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Fancy yourself a social media guru? Think you know it all when it comes to implementing a successful social media strategy? Are you a business or brand, just now thinking of taking a bite out of Twitter and Facebook? Quick Bites (Rick Bakas, Baldwin Press 2010) book has something for everyone. I first met Rick Bakas in November 2009 when I jumped into blogging. Being the new kid to the playground I knew enough to watch the other kids to see who was an influencer, who was a bully and who the popular kids were. I quickly saw how Rick […]

I recently learned a few things about social media on my quest for a person to mow my lawn. I own a rental home that fortunately pays for itself every month. The tenants are good, the rent is low and the tiny little 650 sq foot home and 180 sq foot loft have been a good investment so far. Last summer (pre wine blog), I was eager to mow the yard, lay bark, pull weeds, and clean up the house. This spring, and now summer, more demands have been placed on my time (reviewing wine can be a full time […]

The goal of this series is to connect with wineries and wine business that use Social Media (Twitter and Facebook) effectively. These interviews can serve as a catalyst to help other wineries and wine businesses to see the benefits (and pitfalls) of joining the social revolution. See all the wineries on Twitter posts here. O Wines on Web – O Wines on Twitter – O Wines on Facebook Interview Questions How long have you been using Twitter? Personally I’ve been on Twitter for almost 2 years. We decided to set up the Twitter account for O Wines in January 2010. […]

WAWINE EVENT SITE From the team that brought you WAMerlot on March 25, DrinkNectar, Washington Wine Report, and 12 prominent Washington wine writers are bringing Washington wine to the world through Twitter, Facebook and one hundred on location events. The June 3 event is a connection between the virtual wine tasting community using social media and wineries across the state. WAWine allows people from across the world to interact with each other while drinking and celebrating Washington wine. Wineries also use the event as a springboard to bring people together inside their tasting room. WAWine is an opportunity to […]

While I’m not an expert, what I can base my suggestions on are things that I see work for other successful business. This list is meant to be SEVEN “no brainer” social media tactics to bring your Twitter/Facebook and Web presence into 2010. Each of these items are quick and simple to implement and will bring a cohesiveness to your entire social media strategy. Why is it important? Each Twitter follower or Facebook fan you have is a direct connection between you and your brand and is less money that you have to spend on traditional marketing. #1 – Add your […]