GoPro

We dream. We have passionate ideas about what’s possible in this world. Our passions lead us to create experiences and realities that expand our world and inspire those around us.

GoPro helps people capture and share their lives’ most meaningful experiences with others—to celebrate them together. Like how a day on the mountain with friends is more meaningful than one spent alone, the sharing of our collective experiences makes our lives more fun.

The world’s most versatile cameras are what we make.

Enabling you to share your life through incredible photos and videos is what we do.

This is your life…GoPro.

Our Involvement

Utilising Iconic’s strong experience getting the best out of action sports within retail marketing; GoPro appointed Iconic to lead the retail marketing strategy and activation for all core sport retailers.

Iconic have devised a strategy to ensure a 360 marketing approach to drive GoPro sales within the core sport retailers in the UK across e-commerce, in-store and ambassador marketing activations along with retail event planning.

Iconic have been brought in to ensure that GoPro are connecting with their core consumers through retail activations and also to assist the retail to drive sales of GoPro cameras and accessories across the board.