Keywords are a funny thing. Sometimes I'll be given a long list of keywords to integrate in to an article and it'll be quick and easy, while other times, working just one or two keywords in to a blog can be a serious undertaking which takes considerable thought, time and effort. You can be the best copywriter in the world, but if you can't seamlessly ease keywords into text, you'll be in trouble! Good SEO copy makes keywords and key phrases invisible so that the reader focusses only on the message you are trying to get across. At the least, bad SEO copy will confuse them. Worse, it could send them to your competitors...Your SEO optionsThinking about doing some SEO copy yourself? I'm not suggesting that's impossible – many people who aren't professional writers are able to use keywords effectively – but what I am suggesting is that it may take time to make it all look and read right. So ask yourself: do you really have the time and the patience to do a solid job? The alternative would be to get in touch and ask me for a quote. Having written more than 3,000 blog posts, articles and press releases for a London publishing company and various other clients, you could say that I've written my fair share of SEO copy. Good SEO copy doesn't cram those keywords in! Up until quite recently, keyword stuffing was a fairly normal thing to see. Not so much now. Shoving as many keywords as possible in to an article or blog post is now considered very bad news by Google. Better is to use targeted keywords in the correct way: that means with proper placement and the ideal density (something which can vary from job to job). Have a question? Here's how to contact me.