Promoting the JET Programme and Japan in Western Australia

Art Setouchi 2010 PR Television Program

The Art Setouchi 2010 is now being held in Kagawa Prefecture, Japan, as the world’s first major modern art festival to take place on multiple islands, and it is attracting massive attention from throughout the world.

The Seto Inland Sea lies just about in the central part of Japan, and as an important location for maritime transportation since long ago, it has seen the coming and going of ships from many places that have made the islands bustling places of activity. The goal of the Art Setouchi is to make the Seto Inland Sea into a Sea of Hope, by combining modern art with rich island culture and broadcasting the results in order to help revitalize the islands of the Setouchi.

In order to convey the appeal of Kagawa and the Setouchi Area through the Art Setouchi to a wide audience abroad, an English-language television series called Islands of Affluence will be broadcast starting September 3rd.

<Television Program Overview>

This English-language television series will consist of three installments, where the show’s host will introduce the beautiful scenery of the Seto Inland Sea, Takamatsu, and the islands of the art festival, as well as the artworks that blend seamlessly with the rich culture on the islands and many of the people who have been involved with the festival. The program will also feature interviews with participants from this August’s Setouchi International Symposium 2010, one of the major activities held in conjunction with the art festival.

<Program Title and Broadcast Dates>

Islands of Affluence

#1 “Seeing is Believing” （26 min.）

Friday, September 3rd 10:30, 14:30, 18:30, 22:30

Saturday, September 4th 2:30, 6:30

#2 “Moving Ahead, Artfully” （26 min.）

Friday, September 10th 10:30, 14:30, 18:30, 22:30

Saturday, September 11th 2:30, 6:30

#3 “Message from the Seto Inland Sea”（26 min.）

Friday, September 17th 10:30, 14:30, 18:30, 22:30

Saturday, September 18th 2:30, 6:30

<Ways of Viewing the Program>

You can watch the program online at http://jibtv.com. (You can also watch the program on NHK World’s broadcast during the above-listed times.)