Tag Archives: internet marketing

How Lead Generation Works

So I know you have all been waiting for an update on what has been happening with the efforts I have been putting into lead generation. Well your wait is at an end. Now listen I have not built a list of 20,000 people in the last couple of weeks but I have done a bit of advertising to test this out and the results are in. By the way my first solo ads are just scheduled to start this week so more to come but the early results look very promising.

So far I have only mailed to my LinkedIn connections and to be honest these connections are not very targeted. They are business associates and friends but most are not into Internet Marketing, Building Lists or Lead Generation and yet of about 400 emails sent I got a pretty solid response.

I would estimate that about 75 of those 400 are targeted to Internet Marketing / Biz Ops. Of those 75, 30 are now on my list and 6 have signed up for my Primary offer. Frankly that is pretty awesome. I have already earned almost $500.00 – net profit but more important to me is that I have tested the conversion on this myself and the numbers hold. Now to scale it up. But before we go there I want to take a closer look at the numbers and show you the real potential of this and where you can go with this.

Let’s use my primary business as an example. So far the six people I have involved with me are business builders. So let’s just say for the sake of argument that none of us ever does any better than what I have accomplished in the first 2 weeks of actively promoting this.

This math will blow your mind.

If I and my first six business builders only do what i have done…you know what scratch that…let’s say the results are even less than I have gotten. Let’s assume for the sake of argument that we all bring in one person a week. Doesn’t sound like much does it? Honestly it is not and if you are serious this should be your lowest goal you can set. One person a week.

If each of us does just that little bit at the end of 30 days there will be 30 people in this opportunity…still no great shakes. Although each of us will have earned an additional $320.00 in pure profit. Okay I hear you…but what about my advertising costs for running solo’s? Well that is the best part! Even if you were to get such dismal results (which you won’t) you would still make a small profit. Not bad for your first 30 days in business. Now let’s look at month two.

This month we are starting with 30 people, all of which are doing the same thing…just one person a week. So in month 2 we add 120 people to our business for a total of 150 people at the end of the month. Now again still a small profit from the advertising because of the back end offer but you also must realize your are filling a forced matrix at the same time so now you have some residual coming in too. Plus now your list has over one hundred people on it.

You can obviously see where we are going with this. Now let’s say in month three, now that we have a bit of cash flow we scale our efforts up a bit and now instead of bringing one person in a week we are bringing 2 people a week. This is how you build a business. This is how I built my pizza shop and this is how I built my cleaning business. Both were madly successful. Had I used the same approach upon entering the online arena I dare say I would be well retired by now.

In any case I digress…at the end of month even sticking with the 1 person a week scenario there are now 600 new people coming into the business by the end of the month for a total of 750 people in the organization.

No Pie In The Sky – Lead Generation

Now for those of you that are more experienced you know not everyone is going to do those numbers. Some will do nothing…as usual…they will be the people that cry that nothing ever works except this time even they will make money because as you will also be aware…there are some that will go get 100 people all by themselves and so the numbers even out. More importantly because this is a forced matrix the efforts of each and all are going in the same direction so all benefit.

Please make no mistake, this is not an invitation to the slacker’s to get involved with us. In fact we would prefer you did not. If you honestly think with a complete system in place that does all the heavy lifting for you that you still can’t manage even one person a week then keep your day job.

**Note – The last paragraph is not meant to discourage but the simple fact is that we can show you how to do it but you still have to DO IT!!

I am not trying to be crass or uncaring but if you can’t find one person a week with this system then you are not using this system and you wasted your time and money. I just ask that you don’t waste our time and our money. We want to use our efforts with people that are engaged not people looking for a free ride. That’s what HYIP’s and Cyclers are for and they will be very happy to steal your money.

This blog is about List Building, Lead Generation and the reality that you will have to do something to get the results. Granted you don’t have to do much but you do have to do something. If it was as simple as planting my flag and the money would just somehow miraculously come to me then all would be living the dream. I have fallen into this trap too many times to do it again.

There is no free lunch!

Back on point. Even if we go with the meager test numbers and I never scale it up from there the math says I will have a list of over 1000 people at the end of year one. Again the numbers say that each of those people is worth about a dollar a month to me. So that is a thousand dollars a month coming in right there!

Would an extra grand every month change things in your life?

If so pay attention. This blog is not about showing you how to push a magic button to make a million dollars in a month. It is a blog to show you how to build the magic button and that button is your list. In the meantime you can make a ton of money Ifyou have a converting offer. If you do have that converting offer already then that’s awesome but if you don’t then you should have a look at our offer cause it converts like mad.

Check it out. It costs you nothing to look and if you have been looking for ways to build your list then the free ebook is worth it. To get you ebook on Earning 100K a year with Solo Ads Click Here.

Remember it’s free. For real…FREE! What you do with it is up to you.

I could go on all day about the numbers but I will assume all here know how to do math so you can run the numbers further out for yourself. The simple fact is this – if you want to be successful online you need a list. To build that list you must have a compelling offer that will get your prospects attention and you must have a converting offer. If you want to search for the next couple fo years like I did for an offer that converts…well…carry on. If you are tired of the hype then start doing math. Marketing is Math!!!

Web Hosting for Lead Generation

So as I said last time I want to try and stay in order as Lead Generation and building your business can be confusing, so today we are going to talk about Hosting Companies.

Take my word for it when I say that nothing is more important than picking a reliable hosting company. That said there are literally hundreds if not thousands of companies that provide hosting for websites but not all are created equal. If you have done anything online you know how important having a good hosting company is. If you are brand new let me provide you with a scenario that just happened to me. I feel it will really shed light on the importance of reliable support.

