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Thursday, 28 October 2010

Bonjour...!...Nothing beats the experience of market day for me. I hate having to get up out of bed at 2.00am and drive for hours and hours along motorways, tiny roads, going through the hassle of passport control, to get to the markets and this time of year is not my favourite when its cold here in the UK. However, its always worth going even just to have a poke and rummage around the heaps of gems I find here and watching the sun come up, priceless (as they say in the adverts).

Stuff I never knew I wanted or needed, I suddenly have an overwhelming desire to own - how shallow am I, hey? Anyway, while shopping for clients here are just some of the delights I found on my various journeys of which I seem to have so many of these days with clients wanting that differentiation from other brands or simply want gorgeous things to look at, touch, feel, look again and enjoy. I've stocked up on all the latest bits that you may well see in the coming months, so sorry guys.

With such a large corner window to install schemes to be seen from so many angles, Selfridges always seem come up with the goods and this installation is no exception. This limited edition pack of Dog Lamps [have been] created for 'Alter to the Chew'. These incredibly fun series of Dog lamps can be seen drooling at the shrine of images and will be auction to raise money for Battersea Dogs home which is celebrating its 150th Anniversary. A worthy course indeed. If you happen to be on Oxford Street here in London do go and check this out. Great fun, great humour, great cause.

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Jonathan Baker M.A. (UEL), M.A. (CSM) is Course Director at one of the world’s leading centres of Fashion, lecturing in Fashion Visual Merchandising & Branding and is former Chief World Expert in VM for WorldSkills.org. He produces visual research for global retailers and industry suppliers, is a freelance VM and Retail consultant with clients in China, Russia, USA, Middle East, guest speaker for commercial events, Academic External Examiner and if that’s not enough is based in LONDON. Look out for our first book, Fashion Visual Merchandising published by Bloomsbury Press

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