CAPITALISM 101: ICYMI … EVERY AD IS A TIDE AD!

In case you missed it, one of the best — if not the best — TV commercial from the broadcast of last weekend’s 2018 Super Bowl was this ad for Tide laundry detergent. It’s already being talked about as one of the best ever and an “instant classic.” There are a few more companion ads for this Tide spot that aired throughout the Super Bowl. For example this Old Spice hijack by Tide and these too. All brilliantly conceived and executed.