He added: “With the application of iBeacon technology, passengers using the ‘HKG My Flight App’ can receive push notifications of airport information, including dining and shopping offers and promotions at the airport.

“While arrays of initiatives are in the pipeline, we will continue exploring the application of different technologies in daily operations, aiming to enhance mobility, automation, efficiency and convenience for passengers,” added Ng.

Hong Kong International Airport is also delighted that “HKG My Flight” recently won the Gold Award in the Best Location-Based Marketing Category at the Mob-Ex Awards 2016 organised by Marketing magazine.

This is probably second implementation of iBeacon technology in Asian Airport. Previously Japan Airlines has already implemented iBeacon to ease passenger access get in to the gate. The beacon will guide passenger to the right gate since each gate has had a beacon.

About Girly Saputri

Girly is a Content Marketing at Eyro Digital Teknologi, Ltd. She is also a copy writer and likes cheeseburger. She writes about iBeacon and its implementation. You can find her on LinkedIn as GirlySaputri.