Retailer Online Payment Acceptance in North and Latin America is a report, based on a survey of over 1,400 prominent retail brands in 12 countries, about the online payment types that they accept for purchases made online by their customers. Countries covered are Argentina, Brazil, Canada, Chile, Colombia, Costa Rica, Ecuador, Mexico, Paraguay, Peru, Uruguay and the US.

Moreover, the PartnerBASE™ database that accompanies the report details the payment card brands, online account providers and mobile payment means accepted by retailers that offer online shopping, thereby offering clear evidence for the companies that are well-placed both in each country and across the Americas as a whole.

Key features of this report include:

- definitive coverage of the involvement in online payment acceptance of over 1,400 major retail brands in 12 countries across North and Latin America, 55.2% of which have set up an online shopping facility;

- coverage of 30 different payment card brands accepted online: which card brands are strong in which countries and with which retailers do they collaborate?

- identification of 17 online account providers in addition to PayPal: which operate in more than one territory and which offer significant competition to the market leader in particular countries?

- identification of mobile payment products that are accepted online such as Brazil's Oi Paggo: in which countries has this emerging payment means made the greatest headway?

- analysis of direct bank transfers, payment on delivery (COD) and wire transfers as online payment means: in which retailer categories are these most likely to be accepted for online payments?

Table Of Contents

Retailer Online Payment Acceptance in North and Latin America0.0 EXECUTIVE SUMMARY 1 1.0 INTRODUCTION 3 What is this report about? 3 Rationale 3 Several factors combine to form a strong rationale for this study 3 Methodology 3 Survey of retailers 3 The survey's scope covers over 1,400 major retail brands drawn from ten categories and 12 countriesâ¦ 3 â¦ and classified according to their use of offline-only, online-only or mixed distribution models 4 Weighted shares 4 PartnerBASE 6 Finaccord 6 2.0 REGIONAL OVERVIEW 7 Introduction 7 Overview 7 Among major retail brands, online sales facilities are most widespread in Brazil 7 Apart from fuel retailers, supermarkets and hypermarkets are the least likely to offer online sales 8 Over 40% of online retail brands investigated accept online accounts as a form of paymentâ¦ 10 Payment cards 11 In three countries, all major online retail brands accept cards as a payment means 11 A total of 31 different payment card brands are accepted by online retailers in North and Latin Americaâ¦ .. 12 â¦including a large number of national or regional payment card networks 13 Payment cards enjoy relatively high acceptance rates across all retailer categories 15 Online accounts 15 Online accounts enjoy the most widespread acceptance in Argentina and Chile 15 Across the region, PayPal leads a field of 18 competitors in totalâ¦ 16 â¦ with most active in only one or two countries 18 Online supermarket and hypermarket brands are least likely to accept online accounts 19 Mobile payments 21 A very small percentage of online retailers accept payment methods tied to mobile phonesâ¦ 21 â¦ with activity recorded in only two out of 12 countries investigated 21 Online acceptance of mobile payments is restricted to three retailer categories 23 Bank transfers 24 Less than 20% of retailers with online operations accept bank transfers as an online payment meansâ¦ 24 â¦ albeit almost one third of consumer electronics chains accept payments via this method 25 Other methods of online payment 26 Brazil's Boleto BancÃ¡rio is the most popular other form of settling online purchasesâ¦ 26 â¦ giving that country by far the highest acceptance rate for alternative online payments overall 27 Department store and variety retailers are most likely to accept alternative online payment types 28 3.0 ARGENTINA 30 Introduction 30 Overview 30 Online accounts are marginally preferred to payment cards as an online payment method 30 Payment cards 32 A total of 13 different payment card networks are accepted among major online retailers in Argentina 32 Cabal is the most commonly accepted of the national and regional payment card networksâ¦ 32 â¦while Tarjeta Naranja primarily serves the under-banked population outside of the capital 32 Tarjeta Nativa and Tarjeta Shopping also achieve reasonable online acceptance scores 32 Online accounts 34 In Argentina, PayPal trails far behind several local or regional firms, including MercadoPago... 34 â¦with Western Union's Pago FÃ¡cil also accepted by multiple online retailers 34 Other competitors are DineroMail, PagoMisCuentas, Rapipago and RCC Pagos 34 Mobile payments 38 Bank transfers 38 Six categories of online retail brands accept direct bank transfers in Argentinaâ¦ 38 Other methods of online payment 39 â¦with the same number accepting online orders for payment upon delivery 39 4.0 BRAZIL 40 Introduction 40 Overview 41 Other forms of payment are nearly as popular as payment cards as an online payment method 41 Payment cards 41 A total of nine different payment card brands enjoy online acceptance among major retailers in Brazilâ¦ 41 â¦ including Aura, Elo and Hipercardâ¦ 41 â¦ plus some much smaller networks 42 Online accounts 44 Four providers of online accounts are used to one extent or another by major retail brands 44 Bcash leads on an unweighted basis but PayPal overtakes it in the weighted analysis 44 Retailers in the consumer electronics sector record the highest acceptance rates for online accounts 45 Mobile payments 46 Oi Paggo is the only mobile payment service accepted as an online payment meansâ¦ 46 â¦ and its online retail partners are concentrated in just three retailer categories 47 Bank transfers 48 Direct bank transfers enjoy fairly significant acceptance rates across most retailer categories 48 Other methods of online payment 49 Payment through Boleto BancÃ¡rio enjoys a high degree of online merchant acceptance in Brazil 49 5.0 CANADA 50 Introduction 50 Overview 51 Payment cards are the preferred online payment option in Canada by a significant margin 51 Payment cards 51 Online acceptance