The WorldNews (WN) Network was founded in 1998 with the primary objective of being the most comprehensive, one-stop news resource on the Internet. Today, WN has over 1500 thematic and regional news sites. It also includes the web's most comprehensive news search engine. A global leader in online news, WN utilises more than 300 sources, from The Times of India to the Washington Post, delivering unparalleled coverage on a vast range of subjects. Testament to the popularity is WN's viewership growth rate. From 30 million in 2000, WN has touched a staggering 90 million in 2002.

What makes WN so popular...

Global news from varied sources, different perspectives, in 20 languages

Unique, proprietary, comprehensive and multilingual Search Engine

Remarkable ease of navigation

Completely free and available to all

"No editorial - No bias" principle allows readers to form their own picture of reality and make their own judgements

Contents of interest to a wide range from school children to business professionals

WN presents articles from different socio-political and cultural perspectives, from diverse geographical locations and at multiple levels of depth. News arrives through a range of sources with a variety of perspectives and viewpoints. WN thus defies all journalistic bias and gives the user the fullest possible picture. No other site offers as many interpretations on any event as quickly. It is no wonder that the WN Network is now being favourably compared with BBC Online and CNN in terms of global coverage.

Visited by general and specific readers for...

Global news assimilated from traditional providers like CNN, Reuters

Regionalised global news, availability of local content and language diversity

Internet advertising has emerged as a fast-expanding medium. Various researches and white papers have predicted that online advertising spend has only one way to go... upwards. Among the reasons cited for this growth are the ease to reach a defined target audience, increased visibility and cost-effective international exposure. So also, an online ad doesn't become redundant in the manner a print-media ad does. In fact, the online ad is only the beginning of the process that leads the target to the 'real' ad, the advertiser's web site. Over and above, an online-advertiser gets an advantage of being perceived as modern.

No doubt, that leads to the question of choosing the most focussed, most effective and well-respected portal for a successful ad blitz. WN has the answers...

A Futuristic Approach

The principles guiding the WN Network place it at the forefront of a new era in news media services. WN focuses on forming strategic alliances to cater to mass and niche markets. WN harnesses the potential of the Internet to promote knowledge and understanding that will drive the multicultural Global Village of the future. Via the WN Network's powerful brand environment, the advertiser and user can communicate on the basis of the shared values of tomorrow.

Audience AB1 & ABC2 comprising of global as well as globally oriented business professionals and local decision makers. Moreover, the multiple domain structure contributes, not only to increased traffic, but also to derive the exact user profile.

Reach 7.5 million unique users connect to WN per month, making it one of the most visited news sites on the net. WN is rated as the fastest growing news network and has recorded more than a 100% year-on-year increase in viewership for two successive years.

Advertising Options WN's multi-site strategy gives you the most cost-effective means to achieve unprecedented reach amongst diverse segments of the Web audience. WN offers over 1,500 sites and a host of advertising positions to choose from. To give you an idea, here's a broad break-up of the different options available.

WorldNews Homepage The Network's main English language sites, i.e. wn.com and worldnews.com, generate about 30% of the portal's traffic. With over 2,500,000 viewings per week, this is the ideal location to "be seen".

Geo-specific News Pages WN has become the leader in regionalisation through organising massive localised content by continent, region, country, state or even city. The advertiser has to just define what level of "local" the advertising needs to target. Even navigating through complex and fragmented information markets (like China) is made easy with WN.

Language-specific News Pages WN provides news in 20 different languages from around the world. WN speaks to many, in their own tongue. Advertisers can do much the same now, by sponsoring sites in the language of choice.

Industry-specific News Pages The 'crème de la crème' from a range of core industries scan the global developments in their field on a daily basis. WN has made market information so accessible that every advertiser is assured of reaching the choicest target through these pages.

Interest-specific News Pages WN offers news for enthusiasts from a variety of areas... sports, arts, environment, politics, lifestyle, and more. No better choice to target your niche markets, top management and top income group.

World Photo-News Pages WN has a multitude of Photo-News sites for users with a keen interest in current news captured through stunning photographs that speak volumes. These sites ranging from countries to disasters to events are all depicted in photographs to enhance or substantiate the written word. Sponsorship of WN Photo-News pages opens up a wide range of creative, user-specific advertising.

News Search Sponsorship WN provides the most comprehensive news search engines available on the internet. With the increasing need for information, the search engine is used to the fullest extent. The search form and the results page together ensure absolute visibility of the advertisement.

Event Announcements WN caters to a vast spread of industries and communities that would be on the look out for participating in worthy events. This special opportunity is for those who wish to announce conferences, seminars, training programs and the like. The event must be relevant to the core topic of the site.

News-by-email WN provides a special opt-in service for those who would rather have news delivered to them, daily. This is a 'subscriber only' service with all dormant subscribers reviewed from time to time. Here is the opportunity to get away from the clutter and seek almost undivided attention for your advertisement.

Breaking News Advertising Time and again, WN has recorded that breaking news spikes up the traffic. WN encourages advertisers to make best of such situations by offering fast, flexible and personalized service. Link breaking news to your time-based ad and be noticed.

Testing RequisitesAds should be tested for stability on Mac and PC platforms as well as 4.x and higher versions of Netscape and Internet Explorer. The ad must not cause error messages, dialog windows, browser crashes or system crashes.