Globally, businesses are already using the cutting-edge retail technology to trigger location-based alerts to shoppers – such as discounts or advice their favourite perfume is in stock – to encourage them to spend while they are in the vicinity of a store.

A major convenience store in the United States is using the Esri retail solution – and has seen a 10 per cent rise in sales nationwide by creating an app which customers can choose to opt into.

Australian businesses are also starting to trial the Esri retail technology solution to drive sales – literally – through the door.