The one we all want

Since the 1920s, when all women were more conservative and submissive, this classic Chanel mainstay, the Chanel N°5 is a hit. Today, supermodel Gisele Bündchen joins the likes of French actress Catherine Denevue Model Estella Warren, French film star Audrey Tautou, Marilyn Monroe, in celebrating the iconic non-tangible accessory. Like these Chanel icons, Bündchen is today’s dynamic emblem.

“The One That I Want”, the scent’s newest campaign, written and directed by Moulin Rouge! And The Great Gatsby’s Baz Luhrmann with Oscar-winner Catherine Martin, the Chanel N°5 woman is repackaged as a modern one who listens to her heart’s desires: a woman of free will and balance. No words or dialogue are in the campaign, to create a deeper connection to what it conveys.

With very unique tones of flowers and wood and created by the great perfumer Ernest Beaux, the iconic fragrance still soars until today.

Velvet Magazine

VELVET is a UAE-based, quarterly printed publication, that has weekly updates online, and daily within our social media platforms that looks West but thinks East. It incorporates global style and trends, but holds true to its Arabic roots, appealing to discerning readers, from Arab nationals to the region's wealthy and aspirational expats.