tag:blogger.com,1999:blog-90073992904536930232019-09-15T03:31:04.520-07:00Rat Race ArmaggeddonUnknownnoreply@blogger.comBlogger9452125tag:blogger.com,1999:blog-9007399290453693023.post-45091650945128741782019-09-15T00:36:00.001-07:002019-09-15T00:36:37.328-07:00For Great Video, Focus on Audio Quality<p style="text-align:start; text-indent:0px; -webkit-text-stroke-width:0px"><span style="font-size:medium"><span style="font-family:Calibri, sans-serif"><span style="caret-color:#000000"><span style="color:#000000"><span style="font-style:normal"><span style="font-variant-caps:normal"><span style="font-weight:normal"><span style="letter-spacing:normal"><span style="orphans:auto"><span style="text-transform:none"><span style="white-space:normal"><span style="widows:auto"><span style="word-spacing:0px"><span style="-webkit-text-size-adjust:auto"><span style="text-decoration:none">Welcome to episode 4 of&nbsp;<a href="https://www.youtube.com/playlist?list=PL7NYXEutUrvKZzsl0oNqBnNop56drcLnX" style="color:#954f72; text-decoration:underline">On the Fly</a>, our video series with small bites (two mins or less) of marketing advice and training from marketing experts—delivered while they are on the road, at the airport, or traveling somewhere. This week’s featured guest is&nbsp;<a href="https://www.christopherspenn.com/" style="color:#954f72; text-decoration:underline">Christopher Penn</a>, co-founder and Chief Data Scientist of TrustInsights.ai. Chris is an authority on&nbsp;digital marketing&nbsp;and marketing technology and a recognized thought leader, author, and speaker.&nbsp;</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></p><p style="text-align:start; text-indent:0px; -webkit-text-stroke-width:0px"><span style="font-size:medium"><span style="font-family:Calibri, sans-serif"><span style="caret-color:#000000"><span style="color:#000000"><span style="font-style:normal"><span style="font-variant-caps:normal"><span style="font-weight:normal"><span style="letter-spacing:normal"><span style="orphans:auto"><span style="text-transform:none"><span style="white-space:normal"><span style="widows:auto"><span style="word-spacing:0px"><span style="-webkit-text-size-adjust:auto"><span style="text-decoration:none">In&nbsp;<a href="https://blogs.oracle.com/marketingcloud/now-is-the-time-for-video-content" style="color:#954f72; text-decoration:underline">episode 2 of On the Fly</a>, Zontee Houshared with us the importance of using video as a <a href="https://www.oracle.com/marketingcloud/best-practices.html">digital marketing</a> tool and tips to master video content. This week, Christopher Penn reminds us not to disregard the quality of audio while creating your video.&nbsp;&nbsp;</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></p><p style="text-align:start; text-indent:0px; -webkit-text-stroke-width:0px"><span style="font-size:medium"><span style="font-family:Calibri, sans-serif"><span style="caret-color:#000000"><span style="color:#000000"><span style="font-style:normal"><span style="font-variant-caps:normal"><span style="font-weight:normal"><span style="letter-spacing:normal"><span style="orphans:auto"><span style="text-transform:none"><span style="white-space:normal"><span style="widows:auto"><span style="word-spacing:0px"><span style="-webkit-text-size-adjust:auto"><span style="text-decoration:none">Make audio as good as you can make it, Chris says, because while people will tolerate less than perfect image quality, but they very rarely tolerate poor sound quality. There is some science behind this. Our limbic systems are designed to pay attention to as many of our senses as possible. When you have no sound, there's less to pay attention to. So, make sure that the investment on audio is equal to or better than the investment in the video quality if you want grab people’s attention.</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></p><p style="text-align:start; text-indent:0px; -webkit-text-stroke-width:0px"><span style="font-size:medium"><span style="font-family:Calibri, sans-serif"><span style="caret-color:#000000"><span style="color:#000000"><span style="font-style:normal"><span style="font-variant-caps:normal"><span style="font-weight:normal"><span style="letter-spacing:normal"><span style="orphans:auto"><span style="text-transform:none"><span style="white-space:normal"><span style="widows:auto"><span style="word-spacing:0px"><span style="-webkit-text-size-adjust:auto"><span style="text-decoration:none">Watch full video:</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></p><p style="text-align:start; text-indent:0px; -webkit-text-stroke-width:0px"></p><p style="text-align:start; text-indent:0px; -webkit-text-stroke-width:0px">&nbsp;</p><p style="text-align:start; text-indent:0px; -webkit-text-stroke-width:0px"><span style="font-size:medium"><span style="font-family:Calibri, sans-serif"><span style="caret-color:#000000"><span style="color:#000000"><span style="font-style:normal"><span style="font-variant-caps:normal"><span style="font-weight:normal"><span style="letter-spacing:normal"><span style="orphans:auto"><span style="text-transform:none"><span style="white-space:normal"><span style="widows:auto"><span style="word-spacing:0px"><span style="-webkit-text-size-adjust:auto"><span style="text-decoration:none"><span style="vertical-align:baseline"><span style="color:black">Visit&nbsp;</span><a href="https://www.youtube.com/playlist?list=PL7NYXEutUrvKZzsl0oNqBnNop56drcLnX" style="color:#954f72; text-decoration:underline">OnTheFly.Experts</a>&nbsp;<span style="color:black">to see all episodes.&nbsp;</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></p><p style="text-align:start; text-indent:0px; -webkit-text-stroke-width:0px"><span style="font-size:medium"><span style="font-family:Calibri, sans-serif"><span style="caret-color:#000000"><span style="color:#000000"><span style="font-style:normal"><span style="font-variant-caps:normal"><span style="font-weight:normal"><span style="letter-spacing:normal"><span style="orphans:auto"><span style="text-transform:none"><span style="white-space:normal"><span style="widows:auto"><span style="word-spacing:0px"><span style="-webkit-text-size-adjust:auto"><span style="text-decoration:none"><span style="vertical-align:baseline"><span style="color:black">_______________________________________</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></p><span style="font-size:12pt; text-align:start; text-indent:0px; -webkit-text-stroke-width:0px"><span style="font-style:normal"><span style="font-variant-caps:normal"><span style="font-weight:normal"><span style="letter-spacing:normal"><span style="orphans:auto"><span style="text-transform:none"><span style="white-space:normal"><span style="widows:auto"><span style="word-spacing:0px"><span style="-webkit-text-size-adjust:auto"><span style="text-decoration:none"><span style="font-family:Calibri, sans-serif"><span style="color:black">Also, don’t miss Christopher Penn’s article&nbsp;</span></span></span></span></span></span></span></span></span></span></span></span></span></span><span style="font-size:12pt; text-align:start; text-indent:0px; -webkit-text-stroke-width:0px"><span style="caret-color:#000000"><span style="color:#000000"><span style="font-style:normal"><span style="font-variant-caps:normal"><span style="font-weight:normal"><span style="letter-spacing:normal"><span style="orphans:auto"><span style="text-transform:none"><span style="white-space:normal"><span style="widows:auto"><span style="word-spacing:0px"><span style="-webkit-text-size-adjust:auto"><span style="text-decoration:none"><span style="font-family:Calibri, sans-serif"><a href="https://blogs.oracle.com/marketingcloud/modern-marketing-blog-influencer-series%3a-improving-marketing-performance-with-analytics-requires-people%2c-process%2c-and-platform" style="color:#954f72; text-decoration:underline">Performance with Analytics Requires People, Process, and Platform</a></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><span style="font-size:12pt; text-align:start; text-indent:0px; -webkit-text-stroke-width:0px"><span style="font-style:normal"><span style="font-variant-caps:normal"><span style="font-weight:normal"><span style="letter-spacing:normal"><span style="orphans:auto"><span style="text-transform:none"><span style="white-space:normal"><span style="widows:auto"><span style="word-spacing:0px"><span style="-webkit-text-size-adjust:auto"><span style="text-decoration:none"><span style="font-family:Calibri, sans-serif"><span style="color:black">in our Influencer Series. Analytics will be an even bigger part of marketing in the future and marketers need to commit&nbsp;</span></span></span></span></span></span></span></span></span></span></span></span></span></span><div class="feedflare"><a href="http://feeds.feedburner.com/~ff/itsallaboutrevenue?a=1w6xKog08xY:R_FQbJkj3Gk:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/itsallaboutrevenue?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.feedburner.com/~ff/itsallaboutrevenue?a=1w6xKog08xY:R_FQbJkj3Gk:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/itsallaboutrevenue?d=qj6IDK7rITs" border="0" /></a> <a href="http://feeds.feedburner.com/~ff/itsallaboutrevenue?a=1w6xKog08xY:R_FQbJkj3Gk:-BTjWOF_DHI"><img src="http://feeds.feedburner.com/~ff/itsallaboutrevenue?i=1w6xKog08xY:R_FQbJkj3Gk:-BTjWOF_DHI" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/itsallaboutrevenue/~4/1w6xKog08xY" height="1" width="1" alt="" /><br /><br />from Oracle Blogs | Oracle Marketing Cloud https://ift.tt/2I8gIu2<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-64279668618924430302019-09-14T12:54:00.001-07:002019-09-14T12:54:36.605-07:00How to Make Money Blogging in 2019<p>I have a major disclaimer before we begin.</p><p>A good part of my career has been working for some of the folks in this list.</p><p>In fact, I was personally responsible for setting annual revenue goals and hitting those goals while I was the Senior Director of Growth and Product at I Will Teach You To Be Rich. In that case specifically, I’m extremely familiar with revenue totals and what drove that revenue.</p><p>Not to mention the affiliate commissions that were paid out to some of the people on this list, numbers that were shared in confidence after a few too many drinks, and second-hand rumors that I picked up along the way.</p><p><span id="more-42478"></span></p><p>Unfortunately, I’ve got sad news.</p><p>I’m not going to share any of that insider knowledge. Sorry.</p><p>Some folks don’t mind publishing their revenue numbers but others keep it extremely private. If I shared that kind of info on how their blogs make money, I’d shatter the trust they placed in me. I take that trust very seriously.</p><p>For this post, I’m only going to be sharing revenue numbers that have been shared publicly.</p><p>Now here’s what I can do for you.</p><p>With the background that I have in this space, there are some common rules of thumb for figuring out revenue. They’re not perfect rules but they do tend to get the right number of digits. And after a while, you get a general sense for people’s revenue based on the size of their audience.</p><p>For most folks on this list, I’ll give a guess based on their public audience size and any hints that they’ve released publicly about their revenue. I’ll clearly label at is as a guess and you should take it with a grain of salt.</p><h3>Ramit Sethi — <a href="https://www.iwillteachyoutoberich.com/" target="_blank" rel="noopener noreferrer">I Will Teach You To Be Rich</a></h3><p><b>Revenue = I can’t tell you</b></p><p>If you poke around the site a bit, it’s pretty obvious that the blog makes most of its money from infoproducts.</p><p>Ramit is absolutely at the top of his game when it comes to infoproducts and I consider this site one of the best to learn from if you’re considering monetizing your own blog with infoproducts. Make sure to sign up for his email list —&nbsp;you’ll start getting the launch funnels and you’ll be able to see how it all works.</p><p>There are also a few products available for purchase from <a href="https://www.iwillteachyoutoberich.com/products/" target="_blank" rel="noopener noreferrer">the products page</a>. That’s a great source for inspiration to see what an amazing infoproduct sales page looks like.</p><h3>Marie Forleo — <a href="https://www.marieforleo.com/" target="_blank" rel="noopener noreferrer">marieforleo.com</a></h3><p><b>Revenue = My guess is several million per year</b></p><p>Marie has been blogging for a while now. She also put in a lot of work into <a href="https://www.youtube.com/user/marieforleo" target="_blank" rel="noopener noreferrer">her YouTube channel</a>.</p><p>He content has a great reputation and her copy is world class. I assume most of her revenue comes from infoproducts, particularly her flagship program B-School. It’s been a while since I followed Marie closely but for a period, she launched B-School once per year.</p><p>She’s an amazing person to study if you want to learn how to produce high-quality positive content. She’s also brilliant at balancing valuable content with going for the sale in an authentic way.</p><p><img class="aligncenter wp-image-42481 size-full" src="https://www.quicksprout.com/wp-content/uploads/2019/02/MarieForLeo-e1549402378817.png" alt="MarieForLeo" /></p><h3>Steve Kamb —&nbsp;<a href="https://www.nerdfitness.com/" target="_blank" rel="noopener noreferrer">Nerd Fitness</a></h3><p><b>Revenue = Over $1 million per year</b></p><p><a href="https://www.forbes.com/sites/elainepofeldt/2016/04/27/he-built-a-seven-figure-business-making-fitness-friendly-to-nerds/#29878f873616" target="_blank" rel="noopener noreferrer">According to this post</a>, Steve’s doing over seven figures with his business. It’s a mix of infoproducts, coaching, and bootcamps. He also wrote a book called <a href="https://www.amazon.com/Level-Your-Life-Adventure-Happiness/dp/1623365406/" target="_blank" rel="noopener noreferrer">Level Up Your Life</a>.</p><p><img class="aligncenter wp-image-42482 size-full" src="https://www.quicksprout.com/wp-content/uploads/2019/02/NerdFitness-e1549402404652.png" alt="Nerd Fitness" /></p><p>What I love most about Steve’s business is how he’s chosen a specific segment of the market and differentiated himself from other fitness blogs. The fitness space is crazy competitive but by branding his entire business around fitness for nerds, he clearly separates himself from that competition. Even in the most competitive categories, there are still opportunities to target a niche with your blog and make real money with it.</p><h3>Amy Porterfield —&nbsp;<a href="https://www.amyporterfield.com/" target="_blank" rel="noopener noreferrer">amyporterfield.com</a></h3><p><b>Revenue = At least $2–3 million per year, maybe more</b></p><p><a href="https://www.amyporterfield.com/about/" target="_blank" rel="noopener noreferrer">Amy’s About page</a> states that she’s built a multi-million dollar business, something that I absolutely believe based on her audience size.</p><p>I’m assuming that the vast majority of her revenue is from her infoproducts, but it looks like she does some affiliate promotion too. <a href="https://www.amyporterfield.com/resources/" target="_blank" rel="noopener noreferrer">Her affiliate page</a> is pretty classy and well done. It’s a great example of how to promote products in an authentic and non-pushy way.</p><h3>Jon Morrow —&nbsp;<a href="https://smartblogger.com/" target="_blank" rel="noopener noreferrer">Smart Blogger</a></h3><p><b>Revenue = Over $1.2 million per year</b></p><p><a href="https://smartblogger.com/make-money-blogging/" target="_blank" rel="noopener noreferrer">In this post</a>, Jon states that he’s doing over $100K per month in affiliate revenue which is pretty impressive.</p><p>He also has several of infoproducts available for purchase on his site. I bet these do about $30–50K per year on their own. I’m not sure what Jon’s email funnels look like but if he’s pushing launch funnels aggressively, he could easily have another few million in revenue from infoproducts on top of his affiliate revenue.</p><h3>Darren Rowse —&nbsp;<a href="https://problogger.com/" target="_blank" rel="noopener noreferrer">Problogger</a></h3><p><b>Revenue = My guess is about $10 million per year</b></p><p>Problogger has been around since 2004. That’s an eternity in online marketing. It’s one of the original “how to blog” blogs. Darren also owns <a href="https://digital-photography-school.com/" target="_blank" rel="noopener noreferrer">Digital Photography School</a> which has 8X as much traffic and revenue as Problogger.</p><p>Darren did do <a href="https://problogger.com/blogging-income-breakdown-first-half-2016/" target="_blank" rel="noopener noreferrer">a income report on the first half of 2016</a>. At that time, 46% of his revenue from both sites came from affiliates, 31% came from infoproducts, and the rest from a smattering of different categories.</p><h3>Seth Godin — <a href="https://seths.blog/" target="_blank" rel="noopener noreferrer">seths.blog</a></h3><p><b>Revenue = My guess is over $2 million per year</b></p><p>Seth Godin had plenty of success before his blog: he’s written 18 books, built and sold a company to Yahoo, and then was a VP at Yahoo. And his blog has cemented him as the leading marketing thought leader. If you were trying to come up with an ideal example of a thought leader, you’d have a hard time finding a better example than Seth Godin.</p><p>Seth’s blog is the original, longest running, and possibly highest value blog in marketing. He’s posted every day for like 20 years or something.</p><p>For a long time, he never montized it. Unless you consider featuring his books occasionally to count as monetization. Recently, he has done a few infoproducts including the altMBA and The Marketing Seminar. I went through The Marketing Seminar myself and quite a few people were in the community, so it sold well. Seth’s site says that over 5,000 people took the course in total. At $800 per sale, that’s about $4 million in total spread over several years. Plus all the revenue from altMBA.</p><h3>Neil Patel — <a href="https://neilpatel.com/" target="_blank" rel="noopener noreferrer">neilpatel.com</a></h3><p><b>Revenue = I’m not even going to guess</b></p><p>I worked for Neil when he was a co-founder of KISSmetrics. He’s the one that originally hired me. Also worked with him on some other projects after that. I’m not going to even hazard a revenue guess here since I don’t want to reveal anything that Neil would prefer to keep private.</p><p>He has stated publicly that his main site, neilpatel.com, <a href="https://neilpatel.com/blog/more-google-traffic/" target="_blank" rel="noopener noreferrer">generates over 2.5 million visitors per month</a>. I’ll let you figure out the revenue from there.</p><h3>Selena Soo — <a href="https://www.selenasoo.com/" target="_blank" rel="noopener noreferrer">selenasoo.com</a></h3><p><b>Revenue = Over $1.6 million per year</b></p><p><a href="https://www.forbes.com/sites/elainepofeldt/2018/03/26/this-millennial-entrepreneur-built-a-high-revenue-business-showing-clients-how-to-get-noticed/#7bea1778201d" target="_blank" rel="noopener noreferrer">In this article</a>, Selena reported that she made $1.6 million in 2017. I assume the majority of her revenue comes from infoproducts that she launches to her email list periodically. Considering the stage of her business, she’s built out a pretty impressive infoproduct portfolio along with some higher ticket mastermind offers.</p><h3>Sam Dogen — <a href="https://www.financialsamurai.com/" target="_blank" rel="noopener noreferrer">Financial Samurai</a></h3><p><b>Revenue = My guess is about $1 million per year</b></p><p>Sam gives a few hints on what he makes with his site. First, he does give the revenue of his infoproduct ebook which is $36,000 per year.</p><p>Funny enough, he chooses not to include his Adsense revenue or affiliate revenue as “passive” income within any of his passive income reports. Most folks in the industry would consider these revenue sources to be passive.</p><p>Sam does break down <a href="https://www.financialsamurai.com/blogging-for-a-living-how-much-can-you-really-make-online/" target="_blank" rel="noopener noreferrer">some hypothetical revenue amounts of blogs of different sizes here</a>. One example includes a personal finance blog that’s generating about one million visitors per month. I remember Sam stating somewhere along the line that he has about that much traffic. The traffic estimation tools like Ahrefs also put his site in the range. So, the example that he gives should be close to his actuals. Using his projections as a guide and knowing that he has plenty of affiliate links along with Adsense on his site, a $1 million per year estimate should be close.</p><h3>Brian Dean — <a href="https://backlinko.com/" target="_blank" rel="noopener noreferrer">Backlinko</a></h3><p><b>Revenue = Over $1 million per year</b></p><p>He launches infoproducts to his email list a couple of times per year. I believe he has a course on SEO and one on YouTube. With his traffic volume, each of these launches should be doing upper six figures, possibly $1 million per launch.