These Bun Drop Videos Are Weirdly Addicting

You know that moment in the movies when a woman takes out her hair clip, shakes her head and somehow ends up looking like she just walked out of a Drybar salon? Ya… that doesn’t really ever happen in real life. Instead, you’d probably have some weird waves and a giant ponytail crimp. But if you’d like to continue to be mesmerized by the fantasy, you should probably follow these Instagrammers who are achieving viral fame by showing off a flawless “bun drop.”

Contrary to what the phrase may lead you to believe, this is not 2016’s take on twerking. Instead, it’s pretty much exactly what it sounds like: women taking their hair down in the most epic way possible – usually in slo-mo.

Of the 700+ videos currently found under #bundrop, most videos belong to ladies who have dedicated their accounts to showing off luscious, insanely long locks. Each video is the same: a woman stands with her back to you, holding her hand in a bun. Then she lets go, the bun unravels and she goes for a dramatic shake.

Every video is basically exactly the same but they’re so weirdly satisfying you’ll probably end up watching twenty in a row.

Anyone else suddenly feel the need to order those hair growth gummy vitamins the Kardashians are always going on about?

Cortney is the senior writer and special projects editor at Brit + Co. She typically covers topics related to women's issues, politics, and lifestyle. When she's not buried behind her computer you'll find her exploring New York City or planning her next big adventure.