Shoulder Season Merchant Support Initiative

Objective: The mission of the Historic Park City Alliance is to promote, enhance and encourage an atmosphere that is beneficial to the businesses of Historic Park City and the community, while informing and building consensus among property owners, merchants and governmental agencies.

In support of this objective, the marketing committee created shoulder season merchant support programs designed to support merchant promotional efforts during the shoulder seasons in Fall and Spring.

The Historic Park City marketing committee has allocated $1,000 for Spring of 2017 to support merchant promotional activation pending certain parameters are met.