Knowledge Base Articles

This article is based on the notion that Chinese markets
typically encourage cooperation between merchants. This is an important
consideration for anyone that wishes to penetrate that market. It is
also an important consideration from the perspective that it can make
your business much more profitable than its current status.
Making the best out of partnerships in Chinese wholesale business
The
key to long term success in the Chinese wholesale market is to build
partnerships. These partnerships will help you to make sense of the
market and deal with all the changes that are happening within the
industry. You will also get assistance from the various people that are
within the loop:
Reciprocal assistance: Make sure that you are
providing some sort of service in return for the support that you get
from your colleagues. If you are aggressively single minded then that
might end up killing the business relationships. For example

Promotional merchandise is a dynamic marketing tool that has many uses for almost every business in every industry. Whether you're looking for creative advertising space or just trying to keep in touch with past customers, promotional merchandise is a unique way to get the job done.
Red-hot Branding With Promotional Merchandise
Successfully branding your company is no easy task. When you think about the fact that the average American is exposed to approximately 247 commercial messages EVERY DAY, you can understand the importance of creating a distinct brand. A brand will separate your company from the overwhelming flood of competitors that are constantly vying for the public's attention.
One of the best tools you can use to help build your brand is promotional merchandise. In 2007, a survey organized by Source-e polled a sample of 429 respondents, two-thirds of which were labeled as CEOs, Chairmen, or Managers at their companies. According to the resu

Promotional coasters are great desktop articles. They can be used
as effective promotional products also. The great advantage of the
coasters is that they offer a considerable area on them to print the
brand name. They are featured with flexible printing media. Thus the
printed coasters prove to be one of the most cost effective promotional
products.
The promotional coasters offer great opportunity for the
companies to display their creativity. They are available in a number
of shapes and a large variety of materials. The most common types of
coasters are made of thermal proof materials such as plastic and
leather. They feature a number of colours too. Thus the coasters have
become the preferred choice of promotional gifts for many companies. If
you are looking for a collection of printed coasters, you can find them
online. The huge collection of promotional articles online symbolises
the success of the business brands all over the UK. All of t

Every business or an organisation works consistently towards boosting their sales. What could be better than something which could take charge of marketing your product without having to spend a lot of money on it? Promotional items are successful tools in this regard. By distributing promotional gifts, you can have an easy edge over other competitors in the market. But this needs a careful and full- proof planning. The main idea behind promotional products is to market your brand constantly and aggressively. A company has to be flexible and work out different finances for different audiences.
Most promotional items happen to be those which are for everyday use. Promotional items like pens, mugs, key chains, and mouse mats having your company details provide a lot of long term advertising. They have a deeper impact than the television commercials that run for a short period of time. This kind of promotion goes on for years endlessly giving a good return for investment. Promoti

Shenzhen, China is the centre of the country's economic miracle.
In just over 30 years Shenzhen has been transformed from a tiny little
fishing village to the most prosperous "Special Economic Zone" in China.
Because of this many companies look to open their first Chinese office
in the city and there are certainly many good reasons to do so. So here
are five of the best to get you started.
Proximity to Hong Kong
Hong
Kong is only a few miles away and there are multiple easy to access
crossing points dotted around the city. The busiest border point is
Lohou where tens of thousands of people sally back and forth every day.
For
expats this means it's both convenient and cheap to get into Hong Kong
with a round trip journey on the island's MTR system costing around 100
HKD (around $13 USD), and station hopping between points after crossing
the border is good value too (usually no more than 10 HKD).
For
businesses that mea