Network Services - Roaming Management

A large share of a MNOs (Mobile Network Operator) revenue is contributed by roaming services. In the absence of right roaming agreements and effective solutions the subscribers could end up paying very high roaming charges which leads them to get local subscriptions while travelling. With the right network partners and calculated strategies in place, MNOs are able to optimize their services while keeping loyalty from roaming customers and thereby increasing revenue.

Intelligent & Maximum Efficiency Roaming

The solution can be implemented in a number of ways as below

Preferred Partners - A mobile operator maintains a list of preferred international roaming partners in the sim card. This ensures that the subscriber registers with the preferred partner network while roaming. The partner list can be updated on a regular basis by the 'Home' MNO via OTA* campaigns. The subscriber benefits from good roaming rates.

Multi-IMSI - There can be multiple IMSIs on a single (U)SIM card for the 'Home' MNO and its roaming partners. This ensures that the subscriber, while roaming, is always registered as a local subscription. The roaming subscriber saves on high roaming call charges and stays with the subscription of the 'Home' MNO. This also encourages higher usage from the subscriber.

Call Back Service - In this method the subscriber initiates a call back session from a sim card application. The 'Home' MNO then dials the phone number and sets up a bridge for the calling subscriber. The 'Home' MNO should support USSD callback for this service. This way the calling subscriber saves on high rates for making international calls while roaming.

Managed Roaming Services From Simage

With OTA service to regularly update sim roaming applications hosted and operated by in-house technical experts, the Managed Roaming Services from Simage are cost-effective and easily implemented, without extra investments on infrastructure and resources by the MNO. The operating costs are never passed on to the customers and this will increase customer loyalty for the MNO and operators will be able to retain their existing clients while attracting more new customers by offering a range of total roaming solutions.

Key Features Of Simage Roaming Solutions

Multiple implementation methods provide MNOs with a range of options

Efficient and real-time traffic steering

SIM applet based on Java™ and Interoperable

SIM based solutions. No dependency on handsets

Flexible services update via OTA

Improves customer loyalty

MNO Benefits

Cost-effective implementation

Maximum control over traffic redirection

Interoperable platforms for all solutions

Works with any handset

Real-time traffic management

Efficiency in customer support for roaming customers

Opens up avenues for innovative subscriber roaming packages

End User Benefits

No services interruption and convenient services accessibility through partner networks

No special technical configurations required

Continuation of services while roaming (eg. Use of existing sim and handset phonebook)