Aston Martin AM37: First Look Video

We never would have predicted the 2017 Aston Martin AM37, even though mixing sportscar styling with speedboats isn’t exactly a new idea—in fact, at the 2014 Miami Boat Show we saw so many displays combining boats and cars that we wrote about it in Car and Boat Displays Highlight Miami Show. Hot combinations there included a Mercedes-Benz/Cigarette concept car and boat; a special edition Lamborghini-MTI combo, and a color-matched Midnight Express and Lamborghini. But Aston Martin? Who would have guessed they’d become involved in designing and building a sportboat? At least, who would have guessed prior to seeing this:

Unlike many ventures which merely consist of one brand lending their name and styling to another, the AM37 is a true Aston Martin. Their design team—the same people who worked on developing the One-77, the DB-11, and the Vulcan—spent two years researching and developing the design. The naval architecture included collaboration with Mulder Design, and Quintessence Yachts handled the manufacturing. That manufacturing is just as advanced as the design, incorporating structural carbon parts, vacuum-infusion, epoxy resin, and composites.

In case you didn’t notice in the video, this boat is also quite tricked-out. Whether you’re looking at the sliding, swinging aft deck, the cabriolet-style hard top, or the electrically-extending swim platform, there’s more than meets the eye. The boat also makes use of the latest in technology, with remote control of systems ranging from air conditioning to navigational electronics via cell phone, interactive voice controls, an onboard server for the entertainment system, and fingerprint recognition.

Is the AM37 going to be the right pick for the average boater? Of course not. But if you happen to have an Aston Martin sitting in your driveway at this very moment, how could you buy any other boat?