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As you probably know, I like to do things a little differently … I remember at a charity ball a few years ago where the theme of the evening was ‘schooldays’ and as you might expect, the attendees came almost… Continue Reading →

You have to agree, Daisho Lite is a fantastic opportunity to make a HUGE difference to your lifestyle.Seriously, I don’t think you’ll find a better ‘deal’ anywhere that really could lead to a life-changing income … for instance, can you think of… Continue Reading →

Daisho Lite Update: What is Daisho Lite ? – Well, earlier this year we had to close the Daisho system to new members. Since then, we’ve had inquiry after inquiry asking when it would be available again, or if we… Continue Reading →

Usually, when I ask that question, I’ll get a great variety of answers. Some people will already have worked it out to the penny, others will pluck a figure out of the air (a million pounds seems to be quite… Continue Reading →

Whilst at HQ, I’ll spend several hours each day in the office occupied by my ‘Minions’ talking through various ideas and plans. It’s an interesting place to be … at times a scene of industry and flashes of brilliance …… Continue Reading →

I’ve been making so many trips to Scotland recently that I’ve decided I need some sort of ‘helper’… and it’s not for the reason you might think… I need a helper because, for the second time in a week, I’d… Continue Reading →

Unless you happen to have been living under a particularly large rock for the last week, you can’t have avoided the amount of coverage and comment regarding whether or not an audio clip of the word ‘Laurel’ might actually sound… Continue Reading →

As my travels to Scotland have become more and more frequent, I’ve noticed some very distinct differences between the ways we and those ‘North of the Wall’ go about things (and you’ll no doubt hear more about these as the weeks go on). However, I’ve found that taking full advantage of an opportunity is still a very good idea … no matter where you happen to be. Continue Reading →

As regular readers will know, I’m currently spending part of my time ‘North of the Wall’ fine tuning one of my other business interests. I usually take the ‘quick and easy’ option to fly up there, which I do quite… Continue Reading →

The grim drizzly greyness that has greeted us in previous weeks can quite literally put a dampener on our motivation … and in such times I always take heart from the slightly odd but wonderful types I used to bump… Continue Reading →

I enjoy watching a good film … and it has to be said, quite a few bad ones as well. I’d be the first to admit I haven’t been a tremendous fan of the production line of superhero films and… Continue Reading →

Funny things, Bank Holidays… mine wasn’t quite spent as many seem to be, either stuck in traffic in the rain on a ‘fun’ day out or shopping trip … I wasn’t even presented with a list of ‘little’ DIY jobs… Continue Reading →

As you probably know, I’ve been spending a fair amount of time recently ‘North of the Wall’, fine tuning one of my other business interests. Part of putting it all together was the ‘little’ job of refitting the entire building…… Continue Reading →

As we all know, the only constant in life is change and that things we are comfortable and familiar with seem to change on an almost daily basis. This is especially true on the internet where we can’t seem to… Continue Reading →

I have been spending quite a lot of time recently ‘fine tuning’ one of my other business interests in Scotland. Of course this has brought about plenty of comment from those back at HQ (all ‘Game of Thrones’ viewers or… Continue Reading →

Earlier this week at HQ, something I never thought possible occurred. We had a chap in for a meeting, and before we got round to talking about business, this chap came right out and mentioned he was – and I don’t know quite how else to put this … a vegan. Continue Reading →

Here at HQ, we get emails all of the time from people who want to add a little (or more usually quite a lot) to what they’re making already … but ‘just don’t have the time’ Now, I simply don’t… Continue Reading →

Well, it seems Christmas is nearly upon us – so before I release the ‘Minions’ and then return to Lowe Towers to supervise the last of the Christmas preparations, I thought I’d just give you a bit of a ‘heads… Continue Reading →

It may come as no surprise to regular readers that I may, ‘occasionally’, buy the odd bottle of wine or two… It is not all for consumption immediately of course(though a certain amount of sampling, you will agree, makes… Continue Reading →

