They have developed a mobile phone number that can be handed out in tricky situations which, when someone calls it, recites feminist quotes by writer and activist bell hooks (aka Gloria Jean Watkins).

The US number also sends texts back, however the UK version - 020 3095 4193 - doesn't seem to want to text us back when we tried. Sad face.

The ladies behind the project remain anonymous, but call the idea "tech to protect," explaining: "It's safer to give a fake phone number than to directly reject an aggressive guy."

The number received thousands of calls in the first day according to the Tumblr page, "with no signs of slowing down." The group have told fans they are welcome to make donations to keep the service going and that over and above covering the cost of the phone bill, the money will go to The National Latina Institute for Reproductive Health.

Will you be using the fake number? Tweet us @CosmopolitanUK and let us know.

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