Museum to scale 1/7

Museum to scale 1/7 is an initiative by Ronny Van de Velde which has been developed by the artist Wesley Meuris.

Museum to scale 1/7 is an initiative by Ronny Van de Velde which has been developed by the artist Wesley Meuris. In accordance with a firmly established postmodern tradition, the museum is at once subject and object of an intervention that operates as a mise en abîme – that is, the representation of an object using the object itself as a frame of reference. Museum to scale features more than a hundred miniature exhibition rooms at a scale of 1:7 that are devoted to Belgian artists and Belgian artistic movements. After a homage to Marcel Duchamp and his Boîte-en-valise, the circuit takes off with Jean-Jacques Grandville’s illustrations to Gulliver’s travels, the famous novel by Jonathan Swift in which scale assumes an important role. Thematic and historical ensembles devoted to symbolism, surrealism, photography, the Cobra movement, abstract and minimal art lead to a section in which Belgian contemporary artists have each decorated a room in their own original way. Among the participating artists are Jan Fabre, Jan De Cock, Pierre Alechinsky, Koen Van Mechelen, Ann Veronica Janssens, Michel François, and also Angel Vergara, Johan Muyle, Luc Deleu, Luc Tuymans and many more.

A website makes a visit to the exhibition an interactive activity. In the exhibition, the visitor can select his favorite museums by scanning the QR codes on the title tags with a smartphone. This selection is sent to the website Museum to scale and is registered there. The individual viewing behavior is tracked by the platform of the website and thus the visitor becomes curator. He creates his own ‘ideal’ exhibition.