Nick Roberts

Cognism

Building an Outbound Sales System for Predictable Customer Acquisition

Commonly companies seek how to make sales generation easier and more predictable. Here we will explore various sales systems, inbound and outbound. Hubspot is arguably the inbound company champion and Cognism is on a mission to be the outbound company.

Specifically, we will look at the outbound system and how to practically deploy it internally. What are the principals, methods and the build journey to an outbound-predicable customer acquisition system.

Nick Roberts will be speaking in the following theatres:

About Nick Roberts

Nick Roberts is a Business Development Manager at Cognism. Cognism is a hyper growth sales enablement tech company working off the principals of outbound sales. Within 2 years, the company has grown explosively from 0 customer to 200, 50+ staff and $3million annual recurring revenue.
He is employee number #9 at Cognism, who was previously a Product manager and has seen the growth of the company from the beginning with his 18 months of service.

Previously Nick has a wide variety of business experience. This comes from sales roles and having founded his own successful online business, MyFavouriteSocks.com. He also has an analytical mind from a civil engineering background. Nick is fascinated by system creation to build performance and growth.