Primula
Florist & Reef has created this
privacy statement in order to demonstrate our firm commitment to
privacy. The following discloses our information gathering and dissemination
practices for this web site: www.buyflower.com.sg.

We use your IP address to help diagnose problems with our server,
and to administer our web site. Your IP address is used to help
identify you and your shopping cart and to gather broad demographic
information.

Our site uses cookies to keep track of your shopping cart. We
use cookies to deliver content specific to your interests and
to save your password so you don't have to re-enter it each time
you visit our site.

Our site's registration form requires users to give us contact
information (like their name and email address) and demographic
information (like their zip code). We use customer contact information
from the registration form to send the user information about
our company. The customer's contact information is also used to
contact the visitor when necessary. Users may opt-out of receiving
future mailings; see the choice/opt-out section below. Demographic
and profile data is also collected at our site. We use this data
to tailor the visitor's experience at our site, showing them content
that we think they might be interested in, and displaying the
content according to their preferences.

Our site uses an order form for customers to request information,
products, and services. We collect visitor's contact information
(like their email address) and financial information (like their
account or credit card numbers). Contact information from the
order form is used to send orders and information about our company
to our customers. The customer's contact information is also used
to get in touch with the visitor when necessary. Users may opt-out
of receiving future mailings; see the choice/opt-out section below.
Financial information that is collected is used to bill the user
for products and services.

Security
This site has security measures in place to protect the loss,
misuse and alteration of the information under our control.

Children's Guidelines
Primula Florist & Reef will:

NOT collect
online contact information without prior parental consent or
parental notification, which will include an opportunity for
the parent to prevent use of the information and participation
in the activity. Without prior parental consent, online information
will only be used to respond directly to the child's request
and will not be used for other purposes without prior parental
consent.