Application and Web Development, Design and Hosting

Providing a full web site design and development service that leads to higher conversion and engagement rates

Passionate about fast web sites

Building web sites is more than just a job for us, it is also a passion. We are constantly developing our own Content Management System to squeeze even more features and speed from it.

Every client who has transferred to us have seen significant increases in their search engine rankings by having one of the fastest Content Management Systems available, and advanced Search Engine Optimisation features built into the heart of their web site.

With an effective mobile first design strategy your site will please visitors across all devices, and effective Social Media linking makes it easy to share your content when desired.

Mobile Friendly

With over 50% of searches now being made on smart phones and tablets, the need for optimised sites has never been greater.

All of our sites are mobile friendly, while still being good to look at and functional.

We also ensure that as many best practices are followed surrounding accessibility for blind users and printing where needed.

Doubled referrals

Aspire 2 Garden Design’s work mainly came from recommendations. Their old web site was outdated and in recent years attracted only a small percentage of their business. They wanted to update their site to appeal to a new market.

After only two months business has more than doubled with my new web site, with enquiries pouring in. Thank you, Claytabase.

Having you build and host my new site was a great decision, I am really delighted with it.

Speed Matters

Google has indicated site speed (and as a result, page speed) is one of the signals used by its algorithm to rank pages.

Page speed is also important to user experience, pages with a longer load time tend to have higher bounce rates and lower average time on page, some estimates say there is up to 1% loss for every 100ms delay in page load time.

Longer load times have also been shown to negatively affect conversions.

Claytabase web sites can be proven to be on average three times faster than most of our competitors.

Increase Bookings

Pen-Y-Bryn were struggling to work out why they had very few referrals via their web site.

We are very pleased with the service we have received from Claytabase who have upgraded our web site and improved its search-ability.

Since this work has been done we have seen growth for every month of this year already.

Isle of Wight web site portfolio highlights

Ada Mediterranean Kitchen – Web site for one of the top-rated restaurants on the Isle of Wight, and based in Ryde. We wish we could take extra credit, but their food and service is great!

The Stitching Elmers – Haberdashery shop also based in Ryde on the Isle of Wight. They offer some unique items not available elsewhere, and as such needed a web site with an online store.

Art2Artz – Therapy through Art. They provided charitable services for people with a range of learning difficulties.

Pen-Y-Bryn – Bed and breakfast based in Freshwater. We moved their web site to Ousia CMS (added speed) did some basic Search Engine Optimisation (content/link building) took them from page five to page one for some of the most competitive keywords in the area, with no advertising required.

Logo Design and Branding

Very competitive pricing when bought in conjunction with our other services, we can offer a mid level branding service, and supply additional items including: business cards, mugs, t-shirts and flyers.

Claytabase have been great for me.

They helped with everything from setting up my web site and email, to creating content and gettting me online.

Even as a web novice it is quite easy to update my site

Glenn Howard - 2018

Application Development

We have undertaken projects for clients including the Isle of Wight NHS Trust.

Other projects that involved application development include ARC Europe, Blake Morgan LLP and at OCS Consulting for Unilever.

Responsive web site design with optimisation in mind

All of our sites are designed with the following features built into our platform as standard:

HTML5 Compliant

Secure (sounds obvious?)

Editable by the owner

Search Engine friendly – All edited content is optimised where possible, and best practice is actively encouraged through the use of templates.

Responsive mobile first design

Images optimised at import for minimal footprint

Include text/CSS/JavaScript editors

Have “Progressive Web App” features out of the box

Have built in Google Analytics and a range of meta tags for Search Engines/Social Media sites

Make it easy to get in touch with the owner – Sounds obvious, but who wants to go through 5 pages for a contact number!

Include automatically updated RSS, Sitemap files

Google Translate available for quicker translation

These are all built into our Ousia CMS as standard and hosted on our cloud servers. We can do this in other systems, but it can take longer to develop.

Speed Comparison

We've analysed 15 of our local competitors in the Hampshire and Isle of Wight areas for both page speed load times and page speed tools optimisation techniques, and are the only site to always score above 90%, while also loading in under 4 seconds.

We also had considerably better scores on all fronts in comparison to the major players.