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I believe this is a fundamental question that all aspiring startup enterprenaurs should ask themselves. It took me a while to articulate my feelings in this.

I’ve always loved the ideology of a startup. Partly because my dad is an enterprising businessman and I’ve always looked at it positively. Also, because holistic development has been ingrained in my way of life.

For me, the journey of startup is an exercise in learning. It teaches you not just tech, business and design but also how to be a better team player, communicator, visionary and a better leader.

The (difficult) process of making a company, a product and an organization successful forces you to iron-out your rough edges and hones you to become a stronger, better, and a more capable individual.

If done right, its an ideal exercise in self-development.

If you ever dream of starting a company or are fascinated by the idea of having a startup, do some soul searching and ask yourself: “Why do you want to startup?”

It is a humble compliment to see how Yahoo!, Facebook and now Google have found the USP of our concept valuable.

FriendCircle was the winner of Yahoo! University Hackathon – HackU 2010 at IIT Bombay in October.

Yahoo! intended to use it in their products but we don’t really know how they’ve done it.

Facebook, in a few months had a small feature with a rather inconspicuous and not so convenient UI on their news feed settings which allowed the user to show more of <friend>.

Google, has recently released Google+ a new social networking platform with one of its USP based on Friend Circle. Though we have been a few steps ahead, they do seem to be heading in a similar direction: