Longines Heads to the Races

Derby style takes on new heights at this year's Churchill Downs race.

Derby style takes on new heights at this year's Churchill Downs race.

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The Kentucky Derby, some might argue, is as much about the fashion as it is about the race. This year at Churchhill Downs, a record breaking crowd of 164,858 filled the stands and, regardless of whether they were in-field or perched in the prestigious Millionaire's Row, everyone came dressed to impress.

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Longines Heads to the Races

Longines Heads to the Races

Always impressing a timeless sense of being 'dressed', Swiss watch company, Longines, served as this year's official timekeeper. As a brand that commonly aligns itself with prestigious international sporting events, including the Royal Ascot and French Open, Longines President, Walter von Känel sees Longines's involvement with the Derby as a natural extension of the brand's core philosophy. "Longines is delighted to add America's greatest and most traditional race to its list of renowned sporting events. This partnership truly represents a perfect match with the brand's image and philosophy stated in its slogan: 'Elegance is an attitude'. On Longines' watch, this year's Derby served up just that.. a heavy dose of elegance and attitude.

The Kentucky Derby, some might argue, is as much about the fashion as it is about the race. This year at Churchhill Downs, a record breaking crowd of 164,858 filled the stands and, regardless of whether they were in-field or perched in the prestigious Millionaire's Row, everyone came dressed to impress.

Getty Images

2Of8

Longines Heads to the Races

Always impressing a timeless sense of being 'dressed', Swiss watch company, Longines, served as this year's official timekeeper. As a brand that commonly aligns itself with prestigious international sporting events, including the Royal Ascot and French Open, Longines President, Walter von Känel sees Longines's involvement with the Derby as a natural extension of the brand's core philosophy. "Longines is delighted to add America's greatest and most traditional race to its list of renowned sporting events. This partnership truly represents a perfect match with the brand's image and philosophy stated in its slogan: 'Elegance is an attitude'. On Longines' watch, this year's Derby served up just that.. a heavy dose of elegance and attitude.