Courses

BUS 090

Excel 2010 Fundamentals for Business Majors

Offered: Fall Semester (Not Offered Fall 2014)

Proficient Excel skills are critical for the financial professional. This course will be taught using Windows 7 with Excel 2010 in a computer equipped classroom or students may use their own laptops. Some basic knowledge of Excel is helpful. This course is hands-on, with real spreadsheet examples and problem solving situations to help reinforce key Excel features and functions at the basic, intermediate, and advanced levels.

Prerequisite(s): Only open to Sophomore level Business majors or above.
This course is graded Pass/Fail.

1

BUS 101

First-Year Business Experience

Offered: Fall Semester

Through structured business simulation, students are introduced to the disciplines of accounting, finance, management, marketing and international business. Emphasis is placed on critical thinking, oral and written case analyses, oral presentations, teamwork current events and interaction with guest speakers. The course also includes discussions of ethical practices, historical and global issues affecting today’s organizations. Only open to First Year Students.

4

BUS 124

Sport Management

Offered: Fall Semester

Overview of the field of sport management (professional and amateur; athletic and recreational) with emphasis on facility planning and management, special event planning, fiscal management and budgeting, international sports, personnel management, marketing and promotion, and risk management. Discussion of current issues in sports and their solutions.

3

BUS 203

Financial Accounting

Offered: Fall and Spring Semesters

Fundamental principles and theories of financial accounting. Emphasis placed on the understanding and use of financial statements for the corporation. Interpretation and use of financial statement information in business decisions, and a study of the system that produces this information.

BUS 207

Intermediate Statistics for Business

Offered: Not Offered 2014-2015

Multivariate statistical techniques appropriate to business problems. Emphasis on study design and effective use of software to incorporate statistical reasoning in common business situations. Topics include design of experiments, Analysis of Variance, simple and multiple regression analysis, residual analysis and time series forecasting.

Prerequisite(s): BUS 206 or MTH 145 or MTH 225 or ECO 241 or PSY 261.

3

BUS 210

Business of Biotechnology

Offered: Spring Semester

Overview of the science that supports the research, development and commercialization activities of the biotechnology industry. Discussion on how discoveries become available to patients thru registration, medicalization and commercial process. The value of these discoveries and the ethical issues the industry faces will also be discussed.

BUS 307

Data Communications and Applications

Offered: Offered Periodically

Introduction to data communications in a business setting: issues facing users and managers involving communications among computers, local area and wide area networks, file transfers, utility services, and group projects. Covers both theory and direct experience with the latest versions of graphics-based programs: Windows, desktop publishing, visual presentations, and remote databases via Internet access.

Prerequisite(s): Sophomore standing.

3

BUS 308

Decision Support Systems, Tools and Operations Management

Offered: Fall and Spring Semesters

Study of characteristics and capabilities of current, interactive decision support systems in the business environment. Intensive development and hands-on practice with software to implement various standard mathematical models such as linear programming, decision analysis, time-series forecasting, project management, and elementary data mining. Considerable use of Excel and JMP software.

Prerequisite(s): BUS 206 or MTH 145 or MTH 225 or ECO 241 or PSY 261 and BUS 204 is recommended.

3

BUS 309

Database Applications

Offered: Spring Semester

Explores the role of information systems in a small business setting. The theory and design of business systems prepare the students for extensive hands-on labs, developing applications using popular software packages.

3

BUS 310

Management Information Systems

Offered: Fall Semester

Concepts and principles of computer-based information systems in organizations. Topics include: management decisions and human information processing; review of computing fundamentals; varieties of computer-based information systems; systems life cycle. Readings, lectures, discussion, and case studies are used to explore concepts and their applications.

Prerequisite(s): Junior standing.

3

BUS 311

Intermediate Accounting I

Offered: Fall Semester

Explores the environmental and conceptual framework of accounting; assumptions and principles underlying the financial statements. In-depth coverage of cash, receivables, and inventory.

Prerequisite(s): BUS 203. May not receive credit for both BUS 311 and BUS 324.

