One of the designers who made it happen

you were the best at taking feedback and returning revised designs quickly.

- hillary 0

How Todd Hurley started their logo design journey

Who are you known as?

Todd Hurley Photography

Tell us a bit about who you are and the people you reach

What I do - sell fine art landscape photography printed images and lead workshops for aspiring photographers. Target audiences are collectors of landscape art and those who want to participate in landscape photography workshops

What industry do you think your business is most related to?

Photography

Logo types to explore

Pictorial mark

Abstract mark

Emblem

To give us an idea of the overall feeling of your brand, let us know which styles you lean towards

Classic

Modern

Mature

Youthful

Feminine

Masculine

Playful

Sophisticated

Economical

Luxurious

Loud

Quiet

Simple

Complex

Subtle

Obvious

Design inspiration

Other notes

Based on the draft sketch I included, I envision sunset colors in the sky over the mountains. If possible, maybe reflect those colors in the river coming from the mountains. The font of Todd Hurley Photography should be a drafting-type font (something like "draft head"). Also, I would like something to incorporate the photography theme in the logo. Possibly block the entire image by a simple camera body and have the scene reflected in the camera lens? I'm also OK with simplifying this entire concept to a more abstract image, as long as the theme of landscape photography comes through. Also, in addition to color, I would like an image that might also translate to just black & white for printing on the cardboard shipping boxes that will be used to transport the print to the buyer.