Switzerland has launched a pilot program for SwissCovid, a contact tracing app based on Apple and Google's jointly developed APIs. The APIs will work with iOS 13.5 and devices running Android 6.0 or higher. The pilot involves several thousand workers at Ecole polytechnique fédérale de Lausanne, ETH Zurich, the Swiss Army, and staff at some hospitals and cantonal administrations.

CRMification is the process by which the culture absorbs CRM technology, processes and techniques to achieve some kind of new utility for getting things done better, faster and cheaper. Today we should add safer too. Another way to state it is that CRM is a disruptive innovation in the culture. The next normal will have something to do with CRM.

Apple has reopened nearly 100 of its retail outlets around the world and plans to open another 25 in the U.S. and 12 in Canada. All of its retail stores previously were closed due to the COVID-19 pandemic. "Our commitment is to only move forward with a reopening once we're confident we can safely return to serving customers from our stores," noted Apple SVP of Retail Deirdre O'Brien.

It is true that the U.S. economy never has faced the challenges it faces now, but the implications for e-commerce and direct-to-consumers' fulfillment functions are particularly significant. This is clearly demonstrated by the federal government's determination that companies that ship goods directly to people's homes are an essential service and, as such, are permitted to continue operating.

More than 40 percent of professionals working at home because of the pandemic would prefer to work remotely full time, suggests a new report from Valoir. "One of the reasons we did this survey was to help provide people with more data to understand they weren't alone, and we expected to hear more about stress and the negatives of remote work," said Rebecca Wettemann, principal at Valoir.

The next generation of Oculus Quest virtual reality headsets is in the works, but pandemic-related product development and supply chain problems may delay market arrival. Oculus reportedly has multiple potential Quest successors on the drawing board. Smaller, lighter versions with a faster image refresh rate for more realistic rendering are in the advanced testing stage.

Salesforce has announced a new version of Work.com designed to help businesses function safely during the COVID-19 pandemic. "Work.com is a completely new initiative using an existing domain name that we previously owned," said Salesforce spokesperson Joel Steinfeld. "Our focus is on speed and moving as quickly as possible to help our customers, and Work.com is an optimal way to do that.

Far-right groups and individuals in the United States are exploiting the COVID-19 pandemic to promote disinformation, hate, extremism and authoritarianism. "COVID-19 has been seized by far-right groups as an opportunity to call for extreme violence," states a report from ISD, based on a combination of natural language processing, network analysis and ethnographic online research.

The pandemic may force certain improvements but I'm not sure that it will, because political distractions are doing a rather good job of drawing our focus away from fixing things now. For instance, we should be ramping domestic manufacturing of PPEs and ventilators permanently to prepare for a likely huge fall spike in COVID-19 infections. Still, we aren't.

The UK's plans to launch a smartphone application to track potential COVID-19 infections won't include Apple and Google. The country's National Health Service has designed its own mobile software to do contact tracing of people exposed to the coronavirus. The NHS reportedly found that its own tech works "sufficiently well." The NHS chose a centralized model for its data collection and storage.

Consumers and companies worldwide have ramped up online ordering for software products and digital goods as they struggle to improve productivity and security while working remotely and spending more time at home. The sharp spike in online commerce aligns with the timing of the current global pandemic. Software-based offerings accounted for the highest levels of growth.

Some of the troubling reports of corporate responses to COVID-19 include forced work in unsafe areas, not enough -- or any -- protection gear, massive layoffs and furloughs, and the sense that a critical mass of well-paid CEOs and politicians don't get that many people live paycheck to paycheck. There are exceptions though, and HP stands out, thanks to HR VP Tracy Keogh and CEO Enrique Lores.

Cuffless blood pressure measuring is coming to the Android world. Samsung announced that South Korean authorities have approved its Health Monitor app for use on the Galaxy Watch Active2. The app will be available in the third quarter of this year. High blood pressure has been associated with increased risk of brain, kidney and heart problems, including stroke and coronary disease.

Contact tracing is a big job, like trying to drain an ocean with a teaspoon. It involves finding people who have been exposed to the coronavirus and testing them to determine if they are infected or are carriers. Public health officials then can take necessary steps to prevent the virus' spread. It's a perfect fit for CRM, and Salesforce's core technology is coming to the forefront.

The reason governments had to shut down economies is that in the face of a pandemic, we could not tell who was sick and who was not. While widespread testing followed by a vaccine eventually will curb this virus, what about the next one? As we have seen, it takes months to develop tests and remedies for a new disease and more than a year to develop a vaccine.

