SALBA is a non profit organisation which started in 2005. The CEO, Kurt Moore and his team, represent manufacturers and distributors in the liquor industry on issues of common interest.

CAPE TOWN – The liquor industry on Thursday signed guidelines for good business practices for South African companies operating on the African continent. The trade and industry department said that the guidelines, signed in Cape Town, aim to encourage companies to align their involvement and practices with the South African government’s integration… Read more »

HEINEKEN SA’s Dutch Managing Director, Ruud Van den Eijnden, studied Business Economics at the Erasmus University in Rotterdam, Netherlands, majoring in Logistics and Marketing. “HEINEKEN’s iconic status appealed to many Dutch students. So, once I finished my studies, I applied for a graduate programme. HEINEKEN Netherlands hired a few graduates from schools and universities, giving… Read more »

Have a look at what we have been up to in recent months

Each year, SALBA takes on a project to make a difference for 67 minutes, to honour the late, great, Nelson Mandela. This year SALBA visited New Life Center (www.newlifecentre.co.za) which is a home to pregnant women/girls in crisis and in the event of an unplanned pregnancy,Furthermore New life Center offers correct counsel and support to the pregnant girls/women. The New Life Centre is far more than a place of safety, it is a place of refuge where healing takes place.