Social Media Management Tools

This set of videos describes how to use a selection of social media management tools that will help you make your social media activity more effective:

1. Hootsuite: Hootsuite is a powerful social media management tool. It helps you manage your content efficiently across a range of platforms and track and analyse the resulting traffic:

2. Google Analytics: Tracking activity on your website is critical in understanding the impact that your work is having and in focusing it better in the future. Google Analytics is a very powerful tool that helps you to do that:

3. Bitly: Bitly enables you to create a shortened URL of your posts and track the traffic that it creates: