Merchant control features

Use automation to identify areas where human expertise improves on search outcomes.

Searchandizing

Supplement automated query processing and results ranking with curated search result rankings. Use the tool to feature specific products, create custom collections pages for special occasions and much more.

Search refinements

Synonyms

Support successful customer journeys by specifying relationships between products, brands and acronyms. Constructor Search supports "two-way synonyms," (interchangeable phrasing such as "orange juice" and "oj") and "one-way synonyms," (categories with components, such as "red wine" and "merlot").

Redirect rules

Easily handle the many intricacies of redirecting key searches to more appropriate or lucrative results. Redirect rules support complex matching criteria, including: search term, match type and user segments. Redirect rules include the target URL and, if needed, start and end times.

Dynamic collection pages

Create dynamic collection pages from a set of merchant-specified categories and facets. For example, a fall product collection might include tops, pants and shoes from two vendors. The final collection page will also include recommendations from collaborative personalization.

The strategic role of merchandising

Constructor Search enables merchandising teams to drive engagement, revenue and gross margin from search. By using the extensive reporting and powerful tools provided by Constructor Search’s merchant controls, merchants are able to quickly identify and improve search outcomes within a single unified interface.