AN ALL-INCLUSIVE PRIMER FOR THE UP-AND-COMING BUSINESSPERSON!

Each one of us knows that by being a
businessman, you earn more profits and possess more assets than you can ever
accumulate through being an employee. Look at all the wealthiest people in the
world, each one of them is a businessperson from Mark Zuckerburg to Kylie
Jenner. You will never find an employee on that list or even the highly sought
after Forbes 30 fewer than 30 or 40 under 40, and all these also include
businessmen, not employees.

Let us take the example of one of the
wealthiest employees in one of the most prosperous companies. Sundar Pichai is
the CEO of Google, and he is earning in six figures, probably even seven. He is
pretty well-off, but compared with the founder of the company Larry page, he is
making peanuts.

Or look at the founders of Whatsapp, Brian
Acton and Jan Koum. Whatsapp was and is the most used messaging application
that changed the way we text. From the coolest emoticons to the feature of
sharing instant photographs and videos, it provided a surreal experience to the
user. The founders sold it to Facebook at a mind-boggling 18 billion USD and
became billionaires themselves.

Now think, by being just an employee, can
you ever earn 18 billion US dollars? Will you ever be able to feature in the
elusive Forbes magazine? Will anyone remember you after you are gone?

An affirmative answer to all these
questions will only be possible in the business sense. Being a businessman is
more profitable, but it is nowhere close to easy. A business always needs you
to be on your A-game and then maybe, it can succeed.

If you do decide to establish your own
business, then you must master these four things that will be the turning point
of your career.

CONFIDENCE AND BELIEF

As a businessman or businesswoman, you are
going to be the leader. Look at history, have you ever heard of a leader that
was weak and successful? I am sure, you have not. So, instill all the
confidence you can muster in yourself and channelise it into your business.

Because if you are confident, not only your
employees but the suppliers, investors and clients will respect you. Since
having confidence and garnering respect go hand-in-hand.

Along with this, you also need to have a
belief. Belief in yourself, belief in your abilities, belief in your idea and
belief that you will make a mark in the business world. Once you have these two
traits, your journey as the businessman would commence.

A HOLISTIC BUSINESS PLAN

Next comes the business plan, it is not
just a written document, but a business plan is THE document that will decide
the course of your company. This document lays the foundation for your
business.

If your business plan is holistic, as in it
covers every area the business needs to focus on, your establishment would
never fail.

Proper research on customer demands and
market trends will help you narrow down those areas that can become the purpose
of your business. For instance, the beauty industry has excessive competition
on the makeup front, but the skincare side has less products and companies
providing the same. Farsali Skin Care capitalised this side and is one of the
giants in skincare, with almost every beauty influencer using their products.

A PEOPLE PLEASER

The third essential trait is that an
entrepreneur should and must be a people pleaser. What I mean is that the
businessman has to be the perfect blend of politeness, affability and
positivity with a hint of modesty. However, not so much to be seen as a
push-over; that would never work.

You have to be this blend because as a
businessman, you have to deal with people continually, be it your employees,
your investors, suppliers or the most important your clientele. If you seem
arrogant and aloof, nobody would want to work with you; plain and simple.

FUNDING

The last hurdle that is separating you from
your business is finance. You need money to fund your dream. This seed money
can be accumulated from different sources.

1. Personal Savings; you can try to invest your savings if you have enough,
into your business and avoid taking on debt.

2. Investors; Numerous
companies are always on the hunt for new and promising business ventures. Find
one and pitch them your business idea; if they like it, you are all set.

3. Loans; the investor may give you money, but he
would also take a piece of your ownership. To avoid that loss, loans can be the
option. Today you can get a loan, regardless of your credibility. Bad credit loans
with an instant decision in Irelandare the perfect example of the
same.

4. Government Grants; the government always strives to support the budding
entrepreneurs. Hence, there are numerous grants and subsidies that you can levy
from the state to help your business.

In the end, I want to say that thinking
about starting your own company should not just remain a dream. It can quickly
become your reality if you are focused and dedicated enough. It is because
victory only comes with determination.