Clarion announces a partnership with Deezer

30.06.2014

Clarion's Smart Access continues to develop and today welcomes on-board the popular music streaming platform, Deezer.

Vélizy-Villacoublay, June 30th 2014 – Clarion, the in-car electronics specialist, is positioning itself as a major force in the connected car sector. Today, the manufacturer announced a partnership with the online music service provider Deezer, thereby increasing the range of apps available through its Smart Access cloud service.

Smart Access is Clarion's cloud solution, which enables drivers to bring the power of online multimedia into their cars. Smart Access already offers apps for navigation, traffic information and social networking, to name a few. As part of the expansion of its multimedia services, Clarion is glad to welcome on-board the Deezer app.

Deezer is an online music streaming service, packed with more than 30 million tracks and offering a personalised music experience. Inviting Deezer into your car has become a necessity. Smart Access enables you to do this in complete safety.

From the outset, Clarion set itself a goal which it has never swerved from: the promise of entertainment and information in the car, in maximum safety. The partnership between Deezer and Clarion is a remarkable demonstration of this, allowing you to enjoy a relaxing drive, with you in control.

Clément Cezard, Chief Business Development Officer, Deezer said “Whether you want Beyoncé to help you get pumped up for a long drive, or some soothing Mozart to de-stress you on the way home from work, Deezer will have music to suit your taste on the road.”

“We are very proud of this partnership with Deezer, a major force in the world of online music,” explains Sébastien Brame, Head of Communication at Clarion Europe. “It means we can offer our customers the best of music in complete simplicity. Thanks to our expertise with in-car Hi-Fi systems, this will bring exceptional enjoyment to all our customers using Smart Access.”

Clarion Co. Ltd, a member of the Hitachi Group, was founded in 1947 in Tokyo. Today it is classed as one of the 100 largest global OEM suppliers by Automotive News. A world leader in car audio and electronic equipment, Clarion is positioned as a major independent manufacturer of car audio systems. The company specialises in research, development, design engineering and manufacturing work. Clarion combines these fields of expertise to offer innovative products, in terms of both their ease of use and their performance.

Deezer is a revolutionary global music service available in over 180 countries with 5 million paid subscribers. Deezer removes any barriers of the past, providing music fans with unlimited access to a catalogue of 30 million tracks. Deezer is available on PC, laptop, tablet, smartphone, wireless home speakers, in-car audio, smart TVs and Xbox. Combining the best of man and machine, Deezer puts the focus squarely on music discovery with a global editorial team searching out the best music around the world, and algorithmic recommendations helping fans discover music they will love