.......................................................................................................................................................................
In his essay OPEN SOURCE “PLACE MAKING”, David Barrie talks about “a collective approach to the
development of cities in an age of big society, digital media and social enterprise”. He suggests that
there is a growing appetite in industrialized countries for enterprises that merge profit-making with
morality, and a dramatic rise in the use of digital online technology for social networking. He thinks these
two trends recommend a new emphasis in urban policy and urban planning towards embracing ‘citizen
demand’, aggregating and using it to make places that unfold over time, through programs requiring
low-cost capital investment. He also suggests that there is a positive value in taking a more interactive
approach to the design and development of our cities, one geared to multiple groups, relationships,
entrepreneurial networks and modular use of sites. He calls this “open source place making”.
We understand that the ONETHOUSANDSQUARE project entered for this competition is strongly
committed with those values, bringing together different agents to get involved in a process of
thinking/designing/acting an Open Source Hamar place making, connecting digital and physical
workspace, which will lead to the design of Stortoget Square, the main square of the city of Hamar.
Digital and physical, local and worldwide, all the resources are needed to make this project successful
and experimental. Our aim is to create a place, not a design.
Through this process we will create and reinforce the Hamar social network and a creative attitude from
the citizenship. The social impact goes beyond the physical square design and the 20-month-process
period. We believe the local community has a word to say and the power to act and become part of an
active process. At the end, everybody involved will have an experience, a memory, and certainly
something to tell.
To review and complete this creative experience the Global LAB Team will proceed to translate all the
information into a real collaborative design for the square, which will be the first MAINSQUARE designed
with 21st Century tools by an open-source collaborative experience in the entire world.
.......................................................................................................................................................................

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03. Brief
ONETHOUSANDSQUARE

7

Brief

What you’ll find in this proposal review
.......................................................................................................................................................................
After the opportunity you gave us to make the presentation of the ONETHOUSANDSQUARE project in
Hamar last December and adding the new information about different aspects we have been generating
since then, here is a synthesis of the main decisions we have made in order to further develop the
proposal:
01 The Physical Lab has to be placed in an available and existing space in order to avoid too long a
bureaucratic process that could consume too much time from the project. For that reason we have
studied two possibilities:
a) Using the vacant Bike shop space at the Basarbygningen building as our first option.
b) Designing and building a customized Info-Box near the building site at Stortoget square as an
information and working space, with the possibility to hire other meeting rooms available in Hamar for
larger meetings. Both options can be solved quickly consuming a reasonable amount of time and
budget.
02 We have reviewed the calendar of activities in order to comply with the planning schedule for the
construction of the new Cultural House. This new calendar is designed to have both processes ending
at the same time. This means that the final square will be totally implemented after an experimental,
interesting and fruitful process; coinciding with the opening to the public of the new Culture House. The
calendar establishes the distribution of the different activities throughout the 20 months available. This
project as a process will enrich Hamar social and cultural life with positive and unexpected
consequences that go beyond the project itself.
03 As proof of our commitment with the management of the process, GLT will send one of its best
urban social designers to be the Director of the Local Lab Team. This means that there will be an
ecosistema urbano professional person based in Hamar for the whole process, to manage every detail
of the project with the absolute commitment of reaching excellence.
04 Working on this further development of the project we have come to the conclusion that the ideas,
outputs and results of this process should be incorporated into the design of the square itself. For that
reason at the end of the 20-month-long process we will provide a design document

ONETHOUSANDSQUARE

8

(ONETHOUSANDSQUARE DESIGN – PHASE 1) that will synthesize the conclusions of the previous
experimental period.
05 We have started establishing contacts with creative personalities and teams from different
backgrounds and countries to let them know about the project and the multiple possibilities for
cooperation that could arise from it. We enclose some of the letters expressing interest from some of
those who have confirmed their interest, support and availability if this project becomes the winning
proposal.
06 You will also find in this document:
- a full schedule of the activities, events and workshops
- a detailed budget assigning specific amounts for the different tasks, actions and expenses.
- a new video trying to explain the proposal from a didactic point of view.
- a list of possible and exciting spin offs arising from the project.
- a detailed description of every action in the proposal.
.......................................................................................................................................................................

ONETHOUSANDSQUARE

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04. Schedule
ONETHOUSANDSQUARE

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05. Agents
ONETHOUSANDSQUARE

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Agents

Hamar Kommune (HK)
.......................................................................................................................................................................
WHAT?
The city of Hamar, through this project, creates a new opportunity for Hamar citizens to engage,
propose, dream, rethink and materialize ideas for their main square public space. The Kommune will be
present all through the process as an active observer of the evolution of the OneThousandSquare
project, in constant communication with the GLT and the LLT. Hamar Kommune will be permanently
informed by the project main players, GLT, through several specific meetings held for such purpose.
This fluid communication will allow the Kommune to have updated information on the progress and
results of the process, as well as to change or modify the design or calendar scheduled if they consider
so appropriate. At the same time, the Kommune will play an important role providing technical or legal
support in case needed. The communication plan will be shared with the Kommune in order to
coordinate actions and information worldwide.
.......................................................................................................................................................................
HOW?
The Kommune will have all the updated information of the process and the progress and will be
provided with all the graphical information and audiovisual material to use it for disseminating the
project among the citizens. The Kommune will also hold meetings with the team to coordinate actions
and improve the results.
.......................................................................................................................................................................
WHO?
Hamar Kommune will appoint the speakers, who will be in constant communication with the GLT.
.......................................................................................................................................................................
WHEN / HOW LONG?
Hamar Kommune will be present throughout the whole process as one of the main players, which is
essential for the success of the project.
.......................................................................................................................................................................
WHERE?
The physical presence of Hamar Kommune helps to provide a permanent onsite support.
.......................................................................................................................................................................
HOW MUCH?
The Kommune has got its own infrastructure and facilities. Meetings with the Kommune can be held in
their own premises. A specific budget (12.000 NOKS) will be available for the Kommune Workshops in
case any technical aspects are needed.
......................................................................................................................................................................

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Agents

Global LAB Team (GLT)
.......................................................................................................................................................................
WHAT?
The GLT is a group of professionals with different backgrounds (architecture, art, urbanism, engineering,
sociology and other fields), who will work to provide Hamar with a fruitful, rich and enjoyable experience.
The GLT during the development of the ONETHOUSANDSQUARE project will be directed and
coordinated by ecosistema urbano and will be in charge of the design, progress, philosophy, curatorial
work, coordination, progress and supervision of the whole calendar of activities, events and workshops,
both physically and digitally. Lluis Sabadell Artiga will act as artistic advisor at different stages of the
process. The Global LAB Team will be in charge of inviting different artists and professionals as
Advisors to take part in the curatorial work and codesign the interventions and actions. Due to this
diversity, the team is able to design this process with a multifaceted approach that will enrich and
multiply the possibilities for Hamar.
.......................................................................................................................................................................
HOW?
The main activity of this curatorial team is to design and manage the whole calendar, timeline and
budget. The GLT will be 100% responsible for the process and will be monitoring the progress of the
work constantly.
.......................................................................................................................................................................
WHO?
The GLT consists of a group of professionals with different backgrounds (architecture, art, urbanism,
engineering, sociology and other fields) directed and coordinated by ecosistema urbano throughout the
development process of the project. They will all contribute with their experience and knowledge to the
progress of the project.
.......................................................................................................................................................................
WHEN / HOW LONG?
The GLT will be present throughout the whole process for monitoring it, as well as for ensuring the
quality and success of the project at the different stages.
.......................................................................................................................................................................
WHERE?
The GLT will physically supervise at certain points of the process, while they will permanently supervise
the entire process through communication with the Director of the LLT, as well as using the online tools.
.......................................................................................................................................................................
HOW MUCH?
320.000 NOKS
.......................................................................................................................................................................

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Agents

Local LAB Team 1 : Director (LLT-1)
.......................................................................................................................................................................
WHAT?
The Local LAB Team (LLT) is the onsite management team, the direct representation of the GLT in
Hamar. Both will be in constant contact. The LLT Director is the person in charge of this team and
directly connected to the GLT, with whom all decisions will be made. This is a Full time position.
.......................................................................................................................................................................
HOW?
The Director will manage, monitor, coordinate and support the project locally and will be in constant
contact with the GLT with whom all decisions will be made.
.......................................................................................................................................................................
WHO?
The LLT Director is an Urban Social Designer selected by THE Global LAB Team.
.......................................................................................................................................................................
WHEN / HOW LONG?
The LLT Director will be present throughout the entire process of the project.
.......................................................................................................................................................................
WHERE?
The LLT Director will work locally to have permanent physical contact with the city, citizens and
process.
.......................................................................................................................................................................
HOW MUCH?
400.000 NOKS
.......................................................................................................................................................................

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Agents

Local LAB Team 2 :
Community Manager (LLT-2)
.......................................................................................................................................................................
WHAT?
The community manager is the director of the Digital Lab and the person in charge of the Online
Workspace, social networking, communication and information updating. This person will also be in
charge of the communication plan both locally and globally. This is a part time position.
.......................................................................................................................................................................
HOW?
As Director of the Digital Lab, he/she will coordinate all information and will manage the web and the
web contents during the whole process. He/she will also update the Digital Lab with the incoming
information from the different channels.
.......................................................................................................................................................................
WHO?
The Community Manager is a person from Hamar. This will make the contact with citizens and
collectives easier, as well as the continuous updating of the social networks.
.......................................................................................................................................................................
WHEN / HOW LONG?
The LLT Community Manager will be present throughout the entire project, with a particular interest
during the 15 central months.
.......................................................................................................................................................................
WHERE?
The LLT Community Manager will work locally at Hamar.
.......................................................................................................................................................................
HOW MUCH?
204.000 NOKS
....................................................................................................................................................................

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Agents

Local LAB Team 3 :
Social Researcher (LLT-3)
.......................................................................................................................................................................
WHAT?
The LLT Social Researcher is the person in charge of the dynamization and monitoring of the
workshops. This person will also coordinate the different groups of citizens, communities and
associations existing in Hamar and region, as well as carry out the necessary research to find the key
persons who will represent these collectives. This is a part time position.
.......................................................................................................................................................................
HOW?
Through specific meetings, permanent monitoring and brainstorming sessions to enhance the social
participation and interaction.
.......................................................................................................................................................................
WHO?
The LLT Social Researcher is a person from Hamar or its region with deep knowledge on social
communication and high abilities on collective brainstorming and participation dynamics.
.......................................................................................................................................................................
WHEN / HOW LONG?
The LLT Social Researcher will be present throughout the entire project, in particular during the first
period, focusing on the social research, and organizing particular meetings with citizens and collectives
during the rest of the process.
.......................................................................................................................................................................
WHERE?
The LLT Social Researcher will work locally at Hamar.
.......................................................................................................................................................................
HOW MUCH?
204.000 NOKS
.......................................................................................................................................................................

