Social Media Week

Next ConferenceFeb 27 - Mar 3, 2017

General

Resources

Social Media Week (SMW)

Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas, innovations and insights into how social media and technology are changing business, society and culture around the world.

The 2014 Marketer’s Guide To Halloween: Top #Hashtags For Twitter & Instagram

Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas and insights into social media and technology's impact on business, society, and culture.

78days until 20,000+ global leaders come together for SMW February Conference. Learn more.

The time is upon us for brands to participate in the hashtaggery of Halloween! In 2013 there were 600,000+ posts on Instagram and 200,000+ tweets using #Halloween2013, and while #Halloween2014 has already been used 1,900+ times on Twitter and 80,000+ times on Instagram, there are many more hashtags for brands to consider if they want to get their content discovered.

The chart below curates the most popular/relevant hashtags for marketers on Twitter and Instagram. It includes some helpful links to track usage in real-time, and recommendations for which hashtags to use before, during, and after Halloween.

Senior Strategist , MRY

David Trahan is a Sr. Strategist with MRY in San Francisco. He specializes in consumer behavior, branding, and digital. He is opinionated, thoughtful, and provocative at his core, and he uses his writing to re-frame ideas in a new context. David's idea of success is If he can get you to laugh, try something new, and take on a new perspective. You can follow him online @onthedavidtrain.

Want to write for Social Media Week?

We're looking for individuals around the globe to contribute articles on marketing, media, technology, and more.