G. Loomis IMX Casting Jig and Worm Rods

G. Loomis has taken IMX to a whole new level with the new G. Loomis IMX Jig & Worm Casting Rods thanks to major improvements in IMX technology and new concepts in rod design.

Flashback 20 years, the original IMX Rods were the Series that put G. Loomis on the map as the leader in graphite technology. IMX was one of the first graphite materials with a higher modulus and higher tensile strength, which translated into rods that were noticeably lighter, far more sensitive, and significantly stronger than any other rods on the market.

The new IMX Series takes that same level of innovation and performance a step further, reducing blank weight by 15% over the original IMX rods and significantly increasing sensitivity and strength. The actions, tapers and lengths have also been tirelessly tested and refined to provide a level of technique specification that only G. Loomis can provide. New, slender ergonomic handles provide even more comfort and control, and Fuji K-Frame guides offer incredible durability and also protect the tip section from braided line wrap. Don’t settle for anything less than the best, the new G. Loomis IMX Jig & Worm Casting Rods have arrived.

Rod handle lengths are measured from the butt of the rod to the top of the foregrip. [ View Diagram ]

G. Loomis IMX Casting Rod 6'8" Medium 802C JWR

IMX 802C JWR - A sneaky powerful butt-section with a slightly softer tip makes this a great rod for fishing lighter jigs and small worms. It’s perfect for 1/4oz jigs in clear or shallow water and it makes a good cross-over rod for small to medium-sized spinnerbaits and topwaters. If you want one rod that can handle a lot of different applications, this is it.

G. Loomis IMX Casting Rod 6'8" Med Hvy 803C JWR

IMX 803C JWR - About the most universal action G. Loomis makes in bass casting rods, it offers an excellent blend of power and sensitivity for fishing small to medium-sized plastics and jigs. The extra-fast tip makes it extremely accurate with all the power you need to pull big fish away from snags, rocks and weeds.

G. Loomis IMX Casting Rod 6'8" Heavy 804C JWR

IMX 804C JWR - A no-holds-barred power rod for fishing jigs and soft plastics in heavy cover or tight spaces where short, accurate casts make the difference between success and failure. A great choice for big bass in moderately deep water.

G. Loomis IMX Casting Rod 7'1" Medium 852C JWR

IMX 852C JWR - When you're fishing clear water lakes and rivers where long casts are required to be successful, this rod has the extra length to create more tip-speed for increased casting distance and positive hook sets and still protect light line. When you need to downsize your baits, this rod can handle it.

G. Loomis IMX Casting Rod 7'1" Med Hvy 853C JWR

IMX 853C JWR - One of G. Loomis' most versatile bass rods. It has a nice, moderately stiff tip that will allow you to cast mid-range soft plastics and jigs in fairly heavy cover. It also has enough power to drive the hook through a plastic worm with minimal effort. At 7'1", it generates higher tip-speed that will increase casting distance with plenty of "oomph" to make positive hooksets in deep water.

G. Loomis IMX Casting Rod 7'1" Heavy 854C JWR

IMX 854C JWR - A powerful big bass, big bait casting rod, it's a fast-action stick designed specifically for targeting big fish in heavy cover. It has plenty of power to set the hook and move those big ones from cover before they know what hit them. It could be IMX's best all-around power stick!

G. Loomis IMX Casting Rod 7'1" Extra Hvy 855C JWR

IMX 855C JWR - Where there is lots of brush or trees - there are usually a lot of bass - big bass! This rod will help you not only get to them, but get them to the boat. It will move the hook when you swing and that means more hook-ups. Its magnum power moves fish from the heaviest of cover, so you never have to fear the thick stuff. Let this IMX powerhouse do the work for you.

G. Loomis IMX Casting 7'3" MH Carolina Rig 873C CRR

IMX 873C CRR - Designed to fish soft plastics behind a heavy sinker to maintain positive contact with the bottom and create a lot of commotion. Now that you’ve got the bass’s attention, the next thing to come along is the meal and it’s hard to resist. Sometimes it can be difficult to feel the bite because of all that weight ahead of the lure, but IMX allows you to feel everything that happens to your bait - Everything. The extra length also helps you with positive hook-sets and allow you to move more line without using the reel.

G. Loomis IMX Casting Jig and Worm Rod 7'5" Medium

G. Loomis IMX Casting Rod 7'5" Med Hvy 893C JWR

IMX 893C JWR - We took one of our most popular bass rods and extended the length to make it even better, especially for deep-water applications! With a dynamic, medium/heavy power-rating to fish a broad range of baits, this rod creates exceptional tip-speed to increase casting distance, but more importantly, provide more control for the angler, deep or shallow.

G. Loomis IMX Casting Rod 7'5" Heavy 894C JWR

IMX 894C JWR - This could be the perfect all-around big bass, big bait, magnum pitching stick. It features a fast action for increased power and control, plus the extra length makes it an exceptional deep-water rod. There’s something special about a rod that casts easily, loads quickly and sets the hook with authority without feeling heavy.

