Basics and Overviews

Google’s mobile-first index was introduced in November 2016 in order to serve better results to mobile users, who are growing in number. Eventually, search algorithms will majorly use a website’s mobile version to index and rank its pages.

Amping-up your presence on social media is simply about maximizing your time, increasing your visual appeal and sourcing fresh and useful content regularly. Use any of these 7 apps to save time and increase your social media marketing productivity.

DrumUp is a neat social media management and content curation tool that can help you significantly cut down the amount of the time you invest on platforms like Facebook, Twitter and LinkedIn. The tool, which is currently available as a web app and an android app, uses sophisticated Natural Language Processing (NLP) and machine learning algorithms to recommend and schedule custom content for social media based on your keyword inputs.

“Creating anchor content for your website and breaking it into contextual pieces to natively post to each platform will be essential. For example, one long video will be embedded into a blog post, tweeted with graphics, and a tip from it will be shared as a graphic on Instagram and a Pinterest quote. These will all lead to the blog content”