Googled the app, the company and its creator and I can't find any traces of marketing. The app isn't even Google-famous, and according to AppAnnie, it hasn't been featured in any countries.

So how has it gone up the charts?

Simple. Paid reviews. Also riding the Minecraft wave. Once the boulder rolls downhill, it's nearly unstoppable. Also out there: thousands of Appstore customers, which are dumb enough to buy before informing themselves about an app's quality, no matter which.

I was looking at this game a few days back on appannie and C-apps previous games. He even posts on TA. Well at least he's trying, and his games seems to be improving. Maybe someone can get C-apps to talk about it. I'm interested to hear more about it.

He's got the icon,screenshots, user generated content going for it. The reviews seem to all think it's a MP minecraft FPS game. Most reviews seems forgiving, and giving it 4 stars hoping for a MP update.

I haven't paid for reviews. I haven't even paid anything for marketing.
The App has interesting concept and some unique features. Which iOS-shooter provides map editing? Another thing is the icon, this it what you look at first when you see an app on the Appstore. It shows a block which reminds of Minecraft and it shows guns. You can easily imagine what the game is about just from the icon. This is what I think but I can't even explain to myself how it came to this success.

I haven't paid for reviews. I haven't even paid anything for marketing.
The App has interesting concept and some unique features. Which iOS-shooter provides map editing? Another thing is the icon, this it what you look at first when you see an app on the Appstore. It shows a block which reminds of Minecraft and it shows guns. You can easily imagine what the game is about just from the icon. This is what I think but I can't even explain to myself how it came to this success.

Ok, no paid reviews. Was the app featured somewhere? Or is it featured as a gift on sevices like FeaturePoints or AppCasher? Or on Gnome Escape?

Don't get me wrong, btw. - I was generally talking about how an app can raise in the charts even if it's only mediocre. Quite some devs use the things I mentioned, like paid reviews. Or cloning concepts which are popular.

Don't get me wrong, btw. - I was generally talking about how an app can raise in the charts even if it's only mediocre. Quite some devs use the things I mentioned, like paid reviews. Or cloning concepts which are popular.

I have one possible answer to this, and C- has mentioned it as well ...

the icon.

We recently changed our icon and have gone from 1000 Overall in the US to Top 100, and from 400 overall in Germany to #3 Overall app - mostly to do with an icon change and then a price drop to push home the increased rankings.

I posted about this earlier but I guess i broke a forum rule as the post was moved. The point I was trying to make is that icons are possibly more important than the app itself.

Think about this. you are a consumer, you LOVE Minecraft. You and 20 of your closest 12 yr old buddies talk about Minecraft all the time. A game called Battlecraft comes out. You say to your bussies - hey, here's a game like Minecraft but more about battles (I haven't even read a review or the app description - I have decided this on name an icon alone). You and your buddies try it and like it ... another hit is born!

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