Digital Certainty Index™

Learn how your website performs and measures up to industry standards

It’s a full-time job keeping up market trends—that’s why we do it for you. Our experts have carefully defined each element of a successful website and worked it into a simple scoring system you can use every day.

We regularly adjust the DCI™ scoring model to reflect the changing digital environment across SEO, accessibility, and more, so you can stay ahead of today's biggest website challenges.

The DCI gives you:

Precise insights into website performance

Practical recommendations in a prioritized list

Tangible results that motivate and engage

Expert market knowledge at your fingertips

How does it work?

The Digital Certainty Index uses more than 200 checkpoints to test a website’s performance across three major categories: Quality Assurance, SEO, and Accessibility. The DCI Score indicates the effectiveness of a website, while its sub-scores indicate how well it lives up to quality standards, how discoverable it is for search engines, and if it meets accessibility standards. This overview also offers exact recommendations on how and where to improve your website. Each task is tied to a numerical value—so when you address these issues, you watch your DCI score climb.