Wednesday, 12 November 2014

Harvey Nichols, London

We're working our way through the Christmas schemes at the moment and although there are still a few brands installing theirs we will show the majority of them in due course. Harvey Nichols, the gorgeous luxury store here in Knightsbridge have recently unveiled their Enchanted Forest. After a year of planning and a staggering 27,840 lights, 1072 metallic acorns, 2185 metallic pine cones, and 46 people to install this magical scheme its no wonder that it looks so stunning. Mannequins have been transformed into woodland creatures, and branches from the trees break out through the glass and up the building transforming it into a forest canopy. These kind of theatrical schemes make us excited about this time of year. If you happen to be in town soon then you must, must, must go and see this amazing installation for yourself. Stunning.

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Jonathan Baker M.A. (UEL), M.A. (CSM) is Course Director at one of the world’s leading centres of Fashion, lecturing in Fashion Visual Merchandising & Branding and is former Chief World Expert in VM for WorldSkills.org. He produces visual research for global retailers and industry suppliers, is a freelance VM and Retail consultant with clients in China, Russia, USA, Middle East, guest speaker for commercial events, Academic External Examiner and if that’s not enough is based in LONDON. Look out for our first book, Fashion Visual Merchandising published by Bloomsbury Press

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