How demconnect started their logo design journey

Company name

DemTweetHQ / DemTweet

Overview

DemConnect is a consulting company focused on online constituent outreach efforts from government agencies, officials, and candidates. We are looking for a logo for the first in our suite of products, DemTweetHQ / DemTweet. This is a statistics/analysis site focused on providing information regarding various Twitter users and their online social standing.

Tell us a bit about who you are and the people you reach

DemConnect works with local, state, and federal agencies, offices, and individuals serving in public office. We also serve candidates running for office or those seeking an appointed position. This product will expand beyond our traditional audience into individuals interested in tracking online activities of prominent government agencies, officials, and candidates with Twitter accounts.

Requirements

This logo should reflect the nature of the site being launched. Keywords would be: government, politics, Twitter, democracy, and statistics. The logo should work well with our company logo (attached). While our company logo has a more corporate feel, we're open to things that go beyond this traditional look. Our company's primary color is a deep blue (something around: #013277) -- you're welcome to use this as your primary color but we're open to other colors that would invite the types of keywords listed above. The text of the logo should work be "DemTweetHQ" and also work well as "DemTweet". The brand should work well with and without the "HQ" portion of the text. The logo should include some type of icon as an element to accompany the text. This icon will be used for avatars and other online promotions, so it should size well as a standalone (i.e. it should have equal height/width dimensions).

Logo will be used on the website and should translate well into print (letterhead, biz cards, banners/posters, etc.).