Salesforce Marketing Cloud

MDirector

MDirector is a Cross-Channel Marketing tool to manage Email Marketing, SMS, Display and Social Retargeting campaigns. With this solution, life cycles can be created using a mix of Email-SMS channels and include personalized landings pages based on the attribute data of the users.

It has integration with Zappier to be able to transfer data from CRM, it is also integrated with Wordpress, Magento and Prestashop.

Regarding reporting, you can not only see the data by campaign, but you can also export the interaction of each user to all the campaigns it has received.

Mailchimp

Mailchimp is a simple and very flexible platform from which we help you create personalized email marketing campaigns. One of its key points is that you can start using it for free. From this tool we make the shipments, analyze the results and manage the subscriber lists, we also exploit the automation functions it has to create specialized and effective campaigns.

Acumbamail

In this tool we customize different types of emails, newsletters, transactional emails ... we manage the bbdd and analyze the data in real time of delivered, pending and undelivered shipments. With this tool we obtain real-time data on delivered shipments, the opening rate, clicks, bounces ... that allow you to progressively optimize shipments.

Optivo

Optivo is a flexible and intuitive tool that allows you to make various personalized options in each of your shipments, so the shipments we make are always 100% personalized for each target, it has complete analysis functions and it has an overview of key performance indicators to monitor the results.