Some visitors to Texas Instruments’ exhibit at the Consumer Electronics Show, which starts today in Las Vegas, will be greeted and guided around by Ava.

Ava is a robot — developed by iRobot using TI components.

Ava has been in public before, but this is the first time she will participate in a major TI event, TI officials said. iRobot, based near Boston, showed off Ava at the previous two CES shows.

The “booth babe” — dubbed by some Dallas-based TI employees for her role at CES — can recognize pre-registered faces and speak various greetings and messages. Using a touch-screen built into the robot, a visitor can choose a short, medium or long tour with her. Ava then will stop at any TI demonstration and talk about it.

Read my story, published yesterday, for more details about TI’s presence at CES this week.

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