Drake Signs Creative Partnership With SiriusXM and Pandora

The two companies which merged earlier this year announced Thursday that they have signed a new creative partnership with the superstar rapper.

The new deal includes "a dedicated station, curated music, and collaborations with creative talent." The roll-out will start later this year.

Drake is one of the world's top-streamed artists. He previously had a radio show on Apple Music, did a commercial for the brand and launched new music on the streaming platform, giving Apple an exclusive for a time period over competitors.

Drake has had 35 Top 10 hits on the Billboard Hot 100 chart and won four Grammy Awards.