Industry News – Brand Development

1112009

FOR IMMEDIATE RELEASE

2009 – Spa development with key brands continues to grow even in economical challenges, and they look for key people to help in that growth. Lotus Effects Spa Advisory founder, Liz Galloway joins with wellbeing group, Fuenso, for the growing Spanish Spa brand, Bodyna Natural Care, in brand awareness and international sales development.

The Bodyna spa portfolio includes 10 properties filled with mystique throughout Spain and the Baleric Islands of the Mediterranean. Cocconed in structures filled with history, the 5 star intimate settings, give you the close boutique feeling but with much more. Ten very good reasons to visit Spain.

With over 10 years of spa development experience, Galloway brings a creative passion to the complete wellbeing group, and a strong focus on additional avenues of the brand concept diversification. New projects include specialty seminars, Bodyna spa product distribution with key partners, advantages in the virtual world, emotional branded partner events, training developments and more.

“I come with my love of movement, health, wellness, and public relations, ready to go full speed ahead.” Says Galloway of living in Barcelona and diversifying the brand. “If a brand utilizes its flexibility, adaptability, and trend –watching, it can continue to grow in innovative ways. That’s exciting.”

She brings experience from projects in the U.S., Costa Rica, India, and training worldwide to the group. As a freelance writer for several industry publications, an experienced expo speaker, and creative thinker, she joins a wonderful team of professionals at Bodyna Natural Care.

The Bodyna spa concept looks to customize it’s treatments within locations worldwide. A full replicable layout and support team can manage your hotel or resort property wellness areas. Clients are able to enjoy Bodyna branded spas, and it’s Pure Sleep, Pure Energy concept, while hospitality brands continue to look for key management companies like this one to take on new wellness projects. The brands growth plan includes large wellness investments entering Beirut and Syria, with eyes on other Middle East locations, Europe and the U.S.. Market analysis and collaboration with key partners continues to make this brand one to keep your eyes on.

Liz Galloway comments “Creating influential experiences that uphold healthy lifestyles and a philanthropic brand, while getting our message to the right people, is my focus”

Bodyna Natural Care. www.bodyna.comLiz Galloway is an internationally known trainer, and spa and leisure consultant for Lotus Effects Advisory and works in Marketing for Bodyna luxury spa brand in the Mediterranean. Over 10 years in the industry, and living internationally, she currently lives in Barcelona, continues to work with international clients, and write for several industry publications. Find out more at www.SpaImageConsultant.com or contact her direct at liz@thelotuseffects.com

Get Your Rest

Spa Diva Tip of the Day.

There is nothing better for your health, and complexion than good sleep. Spas have been offering sleep additions and programs for years.

All you need is 20 minutes of "siesta" to regenerate your body. Usually taking this in the afternoon, in a dark, quiet place, with an infusion of theta sounds in music, will do the trick. Full focus and an alarm at 30 minutes will allow you to "detach".

Include a relaxing tea, eye pillow, and enough warmth that none of your senses are distracted.