The programme involves a psychometric assessment known as the Fleet Drivers Risk Index (FDRI). This is a web-based test that creates individualised profiles based on a driver’s behaviour in various situations.

On completing the FDRI, employees undertake bespoke simulator scenarios in conjunction with classroom-based safety courses. The simulations can be tailored to different driver personas ranging from fatigue, confrontation, aggression and confidence.

In addition to reducing costs, BBPFS and CranfieldUniversity hope the programme will provide a realistic training tool to decrease carbon emissions and mitigate the risks employees pose while working.

Steve Farmer, managing director of Balfour Beatty Plant & Fleet Services, said: ‘We decided to work with CranfieldUniversity as they have a worldwide respected reputation and have carried out ground-breaking research on the topic over the past 20 years.

‘We have introduced the programme as part of our strong commitment to improving road safety, which includes a range of driver safety-related initiatives. Road safety is an essential part of our corporate social responsibility and we reinforce this with the message that people are a company asset that cannot be replaced.’