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The 1996 presidential race is regarded as the first election to take place during the digital age. While the candidates’ websites from 15+ years ago may not seem like much now, they set incredible precedent as the first easily accessible digital campaign hubs.

Both President Obama and Governor Romney have shined with their incorporation of social media into their respective campaigns. While both candidates saw their initial Twitter trending topic efforts yield mixed results, the two campaigns haven’t showed any signs of slowing down on social media.

My affinity for all things 7-Eleven has been well documented here on The Duncan Daily. From the marketing greatness that is 7-Eleven Day to clever promotional tie-ins with entertainment properties like The Simpsons, I might enjoy the company’s advertising and marketing efforts more than their Slurpies (which is near...