science tastes good
Ken Grossman spends hundreds
of thousands of dollars on research
equipment to improve his beer.

i’m constantly thinking about beer. Trying to figure out how to improve our product
has driven me from Day One. Beer starts to degrade the moment it leaves the brewery.
Heat, light, and oxygen can all damage the flavor. I’m always trying to think of ways we
can better control that.

I usually wake up around 6 a.m. I try not to look at my email until I get to the office,
but I inevitably end up checking it to see if I’ve got any fires to put out. We’re building
a new brewery in North Carolina, and they’re three hours ahead of us. So when I wake
up, there’s often a lot of back-and-forth in my inbox.

I live 30 minutes outside of Chico, on more than 1,000 acres of untamed land. I’ve
always preferred wild nature to city life. My wife, Katie, and I have a garden and eight
laying chickens. We used to have goats, too. My three kids are grown, but they were raised

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