dot

Dot is a tracking sticker that helps people to find and secure their stuff. The project is about promoting this product with the design. Since Dot uses an alarm as its primary feature, I chose red to be the main color to represent the sound of the alarm. I also created a series of posters, a logo, and a tiny booklet for the promotional material campaign.

Posters

By showing how people may lose their properties, these posters make people realize what does the dot do. Also, the illustration that works with logo gives audiences the core concept of the product.

Booklet

The booklet provides more information and possibility about dot to audiences. It comes with the sample of the dot on its cover for people to know if the product fits in their need and how it would look like.