After months of anticipation, The Bridge Direct has at long last provided a first look at their new series of action figures based on the 2-part motion picture event, The Hobbit. As master toy licensee for both films, The Bridge Direct will be releasing this October a full toy line, starting with action figures, role play accessories, a more based on the first movie, The Hobbit: An Unexpected Journey hitting theaters December 14, 2012. Fans can expect even more collectibles next year, as the second film, The Hobbit: There and Back Again, is slated for release beginning December 13, 2013.

To debut the new series, The Bridge Direct will be offering a San Diego Comic-Con Exclusive Bilbo Baggins. The limited edition 6-inch scale figure presents the title character from The Hobbit: An Unexpected Journey in his “invisible” state while wearing the Ring, which he holds in his hand. Available only at San Diego Comic-Con 2012, this detailed transparent figure will be presented in a numbered collector's edition box limited to only 3000 pieces. Grab yours priced at $25 at Entertainment Earth's booth #2343 and at Gentle Giant's booth #3513, the latter to also have on display The Bridge Direct's other Hobbit figures.

Come October, The Bridge Direct's Hobbit toy line will roll out with:

* THE HOBBIT: AN UNEXPECTED JOURNEY 3.75” BASIC FIGURES

These 3.75" scale action figures feature authentic detail from key characters in The Hobbit: An Unexpected Journey. Each figure contains up to 12 points of articulation and replicates the facial features, clothing, weapons and accessories of the character in painstaking detail.
SRP: $7.99 each

* THE HOBBIT: AN UNEXPECTED JOURNEY 3.75” FIGURE 2-PACKS

These 3.75" scale action figure 2-packs feature pairs of heroic characters from The Hobbit: An Unexpected Journey. Each figure contains up to 12 points of articulation and replicates the facial features, clothing, weapons and accessories of the character. Select from 4 styles or collect them all.
SRP: $14.99 each

* THE HOBBIT: AN UNEXPECTED JOURNEY 3.75” FIGURE DELUXE 2-PACK

Prepare for battle with this set of 3.75" scale action figures pairing a key hero with a key villain from The Hobbit: An Unexpected Journey. Each figure contains up to 12 points of articulation and replicates the facial features, clothing, weapons and accessories of the character.
SRP: $19.99 each

* THE HOBBIT: AN UNEXPECTED JOURNEY 3.75” BOX SET

This boxed set of 3.75" scale action figures features 5 main heroic characters from The Hobbit:An Unexpected Journey. Each figure contains up to 12 points of articulation and replicates the facial features, clothing, weapons and accessories of the character. Select from 4 styles or collect them all.
SRP: $29.99 each

* THE HOBBIT: AN UNEXPECTED JOURNEY 3.75” BEAST PACK

Every good villain needs a beast to ride into battle, and this 3.75" scale action figure beast pack has them both! Featuring authentic detail from The Hobbit: An Unexpected Journey, these figures are sure to become collector's items!
SRP: $19.99 each

* THE HOBBIT: AN UNEXPECTED JOURNEY 3.75” FIGURE BATTLE PACK

One of the biggest and baddest creatures from The Hobbit: An Unexpected Journey faces off with a key hero in this 3.75" scale action figure battle pack. Each figure replicates the facial features, clothing, weapons and accessories of the character in authentic detail. SRP: $19.99 each

* THE HOBBIT: AN UNEXPECTED JOURNEY 6” COLLECTOR FIGURE

Sure to become coveted pieces of memorabilia, these 6" scale collector figures feature intricate and authentic detail. Each figure contains up to 12 points of articulation and replicates the facial features, clothing, weapons and accessories of each character as seen in The Hobbit: An Unexpected Journey. Select from 5 characters or collect them all. SRP: $14.99 each

* THE HOBBIT: AN UNEXPECTED JOURNEY 6” DELUXE COLLECTOR FIGURE

A must-have for the hard-core collector, this deluxe 6" scale figure features painstakingly authentic detail of a key villain in The Hobbit: An Unexpected Journey. It replicates the facial features, clothing, weapons and accessories as designed by the filmmaker and special effects team. This is one you won't want to take out of the box! SRP: $19.99 each

* THE HOBBIT: AN UNEXPECTED JOURNEY DELUXE SWORD

This deluxe role-play sword replicates in authentic detail a key weapon in The Hobbit: An Unexpected Journey. With motion-activated battle sounds and a glowing light feature, you'll get the complete character experience. All parts made of molded plastic. Let the battle begin! SRP: $19.99 each

* THE HOBBIT: AN UNEXPECTED JOURNEY 6” BATTLE AXE

This deluxe role-play axe replicates in authentic detail a key weapon in The Hobbit: An Unexpected Journey. Now you can re-enact key battle scenes. Handle made of molded plastic, blade made of EVA foam. Let the battle begin! SRP: $14.99 each

CHARACTER HIGHLIGHTS

BILBO BAGGINS: Available in both 3.75" and 6” scale, The Bridge Direct’s Bilbo Baggins action figures feature authentic details and styling that capture the title character from The Hobbit: An Unexpected Journey. Bilbo figures include Sting, scabbard, travel pack and canteen accessories.

GANDALF THE GREY: Available in both 3.75" and 6” scale, The Bridge Direct’s Gandalf the Grey action figures feature authentic details and styling that capture the wise Wizard from The Hobbit: An Unexpected Journey and The Lord of the Rings films. Each Gandalf figure includes sword, scabbard, staff and hat accessories.

THORIN OAKENSHIELD: Available in both 3.75" and 6” scale, The Bridge Direct’s Thorin Oakenshield action figures feature authentic details and styling that capture the lead Dwarf from The Hobbit: An Unexpected Journey. Each Thorin figure includes 2 swords with sheaths, and arm guard accessories.