Vodafone is giving customers switching to its postpaid network 30GB data – instead of 20GB – with its Rs. 399 plan, an increase of 50 percent in data allocation for the billing cycle. This Vodafone offer is available for select customers only, and comes with other benefits like unlimited local and STD calls, free national roaming, 100 SMSes, and 30GB 3G/ 4G monthly data (with rollover option up to 200GB). Only customers switching from the company’s prepaid to postpaid network, or moving another network to Vodafone will be eligible for the offer.

Just like other plans and packs, the unlimited local and STD calls with the new Rs. 399 Vodafone RED plan are capped at 250 minutes per day and 1,000 minutes per week. The plan also includes Vodafone RED Shield that is a device insurance offering which is claimed to protect your smartphone from damage and theft. There is also free access to movies worth Rs. 4,000 via Vodafone Play service for 1 year, and bundled Magzter subscription to provide a vast collection of over 3,500 e-magazines for 4 months with the Rs. 399 plan.

Customers switching to Vodafone RED Rs. 399 plan will have to dial 199 from their mobile phone to switch to the plan. After six billing cycles, the customer will be charged Rs. 499, up from Rs. 399. The official Vodafone site in the country is yet to be updated with the new plan details. Moreover, the new plan is currently not available in Andhra Pradesh, Madhya Pradesh, Bihar and Jharkhand, Jammu and Kashmir, and Himachal Pradesh circles.

In last November, Vodafone launched the RED Basic plan for its postpaid subscribers at Rs. 399 with primary benefits, including unlimited local and STD calls, free incoming on national roaming, 10GB data, and data roll over. It also didn’t come with additional offerings such as Vodafone Play and Magazter subscriptions. The telco lately upgraded that same plan with a 20GB data limit.

The new Vodafone offer gives the company a better positioning in the lucrative postpaid market. Jio customers get 30GB of 4G data at 1GB per day with the Rs. 309 postpaid plan; those looking for plans without a daily cap can go for the Rs. 409 plan with 20GB data allocation. Airtel, on the other hand, offers 20GB data per 30-day billing cycle with its Rs. 399 myInfinity postpaid plan.

Editor’s note: The story has been updated to reflect the fact that the new offer is available to select customers only.