Just Landed: L’Oreal Men Expert BarberClub range

In case you hadn’t noticed, the beard is back. A whopping 49% of British men now sport one. But despite almost half of mankind sprouting some kind of facial topiary, 81% of them don’t own a single beard-smoothing product. Crazy, right?

L’Oreal’s set to sort that out with a new range of skin – and beard – smoothing buys for men, so you can pucker up without stubble rash.

Then he can pick between Short Beard + Face Moisturiser – a dab hand at moisturising and softening short facial hair – and the Long Beard + Skin Oil – which tames and softens fully-fledged beards to hydrate, soften and smooth skin.