"That essentially made intermediaries like ISPs the judges of what was inflammatory or hate speech and what wasn't," says Abraham. In the following days, more orders would come, this time from the Ministry of IT and Department of Telecommunications and they would worsen things even more. These orders were a lot more specific: they had URLs of websites, Twitter posts and Facebook pages that were ordered to be blocked. However, like a Centre for Internet and Society posting revealed: the list wasn't compiled with enough care. Some items did not exist, others were not even web addresses and in some case, thanks to overzealous ISPs, whole websites were blocked instead of a page on the site. One webpage that actually busted doctored riot pictures was blocked.

What gave teeth to the rumours that the government was using the events of August 15 to go after its critics was its crackdown on Twitter accounts. First, the government asked for a list of accounts parodying the PMO's account to be blocked, on charges of impersonation (which Twitter eventually did on Friday).

On late Wednesday, several other people, including journalists, a tech entrepreneur, discovered that their accounts had been blocked by some ISPs. Even as speculation raged if this was the case of yet another trigger-happy ISP, the government maintained a stony silence, The Economic Times broke the story that it was a notification issued by Ministry of IT and Department of Telecommunications that resulted in these blocks. The blocked account holders meanwhile continued to tweet, thanks to the ISP-level blocks, making the whole affair shambolic.

Big, Bad Government?

For its part, heavyweights from the government like Sushil Kumar Shinde and Kapil Sibal have maintained that this was just an effort to censor hate speech and not free speech. That's a line many are increasingly finding tough to believe, especially what this government tried to do late last year. In December 2011, Sibal had called a meeting of social networking companies like Facebook, Twitter and Google and asked them to remove offensive content.

A New York Times report had said that Sibal had showed the companies a page that maligned Congress president Sonia Gandhi and told them that this was "unacceptable". After heavy criticism followed Sibal's call to "pre-screen" content, the government backed off. So, is this government's second attempt to muzzle voices that it doesn't want heard?

"Perhaps not. It's just government being itself: gauche, clumsy, big-brother like and swinging a club when it needs to be using a surgeon's knife," says a cyber security consultant who has worked with the government in the past. "But, it would be a good idea to keep track if any more blocks or bans come our way. That would be crucial," he adds.

As for the companies themselves, Facebook and Google have "co-operated" in removing the "objectionable pages", while Twitter, after taking its time, knocked off the PMO "impersonators".Rules of Engagement

Social media is posing challenges and opportunities for governments and law enforcement agencies across the world. In the developed world, police departments like the New York Police Department (@nypd) or London's Metropolitan Police department (metpoliceuk) use Twitter to engage with citizens. They upload mugs and profiles of suspects, give advisories and ask for retweets of missing persons' pictures. It's a game Indian authorities have just begun to play.

"At best, cyber monitoring is a reactive intervention. So the strategy must be how best to live with social media and counter it [misinformation] from within," says GK Pillai, former Union home secretary. He suggests that the government must create a separate department to exclusively tackle issues arising out of social media and messages.

"If social media is used for any propaganda, the government should use the same platform to counter it. If one hate message appears, there should be a thousand to counter it. We can't ban social media the way China has done it. We have to live with it," he adds.

Social media is a challenge to existing legal frameworks like never before, even in countries where free speech is protected a lot more than ours. Last week, the New York Police Department went to court to get Twitter to reveal details of a person who had tweeted: "people had gonna die like Aurora" at a Broadway theatre. Initially, Twitter had refused to share details but eventually relented (after lots of criticism) and the matter was resolved 'without an arrest'.

Things get even more complex, say government officials, because Twitter is a US-based company and claims that it is beyond India's jurisdiction. "Social media and disputes associated with it are relatively new areas [for India]. The US is already engaged in court battles with social media sites. We are a bit slow on this matter," admits Mohan Parasaran, additional solicitor general of India.