I want to reiterate Musicformedia’s comments and MBMedia’s concerns about consistency. It’s a constant balancing act between consistency and speed for any creative marketplace.

At GraphicRiver, we aim for a 24-48 hour turn around, but sometimes it can take 72 hours if we are short on reviewers or there are files held over the weekend for a special issue. That’s still quite impressive considering the average wait time of many stock sites is over a week, and that we get anywhere from 40 to (occasionally) over a hundred submissions a day!

Definitely must be a difficult one for GR reviewers, a very subjective job which i dont envy.
Like MB Media said, the less reviewers the better, more consistency unfortunately that means a sacrifice of a longer approval rate but i think in the long run its worth it, as it still beats any other market place upload time

@Enru – Just to clarify, ThemeForest very rarely goes over the 24 hour turn-around time. If we do, it might be on the weekends; but generally speaking, we’re quite efficient!

I think this is just one of those cases where people won’t be satisfied until there is nearly instantaneous review feedback. So many people gripe about the rare cases when they go over the 24 hour review process, but the fact is that even a 48 or 72 hour review process is still ahead of the curve considering similar sites – and the fact that you generally get substantive feedback (not robot emails) that help to improve the quality of work in a timely manner is the same exact level of service that I get from top level art directors at major studios.

I’m actually pretty shocked that the initial post complained about a lengthy response… it’s intended to be a helpful process that improves the overall quality of the products on the site, not an expedited “let’s accept any old design that’s submitted” machine. If quality on the site drops, so will sales. It’s the reviewers’ (and the company’s) prerogative to take their time and conduct reviews properly.

I totally understand the moments of anxiety and excitement as you wait for your review, but chill out folks – grab a beer and go have a good time while you wait for your review. Watching water boil won’t speed it up. Quality reviews take time. And when you get the rejection letter (which you will – I get rejected 1-3 times on average – just treat it as part of the design process), take the feedback in stride and use it to make your work better – don’t drop a new rant thread on the forum (and I should note that this original post by Enru WASN ’T the type of rant post that I’m talking about – it was actually quite thoughtful).

That said, the upload & review process can be improved, and the moderators have assured us that they are taking all of these issues into account for the upcoming redesign. Could Envato put more reviewers on staff? Sure! But it might also require them to compromise review quality & consistency as well as the Envato culture if they grow their reviewer staff too quickly. Until we hit a 7 day review process, I suspect that we should all let the site continue to grow at a healthy rate if we want a sustainable marketplace to sell our work in in the future.

@Enru – Just to clarify, ThemeForest very rarely goes over the 24 hour turn-around time. If we do, it might be on the weekends; but generally speaking, we’re quite efficient!

I think this is just one of those cases where people won’t be satisfied until there is nearly instantaneous review feedback. So many people gripe about the rare cases when they go over the 24 hour review process, but the fact is that even a 48 or 72 hour review process is still ahead of the curve considering similar sites – and the fact that you generally get substantive feedback (not robot emails) that help to improve the quality of work in a timely manner is the same exact level of service that I get from top level art directors at major studios.

I’m actually pretty shocked that the initial post complained about a lengthy response… it’s intended to be a helpful process that improves the overall quality of the products on the site, not an expedited “let’s accept any old design that’s submitted” machine. If quality on the site drops, so will sales. It’s the reviewers’ (and the company’s) prerogative to take their time and conduct reviews properly.

I totally understand the moments of anxiety and excitement as you wait for your review, but chill out folks – grab a beer and go have a good time while you wait for your review. Watching water boil won’t speed it up. Quality reviews take time. And when you get the rejection letter (which you will – I get rejected 1-3 times on average – just treat it as part of the design process), take the feedback in stride and use it to make your work better – don’t drop a new rant thread on the forum (and I should note that this original post by Enru WASN ’T the type of rant post that I’m talking about – it was actually quite thoughtful).

That said, the upload & review process can be improved, and the moderators have assured us that they are taking all of these issues into account for the upcoming redesign. Could Envato put more reviewers on staff? Sure! But it might also require them to compromise review quality & consistency as well as the Envato culture if they grow their reviewer staff too quickly. Until we hit a 7 day review process, I suspect that we should all let the site continue to grow at a healthy rate if we want a sustainable marketplace to sell our work in in the future.

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