McBaguette to Launch at McDonald's France Locations

McDonald's France is going local — well, sort of. In addition to the usual burgers and fries, the menu at Mickey D's France will see some new additions to please regional taste buds.

According to the New York Daily News, McDonald's France will introduce a line of new sandwiches that to appeal specifically to French locals on its restaurant menus. The sandwiches will include McBaguettes and sandwiches that are prepared with regional cheeses.

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The McBaguette is essentially a burger, but the typical McDonald's sesame seed bun has been swapped out for crusty French bread. The cheese sandwiches, part of a line called "Les Grandes Envies de Fromage" (loosely translated to "cheese cravings"), feature local terroir cheeses on top of a beef patty instead of the usual processed American variety. Two of the cheeses that will be included in the new sandwiches are Fourme d'Ambert, a semi-hard blue cheese, and Saint-Nectaire, a dense cow's milk cheese. Both are certified by the Appellation d'origine controlee (AOC). This certification means that their terroir, or place of origin, is protected.

More information on the McBaguette will be released at a media launch this week, while the gourmet cheese line will be served through the end of March. The new sandwiches from McDonald's will be served around the same time as food chain Quick's line of Star Wars-themed burgers, perhaps generating some burger competition.

This is not the first time McDonald's has opted to include regional fare based on the chain's location. In fact, McDonald's offers special menus that cater to local taste buds around the globe. At McDonald's Australia, customers can order a Bakehouse Brekkie Roll, which includes two "rashers" of bacon, eggs, cheese, and a potato rösti. McDonald's Germany offers Crispy Cheese Sticks and chicken sandwiches that are served on hero-style bread instead of buns. In Japan, customers can order what's dubbed the Ebi Filet-O, which is a take on the classic fish fillet sandwich, but it's made with whole shrimp instead of a fish patty. At McDonald's India, there is a whole line of products called Spicy Delights. One of the offerings includes a BigSpicy Paneer Wrap, which is paneer fried in a spicy, crunchy batter and served in a wrap with vegetables and cheese.