Super Powers Logo Concept Artwork

Early in the Super Powers line's development a series of hand-drawn
pencil logos were illustrated to nail down what would ultimately
serve as the final logo for all packaging, advertising, etc. A
series of logo drawings were completed; each offering an interesting
glimpse into the logo's development.

The second image shows a close-up shot of the artwork itself. The
orientation of the "Super Powers" graphic text in this design appears
very similar to that of the final logo and the word "Collection" once
again appears in the logo. Other than those two similarities, this
conceptual design differs substantially to my eye. The inclusion
of a ribbon to provide a sense of three-dimensional appearance is quite
interesting. Notice that some white out has been applied near between
the letters "P" and "O" and also between "R" and S" in the word "Powers".

Thanks to the foresight of a former Kenner employee, a series of 24
conceptual logos among other packaging prototypes were saved from
Kenner's obsolete files. The logos were publicly auctioned on eBay
throughout 2010 affording me an opportunity to add several to my
personal collection.