July 2009 Google Webmaster Report

We are a few days into July and the WebmasterWorld thread that covers Google changes from month to month has been getting a lot of traction over the past couple weeks.

The overall theme is that there is a lot of ranking fluctuation taking place over the past few weeks. There are some rumors that Google has adjusted their link algorithm to look more at how "relevant" the link is to the page it is linking to. What exactly that means and if the rumor is true, is incredibly hard to validate. But the thread is getting a lot of traction and if you are noticing unstable shifts in Google for your search phrases, you might want to take a look at that thread.

Overall it has been a busy month, from adult sites being penalized and restored, to a couple PageRank updates and new Webmaster Tools features - Google has been up to a lot of things over the past 30 days. Here is a rundown of our Google specific coverage over the past thirty-days.