Category Archives: Business Intelligence

The answer to this question come from a dynamic infographics from WorldPayZinc (a mobile payments company) that show in a very appealing and smart way how much does a tech giant (check your favorite) does revenues and profits in a … Continue reading →

Newsweek’s current issue features a nice story by Megan McCardle about shopping, selling and the future of retailers – online too. The article deals with Amazon, Best Buy and a lot more. Sales were $12.1 billion in the third quarter … Continue reading →

Walmart e-Commerce from Davis Elen Advertising on Vimeo. DE shares the stage with Justin Timberlake, Taylor Swift, Celine Dion and Lionel Richie. Some of entertainment’s biggest stars performed at the 2012 Walmart shareholders’ meeting. And Davis Elen was part of … Continue reading →

As we’re reaching the end of 2012, we’re getting more and more “Year-stats”: social analysis tool Beevolve brings us a complete survey of more than 35 million Twitter accounts and some results are quite amazing. US Twitter users are 50/50 … Continue reading →

MediaPost just published this cool post, take a look! Some hints? Brennan Carlson, VP of strategy at Lyris, called for search terms similar to tweets in microblogging sites like Twitter. He said Google and Twitter offer analytics tools, but can’t … Continue reading →

From the latest Advertising Age issue. The Truth About What Works in Digital Marketing For Consumer Packaged-Goods Marketers, Digital Does Sell Soap Does digital media deliver a better return on investment than TV? Tough questions and a lot of answers … Continue reading →

What is the value of a tweet? How much does Yelp value a review? As a participant in the social media economy, how much value does your participation create for companies like Facebook and LinkedIn? Here comes a pretty infographic … Continue reading →

A nice post by KissMetrics about social-, and -web, analytics tool that help marketers plan and report strategies and campaigns effectively. We all know these days that a good marketing strategy always includes a digital component…like email, blogs, Twitter, Facebook … Continue reading →

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