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Cie Nicholson, senior vice president and chief marketing officer of Pepsi-Cola North America, has resigned from her position. She has been in the chief marketing role since 2005 and is well-known for successfully rolling out the company's Mountain Dew Code Red. Pepsi has not announced her replacement.

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Pepsi has launched two Web sites, PepsiEcoChallenge.com and Pepsirecycling.com, that highlight Pepsi-Cola North America's sustainability programs. The recycling site offers a quiz and prizes, while the EcoChallenge site explains how the company is saving water and energy.

Pepsi-Cola packaging changed gears last year, rolling out several innovations, including the Green Label Art series for Mountain Dew. The series includes graphic designs on aluminum bottles, and more are expected to come this year to cater to a young market that demands fresh ideas. Pepsi officials say technological advances have made it much easier to design and produce such projects in recent years.

Cie Nicholson, senior vice president and chief marketing officer of Pepsi-Cola North America, has resigned from her position. She has been in the chief marketing role since 2005 and is well-known for successfully rolling out the company's Mountain Dew Code Red. Pepsi has not announced her replacement.

Cie Nicholson, senior vice president and chief marketing officer of Pepsi-Cola North America, has resigned from her position. She has been in the chief marketing role since 2005 and is well-known for successfully rolling out the company's Mountain Dew Code Red. Pepsi has not announced her replacement.

Pepsi-Cola North America's new chief marketing officer plans to revamp advertising for the beverage maker's flagship soda brands, perhaps employing the in-your-face tactics she used to boost sales of Lipton iced teas. "We always want to stay on the cutting edge," said Cie Nicholson, who was promoted to the job last month.