Though the brands were recognized for their potential to open new units and carve out a new niche in the industry, their signature menu items — like Umami Burger’s Truffle Burger and the Almond Rosemary Crusted Tuna Steak from Fresh To Order — were the stars of the party. Guests progressed from station to station not only to sample the growth chains’ cutting-edge dishes and learn more about their service styles, but also to network with industry leaders attending and speaking at this year’s MUFSO conference.

The Hot Concepts awards presentation and celebration was sponsored by e*Restaurant from Alametrics.