Listen to Robert Emmerich introduce The Big Apple, a hit song from 1937. Music written by Bob and performed by Tommy Dorsey's Clambake Seven with Bob on piano. Lyrics written by Buddy Bernier and sung by Edythe Wright. Audio provided by Dorothy Emmerich.

“If the term ‘military grade’ impresses you, you’ve probably never been in the military”

Some people believe that “military grade” means that a product is very good. If it’s good enough for the military—where life is at stake—it must be a quality product. However, many people who have served in the military scoff at this idea.

“People who use ‘military-grade [anything]’ as a sales point have never been in the military...” was posted on Twitter on June 5, 2014. “If the term ‘military grade’ impresses you, you’ve probably never been in the military” was posted on Reddit—Shower Thoughts on September 6, 2017.

Twitter
Michael Cohen‏
@sandwich_hlp
People who use “military-grade [anything]” as a sales point have never been in the military…
1:17 PM - 5 Jun 2014

Twitter
Space Rogue‏
@spacerog
As someone who has been in the military there is very little of anything that I would want that was built to “military grade”.
10:07 AM - 22 Jul 2014

Twitter
Pinboard‏
@Pinboard
The fact that you advertise your product as “military-grade” tells me none of your target market has been in the military
3:46 PM - 10 May 2015

Twitter
Kelso Quan‏
@reegak
when you’ve been in the military, you realize that military grade doesn’t mean jack. seen a g-shock break a couple of times. lol
10:38 AM - 6 Nov 2015 from Chico, CA

Twitter
Jordan Bush‏
@JordanBush_
Having been in the military I never want to own anything that is ‘military grade’
3:32 PM - 8 Jan 2017 from Yukon, OK

Twitter
IndenturedServant‏
@SavageJaxJr
If the term “military grade equipment” impresses you, you’ve never been in the military.
10:47 AM - 27 Jan 2017

Twitter
Matt Davinroy‏
@matt_davinroy
Anyone impressed by the word military grade has obviously never been in the military…
11:12 PM - 31 May 2017

Twitter
mtanji‏
@mtanji
“It’s good. It’s military grade.”
We’re you in the military? Because most of the gear I used was crap.
....
11:25 PM - 11 Jul 2017

Twitter
Bryan Chaffee‏
@B10Chaffee
If you’re impressed by something that says “military grade” you must have never been in the military.
4:35 PM - 20 Aug 2017

Reddit—Shower Thoughts
If the term, “military grade”, impresses you, you’ve probably never been in the military
submitted September 6, 2017 by KidMemphisIV