NEW YORK: Time Warner, the world's largest media company, officially
began using its new name and released its new logo on 16 October.

The
company, formerly AOL Time Warner, also changed its symbol on the
New York Stock Exchange from 'AOL'to 'TWX', the symbol the media
giant used before its merger with AOL. Shares of TWX also began
trading yesterday.

The web domain aoltimewarner.com that was the corporation's primary
Internet address is now routing all traffic to a new domain, timewarner.com.

The corporate board approved the name change on 18 September and
said it was taking the action to help the troubled America Online
Internet service better focus on its own brand identity.