EARLY ACCESS: Hilton Europe Summer Sale Preview

Starting today, Hilton have launched exclusive access to their Summer Sale where room rates are discounted by up to 25%. As part of the summer sale preview discounted rates are only available to members who are part of the Hilton Honors loyalty scheme, though anyone can signup for free and create a Hilton Honors account. From now until 20th June 2017, Hilton Honors members will be able to access the reduced rates before the sale is officially launched to the general public. On 20th June 2017 when the Hilton Summer Sale is launched publicly anyone will be able to book discounted hotel rates. Until this date Hilton Honors members will be able to access the best deals.

In the Hilton Summer Sale room rates are up to 25% cheaper when comparing to the cost of the “Best Available” rates. The sale covers participating Hilton properties in the UK and Europe when booking a stay before 19th June 2017 and completed on weekends between 16th June and 8th October 2017. Discounted room rates are require full payment when booking and are non-refundable. Though the sale is targeted towards discounted weekend nights many hotels also show the discounted Summer Sale rate for weekday nights.

If you have firm travel plans in place and need to book a hotel room over the next few months then you will be sure to find a good deal when booking through the sale rates.

Hilton Honors members should sign in before processing their booking to receive the discounted rates. If you are not a member of the Hilton you need to signup to become a member of the Hilton Honors loyalty scheme. After signup you can then access the sale and book discounted room rates.

OK, it looks like you can only see the sale prices if you search by specific date. I was doing a search for flexible dates – if you do that, all the dates for each hotel are X’d out.

Having said that, the Summer Sale prices that I *can* see don’t seem to be any different than they were before, except they say ‘Summer Sale’. The Birmingham Metropole’s lowest price was £45, and it’s *still* £45!