Law firm marketing and business development strategies

Tag Archives: Rainmaker Retreat

By Stephen Fairley on October 24, 2018 Posted in Law Firm MarketingIn today’s hyper-competitive legal services marketplace, it is not enough to be smart or even to do a great job for your clients. You must find a way of differentiating yourself and your firm so that prospective clients have a reason to choose you over your competitors. And everyone who works in your firm must… Continue Reading

By Stephen Fairley on January 26, 2018 Posted in Law Firm Marketing,Rainmaker Retreat Boot CampThe ability to build a lifestyle law firm – one that enables you to do what you want, when you want to do it – is the key to financial independence for attorneys. So how do you start building your own lifestyle law firm? By attending a Rainmaker Retreat. Don’t just take my word that attending… Continue Reading

By Stephen Fairley on January 3, 2018 Posted in Becoming a RainmakerAt a certain age, most of us stop making New Year’s resolutions because we find that, over time, we are not really committed to them. However, one thing I think we can safely say we are all committed to is success in our work. Whatever success looks like to you — personal wealth, power, acclaim,… Continue Reading

By Stephen Fairley on November 27, 2017 Posted in Legal MarketingWhen business slows down over the holidays, it’s the perfect time to start planning for how to make next year your most profitable ever. And you can start this planning process by joining me for a free 60-minute legal marketing webinar: How to Develop Your Law Firm Marketing Plan, where you will learn… A proven… Continue Reading

By Stephen Fairley on November 7, 2017 Posted in Law Firm ManagementIf you are unhappy in your law practice, every molehill becomes a mountain that you dread climbing. The fact is, you will not create a successful law practice if you’re just in it for the financial rewards. What happy attorneys have in common is, first and foremost, a heartfelt dedication to serving their clients that… Continue Reading

By Stephen Fairley on October 26, 2017 Posted in Law Firm Marketing,Rainmaker Retreat Boot CampDo you go to sleep at night with an uneasy feeling that you should be making a lot more money by now and achieving a level of success that still seems to elude you? Maybe your revenues and profits are falling faster than you want to admit, and you are finding it harder to land… Continue Reading

By Stephen Fairley on May 16, 2017 Posted in Law Firm MarketingI don’t know any law firms that have an infinite amount of cash to funnel into law firm marketing, so it helps to know what is working today in order to be able to reach your target market effectively and efficiently. Although the infographic below from management consulting firm Eliv8 is labeled as a “simple” guide, there is nothing… Continue Reading

By Stephen Fairley on March 31, 2017 Posted in Rainmaker Retreat Boot CampNothing speaks to the quality of your work as powerfully as the people who benefit from it. If you’ve ever (or never) considered attending a Rainmaker Retreat — our two-day legal marketing bootcamp where we teach only proven methods of managing and marketing your law firm — it might be helpful to hear what your peers… Continue Reading

By Stephen Fairley on March 22, 2017 Posted in Legal Marketing,Legal Marketing StrategiesIf you’re an attorney reading this blog, it’s a safe bet that you are looking for ways to either start a legal marketing program or improve on what you’re already doing. At least that’s what I hope, since that’s why I spend time doing this! And I know your time is at a premium. Which is why… Continue Reading

By Stephen Fairley on February 15, 2017 Posted in Rainmaker Retreat Boot CampIf you’ve ever wondered exactly how much legal marketing information and training attorneys really receive at a Rainmaker Retreat, take a look at exactly what we cover: Session 1: Achieving Expert Status as an Attorney 5 Proven Strategies To Position Yourself As A Specialist Pros And Cons Of Positioning Yourself As A Generalist And Specialist… Continue Reading

By Stephen Fairley on December 13, 2016 Posted in Law Firm Marketing,Rainmaker Retreat Boot Camp“The Rainmaker Retreat takes the confusing mess that is law firm marketing and ties it into a nice little bow for you, showing you clearly and concisely what you need to do to increase your leads and lead conversions, and ultimately make more money.”- Brandon Glosson, Solo, Estate Planning and PI, San Antonio, TX The Rainmaker… Continue Reading