When I first got involved in internet marketing I bought this “Push a button and you’ll get rich” system…lol (They do not exist). Anyway I wound up using a company named CoolHandle Hosting by default as that was the hosting company the guy that sold me the product had worked a deal with. Little did I know just how important dealing with a reputable company would become for my business.

Fast forward two years and it all comes home to roost. About a month ago I received an email from CoolHandle telling me that my account had been suspended. This is the third or fourth time this has happened. Apparently someone hacked into my account and sent a gazillion emails from my server. Thing is that I do not have any email accounts on this hosting and I have checked everything on my end and they are not getting in through my end. They are getting in through CoolHandle somehow but CoolHandle does not want the responsibility for it. So they keep passing the buck. Meanwhile almost a month later my sites are still suspended and I can not get a response from CoolHandle that addresses the issue.

The fact is that I should have switched from this company long ago but it is a pain in the ass to move sites after they are built and I did not want to hassle with it. Anyway, finally I am forced to do something about it but now instead of just having to buy hosting I also have to pay my tech guy to move all of my websites to the new hosting. If I would have done my research properly I could have saved myself hundreds of dollars paid to someone to move all of my domains and sites.

So water under the bridge but I can tell you that nothing is more pleasing than when I have an issue I can pick up the phone and speak to a live human being. See most of these hosting companies do not even have a way for you to contact them if something does go wrong, except by email. Now in the case of CoolHandle they do have a phone number but just to their sales team. When you try to get to tech support the only way to reach them is by email. My experience has been that if this is the only way to contact a company there is a reason they do not want to take calls and it is not because their service is sooo good. Quite the opposite, it is because their service sucks and they want a barrier between them and their pissed off customer’s.

How To Spot A Reliable Hosting Company

Well as I said, having a phone number is critical but more importantly is having a phone number to someone that is technically able and willing to assist you. There are only two companies with these credentials I would recommend using.

The first company that meets this basic criteria is Host Gator. I have actually been working with them for quite a while now so, fortunately, the bulk of what I have done is already with them but as I said there are several sites that will have to be moved. In fact it is happening today.

Let me give you the exact same scenario as it would play out with Host Gator. My account gets suspended and I call Host Gator on the phone where I am immediately greeted to the option of speaking to someone in sales or tech support. I choose tech support. When I am transferred it is not to a recording but to a live person that actually knows what they are talking about and more important are eager to help.

I explain the issue and while I am on the phone the issue is resolved. In fact they will not let you get off the phone until the issue isresolved.Ten minutes or so later I am on about doing my business and my sites are fixed. No going back and forth with people in another country that do not really care whether your business functions or not. It does not take a month for the issue to be addressed. No gatekeeper’s telling you they have no record of the support ticket you sent in. No excuses!Just results.

Think this is no big deal? Think again. I have literally wasted hours calling CoolHandle and writing support tickets to CoolHandle and still a month later am no closer to resolving the issue than I was before I contacted them. How frustrated do you think you would be in that circumstance. All that energy and time wasted.

Reliable Web-Hosting is Critical To Your Online Success.

Bottom line is that if your sites are not functioning properly it will not matter how many links you build or how pretty your site is or how good your offer is because no one will see it. This is your business. Imagine if you own a pizza shop and you are open for business but there is no way to get in the store as the front door does not work. Think you are going to make any money. What if your landlord (Hosting Company) refused to fix the door? Simply you will go out of business. Maybe it takes a week or a month or a year, depending on how deep your pockets are but sooner or later you will go out of business or give up in frustration.

There is also another option though I have not used them for hosting so I can not say how good their service is but as a company I can vouch for them and that is GoDaddy.com. Now in the interest of full disclosure I have never used GoDaddy for hosting but I have bought numerous domains from them and their service has always been top-notch. I see no reason why their hosting would not be top-notch also. But…as I said I have not used their hosting so make sure you do your own research here.

Cloud Hosting Benefits

Cloud Hosting is a relatively new service that I have just started to investigate. Again the problem I have run into in my initial foray into this is that the support sucks! No phone numbers to tech support means that every time you have an issue you need to send an email and god knows when they get back to you. I don’t know about you but I don’t want to take three days emailing back and forth to fix a five minute issue and yet that seems to be the case when their is no phone number. I don’t know why but that is what it is. All these technological breakthroughs were supposed to make it easier to communicate but that depends on the level of professionalism that the other company is bringing to the table. While email and instant messaging can speed the process this is only if the company you are dealing with actually has the desire to resolve the issue. If they do not care then it is a great wall between you and them.

In theory I love the idea of cloud hosting as each of your sites would have their own unique IP address and so if Google was looking it would not appear that all site are owned by the same person. Think building out several sites in the same niche…if Google suspects you are trying to lock up a search term they do not give any credit to the sites at all and won’t rank any of them. But if each of your sites has its own unique IP then there is no way for Google to know that they are all owned by the same person or company. This is crucial to ranking high when trying to build a network.

**As a side note, you can do the same thing with a dedicated server from Host Gator but there are certain limitations with HG that are not present with cloud hosting.

Stay tuned for more info on this as I will surely be doing more research over time. I just do not want to recommend this course until I know all the ins and outs.

So anyway there you have it. My two best reco’s for hosting with Host Gator at the top. I hope you trust me on this one as the headaches to come if you don’t are just not worth it. I learned the hard way. The right hosting company is absolutely crucial to your online success.