Sergio Tacchini

more than 50 years of passion

50 years of victories, but also of timeless products that have made the history of the brand. From the Young Line worn by McEnroe, to the Ghibli designed for the United States Davis Cup Team, Sergio Tacchini's garments are the synthesis of a success story. A tennis player who creates, with Italian style and innovation, a brand that evokes a whole world.

01

Sergio Tacchini

Sergio Tacchini, Italian Tennis Champion and Davis Cup team player from 1959 to 1966

It all began in 1966 when Sergio Tacchini retired from competitive tennis and founded Sandys, a company manufacturing and distributing sportswear and sports shoes.

03

1970 - His friends

Tacchini started with kits for his former tennis colleagues with the first tennis wear collections created by the former champion.

04

1970 - The colour

He introduced colour to tennis kits for the very first time, impacting a world which, up until then, had only ever allowed white.

05

1972 - New logo

The new Sergio Tacchini logo was launched, where the initials S and T intertwine to reproduce the court baselines and resemble the shape of a tennis ball.

06

1978 - Sponsorships and international testimonials

The year when the sponsorships of world class tennis players started, with Connors and Gerulaitis helping to boost the Italian brand within the top rankings of the tennis world and gain recognition on the international market.

07

1978 - John McEnroe

1978 - the year of amazing intuition: an 8 year contract was signed with the new world class tennis star John McEnroe, who went on to become the key icon of the brand.

08

1980 - Young Line

At the beginning of the 80s, Tacchini launched the Young Line polo shirt on the market: a double contrast colour stripe front&back on the polo shirt. This double stripe became the iconic symbol of the brand, used at a corporate level with a series of different versions throughout the yearly collections. In fact, the Young Line Polo and Tamarindo track suit are still among the current best sellers.

09

1980 - 1990 - New sportswear lines

This was the decade that saw the Sergio Tacchini collections branch out to embrace new sportswear lines designed for other kinds of sports. First and foremost the GOLF line, which led to the sponsorship of champion players such as Jan Woosnam.

10

1990 - Skiing

Then came the skiiing line for men, women and kids. A collection for skiing enthusiasts, but also technical lines designed for world class champions such as Pirmin Zurbriggen and Marc Girardelli

11

1990 – 1995 - Shoes

True to its mission based on extending its lines, shoe collections were introduced in the mid 90s, focusing particularly on technical shoes for champion players, but also launching a leisure wear range.

12

Advertising

The 90s also witnessed the brand advertising campaigns of different subjects taken to a whole new level, covering both tennis and the champions of the moment, and also the new sports lines produced by Sergio Tacchini.

13

The total look

It was during this period that the Italian brand developed a total look leisure collection. The collections are for both men and women, and range from outerwear to trousers and shoes.

14

1991 - The stores

The total look collection led to the launch of the first flagship stores. The very first store was opened in Turin in 1991, inaugurating a new form of distribution on the sportswear retail channel.

15

2001 - Sailing

In 2001 the brand's own 60 foot trimaran was launched, competing under the command of the competent French skipper Fauconnier. The investment was deemed essential for the design and fine-tuning of the new Sailing collection technical gear.

16

The accessories

A fundamental collaboration based strategy was drawn up to manage the non-core business products; it was during this period that fragrances and bags were introduced to the Sergio Tacchini portfolio. Underwear, socks, watches, homewear and beachwear soon followed suit.

17

The 50th anniversary

The brand celebrated its 50th anniversary in 2016. A dedicated logo was designed for the occasion, a Young Line Polo Special Edition and the celebrations were held at the Yacht Club de Monaco, featuring a photographic exhibition and a lavish party in the presence of a long list of friends of the brand, especially from the tennis world.

18

Partnerships

In celebration of its anniversary, the brand commenced a number of partnerships with designers from the fashion world, creating a range of capsules that are the ultimate blend between the sporting and fashion worlds. The first was with Russian designer Gosha Rubchinskiy, closely followed by Andrea Crews, Eleven Paris, and Le Bon Marché in Paris.

