Gemco is the reliable gold buyer

Thursday

May 31, 2012 at 12:01 AM

Gemco Coins & Jewelry has been around for nearly 25 years, and owner Greg Martin has been able to outlive his competition by following one simple rule: treat the customer the way you want to be treated. "I don't like being ripped off, just like everyone else doesn't like it," Martin said. "I decided a long time ago that I was going to do business the right way, be fair with people and build trust. That's the way I believe a business should be run."

Businesses open and close all the time. The successful ones treat customers fairly, and are blessed with repeat business.

Those are the cornerstones of Gemco Coins & Jewelry. In an industry where longevity is rare, owner Greg Martin has been around for nearly 25 years. Martin believes in “treat the customer the way you want to be treated, and they’ll be happy and come back.”

“I don’t like being ripped off, just like everyone else doesn’t like it,” Martin said. “I decided a long time ago that I was going to do business the right way, be fair with people and build trust. That’s the way I believe a business should be run.”

When you bring in your gold, silver, jewelry or even flatware to sell, Martin tells you what it’s worth and shows you what he will sell it for. There’s no guesswork involved, no wondering if you are getting a fair price — Martin is happy to show you.

A woman came in last week with some gold, and Martin offered her $55 for her small collection. She said someone down the street had just offered her $40, so she gladly accepted Martin’s offer.

“I don’t need to be greedy, and I am usually offering 20 to 30 percent more than others,” Martin said. “I was fair with her and she was happy — that’s all that matters.”

Examples of jewelry Gemco buys include rings — especially class rings — necklaces, earrings, chains and bracelets — new or broken, used or unwanted. Martin is interested in your gold, silver, platinum and costume jewelry, as well as sterling silver flatware.

Martin also is looking for silver dollars dated 1935 and older and pre-1965 silver coins, including dimes, quarters and half-dollars. The prices you see in the blue box are what Martin is currently offering, but that could change.

“The exact price will change based on market fluctuations,” Martin said. “If you come into the store, you will get the exact, up-to-the-minute prices.”