Get to Know the SimpatiCrew – Craig (5/11)

This is the fifth installment of interviews with the Crew members of Simpatico Studios. The interviews are conducted by Veronica Mattaboni, your kindly narrator and interviewer.

Craig Anderson, VP of Production Services

aka Big Cat, aka Craigers

Craig sits at his rather large desk, in his rather blue shirt, extremely prepared for this interview he did not want to do. He is holding two pages worth of notes that he wrote up and printed special for this occasion, single spaced.

VM: How would you define the Craig Brand™?

CA: Well, it’s funny you ask. He says, reading off his pre-printed notes. I once took a tour of the Jack Daniels facility. I learned how they make whiskey. It’s filtered through 12 ft of charcoal, collected at the bottom and aged for 8 years. Like whiskey, I am well aged, sophisticated and handcrafted.

VM: Handcrafted? Who handcrafted you?

CA: …My mom. He chuckles.

VM: What are some things that are characteristically you?

CA: Looks again at his pre-written answers. That’s a very good question; I’m glad you asked that. Like my big desk, I’ve always been big in size. I’m a dedicated employee. I don’t like to toot my own horn, but if I have to, I have always been very creative. I’ve been artistic as long as I can remember.

VM: What’s your favorite song right now?

CA: That’s a hard question. I love classic rock and anything 80s. There are so many songs I listen to daily, but there’s always one I crank up, and thats Hells Bells by AC/DC.

VM: Do you consider yourself a good gift giver and what was the last gift you got someone?

CA: Well I might, but you’ll have to ask the receiver. I think I’m a decent gift giver, and if I know when someone likes something, I am good about remembering it and storing it in my brain for special occasions.

VM: If you could teach a class on literally anything, what would it be and why?

CA: Looking over his notes with a furrowed brow. Uh oh, here we go… teach a class… You know, this was a question that was hard to answer at first. I know a little bit about everything and I’m not really a master at any one thing, but I would teach how to properly landscape a lawn. Things like how to pick the right plants and flowers for different heights or when’s the right time to prune stuff ,etc.. How’s that? He laughs.

VM: What’s your all-time favorite tv show?

CA: There’s so many, but one that I always have to stop and watch is Seinfeld. It’s literally a show about nothing and it cracks me up and I can quote whole episodes.

VM: Describe one good thing that happened recently.

CA: Well so much happens; each week is different. This particular week, I applied and got accepted for a permit to carry a gun license and joined a gun club. I’m looking forward to target shooting.

VM: What’s your favorite thing you’ve ever made with your hands?

CA: When I was in college, my parents moved to where they are now, and after I worked all day and came home, I would take my dad’s truck and collect field stone. I’d take it back to their house and I built and cemented a retaining wall with it. Whenever someone comes by they always get compliments on it. I think it would be that.

(An image of Craig’s magnificent retaining wall.)

VM: If you had to pick a new name for yourself what would it be?

CA: It would definitely be Big Cat. It’s a name that was given to me in high school by some teammates and it’s stuck with me. I would legally change it to Big Cat.

VM: Tell me something I don’t know!

CA: You might know it, but other people don’t. I really like history and wars. Over the years I’ve collected a bunch of military memorabilia. I just love military stuff. I’ve got several relatives that have served.

After finishing the interview:

VM: How was that? Not too bad, I hope.

CA: It wasn’t bad, but if I didn’t have these notes I probably would’ve died.

As one of Simpatico’s Advertising Copywriters, Veronica writes, edits, and develops written content for a wide variety of audiences, in addition to assisting in strategy and execution of messaging. She holds a BA in Writing from West Chester University with a concentration in Creative Writing, and is currently pursuing an MFA in Poetry. Veronica can most often be found drinking tea, hoarding candles, playing horror games, and taking pictures of her cat.

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Our studio is located in the Town Center Office Suites of beautiful New Britain Borough in Central Bucks County, Pennsylvania. Because GPS hasn’t historically given the most complete directions, we’ve provided guidance below.

Please don’t hesitate to call our office at 1-844-STAR-411 to request clarification. If arriving via Philadelphia International Airport, complimentary ride services may also be available from Simpatico; talk to your Account Manager prior to the date of your arrival to make arrangements.

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Please note: This route has tolls.

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From here, follow the From Doylestown & New Britain directions.

From Doylestown & New Britain

The Town Center Condominiums are a horseshoe-shaped office complex situated behind the Giant and retail shopping plaza.

From Butler Ave (US 202 Business), turn onto Lenape Drive.

At the second driveway on the left, turn left, and then immediately right; follow signs for District Court.

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