Treadmill, meet the internet. As the fitness industry goes digital, gym owners and equipment makers are launching projects to serve new tech-savvy members who expect workouts compatible with their personal devices and wearable technologies. The global connected gym equipment market will see massive growth in the coming years, rising from US$121 million in 2016 to US$762 million in 2021, according to a Technavio report published last year. At the same time, according to a 2017 report from MarketLine, the global gym, health and fitness clubs industry can expect an annual revenue growth rate of 4.3 percent, en route to a market value of nearly US$90 billion by 2021. The major emerging markets of India, Brazil and China are the industry’s biggest hot spots.

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