“I don’t think the American boutiques will come to London. I don’t think the way they do things translates and their model isn’t quite right for London either. I think it’s best we leave them to it, and hopefully they’ll leave us to it as well”

“Our qualification seeks to help people most likely to encounter those with mental health issues to spot the signs, understand and be skilled in offering support - Jenny Patrickson, managing director Active IQ”