What is Search Engine Optimization?

"Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results."
- As defined by Wikipedia.

How can SEO help your business?

People with access to the internet: 1,966,514,816

Growth of internet access between 2000 & 2010: 444.8 %

$ spent on Cyber Monday in 2010: $1,028,000,000.00 (in ONE day!)

As you can see from the above statistics, the internet has limitless potential for making you money! The key to harnessing this potential is SEO. Everyday Google and other engines get over 250,000,000 hits: customers searching for products and information. Search engine optimization is crucial for directing these buyers to your site.

Google and other popular search engines use complex algorithms to "look" at your web page and determine where and when to display your site in a search. At WebDurango, we have experts who have studied how these search engines work and are capable of improving your ranking in organic searches.

Our optimization package includes:
a. Identifying appropriate search terms for your site
b. Adjusting and adding content to your site that reflects what users are searching for
c. Reformatting your Web site's code to make it easier for search engines to "read"
d. Submitting your site to major search engines
e. Link building

With our careful attention you will see results that are not only apparent in a search but through an increase in customers to your site.

We will keep you informed of your progress through regular reports. Search engines are your access point to the entire world, so let us help improve your organic ranking and site exposure through search engine optimization!