Apple's new Watch device is going to sell itself on the basis of appealing to 10 per cent of the fanboi population, according to analysts.
Research firm UBS claims that one in ten Apple iPhone owners would be willing to pony up for the fruity wristthing.
According to the UBS report, some 10 per cent of iPhone owners were …

Banks and credit card providers are paying a hefty price to be part of Apple's new Pay system, unveiled by boss Tim Cook earlier this week.
According to the Financial Times, which cited two people familiar with the terms inked between Cupertino and interested parties, 15 cents of a $100 purchase will be pocketed by Apple.
As …

Apple is breaking with the beliefs of founder Steve Jobs when it comes to the stylus, if a recently-granted patent is any indication.
The company on Tuesday was revealed to have been granted a patent for a stylus-like pen device that could be used with a mobile device or desktop PC.
According to the US Patent and Trademark …

Apple's hype machine has creaked into life again, with media outlets on Cupertino's “nice” list* reportedly showered with a new invitation to pay homage to the company on March 9th. The company's also updated its live events page with news of a to-be-streamed event on the same day.
It's widely held the event will reveal more …

Faced with a class-action lawsuit, Apple has agreed to fix MacBook Pros with knackered graphics electronics free of charge.
The iPhone giant said its expensive notebooks must be repaired to address faulty video hardware that causes frequent restarts, distorted graphics and blank screens. The crappy models are the 15in and 17in …

U.S. President Barack Obama has backed Apple Pay – Cupertino's new payment system – after iThing chief Tim Cook was given a 15-minute-long ad spot at the White House on Friday.
That endorsement means that the government will accept Apple Pay transactions for citzens who have federal-payment cards and are, for example, claiming …

Apple appears to have scooped up British music software specialist Camel Audio Ltd.
As spotted by MacRumors, the outfit's UK address recently changed to 100 New Bridge Street, London, which just so happens to be Apple's registered office in Blighty.
A filing (PDF) with Companies' House confirmed the new home of Camel Audio. …

With the Apple Watch allegedly just weeks away from going on sale, industry pundits are weighing in on their predictions for the Cupertino wearable.
And boy, do those estimates differ, with wide ranges of price tags and sales figures.
According to analysts, the Apple watch will be a hit, unless it's not, and its cost will range …

Apple has activated a two-factor authentication (2FA) system for Facetime and iMessage, extending the service to beyond iCloud accounts in a move that it hopes will help secure its communications platforms.
The feature has become effective immediately, meaning any attempt to activate the services on a new device would first need …

Apple has pushed out a pre-release version of OS X Yosemite 10.10.3 to developers, ahead of Cupertino's planned Spring arrival of its iPhoto killer – Photos.
Coders can now play around with a beta of the Photos app, after Apple confirmed in June 2014 at its annual Worldwide Developers Conference that it was abandoning its …

Hours after rumours surfaced suggesting that Apple was working on an "automotive product" with established carmakers – new gossip apparently reveals that Cupertino will go it alone with a self-driving electric vehicle.
The Tim Cook-run firm is said to be discussing its plans with eggheads at car manufacturers, but purely – it …

Swiss watchmaker Swatch simply isn't going to roll over and give up in the face of Apple's upstart wrist-puter challenger.
Biel-based Swatch is apparently working on a new smartwatch that will talk to Microsoft Windows computers and Google Android. In an an interview with Bloomberg, CEO Nick Hayek said his company will build an …

Tim Cook's dream of bonk-to-pay global domination has taken a serious battering after customers using the new Apple Pay system were double charged.
Fanbois took to Reddit and Twitter after finding their Apple Pay transactions had been duplicated.
Apple said it was aware of "a Bank of America issue impacting a very small number …

Apple is spending $1.9bn (£1.24bn) on a pair of big, green, environmentally friendly data centres in Ireland and Denmark.
The fruity firm is splashing the cash (equivalent to €1.7bn) on two 160,000m2 facilities in County Galway, Ireland, and Denmark’s Jutland.
The facilities will back-end the iTunes store, App Store, iMessage, …

Apple has quietly removed Bose headphones from its stores, following a noise-cancelling patent spat that Cupertino settled with the music tech company last week.
The latest move, spotted by 9to5Mac, comes after Bose slung a sueball at Apple-owned headphone maker Beats in July this year.
At the time, Bose alleged that Apple had …

Apple has scrapped certain health-monitoring technologies from its upcoming Watch, it's reported, following problems with sensors and regulations.
Some of the features are too complicated, while others would have prompted unwanted attention from watchdogs, it's reported. We're told the Watch has failed to meet Cupertino's strict …

People ditching their iPhones until now faced a rather irritating problem: Apple's iMessage service assumes that all text messages to their phone numbers should use the company's over-the-top iMessage app.
Thus, messages intended for an iPhone have failed to land when folks move to rival phones – as the SMSs disappeared into …

