Staying credible in a world of fake news can seem daunting, but the best path forward is to establish your organization as a source of truth, build an authentic audience and then produce effective and useful content. This process in itself is an honest one, and will help your organization rise above fake news.

The 21st century mainstream media still is and should be an important part of any government communicator’s outreach strategy. Learn how you can more effectively get your message into the mainstream media.