With Beats, Apple Has Its Next IPod

WochitMay. 29, 2014. 09:08 AM EST

Apple on Wednesday confirmed it is buying Beats for $3 billion. When acquisition talks between Be...
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Apple on Wednesday confirmed it is buying Beats for $3 billion. When acquisition talks between Beats and Apple leaked approximately three weeks ago, users and analysts alike expressed confusion over the pairing. But Mashable's Christina Warren says that just as iTunes for Windows helped usher hundreds of millions of users into the Apple ecosystem, Beats Music could be iTunes for the streaming age. That's even more true if Apple and Beats can offer a good experience to all users on all platforms for streaming music, but a better and easier experience for iOS/Mac users.
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