Salesforce’s Einstein AI to Power Dell’s Customer Interactions

Salesforce, a global leader in CRM, and Dell Technologies announced a strategic technology agreement where Salesforce Einstein artificial intelligence will make Dell’s customer interactions smarter and more predictive.

Marc Benioff, Chairman, and CEO, Salesforce

As an extension of their long-standing relationship, Dell Technologies will expand the use of Salesforce’s market-leading sales, service, and marketing applications and CRM platform, which have been made smarter by Einstein artificial intelligence, to thousands of Dell Technologies employees worldwide, empowering them to deliver even greater customer success.

In addition, Dell Boomi’s leading cloud-native connection platform will be leveraged to move large volumes of data between the two companies.

Salesforce CEO upbeat about the deal

“Salesforce is excited to power Dell’s customer success, as Michael once again reshapes the technology landscape,” said Marc Benioff, Chairman, and CEO, Salesforce. “Our Intelligent Customer Success platform is enabling Dell Technologies to deliver a unified customer experience across all of its great companies in their sales, service and marketing organizations.”

“Einstein will make customer interactions smarter”

Michael Dell, Chairman, and CEO, Dell Technologies

“At Dell Technologies, we are 100 percent focused on our customers and on delivering the best customer experiences in the world,” said Michael Dell, Chairman, and CEO, Dell Technologies. “Salesforce is helping bring together all of our customer interactions across our family of businesses, which is huge for us, and with the addition of Einstein artificial intelligence, we can make each of those interactions smarter.”

Last month, Salesforce signed a multi-year agreement to use Dell’s EMC infrastructure in its data centers. In addition, the deal provided Salesforce’s 25,000 employees access to Dell’s Lattitude laptops that are considered world’s most secure, manageable and reliable business-class laptops.