We’re happy to announce the web site launch of Pauline Picco Counseling.com. Pauline worked with Azunga to create a beautiful brand experience for all of her therapy and counseling clients. This new branding will bring in new clients and help keep current clients informed of any news, forms, or information about the types of therapy Pauline offers. Her counseling and therapy practice in Beaverton will thrive now that she has a new branding that’s cleaner, easier for visitors, and helps convert new visitors to clients.

The web site highlights a positive flow that allows the visitors to easily contact Pauline for either a free consultation or to follow up with any questions. We designed the web site to be very user friendly on desktop, mobile, and tablets. It’s simple and straightforward without an over load of information but enough rich content so that search engines will love the site. It’s 100% search engine optimized from the ground up for a specifically selected group of keywords for maximum return on investment.

The old web site was very simple, poorly designed for mobile, didn’t focus on conversions, and looked very much like a cookie cutter template which lacked in a modern, clean look. The new web site focus’s on all the shortcomings of the old web site. We worked with Pauline to put an emphasis on modern, clean, and user friendly across all types of browsers and devices.

]]>https://portlandwebdesignanddevelopment.com/web-design/site-launch-for-pauline-picco-counseling/feed/1934New Site Launch for Quechua Benefithttps://portlandwebdesignanddevelopment.com/client/new-site-launch-quechua-benefit/
https://portlandwebdesignanddevelopment.com/client/new-site-launch-quechua-benefit/#commentsTue, 20 Sep 2016 22:53:20 +0000http://portlandwebdesignanddevelopment.com/?p=931We’re pleased to announce that we’ve just launched a new web site for Quechua Benefit. We take pride in helping a non-profit organization such as Quechua Benefit. We always get a huge sense of community and reward from helping organizations that are founded on the basis of helping people. Quechua Benefit is a great organization […]

We’re pleased to announce that we’ve just launched a new web site for Quechua Benefit. We take pride in helping a non-profit organization such as Quechua Benefit. We always get a huge sense of community and reward from helping organizations that are founded on the basis of helping people. Quechua Benefit is a great organization that helps bring medical, dental and other services to the people of Peru.

We worked with Quechua Benefit to create a new web site that’s full of beautiful images and media that’s laid out in a beautiful fashion. More importantly, we worked hand and hand with Quechua Benefit to make sure there was plenty of information for it’s visitors, easy and plentiful calls to action for donating, signing up for it’s newsletter, or attending an event, and that the site was optimized for mobile devices.

The resulting web site has been live for a bit now and it’s getting a great response. Many users are appreciating the new interface, the added media, and the focus on bringing more information to it’s volunteers, donators, and staff. We welcome to you to check out Quechua Benefit’s new web site or make a donation to this amazing organization that’s helping numerous people throughout Peru.

]]>https://portlandwebdesignanddevelopment.com/client/new-site-launch-quechua-benefit/feed/1931New Site Launch For Michelle’s Pianohttps://portlandwebdesignanddevelopment.com/web-design/new-site-launch/
https://portlandwebdesignanddevelopment.com/web-design/new-site-launch/#respondMon, 20 Jun 2016 23:33:20 +0000http://portlandwebdesignanddevelopment.com/?p=927We’re pleased to announce the web site redesign launch of Michelle’s Piano. Michelle’s Piano company is based here in Portland, OR. We’ve been working with Michelle’s Piano company on their online marketing for many years. For this web site redesign we worked with Michelle’s to make sure that they have a web site that meets […]

We’re pleased to announce the web site redesign launch of Michelle’s Piano. Michelle’s Piano company is based here in Portland, OR.

We’ve been working with Michelle’s Piano company on their online marketing for many years. For this web site redesign we worked with Michelle’s to make sure that they have a web site that meets many goals of theirs.

Web Site Redesign Goals for Michelle’s Piano

Updated web site design to look more modern which includes a video introduction / header for desktop users.

Mobile friendly design that’s fast and responsive.

More clear calls to action such as call, phone, email, and forms.

More white space on web site pages to focus the user on specific parts of the page such as featured pictures and videos.

Addition of many new videos and sound clips for users to see and hear the huge variety of pianos.

Additional store photos for better sense of large inventory of new and used pianos.

Focus on upcoming events, recitals, and competitions.

Overall the new design of Michelle’s Piano allows visitors to easily navigate to the piano of their liking or the type of style piano that the user is looking for. A simplified navigation and sub-navigation make navigating around the web site easier. Added videos and multimedia bring the customer / visitors more information about the pianos that they are looking for.

