An upsell is an offer for an additional product or service in addition to main product which customer is purchasing. Creating WooCommerce one click upsells in your WordPress store can increase your earnings.

Funnel is a sequence of offers you present to your buyer after he has completed his initial purchase.

There are two types of offer. Upsell or Downsell. Upsell offers are primary offers presented to a customer. A buyer can accept or reject this offer.

Downsell offers are secondary offers which are presented when a buyer rejects an upsell offer. Usually downsell offers are presented at a lower price.

Have you ever purchased something only to get offer for some special deal or to upgrade immediately after you finish checking out?

Usually, they’re tempting offers. You already bought something so the thought of getting a deal on a connected product is tempting.

Example: Let’s say you sell batteries for something and that one battery costs $2.

After checkout you can set up an offer “Buy pack of 6 at $7”. This offer will be an upsell offer. If buyer accepts the offer, he is directed to thank you page.

If buyer rejects the offer he is redirected to another offer “Buy pack of 4 at $4”. This is a simple downsell offer.

One-click upsells are a method of boosting your eCommerce sales by recommending products to your customers at the checkout.

Customers can then purchase that product or deal with a single click, rather than needing to check out again from scratch.

Essentially, your customer already made a purchase. Now, you’re trying to “upsell” them to buy something else as well.

If you target your upsells well, you can make upsell helpful by showing a product that’s relevant to what your customer just purchased.

For example, if customer purchased mobile phone, you could “upsell” them screen protector for that model or extra battery.

Then, customers can add that purchase to their order with one click.

What’s the difference between upsells and one-click upsells?

Upsells in general can be pre-purchase upsells. They are suggestions based on what the customer is browsing.

But one-click upsells are strictly time-bound upsell offers that you make after they’ve submitted their credit card details for the main offer, but before they’re directed to the thank you page.

But there is no native solution available to build one-click upsells in WooCommerce.

There’s no way that you can trigger a funnel of relevant upsell and downsell offers right after the user checks out and before he sees the thank you page.

Review Summary

With UpStroke you're not just blindly asking your customers to buy additional things.

You drive them through a well planned funnel, which is easy to setup, based on specific products they've already purchased.

4.63Good4.63 out of 5

About Article Author

Kasa

I love making websites, especially in WordPress. Hope reading content on this website you will find helpful tips, tutorials, comparisons, and product reviews which will help improve your site and skyrocket your business.