Bespoke research solutions for strategic issues

A totally integrated, full service agency, we pride ourselves on delivering the best tailor-made research programmes that are designed to answer those important questions our clients need answering. We’ve stayed in business for 30 years by ensuring that our research solutions get to the heart of the issues we’re exploring, and by delivering the in depth insights that keep our clients coming back to us.

The right tools to deliver the insights you’re looking for

We offer a full suite of qualitative and quantitative methodologies, online and offline. We take great pride in pulling together the right methodologies to deliver the insights our clients require to move forward with their strategies – even if that means inventing new ways of measuring and capturing consumer response. For example, when Highways England wanted to discover how drivers responded to different speed limits we came up with the idea of dash cams and heart monitors to capture in real time how drivers were reacting as well as the physiological changes taking place.

Who we work with

Whilst we’re best known for our work in a number of regulated industries such as Transport and Utilities, we do have broad experience in other sectors such as Healthcare, Financial Services, Education and the Environment.

Just to reiterate our thanks for a job very well done. We really appreciated your tenacity and experience in navigating some tricky challenges and delivering a very clear set of findings.

Steve Plimmer, HomeServe

They’re really personable and quick to respond. And they’re good at what they do.

Joanna Taylor, Scottish Power

You get a higher quality output from Accent. Large agencies churn out products not particularly tailored to the clients. They use senior clients to sell the project but you never see them again. Accent senior people are actually working on the project.

Nina Shore, NEL Healthcare Consulting

They’re knowledgeable, responsive and are experts in their field.

Oliver Martin, South East Water

They have a really experienced and knowledgeable senior team who understand my sector and other similar ones, which allows them to bring in fresh ideas and insights to help tackle the challenges the company faces. They’re equally good at qual and quant – not every agency are so good at both.