Tag Archives: ehealth

The growth of the Internet to communicate with patients and health professionals has become a double-edged sword for pharmaceutical companies. While the Web has created unparalleled opportunities for companies to develop valuable long-term and close relationships with physicians and patients, it has also meant that they now have a much wider choice of sources for…

Welcome to Blue Highways

Blue Highways is the European marketing, communications, association management and e-business company.

If you need help with your projects, on a short- or long-term basis, if you need to build a networking community (i.e. an association or a group of people with a common interest), or if you need strategic advice on how to best exploit the Internet to boost your business, just give us a call or email luca[at]bluehighways.eu.