It has been said that the only constant in our lives is change – and it’s true that there have been some massive changes for those who want to make extra money online … in both the tools we use… Continue Reading →

Over at Lowe Towers, I’m currently having a new garage built – partly for the obvious reason – but mainly, it seems, to follow in the great British tradition of having somewhere to put all of the various amounts of… Continue Reading →

About a week ago, I decided to stop at a ‘well known’ coffee shop (I won’t mention the name but it begins with an ‘S’ and they have some interesting ideas when in comes to paying tax) you may be… Continue Reading →

This week I’d like to take a moment to touch again on the subject of providing the right look and feel when presenting your product or service. You’ll remember, I mentioned this the other week when I told you about… Continue Reading →

As I mentioned the other day, I recently attended the Royal Highland Show. I was, I admit, tempted by more than one thing while I was there … I spent some time looking at tractors and other several other agricultural… Continue Reading →

You may remember that earlier this year whilst travelling back from Scotland there was something of a kerfuffle, caused partly by ‘She Who Must…’ accidentally booking tickets for the wrong day … twice. The resultant to-ings and fro-ings left us… Continue Reading →

As regular readers will testify, I often will use the Lowedown to discuss the principle that people do not buy on price alone, and would advocate any business with designs on bigger things to ‘go gourmet’ and offer a premium… Continue Reading →

Regardless of how long you have been part of this industry, you can’t have failed to notice that whatever it is you want to do, somebody has made a little tool, plugin, gadget or widget that will supposedly make it… Continue Reading →

MacDonald’s. Not my preferred place for dining by any means, much derided by most people with working tastebuds and source of a hundred horror stories (though almost certainly untrue) of dodgy ingredients and suspect hygiene standards… Yet, every single one… Continue Reading →

Last Friday was one of the ‘biglyiest’ in American history as ‘The Donald’ took over the reins on the other side of the pond. I do of course wish America the best of luck over the next four years –… Continue Reading →

I think I should start this rather curious tale by mentioning that the rear lawn area of Lowe Towers is bordered by a field on which I allow a local lady to graze her sheep. This is not usually an… Continue Reading →

I’ve talked before about people being motivated by more than price when it comes to making a purchase. It’s the reason why we don’t all drive round in something truly awful that looks like it came free in a box… Continue Reading →

I returned in the middle of last week from a particularly fine New Years celebration, which we spent, again, with my good friend Ali Campbell by Loch Lomond. There are few things as fine as a New Years spent north… Continue Reading →

Boxing Day may only just be behind us, but I am willing to wager we all know someone who has already bought next year’s Christmas Cards in the sales, and possibly one or two presents as well. They will also… Continue Reading →

Here’s the question …. If There Really Are At Least 221,000,000 Ways Of Making Money Online … Why Do Many Of Us Seem To Find It So Hard…? No, really – see for yourself… Open up your search engine (I… Continue Reading →

The other day, here at HQ, we were discussing what would make up all of the key elements of the ‘perfect’ system … and if we had to draw up a checklist of things to look for – one that… Continue Reading →

If you’ve tried developing products of your own, you’ll know it takes time. There‘s the process of developing your theory, then testing it over time so that when it actually comes to offering it to others – you are as… Continue Reading →

One evening last week, I found myself sat in front of the TV watching the ‘Pride of Britain’ awards. Among what was, of course, a very worthy roll of attendees, there was one particular chap who stood out for me,… Continue Reading →

Today I’d like to share with you a very positive little story that my Head Minion unearthed whilst doing research for something rather clever he’s working on regarding social media (more on that another time)… This story involves an animal… Continue Reading →

With all the talk of ‘BREXIT’ and the ‘will we or won’t we be leaving the EU’ campaigns, there are some fantastic opportunities lining themselves up at the moment… Regardless of the result however, the system I’m about to reveal will enable… Continue Reading →

