UBI Research is seeing increasing demand for OLED in smartphones - especially for flexible OLEDs. The market analysts at UBI estimate that the market share of OLED technologies in the smartphone display market will rise from 16% to over 62% in 2016.

UBI sees most investments in OLED capacity increase in the future going into flexible OLEDs - and by 2021 flexible OLEDs panels will represent about 70% of the total smartphone display OLED market.