Top 7 Social Media Tools For Productivity

Another week, more social media tasks. Last week we discussed how to focus on important Daily Social Media Tasks, this week, let’s use a few of my favorite tools to be more productive!

Whether you need to find resources for content or simply maintain all of your accounts, these 7 tools will help you with your accounts.

1: Hire Out Your Social Media Accounts

Not sure where to start? Not sure which accounts are important? Companies such as Yext and Knowem can create social media accounts for you for only $85 a month. They create full profiles and information on over 25 platforms.

You can also check available names to make sure that your brand name is consistent and available across all networks.

2: Consolidate Your Social Inbox

With this great social media platform you can consolidate your accounts such as facebook and twitter to get notifications and messages on their platform. This way you can keep up to date with all your new messages all in one place.

3: Keep an Eye on Your Reputation

It is important to keep up to date on your current brand reputation. A service called Mention, can help notify you when someone mentions your brand, product, or service using a keyword search.

They’ll send you emails with an up to date look at what’s going on with your mentions. You can reply to mentions all within the platform, which is an awesome way to keep up relationships!

Via SocialMediaExaminer.com

4: Share Valuable Content

DUH! Posting valuable content is key to success across all social media platforms.

You can use tools like IFTT (IF This Then That), Buffer, Gmail, and Feedly to share content. If you’ve never heard of IFTT before, then you truly are missing out. It is an awesome and free service that can help you do a multitude of different things. IFTT is free and helps you automate several actions across different platforms. Head over there and at least take a look around. Feedly helps you subscribe to blogs that you want to follow and Buffer can help you schedule updates to account.

5: Know your Competition’s Social Media Presence

A great way to take your accounts to the next level is to know your competition and see what actions their taking on their social media accounts.

Rival IQ helps you create a dashboard to research your competitors by adding them to a dashboard. They pull of their social data and puts them in an easy to analyze and see dashboard to help you figure out what to do next. The great part about it is you can see how they’re performing on Google+, Youtube, Instagram, Facebook, and Twitter compared to you.

You can also set up regular notifications to stay up to date on their movement.

6: Publish Testimonials

Collecting testimonials can sometimes be tedious and time consuming. Luckily, if people like what you’re doing there’s a good chance you’ve already collected a bunch of them! Any time someone comments or posts on any of your outlets, you have received a testimonial. Use these kind words to display positive brand reinforcement on your website and networks.

A nifty tool called Spectoos can help you connect your LinkedIn profile to import all of your recommendations and display them. Go play around with it and take a peak. You can then see a dashboard that shows you stats on all of the recommendations you have and which grab the most attention.

7: Outsource! Outsource! Outsource!

Social media can be one of the most beneficial tools to your brand. We all know that it can be extremely time consuming though. Luckily, there are a lot of different websites you can use to outsource your social media management. There are many routes you can take outsourcing but I would recommend using Odesk or Elance to hire a social media manager. Take your time to find the right contractor as they will be helping to improve and manage your brand.

Although some of these resources and tools cost money, you’ll have to figure out which ones are most beneficial to you and which add the most value to YOUR social media routines. Obviously you already know that having a strong social media presence can help your brand, service, or product, go a long way. And these tools will help you really figure out what’s working, what isn’t, and how to be as productive as possible.

Leave A Reply (30 comments so far)

All I want to do is get people to read my blog on a regular basis. Once the numbers are high enough I can start pitching for opportunities to travel and blog about destinations. All this is too complicated and time consuming for me.

Alex Hamm
3 years ago

Focus on ENGAGING and building relationships on social media. that;s the most important. This stuff may be too advanced for you, but that doesn’t mean you can’t make an impact your way!

I’ve never known about mention. I’ve only been using Google Alerts. I went ahead and signed up for mention to monitor one of my social accounts. I was surprised to see so many posts from other people. Cool stuff! Thank you for sharing this.

Also wanted to ask how does “sprout social” compare to hoot-suite and tweetdeck? Or is it completely different. It seems like it’s a panel reader. Is that so?

Alex Hamm
3 years ago

I havn’t used used Sprout all that much, just hear it is a great tool. Hootesuite in reality will do the job.

Thank you for the great post. I honestly have never heard for some of the sites and services you mentioned. Feedly and IFTTT are something that I can use and will check them out.
I assume for most of the services that you mentioned you had to pay. When do you think is a good point to involve or hire someone to help you with Social Media. I started my blog http://www.fabsingemom.com two months ago, and I do not have a lot of content to tweet or post on facebook about it. Would it make sense to hire someone now or wait when I have more content?
Thank you.

Alex Hamm
3 years ago

Well, I would probably wait and put your heart into building content first. Then put your focus into interacting and engaging on social media. Start building those relationships!

Lennie
3 years ago

Great blog with tons of useful content. Thank you for providing tools we can use.

Very nice and good post on social media productivity. Share Valuable Content, Keep an Eye on Your Reputation and Publish Testimonials parts are very interesting. I have not thought of these things. Now I’ll watch these points very minutely. Thanks for this great content.

Alex Hamm
3 years ago

Yes they are all important. Thanks so much for the comment 🙂

Casey3000g
3 years ago

Nice content. Have been speaking with my fiance about stepping up her social media activity. I’ll send her this way for ideas. Thanks!

Interesting insight on consolidating social media. As you mention, this solution would come in handy once dealing with all the social media accounts becomes too cumbersome. I’ve heard Hootsuite being thrown around too. Keep up the good work.

Develop strategy, social media can overwhelming if you don’t have a good strategy in place. The success of social media depends on how well you engage with your followers, maintain presence and stay relevant by regular updating social media account with interesting information.

Social Media is powerful; too powerful it can even tumble down the governments. Arab spring uprising is a good example of how powerful social media can be.

I’m not suggesting that you tumble down the government. But you can use social media to tumble down competitors by developing a strategy to grow your business.

You have the 7 steps given here to deliver a successful social media campaign.

Alex Hamm
3 years ago

Thanks for your comment Moses 🙂 yes, social media can be a nightmare without a strategy!