Featured Blogs

Google announced Nomulus: a tool to operate a new generic Top-Level Domains technically. In the world of new gTLDs, this announcement sounds like it is going to replace, or come as an alternative to backend registries. It could, but this sounding is incomplete... To create domain names ending in a brand new Top-Level Domain, an applicant had to submit an application to the Internet Corporation for Assigned Names and Numbers (ICANN) during the first round of the new gTLD program... more»

Like it or not, new gTLDs are here and they're here to stay. If it is still common to read that the ICANN new gTLD program was a failure and few users are using new domain names, numbers show the opposite. I recently read very rude critics addressed to new gTLD applicants but surprisingly, critics often come from ".com" investors and my understanding of this is that new domain names lower their margins ...since the domain name offer is now larger. more»

Companies usually use one single domain name for their online activities but then, more questions pop up: SEO, Infringement, Future of the company, monitoring online competition... If buying multiple domain names answers some of these questions, there is a way to do it. Here is how... It often happens that the domain name of a company is neither the generic keyword of its core business nor a keyword that necessarily appears attached to its name. more»

If we are already familiar with new generic Top-Level Domains from the ICANN new gTLD program, also called "new gTLDs", are we just as familiar with these new domain name extensions, which are called "generic" and which could be an alternative to the existing ".com" domain name extension? Not so many... As the list of new gTLDs is very long, we can easily say that there is a Top-Level Domain for any kind of business: a ".club" for Clubs, a ".news" for News, a ".dentist" for Dentists, a ".actor" for Actors, etc... more»

A few days ago, Canon announced its move to a new domain name using its ".canon" extension, but did you know that there is a .NIKON new gTLD too? While the photography industry strengthens its presence online with these two major trademarks launching their dedicated top-level domains, there are a lot more generic extensions in the world of photography. more»

It is no news that the .WINE and .VIN new gTLDs are to be announced soon by Donuts and if the month of November is the very month everybody has been waiting for, at the beginning of the Sunrise Periods, many questions arise regarding the protection of wine geographical indications... There is a lot to say regarding the length of time it took to launch .wine and .vin new gTLDs and, most of all, how difficult it has been to protect its wine Geographical Indications (also called "wine GIs"). more»

We, domain name and Trademark professionals, think end-users know about domain names. The truth is that few of them have ever heard of what a domain name is and worth; very few have heard about new descriptive domain names so I asked a Club manager my questions... Representatives of a famous French sports club were there and I bumped into them to ask my question: "any plan to change to a .club domain name?" more»

After talking to a few new gTLD applicants who participated in "Round One" of the ICANN new gTLD program, here is a list of complaints and questions I received, and probably a few things potential candidates should pay attention to prior to submitting an application... Applying is too expensive, I want my TLD for $200,000 "all included" (ICANN fee + consultancy services to fill in my application) more»

Few Brands have noticed it yet but a company has applied for a domain name extension which literally means ".trademark". The company is based in Hong-Kong and its name is "Huyi Global .商标 Domain Registry". The ".商标" is what we call an International Domain Name extension (IDN) and it means ".trademark" in Simplified Chinese. It is pronounced: "Shang Biao". more»

Universal Acceptance is the topic of the moment, explained in one simple sentence: in the new gTLD world, it means that various groups (the DNS, ICANN and a few others) are working hard to make new domain names better accepted by the existing technical Internet infrastructure. A video extracted from the "ICANN 52" meeting explains it in 50 slides but I suggest a pause on slide 17, because it shows where the issues are and what remains to be fixed to give the ultimate answer to that question. more»

For those who don't know, there are typically 3 methods of resolving contention sets in the new gTLD world... Given that Google is a portfolio applicant of over 100 gTLDs why did it elect to go for an ICANN Auction and make all details of the auction public? Disclosure of the winning bid by Google certainly makes a statement, it's very newsworthy, but does it serve Google's purposes, since it is in other contention sets for some popular strings and a bar has been set? more»

Last week I took a Cab on my way back from the Montparnasse Station in Paris. My wife had ordered a Taxi and it was waiting for us at the Taxi station. We had ordered it because we arrived late in Paris that night. Surprisingly, the Cab was a black Limousine with no Taxi sign on its top and the driver, who wore a costume, was gentle and polite. If you ever took a Taxi in Paris, you probably know why I am adding this to this paragraph. more»

