When it comes to delivering an elevator from safe China Elevator pitch, a job seeker, a salesperson and a founder will have different goals in mind, but the basic ingredients of an effective pitch are surprisingly similar.

Here’s what you need to accomplish in yours.

Grab attention with your introduction

Your introduction should be flexible and depend on how well the person knows you, if they do at all. By the end of your introduction, the listener/reader should know:

It’s easy to sound robotic with your introduction, so try to personalize your approach for the listener and their existing knowledge in order hook them from the get-go.

Identify your target market and how you’re serving it

Once you’ve introduced yourself and your business, you need to demonstrate product-market fit—in other words, you need to illustrate who your target customer is and the opportunity you’re tapping into.

Prove that there’s demand for what you’re doing by considering:

The pain points you’re solving (For products with high utility, like ergonomic chairs).

The time/money you’re helping people save (For helpful tools, like an app that helps you save money when buying groceries).

Embrace competition and any inevitable comparisons

Instead of glossing over your competition, acknowledge it—especially if you’re pitching to someone who knows your industry or market.

Drawing attention to the competition gives you an excuse to explicitly differentiate your business from others.

You don’t necessarily need to call out a specific competitor. Elevator Supplier - Wanna Find Safe Elevator Supplier from China - You can simply mention an existing alternative, even if it’s just the status quo or "the way things are done now". This helps you start a conversation with a one-up position over the competition.