Business Reimagined with Danny Iny | The Mirasee Podcast

Business Reimagined with Danny Iny takes you behind the scenes each week with thought and industry leaders to see how they are reimagining business in their realm. From marketers to authors, bloggers to software startups and beyond, Danny digs into the deeper ways of thinking that shape the future of how business is done.

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Danny Iny is the founder of Firepole Marketing, bestselling author of several books, including his latest, Teach and Grow Rich. Danny has seen incredible success in his online courses, and he doesn't just attribute that success with great content.

It has just as much to do with the environment of education that he nurtures with his students. Today, Danny talks about the future of online courses, and the big 'Information vs. Education' divide he sees coming that will leave some online course builders wondering what happened. But for those who are prepared, the Teach and Grow Rich opportunity will be life-changing, not just for those who teach, but also for those who want to learn.

Key Points

At 4:00 - Danny talks about how we got to the point where online courses ended up costing way more than they are worth.

At 8:00 - With the 'great divide' happening between information and education, Danny talks about the future of online courses.

At 16:00 - Danny discusses the 2 Sigma problem regarding student performance, and how to solve that problem.

At 21:00 - Danny touches on how his Teach and Grow Rich opportunity confronts the problems with online education today.

At 24:00 - With major players like Lynda.com and Udemy, Danny explains how niche coursebuilders can prosper.

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Ever wonder what Jeff Goins and Leonardo da Vinci have in common? Jeff calls it the Portfolio Life, and it's nothing so simple as where you invest your money. Instead, it's where you invest your money, your time, and your life.

Today Jeff and Danny talk about how the shift in the business world has freed us from the jobs of 'robots,' what that means for you and your future, and how to be your own 'patron.' This is the idea that your business can and should sustain your art, whatever your art may be.

Key Points

At 5:00 - Jeff blows the notion of long-term job security out of the water, and explains what is taking its place.

At 8:00 - Jeff explains what the new kind of mastery is, and it's NOT being a jack of all trades, nor is it being a factory 'robot.'

At 12:00 - A creative at heart, Jeff talks about the thought process he went through when he decided to be his OWN patron.

At 18:00 - Jeff discusses how the Portfolio Life goes far beyond the money, the job, and the economy; it has everything to do with life at home as well.

At 25:00 - Jeff gives his 'next steps' for anyone looking to begin living the Portfolio Life.

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Never miss an episode! Subscribe to us on iTunes or by RSS. (If you’re subscribing by RSS for the first time, go to your podcast player, and enter the RSS link – your player will know how to handle it!)

If you're looking for shining examples of ethical online marketing, the last place you'd probably look is at the supplements industry. From cheap, ineffective ingredients to highly questionable messaging practices, it can be the worst of the worst.

Except for Buck Rizvi. Buck has what he calls the 'grandmother test.' If he wouldn't give one of his supplements to his mother or grandmother, or would market to them in a certain way, then his company, RealDose Nutrition, isn't allowed to do it either. And in addition to Buck's ethical marketing and product creation, he's also got some powerful advice for entrepreneurs: ABL. Aways be learning.

Key Points

At 2:00 - Buck recalls the revelation he had while working for a Fortune 500 company, and the knowledge that shaped his future.

At 6:00 - Buck talks about the mentality it took to launch and grow his supplement company to millions of dollars.

At 9:00 - While much of the online supplement industry is 'scuzzy,' Buck does things differently, and the simple litmus test for whether or not he creates a product, and how he markets it.

At 16:00 - Buck compares the supplement market to the fall of Chrystler's PT Cruiser, and how sub-par ingredients don't do the same thing for your body that the same quality ingredients do.

18:00 - If you remember nothing else, Buck wants you to remember this: ABL. Always Be Learning. If you have a business and don't do this, you don't deserve to have a business.

Enjoying the podcast? Help us spread the word!

Never miss an episode! Subscribe to us on iTunes or by RSS. (If you’re subscribing by RSS for the first time, go to your podcast player, and enter the RSS link – your player will know how to handle it!)

When you rate and review, you help us reach others. Leave us a short review and a rating on iTunes, and every week we'll mention a reviewer by name and share what they had to say!

Tracy Matthews is a renowned jewelry designer, but her biggest fans will tell you that's not why they love her. You see, the jewelry industry is very tight-lipped, and it's difficult to get help or information. Tracy had to figure it out herself, but she is now bucking that inhibitive trend.

Tracy co-founded the Flourish and Thrive Academy, where she and her partners teach new designers the ropes of the industry. And more importantly, she teaches them the business skills they need that will allow them to successfully sell their masterpieces. Tracy's audience goes beyond jewelry designers, and there's no doubt you'll find something useful if you are a designer.

Key Points

At 3:00 - In a time when the jewelry industry was only in the wholesale realm, Tracy bucked the trend.

At 6:00 - Tracy talks about the fundamental mistake she sees other designers make, that prevents them from growing their business.

At 12:00 - What happened when Tracy began selling her services as a consultant, and how she handled the fact that she had failed in her business.

At 14:00 - Tracy talks about launching her own online education company, and the funny part was she had no idea what she was doing. But there was one simple thing that put her ahead of the game.

At 20:00 - Tracy talks about the terrible oversight that jewelry designers face, where they're prepared for everything except the one thing they need the most, and it's also relevant for any type of designer.

Enjoying the podcast? Help us spread the word!

Never miss an episode! Subscribe to us on iTunes or by RSS. (If you’re subscribing by RSS for the first time, go to your podcast player, and enter the RSS link – your player will know how to handle it!)

When you rate and review, you help us reach others. Leave us a short review and a rating on iTunes, and every week we'll mention a reviewer by name and share what they had to say!