I was hunting high and low for modern, funky distinctive furniture for our party in February when I found Rio Lounge. I contacted them a few days before Christmas and was disappointed to receive an out of office message saying they weren’t back in the office until mid January! However, I need not have worried because I soon received a phone call to say that even though they were closed (for renovations) during that period, Jo would be only to pleased to help me. In fact her assistance, friendliness and positive customer service made the whole experience a pleasure. She assisted me in choosing the correct number of sofas, tables and chairs and offered great advice in a cheery helpful manner. It was like dealing with a friend! On the party day, the furniture arrived exactly at the time agreed, and was set up perfectly by the crew. The furniture itself looked like new, in perfect condition. The sofas were really comfy and the tables and chairs ordered were perfect and looked incredible! Everybody said how amazing the furniture was!I’m really impressed by the efficiency and courtesy of this company, and highly recommend them.

Sandy Craddock

19:31 09 Apr 18

I just wanted to say a massive thank you to you and the team for delivering the furniture for my daughter’s wedding. Everything was perfect, great quality, style and service right from the order through to delivery and collection. Again, thank you so much for a quality, efficient and reliable service.

Ajay Patel

12:04 22 Nov 16

The furniture from Rio lounge looked great. Everything matched the pictures that I saw in advance. And the delivery / set up guys were not only early, but happily waited patiently for other suppliers to finish their set up. They set it up really quickly too!

Greg Bettis

10:49 24 Oct 16

For our wedding in July we used Rio for our furniture needs. Very comprehensive offer with some really nice pieces. The rattan products we went for were all brand new, all had nice scatter cushions which we could choose the colours for. The illuminated G & L were a lovely finishing touch. The items were all delivered on time - very efficient team and easy to do business with.Highly recommended Greg and Lorraine Bettis. 16th July 2016

Nikki Smout

11:35 12 Oct 16

We have been using Rio Lounge for many years for our event hire and styling company - they have some amazing furniture and its always clean and delivered on time! I would recommend them to anyone and hope to continue working with them for many years to come!

The Importance of Events for Your Marketing Toolkit

June 4, 2016

In today’s competitive business world it’s vital to regularly review your marketing strategy to maximise brand engagement and increase sales. It’s tempting to get swept up with the rapid advancements of digital marketing and social media, but at the heart of successful marketing is personal connections and face time with prospective clients. In this article we look at why events are a critical part of your marketing mix and a powerful tool for your marketing strategy.

Product launch events – gold dust for your marketing strategy

Events are a perfect tool for launching a new product. Inviting your clients to a product launch will give you the opportunity to showcase both your new product and your business. This is your chance to wow your guests and help them understand your brand’s personality, look and feel. If you focus on securing a stunning venue and offering great food, drink and entertainment then you’ll be providing a top quality marketing experience that’s guaranteed to engage customers and drive sales. Our guide to planning events will help to ensure that your product launch event goes smoothly.

Product launch events are a low cost option both for marketing your product and for getting instant, face to face feedback from your customers. This is gold dust for your marketing strategy – it will help inform any product changes or adjustments you want to make.

Don’t forget that your customers will be engaged and inspired at the event, so make the most of it! Capture details and follow up within a couple of days with a personal approach or incentive. Be receptive to feedback or engagement through social media and keep the buzz going through post-event press coverage.

Events as a networking tool

If you want to drive brand recognition and build business contacts, opt for a networking event. This is invaluable for developing new connections, strengthening existing relationships and soft marketing opportunities for your own brand or products. Hosting regular networking events, or even launching a new networking group, will also cement your company’s reputation as a knowledgeable business leader. This, in turn, will reinforce positive brand values about your business and will strengthen your business’ brand profile.

Embed your business into the local events scene

Organising your own product launches or networking events will have a direct impact on brand engagement and driving sales – but there’s plenty of ways to secure public visibility through third party events. You could sponsor a local charity event in exchange for promotion and brand profile on the day. You could offer your expertise for a panel discussion or host a business awards evening. This will do wonders for reinforcing brand values and keeping your business name visible.

However dazzling the digital marketing advancements may be, events are still an essential part of the marketing mix. Giving customers the chance to experience your brand at a live event or exhibition will increase their engagement, drive sales and grow your business. There’s never been a better time to start planning your next business event!