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Analytics
is
a
deciding
factor
that
determines
whether
organizations
succeed
or
fail.
Those
able
to
effectively
manage,
store
and
tap
information
for
game-changing
insights
can
capitalize
on
virtually
endless
opportunities.
Those
who
cannot
master
the
data
may
ultimately
find
themselves
playing
a
perennial
game
of
catch-up
–
or,
worse,
simply
... [ + Read more ]

(Guest
post
from
Blythe
Howard-Chou,
senior
writer
and
content
marketer,
Business
Analytics,
IBM)
Follow
Blythe
on
Twitter
at
@bhchou
With
customer
churn
rates
as
high
as
30
percent
per
year
in
some
global
markets,
identifying
and
retaining
at-risk
customers
remains
a
top
priority
for
communications
service
providers
(CSPs).
Markets
are
saturated,
unhappy
... [ + Read more ]

Guest
post
by
Pethuru
Raj
PhD,
Infrastructure
Architect,
IBM
Global
Cloud
Center
of
Excellence
(CoE)
Part
2
of
a
3
part
series:
Envisioning
the
Strategic
Value
of
IBM
Smarter
Analytics
Suite
for
Communication
Service
Providers
Follow
Pethuru
on
Twitter
at
@peterindia12
In
my
last
blog
entry,
I
wrote
about
emerging
technologies
in
the
... [ + Read more ]

We
all
need
an
attitude
adjustment
when
it
comes
to
analytics.
According
to
Nate
Silver,
keynote
speaker
at
IBM’s
recent
Information
on
Demand
(IOD)
conference,
New
York
Times
contributor,
and
author
of
the
recently
released
book,
“The
Signal
and
the
Noise:
Why
So
Many
Predictions
Fail,
but
Some
Don't,”
people
need
... [ + Read more ]

We
all
want
to
implement
smarter
analytics
-
to
turn
information
into
insights
that
we
can
use
to
improve
both
our
personal
and
professional
lives.
Yet
we
are
often
faced
with
a
fundamental,
often
nagging,
problem
of
getting
the
right
data
for
whatever
analytics
we
are
trying
to
implement.
It’s
not
that
we
... [ + Read more ]

There
is
a
lot
of
tempting
data
out
there!
Both
within
the
enterprise
and
in
public
spaces,
all
sorts
of
interesting
looking
information
is
increasingly
available.
Sometimes
it's
just
so
tempting
to
gather
everything
that
looks
interesting
whether
or
not
you
have
an
immediate
need
for
it.
Maybe
you’ll
need
... [ + Read more ]

In
my
last
post,
we
reviewed
what
we
mean
by
"healthy
data"
for
Smarter
Analytics.
In
this
post
we'll
talk
a
bit
about
an
overall
program
for
achieving
healthy
data.
Getting
to
healthy
data
is
a
bit
like
getting
to
a
healthy
body -
a
problem
many
of
us
are
all
... [ + Read more ]

So
far,
we’ve
discussed
the
definition
of
“healthy
data”
and
provided
an
overview
of
the
process
for
getting
there.
In
the
next
few
installments
we’ll
focus
on
each
phase.
We’ll
start
with
a
deeper
discussion
on
setting
achievable
goals.
Great
things
are
possible
with
discipline
and
hard
work.
While
I
... [ + Read more ]

Guest
post
from
Brittany
Gotschall,
IBM
Social
Business
Manager
Follow
Brittany
on
Twitter:
@brittscorner
Big
data.
Two
words
that
are
inescapable
in
today’s
business
world.
What
do
we
really
know
about
big
data?
We
know
that
90
percent
of
the
world’s
data
has
been
created
in
the
last
two
years
alone.
We
... [ + Read more ]

In
June,
we
asked
the
very
important
question,
how
does
big
data
affect
our
world?
In
industries
throughout
the
world,
executives
recognize
the
need
to
learn
more
about
how
to
exploit
big
data.
In
fact,
28
percent
of
organizations
today
are
already
tackling
these
big
data
questions.
But
despite
what
... [ + Read more ]

According
to
fans
on
Twitter,
Wimbledon
women's
champion,
Serena
Williams,
and
men's
finalist,
Andy
Murray,
have
been
crowned
the
most
popular
social
players
from
the
2012
Wimbledon
Championships,
as
IBM’s
Social
Sentiment
Index
unearthed
a
range
of
unexpected
insights
from
more
than
1,270,000
public
tweets.
Joining
the
conversation
online
–
... [ + Read more ]

Guest
post
from
Perry
McDonald,
Worldwide
Communications
Sector
Executive,
IBM
Business
Analytics
Is
there
a
better
option?
Not
a
comment
you
ever
want
a
customer
to
utter
to
themselves,
especially
in
competitive
industries
such
as
telecommunications,
banking,
retail
or
insurance.
In
telecommunications,
and
for
Communication
Service
Providers
(CSPs)
specifically,
a
... [ + Read more ]

Big
Data.
It’s
everything
from
machine
data
from
sensors
to
social
media,
audio
and
video,
transactions,
and
enterprise
content.
We’re
all
trying
to
figure
out
what
it
means
and
how
to
leverage
it
to
better
understand
our
customers
and
drive
change
in
our
organizations.
So
what’s
the
answer?
Welcome
... [ + Read more ]

Guest
post
from
Jeffrey
Arn
In
my
mind,
IBM
Watson
represented
a
sentient
super
computer.
That’s
what
I
thought
when
I
was
selected
for
one
of
17
internships
among
almost
1,400
applicants
to
work
with
the
IBM
Watson
team
this
summer.
I
soon
realized,
however,
that
IBM
Watson
represents
next-generation
... [ + Read more ]

FORE!
Golf
is
all
about
analytics.
As
you
watch
golf
on
television
or
take
"a
good
walk
spoiled"
yourself,
think
about
all
of
the
data
calculations
made
before
the
right
club
is
selected
to
hit
a
golf
ball
on
the
tee
or
fairway:
·
What
is
the
distance
to
the
... [ + Read more ]

Guest
post
from
Andrew
Aziz,
Director,
Financial
Engineering,
Research
and
On-Cloud
Solution,
IBM
Risk
Analytics
While
glued
to
CNN
over
the
past
week
my
attention
was
captured
by
Prudential's
recent
"Age Stickers" ad campaign, which
highlights
the
risks
associated
with
managing
personal
wealth
for
retirement.
What
intrigues
me
about
this
ad
is
that
it
illustrates
... [ + Read more ]

This
week
we’re
in
New
York
City
for
IBM’s
Smarter
Analytics
Leadership
Summit
where
we
are
gathering
with
industry
leaders
to
share
insights
on
how
they
are
working
with
IBM
to
leverage
the
explosion
in
big
data
and
power
intelligence
to
drive
transformation
in
their
organizations.
Nowhere
is
this
powerful
... [ + Read more ]

By
Anuj
Marfatia,
Senior
Market
Manager,
IBM
Predictive
Analytics
Solutions
Marketing
As
a
proud,
new
father,
I
often
find
myself
quite
awake
in
the
early
hours
of
the
day.
Sometimes
I’m
rocking
the
cradle,
holding
my
girl,
or
just
checking
to
see
if
she
is
breathing,
and
regardless,
I
inevitably
can’t