Shaping the future of global commerce

Insights Listing

04 JAN 2017

The 2016 Prepaid Consumer Insights Study: The Future of Gift Cards

Our 2016 Consumer Insights Study shows six major trends that are reshaping the industry and point to tremendous opportunity for retailers and financial organizations to engage with consumers in new and exciting ways. We also see three consumer groups driving gift card purchases, each with its own distinct patterns and motivation.

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