SoMa, short for South of Market, is San Francisco's urban renewal district and an extension of downtown San Francisco, with brand new condominiums, office buildings, and a thriving club scene, the result of real estate speculation and the Bay Area's technology sector. Some of the city's newest attractions can be found here, including several museums, the convention center, and the ballpark for the San Francisco Giants, which has only furthered the gentrification of the area. The neighborhood is bordered roughly by Market Street on the northwest, the 101 Freeway (from Market Street to I-80) and 16th Street (from 101 to the San Francisco Bay) on the south, and the San Francisco Bay on the east.

Once home to warehouses and dilapidated Victorian houses, SoMa saw an artistic and club culture revival in the 1980s. By the time of the Internet boom of the 1990s, the "live-work" buildings of this area had become prime real estate, and the artists and musicians who had made it cool could no longer afford the sky-high rentals.

With the burst of the dot.com bubble, SoMa has become somewhat more affordable, but has also lost many of the businesses that made the area attractive during the boom. Some of the best clubs are still in SoMa, but a taxi is recommended for getting around, especially after dark as some areas are still a bit dangerous.

Caltrain, a commuter rail line between San Jose and San Francisco, terminates at the 37.7764-122.39461Caltrain station at 4th & King Streets, just down the street from AT&T Park.

Bordered by Market Street on its northwest side, SoMa is within easy walking distance of all MUNI Metro lines and the several BART lines which run under Market Street. Running on Market Street is the F-Line Streetcar which stops frequently on its route from the Castro to the Ferry Building, then north on the Embarcadero to Fisherman's Wharf.

Additionally, the MUNI Metro T-Third and N-Judah lines emerge from the Market Street subway and travel through the SoMa district, stopping at a few places along the Embarcadero south of Market, including AT&T Park. The N line stops at the Caltrain station, while the T line continues south down 3rd Street into Southeast San Francisco.

MUNI offers extensive bus service through SoMa, with nearly every street having a bus line of some sort. Routes 10-Townsend, 12-Folsom/Pacific, 30-Stockton, 45-Union/Stockton and 47-Van Ness are the best bets for getting down from the neighborhoods to the north, like Chinatown and Fisherman's Wharf. Routes 1-California, 5-Fulton, 6-Haight/Parnassus, 38-Geary and 7-Haight/Noriega are some of the best for getting in from eastern neighborhoods like The Avenues, while routes 9-San Bruno, 12-Folsom/Pacific, 14-Mission, and 27-Bryant come up from Southern San Francisco through the Mission district.

Nearly all intercity bus service into San Francisco runs into SoMa, including Greyhound, MUNI, and various other Bay Area transit services (AC Transit, samTrans, Golden Gate Transit, and WestCAT). Due to the current reconstruction of the Transbay Terminal, all this service currently goes to the 37.7894-122.39272Transbay Temporary Terminal at Main and Howard Streets. Facilities are minimal, with bus bays for Bay Area service on the Howard Street side of the terminal and on the streets surrounding the site, and Greyhound service on the Folsom Street side of the terminal.

The San Francisco-Oakland Bay Bridge, which is part of Interstate Highway 80, offers a direct connection from the cities of the East Bay area (such as Oakland) to SoMa. After getting into San Francisco, any of the first three exits (Fremont/Folsom, 5th Street, 8th Street) will lead you into SoMa before I-80 terminates at US-101.

From the south, there are two freeways running into SoMa: I-280 dead ends near the Caltrain Station - stay in the right lanes to get onto 6th Street, or stay in the left lanes to get onto King Street and past the Caltrain Station and AT&T Park. US-101 comes up from the south to merge into I-80, where you can get off onto I-80 and take one of the two eastbound exits into SoMa, or stay on US-101 (stay in the left lanes) and exit at 9th Street or Mission Street before the freeway terminates at Market Street (US-101 continues north as Van Ness Avenue).

SoMa is also well-connected to other San Francisco neighborhoods by surface streets. From the north, The Embarcadero is the best one for getting down from Fisherman's Wharf, while Van Ness Avenue is the best for getting from the Golden Gate area. Between those two are a number of other major thoroughfares, such as Montgomery, Stockton and Hyde Streets, which will also do nicely. From the south and southwest, 3rd Street, Mission Street and Market Street all work well.

Parking here, as anywhere else in San Francisco, can be a challenge, but there a number of parking garages in the district, including a large one at Mission between Fifth and Fourth streets for the Moscone Center. People driving to a Giants game are advised to park at the large parking lot along 3rd Street just south of AT&T Park, just across the canal.

