Mobile Website Design & Hosting Boost Local Commerce

MoFuse CEO Annette Tonti

As an over-stressed business person–perhaps a 16 hour a day entrepreneur–mobile website design and hosting are probably low on your totem pole. But your business depends greatly on adopting mobile best practices, including launching a mobile site.

Everyone’s talking about the mobile Web. Everywhere you go, people pop out smartphones and tablets. Mobile users view their handsets as indispensable. They keep their mobiles close to them 24/7. Mobile phones have changed human communication more than any other medium of this century.

Business owners who believe they can wait to mobilize are greatly mistaken. The world has already turned to mobile devices as the primary communications device. Due to the desktop Internet and smartphones, users’ quality expectations have also risen.

Your competitors realize the power of mobile, especially its effectiveness in local search advertising. Can you avoid taking the plunge?

Mofuse and its competitors have positioned themselves for rapid growth in the next two years. Firms marketing a one-stop solution for design, optimization, and hosting, like Mofuse, present a compelling case.

Podcast Interview Topics:

Why consumers now consider mobile phones a necessity, not a luxury. Likewise, companies want a mobile presence and believe it’s essential their growth.

Building mobile websites that aren’t “crunched-down” versions of the desktop Internet is critical

The importance of considering feature phones, as well as smartphones, is key when designing and creating content and layout. Compatibility with 6,000 mobile phone and tablet types, as well as hundreds of browsers, is necessary. Android and BlackBerry smartphones are especially challenging

Page load time, especially with the growth of rich media advertising and 4G networks, has raised expectations of the mobile experience. (Mobile handsets are now as powerful as desktop computers.)

Concurrently, Google, Yahoo, and others are pushing for a fast desktop Internet and standards that improve mobile broadband performance

Why user easy of use when navigating a website is critical. Mobile website design and hosting companies need to offer full mobile management services: design, optimization, and hosting

Mobile websites will reach 25 million in 2012 while it took until 2001 for non-mobile websites to reach that number. 88% of the Japanese now access the Web each day; 66% in the U.S.

Mofuse and Annette Tonti

Annette Tonti, a seasoned executive with over 20 years of business and entrepreneurial experience, runs Mofuse, Inc. a fast growing mobile content management platform and network. Mobile Marketer named Annette one of its “Mobile Women to Watch for 2011”.

Previously she was Co-Founder and CEO of Bluestreak, an early provider of rich media advertising and online marketing technologies. She holds advanced degrees in computer science and a B.S degree from the University of Cincinnati.