Blog

This Saturday Frank Fornaca turns 94
years old today! A leader, philanthropist and respected business man, Frank’s
story is one of hard work, perseverance and caring for the community. It
all began in 1912. After arriving from Italy, Frank’s father, Mario Fornaca,
opened the doors to his bakery in San Diego. Frank, along with his brother,
Felice, and his sister, Louisa, grew the Fornaca bakery from humble beginnings
to the largest in San Diego. In 1965, after a disappointing visit to a car
dealership, Frank and Felice believed they could better manage one and pursed
the purchase of a Lincoln Mercury dealership. Shortly thereafter, they
purchased Frank Toyota, both located in National City. Through the years, they
added Hyundai, Subaru, NAPA Auto Service and Frank Used Car Center. Today,
Frank’s son, son-in-law and five of his grandchildren work on a daily basis at
the Frank Motors Group with the same commitment to customer care as Mario
Fornaca taught in his sons over 100 years ago.

“Take care of your customers, take care of your employees, take
care of your community and you will be successful.” – Frank Fornaca

Frank has instilled
these measurements of success in the next generation of family and they operate
Frank Motors under these same values today.

“Take care of your
customers.” Frank Toyota, Frank Subaru and Frank Hyundai all
take pride in providing the best experience for our customers. Frank Subaru,
the most recent addition to the group, is the highest rated Subaru dealer in
customer satisfaction in San Diego and has a 4.5
Star Yelp rating.

“Take care of your
employees.” 10% of the employees at Frank Motors have been with
the company over 20 years. Many of whom were first hired by Frank himself.

“Take care of your
community.” Frank Motors believes in being a positive force in
something bigger. So, every day, we strive to ensure that our community feels
our love. Through Frank
Subaru’s Love Promise and Frank Toyota’s Toyota Match Program with Toyota
Financial Services, we have given back to our community in both monetary
donations and volunteerism by physically working towards a brighter San Diego.

“Papa, you are a man
of true character – always putting others before yourself. Thank you for
leading by example and teaching us the invaluable lesson that hard work and
integrity will take you wherever you wish to go. We are so blessed to have you
with us. Happy Birthday!”