Jim Ratcliffe has promised he will not "tinker" or "interfere" in Dave Brailsford's Team INEOS following the rebrand.

The extremely successful cycling outfit, previously named Team Sky, had been looking for a new sponsor since late last year when a deal was agreed for INEOS to purchase the team in March.

Team INEOS was relaunched on Thursday, with Ratcliffe, Brailsford and star rider Chris Froome all in attendance.

And Ratcliffe, valued as Britain's richest man, was keen to stress that he and his company will primarily allow Brailsford to continue as normal with the work that has delivered eight Grand Tour titles.

"It's this team because it's clearly the number one cycling team in the world and it's probably one of the most successful sporting teams in the world," he said, explaining his investment.

"We've got the world's best cycling coach, who is one of the best coaches in the world, great riders, great young riders, and it's a sport that's becoming more popular as it's becoming more participatory.