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Harley-Davidson - Liberation - (2011) :30 (USA)

Tool Director Geordie Stephens recently teamed up with Victors & Spoils to helm a pair of freewheeling spots for Harley-Davidson.Liberation highlights the feel-good efforts of a swaggering Harley humanitarian, who struts past a group of caged dogs outside a pet store with an armload of leashes. The leather-bound savior then performs a mass rescue, revving his bike to bring the cage doors exploding off their hinges. He rides proudly off, his canine entourage running at his side. "Now, with even more power," a narrator boasts of the new Harley models. Indeed.