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The 7 Pillars of Connecting With Absolutely Anyone

“You can make more friends in two months by becoming interested in other people than you can in two years by trying to get other people interested in you.” - Dale Carnegie, How to Win Friends and Influence People

I don’t care what your goals, industry or interests are, there’s no getting around it: Personal relationships run the world. But why is it that some people seem to build instant rapport with most anyone they come across, while others are left with a network of one?

Over the past few years, I’ve conducted a study of exactly what sets these people apart. Turns out, the results are more simple, and more powerful, than you’d think. And they led me to interactions and connections with world-class CEOs, best-selling authors, professional athletes and other seemingly untouchable folks, including Tony Robbins and Warren Buffett.

Regardless of status or fame, people are people. And the 7 pillars of making a connection with another person are always the same — whether applied to your next-door neighbor, one of the world’s biggest celebrities or even the cute girl sitting at the bar:

Be genuine. The only connections that work will be the ones that you truly care about; the world will see through anything short of that. If you don’t have a genuine interest in the person with whom you’re trying to connect, then stop trying.

Provide massive help. Even the biggest and most powerful people in the world have something they’d like help with. Too many people never reach out to those above them due to the fear that they wouldn’t be able to offer anything in return. But you have more to offer than you realize: write an article or blog post about them, share their project with your community, offer to spread their message through a video interview with them. Give real thought to who you could connect them with to benefit their goals. If it turns out you can’t be that helpful, the gesture alone will stand out.

Pay ridiculous attention. It’s nearly impossible to genuinely offer help if you don’t pay attention — I mean real attention, not just to what business they started or what sport they like! Do your research by reading blog posts, books and articles about the connection beforehand. Learn about their backgrounds and passions. Invest genuine time in learning what really matters to them and how you can help.

Connect with people close to them. Most job openings are filled through networking and referrals, and making connections is no different. You automatically arrive with credibility when referred to someone you want to meet by a mutual friend. For example, I recently wanted to meet a best-selling author, and it turned out we had the same personal trainer. In reality, that fact means nothing, but in the world of social dynamics, it’s gold! Spend more time connecting with your current network of friends and colleagues and see where it leads.

Persistence wins most battles. If you can’t get a direct referral, simply click send on that email or leave a message after the beep. But do not stop there, as most the world tends to. The first attempt is just the very beginning. Realize that the first try may get you nowhere, but the fifth or the tenth tries are the ones that start to yield results. An unreturned email or voicemail doesn’t mean they don’t want to connect with you. It’s your job to be persistent! I sometimes get hundreds of requests in a day from readers who want to connect, but only about 2 percent ever follow up. Don’t be in a hurry, but don’t be invisible either.

Make real friends. Think about how you’ve made the friends you have. That’s all this is. You only make friends with people you genuinely want in your life. The same rule should go for bigger-name connections. Don’t over-think it. Be human, be helpful and most humans will happily be human in return, regardless of who they are.

Remain unforgettable. All of the above are simple — yet sadly underused — ways of standing out. Send birthday cards. Mail your favorite book with a signed personal note from you on the inside flap. Send them your family Christmas card. Be genuinely helpful. You’d be surprised how the simplest things actually never get done. Being memorable isn’t as hard as some think!

It all comes back to helping others. If you spent 100 percent of your waking hours thinking about how you can help absolutely everyone you come in contact with — from the woman who makes your latte, to the top authority in your industry — you will find everything else tends to take care of itself. The world will suddenly be in your corner.

Courtesy of YEC

Scott Dinsmore is the founder of Live Your Legend, a coaching and digital product company helping people build a career around work they love. He’s also a Managing Partner at Cumbre Capital, a value investment partnership modeled after the Buffett Partnerships of the 50′s and 60′s. Scott loves a good adventure.

via YEC

The Young Entrepreneur Council (YEC) is an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. The YEC leads #FixYoungAmerica, a solutions-based movement that aims to end youth unemployment and put young Americans back to work.

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The final “Pillar”,not mentioned, but equally important. Many teachers can tell you of it. They teach, help, coach, coax, agonize with some one, and then watch that person become rich and famous.

To the pillar that made the man, just be glad for them, not angry over riches not yours, be happy they have the woman they always wanted (or the man) and you do not; your efforts have made a significant impact in a life that goes on to touch untold others. That was your goal – be significant in that.

Here’s the deal. You can’t MAKE yourself interested in people you aren’t normally interested in. There’s a reason why some people “build a instant rapport with almost everyone they come across”. That’s their personality. But not everyone is like that.

The problem is that all the networking advice out there, in books and articles like that above, assume you can BECOME like those people.

You can’t.

And when you try, it feels fake, you feel awful, and your networking sucks. This is why networking has such a negative connotation to so many people. They are trying to pretend to be interested in everyone, but they only come off as phony.

So relax. Make friends. Talk to people who really hold your interest. And if you can count the members of your network on one hand, so what?

I think the guy who made the comment that the info in this article is common sense is missing the mark…it certainly should be common sense to those who operate in any form of business, but it is not. It is astounding to have witnessed sales colleagues over the years who have found comfort in relying on email to try and make their numbers. Relying on technology to replace an old-fashioned face to face sales call can only result in mediocrity, and that’s if you’re lucky. This article serves as a much-needed reminder that a handshake and a smile go much further in moving your business forward than a perfectly-crafted email any day of the week.

If I remember Dale Carnegie’s book correctly, it was a fairly cynical book about manipulating people to your advantage and had nothing to do with being honest or genuine.

In terms of wanting to meet that best selling author, you probably could have just sent him/her an email or posted on their public blog. I’m not quite sure, though, why you wanted to meet him/her ? Did you want to be able to brag to other people that you were friends with this author ? Did you want this author to know you personally to make you feel like a bigger person ? Again, maybe you could clarify your motive.

One term for people who *really* want to get celebrities to know them is “stalker”. A number of your bullet points could actually be construed as a form of harassment or stalking.

One underlying assumption in your article (although I only skimmed it) is that one’s worth as a human being is proportional to one’s popularity. Frankly, I think this is a very psychologically unhealthy and uncentered way to live one’s life..

As Shakespeare once wrote, “Worth makes the man and want of it the fellow. The rest is all but leather or prunella.”