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The Google mobile-first index is on its way; but when will it formally launch?

The Google mobile-first index is on its way; but when will it formally launch?

Latest news has indicated that the Google mobile first index will be rolled out in a manner of months, rather than in a few weeks’ time.

As Google’s Gary Illyes told Search Engine Land’s SMX West conference last Wednesday, “the team behind the mobile-first index wants it to launch this year. We’re still experimenting. We don’t have a timeline. It could be a few months or quarters, but it’s definitely not weeks [away]. Don’t freak out, especially if you have a responsive site.”

As this latest development will give webmasters and companies extra time to ensure they’re prepared for the change, here are our top tips to make sure you’re ready:

If your site already has a responsive design you won’t have to do or change too much. If not, you will need to verify the mobile version of your site in search console.

Run thetxt testing tool to make sure the mobile version of your site is accessible to Googlebot- this will be key for indexing.