La Opinión to Co-Host Los Angeles Mayoral Forum

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La Opinión, the leading Spanish-language daily newspaper in the U.S., announced their partnership with the Los Angeles Mayoral Candidate Forum on May 4 organized by Alliance for a Better Community, NALEO, MALDEF and other well established community organizations to promote voter engagement.

We want to make it easy for the public to learn about each candidate and to know that their opinion counts. It is important for us to provide the public with an opportunity to engage with the mayoral candidates, stated Karissa Price-Rico, West Coast General Manager of La Opinión. We created Mi Opinión Cuenta, an interactive space to encourage Latino involvement in the upcoming elections through La Opinión and La Opinión.com and for the mayoral candidates to understand the important issues of Latinos in Los Angeles.

Through Election Day on May 21, Mi Opinión Cuenta will serve as a multi-media platform providing unique ways of engaging with information on the upcoming mayoral elections. In addition to newspaper content, it will also include a YouTube channel and social media interaction on Twitter and Facebook which encourages voters to submit questions and receive election updates. Exclusive video of the forum, candidate interviews and photos will be available.

Pilar Marrero, senior political writer for La Opinión, will serve as a moderator of the Mayoral Forum along with Dr. Fernando Guerra of the Center for the Study of Los Angeles.

The organizations co-hosting the community candidate forum along with La Opinión include The Alliance for a Better Community (ABC), Hispanas Organized for Political Equality (HOPE), the Mexican American Legal Defense and Educational Fund (MALDEF), National Council of La Raza (NCLR), and the National Association of Latino Elected and Appointed Officials (NALEO).

This pre-election event is unique in that we created an opportunity to engage residents via community meetings leading up to this Saturdays Mayoral Forum. As a result the candidates will have an opportunity to respond to issues that Latinos across Los Angeles have said are important to them, stated Angelica M. Solis, Executive Director of Alliance for a Better Community.

The forum will be held at Robert F. Kennedy Community School in the Coconut Grove Auditorium on May 4, 2013. Following the forum, attendees will have the opportunity to express their thoughts and opinions in a short discussion with La Opinión editors.

La Opinión is the leading Spanish-language daily newspaper in the country, reaching 2 million readers monthly in print and online. La Opinión was founded in 1926 in Los Angeles to provide daily news and information to a Hispanic population that has grown to become the nation’s largest. In 2012, La Opinión was awarded Gold for Outstanding Spanish Daily by the National Association of Hispanic Publications, 2012 Jose Marti Publishing Awards. For more information visit www.laopinion.com.

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markets total that represent 59% of the U.S. Hispanic population. Its leading publications include La Opinión in Los Angeles and El Diario La Prensa in New York. For more information, visit: http://www.impremedia.com.