In the space of two weeks, David Cameron has become the talk of Twitter - but not all news is good news. The campaign #CameronMustGo is already proving more popular that #VoteYes, which was used by pro-independence campaigners in the Scottish referendum.

A social media campaign is looking to oust the Conservative Party
leader. It has already got in the region of a million mentions on
Twitter, overtaking #VoteYes, which generated 720,800
mentions on Twitter for those in favor of Scottish independence,
according to the social media company, We Are Social.

David Cameron has come in for flak regarding a number of issues
such as being too cozy to big business, giving North Sea oil companies tax
breaks, while also not investing enough money in the National
Health Service and in education.

Underlying much of the anger is a keen sense of injustice felt by
the British public, such as in the case of two bankers who
escaped jail after committing £3million worth of fraud because the
judge in question believed they had suffered enough
already.

Meanwhile, the communications director of We Are Social, Lauren
Underwood, said that the Twitter campaign to oust Cameron does
not mean that it is a true reflection of the vast majority of the
British public.

"A catchy hashtag given the right push by press or
influencers can capture public mood and spread quickly," she
told The Huffington Post. "It's clear from the reaction on
social media reaction that a lot of people are disillusioned with
the Government and want change.”

"However, the popularity of #CameronMustGo doesn't mean the
end for the Prime Minister," Underwood said. "In the
Scottish Referendum, the Yes vote by far outstripped the No
campaign when it came to popularity on social. Given the end
result, this proves that a Twitter trend doesn't necessarily
reflect the ballot box."

This is how popular the #CameronMustGo campaign has become over
the last week on twitter. The red circles of activity show how
many times the hashtag was used.