Keeping things simple in your business is, ironically, easier said than done.

There are several reasons for that.

And ALL of these reasons come from fear, doubt, scarcity and lack, like for example:

Worry what other people will think of you when you do this or say that.

Doubting what you’re capable or worthy of.

Thinking that your work can only have value when you’ve struggled at least a little bit to get it done.

Believing that making money is hard, success doesn’t come easy, and you can only achieve more when you DO more.

Taking yourself, your business and your work far too seriously.

Or being super attached to NEEDING a certain outcome.

That’s why so many creative ideas / fun ideas / easy sounding ideas or ‘out there’ ideas – especially the ones having to do with marketing, launching, or creating new offers and content – NEVER see the light of day.

Fear kicks in, doubts chime in, you start worrying and complicating things, and BAM – another great idea is killed.