Long-time partner Jeff Folckemer joins Vendasta leadership team

Folckemer has more than 20 years experience in sales, marketing, and operations for Hearst Media, where he helped newspapers, tv stations, radio groups, and yellow page companies transition to new digital revenue streams. He will be helping Vendasta capitalize and strategize on high-value business partnerships.

“I was the very first customer of Vendasta, and have had the opportunity to watch the company innovate and grow over the past decade,” Folckemer said. “When you have that much experience with people who are passionate about building great software and helping small businesses grow, it’s easy to make the transition. I’m looking forward to using my experience to help drive the company forward.”

“We’re lucky to have a person like Jeff Folckemer on our team because he’s been leading the digital evolution for decades,” said Vendasta CRO George Leith. “Folckemer knows what our partners need because he was one. He has a tremendous way of marrying business ideas with actionable strategies.”

Folckemer will be stationed in St. Augustine, Florida, where he will have easy access to all of Vendasta’s U.S.-based customers.