Speed Wins

He started Microsoft in 1975 and grew it into the worlds largest software company and created a fortune of $81 billion.

In 1999 he wrote a book.

“Business at the speed of thought”

The book’s premise: Thanks to technology, the speed of business is accelerating at an ever-increasing rate, and to survive, it must develop an infrastructure–a “digital nervous system”–that allows for the unfettered movement of information.

Gates writes that “The most meaningful way to differentiate your company from your competition … is to do an outstanding job with information. How you gather, manage, and use information will determine whether you win or lose.”

Gates was referring to companies but this equally could be applied to people.

Speed is everything.

Delays in making decisions and delays in taking action leads to delays in getting results.

Yet every week I speak to a handful of business owners who are proud of how slowly they make decisions.

They see it as considered, measured, analytical.

If you have identified a problem like lack of sales, been presented a solution and that solution meets obvious criteria….

Commit to the solution and implement it.

as fast as you can.

When Kursten came to me he wanted help growing sales.

He decided quickly.

He committed quickly.

He took action quickly.

He got results quickly.

While his competition are still:

“Thinking about it”

“Looking at all their options”

He’s getting results.

and he’s only just getting started.

Are you ready to jump into the fast lane or are you in the slow lane on the road to nowhere?