As far as new devices are concerned, this one is the least exciting. Don’t get me wrong, this one is still going to be a top of the line phone and the one that I would buy, personally. It just isn’t exciting because it looks exactly like 2017’s iPhone X. The only difference physically is the new gold color. The battery on the iPhone Xs will last a half hour longer than the iPhone X.

Next up, is the iPhone XR. If you remember the iPhone 5c from years ago, this is the essentially the follow-up. Again, this has been widely rumored so it’s not much of a surprise. This is a 6.1-inch device with an LED screen. This is also a less expensive version of the X line at $749. They can lower the price by using the LED screen instead of the iPhone Xs OLED. Other than that, it has the same A12 Bionic chip that the other two new iPhones have. Another way Apple was able to lower the cost of the phone is the camera. The XR does not have the dual camera setup that the Xs does. Which is fine, especially because Apple has managed a way to get Portrait Mode on the XR. You’re getting top of the line performance at a lower cost. Unlike the iPhone 5c I think the XR is going to be a huge seller for Apple. The iPhone XR battery will last an hour and a half longer than the 8 Plus battery. Judging from that, this iPhone will have the best battery.

The big boy! This monster is 6.5 inches. Essentially, you are getting an iPhone 8 Plus size phone with a bigger screen. Like the other two phones, it is powered by Apple’s A12 Bionic chip, OLED screen and boasts the always impressive dual camera setup. The iPhone Xs Max will last an hour and a half longer than last years iPhone X.

Which one?

So now the tough question, which one should you get?

I can speak to the iPhone Xs because it is an even better version of what I have. I would fully give my support to this phone. The Xs and Xs Max have upgraded water protection, faster FaceID and a new 512GB storage option.

The iPhone XR is a huge phone but lower cost. The OLED screen compared to the LED screen difference is only noticeable if comparing the two side by side. But I promise you, as soon as you step into the OLED world, you won’t be able to go back to a LED screen. But if you want a phone that does the job, big display, has a better than expected camera and top of the line speed, get the XR and save your money.

I’ll put this one simply, if you want the best iPhone available, the iPhone Xs Max, is it. Best processor, best screen, best camera, and big battery makes this an easy choice. The only two reasons I would say no to this one is because of how big it is and how expensive it is. It is definitely a personal choice that only you can make.

The iPhone Xs and Xs Max go up for pre-order on 9/14 with a release date of 9/21.

The iPhone Xs starts at $999 for 64GB, $1149 for 256GB and $1349 for 512 GB.

The iPhone Xs Max starts at $1099 for 64GB, $1249 for 256GB and $1449 for 512 GB.

The iPhone XR is available for pre-order on 10/10 with a release date of 10/26.

The iPhone XR starts at $749 for 64GB, $799 for 128GB and $899 for 256 GB.