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New AICPA Survey Finds Disconnect Between College Students’ Perception of their Financial Literacy Skills and Reality

New AICPA Survey Finds Disconnect Between College Students’ Perception of their Financial Literacy Skills and Reality

Virtually all students say financial management skills are important, but only two-in-five follow a monthly budget

September 10, 2015

New York (September 10, 2015) – While a majority of college students give themselves good grades for their financial literacy skills, many of them need to study up on the basics. A newly released survey from the American Institute of CPAs (AICPA) found that college students who rated themselves as having excellent or good personal financial management skills (57 percent) outweighed those who rated their skills as poor or terrible (12 percent) by a more than a five-to-one margin.

However, almost half of college students (48 percent) reported having less than $100 in their bank account at some point in the last year. In addition, thirty-eight percent said that they had borrowed money from friends or family in the last year and more than one-in-ten (11 percent) missed a bill payment.

The survey, conducted online among 751 college students who will be enrolled in fall of 2015, on behalf of the American Institute of CPAs by Harris Poll in August, highlights the differences between students’ perception of their financial literacy skills and the reality.

The survey found that, despite the nearly universal feeling among college students about the importance of personal financial management skills – 99 percent said they were either extremely or very important –they are not actively taking steps to develop their knowledge in this area. In fact, only one-in-four college students (23 percent) say they seek out personal financial management information and incorporate it into their spending and saving habits frequently or often, compared with two-in-five (41 percent) who say they rarely or never do so.

“For many students, college is their first time making independent financial decisions. With this opportunity comes serious responsibility, and if they aren’t making informed, intelligent decisions it can have a negative impact on the rest of their financial lives,” said Ernie Almonte, CPA, CGMA, chairman of the AICPA’s National CPA Financial Literacy Commission. “This fall, we encourage students to take ‘financial literacy 101’ by establishing a budget, tracking their spending and expenses, and reviewing it on a monthly basis. By incorporating these positive behaviors, students will be better equipped to make intelligent financial decisions later in life.”

Members of the AICPA’s Financial Literacy Commission say that establishing and following a budget is one of the most important things a person can do to take control of their financial situation and build for the future. However, the survey found that only two-in-five (39 percent) students reported following a monthly budget. Of those who follow a monthly budget, 42 percent said they learn how to budget from their parents or relatives with 37 percent saying they learned on their own.

“Parents of college students should definitely encourage their children to establish a monthly budget as a means of keeping their spending in check while they are in school,” added Almonte. “Establishing a monthly budget is the foundation upon which other positive financial behaviors are built. There are resources on the AICPA’s 360 Degrees of Financial Literacy and Feed the Pig websites that teach students how to create a budget and provide them tips and tools for staying on track.”

While many college students need to develop better financial habits, the survey found that more than 8-in-10 (84 percent) say they are extremely or very interested in learning how to make better personal financial decisions.

This fall there will be 17 million studentsenrolled in 2 and 4-year undergraduate programs across the U.S. The AICPA’s National Financial Literacy Commission suggests the following tips to help them improve their financial literacy and make better decisions while they are in school and beyond:

Review your plan. Look at your budget on a monthly basis and see if there are differences between your budget and your actual spending on a monthly basis. If there is a gap, determine if your budget or spending needs to be modified.

Build a credit score. It's a good idea to start to establish a positive credit history by having a credit card in college. But it’s critical that you don't use it unless you can pay it off, or it is an absolute emergency. Late night pizza or fancy lattes are not emergencies.

Set a goal for summer earnings. Figure out how much money you’ll need to get through the semester to get you fixed things like utilities, cell phone bill, transportation costs (i.e. car payment, insurance, bus fare, etc.), and rent if you're living off campus. Use that as a goal for how much money you’ll need to save from working over the summer and start the semester from a position of financial strength.

Methodology This survey was conducted online within the United States from August 3 to 12, 2015 among 751 college students who will be enrolled full-time in a 2 or 4 year college in the fall of 2015, by Harris Poll on behalf of AICPA. Figures for age, sex, race/ethnicity, education, region and household income were weighted where necessary to bring them into line with their actual proportions in the population. Propensity score weighting was used to adjust for respondents’ propensity to be online.

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