Articles

In a new regular series, Jim Bilton will drill down into some of the key findings of the Publishing Futures research. In his first despatch, he previews the 2017 survey and looks at some of the early findings.

Mobile publishing is changing so fast, it's a challenge for publishers to keep up. Holger Kraemer of vjoon and Twixl's Laurent Gerniers, both experts in mobile strategies, look at some of the key decisions publishers need to make.

As business-to-business (B2B) publishers and brand marketers grapple with increasing volumes of data, tighter rules proposed under new General Data Protection Regulation (GDPR) and ePrivacy legislation, and a bewildering number of content touch-points, is it possible to remain in control of your readership data? Are you concerned that any discussion around ‘permissions’ could result in a mass opt-out and a decline in audience numbers? According to Daniel Verrells, managing director at Beeline Data Services, it doesn’t have to be that way. Daniel shares his views on targeting, preferences and happy consumers.

The press has a long list of challenges, from Section 40 to Google and Facebook hoovering up all the digital ad spend. Ashley Highfield tells Ray Snoddy how the News Media Association is working to tackle those challenges.

It feels like the companies that used to be known as publishers are morphing rapidly – to become retailers, agencies and providers of data and intelligence. Carolyn Morgan surveys the rapidly changing publishing landscape.

One word that came up repeatedly in the meeting with Warners Distribution was ‘profit’ – not their own, but that of their publishing clients. Too many distribution strategies are focused on one outcome: increased sale, but with little regard to cost. As Stephen Warner and his team tell James Evelegh, ‘profit’ is their defining characteristic.

It’s incredible to think that Lord Leveson produced his report almost five years ago, yet critically important issues remain unresolved. As the UK continues its slide down the World Press Freedom Index, Jon Slattery updates us on this sorry state of affairs.

One publisher that has taken up the events challenge with great gusto is Mark Allen Group whose events division has grown ten-fold over the past couple of years. Its MD, Ed Tranter, tells Meg Carter the secrets of putting on a successful show.

Crowded services, HS2, labour disputes, even freight trains to China – the rail sector is hardly out of the news. Alan Geere gets down to the booking office to see which magazines are on the right track.

Two years in the making and using a highly collaborative design approach, the FT’s new website has swept all before it in terms of industry awards. Nick Turner talks to Mark Alderson about their priorities and strategy.

In March, the AOP held one of its regular forum events, this one entitled: ‘The Content Creator & The User’. One of the keynotes was given by Christian Broughton, editor of the Independent, who advised the audience to embrace all things digital. James Evelegh was taking notes.

As it celebrates its 70th birthday, the Condé Nast title is busily adding followers and garnering likes on social media and experimenting with brand extensions. Yet, as Hatta Byng and Kate Slesinger tell Ciar Byrne, print is still where the heart is.

After 120 years in publishing, the baronial Iliffe family lost its local newspapers in a complex merger deal. Now heir apparent Edward Iliffe is building a new press kingdom from scratch. Steve Dyson reports.

It says something about a sector when the biggest thing to happen to it over the last 30 years has nothing to do with digital! Nigel Roby talks Jo Bowman through the ups and downs of the book trade and how The Bookseller has remained an integral part of it since its launch in the 1800s.