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July 28, 2009

Inspiration v. Marketing...Inspiration & Marketing

Be ready for the major marketing campaign should you click on anything that comes on your screen after the movie plays.

I don't know the answer (yet) to this current quandary of mine. Perhaps you have opinions that might enlighten me.

HMHC is in the middle of Peace Village - a day camp for young kids that includes a segment on media literacy. I'm wondering who's teaching that subject to the rest of us. And I wonder about the 'real' value of films such as the one linked above when its primary function seems to be about selling books and other products.

Do I need a book on Nature, or do I need to go outside? I'm feeling a little schizo about this already. I love inspirational books, picture books, things that inspire, and I spend money on them.Someone takes the photos, finds the quotes, publishes...and all the tons of chores attached to producing the book, the video, the ad campaign. Hell, I'm even filing a bunch of my own photos under the heading of 'the book project'.

And yet, I'm bothered by....this? maybe not...I guess it's mostly the constant barrage of advertising that comes our way on a minute by minute basis. I believe myself to be at least somewhat literate about such media and I still can be caught in the net. I love HGTV, too. And the shows are becoming increasingly about things to sell.

...OK. Enough for now. I'll be better off in this moment to go outside. I don't know the answer; don't really need to know the answer. For my inspiration just now, I'll go outside. You go, too. Your back yard is far enough, though the world awaits. :)

Comments

Be ready for the major marketing campaign should you click on anything that comes on your screen after the movie plays.

I don't know the answer (yet) to this current quandary of mine. Perhaps you have opinions that might enlighten me.

HMHC is in the middle of Peace Village - a day camp for young kids that includes a segment on media literacy. I'm wondering who's teaching that subject to the rest of us. And I wonder about the 'real' value of films such as the one linked above when its primary function seems to be about selling books and other products.

Do I need a book on Nature, or do I need to go outside? I'm feeling a little schizo about this already. I love inspirational books, picture books, things that inspire, and I spend money on them.Someone takes the photos, finds the quotes, publishes...and all the tons of chores attached to producing the book, the video, the ad campaign. Hell, I'm even filing a bunch of my own photos under the heading of 'the book project'.

And yet, I'm bothered by....this? maybe not...I guess it's mostly the constant barrage of advertising that comes our way on a minute by minute basis. I believe myself to be at least somewhat literate about such media and I still can be caught in the net. I love HGTV, too. And the shows are becoming increasingly about things to sell.

...OK. Enough for now. I'll be better off in this moment to go outside. I don't know the answer; don't really need to know the answer. For my inspiration just now, I'll go outside. You go, too. Your back yard is far enough, though the world awaits. :)