rates for American Express approach those found for MasterCard and Visa 51 Online accounts 53 PayPal dominates but faces future competition from two rivals launched in 2013 53 Penetration of online accounts is most advanced among online retailers of sporting goods 54 Mobile payments 55 Bank transfers 55 Direct bank transfers are not an especially common means of online payment for retailers in Canada 55 Other methods of online payment 56 Two online retail brands accept other forms of payment online 56 6.0 CHILE 58 Introduction 58 Overview 58 Payment cards and online accounts are the clear favourites among online payment methods in Chile 58 Payment cards 59 Eight different payment card brands enjoy online acceptance among major retailers in Chile 59 Three retailer categories in Chile register online acceptance rates for payment cards below 70% 60 Online accounts 61 Webpay enjoys much higher online acceptance among major retailers than does either of its competitors ..... 61 No retailers of consumer electronics accept online accounts for payments via the internet 63 Mobile payments 64 Bank transfers 64 Direct bank transfers register very modest acceptance rates among major online retailers in Chile 64 Other methods of online payment 65 Two online retail brands also accept payments on delivery (COD) 65 7.0 COLOMBIA 66 Introduction 66 Overview 67 Payment cards clearly lead among online payment methods in Colombia 67 Payment cards 67 American Express is almost as widely accepted as MasterCard and Visa among payment card networks .. 67 Online accounts 69 PayU is the clear market leader in Colombia's online account sector 69 Mobile payments 71 Bank transfers 71 Direct bank transfers are accepted by online retail brands in only three categoriesâ¦ 71 Other methods of online payment 72 â¦ with three categories also showing acceptance rates for other forms of payment 72 8.0 COSTA RICA 73 Introduction 73 Overview 74 Payment cards achieve the highest rate of online acceptance among major retail brands 74 Payment cards 75 Five different payment card networks are accepted across major online retailers in Costa Rica 75 Online accounts 76 PayPal is the only online account accepted for payment over the internet among retailers surveyed 76 Mobile payments 78 Bank transfers 78 There is limited appetite among online retailers in Costa Rica for accepting direct bank transfers 78 Other methods of online payment 79 â¦ and only slightly more for other methods of online payment 79 9.0 ECUADOR 80 Introduction 80 Overview 81 All major online retail brands surveyed in Ecuador accept payment cards... 81 Payment cards 82 ... with MasterCard and Visa ubiquitous in this context 82 Online accounts 83 PayPal is the only online account accepted among online retailers 83 Mobile payments 85 Bank transfers 85 Almost a quarter of major retailers operating online in Ecuador accept direct bank transfersâ¦ 85 Other methods of online payment 86 â¦ but the acceptance rate for other methods of online payment is much lower 86 10.0 MEXICO 87 Introduction 87 Overview 87 Payment cards enjoy double the acceptance rate of any other online payment method in Mexico 87 Payment cards 89 American Express, MasterCard and Visa are the only payment cards brands accepted onlineâ¦ 89 Online accounts 90 â¦ and PayPal enjoys an apparent monopoly in the realm of online accountsâ¦ 90 â¦ among online retailers in the five retailer categories accepting this form of payment 91 Mobile payments 91 Mobile payment means are rarely accepted by online retail brands 91 Bank transfers 93 Direct bank transfers enjoy high acceptance rates in certain retailer categories 93 Other methods of online payment 94 Some retail brands also accept payments on delivery (COD) or payments through wire transfers 94 11.0 PARAGUAY 95 Introduction 95 Overview 96 Two online payment categories are entirely absent from Paraguay's online retail market 96 Payment cards 97 American Express and Diners Club are almost as widely accepted as MasterCard and Visa 97 Online accounts 98 Mobile payments 98 Bank transfers 98 Online acceptance of direct bank transfers is apparently limited... 98 Other methods of online payment 100 â¦ as is payment at the point of delivery, the only other method of online payment in Paraguay 100 12.0 PERU 101 Introduction 101 Overview 102 Online account providers have not yet made much headway in Peru's online retailing sector 102 Payment cards 103 Two retailer-owned payment card networks are among the six networks accepted online in Peru 103 Online accounts 104 PayPal is present in the Peruvian market but is not accepted by most major online retailers 104 Mobile payments 105 Bank transfers 106 Direct bank transfers are accepted by more than half of online retail brands in Peruâ¦ 106 Other methods of online payment 107 â¦ but other online payment methods are rarely accepted 107 13.0 URUGUAY 108 Introduction 108 Overview 109 Payment cards are the only developed online payment method found among retailers in Uruguay 109 Payment cards 110 Both MasterCard and Visa are accepted by all major brands with online sales capabilities 110 Online accounts 111 PayPal is the sole online account provider active in Uruguay 111 Mobile payments 112 Bank transfers 113 One major retail brand accepts direct bank transfers to settle online purchases... 113 Other methods of online payment 114 â¦ and the same retailer also accepts Western Union wire transfers as an online payment means 114 14.0 USA 115 Introduction 115 Overview 116 A half of retailers accept online accounts as a payment method over the internet 116 Payment cards 117 Acceptance rates for American Express and Diners Club are close to those for MasterCard and Visa 117 Online accounts 119 PayPal dominates but faces competition from four powerful rivalsâ¦ 119 â¦ namely, Amazon Checkout, Google Wallet, MasterPass and V.me 119 Online accounts enjoy the highest acceptance rates among online retailers of sporting goods 120 Mobile payments 121 Bank transfers 121 Direct bank transfers are not a common means of online payment among retailers in the US 121 Other methods of online payment 122 A few online retail brands also accept payments on delivery (COD) or payments through wire transfers 122

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