One thing's certain, though: Medium has changed the way many people create and consume content on the web. Critics of the venture worry about data ownership, and that's a real concern- why would you hand over your content when you could keep it on your own site?

But there are real, tangible benefits to writing for Medium, some of which are only beginning to emerge. Stef Lewandowski can attest to those benefits. Whether they're worth the trade-off is up to you.