Over the past couple of decades the world has witnessed a paradigm shift in consumer preferences, especially in case of diet. An increasing number of consumers is switching to vegan products to reap the critical health benefits they offer. Similarly, the demand for plant-based products is constantly on the rise, in North American and Asian regions.

The Chinese government has recently started to encourage reduction in meat consumption, which has resulted in rapid growth of the country’s vegan market - over 17% between 2011 and 2016. On the other hand, North America has witnessed increased number of vegan product launches. An expanding vegan population, predominantly in Asia and North America is expected to drive the growth of Macadamia market.

Consistent Demand for Dried fruits & Nuts to Fuel Macadamia Demand

The global consumption of macadamia has increased to 78% over last one decade, primarily driven by significantly rising consumption of nuts and dried fruits. Total consumption of tree nuts has grown by 59 percent over the last ten years, registering the highest growth in recent past. Pecans (70 percent), cashews (60 percent), and macadamia (59 percent), followed almonds as the tree nuts that experienced the most significant growth in the last 10 years. Developed countries lead the consumption of tree nuts, accounting for 56 percent of the total global consumption.

Market Taxonomy Based on Nature, Type, Form, End Use, and Region

By nature, the global macadamia market is segmented into organic and conventional among which, the latter is estimated to account for over 88% of the market value by this year end. The product type segment is further sub-segmented into in-shell and kernel. By form, the global market for macadamia is segmented into raw, processed, and oil. Among all these, the processed segment is estimated to account for over 36% of market share in terms of value of the overall global Macadamia market, in 2018.

On the basis of end use, the macadamia market is classified as residential, commercial, and industrial. The industrial segment is further bifurcated into food industry, and cosmetic & personal care. On the basis of regional analysis of the global macadamia market, Asia-Pacific excluding Japan is anticipated to dominate, accounting for a significant market share in revenue terms by 2028 end.

Macadamia Consumption to Register Healthy Rate in Next Decade

In terms of value, the global macadamia market is anticipated to expand at a CAGR of 7.5% during the forecast period. By the end of 2028, the market is likely to reach a value of around US$ 4,500 Mn, as predicted by a recently published report by Future Market Insights. Macadamia consumption will possibly register a higher growth rate within Asia Pacific, which has been the top consumer market for macadamia over the years. Estimated at a higher CAGR value over 2018-2028, APAC is expected to remain the largest market through 2028, followed by Middle East & Africa and North America. APAC accounted for over 27% value share in 2017, which is rise up to 29% by the end of 2028.

Future Market Insights offers a 10-year forecast for the global macadamia market between 2018 and 2028. The global macadamia market was valued at US$ 2,233.6 Mn in 2017, and is projected to be valued at US$ 4,589.5 Mn by 2028 end. Sales revenue is expected to increase at a CAGR of 7.5% during the forecast period (2018–2028). Among the product type segments, the In-shell segment is estimated to dominate the global macadamia market, with a revenue share of 71.1% in 2018.

In terms of volume, the global macadamia market is estimated to be valued at 159,300 MT in 2018, and is expected to reach 301,031 MT by 2028 end. The primary objective of the report is to offer insights in the macadamia market. The study demonstrates market dynamics that are expected to influence the current environment and future status of the global macadamia market over the forecast period. The report also offer updates on trends, drivers, restraints, value forecasts, and opportunities for manufacturers operating in the global macadamia market.

This report provides forecast and analysis of the macadamia market on global level. It provides historical data from 2013-2017 along with estimated data of 2018, and forecast data up to 2028 in terms of value (US$ Mn) & volume (MT). The report analyses the market share of the macadamia on the basis of nature, product type, form, end use, and region. A section of the report highlights macadamia demand, product wise. It provides a market outlook for 2018–2028 and sets the forecast within the context of the macadamia ecosystem, including the new technological developments as well as product offerings in a global macadamia market. This study discusses key trends contributing to growth of the global macadamia market, as well as analyses the degree to which drivers are influencing the global market.

In the final section of the report, a competitive landscape has been included to provide report audiences with a dashboard view. Key categories of providers covered in the report are macadamia key players of the global macadamia market. Detailed profiles of the providers are also included in the scope of the report to evaluate their long-term and short-term strategies, key offerings and recent developments in the macadamia space. Detailed profiles of the providers are also included in the scope of the report to evaluate their long-term and short-term strategies, key offerings and recent developments in the macadamia space. Some of the key players in macadamia include Macadamia Processing Company, Kraft Heinz Company, Archer Daniels Midland Company, Camellia Plc, Suncoast Gold Macadamia’s, Green Farms Nut Company, Nutworks, Ivory Macadamias, Avoridge Macaridge.

Key Segments Covered

The market has been segmented as below:

Global Macadamia market – By Nature

Organic

Conventional

Global Macadamia market – By Form

Raw

Processed

Oil

Global Macadamia market – By End Use

Residential

Commercial

Industrial

Food Industry

Confectionery

Bakery

Dairy

Snacks

Others

Cosmetic and Personal Care

Global Macadamia market – By Distribution Channel

Direct

Indirect

Hypermarket/Supermarket

Specialty Retail Stores

Online Stores

Global Macadamia market – By Region

North America

Latin America

Western Europe

Eastern Europe

Japan

Asia Pacific Excluding Japan

Middle East & Africa

In addition, it is imperative to note that in an ever-fluctuating global economy, we not only conduct forecasts in terms of CAGR, but also analyze on the basis of key parameters such as year-on-year (Y-o-Y) growth to understand the predictability of the market and to identify the right opportunities.

Also, another key feature of this report is the analysis of all key segments in terms of absolute dollar. This is traditionally overlooked while forecasting the market. However, absolute dollar opportunity is critical in assessing the level of opportunity that a provider can look to achieve, as well as to identify potential resources from a sales and delivery perspective in the global macadamia market.

In the final section of the report, a competitive landscape has been included to provide report audiences with a dashboard view. Key categories of providers covered in the report are macadamia key players of the global macadamia market. Detailed profiles of the providers are also included in the scope of the report to evaluate their long-term and short-term strategies, key offerings and recent developments in the macadamia space. Detailed profiles of the providers are also included in the scope of the report to evaluate their long-term and short-term strategies, key offerings and recent developments in the Macadamia space.