Together Women

I Am Real

We’ve partnered with Yorkshire based charity Together Women on many projects, and were delighted to be drafted in to help them create this brand video. They help local women to move away from a life of crime and establish a more positive future, and the video needed to fulfil a range of criteria so that it could be effectively used for multiple purposes, such as:

Inform potential users of their services & educate stakeholders such as the criminal justice system (police, probation, judges etcs) about how the project can help.

How we did it

It was important that the video showed the ‘real’ nature of the charity, chiming with the ‘real’ theme they utilise over their promotional material e.g. real choices, real consequences, real life.

In order to accurately represent their work, the video featured real users of the service. We provided guidance and support throughout the project lifecycle, including: