Black Eyed Peas musician Will.i.am (who is also a tech
entrepreneur) came on stage at Salesforce's huge Dreamforce tech
conference in San Francisco to plead with attendees to volunteer
to teach inner city kids about tech.

"I'm not just here because I like to hang out with geeks. I'm
here because I think geeks could change inner cities forever,"
he implored the audience. He then explained that many of the
nation's inner cities are filled with talented kids that just
don't know how to aim for a career in tech.

"Until we get education reform, it's up to you to,"
he said, encouraging the conference attendees to
volunteer with under-served schools, saying that these kids could
become the next generation of tech employees.

Will.i.am then showed the music video remake of the BEP's
2002 hit "Where Is The Love?" that
the group reunited to make. (The video features a
long list of guest star appearances, too).

He asked the folks at the show to buy the song and/or video on
Apple Music and iTunes because proceeds from it will fund
education programs and college scholarships via his charity
i.am.angel
foundation.

So, why was Will.i.am at Salesforce?
Salesforce invested in his tech company, and Salesforce's
foundation also donates to schools. In fact, shortly after
Will.i.am's standing ovation, Salesforce CEO Marc Benioff came on
stage and implored everyone in the audience to "adopt a
public school," which he says he has done himself, personally.
(Just "knock on the door and ask the principal, 'What can I do to
help you?'," Benioff says.)