Electra's Cruiser 1 is a stylish, great-riding cruiser. It features a classic steel frame, comfy seat, wide bars, easy-rolling 24-inch aluminum wheels, and plush whitewall tires. Plus, its smaller frame and wheel size are perfect for shorter adults and young riders. It also boasts Electra's Flat Foot Technology so you can place both feet flat on the ground anytime you wish for control.

Electra's Blanc Et Noir balances cosmopolitan sophistication with light-hearted whimsy, making it the perfect accessory for almost any occasion. Its artistic aluminum frame has a relaxed, upright riding position to carry you across town in stylish comfort and there are even three gears and a simple coaster brake to make the hills easier. You’ll also love the plush seat, spacious handlebars with tassels, and stylishly painted fenders and skirt guard, not to mention the cool bell.

Spin around the neighborhood in stylish comfort with the Women's Townie Original 3i from Electra! The laid-back step-through aluminum frame, natural upright riding position, high handlebars, wide tires and plush seat provide a comfy cruise that's made for care-free afternoons. It also sports Electra's Flat Foot Technology that allows you to rest your feet fully on the ground whenever you want. Plus, the 3-speed hub provides easy pedaling and the great brakes deliver solid stopping power.

The Moto 1 is a conglomeration of cool. Take a healthy dose of BMX, add some mountain bike steeze, and just a touch of dirtbike styling, and you have the baddest bike on the block. The lightweight aluminum frame screams speed and the 29-inch wheels roll easily. Plus, you've got powerful disc brakes to back you up.

Go! uptown. Go! downtown. Go! out of town. The Loft Go! is the perfect urban e-bike built to handle the rigors of the streets. With an 8-speed internal gear hub and four levels of support from Eco to Turbo mode, the Bosch Active System gives you the power to charge up any hill or head to the next district over with ease.
The Loft Go! is an intuitive ride that comes in a step-thru frame for easy on and off maneuverability. The simple functionality is enhanced by color-matched fenders, front and rear lighting, and heavy duty racks to ensure a comfortable, safe ride in any condition. Roll easy over urban terrain and potholes with 700c Schwalbe Fat Frank puncture-resistant tires, while hydraulic disc brakes make sure you can stop on a dime.
- This is your city. Ride like it.
- Bosch Active System with 250W mid-frame motor
- Bosch PowerPack 400 includes 2 AMP charger
- 4 mode levels of support: Eco, Tour, Sport and Turbo
- Distance: 20-100 miles / 40-120 km depending on your mode and terrain
- Fully charges in 3.5 hours
- Maximum assisted speed: 20 mph / Europe: 25 km/h
- Battery life: 2 year Bosch warranty
- Shimano Nexus 8-speed internal gear hub and twist shift
- Tektro Hydraulic Disc Brakes
- 700c Schwalbe Fat Frank Balloon Tires

Remember when your biggest worry was getting home before the streetlights came on? The Moto does. We’ve taken our beach cruiser and added a touch of old school BMX and new school off-road to give you the ultimate play bike. You’re not exactly going to be joining the race circuit on it, but you’ll definitely be popping some sick wheelies and hopping every curb in sight. Go ahead and lay down a little rubber if you want to. Available in the simple single-speed or a little fancier 3-speed.
- 6061-T6 aluminum Mountain Cruiser frame
- SRAM i-Motion 3-Speed w/Hayes disc brakes
- BMX hollow chromoly crank and sealed cartridge bottom bracket
- Alloy seat post
- 29”x 2.125” Electra Moto knobby tires

Like the perfect find in a boutique, Amsterdam® Fashion bikes bring something distinctively sophisticated and unique to cycling. Their charm is evident in the meticulously detailed designs that let you ride without a care. It looks like a runway piece. It rides like your favorite pair of jeans. It’s all artfully coordinated with the colorful rims and matching bell. Finally, the headlight lets you strut your stuff day and night.

Add more utility to your Electra Townie with the Townie Alloy Rack. This aluminum rear rack features a sturdy design that attaches quickly and easily so you can bring along nearly anything your heart desires. The platform acts as a short fender, too.

Great for everyday transportation and light touring, the Ticino® picks up where bike builders of the 40s and 50s left off, giving it a true handcrafted feel not found in many of today’s cookie-cutter bikes. Named for an Italian influenced area of Switzerland, Ticino’s design aesthetic, craftsmanship and frame integrity are inspired by the vintage bikes once ridden throughout the region. The retro-inspired hubs, cranksets, chainrings, handlebars, forks, pedals and hammered-finish alloy fenders show classic craftsmanship. But this thing is far from a relic. When it comes to performance, the Ticino is decked with modern components custom-manufactured by Electra.
But it’s more than just a pretty face. The Ticino sports fast-rolling 700c wheels and a lightweight frame, for a fine-tuned, smooth gliding ride. Love is in the details, and after one look at the Ticino you’ll be ready for a serious commitment.
- 6061-T6 aluminum frameset
- Investment-cast crown, tapered-leg, steel fork
- Shimano 7-speed Altus drivetrain
- Shimano TX50 thumb shifter plus
- Forged alloy crankset w/42t chainring dual guards
- Shimano cantilever brakes
- 32h low flange alloy hubset
- Double-wall alloy rims
- 700 x 35c tires
- Ticino dual-density saddle
- Hammered alloy fenders