Beschreibung:

By 2030, workers aged over 55 are expected to make up 30% or more of the total workforce in many EU countries. This creates challenges for employees, employers and businesses. “Napo in… back to a healthy future” sees our well-known hero become a time traveller in his quest to discover the key ingredients for sustainable working lives. Stories depict the necessity of managing risks from the first to the last day of work; the importance of rehabilitation and return-to-work policies and of tackling age discrimination whenever it appears. The film is designed to illustrate some of the issues, to promote discussion and to lead to healthier and more productive workplaces as they address the challenges of an ageing workforce.

Zielgruppe:

All employees

Botschaft:

European workers are ageing. By 2030, workers aged over 55 are expected to make up 30% or more of the total workforce in many EU countries. This creates challenges for employees, employers and businesses. Stories depict the necessity of managing risks from the first to the last day of work; the importance of rehabilitation and return-to-work policies and of tackling age discrimination whenever it appears. The film is designed to illustrate some of the issues, to promote discussion and to lead to healthier and more productive workplaces as they address the challenges of an ageing workforce.

Hintergrund:

The ageing workforce

Kampagne:

Healthy Workplaces for All Ages

Kampagenenbeschreibung:

Safe and healthy working conditions throughout the whole working life are good for workers, business and society as a whole. This is the main message of the 2016–17 Healthy Workplaces Campaign which has four key objectives:
1. promoting sustainable work and healthy ageing from the start of the working life;
2. preventing health problems throughout the working life;
3. providing ways for employers and workers to manage occupational safety and health in the context of an ageing workforce; and
4. encouraging the exchange of information and good practice.
Why is this campaign so important? Retirement ages are rising and working lives are likely to become longer. Working is good for physical and mental health, and good management of occupational safety and health increases productivity and efficiency. Demographic change can cause problems, but ensuring a sustainable working life helps to meet those challenges.