SEO Strategies

Each and every one of you has different and unique search engine optimization strategies that you can use. You have to find out how to use them in your campaign. You can focus on generating keywords, assess the competition or identify your target audience.

SEO Tactics

SEO Tactics are used to gain valuable data and target specific opportunities within your competitors. You can focus on generating links, building testimonials, interviewing bloggers or just collect good content.

Once you have identified your SEO strategies and tactics, you are ready for creating your campaign.

Well, you need a good search form inside of your website. So that people who use your website can find the info they need.

For example: if you’re selling a Software as a Service type of product: your customers may want details about using a feature. Will they have to skim through all your blog’s pages, or will they be able to use a search bar to look for what they need (and find it.)

This helps a lot with SEO as well, and Google has implemented something for this in their Developer Tools

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