Madden Earns $133.5m, Beats Hollywood

You read that right. Madden NFL 09 earned about $133,500,000 in the month of August despite not going on sale until Aug. 12. That’s an average of $6,675,000 per day for 20 days.

Of course that’s no GTA, but since that figure only represents a 6% increase over the previous year it’s definitely making more money as a series. EA is basically winning a $100m lottery jackpot every August like clockwork. No wonder they spent so much on the exclusive NFL license.