Following the Success of National and Mid-America Events,
HSMAI to Debut
HSMAI’s MEET West in Anaheim,
California, May 30-31, 2012

McLean,
Va. (April 20, 2012)
– With great success at the inaugural HSMAI’s MEET National last
September, and
with continued glowing reviews from participants at HSMAI’s MEET
Mid-America in
April, the Hospitality Sales and Marketing Association International
(HSMAI)
now moves west for the first annual HSMAI’s MEET
West in Anaheim,
Calif., May 30-31,2012 at the Anaheim Marriott Hotel.

“This year’s
HSMAI’s MEET Mid-America saw a 20 percent increase in planners over
last year’s
event,” said Robert A. Gilbert, CHME, CHBA, president and CEO of HSMAI.
“The
fundamental changes we added beginning with our National event,
including
HSMAI’s TEEM Up, MEET On, MEET University and more, are all imperative
to
ensure we are offering the most informative, worthwhile trade show in
the
business. We look forward to bringing the success we’ve seen at HSMAI’s
MEET
National and HSMAI’s MEET Mid-America to California for our West
conference.”

HSMAI’s
MEET series is the evolution of HSMAI’s Affordable Meetings®. In
addition to
having a new name and updated overall vision, HSMAI’s MEET West now has
new
perks to benefit planners and suppliers alike including:

HSMAI’s
TEEM Up: Offers a role reversal expo of suppliers and planners
where planners and exhibitors can maximize their time for up to 10
short, one-on-one appointments requested by the pre-qualified and
hosted meeting professionals

HSMAI’s
Attendee Concierge: In addition to TEEM Up, planners can utilize
the convenience of the HSMAI’s MEET Attendee Concierge and
pre-schedule one-on-one appointments during regular trade show
hours

HSMAI’s
MEET On: Continues the two-day conference throughout the year
with ongoing virtual educational seminars and online networking with
professionals

HSMAI’s
Exhibitor Concierge: Features an HSMAI staff sales professional
solely devoted to aiding suppliers in making beneficial business
connections

Hotels Revenue Management 101
- What You Don't Know May be Hurting Your Business

Return on Investment (ROI)
Made Simple

Technology Mixology: Choosing
the Right Technology Mix for Your Event

Prospects - Where To Find
Them. What To Do With Them

In addition to the
above elements of this can’t-miss conference, Janine Driver, a New York
Times best-selling author who specializes in body language and
non-verbal
communication, will keynote for the entire HSMAI’s MEET series. Driver
is CEO
of the Body Language Institute and instills invaluable information to
help
people better understand themselves and others, which in turn construct
superior business relationships. HSMAI’s MEET West attendees can hear
Janine
speak at her session entitled, "You Say More Than You Think: How to Use
the New Body Language to Get What You Want."

HSMAI’s
MEET series, which is free to attend for qualified planners, strives to
formulate new relationships and stresses the importance of in-person
conference
meetings among industry experts, planning professionals and supply
partners,
and this year’s HSMAI’s MEET West will include more than 500 planning
professionals from all segments of the industry and more than 100
exhibitors
who represent hotels, conference centers, audio visual companies and
more.
Major hotel brands that will be represented at HSMAI's MEET West
include Four
Seasons, IHG, Hilton, Loews, and Marriott, as well as top destinations
and
attractions such as Anaheim/Orange County, Colorado Springs, Denver,
Disney
Destinations, Reno/Tahoe, San Diego, Salt Lake, Tucson, and Toronto.

HSMAI’s
MEET Mid-America, the recent Chicago conference that took place in
April, saw
phenomenal success through the key modifications of the HSMAI’s MEET
series
transition.

“It's
new. It's innovative. It's fresh information,” said Cara Tharp,
Federation of
Animal Science Societies, Champaign, Ill., of HSMAI’s MEET Mid-America.
“I
really liked all the changes. I have learned a lot, and after 20 years
in the
industry, that's saying something."

Exhibitors
also saw results from the new format.

“I
wouldn't have had the opportunity to introduce our property to these
planners
if it wasn't for this show,” said HSMAI’s MEET Mid-America exhibitor
Calvin
Wilson of The Peabody Orlando. “We had a lot of booth traffic, and
along with
the appointments, I'm excited about the opportunities we have. The show
isn't
over and I already have five or six RFP opportunities I can take back
to my
office. HSMAI's MEET is a great opportunity to make a one-to-one
connection
with planners and build long-lasting relationships.”

Visit www.hsmaimeet.com
for more information about attending or exhibiting at HSMAI’s MEET
series of
events for 2012.

About
HSMAIThe Hospitality Sales and Marketing Association
International (HSMAI) is committed to growing business for hotels and
their
partners, and is the industry's leading advocate for intelligent,
sustainable
hotel revenue growth. The association provides hotel professionals
& their
partners with tools, insights, and expertise to fuel sales, inspire
marketing,
and optimize revenue through programs such as HSMAI's MEET, Adrian
Awards, and Revenue
Management Strategy Conference.
HSMAI is an individual membership organization comprising more than
7,000
members worldwide, with 40 chapters in the Americas Region. Connect
with HSMAI
at www.hsmai.org, www.facebook.com/hsmai, www.twitter.com/hsmai
and www.youtube.com/hsmai1.

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