“Products For Little Black Princesses”

I’m not going to post on every oddball piece of merchandising Disney is doing these days – and this one isn’t particularly oddball – but I thought it was worth a note.

The premise of The Princess and the Frog lends itself to new merchandising opportunities within the black community and the company has now reached out to the black-owned Carol’s Daughter to create a new line of limited edition grooming merchandise aimed directly at black consumers. The Magical Beauty Collection, features Princess Tiana Hair Detangler, Bubble Bath, Shampoo and Conditioner products. For more information, the Afrobella blog has posted an interview with Carol’s Daughter president Lisa Price.