He said: "I blew it. Twice in the last couple of months, I've asked editors – over their better judgment and without any respect to our standards or process – to delete recently published posts from the site. Both involved the same thing: my overreaction to questions we've been wresting with about the place of personal opinion pieces on our site. I reacted impulsively when I saw the posts and was wrong to do that."

When the Telegraph faced intense criticism over its lack of coverage of the HSBC scandal, and subsequent reporting of suicides at News UK, Buzzfeed UK reported extensively on the story.