iPhone 6 pre-orders hit 4 million units in just 24 hours

The iPhone 6 is shaping up to be something of a commercial hit with Apple confirming more than 4 million iPhone 6 pre-orders were placed during the phone’s opening 24 hours on sale.

Having been officially unveiled last week, iPhone 6 pre-orders opened up last Friday, September 12, ahead of this week’s September 19 iPhone 6 release date. The record pre-order figures include advanced orders for both the 4.7-inch iPhone 6 and the larger, 5.5-inch, iPhone 6 Plus.

“iPhone 6 and iPhone 6 Plus are better in every way, and we are thrilled customers love them as much as we do,” said Tim Cook, Apple’s CEO. “Pre-orders for iPhone 6 and iPhone 6 Plus set a new record for Apple, and we can’t wait to get our best iPhones yet into the hands of customers starting this Friday.”

As well as coming to the UK, the iPhone 6 will be available in nine further territories on day one, including the US, Australia, Canada, France and Germany. The remaining day one iPhone 6 drop spots are Hong Kong, Japan, Puerto Rico and Singapore.

The iPhone 6 is Apple’s latest smartphone offer and features an all new design.

The both the 6 and the 6 Plus feature new, slimline, curved metal form factors. Three iPhone 6 colours will be available at launch – silver, space grey and gold.

While iPhone 6 prices start from £539 for the base, 16GB option, the entry level iPhone 6 Plus will set wannabe owners back a premium £619.

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