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Celebrate a new spooky holiday tradition with an activity the whole family will enjoy

- Have a spooktacular time making #RiceKrispies Surprise Pumpkin Treats—look inside if you dare: http://bit.ly/SZgiT2 #Halloween

- For other #RiceKrispies #Halloween treats & ideas, check out our Pinterest page & see what other moms are pinning http://bit.ly/UAI5jF

Oct 25, 2012

BATTLE CREEK, Mich., Oct. 25, 2012 /PRNewswire/ -- This fall, become the most popular house on the block by stirring up a tasty twist on traditional Halloween sweets with Kellogg's® Rice Krispies® Surprise Pumpkin TreatsTM. Delicious and colorful, Rice KrispiesSurprise Pumpkin Treats offer moms and their little goblins and gremlins an opportunity to spend time together, creating memories that will last a lifetime.

The Rice KrispiesSurprise Pumpkin Treats recipe is a playful variation on the Original TreatsTM – the main difference is the pumpkin shape and hidden candies inside. There is also plenty of opportunity for moms to be creative with their children by using candies, frosting or decorating gel.

To ensure the tastiest and most festive snacks, here are some tips from moms across the country:

Mix it up:To preserve the airy lightness of the cereal when making a Rice Krispies Treat, quickly stir the Rice Krispies into the melted marshmallow mixture with a light hand.

To dye for: Add orange food coloring in the marshmallow and butter mixture before you pour in the Rice Krispies cereal for a more festive look.

Show your culinary flair: If you like spice, try a pumpkin spice version by substituting regular marshmallows with Jet-Puffed® Pumpkin Spice Mallows. Also, a pinch of sea salt, either mixed in or sprinkled on top, heightens other flavors beautifully.

Rice Krispies Surprise Pumpkin Treats are just one of several fun holiday-inspired ideas from Rice Krispies. Now moms can get inspired with new Rice Krispies Treat recipes and decorating ideas on Rice Krispies'Pinterest page, RiceKrispies.com or share their own magic moments sparked by Rice Krispies on Facebook.

In large saucepan melt butter over low heat. Add marshmallows and stir until completely melted. Remove from heat. Tint with orange food coloring.

2.

Add Kellogg's Rice Krispies cereal. Stir until well coated.

3.

Using ½-cup measuring cup coated with cooking spray, divide warm cereal mixture into 12 portions. Using buttered hands shape each portion into pumpkin shape around one candy piece. Pipe frosting onto each for vines and attach a gumdrop for stem.

*Note: To substitute Fun Size® bars for the Minis, cut each Fun Size® bar in half.

About Kellogg Company Driven to enrich and delight the world through foods and brands that matter, Kellogg Company (NYSE: K) is the world's leading producer of cereal, second largest producer of cookies and crackers and - through the May 2012 acquisition of the iconic Pringles® business - the world's second largest savory snacks company. In addition, Kellogg is a leading producer of frozen foods. Every day, our well-loved brands - produced in 18 countries and marketed in more than 180 countries - nourish families so they can flourish and thrive. With 2011 sales of more than $13 billion, these brands include Cheez-It®, Coco Pops®, Corn Flakes®, Eggo®, Frosted Flakes®, Kashi®, Keebler®, Kellogg's®, Mini-Wheats®, Pop-Tarts®, Pringles®, Rice Krispies®, Special K®, and many more. To learn more about Kellogg Company, including our corporate responsibility initiatives and rich heritage, please visit www.kelloggcompany.com.