BUS 316

Accounting Systems

Offered: Fall and Spring Semesters

In this course, students learn to think about accounting from a systems perspective, design accounting systems from a needs perspective, and evaluate them from a risk assessment perspective. Also, covers how accounting systems work, building ethical values into the accounting system, internal control concepts, leveraging the use of technology for competitive advantage, and system flowcharting. A significant group project and class presentation is required involving the evaluation of internal control using an interactive simulation.

BUS 320

Corporate Finance

Offered: Fall and Spring Semesters

Emphasizes understanding financial markets and the financial management of corporations. Stresses the firm’s procurement, allocation, and control of funds and their relationship to the firm’s objectives of profitability and liquidity. Covers the concepts of interest rates, financial analysis, risk and return, analysis of investment decisions and capital budgeting, debt and equity financing, and dividend policies. Lectures, problems, and readings are employed.

Prerequisite(s): BUS 203.
Course may be applied to the Entrepreneurship minor.

3

BUS 321

Advanced Corporate Finance & Modeling

Offered: Fall Semester

Course covers intermediate topics in financial management. Emphasis on the major concepts of business finance, including capital budgeting and investment decisions, capital structure and financing decisions, financial analysis, and value creation. These concepts are explored through lectures, problems, readings, and class discussions.

Prerequisite(s): BUS 320.

3

BUS 324

Corporate Financial Reporting

Offered: Fall Semester

Examination of the corporate reporting process from the point of view of the financial statement user. Emphasizes understanding the information that corporations are required to provide stockholders; interpreting the meaning of this information: and assessing how this information is used by investors. Focuses on the concept of earning quality and involves the extensive use of cases.

Prerequisite(s): BUS 203. May not receive credit for BUS 324 and BUS 311.

3

BUS 326

Managerial Negotiation and Decision Making

Offered: Spring Semester

This is a senior Management Capstone course whose goal is to provide insights and tools which enable students to improve their negotiating and decision-making skills, as well as to understand the actions of others. Extensive use of readings, cases and experiential exercises.

Prerequisite(s): BUS 320
May not receive credit for both BUS 327 and ECO 401.

3

BUS 333

Organizational Behavior

Offered: Fall and Spring Semesters

The study of individuals and groups within the context of the organization. Topics include leadership, motivation, group processes, decision-making, workplace diversity, power, conflict and negotiation, communication, and organizational culture. Particular emphasis will be placed on relevant and important issues facing organizations today. Extensive use of cases, skill-based exercises, and readings.

Prerequisite(s): Sophomore Standing.

3

BUS 334

Business Ethics: Moral Persepctives and Business Decisions

Offered: Fall and Spring Semesters

Examines moral perspectives for business and firms, and applies them to real world phenomena. Focuses on the business decisions to embrace ethical consideration and provide social impacts. Extensive use of case discussion and team assignments. Topics include ethical reasoning, stakeholder management, corporate governance, socially responsible investment, environmental sustainability, and moral issues in accounting, finance, international business, management, and marketing.

BUS 335

Human Resource Management

Offered: Spring Semester

Provides an overview of the human resources field and the opportunity to study common employment practices in organizations. Topics include employee recruitment, selection, orientation, training and development, retention, performance management, rewards and compensation, benefits, counseling, employment legislation, the changing workplace and diversity, and labor relations. Emphasis is on current, relevant, and important issues through cases and readings.

Prerequisite(s): Sophomore standing.

3

BUS 336

International Business

Offered: Fall and Spring Semesters

This course introduces the students to the economic, political, and cultural environments affecting international business. In addition, the influence of government on trade, foreign direct investment, foreign exchange, export and import strategies, and the impact of multinational enterprises will be discussed. Students will also be exposed to the comprehensive set of dynamics that comprise international business decision environments and will learn to evaluate alternative courses of action in a global setting. Particular emphasis will be placed on areas of current importance. Extensive use of cases and readings.

BUS 340

Marketing Principles

Offered: Fall and Spring Semesters

Explores the role marketing plays within firms and within society. Describes fundamental principles and methods underlying the national and international system of providing goods and services for consumers and business users in the profit and nonprofit sectors. Studies the tasks and decisions facing marketing managers in planning, implementing, and controlling marketing programs, and the ethical implications of these decisions.

Prerequisite(s): Sophomore standing.
Course may be applied to the Arts Administration program & Entrepreneurship minor.

