...it's designed to attract young and successful Japanese men and women who typically prefer sipping on coffee to chugging some good ol' fashioned beer. It's a brave move by Kirin to try and get hold of a market segment that has gradually been losing interest in beer.

Listen: I'll be the first to admit I pour bourbon into Starbucks Double Shot Espresso cans. Unless you're a cop, in which case I'll be the first to lie, then run. But that's not the point, the point is this: those police tasers actually shoot pretty far. Electrodes caught me right between the cheeks and now I can't tell when I fart anymore. I'VE BEEN BANNED FROM THE LIBRARY!