According to the company, which referred to itself as the “leading open digital music platform”, the application has been developed as part of 7digital’s platform-agnostic mobile strategy. Existing users can already sync music from their 7digital Locker to start listening to music immediately.

7digital CEO Ben Drury enthused: “The potential of Firefox OS is huge. With more than 20 hardware and operator partners around the world, Firefox OS is filling the need for a fully adaptable, unconstrained mobile platform to deliver an innovative and customisable mobile web experience. We believe this offers us a significant market opportunity as a digital music provider.”

He emphasised that 7digital did not want to tie users to a single device or operating system, and the company’s interest in openness makes it “ideally placed to become the default digital music store for Firefox OS smartphones”.