Building an honest internet business is taking the time and attention to attracting satisfied customers to your website, auction or email list. You won't regret doing this when everyone benefits and your lifestyle blossoms.

Monday, August 31, 2009

Is Air Rage Justified?

Dear ETR Reader --

Congress is looking at laws that will let travelers de-board delayed flights after they've been locked in the cabins like cows. Big deal.

What a scam the airline industry is! They lie to their customers about what they will get, cheat them on prices, break benefits contracts when it suits their fancy, treat them like scum when they want to, and tell them to screw off when they ask for refunds.

This is not true of all airlines. Asian airlines are wonderful. And Virgin Air isn't bad. But U.S. airlines are generally miserable. The only halfway decent one was New York Air.

In today's issue:

Before we get to your wealth, health, and happiness, a word about our new format: As you have no doubt noticed, we are changing things up a bit. And some of you like the changes and some of you don't.

We continue to read every note you send us and make adjustments as we go. We are also doing split tests to determine whether certain changes result in greater or less reader response.

Our goal is a newsletter format that is easy to read and yet delivers a higher level of quality advice. This process will take another week or so to complete, but you can expect to be 100 percent satisfied when we are finished. This we promise you.

MaryEllen Just Met the Man of Your Dreams - He's got dark hair, piercing eyes, and he brings in sales of $5 million in sales per month. He's gone "beyond Google" with a homegrown strategy for powerhouse marketing that 99.9% of Internet marketers out there have never even seen before…Read more...

France and Germany Have Been Saved! Hallelujah!

A recession is defined as two straight quarters of negative economic growth.

By that measure France and Germany are out of recession! Each had GDP growth of 0.3 percent in the second quarter. Good news, right?

Some say government action deserves the credit. The "cash for clunkers" in both countries have been successful in stimulating demand for autos. But just as in the U.S., the government is simply shifting future demand to the present. In the process of course, legions of potential car buyers have been taken out of the market for years to come. Germany won't extend its program to 2010, so new car sales will fall. France is expected to extend their program for fear its end could curtail growth.

What growth? It's a government version of payday loans. As the ads for these services exclaim "Why wait for payday? Get cash today!" we all know how these programs work out long-term for the borrower. Guess who the borrower is in government stimulus programs? Go to the head of the class if you answered "the taxpayer."

Bailouts and stimulus programs simply transfer wealth from the public sector to the private. The debt and inflated currency is passed on to future generations. All this in return for "prosperity" today. The trade off, says Bob, is dishonest at best and immoral at worst.

Fire Your Cell Phone Company - A recent study has found that Americans pay, on average, $500 more per year on cell phone service than most Europeans. We pay more - and deal with old technology and shoddy service. But with Ka-Ching editor Matthew Adams' help you could save as much as $1,500 a year by switching providers - no signing up for a new plan, no contracts, and no extra fees. Read more...

Why "Well Done" Could Kill You

If you like your steak well done or charred on the outside, you may be risking cancer.

A study published in the Journal of Agricultural and Food Chemistry shows that grilling meats at high temperatures forms compounds called heterocyclic amines (HCAs). These byproducts are highly carcinogenic and have been associated with colon, breast and pancreatic cancer.

ETR contributor, Kelley Herring, has covered this in detail in her health transformation program, Your Plate, Your Fate. She tells me that the amount of these cancer-causing compounds can triple when you cook something well done. Eating beef rare or medium rare is much healthier. That makes sense to me. I like it that way.

And here's another bit of advice that is music to my ears. She also says the study showed that using red wine as a marinade can reduce the formation of HCAs by 88 percent!

So enjoy your wine-marinated, grass-fed steak rare… and have it with a glass of Bordeaux. Red wine is packed with cancer-fighting antioxidants.

Or strolling through the cobbled streets of Prague, browsing art galleries.

Or reading Faulkner on the back porch, listening to the sounds of your grandchildren playing in the yard.

How does that feel?

Pretty good, huh? But chances are your actual retirement will be quite different. For one thing, you may not be able to afford to travel in Prague. It may be Orlando instead. And those kids playing in your yard? They will likely to be your great-grandchildren. Why? Because you're probably going to retire a lot later than you think. Read on…

A flaneur (flah-NUR) -- from the French for "lounger/saunterer" -- is an aimless idler.

Example (as used by The Atlantic in a review of The Idler's Glossary by Joshua Glenn and Mark Kingwell): "This delightful chapbook proffers a puckish twofer: a whimsically learned defense of indolence and flaneurship ... and an engagingly etymological lexicon of loafing, past and present."

NOTE: If URLs do not appear as live links in your e-mail program, please cut and paste the full URL into the location or address field of your browser. Disclaimer: Early to Rise only recommends products that we've either personally checked out ourselves, or that come from people we know and trust. For doing so, we receive a commission. We will never recommend any product that does not have a 100% money-back satisfaction guarantee.