What exactly is that "reserved list of names" Fadi Chehadé refers to in his letter dated October the 22nd? If we already have an idea, we wonder if they considered protecting more than just "accents". The name of Hogan Lovells was mentioned in the last Safebrands "RINDD" and their input on this question is welcome if they are the company to be working on that list. more»

A week ago I was discussing the alternative of a European Internet root with an ex-ICANN Board member. The idea that I like to develop in these discussions is to offer end-users a modern and cheaper naming system. Note that it does not mean that the ICANN root is a bad one, it means that a new and upgraded one could cohabit with the existing one. One will wonder what this article has to do with new gTLDs but considering the creation of an Internet "version 2", offers website and brand owners many advantages. more»

I participated in the French RINDD last week in Paris: RINDD stands for "Rencontres Internationales des Noms de Domaine". The translation would be "The International Domain Name Conference". This event is organized once a year by SafeBrands, a French Registrar. Many participants were there: the ICANN, Law Firms, Donuts, other new gTLD applicants, back-end Registries and many experts. more»

The more I follow the .WINE & .VIN opera, the more I start to believe that the idea is either to kill both new gTLD applications to free space in Round 2 of the ICANN new gTLD program or make this subject a political tool "only" to increase Europe's presence in ICANN decisions. If there still is a wish from the European Commission to help .WINE and .VIN to become the strongest identity European wines could ever have on Internet, I would like to understand why the situation is still blocked... more»

With lessons learnt from the first Round, what does a new applicant need to know to prepare for the coming Round? Which example should he follow to increase his chances of success? I have had the chance to read about new domain names sales figure expectations, prior to the launching of Round one of the ICANN new gTLD program. Comments that I read and feed-backs that I have today are: "our expectations are the one we wrote on the paper and we are happy with them". more»

Almost everyone that has been working in the domain name industry for a while has a story about .TEL. It was introduced in 2005 and went live in 2009 with a flurry of publicity. It was a grand concept aiming to revolutionize the way in which people keep in touch. Unlike traditional domain names, the purpose of a .TEL domain name is to help manage and exchange contact information about people and corporate entities. more»

New domain names are now on the market and you start to realize that you may have missed the train by not submitting your own new gTLD application. So why not get your part of the cake and consider applying for your own new Top-Level Domain in the second Round of the ICANN new gTLD program? Why not become a "Registry" and sell domain names... to the world? more»

A good domain name can be difficult to find... in particular when the domain name extension is highly demanded. It is what is happening with the .CLUB new gTLD. Should your Registrar tell you that the desired domain name is not available, it is not necessarily true. Anybody involved in launching a website has to go through a search for a domain name, and most of the time, it begins with the following question: "is the .com available?". Most of the time the answer is: "no it is not". more»

I am not such a good runner but I have decided to run early in the morning. It is what I just started to do today and to be honest, I hated it. But it does not matter, I will run again tomorrow morning... So what is the market for .RUN? Do runners communicate on Internet? Do they need to communicate because they are runners? Is .RUN for runners only? more»

The Buzz seems to be about Google Domains at the moment: Google is launching as a Registrar and will soon offer plenty of fantastic things to do with domain names. But... is there anything new with Google Domains? I checked the features but... I found nothing that other Registrars do not already offer and I admit I expected to be a little more impressed. more»

I thought "RIP" stood for "Rest In Peace". I thought it was an acronym used in English only and a TLD that would be understood by the next generation; because no one would ever register such a domain name ending in .RIP today. When you say "RIP", it makes you think of death... I have also said that such a TLD was something... typically American and that no other culture would consider buying such domain names because promoting death online is something a bit odd. more»

Still want to protect wine Geographical Indications (GIs)? A hot potato! Where the bucket ends is still to be found and the launching of both .WINE and .VIN new gTLDs is still an issue. At least some of the three applicants are following the ICANN new gTLD applicant guidebook, working with parties interested in bringing better protection mechanism to protect wine GIs. There seems to have been an attempt which has not worked... more»

Would the French Government or any other French Private company -- such as a French Vineyard -- had applied to the .WINE Top-Level Domain, one could wonder what would the situation be today. Well... the situation would be the exact same -- the applicant would be in front of three other .WINE applicants with this exact same question: how do I win the auction? more»

Multiple new gTLD applicant Famous Four Media is having a very good week. "FFM", the name that they now use for the company to be acknowledged, is getting closer to an important period of its development: the General Availability, also known as "GA", for three of its domain name extension. Added to this, another announcement was made to make it known. more»

