Image courtesy of Planoscorpio Say what you like about Cannes but at its best it still serves as a barometer for where our industry and our product is heading. Most notably the Titanium shortlist, packed as it is with the coolest work from the coolest agencies and representing the new creative dividend that is on...

Image courtesy of StephanieNguyen I’m a bit of a latecomer to the Toms party but then I’m not an environmental activist and I don’t live on the West coast. So I had to wait until the TED Global goodie bag to come across this brand of ethically driven footwear and mighty fine they are too....

Image courtesy of Ackers-Schoolboy Hero!!!! Some time in the early summer the Met Office rather confidently predicted that this would be the summer of the BBQ, so hot, dry and altogether splendid was our weather going to be. Alas it turned out to be a rather different meteorological kettle of fish and once again this...

Welcome to adliterate

Adliterate is dedicated to providing radical thinking for the brand advice business.

It is concerned in the main by the future of advertising and the marketing communications industries, the impact of technology on communications and the nature of potent brands.

It takes a radical view in order to solve deep seated problems and it sets its self against orthodoxy in any form.