The Gear

Take Some Fun Home With You!

There is shopping fun for the family "in store" at Pier Gear with 650 square feet designed with seaside shoppers in mind. Guests will step into a surf-and-sea emporium accentuated by cargo netting and classic surfboards, and can find both popular and extraordinary gifts, from stylish beach wear to Los Angeles Lakers wares to stunning jewelry and crystals. The store also carries everything for an outing to the Santa Monica Pier and nearby beach, from film to sunscreen to towels and more. Souvenir seekers and beach goers will find that perfect gift or necessity at Pier Gear at Pacific Park®.