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25.10 DIOR OVER THE WORLD

SCULPTURAL BEAUTY

Since October 1st, on Paris' Rue Saint Honoré, one has had the opportunity to admire some especially colorful sculptures. Three gigantic Miss Dior bags constructed with tubes of Rouge Dior lipstick fill the windows of the house's new beauty-focused pop-up store.

Lipstick and handbags have enjoyed a long mutual history at the house of Dior. Christian Dior was the first to create a lipstick that a woman could take everywhere with her: a precious tube specially conceived to be slipped into a handbag, accessible at any moment for a quick touch-up. Each of the house's lipsticks corresponds to a look, an expression of the elegant harmony that binds beauty and couture. Today, the Dior woman as embodied by Natalie Portman is never without her Miss Dior bag. Her signature, the touch that accentuates her allure and her elegant sense of self-confidence, is Rouge Dior . And, hidden away in her handbag, it never leaves her possession either.

The three Miss Dior bags in the pop-up store's windows are a humorous nod to the close connection between leather goods and lipsticks that's an everyday reality. It's not about looking in her bag for her Rouge Dior , for it's in the piled up and artfully arranged tubes of Rouge Dior that one finds the form of her Miss Dior bag. Reinterpreted like this, it's more contemporary and feminine than ever, whether in pink or red. The details of the original bag are reproduced with impressive precision, right down to imitating the cannage-motif quilting of the leather and the design of the chain. A strikingly original homage to Rouge Dior 's couture style.

SOUTH AMERICA

NORTH AMERICA

ASIA - OCEANIA

INTERNATIONAL

Since October 1st, on Paris' Rue Saint Honoré, one has had the opportunity to admire some especially colorful sculptures. Three gigantic Miss Dior bags constructed with tubes of Rouge Dior lipstick fill the windows of the house's new beauty-focused pop-up store.

Lipstick and handbags have enjoyed a long mutual history at the house of Dior. Christian Dior was the first to create a lipstick that a woman could take everywhere with her: a precious tube specially conceived to be slipped into a handbag, accessible at any moment for a quick touch-up. Each of the house's lipsticks corresponds to a look, an expression of the elegant harmony that binds beauty and couture. Today, the Dior woman as embodied by Natalie Portman is never without her Miss Dior bag. Her signature, the touch that accentuates her allure and her elegant sense of self-confidence, is Rouge Dior . And, hidden away in her handbag, it never leaves her possession either.

The three Miss Dior bags in the pop-up store's windows are a humorous nod to the close connection between leather goods and lipsticks that's an everyday reality. It's not about looking in her bag for her Rouge Dior , for it's in the piled up and artfully arranged tubes of Rouge Dior that one finds the form of her Miss Dior bag. Reinterpreted like this, it's more contemporary and feminine than ever, whether in pink or red. The details of the original bag are reproduced with impressive precision, right down to imitating the cannage-motif quilting of the leather and the design of the chain. A strikingly original homage to Rouge Dior 's couture style.