As always, we’ll be monitoring the new Michelle’s Piano to make sure that search engines and visitors are liking the new update and design. We look forward to working with Michelle’s Piano in the future.

]]>https://portlandwebdesignanddevelopment.com/web-design/new-site-launch/feed/0927New Site Launch – Julie Berman Therapyhttps://portlandwebdesignanddevelopment.com/web-design/new-site-launch-julie-berman-therapy/
https://portlandwebdesignanddevelopment.com/web-design/new-site-launch-julie-berman-therapy/#respondSat, 11 Apr 2015 00:09:07 +0000http://azunga.wpengine.com/?p=894We’re pleased to announce the launch the web site of Julie Berman Therapy and www.portland-therapist.co. Julie Berman therapy is a Portland, locally owned therapist that offers therapy for a number of addictions, depression, anxiety, and much more. She specializes in individual therapy, couples therapy, and relationship therapy for a number of disorders and addictions. The […]

We’re pleased to announce the launch the web site of Julie Berman Therapy and www.portland-therapist.co. Julie Berman therapy is a Portland, locally owned therapist that offers therapy for a number of addictions, depression, anxiety, and much more. She specializes in individual therapy, couples therapy, and relationship therapy for a number of disorders and addictions. The web site for Julie should now allow her clients to easily find her online, schedule an appointment, get in contact with her, see her information / credentials, and allow for patients to find forms needed for her appointments.

We set off with the goal to create a web site that looked friendly and inviting to all users, allowed Julie to update information easily via the blog, and allowed for a wealth of information about the types of disorders and addictions that she treats. There was a strong emphasis on allowing users to easily and quickly request an appointment with Julie so that they didn’t have to fumble around looking for a phone number or other contact information. The web site features calls to action (either by form or phone call) throughout the site and was built so potential clients in the Portland area can research more information about Julies services.

We invite you to view the new web site for Julie Berman Therapy to see the wonderful services Julie provides for people looking for Portland individual and couples therapy. View on your desktop, tablet, or mobile phone as the site has been made responsive to give an optimized experience to all devices.

]]>https://portlandwebdesignanddevelopment.com/web-design/new-site-launch-julie-berman-therapy/feed/0894SNK Group Site Launchhttps://portlandwebdesignanddevelopment.com/web-design/snk-group-site-launch/
https://portlandwebdesignanddevelopment.com/web-design/snk-group-site-launch/#respondThu, 29 May 2014 01:18:38 +0000http://azunga.wpengine.com/?p=821We’re please to announce the launch of SNK Group’s new web site. Their web site features a wealth of information about the services they offer as well as case studies of current and previous clients, news about current events and resources for others to find out more information about SNK Group. SNK Group are locally […]

We’re please to announce the launch of SNK Group’s new web site. Their web site features a wealth of information about the services they offer as well as case studies of current and previous clients, news about current events and resources for others to find out more information about SNK Group.

SNK Group are locally owned accountants, consultants, and tax preparers for many global brand names and companies. With services like accounting, business advisory, virtual accounting, and taxation they are able to help businesses of all sizes stay on top of all the accounting complexities a business has. The team at SNK Group have experience and solutions for all the details and hard work that’s needed to run a successful business in today’s age.

SNK’s Groups new web site from Azunga will allow new clients and existing clients to easily find them online and effectively communicate the services that SNK Group has to offer. With our web site solution Azunga was able to meet and exceed all the expectations from SNK Group while still hitting deadlines, communicating effectively, and the goals of the team at SNK Group. We look forward to working with the folks at SNK Group in the future!

]]>https://portlandwebdesignanddevelopment.com/web-design/snk-group-site-launch/feed/0821Review Handout Generator for Google+https://portlandwebdesignanddevelopment.com/client/review-handout-generator-google/
https://portlandwebdesignanddevelopment.com/client/review-handout-generator-google/#respondTue, 28 Jan 2014 19:58:47 +0000http://azunga.wpengine.com/?p=808I just came across this review handout generator for Google+ and thought it would be a great resource for any small business to use. It generates a PDF that allows you to print out and give out to customers in order to boost the amount of reviews your business has on Google+. Reviews on Google+ […]

I just came across this review handout generator for Google+ and thought it would be a great resource for any small business to use. It generates a PDF that allows you to print out and give out to customers in order to boost the amount of reviews your business has on Google+.

