I was initially outraged by this case. But it highlighted some important questions about donor relationships.

If you keep up-to-date on non-profit news then you’ll probably be aware of a $24.6 million settlement involving a US veterans charity and their fundraisers.

You can read about it here and here. But it basically involves the charity paying lots of money to its fundraisers and never getting an acceptable return on that investment. The upshot is that very little of the funds raised ever went to veterans.

(Experienced fundraisers know that you often lose money on acquisition of new donors ...