The PBR panel’s deep ribs create an even-shadowed appearance. The area between the major ribs is reinforced with minor ribs. PBR is one of the most economical panel systems and can be used for both roof and wall applications.

The Santa Fe® insulated metal wall panel has a flat exterior profile with a heavily embossed, stucco texture that mimics the look of a masonry stucco finish. Note: Not intended for exterior walls on cold storage buildings.

Want More Business? Look Behind You.

Most builders say 60-70% of their business is repeat business. That means when you don’t keep in contact with your past clients, you’re leaving the door wide open for someone else to swoop in and replace you.

No one wants that. To make sure your clients stay your clients, here are some excellent tips for keeping in close contact, making him/her feel special, and putting yourself at the top of their business list:

Get personal

If you have to, keep a little log of everybody’s interests and names, because if you ask about the wife, but instead of using a generic question you say, “How’s Patricia?” the effect is huge. Ask about the golf lessons, the son “Joe” who’s a basketball stud. Specifics are charming. They show you listened, and that’s good business.

Break bread with your client

Have you ever heard of the study that showed more prisoners were granted parole after lunch, because the judges were calmer, happier after eating? If you haven’t, do a little research. It’s true. People like to eat, so the action of eating makes them more receptive to all things. Dinner or lunch is a great time to converse. So why not show your client that you care by filling his stomach with good food and at the same time listening to his needs? The outcome can only be positive.

Consistent contact is key

Being personable goes a long way in this age of texts and voicemails. Since most people use emails to communicate, you can stand out by calling. You don’t need to bug them, but catching up once in a while is key. When you do call, ask your client, “How are you? How’s business?” It’s little chats like this that are memorable to people, and when shopping, customers buy the person more than they buy the product. Don’t forget to make these calls recurring to keep in touch, even if they don’t have any business with you at the moment. There’s merit to the “out of sight, out of mind” saying.

From Thank You cards, to gifts that recognize the anniversary of a grand opening, there are a ton of things you can do to show respect and consideration. These small gestures make you less like a business partner and more like a friend. They carry weight and add depth to the relationship.

So don’t hesitate to go above and beyond to make your client feel special. They’ll remember it, and you’ll be the first person that comes to mind when they need something.

Founded in 1927, Star Building Systems has seen and done it all, from supplying tool sheds for oil derrick drilling sites in the early oil boom days to hangar buildings during World War II. We set the industry standard for innovation and technology. Most importantly, we have the best builders in the business.