Company

FASHION&FUN

APPAREL AND FOOTWEAR FOR Newborn;Kids;Boys and Girls

Specialized in the field of cartoons we make and distribute licensed brands: Disney, Frozen, Spiderman, Masha and the bear, Paw Patrol, Winx, Minions, The Avengers, Superman and several others.

Company’s PRESENTATION

Arnetta is a privately owned and family run business that has grown since late seventies to reach a leadership position in the development, production and distribution of licensed apparel and footwear for children

Arnetta has been dealing in apparel and footwear, for babies,kids and tweens, for almost 30 years.

Arnetta evolution during the years was marked by the ability to anticipate the fashion trends and to adapt to the always changing market’s demands, taking care of all aspects of the busines, from production to distribution.

Company core business is still unchanged: fashion in its various market areas.

Specialized in the field of cartoons it produces and distributes licensed brands: Disney, Frozen, Spiderman, Masha and the bear, Paw Patrol, Winx, Minions, The Avengers, Superman and several others.

THE HISTORY OF ARNETTA

Brand professionalism since 1957

To find the company origins we need to go back up to 1957, year in wich its founder Michele Ferrara made Confezioni Anna before, in Monza and Calzificio Anna after, beginning to work in the woman hosiery sector.

Over the years company is broadening its horizons and has taken the name of Texilanna shifting own business toward apparel and male and female underwear segments.

At the end of the ‘70s, the founder acquired the trademark “Arnetta” with its branch business and the company subsequently changed its name in Arnetta s.r.l.

In addiction to the usual adult clothing field, the company currently produces children underwear clothing.

Ahead of the rules of moving up the future development of the italian distribution channel, Arnetta started to address its items to the large scale retail trade alongside it to the traditional wholesale market.

Over the years the company grew creating business establishments and joint ventures both in Italy and abroad. Arnetta started to lead a group of companies called “Arnetta, Polifin and Linfleur”, thanks to it was able to have at the same time a full range of underwear both for men and women and a wide selection of infant items of clothing for children and teenagers.

During the ‘80s, Michele Ferrara placed his two doughters into the organizational chart of the company, ensuring a future continuity in its own administration.

In 2001 Arnetta increased its own business with Walt Disney license, a key partnership for the production and the marketing of children’s clothing with Disney brand.

During 2006, the business offer was completed with the addiction of accessories, first of all footwear.

At the same time the headquarter placed in Monza was expanded covering an area of about 9.000 square meters which includes both office all warehouses.

At the beginning of 2008 Arnetta got Spider-Man license from Marvel for the production and marketing of children and teenagers underwear and outwear clothing.

The year 2009 marked the insertion of new brands among which Tom&Jerry, Scooby-Doo, Pink Panter and Patito Feo.

The current direction of the company strategy is concentration in the kid fashion field, with the enhancement of existing collections and the offer of all increasingly complete “total look”. Enthusiasm and passion for fashion industry remain unchanged and Arnetta has still a long way to do.

DISNEY OFFICIAL LICENSEE

The company is the official licensee of Disney brand and it was been rewarded as “THE BEST LICENSEE OF THE YEAR 2009”