Advertising Art: The 50 Smartest Culture Jams

Advertising is around us constantly. Even if you think you're beyond being susceptible to those glossy images of perfection, you've been taken in by it before, and you will be again.

Taken at face value, it's not hard to see through advertising - the perfect airbrushed faces, the posed laughs, the impeccable interiors. And for some guerilla artists, this fallacy makes for the ultimate inspiration.

Welcome to Culture Jamming, the movement that mixes politics with graffiti, and satire with paint.

A campaign tackles the health associations of McDonald's food.

Coined in 1984, the term refers to the efforts by artists around the world to reclaim the public space taken up by advertising by subverting their messages using everything from full blown cover ups to strategically placed letters - such as 'EAT?' after the ubiquitous McDonald's arch.