Sid Rosenberg has a message for Boomer Esiason: Shut up and show Mike and the Mad Dog some respect

The volume of the simmering New York radio wars just got turned all the way up.

Last week, Mike Francesa and Chris Russo made fun of WFAN and their comments were interpreted as a crack on afternoon replacements Chris Carlin, Maggie Gray and Bart Scott. In response, WFAN morning show co-host Boomer Esiason called the pair "idiots" and "classless" for attacking the three, to which Mad Dog responded with "Get. A. Rating."

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Sid Rosenberg, the rival morning show host on WABC 770, now wants Esiason to "shut his mouth" and show Mike and the Mad Dog some respect.

"If they were to write the book today on the history of WFAN all-time greats, and this is not a knock on Boomer. I think Boomer is fine. When he sat next to Craig Carton, he did a very good job," Rosenberg, a former WFAN host, said.

"But I don't think he's the host of a radio show. He's been forced into it," he said. "He's not interesting or compelling enough to do it. He's a smart guy, but not interesting or compelling by any stretch. If they wrote the book on WFAN greats, he's way down on the list.

Sid Rosenberg wants Boomer to know he's not in the same class as radio greats Mike Francesa (l.) and Chris 'Mad Dog' Russo. (Noam Galai/Getty Images for 2017 Tribeca Fi)

"The top three guys, and the reason why anyone gets ratings, doesn't matter who they are … It's because of three people: Don Imus first, by a long margin. And after that, Mike Francesa and Chris Russo. So to hear Boomer Esiason call those guys idiots, and knock them down when, in fact, they created this unbelievable opportunity for Boomer Esiason, especially when all they did was tell the truth. Boomer, it's very nice that he's loyal and on the air he says one thing, but there's no way if you shoot Boomer Esiason up with truth serum and take him in a corner somewhere he's not going to tell you the afternoon show isn't a disaster."

Like "Boomer and Gio" and "CMB," Rosenberg is also building a new show. He and Bernard McGuirk take over for Imus in the mornings on WABC 770, placing "Bernie and Sid" head-to-head against "Boomer and Gio."

"We are a much better show. (Gregg) Giannotti is a talented guy, but you have two seasoned veterans here," Rosenberg said. "To compare some adolescent morning show that spends hours and hours talking about the minutiae of sports to a show like ours, you can't compare the two."

On Friday, "Bernie and Sid" will interview President Trump. The rare radio appearance is a big get. Rosenberg credited McGuirk's work behind the scenes in securing the spot.

Boomer Esiason is called out by Sid Rosenberg for calling Mike and the Mad dog 'classless.' (Andy Kropa/Andy Kropa/Invision/AP)

Rosenberg said he hopes to bring up the Mets and the Yankees with Trump, a guy who used to pal around with George Steinbrenner and the Wilpons. "I think he'll know something about both teams and be excited to talk about it," Rosenberg said. "Something different than asking him what he did with Russia."

Perhaps they'll ask the opinionated Trump what he thinks about the WFAN afternoon show, too.

"Listen, maybe down the road they get better," Rosenberg said. "Maybe down the road they're OK, but right now, Mike and Chris said nothing that everyone else in this city doesn't agree with and believe. So Boomer should shut his mouth and be very happy he has this amazing opportunity. He's taken over since Craig Carton is gone and he should thank guys like Imus, Mike and Chris every day and not call them idiots when they're critical of something that is deserving of criticism."