Tag: facebook chatbot

Marketing is one of the oldest strategies for a company or individual to sell their products.

The term “marketing” was labeled back in 1961, and since then, it’s improving every day.

Here are 6 tips that will help you master the art of marketing and use it with your enterprise chatbot:

1. Finding the Right Customers

Before expanding your product portfolio, you don’t want to force people to buy what you have and bombard everyone with your offers.

Be careful ─ you don’t want your chatbot to gain the name “Annoying.”

Instead, you need to build your chatbot to target consumers who are interested in the products you sell, and, in this way, you will increase your revenue and be able to expand the product base of your company.

Along with this process, you will gain loyal consumers who will promote your new products to their family and friends who might need that particular product that you are offering.

Spreading the word for free via your customers is the best achievement that every company wants to accomplish.

Build your chatbot with the same mind frame as for when you were creating your logo.

Your chatbot will be your second company logo, and you want to present your brand the way that your logo does, and to be remembered.

3. Loyalty Rewards

Give back something to your existing customers, build a loyalty program or bundle deals made just for them, and push this offer through your chatbot.

Be careful with discounts, as you still need to make a profit. That is why bundle deals work better. This is how big companies do discounts.

And, if you make it personal by saying “We have an offer that may satisfy your needs, would you like to see it?” ─ you will intrigue the customer, and she will remember you.

4. Email

Build your chatbot with a “Subscribe Button,” and you can create a marketing campaign with an already collected audience.

People love email promotions, so pay close attention when building your template as it needs to be straightforward and efficient.

A small tip to remember is that when creating the email promotion, don’t use too many pictures because, today, customers are using smartphones and it will help to load the email faster if fewer graphics are used.

5. Competition

Check the competition from time to time.

Be prepared to make a new marketing campaign that will be competitive with other companies that sell what you want to sell, especially for the holidays.

Offer something unique to your customers.

And don’t forget about Black Friday! This day be sure to give something extra, even if you don’t make a lot of profit, as it will put you in a higher rank among customers.

And. . . Remember the bundle deals.

6. Act Fast

Adopt new channels and technology that can help you with your company marketing.

Now is the time to embrace this new technology that we call a chatbot.

Sooner or later, every company will have a chatbot.

Chatbots have various uses, so be smart and act quickly. This is especially useful for young businesses and startups.

Final Thoughts

If you are wondering where to start building a chatbot, you are at the right place.

Well, yes, all of it this is true, and, also yes, it’s true that no coding is needed.

To help, here is how you can quickly build your very own chatbot using our platform, ChattyPeople, in three easy steps:

STEP 1

How Can You Sign Up for ChattyPeople?

• Go to the login page and click the “Login With Facebook” button. A new screen will show up, then select the “Login” button.
• Fill in the Facebook information for login: username and password. If you don’t have a Facebook account, you can press the “Create New Account” button.

Basically, for creating a new bot, you will need a Facebook page. If you already have a Facebook page, it will be displayed, and you can choose which account you want to use if you have more than one. If you don’t have a Facebook page, you need to create one.

STEP 2

Congratulations, you have created your bot!

You will see a new screen with your bot, and you need to select it. I know, it seems too easy to be true. Well, in fact, it’s true, and your chatbot is created. Now, all the coding needed is generated in the ChattyPeople platform, and all you need to do is to follow step 3.

STEP 3

You created the bot, now let’s teach him something to do. New options will appear, and you need to build a conversational flow and give him the ability to chat.

How Do I Create a Conversation Flow?

• Press the “Build” button and select “Conversation Flow.”
• Insert the name of the Conversation Flow and press the “Save” button. For Example: Contact Information, Customer Support Flow, etc.
• On the next screen, add a conversation item to the flow. It`s easy with drag and drop in the work area.
• Fill in the fields, enter the text button, and click “Next.” If you want to add more buttons, press the “Add” link.
• You will see a screen with a preview of the buttons, and now, press “Save.”

