ONE PIECE Licensor Toei Animation Will Be Content Partner For New Console-Based 24-Hour Anime Channel Launching On PS3 And Playstation Network

San Francisco, CA, August 21, 2012 – VIZ Media, LLC (VIZ Media), the largest publisher, distributor and licensor of manga and anime in North America, continues the digital anime convergence as it announces that Toei Animation, with FUNimation® Entertainment acting as the agent, has licensed the celebrated pirate anime action/adventure series, ONE PIECE, for broadcast on Neon Alley, the new 24-hour anime channel VIZ Media launching this Fall exclusively to the Playstation Network and the PS3 game console. Episodes to air on Neon Alley will be presented uncut and with dubbed English dialogue.

Neon Alley, featuring the world’s best anime titles all dubbed and uncut in English and presented in HD (when available), is the first platform designed to be studio agnostic, with a diverse array of titles from other leading anime producers and distributors. Programming will include weekly exclusive premieres of hit titles fans love, alongside a mix of new, cutting edge titles they didn’t know they were missing. Neon Alley will be a subscription-based service, subsidized with limited commercial advertising to keep the launch price to consumers at a low $6.99 per month.

“We’re excited to partner with Toei and FUNimation to bring the smash hit ONE PIECE to fans across North America on Neon Alley,” says Brian Ige, Vice President, Animation. “Fans should stay tuned for the Neon Alley launch date and programming details, and prepare to set sail with Luffy and the rest of the Straw Hat pirates this Fall!”

ONE PIECE is based on a massively popular manga (graphic novel) series created by Eiichiro Oda, that is also published in North America by VIZ Media (rated ‘T’ for Teens). In the venerable anime adventure, Monkey D. Luffy refuses to let anyone or anything stand in the way of his quest to become king of all pirates. With a course charted for the treacherous waters of the Grand Line, this is one captain who’ll never drop anchor until he’s claimed the greatest treasure on Earth – the Legendary One Piece!

About Toei Animation Inc.
TOEI ANIMATION has been distributing its popular Japanese Animation films and derivative character licensing through local partners all over American regions for over 13 years. TOEI ANIMATION INCORPORATED (TAI) established in Los Angeles in March 2004, looks forward to spreading the world-renowned Japanese animation studio’s extensive library and pursuing co-production projects in North and Latin America and other English-speaking territories worldwide. The main business operations of TAI include film licensing in all media and emerging platforms, merchandise licensing and co-productions with local establishments. Visit www.toei-anime.co.jp/english/index.html.

About FUNimation® Entertainment
FUNimation® Entertainment is the leading anime company in North America. FUNimation has a proven formula for launching and advancing brands. They manage a full spectrum of rights for most of their brands including broadcasting, licensing, production, internet, and home video sales and distribution. For more information about FUNimation Entertainment and its brands, visitwww.funimation.com.

About VIZ Media, LLC
Headquartered in San Francisco, California, VIZ Media distributes, markets and licenses the best anime and manga titles direct from Japan. Owned by three of Japan’s largest manga and animation companies, Shueisha Inc., Shogakukan Inc., and Shogakukan-Shueisha Productions, Co., Ltd., VIZ Media has the most extensive library of anime and manga for English speaking audiences in North America, the United Kingdom, Ireland and South Africa. With its popular digital manga anthology WEEKLY SHONEN JUMP ALPHA and blockbuster properties like NARUTO, BLEACH and INUYASHA, VIZ Media offers cutting-edge action, romance and family friendly properties for anime, manga, science fiction and fantasy fans of all ages. VIZ Media properties are available as graphic novels, DVDs, animated television series, feature films, downloadable and streaming video and a variety of consumer products. Learn more about VIZ Media, anime and manga at www.VIZ.com.