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Agents

Advisory Board (AB)
.......................................................................................................................................................................
WHAT?
The Advisory Board is a network of experts that will advise the GLT on its strategic decision-making
process. They will be selected according to their abilities, experience and knowledge, to make decisions
on how to manage the information and ideas generated by the citizens. Their aim is to process the
information and ideas resulting from the workshops as well as from the Digital Lab, classifying them and
studying the feasibility of their implementation to become a mock-up.
.......................................................................................................................................................................
HOW?
The Advisory Board will meet physically and/or virtually to analyze the ideas and make final decisions.
They will create a clear and understandable structure or map where the ideas and concepts are all
connected.
.......................................................................................................................................................................
WHO?
Creative professionals especially selected because of their expertise to analyze and transform the ideas
of the citizens into real projects. We have already made some contact with people we would like to
include as members of the Advisory Board and who have already given a positive feedback and shown
their interest in the project:
Fredrik Lund is architect, artist and Professor at NTNU
Fredrik Lund:
mob 47 40623600
47 40623500 fredrik@studiogron.se
Anne Karin Furunes: artist, vice dean KIT: Art Academy Trondheim. Known, among other things, for
large scale art projects in the public space. Exhibits all over the world
mob 47 90686104 afurun@online.mo
Sami Rintala: professor, partner in rintala eggertson architects, artist, very experienced with small and
large scale international workshops.
mob 47 90519005 sami@ri-eg.com | rintalaeggertson.com

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Olympia Kazi: She is currently the Executive Director of the Van Alen Institute based in New York: a
non-profit organization dedicated to improving design in the public realm through a program of
exhibitions, competitions, publications, workshops, and forums.
phone 212.924.7000
okazi@vanalen.org | vanalen.org
Lukas Feireiss: curator, writer and artist deeply involved in interdisciplinary discussion and mediation of
architecture, art and visual culture in the urban realm
phone +49 177 617 92 03 Berlin | studiolukasfeireiss.com
Harald Landrø: Director of Tresenteret (the wood board). Tresenteret is a competence centre working
as a link between the university (NTNU) and the wood industry in Norway.
mob 47 91620014
harald.landro@tresenter.no | tresenteret.no
Pablo Vaggione, Founding Partner Design Convergence Urbanism. Secretary General of the
International Society of City and Regional Planners (ISOCARP), a professional organisation of planners
from 70 countries.
mob +34 664 308 898 | p.vaggione@designconvergence.org
.......................................................................................................................................................................
WHEN / HOW LONG?
The Advisory Board will be consulted at different stages of the process, during the months of July 2011,
February 2012, June 2012 and September 2012.
.......................................................................................................................................................................
WHERE?
The GLT will be in charge of the coordination of the advisory board, meeting with them (physical+digital)
when necessary.
.......................................................................................................................................................................
HOW MUCH?
192.000 NOKS
.......................................................................................................................................................................

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Agents

Citizen Representatives (CR)
.......................................................................................................................................................................
WHAT?
These individuals are selected by the LLT Social Researcher, as citizen representatives. They are linked
to the different associations, collectives or groups that are present in the everyday life of Hamar. They
will meet regularly with the LLT (Coordination Workshops) to coordinate the activities and to make
decisions about the programmed events. They have the opportunity to comment and offer their
feedback, which will help to direct decision-making.
.......................................................................................................................................................................
HOW?
Through regular meetings with the LLT (Coordination Workshops) and especially with the Social
Researcher, who will process their feedback, ideas and inputs into the process.
.......................................................................................................................................................................
WHO?
The Social Researcher will select these citizens among the several community groups.
.......................................................................................................................................................................
WHEN / HOW LONG?
They will be present throughout the entire process.
.......................................................................................................................................................................
WHERE?
The Citizen Representatives are citizens from Hamar.
.......................................................................................................................................................................
HOW MUCH?
Coordination Workshops will have a budget of 24.000 NOKS
.......................................................................................................................................................................

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Agents

Hamar Citizens (HC)
.......................................................................................................................................................................
WHAT?
They are the main players of this story, as they will enjoy and benefit directly from the 20 months’
intense program for Hamar. They also have the opportunity to give their opinion and share their ideas to
feed the project and multiply the range of results.
.......................................................................................................................................................................
HOW?
They are able to participate at every step of the process. They can take part at workshops, mock ups,
providing ideas at brainstorming meetings. They do have the power to change Hamar urban life!!
.......................................................................................................................................................................
WHO?
Every Hamar and its region residents; from 0 to 99 years old.
.......................................................................................................................................................................
WHEN / HOW LONG?
They will be present during the entire project, but the experience they will get goes beyond the process
and will last forever. Hamar citizens may participate at regular meetings, workshops, mock up displays,
or at any kind of event.
.......................................................................................................................................................................
WHERE?
As Hamar residents, their presence is physical, but they can also use the on-line services specifically
created for the project.
.......................................................................................................................................................................
HOW MUCH?
The citizens of Hamar can take part almost at every single event, workshop, meeting, mock up,…the
budget will be spread along the whole process.
.......................................................................................................................................................................

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Agents

Creative Guests (CG)
.......................................................................................................................................................................
WHAT?
The Creative Guests are invited by the GLT to lead different On Line workshops and Mock Up
workshops. The GLT will select several teams from all over Europe to participate in the
conceptualization and implementations of the different mock-ups. Their role is to lead, activate and
advise the workshop participants so that the implementation of the mock up is successful.
.......................................................................................................................................................................
HOW?
Each team will be provided with the background information on the Hamar project. Then, each team has
its own tools and working dynamics which will be applied to their particular workshop.
.......................................................................................................................................................................
WHO?
Currently, there are many groups that would fit perfectly into the requirements of this project. The GLT
will choose among a myriad of teams. Some references for this kind of task are: Exyzt (France), Esterni
(Italy), Stalker (Italy), Raumlabor (Germany), Fantastic Norway (Norway), Aaa (France), Bruit de
Frigo (France), Pkmn (Spain), Coloco (France), Basurama (Spain), Mesarchitecture (France),
Lalaland (Norway), Osa (Germany/Austri/UK), Onix (Netherlands), Gronlund Nisunen (Finland), The
Chapuisat Brothers (Switzerland), etc… Each team supported by LLT will generate and technically
supervise the implementation of the mock up they are in charge of.
.......................................................................................................................................................................
WHEN / HOW LONG?
Creative Guests will participate during the workshop and construction of the mock up.
.......................................................................................................................................................................
WHERE?
Creative Guests will travel to Hamar to lead the onsite workshops and will direct the implementation of
the mock ups.
.......................................................................................................................................................................
HOW MUCH?
The budget to cover the work, travel, etc…of the Creative Guest is included in the budgets of the
different workshops.
.......................................................................................................................................................................

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Agents

University Groups (teachers+students) (UG)
.......................................................................................................................................................................
WHAT?
GLT will contact different Universities that could be interested in participating in the process. The
combination of teachers and students has the virtue of providing professionalism, experience,
enthusiasm and creativity. And GLT will take the advantage of all this inviting people from Trondheim
Architecture University, Harvard University -where two members of ecosistema urbano are currently
teaching-, Bergen School of Architecture, NTNU Master, among others.
.......................................................................................................................................................................
HOW?
They will actively participate in the Mock Up Workshops-L, offering ideas and helping with the design
and implementation.
.......................................................................................................................................................................
WHO?
Universities like NTNU Trondheim Architecture School, Harvard GSD, NTNU Master, Elisava from
Barcelona and others will be invited to participate.
.......................................................................................................................................................................
WHEN / HOW LONG?
University Groups will participate during the Mock Up Workshops-L, led by the Creative Guests.
.......................................................................................................................................................................
WHERE?
University Groups will travel to Hamar to participate at the Mock Up Workshops-L.
.......................................................................................................................................................................
HOW MUCH?
University groups will be part of Mock Up Workshops – L and they will have a specific budget taken
from the workshop budget.
.......................................................................................................................................................................

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Agents

Workshopers (W)
.......................................................................................................................................................................
WHAT?
Besides the University Groups there may be other people with interest in the project because of their
background or fields of study. These people, the Workshopers, do not necessary belong to any
organized community group, University o collective, but they are also welcome to join the mock up
workshops and participate with all the others.
.......................................................................................................................................................................
HOW?
As the rest of the groups, the Workshopers will actively participate in the mock up workshops, offering
ideas and helping with the design and implementation.
.......................................................................................................................................................................
WHO?
International students, professionals, ecosistema urbano’s blog followers and anyone interested in
creativity, design, architecture, urbanism, advocacy and social dynamics.
.......................................................................................................................................................................
WHEN / HOW LONG?
Workshopers will participate during the mock up workshops, led by the Creative Guests.
.......................................................................................................................................................................
WHERE?
Workshopers will travel to Hamar to participate in the mock up workshops.
.......................................................................................................................................................................
HOW MUCH?
Workshopers will be part of mock up workshops and they will have a specific budget taken from the
mock up workshop budget.
.......................................................................................................................................................................

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Agents

Online Workshopers (OW)
.......................................................................................................................................................................
WHAT?
As some of the most active participants in remote projects, Online Workshopers will play an important
role thanks to their diversity and capacity to give a fresh impetus to the project.
.......................................................................................................................................................................
HOW?
The Online Workshopers will actively participate, first, in the on-line workshops and, later, in the mock
up workshops, offering their ideas.
.......................................................................................................................................................................
WHO?
International students, professionals, ecosistema urbano’s blog followers and anyone interested in
creativity, design, architecture, urbanism and social dynamics.
.......................................................................................................................................................................
WHEN / HOW LONG?
Online Workshopers will actively participate in the on-line workshops and they will be monitored by the
Digital Lab Director.
.......................................................................................................................................................................
WHERE?
The Online Workshopers will participate on-line in the on-line workshops.
.......................................................................................................................................................................
HOW MUCH?
Online workshopers will be part of on-line workshops and they will have a specific budget taken from
the on-line workshops budget.
.......................................................................................................................................................................

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06. Physical LAB (P-LAB)
ONETHOUSANDSQUARE

32

Physical LAB

P-LAB: OPTION A
.......................................................................................................................................................................
WHAT?
The P-LAB will be installed in the Bike Shop Space of BASARBYGNINGEN building.
The P-LAB will use 170 sqm. of vacant space inside the BASARBYGNINGEN building.
This strategic position facing Stortoget Square will be very important for the whole development
process. It will be a fantastic place to be real time connected with the physical space of Stortoget
Square, and also it will work as a 24h multimedia information point thanks to the digital panels installed
inside the shopwindows. The citizens or visitors will instantly have information to understand what’s the
meaning of every single event held in the Square and at the same time they will understand the whole
OneThousandSquare project.
.......................................................................................................................................................................
HOW?
The P-LAB will be easily installed inside the bike shop space of Basarbygningen building. A superficial
and creative refurbishment of the existing conditions of the space will transform it into a flexible LAB
workspace with hundreds of possibilities: from individual wokspaces to larger meeting rooms.
.......................................................................................................................................................................
WHO?
Organizers: Global LAB Team + Local LAB Team
Participants: The P-LAB is the physical meeting point and a workspace open to interaction with any
agent involved in the whole process.
.......................................................................................................................................................................
WHEN / HOW LONG?
The P-LAB will be open and working as a meeting and Info point during the whole process of
OneThousandSquare project. From April 2011 to October 2012.
.......................................................................................................................................................................
WHERE?
Bike Shop Space BASARBYGNINGEN building a vacant space of 170 sqm.
.......................................................................................................................................................................
HOW MUCH?
320.000 NOKS + sponsorships.
.......................................................................................................................................................................

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Physical LAB

P-LAB: OPTION A

ONETHOUSANDSQUARE

34

Physical LAB

P-LAB: OPTION B
.......................................................................................................................................................................
WHAT?
The P-LAB will be an INFO-BOX (customized workspace container installed at Stortoget Square)
+ meeting spaces hired in Hamar depending on the needs.
The P-LAB will have a permanent headquarters in Stortoget Square, a temporary customized container
as an INFO-BOX and permanent workspace for the Local Lab Team members. LLT wilI have
agreements to hire different spaces in Hamar if a meeting place is needed for a big group of people.
The INFO-BOX will be the connection between the Stortoget Square and the OneThousandSquare
project development process. It will display 24h multimedia information facing the square. The citizens
or visitors will instantly have information to understand what’s the meaning of every single event held in
the Square and at the same time they will understand the whole OneThousandSquare project.
.......................................................................................................................................................................
HOW?
The P-LAB customized INFO-BOX container will be designed by the GLT modifying an existing modular
container construction. When the design and construction phase is finished, it will be implemented
superficially over the existing square pavement. If needed it could be easily displaced from one site to
another inside the Stortoget Square.
.......................................................................................................................................................................
WHO?
Organizers: Global LAB Team + Local LAB Team
Participants: The P-LAB is the physical meeting point and a workspace open to interaction with any
agent involved in the whole process.
.......................................................................................................................................................................
WHEN / HOW LONG?
The P-LAB will be open and working as a meeting and Info point during the whole process of
OneThousandSquare project. From April 2011 to October 2012.
.......................................................................................................................................................................
WHERE?
The P-LAB INFO-BOX will be placed at any available point at Stortoget Square.
.......................................................................................................................................................................
HOW MUCH?
320.000 NOKS + sponsorships.
.......................................................................................................................................................................

