In a world where almost everything is being transformed into a digital data point—and the volume, velocity and variety (3Vs) of data expand at a seemingly exponential rate—it’s apparent that the ability to govern big data increasingly separates winners and losers. A newly released study conducted by Pentaho, a Hitachi Services Company, in association with…

One of the travesties of the digital age is the current state of cyber-security. Nearly every article I write for Baseline and its sister publication, CIO Insight, now touches on this topic. And, if you think things are getting worse, it’s not your imagination. For example, Ponemon Institute reports that the cost of cyber-crime jumped…

By Scott Sanders A company’s ability to understand its customers’ behavior and the nature and speed of how those behaviors change can make it or break it. For a Chief Marketing Officer (CMO), nothing is more imperative to smart decision making and strategic planning. To date, the most common kind of customer analytics that the…

By William Macaux and Suzanne Bates The role of the CIO has been changing over the past decade. It’s becoming a more essential part of the C-suite, and CIOs have become more critical contributors to corporate strategy and governance. On the one hand, this change is driven by new problems, such as high visibility data…

Imagine it’s a Friday evening after a long work week and you want to stop for a drink and meal on the way home. (If you have a significant other or children, please remember a time when this scenario did apply). SceneTap’s apps have taken the guess-work out of finding the right place for you–one…

By Shravan Goli In today’s market, companies are desperate to get their hands on qualified tech candidates, oftentimes leading to an all-out bidding war. With demand high and many companies willing to pull out all stops, the question becomes: How can companies with fewer resources— or with locations outside the major tech hubs—compete for top…

Business and IT leaders recognize the importance of big data. But putting it to work presents growing challenges. A new report from consulting firm Capgemini, titled “Successful Big Data Implementations Elude Most Organizations,” found that global organizational spending on big data exceeded $31 billion in 2013 and is projected to hit $114 billion by 2018….

It’s not exactly a news flash that computer and electronics retailers face extraordinarily tough challenges. Their margins are typically thin, their overhead is high, and they face tough competition from online stores and outlets such as Amazon. Over the years, we’ve seen a long list of electronics superstores open and shutter, including Circuit City, CompUSA,…

By Shravan Goli For new tech managers, being in charge of your own team can seem daunting, particularly if it’s your first time to the leadership rodeo. You are no longer responsible for just your own work product; you are responsible for an entire team’s. When you’re supervising professionals with a variety of personalities and…

It’s clear that the hype cycle for the Internet of things (IoT) has now reached maximum velocity. This year’s Consumer Electronics Show (CES) in Las Vegas was rife with devices—everything from connected lights and water kettles to smart toothbrushes and locks—that are supposed to simplify and improve our lives in so many ways. There’s no…