American weddings are endless one-upmanship. "Your signature cocktail and macaroons sound simply darling, but now you absolutely must have a terrarium for every guest!" — every bridal mag ever. The new hotness: wedding photography via drone.

The Huffington Post reports that Iowa's Picture Perfect Portrait and Design now offers aerial wedding-day photography. $400 gets you 30 minutes, which for many couples is just a drop in the bucket, I guess. Of course, the shoot requires even more coordination on a day that already resembles the invasion of Normandy, logistically:

"We plan it out about a week before the wedding, then we have the shots set up when it's time to shoot," he said.

In order to make sure each 30-minute session runs smoothly, Stierman communicates by two-way radio with a team on the ground, who directs the wedding party on where to go and what to do. He also has an expert flyer controlling the drone.

This is really just the logical conclusion of the drone craze. The remote-controlled copters have become increasingly popular among folks with cash to burn, looking to entertain themselves. Martha Stewart, for instance, has sung their praises and recently captured "amazing aerial photographs" of her farm, which she of course published on her blog. Drones take "extraordinary photos," according to Her Martha-ness. Don't you want "extraordinary photos" of your wedding day? You wouldn't want pedestrian, mundane, EARTHBOUND photos of your special day, would you?

And Quartz reports the proprietor of Picture Perfect Portrait and Design isn't the first person to have this idea. A New York congressman is currently under investigation after hiring a videographer to shoot his wedding via drone. (The FAA says you're not supposed to use drones to film anything for commercial purposes.) Paparazzi also used drones to snap shots of Tina Turner's 2013 wedding. See, all the chicest weddings have them!