Self-Paced Training

Learn how to win business at your own pace and on your schedule with Shipley’s interactive self-paced courses.

Benefits of Online, Self-Paced Learning. With no fixed schedule and ample time to go back and review topics as needed, our self-paced courses offers you an effective use of your time and training investment. In addition, our courses provide:

Reinforcement of key concepts, principles, and best practices taught in Shipley workshops

Tools and tips for winning more business

Access to Shipley’s best-practice guidebooks for ongoing reference and guidance

Industry-tested and proven best practices

Convenient log-in to learning sites wherever you have web access

Now Available

Foundations for Proposal Development

Comprehensive overview of core competencies needed in today’s competitive environment. Perfect for a refresher, an introduction to proposal development best practices, or preparation for the APMP Foundation Level Accreditation exam.

This course addresses five core competency areas that must be understood by proposal contributors at all levels:

Having a sales orientation

Information research and management

Proposal planning

Proposal development

Proposal management and review

This module includes short quizzes on each competency area plus a comprehensive test at the end of the course. Students also have access to the Shipley Proposal Guide sections to supplement learning and reinforce key best practices.

Proposal Kickoff Meetings

Learn best practices for planning, facilitating, or participating in proposal kickoff meetings. The module includes checklists, sample agendas, an overview of roles and responsibilities, and important tips for effective leadership. The course covers these and other topics:

Plan your kickoff meeting

Invite the right people

Create an effective agenda

Prepare a kickoff package

Establish proposal operations guidelines

You will have access to the course for 1 year.

Audience: This module is designed for anyone leading or participating in proposal kickoff meetings, including sales professionals, capture leaders, and proposal managers/contributors.

Developing Effective Theme Statements Using Discriminators

Identifying powerful discriminators and developing effective theme statements reinforce your message to your customers and demonstrate how you can help them achieve their strategic vision. The course covers these and other topics:

Defining what a discriminator is (both positive and negative)

Identifying discriminators that focus on your people, experience, performance, and understanding of the customer’s business

Developing short and concise theme statements (proposal, volume, and section) that tie your unique discriminators to the customer’s critical needs

This module includes a short quiz at the end of the course. Students also have access to the Shipley Proposal Guide sections to supplement learning and reinforce key best practices.

Executive Summary Development

Executive summaries are often the only part of your business development documents that decisionmakers will read. Whether you sell to governments or other businesses, offer products or services, work for a large, established organization or a small start-up, Executive Summary Development will give you knowledge and tools to enhance your performance. This course teaches you how to plan and write executive summaries that improve the effectiveness of your proposals and other business development documents.

Pink Team Review

The Pink Team reviews storyboards, mockups, or writing plans created to respond to proposal requirements. The team seeks to validate or correct the proposal approach NOW, before writing starts.

This interactive eLearning course teaches participants of the purpose and value of the Pink Team review and reviews how to conduct a review. Participants are introduced to tools for conducting the Pink Team review.

This module includes a short quiz at the end of the course. Students also have access to the Shipley Proposal Guide sections to supplement learning and reinforce key best practices.

You will have access to the course for 1 year.

Audience: This module is designed for proposal managers and contributors.

Outlining

Outlines are important in individual proposal writing efforts and essential in team writing efforts. When you organize your proposal according to the customer’s request, you demonstrate your ability to follow their direction and lay the foundation that your proposal will also meet the customer’s needs.

This interactive eLearning course introduces participants to using the customer’s request for proposal or bid as the guide for creating a compliant outline to ensure your response meets the customer’s stated requirements.

This module includes a short quiz at the end of the course. Students also have access to sections of the Shipley Proposal Guide to supplement and reinforce key best practices.

You will have access to the course for 1 year.

Audience: This module is designed for proposal managers, coordinators, and contributors.

Coming Soon

Capture Planning

Learn the elements of an effective capture plan that facilitates the selling process and promotes effective proposal development.

Thank you very much for sending me the self-paced version of Winning Executive Summaries training. The course has given me a better understanding of what should be contained in an executive summary and who will use the information. I will make writing an executive summary one of my priorities and do it in the Shipley style. ~Proposal Writer, UK Company