ONETHOUSANDSQUARE

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Physical LAB

P-LAB: OPTION B

ONETHOUSANDSQUARE

36

Physical LAB

STORTORGET SQUARE

.......................................................................................................................................................................
WHAT?
Stortoget Square is the main experimental arena of the whole OneThousandSquare project process.
It will held a new experimental process of collective thinking and participation. It will be the platform
where all the processes and mixed ideas will be tested and enjoyed by Hamar citizens. It will be a
“sketch paper” open to participation where the city of Hamar will rethink its own future.
.......................................................................................................................................................................
HOW?
Stortoget Square is an empty platform that will be used as the physical support for all kind of 1to1 scale
test or Mock ups and associated events.
.......................................................................................................................................................................
WHO?
Organizers: Global LAB Team + Local LAB Team
Participants: The Stortoget Square is a public space and a physical test platform open to interaction
with any agent involved in the whole process.
.......................................................................................................................................................................
WHEN / HOW LONG?
The Stortoget Square as a public space will be open 24h and it will be used as an experimental venue
during the whole process of OneThousandSquare project. From the Opening event May 2011 to
Closing event October 2012.
.......................................................................................................................................................................
WHERE?
Physical limits of Stortoget Square in Hamar.
.......................................................................................................................................................................
HOW MUCH?
The budget assigned to be spent directly at Stortoget Square will be the amount of budget for Mock ups
and Events.
.......................................................................................................................................................................

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Physical LAB

STORTORGET SQUARE

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07. Digital LAB
ONETHOUSANDSQUARE

39

Digital LAB
.......................................................................................................................................................................
WHAT?
The DIGITAL LAB is a set of tools designed and grouped together to make easier the participation of
HAMAR CITIZENS [HC].
The DIGITAL LAB aims to take advantage of the power of the web to open the participation process to a
larger public, including also those people who cannot be there in person.
The DIGITAL LAB is a reference point for HAMAR CITIZENS [HC] and all those interested in taking part
in the project. It allows everyone being informed about the progress and results of the different stages of
the project.
The DIGITAL LAB works as a communication bridge between HAMAR CITIZENS [HC] and citizens of
other Norwegian or foreign cities that can be involved from the distance.
.......................................................................................................................................................................
HOW?
To Store - All the results of different stages of the project are stored in a database. The archive is
designed to show all the contents with the same format, in order to be understandable and comparable.
The Database guarantees the transparency of the activities.
To inform - Calls for participation are published according to the planning, in order to allow citizens to
take part in the activities.
To promote - Objectives and results are promoted via the blog to disseminate this information in global
and local scales.
To increase - The whole process has an open vocation and it expects to extend the participation to all
those who can not collaborate on site. The DIGITAL LAB allows to every Hamar citizen and to every
international expert to take part in the process.
To connect - Connexion is one of the aims of the project. The result is the establishment of a big glocal
network built around ONETHOUSANDSQUARE.
.......................................................................................................................................................................
WHO?
A COMMUNITY MANAGER [LLT-2] (member of the LOCAL LAB TEAM ) will be in charge of the web
and blog updating; he will constantly check that the database is working correctly and he will manage
the digital identity of the project through different social tools.
.......................................................................................................................................................................

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Digital LAB
WHEN / HOW LONG?
The DIGITAL LAB will start its activity since the first day communicating the progress of the project via
the blog and social-networks. After the first 3 months of activity the Database will be activated.
.......................................................................................................................................................................
WHERE?
Web page - The web page aims to give the most comprehensive information about the project and
programming of the events. It represents the digital reference point for citizens.
Blog - The blog, thanks to its chronological structure, is optimized to describe the progress of activities.
Database - The database collects the ideas, proposals and opinions for each stage of the process. It
helps people discuss and build their opinion about the activities.
Online workshop - The online workspace is the main tool used to debate ideas in a free and open
digital space.
The PHYSICAL LAB will also be used as platform for glocal events. Young community of HAMAR will
be encouraged and helped to launch programs of WebRadio or WebTv.
.......................................................................................................................................................................
HOW MUCH?
280.000 NOKS + Sponsorships
.......................................................................................................................................................................

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Digital LAB

Online Workspace
.......................................................................................................................................................................
WHAT?
The Online Workspace is a tool for discussion and debates around the proposals developed in the
different stages of the process. Each user can contribute with a new idea or simply comment an idea
that is already published.
.......................................................................................................................................................................
HOW?
The tool is designed to avoid users from adding a new proposal if they have not previously analysed the
existing ones. The contents will be well-organized in order to make the consultation very easy.
Users can choose and support the most interesting proposals by giving them a vote. In this way, the
debate will automatically be oriented towards those topics that attract the biggest attention.
.......................................................................................................................................................................
WHO?
The online workshop is managed by the COMMUNITY MANAGER [LLT-2].
The platform is open and accessible to everyone.
.......................................................................................................................................................................
WHEN / HOW LONG?
The first beta version of the Online Workspace will be launched on the 1st of April 2011. In July 2011 the
finished version will be on-line.
.......................................................................................................................................................................
WHERE?
The online workshop is a part of the Digital Lab and it will be accessible from the main web page of the
project.
.......................................................................................................................................................................
HOW MUCH?
Included in Digital Lab Budget
.......................................................................................................................................................................

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Digital LAB

Database
.......................................................................................................................................................................
WHAT?
The database is a part of the Digital Lab and it collects the ideas, proposals and opinions for each stage
of the process, during the workshops and other on-site activities carried out in the Physical Lab.
It is designed to encourage people to discuss and build their opinion about the activities.
.......................................................................................................................................................................
HOW?
The aim of the database is to allow everyone to view and comment on all the material produced during
the project. In a strong concern for transparency, the database promotes open debate and citizen
participation.
.......................................................................................................................................................................
WHO?
The online workshop is managed by the COMMUNITY MANAGER [LLT-2].
The platform is open and accessible to everyone.
.......................................................................................................................................................................
WHEN / HOW LONG?
The Database will be launched on 1st of April 2011 and it will run during the whole process.
.......................................................................................................................................................................
WHERE?
The online workshop is a part of the Digital Lab and it will be accessible from the main web page of the
project.
.......................................................................................................................................................................
HOW MUCH?
Included in Digital Lab Budget
.......................................................................................................................................................................

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08. Workshops 1:
Follow Up Meetings
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Workshops 1:
Follow Up Meetings

Hamar Kommune Workshops (HKW)
.......................................................................................................................................................................
WHAT?
Hamar Kommune will be present throughout the whole process of the project as one of the main
players, what is essential for the success of the project. There will be 5 scheduled follow up meetings to
create a continuous connection between Hamar Kommune and ONETHOUSANDSQUARE project
organization (GLT+LLT).
.......................................................................................................................................................................
HOW?
The Hamar Komune Workshops will be scheduled as follow up meetings to generate a fluid
communication that will allow the Kommune to have updated information on the progress of the
process and its results as well as to change or modify the design or calendar scheduled if they consider
so. At the same time, the Kommune will play an important role in providing technical or legal support in
case of need.
.......................................................................................................................................................................
WHO?
Hamar Komune + Global LAB Team + Local LAB Team
.......................................................................................................................................................................
WHEN / HOW LONG?
The Hamar Kommune will be informed continuously of the development of the process, but there will be
5 scheduled meetings as follow up meetings in April 2011, October 2011, March 2012, June 2012,
September 2012.
.......................................................................................................................................................................
WHERE?
Hamar Kommune
.......................................................................................................................................................................
HOW MUCH?
12.000 NOKS – 5 workshops
.......................................................................................................................................................................

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Workshops 1:
Follow Up Meetings

Coordination Workshops (CW)
.......................................................................................................................................................................
WHAT?
There will be 10 Coordination Workshops along the whole project process. These workshops will allow
having a permanent and fluid communication with Citizen Representatives. They will meet at these
workshops with the LLT to coordinate the activities and to make decisions about the programmed
events. Citizen Representatives will have the opportunity to comment and offer their feedback which will
help to direct decision-making.
.......................................................................................................................................................................
HOW?
The coordination workshops will be especially designed to obtain feedback from the Citizen
Representatives and at the same time to obtain information about Hamar’s mood linked with the
progress of the ONETHOUSANDSQUARE project.
.......................................................................................................................................................................
WHO?
Organizers: Local LAB Team
Participants: Local LAB Team + Citizen Representatives
.......................................................................................................................................................................
WHEN / HOW LONG?
There will be 10 scheduled Coordination Wokshops as follow up meetings. In 2011 April, May, June,
August, October and November. In 2012 March, April, June and September.
.......................................................................................................................................................................
WHERE?
Physical LAB
.......................................................................................................................................................................
HOW MUCH?
24.000 NOKS – 10 workshops
.......................................................................................................................................................................

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Workshops 1:
Follow Up Meetings

Info Wokshops (IW)
.......................................................................................................................................................................
WHAT?
There will be 5 scheduled Info Wokshops as follow up meetings with Hamar Citizens. These workshops
will allow having a permanent and fluid communication with Hamar Citizens. At every single Info
Workshop the OTS project process situation will be clearly exposed to the public by classic or
analogical means (exhibition boards and public talk and discussion), there will be also a clear
explanation of next steps to be covered by OTS project.
.......................................................................................................................................................................
HOW?
The Physical-LAB will be transformed into an exhibition gallery and LLT Director will make a public
presentation to Hamar Citizens interested in the development of the OTS project. These meetings will be
broadcasted worldwide through the Digital LAB.
.......................................................................................................................................................................
WHO?
Organizers: Local LAB Team
Participants: These workshops will be especially designed for Hamar Citizens with less web tools
knowledge, but any other agent involved in the process will be welcome.
.......................................................................................................................................................................
WHEN / HOW LONG?
There will be 5 scheduled Info Wokshops as follow up meetings. In 2011 April and October. In 2012
March, June and September.
.......................................................................................................................................................................
WHERE?
Physical LAB
.......................................................................................................................................................................
HOW MUCH?
12.000 NOKS – 5 workshops
.......................................................................................................................................................................

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08. Workshops 2:
Ideas Incubator
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Workshops 2
Ideas incubator

Ideas incubator
.......................................................................................................................................................................
To make possible the creation of mock ups, the ideas incubator workshops will take place previously
with the collaboration of many people, residents from Hamar and surroundings, as well as the wide net
of the “on line workshopers”.
Therefore, we can distinguish between two groups of workshop, both very important to the success of
the project:
Ideas incubator- Hamar citizen workshops: These type of workshops are aimed to make the most of
the inhabitants of the city, using the immense potential they have to bring new and fresh ideas to
improve their square and their city. Hamar citizens are people who experience in first person the day to
day life. They, better than anyone, know what it takes to revitalize a place that is bound to be a staging
area, to be degraded by the mere fact of non-use, or at least lack of attractive use.
From any field of study, profession or interests, from 0 to 99 years old, everybody is invited to raise their
voice and use their opportunity to change Hamar urban life.
These workshops will focus on different work dynamics that encourage brainstorming through various
methods as sensory recognition, hand-on sessions, “S” size mock up setting up, etc…
Ideas incubator- On line workshops: These other type of workshops will take place on line, and
therefore, the scope of work and the diversity of ideas coming from such a wide range of people,
students, professionals, other cities inhabitants and anyone interested in creativity or any other tangents
of contemporary culture, will provide a broad data base of ideas and projects. This remote working
system has got the advantage to give solutions related to other similar situations, but without the inner
point of view from Hamar.
The on line workshops will be leaded and monitoring by the Global Lab Team (GLT), who will process
the ideas and the information to update the Digital Lab.

