My best experience is getting into the mindset of eating as/for utility. I think pleasure foods or the food/pleasure response in anyone's brain is similar to what using tobacco must be like. Like any addict you will always be an addict. But if you can change into the mindset of finding more healthy alternatives to getting that pleasure response from other stimuli in life... and work towards eating for utility then you can ween from the food addiction by replacing it with a different more healthy one.