Monday, September 24, 2007

Vogue Lands in India

Conde Nast is continuing its quest for world domination by launching Vogue India this month making it the 17th edition of the Vogue franchise. The inaugural issue features Bollywood stars Bipasha Basu, Priyanka Chopra and Preity Zinta, local supermodels MoniKangana Dutta and Laxmi Menon, and Australian supermodel Gemma Ward shot by fashion photographer Patrick Demarchelier (click here to see the full fold-out cover). Now some of you may be wondering why on earth Gemma Ward is on the cover but apparently they wanted to include the most adored faces in India and internationally. Vogue India will be edited by Priya Tanna and according to FabSugar:

This new edition of Vogue is expected to be more colorful and more vibrant than the western models, according to Alex Kuruvilla, managing director of Conde Nast India. He also expects it to draw attention to Indian designers, Indian photographers, and even Indian models. The Vogue India woman has the best of both the eastern and western worlds: she wears Jimmy Choo shoes along with her traditional Indian garb.