Online Video needs to be in your budget in 2015 & beyond. Here’s why: Digital has surpassed all forms of traditional advertising in Canada & Video Advertising has outpaced overall digital growth rates over the past five years.

Advertising executives admit the tide of ads is changing and online video ads taking the lead, new research has found. Seventy-five percent of ad agency executives say that online video ads are more effective than traditional TV ads compared with just 17 percent who say they are less effective. That sentiment is shared when comparing