Groupon is the service that sends its users a coupon in an email everyday. The coupon doesn't work until enough email recipients agree to use it.

Here's how AOL describes the service on a placeholder page:

Wow provides you and your family with savings at your favorite local and national locations each and every day! Eating, shopping, weekend outings – Wow offers things you want and things you need at a price that makes sense for your on-the-go lifestyle.

If you want a deal, we listen and offer up your bargain-of-choice on a silver platter at an astronomically discounted price, helping you stretch your hard-earned dollar to infinity and beyond. So be sure to stay tuned and prepare to be "wowed!"

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The problem is that this is for "you and your family," not at all the demographic that Groupon appeals to (early- mid-career childless scenesters). There's a reason that's Groupon's demographic--it's the only demographic engaged enough to care about this kind of stuff and be attracted to the quirky writing. My guess is that Aol will copy the writing style and vertical markets that Groupon's built itself on but market to the wrong crowd and fail. Eventually, they will lose sight of the Groupon thesis and start to offer multiple deals at once, in order to maximize revenue, turning into yet another coupon site. Point #2: Nobody cares about Aol. For this to work, they should separate the business from the master brand, sort of like when Chipotle was owned by McDonalds. Lastly, "Wow"?! Wow.