Withaddkraft

Connect with your target audience, build a crowd, and develop trust-based contacts through addkraft. "IT" could be anything from products to services, an entrepreneurial initiative to a mega-enterprise, or a local initiative to a global venture. addkraft's digital marketing experts will help you conquer the digital cosmos!

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Our Services

Marketing Strategy & Planning

addkraft as a digital marketing company in Chennai delivers consulting services to develop your product- or service-specific market strategy through a 4-step approach : Evaluating your marketing opportunities, analyzing and identifying your target markets, determining best practices and metrics in the specific area, and overseeing the implementation of the strategy. Our team of subject specialists work with our clients to understand their story and present their thoughts to the audience in various effective formats. We as a content marketing agency, specialize in providing original persona-focused content, sales-stages-based content, strategic content and SEO content. Once your digital assets are strong, we execute digital marketing campaigns through search engines, social media and voice calls. Our customers are from Retail, IT, Healthcare, Manufacturing, Publishing, however most of our customers are mid-sized ISVs, eCommerce or IT consulting companies. Our experience and success stories makes us experts in digital marketing for software products & software services.

Social Media Marketing

Our social media marketing services offer a wide spectrum of tools that will build your digital visibility across multiple channels and help you reach out to and engage with your target audience. Our services include market research, persona creation, social media approach planning, content calendar creation, reaching out to audience, and performance management.

Lead Generation

We realize that the value of every marketing initiative is in its ability to generate potential leads. Multichannel approaches to lead generation include promoting your product/services and brand digitally, using SEO to promote your brand’s visibility, landing pages for focused attention on a specific aspect, and email marketing for personalized lead generation

Enabling Digital Sales

Our expertise also extends to sales – of course, digitally! From delivering a mobile-first experience to potential customers as they traverse down the sales channel to optimizing sales offerings by researching customers’ likes and dislikes and accordingly personalizing sales interactions, our focused sales experts make sure that they support you in driving your sales growthEXPLORE THE SERVICE

Marketing Strategy & Planning

addkraft as a digital marketing company in Chennai delivers consulting services to develop your product- or service-specific market strategy through a 4-step approach : Evaluating your marketing opportunities, analyzing and identifying your target markets, determining best practices and metrics in the specific area, and overseeing the implementation of the strategy. Our team of subject specialists work with our clients to understand their story and present their thoughts to the audience in various effective formats. We as a content marketing agency, specialize in providing original persona-focused content, sales-stages-based content, strategic content and SEO content. Once your digital assets are strong, we execute digital marketing campaigns through search engines, social media and voice calls. Our customers are from Retail, IT, Healthcare, Manufacturing, Publishing, however most of our customers are mid-sized ISVs, eCommerce or IT consulting companies. Our experience and success stories makes us experts in digital marketing for software products & software services.

Social Media Marketing

Our social media marketing services offer a wide spectrum of tools that will build your digital visibility across multiple channels and help you reach out to and engage with your target audience. Our services include market research, persona creation, social media approach planning, content calendar creation, reaching out to audience, and performance management.

Lead Generation

We realize that the value of every marketing initiative is in its ability to generate potential leads. Multichannel approaches to lead generation include promoting your product/services and brand digitally, using SEO to promote your brand’s visibility, landing pages for focused attention on a specific aspect, and email marketing for personalized lead generation

Enabling Digital Sales

Our expertise also extends to sales – of course, digitally! From delivering a mobile-first experience to potential customers as they traverse down the sales channel to optimizing sales offerings by researching customers’ likes and dislikes and accordingly personalizing sales interactions, our focused sales experts make sure that they support you in driving your sales growthEXPLORE THE SERVICE

OUR APPROACH

We announce to the digital world that your brand has arrived! But would anyone be interested? So we take quick but measured steps to go through the awareness-interest-desire-action channel to build a trusted, curious, and knowledgeable audience who’ll evolve into your dedicated customers and advocates. How’s this possible? Through our 3 C’s, of course!

A VISUAL WALKTHROUGH OF ADDKRAFT'S DIGITAL MARKETING CAPABILITIES

OPEN TALK - OUR COLLECTION OF BLOG POSTS

Every content marketer loves blog posts. What better way to connect with target audience and give voice to your story! But how can you get your audience to notice your blog post? After all, the purpose of Continue reading »

EXPLORE DIGITAL MARKETING OPPORTUNITIES WITH US!

What people say about us

It has been a pleasure to work with your team and you. ?Content based marketing has become very important in almost all domains today. ?Regardless of the type of customer, it is important to provide comprehensive and attractive content. ?In my interactions with the team at Addkraft, I have realized that everyone perfectly comprehends our needs and translates them into easily applicable content marketing strategies. ?I have always believed that understanding the needs of customers is key to any successful business engagement and addkraft has displayed this quality in all my interactions.
The content marketing industry has a serious shortage of content teams that employee language and subject experts in preparing technology-focused content. Only those marketers who deep dive into domain-specific knowledge can articulate the details of technology and business applications. Addkraft is a unique team that possesses this ability.
I am very happy to engage with Addkraft and am very impressed by the remarkable work you have done for us. All the best to the team!

Vinod Kumar

Director Novatium Solution (P) Ltd. Chennai

We worked with Addkraft Consulting for a 16-month period, from March 2015 to October 2016.
Throughout the engagement process, addkraft sought to understand our complex business model in both the business-to-business and business-to-consumer models. They provided us with marketing, consulting, and creative content solutions at all our stages to enhance our visibility and reach and to establish contacts for our business in the GCC region. During the contract period, they made it a point to deliver above industry standard results, while also ensuring quality, speed and accurate positioning that helped us stay ahead of competition

Ajit Nair

Business Manager, Afya Arabia

SmartifyHealth is excitedly looking forward to the launch of our IOT-based healthcare products in the second half of 2017! We are confident about delivering a successful product launch because our target audience is already curious about us, thanks to the early-stage proactive marketing strategy that we mutually worked out with addkraft Consulting. Through their marketing consulting & lead generation experience, addkraft ?developed a comprehensive digital marketing, content, and lead generation strategy. We appreciate their expertise in and knowledge of the technology market, and their ability to derive in-depth proficiency our segment, IoT in healthcare. We look forward to working with them for the rest of our implementation and growth phases.

Tushar Ratanghayra

Co-Founder & CEO

We engaged with addkraft over the last 6 months to enhance branding of our product Doc99. We found the team to be knowledgeable about the dynamics of branding and the eco-system that needs to be built around the product for effective recall.
We particularly appreciated their ability to be flexible and respond to market feedback and resource constraints to offer a practical approach to brand building.
We wish them all the best in their endeavors!