Small Business Marketing Philosophy

First let me introduce my self My name is Robert W. Brucker and with my 15+ years experience in the corporate advertising world I'd like to share that knowledge with you and help your small business succeed.

My approach starts with the most important part of any effective campaign...

I begin every campaign with careful marketing analysis:

First we offer one hour of consultation FREE. This is to get us acclimated in your advertising needs and discover who you public is.

What is your brand? Who are your competitors? Who – and where are your customers? What is it that your customers needs?

Our marketing philosophy is simple,find out what marketing works best for your business and get you a higher return of investment (ROI).

Once we complete a survey and find out who your public is then we start with a creative concept. From there we develop copy that communicates what your products or services are and then design a advertising concept.

Then we implement your advertising campaign by balancing diverse marketing elements, objectives and visual media to your campaign. Thus generate the most successful and measurable results for your advertising dollars.

Your advertising needs may be as simple as creating a business card and setting you up with the right networking group or as complex as a full print campaign, with web site and video commercial to help you brand your business .

Knowing that you are a small business I'll teach you how to do a lot of the administrative work like tracking setting up directory listings and how to correspond with your public. IE: news letter emails, thank you letters and product presentation. Not that I can't do it for you, in knowing the small business mans needs and budget limitations this will let me focus on your advertising and marketing needs that my 15 years experience will help you succeed in maintaining your advertising budget.