Akshita

Member for

3 years 1 month

Name

Akshita

Akshita is a former Senior Content & Marketing Associate at OpenSense Labs. A Hubspot certified Content Marketer, she likes to devour content related to SEO, open source technologies, and politics besides Drupal, of course. As a hobby, she trains young girls with TaeKwondo. She is also a big Game of Thrones fan and quotes Tyrion atleast 5 times a day.

“Sometimes I would buy Vogue instead of dinner. I felt it fed me more."
— Carrie Bradshaw from The Sex and the City
Consumer instincts have changed with time and so have market tactics. Today, the global brands not only selling the product, but they are also building a journey with the shopper, an impression that stays longer than the product (no pun intended).
When shopping online it’s… Read more

Heading a multinational or location agnostic organization with complex content creation and publication needs while also keeping a track of the content can be a difficult task without the right content management system.
The number of bloggers is expected to reach 31.7 million in 2020 in the US alone.
Imagine the number of blogs on the internet. The huge amount of information flowing online… Read more

If you are looking to build your website on Drupal in 2019 but don’t know where to start, you need to know more about the Distributions.
Here’s a list of top Drupal 8 distributions you could use in 2019.
The Basics. What are Drupal Distributions?
Distributions are full copies of Drupal that include core, in addition to themes, modules, libraries, and installation profiles. For a layman’s… Read more

Global leading enterprises, brands, governments, and universities are experiencing the power of Drupal to engage with their audience through their websites and beyond. In a quest to lead the digital transformation experience, Drupal helps them manage and deliver a host of content across channels and devices.
Worldwide, the organizations are looking for a solution that will support their… Read more

In this blog, we will talk about the best practices which will help you enhance your user experience from good to better and how Drupal 8 can be a game changer in this quest.
Often we have heard how Drupal is not for beginners. While setting up a Drupal website has become a lot easier with Drupal 8.6, a good website is not just about setting up some web pages under a single domain name. … Read more

Medical devices save countless lives each year and can dramatically improve the quality of life of millions of people. However, the development and manufacturing of advanced medical devices is a complex, time-consuming and investment-intensive process.
In a bid to scale up their services, life sciences and healthcare service providers need well-curated technology to market their products and… Read more

If it wasn’t documented it didn’t happen.
While the world is more interested in the end product focussing on the specifications and intricacies, the ‘process’ has become less stimulating to them.
Behind the scenes, the process is what steals the thunder. And a more important part of the process is documentation. Under the traditional software development system, documentation starts and ends… Read more

You might be a blogger, a startup, or a Fortune 500 but this question - which hosting would be right for me? - bothers you all alike. Once you have set up your website, this is the next big dilemma.
Which hosting platform to opt for?
The best one to serve your needs will leave you with a feeling of happiness and benefits like reliable and high performing website. But a wrong one might end up… Read more

You are always riding high on the wave of expectations when it comes to delivering your services. Going through the same set of queries and support documents, again and again, can be frustrating. Your employees could be losing an important amount of time in their workplace with such repetitive tasks.
Enter the savior!
All of this could be solved with the help of easy documented content.
To… Read more

"In a virtual community we can go directly to the place where our favourite subjects are being discussed, then get acquainted with people who share our passions or who use words in a way we find attractive. Your chances of making friends are magnified by orders of magnitude over the old methods of finding a peer group."- Howard Rheingold, The Virtual Community, 1994
Communities are important… Read more

The American Disability Act (ADA), 1990 provides provisions to secure the rights of specially-abled people. Although, when first passed, it focussed primarily on physical properties, over time it has covered digital spaces too, which means people can take a complaint to the court for discriminating and violating the ADA act.
Accessibility is a more accepted norm when it comes to physical… Read more

The old adage “united we stand and divided we fall” doesn’t stand true for modern web application architecture.
When developing an enterprise application, the architecture can reckon among its different features, a monolithic system is deployed with a hope to process the information unruffled without any possible breakups.
A logical component for corresponding to different functional areas of… Read more

The Drupal community is relentlessly working towards achieving the goal of easy usability with each version.
Not only has Drupal granted its users the ability to integrate futuristic technologies but also provided the marketers with compelling digital solutions.
On September 5, 2018, Drupal 8.6 was released. And started the wave of enthusiasm and whispers among the stakeholders.
Here's how… Read more

Like every organization, you want yours to build around consistent and successful marketing operations. The choice of your CMS has a lot to do with the execution of successful marketing campaigns.
Dynamic organizational goals need dynamic sites. Which raises the bar high when selecting the CMS of your choice. But, it comes along the cost involved in all aspects.
In the comparison series,… Read more

