For the first time in history, a presidential candidate has launched a national Snapchat filter in an all-too-transparent attempt to woo the millennial vote. From a marketing perspective, it makes sense right? Over 80% of Snapchat users are under the age of 34 after all. But could The Trump really make Snapchat great again?

Reality shows that this may have been one of the worst moves the Trump campaign could have come up with. The filter has instantly turned into the butt of the joke leaving many Millenials going as far as questioning whether they should delete Snapchat entirely. Talk about a backfire. Let’s see what the Internet is saying about this…

People are more than a bit upset…

glad to know snapchat will do anything for enough money. @snapchat can’t wait to see the new kkk filter, it’ll look great w the trump one !

About the Author

Alex D'Amore

Alex D'Amore is a Senior Editor at Social Media Explorer as well as an Account Manager for Renegade .
He travels full time and has lived on the road working remotely for over two years. You can check out his blog or Instagram to follow him on the road. Alex enjoys photography, social psychology, and riding his bike for way too long.