Here are few more options that you can use:
• You can also insert an image with buttons in the conversation flow.
• You can add an option to connect the flow components.
• You can integrate the flow, with the Natural Language Processor.

What is the Result?

The bot is now ready; you can try it, and check out how good it is.

When logged in, if you require help, select the help feature from the menu that will provide you with the User Guide. Additionally, feel free to contact support.

You already have made your chatbot, and also have integrated it with Facebook, and now, all you have to do is to connect it to Slack and integrate from inside the Slack platform.

Teach the Chatbot

It’s up to you to make your bot learn, so work on it and improve it as much as you can, and I assure you, you will have a great bot to present to the world.

Final Thoughts

The use of chatbots is expanding, and their abilities are improving day by day.

It has never been easier to create a chatbot as it is today. . .

Simply use the ChattyPeople platform and start building your chatbot for free.

Chatbots are impressive machines and are becoming celebrities across the internet.

─ And, they are here to stay.

What direction should you go?

Chatbots are the direction every company needs to be taking.

Chatbots have gone from a simple code to a multi-use tool that every company can benefit from. They are spreading fast, from 30,000 chatbots at the end of last year, to this year, where the number is growing to more than 100,000 thousand.

You might have been doing your research, but still are not sure of how to go forward with creating your first chatbot.

Conversations are vital to making sales. With the improvement of programming and implementing Artificial Intelligence, chatbots have become excellent conversationalists.

It’s on you to decide what kind of conversationalist your bot will become from different types of conversion strategies that exist, which you can implement.

2. Machine Learning

Machine learning capability will make for a powerful bot, as it will improve the skills in any given work, can be a Virtual Assistant, and is perfect for customer support, marketing and so on.

In fact, these options make chatbots a game changer in the digital world.

3. Visual Recognition

Visual recognition can be an interesting tool to implement into the building process of your chatbot. It can give an ability to your bot to recognize faces, food, colors, etc. And, you can provide your own collection of images to train the chatbot.

4. Natural Language Understanding

With this tool, you will help the chatbot to analyze text and keywords, come to logical conclusions, and find the meaning so it can reply better and give human-like responses.

7. Text to Speech

You can provide your chatbot with personality and the correct attitude on how your company wants to represent itself through the chatbot. It can be strictly professional or be full of emotion.

9. Language Translator

This one is fun and useful for reaching customers globally.

10. Tone Analyzer

If you use this option, the chatbot will be able to determine the tone of the customer and find out if the customer is satisfied or not. Additionally, it can provide different options to resolve the problem, even connecting it to a live customer support agent.

Final Thoughts

No matter what the reason is for creating a chatbot, using it for business, just to express yourself, or maybe even wanting to impact the world, we have the solution for you.

Final tip: Imagine the impossible, and it may become real.

Grab a piece of paper and start a sketch of what your chatbot needs to do and what features it will provide to your customers.

To help, here are 10 tips that will help you build your perfect chatbot:

1. Have Your Bot Offer Products

Offer products that people want to buy, not just what you want to sell.

With chatbot platforms and interaction with users, you can gather information that gives you an idea of what the better product to sell is and what people think is more in-trend.

2. Streamline Payments

You need to offer the option to people to buy from trusted payment methods. You need to integrate with Stripe and PayPal to gain confidence from potential customers.

You need to integrate with Stripe and PayPal to gain confidence from potential customers.

3. Update Your Chatbot

Keep track of the behavior of your chatbot so you can add more quality service for your customers.

4. Focus on Marketing

Build your chatbot with the ability to offer subscriptions to your upcoming marketing campaigns and use it to find you more quality leads for sales.

5. Learning More Equals Earning More

Implement AI Machine Learning capabilities to your bot which will give you an advantage over your competitors.

Plus, you will be able to provide a bot that gets smarter every day and will become able to do more for your customers.

6. Check Your Competition

You should not be afraid of your competitors and should keep track of their progress to learn more and update some of the things that your bot is doing along with implementing new tasks into your business model to make more profit.

7. Be Creative

Think outside of the box to make your chatbot as unique as possible so you can be more recognized and build a stronger brand.

