When you are starting to grow your social media following, you need to remember the impact that “social proof” will have on your results. Social proof means that people see that other people are interested in you, and it makes them more likely to check you out, and ultimately follow you on social media platforms.

This is why it is not of paramount importance, starting out, that you only target the customers that will be worth the most to you, but rather that you initially focus on the followers that will be less expensive to acquire, before reaching out to the followers that will be the more expensive to acquire, and potentially worth more to your business in the long run.

Do not forget this essential step of developing social proof, early on in the process of building your social media following. Learn how to do it on today’s episode of The Tai Lopez Show!