“he drive was planned to help draw attention to the number of potential blood donors who are automatically disqualified due to their sexual orientation.”

That’s a lie. I’ve given blood many times and no one asks donors a single question about “sexual orientation”. What donors are asked about is sexual behavior. Someone who suffers from SSA disorder can donate all the blood he wants as long as he’s a celibate virgin.

The question they ask is “if you are male, have you had sex with another male since 1977?” The answer is given in private. They don’t stamp rejected on your body or on any paper. You will be permanently deferred. Only if they take your blood and it is later determined by testing to have H.I.V. Antibodies are you placed into a data base and in some cases, your state Public Health Service is notified.