Apple's Lightning connector protocols have been pried open in what could be a boon for the jailbreaking community.
The hack opens access to Apple's serial kernel debugger, previously available on older iDevices, and reportedly gives jailbreak engineers an improved ability to debug kernel issues and iBoot exploits.
Apple …

An end to the four-year legal battle against Google, Apple, Intel and Adobe for alleged wage-fixing is in sight, with a judge having set a final hearing date for the proposed $415m (£270m) settlement.
Last month Google, Apple, Intel and Adobe offered to pay out $415m to make the case go away.
The companies made the new offer …

Analysis
Apple deity Sir Jony Ive claims that companies which offer mass customisation are "abdicating responsibility" for their design. While he hasn’t named names, Motorola appears to have taken umbrage and asked: “Are you looking at me?”
In a long interview in The New Yorker, Ive says of an unnamed rival, “Their value proposition was …

Apple is wolfing down KitKats and Lollipops for lunch after it emerged that most iPhone 6 users have come from Android.
iBling salesman Tim Cook told the Wall Street Journal that only 15 per cent of iPhone 6 customers have upgraded from other iPhones.
It’s the first time he’s given a number for this trend, and although he’s …

Apple wants to collect and store your fingerprints to spread its payment service and simplify download authorisation.
Cupertino aspires to upgrade its TouchID with the capability to collect, encrypt and upload fingerprints to Apple servers so that users can verify their identities with a single print matched to those stored …

The latest iOS 8.2 beta build includes support for the Apple Watch, we're told, signaling the expensive wristputer is looming. The smartwatch requires an iPhone nearby to work, hence the need for the handset's OS to support the gadget.
In late December, Register sources close to Apple said the Cupertino giant's engineers were …

Apple has to fork out US$23.6 million to a former pager company after a jury decision in the US District Court, Eastern Texas.
Mobile Telecommunications Technologies, which had filed a variety of patents back in the 1990s when it operated the SkyTel pager network, wanted US$237 million from Cupertino but didn't get it.
Its …

Half of all McDonald's US touch purchase transactions are now made using Apple Pay, the fast food giant has announced.
You'd think Apple fans would be more likely to buy trendy organic nosh at Whole Foods than walk under the Golden Arches to buy a supersize meal. But the iColytes of Cupertino are seemingly willing to do both. …

Apple has declared war on its Chinese smartphone rival Xiaomi after execs from the two firms locked horns during a public event.
Bruce Sewell, Apple's general counsel and senior vice president of legal and government affairs, appeared alongside Xiaomi founder Lei Jun at the World Internet Conference.
The Apple exec might have …

Apple has brought its latest terms and conditions in line with the EU's consumer laws, allowing customers to demand a refund for apps, ebooks and music within two weeks of purchase.
Users of Apple's App Store, Mac App Store, iTunes Store and iBooks in Germany, France, Spain, Poland, and the Netherlands (as well as non-EU Norway …

Apple Pay has reportedly been refused by not one but two leading US main-street pharmacies - apparently because their parent company is developing its own payment system.
According to MacRumors, the large Stateside pharmacy CVS killed its near field communications (NFC) terminals just days after it was claimed that drugstore …

Apple more than doubled chief exec Tim Cook's remuneration for 2014, handing him a bulging package worth $9.22m – including his $1.75m (£1.25m) base salary and a $6.7m (£4.5m) bonus.
The compensation reflects the company's "extraordinary year in 2014", it said in its annual report (PDF).
Sales at Apple rose seven per cent by $ …

Apple design supremo Jony Ive met Star Wars: The Force Awakens director at a dinner party and offered him some thoughts on lightsaber design that made it into the forthcoming flick.
So says The New Yorker in a profile of Ive.
The story says “Ive once sat next to J. J. Abrams at a boozy dinner party in New York, and made what …

In a shock falling-in-line-with-industry-practice move, Apple is to conduct a public beta test for iOS 8.3.
It’s the first time Apple has run a public beta for iOS, although there is precedent in that Apple ran a scheme for a million users with desktop operating system OS X Yosemite last year. Rumours from 9to5Mac have it that …

Apple has released an update for iOS that addresses some rather annoying performance bugs, but leaves major security holes open.
The company said the iOS 8.1.2 over-the-air update will address performance issues with the Apple mobile platform, including a flaw which had caused ringtones to disappear from handhelds.
"This …

Apple and Ericsson have both lawyered up and are suing each other in the US courts over LTE patent pricing.
Apple was the first to file a case in the long-running dispute between the tech giants, claiming that the Swedish company's LTE wireless tech patents are "essential to industry cellular standards" and that it is demanding …

