…the effortless simplicity of Alan Fletcher

Date Posted: Sun 8th January 2017

Alan Fletcher, designer of the iconic V&A logo for The Victoria and Albert Museum, lived and breathed design.

He met his wife whilst heatedly discussing whether Orange and Pink was a good colour pair, he designed the gates of his home to spell out the alphabet merely to amuse passers by and prove his theory that “most people are not taught to look properly”.

His attitude to work was incredible, spending all of his life committed to his chosen profession.

Alan once said “I’d sooner do the same on a Saturday or Sunday as I do on a Monday or a Wednesday, I don’t divide my life by labour or pleasure” – proof that that if your love your work, your work will be loved.

Check out his work and remember “design is not a thing you do, it is a way of life”