It looks nice and I don't doubt the sketches will sell well on the secondary market but at between $50-60 a sketch your pretty much looking at drawing even on average. That is assuming there will be a similar distribution of sketches as 30th. I think your best bet in making it a decent investment is to get it with MS cashback. I saw a few sellers selling at around $340 shipped so it should take you closer the what 30th started at which I think was around $300 at presell. 30th had the distinct advantage of having the Ford auto as the hook but if you check out the art boards right now there hasn't been any sketches that you could say your not happy to pull. Artists like Russell Walks(says he might do sketches) and Len Bellinger will set the ceiling on prices and despite the possible limited growth with the higher SRP I think eventually as the product drys up you will see boxes in the high $60's and mid $70's. So there is room to grow if you plan on holding the product but maybe not in busting it unless you get in low with Cashback. Personally, if 25-30% comes back I would like to get two cases to hold but that is never easy if you love sketches

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-Collecting Bills, A's, Lakers, Sabres, Chavez, Melo, McNabb, Posluszny and any SU Players
-Putting together the set of 2006 Gridiron Playbook Patch jerseys /25. Have 10/25 currently. If you have them, LMK
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