This Period-Friendly Underwear Brand Just Showed Major Support for Trans Men

Two years ago, underwear brand Thinx introduced the world to menstrual cycle-friendly underwear that came in a variety of styles that didn’t look like what most consider to be period underwear. Thinx made an effort to provide women with periods with menstruation-absorbing underwear, relieving the stress of worrying about pads, tampons and liners. But they were left with one major issue — the tag line “women with periods” left many trans men upset.

Upworthy obtained an email sent by Thinx to “people with periods”, and let trans men know they’ve been heard and understood. They wrote:

“We at THINX admittedly contribute to this misconception. We wear our tagline, “For Women with Periods,” with great honor. We are proud feminists, and our mission, as a company, is to empower girls and women around the world. But this week — Transgender Awareness Week (#TransWk) — we are humbled. Being a conscious company, we feel it is our responsibility to send a reminder that menstruation is not a trait of, nor a defining factor of, a specific gender. It is something that can occur amongst all people.”

Thinx even went as far to create a video, in regards to their new “people with periods” initiative. Take a look at the video below, and also head over Thinx’s blog to learn more about gender terms.