"Everyone gets hate comments on YouTube," said Andre Meadows, the creator of the Black Nerd Comedy channel. "You can make the most wonderful video in the world and you will get 'Fake!' and 'Gay!'"

But for minority creators, "when you get comments, it seems to be targeted toward race almost immediately. A lot of people get 'dumb video, stupid video' -- but with mine it immediately goes to racial slurs."

However, many took to Facebook to express their appreciation for Cheerios' decision to feature a mixed-race family.

"Having been mixed in the '70s, I'd like to thank everyone at Cheerios for making a commercial with an interracial couple! Going to buy boxes today! Many thanks for reflecting what my family looked like," Beschelle Lockhart posted Monday.

Cheerios was unfazed by the racist Internet backlash. "Consumers have responded positively to our new Cheerios ad. At Cheerios, we know there are many kinds of families and we celebrate them all," Camille Gibson, Cheerios vice president of marketing, told Gawker.

After being roundly criticized for what many saw as a racist ad, <a href="http://www.huffingtonpost.com/2013/05/01/tyler-the-creator-racist-mountain-dew-commercial-pepsico_n_3193650.html" target="_blank">PepsiCo pulled the Mountain Dew ad, developed by rapper Tyler the Creator</a>. The ad showed a battered woman attempting to identify a suspect from a lineup of black men.