"This book brings
together both design
and marketing expertise
to explain how to create
a truly effective
company logo."

brandchannel.com (Interbrand)"Entertaining and easy to grasp with several visual examples to reinforce or illustrate the points made in the writing. (...)" - RR Go to full review

Communication Arts Magazine"(...) The authors subtitle their book "How to Create Efective Logos" and truly seem to understand that logos are a force in the marketplace and in the corporate world. After a good study of what they have to say, the force may be with you." - Byron FerrisGo to full review

Amazon.com (customer review) "Every business that needs to express their identity needs to own this book. Not educating yourself on the nuances of logo design could break your company.
" - Scott KnudsenAverage customer review: 4.5 stars out of 5Go to full review