Alessi's intention, from the beginning, was to be highly innovative and ready to experiment with cookware. With this in mind, the Alessi family venture explored new materials and novel design in becoming one of the finest and most well-known contemporary cookware brands. Alessi prides itself on its unique collaboration with designers and architects to produce beautiful, quality cookware. Among some of the best known of the Alessi's products are Richard Sapper's kettle with a two-tone whistle, Michael Graves' kettle with bird shaped whistle, and Philippe Starck's Juicy Salif citrus squeezer.