For many agents, they should fear real estate automation. But its all about adding value.

Too many agents today add very little value. They list a home and let a checklist of tasks be done by their team. These agents are the most automation vulnerable. In order to remain relevant, agents need to shift focus where it should have always been anyway - on the actual needs of their clients instead of running their business like an assembly line - they need to stop and be a negotiator and an advisor throughout the process. If we are lucky, real estate automation might just help foster a return to giving clients a better experience and more of what they deserve. HELP THE SHOW GROW by filling out the audience demographic survey by clicking the button at the top of the page titled "Take the survey to support the show". Follow the prompts and this will automatically enter you for a chance to win a $50 Amazon Gift card! Interested in getting free content, advanced notice of upcoming events and real estate exclusives? Then simply join the Rebel Underground by texting the word 'rebelbroker' to 44222 - or click the button below. When prompted, text your email address and you are in!

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