Nike Vs. Adidas -The Battle Off The Field For The Gold Medal

By Pierre Sookiew:Nike (NKE), the world's largest maker of athletic footwear and apparel with a market value of almost $50 billion, and Adidas (ADDYY.PK), the number two with a market value of $12 billion, should make good deals this summer and investors too.Indeed, the UEFA Euro 2012 and the London 2012 Olympic Games are strong drivers to the athletic footwear and apparel industry. As a result, Nike and Adidas expect to gain market shares and increase their revenues over the next years.
Warm-up with the quarterly earnings
On one hand, Adidas has announced results above estimates for the first quarter of 2012, driven by double-digit sales growth in all segments. Group revenues have increased by 17% to € 3.8 billion ($4.8 billion) and the Group`s net income rose by 38% to €289 million ($364 million) or an Earnings Per Share of €1.38 ($1.74).On the other hand, Nike has reported betterComplete Story »

The world’s largest sports apparel and accessories manufacturer, Nike Inc. (NYSE:NKE) is making major strides into the women’s division as part of its efforts to meet its two-year $7 billion sales target. To make a statement about how much it is focusing on women, Nike has rolled out a new outlet solely dedicated to them.

By Vin Colby:Adidas (OTCQX:ADDYY) and Nike (NYSE:NKE) are the global rulers of athletic footwear, apparel, equipment, accessories and services.People should realize that they are now the chief shoemakers to the world as most people nowadays opt for the comfort and utility of sports shoes in their everyday activities.

The sportswear industry seems to be hitting home run after home run, with rising demand for its products consistently driven by consumers seeking to get active and stay healthy.
Last month, Under Armour led a rally in athletic wear companies’ stocks after announcing financial results that beat analyst expectations. Now, the Columbia Sportswear Company (COLM) has taken the baton and is leading the industry up – widening its lead over the broader market.

Constellation Brands, Inc. (STZ), one of the world’s largest makers of wine, announced the results for the fourth quarter of its fiscal 2014 (4QFY14). It reported upbeat results following its acquisition of Grupo Modelo’s American beer business last year. The company, which markets and distributes Corona beer as well as other brands domestically, reported that its net income for the quarter that ended on February 28, rose 92% year-over-year (YoY) to $157.2 million.