On Friday, Facebook announced a new data leak. One that is a wee bit frightening in that a bug that made photos of 6.8 million users accessible to third-party developers, before users even hit publish.

The company offered its typical shitty apology regarding the new data breach, explaining that up to 1,500 apps built by 876 developers had access to user photos between September 13 to September 25 and that many of these photos were not even published to the website, just uploaded for a post users never decided to actually publish.

Yes, round of applause for Facebook!

To add insult to injury here, in all fairness, Facebook still insists that users ultimately control their own data; “anything that you upload, you can also delete.”

This has consistently been proven to be absolutely misleading, in fact it is simply just a lie a ruse in an attempt to quell user distrust.

However, this does prove a point. your user data is gone quite literally long before you even hit publish.

Quite a few websites are equipped with code that extracts your personal info as quickly as you enter it in an online forum and sold to the highest bidder or those willing to pay the most for it. Mortgage companies, healthcare firms, credit card companies, retail websites, customer service chats, yes even your favorite porn sites are riddled with such code, malware and viruses used to steal user data, in real time these days.

As for Facebook, well this latest data breach is simply more proof of the company’s reluctance to share how it really treats user data, not to mention it’s unwillingness to make it clear when our data irrevocably falls into the hands of others.