Fonts

Times New Roman is the serif font used for the university wordmark. It is used for both the name of the university and legal branding on the wordmark.

Helvetica Neue

Helvetica Neue is a sans-serif companion font and should be used for title and incidental text for print publication. If Helvetica Neue is not available, Arial can be used as an acceptable alternative.

Berkeley

Berkeley is a serif companion font and should be used as body text for print publication. If Berkeley is not available, Georgia can be used as an acceptable alternative.