Drive Time Metrics

This guest column is by Bob Maccini, a founder and CFO of Drive Time Metrics, Inc. (DTM) which collects and analyzes media data collected from vehicles. Americans spend 100 billion hours in their cars, traveling 3.2 trillion miles each year. What was heard in these vehicles during all of this time? Continue Reading →

Drive Time Metrics (DTM), a connected car tech startup, announced that it has been awarded a patent for its core technology which collects, measures, and analyzes in-car media use. After four years in process, the patent positions DTM to provide a key measurements and in-car audience behavior insights to audio publishers such as broadcast radio and music services. Continue Reading →