Complete Hands-On Business Analytics

This 8-sections, 16-hour online course includes a hands-on deep dive into the process of performing business analytics. You’ll learn the BADIR™ process: understanding the Business question, laying out an Analysis plan, collecting relevant Data, deriving Insights, and making Recommendations.

The course covers four business analytics methodologies: aggregate analysis – using descriptive statistics, correlation analysis, trend analysis – using statistical inference and sizing/ estimation. This is ideal for those looking to learn business analytics hands-on. Hands-on Business Analytics delivers actionable insights for those who want to add the “smarts” to their day-to-day business decisions. This course enables new interpretations and evaluations of business performance based on data, using simple yet powerful statistical techniques.

How to make successful business case for a new product or feature launch with limited historical data. Just as importantly, learn to effectively present it to peers and management.

How to build impactful KPI Dashboard and meaningful metrics

How to do actionable analysis using Excel pivot tables, functions and charts

How to prioritize between different projects based on a prioritization framework.

Get an overview of how, where and why Business Analytics, Predictive Analytics and Test-and-Learn are used with case studies from Fortune 500 companies.

How to compete on Analytics by putting analytics into business context.

Course topics include

Topic

Duration

Introduction to the Analytics landscape

30 minutes

Statistics 101: Aggregate Analysis and Correlation Analysis

30 minutes

Winery Case Exercise: Overview of BADIR™ Analysis Framework

60 minutes + Exercise

Introduction to Predictive Analytics

90 minutes

Introduction to Test-and-Learn (A/B testing)

40 minutes + Exercise

Competing on Analytics: Three Key Questions to Ask

40 minutes

Business Analytics: Hands-on Deep Dive using marketing, product and operations scenarios from a pet product company and a gaming company.

Get to the real Business Question

30 minutes + Exercises

Lay out an Analysis Plan

45 minutes + Exercises

Data Collection based on hypotheses

20 minutes

Derive Insights using the recipe

90 minutes + Exercises

Make Actionable Recommendations

25 minutes + Exercises

Top 20 Metrics for your business

20 minutes + Exercises

Excel Power Tips

20 minutes + Exercise

How to Create Impact in a Cross-functional Organization

25 minutes + Exercises

Capstone Case Simulation: Test your knowledge of business analytics with this capstone case from a large global ecommerce company with a revenue slowdown problem.

6 hours of discussion + hands-on work + review of answers

This course includes Introduction to Business Analytics, Predictive Analytics, and A/B Testing

Attendees Receive

An official Certificate of Completion: Hands-on Business Analytics (at the conclusion of the training) with your name and instructor signature, delivered via email.

Unlimited access for 12 months: Go back, pause, take notes, as many times as you like.

Templates, cheat sheets, and samples that help you take your training to your day-to-day work flow.

Downloadable pictures of the BADIR framework to print and hang in your cube as a quick reference guide.

Lifetime access to Facebook class group for continued learning and support.

Monthly live mentoring session over Zoom.

Tools Used: MS Excel, MS PowerPoint

Prerequisites: None

Complete Hands-On Test-and-Learn(also called A/B Testing)

This six sections, 12 hour online course covers the process of designing and implementing successful experiments to optimize product, marketing and customer experience. You’ll learn the BEDIR(™) process: defining the Business Goal, laying out an Experimentation plan, collecting relevant Data, Deriving Insights from test data and making Recommendations. The course covers full factorial design and optimizations using business constraints, plus an overview of Taguchi and Fractional factorial. This is ideal for those looking to learn hands-on experiment design.Today all leading organizations are utilizing Test-and-Learn methodology to quickly test hypotheses around product and feature usage, learning from the behavior observed and rolling out the winner. Effective Test-and-Learn delivers competitive advantages to an organization through rapid prototyping and quick low-risk tests before a full roll out.
.

Course topics include

Topic

Duration

BEDIR Deep Dive: Learn the intricacies of how to design experiments by improving booking conversion for an online travel company. Practice what you have learned by increasing revenue for a gaming company using in-product messages and incentives for a freemium product.

