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Marketing Content Manager

Location

San Diego, California

Job type

Direct Hire

Category

Creative & Marketing - Marketing

Adecco Medical and Science is currently recruiting a Marketing Content Manager for our San Diego, California location. The Marketing Content Specialist ensures that all marketing content is accurate, relevant and comprehensive in its presentation and delivery, in addition to continually spearheading the development of new content avenues to further increase market penetration. Successful performance contributes to increased sales and market share, as well as product adoption, awareness and utilization by the customers.

Job Description:

Creates high-quality and engaging content for various deliverables to support different marketing campaigns and programs.

Performs content gap analyses and works to fill identified gaps that will drive customers more towards the company’s website and improves their experience.

Updates existing content from one deliverable type to another deliverable type based on the target audience and objective of the marketing campaign.

Collaborates with the graphics team to enhance visual delivery of content.

Reviews the content, structure/flow of any technical training and marketing material.

Develops targeted email and social media campaigns that engage the audience.

Develops original article content after researching and organizing industry news, facts and trends.

Researches competitors to compare and create content that is innovative and original.

Cooperates and respectfully communicates with external and internal customers.Other duties, as assigned.

Job Requirements:

Ability to simplify complex scientific content into targeted messages for existing or prospective customers that provides market based solutions that are meaningful and value-based. This content must create a desire for the customer or prospect to learn more about the solution with the primary goal to generate sales leads.

Driven to collaborate and brainstorm with sales and marketing team members to develop and clarify new ideas and strategies into meaningful content.

Ability to create original content that is aligned with different stages of the customers' journey.

Good understanding of digital media and how they influence customer behavior.

Creative individual, who can generate unique and impactful content ideas as well as devising efficient ways to execute.

Strong time management skills and deadline driven.

Ability to recognize deviation from accepted practice.

Ability to consistently meet critical deadlines.

Ability to work independently as well as in a team environment.

Excellent written and verbal communication skills.

Ability to manage multiple projects and respond to changing priorities.Demonstrated ability to learn and take on new challengesMaster’s or Bachelor’s degree in scientific field (molecular biology preferred).Preferred 3 years of experience as technical content writer in life science industry.

2 - 3 years of commercial/customer facing experience (sales, technical/ field support and marketing).

If you are interested in this QC Lab Tech job in San Diego, CA then please click APPLY NOW. For other opportunities available at Adecco Medical and Science go to www.adeccousa.com. If you have questions about the position or would like more information please contact William Mudge at 858-812-2600 or by email at william.mudge@adeccona.com