Dr. Morote, a visionary who is committed to paving the way for all students. Your contribution to education is priceless. Simply, your are beautiful, brilliant, and the best. Thank you for representing women of all shades. Congratulations!- Dr. Witter 11/2015

... My life has crossed with so many life-changing people but Dr. Elsa-Sofia Morote holds a precious and unique place. As the hours, months and years passed, I learned of her brilliance through her humility, her patience through her great resolve, and her benevolence through her tireless service to me and countless others.All that she gently (and not so gently) provoked me to achieve, would never, could never, have been done without her.... Patricia Murthy 11/2015

Get the Job you want!, Leverage your career!​People brand themselves to show potential employers that they have what the employers are looking for. For you to achieve that, you have to show to the world how wonderful you are. You have to show off your skills, whether you are at the start of your career, in the middle, or in between careers.

That is the power of this book. It is here to guide every step of your branding efforts so you can be assured that you are on the right track.One of the first thing that you will learn is how to create a LinkedIn profile. But it won’t just be another LinkedIn profile, as you will learn how to create a “killer LinkedIn profile.”

On your social media profile, you will present your services, products, and skills to the world so that the next time you come to a meeting or interview, you can present your portfolio online. Once you have established your persona and portfolio, then we can move to the other social networks.

You will learn what it takes to create a network and social capital that won’t exist just for the sake of it but will do a fantastic job of attracting people to you. We’re going to make use of all the top resources available like Facebook, Google+, and Twitter, and others as they become available.

As you probably know, each social media site has a unique set of characteristics and purposes, and you have to know all these to be able to maximize what they can offer. This way, you will be able to present yourself to the world and leverage your career, and at the same time, be the person you want to be.

This will be a MAKEOVER that will take you to TAKEOVER—to take control of what you want in life.