Email marketing & marketing automation

Great return on investment doesn’t just happen though. You need the right strategy
and the right tools. That’s what Sign-Up.to is all about.

We’ve spent the last 10 years building a great email marketing platform
that takes care of all the tricky bits behind the scenes. You don’t have to worry
about the technology, so you can focus on the marketing. Whether you’re talking to 500 people or
5 million, we’ve got you covered.

Free Inbox Testing

When you’re sending out an email to a lot of people, you want to make sure it looks just right.
Before our email design tools came along, that could be a pain.

Even now, if you’re creating your own HTML emails, or you just want to be sure that everything is perfect,
testing how your email appears in every different email client is frustratingly time consuming.

That’s why we baked Inbox Testing right into
Sign-Up.to – so you can see real live screenshots of exactly how your email campaign looks in different clients. What’s more, we give all our monthly plan clients free test credits every month.

Go social! Use social media to enhance your emails

Social media and email were born to be together. They’re like Romeo and Juliet,
only with Go social the story has a happy ending.

Go social makes it simple to grow your social followers on Facebook, LinkedIn, Twitter Pinterest and Google+. It also lets readers easily share your content with their networks,
helping your message reach even more people.

Marketing Automation

You have better things to do than be monitoring your email results all the time,
so let Marketing Automation do the hard work for you.

You simply tell us what to look out for (for example, when it gets to 7 days before someone’s birthday,
or when a subscriber clicks a link in a certain campaign) and what to do when that happens
(send a specific email, notify your sales team etc.)

Once you’ve set up your rules, our Marketing Automation robot (OK, it’s not an actual robot, but that would be cool)
looks out for them constantly, so you don’t have to.

Amazing email analytics

Once you send out an email campaign with Sign-Up.to you’ll have access to real-time
analytics for that campaign. These let you see exactly how it’s performing and
how your readers are interacting with it.

The real power of these reports is that they let you continually improve your
email marketing, by seeing what’s working and what’s not. They also let you
identify different customer preferences, so you can make future emails more
specific to different customers.

We provide a whole host of different reports to help you extract the most useful,
actionable information from your statistics.
If you like the idea of putting your email analytics to good use, you’ll
probably enjoy our free guide to email analytics.

Bounces

We differentiate between hard (permanent) and soft (temporary) bounces and then
process appropriately. When it’s clear an email address is no longer used,
we mark it as suspended and don’t email it again.