Public relations can be a confusing marketing tactic. It operates differently than other marketing tools. PR is a combination of news and sales, and to generate media interest in your story, you must think like a journalist to create a story that’s newsworthy and then “sell” it to media.

SCORE’s latest infographic answers the question, “are women-owned businesses as successful as male-owned businesses?” This infographic highlights the findings of part 1 of “The Megaphone of Main Street: Women’s Entrepreneurship.”

The idea of using your network as a business asset is why social selling matters. At its most basic level, social selling is similar to networking via social media… except it’s a little different. To understand how it’s different may require some rewiring of how you think about social media.

Thanks to rising costs of labor, energy and borrowing money, many small business owners are faced with the choice to either cut profits or raise prices. Here are 5 tips for increasing prices without upsetting your existing customers.

Having children at home for a three-month stint creates logistical issues that can thwart your small business's productivity. Here are 7 tips for succeeding as a business owner and parent during summer break.