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"Toy Building Brick"

Lego® Patent Print - Godtfred Kirk Christiansen, July 28, 1958

Legos have been named the “Toy of the Century” twice.The Lego was born in 1947 when the company bought their first plastic injection machine.The brick was not invented then but took final form in 1958 when the shape of the stud and tube brick was patented.The interlocking principles make it unique and offer unlimited building possibilities.In February of 2015, Lego replaced Ferrari as Brand Finance’s “world’s most powerful brand”.

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