Como csbishop começou a jornada do(a) design de logotipos

Resumo

We’re seeking a logo for Rootstock Software, an online software start-up located in the San Francisco Bay Area. We’d like to have a memorable logo that reflects the company name imagery and connects it to the target market it serves – Small/Medium discrete manufacturing businesses.

Nome da empresa

Rootstock Software

O que te inspira e como você imagina o design para seu negócio?

Discrete manufacturing definition: Discrete
manufacturing varies from process manufacturing. In discrete manufacturing, the
manufacturing floor works off orders to build something.
Initial geo focus on North American, followed by Asia and Europe.

Sim

- Ideally, a logo that connects "rootstock" to the manufacturing world in some memorable way.If not possible to have both, retain "rootstock" element and use other design factors to make it appeal to discrete manufacturing target market.
- Below the surface imagery (roots) - "solid below the surface"
- Energy
- Power