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As a designer working in a social field I am asked to work with communities or to develop projects within communities.

I have my ideas, my way of working on a project and I know what I want for them, regarding the general environment and living it I can sense what is important and the direction the project shall take. There is here a big danger :

“Fast track” is a integral part of park infrastructure, it is a road and an installation at the same time. It challenges the concept of infrastructure that only focuses on technical and functional aspects and tends to be ignorant to its surroundings. “Fast track” is an attempt to create intelligent infrastructure that is emotional and corresponds to the local context. It gives the user a different experience of moving and percieving the environment.

HCD Connect is a network for social entrepreneurs, allowing them to meet exchange and build projects together.
There it is also possible to find their toolkit for a Human Centered Design, consisting in three main points :

We are at the tail end of an era that has focused almost entirely on the innovation of products and services, and we are at the beginning of a new era that focuses on the innovation of what I like to call “behavioral business models.” These models go beyond asking how we can make what we make better and cheaper, or asking how we can do what we do faster. They are about asking why we do what we do to begin with. And the question of why is almost always tied to the question of how markets behave.

After learning the business model structure, a friend of mine introduced me to this business model tool, which has the advantage to be very visual and gives you the ability to have a clear overview of your business at any time.

However, I was not satisfied with the model taking in account only economical costs and monetary values, I want to implement social value and cost in this model, here is a first step towards a more complete approach, I would be happy to hear about your ideas and approach on this.

The trick is to be different in a way that is highly relevant to your audience. Different in a way that creates competitive advantage. Advantage that is, over time, as sustainable as possible. All of which is to say–it’s not easy.
full article at : fastcompany