Get to the real Business Question

30 minutes + Exercises

Lay out an Analysis Plan

Experimentation Plan Scope

45 minutes + Exercises

Experimentation Plan Design

70 minutes + Exercises

Experimentation Plan Plan

30 minutes + Exercises

Data Collection based on hypotheses

20 minutes

Derive Insights using the recipe

90 minutes + Exercises

Make Actionable Recommendations

25 minutes + Exercises

Capstone Case Simulation – Test your knowledge of design of experiments by this capstone case from an eCommerce company with the goal of improving product conversion by banners and incentives.

6 hours of discussion + hands-on work + review of answers

Attendees Receive

An official Certificate of Completion: Hands-on Test-and-Learn(at the conclusion of the training) with your name and instructor signature, delivered via email

Unlimited access for 12 months: Go back, pause, take notes, as many times as you like.

Templates, cheat sheets, and samples that help you take your training to your day-to-day work flow.

Downloadable pictures of the BADIR framework to print and hang in your cube as a quick reference guide

Lifetime access to Facebook class group for continued learning and support.

Monthly live mentoring session over Zoom.

Tools Used: MS Excel, MS PowerPoint

Prerequisites Recommended: Complete Hands-on Business Analytics

Complete Hands-On Predictive Analysis

This 9 sections, 18-24 hour live/self-paced online course builds on the BADIR(™) framework from business analytics and extends it to advanced methodologies including Logistic Regression, Linear Regression, Decision Tree and K-Means clustering. This course is ideal for current and future analysts looking to learn incremental skills to deliver higher impact using advanced methodologies. All the analysis is done using open source statistical software R and Knime. Examples and exercises draw from diverse industries such as healthcare, financial services and real estate. Participants test their knowledge of predictive modeling by solving a real world business situation: predicting length of stay and discharge outcomes for Diabetes patients admitted at AMH hospital.

Insights/Build Model: Hands-on Deep Dive. Learn regression by predicting house prices in Ames, Iowa. Practice what you have learned by predicting marketing response for a global bank

Data Preparation

60 minutes + Exercise

Variable Reduction and Transformation

70 minutes + Exercises

Model Building

80 minutes + Exercises

Model Validation and Comparison

45 minutes + Exercises

Quantify impact of the Model

25 minutes + Exercises

Final Recommendation and Model Deployment

20 minutes + Exercise

Capstone Case Simulation: Test your knowledge of predictive analytics by this capstone case from the diabetes department of a hospital

12 hours of discussion + hands-on work + review of answers

Segmentation: K-means Clustering: Soup to nuts using the marketing scenario for the bank and the AMH hospital

4 hours

Summarizing and Closing

20 minutes

Attendees Receive

An official Certificate of Completion for Introduction to Business Analytics, Predictive Analytics, and A/B Testing (at the conclusion of the training) with your name and instructor signature, delivered via email

Unlimited course access for 12 months: Go back, pause, take notes, as many times as you like.

Templates, cheat sheets, and samples that help you take your training to your day-to-day work flow

Downloadable pictures of the BADIR framework applied to Predictive Analytics to print and hang in your cube as a quick reference guide

Lifetime access to Facebook class group for continued learning and support.

Monthly live mentoring session over Zoom.

Tools Used: R and Knime

Prerequisites Recommended: Complete Hands-on Business Analytics

Intro to Business Analytics, Predictive Analytics and A/B Testing

This three sections, 6-8 hour online course is a high-level introduction to analytics, ideal for those seeking an understanding of the analytics space, the vernacular in use, an overview of the different methodologies used in business and how to compete on analytics. Aryng makes the complex world of Business Analytics, Predictive Analytics and Test-and-Learn approachable through lectures and exercises.

