By now we know riding a bicycle[1] is more eco-friendly than driving a car, and not only is it good for the environment, but it's also good for your body[2]. But who do you call when your bicycle has seen better days? A new South African company called Starling and Hero[3] are the recycling[4] go-to, as they've made it their business to create slick new rides out of run-down bikes.

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Founder Emile Kotze believes that there isn’t a bike that can’t be fixed. He rummages through markets, thrift stores[6] and friends’ garages for beat up bicycles and parts to refurbish[7] and bring back to life. No two upcycles[8] are the same, and since each new bike is unique, they are given their own name once finished; such as Matilda, Josephine, or Persephone!

Clients can choose from a cruiser[9] or racer bicycle frame, pick their favorite color, add accessories[10], and the rest is up to Kotze. He uses eco-friendly, biodegradable cleaners[11], greases, and polishes to fix up a new and beautiful ride.

The bike accessories available through Starling and Hero are not only green, but also support the community. LED lights[12] are locally bought, bells are repaired and recycled[13], and even the baskets are handwoven by local artisan Beatrice Moya, who has been adopted by the company through the Adopt an Artisan[14] program.

Starling and Hero most recently exhibited at the South African Innovation Summit [15]and were featured as one of the most creative talents and new concepts at the innovation lab project. They plan to open a shop in Cape Town[16] in January where people can see first hand the incredible transformations[17] possible with just a bit of elbow grease and creativity