Like this:

Well this time last week, Lord Sugar was taking to the media promoting his autobiography and new show on Talksport. Hang on, that’s Essex boy and hammers fan Russel Brand. No, Lord Sugar was plugging his book and the new series of the Apprentice on BBC1. (The establishment can’t trust Mr Brand on the main channel JUST YET – too soon after Sachsgate)

During the interviews with the Sun, BBC Breakfast and 5live, ‘Sur Alan’ compared the LIb Dems in government to Leyton Orient in the champions league – a fish out of water (Champion League – your having a laugh, we can’t even get through to the later stages of the Johnstone Paint Trophy).

Then, during saturdays 5live commentary of Sheffield Wednesday v The O’s, Connor Macnamara said that in another interview, when asked was Jose Mourinho the special one, Sugar replied “Get him down Leyton Orient, and see if he’s the special one” It’s a fair comment in relation to many managers who moan they need to spend more money to compete in the premier or champions league.

But it appears that Lord Sugar has got his local team, our beloved Leyton Orient on the brain, or under his skin.

After the Lib Dem story I tweeted his Lordship the Baron of Clapton, but no reply. Maybe he doesn’t want the big story to break just yet. He has stated in his book and on telly that buying Tottenham Hotspur was the biggest (business) mistake of his career, so the chance of him ploughing his millions into another football club, two divisions lower, when he could be relaxing on his yacht or at his californian home watching back episodes of CSI, but he might be thinking he has unfinished business in football, and what better stage than his local team, with less expectations, but with huge potential.I have it on good authority that he (and his son) had looked over the orient accounts in the past after selling Spurs, but no bid was forthcoming at that time. After donating a million pound to the Hackney Empire after selling Spurs I remarked that he was transferring money from one comedy club to another, but now might be the time for the real fun to start…

When Taylor told Shilts to Kick It Out he wasn't discussing the Football Charity against Rascism.

Former Leyton Orient and England goalkeeper Peter Shilton survived the first public vote as Goldie was the shock celebrity to exit. My money was on Paul Daniels and Ann Widdecombe to be in the final two, but Daniels performed a bit of magic in avoiding the bottom two, and Widdecombe obviously drew on her experience of winning the vote of the public from years as an MP. With those two pensioners still in, if Shilts can forget his kicking problems which saw him booted out of Leyton Orient by Tommy Taylor, and concentrate on his salsa and cha cha cha, he could still see his way into the later stages of this competition. And if he does crash out, the only other chance we have of seeing an Ex O on reality tv will be Steve Watts or Jeff Brazier on ‘The Only Way Is Essex’

Interviewed in the Sun newspaper this morning to promote the new series of the Apprentice, Lord Sugar (it’s not Sir Alan anymore – he says so himself here) says that the Lib Dems in government are like Leyton Orient in the Champions League, a fish out of water.

Champions League we should be so lucky, we can’t even get to the later stages of the Johnstone Paint Trophy (Southern Area).

Following the Evening Standard interview with Russel Slade which revealed that Mr Slade lived in one of the Barrat Homes flats on the corner of Brisbane Road, I received the following messages by text…

Barry: So If the coach leaves at 9am, he can come down at 8.59?? (Quite good for Barry, believe me!!)

Whitecoatman: SO can we put together a song for Slade and his gaff??

Barry: So if we want Slade out, we can protest outside his house

(again, far above Barry’s normal efforts)

Shocked and stunned at the quality of Barry’s texts, while I was sitting down, I started work on a chat for Whitecoatman to debut in time for the Christmas Number 1 battle with the X Factor Winner.