Due to the increased usage of natural gas immediately after deregulation, new-era energy tools such as wind power and smart-grid technology were greatly aided. Texas' first "renewable portfolio standard" — or requirement that the state's utilities get a certain amount of their power from renewable energy like wind — was signed into law in 1999, as part of the same legislation that deregulated the electric market.

As they’re advertised, the Digital Compare Electricity Companies plan appears to save you $4 — but only if you use 32 percent of your energy on the weekends, which is the stat Cheapest Electric Company used to create the average price it advertises. Say you often travel for business during the week, and are only home cranking the air conditioner on weekends. If your energy use skews to 55 percent weekend use (for Compare Electricity Companies that means 8 pm on Friday through 12 am Monday), suddenly Cheap Energy becomes a much better deal.

Compare Electricity Rates offers a personalized Online Account Manager along with regular posts on social media to keep customers informed. Their featured energy plan, Power on Command 24, reflects their progressive approach to customer needs. Not including TDU charges, the plan provides energy rates of 6.7 cents per kWh and an additional $4.95 low base charge. The plan includes a $135 early termination fee but they offer an Amazon Dot with no device recovery fee.
According to a 2014 report[2] by the Texas Coalition for Affordable Power (TCAP), "deregulation cost Texans about $22 billion from 2002 to 2012. And residents in the deregulated market pay prices that are considerably higher than those who live in parts of the state that are still regulated. For example, TCAP found that the average consumer living in one of the areas that opted out of deregulation, such as Austin and San Antonio, paid $288 less in 2012 than consumers in the deregulated areas."
Since the Texas electricity market opened to competition in 2002, many Texas residents have had the opportunity to choose their own electricity provider. Instead of relying on their local utility to provide them with electricity, most Texans can choose from a variety of competitive providers, allowing them to shop around for the perfect electricity plan for their homes and lifestyles.

Compare Electricity Rates offers a personalized Online Account Manager along with regular posts on social media to keep customers informed. Their featured energy plan, Power on Command 24, reflects their progressive approach to customer needs. Not including TDU charges, the plan provides energy rates of 6.7 cents per kWh and an additional $4.95 low base charge. The plan includes a $135 early termination fee but they offer an Amazon Dot with no device recovery fee.

﻿In this free market competing electricity retailers buy electricity wholesale from private power generators to sell at retail to around 85% of Texas residents. The partnership between generators and retailers is governed by the Electric Reliability Council of Texas, or ERCOT, which attempts to balance the power grid’s electricity supply and demand by purchasing small amounts of electricity at 15-minute intervals throughout the day.