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Solutions for Retail Banking

SOLUTION OPPORTUNITY

Build Meaningful Relationships with Your Banking Customers

The Retail Banking Solution was built to address the challenges banks face in attaining and maintaining customer relationships in the face of consumers’ evolving expectations. Our solutions for financial services transform banking engagement to meet and exceed the new standard; customer-centric experiences providing relevant, immediate, omni-channel and connected communication across the entire lifecycle of a customer from acquisition to servicing to advocacy. By reshaping how they engage, banks will win the trust of their customers which will keep them ahead of emerging threats.

SOLUTION CAPABILITIES

AI-Powered Self-Service Tools for the Smart Marketer

Build and Maintain customer relationships by delivering the most real-time, omni-channel, customer-centric 1-1 experiences than any other solution. Our solution comes with an OOTB banking specific standard DNA and starter campaigns to allow marketers to start reshaping banking engagement right away unlike other solutions that start with a blank slate and lack on self-service. Our solution enables marketers to leverage the power of big data to build campaigns on top of holistic customer insights to design real-time campaigns which gives the agility lacking with other solutions.

BENEFITS

Increase KPI’s Across the Board with Our Engagement Solutions for Financial Services

Increase CTLV

Grow the number of customers and increase CTLV in the initial stage of the customer life cycle by maximizing product footprint and customer engagement

Increase Advocacy

Faster Time-to-Value

Decrease time-to-value of new use-cases with our Banking Customer DNA that calculates typical markers that can be used to more quickly build customer centric campaigns

WHAT'S INCLUDED

A Complete Customer Engagement Solution for Banking

With the retail banking solution, customers can start to engage customers in a smarter way quickly once data is loaded into our data model and channels are integrated using our integration framework.

Customer DNA

OOTB Campaigns

Pre-built Models

Our retail banking solution provides a real-time Customer DNA that consists of 360-degree view of each customer, from transactional data, to omni-channel interaction data, and banking-specific insights designed to drive smart, connected, and immediate engagement.

The solution delivers out-of-the-box campaigns that drive 1-1 interactions at the right time, channel, and context aimed at acquiring, cross-selling, activating, and retaining customers. We use customer journey stages for campaigns which allow us to further personalize the buyer journey, and with our smart audiences, you can further enhance campaign targeting.

Requirements & Planning

Solution Design

Here we define the high level functional design. We define framework components including foreseeable propensity models and data model. We also define and select relevant use cases with functional requirements and definition of offers, experiences, and metrics.

01 Requirements & Planning

02 Solution Design

Here we define the high level functional design. We define framework components including foreseeable propensity models and data model. We also define and select relevant use cases with functional requirements and definition of offers, experiences, and metrics.

Enterprises turn to NGDATA’s Intelligent Engagement Platform to uncover emerging opportunities in customer data and for the orchestration of hyper-relevant experiences. Through an intuitive UI, Marketers & business users gain unprecedented access to internal & external data and an AI-powered suite of capabilities to analyze, predict, and orchestrate dynamic 1:1 experiences across millions of customers in real-time. Enabling brands to deliver experiences as unique as the people who receive them, at the time and place they matter most.