This is one cool project and a way to get immediate information about breast cancer available for women. You are there at the doctor all alone and nobody wants this diagnosis and you may even want some quiet time so scan the tag and you have some instant access, a very smart move here to have your smartphone with you and get immediate information.

If you read here often enough then you have seen myFDA Recall bar code campaign and there are a couple links in the header for more information as this would finally be one area to give consumers some empowerment with immediate information.

Do you want to read the Medical Quack on your smartphone too? I got the tag right here and it’s always on the blog at the top upper right hand corner. It’s a little one but tested and works so you can see how small you can make the bar codes too! The bar code from the Pink Kick Starter program as the article states plays a video for immediate information. BD

A charity called the Pink Kick-Starter Project has begun to use Microsoft Tag as part of their campaign to reach out and provide essential information to newly diagnosed breast cancer patients.

The Pink Kick-Starter Project understands that in the initial moments of this life-changing diagnosis, a flood of information is thrown at breast cancer patients. The goal of the project is to provide Pink Kick-Starter kits to women who want help making sense of all the information as they begin treatment, with music, an organizer, and a patient resource guide to keep them organized, focused, and empowered.

Scanning the Tag plays a video that provides more info about the project.

Patients are bombarded with pamphlets and fliers, but Tag gives the breast cancer community a green, unique, and individualized way to connect that is more personal. With the help of Tag, the Pink Kick-Starter Project helps women to “pack wisely…even for unknown territory.

Dark Arts of Mathemical Deception

Professor Charlie Siefe of NYU, a mathematician debunks clinical trials, and few other items to where data is spun and fools you, every day example, hear about the perfect butt algorithm and more. These are probably some things you have never thought about but again after listening to what he has to say, it’s time to think about being skeptical. Here’s a radio show that also talks about the same topics.

This video digs in a bit further with how fictitious business models are used by banks and companies do this too. The models are so complex that CEOs don’t even understand them. “Quants, The Alchemists of Wall Street will take you through how “math models” work at banks and financial institutions in a way that even the layman can understand. More videos like over at theAlgo Duping/Killer Algorithm Page. Bank of America will also tell you“IT’ is a business” how they make money.

Weapons of Math Destruction

This is a lecture where Kathy O’Neill, a former Quant who worked for a Hedge Fund (Weapons of Math Destruction) on Wall Street will tell you what is done with your retirement money and more. The banks and companies use technology to take advantage because they can. “Of course we are going to take advantage because our tools are our brains…if they could figure out a way to take advantage of pension funds they would, a good interview with explaining smart money and dumb money.

Algorithms Shape The World

This is a very good presentation done a TED Conference and really was the one that got everyone started thinking about algorithms and today it’s talked about a lot. As he says “if you’re an algorithm, life is looking pretty good, but can’t say the same for humans”. What is a black box? Nobody has any control over the flash crash. We have moved forward a bit but still we are writing the unreadable and lost the sense of some of what is happening. Nice plug for Nanex here with research.