Claro launches new campaign with Neymar Jr.

Have you ever imagined how it would be to have one of the fastest internet accesses in Brazil? In partnership with Neymar Jr., Claro is launching a campaign that highlights the exclusive promotion Turbo Internet, that can get your mobile internet faster than the player himself, by the use of 4G. As one of the leaders in telephony, Claro functions in Brazil with GSM, 3GMax and 4GMax technologies.

The promotion Turbo Internet allows free access with 4GMax to apps like Facebook, WhattsApp and Twitter in all deals, like prepaid, control and post-paid, without discounting anything from the hired franchise. On the new campaign Neymar Jr. and Claro demonstrates the 4GMax, known as leader in speed for the fourth consecutive time, according to OpenSignal.

The campaign entitled “Cai-Cai” stars Barça’s number 11 in a press conference being questioned by journalists about the reason why people call him “Cai-Cai”. NJr doesn’t agree with the question and asks the journalist to access his games by the cellphone. When trying to access the internet, the journalist sees the “Slug Chip”, blocking his fast access to the videos. The video ends with Neymar Jr. showing his best moves utilizing Claro’s 4GMax.

Another exclusive video with the athlete will be available at Claro’s YouTube channel. On the video, Barça’s player exchange messages with his “master”, by WhatsApp, where he asks for advice on becoming faster than Claro’s 4GMax.

“Through this new campaign we want to highlight to our clients that we deliver what they most need and want: To surf the internet with unparalleled quality and speed and lower cost, since we don’t charge from the franchise for the use of WhatsApp, Facebook and Twitter. Only Claro offers all of this”, states Rodrigo Vidigal, Claro’s marketing director.