While enterprises appear to be aware of advanced malware and its security challenges, the measures to defend against it need some attention and investment. This report presents survey results that gauge enterprise awareness of advanced malware and what measures are being taken to defend against it.

The ‘lights on’ challenge, where organizations purely focus on the day-to-day running of the organization, continues to leave little scope for innovation. Ever-increasing IT backlogs, together with support and resourcing issues, compete for attention with compliance projects and new innovation. A breakthrough is needed.
Greater IT efficiency cannot be achieved by a small fix here or there – a new way of thinking is required to help deliver value and address your operational challenges. Here are ten actions your organization can take on this journey of major change.

Help your sellers work smarter and build stronger relationships
Sales teams work so hard, they can burn out quickly. It’s tough when customer contacts, sales goals, productivity tools, and social networking are all separated and siloed.
Instead of working in separate systems that make day-to-day selling complex, you can help simplify the way your sellers work. And empower your team to be more productive and efficient. Our e-book, “The Savvy Seller’s Guide to Building Profitable Relationships,” is packed with advice for making selling much less painful—and more profitable.
Did you know if your lead has had prior exposure to content from your company’s brand, that they’re 25% more likely to respond to your InMail? You’ll find this and more helpful facts in the e-book, including actionable insights to help your team:
Identify the right leads—including pinpointing who’s on the buying committee
Capture buyers’ attention
Use insights and predictive intelligence from AI and machine learni

Microsoft Dynamics CRM is a powerful tool for your sales and marketing teams, but it is more than just a contact management solution. In this webcast, we explore how Microsoft CRM is a flexible, integral part of your enterprise, supporting sales, marketing, customer service, manufacturing, and professional services. We describe how you can configure Microsoft CRM to work the way your business does, and we illustrate its many benefits.

What is ABM and why is it so cool? Rarely do new trends catch the attention of marketers with the velocity and intensity of Account Based Marketing (ABM). So what is ABM and how should marketing and sales executives strategically evaluate an ABM program for their organization?
The definition of ABM is: The systematic process to use data and
intelligence to discover, identify, segment, target, engage and win business.

You have 60 minutes to capture your website visitor’s attention.
Within that timeframe, nearly 75% of your customers will visit your site, make a decision on what to buy, and complete the checkout process. If they don’t, chances are, they’ll move on.
Regardless of the device a customer uses or the channel from which a customer is referred, nearly 75% of all purchases will be made in that window.
And you’ll end up learning whether your customer acquisition and retention costs were worth it.
Given the enormity of this statistic, we’re taking an in-depth look at that first hour in this EQ: that happens when, how customers behave, and what you should be doing to convert the most customers possible.

The mobile app marketplace is exploding, and this means your mobile app will face tough competition in the fight for attention and user adoption. One powerful way to attract new users, generate positive reviews and establish your brand identity is with the typefaces you select.

Establishing a culture of integrity, ethics and respect is the number one priority for companies in 2017, according to a new report. In common with the 2015 report, getting an organisation's culture right is the main objective for compliance professionals in the year ahead, with 85 per cent of respondents saying it is one of their three main goals.
However despite this, only 32 per cent of firms indicated that they are planning to undertake a culture or ethics assessment in the next twelve months. In addition, workplace behaviour was rated as the lowest area of risk receiving attention by stakeholders (29 per cent).
Download the full report for additional stats on board level reporting, increasing compliance programme awareness and satisfaction with third party risk management.

NEC has introduced the Express5800/A2000 Series Servers to accommodate enterprise application demands with peak server reliability, availability, and serviceability. The new server architecture and NEC engineering functionality align well with many of the most important IT priorities in 2014, including virtualization, big data and advanced data analytics. With the Express5800/A2000 Servers, NEC has the opportunity to educate application owners and work with system integrators to drive awareness and ultimately investment in its new server platform, which will help drive customer value. In this white paper, you will learn how these next-generation servers from NEC are ready to accommodate some of today’s demanding workloads.

Looking for a career change or considering the ways to maximize your career? Building your your LinkedIn profile to highlight your strengths, education and experience can help you establish your personal brand and market yourself to catch the attention of potential employers and recruiters.
Browse this helpful guide, brought to you by Northeastern University, to learn about best practices for producing an attention-grabbing LinkedIn profile, while also exploring other LinkedIn tools
and features to extend your network.
Experience Northeastern.

Looking for a career change or considering the ways to maximize your career? Building your your LinkedIn profile to highlight your strengths, education and experience can help you establish your personal brand and market yourself to catch the attention of potential employers and recruiters.
Browse this helpful guide, brought to you by Northeastern University, to learn about best practices for producing an attention-grabbing LinkedIn profile, while also exploring other LinkedIn tools and features to extend your network.
Experience Northeastern.

