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We believe in helping others to benefit from the wonders of AI and also in
extending a hand to guide them to step their journey to adapt with future.

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White Papers

AI FOR BUSINESS TRANSFORMATION: How AI can make your business 2X more profitable.

This whitepaper says about how businesses can transform using artificial intelligence to achieve better profits and operational efficiency. It also explains the challenges in adopting AI in the digital transformation for businesses.

Blockchain—a new technology that has gained astronomical popularity on the back of the rising wave of cryptocurrencies may prove to be the panacea for all the pain points faced by the participants of a supply chain/logistics system.

This complete ICO checklist is prepared based on our experience in launching several successful ICOs, including few of the fastest ‘sold out’ ICOs in the world. An ICO campaign can be overwhelming or easy as a pie, depending upon how well we have planned, listed out what has to be done, and how well we execute it.

This whitepaper talks about the key technology challenges that today’s retailers face and by exploring its usability, we shall see how blockchain based solutions can help the retailers to build up an efficient business.

This white paper discusses some promising use cases for blockchain in healthcare industry which capitalizes on its qualities, the problems faced in the healthcare industry and how Blockchain can be used to create solutions

The Future of retail intelligence

Everything you know about the retail industry is changing. It's not a surprise but if you’ve been watching closely, you must have noticed the changes are in its best pace than ever.

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Retail

This whitepaper talks about the outbreak of Artificial Intelligence and its penetration in different sectors of retail industry. Recalling through the four phases of a retail sales process, this paper describes how different technological advancements in different stages of the sales process is united by AI to provide a better customer experience.

The Thought phase: A prospecting customer thinking about buying a product or service based on his requirements.

The search phase: A prospecting customer searching for different vendors who are providing the service or product that he wants to have

The engagement phase: A prospecting customer engage with the seller to know more about the service/product they offer

The handshake phase: Customer buys the product from the seller.

Using Targeted ads, personalisations and AI persuasion, Artificially intelligent systems can even understand a customer’s requirements even before the customer actually realizes it. For example, using a machine learning algorithm, say, using a random forest classifier, we can interpret the data we already have to find the buying power of a prospecting customer. Or even using deep learning libraries such as TensorFlow, it is possible to predict when a customer would buy again a particular product or an alternative at a particular time.

At one place, there are some serious researches going on to interpret the mood of a website visitor by tracking the movements of his mouse pointer. In another place, we are building technology to track an instore customer’s emotions. Tracking purchase data and comparing with specific purchase pattern of customers would necessitate generation of useful insights on how to sell more products to a customer. This is exactly what Salestron does to help the sellers to sell more. It can even recommend a salesperson when to engage a particular customer with what value proposition.

On other hands, Emotix is a product even capable of tracking a customer’s emotion as they looks at a product. To understand which of the products made the more positive response in a customer’s face is a good information that can be used by a salesperson to push sales. Basically, Emotix captures the facial expressions and features of a customer to understand the morphology to suggest products as well as to determine the happiness level of the customer on checking out a product

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