How Julio Muniz started their logo design journey

Company name

UNOFFICIAL MEDIA

Overview

Start-up founded by a former Entertainment Industry seasoned executive (Music, Media, TV). Consulting services provided: Music artist development, Marketing Strategy, Promotion ideas, alternative business models, Business Affairs advice.
UNOFFICIAL MEDIA reflects an Out-of-the-box way of thinking and working, connecting the dots to create a tailor-made strategy for its clients.

Tell us a bit about who you are and the people you reach

Independent and major music labels, artist management offices, entertainment industry professionals and associations, Brands appealing to music content and talent alliances; talent, digital & new media ventures.
The target client is an innovative and creative person/company, approaching the Entertainment business from diverse angles. I think on mac-user / early adopter kind of person, new technologies fans, etc.

Requirements

I need a powerful logo, basically a custom-made font that reflects a serious but innovative, young and professional company. I don't need music, TV or other media obvious representations (I can have a suggestive or abstract icon representing music/digital/new media kind of content); the logo itself has to be inclusive enough that gives the sense of the company.

The logo has to be suitable for print, online and mobile media.

The logo should have 2 or 3 color pallettes (or combinations), and a B&W version.

The logo should include the full name of the company (Unofficial Media).

I am attaching 3 examples of logos I like, which reflect the look & feel I am looking for.