Everyone knows that content is crucial to attract, engage, and reach consumers. But while this may be true, it’s important to consider the medium involved. Right now, the format to beat is clearly video, with 51% of brands investing more in 2018 than the year prior.1 And with so many forms of video available, such as content, programmatic, and pre-roll, it’s important to understand how to use video for building both brand connections and direct response.
Currently, video provides advertisers with a versatile medium to
reach the audiences they want, where they want, to put the best
spotlight on their story. But the question remains—what is the
best way to reach your target, and how can you ensure they will
pay attention to your message? Download this whitepaper to find out!

Once voice systems have migrated to Voice over IP, (VoIP) fax communications are the next logical addition to an IP-based environment. This white paper discusses how fax servers and new Fax over IP (FoIP) investments fit into your organizations unified communication strategy. It also calls attention to issues and challenges organizations should consider when determining how best to take advantage of traditional telephone-based systems, FoIP, or a mix of both.

IT departments are always being asked to deliver more for less. SOA has garnered widespread attention because it promises to do just that - deliver more business benefit while reducing costs. This is why Oracle has developed a pragmatic approach.

IT departments are under constant pressure to do more with less. Now, as well as keeping the lights on, they are expected to deliver projects that create real business value. As more businesses use digital technologies to disrupt their markets, this pressure is intensifying.
Infrastructure as a service (IaaS) is evolving against this background. Initially, it caught CIOs’ attention because it helped them cut costs. Today, IaaS underpins organizations’ agility in the face of disruption and drives innovation-led growth.

2017 was a momentous year in security, even though the DDoS landscape appeared to plateau. Maybe it was because Mirai hit so hard at the end of 2016 and the owners of other botnets were retooling to catch up. Maybe it was because news of large data breaches captured so many headlines, drawing the attention of both criminals and the public. Or maybe it is simply due to the cyclical nature of attack popularity that we have seen in the past. No matter the cause, our prediction is that the trend won’t continue in 2018, and it is not time to be complacent. The Mirai botnet is far from played out, as botnet creators are continuing to modify the source code for their individual needs and, with more connected platforms devices than ever, the Internet will continue to offer fertile ground for largescale attacks.

30 seconds or less. The average length of time that consumers spend reading or listening to online marketing communications . Marketers today are now equipped with the strategies and technologies to better capture consumer attention. To do this, they need to orchestrate individualized customer experiences across the digital channels. Read on for a statistical profile of today’s distracted consumer, followed by actionable tips for effectively communicating and converting this new type of consumer.

In high volume, low margin grocery retailing, merchants have to be on their toes when it comes to driving customer demand and loyalty. This comprehensive eBook details the essential steps required to enable a commerce anywhere strategy in grocery retail. With specific attention to developing a strategy, optimizing inventory, ensuring planning is targeted and scientific, and the power of real-time analytics will provide the reader an actionable plan for success.

Managing your company’s financials is the backbone of your business and is vital to the long-term health and viability of your company. Yet attention to your bottom line often takes a back seat during times of increasing revenues and growth. To continue applying the necessary financial rigor to support rapid growth, the accounting department needs the right tools to most efficiently do their job.
This white paper outlines the 10 essentials of a complete financial management system and how the right solution can help you keep up with the rapidly changing business world.

Transformation technologies like IoT, blockchain, AI, cloud security, autonomous and chatbots
are all jostling for our attention. But which ones are considered important and which ones are
businesses actually using? In August 201
8, we asked 4,000 senior decision
-
makers across 21
markets to tell us how they felt about the different technologies
.
Fascinated to find out?

Transformation technologies like IoT, blockchain, AI, cloud security, autonomous and chatbots are all jostling for our attention. But which ones are considered important and which ones are businesses actually using? In August 2018, we asked 4,000 senior decision-makers across 21 markets to tell us how they felt about the different technologies.
Fascinated to find out?
Read our global survey of what matters most to your IT peers. Download now.

As we turn our attention to 2017, HR leaders have their destinies and those of the modern workforce firmly in their hands.
Businesses have never faced such extreme levels of uncertainty. On a macroeconomic level, they are still unclear on how and when the UK’s “Brexit” from Europe will proceed while trying to predict how a political outsider in the White House will affect global markets. Meanwhile, they are seeing their success threatened by disruptive upstarts and their operating models challenged by employees’ cry for new ways of working.

Read this white paper to learn how BI can combine your explicitly-defined business rules and automatically-identified statistical information to deliver the best possible content to your customers for every single interaction.