Messaging on the Move: Using Responsive Design to Improve Conversions

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Monday, December 16
1:00 - 2:00 p.m. ET

Feel like you're crafting the right communication but failing to connect with your customers? Don't waste precious moments of customer attention with the wrong experience – make each message count! Create the optimal experience for each customer, no matter when, where, or how they are viewing your message. Responsive design takes the idea of “the right message at the right time” to the next level by delivering the right “experience” to your audience. Join us for strategic insights, practical examples, and success stories around employing responsive design to improve conversions.

With almost 20 years of demand generation experience under his belt, Sean Shoffstall is a proven leader in digital marketing. Under his leadership, Ozone has delivered data-driven creative campaigns to Fortune 500 clients and global brands including Autodesk, Intel, Yahoo, American Express, Medtronic, and Siemens. As an industry leader, Shoffstall has spoken at AdTech SF, NCDM, and OMS, and is a regular contributor to MarketingProfs.com, B2Bonline.com, and other publications.

Steve Warren, Vice President, Digital Messaging, Teradata

During his 20 year career, Steve Warren has brought to market, and been an early adopter of, many of the digital tools and techniques that today's marketers take for granted including SEO/SEM, Messaging, and eCommerce. In his current role Warren oversees sales, demand generation, deployment and deliverability across the Americas for Teradata's digital messaging solutions.

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