Is it a desire to hold on to their beliefs–religious, scientific, intellectual or otherwise–because they think that’s their identity? If so, you can sure see how easily swayed humanity would be.

Which it is.

It’s true though. Try to tug at someone’s belief and watch their identity get yanked with it. How did we get to identify with our ideas and beliefs as if they are ourselves? This has been a point of discussion for eons. If you go back to Plato you’ll get the classic illustration of illusion versus reality and why the cave dwellers are the way they are.

It just doesn’t register until someone has had the experiential breakthrough. To tell the cave dwellers there’s a whole other True reality if they’d get out of their stupid little self bubbles and connect with the sunshine of Universal Truth is still met with the same antipathy as it always has.