Shock Family

The Shock family is a group of design and web enthusiasts behind projects like Themeshock.com , a site featuring some of the best WordPress themes, and Iconshock.com, the largest database of icons in the world wide web.

Today we’re delving into the most relevant facts on how infinite scrolling turned out to become such an acclaimed technique all over the web, and why, despite its popularity, it’s not yet all that widely adopted in web design.

This feature appeared at a point in the history of the Internet when the amount of information to be presented on web pages increased, and the speed of connections allowed the reader to access and transfer information at greater rates. The question of infinite scrolling on web pages is one of the aspects involved in the user experience design, and isn’t as cut-and-dry as you might think.