Men Are Now The Fastest Growing Demographic on Pinterest

Many have categorised it as a women-only social platform, and the truth is that Pinterest has traditionally attracted a largely female audience, as high as 80% actually. But things are changing, Men are coming to Pinterest!

During a public engineering event at their San Fransisco office Pinterest stated that, men are now a much faster growing demographic than women on the platform, with men counting for over one-third of all new registrations. Moreover, Pinterest explains that it has doubled the number of active male users over the past 12 months!