Burien, Washington – Digital Signage Software

Signera produces Digital Signage Software to Burien, Washington

How Your Company Can Start Saving Time And Money With Advanced Digital Signage

Simply ‘digital signage’ is an electronic display device which is used in and outdoors to present constantly altering, computer generated information with full motion video, text, and animations. Digital signage is deemed to be a dynamic billboard or poster.

As stated previously, digital signs are used to display a variety of applications and technologies that greatly help in the advertising and promotion of a business. You’ve probably seen digital screens arriving in many places such as super markets, public transportation, etc. Generally it can be said that digital signage completely refers to an electronically controlled screen or sets of screens which can be remotely updated over the internet with no cost or expense of changing the physical posters.

Consequently it is very easy and cost effective to change your targeted message and can be updated on hundreds or thousands of displays at a time. This new industry has brought on product innovations to project images and video directly on the store windows using a reverse image screen. It is very important to use the right digital signage software package to ensure that the correct message should appear at the right time.

Here are a Few More Advantages of Digital Signage

The main advantage: A digital sign has the capacity to update content and deliver your specific message to specific audiences at specific geographical locations every single time and without delay!

Cost and Time Savings: Your message goes out in minutes instead of weeks and you save HUGE on not having to print.

Generating income for a Change: If your location has a sensible market for advertising you can now sell ad space to recoup your cost of installation. Additional revenue streams are SMART!

Command Customers Interest: A digital sign has the power to stop and get your customers attention through motion and sound similar to a regular TV but the location of the screen is at a more favorable moment.

For instance: let’s say you have a business selling a variety of paint from different manufactures all on one shelf. Customer ‘A’ walks in and needs paint but unsure which manufacturer to go with and would like more information. With a digital screen over that isle delivering more information to your client while they wait for you to finish up and greet them, they can be watching a short paid advertising presentation from one of your manufacturers.

Studies are proving this form of advertising guides purchasing decisions exponentially!

Simple and easy update of material: The content of a digital signage system can be changed at various locations and on a predetermined schedule from one central design station by utilizing the web.

Further information may be found by reaching out to Signera to discuss our digital signage software packages. As the price of computer hardware continues to fall swiftly I think you’ll continue to see an increasing number of digital screens appearing in unforeseen places!