The all-access pass costs $299 per month for 30 rides (up to $15 each). If a user’s ride goes over $15, he or she pays the difference. Unused rides don’t roll over.

The idea is to encourage users to ditch their own cars in favor of Lyft.

“This is the first step toward delivering on our goal of making car ownership optional, and we're constantly looking for more ways to provide passengers with the easiest, most convenient options possible," Lyft said in a statement.

Lyft tested out the idea for a Netflix-style monthly subscription plan earlier this year, but at a much lower price tag: $199 for 30 rides or $399 for 60 rides.

Lyft’s ride-sharing rival Uber is also testing a monthly option called Ride Pass, which offers discounts on eligible rides by paying a one-time activation fee. The service is not available nationwide yet, however, and details and pricing vary.

Hundreds of San Diego hotel workers marched in downtown San Diego to pressure Marriott hotels to improve pay and working conditions for low wage workers.

Hundreds of San Diego hotel workers marched in downtown San Diego to pressure Marriott hotels to improve pay and working conditions for low wage workers.

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Hundreds of San Diego hotel workers marched in downtown San Diego to pressure Marriott hotels to improve pay and working conditions for low wage workers.

Hundreds of San Diego hotel workers marched in downtown San Diego to pressure Marriott hotels to improve pay and working conditions for low wage workers.

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The Supreme Court on Monday struck down a federal law that bars gambling on football, basketball, baseball and other sports in most states, giving states the go-ahead to legalize betting on sports.

The Supreme Court on Monday struck down a federal law that bars gambling on football, basketball, baseball and other sports in most states, giving states the go-ahead to legalize betting on sports.

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Viasat is a global communications company working to connect the unconnected throughout the world. As part of our mission, we're bringing low-cost, high-speed satellite internet to rural towns throughout Mexico. We believe that everyone, everywhere deserves the opportunity to add their voice to the global conversation. (Courtesy of Viasat)

Viasat is a global communications company working to connect the unconnected throughout the world. As part of our mission, we're bringing low-cost, high-speed satellite internet to rural towns throughout Mexico. We believe that everyone, everywhere deserves the opportunity to add their voice to the global conversation. (Courtesy of Viasat)

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San Diego has agreed to sell 16 lots in Nestor for $1 each, in the pursuit of affordable housing. The nonprofit San Diego Community Land Trust plans to build three and four-bedroom homes there for people with moderate incomes. That means a family of five with an income of up to $102,750.

San Diego has agreed to sell 16 lots in Nestor for $1 each, in the pursuit of affordable housing. The nonprofit San Diego Community Land Trust plans to build three and four-bedroom homes there for people with moderate incomes. That means a family of five with an income of up to $102,750.

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Toys R Us still sells about 20% of the toys bought in the U.S., according to an analyst at Jefferies LLC.

Toys R Us still sells about 20% of the toys bought in the U.S., according to an analyst at Jefferies LLC.