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Giorgio Armani presented the first collection of Emporio Armani Swiss Made watches at BASELWORLD, the World Watch and Jewellery Show in Basel in March 2014.

The new Swiss made collection harmoniously combines the innovative design with the classic Swiss tradition of high-precision mechanisms. This autumn, the brand is launching totally blue timepieces which is Giorgio Armani’s signature color.

The deep blue shade is perfect for autumn, yet the classic nature of the watch ensures it will remain stylish all year round.

A bold yet effortless move that instantly enhances the depth and range of the collection