Ideas factory: World Café
.......................................................................................................................................................................
WHAT?
As a conversational process, the World Café is an innovative yet simple methodology for hosting
conversations about questions that matter. These conversations link and build on each other as people
move between groups, cross-pollinate ideas, and discover new insights into the questions or issues that
are most important in their life or community. As a process, the World Café can evoke and make visible
the collective intelligence of any group, thus increasing people’s capacity for effective action in pursuit
of common aims.
The integrated design principles have been distilled over the years as a guide to intentionally harnessing
the power of conversation for business and social value. When used in combination, they provide useful
guidance for anyone seeking creative ways to foster authentic dialogue in which the goal is thinking
together and creating actionable knowledge.
.......................................................................................................................................................................
HOW?
There are several tables with material for drawing and a tablecloth for writing on it, an expert or a person
from LLT and 3 or 4 more people per table. They talk for 15 minutes and then change their position to
other tables so that all participants finally sit down on every table.
.......................................................................................................................................................................
WHO?
Participants: Local people
Management: Promotor group + LLT + Local experts
.......................................................................................................................................................................
WHEN / HOW LONG?
Mostly at the beginning of the process. Running time: 2 or 3 hours.
.......................................................................................................................................................................
WHERE?
Physical Lab
.......................................................................................................................................................................
HOW MUCH?
The estimated budget is 5600 NOKS.
.......................................................................................................................................................................

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Workshops 2
Hamar citizen workshops

Ideas factory: Briefing workshop
.......................................................................................................................................................................
WHAT?
Briefing workshops are simple, easy-to-organise working sessions held to establish a project agenda or
brief. Simultaneously they can introduce people to the project, get people involved and motivated,
identify useful talent and experience for the Promoter Group, identify the next steps needed and help
establish the key issues.
.......................................................................................................................................................................
HOW?
1. Introduction: Purpose of event explained by facilitator. Everyone introduces themselves.
2. Individual brainstorm: Everyone is given Post-it notes of 3 different colours and asked to write down
their responses to 3 questions: What is wrong in the square? / What is your desire for the square? / How
can it happen?
3. Categorizing: People divide into three sub-groups. Each sub-group categorizes Post-its of one colour
by arranging them on large sheets of paper and making headings.
4. Presenting: Each sub-group explains its findings to the whole group.
5. Discussion: On the results and next stage in the process. Strategic advice and immediate action
identified.
.......................................................................................................................................................................
WHO?
Participants: Local People. Ideal number: 9 to 25.
Management: LLT + Local Experts, who will have planned a format to suit the context.
.......................................................................................................................................................................
WHEN / HOW LONG?
Mostly at the beginning of the process. Similar workshops may be held with different interest groups or
on different topics
Running time: 1.5 hours.
.......................................................................................................................................................................
WHERE?
Physical Lab
.......................................................................................................................................................................
HOW MUCH?
The estimated budget is 5600 NOKS.
.......................................................................................................................................................................

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Workshops 2
Hamar citizen workshops

Ideas factory: Case Study
.......................................................................................................................................................................
WHAT?
It’s a working session with the objective of raising awareness and finding realistic and concrete
solutions to a problem. It’s a group study of an idea chosen from the Digital Lab. It serves to foster
people’s critical capacity, getting their participation in a respectful manner, giving their ideas and
listening to others. Therefore, the goal is not to reach a single solution or unanimity, but the interaction
and dialogue established in the group.
.......................................................................................................................................................................
HOW?
1. Election of the idea: The LLT choose an idea which came from the Digital Lab (the ideas that people
has proposed on the digital tools).The idea will be appropriate to the type of participants to arouse their
interest.
2. Presentation: Thee manager presents the idea briefly and returned the questionnaire with which the
participants will analyze the problem and focus the topic and discussion.
3. Discussion: Participants divided into sub-groups. Each group discusses the case, according to the
questionnaire, and drawing conclusions about it.
.......................................................................................................................................................................
WHO?
Participants: Local People. Ideal number: 9 to 25.
Management: LLT + Local Experts, who will have planned a format to suit the context.
.......................................................................................................................................................................
WHEN / HOW LONG?
Throughout the process in coordination with the Digital Lab.
Running time: 1,5 hours
.......................................................................................................................................................................
WHERE?
Physical Lab.
.......................................................................................................................................................................
HOW MUCH?
The estimated budget is 5600 NOKS.
.......................................................................................................................................................................

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Workshops 2
Hamar citizen workshops

Creativity workshops: Art Workshops
.......................................................................................................................................................................
WHAT?
Art workshops allow local people to help design and construct artworks to improve their environment.
Ideas are generated by them (in this case by children), working closely with community artists and
sculptors in studio workshop sessions. The community chooses which of the design options generated
should be built. The artworks are manufactured and installed, with the assistance of local residents: this
will be a MOCK UP
.......................................................................................................................................................................
HOW?
It is divided in two phases which are two workshops itself:
1º DESIGN WORKSHOP: School children work with artists developing designs for a mosaic using
poster paints, cardboard, scissors, plasticine...They are directed in several topics like: What if the
square were a playground? / What if the square were my favorite holiday's place? / What if the square
were from the future? At the end, it can be possible to make a micro mock up based on the children’s
ideas.
2º MOCK UP SETTING UP WORKSHOP: The mockup is made by local people with no previous
experience under the supervision of artists and architects. These mock ups are based on the ideas from
the designing step (those from the children)
.......................................................................................................................................................................
WHO?
Participants: Children and people of all ages, backgrounds and abilities Different workshops for different
targets (elderly, students, housewives…)
Management: Architects, landscape designers and other technical experts and artist from LLT or not.
.......................................................................................................................................................................
WHEN / HOW LONG?
Throughout the process.
Running time: 3 or 4 hours each workshop.
.......................................................................................................................................................................
WHERE?
Physical Lab and the square (outdoors)
.......................................................................................................................................................................
HOW MUCH?
The estimated budget is 5600 NOKS.
.......................................................................................................................................................................

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Workshops 2
Hamar citizen workshops

Creativity workshops: Design Game
.......................................................................................................................................................................
WHAT?
Design games are like jigsaw puzzles. There is a base map of the square. Cut-out pieces representing
items that could be incorporated are made to the same scale. Materials for making pieces are kept at
hand to allow new items to be made as desired. Individuals or groups move pieces around until they are
happy with the design, which is then photographed.
They are a highly visual way of allowing people to explore physical design options for a site or internal
space. They are particularly useful for designing parks and for land-use planning.
.......................................................................................................................................................................
HOW?
Layouts produced by different individuals or groups are discussed and analyzed as a basis for drawing
up sketch designs and costing.
It can be something permanent in the Physical Lab for people can interact always with it or it can be
managed like a workshop were people decide and make the pieces of the layout.
.......................................................................................................................................................................
WHO?
Participants: Local people. From 0 to 99 years old.
Management: LLT
.......................................................................................................................................................................
WHEN / HOW LONG?
Throughout the process.
.......................................................................................................................................................................
WHERE?
Physical Lab
.......................................................................................................................................................................
HOW MUCH?
The estimated budget is 5600 NOKS.
.......................................................................................................................................................................

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Workshops 2
Hamar citizen workshops

Sensory integration
.......................................................................................................................................................................
Topophilia's Wor(l)d. The term “topophilia” was coined by the geographer Yi-Fu Tuan of the University
of Wisconsin and is defined as the affective bond with one's environment, a person's mental, emotional,
and cognitive ties to a place. Topophilia creates emotional links between us and the space we daily use.
The surveyed environmental features map a four domains structure which define topophilia: ecodiversity
(the presence of flowers, water, and other elements of nature), synthesization (a commingling of colours,
smells, and other sensory stimuli), environmental familiarity (which includes spaciousness and privacy),
and cognitive challenge (which includes structural complexity and texture).
The Sensory Integration's final objective is to stimulate sense relations between place and people we
are going to work with.

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Workshops 2
Hamar citizen workshops

Sensory integration: Spatial Recognition
.......................................................................................................................................................................
WHAT?
Sensory Recognition allows local people to perceive surrounding and local space as the place they have
the relation with and improve it. This will be particularly useful for helping people to internalize and
express their spatial senses, improving community identity about urban space.
.......................................................................................................................................................................
HOW?
Bringing people together into a spatial exploration exercise at Hamar's square, which also provides
sensory and physical examination of the space around the square. Participants will appropriate the
square doing relax exercises while rethinking about new uses. A suitable audible and thermal
atmosphere will help thoughts flowing. Some mats and time to relax, and it is done.
.......................................................................................................................................................................
WHO?
Participants: Local people encouraged by LLT, organized in groups of 10 to 13 persons.
Management: LLT, relaxing retreat sessions expert.
.......................................................................................................................................................................
WHEN / HOW LONG?
One week a month of the schedule is devoted to workshops. Will be awarded a week over the process
for conducting this workshop which will last about 2 hours.
.......................................................................................................................................................................
WHERE?
At Stotorget Square, Hamar.
.......................................................................................................................................................................
HOW MUCH?
The estimated budget is 5600 NOKS.
.......................................................................................................................................................................

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Workshops 2
Hamar citizen workshops

Sensory integration: Blind Space
.......................................................................................................................................................................
WHAT?
Blind Space, as another activity about Sensory Integration, will help people recognize and appreciate a
place depriving them of the sense of sight. Blindfolded people will experience space by making use of it,
so that the other senses are heightened and will provide new information previously unnoticed. This will
be particularly useful for people to establish different emotional connections with their own space, trying
to improve the topophilia's process.
Step 1: Participants will appropiate the raw space, recognizing the square as it is. They will
establish direct contact with the square and its materiality recognizing it, walking, hearing, smelling...
Step 2: Thereafter, some kind of objects like plants, water or furniture, may appear on the scene
and change people's reaction. Whether walking, running over, approaching objects, their behavior will
be will be key to reconsider any aspects of the square. Participants will be invited to translate these
feelings and experiences into valuable data. The aim is to analyze the square configuration from a new
point of view that can help to improve its daily life it in many different aspects.
.......................................................................................................................................................................
HOW?
Blindfolded people will experiment the square and its space using and maximizing their other senses.
The square will become a board game to be alert to everything around. Participants will learn through
their senses getting into another dimension of relation with themselves and the space they daily use.
.......................................................................................................................................................................
WHO?
Participants: Local people encouraged by LLT, organized in groups of 10 to 13 persons.
Management: LLT
.......................................................................................................................................................................
WHEN / HOW LONG?
One week a month of the schedule is devoted to workshops. Will be awarded a week over the process
for conducting this workshop which will last about 2 hours.
.......................................................................................................................................................................
WHERE?
At Stotorget Square, Hamar.
.......................................................................................................................................................................
HOW MUCH?
The estimated budget is 5600 NOKS.
.......................................................................................................................................................................

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Workshops 2
Hamar citizen workshops

Sensory integration: Your square, your home
.......................................................................................................................................................................
WHAT?
The workshop "Your square, your home" is designed to bring in the urban space into the individual
private life. On the other hand, this private world will also open to urban space dynamics.
The square is a blank sheet which will become into whatever people want. These new uses, both
private and public will bring people together, and create close bonds of trust that will enhance
communication at decisions-making processes.
.......................................................................................................................................................................
HOW?
Through encouraging people to bring daily use objects, furniture, or activities like cooking, reading,
taking a nap, watering plants, etc… a new home-made square will appear. Participants will, somehow,
decontextualise their common lives, as a reflection exercise to discover a domestic square.
.......................................................................................................................................................................
WHO?
Participants: Local people. Local people encouraged by LLT, either small or large groups. They may be
selected through a kind of open call, which may lead to a giant pic-nic, or community party.
Management: LLT
.......................................................................................................................................................................
WHEN / HOW LONG?
Althrough
.......................................................................................................................................................................
WHERE?
At Stotorget Square, Hamar.
.......................................................................................................................................................................
HOW MUCH?
The estimated budget is 5600 NOKS.
.......................................................................................................................................................................

