Martech-Enablement-Series:-Part-2

Welcome to Part 2 of: “A Nine-Part Practical Guide to Martech Enablement.” This guide is focused on outlining a process to building a data- and technology-driven marketing organization within your company. In Part 1 of this guide, I outlined the process of taking full advantage of marketing…

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: Dun & Bradstreet is testing blockchain as a way to securely distribute its content Aug 14, 2017 by Barry Levine The venerable commercial…