Emirates unveils aircraft with new Expo 2020 Dubai livery

DUBAI, November 1, 2017

Emirates has unveiled the first aircraft in its fleet with a new livery dedicated to Expo 2020 Dubai. The decal was installed on A6-EPK, an Emirates Boeing 777-300ER aircraft, at the Emirates Engineering hangar.

The unique and striking livery is based on the Expo 2020 logo inspired by an ancient gold ring excavated in Dubai and it underlines Emirates’ support for the vision of Expo 2020 Dubai. Emirates is the Official Airline Partner of Expo 2020 Dubai.

Emirates will be installing three different decal designs to reflect the different themes of Expo 2020- namely opportunity, mobility and sustainability. The theme of the first decal installed was ‘mobility’ which also relates to Emirates’ role as a connector of people, places and opportunities, as the airline links over 150 destinations in 84 countries to, from, and via its hub in Dubai. The main theme of Expo 2020 Dubai also revolves around ‘Connecting Minds, Creating the Future’.

Sheikh Ahmed bin Saeed Al Maktoum, chairman and chief executive, Emirates Airline and Group said: “Expo 2020 Dubai will be an important platform facilitating a global exchange of ideas, collaborations and partnerships across a range of industries and domains. Emirates is gearing up for this landmark occasion and championing the vision of ‘Connecting Minds and Creating the Future’ through the new Expo 2020 decals that will be installed on our aircraft.”

Reem Al Hashimy, UAE Minister of State for International Cooperation and director general Expo 2020 Dubai Bureau, said: “We are delighted to see Emirates, our first Premier Partner, expressing its support for Expo in this way. We are planning to host the first World Expo where the majority of our visitors will be travelling internationally. By carrying our logo across the world on its aircraft, Emirates is playing an important role in helping us promote that goal.”

Emirates will dedicate a total of 40 aircraft from its fleet, both Airbus A380s and Boeing 777s, to be emblazoned with the dedicated Expo 2020 decals starting in 2017 through to the end of Expo 2020 Dubai. In addition, all aircraft in Emirates’ fleet will also carry a new Expo 2020 nose decal.

The Expo 2020 decal installed by the Emirates Aircraft Appearance Centre is one of the largest decals to be applied on an Emirates Boeing 777 aircraft. It is also the first time that the surface area on top of the aircraft has been covered by a decal. The Expo decal applied on the Boeing 777 covers over 40 per cent of the aircraft fuselage surface area. The design spans over 37.8 metres in length and 12 metres in width. The decal was designed, printed and installed by Emirates’ in-house graphic shop team. It took a team of 6 staff over 84 hours to complete the decal installation.

The Emirates Aircraft Appearance Centre has installed a number of eye-catching decals on Emirates’ aircraft over the years including the majestic ‘United for Wildlife’ decals and a number of customised decals celebrating Emirates’ football partnerships and a global love for sports. - TradeArabia News Service