Omri is the Head of Demand Generation, as well as the Lead Author & Editor of the SaaSAddict Blog. Omri established the SaaSAddict blog to create a source for news and discussion about some of the issues, challenges, news, and ideas relating to SaaS and cloud migration.

Categories: Uncategorized

You might be surprised, but you can really mess up your sales pitch…Hard. It can happen more easily than you think, even when you follow instructions to a T. There are dozens of known sales closing techniques, which were created to help salespeople turn a call with a prospect into a done deal. Different people…

This is no longer a futuristic vision – Nike’s self-lacing sneakers, titled HyperAdapt 1.0 will become available for purchasing on “select retail” on November 28th, 2016. The big news was announced on Nike Innovation 2016, together with other upcoming products, like Air Vapor Max or the Mercurial X EA Sports. Wired.com was invited by the…

Just two weeks after Whatsapp added end-to-end encryption, messaging app Viber announced they will be following the trend. With over 711 million users, Viber will now be providing end-to-end encryption for all chats and calls, including group chats. What is end-to-end encryption? End-to-end encryption means that only the sender and receiver will be able…

Leveraging SaaS metrics are key to plotting out a company’s success; make sure they don’t rely on assumptions that don’t match the fiscal reality. The SaaS industry is not unlike the English colonization of the new world. Early colonists left no permanent settlements, only ruins and mysterious carvings in trees. Later colonists successfully created the…

This post is of course not a serious one. Kanye West’s Tweet to Facebook’s CEO certainly created a buzz in the tech world. This funny Playbuzz helps Kanye West with a list of tech CEOs who can also help get him out.

Quantifying success can vary wildly, depending on who you ask. Some businesses will point to personal achievements, or adherence to a core vision. However, strict data analysis can be very useful for SaaS companies in order to find out what areas they need improvement in. This infographic by Totango lists out several ways SaaS companies…

Treat your highly-valued customers like just that: highly-valued. Track their activity and identify warning signs that they may be on their way to the exit. Take a look at this Playbuzz list (right under the form), which you can rank, with 3 warning signs of a fleeing SaaS customer.