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Distribution Plan

DISTRIBUTION PLAN

YMM has a broad distribution strategy that will ensure your message gets into the hands of the audience you want to reach. Currently, the following locations are part of our key distribution network, with many more looking to be added in the near future:

DIVERSIFIED TRANSPORTATION LTD.

With over 1,200 men and women, and five million passengers annually, Diversified Transportation serves major oil, gas, energy and construction employers with safe, dependable and reliable employee transportation services. With 450 coach buses, many copies of YMM will be placed into the hands of the Diversified riders.

FORT MCMURRAY AIRPORT

Currently, YMM leads the country with a passenger growth rate of 11.25% year to date. In June, the Airport passed the 800,000 passengers per year mark, a number that places it as the 15th busiest in Canada. The new 15,000 square metre Air Terminal Building is dramatically changing how customers experience the Fort McMurray Airport.

KEYANO COLLEGE

YMM racks will be located throughout the main campus of Keyano College, Keyano Theatre and the Syncrude Sport & Wellness Centre. Dedicated to the promotion of health, fitness and sport excellence, they offer students, faculty, staff and members of the community an array of non-credit programs and services. Keyano College’s Sport & Wellness department is focused on enriching your life experience, enabling you to pursue a more active and healthy lifestyle. From a wide variety of youth development programs, challenging fitness classes, numerous adult sport leagues, and outstanding postsecondary high performance opportunities with Huskies Athletics, Keyano College has something for everyone.

MACDONALD ISLAND PARK

With 1.5 million annual visitors, MacDonald Island Park is Canada’s largest community recreation, events and leisure experience and is the heart of an ever-evolving downtown Fort McMurray. Home to the world-class Suncor Community Leisure Centre and Miskanaw Golf Club, MacDonald Island Park has embarked on an ambitious expansion project that will serve as a catalyst for future community development.

YMM also has an extensive online presence at yourmcmurraymagazine.com as well as on Twitter, Facebook and other social media outlets. Getting the message out will be an important element, especially in today’s modern social media era. Through innovative shareability technology, readers will be able to send their favourite stories, articles and columns at the click of a button around the world to friends and families.

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YOUR MCMURRAY MAGAZINE is Fort McMurray’s brightest magazine publication offering local content to the residents who call this region home and an opportunity for local businesses to get their message heard.