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Today Dior shares some very exciting news!!

The House of Dior is delighted to announce Bella Hadid as the face of Dior Makeup!

Bella Hadid joins Natalie Portman and Jennifer Lawrence to become one of the iconic faces of Dior Makeup.

To inaugurate this new role, she lends her iconic beauty and her digital influence aura to the brand-new Diorshow Pump & Volume mascara created by Peter Philips, Creative and Image Director for Dior Makeup.

Inspired by the electrifying backstage atmosphere, this volumizing mascara gives her emerald eyes a touch of audacity and extravagance. This cutting edge creation delivers a precise dose of its unique formula to the brush with a simple squeeze.

Spectacular XXL lashes for beauty in tune with its time and with fashion!

Who else is loving this gorgeous look on Bella Hadid? I also cannot wait to try Diorshow Pump & Volume mascara!

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SAUVAGE

A FILM BY JEAN-BAPTISTE MONDINO

He digs deep to find his inner animal. Recapture it and lay himself bare.
Be one with nature,
An appeased “sauvage”, freed from his own chains.

It’s a rite of passage in response to a vital instinct.
To leave the urban rage and the shallow cities behind.

And drive toward the desert, trusting the road to take him there.
Joshua Tree, mystic land, is there to teach him how to live again.
A flat, wide and powerful landscape. Where he encounters a surreal beast. Where the “Sauvage” shaman knows that each image is a message.

He leaves in the night, and travels all day, As the inky blue sky of dusk comes to free him.
Bury the talismans, drop the masks;

He marks his trail with a sacred Cairn to show the end of artifice.
The ceremony of a metamorphosis.

“Out of my head, into my heart”

The desert is the sign
Of a new departure.
Now he can shine.
And Johnny Depp shows us who he is…

In this respect, Claude Martinez said:
“We are delighted to welcome Peter Philips to Parfums Christian Dior. His talent and his unique and modern vision of beauty are recognized around the world. I’m convinced that Peter will contribute to an even more radiant and spectacular Dior Makeup. ”

“I am honored by the responsibilities that are entrusted to me by Christian Dior Makeup, whose values, savoir-faire and innovation I respect. I am very excited to work with all the teams involved and immerse myself in the world of Dior,” says Peter Philips.

—

I am personally very excited to see what Peter Philips will bring to the world of Dior Makeup, as his time at Chanel was electrifying. (Anyone remember Chanel’s Jade Le Vernis nail lacquer that was sold out before it even hit shelves?) I cannot wait to see his first collection for Christian Dior Makeup!

What are you most excited about? I love to read your comments!

~xo

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Robert Pattinson, the new face of Dior Homme, brings casual seduction to the Dior Homme campaign.
Unfettered, in the wind and the sun.
He states his elegance outdoors, with cool sophistication.
Throwing conventions and constraints to the wind.

The fragrance resembles the man himself, a unique territory where elegance can be light and free.
Where sophistication shuns ostentation.
The legendary Dior Homme accord is revisited by François Demachy in its timeless clean signature.
An olfactory cotton freshness, crisp but lingering, sober yet bright.
An exercise in style that reflects the quest for fine materials: Calabrian Bergamot, Grapefruit Blossom and White Musks.
The simple luxury of an instant pleasure.

Dior Homme, the clean fragrance of a free man, photographed by Kim Chapiron behind the scenes on the set of Romain Gavras’ film, featuring Led Zeppelin’s Whole Lotta Love on the soundtrack:

The fragrance is a fresh and gripping composition with incisive, spicy top notes of Moroccan Grapefruit, Calabrian Bergamot and Crimean Coriander.
The heart unfolds with elegant, sexy Tuscan Iris while the invigorating base of Virginia Cedar Wood powerfully unfurls with a masculine and sophisticated signature.

Top Note:

Crimean Coriander, mainly used in cooking is classified as an aromatic. It contains linalool, adding fresh, peppery and zesty notes to Fougere, Citrus and Chypres fragrances. Captivating and mysterious, it is the enchanting top note of Dior Homme Eau for Men.

Heart Note:

Tuscan Iris, Iris Absolute is one of the most precious elements of the perfumer’s palette. Its extraction is a very long and delicate process. The rhizome must first be dried for at least three years. Its extraordinarily strong, almost pervasive fragrance of powdery accords reveals its woody green tones, bringing to mind the reassuring aroma of warm bread.

Base Note:

Virginia Cedar, native to the United States, Cedar Wood Essence is obtained using steam distillation. Its refined, noble aura makes it a perfect base note in a host of men’s fragrances, to which it brings an intense, energetic quality.

My Verdict?

At first spray, I fell in love. Dior Homme Eau for Men immediately emits a scent of masculinity and sexiness. Provocative thanks to its spicy top notes. I am very particular about men’s cologne; preferring spicy and sultry, sometimes a hint of sweetness… I love crisp aromas. I veer between a clean, fresh scent, linen-like, for summer, and a stronger, spicier scent overall. Dior Homme Eau completely fits the bill. One word of advice: spray lightly until the fragrance settles to find your perfect aromatic balance.

