Category Archives: community

It’s hard to believe this is already the sixth year we’ve been able to host FREE concerts on the beach for our community in South Lake Tahoe. We’ve put together a list of our top ten Live at Lakeview Essentials for those of you that have yet to experience the magic that is Live at Lakeview, or maybe you simply forgot how to summer after #Snowmageddon2017! Either way, we’ve got you covered to make sure you have an absolute BLAST next Thursday + every Thursday this summer!

Great VibesThis feels like the most obvious essential, but it’s also the most important! We’re all about great people, great music + great vibes! Thanks in advance for bringing yours!

B.Y.O.C. (Bring Your Own Chair)We are blessed with one of the most spectacular venues in the Lake Tahoe basin so come prepared with a comfy chair so you can post up and take in all the views!

Cash is KingLive at Lakeview is always FREE to attend, but there are plenty of ways for you to show your support for the series. Shopping with local vendors and grubbing down on some kettle corn, fire-cooked pizza or delicious fish tacos are all great options. Every beverage you buy in the beer/wine garden supports the event series AND South Tahoe BMX Association, which is another fantastic way to provide support.The beer / wine garden, as well as most vendors, are CASH ONLY so come prepared!

Sunscreen is hot; Skin cancer’s not!Summer is basically here and the sun has been shining bright! When those rays reflect off the lake, it can get intense especially at this elevation. Sunscreen, shades and hats are all strongly recommended!

Layer UpEven though it’s been getting warmer as each day passes, there’s still that chill in the air as soon as the sun dips behind the mountains. Bring an extra layer to make sure you can keep dancing through the sunset fueled encore!

Bike, Paddle, or Hike!Parking is limited around the venue. Rocky’s Memorial Bike Valet is always FREE and it’s absolutely the best way to go! Here’s another place where having a bit of cash on you will help because 100% of the tips you leave at the Bike Valet will support the local non-profit organization running it that week. Be sure to find out more by engaging with the people who watch over your bike!Kayaks, Standup Paddle boards and boats are encouraged to enjoy the show from backstage (the lake) too! This is a Tahoe concert, after all!

Respect the City OrdinancesAnother reminder of how lucky we are to utilize such a spectacular venue for FREE concerts on the beach! In order to keep that going for another 6 – 60 years, we have to work together to respect the City ordinances. There are only 3 so it should be easy to remember:

No Dogs

No Smoking (of any kind)

No Outside Alcohol

Thanks in advance for respecting this one!

Pack it in, Pack it outAnother obvious, yet SUPER important essential for Live at Lakeview! We need to protect this beautiful place we live + play in so please pack your trash. To ensure the beach stays clear of litter, On Course Events hosts a weekly beach cleanup every Monday morning. Join our crew to revive El Dorado Beach and Lakeview Commons every Monday at 10am.

Stay Lit + Bike Safe!We strongly encourage biking to the event and utilizing our FREE Bike Valet, which is why it’s SUPER important that you remember to bring bike lights + reflectors so you can get home safely!Barton Health has generously donated blinker lights to assist those who are not prepared. The supply of these lights is limited so we ask you to not rely on these as your primary lights so we can ensure all of our biking enthusiasts stay lit + bike safe!

GratitudeAfter you spend your Thursday evening soaking up the sun, music + killer vibes, we’d love it if you shared your gratitude with our dozens of event sponsors. If you see a familiar business’ logo on the stage, poster or around the venue tell them how much you enjoy the Thursday nights they support. These concerts come together because of the generosity of our community.

Live at Lakeview has been a cherished part of the summers in South Lake Tahoe for the past four years. It brings the community together to celebrate music, food, beer, local businesses and taking a break to enjoy the beautiful place everyone calls home.

The best part about Live at Lakeview is that this weekly party is put on for free every week, so everyone has a ticket to attend. But while the event is free, putting it on certainly is not. From four to six months of planning with bands, renewing contracts with vendors and supporters, to the day-of hassles of putting on an event, Live at Lakeview is a colossal undertaking that requires a lot of time, money, hard work and support from the community to organize and execute. We want to open the hood of Live at Lakeview and share how the community comes together to create such a spectacular event that has elevated from a whimsical vision to a centerpiece of summer.

Live at Lakeview started four years ago when Rob Giustina suggested to the City of South Lake Tahoe about having a concert series at the newly renovated park at El Dorado Beach. With a goal of putting on weekly, family-friendly concerts the community could enjoy, Giustina rustled up a dozen local sponsors to help organize and fund the event. His vision has come along way and Live at Lakeview has been going for four strong years and has been given an additional five-year contract with the city.

And the City of South Lake Tahoe has been the primary sponsor and host of Live at Lakeview since its inception. In addition to providing monetary donations, the city also provides the event with a free venue to hold the festivities, helps coordinate with Cal Trans for road closures, procures the South Lake Tahoe Police Department to provide support and helps promote the event. Live at Lakeview wouldn’t be a possibility without the gracious support of the City of South Lake Tahoe.

