Essential Services to a Chiropractic Business Revealed by a Marketer, Nitin Chhoda

Acquisition of new patients as well as retaining old ones is the most important factor that a chiropractic business should have. Nitin Chhoda, a chiropractic marketing expert, suggests essential services that a practitioner should focus on especially when the business is still new.

What Chiropractic Newsletter Can Do For Your Private Practice

Practitioners should not stop communicating with patients after their treatment. Giving a simple thank you note, card, email or small gift adds a personal touch and makes a big impression on patients.

Denville, NJ (PRWEB) November 12, 2012

Communication is a key element in any practice, from staff to patients, especially in today’s very competitive private practice businesses. As the preeminent authority in this business, Chhoda has identified services to insure patient schedules are constantly filled.

Pre-Recorded Messages
Most of the patients are reluctant to call the office directly although they are willing to listen to pre-recorded messages. Having a hotline for these pre-recorded messages can be utilized to educate, inform, and connect with potential patients.

Newsletters
Having a chiropractic newsletter to provide for patients not only serves as an advertisement but most importantly, it keeps the patient informed and at the same time, it retains the chiropractor’s name and services in front of the patient. The Chiropractic Newsletter, http://www.chiropracticnewsletter.com/features.html, is a fully customizable, done-for-you solution to create and distribute chiropractic patient newsletters. Patient newsletters build trust. They can be distributed as physical hand-outs in the office, delivered through the mail and mobile messaging, and online. They’re powerful reminders that also generate referrals.

Mobile Marketing
Chiropractic businesses should not simply ignore mobile opportunities to provide multiple means to reach patients. There are mobile marketing services available on the internet. Clinical Contact gives practice owners the ability to contact patients by providing pre-recorded voice mails, SMS text messaging and appointment reminders. It can also communicate with patients via social media, two-way messaging, and videos and pictures.

Thank You Notes
Practitioners should not stop communicating with patients after their treatment. Giving a simple thank you note, card, email or small gift adds a personal touch and makes a big impression on patients. It lets them know they’re more than just a patient number in the practice’s filing system.

These are some of the most important service that a chiropractic business should have especially those who are still starting. Chhoda provides easy to implement chiropractic marketing methods for short- and long-term solutions to insure practices thrive, even in a faltering economy. These services will help in order to remain competitive in the prevailing economic climate, retain current clients and generate new patients for continued growth and revenues.

Chhoda’s office can be reached by phone at 201-535-4475. For more information, visit the website at http://www.nitin360.com.

ABOUT NITIN CHHODA
Nitin Chhoda is a licensed physical therapist, a doctor of physical therapy, and a certified strength and conditioning specialist. He’s the author of “Total Activation: The New 5 Step Fitness Mantra” and “Marketing for Physical Therapy Clinics.” He’s been featured in numerous industry magazines, major radio and broadcast media, and is the founder of Referral Ignition training systems, Private Practice Summit, the Private Practice Formula and the Private Practice Mastermind group. Chhoda speaks extensively throughout the U.S., Canada and Asia. He’s the creator of the Therapy Newsletter, along with Clinical Contact, a web-based service that boosts patient arrival rates.