5 tips to improve your LinkedIn profile so clients will notice you immediately

LinkedIn is a great online business platform with lots of opportunities. To find these opportunities you must connect with more people. Use these tips to improve your LinkedIn profile to become connected.

At this moment you have about 200 connections or less? You only connect with people that you have spoken with and have met personally?

I will be honest with you.
This is a mistake.

When you are in a room networking, trying to find people that you can help. It is not helpful when you only talk to people that you already know.

Expand your network with new people. Connecting these people with your connections that can help them will make you shine.

You want your business to grow and become big. The best and easiest way to do this is to help as many people as you can.

LinkedIn

Increase your chances to become big by using the online tools helping even more people. These tools can make it easy for you.

Tools like LinkedIn have a lot of data they use to find similarities between you and possible connections. LinkedIn is looking for hooks that you would normally look for in the chit-chat part of your conversation. You are looking for a link where you can connect easily with the person you are talking to.

LinkedIn does this for you.

You just have to use it and connect with people you have never spoken to before. LinkedIn is creating a window of opportunities to meet great new people.

LinkedIn is the most important online business networking platform. It has 238 million members in over 200 countries and is available in 20 languages.

It is a great platform when you want potential clients to find you. Especially if you work in a business to business (B2B) environment. Maybe you are a career coach and work with employees, or you are a business coach and work with small business owners. Or you are a team coach and work with management teams, boards and CEO’s.

Open yourself to more connections on LinkedIn and actively search for potential connections. LinkedIn will show you more potential connections when you are connected to more people.

The more connections you have, the more open LinkedIn will become for you.

Here are 5 tips you can use to get more connections on LinkedIn.

Increase LinkedIn connections

1. Business cards

When you meet new people during events, a training or when you speak at an event. Ask for their business card.

Once you are back in the office, add these people in LinkedIn using their email address that you find on their business card.

This doesn’t mean you have to connect with everyone that invites you. Look at their profile and see if you find it interesting to connect. If yes, connect. If no, just click ‘Ignore’.

3. Email address

Add your email address to your LinkedIn profile, for example in your Summary. This way you make it easier for people to connect with you. They can now use your email address and follow the steps in point 1.

4. Premium account

Order a premium account to get more access. With a business account (EUR 360 per year for Basic version) you can get in contact with anyone via InMail (10 per month). You can see more profiles when you search and see full profiles of people that viewed your profile.

5 tips to improve your LinkedIn profile so clients will notice you

What can you do to get quality and quantity in your LinkedIn connections?
Let’s start with the potential clients that lands on your profile in LinkedIn. Make sure your profile is clear to them. Some basic tips:

1. Photo

People are more open when they meet and you smile. So, when you meet new people at networking events, smile. 🙂

Research has also shown that people remember the names better of people smiling in photographs.

5 important things for your profile photo LinkedIn and other networks:

4. Contact information

You have a profile on LinkedIn to connect professionally with other people on LinkedIn. Your ideal client is probably on this platform. This depends on your hyperspecialization. You can also connect with partners and suppliers.

Make sure these people can contact you when they visit your profile on LinkedIn. Maybe they want to become your client or ask you a question.

Add your email address. It is good to have a special email address just for LinkedIn. It helps me to see when people add my LinkedIn email address to their subscriber list without asking for my approval. I never use this email address to subscribe to a newsletter.

Add your phone number and Instant Messenger (IM) like Skype or Google Talk.