Monkey (2000) – E-Trade

The E-Trade monkey, who predates the E-Trade baby, was something of a symbol of his times. In this 2000 ad, in the midst of the dot-com boom, the monkey spends the thirty seconds dancing, off-beat, to La Coucaracha. “Well, we just wasted 2 million bucks,” the ad says. “What are you doing with your money?”