Condé Nast will become the first media giant to launch a brand specifically at the LBGTQ community.

The publisher on Wednesday said that it was launching a digital platform on Oct. 26, to be called Them, aimed mostly at the Generation Z portion of the LBGTQ market.

“We’ve been re-imagining our titles and creating new ones to more broadly reflect our culture today, and Them is a perfect example of how we’re thinking differently about our audiences,” said Anna Wintour, editor-in-chief of Vogue and artistic director of Condé Nast.

Them was created by Phillip Picardi, the digital editorial director of Teen Vogue and Allure, and is the first new independent title at Condé since the short-lived Portfolio made its debut in 2007.

“There is a cultural revolution happening that is — as always — spearheaded by young people who believe in fighting for equality, and we want to create a space that’s reflective of this moment,” Picardi said.

In the past, the gay audience was left largely to smaller or mid-sized publishers with a fair degree of ownership churn.

For example, Overa Capital, the LA investment firm, earlier this year bought the gay-focused titles Out, The Advocate and Planet Out from Here Media — joining a portfolio that included High Times.

Terms of the deal were not disclosed.

In February, Davler Media, which at the time owned NY Spaces, launched a spinoff, Exuberance, a home design magazine aimed at the lesbian/bi-sexual/gay/transgender/question audience.

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A month later, Davler, which also owns City Guide and Big Apple Parent, bought Metrosource, a 27-year-old tile with 135,000 circulation for the gay and lesbian audience in NY, LA and other cities.

Davler CEO quickly sold of Exuberance and its mainstream NY Spaces to Mod Media.

“It’s a challenge, I’ll admit,” said David Miller, the CEO of Davler, of efforts to reach the gay and lesbian market. Of the Condé Nast plan to launch via digital and social media, he said, “How do you get the traffic to make it worthwhile to advertisers?”

The new Condé platform, which will not be in print, but the company said it has signed Burberry, Google, Lyft and GLAAD as launch advertisers.

“We’re excited to showcase the voices and perspectives of people in the community, and prove through our storytelling that, by celebrating them, we’re really celebrating all of us,” Picardi said.