Whitepaper

May 30, 2013 2:43 PM

Achieving Digital Engagement hinges on a CMO’s foresight into what will become a trend in the near future. From developing an omni-channel strategy to meeting heighted customer expectations, our latest Forrester Report offering, “Digital Customer Experience Trends to Watch In 2013,” uses research from surveys conducted with industry leaders to identify tactics that will mold […]

Whitepaper

Feb 06, 2012 9:48 PM By MCM staff

Trying to determine if your company can yield sufficient incremental value from participating in one or multiple business-to-business membership cooperative databases? These three articles provide the roadmap to help you evaluate the opportunity and determine which co-op database or databases will provide you with the greatest return.