Today, it is arguably more important for your business to have an online presence rather than a typical brick and mortar establishment as in the past. Think about it, online retail sales have seen significant year on year growth for over a decade. And although the percentage of corporate budget allocation in IT (especially server, data center and IT personnel costs) has been growing as well, it is significantly less than what a traditional business would spend on leasing retail space, renovation and maintenance costs. Therefore it is obvious that investment in online business establishment provides more bang for the buck.

That said, it is no wonder that an online marketing and advertising agency like Globe Runner SEO is worth having on your side. With a reasonable fee, you can have peace of mind knowing that a team of industry experts are working all out to ensure that your online business presence is generating sales instead of just being a sunk cost pool.

I’ve been contemplating on getting started with AdWords to start promoting some affiliate products. The thing that’s holding me back for now is that I have no idea how the AdWords interface would be like. In addition to that, I’m also not so sure about how keyword prices and bidding process work in AdWords. In fact, I’m worried I could end up losing too much money in the learning process itself.

Then an idea hit me; wouldn’t it be nice for a Google client to have his AdWords account linked to an existing AdSense account? Meaning, he can use the balance of his AdSense income to fund AdWords campaigns.