An “entry level” Full Frame Camera[NL] has posted a spec list of the rumored “entry level” full frame camera that will be announced for Photokina. This camera would take the place currently held by the 5D Mark II. It’s fairly close to what we have posted previously.

I'm sick and tired of Canon playing mix & match with yesterday's tech!

We have seen a lot of comparisons between 5D Mk II and Mk III sensor. Sure, there is only a slight improvment in terms of high ISO in RAW. But I cant see too many out here complaining about it. There are improvements in other areas in 5D Mk III. The ultimate 2 things a lot of people complain about are: price and black illumination AF point. Price will go down in time and this AF point issue could be corrected via firmware.

...its the same like with cars: if you want luxury features, better (more powerful) engine - you pay for them. If you want latest and greatest - look for 1D-X or take a look at Nikon if they offer what you expect.

Come on Canon, get the specs nailed down and announced. I've got the FF bug and I'm ready to pull the trigger. If the specs are what's rumoured in this post and it has AFMA, I'm likely in. I do expect it to be $2500 and not $2000 ($2000 will be reserved for the new 7D).

Otherwise, I'm back to the 5D3 but it's price needs to drop a little more to $3000 and I may have to sell something.