Nothing in this e-mail should be considered personalized Financial Advice. Although our employees may answer your general customer service questions, they are not licensed under securities laws to address your particular investment situation. No communication by our employees to you should be deemed as personalized Financial Advice. We expressly forbid our writers from having a financial interest in any security recommended to our readers. All of our employees and agents must wait 24 hours after on-line publication or 72 hours after the mailing of printed-only publication prior to following an initial recommendation. Any investments recommended in this letter should be made only after consulting with your investment advisor and only after reviewing the prospectus or financial statements of the company.

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Sunday, August 30, 2009

99 percent of all aspiring entrepreneurs spend the bulk of their time searching for the next Hot New Product.

This is a huge mistake. And I'll tell you why...

There's a virtually unlimited supply of "Hot Old Products" just waiting for you to pluck them out of obscurity and offer them to millions of eager buyers.

The best part? You can get your hands on these "hidden treasures" for practically nothing.

Plus, this "Hot Old Products" strategy doesn't involve buying storerooms full of second-hand items. It doesn't require selling "overflow" items that other companies couldn't sell. It doesn't mean peddling junk on eBay or Craig's List. It's not a multi-level-marketing scheme. Yet this secret is embarrassingly simple.

If you can recognize the much-overlooked value of "Hot Old Products"... And if you know where to find the gems with the biggest selling potential... You stand to rake in piles of extra cash.

How much, you ask? You have the power to make anywhere from a few hundred bucks a month to hundreds of thousands a year. For example...

A martial arts expert from Florida stumbled upon a few "old treasures" - one from 1914. He estimates that one made over $20,000 in one month... But he was just getting started. Another decades-old goldmine has gone on to pull in a verifiable bounty of over $332,252.

A 32-year-old Internet marketer also caught on to this "Hot Old Products" secret. He discovered a little-known "retired powerhouse" that brought in $19,453.00 in just 3 weeks.

Another "dead" product was brought back to life - and has since sold 15 million units and counting.

Even some of the world's richest businesspeople - Walt Disney and Ted Turner, to name two of the most famous - have mastered this secret... In fact, this single secret is a major factor in their massive wealth.

Once you possess this much-overlooked knowledge, you'll know exactly where to find hidden stores of "forgotten" money-makers.

We've wrangled three of the country's leading experts on this secret (including the martial arts expert and the Internet marketer I mentioned above) to spill the beans. They've agreed to reveal all the details to cashing in on old, dust-covered, and even downright dead products.

Find out how you could start pulling in anywhere from a few hundred bucks a month to a few hundred thousand bucks a year right here.

All the best,

Charlie Byrne Associate Publisher, Early to Rise

You are receiving this e-mail as a part of your subscription to Early to Rise.

Nothing in this e-mail should be considered personalized financial advice. Although our employees may answer your general customer service questions, they are not licensed under securities laws to address your particular investment situation. No communication by our employees to you should be deemed as personalized financial advice.

We expressly forbid our writers from having a financial interest in any security recommended to our readers. All of our employees and agents must wait 24 hours after on-line publication or 72 hours after the mailing of printed-only publication prior to following an initial recommendation.

Any investments recommended in this letter should be made only after consulting with your investment advisor and only after reviewing the prospectus or financial statements of the company.

_____

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Saturday, August 29, 2009

As a member of Early to Rise you've already gotten a full week of powerful, actionable advice that will change the way you work, run your business, set and achieve goals, and more.

And now Michael Masterson wants to give you something special on Saturdays. It's totally free and part of your subscription to Early to Rise.

The Michael Masterson Journal comes direct from Michael, and only Michael. In his off-the-cuff, informal style you'll get even more strategies, tips, and techniques for jumpstarting your wealth, health, and success.

You get his no holds barred guidance, plus first crack at his latest breakthrough business ideas and marketing strategies. He gives you both specific recommendations in the world of wealth-building and investing and in-depth explorations of economic issues.

If a myth needs busting, Michael is there… if the Wall Street Journal got it wrong, he'll expose it… if the Fed needs to be knocked down a peg, he'll be ready… and if there is something you should be doing right now to accelerate your success, Michael will tell you about it.

Master the science of selling and you will distinguish yourself from 99 percent of your fellow workers.

The world is filled with incompetent marketers. In the long run, they can ruin a perfectly good business. But in many companies, they work under the radar. They show up. They attend meetings. And they follow directions. But they add nothing to the bottom line.

Then there are the competent laggards. They understand marketing, but approach it with the enthusiasm of a sloth. They are often kept on the payroll because they have specific skills that their managers lack, and their bosses are afraid to let them go.

But competence is not enough in a competitive environment. Mastery and excellence are needed for long-term success.

I don't understand marketers who are content to settle for competence. They work the same hours as their masterful colleagues, but enjoy their work less because they are no longer learning new things. They may think they are "cheating the system." But in the end, as Mrs. Grow, my high school English teacher used to say, they are only cheating themselves.

The masterful marketer has every advantage over his competent and incompetent colleagues. He likes his job better. He enjoys more job security. And he makes more money -- usually much more money.

I am going to presume that you have entered the ranks of the masters.

You may not be a master yet, but the decision to become one puts you at the top of the marketing food chain. Make no mistake about that.

