The Birthday Massacre Debut Video For ‘In The Dark’

Undoubtedly one of the most visually stunning and musically exciting bands to grace the scene in a long time, THE BIRTHDAY MASSACRE have unleashed the video for the first single “In The Dark” from their upcoming album Pins And Needles (release date: September 14, 2010 via Metropolis Records). Independently produced, directed, filmed and everything else needed to bring their unique, singular vision to the screen by the band, members of Rue Morgue, and their friends, the epically arresting video premiered at Rue Morgue’s Festival of Fear that took place last weekend in Toronto.

‘I LOVE this song. I love it, I love it, I love it,” says vocalist Chibi of the song. “The chorus gets inside my head and plays over and over. I love some of the bitterness of the lyrics here, but to such a pretty melody. To me this song is about how fragile we all are, and how callous some people can be, about how even if you’re with someone and technically you aren’t alone – that can still be one of the loneliest places.’

After their recent and well-received tour with Otep, The Birthday Massacre are on a quick trek through the East Coast in advance of the album. A full-scale national headlining tour will be announced shortly. The confirmed tour dates are:

Sep 08Webster UndergroundHartford, CT

Sep 09The Palladium Worcester, MA

Sep 10Highline BallroomNew York, NY

Sep 11Club PolarisPhiladelphia, PA

Sep 13 The Rock and Roll HotelWashington, DC

Sep 14 Mr. SmallsMillvale, PA

Sep 16The Mod Club TheatreToronto, ON

On the new album Pins And Needles, The Birthday Massacre further refine their captivating hybrid of 80’s electronica and aggressive guitars, curiously fused with cinematically dark melodic progressions, explored on the band’s highly acclaimed previous albums: Walking With Strangers, Violet, and the classic debut Nothing and Nowhere. ABORT Magazine praises: “Counting the minutes and seconds till you heart will be pierced with pins and needles to the sound of The Birthday Massacre’s new album. Chibi and Co. are easily and masterfully doing something that modern synth-rock simply seems to be incapable of: making music that can’t be confused with anything else. Literally, moments into the first song you already know how good this album will be for the next hour… You might want to draw up a will, just in case you die of pleasure.” Revenant Media applauds: “The Birthday Massacre have crafted an astonishing release… [Pins and Needles is] an album that will be hard to top and one that many will try to imitate.”

Mixed by David Ogilvie (producer of Skinny Puppy, Marilyn Manson, Killing Joke), Pins and Needles promises to be a harder and darker experience than all previous albums, contrasted by Chibi’s shining melodic vocals. Pins and Needles will be released on September 14, 2010 on Metropolis Records.