A recognized software company in Australia which develops and distributes practice management and tracking software for large companies wants to penetrate foreign markets dominated by larger, global brands. After years of doing its own telemarketing and relying on word-of-mouth marketing, it still found its efforts inadequate. It turned to Callbox for serious lead generation efforts.

The client wanted Callbox to produce substantial quality leads by educating prospects about the benefits of practice management software and to schedule product demos with them

Callbox created an outbound telemarketing team complete with its potent combination of telemarketing list and personalized scripts, and implemented rigorous QA monitoring make sure every lead meets the client’s requirements

The Callbox team made tens of thousands of calls throughout the campaign. Find out how many of the calls translated to sales and how huge a success the campaign was for both parties.

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About Us

Founded in 2004, Callbox is the largest provider of Multi-Touch Multi-Channel Marketing solutions for businesses and organizations worldwide. Its core competencies include Lead Generation, Appointment Setting, Lead Nurturing and Database Services, delivered through its proprietary marketing automation platform, the Callbox Pipeline.

Callbox enables companies to gain a foothold in their priority markets by initiating conversations with prospects through the efficient and intelligent use of targeted touchpoints over six channels: voice, email, social, chat, website and mobile.