How To Use Custom White Balance to Create a Colored Background

Gary Fong takes 2 minutes to show us how you can trick your camera's custom white balance into producing a colored background in white environments. If you have some gels on hand you could play with this technique to turn out a multitude of colors.GFIGARYFONG on Youtube:
"Gary Fong shows how playing with the custom white balance and special effects color gels can turn a very plain and boring background (in this case, a school hallway) into something spectacular."

thanks Gary, fun idea. I knew I could make different color effects with the white balance, but, balancing the subject with the same gel? COOL! We have played with is all day ( not all day we did work some) using different filters. We got some cool stuff using the red but also with a yellow gel on a 3 light set up we made a cool looking purple background that will be using to jazz up a senior portrait set or two.