37.7842-122.40141Moscone Center, 747 Howard St, ☎+1-415-974-4000. Stretching across adjacent two full blocks between Mission, Folsom, 3rd and 4th Streets (with another building across the street at 4th and Howard), Moscone Center is a major convention center and entertainment complex with a variety of attractions. As a convention center, the Moscone Center houses major exhibits and conventions, including a number of major (especially IDG) expos that occur each year, including Apple Computer-related expos such as Macworld and Apple's WWDC, and LinuxWorld. The main entrance to the Moscone Convention Center is on Howard St. (on both side of the street) in between 3rd and 4th Sts., and the Center is divided into Moscone North, between Howard and Mission Sts., and Moscone South, between Howard and Folsom Sts. Moscone North and Moscone South is connected at the lower level underneath Howard St.; Moscone West is not connected to Moscone North or Moscone South.

37.7840-122.40282Metreon, 101 4th St (at Mission), ☎+1-415-369-6000. This Sony Entertainment-sponsored mall/entertainment complex has some interesting shops (including an entire store devoted to the Sony Playstation), a 15-screen movie theater with an IMAX screen, and a video game parlor/arcade where you can drink and play virtual bowling. A food court on the lower level serves the convention area and is overwhelmed during lunch hours of the major conventions.

37.7854-122.4023Yerba Buena Center for the Arts, 701 Mission St (at 3rd), ☎+1-415-978-2700. W, Su noon–6PM, Th-Sa, first Tu of each month noon–8PM. An interesting venue for local contemporary artists. Rotating exhibits, performances, and film screenings.$10 adults, $8 seniors/students, free on the first Tuesday of each month. (updated Apr 2015)

37.7856-122.4034Yerba Buena Gardens, ☎+1-415-820-3550. 6AM-10PM daily. The Yerba Buena Gardens, above the Moscone Convention Center, provide a nice urban oasis. A large grassy meadow, a memorial to Martin Luther King, Jr., play places for kids, fountains and gardens make this a great place to come, play and relax.Free.

37.7833-122.40216LeRoy King Carousel (corner of 4th and Howard). 10AM-5PM daily. On the premises of the Children's Creativity Museum is this beautiful carousel dating back to 1906, now fully restored and open for rides.$4 for two rides; $3 with admission to Children's Creativity Museum. (updated Aug 2017)

37.7858-122.4018San Francisco Museum of Modern Art (SFMOMA), 151 3rd St (across the street from the Yerba Buena Gardens), ☎+1-415-357-4000. F-W 10AM-5PM, Th 10AM-9PM. A gigantic and innovative art museum with multiple floors of galleries featuring changing exhibitions as well as permanent displays featuring the works of some very famous 20th century artists, including Georgia O'Keeffe, Pablo Picasso, Salvador Dalí, and many others.$25 adults, $22 seniors, $19 for ages 19-24, free for age 18 and under. (updated May 2016)

37.7865-122.401411Museum of the African Diaspora, 685 Mission St (inside the St. Regis Hotel), ☎+1-415-358-7200. W-Sa 11AM-6PM, Su noon-5PM. A museum dedicated to the diaspora of Africans.$10 adults, $5 seniors/students, children 12 and under free.

37.78016-122.4030913Museum of Performance & Design, 893B Folsom St (at 5th Street), ☎+1-415-741-3531, e-mail: info@mpdsf.org. Exhibition hours vary. The museum is dedicated to celebrating all aspects of the performing arts in San Francisco, from the mid 19th century to the present day. It hosts exhibitions and lectures by leading artists to encourage an appreciation of the diversity of the performing arts.Free.

37.7816-122.393914South Park, along Park Street between 2nd and 3rd Streets. This is a charming quiet park in the middle of the hustle and bustle of industrial SoMa. Eat at any of the small restaurants around the edges, they are all pretty good. Not very nice at night since homeless use the park to sleep.

37.824-122.37115Treasure Island. An artificial island half-way between San Francisco and Oakland connected to Yerba Buena Island which the Bay Bridge passes through. The island has excellent views of the San Francisco and Oakland skylines and quirky structures from the international fairground turned-navy base-turned neighborhood. Accessible by Muni bus line 25 from the Transbay Terminal in SoMa. If you travel by car, there is no toll between Treasure Island and the rest of San Francisco.(updated Apr 2015)

A view of left field and the bleachers on a gorgeous day for Giants baseball

37.7784-122.38971San Francisco Giants - AT&T Park, 24 Willie Mays Plaza (at Third and King Streets), ☎+1-415-972-1800. One of the building projects that revitalized this area, the stadium is an imposing brick edifice that has all the necessary modern amenities, such as beer and Wi-Fi. It looks out upon San Francisco Bay, which makes a fine backdrop for those home runs that splash into McCovey Cove. Except for days when there is an afternoon home game, public tours of the ballpark are available at 10:30AM and 12:30PM.Giants tickets range from $10 to over $100, depending on section and date of game. Ballpark tours $22 adults, $17 seniors, $12 children.

