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Tuesday, February 14, 2006

Just last weekend, I was checking the classified ads looking for how much a new house might cost these days. After a few flips, I found an interesting middle-class real-estate project with prices that start at P8 million. The units have no furnishings—just painted concrete shells with metal tin roofs. This took place just a few minutes before I got to drive the similarly priced Mercedes-Benz S350. And after spending the better part of the day in the flagship Merc, all I can say is that the house will definitely have to wait.

The moment you set your sights at the Hyundai Matrix, you immediately think: that doesn’t look right. I don’t blame you. The rest of humanity doesn’t blame you either. Whether it’s red or silver or any other color for that matter, the Matrix stands out. And that’s not a good thing. It steers clear of everything that’s considered beautiful in automotive design and comes out as something rather, err… unique. Ah, so the Koreans have done it again—a product that’s literally a design joke, probably penned by blind men in a windowless design studio. Not quite. For instance, on the c-pillar reads “disegno Pininfarina”. Still, having an Italian design studio isn’t any guarantee of beauty or desirability. In the case of the Matrix though, it relies less on its design studio origin but more on function and get this, performance.