Sony Pictures is going the whole nine yards with its next project. The studio has acquired Jesse Holley, a movie based on the life of the titular wide receiver, who earned an invitation to the Dallas Cowboys’ training camp after winning the reality show 4th and Long. The film will be written by Randy Brown, the scribe behind Clint Eastwood’s Trouble with the Curve, with Undefeated’s Oscar-winning duo Daniel Lindsay and T.J. Martin attached to direct. Hit the jump for more on Holley and the film’s potential directors.

Deadline reports that Lindsay and Martin will make their narrative debut with Jesse Holley. Indeed, the two have only worked on documentaries previously. Still, 2011’s Undefeated was football-centric as well, focusing on the struggles of a Memphis football team as they try to win their high school’s first playoff game in its 110-year history. With that kind of experience, Lindsay and Martin seem like good choices to helm the semi-biographical picture. And then there’s the little fact that Undefeated took home Best Documentary Feature in 2012 — that’s probably appealing for Sony too.

Holley’s history is an interesting one. The 29-year-old played football through high school and college before being signed as an undrafted free agent by the Cincinnati Bengals in 2007. However, he was cut from training camp and ultimately released later that year. He then went on to play with the BC Lions in Canada’s league, but was eventually cut from that team as well. His fortune took a turn for the better when he won former Dallas Cowboy Michael Irvin’s reality show 4th and Long, signing with the Cowboys as a wide receiver in 2009. In true rags-to-riches style, Holley had worked as a security guard before joining the Texas football team. Is there any better Oscar bait? Looks like Sony’s got a touchdown with this one.