The third edition of Prague Gaming Summit, held on the 12 of March 2019 at Vienna House Andel’s Prague, will open with a thought-provoking and energizing panel discussion of operators, service providers, affiliates and expert lawyers. The experts of the panel will present a case study about the Affiliate-Operator relations and how it has been influenced by the regulators choices in 2019 and beyond.

Tal Itzhak Ron (Chairman & CEO at Tal Ron, Drihem & Co., Law Firm), along with a panel of industry experts will dissect the topic and answer a burning question of the industry, the Affiliate-Operator relations can be strained at times, so what should each party look for in a partnership in order to make sure it runs smoothly?

Find out what operators look for in a trustworthy affiliate, and discuss how we can all play a part in improving industry relations across the board. In this exclusive session affiliates, operators, lawyers and regulators discuss topics storming the industry.

As the compliance in the UK and Malta tightens – how do operators and affiliates embrace these changes?

Are players looking for other markets due to these compliance requirements?

As initiatives like trustly “Pay N Play” disrupts the way players open account – what is the future of player acquisition and how can such initiatives propagate the tightened UK market?

As key personnel shift between the Malta Gaming Authority and Malta Financial Services Authority – can blockchain technology and cryptocurrency be the future basis for the iGaming industry?

What is the current M&A landscape for operators and affiliates?

How are the relationships between operators and white hat affiliates evolving as affiliates programs trim their affiliate partners? Are the big networks, which work on contracts with operators going to totally change the affiliate industry landscape?

What would the affiliate world look like a year from now with all the regulatory changes and the US opening for business?

The panel members will be:

Assaf Stieglitz (President, Odds1x2 Holdings)

Amir Mikay (Co-founder, TrafficLightMedia)

Yoav Dotan (Co-Founder, Affiliate Cruise and Genesis Global)

Stephanie Attias (Global Head of Regulation, Tal Ron, Drihem & Co.)

Don’t miss out on this exciting opportunity to engage on the subject of operator and affiliate relations at Prague Gaming Summit 3! You can Register here or View the Agenda

Whether you are a new to the industry or a veteran, Prague Gaming Summit offers the opportunity to learn something new and be part of a group at the forefront of gambling industry in the Czech Republic, Slovakia, Poland, Austria, Switzerland, Germany and Liechtenstein.

The Summit will approach all regulatory and compliance related aspects of the mentioned markets and will also highlight some trending topics such as the relationships between Regulators, Operators – Affiliates, MasterCard’s new requirements for Online Merchants (CFD, FX, Gaming, Crypto), understanding millennials (with emphasis on eSports, Daily Fantasy Sports an Virtual Sports), outsourcing for gaming companies, IT security, AML, KYC, CSR.

Several topics will also focus on the use of AI in sports betting industry related Big Data and in Responsible Gambling.

The program will also include a very important IMGL MasterClass that will aim to sharing the latest insights by the International Masters of Gaming Law experts about advertisement banning.

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The new solution for letting customers sign up on the spot directly on affiliate sites without any redirects, Regily Remote, was built to help accelerate affiliate traffic conversion for online brands. After signing up, the user proceeds to the brand already logged in and ready to use the service.

iGaming brand Wunderino is using the solution from Regily with its Brand Protection partner Internet Vikings.

Brands and affiliates are benefiting greatly from Remote, as it saves them time, provides them with a secure framework that is adapted for new legislation, keeps them ahead of the competition, reduces the work carried out between them and affiliates, and increases their conversion rates in different markets.

For the end-user, it eliminates redirects and extra clicks making it much faster to complete the registration. It enhances their experience and reduces drop-offs significantly. It is a win-win situation for all involved parties.

Operators can enable Regily Remote easily as no further integration is required from affiliate sites. Regily’s framework stores no data, even when using Remote, which lets the operator benefit from the technology while maintaining full ownership and control over the user data.

Rickard Vikström, Chief Commercial Officer and Founder of Internet Vikings said: “The innovation of this product, Regily Remote, is like no other on the market. It significantly improves conversion by eliminating redirects. This tool will greatly complement the Brand Protection strategy that we deploy together with Wunderino”.

Related

Raketech Appoints Oscar Karlsten as its COO

Online affiliate and content marketing provider Raketech has appointed Oscar Karlsten as its new Chief Operating Officer (COO). He will be overseeing Raketech’s central operations, product development and investments, whilst also focusing on the group’s creative content, SEO and UX.

