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UBA Reality HD

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The UBA Trends Day is the reference in the communication sector in the field of insights consumer.This conference brings together 500 professionals each year and is open to all those who are passionate about the trendsdevelopment and innovation, communication techniques and research.

Synoptic program

KEYNOTE: MARTIN LINDSTROM, author of international bestsellers and Brandwashed Buyology and in the list of top 100 influential people by Time Magazine"A new dimension of human engagement"