Jeep is looking at offering a subscription service, too

The truckmaker also plans on working with Turo on a pilot car-sharing program

Jeep is the latest manufacturer to consider starting a car subscription service, allowing customers to swap out their vehicle at any time for a different one, or even rent their vehicle out when they aren’t using it, the Detroit News reports.

FCA has been working on a plan with Turo that could allow owners of its vehicles to list their Jeeps for rent on a car-sharing site.

The plan is to market it as a way for the SUV to cover its own car payments.

FCA will also partner with Avis to pilot a program that will allow owners to switch out their vehicle for a different FCA product like a Challenger or a Ram pickup when they need it.

The subscription service fulfilled by Avis will give owners the chance to change vehicles up to six times in a three-month period, with two of those switches including vehicle delivery.

“All these people who are casually going, ‘Is it for me or not for me?’ I can then get them as potential prospects to sell them a brand-new Wrangler,” Jeep brand head Tim Kuniskis explained the rationale behind the new programs.

Both of the pilot programs will start near the end of January in Boston, and will be limited to the first 100 applicants who register.