Reviews on Google+ are great to have for many reasons. When potential customers are searching for your web site or service (more importantly) sometimes the searches come back as local search results. That means that specific keywords that are searched return a list of sites, a map of their location, and a link to their reviews on Google+. The better the reviews, the better the star rating and the more likely that searchers will click on your web site. Many local search engine optimization experts and myself believe that the higher the amount and better rating a business has then the better the rankings in the search engine results pages (ie. SERPs).

This review handout generator for Google+ is graciously created, hosted, and offered by Whitespark.ca.

]]>https://portlandwebdesignanddevelopment.com/client/review-handout-generator-google/feed/0808Caravan – Tiny House Hotelhttps://portlandwebdesignanddevelopment.com/web-design/caravan-tiny-house-hotel/
https://portlandwebdesignanddevelopment.com/web-design/caravan-tiny-house-hotel/#respondSat, 28 Dec 2013 00:52:53 +0000http://azunga.wpengine.com/?p=800We’re pleased to announce that Caravan – Tiny House Hotel is now online and live. This unique and one of a kind hotel is the only hotel to feature only tiny houses. The owners of the Tiny House Hotel decided to share the experience of staying in a tiny house with world when they opened […]

We’re pleased to announce that Caravan – Tiny House Hotel is now online and live. This unique and one of a kind hotel is the only hotel to feature only tiny houses. The owners of the Tiny House Hotel decided to share the experience of staying in a tiny house with world when they opened up Caravan. Caravan features many different options for tiny houses as well. Some sleep 2 people and are small (but feel big) while others are larger in size and sleep up to 3 people. All feature all the normal amenities of a traditional hotel room such as running water, flush toilets, electric heat, and even a kitchen.

Azunga created a web site that met the goals of the owners of Caravan and give the web site users a great experience.

Goals and Accomplishments:

Fully Responsive Design for Desktop, Mobile, and Tablet Devices.

Fully custom online reservation system that is responsive for all devices.

Stripe payment processing.

A design that complimented the feel of Caravan.

A dynamic web site that was easy to manage.

We were able to provide all of these features at an affordable rate for Caravan without loosing touch with the target audience or their goals. Now Caravan is seeing great amounts of web site traffic, many online reservations, and tons of exposure to their business from sources such as CNN, OregonLive, HuffingtonPost, ABC, Yahoo!, and many more.

]]>https://portlandwebdesignanddevelopment.com/web-design/caravan-tiny-house-hotel/feed/0800Do you trust the trust seals and SSL badges on web sites / checkouts?https://portlandwebdesignanddevelopment.com/web-design/trust-trust-seals-ssl-badges-web-sites-checkouts/
https://portlandwebdesignanddevelopment.com/web-design/trust-trust-seals-ssl-badges-web-sites-checkouts/#respondMon, 11 Nov 2013 10:46:01 +0000http://azunga.wpengine.com/?p=791We’ve talked to a few clients lately about the usage of trust seals, ssl badges, and trust logos on their web sites. Some like the idea of using them and often ask about implementing them on their site to gain visitor confidence. It can be reassuring to web site visitors to see a familar logo […]

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We’ve talked to a few clients lately about the usage of trust seals, ssl badges, and trust logos on their web sites. Some like the idea of using them and often ask about implementing them on their site to gain visitor confidence. It can be reassuring to web site visitors to see a familar logo from an AntiVirus company, a well known business community, a SSL certificate provider, or a cleanily designed “trust” type logo.

Other clients of ours mention “I just look for the SSL in the browser. I don’t trust any images.” which is completely understandable. Checking that a web site is running on https with a valid certifcate from a trusted source is one of the best ways to know that the information being sent will be secure. With the barrage of advertisements we see everyday on web sites it’s sometimes hard to tell if an image is an advertisement or not.

So there both sides to the argument. So do we use one or not? Will we increase sales and get more calls? Well it’s hard to say a clear answer to any of the questions presented in this post so far. Really what it comes down to is… what works for one business or organization might not work for a different business / organization. That’s a vague answer. The real way to find out if a trust seal, ssl badge, etc is good for your web site is to research, implement, test and repeat as necessary.

Research:

Do I need this? Researching other companies results and findings can help.

Do I have the time /money to spend on this?

Which ones are the top choices to test?

Do my choices for badges / seals to test cost money?

Do my choices have requirements my site can meet or will I need to updgrade or change my site to comply to specific tests/terms/requirements?
If you’re looking for increased conversions have you made sure other parts of the site are optimized for conversions? In other words, if no one can find the checkout page then it doesn’t matter what seal or trust badge is displayed. Analytics, and testing will help with those issues.

