In a move that sounds sensible, since they both carry the name of the same family, Marcus Hotels & Resorts has been named the official backstage caterer of the Marcus Amphitheater on the Summerfest grounds.

Steve Marcus, chairman of parent company The Marcus Corp., played an active role in the festival’s early days, according to a news release issued Tuesday. The Marcus family also helped fund construction of the amphitheater in 1987, hence the naming rights.

Under the agreement, Milwaukee-based Marcus will provide catering and craft services for entertainers, bands, crews and production staff at the amphitheater during Summerfest’s run. The festival starts Wednesday.

Previously, Mader's served as the backstage caterer.

The company has already been the official hotel partner of Summerfest for the past five years, the release said. It also is the official caterer at Milwaukee IndyFest and the Milwaukee Air & Water Show.