Corporate writing projects often go through an arduous and convoluted processes. Typically, Communications Managers can only bear witness to the time-wasting because they lack the power to change the workflow.

One of the simplest, most effective ways to simplify and clarify your writing is to eliminate prepositions. It’s incredibly easy to do, and usually you can replace them with strong adjectives or adverbs instead.

“Misplaced modifier” is one of those fancy phrases that most people have heard of but aren’t really sure what it means. A modifier–or descriptive phrase–is misplaced when it’s sitting next to a noun it doesn’t describe.

Received wisdom among typesetters and designers is that capital letters are harder to read and that all-caps text is especially difficult to read. I’ll address legibility a bit later in this post, but for right now I want to focus on a more pragmatic issue relating to capitalization.