Dan Sherman shares how to use LinkedIn groups to position yourself as an expert, how to name your LinkedIn group the right way to optimize your lead gen and networking success and even how to avoid being labeled as as spammer when contacting people you don't know on LinkedIn.

Also, he talks about what mindset we need to be able to directly reach out to prospects on LinkedIn, how to capture leads from LinkedIn even if you're not allowed to promote in a group and much much more.