Sainsbury’s lifts three item limit on thousands of products - new rules revealed

SAINSBURY'S have today announced that they lifted the three item restriction on thousands of products to help customers shop for their family and friends as well as volunteers shopping for the vulnerable and elderly.

Sainsbury’s Chief Executive Mike Coupe has said that the shop will stop rationing most products after shoppers fear that the three item limit restricts them shopping for others. With COVID-19 cases rising in the UK, where thousands of people have contracted the virus in the last month, it has resulted in a panicked response from the general public. This has led many people to stockpile ‘essential’ items that people might not normally buy in bulk, like toilet paper, hand sanitiser and hand wash.

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Mike Coupe added: “We know many elderly and vulnerable people who need to self-isolate are relying on the kindness of family, friends and local communities to shop on their behalf and we encourage this.”

Sainsbury’s said it was waiting for databases for Scotland, Wales and Northern Ireland and will contact vulnerable customers in those areas “as soon as we are able.”

Many supermarkets have recently started lifting buying restrictions as stock slowly goes back to normal.

Asda and Waitrose has lifted restrictions on fruit, vegetables and chilled goods.

Meanwhile, Sainsbury’s will soon be launching a new “volunteer gift card and online voucher” in the next week or two.

The chain says it is also committed to helping food banks by donating £3 million to Fareshare and it has partnered with Comic Relief and the BBC for the Big Night In which aims to raise money for people impacted by the COVID-19 crisis.