Sewing a handmade wardrobe piece by piece and my attempts at living a more sustainable life.

Right on Target

This morning I had the wonderful opportunity to go for a tour of one of the new Calgary Target stores a day before it opened. This one in Market Mall, as well as the stores in Chinook Center and Forest Lawn and seven other locations in Alberta will be soft opening May 7th. The Target in Shawnessy will open May 14th and the grand opening for all is scheduled for May 24.

It was quite the experience to be in a new store in which no one has shopped in. The “team members” were all busy with final touches, looking sharp in their Target red and khaki outfits. The layout is totally redone from when Zellers previously occupied the space and it’s all shiny and red and white.

Target carries a lot of great brands such as Papyrus, Mossimo Supply Co, Dyson, Apple, Kitchen Aid, Sonia Kashuk, Pixi, and tons more. They also do limited time collaborations, Roots and Sam & Libby, and are planning to do more with Canadian designers. I was quiet impressed with how fashion forward the maternity collections are.

Nate Berkus Collection home accessories

There are lots of ideas and products for organising.

Unicorn bank anyone? When I went to a target in the states years ago I bought a set of Simply Shabby Chic sheets in a cabbage rose print and they are still my favourite! They’re great for summer as they always feel nice and crisp. I’m so excited that Target still has this line!

Our tour guide, John Morioka Sr. Vice of Merchandise, told us that Target is testing these bright beauty displays in Canadian stores. With three rows of every beauty product imaginable I’m sure they’ll be a hit.

Mr. Morioka is explaining about how Target tries to stay freah and on trend with their products. They have an Expect more. Pay less. brand promise which is sure to please plenty of new customers.

You might be wondering, like I was, why there are no lights on in the ice creamfreezer? Simple, the lights come on as you walk by! How cool is that? Sorry about the pun. Lol