The customer relationship management (CRM) market is well-established, mature and growing at a healthy clip. That's Gartner's headline finding in its latest global analysis of this software category. Specifically, it found that worldwide CRM software investments grew to $23.2 billion in 2014, up 13.3 percent from 20.4 billion in 2013.

In the "right time, right message" marketing technology race, IBM and Facebook partnered up today took the lead, officials said. IBM's marketing cloud clients can now use Facebook’s ad capabilities such as Custom Audiences.

If you thought the Open Data Platform (ODP) was just a bunch of hype, think again. This morning at the Hadoop Summit in Brussels, three big data crunching giants — Hortonworks, IBM and Pivotal Software — are making big news.

Enterprises have lots of solid choices for big data predictive analytics.
That’s the key takeaway from Forrester's just released Wave for Big Data Predictive Analytics Solutions for the second quarter of 2015.
That being said, the products Forrester analysts Mike Gualtieri and Rowan Curran evaluated are quite different.

Gartner and IBM are at odds over a potential collision between the Internet of Things (IoT) and smart cities. Gartner researchers think a large number of IoT related devices will be tied into smart cities by the end of this year.

The average security breach costs between $3 million and $5 million. That's the alarming word from a new report on the importance of cybersecurity on enterprise IT from BDNA, a Mountain View, Calif.-based IT data intelligence provider. The findings are part of a quarterly State of the Enterprise report

IBM and Twitter announced the first concrete results from a five-month-old partnership. The new offerings include a number of cloud-based services that mine Twitter data, as well as new developer tools.

Hats off to Gartner for resisting the temptation to call Advanced Analytics “Analytics 3.0” because no one knows what that means. Some say that 3.0 suggests “analytics for all," referencing “all” as average workers. Advanced Analytics, by Gartner's definition, are anything but that, according to the Magic Quadrant for Advanced Analytics Platforms (registration required).

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