PRODUCT STORY

Jannik Wikkelsø Davidsen of Han Kjøbenhavn has become one of the visionaries of European streetwear. Together with PUMA, he launches Alteration – a sneaker that borrows inspiration from the minimalist aesthetic of suburban Copenhagen and fuses it with post-apocalyptic references. The bulky and futuristic design mixes neutrals with neon, combines material overlays, and pushes the boundaries of contemporary fashion.

Future and retro collide in our Futro designs. We’ve stripped down shoes from our archives and rebuilt them to create future icons – grounded in history, and evolved for a new world.