"... find an organism, any organism, small, large, gaudy, subtle — anywhere, and they are everywhere — and get a sense of it, its shape, color, size, feel, smell, sound.... Then find a name for it. Learn science’s name, one of countless folk names, or make up your own. To do so is to change everything, including yourself...." — Carol Kaesuk Yoon, Reviving the Lost Art of Naming the World