I sat in the auxiliary press box during the Home Run Derby at Yankee Stadium last season, which meant that I was sitting about 50 feet from the big Bank of America sign that’s painted on the back wall in right field. When Josh Hamilton was hitting home runs for an hour that night, one of the longest shots crashed off the sign, a blast that wasn’t all that far from going clear out of the ballpark.

I mention this because that was pretty much the extent of my awareness of any kind of previous Yankees partnership with Bank of America. I’m sure there are other examples – and probably very obvious ones – but I never really noticed much of a BOA presence.

I’m no math whiz, but it does strike me as somewhat strange that BOA – which just received a ton of federal bailout money – is looking to jump into a big sponsorship deal. But then again, it also seems strange to me that Citi still gets to put its name on the Mets new park, too.