Business eBooks

Today thousands of marketing books exist ready to bombard you with buzz words and secrets to marketing success, but by condensing and summarising current thinking in marketing this book gives you the chance to become an authority yourself - quickl......

Modern business is a blur of jargon and many books purport to hold the key to success. The working reality is often very different. This book distils and summarises all the best current thinking in marketing so that you can become an authority - a......

Small business owners have limited resources and often forego publicity, which is vital for establishing credibility in their industry. Appearing in the media gives the business owner a third party endorsement and can be influential in gaining new......

In an increasingly uncertain world, the pace of change is swift and quickening. Risk management is more important than ever before, and adaptability is key. Not every negative event can be mitigated, but the right approaches will allow a company t......

Corporate fraud is unlike any other risk that an organisation has to manage. It requires us to believe that we can be deceived by individuals that we know, trust and do business with - one of life's 'inconvenient truths'. So, we often choose to be......

What can managers in today's uncertain, unimaginably complex world learn from President Obama and top Chinese executives? Charles-Edouard Bouée proposes "light footprintï¿½? management - comparable to a new American military doctrine and si......

Filled with help on making working from home work for you, this book covers a range of essential issues including setting up your office, working as part of a virtual team, managing professional relationships, and dealing with feelings of isolatio......

A must-read for anyone thinking about time out from the office, this book covers all the key issues you need to think about, from working out your priorities, to assessing your financial situation, to planning the best career break option for you.......

For the readers who made bestsellers out of Edge City or The Rise of the Creative Class, a powerful reappraisal of the role of cities and their inhabitants in solving global problems.
Author: Brugmann, Jeb
Publisher: Bloomsbury Press
Illustration......

Named Best Business Book for Fall 2011 by Publishers WeeklyThe question no one ever bothered to ask about the economy: How can we make it work for us, instead of the other way around?
Author: de Graaf, John
Author: Batker, David K.
Publisher: Bl......

How the homes we live in turned into the monsters that ate our economy and how the US became a nation obsessed with real estate.
Author: Katz, Alyssa
Publisher: Bloomsbury USA
Illustration: n
Language: ENG
Title: Our Lot: How Real Estate Came to......

From the legendary basketball coach who inspired generations of athletes and businesspeople, an inspiring book about the power of mentoring and being mentored.
Author: Wooden, John
Author: Yaeger, Don
Publisher: Bloomsbury USA
Illustration: n
La......

A timely and concise accounting of John Maynard Keynes's life and work by a renowned historian and Keynes scholar.
Author: Clarke, Peter
Publisher: Bloomsbury Press
Illustration: n
Language: ENG
Title: Keynes: The Rise, Fall, and Return of the 20......

Nowadays, nearly every business leader recognizes the crucial importance of culture. But, in many organizations, attempts to handle culture issues remain “squishy,” unfocused, and unlikely to bring any value or results. Now, IBM’......

The Definitive Guide to Quantifying, Classifying, and Measuring Enterprise IT Security Operations Security Metrics is the first comprehensive best-practice guide to defining, creating, and utilizing security metrics in the enterprise. ......

The never-before-told story of BHP Billiton's global conquests, told by the key players. BHP is part of Australia's DNA; but it remains an enigma. The Big Fella: The rise and rise of BHP Billiton is the compelling story of how BHP and its partner ......

Understanding Niches and How They Relate to Internet Marketing is Crucial for Business Success!
Since the Internet Has Become a Primary Source for Business Income Today, Creating a Specific Niche and Effectively Reaching Your Target Market on the......