Manufacturer of the ODYSSEY® battery introduces new product line

READING, Pa. (Oct. 31, 2012) – EnerSys®, manufacturer of the ODYSSEY®battery, today unveiled its new ODYSSEY® Performance Series™ line of batteries during a press conference at the 2012 SEMA Show at booth 24967 in Central Hall at the Las Vegas Convention Center.

Designed with the same rugged construction as ODYSSEY® Extreme Series™ batteries, the new ODYSSEY® Performance Series™ batteries offer equivalent deep cycling capabilities, long service life and high reliability. ODYSSEY®Performance Series™ batteries are designed specifically for consumer applications, which do not require as many cold cranking amps (CCA) and reserve capacity (RC) minutes as ODYSSEY® Extreme Series™ batteries. However, they deliver more deep cycling capabilities for parasitic loads than conventional batteries. ODYSSEY® Performance Series™ batteries are constructed of a market accepted polypropylene case and cover that resists oil, cleaners and gasoline, in the same black and orange color as the ODYSSEY®Extreme Series™ batteries.

“With the increased use of onboard accessories in today’s vehicles, the need for an automotive battery that offers reliable performance is critical. All applications benefit from the Thin Plate Pure Lead (TPPL) technology behind the ODYSSEY® Performance Series™ battery, which delivers the power that consumers expect from their battery,” said Dave McMullen, director of commercial marketing for specialty and UPS markets, EnerSys®. “We are pleased to introduce a line of batteries, with pricing and performance tailored for the average consumer, but maintains the rugged construction and high performance of ODYSSEY® Extreme Series™ batteries.”

EnerSys®, the world leader in stored energy solutions for industrial applications, manufactures, distributes and services reserve power, motive power and starting, lighting and ignition (SLI) batteries, chargers, power equipment, and battery accessories to customers worldwide. SLI batteries are used for trucks and buses, passenger cars, boats, personal watercraft, ATVs, motorcycles and garden tractors. The company also provides aftermarket and customer support services to its customers from more than 100 countries through its sales and manufacturing locations around the world. For more information about EnerSys® and its ODYSSEY® batteries, visit www.enersys.com or www.ODYSSEYbattery.com.