</p><p>He has stated in <a href="https://hackernoon.com/founder-interviews-brian-dean-of-backlinko-1045c289d754" target="_blank" rel="noopener noreferrer">a few interviews like this one</a> that he’s doing seven figures per year.</p><p><img class="aligncenter wp-image-42483 size-full" src="https://www.quicksprout.com/wp-content/uploads/2019/02/Backlinko-e1549402447291.png" alt="Backlinko" /></p><p>This is a great example of a business that’s focused really heavily on generating traffic, turning that traffic into email subscribers, then monetizing via a few infoproduct launches per year. It can seem magical to have a business with ridiculous profit margins at this stage. Most of us would love to have a $1 million per year business with a super small team and a handful of moving pieces.</p><h3>James Dahle — <a href="https://www.whitecoatinvestor.com/" target="_blank" rel="noopener noreferrer">White Coat Investor</a></h3><p><b>Revenue = Over $1 million per year</b></p><p>James used to publish his annual revenue in his annual state of the blog posts but stopped as his blog became more well known. Here’s <a href="https://www.whitecoatinvestor.com/state-of-the-blog-2019/" target="_blank" rel="noopener noreferrer">his 2019 state of the blog</a>. His last reported income was $187,862 in 2014. He does mention multiple times that he’s now running a seven-figure business, so his current revenue is at least $1 million per year.</p><p>He does have <a href="https://www.amazon.com/White-Coat-Investor-Personal-Investing/dp/0991433106/" target="_blank" rel="noopener noreferrer">a book by the same name</a>. Looking through his site, the majority of his revenue comes from affiliates, ads, and sponsorships.</p><p>His email list is extremely small for the size of his blog — it’s only 21,725 subscribers. And with a small email list, any infoproduct launch is going to be limited to five figures. He does have an infoproduct on creating your own financial plan for $499. If he focused on conversion to email and got good at infoproducts, he could add another $1–2 million in revenue to his business.</p><h3>Tim Ferriss — <a href="https://tim.blog/" target="_blank" rel="noopener noreferrer">tim.blog</a></h3><p><b>Revenue = My guess is about $10 million per year</b></p><p>Tim has a massive blog that’s been around for a long time. He started it before he even launched his first book, <a href="https://www.amazon.com/4-Hour-Workweek-Escape-Live-Anywhere/dp/0307465357/" target="_blank" rel="noopener noreferrer">The 4 Hour Workweek</a>.</p><p>Currently, I assume that the majority of Tim’s income comes from his podcast sponsorships. I have seen ads on his blog in the past but it doesn’t look like there are any right now. I don’t think he’s ever done an infoproduct or pursued affiliate ads aggressively.</p><p><a href="https://4hb.wufoo.com/forms/the-tim-ferriss-show-sponsor-interest-form/" target="_blank" rel="noopener noreferrer">According to this form</a>, his podcast sponsorships go for $36K per slot. At 4–5 slots per episode, that’s $144,000 per episode at least. Tim averages about six podcasts per month, which would produce $864,000 per month or $10,368,000 per year.</p><p>The reason I’m not going to even guess is that I don’t have any experience buying or selling podcast sponsorships which I assume are his main source of income right now. Also, sites with Tim’s reach tend to start breaking standard revenue rules. Having one of the largest and highest rated podcasts can give you a lot of leverage, allowing you to charge more than normal on each sponsorship slot.</p><p>Otherwise, Tim has used his blog to promote his books heavily over the years. They include <a href="https://www.amazon.com/4-Hour-Workweek-Escape-Live-Anywhere/dp/0307465357/" target="_blank" rel="noopener noreferrer">The 4-Hour Workweek</a>, <a href="https://www.amazon.com/4-Hour-Body-Uncommon-Incredible-Superhuman-ebook/dp/B003EI2EH2/" target="_blank" rel="noopener noreferrer">The 4-Hour Body</a>, <a href="https://www.amazon.com/4-Hour-Chef-Cooking-Learning-Anything/dp/0547884591/" target="_blank" rel="noopener noreferrer">The 4-Hour Chef</a>, <a href="https://www.amazon.com/Tools-Titans-Billionaires-World-Class-Performers/dp/1328683788/" target="_blank" rel="noopener noreferrer">Tools of Titans</a>, and <a href="https://www.amazon.com/Tribe-Mentors-Short-Advice-World/dp/1328994961/" target="_blank" rel="noopener noreferrer">Tribe of Mentors</a>.</p><h3>Timothy Sykes — <a href="https://www.timothysykes.com/" target="_blank" rel="noopener noreferrer">timothysykes.com</a></h3><p><b>Revenue = Over $25 million per year</b></p><p>Timothy has been around for a while now, predominantly selling infoproducts on how to invest in penny stocks. According to <a href="http://nathanlatka.com/thetop445/" target="_blank" rel="noopener noreferrer">this interview with Nathan Latka</a>, Timothy was on track to do $25–27 million in revenue in 2016, $20 million of which came from infoproducts.</p><p><img class="aligncenter wp-image-42484 size-full" src="https://www.quicksprout.com/wp-content/uploads/2019/02/TimothySykes-e1549402482390.png" alt="Timothy Sykes Blog" /></p><p>Timothy is a great person to follow if you want to see how an infoproduct business looks at scale.</p><h3>Josh Axe — <a href="https://draxe.com/" target="_blank" rel="noopener noreferrer">Dr. Axe</a></h3><p><b>Revenue = Did $11 million per year in 2015, could be as high as $50–70 million per year now</b></p><p>Dr. Axe is a massive site with a huge audience. <a href="https://www.businesswire.com/news/home/20180308005439/en/Ancient-Nutrition-Announces-103-Million-Strategic-Minority" target="_blank" rel="noopener noreferrer">According to this press release</a>, it has 17 million visitors per month, which is insane. They also push products pretty hard via their email list. It’s obvious that they know what their doing. Their revenue is a mix of infoproducts, affiliates, and supplements.</p><p>Supplements are a great category with nice margins. I only have a little experience in the health and fitness category but the advice I always get from the health and fitness experts is to go hard on supplements.</p><p><img class="aligncenter wp-image-42485 size-full" src="https://www.quicksprout.com/wp-content/uploads/2019/02/DrAxe-e1549402505261.png" alt="Dr Axe" /></p><p>I did hear that they have a solid paid marketing engine going for their funnels. If that’s true, they could be doing easily $50–70 million per year by now.</p><p>I consider Dr. Axe to be a great example of what a health and fitness blog looks like when taken to its absolute height. If you’re considering a health and fitness blog, I’d study Dr. Axe closely</p><h3>Peter Adeney — <a href="https://www.mrmoneymustache.com/" target="_blank" rel="noopener noreferrer">Mr. Money Mustache</a></h3><p><b>Revenue = About $400,000 per year</b></p><p>According to <a href="https://www.newyorker.com/magazine/2016/02/29/mr-money-mustache-the-frugal-guru" target="_blank" rel="noopener noreferrer">this article from the New Yorker</a>, Peter pulled in about $400,000 per year as of 2016. Ahrefs reports that Peter’s traffic has been static since the 2016 period. If that’s true, I would expect his current revenue to be around $400,000. Sounds like the majority of the revenue, possibly even all of it, comes from affiliates.</p><h3>AJ Harbinger and Johnny Dzubak — <a href="https://theartofcharm.com/" target="_blank" rel="noopener noreferrer">Art of Charm</a></h3><p><b>Revenue = My guess is $5–10 million per year</b></p><p>Jordan Harbinger didn’t reveal exact revenue but <a href="https://mixergy.com/interviews/jordan-harbinger-the-art-of-charm-interview/" target="_blank" rel="noopener noreferrer">did say that it’s multiple seven figures per year</a>. Based on the fact that the revenue is mostly infoproducts and the overall size of the audience, my guess is that Art of Charm does $5–10 million per year in revenue.</p><p>In 2018, Jordan Harbinger <a href="https://smartbusinessrevolution.com/jordan-harbinger-recover-traumatic-business-breakup/" target="_blank" rel="noopener noreferrer">split from the Art of Charm and started his own podcast</a>.</p><h3>Pat Flynn — <a href="https://www.smartpassiveincome.com/" target="_blank" rel="noopener noreferrer">Smart Passive Income</a></h3><p><b>Revenue = $2,171,652 per year</b></p><p>Pat Flynn posts all <a href="https://www.smartpassiveincome.com/income-reports/" target="_blank" rel="noopener noreferrer">his income reports here</a>, going back all the way to 2008.</p><p>Not sure if Pat decided to stop but it doesn’t look like he’s posted any new income reports since 2017. Regardless, I highly recommend reading through the first few years of income reports from Pat. That’ll give you a strong sense for what it takes to start making money with a blog.</p><p><img class="aligncenter wp-image-42486 size-full" src="https://www.quicksprout.com/wp-content/uploads/2019/02/SmartPassiveIncome-e1549402526932.png" alt="Smart Passive Income" /></p><p>The majority of Pat’s revenue comes from affiliate offers and his own infoproducts, about 50/50 between the two. He also has a few books published, <a href="https://www.amazon.com/How-Be-Better-Almost-Everything/dp/194688541X/" target="_blank" rel="noopener noreferrer">How to Be Better at Almost Everything</a> and <a href="https://www.amazon.com/Will-Test-Business-Waste-Money/dp/0997082305" target="_blank" rel="noopener noreferrer">Will it Fly?</a> Other than the months he received the advance from the publisher, I bet these books have a negligible direct impact on revenue.</p><h3>John Lee Dumas — <a href="https://www.eofire.com/" target="_blank" rel="noopener noreferrer">Entrepreneur on Fire</a></h3><p><b>Revenue = $2,029,744 per year</b></p><p>No one really needs to guess at John Lee Dumas’ revenue, <a href="https://www.eofire.com/income/" target="_blank" rel="noopener noreferrer">he posts monthly income reports directly to his site</a>.</p><p><img class="aligncenter wp-image-42487 size-full" src="https://www.quicksprout.com/wp-content/uploads/2019/02/EntrepeneurOnFire-e1549402546769.png" alt="Entrepeneur On Fire" /><br />He also put together a nifty revenue breakdown by source:</p><p><img class="aligncenter wp-image-42488 size-full" src="https://www.quicksprout.com/wp-content/uploads/2019/02/Top-Revenue-Streams-e1549402560598.png" alt="Top Revenue Streams" /></p><p>Sponsorships are slightly larger than everything else. Otherwise a pretty even split between infoproducts, affiliates, and his journals (<a href="https://www.amazon.com/Freedom-Journal-Accomplish-Productivity-Management/dp/0996234004/" target="_blank" rel="noopener noreferrer">The Freedom Journal</a>, <a href="https://www.amazon.com/Mastery-Journal-mastering-productivity-discipline/dp/0996234012/" target="_blank" rel="noopener noreferrer">The Mastery Journal</a>, and <a href="https://www.amazon.com/Podcast-Journal-idea-Launch-Days/dp/0996234020/" target="_blank" rel="noopener noreferrer">The Podcast Journal</a>).</p><p>To get a sense for how blogs really make money, I highly recommend you read through the monthly income reports from the last 12 months for Entrepreneur on Fire. You’ll get an excellent feel for what a seven-figure blog looks like. I also recommend you read through the income reports from 2012 and 2013, which will show you what revenue looks like at the beginning and how it changes over time on the path to $1 million per year.</p><h3>Navid Moazzez — <a href="https://navidmoazzez.com/" target="_blank" rel="noopener noreferrer">navidmoazzez.com</a></h3><p><b>Revenue = My guess is $300–500K per year</b></p><p>Navid is in the online marketing space and offers infoproducts on virtual summits. According to his About page, he’s earned over a $1 million dollars in “a few years.” Safe to say he’s easily doing six figures off his blog. Hence my guess above.</p><h3>Tim Urban —&nbsp;<a href="https://waitbutwhy.com/" target="_blank" rel="noopener noreferrer">Wait But Why</a></h3><p><b>Revenue = At least $100,000, possibly $1+ million per year</b></p><p>Tim Urban got crazy popular and his blog posts were being shared all over the place for a while.</p><p>This is probably an example of what most people dream of when they start a blog. They plan to write a bunch of stuff, a rabid fan base will appear out of nowhere, they’ll offer some t-shirts, posters, and a Patreon account to make tons of passive income. They’ll finish by riding into the sunset of eternal blogging glory.</p><p><img class="aligncenter wp-image-42490 size-full" src="https://www.quicksprout.com/wp-content/uploads/2019/02/WaitButWhy-e1549402576906.png" alt="Wait But Why Blog" /></p><p>For Tim Urban, that’s basically what happened. And he absolutely deserves it. His content is phenomenal. It’s so good that people have been angry because he hasn’t posted in a while. Very few of us can write content that good. I can promise you no one gets upset when I stop blogging. So for us mortals, we should look to some of the other examples on this list for how to monetize our blogs.</p><p>I know that I gave a really broad range on the revenue here. Blogs like this are really tough to guess. Tim clearly has a massive, adoring audience. That doesn’t necessarily mean he’s swimming in gold. Although he might be. Blogs with massive audiences like this sometimes make a ton of money, and sometimes they make very little. It also looks like his main source of revenue is his ecommerce store. Unlike consulting, speaking, infoproducts, or affiliates, the margins on ecommerce products are much smaller. It’s entirely possible that he’s making a ton of top-line revenue but only enough profit to live a decent lifestyle.</p><p>That’s pretty common with ecommerce entrepreneurs. They claim that they’re making millions of dollars with their business but only take home $50–100K per year. Once you factor in costs of goods sold and overhead, there isn’t a ton left over. I have no idea if Tim Urban falls into this bucket. I simply don’t know.</p><h3>Noah Kagan —&nbsp;<a href="https://okdork.com/" target="_blank" rel="noopener noreferrer">OkDork</a>, <a href="https://sumo.com/" target="_blank" rel="noopener noreferrer">Sumo</a>, and <a href="https://appsumo.com/" target="_blank" rel="noopener noreferrer">AppSumo</a></h3><p><b>Revenue: $10M last year and growing</b></p><p><span style="font-weight: 400;">Noah’s business is based around four complimentary sites: &nbsp;&nbsp;</span></p><ul><li style="font-weight: 400;"><a href="https://sumo.com/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">Sumo.com</span></a><span style="font-weight: 400;">: Free marketing tools to grow your business</span></li><li style="font-weight: 400;"><a href="https://appsumo.com/dubb-2019/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">AppSumo</span></a><span style="font-weight: 400;">: Groupon for geeks</span></li><li style="font-weight: 400;"><a href="https://kingsumo.com/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">KingSumo</span></a><span style="font-weight: 400;">: Giveaway web app or WordPress plugin</span></li><li style="font-weight: 400;"><a href="https://briefcasehq.com/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">BriefcaseHQ</span></a><span style="font-weight: 400;">: Netflix for business software</span></li></ul><p><span style="font-weight: 400;">This system of related businesses is one of</span> <a href="https://okdork.com/what-i-learned-growing-an-8-figure-business/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">his tips for growing a successful business</span></a><span style="font-weight: 400;">. He thinks of these businesses like a pyramid —&nbsp;KingSumo helps grow your business with giveaways, Sumo (which is the core product) arms those businesses with the tools they need for marketing, and BriefcaseHQ and AppSumo provide the rest of the tools. Creating a system of interlocking tools means you don’t need to find</span> <i><span style="font-weight: 400;">new customers</span></i><span style="font-weight: 400;">; you can simply market to the customers you already have.</span></p><p><span style="font-weight: 400;">This reminds me of Target adding in groceries. They increased their revenue by asking, What are our existing customers buying that they aren’t buying from us? What do they need that I could sell them?</span></p><p><span style="font-weight: 400;">Noah has an even better analogy: it’s like buying another book from an author you already love. If you love a book an author’s written, of course you’re going to but their next book and their next book.</span></p><p><span style="font-weight: 400;">He’s also got a lot of thoughts on setting the right pricing structure, leveraging recurring revenue, and bundling that’s all worth studying as well.</span></p><h3>Shane Parrish —&nbsp;<a href="https://fs.blog/" target="_blank" rel="noopener noreferrer">Farnam Street</a></h3><p><b>Revenue: It’s all been reinvested into the business, plus speaker fees</b></p><p><span style="font-weight: 400;">Shane started his blog to track his own personal learning and development — he didn’t have any grand ambitions for the project, and the original url, 68131.blogger.com, shows it. Today his newsletter has 200,000 subscribers and Farnam Street gets 1M pageviews a month.</span></p><p><span style="font-weight: 400;">How does he make money? Well, “earn money” vs. “make money” is a good distinction here. <a href="https://medium.com/the-mission/why-farnam-street-optimizes-for-loyalty-not-pageviews-cf292eaadb1c" target="_blank" rel="noopener noreferrer">Shane says he’s reinvested most of the money back into the business</a>, “In 2014, I think we actually lost money. In 2015, we didn’t lose money, which was good. … I will say that I’ve never actually personally made a penny off Farnam Street. It’s all been reinvested back into content, experience, trying new things, and that’s the way that hopefully I foresee the future.”</span></p><p><span style="font-weight: 400;">He makes money in a variety of ways: he first paid his expenses with Amazon affiliate links, then in 2014 he started his first 9-month partnership deal, newsletter sponsorships, conferences, speaker fees, infoproducts, a podcast, a forthcoming book, and a membership plan for his site that you can choose what you pay, currently either $149 or $249. His model is based on providing free content to many and creating a base of super fans who’ll pay for more of that content, subsidize the free content to give back, and gain access to even more: a book club, a discussion group, and private Ask Me Anythings. If 5% of his 200,000 newsletter subscribers convert (that’d be 10,000 members), and each of them signed up at the $149 level, that’d be $1.5M a year.&nbsp;</span></p><p><span style="font-weight: 400;">Shane regularly</span> <a href="https://growthlab.com/shane-parrish-make-it-a-little-less-about-luck-every-day/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">turns down speaking engagements for $20,000</span></a> <span style="font-weight: 400;">because it’s not how he wants to make money, and he doesn’t optimize his in-person workshops for revenue. He’s always asking what’s in the best interest of the business. That means the bulk of the revenue comes from memberships.</span></p><p><span style="font-weight: 400;">I agree with his advice: “The audience will grow if you put out good content.” And, “I know how easy it is for people to copy our content and even our business model. So that drives a lot of what we do. We want to do things that are hard to copy and that means we can’t cherry-pick what’s easy, because there is a lot of competition in easy.”</span></p><h2>Ready to build you own blog that makes money?</h2><p>I know the list above is full of people making serious money.</p><p>Here’s the crazy part.</p><p>For every blogger making a million dollars, there are thousands that make enough money to quit their job and work on their blog full time.</p><p>The list is too long to keep track of — I wouldn’t be able to put it together.</p><p>It is absolutely reasonable to start a blog with the goal of quitting your job and being your own boss. So many people have already done it you’d be walking a well-traveled path at this point.</p><p>I also believe that there’s still a ton of opportunity to be made blogging. I see new up-and-coming bloggers every year. It’s still possible to start a blog today and have it support you. I put together a <a href="https://www.quicksprout.com/how-to-start-a-blog/" target="_blank" rel="noopener noreferrer">12-step guide on how to start a blog here</a>. It’ll walk you through the whole process.</p><div class="feedflare"><a href="http://feeds.feedburner.com/~ff/Quicksprout?a=Xl52pc1bhjc:pvowy5WCOAU:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/Quicksprout?