"Lessons I Learned from Steve Jobs"

Two things you may not know about today's guest speaker and webinar:

1) Guy Kawasaki was the Verizon Webinar Series #1 draw in 2011. Guy drew more attendees and more archived viewings than any other webinar we hosted last year.
2) For several years, Guy was one of the creative geniuses behind Steve Jobs. While Steve received all the credit, it's obvious to us that Steve also knew how to hire talent and exploit the creative mind!

Today's webinar is meant to take a little bit of a break from the norm. Rather than hitting you over the head with tips for your business, we're asking that you just sit back and enjoy Guy's recollections of working with the most creative mind in our lifetime. This is part motivational, part inspirational, and 100% meant to getting you to think outside of the box--and outside of how you normally think about your small business challenges.

It's really a webinar on creativity in business...something we all need to be better at, especially in the age of "instantaneous" comunication and competition.

When Guy is done, we hope you'll have some additional insights into how and why Steve Jobs was able to grow Apple into the world's largest and most successful Brand in history.

Help us to spread the word, and let's have another fantastic session with Guy Kawasaki!

Marketing is supposed to generate more customers, but most of the time it fails to deliver measurable results.

Based on the research of more than 300 businesses and nonprofits, this session will explain why marketing almost always fails to produce results, and how you can make a small change to your strategy and start seeing double the growth. You will walk away with a clear understanding of what is required to achieve consistent, lasting results that you can implement for years to come

In this fast-paced, humorous presentation, Cliff will answer some of the toughest legal and tax questions you will face as a startup and established business owner.
Join him as he makes this serious (but dry) subject helpful and entertaining.

Rebroadcast of two of our most popular webinars to date. Two hours of great tips and trade secrets from one of the experts in the online game. Learn how to get your small business noticed using Google. Evan Bailyn will give you step by step actionable instruction.

It is no secret that most startups fail — how can you prime your start-up for success from the get-go? It's about creating an entrepreneurial culture and results-oriented working environment that attracts the best talent in the business. It's also about taking a disruptive idea and turning it into a viable business, employing entrepreneurial thought along the way. In this webinar, Alexandra shares tips on how to start, grow and scale a successful business.

It's a crowded marketplace for the many small business owners who realize that their brand is their business. How do you define your worth? How much does it reflect your work and products as well as your experience, relationships, network and exposure? This webinar explores each of these factors as well as addresses the role of confidence and fear in asking for what you're worth.

Owner of Informed Web Content and writer for Social Media Examiner, Suzanne Delzio helps small businesses determine which social media their customers use, why prospects are there and how to deliver the content that not only impresses them, but prompts them to take the next step in the buying cycle. Because social media marketing’s potential has been hyped to the point of nausea over the past five years, business owners must understand the most cost- and time-effective methods for leveraging it. Delzio delivers clear, actionable steps to connect sellers with buyers in a pressure-free way.

In this 1 hour webinar, Evan Bailyn, best-selling author of Outsmarting Google and SEO Made Easy, will teach you the lesser-known tactics of building a dominant web presence for your business utilizing the power of Google. In his clear, concise style, Bailyn will outline what these new tactics are and how to apply them in a practical and actionable way, using examples from his own clients. The result: a host of clever new ideas that will help you take your marketing to a higher level, resulting in a substantial number of new customers, greater influence in your industry, and even entrance to new markets.

Attendees will walk away with:
-Proprietary strategies developed over 12 years of working with some of the biggest websites online
-A specific explanation of the rules of Google's search algorithm that are most valuable for small businesses
-A list of common misconceptions and ways to avoid being penalized by Google

Rebroadcast of our most popular webinar to date! Learn how to increase your bottom line through search engine optimization. Learn all the tricks to make Google work for your business. Your online presence matters, learn how to make the most of it!

The Best Offense is a Great Defense:
This presentation will not only inspire you to safely and securely protect confidential information in this social and mobile age, it will also help you understand how to build strategies that will save your organization from these preventable risks.

Rhonda Kallman, Co-Founder of The Boston Beer Co. & Founder/CEO of Boston Harbor Distillery, explains how she built her empire with no previously set ladder to climb, and how she managed success and failures as a married woman, mother of three children, breast cancer survivor and "serial entrepreneur," in the context of endurance, perseverance, hope and being a natural born fighter.

So you have a great, innovative idea that is without peer in the marketplace—how does that become a great business worth over $7 billion, such as HGTV?

Packard shares with the audience her experiences and the lessons learned in growing a multi-billion dollar business, plus shares the leadership skills necessary to incubate — and execute — game changing ideas.

