Queen of the BeyHive: Beyonce Launches Blog

Today, Beyonce launched her lifestyle blog, The BeyHive Blog, adding to the superstar’s tech takeover, with her eponymous website, her sleek Tumblr and her sometimes politically loose-mouthed Instagram.

Fresh off her scintillatingly sung, er, reportedly lipsynched, rendition of the Star Spangled Banner during Monday’s Presidential Inauguration, her Sasha-Fierce-ified GQ February cover and her upcoming performance at the Super Bowl XLVII halftime show, the Second Lady took a digital breath to share something special with her fans: a weekly digital glimpse into the mind of Bey.

The blog requires setting up a free account, upon which fans can fully access the Bey-spiration: her picks for inspiring people, streetstyle snaps and maybe, just maybe that macaroni-bedazzled-portrait you’ve always wanted to send her.

Bey’s blog arrives post-Goop (by a certain blond pal fond of naming her kids after biblical tropes) and also features the same glossy, hyper-curated style of a certain lifestyle website by a Mr. Beyonce Knowles (a.k.a. Jay-Z).

Not that we would expect anything less from the multifaceted Bey, the only downside is the weekly release date.