Related Resources

Tools

Is Clever Better in a Down Market?

During the years 1984-2004, a portfolio of clever ticker-symbol stocks (SEA, TAP, YUM, for example) would have beaten the market by a substantial and statistically significant margin. "Would a Stock by Any Other Ticker Smell As Sweet?" describes this in exhaustive--and even exhausting--detail. This 22-page paper was produced by three Pomono College economists.