The Loomis Crankbait series rods are built with a combination of different graphites blended together to produce an action never
before seen in a graphite cranking rod.

Packed with the features and performance G. Loomis is known for, the G. Loomis Crankbait Deep Flex Casting Rods deliver the ideal "deep flex" parabolic action anglers need to fish crankbaits at their full potential.

Featuring the perfect application specific features and actions, the ultra-powerful, redesigned G. Loomis Frog Rod Series take frog fishing to the next level - like only G. Loomis can.

On Sale

New and improved, the G. Loomis GLX Cranking Series Casting Rods still deliver the same incredible lightweight characteristics and sensitivity GLX is known for, as well as, the ideal actions and tapers for a variety of cranking applications.

On Sale

Redesigned and upgraded with some key features to enhance performance and sensitivity, the G. Loomis GLX Flippin' Series Casting Rods have everything you need and more for a variety of flipping applications.

On Sale

Living up to their reputation, the next generation G.Loomis GLX Jig & Worm Casting Rods are high performance, extremely lightweight and sensitive fishing tools designed specifically for fishing jigs and soft plastics.

Back and better than ever, the all-new G. Loomis IMX Jig & Worm Casting Rods feature major improvements in IMX technology, which make them 15% lighter than before as well as far more sensitive and powerful.

Up to 15% lighter than the original IMX, the all-new G. Loomis Mag Bass Casting Rods feature major improvements in IMX technology for an impressive power and a strength-to-weight ratio you have to feel to believe.

Delivering technique specific performance like only G. Loomis can, the all-new G. Loomis IMX Flipping Casting Rods are 15% lighter than the originals with a strength-to-weight ratio like no other rod in its class.

Featuring major improvements in IMX technology - 20 years in the making - the G. Loomis IMX Reaction Casting Rods are 15% lighter, more sensitive and powerful than the originals with the perfect actions and tapers for reaction baits.

It doesn't matter if your tossing big TOPWATER plugs for oversized bucketmouths or the tiniest jig to those pesky brown bass, the Loomis Swimbait is your perfect bass rod.

Designed to fish topwater baits the way they were meant to be fished, the G. Loomis Topwater Casting Rod Series is comprised of several rods - each of which are perfectly crafted for specific topwater presentations.

Customer Reviews

Comments: I purchased the 7'5" MH for dragging texas rigged tubes and light jigs. This rod really suprised me. It was well balanced, light, and great fit and finish. I was using a 7'2" Shimano Zodias for this application, but found out the IMX was the real deal. This rod has way mor more sensitivity than the Zodias. And is far more comfortable in my hands compared to the small foam grips on the Shimano.

From: Steve: WI 7/21/16

Comments: IMX 853C JWR - I have to disagree with Bill, TN regarding the IMX series of rods. I have owned 2/843 & 844 since 2006. Broke the tip on the 844, called G. Loomis and they replaced the rod with a "New" 854C. I love the cork handle, the sensitivity, the weight of the rod is lighter and castability with the Shimano Chronarch I have it paired with. The IMX series is a great series of rods for an angler upgrading to a new rod.

By the way I'm not too sure about the Powell rod being lighter; I have 2 of those and they're not that light of a rod, although the prices are less.

From: Mick: USA 3/24/15

Comments: I bought the 852c thinking that with the g loomis name and spending $150 more than usual on a jig rod, I couldn't go wrong. Don't get me wrong. I love this rod. It is light, love the full cork handle, but I don't feel it is any more sensitive than my Powell 3d that cost $100 less.

From: Bill: TN 2/3/15

Comments: These rods are a joke. Just another example of shimano downgrading their products. My old imx's are lighter more sensitive and better balanced. It's really a shame what shimano is doing to some of the best rods that were ever made.

From: Nick: USA 1/30/15

Comments: Bought the 854 JWR and when I first unpacked the rod I was a little disappointed. The rod felt very tip heavy. Paired it with a new Zillion. For whatever reason this rod became magic on the water! Great sensitivity, feel with bottom jigs and t-rigs, smooth in vegetation and stumps, and handles fish with ease. Challenged accepted, I took my new Crucial out as well and there is no comparison. The IMX outperformed the Crucial in every area except maybe balance.

From: Mike: Richmond, VA 1/21/15

Comments: I have been fishing g loomis for a long time & when these first came out I have been waiting for a medium 7ft to replace my 782 MBR. 6'8 rods balanced ok, 7ft tip heavy...guides are larger than MBR at tip and torque more under load. These are by no means anywhere micro. Overall...really disappointed. I felt that gloomis took a Shimano Crucial, put slim cork and doubled the price. I challenge anyone to hold the NEW shimano Crucial that BTW has split and FULL cork grips side by side to compare to these new IMX.