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Luxury London store William & Son chooses Berry

Located in London’s Mayfair district, William & Son has a particular
and definitively British take on the finest things in life. Founded in 1999 by
William Asprey, a seventh generation member of the Asprey family, the company
creates and curates collections of the finest jewellery and timepieces, leather
goods and silver and glassware as well as kit and tackle for elegant penmanship
and gamesmanship. So when the exclusive luxury department store
contacted Berry Telecom to find out more about its phone system offering, it
was excited about the prospect of being able to partner with such a prestigious
brand.

Berry was recommended to William & Son by a business associate, this
gave the store the confidence to progress discussions knowing that Berry has a
reputation for providing a trusted and reliable service.

William & Son had a particularly unique set of needs for
its phone system so the first step was for one of Berry’s Director’s Simon
Langford to
get a really good understanding of the business and its needs. Simon met
with the store’s executive team; William Asprey (store founder), John Hicks (Financial
Director) and Tim Cooper (Director) to get a clear idea of their requirements. Simon
was then able to highlight the relevant features and potential
cost-savings of his recommended Samsung solution. Berry’s approach is to
avoid the use of jargon, so that clients can clearly understand the details of
the system benefits available.

William & Son realised it had a requirement for a new phone system
when it undertook a significant relocation project. The store was moving from
premises with under 3,000 sq. ft. of retail space, and with 25 employees to a
new location with over 8,000 sq. ft. of space and 43 employees. Its previous
phone system was over 15 years old, was outdated and had limited functions. Not
only was a new more advanced system required, but the team at William & Son
also needed to source the right expertise and knowledge to ensure the system
could be rolled out to staff effectively and that the installation would have
no impact on customer experience.

Berry firmly believed that its suite of Samsung products would enable
William & Son to more easily and efficiently connect with and serve its
discerning customer base. It was very apparent that William & Son not only
has a passion for providing the highest quality products but also to provide a
unique level of service which has helped it to gain an international
reputation, a Royal Warrant and a loyal clientele.

Berry presented a detailed proposal which included the business phone
system, a range of complementary mobile phones and a fully comprehensive
support package. About Berry’s proposal William & Son Director Tim Cooper
said:

“Not only was there the prospect of very
meaningful cost savings which appealed, but in particular, the fact that all of
our telecom issues would in future be dealt with by one entity which
was clearly very qualified to manage our needs.”

Previously William & Son had to deal with various large, and in its
opinion, faceless organisations to resolve any telecoms issues. Finally it was
looking forward to having everything under one roof with Berry. When Tim was
asked for feedback regarding the installation process, he commented:

“Berry’s attention to detail was excellent, and
we always felt in safe experienced hands. In spite of external issues
not of its making, it kept to its planned programme, and everything was in place just when we needed it. Very impressive.”

The Samsung system and complementary range of iPhones has worked well
for William & Son who has found the comprehensive set of features very
useful for its business. But aside from the physical phone system, William
& Son described one of the greatest advantages being the day-to-day support
it receives from Berry, from its’ Directors and their teams. A strong working
relationship has developed between the two companies, William & Son has
said that no query or problem has been too small not to be dealt with
immediately, which has been comforting. In particular, William & Son has
found the remote connection feature impressive in helping it to resolve any
issues.

When William & Son was asked if it would recommend Berry to fellow
businesses, Director Tim Cooper said:

“Most definitely. Berry is a company that cares
about its customers, and provides a first class service to ensure that everything is working as it should, in
what is now a very technical field.”

Today, Berry continues to support William & Son as its team of staff
and telephony needs grow. The two companies retain a strong working
relationship, it’s this partnership approach that enables Berry to more
proactively prepare for any technical changes to the William & Son system
and therefore hopefully provide the store with a service level similar to what it
offers its own customers.

Berry's packages are designed specifically for UK small businesses. Berry’s quality of service is among the highest in the telecom industry, which is why we are one of the UK's fastest growing telecoms companies, providing reliable, low-cost business systems, business calls/lines and business broadband.

If you're just starting up or looking to change providers then find out what Berry Telecom can offer your business across Phone systems, calls, lines and broadband packages. See our customer feedback page to learn what other UK businesses think of us.

Berry Telecom is a Samsung Platinum Partner, we are experts in the supply and installation of small to medium size business phone systems with customers right across the UK.

Info & Advice

Business Telephone Systems Jargon Busters, Info & Advice - here we are developing a series of informative articles and notes intended to explain the technical terms used in the Business Telephone Systems area. We are aware that many businesses and organisations may not be aware of all of the features and benefits that a business telephone system upgrade can deliver and that sometimes the technical terms used may not be clear.

Installing a new phone system or updating your business telephone phone system gives you so many easy to use features, ensuring you never miss a customer call again. Quickly transfer calls to your mobile if you are out of the office, set to voicemail with professional messaging, and check missed calls, emails and call history with the on screen log. You can also set up video calls and conferencing, and use these with whiteboard facilities via your PC/Mac using the OfficeServ communicator.

The great thing is that Berry Telecom offer very competitive rates, and can offer you a business phone system upgrade at little or no extra cost to your business.

If you are considering a Business Telephone System upgrade please get in touch with Berry Telecom - we just need to know how many handsets you need and how many external phone lines you require and we can give you a firm competitive and affordable price.