Monday, September 13, 2010

WonderBra unveils first 3-D billboard in London today.

(click images, via and via) It features Brazilian model Sabraine Banado and hangs near Waterloo Station. It's advertising the Full Effect WonderBra which is designed to make breasts appear two sizes larger. Passersby will need to be sporting "3-DD" (their term) glasses to experience the full effect of the Full Effect. Here's the corresponding website. Look for wankers in goofy-looking eyewear sitting on benches with their hands in their pockets. Me, I'm flaccid. Call me when they erect their first 3-D tactile billboard. Click here to see eight previous WonderBra ads.

But, they're probably getting international attention and media coverage for it. Maybe they're not so stupid as you think...

However, just saw it with my 3d glasses - 3D pop out effect is pretty average. Will probably be better on the full size board, but it looks like they've minimized the 3Dness so it looks ok in 2D as well.