Report Expects e-Commerce Growth

September 18, 2005

Cambridge, Mass., As on-line technology continues to flourish, so too will on-line retail sales burgeon. According to Forrester Research, the $172 billion in U.S. on-line retail sales in 2005 will nearly double to $329 billion by 2010.

The 14% compound annual increase of e-commerce mainly can be attributed to retailers’ new approaches to on-line consumers. Rather that seeing on-line stores as a low-cost supplement, retailers now view the e-commerce as a channel to improve customer service and retention.

Several top retailers reflect this growing trend of on-line promotion and improved consumer relations, among them Target, Gap and Nike.

Newsletter Sign Up

Solutions Spotlight

Retailers need to offer more options to deliver merchandise faster — especially if they want to compete with the narrow delivery windows that Amazon and other nimble online players continue to offer. Download this white paper from Chain Store Age and IBM to learn four ways to Improve fulfillment, increase efficiency—and drive sales.