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.feedburner.com/~ff/Quicksprout?a=Xl52pc1bhjc:pvowy5WCOAU:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/Quicksprout?d=qj6IDK7rITs" border="0" /></a> <a href="http://feeds.feedburner.com/~ff/Quicksprout?a=Xl52pc1bhjc:pvowy5WCOAU:I9og5sOYxJI"><img src="http://feeds.feedburner.com/~ff/Quicksprout?d=I9og5sOYxJI" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/Quicksprout/~4/Xl52pc1bhjc" height="1" width="1" alt="" /><br /><br />from Quick Sprout https://ift.tt/2GRkpEw<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-5753882430768412402019-09-14T06:09:00.001-07:002019-09-14T06:09:27.525-07:00Weekend Favs September 14<p><a rel="nofollow" href="https://ducttapemarketing.com/storychief-outfield-importdoc/">Weekend Favs September 14</a> written by <a rel="nofollow" href="https://ducttapemarketing.com/author/johnjantsch/">John Jantsch</a> read more at <a rel="nofollow" href="https://ducttapemarketing.com">Duct Tape Marketing</a></p><p>My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week.</p><p>I don’t go into depth about the finds, but encourage you&nbsp;to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road.</p><ul><li><a href="https://storychief.io/">StoryChief</a> – Unify the content creation and distribution process.</li><li><a href="https://www.outfieldapp.com/">Outfield</a> – Maintain communication between the office and field reps and gather data on their efforts.</li><li><a href="https://importdoc.com/">ImportDoc</a> – Integrate Google Docs into any website.</li></ul><p>These are my weekend favs, I would love to hear about some of yours – Tweet me <a href="https://twitter.com/ducttape" target="_blank" rel="noopener noreferrer">@ducttape</a></p><br /><br />from Duct Tape Marketing https://ift.tt/34KhOG1<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-34898911049477796952019-09-13T12:22:00.001-07:002019-09-13T12:22:15.753-07:00ANA announces new measurement division to enable industry standards, accountabilityThe division aims to deliver measurement-focused products and services to ANA members.<br /><br />Please visit Marketing Land for the full article. <div class="feedflare"><a href="http://feeds.marketingland.com/~ff/mktingland?a=_2rrCHOEKro:gC_GoWQHVU0:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/mktingland?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.marketingland.com/~ff/mktingland?a=_2rrCHOEKro:gC_GoWQHVU0:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/mktingland?d=qj6IDK7rITs" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/mktingland/~4/_2rrCHOEKro" height="1" width="1" alt="" /><br /><br />from Marketing Land - Internet Marketing News, Strategies &amp; Tips https://ift.tt/31mr6Wu<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-70625020791714548452019-09-13T10:02:00.001-07:002019-09-13T10:02:37.413-07:00Social Shorts: LinkedIn’s latest feature, GM’s new CMO, iProspect acquires MuteSixThe social media marketing week in review: A round up of news and announcements you may have missed.<br /><br />Please visit Marketing Land for the full article. <div class="feedflare"><a href="http://feeds.marketingland.com/~ff/mktingland?a=-tHb7Ty1OQM:N-MCdubrrOo:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/mktingland?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.marketingland.com/~ff/mktingland?a=-tHb7Ty1OQM:N-MCdubrrOo:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/mktingland?d=qj6IDK7rITs" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/mktingland/~4/-tHb7Ty1OQM" height="1" width="1" alt="" /><br /><br />from Marketing Land - Internet Marketing News, Strategies &amp; Tips https://ift.tt/34GAXbO<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-993815065248716792019-09-13T07:37:00.001-07:002019-09-13T07:37:42.944-07:00The Best Reseller Hosting Plans<p>Website hosting comes in all different shapes and sizes. Every website in existence needs to be hosted somewhere, so this makes sense.</p><p>If you’re a developer or have a web development agency, all of your clients need to have a suitable <a href="https://www.quicksprout.com/best-web-hosting/" target="_blank" rel="noopener noreferrer">web hosting service</a>. You can build web hosting costs into your existing client packages with reseller hosting plans.</p><p>Reseller hosting is great because the barrier to entry is far less complex than starting your own web hosting company from scratch.</p><p>You won’t need to worry about the hardware, resources, or other expensive costs associated with managing servers and hosting facilities. It’s a smart way for developers and agencies to earn some extra money from their existing clients.</p><p><span id="more-44159"></span></p><h3>What is reseller hosting?</h3><p>Some of you may not have any experience with reseller hosting. So before we go any further, I want to make sure that we’re on the same page.</p><p>In a nutshell, reseller hosting makes it possible for you to sell web hosting to other people.</p><p>It’s essentially white label website hosting. You buy the service from a larger hosting company, and then resell that service to your clients.</p><p>The reseller focuses on marketing and sales while leaving all of the heavy-lifting to the larger hosting service.</p><p>With reseller hosting, you set the hosting prices for your clients. As long as the provider gets their monthly rate, the sky is the limit for what you can charge. Since you’ll be paying wholesale rates to the hosting company, there’s an opportunity for you to make substantial profit margins.</p><p>It may sound confusing at first, but it’s really not that complicated. Here’s a simple visual representation of <a href="https://unihost.com/blog/en/reseller-hosting/" target="_blank" rel="noopener noreferrer">how reseller hosting works</a>.</p><p><img class="alignnone size-large wp-image-44160" src="https://www.quicksprout.com/wp-content/uploads/2019/09/how_it_works-1024x532.png" alt="How Reseller Hosting Plans Work" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/how_it_works-1024x532.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/how_it_works-300x156.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/how_it_works-768x399.png 768w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/how_it_works.png 1586w" sizes="(max-width: 1024px) 100vw, 1024px" /></p><p>If you pitch it correctly, your clients will love this option. You become a one-stop-shop for their website. You’re already handling things like development and design, so why not handle the hosting as well?</p><h3>Who is reseller hosting for?</h3><p>Reseller hosting is not for everyone. If you’re <a href="https://www.quicksprout.com/how-to-create-a-website/" target="_blank" rel="noopener noreferrer">launching a website from scratch</a>, or you’re just looking for a new web hosting provider, reseller hosting is not for you.</p><p>For the most part, reseller hosting is for web developers, web designers, and agencies.</p><p>However, if you’re an entrepreneur in the tech space, you might see an opportunity here to earn some extra money as a reseller.</p><p>For example, if you own a local computer shop, you could potentially start reselling hosting packages to customers in your community.</p><p>Whether you’re a solo developer, large enterprise, or anywhere in-between, reseller hosting is only suitable for you if you’re planning to manage at least 10 websites or more. Anything less than that won’t really be worth your time or effort.</p><p>Aside from the additional profits you can make from your current client packages, reseller hosting is a great way to <a href="https://www.quicksprout.com/how-to-increase-profits-by-focusing-on-customer-retention-strategies/" target="_blank" rel="noopener noreferrer">retain your customers for the long term</a>.</p><p>If you develop and design a website for someone, they won’t need your services forever. But if you can simultaneously <a href="https://www.quicksprout.com/everything-about-web-hosting/" target="_blank" rel="noopener noreferrer">manage their hosting service</a>, then you’ll continue to get recurring income long after the development is complete.</p><h2>Best reseller hosting providers and plans</h2><p>Now that you’re ready to proceed with reseller hosting, it’s time to find a service provider and hosting plan that meets your needs.</p><p>Reseller hosting plans vary by price, features, and benefits. A local business planning to manage 10 websites won’t need the same plan as an agency managing 100 sites.</p><p>With that in mind, I’ve narrowed down the best reseller hosting plans for every scenario. If you want to be a reseller, there’s a plan for you on this list.</p><h3>HostGator</h3><p><a href="https://www.quicksprout.com/go/qs10292/" target="_blank" rel="noopener noreferrer">HostGator</a> is an industry leader in the web hosting space. Like the rest of their web hosting services, HostGator’s reseller options are great. They offer three different reseller plans.</p><p><a href="https://www.quicksprout.com/go/qs10292/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44161 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/hostgator-1-1024x351.png" alt="Hostgator Reseller Hosting Plans" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/hostgator-1-1024x351.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/hostgator-1-300x103.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/hostgator-1-768x263.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p>As you can see, the price points for all three are within $5 of each other. But you need to understand that this is just a promotional rate for new customers.</p><p>The plans renew at $29.95, $41.95, and $59.95, respectively. But you can lock in this introductory rate for your first 36 months.</p><p>All reseller plans come with great benefits like:</p><ul><li>Unlimited domains</li><li>Free SSL certificate</li><li>Private name servers</li><li>Email accounts</li><li>FTP accounts</li><li>MySQL accounts</li></ul><p>The biggest difference in the packages is the disk space and bandwidth. So the plan you choose will depend on how many sites you plan to manage, and how much traffic and storage those websites need.</p><p>Fortunately, HostGator makes it easy for you to scale. If you start with the Aluminum or Copper plan, you can upgrade for free at any time.</p><p>All reseller plans come with free WHMCS billing software, which makes it easy for you to manage your clients.</p><p>You’ll also get WHM control panel for monitoring your server status, and setting limits for things like disk space and bandwidth for your clients.</p><p>If you’re already a reseller and want to switch providers, HostGator offers up to 80% off transfers and registrations.</p><p>HostGator guarantees a 99.9% uptime rate. So you won’t have to worry about your clients being upset with the performance of their website.</p><p>Another reason why I recommend HostGator for reseller hosting is because of their support.</p><p>They offer 24/7 customer service via phone and live chat. Automatic weekly backups and 24/7 server monitoring are standard as well. Plus, you’ll get a 45-day money-back guarantee, which is more than enough time to see if you’re satisfied with your plan.</p><h3>SiteGround</h3><p><a href="https://www.quicksprout.com/go/qs10293/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44163 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/siteground-1-1024x418.png" alt="Siteground Reseller Hosting Plans" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/siteground-1-1024x418.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/siteground-1-300x122.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/siteground-1-768x313.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p><a href="https://www.quicksprout.com/go/qs10293/" target="_blank" rel="noopener noreferrer">SiteGround</a> is another big player in the web hosting industry. So it’s no surprise that they offer excellent reseller hosting plans.</p><p>Pricing for the SiteGround reseller program is a bit different from HostGator. They charge you based on how many accounts you’re managing.</p><p>You’ll get volume discounts for buying in bulk. So the more accounts you manage, the cheaper it is per account. Here’s how it works.</p><p>SiteGround sells “reseller credits.” Each credit is worth one year of hosting for a website.</p><ul><li>$49 per credit if you buy 1-4 credits</li><li>$45 per credit if you buy 5-10 credits</li><li>$42 per credit if you buy 11+ credits</li></ul><p>You need to buy a minimum of five credits to get started initially. Credits never expire, so you can use them to add or renew accounts at any time.</p><p>Let’s break those costs down even further to give you a better understanding of what you’re paying compared to other reseller plans. If you start with the minimum and buy 5 credits at $45 each, it’s going to cost you $225 per year.</p><p>That ends up being $18.75 per month. That’s just $3.75 per client, per month, assuming you have at leave five clients.</p><p>Each website hosted on your reseller plan will get 10 GB of disk space, and has the capacity to handle roughly 10,000 monthly visitors.</p><p>These specifications make SiteGround a top choice for resellers with clients that don’t have a ton of website traffic. If you’re a small agency and only have a handful of websites to manage, SiteGround’s credit pricing system makes it possible for you to become a reseller.</p><h3>InMotion Hosting</h3><p>Unlike other web hosting providers that offer three or four reseller hosting plans, <a href="https://www.quicksprout.com/go/qs10294/" target="_blank" rel="noopener noreferrer">InMotion Hosting</a> has six!</p><p>So if you like to have options, it’s safe to say that InMotion has plenty. Here’s a breakdown of what each reseller plan offers.</p><p><a href="https://www.quicksprout.com/go/qs10294/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44164 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/in_motion-1024x586.png" alt="InMotion Reseller Hosting Plans" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/in_motion-1024x586.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/in_motion-300x172.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/in_motion-768x439.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p>The “R” packages are shared hosting plans, and the “VPS” packages are virtual private servers.</p><p>Things like disk space, monthly bandwidth, and dedicated IPs increase with each plan. Pricing for the InMotion Hosting reseller plans are as follows:</p><ul><li>R-1000S — $15.39 per month (renews at $29.99)</li><li>R-2000S — $21.99 per month (renews at $39.99)</li><li>R-3000S — $30.24 per month (renews at $57.99)</li><li>VPS 1000 — $41.64 per month (renews at $54.99)</li><li>VPS 2000 — $62.84 per month (renews at $94.99)</li><li>VPS 3000 — $89.94 per month (renews at $164.99)</li></ul><p>How does this compare to other hosting providers we’ve reviewed so far? Let’s take a look.</p><p>HostGator’s top package offers 140 GB of disk space and 1400 GB of bandwidth. The R-2000S and R-3000S from InMotion would be the closest plans to this. Both of these are at similar price points as well.</p><p>The biggest difference is that InMotion doesn’t stop there. Their top VPS plan has 260 GB of disk space and 6 TB of bandwidth per month.</p><p>Essentially, this means that InMotion’s reseller plans can handle more clients and more monthly traffic than the other options on our list. They offer beginner reseller plans like the R-1000S, advanced plans like the VPS 3000, and still, have four other plans in-between.</p><p>With a VPS reseller plan, you can even manage ecommerce websites. You’ll have root access as well to make custom changes to your server.</p><p>InMotion offers free billing software, free cPanel and WHM, free SSD drives, white label services, DDoS and malware protection, and server management features for select packages.</p><p>They also have a 90-day money-back guarantee, which is almost unheard of in the web hosting space.</p><p>Overall, InMotion Hosting has a reseller plan for everyone. But it’s definitely a top choice for resellers who are managing lots of clients.</p><h3>A2 Hosting</h3><p><a href="https://www.quicksprout.com/go/qs10295/" target="_blank" rel="noopener noreferrer">A2 Hosting</a> has a reputation for speed and reliability. Both of which are crucial in the web hosting industry.</p><p>Their reseller choices are great for those of you who want a quality service in a low-to-mid price range. Here’s an overview of A2’s reseller hosting plans.</p><p><a href="https://www.quicksprout.com/go/qs10295/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44165 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/a2-1024x464.png" alt="A2 Reseller Hosting Plans" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/a2-1024x464.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/a2-300x136.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/a2-768x348.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p>With plans starting as low as $9.80 per month, A2 Hosting is definitely cost-effective.</p><p>However, I would not recommend the Bronze package. It only has 30 GB of storage, which isn’t nearly enough if you’re planning to have more than a few clients. Plus, it’s their only plan that doesn’t come with Free WHMCS, which is crucial for client management.</p><p>You can buy the WHMCS add-on for $10 per month, but at that point, you might as well upgrade to a package that includes it for free.</p><p>While we’re on the subject, the free WHMCS starter package for the Silver, Gold, and Platinum plans is suitable for up to 250 clients. So you definitely have the opportunity to scale.</p><p>At a minimum, I’d recommend starting with the Gold plan. You get double the disk space (compared to Silver) for less than $10 more per month of the renewal rate. For me, that’s a no-brainer.</p><p>A2 Hosting is committed to a 99.9% uptime rate. Their servers are up to 20 times faster than their competitors, and they have an amazing customer support system.</p><h3>GreenGeeks</h3><p><a href="https://www.quicksprout.com/go/qs10296/" target="_blank" rel="noopener noreferrer">GreenGeeks</a> isn’t as well known as some of the other hosting providers on our list. They’ve been in business for 11 years, and offer eco-friendly web hosting solutions.</p><p>Reseller hosting is a service that they specialize in. GreekGeeks has five different reseller plans, which are all very straightforward.</p><p><a href="https://www.quicksprout.com/go/qs10296/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44166 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/greengeeks-1024x338.png" alt="GreenGeeks Reseller Hosting Plans" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/greengeeks-1024x338.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/greengeeks-300x99.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/greengeeks-768x254.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p>Their packages can be purchased in quantities of 10 clients. The more clients you have, the more cost-effective it is per account.</p><p>If you fall somewhere in the middle of these tiers or have more than 50 clients, you can purchase additional accounts in bundles of 5.</p><p>The discounted pricing for additional accounts is:</p><ul><li>Reseller 10 — $3.00 per account</li><li>Reseller 20 — $2.75 per account</li><li>Reseller 30 — $2.50 per account</li><li>Reseller 40 — $2.25 per account</li><li>Reseller 50 — $2.00 per account</li></ul><p>For example, if you have the Reseller 50 plan and need to add 13 new accounts, it would cost you an additional $30 per month (you would have to buy 15 more accounts).</p><p>All GreenGeeks reseller plans come with great benefits like:</p><ul><li>Unlimited web space</li><li>Unlimited bandwidth</li><li>WHMCS licenses</li><li>White label services</li><li>Ecommerce capabilities</li><li>Free CDN integration</li><li>Nightly backups</li><li>24/7 support</li></ul><p>Plus, GreenGeeks uses renewable energy to power their hosting services. So it’s a great option for those of you who are conscious of the environment and want to market green web hosting to your clients.</p><p>This reseller service is made with developers in mind. You’ll get multiple PHP versions, MySQL databases, FTP accounts, support for Perl and Python, and access to the latest developer tools like WP-CLI, Git, Drush, and lots more.</p><p>All GreekGeeks reseller plans come with a 30-day money-back guarantee. It’s definitely nice to have that assurance to fall back on.</p><h3>GoDaddy</h3><p><a href="https://www.quicksprout.com/go/qs10297/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44167 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/godaddy-1024x388.png" alt="GoDaddy Reseller Hosting Plans" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/godaddy-1024x388.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/godaddy-300x114.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/godaddy-768x291.