LiveBlog

Apple Show September 2015

Apple is set to announce updates to its product line Wednesday from San Francisco.

The tech giant is expected to unveil the iPhone 6S and may update the iPad and Apple TV. CNET's coverage will begin an hour before the official event kicks off at 10 a.m. PT. Check out our full coverage at http://www.cnet.com/apple-event/.

That iPad really looks massive when you see it held by people in the video. I'm interested to see it in person

by Shara Tibkenvia CNET9/9/2015 5:49:58 PM

by James Martinvia CNET9/9/2015 5:50:06 PM

32 to 128GB? rough gap there. I mean...64GB...??

by Scott Steinvia CNET9/9/2015 5:50:06 PM

by James Martinvia CNET9/9/2015 5:50:50 PM

really emphasizing speakers on this iPad Pro.

by Scott Steinvia CNET9/9/2015 5:50:50 PM

by James Martinvia CNET9/9/2015 5:51:06 PM

So: no USB-C on this thing, btw

by Scott Steinvia CNET9/9/2015 5:51:18 PM

"IPad Pro enables tools and interactions that just haven't been possible before" Ive says in the video.

by Shara Tibkenvia CNET9/9/2015 5:51:26 PM

iPad sales have been the one weak spot in Apple’s product line. Apple sold 10.9 million iPads in the June quarter, down 18 percent from the previous year. Analysts had expected it to sell 10.7 million tablets, according to a poll by Fortune. That marked the sixth consecutive decline for Apple's iPad line -- a concern for a company that's becoming more and more reliant on its smartphones.

by Shara Tibkenvia CNET9/9/2015 5:51:42 PM

by James Martinvia CNET9/9/2015 5:51:42 PM

One missing part of that Smart Keyboard I just realized: NO TRACKPAD. :(

by Scott Steinvia CNET9/9/2015 5:51:42 PM

Consumers have been holding on to their tablets for longer and opting to purchase bigger-screen iPhones and Macs instead. Apple introduced its newest tablets -- the iPad Air 2 and the iPad Mini 3 -- in October, but analysts said their incremental changes, including faster processors, weren't enough to attract buyers. The company, which has long claimed iPad weakness is a "speed bump," is now counting on a partnership with IBM to increase iPad sales to business users.

by Shara Tibkenvia CNET9/9/2015 5:51:46 PM

Many corporate customers have embraced devices that convert between tablets and laptops, and Apple could benefit from offering a similar device.

by Shara Tibkenvia CNET9/9/2015 5:51:54 PM

by James Martinvia CNET9/9/2015 5:51:58 PM

Which makes me sad. Those smart keys could have been capacitive.

by Scott Steinvia CNET9/9/2015 5:52:02 PM

by James Martinvia CNET9/9/2015 5:52:15 PM

Ok. here's the lineup. IPad Mini 2 price is dropped to $269. New iPad Mini 4 launching today. Taken the power and performance of iPad Air 2 and put in smaller enclosure

by Shara Tibkenvia CNET9/9/2015 5:52:25 PM

iPad Air starts at $399.

by Shara Tibkenvia CNET9/9/2015 5:52:30 PM

Stay tuned for photos from James with more detailed pricing

by Shara Tibkenvia CNET9/9/2015 5:52:42 PM

Tim Cook is backup

by Shara Tibkenvia CNET9/9/2015 5:52:46 PM

iPad Mini 2 at $269, not bad at all.

by Scott Steinvia CNET9/9/2015 5:52:46 PM

"Next up, I'd like to talk about an even larger screen. That is your TV"

by Shara Tibkenvia CNET9/9/2015 5:52:58 PM

HUGE cheers for that one

by Shara Tibkenvia CNET9/9/2015 5:53:02 PM

iPad Mini 4 at $399 is a new device. Like IPad Air 2. But I will skip that for now because we are on APPLE TV NOW

by Scott Steinvia CNET9/9/2015 5:53:06 PM

by James Martinvia CNET9/9/2015 5:53:14 PM

"TV plays a huge role in our lives and it occupies an important place in our homes where we gather and enjoy it together."

by Shara Tibkenvia CNET9/9/2015 5:53:18 PM

"There's more great content being created today for TV than ever before. It really is the golden age of television."

by Shara Tibken edited by Michelle Meyers9/9/2015 5:53:32 PM

"The TV experience itself hasn't changed much in decades."

by Shara Tibkenvia CNET9/9/2015 5:53:42 PM

"It has been virtually been standing still."

by Shara Tibkenvia CNET9/9/2015 5:53:54 PM

by James Martinvia CNET9/9/2015 5:53:58 PM

"Today we are going to do something about that."

by Shara Tibkenvia CNET9/9/2015 5:53:58 PM

Apple TV: starts with discussion on how industry has been standing still. "Today we're going to do something about that."

by Scott Steinvia CNET9/9/2015 5:54:14 PM

"It starts with a vision and our vision for TV is simple."

by Shara Tibkenvia CNET9/9/2015 5:54:14 PM

"We believe the future of television of apps."

by Shara Tibkenvia CNET9/9/2015 5:54:18 PM

Apps have been long overdue on Apple TV.

by Scott Steinvia CNET9/9/2015 5:54:29 PM

"In fact this transition has already begun. We're spending more and more time on our computers and mobile devices."

by Shara Tibkenvia CNET9/9/2015 5:54:34 PM

by James Martinvia CNET9/9/2015 5:54:38 PM

"Over 60% of paid TV streaming video is consumed on an Apple device and all of this is consumed on an app."

by Shara Tibkenvia CNET9/9/2015 5:54:50 PM

Not to skip forward, but the real question w Apple TV isn't the capability of running apps...it's how you interact with those apps (new remote)

by Scott Steinvia CNET9/9/2015 5:55:02 PM

"You realize just how much better it can be. You can search for what you want. You can watch it when and where you want. And you can interact with incredibly powerful new ways."

by Shara Tibkenvia CNET9/9/2015 5:55:10 PM

"To deliver on this vision, we need a new foundation for TV, one that's built on powerful hardware that runs a modern operating system, that provides a new user experience that's fun and easy to use. that has powerful tools and APIs so developers can create apps that are amazing. .. and has an app store."