Clearly there’s a couple of messages here – firstly that assuming you’re doing something properly because it’s same way you’ve always done it, though something I know we’re all guilty of some times, is not really the way to be doing things… Continue Reading →

I know we probably shouldn’t, but here at HQ we’ve been playing something of a cat and mouse game with the ‘enforced’ installation of Windows 10. From starting off from a very straight forward ‘Would you like to upgrade to Windows 10’ our friends at Microsoft are now stooping to a level of subterfuge only normally reserved for slipping a family pet or small child their unwanted medicine in an effort to try and get people to upgrade… Continue Reading →

As much as it irks me to say so, the boy “done good.” Lee Stuart Evans, the chap that looks after all my financial products here at HQ, has returned in one piece from ‘The Toughest Footrace on Earth’ –… Continue Reading →

As you can probably imagine, ‘She Who Must…’ is quite partial to a weekend excursion in the (it seems ) never ending search to find things with which to fill up the house. I am more often than not dragged… Continue Reading →

The look on his face was totally incredulous … “So Tim,” said Lee-Stuart Evans, the chap that looks after my financial-type systems here at HQ, “What you are telling me is you’ve just bought this wine, and you can’t even… Continue Reading →

There I stood, in a pair of Tartan trousers, holding a fire extinguisher … next to me, resplendent in his kilt, was one of my closest friends, also holding a fire extinguisher … we were both poised, ready to leap… Continue Reading →

It’s taken me a while to mention it, but I did get round to watching the new Star Wars film towards the end of the Christmas break – and, to be frank, it left me a little underwhelmed. When I… Continue Reading →

It’s the most common reason I hear for never even starting an online project, in fact I’ve already heard it three times this year… What some of us might call the ‘techie’ side of it all – the arranging of… Continue Reading →

I have to start with something of an apology. I was so keen in my last email to try and get you all up and running after the Christmas break that I totally neglected to wish you a Happy New… Continue Reading →

For those who weren’t aware, the recent scenes of squabbling, scrambling and distinctly un-British behaviour in the shops you might have seen on TV were the result of something called ‘Black Friday’ a phenomenon we now appear to have contracted… Continue Reading →

You wouldn’t think it – but the last 18 months or so has proved that Forex trading can be an emotional business. I’ve seen thriving accounts (and the confidence of the person using it) dented beyond repair by somebody getting… Continue Reading →

I’m sure many of you will remember a couple of months or so ago I mentioned that Lee-Stuart Evans, the chap at the helm of my financial products had the slightly disturbing hobby of running distances far above and beyond… Continue Reading →

Well, of course that’s what Range Rovers are for… isn’t it ? You see, there was a chap putting some fencing up for me at the far side of one of the fields at the rear at Lowe Towers …… Continue Reading →

At school I was really quite good at engineering … in fact at one point all I wanted to do when I was older was to design engines. As it turned out, I chose a different path entirely and maybe… Continue Reading →

For some strange reason, ‘She Who Must…’ thought I would really enjoy being sat in a real, full sized tank driving around and blowing things up (with paintball type ammunition anyway) …so she bought me a sort of ‘Paintball for… Continue Reading →

My rather relaxing afternoon at Lowe Towers was interrupted by a hesitant knock on the door, and because years of ‘interesting’ encounters have made me re-define what counts as ‘odd’ … opening the door to a young lady who had… Continue Reading →

There have been some strange arrivals here in the last couple of weeks … First of all, a Scotsman sent me a knife in the post… Normally, I wouldn’t necessarily consider this a good thing … however as it was… Continue Reading →

What I wanted to talk about today, prompted by all this activity, were all of those last minute tweaks and changes that can make all the difference to your project … differences that can really add up and make your project either a massive success or an uncomfortable struggle… Continue Reading →

Getting this one thing right can not only increase the amount you can get done, but also, by buying whatever is a perfect fit for you at the time, you are keeping a rein on your outgoings, which for many small businesses can be the difference between struggling and enjoying success… Continue Reading →

