Best QR Code Generator 2017: Comparison Chart

You use QR Codes in your promotional campaigns or the campaigns of your clients. So having a good QR Code Generator is a key asset to your business.

But with many QR Code Generators on the web, basic and professional, how do you choose which one is right for you?

This post has two sections – Features of a QR Code Generator and Comparison Chart. This will make it easy to choose the best QR Code Generator for your business.

10 Must-have features in a QR Code Generator

A good tool is one that makes your work easy. It either saves you time or money. It’s not just about getting the job done. It’s also about how quick you can get it done. Or how cost-effective it is. Follow this thumb rule:

1. Generate Dynamic QR Codes

There are two types of QR Codes – static and dynamic. Dynamic QR Codes allow you to edit the web page address anytime you want without the need to reprint the QR Code. One day you can lead your consumers to your Facebook Page and the next day to a Youtube video.

As a marketer, you need this flexibility in your campaigns. You don’t want to be stuck with a QR Code on a product that leads to page you don’t want.

2. Track scanning activity

If you are not analyzing your marketing campaigns then you are not optimizing.

Does your generator tell you exactly how many people scanned your code? From where they scanned? What device were they using?

I’ll tell you why this is important.

Say you learn that majority users are scanning the QR Code from a specific city. This is where your target audience is. You can increase your marketing budget for this region to gain more conversion. Do you know how valuable this information is? A lot.

Create your first QR Code

Gautam Garg is a Co-founder of Scanova. He is a QR Code enthusiast and a big fan of inbound marketing, CRO, and usability. When taking a break, he likes to travel solo and eat spicy food. Follow him on Twitter @GGarg88