Press Release

MuLondon Joins PETA's Beauty Without Bunnies Cruelty-Free Programme

MuLondon Skincare Products Approved Cruelty-Free & Vegan by PETA

London, United Kingdom, June 07, 2014 --(PR.com)-- MuLondon skincare has joined PETA's Beauty Without Bunnies programme – a scheme that certifies companies that do not test on animals. By purchasing MuLondon's cruelty-free products, customers can help save animals from unnecessary tests and suffering.

All MuLondon products are 100% vegan in addition to being free from animal testing and have been awarded the “Cruelty-Free & Vegan” version of the famous PETA bunny logo.

Kathy Guillermo, Senior Vice President at PETA said: “PETA appreciates MuLondon's dedication to producing 100 percent vegan products that are never tested on animals anywhere in the world, and we're proud to list MuLondon in our global list of cruelty-free companies. It's a win-win situation for MuLondon customers - great products and the knowledge that no animal ever suffers during their production.”

PETA’s Cruelty-Free Shopping Guide now lists MuLondon’s award-winning range, which includes moisturisers and cleansers in delicious varieties such as White Chocolate Truffle, Marigold, Frankincense & Myrrh and Rose, Rosehip & Rosemary. All MuLondon products are made in London, UK and are free from artificial preservatives, emulsifiers or fragrances. Instead, pure natural and organic essential oils and herbal extracts are used to create luxurious and cruelty-free products.

Boris Zatezic, founder and head cream-whipper at MuLondon says: “MuLondon products are now proudly featuring the PETA cruelty-free & vegan bunny logo. I am honoured by this achievement and MuLondon's association with PETA – the world's largest animal rights organisation. The widely recognised PETA bunny logo enables consumers to make ethical choices and enjoy MuLondon skincare with a clear conscience.”

MuLondon is an award-winning skincare range from London, UK, specialising in producing the finest natural products for skin, body and home from pure and certified organic ingredients. MuLondon products contain no artificial preservatives, emulsifiers or fragrances or any animal ingredients. Instead, pure natural essential oils and herbal extracts are used to divinely scent and gently preserve. All suppliers of ingredients to MuLondon are thoroughly vetted and share the company's green and ethical ideals: no animal testing, proactive environmental, recycling and fair-trade policies and support for community projects.

About PETA:

People for the Ethical Treatment of Animals (PETA) is the largest animal rights organization in the world, with more than 3 million members and supporters. PETA works through public education, cruelty investigations, research, animal rescue, legislation, special events, celebrity involvement, and protest campaigns.

PETA’s Beauty Without Bunnies program is the ultimate resource for conscientious shoppers, making the quest for cruelty-free products as easy as (vegan) pie. With the searchable online database, you can search by company name or product type to learn which products are cruelty-free.