Jaeger London

IF JAEGER London has difficulty shaking off its high street reputation, its spring/summer 2010 collection this afternoon was a glamorous, Seventies-inspired effort that provided plenty for us to wear next summer.

"Jaeger's immensely rich archive continues to be a fertile source of inspiration," said design director Stuart Stockdale. "Mixing this with a confident, sexy spirit, whilst paying attention to key silhouettes, tailoring and print gives the collection a unique, modern proposition."

A collaboration with Scott Wilson made for great oversized Perspex jewellery - chuck one of those around your neck with one of the black strapless low cut swimsuits and you're away. The Seventies works very well for Jaeger - so a cream shagpile carpet was the perfect backdrop for the show.

It was given a modern pull as gold zips appeared on black all-in-ones, and tan and black striped T-shirt dresses and silk handkerchief dresses fell off one shoulder with a slouchy sex appeal – while a sudden green suede romper suit made us long for sultry summer nights.

Subtly metallic knits featured low V-necks and a heady combination of black and gold kept our mind on the money. Whether or not the "half moon" – curving outwards from thigh to knee and then in again to ribboned ankles - trouser shape takes off, it was nice to see a strong statement made amid the lovely but not necessarily ground-breaking collection: gold sequinned, low crotch trousers were too reminiscent of last summer’s Ralph Lauren headliners to look new.

But why should a label established in 1884 break new ground when it so successfully manages to dress so many of the women in its audience of all ages in clothes that have an understated chic versatility – next season's big hits include cropped blazers, cream silk trouser suits, wide legged tailored shorts and tan suede wrap dresses.

<a href="http://www.vogue.co.uk/search/default.aspx/Shows/?designer=Jaeger+London">SEE THE JAEGER LONDON SHOW ARCHIVE