Nokia Lumia 720

Available
now 25th February 2013

Sitting in the middle of Nokia's range of Windows phones is the
new Nokia Lumia 720, which is similar on the surface to the
Lumia 820
but inside it is much closer to the cheaper Lumia
620. But there's a bit more to it than that, and this Lumia
has a few things going for it that make it an attractive proposition.

Like the Lumia 820, the display is a 4.3" 480 x 800 pixel
ClearBack panel which is slightly curved and covered in Gorilla
Glass. The housing is Nokia's attractive unibody design, which makes
the Lumia 720 look more expensive than it really is. On the back
is a camera with the slightly odd resolution of 6.7 megapixels with
Carl Zeiss optics and 720p video capture capabilities, plus a wide
angle 1.3 megapixel camera on the front.

Inside the Lumia 720 is a dual-core 1GHz processor with 512MB
of RAM, 8GB on onboard flash storage plus a microSD slot, GPS plus
GLONASS positioning systems, along with WiFi, 3.5G and Bluetooth
connectivity. The Lumia 720 also has NFC support, and it can be
used with an optional snap-on cover to allow wireless charging.
However, unlike the 820, the Lumia 720 does not support LTE data.

There
are a couple of more fundamental features that might appeal
to many customers - the Lumia 720 has a large 2000 mAh battery which
is the same capacity as in the top-end Lumia
920 and holds 21% more charge than the one in the Lumia 820.
Despite this, the Lumia 720 weighs just 128 grams, which is 20%
lighter than the Lumia 820. Nokia say that the talktime is 13 hours
on 3G with a standby time of 21 days.. of course, those figures
don't match real-world usage, but the battery on the Lumia 920 is
pretty beefy and we would expect the Lumia 720 to be able to last
a long time between charges.

The operating system is Windows Phone 8 with Nokia's own enhancements
on top, including unlimited ad-free music streaming, free turn-by-turn
navigation and the new HERE Transit application which allows you
to find your way around with public transport.

Nokia say that the Lumia 720 should cost just €249
before tax and subsidy, it will roll out in Hong Kong, Vietnam and
Singapore during Q1 2013 with Europe, Asia, India and Africa to
follow during Q2. Available colours will be gloss white, and matte
red, yellow, cyan and black. It looks to us that Nokia might have
hit the sweet spot when it comes to features and pricing, so there's
a good chance that this will be a much-needed success.