Linda McCaffrey's (b4708) Blog

Just like fishing with the right lure, pricing your home for success is finding the right level so that the Buyers will STRIKE. Currently our multiple listing service tells us that the “STRIKE POINT” is 6% above where the home eventually sells. This does not mean your home will sell 6% below its ...

I read a blog written by my social media consultant Jon Dupree of Calibrate Marketing. We had both attended a wonderful seminar hosted by theBrookfield Chamber of Commerce on this topic. I tend to get really busy and leave some of the "low hanging fruit" on the tree. Once you spend the time an...

The Business Plan of New Agent Kevin. It is 2011 and where does a a first year rookie Realtor start with a plan? First, I needed to identify my ideal client. I sent out a letter to limited people(about 100) that I am a full time Realtor. The theme of letter was "I am your home counselor". M...

How is Your Realtor Rated?? Just like restaurants and hotels, Zillow.com has begun rating real estate agents. Now consumers who have accounts on Zillow can not only find the "zestimate" of their homes but research the consumer feedback on agents in their areas and also post a review of an agent ...

ARE YOU MOVING FORWARD OR IN A CIRCLE? Yesterday I listened to a webinar by Richard Flint which made me pause. It is half way through January. Most of us have made our resolutions or created our business plans. His point was that the New Year is a time to start over; to start ANEW. I, for one...

Everyone Should Have a Real Estate License. Blasphemous words coming from a full time professional Realtor. My colleagues would string me up by my shoelaces (if I had laces). Hear me out on this one. Each of us knows 200+ people pretty well. Of those 200 about 10 will move next year. You hav...

The McCaffrey Report - a Look Back at the Market in 2010 2010 was a year where the statistics do not tell the whole story of what has been happening in our local real estate market. Although the numbers show a slight upward trend in pricing, this is due, in large part, to a greater number of sal...

I Became a Realtor by Accident The New Year is a time for new beginnings. It is a time to begin something new, something you have been thinking about. I would like to have you think about pursuing a vocation that helps people through happy AND stressful times in their live. Obviously coming fro...

New Agent Kevin- The Silent NO The Silent NO Well, it finally happened. My first first office duty produces my first lead. Was it a lead from a friend? No. Was it phone call? No. Was lead from my wife? No. It was from one of the 15 search engines that drive McCaffrey listings. It was from Tul...

Snapshot of the Brookfield CT Real Estate Market McCaffrey Realty Professionals keeps careful track of what is happening in the communities in which we do business. Here is a snapshot of what is happening to the Real Estate Market. Many of these statistics were compiled by top agent, Dana Voelz...

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