Next week, Microsoft will hold its 2014 BUILD conference in San Francisco and we should get a lot more information about Windows Phone 8.1 at the event. There's been plenty of information and screenshot leaks from the OS ahead of time and this week that continued with details and images about its app store features.

WPCentral stated, via unnamed sources, that automatic app downloads will now be an option in the storefront for Windows Phone 8.1, although those will happen only if there is a Wi-Fi connection. "Featured Apps" will now be the top pane in the store's user interface, alongside "Featured Games" There will also be a "Personalized" section in the store, which will access a user's app history, along with their own likes and interests.

The store UI will also be able to show any active app downloads, along with a way to use a phone's location to recommend new apps. Any screenshots of apps will be placed below its description in the store, instead of those images getting their own section as they do in Windows Phone 8.0. Specific details about each app like its latest version number and language will be found on a separate page.

The article states that Windows Phone 8.1 still has not reached the RTM stage, so it's still possible that there could be even more changes to the store UI and features that have yet to be revealed.