The 23-year-old Muslim woman, Mariah Idrissi a Pakistani and Moroccan based in London makes first model to wear hijab for the retail giant as she appeared in the campaign wearing tile detailed hijab and sunglasses in the video.

"It always feels like women who wear hijab are ignored when it comes to fashion... so it’s amazing that a brand that is big has recognised the way we wear hijab" Mariah Idrissi who works at a salon in London offered.

Author

Olamide Olarewaju is a Category Editor at Pulse. A brand strategist who holds a degree in PR, Olamide loves to write. She is attentive to details and believes honesty is never overrated! Reach me via olamide.olarewaju@ringier.ng