Archive for Tag: social

Recently, it seems as though the biggest names in social media have simply been sharing (or in some cases stealing) each other’s ideas and features. For example, take a look at this article over at Recode to see the...

Seeing as over three million blog posts are published every day, there is a good chance your content will get lost in today’s expansive online world. What’s more, the topics or themes you are writing about could have been...

Even though the current crop of social networks provide plenty opportunities to target consumers, communicate with customers and improve conversions, some businesses have become disillusioned with increasingly restrictive and expensive communities. With sites including Facebook making high-levels of organic...

After its initial introduction in April 2014, Facebook’s Audience Network has now been formally launched and extended to more developers and publishers. The service, which has been optimised to improve performance over the past few months, helps businesses monetise...

There are an abundance of different ways to publicise, promote and market your business, but at the end of the day everybody’s intentions are essentially the same – to achieve conversions and ultimately sales. However, several campaigns fail to...

There are several statistics out there to suggest Pinterest should be a social media priority for every business. According to Wayfair, shoppers referred by Pinterest are 10 per cent more likely to make a purchase than those who arrive...

With high quality content, you can enhance search engine visibility, attract customers to your website and increase those all important conversions. However, it also gives you the opportunity to establish your brand’s identify, build online reputations and become an...

Social media gives any business the opportunity to interact with customers, promote products and increase audience engagement. But it only takes one hasty status update or an ill-advised image to tarnish your brand’s reputation online. Therefore, make sure you...

Regardless of your business’s size, sector or standing, having some sort of social media presence is absolutely crucial. Along with the ability to reach out to consumers, these platforms and channels can also be incredible marketing tools too. Social...

Visual content and social media go hand in hand. According to a study carried out by Hubspot, photos on Facebook Pages receive 53 per cent more likes than the average post. On top of that, it also found that...