Muslim Fashion (Shareena)

To cater to the modern Indonesian Muslim woman, Sarinah through its Shareena hijab store introduces customers to an array of hijabs featuring striking patterns and motifs. As the latest project under Sarinah, the Shareena hijab store is available in six secondary cities such as Malang, and is set to open more stores around Indonesia. Through this expansion, customers will gain better access to Shareena’s contemporary and stylish hijabs that have contributed to Indonesia’s growing acclaim as a budding capital of Muslimwear.

Shareena strives to be more than a retailer, and hence uniquely designs each of its stores to ensure customer comfort and guarantee complete customer satisfaction. Primarily sourcing raw materials locally in the creation of Shareena hijabs, the company also provides a comprehensive hijab collection decked in alluring printed motifs and colours understanding Indonesian consumers’ demand for variety and vibrancy. As such, Shareena hijab products is becoming an increasingly familiar brand name catering to Muslim women inspired by elements of present-day as well as conventional fashion trends.

With longstanding expertise in the retail industry, Sarinah equips Shareena’s human resources with expertise in popular hijab trends and modes. Shareena uses an interactive approach at its stores throughout Indonesia in support of the hijab retailer’s customer-focused culture. As such, the lounge area at Shareena stores enables customers to easily communicate with friendly sales associates in exploring Shareena’s complete selection of hijab products.

As a budding hijab brand in Indonesia, Shareena continues to introduce customers to its own interpretation of captivating Muslimwear through an assortment of beautifully-crafted hijabs. Shareena’s rapid retail success and growing presence in Indonesia’s Muslim fashion sector therefore has made it a leading hijab brand for today’s modern Muslim trendsetters.

PT Sarinah (Persero)

Sarinah is a state owned enterprise committed to supporting local craftsmen, communities and entrepreneurs to promote Indonesian products and serve as the home of Indonesian heritage for locals, visitors and the global export market.