Do you want to increase the readership of your blog by 400% in just one easy step? Lean in close now as I share this blogging secret: “Stop writing sucky headlines.” ” In today’s world, you simply MUST craft a descriptive, accurate, catchy and “tweet-able” headline. Maybe one of them is yours? Here I’m a busy guy. Sell me baby. No check that. Geoff did it.

Tweet In the MarketingSherpa 2012 Lead Generation Benchmark Report , we asked 1,915 marketers about traffic volume and traffic that converts. Here’s what the data revealed …. Q: Which of the following sources generates the GREATEST VOLUME of traffic coming to your site? Q: Which of the following sources generates traffic with the greatest CONVERSION RATES on your site? Click to enlarge. Great data.

If you only give to the people and the community around you and never ask for help or for favors, people might still like you but they’ll never feel the sort of intimacy and humanity needed to really connect with you in a profound way. Admit that you’re a company and organization that needs to make money in order to thrive. You’re allowed to market your tenants!

Can we have an honest conversation among friends? Trying to keep up with social media is overwhelming! Little wonder. We are living in the middle of an unprecedented frenzy of change. When was the last time there was an innovation in television that impacted the way we marketed? 1975 – cable TV, and now, arguably, the move toward asynchronous viewing on mobile devices. If you do a lot of print advertising, the fundamentals have been the same since the advent of the printing press in 1450! But social media? What we considered best practices six months ago are passe’ today. hate that.
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Why one quality online relationship is worth a whole bunch of 'flings'? Tomorrow People’s Online PR Manager, Ahmed Ahmed , thinks that when it comes to social media, a proper relationship beats a fling any day. Do you get around? Be honest. Are you the sort of social media user that likes to post, tweet, reply, retweet, repin and share left, right and centre? Do you get butterflies in your stomach when you see that your ‘number’ (of contacts) has leapt up over the weekend? What’s your number? But it’s not just about following; it should be about following through. Don’t tell anyone, but.
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by Jesse Noyes | Tweet this Today’s guest post comes from Steve Farnsworth (who you might know as Steveology ). He’s a Forbes Top 50 Social Media Influencer and an advisor to the TEDxSanJoseCA event. He blogs at The Steveology Blog. TED and TEDx talks are all about shining a bright light of insight onto the seemingly ordinary to uncover the extraordinary. So, how do you capture a little of that magical quality when creating your own presentations? Last year I was asked to join the senior executive team for TEDxSanJoseCA, a localized TED event. Tell a Story. Be Passionate.
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Photo credit: Danard Vincente. “If you don’t know where you’re going, you’ll probably end up someplace else,” said Laurence Peter. For any brand doing business on the internet, to get where you want to go, an understanding of Search Engine Optimization (SEO) is required. The reasons why are simple. 80% of people who visit a website get there from typing a keyword in the query box of a search engine. 46% click on the website in the first position on first page. 90% click on websites on the first page. Source: SEOBook ). What are the measurements that matter? to $5.00
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By Srinivas Rao, Contributing {grow} Columnist. few weeks ago Laura Click wrote a really interesting post questioning “who really is a social media expert? “ I’ve never been a big fan of the term and the self-proclaimed ninjas, rockstars, and gurus cause the social web to seem like a giant pyramid scheme. ” . I’m a storyteller, not a strategist. Contrary to popular belief we’re not all good with numbers.” My ” My strength is the ability to tell great stories, and create content. Does that mean I’m useless? The Digital Divide. Agree?
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