Knowledge Base Articles

Promotional items are the in thing this season. They have been used by almost every business organisation. From brand awareness to generating sales volume promotional items serve almost every purpose. This is the reason why they have become the popular choice in no time. Promotional items can serve you with a wide array of benefits but there are certain factors that need to be considered while using promotional products. It is important that these promotional items be used in the right manner for them to serve you in the right fashion.
While choosing to give a promotional item make sure that you are giving something that is useful and not something that the recipients will get annoyed to see in the very first glance. The basic idea of giving a promotional product falls flat if they do not offer any utility to the recipient. Something that is of no us to someone will obviously go to the waste and then there are no chances of the product reminding the recipient of your brand. In

Getting into the habit of using an eco friendly water bottle is
an easy way to start living an environmentally friendly life. These
reusable bottles are available at virtually any store you shop at, as
they are the latest rage. By simply reusing the same bottle over and
over again you are keeping the plastic throw away type of bottle out of
your local area landfill.
One plastic throw away bottle can take
up to 500 years to fully decompose in a landfill. These bottles would be
completely unneeded in most our lives if we simply start drinking from
ecologically responsible type bottles more often. Most people don't even
understand how much of a negative impact these bottles create on the
environment around them or realize how simple it is to transform this
impact into a positive just by drinking from reusable bottles.
Reusable
bottles can be made from a variety of different materials. Some are
made of thicker type of aluminum making them

Whatever type of business you are in, there will always be competitors. As a business owner, you’ll definitely be happier when your business is on top of others. But you’re also worried when others are getting their way up to your position.
Competitors employ different strategies in business. When you notice a competitor selling the same items at prices less expensive than yours, your competitor will definitely be on top of every customer’s list. This has been made possible because your competitor has obtained a good wholesale price. Through this, both of the competitor’s sales and profits will increase.
If you’re a new seller, making massive orders may not seem like an advantage at your end. Large investments are needed which might make you hesitant. However, if you can do it, then give it a try. Doing so will really increase your sales since taking on massive orders is actually cheaper. This should be your goal. When you say massive orders, you will usu

Advertising campaigns that feature promotional items are among the most effective, but you may be wondering what types of promotional items are the most popular. According to the sales figures reported to the Promotional Products Association International (PPAI), these are the top five categories of promotional products and the market share that each of them holds.
Promotional Apparel
With 22.5% of industry sales, promotional apparel is the leader in categories of promotional items by a runaway 10%. These figures include promotional caps, t-shirts, polo shirts, jackets, sweatshirts - anything that is worn.
What makes wearables so popular? For one thing, they appeal to both customers and employees, and are bought for a wide range of reasons. They can be part of a motivational strategy or bought as incentives for staff. In many cases, they are bought for wear as uniforms or to be worn by employees for special events. T-shirts and caps are among the most popular giv

If the economy has you feeling like you are running backwards on
the treadmill of business, then you need to find the best advertising
and marketing medium available today. You need a medium that is low in
cost, highly effective, and will reach a large audience all at the same
time. What you need is promotional espresso cups. These cups will have
your business running forward at a faster pace than any other form of
advertising and marketing. This is because traditional forms of
advertising and marketing are just too costly, not as effective, and
aren't reaching the audience that businesses want and need.
They
are simply outdated. We're talking about television and radio spots and
newspaper ads. Television and radio commercials are just too expensive,
costing thousands of dollars, and only run for 30 seconds at a time.
Plus, people usually change the channel when the commercials come on.
Newspaper ads are even less effective. They can cost hundr