When you create an ASG (Auto Scaling Group) you may want to have your SSL certificate auto isntalled and auto pointed to the main site.. However this doesn't export / import with the usual APPCMD methods..

To fix this first you must have your SSL certificate imported:

certutil -p YourPassword -importPFX c:\Internet\certs\my-cert.pfx

That gets you part of it - However in IIS you won't have the binding using the certificate - you must log in and select the certificate. To fix this you need to use netsh..