According to BET, the legendary MC will drop his latest album, "Magna Carta Holy Grail," first July 4 to Samsung Galaxy owners and then July 7 to the general public. Hov made the announcement during a, you guessed it, Samsung commercial that aired at the halftime of the NBA Finals June 16.

"The album is about, like, this duality of how do you navigate through this whole thing, through success, through failures, through all this and remain yourself," Jay shares in the three-minute commercial, according to USA Today.

No news on whether or not wife Beyonce will lend her voice on the upcoming CD, Hov's 12th studio album to date, has been announced.

Are you excited about Jay's new project? Have you anticipated this record or Kanye West's more?