Additionally, chatbots can support integration with other advanced technologies, such as augmented reality.

Thus, customers are often curious to explore a new chatbot to see what it has to offer.

When a clothing or beauty brand launches a chatbot, many users would want to know whether it allows virtual try-ons.

Alternatively, when a new hotel or taxi chatbot appears, the users are curious whether it recognizes human speech or just operates with pre-programmed options.

Does it speak my language? Can I upload my photo? Will it suggest a car rental together with the hotel?

By wanting to know what a new chatbot can do, users get to explore it and, if the chatbot functionality is genuinely effective and engaging, the chances of user conversion grow.

Chatbot integration allows reducing response time

Naturally, when a customer makes an inquiry, they expect a prompt answer, preferably – immediate.

With phone calls and emails, the waiting time may stretch quite long, as when phoning a call center, you are very likely to be forced to listen to a lot of instructions and promotional material and then be transferred a couple of times.

Emails can take even longer, as they often depend on the working hours of the service center personnel.

Chatbots seem to be a perfect solution to this problem.

They are designed to answer customers’ questions. Thus, you may expect to get a response immediately.

Of course, this creates a very positive customer experience and makes them want to explore the chatbot and the related functions in more detail.

Moreover, quick and efficient service leads to a higher conversion rate, meaning that the customers are much more likely to complete the purchase.

Chatbots are very well suited to integration with other technologies

New technologies and features appear continuously, and the ecommerce sector is always on the lookout for possible ways of their integration.

Such powerful technologies as virtual reality, augmented reality, face recognition, in addition to their usage in many other industries, have proved to be valuable factors that can create outstanding shopping experiences.

By implementing a chatbot integrated with an augmented reality feature, you get immediate recognition and competitive advantage.

Moreover, a unique experience that your customers try can become a viral factor helping to increase the popularity of your brand.

Not all users are comfortable with chatbots

The benefits of chatbot integration are many and diverse.

However, you should not forget that some users would prefer independent shopping on your website to chatbot assistance.

Some people prefer tapping the screen or clicking with their mouse to typing in a chat window.

Others may want to browse the entire store inventory rather than trust the selection that the chatbot offers.

In service matters, some people may expect better efficiency from a human assistant than from a chatbot.

By no means, we want to say that you should abandon the idea of developing an ecommerce chatbot.

On the contrary, chatbot integration is going to enhance the functionality of your online commerce platform and give additional benefits to both your business and your customers.

However, in order to reach and retain as many clients as possible, we recommend developing both the chatbot and the app or website functionality.

This way, you can cater both to users that appreciate chatbot service that assists the customer in selecting the goods and making the purchase, and to those who prefer to filter the product catalog according to their own principles and find their way across your app or website.

Integration of ecommerce chatbots – best practices

If you are just planning an ecommerce application or already have an online shopping platform, we do recommend implementing a chatbot.

If you have read this far, you, probably, have the idea of the benefits an ecommerce chatbot can bring.

However, the success of your chatbot and the user engagement it creates directly depends on the quality of chatbot development.

An ecommerce chatbot, even though often built on top of an existing messaging platform, involves some sophisticated development, if you want to get a unique and efficient product.

Therefore, the first recommendation is as follows: assign your chatbot development to a professional chatbot development company.

Make sure you discuss all details with the developers and consider their suggestions as to which features should be implemented to achieve the best result.

For some industry sectors, integration of additional technology, such as augmented reality, will enhance the user experience and make users return to your brand again and again.

Pay particular attention to the programming of your ecommerce chatbot or use the machine learning technology.

The better your chatbot responds to the customers’ inquiries, the better their experience will be.

A poorly programmed chatbot that is unable to recognize simple questions is very likely to make the user close the chat and never open it again.

As the bottom line, we would like to emphasize the importance of implementing new advanced technologies in ecommerce applications.

With the abundance of online stores and ecommerce applications, you should use every opportunity to stand out.

Integration of a professionally built ecommerce chatbot can give you a distinct competitive advantage and increase your sales.

If you need top-quality professional chatbot development of an ecommerce chatbot and its organic integration in your application or website, describe your idea to us, and we will design the most optimal solution for you.

Come to us with your idea for a free consultation on implementing advanced technologies in your ecommerce applications.