In this webinar we will explore the strengths and weaknesses of Sitecore testing/personalisation vs third party tools like Optimizely, VWO and Google Optimize

Compare & evaluate: Sitecore boasts a number of tools that can profile your visitors and deliver them a tailored customer experience. But in what areas does this Sitecore functionality really excel, and when/why would you consider investing in a third party tool?

Getting started: we’ll take a look at Sitecore features like Engagement value scoring and visitor profiling as well as the process of actually implementing experiments on each platform

Ask the experts: identify what tools and when they should be deployed by drawing on our extensive experience across both Sitecore and third-party testing tools

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