Top iOS Games & Apps in November: Netflix is #1 App in the West, Pokémon GO Falls Down the Charts

We have updated our monthly iOS rankings to include an overview of the top apps by revenues and downloads, along with the top games. These estimates are provided by our partnership with app analytics specialist PrioriData. Find the full Top iOS Games and Apps by Revenues and Downloads here. In November, Game of War was the new #1 grossing game in the US, as Pokémon GO tumbled seven spots to #8. Neflix was the top grossing non-game app in both the US and EU. In China, French publisher Gameloft saw success in the download ranking, with three titles in the top 20.

US: Video & Music Streaming Apps Take Top 5 by Revenues

For the first time since July 2016, Pokémon GO lost its #1 position in the games ranking by revenues, dropping seven places. The game was already falling in the download ranking, and barely hung on in November at #20. Its first major expansion, which will include new Pokémon, is expected soon. The game is also partnering with multiple companies, such as Sprint and Starbucks, to reach more people and engage with current gamers.

DoubleDown Casino showed a strong performance, climbing six spots in the revenue ranking and breaking into the top five. The game’s gains were likely a result of promotions in which players received a large number of free chips. Looking at downloads, 8 Ball Pool by Miniclip rose through the ranks from #11 to #2, only to be held off the #1 position by new entry PinOut!, a modern pinball game. Episode also performed well, jumping twelve positions to #7 downloaded game after November updates and being featured in Apple’s yearly (RED) promotion.

The top five grossing non-game apps in the US in November were all streaming apps focused on music or video content, with Netflix leading the way. Pandora took the #2 spot, switching positions with Spotify, while LinkedIn dropped one spot to round off the top 20.

EU: Heart of Vegas Soars 13 Spots to #6 Grossing Game

Clash Royale remained the #1 game in the revenue charts in the EU, fending off Candy Crush Saga and Mobile Strike, which both gained three positions to reach #2 and #3, respectively. Heart of Vegas was the surprise of this month, rising 13 places from #19 to #6 grossing game. Star Wars: Galaxy was a new entry at #13, which comes as no surprise considering the upcoming movie. The download ranking featured 13 new games in November. This was aided by major declines of games like FIFA Mobile Soccer and Rolling Sky, which could not keep momentum from October.

Looking at non-game apps, Spotify lost its #1 grossing position to Netflix in November, and was also surpassed by dating app Tinder. The biggest riser was SoundCloud, gaining three positions from #18 to #15. In terms of downloads, ITunes U disappeared completely from the top 20 downloads, while AliExpress entered at #19. Wish, another shopping app, was also new to the top 20 downloaded apps at #18.

CHINA: Gameloft Has Three Games in Top 20 Downloads

In China, NetEase’s game Onmyoji lost its #1 grossing position to King of Glory, but NetEase franchises still performed well, completing the top five with the Fantasy Westward Journey games and Ghost Story. Tencent now has eight titles in the top 20, with games like Zheng Tu and Naruto Mobile showing strong performances. Blizzard released a new expansion for Hearthstone, The Mean Streets of Gadgetzan. As a result, the game gained five ranks to break into the top 10 grossing games at #8.

French publisher Gameloft had three titles in the top 20 downloads in November: Asphalt Extreme, Asphalt 8: Airborne, and Zombie Anarchy: Strategy of War & Survival. Asphalt Extreme, which was launched at the end of October, performed the best, coming in at #3. Asphalt 8: Airborne, which was released in 2013, held onto its position at #13 from the previous month. Meanwhile, Zombie Anarchy: Strategy of War & Survival debuted at #14.

In terms of non-game apps in China, QQ rose four spots to top the revenues chart, while also showing a strong performance in terms of downloads; Tencent’s instant messaging service gained seven positions to be the #2 downloaded app in November. WeChat led the download ranking by rising five positions.

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