Aside from the environmental and health benefits provided by biking, cycle cities are proving to be profitable, which has begun to attract support from many US business leaders. Not only do bike-friendly streets increase the visibility and desirability of real estate, they also reduce the need to waste money (and space) on ample parking. In addition to this, as the Guardian’s Michael Andersen points out, bicyclists are the “perfect customer: the kind that comes back again and again.” Learn why else biking is good for business here.