Saturday, January 23, 2010

Honda: Living with Robots

As part of the "DREAM THE IMPOSSIBLE" Documentary Series, today Honda debuted its sixth short-film documentary, "Living with Robots," at the Sundance Film Festival and at http://dreams.honda.com.

Directed by Joe Berlinger with producers @radical.media, "Living with Robots" investigates humankind's keen interest in robots and how robots can challenge the impossible by saving lives while also holding the promise to become more integrated and helpful in daily life. The film highlights Honda's ASIMO (Advanced Step in Innovative Mobility), the world's most advanced humanoid robot, and the company's commitment to researching and developing bipedal mobility and how the research improves technologies across the company. "Star Trek" and "Transformers" screenwriters Roberto Orci and Alex Kurtzman, academics, philosophers and several Honda associates and engineers are featured in the film.

"Our new film, 'Living with Robots,' features some of the most interesting subject matter we've ever covered in the 'DREAM THE IMPOSSIBLE' Documentary Series. Acclaimed director Joe Berlinger really brought to life the fascinating story of the role of robotics in society. Many people are aware that Honda is researching robotics with the ASIMO project, but this film gives us a thoughtful and artistic glimpse of ASIMO and the future of robots that we've never seen before," said Curt Johnson, creative director at RPA.

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About Me

When it comes to staying fresh and innovative, Lima is very particular, a self-proclaimed “non-purist”, he gets a kick out of going against the grain and doing the “wrong thing”. Caesar strives to create imagery that has never existed, that makes you think, that is unusual and at times, even surreal. However rebellious his methods may be, Caesar has become one of the most successful commercial photographers in the last few years.