Product Marketing Manager

We specialise in the recruitment of high quality candidates in the marketing sector. We have an excellent opportunity for a Product Marketing Manager to join our client in Canary Wharf.

This is an exciting opportunity for someone to take ownership and help drive the global Product Marketing operations of a multi-million-pound business that is growing rapidly. Your main responsibilities will be to work with key stakeholders, planning and executing marketing activities and tactics.

Manage their launch process and co-ordinate efforts between their Product and Marketing teams for smooth and successful launches that create impact in the market and amongst their existing customer base

Lead the product marketing team to produce positioning, messaging, visuals and themes that differentiate their products; oversee creation and maintenance of marketing and support materials for various teams and needs

Define the value proposition to internal sales teams and ensure that the sales team has the resources, tools and support to convey their value proposition prospects

Establish ongoing, strategic relationships with relevant industry analysts, together with the product team, educate both internal and external stakeholders about their product features and their benefits

Be the strategic expert on their customer – what they need, want, care about; the needs of the software, its job and the desired outcomes

You’ll manage prospect and customer research in collaboration with the Product and Customer Success teams

Be the expert by evaluating their competitors strength and weaknesses with insightful analysis