I really love a film reference or quote … I am, after all, the one with the in house team who call themselves the ‘Minions’ (after the little yellow chaps in Despicable Me) though I must point out that life here at HQ isn’t quite like that …. though a few casual observers have pointed out that the TV series ‘Blandings’ might not be too far off the mark… Continue Reading →

Take for instance online gaming … not my field of expertise, and probably not yours either … but if I asked you to think of a ‘gamer’, you probably would have in mind a male, probably late teens to mid twenties with a poor attempt at facial hair and minimal social skills… Continue Reading →

The ads he was running were no different from those he had been running for several weeks, did not involve anything on the usual ‘naughty’ list – and had only ever had one ad banned months ago, for having ‘too much text in it’ (?) … in fact, looking at the email from Facebook, you can see he was actually banned for, quite literally, nothing… Continue Reading →

It was almost four years ago now that I created, after much experimentation and effort, a particularly fine Lasagne. In fact, I was really pleased that nearly everybody who has tried it – both that first time and on the… Continue Reading →

Longtime readers of the Lowedown will know I have a ‘thing’ about planning ahead. It’s what I do in my own business … with the projects that are coming to fruition this year being six, nine or even twelve months… Continue Reading →

The New Year is, traditionally, when we all unhatch our new plans (or decide to jump onboard something we put on hold because of Christmas) and will usually involve us seeing something somebody was else doing, (and doing rather well)… Continue Reading →

The other day I came across something that rather caught my eye… amongst all of the ‘happenings’ at a local venue, hidden amongst all it was an appearance by the rather magnificently named ‘Revolutionary Drawing Room’. Continue Reading →

Despite being quite a distinctive and hopefully memorable chap, I usually can walk around without anyone batting an eyelid (a situation I don’t mind at all) … yet, in less than 30 hours at this hotel, surrounded by various oligarchs, retired footballers and the occasional ‘what’s-his-name’ from TV, no less than a dozen people I had never spoken to in my life said ‘hello Tim…’ Continue Reading →

A couple of months ago, you may remember I told you about an office debate regarding the virtues of SEO versus just buying your traffic, and found that in a majority of cases, you would be better off spending the time you might spend on all but the most basic SEO working in the pub and then spend the resultant wages on buying traffic. Continue Reading →

Of course these issues are in the process of being sorted out, but the lesson for us here is to always make sure that, unlike this bunch of rudderless buffoons, what you deliver in your business is every bit as good as whatever it was you showed them prior to taking their money. Continue Reading →

Here at HQ, we are often asked when the optimum time is to send that email, or that piece of printed mail so it gets the best response and for maximum impact – or to put it another way … to get the greatest number of sales and make the most money ?

Don’t be alarmed by the use of the word ‘pop-up’ … I’m not going to start advocating the use of those dreadful things that irritate you while you’re browsing … but actually a different kind of ‘pop-up’ altogether – one that’s entirely more popular… Continue Reading →

With the increasing trend of young couples announcing their wedding or the impending birth of a child ‘officially’ on Facebook … and the fact that if you want to have a ‘proper’ argument with anybody these days it just has to be done on Twitter … you may be forgiven for asking that if you’re not on every Social Media platform in existence, are you missing out…? Continue Reading →

I always cringe slightly when I see a news story containing the phrase ‘new research suggests’, because I know that over the next five minutes I’m going to be told that whichever fad, gadget or lifestyle choice that was going to help me live forever only six months ago is now just as likely to make my head explode… Continue Reading →

The ‘Pièce de Résistance’ of utter daftness though, is when we see something that not only inconveniences the customer, serves no purpose whatsoever AND potentially costs the company that makes it both customers and money… Continue Reading →

It has to be said, most things do not surprise me. Least surprising of all is that when I travel abroad, ‘things’ tend to happen…

For instance, nearly getting in a massive amount of bother for apparently secreting a ‘deadly weapon’ in my luggage (actually, that one takes a lot of explaining so I’ll have cover that next time) now seems to be merely par for the course, as did finding yet another grumpy French Taxi driver… Continue Reading →

