How to Interview at a Tech Startup

Ashley Forseille | January 10, 2019

As a job seeker, it can be easy to look at the interview as a one-sided process, where a company is deciding if you’re a good fit for their role. But an interview is also a chance for you to evaluate whether the company and the role are going to be a good fit for

Transactional Email Hall of Fame and Hall of Shame – December 2018

Dyspatch | December 31, 2018

Happy New Year! Welcome to the final Email Hall of Fame / Hall of Shame of 2018, highlighting some the best and worst transactional and triggered emails for December. This month’s selection features emails from Amazon, Adobe, Capital One, and more. We hope you enjoy them — and learn from them — as much as

How to Create an Honest and Transparent Employee Value Proposition

Noah Warder | December 27, 2018

One of the best pieces of advice I received when I started working in tech was from a senior recruiter at Twitter, who told me that one of the first things I should do was create an Employee Value Proposition (EVP). This was especially important, they said, if I was going to be expending time

How to Leverage Location Data to Drive Mobile CX

Matt Harris | December 18, 2018

Every marketer knows the ultimate goal is to reach the right customer, with the right offer, at the right time, and in the right context. In theory, this makes perfect sense. In practice though, it’s not as easy to accomplish as we’d like. One major disconnect is the mobile experience. As more and more consumers

The Top 3 Tips for Successful Outbound Recruiting

Raphael Flores | December 13, 2018

Outbound recruitment is a strategy where a recruiter seeks out and contacts candidates they believe could be a good fit for the role at hand. It’s an essential practice for any recruitment team, but it can involve a lot of ups and downs. For some roles, your efforts will be successful and you’ll fill a

Policy for a Pet-Friendly Workplace

Ashley Forseille | December 4, 2018

Pet-friendly workplaces are the norm in tech and they’re quickly becoming an expectation of employees. Industry leaders like Google and Facebook have well-established policies for employees who want to bring their pets to work. The Amazon headquarters in Seattle has a particularly pet-friendly campus, with up to 6000 dogs in the office some days! They

Transactional Email Hall of Fame and Hall of Shame – November 2018

Sendwithus | November 30, 2018

Welcome to our monthly Email Hall of Fame / Hall of Shame, highlighting some the best and worst transactional and triggered emails. This month’s selection features emails from Grammarly, Sephora, AT&T, and more. We hope you enjoy them — and learn from them — as much as we do. Hall of Fame: Who: Williams Sonoma,