Update:HWBattle is claiming that the actual MSRP for the GTX 980 Ti is around $649 US. If true, this could be a serious deal breaker since the site also reports that the card will be bundled with Witcher 3 and Batman Akrham Knight. There’s also mentioned in the piece by the source that GeForce GTX 980 could be getting a price cut after 980 Ti launches.

I have finally received confirmation on the pricing of the upcoming Geforce GTX 980 Ti Flagship. The GM200-310 powered GPU is going to retail for the price point of $799 (aka the $800 Price Point). It is conveniently priced 200 dollars below the GTX Titan X and 250 dollars above the GM204 based GTX 980 predecessor. The expected price for this chip was $750, so we weren’t that far off.

A stock image of the GTX 980 Ti flagship. @Nvidia Public Domain

Nvidia’s GTX 980 Ti 6GB GDDR5 Retail Price Confirmed at the $799

I also have with me details about various EVGA variants of the GTX 980 Ti. Without further ado lets start with the cheapest. The prices mentioned are inclusive of tax I might add so there will be a 20-30 dollar variance depending on where you are in the world. The GEFORCE GTX980TI REFERENCE card is going to be shipping for $799. The GEFORCE GTX980TI with the EVGA ACX2.0+ cooling solution will be shipping for the same price so the reference card will probably be limited to OEMs only. Then we have the overclocked EVGA GEFORCE GTX980TI SC (SuperClocked) edition with ACX2.0+ cooling solution. This particular variant will retail for $810.

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The EVGA SKU listing for its lineup of GTX 980 Ti GPUs (Price is inclusive of tax)

Following this, we have another reference card: EVGA GEFORCE GTX980TI SC REFERENCE, which is also most certainly an OEM card retailing for $816. The most expensive class in EVGA’s lineup is the EVGA GEFORCE GTX980TI SC+ (With Back Plate) and the ACX2.0+ cooling solution. This beauty is going to have a price tag of $827. Given above is the manufacturer listing with some details scrubbed for obvious reasons and given below is the complete and finalized specifications and pricing comparison table.

We have known that the 980 Ti was coming for quite some time now. Yield theory also dictated that it would be a cut GM200 core, so the only thing that actually remained to be answered was the pricing. It looks like Nvidia is following its core competency when it comes to pricing and marking the card slightly above its apparent fair value. Since the card houses a GM200 core, it was going to be priced above the GTX 980 but since it was cut, it had to be significantly less than the GTX Titan X price tag. Setting an MSRP of $799 and targeting the $800 price point means that Nvidia will be generating significant revenues in the long run. All eyes would be now on AMD for the Fiji launch but with 4GB of vRAM (albeit HBM), something that is a tad on the sparse side in today’s era, we appear to be looking for a miracle.