Let's immerse in the world of bulk messaging and bulk SMS providers.Mass SMS messaging is an interesting topic of discussion.

SMS marketing saw a steady growth in 2016-2017

Jan. 30, 2018, 9:14 a.m.

A recently published global report shed some light on the state of affairs in SMS and email marketing. According to presented data, SMS ads grew by 142% over the past two years, coming to close short to video advertisements.

South African marketing services reported similar trends. Statistics show that the ...

The first SMS was sent 25 years ago

Dec. 12, 2017, 2:25 p.m.

This month marks the 25th anniversary of the first ever SMS sent. The simple method of text communication shows no signs of slowing down in terms of popularity. While the first text message was sent back in 1992, the technology didn’t pick up until1993. That year saw the release ...

How to make your SMS campaign this Christmas

Nov. 21, 2017, 6:36 a.m.

With Halloween gone, Thanksgiving on the way and December looming close, companies prepare for the big Christmas sales season. Mobile marketing will once again play a crucial role in getting new customers and bolstering brand loyalty. There are a couple of marketing strategies for the holiday season.

Start engaging your ...

Birdchain — blockchain-based SMS marketing platform

Nov. 7, 2017, 8:39 a.m.

A Lithuanian-based company Birdchain is working on a decentralized SMS-marketing platform of the same name.

Birdchain will allow people to sell their unused SMSs to local businesses. For example, if they have leftover SMS from a purchased text package or are billed for unlimited SMS. They will be paid for ...

SMS Marketing Can Boost UK’s Hospitality Sector

Nov. 3, 2017, 8:06 a.m.

A recently released report called «The State of SMS» sheds some light on the way SMS marketing can benefit UK’s hospitality industry. The White Paper was issued by the mobile communication company Textlocal.

According to the report, there are now more than 80 million mobile phones in circulation. «The ...

What is the best time for retail SMS campaigns

Oct. 25, 2017, 12:34 p.m.

Retail companies send out thousands of text messages every day to keep their customers updated. A good timing is as important as the message content.

No matter how well-written or interesting your offers sound, you will find it matters little when clients receive them during the most inappropriate hours of ...

How to use SMS for blog marketing

Oct. 2, 2017, 1:26 p.m.

SMS marketing remains a vital part of advertisement strategy for many companies and brands. It can also be a strong marketing force for personal blog owners, no matter what they write about.

Before you check out SMS-marketing, you have to build a base audience for the blog. This can be ...

What are the driving forces behind the popularity of SMS

Sept. 21, 2017, 2:01 p.m.

Semaphore company has released a new infographic which shows different factors which have boosted SMS use these past few years. According to the report, marketing flexibility is not the only reason why this message type keeps going strong in 2017.

SMS are still a major force in push notifications. Businesses ...

How to use SMS for restaurant marketing

Sept. 13, 2017, 7:51 a.m.

Engaging customers, boosting sales and improving brand awareness can be a tricky thing, especially for restaurant owners. Luckily, SMS provide a perfect solution for this problem.

They are the most effective and not that costly. The fact that it is a permission-based activity is an another benefit of using text ...

How SMS messaging helps engage the customers

Aug. 30, 2017, 6:51 a.m.

The modern marketing industry offers many solutions for promoting business. They range from SEO and social media marketing to paid forms of advertising, including outdoor ads. Both can be a handful for companies on a smaller scale, as in order for them to be successful, the people who run these ...

Bulkness now supports SMS campaigns on Viber

July 14, 2017, 3:41 p.m.

Bulkness team is proud to announce a new app that is available for mass SMS messaging. As of today, we roll out bulk messaging for Viber.

This newest addition to our service is available across a vast number of mobile carrier partners. Currently, we cover over 200 countries in Europe ...

Mediamark’s CEO sees potential in Africa’s growing mobile market

July 14, 2017, 3:36 p.m.

Mediamark’s CEO Weber Lindemann sees a large mobile user base growing in a number of African countries as a perfect marketing opportunity. More and more residents take a liking to social media, mobile video capabilities and the rise of mobile commerce. With a rapid pace, mobile is outgrowing traditional ...

UK’s businesses fail to reap the benefits of SMS marketing

July 5, 2017, 12:49 p.m.

According to a new report from Textlocal, half of UK’s companies don’t use SMS for advertisement. This leaves a lot of room for growth in this sector.

Based on the poll that surveyed a thousand users, there are about 80 million active mobile users in Brittain, however only ...

Top mistakes you should avoid during bulk SMS campaigns

June 27, 2017, 8:47 a.m.

The fact that SMS marketing remains one of the most effective forms of advertising, it doesn’t stop small business owners from making the same mistakes time after time. As a result, they have a hard time with reaching out to their potential and regular clients. Not to mention the ...

Advertisers claim that SMS still bring in the majority of ROI

June 19, 2017, 11:28 a.m.

Advertisers claim that SMS still bring in the majority of ROI compared to other digital marketing platforms. Founder and CEO of an Indian digital marketing company ValueFirst Digital, Vishwadeep Bajaj, said that there was a strong surge in ROI ratings achieved through SMS marketing.

According to Bajaj, he tried to ...

Best SMS-marketing advice retailers can use to expand their business

June 2, 2017, 2:58 p.m.

Best SMS-marketing advice retailers can use to expand their business

SMS marketing maintains has the highest rates of open and response. An astounding 98% of SMS are opened and read compared to only 22% of emails. There is currently no better way to get a customer informed about your product ...

Tips for a productive bulk SMS marketing campaigns

May 24, 2017, 2:32 p.m.

Even with the onslaught of different marketing solutions, bulk SMS remains one of the most popular types of advertising. Still, for some reason, many companies refuse to utilize its full potential, partly because they're clueless about it. When used effectively, SMS marketing becomes powerful targeting tool for reaching the ...

Indian states use bulk SMS to alert citizens of elephant herds

May 18, 2017, 1:42 p.m.

India’s West Midnapore district panchayat and administrative officials, as well as Forest Protection Committee members receive bulk SMS messages which contain information about the movement of an elephant herd in the area. This data is further distributed across tourists and citizens so they don’t get in the way ...

Why bulk SMS is a perfect marketing tool

May 12, 2017, 12:37 p.m.

For the past couple of years, the marketing industry has tailored many solutions for small and big companies. Even private entities, whose main purpose isn’t advertising, are a good boost for a business, This can be said for giants like Facebook and Google. The former is primarily a social ...

Bulk SMS: tell your clients about your product

Feb. 14, 2017, 4:22 p.m.

Bulk SMS occupies a prominent place among other tools that help businesses to perform better and keep relations with clients on high level because SMS is an integral part of a mobile phone. No matter what phone you own, its brand, OS, system features, functionality, you always have the function ...