Moms Demand Action Turn Their Sights to Target Stores After Finding Old Open Carry Photo

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Moms Demand Action continues their efforts to force as many private businesses to take a stance on the gun debate as possible. Their new target is Target.

After finding a several months old image of open carry demonstrators in a Target store, the group is now pressuring the department store chain to ban open carry, and possibly firearms in general from their stores.

“Moms have their eye on Target because it’s a place we take our children to shop — and we’ve been disturbed by some of the demonstrations that gun extremists have held with loaded rifles inside and outside some stores. Assault rifles have no place in the baby aisle,” said Erika Soto Lamb, a spokeswoman for the group.

The group is poised to launch a campaign on social media to pressure Target. The group also held protests in front of local franchises during its efforts to influence Starbucks and other outlets.

It certainly looks like Moms Demand Action is really reaching on this one. The photo posted above was posted on the Open Carry Texas Facebook page all the way back in March.

The group has since changed its stance on the open carry of long guns in private businesses, particularly national chains.

The group points this out in a post on their Facebook page that reads as follows,

In a statement from late May, the group asks its members to take the following actions/precautions during open carry protests:

For all further open carry walks with long guns, we are adopting the following unified protocol and general policy to best ensure meeting our respective legislative mission to legalize open carry:

1) Always notify local law enforcement prior to the walk, especially the day of
2) Carry Flags and signs during your walk to increase awareness
3) Carry the long gun on a sling, not held
4) Do not go into corporate businesses without prior permission, preferably not at all
5) If asked to leave, do so quietly and do not make it a problem
6) Do not post pics publicly if you do get permission and are able to OC in a cooperate business
7) Do not go into businesses with TABC signs posted with a long gun (Ever)
8) If at all possible, keep to local small businesses that are 2A friendly

We ask that members take a step back and make an objective assessment of what we are trying to accomplish and help us to get open carry passed for everyone. We must be willing and able to recognize what works and what doesn’t, but we need your help to make these efforts a success. It will be very difficult to spin holstered, black powder revolvers into a negative story. This is the goal we are currently striving for, open carry of handguns. We know everyone is working hard for this cause. It is simply time to focus on what has been proven to work. The conversation has shifted from open carry of handguns to rifles in businesses, negating our efforts and distracting us from our mission.