The interactive advertising and mobile content advertising company MB Dragan developed the first software aplication which allow the users of Apple iPhone to use the Yahoo! Maps service which use, among others a detailed map of Bucharest. This was seen as an addition to the fact that Google Maps, the application already available for use with iPhone doesn’t include detailed maps of Romania or Bucharest. The application can be downloaded free of charge from the website maps.mobione.ro and works both on classic and 3G versions of iPhone and on the multimedia player iPod Touch. Mihai Dragan, the founder of the company stated for the Romanian newspaper Ziarul Financiar that Mobileone Maps was during a two weeks period the most popular software aplication from the Apple site. The aplication was launched at the beginning of June and attracted 8.000 visitors from 101 countries, more than 35% being from Unites States. The Romanian company has a turnover or 40,000 euroes in 2007 and aims to reach 400,000 in 2008, ending this year with a staff of 30 people. I wish much success to this venture and to the founder of it considering that both deserve full inclusion in the “Romanians of the day” category.

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