Thoughts on Toys from the Co-Founder of the Oppenheim Toy Portfolio

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Tag Archives: Smart Cycle

We’re looking forward to trying out IToys new ME2 – a plug-in that encourages kids to move around. The more they move around in the real world with the hand-held ME2–the more award points they get for playing on line. The ME2 has sensors that monitor movement. Of course we will need to have our testers weigh in on the games (kids create their own avatar to play on line).

The ME2 is part of a new (positive) trend in toyland. Last year Fisher-Price introduced the Smart Cycle for preschoolers- a stationary bike that also requires kids to cycle in order to play the video games. Parents that we talked to really like the idea of anything that gets kids up and moving– one of the reasons the Wii has been such a hit. At least you know the kids are moving something besides their thumbs.