Starnberger See, 1910

CommentaryStarnberger Lake, south of Munich is one of the largest bodies of water in Germany. Its name is official only since 1962, before it was known as Würm Lake (the Würm is the only natural outflow). The lake is not only popular as a tourist attraction, but also because of the tragic death of King Ludwig II of Bavaria who, in an unfortunate accident, drowned there, near Schloss Berg.

This work by Hohlwein is one of the earliest posters for the growing mass tourism. Ludwig Hohlwein is the most prominent exponent of Munich posters before the First World War. His work, characterized by their skilled drawing, dominated the development of a sophisticated, decorative style. As one of the few poster stars in the period before the First War, he succeeded in keeping his name even after structural changes in poster production in the 1920ies and 1930ies. As a prominent illustrator for the Nazi propaganda machine, he misused his talent, experience and reputation.

Starnberger Lake, south of Munich is one of the largest bodies of water in Germany. Its name is official only since 1962, before it was known as Würm Lake (the Würm is the only natural outflow). The lake is not only popular as a tourist attraction, but also because of the tragic death of King Ludwig II of Bavaria who, in an unfortunate accident, drowned there, near Schloss Berg.

This work by Hohlwein is one of the earliest posters for the growing mass tourism. Ludwig Hohlwein is the most prominent exponent of Munich posters before the First World War. His work, characterized by their skilled drawing, dominated the development of a sophisticated, decorative style. As one of the few poster stars in the period before the First War, he succeeded in keeping his name even after structural changes in poster production in the 1920ies and 1930ies. As a prominent illustrator for the Nazi propaganda machine, he misused his talent, experience and reputation.