The company will use the cash to launch its first product Blink, which works with a voice-enabled operating system.

Other investors in the round include tech incubator Investopad, Manish Singhal, Anupam Mittal, founder and CEO of People Group as well as top executives from taxi app Ola and budget hotel aggregator Oyo.

"Not being a mobile OEM gives us the liberty to start ground-up instead of replicating the features of a mobile phone on the wrist," said Ankit DP, co-founder at Witworks.

Founded in 2014, Witworks began as a collaborative platform to crowd-source ideas aimed at design, manufacture and sale of products which solve real life problems. It pivoted to becoming a device maker in 2015.