Category Archives: Marketing to Kids

A large part of parenting is marketing. While you are promoting creativity, independent thinking and healthy habits, marketers are spending billions of dollars trying to turn your child into a customer. These posts are all about the ways they do it.

It is no coincidence that “presence” and “presents” sound so similar. What do you remember the most from your childhood holidays? The presents? Or was it the time spent in in the presence of friends and family, doing things together to celebrate the season?