Epstein out, Nosta in at Noesis

Bruce Epstein has resigned as head of CommonHealth's Noesis unit to launch his own business. Epstein, who was president of the Morristown-based professional ad agency, will be replaced by creative chief John Nosta. Nosta vowed to use his creative background – unusual in an agency head – to differentiate Noesis. "Our industry is fairly anemic on creative," said Nosta. "We're going to push there."Epstein could not be reached for this article.