NEW DELHI: The information and broadcasting ministry on Monday issued an advisory directing television channels against telecasting condom advertisements between 6 am and 10 pm, attributing the decision to complaints that some channels aired the ads repeatedly and that they were unsuitable for viewing.

The ministry said it had received complaints that condom ads were indecent, especially for children. It cited clauses of the Cable Television Network Rules of 1994 to urge television channels to refrain from regularly airing ads of various contraceptive brands. The ministry order, though merely an "advisory", warned failure to comply would lead to "actions as per provisions of the rules".

There obviously is no need for useless and dumb condom ads, especially lasting too long (for several minutes, like in the above). There is also no need to make them humorous and as a joke. A good ad on this serious subject should not be more than a minute long. Moreover, the message on condoms in helping to reduce unwanted pregnancies and avoid sexually transmitted diseases should be conveyed upfront and right in the beginning.

There obviously is no need for useless and dumb condom ads, especially lasting too long (for several minutes, like in the above). There is also no need to make them humorous and as a joke. A good ad on this serious subject should not be more than a minute long. Moreover, the message on condoms in helping to reduce unwanted pregnancies and avoid sexually transmitted diseases should be conveyed upfront and right in the beginning.

Such ads need to be played MORE between 6am-10pm. You rather have kids avoid unwanted pregnancy by wearing condoms than be bothered about sensual content. Kids have enough access to sexual content on the net. Censorship cannot be senseless or democratic

There obviously is no need for useless and dumb condom ads, especially lasting too long (for several minutes, like in the above). There is also no need to make them humorous and as a joke. A good ad on this serious subject should not be more than a minute long. Moreover, the message on condoms in helping to reduce unwanted pregnancies and avoid sexually transmitted diseases should be conveyed upfront and right in the beginning.

Such ads need to be played MORE between 6am-10pm. You rather have kids avoid unwanted pregnancy by wearing condoms than be bothered about sensual content. Kids have enough access to sexual content on the net. Censorship cannot be senseless or democratic