37.7815-122.38642City Kayak, Pier 40, South Beach Harbor (at Beach St and the Embarcadero), ☎+1-415-357-1010, e-mail: info@citykayak.com. Th-M noon-3PM (return by 5PM), Tu-W closed. Enjoy the many great views of San Francisco from the water. They offer kayak rentals from South Beach Harbor in San Francisco but only kayak trips from Fisherman's Wharf location. A 'trip' comes with a guide.Rental rates depend on kayak and length of session. (updated Apr 2015)

37.7821-122.40683Intersection for the Arts, 925 Mission St (between 5th and Mary Sts), ☎+1-415-626-2787. An alternative art organization that has premiered works by noted authors such as Dave Eggers and world-class playwrights such as Denis Johnson. The resident theater group, Campo Santo, is very good. The space also has an art gallery.

Dore Alley. This street hosts the Up Your Alley Fair, the warm up event for the famous Folsom Street Fair. Held the last Sunday in July, this preview is smaller, wilder, and more local, but no less crowded and just as fun.

The Folsom Street Fair. This annual event, held on the last Sunday in September, features Leather, Bondage, Rubber and other Fetish and BDSM activities. Stretching over a mile you will find wall-to-wall dance clubs, bands, and booths where you can shop for a whip or learn about safe sex. It started out as an underground event to protest the gentrification of SoMa. It is organized by a non-profit to raise funds for many SF area charities. It's a world class event, and the third largest outdoor event in California. With a suggested donation is $5, it's quite a bargain today.

Metreon, 135 Fourth St (at Mission), ☎+1-415-369-6000. Metreon is a restaurant-centric shopping mall offering a recently renovated, modern and unique experience which includes dining, movies and shopping. The space is located next to the Target at the intersection of 4th and Mission St in Downtown San Francisco, California.

In addition to the numerous restaurants listed below, there are also food courts in the Metreon and the San Francisco Shopping Center, both of which are large and offer a variety of restaurants; although in the case of the Metreon, be sure to avoid the food court during lunch hours of any major convention, when the lines for each restaurant will get very long.

37.7764-122.40871Brainwash, 1122 Folsom St (at Langton between 7th and 8th Streets), ☎+1-415-431-9274. M-Th 7AM-10PM, F-Sa 7AM-11PM, Su 8AM-10PM. It's a Laundromat! It's a cafe! It's a pub! It's all of the above. A fine place to do your laundry while grabbing a beer, some lunch, playing a little pinball, surfing the net, chatting with your friends, or watching a live show.

37.7817-122.41002Dottie's True Blue Cafe, 28 6th St (between Market St and Mission St), ☎+1-415-885-2767. M, Th-F 7:30AM-3PM, Sa-Su 7:30AM-4PM. Top-rated breakfast cafe and a top contender in San Francisco proper. Affordable food with friendly service; comfortable, intimate atmosphere, and excellent food. Arrive early to stand in line with all the other admirers.$3-12.

37.7825-122.3926421st Amendment, 563 2nd St (between Bryant and Brannan), ☎+1-415-369-0900. M-Tu 11:30AM-9:30PM, W-Sa 11:30AM-10PM, Su 10AM-9:30PM. Good "California-style microbrew" beers. Classic brew pub-grub - burgers, fish, some salads. The Jerk Chicken is excellent. Full menu and images are online. Great place to have drinks before or after a Giants game.

37.7844-122.39785Canton Chinese & Dim Sum Restaurant, 655 Folsom St (between 2nd & 3rd Streets), ☎+1-415-495-3064. Lunch and dinner daily. Large selection of Cantonese dim sum as well as traditional Chinese dishes, including tanks of live seafood. Great place for a banquet.

37.7845-122.38856Delancey Street Restaurant, 600 Embarcadero St, ☎+1-415-512-5179. Tu-F 11AM-11PM, Sa-Su 10AM-11PM. It's not just a restaurant, it's a training school for the Delancey Street Foundation - an organization that helps people rebuild their lives from scratch. Nice backdrop of the San Francisco Bay and cheap eats to boot.

