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By all accounts, this week’s Savannah Stopover has been a huge success, with turnout skyrocketing from 2011, the indie music festival’s inaugural year.

That trend continued Friday night, when Canadian artists Grimes and Born Gold lit up the Jepson Center for a laser-driven dance party that drew several hundred fans. Grimes’ new record, “Visions,” is a contender for album of the year, with heaping praise from The New York Times, The Guardian and pretty much everyone else. Pitchfork calls her music “post-Internet cyborg pop.”

“It’s kind of crazy,” said Blake Olmstead of local Dollhouse Studios, which is handling the festival’s PR. “We booked her right before the big Grimes blowup, just in time. ... There was even a Times article the other day, and they quoted Kayne (Lanahan, Stopover’s CEO).”

“We have more bands,” Olmstead said of this year’s festival. “We have so much more press.” That includes national outfits like Elle, Travel + Leisure, Style.com, Paste Magazine and the Oxford American.

“We’re just thrilled to be a part of it,” added Kristin Boylston, Telfair Museums’ director of development and communications. “The buzz is really good.”

TODAY’S SCHEDULE

Stopover continues today, with more than 40 acts playing throughout the Hostess City. Highlights include:

• Noon-5 p.m. — The Mazarine Records showcase featuring Savannah’s own Dare Dukes and his Athens label mates, with five hours of music for just $5. Ships of the Sea Museum Garden, 41 Martin Luther King Jr. Blvd.

Follow all the Savannah Stopover action Saturday at www.savannahnow.com/stopover-festival, where you’ll find photo and video galleries, plus more than a dozen band Q&As. On Twitter, follow @DoSavannah for live coverage of shows.