4490220180122210152.01030-2016-826891030-2016-83833enConsumer Responses to Food Safety Information from Print Media20072007dconley@unl.eduConley, Dennis M.mwade@evansprop.comWade, Mark A.22Journal Article104A panel of independent judges evaluated a range of articles in popular print media sources for positive or negative bias about pork. From this came the development of an information variable reflecting consumer perceptions about food safety. The primary data from this evaluation was then used to estimate the impact of print media information on the consumer demand for pork.License granted by Kathryn White (iama@tamu.edu) on 2008-11-17T18:39:44Z (GMT):
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AgribusinessDemand and Price AnalysisFood Consumption/Nutrition/Food SafetyMarketingProduction Economicsfood safetyconsumer perceptionsmedia biaspork demandConley, Dennis M.Wade, Mark A.80101International Food and Agribusiness Management ReviewVolume 10Issue 32007800104http://ageconsearch.umn.edu/record/44902/files/20061026_formatted.pdfhttp://purl.umn.edu/44902oai:ageconsearch.umn.edu:44902GLOBAL_SETSubmitted by Kathryn White (iama@tamu.edu) on 2008-11-17T18:43:36Z
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Previous issue date: 20071030International Food and Agribusiness Management Review>Volume 10, Issue 4, 2007