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28 February 2014

Question of the Day #176 King

X was adopted as mascot in 1946, created by
Y's then commercial director Bobby Kooka, and Umesh Rao, an artist with J.
Walter Thompson Ltd. X began as a rich Indian potentate,
symbolizing graciousness and high living. Creators gave him a distinctive
personality: his outsized moustache, the striped turban and his aquiline nose.