Social Investing in India

Web 1.0 was about commerce and Web 2.0 is all about social. MoneyVidya is a social stock investing site geared for the Indian stock market. The idea is pretty simple – once you sign up for MoneyVidya you can make stock recommendations, then MoneyVidya tracks the return and riskiness of the stock picks. Based on the aggregate performance of your stock picks, you get a rating based on 1 to 5 stars. The concept makes sense and thrives off the idea that a good portfolio manager can be found anywhere and not necessarily have to wear a suit or show up on CNBC.

However, the timing of the site might be a bit off as many people are turned off by the stock market but that might separate the real portfolio managers from the posers. Gautam Kshatriya, the founder, sums it up best “It would be silly to deny that market conditions have hit us. But we’re going to hang on. Besides, the users that join a site like this in the beginning are ‘passionate’ investors anyway, who are likely to be in the market no matter what.”