Why the Mobile 'Pocket Office' Is Inevitable and Good for Business

Click through for reasons why the "pocket office" movement is not only inevitable, but also an incredible opportunity to energize your business in 2015, as identified by Rony Zarom, founder and CEO of Watchitoo.

The rise of mobile technology has significantly increased the use of personal devices in the workplace. In fact, personal "pocket office" devices tucked discreetly inside a purse or coat pocket are the tools powering many of today's business professionals.

Yet, a surprising number of businesses continue to neglect addressing the "pocket office" in an official capacity — 60 percent of companies in 2013 had no personal device policyin place. Businesses that do create formal policies often focus on restricting usage and struggle to balance employee expectations with the need for security and a consistent company standard of communication.

Whether companies like it or not, the proliferation of mobile devices in the workplace will only grow, as employees desire the same mobile-driven productivity professionally that they enjoy personally. The time is ripe for businesses to harness the mobile tide and use it to empower productivity, rather than fight the current. In this slideshow, Rony Zarom, founder and CEO of Watchitoo, discusses four reasons why the "pocket office" movement is not only inevitable, but also an incredible opportunity to energize your business in 2015.

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