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Tuesday, July 3, 2012

Early July Displays

It's been a couple weeks since my last display post and my folder of new photos has filled up again, so it's time for another display post.

Maybelline Color Show continues to show up in various stores in various configurations. Here's a mini display with eight colors at Walgreens (where they're selling for $4.99). Left to right: Bold Gold, Amethyst Ablaze, Pink Shock, Orange Fix, Keep Up the Flame, Fuchsia Fever, Go Go Green, Shocking Seas.

Rite Aid had the Jesse's Girl Rock Star Collection, which has three polishes in it: Carolina Beach, Beach Baby, and Wild Thing. I think but don't know for sure that Carolina Beach is an existing color renamed (maybe one of the old JulieG ones now that she has her own namesake line); the other two are definitely not new.

At CVS there was a Spoiled display called In the Hamptons. The one I saw had bright warm colors plus one purple. I've no idea if this was the assortment that was supposed to be there or not, though the polish colors do sort of coordinate with the background photos so maybe. Front row, left to right: 2 Weeks Sober, Let's Get Sushi, Did I Dye it Too Blonde, Jail Bait, Plastic Flamingo, I Gotta Confection to Make. Back row: Mind Your Own Beeswax, I Only Eat Salads, Tip Your Waitress, Let's Get Sushi, Fuzzy Dice, Jail Bait.

Sephora is not on my usual shopping routes, nor is it the kind of store I'd usually take photos in, but I happened upon a Sephora Inside JCP where I snapped a shot of their Sephora by OPI Indian Summer collection. Six polishes here: Paisley Attention to Me, What Aura Gonna Wear, Looks Like Rain Dear, I'm So Sari, Seriously It's a Naan-Issue, and Henna-Thing is Possible.

Walgreens has had a whole bunch of new stuff lately, most of which will probably show up at other places soon but Wags seems good at getting stuff first around me. Here are The Brightest Neons from Revlon, double ended bottles with white on one side and a neon on the other. The neon colors are: Neon Light (yellow), High Voltage (yellow orange), Fuchsia Shock (deep pink), Hot Hue (orange), Ultra Violet (bright purple), Pink Glow (warm pink), Electric Blue (bright blue), Groovy Green (lime).

You may recall that earlier this year Revlon had some double-ended polishes with crack at one end and a base color on the other. Now they've released crack in full size bottles. Eight colors: Fly By Night (charcoal), Summer Fling (orange), So Over It (silver), One Night Stand (orange but not the same as Summer Fling), Dream On (blue), Who Cares (copper), Just for Now (red), and Really (white).

Sally Hansen has another of their seasonal Hard as Nails displays with core colors. This one is called color Celebration and has these shades (left to right, as usual): Hard to Get, Unbreakable Heart, Crystal Clear, Tough Love, Teal Steel, and Gem-stone.

Essie Mirror Metallics is five chromes: No Place Like Chrome, Good as Gold, Penny Talk, Nothing Else Metals, Blue Rhapsody, No Place Like Chrome (again, because the display has six slots).

Ulta has a display of Minx strips, which are very nice and shiny but are also $18 a set.

My favorite design was a metallic geometric with holographic highlights. I liked it, but I didn't $18 like it so it's still in the store.

Our last stop today is the display for another set of Ulta summer exclusives from OPI. You may recall that the previous set, Too Haute to Handle turned out to be not overly special. Here's the new set.

There are twelve colors in this collection, eleven of which were still there when I spotted the display. All of them looked familiar, and not in "gee, these vague remind me of something" way but rather in a "I'm 99.9% sure I bought that color with a different name in the last year or so" way. Based on the ones I've seen in person and looking at swatches online, here are my best guesses for what's been renamed (starting top right, including the color that was sold out):

First Names Only = Steady as She Rose (Pirates)
Passport and a Smile = Sparrow Me the Drama (Pirates)
Talk About an Upgrade = Planks a Lot (Pirates)
Meet Me at the Bonfire = Big Hair Big Nails or Guy meets Galveston (definitely one of the Texas sorbets)
Oh Waiter = Skull & Glossbones (Pirates)
Where's My Bikini Top = Stranger Tides (Pirates)
Do My Back Please = Mermaid Tears (Pirates)
Your Palapa or Mine = Don't Mess with OPI (Texas)
In a Flirtationship = Excuse Moi (Muppets)
No Time for Postcards = The One That Got Away (Katy Perry) [at first I thought Pepe's Purple Passion but I'd forgotten about TOTGA]
He's My Surfing Instructor = Last Friday Night (Katy Perry)
See You Next Summer = Not Like the Movies (Katy Perry)

I really wish OPI wouldn't do this. Yes, it's good for people who missed the colors the first time around—but the first time around wasn't that long ago for any of these! But I guess it's effective with their target audience, because these do seem to be selling well. I bought none of them, not even for comparison purposes. I'm hoping that before next summer, someone at OPI finds a forgotten warehouse filled with original My Private Jet, Peel Me a Gobi Grape, and other older colors that they can re-label for Ulta. Instead we'll likely get whatever didn't sell so well in the previous 18 months.

My nail wheels and I will be taking tomorrow off from blogging in order to celebrate Independence Day by sleeping in and lazing around. I'll be back posting on Thursday. Happy 4th of July to those of you in the U.S.—please be careful if you're blowing things up!

33 comments:

I definitely like Color Show, and there are dupes for the Revlon nail art duos from Essence, way cheaper!The new China Glaze collection definitely looks tempting. Haven't liked much of the recent China Glaze collections tbh !

I picked up Maybelline Color show in Denim Dash maybe it's from the old collection. Okay enough with all the crackles I'm wanting some dupes to OPI Spotted. Everything is starting to look the same to me. Lol! Maybe because I have so many. Thanks for sharing :)

I have a thought about OPI renaming polishes. Most of the time they are licensed (Katy Perry, Muppets, Beiber, Pirates of the caribbean) and they have excess vats of these colors, so when the license agreement runs out they rename them something else. Sure, it's annoying but it makes sense that some of those colors would make it into the core colors but they can't keep continuing to pay royalties. I expect the Nicki Minaj colors will be showing up renamed next summer. Now as to why they renamed the Texas colors I have no clue.

So many lovely polishes yet again!!! Looking forward to seeing your Orly swatches, I am considering getting a couple of colours. Not too thrilled about the CG Safari collection, I don't see anything new or exciting.

I was so excited when a friend told me about the Ulta exclusives. I went out of my way to get to an Ulta to see them and I had the same reaction as you. these are straight up repromotes with new names. LAME!

"I saw Orly....I bought 'em all.." OMG LOL!!! This post is bad bad bad! I'm on a no buy for July and this isn't going to work. BTW, how is on safari out right now? Isn't it a bit early? I've been seeing your comments around and finally bumped into your blog. WOW, very nice. I have a blog too, hope you check it out.

Your display posts are the best (do you also write down polish names while in the store?)! Those Orly seems really cool, can't wait to see them swatched.I think I'd have the same WTH reaction seeing OPIs relabelled. It's so annoying to buy something and then realize you already have it (sometimes Essence and Catrice do similar tricks here). On the other hand, people who missed limited editions before should find these "exclusives" quite appealing (12$ for 2 polishes is quite a steal)!

Aly, when I first started doing this, I did write down the names, but once I got more comfortable with having my camera out in the stores, I began taking detail pictures of the bottles showing the names on them, since that's easier and faster.

You're right...Anyway I'm still taking pictures in the "shoot and run" mode (or "pretend you're texting in front of a display, holding you phone in a weird way") it will take ages for me to dare taking single bottle pics :-)