As he leads daily coronavirus briefings with the White House as backdrop, the approach appears to be paying political dividends

Gerald F. Seib

Sometimes presidents choose to adopt a Rose Garden strategy to campaign for re-election, opting to make their case with the White House as a dramatic backdrop.

President Trump has adopted such a strategy because of the coronavirus, and he worked this week to make the most of it. Meanwhile, his real campaign is chugging along in virtual form below the radar screen.