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‘A lot of people just need a plain and simple mobile that allows them to make and receive calls and send text messages.

Earlier this year PrePayMania.co.uk was selling the Alactel One Touch 232, pictured, for just £1, but it had to be bought with £10 worth of credit. The phone features a torch, games, an alarm clock, a calculator, a calendar and can be used hands-free

The phone weighs 60g and measures 106 by 46mm

‘The phone is just £1 and you only have to buy £10 worth of credit - but that's good because people will want to use their phone straight away.’

She added: ‘It's a fairly simple phone and does all of the basics. It's perfect for people that aren't worried about having the best phone out there.’

The news of the 232's release comes just days after Japanese phone firm Willcom unveiled the world's smallest mobile phone.

Measuring just 32 by 70 by 10.7 mm and weighing 32 grams, the WX06A boasts a one inch colour OLED display more usually found in watches, and a fold out antenna.