Soujanya Bhumkar, CEO of Palo Alto based CoolIris, will be speaking at beLAUNCH on May 1st – 3rd and he has given us a taste of what is in store, in the form of 16 gems of wisdom, taken from his journey so far.

Idea is only 5% of what it’s going to take. Execution is 95%

It’s not the what and the why, it’s the how. The how is the game changer

Your founding principals should remain constant, but the actual product will probably change

There should be less focus on discussions around business models, more focus on execution of the business models

User feedback will help you navigate your entrepreneurial journey

What is the user thinking 10 seconds before they click on your app – If you achieve that, you are golden

Conditions around you can change. Be aware of this and be ready to change direction

Look in the mirror every day – often that is where you biggest competition can be found

Know how to decide how much to invest for today, AND how much for tomorrow