“Color impacts our decision making every day, from traffic lights and signs to maps, security advisories and the clothes we wear,” says Lori Aeschbacher, global product manager for benchtop printers at Brady. “Even when we don't realize it, color impacts our moods, feelings, perceptions and decisions, in our daily lives and at work. By using color visuals as part of a repetitive, standardized system, you can improve recognition, reduce response time, simplify learning, emphasize important information and more. These impacts of color help you to improve safety and efficiency, and reduce costs at your facility.”

Brady Corporation, based in Wisconsin, has customers who work in industries that include medical and manufacturing.