That’s the typical profile of a U.S. Open fan, according to data from a 2009 survey conducted by the U.S. Tennis Association. Women were more likely to attend the Open than men were (53% to 47%), while 56% of all spectators were married. Attendance was pretty evenly split between fans from the metro area (51%) and out-of-towners (49%).

The most remarkable statistic, and perhaps useful for those seeking to meet a well-heeled mate: 45% of the U.S. Open attendees earned more than $150,000.

The U.S. Open began surveying fans annually in 2000 to woo sponsors, guide marketing efforts and tweak event plans. It also has helped them target their ticket-sales outreach: “We’ve got an audience that skews slightly female,” she says. So, “we may market to media that target women more.” Last year, a research firm distributed more than 4,400 surveys, targeting one out of every four spectators. “Every fourth person who didn’t have a scowl on their face,” jokes USTA spokesman Tim Curry.

Instead of handing out surveys, this year, attendees can offer input via interactive kiosks at the Open. Already, the USTA has received twice as many responses, Kankam says.

It’s too early to tell whether the statistic about nearly half the fans earning more than $150,000 (or better still, $163,000) per year will hold up, but it doesn’t seem far-fetched. At least, not to a Wall Street Journal reporter in the nosebleed seats who, during one break, waited behind hordes of fans buying flutes of champagne and glasses of Pinot Grigio.