What’s New at Shopify: Nov. 10, 2017

As a Shopify Partner, your clients turn to you for advice on how to best capitalize on new features and integrations.

With the platform continuously improving, we want to help you stay knowledgeable. So, we’re releasing part three of our product roundup series. Get up-to-date on what’s new at Shopify, share with your wider team, and better equip yourself to support your clients.

In this third edition, we’re covering new available developer tools, improved in-store experiences, new sales channel, and better functionality for partner resources.

1. Turn showrooming into sales

Customers like to experience products in real life. It plays a huge role in their buying experience. But, that doesn’t stop retail businesses from losing sales to online marketplaces because of the convenience they offer: no waiting in line, quick delivery, and cheaper prices.

How does it work?

While in-store, merchants can now offer a no-obligation purchase experience to their customers by creating an online cart while they browse. This draft shopping cart order can be emailed to customers once they leave the store, so they can complete their transaction when and where they want.

This seamless experience between offline and online shopping acts as a real-life abandoned cart — allowing merchants to track and re-engage customers that receive assistance from their staff in-store.

2. Sell on eBay

We partnered with eBay and launched Shopify’s new eBay sales channel, available for merchants based in the US, Canada, and Australia. “Shopify merchants will gain access to more than 171 million global active eBay buyers, allowing them to expand their customer base” says eBay’s Britte Bennett.

Shopify merchants will gain access to more than 171 million global active eBay buyers, allowing them to expand their customer base.

With 370 million people who have downloaded eBay Mobile Shopping Apps, and $9 billion in orders from mobile devices, this is a significant opportunity.

How does it work?

Eligible clients simply add new products to Shopify and sync product information in the eBay sales channel to create an eBay listing. Inventory and orders are all managed within Shopify. Reports will make it easy to understand total revenue, top performing SKUs, and shipping costs.

Thanks to this integration, the backend work and complexity from managing multiple marketplaces is reduced.

Apply these updates

This concludes the third edition of our product roundups. Hopefully, reading this article helps you level-up as a Shopify Partner, and drive sales to your clients’ stores using our new sales channels and improved retail shopping experiences.