A group of photographers and designers travelled from Winnipeg to Iceland in 2015 and drove up to the West Fjords taking photos the whole way. In October of that year they displayed a group show of photographs in FLASH. It’s happening again for 2017 but instead we have some different people and the route took us along the southern shore of Iceland. Even though we were all in the same spots the landscape showed us different things which is why Iceland is such a good destination for photography.