"The U.S. wheel market is​ quite formidable and​ we intend to​ supply a​ smaller but very important segment of​ the​ 100 million vehicle wheels used in​ North America," said Mark Lisnyansky, president of​ Magnesium.com.

The magnesium alloy wheels are initially available in​ 20-inch and​ 22-inch sizes, and​ are treated with a​ high-tech anti-corrosion coating. the​ company will also be developing wheels in​ various sizes and​ compositions for​ specific North American applications.