How can I use custom URLs, Titles, and Descriptions in my campaigns?

Every 7Search PPC campaign
allows advertisers to create a default ad which is shown whenever of their
keywords is searched. However, it is
possible to create a unique ad title/description or direct visitors to a
different destination URL at the keyword level. Any changes made here
will be shown to prospective customers instead of what is contained in the
Default Ad.

To add a custom URL,
Title, or Description to your ad, just click on the "TDU" link next
to the keyword you wish to edit on the "Edit Bids" page.