Reading Rainbow For Every Child, Everywhere | Back This!

Folks, this isn’t a question of do or don’t, it’s a simple how much. The year is 2014 and people still cannot read. Unacceptable! 1 in 4 children in the US will grow up illiterate. They will drop out of school and their lives will go nowhere. Why is this OK? Well it isn’t and LeVar Burton wants to make a dent by bringing back Reading Rainbow – but this time online and accessible everywhere, for free. What is there to talk about. Make it so! (ugh, I had to)

When Reading Rainbow began in 1983, it was on television. In 2014, TV is not the place anymore. Now, that team is trying to reach a new generation of digital natives. Two years ago, LeVar launched the Reading Rainbow App for tablets. Building on the basics of the television series, he put hundreds of quality books – and educational video field trips – right in a child’s hands. It’s been very successful, but not everyone has a tablet or even access to the web. It belongs in classrooms and public libraries. The campaign on Kickstarter–having already raised over $3,000,000 is looking to hit $5M to go bigger. You can help, however much you like.