Giuseppe di Nuccio is the new CEO of ItalianCreationGroup. His résumé boasts of brilliant results in the world of luxury fashion – from Armani to Burberry, including the last significant experience involving the economic turnaround of Borbonese, previously in the middle of a serious financial crisis – and which has always focused on diversification, on flexibility and on the scouting of internal skills, transforming potentials into actual tools.

After 5 years of acquisitions, positioning strategies and branding approach of 4 historic companies in the Italian furniture scene, the time has come to expend a decisive and definitive last-gasp effort for the growth of Driade, Valcucine, FontanaArte and Toscoquattro.

The arrival of the new CEO coming from high-end fashion takes ItalianCreationGroup back to its primordial objective, the main reason of its foundation: to gather well-known Made in Italy excellences under a unique group, able to respect the individual peculiarities of each company while acting as single entity anticipating the interpretations of the customers’ tastes, keeping up quality standards at the highest levels.

Giuseppe Di Nuccio says, “I am happy and honored by this assignment and would like to thank the Board of Directors of ItalianCreationGroup for the trust. I’m already very enthusiastic about Driade, Valcucine, FontanaArte and Toscoquattro, outstanding brands that with their heritage and their projects establish trends and write the history of global luxury. Supporting and promoting in the world an idea of authentic Italian savoir-faire made of skills and quality will enable us to respond to the changes that the sector is currently facing.”

The first challenge to ItalianCreationGroup will take place in only 40 days. With Salone del Mobile opening on April 17, it isn’t hard to imagine that the companies of the group (including FontanaArte, even if it’s not the year of Euroluce) will be in the limelight.