Geneva Watch: Saab unveil the PhoeniX concept car

The Saab PhoeniX concept was given its world premiere this morning at Geneva, showcasing Saab’s ‘Aeromotional’ design language inspired by the company’s aviation roots.

Based on a new architecture which will underpin the next Saab 9-3 model, the PhoeniX introduces ‘aeromotional’ design: a visual evocation of the aerodynamic design principles and passion for innovation that inspired the creators of Saab’s first car, the iconic Ursaab,

The clean, muscular shape enables an exceptionally low drag co-efficient of just 0.25cd and also explores the potential for airflow management through the use of distinctive, side-mounted ‘winglets’.

Butterfly opening doors give easy access to a 2+2 cabin that blends simplicity with technology. It has a minimalist, ‘stripped out’ feel, including a new expression of Saab’s driver-focused layout and a world debut for Saab’s innovative IQon infotainment and communications system. In true Saab tradition, there is also a surprisingly versatile cargo deck.

“The PhoeniX establishes a new reference point for the future of Saab product design,” says Jason Castriota, Saab Automobile’s Executive Design Director. “It symbolises a renaissance of the innovative spirit and passion that drove Saab to build its first car. We’re now taking the visual DNA forward with what we call ‘aeromotional’ design, adding emotion, power and fluidity. This design aesthetic will shape and differentiate future models in the Saab portfolio.”

Under its rippling bodywork, the Saab PhoeniX deploys an innovative driveline, with an electrically-driven rear axle mated to a sophisticated 200 hp, 1.6-litre petrol turbo engine driving the front wheels. The result is an intelligent, hybrid all-wheel-drive capability that enhances driving pleasure while reducing fuel consumption. Combined cycle fuel economy and CO2 emissions are projected to be 56.5 mpg and 119 g/km.