Welcome to the fraternity of individuals who are determined to learn more about marketing every day of their lives. Be happy to know that with each new secret you discover and each new skill you develop, you will advance closer to the ultimate benefit of master marketing: You will spend the rest of your life in comfort because you will have the ability to generate unlimited wealth.

Ready to master the science of selling?

It begins with examining the phrase itself: Master the science of selling.

Mastery means much more than being familiar with -- and more still than knowing or being good at. Mastery means you know the subject inside and out. And that takes time. To master a skill, you must be prepared to spend at least 5,000 hours practicing it with focused intention.

Science is the study of something's underlying structure or nature. Science is never closed or definitive. It is always evolving. The scientist is always looking to know more.

Selling, in this context, is not synonymous with pushing or cajoling or tricking or manipulating. Nor is it begging or pleading or bribing. By selling, I mean creating a deep and lasting change in the heart and head of your prospective customer -- a change that initiates a long and profitable relationship between buyer and seller.

When people ask me "What's the best way to make money?" I usually tell them to start an online business.

Last year, while brick-and-mortar operations and big-name retailers were dropping like flies, Internet-based ventures were up 7 percent, according to trade publication Internet Retailer. The Internet is already a $133 billion market and its future is bright.

If you've been thinking about starting an online business, you should check out a new program ETR has created with veteran copywriter and marketing consultant Bob Bly. Bob and the team at Early to Rise have put together a quick-start action guide for Internet newbies. It's based on techniques -- from proven copywriting secrets to the latest trends in online ads -- that Bob has discovered over his 30-year career.

I've never read a book written by Bob that I haven't enjoyed. I've never heard him give a speech that I didn't learn something from. I'm confident that this program will be jam-packed with useful advice, as well as entertaining and easy to follow. I recommend it to you.

I've said before that eventually there will be only three newspapers in the USA: TheWall Street Journal, The New York Times, and USA Today.

Why? Because of two trends:

1. General advertising (ads for cars, perfume, cigarettes, etc.) has been in a long-term downtrend. And with the Great Recession, that downtrend has become a tail-spinning dive.

2. News reporting in print is outdated. The Internet has seen to that.

The only print publications that survive will be those that provide not just reliable information but a unique and compelling perspective.

The Wall Street Journal and The New York Times are the best-written newspapers in the country. And both will survive because they represent two significant but different readerships: The NYT represents intelligent liberals. The WSJ represents intelligent conservatives. (I like both!)

USA Today is pitched to Middle America. That is a big crowd, but a tough market to serve. The reason I think it will survive is because the people behind it have been very clever about how they do their job.

For one thing, USA Today is on top of U.S. culture.

Examples: It was the first national paper to cover the Internet boom, natural health, and mixed-martial arts in any depth. (Just recently, I noticed the results of a MMA championship contest on page one. That is astonishing.)

For another thing, they have become competent direct marketers.

Example: Michael Jackson was not even buried when USA Today published the first half-page ads selling its own MJ memorabilia. I bet they pulled in a half-million dollars in profit off that one campaign.

The Take-Away: If you are an information publisher, you need to have a unique perspective and you need to master direct marketing.

Are you taking advantage of Early to Rise's Word to the Wise service? You should be. It will give a positive start to your day. And it takes less than a minute.

I've been learning a new word five times a week for about five years. That means I've increased my vocabulary by about 1,300 words. But these are not esoteric words I'll never use. I'm very selective. There are lots of words that are sent to me by dictionary services that I'm not at all interested in.

For example, one of the words Merriam-Webster sent me was "brachiate." It means to swing by the arms from one hold to another. Monkeys travel through trees by brachiating. A child can move across monkey bars by brachiating.

But who needs such a word? And even if you could think of a way to use it in conversation, can you imagine saying it without sounding like a show-off?

I can't.

I recommend ETR's Word to the Wise because it will give you words you can actually use in business and your personal life -- words that will enhance your personal power, not make you look like a pompous ass. Check it out here.

A recent news story illustrates a problem with government solutions.

About five years ago, Americans began to question whether the Bush administration could win "the hearts and minds" of the Iraqi people by bombing them. In 2006, a better idea was approved by Congress. The Community Stabilization Program was going to counter insurgency by paying Iraqis cash to do such things as digging ditches and removing trash on public work projects.

According to an audit conducted last year, things didn't go according to plan. From the get-go, millions of dollars started flowing to projects that never happened, workers who never existed, corrupt community leaders, and even anti-American groups!

The non-profit organization that executed the program, International Relief and Development, admitted to creating phony documents to support the corruption. They claimed they were pressured by the Pentagon into doing so. The Pentagon presumably was pressured by key congressional leaders, who felt pressured by their constituency to prove that the program was working.

I've talked about the danger of the neurotoxin mercury in dental fillings and fish. And high fructose corn syrup has already been linked to diabetes, obesity, liver damage, immune system problems, diminished bone and muscle strength, impotence, and an increased risk of certain kinds of cancer.

But it also may contain mercury, according to a recent report in the journal Environmental Health. The study found that the average person ingests three times more mercury than the FDA considers to be safe.

And FDA limits may be dangerously high.

