As soon as he could after Sept. 11, 2001, Joe Carroll joined the military where he served as an Army Ranger. Joe deployed to Iraq on three separate occasions where he participated in over 100 combat missions. After Joe returned home to Cincinnati, he founded Helping Hands of Cincinnati, a nonprofit that helps families fight the financial burdens of cancer. He came up with the idea after his mother, brother and many family friends were diagnosed with the disease. HHoC helps families facing cancer meet financial obligations that insurance typically doesn't cover, including travel and living expenses, physical and psychotherapy costs, deductibles and co-insurance payments. Joe also volunteers his time with the American Cancer Society.