Video: Technology-Based Opportunities at Maximize

If you’re reading this, you’re probably like me: you love multifamily real estate, and even more, love the things that make it run. For asset managers, the technologies available to move the needle of property performance have come a long way. Consider that just 15 years ago, being technically adroit in multifamily meant knowing how to run cable lines and hardwire assets behind the wall.

Since then an array of powerful new systems and solutions has been introduced to apartment operators looking to maximize value creation across their portfolios. At the aptly titled Maximize: 2014 Multifamily Asset Management Conference (Maximize) we’ll take a deep dive into how these new technologies are systematically evaluating, maintaining and enhancing properties.

New this year, we’re devoting an entire session to new companies and services that add asset value, with previews from the bleeding edge of benchmarking, rent payments, maintenance technologies and more. For more on this, check out the video, part of an exclusive interview and article on asset management by Lauren Boston, appearing in the August issue of units magazine.