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Riding 614km over seven days with 10 200m of vertical ascent does not sit in everyone's legs, which is why the organisers of the TransCape mountain bike race in South Africa have come up with a plan.

ASG Events, known for pushing the boundaries in races under their umbrella, have recently announced that they would allow e-bikes in the UCI-rated event "as long as they do not interfere with the racing" - essentially opening it up to commuters and the tourism market.

Thanks to assistance from an onboard electrical motor - dubbed as "mechanical doping" in the industry - the organisers believe that e-bikes will give more socially inclined riders the opportunity to participate in one of the country's toughest races.

What's more, with the TransCape crossing the Western Cape from the internationally renowned Garden Route to the Cape Winelands, riding the event on an e-bike will be the ultimate way for the adventurous to take in the sights and beauty of this tourist friendly region.

E-bikes have been a hit worldwide and the upward trend in sales is set to continue. China, which has the greatest market share of these motorised bicycles, saw sales increase from 300 000 in 2000 to almost 33 million units last year.

With 1.6 million sold in 2016, Europe has the second largest market share. In Italy, sales increased by a whopping 121 per cent from the previous year.

Trevor Sampson from Pedego Electric Bikes in SA said there was a definite increase in demand locally, especially in the leisure segment, and he expected sales to continue to increase as more people started using them for commuting.

According to him, there were two distinct markets.

"They are suited for those wanting to take part in events, but who may not be fit enough or don't have the physical ability. Then there are those wanting to commute to work."

He said e-bikes as a tool for commuting had two main advantages - they were economical and did not require licences.

Tony Impey, owner of Tony Impey Cycles in Johannesburg, said while the local e-bike market was still catching up with Europe, demand often exceeded stock in his store.

"It has opened up a new era for people who could not do a decent distance ride due to whatever reason," said the former professional cyclist and father of Tour de France yellow jersey wearer Daryl.

Both Sampson and Impey were in favour of e-bikes being allowed in mainstream races, albeit with certain conditions.

"At this stage there should be a class for e-bikes to participate in events," said Sampson. "Real racing would be a problem as there are too many variations, but the fun element of being in the event should be extended."

Traditionally, e-bikes have not been permitted at competitive events in SA and the TransCape will be the first multiday mountain bike race with a dedicated category for them.

The event, which was acquired by ASG late last year, has grown rapidly since its inception in 2015 and the new category is just one of the ways the organisers are continuing to be innovative.

ASG Events chief executive Wynand de Villiers said the introduction of the e-bike category was something that tied in with their goal of getting bums on saddles.

"Our clear mission at ASG is to motivate as many people as possible to ride a bike. This falls in with our philosophy to spread the message of wellness, fun and family time through the privilege of riding.

"We've come to realise e-bikers are just guys and girls who also want to enjoy a day out on the trails."

The TransCape, driven by Volvo Cars, starts in Knysna on February 4 and concludes at La Couronne Wine Farm in Franschhoek after traversing the Western Cape from east to west.

Go to www.transcapemtb.co.za for more information.

TransCape organisers announced they would allow e-bikes in next year's event. Photo: Jacques Marais