All Articles Written By: Nancy Fraser

When someone starts a business they often struggle with how
to differentiate their business from the competition. You
would be surprised at how many decide that being easier to
work with is their differentiation. The kicker is their
definition of being easier to work with... it usually
involves giving up rights.

Many businesses find an email marketing solution to their need to
market effectively and at low cost. The investment to capitalize
on email marketing is small, primarily time spent researching,
writing and editing articles or sourcing appropriate news,
articles written by others and information from the web.

Many people do feel at sea after they launch their website and
attempt to navigate the sometimes confusing channels of the
internet. They wonder why their website doesn't get more traffic
and why their inbox is not filling up with emails from people
clamoring to buy their products or services.