Travis Scott’s “Butterfly Effect” Video Is Here

On Wednesday night, Kendrick Lamar kicked off his DAMN. tour, and it featured Travis Scott performing on a gigantic animatronic bird. Now, he's dropped off his video for "Butterfly Effect," one of a trio of songs he dropped earlier this year. Watch the visual, directed by BRTHR, below.

Back in May, he released the track, along with a Playboi Carti collab, but "Butterfly Effect" is the one that's taken off the most. The approach is reminiscent of what Lil Uzi Vert did earlier this year when he released a bunch of new songs at once, one of them being "XO Tour Llif3." That one obviously took off, but it wasn't forced; fans simply loved it more than the other songs.