Shell

Shell Ultra City

To film an address by Shell’s Istvan Kapitany, outlining his vision for the company’s Ultra City concept.

Working around his incredibly tight schedule, we set up two multi-camera shoots with Istvan in Budapest and Johannesburg, then added our own visual effects and editing techniques back in London to pull out the main points of his speech. It’s all too easy to let a talk turn into a talking head. Instead, we kept the action moving so that the audience stayed involved and really got the message.