There are plenty of new domain names and if .COM never had any real identity or true meaning, it is quite possible that new gTLDs may bring new ideas to those who want to acquire a global identity without focusing on a country, a niche market, a specific industry, a community or just anything which does not cover "the world". I made a list of these new domain names with potential to replace .COM and I believe that the alternatives might be in the list down below. more»

For the purpose of this article it is not necessary to concentrate too much on defining what a Premium domain name is and what it is useful for: all that we need to know is simple, a premium domain name is often a memorable generic name, short or medium in length and highly valuable due to its relevance in search. However, when it comes to finding out how to register a premium domain name then it becomes much more difficult because you won't necessarily know where to go. more»

There are updates in the domain name business that I have never been able to understand: one of them is called "vanity domain names". A vanity domain name is a domain that keeps on using the first and the second level domain, to form a keyword; the third level domain is sometimes used too. Good examples of these would be: webc.am or marmala.de, aud.it or del.icio.us. more»

Are international strings such as "club" and "rugby" the key to launch a successful TLD in Round 2 of the ICANN new gTLD program? Are "International TLDs" the key to a successful Registry? That is quite possible as the results of the recent .CLUB launching show that it generated lots of interest in a short period of time. The .CLUB registry is now number 3 on the list of most registered domain names with 37,806 domains registered and .EMAIL is in position 6. more»

Will .BRAND Top-Level Domains be made available for registration at Registrars like GoDaddy, just like second level domains are? My guess is that it will and here are the reasons why... Applying for a new domain name extension, for a new gTLD, is not so simple because you are required to submit a complete application to ICANN and this does not happen that often, it's happened once only and was called "the First Round" (of the ICANN new gTLD program). more»

I was pretty much suprised not to see any application for .SCOUT in round 1 of the ICANN new gTLD program. There were two applications for .GUIDE but a guide is a guide and a scout...is a scout. I remember going to meetings and introducing the potential of .SCOUT. Basically, what is say on my personal website: "I look forward to organize a team around one major Community project for round 2. more»

There are many blogs about new gTLDs. Some are interesting, others are not. Some are about domaining in which new gTLDs are included, some are from Law Firms and rather repetitive about the necessity to protect a brand in the Trademark Clearinghouse and how URS is the best (billable) mechanism to protect the brand; some are truly about domain names and remain must-read; very few are about new gTLDs only. more»

Starting Dot ("SD") is a French new gTLD applicant which applied for five strings: .ARCHI, .BIO, .DESIGN, (which has been withdrawn) .IMMO and .SKI. It is the only French applicant to have applied for several open new gTLDs. Some French brands have applied too but as closed Top-Level Domains... While Starting Dot may be one of the smaller portfolio applicants, there is a considerable difference here in the way their projects are handled when compared to some of the larger applicants. more»

Rightside is a name you may only have heard of very recently. It is a relative newcomer in the new gTLD industry. It is important to note that there is a difference between "Rightside" and "Rightside Registry". One is the Trademark and also the name of this new group to which eNom (a Registrar), Namejet (a platform to buy/sell domain names and Premium domains) and Name.com (another Registrar) belong. As for "Rightside Registry", it is the new name of the platform to operate new gTLD applications. more»

Donuts is an applicant that threw the entire domain name industry into uproar due to the number of applications it submitted: 307 in total. It is hardly surprising that whenever new gTLDs are mentioned in the media that Donuts are mentioned alongside due to shear number of applications that they have submitted. There are dozens of articles in the media mixing information and opinions about Donuts. Often, they address the benefits to those registrants who are excited about the possibility of acquiring a new domain name and the threats to those who have an existing .COM domain name portfolio. more»

Minds + Machines was the first "new gTLD portfolio applicant" I spotted early in 2008, when .PARIS started being mentioned. Then came a few other projects like .HORSE and later .VODKA. Being French, my vision of good new gTLD suffixes may be slightly different to those native English speakers. Therefore, I favour some TLDs such as .SURF and .ART over some clearly English terms others such as .HORSE. more»

This, the second in a series of articles looking at portfolio gTLD applicants, is focusing on Uniregistry. At the moment, the Uniregistry press machine is buzzing, like an angry bee, about two of the 50 TLDs in its portfolio: you may have read about .TATTOO and .SEXY. Yes! .SEXY but, according to Uniregistry, it is nothing to do with sex; it is about fashion, modelling and attitude. more»

