Of the countless presentations you’ve likely heard, how many have really made you listen? Often, they can sound and look a lot like all the rest. That’s why, if you’re like me, they tend to leave you cold.

So when you present, you risk seeming just like all the other presenters. In which case, people can start to tune out – fast! That is, unless you start strong.

What’s the best way to start strong? Involve people emotionally! To do that, mention their hopes or fears surrounding your topic – while still being professional of course. That engages your audience because they’re drawn in at a gut level. And, it’s so different from the norm!

For neat ideas for your next talk’s opening line, here’s a great free resource. It’s a 2-page PDF packed with almost 30 opening lines by Patricia Fripp, CSP – former president of the National Speakers’ Association in the US.