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Sales are made or not made one conversation at a time. If you google "How to have a conversation" you will be given dozens of ways to break the ice. You'll be given scripts, and advice on how to engage. Don't talk about politics, religion or sex. Nod. Smile. Repeat back. All hints and tips to help you build a relationship.

But in sales, the conversation is the relationship. So can we please ignore the naf advice and get real about having conversations that convert? You see, what most experts will tell you is to ask open questions and listen. But I bet you already know that don't you? And it's great advice. And it works. But you don't want ordinary do you? You want to have exceptional conversations and exceptional results.

So come to How to have conversations that convert and learn... How to have clients to convince themselves why they need you/your productWho you need to be to have conversations that convertHow to ask the right questions in the right way at the right time.