Podcast: Data-Centric Culture

Episode 2 of my new podcast series, The BaDFun Podcast, is now live. The title is “Transforming to a Data-Centric Culture, with Rebecca Goehner”. Here’s the blurb:

“This week our guest is Rebecca Goehner, a management consultant in the Pacific Northwest, with degrees in neuroscience and economics, who focuses on strategic development. Rebecca speaks about how native processes develop and grow within organizations, and how data can be used to augment and change the direction of these processes to make them more efficient and effective. She dives into details with an example of how data can be used to simplify and accelerate sales pipelines across all sales channels. She advocates for starting small and moving one step at a time, and for the power of a growth mindset. A recurring theme is the importance of educating leadership about data’s potential to drive innovation, not only by adding net-new processes but by improving established processes as well.”