Vans and Dickies Will Now Be Housed Under the Same Roof

Come, Let Us Celebrate the Marriage of Two Great American Brands

Vans and Dickies, Dickies and Vans.
They’re basically the PB&J of modern street style, two timeless American standards bound together by
something akin to sartorial necessity. And now, as Business Insider has
reported, VF—Vans’ parent company—has acquired Williamson-Dickie, bringing both beloved brands
under one roof.

What this portends for the future of Dickies and Vans are unknown, but it seems fitting that they’ve been
institutionally merged, given the ubiquity of the pairing on the streets of any major American city. One has
to wonder, though: is it antithetical to the blue-collar ethos of those wearing Dickies and Vans to wear
Dickes and Vans when they’ve been gobbled up by the same giant corporation? Or does that not
matter?
We hope it’s the latter. Long live Vickies. Or Dans. Or VanDickies. That last one’s got a weirdly nice
ring to it.