The ancient tradition of Japan is a natural answer upon the modern quest for sustainability“... we improve the work conditions and protect the environment at all times,” stated Hajime Ushida, the managing director of Sony Slovakia. “Apart from regular projects aimed at energy savings, such as using motion sensors for lights, we also use free cooling system, a highly efficient cooler and compressor, or reuse waste heat from boiler economizer. Moreover, in the entire production we also utilize many environmentally friendly machines and work on several green projects,” added Hajime Ushida.Sony Press Release 2007