SuperSmoker, the world’s leading electronic cigarette manufacturer, is excited to release the revolutionary electronic cigarette; Blue, to North American consumers. Blue is a smokeless nicotine delivery device which allows users to mimic the act of smoking while eliminating the usage of tobacco, tar and an open flame. The device includes a rechargeable battery, nicotine gel vaporizing atomizer, replaceable cartridge that looks and feels like a real cigarette. The device gives off a vapor that looks like smoke, but has none of the risks associated with second hand smoke. In efforts to ensure the Blue is not mistaken for an actual cigarette, the tip of Blue is bedazzled with a crystal gem that shines a bright blue when the user inhales.

After the initial starter kit purchase, Blue customers will be able to reduce smoking costs of up 50% due to the comparatively inexpensive cost of the cartridges. Cartridges come in packs of 24 and last approximately 30 inhalations, the equivalent of about 4 cigarettes. Priced at or below the cost of a pack of cigarettes, Blue delivers 4 times the value and avoids all the taxes levied on tobacco products. Cartridges are available in Zero, Light, Normal & Menthol strengths and have varying levels of nicotine. For more information on the amount of nicotine, please visit www.supersmoker.com.

“Due to tremendous demand in Europe, we are eager and excited to provide American smokers the ability to ‘smoke’ where previously not allowed while eliminating the odor and risks associated with the intake of traditional cigarette smoke and the exposing of others to second-hand smoke,” said SuperSmoker Commercial Director, Dimitri Kyriakopoulos.

Blue also eliminates the need for ashtrays and the trash involved in the habit of smoking. While drastically reducing waste and air pollution, Blue can also save the time required for cigarette breaks. Giving up a 15 minute cigarette break twice a day during the work week will eliminated over 5 days of wasted time over the course of a year.

Blue’s Features Include:

Realistic Replaceable Cartridges — Available in Zero, Light, Menthol and Regular; Blue is the ONLY electronic cigarette to have cartridges with traditional filters; giving the user a true smoking experience.

Long-life Battery & Quick Charger — Battery lasts about 1 full day under normal consumption and will charge to maximum capacity in 3 hours in any wall outlet.

Automatic Activation — Blue has no on/off switch and automatically activates when the user takes a puff.

Blue LED Tip — Attractive blue LED that distinguishes Blue from traditional cigarettes

SuperSmoker makes no determination as to the health risks and/or benefits associated with their products. Nicotine is an addictive substance and should be consumed with the consultation of a medical doctor. Electronic cigarettes are not currently regulated by the Food and Drug Administration.

About SuperSmoker CompanySuperSmoker is one of the leading manufacturers of electronic cigarettes in the world. Founded in 2006, SuperSmoker owns its own production facility and strictly regulates the quality ingredients used in their proprietary formula. SuperSmoker is proud to be manufactured wholly in the European Union and widely accepted at the premier brand in Europe. SuperSmoker has sold in excess of 170,000 devices in Holland alone since October 2007. SuperSmoker is a privately held company based in Brussels, Belgium.