Michael Porter and K-pop: An Analysis

K-pop is a business, through and through. No matter how original a concept is or how natural fan interactions may seem, the details even down to how much a performer weighs are all calculated.

Crystal “CeeFu” Anderson‘s insight:

This article begins by looking at K-pop through an economic lens, but falls into a familiar trend of boiling the success of K-pop down to profits and business models and echoing the much-repeated mantra about the manufactured nature of K-pop. At the same time, it leaves out the key to the global spread of K-pop, namely the fans, who have exerted tremendous influence on K-pop.