Amazon.com just launched their own Denim Shop today. From what I can tell, it looks like a real winning combination of many elements.

First, they are carrying a great selection of denim. Brands range from premium denim such as Rock & Republic, William Rast, and 7 For All Mankind, to American staples like Levis, Carhartt, Lee, and Wrangler. It’s pretty much a one stop shop for anything you need in denim. (For a complete list of brands see the list of tags at the bottom of this post.)

Second, and this is my favorite feature of Amazon’s Denim Shop, you have the ability to search for the exact price range, color, brand, discount, and whether the style of jeans is a new arrival, all right there on the first page of the shop. It’s absolutely fantastic. For instance, let’s say you want a pair of women’s jeans that are on sale for 25% off or more and you want a style that arrived in the last month. You can do that.