Field Note

M&I Announces New Digital Marketing Essentials Plan

March 05, 2019

Learn how our newest service offering can help you jumpstart your organization's marketing efforts

After our initial rollout of the Digital Marketing practice area in 2016, we've worked diligently to fine-tune these services in order to best support a wide range of clients. Rather than attempt to fit each client into one of three rigid, tiered packages, we instead focused on offering the essentials of a strong digital marketing program. After implementing our Digital Marketing Essentials Plan, each client has the ability to customize their approach, utilizing only the tools valuable to their organization.

The Essentials Plan includes access to our in-house Digital Marketing Consultant, and consists of seven components: a pre-built digital marketing plan, quarterly social media audit, one monthly blog post, one monthly social media post, a quarterly newsletter, initial configuration of Google Analytics, and a monthly strategic planning session with access to real-time reporting.