updated 10:43 pm EDT, Thu May 24, 2012

Company boasts of Tegra 3 adoption

As part of Nvidia's annual investor meeting, the company's GM of Tegra operations, Mike Rayfield, boasted that the quad-core Tegra 3 platform is proving to be quite popular, powering 30 different smartphones that are expected to arrive on the market before the end of the year. Nearly half of the models are said to carry a transfer price below $300, in contrast to current Tegra 3-equipped phones that tend toward the high end of the price spectrum.

The executive also shed a bit more light on the upcoming 'Grey' chip, which marks the first Tegra variant to integrate a cellular component within the system-on-chip (SoC) stack. The chip will be paired with the upcoming Icera i500 baseband, which promises LTE speeds beyond the capabilities of existing hardware.

Several of the early Tegra 3 smartphones were paired with an aesthetically identical twin based on a dual-core chip, as Nvidia's quad-core mobile platform initially lacked support for LTE radios.

The company last month confirmed plans to release a Tegra 3+ edition ahead of Tegra 4, potentially before the end of the year, however Tegra 4 and Grey chips are not expected to arrive until sometime in 2013. Additional details have yet to be announced. [viaThe Verge]