Wirebird Guitars

My Role

Site

Wirebirdguitars is the public face of bespoke master craftsman Sam Walker. Sam has been building guitars since the mid ‘90s, and his knowledge and specialism has led him to work in many renowned workshops including the Gibson artist relations office in London.

Sam builds bespoke guitars to commission with a retro look and cutting edge sound for clients such as Sir Bob Geldof, Madonna and the late Amy Winehouse.

It was important for the site to communicate the small details of craftsmanship which define his instruments

While Sam is a genius with a fret saw, updating databases fills him with fear so I set up a bespoke wordpress backend which allowed him to create new guitar profiles, updated his galleries and FAQs, all in a way that was intuitive and simple.