Sure, your online community offers lots of resources to fans. But content is where the rubber meets the road, and having great content is the best thing you can do to ensure member retention and loyalty. So how do you create killer content? Check out this e-book from Venngage for tips and tricks on creating your best content ever.

Good communities are the result of good collaboration, but working together can be a minefield. Check out these tips for increasing engagement in your company and incorporating more voices into any project. You'll end up with stronger finished work and a better office environment!

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Sure, your online community offers lots of resources to fans. But content is where the rubber meets the road, and having great content is the best thing you can do to ensure member retention and loyalty. So how do you create killer content? Check out this e-book from Venngage for tips and tricks on creating your best content ever.

Good communities are the result of good collaboration, but working together can be a minefield. Check out these tips for increasing engagement in your company and incorporating more voices into any project. You'll end up with stronger finished work and a better office environment!

You've either heard the latest Instagram news, or you've been living under a rock. The end of chronological news feeds is imminent; Instagram announced they will switch to an algorithm based feed in March. This has big impact on both brands and influencer marketers using the social network. Find out if you'll be effected, and how to cope by checking out this article!

You devote so much time to growing your community, from event planning to member outreach. But how do you track the physical value of an online community? Take a look at what our friends at Moz found when they embarked on a project to find the real value of their community.

Until recently, businesses have failed to see the bottom-line value of online communities. A new study by CMX and Leader Networks found that 86% of companies now believe that a branded online community will have a positive impact on their operations! Read the full study here!

Quality social media influencers can help to drive engagement and word-of-mouth for your brand. But how do you determine which influencers and which networks are best for you? YouTubers, bloggers, celebrities? Read this article to help narrow your search and characteristics of an influencer that will generate real value for your brand!

Whether you're an old pro community leader, or just starting out growing your base, the basics of online community management matter. Keep things simple with these 4 ways to build community on social media, including knowing your audience and keeping your message authentic. Your community members will appreciate it, and you can sit back and watch it grow!

Do you utilize influencer power as part of your social media mix? If so, you might be interested to learn the digital agency HelloSociety was recently acquired by the New York Times. HelloSociety was founded in 2012 and currently boasts over 1,500 influencers in it's network, which it then pairs with compatible brands to increase exposure and growth on their social media platforms. Being bought by NYT sends a message this this type of marketing is not only lucrative and powerful, it's definitely here to stay.

Ever heard a great song, but been totally confused by the lyrics? How about stumped by some Shakespeare? If so, Genius is here for you! The massive online undertaking annotates the text of songs, books, plays, and more in plain language, so you understand what it means. Community members can sign up and join the fun, adding their notes to different files and sharing them with other users. It's part community, part cultural anthology, and completely cool!

We all know the ever increasing importance of mobile-friendly sites and content, but what if I told you tablets are dead? Mobile seems to be the way of the world these days. "Current tablets prove that you should never bet against the smartphone."

Facebook, Twitter, and even Pinterest have useful analytics tools that can offer helpful insights into your social media efforts. While the brains behind Instagram are working to make the channel more marketer friendly, the site isn't quite there yet. So, how can you measure your Instagram progress without just reporting likes and followers? These 5 metrics may help you get started!

What's the easiest way to add fans to your page? By tapping in to pages your target consumers already love! Collaborating with influencers can result in an engagement boom, and roundup posts can help you gain reach and exposure by capturing the attention of major influencers. Check out this article to get you started writing a great roundup post.

Trying to convince the powers that be that video is the way to go forward for your brand? Check out this handy little graphic for all the gritty details on why video content is becoming a necessity, not a luxury. Did you know that vistors to your site are 10x more likely to engage with video than anything else? That's just one reason to incoporate the platform into your marketing strategy for 2016 - there's plenty more. Check out them out!

The wind in your hair, the open road beneath your boots; the motorcycle community is all about freedom. So you might be surprised that it's also the target of one of the most successful branded communities on the internet! Harley-Davidson is synonomous with biker culture, and they've tapped that brand recognition to create a booming hub for bike enthusiests. Check it out, but don't blame us if you're feeling the need for speed after!