EPEAT® Environmental Rating System Debuts in India

The Confederation of Indian Industry’s Centre of Excellence for
Sustainable Development (CESD) today celebrated the Indian debut of the
EPEAT® environmental-rating system for electronics with an event in
Delhi co-hosted with the Green Electronics Council. CII convened
representatives from the electronics industry, enterprise purchasers,
government and Indian civil society in a discussion of how EPEAT can
support and reinforce Indian efforts to reduce the environmental impacts
of electronics. The Green Electronics Council, the U.S-based non-profit
organization that manages the EPEAT system encouraged attendees from all
stakeholder groups to continue thinking creatively

For eight years, EPEAT ratings have helped companies, governments and
consumers around the world compare and purchase greener devices,
resulting in significant environmental
benefits. India is now the 43rd country where EPEAT registration and
verification services are available to help purchasers select products
that reduce their environmental impact.

“Indian purchasers now have a way to easily and reliably identify
greener electronics, joining with others around the world to reward the
development of more environmentally sound devices,” said Robert Frisbee,
CEO of the Green Electronics Council. “Considering the size and scope of
the Indian electronics market, we are excited about the environmental
benefits that will flow from today’s opening of EPEAT for India.”

EPEAT rates products on a lifecycle basis, addressing toxics
elimination, use of recycled and recyclable materials, design for
recycling, product longevity, energy efficiency, corporate performance
and packaging, as well as requiring manufacturer collection and
responsible recycling of all registered devices. Manufacturers register
their products in EPEAT on a country-by-country basis to ensure all
product and service criteria are supported and verified for local
markets.

“Indian industry and enterprise use ICT products to create new
efficiencies and sustainability benefits,” said Seema Arora, Executive
Director of CII-CESD. “The availability of EPEAT registration will
enable bulk-consumers of ICT products to increase the net benefit of
these activities by easily identifying and selecting environmentally
responsible products.”

Dell and HP have already registered 146 PC and Display products in
India, VXL Instruments of Bangalore has joined the EPEAT system as a
Participating Manufacturer and other manufacturers are preparing to
register. The EPEAT system currently rates PCs and Displays, Televisions
and Imaging Equipment (printers, copiers, scanners etc.), with standards
for Servers and Mobile Phones in development.

“The ICT sector in India is very concerned with the environmental
impacts of product design, manufacturing and end of life recovery” said
Anwar Shirpurwala, Executive Director of MAIT (formerly known as the
Manufacturers Association for Information Technology). “Participation in
programs such as EPEAT will support Indian manufacturers’ ability to
reap market rewards in both internal and external markets based on their
products’ environmental performance. It shall enable provision of
globally accepted, transparent and effective methods to ensure greener
electronics.”

“Customers are looking for simple ways to make comparisons between
products and their environmental qualities. Dell helps its customers
make those assessments easily through our commitment to a wide range of
EPEAT product registrations,” says Michael Murphy, Executive Director
Worldwide Regulatory Compliance & Environmental Affairs at Dell.
“EPEAT-registered products are a global solution reflecting our own
environmental sustainability principles and we are proud to expand our
EPEAT product registrations to the Indian market.”

EPEAT’s environmental rating system is used for purchasing by eight
national governments, including the U.S. Federal government. Thousands
of purchasers worldwide use EPEAT to obtain products that meet strict
environmental criteria that support more effective recycling, reduced
energy consumption, longer product life and reduced toxicity. More than
50 manufacturers participate across 43 countries, and more than 600
million EPEAT-registered products have been purchased since the Registry
debuted in July 2006.

“I’m proud that my district is home to this organization that is making
such a difference, not just in the US but around the world. The U.S.
government is leading by example by embracing EPEAT standards for
purchasing greener electronics, and I’m eager to see the positive impact
of the expanded EPEAT registry,” said U.S. Representative Earl
Blumenauer. “We need to create new paths to environmental success
stories that rely on creativity not restriction, science not politics
and incentive not penalty. EPEAT’s success shows that a cooperative,
reward-based approach can move markets and that diverse stakeholders
working together can be true catalysts for change. The alliances the
Green Electronics Council is building in India demonstrate how
leadership through collaboration can be a powerful tool for global
progress.”

EPEAT is the definitive global registry for greener electronics. EPEAT
combines strict, comprehensive criteria for design, production, energy
use and recycling with ongoing independent verification of manufacturer
claims. EPEAT was developed through a stakeholder consensus process and
is managed by the Green Electronics Council, a non-profit organization
based in Portland, Oregon.

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