Jeep is bringing a total of four concepts to the Beijing Motor Show, and the one you see here is called Sundancer (no relation to the Sundance, of course), based, as you can plainly see, on the Wrangler.

To create the Sundancer – a name that riffs off of nearly forgotten Plymouths of yore – Jeep coated the Wrangler in a tri-coat Chocolate Brown metallic paint with gold accents, bronze fender flares and bronze-tinted glass. The bumpers have been color-keyed to the rest of the bodywork, and the 20-inch billet aluminum wheels have a tone-on-tone gold finish.

Inside, it's been outfitted with Axis II perforated and Berry Baltique semi-aniline leather with lace stitching on the control surfaces with gold trim throughout. All of which makes the toughest model in the Jeep lineup look more like a box of high-end sweets. Whether that's a good thing or not, we leave up to you.

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Jeep® Brand Debuts Four Design Concept Vehicles at the Beijing Motor Show

April 20, Beijing - The Jeep® brand introduced four new design concepts at the 2014 Beijing International Motor Show today. The quartet takes Jeep production models and injects them with fresh elements inspired by millennia of Chinese culture and the sense of style, fashion and flash-forward trends found in megacities such as Shanghai and Beijing.

The four design concepts include two interpretations of the all-new Jeep Cherokee – the Sageland and Urbane – a premium, luxury version of the iconic Jeep Wrangler called the Jeep Wrangler Sundancer, and the Zi You Xia, a special design concept based on the all-new 2015 Jeep Renegade.

"Jeep is the fastest growing imported brand in China and this is our largest Jeep market outside the U.S.," said Mike Manley Chief Operating Officer for Asia Pacific and President and CEO – Jeep Brand, Chrysler Group LLC. "It makes sense for us to use this year's Beijing Motor Show as a platform to explore how consumers react to these new Chinese-inspired ideas that may find their way into future production vehicles."

Jeep Zi You Xia Design Concept Following its world premiere appearances at the 2014 Geneva and New York auto shows, the all-new Jeep Renegade now debuts as a special design concept in Beijing. Zi You Xia, which means "rebel", is a new concept that highlights a more sophisticated aspect of the Renegade's personality.

Inspired by the colors of the National Centre for the Performing Arts in Beijing, the concept is finished in a Warm Chocolate Gray with a contrasting Dark Anodized Bronze color accentuating the grille throats, front fog lamp bezels, rear lower fascia, skidplate, tail lamp insert bezel and badging.

The interior of the concept boasts an energetic ambience with rugged and functional details crafted in high quality materials. The Piano Black color is accompanied by grey A-pillars and headliner. The air vents, speaker bezel, gear shifter, steering wheel bezels, cup holder and door release handles are finished in an Anodized Copper, reflecting the metallic color common in sports equipment. The rich brown leather upholstery on the seats and door panels feature 'ombre' grey/black plaid fabric inserts, that were inspired by traditional menswear suiting and tailored patterns, adding just the right touch of sophistication to the sporty Zi You Xia.

True to the Jeep brand's heritage, the all-new Renegade is the most capable small SUV and the first in the world to offer a nine-speed automatic transmission. Designed for global markets and manufactured with up to 16 powertrain combinations – the most ever in a Jeep vehicle – it has been engineered to meet the specific requirements of customers all around the world.

Jeep Cherokee Sageland and Urbane Design Concepts

Earlier this year the new Jeep Cherokee was launched in the Chinese market featuring modern Jeep design, best-in-class capability and the first nine-speed automatic transmission in its segment. With the introduction of the Sageland and Urbane design concepts, the Jeep brand demonstrates how the reach of the Cherokee could expand in new directions.

The design theme and color palette for the new Jeep Cherokee Sageland was inspired by the historical landmarks and natural sceneries found throughout the mystical expanse of the Shangri-La Region.

The concept's exterior is painted in Ivory tri-coat Pearl with bronze grille collars and front and rear fascia appliques. The Daylight opening (DLO), roof rack, door mirror caps and exhaust tips are painted in Satin Bronze chrome, enhancing the overall look and adding to the unique style of this vehicle.

Inside Sageland, the earth-tone color palette continues with a combination of light, neutral grey Nappa leather seats with red and water blue accent stitches. The seats also feature stitching inspired by traditional Chinese knot design, and the pattern on the door appliques derived from the color and finish of Chinese ornamental door knobs.

