September 20, 2011

Calendars & Diaries Winner

The judging for the Calendars & Diaries Competition took place early this morning and we were looking for really innovative ideas for calendars and diaries so organize our busy work and social lives.

I'm sure alot of you will agree that this was a tough brief and much tougher than our usual briefs. Well done to everyone who submitted ideas we were really impressed by the quality and level of detail your entries displayed.

Our winning entry is shown above by Jade Hemmins and the judges were impressed by the innovative use of QR codes within the design of this diary which compliment the cupcake design and recipe idea. This concept has alot of potential to be developed for the intended customer and Jade has considered all aspects of the 'no children' customer and what she would want.

Although the competition was primarily about innovation we did really love Jade's very commercial cupcake characters which compliment the integration of QR technology and the physical and digital information we all need to store carefully. Congratulations Jade.

We really loved how Hollie had considered how we use our diaries for both work and social and the divide on the diary is a great idea. The stickers really compliment the design here and would make for an easy life. Well done Hollie.

By Jennifer

This entry by Jennifer really made the judges giggle (all female) as its a really quirky portrayal of singleton life. Perhaps a little too risque for our customers but with some adaptation we think this could be pretty commercial. Great work Jennifer.

By Melanie82

The judges loved how this design by Melanie used a different format for the days of the week which is a move on from what we already do. Nice use of extras such as the metric converter and 2014 overview. Well done Melanie.

By Kate

This design by Kate was one of a handful that tackled the family profile and I think you'll agree it would be a great addition to a family household. We particularly loved the personalisation element to this concept. Well done Kate.

A big congratulations to our winner Jade who will receive £200 and also our runners up; Hollie, Jennifer, Melanie and Kate who will each receive a Tigerprint goodie bag.

A huge thank you again to everyone who entered as we know it was a tough brief but you did a fantastic job.