Before they moved into their studio this past fall, sisters-in-law Veronica Miele Beard and Veronica Swanson Beard showed their collections out of Veronica Swanson Beard’s apartment. They have eight children between them, so the showroom planted you in the midst of their real lives, giving a literal home to the brand. Now, even though they’ve relocated to a more formal office space, the intimacy of in-home browsing has been preserved, with pretty pendant lights from Spain, big leafy plants, black floors, and cheetah-print chairs. Asia Baker worked on the interiors. “All showrooms are white lofts, they run together,” Veronica Swanson Beard says. “We wanted this to be current with a nod to Mid-Century.”

The two are in constant dialogue at their twin desks, furs thrown behind their matching chairs. Behind them is a wall-size mood board covered in images of mothers: Emmanuelle Alt with her daughter, Kate Moss with Lila Grace,Sheryl Sandberg, a young Diane von Furstenberg who, Veronica Miele Beard says, “Looks like she’s going to conquer the world,” plus the two designers’ own mothers. Speaking of, the phone rings and the other Veronica takes a call from her nanny—using an iPhone extension that lets her talk on a pink spiral cord phone, a relic from an eighties teen bedroom. “We live on the phone,” she says and it’s back to business, though the designers share a smile at the fact that all of their children’s teachers want to wear their clothes. Their penchant for scuba fabric makes sense: it’s sculptural and comfortable for evening, and decidedly kid-proof.

The office walls are hung with campaign images photographed by Claiborne Swanson Frank, including one of Lily Aldridge in a lush field with a guitar. Veronica and Veronica sit to catch up over coffee and oatmeal. Veronica Swanson Beard shows her sister-in-law a new manicure, complete with a single neon nail. “You’re so current,” she jokes. They get into a discussion of prints. “We’re so honest, it actually used to be painful,” they laugh. “We’d be like, ‘Love yas, but I’d never wear that.’ ” They used to name their pieces after their family members, but it brought a competitive streak to the household banter, i.e.: “My shirt sold better than yours!” They stopped to keep the peace, and design to keep it, too. Their ethos is all about a work-home balance, and Veronica Beard is proof that it can be productive and charming to blur those lines.