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A great article from those helpful guys at sproutsocial. It takes you through the various metrics that Facebook will provide in order to help you measure the effectiveness of promotional efforts on the platform. It not only describes what the key measures are but also points out where to find them on Facebook.

When it comes to content marketing , no matter how often you tweak a title, or how many tools you have available , getting a headline right seems to be a hit-or-miss affair. That may change however, thanks to a new study from Buzzsumo .

If I were to ask you what the best way to make sharper photographs is, your mind might instantly jump to something like, “Get a better lens.” While the quality of your lens glass certainly does play a huge role in overall image sharpness, it is not an absolute guarantee.

Some three weeks ago I read a facebook post by @DenLennie, the filmmaker and educator, about becoming a member of the “5.00 am club” as he called it. It was based on the great advice given in a video by Robin Sharma

So I thought I thought I should give it a go. Wow what a difference this has made to my productivity not to mention my well being. I use a great App called ToDoist to plan my time and to help me manage projects. It measures what it calls Karma, or productivity. The image at the top of this post shows part of the following screenshot;

I am about to start week 5. I am already seeing huge benefits in my life in ways I would not have envisaged when I started this new journey. I used to be a late night person but I have totally bought into the early bird syndrome. I get up at 5, do 20 minutes exercise, 20 minutes planning and 20 minutes of learning about something new. By the time I sit down for breakfast I have already achieved 3 productive hours.

What prompted this post was an article that I read on feedly,

The Morning Rituals of 10 of the World’s Most Inspirational Entrepreneurs (Infographic)

As the owner of two rescued and adopted dogs this campaign for the Battersea Dogs Home, hits a special note with me. Created by Ogilvy London, the campaign involves leaflets that are embedded with RFID tags that are synced to every Adshell billboard and inteactive screen at the Westfield Mall in London. As people carrying the leaflets walk by video is dynamically loaded to the screen with a call to action message about pet adoptions. The entire campaign is tied to social media using the hashtags #LookingForYou. This is such a nice blend of technology, design, and marketing prowess.

Since the campaign launched in 2014 Batersea has placed more than 3000 dogs in new homes.

Much has been written in the UK about the demise of the traditional retail outlet. Some adversely affected by the recession, others by the rise of on-line powerhouses such as Amazon and eBay, and of course the rise of the out-of-town super store that we have all become accustomed to and use frequently and conveniently.

In my own home town of Henley On Thames there appears to have been an endless merry-go-round of stores coming and going. Yet there still remain the bastions of service, quality and choice like our local butcher and fishmongers.

There are also the local produce markets which vary wildly in range and quality of goods.

However the rise of the on-line specialist store using direct marketing, web sites and social media, and indirect means such as Etsy and eBay is a welcome addition to the consumer’s choice. Unburdened by the overheads associated with having to maintain Retail…