“You don’t get to control everything that happens to you, but how you *respond* is a matter of choice.”
That response is based on our values. Call it a belief your parents or society pushed you to pursue or something that you learned with life. Our values condition our responses.
But how different are the values that we follow in our personal life from the values that build organizations or… Read more

The journey from a visitor to the client doesn’t happen overnight nor over a single screen.
It is unfair on the part of organizations to assume that all readers will be using the same screen to consume their content.
In case organizations are working towards targeting various visitors it is important to have a durable and centralised content dissemination platform to serve digital content… Read more

Install Drupal and you have all the features that you need. No messing around with anything. Sounds great!?
Well, that’s Varbase - the Drupal Distribution - for you.
Varbase is a Drupal distribution packed with adaptive functionalities and modules, to fasten your development and deployment time while providing standardized configurations, making your life easier.
Varbase is built on the… Read more

Agile teams work in a very different environment than the traditional Waterfall teams. Although both provide their fair share of perks, the Agile methodology can be difficult to put in practice especially in testing.
The QAs are often burdened with the tasks which lack cross-functional teams, that they often forget to look outside the assigned job role.
In this blog, I will summarize some of… Read more

“How you gather, manage, and use information will determine whether you win or lose”
-Bill Gates
Gone are the days when businesses had to rely on stand-alone mainframe systems, or on statistical methods to analyze and gather customer data to bring them into their sales cycle.
There has been no looking back since the first customer evaluation system was launched in 1986 which provided contact… Read more

Ignoring web accessibility standards when developing/ revamping your site means reducing the number of visitors’ possibility at least 19%.
Spending years on perfecting your site’s usability and overall experience for the visitor only means that you don’t want to get stuck at 81%. Right?
That remaining population is millions of people with disabilities who can’t access or engage with sites in… Read more

When I first heard of Contenta (not aware of what it was), I was perplexed as to how could anyone use such a funny name for a tech product? Was it so good that it made people happy and content with it?
Decoupled Drupal is becoming the hottest industry trend. The reason being the new methods of content distributions are in their continuous proliferation. When it comes to decoupled Drupal… Read more

Knowledge and reasoning have enabled machines to beat even humans while bringing new power to the web.
Inspired by complex human autonomy, Artificial Intelligence (AI) is the perfect mix of science and art. The application of machine learning has advanced to an extent that it can read, understand, analyze and process the language. Siri, Cortana, Echo, and the Google Assistant are all great… Read more

E-commerce is not a core feature in Drupal, but the functionality can be achieved with third party contributed modules.
These days, stores can't contend without offering great e-commerce alternatives, and 56% of in-store purchases are influenced by digital commerce. This implies, that if you aren't reaching out to your customers online you are not leveraging the opportunity of more than 50% of… Read more

Considering the spectacular potential AI has, no wonder it one of the most-sought-after trends in the businesses today. You might be employing it in your online business already in the form of chatbots offering smarter features to the users.
Want to employ artificial intelligence on your Drupal website but don't know where to start from? In this blog, we will share some cool Drupal modules for… Read more

How exactly does a web development agency manage to round the clock support to its clients without compromising the core business or the hassle of recruiting and managing their own development team?
One of the solutions is by opting for a White Label Service with those who are experts in the field.
A profound mantra of success in business is “Don’t try to do everything, or you may… Read more

This blog explains how Drupal is redefining the eLearning frameworks.
A large number of people are still hesitant to try out unconventional learning methods owing to a number of reasons. Effective eLearning and knowledge management solutions are an essential element of success for most organizations.
Drupal has been providing excellent results in the e-learning ecosystem. It has been… Read more

Even though security remains one of the major concerns for an organization, the implication of new technologies has at the same time broadened and complicated the understanding of the term.
Security is no more about working in isolation.
Often events such as Drupalgeddon 2 have brought the question ‘Is Drupal Secure?’ to the center-table. Drupal is among those few open source projects… Read more

Videos and illustrations, including images, are the new fad. Visual content has increasingly been garnering the attraction and largely affects the way people consume the information. And if I tell you that visual content can get you almost double the likes and shares on social media, that shouldn't be a surprise either.
As much as it is important to include images, is it as easy, for the… Read more

“A remote code execution vulnerability exists within multiple subsystems of Drupal 7.x and 8.x. This potentially allows attackers to exploit multiple attack vectors on a Drupal site, which could result in the site being completely compromised.”
Warnings were issued in March 2018 for a highly critical vulnerability putting at risk at least a million websites. 28 March was decided as the day… Read more

