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Porsche Taycan adds Apple Music built-in

08/20/2019

Porsche has teamed up with Apple Music to create the first fully integrated music streaming experience inside the much-anticipated Porsche Taycan, the first fully electric Porsche vehicle launching in September.

From the touchscreen display in the Porsche Advanced Cockpit, Apple Music subscribers can stream over 60 million songs ad-free, thousands of curated playlists, and the Beats 1 global livestream with three-year complimentary in-car music streaming in the Taycan. This is the first-ever full integration of Apple Music in any vehicle.

“Porsche and Apple Music fit perfectly – we share common values, and the same relentless attitude to user experience, to quality engineering, to design, and to innovation,” says Detlev von Platen, Member of the Executive Board for Sales and Marketing at Porsche AG. “Together, we bring innovative digital entertainment technologies in our high-performance sports cars, starting with our fully electric Taycan.”

"Listening to music while driving can be an electrifying feeling," said Oliver Schusser, Vice President of Apple Music and International Content. “Since Apple Music launched, we’ve been working to bring our customers the best music experience possible in the car, and Porsche has been on the cutting edge in this space. Porsche builds sports cars at the highest level and today, with the introduction of the Taycan, customers now can choose Apple Music built-in seamlessly to find the perfect soundtrack for every drive.”

Taycan in-car experience

Drivers can also enjoy the following features and benefits in the Taycan due to the unique collaboration between Porsche and Apple Music:

Porsche Voice Assistant: Use custom Porsche voice control to request songs, albums, playlists, or radio stations on Apple Music.

Discover on Broadcast Radio, Listen on Apple Music: Create your own custom station on Apple Music from any song you find while listening to broadcast radio.

Exclusive Playlists: Listen to curated playlists from Porsche, only on Apple Music.

In-Car Streaming Data: Complimentary in-car music streaming for 3 years.

Up to Six Months Included: New and existing Porsche owners get up to 6 months free of Apple Music.

For music lovers with a fine ear, Taycan drivers can pair a Burmester High-End Surround Sound System with Apple Digital Masters and enjoy studio-quality sound for an unparalleled listening experience in every journey. Apple Digital Masters delivers music as artists and sound engineers intend it to be heard.

Taycan also comes with Apple CarPlay support. Drivers can easily connect their iPhone and get directions optimized for traffic, make calls, send and receive messages, and listen to Apple Music by simply tapping the Taycan touchscreen display or with Siri voice control, all while staying focused on the road.

A Taycan prototype at an endurance run in Nardò

Porsche’s first fully electric sportscar

The Porsche Taycan will be presented in September and launched on the market at the end of the year. The all-wheel drive vehicle with over 600 PS will have an 800-volt architecture, enabling short charging times. The lithium-ion battery will boast a capacity of around 90 kWh.

^ The published electricity consumption (kWh per 100 km), charging times (hours/minutes) and kilometre (km) range are estimates determined in accordance with the Worldwide Harmonized Light-Duty Vehicles Test Procedure (WLTP) – see www.porsche.com/wltp. The WLTP is the test procedure used in the European Union and does not apply in Australia, where the New European Driving Cycle (NEDC) remains the appropriate test standard under ADR 81/02. Actual figures will vary as they are dependent on many factors including driving style, road and traffic conditions, weather conditions, a vehicle’s features, equipment, accessories, condition, load and use. Extra features and accessories (attachments, tyre formats, etc.) can change relevant vehicle parameters such as weight, rolling resistance and aerodynamics can also affect the electricity consumption and performance values of a car. The published charging times are estimated using the vehicle’s charging equipment and European charging facilities, with the battery temperature under optimum conditions and the vehicle having an initial charge status of 5%. CO2 emissions can also be generated at the power source when vehicles are being charged, unless 100% renewable energy is used. As Australian models have not been tested in accordance with the NEDC procedure, the published figures do not apply in Australia and must not be relied upon in making a decision as to whether to purchase a vehicle. Please contact an Official Porsche Centre to obtain more information.

* The published fuel consumption and CO2 emissions figures are determined by Porsche AG laboratory testing in accordance with ADR 81/02 on test vehicles. Actual figures will depend on many factors, including without limitation: road and traffic conditions, fuel quality, environmental conditions, individual driving style, vehicle load, vehicle condition and use (including any additional equipment and/or accessories) and how the vehicle is driven. For hybrid or electric vehicles, CO2 emissions can also be generated at the power source when vehicles are being recharged, unless 100% renewable energy is used. Generally, fuel consumption and CO2 emissions will differ from the published figures in real world driving conditions. Published figures should only be used for the purpose of comparison between vehicles.

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