Do your marketing materials show them how to get this happy ending?

Our writing powers up your marketing so you’re:

We’re full of ideas to help you achieve your marketing goals. Whether you need a sales page, or information to educate your customers, we can help. We can also guide you through the ever-changing marketing landscape called content marketing.

Content is material that informs. When your buyer has a problem to solve, he searches for solutions. This information satisfies his curiosity and leaves him “content.” (A play on the dual meaning of the word content.) Content is blogs, podcasts, infographics, etc.

Copywriting is short for direct-response copywriting. As the term implies, it’s writing intended to elicit a response. In other words, copywriting prompts the reader to take a specific action. It’s a persuasive sales technique. Copywriting is sales pages, cold-calling scripts, ads, etc.

Content Marketing combines the two. It’s informational content that contains a call to action (click here, sign up for our updates, etc.). Those “actions” take your reader to a sales page. Or ask for their email. Of have them make a phone call. These responses give your sales team the qualified leads they need to make sales.

Whether you need content, copywriting, or content marketing, we can help. Some of the items we create include: