Turkey Quarterly Beverage Tracker Report Q1 2013

Published by Canadean, this Quarterly Beverage Tracker report provides a detailed analysis of the latest developments in the Turkey beverage market

Introduction and Landscape

Why was the report written?

In the current climate of economic uncertainty and market volatility companies need to know about more than just data. This report provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic mood indicator

What is the current market landscape and what is changing?

The Turkish economy continued to grow despite increased inflation. Growth in tourism is expected to result in larger volume sales in all soft drinks categories.

What are the key drivers behind recent market changes?

Above average temperatures helped sales in the soft drinks categories

What makes this report unique and essential to read?

Designed for clients who want to understand the latest trends in the Turkey beverage industry and want more detail and analysis on this data. Canadean’s Turkey Quarterly Beverage Tracker report is ideal for benchmarking total market vs retail audit data and is an essential tool for keeping up-to-date with the latest industry and market developments

An economic mood indicator, completed by Canadean’s local consultant, examines (on a scale of one to five) whether confidence levels in the industry are better or worse than the previous quarter, whether net prices are rising or falling and how Private Label products have performed versus the rest of the market. Selected retail pricing data is given for the most recent quarter and the previous four quarters, enabling analysis of price movements.

Key highlights of the last quarter’s commercial beverage performance are identified and the key market drivers examined

Volumes for Q1 2013vs Q1 2012, full year 2012, moving annual totals (MAT) and 2013 forecasts are provided for each individual beverage category, together with supporting text on quarterly performance and forecast assumptions. More granular data is provided for the Carbonates category, with data split by regular vs low calorie, and by key flavours. Significant activity in the soft drinks industry is covered including recent new product introductions (detailing flavour, pack type, pack size, retail price and selected pack shots) and the latest industry news.

Soft Drinks Flavor trends and Innovation

TABLE OF CONTENT

AT A GLANCE - QUARTERLY PERFORMANCE AND LATEST FORECAST

HIGHLIGHTS

MARKET DRIVERS

Market Trends

Soft Drinks

Packaged Water

Bulk/HOD Water

Carbonates

Juice

Nectars

Still Drinks

Squash/Syrups

Fruit Powders

Iced/RTD Tea Drinks

Iced/RTD Coffee Drinks

Sports Drinks

Energy Drinks

Alchoholic Drinks

Beer

Cider

Spirits

Wines

Other Alcoholic Drinks

Dairy Drinks

White Milk

Cultured Dairy Drinks

Flavoured Milk

Soymilk

Other Liquid Dairy

Hot Beverages

Hot Coffee

Hot Tea

Soft Drinks Quarterly Update

Distribution News

Packaging/Legislation News

New Products and Photo Shots

FOCUS FOR THIS QUARTER

DATA TABLES

Commercial Beverage Market Trends - Million Litres, 2012-2013F

Commercial Beverage Market Trends - Million Unit Cases, 2012-2013F

Soft Drinks Market Trends - Million Litres, 2012-2013F

Soft Drinks Market Trends - Million Unit Cases, 2012-2013F

Carbonates Market Trends - Million Litres, 2012-2013F

Carbonates Market Trends - Million Unit Cases, 2012-2013F

Selected Retail Price Movements, 2012-2013

Selected Retail Price Movements, 2012-2013

Selected Retail Price Movements, 2012-2013

Selected Retail Price Movements, 2012-2013

List of Table

Commercial Beverage Market Trends - Million Litres, 2012-2013F

Commercial Beverage Market Trends - Million Unit Cases, 2012-2013F

Soft Drinks Market Trends - Million Litres, 2012-2013F

Soft Drinks Market Trends - Million Unit Cases, 2012-2013F

Carbonates Market Trends - Million Litres, 2012-2013F

Carbonates Market Trends - Million Unit Cases, 2012-2013F

Selected Retail Price Movements, 2012-2013

Selected Retail Price Movements, 2012-2013

Selected Retail Price Movements, 2012-2013

Selected Retail Price Movements, 2012-2013

AT A GLANCE - QUARTERLY PERFORMANCE AND LATEST FORECAST

List of Chart

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