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Popular Entertainment

This Museum's popular entertainment collections hold some of the Smithsonian's most beloved artifacts. The ruby slippers worn by Judy Garland in The Wizard of Oz reside here, along with the Muppet character Kermit the Frog, and props from popular television series such as M*A*S*H and All in the Family. But as in many of the Museum's collections, the best-known objects are a small part of the story.

The collection also encompasses many other artifacts of 19th- and 20th-century commercial theater, film, radio, and TV—some 50,000 sound recordings dating back to 1903; posters, publicity stills, and programs from films and performances; puppets; numerous items from World's Fairs from 1851 to 1992; and audiovisual materials on Groucho Marx, to name only a few.

This 1950s era remote ready box from Annapolis, Maryland radio station WANN contained everything that was needed for remote radio broadcasts “on location.” The box is stenciled with the station’s call letters and contained a black rotary phone, Raytheon transformer box, Serial #324 Model RR-30, and miscellaneous cords, cables, tools, and phone input boxes. On-location radio broadcasts have been used since the 1950s to appeal to audiences and increase the radio station’s marketing potential.

This large clam shell food container was used for distribution of the 20 Chicken McNuggets® meal. In the early 1980s, McDonald’s® Corporation tasked a small group of people to solve the technical problem of machine producing a chicken nugget that appeared to be cut by hand. In 1983, the Chicken McNugget® was introduced to the national market and was a huge success.

It is decorated with Toy Story 2 advertising and McDonald’s® golden arches logo. Woody, Slinky Dog and The Prospector, characters from Toy Story 2, appear on the box as a way to promote Disney’s Toy Story 2 and the new Toy Story 2 premiums available with McDonald’s® Happy Meals®. A cut-out Toys-R-Us coupon has been printed on the lid. In 1996, McDonald’s® and Disney signed a 10 year, exclusive partnership agreement where McDonald’s® was able to use Disney characters for Happy Meal® premiums and Disney would receive free promotion of upcoming movies through McDonald’s. This partnership appeared like a natural fit for the two companies since they had an overlapping market base. From November 26, 1999 through December 23, 1999, McDonald’s® marketed the Toy Story 2 Happy Meal® premiums.

The McDonald’s Corporation is one of the most recognizable hamburger restaurants in the United States. As of 2011, the McDonald’s Corporation and franchisees were operating in 119 countries with 1.9 million employees, making it the 4th largest employer in the world.

In 1940, Richard (Dick) and Maurice (Mac) McDonald opened the first McDonald’s Bar-B-Q drive-in restaurant in San Bernardino, California. In 1948, the brothers redesigned their menu, centering on the 15 cent hamburger. In 1954, Ray Kroc, a Multimixer (milkshake machine) salesman, became interested in the McDonalds brothers’ high volume restaurant. He worked out a deal with the brothers to be their franchising agent and opened the first franchise location in Illinois the following year. Under Kroc’s direction, the company grew to become the giant we know today.

This clam shell paper box was used to distribute one Holiday Custard Style Pie. It is decorated with Toy Story 2 advertising and McDonald’s® golden arches logo. Woody and Bullseye the Horse, both Toy Story 2 characters, appear on one side of the box, Jessie appears on the reverse side. In 1996, McDonald’s® and Disney signed a 10 year, exclusive partnership agreement where McDonald’s® was able to use Disney characters for Happy Meal® premiums and Disney would receive free promotion of upcoming movies through McDonald’s®. This partnership appeared like a natural fit for the two companies since they had an overlapping market base. From November 26, 1999 through December 23, 1999, McDonald’s® marketed the Toy Story 2 Happy Meal® premiums.

The McDonald’s Corporation is one of the most recognizable hamburger restaurants in the United States. As of 2011, the McDonald’s Corporation and franchisees were operating in 119 countries with 1.9 million employees, making it the 4th largest employer in the world.

In 1940, Richard (Dick) and Maurice (Mac) McDonald opened the first McDonald’s Bar-B-Q drive-in restaurant in San Bernardino, California. In 1948, the brothers redesigned their menu, centering on the 15 cent hamburger. In 1954, Ray Kroc, a Multimixer (milkshake machine) salesman, became interested in the McDonalds brothers’ high volume restaurant. He worked out a deal with the brothers to be their franchising agent and opened the first franchise location in Illinois the following year. Under Kroc’s direction, the company grew to become the giant we know today.

This steel lunch box was manufactured by Thermos in 1962. The lunch box has a metal snap for a hinged lid and a collapsible red, plastic handle. This pets n’ pals lunch box features an image of the collie Lassie on one side, and the stallion Black Beauty on the other.

This clam shell food container held 6 Chicken McNuggets®. In the early 1980s, McDonald’s® Corporation tasked a small group of people to solve the technical problem of machine producing a chicken nugget that appeared to be cut by hand. In 1983, the Chicken McNugget® was introduced to the national market and was a huge success.

When Fred Turner became President of McDonald’s in 1968, he ushered in a new era of expansion, which required comprehensive national marketing campaigns. This box is decorated with the McDonald’s® Golden Arches logo and Disney’s Toy Story 2 advertising. It was used to promote the upcoming Toy Story 2 happy meal toys available from McDonald’s® beginning in November 1999. Mr. Potato Head and Rex the Green Dinosaur, both characters from Toy Story 2, appear on the lid of the container. In 1996, McDonald’s® and Disney signed a 10 year, exclusive partnership agreement where McDonald’s® was able to use Disney characters for Happy Meal® premiums and Disney would receive free promotion of upcoming movies through McDonald’s®. This partnership appeared like a natural fit for the two companies since they had an overlapping market base. From November 26, 1999 through December 23, 1999, McDonald’s® marketed the Toy Story 2 Happy Meal® premiums.

The McDonald’s Corporation is one of the most recognizable hamburger restaurants in the United States. As of 2011, the McDonald’s Corporation and franchisees were operating in 119 countries with 1.9 million employees, making it the 4th largest employer in the world.

In 1940, Richard (Dick) and Maurice (Mac) McDonald opened the first McDonald’s Bar-B-Q drive-in restaurant in San Bernardino, California. In 1948, the brothers redesigned their menu, centering on the 15 cent hamburger. In 1954, Ray Kroc, a Multimixer (milkshake machine) salesman, became interested in the McDonalds brothers’ high volume restaurant. He worked out a deal with the brothers to be their franchising agent and opened the first franchise location in Illinois the following year. Under Kroc’s direction, the company grew to become the giant we know today.