Top 3 Reasons You Need a Good Lead Magnet!

Top 3 Reasons You Need a Good Lead Magnet!

When you create a lead magnet it’s
important to understand why you’re creating it. There are three main reasons to
have a good lead magnet.

Attract people to your community, grow your list

Start a conversation and let people get to know
you, get to like you and to trust you

Offer your services, programs and products and make
money

That’s what you want to do. From
their perspective, they want you to
provide something of value that solves a problem. So, assuming you create a
lead magnet that does solve their problem, then, people will want to get on
your list and join the community. But that’s just the beginning. Once you get
people on your list you need to start a conversation to build trust, then as
you’re doing that you can promote your own products, services and programs AND
other people’s products to earn money giving your audience exactly what they
want and need.

Let’s look deeper into each reason
you need a good lead magnet.

Attract people to your community, grow your list

When you truly know your audience,
you can target them in such a way that the people on your list really need and
want what you’re offering. You need to know the audience, study the audience,
and know what they want. In order not to only create an amazing lead magnet,
but to give your audience something of value.

Doing this will build a very
targeted list. When you have a targeted list, they’re more likely to open your
email and get the message. A lead magnet that solves a burning issue for your
audience will accomplish that better than anything else.

Start a Conversation to KLT

Once you get an audience member on
your list it’s now your job to give them such good information, such wanted
information, that they will open each email that you send to them. When they do
open the emails and read them, they’re happy that they did, because the value
you provide is top notch and laser
targeted toward your ideal audience.

Most successful email list owners
set up at least 3-10 emails over a 30-day period, designed to help your
audience get to know you, get to understand their problems and to start promoting your solutions to those problems.
They don’t sell, sell, sell and they don’t bombard their users with information
outside of their laser targeted niche. That’s how you’ll build trust by taking
the long road to informing, teaching, engaging and encouraging your audience to
act.

Offer your services, programs and products and make
money

Earn Money Giving Them What They
Want.

As you get to know your audience
more, you’ll start understanding what they need. You’ll get to know their
problems and understand what problems need to be solved. Then you’ll also understand what’s within your power to
help them solve according to your expertise or niche. The biggest trick to
doing this is to give your audience what they want.

As you get to know them better
through your interactions via your list, and by cross-promoting
information about your social networks and so forth you’ll be able to do even
better about giving them what they want, through the products and services that
you promote, improving your return on investment exponentially.

When you understand the three main reasons
of a lead magnet and then match that with your audience’s perspective of
needing problems solved, you’ll create a winning lead magnet that gets results
for both you and your audience.