DFO Insider Program DECODED

When it comes to shopping for the family, I'm always looking to make my dollar stretch a little further, however I'm not prepared to comprise on quality! That's why I'm a huge advocate of the DFO shopping centres and honoured to partner with DFO as one of their 'in the know' DFO insiders!

So what exactly is a DFO INSIDER? Basically my role is to let you know about the latest sales, offers, upcoming VIP events, competitions, giveaways (the list goes on) happening around the four DFO super centres.

When it comes to children's fashion, DFO is stocked to the brim with transeasonal pieces to fit every budget. A few of my 'go to' stores at my local DFO (Essendon) include: Peter AlexanderIndustrie KidsBonds Kids OutletAdidasCotton On KidsEspiritLacostePolo Ralph Lauren

Last week, I scored 3 pairs of Peter Alexander Pyjama sets for under $65.00! Current in store offer 40% off marked price (which was already on sale) Amazing value.

New Season styles have also landed at Indie Kids. So much goodness, from daywear to special occasion suiting, you're bound to find what you need in store. Summer threads are reduced to clear (great time to stock up!) and selected AW is also on sale. Tapered denim are my hot pick for effortlessly cool dressing and comfort this season.