about

daniella, renowned for its extensive selection of contemporary and designer clothing, shoes, and accessories, has made its mark in Santa Fe by offering a lifestyle of fashion, practicality, and individuality. Here, you’ll find well recognized clothing designers not sold elsewhere in New Mexico, including Alice + Olivia, Frame, FreeCity, NSF, Joie, JamesPerse, RebeccaTaylor, and Rag & Bone, along with jewelry, bags, shoes, and the best designer jeans you will find anywhere.

More than a local favorite, daniella has gained national recognition, including being named one of the best boutiques in the country on elle.com‘s “50 Favorite Boutiques“, and dubbed the go-to place to shop in New Mexico in a special edition of Luckymagazine.

Daniella and the stylists at her boutique go above and beyond a typical level of customer service. She and her team have a vast knowledge of fashion, and are eager to provide whatever level of assistance their clients require.

From simple suggestions for a seasonal update to pulling together a complete look for the special occasion, to assisting in a complete wardrobe makeover, you can be confident in these ladies to select just the right pieces for your lifestyle and needs. With an uncanny ability to assess your personal style, you can expect your stylist to present pieces that perfectly complement you, as well as find you a few new looks you don’t even know you love yet!

daniella’s welcoming vibe and approachable style appeals to a wide range of women. From professionals to moms, retirees, students, and beyond, daniella offers outfits that easily transition to each of these lifestyles. Within the walls, you’ll find pieces from recognizable names to emerging designers, covering the gamut for the gal wanting the latest trends, to professionals dressing for work.

Check out what’s in store to shop the most current fashion from labels such as Vince,360 Sweater, Smythe, Equipment, AG denim, and PRPS to name a few. If you see something you love, give us a call. We are happy to ship it to you!

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