A Blogger’s Event: Eye Exams, Lenscrafters and BlogHer

Dr Bearden is currently on the Lenscrafters Optometric Advisory Council (LOAC) with other Doctors and Lenscrafters leaders from around the country. Dominque Simon is the Regional Director of Operations for Lenscrafters in New York and also a member of the LOAC. Dominique (she’s in the back row, farthest to the right in the above pic) informed Dr Bearden of this really cool Blogger event hosted by Lenscrafters in NYC…

In August, LensCrafters hosted a private in-store event for BlogHer bloggers in the NY area to teach parent bloggers about the importance of eye healthand style for themselves and their families. The event was held at the Lenscrafters flagship store in Manhattan on 5th Ave in New York City. Bloggers also received tips from LensCrafters on how to make the most out of eye exams and best practices in working with eye doctors.

The event was led by LensCrafters’ VP of Eyecare, Dr. Eliot Grossman and Dr. Shirlie Dowd. Additional LensCrafters’ Eye Doctors were on hand to mingle with Bloggers and conduct eye exams throughout the event. Style experts were also on hand to help Bloggers to select the right style frames for their face and the best lenses for them.

BlogHer Reviewers take a closer look at LensCrafters:

On the August night in Manhattan, BlogHer’s gathered with the folks from LensCrafters to enjoy some good company, learn some things they didn’t know about eye health, try on new frames with the help of stylists and basically have a pretty good time doing it. They’ve captured the event in their blogs and we think you’ll be surprised by what they each took away from the experience.

“Our rockstar pediatrician dropped the bombshell at her all important 5 year check up that Miss Natalie succeeded at failing her vision test; he also recommended a follow up exam elsewhere. Lovely. Minutes later I saw a Blogher ad announcing their event with LensCrafters…”