Putting Together the People Puzzle

Knowledge workers bring far more than just their intellectual skills to a project. They bring their fears, their prejudices, their motivations, their emotional history, and their personalities to the table too. At kick-off meetings we openly discuss our roles and skill sets, but these other intangible things are never exposed.

Yet the way that stakeholders and team members interact with one another is almost certain to have a greater impact on the success of your project than which CMS you choose or what goes into your style guide.

Amongst other things, we'll explore:
- the kind of people problems content strategists might routinely encounter, and how to prepare for them
- how and why people in organisations hide behind job descriptions, project plans, statements of work, and organisational structures
- what kind of past experiences and current struggles might cause people to behave in destructive ways, and how to deal with them