08/03/17CeBIT 2017: CAS Software presents new CRM trends for the digital world

"Connecting people" is this year's CeBIT slogan, the CAS team will show you how their smart software can impress both customers and employees. As well as showcasing a whole range of new products to help keep your relationships at the heart of the customer-centric business world. CAS Software AG is a software house with more than 30 years of experience in Customer Relationship Management, you can experience their products and talk to them live from March 20 - 24. 2017 on stand A38 in hall 5 at the CeBIT in Hanover, Germany.

Highlights will include: the first CRM solution to offer an integrated fan principle, an App Designer for creating your own apps, a range of new wizards based on artificial intelligence and they will be revealing their new CAS CardScanner app which can transform business cards into CRM contact files. Dawn of a new business world In addition, the German market leader in CRM solutions for SMEs, will be launching its new "SmartWe World" cloud-based software platform which utilizes the globally unique CAS SmartDesign® Technology: "Our software helps to bring people and companies together and unite them in common goals to their mutual benefit“, said Martin Hubschneider, CEO, CAS Software AG.

CAS genesisWorld x9: The first CRM solution to offer an integrated fan principleCAS genesisWorld x9 is the first CRM software solution to offer an integrated fan principle feature, this integration is brought to you in cooperation with forum! - the market research and consulting company. Using the fan principle, users can determine two parameters: individual customer satisfaction and the so-called general fan quota for a company, this information is a valuable indicator of customer centricity.

App Designer: Create your own apps in just 20 minutes!The App Designer enables users to develop their own CRM apps very quickly - and they do not need any programming knowledge to do so. The new mobile apps are more customizable than ever before, providing users with more freedom while mobile - and now there is even an offline mode. Other features include: new dashboard elements, mobile apps and even a unique radial menu.

Wizards and artificial intelligenceSmartAIA is the proactive, intelligent wizard (Smart Artificial Assistant) which helps users with their routine tasks while learning independently. This integration of external information sources, enables users to enrich their own data by adding information such as social media, news articles and other information from a trades register extract.

Find what you are looking forThe CAS SmartSearch 4.0 search engine has now been significantly extended so that users can find what they are looking for in the CRM system faster - it even starts searching before you activate the search. This new generation of SmartSearch learns independently which means it can suggest results that are based on your individual use.