Money rained down on cricketers at the player auction for the 2011 Indian Premier League 20-20 tournament over the weekend. But some of the game’s biggest names, including former India captain Sourav Ganguly, failed to attract any bids—proof that the IPL is a pragmatic and confident brand that doesn’t deal in nostalgia.

The auction in Bangalore got off to an eye-popping start Saturday as Gautam Gambhir, who captained Delhi Daredevils last year, was bought by Kolkata Knight Riders for $2.4 million, more than a quarter of the entire squad budget. Read More »

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