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Market Segmentation

Anonymous

labelBusiness Finance

timer
Asked: Jun 13th, 2013

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Question description

Using an
organization and product of your choice, write a paper discussing the major
segmentation strategies including demographic, geographic, and psychographic
that might be used to identify and target potential consumers for the chosen
product. Evaluate each segmentation strategy, and determine which specific
strategy (or strategies) might be appropriate for the chosen product.