He just had the intention to create one, put up a website for it, and start selling it, all by Tuesday night.

I listened to him talk, and asked a few questions of my own. I've always felt that everyone has a treasure inside them that others will pay for, but virtually all of us are oblivious to it. We just need someone on the outside to listen and help us recognize it.

Bruce began to explain he has a gift of teaching people how to negotiate in various areas, from the sales floor to the living room, with clients to with kids.

He's also a skilled speaker and is a master of hypnotic story telling.

Since it was Sunday and he wanted a product for sale by Tuesday, I urged him to record his how-to negotiate info. Recording would be easy and fast. While he might be able to write a special report by Tuesday, it seemed his natural abilities led him to make a recording first. He might later transcribe the recording and turn it into a special report, an e-book, or even a full length published book.

But first things (and easy things) first.

He then asked a few questions about how to build a website quick, where to put his recording online, etc.

This entire spontaneous consultation took less than twenty minutes.

Bruce now had an idea for a product and a sense of how to put it online.

Now here's what he did that almost no one else does:

He took action.

By last Tuesday night he had several websites up. You can see them at --