Truly cross-platform optimization

Experiment Anywhere. Track Everywhere.

Apptimize is the only truly cross-platform A/B testing solution that allows you to test a change on any platform and track the impact of that change across all channels, even actual revenue recorded by your servers.

Consistent Customer Experiences

Cross-Platform Release Management

Have complete control of feature releases, regardless of which platform you are releasing to. With feature flags, your product team can manage and ramp up mobile, server-side, OTT, and web changes. It enables your teams to mitigate risk and launch new functionality with confidence.

Personalized User Experiences

Target a feature or customized UX to a certain segment of users. For example, e-commerce sites and apps can display customized promotions based on a user’s previous buying behavior and make sure that the promotion is consistent across web and mobile.

One Team, One Solution

Related Resources

LEARN MORE ABOUT MOBILE A/B TESTING

How Runtastic Grew Paid Subscription

In-app membership upgrades for freemium users are a core part of Runtastic’s monetization strategy. Learn how Runtastic increased paid subscriptions for Android users reaching their in-app paywall by 44% with a simple A/B test.

Two Examples of Apps Made Habit-Forming

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About Apptimize

Apptimize empowers product teams to efficiently run A/B tests, rollout and manage new features, and deliver personalized user experiences. Based in San Francisco, Apptimize is backed by US Venture Partners, Google Ventures, Y Combinator, and others.