The 3 New Labels Doing Denim Right

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To state the obvious: L.A. knows great denim. From Current/Elliott to J Brand to Guess, the city's list of iconic, homegrown labels is one to commit to memory.

So, what SoCal denim brand will be the next to breakthrough and become a staple in all of our closets? Well, without further introduction, meet three new labels making really rad jeans, right here at home.