Charity Checkout Blog

In the last few years, technology has revolutionised almost every aspect of life. We are now living in the digital age, in which everything can be controlled with a few clicks of a mouse and a few swipes on a screen. It is therefore high time for charities to make an effort to keep up with the pace of technological advancement. Recent research found that almost 68% of charities believe that digital transformation will reinvent the voluntary sector within the next few years. The same thing is going to happen in both private and public sectors. Analysis reveals that the...

Vinay Nair, well-known as Lightful’s CEO, recently discussed a few key aspects of the growth of social media for charities in the near future. He has argued that digital technology and social media are not size-restrictive, and therefore that everyone needs to adapt and keep pace if they are to succeed. Experts believe that social media is one of the most effective fundraising tools because it has the power to engage supporters throughout the world. A small amount of strategic planning and campaign execution on social media can easily produce excellent returns. Many organisations are...

A number of studies have revealed that street artists and charity collectors can easily increase their takings simply by going contactless. For several years, trends reveal that Brits will often donate a higher amount when they are able to pay it via card or smartphone. Analysis shows that when people pay by cash they are able to give an average donation of £2.34, but this rises £5.47 for an online donation. It therefore simply boosts collections by around 91%. Because of the boom in popularity of contactless payments, many fundraising charities that are not yet able to accept...

Digital leaders are better armed to evaluate how much headway the charities have made with the digital help. Last year 300 digital leads were asked to rate their establishments. The basic idea was to know how the charities are getting equipped digitally for better functioning. Also, to understand how well different teams are digitally functioning to achieve and what teams are not so keen on functioning with the digital help. A report on a research published in Business Transformation and the Role of Heads of Digital affirms that only few charities are progressing well that have digital support. Here...

Everyone knows that charitable giving is one of the best ways to contribute to society, and this is likely the main reason for more donations to charity these days - from foundations, companies and individuals. One amazing thing about this is that digital ways of giving are among the most popular; increasingly so. If you are also thinking about running an online fundraising platform, here are a few top tips to help you achieve great results: Put Online Donation Options on your Website The best way to maximise online fundraising income is to add a donation page...

Digital skills should take priority No-one can deny the importance of digital technology in the modern world, and charities are no exception. The experts believe that digital is a game changer, and that it is here to stay. Charities must therefore keep pace or perish; it is curtains for them if they don’t go digital. No charity can function today without the help that digital can bring - both in governance and operations. Without it, fundraising will be an uphill struggle, and charities will lag behind their more technically adept peers. It is now or never, for the traditionalists to...

Surveys have concluded that 50% of UK charities lag behind in training and funding, and risk losing out on fundraising income. The UK Government has emphasised the importance of technology and digitalisation to charities. They are bent on imparting technical training to millions of people, but actually very little has been done to improve the digital skills of charities. In a recent survey, 500 charity professionals responded on the use of technology by charities, and the real life challenges they face. The report is concerning, as it clearly indicates that charities lack skills, and are thus on the verge of losing...

Digital transformation is the talk of the town in the third sector right now. Recently in his blog, Matt Collins of Platypus Digital suggested that 58% of charities are lacking in basic digital skills. Contrast this with the fact that organisations that do employ digital have achieved 26% more profit growth than in all other sectors. Charities have an excellent example to follow, in the form of online businesses: eCommerce has become a multi-billion industry in the last decade. With digital transformation, charities can increase the current value of their fundraising 22 times. A good case study is JustGiving, who...

Chester Mojay-Sinclare, founder of Charity Checkout, gives evidence to the House of Lords Select Committee on Charities The Select Committee on Charities was appointed by the House of Lords on 25th May 2016 to consider issues related to sustaining the charity sector and the challenges of charity governance. The House of Lords has now published its final report, ‘Stronger charities for a stronger society’, and in it, Mojay-Sinclare’s key recommendations have been adopted. Chester Mojay-Sinclare, founder and CEO of Charity Checkout, was asked to give evidence to the select committee as a digital expert. He was called to answer...

Many charities and not-for-profits will design their websites to accept donations, but unfortunately some of these websites will fail to follow through when a donor tries to do so. If potential donors are not rewarded with motivational feedback, they may lose interest. To maintain focus, the website should therefore be kept simple, with good information and an uncluttered donor process. Learn more A few guidelines to help secure donations: Be clear about your objectives It is crucial that your website is engaging to potential donors, so that they will feel compelled to give there and then. Good content is...