Facebook bets big on e-commerce with 'Shops'

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Facebook bets big on e-commerce with 'Shops'

May 20, 2020 16:15 IST

Facebook has announced the launch of 'Shops’, an initiative that gives small businesses the tools to create online stores on Facebook and Instagram. The social network giant said in a blog post, that businesses can customise looks and display products on sale, while users can save their payment methods and shipping addresses for faster checkout. The shopping feature will also eventually appear on WhatsApp and the company's other messaging apps, besides being integrated with live streams. This is Facebook’s biggest move into e-commerce as consumers flock online to shop during the pandemic.