Which did, of course, start the debate here at HQ … with all the other platforms around (principally Facebook) that you can display & communicate on, usually for free … why would you go to the time and expense of actually having a website? Continue Reading →

It was during a recent cruise that ‘She Who Must…’ and I stopped in Livorno in Italy and ventured forth towards Pisa (of leaning tower fame) and then over to Florence with the intention of learning as much about these two cities as we could in the shortish time available. To do this we had the benefit of a witty, charming and intelligent local chap called Ignatius (English spelling) who ensured we didn’t miss a thing … and at the same time also introduced me to the concept of ‘Italian Common Sense’ Continue Reading →

It seems these days we can have pretty much anything we want, delivered or downloaded to wherever we happen to be, in just a matter of moments … my question today is – because we can do things ten times faster than we could five years ago… does that present just as many issues for us as when things arrived really slowly – quite literally, bit by bit…? Continue Reading →

What’s the lesson here? … when you mess up badly, (something we all do occasionally) and the customer comes up with a simple way to make it ‘right’ … then just do it an don’t try and be clever. Continue Reading →

I have just returned from a short break with ‘She Who Must…’ port tasting somewhere nice and warm, and while overall I had a splendid time, It started with me thinking the natural order of things had been thrown into chaos and the world had, quite simply, gone mad… Continue Reading →

Seminars … Meetings … Bootcamps … Workshops. Call them whatever you want – I have been there at literally hundreds of them.

At some point, usually just before the first coffee break … somebody will be talking about the challenges we all face in this business and utter the phrase ‘there’s too much information out there’ or complain about ‘information overload’ … and nearly everybody else in the room will nod sagely. Continue Reading →

‘Guest Experience’ … yes, it’s one of those phrases that make us cringe, the kind of phrase invented by those who call a drainpipe a ‘Rainwater Management System’ and has the sole purpose of making something sound more important or complicated than it actually is.

Unsurprisingly, you’ll find that in the US, they are very big on the whole ‘Guest Experience’ thing – and do you know what? … It ‘sort of’ actually works… Continue Reading →

Regular Lowedown readers will know that one of the things I believe in very strongly is that to be successful, a key factor is injecting some of your own personality into everything you do … as this will make you memorable in your customers eyes, and stand out against a backdrop of what are often faceless, identical alternatives. Continue Reading →

When you’re putting together a particular product or a system, I know that often there is a minimum requirement regarding time, financial investment or prior knowledge involved . This will of course limit how flexible you can be and will inevitably exclude some people.

You’ll agree, then, that whenever possible, you should try and offer a variation of options to cover as many different levels of time, investment and knowledge as you can … in short – giving the buyer what they want. Continue Reading →

Tomorrow is, I’m told, national Star Wars Day, a date much derided because it is based not only on a film but also on a pun (May 4th be with you), but how is that any dafter than many of the other ‘special’ days or weeks we hear about ? Continue Reading →

Is it better to play the Google ‘game’, research your keywords, work on your SEO, keep your content fresh and relevant and get those all-important backlinks … or just abandon Google altogether and pay for your traffic. Continue Reading →

We all love a ‘Top 10’ type article … and don’t advertisers know it. A visit to almost any site will present you with a selection of ‘recommended reading’ ‘related posts’ or ‘from around the net’ type stories all promising to list the ‘20 greatest fashion disasters’ ‘top 10 movie mistakes’ or ‘5 biggest secrets the food companies won’t tell you’ Continue Reading →

This might not have you buying your own Caribbean Island just yet, but I’m sure an extra £1470 or even £6920 make the end of the month that bit easier … and if you’ve looked at other trading systems and thought it all looks a ‘bit much’, then this is certainly worth a look … Continue Reading →

