The Play Exchange is a Canada-wide challenge seeking the best idea for promoting active living in Canada.

Currently one third of all Canadian children are overweight or obese, and only 4.4 per cent of children get the recommended amount of physical activity. As well, three in five Canadians over the age of 20 suffer from chronic disease.

Submit an innovative idea to get Canadians moving more, eating more nutritionally, and being more healthy in general.

Ideas can include increasing physical activity, inspiring children to eat well and be more active, or motivating families to participate in healthier activities.

Both new and established programs qualify.

Six finalists will receive mentoring and support from LIFT Philanthropy Partners, valued at $30,000, to help develop a strategic business plan for the idea. The winning entrant is eligible for up to $1 million to put the plan into action.

And that’s not all.

Top school entries are also eligible for $3,000 from the Play Exchange’s Active at School Challenge.

The Play Exchange is funded in part by the Canadian government, and supported by Canadian Tire, Canadian Broadcasting Corporation, and LIFT Philanthropy Partners.