Sunday, April 30, 2017

Many bloggers and youtubers were invited to the SushiVid Crunch Event at The Bee, Publika on 29th April 2017. This was a gathering for youtubers, bloggers, instagrammers, social media influencers to learn how to create quality content and grow through sponsorships.

The social media influencer workshop was organised by SushiVid, a platform connecting brands to social media influencers. SushiVid is Southeast Asia's leading influencer marketplace. With over 500 content creators, SushiVid helps brands scale and simplify the process of launching and managing an influencer campaign by providing YouTube analytics to gauge the effectiveness of a campaign. SushiVid has created over 100 campaigns in one year and has collaborated with brands such as Digi, Lazada, Shopee, 11Street, Bonia, Lelong, Watsons, TP-LINK, Panasonic, DBS Bank, Uniqlo, Hermo, b.liv, Havaianas, Shopback, Propsocial and many more.

The Malaysian Digital Economy Corporation (MDEC) supported this workshop which was organised to encourage branded content creation in media channels such as YouTube, Instagram, Facebook, and blogs.

Foetus International group executive chairman Tan Sri Vincent Lee together with MDEC’s VP of Creative Content and Technologies, Hasnul officiated the workshop. Hasnul Hadi Samsudin said that its focus has always been about growing Malaysia’s digital economy and the new media space. “We would like to support and create a complete New Media community that will learn and leverage on each other, and hope they will utilise platforms like SushiVid to fuel their growth together,” said Hasnul.

SushiVid chief executive officer, Foong Yuh Wen said SushiVid’s vision is to help content creator become successful. Foong said SushiVid successfully paid out RM293,000 to long-tail influencers in the span of 10 months. She also announced SushiVid’s future plans that includes new blogger integration and not just Youtubers. She wants the introduction of a monthly pricing plan for brands wanting to engage in influencer marketing.

At the workshop, Roberto Mata, Head of Online Marketing, Lazada shared what they look for when collaborating with social media influencers in their marketing campaigns.

From left to right, Roberto Mata and Foong Yuh Wen

Comedian Youtubers, Vikneswaran Veerasundar (Vikarworld),Adam Shamil and Taneshh introduced themselves and shared their experiences working with brands the fun and creative way while maintaining the facts and originality. They also shared their experiences when they met their fans even though some were in really awkward situations.

For this event, SushiVid worked with Havaianas to give to our influencers discount vouchers for a pair of Havaianas, keychains, 10 pairs of havaianas flip flops and floats to be won. One Thread stores are at Telawi Bangsar, Pavilion KL, and KLCC.

BLU

The DIAMOND M combines the use of special metallic paint along with electrolyzed technology to achieve a high end looking smartphone.

DIAMOND M is based on the MediaTek 6580 platform that offers 1.3GHz Quad Core processing speed and 512MB of RAM with a 5" display.

b.liv is the leading brand in pores management solution and healhy skin

MILO® NUTRI UP™

With high calcium and protein, it has great Milo taste and is best consumed when chilled.

ZICO® Coconut Water

ZICO® is pure, Premium Coconut Water™ hand harvested from coconuts in Thailand, Indonesia, and the Philippines. With a balanced blend of electrolytes from Mother Nature, including potassium, ZICO Premium Coconut water is a refreshing way to stay hydrated and treat your body well.

Monster Energy

Monster Energy is an energy drink distributed by Coca-Cola Malaysia. The regular flavor comes in a black can with a green, torn M shaped logo. For more information on Monster Energy drink, click https://www.monsterenergy.com/my/en/about-us

I met many bloggers, youtubers and instagrammers at this workshop which was full of sponsorship opportunities with brands such as Hermo, b.liv, Havaianas, Lazada, MILO® NUTRI UP™, BLU, JBL, and ZICO® Coconut Water, Monster Energy, and TagBooth. My children loved the giant Havainas slipper float and we won that at the lucky draw. I liked TagBooth where I could take memorable and creative photos which were printed out for us but most importantly, I learnt how to improve myself as a blogger. Thanks to SushiVid for organizing this workshop.

Saturday, April 29, 2017

On 28 April 2017, there was a TRANSFORMERS Midnight Madness Event which was held at Toys "R" Us Mid Valley Megamall. Many fans of TRANSFORMERS joined this event. In conjunction with the TRANSFORMERS: THE LAST KNIGHT movie release in June, Hasbro Toy (Malaysia) has once again organised the exciting Midnight Madness Event to first launch movie tie-in merchandise. The exclusive movie tie-in merchandise was revealed to scores of dedicated fans at Toys “R” Us in Mid Valley Megamall when the clock struck midnight. On top of being the first to get hold of movie tie-in merchandise, fans were also able to get hold of limited edition Deluxe and Voyager class figures as gifts-with- purchase.

