Fitbit Announces Three New Trackers, Including Smartwatch

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Three new activity trackers from Fitbit are being revealed today,
including the company's first trackers with heart rate monitoring
and smartwatch features.

The trackers — called the Fitbit Charge, Fitbit Charge HR and
Fitbit Surge — are each designed for people at different levels
of fitness. Only the Charge is available immediately; the Charge
HR and Surge will be available in early 2015, the company said.

The Fitbit Charge is for average Joe's who want to step up their
everyday activities and become more active. Like the Fitbit Force
(which was
recalled earlier this year ), the Charge has a small screen to
display your stats. It tracks steps, distance, calories burned,
floors climbed, and sleep, and has caller ID if you're near your
smartphone (the caller's name and number appears on the screen).
The battery lasts up to seven days, Fitbit says.

The Fitbit Charge HR includes all the features of the Charge, but
also
monitors heart rate from the wrist throughout the day, which
may help people to better estimate how many calories they burn,
Fitbit says. The Charge HR is aimed at people who are already
regular exercisers. The battery lasts up to five days, according
to Fitbit.

The pricier Fitbit Surge similarly has heart rate monitor, and
also includes a built-in GPS to show your distance and route
history. The device, which is aimed at athletes working towards
peak performance, can show your pace, elevation, spit times and
workout intensity. It has more smartwatch features, including
text alerts, and its battery lasts up to five days. [ Fantasy
Fitness Tracker: 8 Absolutely Must-Have Features ]

"We understand that everyone’s approach to fitness is different,"
James Park, CEO of Fitbit, said in a statement. The variety of
Fitbit trackers ensures that "everyone can find the right fit for
their lifestyle and their goals," Park said.

The Fitbit Charge costs $129.95. The Fitbit Charge HR will
cost $149.95, and the Fitbit Surge will be priced at
$249.95, the company said.