Albert Listed in Gartner’s 2018 Magic Quadrant for Ad Tech

October 23, 2018 08:13 AM Eastern Daylight Time

NEW YORK--(BUSINESS WIRE)--Albert, an enterprise-level artificial intelligence marketing platform
that drives digital marketing campaigns from start to finish for some of
the world’s leading brands, today announced it has been listed in
Gartner Inc.’s 2018 “Magic Quadrant for Ad Tech” research
report¹. Albert, created by Albert Technologies, LTD. (AIM: ALB.L),
was one of 14 vendors to receive a Notable Mention in the report.
Gartner’s Magic Quadrant is a culmination of research in a specific
market, giving a wide-angle view of the relative positions of the
market's competitors.

Since its 2016 launch in the U.S. market, Albert
has demonstrated replicable success working with brands across retail,
financial services, insurance, CPG and other categories to scale their
digital marketing operations and performance beyond what is possible by
human teams alone. In 2017, Harley-Davidson publicly announced
that Albert was responsible for 40% of its New York City sales and a
2,930% increase in sales leads. The same year, lingerie brand Cosabella announced
that it more than tripled its ROI and increased its customer base by
30%. And in 2018, luxury women’s fashion brand Natori announced
an 84% increase in 2017 holiday-related conversions and a 76% increase
in social media revenue in its first six months working with Albert.

In its 2018 Magic Quadrant for Ad Tech report Gartner reveals some of
the key dynamics driving the current period of rapid change in the ad
tech market, noting one of the drivers as “experimental platforms that
use blockchain, AI and other emerging technologies with the potential
to, once again, disrupt the flow of billions of dollars in ad
investments.” (Gartner, Inc., Magic Quadrant for Ad Tech, 2018, Andrew
Frank, Lizzy Foo Kune, James Meyers, Eric Schmitt, October 11, 2018.)

“We built Albert because we saw the early signs of an industry drowning
in executional complexity and ready for disruption. Add to that digital
device and social media usage that has plateaued and you have a perfect
storm,” said Or Shani, CEO of Albert. “We believe Gartner’s mention of
Albert in this year’s Magic Quadrant for Ad Tech speaks to Albert’s
unique position to augment, not replace, established ad technology as
the industry seeks relief from the crushing and unsustainable technical
and data aspects of marketing to consumers who become more elusive
daily.”

Albert Technologies has been recognized as one of the fastest growing
tech companies in the nation. It was ranked #98 in the North America
Deloitte Tech Fast 500 and #7 on the Israel Deloitte Tech Fast 50.

Gartner DisclaimerGartner does not endorse any vendor,
product or service depicted in its research publications, and does not
advise technology users to select only those vendors with the highest
ratings or other designation. Gartner research publications consist of
the opinions of Gartner’s research organization and should not be
construed as statements of fact. Gartner disclaims all warranties,
expressed or implied, with respect to this research, including any
warranties of merchantability or fitness for a particular purpose.

About Albert™Albert, created by Albert Technologies, LTD.
(AIM: ALB.L), is the world’s first and only fully autonomous marketing
AI. The enterprise-level artificial intelligence platform drives digital
marketing campaigns from start to finish for some of the world’s leading
brands. Albert enables businesses to master the data and technology
complexities of digital marketing—not just by replicating their existing
efforts, but by executing them at a pace and scale to allow human teams
to focus on more high-level activities. “He” accomplishes this by wading
through mass amounts of data, converting this data into insights, and
autonomously acting on these insights, across channels, devices and
formats, in real time. Brands such as Harley Davidson, Natori, Cosabella
and Dole Asia credit Albert with significantly increased sales, an
accelerated path to revenue, the ability to make more informed
investment decisions, and reduced operational costs. For more
information, visit albert.ai.