Description

Millions of Americans dream of owning and running their own
restaurant — because they want to be their own boss, because
their cooking always draws raves, or just because they love food.
Running a Restaurant For Dummies covers every aspect of
getting started for aspiring restaurateurs. From setting up a
business plan and finding financing, to designing a menu and dining
room, you'll find all the advice you need to start and run a
successful restaurant.

Even if you don't know anything about cooking or running a
business, you might still have a great idea for a restaurant
— and this handy guide will show you how to make your dream a
reality. If you already own a restaurant, but want to see it get
more successful, Running a Restaurant For Dummies offers
unbeatable tips and advice for bringing in hungry customers. From
start to finish, you'll learn everything you need to know to
succeed.

New information on designing, re-designing, and equipping a
restaurant with all the essentials—from the back of the house
to the front of the house

Determining whether to rent or buy restaurant property

Updated information on setting up a bar and managing the wine
list

Profitable pointers on improving the bottom line

The latest and greatest marketing and publicity options in a
social-media world

Managing and retaining key staff

New and updated information on menu creation and the
implementation of Federal labeling (when applicable), as well as
infusing local, healthy, alternative cuisine to menu planning

Running a Restaurant For Dummies gives you the scoop on
the latest trends that chefs and restaurant operators can implement
in their new or existing restaurants.

Dummies has always stood for taking on complex concepts and making them easy to understand. Dummies helps everyone be more knowledgeable and confident in applying what they know. Whether it's to pass that big test, qualify for that big promotion or even master that cooking technique; people who rely on dummies, rely on it to learn the critical skills and relevant information necessary for success.