Wie wmfiles das erste logo design Abenteuer antrat

Firmenname

Überblick

Warmth Media is a new marketing consulting firm for companies/brands that are committed to making a difference in the world.

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1) green oriented companies, 2) authors (in the personal growth, health and prosperity niches), and 3) nonprofit/foundations, that are all focused on the ‘triple bottom line” (profit, people and planet).

Anforderungen

We want the Warmth Media logo/brand to both represent and appeal to clients who believe their marketing is not based on hype or manipulation, but should be based on principles of warmth, caring, compassion, integrity, long term relationships, service and true value.

While the brand can have a nourishing warm feel, we don’t want this brand to be too ‘soft’ or ‘feminine’, but rather to strike a balance between lofty ideals/vision and practical real world strength and results. (high tech and high touch). Perhaps something like the sun?

We are thinking white with warm colors such as the shades of red, orange, or yellow, but we're also very open to see other suggestions and creativities!

**Update: We have decided not to use W and M as our logo due to many other logos that are done with those initials in the market. We want to find a symbol that represents "warmth".