Implement:

Get the badge or trust seal in there and see how it looks. Make sure all is functioning properly with any scripts or functions needed by the badge or trust seal.

Test:

Watch your analytics like a hawk… ok not really, but keep a good eye on previous numbers verse post installation numbers to track progress. Keep in mind any other changes that could be going on that could be influencing conversions and traffic patterns. It’s common to start to focus on what needs to be changed in order to meet goals but making so many changes and adjustments makes it impossible to track results that are specific to specific changes. In other words, when a web site isn’t converting well the owner might think let’s make the checkout pages easier by adding a new feature, adding a new site seal logo, removing this old option we don’t need, making the pages shorter, changing the questions we ask, and etc. With so many changes it’s hard to pin down what different trust seals work or if they have any impact at all.

Think about other types of testing to try out different results such as switching out badges for new options, asking users how they like the changes (user feedback testing), split A/B testing to see which trust logos matter the most to your specific target market, or any at all after other test to see if results drop.

So which site seals or ssl badges do you think are the best? Do you think you’d try one on your web site?

]]>https://portlandwebdesignanddevelopment.com/web-design/trust-trust-seals-ssl-badges-web-sites-checkouts/feed/0791New Web Site Launch : Phil Marden Designhttps://portlandwebdesignanddevelopment.com/web-design/new-web-site-launch-phil-marden-design/
https://portlandwebdesignanddevelopment.com/web-design/new-web-site-launch-phil-marden-design/#respondThu, 29 Aug 2013 00:36:34 +0000http://azunga.wpengine.com/?p=769We’re happy to announce a new web site launch from Azunga. We worked with Phil Marden to create a web site that showcases his designs and illustrations. Being user friendly on the front-end and being able to maintain the web site easily was a focus of ours. Phil is a well know designer and illustrator […]

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We’re happy to announce a new web site launch from Azunga. We worked with Phil Marden to create a web site that showcases his designs and illustrations. Being user friendly on the front-end and being able to maintain the web site easily was a focus of ours. Phil is a well know designer and illustrator for a number of publications around the world. His unique design and style are very cool!

The web site features many types of galleries for displaying the different designs of Phil Marden. Also the web site features a fixed menu approach which allows users of the web site to view long listings of images, collections or illustrations. To display some collections of licensing materials the web site incorporates a side scrolling approach that allows users to quickly view many different designs and illustrations. The result is a clean web site that is very user friendly with a focus on the artwork being presented.

]]>https://portlandwebdesignanddevelopment.com/web-design/new-web-site-launch-phil-marden-design/feed/0769Capitol Cider is Now Live!https://portlandwebdesignanddevelopment.com/web-design/capitol-cider-is-now-live/
https://portlandwebdesignanddevelopment.com/web-design/capitol-cider-is-now-live/#respondFri, 05 Jul 2013 02:59:59 +0000http://azunga.wpengine.com/?p=671We’re pleased to announce that Capitol Cider’s new web site is now live. We took a company trip up to Capitol Cider’s new restaurant and cider bar to see the new location. Wow! The owner has done an amazing job. The tap listings are all live tv screens which auto refresh whenever a new tap […]

We’re pleased to announce that Capitol Cider’s new web site is now live.

We took a company trip up to Capitol Cider’s new restaurant and cider bar to see the new location. Wow! The owner has done an amazing job. The tap listings are all live tv screens which auto refresh whenever a new tap is listed in the computer systems. This system was very well implemented and is now featured on the web site as well so patrons can find out if their favorite cider or beer is on tap.

The food was delicious and tasted wonderful. It’s was obviously local and fresh ingredients that were made with love. The atmosphere couldn’t be beat. The upper level has a good restaurant vibe that is appropriately loud but not dead quiet, great artwork from a local college, and comfy seating all around. The lower level is more a bar scene which features shuffle board, open spaces for groups, large tables for party’s, game tables for a friendly chess match and much more. We highly recommend visiting when you’re in Seattle next.

All this talk of the food, atmosphere, and good times has us forgetting about Azunga’s role. The web site features a WordPress content management system built on a customized theme made just for Capitol Cider. It’s 100% responsive and mobile friendly as well as search engine optimized to grab those keyword searches from all over the net. We look forward to seeing Capitol Ciders new web site progress as well as grabbing a few ciders whenever we’re up in Seattle next!