Chinese import-export company Baorong has announced it will sell fruit and vegetables directly to Russia via a specialised logistics centre in Dongning.

The 70,000m2 wholesale market will be strategically located near Russia’s eastern border, with a special cross-border customers zone and a 30,000m2 warehouse, according to the Moscow Times.

Reducing customs clearing times, the facility is estimated to cost US$9.7m to construct.

The Moscow Times reports that Chinese company Dili is planning to construct a similar cross-border trade zone by the end of 2014.

The trade announcement comes after Russia imposed a one year ban on imports from Western countries earlier this month in retaliation to sanctions imposed on Russian goods following the conflict in Ukraine.

Brand-building via e-commerce, reaching out to new consumers in tier-two and -three cities, and managing future market growth projections in China were some of the hot topics discussed at Asiafruit Market Insight

The Indian business continues to defy the odds, registering sharp growth amid major hurdles. But with the right approaches, it can become so much bigger, heard delegates to last week’s Fresh Produce India