Founded in 1992 by legendary player Jack Nicklaus and Nelson Doubleday, the mission of the Nicklaus Golf Company is to manufacture and distribute high-quality golf equipment and related accessories that reflect Jack Nicklaus’s unique knowledge of the game and exacting standards. Jack Nicklaus, who is seen by many as the ultimate authority in golf, is personally involved in the design, testing and production of all Nicklaus Golf Equipment. Nicklaus looked to renowned designer, Clay Long, to handle the technical and engineering side of the Nicklaus golf club product line. Together, the two have created a product line that has the qualities of the classics, but with cutting edge process technology to produce high performing, high quality golf clubs.