Magalog. For the American Diabetes Association, Holten planned and wrote all editorial content in the Gift of Hope publication, a catalog hybrid that generated up to $1 million a year for diabetes research. Holten collaborated with an independent designer.

"Thank you for mentoring a first-time author. Not only did you enthusiastically embrace the vision of this book, but you did an artful job of helping me transfer the ideas to the written word."– Author Nathan Dungan