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LONE STAR CEMENT NEWS • DECEMBER 1961
Seaffle Public Library
.,*
Hpt®f®L0GY
Seattle$1962
World's Fair
• This Spring, the twenty-first century
gets off to a flying start in Seattle,
Washington.
That is when the Seattle World's Fair,
the "Century 21 Exposition," will open
its gates. Millions of visitors are expected
to throng the grounds between April 21
and October 21 for a thrilling glimpse of
the future and a foretaste of what our life
on this planet and beyond it will be
like in the century ahead.
Century 21 will be the first World's
Fair in this country in 23 years. It will
also be the only one to take place here in
the 1960's with recognition by the Bureau
of International Expositions allowing
the Bureau's 30 member nations to participate with government-sponsored
exhibits.
Sound and thoughtful planning are apparent everywhere as the Fair takes shape,
for a scheme of architectural unity was
demanded from the outset. The immediate result is a delight to the eyes. The
long range result is a series of beautifully
designed and constructed buildings that
will become the focal point for Seattle's
new civic center when the Fair ends.
The federal government, 50 states, and
at least 35 nations of the world are involved in the Fair to date, plus many of
the nation's leading industries. The setting is an inspiring one in the beautiful
Pacific Northwest, within view of majestic
Mt. Rainier, Puget Sound, the Olympic
Mountains, Lake Washington, and the
fast-growing city of Seattle.
In creating the many ingenious and
colorful structures at the Seattle World's
Fair, the designers have utilized the advantages of concrete construction in a
very major degree. This is in keeping with
the Exposition's futuristic theme, for concrete has demonstrated a unique ability
to adapt itself to changing needs. It can
take any form, from the most massive to
the most delicate, and conforms readily
to any design requirement from the starkly utilitarian to the purely decorative.
Best of all, its beauty is resistant to the
ravages of time and hard wear, with little
maintenance cost.
But quality concrete requires quality
cement and Lone Star cements were selected for each of the four major new
"theme" structures of Century 21 . . .
Lone Star Portland for the massive foundations of the Coliseum and the Space
Needle, and 'Incor' 24-Hour Portland for
the precision-precast components of the
Monorail system and the Federal Science
Pavilion. In addition, Lone Star cements
were chosen for at least eight other Fair
structures and for extensive remodeling
of large buildings already on the site.
In Century 21, as in the Twentieth
Century and those before, quality construction will continue to require a combination of imaginative designers, skillful
builders, and top-quality construction
materials.
And now—for a closer look at some
of the construction feats being performed today to give you a foretaste
of tomorrow—please turn the page.

LONE STAR CEMENT NEWS • DECEMBER 1961
Seaffle Public Library
.,*
Hpt®f®L0GY
Seattle$1962
World's Fair
• This Spring, the twenty-first century
gets off to a flying start in Seattle,
Washington.
That is when the Seattle World's Fair,
the "Century 21 Exposition," will open
its gates. Millions of visitors are expected
to throng the grounds between April 21
and October 21 for a thrilling glimpse of
the future and a foretaste of what our life
on this planet and beyond it will be
like in the century ahead.
Century 21 will be the first World's
Fair in this country in 23 years. It will
also be the only one to take place here in
the 1960's with recognition by the Bureau
of International Expositions allowing
the Bureau's 30 member nations to participate with government-sponsored
exhibits.
Sound and thoughtful planning are apparent everywhere as the Fair takes shape,
for a scheme of architectural unity was
demanded from the outset. The immediate result is a delight to the eyes. The
long range result is a series of beautifully
designed and constructed buildings that
will become the focal point for Seattle's
new civic center when the Fair ends.
The federal government, 50 states, and
at least 35 nations of the world are involved in the Fair to date, plus many of
the nation's leading industries. The setting is an inspiring one in the beautiful
Pacific Northwest, within view of majestic
Mt. Rainier, Puget Sound, the Olympic
Mountains, Lake Washington, and the
fast-growing city of Seattle.
In creating the many ingenious and
colorful structures at the Seattle World's
Fair, the designers have utilized the advantages of concrete construction in a
very major degree. This is in keeping with
the Exposition's futuristic theme, for concrete has demonstrated a unique ability
to adapt itself to changing needs. It can
take any form, from the most massive to
the most delicate, and conforms readily
to any design requirement from the starkly utilitarian to the purely decorative.
Best of all, its beauty is resistant to the
ravages of time and hard wear, with little
maintenance cost.
But quality concrete requires quality
cement and Lone Star cements were selected for each of the four major new
"theme" structures of Century 21 . . .
Lone Star Portland for the massive foundations of the Coliseum and the Space
Needle, and 'Incor' 24-Hour Portland for
the precision-precast components of the
Monorail system and the Federal Science
Pavilion. In addition, Lone Star cements
were chosen for at least eight other Fair
structures and for extensive remodeling
of large buildings already on the site.
In Century 21, as in the Twentieth
Century and those before, quality construction will continue to require a combination of imaginative designers, skillful
builders, and top-quality construction
materials.
And now—for a closer look at some
of the construction feats being performed today to give you a foretaste
of tomorrow—please turn the page.