App of the Month | Clips

We all know how popular video has become, especially on social media. A lot of the videos seen nowadays on social platforms are being used to support advertising efforts, accompany event promotions, and increase sales.

If you’ve logged onto Facebook recently, you’ll notice you’ve automatically been opted-in to their new video feature, auto-play. This means that videos will play automatically when scrolling through your newsfeed; the best part is you don’t have to click a thing!

The only down side of this new feature is the majority of videos that auto-play will automatically be muted. With that, we are excited to share our latest App of the Month! Keep reading to learn more about Apple’s newly created app, called “Clips.”

“Clips” uses facial recognition to identify the people in your videos and then suggests those people to share your video with! What really sets this app apart from any other app created is its Live Titles feature, which is able to analyze spoken words and turn that speech into on-screen text.

That’s not all the nifty app Clips can do, it also synchronizes the text to the pace of the speaker, making video editing easier than ever.

To make a long story – short, Clips is your solution to delivering more desirable videos (that people will understand and want to finish watching)! Here’s why:

Text-on-screen has become a must-have for anyone who wants their social videos to be seen. People are consuming more video content than ever and by captioning videos (using Clips) you’ll be able to easily annotate your videos

There are many options when it comes to editing videos including different typefaces and presentation formats

You can manually edit captions with punctuation and emoji’s

At its most basic level, Live Titles’ job is to listen attentively and spit out precisely timed subtitles in one of 36 languages

Try this neat tool out today and see how much more engagement you get with your social media videos!

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