The sleek X10 is a sophisticated compact digital camera that follows in the footsteps of the multi- award winning Fujifilm X100, and it now combines a trim and refined blackout design, an easy-to-use manual barrel zoom lens and a traditional optical viewfinder with a wide 20-degree field of view for exceptional image composition.

The X10's stunning body is built from lightweight, yet ultra strong, die-cast magnesium alloy and has an upper control deck with mode dials and an aluminum milled, textured finish lens ring. The 4x manual zoom lens ring doubles as an on/off power switch, ensuring fast start times to capture even the most fleeting shooting scenario.

Fujifilm X10 Highlights

Exceptional Image QualityThe X10 features a newly-developed, larger 2/3-inch 12-megapixel EXR CMOS sensor that combines Fujifilm's proprietary EXR technology with CMOS technology to provide bright, sharp images in all shooting conditions. The intelligent EXR CMOS sensor automatically selects the optimum shooting mode from a total of 99 different variations to capture every type of scene perfectly, even in the most difficult photography situations.

HR (High Resolution) ? takes full advantage of the 12 megapixel resolution to reproduce the finest details in landscape and portrait scenes, perfect for use on bright clear days.

The X10's fast EXR processor also delivers high-speed continuous shooting ? up to 7 frames per second ? at the full 12-megapixel resolution (L size), and 10 frames per second at the reduced resolution M size.

Bright Optical SystemThe X10 features a newly-developed high-definition FUJINON 4x manual zoom lens (28-112mm) with a Super EBC (Electron Beam Coating) that achieves superb image clarity from edge to edge. By treating all of the lens elements with the multilayer Super EBC, the X10 expertly reduces ghosting and lens flare and delivers an impeccably sharp image.

In its spacious glass optical viewfinder, the X10 uses an arrangement of 3 aspherical lenses plus a special 2 glass prism configuration to give the photographer a composition experience that is marked by superior brightness and superb field of view with its extra wide 20? viewing angle.

X10 Premium Shooting ExperienceIn less than one second, photographers can be ready to shoot in almost any situation thanks to the X10's power switch that has been aptly integrated into the manual zoom barrel. This smart and simple design feature allows faster photography response times and helps to avoid missed photo opportunities.

Once ready to shoot, the X10's all-metal lens barrel and smooth zoom rotation helps you compose photos quickly and easily, and its remarkably quick shutter-release lag time of approximately 0.01 seconds lets you capture even the most momentary of photography scenarios.

The X10 also features a newly developed Optical Image Stabilization mechanism that all but eliminates motion blur by maximizing sensor performance, and its 49-point matrix contrast auto focus provides high-speed and high-precision focusing thanks to the fast CMOS capabilities and the advanced EXR Processor system.

The X10's lens is capable of taking super-macro shots as close up as 1cm, and combined with its 7-blade aperture, the X10 generates a stunning soft-focus ?bokeh? effect that makes it the ideal choice for shooting perfect portraits.

The X10 is proudly manufactured in Japan, and as a mark of true quality, it prominently features the words ?made in Japan? along the rear of the chassis near the viewfinder.

Electronic horizon leveling gauge to ensure that the camera is being held level, and histogram display to check image gradation

Motion Panorama 360? for seamless 360-degree panoramic shooting

Product Description

Take your passion for photography to the next level with Fujifilm's X10 digital camera. The X10 demonstrates exceptional performance that will ignite your creativity. Explore X10's potential through it's top quality components, intuitive controls and advanced operability; while enjoying the precise fit and finish typically found in much more complicated, less approachable photographic products. Finally, revel in the design that gives you that feeling of holding something special; something unique. Fujifilm's X10 digital camera invites you to master its every possibility.

Other Comments: I received Fuji X10 camera as a present and needed to buy a case for it. One look at the Fuji branded case and I bought it. The Fuji case is well made. The stitching is uniform and tight, the leather is great quality and the lining is nice too. I'm picky about fit and finish and went over the case with a fine tooth comb. It is absolutely flawless. It is a great case for a great camera.