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30 June 2018

Fighting the Tide

If I’d paid more attention during physics lessons I reckon I could have worked out how to lay some induction coils over the cables and enjoy free electricity. From my rough calculations, it looks to be Pareto-efficient, but probably only because my grasp of Faraday’s Law is so weak I cannot work out who would lose out from my nocturnal coil burying.

Where would we be without Google? If I have a question I can get the answer in a few milliseconds. In fact, I can get lots of answers – if I ask Google how long it takes Google to answer a question it comes back with 392,000,000 results in 0.53 seconds.

2017 was the year Bitcoin became the investment opportunity of the century or the latest incarnation of tulip mania (depending, I suspect, on whether you had the foresight to buy some or not). As I didn’t buy any, naturally I sit firmly on tulip mania side of the fence, waiting like a tricoteuse for the blade to fall.

A good starting point for innovation is to look at what you already have and how this can be used differently. This Resource Based View suggests that if you have resources that are both useful and unusual, and you build processes to combine these you will end up with goods or services that are better than the competition.

Upcoming Masterclasses...

Behavioural Insights

23 January 2019

Theories from the field of Behavioural Economics are being used increasingly by governments, regulators and companies to 'nudge' us towards the right decision - in their eyes at least. This session explores the foundations of this emerging field of study.