That means by the time Kinnevik sold its 8.3 million shares, the stock price had fallen from 26.11 to just 9.74 — effectively drastically slashing what looked like a potential $190 million payday seven months ago by 60 percent. Getting out as early as they could suggests Kinnevik didn’t see the price going up any time soon.

The move is also significant because it severs another high-level connections between Groupon and MyCityDeal.