A Source of Hope and Inspiration

Early to Riser Jim Young takes a recent essay to heart:

"I want to thank you for Michael Masterson's piece on dealing with rough times. It was uplifting. Thank you for being a source of hope and inspiration (and information) for your readers."

NOTE: If URLs do not appear as live links in your e-mail program, please cut and paste the full URL into the location or address field of your browser. Disclaimer: Early to Rise only recommends products that we've either personally checked out ourselves, or that come from people we know and trust. For doing so, we receive a commission. We will never recommend any product that does not have a 100% money-back satisfaction guarantee.

Nothing in this e-mail should be considered personalized Financial Advice. Although our employees may answer your general customer service questions, they are not licensed under securities laws to address your particular investment situation. No communication by our employees to you should be deemed as personalized Financial Advice. We expressly forbid our writers from having a financial interest in any security recommended to our readers. All of our employees and agents must wait 24 hours after on-line publication or 72 hours after the mailing of printed-only publication prior to following an initial recommendation. Any investments recommended in this letter should be made only after consulting with your investment advisor and only after reviewing the prospectus or financial statements of the company.

To unsubscribe from Early to Rise and any associated external offers, Click here.

Friday, August 28, 2009

From Frank Kern to Mike Filsaime to Russell Branson... Some of the biggest players in the Internet marketing world are buzzing about a new and powerful marketing strategy.

And with good reason.

This technique can bring in boatloads of traffic. In fact, I'd call it the ULTIMATE traffic driver. Traditional methods of driving visitors to your site - like search engine optimization and pay-per-click advertising - are certainly valuable tools to have in your marketing arsenal.

But nothing can send your traffic soaring like the Ultimate Traffic Driver. This tactic can...

Help you make 30 times the sales. (In one instance, this secret helped a relatively new company boost their sales from $10,000 a month to $300,000 a month.)

Turn a single product into a virtual rainmaker - think $60 million a year in sales.

In short, this Ultimate Traffic Driver can take your online business to the next level and beyond... And do so faster than you imagined.

Up until now, very few marketers even knew this traffic technique existed. But it's hard to keep a lid on the kinds of cash it's producing. No wonder the Internet's top marketers have been clamoring for access to this traffic creation technique!

You see, we've enlisted a man we'll call "Mr. X" to spill all the details on this money-generating secret during ETR's Info Marketing Bootcamp. Mr. X - whose identity we've agreed to keep under wraps - is the undisputed king of this Ultimate Traffic Driving technique.

In fact, he's used it to rack up some CRAZY numbers.

I'm talking about $5 million in online sales per month from a single product.

One of his clients used this "Ultimate Traffic Driver" secret to see his Internet sales go from zero to nearly $2 million per month in less than six months. Another client - a beginner who'd been in business just a few months - applied Mr. X's secret to his business... and turned his $120,000-a-year revenues into $3.6 million.

This November, Mr. X has pledged to unveil this Ultimate Traffic Driver to serious wealth builders like you. He'll reveal how you can turn this one secret - a secret that Google and other marketers would rather you didn't know - into a bonanza of Internet sales for yourself.

P.S. Mr. X isn't the only Internet visionary who's pledged to share his top money-making secret at Bootcamp. We've got 11 of the country's best business and marketing minds lines up to reveal the cutting-edge ideas and breakthrough methods you can use to skyrocket your income. Don't delay and pay more. Register for Bootcamp right now.

You are receiving this e-mail as a part of your subscription to Early to Rise.

Nothing in this e-mail should be considered personalized financial advice. Although our employees may answer your general customer service questions, they are not licensed under securities laws to address your particular investment situation. No communication by our employees to you should be deemed as personalized financial advice.

We expressly forbid our writers from having a financial interest in any security recommended to our readers. All of our employees and agents must wait 24 hours after on-line publication or 72 hours after the mailing of printed-only publication prior to following an initial recommendation.

Any investments recommended in this letter should be made only after consulting with your investment advisor and only after reviewing the prospectus or financial statements of the company.

_____

To unsubscribe from Early to Rise and any associated external offers, Click here

In Praise of Robber Barons

Dear ETR Reader --

If you have never been to The Cloisters in Manhattan, you should see it next time you are there. It is an impressive building -- a medieval castle overlooking the Hudson River. It was founded by John D. Rockefeller.

Why Rockefeller decided on a museum of medieval art, I don't know. I do know that he bought the land and had the building assembled from abandoned cloisters in Europe.

Rockefeller and his fellow industrialists were demonized by the press for being ruthless and greedy and evil. Yet it was these men who gave us the world's great public museums and libraries. Had these rich guys not built them, they wouldn't exist.

"But," you say, "governments build museums and libraries." Sure they do. But not like this.

They can't. They don't have the money.

Before he could build the cloisters, Rockefeller first had to have millions of dollars socked away. (Billions today.) Governments can't do that. They can raise money by taxing us. But they can't save it.

Entrepreneurs create wealth by saving money earned through commercial enterprise. Governments dissipate wealth by spending money as fast as they get it. Sometimes, they spend it wisely on programs that have lasting value. More often, they waste it on war and politically popular causes that have no economic value at all.

