YouTube announces the third batch of ‘Creators for Change’ global ambassadors

YouTube announces the third batch of ‘Creators for Change’ global ambassadors

Khushi Qazi

Thursday, 10 May 2018

AIB, Niharika NM and Girliyapa from India will join other inspiring creators

New Delhi/ Pune: YouTube is expanding upon its ‘Creators for Change’ programme, a global initiative first announced in December 2016 to amplify and multiply the voices of YouTube creators who use YouTube’s global reach to change conversations around tough issues and make a truly positive impact on the world.

AIB, Niharika NM and Girliyapa from India will join other inspiring creators

New Delhi/ Pune: YouTube is expanding upon its ‘Creators for Change’ programme, a global initiative first announced in December 2016 to amplify and multiply the voices of YouTube creators who use YouTube’s global reach to change conversations around tough issues and make a truly positive impact on the world.

Announcing the next fleet of inspiring creators, for the ‘YouTube Creators for Change 2018 Class’, YouTube on Wednesday revealed 48 global ambassadors, who will tackle hate and promote tolerance, with videos and stories of hope, connection and understanding.

Chosen for their passion and dedication to create social change, these YouTube creators come from over 16 countries and represent a combined reach of 29 million fans. Joining last year’s India ambassador, Niharika Nm and AIB will be Prajakta Kohli from MostlySane, whose video on body shaming called ‘Shameless’ went viral in the country and amassed 3 million-plus views last year and Team Girliyapa who have been breaking stereotypes through their short comic videos.

Juniper Downs, Head of YouTube Public Policy, said, “We are humbled to be working with the ‘Creators for Change’ ambassadors, who will spread the message of hope and tolerance across the world, with their work. As part of YouTube’s commitment to invest USD 5 million in this programme, these creators will receive support from YouTube through a combination of project funding, mentorship opportunities, and ongoing production assistance at our YouTube Spaces.
Over the next few months, the 2018 Creators for Change Ambassadors will kick off projects addressing hate speech, xenophobia and extremism through different creative forms, such as a video project that creates awareness about the negative impact hate speech can have on mental and physical
well-being.”

As part of the Creators for Change programme, all global ambassadors will come together for the second annual Social Impact Camp at YouTube Space London, where they will get mentorship opportunities with experts to bring their incredible ideas to life. The exclusive two-day-long camp will include inspirational speakers sessions, video production workshops, and networking opportunities for the Ambassadors to connect with one another.