BBC launches a video news channel on Reddit in pursuit of further digital experimentation

The BBC has been testing out new ways of distributing news recently and its most recent addition comes in the form of a dedicated Subreddit and video news channel on the site.

Just a few months ago, the BBC launched Instafax, an experiment in short-form news delivered via Instagram. Now its attentions have turned to Reddit, which is hardly surprising given the huge number of visitors the site receives – last month alone it had around 113 million visits.

The new Subreddit actually first made a quiet appearance a month ago, but the standalone video news channel was only announced by BBC News via Twitter today. So, if you’re looking for a new way to keep BBC News content front-and-center, you’ve now got one.