Kickstarted smartwatch maker Pebble today announced the creation of its new appstore.

Pebble further states that if a submitted app needs an iOS or Android companion app, a developer can include a link to the Apple App Store or Google Play to help users find the companion app.

Courtesy: Pebble

[box style=’info’] The Pebble appstore includes watchfaces and 6 app categories for Daily, Remotes, Sports & Fitness, Notifications, Tools & Utilities and Games. In each category, we will feature a selection of the best as well as new apps. [/box]

Developers can sign up with Pebble and download the Pebble SDK at their Developer Portal.

Pebble is a Kickstarter funded e-ink smart watch that communicates with iOS and Android devices via low power Bluetooth 4.

Full disclosure: I backed the original Kickstarter campaign, and love my Pebble.