From Facebook to Pinterest, Baylor’s social media offerings attracting Bears by the thousands

Baylor’s official Fall 2013 enrollment numbers are in: 15,616 students (the largest enrollment in university history), including a record undergraduate enrollment of 13,292 students and the most diverse student body in Baylor history (33.9% minority enrollment).

We figured this would be a good time to run down some of Baylor’s social media numbers as well:

Some perspective on those numbers: Baylor’s Facebook following ranks 41st nationally out of 345 Division I schools (88th percentile), while @Baylor (despite having launched on Twitter just a year ago) is in the 68th percentile. Baylor fares even better among newer platforms, as our Instagram and Pinterest followings each rank No. 4 in the nation (!) among university accounts.

For a lengthy rundown of official Baylor social media accounts across academics, athletics, student life and more, visit baylor.edu/socialmedia. Follow any or all of these accounts and join the conversation!