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If you are currently running ads on your website or your app you might think that you have done the hard work and now's the time to reap the rewards. However, you might be paying for ads that don't have quite as much effect as they could do. Maybe you are running Twitter and Facebook campaigns as well as regular ads and are tracking the overall traffic that those campaigns attract. Fair enough, you might say, but what if the Twitter ads are generating twice as much interest as the other two? Taveo is a URL clicktracking and shortening service ...
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You have to make the most of your chances when they crop up in this cutthroat world of ours. Certainly in the business world, if you don't get your foot in the door when it is left ajar, it will be slammed in your face and someone else will grab the initiative...and your customers too. And so it goes for Internet marketing. There are so many potential customers out there and we work damned hard on our websites to make visitors want to join up and spend money. The only trouble is, many will peruse your website but won't go ...
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Have you ever wondered why some websites are easier to use and more user-friendly than others? It's not just chance in a lot of cases. There's a lot of hard work and analysis behind it. Some businesses spend vast amounts of money every month trying to work out how viewers use their web and mobile sites. They examine the least and most and popular areas of a site and work out what works and what doesn't. They view heatmaps, collect feedback with an aim of improving a site's bottom line. The express intention, of course, is to make it more ...
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Big business has whole departments to follow up on any business leads in order to take them to fruition. They run vast CRM's that are overflowing with features and make sure that they do everything in their power to nurture even the merest hint of a lead and turn it into a business opportunity. That's not so easy if you are a freelancer, an entrepreneur or a small businessperson who might not have the time or the resources to follow things up quite as efficiently. Nectar is an easy-to-use and very manageable lead tracking solution that is designed for those ...
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Do you wonder sometimes if your website visitors actually read and take in the information that you give them? You probably reckon that by simply putting your words on screen that your readers will absorb and understand them. But anyone who has looked at a heat map of their website will already know that there are always 'flat spots' on your site. UseClark is a unique and revolutionary new application that has come up with a three-pronged plan to make sure that your visitors remember you and also remember the message that you are trying to get across. UseClark ...
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There's a great temptation for new app developers to take a huge sigh of relief when they have got their app out there 'on the shelf,' so to speak. Many think that all the hard work has been done and its now time to reap the benefits. But, of course, it doesn't end there. How do you find out how your visitors perceive your app. Do they like it and see everything that you have to offer? Do they use it how it was intended? Where are the problems that might mean your visitors not returning? Appsee is an iOS ...
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If you run a business that relies on close contact with your customers it can be frustrating and time consuming to start every conversation that you have with them from scratch. ContactMetrics gives you advance knowledge of the customer's particular circumstances when they contact you - leading to a much smoother business transition and a better understanding of their enquiry. This analytical form building application lets you create and collect contact and customer information, using simple drag and drop technology, so you can receive a detailed analysis of things like location, operating system and pages viewed so that you can ...
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Most of us get our online, up-to-date news and general information from many different sources. World news may come from one place and sport will come from another - especially if you follow a sport like basketball. If you are into technical news you are definitely going to search somewhere up that serves those needs. iknow.io is a data and knowledge gathering application with a difference. While you can easily catch up with current events, iknow is a new app that delivers interesting insights into the news and get the fascination information that lies behind the main story. It’s a ...
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Having reviewed literally thousands of apps over the years there appears to be three important principles to giving a chance of success - the overall design, look and 'feel' of the app, how easy it is to use and how fast it runs. All three have to work properly to get a foot in the door. It's easy enough to see how an app performs from the developer's end but it's a little tougher to see an app's performance from the point of view of the end user. There are many factors that can affect an app's performance and they ...
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You hear it said all the time! The hardest part of the creative process lies in that spark of an idea that spurs you on in the first place and sets the juices flowing. And who better could there be to come up with those ideas than the people that will benefit the most - the general public and your customers. Buzzsourcing is a new business monitoring and marketing application that uses crowd sourcing to get the answers to your marketing questions. This easy to use app is perfect for businesses that deal with the public and who want to ...
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