/ Mobile Commerce

Google will let app developers buy advertising spots that consumers can see when they search for software in the Google Play store as the company looks for new ways to generate revenue from mobile devices.

Google will let app developers buy advertising spots that consumers can see when they search for software in the Google Play store as the company?looks for new ways to generate revenue from mobile devices.

/ Mobile Commerce

Manufacturers shipped more than 4.6 million wearables in 2014, according to new data from Canalys. 16% of those devices run the Android mobile operating system. All eyes now, though, are on the Apple Watch, due in April.

Manufacturers shipped more than 4.6 million wearables in 2014, according to new data from Canalys. 16% of those devices run the Android mobile operating system. All eyes now, though, are on the Apple Watch, due in April.

/ Mobile Commerce

It’s called deep linking, and it takes a shopper from an ad or e-mail directly into a retailer’s mobile app. However, most top online retailers lack this deep linking capability, according to data provided exclusively to Internet Retailer by Pure Oxygen Labs.

It’s called deep linking, and it takes a shopper from an ad or e-mail directly into a retailer’s mobile app. However, most top online retailers lack this deep linking capability, according to data provided exclusively to Internet Retailer by Pure Oxygen Labs.

/ Mobile Commerce

Between late 2013 and early 2014, there was a surge in the use of Android wearable devices—from smartwatches to fitness trackers. It turns out, wearable device owners use their smartphones for all kinds of activities far more than the average smartphone user, Nielsen finds.

Between late 2013 and early 2014, there was a surge in the use of Android wearable devices—from smartwatches to fitness trackers. It turns out, wearable device owners use their smartphones for all kinds of activities far more than the average smartphone user, Nielsen finds.

/ Marketing

The social network says it is letting marketers target consumers based on information from web sites and apps that those users interact with. Facebook also says it is giving consumers more control over their ad profiles.

The social network says it is letting marketers target consumers based on information from web sites and apps that those users interact with. Facebook also says it is giving consumers more control over their ad profiles.