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Mooncake avant premiere: Traditional taste. Modern touch

Tuesday August 1st, Annam Gourmet Market brought the 1st show case of moon cake in collaboration with Moon & Sun in GEM center, District 1. The event gathered guests in a cosy, traditional atmosphere with music performances, moon cake tasting and fine food. This is the first step of Annam this year with co-branded moon cake products.

These past few years, moon cakes seem to be forgotten. When autumn comes, people tends to look for another substitutes like mocha or fruit tarts because moon cake became too familiar, considered too sweet with no innovation about packaging. To win back the love for tradition, Annam Gourmet Market took a big step to make difference. All the “burdens” of mooncake is turned around. When the taste becomes too familiar, we added extra ingredients to refresh the cake filling but still keep classic taste in each bite. If they’re too sweet, we reviewed the sugar input and offer more “less sugar” for food lovers. The result is brought in right at night with satisfaction from the most difficult food experts.

Only a few steps taken, the stage light is on moon cake once again. The avant-premiere gained its success with numerous review during Q&A time, moon cake tasting went all bustle with great combination of lotus tea pairing, etc.