Final Fantasy Being Used to Market Thief in Japan

"The reboot of the classic stealth series Thief will debut in Japan this June. To prepare, Square Enix has started up its hype machine. Its marketing method, however, seems a little bit dishonest." -GR
(Final Fantasy, PC, PS3, PS4, Thief (2014), Xbox 360, Xbox One)

Agreed. Plus, I think a lot of people will be kind of pissed of if they see this and think "Oh hey, Square Enix! And a Final Fantasy thief! I'll be I'll be interested in this!" And then then buy it. Yikes. I would be furious.