LDS Church Websites’ Traffic Stats

Though this isn’t exactly related to Mormon Mission Prep, I thought this would nevertheless be a good forum to publish a summary and highlights of official LDS Church Website traffic. As some of you may know, I work for the LDS Church and I am in charge of Web analytics for the Church. I am privy to all the official LDS sites’ Web traffic stats, and therefore people often ask me, both in my professional and personal life, for facts and figures about Church’s Web presence. For some, it’s a matter of curiosity, for others, they want to use the information in firesides, or fifth Sunday lessons, etc. Please find it below in the body of this post, or in the downloadable PDF form, and do let me know if you have any questions.

How many people visit Church sites?

The family of official LDS Church sites (LDS.org, Mormon.org, FamilySearch.org, etc.) gets about seven million unique visitors per month.