A Leica for Life

By the time you reach the register to pay for your new camera, chances are that something new and better was just released! The market is saturated and new models are coming out on the daily, making what was new one day, obsolete the next. The Leica U concept explores modularity as an option to defeat obsolescence.

The modular system allow users to not only update their hardware infinitely, but to build it to their liking at the onset. Using a quick locking mechanism, individual components can be released and replaced in a jiffy. This also means that photographers can quickly and easily switch between photography styles without carrying around multiple cameras. Just interchange your favorite lenses, handles, and lighting to switch things up and hone multiple skills!