Evan’s Ideal Video Length for Reaching 1 Million Subscribers

When Evan was working on growing his channel to 1 million subscribers, he tested a lot of different video lengths. He found that the more value he could provide in a video, the better it tended to perform. That’s not to say that longer videos will perform better than shorter ones — both can have success on YouTube — but for Evan he found that offering more value rather than less value in his videos made them longer and thus helped them perform better for his audience.

In this 10 part series we’ll be hearing from Evan Carmichael about the behind-the-scenes tactics and strategies he implemented to reach 1 million YouTube subscribers on his channel.