Event Registration

First Name

Last Name

Email Address

Choose a

We are pleased to announce the 2nd Annual Detroit Business and Beauty Expo. The goal of the DBBE is to empower Detroit’s beauty industry. This event will bring education and information to the professionals in this industry. As an industry, we want to maintain the level of professionalism. There will be a panel discussion on the business of beauty, hair, and fashion. We will share some trade secrets. Discussing brand building, marketing, business finances, customer service, and more. One hundred people are expected to take part in this event that will provide exposure, networking and premiere education to makeup artist, hair stylist, designers, wardrobe stylist and anyone interested in getting a piece of the multi-billion-dollar beauty industry.

Latrice Goodwine was born and raised in Saginaw, Michigan and a proud graduate of the
Saginaw Public School system. After high school, Ms. Goodwine received her Bachelors of
Business Administration in Banking/Finance and Management with a Minor in Accountancy
from Northwood University. Later she received her Masters of Business Administration in
Strategic Leadership from Walsh College.
Ms. Goodwine has over 16 years in the financial industry as a banker, commercial lender and
project manager. In 2013, is when Latrice found her true professional PURPOSE and PASSION
as a FINANCIAL Advisor! As a Financial Advisor, Ms. Goodwine holds her Series 7 &amp; 66 and
insurance licensees. In this capacity, she has assisted hundreds of individuals, families and local
businesses diagnose current financial positions and develops customized strategies to achieve
financial goals such as: maximizing wealth, reducing tax liabilities, retirement planning and
protecting accumulated assets through insurance strategies. After attending a Womens
Empowerment Brunch on January 1, 2018 in Detroit, MI; Girl! What&#39;s in Your P.U.R.S.E? was
born! With this platform Latrice specializes in financially empowering women with tips,
concepts and strategies that address unique financial situations that women face in every stage of
their lives.
Outside of work, Latrice enjoys spending time with young family. In addition to family time;
Latrice is heavily involved in her church and other community activities. She also enjoys reading
&quot;self-help books,&quot; taking road trips, shopping, and hanging out with girlfriends.

I was a Director of Marketing Research & Analysis for a Fortune 500 firm for several years. I made a ton of mistakes in my corporate career, but I also got many more things right. Now I harness those experiences and lessons to support leaders in fast tracking their success. In doing so, I empower people to live and lead with purpose, passion and excellence.

What excites me the most is knowing that I’m making positive impact in society and helping people achieve their goals. I’m proud to be a contributing writer and blogger for Career Mastered Magazine and the Detroit Women’s Leadership Network. I actively participate in several community and civic organizations in Metro Detroit. Plus, I volunteer with the Detroit Reads program and Women for Change Coaching Community.

When I’m relaxing, you’ll find me on my couch reading a good book or binge watching my favorite TV shows, mostly Law and Order. And finally, I’ll wrap it by saying that I thoroughly enjoy baking, gardening and traveling the world.

You can follow me on Instagram, Facebook, YouTube, Twitter and LinkedIn to receive daily insights on living and leading with excellence.

Lisa A. Smith, MBA, NASM CPT

Lisa A. Smith is a serial entrepreneur, health and wellness subject matter expert and practitioner. She is a certified personal trainer and behavior change specialist through the National Academy of Sports Medicine and holds a bachelor’s degree in psychology, a masters in business administration and is currently pre-med at Wayne State University. She is certified in plant based nutrition from Cornell University and is also the founder of The Black Health Academy and Professionally Fit.

Lisa began her own weight loss journey in 2012 at 190lbs. She fell in love with fitness, nutrition and self-development, lost over 60lbs and gained a bottomless amount of confidence. It wasn’t until she gained confidence in her physical health that she was able to gain confidence in her career. With her new found confidence she launched Professionally Fit in July of 2015. At Professionally Fit, Lisa and her team help individuals and organizations to bridge the gap between their health and their career by helping them to identify the areas of opportunity in their well-being which will translate to growth in their companies and careers. She is a speaker, coach, founder and community leader who epitomizes what it means to be Professionally Fit.

About Professionally Fit

Professionally Fit is a full service health and wellness coaching company which services high performing professionals and organizations. Professionally Fit combines physical and cognitive performance training, nutritional coaching and self-development services with both the customization and accountability necessary for entrepreneurs, executives and corporations to create a culture of wellness and improve company wide performance from anywhere in the world.

