After 60 years in the bar biz, Club 404 owner Jerry Feld is hanging up his shot glass.

Feld, who bought the Denver dive bar at 404 Broadway in 1951, has sold the place to Andrew Caldwell and his father, Craig, a longtime Denver restaurateur.

The 404 will celebrate the end of the Feld era beginning at 4 this afternoon. The bar will continue to operate as usual but will close this month for some sprucing up and reopen in January.

“I was going to law school at DU, and I had a chance to buy this place,” Jerry said Thursday afternoon. “Now, leaving it is really an emotional thing for me.”

Local historian Tom Noel, who says he earned his Ph.D. on bars at CU-Boulder in the 1970s, said he frequented the popular watering hole during his research.

“Lots of people come in there to eat cheap,” Noel said. At one time, a steak dinner cost $4.04. “He used to try and close on Thanksgiving and Christmas, but all the people in the neighborhood said they would have nowhere to go, so he kept it open.”

Jerry said he stopped his routine of working in the joint every day five years ago when his kidneys started failing. He can still be found at the club on the days he’s not getting dialysis, he said.

Harriet Berkowitz Feld, Jerry’s wife of 58 years, called the family’s decision to sell “bittersweet.”

“We lost our son, Jeffrey, a year ago; he ran the 404,” she said. “The dynamics have changed a lot without him.”

For Jerry’s part, he said he’ll take home a bar full of memories when he leaves the place tonight.

“I made all my customers friends,” he said. “I knew everybody’s name who came into my place.”

Grand opening.

Roughly 500 invited folks were expected to attend the grand opening of Elway’s in The Lodge at Vail on Friday, where the Hall-of- Famer himself was to host the party along with co-owner Tim Schmidt.

Among the RSVPs: John Elway and his wife, Paige; Rob Katz, CEO of Vail Resorts, and assorted top management; several Cherry Creek Elway’s restaurant VIPs; and Olympic gold-medal skier and World Cup champ Lindsey Vonn.

Billups bucks.

Former Denver Nuggets point guard Chauncey Billups is auctioning off his basketball gear to raise money for the Chauncey Billups Elite Basketball Academy, a Colorado- based foundation.

Fans of Billups and b-ball can check out daily auction items at facebook.com/chaunceybillups and bid by leaving a comment with the dollar amount. Bidding ends at midnight Wednesday.

Legal beagle.

Former Denver lawyer Andrew Cohen is joining the CBS news magazine show “60 Minutes” as the program’s first-ever legal analyst. Cohen, who’s worked for CBS News for 15 years, is a former civil litigator at Denver law firm Gorsuch Kirgis.

Forty diamonds.

Andrew Rogers, general manager of Denver’s only AAA Five-Diamond hotel, The Ritz-Carlton Denver, celebrates the Big 4-0 today. Rogers, who’s married with three daughters, said he’ll spend the day with his family.

EAVESDROPPING

A man talking about an online dating disaster:

“I heard a story once about a match.com nightmare in which the guy showed up late at the date and said he’d just gotten out of the court hearing for the restraining order his ex-girlfriend had slapped on him.”

Penny Parker worked for six years as a business writer at The Denver Post before joining the Rocky Mountain News as an On the Town columnist. After the newspaper's closure, she rejoined The Post in 2009. In April 2012, she left The Post again for Blacktie Colorado. She died in 2016 at the age of 62.