ideas

Offering delivery can ensure that those larger benefit auction items will still attract bids from auction guests. In this video, I'll share ideas on how to best offer and advertise it.
Watch the video below. ... Read On >

To do a really super silent auction, there are a lot of details you need to cover. Reviewing all of those would make for a hideously long podcast so I'm going to cover three points about displays. I'm calling it "the good, the bad, and the ugly."Listen to the podcast below. ... Read On >

Last time I counted, there were a few dozen points you need to meet in order to ensure your silent auction rocks. Covering all of those would make for a hideously long blog post, so I'm going to talk about a mere three.
I'm labeling these silent auction tips as "the good, the bad, and the ugly."
The Good
One of the smaller auctions I work has about 200 guests. Year after year this group has consistently managed to make their silent auction adorable.
How do they do it?
One point they do ... Read On >

While 2011 still has that new-year smell, I thought I'd do some quick "by the numbers" work. I was curious to see which of my 2010 posts were most popular. What were the benefit auction ideas that you, the readers, liked?Listen to the podcast below. ... Read On >

In late July 2009, you might remember reading my blog post about some benefit auction item ideas I had -- like learning to drive a bulldozer and operate other heavy equipment such as dump trucks or excavators. I envisioned the donation could become a fun birthday party for boys ... or even a memorable party for grown men who might like to test their skills at operating some heavy equipment.
I suggested procuring a 2-hour donation from your nearby Heavy Equipment Training Academy.
Then in ... Read On >

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What auction planners say

Sherry, oh, Sherry! You were an invaluable asset to this year’s gala. With your assistance we were able to add so many new elements that truly made a difference in taking our event to another level. This year was the most successful yet! Everyone loved you and the amazing energy that you brought to the event. We look forward to having you again in 2018!

Thank you so much for the outstanding job you did for us on April 1! I have received so much positive feedback from so many who attended. You even earned Sister Suzan’s (our Vice-Principal) seal of approval! Safe travels to all your many events and thank you for making our biggest fundraiser of the year our best ever!

Sherry is flexible and easy to work with. She gives honest feedback and advice throughout the planning and implementation process. Without a doubt, Sherry and Red Apple Auctions has helped take our annual fundraising event to the next level.

Beckie Middendorf, Development Director and Janet Gulla, Development Coordinator

Sherry is “on board” from day one of auction planning, works closely with our steering committee and is only just a phone call away. The night of the auction, we toss her the keys and let her drive the event! We are never disappointed!

I was very fortunate to have Red Apple on board for my first auction. Working with Sherry was invaluable. She provided guidance at every phase of planning, from procurement on forward – and she challenged us to make our event more ambitious and more successful at every stage. Thank you, Sherry!

Sherry, personally, I can’t even begin to tell you the immense amount of positive feedback that I received having YOU (and Darby) there with is this year! Some of the tidbits: You added EXCITEMENT and ENTERTAINMENT… You added EXPERTISE and FUN… You helped the evening FLOW, in a wonderful and positive direction… You were FUN,… Read The Rest “Anne Livaudais Knudsen, 5th year gala co-chair”

Aren’t KK and Michael a cute couple? They liked that I “moved the crowd along … kept the crowd engaged but wasn’t obtrusive or invasive. We were able to talk but still keep track of what was going on.”

You have NO idea of how many people came up to me (I know Julie as well) and said, ‘That auctioneer was incredible … she engaged the crowd, … she got the bidders to bid without being rude/pushing, … I loved observing her, I just watched her, … she did a great job.’ It was… Read The Rest “Staci Meruvia”

Geri said: “Great job of getting potential donors in the room to step up to the plate and not feel guilty or bad about it. They actually wanted to give more … and that’s not something I’ve seen in many other auctioneers.” The following year, she herself ‘stepped up’ and became one of the gala… Read The Rest “Geri”

Irene attended one of my New Hampshire auctions and assumed I must be a radio personality — until I started to chant that fast talk. “I’ve been to this event before with a couple of other auctioneers,” she said, “Your ability to get personal with people in a way that isn’t intimidating — men, women,… Read The Rest “Irene”

Most product & consulting remarks are found on their respective webpages, but I’ve listed two below so you’re assured my products are as spot-on as my auctioneering. Not only was our 2013 auction a blast, but our Washington, D.C. public school raised $67,000 — that’s $25,000 more than last year! The evening went off… Read The Rest “Carolyn Kahn-Hall and Andrea Del Vecchio”

As a former Fox News Anchorwoman, I am often called on to perform at auctions. So, I know first-hand that auctioneering can be a difficult job. Sherry Truhlar is one of the best in the business. She is skillful at managing an audience and keeping them focused on the task at hand – which is… Read The Rest “Cynthia Steele Vance”