8 Things B2B Social Media Marketers Are Doing Wrong

This entry was posted by Iluminada Anderson on March 18, 2014 at 2:30 pm

Many B2Bs have been skeptical of social media’s effectiveness, particularly because they felt there was no way to measure its ROI. The truth is, the reason B2B marketers have found social media ineffective for lead generation is because many of them are doing it wrong.