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Public Relations Manager - To Do List for Public Relations Managers

The public relations manager takes responsibilities of planning, developing, and assessing information and communication strategies that present the organization to the public, partners, clients and other stakeholders. PR manager also provides and encourages the promotion of positive and needed information flows within the organization. Responsibilities of the public relations manager require from him good organizational and analytical skills. The way to arrange actions and enhance productivity of the public relations manager is to apply an application for task and time management. By using such an application he will be able to get arranged action list of daily /weekly/monthly work, and use tasks to create a step by step checklists.

Typical tasks of the public relations manager can be as follows:

Organize event "Open Day" on December, 15

Preparation for visit of foreign partner Mr. Hans Schultz

Prepare the speech for conference at the Washington University

Edit leaflets and brochures

Notify Director General on the conference next Monday

Create corporate annual report 2008

Organizing tasks into categories

One of the first rules of successful task management states that the entire work should be divided into categories (groups) and sub-categories till the moment when the task is the lower level of the structure. So the point is to structure or categorize the work of PR manager and get tasks as an output. By using task management software, the public relations manager can create categories and sub-categories, and add task lists. He can use the function "Duplicate" of the task management software to copy the task list and use task templates.

Time management

With help of the task management application PR manager can plan his tasks and arrange events for conferences, visits, exhibitions, etc. Each task may have due date and duration. For example, for the task "Organize event "Open Day" on December, 15" the public relations manager can set due date till 12/15 and duration from 12/10 to 15/10. So within 5 day he should perform this task and complete it until the due date 12/15. The task management application allows to set email reminders and receive alerts in order to be notified about the planned events. The public relations manager can use the software to improve his time management.

Comments, notes and attachments

The way to specify a task or get it detailed with some additional information is to leave comments and add notes to the task. The software allows to enter information into the tasks by using the columns "Comments" and "Notes". For example, the public relations manager may need to leave comments about newsletters or write notes about what should be changed or added to the article. He can amend the article and attach revised variant to a task by using "Attachment" column.

Choosing the right software for the public relations manager

If you are a PR manager , you can choose one of the following task management products depending on your specific needs:

VIP Organizer. VIP Organizer is the best solution for the public relations managers who work alone and need to manage only their own tasks.

VIP Team To Do List. If activity of a company supposes that tasks and jobs should be assigned to other public relations managers and his subordinates, VIP Team To Do List allows assigning tasks to the team members and send them their tasks by email or give them a printable to do list.

VIP Task Manager. The best solution for a PR agency will be VIP Task Manager which features a centralized database each employee can enter and update his tasks in real time, and a supervisor will be immediately notified of any change with automatic notification system.