Introducing a plethora of new accessories, it was only a matter of time before Cooler Master created their own line of Storm keyboards. This certainly is not the first time Cooler Master has dipped into keyboards; indeed, their initial endeavors were great, but lacked hype. Exposure was definitely a trait Cooler Master needed to compete in an oversaturated keyboard market, specifically for gamers. Logitech, Microsoft, Razer, SteelSeries, Thermaltake; all have an arsenal of gaming products with mice and keyboards enjoying the most diversity. In order to compete, Cooler Master needed an equalizer, which they found in their Storm series."