Entry Description: Since its creation in 1998, Omdesign has offered its
partners and clients annual solutions as a present for
Christmas. Omdesign has created special customised
editions with the motto "sharing our values with you
since 1998" (a partilhar os nossos valores consigo,
desde 1998). Some of those values are ambition,
determination, excellence and meticulousness.
The agency's portfolio includes several clients in the
beverage industry, specifically wines, sparkling wines,
beers and soft drinks. For this reason, every year (and
this year is no exception) we select a wine or beer and
create a special edition with a simple, original and
limited label, bottle and pack.
In a partnership with Unicer, one of our clients and the
largest Portuguese beverage-producing company, we
are developing a special edition of an "Imperial Stout"-
type craft beer. Its label and packaging will be fully
customised and unique, and will be created and
produced by Omdesign.
The box is made of wood, cardboard and string, which
were once used to carry and package bottles. Its aim is
to display and carry the bottles without any type of
closing accessory. Slotted together, the wood pieces
are wrapped in cardboard and secured with a magnet
(accordingly to the law of physics). The box can then
be carried securely and fully closed. Every box side has
an opening and once flattened out, the box can be
used as a tray to share and enjoy the beer and a light
meal.
All these elements refer back to the beer universe and
to beer authenticity; and they are strengthened by a
message of close proximity between Omdesign and its
partners and clients that involves sharing common
values.
On the back of the label, we can find the story of this
beer (created in the 18th century) and a Christmas
message from Omdesign's CEO.

About the Designer/Company
Established in 1998, Omdesign is a Portuguese design and advertising agency that works on a daily basis for clients that honour it with their patronage and loyalty. Based on a solid relationship between the agency and its customers, Omdesign works with leading companies worldwide in different industries such as food and beverage, mass consumption, tourism and others. The agency is recognised globally for the high quality and excellence of its work