Hobbit Image Largest Graphic Ever Applied To An Aircraft

Tight security and total
secrecy surround an Air New Zealand Boeing 777-300ER
aircraft sequestered in a closed hangar at Air New
Zealand’s Auckland Technical Operations base this week as
it is transformed into a flying billboard for the soon to be
released film The Hobbit: An Unexpected Journey.

Details of the unique Hobbit inspired livery are under
wraps until the official reveal event this Saturday when the
aircraft will emerge from the hangar for the first time in
front of a group of more than 100 VIPs and invited
guests.

Air New Zealand’s General Manager
Marketing and Communications, Mike Tod, says the design is
simply stunning.

“The hobbit imagery will cover
the length of the 73 metre Boeing 777-300ER aircraft – the
longest aircraft in our fleet – it will take six days and
nearly 400 man-hours to install and at 830 square metres
it’s the largest ever graphic to be applied to an
aircraft.”

Once the aircraft is revealed on
Saturday it will then depart for London via Los Angeles
returning to New Zealand in time to play a starring role in
the global premiere of The Hobbit: An Unexpected Journey
in Wellingtonon Wednesday 28 November.

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