Giuseppe Zanotti The Cudi

Luxury shoe designer Giuseppe Zanotti began offering men’s footwear, including sneakers, in 2012. In 2015, inspired by rapper Kid Cudi’s fashion-forward style, Zanotti created The Cudi, whose pneumatic-like puffiness and oversized Velcro straps made it a highly coveted sneaker. The style was also adapted for women in a wedge-heeled version.