upstream

Following a landmark legal ruling earlier this month that, prior to December 2014, the U.K.’s spy agency GCHQ acted illegally by receiving data from the NSA’s surveillance dragnets, privacy advocacy organization Privacy International has set up an online form where people can submit a request to be informed whether they were spied on in the past. Read More

Persado, an ad-tech spinoff of digital marketing firm Upstream that specialises in “persuasion marketing”, has picked up a round of $15 million, which it will use to establish a new headquarters in New York to add to its London base; invest in R&D; and persuade ad agencies and brands to use its technology to help sharpen their digital media efforts. Current customers… Read More