Love it! Someone will jump on the band wagon and say it’s dangerous watch this space!

Then powderpinkeos chimed in with the outrage, commenting:

Take that down before social services come to take your child for negligence and endangerment in US.

Honestly can’t tell if there’s sarcasm in that one or vitriol? Our Dave is a bit of a dividing character like that I guess?

lornabrowett brought a voice of reason to the comments, saying:

What’s wrong with some people, this is a lovely Dad and Daughter moment. She is with her Dad who would never let any harm come to her. Lighten up I for one love how the family let us share their spacial moments.

Feeling a totally irrational and unwarranted need to weigh in on this display of familial love, one user wrote; ‘David, to kiss lips of your daughter that’s wrong’, while another said; ‘To be honest kissing your daughter on the lips is a little weird.’

One Instagram commentator even wrote:

Pervert in a closet

Victoria Beckham also came under fire when she dared kiss Harper on her birthday in July of last year.

There are plenty of reasons I don’t want kids, but overzealous internet commenters must be pretty far at the back of my list.