Snapchat Advertising

… will typically respond within one business day. Upon approval, purchase your Geofilter on Snapchat’s website and wait for it to go live! Advertising Option 3: Sponsored Lense The third Snapchat advertising option that brands can utilize is a Sponsored Lense. A lens is a facial recognition feature on Snapchat that enables creative art to be layered…

… as a necessary evil,” Imran Khan, former investment banker and Snapchat’s new chief strategy officer, added in the Bloomberg piece. Snapchat doesn’t have an ad chief yet, but Khan is overseeing the marketing strategy while the company searches for the right candidate. 2. Saying “no” to targeted ads Part of building a new advertising experience includes…