Web Design

(n.) creating a website that engages users through design and functionality.

What is web design?

Web design is the thoughtful process of creating a website that engages visitors and contributes to your bottom line. It’s more than a pretty website. Effective web design takes the whole package into account – from colors, to photography, to usability.

When to use it:

An outdated website makes a company look irrelevant and outdated. Be prepared to refresh your online presence every 3-5 years to showcase new products or services. A website is often someone’s first impression of your company, so it needs to be appealing and easy to navigate.

Why it works:

A fresh website gives your company instant credibility. Because we do so much of our work online, a company can’t afford a site that is hard to navigate or unresponsive on a phone or tablet.