Oenotourism

Oenotourism is becoming a key activity within the wine industry manifesting a growing demand from tourists to understand the processes of both viticulture and vinification.

Throughout the season Domaine de Mourchon hosts a multitude of tours at the vineyard for small and large groups of wine enthusiasts. The tours range from a presentation of the Côte du Rhône appellations and tasting of Mourchon wine to a tour of the vines followed by a walk through the winery with a full explanation of vine culture and wine making, a portfolio tasting, and lunch.

Wine consumption is growing on a world wide basis and consumers are looking to increase their knowledge through oenotourism and specialist education.