3

BUS 341

Marketing Research

Offered: Fall Semester

Discusses the tools and techniques available for gathering, analyzing, and using information to aid marketing decision making. Covers topics such as problem definition, research design formulation, measurement, research instrument development, sampling techniques, data collection, data interpretation and analysis, and presentation of research findings. Skills acquired are used in a survey research project.

Prerequisite(s): BUS 206 and BUS 340, and Junior standing.

3

BUS 342

Consumer Behavior

Offered: Spring Semester

Application of behavior science theory and research to the consumption behavior of individuals in society. Examines the consumer decision process and the effect on consumer decision making of external environmental influences (culture, sub-culture, social class, reference groups, family, and personal influences) and of internal psychological influences (personality and lifestyle, learning, motives, perception, and beliefs and attitudes).

Prerequisite(s): BUS 340, and Sophomore standing.

3

BUS 343

Sales Management

Offered: Fall Semester

This course takes the perspective of the professional sales manager with emphasis on strategic and administrative issues in the design, development and direction of the sales organization and the evaluation of sales force performance.

Prerequisite(s): BUS 340, and Junior standing.

3

BUS 344

Advertising Management

Offered: Spring Semester

Nature and scope of advertising and its place within marketing strategy decisions and society. Examines the advertising management function in its historical, social, legal, and economic contexts. Studies methods of planning, preparing, placing, and evaluating an advertising message in the applicable media. Advertising principles are applied in the development of an advertising campaign project.

Prerequisite(s): BUS 340, and Sophomore standing.

3

BUS 345

Business-to-Business Marketing

Offered: Spring Semester

Marketing products and services to businesses, industries, governments, and not-for-profit institutions. Emphasizes differences between business and consumer markets, the importance of distribution channels, and the development of strategies for implementation and control of organizational marketing systems.

Prerequisite(s): BUS 340, and Sophomore standing.
Course may be applied to the Entrepreneurship minor.

3

BUS 346

Retail Management

Offered: Fall Semester

Managerial problems and policies concerning financing, location, organization structure, merchandising policies, advertising and sales promotion, pricing, personnel management, operating and service policies, accounting and control, and other related retail management problems. Topics include nonstore retailing such as direct mail or other forms of home shopping.

Prerequisite(s): BUS 340, and Junior standing.
Course may be applied to the Entrepreneurship Minor.

3

BUS 347

New Products Management

Offered: Fall Semester

Considers the role of new products in organizations and society. Focuses on special problems firms encounter in the new product development process: generating and evaluating new product ideas, market testing, introducing and marketing new consumer and industrial products. Studies factors which account for new product successes and failures in the marketplace.

Prerequisite(s): BUS 340, and Junior standing.
Course may be applied to the Entrepreneurship minor

3

BUS 352

Legal Environment of Business

Offered: Fall and Spring Semesters

An introduction to the nature, sources, and institutions of the law, and of the basic legal framework within which business operates. The course exposes students to tort law, criminal law, contracts, agency, and business organizations including general and limited partnerships, limited liability companies, and corporations.

Fulfills the Writing-in-the-Disciplines requirement.

4

BUS 357

The Roles of Not-for-Profit Organizations in America

Offered: Offered as Needed

An examination of the history and function of not-for-profit organizations in the United States. Topics include the study of the distinctive nature of the not-for-profit enterprise; the different types of not-for-profits; their foundation and establishment as tax-exempt organizations; management, tax, and fund-raising issues; and current challenges facing them in fulfilling their mission. Students will have direct contact with a not-for-profit organization to illustrate the issues discussed in class.

3

BUS 358

Fundamentals of Entrepreneurship and Small Business

Offered: Spring Semester

A case study course which concentrates on the underlying rationale for starting a business, the methods and techniques involved in initiating and leaving a business venture, and the ongoing problems encountered in managing a business activity. The student is given practical exposure to entrepreneurship through guest speakers, casework, and projects.

Course may be applied to the Entrepreneurship minor.

3

BUS 360

Operations and Supply Chain Management

Offered: Fall and Spring Semesters

Examines the principles, techniques, and methodologies required to successfully operate an organization in today’s dynamic environment. The course will address both strategic and tactical issues of operations management and evaluate their impact on competitiveness, productivity, flexibility, quality, and cost. The course will draw on case studies and the analysis of real-world situations.

