Why Web Designers Matter

Benefits of investing in a Web Designer

Starting a new business is such a stressful time as an entrepreneur. There’s this overwhelming list of things that you need to accomplish to make sure that the presence of your new company is received in the best light. One major step that many entrepreneurs skip during the initial process of organizing their company is hiring a skilled web designer to create their online home. Websites are the window to your brand and in many cases it’s your brand’s first impression. Therefore, it is important that you start off on the right foot and really invest in your site to create an appealing, unique web presence.

With the influx of website builders like SquareSpace, WordPress, and WIX it is easy to assume that building a website is as easy as making an account, answering a couple questions, and filling in some boxes. While you definitely could go that route, it’s important to note that this isn’t as easy as the commercials make it seem and it may not be the best decision for you or your company. With no graphic or web design background, taking on a website DIY project may be daunting. Web Designers are specifically trained to create a user friendly experience for your customers. Not only are they aware of what should be included on your site, but they also know how to make sure that your brand stands out! Web designers offer many services that will not only elevate your brand, but will make your life as an entrepreneur simpler and easier.

It doesn’t stop at just the design

There are a number of behind the scenes functions that go into developing and maintaining a website. Having a web designer on hand gives you access to services that you might not even know you need. For instance if you sign up for a hosting package through Brand Fiend, we will secure your domain, set up your Premium Hosting Account, and set up your business emails, for starters.

As your business grows, the amount of content that you maintain on your site will grow! It can be such a hassle to have to worry about updating pictures, adding team members, changing product descriptions, etc., but did you know your web designer can do this for you? We won’t just leave you after we’ve designed your site, we make sure to keep your website running smoothly and efficiently with our Website Maintenance Plans, so you can focus on building and running your company.

But it doesn’t stop there, you can also benefit from having someone curate personalized blog content for you, keep your plugins updated, update your website regularly with fresh content, and even optimize the SEO on your site so search engines have the best chance of finding you!

Focus on your business, while we focus on the brand

Now I know what you’re thinking, “I’m a new business owner, why do I need these services”. The answer is simple: these services will help to increase your reach, provide a better web experience for your customers, and present a more consistent and professional brand image for your company. We do all of the work for your website so that you can focus on growing, while knowing that your company is in trusted and capable hands. When you hire Brand Fiend, it is more than just paying us to create your website, we develop, build, maintain, and curate individualized content for the window to your business!