Analysis of Findings

“Social network analysis is the application of the broader field of network science to the study of human relationships and connections (Hansen, Shneiderman, & Smith, 2011, p. 4).” Networks are “collection[s] of things and their relationships to one another. The 'things' that are connected are called nodes, vertices, entities, and in some contexts, people - refer to Figure 1. The connections between the vertices are called edges, ties, and links - refer to Figure 2 (Hansen, Shneiderman, & Smith, 2011, p. 31).” Social networks are formed “whenever people interact, directly or indirectly, with other people, institutions, and artifacts (Hansen, Shneiderman, & Smith, 2011, p. 31-32).”

School of Business

Goal

To contribute business research and practitioner experience in a forum that fosters dialogue and an exchange of ideas about business, from both academic and practitioner perspectives, with special focus given to business in Michigan.