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and/or studio created "this is a generic millennial ad" for a stock footage house called dissolve as a way to show how agencies can create their own generic millennial ads using stock footage from dissolve.

washington (ap) — the food and drug administration is taking steps to boost the number of generic prescription drugs in an effort to make medicines more affordable and to prevent price gouging. copycat pills normally are much cheaper than original brand-name drugs. but in some cases, when a generic has no competition, companies have drastically […]

washington (ap) — the supreme court is speeding up the time for generic biotech drugs to become available to the public. the court’s unanimous ruling monday means a loss of billions in sales to makers of original versions. the justices ruled in favor of generic drug maker sandoz in its dispute with rival amgen over […]

the food and drug administration said it's taking steps to boost the number of generic prescription drugs on the market in an effort to make medicines more affordable and to prevent price gouging. copycat pills generally have been much cheaper than original brand-name drugs. but recent high-profile...

the diamond producers agency will capitalize on one of television's glitziest nights. the agency - known as the dpa - was established by seven of the world's biggest diamond mines in an effort to recapture the millennial market. it is set to air its "real is rare" campaign for the first time, during...

avoid words like "invest" and potential millennial-aged customers will more likely to opt to save money for retirement. that was the finding by a group of students at colorado state university who won saturday's discover challenge, a intercollegiate business competition sponsored by fidelity labs.

call it the millennial makeover — and many believe it’s becoming scary. the past two to three years have seen an explosion in the popularity of noninvasive cosmetic procedures — with the millennial and baby boomer generations now flocking to clinics in almost equal measure. it’s a major shift in...

if you’re a millennial living in california, buying your first home doesn’t come any harder. california ranked as the toughest state in the nation for first-time home buyers, who typically would be in the millennial age bracket of 18 to 34, according to a recent report by claes bell, an analyst...

hartford, conn. (ap) — six generic drugmakers are asking a federal judge in connecticut to dismiss a 40-state lawsuit accusing them of artificially inflating and manipulating prices to reduce competition for antibiotic and oral diabetes medication. the companies filed documents monday citing a variety of reasons including that the states failed to adequately allege deceptive […]

london (ap) — pharmaceutical company glaxosmithkline saw sales and net earnings grow in the fourth quarter but warned that tougher competition from generic drugmakers this year could depress its earnings. the london-based company said wednesday its net income rose to 257 million pounds, from a loss of 354 million pounds a year earlier. sales rose […]

sketched june 2, 2017 here’s a glimpse at life in the millennial lane in booming seattle. when natasha dunlap and her roommate found an ad for a $1,800-per-month studio apartment in the heart of south lake union last summer, they thought they had hit the jackpot. “we wanted it so badly,” she told me. “we […]

sketched june 2, 2017 here’s a glimpse at life in the millennial lane in booming seattle. when natasha dunlap and her roommate found an ad for a $1,800-per-month studio apartment in the heart of south lake union last summer, they thought they had hit the jackpot. “we wanted it so badly,” she told me. “we […]

a passenger who says she was raped by an uber driver in kansas city has filed a lawsuit against the company, alleging that uber ignored previous warnings that the driver was not fit to drive for the company. read more

most people think of millennials as minimalists, of sorts: either the hip sort or the poor sort. the new yorker imagines: what would a millennial hoarder look like? one quip really hit home for me: "a browser just for episode recaps of shows he never watches."

if you’ve yet to shop for the mom in your life, consider getting her a gift based on who she is inside instead of shoving her into the generic one-size-mom-fits-all box provided by the greeting card industry.