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eSoles Custom Footbeds Help Secure Wins for Cyclists at USA Cycling Professional Championships

eSoles Pro George Hincapie Takes First Place in Road Race Event; eSoles Pro Dave Zabriskie Is National Time Trial Champion

SCOTTSDALE, AZ--(Marketwire - August 31, 2009) - eSoles® Custom Footbeds, the world's
leading authority in the science and development of custom footbeds, today
announced that eSoles Pro athletes George Hincapie and Dave Zabriskie took
first place in the road race and time trial events (respectively) at the
USA Cycling Professional Championships on Saturday, August 29 and Sunday,
August 30.

The championship wins marked the third consecutive victory for Hincapie at
the USA Cycling Professional Championships and the fourth for Zabriskie,
both longtime users of eSoles' custom footbeds. The annual Championships
are a dual event featuring the U.S. National Professional Road Race
Championship and the U.S. National Professional Time Trial Championship
races. The prestigious Stars and Stripes jersey is awarded to the top
finisher in each event. The Road Race event, which was won by Hincapie,
consists of a 110-mile roadway course, while the Time Trial event, which
was won by Zabriskie, is comprised of a 6.9-mile course with three circuits
completed, for a total of 20.7 miles.

"eSoles is pleased to have assisted George Hincapie and Dave Zabriskie in
becoming National Champions in road race and time trial cycling," said Glen
Hinshaw, CEO of eSoles. "Their wins are proof that the proper body
alignment, increased comfort, and decreased fatigue provided by eSoles
footbeds can provide a real power boost to athletes competing at the
highest level of professional cycling, where every second of performance is
critical."

About eSoles Custom Footbeds:

eSoles, LLC, based in Scottsdale, Arizona, has the only direct, non-weight
bearing 3D TruCapture imaging technology for custom and custom modular
insole production. eSoles makes custom insoles for cycling, running,
walking, skiing, hiking, golf and dress shoes, and can currently be found
in the footwear of world-class athletes and Olympians across various
sports. eSoles custom footbeds are currently available through authorized
dealers throughout the country and at eSoles' corporate offices in
Scottsdale, Arizona. For more information on eSoles and a list of dealers,
go to www.esoles.com.

eSoles® and ePro® are registered trademarks of eSoles, LLC. All other
trademarks or registered trademarks are property of their respective
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