Watch: Amazing Animated Anti-Bullying Video Goes Viral

Shane Koyczan wrote an anti-bullying poem, “To This Day,” and then posted it and invited everyone to submit 20-second animated segments, resulting in a seven-minute masterpiece.

It’s been viewed and shared on Facebook, UpWorthy, Vimeo, and YouTube hundreds of thousands of times — since yesterday.

“Shane Koyczan was bullied a lot when he was a kid,” Adam Mordecai on UpWorthy writes. “So he took that pain and made this stunning video with the help of some amazingly talented people. It’s kind of breathtaking and powerful, just a warning. Also, it has a happy ending.”

“To This Day” was written, Shane Koyczan notes, “to further explore the profound and lasting impact that bullying can have on an individual.” He adds:

Schools and families are in desperate need of proper tools to confront this problem. We can give them a starting point… A message that will have a far reaching and long lasting effect in confronting bullying.

Animators and motion artists brought their unique styles to 20 second segments that will thread into one fluid voice.

This collaborative volunteer effort will demonstrate what a community of caring individuals are capable of when they come together.