"Super Bowl Ads"

HotJobs.com ran a Super Bowl marketing campaign and kicked butt (see our <A HREF="/news/geeknews/jan2000/gn2000202000554.htm" TARGET="_blank">2/2/2000 news item</A>). I didn't see the ads, but the traffic and new resume numbers show impressive success for HotJobs' marketing efforts.

General opinion is saying that this year's Super Bowl commercials were definitely not worth the hype. I totally agree.

Do you pay attention to Super Bowl ads? Did you see one you liked (I liked the cat herding)? Where would you run ads if you were trying to reach the most people you could in the best way you could? Talk it up.