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Inside the Vendor's Studio: Clint Wagner- Wagner Cattle Company

September 9th, 2013

"Aha moment: I had two. First, we sold a full beef to one of our first customers, a manager of a local grocery store. When I talked to them, he said and I quote “my wife doesn’t eat beef normally, but she eats your beef and she loves it” and I thought “Wow, we’re putting out a natural product people enjoy! We’re on to something here”.

We’ve also heard from people with Crohn’s disease and other digestive problems saying ours is the only beef they can eat without getting sick. That was a big eye opener, I knew our beef tasted better than beef from feed lots, but it didn’t click how that natural goodness could actually help people with actual illnesses until that moment."