BUS 400

Topics in International Business

This course will introduce new topics into the international business curriculum in the areas of accounting, finance, operations, human resources, marketing, etc.

Prerequisite(s): BUS 336 and Junior standing.

3

BUS 401

Business in Spanish

Offered: Spring Semesters

This course provides students with the most important communication tools needed in a variety of professional situations in Spanish. It will combine: reading activities that will enable students to understand the general meaning of a text and to extract specific information from it, listening-conversational activities, and writing activities in which students learn to compose messages and reports.

Prerequisite(s): SPA 232 and sophomore, junior or senior standing.

3

BUS 414

Tax Accounting

Offered: Fall Semester

A study of federal income tax laws as they apply to individuals, unincorporated businesses and an overview of business entities.

Prerequisite(s): BUS 204.

3

BUS 417

Auditing

Offered: Spring Semester 2015

Auditing philosophy and technique, with emphasis on the professional auditing environment, critical thinking, auditing standards, professional ethics, and legal responsibility. Also, the auditor's report, internal control, evidential matter, working papers, statistical sampling, auditing computerized systems, and the development of audit programs.

Prerequisite(s): BUS 316, and Senior standing.

3

BUS 420

Topics in Accounting

Offered: Fall and Spring Semesters

This course will introduce new topics into the accounting curriculum in the areas of auditing, accounting systems, activity-based management, taxation, international accounting, FASB regulations, Sarbanes-Oxley, forensic accounting, etc.

Prerequisite(s): Junior standing.
Course may be taken twice as long as topics differ.

3

BUS 425

Multinational Corporate Finance

Offered: Spring Semester

Study and understanding of financial management in an international business setting. This course discusses the concepts and techniques of international financial risk management, using currency hedging techniques, international investment decisions, and international money markets and financing decisions. Using lecture, discussions, and readings, the course provides a framework to evaluate international business transactions.

Prerequisite(s): BUS 320, and Junior standing. May not receive credit for both BUS 425 and ECO 343.

3

BUS 428

Seminar in Financial Management

Offered: Spring Semester

Use of readings and case studies to understand the types of analysis performed and decisions made by the financial managers of corporations, focusing on valuation concepts and managing for value. Students explore specific financing and investing decisions made by the firm’s management, capital structure, capital budgeting, and long-term financing decisions. Stresses student’s analysis and problem solving skills and requires active class participation.

Prerequisite(s): BUS 320, and Senior standing.

3

BUS 429

Entrepreneurial Finance

Offered: Spring Semester

This course is intended for students interested in the often-mysterious and often-misunderstood world of venture capital. Unlike the study of Corporate Finance that focuses on the financial decision-making of large public corporations, this course will focus on the study of the financing of small and medium-sized businesses from the perspective of both the entrepreneur and the venture investor.

Prerequisite(s): BUS 203 and BUS 320
Course may be applied to the Entrepreneurship minor.

3

BUS 430

Topics in Finance

Offered: Offered as Needed

This course will introduce new topics into the finance curriculum in the areas of corporate finance, investments, financial institutions, derivative securities, etc.

Prerequisite(s): BUS 320 and (BUS 327 or ECO 401) and Junior standing.
Course is not repeatable.

3

BUS 432

Applied Research and Portfolio Management

Offered: Fall Semester

This course is designed to build on the investment and analytical tools taught in BUS 203, BUS 320, and BUS 327 . This course will develop a student’s understanding of the investment research and portfolio management process. Emphasis will be on equities but may include discussions on fixed income securities and derivative security analysis as well. The class will simulate a real world management process covering the research and analysis of individual securities, formulation of these securities into portfolios and the use of derivative securities to modify the risk /return profile of the portfolio.

BUS 435

Advanced Taxation

Offered: Spring Semester

Examines the federal tax laws as they apply to C Corporations, S Corporations, Partnerships, Trusts, and Estates. Topics include the philosophy of taxation and tax credits, the statutory administrative and judicial sources of the tax law, and tax administration and practice. Tax research and planning procedures and the use of automated systems in tax preparation are also covered. A research project and class presentation is required.