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p><a href="https://www.quicksprout.com/go/qs10297/" target="_blank" rel="noopener noreferrer">GoDaddy</a> is best known for its domain registrar services. But they’re also a reputable web hosting provider and have great options for reseller hosting.</p><p>They have four reseller plans to choose from.</p><p><b>Enhance</b></p><ul><li>Starting at $39.99 per month</li><li>2 CPUs</li><li>4 GB of RAM</li><li>90 GB of storage</li></ul><p><b>Grow</b></p><ul><li>Starting at $49.99 per month</li><li>3 CPUs</li><li>6 GB of RAM</li><li>120 GB of storage</li></ul><p><b>Expand</b></p><ul><li>Starting at $64.99 per month</li><li>4 CPUs</li><li>8 GB of RAM</li><li>150 GB of storage</li></ul><p><b>Established</b></p><ul><li>Starting at $89.99 per month</li><li>4 CPUs</li><li>16 GB of RAM</li><li>240 GB of storage</li></ul><p>To get the prices listed above, you need to commit to 36 months. Unlike other hosting providers, GoDaddy doesn’t advertise a more expensive renewal rate when your contract expires. Although they do have a disclaimer stating that renewal rates are subject to change. So I guess we’ll see what happens in three years.</p><p>All reseller plans include WHMCS and cPannel for up to 250 accounts. They offer unmetered bandwidth, free SSL certificate, and 24/7 customer support.</p><p>In addition to hosting services, you can also sell GoDaddy domains and other third-party products with the reseller plans listed above.</p><h3>Conclusion</h3><p>Reseller hosting is a great way for developers, agencies, and entrepreneurs to earn recurring revenue with white label web hosting.</p><p>There are so many different reseller hosting providers and plans available on the market today. Rather than sifting through all of those options on your own, I took the time to research and identify the best choices.</p><p>So which reseller hosting plan is the best? It depends on what you’re looking for. He’s a quick summary of the plans above:</p><ul><li><a href="https://www.quicksprout.com/go/qs10292/" target="_blank" rel="noopener noreferrer">HostGator</a> — Best cost-effective reseller plans.</li><li><a href="https://www.quicksprout.com/go/qs10293/" target="_blank" rel="noopener noreferrer">SiteGround</a> — Best for managing small sites with less than 10,000 visitors per month.</li><li><a href="https://www.quicksprout.com/go/qs10294/" target="_blank" rel="noopener noreferrer">InMotion Hosting</a> — Best VPS plans for managing ecommerce sites.</li><li><a href="https://www.quicksprout.com/go/qs10295/" target="_blank" rel="noopener noreferrer">A2 Hosting</a> — Best for scaling small-to-medium-sized client lists.</li><li><a href="https://www.quicksprout.com/go/qs10296/" target="_blank" rel="noopener noreferrer">GreenGeeks</a> — Best for developers who prioritize eco-friendly hosting.</li><li><a href="https://www.quicksprout.com/go/qs10297/" target="_blank" rel="noopener noreferrer">GoDaddy</a> — Best for reselling more than just web hosting.</li></ul><p>If I was forced to pick a best overall reseller hosting plan from this list, it would probably be InMotion Hosting. Their VPS plans really give you the opportunity to scale a larger client list with high volumes of monthly traffic.</p><p>But with that said, not everyone is looking to pay a premium price for top-of-line features.</p><p>That’s why I made sure to include a reseller hosting plan for as many different scenarios as possible in this guide. I’m confident you’ll find what you’re looking for on my list.</p><div class="feedflare"><a href="http://feeds.feedburner.com/~ff/Quicksprout?a=u6xbkZ287S8:jTxf2hixxYo:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/Quicksprout?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.feedburner.com/~ff/Quicksprout?a=u6xbkZ287S8:jTxf2hixxYo:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/Quicksprout?d=qj6IDK7rITs" border="0" /></a> <a href="http://feeds.feedburner.com/~ff/Quicksprout?a=u6xbkZ287S8:jTxf2hixxYo:I9og5sOYxJI"><img src="http://feeds.feedburner.com/~ff/Quicksprout?d=I9og5sOYxJI" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/Quicksprout/~4/u6xbkZ287S8" height="1" width="1" alt="" /><br /><br />from Quick Sprout https://ift.tt/2ZUAOml<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-17214921535217812862019-09-13T05:17:00.001-07:002019-09-13T05:17:18.120-07:00Insider tips: Here’s the kind of creative that wins over advanced TV audiencesWhen it comes to developing creative for advanced TV environments, you need to understand what ad formats and features will drive the most engagement and conversation, as well as what’s coming next.<br /><br />Please visit Marketing Land for the full article. <div class="feedflare"><a href="http://feeds.marketingland.com/~ff/mktingland?a=KalfAgObFTE:e72MfE05t5U:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/mktingland?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.marketingland.com/~ff/mktingland?a=KalfAgObFTE:e72MfE05t5U:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/mktingland?d=qj6IDK7rITs" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/mktingland/~4/KalfAgObFTE" height="1" width="1" alt="" /><br /><br />from Marketing Land - Internet Marketing News, Strategies &amp; Tips https://ift.tt/34KiDhQ<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-54072876388916253742019-09-13T03:35:00.001-07:002019-09-13T03:35:14.404-07:00Digital Marketing News: Google Phases Out Search Console & Adds Bidding Options, Marketing Business to Gen Z, Instagram Post Study & More<p><img width="600" height="365" src="https://www.toprankblog.com/wp-content/uploads/2019September13CampaignMonitorChart600w.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="2019 September 13 Campaign Monitor Chart" srcset="https://www.toprankblog.com/wp-content/uploads/2019September13CampaignMonitorChart600w.png 600w, https://www.toprankblog.com/wp-content/uploads/2019September13CampaignMonitorChart600w-300x183.png 300w" sizes="(max-width: 600px) 100vw, 600px" /></p><img src="https://www.toprankblog.com/wp-content/uploads/2019September13CampaignMonitorChart600w.png" alt="2019 September 13 Campaign Monitor Chart" width="600" height="365" class="aligncenter size-full wp-image-27141" /> <strong><em>The rise of Spotify as an advertising channel</em></strong> Spotify has over 217 million users, and the music and podcasts they increasingly listen to have brought greater attention from marketers. ClickZ takes a look at how marketers are embracing Spotify for advertising. <a href="https://www.clickz.com/spotify-brand-marketing/" target="_blank" rel="noopener noreferrer">ClickZ</a> <iframe width="560" height="315" src="https://www.youtube.com/embed/2zD2MMqINMQ" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen=""></iframe> <strong><em>Ad Revenue Holds Steady Despite Recession Worries</em></strong> Digital advertising spending was up nearly 20 percent in the second quarter of 2019, according to newly-released study data that also highlights the comparatively greater number of small-to-medium size firms using digital versus traditional formats. <a href="https://www.broadcastingcable.com/news/ad-revenue-holds-steady-despite-recession-worries" target="_blank" rel="noopener noreferrer">Broadcasting &amp; Cable</a> <strong><em>Google’s First-Price Auction Switch Is Making Header Bidding Partners Win More</em></strong> Google has moved to implement a full launch of its previously-announced unified first-price ad auctions, a move that will take place in the coming weeks, bringing new options for digital marketers who use Google Ad Manager. <a href="https://adexchanger.com/ad-exchange-news/googles-first-price-auction-switch-is-making-header-bidding-partners-win-more/" target="_blank" rel="noopener noreferrer">AdExchanger</a> <strong><em>Forrester: How Amazon's ad growth will threaten Google, Facebook, agencies and ad-tech</em></strong> Forrester Research has released a new report looking at the strong growth of Amazon ads and how the company's rise is affecting an array of rivals from Facebook to agencies and ad-tech firms. Marketing Dive takes a look at the report and how Amazon's ad growth may also affect marketers and vendors. <a href="https://www.marketingdive.com/news/forrester-how-amazons-ad-growth-will-threaten-google-facebook-agencies/" target="_blank" rel="noopener noreferrer">Marketing Dive</a> <strong><em>Mozilla flips the default switch on Firefox tracker cookie blocking</em></strong> Firefox web browser creator Mozilla has released a new version that enables anti-tracking settings by default, a change from its previous optional default setting, and TechCrunch looks at how the switch may affect digital marketers. <a href="https://techcrunch.com/2019/09/03/mozilla-flips-the-default-switch-on-firefox-tracking-cookie-blocking/" target="_blank" rel="noopener noreferrer">TechCrunch</a> <strong><em>Gen Z Marketing: How to Market Your Business to the Next Generation [Infographic]</em></strong> Only 14.4 percent of Gen Z survey respondents between the ages of 14 and 26 use email for work, with 68 percent opening emails that include sales or special offers, while 85 percent use YouTube — several of the recently-released statistics from Campaign Monitor of interest to online marketers. <a href="https://www.socialmediatoday.com/news/gen-z-marketing-how-to-market-your-business-to-the-next-generation-infogr/" target="_blank" rel="noopener noreferrer">Social Media Today</a> <img src="https://www.toprankblog.com/wp-content/uploads/2019September13StatisticsImage600w.png" alt="2019 September 13 Statistics Image" width="600" height="200" class="alignnone size-full wp-image-27142" /> <strong><em>How Consumers Really Feel About Ads</em></strong> 74 percent of survey respondents implemented strategies to avoid ads, up from 64 percent in 2018, and a newly-released eMarketer podcast looks at consumer sentiment and how it relates to ads, especially what drives attempts to block them. <a href="https://www.emarketer.com/content/podcast-how-consumers-really-feel-about-ads" target="_blank" rel="noopener noreferrer">eMarketer</a> <strong><em>Older Consumers Embrace New Media, Tech In Big Way</em></strong> 84 percent of millennials and 74 percent of Gen Xers use Facebook, while their older demographic counterparts the Baby Boomers and those in the Silent Generation have seen the biggest rise in usage of the platform over the past four years, some of the data from a Pew Research Center study examining technology usage. <a href="https://www.mediapost.com/publications/article/340465/older-consumers-embrace-new-media-tech-in-big-way.html" target="_blank" rel="noopener noreferrer">MediaPost</a> <strong><em>Saying goodbye to the old Search Console</em></strong> Google has bid adieu to longstanding portions of its Search Console, as the search giant continues work on the newest incarnation, and this week it completely shut down its old Google Search Console. <a href="https://webmasters.googleblog.com/2019/09/goodbye-old-search-console.html" target="_blank" rel="noopener noreferrer">Google Webmaster Central</a> <strong><em>New Study Looks at How Emojis, Videos and Caption Lengths Impact Instagram Post Performance</em></strong> Business Instagram usage was the focus of newly-released study data examining over 5.4 million posts from some 34,000 firms. The report from Quintly revealed that over 68 percent of posts consist of single images, among other findings of interest to digital marketers. <a href="https://www.socialmediatoday.com/news/new-study-looks-at-how-emojis-videos-and-caption-lengths-impact-instagram/" target="_blank" rel="noopener noreferrer">Social Media Today</a> <strong>ON THE LIGHTER SIDE:</strong> <img src="https://www.toprankblog.com/wp-content/uploads/2019September13MarketoonistComic600w.png" alt="2019 September 13 Marketoonist Comic" width="600" height="428" class="alignnone size-full wp-image-27143" /> A lighthearted look at big data promises by Marketoonist Tom Fishburne — <a href="https://marketoonist.com/2017/03/bigdata.html" target="_blank" rel="noopener noreferrer">Marketoonist</a> Apple Reveals New iPhones At Yearly September Event — <a href="https://www.theonion.com/apple-reveals-new-iphones-at-yearly-september-event-1838046442" target="_blank" rel="noopener noreferrer">The Onion</a> <strong>TOPRANK MARKETING &amp; CLIENTS IN THE NEWS:</strong><ul><li><strong><em>TopRank Marketing &amp; Lane R. Ellis</em></strong> — Total Annarchy Ann Handley newsletter edition #43 — <a href="http://archive.aweber.com/totalannarchy/OKRMh/h/TA_43_Mindy_Kaling_s.htm" target="_blank" rel="noopener noreferrer">Ann Handley</a></li><li><strong><em>Lane R. Ellis &amp; Lee Odden</em></strong> — Brett Tabke on Pubcon Turning 20, Anger at Google &amp; The Power of Content [PODCAST] — <a href="https://www.searchenginejournal.com/brett-tabke-better-know-an-seo/" target="_blank" rel="noopener noreferrer">Search Engine Journal</a></li><li><strong><em>Lane R. Ellis</em></strong> — What’s Trending: Learning on the Job — <a href="https://business.linkedin.com/marketing-solutions/blog/what-s-trending-in-marketing--top-content-of-the-week/2019/what_s-trending--learning-on-the-job" target="_blank" rel="noopener noreferrer">LinkedIn</a> (client)</li><li><strong><em>Lee Odden</em></strong> — How to Create More Content Marketing Impact with Conference Presentations — <a href="https://www.linkedin.com/pulse/how-create-more-content-marketing-impact-conference-lee-odden/" target="_blank" rel="noopener noreferrer">LinkedIn</a> (client)</li><li><strong><em>Ashley Zeckman &amp; Lee Odden</em></strong> — Content Marketing World 2019: Social Roundup, Day 4 — <a href="https://blog.socialanimal.com/content-marketing-world-2019-social-roundup-day-4/" target="_blank" rel="noopener noreferrer">SocialAnimal</a></li><li><strong><em>Lee Odden</em></strong> — Content Marketing World 2019: Social Roundup, Day 3 — <a href="https://blog.socialanimal.com/content-marketing-world-2019-social-roundup-day-3/" target="_blank" rel="noopener noreferrer"></a>SocialAnimal</li><li><strong><em>Lee Odden</em></strong> — Content Marketing World 2019: Social Roundup, Day 2 — <a href="https://blog.socialanimal.com/content-marketing-world-2019-social-roundup-day-2/" target="_blank" rel="noopener noreferrer"></a>SocialAnimal</li><li><strong><em>Nick Nelson</em></strong> — Use These 10 Expert Tips to Improve Your Small Business — <a href="https://smallbiztrends.com/2019/09/use-these-10-expert-tips-to-improve-your-small-business.html" target="_blank" rel="noopener noreferrer">Small Business Trends</a></li><li><strong><em>Nick Nelson</em></strong> — Is AP style on the decline? Also, why your audiences are ghosting you, plus Rose McKinney of Pineapple RM (Ep. 119) [Podcast] — <a href="http://www.thetalkingpointspodcast.com/episodes/2019/9/11/119" target="_blank" rel="noopener noreferrer">Hanson &amp; Hunt Talking Points Podcast</a></li><li><strong><em>Alexis Hall</em></strong> — How Data Visualization Improves PR Communications — <a href="https://www.linkedin.com/pulse/how-data-visualization-improves-pr-communications-comcowich/" target="_blank" rel="noopener noreferrer">William Comcowich</a></li></ul>Have you found your own top <a href="https://www.toprankmarketing.com/services/content-marketing/">B2B content marketing</a> or <a href="https://www.toprankmarketing.com/services/digital-advertising/">digital advertising</a> stories from the past week? Thanks for joining us, and we hope you'll come back again next week for more top digital marketing industry news, and in the meantime you can follow us at <a href="https://twitter.com/toprank" target="_blank" rel="noopener noreferrer">@toprank</a> on Twitter for even more timely daily news. Also, don't miss the full video summary on our <a href="https://www.youtube.com/user/toprankresults" target="_blank" rel="noopener noreferrer">TopRank Marketing TV</a> YouTube Channel. <p>The post <a rel="nofollow" href="https://www.toprankblog.com/2019/09/digital-marketing-news-091319/">Digital Marketing News: Google Phases Out Search Console &amp; Adds Bidding Options, Marketing Business to Gen Z, Instagram Post Study &amp; More</a> appeared first on <a rel="nofollow" href="https://www.toprankblog.com">Online Marketing Blog - TopRank®</a>.</p><div class="feedflare"><a href="http://feeds.feedburner.com/~ff/OnlineMarketingSEOBlog?a=fmKlvqRvmrM:ccHr0OAKvW8:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/OnlineMarketingSEOBlog?d=yIl2AUoC8zA" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/OnlineMarketingSEOBlog/~4/fmKlvqRvmrM" height="1" width="1" alt="" /><br /><br />from Online Marketing Blog – TopRank® https://ift.tt/2ZZWJHS<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-66467792866849727702019-09-13T00:27:00.001-07:002019-09-13T00:27:26.502-07:00Social Selling: The Right Way and The Wrong Way of Doing It<p>The field of “social selling” continues to change and evolve, according to the needs of those doing the selling. In the early days, “<a href="https://socialmediahq.com/social-media-buzzword-social-selling/" target="_blank">social selling</a>” simply meant hanging out on social platforms like LinkedIn and offering solutions to people’s problems. Now, it’s been used for everything from <a href="https://www.oracle.com/marketingcloud/products/marketing-automation/lead-management.html" target="_blank">turning “cold leads” into “hot leads”</a> and for helping members of a sales team <a href="https://www.oracle.com/marketingcloud/resources/content-marketing.html" target="_blank">craft their marketing messages</a>. Here are few do’s and don’ts of how to do it right.</p><strong>DO: Use the Social Networks That People in Your Industry Actually Use</strong><p>This is particularly important for<a href="https://socialmediahq.com/ups-downs-b2b-content-marketing/" target="_blank">&nbsp;B2B companies</a>, where LinkedIn is still the preeminent social selling platform. If you’re trying to use Twitter and Instagram and people aren’t actually using those platforms, then you’re not going to have the kind of success you’re counting on. But that also means that you have to understand not just&nbsp;<strong>WHY</strong>&nbsp;people are using certain social networks, but also&nbsp;<strong>HOW</strong> they are using them. For example, nobody likes to be DM’d on Twitter with obvious tweet spam.</p><strong>DON’T: Ignore the Value of “Social Listening”</strong><p>There’s a common misconception that if you’re hanging out on a social network and not actually contributing new content, then you’re somehow “lurking” or “stalking” other users. That’s not the case at all. With any&nbsp;<a href="https://socialmediahq.com/social-network-age-narcissus/" target="_blank">social network</a>, the old 80/20 rule is in effect – 80% of the content is created by 20% of the people. Take time to listen to what potential customers are saying and listen carefully to how they describe their problems. That will make it easier for you to chime in every now and then with some suggestions and ideas.</p><strong>DO: Provide Valuable, Actionable Content</strong><p>When it comes to “social selling,” you can’t view social media as just another broadcast medium where you simply blast out offers, deals and promotions. Instead, your goal should be to provide real value and knowledge. It’s about more than just leaving behind your company’s URL as a comment, too. It’s about sharing insights and knowledge. That’s the way you build up credibility and trust with potential customers. On social media, people can spot a lack of authenticity very easily. If you’re only sending out “connect with me” requests on&nbsp;<a href="https://socialmediahq.com/facebook-really-really-wants-put-linkedin-job/" target="_blank">LinkedIn</a>&nbsp;only so that you can message them with a promotional offer, you’re doing it wrong.</p><strong>DON’T: Ignore the Value of Measuring Results on a Daily Basis</strong><p>With most sales teams, the focus is squarely on the quarter. As in: How many accounts did you open this quarter? But in social selling, the focus is on the day to day. Instead of setting targets and goals just for the quarter, you need to set up daily goals. How many people are you going to try to reach? How many conversations will you contribute to each day? If you’re hitting your daily goal, then you’ll most assuredly reach your quarterly goal.</p><p>Just remember: there are two parts to “social selling” – the “social” part and the “selling” part. You need to focus on both in order to land the results you want. Being “<a href="https://www.oracle.com/applications/customer-experience/social/solutions/products/" target="_blank">social</a>” means acting the way you would with your friends and colleagues – you wouldn’t go around stalking them and constantly barraging them with offers and comments every time you see then, and you shouldn’t do the same on social media.</p><p><u>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;</u>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p><p>Social media is a great medium to connect and engage with customers. However, you have to ensure that you are delivering a compelling and consistent experience across all channels. Find out how to “Go Further with Cross-Channel Marketing.”