Stay on top of your SEO strategy and make sure that it is up to date. The Internet is a complex place that houses billions of websites, documents, apps, you name it, and search engines help link all the information together like a giant spider web – everything’s connected! More and more we are seeing the use of keyword clustering from sites that are making it beyond the scope of mediocre search results and traffic margins. Some examples of black hat techniques are: joining a link scheme, article spinning and duplicate content. Don’t risk getting penalised; follow the best practices for digital marketing.

Accentuate the positive

Let’s say you hear about a contest being run by a cool new tech company. Technical search engine optimization consists Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... of making various internal changes to a website to make it more visible in search engines. More visibility means more credibility and better positioning in search engine results pages. Done properly, SEO brings more targeted traffic to your website. Meta description tags can influence click-throughs but aren't directly used for rankings. Yes, I said six months.

The mysterious world of webmaster tools

Google wants users the most relevant results for their search. The more relevant your content is to their search, the more likely your website will be number 1 on Google. Content curation is a common way to collect, restructure, and
republish existing content. The collection of material often
provides new perspectives for users on content ideas you’ve
already covered. For content curation to be successful, you
first look for appropriate sources and then use your own blog
to purposefully publish the content. Personal social media
channels also help spread content easily. Popular topics
often provide a lot of traffic. The internal links of your website are important. They define the hierarchy of your website and they help your website visitors and search engines to find what they are looking for. Good website navigation design helps website visitors and search engines to understand the structure of your website. It is fluff and filler content that has often times been stuffed to the brim with as many keywords as possible in a hollow effort to rank on the first page for a topic.

Things you most likely didn't know about hits

Google wants to see that people are spending time on your website and the best way you can ensure this happens is by making content that people want to read. Moreover, you need to ensure that that content is presented in a way that encourages people to stick around. By continuing to create quality content that provides
immense value to the searcher and satisfies their original
search (whether that’s answering a question, listing
ideas, educating the reader, etc.), you’ll be well on your
way to creating content that search engines want to see
and provide to searchers. However, it is much better to have 100 active followers, who are regularly interacting with you, than it is to have 100,000 followers who don’t recognise and aren’t interested in your brand. According to Gaz Hall, a UK SEO Consultant from SEO York: "Instead of paying through the nose for marketing courses or advertising that will only offer short-term results, SEO offers a simple web page optimisation solution by laying down a long-term plan in order to attract users to your website."

Things you most likely didn't know about onsite SEO

Guest posting as a tactic has a dual benefit. First, it helps you reach the target audience of blogs who have similar audiences as yours. Second, it helps you get backlinks to your site so you can drive up your search engine rankings. If A great example that I like to use is Business Profile . hackers break into your website with the goal of implementing negative SEO techniques, then it’s unlikely that you would even notice. They might target pages that are rarely accessed (like old blog articles) or make subtle changes on your latest pages that do damage to your site. When optimizing your Google My Business page, remember to upload your business logo and photos of your business (staff, office building, etc.). For an online business with no physical location, you can hide your address, but be sure to fill in and validate every other piece of information entered. To increase the site speed, consider carrying a comprehensive Technical SEO, use the right image sizes, and reduce distance your content travels by utilizing CDN (content data networks).