George Bernard Shaw once said, "Success does not consist in never making mistakes, but in never making the same one a second time." One year on from the horsemeat scandal and the food industry is in danger of doing exactly that.

The Princess Royal's argument, which she put forward in a speech to the charity World Horse Welfare, is that people would look after their horses more carefully if they were planning to turn them into steaks and burgers later on. However, in our experience, any animal used for food is much more likely to be treated with disrespect than with respect. Given the regular exposés of mistreated pigs and chickens raised for food, it's absurd to think people would take better care of horses if there were a market for their meat.

Everyone wants the best for their children. But when you can't trust what is written on food labels, it's impossible to feel sure you are making positive choices for your family. As a working Mum, I know how hard it is to do a long day in the office and then come home to try and figure out what I'm going to cook for supper.

In the 21st Century, convenience definitely seems to be king. But as the recent horse-gate scandal appears to show, the pressure on manufacturers to produce huge quantities of food at low cost means they sometimes cut corners.

At the heart of the current Tesco/horsemeat crisis is the concept that consumers have not been given the produce they were lead to believe - the opposite of Ronseal's famous motif 'it does exactly what it says on the tin'.