ASPCA Ruffles Feathers at the National Chicken Council

And they’re off! More than 72,000 signatures have been collected and delivered to the National Chicken Council urging the trade association to incorporate slower-growing birds and better living conditions into their chicken welfare guidelines.

“Our goal was to reach 50,000 signatures, and we’ve far surpassed that,” says Suzanne McMillan, the ASPCA’s Director of Farm Animal Welfare. “This sends a clear message that people care about the way chickens are treated, and they are standing with us to demand change.”

It’s no surprise that with all this support we’ve been ruffling a few feathers. Just last month the National Chicken Council and the U.S. Poultry and Egg Association created a website that looks just like our Truth About Chicken site—minus much of the truth!

“The chicken industry needs to take animal welfare as seriously as Americans do,” says McMillan. “We’re proud to have such dedicated supporters who understand that chickens deserve better!”