Session Details

October 4

4:10 pm - 4:40 pm

Stage 2

500 Different Website Visitors, 500 Different Web Experiences

Why are we so scared of using AI to create a 1:1 web experience? Website personalization of content at scale will revolutionize web design more than parallax design ever did. We have to begin to reduce spidered content and begin scaling massive 1:1 content now before we are behind the evolution.

After this session, you’ll be able to:

Understand what website personalization is at scale

Segment the audiences and create dynamic experiences for every user

Implement tools you can use to create web personalization and increase engagement