Concour : Geneva Petroleum Club

The Geneva Petroleum Club (GPC) is a non-profit, business association. Its main goal is to gather executives, senior managers and professionals active in the petroleum and energy industry in and around Geneva, Switzerland and more broadly, across Switzerland and Europe. The Club provides a...

The Geneva Petroleum Club (GPC) is a non-profit, business association. Its main goal is to gather executives, senior managers and professionals active in the petroleum and energy industry in and around Geneva, Switzerland and more broadly, across Switzerland and Europe. The Club provides a platform for the exchange ideas between the various actors in the petroleum and energy industry in a confidential environment. Through monthly meetings members are exposed to current topics of interest in the European and international oil and gas and energy industries and markets.

The Clubs main events are monthly luncheon presentations wherein members gather at the Metropole Hotel in Geneva for a Presentation on topics concerning specific companies, industry developments, market trends, regulatory and geopolitical issues. Currently there are about 60 members including resident and non-resident.

Secteur d’activité : Ressources naturelles

3 éléments qui doivent être communiqués par votre logo :

#1 - Geneva and/or Swiss Identity

#2 - Energy/oil and gas business focus

#3 - educated dialogue on critical issues

Groupe cible de votre logo :

Senior managers generally, but we are trying to attract more women and younger professionals, European/Swiss and international, english-speaking, typically male. We have been upstream oil and gas focused historically, but with changes in the industry and companies moving out of the region, we need to increase membership, through inclusion of 1) energy traders (of which there are many in Geneva) and 2) energy business more broadly, renewables, utilities, etc. Most members are +50 years in age, have or have had successful careers and are financially comfortable.

Style du logo :

Caractère abstrait.

Caractère pictural.

Marque verbale.

Représentation.

Web 2.0.

Les valeurs transmises par le logo :

Féminin

Masculin

Jeunesse

Maturité

Luxe

Économie

Moderne

Classique

Distrayant

Sérieux

Bruyant

Silencieux

Simple

Complexe

Subtile

Évident

Les couleurs préférées :

I am not wedded to any specific colors however as an idea one might consider the Geneva Cantonal colars (yellow, black and red - see the attached doc).

I am not sure if there are colors that pertain to energy more broadly. WE are trying to become more energy oriented than oil and gas oriented, including renewables, so

(Added on 2019-03-11 10:30):

I would like to emphasize Swiss-ness and modern, high-tech type vision/logo. This might include Swiss or Geneva flag charicature.

Great work so far on the Geneva Petroleum Club Logo !! really much appreciated. An important the thing we are trying to convey with our logo is energy more broadly than oil and gas.....energy system in transition, that while we have historical roots in the upstream oil and gas nature of our group historically (conveyed by oil drops, oil barrels and oil rig, symbology - viewed as dirty energy sources), we are moving more toward natural gas (blue flame symbology - much cleaner/less dirty than oil), to toward renewable power (wind and sun-solar symbology - cleanest renewables). I am not sure how to do this, if it is ultimately too busy/cluttered but I think that iuis the main message. Also we would like to overlay that message with Swiss-ness.
I hope this helps abit. ...Karl