Gibsons launches Pixit

New quick-play game is set to be a hit - and is available for retailers to order now

Gibsons has launched its brand-new quick-play game Pixit, which is available to order now.

Designed by games inventor David Mortimer, Pixit urges players to create order out of chaos. Packaged in a smart box that replicates one of the cubes from the game, Pixit consists of black and white cubes that are used to recreate the pixelated images that appear on the 46 different image cards.

Emily Charles, Product Development Manager at Gibsons, said: “Quick-play games have been a real success for Gibsons over the past year, with our TfL licensed card game Mind the Gap selling out just six months after its release in 2017. Pixit joins this range and the quirky design looks amazing when merchandised in-store. We urge everyone who plays to film their Pixit Play-off and share online with the hashtag, #PixitGame!”

Highly addictive and simple-to-learn, Pixit is for ages six-plus and can be played alone, in pairs or in groups. For two players, the Head-to-Head Mode urges players to pile up their Pixit cubes, pick a card, and then twist, turn and tip their 16 cubes into place to be the first to recreate the pixelated image shown on the card.

The game's inventor David Mortimer added: “As a child in the 80s when the home-computer revolution was taking place, I was fascinated by the way binary pixel images were created for basic programming. I used to spend hours colouring in on graph paper to create the images for games I was programming. When I then had the Eureka moment of realising all sixteen 2x2 pixel combinations could be achieved on a six-sided cube, Pixit was born and I was once again frantically creating pixelated images for the cards!

“Gibsons were a perfect fit for a game of this type and they were the first company I approached about publishing the game. This proved to be a great choice as Emily and the rest of the team have done a fantastic job on the product design and bringing the game to the market.”

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PMS International Group Plc is a high volume importer of a wide range of consumer goods from China which are distributed to customers in the UK. The Company is well known for its innovative and novelty products and speed with which it can bring products to the market.

The Company’s wide product range includes toys, housewares, giftware, stationery, novelties, electrical gadgets, Christmas decorations and gardening range. The Company is also one of the largest suppliers of licensed and own brand plush toys to the retail, amusement and leisure industry.