FEATURED ARTICLE — December 9th, 2016

“Sellers who’ve embraced social media are creating new opportunities that totally bypass traditional sales channels… It’s about good selling – using all the tools that are available to you today.”

– Jill Konrath, sales keynote speaker

Social media is a beast when it comes to making sales. As it currently stands, Pinterest has more than 10 million items up for grabs on its site. In September, Instagram declared that one out of three of its 500 million users purchased an item of clothing that was found searching the platform. But despite these astronomical numbers, 85 percent of all social media orders are placed on Facebook.

We know the masses love social media, and folks equally appreciate the ease of shopping from home. When these two forces meet,

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BREAKING NEWS

Just in time for Christmas, Facebook-owned Oculus is debuting its Touch controllers.
Available both online and in stores, Touch gives you the sensation of your virtual hands being your own physical hands.
“Touch lets you bring your hands into… Read More

Facebook continues its quest to best Snapchat with the introduction of another Snapchat-like service.
The social media giant is currently testing Camera Effects, a tool that gives users the ability to make photo frames for photos and videos. Available… Read More

Alphabet’s self-driving car project is about to become its own company.
Google’s driverless car
According to a report from Recode, Alphabet is in the process of hiring executives as the self-driving unit gets ready to leave Lab X. It will… Read More

Technology News

Google and Slack on Wednesday announced an enhanced partnership that will bring a “suite of deep integrations” to Google Drive as the tech firms look to take on Microsoft’s chat-based Teams app.
Like Microsoft Teams, Slack and Google’s… Read More

You can now see New York’s famous holiday-themed store window displays no matter where you live, thanks to Google.
The Polo by Ralph Lauren window.
Dubbed Window Wonderland, the site was launched this week courtesy of the Google Shopping team.
“New… Read More

Smartwatch maker Pebble is shutting down its product lineup after being acquired by wearable technology firm Fitbit.
Rumors have been running rampant since last week when a number of media outlets reported a potential Pebble acquisition by Fitbit. The… Read More

SEO News

First things first: do you know what SEO is? It’s easy to pronounce the acronym and affirm we know what we are talking about, but many website owners tend to forget what it entails.
SEO is a tool that makes Google like you. In all seriousness, SEO stands… Read More

Google launched mobile-first indexing on Nov. 4, linking the mobile factor to the game of indexing for better results and ranking in its search results.
For years, we have been searching on Google using our desktop platforms, and Google has never failed… Read More

If you are interested in getting into Google’s good graces, you probably live-and-breathe links all day long. You may spend most of your day trying to get your links placed in various websites, just so that you can get the opportunity to make sure… Read More

Social Media News

It’s official. LinkedIn is now, officially, owned by Microsoft.
The $26.2-billion all-cash transaction — Microsoft’s largest acquisition to-date — brings together two powerhouses: one a software and cloud technology firm, the other the leading social… Read More

Not surprisingly, the most talked about topic of the year is — drum roll, please — the U.S. presidential election. The dramatic and, at times, toxic fight, between Donald Trump and Hillary Clinton led to manifold Facebook posts, videos and news stories… Read More

Active engagement. That’s a hard one, for us online marketers.
The problem is because today’s smart Internet user is easily bored. You can’t simply provide them with a wall of text and expect results.​
The solution? Interactive content.
Interactive… Read More

Business & Marketing News

When we started out near the end of 2007 we knew that in order to get new clients we must be innovative. As in all business ventures and even in small to medium-sized business, it is not economically viable to advertise in public or on television.
The… Read More

The Internet is one of the greatest tools available to professionals these days. Businesses can use the Web to grow and prosper. This is so obvious that you don’t even need to make the case anymore. The obviousness of the Internet’s importance has… Read More

With more and more customers and clients relying on tablets and Smartphones to find products and services than ever before, mobile-site optimization is no longer a concern business owners can afford to ignore. From reformatting the screen resolution,… Read More

Other News

eCommerce has rapidly gained traction and has become the most reliable and feasible means of purchasing products. Many companies have started tasting success via eCommerce. As online shopping gains momentum, retailers would be wise to develop an online… Read More

SoftBank CEO Masayoshi Son this week promised to invest $50 billion in American technology start-ups, creating 50,000 new jobs in the U.S.
Masayoshi Son
The Japanese billionaire, a well-known technology investor, made the pledge after meeting with… Read More

LinkedIn wants to take the awkwardness out of striking up a conversation with a potential employer or business contact.
The professional social network has launched personalized conversation starters in LinkedIn Messaging, a new tool that offers up inspiration… Read More

PRESS RELEASES

Onholdwith.com, the website that scans Twitter for complaints about being on hold, today published the “Top 25 Worst Hold Time Offenders of 2016.” The website found that out of 600,000 tweets containing the phrase “on hold with”, these 25… Read More

FIIL Carat Pro wireless sport earbuds have incredible patented audio technology, heart rate monitor and real-time audio coaching. These fitness tracker earbuds are able to do more than traditional earbuds and are designed to withstand the most intense… Read More

Last weeks’ revelation from Three Mobile of the compromise of data on six million of its customers via the inappropriate use of an employee login provides the starkest evidence yet of the threat facing companies from within.
Despite the threat of being… Read More