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As a foundational technology, text analytics has a lot of versatility, but its broad potential use can make it difficult to explain to prospective users. Whatever a company's pain point, chances are that text analytics can be part of the solution, and there is plenty of room for growth, both across different industry verticals and horizontally within an organization.

News Analysis

Enterprise search is a touchy-feely service. If you have interviewed potential users of an enterprise information system, you probably have heard, "I prefer a system that works just like Google" or, "I want the system to provide just the information I need." Those types of statements make clear that search is a subjective concept. When search engine expert Steve Arnold expressed his concern with traditional surveys, a colleague suggested that he check in with Dr. Linda McIsaac, whose work involves a next-generation method of determining employee preferences. He asked McIsaac if she would update him on her methods for obtaining statistically valid data about an individual's or a group's preferences. Her company is Xyte, which uses her method described as "human behavior technology." Her work makes it possible to predict employee behavior and translate it into tangible business results. The Xyte approach, according to the company's Web site, is grounded in neuroscience and psychology. In this article, Arnold provides a review.Posted April 29, 2012

David Weinberger

Some of the data in these clouds is going to turn out to be inaccurate, but with so much of it openly available, and with the ability to link up data sets, the inaccuracies turn into the equivalent of rounding errors...Posted April 29, 2012