Launched in 2006, the
Ford Warriors in Pink campaign recognizes the strength and courage it takes to
deal with the everyday challenges of fighting breast cancer. The Warriors in
Pink collection of apparel for men and women feature important symbols
signifying the message of hope, strength and unity in the commitment to the
fight against breast cancer. Three new Warrior symbols debut this year,
representing the Warrior spirit in each one of us, from power and courage to
strength and compassion. These new symbols will be found on additional apparel
items available for men, women and children. All apparel is available on
Fordcares.com and 100 percent of net proceeds will be donated to Komen for the
Cure.

2009 Warriors in Pink MustangTo raise money for breast cancer
education and research Ford unveiled at the
New York Auto Show the Ford Warriors In Pink Mustang. For each Ford Warriors In
Pink
Mustang sold $500 will be donated to the Susan G. Komen Race for the Cure.
The 2009 Ford Warriors In Pink Mustang will be limited to 1000 units and
will be available in dealerships this summer.
"Thanks to the tremendous
response from our dealers and customers to the
2008 ‘Warriors in Pink’ Mustang, we knew we needed to continue
offering the package, and we’re happy to be able to increase our
support for the Cure at the same time,”
said Connie Fontaine, Ford Experiential Marketing manager.

Jackie DiMarco with
2009 Warriors in Pink Edition Mustang:Mustang team member's work takes a
personal turn: Mustang Team member Jackie DiMarco, with the 2009 'Warriors In
Pink' edition Mustang. In early 2007, DiMarco, 34, was working on the
special-edition Mustang that raises money for the Susan G. Komen for the Cure
when she discovered a lump in her breast that turned out to be malignant. Now,
she is leading the charge as Ford redoubles its commitment to breast cancer
awareness and support through the Mustang 'Warriors in Pink' program.(Source: Ford.com)