The connected car market encompasses telematics, or wireless connectivity, for the purpose of infotainment, safety, security and communications. Connected vehicle solutions were largely restricted to the luxury car segment; however, the reduction in prices and legislative push has led to their increasing use in the mid-market segment. Another aspect elevating their adoption is the effort taken by the consumer electronics industry in reducing the price of the components to push OEMs toward adoption of connectivity technology in the mid-market segment.

The growth in adoption of connected cars will be primarily driven by rise in smartphone integration with vehicles, and regulations imposed by governments that require emergency response systems. Design complexity arising due to a high number of applications and short product lifecycle of connected car technologies are two main challenges that need to be addressed during the forecast period.

The Visiongain report analyst commented "The 100 Connected Cars Companies To Watch 2018 report consists of a wide range of OEMs and technology providers, both in the hardware and software sub-markets. The report indicates the wide range of connected cars solutions available in the market and the attempts by mature providers to integrate connected cars solutions into their traditional product lines. Several of the largest connected cars providers achieve their large shares of the connected cars market through their extensive contractual relationships. The report will also highlight companies in the connected cars market notable for high rates of growth or technological leadership."

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