For the past few years, social media marketing has been gaining popularity and become an 'it' thing that everybody seems to feel the urgency to create an account in various social media platforms. It is understandable because, if executed properly, social media marketing can become a powerful tool that enables you to increase brand awareness, interact with target market, create leads, achieve the bookings that you want and earn good words-of-mouth afterwards.

Brides-to-be like to keep their options open. They send out leads to multiple vendors to find a vendor who doesn't only click with them but also matches their budget. This chosen vendor can be you, depending on how well your response can convert your leads into bookings. In here, let's see a few things brides-to-be seek from you and how you can win them.

Donny Liem is a Jakarta-based makeup artist who has been working in the field since 1999. While he specializes in bridal makeup, he also does fashion and theatrical makeup for more artistic experience. In a team of four managed by their manager, Diana Lee, the Donny Liem makeup team has become one of the most in-demand makeup artists in Indonesia's wedding scene.

As a vendor in Bridestory, you may notice a section in your profile regarding price list that can be edited from your vendor dashboard. Yes, we ask you to include your pricing and a brief explanation of services included in the package to better pre-qualify the inquiries you receive. At Bridestory, we want to help you connect with more qualifying potential clients who visit our site. The more information becomes available about your services, the easier it gets for them to answer their own questions.

"Excuse me, but do you have Instagram?" How often have you heard that question? These days, everyone seems to care about your Instagram pictures first and everything else second. Sometimes, it may feel like your business depends on the attractiveness of your Instagram profile. Why does Instagram matter so much?