Nintendo Whores out Mario Brothers to EA

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By Robert 'Apache' Howarth

I'm thinking the Super Mario Brothers need a new agent:

Electronic Arts (NASDAQ: ERTS) and Nintendo announced today a partnership that brings the Nintendo All-Stars - Mario, Luigi and Princess Peach - to the Nintendo GameCube &153; version of SSX On Tour, scheduled to launch this fall under the EA SPORTS BIG brand. The game is being produced by Electronic Arts Canada in Vancouver, BC .

This marks the second collaboration between EA and Nintendo to bring Mario, Luigi, and Princess Peach to the EA SPORTS BIG lineup of titles, with NBA Street V3 being the first iteration of the partnership.

Building on the critically acclaimed gameplay of the SSX&153; franchise, SSX On Tour features all-new player customization that gives you the chance to join The Tour. SSX On Tour is packed with all-new highly detailed tracks, new stylish player customization options, new monster tricks, and enhanced multiplayer options.

"I am extremely proud of our innovative partnership with Nintendo with our EA SPORTS BIG titles," said John Schappert, Senior Vice President and General Manager of EA Canada. "Mario, Peach and Luigi are among the greatest videogame characters of all time and we are thrilled to include them in SSX On Tour."

"When Electronic Arts put a basketball in Mario's hand, he did quite well," said Reggie Fils-Aime, executive vice president, sales and marketing, for Nintendo of America Inc."Now Mario and crew are hitting the slopes thanks to a successful and creative partnership between Nintendo and EA. Mario has traveled in snow before, but never this fast. Let's hope his mustache doesn't freeze."