Tag Archives | Shawn Lucas

I had a unique opportunity to spend some time with Loren Feldman, editor of the New York Times’ You’re the Boss small business blog and talk about issues related to starting and managing a growing business.

One of the guiding thoughts behind the You’re the Boss is that small business rarely gets any formalized training in starting or running the business. Nor do they have a lot of places to turn to compare notes, get advice, learn from one others’ mistakes, and keep up with the important changes coming out of politics and the economy.

The New York Times, who hosts the blog on its website, is uniquely positioned to draw on the many resources of its small business readership to collaborate ideas and share experiences in a sort of case study format. The blog focuses on companies like the Apiary Fund who can contribute to the dialogue and share their experience in tackling the unique challenges of bringing such a unique and new idea to market.

And, indeed, the Apiary Fund has a unique story. It is the story of growth, where, in an industry of deep roots, Apiary is a refreshing shot of new life and new thought. Apiary is the story of change, where the elitism of the old trading room is tipping its hat to a new breed of traders who value abundance and community over the secrecy and individualism. Apiary is the story of purpose, where the old model of success based on bottom-line is taking back seat to purpose, where success is the accomplishment of our stated purpose and the bottom-line is only realized when the purpose is met.

At this early stage, it’s uncertain whether the New York Times blogger will ever officially publish our story, but what is certain is that our story will be told. We are gaining momentum as a concept. We are gaining attention as a business. We are gaining friendship as a community of traders who support each other in the greatest endeavor of a lifetime – the art and skill of trading!

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For the past two years, Apiary Fund has been successfully operating under the radar. During that time, we’ve worked out most of the bugs, ensured our training materials are effective in teaching potential traders, increased the number of full traders to more than 100, released an investor profile, built in transparency with our Apiary Promise, and will shortly launch our new Groups function.

Today the company launches the Apiary Capital Fund to the world! We’ve proven our trading concept works in helping people learn to trade and subsequently earn supplemental income with no investment risk. Now, anyone in the world can potentially become a trader.

The Apiary Fund specializes in developing investors. There is a huge difference between learning and doing. What the Apiary fund offers is a way for people to bridge the gap between the classroom and real life by letting them manage our money. The model is successful because trading activity is diversified among many traders, which helps to reduce risk.

People interested in participating with the Apiary Fund can register for an orientation and watch a video here.

Apiary Fund teaches participants how to trade in foreign currencies. The company charges tuition for its training and learning courses and an ongoing monthly access fee to Apiary’s technology platform and ongoing training. Associates practice with simulation accounts as part of their training. Apiary associates only need a computer and Internet connection to get started.

Apiary associates do not need to be experienced traders. Most of the successful traders have no previous experience and come from many backgrounds – retirees, single parents, students and people looking for supplementary income.

Once participants reach a level of proficiency, they can become traders using Apiary’s funds for real trades. There is no investment required and there is no investment risk.

In order to provide confidence and transparency in the fund, Apiary Fund recently released The Apiary Promise, and its Investor Profile, a personality assessment tool to help investors recognize characteristics that are beneficial or detrimental to their investment strategies.

When we think about where we have come over the past two years along with the hurdles we’ve overcome, we are very excited bringing the Apiary Fund to the world. We believe the future is bright for our company and we look forward to working with many people around the globe in helping them become successful traders and earning additional income.

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This past Monday I had the pleasure of spending the morning with Doug Wells and Larry Warren from Mountain Money on KPCW in Park City. We had a great discussion on the Apiary Fund, the Investor Profile, and how to invest right for your personality type. I’ve listed some of the discussion points that I thought might be of interest for Apiary Fund traders and potential traders to hear:

Do you run a training component with Apiary Fund?Yes, you can kind of think of it like a sports development camp. You’ve got a lot of athletes that come in and they try to learn the game through different drills, talking with professional athletes, and getting a feel for how it works. That’s the same thing we do here: create an environment where people can come in, learn how to manage money at a professional level, interact with professional traders, go through trading classes and simulations, and learn how to manage money by experiencing it.

How does trading differ from long term investing?The primary difference is how long you are holding your assets. We teach an active management process at Apiary Fund instead of long-term investments where you are looking for value investments. With the Apiary Fund, we are actively looking to move money around and catch short-term movements in the market.

How are you able to trust people to trade Apiary Fund’s capital?We make sure that we provide sufficient training mechanisms so that people can come in and go through different classes. We work with them and they have the opportunity to participate in over 25 hours worth of classroom discussion and trainings with our professional traders. Then we are able to put them into a simulation environment where they learn and develop a track record. As they progress through that simulation we put them in front of real money and let them start to trade.

Where do people have to go to learn the trading techniques you teach?Actually they don’t have to go anywhere, they log in from their homes. We have traders from all over the world, even Japan, China, and Malawi. They are able to log in to training webinars from the convenience of their own home.

How do you split the profits and losses with the traders?Any profits that are generated through a trader’s activity, 60-80% of the profits go to that trader. On the risk side, there is no risk to the trader, we assume 100% of the risk.

How long do Apiary Fund traders spend trading each day?Traders typically spend no more than a couple of hours per day. We focus a lot on people that want to learn to manage money in retirement and have the kind of time to learn foreign currency trading techniques.

Disclaimer

Investing in securities, currencies, and/or contracts associated therewith carries inherent risks. No person, institution, or entity, including the Apiary Investment Fund, can guarantee a return on investment for such transactions. Neither the Apiary Investment Fund nor its representatives will recommend the purchase, sale, or transaction advice for a specific security.