"Beyond the Swimsuit" brings together 'day in the life'
scenes that befit one of the world's most famous women, Heidi Klum, the
Hollywood star and business woman with the Ghibli S Q4

Modena (Italy) and Englewood Cliffs, NJ--February 19, 2014: Maserati, one of the world’s most desirable and
respected luxury automotive brands, continues to celebrate the North
American roll out of the all-new 2014 Ghibli, Quattroporte and GranTurismo
lines with a 7-page pictorial feature titled "Beyond the Swimsuit" in the
introduction part of America's most anticipated magazine issue.

"We started our next 100 years of craftsmanship by kicking off 2014 with
the launch of one of the best received Super Bowl commercials, "Strike,"
featuring all new Maserati Ghibli, and extending the brand to another
massive cultural icon, Sports Illustrated Swimsuit 50th Anniversary issue,"
said Harald Wester, CEO of Maserati SPA.

"We've prepared a new line-up of Maserati cars with the glamorous
Quattroporte, the 4-door daily performer Ghibli, and the sporty GranTurismo
Convertible, and this massive effort deserves the largest audience
platforms to take notice."

Maserati enters this new era backed by strong product and with ambitious
sales goals driven by proven growth in the North American market, where the
brand experienced triple digit gains in the past year. First unveiled to
the U.S. in November at the Los Angeles Auto Show, the Ghibli is
Maserati’s first-ever mid-size four-door luxury sports sedan vehicle.
Available with all-wheel-drive and starting at $66,900, the Ghibli is
powered by a Ferrari built twin-turbo V6 engine capable of over four
hundred horsepower. Advanced suspension, Brembo brakes and extensive use of
aluminum ensure comfort, with an ease of performance ready when called
upon. Within its striking aerodynamic silhouette, the cabin offers rich
Italian leathers, woods and other high quality materials at the heart of
the Maserati brand. The Ghibli upholds the tradition, luxury and
performance that have marked the brand for a century at a more accessible
price point, which is expected to open the brand up to new buyers.

The Maserati Quattroporte Ermenegildo Zegna Limited Edition concept,
featured in the spread, is the result of close collaboration between two
companies that are linked by history, tradition and spirit of
exclusiveness. Its exterior features a special effect paint finish that
simulates the fluidity and purity of metal, by using ultra-fine aluminum
pigments. The platinum metal color effect finish is warmly nuanced to
express the car's classic and sophisticated, yet technically advanced
character. Inside the cabin, classical warm hues like mocha and grey are
re-interpreted in a modern key to emulate Zegna's latest men's fashion
collections, conveying a formal, sophisticated character. Interior
components such as seats, door panels and roof lining are finished in
genuine soft leather, in addition to a velvet-smooth, bright fabric that,
due to Zegna's vast experience and know-how, guarantees the level of
performance needed for automotive applications. A twin-turbo V8 producing
over five hundred horsepower ensures authentic Maserati performance in a
sophisticated, elegant package befitting the long traditions of Zegna and
Maserati.

When it comes to the design and construction of coupes and convertibles
with uncompromising performance and inimitable beauty, the Maserati
tradition reaches new heights in the GranTurismo line. A genuine
GranTurismo is Italian, and represents the purest synthesis of luxury and
performance. Maserati invited to the shoot its two most exciting versions
of this two-door, four-seat thoroughbred. The road going MC Convertible, a
unique car that continues the elegant tradition of luxurious style of
Maserati's first genuine four-seat cabriolet, the GranTurismo Convertible,
with the technological expertise and experience gained on the racetrack by
Maserati Corse, which provided the second car, the Maserati GranTurismo MC
Stradale Trofeo Race Car. Each model is based off of the hugely successful
Maserati GranTurismo, featuring 454 HP, front-mid engine architecture for
near perfect weight balance, and something few if any cars in its class can
offer: genuine seating for four adults.

"Sports Luxury clientele continue to be offered more of the same," said
Wester. “The Quattroporte, Ghibli and GranTurismo/GranCabrio lines
re-fill the void with a genuine Italian balance of beauty, comfort and
exhilarating driving sensation. They cater a visceral experience and
understatement that Maserati engineers and designers perfected."

Maserati strikes again just two weeks after its successful Super Bowl
spot with a special 7-page feature in Sports Illustrated Swimsuit 50th
Anniversary Issue. The story of Maserati's introduction to the North
American market with its new car line-up is one of beauty, hard work,
dedication and an element of surprise. Maserati brings this story forward
with Emmy Award Winning actress and Super Model Heidi Klum in a salute to
all the women who achieved great things - "Beyond the Swimsuit."

"I had a great time driving the new Maseratis for their new campaign
shot by Francesco Carrizoni," said Heidi Klum.

Shot by Italian Master Photographer, Francesco Carrozzini, the 7-page
pictorial piece "Beyond the Swimsuit" brings together 'day in the life'
scenes that befit one of the world's most famous women, Heidi Klum, the
Hollywood star with the glamorous Quattroporte Zegna Limited Edition, the
business woman with the Ghibli S Q4, and thrill-seeker with GranTurismo MC
Stradale Trofeo Race Car. This is also a nod to a brand with proven
tradition and one of the highest standards of quality in the industry,
which has been hard at work engineering automobiles that will usher them
into the next 100 years of innovation—automobiles with their own
power and personality that are capable of striking against the status quo.
This campaign strikes against the stereotypes of modeling by showing what
many of these women went on to become more than just models, the ones who
have elevated themselves past a simple beauty shot, into being successful,
powerful, driven women—a Maserati type woman.

The print feature, as well as digital extensions, was produced on
location in Los Angeles, CA.

“Beyond the Swimsuit”

When a supermodel makes it into these pages, it is her introduction to
the world... The truly impressive thing is what these women have done since
their debuts. They have gone on to become successful businesswomen,
entrepreneurs, actors, athletes and activists. The next few pages feature
Heidi Klum in a salute to all the women who have achieved incredible
things, beyond the swimsuit.