“Spider-Man: Homecoming” Special Screening with Baskin-Robbins

Fans of the world’s most beloved ice cream brand, Baskin-Robbins and Spider-man teamed up recently to watch their favorite superhero on screen held at SM Aura through partnership with Colombia Pictures.
“We are very grateful for

Fans of the world’s most beloved ice cream brand, Baskin-Robbins and Spider-man teamed up recently to watch their favorite superhero on screen held at SM Aura through partnership with Colombia Pictures.

“We are very grateful for the fantastic response from the public on this amazing tie-up,” shared Michael Dargani, IceDream Inc., president. “Spider-man: Homecoming” is the comeback of another great Marvel film and we want to celebrate it with all the Marvel fans and ice cream lovers around the metro through our exciting offers and promos.

Michael Dargani (left), president of IceDream, Inc. with Brian Tiu

Also at the special screening from left: Rico Blanco, Sam YG and Mo Dargani

Last month’s flavor of the month, Movie Theatre Popcorn, was dedicated to the Marvel film. It’s buttered popcorn flavored ice cream with crunch clusters and salted caramel ribbon. For a limited time, Baskin-Robbins offered ice cream in special Spider-man themed packs, cups and waffle cone jackets. As a bonus, the brand also had a free waffle cone upgrade with every double scoop purchase.

Special guests during the special screening included kids from Operation Smile and Hope Foundation who received special treats and giveaways. Celebrities Rico Blanco, Sam YG, Tony Toni and Gian Trebol, executive director of Operation Smile Phils.

Micaela Agoncillo, Hope Foundation marketing officer, explained that their foundation ‘s initiative has helped build schools for underprivileged Filipino kids and Baskin-Robbins has been supporting this effort. “We are watching a superhero movie bu then, B askin-Robbins is the real hero,” she said.