Confused what is a website treasure hunt? Want to know more about it? Many people often get confused after reading the phrase, especially when it is related to a website. Well, it is a treasure hunt for everything a website needs to be successful, including theme, colors, making customers happy, content etc.

As a website owner, it’s quite obvious you want to develop a site that stands apart from their competitor. But if you want to know what is inside the treasure hunt that makes a website stands apart, then one of the most crucial elements are- Design and Ranking. A web design plays a crucial role in ranking a website on Google Page Search Result. Believe it or not, but a web design can affect Google’s search result ranking?

In this post, we are going to shed light on how you can develop and finesse your website. So, let’s dive in…

Web design and Search Engine Optimization

In an online business, two things are very important- Web design and Search Engine Optimization. Web design affects SEO monumentally, whereas SEO is all about page significance, third-party referencing, keywords etc. People often ignore to acknowledge that web development plays a crucial role in SEO. This makes a web design more about just looks and aesthetics. But it is important to remember – a good website design should be easy to use for both search engine bots and end users to navigate a website. For instance, let’s talk about the best WordPress designs of the year below.

Best WordPress designs of the year

Let’s face it- Every WordPress design largely depends on the themes selected by the web developers. On the official WP site, there are thousands of free themes available. But, choosing the right one is quite difficult for individuals who don’t know about technical ifs and buts of The WP theme. However, a website like Cyber Chimps offers premium responsive WordPress theme, trusted by a number of happy customers.
Here are popular WordPress Themes, most of the businesses use while creating the website.

Divi

If you are looking for the most popular multi-purpose WP theme, then Divi by Elegant theme is the name you can rely on. Comes with robust built-in and drop builder you can use it to create any sort of layout. It also offers 20 premade layouts that can be used in any projects.

Ultra

Created by Themify, Ultra is one of the powerful and flexible WP themes that can make any website followed by drag and drop builder. It just requires a single click that allows you to import their demo setup including content, widgets, menus and more. It comes with 6 header background options, 5 single post layouts, 15 headers/page styles, section scrolling, 6 archive layouts and more.

Shapely

If you are looking to create responsive WP websites, Shapely is the right choice. Designed for one-page websites, this free WP theme offers excellent functionality along with a eye-popping design. This theme comes with many built-in widgets for the landing page. It is good to be used to add parallax sections, product or service information. It also supports free WP plugins like Jetpack, Contact form 7, Yoast SEO, WooCommerce, Analytics from Yoast, etc.

Illdy

Made of top of the Bootstrap interface, this theme can make any website responsive to all mobile devices. Comes with a bunch of built-in settings, it works well with different WP plugins like Cache, WP Super Cache, Gallery NextGen and Gravity Forms. It also supports WooCommerce also.

Avada

This is the number 1 premium WordPress theme. It comes with more than 41 pre-made fully featured websites and 255 pre-made web page designs.
With their drag and drop builder and more than 1000s customization options, this theme is compatible with all WP themes available.
Apart from these, there are free WordPress Themes and plugins provider from where you can get the theme for your next website. Even if you are concerned about logo maker, then you can look for a reliable free logo maker toolthat can help you create a top-notch logo, relevant to your website.
Many website designers often wonder how to develop and finesse their website in terms of design and ranking. But believe it or not, there are many benefits that good web design improves the search engine ranking. How? Let’s have a look.

5 ways Good Design Improves the SEO ranking

1. Page Speed
According to Google, the ranking of a website depends on the page speed. If you take care of your users, odds are – they will visit the site again. If your site has a good loading speed, it ensures satisfying UX and good user experience, which ultimately lead to higher conversions. You can even use mobile-friendly test of Google that gives you feedback on mobile speed, desktop speed and mobile friendliness of your website.

2. Domain Name
Choosing a right domain name is important for the success of any business. Domain serves as the SEO so it is vital to add keywords correctly, as it will impact the SEO. When you get it done by 301 redirects, you can have peace of mind that it is supported by many search engines.

3. Proper Heading tags
Another crucial SEO component in a web design is to make use of heading tags. With clear heading tags, users can easily know what content is all about. Make sure that the heading tags are brief yet big, worthy and catchy, use color and contrast and link it to the relevant categories. The search engines use heading tags as content indicators like what has written in the post. Also, with different levels like H1 tag (Page 1 heading), the designers have to keep in mind that there are two parties that will employ these heading tags and these are- targeted audiences and the search engines.

4. Blog section
Blog section that enables you to add fresh content is beneficial from the ranking point of view. Search engines like Google always look for quality and fresh content to get website rank higher. It engages to the audience, attracts search engine and gives the edge to your SEO campaign.

5. Intense color that creates a big difference
According to stats- Intense colors increase web recognition to near around 80%. The websites with dark colors experienced around 2% of growth, whereas when it comes to light color 1.3 % of growth is noted.

Wrapping the post

Website designing is very important for search engine ranking and so is the logo, which is the face of the company. If you are looking to create an exceptional design, following with a logo, then Renderforest logo maker is what you should trust. This free tool can help you to create a unique logo for a WordPress website. To know more about this free tool, click on Renderforest.

Susmita is an engineer, a writer and a dancer - not necessarily in that order ! Ever since she discovered WordPress, she has not ceased to be amazed by how this community-driven platform brings people together - in more ways than one.
And yes, she loves binge-watching movies !