New wave of tablets with Intel Bay Trail chips will start at $99

The chips also use Intel's Display Power Savings Technology, which analyzes and reduces power consumption based on the images being pushed to the display.

"I can control the backlight of the display depending on the content and what the machine is trying to do," Walker said.

The Bay Trail chips will be made using Intel's 22-nanometer manufacturing process, which also brings power savings and improved performance. The tri-gate technology places transistors on top of each other in a 3D structure, instead of horizontally, which was the case with older chips. Intel's manufacturing technologies are considered the best in the industry, which the company claims will help it stay ahead of ARM. Foundries making ARM-based chips are still at the 28-nanometer process and do not have 3D transistor technology.