Netflix to invest 85 percent spending on original content

16/05/2018

Netflix will have around 1,000 "originals" by the end of the year, according to the company's chief content officer Ted Sarandos. "80 films are among the new original content for this year, including everything from low-budget productions to "$100 million blockbusters", Sarandos explained.

Netflix may have started out as an online video streaming service that made it very easy for you to stream TV shows and movies from other networks and studios but it has since grown into a veritable original content powerhouse.

Ted didn't reveal much while speaking at the MoffettNathanson Media & Communications Summit 2018 in NY, but we do know that the platform is not moving towards live sports or news.

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Such plans for content are partly why Netflix said it would raise another $1.5 billion in debt. Reports also reveal that at the summit Sarandos said that 85 percent of Netflix's spending will be on original content, which 90 percent of their viewers watch regularly. The other main method for Netflix to pay the bills is through those monthly subscription fees paid by its members.

Netflix is easily one of the biggest streaming services on the planet right now. But prices do eventually go up, and for a company such as Netflix, finding that maximum price customers are willing to pay for something is always a mix of science and guesswork. Another survey found that two-thirds of Netflix's USA subscribers would stick with the service even if it raised prices to $15 a month or more. To put that into perspective, almost half of all original content on the most popular video streaming service in the world will roll out in the next seven months.

"The creators we're talking to, they watch Netflix and they want to be on our network", Ted said, Via NY Post.

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