The three-and-a-half thousand word profile paints Trump Jr. as more rugged and outdoorsy than his father or sister Ivanka, waxing poetic about his fondness for firearms and his summers spent “hunting and fishing with his maternal grandfather in the woods of what was then Czechoslovakia.” FORGET HIS FATHER’S BILLIONS, HE’S JUST A REGULAR PERSON JUST LIKE YOU!

But the real gold comes in the form of the following photograph of a flannel-clad Trump Jr. sitting on a tree stump on the family estate in New York, gazing off into the distance as if pondering the mysteries of the universe while at the same time digesting a particularly hearty lunch.