Alex Toys

Alex Toys has been popular with kids and parents for years, promoting creativity and imaginative play! Founded in 1986 by Nurit and Rick Amdur, the first product was was a plastic lunch box filled with arts & crafts supplies. Today, the brand is now home to thousands of toys that focus on ways for kids to release creative energy.

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They have also formed exclusive, unique partnerships with Terracycle, Dylan's Candy Bar, Kid Concoctions and more, adding fresh new selections to their award-winning toys.