TOKYO TREND REPORT

Shiseido brings you the latest trends from Tokyo. From fashion and beauty to craft and culture, meet the innovators who are shaping one of the world’s most exciting, inspiring cities.

By Yoshiko Go Shiseido Fashion Director

As Shiseido’s fashion expert, Ms. Go forecasts upcoming fashion trends and shares her insights through various media. Prior to joining Shiseido in 2012, she held positions in writing and editing fashion marketing magazines. She has a bachelor’s degree from Hitotsubashi University and a master’s degree in Fashion Journalism from the London College of Fashion – University of the Arts London.