The way we move our hands holds the key to understanding many of our behaviors. Using Klue's gesture sensing AI with an off-the-shelf wearable, we've been able to crack the code to access that information.

Klue pairs well with data

Our software passively tracks when you take a bite or sip. Over time, we construct a personalized profile of your consumption habits—something we call the consumption graph.

This data includes an understanding of when, how fast and how much you consume, and provides unbiased insights into a person's dietary behaviors.

Changing behavior is hard. Until now.

Behavioral science research has shown that it is nearly impossible to change behavior unless you have a trigger at the time the target behavior is happening.

Since our software can detect behaviors in real time, Klue makes it possible to coach you with in-the-moment guidance when the impact is biggest.

Give it a shot. Klue and T1D.

Klue’s Artificial Intelligence Platform for Type 1 Diabetes.

The next step towards a fully
autonomous artificial pancreas system......

Building the right habits requires reinforcement. Klue monitors and nudges using little moments, many times.

Active Engagement

By detecting behaviors in real-time, Klue engages you at the most impactful moment.

Klue in action

As a platform for behavioral change, Klue leverages science, technology and coaching to affect positive outcomes.
Initially focused on eating and drinking behaviors, Klue enables partners to create a range of impactful experiences at key moments throughout the day.

BEFORE MEAL

Automatically track how much you drink

START OF MEAL

Prompts to check your blood sugar level

START OF MEAL

Real-time coaching to eat more mindfully

DURING MEAL

Reminders to slow down when you eat

DURING MEAL

Make it easier to log your food

AFTER MEAL

Occasional nudges to stay more hydrated

Partner with Klue

Our technology enables health-tracking apps and platforms to better understand the consumption behaviors of their customers. How? By building personalized consumption profiles, partners can enhance their programs and develop new applications that boost engagement and elevate outcomes.

Access insights from the consumption graph

Better understanding of members/patients dietary behaviors

Elevation of important eating & drinking patterns

Examples:

- Metrics of eating/drinking events

- User responses from notifications

- Automated personalized insights

- Stats on usage & engagement

- Population-level reports

Framework for custom, real-time experiences

We are a passionate band of entrepreneurs determined to use the power of AI to impact the health & wellness of millions. We take pride in building a product with purpose, and doing it with teamwork, persistence and empathy. Founded in 2016, Klue is an early-stage venture located in San Mateo, CA.

Katelijn Vleugels

Founder & CEO

Katelijn is a serial entrepreneur and visionary leader with a passion for health technologies. She has nearly 20 years of start-up experience including Aeluros, Atheros Communications and Ozmo Devices. Katelijn holds a MS in Management, Science & Engineering and Ph.D. in EE from Stanford University.

Thomas Mader

CTO

Thomas has founded several successful innovations including the Amazon Dash Button, AWS IoT Button, Alexa Wand, Amazon Tap, and PagePress (while at Amazon), as well as the Thunderbolt / Light Peak unified computer interface (while at Intel). His startup experience includes LightLogic (acquired by Intel), Picarro, and Radiient. Thomas holds Ph.D. and Master's degrees (in Electromagnetics) from the University of Colorado, Boulder, as well as a BSEE in Electrical and Computer Engineering from U.C. Berkeley.

Sander Arts

CMO

Sander is an experienced CMO with a passion for bringing technologies to (new) markets and creating immediate impact for companies. He is the Founder of his own consultancy, author and lecturer. Sander holds a Master's degree from Nijmegen University and a certificate in Strategic Marketing Management from Stanford. Previously, Sander worked at Atmel Corp, NXP Semiconductors (formerly Philips Semiconductors). @sander1arts.

Scott Vogelgesang

Dir of Partnerships

Scott is an experienced professional with a passion to help companies of all sizes scale and grow. He has a proven track record focused on implementing, expanding, and managing strategic partnerships and initiatives. Previously, Scott has worked at iCracked and Box. He graduated from UC Santa Barbara where he was a 4-year NCAA varsity swimmer.

Harry Eakins

Dir of Engineering

Harry is a passionate engineer and leader with a background in machine learning, robotics, IoT and early stage product development. He was previously a Senior Software Engineer and Manager at Amazon, and graduated from Imperial College London with an EECS degree.