Author: Louis Smith

You may be aware that there is a law firm suing hotels, including Choice properties, in connection with the way property amenities and accessible rooms are being listed on www.choicehotels.com. These claims continue to spread and unless you act now, you could face litigation that you will need to settle or defend. This issue was originally brought to your attention in the March 2018 Franchise Services Dispatch. It is important to remember that you are responsible for accurately listing the amenities and features of your guest rooms. Choice does not have this information and it is up to each hotel to ensure that the website is correct. Please take a few minutes today to double check your room type and amenity listing to make sure they are accurate.

If your hotel does not yet have its new Internet Landing Page (ILP) up and running, Choice now has a January 1, 2019 deadline to do so before it will begin impacting your Performance Zone scoring.

Please fill out the following form and send to Choice Hotels ASAP so that they can coordinate with your current HSIA provider and install your new ILP by the January 1, 2019 deadline.

The new Internet Landing Page is of no cost to franchisees, and actually offers properties an opportunity to earn revenue off of local and nearby attractions, restaurants, and other. Please visit the Choice Brand page for more information.

Choice Hotels unveiled two weeks ago changes to its Reputation Management department’s activity and fee structure. Among the key changes are increases in fees per occurrence for the current 72-hour negative review non-response activity, accelerating at 6 and 10 per month levels, though offering no fee for a single missed response once per quarter. Continue reading Reputation Management Program Changes / New Fee Structure →

Please make plans to attend the following ELFA and Econo Lodge functions at the upcoming Choice Hotels International Convention. There is obviously much to discuss and review, and the greater the participation from ELFA members and Econo Lodge franchisees, the better it is for all of us.

Education Sessions – All Days
Tim Tobin, CHI’s VP of Franchisee Onboarding & Learning, has offered up a list of Educational Classes that can be especially beneficial to Economy and Owner-Operator led properties. Please download the attached PDF for topics, locations, and schedules.