Monday, September 10, 2012

With Google co-founder Sergey Brin seated in the front row, DVF sent several of her lithe models down the runway with the Glass by Google, the company's much-hyped "augmented reality" glasses, on their faces. For the finale, Von Furstenberg and creative director Yvan Mispelaere emerged for their bow and pulled Brin up onstage, all three waving and smiling in their own pairs of Google Glass.

But it was also one serious exercise in brand synergy, as DVF's chic coterie of fashion friends, including Sarah Jessica Parker, delighted in trying on the glasses for themselves after the show.

About Me

I started in computing selling the TRS-80 many years ago in the early 80's and got hooked when I bought my own Coco (Color Computer). I've had a computer ever since.
I write short SF stories and Linux/OpenSource articles. I'm on Twitter as: http://twitter.com/ErnieMLopez/