Apple Creative Boot Camp

Goals

As Educational Program Lead at Apple Retail in Soho New York, I developed various employee training courses for teams of instructors. These multi-day intensive Boot Camps needed collateral to boost engagement and encourage note-taking.

Role

I created a series of workbooks featuring playful concepts related to Apple's branding and messaging. The books served as a workshop tool, and once completed, became a souvenir and certificate for the course.