Good reporting is a key to proving the value of PPC and the job you’re doing managing PPC. Reports with poorly-crafted charts and rows of numbers suck. Use the right charts to effectively visualize your data, and combine them with solid analysis.

Most of us use Excel on the regular basis and are familiar with the basic functions, but Excel can do way more than that. In the following article, I present a few common statistical techniques, with all of the equations built into Excel.

Having covered all the basics of how to make tabular data tell a story using custom cell formatting and conditional formatting for both static tables and pivot tables, we’re now going to jump into the really fun stuff: charting data out in Excel.

Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.

Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.

Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.