Designing merch artwork

…Your Merch artwork is probably the most critical element when…it comes to your Merch outside of the actual sales technique.…Whenever possible get a designer with some experience in Merch design to help you.…In the event that that's not possible, here a few trips…and tricks that can make a big difference in your final design.…Everything is easier and cheaper with fewer colors.…The more colors that you introduce, the more…likely you'll run into problems or extra expense.…Limiting your designs to only one or two…colors will make everything a lot less complicated.…

Use Pantone colors in your artwork.…You and your graphic designer may typically…do artwork in RGB or CMYK color modes.…But to ensure the most accurate colors when it comes…to silk screening definitely use PMS colors in your artwork.…This makes the color separations that are used a lot more accurate.…Avoid color gradients.…Anything with a gradient, or the gradual change…from one color to another will be more difficult…to print, cost you more money, and may result…

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4/29/2014

With the decline in record sales, bands now make a sizeable portion of their income from music merchandise. Or, as they say in the industry, "merch." So it's important for musicians to spend time carefully considering what merch they should sell, how to get it designed and manufactured, and how to market it to their fans.
So join Bobby Owsinski, as he teaches musicians how to make money selling their own merch. He explains which products are the most profitable (and which never sell well), and offers some product ideas you might not have considered yet, like tour books. Plus, learn the best places to order merch, how to price your products, and how to run a successful merch table at shows or on tour. Bobby wraps up with a look at online merch sales, either directly through your band's website or through a third-party company such as Bandcamp or Topspin Media.