‘Tis the Season for Sales: 3 Multi-Channel Holiday Marketing Strategies to Unbox Profits

Apparently, what’s holiday season for everyone else is the busiest time for business owners. ‘Tis the season to seize profits. Holidays have been a boon to retailers and the fact that vendors earn an average of $50 billion on Black Fridays and $2.29 billion on Cyber Mondays justifies it perfectly.

Extensions expand your ad with additional information—giving people more reasons to choose your business. They increase an ad’s click-through-rate by several percentage points.”

BINGO! Increasing your CTR is a surefire way to generate more sales and a better return on investment. Secondly, ad extensions gives you more real estate to free up your copy to create the best possible call to actions.

The best part – They don’t cost a single cent to add to your campaign!

3. Get Persistent Profits through Flash Sale Newsletters

Holiday email marketing is a big driver of the seasonal sales boom. According to Mailcharts, email marketing is responsible for 20% of holiday sales. If you do the math, that means email marketing alone brings in billions of dollars in revenue for businesses each year.

Adding to this mix a cup full of flash sales makes your newsletters THE winning recipe.

Flash sales bring an average of 35% lift in transaction rates. Giving and sharing is always admired in the holiday season. Customers like to get in the action for what’s called the “last minute” or “limited time” deals driving a large audience to your site and incentivize viewers to purchase non-sale products, as well.

Along with increased revenue, flash sales can help your ecommerce business get rid of excess inventory and stabalize your existing inventory. Most importantly, flash sales often drive a large audience to your site and incentivize viewers to purchase non-sale products, as well.

The Takeaway: Gift your Customers with an Omni-Channel Experience

Every business, big or small, is striving hard to attract more customers and secure most sales. What can make your brand stand out from the rest is employing the above omni-channel marketing startegies.

Consumers expect to receive a consistent experience, whether they’re in a store, browsing gifts online, reading emails, or engaging with social media. Multi-channel holiday marketing can help you provide your customers with a seamless and cohesive experience with your brand, thus gaining you their attention and utimately, the SALES!!

Need our reindeers to run your marketing sledge this holidays? Get in touch with us today.

About Neelabha Mahajan

A programmer with writing as passion. She love shoes, nail paints and everything Harry Potter. A recently turned social butterfly, she swears by storytelling in her content. When not searching for the latest marketing stories or shopping for shoes, she likes to paint. Her big dream is to have her own venture and to figure out the mystery of a perfectly winged eye-liner.

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‘Tis the Season for Sales: 3 Multi-Channel Holiday Marketing Strategies to Unbox Profits

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‘Tis the Season for Sales: 3 Multi-Channel Holiday Marketing Strategies to Unbox Profits

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‘Tis the Season for Sales: 3 Multi-Channel Holiday Marketing Strategies to Unbox Profits

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‘Tis the Season for Sales: 3 Multi-Channel Holiday Marketing Strategies to Unbox Profits

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‘Tis the Season for Sales: 3 Multi-Channel Holiday Marketing Strategies to Unbox Profits

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‘Tis the Season for Sales: 3 Multi-Channel Holiday Marketing Strategies to Unbox Profits

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‘Tis the Season for Sales: 3 Multi-Channel Holiday Marketing Strategies to Unbox Profits