This Bookstore Turns Classic Books Into Clickbait To Get More People Excited About Reading

If you love Internet games like #ExplainABookBadly, I've got your new favorite obsession. Started by a Dallas bookstore with a kickass Medium account, "litbait" turns classic books into clickbait to get people reading. Even if you hate clickbait with a passion, you'll still get a kick out of this viral Internet moment.

The Wild Detectives' latest social media campaign is Reading Quirks, a webcomic published on Medium and Instagram. Send them your stories, and you might wind up featured in a cute 4-panel like the one above.