Today, physical therapists face challenges as never before. Whether it is competition for referrals or a struggle against declining reimbursements, more and more physical therapists have come to understand that effective physical therapy marketing strategies can help them do what even the best care cannot.

Today, chiropractors face new challenges, as well as some old ones. Whether it is competition for new patients, declining reimbursements, not enough wellness patients or people still not understanding the benefits of chiropractic, more and more chiropractors know that effective marketing can help them do what even great chiropractic care cannot.

For a while now, you have been telling us that you want to keep growing your practice with advanced medical practice marketing strategies, but you don’t want to take the time to close your office or travel long distances to attend another seminar.

e-Video

With the meteoric rise of YouTube, online video has become a necessity in the 21st century marketing mix. And healthcare practitioners are now learning what other businesses already know: that marketing with e-Video is a cost-effective, efficient way to reach out to your target audience.

Why does your practice need e-Video?

Reputation: Patients and prospects will view your practice as "current," "relevant" and "ahead of the curve" when they see that you market with e-Videos.

Website Enhancement: e-Videos make your website more interesting and entertaining and encourage visitors to stay on your site longer. And, e-Videos can help complement your search engine optimization (SEO) results by making sure that visitors spend more time on your website which would then decrease your website’s bounce rate.

24/7 Differentiation: e-Videos let you deliver messages that distinguish your practice from competitors and present a consistent image to existing patients and prospects.

Targeted Reach: e-Videos can be placed on your Website and incorporated into e-mail blasts, Facebook pages, Twitter pages, YouTube pages and more to promote your services.

Affordability: e-Videos are just like traditional cable TV commercials, but without the exorbitant production and media-placement costs.

Available in 60-second, 90-second and custom formats, e-Videos are the perfect complement to your traditional offline marketing campaign; fully branded and customized to convey the uniqueness of your practice. You, your staff and your patients can be featured in the videos for a personalized, accurate representation of your practice that will build interest and help generate response.

What’s included with your e-Video program?

Practice Builders‘ e-Video solutions include everything you need to add videos to your online marketing strategies. We create and develop video scripts and storyboards. We include onsite location videography, travel expenses, voice-over talent and complete studio production for 60- and 90-second videos. We even upload your finished video to YouTube.

To learn more about how an e-Video strategy can enhance your online marketing program, call Practice Builders today: 800.679.1262.

To receive more information about our e-Video, please provide the information below and we’ll contact you.
For more immediate assistance, contact us at 800.679.1200.

Thank you, a Program Consultant will contact you shortly.

Please sign me up for Practice Builders' complimentary What's Working in Healthcare Marketing email newsletter series for great ideas I can implement on my own. I know I can cancel at any time without obligation.