Lights, Camera, Watermelon

This week, Velvet Cartel teamed up with our friends at Marketing Matters to create a clever short commercial for the Texas Watermelon Association to be aired in Time Square April - July. Filmed in the gorgeous Swift's Attic restaurant (thanks to the gracious CK Chin) on Congress, the commercial is a compilation of voiceless acting and attention grabbing watermelon motion--slow motion. We were able to switch from 30fps to 240fps to capture super slow motion with a Sony FS700. We can't share the full commercial yet, but check out our behind-the-scenes photos below!