Buyouts Insider/Argosy Group LLC produces several free newsletters that are sent directly to the email you provide at registration (namely, PE Hub Wire, PE Hub Canada Wire, PE Hub Wire Top Story of the Week, Buyouts Daily, and VCJ Alert). To enable us to keep providing these services free of charge, we reserve the right to contact you with special invitations to sample or purchase private equity-related products.

By submitting this free subscription request for any of these products, you are also consenting to this communication. Should you ever wish to unsubscribe from a particular communication you may activate the unsubscribe mechanism at the bottom of the email. This will discontinue both the special invitations mentioned previously, as well as your subscription to the weekly newsletter. The information you provide will be safeguarded by Argosy Group LLC/Buyouts Insider. The company’s subsidiaries may use it to keep you informed of relevant products and services. We occasionally allow reputable companies outside of the company to mail details of products which may be of interest to you. As an international group, we may transfer your data on a global basis for the purposes indicated above.

WE WILL NEVER SHARE YOUR EMAIL OR CONTACT DETAILS WITH ANY OUTSIDE COMPANY HOWEVER.

Should you have any questions please do not hesitate to contact us: [email protected].

Boathouse Capital’s Colortree Buys Direct Impressions

Boathouse Capital portfolio company Colortree Group has acquired Direct Impressions. The addition of Direct Impressions will help accelerate Colortree’s strategy of building a full-service provider to the direct mail industry.

PRESS RELEASE

Boathouse Capital is pleased to announce that its portfolio company Colortree Group, Inc. (“Colortree”) has acquired Direct Impressions, Inc. (“Direct Impressions”) in December 2012. The addition of Direct Impressions accelerates Colortree’s strategy of building a leading full-service provider to the direct mail industry, doubles its production capacity, and bolsters Colortree’s senior management team.

Established in 1997 and headquartered in Richmond, Virginia, Direct Impressions offers complimentary services to Colortree’s envelope and direct marketing materials business. Direct Impressions will add capabilities as a full service printer of direct mail solicitations and commercial products including continuous forms, folded inserts and cut sheets. Using web printing technology and offering comprehensive direct mail service from concept to pre-press to delivery, Direct Impressions has an industry reputation for high quality, dependable service, and quick turnaround times.

“We are excited about the opportunity to team up with Direct Impressions,” said J.E. “Pat” Patterson, Colortree’s Chief Executive Officer. “Direct Impressions represents a great opportunity to strengthen our current service offering, double our production capacity and the potential to increase overall sales by 50%. Direct Impressions also signifies the first step towards becoming a full-service direct mailing solutions provider. Direct Impressions’ current CEO, Mark Smith, will be of great help as we continue to scale the business and define the exciting future of Colortee.”

The completion of the Direct Impressions transaction represents Colortree’s first add-on acquisition under Boathouse Capital’s ownership.

Dominion Partners advised the Direct Impressions’ sellers.

About Boathouse Capital
Boathouse Capital is $120 million private equity firm that invests mezzanine debt and equity into lower middle market businesses across the U.S. Based in Wayne, PA, Boathouse Capital invests $3 million to $12 million into companies in a variety of industries generating EBITDA of $2 million or greater.