Lady Antebellum’s Charles Kelley is supporting the fight against colorectal cancer by joining the national campaign One Million Strong. Charles has filmed a video for the organization Fight Colorectal Cancer, encouraging anyone who has been affected by the disease to join the One Million Strong movement. The video will make its premiere at the NASDAQ MarketSite in New York City’s Times Square on March 1st.

Charles chose to join One Million Strong because his father-in-law was diagnosed with colon cancer a few years ago and he says, “it’s really been hard on the family, so it hit really close to home.” He also says, “Any time my band, Lady Antebellum, can use our platform to encourage more people to get screened, that’s a positive thing.” For more information about the campaign visit fightcolorectalcancer.com.