Transitioned the organization following the retirement, after 22 years, of the dominant founding president.

Led the organization through strategic planning and rebranding process in order to address new

opportunities and challenges.

Sefer ve’Sefel August, 1981 to August, 1984

Owner/Operator

Created a business concept in 1984 that had not previously existed in Israel. Store was immediately profitable and became central downtown Jerusalem cultural attraction. In order to return to the US to assist ailing parents, store was sold in 1984 but it continues to operate under the same name and in the same location to this day.

Bank Hapoalim April, 1979 to December, 1981

Manager – Foreign Currency and International Trade Department

Responsible for all non-local currency transactions in the most active Jerusalem branch of Israel’s largest bank.