Yoga Studios

Running a business is amazingly fun and incredibly exhausting. Each day, there are about a million little things that need to get done to keep your biz running smoothly. After 7 years of running my own businesses, here are a few strategies I live by that help me maintain my sanity.

Hot Spot Yoga Oakland is the HOT SPOT to practice 🔥Featuring a variety of yoga classes, including intense Hot Spot YO Vinyasa Flow and Rise & Shine Power Flow, or the gentler Decompression Session and Honey Lounges. Get pumped up with Hot Tuff classes and pop some bubbly on the weekend at Bubbles & Flow.

I honestly don’t know what I was expecting out of 2016. 2014 and 2015 had brought major changes to my life. For two years, it seemed like everything was falling apart and I had no grasp on what was coming. I’d lost connection to my yoga practice. My personal life had been turned inside out. I moved out of my home of 10 years. I’d put all my business eggs in one client basket and then the bottom dropped out of it!!

Do you feel like your in a social media rut? Your posts aren’t getting very much attention and you feel like it has become a chore? I feel this way sometimes, most social media marketers do. Then, I remind myself of the purpose of social media: It’s to connect with people and share what is meaningful.

If you are a yoga studio or are in the health and wellness industry, there is no better time to start your marketing plan than in October. Use these 4 questions to guide you through developing a marketing plan.

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About Jennifer

Jennifer Skondin has 17+ years of experience specializing in marketing, communications, and PR. In 2008, she rediscovered a passion for yoga and turned her attention and energy into teaching yoga and helping yoga studios and teachers find success through marketing and outreach.

She has worked with dozens of yoga teachers and studios spanning the globe. She has served on the board of directors for a yoga non-profit, worked as marketing director for several multi-location yoga centers, worked one-on-one coaching various yoga studio owners and teachers, has produced yoga festivals, and much more. She is also a certified MindBody Online Software Consultant.

Before yoga, Jennifer explored her love of California politics and environmental causes. She studied Government-Journalism at CSUS, served in the Press Office of the California Attorney General, worked on various statewide campaigns, and was an associate at Conservation Strategy Group, a local environmental consulting agency.

Jennifer lives and works in California, splitting her time between Sacramento and Tahoe. She's an avid San Francisco 49ers and Giants fan. A passionate baker and cook. Adoring auntie. Orange Theory junkie. And world traveler!

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About Jennifer

Jennifer Skondin has 17+ years of experience specializing in marketing, communications, and PR. In 2008, she reconnected to her yoga practice and turned her attention and energy to teaching yoga and helping yoga studios and teachers find success through design, marketing and outreach. Read More…

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