Learn how to compete on Analytics by putting analytics into business context

Course topics include

Topic

Duration

Introduction to the Analytics landscape

30 minutes

Statistics 101: Aggregate Analysis and Correlation Analysis

30 minutes

Winery Case Exercise: Overview of BADIR™ Analysis Framework

60 minutes + Exercise

Introduction to Predictive Analytics

90 minutes

Introduction to Test-and-Learn (A/B testing)

40 minutes + Exercise

Competing on Analytics: Three Key Questions to Ask

40 minutes

Attendees Receive

An official Certificate of Completion for Introduction to Business Analytics, Predictive Analytics, and A/B Testing (at the conclusion of the training) with your name and instructor signature, delivered via email

Unlimited course access for 12 months: Go back, pause, take notes, as many times as you like

Templates, cheat sheets, and samples that help you take your training to your day-to-day work flow

FAQ

When can I start the course I’ve selected?
All courses are available online in self-paced modules. so you can progress through the course at your own pace as you complete each module.

How long does it take to complete the courses?
Each course has its own time requirements. Please check specifics for the course that interests you.

What background knowledge is necessary to take specific courses?
You need a working knowledge of Excel and a passion for learning data to enroll in “Introduction to Business Analytics, Predictive Analytics and A/B Test-and-Learn” and “Hands-on Business Analytics” course. For “Hands-on Predictive Analytics”, hands-on business analytics course is the pre-requisite and you also need some familiarity with R. You will be directed to appropriate resources upon enrolling.

What software will I need to complete the exercises and case?
You will need MS Excel with data-pak loaded and MS PowerPoint to complete business analytics and testing course. For predictive analytics, you will additionally need to install open source software R and Knime. You will get specific guidance on how to install those at the beginning of the course.

What is the refund policy?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us within the first 2 days of joining or before completing 20% of the first course, whichever is earlier and we will give you a full refund.

Do I need to take the courses in a specific order?
Yes, somewhat. “Hands on Business Analytics” is the foundational course and should be taken before “Hands-on Test-and-Learn”and “Hands-on Predictive Analytics”.

What is the Capstone Case Project?
At the end of each of the hands-on course, you get to solve a business case from a real business scenario using the framework learned in the class. By the time you get to this case, you’ll have already experienced each framework at least twice and will do this final practice on your own to assimilate your learning. The instructor will review the answer with you so you can assess your performance on the case.

Will I get a certificate for completing the course?
Yes, you will get a certificate of completion after finishing all the modules in any course. If you are interested in being certified as an “Aryng Certified Analytics Professional” or “Aryng Certified Data-Driven Business Professional”, you also must complete a live analytics project as part of one of the tracks.

Is there a reading list for the courses?
A. Yes, for all the courses, we recommend Behind Every Good decision” as a reference guide. Additionally, you may receive an individual course reading list as you start the course. We also recommend creating an account to get a personalized reading list, blogs and videos to keep abreast with the latest in analytics.

What do I do if I have questions while going through the training?
IFor logistical issues while taking the course, please email support@aryng.com or call 408.412.7279. If you have analytics-related questions, Aryng recommends bringing them to the weekly class, monthly Q&A session or posting on the Facebook class tribe.

Instructors

Piyanka has 15+ years of analytics and entrepreneurial experience with cumulative business impact of $180m+. She is an Amazon best seller author of Behind Every Good Decision and is a regular keynote speaker at business and analytics conferences. Before founding Aryng, she was the Head of Business Analytics at PayPal -NA. See her full profile for more information.

Piyanka Jain

President & CEO

Vidisha has a PhD in Economics and MS in Statistics from the University of Illinois at UrbanaChampaign. She is experienced in applying quantitative skills, using a variety of statistical software such as R, GIS, SAS, and Stata to different areas of Big Data work, ranging from development of statistical models, analysis and management of large data sets, to training and consulting.

Vidisha Vachharajani

Analytics Consultant

Mukul has 10+ years of Analytics experience with leadership roles at PayPal, Knowledge Based Systems, and IBM TJ Watson Research Center. Mukul has a PhD in Industrial Engineering and Management with a focus on quality and applied statistics.

Mukul Patki

Senior Trainer

Our Clients

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Testimonials

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Aryng client - leveraged "Career Transition to Analytics" trainee

David Bernstein

VP Data and Analytics Advisory Division, eQuest

Don’t be fooled by the word, Trainee. Aryng’s Trainees are nothing like a typical trainee or intern type of program. The quality of the Aryng curriculum is clearly evident based both on the caliber of the student the program attracts as well from the how adroitly the Trainee was able to apply the concepts of what they had learned to eQuest’s business data. Most importantly, the interpretation of the analysis was top-notch. I look forward to continue working with future Trainee’s from Aryng.