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Workshops 2
Hamar citizen workshops

Ideas Data Bank: Photo Tour
.......................................................................................................................................................................
WHAT?
Photo Tours help groups develop design ideas by taking and discussing photos of their existing
environment. They can be used as part of a wider community profiling or action planning event or as an
independent exercise.
.......................................................................................................................................................................
HOW?
Participants go around their neighbourhood individually or in teams, taking photos of places and images
according to a general or specific theme. After processing, the photos are sorted, selected and placed
on large sheets of blank paper or maps. Photos can be grouped or cut up and comments may be added
using Post-its or felt tips. The completed sheets or maps are used as a basis for discussion, analysis
and design.
.......................................................................................................................................................................
WHO?
Participants: Local people. Local people encouraged by LLT, either small or large groups.
Management: LLT, Photographer from Hamar who resolves technical questions.
.......................................................................................................................................................................
WHEN / HOW LONG?
One week a month of the schedule is devoted to workshops. During two or three weeks people may
take the pictures that will be shown after on a big wall at the Physical Lab. One week will be awarded for
this.
.......................................................................................................................................................................
WHERE?
Photo taking at Stotorget Square, and all around Hamar. Photo exhibition at Physical Lab.
.......................................................................................................................................................................
HOW MUCH?
The estimated budget is 5600 NOKS.
.......................................................................................................................................................................

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Workshops 2
Hamar citizen workshops

Ideas Data Bank: Giant Exhibition Panel
.......................................................................................................................................................................
WHAT?
A giant exhibition panel located in Hamar's square may be used by local residents to give their opinion,
and every suggestion or complain they could have. This way, citizens join in a debate on the future of
the square by sketching their own ideas and holding discussions with the organisers. Through this ideapanel, participants may express whatever they wish about community planning, dynamics (activities,
mock-up) and implementation. For the GLT it is a data bank plenty of information to supply the process.
.......................................................................................................................................................................
HOW?
By writing on Post-it notes, sticking or drawing every idea, the panel will offer a permanent tool for free
expression to local people. Through it, they may express whatever they want about community
planning, dynamics (activities, mock-up) and implementation. The results will be used to prepare a
scheme for possible mock ups.
.......................................................................................................................................................................
WHO?
Participants: Local people. Everyone interested in giving his opinion. From 0 to 99 years old.
Management: LLT
.......................................................................................................................................................................
WHEN / HOW LONG?
One week a month of the schedule is devoted to workshops. Will be awarded a week over the process
for conducting this workshop but the result will remain during the rest of the process and change as the
people add material.
.......................................................................................................................................................................
WHERE?
At Physiscal Lab.
.......................................................................................................................................................................
HOW MUCH?
The estimated budget is 5600 NOKS.
.......................................................................................................................................................................

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Workshops 2
Hamar citizen workshops

Ideas Data Bank: Mobile Unit Collection
.......................................................................................................................................................................
WHAT?
Mobile units can make it easier to provide the technical support necessary for community planning
activity. They are particularly useful for working in communities lacking facilities or where a series of
similar events are planned in several locations. Can also create a sense of presence and credibility as
well as being a useful technical resource.
.......................................................................................................................................................................
HOW?
Mobile units can range from a van used to transport an exhibition to a mobile home or trailer converted
into a fully equipped design studio. The units are fitted out with facilities and equipment necessary for
the activities planned. This vehicle will drive around different neigbourhoods searching for ideas and
suggestions upcoming from surrounding residents far from the key place, Hamar's square.
.......................................................................................................................................................................
WHO?
Participants: Local people. Everyone interested in giving his opinion. From 0 to 99 years old.
Management: LLT
.......................................................................................................................................................................
WHEN / HOW LONG?
One week a month of the schedule is devoted to workshops. Will be awarded a week over the process
for conducting this workshop.
.......................................................................................................................................................................
WHERE?
All around Hamar and surroundings.
.......................................................................................................................................................................
HOW MUCH?
The estimated budget is 5600 NOKS.
.......................................................................................................................................................................

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Workshops 2
Hamar citizen workshops

Ideas Data Bank: Elevation montage
.......................................................................................................................................................................
WHAT?
Elevation montages show the facade of the square by assembling photos of individual buildings. They
can be useful for helping people gain an understanding of the building fabric and devise improvements.
.......................................................................................................................................................................
HOW?
The elevation of the square will be created by assembling a series of individual photographs. All sides of
the square can be done and pasted over a plan. Simple instructions ask people to make comments on
Post-it notes or cards and place them underneath the relevant section (what they like/don't like/would
like to see). The build up of Post-it notes or cards generates a dialogue amongst participants and useful
data for later discussion and analysis.
.......................................................................................................................................................................
WHO?
Participants: Local people. Everyone interested in giving his opinion. From 0 to 99 years old.
Management: LLT
.......................................................................................................................................................................
WHEN / HOW LONG?
One week a month of the schedule is devoted to workshops. Will be awarded a week over the process
for conducting this workshop.
.......................................................................................................................................................................
WHERE?
At Stotorget Square, or Physical Lab.
.......................................................................................................................................................................
HOW MUCH?
The estimated budget is 5600 NOKS.
.......................................................................................................................................................................

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Workshops 2
On line workshops

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Workshops 2
On line workshops

On line workshops
.......................................................................................................................................................................
WHAT?
We perceive the on-line workshop as an opportunity to enclose 12 additional On-line Creative Guests
[CG] distance collaborators.
.......................................................................................................................................................................
HOW?
Livestream.com will be the main platform for the On-line workshop. This will allow everyone to follow the
discussions through video-conferences and to participate at the debate through the chat.
.......................................................................................................................................................................
WHERE?
On-line workshop sessions will broadcast at livestream.com/onethousandsquare and they also will be
available on the On-line Workspace of the Digital Lab.
.......................................................................................................................................................................
WHO?
Participants: 12 on-line Creative Guests [CG], with specialized competences in the field of urban
planning, will be selected and invited by the Local Lab Team [LLT]. Besides this, open workshops
sessions will take place regularly to encourage Hamar citizens [HC] to participate.
Management: The Local Lab Team [LLT] will be in charge of coordination of the workshop.
.......................................................................................................................................................................
WHEN / HOW LONG?
The On-line workshop will last 3 weeks.
.......................................................................................................................................................................
HOW MUCH?
Throughout the process, four On line workshops will take place. The estimated budget is 83840 NOKS.
.......................................................................................................................................................................
FIRST WEEK
WHAT?
The first week consists of a generic and introductory debate. Participants will search for similar casestudies and successful example of other similar actions.
.......................................................................................................................................................................

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Workshops 2
On line workshops
HOW?
Each participant will analyze data stored on the Database and prepare a presentation to share his
thoughts. After that, the Local Lab Team [LLT] discusses and reorganize the presentations to improves
the debate, also remixing this ideas with opinions from external participants of the open sessions.
.......................................................................................................................................................................
WHEN / HOW LONG?
Workshop will start with a daily presentation session in streaming. After that, participants work in
individual sessions. During the afternoon two of the participants will present their progress.
At the end of the week, four main topics will be chosen among the different ideas and a working group
will be created for each of them. All these sessions will be open to the public.
.......................................................................................................................................................................
SECOND WEEK
WHAT?
Each of the 4 groups works separately. Participants will search for similar case-studies and successful
example of other similar actions. The objective for the end of the second week is to develop tangible
proposals for the square.
.......................................................................................................................................................................
HOW?
Participants work using various digital tools (skype, email, chat, social-networks). The Local Lab Team
[LLT] is in charge of coordination and organization of the networking process.
.......................................................................................................................................................................
WHEN / HOW LONG?
Each morning the Local Lab Team [LLT] coordinates a private streaming work session, only open to
Creative Guests [CG]. On Wednesday and Thursday afternoon the 4 groups presents the result of their
work in public streaming sessions, in which a large public is invited to debate. On Friday afternoon the
Local Lab Team [LLT] presents a summary of the work of the 4 groups.
.......................................................................................................................................................................
THIRD WEEK
WHAT?
Each Creative Guests [CG] will detail and develop the work of the previous week, focusing on a specific
aspect. The result of the work of the third week is the definition of 12 proposals of the mock-up. These
proposals are publicly shared via the Database.
.......................................................................................................................................................................
HOW?
Creative Guests [CG] alternates individual collaborative working sessions.
.......................................................................................................................................................................
WHEN / HOW LONG?
Each morning the Local Lab Team [LLT] coordinates a collaborative work session in streaming; this
session is not public. On Friday and Saturday afternoon results of the workshop will be presented via
streaming public sessions.

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08. Workshops 3:
Mock Up Workshops
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Workshops 3:
Mock Up Workshops

Mock Up Workshops -M -L

.......................................................................................................................................................................
WHAT?
Mock Up workshops have different sizes (M, L, XL) and they consist of activities designed to end up
with the execution of the mock ups.
The project OTS includes 6 Medium, 2 Large and 1 Extra Large Mock up.
.......................................................................................................................................................................
HOW?
The firsts 6 Mock Up Workshops (-M) consist of a collaborative working sessions that aims to produce a
quick and tangible result. (-L) Mock Up Workshops has a more complex structure more people involved
and more budget assigned and they will be used as a starting point for a more ambitious XL mock up.
.......................................................................................................................................................................
WHO?
Organizers: GLT+LLT+CREATIVE GUESTS [CG] + UNIVERSITY GROUPS [UG]
Participants: HC+UG+W+OW
.......................................................................................................................................................................
WHEN / HOW LONG?
Mock Up Workshop -M : 3 days
Mock Up Workshop -L : 1 week
.......................................................................................................................................................................
WHERE?
The mock-up workshops will take place in between the square and the P-LAB. They will also be
streamed on the web through The Digital Lab
.......................................................................................................................................................................
HOW MUCH?
-M: 72.000 NOKS (6 mock up workshops -M)
-L: 176.000 NOKS (2 mock up workshops -L)
.......................................................................................................................................................................

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Workshops 3:
Mock Up Workshops

Mock Up Workshops -XL
.......................................................................................................................................................................
WHAT?
Mock Up workshops XL is the activity designed to implement and test the previous design of Mock up
XL. This Mock up is the closest approach to the final collaborative design of Stortoget square.
.......................................................................................................................................................................
HOW?
The Mock Up Workshops (-XL) consist of a collaborative working sessions to produce and test the
previous design done after the Final Review by the GLT.
.......................................................................................................................................................................
WHO?
Organizers: GLT+LLT
Participants: HC +W+OW
.......................................................................................................................................................................
WHEN / HOW LONG?
Mock Up Workshop -XL : 1 week
.......................................................................................................................................................................
WHERE?
The mock-up -XL will take place in Stortoget Square and will also be streamed on the web at (i.g.
livestream.com/onethousandsquare ).
.......................................................................................................................................................................
HOW MUCH?
-XL: 80.000 NOKS (1 mock up workshops -XL)
.......................................................................................................................................................................

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Category
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Mock Up

MOCK UP - S
.......................................................................................................................................................................
WHAT?
The calendar includes the implementation of 12 small mock-ups. Every MOCK UP – S is designed to
be a quick and light action, like instantaneous urban gardening, garbage sculpture or ground painting
for games and sport.
These mock-ups aim to develop imagination and they can be considered as starters for the
ONETHOUSANDSQUARE project. Participants are invited to carry out spontaneous actions to enhance
citizens’ feeling of freedom, in order to consider themselves like real actors for the future of the square.
.......................................................................................................................................................................
HOW?
Tools used in small mock-ups are simple and easy to use. Participants don’t need a specific knowledge
to use them (i.g. paint, green plants, balls, social networks).
.......................................................................................................................................................................
WHO?
Organizers: The Local Lab Team (LLT) or anyone interested and willing to get into action.
Participants: anyone interested and willing to get into action.
.......................................................................................................................................................................
WHEN / HOW LONG?
1 week per event. See attached schedule for details.
.......................................................................................................................................................................
WHERE?
The mock-ups will be materialized in the square and will also be streamed on the web at (i.g.
livestream.com/onethousandsquare ).
.......................................................................................................................................................................
HOW MUCH? TOTAL of 24.000 NOKs, 2.000 NOKs each
.......................................................................................................................................................................

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Mock Up

MOCK UP - M
.......................................................................................................................................................................
WHAT?
The calendar includes 6 medium size mock-ups. They consist of quite-structured actions of
construction during 5-7 days each. Each MOCK UP – M is directed by A CREATIVE GUEST [SP] who
will act as a dynamizer for the activity and will try to communicate the project to the citizens in order to
guarantee a high level of transparency.
.......................................................................................................................................................................
HOW?
Participants will be divided into small groups (5-10 people) and each group will work on a specific
project.
.......................................................................................................................................................................
WHO?
Organizers: The LLT will invite a creative guest to coordinate the design and action.
Creative guests or Participants: between 3 and 5 people
.......................................................................................................................................................................
WHEN / HOW LONG?
2 weeks per event. See attached schedule for details.
.......................................................................................................................................................................
WHERE?
The mock-ups will be materialized in the square and will also be streamed on the web at (i.g.
livestream.com/onethousandsquare).
.......................................................................................................................................................................
HOW MUCH? TOTAL of 96.000 NOKs, 16.000 NOKs each
.......................................................................................................................................................................

