I hope you’ve been enjoying the discovery process so far. Don’t worry if you’re not quite sure where all of this is going yet. There’s a recorded lesson coming up that will help clarify things a bit. For now, just relax and take your time with...

Why do you get out of bed in the morning? Why do you keep on keeping on? Is it your family? Your spouse? Your business? Or maybe you just want to see what’s around the next corner? These are basic motivations that we sometimes overlook. Examine them now. Take...

Everyone has them. These are the principles that guide our decisions and keep us focused (or not) on any particular project — either short term or long term. Understanding what your personal values are is the first step to connecting them to your business values...

If you could wave your magic wand and create a perfect world, what would it look like? Not just for you, but for everyone. Close your eyes for a minute and let your mind wander. Really have fun with this and imagine things not as they are, but as you’d like them...

Don’t let this exercise scare you. One thing I’ve learned about mission statements is that they can really be a lot of fun. Here’s what I want you to keep in mind before we start: Your mission statement doesn’t need to inspire anybody —...

Now that you’ve clarified what your motivations, values and vision are, it’s time to find a metaphor or archetype that will work as shorthand for all of that. Think about the stories we tell each other via fairy tales, comic books, movies and television....