Welcome to the FRD Center business blog. The FRD Center website is www.frdcenter.ro Email: europa@frdcenter.ro Tel: +4021 4111459 .... Are you looking for market expansion to Eastern Europe? To acquire a local player, to export, relocate, invest in emerging markets in Europe such as Romania, Poland etc.? What do you know about these markets? Are you looking for qualified local importer-distributors? Are you looking to consolidate your presence in the market, to manufacture and/or increase sales?

Monday, 1 February 2016

Furniture market in Romania: Manufacturing, Imports, Retail

The furniture sector has a share of 1.48% in the
GDP in 2014 in Romania.

According to FRD Center, the furniture
manufacturing in Romania
has a long tradition. The strong points of the Romanian furniture producers
are:

oavailability of resources

olow labour costs

ohigh level of technical qualifications

The production of furniture and furniture parts in Romania has
recorded 2,227.5 million EUR in 2014, up by 10% compared to the previous year. The
main ranges of furniture manufactured on the domestic market are: living room
furniture, bedroom furniture, kitchen furniture, upholstered furniture,
mattresses, sofas, small furniture, chairs, tables, bookcases, office furniture.

Mobexpert Group is the leader of the furniture
market in Romania.
It includes nine furniture plants and a network of ten hypermarkets and 20
stores located all over Romania

The imports of furniture and furniture parts in Romania
have recorded 440.6 million EUR in 2014, up by 12.2% compared to 2013.

The sales of
furniture and furniture on the domestic market have recorded 783.5 million EUR
in 2014, which according to the FRD Center analysis represents a growth of 5.8% compared to 2013.

Ikea is a main furniture retailer in Romania. In the
period September 2014 - August 2015, the Ikea store in Romania has
recorded sales of 424,479,000 RON (without VAT), up by 12.37% compared to
September 2013 - August 2014. The Ikea store has sold 14,167,573 products (out
of which the furniture has represented 58%) and has been visited by 3,248,974
persons during September 2014 – August 2015.

According to the
FRDCenter
research and analysis, some of the most important producers and exporters of
furniture in Romania
are:

Aramis Invest

Mobexpert Group

Taparo

Italsofa Romania

PGS Sofa & Co

Ecolor

Cotta International

Sortilemn

ADA Fabrica de Mobila

Plimob

In 2014, they
have registered a cumulated net turnover of over 660 million EUR and approximately
13,000 employees.

What Clients say about us

Fred van der Meer, Ministry of Economic Affairs, The Netherlands The FRD Center organized for my group of 16 companies, custom-made business meetings, all resulting in potential future business.

Rob Costongs, Marketing Manager at C&H Maastricht (The Nederlands)Jackie and her team at FRD organised the matchmaking during the trade mission of the Dutch government in Romania. We from C&H Maastricht were very satisfied with the number and quality of the companies that FRD had researched for us and met us during the trade mission.

Ender Bozkurt, Board Member @ Novatemed Innoceuticals A.S. & Private Investment Advisor (Turkey) The FRD Center team are very knowledgeable and experienced. They run a very well structured execution plan for the service they provide. Even though we were behind the schedule when consulted them, they put things together in a short time without any flaw and they followed-up until completion of the project. I would recommend FRD Center for your market entry endeavours and I ensure you that you will get results thanks to their professional manner and the high degree of quality service they provide.Yoav Rottenberg, Business Manager - Europe at Naton Medical Group (China)"Jackie and FRD Center helped our company with our business development in Romania. They provided us with valuable information regarding the key players in the market and were very successful in locating potential customers for us and arranging the meetings. They did all this in a very short period of time and for a very reasonable price. I highly recommend.”

Top qualities: Great Results, Good Value, On Time

David Butler, Country Manager, Hungary & Romania, Enterprise Ireland (Ireland)“I wish I knew 10 Jackies! Extremely hardworking, professional, resourceful and full of initiative, she's also very thoughtful and lots of fun to work with - I can't recommend her highly enough.”

Marianne Vandenbosch, EMBA Program Manager, IMD Lausanne (Switzerland)"FRD Center worked with the IMD Executive MBA program, helping us to develop and deliver our discovery expedition to Bucharest. Their in depth knowledge of Bucharest and of doing business in Bucharest was very helpful to us. The FRD Center team are very reliable and deliver what is promised. Working with them over a number of years, they were able to offer better service each time. FRD Center teamare very reliable and willing to go the extra mile to make sure everything works out as planned."

Lau Brüniche-Olsen, Business Development Consultant, Confederation of Danish Industry (Denmark)“I can give Jackie Bojor and the FRD Center my best recommendations. I have worked with Jackie and several occasions and have been most satisfied with her work and professionalism.”

Mike Stout, International Franchise Development Director, CKE Restaurants (USA)“Jackie and her team are very knowledgable of the Romanian market. Jackie went beyond expectations in arranging meetings with potential candidates for our franchise concept, including meeting with all candidates and pre-screening. Should we enter the Romanian market, we certainly plan to use Jackie and her team for consumer research and other areas that can benefit a successful launch of our brand."

Jonathan Taylor, Business Development Director, Hanson plc (UK)“I would recommend using Jackie for market entry work in Romania. Her team can produce good, quick results and is very friendly and accommodating.”

Philip Martin, Product Development Manager, Faessler AG (Switzerland)“It was a great pleasure to work together with Jackie and her team. We as a company were looking for a distributor in the Romanian market. Since we're active in a very specific market the task was not easy at all. But the dedication to our project from Jackie and her team was great and they identified our needs clearly and brought us the right results.”

Paul Thompson, International Trade Adviser, Chamber of Commerce Herefordshire & Worcestershire (UK)"I have known Jackie for several years and meet with her whenever I am in Bucharest. I have used the services of FRD Center on several occasions and have also referred companies and can, without question, confirm that any work has always been undertaken in a very friendly and professional manner. I have no doubts about recommending FRD Center".Michel Gagnon, President of Davier Consultants (Canada)“More and more Canadian companies are interested in Eastern Europe and see the potential of the region. We have been able over the last few years to assist our Clients in identifying and securing a relationship with reliable Romanian companies, either as a partner, licensee or franchisee, and all these projects were carried out in cooperation with our exclusive partner for the area, FRD Center"