You will screw up every growth hack by 'TRYING' it
We all believe in trying, failing and learning but a
faster way is to imitate confidence. Copy the pro and
go for it. Read this: How a slight change in mindset...
The difference between
the pro and the beginner
in kite surfing. The pro
moves in one motion to
the next step. The
beginner 'tries' and then
fails and then learns. It
pays to 'go for it' by
copying the pro because
you learn at a faster rate
even if you fail.

Beast mode email list
Get email addresses for all the twitter
followers of any company or person
Download their
twitter followers
Automagically get
email addresses
Email them with this
subject header
Use FollowerWonk.com
(free trial) to download a
file of up to 50,000
people who follow your
competitor or a related
product on Twitter
Upload the file to
MakesMail.com which
will give you back email
addresses for those
followers (100s on their
free trial)
You know who they
follow, so write: 'I saw
that you follow X on
Twitter...' They will CLICK!

When you write a blog post, add
some quotes by people with lots of
followers on Twitter and @
mention them when you tweet your
finished article. Guess what
happens when they retweet you?
Joy happens
Does this work? Do you want the truth?
You don't want the truth because
deep down in places you don't talk
about at parties, you want me on
that blog post, you need me on that
blog post...

ONLY THE BRAVE
AND FUNNY
5%
45%
First serious email
Funny follow up
1
2
Good afternoon
My cat is angry
Please have a look at
my product, it's
amazing.
My cat wants to know
why you did not reply.
reply with 'meh', 'nah' or
why it's not of interest
Often no-one will reply to that
first serious email you send.
However, offer some humour in
a follow up email and see the
reply rate go to 45%.
Scared to send it? What would
you do if you got that email? :)

Bill Gates is waiting for your comment
BILL GATES JANUARY 2015
SlideShare presentation
How I built Microsoft.
Why I could eat Apple for breakfast
Have you every added a comment on SlideShare?
Neither have many others and the author knows that
too.

EMAIL PEOPLE WHO TWEETED ABOUT
HOW MUCH THEY NEED YOUR PRODUCT
Did you know that you can download a
file of all the people who shared e.g. the
'I need zombie killing penguins' tweet
using BuzzSumo.com...
IRON IS HOT
Did you know that MakesMail.com
can get you email addresses of those
people by processing that file.
Are you selling 'zombie killing penguins'?
Then get emailing and get help.

The Gym Group lets you freeze your monthly gym
subscription at any time e.g. when you go on
holiday. They're growing faster than rabbits on
viagra.
People are more likely to sign up knowing it's easy
to cancel or freeze.

While you're sucking in quicksand, some dude is riding
the big wave created by a big beast.
How? Example: If you're
selling a revenue
dashboard, look for a
complementary product
like Stripe and build a
community around it. It
grows, you grow.

The camera puts on 5 pixels
@katerussell
Nobody really believes they can get
on to the BBC and go worldwide on
TV (BBC Click) with their app. It
takes 1 tweet, up to 6 months wait
and a well designed app. Tweet
Kate Russell, if she likes it, you
will be on TV.

Be natural
not naked
Write the way you talk but don't write every
thought you have
Sometimes we write like we are presenting to a room full of MBAs.
It's stressful and readers sense that.
That said, being yourself isn't saying every thought you have.
The don't be a dick rule stands.

Basic package $15
Adv package $29
Adv package + free add-on $29
We are emotional creatures
An experiment run by the Economist
showed that offering a free add-on at
the same price resulted in more people
taking the high end package rather than
the basic one. Why? It feels like
getting something for free.

Queue jumper!
EVERYBODY WANTS THINGS NOW,
EVERYBODY WANTS TO JUMP THE QUEUE.
If you have a new feature or are prelaunch, tell them they can jump the
queue if they share your product on their
networks.
"Queuing is like, you know, like, so last
year"

How to do stuff
People writing blog posts are trying to educate
readers. If that is the case, why put it in a blog post
when you can make it into a course. Create a course
on Udemy. People trust educators. People will trust
you and then your product.
,
'

You know when you
see a question on
quora which says 'Is
there an Alternative to
X" and you get all these
douche bags who say
'Try this product.... and
btw, I'm a co-founder'
Well... BE THOSE
DOUCHE BAGS
because people will
click on those links
forever.

Balls out mate
IN AUSTRALIA, THEIR VERSION OF "TO BE
HONEST" IS "BALLS OUT MATE". SO
WHETHER YOU ARE A MAN OR A WOMAN,
IT'S TIME TO GET YOUR BALLS OUT AND
TELL THE WORLD WHAT YOU'VE LEARNED
In your industry, with your business or
startup, have you learned anything in a
different way? e.g. marketing for
someone who hates marketing, coding
for designers etc...
Write it down, break it into 7 sections,
call it a free course they can sign up to
which is emailed weekly. Good fun too.

Collect emails everywhere
That Ryan Hoover dude again. Always one step ahead. He's collecting emails every time he
tweets by using Twitter lead generation cards. You tweet and they also see a subscribe button.

TUO T
SSELESU E A SK A ESE T
THE YOU HACK
....
THE NUMBER ONE GROWTH HACK? YOU
REALISE AND CONQUER WHAT'S HOLDING YOU BACK? FEAR
YOUR FEAR OF WHAT OTHERS WILL THINK.
YOUR FEAR OF EXPOSING YOUR TRUE THOUGHTS.