Audience Development

Building your audience and growing your fan base is your golden ring to success. None of the industry executives at labels, management firms, booking agencies, the media or retail can ignore a demanding, loyal fan base. Job number one, in that case, is to nurture your audience.It is not enough to simply have someone come

As a touring musician, you encounter a variety of situations that have the potential to disrupt your day's plans. The attitude with which you meet these daily challenges can influence your success or failure as you move through your career. There are plenty of obstacles thrown in your path. You may choose to approach them

One method to expand your audience is to serve as a support act for a known main act on multiple tour dates or to open a show for a larger act. These are choice slots, and many acts are vying for them. Sometimes you can get lucky and be in the right place at the

Acts looking to expand their audience beyond their known markets need to be open to new options. One such idea is swapping audiences with another musician or band. The idea is perfectly suited to acts that have a strong following in their own market. Here's how it works.First, find an artist in a new market