It's so hot, you could fry an egg...

Death Valley sidewalks; the new frying pan
Move over Coconut Water, Maple Water is here!
Burgers get twitter love

It's getting so hot in Death Valley National Park; you can fry an egg on the sidewalk! No, really... you can! In fact tourists have been doing it so much; Park Rangers are begging them to stop.

Daytime temperatures in this desert area have been soaring above 120 degrees leaving many visitors cracking eggs and frying them! Sounds fun, except it leaves a terrible mess for maintenance. Rangers are requesting that if visitors must attempt egg frying, they should at least "use a pan or tin foil."

THE NEW COCONUT WATER Just catching on to coconut water? There’s a new water trying to make it on the scene, Maple Water! Currently the product has been marketed on just a small level, with just 400,000 liters having been produced. And while reports indicate the response has been strong, there are still some details that need to be ironed out. For example, the marketing message, product claims and health benefits are all in the midst of being refined. And another possible hold up? Transporting the Sap from the trees to the production factories! As with coconut water, maple water is a 'mid calorie' beverage holding 45 calories per 500 ml serving. And yes, it will taste a little like your favorite pancake breakfast! So watch this space! The initial marketing push will assess consumer acceptance and after that decisions will be made about boosting production and entering new markets. Be sure to check out my New Product Hits & Misses as I’m sure I’ll be reviewing Maple water in the near future.

BURGER CHAINS GET TWITTER LOVE

Unless you've been living under a rock for several years, you know that everyone tweets about everything! Even burgers.According to Peek Analytics, in the month of June, there were nine million tweets about burger chains. To make that clearer, if the tweets are one per person, that means, nearly three percent of the U.S population tweeted about burgers! Peek Analytics, zeroed in on the top 20 burger chains to figure out what was the most popular on Twitter in over 12,000 cities and towns across the U.S. And no surprise, but the most tweeted about chain was in fact, McDonald's. Look at all those golden arches… McDonald’s was followed by Wendy's and Burger King.

That’s all for this week’s edition of Food News Today. Don’t forget to check out our website at SupermarketGuru dot com or send us a message on Facebook and twitter! Food News Today is sponsored by Con Agra Foods, who shares with me the desire to provide the most current, interesting and unbiased food news. Thanks for tuning in and see you next week!