Starburst Employs Michael Bolton to Explain Juiciness

New spots from DDB include Bolton "serenading trees"

Published on Apr 09, 2013

Editor's Pick

Michael Bolton appears in one spot from DDB Chicago's new campaign for Starburst, which comes up with a number of ideas as to why their candy is so juicy. One theory involves the singer "serenading the trees" in a special orchard to produce the juice.