Learn Google Analytics via its Demo Account

How do you learn Google Analytics without practice? How can we train new people when analytics accounts are held private – like trade secrets.

Reading vs. Learning Google Analytics

You can find lots of resources to teach yourself Google Analytics. One of the very, very best is the informative, insightful, and thought-provoking writing of Avinash Kaushik. If you don’t already follow his blog – Occam’s Razor, do it! You should also subscribe to his email newsletter, The Marketing < > Analytics Intersect.

Yet, reading gets us only halfway. I learn best when I can apply my new knowledge directly and immediately. Don’t you?

Demo Account to Learn Google Analytics!

It can be difficult to gain practical experience since not everyone has access to a fully-implemented Google Analytics account. To fix this we’re introducing a fully functional Google Analytics Demo Account, available to everyone (get access here).