Bob Stoops Named GM & Coach Of Dallas XFL Franchise.

The Team Still Doesn’t Have A Name, But The Former Oklahoma Coach Will Helm Its Globe Life Park Front Offices And Sidelines Alike.

BAH GAWD, THAT’S BOB STOOPS’ MUSIC!

After yesterday’s surprise scoop from Pro Football Talk’s Mike Florio that revealed former University of Oklahoma head football coach Bob Stoops as the likely first coach to sign on and lead a team in the XFL’s second attempt, the as-yet-unnamed Dallas XFL franchise made that news official during a press conference held this afternoon in which Stoops was formally announced as the man taking on both the team’s head coach and general manager duties.

His return to coaching now also feels opportune, at least for the XFL. Simply because of the cache that a name-brand coach like Stoops can bring to a new league, today’s announcement is undoubtedly a big coup for the XFL, which is set to start play in 2020. But the timing feels especially fortunate given the fact that another upstart National Football league competitor — this one called the Alliance of American Football — is set to start play this weekend. The XFL’s Stoops announcement doesn’t feel like an accidental overshadowing of the AAF’s rollout; rather, it feels like a calculated move from a league that, if nothing else, was at least innovative and well-marketed in its last attempt at operations.

Stoops is the first of eight coaches confirmed to lead XFL teams that’ll call major markets across the country home. In addition to Dallas, the XFL’s initial teams will claim residences in New York, Los Angeles, Houston, St. Louis, Seattle, Tampa Bay and Washington D.C.

One thing to keep in mind on that front: Stoops has no professional football coaching experience prior to this XFL gig. And while he did win a National Championship with his Sooners team in 2000, his career bowl record in the college ranks is just 9-9. That’s not necessarily an insane increase over Garrett’s 2-3 record in the NFL postseason.

On the other hand, Garrett has only thrice reached the NFL Playoffs in nine years, whereas every one of Stoops’s 18 teams at OU reached a bowl game.

Meanwhile, Stoops never once had a losing record in Norman and only lost more than three games four times in his time there, whereas Garrett has only posted four season-long records above .500 in his nine-year career in Dallas.

Pete is the founder, editor and president of Central Track. He is the former music editor of the Dallas Observer. His work has been published in The Daily Beast, Deadspin, LA Weekly, Village Voice, Spin Magazine, The Miami Herald and The Toronto Star, among other major publications. The Association of Alternative Newsweeklies has honored his long-form narrative writing and his blogging efforts alike. In 2009, NBCDFW.com named him one of the 25 Most Interesting People in DFW, a fact he remains all too eager to bring up at dinner parties.