Thursday, June 13, 2013

In
two weeks, leaders of PR will come together at the inaugural PR360Asia conference to discuss the future of the
industry and determine new strategies to navigate the changed landscape of
communications in Asia.

Hosted by Campaign Asia-Pacific, and in association
with PRWeek, this new invitation-only event will
investigate and examine topics such as the new meaning of PR, brands as
content creators, the need for an improved consideration of internal
communications and what impact data and technology will have on the profession.

For full programme, speakers and detailed information on the conference,
click here.

Do the fundamentals
of traditional PR no longer apply? Has social media completely altered the
way we do business and essentially made traditional PR defunct? What do
clients really want from their agency partners? What are the advantages of
brand journalism?

Have your say on these and other issues by joining the conversation #PR360Asia

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