'The mandate for procurement organizations is clear – cost reduction alone no longer ensures success; creating value is equally important. How was Horizon Blue Cross Blue Shield able to achieve their desired future state? In this webinar, we will discuss:

• Why procurement needs a strategic makeover, the current adoption of emerging technologies by procurement, and the challenges faced by procurement executives.

• How the procurement team is driving towards an increased ROI through a more modern and user-friendly experience that enables the overarching enterprise business strategy.

• How IBM is playing as a procurement partner by bringing to the table the latest and greatest technologies and services to solidify competitive advantage and differentiation.