Solid Gains is a premium product containing whey protein
isolates, egg protein and milk protein to deliver 60 grams of
protein per serving. The product is aspartame free and mixes easily
without the use of a blender. Solid Gains also delivers 100 grams
of carbohydrates with only six grams of sugar. "This puts Solid
Gains in the weight gainer category as opposed to the sugar laden
waist gainer products currently available in the market,"​ said
Chris La Fleur, vice president of marketing.

The product also contains a range of anti-catabolic/anabolic
nutrients, and the company is confident that Solid Gains will soon
become a leading player in the market for muscle gaining protein
powders. It is available in chocolate fudge and vanilla cream
flavours and is lactose free.

MD Labs already markets several successful protein drinks under
the HDT line, and was keen to enter the important weight gain
market. "This category has always been dominated by young
athletes, beginning body builders and others struggling to put on
additional weight. With the latest scientific advancements in
protein powder formulations, we feel Solid Gains will complement
this market and open itself up to more experienced and nutritional
savvy supplement users,"​ said La Fleur.

The market for protein drinks includes high-quality expensive
whey protein isolates, blended protein sources, single protein
sources, high calorie/high protein (weight gainer) and economy
products. The HDT line has focused primarily on the blended protein
and economy protein segments, but Solid Gains represents the
company's initial expansion into the weight gainer segment.