Olive Loves Alfie is not just a great store for children - it is at the heart of creative and innovative projects that focus on the modern family. Founder Ashlyn Gibson has recently written her first book, Creative Family Home, that celebrates the zeitgeist in family living through a specially curated collection of inspirational homes. Referred to as "a new interior bible" in The Independent it is a must-have hand book for parents who are looking to encourage creativity and individuality in their children and in their homes. Published by Ryland Peters and Small you can buy a signed copy here. For a preview visit www.creativefamilyhome.com.See more.

A range of Olive Loves Alfie clothing adds a unique signature to the store that has an ever growing circle of friends around the world. The collection from 0-6 years sits alongside a cleverly and inspired selection of key styles and hero pieces from our favourite brands:- Bang Bang, Bobo Choses, Indikidual, Molo, Mini Rodini, Noe & Zoe and Kidscase from 0-12 years. Olive Loves Alfie is the exclusive UK stockist for a range of sustainable and artisan children's nursery furniture from xo-in my room. Intelligent, non-perscriptive and well-made toys have been chosen to enhance the experience of learning through play. An impressive little library of beautifully illustrated children's books has been curated to encourage reading and discovery. High quality art materials and creative kits encourage children to tap into their own imagination and to enhance the magic of their own world.