The Multifunctional Beach Dress for a Stress Free Holiday

The innovative apparel brand Mumusa has just launched a campaign on Indiegogo to fund the production of the most elegant, beautiful and comfortable 3 in 1 beach dress designed so far. The dress was designed to wear at the beach as well as a nearby cafe or on the street. The dress shifts to cater to any beach holiday need!

“I’d been looking for such a beach dress for years – something that is beautiful, comfortable, elegant and light to carry and isn’t just a piece of fabric called a beach wrap. A dress that you can look good in both on the beach and having a cocktail at the bar afterwards,” explains Mirjam Sitin, the founder of Mumusa. Mumusa has all the features you look for in a perfect holiday dress: it dries quickly, does not wrinkle, stays up perfectly, suits with every body type and takes almost no space in your bag. And you can wear it in three different ways to suit the occasion and the mood. Each dress is handmade using the finest fair trade and sustainably sourced silk chiffon materials.

Mumusa dress was created to solve the problems that many women face when on holiday: the suitcase filled with so many different outfits is heavy and gets messy fast, having to constantly change clothes when going from the beach to the hotel or a cafeteria/bar, getting the clothes wet when put on bikini.

Giving back: Each one of Mumusa projects contributes to fulfilling most direct ocean cleanup missions. A piece of profit from each dress sold is being forwarded to the most innovative and straight forward ocean cleanup projects, so each person who is buying Mumusa dress contributes directly to cleaning up our oceans.

Mumusa will be available on Indiegogo.com here beginning 18th of July for 45 days. After a successful campaign the first line of dresses will go into production in September.

Check out the campaign and get your own Mumusa dress now on presale to be ready for your next holiday. For more information about the campaign, visit the Mumusa website here or contact the address below.