Google, Apple and MIT have made headlines with announcements of contact tracing mobile apps in the wings. Their purpose is to identify contacts of people who test positive for COVID-19 so appropriate actions can be taken to stem its spread. However, a Cambridge University professor threw some cold water on those apps. The apps proposed by Google, Apple and MIT all have voluntary aspects to them.

Some states defaulted to mail-in ballots some time ago, and their elections are unconstrained by the pandemic. However, in many parts of the U.S. the prevailing attitude is that the Web lacks enough security for elections. That seems odd, given that we now use the Internet to manage our finances, our healthcare, our businesses, our travel -- and now our shopping, including for food.

Legal experts and leading scientists have teamed up with Creative Commons to create the Open COVID Pledge to help speed up the battle against the coronavirus pandemic. The Pledge gives broad permission to anyone to use intellectual property not otherwise accessible to the public, and generally replaces the need for any other license or royalty agreement.

Facebook and YouTube are cracking down on the pervasive conspiracy theories linking the spread of coronavirus to 5G wireless technology. Facebook has begun actively removing false claims that could lead to physical harm. WhatsApp has reduced the number of accounts users can forward chats to from five to one. Meanwhile, YouTube has banned all videos promoting 5G-coronavirus conspiracy theories.

People don't trust their governments for a good reason. Governments lie to them regularly. In the ongoing COVID-19 event, we in the U.S. initially were told that there was little risk. The first 15 people who came to the U.S. with the virus soon would get well. We were advised to go about our day -- and many people did. They got on planes, departed for cruises, and went about their lives.

Amazon has promised to check temperatures and provide surgical masks for workers at its fulfillment centers and Whole Foods grocery stores starting next week. Instacart workers have not received similar promises. The news came in the midst of brewing turmoil among employees. Some full-time and contract workers at Whole Foods, Amazon and Instacart walked out or called in sick on Monday and Tuesday.

Abbott will deliver 50,000 COVID-19 tests per day to healthcare workers, starting Wednesday, using its modified ID NOW testing process. Bringing rapid coronavirus testing capacity to the medical front lines is crucial in the battle to flatten the rising death and infection curve worldwide. The FDA issued emergency authorization for the point-of-care test.

As COVID-19 continues to spread, states and cities across the U.S. have imposed restrictions -- from banning large gatherings to lockdowns, with citizens ordered to stay home except for essential jobs and errands, or get outdoor exercise. These steps came as infection numbers mounted, and the World Health Organization stated that COVID-19 was in fact a global pandemic.

The worldwide 3D printing community is stepping up to alleviate the shortage of medical equipment needed to battle the COVID-19 pandemic. Participants include entrepreneurs and hackers, companies in the 3D printing industry, automobile makers, aircraft manufacturers, universities, and even a shipbuilder. Some are offering free 3D printer files for download and use. Others are designing equipment.

Instagram has announced a slew of new capabilities to combat misinformation about the coronavirus, along with a co-watching feature that helps users feel less isolated while sheltering at home. Efforts to clamp down on misinformation include removing COVID-19 accounts from recommendations unless they are posted by a credible health organization, and removing false claims that could cause harm.

Apple users wondering if they've caught COVID-19 now can ask digital assistant Siri for advice. The company has rolled out a self-screening feature that allows users to ask, "Hey Siri, do I have the coronavirus?" Siri then takes them through a questionnaire prepared by the U.S. Centers for Disease Control and U.S. Public Health Service to determine if they're exhibiting symptoms of the disease.

Steps can be taken to mitigate the threat of spreading the coronavirus to folks who are sheltering at home. In many cases delivery drivers don't seem to have any protection, and if it's necessary to sign for something, customers are expected to touch a stylus or a screen that has been used by others. Drivers should be practicing social distancing, setting down packages at least six feet away.

Open Source software, once the scorn of Microsoft and profit-seeking software developers, is playing an active role in efforts to combat COVID-19's spread. Several open source projects are assisting health providers and helping people mitigate some of the hardships associated with the pandemic. Often, open source accomplishments in the public health and government services fields go unreported.

COVID-19 researchers have a new source of distributed computing power: crowdsourcing. Usually crowdsourcing involves information or opinion gathering, but in this case it involves computing power. By installing the Folding@home software program, anyone with a computer, gaming console, or even some phones and compute cycles to spare can contribute to the work of coronavirus researchers.

Project Baseline, a new website to facilitate screening and testing of people potentially infected with the COVID-19 virus, became available on Sunday. Verily, a company owned by Google parent Alphabet, launched the site. Assistance currently is limited to residents in two counties in the San Francisco Bay Area. Verily also is working with authorities to establish testing sites.