A new app which aims to revolutionise recruitment is to launch in Newcastle.

Promising “to do for the recruitment industry what Uber has done for taxis”, HiUp is aiming to be a major new force in the tech market.

Users of the app will create a virtual CV and then find jobs that match with their specific skills and experience.

The programme then simultaneously identifies training that users should undertake to improve their employability.

The decision to kick off the UK roll-out in Newcastle was taken by Newcastle-born Ben Maughan, the company’s marketing director.

He wanted his home city to be the first in the country to try the new app.

Mr Maughan said: “The results so far have been unbelievable.

“HiUp was developed because we believed that the traditional recruitment agency model needed to be changed, as a lot of the time people were chasing work that they weren’t qualified for.

“This app isn’t just for job-seekers, however - it’s a useful tool for recruitment agencies themselves to change the way they work and for training providers, colleges and universities who can use the platform to deliver courses to people anywhere in the world.

“There is no doubt at all that we are revolutionising the world of recruitment and I’m delighted that we were able to choose the North East as the first place in the country to showcase HiUp.”

Interested in North East jobs? Find job vacancy listings across a range of sectors here.

The firm already has offices in Ireland, Europe, the Middle East, the USA and Australia.

Mr Maughan hopes the lack of up-front costs associated with the app will prompt employers to switch away from recruitment agencies.

The app, which is free to download, immediately notifies users when a relevant job is identified.

It was created by Irish businessman, Brendan Kavanagh, who originally set it up as a health and safety training app for Tesco.

After finding success across several household businesses as a training platform, it was re-imagined as a recruitment tool.

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