There is a battle that goes on in the marketplace in virtually every
communication medium between content creators and content deliverers....In fact, this fight for rents across a vertical supply chain exists in
virtually every industry. Consumers will pay so much for a finished
product. Any vertical supply chain is constantly battling over how much
each step in the chain gets of the final consumer price.

What "net neutrality" actually means is that certain people, including
apparently the President, want to tip the balance in this negotiation
towards the content creators...

Two companies (Netflix and Google) use half the total downstream US
bandwidth. They use orders and orders of magnitude more bandwidth than
any other content creators, but don't want to pay for it.

Why should you care? Well, the tilting of this balance has real
implications for innovation. It creates incentives for content creators
to devise new bandwidth-heavy services...it pretty
much wipes out any incentive for ISP's (cable companies, phone
companies, etc) to invest in bandwidth infrastructure.

There are folks out there who always feel better as a consumer if their
services are heavily regulated by the Government. Well, the Internet is
currently largely unregulated, but the cable TV industry is heavily
regulated. Which one are you more satisfied with?

That is some darned good writing and I am proud to put him on my blog roll.