The most awaited sale of the year is here! HyperCITY, one of the largest hypermarket chains in the country, is back with its Annual Monsoon Sale, offering customers great discounts and exemplary offers on some of the best brands in the country. The monsoon sale will cover a wide variety of quality products in every category ranging from grocery, fruits and vegetables, bakery, dairy, meat, poultry & fish, home and fashion.

The Monsoon Sale 2016 constitutes of various sub-campaigns, specific to categories across Food, Home and Fashion.

Campaigns under the Monsoon Sale include:

· Health and Wellness Fest: Be it a crazy heavy cloudburst or a mild drizzle, monsoons have a way of getting in the way of your daily imperious workout. HyperCITY, this monsoon, promotes fitness and healthy way of living by introducing the HyperCITY Health and Wellness Fest. The fest offers massive discounts and offers on Fitness Products, Sports Merchandise, Active Wear, Gym Accessories, Health Drinks, Organic Foods & more.

· Meat and Fish Feast: Monsoon 2016 also kick-starts the biggest celebration of meat and seafood. The HyperCITY Meat and Fish Fest will offer both fresh and frozen cuts and value-added meat products under the fest. The fest will run discounts on both Fresh and Frozen foods across Chicken, Mutton, Seafood, Cold Cuts, Eggs, etc. HyperCITY for the first time, also introduces international fishes such as the Sea Bass and Sea Bream from Turkey into their stores in Mumbai, Bangalore and Hyderabad. Sea Bass and Sea Bream are certified as “Friend of the Sea” (FOS), the only leading sustainable certification available in both wild fisheries & aquaculture, exclusively available at HyperCITY.

· Hyper Breakfast Delights Fest: The ‘Hyper Breakfast Delights Fest’ aims to celebrate a healthy well-being, for an entire month of July. The fest brings healthy and quality food options for consumers at catchy discounts on several products across Fruits, Vegetables, Ready-to-eat food, Instant food, daily essentials, beverages & lots more. Through this fest, HyperCITY wishes to urge their consumers to wake-up to a healthy beginning every day.

· End of Season Sale (EOSS): Another striking fest that gets kicked-off this monsoon is the End of Season Sale, which offers Flat 50% off on Fashion & General Merchandise.

Under the monsoon sale, HyperCITY will also host a Clean-Up Fest (attractive offers on cleaning products for laundry, dishwashing, household cleaning and air freshener), Daily Essentials’ Fest (offers on Staples, Instant Food, Beverages, Home Care and Personal Care categories) and Fruits’ and Vegetables’ Fests.

Apart from exciting offers, the new HyperCITY 2016 Monsoon Collection is off to a vibrant start with offers running from flip-flops to shorts; umbrellas to kurtas; shirts to bags colors and prints that are ruling this season’s trends. Check out the biggest fashion creations you should sport this monsoon season. The big store gives a perfect reason for all to get even more excited as it offers flat 50% off on all fashion merchandise including footwear and accessories.

So do not let the monsoon dampen the shopping spirit. Rush to the nearest HyperCITY store and shop till you drop.