Today’s job market remains tight. An employer typically has a wealth
of qualified candidates from whom to choose. You will be
seriously considered for an employment position only by showing a
prospective employer that you know who you are, where you are going, and
what you have to offer. You must convince an employer that you can do
the job, can do it well, and are highly motivated to do it. The
best way to do this is to properly prepare. Treat the job
search as a job, because that is exactly what it is.

Your resume is a marketing tool which should act as a door
opener, encouraging an employer to examine your credentials as a
precursor to inviting you for an interview. All too often it may act as a
door closer, ending up in the “circular file” because
it lacked what was needed to make it — meaning you —
stand out.

Style and content are of utmost importance in writing your resume.
Since your resume is your marketing vehicle, it must be capable of
grabbing an employer’s attention; style does this. Once
the employer has begun to read, your content must persuade him or
her that you are worthy of consideration. If you have described your past
jobs purely in terms of duties and responsibilities that characterized the
work, you should think about reframing those experiences to match the
scenario of the career you are seeking.

It is important to tailor your qualifications to the job for which you are
applying. To do this, review your
career
assessment worksheets and the job description information
you have available. You accomplish your goal of being granted an interview
by writing a winning resume and cover letter. Time is money here.
Remember, your job search is your job. It may be cost
effective to hire a professional resume writer to write your resume or
assist you in polishing your existing one. Services such as A and A
Resume provide inexpensive, professional resume and cover letter
writing; A and A
Resume
will even critique your existing resume for free.

Your job
search should not begin until your resume is fully written. As
mentioned above, it may become necessary to tailor your resume to
specific jobs. This task can often be accomplished in your resume
cover letter. Your cover letter is extremely important. It is here
that you get the opportunity to personally introduce yourself and address
topics pertaining to a specific job and employer or those not appropriate
for inclusion in your resume.

Writing an effective resume and cover letter will help you achieve your
desired career objective, ultimately leading to a rewarding career and
greater job satisfaction.

Authored by Kenneth L. Anderson.
Original article published 25 July 2003, updated 20 December
2005.

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