Category: enterprise chatbot

Chatbot technology is rapidly rising, and with Artificial Intelligence advances being made all the time, it will continue to expand as nothing else before.

I think the use of chatbots will be something as big as the internet itself. These little machines inside the digital world will prove themselves to be extremely useful.

Chatbots are not just a new trend that everyone is starting to use, they have a tremendous benefit in the e-commerce business world, and the opportunity to use them as a tool for marketing is expanding enormously.

What is the Point of Using Marketing?

Marketing is the oldest strategy in the world and is what makes a company successful.

The biggest point of using marketing as a strategy for improving your business is to “SPREAD THE WORD” to let people find your business and know exactly what you offer.

Just the creation of a company is marketing on some level. For example, you are preparing your store for opening day and you will need someone to work in the store. Therefore, you put an ad out that positions are available, and this is a use of marketing as you are making people aware of your business before you even open the store.

People will talk about a new store that is opening in their community and others will talk about applying for a position within your company.

What’s the Point of Knowing This Information?

1. Integration

You need to be able to integrate your chatbot into Facebook so you can reach 1 billion users on one platform, along with the use of a call to action “CTA” button that Facebook allows developers to use to direct consumers to your products or services.

2. Promote

Use your chatbot to its maximum potential.

The most common use for a chatbot today is customer support. However, it doesn’t stop there. When you start to develop your chatbot, make it capable of pushing offers and giving the user options to shop from the Messaging app.

Why Should You Use a Chatbot and the Messenger App?

You should use your chatbot with Facebook’s Messenger because of the human nature to do more things in one place.

Final Thoughts

If you don’t have a chatbot, you need to rethink that notion and start building one today.

This is the future, so don’t put yourself in a situation where you will start losing clients because you do not work with today’s technology.

We, here at ChattyPeople, want you to take advantage of our free starter kit and build your chatbot with us. There is help every step of the way, and all you have to do to get started is to make a free account today.

The Web is Not Enough!

With the use of the internet and the beginning of the World Wide Web, we changed the way we communicate with each other, in a way that defines us today as the most socialized, interactive and connected.

With the first chat platforms that were created back in the 1990`s, platforms like Mircd and Microsoft’s Hotmail Messenger opened a door that will never be closed again.

It opened a door where chit-chat between people started, and we transferred from simple web-based companies’ presentations to complex websites where you are able to communicate to their chatbot platform, interact with their customer support, and buy products 24/7.

The simple web wasn’t enough, and the competitive nature between companies and individuals started creating and providing tools that we use every day.

We can’t imagine a day without them.

The Company With the Golden Bot!

The race between the biggest players has started; who will provide the Golden Bot that will have the most users and will provide the best experience and usefulness?

Here is a list of the most used bots, so far:

Siri ─ Apple’s interface ─ 34%

Google`s Assistant ─ 19%

Alexa ─ From Amazon ─ 6%

Cortana ─ From Microsoft ─ 4%

Apple’s HomePod Speaker was purchased this summer, so it’s too early to tell yet.

What Apple wants to do is compete with Amazon’s Alexa and Google`s Assistant. That proves that the possibility of new players getting into the game won’t be a surprise, and I believe that Microsoft won’t hold back and will surprise us with a device of their own.

Call Another Day No More!

I remember the time where I stayed on the line just to speak with someone and when finally, I had the opportunity to talk, I would still wait while some customer support agent searched to find the right answer.

Or, when I wanted to make my holiday vacation plans and contacted a travel agency, I would stay on the phone while they wrote down the dates, location I wanted to go, etc. and I would get, “Call us tomorrow so we can give you the best fairs that we can find for you.”

All that is over now as you can contact the companies and work with the ones that are able to provide you the best and fastest customer support 24/7 and it’s all possible with a use of a chatbot.

A License to Bot!

What we do here at ChatyPeople is we help companies build their enterprise chatbot with no coding needed with the use of ultimate-powered AI that allows them to create personalized chatbot platforms integrated into Messaging Apps of their choice.

What is a marketing strategy and how can we fit our chatbot platform within it?

What is a marketing strategy if we were to define it?

I would say that is a creation of a model, or design, based on companies’ needs by obtaining their limited financial resources that, in return, will provide them with increments of revenue, an expansion of their consumer base, and will help them to gain a competitive advantage.

There are a couple of well-used marketing strategies that I know of, so far, and I believe that the best strategy involves the 3 “C”s, which are the most crucial solutions for businesses today.

