One Million Resolutions, A
Site That Puts Your Resolutions to Work for You

One
Million Resolutions is making its début this Fall, a
new website that puts your New Year’s Resolutions to work for you. The site
reminds us it’s time to start thinking about resolutions – new ones for the
upcoming year plus old ones made last year. And the technique it uses is viral
marketing, similar to word-of-mouth advertising, but online.

“The
site's goal is to collect one million New Year's Resolutions from people all
over the world,” said Jeff Angle, developer and owner of One Million
Resolutions. “Everybody who clicks on the site can add their resolutions
anonymously and read all of the other resolutions that other people have
added.”

Once
you click on the new website, you see the big question, “What Is Your New
Year's Resolution?” along with a countdown of how many resolutions are tallied
so far out of 1,000,000 in red lettering, plus a column of resolutions people
have entered to date, counting backwards.You simply key in your resolution in text, then
click the button that says, “Anonymously Add Your Resolution to the
Collection.”

After
submitting, you immediately are directed to a page with a link of your
resolution as a reminder all year long. You

can use the link on
your own website, to share, to save in a private file page or email, etc.

Then
you can choose one of two optional links; Tell-A-Friend or Start Reading the
Collection of Resolutions. By reading resolutions of others, you can gain
insight into success tips and human courage – and some silliness. And the
sharing with a friend script is an outreach throughout the worldwide community
to help increase the resolution-making and keeping awareness through a
self-replicating viral process.

"I
know that I make New Year's Resolutions every year,” said Jeff. “And I never
keep them. And I know that there are probably millions of other people out
there that do the same thing. But then I had this idea... If we could get one
million people to come together, publicly announce their resolutions, and help
each other to stay focused, then maybe we can all finally achieve our New
Year's Goals, for the first time."

Jeff
is correct; the statistics below tell it all.

New Year’s Resolution Stats*

An
estimated 40 to 45% of American adults make one or more resolutions annually.
Of these resolutions, here are the percentages that are maintained throughout
the year:

-
After the first week: 75%

-
After 2 weeks: 71%

-
Beyond one month: 64%

-
Beyond 6 months: 46%

Among
New Years Resolutions for 2006, survey results reported:

-
Approximately 34% said their resolutions were related to their wallet

-
Approximately 38% said their resolutions were related to their waistline

-
Approximately 47% said their resolutions were related to their head i.e. a
self-improvement type goal

-
Approximately 31% said their resolutions were related to their heart
(relationship / dating goals).

“I
believe that this site has a very mass appeal and with its viral nature, it
could become a very popular "fad" site,” explained Jeff. “In
addition, every person who submits gets a personalized link to their resolution, and an email template that they can use to tell