The ALS Ice Bucket Challenge meme – nothing to peak in 16 days

Techcrunch has a good write up of how the ALS Ice Bucket Challenge meme started in Boston and spread around the globe. Speed with which it moved is incredible. As you can see from the chart above hits on the ALS.org website went from nothing to their 2.5m peak in sixteen days. The internet is making our world small. More controversially, I think it is also reducing cultural differences, at least in some quarters.