Why “most”? Unfortunately, we’re starting to see “not set” keywords through this tool, similar to how we started seeing “not provided” keywords in the past. While the number is growing, you can still get a good idea of the keywords people are using to find your website, your average ranking, and Click Through Rate (CTR).

How to set up Google Search Console

To get started, you’ll need to set up a Search Console account for your website. Having this account offers additional benefits like being able to see what errors Google sees on your website and being notified of them immediately.