Why Social Media Should Be Your Best Friend When Marketing Your Music

Marketing your own music can be challenging, and at some times, it can even feel downright impossible. However, there are ways in which you can market your music and there are some great tools out there to help you get the word out! Social media is one of these fantastic tools and it can help you to grow your listeners and get your music heard by an audience who may have never heard it otherwise. So, why should social media be your best friend when you are marketing your own music?

It Can Help You to Make More Friends

The best kind of best friend is the one who introduces you to new, interesting people, broadening your social circles. This is something that social media is great at, introducing you to new people who may want to listen to your music or even other musicians who may have some great tips for you or are even able to help you network.

It’s Free!

Nobody likes a friend who is always asking you to pay for things! Thankfully, social media is usually free to use unless you want to start investing in adverts. This is a great way to save money on marketing costs as you are able to do it yourself without spending a penny.

It’s Already Popular

Social media is like that friend that can get along with anyone. They usually have lots of friends, and they can be pretty valuable when it comes to meeting new people. Social media is hugely popular, in fact, there are 2 billion monthly users on Facebook. That means that there are 2 billion people that you could be reaching out to if you start using social media to market your music.

It Doesn’t Ask for Much

Thankfully, you don’t have to be an expert to use social media. Of course, it can be helpful to know a little about how best to use it, but social media is happy to be friends with anyone! You can often pick things up as you go along, but there are always plenty of articles and online resources to help you. We’ve even written about how to use social media when you’re marketing your own music in the past; just check out the links below:

Of course, before you can market your music, you will need something to actually promote. At VDC Group, we offer a number of services that can help you to make your music heard, from vinyl pressing to CD duplication and on body print. For more information about any of our services, please don’t hesitate to get in touch with a member of our team by calling 0208 963 3555, emailing us at enquiries@vdcgroup.com or by filling out your details and requirements to get a quote. In the meantime, make sure to stay up to date with our blog to read more tips and advice.