The European hotel industry posted mixed results in year-over-year metrics when reported in U.S. dollars, Euros and British pounds for March 2014, according to data compiled by STR Global.

“Occupancy and average daily rate during the first quarter performed on par in the region”, said Elizabeth Winkle, managing director of STR Global. “Of the sub-regions, Northern Europe reported double-digit revenue-per-available-room growth in both March and throughout the first quarter. The U.K., Lithuania and Denmark are driving this growth with strong first-quarter performance. Lithuania’s strong performance is coming off low year-over-year comparisons. U.K. is reporting strong growth as its RevPAR increased 10.2 percent over last year when measured in pounds”.

“On the other hand”, Winkle continued, “Israel’s performance reported ADR declines down due to the calendar shift in holy days. This also affected the overall performance for Southern Europe”.

Highlights from key market performers for March 2014 include (year-over-year comparisons, all currency in Euros):