One of the designers who made it happen

How StephenSmyth started their logo design journey

Summary

We are creating a new brand that will be synonymous with quality. We are a real estate company that is going to target homes for sale above one million dollars.

Company name

Homes Of Provenance

What inspires you and how do you envision the design for your business?

We want to invoke quality, prestige, craftsmanship, pedigree,hallmark, trust, service and sense of history with the logo and anddesign.

We would like a classic feel, old world British, Saville Row bespoke, by appointment to the Queen look and feel.

We need a logo that works well in black and white (see examplesunder I want) the main color scheme will be black and white and maybesome pewter silver (see examples under I want) We also like the idea of "incorporating hallmarks (as in silver or gold type hallmark)" into the design if possible!

Concept... Homes Of Provenance
Provenance "French, fromprovenant. Documentation of origin, ownership and history of an item,often used when authentication and antique, work of art, signeddocument and other assets of value"

Wants

- Designs we like as examples...

- Design Ideas ...

- A design element we want in the logo
- Classic strong fonts

- Classic black and white

- Possible references to hallmarks and a shield crest graphic element ... incorporating in hallmarks to the design even faded stylized graphic elements.

- Classic bold easy to read style

- Makes a statement

- Has the classic hallmark elements of wealth and formal trusted service.