How to tap Google's reach and make your business grow

Jessica Fenol, ABS-CBN News

MANILA - Google urged Filipino entrepreneurs to sign up with its Google My Business service to reach millions of people online, as it marked the fifth year of its Philippine headquarters late Wednesday.

Once verified, businesses will immediately appear on Google Maps and Google search, the internet giant's country manager in the Philippines, Ken Lingan said.

"We want every single MSME (micro, small and medium enterprise) to be part of the growth," Lingan said. "There are thousands who don't have online presence. They're missing out."

"Being online is not enough. We want to make sure they're re not just online, but will thrive online," he said.

According to a Google study, e-commerce in the Philippines will be worth $10 billion by 2025.