Sitting somewhere idle for a long time every day is a sure way to get yourself killed sooner, experts say. According to the World Health Organisation figures, more than a quarter of people worldwide, which is nearly 1.4 billion people, are living increasingly sedentary lifestyles, which could lead to shortening of muscles in the legs, hips and gluteals, which could eventually result in chronic back pain. This also increases the likelihood of you injuring yourself from falls or strains.

Unfortunately, this is not something that only applies to couch potatoes. Even those who go out to work daily are susceptible to these problems as most of us spend a good part of our work day sitting in office or inside a car.

Jaguar Land Rover is developing a new seat technology that the company claims will help mitigate the health risks of sitting down for too long in a car. The ‘morphable’, or shapeshifting seat, being developed by Jaguar Land Rover’s Body Interiors Research division, uses a series of actuators in the seat foam to create constant micro-adjustments that fool your your brain into believing you’re walking! This is achieved by mimicking the rhythm of walking, a movement known as pelvic oscillation.

“The wellbeing of our customers and employees is at the heart of all our technological research projects. We are using our engineering expertise to develop the seat of the future using innovative technologies not seen before in the automotive industry to help tackle an issue that affects people across the globe,” says Dr Steve Iley, Jaguar Land Rover Chief Medical Officer.

The company said the research is part of its commitment to continually improving customer wellbeing through technological innovation.

This website stores cookies on your computer. These cookies are used to improve your experience and provide more personalized service to you.
Both on your website and other media. To find out more about the cookies and data we use, please check out our Privacy Policy.