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Sharp Unveils Next-Gen Blu-ray Player

CEDIA 2009 Atlanta - Sharp
unveiled at CEDIA Expo its next-generation Blu-ray Disc player with full
BD-Live 2.0 capability and the ability to stream video content from an Internet
video service provider to be named later.

Sharp also revealed the third sound bar system
in its lineup - a step-up model with 3.1-channel Dolby Virtual ProLogic Surround,
SRS Wow Surround and a built-in subwoofer, and a pair of iPod/iPhone speaker
docks.

The Blu-ray player, model BD-HP52U will ship in October at a $349
suggested retail. Step-up features include 2GB of onboard memory for BD-Live
support, a new chassis system, JPEG photo and MP3 music playback, and an RS-232
control port for system integration control purposes.

The player will be equipped to stream video content from an
Internet service provider, which is expected to be added to the player in
November.

Bob Scaglione, Sharp consumer products marketing group senior VP,
said the company is currently looking at the possibility of Blu-ray player
bundling promotions with Aquos TVs for the fourth quarter, but has not decided
on anything at this time.

The new sound bar system, model HT-SB500, is slated to ship in
December at a $349 suggested retail. The 3.1-channel system is styled to fit
cosmetically with Sharp's family of gloss-black Aquos LCD TVs, and features a
virtual built-in subwoofer, plus an output to add-on and external subwoofer.

In other product announcements, the company revealed two
iPod/iPhone speaker docks, including the DKAP8P, which will ship in December at
a $189 suggested retail. It offers a 2.1-channel audio system with built-in
battery power for up to six hours of offline music playback, plus iPod/iPhone
battery charging when connected to a wall outlet.

The system includes a magnetized wireless remote control that is
styled to double as a front-panel cover for the system when not in use.

Sharp said it will also add later this month the DKAP7P
iPod/iPhone speaker dock, which will carry a $129 suggested retail. They system
includes a hinged front-panel cover that folds up to conceal the controls when
not use, and an E-sound enhanced bass boosting system.