2007

The 2007 Award was without doubt the best in the 11 years of these awards. With over 120 entries once again, this competition shows clearly and conclusively what is possible with carton packaging. Once again the Judges were astonished with the quality of the entries and commented that innovation and flair was alive and well in the carton industry.

It was also decided to introduce a new category to reflect the sustainability of cartonboard as a material and In his comments, the Chairman of the Judges, Satkar Gidda from Siebert Head commented “With the increasing concern for the environment and sustainability, carton board really is the future for packaging. What other medium fulfils this need so perfectly or, as we say in the UK, ticks all the boxes (no pun intended) when it comes to packaging? More and more attention is being focused on the amount of packaging waste and to this end, noticing a number of entries that fitted the ‘sustainability’ factor, the judges made an admirable suggestion of creating a separate category for this area. This is a great move as it allows the carton industry to signal one of the key benefits of carton board and in some regard to take the high ground when it comes to environmental issues.”

Impact at the point of sale is critical to brand owners and retailers and this competition shows exactly how cartons can help brands. The new ideas, the interesting structures, the sophisticated print techniques and the functionality of cartons are all well displayed in these awards.

We hope you will enjoy looking through the winners, finalists and all entries and we will be happy to help in providing more information regarding any of the cartons you see.

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