Jul13

Jake Aull is an expert in SEO for WordPress sites. So much so, in fact, that he’s written a book about the subject. In this episode of Site Unseen, I sit down with Jake and talk about all the puzzling WordPress SEO issues which developers and SEOs typically ask themselves when they first step into […]

Jun21

Andy Crestodina is a well-known personality and overall ‘super bright guy’ in the world of digital marketing and web design. A founding Principal of Orbit Media in Chicago, Andy is a prodigious writer and speaker as well. He recently wrote one of the most useful manuals of content marketing I’ve ever had the pleasure of […]

Apr23

Debra Masteler joins me on Site Unseen to talk about link building and her toolset of choice, SEMrush. Debra and I talk about changes in workflow for link builders and how the craft has evolved. What does link building look like in 2018 and why does she prefer to call the practice ‘link marketing?’ Additionally, […]

Mar16

Lisa Raehsler is my guest on this episode of Site Unseen. Lisa and I shoot the breeze about how she came to be regarded as one of the leading PPC experts in the country and why she founded Big Click Co. Join us for an entertaining discussion about the ever-changing, always-challenging and sometimes maddening world […]

Mar1

Ask any content marketer for a list of research tools they rely on most heavily and Buzzsumo is bound to be at the top of their list. Buzzsumo allows digital marketers to discover what content is trending in their vertical and who is producing it. Additionally, its powerful analytics tools allow you to compare your […]

Feb6

On this Episode of Site Unseen, we interview ‘The Godfather of Local Seo’, Mike Blumenthal. Mike joins us to chat about all things Local SEO related and his newest entrepreneurial venture, GetFiveStars. Mike Blumenthal is one of the best-known names in the world of local SEO. Since the early 2000s, Mike has been a recognized […]

Jan19

After a brief respite for the Holidays, we’re back with another episode of Site Unseen. Today on our show, Stoney deGeyter joins us to talk about his book, ‘The Best Damn Web Marketing Checklist, Period!’ Stoney is a longtime digital marketer, speaker and writer. He’s also the principal of his own agency, Pole Position Marketing, […]

Dec22

Today on Site Unseen, we interview Nevena Tomavic from ManageWP. ManageWP is an all-in-one dashboard which allows for the easy maintenance and management of multiple WordPress websites. Nevena shares stories about the founding of the company, its recent acquisition by GoDaddy and all the nifty, timesaving tasks which ManageWP allows its users to do.

Dec8

In our inaugural episode of Site Unseen, we chat with Jim Staples. Jim is a long time legal marketer and is a former Chief Marketing Officer for three AmLaw 200 firms. He currently serves as the Principal of Jim Staples Consulting where he serves as an outsourced CMO for a diverse stable of professional service […]