The 3 Cs are called this because of the implementation of the three most critical factors for any business: Customer, Corporation and Competitor.

This model was developed by a Japanese marketing guru, Kenichi Ohmae.

Let`s see if we can put this model to use for your new chatbot platform:

1. Customers

Customers are the one thing that businesses need to obtain so that they can maintain revenue and stay in business.

We are unable to run a business without customers, so attention to our consumers is a must.

How can a chatbot help us implement this “C” as a marketing strategy?

Let’s orient ourself to the customer and discover what we can gain with a chatbot platform. . . Here are some key segments that will be improved with the use of a chatbot:

24/7 Customer Support

With the option to have a chatbot available 24/7 for customer support, it will provide a better consumer experience and will provide you with happy, loyal,returning customers.

More interaction

To be able to interact with any number of customers using one chatbot is cost efficient, and will give your business a professional look, plus, the impression that you care for your customers.

Feedback

The possibility to have the quickest responses to customers’ inquires is a key part of doing business these days.

Additionally, chatbots can ask for customer feedback which can be used to make improvements.

Focus on maximizing enterprise strength by implementing fast-reacting, new technologies that will provide better experiences for your customers and give your business a corporate advantage over your competitors.

Also, be sure to regularly find a way to improve your customers’ experience, and adjust your products and services to meet the needs of the consumer by doing research about trends and consumer behaviors on certain products or services.

3. Competition

Never underestimate your competition, and the most important thing is the image that you create in the eyes of the consumer.

Bringing your brand to the chatbot market will enable you to gain an advantage over your competitors, and you will be able to simplify the shopping experience for your customers.

This will save time for your customers, and this process will be acknowledged and appreciated.

Final Thoughts from ChattyPeople

Now is the time to explore the possibilities that chatbot technology can provide.

Chatbots have been proven to help many business owners to relieve the demand and stress in their lives and make their services better.

Social media pages, such as Facebook and Instagram, are where the battle of the bots is taking place.

Some might recognize automation services that produce spam, such as unwanted emails and comments on blog posts.

With changes made by Facebook and the welcoming of chatbots, this should change a little bit. It will change because the need of one company to hire a marketer to reach more customers (via spam) will end and every company will have a chatbot integrated into Facebook Messenger and will be able to make their own marketing campaigns.

As a protection to the end user, in this case, a Facebook user, Facebook has made an option for their users to block the chatbot if they don’t want to use it anymore or unsubscribe from a chatbot by sending “stop” to stop receiving updates from the chatbot.

Facebook has given more control to the end user, for example, there are chatbots that will show up in your private conversations and offer you products and services that will match some of the keywords used in your conversation.

You can disable messages like this and keep the chatbot without completely blocking it, and have peace of mind while you are in a conversation with someone.

Social Media and Chatbots

Over the years, Internet and Social Media pages have become everyday uses for most of us. With growing databases and never-ending expansions of information on the Internet, it has become difficult to process all of this for businesses.

With chatbots, your company will be able to process this enormous scale of information quickly and recognize key words used in peoples’ searches and will be able to generate new sales leads for your chatbot to pursue.

What else can a marketing bot do for your company?

A Bot Will Generate More Leads

One frustrating thing that happens in the marketing world is that it’s hard to find high-quality leads that will become customers.

With the use of the chatbots, that will change because they will act as lead generators and select who to target with your products.

With chatbot platforms today utilizing Artificial Intelligence, these chatbots will be able to develop criteria that identifies leads that are most likely to be a good fit for a company’s products or services.

With this new ability, the chatbot will have the power to generate more quality leads, with the crucial thing being to determine which customer is in stage of wanting to buy, and which one is in the final stage where the customer is prepared to make the purchase.

This will be an easy task for the chatbot by gathering information of the user, while interacting with them.

Final Thoughts by ChattyPeople

If you embrace an Enterprise chatbot and use it as a marketing tool, it will turn into one powerful alliance.

Your bot will make your company grow and will make your life much easier.

We, here at ChattyPeople, believe that as your company grows, more sales will be generated, and life will get a lot better.

To help make your business grow, log onto Chattypeople.com and start building your chatbot for free. No coding is required, and help is always available.

Chatbots are the current trend, but that is not the only reason to build a chatbot if you own a business.

Chatbot platforms with Artificial Intelligent and NLP ─ natural language processing capabilities ─ are a proven result for providing the best quality service to your customers.

This tool is a must for every company, and if you still haven’t decided to go with the technological flow of this program, you need to do better research on how chatbots can help your business to grow.

