Shammy’s Auto Tagline

The tagline is a small but crucial part of business branding. Making an effective tagline is simple if you follow these three rules

Rule #1 Simple

Rule #2 Easy

Rule #3 Sweet

Shammy’s Auto logo with tagline.

We considered many taglines for Shammy’s Auto and asked how long they were planning on staying in the detailing business. Here are some taglines we considered:

Premium Car Wash

The Car Wash Experience

Ultimate Wash

Ultimate Shine

Ultimate Car Wash & Detailing

Car Wash’s Destination

Great Car Wash, Done!

Detailing Made Simple

Detailing Made Easy

Advanced Car Wash

Crystal Clear Wash

We also delivered branding, photography, video and technology advice for Shammy’s Auto.

New logo with updated tagline

Since the business growth was also a factor, we needed more than washing and detailing. While editing the tagline, we shouted “It’s time to shine!” as an idea. After running the tagling through family, friends and co-workers, everyone liked it. It is simple, concise and powerful. Plus you can add onto it as the business grows.

We changed the tagline on the finalized logo and Shammy was thrilled with how it turned out.