Forbes, the third generation of his family to run Forbes Magazine, ran for the Republican nomination for president in 1996 and 2000. He has written several books, including this year's "Freedom Manifesto: Why Free Markets Are Moral and Big Government Isn't," and in 201, "How Capitalism Will Save Us: Why Free People and Free Markets Are the Best Answer in Today's Economy."

Monday's lecture has the same title as the 2011 book, said a spokesman for the College Republicans at Syracuse University. The group is hosting Forbes.

Tickets to the event are free and available at the Schine Student Center box office.