Cream Colour Bases are products that can be used on both lips and face. I have never used this as lipstick, I only use it as blush and I love it! I apply it with Real Techniques Buffing or Stippling brush. The first swatch on my arm belongs to this, the others I have no idea :D The only tip I can give is to use as little product as possible because otherwise you might end up with clown cheeks.