It just happens to be that said coffee is also the most expensive brand of coffee in the world. Only goes to show that expensive doesn't equal good...same goes for caviar.

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Says somebody who's never tasted it. It's the best fucking coffee in the universe. Civets eat only the best beans that humans can't get to. It's the richest and smoothest, and it's pretty much impossible to go back to regular beans after tasting it.