Apple has made some amendments to its privacy policy, and has used the occasion to run an open letter from CEO Tim Cook explaining the changes.
Taking a swipe at Google and others, Cook tells the world that since Apple's income is products, not profiles, “we don’t build a profile based on your email content or web browsing …

Apple has apparently shanghaied experts from the automotive industry for a super-secret project or two that no one really knows anything about.
CEO Tim Cook and bling-master Sir Jony Ive have been meeting – and trying to hire – eggheads at Mercedes-Benz and other manufacturers to help develop an Apple "automotive product," it's …

Tech giants have discovered an ingenious way to borrow money – assume debts nearly paid for by the lenders.
Apple is reported to have raised 1.25bn in Swiss francs ($1.19bn) from two bonds that will mature in 2024 and 2030 with rates of 0.25 and 0.7 per cent.
That means Apple will pay back almost zero interest to the bond’s …

Apple has begun offering the controversial Sony Pictures' movie The Interview, starring Seth Rogen and James Franco, for rent and sale on its Stateside and Canada iTunes stores.
Fanbois who are willing to shell out $14.99 can purchase a high-definition version of the Nork-ribbing flick from Apple's online shop.
It comes days …

Apple has temporarily halted online sales in Russia while the country remains in an economic free-fall.
The iPhone giant said "extreme" fluctuations in the value of the ruble forced it to shut its shopping website in the Putin-led country. Apple said it will review its pricing before reopening the site for sales.
The ruble saw …

Among the fistful of patents Apple was awarded on Tuesday was a pair of eye-catching filings, one of which has already hit a potential competitor in the pocket.
The first of the two, US Patent No 8,933,876, describes a 3D gesture input system that uses a camera to track user movements and respond to three-dimensional gestures …

Apple is setting up for a massive rollout of its new Watch device, if rumors are to be believed.
A report from Taipei's DigiTimes cites industry sources as the source in a report suggesting Apple has ordered enough chips to power between 40 and 50 million wrist jobs.
If correct the report indicates that Apple has high hopes for …

Apple quietly withdrew its iconic iPod Classic from sale this year – and now the hard-drive-packing music players are fetching handsome piles of cash on Amazon.
An unused sixth-generation silver 160GB model will set you back $1,500 from one tech hawker using the web souk to flog old gear. If that's a bit too steep for you, don't …

Update
Cupertino's plans to dominate the world of pay-by-bonk have been exposed following the leak of what appears to be a TOP-SECRET Apple Pay training manual.
All Apple staffers will apparently take part in an hour's training on the new bonk-to-pay system, which is expected to be launched later this month following an event on 16 …

Apple has been granted a patent in the US on a gaming controller pad for iOS-powered things.
The iPhone giant's "novel" design describes a device with directional pads, buttons and speakers (that doesn't sound familiar at all.)
Rather than include a display, the controller would have an open slot into which an iOS device could …

Apple has slipped out an update to address the Network Time Protocol (NTP) vulnerability in its OS X operating system. And it seems the patch will be applied automatically and silently to vulnerable machines.
Apple said the fix will protect Macs from the recently publicized flaw in the handling of NTP connections. The …

A dark blue van rented by Apple has been fitted with cameras and is roaming the streets of northern California.
According to CBS SF Bay Area, the Cupertino goliath is behind a mystery vehicle spotted in the city of Concord, east of San Francisco.
The Dodge minivan, which Department of Motor Vehicles documents show is leased to …

Analysis firm KGI claims Apple will offer a stylus with its 12.9” iPad. If true, this would represent a volte face for Apple, which has always derided fondleslabs that used any pointing device other than a human finger attached to a human arm.
The claims appear in a report leaked to Apple Insider. The KGI analyst Ming-Chi Kuo …

Amid all the colour and movement generated by Tuesday's launch of new iPhones and the Apple Watch, Cupertino looks to have quietly killed the iPod Classic.
A visit to www.apple.com/ipod/ or its national variants reveals a range of iPods that includes the iPod Shuffle, Nano and Touch, plus the Apple TV. But there's no mention of …

Apple will mute the Thunderstrike attack in an upcoming OS X patch, according to a report.
Beta developers told iMore the OSX 10.10.2 release stops the attack and prevents firmware downgrades which could re-enable the vulnerability on patched machines.
The Thunderstrike attack was revealed earlier this month by reverse engineer …

Apple is reportedly asking record labels to agree on a deal that will allow the iGiant to sell a cheaper streaming music service.
According to a report by Re/Code citing company sources, the Cupertino iFlinger wants to lower the US$10/month price of the Beats Music service. To do so, and still turn a profit, Apple reportedly …

Apple is in the final stages of designing a 12-inch iPad as big as a dinner plate, it has been claimed.
A Japanese magazine called MacOtakara has published blueprints for a device it called the "iPad Air Plus", which will be a bigger version of the world's most famous fondleslab.
It will feature a 12.2-inch display and an A9 …