Senior Manager, Insights

The J.M. Smucker Company has a unique culture rooted in our
Basic Beliefs, strengthened by Our Commitment to Each Other and
perpetuated by the creation of an environment that leads to the
continued growth of our employees.

Inspired by more than 120 years of business success and five
generations of family leadership, The J. M. Smucker Company makes
food that people and pets love. The Company s portfolio of 40+
brands, which are found in 90 percent of U.S. homes and countless
restaurants, includes iconic products consumers have always loved
such as Folgers , Jif and Milk-Bone plus new favorites like Caf
Bustelo , Smucker s Uncrustables and Rachael Ray Nutrish . Over the
past two decades, the Company has grown rapidly by thoughtfully
acquiring leading and emerging brands, while ensuring the business
has a positive impact on its 7,000+ employees, the communities it
is a part of and the planet. For more information about The J. M.
Smucker Company, visit https://jmsmucker.com.

TITLE

Senior Manager, Insights

LOCATION

Orrville, OH

REPORTS TO

VP, Insights

JOB SUMMARY

In this role, you will provide strategic insights and council to
senior leaders within the J.M. Smucker Coffee SBA. You will lead a
team of consumer/shopper insights and analytics professionals to
provide holistic perspective on the brands in your area of
responsibility. Key areas of focus will include brand strategy,
marketing communications, innovation strategy and activation,
strategic portfolio management, and customer/category thought
leadership. The successful candidate will have strong understanding
of insights and analytics tools and how they can be leveraged to
drive business action, an orientation to driving business results
with a collaborative approach, and an ability to mentor and bring
out the best in direct reports.

KEY RESPONSIBILITIES

* Provide strategic council to senior marketing and
cross-functional partners

* Craft learning plans that will address critical business
needs

* Synthesize existing and new custom research, analytics, and
secondary research to provide holistic analyses and viewpoints to
the business

* Proactively identify opportunities to provide insights and
analytics-based brand and business understanding and
perspective

* Play an active role in brand and communications strategy
processes

* Provide ongoing council to business partners that leverages
insights work and business-oriented point of view

* Mentor a team of insights and analytics professionals

* Provide guidance on the design, implementation, management, and
analysis of consumer/shopper insights and analytics projects

* Help direct reports connect the dots across new and existing
insights work to impact business strategy

* Continue to leverage and evolve insights capabilities and
deliverables with an eye toward forward-looking, strategic, and
timely action-oriented approaches

* Identify opportunities to leverage insights from across the
company to the team s area of responsibility

SELECTION CRITERIA

Education

* A Bachelor s Degree is required; an MBA/advanced degree
preferred

Experience

* At least 12 years of experience in consumer/shopper insights is
required

* Professional experience ideally with a CPG company

Other

* Deep knowledge of primary marketing research methodologies and
techniques

* Sense of curiosity to deepen our understanding of consumers and
the competitive marketplace

* High collaborative mindset to help the company take
insights-inspired business action

* Travel approximately 10-20%

#LI-123.

The J. M. Smucker Company (the Company ) is an Equal Opportunity
Employer. No person will be discriminated against in hiring or in
any other aspect of their employment on the basis of race, color,
religion, sex (including pregnancy), age, national origin,
ancestry, citizenship status, sexual orientation, gender identity
or expression, transgender status, marital status, familial status,
disability, genetic information, protected veteran/military status,
or any other characteristic protected by applicable federal, state
or local law.

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