Growth Strategy

Day-to-day responsibilities prevent us from thinking bigger…
Organizations are often so laser-focused on their core business, that they miss … Continue reading

Social Business Strategy

Should we be on Facebook? Twitter?
You know that digital tools and technologies—social media, mobile devices, GPS-based services—have … Continue reading

Business Development

We need to get “out there” more, but….
To grow your business or organization, you need to ramp up your business development and … Continue reading

I am very glad to have Maximize as the outsourced business development solution for my two businesses. Not only does she provide creative ideas, a true team spirit and marketing expertise, she also provides peace of mind for my small businesses by taking full ownership of our business development priorities and successfully driving these initiatives to completion.

Robin Thieme, CEOKensington Business Solutions and SoGo Workspaces

I have known and worked with Maxine for over 15 years now. She is bright, organized, and thorough–one of the most organized and focused professionals I have had the pleasure of working with. Maxine’s business development and company growth strategic skills are second to none; she understands complex business relationships and focuses her efforts on delivering the most important deal terms every time. As social media has grown over recent years, Maxine has been in the thick of it from the start, understanding precisely which outlets and what messaging strategies deliver the greatest leverage to each client. Any client would be fortunate to have Maxine in their camp. I look forward to the opportunity to work with Maxine again.

Eric Koefoot, CEOPublicRelay

Maxine was a force multiplier and communication dynamo for the Office of Deputy Assistant Secretary for Public Affairs. Maxine takes initiative, displays great communication skills and works well in a team environment. She is a true marketing and communication guru who will make your organization and/or project a success.

Maxine is a great strategic thinker with valuable insights and knowledge about the media industry.

Susan Lavington, Senior Vice President Marketing (former)USA TODAY

Maxine has a fantastic ability to frame issues, build business cases, and drive consensus and action within an organization. She was very respected for leading an incredibly diverse array of initiatives, many with major technical components and all with complicated business implications.

Peter Howley, CEOEmpirical Path Consulting

Maxine is one of the most strategic thinkers I know. Her insights about the direction of digital media are on spot-on. She has really helped our company to identify industry leadership opportunities for the present and for the future.

Liddy Manson, Vice President Strategy & Business Development (former)Washingtonpost.Newsweek Interactive

Maxine is one of the most talented and innovative business development strategists that I have had the pleasure of working with. Her sharp business mind always goes to the possible connections and business opportunities that a business could and should make, and how these connections could benefit and impact the growth of that company. While Maxine is a seasoned networker who can easily identify the business events that are worth attending, you will also find her successfully running small group sessions where she interacts personally with each business owner to get to the heart of their business opportunities and challenges. I would highly recommend Maxine for business development strategy and for group facilitation sessions.

Frederique Irwin, Founder & CEOHer Corner

Digital Media & Technology

We’ve worked in the digital media space since the Web 1.0 boom of the mid-1990s—the wild, wild west of the Web. We helped washingtonpost.com ride the … Continue reading

Government

In 2007, government agencies began to experiment with digital and social media technologies to improve citizen and employee engagement, government … Continue reading

Health, Nutrition & Fitness

Your health is everything. We are “healthy foodies” and avid exercisers with a passion for a leading a healthy lifestyle. We like to not just to talk the … Continue reading