Kim Kardashian Makes Millions In Minutes

Cardi B isn’t the only one making money moves as Reality TV star Kim Kardashian West’s shapewear line, “SKIMS” sold out mere minutes after going on sale on Tuesday.

📸 Kim Kardashian Instagram

A source close to the launch has revealed that almost every piece of inventory was gone once the sale began.

These first day sale numbers are a bit strange for under garment brands as popular brand SPANX made $4 million during their first year of sales. Kim and her team however, made half of that in minutes.

📸 Kim Kardashian Instagram

It was a literal mad rush on the website even before the items launched. A source even reported that the site crashed due to excessive traffic and the launch was delayed for an hour.

📸 Kim Kardashian Instagram

Kim’s goal with the shapewear was to create a solution for smoothing and shaping under sexy clothes. She also wanted everything to be accessible to everyone. None of the items were upwards of $100.

The KKW creator has been doing socia media ad campaigns and promos for the launch for some time now, and it definitely paid off. Alice Marie Johnson, who Kim helped to free from prison, modeled and pushed the product.

📸 Kim Kardashian Instagram

Say what you want about the Kardashians, they are incredibly smart business people who promote their businesses through social media like no other.