Yankee Candle Welcomes New Uplift Fragrance to Relaxing Rituals™ Line

Yankee Candle Welcomes New Uplift Fragrance to Relaxing Rituals™ Line
Simple routine of preparing fragrance blends allows you to unwind
PR Newswire
SOUTH DEERFIELD, Mass., Feb. 19, 2014
SOUTH DEERFIELD, Mass., Feb. 19, 2014 /PRNewswire/ --The Yankee Candle
Company, Inc., a leading manufacturer of premium scented candles, today
announced the addition of a fifth fragrance blend, Uplift, to its Relaxing
Rituals™ line. Created with a blend of grapefruit, lemon and ginger, Uplift's
rejuvenating scent offers a fresh start for the New Year. The line includes
Samplers® votive candles, tumbler candles, warmer oils and reed diffusers in
five mood states. The Relaxing Rituals™ collection is available now at more
than 500 Yankee Candle retail stores, www.yankeecandle.com and in select
specialty retailers.
(Photo: http://photos.prnewswire.com/prnh/20140219/NE67453)
(Logo: http://photos.prnewswire.com/prnh/20101110/YANKEECANDLELOGO)
"Establishing a routine to take time for you is an essential part of living a
healthy lifestyle," said Hope Margala Klein, executive vice president, brand,
design and innovation for The Yankee Candle Company, Inc. "Our new Uplift
fragrance allows customers to start the season off feeling refreshed and
invigorated."
The Relaxing Rituals™ line offers a variety of options for creating a fragrant
relaxation experience that is uniquely customizable. The collection's five
mood states—Calm, Comfort, Tranquil, Refresh and our latest addition,
Uplift—are available in two candle forms, as well as in a reed diffuser and
warming oil kit, allowing consumers to choose and blend the scents to their
liking. Each blend of three different essential oils creates a special
fragrance combination designed to soothe the mind, body and soul and provide
an easy relaxing ritual.
YANKEE CANDLE® RELAXING RITUALS™ FRAGRANCES – Offering the perfect custom
blending ritual experience to relax and unwind.
Available in five mood states:
NEW Uplift – To feel rejuvenated. A blend of Grapefruit, Lemon, Ginger.
Calm – To feel relaxed. A blend of Vanilla, Lavender and Sandalwood.
Comfort – To feel cozy. A blend of Rose, Cardamom and Cedarwood.
Tranquil – To feel at peace. A blend of Spearmint, Water Lily and Sea Salt.
Refresh – To feel awake. A blend of Mandarin, Sage and Eucalyptus.
Each mood state available in multiple forms:
$15.99 – Tumbler Candle 6oz; $19.99 MSRP – Two-Wick Candle 11oz; $1.99 MSRP –
Tarts® wax melt or Samplers® votive; $29.99 MSRP – Reed Diffuser Blending Kit;
$9.99 MSRP – Reed Diffuser Refill; $34.99 MSRP – Fragrance Oils Blending Kit;
$7.99 MSRP – Fragrance Oil Refill; $7.99 MSRP – Tri-Votive Holder; $9.99 MSRP
– Oil Warmer; $14.99 MSRP – Wax Melt Warmer
To learn more about Yankee Candle and the new Relaxing Rituals™ fragrance,
Uplift, visit www.yankeecandle.com, the brand's Instagram (@TheYankeeCandle)
and Pinterest (TheYankeeCandle) pages, or join the conversation on Facebook at
facebook.com/TheYankeeCandleCompanyor on Twitter (@theyankeecandle).
About The Yankee Candle Company
The Yankee Candle Company, Inc. is a leading designer, manufacturer,
wholesaler and retailer of premium scented candles. Yankee Candle has a
43-year history of offering distinctive products and marketing them as
affordable luxuries and consumable gifts. The Company sells its products
through a North American wholesale customer network of approximately 35,000
store locations, a growing base of more than 500 Company owned and operated
retail stores, direct mail catalogs, and its Internet website
(www.yankeecandle.com). Outside of North America, the Company sells its
products primarily through its subsidiary, Yankee Candle Company (Europe),
Ltd., which has an international wholesale customer network.
About Jarden Corporation
Jarden Corporation is a leading provider of a diverse range of consumer
products with a portfolio of over 120 trusted, quality brands sold globally.
Jarden operates in three primary business segments through a number of well
recognized brands, including: Outdoor Solutions: Abu Garcia®, AeroBed®,
Berkley®, Campingaz® and Coleman®, ExOfficio®, Fenwick®, Gulp!®, Invicta®,
K2®, Marker®, Marmot®, Mitchell®, PENN®, Rawlings®, Shakespeare®, Stearns®,
Stren®, Trilene®, Völkl® and Zoot®; Consumer Solutions: Bionaire®, Breville®,
Crock-Pot®, FoodSaver®, Health o meter®, Holmes®, Mr. Coffee®, Oster®,
Patton®, Rival®, Seal-a-Meal®, Sunbeam®, VillaWare® and White Mountain®; and
Branded Consumables: Ball®, Bee®, Bernardin®, Bicycle®, Billy Boy®, Crawford®,
Diamond®, Dicon®, Fiona®, First Alert®, First Essentials®, Hoyle®, Kerr®,
Lehigh®, Lifoam®, Lillo®, Loew Cornell®, Mapa®, NUK®, Pine Mountain®,
Quickie®, Spontex®, Tigex® and Yankee Candle®. Headquartered in Florida,
Jarden ranks #383 on the Fortune 500 and has over 30,000 employees worldwide.
For further information about Jarden, please visit www.jarden.com.
SOURCE The Yankee Candle Company, Inc.
Website: http://www.yankeecandle.com
Contact: Karen Woods, The Yankee Candle Company, Inc.,
kwoods@yankeecandle.com, 413-665-8306 x 4391