Tony Aveiro

SUMMARY

"Discipline is based on pride, on meticulous attention to details, and on mutual respect and confidence. Discipline must be a habit so ingrained that it is stronger than the excitement of the goal or the fear of failure."

~Gary Ryan Blair

CAPITALIZINGON DIGITAL REAL ESTATE

In 2009, as a real estate investor and restaurant owner, I was dramatically affected by the poor condition of the real estate market and economy in general. I recognized the need for marketing to capture market share in a competitive landscape, however, despite my best efforts, I had no real ownership or control over the digital assets created for my businesses, no solid marketing strategy and most importantly no clarity about my ROI. Refusing to sit and wait for the market to go back to “normal,” I took action and shifted my focus towards owning one of the biggest challenges I had as a business owner.

DELIVERINGMEASURABLERESULTS

Most business owners can relate to that frustrating feeling of not having clarity and accountability for every dollar being invested in several marketing efforts. In my quest to offer both clarity and accountability, I invested in a strong marketing education with industry experts known for achieving results. I studied with:

And with that knowledge developed a mix of elite digital and sales strategies “PreOmi” and the “Strategic wOw Factor”. These simple yet powerful proprietary processes have empowered business owners and entrepreneurs break free from marketing dependency, save money, and increase revenue so they can concentrate on what they do best…work ON their business instead of IN their business.

EXPERIENCE

PreOmi Marketing Agency

CSO-Independent Marketing ConsultantDec 2010 – Present

Leveraging an in-depth understanding of marketing and sales strategies to develop unique value propositions, strategic business partnerships, as well as comprehensive lead generation and sales conversion consulting, and online reputation marketing services for a variety of high-profile clients.

Strategies Include:

• Conceiving of new and innovative strategic marketing programs (PreOmi and “Strategic wOw Factor) to build a strong sales pipeline and accelerate profits, resulting in generating in excess of $500K and generating $29M in sales for all clients in 2014.

• Formulating and utilizing a wide variety of instructional techniques and learning methodologies, including simulations, team exercises, group discussion, video and computer-based training modules and lectures to help clients increase their effectiveness and overall productivity.

• Researched and devised strategies to reduce expenditures and minimize waste while simultaneously being charged with procuring supplies for more than 300 personnel.

• Successfully negotiated contracts and pricing structure with a multitude of vendors/suppliers, saving in excess of $105K for the US Navy.

• Oversaw material handling and organization of inventory to ensure accurate inventory rotation and workflow efficiencies were performed in a cost-effective manner, reducing dead stock by an average of 19%.

Strategies included:• Developed and implemented a range of adaptive systems and processes by way of interactive customer voice response systems and user-friendly interfaces.

• Performed in a number of roles and functions such as monitoring system performance on a consistent basis, identifying and resolving complex problems, preparing and completing action-oriented plans, completing system audits and analyses, overseeing continuous improvement and quality assurance programs, as well as installing upgrades.

• Leveraged expertise to perform a number of HR functions: staff recruitment, selection, on-boarding and development; coordinating work assignment; coaching and mentoring new employees; and initiating disciplinary actions when necessary.

• Prepared and produced detailed call center performance reports for review by management by thoroughly collecting, analyzing and summarizing data and trends.

• Maintained optimal performance for all equipment by instituting a preventive maintenance program aimed at quickly identifying any equipment irregularities or malfunctions.

Enerpac

International Sales RepresentativeJan 2000 – Nov 2001

Solicited new business and maximized upsell opportunities within existing business accounts through a combination of client-facing consultancy, product demonstrations and trainings, and CRM strategies.

Strategies included:• Cultivated a broad scope of new accounts and substantially expanded both the domestic and international customer base by establishing strong relationships and delivering exceptional customer service and product knowledge.

• Communicated effectively and routinely with customers by e-mail, telephone, and fax regarding product information, pricing, and order status.

• Served as a company representative at various industry events, trade shows, and company meeting, demonstrating an ability to identify opportunities, negotiate favorable positions and close deals.

• Demonstrated teamwork through sharing of best practices and working with cross-functional teams while conducting business dealings in a professional and ethical manner.

STAFF MENTORING

Online Reputation Management

Organic, Social & Google Maps SEO

Video Marketing & YouTube SEO

Paid Search

Google Adwords, Facebook, Bing, Yahoo, YouTube and Retargeting.

Email Marketing & Copywriting

Online Reputation Development, Management & Marketing

Technical Skills

Photoshop, WordPress, Joomla, HTML.

Microsoft Office

Word, Excel, PowerPoint and Outlook.

PEOPLE LIKE YOU

Richie Selino

CEO at Anglo-Sino Minerals Exploration Corporation

We opened two restaurants and needed an SEO expert to handle our search and mobile campaigns. Fortunately, Tony has that unique ability to understand our business requirements and turn in into an online marketing plan down to what keywords to promote and the best SEO activity to do at the least cost possible.

Tonie Hotz

Internal Wholesaler at Monsoon Financial Services

Tony is a dependable and responsible business owner and 5LINX representative. He is a pleasure to work with and always follows through on his commitments. He is knowledgeable about both his products and his marketing. I would highly recommend Tony to any of my prospects and clients.

Betsy Aracely

Consultant at Deloitte Consulting

I cannot say enough about Tony and his vast knowledge and great personality as he taught what was a lot of search engine optimization information which was overwhelming at times. I had such a sense of accomplishment after finishing his training. Tony is a really great guy and a great teacher. SEO and marketing is hard work and I know from my first hand knowledge. I can say that I know more than most SEO companies who try and call and talk me into signing up with them. Thanks to Tony - I am a informed business consultant.

Wade Munroe

Helping software engineers find the perfect job!

I had the opportunity to meet Tony through 5LINX earlier this year. There are three things that stand out for me from my experience with him; integrity, commitment, and passion. Tony was regularly observed easily dealing with valuable yet difficult customers and finding ways to exceed the customer's wants and expectations. His above par integrity is unquestionable and his passion for being involved in network marketing and finding win-win solutions a trademark of his character.