QUARTER I | THE WINE BUSINESS | TEXAS

Pioneer’s new office space in Dallas was designed to enable all of us to interact in a fun, cool space that is representative of our attitude. The open kitchen and bar design allows for employees and customers to interact and socialize while others are still able to get their work done. The 18 ft conference table located outside of the management suites is where all sales meetings take place. We have also placed a few small bar tables around it to create tasting stations.

​We want everyone to be able to hear supplier presentations when they take place because every one who works with Pioneer should be knowledgeable on our suppliers and the portfolio we represent. Our hope is that we have created a space where everyone enjoys spending their day. We want transparency to be a core value and this office is a reflection of that.

The gorgeous new conference table

A look into the bar and work space area

Here's what the space has to offer: ​54k sq ft3 conference rooms18 offices ​6 pods with 4 desks each

February 8 th and 9 th , Texas launch of Boisset Collection
These new brands mean expanded distribution within our current retail and restaurant partners as well as new business and relationships for Pioneer. All and all, it has been an epic start to 2017 and team Pioneer has hit the ground running with this new arsenal of wines that we are honored to represent.

​The first quarter of 2017 has been very exciting for Pioneer! Texas launched three major portfolios in the month of February: Winesellers, Mendocino Wine Company, and Boisset Collection. These major pickups are a reflection of the hard work and dedication shown by Pioneer Wine Company in the market, and confirmation of the waves we are making in Texas. Winesellers Ltd, Wine Enthusiast’s 2015 Importer Of The Year, announced January 4th that they are totally committed to Pioneer by consolidating all their brands effective February 1st. Founded in 1978, this is a family owned importer and marketer of family-owned wineries and brands from around the world. Pioneer’s outstanding growth with these brands prompted this consolidation, bringing over iconic wineries such as Zuccardi, Santa Julia, and Santa Barbara Winery.

​Mendocino Wine Company is owned and operated by the Thornhill family and based in Ukiah, California. The Thornhill family continues the tradition of making award-winning wines using sustainable wine growing and land use practices. MWC has created an example for the rest of the world — a world that they hope to make better in every way. We launched Mendocino Wine Company across the state the first week in February, filling a domestic niche in our portfolio of sustainable and organic brands, with wineries like Paraducci expanding our footprint in the Texas market.

The Boisset Collection launch was a true red carpet experience! Jean-Charles Boisset and his team kicked off their incredible lineup of wines in style — champagne saber in hand. His parents, Jean-Claude and Claudine, founded the family winery in 1961 with an innovative and entrepreneurial spirit in one of the most traditional wine growing regions in the world. Today, the family collection includes wineries that share more than 18 centuries of combined winemaking heritage and tradition in some of the world’s most prestigious terroirs, from Burgundy to the South of France, to California’s Napa Valley and Russian River Valley. From this great foundation of historical, pioneering wineries in France and California, Jean-Charles’ sets forth a vision of the wine world centered on family, passion, history, innovation, a commitment to fine wines, and a dedication to sustainable wine growing.

Registration for the 2017 Pioneer Texas Portfolio Tour is now open!

Sign up today for your winery's place at our Pioneer Texas 2017 Portfolio Tour! Registration is due by April 30, 2017