Guys' body hair comes in all levels of furriness, textures, and patterns, for better or for worse. And while us ladies have been long saddled with the responsibly to rid our bods of unwanted hair—basically everywhere except our heads and brows—there's a growing pressure on dudes to do some serious manscaping.

In showcasing various women's opinions on body hair (from hair on the chest, but not on the back, to totally hairless) the message of the ad is pretty clear: Guys, you need to figure out how much hair your lady friend likes, and then trim your shit accordingly.

We kinda like how the playing field is leveling as far as beauty maintenance goes—after all, why should we be the only ones trying to look hot, right? And since the onus is on us to set the tone for how hairy we want our guys to be, we have to ask you: How much fur do you like on your man?

Me? I'm all about moderation. I like enough hair so that a dude looks manly, but not so much that he seems more bear-like than man-like. Share your preference in the comments below!