– 85% of mobile devices will be web enabled by 2012 – Mobile search grew by 400% in the past year – 33% of search have local intent – 59% of people visit a local store after searching for it on a mobile device

Here are the five pieces of advice Google offers to businesses

1. Create a mobile specific site 2. Make it easy for people to take action after discovering your business on a mobile device 3. Use mobile devices’ unique qualities 4. Track mobile and desktop separately and iterate 5. Integrate your media campaign efforts

Video courtesy of GoogleMobileAds85% of mobile devices will be web enabled by next year