The Ultimate Drugstore Solution for Brassy, Orange Hair

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Great hair color is an emotional sine wave. You start by visiting your colorist, whom you see more often than some of your high-school friends. Now you’re up! Your hair looks fresh! The compliments roll in! But barely four weeks later, you’re on the descending end of the curve, wondering if it’s your imagination or your hair is getting more and more orange. This is where John Frieda’s new Brilliant Brunette Visibly Deeper Color Deepening Treatment comes in. Whether your hair is actually more brassy than a trombone or you’re just paranoid, this is a shower color treatment that actually works by deepening your hair color by one shade. It’s just enough to transform your orangey highlights back into chestnut, and hold you over between salon visits. It will not transform you into Morticia Addams, and it will not stain your tub if you use it in the shower. There’s an option for blondes and lighter brunettes, too.