Being a You Tube Partner allows you to have a clickable banner, custom graphic above your videos, custom thumbnails, and to my surprise, really did wonders for SEO on my web site. Literally over night.

While most of you guys are looking for local traffic to your web site, putting together an impressive You Tube channel will drive more traffic to your site world wide and once partnered, SEO takes a giant leap forward getting all the local traffic you can handle.

Not to mention, having a bunch of videos for potential customers to see your work wouldn't hurt your conversion rate either.

Having videos on your website showing you doing your services and the finished results are very powerful. I lends a lot of credibility to your business. It also increases the amount of time a visitor spends on your site, which is a metric used for search rankings.