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Observable Networks Launches Cloud-Based Network Security Service

Observable Networks, an emerging leader of network security technology
and advanced threat detection services, today officially entered the IT
security market, empowering organizations to readily understand normal
and abnormal device behaviors in their networks. Observable's Continuous
Device Profiling (CDP) technology and cloud-based service platform uses
real-time traffic sensors and automated security analytics to
continuously model all devices on networks of any size. Observable's
solution is indifferent to encryption and does not require recognition
of threat signatures - a growing problem with current security
technologies.

"For many companies, unmanaged endpoints like BYOD, copy machines, video
cameras, and building controls are increasingly used as gateways for
targeted attacks. Additionally, many successful attacks involve low tech
approaches such as stealing credentials or exploiting physical access to
IT assets," said Bryan Doerr, CEO of Observable Networks. "Our service
works a lot like a credit card suspicious activity alert system. We're
continuously looking at our client's devices and their behaviors on the
network, and because our platform acutely understands what is normal and
abnormal, we can alert them quickly and with precision."

Observable Networks focuses on the growing and diverse assets that
comprise corporate networks and the unraveling of the security
perimeter. Unlike signature-based mechanisms, Observable does not assume
threats can be recognized since modern attacks are highly customized and
stealth. Additionally, Observable addresses exploitable weaknesses in
perimeter-based mechanisms - the notion of a boundary between what is
ood and bad. As companies incorporate cloud infrastructure, SaaS (News - Alert)
applications, data centers, mobile platforms, and integrate with
customers, suppliers, and partners, Observable's approach provides clear
visibility into the behavior of all endpoints - managed and unmanaged -
in today's fragmented business network.

With no specialized hardware to purchase and no software agents to
deploy, Observable's service is available as a cost-effective
software-as-a-service (SaaS) subscription - greatly simplifying
deployment. With scalability ranging from 100 to Millions of devices, it
is a crucial threat detector for any organization - providing a
significant leap forward to a stronger security posture compared to
traditional approaches.

Observable Networks enters the market at a time when technology has
drastically upended the threat detection and security landscape.
Traditional threat detection has been unable to keep up with
multi-layered attacks resulting in some disturbing trends:

18% year-over-year increase in successful cyber-attacks

74% of key breech events taking weeks to months to detect

32-day average to resolve a detected breeches at an average cost of
$11.6M

"It was clear that the inevitable rise of end-to-end encryption would
"turn the lights off" on network security analysts. This observation,
coupled with the limitations of signature-based mechanisms, inspired the
creation of CDP,�" said Patrick Crowley, Observable Networks' founder &
CTO and associate professor of computer science at Washington University
in St. Louis. "By monitoring and modeling all devices on the network, we
enable customers to press the one advantage they have over adversaries -
a continuous, unobstructed view of the devices on their network, and how
those devices behave through time. By baselining and modeling all
devices, CDP provides a durable network security mechanism, one whose
value will grow through time."

About Observable Networks

Observable Networks, Inc. is an emerging leader of network security
technology and advanced threat detection services that identify
compromised and misused networked devices currently escaping detection
by network security tools. Observable's Continuous Device Profiling
(CDP) technology includes a cloud-based service platform incorporating
automated security analytics and real-time traffic sensors to
continuously model all devices on networks of any size, all the time.
CDP is indifferent to encryption and does not use threat signatures.
Observable empowers organizations to readily understand normal and
abnormal device behaviors in their networks, helping them to identify
compromised devices and facilitate faster remediation. Observable
Networks is a privately held company headquartered in St. Louis, MO and
has received institutional backing from the Vectis II fund, of which
Stifel, Nicolaus & Company, Inc. is a co-General Partner. For more
information, please visit www.observable.net.