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Today many health conscious adults attempt to maintain a youthful appearance by exercising, taking growth
hormone enhancers and using expensive cosmetics.
Researchers agree the major visible signs of aging in the skin,
joints and eyes are a result of progressive collagen and hyaluronic
acid (HA) degradation in our tissues. They propose that
supplementation may actually reverse signs of aging.

Normal Skin Structure and Function
Normal skin function requires the presence of normal physiological
substances in and around the skin cells. Of the many
substances required for the normal functioning of the skin, collagen
is one of the most important. It provides structural support
to skin, thereby maintaining the skin tone, suppleness and
elasticity, giving the skin its amazing beauty. Without sufficient
collagen, our body would literally unravel itself from the seams,
losing its connective properties and its ability to hold together,
causing sagging and wrinkles associated with old age.

Another vital component of the skin structure is hyaluronic
acid. HA is a major component of the extra cellular matrix, that
is, the space between living cells. HA is also present in skin tissue,
both dermis and epidermis, where it allows the retaining of
skin moisture and functions as a lubricant between the collagen
matrix of the skin. Younger looking skin is typically higher in HA.
It has been observed that hyaluronic acid content present in human
skin tissue declines as we age, most dramatically after the
age of 50 when signs of aging are most prevalent. The degradation
of hyaluronic acid and collagen leads to the loss of elasticity and
smoothness of the skin, leading to the appearance of wrinkles.

Hyaluronic Acid
May help:

promote joint cushioning

support proper inflammatory function due to its chondroitin sulfate content

boost skin elasticity and reduce the appearance of wrinkles by promoting skin repair and support

support proper wound healing due to its potent hyaluronic acid content

improve the appearance of skin, hair, and nails because it naturally contains key “beauty” amino acids like hydroxyproline

Hyaluronic acid is already being
used in veterinary medicine for
hip dysplasia in dogs and for knee
problems in racehorses either
as an injected or oral supplement.

Most people after the age of 40 have already lost a great deal
of HA and may actually require HA supplementation. It is now
possible to supplement HA with an advanced nutraceutical,
BioCell Collagen II® that delivers HA orally.

It is possible that HA rich BioCell Collagen II, when taken
orally, can reach the corium layers of the epidermis and provide
cellular level nourishment to the skin, revealing a more vibrant
and younger looking completion.

Normal Joint Structure and Function
At present, doctors believe that osteoarthritis afflicts more than
20 million Americans. By 2020, that number is expected to reach
40 million. Indeed, some researchers think we’re headed for a
full-blown epidemic of degenerative joint disease. Results of an
October 2002 nationwide survey from the Center for Disease
Control and Prevention show that 69.9 million adults—or one-third
of the U.S. adult population—suffer from arthritis or
chronic joint pain symptoms.

Osteoarthritis is a degenerative joint condition characterized
by the erosion of the cartilage at the ends of the bones. Cartilage
is the shock absorber of the joint and without it, joint problems
can occur. Due to wear and tear on the joints, the once tough
and slippery cartilage that separates the bones may become
soft, frayed and thinned—it basically wears through like an old
sock, leaving rough, bony surfaces to grind on one another every
time the joint moves. Scientists have also recently identified a
host of other things that can cause cartilage degradation and
osteoarthritis. Weak quadriceps muscles (in the knees) can
stress the joint. Eroding cartilage can cause painful bone spurs,
but changes in bone structure can actually erode cartilage as
well. When cartilage erodes, certain immune cells come in and
help get rid of that tissue but they also seem to attack healthy
joint tissue, which can cause inflammation. Finally, certain genes
play a role in predetermining cartilage status. Left untreated and
unchecked, this can become very debilitating.

Normal joint function requires healthy cartilage and bones,
smooth gliding surfaces, synovial fluid, normal joint spaces
and normal soft tissues surrounding the joints. Of the many
substances required for the normal functioning of the joints,
collagen is one of the most important.

There are over 14 different types of collagen found
throughout the body. Collagen II is the most abundant
structural component found in the articular (joint) cartilage
matrix. Interwoven in collagen II matrixes are powerful
substances known as glycosaminoglycans (hyaluronic acid
and chondroitin sulfate), which gives the cartilage its amazing,
shock absorbing properties.

As we age, it has been observed that there is a decrease in
the production and concentration of collagen II in the joints.
The lack of this vital structural component leads to joint pain
and inflammation.

Today’s common treatments include the prolonged use of
harsh painkillers and anti-inflammatory drugs, steroids,
NSAIDs and COX-2 inhibitors that temporarily relieve pain and
cover up the symptoms while the disease progresses further.
More often these treatments worsen the condition rather than
help because of their harmful side effects.

Through the advancement of preventive nutrition, we can
now not only halt the progression of arthritis but can also
improve the condition and provide relief to sufferers by using
safe and natural nutraceuticals. An effective and comprehensive
nutraceutical substance that uses this approach is BioCell
Collagen II.

In order to benefit the arthritic conditions, collagen II must
be present in high concentrations to provide structural support
and cushioning properties to the joints. BioCell Collagen II
contains highly efficacious and naturally occurring levels of
hyaluronic acid, glucosamine sulfate, Hyaldepolymerized
chondroitin sulfate (higher absorption rate), protein and
cartilage matrix glycoprotein. BioCell Collagen II is the only
hydrolyzed 100 percent pure chicken sternum derived collagen
II ingredient shown to be safe and effective. It provides low
molecular weight compounds, which are readily and easily
absorbed into the bloodstream.

Conventional Medicine Embraces HA
Conventional medicine has not overlooked hyaluronic acid. HA
has been used as a lubricant in eye surgery for over a decade.
Dermatologists now inject high-molecular weight HA into the
skin to reduce wrinkles. Orthopedists inject high-molecular
weight HA into knee, shoulder, sacroiliac, intervertebral discs
and the temporomandilbular joint to reduce symptoms of
osteoarthritis. The success rate of injectable HA in relieving
joint problems is about 80 percent. HA is now being used in
prescription eye drops, in skin preparations and to prevent
adhesions following surgery. So the HA revolution is underway.

Who Should Consider BioCell Collagen II?
This nutraceutical grade ingredient is completely safe and
non-toxic. It is suitable for everyday use by individuals
who want to lead a healthier lifestyle, especially baby
boomers and the elderly population who have conditions
associated with connective tissues disorders, osteoarthritis,
degenerative joint conditions, joint defects, and cartilage
injuries.

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