Tour and activity companies should brace themselves for these travelers, who will be seeking to push their boundaries and interact with their environments in an authentic way that is highly personalised and incredibly local. Here are some key features of this growing trend.

The first five results focus more or less on the safety aspect of traveling as a solo female, suggesting that safety is a huge area of concern for female travelers. For tour and activity operators, you need to make sure your tourism company is run professionally and that this comes across clearly on all your communication platforms.

Solo female travelers also want an authentic travel experience, which means a highly personalised experience with friendly guides and friendlier locals. However, there's a very thin line between being friendly and being unprofessional. Make sure your guides know their boundaries and stick to them.