Tony Patella and Pete Searson are serious about denim. They're also artisans, storytellers and guardians of an American tradition quickly fading into folklore. We discuss the closure of the Cone Mills, White Oak plant and it's fall out. As well, we discuss Tellason's authentic approach as a brand to earn one customer at a time. And why focusing on quality over quantity is winning them fans and retailer praise. How refreshing is that? We dive into many areas of denim including how to wash your jeans properly while literally standing in them, while in your shower! We'll hear what to look for in a pair of jeans and why they can cost so dang much! And a whole bunch more on this episode of Brevity Code!

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About Tellason

We believe style comes through best on people that don’t work at it. Growing up in California, skateboarding and listening to punk music, we’re inspired by the mindset prevalent in those circles in that era. With that in mind, we focus our attention on high-quality basics, devoid of frills and embellishments. Get dressed and move on.