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The Wall Street Journal has also suggested Samsung could launch a version of the S10 that is more premium than the standard and "+" models that are also expected.

It was claimed this device could flaunt a huge 6.7-inch display, have six cameras in total and be equipped to deliver 5G network speeds.

Although the internals of the S10 are expected to be improved, the aesthetics of the device have been claimed to present some of the biggest changes for Samsung fans.

At least one version of the forthcoming flagship has been rumoured to boast Samsung's newly-announced Infinity-O display that offers an entirely all-screen design with no notch at the top.

Instead the panel has a cutout for a smartphone's front-facing camera, offering a somewhat futuristic design.

However, it appears Chinese brand Honor looks set to deliver a similar display offering next month that could be priced significantly lower than the S10.

Honor recently sent out promotional material for a forthcoming smartphone launch taking place on January 22 that appeared to showcase the outline of the forthcoming device.

France's Eiffel Tower was positioned in the middle of the phone to raise awareness for the location of the reveal.

Honor recently sent out promotional material for a forthcoming smartphone launch (Image: Honor)

Galaxy S10 is expected to be unveiled in February (Image: Samsung)

However, the most noticeable part of the image was the placement of the moon that appeared in the top right-hand corner of the display, suggesting Honor's device could come with an Infinity-O-style appearance.

If Honor does decide to position its front-facing camera in a single cutout, it could allow the firm to achieve a laudable all-screen design.

It is currently unclear what device Honor is teasing or what the price point of such a device could be.

But if Honor follows its ethos of delivering the product at an incredibly tantalising cost, it may allow the Chinese firm to offer a truly budget alternative to the S10.

In the UK tech giant's most expensive phone, the Honor 10, comes in at £399.99.