Wine Marketing and Management

The courses offered in this Wine Marketing and Management program will provide you with expertise in the business, retail, marketing and export aspects of the growing wine industry.

Career Opportunities

This Wine Marketing and Management program prepares individuals for an exciting and rewarding career in the hospitality industry in the area of wine and beverage management, wine sales, wine marketing and all aspects of the wine service industry. Career wine related opportunities include:

Agri-tourism development

Winery operations management

Export licensee and agency sales and operations

Marketing and public relations

Retail operations

Special events management

Possible career paths include:

Wine Event Consultant / Wine Business Consultant

Buyer Retail / Wholesale

Hotels / Resorts

Prerequisite for Sommelier

Wine and Beverage Management

Wine Sales

Wine Marketing

Program Benefits

Credits earned from successfully completing this Wine Marketing and Management program can be applied for credit towards Niagara College’s full time wine and viticulture post secondary programming.

How to Register

Students do not apply to our part-time programs. Instead, enrol in and successfully complete each course listed in the Program Delivery section. Once you have successfully completed all of the required courses, you may apply to graduate. If you aren't sure how to enrol in a course, you can learn more here.