Pitches

We’re always on the lookout for new products to feature. That said, we have very strict criteria regarding what makes it on the site. Firstly, every item has to be made in a responsible manner – that means no sweatshops, a low environmental impact, and nothing disposable. Secondly, items must be aesthetically pleasing. And thirdly, items must be reasonably priced for what they are.

If your product(s) meets that criteria, then send your pitch to pitches@well-spent.com. Please note that due to the high volume of emails we receive, not every pitch will be responded to. Also, if you’re emailing us about a slim wallet you’re funding on Kickstarter, your email will be ignored. The world does not need another Kickstarter-funded slim wallet.

All pitches made via Well Spent’s Twitter, Facebook, and Instagram will be ignored.

Advertising

We apply the same criteria to our advertisers that we do to the products we feature. If your brand or product meets that criteria, and you’re interested in learning more about advertising on Well Spent, send an email to brad@well-spent.com.

Please note that we do not post sponsored content. The only type of advertising we offer are banner ads.

According to Wired UK, a Brooklyn-based startup called LOOMIA has developed a material that, when applied to clothing, will allow the wearer to gather their own personal data, and sell it to the highest bidder.

Designed to act as “a drapable, crease-able, stretchable circuit board,” the electronic fabric “is similar to nylon and can be sewn into garments as seamlessly as a care tag.” And when that fabric is connected to what LOOMIA is calling the TILE, it will be able to “gather information as the item is worn.”

“With the tag and its sensors, we know when this jacket is moving, that it’s 20°C, [and] that you’ve worn it seven times this month,” CEO Janett Liriano said, which is both super creepy and also incredibly valuable to clothing companies.

“Fashion brands now have the ability to get real user feedback – stuff they’ve been trying to get from focus groups and surveys for decades,” said Liriano, like how often people wear and wash their clothing. But unlike focus groups and surveys, this data is bias free.

As far as selling their information goes, the people who wear LOOMIA-outfitted garments will be able to submit their data to the marketplace by simply scanning an active TILE with their phone. “Brands will then be able to pay users for their data in LOOMIA’s cryptocurrency tokens… and customers can use these tokens to purchase goods through the TILE app.”

And while this all may sound like the stuff of a far off dystopian future, The North Face and Calvin Klein are already using LOOMIA fabrics. “Technology should be like nature,” Liriano told Wired. “Highly functional and constantly at work without you realizing.”