As Airbnb continues to try to expand its user base past couch crashers, a new higher-end service the company is launching looks to class up its offerings.

Airbnb Select, a program from the short term rental company that will offer premium service targeted at higher-end travelers, will launch in limited markets sometime next year, according to a new report from The Information.

The program will consist of specialty listings vetted by Airbnb for hotel-level amenities including matching bed sheets, nice towels and complimentary breakfast. In some cases the properties may actually be boosted with capital improvements financed by the company.

Airbnb is also offering professional photographers and interior designers to up-the-ante for Select listings and their presentation online.

While hoteliers like Hyatt and Marriott have lost a portion of lower-end customers to short-term rental services like Airbnb, bookings from higher end guests have continued to remain steady, in large part due to the ingrained expectation of a consistent level of service and amenities provided by hotel chains.

Rumors of a premium tier from Airbnb started swirling earlier this summer, when hosts receiving consistently high reviews started being selected by the company for a pilot program.

There still are some kinks to work out, Select hosts tell The Information that details from the company have been scant and working with inspectors and professional photographers have been a major time suck.

Still the company looks to be full steam ahead on the program with the ultimate goal being to eventually offer hundreds of thousands of these Select properties for more discerning users and take a chunk of business from the traditional hospitality industry in the process.