Digital Revenue Leader Al Pervin Returns to InterTech

InterTech Media LLC announced today the return of Al Pervin as Director of Global Sales for the company. Within this role, Pervin will lead the sales efforts of InterTech’s products and services to the broadcast industry, as well as working with the executive committee on client revenue generation and product marketing strategies.

“I am happy to be back with InterTech Media. During my time away from the company, I was able to see challenges and solutions for digital revenue from a different perspective,” Pervin said. “I believe that the direction InterTech is going in, the first evidence of which is the integrated Native App & Web CMS, is the best way for stations to pump up revenue.”

Pervin has been working in the broadcast industry for years, always with a focus on growth. Most recently, Pervin was a GM of a major market station. There he led the sales, programming and operational teams giving him the fresh perspective of current challenges and solutions he brings back to InterTech.

“I intend to apply current perspectives from the field to my role at InterTech in order to bring clients more revenue and to increase the client base,” he said. Pervin’s initial efforts will be around the new Native App & Web CMS platform in conjunction with Anthony Polakos, COO and Doug Kilzer, CMO.

“Al is a dynamo and so are our products and services, so we are doubly excited for our clients’ ability to increase reach and revenue,” Polakos and Kilzer said in a joint statement. “We’re excited where InterTech is, where we are headed and will have exciting announcements in the coming weeks. Stay tuned to pump up your digital!”

Pervin will also be working closely with InterTech President, Frank Murray, on strategies. “Al is a thought leader and revenue expert for broadcast. Our clients’ revenue growth is well served with him back on the team. Welcome back, Al.” Murray said in a statement.

InterTech Media’s CMS, App and Social Media platforms and services serve over 1,000 broadcast properties in the United States via billions of page views, podcast episodes and app views each year.