How Chuck Diamond started their logo design journey

Company name

Overview

I am in the process of starting up a real estate brokerage firm in coastal South Florida. The area this business will operate in is a boating and beach community.

Tell us a bit about who you are and the people you reach

My desired audience is pretty much everyone. I will target everyone from young first time home-buyers to older high net worth individuals.

Requirements

Preferred parameters:

1) I would prefer a sailing ship of some kind due to the name of the company.
2) I would like it to be somewhat elegant but simple at the same time.
3) Since I am planning to use this logo on letterhead and business cards which I will print myself, I would prefer the design to be only one or two colors.
4) I do not want any recognizable flags or symbols on the sails or behind the ship.
5) Please no stock images or clip art in the logo.
6) I would like the logo to be separate from the company name. No text attached to the logo please.