NORDIC BEAUTY WISDOM: MEET COFFEE GIRL WIA NYMAN

NORDIC BEAUTY WISDOM: MEET COFFEE GIRL WIA NYMAN

Co-founder of Helsinki's hottest coffee shop Kuuma – which literally means ‘hot’ – Wia Nyman thinks that beauty equals authenticity and a big smile. She gave us a sneak peek into her life and home during a rare day off while enjoying a big bowl of plant-based goodness in comfy clothes.

"Light is not only beautifying but it really improves my overall well-being and mood"

"I love summers and being in the sun. I think that light is not only beautifying but it really improves my overall well-being and mood. I'm not a morning person but running a coffee shop means that I have to get up at 5.45 every morning even if it's pitch black. As soon as my alarm goes off I turn on my bright light therapy lamp to wake me up. During weekends I sit in front of it enjoying my breakfast just soaking up the light".
When we opened our first coffee shop with my sister Tara in 2014, we knew nothing about running a business. Luckily everything has gone so well and I really love what we do but being a business owner also means hard work and long hours. When I get home in the evening the first thing I do is change into my kimono. Comfort is essential for me in order to fully relax.

I love being with friends and family and have lots of people around me – that's when I feel my best. I think it's beautiful when people are genuinely what they are and express their feelings freely. I like to smile a lot and I'm quite obsessed about my teeth. I start each morning by oil pulling with coconut oil for 20 minutes. I've been doing it for a year and my mouth feels really healthy and clean. After that I brush my teeth with charcoal powder and then I use regular toothpaste.

Before the new Kuuma opened I used to do yoga five mornings a week. Now I have to be at work 6.30 and I no longer have time for it. The job is very physical and I often run around all day though. We wanted to create a very homey place with good vibes but fresh produce is important too and we source local, organic ingredients when possible. I've always loved food and I enjoy making beautiful smoothie bowls or big plates of some plant-based goodness like quinoa with tofu, spinach and kale. I also eat loads of avocados with just a touch of salt and lemon.

I'm quite low key during the week and barely wear makeup to work because I'm too lazy. I might just add a bit glow using the Instant Glow Beauty Serum. At weekends I like to do myself up a little more and the bright red shade (15) Nordic Seduction Creamy Lipstick is my go to product, it's so easy. I used to work six days a week but have recently cut down to five, which almost feels like cheating. I really think I have the best job in the world and see myself doing this forever, it's so much fun."

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