Oscar Karlsten has more than 15 years of experience in product management, digital marketing, business intelligence, web analytics and technology. He joins Raketech from the role of Chief Information Officer and Chief Product Officer of Catena Media.

“Oscar’s extensive experience within the digital marketing industry brings many valuable insights and expertise to Raketech. With him onboard, we have now secured the last piece of the management puzzle and I am very much looking forward to seeing him accelerate our transformation from affiliation to the iGaming performance marketing partner,” Oskar Mühlbach, CEO of Raketech, said.

“I’m incredibly excited to be a part of Raketech. There’s such a positive buzz in the company and after meeting all of the people I can’t wait to add my experience into the mix. With the team and strategy we have in place – I truly believe we will reshape performance marketing as we’ve seen it,” Oscar Karlsten said.

Esports Entertainment Group, Inc., a licensed online gambling company with a focus on esports wagering and 18+ gaming, has officially begun onboarding hundreds of affiliate marketing partners to its newly relaunched VIE.gg wagering platform. The affiliate partners include esports teams, influencers, streamers, leagues, and super affiliates from Asia, Europe, North America and South America. The Company believes its Affiliate Marketing program will play a significant role in its organic growth.

MALTA LICENSE AND NASDAQ LISTING ARE MAJOR ATTRACTIONS FOR AFFILIATES

The Company’s recently announced Malta gaming license and recent listing on NASDAQ are cited by our affiliate partners as very strong factors in their decision to partner with VIE.gg. Though the Company first began registering a small sample of interested affiliates in 2018, these two factors have generated noticeable enthusiasm from existing and new affiliates who take great comfort in knowing the Company is working within one of the strictest licensing and listing regulatory environments, as compared to private operators.

Moreover, the Company’s financial strength as a result of its successful $8.4million public offering now provides VIE.gg with the resources necessary to support and grow its soon to be large affiliate partner base.

“Our Affiliate partners are a very important part of our organic growth strategy in 2020 and beyond, so it has been a high priority of ours to provide the comfort and security they need to partner with us and drive their valuable global audiences to VIE.gg,” said Grant Johnson, CEO of Esports Entertainment Group. “We believe that with the combination of our NASDAQ listing, capital raise and Malta license over the last 30 days we have a formidable competitive advantage to attract, support and grow with affiliate partners that we believe will lead to rapid organic growth for our newly relaunched VIE.gg esports wagering platform.”

Esports Entertainment offers bet exchange style wagering on esports events in a licensed, regulated and secure platform to the global esports audience at VIE.gg. Utilizing this peer-to-peer wagering system, the Company offers real-money, exchange-style wagering on esports events worldwide in a secure environment. The VIE.gg platform provides customers the ability to match bets against one another with Esports Entertainment taking a small commission on the winnings.

“Affiliate marketing is a proven growth model for online gambling,” commented Christian Heinrichs, Esports Affiliate Manager. “Our affiliate streamers broadcast to massive, global esports audiences. Combined with the credibility and support of the many teams and leagues we continue to sign as affiliates, we believe our VIE.gg platform can quickly become the industry standard for safe, secure esports betting.”

ABOUT ESPORTS ENTERTAINMENT GROUP:

Esports Entertainment Group, Inc. is a licensed online gambling company with a specific focus on esports wagering and 18+ gaming. The Company holds a license to conduct online gambling and 18+ gaming on a global basis in Malta and Curacao, Kingdom of the Netherlands and is able to accept wagers from over 149 jurisdictions including Canada, Japan, Germany and South Africa. Esports Entertainment offers fantasy, pools, fixed odds and exchange style wagering on esports events in a licensed, regulated and secure platform to the global esports audience at vie.gg. In addition, Esports Entertainment intends to offer users from around the world the ability to participate in multi-player mobile and PC video game tournaments for cash prizes. Esports Entertainment is led by a team of industry professionals and technical experts from the online gambling and the video game industries, and esports. The Company maintains offices in Malta. For more information visit www.esportsentertainmentgroup.com

European Gaming Media and Events is a leading media and boutique event organizer in the European Union with a monthly reach of +50,000 readers. The official company (PROSHIRT SRL), has been listed for 4 years in a row among the top 3 Advertising and market research agencies in the local Top Business Romania Microcompanies based on the Financial Reports.