Want to generate more leads through local SEO and Social Media, use PR to dramatically increase sales and capitalise on Google's recent changes? Here is the March Top 5

March Top 5

Welcome to the Flycast top five where this month we investigate LOCAL SEO for small business, turning your website into a sales machine, PR tips for small business, the ‘must do’ daily social media regime and what’s next for Google Ads now that the right-hand side has disappeared from the page.

Is your brand visible to potential customers? If you’re a local business and you haven’t nailed down your local SEO, you’re missing the opportunity to be seen when that customer searches on desktop or on mobile. The cool kids over at MOZ have put this excellent mini guide together.

Most small businesses want their website to generate leads — but, unfortunately, most small business websites are not built to do so. All is not lost, though. Here are 10 things you can do to improve the lead generating power of your website, starting immediately.

It’s not often I find stuff in the Guardian that I think is easily applicable to our target customers but here’s how to use PR to promote a business on a limited budget, responding to negative customer feedback, and using social media effectively.

Is this you? You’re reading blog posts and articles about social media marketing and everyone has a different recommendation about what to do, how to do it and how often you need to do these things?
Some days, I feel like I’m experiencing social information overload.

To be fair this isn’t really our usual hack or guide, but it’s definitely something that applies to everybody. It looks to me like Google are manufacturing away to make more money out of the same amount of clicks-if you do any sort of marketing you need to know about this.
Need to subscribe to the Flycast Top 5 ? Complete the sidebar form at the top of this page because then we’ll send you free marketing goodness every month.. Do you have something Top 5 -worthy? Let our editors know what you’d like to see.