This article is the personal analysis by a new gTLD consultant who has been following the ICANN new gTLD program from the beginning but with a Frenchman's perspective. I recently read an article which made me smile because entitled "the top 10 new gTLDs to follow in 2014". But according to what? I partially read it to find out that it was written by a professional from a certain culture and written for a certain culture. None of the top 10 new gTLDs listed in the article were of any interest to me: a French person. more»

In 2003 - what did we have in terms of domain names? In 2003, the .AERO, .BIZ, .COOP, .INFO and .NAME Registries were just born. The . .MUSEUM Top-Level Domain was born that very year and .ASIA, .CAT, .JOBS, .MOBI, .PRO, .TEL and .TRAVEL did not exist yet. However, .EU was on its way. Although this particular TLD was a country code Top-Level Domain targeted at the European Union, it was awaited for by many brands in its Sunrise Period. more»

Most users who already use websites have heard about domain names and they know what they are. Although .COM domains are already very popular, they are no longer as appealing as they once were, because they don't mean anything as such and all of the cool, short names have long since been registered. In 2014, this will change with the emerging new domain names. I like to think that it is possible that, with the increased communications that exists around new gTLD and the fact that many of these new domain names actually mean something, people will start paying more attention. more»

TeenSpeak is being rivalled by GeekSpeak: most Internet Geeks know what "the cloud" is. They know because they are "Internet Geeks", most Internet users don't profess to the same level of 'Geekdom'. Now while I don't claim to be an Internet Geek, I do like to think of myself as an educated Internet user; and the way I think of "the Cloud" is of a computer, plugged in somewhere, and holding lots of "computer things" for the use of anyone, anywhere. You may have heard the expression: "it is hosted in the cloud". more»

Everybody agrees, all .WINE applicants want to find where the buck is going to stop, as far as the strange stalemate we have been in for so many months. Situation? "What situation?" I hear you asking. In July 2012, when applications and the name of their applicants were released to the public, it appeared that 3 applicants had the same idea, when they applied for a .WINE Top-Level Domain. more»

Many law firms and Intellectual Property departments in charge of managing brands and domain names for their customers or businesses must have had that same question: "how do I protect a brand online under the ICANN new gTLD program?" The first potential answer that is usually offered up to an enquirer is: "the Trademark Clearinghouse does that". As time goes by, and the rules under which the Trademark Clearinghouse operates are better defined and understood this answer becomes clearly fallacious. more»

Last week, The New York Times website domain was hacked by "the Syrian Electronic Army". Other famous websites faced the same attack in 2012 by the Hacker group "UGNazi" and, in 2011 by Turkish hackers. Basically, it seems that no Registrar on the Internet is safe from attack, but the launching of new gTLDs can offer new ways to mitigate these attacks. more»

Many generic, community and other geographic new domain name extensions (also called "gTLDs" or "generic Top Level Domains") will soon become a focal point for the industry or sector they represent. These simple denominators which define a vertical sector, profession, geographic, ethnic or other delineated group on the Internet have not existed on the Internet until now. These new domain name extensions are moving from the realm of science fiction to science fact: in fact a domain name ending in ".science" will soon exist on the Internet and will clearly contain web sites with a relationship to science. more»

ICANN stated recently that it will allow similar (i.e. singular and plural) versions of the same string to co-exist for new Top-Level Domains (TLDs). This surprising decision immediately begs the question: "Will ICANN give holders of a string first refusal on the (singular or plural) version that they do not already hold during the next round of applications where only one version (singular or plural) of a string has been awarded?" more»

There are fascinating ideas about how, when and more than everything: who is going to earn money from gTLDs? I think back-end registry providers will earn money, some applicants will earn money too but my experience launching Eurid, the registry for .EU, reminded me one thing: these days, just before launching, until the (first) Sunrise period is launched. more»

There are 2 reasons why Donuts, applicant for more than 300 Top-Level Domains, should become the official Registry for wine applications. It is not because of the content of its application: There are 3 applicants in total and all of them followed the rules provided by ICANN in its applicant guidebook. It is not because they protect the wine industry: the Applicant Guidebook did not "force" applicants to do so. It is not because they are American: there are also very good wines in Gibraltar and Ireland. In Gibraltar in particular... more»

This article is a copy of a letter sent today, 3 of April 2013, to the attention of Mr Fadi Chehadé, CEO of ICANN and other members of the ICANN board. Protecting wine Geographical Indications in the new gTLD program is a problem. This letter is also an article providing hints for the protection of Wine Geographical Indications in the ICANN new gTLD program. more»

