Disciplines

Brand Naming

Visual Identity

Key Messaging

Collateral Design

Colourful Craft Product.

Mind My Thread was a new product in the Amazon market and wanted to establish itself as a premium seller with high quality products. They were seeking a brand that captured their ethos and differentiated them from their competition.

Hungry worked with their team to name the brand, design a simple and extendable brand identity; colour scheme, logo, key messaging and product materials. This combination allowed Mind My Thread to attract customers based on their purpose and values, in addition to the quality of their product.