Canada Tourism — Display Advertising

It may seem obvious that Canada has everything a tourist needs: mountains, coasts, cities, culture, syrup; but some areas of the world still haven’t heard about it.

The Canadian Tourism Commission had a large scale ad buy to reinforce their Keep Exploring campaign. What was produced was a massive set of interactive, animated HTML5 advertisements to be displayed across a myriad sizes and platforms, from banners, to emails, to digital out-of-home.