Style Your Way to the Height of the Fashion World With Top
Stylist, The First Interactive Fashion Game From CrowdStar

11/14/2012

[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

Burlingame, Calif.—November 13,
2012— Top Stylist, an app that aims to
redefines the fashion genre on mobile, is launching today to offer
a unique glimpse into the luxury fashion world. Created by
CrowdStar for both iOS and Android, Top Stylist creates a real-life
fashion experience, as users take on the role of elite stylists for
prestigious clients and celebrities. Created with fashion
entertainment in mind rather than a pure mobile game, Top Stylist
aims to attract a new set of mobile users. Top Stylist caters to
its audiences’ ambitions of becoming the best of the best in
styling high-profile clients.

“Top Stylist is an entertainment platform with innovative
game play on which the players can interact with sophisticated
brands in a fashion setting,” said CrowdStar CEO Jeffrey
Tseng. “We are in active conversations with various industry
players to bring real fashion brands to our Top Stylist players,
right in the game.”

With over 500 beautifully crafted pieces of designer clothing,
shoes, jewelry and accessories, Top Stylist merges high fashion and
innovative game play. Players can earn currency by playing a
mini-game and use the currency to go shopping and receive a
surprise mix of items with each shipment. Using these items,
players can style outfits to satisfy their clients. As more clients
are satisfied, stylists will see their reputations rise, and in
return, gain access to more exclusive brands.

Where other games in CrowdStar’s highly popular
‘Girl’ franchise focus on multiple social activities
and fashion being one of them, Top Stylist zeroes in on the fashion
world, providing gamers with a new and unique experience.

CrowdStar is a leading global developer of social games with a
growing community on mobile. CrowdStar is home to some of the
world's most popular, fun and entertaining games, including
“Top Girl”, “Fish with Attitude”,
“Social Girl”, “Modern Girl”, "Happy
Aquarium," "Happy Pets," and CrowdStar's “It Girl".
CrowdStar, a YouWeb-incubated company, has quickly become one of
the largest and most successful developers in social and mobile
gaming.