See the notes and
definitions section below for the sources of these figures.

Newsroom Diversity Index

for The Daily Herald, Provo

Year

Non-white % of newsroom staff

Non-white % of circulation area

Newsroom Diversity Index (parity=100)

2005

5.0

10.5

47

2004

7.7

10.5

73

How the index is calculated

The Newsroom Diversity Index is the non-white
percentage of the newsroom staff

divided by the non-white percentage of
residents in the circulation area.

(Parity = 100.)

Company index

This newspaper's owner, Pulitzer (Mo.),

has a companywide, circulation-weighted
Diversity Index of 59.

See the notes and
definitions section below for the sources of these figures.

Peer group comparison

for The Daily Herald, Provo

This newspaper's Newsroom Diversity Index is 47.

This
paper

Peer
group

Compare that with 44, which is the median
Diversity Index for all newspapers

reporting in this circulation category of
25,001 to 50,000 daily sales.

In that group, this newspaper's Diversity
Index ranks 63 out of 140

newspapers reporting in the category of
25,001 to 50,000 daily sales.

An example of a newspaper of similar
circulation, in an area of similar level of non-white residents, but one that
has a relatively high Diversity Index, is Herald & Review, Decatur,
Illinois, with a 11.1 percent non-white staff in a community that is 11
percent non-white. Its index is 101.

FYI, in circulation, this newspaper's average weekday
circulation of

approximately 28,497 ranks 360 out of 1,410
daily newspapers in the US.

See the notes and
definitions section below for the sources of these figures.

Details on race/ethnicity

in the circulation area

and the home county

of The Daily Herald, Provo

Circulation area

Race/ethnicity

% of population

Number of residents

Hispanic

6.9

27,286

Black

0.3

1,087

Asian and Pacific Islander

1.5

6,147

Native-American

0.5

2,063

Other non-white

0.1

339

Multi-racial

1.3

5,010

Non-white

10.5

41,932

White

89.5

356,385

Total

398,317

Home county:Utah

Race/ethnicity

% of population

Number of residents

Hispanic

7.0

25,791

Black

0.3

1,002

Asian and Pacific Islander

1.6

5,944

Native-American

0.5

1,881

Other non-white

0.1

328

Multi-racial

1.3

4,793

Non-white

10.8

39,739

White

89.2

328,797

Total

368,536

The home county of
this newspaper is Utah.

About this report

This third annual report for the Knight
Foundation adds context to an annual survey by the American Society of
Newspaper Editors. ASNE has set a goal that

every newspaper, to help it know its
community and gather the news, should employ at least one non-white
journalist, and that newspapers should strive to

employ non-whites in proportion to their
share of the community. ASNE's report, at www.asne.org, shows each
newspaper's non-white employment, but does

not disclose how closely that employment
mirrors the newspaper's circulation area.

That gap is filled by the report you are reading now. This
report was not done by ASNE, but was done for the Knight Foundation by Bill
Dedman and

Stephen K. Doig. It shows how close each
newspaper is to ASNE's goal, by comparing the newsroom staffing with the
circulation area population.

The full report is at
www.powerreporting.com/knight.

Notes and definitions

1.
The Newsroom Diversity Index is the non-white percentage of the newsroom
staff divided by the non-white percentage of the circulation area's
residents. Parity = 100.

2.
Source for staffing: Survey by American Society of Newspaper Editors, April
2005. Newspapers report non-white staff as of the end of the previous year.