Category: Beauty Experts

Los Angeles based makeup company, Lime Crime, has done it again. The Matte Velvetines liquid lipstick line, inspired by rose petals, has introduced the latest lip hue that is sure to become this season’s trend, appropriately named, Scandal. Like the entire Velvetine line, Scandal, the richest deep-violet shade, features the enduring and sumptuous formula that put Lime Crime’s matte lipstick on the map. Like all Lime Crime products, this new addition to the cosmetics line is 100% Vegan and Leaping Bunny certified cruelty-free.

In order to get the full benefit and drama of this incredibly luscious matte color, moisturize the lips first by applying lip balm 15 minutes before, patting off any excess oil, then use the liquid lipstick. This process will ensure that the color will not bleed, transfer or dry out the lips. Use a lip liner brush to refine a sharp lined edge to make a statement.

In addition to liquid lipsticks, Lime Crime offers Liquid Liners and Venus eyeshadow palettes for a gorgeous, dramatic and smoldering appearance. This is not your momma’s smoky eye. To complete a full Lime Crime look, be on the lookout for their latest line of face highlighting powder called Hi-Lite and the ready-to-go manicure Pop On Nails, which are coming soon to UrbanOutfitters.com.

Self-proclaimed Unicorn Queen, pigment futurist and CEO, Doe Deere, created Lime Crime. She boldly states, “I make makeup for girls and boys like me, who express themselves unapologetically. Lime Crime is freedom to be you!” Based on Deere’s vision, the brand has established itself as the makeup darling for social media followers, beauty bloggers and makeup artists alike. A search of Lime Crime’s products on social media sites like Instagram, Facebook, and Pinterest show devotees of the makeup line sporting their looks to share with the masses. It’s enough to start a Scandal. See if Lime Crime’s latest scandal is in stock in your neck of the woods on Love Makeup: https://www.love-makeup.co.uk/lime-crime-velvetines-p-5621.html