Unofficial news and tips about Google

March 16, 2011

New Chrome Logo

The latest Chrome Dev Channel release comes with a new Chrome logo that's more plain and boring, but looks better as a desktop icon. Even if not many people will switch to a different browser just because they don't like the new logo, Chrome lost some of its magic by switching to a visual identity that's no longer vibrant and picturesque. Here's the new Chrome icon:

... and the old Chrome icon:

There's also a new logo for Chromium, the open source browser that powers Google Chrome:{ Thanks, Kuba, Stefan, Dani, Daniel and Cameron. }

I disagree, I think it looks much better. Besides, your full-size version of the new logo is incorrect, no idea where you got it from, but the colours have no shine and there are no midtones as in the real logo either.

This new icon also has the implication that the average RGB color automatically selected for the background of button on the Windows 7 taskbar is now red instead of yellow. I feel like it is now easier to read text on top of this color.

Much better, and it represents a positive change for Google design services. They're not trying to do something "cool" anymore (that in reality looks like sh*t) but instead using something that fits the medium. I can only compliment them on this.

People saying they "prefer" the old one think that logo design is mostly a subjective matter. It is not.

I really like the newer icon. Very much like a logo. I think design lately has been trending toward simple lines and flat solid colors because we have so much visual noise that our eyes are drawn toward anything simple for relief.

Indeed, with the mania of graphic modernisms, they will ruin the Chrome logo.There are people who, just to justify a high salary, begins to invent and spoils which took several years to earn a Mark of Prestige...It would be like changing the logo from Picasa or Google: we look and there is no need of subtitles.A BRAND takes many years (with luck and in rare cases, a short time) to consolidate. And even today you sell products/articles because of the symbol/mark/badge/logo, rather than by quality. Just let us remind, brand clothing, shoes, watches, wallets, perfumes...

the new logo is crap! I like the older logo much better. I understand they want the logo to represent minimalism but the old logo represented Innovation. Personally I liked the old logo. it was stylish, cool. The new logo could have been made in about an hour and a half or less just playing in illustrator.... the old logo however took some skill.

dude, its about "be original", check the other icons, all of them 3d, and with effect and stuff... they are doing a minimalist style, that not bad, maybe it lose that "aggresssion" it had, but i like it like that ;P

I hate the new Google Doc icons. They are so flat and uninteresting (they used to be so beautiful!)

The New Chrome logo is not as bad but also degraded...

What's funny is that currently Google is running ads for Chrome on this page (at meast for me) and the logo is even more metalic looking but doesn't have the perspective effect (it's view from the top straight on, like the new logo). When compared, the new logo looks really lame next to it!

The only thing that I didn't like about the old logo is perhaps the center of it. It's looked like and computer eye or something... Like Hal. And it looked ominious. Now it doesn't look like anything. So it's not as bad. But it really lost any personality.

it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux it sux

the old logo had no logic to it.. a polished, bad idea.. no meaning to the circlethingy, blue-, red-, yellowthingy.. and now it's just a plain, bad idea.. does bring focus to the issue, though.. chrome needs a proper logo.. how about 5 arbitrary rings in different colors?.. ah, right.. already taken.

I'm just saying that the people who say the first image is wrong are horribly mistaken, first of all, icons are actually sets of different size images, Google could make the icon turn into a duck at 64 by 64 resolution if they wanted to, but even so this is not the case, the large image has just the same amount of shading as the small icons, which is why you think it is flat, because there is almost no shading. Personally, I prefer the old icon, the new one just seems to childish.

I, personally, like the previous better. It's more 3d looking and glossy, making it look good among the other icons on the dock.

If you want to switch back to the old icon on a Mac, here's how:

-quit Chrome and remove it from the dock (put it back when complete)-locate it in Applications folder-right click and select "Show package contents"-open "Contents"-open "Resources"-remove the app.icns file (put it somewhere else so you can restore it later if you want)-replace it with this: http://www.danielshamburger.com/app.icns-all done!

@Jon Levi : Awesome cheers. Or you can just use your Time Machine backup to get the old icon:1) Navigate to your Applications folder2) Click Time Machine icon on menu bar > Enter Time Machine 3) Go back +2 days 4) Right-click on the Google Chrome application icon choose 'Get info'. 5) Click on the icon in the top left of the info panel cmd+c copy it. 6) Cancel out of Time Machine 7) Select Google Chrome in the your Applications folder 8) Right-click and choose 'Get info'9) Select the icon in the top left of the info panel and cmd+v to paste the old icon over the top10) Close the info panel 11) Quit and restart Google Chrome

Yuk. Its rare to see a multinational company make they're products look worse. So well done google, you've made an ugly icon. Time to stop joking around and make a good one. I mean, if I wanted to live in 1982, I'd invent a Time machine.I couldn't think of a way to make Chrome more repellent than to use this crappy icon daily.

All of you who don't like the new logo just like modern design, shadows, blur... but one logo must be simple and light!!!The new chrome logo is just what the logo should be - simple, light, stylized, classical.To all pseudo designers I'm just saying: Go to play MarioBross and don't touch graphical design anymore!Please!

I spotted that something wrong happened on my desktop and I was wondering whether it has been always ugly or not... As I started to use Chrome just because its design, I am disappointed now. It is so flat. Where is that vibe Chrome wanted to present? Is there a way I can change an icon on my desktop according to my taste, so back to the old logo?

I think its extremely ugly and it looks misplaced among the other logo's who have been made with more shading and detail.. It looks like a 10 year old did the new chrome logo in paint... Sadly I seldom dislike new logos and for my most used program to warp back over a decade in logo-design is just sad.. Could've just settled for some less gloss on the old one instead.. Guess I will have to get a program to change dock-icons since it just annoys me.. :(

Old logo still had some life left in it. Even though it is just a logo/icon I still felt it was quite satisfying to click the old logo - after a recent departure from Firefox which seems to have become quite ill recently.