The New York Times Digital Paywall Business is Growing as Fast as Facebook and Faster Than Google

Edmund Lee and Rani Molla | RecodeFebruary 9, 2018

People like paying for news — especially when it’s the New York Times.

The publisher’s online subscription business, embarked upon somewhat sheepishly in 2011, has now cultivated over 2.2 million paying readers. An additional 400,000 or so pay for the Times’ standalone Crossword and Cooking apps.