In this video, Dr Nicki Newman of Sheffield Management School shares her experience of using digital simulation MyMarketingExperience to teach undergraduate and postgraduate students, and to increase student engagement and satisfaction.

Watch this video to see how an assistant professor in marketing at Trinity College Dublin integrates MyMarketingExperience into her teaching, and the success her students gain from using it as part of their learning.

What educators say

"What really helped was that fact that [MasteringEngineering] was online, available 24/7. That really helped; students these days want to decide when they study. That's when we really saw our pass rates go up."