Archive for the ‘Press Releases’ Category

Karachi/ DUBAI – July 02, 2014 - Emirates has introduced several initiatives to ensure the well-being and comfort of its customers observing the fast during the holy month of Ramadan.

In keeping with traditions and values of this important religious occasion, Emirates has developed a special Iftar meal service. For flights departing close to Iftar, the meal eaten by Muslims to break their fast after sunset every day during Ramadan, Emirates will provide small snack boxes at the boarding gates of Emirates Terminal 3, while large Iftar meal boxes will be served to passengers in-flight. The large Iftar meal box, designed by Emirates’ chefs, will be served in Economy class, with a similar selection served to fasting passengers in both Business Class and First Class.

Additionally, Emirates uses a unique tool to calculate the correct timings for Imsak (the time to commence fasting) and Iftar while in-flight. Emirates developed the tool, an industry-first, in conjunction with the Dubai Astronomy Group. The tool allows Emirates to calculate the exact Ramadan timings using the aircraft’s longitude, latitude and altitude; ensuring the greatest level of accuracy possible while onboard. For example, customers who are in-flight when the sun sets will be informed of the Iftar time by the captain. Iftar will be determined based on where the aircraft is located at the time the sun goes down. This new tool was developed to supplement Emirates’ annually produced booklet on the timings for Ramadan, available on every flight.

Non-fasting passengers travelling on regular or Umrah flights to Madinah and Jeddah will receive a cold meal instead of the regular hot meal for all flights taking off after sunrise and before sunset, to respect the many Muslim passengers completing Umrah on these flights.

During the holy month of Ramadan, Emirates’ award-winning ice system will feature special Arabic programming including two new big hits from Khaleejy – Kasr Khawater and Mahol as well as four box sets of the following: Loubat Al Mout, Share’ 90, Darb Al Zalag and Abu Al Malayeen. These are in addition to 26 channels of movies, 13 channels of TV programming and the popular classic plays, Qanas Khaytan and Forsan Al Monakh.

Emirates would like to wish all our Muslim passengers Ramadan Kareem.

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Karachi, July 03, 2014: Coca-Cola Pakistan today announced its programme to provide relief to Internally Displaced People of North Waziristan. Coca-Cola has pledged Rs. 10 million towards this humanitarian crisis, providing assistance to those affected by the military operation. By certain estimates, more than half a million people have been displaced and the number continues to grow.

Coca-Cola will partner with Jahandad Society for Community Development providing life-saving assistance to thousands affected by the operation. Provisions include emergency shelter, water and staple food items that will offer immediate relief and protection to those forced from their land.

Rizwan U. Khan, General Manager, Pakistan & Afghanistan, The Coca-Cola Export Corporation said, “During this time of distress, we feel that there should be no limit to the support we offer to the people who are suffering. Coca-Cola Pakistan’s response to such crisis is a gesture of our dedication to communities not only as a business, but as citizens committed to helping the communities we serve.”

“The operation has virtually paralyzed life in North Waziristan. Coca-Cola Beverage Pakistan Limited, believes that sound partnerships with socially responsible organization is a pertinent step towards a well-coordinated rehabilitation strategy with immediate and focused actions towards helping the IDPs of North Waziristan” stated, Mr. John Seward, General Manager, Coca-Cola Beverages Pakistan Limited.

Today, Coca-Cola stands amongst one of the country’s most well reputed companies. Its CSR efforts are widely acclaimed with a diverse portfolio that covers education, women empowerment, environment and water stewardship and sustainable agriculture.

Mr. Nauman K Dar, President & CEO HBL, said, “HBL is proud to be a strategic partner with IBA, Pakistan’s premier business school with a glorious legacy of almost 60 years. For us at HBL, this partnership reflects education as the core focus of our business as we would be working alongside an institution that acts as a driving force for domestic as well as international economies. This alliance will facilitate IBA’s faculty and its students.”

Dr. Ishrat Husain, Dean & Director at the occasion said,“IBA is pleased to enter into this agreement with HBL. We hope that the IBA community – the students, faculty, staff and other stakeholders will benefit from the efficient and convenient financial services which HBL is likely to provide at our campuses.”