Hi, we're Brad and Andy

We help adventurous entrepreneurs create inspiring & engaging eCourses that are worthy of sharing.

Did you know the average dropout rate of online courses is 70-97%?

It's never been more clear that the way we teach online is shifting.

If you are in the online learning space (or considering jumping in), this website will serve as a goldmine of inspiration, clarity and potential.

Don't have 15-minutes to spare? Bookmark this page for later. 😉

What This Journey Is...

and how to navigate it!

1. This is a 7-page website experience.

2. Each page is a world unto itself.

3. Your curiosity to explore will dictate how much you get out of the experience.

4. The site is interactive, so pay attention 😉

5. At the bottom of each page is a trail sign. Click it to continue the journey.

6. FYI, this journey is far more enjoyable on a desktop or laptop (but not necessary).

We hope you enjoy this learning experience as much as we enjoyed creating it!

What Lies Ahead

1. Cultivate "Share Factor"

Word of Mouth always will be the best, most effective form of marketing. Which means you need to create an eCourse with a high "Share Factor."

3. Our "Secret Sauce" Recipe

This secret recipe will take your course from lame and ineffective to alive and engaging. It may even save you from Grizzly Bear attacks.

5. BEWARE: The Big, Fat Elephant!

There is an enormous elephant in the world of online learning. What's weird is no one ever talks about it. Don't worry, we'll keep you safe!

2. The 3E's of eCourse Creation

Most course creators only know and apply 1 of the 3E's. This means they are still 2/3rds away from cultivating a high "Share Factor."

4. Don't be a Robot

Listen. Everyone thinks it's the tech that'll take their course from mediocre to great. It's not. We're gonna tell you the truth about eCourse tech!

6. A Fork in the Path

At the end of the day and beginning of your eCourse creative process, you will be forced to make a choice. This one choice will decide your fate.

*** WARNING ***

There's a few things to watch out for along the journey.

Keep your eyes peeled and be ready for anything.

Below are a few dangers that are currently in sight.

70-97% Student Dropout Rate

Imagine you hosted a live in-person workshop. 100 people show up, but only 3 stay until the end and get the results promised. That's what's going on in the eLearning industry, with it's 70-97% student dropout rate.