24
Nov

Identifying the bitcoin potential

A study undertaken by Reputation Leaders and published by the Digital Currency Council has kickstarted the bitcoin barometer (#BitcoinBarameter). The study highlighted the impressive awareness that bitcoin had built for itself, but underlined the need for better communication as the digital currency seeks to build a better reputation.

Based on the nationally representative study with 527 UK adults aged 18+, conducted on October 1st 2014, the following report was produced and published on November 19th, 2014 by the Digital Currency Council.