Teneo PSG: Ireland's Leading Strategic Advisory Firm

Teneo

Teneo PSG

In Ireland, Teneo’s business operates under the Teneo PSG brand. Teneo PSG was created following Teneo’s 2016 acquisition of PSG Communications.

PSG was founded in 2014 following a merger between leading Irish PR firms Pembroke Communications and Slattery Communications. Today the firm advises some of Ireland’s largest indigenous organisations, as well as the Irish based subsidiaries of some of the largest and most complex companies in the world.

PSG is a multi-award winning agency with four broad service areas covering corporate communications and reputation management, brand strategy and marketing communications, sports and entertainment sponsorship, and digital strategy and communications.

Strategy

Notorious

Digital

Sport

Teneo Strategy partners directly with the CEOs and senior leaders of the world’s largest companies, institutions and governments to create, enhance and protect reputational equity on a global scale. We don’t believe in guesswork. Research, analytics and insights from the world’s most knowledgeable sources inform every engagement, and our programs are designed to deliver concrete, measurable results.

Teneo PSG’s Strategy Division prides itself on crafting outstanding communication designed to help clients achieve measurable reputation and commercial objectives. With a team of experts drawn from journalism, government, corporate PR, health, technology, and education, our consultants advise clients on their most sensitive political, stakeholder, employee, community engagement and reputation issues. Every campaign is built on detailed research and analysis leading to a bespoke strategy that builds and protects reputation equity and competitive advantage.

Teneo PSG's consumer PR service offering, which sits under the Notorious brand, is the leading creative brand communications service in Ireland. Brand strategy and creative campaign development are at the core of this offering. Our expertise includes: PR, digital and social marketing, experiential, events, advertising and bought media. Our team of advisors strategize to design cutting-edge, creative campaigns that completely engage target audiences and engender brand recognition and loyalty.

With more than 40 years in the PR business and a laser focus on social and digital communications over the past decade, Notorious is best placed to help position brands effectively through the networks that matter in order to place clients directly in front of their target audience. Our advisors also develop and activate highly-effective, direct-to-consumer campaigns, from social media strategy and community management through to attention-grabbing, and footfall driving experiential campaigns.

Teneo PSG’s Digital offering is all about helping clients leverage data around the latest consumer tastes and trends, and implement this information in a credible and captivating way that drives and promotes brand reputation.

We are a vibrant digital and social media-savy team, comprised of creative strategists, content creators, designers, nerdy developers, social media influencers, search marketing geeks, researchers and analytics boffins, media planners and deal makers. We work with established Irish and international brands to create authentic emotional connections with their target audiences.

Our team’s mission is to have our clients’ brands positioned in the right place, at the right time, with the right messaging and tone. Our team of experts help clients to understand, take advantage of and create the trends that will make their brands truly resonate with consumer audiences.

Teneo Sports partners exclusively with owners, CEOs and leaders of world-class sports enterprises and global corporations to address a wide range of branding and business development opportunities in the world of sports. Brand is the currency of sport today, and Teneo Sports’ primary areas of focus are helping to drive brand strategy to launch, rebrand or reinvent sports-related assets to maximize corporate value, fan engagement and revenue potential.

In Ireland, Teneo PSG’s Sports offering has a dedicated team of full-time sponsorship professionals who specialize in developing and activating innovative and effective sponsorships for top Irish and global brands. Our advisors create partnerships between sponsors and rights holders. We develop creative sponsorship strategies and we implement best-in-class sponsorship campaigns. We offer a full suite of sponsorship services including: strategy, negotiation, procurement, activation, measurement, research and evaluation. The Sports team are experts in sports PR, event management, content generation, digital, media training and talent management.