twitter is the message heard around the world – so to speak or so to read.

It’s an incredible phenomenon that is spreading faster than online parodies of Snakes on a M F Plane…and in my opinion, it has to be the fastest growing social tool out there right now.

It’s everywhere, anywhere messaging so that you can stay in touch with friends, fans, stalkers, and associates whether on the Web, instant messaging, or through text messaging. Each update is broadcast simultaneously to your “friends” and “followers” so that the conversation can travel across borders and oceans faster than any blog post.

While the usual tech pundits are all over twitter, there are also some very interesting people that realize the reach of today’s social tools. One such user, and definitely no stranger to Social Media, is John Edwards - yes that John Edwards. This is the guy that flew Robert Scoble in just to consult with him on how to integrate SM into his formal campaign launch. Let’s just hope that it really is him and not someone from his campaign…that might not resonate well if it was tested and it proved untrue.

twitter also offers a badge to integrate into a blog post, social networks, or your web site, which displays your most current messages.

Get online, find your friends, and figure out how it can work for you. So far I’ve used it for project coordination, travel scheduling, as well as for pure socializing and simply sharing alerts of where I’m at and what I’m doing.

As an interesting experiment, just look at all of the conversations in and around SXSW.

Next time you’re on, feel free to twitter me (that sounded a little dirty). Send a shout-out: @briansolis, I’m now on twitter!

Caution, it could be addictive.

Update: Seems that twitter is the top story on Techmeme right now. Here are some great conversations online: twitter tips the tuna – Ross MayfieldMuch a twitter about nothing – shelbinator.comtwitter as a community tool – Chris BroganCan twitter save lives – Andy Carvintwitter could become compulsive – Neville Hobsontwitter THIS – KaroliIs SXSW going to be the death of twitter? – Chris Heuer5 ways to use twitter for good – lifehack.orgtwitter, a useful communications tool of SXSW – Jeremiah OwyangStowe Boyd on twitterIs there a twitting point? – Rex HammockWhy do I twitter? – J. LeRoyA twitter top 10 – Marshall Kirkpatrick of Splashcast

last night I think Fonzi put on his leather jacket and swim trunks, getting ready for his big jump… can’t tell this morning if he is jumping the chasm or jumping the shark though – afraid of the latter, so wrote a post about it you might enjoy…

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ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.