Gameffective Named “Top Selling Tool” by Analyst Smart Selling Tools

We’re proud to announce that we have been named “Top Selling Tool of 2016” by Smart Selling Tools, a leading analyst and consulting firm in sales and marketing technology. Smart Selling Tools founder Nancy Nardin, formerly with Gartner and IDC, is a nationally recognized thought leader on sales and marketing productivity tools. You can access the Top Selling Tool report here.

Nardin told us the following “We’re excited about including Gameffective as a top player in the Sales Performance and Gamification category. Gameffective focuses on motivations that drive performance in real-time. We like that it avoids the pitfalls of typical gamification solutions that reward the top tenth percent and discourage the rest. Their approach of setting personalized goals and tracking them in real time is what will drive middle performers to do better. We also like the strong integration with elearning, to drive better compliance, training and new product knowledge”.