Cappadocia benefits from hot air balloon tours

Published on : Monday, July 10, 2017

Hot air balloon tours in central Turkey’s popular tourism destination Cappadocia’s sky attract 120,000 tourists in the first half of 2017. This occasion is great for boosting tourism revenue in the region.

A total of 300,000 people are expected to experience hot-air balloon tours by the end of this year which would fetch revenue of 40 million Euros ($45.6 million). After a bad year of tourism in Turkey, which was affected by several terror attacks and a deadly coup attempt in 2016, the tourism industry saw better times this year.

There are 25 hot air balloon agencies in Cappadocia, which provide job facilities for nearly 2,500 people. Almost all foreign tourists, mainly from the Far-East countries find hot-air balloon prices very affordable.

Cappadocia, located in the Anatolian region of Turkey, is categorized as UNESCO World Heritage site and is famous for its chimney rocks, hot air balloon trips, underground cities and boutique hotels carved into rocks. For getting an authentic experience, tourists from all over the world prefer to experience Cappadocia’s landscapes and peak-like rock houses up in the sky. The hot air balloons are also being tracked by a GPS system, allowing the speed limit and distance of the air balloons to be detected.

Cappadocia is also popular for its authentic Turkish restaurants, and also offers international cuisines at dozens of dining spots available in the region. The region is also sought after as film location. Turkey’s national air carrier, Turkish Airlines, or THY, conducts regular flights to the Cappadocia region from Istanbul.