3.
Homeless SMS is a social
innovation project
explores how basic mobile
technology can be useful
toolkits supporting
homeless people.
most of
homeless
people own
mobile phones,
often they have
smartphones

5.
Evolution of Homeless SMS
2010
2011
2012
2013
started at social
venture incubator in
London
achieved a proof of
concept. test the
service with 20
homeless people in
London
development partnership
in eindhoven

6.
How to Create a collaborative environment for
experiments in the public domain?
How can design contribute to innovation in the
public domain?
What we want to talk about today...

10.
€486 million
Estimation of the annual costs Dutch
government spends for supporting
homeless people (calculated based on UK data)
Cost includes appointments with GP, shelter, housing
supports, running day centers...

11.
2 years
30% drop-outs
Getting back to the society is a slow process
however it’s not always successful

12.
Homeless people remain isolated from
relationships, inspirations and opportunities

13.
Are government and public services
solving the problem?
Are they a part of the problem?
The public domain is under
transformation already.

14.
City of Eindhoven received 40% extra welfare budget from
national government (300M euro per year). However this
amount is smaller than that was used to spend by the
national government.
Local governments get more
responsibilities with a smaller budget
welfare
responsibilities
budget cut

16.
Citizens can select
providers of welfare
services via open
tenders. Therefore
newcomers can enter
the welfare domain.
Public tenders

17.
All kinds of
organisations and
institutions are
working together
with citizens as a
multi-disciplinary
team on a
neighborhood level.
WIJ Eindhoven

18.
Local
governments
welfare
organisations
citizens
newcomers
All parties need
to ﬁnd new
roles and new
ways of
working.

19.
The Culture of Eindhoven
no natural resources and
geographical advantages
a strong culture of
cooperation, openness for
new ideas and new people
adaptive for new ideas
invite homeless sms in
eindhoven

21.
Establish the development partnership
with 4 organisations in Eindhoven
lead partner/
Service design
Software
development
3 organiSations providing
services for homeless
young people
+
innovation network of
active and healthy aging
with 80+ companies

24.
Managing the
complexity of the
partnership itself is
a big task.
*minimum duration to make an appointment
with different stakeholders
1 days = clients
5 days = service workers
1 month = the steering group
2+ months = org directors

40.
Value
proposition
test 2
Group message: staff can send one
message to many clients
Hallo Allemaal, Vandaag 29 Juli moeten de grijze
bakken buiten gezet worden! Fijne avond! Team
Changes
29/7 18:15 “it was great to see
garbage bags on the
street after cindy send
out messages. previously
i never have seen that”
- trudy
young people took out the garbagebags outside
✔
WORKED!