37.7876-122.38757Hidive, Pier 28 (on the Embarcadero near the Bay Bridge), ☎+1-415-977-0170. This is where SoMa residents go for quick meetings and meals. You can also find decent food here to go along with the great waterfront views.

37.7855-122.399511Thirsty Bear Brewing Company, 661 Howard St (1/2 block from Moscone Center), ☎+1-415-974-0905, fax: +1-415-974-0955. M-Th 11:30AM-10PM, F 11:30AM-11PM, Sa noon-11PM, Su 5PM-10PM. Brewpub meets tapas bar. Good beer brewed in-house, from very light lagers through a nice Kozlov Stout. One or two brews on nitrogen. Very good small-plate food with a Mediterranean / Spanish flair. Tuesday is cask-ale night - beer served from traditional wood cask instead of modern steel - while it lasts, which usually isn't very long.

37.7802-122.391412Tres Agaves, 130 Townsend St (between 2nd and 3rd), ☎+1-415-227-0500. Su-W 11:30AM-10PM, Th-Sa 11:30AM-11PM. Best margaritas in the city, along with great Mexican food. The food comes with so many sides that one appetizer and one entree is easily enough for 2 people.

37.7923-122.392914Yank Sing, 101 Spear St (in the Rincon Center near the Embarcadero), ☎+1-415-781-1111. M-F 11AM-3PM, Sa-Su 10AM-4PM. This is the place for dim sum, and thus you might need to wait 30 minutes (at most) to have a table. You do not need a menu to order your food; the staff lets you choose what you want to eat from carts pushed around from the dining room. The shrimp, dumplings, and duck here are delicious. The setting of the restaurant is also wonderful.

37.7902-122.3977183 Proof, 83 1st St (between Elim St & Mission St), ☎+1-415-296-8383. This narrow lounge sits precariously between a Walgreens and a Wachovia. Friendly bartenders will concoct any type of drink you desire, which makes it great for a quick, after-work drink or late-night cocktails. 83 Proof is also well-suited to group outings with its cozy atmosphere and chill vibe. Along with the DJ, weekend nights can get pretty loud sometimes.

37.7838-122.40305Jillians, 175 4th St (inside the Metreon), ☎+1-415-369-6100. This upscale sports bar has a huge video wall great for watching sports. There are also 8 well kept pool tables for something to do. This bar becomes a dance club on Friday and Saturday nights with a strict dress code -- nice shoes required.

37.7860-122.40446Press Club, 20 Yerba Buena Ln (between Market St & Mission St), ☎+1-415-744-5000. This bar focuses on wine, with some of the finest from the nearby Wine Country. Sneak a peek at the wine cellar, and don't be surprised if you're super critical of the next glass of wine you drain outside the Press Club. Be prepared, however, to put a dent in your credit card or wallet by the end of the night.

Thirsty Bear Brewing Company, 661 Howard St, ☎+1-415-974-0905. An upscale brewpub/restaurant and favorite expense-account spot for the trade show crowd from nearby Moscone Center. The cask-conditioned ale is satisfying, but the place can get crowded.

37.7711-122.41269DNA Lounge, 375 11th St (near Folsom), ☎+1-415-626-1409. The DNA Lounge is a 2-story club which often caters to the geekier "digerati" crowd. One of the founders is Jamie Zawinski, a former Netscape superstar and Internet nabob. Events feature themed electronica dance nights (Industrial, Techno, Trance, etc.) and live bands.There is usually a cover between $3 and $25 (for the bands).

37.7773-122.403810The End Up, 401 6th St (at Harrison), ☎+1-415-357-0827. An SF institution. Essentially doesn't close on the weekend, and thus where people 'end up'. Great old school SF house music. Unexpected outdoor patio/waterfall space to chill.

37.7825-122.408011Mezzanine, 444 Jessie St (at Mint, between 5th and 6th), ☎+1-415-625-8880. Where all the shirtless buff gay boys go. Great sound system. If you like cheesy techno and disco diva wailing music, this is the place.

37.7879-122.401912The Palace Hotel, 2 New Montgomery St (at Market), ☎+1-415-512-1111, fax: +1-415-543-0671. Established in 1875, The Palace has 552 guest rooms. In 1945, the official banquet honoring the opening session of the United Nations was held in The Garden Court at The Palace.

This district travel guide to SoMa has guide status. It has a variety of good, quality information including hotels, restaurants, attractions and arrival info. Please contribute and help us make it a star!