</p><p><a href="https://www.oracle.com/a/ocom/gatedform/gated-content-overlay.html?docId=4001939233012" target="_blank">Check out the guide</a></p><div class="feedflare"><a href="http://feeds.feedburner.com/~ff/itsallaboutrevenue?a=fDdQIkzoK9I:b7PrhyhK6CA:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/itsallaboutrevenue?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.feedburner.com/~ff/itsallaboutrevenue?a=fDdQIkzoK9I:b7PrhyhK6CA:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/itsallaboutrevenue?d=qj6IDK7rITs" border="0" /></a> <a href="http://feeds.feedburner.com/~ff/itsallaboutrevenue?a=fDdQIkzoK9I:b7PrhyhK6CA:-BTjWOF_DHI"><img src="http://feeds.feedburner.com/~ff/itsallaboutrevenue?i=fDdQIkzoK9I:b7PrhyhK6CA:-BTjWOF_DHI" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/itsallaboutrevenue/~4/fDdQIkzoK9I" height="1" width="1" alt="" /><br /><br />from Oracle Blogs | Oracle Marketing Cloud https://ift.tt/2ZZcdMq<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-25329917599317417622019-09-12T12:57:00.001-07:002019-09-12T12:57:26.813-07:00McDonald’s latest tech move aims to bring voice-based, conversational ordering to the dining experienceMcDonald’s second tech acquisition this year indicates a move towards a tech-driven customer experience in the popular chain.<br /><br />Please visit Marketing Land for the full article. <div class="feedflare"><a href="http://feeds.marketingland.com/~ff/mktingland?a=WKd57KoPbOU:xl3j_X-Jv5o:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/mktingland?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.marketingland.com/~ff/mktingland?a=WKd57KoPbOU:xl3j_X-Jv5o:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/mktingland?d=qj6IDK7rITs" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/mktingland/~4/WKd57KoPbOU" height="1" width="1" alt="" /><br /><br />from Marketing Land - Internet Marketing News, Strategies &amp; Tips https://ift.tt/2Ncbz8t<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-39731965379629758062019-09-12T09:59:00.001-07:002019-09-12T09:59:35.823-07:00Snapchat adds DoubleVerify as brand safety, viewability measurement partnerDoubleVerify offers the most comprehensive viewability auditing across Snapchat ad formats.<br /><br />Please visit Marketing Land for the full article. <div class="feedflare"><a href="http://feeds.marketingland.com/~ff/mktingland?a=CxnBYsNOj6o:yIwErMKAHSA:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/mktingland?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.marketingland.com/~ff/mktingland?a=CxnBYsNOj6o:yIwErMKAHSA:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/mktingland?d=qj6IDK7rITs" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/mktingland/~4/CxnBYsNOj6o" height="1" width="1" alt="" /><br /><br />from Marketing Land - Internet Marketing News, Strategies &amp; Tips https://ift.tt/30bUJbN<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-90028100308740954902019-09-12T09:02:00.001-07:002019-09-12T09:02:52.734-07:00The Best Dedicated Hosting Plans<p>Choosing a <a href="https://www.quicksprout.com/best-web-hosting/" target="_blank" rel="noopener noreferrer">web hosting provider</a> is a crucial step for website owners. Your hosting service and plan will have a major impact on the performance of your website.</p><p>But with so many options to choose from, this process can feel like an extremely daunting task.</p><p>The first thing you need to do is <a href="https://www.quicksprout.com/everything-about-web-hosting/" target="_blank" rel="noopener noreferrer">determine the type of hosting service</a> that you’re looking for. Since you’ve landed on this page, I think it’s safe to assume that you’ve already taken care of this first step.</p><p>You decided that you want a dedicated server, instead of a shared, VPS, or <a href="https://www.quicksprout.com/benefits-of-cloud-hosting/" target="_blank" rel="noopener noreferrer">cloud hosting plan</a>.</p><p>That’s great! But now what?</p><p><span id="more-44137"></span></p><p>All dedicated server plans are not created equally. But with that said, every website has unique needs as well. The best dedicated server plan for one website, might not be the best option for you. That was my inspiration for creating this guide.</p><p>The truth is, there are lots of amazing dedicated server plans out there. It would be irresponsible and impractical for me to name just one as the best.</p><p>Instead, I’ve narrowed down the best dedicated servers with every type of website in mind. So no matter what you’re looking for, I’m confident you can find it on this list.</p><h3>What is dedicated hosting?</h3><p>As the name implies, dedicated hosting plans provide a dedicated server to a single client. This means that you won’t be <a href="https://www.vipspatel.com/infographic-total-vps-hosting-guide/" target="_blank" rel="noopener noreferrer">sharing your server resources</a> with other websites.</p><p><img class="alignnone size-large wp-image-44145" src="https://www.quicksprout.com/wp-content/uploads/2019/09/house-1024x444.png" alt="Best Dedicated Hosting Plans" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/house-1024x444.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/house-300x130.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/house-768x333.png 768w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/house.png 1480w" sizes="(max-width: 1024px) 100vw, 1024px" /></p><p>You don’t get this benefit with a shared, VPS, or cloud hosting plan.</p><p>Dedicated servers are essentially the top of the line in web hosting. Since you won’t be sharing resources like RAM, CPU output, and bandwidth, you can expect superior performance on your website.</p><h3>Who is dedicated hosting for?</h3><p>Dedicated servers are not for everyone. So before you proceed and buy one of these plans, make sure that you’re in the right place.</p><p>A dedicated hosting plan is ideal for larger organizations or websites with high volumes of traffic.</p><p>If you own a local restaurant or small business with just a few thousand visitors per month, you don’t need a dedicated server.</p><p>However, if your website has upwards of 50,000 or 100,000+ visitors per month, you should consider a dedicated hosting plan. Dedicated servers make it easy for you to scale your website as well.</p><p>Traffic alone isn’t the only factor that should be taken into consideration. There are other types of services, such as cloud hosting, that can accommodate scalable site traffic.</p><p>Dedicated hosting plans are for businesses that want complete customization and flexibility of their server functions. That’s why large ecommerce businesses and enterprises typically choose a dedicated server.</p><p>Websites that require strict security, such as ones that involve medical data or financial information should be using a dedicated server.</p><p>Finally, dedicated servers are for websites that can afford it. While most of you can find some great cost-effective options, there are dedicated plans out there starting at $1,000 or $2,000 per month.</p><h3>Best dedicated server providers and hosting plans</h3><p>Now that you have a better understanding of dedicated hosting, it’s time to dive into the best plans on the market today. We always keep this list refreshed, so you can be sure that the information is accurate and up to date.</p><h4>Bluehost</h4><p><a href="https://www.quicksprout.com/go/qs10283/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44146 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/bluehost-1024x290.png" alt="BlueHost" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/bluehost-1024x290.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/bluehost-300x85.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/bluehost-768x217.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p><a href="https://www.quicksprout.com/go/qs10283/" target="_blank" rel="noopener noreferrer">Bluehost</a> is an industry leader in web hosting. Their dedicated hosting plans are some of the most cost-effective options that you’ll find.</p><p>Other providers may offer cheaper hosting, but <a href="https://www.quicksprout.com/bluehost-web-hosting-review/" target="_blank" rel="noopener noreferrer">Bluehost gives you the best value</a> while still providing exceptional service.</p><p>There are three dedicated server plans for you to choose from. Here are some of the highlights of each one:</p><p><b>Standard Plan</b></p><ul><li>Pricing starts at $79.99 per month (renews at $119.99).</li><li>500 GB of storage.</li><li>4 GB of RAM.</li><li>5 TB of bandwidth.</li><li>3 IP addresses.</li></ul><p><b>Enhanced Plan</b></p><ul><li>Pricing starts at $99.99 per month (renews at $159.99).</li><li>1 TB of storage.</li><li>8 GB of RAM.</li><li>10 TB of bandwidth.</li><li>4 IP addresses.</li></ul><p><b>Premium Plan</b></p><ul><li>Pricing starts at $119.99 per month (renews at $209).</li><li>1 TB of storage.</li><li>16 GB of RAM.</li><li>15 TB of bandwidth.</li><li>5 IP addresses.</li></ul><p>The best plan for your website will depend on the resources that you’re looking for. I think that the standard or enhanced plan will be more than enough for most websites that need a cost-effective dedicated server.</p><p>All dedicated hosting plans from Bluehost come with a free SSL certificate, free domain for one year, and 24/7 customer support.</p><p>For those of you who are more advanced and want to make custom installations to your server, Bluehost gives you full root access as well.</p><p>I doubt you’ll need it, but Bluehost offers a 30-day money-back guarantee. So you can always back out in the first month if you change your mind.</p><h4>SiteGround</h4><p><a href="https://www.quicksprout.com/go/qs10284/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44147 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/siteground-1024x421.png" alt="SiteGround" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/siteground-1024x421.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/siteground-300x123.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/siteground-768x316.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p>In addition to the quality and reliability of their server features, <a href="https://www.quicksprout.com/go/qs10284/" target="_blank" rel="noopener noreferrer">SiteGround</a> makes our list because they have exceptional customer support.</p><p>Not only is their customer support quick to respond to inquiries, but they are also highly knowledgeable. This makes it ideal for relatively smaller sites that want to transition to a dedicated server. Easy access to friendly support is crucial during this process.</p><p>There are three dedicated server plans for you to choose from:</p><p><b>Entry Server</b></p><ul><li>$269 per month.</li><li>8 MB of CPU cache.</li><li>16 GB of DDR3 RAM.</li><li>480 GB of SSD.</li><li>10 TB of bandwidth.</li></ul><p><b>Power Server</b></p><ul><li>$349 per month.</li><li>8 MB of CPU cache.</li><li>32 GB of DDR3 RAM.</li><li>960 GB of SSD.</li><li>10 TB of Bandwidth.</li></ul><p><b>Super Power Server</b></p><ul><li>$729 per month.</li><li>15 MB of CPU cache.</li><li>64 GB of DDR3 RAM.</li><li>2 x 960 GB of SSD in RAID1.</li><li>10 TB of Bandwidth.</li></ul><p>All dedicated hosting plans from SiteGround are fully managed. They set up your server, keep its software up to date, and monitor the server 24/7. If any issues arise, they’ll be able to react instantly.</p><p>While the Entry Server isn’t cheap, it still offers a good amount of bandwidth, RAM, and speed for an entry-level plan. The storage is a bit on the low side, which makes the Power Server my top pick of the three.</p><p>With the Super Power Server priced at more than double the monthly rate of the Power Server, it’s not likely that most websites will need that much storage.</p><h4>HostGator</h4><p><a href="https://www.quicksprout.com/go/qs10285/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44148 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/hostgator-1024x284.png" alt="HostGator" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/hostgator-1024x284.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/hostgator-300x83.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/hostgator-768x213.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p><a href="https://www.quicksprout.com/go/qs10285/" target="_blank" rel="noopener noreferrer">HostGator</a> is arguably the most well-known web hosting provider on the market today. They have exceptional uptime rates, also making them one of the most reliable web hosts you can choose.</p><p>However, their loading speeds fall a bit short of industry averages.</p><p>With that said, the dedicated server plans offered by HostGator are definitely ones that you should take into consideration, especially if you’re looking for a more affordable option.</p><ul><li><b>Value Server</b> — $118.99 per month</li><li><b>Power Server</b> — $138.99 per month</li><li><b>Enterprise Server</b> — $148.99 per month</li></ul><p>If you compare that to the other plans we’ve looked at so far, HostGator is priced just slightly above Bluehost, but significantly lower than SiteGround.</p><p>So for those of you who are looking for a dedicated server in that low-to-mid price range, HostGator fits the bill.</p><p>The HostGator dedicated server plans offer 8 GB, 16 GB, and 30 GB of RAM, respectively. If you compare that to the other plans we’ve reviewed, it’s a great value for the price.</p><p>HostGator has unmetered bandwidth for all dedicated servers, which is another added bonus.</p><p>Overall, if you want a dedicated server that’s a step above the lower pricing tiers while still delivering exceptional uptime and quality customer support, HostGator has you covered.</p><h4>A2 Hosting</h4><p><a href="https://www.a2hosting.com/dedicated-server-hosting" target="_blank" rel="noopener noreferrer">A2 Hosting</a> isn’t as well known as some of the other web hosting providers on our list. But they still offer some of the best dedicated servers on the market today.</p><p>If you want blazing fast speed, look no further than A2 Hosting.</p><p>In addition to the great performance of their hardware, A2 Hosting has a wide range of hosting options for you to choose from. This can’t be said for every other provider out there.</p><p>Here’s an overview of the pricing, features, and benefits of their dedicated hosting plans.</p><p><img class="alignnone size-large wp-image-44149" src="https://www.quicksprout.com/wp-content/uploads/2019/09/A2-1024x571.png" alt="A2 Hosting" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/A2-1024x571.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/A2-300x167.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/A2-768x429.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></p><p>As you can see, A2 Hosting has a dedicated server plan for everyone. They offer unmanaged hosting and fully managed hosting options at an affordable rate.</p><p>Their Core Flex Server is fully managed and still provides root access to website owners who want that added level of customization.</p><p>I always like to recommend products and services from companies that stand behind what they’re selling. That’s why it’s always nice to see a web hosting providers offer something like a 30-day money-back guarantee.</p><p>A2 Hosting takes that promise to an entirely new level with their anytime money-back guarantee.</p><p>Now, there are definitely some stipulations here. I’m sure you can’t use the service for a year and then call and ask for a refund. According to their site, accounts canceled within 30 days of use will get a full refund.</p><p>Accounts canceled after 30 days will be refunded a prorated amount of the unused service. There are even stipulations about how refunds will be issued for requests after 120 days.</p><p>While I’m not anticipating that you’ll want to cancel your plan, it’s nice to know that it’s an option and you’re not locked in if you’re unhappy.</p><p>Overall, A2 Hosting offers competitive pricing, service, support, and performance for their dedicated servers.</p><h4>Media Temple</h4><p><a href="https://www.quicksprout.com/go/qs10288/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44150 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/Media_temple-1024x321.png" alt="Media Temple" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/Media_temple-1024x321.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/Media_temple-300x94.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/Media_temple-768x241.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p>As I said earlier, dedicated hosting plans are not for everyone. With that said, <a href="https://www.quicksprout.com/go/qs10288/" target="_blank" rel="noopener noreferrer">Media Temple</a> is not even for everyone who knows they want a dedicated server.</p><p>With plans starting at $2,000 per month, Media Temple dedicated hosting plans are made specifically for enterprise-level hosting.</p><p>So even if your small business website generates tons of monthly traffic, you should look elsewhere for a dedicated server.</p><p>Media Temple offers both managed hosting and self-managed hosting plans, depending on how much control you want over your servers.</p><p>With a whopping 128 GB of RAM, you’ll be able to run complex tasks on your site. Dynamic content, CMS, and high volumes of traffic won’t slow you down.</p><p>These dedicated server plans are best for enterprises who plan on reselling. You’ll have enough power and control to rent space your clients on one server.</p><p>If you want to save some money, Media Temple offers discounted rates for long-term contracts.</p><p>Annual plans start at $20,000, which is essentially two months free compared to the month-to-month rate. Two-year contacts and three-year contracts are priced at $38,000 and $54,000, respectively.</p><p>Again, these dedicated servers are not for everyone. But for those of you who have agencies and plan to resell your server space, this will be your best choice.</p><h4>Liquid Web</h4><p><a href="https://www.quicksprout.com/go/qs10287/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44151 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/liquid-1024x416.png" alt="Liquid Web" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/liquid-1024x416.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/liquid-300x122.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/liquid-768x312.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p><a href="https://www.quicksprout.com/go/qs10287/" target="_blank" rel="noopener noreferrer">Liquid Web</a> is another lesser-known web hosting provider. But their servers, performance, and support earn them a top spot on our list.</p><p>Pricing for these hosting plans falls within the same range as SiteGround. So it’s a great choice for those of you who are looking for a higher-end plan, without breaking the bank on unnecessary features.</p><p>Here’s an overview of the dedicated hosting plans offered by Liquid Web.</p><p><b>Intel Xeon 1230 v6</b></p><ul><li>Starting at $199 per month.</li><li>16 GB of RAM.</li><li>5 TB of Bandwidth.</li><li>2 x 240 GB of SSD primary disk.</li></ul><p><b>Intel Xeon Silver 4108</b></p><ul><li>Starting at $299 per month ($359 per month for dual CPU).</li><li>32 GB of RAM.</li><li>8 TB of Bandwidth.</li><li>2 x 480 GB of SSD primary disk.</li></ul><p><b>Intel Xeon Gold 6130</b></p><ul><li>Starting at $499 per month ($699 per month for dual CPU).</li><li>32 GB of RAM.</li><li>8 TB of Bandwidth</li><li>2 x 480 GB of SSD primary disk.</li></ul><p>As you can see, there isn’t an upgrade in terms of storage or bandwidth from the Silver to Gold server plans. The biggest difference is that the Gold server has 16 cores, while the Silver server only has 8.</p><p>The Gold server can be used for big databases, large SaaS companies, and virtualization on your website.</p><p>If you’re going to use Liquid Web for dedicated hosting, I strongly recommend that you take advantage of their bundle pricing. Take a look at the value bundles and compare it to the specs that I’ve listed above.</p><p>As you can see, you get significant upgrades without spending too much more money. The value packs include all of the recommended add-ons at a more reasonable price than purchasing them individually.</p><p><a href="https://www.quicksprout.com/go/qs10287/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44152 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/liquid_2-1024x558.png" alt="Liquid Web Plans" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/liquid_2-1024x558.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/liquid_2-300x164.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/liquid_2-768x419.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p>So if you were willing to spend the $499 on the Gold package, you can double the RAM and bandwidth for just another $50 per month. It’s well worth it.