Dressed for Success

The models strutted and sulked their way across the stage as the crowd of fashionistas watched and cheered. But this was not the spring reveal of one of France's top haute couture houses; it was the culmination of a business decision made three years ago by Air France. Airlines change liveries and now it was time for a change of clothes.
Renewing its uniforms is always an important decision for an airline,AF-KLM Group Chairman and CEO Jean-Cyril Spinetta said at the April fashion show here. First and foremost, it is an image, a symbol of its history, its value and culture."

The models strutted and sulked their way across the stage as the crowd of fashionistas watched and cheered. But this was not the spring reveal of one of France's top haute couture houses; it was the culmination of a business decision made three years ago by Air France. Airlines change liveries and now it was time for a change of clothes.
Renewing its uniforms is always an important decision for an airline,AF-KLM Group Chairman and CEO Jean-Cyril Spinetta said at the April fashion show ...