Idea Announces Slash in Mobile Data Rates Across All Circles -----

Idea Cellular said on Friday it has slashed mobile Internet rates to offer more value to customers on their 4G, 3G and 2G data packs. The revised data packs are available across all circles starting Friday. "We want to ensure that benefits of Internet are reaped conveniently by every individual, through our innovative, customized and affordable products. This will enable the Internet revolution and its impact to be felt in every part of the country," said a company statement, citing Chief Marketing Officer Sashi Shankar.