Iowa State head coach Steve Prohm reacts to a play during the second half of an NCAA college basketball tournament second-round game against Purdue Saturday, March 18, 2017, in Milwaukee. (AP Photo/Morry Gash)(Photo: The Associated Press)

Hilton Madness is upon us, which means basketball season is right around the corner. But recruiting season seems to never end, and it'll be in full bloom again Friday night for Iowa State.

The preseason basketball event, scheduled for Oct. 13, has been a huge recruiting ploy for the Cyclones, and this year is no different. One primary target, Chicago’s Talen Horton-Tucker, will be on his official visit. Many other 2018 commits and a rising 2020 prospect will also be in attendance.

Here is a breakdown of Horton-Tucker, one of the most sought-after recruits in the Midwest, as well as other notable prospects at Hilton Madness on Friday.

Talen Horton-Tucker, Simeon High School (Chicago, Ill.)

The Rundown: Horton-Tucker blossomed into one of the most sought-after recruits in the Midwest this summer while playing for Mac Irvin Fire and Team Rose in the EYBL. In 16 games over the summer, he averaged 12.7 points, 5.3 boards and 2.7 assists.

The 6-foot-5, 210-pound small forward also participated in the NBPA Top 100 Camp last June. He’s currently tabbed as a four-star recruit by both 247Sports and Rivals and is considered the 54th-best overall recruit in the 2018 class by the latter.

Who’s In The Running: As Horton-Tucker emerged as a stalwart recruit, he garnered as many as 28 offers. He whittled that list down to 13 in August and to seven last month: Iowa State, Ohio State, Georgetown, Georgia Tech, St. Louis, Xavier and Illinois. He’s taken a handful of unofficials, but among those with whom he’s taken official visits are Xavier, Georgia Tech and Iowa State.

Expert’s Take: “Horton-Tucker is primed to be an early contributor because he can initiate his team’s half-court offense, defend different positions and score from all three levels on the floor.” — Corey Evans, Basketball Recruiting Analyst for Rivals

Other Notable Hilton Madness Attendees

Zion Griffin, 2018 forward

The 6-6, 208-pound Griffin pledged his commitment to Iowa State back in September and will be back in Ames again with Iowa State’s other 2018 commits to presumably help recruit Horton-Tucker. A four-star prospect, Griffin made his name known over the summer as an explosive scorer.

Carlson is an intriguing prospect that the Cyclones are in early on. The 6-8, 210-pound Minnesota forward has just one offer thus far, from Nebraska, but has gained interest from a slew of other Power Five schools, such as Creighton, Kansas State, Minnesota, Wisconsin and, of course, Iowa State.

Cody Goodwin covers high school sports, college basketball recruiting and Drake athletics for The Des Moines Register. Follow him on Twitter at @codygoodwin.