A Modern Floral Romance

While florals may be a perennial trend for Spring, designers have revisited these beautiful blooms with intricate intensity and darkly seductive grown-up allure.

Petals can pack a punch. From oversized buds to mismatched florals, the Spring / Summer 2012 runways offered a delightful ‘bunch’ of unexpected prints and textures.

Mismatched floral prints screamed of offbeat beauty at Mary Katrantzou; while at Christopher Kane flowery organza shift dresses and coats were the epitome of feminine chic.

However, for a darker romanticism, floral prints went monochromatic at Valentino, Dries Van Noten and Alexander Wang. While subtler then their colourful counter parts, these prints had a haunting beauty.

Valentino’s black evening gowns with intricate hand-painted floral prints and velvet flower appliqués were bewitchingly beautiful. Falling just above the ankle, the evening gowns had a dark folkloric feeling. Of this collection, Pier Paolo Piccioli said: “Fashion is a dream, and in this moment we need dreams.”

Joyous and enchanting, floral prints in a selection of vivid colours will put a Spring into your step. Brilliant blooms add a whimsical romance and retro aesthetic to sweet silhouettes and charming accessories.

Add the Va Va Bloom to your wardrobe:For classic floral dressing, a little dress in a pretty print is perfect with heels. To dip your toe into this blooming trend opt for a classic white shirt and printed pencil skirt – a la Stella McCartney (pictured above left). While for high impact garden appeal embrace head-to-toe florals – accompanied by printed tights or socks in complementary tones. Add the perfect finishing touch with a vibrant burst of pure colour. An iconic Lady Dior handbag in darling sun kissed orange will do just nicely (pictured below right).

“Where have all the flowers gone? They are sprouting everywhere for spring fashion.”

For Floral Inspiration
Featured in W Magazine’s March issue, models Patricia van der Vliet and Emily Baker are divine in extraordinary floral prints for this fresh editorial. In pieces by Christopher Kane, Dolce & Gabbana, Alexander Wang and more; the editorial is perfectly captured against a flower market of gorgeous colour…