Rivergate Marketing's Meghan Pavasaris teaches us content is key
in digital marketing, but where do you find content when engineers
claim they “don’t write”? We discussed tactics and strategies that
work to gather the technical information and create compelling
content that customers need and expect.

Even though this was a webinar, you can still glean some
valuable information from our discussion. If there is something you
want to see, all of our tools, tips, and tricks are listed in the
show notes below.

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About the Podcast

The Talking Industrial Automation Podcast is a show to help you get to know the people that make modern manufacturing and processing possible. Along the way we will touch on integration technology, trends and challenges. If you are a manufacturer, end user/client, supplier or system integrator interested in industrial automation, I hope you will enjoy the insights CSIA Members will bring to this podcast. CSIA is the Control System Integrators Association, and exists to improve the professionalism of system integrator businesses.