Google buys Instagram-analyzing mobile app startup Jetpac

Google has purchased Jetpac, a startup that launched in 2012 and analyzes Instagram photos to build what it calls City Guides for travelers — stuff like which bars have the most women (or men), or which beaches have the best views. According to the Jetpac website, the company will “be removing Jetpac’s apps from the App Store in the coming days, and ending support for them on 9/15.”

It’s fairly easy to see how Jetpac’s product idea and technology could fit into Google’s overall mission, especially around local search, reviews and surfacing relevant information via Google Now. Google, it turns out, stores a lot of photos, too.

Google acquires the amazing mobile application company called the Jetpac, which is actually an app for City guides. Googleâ€™s artificial-intelligence hiring spree continued for the day with the acquisition of Jetpac, a startup mobile app that pulled specific items out of publicly available Instagram photos to generate city guides – http://goo.gl/BlRNl7