Tricon Global Restaurants, which owns and operates the Pizza Hut, Taco Bell and KFC restaurant chains, has consolidated the duties for buying $260 million to $300 million worth of television commercial time annually at the Media Edge division of Young & Rubicam Inc. in New York. Various agencies had handled those duties, with Media Edge overseeing TV buying for KFC.

Amy Sherwood, a spokeswoman, confirmed reports of the change in Advertising Age and Adweek. A three-month review also included TN Media in New York, a True North Communications unit that worked for Taco Bell, and BBDO Worldwide in New York, an Omnicom Group unit that worked for Pizza Hut. Creative and media planning assignments remain unchanged.