Watermelon Makeup Is Summer’s Freshest Beauty Trend

Coral lips, bronzey eyes, and yellow hues are dominating summer beauty, but a new trend might have them beat: watermelon makeup. The fruity look has been popping up all over Instagram lately with faces full of bright colors like punchy pink, lime green, and bright white, creating sweet masterpieces on eyes and lips.

One peep at the #watermelonmakeup hashtag and you’ll see all of the refreshing takes on this style, but we’ve done the scrolling for you. The most mouth-watering creations are featured in the video below — check it out!