If referrals are your most powerful marketing tools, try Twitter and Facebook Marketing Training, they are commonly known as "word of mouth on steroids" (Struggle with Facebook and Twitter for business?

Business 2 Community How To Win With Real-Time Marketing Business 2 Community Keeping your social media channels full of engaging content should also be a priority, offering a mix of your own content, interesting content from across the Internet,...

Facebook IPO: A Look Back One Year After Going Public - Huffington Post Huffington Post Now, Facebook is looking to its next challenge: convincing big brand-name consumer companies that advertisements on a social network are as important — and as...

In less than a decade social media platforms such as Twitter and Facebook have revolutionised business marketing, with major brands across almost every industry successfully using these channels to raise awareness of products and services, generate leads and drive website footfall.

But what about small business? While they don’t have the resources to compete with the larger brands, by fully integrating social media into all aspects of their business strategy small brands can also use these tools to dramatically boost their digital profile, customer base and sales.

Here's an interesting infographic on how to use social media to promote your small business. Most small businesses either fall prey to commoditisation or fail to effectively identify and communicate their customer value proposition.

Effective use of social media backed by a commitment to address genuine customer concerns can prove to be the differntiator that sets your business apart.

5 Signs Your Social Media Campaign Goes Against Permission Marketing Basics Business 2 Community But how is it implemented in social? Well, many marketers believe that social marketing IS permission marketing by default.

Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.

Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.

Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.