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An Eroica California Bruce Gordon Chinook Road

Reportage

An Eroica California Bruce Gordon Chinook Road

By: John Watson
April 7, 2019

… made in Eugene, Oregon.

This weekend was the Eroica California and while our story is coming tomorrow, we wanted to give you something special on this Sunday afternoon.

Bruce Gordon made a road bike model called the Chinook in the 1980’s from his workshop in Eugene, Oregon, where he worked prior to opening his shop in Petaluma, California. These bikes bear a branding resemblance to the Chinook camper shell conversions made popular in modern times by adventure-seekers looking to live their best lives on the road. There’s a certain nostalgia to the open road and summer tours on the West Coast and the Chinook frames embodied that. Clean lines, beautiful fastback stays, and thinned luglines were the Chinook’s calling cards.

On display at the American Cyclery booth at Eroica California was where this Bruce Gordon was living, in all its Campy Record glory, with pristine paint, Phil Wood hubs for a little California flair, and a pricetag to match… If you’re itchin’ for a Chinook, not the auto variety, give them a holler!

The Radavist is a group of individuals who share a love of cycling and the outdoors. We will always stop for a photo, or to hit a jump. We believe the outdoors should be respected. Please, pack it in and pack it out. Leave it better, even. Remember, we’re all ambassadors for cycling, so be polite on the road and the trails and observe the leave no trace principles.