allen reed

Principal / Executive Creative Director

Allen is a hands-on creative director—designing, writing, and leading the creative team to insure our clients’ visual brands align with their brand strategies. Throughout his twenty-something year career, he’s worked with a diverse range of local, national and international companies including Anheuser-Busch, DC Comics, Disney, Mattel and Progressive. Allen finds great fulfillment in helping organizations visually communicate their unique brand messages through smart, compelling design. He received his commercial art degree from Tampa Technical Institute in 1990 and was principal of two Central Florida advertising design firms before joining Madden in 2003. Allen is a recipient of the American Advertising Federation (AAF) of Polk County’s “Ad Man of the Year” award, numerous ADDY and industry awards, and is the current president of AAF Polk.