Taking credit cards the fast and easy way

…More and more we're living in a cashless society.…People are more likely to make a purchase with a debit or…credit card when they want something, especially if they're short of cash.…Of course, this can be a drag at a gig when you're selling CD's and merch…and have to rely on the green because…of the hassle of taking credit and debit cards.…If you've ever looked into taking credit cards for merchandise purchases…at a gig, you know what a headache that can be.…First of all, you have to enter into a long term…contract with the bank, then pay for the credit card reader.…And, in many cases, pay a monthly subscription fee as well.…

Then after a purchase you have to wait for the money to hit your account.…With the bank taking their piece through processing…and transaction fees, they're like a phone bill.…A lot of small fees for each transaction that no one can quite seem to understand.…One of the major developments recently in the world of merch sales is square.…Square is a way to do credit card…transactions very cheaply using a smart phone or tablet.…

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4/29/2014

With the decline in record sales, bands now make a sizeable portion of their income from music merchandise. Or, as they say in the industry, "merch." So it's important for musicians to spend time carefully considering what merch they should sell, how to get it designed and manufactured, and how to market it to their fans.
So join Bobby Owsinski, as he teaches musicians how to make money selling their own merch. He explains which products are the most profitable (and which never sell well), and offers some product ideas you might not have considered yet, like tour books. Plus, learn the best places to order merch, how to price your products, and how to run a successful merch table at shows or on tour. Bobby wraps up with a look at online merch sales, either directly through your band's website or through a third-party company such as Bandcamp or Topspin Media.