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1. Medicine Is Not One Size Fits All
Tailoring health care to patient differences used to rely on family history,
doctors’ intuition, and trial and error. These days, it increasingly depends
on technology. That’s one reason why the American Medical Association
and the IEEE Engineering in Medicine and Biology Society recently joined
forces to sponsor the first AMA-IEEE Conference on Medical Technology
on Individualized Healthcare. Read on at http://bmsmail3.ieee.org:80/u/16802/1631197

2. Conference Aims to Reshape Engineering Education
High-tech services companies, which have surpassed manufacturers as
the major employers of engineers, need workers with strong leadership
and communications skills, to say nothing of an entrepreneurial flair. But
such skills are not being taught in most university engineering programs.
IEEE and IBM are trying to change that. They began by holding a
conference, “Transforming Engineering Education: Creating
Interdisciplinary Skills for Complex Global Environments.” Learn more athttp://bmsmail3.ieee.org:80/u/16803/1631197

3. Marketplace of Ideas: The Limits of Privacy
Blippy, a Twitter-like Web site that automatically broadcasts what users
buy with their credit and debit cards, suffered a major privacy breach in
April. Several credit card numbers, which their owners had given to the
site when they signed up, were exposed in Google search results. Blippy
shows what users bought, where they bought it, and how much it cost.
Privacy advocates say people who use sites such as Blippy are divulging
a dangerous level of personal information. But Blippy representatives say
that sharing what people bought is just the next step in social networking
and that such information explores how much our purchases reflect our
personalities.

What do you think it says about people’s attitudes toward privacy if
they’re sharing details of their purchases with the world? Does Blippy go
too far? Weigh in at <mailto:institute@ieee.org>

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Free Multiphysics Presentations CD

The 2010 Edition of the COMSOL Conference CD has arrived! This CD
is a well rounded compilation of works from the worldwide multiphysics
simulation community. It contains over 400 slideshows with application
areas in FEA, CFD, and more. Request your complimentary copy of the CD today at:

4. Get Ready to Vote
Do you know whom you’ll vote for when you receive your ballot for the
annual election in August? Read about the candidates for 2011 IEEE
president-elect, Gordon W. Day and Joseph V. Lillie, at http://bmsmail3.ieee.org:80/u/16805/1631197

5. Smarter Fire Alarm Earns Teen IEEE Presidents’ Scholarship
Sometimes a good new product is just screaming to be invented. That’s
the case with CookerSmart, a fire alarm designed for the kitchen, where
conventional smoke detectors tend to go off when there is smoke but no
fire. The alarm was invented by James Popper, and it earned him this
year’s IEEE Presidents’ Scholarship. Read on at http://bmsmail3.ieee.org:80/u/16806/1631197

6. IEEE Spectrum Offers Searchable Directories for Tech Buyers
Need components for a piece of biomedical equipment? Or automation
equipment for underground distribution switchgear? Or are you looking for
a company that can test and evaluate your product? You can find vendors
of any of these and more in the new online IEEE Spectrum Supplier
Marketplace directories. For more information, visit http://bmsmail3.ieee.org:80/u/16807/1631197

+++++++++++++++++++++++++++++++++++++++++++++++++++— sponsor’s notice —
IEEE member discounts now offer more ways to save! See the recently expanded list of discounts on computers, storage and other tech tools– now available in many countries! Visit the Financial Advantage Program
at http://bmsmail3.ieee.org:80/u/16808/1631197
+++++++++++++++++++++++++++++++++++++++++++++++++++

7. Strategic Thinking Makes Toronto Section Successful
IEEE’s Toronto Section, founded in 1903, was the first section outside the
United States of the American Institute of Electrical Engineers–one of
IEEE’s predecessor societies. With a membership today of around 4000,
it is the largest in Canada and one of the largest sections in the world.
Get tips on how to run a successful section from one of its past chairs,
Alexei Botchkarev, at http://bmsmail3.ieee.org:80/u/16809/1631197

8. Have You Worked With an Outstanding IEEE Staffer?
Nominations are being sought for the 2011 IEEE Eric Herz Outstanding
Staff Member Award, which annually recognizes contributions to IEEE by
a past or present IEEE staff member with at least 10 years of service. The
deadline for submitting nominations is 31 January 2011. For more
information, visit http://bmsmail3.ieee.org:80/u/16810/1631197

9. Webinar Presents Basics of Events Sponsorship and Promotion
On 17 August at 9 a.m. EDT, learn the basics of finding sponsors for an
event you’re planning, and then marketing and promoting it, in this
webinar sponsored by IEEE Graduates of the Last Decade. The webinar
is especially useful for volunteers organizing IEEE events but is open to
all members. To register, visit http://bmsmail3.ieee.org:80/u/16811/1631197

10. IEEE Members Receive Discount to Embedded Systems Conference
The Embedded Systems Conference, to be held 20 to 23 September in
Boston, brings together systems designers, technologists, business
leaders, and suppliers. IEEE members can receive a 10 percent discount
when registering for the conference if they use promotion code IEEE10 athttp://bmsmail3.ieee.org:80/u/16812/1631197

11. White Paper: Smarter Product Development
Learn about best practices that businesses can employ to develop
innovative technologies and build better products in this white paper athttp://bmsmail3.ieee.org:80/u/16813/1631197

12. Five Challenges for Chief Information Officers
Another white paper, this one from IBM, addresses five of the common
challenges faced by CIOs that can be resolved by better managing
change within an organization. Learn more at http://bmsmail3.ieee.org:80/u/16814/1631197

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