Pricetector Gives Loyalty Programs an Upgrade

Company:Pricetector, a company founded to help retailers use the latest technology innovations to engage with their customers and build long-lasting, personalized relationships

Product/Service: A social loyalty platform for retailers that combines a highly scalable, cloud-based platform with a consumer-facing mobile app to help retailers engage with their customers and build long-lasting, personalized relationships

What it Does: Before buying an item, shoppers can use their smartphone to scan the product’s barcode and then name the price they'd be willing to pay. The retailer views the price and can choose to give the consumer either a personalized, one-time discount or notify them if the item goes on sale at their target price. Pricetector also works with retailers’ price adjustment policies to protect against price drops after a purchase is made.