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The secret for a perfect image: VSCO

“As humans, we’re compelled to create. It’s in our DNA. It may not always be pretty, it may not always be easy, but it’s our fundamental response to life. Creativity isn’t limited to an artistic class; it’s the radical expression of each person’s voice in this world. It takes different forms, a mad juxtaposition that reflects the individual’s own unpredictable, winding path. It isn’t limited to the polished aspects of life, but embraces all facets of human existence, the ups and downs, the loud and quiet. Here, we’re telling the story of our people, calling others to add their layer to the multidimensional, textured creativity on VSCO.” – VSCO

“We wanted to create a platform that honored the art [our users] created without likes and comments.” – Joel Flory (Co-fundador do VSCO)

* Informação para artigo: theverge.com e vsco.co

[EN]

“As humans, we’re compelled to create. It’s in our DNA. It may not always be pretty, it may not always be easy, but it’s our fundamental response to life. Creativity isn’t limited to an artistic class; it’s the radical expression of each person’s voice in this world. It takes different forms, a mad juxtaposition that reflects the individual’s own unpredictable, winding path. It isn’t limited to the polished aspects of life, but embraces all facets of human existence, the ups and downs, the loud and quiet. Here, we’re telling the story of our people, calling others to add their layer to the multidimensional, textured creativity on VSCO.” – VSCO

VSCO is my favorite application when it comes to choosing a filter for an image that i want to publish. But why the VSCO?

Instagram has always been the social network chosen for everyone to share their photos, from people of different ages, who seek to share small or great moments of their lives with their family or friends. This diversity of users is due to the fact of the magic filters that Instagram provides, allowing anyone to give a new soul to a common photograph.

“The concept that a good photo is one that has lots of textures or colors is something that we wanted to dispel” – Greg Lutze (Co-fundador do VSCO)

But in a world where everything is banal and beyond, there is a time when we are seeking something authentic. The first interest of VSCO is that images can convey precisely the simplicity and its beauty, naturally.

This application offers several free filters and many more that can be bought in the online store. In addition to filters, VSCO also has tools for image retouching, such as contrast, cropping, sharpness, clarity, saturation and more.

It is the ideal tool for transforming your photos and VSCO also allows to share the content of their users in the VSCO community. Everyone can create an account to publish their images and follow other users, however the goal of this platform is not to be a social network, but rather a tool for images.

“We wanted to create a platform that honored the art [our users] created without likes and comments.” – Joel Flory (Co-fundador do VSCO)