WOW air to introduce direct flights between Iceland and India in December

Iceland's transatlantic budget carrier Wow Air plans to launch cut-price flights between Delhi and North America, the airline's CEO said, in an effort to attract cost conscious travellers in India - the world's fastest-growing aviation market. So passengers travelling to the USA will have a stop over at Reykjavik - acting as a hub for the airline - and then take a Wow flight to the US.

Announcing the launch of its India operations, Skúli Mogensen, Chief Executive Officer and founder of WOW air, said in New Delhi on May 15: "We are thrilled to launch our operations in India, a diverse country with tremendous potential". The "Wow basic" one-way fare includes all taxes but excludes meals and check-in baggage, said an NDTV report quoting PTI.

WOW Air, which will be flying A-330 Neo to India, now serves 39 destinations across Europe and including Chicago, Toronto, London and Paris.

Meanwhile those in the U.S. can fly from Newark, Boston, Baltimore, Chicago O'Hare, Pittsburgh, Detroit, San Francisco, Los Angeles and St. Louis.

"If you look at flights from India to North America, they fly directly above Iceland which means our hub at Reykjavik has a superior connecting time than Dubai or Amsterdam. We will always be 30-50% cheaper than fares on other airlines on the routes we fly on", Mogensen said.

"The airline will have five direct flights a week between New Delhi and Keflavik airport that will connect to multiple destinations in North America and Europe", Mr Mogensen told reporters in New Delhi, adding that in due course they will offer daily services and operate from other Indian destinations.

Further, he said the "fares can absorb the rising crude oil prices unless it breaches the $100 mark". Travellers will be able to cop cheap flights from New Delhi to NY via Reykjavik, where the airline is based.

Meanwhile, the airline CEO said was optimistic about the success of the airline in India. In recent years the cross Atlantic stop-over flights have been the major driver of growth for WOW air.

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