Most of the people enjoying The Cloisters assume that it -- and the other public buildings they enjoy -- are "gifts" from government. Nothing could be further from the truth.

In today's issue:

Wealthy: How to Make Your Product "Perfect"

Healthy: Shhh ... the FDA Doesn't Even Know About This Nutrient

Wise: Clayton Makepeace Gets Touchy Feely

Before we get to your wealth, health, and happiness, a word about our new format: As you have no doubt noticed, we are changing things up a bit. And some of you like the changes and some of you don't.

We continue to read every note you send us and make adjustments as we go. We are also doing split tests to determine whether certain changes result in greater or less reader response.

Our goal is a newsletter format that is easy to read and yet delivers a higher level of quality advice. This process will take another week or so to complete, but you can expect to be 100 percent satisfied when we are finished. This we promise you.

The Simple Six-Figure Marketing Strategy Paul Lawrence spent less than $100 to start his first small business. He used just one marketing strategy to go after prospects. Soon he had so many customers – he could hire an employee to do the actual work while he focused on getting new accounts. He used his marketing strategy again... and almost instantly he was grossing $4,000 a month. The people he sold the business to (so he could finish college), used the same marketing strategy and are making $100,000 a year. Read more...

When you set out to create a sales message that connects with your prospects' dominant emotions, you have no choice. You have to begin with the prospect.

You begin by considering his most intense feelings about ...

Himself relative to the subject at hand ...

The benefits your product and premiums promise ...

The medium through which your message is being delivered ...

The offer -- the price, payment terms, guarantee, and order process ...

... And then, you devise ways to deal with each of these emotions in ways that get them working FOR you.

When you get it right, the attention-getting power of and response to your promotions skyrockets. Read on…

Check out this promotion. It's a magalog titled "Retirement Wealth Builder" for Phillips Publishing's Retirement Letter. Retirement Letter was one of Phillips's flagship publications in the 1980s and early 1990s. It was edited at the time by my old friend Pete Dickinson. Pete's photo appears on the cover of the magalog, with a caption reading "No more Mr. Nice Guy" Pete Dickinson: The Nation's #1 Retirement Authority Hits Back. Here's the headline:

"Not With My Life You Don't"

"Here's how to strike back at greedy congressmen, bungling bureaucrats and unethical brokers ...

"... and win a richer lifestyle in retirement than you have now!"

PLUS -- SWEET REVENGE

What you need to know to set things right.

197,000 successful Americans over 40 have done it!

CENTER PULL-OUT SECTION: Retirement Lies That Could Cost You Everything You Ever Worked For."

This promo could have simply led with a headline that said "Retire RICH!" That's a big benefit, to be sure. But that kind of headline can lack credibility. Worse, it misses the opportunity to fully activate the prospect's emotions about retirement.

Instead, this lead connects with prospects at a deeper level. And it accomplishes six major objectives ...

1. It transforms passive emotions (guilt and frustration) into active ones (anger and the thirst for revenge). Most people begin planning for retirement too late in life. And whenever the subject is raised, the first feelings they have are (a) fear and (b) guilt.

By putting the blame on others (politicians, bureaucrats, and brokers), this lead instantly assuages the prospect's guilt. It says "It's not your fault!"

Plus, by making others responsible for the prospect's predicament, this lead transforms his fear into anger -- a far more actionable emotion. And it offers him a way to act on it.

Then it validates the prospect's righteous indignation by having Pete express it in a personal "declaration of war." That instantly makes Pete the unchallenged leader in this fight.

2. It eliminates the "salesman/prospect" dynamic. Recognizing how we all feel when confronted by a salesperson -- uncomfortable, skeptical, guarded -- is a powerful "dominant emotion" technique.

In this lead, Pete is not presented as someone who wants to sell the reader anything. He's in the same boat as the prospect. He's fighting for his own retirement. And he's prepared to lead the prospect into a comfortable, financially secure future.

Pete is positioned as a powerful ally and champion. He is unapologetically on the prospect's side. That's the first step in making Pete and the prospect fast friends.

The Anti-"Fix and Flip" Foreclosure Profits System

Thousands of entrepreneurs are buying and trying to "flip" foreclosures these days.

But one man has made $3.2 million in foreclosures by refusing to jump on the "fix and flip" bandwagon. He has learned to approach the market in a whole new way.

Go against the "crowd" with him, and learn how you could make thousands a week on "autopilot" with virtually zero risk… a few hundred in start up capital… all while working from home for just an hour day on your home computer.

3. It offers the prospect an instantaneous emotional bribe for reading further. After activating the prospect's feelings about the enemies of his retirement, he is offered the satisfaction of "striking back" and getting "sweet revenge."

Again, a great dominant emotion technique. You deliver an emotional reward -- completely free of charge. The prospect doesn't have to buy a thing. Gratification is instantaneous.

4. It delivers Pete's "Big Promise" as a USP (unique selling proposition). Pete's vision for the reader is bigger and better than the prospect's own vision -- "a richer lifestyle in retirement than you have now!"

This promise works on two levels ...

