Friday Talk: David Meerman Scott on The Power of Real-Time Marketing

At the DMA conference, which was covered right here on State of Search, earlier this year David Meerman Scott talked about the importance of real-time marketing, based on his best-selling book Real-Time Marketing & PR.

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In a fast-changing digital environment, it is hard to keep up. Knowing what are the strategies and tactics you need to deploy to become better at your marketing is not an easy task.

State of Digital aims to help (digital) marketers from every level. Help them find their way in this changing environment. By sharing the latest strategies and tactics. By offering training. Using industry experts, State of Digital tries to help you become a better marketer.