Business of Media Distribution Monetizing Film, TV and Video Content in an Online World

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With experience that includes being an entrepreneur who grew a start-up and launched production from the trenches, heading sales for Lucasfilm across distribution markets, creating a hit TV series for Disney, working overseas as General Counsel and SVP of a Paramount/Universal joint venture, managing Lucas Online, serving as Head Of Counsel to Silicon Valley's most prominent law firm, and teaching at Berkeley's Haas Graduate School of Business, Jeff Ulin has unique experience across virtually the entire spectrum of the media value chain.

Market Opportunity and Segmentation -- the Diverse Role of Studios and Networks

Intellectual Property Assets: The Business of Creating, Protecting, Marketing and Communicating an Idea

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