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Collaboration, uncertainty, & rewriting the rules of publishing

I’m Kristen McLean, the founder & CEO of Bookigee, and I’m also the co-chair of TOC’s first conference event designed especially for professional authors and content creators.

This is the second in a two-part essay that lays out the framework for our new conference for authors and creators.

TOC and Publishers Weekly wanted to create this conference because we had a growing awareness that the kinds of conversations and information we were dealing with at TOC—important conversations about the future of publishing—were not making it over the fence to the people who needed it most: the authors and creators.