Scudder Reorganizes Direct Fund Routes

Scudder Kemper Investments has reshuffled its management structure as part of an effort to improve its position in the direct sales mutual fund business.

Scudder Kemper has consolidated its two previously autonomous direct-sales fund businesses -- Scudder Direct and the AARP Investment Program, the Scudder funds marketed to members of the American Association of Retired Persons. The firm named Lin Coughlin, 46, to lead the combined group.