8. Provide Great Service

So many companies which find success start to forget about their customers.

Providing excellent customer service is the most important task of your company, and believe me, if you don’t pay attention to your customers’ needs, it will take you out of the game very quickly.

Therefore, build your bot with NLP features that will make it more human-like and will provide top customer service.

9.Integration

Build your chatbot and integrate it with Facebook.

This is one of the best and most positive outcomes for any company, as you will get the ability to reach more than a billion users via Facebook and turn it all into more profit.

10. Personality

Make your bot more cheerful and create a unique personality for your bot that will provide a great experience and be more attractive to your users.

Final Thoughts From ChattyPeople

Start experimenting with bot technology and take advantage of the opportunity that we, here at ChattyPeople, can give you.

Philosophically, it’s translated from the Greek word “eudaimonia” and refers to “the good life, ” and we have to be honest that the quality of life is better with the inventions and use of new technologies and should become even become better over time.

With this being said, if we have a better life, we will, in fact, be happier but what if we talked about “Happy” as an emotion in which the philosophy is defined as an emotion?

Can bots make us feel joy? Can they make us laugh? I think that they are in the first stage of accomplishing this and because they are new, for example, when I bought Amazon`s Echo, I was feeling joy that she could tell me a bad joke and play my music.

Voice Activation Fun

With the Voice Activation feature and with the options companies provide the bots with, they feel more as a human-like presence in the room.

Engineers and developers don’t waste time as they are pursuing Hollywood’s movies to make them a reality.

I was especially thrilled when I found about Jibo, “The first social family robot,” because they pushed the boundaries a little more.

Then Amazon gave movement and face to their bot, and Asus gave us the Zenbo with the ability to move. It looks like soon, they will add the presence of WalL-E into our lives.

If you Google or search Wikipedia for Wall-E, you will find this information:

WALL–E is a 2008 American computer-animated science fiction comedy film produced by Pixar Animation Studios for Walt Disney Pictures.

All segments of your business are connected to one customer service provider. Yes “ one provider,” no matter what field they are in.

Your company is there to serve the customer, and it’s up to you to provide a 5-star experience.

I would suggest your choice as a customer service provider to be one who cares about their customers because, in the end, customers are the ones that help companies to achieve greatness and they are the ones that will either come back or go somewhere else where they feel more appreciated.

Making work simpler, more pleasant and more productive is what they say Slack is.

But it’s more than that, as it is a digital environment where teams of people can gather under one platform, in one workplace and be in reach of so many Apps that will make it easier to accomplish their projects.

It`s a messaging App for business where you stay connected with your team ─ from anywhere. . .

Build your chatbot to be able to increase engagement. Prepare them to act on your marketing campaign and promote it casually, like with a line as “hi there, there are some new and cool products on our website, would you want me to tell you more about it?”

Use your imagination and use your experience that you have gathered in real life to start up a conversation.

2. Market Research

Do market research with your chatbot and build data, such as:

What are they buying now?

What have they bought it in the past?

What will make them buy from you in the future? And so on. . .

Make it simple ─ you don’t want to overdo it with too many questions. You will gather a lot of valuable information and use it to develop a better strategy.

Use consumer interaction to take chat to a possible sale. Give customers the option to find your current discounts and coupons, make daily offers and customize it for every potential customer.

4. Generate Leads

With all the above mentioned, you will be able to generate more leads. All you need to do is give the option to your chatbot to store and report the leads that you will be able to use for your upcoming marketing campaign.

5. Survey

Best first-hand data with the most value one is gathered by doing small surveys with a couple of questions; you don’t want to give your customers tests ─ keep it simple.

6. Feedback

The feedback option to your chatbot is a pretty good feature to collect data for free. Most important is to pay attention to everyone’s feedback which you receive.

7. Subscribe Button

You have to have a subscribe button for sending out deals and making more sales. In this way, you will have the ability to grow your customer base and promote your marketing campaign. The best thing is that everyone wants a good deal.

