Dress Like a Cow and Chick-fil-A Will Give you a Free Meal

Moo've on down to Chick-fil-A next week.

Chick-Fil-A, gold standard for quirky fast-food chains everywhere, is taking their particularly unique Eat More Chikin Cow advertising campaign to an insane level next week. On Tuesday, July 14th in honor of Cow Appreciation Day—an unofficial holiday that, for all intents and purposes, seems to have been invented by Chick-Fil-A themselves—all the chain's locations nationwide will be doling out free meals to customers brave enough to arrive adorned in a cow-rific get up—spots and all.

Advertisement - Continue Reading Below

Those who come truly decked out will receive a full breakfast, lunch, or dinner, which includes an entrée, side item, and beverage, and for those who want to participate but don't have quite the chutzpah to show up in a mascot costume, bring a spotted purse or a little cow memorabilia to receive a free entreé.

Last year, Chick-fil-A saw over a million cow lovers show up to celebrate the holiday, but this year the turn-out is expected to be even larger as it's also a celebration of the campaign's 20th anniversary. In an attempt to quell the masses, they've provided a handy how-to website full of costume ideas and tips to help prepare for the big day.

With Shake Shack's recent attention-grabbing chicken sandwich development, this magnanimous event will likely help pull the crowds back to the trusty Southern brand, but if dressing up isn't your game and you've still got a hankering for some chicken give these recipes a try.

A Part of Hearst Digital Media
Delish participates in various affiliate marketing programs, which means we may get paid commissions on editorially chosen products purchased through our links to retailer sites.