How AR and VR are Changing the Recruitment Process

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Chiradeep is a content marketing professional with 8 Years+ experience in corporate communications, marketing content, brand management, and advertising.

Over the course of his tenure, he’s worked on several big-ticket projects, led and trained a variety of teams, and been instrumental in driving delivery quality, timeline adherence, and talent harvesting.

Augmented and virtual reality are taking over every stream of human interfacing. Here’s why AR and VR are all set to transform the recruiting function within organizations.

The world has embraced a plethora of new technologies over the last decade. Principal among these is the growing use of Augmented Reality (AR) and Virtual Reality (VR) across industries. In many ways, AR and VR are transforming the very fabric of our personal and professional lives, changing consumer demand and business strategies.

Recruitment and Onboarding Tools - Usage Trends 2018-19

Reading this report will help you make a more informed purchase decision when it comes to choosing the right R&O platform, based on the experiences and feedback of your peers.

Do AR and VR have a role to play in staffing and recruitment? The answer is an emphatic yes. Here’s how:

1. Streamline recruitment

Given how complex and competitive the contemporary job landscape has become, recruiters need new tools to give them an edge. Cutting-edge technologies like AR and VR can make a real difference - streamline systems, build engagement, and selection smarter, simpler, and faster.

2. Training and learning

What’s more, AR and VR can create an immersive virtual landscape where applicants can experience real-world scenarios and its many challenges. As a result, recruiters can also be better trained with simulations helping to make staffing more efficient, saving valuable time. Consider popular training solutions like Sixense Enterprises Inc., a motion tracking and VR/AR software. Using this tool, employers can get precise motion-tracking data needed to simulate, evaluate, and improve candidate’s skill sets.

3. Creating a gamified application system

At a time when companies are going out of their way to outdo each other, a lively, vibrant, and entertaining gamified recruitment pathway would cut through the clutter, and attract the finest talent, eager for new experiences.

Gamifying recruitment would help you move away from old application processes and shift the balance towards a smarter and more interactive approach, to past details such as work experience, background verification, and other screening essentials.

If screening is an area you’re looking at, take a look at ActiView, an Israeli startup that’s picked up $6.5 million in series A. The company aims to use a combination of VR and machine learning to demarcate behavioral attributes among applicants, via an estimation of their performance in critical areas - work methodology & approach, integrity, motivation, and cognitive skill-sets.

4. Virtual tours

Beyond the company culture, the actual nuts and bolts, tools, workflows, and breakout areas carry a strong impact on an employee’s productivity margins. Instead of the traditional walkthrough of office space, using AR and VR companies can create a life-like simulation of how a typical workday pans out. Virtual tours will allow candidates to make up their minds, and recruiters select the best-fit for every solicited position.

5. Capability assessment

From high-security roles to a field of actual danger, today companies are using AR and VR to test an applicant’s ability to withstand pressure, difficult circumstances, and other possible complexities. Virtual capability assessment help screen out those who are unfit for a situation of stress, even as the ones with a natural aptitude for managing gridlocks, are nurtured and cultivated.

Here’s a quick snapshot of VR in action, when it comes to hiring: the world’s largest contract foodservice company, Compass Group, was struggling to showcase a strong brand identity. Like many international conglomerates, Compass Group has over 500,000 employees but is more well known for its subsidiaries. To overcome this, they used a combination of hiring tool TalentGather, the HireVue OnDemand video interview solution, and Google Cardboard to attract fresh and talented graduates. At every campus event, the company used Google Cardboard to offer students a virtual tour of the workplace, and each experience was linked with an option to appear for a video interview via HireVue.

Well then, these are among the most common reasons and use-cases of how AR and VR can impact recruitment. Remember, change is always a constant and any revolutionary force will sweep over every corridor and segment, of any business. Recruitm