You’ve got a crazy idea, a hobby, a business or special expertise. You want to take it online, and you want to it be a money-making success. But what do you do next? Using a simple 5-step approach, best-selling author and digital marketing specialist Bernadette Schwerdt uncovers the inside tips and tricks that Australia’s most successful online entrepreneurs use to build their multi-million dollar businesses.

For those just starting out, this book will help you identify the best business idea to pursue, guide you on how to set it up and give you the strategies to grow it quickly using low-cost tools. For those with existing businesses, you’ll learn how to maximise your online impact and access the little-known but powerful tools and technologies the top disruptors use to create a global presence.

Featuring dozens of case studies of how Australia’s most successful disruptors have done it, Bernadette reveals the underlying patterns common to all successful online businesses – what they did right, what they did wrong, what they would do differently and the short cuts to building an online business that only the successful know. You’ll learn how to:

Develop the entrepreneurial mindset needed to turn your passion, hobby or expertise into an online business

Access free tools and technologies to help you build and test your online idea (before launching) to ensure a viable market exists

Create a minimum viable product (MVP) that attracts attention and generates instant income

Source web developers, designers and other important suppliers for a fraction of the usual cost

Write, pitch, persuade and present like a professional to attract investors, customers and high-quality strategic partners

Understand the basics of the Internet of Things, virtual reality, augmented reality and artificial intelligence and use these technologies to help your business create a point of difference

Work from home and set up your online business in just a few hours a week

Whether you are starting an online business or building on an existing one, How to Build an Online Business is your complete, how-to guide for making it a success.

My new favourite business and marketing book

5

I've owned a small fashion boutique for many years and am well aware I need to have an online store and this book has opened my eyes and given me the confidence and knowledge I need to make it happen. My husband is a tradie and he's using the info to improve his business too so the info can help any type of business improve the way they use the internet for business and marketing. Love it, highly recommend.

LizaAndMarcus

Geelong

2018-06-13

true

Fantastic handbook for any present or future business owner

5

My online business is my baby and I'm always looking for ways to grow it into something amazing. I feel like this book has given me a really insightful how-to when it comes to building my business into what I want it to be. Absolutely love it. A must for any start up, online business - any business that is ready to shine online.

BizBookWorm

Melbourne, Australia

2018-04-15

true

Amazing business owners sharing their stories and tips

5

Bernadette has done an amazing job of interviewing some of the biggest names in online business and sharing their multi-million dollar success stories. This book is packed full of information about how you can grow your online business. I read through once, then re-read it slowly to highlight sections and turn down corners of pages so I could come back to the tips that really stood out to me. My book is very colourful now!
I've been running a business for 9 years and this book gave me loads of ideas how to survive, and do things better in our online world.