“Swaying bulb flower fields everywhere, in the loveliest colours”

20 March 2018

No one ever forgets a visit to Royal FloraHolland in Aalsmeer for the rest of their life. That's how much of an impression it makes. People become more aware of the entire process behind the sales of flowers and plants. Each year the Visitors Department welcomes thousands of guests and takes them on tours. Are you curious about their story? Read this interview with Natascha, staff member of the Visitors Department.

Natascha begins, "The gigantic sea of flowers visible as I look
down from the bridge is truly a pleasure. The visitors are full of
admiration, which is great to see. Many visitors are not aware of
the massive logistics operation carried out daily that is required
to get the flowers and plants to where they need to be."

Finest perfume

Each season has its own special charm. The quantity of roses
around Valentine's Day, the tulips in the run-up to spring, the
brief appearance of peonies or the atmosphere of Christmas in the
winter. Natascha adds, "I especially enjoy the lovely flowery
scent, I always compare it to the sweetest natural perfume."

Busiest period

Natascha continues, "We see an enormous peak in the number of
visitors when Keukenhof is open, around the beginning of spring.
People wait in long queues to visit the auction. We really enjoy
hearing all the ohhhs and ahhhs, the questions they ask and their
happy faces. It gives us so much satisfaction that our small team
of four people is able to answer all the questions so they leave
the auction grounds of Royal FloraHolland with a very positive
impression."

That the visitors are clearly impressed is evident from their
reactions. They talk about "a ballet of flowers" and the only thing
that is missing is some music by Bach.

Opening hours of Visitors Centre

Family, friends or neighbours? Invite people for an inspiring
tour of Royal FloraHolland.