The 'Hoxton Creep' isn't a new ironic dance, or even a lascivious drunk web site designer. No, it's the sociological phenomenon that describes the gradual northward movement - mainly up the Kingsland Road - of trendy bars, art galleries and music events away from Hoxton. Dalston has been appearing in the freesheets for a while now and a recent alternative music festival gained a lot of interest. Hot on the heels of all this fun is newcomer Dalston Superstore. The approach is familiar to those who like such things; rough and ready, there's a distinct lack of signage outside, with the frontage instead showing a faded dragon from whatever shop once occupied the site. The walls are bare concrete, enlivened by various bits of art work, while plywood heavy seating lines the right hand side of the bar. Beer comes to two varieties - Red Stripe and Kirin - and cocktails are a little over £6. The clientele are uniformly eclectic in their mode du jour; use your I-spy book to gain points for the number of Midge Ure (circa 1981) moustaches you can spot. Downstairs opens pretty late and is where you'll find the DJs in spinning their 78s. It was certainly very popular on our recent Friday night visit and clearly the creep is in full swing; we're just waiting for the first hipster's hangout to appear in Seven Sisters, or perhaps Upper Edmonton.