Startup/Enterprise Course Options

ENTERPRISE BRAND DEVELOPMENT:

Scale your business and increase your revenue

Is your product ready? Make sure your marketing and branding are too.

Are you a company that has created a product service that has people excited and looking to scale? Is your company concerned about the sometimes prohibitive cost of marketing and branding? Are you looking for the most effective ways to increase your business revenue? If you've answered yes to any of these questions, this package is designed for you.

REMINDER:People do not by products or services, they buy brands.

The monetary success of your business is inextricably linked to the creation of a fully developed brand and an effective marketing strategy. Let us help you in the same way we've helped the following brands.

I’m extremely pleased with my decision to enroll in this course. I learned a great deal from the live lessons, the course setup was brilliant and all of the materials and resources were at hand whenever I needed them. I could not have succeeded nor acquired such a great outcome without these. The support was amazing. I have never seen nor experienced such a great support team.

— Tamara Wilson, PR Consultant at Mappleseed, Inc.

What do you get from this course:

Access to course work and exercises, on-demand, so that you're able to work at your own pace.

Weekly reminders delivered directly to your inbox.

Expertise from a Branding Professional who teaches marketing and branding courses at Fashion Institute of Technology and Baruch College and has developed programs for Fortune 500 brands through culture, connections and building loyalty.

A safe space for creating and evaluating fears in branding.

Guidance to create or evolve your brand in order to increase sales.

MODULES 1 - 4

The courses during these four week begin by identifying the thirteen intellectual and emotional elements of every brand. This level of analysis will give you better context in order to optimally define and communicate all things about and from your brand. All lessons will be accompanied by downloadable worksheets that simplify how you and others should understand what your brand means and all it stands for which are needed to build affinity and loyalty.

MODULES 5 - 8

The final four weeks of course work will concentrate on real life examples of how to take the newly realized elements of your brand to shape your full brand narrative. This narrative will be accompanied by a detailed overview of the most effective platforms to tell your story and how to tell them there as well as real-life case studies on how brand stories have directly increased revenue for businesses.

FULL ON-DEMAND BRAND DEVELOPMENT PACKAGEPRE-SALE FOR

$1,099/month

About your instructor:

Gary J. Nix

is an award-nominated brand & marketing strategist, speaker, and educator who has made the transition from old media to new through the integration of traditional principles and digital/experiential execution in order to connect brands and their consumers. Working off of the “brand is a promise” methodology, he has built a platform -- known as BRANDarchy -- designed to assist companies, big and small, in their efforts to continually improve the manner by which they form relationships with their customers and, subsequently their bottom line.

In his career, he has used his marketing expertise in numerous industries such as entertainment, retail, fashion, publishing, and finance by bringing new marketing processes to Condé Nast Publications, spearheading the creation of a social media marketing department at Blue Fountain Media and authoring global marketing guides and governance for MasterCard Worldwide which led to large-scale programs such as #PricelessNewYear while at R/GA.