Learn more and get engaged

Towards and increased understanding of UBC

"A cultural shift to celebrate academic entrepreneurs could be made through a change in the funding emphasis towards demonstrated societal impact transfer and give those researchers extra points for demonstrated impact in society."

Eric Claassen
CEO & Statutory Director, Vironovative BV

"University are by definition working against entrepreneurship. You need the buy in from the top and you probably also need your own institutional structure."

Jochen Barth
Managing Partner, CER10DIPITY GbR

"When preparing the University of the Future report we identified a number of megatrends affecting universities, including digital technologies, democratisation of education, contestability of markets and funding, global mobility of students and growing integration with industry ..."

Peter Rohan
Former Partner, Ernst & Young, Author of the ‘Future of the University’

"The impact of these megatrends is likely to require a significant change in the operating models of the traditional university"

Peter Rohan
Former Partner, Ernst & Young, Author of the ‘Future of the University’

"Except for larger organizations, most business do not have the resources to do the deep scientific research that universities do. Besides, it is not the goal of business to get a deep scientific understanding, they want to use that knowledge. Universities generate a lot of knowledge for its own sake, which is not necessarily a bad thing to do, it is about building a stock of knowledge ..."

John Bessant
Professor of Innovation and Entrepreneurship, University of Exeter

"However, universities are not always as good as they should be at the application of the knowledge and managing innovation. They are working with a 20th century model in a 21st century world. Universities are good at managing research, but this is different to managing innovation."

John Bessant
Professor of Innovation and Entrepreneurship, University of Exeter

"Improved understanding of UBC is essential to enhance the social impact of academic research and the innovation performance of businesses in Spain."

Pablo D’Este
Research Fellow at the Spanish Council for Scientific Research (CSIC), Senior Researcher at INGENIO

"It is the first mission of a university to create innovation, social progress and economic growth and not the third one. It is of the same importance as research and teaching. All elements are functional and essential to each other."