Announcing...the Butter app!

Vincent Liu

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May 28, 2019

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Subscriptions

It's finally here!

Following our announcement a few weeks ago, we are excited to launch the official Butter mobile app on the Apple App Store and Google Play Store! Well, actually we soft-launched mid-last week *quietly* to make sure it all worked properly and got rid of the kinks, so for everyone who found it last week, kudos to you =)

The app was designed with our core value proposition in mind - to help you track and organize your subscriptions. And that's what it does in a clean, intuitive and elegant way. Let's look at some of the key features.

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Track everything in one place

The main subscriptions dashboard gives you a centralized view of all your subscriptions and recurring expenses. Now, you can quickly see what products and services you buy on a recurring basis (weekly, monthly, annually) and how much you everything costs.

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Keep details of subscriptions organized

Each subscription card expands into a more detailed view that allows you to edit information relating to each specific product or service, including the billing date and billing cycle. Soon, you will be able to add notes to each subscription so you can annotate certain things, like jotting down that this Spotify subscription is shared with your sister.

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Link a card to automate the tracking process

Too busy to track everything on your own? You have the option to link the credit card that you use to pay for subscriptions (currently only Mastercard), and we will *automagically* find these subscription costs for you. We may even find charges that you forgot you still had.

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Earn cashback on eligible subscriptions

Linking the credit card that you use to pay for subscriptions unlocks the enhanced feature that lets you earn 1% cashback on many of your favourite consumer subscriptions, like Netflix, Spotify, Audible and Chefs Plate. This is on top of the regular rewards that you already earn from your credit cards.

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Access exciting offers

Who doesn't like a good deal? Our Discover platform features exclusive coupons and offers from our growing list of merchant partners that let you try out popular subscription products and services before you buy, or get more value out of a subscription purchase. We have worked with Frank & Oak, BarkBox, Instacart and a bunch of other merchants, so stay tuned for more exclusive deals.

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Find new subscriptions

There are many subscription products and services out there and you can find out which are the fan favourites using Discover. Simply click on the category that you are interested in, let's say Beauty & Self-care, and see the most popular beauty-related subscriptions in the market ranked in order of the most subscribers.

Don't let unwanted subscriptions creep up on you.

Keep track of all your subscriptions in one place with the Butter app.