Video game writers are often some of the more underappreciated members of a video game development team. Jess Lebow, Content Director for Flying Labs Software, argues against this fact and provided a thorough analysis of the roles of a writer in his lecture, "Writer: The Red-Head Stepchild of the Video Game Industry". Cody "Micajah" Bye has a summary of the session in his article!

Like the word guru, the marketing portion of the writer's job is to just check over every single piece of text on the game boxes and advertisements before they are sent to the press. Lebow mentioned some examples of advertisements he'd seen where the name of the game was misspelled. It's a terrible blow to public regard if you can't even spell your own name right.