Thinking
Inventing
Building TO MEET THE COUNTRY'S TELEPHONE NEEDS
The responsibility of the Bell System does not consist
of merely supplying good telephone service today. We have to be
always creating so that the service grows better and better.
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This process of creation can never stop, for the country's
telephone needs are continually changing and increas
ing. So we must always be thinking ahead and invent
ing ahead and building for the future. This is what the
country looks to us to do and we are doing it. It is
especially important in these days of national defense.
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THE CALL FOR PROGRESS
The pre-eminence of telephone research and manufac
turing reflects a dynamic policy and point of view
throughout the business. The people needed to come
up with new ideas and put them into action are con
stantly being encouraged and given opportunity.
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We shall continue to meet the challenge of the future and
do our full part, always, to advance the welfare, the strength and
the security of the United States of America.
BELL TELEPHONE SYSTEM