As someone who is passionate about technology, this is my blog designed to help educate people about social media. As well, I want to use this social media forum to bring our growing tech community together.

Note: This is an mySA.com City Brights Blog. These blogs are not written or edited by mySA or the San Antonio Express-News. The authors are solely responsible for the content.

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Is there such a thing as a free lunch in business or community development? David Meerman Scott has me rethinking my own personal marketing strategy as I am reading “Marketing Lessons From the Grateful Dead: “What Every Business Can Learn From The Most Iconic Band in History.” Meerman, a leading social media consultant and author […]
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As more and more of us add social media tools to our communications efforts, it’s important that we look at ways to integrate them into more traditional forms of marketing. For example, a client of mine is running for a judicial position. I began to work with her after she had ordered her signs. Had […]
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For a lot of us, embracing social media tools in business is a New Year’s resolution that many of us want to adopt. Yet, in the rush of adding social media to a business communication mix are a couple of key principles that everyone should consider. I think the most important aspect to social media […]
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After getting bit as a kid by my first dog, I have never been much of a dog fan. Yet, I am married to a woman who loves dogs, and I have an administrative assistant who can match my wife, Jackie, in the love of all things canine. So, when Debra, my administrative diva, told […]
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Like those fake Rolex watches you can buy on the streets of New York, faux Twitter sites are starting to pop up like bluebonnets in Texas in the springtime.Now, LiveOak 360, a client of mine, has created a way to help companies battle those who want to replicate legitimate businesses.An article in yesterday’s Wall Street […]
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If you are friendless and want to find them in all the wrong places, consider setting up a Twitter site. As someone who consults on this social media tool, I am amazed as the number of pornbots and multi-level, networking opportunities that pop up every morning on Twitter sites. I wish there was a way […]
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With Priest Holmes scheduled to speak at today’s #BMPR meeting at the Holiday Inn Airport today, I was looking forward to hear him speak on how he uses social media tools. Sadly, business commitments in Austin will make me miss his talk today. Still, I would love to know what Priest thinks about the following […]
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Even though research by my colleague, Ryan Johnson, the chief executive officer of Pear Analytics, shows that 40 percent of Twitter users are what he terms “total pointless babble,” my wife, the high school science teacher is hoping to lower that figure. My wife is one of those classic high school science teachers. She was […]
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If you just added a Twitter account for business, congratulations on choosing one of the most cost effective ways to reach dedicated customers. Now, the question to ask yourself if what are you doing to promote your new social marketing tool? I am amazed at how many businesses don’t cross promote their Twitter signature on […]
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