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tvstrategies™

tvstrategies™ (Advanced Media Strategies LLC) was established in 2001 by Steven Hawley, an independent consultant and industry analyst that has been involved with IPTV since 2000, and with online, software, telecom and computer technologies for years prior to that.

Today’s pay TV experience isn’t just about television sets attached to set-top boxes. It’s also for apps running on mobile smartphones, tablets and online video players. It’s a mash-up of video programming complemented by the Web, social media and advanced advertising. Advances in content discovery, recommendation, speech and gesture recognition are further enriching the experience.

In addition to reaching consumers through strictly managed networks, TV is accessible via the open Internet, in your favorite coffee shop, on the train, and in the Connected Car. Content providers and advertisers need to build creative and compelling experiences to make the best use of their new-found reach. Service providers can begin to offer new services that complement traditional pay TV and broadband, such as home control and home security. All of them can enable consumers to enjoy and manage them as they move through the course of their day.

Reports and Publications

This report by Steven Hawley of tvstrategies, a contributing analyst for Multimedia Research Group (MRG, an SNL Kagan company), provides an in-depth examination, category analysis and global forecast for client-side TV software so...

This report, by Steven Hawley of tvstrategies, also a contributing analyst for Multimedia Research Group (MRG, an SNL Kagan company), provides a thorough examination and analysis of the TV Service Delivery Platform (TV SDP) catego...

Published in June 2013, and available now from MRG, this report provides an in-depth introduction and analysis of the next great market opportunity for companies that provide telecommunications, pay-TV, online video and digital ho...

tvstrategies (Advanced Media Strategies LLC)
provides consulting, analysis and research for providers of products, services and strategic information
within the broadband industry.

tvstrategies was established in 2001 by Steven Hawley, an independent consultant and industry analyst that has been involved with IP video since 2000, and with telecom and computer technologies for three decades.