Search Terms

… that apply to your specific product and the customers who will be shopping for it. I explain (in detail) how to do this and more when performing keyword research for Amazon in my Amazon Product Description Boot Camp. In addition, you will watch over my shoulder as I walk you through the way my team and I create expert titles, enticing bullet points…

… month’s stats, I found a nice little surprise: The traffic increased by 300% and the conversion rate jumped up by 44%! Not bad for a few minutes of work. Tip #3 – Keep Moving After you see a positive change, keep moving forward. After the search term tweaks, it would be easy enough to edit or totally rewrite the title, the feature bullets…

… You should know what search terms (keywords) people are using to get to your website. When you know, you can write content that matches the search terms. While at one point you could get this from Google Analytics, that is now difficult to impossible. For information on using Google Analytics, see this post on increasing engagement…

… they need. Some people go through it lightning fast while others take quite a long time. During the first two phases of this process (need recognition and information search), people will usually type in phrases related to either the problem they are having or the solution they want to find. Problem-Based Keywords These types of search terms are phrased…