Those participating in fantasy sports now more than ever seek guidance in their pursuit of prize money and bragging rights, and a lack of preparation potentially eliminates opportunities for victory on both a weekly and season-long basis. When it comes to fantasy advice in the ever-shifting industry, STATS’ predictive analytics team continues to set the […]

The top of any list of great sequels in cinema could easily double as a list of some of the finest – and most financially successful – movies ever made. The Empire Strikes Back, The Godfather: Part II, The Dark Knight, Terminator II, Aliens – we could go on. That’s typically where the creative juices […]

In the 82nd minute of their 36th game of the EPL season, Michy Batshuayi’s goal secured Chelsea’s fifth English Premier League title. Even though Chelsea won the league with relative ease, it wasn’t all roses from the start. After the first six games, Chelsea had tallied only 10 points. Things came to a head when […]

Sport has never been more competitive. Today, every athlete, coach and team are tapping into data analysis to achieve the slightest winning edge over their rivals. There’s huge appetite for this, but is the analysis as effective as possible? The context here is that the volume of data available to teams is expanding exponentially. If […]

The use of data in professional sport has grown significantly in recent years. In football, the volume of data available to teams is expanding exponentially. It is increasingly difficult to capture all of the relevant data points available and distill the complex information contained in those millions of data points per game into a series […]

When it comes to storytelling, there are few areas with more depth and richness than sport. Perhaps this is how sports statistics arose in the first place – fans have always wanted more ways to memorialize the experience of the game. Well before technology began to redefine sports, fans have even been willing collect the […]

STATS, the world leader in sports intelligence, has created a new tracking and analysis method that has powerful applications in terms of determining the future success of sports teams. Using 3D mapping to plot players’ every movement, each shot, step, dunk, or pass can be captured in detail not seen before. This data tells the full story of the game – which position had the highest likelihood of scoring points, why a certain style was successful or how a blocked pass could be avoided in the future.

STATS became the leader in sports intelligence by being the pioneer of live sports data. We strive to continue to innovate in the sports industry and our latest effort has focused on the design of our new products. STATS has engaged with our customers and partners in Design Thinking during the creation of our new products to gather instant feedback.

As the saying goes, “Numbers don’t lie,” right? It turns out that phrase isn’t wholly true, especially when those numbers are telling a story concerning sports. Take the 2014 FIFA World Cup match between Germany and Brazil. While Germany took home the win, Brazil far outstripped them in total shots, shots on target, saves, dangerous attacks and deliveries in pen area – typical indicators of a high win probability. Brazil’s likelihood of winning appeared greater because those numbers are missing one key piece: context.

STATS and Budweiser brought the game changing viewing experience to SXSW where more than 300 people watched the Toronto Maple Leafs beat the Carolina Hurricanes 3-2 in overtime and the Tampa Bay Lightning win 3-2 against the Florida Panthers. The 300 Goal-Synced Glasses lit up 10 times during the games creating an exciting atmosphere for the SXSW crowd.