/NEWSLETTERS/

Sharing your memories and experiences on social media is great, but sometimes it’s even better to have something more tangible to remember a special day. With the HP Sprocket Photo Printer, available through Tarsus Distribution, people can take a smartphone-sized printer with them everywhere they go.

ICT resellers, particularly those operating in the mid-market, must become more agile in how they sell solutions and package them if they are to survive as their clients adopt cloud and as-a-service models to address more of their technology needs

ICT resellers that want to thrive in a changing technology market need to be prepared to share risks with their customers and move towards consumption-based billing models that allow companies to spread their technology procurement costs over a longer period of time.

Tarsus on Demand, one of South Africa’s leading cloud vendors and hybrid cloud enablement partners, is partnering with tier 1 Internet and telephony provider, BitCo, to offer its resellers the ability to resell affordable voice and data services to their clients.

The idea of selling an outcome – a solution to a customer’s need or a problem - rather than selling a tool or product isn’t new. Harvard University marketing professor Theodore Levitt is said to have told his students several decades back that people don’t want to buy a quarter-inch drill—they want to buy a quarter-inch hole.

With the explosion in consumer cloud storage solutions and mobile computing, more and more sensitive computing data resides in siloes outside the data centre. This loss of visibility and control introduces new threats to data, forcing organisations to rethink how they manage business continuity and information governance.

ICT professionals who work in the channel must continue investing in building their skills if they are to meet the evolving requirements of their customers and markets. The operative word here is “invest” – the skills and success you acquire from training are even more meaningful when they are the result of personal commitment and are backed by a certification.

Cybercrime is a growing threat to small and medium businesses as criminals target their bank accounts and proprietary information. The consequences of falling prey to malware or a hacker can be devastating for a small business: loss or theft of sensitive information, permanent damage to customers' trust in the company, hours of lost productivity, and even heavy financial losses.