Learn tools and tactics to help you use social media to build your outreach to current and future patrons. This 4-week online course mixes live keynote presentations and hands-on projects in an online workshop setting. You’ll receive one-on-one guidance from an experienced social media library luminary.

I’m one of the “real time guest speakers” – I’m giving a webinar next Wednesday for the course.

And on to the Discount! Library Journal gave me a discount code – DLK25 – if you use this code (or click the links in this post to the registration page – they have the code embedded into the link), you’ll get 25% off the normal price. Sorta cool!

I am one of the presenters at next week’s Handheld Librarian 7Â (it’s being held on August 15-16)! I’m giving the last presentation of the day on Wednesday – here’s what I’ll be talking about:

Title: Face2Face: Using Social Media Tools to Create Great Customer Connections

Description: The average library or organization has yet to embrace emerging social tools. In fact, many havenâ€™t even started. Yes, they have a website. But the content is mostly ABOUT the organization â€“ thereâ€™s no face 2 face engagement between customers and the organization. Social tools like Facebook or Twitter? Relatively non-existent. If they DO exist, they are used primarily as one-way broadcast mediums. Not as a way to connect with and deepen relationships with customers.

What are these organizations missing? Real, online connections with their customers. In this presentation, David explains how online engagement works, and provides practical ways to start and sustain conversations with customers.

Wanted to make sure you know about this – on November 2, I’ll be leading an ALA Techsource webinar on Facebook.Â It’s titled Facebook in the Library: Enhancing Services and Engaging Users.

And here’s the blurb about it:

Around 154 million Americansâ€”51 percent of the populationâ€”are now using Facebook, according to a recent study by Edison Research. How effectively are you using this direct, free means of communication to reach out to your libraryâ€™s patrons and users? Digital branch and social networking innovator David Lee King will share what heâ€™s learned from years of experience and experiments with the Topeka and Shawnee Countyâ€™s Facebook page. He will answer your questions and share time-saving tips on getting the most out of using Facebook.

Topics include:

Fundamentals for setting up and managing your Facebook page

The difference between a personal Facebook profile and an organizational Facebook page

Planning content for your library Facebook page

How to engage the libraryâ€™s Facebook fans

How to market your library through a Facebook page

You’ll need to register for this event, but it should be a good one if you are interested in expanding your library’s Facebook presence!

I just finished giving a presentation via Skype to a thankfully patient group of Australians! So … I decided to get fancy, and attempt sharing my slides via Skype. That didn’t work so well. I think the folks in Australia saw a couple of the slides, then I spent a few wild minutes trying to make it work, all the while asking “what do you see now?”

Well. The microphone worked! And here are my slides (that you mostly didn’t see if you were actually at the conference):

This will be the second time I have given this webinar. If you attended the first one, never fret! There will be new content – I’m going to talk about how Topeka & Shawnee County Public Library (where I work) built our current website (the redesign went live on March 1).

Here’s the blurb for the webinar:

Every library needs a presence on the web. Whether you work at a large academic library or a public library in a small town, you need to be able to deliver service and content to patrons outsideÂ your building. David Lee King will once again present this popular workshop, taking you through the process of building an effective, user-friendly library website that will expand and enhance your libraryâ€™s presence in the community.