Actifio™,
the radically simple copy
data management company, today announced its participation at the Gartner
Data Center Summit London, November 27-28, 2012. Actifio’s presence
is highlighted by its customers, Dr. John Meyers of Boston University
School of Medicine (BUMC) and Erik–Jan Dubóvik of Audax Group featured
as case study speakers. They were selected by Gartner as two of the
eight case study presenters.

Dr. Meyers, assistant professor of medicine and director of technology
at BUMC, will speak about how the institution built a research storage
and computing platform from the ground up based on Actifio’s Protection
and Availability Storage (PAS) platform. Dr. Meyers will outline how
Actifio PAS saved the organization almost $1 million, allowing it to
fund pilot grants and support novel research.

Erik Dubovik, Audax Group’s vice president of IT, will discuss how
Actifio’s PAS enabled Audax to migrate its data centers to a single
co-location facility with minimal interruptions and eliminate the need
for multiple point tools by creating multiple copies of the same data.

As an exhibiting sponsor at booth #S15, Actifio will demonstrate new
cost saving opportunities for companies looking to solve the strategic
challenges associated with copy data management. The average company
today has between five and 12 different systems that make copies of data
including backup, snapshot, disaster recovery, business continuity, test
and development, analytics, information sharing, and even compliance
tools. The result is a complex and increasingly expensive infrastructure
that creates an operational nightmare. Actifio’s Protection and
Availability Storage (PAS) platform addresses this challenge with a
totally new approach to managing copy data across the enterprise,
essentially virtualizing multiple applications into a single data
management appliance that can recover anything instantly, for up to 90
percent less than traditional solutions.

“We’re excited that Gartner invited two of our customers to share their
enterprise storage best practices,” said Ash Ashutosh, Actifio Founder
and CEO. “We’re also very much looking forward to meeting with European
data center professionals at this premier event to show the
game-changing benefits PAS can bring to them. Our business in Europe is
growing extremely rapidly and is a big reason we have become the fastest
growing enterprise storage company from inception, ever.”

“Tool consolidation has been a major goal of IT organizations and is
particularly evident in the backup space. Reducing the number of data
management applications, deploying deduplication to contain the
redundant number of copies of data and standardizing on common policies
and practices to drive down errors and reduce risk have all been common
activities within the data center,” said Dave Russell, Gartner’s
Research Vice President, Storage Technologies and Strategies, in the
Gartner report, “Does Integrated Backup and Archiving Make Sense?”,
March 21, 2012. “With this in mind, the notion of a collapsed set of
infrastructures for backup and archiving, where multiple agents, policy
engines, repositories and administrative consoles give way to a unified
toolset becomes attractive.”

In May 2012, Gartner recognized Actifio by naming the company a “Cool
Vendor in Storage Technologies, 2012.” Actifio believes this
acknowledgement is a testament of its innovative storage capabilities
provided by PAS.

To learn how copy data management can increase network utilization and
save 90 percent of storage costs, and to learn more about Actifio, stop
by Booth #S15 at the Gartner Data Center Summit London.

For more information on Actifio PAS and the company’s range of partner
solutions, visit http://www.actifio.com/products.
Gartner, Inc., “Cool Vendors in Storage Technologies, 2012,” April 2012
by Dave Russell.

About the Cool Vendor

Gartner does not endorse any vendor, product or service depicted in its
research publications, and does not advise technology users to select
only those vendors with the highest ratings. Gartner research
publications consist of the opinions of Gartner's research organization
and should not be construed as statements of fact. Gartner disclaims all
warranties, expressed or implied, with respect to this research,
including any warranties of merchantability or fitness for a particular
purpose.

About Actifio

Actifio is radically simple copy data management. Our Protection
and Availability Storage (PAS) lets businesses recover anything
instantly, for up to 90 percent less. PAS eliminates siloed data
protection applications, virtualizing data management to deliver an
application-centric, SLA-driven solution that decouples the management
of data from storage, network and server infrastructure. Actifio has
helped liberate IT organizations and service providers of all sizes from
vendor lock-in and the management challenges associated with exploding
data growth. Actifio is headquartered in Waltham, Mass., with offices
around the world. For more information, please visit http://www.actifio.com
or email info@actifio.com.

About Gartner Data Center Summit

The Data Center Summit will equip IT Leaders with the capability to
deliver operational excellence and smart infrastructure investment in
this rapidly changing environment, making optimum use of initiatives
like consolidation, virtualization, mobility, big data, disaster
recovery, storage, infrastructure convergence, facilities, cost
optimization and cloud computing. We will achieve this with a five point
plan — built around mastering the politics of data center governance,
delivering performance where it matters, achieving and maintaining
process excellence, leading pioneering investments and establishing the
right priorities for service quality. http://www.gartner.com/technology/summits/emea/data-center/

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