British billionaire adventurer Richard Branson is throwing a kite boarding festival in the British Virgin Islands starting this weekend, with top kite boarders from around the world descending on the topical paradise to challenge the big winds, big waves, and one another.

Dubbed the BVI Kite Jam, the event kicks off on Saturday, Feb. 27th with a VIP party and fashion show sponsored by Billabong. On Sunday, boats will begin shuttling guests and competitors to Necker Island, Branson’s luxurious, no expense spared, private playground. That island will serve as the base of operations for the week, with competitions and other events taking place there and on several surrounding islands.

The actual competitions get underway on Monday, March 1st with daily races and free style events lasting throughout the week, culminating with a pro rider showdown on Friday, March 5th. In addition to the various competitions, there will be regular kite clinics, allowing visitors to learn the sport for themselves, and a nearly endless string of awards ceremonies, luncheons, and parties.

The Kite Jam isn’t exactly for the casual kite boarding enthusiast however. Prices for the week long event begin at $25,400 for a single room in the Necker Island Great House and run as high as $28,350 for the Master Suite, with several other options inbetween. Those prices are all inclusive however, granting access to all the events and include all your meals and drinks as well. Quite the bargain, although it should be noted that the price does not include participation in the actual competitions themselves.