The company says the operation affected less than $10M in ad spend and deploys new tactics to fight it. The post Google responds to large ad fraud operation that utilized more than 125 Andro... Read more

Advertisers can leverage the data across text ads, shopping and most Bing search products available in the U.S. The post Marketers can now use LinkedIn category data for targeting through Bi... Read more

Deloitte forecasts up to a 22 percent increase in e-commerce sales, online sales are expected to reach $128 to $134 billion. The post Analysts agree: E-commerce sales set to deliver robust h... Read more

Irish privacy authorities are looking into whether Twitter was in breach of the European law when it refused to comply with a user's request to see his data. The post Twitter reported to be... Read more

The move is the latest effort by the beleagured social network to combat 'fake news' and stem the spread of misinformation. The post Facebook purges 800 political spam Pages, accounts from i... Read more

Is it more bark than bite? What U.S. marketers can learn from how GDPR is unfolding abroad. The post GDPR complaints stack up across the EU as regulators prepare to issue fines appeared firs... Read more

Businesses may need to invest more resources in content creation efforts. The post Marketers struggle to keep up with content creation demand for their personalization efforts appeared first... Read more