Analytics

How much data is generated every minute?

If you wonder how much data is generated every minute these days, here’s a simplified overview. Remember, this is done by just a part of the people who ‘live’ on the web: many people never tweet, upload a video to YouTube or pin something on Pinterest. They are just the consumers, the readers, the lurkers.

A few excerpts from the graphic posted below. Every minute:

72 hours of new video is uploaded to YouTube

Facebook users share 2,460,000 pieces of content

Instagram users post 216,000 new photos

WhatsApp users share 347,222 photos

Google receives over 4,000,000 search queries

Amazon makes $83,000 in online sales

However, all those big numbers turn small compared to the email army. In total, every minute, email users send 204,000,000 messages. That’s 12,240,000,000 emails per hour! That makes you think what a tough job the ISP’s and email providers like Gmail and Outlook.com have to sort through all those messages to see what’s good and what’s bad (spam) email.