FREE GUIDE FOR NSW TOURISM AND MAJOR
EVENTS PROVIDES MORE OPPORTUNITIES AND SUPPORT RESOURCES

A
free guide to support and help grow the NSW tourism and major events sector has
been published today by Destination NSW, the NSW Government’s tourism and major
events agency.

Destination
NSW Chief Executive Officer, Sandra Chipchase said that the Partner
Opportunities with Destination NSW Prospectus July 2015 – June 2016 provides an
excellent overview of the opportunities and resources available to the NSW
tourism industry.

“This
year’s Prospectus has been designed to be more streamlined so that industry
partners can gain a better understanding of what’s on offer through Destination
NSW and how we can help them to reach out to more customers and trade partners
in NSW, Australia and our priority international markets,” Ms Chipchase said.

“The
Prospectus is a user-friendly guide that details the many and varied resources
that are available to the tourism industry, including website listings, free
industry research, toolkits, publicity opportunities, trade events and product
showcases. The industry also has access to our visual resources including our
extensive collection of video footage and image library with over 10,000 images
available.

“Tourism
and major events currently deliver $28.1 billion to the NSW economy and support
159,000 jobs. The NSW tourism industry currently leads Australia in terms of
visitors, nights and expenditure. Initiatives such as the Prospectus present
opportunities for us to increase our lead even further and move closer to
achieving the goal of doubling overnight visitor expenditure to NSW by 2020,”
she said.

General
Manager Industry Partnerships and Government Policy Simonne Shepherd said: “The
opportunities presented in the Destination NSW Prospectus July 2015 – June 2016
are designed to suit all business sizes and budgets and demonstrate the ways in
which Destination NSW can help promote NSW products, destinations and events.

“The
Destination NSW Prospectus July 2015 – June 2016 can be accessed and downloaded
from our website. Any businesses wanting to connect with us and access what is
on offer is encouraged to complete the Expression of Interest form contained in
the Prospectus on our website,” Ms Shepherd said.