Nintendo Rolls Out Beta Affiliate Program for YouTube Creators

The Nintendo Creators Program, a service where Nintendo gives users a
part of the advertising proceeds it receives from YouTube for
Nintendo-related videos, is now available in beta.

“In the past, advertising proceeds that could be received for videos
that included Nintendo-copyrighted content (such as gameplay videos)
went to Nintendo, according to YouTube rules," a statement on the program's website reads.
"Now, through this service, Nintendo will send you a share of these
advertising proceeds for any YouTube videos or channels containing
Nintendo-copyrighted content that you register.”

Videos with Nintendo content must be original gameplay footage captured
by the user. Members are also required to present the following
disclosure in each video, either verbally or as an on-screen caption: “I
have a license to use Nintendo’s content in this video through the Nintendo Creators Program.
This video is not sponsored or endorsed by Nintendo, but any
advertising revenue from this video will be shared with Nintendo.

Nintendo announced the new ad revenue sharing program in May.The program follows Nintendo's controversial decision in 2013 to start claiming ad revenue on user-created Youtube videos featuring its games, which garnered a backlash from high profile Let's Play creators such as Zack Scott.