Benefit Knows Neutrals: The New Creaseless Cream Shadows/Liners

You know when eye shadow gets tricky? When you don't want to look like you're wearing any.

Example: if I'm wearing my Edward Bess Lipstick in Pure Impulse (a dramatic, matte russet) I struggle to find a great, subtle shadow to balance it. Or when I can't be bothered to wear any makeup at all (but know I really should slap on a little), it's always the question of shadow to wear that trips me up. If I choose beige, I look washed out. Anything brighter or darker? The rest of me looks half-dressed.

The Benefit sisters, Jean and Jane Ford, somehow sensed this minor frustration and are introducing three neutral Creaseless Cream Shadows/Liners next month.

Recess (a peachy beige pearl), Honey Bunny (a terracotta nude) and Gossip (a silvery plum) give just enough color and sheen to add a little polish to your eyes, but not so much that it will compete with any other strong elements (like bold eyeliner or lipstick). And of course, if you're feeling lazy, a quick slip of these silky shadows liven up your bare face.