Career Transition to Analytics

Marc D

Federal Government

Aryng’s self-paced, online training is a worthwhile substitute for the in-class experience. The training platform allows for a very engaging and varied learning experience through video lectures, short (informal) quizzes, and interactive screens to select your answers after completing the case studies/exercises, which are great for learning application. For each case study, the instructors carefully explain the data analysis methodologies and techniques they used to solve the business problem and quantify impact! Lastly, the lectures were recorded from a real class session and you can hear most of the insightful questions raised by the participants.

Business Professional Track

Jody M

Inventory Control Buyer, Cuddledown

As an inventory control buyer with a strong interest in further pursuing the analytical side of the business, I found the Aryng's Hands-On Business track very beneficial. The principles and framework taught, gave me the confidence to trust in my decisions and the hands on exercises provided me with the skillset to apply my learnings to real world situations... The online training afforded me the scheduling flexibility I needed at a cost I could afford. I would highly recommend this program for anyone looking to transform their career and looking for a timely, flexible and cost effective means of doing so

Hands-on Business Analytics and A/B Testing

Simona G

Marketeer, Tellus

Hi, I am Simona Georgescu, I live and work in Rotterdam, the Netherlands. In 2014 I was considering a shift from all-round B2B Marketing to a more ROI, data-driven Marketing. I was not only fascinated by the business insights generated by my Business Intelligence colleagues, but I also came to realize that I would love to use my quantitative and analytical skills to their fullest. So when Data Analysis came out as the skill needed to fill in the gap, it took me a good couple of weeks of internet search to eventually choose Aryng´s Business Analytics and Testing online module.This online course is really great. Piyanka and Mukul dive into the dry statistical methods and apply them directly to real-life scenario’s and cases: travelling agency, online gaming company, e-commerce company Umzon and Shamzon. The hands-on Excel walk-throughs are a wonderful practical tool. The cases focus as much on the business briefing process and actionable recommendations rolling out from the analysis as it focus on the data handling and analysis itself. There is brief reference to the tooling available when it comes to data warehouse management, reporting & visualisation and Marketing automation.Last not least, following these modules I got a context to place the data analysis as very specific skill. Some of the online study hours I experienced as real consulting sessions with professionals in big data Analytics. They come with those do’s and don’ts which are crucial to effectiveness in a role as a Data Analyst. What I personally appreciate is also the fact that Piyanka is accessible and responsive in the communication during the course. I warmly recommend the Aryng online courses.

Career Transition to Analytics

Ken Calhoon

Data Science Consultant at IronPlanet

Making my data science transition, Aryng delivered me three benefits that are hard to find in any other training program. Firstly, before starting, an insightful discussion with Piyanka, about potential roles and career opportunities, validated that a data science career-shift made sense for me. Secondly, Aryng focuses not just on gaining analytic insights but also on using those insights to affect real change--they constantly challenge the analyst to ask "so what?" And thirdly, the opportunity to apply my learning in a challenging real-time client project was incredibly valuable in solidifying the approaches and gaining some experience. If you want to just learn analytic techniques, there are many options out there. However, if you want to learn how to use analytics to make a strong organizational impact, I cannot recommend Aryng more highly.

Career Transition to Analytics

Vishal M

Sales and Marketing

BADIR - The most dependable SIDEKICK of every ANALYTICS HERO.

Hands-on Business Analytics

Jianmin

Principal Manufacturing Analyst,Philip Morris USA Inc

Aryng’s class provides great information on the business analytics processes, from the business question to final recommendation that I can apply in my analysis work.

Intro to Business Analytics, Predictive Analytics and A/B Testing

Kailash K

Product Manager, Jasper Wireless Inc

This course is Analytics On The Go for Business Professionals.

Business Analytics Course

Ryan F

Innovation Specialist, Lean Taas Inc

I feel more comfortable with the concepts behind data-driven business decisions after taking [the] workshop.