Get ready for a boom in crypto sports sponsorship: 'We're in discussions with over 70% of the Premier League'

LONDON - Cash-rich crypto companies are keen to strike sports sponsorship and endorsement deals as companies such as Google and Facebook crack down on crypto adverts on their platforms. Polish cryptocurrency exchange CoinDeal last week struck a deal to become a shirt sponsor of Wolverhampton Wanderers, an English soccer team that has just been promoted to the Premier League. Arsenal struck a similar crypto sponsorship deal in January of this year. Wolverhampton Wanderers / press materials "It's coming, it's definitely coming," Sunny Singh, the CEO and founder of Van Hawke Sports, told...Read more ...