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Canadian Company Planning to Introduce Odourless Cannabis

One big plus of living in the throes of a commercial, developed cannabis industry is the potential for new technology that can enhance the way people produce and consume cannabis.

Want to forego the rigours and time involved with manual drying? There’s a product for that.

Looking to develop edible products that give users effects that start in minutes? Canadian producer Sproutly is creating water-soluble cannabis products that they say delivers cannabis effects in as little as five minutes.

Now, according to a recent press release, a company called CannabCo Pharmaceuticals out of Brampton, Ont. claims that they have found a way to eliminate the distinct odour of cannabis via an “advanced cannabis technology” from an “undisclosed technology provider.”

The company says that it is raising capital and constructing its pilot facility in Brampton.

The technology dubbed PURECANN aims to eliminate the smell of cannabis during storage and “virtually” all odours upon combustion. The company also claims that it could reduce the “harshness of smoke” and the amount of coughing one has when consuming smoked or ingested cannabis.

The odourless cannabis may not please Canadian cannabis connoisseurs, some of whom say the legal stuff simply doesn’t look or smell as good as the illicit stuff.

In June of this year, American cannabis magnate Steve DeAngelo told BNN Bloomberg live on air that the cannabis he saw while visiting Canada “had an extremely low terpene profile.” He said he saw mostly “terpene-free” cannabis that “just wasn’t attractive.”

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