BSA’s iconic fleur-de-lis named one of the 50 best nonprofit logos

Perhaps it represents childhood campouts you took decades ago. Or maybe it signifies the special bond you now share with your son or daughter. All good answers.

But ask the folks at the Web site Top Nonprofits, and they’ll tell you it provides “an organization with a solid foundation upon which to build their brand.” In fact, they called our logo one of the best nonprofit logos around.

Read on to learn why.

They used several criteria to determine the 50 best nonprofit logos. Among those named were the American Red Cross, Boys & Girls Clubs, Girl Scouts of the USA, PBS, and the World Wildlife Fund.

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Bryan on Scouting is the official blog of Scouting magazine, a Boy Scouts of America publication. Scouting magazine is published five times a year and is received by 1 million registered adult volunteers.