Valentina Gonzalez

Listen below or follow the link under image to hear more: From Superwoman Smarts Podcast: “Engagement is not just about Likes or Followers. What’s the point of having thousands upon thousands of Likes who don’t really care about your message and will never buy from you or walk into your store? This episode is an[…]

This is the continuation of a blog series based on information I obtained from Largest Online Social Media Conference: Sixth-Annual Social Media Success Summit 2014. Over 40 hours of the biggest names in Social Media giving their best advice to an audience of over 3,000! Tips below from Cynthia Sanchez. September 2012 to September 2013 Pinterest drove more referral traffic to publishers[…]

I recently completed a presentation about engagement marketing to a group of small business owners, advertising professionals, and (a) university professor(s). I’m always asked about what Engagement Marketing means and tips for success. Here are a few suggestions, I offered to this group: Engagement Marketing is…. Quick Response (within an hour, preferably) Consistent (scheduled updates[…]

Finally! There’s way to see insights and the “potential” of Pinterest! They have just announced that they’ve added Analytics. What this means for you, the business owner that has 5 minutes to decide if this is finally worth your time: You’ll see which pins are getting the most traffic (the numbers!) Based on that traffic,[…]

If you’re a Work at Home Mother (WAHM), Run your own Business from Home (and use Social Media for promotion), or are Social Media Consultant/Mom. I have a list of my top Podcasts for you! Two of these are strictly Social Media-related and one is focused on the Balancing Act of Being a Working Mother[…]

I haven’t had Dunkin’ Donuts since the beginning of Lent, around March 5th. It’s been a long time! (for me, at least). I go there to get my favorite, Decaf Iced Pumpkin Coffee or on the weekends, I get the healthy #6 or #10 option which is an egg white flatbread with turkey sausage. It’s[…]

Spring starts on March 20th. It’s right around the corner! It’s time to make updates to freshen up to your Social Media platforms. Questions to ask yourself: Has it been a while since you updated your.… Facebook: Profile picture, Cover photo? Twitter: Avatar, Background Picture, Header? All Platforms: Profile Info, Bio, etc (has anything changed[…]

This title was from WCVB. Here’s the video and article: http://www.wcvb.com/news/money/Survey-says-unemployment-among-20-somethings-may-be-their-fault/-/9848680/17568194/-/item/0/-/qns5raz/-/index.html Here’s more information on Lindsey Kirchoff, the success story from the video above. I met her in Knoxville over coffee and I told her to leave TN/go back to Boston and to focus on blogging and attend HubSpot’s Conference “World’s Largest Gathering of Inbound Marketers.”[…]

Google Plus (Google+, G+) & LinkedIn! Don’t forget about these two major platforms when staying ahead of competitors whether it’s for improving your visibly in search ranks and/or to stay ahead of competitors by keeping tracking of what they do. Here’s how by reading these articles: Google Plus emerging as a cool back door to top[…]

Today I put to practice what I preach on Social Media but I did it in person (and it worked)! Build rapport and then ask for something (sell). I participated in the United Way’s Celebrity Bagging Event, essentially I bagged people’s groceries and asked for donation (to be placed inside the donation can). I didn’t immediately[…]