Proud founder of the Rijksmuseum

Art has great power to inspire, unite and change lives. It is known to enrich people's lives by stimulating the mind and senses. It makes our lives just that little bit better. That's why we are proud to partner with the Rijksmuseum.

Philips is proud to present

At Philips we are always looking for new and different ways to make life better. We believe that art has the power to do just that. We are therefore proud to be founder of the Rijksmuseum.

Extend long standing partnership

As part of the partnership, Philips will work closely with the Rijksmuseum to jointly apply meaningful innovations and programs that reinforce the link between art and well-being while enhancing the overall experience for the museum’s visitors.

Dutch Masters of Light

In this internationally recognized multi-awarded campaign we connected Rembrandt and Philips as both being true Dutch Masters of Light, by giving people the opportunity to feature in the biggest portrait of the Rijksmuseum, completely painted by light.