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GMAT Essay Topic 549 - The following appeared as part of a business plan created by the general manager of the Multon Electronic Company.
"In response to complaints from customers about the difficulty of installing and operating Multon's products, Multon Electronic
Company tried an experiment. The Customer Service Department has long suspected that customers are not reading the
instructions that are included with every new purchase, and so it insert ed a gift coupon at the end of every instruction manual.
Because only 75 people returned the coupons in a three-month period last year, Multon Electronics has proved its point that
customers are not reading the instructions. There is, therefore, only one sensible way to solve this problem: the Customer Service
Department must provide every new customer with an instructional videotape."
Discuss how well reasoned . . . Etc.

In the business plan created by the general manager for resolving the problem of installation and operation of Multon company's product, the manager argues to provide every customer an instructiona...
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In the business plan created by general manager of Multon electronic company recommends to give videotape of instructions along with every new product purchased. This recommendation is made to redu...
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The business plan illustrates the point that the only sensible way to make customers read the instructions is through providing new customers with an instructional videotape by the Customer Service...
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In the argument, the author concludes that the Multon's Customer Service Department imperatively provides every new customer with an instructional videotape in order to effectively help the custome...
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The argument claims that consumers do not read the instructions and therefore, have difficulty with installing the products. The argument is flawed because it relies on unfounded assumptions to rea...
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The argument claims that Multon Electronic Company's customers find it difficult to install and operate the company's products because the customers are not reading the instruction manual and sugge...
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The author mentions that there is a plan for relocation of the company's inventory to single location from four different location throughout the country. The author assumes that by consolidation o...
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The general manager claims that customrs complain about the difficulty of insatalling Muton's product is because customers do not read the instructions manual , which is proved by an experiment, he...
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The argument states that the customers of Multon's products are facing difficulty of installing and operating its products because the customers are not reading the instructions that are included w...
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In this argument, the author concludes that it will increase profits over the next couple of years by adding wide range of services, such as a clothing department and automotive supplies and repai...
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Many customers complain about the difficulty of installing and operating products of Multon Electronic company.The general manager of Multon stated that customers do not understand the way of insta...
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The conclusion in this argument is that the state legislature need not consider the views of protesting students. To support this conclusion, the author points out that only 200 of the 12,000 stude...
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The emphasis in the argument is on the problems in using the Multon products. The cause identified is users not referring the manual. To overcome this problem a new instructional video tape is now ...
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The argument presented in the above business plan is not entirely convincing and leaves space to many questionable issues. It basically fails in the assumption that manifested difficulty to install...
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the argument that 'providing a video tape with their electronic goods will solve the problem of customers' is entirely baseless and logically incorrect as it missed out many premises required for ...
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Reading has become an uncommon activity when people set their priorities to get informed. When someone asks "cite one your hobbies" people reply "reading", false of course. And of course videotapes...
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