About Me

The Best Ad Critic In The World™ (™ pending), also a damn good copywriter with 20+ years experience in NYC. Hire me for your in-house creative department, and I will help you make better, funnier, more interesting, and more effective ads/branded content. Samples/resume available upon request. Salary request is very reasonable.

Wednesday, March 16, 2011

(click poster, via) "The safer you play, the longer you stay." AIDES, the French safe sex non-profit, has done it again. In 2008, the organization produced these superb trippy Bronze Lion winning posters. I think this one is equally as good. Click and smile at the attractions: the Money Shot game (eww); the Clit Coaster; the Heavy Petting Zoo; the Bear Cave; the Muff Dive; the Mustache Ride(!).This is how to do safe sex advertising, world. Illustration: London's Rod Hunt (nice porn name!). Ad agency: TBWA Paris (update: No, it's Goodby Silverstein & Partners, San Francisco). Related: The AIDES animated graffiti penis.