Levi’s MAKERS



Description

Created unique signage, incorporating Modern Frontier campaign imagery and site specific copy, for the Station to Station Levi’s® branded “MAKERS” yurts. Station to Station was a nomadic “Happening” in Fall 2013 that traveled via train from the Atlantic Ocean to the Pacific Coast stopping at nine different locations from major cities to off-the-grid spots, each time for a one-night-only live event. An artist-driven public art project made possible by Levi’s®, Station to Station raised funds through ticket sales and donations to support non-traditional programming at partner institutions around the country.