Retailer Kenneth Cole said it plans to close all of its 63 stores across the US and will instead focus on expanding its online and full-price retail businesses. In May 2016, the company launched the fragrance brand Mankind Hero and scent Blue, which were created under a licensing deal with Parlux. Kenneth Cole needs to focus its “energies and resources” on improving its ability to serve consumers on their terms, according to CEO Marc Schneider.