Additional products not featured on the Crush Global website but appear in their online store include;

Lyte Zero THC – “LYTE Hemp extract does not have the psychoactive properties due to ZERO THC”, retails at $74.99 a bottle

Lyte Lemongrass Lotion – “LYTE CBD Lotion does not enter the bloodstream which makes it great for targeted relief, making it a great addition to LYTE and LYTE CBD Oil for full body relief”, retails at $74.99 for a 4 fl. oz. tub (118.2 ml)

Conclusion

I didn’t think Crush Global’s $299 to $499 a year fee for access was retail viable, so it’s good to see the company pivot.

That said the new supplement offering is a bit ho-hum. There’s nothing wrong with Crush Global’s offered products, it’s just that nothing particularly stood out.

CBD oils, weight loss, energy drinks and “make you feel better” supplements are par for the course and there’s dozens of MLM companies with similar offerings.

This might make it difficult to market Crush Global’s range to retail customers.

And on that note, Crush Global has a notable weak focus on retail sales.

Realistically an affiliate’s 50 PV a month is likely going to come from autoship. There’s no additional retail qualifiers, meaning a Crush Global affiliate can ignore retail and focus on recruiting autoship affiliates.

The only overt sign of this I found was the Rank Achievement Bonus, which Crush Global presents as “a Crush reward as you advance in rank through recruiting, selling and retaining”.

You could argue that “selling” encompasses retail, I just felt its placement implied that it was more selling to recruited affiliates.

In any event let’s not throw the baby out with the bath water.

While Crush Global could certainly do more to encourage retail sales balance, there are no recruitment requirements beyond rank qualification. That caps out at four recruited affiliates, which isn’t unreasonable.

As a prospective Crush Global affiliate what you want to do is establish whether or not your potential upline is meeting their 50 to 200 PV a month spend with equivalent retail sales.

If not, ask why not – and you’re not given a satisfactory answer, you’ve likely found someone running their Crush Global business as an affiliate autoship recruitment scheme.

That’s something you want to avoid at all costs, as the business model simply isn’t sustainable (in addition to regulatory non-compliance).

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