^ Its not really surprising and I think this past year with Punk was a great example of this. Ultimately its the face characters that make money for the WWE (or at least thats the way it looks) but in my mind the most important guys on the roster are the HEELS. b/c without a "bad guy" that people care about to conquer the face is just not as interesting. When Punk's feuds were with ADR and Miz they didn't really do that great.

Example part of Austin being SO GREAT was b/c he had Vince McMahon and then HHH as his "bad guys" to conquer. And now for w/e reason Ace is OVER as a heel and in turn the programs hes involved in will garner more attenion from the audience as they audience is invested in seeing him "conquered"

Yes, Lesnar was able to make a difference on his own, week after week the rating and quarter got bigger, until they destroyed him with the most ridiculous booking in wrestling history. Up there with every stupid decision in the history of the industry.

Is it me or Is johnny ace really a bigger draw than WWE champion CM Punk?

Absolutely, not like it's a big accomplishment or something but I see Ace in a JR role, JR was always a great TV draw, I don't think Ace is JR level but he's there, that's why he probably gets the most TV time in the company and is going to main event a PPV with Cena over the mid card filler strap that has never been more irrelevant in wrestling history than in this terrible Punk title run. Technically, Ace was also involved in the two highest rated segments of the year so far.

For the guy who said Vince over Rock and Austin, he wasn't but he was probably the biggest TV draw after them during the WWF section of the MNW. If I'm not mistaken, he has the third biggest RAW quarter of all time with a promo on The Rock's history on the RAW before Backlash 2000. In general, every McMahon was a huge TV draw, especially Shane and Vince.