Fuse Science expands distribution for topical energy product

By Michael Johnsen

MIAMI LAKES, Fla. — Fuse Science on Tuesday announced that it has picked up distribution for its EnerJel product — a topical energy product targeting fitness fanatics — to 200 south Florida pharmacies through a partnership with GAT Trading.

Last month, Fuse Science announced nationwide distribution through GNC beginning in June. GNC will be the first retail outlet to carry EnerJel in a designed plan to build the brand, the company stated. "The fast-growing and loyal consumer of GNC matches the new and heavy user profile identified in our soft launch of EnerJel," stated Rubin Hanan, Fuse Science president and COO. "GNC will be the first to aggressively bring the brand to market at retail."