Welcome to Design is Power. Soon, you’ll start receiving curated content and relevant resources you can use to guide your company through the design-led revolution. Here’s just one example of what you can look forward to — interesting stats from a Forrester Consulting study.

Design-led companies are more confident that their digital customer experience outperforms most or all of the competition.

of design led companies

say their digital experiences
out-do their competitions

only

of non-design led companies

feel the same way.

Business results show that when design is involved in leadership, customer engagements are transformed into impactful, unique, empowered experiences. And lasting brand loyalty is nurtured by the lifestyle experiences created by your understanding of the user's needs, habits, and motivations.

As thinkers and artists, you’re called on to reject how it’s always been done. And we’ve got the tools and inspiration to help you show executive leadership how the design approach opens new doors and creates new solutions.