Not every path to success is paved with gold at every step — part of winning often means being nimble enough to turn pitfalls into pivots. In this presentation, Troy examines the snafus and setbacks in his own career that wound up sending him in new directions, ultimately making him the entrepreneur’s entrepreneur. Going from high school drop-out in West Philly to shark on ABC’s Shark Tank, Troy shares pages from his playbook on hustle that will inspire, educate and give purpose to your mission. During the session, he will share lessons from working with entrepreneurs in his ever-growing portfolio (currently 90+ companies), which ranges from Uber to Spotify, and how those once small businesses became household names by using their small size as an advantage.

The Founder & CEO of National CARES Mentoring Movement & Editor Emerita of Essence Magazine, Susan L. Taylor will present: ·The Courage to Change in a Shifting World Order
·A Better Way of Living: Creating Balance, Meaning & Joy
·Bold, Visionary Leadership: From the Inside Out
· A Revolution of Values

Dr. Randal Pinkett has established himself as an entrepreneur, speaker, author and scholar, and as a leading voice for his generation in business and technology. He is the founder, chairman and CEO of his fifth venture, BCT Partners, a multimillion-dollar management consulting and information technology solutions firm headquartered in Newark, NJ.

Companies with great products and services shouldn’t struggle to generate enough qualified leads to meet their growth goals. Join #1 bestselling author Justin Blaney to learn how to build awareness, excitement, demand and trust for your brand with less financial investment. Double your leads in 2015—and not just any leads. Not lists of names, or appointments that don’t happen, or people who signed up to win an iPad. We’re talking about prospects who know you, want you and can afford you. In less than an hour, Justin will share 3 simple, yet powerful steps to produce more leads with less investment that you can start implementing today. This webinar will include a time for Q&A to ensure your questions are answered and you can apply these steps to your unique business.

When longtime This American Life and Planet Money producer Alex Blumberg decided to start his own company, he faced a lot of barriers. He'd never been a CEO. He'd never run a company. In fact, the last time he'd even worked in the private sector was over 30 years earlier, as a bagger at a grocery school when he was in high school. And yet, in just 6 months, he'd successfully raised 1.5 million dollars at a 10 million dollar valuation, all while documenting his journey in a podcast called StartUp. Alex shares story and the lessons he's learned along the way.

An incredible opportunity to Ask Daymond John about how to get your business started!

A young entrepreneur, industry pioneer, highly regarded marketing expert and a man who has surpassed new heights of commercial and financial success are just a few ways people have described Daymond John. Over the last 20 years, Daymond John (The Shark) has evolved from one of the most successful fashion icons of his generation to a highly sought after branding expert, author, consultant, and as a speaker in business and motivational genres.

Daymond’s creative vision and strong knowledge of the marketplace created one of the most iconic fashion brands in recent years. FUBU, (“For Us By Us”), represented a lifestyle that was neglected by other clothing companies. Realizing this need in the marketplace, Daymond helped to create the
untapped urban apparel space and laid the groundwork for other companies to compete in this newly established market.

In 2009, John joined the cast of the ABC entrepreneurial business show, Shark Tank, produced by acclaimed TV producer Mark Burnett. As one of the “Sharks”, Daymond and four other prominent executives listen to business pitches from everyday people hoping to launch their company or product to new heights. Investing his own money in every project, Daymond becomes partners with the entrepreneurs helping turn their dreams into a reality. Millions of viewers tune into the show as Daymond demonstrates his marketing prowess and entrepreneurial insights, which have earned him his nickname as “The Shark.”

Small business owners are different where their personal finances are concerned. They have more (often better) options when it comes to retirement, but all too often their business becomes their retirement plan. Personal finance expert and best-selling author Jean Chatzky has pulled together Money Rules to get small business owners on the right track for financial success personally, because only then can you focus your all on your business.

Jean Chatzky, the financial editor for NBC’s Today Show, is an award-winning personal finance journalist, AARP’s personal finance ambassador, and the host of Money Matters with Jean Chatzky on RLTV. She is a longtime magazine columnist and the best-selling author of eight books, the latest of which is Money Rules: The Simple Path to Lifelong Security. She believes that knowing how to manage money is one of the most important life skills for people at every age and has made it her mission to help simplify money matters by increasing financial literacy. To that end, she recently launched Jean Chatzky's Money School—online classes on crucial financial topics like saving, budgeting, getting out of debt, and planning for retirement—that she teaches herself at JeanChatzky.com.