One Day Only - Get the Make the Shift Kit for ONLY $12! Originally $30, Save 60% on the Make the Shift Kit (#51536) - no code required! Offer cannot be applied to previous purchases. Online only. Hurry, offer ends 11:59 PM PST!

Buy One for you, Get One Free for your BFF ! Add products to cart, creating a minimum value of $25. Enter code BOGOFREE in the coupon code box at checkout to save. Discount will be calculated as 50% off each items in the Beauty BFFs category. Maximum discount $100. Offer valid online only. Offer ends 11:59 PM PST 8/3/2015.

Ringing in the New Year is all about being fun, flirty, and flashy! If you're going out this New Year's Eve, try this glitzy makeup look:1. Prime the eyes with Eyelid Primer to ensure that your makeup lasts.

2. Apply a purple Pigment Eyeshadow (try ours, in 'Passionate Purple') to the lid and along the lower lash lines.

3. Line the inner and outer rims of eyes with black Cream Eyeliner for dramatic definition.

4. Coat lashes with black mascara and apply false lashes.

5. For a fun glittery effect, use our liquid liner in 'Stardust' to coat lashes after mascara. (Apply glitter liner over black eyeliner if preferred.)