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The British Fashion Council’s (BFC) livestream of 46 catwalk shows from London Fashion Week resulted in a 100% increase in viewers year on year, indicating the growing demand from an online audience for real time fashion events.

Powered by Rightster, the shows were accessible via the BFC’s YouTube channel, the London Fashion Week TV site, as well as delivered to designer and publisher Facebook communities for the first time – including the Roksanda Ilincic and Vogue pages.

TV viewing via tablets is predicted to increase to just over three hours per month by 2014, according to a new report from Juniper Research.

The increase is attributed to growing user satisfaction and the availability of a wider range of content.

The report, ‘Mobile TV; Applications, Devices and Opportunities 2012-2016’, states that the increase will be most apparent in North America because of the existing popularity of services like Netflix and Hulu.

We’re in the land of startups this week, spending a day in the life of Ann-Marie Rossiter, Head of Marketing at events marketplace HeadBox. As usual, we’ll be finding out what it takes to succeed in this role, from skills and tools to the daily routine. If you’d like to appear in this feature, get […]