endurance

“People have to learn sometimes not only how much the heart, but how much the head, can bear.”

– Maria Mitchell

Mitchell knew, as many pre-suffrage women knew, the heart and the head must bear much. As a scientist (astronomer) in Victorian-era society, she had her work cut out for her, she required great endurance.

It’s more than the sharp pangs against you. It’s that sometimes they keep coming. And you just have to push through.

Mitchell pushed through, and her discovery became Miss Mitchell’s comet – I’m sure frying a number of experienced male colleagues.

Mitchell never married, and I’m sure that was a cause of great distraction, especially considering her fame. Look, I’m sure she made it work! But I have a feeling that for whatever the reason she didn’t marry in a time when it was only acceptable to do so, she had to bear great burden of head and heart – for at least a little while.

And yet, she endured. She became internationally famous, reputed, and trusted as a learned woman.

And that’s what we do, too. Not every project is perfect. (Certainly, some are!) But when they are not, we stick with it. We improve it. And over time, the success comes because we out-end the projects we take on.

Endurance: An Interfanatic Quality

Most of our clients are fantastic to work with. Some are a little on the difficult side. Look, we love them anyway, but it’s the same for all business.

And sometimes that difficulty translates into making a project difficult to manage.

Most of the time, our clients don’t have to hear that. We take care of it. We power through the tough parts and make sure the project is completed. Brilliantly.

We don’t like being stressed out, either.

The reason we stick it out? As we began with – our customers are awesome. We love doing a great job for them. We feel more successful when we help them be more successful.

There are a multitude of quotes about endurance. And they’re all true. We love to keep going where others give up. And we keep going, even after the project is completed, improving the project. Coming up with ways to improve performance. Making stuff happen for our customers – over the long haul.

Eddy’s Artistic Wrought Iron, Inc. – Here for the Long Haul

One of the many customers that come to mind when we reflect upon endurance is Eddy’s Artistic. Eddy crafts fences and gates using his bare hands. Has done so for over a decade.

It’s not an easy business. He has a lot of competition, he has difficult customers, and he has a very high standard to which he holds both himself and his products. Which have to endure salty climes and much abuse.

And the industry is competitive, so making a business last is difficult, with slim margins.

But Eddy knows what iron works in your situation, and how to produce a beautiful product that will last.

We did some work for Eddy’s Artistic some years ago – we created a basic website for them to show off their products. It was a fun, small project, and one we enjoyed. It’s always great to connect with a local business and help them succeed.

“Eddy knows what iron works in your situation, and how to produce a beautiful product that will last.“

We seek out local companies who have out-endured their websites. We find many of our customers worked with businesses that have gone by the wayside, or were done as a favor.

Making a business like ours, that has lasted 20 years, that’s not easy. We’re proud of our endurance.

When you want a website that will endure, go with our Power Business site production. We build our business sites to last – and be secure.

A lot of work goes into making a robust, effective website for the Interwebz in 2020. It’s definitely not like it use to be. But, we’ve been doing this for 20 years. Some of our 20-year-old sites are still going strong!

Isn’t that what you want?

Get some endurance for your business. Have us make your business website.

Interfanatic and Endurance

Mitchell is a great hero. Forget being a reknowned female astronomer of the 1850s, we have so many women who were buried in the 1950s! We admire her accomplishments here.

When we look to the skies, to see Messier objects, planets and hopefully comets, we’re reminded of our minuscule place in this universe. Our time here is finite compared to the endurance of heavenly objects. But when we hear about or see comets, in particular, we think of Maria Mitchell, and her ability to take arms against the slings and arrows of outrageous fortune. To endure.

This week’s image:Interfanatic‘s founder, Ryan Delane, takes or creates every image you see in our social feed.

Endurance, an Interfanatic Quality. Interfanatic Digital Marketing founder Ryan Delane takes or creates every image you see in our social feed.

One of our many visits to the Getty. Whatever you think of ol’ J. Paul, it is one heck of a place to enjoy views of Los Angeles. Past Santa Monica, you see Venice, Manhattan Beach, Hermosa Beach, and our home – Redondo Beach. In the distance, under creamsicle clouds and cotton candy blue evening sky, is Palos Verdes.

“Like a warm summer rain, humor may suddenly cleanse and cool the earth, the air, and you.“⁠

– Langston Hughes

Humor makes everything better. As Hughes (one of my favorite poets) noted, humor can break the ice. No doubt, as he fought for Civil Rights, he had to break the tension more than once.

But humor is useful in business, too. In moderation, it makes business meetings easier to pass. It just makes dealings more fun.

And that’s where George Huber of VDB Coins uses humor to great effect.

George is a coin dealer. He works with only the nicest, most beautiful collectible coins. He doesn’t sell anything he wouldn’t want in his collection.

Because, as he puts it, “Life is too short to buy ugly coins.”

It’s memorable, it connects him to his customers, and it’s funny.

Coin collectors are picky, and sometimes very serious about the coins they buy. Light humor breathed into their consideration is a welcome respite from the seriousness of competition and strain of making just the right purchase.

And, George is a funny guy to talk to. Deadly serious about serious coins, but he just gets business.

Which is why we at Interfanatic were so pleased to design and build him a new website to replace his aging platform. George is great to work with. His customers seem to like his new site, too.

If you know nothing about the peak of collectible coins, but you find yourself piqued, take a peek into a worldwide traveling circus and multi-billion dollar industry:https://vdbcoins.com

And if you know everything about collectible coins, check out VDB Coins. Talk to George Huber- he’ll teach you something. And you’re about guaranteed a chuckle, too.