Apto Commercial Real Estate Blog

This month Craigslist made some massive, and definitely needed, enhancements to their website. Through the years, users have waded through simple-text features resonant of technology capabilities familiar to users a decade ago.

It is just now, the first month of 2013, that Craigslist has added a map feature. This map feature includes everything from real estate listings to your neighbor’s garage sale. Not stopping there, Craigslist has also added a “Pic View” application that allows users to view a thumbnail of the items seen. This includes those looking for love through their personal ads.

To be a successful broker you’ve got to find new opportunities. Here at Apto, we’ve picked up a few along the way and wanted to toss a few your direction.

Some of these are obvious; others not so much. But perhaps you’ll find a few killer strategies to keep the pipeline full. Most of these strategies assume that you have a property database with related owners and tenants. If not, give us a call we’ve got a few ideas there, too.

1. Market/Submarket

Own your market.

I am sure you’ve never heard that before . If you know your market inside and out, tracking everything on-market, sales comps, who owns what, etc., you’re the goto guy.

We started with Simple Remote...no longer in business. Then onto Realhound—lots of great ideas but buggy and poorly supported. REA? Check. REThink? Check. Truth is that we were a tad picky, but the functionality and design we desired seemed to us to be something any commercial real estate CRM should have.