One of the designers who made it happen

Winner
- ToezSew

It was gr8 working with Toez, I was impressed with his designs and got onto a one on one project with him. He patiently worked with me on the revisions and I was able to get what I was looking from his end on the logo to be delivered.

- purushottaman.d

How alg3 started their logo design journey

Company name

Durabella Stone or DuraBella Stone. We are open to each depending on how the logo looks.

Overview

DuraBella Stone is a startup granite countertop distributor. Buying product directly from the mines we are able to provide our customers with the highest quality product for a reasonable price. Our motto is “Where luxury meets affordability.” The company is divided into three divisions: DuraBella stone Installations, DuraBella Stone Contractor, and DuraBella Stone Commercial. DuraBella Stone Installations have our team install the product. DuraBella Contractor covers regional brick and mortar shops where customer orders DuraBella countertops from their nearest distributor and the local shop/team does the installation. DuraBella Commercial involves a push into independent home improvement shops and stores across the United States to carry a D.I.Y. system where the customer can install their kitchen themselves with our patent pending new sink design.
Our goal is to help anyone looking for granite countertops a reasonable alternative and a team to install it professionally if they don’t want to do it themselves. We also want to offer a library of information for the do-it-yourself customers.

Tell us a bit about who you are and the people you reach

Homeowners, Contractors, and (Entrepreneurs looking to open a Durabella store).

Requirements

Branding Notes:
- We would like to include warm/earth tones in the web design so please design accordingly.
- The logo will be imprinted into some of our product (stainless steel sinks, possibly other materials as well) so please consider how it will look when displayed this way.
- The logo needs elicit a feeling of high quality and luxurious product while still remaining affordable to the everyday homeowner.
- We are open to the option of working the logo with both a capital B in DuraBella and a lower case b.

We're looking for a versatile identity system. The logo should look good on product, the website header, business cards, and more. We are pretty open for ideas and color schemes - we really need your guidance on this. As we said before we are leaning towards warm/earth colors initially, but could be persuaded a different direction with the right logo design.
Early in the contest we'll be especially open to a wide range of ideas. We'll be providing feedback early and often, so be sure to read what we have to say for the sake of sticking close to our direction.