The 8 That Rate: SOUTH-TEC, Our Newest Team Member, and Ways We Can Help Houston

The 8 That Rate: SOUTH-TEC, Our Newest Team Member, and Ways We Can Help Houston

Don’t pack up for your long weekend away just yet. We have some important stuff to talk about – including the anticipation of SOUTH-TEC, a new team member introduction, and ways to help our brothers and sisters in the Houston area.

Let’s get started:

1. 1000 lb. Sentence(s): “On the Internet, speed matters. According to research by Microsoft, Google, and others, if a website is even 250 milliseconds slower than a rival, people will visit it less often.” – Marvin Ammori, innovation lawyer, civil liberties advocate, and scholar best known for his work on network neutrality and Internet freedom issues

And Facebook is upping the ante, as well, by recently announcing that slower loading web pages will earn lower rankings.

Most marketers know that Facebook Ads, when managed skillfully, can be a powerful marketing tool. If you need help a) speeding up your site or b) negotiating the Facebook territory in general, you know who to call.

2. Hot Tip: While we’re on the topic of Facebook, here’s a clip of the CEO of the “greatest digital marketing agency on the planet,” Kasim Aslam, being interviewed by Smart Hustle Magazine.

Smart Hustle caught up with Kasim after his speaking gig at Infusionsoft’s ICON 2017 conference this year and, no surprise, his presentation focused on one of his all-time favorite topics: Facebook Wizardry: Advanced Facebook Strategies for Serious Lead Generation

3. Win of the Week: Big win this week, and his name is Drew Leathem – our newest Project Manager and, as it turns out, a man of many talents.

Drew studied Electrical Engineering at ASU but also works as a stuntman on the weekends. Seriously.

He started his journey in the digital realm with Web Development and his father’s ’99 laptop, eventually those skills lead him to work with KPO Global in 2012.

From 2013-16 Drew managed a video production team and an in-house hardware repair business. Drew spent the beginning of 2017 as the opening Manager of a VR arcade next to ASU – “VR Junkies.” He also worked on the digital marketing and arcade social media campaigns. We’re thrilled to have him on our team!

SOUTH-TEC 2017 is designed to give manufacturers the means to discover and acquire the tools needed to drive the next evolution of their industry. SOUTH-TEC creates a greater opportunity to engage first-hand with world-class suppliers and identify solutions needed – from development to final production.

Oh, and our founder, CEO, and fearless leader, THE Kasim Aslam, will be speaking at this event. Don’t miss out!

5. Client Spotlight

This week, we want to highlight a very special client: Nutri-West.

Founded by a Chiropractor, Dr. Paul White in the early 1980s, Nutri-West is a vitamin manufacturing company based out of Douglas, WY; however, their products are distributed around the world, with 19 U.S. distributors and 7 foreign distributors.

Because Nutri-West uses only the purest, pharmaceutical grade ingredients, their products are not sold to the general public and are distributed only through Licensed Healthcare Professionals.

8. The Thinker: “It’ll keep you alive for another 10 years if you get yourself a laugh once a day: either provoke it, or look around in the wildest laboratory in the world, the public.” – Jerry Lewis

Peace out,

Stephen

P.S. If you have digital marketing questions or would like to learn more about our free audits, click here to schedule a call.

P.P.S. Ever since our inaugural “8 That Rate” email blast, subscribers have been sending back rave responses, traffic’s gone up and our brand is getting some new buzz. If that’s something you’d like to see happen for your company, let us know. We can create a custom weekly newsletter that speaks specifically to your subscribers, in your voice, about topics that would be of great interest to them and, ultimately, just get people excited about your brand.