ASUS Zenfone Max Pro with Snapdragon 636 launching in India on April 23 as Flipkart exclusive

Flipkart in partnership with ASUS will be announcing the new Zenfone Max Pro, a new mid-range smartphone with Snapdragon 636 in India on April 23rd. No details other than the processor have been revealed and according to both Asus & Flipkart, the phone will be a game-changer and will be disruptive.

The purpose of this partnership not only covers sales and marketing of products by Flipkart, but will also include the following scope:

Flipkart will be the primary sales channel for ASUS ZenFones. The MOU will further provide customers with the opportunity to enjoy exclusive access to ASUS ZenFones on the ecommerce platform

Both companies will collaborate in the co-creation of new products for the Indian market based on consumer insights

On the marketing front, both companies will extensively support each other in the planning and execution of marketing activities for ASUS ZenFones

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