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Table of ContentsPart One Introducing the Contemporary Business World 1 Understanding the Canadian Business System2 Understanding the Environments of Business3 Conducting Business Ethically and Responsibly4 Understanding Entrepreneurship, Small Business, and New Venture Creation5 Understanding International BusinessPart Two The Business of Managing6 Managing the Business Enterprise7 Organizing the Business Enterprise8 Managing Human Resources9 Understanding Labour?Management Relations10 Motivating and Leading EmployeesPart Three Managing Operations and Information11 Producing Goods and Services12 Increasing Productivity and Quality13 Understanding Information Systems and Communication Technology14 Understanding Accounting IssuesPart Four Managing Marketing15 Understanding Marketing Processes and Consumer Behaviour16 Developing and Promoting Goods and Services17 Pricing and Distributing Goods and ServicesPart Five Managing Financial Issues18 Understanding Money and Banking19 Understanding Securities and Investments20 Financial Decisions and Risk Management