Category Archives: Real Estate Marketing

Our 2016 post for “28 Eye-Popping Real Estate Marketing Statistics” is a popular post among Home Builders and Real Estate companies. There is no doubt that internet marketing is necessary to attract home buyers and sellers. Here is an update … Continue reading →

Inbound marketing is not a fad or a trend but an approach that is here to stay in our modern digital world. No longer is marketing about broadcasting to a wide audience and hoping your message gets to your intended … Continue reading →

Marketing tools and technology include a confusing set of terms to the unfamiliar. In the past, most of our tools were stand-alone tools that were not integrated across the customer’s journey nor across the company’s processes. While useful for their … Continue reading →

It is easy to be distracted by holiday cheer at this time of year but don’t let it prevent you from laying a strong foundation for success in 2017. Put together a strong marketing plan that allows you to begin … Continue reading →

Marketing is both an art and a science. The art is the creative and thinking “outside the box”. The science is evaluating what we have done to find what works and what doesn’t. So, before you start your 2017 Marketing … Continue reading →

The winter holidays are quickly approaching and people are bracing for the chilly months ahead. Although summer might be the last thing on your mind, winter is prime booking season for families to reserve their summer vacation rental. During the … Continue reading →

In today’s internet driven world, there is new technology hitting the market every day. It is important to understand these tools and how you can effectively use them to grow your business. Whether you are a tech-savvy realtor trying to … Continue reading →

2016 is the year of video marketing, especially for real estate agents that are technology driven. In today’s market, consumers are demanding videos and for a good reason. Eighty-five percent of buyers and sellers have reported that they want to … Continue reading →

Traditionally, there is some friction between marketing departments and sales departments. Typically, there is also finger pointing and blame to the other department when results are disappointing. Aligning the goals of both departments is key in creating synergy to make … Continue reading →