2012 is the year in which the musical group the Rolling Stones turns 50. 50 years making history with the best Rock and Roll, 50 years of great concerts and musical moments and 50 years playing with the same logo (clarification of the blog: Jonh Pasche, read 41. its creation in 1971) . One circumstance in which repaired a couple of creative Spanish and which have been inspired to unleash their new creative project: 50 years succeeding on stage deserved some reward, why not give them 50 logos for its 50 th anniversary?

And that's how came three months ago "The fifty New Logos Project". A project born 'without cheating or cardboard': there is no mark behind the idea, or any profit-making in the project. Just wanted. Only illusion. Only one gift World Design for Rolling Stones.

The thinking minds behind this idea is Alvaro Sotomayor, a creative director who works in Amsterdam at the agency Wieden & Kennedy, and Bitan, Publicis creative Madrid. 'We are not particularly fans but one day we were just thinking how amazing it is to take 50 years making music. For 50 years with the same logo. And finally the design world is our world, so why not make 50 new logos? We're going to do it! and invite top designers from around the world will point to that. The idea is that when we have 50 logos confirmed, we will send them although we are still looking for ways to contact them directly, "they say. The idea is open to new proposals, including considering the possibility of contact with a publisher to join the project and helping them to edit a book with all the designs and podérselo given directly to the legendary British band.

Those who wish to submit your own logo, please contact this blog : marcelotejera@hotmail.com

DIEGO CRESCIMBENI (PONI)

“The Rolling Stones don’t recognize borders. Saying they are a band with a 50 year career behind them is betrayal. The Rolling Stones are eternal Rock &Roll for everyone no matter what. Time doesn’t exist for them. Mass media have evolved, technology has left us behind in its speed. Sound consoles have been improved to unimaginable levels. Analogical is digital. Their city is the world. Some of their faces have changed. Even the wrinkles on their faces cannot hide the eternal flame of the Stone heart. Farewell, my friends.” /

“My idea was to represent the 50 with a tongue kiss. If I had to name this logo, it would be called -The Satisfaction Logo-. / "Mi idea era representar los 50 con un beso de lengua. Si tuviera que nombrar a este logo, se llamaría -La satisfacción del Logo.

VASAVA

“Based in the war (60’s – 70’s) between fans of The Beatles and fans of The Rolling Stones to set who was the best band, we did the Stones version of the classic kick-drum logo of The Beatles to pay tribute to that rivalry.” / "Basado en la guerra (60 - 70) entre los fans de The Beatles y los fans de los Rolling Stones para establecer quién era el mejor grupo, hicimos la versión Stone del clásico logotipo de The Beatles para rendir homenaje aquella rivalidad ".

STEVE KIM“Fifty years is a long time.” / "Cincuenta años es mucho tiempo".

BOMBAY DUCK DESIGNS

VICTOR VAZQUEZ

KIOSK

Title: Satisfaction

Design/Art Direction: KioskPhoto/Model: India Hobson

VASCO VICENTE

GIVAN LÖTZ

BASURAMA

ERWIN BINDEMAN

UGO GATTONI

HEIDI CHISHOLM

BITAN

ENRIQUE ARELLANO

BEN VINE

LAUREN FOWLER

GIANMARCO MAGNANI

CRAIG & KARL

Nate Coonrod

Eve Roussou

Jose Macena

C I N C O

At first we were excited by the idea of designing a new logo for The Rolling Stones, though it was hard not to compare the original logo of the band with the one that we were designing. But cut the crap!, we had to admit that the Tongue logo was unbeatable. That is why we decided to take the opposite direction, to venerate that wonderful logo, to raise it to the place it deserves and celebrate it. So we designed a virtual gif sanctuary for it, a pagan shelter where all its followers could go each time we needed to be enlightened by the wild darkness of rock & roll. A shrine where to beg the immortal Keith Richards to give us one of his thousand hectic nights. This is a place to go to meet our lowest instincts and to be proud of having them. So, let´s roll the rock as we pray “Praise the bourbon…”