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Jakob de Tobon is a Stockholm based creative director focusing on fashion communication. He is the founder of SSAW Magazine and collaborates with an extensive team of artists, photographers and image makers, providing full creative and innovative services within the fields of fashion and beauty.

Jakob studied at award-winning Berghs School of Communication before going to V Magazine and VAgency in New York, where he was working with international clients such as Dior Homme, Max Mara and Fendi.

In 2016 Jakob de Tobon published the book The Tarn together with fashion photographer Boe Marion.