Search

More frequent searches

Privacy policy

PRIVACY INFORMATION NOTE - Art. 13 Leg. Decree 196/2003

If you wish to complete the registration process and/or use the website services offered to those accessing the reserved areas (e.g make a purchase and instrumental activities to the same, including operations relating to administrative and tax obligations, sending of newsletters (where requested), please complete the fields below and accept this Information Note. Conferral of data pursuant to the registration form and/or the purchase of products is not compulsory. However, we must inform you that the aforementioned conferral is required to process your order and complete the contract formalities. Your refusal may make it impossible for us to complete the product purchase procedure and/or provide the requested services. All collected personal data shall be processed mainly using electronic systems and, only very occasionally, paper based systems.

The Data Controllers are: Wintex Italia Srl with registered office in Savona 97 20144 Milan Italy, Tax Code and VAT no. IT12407301006 and Milan Business Register no. 12407301006, ("[COMPANY]"); and Triboo Digitale S.r.l. with registered office in Viale Sarca, 336 - 20126, Milan (MI) Italy, tax code, VAT number and Milan Business Register no. 02912880966, Share capital € 42,678.00, which is only responsible for managing the sales and transactions on then website, for instance, management of product orders, sales and deliveries, return and warranty management and all other activities related to the sales of products via the website. To conduct such activities functional to the sale of products via the website, Triboo Digitale processes, in its capacity as co-Data Controller, and in accordance with the applicable privacy code, user data such as name and surname, residence and information on credit cards used by users (such as first and last name of the card holder, card number, expiration date, security code.Please also be informed that Legislative Decree 196/2003 has a particular regime for the processing of sensitive data, i.e. all personal data that reveals the racial and ethnical origin, religious, philosophical or other beliefs, political opinions, memberships with political parties, trade unions, religious, philosophical or trade union associations or organizations, health conditions and sexual orientation; This data may only be processed after receiving the written consent of the Data Subject. In this regard, some purchases made in the Wellness & Health section may reveal information on the health conditions of the purchaser. In light of the above, if you make any purchases of such products, you may be requested to grant specific consent to allow us to process the data and complete the contract formalities. H&FS Health and Fashion Shoes may also use your personal data to send emails advertising its products and services, similar to those purchases, unless you refuse this option by exercising your right of opposition as per the procedures below (art. 130 paragraph 4 Legislative Decree 196/2003.

Moreover, where express consent is granted, your personal data may also be processed for marketing purposes such as the mailing of promotional material on products and services different to those already purchased, news, promotions, and also third-party communications from our commercial partners.Transfer of your personal data outside the European Union is not contemplated. Should the same become necessary, the Data Controller shall be accountable for requesting your specific consent.

This does not include the data relating to your Credit card, which is excluded for any purposes other than checking the existence of such payment means, the payment received and the management of payments further to claim management and contentious procedures. To this purpose, the data will also be processed by the Bank that provides the online payment service, further to the entity that issued the credit card you use to confirm your order.

At present, one of the Chief Data Processors designated to the processing of your personal data is Arcese Logistic S.r.l., who will process the data required to ship the merchandise and manage any returns you may make.Please contact the Customer Care service for a complete list of those designated to processing your Personal Data or send an e-mail to the following address privacy@triboo.it for H&FS Health and Fashion Shoes and privacy@triboo.it for Triboo Digitale.

The categories of those designated to processing the data for the aforementioned purposes, include staff assigned to website management, administration, customer care services, marketing activities (where consent is granted), IT systems and third parties who process data on our behalf (such as, for instance, IT service maintenance, couriers and carriers, legal advisers, enterprises assigned to the realisation and/or management of promotional campaigns, etc.); they can also be disclosed to the public entities authorised to receive the same.

Pursuant to art. 7 of L.Decree. 196/2003, you are entitled to obtain the updating, rectification or integration, erasure and anonymisation of the data. You can also oppose the processing of your personal data for marketing purposes or for sending commercial communications, by contacting H&FS Health and Fashion Shoesat the above indicated mailing addresses or by sending an email to privacy@triboo.it. The same procedures can be used to request the complete updated list of the Chief Data Processors.

This website uses third party profiling cookies to send you advertising and services in line with your preferences and to improve your shopping experience. For more information or to deny consent to all or some of the cookies, click here. By closing this banner or clicking on any element thereof, you provide your consent to the use of the cookies.