Deliver

To Give Birth

Before products are produced and launched, they undergo final testing. africanamericanbookandmedia.com evaluates products performance to ensure it meet all requirements and fulfills the project objectives. The key is asking the right questions: Does the product/solution work in a way that is sensible, cost effective and time efficient? Does it connect cognitively and emotionally to the end-user? Is it priced appropriately? Is it memorable? Does it have the “cool“ factor that ignites interest, curiosity and engagement? Is it trend-conscious in a way that gives it the potential to attract strong advocates in the industry and among users and to become viral at a grassroots level and in the social media?

During this stage any technical issues are resolved. Once the product is perfected, we deliver to you a Specification Guide and Visualization Guide. These guides provide you with all of the information and data needed for implementation.

Post launch, africanamericanbookandmedia.com monitors the product in real-world use, gathering data and client and end-user feedback. This input is used to inform the design of future products.