Zuffa Buys Strikeforce

Las Vegas, Nevada –Forza, LLC, a subsidiary of Zuffa, LLC, which owns the Ultimate Fighting Championship® brand, announced today that it has purchased the assets of Explosion Entertainment, LLC dba Strikeforce®. Under the terms of the deal, all Strikeforce fighter contracts will be honored, as will its broadcast agreement with Showtime® Networks, Inc. Strikeforce will continue to operate as a separate business and current Strikeforce CEO Scott Coker has signed a long-term employment agreement with the company.

“We have worked hard to make mixed martial arts the fastest growing sport in the world,” UFC President Dana White said. “We’ve spent countless hours getting this sport regulated and taking the Octagon® all over the world. Acquiring the Strikeforce assets allows us to continue to develop this sport into a global force.”

“We intend to operate Strikeforce as a separate business much like we did with the WEC for many years,” Lorenzo Fertitta, Chairman and CEO of Zuffa, said. “We look forward to working with Scott Coker, and the entire Strikeforce and Showtime teams to continue to provide quality content for mixed martial arts fans.

“We've long admired Scott Coker and the Strikeforce business he launched and developed,” Fertitta continued. “We feel that together with Scott, we can continue to build both Strikeforce and the UFC.”

Currently, Strikeforce holds 16 events annually across the United States. The organization will continue to do so under new ownership and fans can look forward to exciting fights featuring their favorite Strikeforce athletes. While there are currently no plans to bring Strikeforce fighters to the UFC, a new strategy to strengthen Strikeforce’s talented roster is being developed.

“This is an important day for the sport of mixed martial arts,” Strikeforce CEO Scott Coker said. “We are excited to work with Lorenzo Fertitta, Frank Fertitta, Dana White and everyone at the UFC on the quest to make MMA the biggest sport in the world. Fans can continue to expect quality Strikeforce shows and we look forward to giving our athletes an even broader platform on which to perform.”

Strikeforce was represented in the transaction by Evolution Media Capital, a media and sports investment bank affiliated with Creative Artists Agency.

The next Strikeforce event is planned for Friday, April 1 in Stockton, Calif. In the main event of the Strikeforce Challengers card held at the Stockton Arena, lightweights Justin Wilcox (10-3) and Rodrigo Damm (9-4) are set to collide. The fight will air on Showtime at 11 p.m. ET/PT.

Strikeforce also has an event on April 9 at the Valley View Casino Arena in San Diego featuring a welterweight title fight between Nick Diaz (24-7-1) and Paul Daley (27-9-2). Then, in June, Strikeforce continues its Heavyweight Grand Prix at the American Airlines Center in Dallas with a much anticipated heavyweight clash pitting Alistair Overeem (34-11-1) vs. Fabricio Werdum (14-4-1). All bouts live and subject to change.

Watch the full replay of the London press conference featuring Jose Aldo, Conor McGregor, and Dana White.

Mar 31, 2015

Jose Aldo and Conor McGregor cross the pond to England. Aldo cheers on his countrymen to victory in a soccer game, and the two face off once more at a tension-filled press conference. Tickets for UFC 189 are now on sale at UFCFIGHTWEEK.com.

Mar 31, 2015

Jose Aldo and Conor McGregor cross the pond to England. Aldo cheers on his countrymen to victory in a soccer game, and the two face off once more at a tension-filled press conference. Tickets for UFC 189 are now on sale at UFCFIGHTWEEK.com.

Mar 31, 2015

Jose Aldo and Conor McGregor take over chilly Toronto. As Aldo’s patience for McGregor’s trash talk wears thin, Dana White is forced to play peacemaker on set, on stage and behind the scenes. Tickets for UFC 189 are now on sale at UFCFIGHTWEEK.com.

Mar 30, 2015

Jose Aldo channels Tony Montana while his opponent Conor McGregor channels Muhammad Ali on a busy day in New York City. Aldo trains with his coaches while McGregor schools UFC President Dana White in jiu-jitsu.

Mar 28, 2015

Jose Aldo and Conor McGregor share the stage yet again at The Strand Theatre. Buoyed by the Boston fans, Ireland’s McGregor wields more insults and taunts at the featherweight champion. Tickets for UFC 189 are on sale Friday, March 27.