Huawei Names Messi as Global Brand Ambassador

Huawei is keen on becoming the go-to brand when it comes to consumer technologies. To that end, it has sought the services of a face that is synonymous with footballing success, Barcelona star Lionel Messi. Messi will become the company’s brand ambassador. The company hopes Messi can help raise its brand awareness in markets it has been making inroads in like Latin America, Asia and Europe where football enjoys a cult-like following.