Design Today Winter 2015 : Page 2

A NEW YEAR of RESOLUTE CHANGE A new year always seems to bring with it a desire for change, new ways of thinking, a fresh perspective. It’s a feeling that compels many peo-ple to develop new ﬁt-ness routines and ﬁnan-cial strategies, and it is accompanied by the be-lief that there is always room for improvement. EDITOR’S CORNER Millennials are doing things differently than their predecessors, and the level to which this demographic group will embrace interior design is unknown. In an imme-diate access, point-and-click world, designers are by necessity going to need to be on top of technology that gives them an edge over DIY online programs to re-In the media industry, main competitive. Tech-the new year is a prime nology is part of the opportunity for publi-design business of the cations to look at the Cindy Hodnett future, and successful potential game chang-designers are going to ers in areas covered and to develop corresponding coverage strat-be challenged with ﬁnding “wow” factor tech-egies. Following our ﬁrst year of Design Today, nologies to impress millennial clients. several topics keep coming to the forefront of discussions and consequently, readers can Finally, consumers have access to around-the-world design, but of course, it’s hard for a look for several new features in 2016. small design company to keep a business go-First, we know our readers come from sever-ing if the principals are traveling to dozens of al design perspectives. There are the interior markets. Next year, we’ll continue to showcase designers working for large ﬁrms, those with High Point introductions, but we’re also going their own businesses and those working in re-to offer you armchair shopping trips as our ed-tail settings for furniture stores. There are also itors travel around the world to cover stories. merchandisers, product development special-Take a look at what’s happening in Europe and ists, fabric designers. The profession is broad, other markets; your clients will be! the inﬂuence deep. In 2016, we’ll include each facet of the design industry in our coverage, 2016 is promising to be a very good year. and we’ll talk to designers about what’s hap-Stay tuned for the magazine’s equivalent of new resolutions! pening in their ﬁeld of expertise. Second, the industry is evolving in ways that demand new business strategies. We know 2 | DESIGNTODAY Cindy Hodnett