Fearless. Insane. Humorous. Wildly creative. These are just some of the words used to describe the prolific work that pours from the New York design studio karlssonwilker. This is a team of imaginative designers who take pride in being an independent and internationally recognized creative force and are highly respected for their work. Come hear from Hjalti Karlsson and Jan Wilker about the role of technology in their world and, more important, how play factors into it. You'll leave inspired by examples from 120 months of design projects, including:• Real-time adventure and play in design• How digital tools have shaped their design processes

Join Adobe Digital Publishing Suite experts to learn best practices for designing publications for both tablets and smartphones. See how leading publishers such as The New Yorker and Men's Health create content that adapts to the strengths of individual devices in order to optimize the reader's experience. In this session, you will:• Learn best practices for adapting design and editorial content to iPad, iPhone, Kindle Fire, and other leading tablets and smartphones• Understand how reading behavior on various devices can drive app design and layout • View examples of well-designed tablet and smartphone publications

The New Yorker was released on the iPhone on August 7, 2012. This video walks through the reader experience, including an intuitive information architecture that allows readers to navigate through sections and articles. It also provides "drawers" that include interactive and supplemental content, as well as share articles through social media.

The New Yorker uses Digital Publishing Suite to drive its mobile strategy, extending its high value print assets to tablet and smartphone platforms. Digital Publishing Suite allows The New Yorker to innovate without sacrificing layout and design, providing quality that readers and advertisers expect from such a high quality brand.

The New Yorker is a world renowned magazine with a loyal following. See The New Yorker's Custom Store built with HTML, great for upselling content to readers. Also witness interactive features built with Digital Publishing Suite. Listen to Margaret Atwood read her story and watch Ashrita Furman practice for his entries into the Guinness Book of World Records.

Join developer Jesse Freeman to get insight into how to take advantage of blitting in desktop, web, and mobile Flash apps. With over seven years of experience developing in Adobe Flash, Freeman has worked for VW, Tommy Hilfiger, Heavy, MLB, the New York Jets, HBO, and many more. By looking at real-world examples of blitting such as The Johnny Cash Project, HBO.com, and others, you'll get a better understanding of how to use blitting techniques in your own projects.

Hear Scott Dadich, creative director at WIRED Magazine; Gael Towey, editorial director at Martha Stewart Living Omnimedia; and Arem Duplessis, design director of The New York Times Magazine Division, discuss opportunities and challenges in the new world o

Marcos Chin, who is best known for his illustrations for the ubiquitous advertising campaign Lavalife will show samples of some of the work that he has done for other clients such as Time, Rolling Stone, and The New York Times. He will include some insight into his image-making process using Adobe Illustrator and will talk about his experiences of balancing his personal projects with his commercial illustration work.

Learn from Jeremy Clark of Adobe's Experience Design team how his group has leveraged Adobe AIR, Flex, and the Text Layout Framework (now in beta on Adobe Labs) to help the New York Times and others reach new and existing customers.