I second much of what Chaz has noted. I particularly agree with the comment that the DONATE MONEY buttons are screamingly over-prominent. What distinguishes this movement from Moveon, etc. is that it is not about the money. It's about hands on participation.

Following up on the SEO report on "call to action" content, Zack suggested putting together a page specifically addressing the "persona" of someone coming to the site to learn what OWS is about and how to get involved at various levels. Below I've drafted a version of what such a page might look like (visualize the hyperlinks!).

This page would likely update the current content on How To Help. Alternately, to Chaz's point, it could be the home page - really depends if we want the primary mission of site to be about engaging people not currently in OWS, or if the site is primarily intended as a workspace for current participants. My own suggestion is to speak first to the people not yet engaged - there are more of them! The people who are engaged will be motivated to go a couple clicks deeper in the site to get to their workspaces.

I might suggest that How To Help could also be updated to something more inclusive - to me "helping" suggest something you do on someone else's behalf, from the periphery, rather than moving into the center of that thing. "Join Us" or "Get Involved" or "Take Action" might be more inclusive-sounding options.

imho...
- Sam

If you're new here, WELCOME!

Here is a quick orientation to how the New York City General Assembly works, what happens on this site, and, most importantly, many different ways you can get involved.

To get started...

1. Participate in the GA!

- In Person
First and foremost, come to Liberty Plaza and attend the GA meeting, generally held every day at 7:00pm. This is the best way to participate in our direct democracy process based on consensus decision-making.

- Watch on Livestream
If you can't attend the GA in person, attend on Livestream.

- Read the minutes
The GA minutes, the record of all issues discussed and decisions made, are posted promptly on this site. This movement is about transparency.

To learn more about the GA, read:
- General Assembly Guide
- Declaration of the Occupation of New York City
- Good Neighbor Policy
- Principle of Solidarity
- FAQ

2. Join Occupy Wall Street actions and events

NYCGA and our allies are continuously organizing events to grow the movement, ranging from trainings and teach-ins to massive protest marches.

Keep tuned to our calendar to plan when you can participate in our actions.

3. Join a Working Group

If you follow the GA meetings, you will see that the work of the GA is done by a wide range of volunteer working groups, covering everything from clean-up at Liberty Plaza to the operation of this web site.

If you are looking to get involved, please join a working group! (or more than one!)

There are many opportunities to directly apply your knowledge and talents to help this movement grow.

Once you've joined a group, the Groups section of this site will be an indispensable tool to connect with group members, share information, and coordinate meetings and work.

4. Support the Occupation

If you cannot participate in the work of the GA directly, there are many ways you can help sustain the occupation.

- Donate Money
100% of your tax-deductible contribution will go to support the work of the GA in expanding the occupation of Wall Street.
Our revenues are managed transparently by the Finance Group, in conjunction with our supporters, Amalgamated Labor Bank and Lower East Side People's Federal Credit Union.

You can:

Donate Online

or send a check or money order to the Alliance for Global Justice.

Alliance for Global Justice
1247 ?E? Street, SE
Washington, DC 20003

Please indicate ?Occupy Wall Street? in the memo line.

- Laundry and Showers
Sign up to host laundry and showers for the brave people holding the Plaza each night. The Comfort Group will contact you to coordinate your vitally important support.

- Food
Supporters from around the country and around the world keep the occupation going by feeding the occupiers. Our Kitchen accepts donations of groceries (perishables must be in delivered in person, non-perishables can be mailed). There are also many options for ordering deliveries:

Order Panini Panini & Co 115 Broadway: Please try to focus on vegan and vegetarian options with some meat options.

Order Lemongrass Grill Lemongrass Grill: Please try to focus on vegan and vegetarian options with some meat options.

Order Tolache Tolache Taqueria: Please try to focus on vegan and vegetarian options with some meat options.

Liberatos pizza ? order online ? order the ?Occu-pie?

Please order vegan or non-meat pizzas

Other local business that deliver

- Supplies
Supporters keep us going with donations of various supplies, ranging from medicine to clothes to rain gear to blankets. Donations can be dropped of in person, or mailed to the address below.

A list of typical supplies needed is here

For current urgent needs, see our Twitter feed:

[TWITTER FEED]

5. Contact us

Our physical address:

New York City General Assembly
118A Fulton st #205
New York, NY, 10038

Here is a quick orientation to how the New York City General Assembly works, what happens on this site, and, most importantly, how you can get involved.

1. Participate in the GA!

- In Person
First and foremost, come to Liberty Plaza and attend the GA meeting, generally held every day at 7:00pm. This is the best way to participate in our direct democracy process based on consensus decision-making.

- Watch on Livestream
If you can't attend the GA in person, attend on Livestream.

- Read the minutes
The GA minutes, the record of all issues discussed and decisions made, are posted promptly on this site. This movement is about transparency.

To learn more about the GA, read:
- General Assembly Guide
- Declaration of the Occupation of New York City
- Good Neighbor Policy
- Principle of Solidarity
- FAQ

2. Join Occupy Wall Street actions and events

NYCGA and our allies are continuously organizing events to grow the movement, ranging from trainings and teach-ins to massive protest marches.

Keep tuned to our calendar to plan when you can participate in our actions.

3. Join a Working Group

If you follow the GA meetings, you will see that the work of the GA is done by a wide range of volunteer working groups.

If you are looking to get involved, please join one (or more)!

There are many opportunities to directly apply your knowledge and talents to help this movement grow.

Once you've joined a group, the Groups section of this site will be an indispensable tool to connect with group members, share information, and coordinate meetings and work.

4. Support the Occupation

If you cannot participate in the work of the GA directly, there are many ways you can help sustain the occupation.

- Donate Money
100% of your tax-deductible contribution will go to support the work of the GA in expanding the occupation of Wall Street.
Our revenues are managed transparently by the Finance Group, in conjunction with our supporters, Amalgamated Labor Bank and Lower East Side People's Federal Credit Union.

You can:

Donate Online

or send a check or money order to the Alliance for Global Justice.

Alliance for Global Justice
1247 ?E? Street, SE
Washington, DC 20003

Please indicate ?Occupy Wall Street? in the memo line.

- Laundry and Showers
Sign up to host laundry and showers for the brave people holding the Plaza each night. The Comfort Group will contact you to coordinate your vitally important support.

- Food
Supporters from around the country and around the world keep the occupation going by feeding the occupiers. Our Kitchen accepts donations of groceries (perishables must be in delivered in person, non-perishables can be mailed). There are also many options for ordering deliveries:

Order Panini Panini & Co 115 Broadway: Please try to focus on vegan and vegetarian options with some meat options.

Order Lemongrass Grill Lemongrass Grill: Please try to focus on vegan and vegetarian options with some meat options.

Order Tolache Tolache Taqueria: Please try to focus on vegan and vegetarian options with some meat options.

Liberatos pizza ? order online ? order the ?Occu-pie?

Please order vegan or non-meat pizzas

Other local business that deliver

- Supplies
Supporters keep us going with donations of various supplies, ranging from medicine to clothes to rain gear to blankets. Donations can be dropped of in person, or mailed to the address below.

A list of typical supplies needed is here

For current urgent needs, see our Twitter feed:

[TWITTER FEED]

5. Contact us

Our physical address:

New York City General Assembly
118A Fulton st #205
New York, NY, 10038