Black Friday and Cyber Monday have come and gone but there are still great deals to with today's "Early Bird Wednesday" for those looking to give the gift of Bristol to race fans on their holiday shopping lists.

If season tickets for Bristol Motor Speedway’s March and August NASCAR race weekends are purchased by close of business today, fans can save as much as $35. Also, a no-interest payment plan is available with only a small down payment needed in order to purchase tickets.

“I think there are quite a few folks who would love to find Bristol tickets under the tree on Christmas morning,” said BMS general manager Jerry Caldwell. “And we have several ways for fans to save money on tickets right now. We have some great, lower-priced package options and a payment plan that we’ve been offering for some time now. Both of these have been a big hit with our fans.

“On top of that, 2011 is our 50th anniversary and we are planning a lot of really neat things fans are going to love being part of while they’re here for the races. We’ll be racing in less than four months and we can’t wait to have all our fans back to help us celebrate our golden anniversary.”

The 2011 season ticket package has been revamped and now consists of the four major NASCAR events, the Food City 500 (March 20) and IRWIN Tools Night Race (Aug. 27) Sprint Cup races and the Scotts Turf Builder 300 (March 19) and Food City 250 (Aug. 26) Nationwide events. Fans may now add on to the packages with lower-priced tickets for Pole Day (March 18) and the O’Reilly 200 Camping World Truck Series/UNOH Perfect Storm 150 Whelen Modified Series races (Aug. 24).

The Wallace Tower package may be the way to go for fans looking for the optimum deal as it features the lowest priced season ticket. The cost for the package is only $185 and includes special food and beverage discounts for season ticketholders.

Options for payment plans include locking in 2011 ticket prices for three years with a minimum deposit upon purchase. Another option features a payment plan for a season ticket package, which is lower than 2010 prices, for one year.

All season ticket holders will be automatically enrolled in the iBelong at Bristol Fan Affinity Program, which gives loyal BMS fans additional benefits and rewards. iBelong at Bristol fans would receive an Official Membership Card and substantial savings that would not be available for fans purchasing single-event tickets. Also, members would receive a variety of ticket pricing options, souvenir and concession discounts, additional savings provided by BMS partners, exclusive drawings for Bristol giveaways, including pit passes and suite passes, and their name will be placed on the Fan Wall of Honor at the O. Bruton Smith Building.

To order tickets now, call us toll free at 1.866.415.4158. Locally, fans may dial 423.989.6900 and they also can purchase online.