However, the category is facing competition from other more traditional products for Latvians such as cereals (eg buckwheat), potatoes and bread. Nevertheless, the pasta-eating culture is not as highly developed in Latvia as it is in other European countries, and therefore volume sales are set to decline slightly in 2010.

Euromonitor International's report offers a comprehensive guide to the size and shape of the industry at a national level. It provides the latest retail sales data from 2005 to 2009 , allowing you to identify the segments driving growth. It identifies the leading firms , the leading brands and offers strategic analysis of key factors influencing the industry - be they new product developments, distribution or pricing issues. Projections to 2014 illustrate how the industry is set to change.

Reasons to Buy This Report * Gain in-depth understanding of the Pasta industry ; * Identify areas of growth and understand key dynamics ; * Get a full overview of the competitive landscape , the industry ’s major players and leading brands; * Anticipate market change with 5 year forecasts .

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