advertisement

I don’t know why we needed an EXTENDED CUT (shown above) so bad… when the original commercial from April was basically the same thing. I’ll admit, I have a bit more respect for the commercial now that I see they needed to nail that last part in one smooth take. The guy-worried-about-efficiency in me though was like “Couldn’t they just have just used the guy walking in front of the camera at 0:47 as a cut, and 1:04 as a cut as well?”.

THE BEST PART OF THE ENTIRE COMMERCIAL —> 1:25 that guy places the step stool. I died. When you see the operator step off the stool at 1:30 you see the explosive he placed was at eye level… hardly out of reach, requiring a stool. Perhaps this is something from the SPBO (Special Plane Breaching Operators) handbook I’m not privy to?

Do you own one of these G41 High Speed Low Drag military pistols yet? Can civilians even own such weaponry that can take down small aircraft?

So much talk about this new pistol, Glock was bound to release another one of their trademark shitty commercials:

Hands down Glock is one of my all time favorite companies, but they constantly drop the ball when it comes to marketing… especially with their commercials. You’d think a company worth several billion dollars could afford some production value and advice on how to not look like a bunch of newbs.

Here’s my breakdown:

0:02 – Bit of a cleavage tease to show you what you’re in store for.

0:03 – First tight pants / tight top outfit. “BUT MIKE THIS IS WHAT GIRLS WEAR” say the 12 girls (I think we’re up to 12 girls that follow ENDO now) loudly. Yea I know… so far I don’t see how this is relevant to the G42 though. This is basically just establishing the theme of sexuality present in the rest of the video.

0:04 – LOL seriously? So necessary to sell that G42. You have no idea. *eye roll*.

0:05 – Oh look she wears makeup. What an “every-woman”. *slow clap*… great job at establishing the character Glock.

0:07 – She’s a professional. LOOK AT THAT BLAZER. Semi-casual twist with the tanktop though… I wonder where she works?

0:08 – What kind of shitty hotel does she live in? My girlfriend (subtle humble brag again) said it looks like Glock went to Michael’s and just threw a bunch of random garbage in the cart.

A stellar example of how to do it properly:

If you’re interested in the M&P45C, and have the pulse rifle he’s looking for make sure you hit up this post on CalGuns and contact user IllBuyThatForADollar. He’s located in Orange County CA so I’m assuming you’re going to need to have finger prints, DNA map, retina map, hair, stool, and urine samples in order to transfer the gun to your while complying with California law.

Thoughts? If you have any similar epic ad examples post them in the comments.