In my world I am seeing a lot of apathy. I think a lot of that has to do with our current economic culture.

I think people are looking for big changes. We caught a glimpse of that with the recent announcement from Yahoo CEO Marissa Mayer regarding working from home. It is sparking debate across the country and online.I

We need more people to step up and help us become better. Recently the Governor of Nebraska, Dave Heinemann announced a plan to eliminate personal and corporate income tax. This item was retracted, but again it took someone to bring up the idea and get people thinking.Watch the latest video at video.foxnews.com
We need leaders to step up and start the dialogue on tough issues like these. In both cases the overall goal is to be more productive and improve efficiency.

As marketers, we need to also become more passionate and not sit back and wait. We need to be suggesting more and more ideas for our companies and work with other top leaders in our company to show them what needs to happen to grow our companies. Stay away from arguing one side or the other. “Think Outside the Box” and look for revolutionary solutions. Otherwise your ideas will continue to only remain “In the Box” and it may prevent you from reaching your true potential.