Independent Alum of the Day

Sarah McDugal graduated from Andrews University in 2006 with her masters degree in accounting. She is now a brand strategist, author, and leadership speaker. She designs Hollywood-quality brand campaigns for companies who value their impact on people as much as their bottom line.

Sarah’s media career launched as the teenage host of an international Christian TV show. Since then, she has produced and directed more than 150 story-driven short films and TV episodes for clients ranging from city-wide message campaigns to national franchises to global satellite TV networks. She has managed international production teams as creative director, producer, and talent coach. In 2012, Sarah launched Lethal | Bond Ad Agency, creating compelling brand strategies for medical franchises, hospital systems, educational structures, humanitarian foundations, and more. In 2014, she directed a music video officially nominated for Video of the Year at the Canadian Gospel Music Awards.

She volunteers her expertise to benefit orphan and refugee advocacy groups. As a survivor of abusive marriage to a former faith leader, she mentors women married to spiritual leaders who are narcissists and addicts.

A lover of international vegetarian cuisine, avid reader and globetrotter, Sarah has visited or worked in more than 40 countries. She's also a homeschooling single mom who never has enough time to do #allthethings, and sometimes leaves dirty dishes in the sink longer than she probably should.

My motivation

I'm deeply motivated by a faith-driven pursuit to live out and lead through my personal core values:

Loyalty
Excellence
Justice
Integrity
Transparency
Respect

My latest accomplishments

Publishing ONE FACE: Shed the Mask, Own Your Values, and Lead Wisely, available in Barnes and Noble, Books-A-Million, and on Amazon, as well as on Kindle and Nook.

Traveling to Northern Iraq to provide advocacy support to medical teams building front-line clinics in the refugee camps there.

Next big goal

To publish the book manuscripts I'm currently working on:
- my memoir of surviving an abusive marriage where addiction tore our family apart
- a co-author project on mentorship lessons for young professional women who want to become world-changers
- lessons for young parents in how to raise young leaders

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