It’s always interesting to see how fame re-frames a person. This past Tuesday eve – on the tenth anniversary of Susie Fishbein’s first book of her wildly successful Kosher by Design (published by ARTSCROLL) – the launching of her 8th cookbook (Cooking Coach) took place at Pomegranate Supermarket.

Photos by: Photos by Tibor Tóth

Gavriel Sanders introducing Susie Fishbein..

Susie, fresh from a summer cooking tour of Tuscany, is as gracious, unpretentious and down to earth as ever. Amazingly, she still has that warm, approachable ‘everywoman’ in the kitchen, poised well within a comfort zone honed by years of test and taste experimentation and exploration of ingredients prepping meals for family and friends. Her early training as a teacher who inspired fourth graders to harness the essential techniques and tools beyond the blackboard factoids through cementing experiences, was very much in evidence now as chef extraordinaire. Susie seeks to achieve similar goals for her avid fans in cooking coach; “My true job is to free people from cookbooks and the written word to become more intuitive cooks”

Susie, in action!

As Albert Einstein once said: “I never teach my pupils; I only attempt to provide the conditions in which they can learn.” Susie ‘s latest features easy to follow step by step pictorial Game Plan covering essential equipment, stocking one’s kitchen and key essentials for prep and cooking of meat & poultry, fish, salads & soups from appetizers through desserts. Cooking Coach has a well-organized Playbook detailing creative makeovers for yesterday’s leftovers to new alternate dishes bearing but a dash of resemblance.

Gavriel Sanders, Artscrtoll‘s publicist for the Kosher by Design series, mc’d and fielded questions from the audience, delivering a seamless media event. Pomegranate was the perfect host and venue for this private media reception.

Susie Fishbein and her dad, at the book signing

Susie signed copies of the complimentary Kosher by Design Cooking Coach that the evening’s participants received in their swag bag along with complementary products from Pomegranate. A full review of Susie’s new cookbook will be featured here next week along with a recipe. Thanks to Susie Fishbein and Pomegranate for a most delightful evening and an exciting new cookbook to reach for, until we intuitively ‘get it’ and need but reach within.