Book review: To Save Everything, Click Here

By Steven Poole / The Guardian, London

In one amazing possible future, this newspaper’s Web site would know, thanks to your aggregated personal data, whether you are already a fan of Jeff Jarvis and Clay Shirky: if so, it would then serve to you an alternative version of this review that scolded Evgeny Morozov for his curmudgeonly hatred of inevitable progress. Happily, we are not there yet, and we can still argue along with him about what sort of future we want. Data-dissidents of the world, unite: you have nothing to lose but your targeted adverts.