Management of The Outdoor Channel, Inc., a wholly owned subsidiary of Outdoor Channel Holdings, Inc. (Nasdaq: OUTD), announced that two of the most popular programs on the original standard-definition channel, PRIMEDIA's Hot Rod TV and Dema Productions' Four Wheeler TV, have made the jump to High-Definition. The two programs, each with their own large and distinctly loyal fan bases, are now also available in vivid HD as a part of the programming lineup on the all new, all-HD Outdoor Channel 2 HD.

Both shows are examples of the bold programming choices The Outdoor Channel has made to build upon its rapidly growing subscriber base. All episodes are now produced utilizing the latest in HD cameras and technology, allowing viewers to experience the sport's action and power as displayed in never-before-seen clarity. Elaborating on this effect, The Outdoor Channel 's EVP Jake Hartwick added: "These two shows are absolutely perfect for HD--you see the car colors and chrome as if you're standing there in person. You can practically smell the burning rubber and feel the jolts as your jeep climbs that rocky canyon. The combination of action and detail are so stunning, so lifelike, that every fan of motor sports owes it to themselves to see their sport depicted in true HD."

The Outdoor Channel is a national television network dedicated to providing the best in traditional outdoor programming to America's 82 million anglers, hunters and outdoor enthusiasts. The network airs approximately 100 weekly programs featuring hunting, fishing and shooting sports, as well as off road motor sports and other related lifestyle programming. Based on November 2005 Nielsen Media Research estimates, The Outdoor Channel's universe is approximately 25.7 million subscriber homes -- delivered through a combination of cable and satellite dish viewers. Outdoor Channel 2 HDSM was officially launched on July 1, 2005. The new, all HD network features exclusive new content filmed entirely in high-definition, in addition to select fan favorites from the existing programming of The Outdoor Channel, all filmed entirely in real (not up-converted) high-definition.