About Grubby’s Poke & Fish Market

Grubby’s Poke & Fish Market is the brainchild of a group of North County locals who have a passion for food, family and community. They have created a restaurant for locals by locals, accentuating all of the things that makes North County San Diego great, from the beaches to the breweries.

The Beginning: Senor Grubby’s

Friends since they were children, they first dreamed up Senor Grubby’s in 2008 as an alternative to local Mexican & American breakfast that had grown stale and was missing a few crucial elements. Like many San Diegans, they found a second home south of the border, with numerous trips to Mexico to sample the culture and food. With Senor Grubby’s they wanted to bring the heart of Mexican food with a North County twist. They found not only that they could provide people with great food, but make a lasting impact on the community they love so much. That is when they started to conceptualize Grubby’s Poke & Fish Market.

We Support the Local Community in North County San Diego

North County is changing. The quaint surf towns that the owners fondly remember are slowly transforming into glitzy and glamorous cities. While modernization certainly has its perks, the Grubby’s team wanted to create a restaurant that harkens back to North County’s roots.

That is why Grubby’s Poke & Fish Market strives to not just be a restaurant and fish market, but an ingrained part of the community. We want to feature locally caught, fresh fish and amazing local craft beers, helping small local businesses and fisherman thrive. We also will use Grubby’s Poke & Fish Market as a hub for local fundraising efforts, raising money for local schools, sports teams, charities, and artists. The owners grew up in North County San Diego and love it with all of their hearts, and do everything they can to give back.

Grubby’s Poke & Fish Market is Not Your Average Poke Spot

Poke spots are popping up all over Southern California, but Grubby’s Poke is not just your average poke spot. We not only feature locally caught and sustainable, hand-picked fish, but the restaurant also features a fish market on site. Grab a do-it-yourself poke or sushi kit to take home to the whole family or buy some fresh fish for a different culinary delight. We can also spice up your next event with our awesome catering service, allowing you to host a poke party or sushi soiree that is sure to leave guests impressed. We hope to be a North County fixture, a place for families and friends to meet, eat and have a great time!

Come Check Out Grubby’s Poke & Fish Market Today

If you haven’t been, come check out Grubby’s Poke & Fish Market today! We are eager to hear from our amazing customers what they think and any suggestions to improve. If you have any questions for us, stop by Grubby’s Poke & Fish Market in the Shoppes at Carlsbad or give us a call at (760) 828-9074.

This place is awesome! Today they had fresh bluefin which just came in from Oceanside. 5 stars on fish quality , sauces, and toppings. All the ingredients we're fresh in appearance and taste.The dining area and kitchen were very clean also which speaks loud to me when dealing with fresh fish. Keep it up!read more

I love this new Grubby’s establishment! The food is excellent and service is on point. I have tried a little of everything. Ahi, raw salmon, house smoked salmon, house smoked shrimp, octopus (that is seared upon order), and even the tofu is delicious. Very good quality of fish. If you are familiar with Señor Grubbys in Carlsbad Village, Grubbys Poke took the spices and chiles from the Diabla salsa and made a delicious infused oil for their poke bowls. If you like a little kick, I highly recommend it. I order my poke bowls on top of spring greens and brown rice. There were very good choices of toppings. I am impressed. Beer and sake too. Try it!!! It’s worth it and it’s directly at the entrance to the mall by Victoria’s Secret so it’s easy to find. Will def go back for more.read more

Came in to check it out a few days ago. Absolutely awesome Poke spot! The worker making my poke bowl was very friendly and knowledgeable. The food was amazing and very fresh! Great environment and location.What really sold me on this new spot is the Bluefin. Bluefin tuna is hard to find and usually expensive. Not only can they put it in your bowl, you can buy it by the pound!read more

