Ace Hotel New York

18.5

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After some years making a name for itself on the West Coast, the Ace brand arrives in the East, with a New York outpost on Broadway at 29th Street. And, as you’d expect, this one is a little bit different from other New York hotels. Start with the location: while you’re in the middle of Manhattan, and thus about three seconds from basically anywhere, this particular section of Broadway in the upper 20s is off most tourists’ radar, and most property developers’ as well. This is one way the Ace Hotel NYC manages to stick to its budget-friendly price point, and makes for a bit of colorful street life as well.

Pains have been taken to ensure that the Ace retains a bit of atmosphere from its SRO-hotel past. This is a grittier and less polished take on the boutique hotel, something quite a bit less glossy and aspirational than the Schrager version of decades past. Here you’ll find surplus and salvage furnishings along with vintage turntables (complete with vinyl library) and, in some rooms, a few well-chosen high-end items — Smeg refrigerators stocked with a decent selection of food and drinks certainly come in handy, as do the iPod hookups for those of us who have gone digital.

The funky, minimal décor underlines the point that the Ace has more in common with apartment life than with the traditional hotel experience. The lobby bar is a hot ticket every night of the week, as is the Breslin restaurant, something of a sequel to the West Village’s very fine Spotted Pig — meanwhile Stumptown is a genuine contender for the title of New York’s top coffee shop, and the John Dory is the oyster bar with the corner view onto Broadway.

Who’s it for? The prices certainly aren’t off-putting, and the audience is thus a bit broader than you’ll find in New York’s pricier boutiques. It’s fair to say the Ace caters to real live creative types — anyone from freelancers paying their own way to rock bands accustomed to North Jersey motels.

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393 Guest Reviews

All reviews are from Tablet guests with verified stays.

Hend

Stayed July 2011

Rating: Excellent

What I liked:

The Ace hotel is like my second home now, this is probably my tenth stay. The rooms are spacious, stocked with lovely goodies, shower is amazing and the beds are ultra comfortable. The staff are very very courteous and helpful, and their burger is one of the best I've had. The lobby is great at night, live music and film screenings at times. A really great hotel.

What the hotel could do better:

Nothing, had a wonderful stay!

Joseph

Stayed August 2011

Rating: Poor

What I liked:

What the hotel could do better:

All but one of the staff members were rude and unhelpful. For instance, when I asked what the best way to figure out the LIRR schedule was, I was told to physically go to Penn Station (a website or schedule would have been the logical offer). Also, the staff, though very attractive in appearance, had chips on their hipster shoulders. John Dory was an unfortunate joke. Stumptown coffee, though, was the apple of my eye and reason enough to stay in this hotel again.