Overview Book

Habitat for Humanity is a well-known charitable organization, but many misperceptions persist. The Greater Fort Wayne chapter asked Nichols to help them tackle these challenges head-on. Our solution was a visually compelling booklet that dispelled the myths and highlighted the far-reaching economic and social impact of Habitat’s work.

Nichols used highly engaging photographs and a fresh, clean design to emphasize little-known facts about the organization and its economic benefits to the region. We blended heart-tugging stories from the families served with intuitive infographics to drive the message home.