SEO Web Development

What is SEO web development?

A good website will attract visitors. A really great website starts conversations. People tell their friends about sites that impress them: they share the news on social media and come back to their favourite websites again and again. A great website drives sales, increases conversions and organically improves your search engine rankings.

SEO web development pairs stylish, intuitive web design with optimised content. The result is a website that stands out from the competition. An optimised website is an effective website that is a pleasure to use.

If you’re looking to have your website redesigned, we would always recommend SEO web design services as a starting point. You can build SEO into your existing website at any time, but optimising your website as it’s being built is the most sensible and efficient approach.

Why should I outsource SEO web design?

Website development is a skill. Extensive research goes into the look and feel of most of the sites you’ll use every day. Some of your favourite websites will have been optimised, tested and crafted behind the scenes, even before the first visitor ever logged in. You need to be able to compete with those websites: the ones that attract thousands of repeat visitors and encourage those visitors to spend.

A website that is poorly designed will fail on many levels. It will fail to engage people if it’s not attractive. It will be off-putting to new visitors if it’s not laid out clearly, or if the navigation is badly positioned. It won’t help you to rank well in search engines if the content isn’t optimised.

Don’t be tempted to hire a web developer on the basis of a shiny website alone. They may have incredible graphic design skills, but that’s only half the story. In order to tick all of the boxes, you need to hire a specialised SEO web design company to help you to develop your site. Not only will your website be more attractive and effective, it will also be found in the search engines therefore a far better investment in the long run.

How do you create a SEO website design?

First, we work with you to decide which platform to use. We might use WordPress, Joomla, Drupal, Zen Cart, Magento or osCommerce; we might decide to use static HTML and PHP. The choice will depend on the way you work and the way your SEO is going to be implemented.

Our graphic designers and web development team then gets to work on the look and feel, and we also engage our SEO copywriters to ensure the content is up to the job. We look at optimisation, conversions and the site architecture as a whole.

If the company we’re assisting already has a website, we can work with them to improve and extend what they already have.

How do I get started with SEO web design services?

Contact us today and let us know what your ideas are. We can have a good look at your existing site and give you some feedback without obligation, and we can tell you more about our approach to web designing and SEO.