Style Expert and Online Business Personal Brand Success Strategist for fellow women entrepreneurs, Sharon Haver shares expert fashion, business and lifestyle tips to step into your STAR Power. The FocusOnStyle fashion blog was founded in 1999, and includes the 7 Days to Amazing Podcast, and Quick Tips how to video series.

Taking great photos doesn’t have to be intimidating, don’t panic! Sometimes we overthink when is the best time to take a photo. I’ve got a little secret for you — it’s RIGHT NOW! When you look and feel good it shows! Take advantage of those moments. Share your positive moments in a photo. People want to share in your life. Be a part of your journey. See your smile. Share the amazing moments of your life! When you feel that […]

How do you balance your brand imaging? It isn’t always 50/50. Who doesn’t love easy math? This equation only has three parts: 80, 20 and YOU. When it comes to your online photos, 80 percent of the time you want to bring the every day you. The other 20 percent, feel free to tszuj it up! The most important part of the equation is you. You bringing yourself to the table. Whether it’s an everyday look or all Glam and […]

Do you wonder why you’re not getting noticed online? This could be the reason… As fun as it is to do big brand fancy photo shoots, this isn’t the best way to represent yourself. Why? Because people aren’t connecting with you as a REAL person! People relate to real people, and if you’re posting the same picture all over the place people zone out! We get exhausted from seeing the same photo over and over again. Or the same three […]

Do you want to amp up your camera ready makeup without paying for a glam squad? Here’s how! Sometimes you want a little extra tszuj in your makeup but you aren’t quite sure how to do it yourself. No sweat, there is a fun and easy way to get styled for your videos and photos without breaking the bank. Here’s the scoop: Most professional makeup stores will do your makeup for free, all you have to do is pay for […]

Getting Real, Being Authentic On Camera is NOT Just For Celebrities, You Can Master It Too! It seems so counterintuitive but knowing how to be authentic on camera when what seems so natural gets too complicated is a top issue that many entrepreneurs face. It makes total sense. Because as an entrepreneur, coach, author, or any independent contractor who is the face of your brand, you probably never went to acting class nor modeling school. But now, being in front […]

Spoiler Alert: When it comes to connecting with your audience… you gotta be REAL! We’ve all done it, or at least entertained the idea. Thinking we need to do this, add that, hire them to grow our personal brand. Before you know it, you are out a ton and a half of money, spinning your wheels and ending up with a personal brand that’s no longer very personal. And content that seems not even close to you and your voice. […]

If you ever wonder how to take a great photo that you can use on social media, video thumbnails and set ups, your web site, your book cover… basically anything, then this post is definitely for you. It can get overwhelming if not a dent to your ego when you try to take a photo and end up looking not so hot. One thing I learned on 15 years on photoshoots is that many models and celebrities are not as […]

Finding your “Big Why” is typically the first step in your marketing and starting up your business as its those very reasons that will keep you going when things get complicated. Knowing the “why” makes perfect sense to set the path to share your message (your “what”) with the kind of audience you want to attract (your “who”). But what so many business coaches and entrepreneurs greatly overlook is YOUR BIG WHERE. In today’s visual world where authenticity trumps staged […]

Every woman who wants to stand out in a crowded market must discover her own way to become iconic. From all my years of working as a fashion stylist, being with celebrities, and even spending an evening with Audrey Hepburn, the one thing that separates those with iconic star power and the rest of us is that “they” have honed in on what makes them so extra special. Getting yourself OUT THERE for photos, video or stage can be intimidating. […]

We’re talking about connecting with your audience this week. The profound connection and bond to the right tribe who truly gets you and wants a part of your secret sauce. That type of magnetic attraction comes one way- by being real. In today’s crowded market so many of us realize that expertise is not enough to stand out in a crowded market. It’s easy to feel stuck in your business and not know how to get out so you can get […]

Be in the moment when you are posting content on the go. It’s been a busy, fun filled week! Im out in California heading out to Sequoia national park. But since we’re in the car, I wanted to jump in with a great social media tip to help you in building a stronger connection with your peeps. A lot of us have the tendency to take on a ton of extra stuff in our businesses… And I know from experience […]

How is it that being authentic to your brand (and you) on social media can be so dang confusing? It’s easy to get caught up in what everyone else is doing. So some of us grab templates and stock photos and Mad Libs type templates or hire someone to “speak” for us. I get it. Posting on social media can be intimidating, time consuming, annoying, a whole lot of hype or something you would just rather farm out. But it […]

As your
style mentor
, I share insider tips & tricks to help YOU get the awareness to do it yourself and stand out from the pack.

Yup, it's about discovering the D.I.Y. stylist in YOU!

That’s what I’m here for. To empower you to get it going on.

Back in 1999, I founded the site as a 24/7 platform where anyone can get expert stylist advice, fashion tips, and style trends to make the most of what they've got... long before the term "fashion blog" became part of our language.

If you are new to the FocusOnStyle, a good place to start is with my series of
free online fashion and style guides
, curated from some of our post popular topics. If you have any questions that you would like considered to be answered on the fashion blog, please ask for
fashion advice
here
.

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As a stylist I'm about YOU, not me.

I'm not about gushing over
celebrity style
or preening over a picture of a cute outfit that I or my team is wearing. I do use style icons, from wherever they may be, as a launch point to help YOU tweak to chic to bring
red carpet fashion
to your closet, in a way that makes sense for YOU! We call that, "
I'll Have What She's Having
" around here. We look at the
runway to inspire you
to stay on top of your game, because as a New Yorker, I personally know that looking modern is the best revenge! When you want
style motivation
, FoS has that too!