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Hello everyone,

July is vacation month in Sweden so I wanted to organize a last meetup before summer strikes us with full force and distractions.

This time we're aiming for a simpler event so there will not be a presentation but we plan on making up for it with a great discussion. We ran over time last time simply because we didn't want to stop discussing the ideas Henrik presented.

This meetup will be in the form of an AW (or "afterwork", a very Swedish phenomenon I've been told) and the idea is to continue the discussion about the relationship between value-pricing and the business strategy known as customer intimacy.

Feel free to drop in from around 16.00 and join us for a discussion and a drink. We'll be hanging out at Ljunggrens in Götgatan. Slussen metro (southern exit) is across the street. I'll update the meetup event in case the location changes.