Mike Maxwell

Client Portfolio

DIGON Systems provides software services for organizations and agencies using BUILDER, ROOFER and RAILER asset management platforms. DIGON asked us to help them get started with documenting user requirements when they won a new federal contract to integrate site-specific CMMS software installations with BUILDER. We advised DIGON on documentation strategy, content and process.

High Country News is an award-winning, independent nonprofit news journal covering the Western United States. While other news sources have scaled back, or worse, gone out of business, HCN has enjoyed a steady growth trend over the last 8 years. Their success has outstripped their limited subscription management infrastructure. Though this is certainly the “right kind of problem to have,” HCN asked us to manage and advise their effort to implement a robust, modern and scalable platform for their current and potential subscribers.

Rabble.ca, a prominent Canadian political journal, hired us to help them modernize and consolidate their email marketing program. We helped them develop a unified list from disparate data sources, and a process for keeping that list up-to-date. With that in place, we built out a variety of email communication campaigns along with strategies for growing their list and engaging their email recipients.

In April/May 2015, we assisted YES! Magazine with a feasibility study for moving their subscriber and donor management to Salesforce. We analyzed integration and migration strategy, evaluating multiple Salesforce apps and 3rd-party service providers.

inPointe is a new event and meeting coordination startup based in Las Vegas, NV. They have developed strategic relationships with property managers in downtown Las Vegas, and are able to offer unique, high-value options for conventions and event planners. We helped them customize their website and develop and polish their website copy in Summer 2015.

In 2014 we planned, shot and edited a promotional video for this non-profit organization that shelters abandoned or neglected pets in Delta County, Colorado. The video is part of their multi-year strategy to gain additional capital and support to expand their current operation, which is outstripped by the county’s needs.