What is the Universities Business Challenge?

The Universities Business Challenge is the longest simulation-based competition for undergraduate students. UBC seeks to enhance your entrepreneurial skills as well as employability skills by giving you the opportunity to work as a board of directors in a realistic, simulated company. Over 100 universities across the UK will compete in teams of up to five members. You will be taking critical decisions that affect the company’s performance by considering key business areas including production, finance, pricing, marketing and HR. Indeed, it is an invaluable experience especially if you would like to start your own business in the future!

How does it work?

Teams compete and run a series of realistic, simulated businesses:

Round 1 – run on-line over the internet for six weeks

Round 2 – live one-day regional Semi-Finals

Round 3 – live one-day Grand Final

Why take part?

Learn the key points of running a business and stand out of the crowd

Gain confidence & self-awareness of your strengths and weaknesses

Improve your team work & problem solving skills

Boost your reputation - the competition is supported by global employers including IBM

Win cash prizes

How to apply:

Simply complete the application form with all five team members’ details and answer a few brief questions.

The University have paid for six undergraduate teams to take part in the challenge this year. Should you have any questions on the challenge or your application please contact the University's Business Experience Team [email protected].