Antenna releases AMPchroma for Web app deployment

Article Tags

Antenna Software yesterday released a new Web-based IDE platform, AMPchroma, to allow application developers to design, build, deploy and manage native and hybrid Web applications, as well as mobile websites and corporate app stores from a single console.

The AMPchroma platform covers the design, build, integration, publishing, running, managing and analysis of Web applications, and is available immediately. AMPchroma is based on the Antenna Mobility Platform, which is Antenna’s core mobile business platform. AMPchroma also allows developers to analyze how their applications are performing in the marketplace and make adjustments based on these analytics.

AMPchroma includes a design service that provides templates for developers, but other custom templates and theme designs can be uploaded by developers or the design team. It also features a drag-and-drop editor that allows developers to create a variety of applications for more than 10,000 devices, from low-end phones to smartphones and tablets working with Android or iOS. The AMP Web Server has a database of 10,000 of the most common mobile devices. The database also provides specific features of each device so that the platform knows how to preview an application that developers are building.

Ken Parmelee, senior director of product management for Antenna, said that, for example, the tool can recognize when a device has a touch interface and when it does not, and change the preview accordingly.

He said developers can use the tools to keep track of assets from the design team and also use the tools to preview the application before deploying it.

Parmelee explained that once the application is built, developers can then integrate the Antenna Mobility Platform cloud services to allow the applications to integrate with back-end systems, social networks, location-based services and other Web services.

Applications can also be tested and deployed directly from the AMPchroma platform and these changes can be tracked to provide visibility to managers within the organization.

The applications created can also be pushed to the AMP Enterprise Storefront for consumption. The Storefront can be customized for different sets of users. Some companies, Parmelee said, choose to have training videos and other employee documents available via an application and internal enterprise application store. Additionally, IT teams can insert other applications, from third-party vendors, into the application stores for their enterprise users.