accounting firms

The latest craze in the social media world is the by-invitation-only site Pinterest. While the company has been around for almost two years, it’s just recently gained a lot of traction, growing by an amazing 4000% in the past six … Read More

Life isn’t all marketing over here at bbr marketing. We sometimes talk about other things as well, like how a few simple adjustments can help you get more from your staff than you’d ever expect. While it’s a myth that … Read More

Your accounting firm is thrilled with the new hire, but have you communicated the important points of your branding message? Follow these six tips to be sure, and avoid embarrassment for everyone. While misspelling the firm name is a drastic … Read More

On Monday, LinkedIn showed off its new ‘Follow Company’ button. What should your accounting firm know about this tool? To some extent it’s a welcome but simple leap from the ‘Recommend’ button it replaces. The change, however, represents a great … Read More

I know, I know, it’s called busy season for a reason. But if you think about it, busy season is really the best time for you and your firm to market your services. Here are some reasons why and tips … Read More

You may love your accounting job, but even so little things can build up until work feels like a constant battle. Try these 14 tips to enjoy yourself more at work this year. We’re all under more stress these days, … Read More

You’ve put a lot of effort into your accounting firm’s website. Here are five ways to increase visitors’ engagement. After you’ve enticed new visitors to your website, the last thing you want is to see them navigate away without exploring any … Read More

By writing an interesting bio that shows your professional expertise as well as your personal characteristics, you’ll make more people want to work with you. Who are your favorite vendors and business partners? Are they the ones with the best … Read More

Writing is a basic cornerstone of business communication that most of us do every day. We’re judged on our ability to write clearly, and even though it’s not fair to gauge our professional abilities by our writing – who but … Read More

Allowing your marketing experts to apply creative strategies to meet your growth objectives and you’ll be surprised at the results you’ll see. I had lunch last week with a colleague who works at a well-respected CPA firm in Atlanta. We … Read More

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About Marketing Ideas for CPAs

This blog was created to provide tips, analyze trends and share ideas to help you market your accounting firm. Whether you are a marketing professional, a firm administrator, a partner or a sole practitioner, we encourage feedback and ideas, so feel free to reach out to us at any time. We want Marketing Ideas for CPAs to be a community where the accounting marketing profession comes to learn and interact with peers.

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