Nomads kill the camel

We’ve noticed that the team at Nomads are sporting a sexy new logo these days. While not yet visible on the company’s website and Facebook pages, it appears Nomads have killed the camel, and gone back to the roots of nomadic / adventure travel, with a teepee-inspired redesign.

The logo looks great, and we understand this is the first step in large rebranding exercise, following the recent Base-Nomads merger. The rejuvenated Nomads brand will be used for the group’s more unique and experiential properties, such as Arts Factory Lodge in Byron Bay, while the Base brand will be used for the group’s slick, mid-city properties.