Publisher's Note
An accountant in North Carolina recently made me aware of this
nifty little site. The intention is to create a quiz about
yourself, or perhaps a family member or friend. It's quick,
fun, and easy to do. However, this guy used this tool to create
a quiz about his small accounting firm - then put it out to
employees, clients, and friends of the firm. Winners received
prizes (free pizzas, I think)...and it opened doors to
additional discussions with clients. A few new engagements
resulted. Here's the QuizYourFriends site.

One thing is certain about marketing and business development -
sometimes it takes very unusual and unpredictable forms.

Employers use social networking sites to research employee candidates
Could your future boss be perusing your profile? Twenty-two
percent of hiring managers said they use social networking
sites to research job candidates, up from 11 percent in 2006,
according to a nationwide survey of more than 3,100 employers
from CareerBuilder.com. An additional 9 percent said they don't
currently use social networking sites to screen potential
employees, but plan to start.
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