ae Chad Fahnestock: I get stressed out just
THINKING about implementing something
like this

ae Jacqui McSweeney: So stop a wedding
for a 10-minute ad about you and your
photography? I can’t imagine ever doing that.

Also how are clients ever going to understand
that it takes weeks to edit a wedding well if
they see images from their day on the day?

Response from Jerry Ghionis: Although I pitched
a same-day slideshow as the best marketing you
can do, my clients don’t see it that way, nor do I
present it that way. Don’t forget that I’m talking
to you, my fellow photographers. When they are
watching the slideshow, they are not thinking of it
as a cheeky glorified pitch for the photographer;

they are completely wrapped up in the story and
beauty of the day. I have never had an ounce of
negative feedback. Preparing images on the same
day doesn’t devalue the process of producing a fully
custom album with perfectly retouched images—it’s
no different than a photographer preparing images
for social media by Monday morning. I have done
almost every form of marketing there is in the
wedding photography industry, and there is nothing
better than a same-day slideshow. It’s not about the
photographer; it’s about the couple.

rfwppi: @amberfrenchphoto shot thisengagement portrait in camera by leaving heraperture wide open for four seconds and popping herstrobe three times. In Photoshop, she adjusted thewhite balance and made some minor tweaks. Nothingfancy for a cool effect. Read about the backstory of thissession—which included some interrogation by forestrangers—at rangefinderonline.com. #RfPOTD

lindseyzovko: This is so incredible! And thanks for
telling us how you achieved the shot—inspires me to
pull out my strobe.

kellywphotog: I am going to try this at my next
wedding. Thanks!

liekehuiting_photography: This is so cool! I wanna
step out of my comfort zone even more and try things
like this!

rfwppi: Good morning! It’s Jess from @useformat
for this weekend’s #rfwppitakeover, and I’m
back with more of my favorite images that blend
storytelling with high visual impact. This portrait
by Haruka Sakaguchi (@thedenizenco) definitely
fits the bill. It’s part of a series called “I Am Muslim
America” that highlights the diversity of the
Islamic community. Fatimat, the woman pictured
here, was photographed in her Newark, New
Jersey, apartment.

There’s something inspiring in the
work of photographers who shoot
so differently than me. It might seem
like she’s just flooding the scene with
light, but she’s not. You can tell her
technique is extremely controlled.

CORRECTION FROM RF MAY

Film-Style Weddings founder
Jawad Mir’s last name was,
unfortunately, misspelled
as “Wir,” on page 62. We
apologize for the error, Jawad!

ae Jen Huang Photography:

Such an honor, it is making me all
emotional—thank you, Rangefinder, for
choosing my image, which I
photographed for Sarah Janks and Chiali
Meng Artistry for the May 2017 cover.