To help, here are 5 examples of why you should build a chatbot to help with your ongoing marketing campaigns:

1. Research and Goal Setting

With every campaign, you need to set your goals first, so you know when it is time to end the campaign.

You should build your chatbot with research capacity that will help you with the direction of your ongoing marketing campaign.

With the interaction between your potential customers and your loyal customers in mind, you need to build your chatbot to engage with them on a personal level and even ask simple questions or offer surveys that will help you learn about your customer’s insights, what they think, and what their preferences are.

2. Build a “Buy” Option

When creating your chatbot, you need to provide the option where the customer can buy your products by using the chatbot alone.

With this option, you can close the deal much faster than transferring the user to your website, and it will be more convenient for your customer, as well.

3. Target the Right Audience

With the research and the information gathered by your chatbot, you can match customers with particular products that match their style. With this option, you are able to pursue more quality leads.

4. Make it More Personal

You need to make your chatbot more personal, where during the interaction, your customers will get the feeling that they are chatting with a real human.

It is not that we want to fool people into thinking that they are, in fact, chatting with a real person instead of a chatbot, but the reason is to provide language that is more familiar to your customers so that they are more comfortable interacting with your bot.

We all had our bad experiences with the 1-800 calls when we were driven to an automatic menu where we didn’t have any choice than to listen and react accordingly. With chatbots, this is all in the past.

5. Add Discounts and Coupons

Allow your chatbot to offer your customers coupons that they can use during their next shopping experience.

Have them spread the word of sales for you, as well, as this encourages customers to come back and even brings in new customers.

Final Thoughts

The best thing about chatbots is that the sky is the limit; all you need to do is implement your experience and ideas into your bot and let it help you by doing most of the work.

For help building your new chatbot platform for free, visit us at Chattypeople.com today!

Young people love to chat. Their lives these days are all about technology and using it for socialization, and chatting with chatbots is a part of it.

They are using Social Media and chat platforms for getting their friends’ opinions on buying fashion to sharing their New Year’s resolutions.

Social Media as Work Communication

Work habits these days vary from a while back. People are starting to implement their private ways of communicating into their work communication.

Also, we see an opportunity for change in the way individuals work. The idea of email as a way of communicating makes it amongst the most unloved types of office correspondences today.

Any individual who has ever attempted to pose an inquiry, make a recommendation, or demand an endorsement through email will comprehend the tension and resulting misfortune in efficiency caused by the over the top trust in email.

Sadly, email is, as of yet, is the most used type of communication. This is showing us that the habits that companies have of using older technology need to come to an end.

The instruments and programming being utilized today need to impersonate this behavioral pattern and supplement a much better, faster and more efficient joint effort.

The time is now to change the how companies interact with their clients, it is a time to embrace chatbot technology that gives the customer a more interactive and engaging experience.

Well-known messaging chatbots, such as Hipchat, Facebook Messenger and the Microsoft Team encourage texting in the work environment and possess a critical part on how our work environments will change.

By raising the limit to begin a discussion or voicing a worry, these stages are democratizing data in work environments.

And, chatbots inspire thoughts and qualities that are precious to millennial kids. These chatbots are taking a great deal of implementing new AI interaction to men-machine way of communicating.

Similarly, as the new advancement in large companies’ programming is freeing up individuals from the burden of printed material, the new business enterprise devices are gone for empowering a more active, coordinated effort.

Aside from the common good that accompanies an open correspondence framework, these chatbots give to the reproducing grounds to incorporations and computerization.

Think about chatbots as an intense IFTTTs for ventures where you will be able to subscribe to alarms, make work processes, push data to different frameworks, and essentially, make capable and powerful frameworks that guide in enhancing combined efficiency, all with one team.

There is a big time rush for enterprises these days, and the tools they are designing to target the interests of the young people is a smart way of interactive communication.

This incorporates assuaging everything from the administration of bulky costs to watching business knowledge and bookkeeping to keeping workers drawn in and more included.

Practically every part of the day at work is being adjusted to keep running on an informing structure that enables individuals to accomplish extra with less engagement. These instruments have two unmistakable, flattering options. Initially is their capacity to use an AI chatbot, which positions them remarkably to speak to a more youthful crowd.

The second option is machine training and learning, which has made huge steps in the past few years. Open platforms today have turned out to be practical for little to big sized programming sellers to use this tech without breaking a sweat. Platform discussion with individuals will get smarter and smarter and more attractive based on the previous communication via men vs. machine.

