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NVIDIA Delivers First Modern Motherboard GPU to Intel-Based Desktops

06 November, 2007 10:33

<p><font face="Arial, Helvetica, sans-serif" size="2"><em>New Category of GeForce®Motherboard GPUs (mGPUs) Enhance the Visual Experience for Consumers Using Today'sModern PC Apps</em></font></p><p><font face="Arial, Helvetica, sans-serif" size="2"><strong>"The use ofpowerful graphics is not limited to just games anymore. With their new GeForcemGPUs, NVIDIA is pioneering the development of new technologies that are helpingto evolve the capabilities of mainstream PC platforms." — Jon Peddie,president of JPR</strong></font></p><p><font face="Arial, Helvetica, sans-serif" size="2"><strong>Sydney, Australia</strong>— October 29 <strong>, 2007</strong>— The recent introduction ofMicrosoft Vista and a slew of other 3D-optimized applications, including GoogleMaps and Microsoft Office 2007, has redefined customers' expectations for experiencingvisually-rich mainstream applications on their home and business PCs. As a result,consumers have now made the GPU a primary requirement in their PC purchasingdecisions. As the only independent GPU provider, NVIDIA Corporation is wellpositioned to capitalize on this emerging trend, and is proud to announce thatit has extended its family of GeForce 7-Series motherboard graphics processingunits (mGPUs) to Intel processor-based PCs. Starting today, GeForce graphicsare more affordable and accessible than ever before for Intel customers. </font></p><p><font face="Arial, Helvetica, sans-serif" size="2">"The use of powerful graphics is not limited to just gamesanymore. Many of today's most popular business and consumer applications, includingAdobe Acrobat, Second Life, and Apple iTunes are optimized for the power ofa modern GPU," said Jon Peddie, president of Jon Peddie Research (JPR),a leading market research firm based in Tiburon, CA. "With their new GeForcemGPUs, NVIDIA is pioneering the development of new graphics technologies thatare helping to evolve the capabilities of mainstream PC platforms. Customersunderstand that their overall PC experience is largely defined by the graphicsprocessors. Anyone, from a seasoned IT pro to a college student can comparethe PC experience delivered by NVIDIA mGPUs against any traditional integratedgraphics solution and realize the dramatic impact a modern GPU can make."</font></p><p><font face="Arial, Helvetica, sans-serif" size="2">The NVIDIA GeForce 7150 mGPU delivers the performance of anentry-level discrete GPU and leading graphics compatibility when compared againsttraditional integrated graphics solutions. The GeForce 7150, 7100, and 7050mGPUs are designed to support a full range of Intel CPUs (Core 2, Pentium, andCeleron CPU families), including upcoming 45nm Intel "Penryn" processorsand other new features, such as 1333MHz frontside bus technology. In additionto delivering an unparalleled graphics experience to mainstream PCs, the GeForce7-Series mGPUs support optional HDMI or DVI digital output capability to enablethe playback of protected digital content directly from the PC to high-definitiontelevisions and other displays. </font></p><p><font face="Arial, Helvetica, sans-serif" size="2">Designed as single chip solutions for cost-effective PC systemintegration for both AMD and Intel platforms, all NVIDIA GeForce 7-Series mGPUsenable the premium graphics experience on Windows Vista, and incorporate NVIDIAnForce core-logic functionality, including advanced storage and networking featuresfor powering today's connected digital lifestyles. </font></p><p><font face="Arial, Helvetica, sans-serif" size="2">"Integrated graphics are no longer 'good enough' for mainstreamapplications," said Drew Henry, general manager of MCP business at NVIDIA."Windows Vista has opened consumer's eyes to an entirely new visual experience.We are ecstatic that our customers will now be able to harness the power ofNVIDIA graphics and application compatibility and have an exceptional PC experienceno matter what their price budget or intended application usage is." </font></p><p><font face="Arial, Helvetica, sans-serif" size="2">NVIDIA is the recognized market leader for GPU desktop and notebooksolutions for both Intel and AMD platforms. New PCs and motherboards featuringthe NVIDIA GeForce 7-series mGPUs for Intel platforms will be available laterthis month directly from global system integrators and industry-leading motherboardpartners including: Abit, Asrock, Asus, Biostar, Colorful, ECS, EVGA, Foxconn,Galaxy, Gigabyte, Hassee, Inno3D, Jetway, J&amp;W, Maxsun, MSI, Onda, Palit,PC Partner, PNY, Supox, Unika, XFX, and more.</font></p><p><font face="Arial, Helvetica, sans-serif" size="2">For more information onNVIDIA GeForce mGPUs, please visit <a href="http://www.nvidia.com/mgpu">www.nvidia.com/mgpu</a>.<br/></font></p><p><font face="Arial, Helvetica, sans-serif" size="2"><strong>About NVIDIA</strong><br/>NVIDIA Corporation is the worldwide leader in programmable graphics processortechnologies. The Company creates innovative, industry-changing products forcomputing, consumer electronics, and mobile devices. NVIDIA is headquarteredin Santa Clara, CA and has offices throughout Asia, Europe, and the Americas.For more information, visit <a href="http://www.nvidia.com">www.nvidia.com</a>.</font></p><p><font face="Arial, Helvetica, sans-serif" size="2"><strong>PR Contact</strong><br/>Renato Catalan<br/>Gap Marketing and Management Pty Ltd<br/>Website: <a href="http://www.gapmarketing.com.au">www.gapmarketing.com.au</a></font><br/></p>

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