Dragons is now a Benefit Corporation (B Corp)

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Four months ago Dragons embarked on the path to become a B Corp. Short for Benefit Corporation, B Corps are leaders of the global movement of people using business as a force for good.

There are over 2,000 Certified B Corporations from more than 130 industries in 50 countries with 1 unifying goal – to redefine success in business. B Corps are important because they inspire all businesses to compete not only to be the best in the world, but to be the best for the world.

It’s like Fair Trade certification but for the whole business, not just a bag of coffee (or USDA Organic certification, but not just for a carton of milk; or LEED certification, but not just for a building).

The performance standards B Corps meet are comprehensive, transparent and verified. They measure a company’s impact on all its stakeholders (e.g. workers, suppliers, community, customers and the environment).

Unlike traditional corporations, Certified B Corporations are legally required to consider the impact of their decisions not only on their shareholders, but also on their stakeholders (e.g., workers, suppliers, community, consumers, and the environment).

Here’s a little video that explains it all nicely:

The process provided Dragons with the affirmation that our business has a strong and positive social and environmental impact. It also gave clarity on where we can improve as a business, and how we can more closely align our values with our business practices. And as of May of 2017, Dragons officially became a legal Benefit Corporation!