Here is a thought......What if cash rich companies like Coca Cola India, Pepsi India & others spent their money adopting these new technologies instead of bashing CSE ? What if they were to become leaders in water conservation and desalination? What if the Indian government adopted these technologies in its thermal power plants (the most water intensive industry).

Buh... Coke spending millions to purify water? Buh... it can be a looney dream! Atleast, why dont they pay for the water that they are digging out? Look.. then it turns out to be an hostile environment for investments.. plunder all the resources for free and make profit!

Pepsi and coke have double standards for India and US. The companies wash their hands off once the bottles leave their factories. Do you know what happens by the time it reaches the shelf of the shops. Hell. In one of the agents storage place in Chennai,there is nothing known like hygiene, there is no drinking water or sewage disposal in their place. During the last monsoon the crates were under sullage water for weeks. I would not serve pepsi or coke even to my enemies or even to a man sentenced to capital punishment. We see in tv commercials children drinking them. It took one signature by the Janata Govt to keep coke away from the country. One such signature is long over due in the interest of the citizens of India. They would not dare do this in US. They would have been poorer by billions of dollars. Here they have ways and means of getting away with this rotten attitude of theirs. They are rotten inside and outside.