Today Mozilla showed off something that seems like it's an amazing addition to its software portfolio: a Firefox Android homescreen launcher. That would be huge news, if it weren't for the fact that Mozilla invested in the promising launcher Everything.me (later rebranded EverythingMe) in November of 2012, eventually making its search-focused interface a core part of the Firefox mobile OS, which is just now getting off the ground. Now Mozilla and EverythingMe are showing off a tweaked version of that app, rebranded as Firefox Launcher for Android.

You remember Everything.me, right? About a year ago it popped up in the Play Store as a homescreen replacement built around search. It aimed to deliver a smarter, context-based experience by generating suggestions using automatically generated themes and suggestions for apps and websites. The project even drew the attention of Mozilla and ultimately became the interface of Firefox OS. Today, Everything.me leaves beta and changes its name ever so slightly to EverythingMe.

The founders of Do@ (often spelled DoAT) believe your smartphone is boring and stale, and they want to make it "dynamic" with Everything.me Launcher. I always love new and innovative launchers, or, just about anything that could dramatically change how I interact with my smartphone. When I saw the video, which promises your smartphone will adapt to whatever you are interested in, I was more than a little intrigued. The idea is for people to declare what they want to see at the moment, and then immerse them with imagery and apps.