The video site should generate more than $3.6 billion in gross revenue this year, says Citi’s Mark Mahaney. After distributing some of that to partners, Google probably records net revenue of $2.4 billion, he says.

But in terms of power, not traffic, Reddit is certainly up there. It’s huge, it’s deep, and it’s got an uncanny ability to push content into the viral zone (which should be the name of a TV show) and basically be the Internet’s tastemaker. But how did it get that way? Well, according to Reddit cofounder Steve Huffman, in the early days the Reddit crew just faked it ‘til they made it.

The Finnish handset maker tied itself closely to Microsoft last year by agreeing to adopt the software giant’s Windows Phone operating system for its smartphones. Microsoft announced this week it will launch the next version, Windows Phone 8, in the fall, but the software won’t be able to run on current Lumia phones. That could make it tricky for Nokia to sell Lumia handsets if consumers bypass the current Lumia lineup in favor of waiting for upgraded software.

The company is clearly trying to make tablets into hybrid PC-mobile devices, something its California rival has said is a bad idea. We don’t yet know all of Surface’s details — battery life, pricing, official release dates are all to-be-determined for instance. But here are three important reasons Microsoft’s Surface is likely to be anything but dead on arrival…

If Amazon.com gets its way — and that’s still a big “if” — it will soon control 76 new domain extensions on the Internet. Most observers had expected the company to apply for .amazon and .kindle, but it seems that was just for starters: Amazon’s ambitions also include a host of generic terms, including the likes of .free, .like, .game, and .shop.