Spreading The Goodness To Melbourne

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We are thrilled to have just opened our first Melbourne store on Bay Street, Port Melbourne.

With six stores in Sydney and now our first Melbourne store, About Life Port Melbourne joins existing Sydney stores in Bondi Junction, Cammeray, Double Bay, Lane Cove, Rozelle and Surry Hills. It’s hard to believe we started out as a humble juice bar and cafe in Rozelle almost 20 years ago. Even after so many years, we are still independently owned and operated by sisters Jodie Stewart and Tammie Phillips.

“This is an incredibly exciting stage in About Life’s growth. We have seen huge success in our existing Sydney stores, and Australians have overwhelmingly embraced natural living in recent years,” says co-founder Tammie Phillips.

“Opening our first Melbourne store heralds a new era for us. We couldn’t be more thrilled to share the About Life philosophy with one of Melbourne’s premier urban beachside areas, where health and wellness are real priorities.”

Our promise is to eliminate the nasties – artificial preservatives, flavours, sweeteners, colours and more – found in conventional supermarkets and instead replace these with natural, ethical groceries that won’t break the bank or leave a large footprint.

From staples to superfoods, we offer a complete lifestyle experience with no more complexity, just simplicity and goodness.

Fresh produce boasts clean, chemical free practices, with many of the fruit and vegetables sourced and grown by local Victorian suppliers. Free-range, grass-fed and organic meats are sourced from sustainable farms along the eastern seaboard. Our very own Private Label range offers premium products without the price tag, with raw desserts, raw dips, salads, organic milk and ready-made meals only some of what we have on offer.

We also offer healthy, tasty and clean food for kids and babies and eco-friendly products including nappies. Our household section offers products that are free of parabens, artificial or synthetic colours, fragrances, preservatives, and free of petroleum based products.

The Port Melbourne grand opening weekend will be held from Saturday 30 April – Sunday 1 May with live supplier demonstrations, samplings and tastings, a garden patch where the kids can plant their own seeds and take them home to watch them grow, a Bike ‘n’ Blend juice station and much more.

About Life is located at 120 Bay Street Port Melbourne, opening 7am – 8pm every day (café 7am-3pm) and Public Holidays from 8am – 5pm.