Nestlé Pure Life Purified Water has begun using a 700ml bottle made entirely from food grade recycled plastic. The new rPET bottle will be arriving this month on grocery, mass, and convenience store shelves across the country. According to Nestlé Waters North America, use of the rPET bottle achieves two goals: “satisfying consumer demand for healthy hydration on-the-go and inspiring consumers to recycle." The company said the bottle will be spotlighted in a short video about Nestlé’s use of recycled materials that was created for viewing on social media and on its website. The video encourages consumers to recycle the bottle so that it can be made into a new one.