Imagine a princess in jeans and a jacket exploring a dairy farm with three of her young children on a beautiful, sunny day. In Denmark, you don’t have to imagine it. During the annual Eco Day celebrations in 2015, Crown Princess Mary and her three youngest children strolled between dozens of black and white Holstein …

When I’m not spreading Organic Valley’s story across the internet, I’m raising chickens and Icelandic sheep with my wife Kat on our 1-acre homestead in the beautiful Driftless Area of southwestern Wisconsin. I like to tell a good story, but I like planting trees and raising my own food even more.

We are farmer-owners and staff of CROPP Cooperative out to save family farming culture through organic farming. Along the way, we're sharing our unique cooperative culture and homegrown expertise—from farming and gardening to kids and cooking and more.