Chefs Join Petition to Change Easy-Bake Ovens

Are Hasbro's Easy-Bake Ovens just for girls? Their pink and purple color scheme might suggest so, along with ads and packaging that show only girls playing with the classic toy. Of course, that hasn't stopped generations of pie-curious boys from experimenting with baked goods at a young age.

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But now, New Jersey 13-year-old McKenna Pope is petitioning Hasbro to release a gender-neutral version of the Easy-Bake Oven, due to her little brother, 4-year-old Gavyn Boscio, who loves to bake but is turned off by the current Easy-Bake Oven because "only girls play with it."

A petition that Pope filed on Change.org last week has already gained 30,000 signatures, plus the support of several high-profile chefs nationwide (including Bobby Flay). A video released this morning by PR firm Bullfrog and Baum shows several other chefs getting in on the action, including some from Los Angeles. Watch the video below, and watch for cameo appearances by Stella Rossa Pizza chef Jeff Mahin and Joshua Whigham of The Bazaar.

Garrett Snyder is a food writer and cookbook author based in Los Angeles whose work has appeared in outlets such as the L.A. Times, Los Angeles magazine, Tasting Table, Punch, GQ and KCRW. He enjoys tiki drinks and Taco Tuesdays.