Just like land, air, and water are meant for everyone, the web was designed to work for all people and expel any hindrance, irrespective of the surroundings and capabilities of people. But the effect of incapacity (of individuals) in the light of the fact that the web standards don’t include all in itself has become a barrier. Creating quite the paradox in the situation.
Before completing this… Read more

A lot has been written in and around the EU’s new data privacy compliance - General Data Protection Regulation. As we near 25th May, the search around GDPR compliance is breaking the internet.
In my previous blog What is GDPR? User Rights and Business Guidelines we covered a comprehensive guide on what GDPR is. Understanding in details the guiding principles and the data subject rights. In this… Read more

“After four years of preparation and debate, the GDPR was finally approved by the EU Parliament on 14 April 2016. Enforcement date: 25 May 2018 - at which time those organizations in non-compliance may face heavy fines.”
EU General Data Protection Regulation (GDPR) has been referred as the harbinger of the data privacy laws amid all the allegations, global outcry, and drama on data privacy… Read more

Working on big and intricate projects often require organizations the need to build an intranet system which can be used as a focal point for internal communication as well as between the client and the company, with a strong architecture and easier management required.
Popular as a CMS, Drupal is capable of document and asset management as well. Already successful as a community platform, it… Read more

Drupal 8 has been the talk of the town since its release and what brings it to the fore is not just features but the process of migration alongside.
A major question that has been bugging the community for the past 2 years is if you should migrate?
When should you migrate and will it be worth the efforts?
To understand things better you must first know the pros and cons are and how easy or… Read more

To increase your customer base and retain your clients, as a tour-and-travel agency, you need to offer premium quality services, compact in your website. With new and varied challenges how do you plan to stay relevant? And most importantly how does Drupal help you from the market swamp?
You cannot deny the importance of online presence with many dedicating a lion’s share into building a… Read more

Businesses are struggling to implement effective strategies to increase their user engagement. Despite acknowledging the value of the personalized content you are unable to generate the due value from it.
To keep your content relevant to your end user, it is important to identify your audience and connect with them in a way they want you to. Apart from monitoring metrics and funnels, you… Read more

Web development has sure seen a sea of trends in past 2 decades. Starting from static websites to monolithic dynamic websites to the decoupled frameworks, now. Decoupled CMS is perhaps the one that has the ability to make a significant impact in the way web development practices are followed.
And lately, there has been a lot of commotion around "Headless” or “Decoupled” Drupal in the community,… Read more

Like most organizations today, Non-profit organizations operate in a complex, fast-moving digital environment and depend on the online technology to define and deliver their mission and raise donations through the digital experience which is essential to its operations.
Already facing social hostility, NGOs and Non-profit organizations have to encounter monetary and budget issues to sustain… Read more

Drupal.org explains BAT as “... a developer's tool, not a site building tool.”
A comprehensive module, BAT is a multimedia-rich framework you can use to build your hospitality website on.
What is BAT?
BAT is the framework you need for building your content and multimedia-rich booking website. It builds an exclusively customized website for your business. You can manage your bookings and… Read more

Whether it is breaking the internet (A’ la Kim Kardashian way) or bringing a revolutionary platform to entertain the masses, the entertainment industry is benefiting most with the advent of the internet.
It's 2018 and the saying 'internet is where the fun begins' couldn't make more sense. But for the entertainment industry, ‘it is where the competition starts’.
How much can Drupal take on the… Read more

Open source technologies have come up as the cure for the healthcare industry. In this article, let us explore how Drupal is able to eliminate the technical instabilities which were sucking the life out of healthcare web development.
While a country may have the best doctors and the best infrastructure, what pulls back the healthcare industry is the technical lag when it comes to web… Read more

The advent of globalization has cleared one thumb rule and that is - isolation is no more a game changer. In the new course of action, it’s the sense of togetherness that takes forward your organization and its people.
So why invest so much money and energy when things can be done in a better and efficient way? You can move ahead together with people who are not a part of your core team but, can… Read more

Over 10 million sites use Schema.org to markup their web pages and email messages.
With increasing culmination of data, the search engine giants planned to break and structure this data to increase the relativity of the search.
Since its inception, the schema has been the underlying framework upon which the structured markup of a web page is built. It provides for the guidelines to establish… Read more

Website migration not only sounds complex but puts at stake the very existence of your website. While SEO is one of the many factors involved, it is crucial in nature. Our clients and prospects face issues post migration as they lose the credibility they built on search engines. Flexibility and upgradability are sensitive areas which SEO hampers, the process-driven activities at OpenSense labs… Read more

