To meet Google's standards for content that deserves a high rank, contributor Brian Ussery suggests following the guidelines the search giant has set for its internal content creators.

Google has long stressed the importance of “high-qualitycontent” but has provided little, if any, help for those seeking to create it. Until now.

Last month, Google’s Developer Relations Group publicly published five different guides aimed at helping its own creators “striving for high-quality documentation.” And “documentation,” when posted online, means digital content.

About The Author

Brian Ussery is the Director of SEO at Razorfish and a leading authority on Google related SEO issues. He is a "Top Contributor" in the Google Webmaster Help Forum and a trusted Google partner, who connects regularly to stay in-the-know about new and improved product features.