Pudding

Pudding is South Korea’s answer to Instagram. Hugely popular in Asia, with 77% of its 2 million users based in the region, Pudding has had over 4 millions photos uploaded to it since its February launch. The app's popularity lies in its emotive tagging, which lets users attach a feeling or activity to a picture, such as “lonely,” “yummy,” “partying” or “self-shot.” You can even add songs to images, extending the atmosphere associated with a photo. Available both for iPhone and Android, Pudding’s multimedia captions seem to be onto something.