Why is it important for people ages 50 and older to get enough protein?

Protein is a vital nutrient for people of all ages for bone and muscle health, tissue growth and repair, and for healthy hair, skin and nails. There is a gradual loss of muscle mass with age that is slowed down by two factors: consuming enough protein and staying physically active. This is why as we get older, it is especially important to ensure we incorporate enough high quality protein into our daily diet.

Because not all protein sources are equally healthy for us, The Protein Digestibility Corrected Amino Acid Score (PDCAAS) can be referenced to determine the best sources of protein that are both high in amino acids and easily absorbable by the body. The whey protein and protein isolate that is used in Kura products rank highest on the PDCAAS score.