Today more than ever it is important for entrepreneurs to differentiate themselves from others in their space. To get noticed, you will need to stand out.The best way to do so is to create a strategic publicity plan consisting of several ways to get media exposure for...

It can be very frustrating when you are trying to achieve success in publicity. There is always so many things to do. Some of those things might depend on other things to make them work. Even when you think you have it all figured out– Things happen…...

Publicity is a great way for an entrepreneur to establish credibility for their brand and products. In today’s world where everyone is trying to get their message heard, publicity continues to be one of the number one strategies that can catapult entrepreneurs...

I was talking to a friend of mine about how people go to seminars and are all pumped up until they get home. They get overwhelmed. They have fear of putting their ideas into action. It is of my opinion people need to partner with others and have accountability. If you...

You have sent a galley copy of your book to several people hoping for a review and you have even been on radio shows. Why are people not writing reviews for your book? How many times have you asked yourself this question? I have a new question for you… Have you...

At the beginning of 2013 I was invited to participate in an awesome group created by my friends Gina Carr and Terry Brock. The group name fascinated me. It is called Klout Matters:How to Raise Your Klout Score Book Group #KloutMatters. I am always open to learning new...