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Mock Up

MOCK UP - L
.......................................................................................................................................................................
WHAT?
The calendar includes 2 large mock-ups. Each of them is designed to be carried out by University
Groups and it involves participation of a large group (50-100 students).
The first MOCK UP - L consists of an array of small constructions designed using previous small mockups as a starting point. These different constructions will be connected in order to create a complex
ecosystem and to experiment their in-between public space.
The second MOCK UP – L is focused on the use of new technologies and it aims to build an iconic
prototype of a hybrid public space (combining physical and digital layers).
.......................................................................................................................................................................
HOW?
Working groups divided in: Direction staff (3-5 people), Design and management staff (5-10 people) and
Construction staff (40-80 people)
.......................................................................................................................................................................
WHO?
Organizers: University groups in coordination with LLT and GLT
Participants: University groups and groups of interest.
.......................................................................................................................................................................
WHEN / HOW LONG?
3 weeks per event. See attached schedule for details.
.......................................................................................................................................................................
WHERE?
The mock-ups will be materialized in the square and will also be streamed on the web at (i.g.
livestream.com/onethousandsquare ).
.......................................................................................................................................................................
HOW MUCH? TOTAL of 80.000 NOKs, 40.000 NOKs each
.......................................................................................................................................................................

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Mock Up

MOCK UP - XL
.......................................................................................................................................................................
WHAT?
The final mock up design will be carried out by the GLT, trying to bring in the conclusions and
experience from the previous workshops and mock ups. A workshop will be held in order to do this final
design. The implementation will be in charge of the GLT and the LLT and is linked to the closing event.
.......................................................................................................................................................................
HOW?
A workshop as a brainstorm meeting with the final closing event when everybody from Hamar is invited
to take part..
.......................................................................................................................................................................
WHO?
Organizers: GLT and the LLT.
Participants: Hamar citizens and those interested.
.......................................................................................................................................................................
WHEN / HOW LONG?
3 weeks per event. See attached schedule for details.
.......................................................................................................................................................................
WHERE?
The mock-ups will be materialized in the square and will also be streamed on the web at (i.g.
livestream.com/onethousandsquare ).
.......................................................................................................................................................................
HOW MUCH? 240.000 NOKs
.......................................................................................................................................................................

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10. Events
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Events

Opening Event
.......................................................................................................................................................................
WHAT?
The Opening Event will be a party combining the launch of the project ONETHOUSANDSQUARE and
different leisure activities - such as community kitchens, games for kids or small street art
performances.
The party aims to encourage citizens to change the way they perceive this square, thinking about
ONETHOUSANDSQUARE as a place they can dream about.
Activities will be strongly focused on their openness, flexibility and their participative nature.
The Opening Party will try to communicate a general feeling of positiveness and real capacity to act and
change reality, through slogans such as “Dreaming Hamar”, “Fantastic North” or “Wishes Party”.
.......................................................................................................................................................................
HOW?
During the presentation of the project citizens will be encouraged to participate in the debate and to
carry out spontaneous and self-organized activities.
.......................................................................................................................................................................
WHO?
Organizers: GLOBAL LAB TEAM [GLT] + LOCAL LAB TEAM [LLT] + CITIZEN REPRESENTATIVES [CR]
Participants: The party is open to everyone and aims to get people from the most diverse social
backgrounds and age groups.
.......................................................................................................................................................................
WHEN / HOW LONG?
The Opening Party will last a whole weekend (from April Friday 1st to Sunday 3rd 2011)
.......................................................................................................................................................................
WHERE?
The party will take place in the physical lab and in the square. The event will also be streamed on the
web at (e.g. livestream.com/dreaminghamar ).
.......................................................................................................................................................................
HOW MUCH?
80 000 NOKS + PARTNERSHIPS
.......................................................................................................................................................................

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Events

S_EVENT – M
.......................................................................................................................................................................
WHAT?
Six Medium-size events are planned to take place during the 20 months of the project. They are
designed to be self sustained activities. Each EVENT - M lasts for two days and is designed to take
place related to a MOCK UP – M. It celebrates the end of the work with this special activity.
The philosophy behind an EVENT - M is “THINK BIG - PAY SMALL”, which means achieving great
results with low cost and self-sustained actions.
.......................................................................................................................................................................
HOW?
Each EVENT - M will have its own specific activity, for instance: a Pecha-Kucha Night (PKN), a Film
Projection, Bring and Barter Party, Music Concert, Free Hugs gathering, Guerrilla Gardening Event.
.......................................................................................................................................................................
WHO?
Partner Organizers: PKN Oslo (www.pechakucha.no), A bit of Magic Film (www.abitofmagic.no),
Norway Red Cross Youth, Pushak architects (Oslo)
Participants: Each event is open to HAMAR CITIZENS [HC] and especially focused on the participation
of the related MOCK-UP construction team and the CREATIVE GUESTS [CG].
.......................................................................................................................................................................
WHEN / HOW LONG?
2 days per event. See attached schedule for details.
.......................................................................................................................................................................
WHERE?
The events will take place at the physical lab, in the square and they will use built mock-ups as
platforms for activities. Events will also be streamed on the web at (e.g.
livestream.com/onethousandsquare ).
.......................................................................................................................................................................
HOW MUCH?
EVENTs - M are designed to be economically self-sustained. Each event will include fund-raising (e.g.
sponsored film projection) or a small entrance fee (e.g. 10 NOK to enter the Bring and Barter Party).
.......................................................................................................................................................................

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Events

S_EVENT - L
.......................................................................................................................................................................
WHAT?
Each of the two Large-size Events will last 4 days and will consist of a themed festival that focuses on
the activities previously developed during the EVENT-M in relationship with UNIVERSITY GROUPS [UG].
The first EVENT - L is the “Urban Social Design Festival” and is focused on public space, social
relationships and self-organized events.
The second EVENT - L is “Digital Hamar” and is focused on the use of new technologies and the digital
layer of ONETHOUSANDSQUARE.
.......................................................................................................................................................................
HOW?
The two EVENT - L will use the built mock-ups as a platform for the activities, in addition to the physical
lab. Digital tools like social network, What if Cities...? tool and other web resources will be used to
ensure a strong digital monitoring of the events.
.......................................................................................................................................................................
WHO?
Organizers: GLOBAL LAB TEAM [GLT] + LOCAL LAB TEAM [LLT] + CREATIVE GUESTS [CG] +
UNIVERSITY GROUPS [UG]
Participants: Each event is open to citizens and particularly focused on participation of the related
MOCK – UP construction team.
.......................................................................................................................................................................
WHEN / HOW LONG?
4 days per event. See attached schedule for details.
.......................................................................................................................................................................
WHERE?
The events will take place at the physical lab, in the square and they will use built mock-ups as
platforms for activities. Events will also be streamed on the web at (e.g.
livestream.com/onethousandsquare ).
.......................................................................................................................................................................
HOW MUCH?
EVENTs – L are designed to be economically self-sustained. Each event has specific sponsors which
will cover material costs.
.......................................................................................................................................................................

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Events

S_EVENT - XL
.......................................................................................................................................................................
WHAT?
The Extra Large event is the biggest event of the ONETHOUSANDSQUARE process creating the
physical support or platform for the final closing party. The event is called LIVING SITE EXPERIENCE
[LSE] and consists of a group of activities designed around the construction site. Building operations will
be accompanied by music and games. Every citizen is invited to participate in the building process in a
convivial and cooperative atmosphere.
.......................................................................................................................................................................
HOW?
Construction and leisure activities will be managed, organized and promoted by the LOCAL LAB TEAM
[LLT] using the Physical Lab as a base point. Several digital tools will ensure communication and
information dissemination in order to achieve a large participation.
.......................................................................................................................................................................
WHO?
Organizers: GLOBAL LAB TEAM [GLT] + LOCAL LAB TEAM [LLT] + HAMAR CITIZENS [HC]
Participants: LIVING SITE EXPERIENCE [LSE] invites every citizen to participate with their own skills in
the building experience.
.......................................................................................................................................................................
WHEN / HOW LONG?
2 weeks. See attached schedule for details.
.......................................................................................................................................................................
WHERE?
The LIVING SITE EXPERIENCE [LSE] will take place in the square.
.......................................................................................................................................................................
HOW MUCH?
The LIVING SITE EXPERIENCE [LSE] is a low cost self-construction event. All costs will be covered by
revenues from site activities, such as stands and games.
.......................................................................................................................................................................

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Events

Closing Event
.......................................................................................................................................................................
WHAT?
We understand the closing event as the final moment for people to relax and enjoy the square after 20
months of activity. Citizens can enjoy the built mock-up which will be used as the main platform for the
closing party.
The closing party is called FUTUR [H] AMA [R] because we see the end of this process as the
beginning of a new one: the closing event will try to communicate this forward looking-approach based
on the continuity of public participation.
.......................................................................................................................................................................
HOW?
The built mock-up will be used as the main tool for the event. It will be something like a platform/stage
for the event: the party will celebrate the finished mock-up as a tangible result of the project, built by the
Hamar community.
.......................................................................................................................................................................
WHO?
Organizers: GLOBAL LAB TEAM [GLT] + LOCAL LAB TEAM [LLT] + CITIZEN REPRESENTATIVES [CR]
Participants: The closing event is open to everyone and aims to bring together people from the most
diverse social backgrounds and age groups.
......................................................................................................................................................
WHEN / HOW LONG?
31st September 2012
.......................................................................................................................................................................
WHERE?
The party will take place at the physical lab and in the square and will also be streamed on the web at
(e.g. livestream.com/dreaminghamar).
.......................................................................................................................................................................
HOW MUCH?
80 000 NOKS + PARTNERSHIPS
.......................................................................................................................................................................

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11. Review
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Review

Final Review
.......................................................................................................................................................................
WHAT?
The Final Review will be a step beyond of acknowledgment looking backwards to recognize the whole
creativity process developed for OneThousandSquare project. It will be lead by The Global LAB Team
but will include meetings with the main agents involved in the project.
.......................................................................................................................................................................
HOW?
GLT+LLT will create a shared document with information about the OneThousandSquare project
development pointing out the turning points of the process. The Final Review will include physical +
digital meetings with the main agents of the project. The aim of this phase will be to take into
consideration every single aspect that can enrich a final reflection on the project.
.......................................................................................................................................................................
WHO?
Organizers: Global LAB Team + Local LAB Team
Participants: Advisory Board + Hamar Kommune + Citizen Representatives
.......................................................................................................................................................................
WHEN / HOW LONG?
The Final Review process will take place during July 2012 before the Design Mock Up-XL phase starts.
.......................................................................................................................................................................
WHERE?
GLT+LLT will organize physical + digital meetings with the main agents of the project. The physical
meetings will be in Hamar, the digital ones through the Digital LAB Tools.
.......................................................................................................................................................................
HOW MUCH?
80.000 NOKS
.......................................................................................................................................................................

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Review

Design Mock Up-XL
.......................................................................................................................................................................
WHAT?
The design Mock Up – XL phase will be a creative but also technical working phase. It will include the
design and the instructions to implement the Mock Up – XL.
The design Mock Up – XL phase will connect a multidisciplinary team of professionals and also
supplying companies involved in the construction phase of Mock Up – XL.
.......................................................................................................................................................................
HOW?
Global LAB Team + Local LAB Team professionals will collect information from supplying companies in
Hamar or Norway and then they will coordinate a multidisciplinary team that will solve all the technical
and economic details for the implementation phase of Mock Up – XL. The final document will include
detailed instructions for Mock Up-XL phase construction.
.......................................................................................................................................................................
WHO?
Organizers: Global LAB Team + Local LAB Team
Participants: Multidisciplinary team of professionals + Supplying companies involved in the construction
phase of Mock Up - XL
.......................................................................................................................................................................
WHEN / HOW LONG?
The Design Mock Up – XL phase will take place during August-September 2012
.......................................................................................................................................................................
WHERE?
The design Mock Up – XL phase will connect a multidisciplinary team of professionals working in
Hamar, Norway and from international urban environments. The GLT will coordinate this design working
phase.
.......................................................................................................................................................................
HOW MUCH?
80.000 NOKS
.......................................................................................................................................................................