</p><p>All Liquid Web dedicated servers include:</p><ul><li>CloudFlare CDN</li><li>Root access</li><li>Dedicated IP address</li><li>Standard DDoS protection</li><li>IPMI access</li><li>Business-grade SSD storage</li></ul><p>Another great benefit of Liquid Web is their transparency. Plans are month-to-month and rates won’t increase upon renewal.</p><h3>Best Cheap Dedicated Hosting Plans</h3><p>There are a few more cost-effective hosting plans that are worth considering if you’re looking for a great rate. While these options are suitable, they each fall short in certain areas, which is why I grouped them in a category of their own.</p><h4>AccuWeb Hosting</h4><p>The dedicated hosting plans offered by <a href="https://www.accuwebhosting.com/dedicated-servers" target="_blank" rel="noopener noreferrer">AccuWeb</a> start at just $90 per month, which is a great rate for a quality service.</p><p>You’ll get a server in a location that’s close to where you are based. AccuWeb has servers located in the US, Canada, Australia, Singapore, the UK, and other areas throughout the globe.</p><p><img class="alignnone size-large wp-image-44153" src="https://www.quicksprout.com/wp-content/uploads/2019/09/accu-1024x533.png" alt="Accuweb" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/accu-1024x533.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/accu-300x156.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/accu-768x400.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></p><p>For those of you who like lots of options, AccuWeb has the most dedicated server choices on our list, by far.</p><p>There are six different single-processor dedicated servers that you can configure, and nine dual-processor dedicated servers. That’s 15 different options!</p><p>While pricing for some of these configurations starts at more than $300 per month, the entry-level server pricing at just $90 per month is best for those of you looking at low-cost options in this category.</p><p>I consider AccuWeb Hosting a “cheap” dedicated server because their uptimes and loading speeds are inconsistent. So you’ll have to weigh the cost compared to the performance when making your decision.</p><h4>Hostwinds</h4><p><img class="alignnone size-large wp-image-44154" src="https://www.quicksprout.com/wp-content/uploads/2019/09/hostwinds-1024x414.png" alt="HostWinds" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/hostwinds-1024x414.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/hostwinds-300x121.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/hostwinds-768x310.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></p><p>Founded in 2010, <a href="https://www.hostwinds.com/dedicated/servers" target="_blank" rel="noopener noreferrer">Hostwinds</a> is another lesser-known option on the market. They have dedicated server plans starting at just $79.50 per month as an introductory offer.</p><p>I like Hostwinds because their dedicated server plans are super easy to customize. Directly on their website, you can configure things like:</p><ul><li>Server drives</li><li>RAM</li><li>RAID</li><li>Operating system</li><li>Bandwidth</li><li>IP Addresses</li></ul><p>All dedicated servers are fully managed, have nightly backups, and 24/7 server monitoring.</p><p>Similar to AccuWeb, Hostwinds doesn’t have the best uptime and loading speeds. But with that said, it’s still a suitable option to consider for low-cost dedicated hosting.</p><h4>GoDaddy</h4><p>Some of you might be surprised to see <a href="https://www.quicksprout.com/go/qs10286/" target="_blank" rel="noopener noreferrer">GoDaddy</a> in the cheap dedicated hosting section of this guide. They are one of the most well-known and reputable companies in web-hosting.</p><p>I should clarify — GoDaddy is only “cheap” when you take advantage of their introductory offers. Their entry-level economy plan starts at just $89.99 per month, but nearly doubles when it’s time to renew.</p><p>Here’s a snapshot view of GoDaddy’s dedicated hosting plans.</p><p><a href="https://www.quicksprout.com/go/qs10286/" target="_blank" rel="noopener noreferrer"><img class="alignnone wp-image-44155 size-large" src="https://www.quicksprout.com/wp-content/uploads/2019/09/Godaddy-1024x620.png" alt="Godaddy Plans" srcset="https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/Godaddy-1024x620.png 1024w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/Godaddy-300x182.png 300w, https://quicksprout-wpengine.netdna-ssl.com/wp-content/uploads/2019/09/Godaddy-768x465.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></p><p>GoDaddy has great features for the price, high uptime rates, and fast loading times. When it comes to performance, GoDaddy is right up there with the best in the business.</p><p>However, I found that GoDaddy falls short when it comes to customer support. It’s a bit inconsistent, which isn’t what you want if you need help in a pinch.</p><p>There have been instances where it’s taken me 15-30 minutes to get in touch with a support agent, which is long considering that some of their competitors respond in less than 2 minutes.</p><p>But if that’s not a deal-breaker for you, GoDaddy is definitely a top choice for a cost-effective dedicating hosting plan.</p><h3>Conclusion</h3><p>When it comes to dedicated servers, there is no shortage of options to choose from. But rather than scouring the web and searching through dozens of hosting providers, I’m confident that you can find what you’re looking for in this guide.</p><p>So what’s the best dedicated hosting plan? It depends on what you’re looking for.</p><p>My guide has something for everyone. What’s best for you might not be best for everyone else.</p><p>Here’s a quick summary of the best plans to point you in the right direction.</p><ul><li><a href="https://www.quicksprout.com/go/qs10283/" target="_blank" rel="noopener noreferrer">Bluehost</a> — Best Value</li><li><a href="https://www.quicksprout.com/go/qs10284/" target="_blank" rel="noopener noreferrer">SiteGround</a> — Best Support</li><li><a href="https://www.quicksprout.com/go/qs10285/" target="_blank" rel="noopener noreferrer">HostGator</a> — Most Reliable</li><li><a href="https://www.a2hosting.com/dedicated-server-hosting">A2 Hosting</a> — Fastest</li><li><a href="https://www.quicksprout.com/go/qs10288/" target="_blank" rel="noopener noreferrer">Media Temple</a> — Best for Enterprises and Resellers</li><li><a href="https://www.quicksprout.com/go/qs10287/" target="_blank" rel="noopener noreferrer">Liquid Web</a> — Best Add-On Bundle Packages</li><li><a href="https://www.accuwebhosting.com/dedicated-servers" target="_blank" rel="noopener noreferrer">AccuWeb</a>, <a href="https://www.hostwinds.com/dedicated/servers" target="_blank" rel="noopener noreferrer">Hostwinds</a>, <a href="https://www.quicksprout.com/go/qs10286/" target="_blank" rel="noopener noreferrer">GoDaddy</a> — Best “Cheap” Plans</li></ul><p>At the end of the day, the decision is yours. You’ll need to compare the plans to determine what’s the best value for the features your website needs.</p><div class="feedflare"><a href="http://feeds.feedburner.com/~ff/Quicksprout?a=OXOHo_Npybs:MOI3oBLzQLE:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/Quicksprout?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.feedburner.com/~ff/Quicksprout?a=OXOHo_Npybs:MOI3oBLzQLE:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/Quicksprout?d=qj6IDK7rITs" border="0" /></a> <a href="http://feeds.feedburner.com/~ff/Quicksprout?a=OXOHo_Npybs:MOI3oBLzQLE:I9og5sOYxJI"><img src="http://feeds.feedburner.com/~ff/Quicksprout?d=I9og5sOYxJI" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/Quicksprout/~4/OXOHo_Npybs" height="1" width="1" alt="" /><br /><br />from Quick Sprout https://ift.tt/2Q6PCtJ<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-91154140476276518472019-09-12T07:08:00.001-07:002019-09-12T07:08:03.948-07:00Check out the SEO & SEM sessions coming to SMX EastJoin us in NYC November 13-14 for expert-led sessions and keynotes on the SEO and SEM topics you need to know.<br /><br />Please visit Marketing Land for the full article. <div class="feedflare"><a href="http://feeds.marketingland.com/~ff/mktingland?a=kI7TipLv6vQ:HtMWzX_yaVo:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/mktingland?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.marketingland.com/~ff/mktingland?a=kI7TipLv6vQ:HtMWzX_yaVo:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/mktingland?d=qj6IDK7rITs" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/mktingland/~4/kI7TipLv6vQ" height="1" width="1" alt="" /><br /><br />from Marketing Land - Internet Marketing News, Strategies &amp; Tips https://ift.tt/2ZWWTk6<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-15174352641639410202019-09-12T06:14:00.001-07:002019-09-12T06:14:44.295-07:00Update Your Focus to Work Hard on the Right Things<p>Last week, I affirmed that “hard work is luck.” However, what if you work hard and aren’t seeing any progress...</p><div><a class="button primary small" href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~https://www.copyblogger.com/copyblogger-weekly-151/" rel="nofollow">Continue Reading</a></div><p>The post <a rel="nofollow" href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~https://www.copyblogger.com/copyblogger-weekly-151/">Update Your Focus to Work Hard on the Right Things</a> appeared first on <a rel="nofollow" href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~https://www.copyblogger.com">Copyblogger</a>.</p><img align="left" border="0" height="1" width="1" alt="" style="border:0;float:left;margin:0;padding:0;width:1px!important;height:1px!important;" hspace="0" src="http://feeds.copyblogger.com/~/i/606716184/0/copyblogger" /><br /><br />from Copyblogger https://ift.tt/2LKzety<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-31107871049034082892019-09-12T04:51:00.001-07:002019-09-12T04:51:01.777-07:00B2B Marketing Spotlight: Ann Handley on Being a “Badaxe” Marketer #b2bforum<p>The post <a rel="nofollow" href="https://www.toprankblog.com/2019/09/annhandley-b2bforum19/">B2B Marketing Spotlight: Ann Handley on Being a “Badaxe” Marketer #b2bforum</a> appeared first on <a rel="nofollow" href="https://www.toprankblog.com">Online Marketing Blog - TopRank®</a>.</p><div class="feedflare"><a href="http://feeds.feedburner.com/~ff/OnlineMarketingSEOBlog?a=RsXonZ3--Hw:cOP4d1_mb2g:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/OnlineMarketingSEOBlog?d=yIl2AUoC8zA" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/OnlineMarketingSEOBlog/~4/RsXonZ3--Hw" height="1" width="1" alt="" /><br /><br />from Online Marketing Blog – TopRank® https://ift.tt/2Q8Vzq7<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-83545212794814593782019-09-11T11:07:00.001-07:002019-09-11T11:07:33.599-07:00Adobe adds Customer Journey Analytics, designed to be accessible to all marketersThe company said the platform was inspired by Photoshop.<br /><br />Please visit Marketing Land for the full article. <div class="feedflare"><a href="http://feeds.marketingland.com/~ff/mktingland?a=Z4Gz3em78MM:9XshHr1w_pE:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/mktingland?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.marketingland.com/~ff/mktingland?a=Z4Gz3em78MM:9XshHr1w_pE:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/mktingland?d=qj6IDK7rITs" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/mktingland/~4/Z4Gz3em78MM" height="1" width="1" alt="" /><br /><br />from Marketing Land - Internet Marketing News, Strategies &amp; Tips https://ift.tt/2A7TIa4<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-21960615848566006482019-09-11T10:27:00.001-07:002019-09-11T10:27:22.139-07:00If you want to be agile, you may need to change your company’s cultureAdapting agile practices at the team level may lead to some process improvements and efficiency, but agility is not just for the worker-bees – it’s about organizational change.<br /><br />Please visit Marketing Land for the full article. <div class="feedflare"><a href="http://feeds.marketingland.com/~ff/mktingland?a=O86eeHOm80c:RFpZJXpk1MI:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/mktingland?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.marketingland.com/~ff/mktingland?a=O86eeHOm80c:RFpZJXpk1MI:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/mktingland?d=qj6IDK7rITs" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/mktingland/~4/O86eeHOm80c" height="1" width="1" alt="" /><br /><br />from Marketing Land - Internet Marketing News, Strategies &amp; Tips https://ift.tt/2Lu6JRY<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-41839067112621281632019-09-11T09:37:00.001-07:002019-09-11T09:37:13.927-07:00Facebook gives creators new ways to build audiences via Stories, more monetization featuresCollaborative Stories let multiple public figures to contribute to a single Facebook Story.<br /><br />Please visit Marketing Land for the full article. <div class="feedflare"><a href="http://feeds.marketingland.com/~ff/mktingland?a=B70hwYhfau0:9TK_lMe19xo:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/mktingland?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.marketingland.com/~ff/mktingland?a=B70hwYhfau0:9TK_lMe19xo:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/mktingland?d=qj6IDK7rITs" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/mktingland/~4/B70hwYhfau0" height="1" width="1" alt="" /><br /><br />from Marketing Land - Internet Marketing News, Strategies &amp; Tips https://ift.tt/34HZnlt<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-31016206907904064852019-09-11T08:42:00.001-07:002019-09-11T08:42:47.381-07:00HomePod M.I.A. among Apple announcementsWhy isn’t Apple putting more emphasis on its smart speaker?<br /><br />Please visit Marketing Land for the full article. <div class="feedflare"><a href="http://feeds.marketingland.com/~ff/mktingland?a=xycL5w8fdwE:1b-fhiYtfqY:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/mktingland?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.marketingland.com/~ff/mktingland?a=xycL5w8fdwE:1b-fhiYtfqY:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/mktingland?d=qj6IDK7rITs" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/mktingland/~4/xycL5w8fdwE" height="1" width="1" alt="" /><br /><br />from Marketing Land - Internet Marketing News, Strategies &amp; Tips https://ift.tt/2QeYKMG<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-66836143096711034032019-09-11T07:10:00.001-07:002019-09-11T07:10:40.261-07:00The Self-Reliant Entrepreneur Reading: September 11<p><a rel="nofollow" href="https://ducttapemarketing.com/self-reliant-entrepreneur-sept-11/">The Self-Reliant Entrepreneur Reading: September 11</a> written by <a rel="nofollow" href="https://ducttapemarketing.com/author/johnjantsch/">John Jantsch</a> read more at <a rel="nofollow" href="https://ducttapemarketing.com">Duct Tape Marketing</a></p><div class="smart-track-player-container stp-color-1e73be-EEEEEE spp-stp-desktop" data-uid="1fdf8dd3"></div><div class="spp-shsp-form spp-shsp-form-1fdf8dd3"></div><p><a href="http://traffic.libsyn.com/ducttape/Sept11_1.mp3">Marketing Podcast with John Jantsch on <em>The Self-Reliant Entrepreneur</em> – September 11</a></p><p><span style="font-weight: 400;">Each week this month, I’ll be doing a reading from my upcoming book,</span> <a href="https://ducttapemarketing.com/the-self-reliant-entrepreneur/"><i><span style="font-weight: 400;">The Self-Reliant Entrepreneur</span></i></a><span style="font-weight: 400;">, due out in October 2019. The book is structured as 366 daily meditations for entrepreneurs, with readings from famous Transcendentalist authors and commentary from me on how it all relates to the entrepreneurial journey.</span></p><h2>Today’s Reading: Solving Impact</h2><p><i><span style="font-weight: 400;">The continuity of life is never broken; the river flows onward and is lost to our sight, but under its new horizon it carries the same waters which it gathered under ours, and its unseen valleys are made glad by the offerings which are borne down to them from the past,—flowers, perchance, the germs of which its own waves had planted on the banks of Time.</span></i></p><p style="text-align: right;"><i><span style="font-weight: 400;">John Greenleaf Whittier – The Prose Works of John Greenleaf Whittier, Volume 2 (1866)</span></i></p><p><span style="font-weight: 400;">What problems are you solving? That’s the essential question in life and it certainly applies to business. It’s not that you should set your entrepreneurial journey in search of problems, the fun is in creating opportunities, making new stuff, building amazing relationships, but in the end, doing even these things solves someone else’s problems. Intentionally or unintentionally.</span></p><p><span style="font-weight: 400;">“. . .</span> <i><span style="font-weight: 400;">and its unseen valleys are made glad by the offerings which are borne down to them from the past . . .</span></i> <span style="font-weight: 400;">”</span></p><p><span style="font-weight: 400;">The measure of your true impact, and hence the jolt you may need to keep at it, resides in your relationship to the problems you ultimately solve for others. This is as true in your role as a brother, friend, spouse, as it is in your role as a founder, manager, worker bee.</span></p><p><span style="font-weight: 400;">Problem solving seems a bit negative until you start to use it as a way to understand those you serve and interact with from their point of view. Think about it – being a good listener is solving someone’s problem, showing up when needed, having a frank conversation, celebrating a win, all problem solving.</span></p><p><span style="font-weight: 400;">Today, try this idea out as a filter for how you think about what you do, how you interact and maybe even the products or services you might provide.</span></p><h2>Final Thoughts</h2><p><span style="font-weight: 400;">Problem-solving is what we do all day long, whether it’s on purpose or not. And certainly understanding, as a business owner, that people don’t buy our products or services; they buy the problem that we solve. In a lot of cases, they don’t even really care how we do it.</span></p><p><span style="font-weight: 400;">So I think it’s important that you understand that. It doesn’t mean that you’re constantly on the negative, thinking, “Oh boy, I’ve got to solve a problem.”</span></p><p><span style="font-weight: 400;">Think about it this way: Being a good friend to someone during the day is solving that person’s problem. You may not look at it that way, it might not seem that grand, you may not enter into it with that intention, but if you start to think about interactions like that in terms of the value that you bring? That turns a negative into a positive.</span></p><p><span style="font-weight: 400;">I leave you with today’s challenge question: In a single sentence, what is the greatest problem you currently plan to solve?</span></p><p><span style="font-weight: 400;">Want to learn more about</span> <i><span style="font-weight: 400;">The Self-Reliant Entrepreneur</span></i><span style="font-weight: 400;">?</span> <a href="https://ducttapemarketing.com/the-self-reliant-entrepreneur/"><span style="font-weight: 400;">Click here</span></a><span style="font-weight: 400;">.</span></p><p>Like this show? Click on over and&nbsp;<a href="https://itunes.apple.com/us/podcast/duct-tape-marketing/id78797836?mt=2" target="_blank" rel="noopener noreferrer">give us a review on</a>&nbsp;iTunes, please!</p><p><img class="wp-image-47603 size-medium alignleft" src="https://149350408.v2.pressablecdn.com/wp-content/uploads/2019/09/Intercom_Logo_Vertical_Color-300x200.png" alt="" width="300" height="200" srcset="https://149350408.v2.pressablecdn.com/wp-content/uploads/2019/09/Intercom_Logo_Vertical_Color-300x200.png 300w , https://149350408.v2.pressablecdn.com/wp-content/uploads/2019/09/Intercom_Logo_Vertical_Color-768x512.png 768w , https://149350408.v2.pressablecdn.com/wp-content/uploads/2019/09/Intercom_Logo_Vertical_Color-1024x683.png 1024w , https://149350408.v2.pressablecdn.com/wp-content/uploads/2019/09/Intercom_Logo_Vertical_Color.png 1200w" sizes="(max-width: 300px) 100vw, 300px" /></p><p><span style="font-weight: 400;">This episode of the Duct Tape Marketing Podcast is brought to you by Intercom. Intercom is the only business messenger that starts with real-time chat, then keeps growing your business with conversational bots and guided product tours.</span></p><p><span style="font-weight: 400;">Intercom’s mission is to help you provide simple, quick, and friendly service for your customers. When you can give your customers the one thing they’re looking for, you’ll generate amazing results for your business.</span></p><p><span style="font-weight: 400;">Want to learn more and take advantage of a 14-day free trial? Just go to</span> <a href="https://www.intercom.com/drlp/general"><span style="font-weight: 400;">intercom.com/podcast</span></a><span style="font-weight: 400;">.