Wie Projects2011 das erste logo design Abenteuer antrat

Firmenname

Possible

Überblick

We are one of the fastest growing Psychic networks in the country. We provide a service that helps people find their true life path, so that they can live a better life - full of love, success, and happiness.

Our brand Possible is an extension of the concept of identifying your true life path and living a better life.

You've probably heard the phrase, "anything is possible". Well, with a little psychic guidance, we believe "everything is possible."

Erzählen Sie uns, wer Sie sind und wen Sie erreichen wollen?

In the past and even today, celebrities, royalty, and even Presidents have used psychics to help define their legacies. Today, people who seek the guidance of psychics are everywhere; however, our audience skews over 70% female. Our audience generally has a strong sense of faith or spirituality. They are typically between the ages of 25-54 and are often in a caretaker role either at home, at work, or both. Our callers are highly diverse and are typically looking for guidance regarding love, relationships, finances, or their career.

Anforderungen

We are looking for a design that helps establish us as a world-class brand. This logo could be seen in print, TV, and web advertisements.

Some of the things we would like to convey in our logo (although maybe not all at once) is a powerful brand, hope, inspiration, and healing.

We are open to most color schemes; however, we would like to avoid pink, fuchsia, and red. We are often partial to blue; however, open to other colors.

Most likely, we are looking for a logo that is type face (like match.com) or slightly stylized. We do not want to overly stylize and diminishes the brand. We are open to letter form logos, abstract logos, web 2.0 (as long as it isn't too distracting), and wordmark logos. We are most partial to woodmark, letter form, and abstract.

Considering our audience, we are open to feminine logos; however, not so much so that we lose any brand prominence by having an overly light font; however, a lighter cursive may work.

Some concepts we kicked around even though we are open to many others is taking one letter of the word Possible and stylizing it with possibly a question mark, the eye of providence, a star, or something else; however, none of these concepts have produced a logo that we liked thus far so either they need better execution or we need more creativity from you to try something else and design something better.

Please note that we need two executions of the logo - one with the .com after Possible and one without.

*.PSD or *.AI format please - preferably *.PSD

Please note that this could transform into several other design opportunities for the winner.