We also have created some centennial materials especially for Purdue Extension:

A centennial news release for counties

Graphics for T-shirts

Social media recommendations

Centennial News Release for Counties

This is a template for a county news release announcing Purdue Extension’s observance of the centennial of Extension.

Follow the template or use it as a guide. You can modify it to suit local needs. If you follow the template verbatim, fill in the “Xs” with the appropriate words. Afterward, be sure to delete the information in red.

A note about writing style: Purdue follows Associated Press style for news releases. One style point to keep in mind is that titles of positions stated after a name are lower case. Examples: John Smith, county Extension director; Jane Doe, county health and human sciences Extension educator. In nearly all cases, it is best to state titles after names, especially long titles.

You can delete sentences or paragraphs if you feel that the information provided is unnecessary or if you have other information to replace it. If you add a considerable amount of information to the template, it is strongly advised that you delete some of the material in the template for length. What you delete is your choice. A news release should not exceed two pages.

If you know how to provide hyperlinks, you can do that on first reference to your county in the first paragraph. Whether you provide a hyperlink or not, you should provide the full URL in the space provided in the penultimate paragraph.

Should you need any assistance, contact Keith Robinson (765-494-2722), coordinator of News and Public Affairs, Purdue Agricultural Communication.