Digital Marketing Executive required to join our clients exciting, fun and motivated team where you will have the opportunity to work with some high-profile clients. As digital marketing executive you will be researching, planning and implementing strategies for effective social media and display campaigns, and provide expertise and advice to clients and internal sales teams. This may include the technical set up and ongoing management of paid social and display campaigns, attending customer meetings and formulating marketing strategies to meet the clients’ objectives. This is a varied role that would suit someone who has experience within a wider biddable media role but would like to focus in on paid social and display. In return for your role as digital marketing executive the company offer a fantastic office environment with a great ethos and even if you are a highly skilled online marketing professional you will always be learning from some of the other professionals within their team as well as passing on your knowledge onto them, everyone works together with ease.The Role
Set up and manage online marketing campaigns for a range of clientsCreate & implement paid for search campaigns for assigned client accountsMonitor campaigns, optimising where necessaryImprove search engine rankings and click through rates for clients’ websites and maximise budgetOn page Optimisation – copywriting, text links and headingsEnsure best practice SEO techniques are adhered to on all client’s websitesWebsite analytics and analysis – providing customer insights and recommendations.Develop SEM implementation documents/reports for clients where appropriateKeyword Research, usability reviews/analysis, competitor analysis, usability testing and benchmarking.Develop the Organic Search and Paid Search offering, research latest trends and relay to othersContinually look at ways to improve customer satisfaction, communication, quality assurance and customer retention.
The Person
Good literacy, mathematics and accuracy skillsWell organised with exceptional attention to detailStrong communication and liaison skills – both written and verbalGood Knowledge of SEO, PPC, CRO and AnalyticsIdeally possess a basic knowledge of natural search market & search enginesGood knowledge of Microsoft Word, Excel, PowerPoint and OutlookHTML skills but not essential
The Benefits
£23k - £27k salary DOEExciting social side you can look forward to regular company-organised events.Private health care (after 6 months service)25 days holiday per annumFantastic team and office environmentCompany-wide profit share scheme (with OTE of 10% of basic salary)Flexible start time (7:45am – 16:30pm or 8:45am – 17:30pm)An early finish on Fridays – 3:30pmContributory pension scheme 3%
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