Digital Transformation - Customer Experience in the Digital Age

Come to one of our GoingDigital Open events to learn about the power of the digital transformation and of innovation to create outstanding customer experiences.

Overview

Customers are redefining their interaction with companies and the products and services being offered. More than ever before, the customer is at the centre of your business. Learn how they behave and how your business can adapt to this new digital reality. Discover the hacks of digitalisation to make the most of digital interactions with your customer.

Experts from different sectors teach you how to approach the digital transformation of your products and services to offer high-value experiences, and also explain the most relevant aspects when taking on the challenge of change within your organisation.

Interact with our panel and do not miss out on this unique opportunity to understand, in an intimate and personal environment, how pioneering companies and their leaders have approached the digital transformation. Be inspired by ways to adapt these innovations to your business.

Calendar

Welcome coffee

Customer Experience in the Digital Age

Customer Experience

Real cases: Creating Experiences of value in the Digital Age

Round-table debate: Dialogue with experts on how they have tackled change in their organizations

ABOUT US

GoingDigital, a programme of Mobile World Capital Barcelona, is the place where professionals can gain an understanding and vision of the impact of digital technologies on the economy, business and society.