Your content & YouTube Red

YouTube Red FAQ for YouTube partners & creators

For years, YouTube’s fans have been telling us they want more—more choice when watching their favorite content, more ways to support their favorite creators and, above all, the option to watch their favorite videos uninterrupted.

With YouTube Red, members can enjoy any video on YouTube without ads while still supporting creators. It also lets members download videos to watch offline on mobile and play videos in the background. Membership extends across devices and anywhere a user signs in to YouTube. Learn more about becoming a YouTube Red member.

YouTube Red is all about giving fans more choice. By focusing on what fans want, YouTube Red will play an important role in expanding user engagement on YouTube and provide you with an additional way to get paid for the content you’re already creating. And while it'll take time to build a significant membership base, we’re confident that as membership grows, YouTube Red will begin to deliver more and more value to you.

The ad-supported YouTube you know and love is not going anywhere and is a core part of our business. If a user chooses not to become a member, they'll continue to experience the same free, ad-supported YouTube as they do today.

Yes, these features are a core part of the YouTube experience. With YouTube Red, they'll work similarly to how they do with ad-supported YouTube. You may see some variation in the experiences developed for verticals, like YouTube Gaming or YouTube Kids, and in the YouTube Red Original Series and Movies.

No. You do not have to pay to keep your content on YouTube or to have it included in YouTube Red. Your videos are automatically visible to users on ad-supported YouTube, as well as through a paid membership to YouTube Red.

The paid membership fees provide a new source of revenue for creators like you. YouTube Red members can also download your videos to watch offline on mobile and play them in the background — helping you get more watch time.

New revenue from YouTube Red membership fees will be distributed to video creators based on how much members watch your content. As with our advertising business, the majority of the revenue will go to creators.