The bottle… oh the bottle. Like an architectural masterpiece, Dior Homme Eau’s bottle stands tall and rectangular in a minimalist fashion. With a slight smoky gray tinted glass matching its box, and subtle black details (on the atomizer), the bottle is elegant, simple yet luxurious, reminiscent of a tall glass skyscraper.

And I should note that Dior Homme Eau has already won over the husband. (That did not take long.)

Dior Homme Eau 50 ml: $66 Cdn
Dior Homme Eau 100 ml: $88 Cdn

Dior Homme Eau for Men. Exclusive to the Bay (in Canada) and available April 2014.

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February 12, 1947. A new couturier became an international triumph with his very first show. Christian Dior’s silhouettes are an ode to femininity, with slender waists and skirts that bloom like corollas. He wanted this new regal allure to bring a smile back to women’s faces after the gloomy years of the war. To give them unparalleled weapons of seduction. At the same time, this optimistic fun-lover had a stroke of genius: to create a perfume in the image of his dresses. An elegant chypre composition with a bold yet sophisticated sillage.

And so, in 1947, Miss Dior was born, an ebullient, cajoling fragrance in which Jasmine from Provence mixes with sensual mosses and a surprising green note of Galbanum. Sprayed generously around the rooms, the first Dior perfume instantly charmed the audience at the New Look show. And hooked countless women, who flocked to 30 Avenue Montaigne to offer themselves this youthful, elegant Miss Dior.

Miss Dior, the original dream“After women, flowers are the most divine creations.” ~Christian Dior

Spring is in bloom at 30 Avenue Montaigne.

Miss Dior Blooming Bouquet is a subtle floral composition that celebrates the beauty of flower buds and the velvet softness of petals.
It is a delicate evocation of Christian Dior’s legendary love of flowers.
Its subtle shades of femininity follow the new clean lines and floral colour codes in the silhouettes composed by Raf Simons for Dior Haute Couture.

It is a soft and gentle fragrance with a bucolic caress. The perfume of a new era, an ode to flowers for today’s Dior woman that also tells the story of an iconic dress, a blooming dress-bouquet that was made to adorn Christian Dior’s feminine ideals.

Miss Dior Blooming Bouquet, the floral caress

At Dior, flowers reign surpreme.Miss Dior Blooming Bouquet upholds this credo. Its elegant composition is an invitation to a delicate springtime bouquet that reveals the softly swathed sensuality of tender notes.

“Miss Dior Blooming Bouquet is a silky, sculpted perfume. Not a frontal invitation, but a halo, like an aura. It is a ‘cocoon’ fragrance that possesses the extreme elegance of softness.” François Demachy, Dior Perfumer-Creator

Tender Peony

Sensually charming but unostentatious, Peony is at the heart of the melody in Miss Dior Blooming Bouquet. Or rather, a Peony accord, for everyone knows that this fragile flower cannot be coaxed and is so delicate to handle it has not yet been able to deliver its natural essence.

Its unique sillage can only be obtained by creating an Accord where Rose and fruity notes of Apricot and Peach compose a stirring evocation of this flower’s sublime scent. An elusive Peony that seems to have been recreated in a trompe-l’œil effect, just like the Miss Dior dress that bloomed in the Trompe-L’Œil collection in 1949.
A floral signature that seals the discreet sensuality and tender charm of Miss Dior Blooming Bouquet.

“Miss Dior Blooming Bouquet speaks in subtle undertones. It is a perfume that plays on the charm of seduction. The perfume of a woman full of grace.” François Demachy

Miss Dior, the Couture bottle

The most Couture fragrance of all had to be elegantly dressed.

At first Miss Dior was housed in an amphora whose harmonious curves were moulded along the En Huit lines of the New Look. Then the famous bottle “tailored like a suit” made its mark in the early 1950s, matching the new verticality that inspired the couturier after the round shapes of the New Look. Its strict form was crafted like a fabric draped to hang just right. Houndstooth was added, like a flattering motif, engraved in its glass sides.
For the final touch, a Couture bow knotted at its neck recalls how the couturier loved to highlight a décolleté or the small of the back. Like a springtime bouquet, the rosy jus is coloured a tender shade.
All these emblematic details underscore the importance of the Dior touch.

Legendary codes that express eternal elegance.

A soft floral fragrance with just enough sweetness to be feminine, Miss Dior Blooming Bouquet is elegant without being overpowering. It truly is a “cocoon fragrance” that evokes sensuality and seduction. It is the perfect spring scent; intoxicating in the softest sense, almost like a whisper that leaves you (and him) longing for more. I am in love.

Miss Dior Blooming Bouquet 50 ml retails for $82 Cdn and 100 ml for $107 Cdn, and will be available exclusively at The Bay Dior counters and TheBay.com February 2014. Available at all other Dior counters May 1, 2014. For more information (no shipping to Canada), head to Dior.com!