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Contestants Announced for the ASPCA $100K Challenge

Last week, we asked if you were ready to take our Challenge and boy did you answer—in a big way! Officially launched on April 8, the ASPCA $100K Challenge seeks to encourage animal welfare leaders to develop innovate ways to increase pet adoptions in their communities. We received so many amazing applications that we reached our Challenge limit of 50 contestants in less than a week! Congratulations to the following shelters and rescue groups who now have a chance to win more than $125,000 in prizes—including a grand prize grant of $100,000—and save more animals' lives!

The official competition period is August 1 through October 31, when all 50 contestants will start tracking their progress. To qualify for the grand prize grant, shelters need to save a minimum of 300 more animals from August through October 2010, compared with the same three-month period in 2009. Beyond that, the winner will be the shelter that saves the most additional animals during the same time period. The ASPCA will also grant $25,000 to the shelter that most engages its community to promote pet adoptions and reunite lost animals with their pet parents. Winners will be announced in December 2010. Stay tuned to ASPCA.org for the latest news about the ASPCA $100K Challenge.