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Milton resident Michael Rhéaume launched SnapKnot.com a website devoted to connecting wedding photographers to engaged couples, in January of last year.

Milton resident Michael Rhéaume launched SnapKnot.com, a website devoted to connecting wedding photographers to engaged couples, in January last year.

The site now has listings in nearly all 50 states. SnapKnot allows for international listings as well, and more than 2,500 photographers have signed up for the service.

One of the newest changes to the company came in February with the addition of tier pricing to the subscription model. The tiers allow photographers to post additional photos on their profile, according to their membership level, and grants them some additional visibility through social media marketing.

Rhéaume said about 9 percent of the photographers who join the service opt for a pay model, with monthly subscriptions for either $4.95, $24.95 or $49.95.

Rhéaume, who has a marketing background, co-founded the company with his former college roommate Reid Warner after Warner, a California resident, had a hard time finding a photographer for his own wedding in 2007.

“Wedding photographers often do not list their pricing on their websites,” Rhéaume said. “The whole process was really frustrating.”

Rhéaume said he found wedding-related websites to be overwhelming and not particularly user-friendly.

Focusing on one specific piece of the wedding planning process – finding that photographer – has been appealing to brides and grooms as well as the photographers trying to connect with them.

“Everyone says they like the design,” Rhéaume said. “They like the big photos.”

Rhéaume and Warner are currently the firm’s sole owners. They were able to start the operation as a side project. As the interest grew, they were able to put more time and effort into the site, and running the business eventually became a full-time job for them.

The 31-year-old entrepreneur works mainly out of the WorkBar in Boston, a shared office space for small start-up companies like SnapKnot that he joined last fall.

Rhéaume is focused on getting the word out on a national scale, increasing the database of photographers and gaining more interest in the wedding planning community by continually working to improve the value the site provides to couples.

Shaunna Gately may be reached at sgately@ledger.com.

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