Is Your Business Missing a Huge Opportunity?

Over 97% of businesses in New Zealand are small or medium in size, which means that collectively they are a significant part of the economy. A recent article in the New Zealand Herald article discussed a survey by Yellow, which highlighted some interesting facts about internet use or lack of it, amongst these businesses.

Given that 57% of the population use the Internet on a regular basis to look up businesses and services, a figure that rises on an annual basis, it would seem logical that businesses would want to tap into such an extensive marketing tool. In fact a significant proportion of consumers only use the Internet.

However, over half of the small and medium sized businesses surveyed do not currently have a website.

In our experience, business owners who don’t have a website are concerned about:

The cost of developing a website

Their ability to edit and maintain website content

Their time – it’s just another thing to fit in to an already busy schedule

Understanding hosting

Websites have moved on significantly and it no longer needs to cost you the earth to have a professional, modern and easy to navigate website – one that actually works for you.

It is nice to have a bespoke design, but if budget is restricted you can choose a theme, and by editing options within the theme your website can transform to reflect your own brand.

A free website design by choosing from the huge choice of free templates available

Your existing logo put into the design

A free content management and blogging system using WordPress.

The ability for you to add as many pages to your web site as you like

Upload and include in your site images, music, videos, PDFs and other files

Get blogging from day one and link to social media

A variety of Search Engine Optimisation tools available and a system search engines love

A choice of hundreds of free to install plugins to add new features to your site

You pay annual web hosting at $295 + GST per annum, and there is no charge for the website. You are not tied to the hosting after the first year – you can move your website away if you choose.

Editing and updating your website will be easy. If not, you don’t have to pay developers rates. Take a look at our SmarterAdmin services – we can take all of this off your hands at a significantly lower price.

Don’t just take our word for it. Have a look at some examples of FreeStart websites and judge for yourself. It might not be as daunting or as expensive as you thought.

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