Create new

If you’re looking to boost your brand on Instagram but at a loss for what to post, we’ve got you covered with 31 days of prompts, inspiration, and hashtags that celebrate life’s beautiful, everyday moments.

Recently we teamed up with social media scheduling app Tailwind for a month-long Instagram challenge aimed at helping you create an unstoppable Instagram habit and gain followers along the way. Those who participated said that it helped them think differently about their feed and one participant even said it helped her gain 1000 followers in a single month.

So we’ve gathered all the prompts in one place plus some awesome examples to inspire you, so you can do the challenge whenever and as many times as you’d like.*

How it Works:

Start the challenge on a Monday.

Be inspired by these prompts or come up with your own—the most important thing is to post consistently.

Consider creating your posts in Adobe Spark and scheduling with Tailwind—the app will post when your followers are most active.

Tag your posts with #AdobeSpark so we can follow and feature you!

Day 1: Monday

Introduce yourself and say hello to your Instagram community. Tag a few friends to invite them to the challenge.

Hashtags: #hello #newbeginnings #possibilities #freshstart

To kick things off, we took the opportunity to introduce the Spark team members behind the Instagram account.

A post shared by Fabian Zöller (@zollerfabian) on May 3, 2017 at 8:58am PDT

Day 4: Thursday

#TBT time! Share a throwback photo

Hashtags: #tbt #throwbackthursday #throwback #memories #feedgoals

We love how @amdesigned uses Magic Layout to throw it back to her prom days. Post’s collage functionality works great for before-and-after posts or to show progress. Consider pulling the text out of the grid to make it stand out.

A post shared by Heather & Catherine (@keepitsimplesocialmedia) on May 5, 2017 at 6:49pm PDT

Day 7 – Sunday

Sunday Selfie!

Hashtags: #selfie #thisisme #simplyme #justbeyourself #feedgoals

Selfies can add a serious dose of realness to your social feed. They create intimacy between you and your followers and shows the personality of your brand. (Plus, faces are proven to draw people in!) Here, @Zollerfabian takes his followers behind the scenes of his dance competition.

A post shared by Christina & Richard Stefani (@stefanifineart) on May 11, 2017 at 3:54pm PDT

Day 12 – Friday

Design and shoot a flat lay photo

Hashtags: #flatlay #onthetable #feedfeed #flatlayfriday

This is a great prompt for all the makers out there. Check out some of our flat-lay styling tips and easily add graphic elements with Spark Post to promote a sale or new items. Boom! Pro-looking DIY advertising!

Day 15 – Monday

From stunning photos to DIY postcards, this was one of our favorite days of the challenge for how much creativity it inspired. Some posted quotes about travel alongside a dream destination or picked fonts that evoked the vibe of the place. These DIY postcards gave us a serious dose of wanderlust.

Day 20 – Saturday

If you’re a shop or boutique #threefavorites could be a fun regular feature for your Instagram channel. Use it to showcase new items or style objects together. You might even ask customers or influencers to share their #threefavorites to inspire UGC and brand mentions.