One of the designers who made it happen

How Pate started their logo design journey

Company name

Overview

family company founded by my mother and father 1964. After several locations, moved to bed room community 1979. In 1985 my new wife-I began to work for company-much success. my wife left to start a family and I began a homebuilding career using the Pate Real Estate name as the listing agent but built my own brand. year 2000 buildng company bankrupt. It had steamrolled its way to the top and then collapsed. I left the area and started a successful business in the real estate industry. Since 2000, I have assisted over 68,000 families purchase a first home nationwide. that's a lot. I wirte articles for the industry and am well known "outside of the local area-except for old reputation-by a few-a lot of new people since then."

using my developed skill sets of attracting new customers, marketing, drip campaigns, website development, etc, and the need for my children to now have company in this field, I am partnering with my mother to take over her company and move in the direction of building the largest property management business in the entire area-may expand outside immediate area. This will complement a new homebuilding company that I have started that has begun to build homes for my rental portfolio-now I want to sell a few of those homes. the entre' will be property management. but we will also develop sales

pate real estate brand is black and wht all caps font logo

Tell us a bit about who you are and the people you reach

bed room community of 2500 with 418 landlords. We will target the out of town owners to manage their property. this will eventually allow for a successful sales company and the building company as well.

so out of town investors that own property in local area. our office is at the entrance to subdivision and has been since 1984.

Also, perhaps, commercial and property management out side said area.

Desired audience are investors. they are absent property owners. They are relatively sophisticated. $100K to $250K investments. Need good tenants to make sure their investment pays.

Plan is to offer a USP: List of Pate Real Estate and your rent proceeds are guaranteed to arrive on the 1st day of the month-regardless if we have collected the rent or not. That is a very strong USP and unlikely to be matched by ANY competior since it will require no less than $100K + to back. Plus we are long time property investors. "why let an agent that may not even own their on home manage your invest. Trust the "family" "Professionals" that have 45 years of experience buying and selling and managing their own property. We know how to do it best because we do it for ourselves.!!!!"