In the Air – Art+Auction's Gossip Column

Step Aside, Warhol Monument: NYC Gets Sculptures of David Beckham in His Underwear

In what amounts to a doubly shameless publicity stunt, H&M has stationed 10-feet-tall metallic sculptures of soccer star, Spice Girl spouse, and London Olympics opening ceremony captainDavid Beckham wearing only his underwear in Central Park, Madison Square Park, at the South Street Seaport, and inside its Midtown store.

The shiny behemoth Beckhams bare a striking likeness to Rob Pruitt’s “The Andy Monument,” his homage to the late Pop artist currently stationed in Union Square, where one ARTINFO staffer claims to have spotted a rogue statue of the soccer star.

In addition to the revealing sculptures of Mr. Posh Spice installed throughout Manhattan, the AP notes, there are three more in California — two in Los Angeles, where Beckham plays for the Major League Soccer franchise the Galaxy, and one in San Francisco.