A photo posted by (@nicolasghesquiereofficial) on Jun 29, 2015 at 6:28am PDT

“Nice shots but honestly I am getting bored by this ‘series’ thing,” exclaimed Ed the second the thread opened.

“I’m tired of their concept it’s like Céline it is so boring. Why do brands not want to change their campaigns each season anymore? Saving money or something? No ideas left?” asked a frustrated gossiping.

Sharing the same sentiments was GivenchyHomme: “Can they just ditch this stupid concept once and for all and hire Sims or Meisel.”

MON felt the same way and echoed, “At least the campaign reflects the new identity of the house: boring. The series concept is tiring. I need something new from them.”

Also disappointed was TaylorBlinque: “This is very dull. After Patrick’s stunning campaign [for Resort 2015], I was hoping for something different.”

“I’m a bit bored with this concept although the campaign is looking very nice,” shared justaguy, shedding a glimmer of light on the campaign.