IKEA Assembly Service Ads by Grabarz & Partner

IKEA furniture is well known for its modern, innovative furniture design. Is that true of their advertising as well? The IKEA Assembly Service ads bring to light a much-needed and underused support system. Cleverly depicting the plea for help from customers, the IKEA Assembly Service campaign is the brainchild of German advertising agency Grabarz & Partner. What do you think about these funny ads ? Are they true or not ? – Via