Free Business Modeling Resources

How Many Sales Leads Do You Need?

Seven Steps to the Magic Number

Many sales managers do not know how many leads they need; hope for more; or do not understand why they need a certain quantity of leads. This important article, How Many Sales Leads Do You Need provides important insights and a proven formula for determining your sales lead requirements. Check out the article and determine exactly how many sales leads you need to hit your target revenue numbers. Download the article here.

To power up your B2B sales with instantly actionable plans backed up by solid research, click here.

Seven Tips for Building a Great Dashboard

Managers at top organizations use metrics to determine current status, monitor progress, and characterize essential cause-and-effect relationships. Leaders assemble their critical metrics into dashboards, allowing them to see performance at a glance and take appropriate action. This white paper shares seven tips to help you create dashboards that rival the best in any industry.

Use SWOT Analysis to
Pinpoint Strengths and Weaknesses

Chris Ryan of Fusion Marketing Partners wrote an excellent article on SWOT analysis. SWOT stands for Strengths, Weaknesses, Opportunities and Threats. SWOT analysis helps you find blind spots within your organization or plans. A detailed SWOT analysis will help you discover opportunities that your may have missed. Sometimes a SWOT analysis may appear to be a difficult task to accomplish but Chris explains how SWOT analysis works and provides marketing and sales examples to help you get started. Download the article here.

New Entrepreneur’s Quick Guide to Business Plans

If you are a new entrepreneur that needs to develop a business plan, this short video from the Small Business Learning Center is a good place to start. It covers the basics of what the SBA considers the six elements of the business plan: executive summary, company overview, market research, products or services, marketing and sales, and financial projections. As the video discusses, developing and maintaining your business plan is like your roadmap to entrepreneurial success.

SaaS Metrics 2.0 – A Guide to Measuring and Improving what Matters

According to industry SaaS expert David Skok, “traditional business metrics totally fail to capture the key factors that drive SaaS (Software as a Service) performance.” But as he says, there are a few key variables that make a big difference to future results.

SaaS metrics are driven by predictable factors that help businesses avoid cash flow issues; dodge uncertainty about when to “press the accelerator” on new customer acquisitions; and gain direction about when to focus resources on keeping and monetizing current customers. This paper by Skok provides metrics-measuring templates that bring new vision and clarity to SaaS business decisions. Read the full article and get the action steps here.

How to Choose the Best
Marketing and Sales Model

What is the best marketing and sales model for your company? Where does your company fall on the following chart?

This article provides good advice on choosing your Marketing and Sales Model as well as how set up your chosen model to ensure success. Regardless if your model is based on direct sales, channel sales, e-commerce, or a combination, you will gain extremely valuable information about your marketplace, value proposition, price points, and so forth.Check out the article here.

Business Planning Framework

The Business Planning Framework from Center for Business Modeling is designed to give you a process for creating a one-page iterative business plan that can be used to test and launch your business concept. Check back regularly for additional information, tools and other resources related to the Framework.