Swatch Says It Doesn’t Need Partner for Smartwatch

October 21, 2014byRob Bates

Swatch has downplayed a report in the local press that it is working on a new smartwatch with chip giant Intel, saying tech partnerships were not a priority.

“Swatch Group owns all the necessary technologies,” said spokesperson Bastien Buss. “It is true that we are the desired partner for virtually all tech/consumer electronics companies. We have worked with many of them, as a supplier of various important and strategic components (see Garmin, along with others). We do not exclude that there could be an even deeper cooperation. However, it is not our priority.”