Conference Review: Southern California conference low in attendance but high in content

Southern California Powder Coating Technical Conference and Exhibit attracts attendees from the Western region of the US and as far away as South Africa - but not as many as expected.

The first Southern California Powder Coating Technical Conference and Exhibit got under way Sept. 16, 17, and 18 in sunny Irvine, Calif., with high expectations for high powder-coater turnout. Unfortunately, attendance proved disappointing. "We expected more than four times the attendance," said Rich Cress, publisher of Powder Coating magazine, event sponsor.

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