Ferrero company market research

4 reports found

Considering a still-difficult economy in Italy, Ferrero SpA continued to invest in international expansion through the acquisition of important confectionery brands in the US to grow its business. In ...

Ferrero Deutschland will continue, despite being a multinational player, to focus its strategic measures on location-specific activities, which underline the quite strong bond between locations and th...

Failure Case Study: Ferrero Gran Soleil Dessert - Misaligned positioning failed to resonate with shoppers, is part of GlobalData's Successes and Failures research. It examines the details of and reaso...