Working with a designer.

Define the project. Basically, this means telling the designer what you need (logo, website, etc.), so that it can be accomplished.

Define the budget. Don't be afraid to talk money. Designers are used to working within time and budget constraints. Having a budget helps a designer plan the project to provide the best possible solution for your needs.

Trust the process. To find a solution everyone must first understand the problem. Good designers go beyond the surface "widgets and gadgets", to define and explain your problem. Avoid those who like to speculate.

Embrace Flexibility. We're in this together, so make sure you hire individuals or teams that you can work with, argue with and then laugh with over a tall beverage.

From the blog…

Start with Why

With a WHY clearly stated in an organization, anyone within the organization can make a decision as clearly and as accurately as the founder. A WHY provides the clear filter for decision-making. -- Simon Sinek