Rule 5 makes sporting appointment

He joins from the English Federation of Disability Sport, where he’s worked for the last 2 years.

Prior to that, he was part of the BBC Sport digital team, working on London 2012, Sochi 2014, Wimbledon 2014 and the Commonwealth Games in Glasgow.

“We are thrilled to have Jimmy on the team. He has a rare combination of extensive experience in journalism and broadcasting with a solid background in communications,” said Rule 5 founding director, Julie Wilson.

He will work across media and sports related accounts at the MediaCityUK-based agency.