C.C. shared his unique perspectives on writing great content, creative thinking, and how to consult for high-profile clients such as the Discovery Channel where he helped develop a fascinating campaign to market the show, “Shark Week.” He also talked about his book, “Content Rules” that discusses Killer blogs, Podcasts, Videos, Ebooks, and Webinars. It also talks about how to better engage your customers to truly add that human connection. C.C. was kind enough to blog about his experience in visiting our university entitled, “The Full Sail Experience.”

Since the event venue was only able to hold up to 150 people, we also had a live stream of the event. The live stream peaked at about 300 viewers making this event one of our most successful. Please watch the LIVE STREAM here!

Meet the Author

I am a professor of Marketing at Full Sail University in the Digital Marketing degree. I teach a wide range of classes in mobile and emerging technology marketing, storytelling, content marketing strategy, new media distribution channels, and personal branding. I also currently serve as a LinkedIn Advisor and as a Past-President of the American Marketing Association of Orlando. My interests are in music, film, television, and art.

Contact Ken for speaking engagements at 415-891-7702.

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