Learn how to achieve customer engagement when the customer is an organization, not an individual or household, and acquire the concepts and tools to implement a strategy to build competitive advantage.

This two-day workshop style program leads participants through the development of a strategic marketing plan for their businesses. Participants apply the strategic planning framework taught in Digital Marketing Strategy to real-world business challenges.

This two-day workshop style program leads participants through the development of a strategic marketing plan for their businesses. Participants apply the strategic planning framework taught in Digital Marketing Strategy to real-world business challenges.

Learn how to achieve customer engagement when the customer is an organization, not an individual or household, and acquire the concepts and tools to implement a strategy to build competitive advantage.

This two-day workshop style program leads participants through the development of a strategic marketing plan for their businesses. Participants apply the strategic planning framework taught in Digital Marketing Strategy to real-world business challenges.

Testimonials: Return on Learning

Julia MerkelESPRIT, SVP Global-HR
– “The return on investment is the chance to trigger business and people with the latest research, cutting edge and inspiring methods for evaluation and development, and leadership with collective power.”