Benchmarking Pre-Webinar Activities [Infographic]

There is a lot of prep that goes into a conducting a webinar - emails, promotion, registration pages and scheduling are just a small part. How do you know if what you are doing is effective? Better yet, what is everyone else doing in the industry and how do you compare?

ReadyTalk put together an infographic to help you benchmark your pre-webinar activities against your peers. Are you sending the correct number of emails? Are you using the best channels for your webinar promotions? Take a look at the infographic below and all your pre-webinar questions will be answered!

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About The Author

Mike McKinnon+ is the Director of Marketing Operations at ReadyTalk. His 15 years of B2B marketing experience has spanned agency work, market research, public relations and business development. At ReadyTalk, he manages their telequalification team as well as oversees ReadyTalk's marketing operations strategy. He has been a repeat speaker at Eloqua Experience, the Business Marketing Association, and the American Marketing Association. He has also been published in the AMA’s Marketing News and Marketing Automation Times.