I have purchased many cables and they all are okay. This one came with my 57 American Vintage Strat, it was nicely coiled in the cnady bag. I thought, man does thing look cheap. So I thoughtI'd use it and give it a go. Well, to my surprise it is a very nice sounding cable. I'm not a pro, so I really can't hear sound differences - all I know is my guitar is quiet and the cable works well. And I really like the vintage look to it.