Rather than say she’d jumped ship, Paiboon would prefer people think that Sifah had “retired” from Grammy.

Paiboon also went on Channel 3 to play down the story, saying that Sifah “may want to try something new”.

Previously, songwriter Nitipong “Dee” Hornak and musician-producer Asanee Chotikul left Grammy to start their own label, Music Union, so Sifah’s departure is considered another blow for Paiboon’s company.

But he says it’s just “a normal cycle” and that he and Sifah still keep in touch.

“‘Gangnam Style’ just became the mostwatched video in Youtube history,” Psy said in a hashtag-laden celebratory tweet.

According to YouTube, the majority of viewers come from the US, boosted by his TV appearances there.

Can you guess where the second-largest bloc of fans is?

South Korea’s Chosun Ilbo has the answer, reporting that more than 40 million of the total views are from Thailand, “ranking second to the US”. The newspaper adds that Psy’s concert in Bangkok tomorrow will be to show how grateful he is to his Thai fans.

Psy is expected to perform for about 25,000 concert-goers at SCG Stadium tomorrow at Impact in Muang Thong Thani, adding a “Gangnam Style” twist to the Loy Krathong festival.

His fee is undisclosed, but the whole production reportedly costs around Bt50 million. Psy will perform four or five other songs, including his big hit.

Thai fans are already at work learning the lyrics to those other tunes.

Rather than say she’d jumped ship, Paiboon would prefer people think that Sifah had “retired” from Grammy.

Paiboon also went on Channel 3 to play down the story, saying that Sifah “may want to try something new”.

Previously, songwriter Nitipong “Dee” Hornak and musician-producer Asanee Chotikul left Grammy to start their own label, Music Union, so Sifah’s departure is considered another blow for Paiboon’s company.

But he says it’s just “a normal cycle” and that he and Sifah still keep in touch.

“‘Gangnam Style’ just became the mostwatched video in Youtube history,” Psy said in a hashtag-laden celebratory tweet.

According to YouTube, the majority of viewers come from the US, boosted by his TV appearances there.

Can you guess where the second-largest bloc of fans is?

South Korea’s Chosun Ilbo has the answer, reporting that more than 40 million of the total views are from Thailand, “ranking second to the US”. The newspaper adds that Psy’s concert in Bangkok tomorrow will be to show how grateful he is to his Thai fans.

Psy is expected to perform for about 25,000 concert-goers at SCG Stadium tomorrow at Impact in Muang Thong Thani, adding a “Gangnam Style” twist to the Loy Krathong festival.

His fee is undisclosed, but the whole production reportedly costs around Bt50 million. Psy will perform four or five other songs, including his big hit.

Thai fans are already at work learning the lyrics to those other tunes.