From August 10-11, 2018, the 4th China Events (MICE) Industry Fair (CEIF) is
being held at Shanghai New International Expo Center (SNIEC). Major cities,
associations and enterprises in the events industry from Hainan Province,
guided by the Provincial Convention & Exhibition Bureau, participated in the
fair to demonstrate their major events.
Hainan highlights at the fair the (3rd) Hainan World Leisure Tourism Expo 2018
(Hainan Leisure Expo) and the (4th) Hainan International RV (AUTO) Camping
Leisure Tourism Expo 2018 (Hainan Camping Expo)at the fair. Hainan Leisure
Expo, hosted by the Provincial Tourism Development Committee, introduces
Hainan's tourism resources to the world and provides a platform for industrial
players to exchange their ideas on the new trend of leisure tourism. Hainan
Camping Expo, hosted by Hainan Commercial Department and Haikou Municipal
Government, promotes the province's resources for camping and drive tours by
recreational vehicles and other vehicles. Industrial players can demonstrate
their new technologies, products and experiences at the expo. After nearly
three years' efforts, these two events have become influential brand in the
events industry.
The 2018 (3rd) Hainan Leisure Expo will be held at Hainan International
Convention & Exhibition Center from November 23 to 25 as the opening event of
the 2018 (19th) Hainan International Tourism Island Carnival. The 2018 (4th)
Hainan Camping Expo will be held in Haikou from December 21 to 23. Both will be
undertaken by Redsail MICE.
At the CEIF, Redsail MICE, as the brand exhibition company of Hainan, released
new strategic positioning to the world in the theme of "new opportunities, new
positioning and new journey". Redsail MICE tailors launch events for well-known
enterprises worldwide investing and operating in Hainan. Founded in 2008,
Redsail MICE has grown into a one-stop service platform for the operation and
management of Hainan's MICE services and brands in the past decade.
Hainan is one of the global attractions of recreational tourism and an ideal
place for large international events. MICE was included in 12 key industries of
Hainan in 2015, and developed rapid in 2017. Over the year, there were 17,500
meetings with more than 100 participants, increased by 16.8%, including 107
meetings with more than 1,000 participants, increased by 30.5%. The exhibition
area was increased by 17% to 1.45 million m2. With added value totaling 8
billion yuan, increased by 15.4%, the MICE industry ranked fourth among 12 key
industries in Hainan.
Hainan is making steady progress in promoting the construction of the Free
Trade Pilot Zone and Port. Faced with a significant historical opportunity,
Hainan's MICE industry is ushering in a new stage of leapfrog development and
prosperity. The Hainan Provincial Convention & Exhibition Bureau invites all
first-class MICE enterprises to set up offices, hold and participate in
conventions and exhibitions in Hainan, benefit from its reform and opening-up
and share opportunities from construction of Hainan Free Trade Zone and Port.
Source: Redsail MICE