How do you search/replace information that has quotes in it using command line to launch AFR?

I have several config files that get updated from the install process and require manuall editting to get the application running correctly. I'm researching the option of building a script (CMD file) to run AFR via command line to make these updates for us. My problem is that I cannot get it to recognize the double quote character from the command line.

I also cannot just run the replace using what is inside the quotes since that data is exsewhere in the config as a tag.

I have tried several variation of the searchfor switch to find binding="customBinding", but when the GUI loads it is only showing binding=customBinding in the Search Query field.

I have been able to get around this by using the batch mode instead of individual find/repalce commands I was orriginally thinking. I entered each of my find/replace matches and then saved that as a custom configuration. One note to others going this route is to make sure you have the check boxes for 'Confirm Replacement' and 'Just Find' disabled. After that I was able to call it using this command line.