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Towie's Amy to open new pop-up store in Basildon

WOWIE Towie, Essex’s most famous redhead, Amy Childs, is opening a new store in Basildon at the weekend, and she’ll be there to greet fans.

Amy, 22, former star of The Only Way is Essex will be visiting the Eastgate Shopping Centre on Saturday to officially open her shop.

Fans of the beautician turned fashionista are expected to queue up to meet Amy, who has chosen Eastgate as the location for her first pop-up boutique, which will be open throughout the festive season until January.

Situated on the Upper Mall, adjacent to Next and the Basildon Eastgate Art Gallery, Amy Childs’ Boutique Pop-Up Shop promises glamour-loving customers everything they need for the party season – from stunning beauty gift boxes to perfect party hairpieces and dazzling dresses.

The reality star, who lives in Brentwood, already has an impressive CV, including three clothing collections, a strip lash range, a complete tanning collection and her own perfume.

She will be at the centre at 12.30pm to cut the ribbon and open the boutique followed by a product-signing session and fan meet and greet.

Amy, famous for her catchphrase “well jel”, this week reportedly splashed out £80,000 on personalised WE11 JEL, car number plates for her jeep. She’s also been busy leaping to the defence of her former Towie co-star Lauren Goodger who has come under fire for her weight gain, saying of her friend: “She’s got curves and looks amazing.”

Mike Horton, spokesman for the Eastgate Centre, expects plenty of support for Amy.

He said: “We are absolutely thrilled that Amy Childs is opening her boutique at Eastgate.

“Amy’s appearance here is already a big talking point among shoppers and creating great excitement. It promises to be a great occasion for us all.”

Nebs wrote:
She looks quite attractive, has diverse business interests, and seems to be doing very well for herself. What is there to complain about.

Well said, but it will not affect the non-achievers on here from venting their envy.

[quote][p][bold]Nebs[/bold] wrote:
She looks quite attractive, has diverse business interests, and seems to be doing very well for herself. What is there to complain about.[/p][/quote]Well said, but it will not affect the non-achievers on here from venting their envy.maddriver

Nebs wrote:
She looks quite attractive, has diverse business interests, and seems to be doing very well for herself. What is there to complain about.

Oh come on! She's a nugget!

[quote][p][bold]Nebs[/bold] wrote:
She looks quite attractive, has diverse business interests, and seems to be doing very well for herself. What is there to complain about.[/p][/quote]Oh come on! She's a nugget!Olivia2847

Nebs wrote:
She looks quite attractive, has diverse business interests, and seems to be doing very well for herself. What is there to complain about.

Jealousy I assume... Whilst she may not be the smartest tool in the box, she is certainly making a success of herself, and isn't claiming benefits like the Basildonians.

[quote][p][bold]Nebs[/bold] wrote:
She looks quite attractive, has diverse business interests, and seems to be doing very well for herself. What is there to complain about.[/p][/quote]Jealousy I assume... Whilst she may not be the smartest tool in the box, she is certainly making a success of herself, and isn't claiming benefits like the Basildonians.howironic

I don’t see a problem with her being in Basildon - will make a change from the average 99p store and as for Amy herself, good luck to her - we should support local people not knock them....all I can say is at least she is working and making something for herself unlike some who live in Essex/Basildon...it may not be your thing and if the is the case don’t visit her or her shop I’m sure she won’t mind....

I don’t see a problem with her being in Basildon - will make a change from the average 99p store and as for Amy herself, good luck to her - we should support local people not knock them....all I can say is at least she is working and making something for herself unlike some who live in Essex/Basildon...it may not be your thing and if the is the case don’t visit her or her shop I’m sure she won’t mind....Miss_Independent