Photo evidence of how swanky brands stack up against drugstore gems when it comes to fighting wrinkles

Lancôme review: "This eye cream was a great product. It felt nice on the skin (a bit heavy) but I liked the texture. There was no obvious scent. It mixed well with my makeup. I like the container because it allowed me to control the amount used without wasting any."

Dove review: "This eye cream was light and extremely smooth on my skin. My favorite thing about it was how non-greasy it felt. I liked the tube because the cream stayed airtight/unexposed and was great for travel. The product mixed well with my makeup and I was able to apply it before or after my moisturizer."

Results: "The skin around my eyes felt more taut with the Lancôme, but with both creams, it hasn't changed in appearance. I haven't noticed any change in lines or dark circles."

I saw maybe 2 photos of the 20 where there was any discernable change. Maybe you can make the argument that the placebo effect boosts confidence, but I'd much rather have my confidence boosted for $10 than $80.

Maybe it's just me, but I really can't see a difference in the before/after photos of any of these examples. I get that the user might sees a difference because they're applying the product, and they surely critique their lines and wrinkles more than anyone else. But really, I don't see any changes at all in the photos!

I really hope that either the ladies lied about their age, or the person writing the article was nice to lower the number, cause those eyes/wrinkles look good 10-15 years older.
I wish each lady just had one product to test. Right eye-left eye, different light, and different facial expressions really make it impossible to tell if there's any difference at all.
So the idea is great, but the way it was brought to life can be improved