Segments Basics

Updated 1 month ago
by
Annabel Youens

Segments allow you to quickly see members who perform a defined set of activities.

Every time you add a brand to your dashboard, Appreciation Engine automatically creates a default segment called Basic Social Listening that tracks basic brand signals. You can see a complete list of what the Basic Social Listening segment provides in our Basic Social Listening Segment article.

To better understand how your members interact with your brands, you can create your own custom segments. This is the perfect way to set up tracking for key campaigns, events or online promotions.