Qt as a Rich Client Platform (a marketing question)

I'm sure all of you know very well Eclipse and NetBeans. Both of these systems
are both a IDE (Integrated Development Environment) and a RCP (Rich Client
Platform). Both of them are widely used to develop applications for scientific
research, aerospace, military industry and other "niche" markets. Both of them
are usually perceived as being much easier to use (because of Java) and much
more modern than other tools (because of the explicit mention of a
internet-based, client/server architecture).

Qt could be, and actually is, a much better RCP than Eclipse and NetBeans.
Should not believe this, just launch Eclipse and Qt Creator and compare the
responsiveness of each of these systems and the amount of memory they use.

Strangely enough, Qt (and Qt Creator, in particular) is not actually advertised
as a RCP. It is advertised, and used, as a general purpose
(and cross-platform) development platform. In particular, it is usually compared
to WxWidgets, GTK+, MS Visual C++ or Apple Xcode/Objective-C. All of these
systems are much more intimidating than Eclipse/Java.

This is quite strange both for technical and strategic reasons.

From a strategic point of view, it is surprising that Qt (Digia?) seems to be not
interested in getting a share of the Eclipse/NetBeans market, in
particular if you consider the current concern about the future of Qt in
the mobile field (related to the Nokia switch to MS).

From a technical point of view, it is even more surprising. Qt already is a
quite good RCP and Qt Creator already has a plugin-oriented architecture that
makes it comparable with Eclipse and NetBeans. The C++ subset used by Qt is
quite simple and could even be compared to Java, making Qt/Qt Creator even more
similar to Eclipse/NetBeans.

And Qt Creator is not alone. There are at least three platforms derived from Qt
and/or Qt Creator that could easily be considered explicit competitors of both
Eclipse and NetBeans RCPs:

Hence, I wonder: what if Digia advertised Qt as a modern, easy-to-use RCP in a
much more explicit way? What if Digia/TheQtCommunity used VCreateLogic GCF to
assemble a real, explicit competitor of both Eclipse and NetBeans?