NASSCOM signs MoU with Facebook to engage country’s entrepreneurs

NASSCOM signs MoU with Facebook to engage country’s entrepreneurs

New Delhi | Red Newswire | May 06 09:00 AM IST.

The umbrella organization of Indian IT companies NASSCOM has set up an MoU with the social media giant Facebook to launch a product design initiative that will engage young entrepreneurs of the country. It will further encourage the entrepreneurs to solve problems and build solutions. The MoU was signed this week in Silicon Valley with the aim of propagating innovative thinking. R Chandrashekhar, NASSCOM President announced the initiative and said there are various key sectors in which technology plays a very transformational role.

In a press conference, Chandrasekhar told PTI, “This is a joint initiative to catalyze the innovation ecosystem and to help design thinking. Today, we are at an infliction point where the industry is at the next phase of revolution and moving towards the whole startup and innovation part, which is coming on the heels of the two decades old of the growth of the services company.”

He further added, “When we are looking at these product companies, design becomes very important. The MoU is intended to help develop this ecosystem and bring in the design thinking… The idea is to ensure that at least 500 plus product start-ups get enabled tools programs, more than 5,000 design thinking professionals to get paid and at least 50 or more award winning product should come out of this whole initiative.”

Julie Zhuo, VP Product Design at Facebook said that the ecosystem of Product Design is evolving rapidly and requires skilled designers and problem solvers to produce effective designs. She said, “At Facebook, we are passionate about design and would like to work alongside industry to foster innovation in product design in India, a country known for great technology and engineering talent.”

Ravi Gururaj, Chairman NASSCOM Product Council said that the council had been running workshops and summit to create more awareness about this field. He said, “The Design Initiative will aim to build and diffuse a design culture across our ecosystem, link up with academia, recognize outstanding designs and overall ensure India’s software products delivery delightful customer experiences.”