“Dating Naked,” which premieres Thursday, July 17 at 9/8c, features a man and woman and two different naked dates each. In the end, they’ll choose one to move forward on their dating adventure — possibly with clothes.

The network’s proposed deeper idea behind the series is to see what will happen once you literally strip someone of all the things that externally define you or distract you.

“[The nudity] was really a storytelling device that was about something — the search for true love and what happens when you throw away your inhibitions,” VH1’s executive vice president of original programming and production, Susan Levison, told TheWrap previously.