LGBT businesses and nonprofits in San Francisco are being
encouraged to seek legacy status under a city program that can result in
financial benefits and long-term leases.

Steve Adams, a gay man
who is vice president of the Small Business Commission, would like to see such
entities become legacy businesses ahead of the 2018 Western Business Alliance LGBT
Economic Summit and Conference, set to be held in San Francisco in March. The
confab brings together LGBT chambers of commerce from six West Coast states and
British Columbia, Canada.

"Myself, as a small business commissioner, I am trying
to identify LGBT businesses that have been in business over 30 years and
recommending them to the mayor and supervisors to recognize as legacy
businesses," said Adams, a senior vice president at Sterling Bank and
Trust and a former president of the city
commission as well as the business association in the city's gay Castro
district.

At the urging of gay former Supervisor David Campos
, the Board of Supervisors established the legacy
business registry in March 2015. That November voters then passed Proposition
J, which established the Legacy Business Historic Preservation Fund, which
allows for $500 grants per full-time employee per year to those businesses or
nonprofits listed on the registry.

Landlords who extend the leases of legacy businesses for at
least 10 years are then eligible to apply for Rent Stabilization Grants of
$4.50 per square foot of space leased per year. The business grants are capped
at $50,000 annually; the landlord grants are not to exceed $22,500 in a given
year.

The program, overseen by the city's Office of Small Business,
is meant to benefit businesses and nonprofits that have operated for at least 30
years in the city and have significantly contributed to the history or identity
of a particular San Francisco neighborhood or community. Businesses and
nonprofits at least 20 years old that are facing a significant risk of
displacement can also apply.

The application process requires several steps, the first
being nomination by either the mayor or a supervisor, plus the filing of a
written application. The Historical Preservation Commission must then endorse
the listing, while final approval lies with the Small Business Commission. As
of June 26, 93 local businesses or nonprofits had secured legacy status.

"It is not just LGBT businesses, even a big corporation
like Levi Strauss & Co. is a San
Francisco legacy business. It should be listed," said Adams. "I think
we should list the big ones and the small ones together."

Since the start of the program, six LGBT-owned businesses
and three nonprofits focused on the LGBT community have won legacy business
status, according to the online registry kept by the small business office.

Also on the list is men's clothing retailer Rolo
San Francisco Inc. (2351 Market Street), which is
co-owned by Mark Schultz, who is
gay. And three straight-owned businesses located in the Castro are on the
registry: Anchor Oyster Bar (579
Castro Street), Cafe du Nord (2174
Market Street), and the Cove on Castro (434 Castro Street).

The legacy nonprofits are the Castro Country Club
(4058 18th Street), Project Open Hand
(730 Polk Street), and the Shanti Project
(730 Polk Street #3), the most recent to win
approval.

"More nonprofits should apply," said Shanti Executive
Director Kaushik Roy. "I think it
is a great way to let newer folks in San Francisco know about nonprofits or
businesses that helped create the character of San Francisco."

Founded by Charles Garfield, Ph.D., 43 years ago, the agency provides emotional and practical
support services to people with life threatening and chronic illnesses, in
particular individuals living with HIV or AIDS and women battling cancer. Two
years ago Shanti merged with PAWS
(Pets Are Wonderful Support), ensuring that the agency that cares for the pets
of people unable to do so themselves didn't close its doors.

In her recommendation letter for Shanti, District 6
Supervisor Jane Kim noted the agency serves
more than 2,000 city residents per year with close to 90 percent living below
the federal poverty line.

"For many longtime San Franciscans, Shanti defines what
'compassionate care' truly means, I offer my whole-heartened endorsement for
the legacy business registry," wrote Kim, whose district includes Shanti's
Polk Gulch location.

Roy, whose agency leases office space from Project Open
Hand, told the Bay Area Reporter that he is unsure of what financial benefits
his agency will reap due to being a legacy business. Nonetheless, as he
researched the program, he felt Shanti would benefit from it, as would its
landlord.

"The more I looked into it, it made more sense for
Shanti, if we got approved, to have this recognition for being in San Francisco
for so long," said Roy.

He cautioned business owners and nonprofit leaders that the
application process is quite lengthy and thorough, likening it to what
nonprofits must fill out when seeking grant funding.

"It does take some work," said Roy. "Whether
you are a for-profit business or nonprofit, they want to know about the
historical impacts you have made in influencing San Francisco's
character."

The B.A.R. is in the process of seeking legacy business
status. Regina Dick-Endrizzi, executive
director of the Office of Small Business, said her office has submitted a
request with Mayor Ed Lee to
recommend the B.A.R. for listing.

Bob Ross, along with Paul Bentley, founded the B.A.R. on
April 1, 1971. Bentley sold his interest in 1975 to Ross, who led the paper as
its sole publisher until his death in 2003.

It remains to be seen how, or if, the paper would benefit
financially from being listed on the legacy business registry. B.A.R. publisher
Michael Yamashita said he had not
looked into those details or spoken to his landlord about the possibility of
entering into a decade-long lease.

"It is an opportunity to be recognized as a
long-standing business in the community," said Yamashita, who expects to
have the paperwork filed by the fall.

Adams said the B.A.R. is exactly the type of business within
the LGBT community that should be seeking legacy status.

"You play an important part in our community, and not
only in our community but the citywide community," he said. "You guys
should be a legacy business to me."