Manish Bajaj

Imagine a world where your customers are conversing with an automated service over voice or text, as per their preference, and are provided with the answers they are seeking. Well, one needn’t imagine this as futuristic, as this is already here and is fast becoming …

Almost a decade back, a friend from a leading telecom company had told me that they used about 100 parameters to predict the probability of a customer churning out – an important board room discussion point. At that time, their churn prediction accuracy was over …