Including 'Fifty Shades Of Grey', an Islington pub and Dame Barbara Windsor.

While in past years, established artists like Ellie Goulding, Paloma Faith and Tom Odell have all had their music used to accompany the annual festive visual, this time around, the ad features a cover of the jazz track ‘One Day I’ll Fly Away’ by the London-based electronic trio Vaults.

If past years are anything to go by, the group’s song will be totally inescapable from the moment it debuts until pretty much New Year’s Day, so we thought we’d see what we could unearth about the group.

1. As with all good ideas, Vaults was conceived down the pub

Barney Freeman and Ben Vella were already working on music together when they spotted Blythe Pepino singing in a pub in Islington, and decided in that moment that they were going to have to invite her to join their group.

They eventually settled on the name Vaults, according to Blythe, because it “relates to the idea of a hidden place full of human fears and desires, stories and secrets”. And there was us thinking they were just a fan of oft-overlooked gameshows from the early 2000s.

2. They scored a viral hit without a record label

Vaults first rose to prominence - as is often the case in the modern era of releasing music - online, when they uploaded their song ‘Cry No More’ onto Soundcloud. They managed to accrue 100,000 plays in the space of just a week, proving in the process that you shouldn’t underestimate the power of word of mouth (or, at the very least, word of emailing your mate saying “this song is really good”).

3. You’ve heard one of their songs without even realising it

Vaults’ song ‘One More Night’ featured on the soundtrack to ‘Fifty Shades Of Grey’, meaning that, whether you’re willing to own up to or not, you’ve heard at least one of their tracks.

4. Vaults are keen on giving their fans ‘surprises’ when they perform live

Ben told Vevo Dscvr earlier this year: “At our show at Village Underground, we had two dancers that came up the back, behind the audience, and performed a dance piece… that about half the crowd saw and half didn’t.”

5. The band aren’t afraid to get honest and real with their fans

The group haven’t spoken too much to the press, but in one of their most notable interviews, lead singer Blythe spoke candidly about the polyamorous relationship she has with her boyfriend, Tom.

In addition to their relationship with each other, Blythe has a girlfriend, as does Tom, while the two also date another couple.