From virtual assistants to facial recognition to personalization, AI (artificial intelligence) plays a large role in our everyday lives. We have grown accustomed to having these digital personal assistants make our lives easier and having…

First, let’s be honest. Although it is now a commonly used term, if you’re not familiar with “cluster sampling”, it can come across as a bad episode from the Twilight Zone. There’s something eerie about…

Amid low unemployment rates, travel and tourism is still one of the world’s fastest growing sectors, with bookings hitting close to $1.6 trillion in 2017, and expected to continue to grow in 2018. Did you take…

Marketing trends come and go, sometimes as swiftly (and pitilessly) as the evening tide. Experts croon about them at the beginning of a year, and in the middle of the same year bloggers cheerfully take…