Under the Nile was founded in 1998 by Janice and Mohamed Masoud and quickly grew to become a leader in the organic cotton industry.

The idea for Under the Nile was born when Janice realized that she was having a hard time finding real organic cotton baby clothing. She worried about the harm that could be done to a growing child by the chemicals and pesticides used in regular cotton.

Why Organic?

Good for Your Baby’s Health

Babies are more vulnerable to health problems often associated with the chemicals found in conventional cotton.

Even after washing, traces of chemicals that are harmful to skin and health still remain in conventional cotton clothing.

We protect our children in so many ways, it only makes sense to start with what we put next to their skin.