How ReachEdge digital marketing services can give you the edge

Running a business is a full-time job. Just keeping on top of your day-to-day workload is all-consuming, let alone trying to attract new business and maintain a positive public image.

Sure, there are tools out there to lend a helping hand, but these are often complicated and expensive, and, let’s be honest, they can be confusing. What’s more, the rules of online marketing change so often that keeping on top of the latest thing is a struggle for busy business owners like you. Take it from us; we’re always hearing from businesses who understand the importance of being seen online, but feel like an easy solution is always out of reach.

That’s where ReachEdge - part of the range of digital marketing services offered by Newsquest—comes in. With our help, you’ll reach more potential local customers and, more importantly, generate more sales.

Using the three pillars of online marketing success: visibility, leads, and sales, ReachEdge gives you (forgive the pun) the edge over your competitors.

When people search for your business online, will it be found? By adding your business to hundreds of social media sites and online directories, we’ll make sure your details are consistent, accurate and up-to-date.

According to research from Forrester, half of online sales opportunities are lost because consumers couldn’t find the information they were looking for. By adding your details to Google, Facebook, Yell, Foursquare, Bing and many more, we’ll make sure that isn’t a problem for your business. We will also help you manage your online reputation.

The vast majority of visitors to your website (more than 95%) will leave before taking any action. ReachEdge’s engaging live chat virtual assistant and customer retention pop-ups can increase the number of conversions by up to five times.

Once more potential customers have found your business you need to turn your leads into sales. Again, ReachEdge provides the solution.

Inbuilt customer management tools will let you organise your leads while automated email marketing templates make it easier than ever before to send professional marketing messages to prospective customers.

Call tracking technology will let you listen back to conversations and track each lead back to its source. Knowing what is working for your business—social media, directory listings, your website, etc. - can help you better allocate your resources.

We don’t apologise for making ReachEdge sound like a one-stop digital wonder solution, because it is. We are already helping hundreds of businesses just like yours to engage, track and convert more customers.

To find out how we can help your business, don’t hesitate to contact Jennie McPherson for south-east London and north Kent (News Shopper) on 07850 262 837 or Emma Sallabanks for south-west London (south London Guardian, Surrey Comet, Richmond & Twickenham Times) on 0208 722 6452 who will be happy to discuss your digital media and marketing solutions

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