Success Stories From The Music Commerce Frontier

from the things-are-working dept

To hear some in the industry tell it, the music industry is falling apart. Except, we're not seeing that at all. What we have seen is that sales of one particular element of the industry have come under much needed competitive pressure, and that's caused a few companies who relied too heavily on that area of business to finally start to recognize the inefficiencies in their business model -- which they're falsely blaming on "piracy." However, the rest of the industry is thriving. A couple weeks ago, I presented at the National Association of Recording Merchandisers (NARM) event, held in San Diego, about "success stories from the music commerce frontier," highlighting both artists and companies that were finding success, despite the "woe is me" complaints from both the big record labels and certain music retailers. Parts of the presentation come from older presentations, but about 2/3 of it is entirely new material, including the opening bit, built off of Clay Shirky's wonderful analysis of what comes next for the newspaper industry -- but applied to the music industry. The presentation itself runs about half an hour and you can watch it below (if you're in an RSS reader, click through to the page to see it):

T-Shirts, idiots !!!

Saved!

If you are running Linux, let the entire video buffer. Go to your /tmp folder, copy the Flash cache file (named something like Flashzbx93o or other garbage that starts with "Flash"), rename it as an MP4 file.

Voila. You've just saved a Flash video off the Internet without using any fancy plugins/tools.

I am in class right now, so I had to use this method to watch it later. This way, at least, I don't have to rebuffer it later. ^_^

(In fact, halfway through typing this message, I lost my Internet connection.)

Re: Re: Re: T-Shirts, idiots !!!

brilliant

The ideas for monetizing music in this NARM video are absolutely brilliant. Another instance of "creative adaptation" of the times. Survival of the fittest. There will be more "creative adaptations" to answer the downfall of the music business's outdated model. That's just the way of the world. P2p is now the will of the people. So be it. That can be monetized as well...through creative adaptation. Options are all good as long as the people have the choices.

Re: Re: anonymous

Sort of harm - the presentation style is for the MTV generation, people with the attention spans of fleas. It makes me ill, and makes me wonder if all the flashy slides are just to cover up the lack of a true message.

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Very informative presentation

I finally got around to watching this and enjoyed it tremendously. I was familiar with some of the content from previous Techdirt posts, but this brought it together with some new (to me) stuff in a very informative way.