Have you checked the list of finalists for the MM&M Awards 2007?

The results are in and the cut has been made. Here, is the list of finalists for the MM&M Awards 2007. An independent panel of 47 esteemed judges from every corner of the industry spent an entire day in July reviewing and scoring more than 700 submissions to this year's program. And in each of the 24 categories the competition was fierce, producing worthy finalists. However, even the judges don't know the identity of the overall winners — they will be revealed for the first time at the spectacular awards presentation dinner in New York on November 1.

Best Use of PR to Consumers• APCO Worldwide and PhRMA for Healthy Town--Healthy Town Campaign• Chamberlain Communications Group and Novartis for Lotrel--Joe Montana's Family Playbook for Managing High Blood Pressure• Chamberlain Communications Group and Eli Lilly--2006 Support Partners Program• Communication Strategies and Barr Pharmaceuticals, Inc. for Plan B--Laying the Foundation for Plan B OTC Approval• Porter Novelli and Shire for Adderall XR and Daytrana--8th Annual ADHD Experts on Call 2006• Porter Novelli and Shire for Daytrana--Daytrana FDA Approval and Launch

Best Use of PR to Healthcare Professionals• Goodman Media International and Institute for Healthcare Improvement--100,000 Lives Campaign• GYMR Public Relations and AAFP--Vote for America's Health Capitol Hill Rally• HealthSTAR PR and GlaxoSmithKline Consumer Healthcare for Alli--Help Not Hype: Getting Real About Weight Loss• Lois Paul & Partners and TargetRx--LP&P's Strategic Public Relations Efforts: Putting TargetRx On the Map• Ogilvy Public Relations Worldwide and Bayer HealthCare for Mirena--Mirena: Keep Life Simple & Sexy Campaign• Racepoint Group and NeuroLogica for CereTom--Scan on Demand

Best Total Integration Program for Large Companies• Euro RSCG Life x2 and Bristol-Myers Squibb--Lite to Unite• GSW Worldwide and Roche for Tamiflu--Happy Feet--fluFACTS.com• HealthEd and GlaxoSmithKline for Tykerb--Tykerb Launch• McCann HumanCare and Eisai/Pfizer for Aricept--Integrated Real Stories Program• Rosetta and Vistakon for Acuvue--Acuvue Click to be Contacted

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