... Apple's September event... Apple's annual September media event is an oxymoron -- it's become almost entirely predictable. One year it introduces a major new iPhone redesign and the next it offers incremental iPhone improvements. And make no mistake about it, despite...

There are some great gems, like "Apple Watch is a FLOP: Sales of the gadget have fallen by 90 percent since April, report claims" or "Analyst: Apple Watch selling worse than thought." Trouble is, the reports and estimates were based on a tiny...

... cap off Monday's wide-ranging keynote at Apple's Worldwide Developers Conference in San Francisco, Apple CEO Tim Cook introduced a three-pronged music initiative. "Music is such an important part of our lives and our culture," Cook said, showing off Apple's famous "one...

... want to believe that Apple will launch a new Apple TV hardware device in June at its Worldwide Developers Conference -- but holy macaroni, it's been more than three years since Apple introduced the third-generation Apple TV. Of course, Apple made a...

... you're thinking about getting an Apple Watch and have been on the fence, this review is for you. Why? The Apple Watch, it turns out, is less about being the perfect smartwatch than it is about being a watch. For the fence...

... there are so many Apple-loving fanatics who are hopelessly addicted to their iPhones, the first wave of Apple Watch sales won't give us a reliable indicator as to whether it is a real success... or not so much. Because we're talking about...

... has chosen some iconic names in the past, like the "iPod" and "iMac." Apple even managed to take "iPad" -- which was widely panned for evoking a feminine hygiene product -- and transformed it into the popular lexicon of children and Wall...

... star Anna Kendrick managed to say something in a single tweet that instantly nails anyone who would buy a gold Apple Watch Edition: "We should be thanking Apple for launching the $10,000 'apple watch' as the new gold standard in douchebag detection."...

... Apple Watch wasn't the only new product to take the stage at Apple's media event on Monday -- Apple also introduced an all-new sleek MacBook. In addition, Apple nabbed the chance to be the exclusive launch partner for HBO's new HBO Now...

... Apple Watch -- which represents Apple's first major new device category in more than four years -- is about to be unleashed upon the world -- no doubt shortly after Apple reveals pricing and availability details at its special media event Monday.

... fog shrouding Apple's first major new product entry since the iPad -- the Apple Watch -- won't be lifted on March 9 when Apple is widely expected to tell us more about its forthcoming Apple Watch release. Apple's invite to its...

... has been a lot of coverage lately of where and how Apple will sell the Apple Watch -- through high-end luxury department stores in Paris, for example, or through special new displays inside of Apple Stores, guided into existence by fashion genius...

... wildest tech rumor this week comes from little substance, but somehow manages to ignite the imagination: According to Business Insider , an unsolicited Apple employee emailed to say that a group at Apple is working on a project that would "give Tesla...

... having the most popular camera on the planet in the form of the iPhone, the odds of Apple pulling the rug out from under GoPro by building its own action sports camera system -- even with using its forthcoming Apple Watch as...

... the first three quarters of 2014, the Google Chromecast and Amazon Fire TV made stunning gains in sales activity versus the market-leading Roku and the No. 2 device from 2012 and 2013, the Apple TV, according to a study that made the...

One thing Apple barely does at all, though, is offer any sort of special deal or sale price. Not even on Black Friday. Or Cyber Monday. Or just because. Heck, when Apple celebrated 25 billion App Store downloads, it gave one person a...

These criticisms aren't coming mainly from Apple haters -- they're coming from Apple's friends. Joanna Stern, who reviewed it for The Wall Street Journal , gave it a perfect back-handed compliment : "The best tablet needs to work harder."