FIRST, it raises a fascinating possibility. Most of us assume that we'll have to make compromises when we begin living on a fixed income.

Pete says, "THAT'S WRONG: You can actually live better in retirement than you are now." Who in their right mind wouldn't be eager to hear more?

SECOND, it speaks to the two major types of prospects for the Retirement Letter: (a) folks who are speeding toward retirement, and (b) those who are already retired. No matter which category you fall into, this message is for YOU.

5. It includes a powerful credibility element. Dominant emotion selling considers all the emotions the prospect is feeling. And in today's overly advertised-to prospects, that includes skepticism. Especially after the presentation of a "big benefit" USP.

Not only does this suspend the reader's disbelief, it suggests that an elite group of people are living the life he only dreams about ... and that this is his invitation to join them.

6. It includes a second bribe just for opening the package. Earlier, the prospect was told that Pete would deliver a powerful and instantaneous emotional benefit if he would just keep reading. Pete would help him get "sweet revenge" and "set things right."

Now, Pete is also promising to deliver a tangible benefit right in the magalog -- a "CENTER PULL-OUT SECTION: Retirement Lies That Could Cost You Everything You Ever Worked For."

This banner at the bottom of the magalog cover does double duty by presenting the "horrifying alternative" -- the consequences of failing to listen to what Pete has to say.

I count just 65 words of headline copy on this cover. And they cover the prospect's most dominant emotions at every level ...

His feelings of guilt regarding his own failure to provide for a more comfortable retirement ...

His fear of poverty and dependence ...

His disdain for politicians and bureaucrats who constantly seemed to be taking something away from him -- never giving anything back. And for brokers who promise the moon but fail to make him rich enough to retire comfortably ...

His yearning for justice to be done, and even ...

His skepticism about claims made in direct-mail promotions and the pitchmen who make them.

Now, you gotta ask yourself: How could employing these principles ramp up the attention-getting power of and response to the ads you're working on now?

P.S. Connecting with prospects on a deep, emotional level is just one way to boost your advertising copy -- online or offline, in sales letters or ads. I'll be revealing dozens of other copywriting "secrets," techniques, tricks, tactics, and more at Early to Rise's Info-Marketing Bootcamp this November.

"But I'm not a writer" As an Internet entrepreneur you have to learn to recognize effective sales copy – if not write it yourself. Whether it's e-mail subject lines, sales letters, insert ads, pay-per-click ads... bad copy is just too dangerous to your business. But even if you're not a "writer" you can learn to apply the secrets of profit-producing copy from master copywriters John Forde and ETR's own Charlie Byrne as part of the Internet Money Club program.

Cancer Cure in a Pill?

CoQ10 is its name. And multiple studies show that it is a powerful cancer fighter. It helps prevent cancer and cure you if you get it. In one Danish study, breast cancer patients who received large doses of CoQ10, along with other antioxidants and essential fatty acids, went into remission.

CoQ10 works by blocking free radical damage to your cells. And it boosts your immune system.

Dr. Sears says you are probably low in this vital nutrient. Most of his new patients are. You can eat red meat to boost your level. It's the only natural source. But it doesn't give you enough. That's why Dr. Sears recommends supplementing with 50 mg of ubiquinol CoQ10 daily.

"Absolutely Brilliant and Spot On."

"Absolutely brilliant and spot on. They have to fill so many newspaper/magazine pages and so much TV airtime that any 'news' item is completely overexposed and hyped up. (Swine flu is a good example.) It also seems that many journalists really don't know much about the subjects they are writing about. Fortunately, the same cannot be said about Early to Rise.

The magalog (MAG-uh-log) -- a combination of "magazine" and "catalog" -- is one of many direct-mail formats used by marketers. It looks like a magazine, complete with cover, and may have anywhere from 12 to more than 100 pages. It includes a combination of editorial content and promotional copy ... all of it designed to get the prospect's attention and persuade him to buy the product or products being sold.

NOTE: If URLs do not appear as live links in your e-mail program, please cut and paste the full URL into the location or address field of your browser. Disclaimer: Early to Rise only recommends products that we've either personally checked out ourselves, or that come from people we know and trust. For doing so, we receive a commission. We will never recommend any product that does not have a 100% money-back satisfaction guarantee.

Nothing in this e-mail should be considered personalized Financial Advice. Although our employees may answer your general customer service questions, they are not licensed under securities laws to address your particular investment situation. No communication by our employees to you should be deemed as personalized Financial Advice. We expressly forbid our writers from having a financial interest in any security recommended to our readers. All of our employees and agents must wait 24 hours after on-line publication or 72 hours after the mailing of printed-only publication prior to following an initial recommendation. Any investments recommended in this letter should be made only after consulting with your investment advisor and only after reviewing the prospectus or financial statements of the company.

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Thursday, August 27, 2009

If you want to succeed in life and business you have to believe that you can and will succeed. If you don't believe in yourself you'll simply fail over and over again no matter what you do or try.

Once you have a success mindset you'll earn more money, have more time, gain more confidence, and be more excited about each new day because you know you're going to succeed.

