Monday, May 25, 2009

More Creative Advertising

This ad comes from Melbourne. It is for the Australian Childhood Foundation for their ongoing campaign "Stop Child Abuse Now". They used child size mannequins to represent children suffering neglect. The mannequins were placed in high traffic locations around the city and then a billposter was pasted over the top of the figure so only the feet and legs could be seen. Words on the poster read, “Neglected Children are made to feel invisible.”[VIA]