Before the doors opened, fans were treated to a meet-and- greet session with TRANSFORMERS characters Optimus Prime and Bumblebee. Ten lucky winners also walked away with TRANSFORMERS: THE LAST KNIGHT merchandise by participating in the Facebook Photo Pose Contest. In addition, Toys “R” Us went on Facebook Live with the crowd and those featured won prizes on the spot just by participating in the interactive session.

The ex-president of TransMY participating in the photo challenge by wearing the Optimus helmet at the photo wall. Winners get to walk away with a mystery gift courtesy of Hasbro Toy (Malaysia).

Optimus Prime and Bumblebee were present to meet TRANFORMERS fans at

the Midnight Madness Event.

Part of the activities that were carried out at the Midnight Madness Event was the Facebook Live session whereby participants get to win prizes by answering a simple question for those watching on Facebook.

Prior to the release of Hasbro’s first wave of toys and consumer products inspired by the TRANSFORMERS: THE LAST KNIGHT movie, the REVEAL YOUR SHIELD programme kicked-off worldwide on 25 April on TRANSFORMERS’ digital and social channels with a week’s worth of exclusive content inspired by TRANSFORMERS: THE LAST KNIGHT, including a video featuring a new action figure, BARRICADE.

Fans entering the quarantine area in anticipation of the clock striking midnight

Not only that, the TRANSFORMERS have found their allies as Influencers declared their allegiance to the Autobots or Decepticons on their social channels throughout the weeks of celebrations leading up to the release of the movie. Other than surprises that appeared on TRANSFORMERS social channels, new games and activities are also coming to Transformers.com and in the TRANSFORMERS: THE LAST KNIGHT App. To view all of the exclusive TRANSFORMERS news and content, please visit TRANSFORMERS.COM, Instagram/TRANSFORMERSOFFICIAL or the official TRANSFORMERS Facebook page, Facebook.com/Transformers.About HasbroHasbro (NASDAQ: HAS) is a global play and entertainment company committed to Creating the World's Best Play Experiences. From toys and games to television, movies, digital gaming and consumer products, Hasbro offers a variety of ways for audiences to experience its iconic brands, including NERF, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, LITTLEST PET SHOP and MAGIC: THE GATHERING, as well as premier partner brands. The Company's Hasbro Studios and its film label, Allspark Pictures, are building its brands globally through great storytelling and content on all screens. Through its commitment to corporate social responsibility and philanthropy, Hasbro is helping to make the world a better place for children and their families. Learn more at www.hasbro.com, and follow us on Twitter (@Hasbro & @HasbroNews) and Instagram (@Hasbro).

My son and I were at the Thomas & Friends Adventures Media Launch yesterday. My son loves to watch Thomas & Friends cartoon. We had a lot of fun here as Mattel Southeast Asia (Mattel) launched a new Thomas & Friends™ toy line in Malaysia, themed around Thomas’ new Adventures beyond the Island of Sodor.

In conjunction with the launch, Mattel has teamed up with Sunway Pyramid to bring Thomas & Friends’ Adventures to life. From now till 14th May 2017, the Thomas & Friends™ Adventures event will be held at the Blue Concourse of Sunway Pyramid Shopping Mall. Children in Malaysia will be the first in Southeast Asia to experience the Adventures on land, sea and space with their favourite blue engine.

“In this digital age, parents are faced with the challenge of finding alternative ways to stimulate the healthy development of children in the crucial early years. The new toy line brings back the fun of physical play, presenting Thomas & Friends™ in new environments that encourage children to broaden the scope of their imagination through the endless hours of fun that physical play provides,” said Joanne Teng, Senior Brand Manager, Mattel Southeast Asia.

Children will be able to participate in a special obstacle course where they can find their way through a maze on land, slide into the sea of Adventure, challenge themselves to ‘Reach for the Stars’ in space and go on a ride on a Thomas train. The Thomas & Friends™ Adventures event promises to be exciting and engaging, with attractive prizes to be won, including the all-new Thomas & Friends™ Adventures engines and track sets.

Maze on Land

Climb up and then slide onto the Sea of Adventure

Reach for the Stars in Space

Ride the Thomas train around Sunway Pyramid Shopping Mall

"Thomas & Friends™ has been a family favourite for decades. We are excited to have this brand with us to share with our customers. This way, their experiences are enhanced while taking time off their busy schedules to shop and dine at Sunway Pyramid", said Kevin Tan, Chief Operating Officer of Sunway Malls.

Thomas & FriendsTM Adventures Storytelling Session

Thomas & Friends™ fans will also be able to enjoy RM5 off a ride to/from Sunway Pyramid Shopping Mall by using the “THOMAS” promo code. Consumers can visit http://grb.to/thomas to check out the terms and conditions. For more information about the new toy line and the Thomas & Friends™ Adventures event, please visit www.facebook.com/sea.thomasandfriends.My son and I enjoyed all the fun activities here. Bring your children here especially if they are Thomas & Friends fans.

