State
Controller Kathleen Connell Stars in Public Service Campaign

'Goldilocks' Finds the Right Tax Form

Public Service Announcements featuring State Controller
and Franchise Tax Board Chair Kathleen Connell are out to show that
a simple tax filing process is no longer a fairy tale.

Four messages, each voiced by Controller Connell,
explain the benefits of using the simple 540 2EZ tax forms, electronic
filing, and the voluntary contribution funds on each state tax form.

In the Goldilocks message, Controller Connell
reads the story of “Goldilocks and the Three Tax Forms”
to an attentive group of youngsters.

In this adaptation of the childhood favorite, the
Controller describes how young Goldilocks struggles with filing
her state tax return. “I'm just a single girl with a salary … there
has to be an easier way to file,” she says.

And there is. Controller Connell regales how Goldilocks
goes to the FTB website and downloads the Form 540 2EZ. “This
form is just right. It takes about 15 minutes to complete and I
can e-file it, telefile it, or mail it in,” says Goldilocks.

The PSAs have been sent to radio stations statewide
and are available for listening at FTB's website.

The 540 2EZ is the state's simplest tax form and
available for more than four million eligible taxpayers. It has
fewer lines to fill in and some of the math calculations are built
into the form. Visit www.ftb.ca.gov and do it yourself with the
Franchise Tax Board. It's that simple.