At the beginning of class in a martial arts school, students may affirm words similar to this: "I am committed to black belt excellence. I am respectful of myself and of others. I am responsible for my actions. I have self-discipline and self-control. My mind and body are now focused, sir!"

Underlying these affirmations are principles — including respect, responsibility, self-discipline, commitment, and a positive mental attitude. The students have memorized the principles of martial arts. But they are not necessarily masters of the techniques.

No one can tie a black belt around his or her waist and say to himself or herself, "I have arrived!" It doesn't happen that way. The rank of black belt is not something you get.

The rank of black belt is something you become, and that is accomplished through dedicated practice.

If you are faced with conflicts at work, in your marriage, or with your children... or if you hear whispers of downsizing in your company... and in any other life challenge you may face...

You will remain calm. You will know how to solve the challenge and rise above it — every time. That's because the 7 habits will become second nature to you.
We live in a fast-moving world. It's changing. It's chaotic. It's turbulent.

With the whirlwind of technological advances... changing tides of global, national, and local markets... merger storms... downsizing and structural changes...

It's easy to get swept up by these challenges and lose our sense of direction and purpose. Our personal lives can experience turbulence too. Teenagers struggle with school, body image, fitting in, and discovering their identity. Marriages can take a back seat as careers take a front seat in our lives. Stress can make us irritated and tired — taking us away from quality family time. The list goes on.

However, there is a way for us to regain direction and purpose in life. It is through a black belt mastery of life in which everyone is a winner. Instead of sitting on the sidelines of life, you join in — and focus on reaching your potential. You'll also experience:

Mental self-defense: When someone attacks you with harsh comments — or is in disagreement with you — you'll know how to create a win/win solution and third alternatives.

Overcoming daily pressures: In the face of conflict, you'll handle these with mental calmness.

Embrace the 7 Habits win/win mentality

Instead of being threatened by the competence of others — you'll share knowledge, recognition, and profit. And by doing so, tap into more creativity, resourcefulness, ingenuity, wisdom, and intelligence. Plus so much more.

Meet your black belt achievement master: Dr. Stephen R. Covey.

Stephen is one of the few management authorities to have stood the test of time. He is co-founder/vice-chairman of the Franklin Covey Company, a leading global professional services firm.

He is best known as the author of The 7 Habits of Highly Effective People, which is ranked as a No. 1 bestseller by The New York Times. It has sold more than 13 million copies in 36 languages throughout the world. Forbes named this book one of the top 10 most influential management books ever.

Go beyond The 7 Habits and learn a new framework for incredibly successful living

Stephen reveals this new problem-solving framework because the smooth current of business is history. Today, turbulence reigns in what Stephen terms the "permanent whitewater world." We have political and economic upheaval. We also have an accelerated rate of change and uncertainty in the workforce.

In our world of turbulence, we need something that gives us security. And we need to stay secure every day — always in control of where our life is headed — no matter how turbulent life's storms get. We need to take a leadership role in life — at any job level, organizational status, and role we occupy in life. What we need is a black belt in life. Here's why...

Martial arts are principle-centered. For instance, black belt principles include modesty, courtesy, integrity, self-control, perseverance, and an indomitable spirit. Stephen R. Covey's approach is also principle-centered, with an essential seriousness of purpose. He talks about terms like integrity, character, and responsibility. Plus, he not only means what he says — he walks the talk. He is a true leader... a black belt in life.

Stephen says, "I'm convinced that [these habits] are increasingly relevant in today's turbulent, troubled, complex world of change. To live with change, to optimize change, you need principles that don't change."

Three phases for reaching mastery

In the sport of judo, there are three different phases: novice, intermediate, and teacher. This program, The 7 Habits Mastery Series, has a similar approach.

In the novice stage, the student learns the terms and techniques of judo. In the novice stage of The 7 Habits Mastery Series, Stephen reviews the 7 habits to familiarize you with them again.

In the intermediate phase, the student fine-tunes his or her skills in judo. The student's knowledge is expanded over a wider range of techniques and understandings. In the intermediate phase of The 7 Habits Mastery Series, Stephen expands your knowledge of the 7 habits — revealing the new framework for solving personal and professional problems in today's ever-changing world.

In the teacher phase, the student has reached a black belt in judo. The student has considerable knowledge, ability, and experience. He or she also has a responsibility to be a good role model for everyone. In the teacher phase of The 7 Habits Mastery Series, you will have reached a black belt mastery of life. You will have considerable knowledge, ability, and experience for conquering all of life's day-to-day challenges — and for teaching others what you know. You will also have a responsibility to be a good role model for your spouse, children, grandchildren, co-workers, friends, and boss.

People will look up to you — as you lead the way toward a brighter future. Here's a look at some of the techniques Stephen trains you in — for black belt mastery in life...

With this audio course you’ll learn how to achieve quantum leaps in effectiveness

Use the P-PC formula to get the desired results you want time and time again: stay healthy, mentally fit, successful in business, wealthy, and fulfilled in your marriage and other relationships. Build people's trust in you — and keep that trust level high. Discover which kinds of deposits to make in people's "emotional bank account" and which kinds of withdrawals bankrupt people's trust in you.

