Subtitles and Transcript

Ryan Merkley

0:12
To understand the world that live in, we tell stories.And while remixing and sharing have come to definethe web as we know it,all of us can now be part of that story through simple toolsthat allow us to make things online.But video has been left out. It arrived on the webin a small box, and there it has remained,completely disconnected from the data and the contentall around it.In fact, in over a decade on the web, the only thingthat has changed about video is the size of the boxand the quality of the picture.

0:48
Popcorn changes all of that.It's an online tool that allows anyone to combine videowith content pulled live directly from the web.Videos created with Popcorn behave like the web itself:dynamic, full of links, and completely remixable,and finally allowed to break free from the frame.

1:09
I want to give you a demo of a prototypethat we're working on that we'll launch later this fall.It will be completely free, and it will work in any browser.So, every Popcorn production begins with the video,and so I've made a short, 20-second clipusing a newscaster template that we use in workshops.So let's watch it. We'll go back, and I'll show you how we made it.

1:31
Hi, and welcome to my newscast.I've added my location with a Google Map,and it's live, so try moving it around.You can add pop-ups with live links and custom icons,or pull in content from any web service, like Flickr,or add articles and blog posts with links out to the full content.

1:52
So let's go back, and I'll show you what you saw. There was a lot there.So this is the timeline, and if you've ever edited video,you're familiar with this, but instead of clips in the timeline,what you're looking at is web events pulled into the video.Now in this Popcorn production we've gotthe title card, we've got a Google Map that shows uppicture-in-picture, then Popcorn lets it pushoutside the frame and take over the whole screen.There are two pop-ups bringing you some other information,and a final article with a link out to the original article.

2:24
Let's go to this Google Map, and I'll show you how you can edit it.All you do, go into the timeline, double-click the item,and I've set it to Toronto, because that's where I'm from.Let's set it to something else.Popcorn immediately goes out onto the web,talks to Google, grabs the map, and puts it in the display.And it's exactly the samefor the people who watch your production.And it's live. It's not an image. So you click on it,you zoom in, right down to street view if you want to.

2:53
Now in the video, I mentioned adding a live feed,which we can do right now, so let's add a live feedfrom Flickr. Go over to the right-hand side,grab Flickr from the list of options,drag it into the timeline,and put it where you'd like it to go,and it immediately goes out to Flickr and starts pulling inimages based on the tags. Now, my developersreally like ponies, and so they've set that as the default tag.Let's try something else,maybe something a bit more relevant to today.Now here are live images being pulled straight from the feed.If you come and watch this a week from now,this will be completely different,dynamic, just like the web, and just like the web,everything is sourced, so click your link,and you go straight to Flickr and see the source image.

3:39
Everything you've seen today is built with the basicbuilding blocks of the web: HTML, CSS and JavaScript.That means it's completely remixable. It also meansthere's no proprietary software. All you needis a web browser.

3:53
So imagine if every video that we watched on the webworked like the web, completely remixable,linked to its source content, and interactivefor everyone who views it.I think Popcorn could change the way that we tell stories onthe web, and the way we understand the world we live in.Thank you. (Applause)