Share this article

Meanwhile, Amber Le Bon showed off a great deal more leg in a mini skirt and over-the-knee boots.

With her blonde and pink hair pulled into a tight bun, the model daughter of Yasmin also wore a semi-sheer top with a black bra underneath.

Leggy: Amber Le Bon showed off a great deal more leg in a mini skirt and over-the-knee boots

Coordination: The star wore her dark blonde hair loose around her shoulders teamed with a slick of coordinating pink lipstick

Wrapped up for the cold snap: Amber arrived in a tied camel coloured coat

Earlier, she wrapped up against the cold in a camel coloured coat, tied at the waist.

She chatted with former TV presenter Donna, who arrived in a pair of high waisted button up trousers and comfy black boots.

The blonde 37-year-old also turned up wrapped in a camel-coloured wool coat which she wore draped around her shoulders.

Me and my pal: Amber rubbed shoulders with Donna Air who looked smart in a pair of high waisted trousers and a floral shirt

Leafy: Donna's shirt appeared to be decorated with a tropical design

Cosy and warm: Donna also arrived at the launch in a camel coloured wool coat

The Newcastle-born star seemed to enjoy catching up with Amber, later posting an Instagram snap with the caption: 'Another evening with the 'le bomb @amberlebonofficial @bimbaylola regent street London. Boom what a collection, what a day.'

A smattering of faces from the fashion and entertainment world were also on show to see what the store had to offer.

Zara Martin arrived in a black playsuit, emblazoned with a blue, white and red lightning bolt pattern and teamed with a black and white jewelled choker.