Knowledge Base

Google Analytics Integration

Last Updated: Mar 21, 2017 12:02PM EDT

You will now be able to see the entire purchaser funnel through your own Google Analytics account. This will enable you to better attribute advertising dollars as you will be able to see which referrers result in conversions. Integrating with Google Analytics will allow you to track Performances and Packages within your Venue.

A. Click Add to enter your UA-IDNote: You can enter more than one UA-ID
Note: Our integration requires your venue to be on Universal Analytics, which is the new standard for Google Analytics.
B. Click Here for instructions to find your UA-IDNote: All Google Analytics reports are based on a sampling of your website traffic and should not be used for audit purposes.

Enter your UA-ID and click Save.Note: You can enter more than one UA-ID.

Within Google Analytics, you will see Etix page views under Behavior, then Site Content, then All Pages. The URLs will start with /ticket/online/*. Conversions will show up as long as you have enabled Ecommerce and Enhanced Ecommerce Reporting under Ecommerce settings for the view.