The event would also never be a reality without the contributions of over 30 local sponsors, who all squeeze together on the colorful Live at Lakeview banners like friendly neighbors. The sponsors are willing to help out however they can, whether it be from a monetary donation to offering their services, like Sprouts Cafe feeding all the bands that appear at Live at Lakeview.

With so many people and organizations from the community helping to put on Live at Lakeview during the summer, Live at Lakeview finds it important to make sure to give back to the loving community. In addition to providing an awesome way to spend a Thursday on the beach, Live at Lakeview donates a percentage of its beer garden sales to benefit the South Tahoe BMX Association. This organization is working closely to help build the Bijou Bike Park and they are saving up for a new starting gate at the current track. These donations are bringing them closer to their goal every week! Essentially, every beer you drink goes right back into helping the community.

Live at Lakeview is an event that is given life by the community and it is the hope of Live at Lakeview it injects a little life into everyone that attends.

Not all business is work, and for Becky Helvie her love of fabric and colors has blossomed into ScarfLady, which specializes in brightening up women’s day with an extensive collection of scarves.

How extensive exactly? Pretty extensive, to the tune of over 250 gorgeous scarves. Helvie started as just another fan of scarves and pendant jewelry, picking them up at gift shops around the country on trips. After people started asking her where she got her scarves from, she knew she could turn her hobby into a business.

Helvie loves selling her scarves and interacting with customers that come to her store. She believes scarves aren’t essential to life but are a great way for people to look good and feel good about themselves.

Helvie is a big fan of Live at Lakeview and enjoys being in the joyous atmosphere interacting with customers and listening to the music. Since moving to Tahoe in the spring from Bakersfield, CA, she has loved the Tahoe weather and lifestyle.

Be sure to stop by and say hello to Helvie on Thursday at Live at Lakeview and check out all of her scarves, which are all currently on sale.

This summer, being charitable is as easy as ordering a cold one at your favorite outdoor concert series! That’s right, when Live at Lakeview returns to the beach this Thursday and you order that first ice cold beer of summer, you’re not only supporting the series you’ve all grown to love, you’re also supporting a great local non-profit organization.

It’s simple. We know you love beer/wine (we do too), we know you care about this community (we do too!) and the best part is, you can have it all!!

On Course Events has chosen the South Tahoe BMX Association as this season’s beer/wine garden beneficiary. If you have a kid, or know of one, that rides at the local bmx track – your beer supports his future races! If you want to see the exciting new Bijou Bike Park project come to life – your next glass of wine proceeds help to make that dream reality.

So as you sip on those cold beers, feel good about yourself for the charitable donations you’ve made and give cheers to Coors & Blue Moon for making it all possible!

The media blitz for Live at Lakeview has begun, and it’s all thanks to our local media sponsors! Pretty soon you won’t be able to tune into Lake Tahoe Television or KRLT/KOWL Radio without hearing about the series. Both of these media sponsors have been HUGE supporters from day one of the series with weekly interviews, daily commercials and constant encouragement.

Inside the June 2015 Edition of Lake Tahoe Entertainer

Every time you pick up a copy of the Tahoe Mountain News, Tahoe Action or Lake Tahoe Entertainer you’ll be able to scope out the lineup and plan your summer! Most of these ads and write-ups are provided as a trade for sponsorship of the series. True Tahoe Support like this makes it all possible!

For those of you who are not located in South Lake Tahoe and don’t have the privilege of picking up a local paper when you stop by Sprouts (one of our favorite Live at Lakeview sponsors) for lunch, there are a lot of online publications spreading the good word as well!

2015 Lineup Announcement on TahoeOnstage.com

TahoeOnstage.com will be providing insight to each week’s entertainment. Their staff has an uncanny ability to connect with artists and provide a unique insight to the style and sound that defines each band. They will also provide recaps so you can relive the magic or catch up on what you missed. Who dares to miss out on a Thursday night thought?!

Insight into Live at Lakeview, courtesy of TheTahoeJournal.com

Thanks to TheTahoeJournal.com, you’ll be able to catch recap photos from each weeks concerts on the beach and select entertainment previews throughout the season. We’re stoked to have this new media sponsor on board, they rock and you’re gonna want to check them out.

You’ll also find tons of event information on SouthTahoeEvents.com, among many other online calendars. The information is out there, so get tuned in, start making your summer plans and we’ll you on the beach real soon!

We LOVE Lake Tahoe so much that we adopted Lakeview Commons beach! We host weekly beach cleanups every Monday morning from 9:00 – 10:30 am to help do our part in taking care of our favorite beach! Over the last 9 weeks our crew and volunteers have collected over 300 lbs of trash! We’re hosting our final cleanup of the season on Monday, September 1st – join us to help increase our impact on the lake!

