Paul Ormerod Interview

GSDP is an FP7 funded coordination and support action to develop a research program for the study of global systems in an ongoing dialogue with decision makers. GSDP will operate as an open network evolving through workshops, working papers, publications, and open conferences.

Paul Ormerod is a Partner of Volterra.

Paul has many years of experience in working with companies to develop models to enhance their decision making. In the 1980s, he was one of the founders of the Henley Centre for Forecasting, and pioneered the then-innovative application of modern econometric techniques and electronic data to analyse price elasticities and identify the competitive sets of consumer brands.

He has developed forecasting and corporate decision systems using a wide range of techniques, including expert systems and behavioural modelling.