The British

& Irish Lions

Tour to New Zealand 2017

Lions are major box office

The British & Irish Lions are becoming one of the biggest box office teams in the history of Australian rugby with Saturday's third Test set to attract another record gate.

And with an average gate of 64,423 now predicted over the course of the three Tests on the 125th anniversary tour it will be a record breaking trip for the Lions, whose previous highest average was 60,275 in four Tests in South Africa.

The ANZ Stadium is preparing to install extra seating for the winner-takes-all clash in Sydney on Saturday and want to take the capacity up to 84,000 for the decisive game in the series. That would break the existing record for the reconfigured former Olympic Stadium of 83,418 for the 2004 Bledisloe Cup game between the Qantas Wallabies and All Blacks.

A gate of 84,000 will also take the global attendance figure for the 10-match Lions tour to 414,341 at an average of more than 41,000 per game. The 125th anniversary tour will also have seen the Australian Rugby Union benefitting from the sale of a massive 389,698 tickets sold in the nine games played in their country.

The figure for the 10 games shows a growth of 66,412 on the equivalent number of games played in South Africa four years ago and 51,841 on the attendances at the 11 games in New Zealand in 2005.

The growth in Test attendances in Australia over the past three, three-match series has also shown a significant upward trend from 99,359 the last time the Lions won down under in 1989 to 178,253 in 2001 to a projected 193,270 this year.

Last weekend's gate of 56,771 was a record for a sporting event at the Etihad Stadium and the 52,499 fans who attended the first Test at the Suncorp Stadium made that a stadium record for the iconic Brisbane venue.

The Melbourne Rebels enjoyed a record gate of 28,658 for their game and there were season highs for the Western Force, Waratahs and the Brumbies for their games against the tourists.

The Lions as a Global Attraction

Tour

Tests

Country

Test Gates

Average

2013

3

Australia

193,270

64,423

2009

3

South Africa

158,642

52,880

2005

3

Argentina / New Zealand

183,269

45,817

2001

3

Australia

178,253

59,417

1997

3

South Africa

150,900

50,300

1993

3

New Zealand

124,000

41,333

1989

3

Australia

99,359

33,119

1983

4

New Zealand

177,000

44,250

1980

4

South Africa

225,000

56,250

1977

4

New Zealand

193,000

48,250

1974

4

South Africa

238,500

59,625

1971

4

New Zealand

204,500

51,125

1968

4

South Africa

241,100

60,275

1966

4

New Zealand

197,425

49,356

1966

2

Australia

60,303

30,151

1962

4

South Africa

227,843

56,960

1959

2

Australia

32,521

16,125

1959

4

New Zealand

211,500

52,875

1955

4

South Africa

224,000

56,000

1950

2

Australia

40,510

20,255

1950

4

New Zealand

181,000

45,250

1938

3

South Africa

74,000

24,666

1930

4

New Zealand

139,000

34,750

1924

4

South Africa

52,000

13,000

1910

3

South Africa

24,000

8,000

1908

3

New Zealand

52,000

17,333

1904

3

Australia

74,000

24,666

1903

3

South Africa

16,000

5,333

1899

4

Australia

65,000

16,250

1896

4

South Africa

17,000

4,250

1891

3

South Africa

12,000

4,000

The Lions kick-off a massive month for the Sydney stadium in July, which also sees them host the vital third fixture in the State of Origin rugby league match and an All Stars v Manchester United soccer match. It all comes on top of an 81,000 crowd who cheered the Socceroos on to a place in the World Cup finals with their recent win over Iraq.

The usual capacity for the stadium is 82,500 and all public tickets for the third Test have already been sold. The extra 1,500 tickets are expected to sell-out pretty quickly.

For those fans who can't get a ticket, Sydney Olympic Park Trust have announced it will have a 'live site' in the precinct on Saturday night to cater for the further 20,000 fans expected to arrive to soak up the atmosphere. The game will be shown on a big screen while fans will be entertained by live bands.