The Reality of Editing Reality

This is the true story of 2 platforms picked to work together, and edit people who’s lives are taped, to find out what happens when Post people stop being polite, and start getting real…
The Real World – Edit Bay

Creative Cow Member, and Senior Vice President of Post Production of Bunim/Murray Productions, Mark Raudonis, wrote this fascinating article from an insider’s perspective on switching between two editing platforms. As an industry leader, BMP went from Avid to FCP and back to Avid. Check out the article to find out why they made the switch! In the business of storytelling, you need the best tools to tell your tale. This is Mark’s story.