Now, there is a ‘smart dress’ that records data every time you are touched without consent – Watch

The 'smart dress' was created by ad giants Ogilvy and beverage company Schweppes.

NowThis&nbsp | &nbspPhoto Credit:&nbspTwitter

A video is doing the rounds on social media that shows three women wearing a ‘smart dress’ to a club to record how many times they were touched without consent. According to reports, the ‘smart dress’ was created through a partnership between ad agency Ogilvy Sao Paolo and beverage company Schweppes.

Interestingly, the video also shared the number of times the women were touched.

Take a look:

3 women wore this 'smart dress' to a club to record how many times they were touched without their consent. The grand total: 157 touches pic.twitter.com/dX90WNTv2j

The glittery dress is made up of several powerful sensors that are activated when the individual wearing it is touched. To put its efficiency to test, three women visited a nightclub wearing the dress. According to the tweet by NowThis, the women were touched a whopping 157 times that night

Every time the women were touched, the dress sent digital signals to a platform that translated all data.

The women were touched more than 40 times per hour, according to the data.

When the video went viral on social media, women reacted by saying they were not surprised.