Northwestern Dining

Rebrand of the Northwestern Dining logo and development of new design standards to be applied throughout Northwestern University's resident and retail dining locations. Worked to engage students and faculty by developing design concepts for marketing campaigns, promotional materials, and events.

Work done as Graphic Designer for Northwestern Dining, Sodexo's outfit at Northwestern University.

Invitations

Various invitation designs for unique events.

Hearts a Bluhm

Northwestern Memorial Hospital's Bluhm Cardiovascular Institute provided 100, 5-foot heart sculptures to be decorated and displayed throughout Chicago's Magnificent Mile to raise heart-health awareness. Applicants were chosen to paint their own unique heart, and I was lucky enough to be one of them. My grandmother had heart surgery a couple of months prior to this project so naturally, she became my muse for this design. No matter what illnesses she had been threatened with, she always lived in the present, taking each day as it came. Truly "Letting Life Flow."

Work done as a student at Columbia College Chicago.

Township

Full rebrand project for Township, a small business located in Chicago’s neighborhood of Logan Square. The thought process behind this rebranding concept came from focusing on the retro feel of the space while also using their modern menus and events for inspiration.

Work done as a student at Columbia College Chicago.

Wanderlust

The purpose of this project was to narrate the life of a peer and try to portray their story through thoughtful decisions on typography and color. Aiming to set a certain tone, I utilized a series of interviews with the subject of the book and getting to know them to help make decisions on how to approach the book's design along with what kind of tone I wanted to convey within that design.

Work done as a student at Columbia College Chicago.

Revo

A modern approach to creating packaging concepts for a series of longer lasting, more efficient, eco-friendly light bulbs. While trying to create a look that would give a contemporary feel to a contemporary product, I utilized the brand name/logo given to design packaging that would stand out on the shelf at any typical hardware store. Creating a strong web presence for these products was the next step I took to complete the modern look of the Revo brand.