CALL it the iCEO mini - three months after his death, late Apple Inc co-founder and CEO Steve Jobs has been immortalised as a 12" (sixth-scale) action figure.

Toy companies in icons and Dragon in Dream unveiled the figure on New Year's Day in tribute to the tech visionary who gave the world the Mac, iPhone, iPad and iPod.

The figure (don't call it a doll!) features a realistic likeness and Jobs's trademark black turtleneck, jeans and sandshoes. But while publicity photos feature a miniature Mac, iPhone and iPad, they sadly won't be included.

The figure is due for release in late February for $US99.99 plus shipping.