Ice Bucket Challenge

… was that the videos weren’t just being shared on Facebook—they were also hosted there. And since then, Facebook’s native video product has only become more popular. In June 2014, Facebook updated its algorithm to “show better videos.” This meant that native Facebook videos were going to be ranked based on their view count and duration, along with likes…

Remember Myspace? Launched in Beverley Hills in 2003 by Chris DeWolfe and Tom Anderson, in 2005 the pioneering social networking site was acquired by News Corporation for $580m, and for the next 3 years it was the most popular social networking site in the world. In June 2006 Myspace briefly surpassed [...]

…, a troubled city whose unique startup business culture spawned its own meme. The dichotomy between the Motor City’s legacy as a thriving industrial center and its decline, culminating in the largest municipal bankruptcy ever recorded, has long captured audiences’ attention. Detroit-based Chrysler’s 2011 Super Bowl spot with Eminem shone…

… Over the past 3 weeks, we’ve been running down our pick of the Top 10 ‘digital moments’ of 2014, with a bit of a Tamar twist – we’ve been recreating them in Lego! Because why not, hey? We’ve been posting 3 each week on our social feeds, but in case you missed any of them, we’ve gathered them all together here – along with some of the moments…

… posts at least 2,000 words in length. 4. SIMPLE IDEAS AND SELFLESSNESS ARE A POWERFUL MIX It’s safe to say that over the course of this past summer every Facebook feed in America included at least one video of someone dumping ice-cold water on themselves. By August the “Ice Bucket Challenge” had generated $15.6 million for amyotrophic lateral…

Well, it looks like it is finally calming down. Patios are being cleaned off. Ice buckets are being put away. But only after the ALS Ice Bucket Challenge generated more than $100 million in donations in a single month, a staggering amount considering the organization took in only $2.5 million [...]

… no further than Nike and its “The Chance” campaign to see audience members transform into content creators for something they’re passionate about. Launched in 2010, “The Chance” grants youths throughout the world the opportunity to train at The Nike Academy. When all was said and done, participants had created 17,000 Facebook pages, which in turn…

The real challenge with the "ALS Ice Bucket Challenge"? Trying to escape it this summer. The philanthropic blockbuster, which has been ubiquitous on Facebook and lured in hundreds of celebrities, has sparked millions of donations to ALS research and raised awareness of the disease. But after a month in the spotlight, [...]

Facebook has become saturated with videos of people dumping buckets of ice on their heads. They’re taking the #icebucketchallenge, a viral phenomenon whose ostensible purpose is to raise money for charity. The challenge is simple: Either donate $100 to a given cause, or douse yourself with ice, film it, and...

… related to the ALS Ice Bucket Challenge. People have also posted more than 1.2 million videos. The spread structure is centered around Boston. Each line represents at least 10 connections between nominators and nominees for the challenge. Many attribute the challenge to former Boston College baseball player, Pete Frates, who was diagnosed…