Snap is expected to pitch itself as the next Facebook, not Twitter, when it goes on the road to market its $20-25 billion IPO in 2017. "People familiar with the matter" told The Wall Street Journal the virtual messaging service’s 26-year-old founder Evan Spiegel will be portrayed as a visionary and will feature heavily in the marketing process. Analysts hope the Snap offering will lift the market out of the doldrums after a quiet 2016 when there were only 21 U.S. tech IPOs.

MSNBC is running a new TV and print ad campaign repositioning its Morning Joe show as the place to get inside-track news about what the incoming Donald Trump presidency has in store for the U.S. Morning Joe co-hosts Joe Scarborough and Mika Brzezinski have known Trump for over a decade and claim to have a direct line to the President-elect. The ad campaign touts the show’s new-found ability to break major news and policy stories.

Iconic actress Debbie Reynolds died of a strokejust one day after her daughter Carrie Fisher also passed away. The 84-year-old Singin’ in the Rain starwas rushed to hospital as she made preparations for her daughter’s funeral. Reynolds’ son, Todd Fisher, said his mother was heartbroken over the loss of the Star Wars actress and her final words were: "I want to be with Carrie."