Graphic Content

Graphic Content

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Published March 24, 2011

In 1989, before every clothing line had a website, a blog, and a Twitter account, Emporio Armani launched its own bona fide style publication: Emporio Armani Magazine. This month, “Momenti di Emporio,” an exhibition of images from the biannual glossy, which was modeled after Stefano Tonchi’s ’80s indie mag Westuff (Tonchi actually worked on the premiere issue) and helmed by Rosanna Armani and Maria Luisa Frisa, will be on view at Armani/5th Avenue. The magazine featured original work by the likes of Peter Lindbergh, Michel Comte, Max Vadukul, Roxanne Lowit, and Albert Watson, and explored ethereal themes such as “Cityscape” and “Aria” in a stark, minimalist style. Though Emporio Armani stopped publishing in 1997, its visual impact has not been forgotten by Giorgio Armani—the tough-edged glamour found in those pages inspired his upcoming 80-piece capsule collection, Emporio Armani Remix, which features sharply tailored slacks, ’90s power blazers, and graphic tees in a subdued palette.