Online Donations

… You just got a notification of a new donation, and are ready to break out the bottle of champagne. Congratulations! The fact that someone made a financial commitment to your organization is extremely rare and precious. But how will you keep them coming back? This is the constant challenge of even the most seasoned fundraiser. All too often…

… promote your cause on #GivingTuesday. 2. Set up and test your website for collecting donations before the big day. It’s important to make sure you’re prepared to collect the influx of donations that you’ll receive on #GivingTuesday. (If you aren’t currently set-up to accept donations online, this web-based fundraising holiday is a great reason to start…

…. And it’s a great day for nonprofit and charitable organizations to raise revenue and awareness about their important work. According to GivingTuesday.org: Online giving in 2014 was up 63 percent from 2013’s event, and more than $45 million was raised in just 24 hours. Since its founding in 2012, the movement has engaged more than 30,000 partner…

… In the nonprofit space, a monthly recurring donation is the ultimate sign of an engaged donor. That’s why we’re thrilled to add a monthly recurring donation option to our Online Donations campaign within the Constant Contact Toolkit. With this added functionality you’ll be able to capture more donations than ever before and build important long…

…, people have the chance to make donations to the organizations and causes that are important to them. Last year, online giving on #GivingTuesday nearly doubled, year-over-year, from 2012. And this year, #GivingTuesday is expected to be even bigger! #GivingTuesday is December 2. If you’ve already started planning for #GivingTuesday, now is a great…

… going on. People love to see their donations go further than they expected! 2. Mobilize Consider these two statistics: 66 percent of emails are opened on a mobile device 80 percent of people will delete emails not optimized for mobile To maximize holiday giving online, you’ll need to employ email marketing for donation appeals, so…

… it will be helpful – and less stressful – if you have a plan for sharing your fundraiser online ready in advance. Danielle Cormier, Constant Contact Social Media Team, @dcorms 5. In December, your donor’s time and attention is at a premium — once you’ve got them hooked, make it incredibly simple for them to take action and complete their donation…

… As a nonprofit, you know that donations are the lifeblood of your organization. Hopefully, you’re already using tools like email marketing and social media to generate donations for your organization. But are you also offering a way for people to donate online? What about mobile? Are you making it easy for people to make donations from…

… With new channels — like email, social, mobile, and web — nonprofits have never had more opportunities to stay in touch with the people who matter most to their organization. But even with all the tools available, you may feel that your organization still has room for improvement when it comes to generating donations online. Don’t panic. A few…

… As the growth of digital giving continues to outpace any increase in overall giving, it’s more important than ever for nonprofits to allow donors to easily complete their donations online. Not all online fundraising experiences are the same, however. It’s not enough to slap a donate button on your site and expect it to be a magic money faucet…