Pogue likes that the FuelBand has a screen and that it can communicate wirelessly with an Iphone. But ultimately, Pogue concludes that, in comparison to the Up band, the FuelBand is a one-trick pony, though it does its one trick very well. Most marketable: The Business Insider takes a crack at ranking the most marketable players in the National Basketball Association. The only surprise may be the inclusion of the Laker's Pau Gasol. But it is indeed a world game.

Holiday best: Adidas and the NBA teamed up to produce distinct uniforms for the 10 teams playing on Christmas. The teams will wear uniforms featuring a monochromatic color scheme with a slight secondary color thread to identify numbers and the names on the jerseys, says The New York Times blog "Off the Dribble." The New Balance way:Sports business reporter Darren Rovell of ESPN takes a look at how New Balance owner Jim Davis and wife Anne have always approached their business differently than the big guys. But that changed slightly when the company hired former Nike employee Mark Cavanaugh to be head up sports marketing at New Balance.

Black Ops: Under Armour, as many people know, is to the University of Maryland as Nike is to the University of Oregon. Under Armour founder and chief executive Kevin Plank was a walk-on special teams player for the Terrapins; Nike co-founder and board chairman Phil Knight ran for the Ducks track team.

Both schools football teams are outfitted in some of the most buzz-worthy uniforms in college football. The Bleacher Report takes a look at the "Black Ops" uniforms Maryland will wear Saturday against Florida State.