8. Demographic

Use your chatbot to target and do research on what people want in different regions and make targeted offers.

We are starting to live in the future, and what we all witness in the movies is starting to happen now.

The growth of human knowledge, with the help of computers, is expanding with the speed of light.

The things that are happening now and what will occur in the next 20 years will be unbelievable.

We, as a civilization, will reach one of the fastest growing stages in our history, compared with the nature of our evolving in the way we established our societies from an agricultural society to an industrial.

And in the past couple of decades, we entered the technological stage of our existence in which we transformed into the Artificial Intelligence stage where all things happened much more faster than anything we have experienced so far.

What is Artificial Intelligence and What Have We Accomplished So Far?

The ability of a program or machine to think and learn and be able to mimic human behavior is called AI.

Software developers are in constant need to achieve intelligent machines that will, in fact, act and think like a human.

This was achieved a while back in the late 1980s, with one of the oldest games “Chess,” where computer programs accomplished to learn and beat a chess master.

IBM developed a Chess computer called Deep Blue which was programmed to make a logical decision and play the game on its own. One of the first significant successes on Deep Blue was back in 1996 where Deep Blue beat world champion Gary Kasparov in one game out of six. After this match, they upgraded the computer, and in May 1997, played with Kasparov again, and Deep Blue won six games in the match.

This was a stunning accomplishment for the AI world and was a push to developers to pursue the AI technology and put it to use in our day to day lives.

What they did was that they created a neural network that gives ability to the computer to learn how to play games in the way humans do with practice and learning from their mistakes.

The most extraordinary thing happened last year when a program that they created, called AlphaGo, beat Europe`s Go champion, Fan Hui, in five games.

With this kind of technology, the game is changing, and the possibilities of AI machines being smarter than humans is getting closer.

Self-Driving Cars

Elon Musk, the founder, and CEO of Tesla and SpaceX, promised in one of his interviews that the Tesla car will make an automated trip from L.A. to New York by the end of this year.

This is the one everyone is waiting for; a personal computer driver like in the movie, Time Cop, where Jean-Claude Van Damme enters the car and just says “home” and the car drives him to his destination.

Robots

Hanson Robotics made a social robot named Sofia.

The AI software that they developed is giving Sophia ability to process visual data, as she can see peoples’ faces and react accordingly, make conversion, show emotions, and with all of this, she can make interactions with people.

And the most interesting aspect is that she looks like a human girl.

Final Thoughts

These are just a couple of examples of what we have accomplished so far.

And with what the future will bring, we can only imagine what is to come, but I believe that the internet will be the brain of future AI and the technology of inventing what we see in Hollywood movies is closer than we think.

With Facebook’s announcement of allowing chatbots into their Messenger App, the number of bots is rising every day, and they have grown to more than 100,000 strong.

Now is the time to be creative and put to life something different ─ it’s time to make your own chatbot.

Use your creativity and an open mind to create a bot that will help your business grow and take some work off your hands, giving you the opportunity to concentrate on other, more important parts of your business.

If you are thinking of building a chatbot, be sure to choose the right development platform, such as ChattyPeople.

Here’s why and what you need to know:

Three Features a Bot Development Platform Must Have

1. NLP

When working with a platform that has a built-in NLP, it will automatically detect meaning and information in the messages that it’s receiving when a user is chatting with it. Also, it will process the data before passing the information to the chatbot’s controller.

2. Handover Protocol

Handover protocol is a feature that makes a chat experience available for cross app collaboration.

With this protocol, you are able to provide better customer support; it helps secure transfer between automated chat via “chatbot vs. human” and “human vs. human.”

In other words: You can enable your chatbot to connect the customer with a live customer support agent. With this option, you will be able to jump in and help the customer with more complex issues.

3. Seamless Payments Flow

With a feature like this, you will provide the customer with a one step payment experience within the messaging platform. This makes the payment process much easier and quicker.

Here are Some Questions You Might Have:

How can I start and develop a chatbot on my own?

Where to find the right development platform?

Will I be able to handle a platform like this, as I don’t have coding experience?