What a great couple! I love the orange coat and the tweed and blue shiny shoes look great together! My boyfriend just shaved his beard today, unfortunately, because this is really the new statement for men!

ooo those are from Iceland and own two really cool stores in Reykjavik called Kron and KronKron. They also have their own shoe label which is amazing, she is wearing shoes form it btw. its called Kron by Kronkron and are truly my favorite shoe brand. Each shoe is like a piece of art!

I like the shoes a lot – reminds me of the Argentinian shoe designer Silvie Geronimi's work.The repeated design in her leggings and dress are pretty smart too. Would never wear it myself but I love looking at it

This only works because everything is so consistently mismatched. She almost broke the consistency with the angle pattern on her socks almost matching the angle pattern on her skirt. And the fact that his neon shoes are too similar to her neon jacket . . .

This is something that you really don't get a chance to see often in New York. COLOR!! It's cold here, and the theme this winter seems to be gray's, blacks, and neutral colors. These two would stick out, and rightly so. Beautiful.

First time to this site. Very nice. These people you shoot on the street are friends, right? Or they are pre-arranged? If not your luck is amazing. The pictures are lovely-very smart to shoot in flat light all the time.LIke the couple as a concept-it's hard to find a mate with the same fashion sense-maybe she dresses him? Or the reverse? She's got too much going on-reminds me of Edina Monsoon. Love him. Love men in those transparent glasses.

A round of applause for this couple is due. The abundance of colour and textures is extremely intriguing. However, his shoes deflect attention from his whole look and her VW bag is a tad too dominant! His opaque fleet street esq specs and her orange mac are immense!

She's got entirely too much going on, not unlike the little girl caught playing in mommy's closets. Not flattering, no matter what country she's from. He needs to lose the shoes; otherwise, I applaud his quirkiness/personal style.

So British eccentric! Great! Even If I would never dress like that myself, and I am not so fond of bthat much colors in the same outfit, but they look happy, and make other ppl happy with all that color.

I can't believe this pair made The Sartorialist. They are just another hipster couple trying too hard to stand out and have intentionally made themselves look much older than they probably are. As for them looking "so London", go to any major city in N. America and you will see far too many people dressed exactly like this. It's not chic, it's not sophisticated, it's trendy and tiring.

on the one hand, you have to admire the commitment to a singular vision. on the other hand, it's a thin line between fashion and costume, and not interesting when you cross it. just in time for halloween?

oh well, it's a free country and god save the queen. not feeling this look, but thanks for the food for thought, sartorialist.

This is awesome. The only thing I'm not liking are the guys shoes. Everything else is great. They work very well together stylistically. I can honestly say that I am jealous of what they appear to have as a couple. One of my favorites thus far.

I'm all for having fun with fashion, but she looks like a five year-old who scavenged her mother's closet for dressing up. And simply adding a designer bag does not make this any less hurtful for my eyes.

my first thought upon seeing them is that they look nordic. Not just their physical features but those clothes. Norwegians, Swedes, Icelanders tend to dig that Dr. Seuss aesthetic. Someone above mentioned that they are Icelandic. But of course they are.

It's entertaining and certainly not boring and I assume they've got some kind of fun event to attend but otherwise, as two people walking down the street it brings to mind adults who escaped from the mental hospital and broke into a thrift store selling old Cirque du soleil apparel.

Yeah, they're cute ad adorable and I like that they've got real personal style and all that but really…. they look a little looney tunes…. not that there's anything wrong with that.

I have to admit I was rather bemused by so many people calling this pair "British eccentric". I don't know how any other Brits here feel, but from my experience, the 'British eccentric' is not necessarily just "hot mess" as someone before me said.This couple are indeed eccentric, but far too trendy to be British!

However, to hear they are Icelandic makes a lot more sense to me! haha!

From any of the style blogs I've seen from Iceland, I get the impression that so many Icelanders have very unique looks, and are not afraid to mix colours and patterns. This couple looks like they would be very interesting to talk to.

Love to see proper colors here! Was getting a bit tired of the subdued/black/neutral colors theme. How refreshing!Those two are certainly not boring or afraid when it comes to dressing (as I suspect many readers are with regard to prior comments)