Uci Flowdea’s Success Story Becomes a Wood Entrepreneur from Surabaya

Uci Flowdea pioneered a timber
business that was generally dominated by men. However, hard work and strong
commitment led Uci to success that even surpassed the men.

It has been 15 years since the
mother of two children has been in the wood export business. Actually Uci’s
career began from working as a broker until finally a friend invited him to do
wood business.

Having worked for other people,
this woman from Surabaya ventured into entrepreneurship in timber exports.
Armed with a network built when studying in Taiwan and Malaysia, Uci slowly but
surely built his business.

Buyers from China are the focus
of the Uci company because of its large and promising market share. The types
of wood exported include sonokeling, gravel and jackfruit.

In his journey, it was not denied
by Uci, there were challenges facing him. In the first two or three years, he
had been tricked repeatedly by his own customers. Not to mention his figure as
a woman is often underestimated by clients who on average are men.

In addition, his status as a
single parent made Uci’s career journey even more challenging. However, these
challenges motivated him to become a better woman entrepreneur.

Hard work never betrays results.
By never giving up, Uci successfully built his business. Starting from seven
employees, the company is now growing with the number of employees reaching
hundreds. Previously, it was only able to rent land for a factory, now the Uci
plant has been established on its own land in Pandaan, Pasuruan, East Java.

Success is proof that women who
are also single parents are able to do everything. Without exception, working
in a world dominated by men.

Often interacting with men on the
other hand ‘keep’ Uci away from his personality as a woman who likes to preen.
He needs a place to express himself as a whole woman.

Successfully pioneering the wood
business, he also jumped into the world of entertainment. In 2017, he produced
the film ‘Perfect Dream’, starring Wulan Guritno, Ferry Salim, and Olga Lydia.