Nice for XM, but we doubt this will set any listenership records.
Why not? Check out
Ben Stein's lengthy treatise about the cable channel in
BestLife, titled "Invasion of the money honeys." Main idea: The
best part of watching Fox Business Network is, well,
watching Fox Business Network.

The point is the beautiful women. There’s Liz Claman, and there’s
my secret dream girl, Dagen McDowell, and above all, there is the
heart-stoppingly beautiful, ultrayoung and cute Jenna Lee, and
the big boss, Alexis Glick, also beautiful. And then there are
some others I don’t know yet, but I’d like to.

The point is that they’re all young, all beautiful, and all here
to talk about the economy and business and the falling dollar and
fears of inflation and the credit crisis. And it’s all a torrent
of young women, and they’re all gorgeous, and I’m thinking,
Why? Where did they all come
from?