12 May 2020

Charity information campaign voiced by Stephen Fry and Martin Shaw

Two of Norfolk’s most famous residents; actor, comedian and writer, Stephen Fry and actor, Martin Shaw, have joined forces to help Norfolk and Waveney cancer charity, Big C, create a new television and radio campaign to ensure those affected by cancer during the Coronavirus pandemic are aware of, and can access, vital support.

The pair, who have generously donated their time to the campaign, have provided voiceovers to provide information and signposting to Big C services. The advertisements will be aired on ITV, The Beach, North Norfolk Radio and Radio Norwich 99.9fm from May 12th.

Stephen Fry voices the radio advertisement. He said, “So pleased to be able to support a local charity doing so much good. It’s vital of course to do what we can to lessen the impact of the Coronavirus, but that doesn’t mean we should forget others who are stricken with other illnesses and in need of our support too.”

Martin Shaw voices the television advertisement said, “Thanks to Big C people living with cancer, can still access the support they need during this time of crisis. It’s a valuable service worth supporting – and they couldn’t do this without donations from the public, which is why I was delighted to help.”

Every year more than 8,000 people in Norfolk will be told they have cancer and many more will be living with the effects every day.

Dr Chris Bushby, Chief Executive at Big C, said, “The key message of our new broadcast campaign is that “We are still here to support you” and having Stephen and Martin on board helps enormously to instil that message. Many thanks to them for their generosity.

“At Big C, we have been supporting local people affected by cancer for 40 years and our team cares passionately about those who use our services. They are working tirelessly to provide valuable support and information for those at home coping with cancer and the additional challenges of the Coronavirus situation. This is a very difficult set of circumstances to deal with, but having the appropriate support makes an important difference. We want people to know they can rely on us throughout lockdown and beyond.”

Big C has a range of services designed to support those affected by cancer during the Coronavirus pandemic which include: