PayU Official Blog

A lot of our merchants operate under two or more merchant IDs. Currently, for each merchant ID businesses have to open different dashboards to look at the data which, definitely, is not a hassle-free approach. The best is to provide a consolidated view of data for all merchant IDs under a super merchant so that

There are multiple reasons why a transaction fails. Broad categories are bounced, failed and dropped. On an average 20-25% of total initiated transactions for a merchant goes towards bounce. This is a huge opportunity lost for merchants. So, how bounce rates can be reduced? Obviously, these cannot be controlled entirely but a significant chunk of

Indian E-commerce companies are making every possible move to acquire new customers and retain existing. Be it by offering massive discounts, cash-backs or by tying up with banks to provide additional discount offers. There are two main reasons why online companies run such offers. The most important reason is to help change the conservative mindset

RBI has mandated 2-factor authentication (2FA) for online transactions in India. 2FA has drastically reduced transaction frauds and taking the cue from this, other countries are also implementing the same. But to comply with 2FA, a user needs to remember the CVV number and input it manually during a transaction lifecycle whereby increasing the probability of transaction failure.

While you shape up your business and marketing strategies for 2016, have a look at day wise transaction trend. The ‘Transaction Story 2015’ co-relates the latest online shopping trends of India with every day.