Gallup Pakistan Media Report

Gallup Pakistan Media Reports & Media Surveys have been providing the Media Industry’s Key Figures for over 30 years.

The Current Media Survey is based a sample of more than 20,000 Respondents spread across the four provinces of Pakistan. The report is meant to serve as a guiding tool for Advertisers, Media Planners and Media Industry at large to evaluate effectiveness of various media and allocate their budgets in the most cost-effective and efficient way.

TV Viewership Report

Current level of TV viewership

Current level of cable and satellite TV viewership

Reach and viewership of various TV channels

TV Ownership

Viewership responses to ad clutter

Place and time of TV viewing in terms of location

New Media Usage Report

– Current level of internet usage & Mobile Phone Ownership
– Use of Social Media In Pakistan.
– The break down of target groups w.r.t variables like income, education etc.

About

GALLUPPAKISTAN

Gallup Pakistan, the Pakistani affiliate of Gallup International, is a leading survey research agency and an emerging Social Science Research Lab in Pakistan. Gallup Pakistan is a specialist in independent third party evaluation and ratings.

DISCLAIMER

Gallup Pakistan is not related to Gallup Inc. headquartered in Washington D.C. USA. We require that our surveys be credited fully as Gallup Pakistan (not Gallup or Gallup Poll). We disclaim any responsibility for surveys pertaining to Pakistani public opinion except those carried out by Gallup Pakistan, the Pakistani affiliate of Gallup International Association. For details on Gallup International Association see website: www.gallup-international.com