About the Show

Best friends and award-nominated authors Clare C. Marshall and S. M. Beiko are here to talk creative entrepreneurship. But they don’t just talk–they do! After all, they are publishers, editors, book designers, web managers, writers, illustrators…yes, they have skills!

Each episode, they discuss the results of experiments and activities with their businesses–whether it’s testing the latest productivity hack, running a workshop, or writing a book in a month–and more! Listen, laugh, (and sing?!) with these two goofballs as they share their knowledge and grow their businesses. Turn your dreams into dollars every second Wednesday.

Episode 12 – How to Book Launch AKA I Don’t Expect Wine

“My book is coming out, time to throw the biggest party, invite the media, and have very high expectations about who is going to come!”

Well, prepare to have those expectations dashed – because what happens if NO ONE SHOWS UP?! Clare and Sam discuss the different book launches they’ve attended, to the fun laid-back house parties to an all-out magical circus. There’s no wrong way to launch your book, but there sure are wrong ways to show up and act during your book launch! Don’t worry, we won’t rate your event badly on Book Launch Yelp (TM). Also, it’s okay if you don’t have wine. I GUESS. 😉