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12. Outcome
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Outcome

ONETHOUSANDSQUARE design (Phase 1)
.......................................................................................................................................................................
WHAT?
The GLOBAL LAB TEAM [GLT] will work on the design of the square for 2 months.
Results of workshops, mock ups and other activities developed during ONETHOUSANDSQUARE will
serve as a basis for the design process.
The challenge is to constantly take into account the participative work carried out in the previous month.
The design progress will be constantly shared with the public via the blog and other social tools that the
GLOBAL LAB TEAM [GLT] is used to consider as a main part of the work. This permanent
communication guarantees a constant feedback with Hamar citizens and authorities.
.......................................................................................................................................................................
HOW?
The GLOBAL LAB TEAM [GLT] will work using a methodology that alternates closed design sessions
with open communication of the progress.
.......................................................................................................................................................................
WHO?
Designer: GLOBAL LAB TEAM [GLT]
Feedback participation: HAMAR KOMUNE [HK] + ADVISORY BOARD [AB] + CITIZEN
REPRESENTATIVES [CR] + HAMAR CITIZENS [HC]
.......................................................................................................................................................................
WHEN / HOW LONG?
The design phase will last 2 months.
.......................................................................................................................................................................
WHERE?
The design phase will be carried out in Madrid and shared publicly via the web
.......................................................................................................................................................................
HOW MUCH?
TOTAL of 144.000 NOKs
.......................................................................................................................................................................

On-line activity
.......................................................................................................................................................................
OPPORTUNITIES
The best opportunities come from the specialized blogosphere and the use of social networks
.......................................................................................................................................................................
WHEN?
The communication activity starts at the same time of the project and it releases informations about the
progress of different activities.
.......................................................................................................................................................................
HOW?
The strategy is to make public and understandable the whole process step-by-step, using the different
multimedia channels activated in the DigitalLab
.......................................................................................................................................................................
TASKS
. Writing a dossier explaining the process with its planning showing clearly its key-points
. Editing a promotional video, length: 3 minutes
. Adjustments of the graphic design of the project to optimize it for the web communication plan
. Project Digital Identity on the most important non-specialized social networks (Facebook, Twitter,
Flickr...)
. Project Digital Identity on the most important social networks for architecture, urban planning and
urban art (architizer.com, archello.com, …)
. Getting in touch with the most influent blogs for architecture, design and urban planning
(archdaily.com, dezeen.com, designboom.com)
. Getting in touch with Universities and other Education Institutes in order to disseminate the project and
to propose it as possible workshops or a case-study for students (archdaily.com, dezeen.com,
designboom.com)
. Looking for possibilities of media-partnerships to promote the communication on a global level.

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Communication Plan
Off-line activity
......................................................................................................................................................................
OPPORTUNITIES
Ecosistema Urbano agency, thanks to its works and its teaching experiences in different cities of the
world, can provide a powerful network of contacts to build a dissemination campaign based on
direct links with people in charge of communication for international media and univesities.
.......................................................................................................................................................................
WHEN?
Off-line communication starts when the project is already in a well-structured stage.
.......................................................................................................................................................................
HOW?
Next to the work of getting directly in touch with international press contacts, a specific conference will
be designed for lectures in universities, city councils, living labs and cultural center all over the Europe
.......................................................................................................................................................................
TASKS
. Writing a dossier explaining the process with its planning showing clearly its key-points
. Editing a presentation for conferences and congresses.
. Getting in touch with traditional press for architecture, urban planning and urban art
. Getting in touch with universities, city centers, living labs and cultural center all over the Europe
.......................................................................................................................................................................

Sponsorship
.......................................................................................................................................................................
Due to its strong focus on urban design and new technologies, the project will especially attract the
attention of companies of these fields.
. A specific return plan for sponsors will be defined
. The LOCAL LAB TEAM [LLT] develops a communication strategy to introduce the project to
companies

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Communication Plan
Local Communication Campaign
.......................................................................................................................................................................
The objective is to give constant and detailed information to local community about the planning of the
project.
In a concern of transparency, citizens will be able at every stage to access the information about the
process and its results.

On-line activity
......................................................................................................................................................................
OPPORTUNITIES
HAMAR KOMUNE [HK] has already a strong plan of communication that we want to take advantage of.
.......................................................................................................................................................................
WHEN?
The communication activity starts at the same time of the project and it releases informations about the
progress of different activities.
.......................................................................................................................................................................
HOW?
The project Social Identity has to be strongly recognizable for citizens. A local blog will be activated and
it will collect information about the whole process starting from the very first step.
Uses of Physical Lab as an open space for glocal events. The international attention given to the
project can be used to encourage local young community of Hamar to launch programs of WebRadio or
WebTv oriented towards a glocal audience.
.......................................................................................................................................................................
TASKS
. Activation of the Local Communication Blog (language: norwegian)
. Constant attention to the local audience. Daily reaction to the comments published on the blog and to
incoming contacts via emails or social-network
. Getting in touch with local groups, collectives, associations and leaders in order to establish
connexions.
. Ebhance web connexion between Hamar Komune's web and the Digital Lab.
. Writing a dossier explaining the process with its planning showing clearly its key-points, especially
focused on local communication (language: norwegian)
. Editing a local promotional video, length: 3 minutes (language: norwegian)
. Project Digital Identity on the most important non-specialized social networks, with a special focus on
local communication (Facebook, Twitter, Flickr...)
. Getting in touch with local groups, collectives and associations to launch WebRadio or WebTv
programs.
. Planning observance for scheduled calls for participation, in order to allows citizens easily take par to
the activities.
. Centralize networked contacts found and developed via the Digital Lab or during different activities.

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90

Off-line activity
.......................................................................................................................................................................
OPPORTUNITIES
Thanks to the Physocal Lab, we have a view on the square and we are able to directly meet people,
answer their question and to pay attention to their ideas or project.
.......................................................................................................................................................................
WHEN?
The communication activity starts at the same time of the project and it releases informations about the
progress of different activities.
.......................................................................................................................................................................
HOW?
Use of the existing communication channel of Hamar Komune.
Involve local schools and institutes into the project. A special attention should be payed to primary
schools, as the link with kids guarantee an indirect link with their parents; this allows us to achieve a
social mixity in social classes and ages.
.......................................................................................................................................................................
TASKS
. Writing a dossier explaining the process with its planning showing clearly its key-points
. Editing a presentation for local lectures and local school activities
. Getting in touch and interview leader of local groups, collectives and associations
. Getting in touch with traditional press for architecture, urban planning and urban art
. Getting in touch with local schools to propose activities, conferences and workshops.
. Getting in touch with local media to disseminate the project and to establish communication alliance.

Sponsorship
.......................................................................................................................................................................
Due to its strong focus on urban design and new technologies, the project will especially attract the
attention of companies of these fields. The Physical Lab ad an open platform for young people activities
means a place of interest for local sponsorship.
. A specific return plan for local sponsors will be defined
. The LOCAL LAB TEAM [LLT] develops a specific communication strategy to introduce the project to
local companies

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14. Working dynamics
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Working dynamics

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Working dynamics
From idea to mock up
.......................................................................................................................................................................
This project has the ability to allow in any kind of ideas using different channels. All collected ideas and
suggestions form a data base.
-A professional Advisory Board will filter this data base by mixing, transforming and classifying the
existing ideas providing a new set of ideas.
Online and onsite workshops will work from these premises using them as a starting point for the design
of the mock ups. The different scale mock ups will be implemented with the technical support of the
different responsible people of each mock up as indicated in the descriptions.
This process is designed dividing the ‘ideas people’ from the ‘doing people’. This way people whose
task is thinking, can feel free enough to dream about the square without restrictions. Those whose main
task is designing and materializing the ideas have the experience, creativity and ability to make the
ideas come true. They have the power to do it!!

From review to ONETHOUSANDSQUARE
design
.......................................................................................................................................................................
After the whole mock up process is over, there is a final Mock Up review linked to a Final Mock Up
design.
The different agents who have taken part into this process up to that point will be gathered to review,
think about the whole process. Some conclusions will be extracted.
The GLT will start working with this material and will design the MOCK UP- XL, leading a workshop and
an event linked to that.
Out commitment with the ONETHOUSANDSQUARE will end with the submittal of a preliminary design
for Stortoget Main Square. This preliminary design will consider and sum up all the conclusions and
experiences that have occurred during the whole 20 month experience.
.......................................................................................................................................................................

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Working dynamics
From ONETHOUSANDSQUARE design to
Stortoget square construction
.......................................................................................................................................................................
At this stage the commision linked to the competition Art in the Main square will be concluded with
great results. From that point the GLT directed by ecosistema urbano, and because of their architectural
background will be ready and able to follow up with the design process in order to make a final urban
design and construction supervision if the Kommune is interested.

How to start participation empowerment
.......................................................................................................................................................................
Starting such a project of collaborative design process without having a clear strategy of how engaging
people could be a non-sense.
We have 3 clear strategies:
1-To complete all the teams that we need to achieve this project, we have decided to create a Citizen
Representative Group. These individuals are selected by the LLT Social Researcher, as citizen
representatives. They are linked to the different associations, collectives or groups that are present in
the everyday life of Hamar. They will meet regularly with the LLT (Coordination Workshops) to
coordinate the activities and to make decisions about the programmed events. They have the
opportunity to comment and offer their feedback, which will help to direct decision-making.
2- If we want to think big, start small. The first activity will be an opening event where we will give
something to do collectively to the assistants so they can start feeling confident and start acting
creatively. It is important to transmit the idea that ‘everything is possible; you just have to start now’.
This new attitude of being proactive and creative towards the public space should stay and grow all
throughout the process, from the starting point (opening party) to the very end (closing party). For this
purposes we will apply existent methodologies applied in collective creative sessions.
3- The first package of activities will be managed entirely by outsiders. At this stage citizens will be
encouraged to participate, however their participation is not crucial. The participation interest will be
growing all through the process, when citizens start to realize that interesting things are happening in
their home town and they can have a word on them. By the end of the 20 month period activities are
planned to be accomplished mainly by locals and just partially by outsiders.
We expect the participation to be progressive. All the workshops, mock up construction and all
participative actions have an underlying effect and aim of creating community and improving the social
networks.

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Category
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Mock Up

MOCK UP - S
.......................................................................................................................................................................
WHAT?
The calendar includes the implementation of 12 small mock-ups. Every MOCK UP – S is designed to
be a quick and light action, like instantaneous urban gardening, garbage sculpture or ground painting
for games and sport.
These mock-ups aim to develop imagination and they can be considered as starters for the
ONETHOUSANDSQUARE project. Participants are invited to carry out spontaneous actions to enhance
citizens’ feeling of freedom, in order to consider themselves like real actors for the future of the square.
.......................................................................................................................................................................
HOW?
Tools used in small mock-ups are simple and easy to use. Participants don’t need a specific knowledge
to use them (i.g. paint, green plants, balls, social networks).
.......................................................................................................................................................................
WHO?
Organizers: The Local Lab Team (LLT) or anyone interested and willing to get into action.
Participants: anyone interested and willing to get into action.
.......................................................................................................................................................................
WHEN / HOW LONG?
1 week per event. See attached schedule for details.
.......................................................................................................................................................................
WHERE?
The mock-ups will be materialized in the square and will also be streamed on the web at (i.g.
livestream.com/onethousandsquare ).
.......................................................................................................................................................................
HOW MUCH? TOTAL of 24.000 NOKs, 2.000 NOKs each
.......................................................................................................................................................................

