"Like its similarly underrated cousin, Birth, Joshua makes up in potent atmosphere and formal mastery what it lacks in narrative logic; unlike Birth, however, it's further enhanced by two superlative adult performances (courtesy Sam Rockwell and Vera Farmiga) that invest a ludicrous premise with conviction and behavioral nuance."

These results on depancreatized dogs showed beyond doubt that the antidiabetic hormone was present in potent form in the extracts, and the time seemed ripe to investigate their action on the clinical forms of diabetes.

Using neuroscience and the most advanced brain-scanning technique available today—the fMRI—global research institute Millward Brown studied the brains of twenty men and women in the UK to find out whether the “Royal Mail experiment” had created true emotional engagement, that is to say, a potent emotional response, in consumers.