7 qualities in women that men find attractive, according to science

It's not all about looks. Business Insider Unsurprisingly, (mostly male) scientists have done gobs of research trying to figure out what women want in men.

But they have spent much less time uncovering the reverse: what makes women attractive to men. Let's not even get started on the dearth of research on what men find attractive in other men, or women in other women.

In any case, a lot of what they have done focuses only on looks. These studies often conclude that various aspects of women's bodies make them more appealing because men think that they're more fertile — insert eye roll here.

We tracked down scientific findings that did not zero in on physical appearances alone. Some of the studies are small, or included only Western college students, so they cannot be overgeneralized. But the results are still intriguing — and often educational.

Here are seven traits that scientists have found that make women more attractive to men:

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1. Men are more attracted to women who are ovulating, according to an entertaining study in which guys smelled ladies' T-shirts.