that have been spent thru grants and other federal programs could prove to be wasted money even before they’re done spending it.” Yes, once again the federal government may be proving that it is not the best at picking winners and losers. Sigh. JVH

Just What Is Facebook All About?

articles and blogs about the parking industry can be seen in one place so that those interested in our business can find stories that talk about parking in one place. In our case, we scour the literally thousands of stories written

weekly worldwide about parking and select a few that could have interest to parking pros. We also include articles from Parking Today and posts from PT’s Blog. That means that about a dozen posts are put up daily on our Facebook page. I’m told that unless you are a 12-year-old girl, that is quite a lot. Fair enough. I don’t know too much about the inner workings of Facebook,

Posted March 16, 2012, by JVH I got a note from a reader today telling me she was removing

PT’s Facebook feed from her Facebook page. Seems there are just too many posts and they clutter up her “wall.” I have discussed the issue with my staff, and at this time, concur with them that we are doing what we set out to do with Facebook. It seems to me that Facebook is different things to different

people. For most, it’s a personal log of their lives and activities. Its ability to interconnect people can spur conversations and provide information about family life and activities of interest. Kids use it to keep in touch and spread information and rumors about their friends and not so friends. Families post pictures about events and activities so others can share. It’s really a wonderful tool. For business, however, I see Facebook differently. In PT’s case, we see it as an aggregator. It’s a way that many different

but I understand that you can “follow” the page of another on your page. If you do, the posts of that “other” will appear mixed in with posts on your page. I can see where it might be quite a clutter, parking information mixed in with a recipe from Aunt Mazie and pictures of the kids at the beach. Yikes! Some people I know have two Facebook pages: one for their

personal life and the other for their professional. This keeps Aunt Mazie happy, and also enables them to receive news and information on Facebook about topics that assist them with their workaday lives. We at PT have search engines that cull Yahoo! and Google

for news stories about parking. We get more than 100 from each source every day, after we filter out those about crime in garages.

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Eliminate the Maze and simplify the parking experience...

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