Apple's Eddy Cue Allegedly Fires Maps Manager Richard Williamson

The complete fallout from Apple's failed attempt to commandeer the iOS mapping app market is apparently still being felt throughout the company. After a public apology from CEO Tim Cook, and the exit of iOS chief Scott Forstall, it seems Maps manager Richard Williamson is the latest casualty.

Williamson guided the Maps team, but the native app failed to meet expectations, and has remained an ugly mark on an otherwise well-received iPhone 5 launch. According to sources speaking with Bloomberg, newly appointed senior vice-president Eddy Cue has decided to hand Williamson a pink slip.

Last month, senior vice-president of iOS software Scott Forstall and retail lead John Browett departed Apple in an executive shake-up. Allegedly, Forstall refused to sign an apology letter for the failed iOS 6 Maps, and was subsequently demoted to "advisor" until he formally exits the company.

Obviously, Cue is hoping to get Apple's mapping department back on track, but despite the removal of Williamson, Apple has not yet made a decision on who will now lead the group. One Bloomberg source claimed Cue is searching for "a new leadership team" for the Maps group.

Apple has yet to make a formal announcement, or comment on the situation.

Comments

Sounds like a 'Dilbert' storyline - hire a guy to fire the guy tasked with developing a product no one really needed in as short a time frame as possible (and then see it crash and burn), rather than question the bosses as to why the product was needed in the first place.

so why are we dismantling the team Steve Jobs built? also why is Cue firing other people instead of focusing on the product he was hired to work on? if there is another Delay on iTunes i say Fire Cue!!!