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In the Land
Of Bok Choy,
Spam Hits the Spot

Entrepreneur in China
Builds Business Catering
To Expatriate Appetites

By

Andrew Browne Staff Reporter of THE WALL STREET JOURNAL

Updated Feb. 8, 2005 12:01 a.m. ET

BEIJING -- Every year during Beijing's sweltering summer, Jenny Wang loads up her battered car with a sample of each imported product she carries in her grocery stores: a packet of Betty Crocker pancake mix, one box of Kellogg's Froot Loops, a bottle of Italian olive oil, one slice of Danish blue cheese.

The gigantic car load -- some 5,000 items in all -- isn't a customer order. Instead, the car roars off across town to the Bureau of Quality and Technical Supervision. It is time for the annual inspection of Ms. Wang's...