“Fun Fact” Friday — 9/23: Starbucks

According to
Wikipedia, Starbucks currently has locations in more than 55 countries worldwide. I’d say it’s one of the most globally recognized brands of our time… From the U.S. to Japan to Australia to Egypt, there are cups labeled with those notable green logos walking around spreading the message (and love) of coffee.

On September 6, 2011, the signature Pumpkin Spice Latte made its seasonal return. This drink has such a cult-following (me being one of those cult members), that the company launched a competition on Facebook to reward the biggest “PSL” lovers early access to it — a full week early! Not sure which city won that one, but it doesn’t matter now… PSLs for all! (…until they leave us again…)

Here’s a quick look at some of the social media activity around Starbucks over the past 7 days:

Over the past 7 days, there have more than 56,679 mentions posted about Starbucks across the social Web.

The top three influencers by impact on Twitter (excluding @Starbucks) are @womensweardaily, @MTV and @ABC, based on number of followers (totaling 4,479,867).

More than 47,961 unique Twitter users mentioned Starbucks in their posts.