Texas will have its first chance to see the latest and greatest in automotive innovation at the 2015 Houston Auto Show coming January 21 through January 25, 2015.

Texas will have its first chance to see the latest and greatest in automotive innovation at the 2015 Houston Auto Show coming January 21 through January 25, 2015.

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New to the 2015 show is the Energy Pavilion, highlighting alternative energy vehicles and the innovative technology that enhance them.

New to the 2015 show is the Energy Pavilion, highlighting alternative energy vehicles and the innovative technology that enhance them.

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2015 Houston Auto Show to debut latest in automotive innovation

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Texas will have its first chance to see the latest and greatest in automotive innovation at the 2015 Houston Auto Show coming January 21 through January 25, 2015. Produced annually by the Houston Automobile Dealers Association (HADA) and sponsored by the Houston Chronicle, the Houston Auto Show brings more than 500 of the newest model year import and domestic vehicles, including several Texas debuts, alternative energy vehicles and concept cars, to cover 700,000 square feet of display space at NRG Center.

More than 14 manufacturers offer car lovers an opportunity to test drive more than 60 brand new vehicles at this year’s show including Buick, Cadillac, Chrysler, Chevrolet, Dodge, Fiat, Ford, GMC, Honda, Hyundai, Jeep, Kia, Lincoln, Mazda, Ram and Toyota. In addition, the high-end luxury vehicle boutique will return for its third year featuring Lamborghini, Porsche and Pagani.

Debuting in Texas at the 2015 Houston Auto Show are:

• The elegant and stylish 2015 Alfa Romeo 4C Coupe, signifying the Italian automaker’s return to the United States after 20 years and its official debut in the state of Texas;

• The Pagani Huayra, a custom built supercar with a price tag ranging from $1 to 2 million. With only four dealerships in the U.S. where each share one display model during a three month rotation, viewing this unique ride is an exclusive opportunity.

“Texas is home to millions of car lovers and the Houston Auto Show presents an opportunity to get up close and behind the wheel of the newest and most anticipated vehicles that our manufacturers have to offer in 2015 - without the pressure of buying now,” says Wyatt Wainwright, president of HADA.

Attendees will also get a chance to admire the following new vehicles and more:

• The 2015 Ford Escape

• The much-anticipated SEMA 2015 Camaro Commemorative Edition;

• The new 2015 Chrysler 300

• The Volkswagen 2015 Touareg TDI clean diesel

• The fourth-generation 2015 Cadillac Escalade, touted as a major step forward in luxury SUVs.

• The official vehicle for the NFL, GMC, rolling out the newest models of the Canyon, Yukon and Sierra.

• The high-end luxury boutique featuring supercars such as the Lamborghini 610-4 Huracan.

• And many more

New to the 2015 show is the Energy Pavilion, highlighting alternative energy vehicles and the innovative technology that enhance them. Another addition is the Art Car Parkway which features cars from the Orange Show Center for Visionary Arts and provides a fun, colorful and whimsical entry into the show. Returning favorites include Camp Jeep®, Ram Ride and Drive Interactive Test Track and the Indoor Ride and Drive Lounge.

The show also includes the ‘Kids Fun Zone,’ powered by Kidventure that will provide multiple exciting activities for kids. The space features a 21-foot Pixar Cars dual lane slide, where kids can climb to the top and race down to the finish. Children will also enjoy a race through the 40-foot obstacle course or the Space Shuttle Bounce House. The Grand Prix area allows kids 36-inches and smaller to drive self-powered cars on a unique and exciting roadway. Lastly, the Orange Show Center for Visionary Arts will have the Art Bus open Saturday and Sunday where children can design their very own Art Cars.

An enhanced 2015 Interactive Aftermarket exhibit expands to both ends of NRG Center this year providing even more engaging exhibitors. Allout Offroad returns with their newest project, a fully customized Freightliner Sport Chassis. Continuing with customization, EVS Motors will display a line of exotic cars, and fan favorite, Traxxas, returns in 2015 occupying nearly 5,000 square feet, where professional stunt car drivers will demonstrate the remote control cars. New to the Aftermarket Expo this year is Elite Custom Performance featuring a fully customized wide-body 2015 BMW M4.

The 2015 Houston Auto Show at the NRG Center is open daily, Wednesday, Jan. 21 through Sunday, Jan. 25. Show hours are:

Wed. - Fri. Noon - 9:30 p.m.

Saturday 10 a.m. - 9:30 p.m.

Sunday 10 a.m. - 7 p.m.

Adult tickets are $12 and $5 for children 6 to 12 years old when accompanied by an adult, children under 6 years old are free. Coupons for $2 off are available online and at participating Houston area new car dealerships. For more information, visit www.houstonautoshow.com.