About The Black Health Academy

The Black Health Academy is an affordable membership based community which offers on demand videos, master classes and coaching centered around black health. The ACADEMY is on a mission to eradicate chronic disease in the black community by providing education, community events and resources to its members on a weekly basis.

Eonica Smith is a 30 year old CEO from Detroit, Michigan. She is a single mother of twin daughters, Logan and Laiyah. While working in corporate america for over 8 yrs she decided to follow her dreams as a business owner.

In just shy of 2 years Onie has manage to take the hair and beauty industry by storm. She is the founder of Onie Organics. A family owned luxury hair care product line. She has created 7 of her own formulas right from her kitchen, Her Formulations were made to promote healthy growing hair by using nothing but top of the line ingredients that have been proven to work.

She is also the founder of the Detroit Natural Hair expo, the largest natural hair expo in the Midwest that is held in Detroit. The event brought in over 1500 attendees from all over the USA in 2017. She is the Co-Founder of Revolutionary Women Inc a organization that mentors, inspires, empowers and teaches other young women to also become CEO’s. She is passionate about helping others, her family, mentoring and giving back to her community.

Detroit Native, Esthetician, and Owner of Detroit Brows. Danielle has earned the reputation of growing, and executing customized brows for each client.

Danielle has had the honor of working behind the scenes of Oprah’s “Live the Life You Want Tour”, Kid Rock’s Children’s Charity Event, American Idol, and America’s Got Talent Ovid and the Art of Love. Danielle has been the Brand Ambassador for Beauty Blender, Cover Girl, L’ Oreal, Make Up For Ever, NARS, and MAC Cosmetics.

​

Jessica Bolden – Salon Artistry Studios

Hair & Beauty Expert, Jessica Bolden has close to 10 years experience as a licensed Cosmetologist. Throughout her journey in this industry she has had the opportunity to cultivate a well rounded experience, from working behind the chair, to building an editorial portfolio, as well as educating and mentoring upcoming beauty professionals. In 2014 Jessica took a leap of faith and opened Salon Artistry Studios, a boutique hair salon now located in Ypsilanti, MI. Jessica has truly learned the value of leveraging her life as a Hairstylist & Beauty Expert, which has helped her maximize every opportunity including entrepreneurship.

After having success with opening her salon, Jessica started the company Artistry Angel, which provides hair & beauty products as well as digital guides designed for the modern woman on the go. What started as a hair extension company is now evolving into a lifestyle & beauty company encompassing products that help women lead their best life. Jessica is dedicated to building an empowering legacy and helping other women do the same.

Buffet Lunch

Dragging WordPress Core Css Into The 2000s

Workshops & Vote of Thanks

AJ Williams

AJ Williams: City.Life.Style Editor for the Michigan Chronicle and former Relationship & Dating columnist for FRONTPAGE Detroit. She’s a local media personality who has worked with Mason Radio on 107.5 FM, as host of The MIXX TV Show with UDetroit. Under her personal brand “CHICKdom” she’s a motivational speaker and writer on the topics of personal development, relationships, and self-love.

AJ is the Creator and Blogger-in-Chief at SingleBlackChick.com and RebelSoulChick.com which are lifestyle brands that focus on CHICK power and inspiration. Through these platforms, AJ shares her candid take on relationships, life, love and spiritual wellness using her life as a platform to empowering women to embrace their skin, sexuality, soul, and personal journey.

AJ has always had a passion for empowering women, especially the portrayal of women in media. From this love, AJ started her media production company, 444Media Group inspired by her biggest inspiration, her grandmother. 444Media Group’s mission is to produce innovative content that engages, empowers and starts a conversation with a specialized focus on positive images of women in media.

Before her current endeavors in media, she pursued a career in finance as a personal investment banker. She has served with several non-profit organization which includes, The Young Bankers Club and Chairperson for the UFSC Urban Bankers Annual Scholarship Gala. AJ currently serves on the American Heart Association’s Young Professionals board as Communications Chair. The Michigan FrontPAGE has recognized her achievements as an FP Thirty Honoree, which highlights rising young professionals under 40 and as an Honoree in Who’s Who of Black Detroit.

A DPS Pershing High School graduate, Williams pursued a Bachelor Degree from the University of Michigan and received her Broadcasting/Radio accreditation with Specs Howard School of Media Arts. She is currently attending Rochester College to master Mass Communications. Also, she is completing her debut book: A Chick’s Guide to Living a KICK-ASS Life.