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The Kerrville/Kerr County area, located in the heart of the Texas Hill Country, is surrounded by majestic rolling hills, the beautiful Guadalupe River, and picturesque trees. Each spring the hills come alive with beautiful wildflowers that dot the countryside.

Kerrville is 62 miles northwest of San Antonio on Interstate 10 and is intersected by state highways 16 and 27. Austin, the Gulf Coast, and Mexico are easily accessible by nearby Interstate Highways 35 and 37. The Guadalupe River weaves throughout the community and offers fishing, swimming, canoeing, and camping. The central location of the Kerrville area attracts visitors as well as consumers from throughout the Hill Country.

The city of Kerrville was founded in 1889. Chartered in 1856, Kerrville was named after Captain James Kerr, a friend of founder Joshua Brown. Kerrville is the county seat of Kerr County.

In the early '20s, the Kerrville area was identified as one of the "healthiest places in the nation" to live. There is pride in maintaining a healthy environment, which depends greatly on the climate and year-round good weather. Kerrville is 1,640 feet above sea level with an average July temperature of 81 degrees and a January norm of 47 degrees. The average yearly rainfall is 31.5 inches, and the mean relative humidity at noon is 55%.

The Kerrville area also boasts a desirable quality of living because of its available healthcare, technology, education, and arts. The low crime rate and big city amenities position this area as one of the best small town environments in which to live and work.

Downtown Kerrville is a thriving retail and professional district. Restaurants, antiques and collectibles shops, art galleries, gift stores, and services line the streets of the central city. Many restored buildings have garnered state recognition for superior rehabilitation and restoration. Kerrville has been an active Texas Main Street community since 1995 and is a 2012 National Main Street city.

The local economy is fueled by small industries that are widely known. The major source of employment is healthcare (hospitals, clinics, special services) and retirement services. Following closely is the hospitality industry that includes tourism, youth camps, retreat facilities, seasonal visitors known as Winter Texans, and year-round hunting. Approximately one million visitors come to the Kerrville/Kerr County area each year.

Major employers in the Kerr County area draw their labor force from the immediate Hill Country area (Kerr, Bandera, Gilllespie, Kendall, Real, and Kimble counties) that is also considered the trade area. The collective populations of these counties is approximately 100,000.

Corporate offices, health care services, camps, communications, construction, entertainment, financial services, hunting, hospitality, personnel services, real estate, retail, transportation, and wholesale distribution and warehousing can find the Kerr County area ideal for their operations. Markets outside the community can be quickly reached by truck. Several local industries market their products internationally.

Kerrville is also the home of Schreiner University, an independent and coeducational college. Schreiner University has a colorful history rich with Texas heritage and traditions beginning in 1917, when it was founded by Captain Charles Schreiner.

In 1981, the college became a four-year institution. Only a decade after this transition, the prestigious U.S. News and World Report, "America's Best Colleges Guide", listed Schreiner College as one of the top regional liberal arts colleges in the western United States

Kerrville also boasts the Kerrville Municipal Airport, located in the center of the Airport Development area east of the city. The airport is conveniently located six miles from downtown Kerrville on State Highway 27 E and is easily accessible to Interstate Highway 10 at only seven miles. For more than forty years, Kerrville Municipal, a city/county owned airport, has served private and corporate aircraft on a 6,000-foot runway. Kerrville Aviation is an award-winning full-service FBO offering quick turnarounds.

Improvements and future development in the Airport Development Area are currently taking place. The Economic Improvement Corporation funded the extension of water and wastewater to the Airport Commerce Park, a Planned Development District business park of approximately 70 acres located across State Highway 27 E from the airport. Airport Commerce Park attracts not only aviation-related businesses, but general professional, manufacturing, and service providers to the area.

Kerrville is also recognized for its contribution to the arts. The community is the home to the official State of Texas Arts and Crafts Fair, the Kerrville Folk Festival, the Point Theater, the Kerr Arts and Cultural Center, and many other events and facilities. The city is filled with art galleries and renowned artists.

The city's newest facility is the Kathleen C. Cailloux City Center for the Performing Arts. The 800-seat center hosts productions throughout the year.