The Longest Day Marketing and Outreach Chair

Cause Areas

When

It's flexible! We'll work with your schedule.

Where

9500 Montgomery Blvd. NE, Ste. 121ALBUQUERQUE, NM87111

About

This Marketing and Outreach Chair is responsible for creating awareness about The Longest Dayand promoting the event. This individual will recruit a subcommittee to help build awareness in thecommunity through methods such as collateral distribution across the chapter’s geographical area.The Marketing and Engagement Chair should be comfortable in a public speaking role and will recruitmembers to execute a plan to promote the event throughout the chapter area.

Responsibilities * Completes the Volunteer Partnership Agreement with The Longest Day Chair and Chapter StaffPartner. * Recruit, train and manage the Marketing and Outreach Subcommittee, whose main responsibility isto assist with marketing through earned media opportunities and grassroots marketing activities. * As applicable, work with chapter staff to develop and implement strategies to obtain mediaopportunities. Be creative when looking for new approaches to promotional opportunities withinthe community. * As applicable, work with chapter staff to identify feature stories for media, write and distribute pressreleases, arrange radio interviews and media coverage for The Longest Day activities/initiatives andprepare spokespeople in coordination with The Longest Day Chair. * Regularly report progress to The Longest Day Chair. * Coordinate the delivery of collateral materials to distribution points within the community. * Delegate responsibilities and tasks to the Marketing and Outreach Subcommittee members. * Help identify opportunities to expand outreach into diverse communities. * Hosts Marketing and Outreach Subcommittee meetings to monitor progress and ensure membersare on target to meet their goals. Offers assistance when needed. * Thank all media contacts and Marketing and Outreach Subcommittee members.