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Best Abandoned Cart Email Plugins For Magento 2

Last Updated onJuly 17th, 2019

An ecommerce tool or platform is only as good as the revenue it helps generate.

You can spend all of the money in the world on marketing campaigns, newsletter applications, or other tools to help get people to the checkout, but if they don’t click the buy button, it’s all for naught.

One word for this is cart abandonment.

That’s when customers drop out of the conversion funnel immediately before the last stage when the purchase is made.

The new version brought with it features like reduced table locking, improved page caching, enterprise-grade scalability, new file structures, CSS pre-processing, improved performance, and a more structured code base, among others.

The Magento 2 Follow Up Extension was developed by Land of Coder to provide a number of different functions to help bolster conversion rates and convert sales.

The tool allows you to generate and send various triggered emails based on customer activities and order status.

This means you can send emails to specific customers.

Imagine, one of your customers has a birthday – you can send them a personalized message, keeping you in their thoughts and cultivating a positive relationship that could very well lead to repeat business.

In addition to the Abandoned Cart emails, you can set up the application to respond to other events, including “order status changed,” “customer registration,” “last customer activity,” and as we mentioned, the customer’s own birthday.

A number of these have pre-made templates to make your life easier. Other features include the ability to schedule SMS messages.