Retail & Consumer Packaged Goods

The economic downturn has posed new challenges for the retail and consumer goods sector. Most retail segments have seen significant decline in sales. Consumers are holding off on their purchases or are choosing cheaper alternatives. Price promotions are becoming more frequent. The Act on Significant Market Power and the Act on Prices are expected to have a significant impact on the market.

We can assist you with current industry issues:

Sales and profit margins impacted by the downturn

Increased focus on prices

Volatile exchange rate of the Czech crown

Real estate market stagnation

Major shifts in established business relationships

Increased activity in customer loyalty reward programs

Continuing market consolidation

Introduction of new sales formats (convenient stores)

Industry-specific services

Market analysis (identification of the market potential, selection of key market segments based on their suitability and dynamics, and market positioning of the retail brand)