Training

Google Analytics Training for Business

June 13, 2019 from 10:00 am to 4:00 pm

Google analytics training for delegates to determine who is visiting the company website and whether they like what they see or not. This full-day Google analytics course will delve into ways to use Google Analytics to gather more meaningful data, analyze it better and make your website perform higher and more visible to searches online.

From setting up tracking to speeding up your site and benchmarking your website data, this course will help you to be found by more potential clients who search online!

In this Google analytics training session our digital marketing experts will be delivering an overview of the following:

Making sure that Analytics is set up correctly

Looking at traffic from different data sources

Setting up conversion tracking for goals and ecommerce

Using Events for tracking important user engagement and interaction

How to test different browsers and device types

Looking at location and languages of the website visitors

How demographics information can help inform website content

Web page and site content analysis

Setting up and using Experiments within Analytics

Studying Landing Pages and Exit Pages

Setting up dashboards to view key metrics quickly and easily

Connecting Analytics to Webmaster Tools and AdWords

Multi-Channel and Cross-Device analysis

Using Site Search for further information on your user journey

Looking at ways to improve site speed

Benchmarking your data

Setting up reports and alerts

This is an interactive one-day Google analytics training course which allows attendees to ask questions and collaborate to learn how to improve their Website and online campaign performance using the free tool: Google Analytics.

Attendees are encouraged to bring laptops in order to work through specific examples. Lunch and refreshments will be provided and delegates will be awarded the Chamber of Commerce Certificate of Completion at the conclusion of this course.

FLEXIBLE TRAINING:Is the date, time, and/or location for this Google Analytics training course inconvenient for your team? We’re flexible and can bring this training directly to your facility through in-house or bespoke courses. Contact us today to book a date, time, and location that is most convenient for you.