MyBell Allows Cyclists to Modify Their Own Bike Bell Sounds

In response to New York's Next Top Makers that capitalizes on looking for designers, makers and engineers in developing and showcasing innovative products that have commercial potential, the Brooklyn-based team behind MyBell revolutionized the age-old classic handlebar bell. MyBell is easily the world's first revolutionized digital bicycle bell that allows users to customize their own bell rings.

What makes MyBell special is it is louder -- up to 85 decibels -- has customizable sounds and is fitted with LED lights. The plastic shell isn't as fragile as it looks, as it is designed to withstand harsh outdoor weather conditions.

The Brooklyn team plans to include an internal trigger in the future as well as a LED light to alert pedestrians and car drivers of the bikers' presence.