"We developed the Venue in the hope for it to be a companion for those enjoying the single life," Hyundai Motor Executive Vice President Lee Kwang-guk said during the launch event in Yongin, Gyeonggi Province.이광국 현대차 국내영업본부장 부사장은 경기도 용인에서 열린 신차 출시 행사에서 "싱글라이프를 즐기는 사람들의 동반자가 되길 바라는 마음에서 베뉴를 개발했다"고 말했다.

The Venue is powered by Hyundai's new Smartstream G 1.6-liter petrol engine, coupled with either a manual or intelligent variable transmission. This combo creates up to 123 horsepower and 15.7 kilogram-force meter torque.

One of its strongest appeals was the various advanced driving assist features which were available at the cheapest model. Included were forward collision avoidance assist, lane keeping assist, driver attention warning and high beam assist.

In return for making the advanced technologies as options, the Venue's interior was far from being fancy or stylish, telling as to how Hyundai could price this car ― automatic transmission ― at between 16.2 million won ($13,800) and 21.11 million won. The manual model starts from 14.73 million won.고급 옵션을 추가 선택 사양으로 만든 베뉴의 화려하지 않은 내부는 현대차가 이 차를 어떻게 1,620~2,111만원이란 저렴한 가격을 매길 수 있는지 보여준다. 수동변속기 모델은 1473만 원부터 시작한다.