FatTail was born from a simple observation that a book of advertising assets is similar to a book of financial assets and that many of the methods pioneered by the financial industry to reduce operational risk and optimize performance would be of great benefit to the online advertising community. Since its inception in 2001, FatTail has become a provider of integrated workflow, inventory management and revenue enhancement solutions for the digital media industry. Per theh company, its products h...Show all

FatTail was born from a simple observation that a book of advertising assets is similar to a book of financial assets and that many of the methods pioneered by the financial industry to reduce operational risk and optimize performance would be of gre...Show all