Prerequisite(s): Junior standing.

3

BUS 438

Business and Society

Offered: Spring Semester

Examines the relationships of business firms to institutions and individuals within society. Considers the interactions of business and various stakeholders in society - employees, investors, consumers, governments, neighbors, and others - and the tensions among democratic values, a free enterprise economy, the rights of individuals, and the demands of a global economy.

Prerequisite(s): Open to all majors and Junior Standing

3

BUS 440

Topics in Marketing

Offered: Offered as Needed

This course will introduce new courses into the marketing curriculum in the areas of consumer behavior, e-commerce, international marketing, marketing research, sales management, retail management, business-to-business marketing, new business development, channels of distribution, relationship marketing, sport marketing, etc.

Prerequisite(s): BUS 340, and Junior standing.

3

BUS 443

Entrepreneurial Strategies and Digital Marketing

Offered: Spring Semester

Survey of electronic commerce, including the process of buying and selling goods, services and information over networks, primarily using Internet technologies to manage various business processes. Emphasizes the managerial rather than the technological approach. Describes major advantages, limitations and risks. Topics include applications to business-to-consumer, business-to-business and intrabusiness applications.

Prerequisite(s): BUS 340, and Sophomore standing.
Course may be applied to the Entrepreneurshipminor.

3

BUS 445

Direct Marketing

Offered: Spring Semester Not Offered 2015-2016

This course covers the concepts and techniques of direct marketing programs that include direct mail, telephone, catalog, email, and web-base marketing. Emphasis is on the planning, design, and execution of direct marketing campaigns utilizing databases, modeling and profiling techniques.

Prerequisite(s): BUS 206 and BUS 340, and Junior standing.
Course may be applied to the Entrepreneurship minor.

3

BUS 448

Global Marketing

Offered: Fall Semester

Study of the marketing of goods and services in the international environment, the activities that take place within the firm preparing to enter the international marketplace, and the issues relevant to coordinating the marketing activities of the multinational corporation. Emphasizes the cultural, economic, and political factors affecting marketing strategies. Extensive use of case studies.

Prerequisite(s): BUS 340, and Junior standing.

3

BUS 454

Marketing Strategy

Offered: Fall and Spring Semesters

This senior course for Marketing majors enables the student to apply what has been learned in other business courses to the analysis of a variety of Marketing Management problem identification-solution generation situations presented via real cases. Emphasis is on oral presentation and defense of evaluations made and solutions proposed. Some written case analysis is required.

BUS 460

Topics in Management

Offered: Offered as Needed

This course will introduce new topics into the management curriculum in the areas of organizational behavior, organization development, human resource management, operations management, entrepreneurship, etc.

Prerequisite(s): BUS 333, and Junior standing.

3

BUS 465

International Management

Offered: Fall Semester

Senior course for majors in International Business. Integrates the strategic issues of managing a multinational firm with the cultural, political, economic, and social environments of global commercial enterprises.

Prerequisite(s): BUS 336, and Junior standing.

3

BUS 469

Policy and Strategy

Offered: Fall and Spring Semesters

Capstone course for all business seniors. Focuses on the roles of executive management and the processes involved in the development and implementation of strategy in a complex, global economy. Extensive use of cases, industry simulation and team assignments.

BUS 475

Internship in Business Administration

Offered: Fall and Spring Semesters

The internship program is designed to enhance knowledge of the environment and constraints of an organizational setting. It is geared to give the student an opportunity to apply concepts and skills acquired in the classroom. Registration must be approved by the Department Chairperson, the faculty member supervising the internship, and the supervisor in the cooperating organization.

Prerequisite(s): Junior or Senior standing and 2.8 GPA. See Internship Coordinator for other requirements.
Must complete the "U.S. Internship Request for Approval" process found under the myPlans tab in myHill to register for this Internship. Course may be applied to the Entrepreneurship minor.

3

BUS 490

Directed Study

Offered: Fall and Spring Semesters

Investigation in some field for which the student has special interest not covered by a normally-scheduled course. Student must present plans in advance of pre-registration to some full-time faculty member who will agree to direct and evaluate the project. At the time of pre-registration the student must obtain the signature of this faculty member and of the Chairperson of the Department.