With some smart improvements, it is generally simpler to communicate on a level of AI in an effort by concentrating on a particular problem as opposed to attempting to make a utilitarian AI for shoppers where they can do everything for themselves.

In the business Enterprise world, where the expenses of getting a client are so high, having the capacity to use a platform system will help increase the number of business clients and is an open door worth following.

Final Thoughts

It will come to the point for the ones that are an enterprise, and if they don’t have chatbot platform strategy, they will miss out on a lot in 2017 and will pass up a significant opportunity.

The right chatbot solution would be the one that has Artificial Intelligence and NLP features.

What Artificial Intelligence means in chatbot platforms and the reason they call them AI chatbots is that they have the capability to learn via interactions with customers and provide more logical answers.

Plus, when interacting with them, your customers will feel like they are interacting with a real human.

With these chatbot platforms, you will be able to connect to Social Media and add payment methods, as well.

What Your Company Can Gain From a Chatbot Platform

Companies can gain from a chatbot platform in many ways, but a couple of them I am compelled to mention are:

Growing your customer base.

Quicker customer support and feedback.

More interactions with your customers.

Gathering information about your customers’ style so you can offer them the right products.

Increasing work productivity.

Will reduce your company’s expenses.

Final Thoughts from ChattyPeople

Instead of hiring a personal assistant or customer support agents, a chatbot will be here for you to provide the quickest possible service.

People like to chat, to interact with someone, and this is the best way that you can provide that experience to your customers.

ChattyPeople is here to help with your bot building experience! Our professional bot building team is standing by right now!

We already have experience with people being replaced with new technology. For example, human agents have been replaced with automated voice features. When you try to call some companies’ customer support, at first, you get a pre-recorded, automated answering machine which will give you options to chose from, and, more than likely, will get a reply for only some of the most frequently asked questions.

Have a more advanced question? Good luck with finding the correct number which corresponds to a live agent.

The difference between chatbots and an automated menu is that chatbots can learn, upgrade and memorize various scenarios via day to day interactions with customers.

Instead of listening to annoying, “on-hold” music with bad sound quality while waiting to be connected to a customer support agent, you can interact with a chatbot provided by the same company, and get your answers in an instant.

Why even call customer support anymore? It’s a waste of time when all you have to do is go to the business’s website or FB Messenger and ask the bot.

Chatbots are connected 24/7, so the need of being able to get, or offer, excellent customer support, at any time of the day, or night, will no longer be a hassle.

Why Are We Accepting Chatbots?

We accept chatbots because we want high standards. And, it is one of the main reasons for chatbot implementation in the e-Commerce world.

Unfortunately, humans become tired and make mistakes. Sometimes, there is a language barrier, as well. WIth chatbots, all of this is taken care of, and excellent customer service is available 24/7.

I remember, as a child, walking down the sidewalk downtown, and going from one store to the next with my parents in search of basic products that we needed.

All of that has changed with “Superstores,” such as Walmart, where we can find everything that we need while saving a lot of time as opposed to going here and there and waiting in various checkout lines. Plus, there is no longer the problem with dealing with parking the car on the street, as shopping centers offer free parking lots.

With the Internet, again, all of that has changed, as now we don’t even have to leave the comfort of our homes to shop. Thanks to technology, orders process within hours, and shipping is fast.

We are too busy, these days, and with a shortage of time in our busy lives, technology has finally we come up with a solution for saving time and doing our basic errands online.

It’s in some way amusing how we are continually simplifying our way of doing things. For example, going from an old way of shopping, paying bills, etc. to online shopping and paying bills.

And, now, web shopping is changing even more with the use of Facebook and their Messenger App where we can chat with our friends, and in the meantime, do some shopping or pay a bill, all without leaving the App.

Final Thoughts from ChattyPeople

A human vs. human interaction is still needed for resolving more complex issues that customers have, but with Artificial Intelligence-powered chatbots, things will change in the near future.

In fact, chatbot capacity to learn and advance their human behavior is a hugeleap in the IA world.

Eventually, we will allstart to adjust our ways of doing things so we can accomplish full work automatization via chatbots.

If you are interested in building your own chatbot to interact with your customers via your website and even Facebook Messenger, ChattyPeople can help.

We offer a free, start up bot building platform with no coding required. Go to Chattypeople.com, today, to find out more!

There are many ways that chatbots can help businesses, one of them being marketing.

The word marketing means to go into a market, literally, and to buy or sell products.

With a personal chatbot platform, you can bring the market into one of the most popular chat platforms today ─ Facebook Messenger.

