CBS Interactive has given website visitors the ability to watch CBS network TV shows online. Now the company is giving those same viewers the ability to interact as if they were in the same room watching the shows via a new option called the Social Viewing Room.

The Social Viewing Room has Intel as a premier sponsor and will be available for Primetime, Daytime and CBS Classics shows. Besides giving visitors the ability to chat and make comments, the new room will also allow you to throw or animate customized virtual objects on the screen. Just like any chat room, you will be able to see everyone in the room as well as chat with individuals or the whole group.

The new Social Viewing Room allows CBS to add a social aspect to viewing videos online. Online content providers know that one sure fire way to get visitors to your website is to allow for social interaction among visitors. The new Social Viewing Room will take the aspect of viewing videos online to a brand new “social” level. Whether you love or hate the show you’re watching, it will be made more entertaining by those who are viewing it with you. Either way, CBS knows you’ll be watching the show which is their goal in the end.