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Tottenham eyeing record-breaking naming rights deal – report

White Hart Lane: Redevelopment already underway

Tottenham are reportedly seeking a record-breaking stadium naming rights deal for when the redevelopment of White Hart Lane is complete.

Spurs are set to move into a new 61,000-seater home in the summer of 2018, with the costs set to run to £750million, according to the London Evening Standard, which also reports that negotiations over naming rights are at an early stage.

The paper claims Spurs are looking for a deal that would eclipse the £400million agreement between Manchester City and Etihad Airways, which was agreed in 2011.

Talks over naming rights are said to be at very early stages with numerous parties, though it is thought that Qatar Investment Authority are among those interested.

Tottenham have already sought additional revenue streams fro their new stadium, with the club having agreed to host a minimum of two NFL games a season.