In the spirit of legendary female acoustic singer/songwriters like Jewel and Joni Mitchell, the music of Faith Evans Ruch is intimate, vulnerable and saturated with raw emotion. The simple, personal setting of the song on video helps us enter into her private world of melancholy, questioning and brokenness. This kind of exposed, unfettered emotion creates a "simpatico", a connection with the artist and the song because we've all been there before and are pulling for her to pull herself out of the pit of sorrow and rise anew. Top that off with a compelling vocal and you have a "must experience moment" captured in this music video.