Wednesday, December 13, 2006

again and again and again....

this time the super hype psp by sony decide to tackle wall-mart. how? with a fake blog.yes, a fake blog.through the ad agency zipatoni (ok, you may laugh about the name) sony produced a brilliant blog named All I Want For Christmas is a PSP. the bloggers are two assholes trying to sell that they do speak a hip hop slang. i'm not mother tongue, i do live in italy, but i'm rather confident that hip hop slang is not that one. read this: "yo where all u hatas com from... juz cuz you aint feelin the flow of PSP dun mean its sum mad faek website or summ... youall be trippin."they pretend so much that eventually got discovered. a blogger (Chris Heuer) traced the whois of the blog, reporting:

9 comments:

lewis, it's embarassing how bog companies, supposed to have fine strategists, eventually put themselves in such a tricky situation. and how many fake marketers and adv agencies are around. take care and god bless you.

Hey, I know Chris Heuer. Small world. Why not come out and say you're blogging for Sony? Once you get that out of the way, you can find all sorts of interesting ways to create a platform that people will want to participate in and spread.

so you (and it would be great to know who you are, by the way) mean that he claimed to work for zipatoni and it wasn't true? who was hired by sony? zipatoni, meyerkord, anybody? they did all by themselves? we more than welcome true, honesty and trasparence.