Sainsbury’s has purchased the remaining 36% stake in the e-books platform Anobii Ltd, previously held by Penguin Random House (24%) and HarperCollins UK (12%). As the new owner, Sainsbury’s plans to offer an enhanced digital entertainment experience to its shoppers across film, music and books via Sainsbury’s entertainment website.

In June 2012, Sainsbury’s purchased 64% shares of Anobii from HMV Group. Since then, Sainsbury’s has added various new features, functions and deals to the website through which shoppers can earn & spend Nectar points, book e-bundle and lucrative offers on UK’s first film.