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Givenchy

Givenchy is a French luxury label founded by Count Hubert James Marcel Taffin de Givenchy, with its first collection having debuted under the Givenchy name at 8 rue Alfred-de-Vigny, in Paris in 1952. The label was renowned for its laidback style, hallmarked by light skirts and blouses with flowy sleeves, which won Givenchy many followers early on.
The feminine and modern style propelled the brand, with outposts in Buenos Aires, Rome and Zurich opened in 1954 with the help of entrepreneur Jean Prouvost. Givenchy created the Givenchy Universite line in 1953, and in the same year, he met Audrey Hepburn who would serve as the brand’s muse for the forty years to come. Hepburn became the face of Givenchy’s first fragrance, L’Interdit, which further cemented Givenchy’s name in fashion. In 1959, the label moved to 3 avenue George V in Paris, and marked rapid expansion that would last well into the 1960s, with the label’s first ready-to-wear line unveiled in 1968. Hubert de Givenchy’s work was immortalized by famous photographers of the time, such as Irving Penn and Richard Avedon, with Givenchy becoming a celebrity designer. In 1973, Givenchy’s menswear line, Gentleman Givenchy was born. In 1988, LVMH bought Givenchy and owns it to this day. Since Hubert Givenchy’s retirement in 1995, the house served as a launching pad for many popular modern designers, such as John Galliano, Alexander McQueen, and Julien McDonald, who have all designed for the house. In March 2005, Riccardo Tisci was named womenswear and haute couture designer, and then taking the helm of menswear a year later. Tisci took the brand’s aesthetic to another realm by experimenting with paradoxes, having designed collections that explored light and dark, chaos and order, the profane and sacred, often bringing a darker aesthetic to the storied fashion label. Tisci remains the creative director today.