Evolving technologies and marketing strategies have changed the way shopping is experienced. With time, the charm and challenges of e-commerce have increased. How do you plan to overcome these challenges?
It is predicted that the global B2C e-commerce business will hit $2.3 trillion by 2018.
But the pastures are not always greener on the other side. As an online brand, you have your own… Read more

In its second annual Government Experience Awards, 2018 The Center for Digital Government announced the best government websites for the states (2018). Drupal powers two of the Top 5 results, Arkansas and Mississippi.
For governments, choosing the right Content Management System is not an easy task. Not only the government needs to engage in a deep relationship with the citizens but, also to… Read more

The global online sales of FMCG products is expected to hit 118 billion euros globally, by the end of 2025
The past decade has seen a sea of changes. The new concept of online shopping has hit the market hard and this is what is helping boost FMCG sales.
In order to cope up with the challenges of this fast-changing scenario in shopping trends, money is poured into market research to devise… Read more

Is Drupal Secure?
An often repeated question, concerning the credibility of open-source technologies.
Organizations like the NASA, CERN, the European Union, and the United Nations use Drupal primarily for its security and scalability. Drupal's security group (SecWG) which is always working to discover potential security vulnerabilities, is the primary reason why it’s famous for its security.… Read more

Investing in the right technology tools to listen to your market is a growth-bound move, without a doubt.
A hub where current and future customers can share experiences with your products or services, ask peers for help in overcoming certain challenges, the ROI of such an investment, in a nutshell, will be lasting relationships.
You raised awareness for your brand, assembled brilliant sales… Read more

I wouldn’t be surprised if as a developer you believe SEO is not your job or why should you give a dime about SEO.
If your website isn't ranked on the first page, it wouldn’t be wrong to say that you are missing on many opportunities. You might be aware of the basics to start with but what hinders your growth and progress is your knowledge of SEO, as it has been a notorious child all these years… Read more

Are you sure your website is serving its purpose right? How do you know if your website brings in revenue and reaches your target audience?
Gone are the 90’s when you had to walk to the store, wondering what the product or service might feel like. Any consumer today has the privilege to access almost every information from the web than ever before, meaning, you nearly have 6 seconds to provide… Read more

The internet is arguably one of the most effective tools in media for communication and has helped improve a number of things such as timeliness factor, reaching a larger audience, building connection between politics, culture and economic life and the society, engagement with a larger community is also possible and much more.
With the advent of the Internet, there has been a surge in online… Read more

Alas! DrupalCon Vienna has come to an end and most of the people must be reading this article from home (by now). It was a great time at Vienna and the community enjoyed the sessions, Keynotes, BoFs, beer, sprints and of course the night parties. As we pull down the curtains for the DrupalCon Vienna, here are some of the best moments from the 4 days.
I sea of Drupalist. Welcome to #DrupalCon… Read more

DrupalCon Vienna is about to end with just one last day left.
Click to know what all happened on DrupalCon Vienna Day 1 and Day 2.
Day Three had all the interesting sessions and creative tweets. It was a sad and emotional day on Twitter as well as this would be the last DrupalCon Euro. But the fun fact was everyone was enjoying it to the fullest. Here is our list of what all happened on Day… Read more

DrupalCon Vienna Day 2 was all about privacy and tattoos. Monique morrow was trending on #DrupalCon and #DrupalConVienna. On Twitter, Day 2 was all about the data security, internet privacy and governance and the responsibility to ask the tough questions.
As the DrupalCon was flagged off yesterday there has been a lot of enthusiasm around the Drupal community. From #Driesnote to various other… Read more

The Drupal community is at Vienna. A quick glance into what happened at Day1. And hey, don’t forget to check if your tweet is featured in the post.
No matter what you do or how long you have been part of the community, DrupalCons bring with them load full of opportunities for you to learn new things and meet exciting people from across the globe. Drupalcon Europe happening at Vienna, Austria (26… Read more

“Every blackboard makes student’s life bright”
These lines by former President of India, Dr. APJ Kalam stresses out how important education is. Often the saying goes like ‘the best institutions provide the best education’ and so it comes as no surprise to know how hard it is for every institute in the line to become the ‘Best’. Every presence needs to be perfect. And it’s just impossible to go… Read more

Across the world, Drupal has gained the reputation of being technically advanced yet cost-effective. It’s large community spread around the world working on the constant evolution of Drupal as a CMS software, also help resolve issues related to Drupal.
Across globe many prestigious higher education institutions trust Drupal and use it for their websites, universities like Harvard University,… Read more