The AFL had established a format in which championship games would be alternated each year between the Western Division winners and the Eastern Division. The first game was originally scheduled to be played in the cavernous Los Angeles Coliseum, but it was moved to the cozier Jeppesen Stadium in Houston, where it drew 32,183.

The Chargers led 6–0 in the first quarter on two field goals by Ben Agajanian, one of only two players (Hardy Brown) who played in the AAFC, the NFL and the AFL. In the second period, Houston scored on a 17-yard Blanda pass to All-AFL fullback Dave Smith, then answered a 27 yard Agajanian field goal with a 17-yard kick by Blanda. In the final quarter, Heisman Trophy winner Billy Cannon caught a short toss from Blanda and went for an 88-yard touchdown scamper. The Chargers, down by eight points, tried to reach the end zone on their final possession. Had they scored they could have gone for the two-point conversion, but the clock ran out with the Chargers at the Oilers' 22-yard line. The Oilers won the first American Football League championship, 24–16.

1 – From 1966 to 1969, the first four Super Bowls were "World Championship" games played between two independent professional football leagues, AFL and NFL, and when the league merged in 1970 the Super Bowl became the NFL Championship Game.
2 – Dates in the list denote the season, not the calendar year in which the championship game was played. For instance, Super Bowl XLI was played in 2007, but was the championship for the 2006 season.