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It’s part of our job to figure out complex situations. The need to think the customer experience through on several channels challenges us to envision a cohesive system that delivers delightful experiences. Systems thinking is a relevant tool for designers and entrepreneurs facing this challenge, helping us to untangle complexity, to consider the business implications, impact and ethics of the interactions we are creating. In this workshop, we will explore how to apply systems thinking theory to designing digital products.

Attendees will walk away with:

Knowledge about systems thinking theory

An understanding of how systems thinking methods can be used as part of a business and product development process

Tools and techniques for modeling and evaluating systems

The workshop will be a combination of lecture and hands-on exercises. We’ll work on a Business Model Canvas and on a Rich Picture Diagram in small groups. Each group will be tasked for coming up with a plan for monitoring and evaluating the system. There’ll be time for group presentations and discussions.

Johanna Kollmann has been working in User Experience since 2004. She got interested in an agile way of working in 2006, and has been nerdy about lean ever since coming across the lean community in 2009.Johanna has gained experience in R&D departments, large corporations, agencies... Read More →