Maybe you’re lucky enough to have a room or area you can just shut the door on when you’re ‘working’, maybe you don’t … but you do need to try and create somewhere you can go without being disturbed too often, and focus on what you are doing without the kids running past every five minutes, the dog needing to be let out or the other half filling you in on their day. Continue Reading →

It turned out that the most liked, the most clicked, the highest converting ad over the testing period was not happy, attractive people sitting round a laptop, or some abstract graphical representations of success, but the one which sported a picture of me dangling out of my Range Rover. Continue Reading →

Now, I’m not a big one for talking about things like Karma … but it is not unreasonable to suggest that if you are fair and honest in the way you go about things, that in the majority of cases, you will be treated honestly and fairly yourself … and if you are repeatedly dishonest and underhand, word will get around and nobody will do business with you. Continue Reading →

Despite several weeks of being ‘stoically brave’ and at least two decent attempts at ‘bucking up’ … my left hand had progressed from merely uncomfortable, to the point of being quite painful, so I decided to take myself off to… Continue Reading →

for some of you reading this, that news might be a painful reminder that all those big plans you were saving until ‘after Christmas’ are still sat there untouched and gathering dust and that ‘getting a move on’ might be the next thing on your ‘to do’ list…

But for others who have taken action this year, it’s already the ideal time to reflect on what you’ve done so far this year … what worked well, what went not so well – and things you won’t be trying again… Continue Reading →

Today, I’d like to talk about customer experience. Getting a customer ‘in the door’ either physically or figuratively is probably one of the most expensive and labour intensive things you have to do … so when they’re there it’s key that they leave happy, and are likely to come back again, preferably quite regularly, and ideally for bigger and better things as your relationship with them grows. Continue Reading →

I think this was highlighted best by those poor souls who chose not to hand over their offerings of flowers or chocolates in person, but those who opted to have them delivered to their other halves’ workplace … a surefire way of gaining a few brownie points you would have thought…

It turned out that yes, it was a good idea, but only up to a point … that point being when a larger box of chocolates or bunch of flowers arrived for somebody else, or one of her workmates asked – “What’s he been up to then?” or “What’s he done wrong?” Continue Reading →

The South of France… playground of the rich and famous, home to hundreds of millionaires and holiday destination for thousands more … where you would expect standards to be, at the very least, excellent … the facilities to be exemplary and the level of service throughout all the various nightspots, eateries and the entire infrastructure that feeds them to be absolutely faultless…

For instance, simple changes to your your routine – strict timetables are great for self discipline, but if you keep them the same it’s easy to get too comfortable … try answering your emails at a different time of day, or trying to ‘hit’ that long term problem first thing in the morning rather than in the slightly drowsy hour just after lunch when you never seem to get too much done. Continue Reading →

When I was at the Gym the other day, I’m afraid I might of caused something of a ‘scene’ … there I was, doing my workout with my trainer, when one of the other Gym regulars, a particularly charming lady… Continue Reading →

Now I wouldn’t go as far as to use the word smug, but it was with no small amount of confidence that I got into my driver’s seat, thinking ‘ I’ve got a Range Rover this will be no problem … I’ll just pop onto the grass verge, go round all that lot, and be on my way…’ Continue Reading →

So I’m sure you’ll agree with me when I say that it’s not so much the amount of things that go right for you that define your level of online success (although they are important) … it’s how you react to, and deal with, the amount of things that go wrong. Continue Reading →

You see, in month one you could have turned that £200 into £300-£400, in month two turned that into £600 and in the third month you could have upward of a £1000 sat there … that’s a difference of around £800 just 3 months … and over the course of a year ? – well, you can work it out if you want but I know which I’d rather have… Continue Reading →

So, I’m sure you’re wondering what all this has got to do with your online business, after all, we’re not selling cars … well, neither, strictly speaking, were the folks at Jaguar – with those little extras and options, they were actually selling individuality and exclusiveness … and you can do exactly the same with your products. Continue Reading →

