It has become a bit of a tradition for the mOOnshot digital team to take a break at the end of each year from current affairs to reflect on the past and future. One of the outcomes of this reflection are the luxury digital marketing trends that we prioritise for the coming year. These are essential guidelines to guide our clients through the constantly changing digital marketing landscape. It is thus with great pleasure that we present to you the digital marketing trends of 2018 that every luxury business will need to master in order to shine and succeed through the year.

mOOnshot digital and Kohler have worked together to develop a new luxury brand identity and website for the Asia Bold Design Awards. The competition will serve as a platform to showcase tomorrow’s best talents in the field of design and innovation.

There’s a reason why we always end up talking about Google Analytics when we discuss digital marketing with our clients. At mOOnshot digital, we know that a fully thought-through analytics strategy is essential if you want to run campaigns to grow your audience.