This is a letter sent from the European Federation of Origin Wines (EFOW) to the courteous attention of Dr Steve Crocker, Chair of the ICANN Board , Mr Cherine Chalaby, Chair of the new gTLD Program Committee Board, Mr Fadi Chehadé, CEO of ICANN and Mr Akram Atallah, COO of ICANN. This letter, sent by its President Riccardo Ricci Curbastro, was sent today to ICANN and is entitled "ICANN initiatives for the attribution of new generic top-level Internet domains -- PDO and PGI wines' concerns". more»

The SWOT analysis (alternatively SWOT Matrix) is a structured planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. The following is an attempt to apply the SWOT Analysis to ICANN's new gTLD program. more»

The SWOT analysis (alternatively SWOT Matrix) is a structured planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. The following is an attempt to apply the SWOT Analysis to ICANN's new gTLD program. more»

The SWOT analysis (alternatively SWOT Matrix) is a structured planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. The following is an attempt to apply the SWOT Analysis to ICANN's new gTLD program. more»

There are 4 applications related to the wine business in the new gTLD program. Yesterday the new gTLD prioritization draw took place where each application was assigned a randomly-drawn priority number. These priority numbers are used to determine the order in which initial evaluation results are released. In the 1917 applications, 4 applications are related to wine. more»

Big news! The official website of the ICANN Independent Objector is now online. Another piece of good news announced at the same time is that the site will also offer a French version, which was under construction at the time. More than a month later, the French version is still under construction. Do we have to wait for eternity? While this situation may not seem critically important on the surface, it must in fact be taken very seriously because it is symptomatic of a far deeper problem... more»

I have had the question recently with several new gTLD applicants. I think this is a good subject for applicants with the intention to sell domain names AND who are alone to apply for their string. A Pioneer program allows to: Find good partners to developp a TLD; once the program is signed, it is an insurance they will have a good use of the requested domain name... more»

We keep talking about new gTLDs but, what about those generic Top-Level Domains which already exist and which no one talks about anymore? ...I am also familiar with the existing speech which says: "Check the .museum : it is the example why new gTLDs won't work". I think it has nothing to do with the fact that new gTLDs will or will not work. I strongly believe .museum has potential and I also think the actual situation of the .museum can change. more»

Many of us have noticed there will soon be a new CEO at ICANN. Actual CEO Rod Beckstrom will be thanked and everyone will congratulate each other...(in English :-). OK, done... But what is really going to happen in Prague? more»

I strongly believe there is a serious "breach" in the Applicant Guidebook: I checked the scoring, I checked the possible objections, I am aware of the Governmental Advisory Committee (GAC) early warning but I really could not find how ICANN is going to avoid Community applications to be submitted as Standard ones. The role of ICANN is to offer a solution to launching new generic Top-Level Domains, it is no party in saying whether a new gTLD is a Community or not. more»

Most new gTLD applicant do not necessarily want to earn money from their domain name extension! .BRANDS, for example, will be using their domain names for themselves and they will not earn money from the sale of domain names. So, who are these new gTLD applicants who do not want to earn money from selling domain names and who do not want to spend money in an application? more»

While exploring the UNESCO's interactive atlas of the world's languages in danger, I am happy to see that new generic Top-Level Domains could help save some of these languages. .CAT for Catalan language already exist; .BZH will probably have the "Breton" language to help survive; "Basque" is vulnerable but there is a .EUS initiative; .CORSICA will certainly help the "Corsican" language to develop... more»

I once wrote about about the legal right objections on Guillon.info and with all these new generic Top-Level Domain (gTLD) announcements, I find it interesting to check if an application could be blocked by paragraph 3.2.2.2 of the latest Draft Applicant Guidebook. more»

Yesterday, taking a look at the "Legal Rights Objection" (3.1.2.2) I read : "An intergovernmental organization (IGO) is eligible to file a legal rights objection if it meets the criteria for registration of a .INT domain name". Taking a look at registered .INT domain names, I found Basel Convention on the Control of Transboundary Movements of Hazardous Wastes and their Disposal... more»

This article is a feedback on the sensitive .WINE dotVinum project which aims to create an extension for the wine community on Internet. Questions to Be Answered: Protection of rights at an international level: how to protect trademarks? Funding: who has the financial capacity to invest in such a project?... more»