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£37.05 Member price

£57.00
Full price

Description

Scope: This is a practical but stimulating book. It aims to support engineers, and other technical professionals, who find themselves with the opportunity to run their own business as entrepreneurs (either personally or as "corporate entrepreneurs" running a division of a larger business). The book focuses on designing the business to meet marketplace requirements, financial design and raising venture capital, alliances and acquisitions, management buy-outs and buy-ins. It is hoped that there will be much of interest to the engineer facing the many future changes in his/her career and industry.

Book readership

Engineers and professionals in industry.

Book contents

Part I - Introduction; Engineers and business; Objectives of the entrepreneur or management team. Part II - Business strategy; Strategic business design; Internal business design issues. Part III - Finance; Financial concepts for the technical professional; Building the equity base of the business. Part IV - Developing the business; Alliances; Acquisitions. Part V - Management buy-ins and buy-outs. Part VI - Conclusions; Commercial judgement, leadership and other 'people matters'; In review. Index.