</span></p><br /><br />from Duct Tape Marketing https://ift.tt/2LoZ1Z7<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-43643508737588391792019-09-11T06:09:00.001-07:002019-09-11T06:09:20.821-07:00How Serious Writers Expand Their Audiences with Guest Blog Posts<p>Note: While we encourage you to explore guest posting to grow your audience, Copyblogger does not currently accept guest post...</p><div><a class="button primary small" href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~https://www.copyblogger.com/guest-posting-best-practices/" rel="nofollow">Continue Reading</a></div><p>The post <a rel="nofollow" href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~https://www.copyblogger.com/guest-posting-best-practices/">How Serious Writers Expand Their Audiences with Guest Blog Posts</a> appeared first on <a rel="nofollow" href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~https://www.copyblogger.com">Copyblogger</a>.</p><img align="left" border="0" height="1" width="1" alt="" style="border:0;float:left;margin:0;padding:0;width:1px!important;height:1px!important;" hspace="0" src="http://feeds.copyblogger.com/~/i/606676282/0/copyblogger" /><br /><br />from Copyblogger https://ift.tt/2LNqwKL<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-69503498475263666372019-09-11T03:34:00.001-07:002019-09-11T03:34:19.663-07:00Content Marveling: Wonder and Astonishment in Marketing<p><img width="600" height="360" src="https://www.toprankblog.com/wp-content/uploads/ContentMarveling600w.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Northern lights over mountains with astounded person below." srcset="https://www.toprankblog.com/wp-content/uploads/ContentMarveling600w.jpg 600w, https://www.toprankblog.com/wp-content/uploads/ContentMarveling600w-300x180.jpg 300w" sizes="(max-width: 600px) 100vw, 600px" /></p><img class="aligncenter size-full wp-image-27122" src="https://www.toprankblog.com/wp-content/uploads/ContentMarveling600w.jpg" alt="Northern lights over mountains with astounded person below." width="600" height="360" /> Two little letters. On the surface that’s all separating your standard issue “marketing” from the extraordinary and entirely different practice of “marveling.” <img class="alignnone size-full wp-image-27121" src="https://www.toprankblog.com/wp-content/uploads/MarvelDefinition600w.png" alt="Marvel Word Definition Image" width="600" height="97" /> At TopRank Marketing, “<em>Content Marveling</em>" is the practice of bringing greater wonder and astonishment to traditional <a href="https://www.toprankmarketing.com/services/content-marketing/" target="_blank" rel="noopener noreferrer">content marketing</a>, and can be applied in both the worlds of direct-to-consumer and enterprise business-to-business, to engage and delight your audience. Marketing efforts spending huge amounts of paid placement advertising, ever-more-ludicrous click-bait headlines and tactics, and even illicit black-hat methods are all used to simply get us to pay attention to marketing messages. Among senior B2B marketers, a sizable 82 percent view content as important for achieving marketing goals, however only 48 percent believe their content is somewhat effective — or even ineffective, according to <a href="https://www.clickz.com/b2b-marketers-content-effective/" target="_blank" rel="noopener noreferrer">recent study data</a>. <img class="alignnone size-full wp-image-27128" src="https://www.toprankblog.com/wp-content/uploads/UberflipChart600w.png" alt="Uberflip / Heinz Chart Image" width="600" height="291" /> In the U.S. alone digital ad spending grew to <a href="https://www.clickz.com/us-digital-ad-spend-2019/254509-2/254509/" target="_blank" rel="noopener noreferrer">$28.4 billion</a> for the first quarter of 2019, up 18 percent from the same quarter a year ago. <img class="alignnone size-full wp-image-27129" src="https://www.toprankblog.com/wp-content/uploads/2019USAdSpendIABChart600w.png" alt="IAB 2019 Q1 Ad Spend Chart Image" width="600" height="296" /> Thankfully there are still many genuine people and professional organizations delivering truly helpful content in beautifully-delivered formats — the type of material that builds long-term fans and keeps audiences subscribing, liking, and coming back for more. We've explored a variety of B2B brands delivering great content recently, including Cannes Lions award winners, which are some of the best examples to learn from: <ul><li><a href="https://www.toprankblog.com/2019/08/5-b2b-brands/" target="_blank" rel="noopener noreferrer">5 B2B Brands Delivering Great Customer Experiences</a></li><li><a href="https://www.toprankblog.com/2019/07/cannes-b2b-revelations/" target="_blank" rel="noopener noreferrer">6 Cannes Revelations About B2B Marketing in 2020</a></li><li><a href="https://www.toprankblog.com/2019/06/remarkable-content-marketing-examples/" target="_blank" rel="noopener noreferrer">5 Examples of Remarkable Content Marketing in Action</a></li></ul>They say the more things change the more they remain the same, and people have known the power of all things marvelous for thousands of years, as Aristotle himself observed. [bctt tweet="“In all things of nature there is something marvelous.” — Aristotle " username="toprank"] <a href="https://giphy.com/gifs/past-legacy-exclusive-12Lc4EqZ9JyD6g" target="_blank" rel="noopener noreferrer">via GIPHY</a><h2>Content Marveling: A Marvelous Peak With No Summit</h2><img class="alignnone size-full wp-image-27123" src="https://www.toprankblog.com/wp-content/uploads/Infinity600w.jpg" alt="Infinity Symbol Image" width="600" height="360" /> Content marveling sets the bar higher. It aims to inspire us to use marketing to deliver a sense of awe, gives us cause to stop and reflect, and can become a profound example we’ll refer back to throughout the rest of our career. At first glance this may seem nearly unattainable. Thankfully, another tenet of content marveling is to simply think of marketing as a peak with no physical summit, offering an ever-evolving and infinite pinnacle of the very best marketing. <iframe class="giphy-embed" src="https://giphy.com/embed/MJ6SslGZEYKhG" width="480" height="353" frameborder="0" allowfullscreen="allowfullscreen"></iframe> <a href="https://giphy.com/gifs/escher-perfect-loops-m-c-MJ6SslGZEYKhG" target="_blank" rel="noopener noreferrer">via GIPHY</a> Our greatest emotional reactions know no bounds, and similarly, no matter how much a superb marketing effort has succeeded, by its very nature <strong>there is always the opportunity to do better the next time out</strong>, and push to newfound levels of marketing achievements. [bctt tweet="“‘Content Marveling’ is the practice of bringing greater wonder and astonishment to traditional content marketing.” — Lane R. Ellis @lanerellis" username="toprank"] <h2>Finding a Quark or Neutrino In a Sea of Marketing Messages</h2><img class="alignnone size-full wp-image-27124" src="https://www.toprankblog.com/wp-content/uploads/Quark600w.jpg" alt="Colorful element particle image." width="600" height="360" /> It’s no secret that online interactions today see us inundated with vast numbers of efforts to catch our attention, coming at us a mile a minute from seemingly every possible digital direction. Today’s professional has just an <a href="https://www.toprankblog.com/2018/10/debra-jasper-pubcon-2018/" target="_blank" rel="noopener noreferrer">eight-second attention span</a>, according to <a href="https://twitter.com/DebraJasper" target="_blank" rel="noopener noreferrer">Debra Jasper</a>, and working within this speedy framework of micro-moments is harder than ever. Finding great authentic marketing examples that inspire a sense of wonder these days can be difficult — not quite like detecting a quark or a neutrino wave — yet surprisingly challenging. Striving to incorporate the wonder and astonishment of content marveling can go far in taking your own campaigns to a level of content marketing greatest, and we’ll look at examples from several marketing superheroes who are doing this today. Taking a cue once again from the distant past, however, we can learn the importance of wonder in marketing and elsewhere from Socrates. [bctt tweet="“Wonder is the beginning of wisdom.” — Socrates " username="toprank"] <iframe class="giphy-embed" src="https://giphy.com/embed/12Lc4EqZ9JyD6g" width="320" height="480" frameborder="0" allowfullscreen="allowfullscreen"></iframe> <a href="https://giphy.com/gifs/marvel-hulk-FU3MNPb8YQR3i" target="_blank" rel="noopener noreferrer">via GIPHY</a><h2>The Longstanding Successes of Ann Handley</h2><a href="https://twitter.com/MarketingProfs" target="_blank" rel="noopener noreferrer">Ann Handley</a>, Chief Content Officer at MarketingProfs, is an outstanding content marketing practitioner who has been at the forefront of crafting innovative and memorable marketing wisdom for years.<img class="alignright size-full wp-image-25339" src="https://www.toprankblog.com/wp-content/uploads/2018November12AnnHandley200x200.jpg" alt="Ann Handley" width="200" height="200" /> Ann produces one of the content marketing industry’s most popular newsletters — <em>Total Annarchy</em> — offering up a deftly-curated collection of inspiring and hyper-relevant digital marketing news, on display most recently in the newsletter’s forty-third edition, “<a href="http://archive.aweber.com/totalannarchy/OKRMh/h/TA_43_Mindy_Kaling_s.htm" target="_blank" rel="noopener noreferrer">TA #43: ? Mindy Kaling's Marketing Tips, What's Wrong with Newsletters, B2B Influencers Done Right</a>.” In it, Ann shared writing and marketing advice from comedian, actress and writer <a href="https://twitter.com/mindykaling" target="_blank" rel="noopener noreferrer">Mindy Kaling</a>, who was the closing keynote speaker during the most recent Content Marketing World conference. Fear of the unknown is common in marketing, and Mindy revealed how it can be used to create the kind of memorable content and messaging that content marveling encourages. [bctt tweet="“When you're scared, that's when the most memorable things happen.” — Mindy Kaling @mindykaling" username="toprank"] At the event Ann delivered a much-anticipated presentation on using a strategic approach for achieving marketing success that’s both sane and sustainable, and our own Senior Digital Strategy Director <a href="https://twitter.com/azeckman" target="_blank" rel="noopener noreferrer">Ashley Zeckman</a> was there to cover it in the following article: <ul><li><a href="https://www.toprankblog.com/2019/09/audience-experience-ann-handley-cmworld/" target="_blank" rel="noopener noreferrer">Create a Stellar Audience Experience By Slowing Down with These Tips from Ann Handley</a></li></ul><h2>50 More Content Marvelers To Follow &amp; Learn From</h2><img class="alignnone size-full wp-image-27126" src="https://www.toprankblog.com/wp-content/uploads/50ContentMarvelersB600w.jpg" alt="50 Content Marvelers Image" width="600" height="373" /> At TopRank Marketing we strive to highlight top marketers in a variety of marketing niches, and our most recent is a list of 50 of the world's best content marketers who presented at Content Marketing World — a handy resource for easily following great marketers and learning how to create your own marvelous campaigns by watching their fine examples. You can find it here: <ul><li><a href="https://www.toprankblog.com/2019/09/50-content-marketing-influencers-2019/" target="_blank" rel="noopener noreferrer">50 Content Marketing Influencers and Experts to Follow 2019</a></li></ul>During the event, our CEO <a href="https://twitter.com/leeodden" target="_blank" rel="noopener noreferrer">Lee Odden</a> and Ashley Zeckman each presented insightful sessions, and a team of our staff was also on hand to provide in-depth coverage of many of the top speakers delivering presentations throughout the week, culminating in <a href="https://www.toprankblog.com/2019/09/cmworld-2019-recap/" target="_blank" rel="noopener noreferrer">a complete wrap-up with top take-aways and insights</a>. To help drive your content marveling efforts, here are some of our live-blogging articles from the event: <ul><li><a href="https://www.toprankblog.com/2019/09/lee-odden-cmworld-2019/" target="_blank" rel="noopener noreferrer">Lee Odden Shares His Secret to Content Marketing Fitness</a></li><li><a href="https://www.toprankblog.com/2019/09/guardians-content-marketing-influencers/" target="_blank" rel="noopener noreferrer">Get Heroic Results from B2B Influencer Marketing with Advice from Ashley Zeckman</a></li><li><a href="https://www.toprankblog.com/2019/09/data-drive-empathetic-b2b-content/" target="_blank" rel="noopener noreferrer">April Henderson on Data-Driven, Empathetic B2B Content</a></li><li><a href="https://www.toprankblog.com/2019/09/buy-in-marketing-technology/" target="_blank" rel="noopener noreferrer">Zari Venhaus’s Framework for Gaining Executive Buy-In for Marketing Technology</a></li><li><a href="https://www.toprankblog.com/2019/09/integrated-marketing-teams-shafqat-islam/" target="_blank" rel="noopener noreferrer">How to Drive Better Content Marketing Results with Integrated Marketing Teams: Top Tips from NewsCred’s Shafqat Islam</a></li><li><a href="https://www.toprankblog.com/2019/09/content-marketing-greater-good/" target="_blank" rel="noopener noreferrer">Carlos Abler Details How Content Marketing Can Contribute to the Greater Good</a></li></ul>I hope that you’ll use the information and examples we’ve explored here as you strive to be your own content marveler, and that you’ll work to infuse your marketing campaigns with a new level of wonder and delight. <p>The post <a rel="nofollow" href="https://www.toprankblog.com/2019/09/content-marveling/">Content Marveling: Wonder and Astonishment in Marketing</a> appeared first on <a rel="nofollow" href="https://www.toprankblog.com">Online Marketing Blog - TopRank®</a>.</p><div class="feedflare"><a href="http://feeds.feedburner.com/~ff/OnlineMarketingSEOBlog?a=d80G1dTGkrk:BiFZJRFvgEA:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/OnlineMarketingSEOBlog?d=yIl2AUoC8zA" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/OnlineMarketingSEOBlog/~4/d80G1dTGkrk" height="1" width="1" alt="" /><br /><br />from Online Marketing Blog – TopRank® https://ift.tt/304ID4g<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-8004749608907593322019-09-11T00:34:00.001-07:002019-09-11T00:34:15.309-07:00Influencer Marketing: How to Engage and Convert<p>Influencer marketing is all the rage these days in the <a href="https://www.oracle.com/marketingcloud/resources/digital-marketing.html" target="_blank">digital marketing</a> world, but what is it exactly and how can you best take advantage of it?</p><strong>What is Influencer Marketing?</strong><p>First, you might ask: what is an influencer? An influencer is someone who has a large following on the web and over social media channels. They might be a leader in your area of business or niche, or someone simply interested and involved in it. Due to their huge following, they can draw interest to a message, theme, topic, or even a brand and its products and services.</p><p>So, influencer marketing involves you working with influencers to take advantage of their following and influence to get your message out to more people, build your brand, and deliver whatever your message might be.</p><p>An influencer’s posts grab people’s attention. They have built their own brands and reputations, and so their followers trust them and their opinion. Why? Because the influencer has delivered for them before. An influencer has provided value in some way and delivered that message in a compelling way that keeps their followers coming back for more.</p><p>What platforms does an influencer use?&nbsp; The possibilities are vast. They might have:</p><ul><li><p>A website</p></li><li><p>A blog</p></li><li><p>Facebook</p></li><li><p>Twitter</p></li><li><p>Instagram</p></li><li><p>A podcast</p></li><li><p>YouTube Channel or series</p></li><li><p>A series of ebooks</p></li><li><p>Some combination of the above</p></li></ul><p>Influencers come across as authentic, relevant, and useful to their audiences. They are not just trying to sell someone something. An influencer speaking out about your brand means something to their followers.</p><p>Therefore, influencers can help get more eyeballs on your content, get your name out there, show people what they might be missing by not going with you, and can even influence followers when they make a buying decision.</p><strong>Working with Influencers</strong><p>Influencers can help, whether you are <a href="https://www.oracle.com/marketingcloud/resources/b2b-marketing.html" target="_blank">B2B</a> or <a href="https://www.oracle.com/marketingcloud/products/cross-channel-orchestration/" target="_blank">B2C</a>. Two key marketing channels go hand in hand with influencer marketing:</p><ul><li><p><a href="https://www.oracle.com/applications/customer-experience/social/solutions/products/" target="_blank">Social media</a></p></li><li><p><a href="https://www.oracle.com/marketingcloud/products/content-marketing/index.html" target="_blank">Content marketing</a></p></li></ul><p>Obviously, influencers user <a href="https://www.oracle.com/marketingcloud/resources/social-marketing.html" target="_blank">social media to reach their followers</a> and keep in touch with them. <a href="https://www.oracle.com/marketingcloud/resources/content-marketing.html" target="_blank">Valuable, engaging content</a> is what they deliver to them.</p><p>How can you work with an influencer?</p><p>You don’t have to wait for them to discover you and hope that they mention you on their blog. You can reach out to them and form a business relationship with them. Once that is established, you can ask them to:</p><ul><li><p>Write an article for your blog, and they will let their followers know about it</p></li><li><p>For a quote to use on our Twitter feed.</p></li><li><p>To be &nbsp;on your podcast, and they can go on yours</p></li><li><p>Co-author a whitepaper</p></li><li><p>Speak or present at your trade show</p></li></ul><p>These are only a few possibilities of what a healthy, mutual beneficial working relationship with an influence can be. You both win. You get exposure to a new audience (yours), and they get exposed to yours.</p><strong>How to Do Influencer Marketing Correctly</strong><p>The benefits of using influencer marketing to your brand help you:</p><ul><li><p>Reach new audiences and attract more attention</p></li><li><p>Work with influencers who might be talented content creators and have a different voice to than yours, a new spin on your themes and topics, and their own ideas and suggestions that make you look at things in a whole new light</p></li><li><p>Take advantage of an influencer’s credibility to better engage audiences, intrigue them, and win them over, making interested your brand and converting them into customers</p></li></ul><p>Where do you begin with influencer marketing?</p><ol><li><p>Identify the influencers in your field. Who is making waves and the most noise? Who is everyone else talking about?</p></li><li><p>Make friends with them. Follow them on social media. Engage them in the real world. Invite them to events as a VIP guest. Ask them for quotes to use in your marketing.</p></li><li><p>Create content with them. Keep each other in the loop of what’s going on.</p></li><li><p>Reuse the content as much as feasible.</p></li></ol><p>Remember these tips, though:</p><ul><li><p>Influencer marketing works best if it’s an ongoing relationship and not just a one-time thing. You build and increase followings over with time, patience, and quality content.</p></li><li><p>You have to be able to track results and measure success to know what’s working and what’s not and what needs to be tweaked.</p></li><li><p>Don’t shy away from using SEO and keywords in your content.</p></li><li><p>Don’t afraid to experiment and try new things out.</p></li></ul><p>Influencer marketing is an ongoing process, as any relationship is. It needs nurturing, understanding, and a common bond. Your common bond is winning over your audience. Influencers help you engage with them and build both trust and a relationship with them. Their credibility aids in building your own.</p><p><u>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;</u></p><p>Find out “5 Q/A’s about Influencer Marketing Success” to see what you can do to identity, approach, and work with the right influencers to help drive your brand’s success.</p><p><a href="https://blogs.oracle.com/marketingcloud/modern-marketing-influencer-blog-series:-5-key-qas-about-influencer-marketing-success" target="_blank">Read the blog.</a></p><p>&nbsp;</p><p>&nbsp;</p><p>&nbsp;</p><div class="feedflare"><a href="http://feeds.feedburner.com/~ff/itsallaboutrevenue?a=7Uo28WcIaXM:EJ2VIHM_E9Y:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/itsallaboutrevenue?