Electronic Theatre tops 300,000 unique users

Gaming news and reviews website Electronic Theatre has relaunched after reaching a new monthly user milestone.

Since launching in 2003 the site now reaches over 300,000 unique visitors per month. The redesign is part of a bid to draw 500,000 monthly visitors by April 2012.

The new website has received improved social networking features, with users now able to message one another and the Electronic Theatre team easier than before.

A marketing push will kick off later this year and run during spring next year.

Electronic Theatre’s editor Kevin Joyce said: “This relaunch has come after many years of research and taking note of our audience’s needs. The team is looking forward to the public reaction to our new website, as well as the opportunities for greater interaction that its added functionality will bring.”

MCV is the leading trade news and community site for all professionals working within the UK and international video games market. It reaches everyone from store manager to CEO, covering the entire industry. MCV is published by NewBay Media, which specialises in entertainment, leisure and technology markets.