127 hours

Nokia has published a rather humorous advertisement for its Lumia Windows Phones. Titled "127 seconds," it's a spoof of the movie 127hours. If you haven't yet seen the film, it's about a canyoneer who became trapped by a boulder in an isolated slot in Blue John Canyon. This time round, we're witnessing a man trapped by a falling wardrobe. If only he could use his smartphone to call for help.