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Dow Today: Coca-Cola (KO) Lower

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

The
Dow Jones Industrial Average (
^DJI) is trading down 3.0 points at 15,109 as of Friday, Aug 16, 2013, 11:31 a.m. ET. During this time, 206.8 million shares of the 30 Dow components have changed hands vs. an average daily trading volume of 559.5 million. The NYSE advances/declines ratio sits at 1,402 issues advancing vs. 1,507 declining with 93 unchanged.

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Holding back the Dow today is
Coca-Cola (NYSE:
KO), which is lagging the broader Dow index with a 23-cent decline (-0.6%) bringing the stock to $38.86. This single loss is lowering the Dow Jones Industrial Average by 1.74 points or roughly accounting for 58% of the Dow's overall loss. Volume for Coca-Cola currently sits at 7.1 million shares traded vs. an average daily trading volume of 13.5 million shares.

Coca-Cola has a market cap of $175.24 billion and is part of the consumer goods sector and food & beverage industry. Shares are up 7.8% year to date as of Thursday's close. The stock's dividend yield sits at 2.8%.

The Coca-Cola Company, a beverage company, engages in the manufacture, marketing, and sale of nonalcoholic beverages worldwide. The company primarily offers sparkling beverages and still beverages.

TheStreet Ratings rates Coca-Cola as a
buy. The company's strengths can be seen in multiple areas, such as its reasonable valuation levels, expanding profit margins and notable return on equity. We feel these strengths outweigh the fact that the company has had sub par growth in net income.