Location targeting

A setting that helps you show your ads to customers in a selected geographic location.

For each ad campaign, you can select locations where your ad can be shown. Then, location targeting allows your ads to appear for people in those locations.

You can choose locations such as entire countries, areas within a country like cities or regions, or even a radius around a location. Google Ads may also suggest related locations that you can choose to target.

Location targeting helps you focus your advertising on the areas where you'll find the right customers, and hopefully helps you increase your profits as a result. We suggest that you choose the region where your customers live and where your business can serve them.