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Carrickfergus, NI – Wayne Boyd has found the perfect fit with Robinson’s Shoemakers. Announced today, Boyd will be an ambassador for the now third generation family business. Celebrating the craftsmanship in his hometown of Templepatrick, Boyd is happy to champion the oldest custom shoemaker in Ireland.

Robinson’s Shoemaker’s, Robin Stewart commented, “We are so impressed with Wayne. He is a quality guy and clearly a hot Irish shoe on the race track. So we thought it only befitting to make sure that we take care of his feet!”

“It’s always been important to me to represent Northern Ireland”, stated Boyd. “I live in one of the greatest places on earth and I’m proud to be born and raised in Templepatrick. When you travel here for the scenery or golf, a pint, and good craic, you ought to add custom shoes to your list too. Robin and everyone on the team are passionate about the craft that is rooted in tradition. Having a proper fitting shoe is really a gift.

Boyd is an internationally acclaimed champion racer, winning the prestigious British Formula Ford Championship (2008) and the British Formula Ford Festival twice. (2008 and 2015). One of British Racing Drivers Club Superstars, Boyd is currently competing in the European Le Mans Series with United Autosports. With only two races completed in the season, he already has a pole and podium finish in the books.

Fans can follow Wayne’s for the rest of the season via his website WayneBoydRacing.com and on Facebook and Twitter. There are four races remaining including the Red Bull Ring (Austria) 17 of July, Le Castellet (France) 28 of August, Spa-Francochamps (Belgium) 25 of September, and Estoril (Portugal) on 23 of October. Each race is a four-hour endurance run where Wayne is one of three drivers in the #3 LMP3 machine.

Robinson’s Shoemakers are Carrickfergus-based quality footwear specialists established since 1954. For over 60 years they have been supplying luxury and bespoke footwear to men and women, and are official stockists of Loake Shoes, Barker Shoes, Anatomic Gel, Alfred Sargent and their own brand of handmade traditional Irish brogues, which can be viewed at Robinsonsshoes.com