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Calif. AAA seeks agency

Published on February 23, 1999.

The California State AAA, San Francisco, is looking for an agency to handle a new $11 million products and services account to promote its travel agency, insurance offerings and roadside services. TBWA/Chiat/Day, Playa del Rey, Calif., continues as agency for its estimated $5 million branding account. Select Resources International, West Hollywood, Calif., is handling the review.