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An investigation by the New York Times into the shadowy world of location-data brokerages found a whole menagerie of companies from IBM, Foursquare and the Weather Channel to obscure players like Groundtruth, Fysical and Safegraph, who pay app vendors to include their tracking code in common apps.
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It's illegal to discriminate based on "protected classes," including "men and women on the basis of sex; any group which shares a common race, religion, color, or national origin; people over 40; and people with physical or mental handicaps" but from the earliest days of its self-serve ad platform, Facebook gave advertisers the ability to exclude people from ads for jobs, financial products, housing and other necessities based on these categories.
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Edtech Strategies, "a boutique consultancy focused on providing strategic research and counsel on issues at the intersection of education, public policy, technology, and innovation" has published a report detailing the dismal state of America's state education agencies web-practices, where encrypted connections are hard to find and adtech trackers are everywhere.
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A new report from the New America Foundation uses the current fear that Russian government elements manipulated the 2016 US election to explore the relationship between advertising technology, surveillance capitalism, and "precision propaganda," showing how the toolsuite developed for the advertising industry is readily repurposable by even modestly competent actors to spread disinformation campaigns.
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Earlier this year, companies like Silverpush were outed for sneaking ultrasonic communications channels into peoples' devices, so that advertisers could covertly link different devices to a single user in order to build deeper, more complete surveillance profiles of them. Read the rest