Jaguar Creates Unique Clay Model for Scotland's First Design Museum

Sep 15, 2018 11:03 am

Jaguar has created a bespoke full-size clay model of the Jaguar I-PACE for the new V&A Dundee design museum. The model showcases the painstaking and elaborate design process behind the I-PACE as well as the steps followed to create all new Jaguars.

"Automotive design is hugely complex. Although much of the design is done digitally, clay models are still important - they are our first chance to see the car in reality," commented Ian Callum, Jaguar Director of Design. "As a child l was inspired to become a car designer at Jaguar and have been lucky enough to live out that dream.

"Scotland has a long history of design excellence and the V&A Dundee is a fantastic opportunity to showcase this on a global stage. It has been an honour as a Scot to be involved with the opening of the new museum, and I hope our I-PACE exhibit can help inspire the next generation of design talent."