7-Eleven Encourages Slurpee Fans to Share

7-Eleven Encourages Slurpee Fans to Share

09/15/2015

DALLAS — 7-Eleven Inc.’s “Hundred Days of Summer” officially ended Labor Day weekend, but the convenience store retailer continues to celebrate Slurpee season all year long.

Now through Sept. 20, customers who buy any size of Slurpee drink can receive a second Slurpee for free through the “Share a Slurpee” promotion. The free Slurpee can be the same size as the one purchased or smaller.

"Slurpee is a fun frozen treat, like a party in a cup," said Laura Gordon, 7-Eleven's vice president of marketing and brand innovation. "Lots of our customers bring family and friends with them when they stop by a 7-Eleven store for a Slurpee drink. This offer is not only a great value, but also provides a week of opportunities to make new friends with a shared Slurpee. Some might even want to Slurp-it-Forward and brighten someone else's day with a free Slurpee.”

During the Share a Slurpee promotion, both the purchased and free Slurpee drinks also count toward the 7Rewards "Buy Six, Get the Seventh Free" drink offer available through the 7-Eleven app.

Customers can participate in the 7Rewards program by registering as a member through 7-Eleven’s mobile app, available on the iTunes App Store or Google Play. A member’s unique, scannable bar code and digital punch card are located on the app’s home screen for easy use.