Fiat of Austin Celebrates Art-Themed Grand Opening

Fiat of Austin is celebrating the grand opening of a new location today by showcasing four artist-painted Fiat models.

Chrysler said Fiat of Austin has held the title of sales leader since the Fiat brand was reintroduced to the U.S. market in 2011.

"The all-new state-of-the-art facility will allow them to bring their attention to detail and passion for the brand to even more customers," said Jason Stoicevich, head of Fiat Brand North America, in a statement on Thursday.

AUSTIN, Texas —Fiat of Austin is celebrating the grand opening of a new location today by showcasing four artist-painted Fiat models.

Chrysler said Fiat of Austin has held the title of sales leader since the Fiat brand was reintroduced to the U.S. market in 2011. The dealership has sold 2,237 Fiats since opening in February 2011.

"That's more units sold than any Fiat studio in the country," the automaker said.

The dealership puts an emphasis on a boutique customer experience.

"The all-new state-of-the-art facility will allow them to bring their attention to detail and passion for the brand to even more customers," said Jason Stoicevich, head of Fiat Brand North America, in a statement on Thursday.

Fiat of Austin is now located at 13040 U.S. 183 North, about five miles north of its original location in The Domain shopping mall. Service and parts are now provided at the new location.

The grand opening features the unveiling of four hand-painted vehicles, three Fiat 500s and a Fiat 500L. Local Austin artist Cindy Raschke used the vehicles as her canvas.

Edmunds says: Congratulations to Fiat of Austin as it moves to bigger and better quarters.