Ride, Ride in That P4/5: Bloomberg Drives With James Glickenhaus

We love the automotive aftermarket, but compared to James Glickenhaus we’re pretty lame with our little mods and custom touches.

If you’ve been following his exploits on his website or his Facebook page, then you know about his project to improve upon Ferrari with his P4/5 Competizione (which at one point had an approved Ferrari badge that was later removed upon request).

This one-of-a-kind “Ferrari” finished first in its class at the 24 Hours of Nurburgring and could’ve been the most expensive car on the planet if Glickenhaus had taken the $40-million offer to sell it to a Saudi royal family member.

Watch the Bloomberg profile about a true car guy. Amazing what you can do with unparalleled passion and a very large bank account.

Boy, we wish we had his bank account!

The rough ridin’ 15-minute spot also follows Glickenhaus’ transformation from film director to money manager — and eventually to Ferrari collector and the great mind behind the P4/5.