Afterwork Seminar: Digital Transformation and Google Ads – How to Scale your Business

The Italian Chamber of Commerce is pleased to invite you to this tech event, which aims to examine the different phases of the digital transformation journey from strategy and planning to software development and growth hacking, as well as the intricate world of Google Ads campaigns.

Mr. Francesco Bonafine, of Digital Nomads Hong Kong, will then tackle the issues related to the use of Google Ads, showing how to avoid mistakes such as having the wrong tracking system in place and providing knowledge on the tools that should be used in order to limit as much as possible unwanted clicks and budget waste.

Get ready to embrace digital transformation and scale up your business online effectively.

About the Speaker

Francesco has more than 11 years of working experience in IT and online business, having worked at IBM, Google and other companies. Leading the incubator-oriented enterprises in their market development strategies, Francesco can be fairly defined as a digital marketing guru. He has 7 years of experience in SEM/SEO/online advertising and sales with Google. Francesco has lived in Asia-Pacific for 6 years and in 2017 has co-founded the digital agency “Digital Nomads Hong Kong” (Google Partner).