WordPress and PHP hacks, snippets to copy and paste, codes and plugins, home of GPLWT plugin

How to Create Your Own Customized Short URL for Your Blog

Do you want to use branded short URLs for your blog? We use wpbeg.in to create our own branded custom short URLs. These short URLs are easy to remember and strengthen your brand recognition among users. In this article, we will show you how to easily create your own customized short URLs for your blog.

Why Use a Branded Customized Short URL in WordPress?

You may have noticed how popular websites like The New York Times, Twitter, Facebook, TechCrunch use branded short URLs on social media.

The New York times uses nyti.ms, TechCrunch uses tcrn.ch, and WPBeginner uses wpbeg.in domain name for shorter customized URLs.

These branded domain names are called domain hacks. They are created by combining the brand name and a domain TLD to cleverly spell a brand name.

Since most websites use .com as their primary domain, this is a good way to create a short url for your WordPress site. See our tips on picking the best domain for your blog.

Using your own customized short URL improves brand recognition among your users. It also allows you to create shorter URLs for easy sharing on social platforms. Most importantly, you can easily track these URLs to see how many clicks you got when you shared a URL.

Having said that, let’s see how to create your own branded customized short urls in WordPress.

Step 1: Buy a Short URL or Short Domain Name

Most of us do not have a short URL as our primary domain name. This means you will need to register a new domain name that is much shorter than your current domain.

For example, when choosing a branded shorter domain for WPBeginner.com we registered WPBeg.in. This made our short URL 6 characters shorter than our primary domain.

Upon activation, you need to visit Settings » Writing page and scroll down to the ‘WP Bitly Options’ section.

Here you will configure the plugin settings and connect Bitly to your WordPress site.

First you will need to provide an access token. You can find it by visiting your Bitly account and clicking on Settings » Advanced Settings. At the bottom of the menu, you will see a link to OAuth apps.

This will take you to a new page where you need to provide your Bitly password and then click on the Generate button.

Bitly will now generate an access token for you. You need to copy and paste it into the plugin’s settings page on your WordPress site.

Don’t forget to click on the save changes button to store your settings.

The plugin will now start generating your custom branded short URLs. You can see them by visiting your Bitly dashboard.

WP-Bitly plugin will also show you BitLy stats for each post. You can see those stats by editing a post and look for WP Bitly metabox.

This will allow you to track how many times your short URL for this post has been clicked and from which websites.