"I couldn`t put it down from start to finish...Some of these stories are fascinating, some sad and some just downright funny. I thoroughly recommended it anyone whether interested in Human Resources or not!"

"A really funny and interesting read .... great insight into the wierd and wonderful world of HR ..."

"Amusing and informative. A recommended read for anyone interested in a career in Human Resources. "

"Entertaining reading and one that anyone in the field of HR will be vale to instantly relate too! "

If you want an HR text book this book is probably not for you. If you want a unique insight into some of the weird and wonderful true stories that happened during a twenty year career in Human Resources it is.

Digital Marketing Manager job description

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Job Summary

This role will lead the digital marketing activities, primarily through digital means such as search, social media, affiliate, viral, marketing and so on, according to agreed budgets. The Digital Marketing Manager will work on the existing sites plus our tablet titles and create product marketing plans for future products and services.

• Lead, develop and deliver digital marketing plans in order to reach required traffic or subscriber targets and to reach the required audience

• Create and maintain regular traffic reports for the business with clear analysis to guide editorial, product development and commercial decision making

• Run SEM campaigns efficiently and economically to ensure that we get competitive click through rates for SEM keywords

• Substantial experience in running and developing marketing initiatives in the online world

• Proven track record in creating and delivering successful and cost-effective marketing campaigns (most immediately but not limited to digital marketing channels, e.g. SEM, social media, email, viral), that lead to successful product/service launches and notable increases in inbound traffic and unique users

• Excellent analytical and reporting skills

• Understanding of SEO and SEM and how to set up sites and campaigns to ensure they are optimised for search engines