Nahh. You might not know the context of the scene? Gonna take a stab at it. It might be an older model, maybe a 735?? Does not mean the ad is old. I am just not certain how that used AI (ultra sound technology right?) or maybe the app used is proprietary and used in more than just the capacity we see in the ad.

I think he phone as an Ultra-sound machine may be a real thing over in Africa. It does show as a metaphor as well, that newer phones are as powerful as older PC's. Thus a traveling Doctor in Africa can visit a Mom to be and check a babies heartbeat with a phone. It ties into to the whole emerging markets kick Microsoft is on.

My thoughts, who cares, it's a waste of advertising dollars. Are they trying to get everyone excited about generic technology and the generic future? People already are... just not Microsoft tech. Google could use the exact same commercial. Nothing in the ad screams Microsoft is the company I need to use. HoloLens is unique, but still unavailable. Ads should sell something, so what should I buy from Microsoft after watching it?

The commercial makes me "feel good" about Microsoft, but that doesn't override the "feel bad" they have given me over the past years of retrenchment and abandonment of everything I liked about my Windows phones, Band, and general lack of interest in promoting their own platforms.

They have a mobile presence. Their apps are all over Android and iOS.
The only commitment they need to make to Cortana is to make it pluggable and extensible.
That's coming. BUILD will show developers how to make the Cortana canvas shine with their AI.

No one is going to MS Build but some old enterprise developers. Without a mobile OS, young developers don't care about Microsoft. They even ignore Microsoft tech in the Microsoft Garage. Nadella abandoned the tech the young generations are interested in.

No one is going to MS Build but some old enterprise developers. Without a mobile OS, young developers don't care about Microsoft. They even ignore Microsoft tech in the Microsoft Garage. Nadella abandoned the tech the young generations are interested in.

The commercial is inspirational, but I wouldn't get too exited over the Win Phone cameo, they probably did that just to not give any attention to their competitors. It would have been better if Common was rhyming he whole time, as if reading a poem.