I wouldn't' normally expect to find His Holiness the 14th Dalai Lama quoted in the likes of the International Business Times, but nowadays the Tibetan sage is called upon everywhere for sound advice. And if social-media consultant Joshua Waldman, owner of Career Enlightenment, has it right, his advice may also be a shot in the arm for your Twitter strategy. In "There is No 'I' in Your Personal Brand," Waldman has this to say:
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