Compelling customer success stories are one of the most powerful tools in your go-to-market arsenal. In this episode I cover their structure, the questions to ask, and how to use them to help close more deals.

The “Minimum Effective Dose” of presentation excellence. This podcast episode is about the 20% of effort you need to get 80% of the value when preparing and delivering a business presentation. If you present to your colleagues on a regular basis, but you feel you’re not getting the best results, this episode is for you. Read More

This episode and the previous episode came about after some recent executive presentations. I guess I seemed very persuasive because a few colleagues asked me for tips on how to improve their persuasion skills. So I wrote a series of blog posts. Then, on a roll, I did two live videos on Facebook (part 1 Read More

After some recent executive presentations in which I guess I seemed very persuasive, a few colleagues asked me for tips on how to improve their persuasion skills. So I wrote a series of blog posts about this. Then, on a roll, I did two live videos on Facebook (part 1 and part 2) about persuasion. Read More