Grubby’s Poke & Fish is legit! A much needed addition to the Carlsbad mall. This has been on my weeekly rotation since they’ve opened. The fish is fresh and the ingredients are high quality. Def recommend the Diabla oil, if you are looking to kick it up a notch spice wise. Also, they have a pretty dope selection of beverages: Stubborn sodas, beers, sake, teas and those cool CBD beverages and their “tap” water is purified alkaline water.read more

The food is amazing, enough for now and later. The staff is very friendly and helpful. If you like heat they can pack a punch with diablo sauce and the amazing dry Asian spice mix to top things off. From torched octopus to the local catch of the day there’s something for everyone.read more

Seafood was very fresh and the smoked shrimp was amazing! This is the first place my son has EVER asked for more fish, let alone took more than 2 bites lol EVERYTHING was delicious. Awesome drink selection too! The staff was very friendly and polite. Highly recommend!!read more

Bryan Tarr

2018-07-01T04:13:51+0000

This place is amazing, best poke bowl I've ever hadread more

Christine Courtney

2018-06-29T17:06:09+0000

Grubby's has nailed it with fresh seafood and tasty ingredients. We loved every delicious bite and the ambiance. We will be here every week grubbing on the freshest poke in town!read more

Karen Vazquez

2018-06-29T03:17:25+0000

This is basically my favorite destination spot in North County San Diego for excellent Mexican food. Ask for Carey. She makes the experience warm, inviting and enjoyable every time. �read more

Carey Lyn Hermanns

2018-06-29T02:24:57+0000

I love this new Grubby’s establishment! The food is excellent and service is on point. I have tried a little of everything. Ahi, raw salmon, house smoked salmon, house smoked shrimp, octopus (that is seared upon order), and even the tofu is delicious. Very good quality of fish. If you are familiar with Señor Grubbys in Carlsbad Village, Grubbys Poke took the spices and chiles from the Diabla salsa and made a delicious infused oil for their poke bowls. If you like a little kick, I highly recommend it. I order my poke bowls on top of spring greens and brown rice. There were very good choices of toppings. I am impressed. Beer and sake too. Try it!!! It’s worth it and it’s directly at the entrance to the mall by Victoria’s Secret so it’s easy to find. Will def go back for more.read more

Ronald Binion Jr

2018-06-26T03:52:27+0000

Smoked shrimp were amazing. Great service. Cool ambiance. Flavors were amazing.read more

Jenelle Rivera

2018-06-24T19:22:38+0000

The natural smoked flavor of the shrimp was out of this world! We also loved the spicy tuna and all of their sauces! Quality, fresh poke is hard to find! We will be back every week!read more

Douglas Flaker

2018-06-24T01:59:24+0000

Highest quality fresh fish, very friendly staff, and a casual ambiance combine to make this new poke place a winner!read more

Tiffany Heather Marie K

2018-06-23T08:04:05+0000

My family loves it! It ranks in top 10 favorite meals ever! You must try the smoked tofu it’s so good! Thanks for the opportunity to be there for the VIP tastings! We loved being a part of the process & are so excited to share with all our family & friends! Keep up the amazing healthy food choices!read more

Rachel Elizabeth Mestaz

2018-06-20T03:58:08+0000

Just inhaled my bowl and it was delicious! The fish was super fresh tasting and the sauces were amazing. Stoked it's so close to my house, this is going to be my new spot!read more

Rich Flores

2018-06-19T06:37:47+0000

Great Spot! Flavors Where Great A lot Of Thinking Outside Of The Box On This Traditional Dish.read more

Lindsey Brown

2018-06-19T05:05:00+0000

It was really delicious! Very flavorful and the fish was so fresh. Can't wait to come back..�read more

Debbie De Zego

2018-06-15T03:38:39+0000

I was fortunate enough to join a tasting and training event here. From the friendly staff to the precise yet fun decor...not one detail has been overlooked. Which will say something for the quality and love they put into their food! By far the freshest fish/poke around town! Special mention to the smoked shrimp 😱 Their Diablo sauce is a must. I will for sure be a regular at this spot ❤️read more