• Postgraduate in Graphic Design from
Maeer’s MIT, Pune (2011-2013).
• Bachelor of Fine Arts - Applied Art
from AMITY university, Noida (2007
2011).
• More than 3 years of Work
experience as a freelancer.

SENGUPTA
PORTFOLIO

CORPORATE IDENTITY UNIVERSAL

BRIEF

CORPORATE IDENTITY

Universal is an upcoming mall in Bhubneshawar
redefining the shopping experience by weaving
an world class ambience for the first time.
Design a visual identity for Universal which basically to deal with clients external communications.

Design Packaging for a new product ‘ready to
cook flavoured egg premix’ which resonates with
the brand, target audiance and help the product
to grab instant attention in the market which
would require a unique idea at its core in order to
help the brand stand out from their competitors
and establish

BRIEF
Application name: smart yoga
Design an interface and intraction that enhances
the exprience of user, for an application for Yoga.
Targeted Platform : IOS and Android
Devices : Mainly Tablets /I Pad
1. Smart Yoga Application is targeted towards
IOS and android.
2. Smart Yoga will have some unique feature like
Smart Alarm, Readymade Yoga class with predefined yoga postures in sequence
3. Ability to set repetition and timer for each
asana with Audio of a Trainer.
4. Music which resonates with Yoga and meditation
5. Yoga Diet â&#x20AC;&#x201C; Tips on Yoga Diet based on season,
body type etc.

BRIEF
To design the annual prospectus of MIT Institute of Design for 2013-2014. The aim of the prospectus is to succesfully communicate about the
college for people seeking admission as well as
looking forward to affilate or link with the college.