Sales copy vs web copy: what’s the difference?

Web copy is sales copy specifically written for the web.

Usability guru Jacob Nielsen suggests web visitors are foraging for information like wild animals are foraging for food. But how do you persuade a wild animal to take a certain action? Learn more in this article: 9 Simple tips for writing persuasive web copy

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I never saw myself as a writer, but in my early forties, I learned how to write and discovered the joy of writing. Now, I’d like to empower you to find your voice, share your ideas and inspire your audience.Learn how I can help you