HTC Grip smart band announced to empower fitness geeks and athletes

Alongside unveiling its new flagship smartphone, HTC today arrived at the Mobile World Congress (MWC) 2015 with its first smart band – the HTC Grip. The band is especially designed while keeping in mind the needs of fitness geeks and athletes and comes with Android and iOS compatibility.

The GPS-enabled HTC Grip sports a 1.8-inch PMOLED display to provide users real-time information in an attractive form. The Taiwanese company has partnered with Under Armour for designing the wearable device. Thus, it works exclusively with the UA app to calculate the collected fitness tracking data and provide necessary outputs right on any connected mobile device.

The HTC Grip comes in three different sizes and has waterproof built. There is a 100mAh battery which is claimed to deliver up to 2.5 days of backup on a single charge.

“Our partnership with Under Armour has allowed us to direct our combined ambition, talent and passion towards developing new ways to empower athletes to make the most of their training every day. Grip is our first product to offer deep integration with UA Record, providing an experience that will surpass the high standards of even professional athletes.”

The all-new HTC Grip will be available for purchase in Deep Teal and Lime color options through select retailers in North America starting this spring. This suggests that the wearable device would not be launched in the global markets such as India, China or Taiwan.