The Milan-based retailer’s chief executive, Ermenegildo Zegna (great grandson of the firm’s founder), struck the deal with Wharton Properties’ Jeff Sutton himself, securing a duplex on the West 57th Street side of the building for a new flagship store, according to the Post. The asking rent for the space was roughly $4,000 per square foot, totaling $150 million over the lease term.

The family-run fashion enterprise will have 1,500 square feet of ground-floor space and 7,500 square feet on the second floor. It was not immediately clear when Ermenegildo Zegna would open its doors.

Shortly after Mr. Sutton and Sandeep Mathrani’s General Growth Propertiesscooped up the iconic New York building in April 2015 for $1.78 billion, Bulgari negotiated a new lease with a record asking rent of $5,500 per square foot.