goals, as it seems to be the antithesis of gaining the spotlight. But when an eclipse is a highly anticipated event, as the one taking place

Eclipse of the Century is the somewhat pretentious name given to the event, and to the site dedicated to its coverage that is brought to you by CNN and Volvo. At the end of July the car maker announced the partnership for “a unique editorial and branded content campaign.”

The content will be delivered through CNN channels, including its app for IOS and the designated site. The content currently posted on the site includes a countdown clock to the eclipse, and a map of its anticipated journey east and south across the country, from Oregon to South Carolina. One can also find eclipse information, links to an article with directions of where and how to view the eclipse, and an introduction to “eclipse chasers.”

Those of us who are not in that category still don't have to miss out on this particular event "of the century." We can also marvel at the eclipse in real time, thanks to advanced capture technology, including 4K VR and 360° cameras strategically placed around the country to capture the eclipse's journey that CNNVR will broadcast live. Showcasing what the technology allows us to do is the idea behind the partnership.

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This is not an exhaustive list. It was inspired by a quick look at a company profile on Google +. I used to follow that company but just stopped because it clearly is not paying attention to its own posts. It was guilty of all 3 of these:

1. You only post self-promotion and nothing else.2. You don't respond to any of the comments on your posts, including those with direct questions.3. You have one guy post "Thanks a lot, [profile name]" on each post, which just makes it look like you hired someone not very bright to comment.

In other words, #DoingItWrongIf you have any other signs of doing social media wrong, please write them in the comments!

On December 18, 2015, President Obama signed off on the 2,000 plus page omnibus budget bill, that amounted to spending $1.8 trillion in a combination of government allocation and tax breaks. Among the items packed into this gargantuan package is the Cybersecurity Act of 2015, also known as the Cybersecurity Information Sharing Act (CISA). Set to stay in effect until September 30, 2025, it's a bill that will keep on giving for a decade. But not all regard it as a gift.
The bill had some vociferous opposition, most notably from the group called Fight for the Future. As late as December 16, the organization appealed for a veto on the law. Its campaign director, Evan Greer, declared that the bill is "a disingenuous attempt to quietly expand the U.S. government's surveillance programs, and it will inevitably lead to law enforcement agencies using the data they collect from companies through this program to investigate, prosecute, and incarcerate more people, deepening injusti…

I've written for a content mill known as Examiner.com for years. The pay was exceedingly low, amounting to somewhere around $100 a year, but I had a lot of freedom and so wrote some of what I would have included on one of my personal blogs (not this one) in any case.

However, it's time to cut the content mill out of my life because there is no way I will agree to its new terms. Note that point #2 absolves them from any formula for payment -- even that fraction of a penny per view that it used to use and that #7 amounts to selling (for no specified amount other than the possibility of "exposure") the use of your work forever after to Examiner.

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Important - Read Carefully: This Examiners Independent Contractor Agreement and License (“Agreement”) is a legal agreement between you and AXS Digital Media Group, LLC d/b/a Examiner.com (“Examiner.com”) regarding the content you may choose to provide as an “Examiner,” as…