If you want to do a good deed or just want the free commemorative 2010-11 Lakers pin you get for doing the good deed, bring a new children’s book to donate Sunday evening at Staples Center on Chick Hearn Night.

The Lakers have held a book drive every year on the date of the home game closest to Hearn’s birthday since he died in 2002, and this year it coincides with the Lakers-Warriors game Sunday night.

All books will be donated in Hearn’s memory to “Everybody Wins! Los Angeles,” an organization dedicated to children’s one-to-one reading experiences with adults. Books will be collected at Star Plaza from 4:30 to 6:30 p.m. Sunday.

At halftime of the game, USC students Claire Atkins and Alex Wilk will be honored Chick Hearn Memorial Scholarship winners for this year.

The public may contribute to the fund to help journalism students seeking careers in sports broadcasting. Donations may be sent to: USC Annenberg Chick Hearn Fund, USC Annenberg School for Communication & Journalism, 3502 Watt Way, Los Angeles, CA 90089-0281.

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