Monday, December 14, 2015

Listen to "Something About You" - Majid Jordan

OVO Sound is on the move again. You might know Toronto crooner/producer duo Majid Jordan from being featured on Drake's 2013 smash hit (and arguably one of his best, ever) "Hold On, We're Going Home." Signing to Drake's label, Majid Al Maskati and Jordan Ullman went on to drop their debut LP as a duo in 2014, which led to a young, loyal OVO following, but not much other noise until this summer, when they dropped the Drake-assisted single and video for "My Love." Even with the help of the big boss, they still weren't nearing earworm territory, but, in their defence, it would be mighty hard to stand out as a Drizzy R&B protegé during the year of The Weeknd.

Last week, Majid Jordan dropped the smooth new groove "Something About You," which is easily their most commercially viable single to date. Evoking major hints of early-00s pop swagger, Majid's raspy falsetto slinks around this track like a pro - making me think, despite doubts about his live capabilities, their slow-building momentum is leading to good places, and soon.