But how do you do this? How do you create a success mindset? How do you believe that you will succeed when you know you've failed in the past? How can you believe in yourself when you have so many doubts?

Well, that's where Karim Hajee comes in. Over the past 20 years Karim has helped more than 100,000 people change their lives and achieve their goals. He's quickly become one of the leading experts in beliefs and success.

During a recent conversation Karim explained that your success (and failure) is driven by your subconscious mind. What you think is what you get. Your subconscious just creates your life based on your beliefs.

If you want to change the conditions of your life - change what you think, and change what's in your subconscious.

Karim has developed a simple 7-step process that can help you automatically create success in all areas of your life. It's a fascinating process, and I wanted to share it with success-minded ETR readers.

You are receiving this e-mail as a part of your subscription to Early to Rise.

Nothing in this e-mail should be considered personalized financial advice. Although our employees may answer your general customer service questions, they are not licensed under securities laws to address your particular investment situation. No communication by our employees to you should be deemed as personalized financial advice.

We expressly forbid our writers from having a financial interest in any security recommended to our readers. All of our employees and agents must wait 24 hours after on-line publication or 72 hours after the mailing of printed-only publication prior to following an initial recommendation.

Any investments recommended in this letter should be made only after consulting with your investment advisor and only after reviewing the prospectus or financial statements of the company.

_____

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This Is Going To Be Hard for You to Hear ...

What's going on with the economy? Why can't we get this recession past us?

The answer is simple if you know the basics:

We are an economy that is 70 percent driven by consumer spending.

To get the economy going again, spending must increase.

But Americans are reluctant to spend.

And banks are reluctant to lend.

And even if banks did lend and people did spend, it would just get us all deeper into debt.

Is there any way out of this?

Yes, and it's very simple. We can't spend our way out of indebtedness. We can only work our way out.

You won't hear this from our politicians. And you won't hear it from media pundits either. It is politically incorrect to suggest that people have to work harder.

"We already work hard," they say. "You can't ask us to do more."

But doing more work is the only way out. We have to work harder and make more money. And then we have to save some of that money and spend some too.

I made this point in Automatic Wealth. I said that most wealth-building books are flawed because they never say the truest thing: that the only way to get rich is to save a lot of money, and the only way to save a lot of money is to make more -- much more than you are making now.

If our politicians really wanted to fix the economy, they would do everything they could to increase entrepreneurship in the U.S. Entrepreneurship, more than anything else, is responsible for the creation of jobs and wealth.

Billionaire entrepreneur Mark Cuban says that the most patriotic thing you can do is start a business in America and become extremely rich. I agree. Starting a business is the best way to boost your income, increase your savings, accelerate your spending, and help America work its way out of this recession.

In today's issue:

Wealthy: Laid Off? Do This!

Healthy: Poison in Your Mouth

Wise: MaryEllen Talks Baby Weight and Internet Marketing

* * *

Before we get to your wealth, health, and happiness, a word about our new format: As you have no doubt noticed, we are changing things up a bit. And some of you like the changes and some of you don't.

We continue to read every note you send us and make adjustments as we go. We are also doing split tests to determine whether certain changes result in greater or less reader response.

Our goal is a newsletter format that is easy to read and yet delivers a higher level of quality advice. This process will take another week or so to complete, but you can expect to be 100 percent satisfied when we are finished. This we promise you.

90% of the Billionaire's Living in America Weren't Born Rich - They became rich because they had the "Billionaire Mindset." This is the observation of Bob Cox, a gifted success mentor who had the rare privilege of working with four of the richest men in the world. If you want to learn how billionaires really think just listen to Bob. Read on…

"Forced" to Start a Business

This is no time to start a new business, the "experts" say.

But a recent New York Times article indicates that many are ignoring that advice. (Thanks to Don Hauptman for this tip.) The Kauffman Foundation's latest numbers show more businesses started in 2008 than 2007. Driving that trend are the unemployed.

"You have the time. Why not focus your energy on something, rather than just trolling Craigslist and sitting and watching TV?" Lisa Marie Grillos says.

Grillos has been selling handcrafted bike bags online since she was laid off in January. She says business is getting better.

Good for her. And good for every other unemployed person who is starting an Internet-based business. They are easy to start. They are cheap to fund. And they have unlimited potential.

And history proves that tough economic times can be good times to start businesses. Fact: More than half the companies in the Fortune 500 were founded during recessions. These include FedEx and Microsoft. Same goes for the small-business-focused Inc. Magazine 500.

Eliminate "Overwhelm" for Good…- Sidestep all the information about Internet marketing out there that's confusing, frustrating, and often COMPLETELY BOGUS. Let a Rogue Marketing Genius show you his $275 million dollars worth of secrets – in just seven minutes a day. Read on…

Has the FDA Been Bribed by the Mercury Merchants?

The FDA recently declared that the mercury in dental fillings is not harmful. Not even for children and pregnant women.

That's not true, according to Melanie Segala, Editor of Total Health Breakthroughs. She says mercury is dangerous -- even a small amount. If you have lots of fillings, the danger is greater.

