Lee Ham-sook (Jeon Soo-jin) comes here to buy Jeong Yi-hyun (Yoon Hyun-min) a coat in final episode 16 of Mama Fairy and the Woodcutter/Gyeryong Fairy Tale/Tale of Fairy (계룡선녀전) (tvN, 2018), telling the store assistant that it should be luxurious, yet inconvenient and embarrassing to wear in a rural area — so much so that the wearer should come back to Seoul to wear it.

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Dongchun175 [동춘175] is a multi-storey shopping complex that opened in July 2018, located in Yongin’s neighborhood of Jung-dong [중동] — itself part of the neighborhood Dongbaek [Dongbaek-dong/동백동] in the Giheung District [Giheung-gu/기흥구], with fashion stores, F&B outlets, and even a library and trampoline park. The scene in Mama Fairy and the Woodcutter was filmed at the Tremolo [트레몰로] section in the Sejeong Factory Outlet [세정팩토리아울렛] on L3.