Employment History

PT Central Capital Futures

2014 - 2015

Content Writer

I have responsibility to:
1. Content publishing story telling about the company, industry that are run, the company’s brand, and products/services which sold by the company
2. Develop into a content outline, along with a brief description that can be used by social media team, online community team, and online marketing team to market company brand or product
3. Writing financial planning articles
4. Writing copy for the purpose of advertising or marketing
5. Researching the materials, brainstorming the ideas with team, editing articles, translating articles from many kind of sources, make storyline for company video advertisement
6. As voice over for video advertisement
7. Writing content marketing for landing page of company website, and prepare some articles for company website
8. Create newsletter, materials for social media and forum content
9. Involve to plan social media campaign, help social media team for managing social media channels

PT. Cantik Karya Indonesia (CANTIK.COM)

2015 - 2016

Content Writer

PT. Cantik Karya Indonesia (Cantik.com) is a nationwide online retail distributor delivering a wide range of women beauty and fashion needs for all age groups.
In there, I have responsibilities:
- Writing product description for women’s clothing, shoes, accessories, bags, beauty.
- Uploading the details.
- Writing lifestyle and health articles.
- Writing headlines for landing pages, editorial copy and straplines.
- Working with the another teams to gather requirements.
- Developing a project schedule for delivery of all copy.

BANANANINA

2016 - now

Senior Content Writer/Editor & Media Relation

Banananina is a leading local reseller of authentic fashion items. Specializing in branded authentic bags, shoes, accessories and more. Now, currently focusing on women’s collection, while also starting to expand on the men’s collection.
In there, I have responsibilities for:
Banananina Magazine
- Writing lifestyle articles about fashion, beauty, food, and travel.
- Read content and correct for errors in spelling, punctuation, and grammar
- Rewrite copy to make it easier for readers to understand
- Verify facts using standard reference sources
- Evaluate submissions from freelance writers to decide what to publish
- Work with freelance writers and Editor In Chief to help their ideas and stories succeed
- Plan the content of digital media and publications according to the publication’s style and editorial policy
- Develop story and content ideas while being mindful of the audience
- Allocate space for the text, photos, and illustrations
- Approve final versions submitted by freelance writer
Banananina Youtube Channel
- Research materials as source of inspiration in making Youtube content
- Work with Creative Department for making video storyline and shotlist
- Oversee implementation of production and editing process
Media Relation
- Establish cooperative relations with media
- Prepare articles and press releases for the media
- Distribute news to media for event of Banananina
- Making PR Value report to eCommerce & Marketing Manager

Social Media

Payment Method

Secure Payment

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