Great Marketing Ideas | In order for your business to avoid getting lost among the flood of content already bottlenecking direct marketing channels, your promotions and campaigns must be highly original, contain a quality message and fit the audience you are targeting. You should have a marketing plan before spending any money on advertising or campaign. You may get great deals on advertising, but if it doesn’t fit your aims, you are wasting your money. Most significantly, you want to classify what the goals of your marketing strategy are: do you want to gain social followers, convert prospective clients into purchasing customers or just increase brand awareness? Knowing exactly what you want to gain from your marketing efforts will help you choose the best strategies. If you are thoughtful about building a brand and achieving success for your business, you have to start marketing it if you are not doing it yet. Marketing is an essential aspect in industry since it contributes significantly to the success of any business.

Create your Marketing Plan | Great Marketing Ideas

A marketing plan can be official or informal, but it should detail who your customers are, where they get their information and how you’re going to stream your marketing message to them. Narrow your focus to what’s most in alliance with your identity and most attractive to your target market. Business owners often rely solely on their instinct to make business decisions. While this informal knowledge is important in the decision making process, it may not provide you with all the facts you need to accomplish marketing results.

A marketing plan will help you in defining business goals and develop actions to achieve them.

Networking Events | Great Marketing Ideas

Networking is about making acquaintances and building enduring, jointly beneficial relationships. One of the most important elements—and one of the most unseen—to getting the biggest bang for your networking dollar is to make sure your face and your message get in front of an identical—and the right people on a continuing basis. There are always networking events going on for the division you want to get in to.

The more people you meet and inform about your business, the bigger your network will be and the more business opportunities you will have. Carry business cards around with you everywhere, and practice describing your business concisely.

Social Media Channels | Great Marketing Ideas

The recommendation of one client can reach hundreds, if not thousands, because of how easy it is for businesses to share selected comments and compliments. An important element is to constantly make efforts to engage with your listeners. Social Media gives you a more uninterrupted path of contact between you and your market. Having a resilient social network also allows you to communicate effectively with existing and potential users. In a way it creates a link between person to person communication and person to technology communication. With more than half of the world’s population registered with different social media boards, the chances of acquiring customers are objectively high.

Business Cards | Great Marketing Ideas

Whether you’re closing a deal, making a hire, or establishing a partnership, there’s nothing more valuable than an actual in-person meeting, so a person’s business card is consequently considered as one of the most important marketing tools that he has. Particularly well designed business cards are timeless. They will not go ‘out of style’ or look out of date like computer technology so commonly does. A creative or custom designed business card represents more than just a name and phone number, it is also your brand personality.

Production and printing costs of business cards are low, but benefits are extraordinary, as they make a statement in the business world. As a consequence, the market value of business cards is high.

Your Website | Great Marketing Ideas

Although the study goes on to determine that social media might become more important in the future, the message is clear, at least for now – invest in your business website, and continue to upgrade it, if you want to find profits online. All your other marketing activities should support that goal, not replace it. In the new web, the websites that get the most traffic are those where the content is constantly changing, being added to, and enhanced.

Users want and expect to see or learn something new each time they visit your website and they view those websites that do so as more appreciated. Take a look at your website and social media channels to make sure that are designed to attract and inform your ideal client. Is your branding and messaging consistent? Are you engaging with the right target audience? Is your content captivating and enlightening?

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I had been following Media Novak’s work for a while now and was always impressed with their logo work. The logo designs they came up with based on my wishes for what I wanted it to look like were above and beyond what I had imagined. The process itself was smooth and so easy. I gave input and they took it on board and applied it to the next design. I would highly recommend them any day!

Chantal Lachance-Gibson Photography

I cannot begin to say enough about Mark & the team at Media Novak. Their customer service has been TOP NOTCH! They have gone way beyond my expectations and dreams and have put together a website for me that I am so proud of… I actually can’t believe that it’s mine! If you are looking for a new website or new branding then look no further… contact these guys today!

Myrick Cowart – Photographer

Thank you thank you thank you! I really appreciate all of your help and your quick replies and editing, and well, everything. I will DEFINITELY be referring your team! I love my new logo and I love that it is completely my own and completely encompasses my brand. I really appreciate all of the time and effort your team has put into this project. Thank you again and again!

Bethany Petersen – Photographer

I decided to hire Media Novak after seeing a friends logo that I really liked. I sent them my ideas but I actually preferred one of their original concepts over my own ideas! They really understood the look and feel I was trying to achieve and I am delighted with my new logo! I found the process to be really enjoyable and smooth and emails were answered very quickly… a big thumbs up from me!

Karen McGowran – Photographer

Media Novak were helpful and listened to me as the client… never once tried to push their likes onto me… but they do offer good advice. I think what has mattered most to me was once we went live, they were very much still around to iron out little problems that only became noticeable to myself with the daily running of a website and a blog! I would highly recommend them to other businesses!

Jo-Ann Stokes – Photographer

Media Novak designed a beautiful website for me and I’m very satisfied with it. They listened to what I wanted and tailored the site to fit me and I really appreciate that. Their prices are reasonable and the quality is fantastic. I would highly recommend this company.

About Us

MediaNovak is a creative design agency that specializes in web design, online marketing, graphic design and corporate identity solutions. We started our company with some basic ideals—offer our customers exceptional design, while delivering a positive customer experience.

These ideals have helped grow our business and drive customers to our door. A majority of our business comes simply from “word of mouth” referrals—one customer telling another of the experience that we offer here. We consider this the ultimate compliment.