That's a very smart idea imagined by the agency Leo Burnett. Instead of talking about the crisis, the agency encourage people to SEE THE OPPORTUNITY. We all know that today's world is shifting; things aren't that easy, most businesses see their figures going down but let's stop focus on the actual crisis!
Thanks to this new firefox plugins, each time you are supposed to see the word CRISIS on your webpage, it's automatically gonna change to OPPORTUNITY. Let's just change the way we are thinking to create us some new opportunities... [Lire la suite]