SummaryThis report brings together consumer insight and market data to provide a comprehensive brief of Greece's Meat sector. This allows for the rapid identification of key growth opportunities across major Meat categories and their packaging.

- Fresh Meat (Counter) is the leading category in terms of both value and volume

- Chilled Raw Packaged Meat - Processed is forecast to grow at a comparatively higher CAGR than other categories

- Pindos, Nikas, Mimikos and Zwan are the leading brands in the Meat market in Greece

- Rigid Plastic Trays will continue to be the most used container type during 2013-2018

SynopsisThis report brings together market data to provide a comprehensive brief of the Meat sector in Greece and allows for the identification of key growth opportunities across major Meat categories. It provides a snapshot of the Food Retail landscape in the country and market share of the key distribution channels. The report also includes Packaging overview and brand share data of the Meat market in Greece.

Reasons To BuyThis overview of the consumer and market dynamics of Greece's Meat sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market.

Market Overview - Market value and volume for the Greece Meat market - Historical and projected consumption in the Greece Meat market - Degree of trade up/down-trade in the Greece Meat market - Market volume of Greece Meat by category - Historical and project market value of Greece Meat by category - Winners and losers in the Greece Meat market - Average category level pricing in the Greece Meat market - Segment share of the category and change in market share in the Greece Meat market

Retail Landscape and Key Distribution Channels - Leading retailers in the Greece food market - Leading distribution channels in the Greece Meat market - Leading distribution channels by category in the Greece Meat market

Brand and Private Label Share - Penetration of private label, by categories, in the Greece Meat market - Private label performance compare to national brands in the Greece Meat market - Leading brands in the Greece Meat market by category

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