This course is all about presenting the story of the data, using PowerPoint. You'll learn how to structure a presentation, to include insights and supporting data. You'll also learn some design principles for effective visuals and slides. You'll gain skills for client-facing communication - including public speaking, executive presence and compelling storytelling. Finally, you'll be given a client profile, a business problem, and a set of basic Excel charts, which you'll need to turn into a presentation - which you'll deliver with iterative peer feedback.
This course was created by PricewaterhouseCoopers LLP with an address at 300 Madison Avenue, New York, New York, 10017.

SM

Great Experience with lots of learning so far! I would like to recommend this course to every aspirant who wants to start their career in data analytics field or in related area.

YK

Apr 10, 2017

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The course instructs how to methodically build an effective presentation. There is very little technical dive-in into Powerpoint (unlike the 2 preceding courses on Excel).

À partir de la leçon

Preparing a Presentation

This course is about presenting the story of the data, using PowerPoint. You'll learn how to structure a presentation and how to include insights and supporting data. You'll also learn some design principles for creating effective PowerPoint slides with visuals displaying data. Though application based exercises, you'll gain foundational communication skills - including public speaking, professional presence and compelling storytelling. Finally, you'll be given a client profile, a business problem, and a set of basic Excel charts, that you will use to create a presentation. You’ll receive peer feedback that you can use to enhance future presentations. This course was created by PricewaterhouseCoopers LLP with an address at 300 Madison Avenue, New York, New York, 10017

Enseigné par

Alex Mannella

Alumni / Former Principal

Transcription

[MUSIC] In this video, I'm going to talk about step three in our eight step process, how do you structure the body of your presentation? Now that you know your audience and the purpose of your presentation, you can start developing your ideas. Use an outline format either with pen and paper or on your computer to help you organize your thoughts. This can be a two step process. First, use a traditional outline format Roman numerals I, II,III, capital A, little a and so on. To organize, structure, sequence and to put hierarchy around your thoughts. Second, convert your outline into a slide based format. Slide 1 is about this, slide 2 is about that, and so on. This can be handwritten and the drawings can be crude or it can be on paper, or on sticky notes on a whiteboard. Be sure to make only one main point per slide, which can be written in the headline. The process of sketching out the slides in your presentation is called wireframing. Oftentimes during the wireframing exercise, you'll discover that you'll need two slides rather than one to make a particular point, or vice versa. It's part of the additive process. Once you have an outline and a wire frame, you can decide what goes into the body of your presentation and what goes on to each slide to demonstrate your key points and messages. This is the most important part of your presentation design and development. Focus on your key points and the content and the documentation you will use to support them. What is your key message? What are your supporting messages? What strategy will you use to support your message? What evidence will you use to support your message? At this stage, it can be helpful to identify and address emotional underpinnings of your message. Why should the audience care about what you have to say? Remember, your audience's pain points and be sure to use them with a series of hooks and fixes as we discussed in the last video. Capture the audience by appealing to their emotions. Be factual, and don't make things up. If you arm your story with good facts, it will be more compelling. This means, it can take longer to create a good story because you have to research the facts. It's best to get all of your ideas on paper first, letting them flow in any order. And keeping your purpose visible to align all supporting messages. Take a blank sheet of paper and create a mind map. If you're not familiar with one, a mind map is a diagram that shows the relationship between pieces of information, related to a single idea or concept. It helps you to visually organize information. Start by identifying your key message and what you want people to remember from your presentation. Put that in the center. Let's assume that your key take away message is, Americans like fast food. Then identify the supporting messages. For example, pizza is one of the most popular. Pizza accounts for more than 10% of all the food service sales in the United States. Each person in America eats about 46 pizza slices a year. Pizza is fast and convenient. The pizza category can be one of several key supporting messages for your key message. Following the logic for Americans and fast food, you can then list other foods with supporting messages. But remember, that the key message is, Americans like fast food. Once you've identified your key and supporting messages, you can plan the structure. Make sure to create a logical and simple flow. At the end of this exercise, you should be able to write down the overall message of your presentation in one sentence and identify three or four key messages that you would like the audience to take away. Do not try to cover too much or too much detail in the time that you've been given. Once you have a clear structure, you can move on to planning how you will get your message across effectively and how you will make your presentation more interesting using examples, anecdotes, and questions. Let's look at some best practices for planning your message. One, it's important to use words that you would normally use when talking. You want to be authentic in your presentation. Avoid using too many long words and jargon, unless you are sure your audience will understand. Don't assume that everyone in the same organization speaks the same jargon. Even within an organization, corporate speech in one function may differ from another group or function. Be mindful of your audience, even within the same organization. Two, show respect and affection for your audience by addressing them personally with words such as we, our, and you. Three, use facts to support your points. Facts are indisputable, opinions are not. But avoid giving too many facts, the audience will only remember a few. Four, when describing a new concept, try to compare it to something the audience is familiar with, use personal anecdotes or industry-based examples. Five, using questions during your presentation can anchor your key points and engage people by making what you are saying relevant to them. For example, if you want to stimulate everyone's thinking, ask a direct question to the group such as, have you had experience with this? If you want to allow people to respond voluntarily or avoid putting an individual on the spot, ask a question such as, what experiences have any of you had with this problem? If you want to stimulate one person to think and to respond, then direct the question to that individual. How should we handle this, Bill? And finally six, when you organizing your ideas, keep your purpose or key message visible to help align supporting messages. By the end step three, you should have a draft outline and wireframe of your presentation. They should include the key messages and supporting messages from your mind map. They should also include bulletpoints under each for supporting facts, examples, anecdotes, and questions. It's important that you ideate first, or form your complete and supported idea and then iterate and revise later. If you start building a presentation in PowerPoint without doing any wireframing, you'll effectively skipped ideation and gone straight to iteration. It's hard to ideate in PowerPoint or any other presentation tool when you can't see the big picture. Paper is still the best medium for that. So skipping wireframing is not recommended, unless you know exactly what you're going to say. So far, you've identified your audience and purpose. Equipped with that information, you've tailored your message and supporting information in an outline and wireframe of your presentation. Now you're ready to move to the fourth step, which we'll discuss in the next video. [MUSIC]