With so many illustration styles ranging from simple cartoons to highly-detailed realism, what will have the most appeal to your audience? Each style can evoke a different emotional reaction. Illustration Styles in…

Most savvy businesspersons understand that ‘content is king,’ meaning that good, appropriate content is an important key to the success of marketing campaigns today. Where content production is concerned, these same businesspersons…

Effective websites behave like virtual salespeople, providing prospects with valuable information and leading them to a desire to contact your organization. Is your website generating quality leads? If not, then it’s losing…

“Seeing is believing.” “A picture is worth a thousand words.” Photography can be stunning and eye-catching and, occasionally, even free. Yes, photography can certainly document a story. But an illustration can…

Today most but not all local business owners know that being found online is crucial for their business. After all, 97% of consumers use internet to research local products/services and 98% of searchers…