Viggo Jonasson Vamps for Miguel Reveriego in Numero Hommes

There's nothing like the drama that a simple fan adds to a photo shoot; the editorial above by Miguel Reveriego in Numero Hommes proves this point perfectly. Stylist Serge Girardi puts model Viggo Jonasson in skirts and leaves his hair loose and wild; Reveriego is right there to capture all the vamping.

Check out more images of Viggo Jonasson in this editorial shot by Miguel Reveriego in Numero Hommes in the gallery above.

Implications - One of the most effective ways for a company to generate immediate brand attention is by investing in sexually charged marketing. By toeing the line of good taste, the company shows a willingness to buck convention in favor of attitude and imagery. This will draw attention from consumers who take pride in shirking the mainstream.