It is our view that tradition should be part of the contemporary cultural, social and economic life in such way that it keeps part of its old vitality.

Artera Foundation is an organization which offers legal background for popularizing and keeping alive the traditional material and spiritual resources of the region by promoting and converting the folk tradition of Székely Land and the whole Transylvania into living heritage, organizing Festivals and Fairs and at last but not least detecting young and talented artists. Artera[u1] Foundation works to preserve and popularize the cultural and artistic traditions of Székely Land and greater Transylvania. Through our activities, we seek to convert folk traditions into a living expression of our rich heritage. Activities include festivals and fairs to celebrate and promote our unique cultural legacy; and the discovery and mentorship of young artists. Working along these lines, the Foundation won the first prize in Romania and second prize in Europe [u2] for its Living Heritage.