As for not getting a deal over the line before the window shut, there is a Premier League agreement which says you can sign a player, subject to a medical and complete it at another point. It just doesn't add up.

We have often been promised big name signings: Michy Bathsuayi, Alexandre Lacazette, Carlos Bacca and now Carvalho.

It seems our regular inability to land these players builds up expectations, but also makes you question how genuine our intentions are to sign these players?

Getty Images - Getty

West Ham co-chairman David Sullivan claimed Slaven Bilic had the chance to make extra signings this summer

Reuters

Slaven Bilic said he wanted to sign no more players other than William Carvalho

Yes, it would always be difficult to land top-class stars, but if it is a question of us not reaching the asking price, then this is not what we were promised when we moved to the Olympic Stadium.

West Ham fans are a passionate bunch and one thing that won’t be tolerated is false promises and lies.

The club really needs to think about this going forward and start delivering the big statements to go some way to appeasing the negativity that has been created now.

Monday's Huddersfield game is huge for everyone involved.

A good performance will shift things in the right way, a bad performance and things will continue to turn very toxic.