Starting next week, the official Reddit app for iOS will begin displaying native in-app promoted posts to Reddit users, according to an email Reddit sent out to advertisers on Wednesday and shared by Marketing Land .
Promoted posts in the Reddit app will look similar to standard Reddit posts, with upvotes, downvotes, and comment threads. Comments were not possible with Reddit's previous mobile ad offerings for advertisers, and will provide users with a way to give feedback on ads.
The promoted posts will have a "Promoted" tag at the top ofRead more ...

Reddit not too long ago purchased the popular Alien Blue third-party mobile client to make it its own. Now the company is looking into native promoted post ads as mobile becomes the most popular way to browse Reddit.
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