Jody Visser is a leader within The Boston Consulting Group's Marketing, Sales & Pricing (MSP) practice and is a core member of the firm’s Financial Institutions practice. In her role on the MSP’s leadership team, Jody coleads the global marketing business.

Since joining BCG in 2001, Jody has advised on a wide range of issues including marketing effectiveness, organizational and go-to-market transformation, branding, digital and advocacy marketing, consumer insight, segmentation, and new product development. She enjoys working with both the B2C and B2B marketing organizations.

Jody has authored many BCG perspectives on marketing including The Agile Marketing Organization, The Talent Revolution in Digital Marketing, Marketing Capabilities for the Digital Age, and What Really Shapes the Customer Experience.

Jody believes that the marketing landscape is rapidly changing. Digital has changed the way brands and consumers interact forever. Companies need to continually adapt and build new capabilities to remain competitive and deliver great customer experiences.

Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, protected veteran status, or any other characteristic protected under federal, state or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.

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