Say you are out clothes shopping and you spot something that brings you back to a special time from your childhood when you were surrounded by friends and family. Suddenly, you find yourself purchasing an expensive shirt ...

(Phys.org)—A new study has found that men who feel 'love' for their beer brand purchase 38 per cent more beer than average, while women who feel 'bonding' with their laundry detergent brand purchase 60 per cent more than ...

Sometimes you just want to watch a rerun of your favorite old TV show or eat a favorite childhood treat. Well, a new study led by two researchers from the W. P. Carey School of Business at Arizona State University shows that ...