About MattelThe Mattel family of companies is a worldwide leader in the design, manufacture and marketing of toys and family products. Mattel's portfolio of best-selling brands includes Barbie®, the most popular fashion doll ever produced, Hot Wheels®, Monster High®, American Girl®, Thomas & Friends®, Fisher-Price® brands and MEGA® Brands, as well as a wide array of entertainment-inspired toy lines. In 2015, Mattel was named one of the "World's Most Ethical Companies" by Ethisphere Magazine and in 2014 ranked No. 5 on Corporate Responsibility Magazine's "100 Best Corporate Citizens" list. With worldwide headquarters in El Segundo, Calif., Mattel's companies employ approximately 31,000 people in 40 countries and territories and sell products in more than 150 nations. Visit us at www.mattel.com, www.facebook.com/mattel or www.twitter.com/mattel.

Tuesday, April 25, 2017

Recently I tried the Halls XS Honey-Lemon candy and fell in love with it. It's Halls XS new variant sugar free candy. It's mini in size and mighty in freshness! Its packaging is small and can fit into my pocket easily. I can carry it in my handbag and bring it everywhere I go.

This small sugar free candy has a unique hard-boiled candy shape. When I put one in my mouth, I can feel the intense cooling sensation with the honey lemon instant freshness taste. The cooling intensity is not too intense, even my daughter loves to eat it too.

Hall XS has 4 flavors:

1. Mentho-Lyptus (blue color) is the one with the most cooling intensity.

2. Lime (green color) has the cool lime taste

3. Watermelon (red color) which is the sweetest among the four variants

4. Honey Lemon (yellow color) which is my favorite flavor.

You can get yours at 7 Eleven, 99 Speedmart, Tesco, Giant, Aeon, Aeon Big, Mydin, The Store, Petronas, Shell, Petron and BHP. If you haven't tried them, you should get yours soon.

Monday, April 24, 2017

A few days ago, my family celebrated my son's 5th birthday. This year was special because Aiden's birthday cake was his favorite Lego Ninjago cake. He really liked the cake because it was very different from the normal cakes we used to get for his birthday. This cake was a colorful 3D cake. This beautifully decorated cake was from Catherine Cakery.

Aiden was very happy to have this cake for his 5th birthday.

This cake is a moist chocolate cake which was very delicious. It was made on the same day and was very fresh and moist. My children really liked the cake very much. Thanks to Catherine for such a beautiful and delicious cake.

Catherine, the owner of Catherine Cakery makes customized cakes, cupcakes and desserts as well as planning events and parties. She has made many beautifully decorated cakes which are very cute, nice and unique. Catherine Cakery also organize mascots, clown appearances and magicians. If you need activities such as face painting, fun tattoos or play sand activities, she can provide these services too.

Catherine with one of her beautifully decorated cakes.

Catherine is planning to open classes for people who love to learn cake and cupcake decorations. The classes will probably start in June 2017. It will be held at A-10-05, Tropicana Avenue, PJU3, Petaling Jaya, Malaysia.

Sunday, April 23, 2017

A few days ago, I went to Beauté Library at MyTOWN Shopping Centre to enjoy the Beauté Floral Essential Hydrating Enriching Facial Treatment worth RM880 (150minutes). This was my first time I went to MyTOWN Shopping Centre and there were ample parking lots. Beauté Library is located on 2nd floor on the same row as Parkson.

The friendly staffs greeted me the moment I went in. The staff showed me to a consultation room to fill up a form about my skin type, skin care concerns and details about myself such as whether I have any allergies and the number of hours I sleep,....etc. They said I have acne scars and uneven skin tone problems. I also have oil seeds on my face.

The clean and comfortable consultation room.

After our short discussion and the beautician's advice on how to improve my skin, I was asked to change my clothes in another room where the facial treatment would be done. This room was very cozy and comfortable with soft music playing in the background. The room was very hygienic and clean. It made me feel very comfortable and relaxed.

The beautician started by letting me to smell some really nice floral fragrance, then cleansed my face followed by scrub. She told me all their products are from France.

The beautician used steam on my face for about 15 minutes. I almost fell asleep because it was very comfortable.

Steam on my face for about 15 minutes.

Next, the beautician did some light extraction on my face to get rid of blackheads and acnes. The beautician later applied ginseng gel and used a machine with purple light which had a cold sensation on my face for moisturizing my skin. Even though it was very cold, I felt very comfortable.

The next step was the face and shoulder massage which was what I needed after a long day's work. She was very experienced and could massage very well. The last step was the rose mask. I was told to close my eyes at all times while I had the rose mask on. This step took about 20 minutes. There was a cool and moisturized feeling on my face while doing this.

After the facial treatment my face felt softer, more moisturized and more radiant . There were no red marks after the extractions. I am satisfied and had a very good experience here because of the friendly and experienced beauticians. The place was clean and hygienic and most importantly the products were very good and from France.