AUTHOR, PUBLISHER, SCHEMER

Your wedding planning strategy — as with most things — can either be helped or hindered by your use of social media.

“While there are great reasons for using social media to plan your wedding (convenient! fun! easy!), since social media is so often used for marketing, it can be difficult to find the line between using the tools to effectively organize your wedding and treating your wedding like another Twitter hashtag publicity campaign,” explains Ariel Stallings, the author of popular wedding blog Offbeat Bride.