The global world of sport faces unique challenges in an ever changing environment. This means proper representation for its athletes is now more important than ever.

We believe we have the market knowledge and business experience to provide a more holistic service to athletes.

We aim to help athletes make better strategic decisions on their careers, sponsorships and business arrangements.

Giving our clients access to a vast network of specialists, we feel we have all the expertise needed to create a successful career on and off the field.

Our focus is on the long term guidance of our clients, and our philosophy is to nurture talent in the correct way to allow it to flourish.

Commercial rights

Maintaining a balanced lifestyle as an athlete requires a huge amount of dedication and focus, our job is to translate that focus into an effective package off the field for our clients.

Our team will manage all commercial aspects for our clients from contracts, sponsorships, image rights and media opportunities.

Sports men and women are brands in their own right, and it is vital that we ensure the individual’s behaviour is suitable and in no way detracts from their brand.

Identifying an athlete’s image rights, along with valuing and protecting them, is a complex but essential exercise. We have all the in-house expertise to structure these deals to maximise the client’s benefits.

We will ensure our clients are media trained and confident communicators, so they will feel prepared for any opportunity and comfortable with any public appearances.

Career

We advise our clients throughout their sporting career and into retirement, helping them to achieve their maximum potential in life.

The long-term welfare of our clients is of paramount importance to use, and we know that obtaining the best education and development is vital.

We help to source opportunities not only within but also outside of sport, making sure they receive the best advice and are prepared for the journey ahead.

Sponsorship

We help some of the world’s most forward thinking organisations create sponsorship platforms that attract global brands.