Kraft Just Hired These Octogenarians To Run Its Twitter And Facebook Accounts

In honor of its 75th anniversary, Kraft handed its Mac & Cheese social media network to two women who have been eating it for, well, 75 years.

(It's a big day for seniors in social media: Betty White, 90, joined Twitter on Tuesday.)

For the next three days, Frankie, 87, and Dottie, 86, are in charge of the company's Twitter (which has 4,546 followers) and Facebook (which has 898,814 likes) feeds.

Kraft loves exploiting old ladies for laughs—Droga5's 2011 campaign for Kraft Foods' Athenos hummus starred an angry yiayia (Greek for grandmother) who calls her granddaughter a prostitute for wearing a pretty unscandalous dress—so let's see what Dottie and Frankie will throw our way.