Paper Party

Target

Paper party at Target is always fun to shop, whether it's their everyday or seasonal items. What makes up "paper party" you ask? Plates, cups, napkins, as well as disposable decor, to more permanent pieces like lanterns, "sit abouts" (they're little figurines that, well, sit about), party favors and so on.

The great thing as a designer for such programs is being able to wear your "copywriter" hat and develop the fun phrases.