World of Warcraft will be 10 years old this year. Having dominated the gaming landscape this past decade, and with a new expansion due later this year, it is difficult to see any sign of major decline on the landscape. With over 6 million players, (down from a peak 12 million in 2010), WoW – its common acronym – continues to draw more than triple the players of its nearest rival. With each of these players paying around $15/month for the privilege, the numbers are huge.Read the rest of this entry »

We’ve been working hard behind the scenes here at Usabilla to provide you with the best possible tool for collection and analyzing user feedback. Usabilla and our products never stand still as we continuously update, adapt, and redefine the standard in user feedback.

This past month has been a busy one as we bring you 4 great new features to help get the most out of your site and its visitors:

With the baking summer sun outside, there are many places we’d rather be that cooped up in the office. No wonder then if you’ve struggled to keep up with the endless swathes of UX content.

With so much quality content out there, we take one more look back at July 2014. We’ve compiled the 5 best articles from July we feel are interesting, invaluable or otherwise a must read for anyone with an interest in UX.Read the rest of this entry »

Whilst games have been around for Millennia (attested as early as 2600 BC), their mechanics have only recently been applied to non-gaming activities. The biggest reason for this is video games immense popularity across all age groups. Companies are curious whether the elements that make games fun or appealing (such as levelling up, rewards and leaderboards) can be applied to non-gaming applications, as well as increasing engagement

Gamification has real potential of improving user experience over numerous applications, but this has to be done with care.Read the rest of this entry »

In a sense, success in online or software product management comes down to one word: innovation.
Discovering and implementing ideas is what drives success. The very word “innovation” is on the rise; as a recent comparison by Scott Burkun shows, the word “has undergone a steady and sharp increase in its appearance in print formats over the last fifty years”.

But does innovation come at a cost? Innovations can only be useful if they reach customers. And the key to reaching, and onboarding, these customers, is not only innovation – it’s usability.

New and returning users of your product don’t want to deal with constant updates or fixes – they want a product that works. If they already know how to use the service, they don’t want to have to learn something new.

We’ve been working hard behind the scenes here at Usabilla to provide you with the best possible tool for collection and analyzing user feedback. Usabilla and our products never stand still as we continuously update, adapt, and redefine the standard in user feedback.

This past month has been a busy one as we bring you 4 great new features to help get the most out of your site and its visitors:

Thumbs. The very instrument that makes us human. Separating us from our pet cats and dogs. Passed down through the generations, our thumbs have allowed us to do all manner of things; from gripping wooden clubs, to navigating our smartphones.

In modern life wooden clubs are rarely called upon, unfortunately. Yet all too often we find ourselves standing with phone in one hand, interacting, exploring, talking and texting with our thumbs. Thumbs are more relevant than ever..!Read the rest of this entry »

“The simplicity and intuitive design of Usabilla Live makes it very easy to use. This allows us to integrate Usabilla into the daily workflow of our organization – something we couldn’t manage before with Kampyle.”

So, summer is here… apparently. Amongst the sporadic showers you’d be forgiven for thinking you’ve travelled back to spring. Such is life in northern Europe. Regardless, we’ve done just that here, perhaps in a vague attempt to remember the glorious weather of last month.

With so much quality content out there, we take one more look back at June 2014. We’ve compiled the 5 best articles from June we feel are interesting, invaluable or otherwise a must read for anyone with an interest in UX.Read the rest of this entry »