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.feedburner.com/~ff/itsallaboutrevenue?a=7Uo28WcIaXM:EJ2VIHM_E9Y:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/itsallaboutrevenue?d=qj6IDK7rITs" border="0" /></a> <a href="http://feeds.feedburner.com/~ff/itsallaboutrevenue?a=7Uo28WcIaXM:EJ2VIHM_E9Y:-BTjWOF_DHI"><img src="http://feeds.feedburner.com/~ff/itsallaboutrevenue?i=7Uo28WcIaXM:EJ2VIHM_E9Y:-BTjWOF_DHI" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/itsallaboutrevenue/~4/7Uo28WcIaXM" height="1" width="1" alt="" /><br /><br />from Oracle Blogs | Oracle Marketing Cloud https://ift.tt/2ZP6CsR<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-5720875883779591942019-09-10T12:31:00.001-07:002019-09-10T12:31:08.781-07:00#CMWorld 2019 Recap: Top Insights & TopRank Marketing’s Favorite Moments<p><img width="600" height="350" src="https://www.toprankblog.com/wp-content/uploads/content-marketing-world-2019-recap.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Content Marketing World 2019 Recap" srcset="https://www.toprankblog.com/wp-content/uploads/content-marketing-world-2019-recap.jpg 600w, https://www.toprankblog.com/wp-content/uploads/content-marketing-world-2019-recap-300x175.jpg 300w" sizes="(max-width: 600px) 100vw, 600px" /></p><img class="size-full wp-image-27118 aligncenter" src="https://www.toprankblog.com/wp-content/uploads/content-marketing-world-2019-recap.jpg" alt="Content Marketing World 2019 Recap" width="600" height="350" /> <span style="font-weight: 400;">It’s always fascinating when thousands of marketers, many of whom are competitors, can come together for a week to share ideas, innovations, and advice with one another to grow their business and push the boundaries of their industry. <a href="https://www.contentmarketingworld.com/">Content Marketing World 2019</a> was no exception to this act of selfless sharing. It was my first time attending and between the thought-provoking content, industry-leading speakers, and generously engaging attendees, I certainly hope it’s not my last.</span> <span style="font-weight: 400;">At TopRank Marketing, we made it our mission to ensure our readers would share in the benefit of our attendance. Below are the ideas, people, and moments that we were grateful to experience last week, all of which are summarized for your consuming pleasure below. We hope that similar to our conference experience, you walk away with a notebook chock-full of ideas to grow your content marketing programs. Enjoy!</span><h2><span style="font-weight: 400;">Big Ideas Beget Big Ideas&nbsp;</span></h2><span style="font-weight: 400;">At CMWorld 2019, every speakers’ session seemed to build from one another, making for a cohesive and comprehensive learning experience. Common themes included:</span><ul><li style="font-weight: 400;"><span style="font-weight: 400;">Using data to tell stories</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Creating content that feels personal&nbsp;</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Creatively amplifying your message</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Leveraging teams and technology to scale</span></li></ul><span style="font-weight: 400;">Our live coverage of several sessions delved into all of these themes.&nbsp;</span><h3><span style="font-weight: 400;">Using Data to Tell Stories</span></h3><strong><a class="entry-title-link" href="https://www.toprankblog.com/2019/09/lee-odden-cmworld-2019/" rel="bookmark">Lee Odden Shares His Secret to Content Marketing Fitness #CMWorld</a></strong> <img class="alignnone wp-image-27034 size-full" src="https://www.toprankblog.com/wp-content/uploads/live-blog-lee-odden-1.png" alt="" width="600" height="350" /> <span style="font-weight: 400;">CEO of TopRank Marketing <a href="https://twitter.com/leeodden/" target="_blank" rel="noopener noreferrer">Lee Odden</a> took the stage on Wednesday afternoon to draw parallels between his physical fitness journey and that of creating an</span> <a href="https://www.toprankblog.com/2018/03/24030/"><span style="font-weight: 400;">always-on content marketing program</span></a><span style="font-weight: 400;">. The underlying message throughout his presentation was that you should always be leveraging your data to iterate, optimize and push the boundaries of what you thought was possible.</span> <em><a href="https://www.toprankblog.com/2019/09/lee-odden-cmworld-2019/">Read the entire blog here</a>.</em> <strong><a class="entry-title-link" href="https://www.toprankblog.com/2019/09/data-drive-empathetic-b2b-content/" rel="bookmark">April Henderson on Data-Driven, Empathetic B2B Content #CMWorld</a></strong> <img class="alignnone wp-image-27055" src="https://www.toprankblog.com/wp-content/uploads/april-hendersen-forrester.png" alt="" width="600" height="350" /> <span style="font-weight: 400;">Forrester's <a href="https://www.linkedin.com/in/aprilihenderson/" target="_blank" rel="noopener noreferrer">April Henderson</a> followed up the next day to talk about data-driven, empathetic B2B content. And no - that’s not an oxymoron. She pushed her audience to think past traditional B2B content to build stories that don't stray from statistics but instead, leverage them to resonate with your audience's emotional side.</span> <em><span style="font-weight: 400;"><a href="https://www.toprankblog.com/2019/09/data-drive-empathetic-b2b-content/">Read the entire post here</a>.</span></em><h3><span style="font-weight: 400;">Creating Personal Content</span></h3><strong><a class="entry-title-link" href="https://www.toprankblog.com/2019/09/audience-experience-ann-handley-cmworld/" rel="bookmark">Create a Stellar Audience Experience By Slowing Down with These Tips from Ann Handley #CMWorld</a></strong> <img class="alignnone wp-image-27106" src="https://www.toprankblog.com/wp-content/uploads/ann-handley-cmworld-2019.png" alt="" width="600" height="350" /> <span style="font-weight: 400;">MarketingProfs Chief Content Officer <a href="https://twitter.com/annhandley" target="_blank" rel="noopener noreferrer">Ann Handley</a> provided her audience with a powerful session that urged marketers to slow down and take the time to get to know their audience. She stresses that relationships, especially between buyer and seller, take time to build. Marketers who not only understand this but covet it as their guide to building great content, are going to be leaps and bounds ahead of the rest.</span> <em><span style="font-weight: 400;"><a href="https://www.toprankblog.com/2019/09/audience-experience-ann-handley-cmworld/">Read the entire blog post here</a>.</span></em> <strong><a class="entry-title-link" href="https://www.toprankblog.com/2019/09/content-marketing-greater-good/" rel="bookmark">Carlos Abler Details How Content Marketing Can Contribute to the Greater Good #CMWorld</a></strong> <img class="alignnone wp-image-27028" src="https://www.toprankblog.com/wp-content/uploads/Carlos-Abler-at-CMWorld.png" alt="" width="600" height="348" /> <span style="font-weight: 400;">3M's <a href="https://twitter.com/Carlos_Abler" target="_blank" rel="noopener noreferrer">Carlos Abler</a> spoke to an audience of marketers about expanding the idea of personal content to include social value. Although brands have been notoriously known for sticking to objectives that only benefit themselves, Carlos ensures us that by building a strategy that provides our audiences an aspect of social value, we will be helping our bottom-line as well.</span> <em><span style="font-weight: 400;"><a href="https://www.toprankblog.com/2019/09/content-marketing-greater-good/">Read more from his session here</a>.</span></em><h3><span style="font-weight: 400;">Creatively Amplifying Content</span></h3><strong><a class="entry-title-link" href="https://www.toprankblog.com/2019/09/guardians-content-marketing-influencers/" rel="bookmark">Get Heroic Results from B2B Influencer Marketing with Advice from Ashley Zeckman #CMWorld</a></strong> <img class="alignnone wp-image-27067 size-full" src="https://www.toprankblog.com/wp-content/uploads/ashley-zeckman-cmworld-2019.jpg" alt="Ashley Zeckman Presents at CMWorld 2019" width="600" height="360" /> <span style="font-weight: 400;">Despite an 8 a.m. start time on the last day of CMWorld, the room for Ashley Zeckman’s presentation on B2B Influencer Marketing was packed, a good indication of the thirst for this topic. Using <em>Guardians of the Galaxy</em> to help explain her approach to building successful influencer programs, she laid forward essential do’s and don’ts, wrapping it all up in real-world examples for her audience to take away.</span> <em><span style="font-weight: 400;"><a href="https://www.toprankblog.com/2019/09/guardians-content-marketing-influencers/">Read our entire recap from Ashley's presentation here</a>.</span></em><h3><span style="font-weight: 400;">Leveraging Teams and Tech to Scale</span></h3><strong><a class="entry-title-link" href="https://www.toprankblog.com/2019/09/buy-in-marketing-technology/" rel="bookmark">Zari Venhaus’s Framework for Gaining Executive Buy-In for Marketing Technology #CMWorld</a></strong> <img class="alignnone wp-image-27047 size-full" src="https://www.toprankblog.com/wp-content/uploads/buy-in-marketing-tech.jpg" alt="" width="600" height="360" /> <span style="font-weight: 400;">Eaton's Director of Corporate Marketing Communications <a href="https://twitter.com/zvenhaus" target="_blank" rel="noopener noreferrer">Zari Venhaus</a> knows better than most that the best content marketing strategies will have an uphill battle gaining traction if the proper tools are not in place to scale efforts. That’s why she gave a thorough presentation on her tried and true framework for getting martech approval from senior executives.</span> <em><span style="font-weight: 400;"><a href="https://www.toprankblog.com/2019/09/buy-in-marketing-technology/">Read the full post here</a>.</span></em> <strong><a class="entry-title-link" href="https://www.toprankblog.com/2019/09/integrated-marketing-teams-shafqat-islam/" rel="bookmark">How to Drive Better Content Marketing Results with Integrated Marketing Teams: Top Tips from NewsCred's Shafqat Islam #CMWorld</a></strong> <img class="alignnone size-full wp-image-27069" src="https://www.toprankblog.com/wp-content/uploads/ImageB600w.jpg" alt="" width="600" height="360" /> <span style="font-weight: 400;">NewsCred Co-Founder and CEO <a href="https://twitter.com/shafqatislam" target="_blank" rel="noopener noreferrer">Shafqat Islam</a> hit on a point that many of us marketers already know to be true: consumers demand a consistent, omnichannel experience from brands. However, knowing and doing are two very different things. Shafqat laid out his process for building teams that not only understand this key truth, but can also implement it at scale.</span> <em><span style="font-weight: 400;"><a href="https://www.toprankblog.com/2019/09/integrated-marketing-teams-shafqat-islam/">Read the entire live blog here</a>.</span></em><h2><span style="font-weight: 400;">Off-Stage Insights</span></h2><span style="font-weight: 400;">To make this conference experience extra special, the TopRank Marketing team sat down with some of the brightest minds in B2B, interviewing them one-on-one to get their unique perspective on the state of our industry. We sat down with the majority of these experts moments after they exited the stage, speaking on their respective topics of expertise. We will be releasing the full interviews from these industry leaders in the weeks to follow. But here are a few profound snippets to hold you over:</span><h3><strong><a href="https://www.linkedin.com/in/amandatodorovich/" target="_blank" rel="noopener noreferrer">Amanda Todorovich</a></strong></h3><strong>Senior Director of Health Content, Cleveland Clinic</strong> <img class="alignnone wp-image-27103" src="https://www.toprankblog.com/wp-content/uploads/amanda-todorovich-cmworld.png" alt="" width="600" height="379" /> [bctt tweet="Health is so personal and so sacred that building that trust is so important. - Amanda Todorovich @amandatodo" username="toprank"] <h3><strong><a href="https://www.linkedin.com/in/amishagandhi/" target="_blank" rel="noopener noreferrer">Amisha Gandhi</a></strong></h3><strong>Vice President of Influencer Marketing &amp; Communications, SAP Ariba and SAP Fieldglass</strong> <img class="alignnone size-full wp-image-27115" src="https://www.toprankblog.com/wp-content/uploads/amish-gandhi-interview.png" alt="" width="600" height="350" /> [bctt tweet="Focus on creating engaging content, not lead gen content, to align with the expectations of today’s B2B buyer. - Amisha Gandhi @AmishaGandhi" username="toprank"] <h3><a href="https://www.linkedin.com/in/bdorland/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">Brody Dorland</span></a></h3><strong>Co-Founder, DivvyHQ</strong> <img class="alignnone size-full wp-image-27114" src="https://www.toprankblog.com/wp-content/uploads/brody-dorland-interview.png" alt="" width="600" height="350" /> [bctt tweet="I feel strongly that companies need to get out of the campaign mentality and leverage their channels for ongoing content that is going to serve their audience. - Brody Dorland @brodydorland" username="toprank"] <h3><a href="https://www.linkedin.com/in/clareondrey/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">Clare Carr</span></a></h3><strong>Vice President of Marketing, Parse.ly</strong> <img class="alignnone size-full wp-image-27113" src="https://www.toprankblog.com/wp-content/uploads/clare-carr-interview.png" alt="" width="600" height="350" /> [bctt tweet="Remember that your B2B audience is human and treat them that way. - Clare Carr @clareondrey" username="toprank"] <h3><a href="https://www.linkedin.com/in/jeffreypugel/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">Jeff Pugel</span></a></h3><strong>Founder &amp; Chief Growth Officer, Ignition</strong> <img class="alignnone size-full wp-image-27112" src="https://www.toprankblog.com/wp-content/uploads/jeff-pugel-interview.png" alt="" width="600" height="350" /> [bctt tweet="Figure out who you are, as a business, and everything else will start to figure itself out. - Jeff Pugel @jeffpugel" username="toprank"] <h3><a href="https://www.linkedin.com/in/johnfjoyce/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">John Joyce</span></a></h3><strong>Global Marketing Director, Brennan Industries</strong> <img class="alignnone size-full wp-image-27111" src="https://www.toprankblog.com/wp-content/uploads/john-joyce-interview.png" alt="" width="600" height="350" /> [bctt tweet="That’s why we do content marketing - to start communicating and providing value to our audience. - John Joyce @mrjohnjoyce" username="toprank"] <h3><a href="https://www.linkedin.com/in/malihaaqeel/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">Maliha Aqeel</span></a></h3><strong>Assistant Director of Brand, Marketing &amp; Communications, Ernst and Young</strong> <img class="alignnone size-full wp-image-27110" src="https://www.toprankblog.com/wp-content/uploads/maliha-aqeel-interview.png" alt="" width="600" height="350" /> [bctt tweet="By and large society is forcing companies to change. They are saying it is no longer acceptable to operate the way you’ve always operated - you’ve got to put society first. - Maliha Aqeel @MalihaQ" username="toprank"] <h3><a href="https://www.linkedin.com/in/margaretmagnarelli/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">Margaret Magnarelli</span></a></h3><strong>Executive Director for Growth Marketing &amp; Audience Acquisition, Morgan Stanley</strong> <img class="alignnone size-full wp-image-27109" src="https://www.toprankblog.com/wp-content/uploads/margaret-magnarelli-interview.png" alt="" width="600" height="350" /> [bctt tweet="The more you can get to know your customer and develop a care and empathy for them, the more you are going to do what is right for that person - not just because it is a marketing trend you can follow. - Margaret Magnarelli @mmagnarelli" username="toprank"] <h3><a href="https://www.linkedin.com/in/stephanie-stahl-23a20410/" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">Stephanie Stahl</span></a></h3><strong>General Manager, Content Marketing Institute</strong> <img class="alignnone size-full wp-image-27108" src="https://www.toprankblog.com/wp-content/uploads/stephanie-stahl-interview.png" alt="" width="600" height="350" /> [bctt tweet="We keep the conversation and the community going 365 days a year. - Stephanie Stahl of @CMIContent" username="toprank"] <h3><a href="https://www.linkedin.com/in/zvenhaus" target="_blank" rel="noopener noreferrer"><span style="font-weight: 400;">Zari Venhaus</span></a></h3><strong>Director of Corporate Marketing Communications, Eaton</strong> <img class="alignnone size-full wp-image-27107" src="https://www.toprankblog.com/wp-content/uploads/zari-venhaus-interview.png" alt="" width="600" height="350" /> [bctt tweet="Marketers need to take a step back and think about the larger ecosystem in which they operate. - Zari Venhaus @zvenhaus" username="toprank"] <h2><span style="font-weight: 400;">Connecting with the Content Community</span></h2><span style="font-weight: 400;">Oftentimes conferences give us the opportunity to check in with friends in our industry, grab a bite together and share a laugh. The team at TopRank Marketing used our spare moments to do just that, connecting with old friends as well as new.&nbsp;</span> <span style="font-weight: 400;">We captured a few of our favorite moments with these folks below.</span> [caption id="attachment_27087" align="alignnone" width="600"]<img class="wp-image-27087" src="https://www.toprankblog.com/wp-content/uploads/IMG_1568.jpeg" alt="" width="600" height="450" /> TopRank Marketing team members Josh Nite, Ashley Zeckman, and Lee Odden with Robert Rose.[/caption] [caption id="attachment_27084" align="alignnone" width="600"]<img class="wp-image-27084" src="https://www.toprankblog.com/wp-content/uploads/IMG_1475.jpg" alt="" width="600" height="520" /> An annual tradition, TopRank Marketing had a lovely dinner with old and new friends.[/caption] [caption id="attachment_27116" align="alignnone" width="512"]<img class="wp-image-27116 size-full" src="https://www.toprankblog.com/wp-content/uploads/Sue-and-Amanda.jpg" alt="" width="512" height="500" /> TopRank Marketing President Susan Misukanis interview Amanda Todorovich of Cleveland Clinic, while TopRank Marketing's Director of Demand Gen Kelly Hogan runs the camera.[/caption] [caption id="attachment_27119" align="alignnone" width="600"]<img class="wp-image-27119" src="https://www.toprankblog.com/wp-content/uploads/Lee-Ann-and-Joe.jpg" alt="" width="600" height="501" /> Lee Odden with two amazing friends and marketers Ann Handley and Joe Pulizzi.[/caption] <h2>Wrapping it Up</h2><span style="font-weight: 400;">To summarize our experience: we came, we saw, we conquered, all in hopes of bringing back the thought-leadership that transpired to our clients and our communities. As much as we enjoy being at the event, we enjoy, even more so, sharing those learnings with you. There is a balance in our community of giving and receiving, and we like to err on the side of giving.&nbsp;</span> <em><strong>Did you attend Content Marketing World 2019? What were some of your top takeaways or favorite moments? Share your thoughts in the comments section below!</strong></em><p>The post <a rel="nofollow" href="https://www.toprankblog.com/2019/09/cmworld-2019-recap/">#CMWorld 2019 Recap: Top Insights &amp; TopRank Marketing’s Favorite Moments</a> appeared first on <a rel="nofollow" href="https://www.toprankblog.com">Online Marketing Blog - TopRank®</a>.</p><div class="feedflare"><a href="http://feeds.feedburner.com/~ff/OnlineMarketingSEOBlog?a=E_MtcR2hThI:Wr3POB8ihjU:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/OnlineMarketingSEOBlog?d=yIl2AUoC8zA" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/OnlineMarketingSEOBlog/~4/E_MtcR2hThI" height="1" width="1" alt="" /><br /><br />from Online Marketing Blog – TopRank® https://ift.tt/2A8GMAU<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-9007399290453693023.post-47134187247480885632019-09-10T11:50:00.001-07:002019-09-10T11:50:57.711-07:00Facebook to sunset ability to register, login to apps using only a phone number or emailFacebook’s Account Kit for developers will be deprecated on March 9, 2020.<br /><br />Please visit Marketing Land for the full article. <div class="feedflare"><a href="http://feeds.marketingland.com/~ff/mktingland?a=WbrOet6VjL4:fuAn1jZ8_DM:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/mktingland?d=yIl2AUoC8zA" border="0" /></a> <a href="http://feeds.marketingland.com/~ff/mktingland?a=WbrOet6VjL4:fuAn1jZ8_DM:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/mktingland?d=qj6IDK7rITs" border="0" /></a></div><img src="http://feeds.feedburner.com/~r/mktingland/~4/WbrOet6VjL4" height="1" width="1" alt="" /><br /><br />from Marketing Land - Internet Marketing News, Strategies &amp; Tips https://ift.tt/31eBpfs<br />via <a href="https://ifttt.com/?ref=da&amp;site=blogger">IFTTT</a>Unknownnoreply@blogger.com0