Thursday, April 9, 2009

trader joes I love you so

Just came upon this Trader Joes mailer on notcot. It's very clever. Almost too clever. I wish Trader Joes branding was a little worse. Perhaps then, less people would occupy my beloved Atlantic Avenue location. It's a mob scene, I tell you. Trader Joes, you really have to stop being so delightful. Now Key Food, they could use the help.

About twice a year I go to the one in Union Square in hopes that people will have chilled out about it by now. No, there is still a line outside to even get into the store. Insanity. How is everything so cheap? I don't get it.