Kibao Makes it To Top 100 World’s Fastest-Growing Spirits Brands

Kibao Vodka, a premium Kenyan spirits brand, has been ranked 86th in the Top 100 World’s Fastest-Growing Spirits brand 2019.

The IWSR Drinks Market Analysis which ranked Kibao is the most trusted and widely used source for beverage alcohol trends in the world. The Business Daily published the IWSR report writing, “The world’s top 100 fastest-growing spirits brands, categorised by their respective case volume growth last year, collectively grew by 11 per cent, compared to total global category growth of 0.8 per cent in 2018.”

According to the IWSR data, Kibao grew its volume by 114.7 per cent to 365,000 nine-litre cases in 2018, up from 175,000 nine-litre cases in 2017.

Kibao was the only Kenyan brand to make it to the list. Distell, a South African company, is the majority shareholder at Kenya Wines Agencies Limited (KWAL) that own Kibao. Distell, in their annual report, said its proud of KWAL, stating, “Our alcoholic beverages markets in Africa remain largely resilient, achieving seven per cent volume growth on the previous year, driven by exceptional triple-digit volume and revenue growth in Kenya (Kibao and Hunter’s Choice) and strong performance in Botswana, Lesotho, Namibia and Swaziland.”

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