San Jose Mercury News Opinion Page Editor Barbara Marshman and Orange County Register Opinion Page Senior Writer and Columnist Steven Greenhut go On the Record...Online to discuss the personality of their newspaper's opinion sections and their predictions for where opinion journalism is heading in the age of citizen journalism and social media.

Show notes:

4:03 - Marshman on her daily responsibilities at the SJ Merc.

4:48 - Greenhut on his daily responsibilities at the OC Register.

5:27 - Marshman on the key to a successful PR pitch, and the best way to reach her.

8:10 - Greenhut identifies the OC Register’s editorial philosophy.

9:41 - Greenhut on what warrants an editorial board meeting and the process of coordinating one.