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Tuesday, December 21, 2010

Google TV's Prospects in Korea

The New York Times is reporting that, despite setbacks, Sony is "optimistic about Google TV." It could well be that Korea, with its world-leading digital networks and encouraging uptake of IPTV, as mentioned in my prior post, might be a market in which Google TV does very well.
Sony acknowledges that reviews of its internet-enabled Google TV have been mixed and Google itself has asked other television makers to delay new models until the software could be refined. The Google TVs, which run on Intel’s Atom chips, are close to full-fledged computers. They let users search for keywords to find shows and see when and where it is being broadcast, as well as viewing links to Web sites about the show.
It appears that Toshiba, LG Electronics and Sharp have put off plans to demonstrate Google TVs at the consumer electronics show next month in Las Vegas. However, Samsung still plans to show off a forthcoming Google TV model. And why not? Although the new, interactive, video-on demand and other services may take some getting used to, they undoubtedly represent a big part of the future market, especially with the digital network infrastructure available here on the southern half of the Korean peninsula!