Chrupek Co. * Dog Accessories

The project visual identity for the company selling accessories for pets.
Simple, geometric logo consistent with typography. Minimal use of color, simple accessories create a minimalist brand for people who value simplicity and materials of good quality. Identification continues to grow.

Visual identity for the company selling accessories for pets. Simple, geometric logo consistent with typography.

Each element of the logo is based on the shape of a circle. Minimal use of color, simple accessories create a minimalist brand

for people who value simplicity and materials of good quality.

The company sells accessories for pets such as bedding, so I chose to show a sleeping dog. I decided to use simplest shape. Everyone knows how does a sleepy, sweet dog look like. To keep the mood, I picked joyful baby blue color.