La La Anthony’s New Denim Collection Is Made For Bombshell Curves

There’s a charming, girl-next-door quality to La La Anthony’s style, a look she’s quietly cultivated since her days on MTV in the early aughts. Though we’re now more used to seeing her at glamorous red carpet events such as the Met Ball, she’s just as chic in a simple T-shirt and jeans. It’s why the VJ turned actress’s first foray into fashion is something of a perfect fit: a capsule collection of denim, all retailing under $120. “Denim is a universal language in clothing,” says Anthony of her debut collection, which includes five jean styles as well as a selection of casual hoodies and tops. “We go from size 0 to 24, which is amazing because we can cater to all body types.”

Anthony admits she drew on her own experiences and those of her friends to perfect the streamlined silhouette. The denim pet peeves she crowd-sourced will be familiar to many women, particularly those with a petite, curvy shape like Anthony’s—a saggy crotch, a skinny jean that’s tight in the thigh but loose in the calf and ankle, for example. “I love jeans that don’t pinch around the waist,” says Anthony, whose signature off-duty uniform includes classic blue high-rise jeans and a figure-hugging bodysuit. As a committed shoe fanatic, she also favors a tapered fit. “If you wear a heel it looks better!” she explains. Though she’s not adverse to pairing her denim with sneakers, preferably Converse or Yeezy, and one of her shoulder-baring hoodies for the school run. “It gives you that athletic cool look with a sexy twist,” she says.

Anthony returns to the set of the hit Starz series Power, and you can expect to see her character LaKeisha Grant slipping the new jeans into her wardrobe of sexy dresses. Fans of the show can look forward to what’s bound to be another scene-stealing moment at Lord & Taylor in New York on September 6, when the actress will host a shopping event to celebrate the new collection.