Textbooks Matter campaign for Collins Learning

In November Communitas won a competitive pitch to support publisher Collins Learning with a campaign to bring attention to the value of textbooks in the classroom.

We designed an integrated campaign, which included teacher research, PR, creating content for a microsite and banner advertising. The work is ongoing, and you can read what the research uncovered about the impact of textbooks on teacher workload and classroom practice here.

Communitas was commissioned to devise a digital solution for marketing, booking and general contact management for Wandle Teaching School Alliance, following its award of both an English Hub and an Early Years Hub by the Department for Education.