Henry Comfort has become chief operating officer at Cambridge United following a review of the club’s business side.

And United have added two members to their staff in the shape of Nick Fairbairn and Joanna Kafouris as head of partnerships and head of commercial development respectively.

Comfort joined United as business operations manager last September, but following the recent departures of business development manager James Cutting and commercial manager Sam Jeffery, he has taken on the new mantle.

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Chief executive Jez George said: “The club is constantly evolving, with all aspects of the business operation growing exponentially, so that demands that our staff structures also evolve to consolidate this progress and enable further development.

“Henry has been outstanding since his appointment as our business operations manager in September.

“This is a natural progression and whilst it is only a very small tweak to his current roles and responsibilities, it is also an important one.

“Working closely with our staff, Henry will continue to add the rigour, processes and systems to run a business that has trebled in turnover over three years.”

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Meanwhile, George felt both Fairbairn, who was BBC Radio Cambridgeshire sports editor, and Kafouris, who has a wealth of experience in event management, marketing and procuring sponsorship within the sports industry.

He said: “These are two high quality appointments, which reflect the progress the club has made over the last three years since promotion to the Football League.

“We believe that these additions will ensure that revenue streams which have grown so significantly over the last three years can continue to be developed in a sustainable model.

“With Joanna and Nick joining Henry Comfort and our other existing staff, we have a team leading our business operation that can really push the boundaries and achieve even greater results.”