Actress Lindsay Lohan has filed suit against E-Trade for naming a baby in one of its TV ads Lindsay. The lawsuit claims that Lohan is well known by her first name, so the depiction thereby constitutes illegal use of "her name and characterization"

Lindsay Lohan vs. the Talking Babies

By Frances RomeroWednesday, Mar. 10, 2010

Actress and sometimes singer Lindsay Lohan filed a lawsuit against financial-services company E-Trade on March 8, 2010, saying one of its television ads "used her name and characterization" without her permission. What characterization was she referring to? A baby named Lindsay that is referred to as a "milkaholic." Apparently, Lohan takes offense to other people  fictional babies included  being referred to as any type of -holic. Lohan's lawyer went on to claim that the company was clearly referencing the socialite because she has the same one-name recognition as people like Oprah or Madonna and that E-Trade was "using [Lindsay's] name as a parody of her life." Lohan is seeking $100 million in damages.