Spend your summer on the beach with great people and give a little back to your favorite community event series at the same time! Sounds great, right?! Well it gets even better – we’re gonna hook you up with some free food if you join us this Thursday to learn more about getting involved as a Live at Lakeview Volunteer!

That’s right! Free food at the Volunteer Recruitment Party this Thursday at Lakeview Commons. The BBQ will go down from 5:00 – 8:30 pm and all that are interested in getting involved with Live at Lakeview are welcome! We’ll have volunteer information, and sponsor/vendor information will be available as well.

2014 Volunteer Opportunities:

Photographers & Videographers – Thursday 4:30-9:00 pm
Capture the moments of each Thursday night and gain some incredible exposure for your portfolio. Credit will be given along with any usage of photos/videos.

Every Monday morning, the producers of the Live at Lakeview Summer Music Series (On Course Events) gathers its staff and a few volunteers to clean up the beach, park, and surrounding neighborhood areas of Lakeview Commons. On average, the group collects approximately 15-25 lbs of trash each week.

After getting rained out with thunderstorms on Thursday, July 25th and being forced to move the concert down the street to Tep’s Villa Roma, the On Course Events crew remains dedicated to the weekly cleanups and invited Bruce Hernandez to join in with the Sand Sifter machine.

Asian clams are in aquatic invasive species that threaten the clarity of Lake Tahoe. All of these shells were washed up onto the sand. Photo credit Lauren Lindley

This machine collected 165 lbs of trash and 30 lbs of Asian clam shells with two passes across the sand in about 1.5 hours. Volunteers collected another 35 lbs of trash by hand, throughout the morning.The most common items picked up from both the machine and our volunteers included: cigarette butts, bottle caps, and wrappers. Some of the more surprising items included a bike, diapers, and a beach ball.

Cigarette butts are one of the most common pieces of litter picked up from our beaches. They take over 20 years to fully breakdown and are seriously harmful to our lake’s clarity. Photo credit Lauren Lindley

Volunteers are encouraged to join the weekly beach cleanup efforts to keep our beaches litter free and to keep Tahoe blue. Those interested in joining can meet at Lakeview Commons every Monday morning through September 2nd at 10:00 am. Buckets, gloves, and trash bags will be provided.

Live at Lakeview will return to the beach this Thursday with the Polyrhythmics, a hard-driving, modern world-beat orchestra from Seattle, WA. For more information go to Liveatlakeview.com

ABOUT LIVE AT LAKEVIEW

The Live at Lakeview Summer Music Series is a free event series that takes place every Thursday through August 29th from 4:30-8:30 PM at Lakeview Commons. Please ride your bike and utilize the free bike valet or take advantage of free parking at the SLT Parks and Recreation Department on Rufus Allen Blvd. The series is financially supported through local sponsorships, vendors, and beer sales. City of South Lake Tahoe ordinances for Lakeview Commons Park will be strictly enforced every week: no dogs, no outside alcohol and no smoking. For more information Liveatlakeview.com

ABOUT SAND SIFTERS

Sand Sifters, owned and operated by Bruce Hernandez, offers a cleanup service with its light weight, stand behind, machine that aerates and sifts debris out from under the sand. The Sand Sifter is propelled by high flotation rubber tires and is powered by a noise restricted 5.5 HP Honda gasoline engine. This structure elevates the sand and utilizes a sifting screen to sleeve the debris. The cleaning depth of this machine is adjustable from 0-4” and will quickly remove aquatic mussel shells, broken glass, bottle caps, and cigarette butts from our beaches. The Sand Sifter is fully licensed and insured and TRPA approved. For more information email hernandezbruce22@yahoo.com

This popular event series is returning in a big way, with a larger stage, larger beer garden, and a much larger FREE bike valet. Thanks to Shoreline of Tahoe, this seasons’ Bike Valet Sponsor, we will be offering more space for your bikes. Parking is limited; with off-site locations available at the SLT Recreation Center (1601 Rufus Allen Blvd.) Bike or hike!

We’re getting super excited for the return of the Live at Lakeview Summer Music Series! Our first show will be June 20th so that means only 42 more days, and only 6 more Thursday evenings (tonight included) without live music at Lakeview Commons!

I know how much our community wants these free events to return, but we are going to need this community’s help and support to make it happen all summer long. It’s so easy to get involved, you can support these concerts through sponsorship or by volunteering your time. Don’t worry, we plan to take good care of our volunteers by raffling off sweet prizes from our local sponsors each week and did I mention the grand prize of the season is a RIVIERA Standup Paddle Board?!?! (courtesy of South Tahoe SUP)

So if you can’t wait another 6 Thursdays to get involved with these community events, come hang out at Lakeview Commons on Thursday, May 23rd from 5:00-7:00 pm and learn about all the cool volunteer opportunities this summer!

Can’t wait to see all of you smiling and dancing with us every Thursday!