By Stephen Fairley on November 22, 2016 Posted in Rainmaker Retreat Boot CampAn article in yesterday’s New York Times chronicled the continuing struggle big law firms are having in coming to terms with today’s legal services delivery reality. Their response has been to demote or even jettison partners, reducing salaries and cutting some out of annual profit distributions. The latest large firm to announce its “revamp” is… Continue Reading

By Stephen Fairley on September 19, 2016 Posted in Law Firm MarketingLaw firms rarely ever fail for lack of talent. They fail due to a litany of bad business practices, inefficiencies, infighting and hubris, as well as a number of other reasons that have nothing to do with the intelligence or talent of the lawyers themselves. The problem, according to Frank Wu, Chancellor and Dean of UC… Continue Reading

By Stephen Fairley on September 5, 2016 Posted in Rainmaker Retreat Boot Camp“The Rainmaker Retreat takes the confusing mess that is law firm marketing and ties it into a nice little bow for you, showing you clearly and concisely what you need to do to increase your leads and lead conversions, and ultimately make more money.”- Brandon Glosson, Solo, Estate Planning and PI, San Antonio, TX The… Continue Reading

By Stephen Fairley on September 1, 2016 Posted in Rainmaker Retreat Boot CampThe Rainmaker Institute’s Rainmaker Retreat is a powerful 2-day law firm marketing boot camp that has helped thousands of attorneys transform their practices into “lifestyle law firms.” We realize that not everyone is able to attend the live Rainmaker Retreat, so we’re making a live recording of this seminar available to you now to watch… Continue Reading

By Stephen Fairley on July 1, 2016 Posted in Law Firm Marketing,Rainmaker Retreat Boot CampClick here to read Part 1 and here to read Part 2. I’ve compiled some of the most common questions from our 2016 Rainmaker Retreats and my answers below: How should I handle quoting a fee? There are a few approaches to this and you will have to see what works best for you depending… Continue Reading

By Stephen Fairley on May 12, 2016 Posted in Rainmaker Retreat Boot CampIf you are like many attorneys I know, you have been practicing awhile, and your law firm is doing all right, but you go to sleep at night with this uneasy feeling that you should be making a lot more money by now and achieving a level of success that still seems to elude you.… Continue Reading

By Stephen Fairley on April 29, 2016 Posted in Law Firm Marketing,Rainmaker Retreat Boot CampYou never know exactly what will resonate for each attorney who attends a Rainmaker Retreat, our two-day law firm marketing seminar, but you can be sure that each and every one of them will take away something they can put to use right away in their legal practice. We schedule a session every month around… Continue Reading

By Stephen Fairley on February 2, 2016 Posted in Law Firm MarketingHappy Groundhog Day! Punxsutawney Phil poked his head up this morning and predicted an early spring – right in the middle of a huge blizzard blanketing the Midwest. Meteorology has progressed significantly in the past 130 years, which is how long Phil has been predicting winter weather. We no longer rely on a groundhog for… Continue Reading

By Stephen Fairley on January 4, 2016 Posted in Becoming a RainmakerMaking New Year’s resolutions is easy; it’s keeping them that’s hard. I’ve found that the happiest and most successful people are those that make and keep these 10 resolutions all year long. See how many you can achieve this year and you’ll likely be happier and more successful too: 1. Avoid what matters least. Your… Continue Reading

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About Stephen Fairley

Stephen is the CEO of The Rainmaker Institute, the nation’s largest law firm marketing company specializing in lead conversion for small to medium size law firms. Over 18,000 attorneys nationwide have benefited from learning and implementing the proven marketing and lead conversion strategies taught by The Rainmaker Institute, LLC.

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About the rainmaker institute

The law firm marketing consultants at The Rainmaker Institute specialize in helping small to medium-sized law firms generate more clients and increase revenue fast.

Since 1999, we have helped over 18,000 attorneys create successful and sustainable law practices. Over 35 of the largest state and local bar associations have sponsored our live law firm marketing seminars and Rainmaker Retreats to their members.