Event Details

Masters of Taste is a luxury food, beverage and lifestyle festival, will take place on Sunday, April 3rd, 2016 on the Field of the Historic Pasadena Rose Bowl Stadium.

Masters of Taste will bring L.A.’s Top Master Tastemakers together for one afternoon to celebrate all realms of taste. Guests will walk the field of the Rose Bowl to discover finest fare from 40 Master Chefs and restaurants, signature handcrafted cocktails and tastings from 25 spirit bars, wineries, local craft breweries, lifestyle and beauty brands, live entertainment and much more. Tiered ticketing will offer VIP’s and sponsors a premier experience, with private lounge seating and buttlered dining service. All tickets include unlimited tastings.

Sweet Masters:A select group of L.A.’s Sweet Masters will come together for one afternoon to showcase an assortment of delectable desserts such as handcrafted buttery toffees from Alique Gourmet Toffee, an array of delicious desserts from Butter Cake Shoppe, gourmet single-origin chocolate and vanilla ice creams from Choctal, the finest globally-procured cacao from Chocolate Stars USA, authentic Danish pastries from Copenhagen Pastry and the finest Filipino inspired custards and confections from Crème Caramel. Helados Pops Ice Cream will be serving their homemade ice creams and sorbets made with only the finest quality ingredients, Kelley’s Kookies will be presenting their gourmet cookies made from traditional recipes, while Sprinkles cupcake bakery will be serving their irresistible famous cupcakes and showcasing their new ice cream cart.

Bars & Spirits:Some of L.A.’s top bartenders and cocktail bars will be creating first-rate craft cocktails showcasing the finest spirits, including a premium barrel-aged cocktail bar provided by Erik Lund and Alexander’s Steakhouse, signature handcrafted cocktails from Head Barman Peter Lloyd-Jones and 1886 Bar, special spiked breakfast cereal cocktails from Nighthawk’sGiovanni Martinez, and handcrafted DesMaDre tequila cocktails prepared by Beverage Director Colin Pflugradt of the newly opened SOL Cocina in Playa Vista. Mixologist and Sommelier Adam Seger will be introducing the newly launched Balsam Luxury Vermouth, while Hooch, the private members-only cocktail app, will be hosting a Snow Leopard cocktail bar, and there will be additional cocktails to enjoy throughout the event from Brugal Rum and Kikori Whiskey, and much more.

Non-Alcoholic Beverages:A variety of premium non-alcoholic Beverage Masters will also be on hand for those who wish to hydrate, caffeinate or regenerate, featuring the “bevolutionary” Bai who will be presenting their antioxidant juices, teas and water infusions, hand roasted, ethically-sourced coffee including a Kyoto iced coffee, espresso and blood orange cappuccino from the newly opened Demitasse in Hollywood, the deliciously healthy, raw and undiluted Kombucha Dog, all natural, refreshing and energizing sparkling beverages from Diabolo and fresh, cold-pressed juices from Nekter Juice Bar, ZICOpremium coconut water and Boxed Water.

Rain or Shine. 21+, ID required.

VIP & Sponsor ticket holders will have access at 3PM. General Admission ticket holders have access at 4PM.