Why Do People Install Residential Solar?

Even amongst the enlightened Greentech Media readership — it’s likely a
small percentage who actually have solar on their roof. There are some
obvious obstacles – you might live in an apartment building or under a
canopy of trees.

You’re informed. You know that performance and reliability have never been better and pricing has never been lower. What stops you from calling a solar installer and getting panels on your roof?

SolarTech,
working with San Jose State University, performed a survey of consumer
perceptions on solar and came up with some not-so-surprising results.
The survey polled 163 single family residence owners in Santa Clara
County, California to analyze their attitudes on solar. Santa Clara
county is deep in Silicon Valley and a bellwether county in a bellwether
state.