Mercury can cause brain damage. It can also retard development. You can ingest a good deal of mercury, experts say, by eating fish. That's why doctors recommend limiting fish intake to once or twice a week.

But mercury in the teeth? Is that really a threat? The FDA says no. Its position is based on a "comprehensive review of scientific studies." But Melanie Segala doesn't trust the FDA's conclusion. "Many of those studies were industry-funded," she told me. "If you look at the independent studies, the facts are clear."

Before You Risk Money Testing Your Marketing Plan in the Market… - Come to our Info-Marketing Bootcamp in November and our crackerjack marketing experts will tell you what we think of your plans. We will help you fly right through the "trial and error" phase of starting a business so you can leave confidently knowing your plan is based on proven, money-making techniques we've used ourselves. Read on…

"Thanks for continuing to inspire me!"

"I have been out of work for almost a year. I have no financial assets anymore, and I am 63 years old. But I work out every day, climb a mountain every weekend, and I have not given up looking for a job. Sure, lots of people would say a 63-year-old guy is not going to find a good job again. I say they are morons!

"Over the course of the last year, I have learned so much more about business (Ready, Fire, Aim) and Internet marketing in particular that I just know it will pay off eventually.

The outcome of my entire day is determined by that very first hour. When it goes well (and it almost always does), I have more energy all day long. I'm more productive. And, frankly, I am a lot more pleasant to be around.

All due to my simple morning workout.

Monday through Friday, I'm waiting for the gym doors to open at 4:55 a.m. And I am not alone. I wait outside with my fellow "regulars." We exchange pleasantries and chat about major news items. But when the doors open at 5:00 a.m., we can be mid-sentence and the conversation stops. We all focus on our fitness goals.

At least that's how it goes 99 out of 100 times. But once in a while, "stuff happens." Read on…

Example (as used by MaryEllen Tribby today): "When I saw Liz approaching that morning, I assumed I was in for some inane small talk. But it turned out she is a smart, well spoken, and interesting person who has added something to my life."

NOTE: If URLs do not appear as live links in your e-mail program, please cut and paste the full URL into the location or address field of your browser. Disclaimer: Early to Rise only recommends products that we've either personally checked out ourselves, or that come from people we know and trust. For doing so, we receive a commission. We will never recommend any product that does not have a 100% money-back satisfaction guarantee.

Nothing in this e-mail should be considered personalized Financial Advice. Although our employees may answer your general customer service questions, they are not licensed under securities laws to address your particular investment situation. No communication by our employees to you should be deemed as personalized Financial Advice. We expressly forbid our writers from having a financial interest in any security recommended to our readers. All of our employees and agents must wait 24 hours after on-line publication or 72 hours after the mailing of printed-only publication prior to following an initial recommendation. Any investments recommended in this letter should be made only after consulting with your investment advisor and only after reviewing the prospectus or financial statements of the company.

To unsubscribe from Early to Rise and any associated external offers, Click here.

Wednesday, August 26, 2009

What you're about to hear goes against accepted truth in the Internet marketing world... In fact, it contradicts conventional knowledge as well.

It may sound odd - or downright wrong - but I'm asking you up front to give it a chance. This little mind-bender could change the way you do business... And it has the power to skyrocket your sales.

In Internet marketing - heck, in America on the whole - bigger is better.

This has especially proven true when it comes to your list. The database of names, e-mail addresses, phone numbers, and other contact info you collect from customers and prospective customers.

Let's say you can make $5,000 from every 1,000 people on your list. Clearly, it makes sense to grow that list as quickly as possible. A list of 2,000 will bring in $10,000. A list of 10,000 will bring in $50,000. A list of one million will bring in $5 million.

Another Internet marketing company made $17,747 in sales from one e-mail sent to a list of 2,050 people.

With Brian's techniques for making more from less, you could do the same.

Imagine if you could spend less time building your list... Less time seeking out new traffic for your website... Less time swapping your valuable ad space for a chance to collect a few names from a competitor.

Instead, you'd do a little list-building here and there... but you'd mainly be watching your bank account fill up. Or you could spend your time setting up other small lists... And repeating the process until your coffers are gorged with cash.

P.S. This November, Brian and 11 visionary superstars will hand you everything you need to change the trajectory of your business forever. Why wait and pay more? Reserve your spot today and save.

You are receiving this e-mail as a part of your subscription to Early to Rise.

Nothing in this e-mail should be considered personalized financial advice. Although our employees may answer your general customer service questions, they are not licensed under securities laws to address your particular investment situation. No communication by our employees to you should be deemed as personalized financial advice.

We expressly forbid our writers from having a financial interest in any security recommended to our readers. All of our employees and agents must wait 24 hours after on-line publication or 72 hours after the mailing of printed-only publication prior to following an initial recommendation.

Any investments recommended in this letter should be made only after consulting with your investment advisor and only after reviewing the prospectus or financial statements of the company.

_____

To unsubscribe from Early to Rise and any associated external offers, Click here

Hello Friend,

I am an active senior citizen with lots of volunteer work to participate in and a little baby setting for my great grand kids. I recommend home businesses to supplement your income and to save on your taxes.

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