As part of the launch in those cities, Lyft is giving out unlimited free rides for two weeks. The idea is to help people explore everything their cities have to offer — be that shows, parties, or dining experiences.

Drivers will still get paid during these free trips, so Lyft will be eating the costs for two weeks.

"This helps us to scale more quickly," Lyft co-founder John Zimmer tells Business Insider.

Lyft is now live in 60 cities across the country. Uber, on the other hand, is live in just 48 cities throughout the country. Though, it's worth noting that unlike Lyft, Uber is also available internationally, bringing its total number of cities to 99.