Use the single most powerful communication tool and how the Indian talking stick theory helps to avoid personality clashes and communication breakdowns — in your marriage, with teenagers, and on the job

Master the four roles of leadership: How to use pathfinding, aligning, empowering, and modeling to lead others successfully — especially in a time of turbulent change

Predict and create the future you want: Develop the courage to take risks and develop an extraordinary capability to handle major setbacks or disappointments!

Stop wasting time and energy worrying about things you can't control — such as the weather, international events, the decisions your spouse makes, and what your boss says. Instead, get your desired results (career advancement, love rekindled in marriage, you name it!) using the circle of influence. It helps you recognize the level of influence you have in a situation — so you focus on outcomes you can control.

You will also learn the root reason why families split up and organizations fail — and how to create mission statements (with four important criteria) that put individuals, families, and organizations back on track.

You can even heal and revitalize broken and ruptured relationships when you develop these two communication skills.

Plus much more!

Whether you are a factory worker, CEO, middle manager, janitor, entrepreneur, or single parent — you can become a black belt in life!

To make this possible, I'd like to send you the following valuable tools:

9 CDs: A wonderful blend of studio recording and live seminar recordings.

One resource CD-ROM: It's packed with great tools such as teaching wizards to help you identify your values and mission, and how to set goals. It also includes a screensaver of more than 200 inspirational quotes.

One CD-ROM consisting of four award-winning videos: Watch professionally produced videos capturing the essence of the principles Stephen teaches. An incredibly fun, inspiring, and engaging way to learn!

These award-winning films are so good it's not uncommon for people to pay $400 or $500 for each film. That's a value of $1,600 to $2,000! If you were to attend one of Stephen's seminars, you'd be looking at $299... $1,295... sometimes more. Organizations pay $65,000 or more to hire Stephen to speak to them.

Yet this program, The 7 Habits Mastery Series, brings Stephen's "in-demand" expertise to you for a fraction of the costs I've listed here.

I recommend choosing one habit. Practice using it. And what you'll find is this habit is interwoven with the other six. With practice, it gets easier to achieve black belt mastery of these habits.

As I mentioned earlier, no one can tie a black belt around his or her waist and say to himself or herself, "I have arrived!" It doesn't happen that way. The rank of black belt is not something you get. It is something you become.

So this program is not a quick-fix solution. It requires patience. It takes time to build a solid foundation as a highly effective person. However, with a solid foundation, you will prosper — even in our turbulent world.

In martial arts, if you want to achieve a black belt, you find a competent teacher and a good school, begin training, and work hard.

In personal development, if you want a black belt, Stephen R. Covey is your master teacher. The 7 Habits Mastery Series program is like your school — the place where you learn the techniques for black belt mastery.

It's possible to survive, thrive, and prosper amid tremendous change. Unleash your creativity, talent, and energy in the midst of pressure. Get along harmoniously with people who have different views from you. Achieve balance among personal, family, and professional life in today's busy world...

I look forward to hearing from you.

Yours sincerely,

Vic Conant
Chairman, Nightingale-Conant

P.S. In martial arts, once you've achieved the black belt, there's still more to learn. There are 10 black belt levels! As a black belt in personal development — you'll still have much to learn. But the journey is full of compassion, integrity, self-control, courtesy, confidence, respect, honor, social interaction, humbleness, and choosing right over wrong. These are essential qualities in our turbulent world of change!

YES, I want to achieve balance among personal, family, and professional life in today's busy world.

Please send me Dr. Stephen R. Covey's audio program The 7 Habits Mastery Series - including 9 Audio CDs, Workbook on CD, 2 CD-Roms - for just $65.95, which is 80% OFF the regular program price. Take advantage of this limited-time special discount now!

If I do not find The 7 Habits Mastery Series program helpful within 30 days, I can return this program for a full refund. No questions asked.

Dr. Covey was co-founder/vice-chairman of FranklinCovey Company, a leading global professional services firm. Dr. Covey was an internationally respected leadership authority, family expert, teacher, and organizational consultant.

He was the recipient of the Thomas More College Medallion for continuing service to humanity and was awarded seven honorary doctorate degrees. Other awards given to Dr. Covey included the Sikh's 1998 International Man of Peace Award, the 1994 International Entrepreneur of the Year Award, Inc. magazine's Services Entrepreneur of the Year Award, and, in 1996, the National Entrepreneur of the Year Lifetime Achievement Award for Entrepreneurial Leadership. He was also recognized as one of Time magazine's 25 most influential Americans.

Dr. Covey earned his undergraduate degree from the University of Utah and his MBA from Harvard, and he completed his doctorate at Brigham Young University. While at Brigham Young University, he served as assistant to the president and was also a professor of business management and organizational behavior. He was married and was father to nine children.

YES, I want to achieve balance among personal, family, and professional life in today's busy world.

Please send me Dr. Stephen R. Covey's audio program The 7 Habits Mastery Series - including 9 Audio CDs, Workbook on CD, 2 CD-Roms - for just $65.95, which is 80% OFF the regular program price. Take advantage of this limited-time special discount now!

If I do not find The 7 Habits Mastery Series program helpful within 30 days, I can return this program for a full refund. No questions asked.