“If you don’t want to fall immediately and immutably into love, look away. If you don’t want to find yourself suddenly discontented, disconcerted, distracted, look away. If you don’t want to be held against your will or bound to something, anything, like hit, or wound or hurt, if you don’t want even a glimpse at what you always secretly suspected your life could lead. If you don’t want to be seduced, then please, please, look away”, a female voiceover says in the 60-second spot.

According to the manufacturer, Alfa Romeo 4C Coupe, assembled at the Maserati workshop in the heart of Italy, is inspired by the 1967 Tipo 33 Stradale. Its MSRP price is starting at $55.900.