Here’s why you should build your personal chatbot platform today:

1. Establish a Customer Base

The good thing about chatbots is that you will be able to use one of the biggest customer bases in the online world, and that is the Facebook Messenger.

Facebook has a user base of more than 1.2 billion users.

A smart thing would be to open your store within this massive user interface. Facebook already has opened its doors with their Messenger App, and you are the one that needs to take advantage of this and move your brand into the direction of a new technological e-commerce store.

2. Get Consumers to Subscribe

The interaction that your chatbot will have with your customer may be to ask simple questions and help with completing their purchase.

Then, you can offer for them to subscribe to your mailing lists for upcoming promotions and updates for new products.

3. Gain Valuable Customer Insights and Collect Data

Artificial Intelligence that is within chatbots makes them capable of memorizing the behavior of your customers and offer them products that will match their style based on their searches or previous shopping experiences.

With small questions and surveys, you may get ahead and improve your business, overall. By a simple interaction with your chatbot, you can collect data, for example: if your chatbot offers a customer a price search, you can use that and upgrade your product line to be within the most price ranges customers are shopping in, based on their searches.

And, with the survey, you will be able to get more information about what is trendy and what people like to shop for, can generate more qualified leads, and then pursue them.

4. Make Use of the Four “P”s

With the data gathered from your chatbot, you can implement the popular “P Model” and accumulate even more sales.

1. Products

With this information, you can provide the customers with what they need based on the data you receive via your chatbot.

For example, what are their concerns with the purchase of a product in regards to returning, exchanging, warranties and overall support?

With this data, you will constantly have the most up-to-date information, on-hand, and can improve your business.

2. Pricing

You can set up the right price for your products based on your customer’s searches or previous purchases. And, with this data, you will be able to stay in front of your competitor.

Keep in mind, when setting up prices, you need to be able to discount the price based on your marketing campaigns and still end up with a profit.

3. Placement

Placement refers to the geographical region your customers live in. Knowing their location via the use of a chatbot will allow you to offer them products that are trendier in their area.

With the information that your chatbot can gather, you will be able to accommodate more kinds of customers (young, business people or families), and with a particular selection of your products, you can target them individually.

4. Promotion

Your chatbot can provide advertisements and deals and target specific customers you have. It can promote the right products to the right customers so you will be able to make more probable sales.

Final Thoughts

Build your own, personal, business chatbot today! Take advantage of what this technological solution has to offer!

Companies with the use of Social Media increase their clientele, and by this, they are increasing their work flow with the need to hire more people.

With human vs. human interactions over regular chat platforms, it takes too much time and effort. Can you imagine responding to thousands of questions from thousands of customers? It is just impossible to be that quick and efficient.

Chatbots are revolutionizing how businesses perform their interactions with their customers, via Social Media.

Here are 3 key features of how Enterprise chatbots are, in fact, changing how businesses interact with their customers:

1. Virtual Assistant

Virtual Assistant, by definition, is a person who provides creative or technical professional assistance along with doing administrative tasks.

With an Enterprise chatbot, you will get no less than an excellent Virtual Assistant, as they are capable of: Updating your client list, maintaining your calendar, setting up meetings, and sending out e-mails, newsletters and so on.

2. Customer Support

With a chatbot at your side, your company will provide the most professional services to your customers.

It will respond in the quickest way possible to customer inquiries by interacting with them and answering questions that they have.

With the possibility to upgrade and learn more, their knowledge-base will become more and more capable of working without evolving human assistance.

Soon chatbots will be able to multi-task and effectively prioritize, when needed, and solve practical problems.

3. Growing Your Customer Base

With targeting customers and pushing promotions through Social Media, chatbots are capable of interacting with potential clients and gathering information from them via simple questions about their needs and styles.

With this feature, chatbots can attract more customers and offer them products that match the criteria of the style they feel comfortable with.

By constantly gathering information from your customers, you will be able to know what people think of current trends and their likes and dislikes so you can make adjustments to your inventory.

Final Thoughts with ChattyPeople

By taking advantages of these chatbot features, you will increase work productivity and your employees will have extra time to work on more important company tasks, for example, working on increasing company revenue.

Not every company has the means to hire a VA for every task, for help with being more productive on projects, or to hire customer support agents to answer all customers’ inquiries accurately.

First of all, there is not enough space in many offices, and the expenses will constantly be increasing.

Here at ChattyPeople, an online bot building platform, we can help you to build your personal chatbot with no need of coding knowledge, and we offer a free basic plan to start.