GreatRated Jobs

OracleChannel Marketing Director in
Annapolis Junction, Maryland

Plans, executes, and measures demand generation marketing programs that result in growth of sales pipeline and revenue for Field Sales organization.

Assist in the development and implementation of all field marketing activities within own business area to ensure achievement of short and long term business objectives, increased profit and market control. Be an active member of the global Marketing team to ensure consistency of strategic marketing programs. Disseminate key corporate information to the line-of-business and geography operations pertaining to new product development/launches. Act as a liaison with management to ensure that marketing activities are in support of sales plans. Direct marketing resources and budget to be deployed using the most appropriate marketing mix for the line-of-business and/or geography. Ensure consistency between global directions and single-geography and/or line-of-business implementation choices. Implement and monitor advertising campaigns on a line-of-business and/or geographical basis. Manage line-of-business/geographical social media strategy. Maintain necessary contact with major suppliers, agencies, customers, industry associations and government representatives to achieve marketing objectives. Provide effective performance management: set clear goals for all staff, provide regular feedback on performance and conduct a formal appraisal at the conclusion of the fiscal year. Manage the activities of the staff according to overall marketing strategies and budgets. Implement organizational changes in line with changing business & market needs.

Assists in the development of short, medium, and long term plans to achieve strategic objectives. Regularly interacts across functional areas with senior management or executives to ensure unit objectives are met. Software business management experience. Sales and Marketing experience in the IT industry. E-business Internet practical know-how. Professional credentials in Marketing, Academic credentials desirable. Past experience in Sales desirable.

Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.

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Plans, executes, and measures demand generation marketingprograms that result in growth of sales pipeline and revenue for the ChannelSales organization. Assist in the development and implementation of all fieldmarketing activities within own business area to ensure achievement of shortand long term business objectives, increased profit and market control. Be anactive member of the global Marketing team to ensure consistency of strategicmarketing programs. Disseminate key corporate information to theline-of-business and geography operations pertaining to new productdevelopment/launches. Act as a liaison with management to ensure that marketingactivities are in support of sales plans. Direct marketing resources and budgetto be deployed using the most appropriate marketing mix for theline-of-business and/or geography. Ensure consistency between global directionsand single-geography and/or line-of-business implementation choices. Implementand monitor advertising campaigns on a line-of-business and/or geographicalbasis. Manage line-of-business/geographical social media strategy. Maintainnecessary contact with major suppliers, agencies, customers, industryassociations and government representatives to achieve marketing objectives.Provide effective performance management: set clear goals for all staff,provide regular feedback on performance and conduct a formal appraisal at theconclusion of the fiscal year. Manage the activities of the staff according tooverall marketing strategies and budgets. Implement organizational changes inline with changing business & market needs. Assists in the development ofshort, medium, and long term plans to achieve strategic objectives. Regularlyinteracts across functional areas with senior management or executives toensure unit objectives are met. Software business management experience. Salesand Marketing experience in the IT industry. E-business Internet practicalknow-how. Professional credentials in Marketing, Academic credentialsdesirable. Past experience in Sales desirable.