Author: heza

Of disappointment. Of failure. Of a genuine nature? Reduced admissions.

This year, more than most, fed-up fans, familiar with the fabulously feint-hearted performance of their beloved club and the frauds supposedly funding it are finally fighting back. Just how many times has that Season Ticket deadline been pushed back now?

Our local pool ace and sports bar owner Brian ‘Buzzer’ Halcrow has taken it upon himself to take his personal stand against Mike Ashley to a whole new level. This time on a worldwide platform. The disgruntled Newcastle United fan, together with his sons, had already ‘walked the walk’ and cancelled their season tickets following the last several years at St James’ watching Mike Ashley’s cash cow. Now, the South Shields stationed magpie aims to wear a shirt displaying an “Ashley Out” message at the World Championships in Blackpool.

In the minority – an amorphous club, showing the utmost disrespect, delight at cutting the wage bill and absolutely no support, sending the poor lad packing with words just similar to those…and over a telephone.

The alleged treatment of such a much-loved footballer, is nothing short of a disgrace and further emphasises the lack of empathy and professionalism a club and especially an owner can show. This hasn’t stopped with the cheap PR antics in recent weeks and Jonas took the fight to the club it seemed, attempting to catch every one of their deceitful, abysmal attempts to further generate a media whirlwind that temporarily appeases the masses.

An eighth consecutive loss. A club in free-fall, now only two points above the drop zone. A manager publicly accusing a player of deliberately getting sent off. A club captain fighting with the keeper on the team bus. A plea to the fans to support the team (as if that’s not what we’ve been doing) written by a captain who recently spent some time overseas whilst the team were struggling. A club statement assuring fans that “our” club is now absolutely focused on retaining its Premier League status, and that its manager will remain in charge. A Managing Director’s failed attempt at drafting in a manager with three games to go.

If any fan was still in any doubt about the extent of mismanagement by the current administration, the last week has provided all the evidence needed. For the third time in seven top flight seasons under Mike Ashley survival is in the balance at this very late stage of the season. A situation which has come about, yet again, because of choices made by Ashley, Charnley and their staff. Despite PR leaks regarding ‘top ten finishes’, they’re just aiming for Premier League survival, every season. It’s looking increasingly as if they’re going to fail, again.

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"What is a club in any case? Not the buildings or the directors or the people who are paid to represent it. It’s not the television contracts, get-out clauses, marketing departments or executive boxes. It’s the noise, the passion, the feeling of belonging, the pride in your city. It’s a small boy clambering up stadium steps for the very first time, gripping his father’s hand, gawping at that hallowed stretch of turf beneath him and, without being able to do a thing about it, falling in love."