Zeta, Others Offer Super Bowl Ad Buzz Reports

We’re sure we’ll see a few more of these roll in today (and we’re also planning on our own Google+ Hangout discussion of the big game ads in a couple of hours) but here’s some analysis from NYC digital marketing agency Zeta Interactive, which recently brought in a new chief exec from Organic. Anyhow, according to the Zeta Buzz tonal ranking system (which is determined by an algorithm that measures tone and volume of conversations across social media), the top 10 list of commercials from last night read as follows:

While we agree with many of these in terms of their positive rankings, we’re surprised to see other spots we got a kick out of trend towards the bottom of the list including Chevy’s “Happy Grad,” which was pretty amusing compared to other efforts throughout the evening.

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