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Posts Tagged ‘UK’

Matti_Film London / February 1st, 2016 / Comments Off on Screen Tourism – Four New Case Studies Available

Four case studies about screen tourism can be downloaded. The publications are covering good practice examples in capitalising on screen tourism opportunities: Walking on Sunshine: A Case Study on Apulia’s Screen Tourism Strategy. Written by Nicola Curzio Bollywood in Europe: A Case Study. Written by

Matti_Film London / June 26th, 2014 / Comments Off on Screening of Belle for London Tour Guides

EuroScreen lead partner Film London reached out to London Blue Badge Guides to promote the idea of using filming locations and on screen stories for guided Over 60 London Guides were invited to hear all about EuroScreen. A case study was presented by Harvey Edgington

Content: Studies the impact of television-induced tourism in the case of the childrens’ show “Balamory” in Mull, Scotland. Availability: Tourism Management, 26(5), 763-776. The article is available here.

Content: This annual report focuses on marketing actions carried out by Visit Britain and describes the developments of global marketing partnerships with major film studios around the releases of films like Sherlock Holmes. Click here to see full report.