Posted tagged ‘Interview’

Lately I’ve beenseeing a lot ofactivity onLinkedIn, which is very good, and some peoplewere askingmeabouthow to improvetheir presenceon this platform and according Business Insider, this network just announced a major landmark: 300 million members around the world now use the service .

And I thought : Sarah Santacroce has the answers!!, because, she is a LinkedIn Specialist.

Sarah, very kindly, answered my three questions in this interview about LinkedIn :

JC

1. In your opinion, what are the three main characteristics that a professional should have on their LinkedIn profile ?

I had the pleasure of conversing with the author : Sofie De Beule , Via Hangout on Air ( HOA)

Sofie, is a Community Manager at Belgium – based Social Media Company : Engagor.

During our conversation and review of her article, Sofie mentioned some importants points , as :

COO’s with Content Manager & Content Creators will lead the pack together, and she mentioned that we have to add to these teams , the Community Manager,because they are a very important part of the content.

Mentioned that is very important on the content have to be more Quality than of Quantity.

She talked about New Job titles content like : Google + Experts and Instagram Consultant, will pop up as well; Companies going to hiring new professionals and they have to be experts in these social media platforms.

Build Strong Relationships with Other Departments : All the organization has to be an important part of the vision and give good feedback to COO.

She explain the difference between CCO’s with Editors-in-Chief,still people are confused with the terms

And Sofie said the CCO will be the king of content and look what happens to the content marketing strategy during 2014.

If you wanna enjoy this conversation with Sofie , here the video :

I want to thank to sofie for this conversation , very professional and friendly.