eOne forms imprint with Lifeblood, Inc.

Monday, February 22, 2016 7:09 AM PT

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Official press release:

Entertainment One (eOne) today announced a partnership with metal label Lifeblood, Inc. to bring the Lifeblood Inc. imprint under eOne Music's umbrella. As part of this exclusive deal, all releases will be marketed and distributed by eOne Music on a worldwide basis.

Alongside this deal which will strengthen Lifeblood's position in the metal world, the label also announces the first two signings under the new deal. 2016 will see full-length releases from both abstract death metal band The Schoenberg Automation and metalcore band Earthcaller.

"Lifeblood represents another vehicle to bring great metal/rock artists to eOne," said Scott Givens, SVP of Metal, Entertainment One Music. "Their first round of releases are tremendous and there is much more to come."

"Finding a proper home and partner for LifeBlood was key and we couldn't be any happier to finalize our vision with eOne," said producer Shane Frisby. "With a roster that has included such an insane array of artists such as Hatebreed, Crowbar, The Game, DJ Drama and more, it's truly a dream come true to work with such a diverse and multifaceted organization. The future is bright for LifeBlood and we are beyond excited for us to truly begin!"

"I couldn't be more excited to team up with my friends Shane and Alex on our new label and management venture," said Phipps. "I want to personally thank eOne Music for trusting in our ears and years of experience in many walks of the music business by giving us the opportunity to be part of their impeccable worldwide distribution and release music under the Lifeblood moniker."