“If you wish to be successful – copy success” … and while this of course is wisdom of a sort, you need to also apply some common sense but make sure you are actually copying the right things. Continue Reading →

So, instead of it being like ‘the old days’, back before Google took a rather dim view of squeeze pages and a ‘free report’ was just that … you are now paying a fiver (more, if you buy the Upsell) for practically the same standard of content – which seems to me to make as much sense as buying that hotel Coke… Continue Reading →

Nobody ever started an online business because they had to ‘fill’ four hours a day … our lives were already full of family commitments, our full time jobs (if we had one) and not forgetting the things we actually want to do … all before we tried to shoehorn in some time to make a bit extra online. Continue Reading →

One of things that I found interesting about my latest trip to New York was that nearly all of the VIP type upgrades I made actually added something to the experience, whether it was less time spent queuing, a slightly different area to stand-in which afforded a better view, or more access to tour guides or staff to give you more information, or provide anything you wanted. Continue Reading →

You’ll be pleased to know that I didn’t do anything beastly while I was over in New York, and in fact, my visit brought home a couple of things I long suspected were not ‘all bad’ about our friends in the colonies… Continue Reading →

I will admit my experience was coloured slightly by a very unwelcome bout of the flu, but I’m certain even without the distraction of my affliction, I would be hard pressed to find too much to recommend my visit to… Continue Reading →

When it comes to the content you need to attract the right amount of traffic to make this pay (a niche site can be a real ‘slow burner’ of a way to make money online) the dilemma is usually whether to go for quality or quantity… Continue Reading →

When I’m in a slightly mischievous mood, I have been known to spend the time it takes my computer to warm up in the morning to go wandering round HQ and ‘prodding’ various Minions (usually waiting until they’re right in the middle of something else) and asking them awkward questions I already know the answer to…;-) Continue Reading →

It seems in recent times, people in the online world will go to great lengths and deem it their duty to give us a ‘reality check’, to solemnly tell people that it’s not easy and that it’s all hard work … and whilst that may well be the case, it’s only half the story – because while it can be all hard work … hard work isn’t ALL there is to it.. Continue Reading →

During my trip to HQ the other morning, the large amount of inappropriately parked BMW X3s and large yellow cardboard arrows made it apparent that School Sports Day season was in full swing, and I braced myself for the oncoming deluge of opinion I see every year bemoaning the lack of competitiveness of such events, and how it does not equip children for life in the ‘cold hard world’… Continue Reading →

This person, we can only assume, must be going through what I can only describe as the online business equivalent of a ‘teenage phase’ … and I’m afraid there’s quite a lot of it about.

Metaphorically speaking, we all start as babies in this industry, then we learn at our own pace and eventually have some degree of success, and that’s when it can all go a bit wrong… Continue Reading →

It is certainly true that the only constant in life is change, and, if you have been part of the internet community for more than five minutes, you’ll know that things online can change very regularly indeed. The good news though, is that when it comes to making money online the large majority of the change is not, as we are told, revolutionary, but is, in fact, purely evolutionary… Continue Reading →

To compound the felony, even if you’re only on half the mailing lists I’m on, you’ll probably receive three or four of these emails, all from different marketers, all saying the same thing, all insulting your intelligence … now what does this tell you about the value they place on their relationship with you? Continue Reading →

It was for this reason, of course, that I ‘assembled’ my ‘Minions’ (their choice of name, not mine) 😉 to help with things like this, and since they started last year, have helped hundreds of Lowedown readers (and a few followers of their own) with their various queries and problems.

However, there is one common problem you won’t need myself, a Minion or anybody else to help you with, and is one I had myself just the other day… Continue Reading →

It seems to be the agreed wisdom in the ‘make money online’ community that the best time to sell to your customers is “when you’ve just sold them something and they’ve already got their credit card in their hand”. This, on the face of it, seems to make perfect sense … but if you get it even the tiniest bit wrong, you can do the complete opposite and really, really annoy the exact same people you are trying to build a relationship with… Continue Reading →