MUSTANG YAHOO! HOMEPAGE TAKOVER

Merging film, CG, and expert technical development, we made the Shelby GT500 come to life. An interactive video popped up when users landed on yahoo.com. After playing, the video shrank to two Flash banners with a “Customize Now” CTA. Upon clicking, a CG Mustang drove off the banner and performed a 360 burnout before expanding to a Car Customizer. Users could customize their GT500 and either download their model or proceed to the Ford website.