The 43 Financial Sites With the Most Unique U.S. Visitors in January per Compete

Every month, Compete publishes a list of the 1,000 websites with the most U.S. monthly unique visitors. In January 2011, 43 were financial sites (banking, payments, brokerages, cards, credit reports, lending, or personal finance). Of the 43, 14 were banks (see note 1).

For a little context, Google topped the list with 145 million. The largest banks were similar to Apple (34 mil), Twitter (28 mil), Flickr (21 mil), or Yelp (12 mil).

Company

Traffic

Type

1. paypal.com

30 mil

Payments

2. chase.com

25

Bank (#1)

3. bankofamerica.com

24

Bank (#2)

4. intuit.com

20

Personal finance

5. wellsfargo.com

16

Bank (#3)

6. capitalone.com

13

Bank (#4)

7. citibank.com

12

Bank (#5)

8. hrblock.com

12

Tax

9. lowermybills.com

8.5

Personal finance

10. americanexpress.com

8.4

Cards

11. taxactonline.com

7.7

Tax

12. discovercard.com

7.3

Cards

13. taxact.com

7.3

Tax

14. wachovia.com

6.2

Bank (#6)

15. fidelity.com

5.6

Investments

16. usbank.com

5.4

Bank (#7)

17. hsbccreditcard.com

4.9

Bank (#8))

18. netteller.com

4.5

Banking services (Jack Henry)

19. pnc.com

3.9

Bank (#9)

20. bankrate.com

3.9

Personal finance

21. usaa.com

3.8

Bank (#10)

22. progressive.com

3.8

Insurance

23. creditreport.com

3.4

Credit reports

24. allstate.com

3.4

Insurance

25. freescore360.com

3.2

Credit reports

26. freecreditscore.com

3.2

Credit reports

27. turbotax.com

3.2

Tax

28. orchardbank.com

2.8

Credit cards

29. ingdirect.com

2.7

Bank (#11)

30. hrsaccount.com

2.7

Credit cards (HSBC)

31. salliemae.com

2.7

Student loans

32. statefarm.com

2.6

Insurance

33. mycheckfree.com

2.6

Payments

34. suntrust.com

2.4

Bank (#12)

35. vanguard.com

2.3

Investments

36. speedpay.com

2.2

Payments (Western Union)

37. regions.com

2.2

Bank (#13)

38. tdbank.com

2.1

Bank (#14)

39. sharebuilder.com

2.0

Investments

40. bbt.com

2.0

Bank (#15)

41. gemoney.com

2.0

Lending

42. annualcreditreport.com

2.0

Credit reports

43. bbandt.com

1.9

Bank (#16)

-----------------

Note: 1. There are 16 bank URLs in the top 1,000, but wachovia.com is part of Wells Fargo. And bbt.com and bbandt.com are both BB&T Bank.