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Press Release

Digital Marketing Institute partners with Smart Business Show

2nd February 2015

Digital Marketing Institute is partnering with the Smart Business Show to address the agenda of digital skills shortages within Irish business.

The Smart Business Show is a two day Business to Business exhibition taking place on 22 & 23 April in the RDS, Dublin that will provides attendees with the opportunity to explore the latest best practice, technologies and to engage, connect and do business with exhibitors and thousands of attendees.

Visitors will also be able to hear from a rich mix of industry leading speakers and participate in dedicated workshops on a variety of themes.

This is the first time the show will take place in Dublin after a very successful inaugural event in Belfast in 2014 and the Digital Marketing Institute is working closely with the Smart Business Show to maximise the visitor’s experience.

Consumers and businesses are engaging more and more with digital content on a daily basis – on mobile devices, tablets, laptops and desktop computers at work. Businesses that have not yet recognised the role of digital marketing within their marketing strategies need to adapt fast.

The Digital Marketing Institute will deliver a Talkzone and be on site at the Smart Business Show to provide visitors with insight into the critical role of digital marketing.

The two-day event follows the very successful Smart Business Show in the Odyssey Arena, Belfast, in 2014, which attracted more than 3,000 attendees.

The Digital Marketing Institute is the global certification standard in digital marketing education, producing more graduates trained to a single digital marketing standard than any other certification body.

The Digital Marketing Institute works with global digital experts and leaders to define the skills and qualifications required by today’s digital marketing professionals, certifying candidates to Diploma, Postgraduate and Masters levels all over the globe.

The Digital Marketing Institute now certifies digital professionals through the following channels:

Online: Where students can study for certification directly with the Digital Marketing Institute through online learning

Licence: Where the Digital Marketing Institute licences its syllabus to an approved third party organisation to teach the content on its behalf