Description:

This report analyzes Wal-Mart's strengths and weaknesses as a company, as well as opportunities and threats (a SWOT analysis) it faces. It specifically focuses on analyzing the markets in which Wal-Mart operates. The paper then uses the information and produces meaningful recommendations and steps that Wal-Mart can take to continue to grow and to improve its brand and image.

Sample of Sources Used:

Fishman, Charles (2003). "The Wal-Mart you don't know." Retrieved Oct. 19, 2006 from the Web site for Fast Company at http://www.fastcompany.com/magazine/77/walmart.html.

Gallagher, Scott (2004). "Business level strategies." Retrieved Oct. 20, 2006 from the Web site for James Madison University at http://216.109.125.130/search/cache?p=business-level+strategies&fr=yfp-t-501&toggle=1&ei=UTF-8&u=falcon.jmu.edu/%7Egallagsr/WDFPD%2520-%2520Business.pdf&w=business+level+strategies&d=LlNaGpIFNgHG&icp=1&.intl=us

Global Ethics Office (2006). Retrieved Oct. 19, 2006 from the Web site for Wal-Mart at http://walmartstores.com/GlobalWMStoresWeb/navigate.do?catg=8.

Global income per capita (2005). Retrieved Oct. 19, 2006 from the Web site for Finfacts Ireland at http://www.finfacts.com/biz10/globalworldincomepercapita.htm.

Cite this Research Paper:

APA Format

Wal-Mart (2007, May 29)
Retrieved August 02, 2015, from http://www.academon.com/research-paper/wal-mart-95654/