In any business, the main concern is the product being sold. But, what happens once you’ve dotted all your “t”’s and marked all your “I”’s?

How does one ensure that this great new product will actually sell on the market?

Below are 7 easy steps to make sure that the wonderful product you’ve just created actually hits the sale market.

1. Treat your customers with the same hospitality you’d receive at any ‘Ma and Pa’ shop

Creating a good repoire between your business and its consumers is incredibly important.

‍Your consumers are making an investment in your company and it is essential that they feel comfortable and confident in the decision they have made

With that said, be sure to keep track of receipts and any other transactions made between the business and customers.

As the saying goes, you must be able to see it to believe it!

By keeping good track of any and all transactions made, the chances of enhancing your cliental are sure to rise.

There is only one boss, the customer

2. Ask questions!

Remember the good ol’ days when the owners of local stores would stop to ask you how your day was going before trying to hook you on one of their latest sales?

Taking just 5 or 10 extra minutes to get to know your client is essential in helping any business grow.

Any consumer is more likely to trust in a business if they feel like the salesman has agenuine interest in actually helping them and not just selling them a product. Take the timeto get to know your customers.

81% of consumers return to businesses where they were satisfied with their service the first time.

3. Remember the “Golden Rule”: Always do unto others as…

After talking with your customer and learning more about what they really need, take a moment to decide which product is truly going to help them the most.

Once you’ve decided on the product, the hard part is over.

‍Selling a well-made, useful product to someone who could really benefit from it is easy

The product does the selling for itself. But remember, you are the expert and the guiding the customer to make the best decision possible is your main priority.

And if you’re well acquainted with your business and its products, there should be no problem.

4. LISTEN to your customers and BE HONEST!

Just as in any relationship, be honest! Nowadays people are tired of talking to voice recordings and computers.

People take great appreciation these days knowing that the salesmen they are dealing with are just like them and if you are able to stay honest with yourself and the customer, sometimes that’s all that’s really needed to succeed.

Turn off your electronics

5. Step away from the electronics

Nowadays with all the technology in the world at our fingertips, it’s easy to forget sometimes that doing business face to face, although be it not the fastest, is often the most effective.

While it’s a great idea to use email or phone calls to stay in touch with you customers, it’s always better to meet with those customers in person to reassure them that they are, in fact, dealing with other humans and not just computer screens and recordings.

‍Meet your customers in person

And, while this should go without saying, remember that when talking with a customer, or anyone for that matter, put down the phone and give that person your full and undivided attention that you would expect from them.

6. SMILE J

We often forget just how powerful a smile can be.

Simply smiling at your customer will give he or she a sense of satisfaction and comfortthat a conversation or product could never give them.

‍28% of people smile an average of 20 times per day while working

7. Remember to be friendly, patient and, most importantly, to be yourself

Just as your customers are doing when cashing in their hard-earned money to buy your product, make yourself vulnerable!

Your customers are putting their faith in you that you’re going to sell them a product that will serve them well and, likewise, you need to be sure that you’re making yourself available in any way possible.

‍Be friendly, test your patience and be yourself

Just remember to follow these very simple 7 steps and you’ll see your sales and values soar. Your customers are what make your business, well… a business and not just a hobby.

Remember to always put them and their happiness first and you can’t go wrong.