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WealthEngine Partners With Aristotle International: Two Tech Leaders take Political Donor Targeting to the Next Level

07/30/2013

Aristotle International, the leading political intelligence provider in the U.S., and WealthEngine™, Inc., provider of sophisticated wealth identification and prospect research solutions, announced today a partnership to provide what is anticipated to be the most effective political donor prospecting platform in the industry.

"Aristotle brings years of experience and a proven track record of providing innovative technology and services to the political market," explains Tony Glowacki, President and CEO of WealthEngine. "It's an exciting collaboration and we are eager to start working with Aristotle to offer clients a more streamlined and analytical approach to fundraising. The integration blends information known by the organization – gift history, voter data, PACS, and more – with demographic and wealth insight to provide a better understanding of donors and prospects. Our wealth scores offer immediate direction on whom to target and at what gift level so no opportunity is ever lost or undervalued. Every campaign can now segment and target all of their donors and prospects with greater assurance and speed."

Aristotle clients will be able to effectively tap WealthEngine's 'wealth networks' to cultivate and steward the most valuable and likely donors to their candidate, party or cause.

"Aristotle is the premier technology provider in politics. This partnership will be very good for Aristotle customers who need to raise the most money possible." said Bill Armistead, Chairman of the Alabama Republican Party. Before assuming the Chairmanship of the party, Armistead's business success included developing sophisticated CRM solutions for the banking industry.

Aristotle's voter database, containing more than 500 demographic elements and updated with the new 2012 redistricting lines based on the U.S. Census, is widely used for political and advocacy messaging.

"One advantage to using the WealthEngine data within Aristotle's 360 software, is centralizing all your data and software in one location," said Democratic fundraiser and founder of Bulldog Finance Group, Scott Dworkin. "There is a growing demand for increased data and technology integration, for one seamless, streamlined operation. That's what they've done."

"We're delighted to launch this partnership with WealthEngine," said Aristotle CEO John Aristotle Phillips. "Our mission at Aristotle has always been to provide the most innovative and powerful tools to those seeking to influence decisions at the ballot box.

"We have a series of partnerships and new technology releases scheduled in 2013. It's a very big year for Aristotle and, most importantly, for our clients."