Software The widespread demand of mobile applications in the past few years has single-handedly revolutionized the businessworld. Entrepreneurs that so far confided on web applications to promote merchandises are now more akin with the idea to approach a mobile application development .pany to do the honors. A big credit for such a significant change can be given to the ease of use and .fort that the mobile apps assure over the web apps. However, even this specific portable domain of custom mobile application development witnesses a stiff .petition between iPhone and android apps since both the mobile OS are more or less equally favorable among the customers. Still there has to be some pin-pointing reasons that could motivate you to opt for the services of a particular technology that you believe could lure more customers toward your service. Hence, let us know one after another, the advantagesthat both these custom mobile application development platforms assurein terms of technology and business. Why Android App Development? Looking for a mobile application development .pany that could .e up with Android apps is important owing to an array of benefits as given here: Android platform is open source and hence can be leveraged free of cost Possesses multiple-browser .patibility Apps developed in Android can be used on smartphone from different manufacturers Apps can be downloaded through other online sources as well, other than Google Play The desired Eclipse tools and Android SDK kit can be downloaded for use on any OS, whether Windows, Linux or Mac, other than Android You only need a one-time fee to submit your applications in the android app store Open nature of Android distribution system emancipates you from seeking license for selling app over the web Why iOS App Development? If you want your mobile app to be developed in iOS, the below mentioned pros could further prove to be helpful in backing your decision Xcode, the IDE used by iOS professionals for custom mobile application development, is well equipped with an assortment of capabilities including static code analysis, auto .plete support, etc. All the iPhones except but iPhone5 share a .mon interface that makes development process easier and less .plicated Apps can be modified subject to the latest trends and requirements Clear demarcation between business and presentation layers that make it easier to introduce changes in the iOS apps More probable to assure high standard security features, attractive user interface and appreciable user experience Whatever be your choice for development, a smart, feature rich, interactive and usable mobile app is sure to accelerate your business with a settle increase in your potential customers. Hence, seeking the assistance of a reputed mobile application development .pany would only help your cause of attracting your targeted visitors more proficiently. All the need is to download your mobile apps and start browsing through your products. About the Author: How Organizations Can Benefit From Database Performance Management By: Rosario Berry – The production and consumption of data have grown by several folds over the course of the last decade and with the growth database are now required to be more dynamic and .plex in terms of their functionality. Database Performance Management systems in this rega … Tags: Customer Service Made Easier With Streamlined .munication By: Nathan Grabriel – Customers are the priorities of each and every .pany, but there are times when they can be.e very difficult to deal with. .panies dont have a choice however, and they need to make sure that they hear their customers out regardless of the .plaint. 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