Senior Product Marketing Manager (Disney)

The Product Marketing Team at Glu is an experienced team responsible for driving all marketing activities from strategy through execution. Our work inspires Glu’s games studios and central teams to deliver breakthrough experiences for players. We are passionate about our players and always look for new ways to engage them. We value collaboration, creative risk taking, and accountability. If you share our values and have a passion for gaming, let’s talk!

Role Overview:

As the Sr Product Marketing Manager, you will be the marketing lead for Disney Sorcerer’s Arena. You will work directly with the game studio and Disney Licensing to drive go-to-market launch and growth plans for the IP. You will be the single owner of the overall marketing plan and will be responsible for driving execution of the plan by collaborating with game studio, licensor, and central teams.

You’ll most often:

Drive the go-to-market strategy for Glu games, including planning and executing game launches and ongoing promotions

Take ownership of coordinating and planning all aspects of marketing ranging from PR to social to community to events to paid user acquisition by coordinating with respective Glu teams and building a holistic plan