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The Virtuous Consumer: Your Essential Shopping Guide for A Better Kinder Healthier World

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Written by Leslie Garrett

Published: 13 January 2008

As an optimist, I believe that most of us are doing our best to preserve our world for our children and grandchildren: we recycle, we reuse, and we reduce. We enjoy local foods and buy organic when we can. The Virtuous Consumer is a celebration of new technologies and industries that are coming into their own to support future generations’ health and happiness.

The eleven chapters discuss various aspects of our lives, with often startlingly information revealed. Some examples:

Chapter One: “personal” discusses cosmetics, feminine products, and (surprise!) sex toys. Did you know, for example, that the ex-gassing from sex toys can be as toxic as painting a room?

Chapter Two: “eco-chic” covers clothing and jewelry. If you’ve managed to avoid knowing much about sweat shops before now, you will look at major brands with a different perspective. Also: dry-cleaning and cotton clothing are nearly equal in toxicity. Who knew? Also, the history of jewels and mining will make you think carefully and look into the integrity of Canadian, synthetic and ‘used’ jewelry.

11) Chapter Eleven: “celebrations” discusses over-consumption resulting from, holiday mayhem, including ways to get a hold of the madness and get back to the reason for the season: celebration, family, and renewal.

Throughout the book Garrett shows the consumer that there much more that we could be doing, but avoids lecturing us in the process (a rare feat!). It’s about better options, no matter where you are staring from. For me, information about organic gardening isn’t very useful (I’ve got a container garden, and no ability to compost), but the eye-opening discussion about feminine products was incredible. I really hadn't thought about how my pads and tampons were adding to the landfills, and although I haven’t actually changed my habits, I’m considering options in a way I haven’t before.

The Virtuous Consumer is an interesting read, an eye-opener at times, an oft-useful reference about places to check out, and a reality check on your purchasing habits. Although I don't see myself following Garrett’s recommendations to the letter or worrying about how every purchase I make effects the world, I am looking at familiar objects and routines with a new awareness.

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