MMDE11-100: Design Communications

Description

This subject introduces students to the increasing and important role of design within a global and multidisciplinary context. Students will learn fundamental design principles and design elements such as colour, typography, line, shape and form as foundations for understanding of the aesthetic, functional and social applications of design. They will apply these principles, using industry standard software, such as Adobe Photoshop, to the process of design and effective communication in a digital environment.

Subject details

Type

Undergraduate

Code

MMDE11-100

EFTSL

0.125

Faculty

Faculty of Society & Design

Semesters offered

January 2019 [Standard Offering]

September 2019 [Standard Offering]

January 2020 [Standard Offering]

Credit

10

Study areas

Communication and Creative Media

Subject fees

Commencing in 2019: $4,290

Commencing in 2020: $4,340

Learning outcomes

1. Have a solid comprehension of fundamental design principles combined with a theoretical understanding of influencing factors in design communication, and be able to apply these philosophies to design requirements in a professional context.2. Have a solid comprehension of fundamental design principles including gestalt laws, layout, colour and typography and be able to apply these in a practical context.3. Demonstrate competent use of industry standard software (Adobe Photoshop and Adobe Illustrator) to design, create and manipulate a variety of digital designs.4. Critically assess and apply strategies for the effective use of the theory and practical skills taught in this subject to either pre-press or on-screen applications of design communication.5. Communicate fundamental design principles and design strategies with industry professionals in a global context.

Enrolment requirements

Requisites: ?

Nil

Restrictions: ?

This subject is not available as a general elective. To be eligible for enrolment, the subject must be specified in the students’ program structure.