Archive for October, 2016

Twitter is not just a social networking site for teenagers or celebrities to tweet their day to day activities. Many business owners overlook the fact that Twitter has over 300 million monthly active users, making it an incredibly effective communication channel. And when it comes to putting on an event, no platform has quite the same immediate reach. Here are a few tips on how to get your next event to trend on twitter.

What does a company need to grow? New leads? Higher incentives? Better products? In many cases, the answer is not so clear cut. One thing that many businesses overlook is the need for powerful leadership to inspire the team not just to work harder, but also to find greater value in the work. A growing number of businesses are realizing that investing in a motivation speaker can make a big difference.

So you’ve just put on a huge event, how do you know whether or not it was a success? Sometimes there are obvious signs. Maybe registration was up from last year. Maybe you took home many new business cards and captured new leads. However, all of that still only tells a fraction of the story. Sometimes the value of an event is not instantaneous or immediately clear.

After several quarters of stagnant user growth and slowing sales, Twitter’s recent foray into live video may be able to turn around its fortunes. Featuring high profile events like the presidential debate and Thursday Night Football has put the company back at the forefront of relevant social media platforms. In recent months Twitter has inked deals with NFL, MLB, NHL, NBA, the NCAA’s Pac-12 Conference, Bloomberg Media, CBS News and Cheddar. The move is designed… Read More