Edward Wile Maibach

Edward Wile Maibach

University Professor

Dr. Edward Maibach is a University Professor and Director of Mason’s Center for Climate Change Communication (4C). For the past decade, his research has focused exclusively on studying public understanding of and engagement in climate change, and developing and evaluating approaches to enhancing public understanding and public engagement.

From 2011 to 2014, Dr. Maibach was a member of the National Climate Assessment Development and Advisory Committee that produced the 3rd National Climate Assessment (2014), and he co-chaired the committee's Engagement & Communication Working Group. In 2018, Dr. Maibach was appointed a Fellow of the American Association for the Advancement of Science.

Dr. Maibach holds a BA in social psychology from University of California at San Diego (1980), an MPH in health promotion from San Diego State University (1983), and a PhD in communication research from Stanford University (1990).

Dr. Maibach previously had the pleasure to serve as Associate Director of the National Cancer Institute, Worldwide Director of Social Marketing at Porter Novelli, and Chairman of the Board for Kidsave International. He has also held academic positions at George Washington University and Emory University.

What students may not know about Dr. Maibach is that he helped plan a multi-billion dollar communication campaign for the Office of National Drug Control Policy in the late 1990s.

Hathaway, J. & Maibach, E. (in press) Health implications of climate change: A review of the literature about the perceptions of the public and health professionals. Current Environmental Health Reports.

Akerlof, K., Maibach, E (2011) A Rose by Any Other Name..? What Members of the General Public Prefer to Call “Climate Change.” Climate Change Letters, 106:699. 10.1007/s10584-011-0070-4

Lauren Feldman, Anthony Leiserowitz, Edward Maibach (2011). The Science of Satire: The Daily Show and The Colbert Report as Sources of Public Attention to Science and the Environment In A. Amarasingam (Ed.), Perspectives on Fake News: The Social Significance of Jon Stewart and Stephen Colbert. Jefferson, NC: McFarland and Company. Pgs. 9-25.