The CCA Graduate Design department is transdisciplinary–Interaction Design, Graphic Design, and Industrial Design. The challenge our exhibition faced, was to organize 30 different works cohesively. It needed to find a solution to show each student’s unique engagement with design across a broad spectrum of design media, ideas, and intentions.

CONCEPT

Conceptually, the triangle represented the relationship between the three design disciplines. We asked students, “How much do you think you’re influenced by each design discipline?”

We graphed the results on axes to generate unique triangles and colors. By quantifying these relationships and using them as axes, we generated a triangular logo with a unique color for every student.