5R has gone global. Stories have been appearing across The Internet and in various media outlets, as well as several appoaches from documentary makers. Below is a summary of the exposure we received:

The campaign launch was picked up by media in 36 countries

Over 150 different publications

With a combined potential circulation of 1 billion million people

Highlights include

BBC World News – London, Asia, Australia

Sky News Asia – Asia, Australia

Channel 7 Sunrise – Australia

Sydney Morning Herald – Australia

The Daily Telegraph – UK

Bangkok Post – Thailand

The China Post – China

The West Australia – Australia

France 24 – France

The Hindu – India

The Southland Times – New Zealand

Die Welt – Germany

Zeit Online – Germany

Toronto Sun – Canada

The Economic Times – India (sister publication of the FT in the UK)

The following images are just a few examples of media coverage on the first day.