Featured Domains

New top level domain name company Radix has teamed up with domain marketplace Undeveloped to sell some of its premium domain inventory by the month.

Called “Domain Rental Market”, some of the domains Radix reserved from registration are now available to rent by the month. It’s a lot cheaper than buying the domains outright, but still not cheap.

For example, you can rent Toy.store, Carpets.store, Gift.store, Pet.store or Book.store for $6,667 a month.

While you might be smirking at these ridiculous prices, the good news is that the Radix deal is a test before Undeveloped rolls the rental option out to other sellers.

Also known as domain leasing in domainer circles, offering lease-to-buy and monthly payment options to domain buyers is becoming a popular way to bridge the divide between what domain owners want for their domains and what buyers can afford. It’s good to see another marketplace testing out a leasing solution.

Domain name marketplace is trying to improve the process of buying and selling domain names.

An example Undeveloped lander.

If you aren’t happy with current domain name marketplaces, the simplest thing to do would be just to complain. On the other end of the spectrum, you could build your own competing domain name marketplace.

Co-founder Reza Sardeha explained that he was unhappy with existing marketplaces and wanted to come at domain selling from a fresh perspective.

“From a seller perspective, we wanted to make domain trading easier,” he said. “We wanted a platform that was solely based on selling, rather than monetizing. We really didn’t see anything out there that would allow you to become a good seller.”

Once Undeveloped launched in 2014, the company realized it needed to put much more focus on domain buyers.

“If you want to build a very liquid marketplace, you should start including the buyer side,” said Reza. “Without buyers you can have the most amazing domains, but you won’t sell them.”