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Mock Up

MOCK UP - M
.......................................................................................................................................................................
WHAT?
The calendar includes 6 medium size mock-ups. They consist of quite-structured actions of
construction during 5-7 days each. Each MOCK UP – M is directed by A CREATIVE GUEST [SP] who
will act as a dynamizer for the activity and will try to communicate the project to the citizens in order to
guarantee a high level of transparency.
.......................................................................................................................................................................
HOW?
Participants will be divided into small groups (5-10 people) and each group will work on a specific
project.
.......................................................................................................................................................................
WHO?
Organizers: The LLT will invite a creative guest to coordinate the design and action.
Creative guests or Participants: between 3 and 5 people
.......................................................................................................................................................................
WHEN / HOW LONG?
2 weeks per event. See attached schedule for details.
.......................................................................................................................................................................
WHERE?
The mock-ups will be materialized in the square and will also be streamed on the web at (i.g.
livestream.com/onethousandsquare).
.......................................................................................................................................................................
HOW MUCH? TOTAL of 96.000 NOKs, 16.000 NOKs each
.......................................................................................................................................................................

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Mock Up

MOCK UP - L
.......................................................................................................................................................................
WHAT?
The calendar includes 2 large mock-ups. Each of them is designed to be carried out by University
Groups and it involves participation of a large group (50-100 students).
The first MOCK UP - L consists of an array of small constructions designed using previous small mockups as a starting point. These different constructions will be connected in order to create a complex
ecosystem and to experiment their in-between public space.
The second MOCK UP – L is focused on the use of new technologies and it aims to build an iconic
prototype of a hybrid public space (combining physical and digital layers).
.......................................................................................................................................................................
HOW?
Working groups divided in: Direction staff (3-5 people), Design and management staff (5-10 people) and
Construction staff (40-80 people)
.......................................................................................................................................................................
WHO?
Organizers: University groups in coordination with LLT and GLT
Participants: University groups and groups of interest.
.......................................................................................................................................................................
WHEN / HOW LONG?
3 weeks per event. See attached schedule for details.
.......................................................................................................................................................................
WHERE?
The mock-ups will be materialized in the square and will also be streamed on the web at (i.g.
livestream.com/onethousandsquare ).
.......................................................................................................................................................................
HOW MUCH? TOTAL of 80.000 NOKs, 40.000 NOKs each
.......................................................................................................................................................................

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Mock Up

MOCK UP - XL
.......................................................................................................................................................................
WHAT?
The final mock up design will be carried out by the GLT, trying to bring in the conclusions and
experience from the previous workshops and mock ups. A workshop will be held in order to do this final
design. The implementation will be in charge of the GLT and the LLT and is linked to the closing event.
.......................................................................................................................................................................
HOW?
A workshop as a brainstorm meeting with the final closing event when everybody from Hamar is invited
to take part..
.......................................................................................................................................................................
WHO?
Organizers: GLT and the LLT.
Participants: Hamar citizens and those interested.
.......................................................................................................................................................................
WHEN / HOW LONG?
3 weeks per event. See attached schedule for details.
.......................................................................................................................................................................
WHERE?
The mock-ups will be materialized in the square and will also be streamed on the web at (i.g.
livestream.com/onethousandsquare ).
.......................................................................................................................................................................
HOW MUCH? 240.000 NOKs
.......................................................................................................................................................................

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16. Sponsor+Partnership
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Sponsor+Partnership

Sponsor
.......................................................................................................................................................................
WHAT?
A Sponsor is an individual, collective, private company or public institution who will contribute with
ONETHOUSANDSQUARE project in exchange of visibility or publicity. There is a wide range of
possibilities of cooperation: from donating material for the construction of the mock ups to some
economic contribution or providing workforce for implementations. Any kind of activity is open to
contributions; however the process we have designed doesn’t depend on sponsorship; it has been
designed to be feasible by itself with the budget available. Sponsorship, if any, will just help to
produce more activities or for a longer period of time.
.......................................................................................................................................................................
HOW?
Potential sponsors will be contacted by the LLT or the LLT could be reached from interested parties.
The communication plan will include detailed information on the different possibilities of sponsorship
and the returns plan.
.......................................................................................................................................................................
WHO?
Potential Sponsorship facilitator: Harald Landrø (Director of tresenteret), Friderik Lund (NTNU and the
Woodway)
Potential sponsorship companies: IKEA Handel og Eiendom, Tele2 Norge, YIT Building Systems,
Hewlett Packard Norge, Statoil, Norsk Hydro, Ryan Air, etc.
.......................................................................................................................................................................
WHEN / HOW LONG?
From the very beginning the plan will be ready for its communication and will be open through the whole
process
.......................................................................................................................................................................
WHERE?
Through the LLT and the GLT, the sponsor can make a proposal and start to be part of this process.
.......................................................................................................................................................................
HOW MUCH?
From 1 NOK to 300.000 NOKs. or equivalent goods/services.
.......................................................................................................................................................................

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Sponsor+Partnership

Partnership
.......................................................................................................................................................................
WHAT?
A Partnership is an agreement between ONETHOUSANDSQUARE project and a public institution or a
private company who support the project, not by economic means, but also with their commitment,
providing visibility or their infrastructure o facilities. Educational institutions and research centers who
participate in the dissemination plan will be considered as partners.
Partnerships will help to give the activities more visibility, make them more powerful and multiply their
effects in different forums and contexts.
...............................................................................................................................................................
HOW?
Potential partners will be contacted by the LLT or the LLT could be reached from interested parties.
The communication plan will include detailed information on the different possibilities of partnerships
.......................................................................................................................................................................
WHO?
Partnership: Harald Landrø (director of tresenteret), Fredrik Lund (NTNU and the Woodway), Harvard
GSD – two members of ecosistema urbano are visiting professors, different media worldwide to publish
and show the project process, Universities, research centers, etc.
.......................................................................................................................................................................
WHEN / HOW LONG?
Partners can contact the LLT during the whole process.
.......................................................................................................................................................................
WHERE?
Through the LLT and the GLT, a candidate partner can make a proposal to be part of this process.
.......................................................................................................................................................................
HOW MUCH?
Any kind of services/support for the success of the project.
.......................................................................................................................................................................

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17. References
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References

Park(ing) Day
PARK(ing) Day is an annual, worldwide event that inspires city dwellers everywhere to transform
metered parking spots into temporary parks for the public good.

The WoodWay
FACULTY OF ARCHITECTURE AND ART NTNU, TRONDHEIM, NORWAY
80 Fresh students build a wooden superstrucutre in colaboration with THE WOODEN INDUSTRY, THE
FOREST INDUSTRY THE UNIVERSITY and UKA, the largest cultural festival in Norway.
Guided by: Friedrik Lund

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Public Design Festival
Six days of open-air workshops, get-togethers, public dinners, parties, performances and disruptive
interventions in public space. 12th-17th April 2011 - save the date on your calendar. The official opening
is April, 12th on Cavalcavia Bussa at 7 p.m. April 16th means Public Design Party

Cascoland
Cascoland is an international network of artists, architects, designers and performers sharing a
fascination for interdisciplinary interventions in public space, promoting mobilization, participation and
international networking through artistic exchange and collaboration. All Cascoland projects are initiated
and produced by Fiona de Belland Roel Schoenmakers
Produced by: CASCOLAND

http://www.cascoland.com/2009/index1.php?expandable=100

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Placemaking
Placemaking is a multi-faceted approach to the planning, design and management of public spaces. Put
simply, it involves looking at, listening to, and asking questions of the people who live, work and play in
a particular space, to discover their needs and aspirations. This information is then used to create a
common vision for that place. The vision can evolve quickly into an implementation strategy, beginning
with small-scale, do-able improvements that can immediately bring benefits to public spaces and the
people who use them.
www.placemakingchicago.com/
.......................................................................................................................................................................

Bruit du Frigo
Lieux possibles 2
An artistic event and urban areas that unfolds on 5 places of the agglomeration bordelaise of June 2010
to September 2011.
Produced by: BRUIT DU FRIGO

http://www.bruitdufrigo.com/

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18. Spin Off
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Spin Off

Visibility
.......................................................................................................................................................................
ONETHOUSANDSQUARE will give Hamar the possibility of leading an innovative process that will
become a reference within the Art, technology and urban contexts.
ONETHOUSANDSQUARE will contribute to raising awareness about public space, participation,
community planning and social interaction.
ONETHOUSANDSQUARE will generate a new image for the city. Everyone from many different places
will be looking at Hamar.
ONETHOUSANDSQUARE will be published in many different international magazines and books all
around the world as an innovative project for public space design. ecosistema urbano has direct access
to the most important media worldwide who regularly ask for new projects to be published.
ONETHOUSANDSQUARE will become a 21st century reference of new ways of dealing with public
space and advocacy which is a challenge worldwide.

Economy
.......................................................................................................................................................................
ONETHOUSANDSQUARE will help Hamar become appealing for creative people who will be curious
about this interesting project and will come to see the process and the mock ups as well as the final
results. The spin off can also become attractive to different people.
ONETHOUSANDSQUARE will be a strong attractor for the creative class from the entire region
becoming a new economic landmark based on innovation and creativity.
ONETHOUSANDSQUARE will show the optimization of the budget multiplying the positive
consequences versus the short term effect of a unique art intervention by a single artist.
ONETHOUSANDSQUARE will help the city of Hamar enter the Cities of Innovation Network.

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ONETHOUSANDSQUARE will help the city of Hamar become a creative city within the existing network
of CREATIVE CITIES

Acknowledgement
.......................................................................................................................................................................
ONETHOUSANDSQUARE can become a Best Practice of the UNHABIT Program.
ONETHOUSANDSQUARE can be a case of study at International Universities, Forums and Conferences.
ONETHOUSANDSQUARE can become the seed of a new network for research and innovation
processes dealing with the public space. This new project can involve different institutions and
individuals from Hamar, as well as from the rest of Norway.

Citizen empowerment
.......................................................................................................................................................................
ONETHOUSANDSQUARE can be defined as a “Place making” project.

As Lynda H. Schneekloth and Robert G. Shibley define in their book The Art and Practice of Building
Communities: ‘Placemaking is the way in which all human beings transform the places they find
themselves into the places where they live’. This project will encourage the members of the community to
become active place-makers co-working and contributing for a better Hamar public space.
ONETHOUSANDSQUARE will create a strong community network linking different sectors of the
population: seniors, children, professionals, adults, young people, creative people, international
visitors….committed with the future of their city.
ONETHOUSANDSQUARE will help explore and define new ways of working in public space.

Internet
.......................................................................................................................................................................
ONETHOUSANDSQUARE website will be designed as one of the main tools of this project. This will be
a dynamic website for creative people worldwide where an ideas data base will be available to be used
by anyone interested in public space renovation.
ONETHOUSANDSQUARE will improve and enlarge the reputation of Hamar on the internet and the
Google Search Ranking.
ONETHOUSANDSQUARE, and the city of Hamar, will be linked to tags such as innovation, creativity,
co-working, creative commons, open source, advocacy, community, place making, etc...

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ONETHOUSANDSQUARE will reach a space in wikipedia, explaining this innovative initiative.

Immediate issues
.......................................................................................................................................................................
ONETHOUSANDSQUARE process will be published in a book and a movie showing the process and
the results, to share this experience in every possible format.
ONETHOUSANDSQUARE could become a research centre in citizen empowerment dynamics located in
a relevant building of Hamar, for example the former Nestlé Factory.

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19.Expressions
of interest
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LETTER OF EXPRESSION OF INTEREST
From :
Bergen Arkitekt Skole

To:
Hamar Kommune
Postboks 4344
2308 Hamar
Norway

In response to the request for participation received from the director of ecosistema urbano, Ms. Belinda Tato:

This letter is to express my support and interest for the proposal Onethousandsquare for the intervention in the
Hamar main square as a participatory process for thinking with local citizens the future of Hamar.
In the event that the proposal submitted for the third phase of the competition ART IN THE MAIN SQUARE
organized by Hamar Kommune becomes the winning entry,

I express my:
-

Interest in engaging the School of Architecture of Bergen with some of the activities that will be
happening during the process.