Santa Monica, CA (July 26, 2017) – Net Lease Advisor, Chris Naylon, quoted in July’s issue of Multi-Unit Franchisee Magazine. “Understanding the fundamentals of real estate and the advantages of a particular location becomes increasingly important, even more so in core markets versus secondary or tertiary markets. Poor site selection will lead to poor sales performance in a market where margins are becoming tighter and tighter.” Says Naylon.