3 Creative Ways To Encourage Peer-To-Peer Fundraising

Peer-to-peer fundraising is a powerful tool, and one of the things that makes it so powerful is that it relies on the ingenuity of many people instead of just a few to come up with all the fundraising ideas. Once you have many individuals coming up with fun runs and novel challenges, you are freed to think of unique ways to encourage even more peer-to-peer fundraising. Here are 3 ideas that will get your volunteers excited.

Fundraiser Competitions

When you have individual volunteers creating fundraisers for you, you can make their charity more fun by turning it into a competition for them. Promise gift certificates or t-shirts to the peer who raises the most and/or has the most innovative fundraising idea. Post statistics about each peer’s fundraising campaign on your website so that everyone can cheer on each other’s progress and compare themselves to the other peers. You can even have official fundraiser ‘races’ where you challenge volunteers to create fundraisers and then give the peer who raises the most money an honorary title in your charity.

Honor Everyone’s Artistic Side

You can encourage your fundraisers to get their friends together to create collages and paintings that express the goal of your non-profit. You can then sell this art for your charity. This is sure to be a hit with your creative volunteers just because it is fun, and it will have the additional effect of raising awareness about your cause as their artwork is shown around. In a similar vein, you can encourage your peers to take pictures for your cause and sell them to raise funds. Photographs can be high art and convey the importance of your cause in a very powerful way.

Do A Pub Crawl

A great way to reward your fundraisers is to do a pub crawl at the end of their campaigns. You can help them contact their local businesses to see if they can get discounts for what they buy and send them certificates to hand out to their friends. They can give these certificates to individuals in various categories such as ‘most money raised’ or ‘most colorful fundraising team.’ Make a night of it as everyone bonds over the local food and drinks. And if many of your volunteers aren’t big on bars, do another type of crawl- ice cream store crawls or club crawls, for instance.

As you can see, peer-to-peer fundraising isn’t just a great way to raise money for your non-profit; it’s a way to unleash your creativity. If you want help with the fundraising fun, contact Process Donations. Our fundraising and donor management platform will make it easy.