Green Business Learning Series plans new seminars

Saturday

Oct 6, 2012 at 3:15 AM

By Jim cavanThe Green Alliance

PORTSMOUTH -- Back in the spring, the Green Alliance broadened its community and business outreach efforts by hosting a Green Business Learning Series at the company’s downtown Portsmouth headquarters. Marshalling the expertise of myriad partnering businesses, the GA hosted seminars on topics ranging from effective green branding to brand development, marketing, and effective social media strategies. The events were a resounding success, with dozens of other businesses and community members in attendance. This fall, the self-described “green business union” is poised to roll out a second Green Business Learning Series featuring a new host of topics. The series kicks off Thursday, October 18 with “Using Mobile Apps to Grow Your Business.” The forum will be headlined by Alex Bakman, founder of Snappii, a company specializing in mobile phone applications for businesses of all sizes, and across industries and sectors. According to numerous recent studies, nearly 500 million people worldwide own smart phones, and that number is expected to double in the next few years. Bakman, a serial technology entrepreneur who founded three businesses that have gone from zero to over $10 million in revenue, says he plans to discuss how these hand-held wonders represent not only a revolution for individual consumers, but for business development strategies and growth as well. “Our goal is to help small businesses make mobile apps quickly, easily and the most important affordably,” says Bakman. “We’re giving customers the opportunity to make mobile phone apps without programming skills and in a timely fashion.”In a phrase, Snappii helps businesses create mobile storefronts. Using the omnipresent Pay Pal platform as the go-to landing pad, businesses – and small businesses in particular – can now put themselves on something of an equal footing with their larger competitors, making their products, services, and brands simultaneously more competitive and easier to reach. Bakman’s talk will be followed up on November 8 by a second talk on Renewable Energy Options for Businesses, and is slated to include presentation by Glacial Energy, Eco Firebox, Simply Green Biofuels, and Ultra Geothermal.Both forums will feature a talk by Harvard Professor Greg Norris, Founder of New Earth, who will discuss the concept of “environmental hand print,” or the positive impacts that businesses can have in reducing their carbon footprint. “In addition to helping the green businesses in our communities increase their revenue streams with tools such as mobile apps, we also want to be sure that we are helping to educate around sustainability in commerce,” adds GA Director Sarah Brown. “We are very excited about sharing Professor Norris’ concepts on positive net impact which when coupled with a business working to reduce their environmental footprint can really provide a springboard to success.”The seminars are free to Green Alliance Business Partners and well as Green Card holders. Non-members can attend by purchasing a one-year membership for $25 at the door – $10 off the organization’s standard membership fees. They will be hosted from 5 to 7pm at the company’s 75 Congress Street (third floor) headquarters. Light appetizers and refreshments will be included. To RSVP to either of the Green Alliance Green Business Learning Seminars email sarah@greenalliance.biz.Learn more about SnAPPii at www.snappii.comFor more info on the Green Alliance, visit www.greenalliance.biz For info on Norris’ Positive Handprinting visit www.handprinter.org

Never miss a story

Choose the plan that's right for you.
Digital access or digital and print delivery.