Instapage Software

Instapage is a cloud-based landing page platform designed for marketing agencies and teams in a wide range of industry verticals. The solution helps businesses ranging in size from small to large to create targeted post-click landing pages.

Instapage is built to work with Google apps, including Google Adwords and Analytics, which allows content creators to capture marketing data and share it with the in-house customer relationship management and marketing automation tools.

Instapage’s page editor tool allows businesses to create mobile-responsive web pages that are automatically adjusted for multiple devices with different screen resolutions. Pages can be optimized for conversions by tracking visitors’ activities and analyzing their behavior. The solution also offers A/B testing.

Instapage integrates with multiple third-party applications, including WordPress, Marketo and HubSpot. The solution is available on a monthly subscription basis.

Analytics dashboard

Google Analytics integration

Run A/B tests

Supported Operating System(s):Web browser (OS agnostic), Windows 10

220 Reviews of Instapage

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December 2018

December 2018

Instapage is an efficient and easy to use landing page builder

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I really like the ability to free design, and the fact that it links to Infusionsoft has really allowed me to propel my business. You can really scale your landing page creation in a short time. Favorite is the drag-and-drop functionality as well as more templates than I can ever use, regardless of what industry you are in, there is something for you.

Cons

It is tough if you need to use the built in forms, they do have some limitations. Also auto reformat for mobile doesn't always result in a perfect mobile compatibility so you will have to do some tweaking and testing.

I love Instapage services. It helped with my online business.

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I liked that i was able to create landing pages quick and easy. The trial membership was a plus especially if you just want to try it to see if you want to pay for it in the future. Building websites and capture pages didn't take much time at all because of how everything is setup on their website.

Cons

There wasn't anything i didn't like about the service everything was good.

Review Source: Capterra

December 2018

December 2018

Easy of use for less experienced users

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I thought this was going to be difficult but I manage to get my way round pretty easily. The simplicity of it all is what makes it a great product. The dashboard is simple and I like the fact you can customise with ease especially since there are so many templates.

Cons

There are hidden costs, even though I am trailing it, the prices seems to vary and rise if I did purchase the product itself. Also customer service is not as helpful as they should be.

Review Source: GetApp

December 2018

December 2018

Great Idea But...

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I love how quickly you can make and utilize the pages but I am disappointed in the analytics options.

Pros

Easily make sharp looking landing pages, fast.

Cons

How much it costs to integrate Google Analytics and Instapage. On the first tier paid option, you can't integrate. You have to pay the next step up which is a good chunk more.

Review Source: Capterra

December 2018

December 2018

Make as you can do

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having good experiances by the way with instapage i strongly recommend people using this

Pros

there is good templates having good fonts with differ styles easy to use very impressive landing pages we can make easily can make a lot as we can

The best landing page builder for agencies

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Overall, if you're an agency, Instapage is the best option available. We've tried them all... trust me. :)

Pros

Instapage is the easiest, most scalable solution for agencies. The builder is super easy to learn, the integration with WordPress is seamless, and the ability to duplicate pages for scale and to collaborate with your team and/or clients is industry-leading.

Cons

There aren't too many cons, but I do wish there was more options for forms and lead notifications. Also, the pricing structure recently jumped up to enterprise-only level pricing which can put a strain on smaller agencies.

Almost the best landing page builder, but...

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Super easy to use and not complicated at all, has one of the best UX/UI in the software industry, and its simple with a lot of capabilities.

Cons

The web hooks application and integrations are pretty bad, you have to constantly check that those are connected and you can miss traffic because of this.

Review Source: GetApp

Kinga from WeRSM | We are Social MediaNumber of employees: 11-50 employeesEmployees number: 11-50 employees

December 2018

December 2018

Good for a start

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Pros

With Instapage, you can create a landing page quickly and without much hassle. I find Instapage also very helpful for teamwork in landing pages' creation process.

Cons

I know it has a lot of features but it is only good for a start. If you are looking for something more advanced, you need to look further.

Review Source: GetApp

November 2018

November 2018

Create Single Page Sites Almost Instantly...Almost

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Instapage allows you to shorten the amount of time it takes to go from concept page to live page. With easy drag and drop editing and templates, it allows team members who may not be HTML experts to create appealing and functional pages. Definitely saves time.

Pros

Instapage is one of the easiest landing page tools currently available. If you know how to use software like Microsoft PowerPoint, then you're likely to be comfortable with Instapage. Users can get started with a template or build from scratch with both desktop and mobile versions. Published pages also have built-in analytics and can send notifications when forms are submitted through the page. One of the best parts of the SaaS is the interface. It's clean and simple and very intuitive. And if you need advance customization, HTML is available as well as an option for creating content but in a limited capacity.

Cons

Firstly, there's no table preview, just desktop and mobile. The size in between is still very important and should be dealt with specially. Secondly, there's no full HTML/CSS view for the existing content on the page. While you do have access to put content into the HTML head, body, and footer sections, there's no option for seeing the HTML or CSS code that makes up the full page for editing purposes.

Review Source: Capterra

November 2018

November 2018

Easy to Use, Great Analytics Tools

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Pros

Easy to create a landing page for both mobile and web without being an expert. The landing page interface in general was extremely flexible to allow us to easily create what we needed. Built a page with a few people and the collaborative environment was great to be able to work offline together. Particularly enjoyed using a lot of the analytics for A/B testing and heat maps to help optimize our site design.

Cons

A bit pricey compared to other solutions. If you don't need any of the premium features such as a/b testing or collaboration, other solutions are cheaper.

Instapage

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Instapage is a great tool that really helps ship webpages quickly and I will continue to use it for the time being with the hope that in the future usability is addressed and made easier.

Pros

Instapage is web pages for putting out a webpage really quickly and for testing things on the fly without requiring technical expertise.

Cons

Instapage is a great tool being without it is hard to use certain features such as aligning things as it would be useful to have a ruler function. When things are grouped your functionality is limited and you can't make changes unless you ungroup, fix, and then re-group. Also, when you have collaborators and they come on to the page and accidentally click somewhere the page items can change in positioning or alignment and this goes unnoticed.

Review Source: Capterra

November 2018

November 2018

Instapage

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Pros

Easy to use, easy to design, great for small companies.

Cons

Has some small technical issues everyone once and a while and support team lacks for small packages.

I absolutely love Instapage

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Pros

Instapage made it super easy to create capture pages and sales funnels. I actually built a whole JV Zoo product on it and it worked like a champ.

Cons

There is a one time fee upfront, but it beats paying monthly, so I wouldn't really list it as a con.

Review Source: Capterra

November 2018

November 2018

Instapage is not like speaking a foreign language...

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Pros

This program is easy to use and the pages you create are highly customization. Unlike other platforms, this is very user friendly and helpful in keeping clients satisfied.

Cons

The customer services is really lacking, so be ready to learn on your own through trial by fire.

Review Source: Capterra

November 2018

November 2018

Great landing page builder for beginners

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Pros

Instapage is very simple to use and great for beginners who want a simple and uncomplicated way to come up with a professional-looking landing pages. They have a set of ready-made templates that users can simply choose from. They also allow uploading of images, which is great in personalizing the look and feel of your landing pages.

Cons

It has some issues on stability. There were a couple of times when I uploaded a high-resolution image and the web app crashed. When I opened it again, all my work progress was wiped out.