Porsche 550 Spyder: Still in discussion?!

Latest rumors have it that the Porsche 550 Spyder might still be in discussion.

In fact, says Mueller, Porsche held a focus group last month to see if the time is right for the brand to dip its toe into what it calls the A-segment roadster market. He didn’t disclose the results of the clinic, but did follow up by saying it’s not as much a question of if, but “when is the right time? Now? Three years from now? Six or seven?”

That’s perhaps the best indication yet that Porsche does indeed have plans to build the 550 Spyder, though it also leaves the matter open-ended. The main concern isn’t the car’s performance or the brand’s technical ability to produce it–instead, it’s a matter of brand image.