How Quizilla Works

One of the benefits of Quizilla is that it's easy to share your quizzes. The "Share" link - the one that you'll find next to each of the quizzes you make -- simply gives you an HTML link that can be copied and pasted to your Facebook status, a message board or into an e-mail message. However, there's no way to embed a Quizilla quiz directly into a blog.

Quizilla is generally family-friendly -- foul language and other adult content isn't technically permitted. Because of its relationship with Nickelodeon's teen network, The N, Quizilla has a high proportion of users who are teenagers or younger. Popular topics for quizzes posted include the Jonas Brothers or Twilight.

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By now you may be wondering, where did Quizilla come from? It was founded in 2002 by Matthew Nielsen, and originally featured a mascot named Penny the Pencil Monster, who has since been retired. In 2006, the site was purchased by MTV Networks, a subsidiary of media conglomerate Viacom. The ownership switch brought about some sweeping changes to the site, some of which are still controversial among long-time users. As of August 2009, the staff blog had not been updated in more than a year.

According to Alexa.com, Quizilla is the 1,680th most popular Web site (as of August 2009), and users spend an average of 10.8 minutes at the site each day [source: Alexa]. That level of "stickiness," along with the site's youthful demographic, is likely very appealing to advertisers, which appear to be Quizilla's only source of revenue.

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