Jeep Cherokee Urbane Design Concept
The new Jeep Cherokee Urbane design concept couples the night life of a modern megacity with glamour and elegance. The Urbane features a sleek, Maximum Steel metallic exterior with Hyper Black accents on the roof rack, door mirror caps, grille collars, front and rear fascia's, wheel finishing's, vehicle badging and antenna.

The cabin of the Urbane embraces the Chinese spirit, colors and patterns. Chinese calligraphy is referenced through the use of bold brush stroke patterns in the decorative door applique accentuating the predominantly Piano Black interior. The seats are finished in dark red Nappa leather with bright red accent stitching. The floor mats feature a unique decorative pattern inspired by traditional Chinese windows.

In China, the all-new Jeep Cherokee is equipped with the 3.2-liter V-6 Pentastar and the 2.4-liter MultiAir petrol engines coupled with a nine-speed automatic transmission.

Jeep Wrangler Sundancer Design Concept
For the Beijing Show, Jeep designers combined the legendary capability of the Jeep Wrangler with a touch of sophistication - and a sense of fashion - to create the Jeep Wrangler Sundancer.
The design concept is painted a tri-coat Chocolate Brown metallic color with gold accents. The fender flares feature a unique Golden Bronze tone-on-tone ghosted pattern, and the windows also have bronze tinted glass.

The Wrangler Sundancer's interior features Axis II perforated seat inserts and exclusive Berry Baltique Semi-Aniline leather, the same leather found in the most luxurious labels in fashion. The door panels and upper instrument panel are wrapped in premium leather and hand sewn provocateur lace stitching can be found on the outer deck seam, steering wheel and center lid console. The gold color scheme from the exterior continues into the interior, with new 'Gold Rush' interior paint on the door handles, steering wheel bezel, grab handle, gear shifter trim ring bezels and sill plates.

Finishing touches to the interior include Romina premium leather trimmed/wrapped, floor mats.
The Jeep Wrangler line-up in China currently includes the Sport, Sahara and the Rubicon model on which the Jeep Wrangler Sundancer design concept is based. Jeep Wranglers in China are fitted with 3.6L V-6 Pentastar petrol engines, or 3.0L V-6 Pentastar petrol engines.

In 2012, a previous special version of the Jeep Wrangler, the Wrangler Dragon, debuted at the Beijing Show as a design concept and it is now being produced and sold not only in China, but also in markets such as the U.S., Australia and Puerto Rico.

Nearly 800,000 people attended the Beijing Motor Show in previous years.

About the Jeep® Brand
Built on more than 70 years of legendary heritage, Jeep is the authentic SUV with class-leading capability, craftsmanship and versatility for people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a full line of vehicles that continue to provide owners with a sense of security to handle any journey with confidence. The Jeep vehicle lineup consists of the Cherokee, Compass, Grand Cherokee, Patriot, Wrangler and Wrangler Unlimited. To meet consumer demand around the world, all Jeep models sold outside North America are available in both left and right-hand drive configurations and with gasoline and diesel powertrain options. Chrysler Group LLC products are available in more than 160 countries around the world.

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I have a friend that bought one of these. After riding in it on a short one hour trip, I wondered why in the hell anyone would buy one other than to fit in or some other BS image. Noisy, horrible ride, less than basic econo-car interior, bad gas mileage, etc. And wait, it was way over $30K! Biggest POS I have ever been a passenger in. Probably good off road, but how many posers actually off road them? Very, very few.

You're right, nobody actually takes these things off road. Oh, wait!
http://www.hotnewwheels.com/easter-2014-jeep-safari/easter-jeep-safari/
Hey, maybe your friend actually takes his off road too. If all he does is drive it on the highway then he bought the wrong vehicle, that's not what these are meant for. They're not for everybody, and if it's not your cup of tea then by all means please don't get one. The last thing I'd want to see is Jeep cater to more people who want to feel like they drive a soft-roader but still look tough like a "Jeep". It's not a car, it doesn't pretend to be a car, and it doesn't need to be any more like a car.
Simple fact is, you'd be hard pressed to find a more capable vehicle for the price when the pavement ends, which includes ~31% of the roads in the country according to the Federal Highway Administration. Most of it's competitors have either died or gone soft, I'd hate to see the same thing happen to this American icon.

Well it really is a look back at the history of the U.S.A. This vehicle represents our heritage as a nation in WW2. I personaly think of the Wrangler (or the old CJ) as a part of our history. I believe it was General Patton that said if it was not for the Jeep we would not have won WW2. And yes...lots of people us them off road.