Dr. Jon Zack runs through a scenario of an outbreak starting at time zero. Dr. Zack details some of the steps in the detection and response of foot and mouth disease (FMD). He looks at quarantines, movement controls, and business continuity actions. Dr. Zack advises to understand your FMD response goals and you FMD preparedness goals.

Ms. Stacey Stevens provides a communications plan perspective that can be utilized in the event of a foot and mouth disease (FMD) outbreak. Some of the tools include messages tracks, feedback from consumer focus panel testing, and advice on how to develop and handle messages over the timeline of an outbreak.