That tweak about the "hot news" for new items is a good one. Keep that one.

Personalized search? Already I don't like it. The whole reason I use Google is to find stuff outside of my own personal realm. If you're restricting what I see based on what you think I want to see, I'll have to go look elsewhere.

Privacy issues. Lots of them, and they're piling up. I'm sure you already know all about this, being the secretive bastards you are when it comes to your stuff. Quit collecting my secrets.