CategoryArt Direction

In this web design example for British visual artist Oliver Griffin, art direction and styling achieved an austere and pared-down scholarly look that perfectly befits the artist’s visual practice and personality.

Packaging designs for SKADI, a young Berlin frozen drinks startup in production since 2017. Two related product lines were created: the main product made up of five classic cocktail flavours, and a non-alcoholic Frozen Smoothies spin-off.

DEADHUNGRY is the brainchild of London chef and food photographer Alex Paganelli. Alex really has a way with food, inventing elaborate dishes he cooks to perfection. He then styles and photographs them in deliciously glossy and often provocative ways.

Late 2017 saw the founding of a company offering bespoke financial services to participants in the German art industry. This pitch suggested a conservative lifestyle-oriented pictorial language alongside a solid logo and signet.

Visual branding pitch for a techno record label whose existing branding was attractive, but noticeably derivative of iconic contemporary music label ECM. This pitch thus suggested a more technological, pared-down and futuristic update.

Being asked to brand a difficult business that the general public associates with dubious stereotypes can be a big challenge. In this rebranding pitch, a client’s singing bowl sound therapy business was recontextualised beyond esoteric clichés.

Rebranding concept for an Istanbul-based art gallery identity that opened a second branch in Berlin in 2016. The pitch envisaged a blue-chip logo akin to other big art world names while keeping every identity aspect extremely clean and minimal.