An Overview of Ecolabels and Sustainability Certifications in the Global MarketplaceOctober, 2010 - pdf - website - The
Corporate Sustainability Initiative at Duke University is undertaking a
two-part research effort to examine the scientific underpinnings,
transparency, and use of ecolabels and certifications in the global
marketplace. This interim report provides an initial broad overview of
the use of ecolabels.

The Sins of Greenwashing2010 - website - TerraChoice - Since the first “Sins of Greenwashing” study was published in 2007, the world has re-awakened to the issue of false and misleading environmental claims. Regulators have become re-engaged (the Canadian Competition Bureau re-published its environmental claims guidelines in 2008, and the U.S. Federal Trade Commission appears poised to re-publish its Green Guides in 2010 or 2011). The popular press has reported the issue widely. And, various movements – grassroots, legislative, and advocacy – are developing solutions.

Executive Order 13514—Federal Leadership in Environmental, Energy, and Economic PerformanceOctober 8, 2009 - pdf
- Demonstrating a commitment to lead by example, President Obama
signed an Executive Order that sets sustainability goals for Federal
agencies and focuses on making improvements in their environmental,
energy and economic performance.

The Dirt on Cleaning Product Companies2008 - pdf - website -The Dirt on Cleaning Product Companies Provides an in-depth review of how well five of the leading cleaning product manufacturers stack up on toxic chemical and consumer right-to-know issues. Women’s Voices for the Earth (WVE) evaluated Procter & Gamble, Reckitt Benckiser, S.C. Johnson & Son, Inc., Sunshine Makers, Inc./Simple Green and The Clorox Company based on information gathered from company websites and direct correspondence with WVE.

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Sorting Out 'Green' Advertising ClaimsApril, 1999 - website - pdf - Grocery shelves, hardware stores, card shops, and other retail
operations are filled with products and packages announcing
environmental features that may influence your purchasing decisions. But
when it comes to products and packaging, what do claims like
"environmentally safe," "recyclable," "degradable" or "ozone friendly"
really mean? The Federal Trade Commission (FTC) and the Environmental
Protection Agency (EPA) want you to know.

Guides for the Use of Environmental Marketing Claims1992 - website - Federal Trade Commission - These guides apply to environmental claims included in labeling, advertising, promotional materials and all other forms of marketing, whether asserted directly or by implication, through words, symbols, emblems, logos, depictions, product brand names, or through any other means, including marketing through digital or electronic means, such as the Internet or electronic mail.

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