Gamification Rockstars Roll Into Atlanta Sept. 16

REDWOOD CITY, CA--(Marketwired - Aug 28, 2013) - Bunchball, the pioneer and market leader in gamification, today announced that its popular Gamification Rockstar Roadshow tour rolls on, with the next stop scheduled Sept. 16 in Atlanta.

The Atlanta edition of gamification's hottest ticket will feature keynote addresses from Stephen Powell of Intercontinental Hotels Group (IHG) and Chris Morace of Jive Software, with a special analyst presentation from R. "Ray" Wang of Constellation Research.

In addition, Gamification Rockstars from The Coca-Cola Company, T-Mobile, Sylvan Learning, Epsilon/Kraft Canada, and McKesson will share their own experiences with gamification. In presentations and panel discussions, they will discuss how they are motivating key audiences with highly targeted, data-driven gamification to achieve measurable gains in employee productivity, collaboration, expertise and satisfaction, while improving customer loyalty and driving down costs.

"The Gamification Rockstar Roadshow is popular because it gives companies a chance to hear directly from their peers the gamification techniques that work in the real world, and the lessons and best practices these Rockstars have learned firsthand," said Paharia, founder and chief product officer of Bunchball. "Now we're coming to Atlanta with a supergroup of innovators from an incredibly wide array of industries: hospitality, telecommunications, healthcare, consumer packaged goods, collections services, automotive and technology. This really is a can't-miss event."

Attendees will learn:

Why every person is a walking data generator who tells companies what motivates them every time they interact online.

How real-world gamification experiences have motivated people by triggering their innate desires for competition, achievement, recognition, reward and community.

How some of the world's leading brands are using gamification to nurture self-moderating social business communities that help reduce tech support costs and bolster customer satisfaction.

Why loyalty is eroding, and what every company can do to win it back.

Registration for Bunchball's Gamification Rockstar Roadshow in Atlanta is $79 through Aug. 30 and $99 after. Each ticket includes cocktails and hors d'oeuvres. Seating is limited. To register, visit http://www.bunchball.com/rockstar/.

Learn more about the Rockstar Roadshow, gamification, and Loyalty 3.0: