But after Good Morning Britain host Piers Morgan criticised the Beckhams for allowing their youngest son to release a single, Justin Bieber's manager Scooter, who is said to have signed up the young Beckham, waded in.

"I say why don't you go to school mate because you're not famous, your parents are famous.. stop putting these kids into the public domain while simultaneously saying privacy...," Piers said on Good Morning Britain, as he got out a "sick bucket".

Scooter hit back on Twitter:

He is an 11 year old who wanted to make a song to help other kids. Once again Piers shows why he is a jackass and why his show was cancelled https://t.co/5d3Rr7CKjM