Today we’re excited to introduce one of our new partners, Invisible Shoes! Working with former lead designers from Nike and Reebok, Invisible Shoes crafts light and simple running sandals known as Hauraches. Here’s the creator, Steven Sashan to tell you more: Some of the cool perks associated with the sandals: Contoured to fit your foot, [...][Continue Reading...]

Vibram FiveFingers Review: TrekSport (M) After I realized I was getting back pain from standing in my running shoes for a long period of time I decided it was finally time to invest in a serious pair of shoes that would be good for my posture as well as my feet and would be durable [...][Continue Reading...]

The Minimalist Shoes Trend Whenever we see something new and a little outrageous we immediately being to question the actual value of the invention. It’s natural, many things come and go, there was the Acai berry craze, children’s obsession with Pokemon, there were even pet rocks back in the day that sold for many, many [...][Continue Reading...]

Are Barefoot Shoes actually Barefoot? Ahh minimalist shoes… the comfort, the protection, that feeling of running barefoot. Don’t you just love the freedom that you gain? That same feeling your ancestors had when running barefoot across the African Savannah. What’s wrong with running shoes you might ask, well a lot, but that’s a different discussion. Today [...][Continue Reading...]

Forefoot Running So you’ve made the switch to barefoot. You’ve got a nice new pair of minimalist running shoes, the sun is shining, you’ve got a couple hours to kill and you’re feeling like a run might be the perfect activity. Besides you’ve missed your last scheduled run and you’ve got extra energy, you’re really [...][Continue Reading...]

How Bad are Running Shoes? Running is one of the most ancient human motions. As homosapiens learned to walk upright, we eventually learned to run as well. Tracking down food and evading predators or dangerous situations were some of the reasons we relied on our feet and legs to survive. Our species has changed significantly [...][Continue Reading...]

Forefoot Running When it comes to running there are many forms (we’ve all seen those arm flailers). But whether you’re an arm pumper or an arm flailer isn’t the topic of discussion today, instead we’re going to be talking about forefoot running in comparison to the heel strike. When we talk about forefoot running we’re [...][Continue Reading...]

How to Forefoot Run Making the switch to minimalist shoes isn’t the only step you need to take to start running more naturally. Sure you may have browsed the barefoot shoes review section and picked what you consider a pair of the best minimalist running shoes but there is a learning curve. If you’ve been [...][Continue Reading...]