Intrapreneurship: The Edge to Success

SHRM 2012 Strategy Conference

Intrapreneurship: The Edge to Success

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One of “America’s Best Leaders” according to U.S. News & World Report, Linda Rottenberg inspires and instructs corporate managers to become “intrapreneurs,” or employees who devise entrepreneurial solutions. Discover your organization’s entrepreneurial potential and learn how to foster a culture of innovation from the pioneer of High-Impact Entrepreneurship. Using inspirational examples of world-class entrepreneurs supported by her organization, Rottenberg shares lessons on topics such as: using chaos as a catalyst; minnovating (innovating in small steps); scaling teams (including decentralized ones) in a unified way; building trust in business relationships; and fostering “psychic equity” within a team or company to ensure shared goals.

“After 20 years of traveling from Rio to Cairo, Johannesburg to New Delhi to Istanbul, I have come to understand the power of thinking BIG and thinking globally; you cannot understand the world today without understanding what is happening in emerging markets. And I believe even the world’s largest corporations can integrate an entrepreneurial mindset into their culture.” –Linda Rottenberg

Named one of “America’s Best Leaders” by U.S. News & World Report and one of 100 “Innovators for the 21st century” by TIMEMagazine, Linda Rottenberg is one of the world’s most dynamic and respected experts on entrepreneurship and innovative leadership for the new economy. Rottenberg pioneered the field of High-Impact Entrepreneurship, and as the CEO and co-founder of Endeavor, which identifies and mentors the most promising emerging-market entrepreneurs, she created 150,000 high-wage jobs generating annual revenues of $4.5 billion. A galvanizing speaker, Rottenberg motivates Fortune 500 managers to think like entrepreneurs.