Head of Corporate Communication

Vodafone Cameroon invites suitably qualified candidates to apply for the position of Head of Corporate Communication based in Douala.

JOB TITLE: Head of Corporate Communication

REPORTS TO: Marketing Director

DEPARTMENT: Marketing

LOCATION: Douala/Cameroon

Role Purpose

The Head of Corporate Communication provides leadership and strategic direction, develops and executes corporate communications strategies in line with Vodafone Cameroon’s vision and business objectives.

The key is to develop brand credibility, promote goodwill, and create a positive corporate image perception, while effectively driving key messages in to the market through execution of strategic and tactical marketing and brand activities.

Day-to-day management of creative, digital, media and PR agency ensuring that Vodafone partners with the best agencies in the market

Champion the development and implementation of corporate communications campaigns to build a strong corporate brand perception for Vodafone Cameroon in the minds of the staff, consumer and the society

Responsible for development and implementation of creative communication solutions to drive brand perception, communicate product and propositions in the market

Defining and developing the organization’s market communications, PR, experiential marketing, internal coms and social media strategies to achieve business objectives

Cultivating and maintaining excellent media relationships

Overseeing and approving internal and external communication from the organization and ensuring that they are in alignment with the organizational business strategies and goals

Drive and manage Vodafone App, Corporate Website and Customer Self Care portal so these is being continuously enhanced, deliver state of the art customer experience and is correctly branded.

KPIs

Brand Visibility / Brand Share Index

Market share

ROI of Marketing spend

CSAT

Implementation of communications strategy as per plan

% adherence to allocated budgets

ESAT Scores

Attrition rate

% of budgets allocated for L&D

Key Results Area

Ensure effective communication and activation of Vodafone brand, driving enhanced brand perception and differentiated positioning in the market through use of ATL, BTL and digital media

Building on the Vodafone brand guidelines, ensure consistency in communication across all touch points, in order to deliver the key messages about product, brand and customer experience

Entrepreneurial Orientation – Has a ‘can -do’ attitude, is willing to take calculated risks to further business interests, and signifies enthusiasm and charisma to deliver on goals ascribed to him. Is a team player.

Strategic Thinking and Conceptualizing – Has the ability to understand the larger picture, appreciates its impact on own area of working (and its interdependencies). Comprehends overall strategic plan and proactively seeks diverse information from various sources/ function (even through unfamiliar sources) to synthesize them to identify decision options. Is able to plan and provide direction to his function

Mobilizing Teams – Is able to build and align teams to deliver organizational mandates. Organizes resources and steers the team towards successful completion of goals. Promotes a clear sense of purpose and positive work values and works as a member of the team to deliver organizational goals.