Analysts scramble to keep their targets ahead of Apple’s price

FORTUNE — On Sunday BMO Capital’s Keith Bachman, citing “earlier availability” of the iPhone 5, raised the price he expects Apple’s AAPL shares to reach in the next 12 months from $680 to $750.

He was already three days too late.

The stock, which opened September at $665.76, smashed through $680 last Thursday, closed Friday above $691 and finished Tuesday at $701.91.

Bachman is not the only Wall Street analyst having trouble keeping up with Apple’s share price. More than half of the analysts we track raised their 12-month price targets this summer into the 750-900 range ($770 is currently median target, according to Thomson First Call). We expect they’ll have to do it again before January.