As we all hear and state First Impression is your previous impression. So, you only get a single opportunity to make a first impression and for years and years this small piece of paper we call that a business card has been the prime tool for transferring personal and business info to new connections and clients at a universally identified format. Even in today’s digital universe of Facebook, LinkedIn and Twitter, this simple piece of card goes from strength to strength.

You meet a lot of people and nearly regular day hand out your business cards to a number of your prospective clients. However, the reaction you are getting is pretty discouraging and ineffective. The majority of the people you meet shove your business card in their pockets without even considering it. Even though some people do look at it, then it’s just a glimpse till they put it straight into their pockets. And you get the sense that they might just set your business card in a drawer or a dusty corner, or, worse yet, that they throw it into the recycling bin! This obviously means that this person won’t ever follow up with you for company.

Like everybody else, do you also wish that your business card stands out? If You’d like your business card to make an enduring impression Rather than ending up in a dustbin, here are some Wise tips to make that occur:

1. Ask your designer to design a custom business card to meet your brand and company. Don’t get stuck on the free or cheap small business card templates that are offered on the internet. Receive a business card made that is a visual representation of your enterprise, thought, and individuality with your logo imprinted over it along with the visual design elements. A exceptional business card will surely stand out more than any typical template that people are already used to seeing.

2. Choose a paper that’s thick and have a wonderful feel. This is likely to make your business card only feel more important than others. Get your business card printed on a little thicker, smoother, softer, or maybe a textured paper. You can even choose a paper that goes together with your business identity and reinforces your new message. You can opt for a traditional or a old-fashioned appearance of a newspaper, or an ivory linen sheet, or for a giving a top tech seems you can select a smooth, bright white and slightly glossy paper.

3. Use either side of the business card to get your complete message across. There are tons of possibilities and ways of using both sides of the card. You can put your tagline or a concise list of your solutions, business branches or information about your products and services. The back of the business card is already there so why not utilize it efficiently? To make your card more identifying you can also put a photo or an image that reinforces your brand new.

4. Make your card more valuable by providing offers/discounts through it. If you are offering a free consultation or some kind of a discount also, you may use it as a coupon also for new contacts. You can publicize your offer on your card so individuals keep it with them to use it in near future. The possibilities of your card landing to a recycle bin get reduced.

5. A fold-out card is also a fantastic alternative. This arrangement is quite helpful and successful in providing a record of samples of your prior work when prospective clients expect you to have a portfolio. A fold-out card can also be used to tell prospective clients more about your key services or products.

6. Cutting the card in an interesting way makes it exclusive. Singling out a square shaped card rather than a typical rectangular one or cards with rounded corners or angled edges are visually interesting to grab people’s interest.

At least one of these thoughts will clearly distinguish your business card from the crowd and will make that first impression on your potential client. You may also combine these choices to make it more exclusive and effective. The aim is to produce your card land in the “keeper” pile in place of the trash bin.