Long-Term Management Vision/Medium-Term Management Plan

The SAPPORO GROUP has formulated the “Sapporo Group Long-Term Management Vision ‘SPEED150’” as the direction for progress towards the year 2026, the 150th anniversary of founding. We have also established a Medium-Term Management Plan that acts as a roadmap. The Group has re-recognized the source of growth as “Brand Assets” cultivated through more than 140 years as a business. With this, we will undertake management reforms and business growth with speed, while following these management philosophies and fundamental policies.

2026 Group Vision

The Sapporo Group will be a company with highly unique brands in the fields of “Alcoholic Beverages,” “Food,” and “Soft Drinks” around the world.

Action Guidelines

1. Make customers lifestyle around world more fulfill by creating new value through the pursuit of innovation and quality.

2. Strive to provide products and services and to nurture brands that foster communication among customers.

3. Practice efficient management in tandem with addressing changes in the environment.

Management Platform

R&D

HR

Finance

Strengthening Corporate Communication

For the various corporate activities we pursue based on our Management Philosophy, we will work to enhance the Group’s presence among our stakeholders by strengthening our ability to communicate information to them.

Financial indicators to be realized through the four years of 2017 to 2020

¥130.0billionProactively allocate cash to the fields of “Alcoholic Beverage,” “Food,” and “Soft Drinks”

Interest-bearing liabilities

Target a debt-to-equity (D/E) ratio of around 1.0 times

Shareholder returns

Target a dividend payout ratio of 30%

The plans and targets stated in this document were prepared based on forecasts made by the Sapporo Group from information available at the time of publication and therefore involves potential risks and uncertainties.Actual outcomes may differ materially from these plans and targets due to changes in various underlying factors.