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A new teaser of the upcoming show, titled 'Lipstick Prince', has MC Heechul cooing at the camera with his fair, made-up face, shedding his effeminate image for a more natural male look.

'Lipstick Prince' hopes to bring about an era of "men whose makeup is sexy" by breaking stereotypes that makeup is only for males, and having male idols take charge of the conversations about male cosmetics, makeovers, and beauty!