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According to Forrester research analysis, upselling and cross-selling strategies are solely responsible for an average of 10-30% of e-commerce business revenues. Being a seller, you want your shoppers to be accustomed through your strategic and standard marketing route. You like them to view more products from your website and then eventually buy the product. But […]

Keptify’s development team has relentlessly spent the last year to improve our managed cart abandonment solution – to the extent that we decided to list them out in this article. As we look forward to recovering even more of your abandonment customers, let’s take a look at the features and improvements we made in 2018: […]

How long have you been chasing your abandoned customers? Are your retargeting ads, newsletters and email campaigns paying off the investment? Probably not, right? Cart abandonment problem has been a major concern for any e-commerce sites these days. A study by the Baynard Institute claims that carts are abandoned at a rate of 68.63% every […]

Black Friday is only a week away, which means two things are certain: Your online store will get A LOT of visitors Sadly, only a small fraction of those visitors will actually buy from your store Of course, you will be encouraging your customers to purchase from your online store with attractive deals, discounts, offers […]

Many factors go into the success of an ecommerce business. There’s the marketing department, the product range, the quality level, the customer service, and countless more things that must flourish to result in a thriving online store. But all of those things can amount to nothing if you can’t secure strong conversion rates. While the […]