10 Steps to Lean and Mean Startup Research, by Mark Geene

In this presentation from the Denver Founder Institute, Cloud Elements CEO, Mark Greene, outlines 10 principles of lean startup research, and demonstrates its effectiveness through Cloud Elements' own results.

Mark also emphasizes the importance of testing your hypotheses, and always remember, every meeting and conversation you have is a opportunity for research.

About Mark

Mark Geene is a Co-founder of Cloud Elements, a company that accelerates the development of cloud computing applications by combining open cloud platforms with reusable integrations (Elements) and cloud-optimized application development services. Prior to founding Cloud Elements, Mark was the Chief Executive Officer of InfoNow a company that he transformed into two industry-leading Software-as-a-Service (SaaS) companies, Channelinsight and Locationinsight.

The Founder Institute is the world's largest entrepreneur training and startup launch program, helping aspiring founders across the globe build enduring technology companies. Based in Silicon Valley and with chapters across 50 countries, the Founder Institute has helped launch over 1,563 companies in 5 years. The company's mission is to "Globalize Silicon Valley" and build sustainable startup ecosystems that will create one million new jobs worldwide.