WHO/WHAT IS THE AUTHORITY IN YOUR COMPANY?

I’m thinking of the turmoil in our worldIt is hard for the center to hold with so many of our institutions in chaos and in need of transformationIt is so tempting to turn every event or disruption into a dramatic life or death moment. And, yes there are some that are life or death. You have to know the difference.A fundamental question in any culture is, “Where does authority reside?”In God? In the top leader of the country? In the law? In money?(Sometimes in the US I think authority resides in celebrity and fashion)

But for your company, the authority should be in the customerThey are the boss, the power and the the decider of life or death in your businessWhen politics knocks at your door–focus on the customerWhen moral duty calls –think about your customerWhen civic duty pulls–follow your customerWhen you get entranced with your personal power–bow to the customer

The customer is your authority. Stay grounded in that awareness. Be humbled byThe demand to serve customers wellLet your customers be the rudder to guide your company through the churning in the world around youStay steady in that focus