ANA’s app for anxious airline passengers

Released just in time for the holidays, when people find flying even more stressful than usual, the ‘ANA Takeoff Mode’ app offers fliers a simple, distracting puzzle (users must maneuver a ball on screen to collect points), along with relaxing music.

Designed to be used during take-off, when anxious fliers are often the most fearful – and when passengers are now allowed to keep their electronic devices turned on (officially) – the app somehow also measures the amplitude and frequency response of the ambient noise inside the aircraft cabin and, when the aircraft’s engines are at full throttle during takeoff, a special animation and message is triggered.