Art Modell

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Alternative Title:
Arthur Bertram Modell

Art Modell, (Arthur Bertram Modell), American sports executive (born June 23, 1925, Brooklyn, N.Y.—died Sept. 6, 2012, Baltimore, Md.), wielded untold influence as a longtime NFL team owner (1961–2003) and as the owners’ representative (1962–93). In the latter role he helped propel the struggling football league into the top echelon of American sports, primarily by negotiating lucrative national contracts with television networks for the broadcast of football on Sundays and on Monday nights. That revenue generated $8.4 billion for the NFL. As NFL president (1967–69), he helped in 1968 to finalize the league’s first collective-bargaining agreement. Modell was the beloved hands-on owner (1961–95) of the Cleveland Browns until he uprooted the revenue-losing team and moved it to Baltimore, an action that enraged sportswriters and Cleveland fans. Thereafter, as the owner (1996–2003) of the Baltimore Ravens (designated an expansion franchise), he realized his dream in 2001 of winning a Super Bowl. After the 2003 season he sold the Ravens for $600 million. Despite having supported the 1970 merger of the American Football League and the NFL into competing conferences and his other trailblazing efforts for the NFL, Modell was never inducted into the Hall of Fame, a slight that many believed stemmed from his having left Cleveland.