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Head of Mobilisation at Save the Children, was Head of Campaigns at Bond, co-founder Campaign Bootcamp, blog about campaigning because I'm passionate about seeing more campaigns win, election geek (and former Labour Party activist), interested in monitoring and evaluation, blog is all my own views. Prone to bad spelling!

Very useful figures for benchmarking but also I think provides the basis for some interesting questions.

What questions would you pose to campaign teams based on these figures?

Mine would be something around:
– the value of allies in coalition e.g was it Tearfund that delivered all the extra water contacts.
– impact of different types of contact. Jess points out the number of postcards compared with email.

And then of course the debate on quantity versus quality. This is not a competition folks! Would be interesting to compare with the number of corporate lobbying visits in the same period.

I agree. It poses some interesting questions around effective campaign activities. We may have created lots of campaign actions around water and sanitation issues, but whilst there has been an increase in prominence of the issue in UK development policy this isn’t backed up in the targets that have been set for the sector.

We could benefit from shared learning on the most effective campaigning tactics.

I think there’s a numbers game about how many messages you generate, but that’s only one part of where your impact comes from. We’re better at generating numbers than making sure ministers’ attention is drawn to them.

FoI can’t do all your evaluations for you, but it might be interesting to request info on how many letters from MPs each dept has received on each issue.

Yes, you’d assume they would respond according to how they routinely track the numbers internally. It’s intriguing though – I hope this ISN’T the normal way they would track the numbers. I don’t suppose anyone was writing in suggesting that access to sanitation wasn’t a good idea, but I imagine there could be quite a range of positions being taken on climate change, for example. Not very helpful to lump them all together.

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mrtombaker

Head of Mobilisation at Save the Children, was Head of Campaigns at Bond, co-founder Campaign Bootcamp, blog about campaigning because I'm passionate about seeing more campaigns win, election geek (and former Labour Party activist), interested in monitoring and evaluation, blog is all my own views. Prone to bad spelling!