Brazilian brand created by its founder, Mr. Jorge Hideki Honma, Honma Tokyo is a company expert in development and marketing of Professional Products for Transformation, Hair Treatment and Hair Maintenance. It is an innovative company with advanced technology, always concerned in promoting beauty and wellness of people, delivering satisfaction to its customers anywhere in the world, with international recognition of its quality standard.
Its products help hair professionals to carry out their work with precision and perfectness, valuing the true beauty of women of all ethnicities.
Mission
To create and to market products with high quality standards promoting beauty and wellness of people, delivering satisfaction to its customers anywhere in the world, with international recognition of its quality standard.
Vision
To make the brand more demanded by the beauty market professionals, being recognized by quality, innovation and benefits of its products.
Values
Committed to the excellence of its products and services, having focus on continuous renewal, respect to human beings and to the environment, responsibility, valorization of its collaborators, beauty professionals and its end customers. A bold and innovative company connected with the most modern in the international cosmetics market