Haldiram's knows to tickle the taste buds of Indians

Tuesday, February 21, 2017, 11:19 AM

Haldiram's, the desi snack-maker, understands Indians taste very well and is now twice the size of Hindustan Unilever’s packaged food division or Nestle Maggi. Haldiram's turnover is higher than the India turnover of Domino’s and McDonalds’s together. Haldiram’s besides being a market leader in traditional snacks, is also bigger than its five rivals combined, Balaji Wafers, Bikaji Foods, DFM Foods, and Prataap Snacks.