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I hear it all the time from people. “I’m passionate about it.”
“I’m not going to quit, It’s my passion.” Or I hear it
as advice to students and others “Follow your
passion.”

What a bunch of BS. ”Follow Your Passion” is
easily the worst advice you could ever give or get.

Why? Because everyone is passionate about something. Usually more
than 1 thing. We are born with it. There are always going
to be things we love to do. That we dream about doing. That we
really really want to do with our lives. Those passions aren’t
worth a nickel.

Think about all the things you have been passionate about in your
life. Think about all those passions that you considered making a
career out of or building a company around. How many
were/are there? Why did you bounce from one to another? Why
were you not able to make a career or business out of any of
those passions? Or if you have been able to have
some success, what was the key to the success? Was it the passion
or the effort you put in to your job or company?

If you really want to know where you destiny lies, look at where
you apply your time.

Time is the most valuable asset you don’t own.
You may or may not realize it yet, but how you use or don’t use
your time is going to be the best indication of where your future
is going to take you .

Let me make this as clear as possible:

When you work hard at something you become good at it.

When you become good at doing something, you will enjoy it
more.

When you enjoy doing something, there is a very good chance
you will become passionate or more passionate about it.

When you are good at something, passionate and work even
harder to excel and be the best at it, good things happen.

Don’t follow your passions, follow your effort. It will lead you
to your passions and to success, however you define it.