There are 6 main key triggers which we commonly come across in our landscape of daily interactions that can greatly influence us. These key triggers are tied to our behavior and are defined as Liking, Social Proof, Commitment, Scarcity, Authority, and Reciprocation.

Brainstorming is a tool to bring about solutions that are tightly correlated with fixing an issue or enhancing the strength of a solution. I have had many first hand accounts of seeing many businesses having the wrong notion of what is a brainstorming session, how to apply it, and even when it is actually necessary. Misconceptions and misinterpretations are actually quite common in the industry and can harm your business by wasting time or even straying your overall objective off course.

Pay close attention, because I’m about to reveal to you 7 principles you should keep in mind at all times to get exactly what you want out of life and in business. If you’re smart and can follow through on these principles, you’ll find life to be much more pleasurable and highly enjoyable.

Now pay close attention, because color, whether you know it or not, will and does impact your growth and success in business. Color is one of the most quintessential components of our senses and is a natural evolutionary trait that we have developed in order to understand our environment.

The number one way to increase your business presence is to leverage the power of people. Your business doesn’t make money without people. People are at the core of your business structure, and most companies after a while forget this very important aspect of business. That is if they even knew it to begin with. If you’re just starting out or you’re looking to strengthen your online presence, then do it with the help of people.

If you have ever struggled with decisions, have made or make bad decisions, or just want to know how to make better decisions, then this article needs your attention. Especially if you want to succeed in business or in life.

User experience is about carefully crafting the user’s perception throughout the interactive experience. It’s about developing and providing an experience which identifies with your users, and not only guides them through an interaction created for them, but anticipates their actions and understands their core motives, desires, and expectations – to ultimately produce an experience that resonates with them and encourages engagement.

Should you use Social Media for your business, and why? It’s interesting how many startups and businesses that are new to social media ask this question, and it’s not because they are against it, but simply because they want to better understand why they are really employing it, and if in fact, it’s worth their time and money.

When working with an established or pre-existing brand on a project (such as a marketing campaign, site, or any other endeavor where you will be given access to their brand), there are rules of engagement. Rules which should guide you on how to conduct your work and define your involvement.