Joe Gibbs Racing and Dollar General on Saturday announced an expanded partnership with a multi-year agreement for the 2015 NASCAR Sprint Cup Series season and beyond. In addition, JGR announced the contract extension of driver Matt Kenseth that will keep him behind the wheel of the No. 20 Dollar General Toyota.

Colgate-Palmolive is promoting its new Speed Stick Gear line of antiperspirants by partnering with Cole Whitt, American stock car driver and Rookie of the Year candidate in the 2014 Nascar Sprint Cup Series.

Dollar General, in partnership with Unilever, concluded the seventh annual "Reading Puts You on the Track to Victory" reading program last week by presenting grants totaling $72,500 to more than two dozen Charlotte-area elementary schools.

To celebrate this Independence Day, Oral-B and NASCAR driver Ryan Newman are teaming up with Hope for the Warriors, a national nonprofit organization that assists post-9/11 service members, to help veterans reintegrate into the civilian workforce.

This commitment is part of Oral-B’s Built in the USA campaign, which celebrates the brand’s commitment to the American workforce and American-built products, including its Pro-Health All-in-One manual toothbrush, which is built in Iowa City, Iowa.

SPECIAL REPORTS

It’s done. A hearing aid category specific to the over-the-counter arena was signed into law in August; all that remains to be created is the regulatory framework. Read more in this special report. Read more...

IN THIS ISSUE

Drug Store News examines the biggest trends in the private label space; offers an update on the generics market; spotlights the biggest OTC trends; finds out how influencers are being used by beauty brands; and much more!Read more...