Adult nappies are flying off go store shelves faster than ever before. You might have noticed how many people use them now and how often you see ads for them online and on the television. This is because there is a growing market for these products and a wide audience is being reached with them.

In the past, incontinence products were often reserved for the elderly, as incontinence is a common condition that the elderly face, for a number of reasons. However, there are a few reasons why adult nappies are being used more often and why more people are buying them up.

Part of the reason is incontinence. There are more people than ever, it seems, experiencing this medical problem and trying get help for it. Due to conditions like diabetes, obesity, cancer and other medical problems, more and more people are suffering from incontinence all the time. They can also experience this issue do to poor eating habits, such as consuming too much sugary beverages.

Another reason why adult nappies are proving so popular as of late is because they are less stigmatized than they have ever been. The increased advertising has made adult incontinence products more mainstream, and people are not as self-conscious about incontinence products and making them a part of their daily life. This extends to both those who suffer from incontinence and those who use these products simply for the convenience they provide.

Yes, that’s another reason why incontinence products are taking off as an industry. People are using these nappies many times not because they are incontinent but because they enjoy the level of comfort and convenience it provides. People in high stress jobs or those who work long hours without breaks may not be able to go to the bathroom as often as they would like. They may not be able to take a break from their work and relieve themselves, and adult nappies provide them with a way to handle that problem without feeling uncomfortable or like their balder is going to explode. They may have no bladder problems at all, but they still find an excellent use for adult nappies.

People use them outside of workplace environments as well. How many times have you been stuck in a long line and wished that you could relieve yourself but not wanted to step put of the line to go do so for fear of losing your position? Now that adult incontinence products are so mainstream, it’s not considered a big deal for people to put these products on when they know they are going to be waiting in a line for long while.

The same products are being used by gamers and athletes, as they often need to stay focused on what they are doing and may have some difficulty in stopping their activity to go use the restroom. It’s simply more convenient for them to use the adult nappies and continue with whatever it is they love to do. Their need to urinate no longer gets in the way of them living their life, and this is becoming every more prevalent.

As the stigma disappears for these products, more and more people find uses for them and make them a part of their daily life. It’s expected that the market will only get bigger and incontinence product usage will only increase over the next few years.