Imagine owning your very own TRON Legacy lightcycle. That’s what Parker Brothers Choppers in Melbourne, FL is trying to sell you at a measly $35,000 (starting at that is). According to the eBay ad that’s recently been making headlines, the custom motorcycle brothers will be constructing a fully functional custom bike based on the non-functioning model that Walt Disney Studios debuted at last year’s San Diego Comic-Con and has been toting around to D23, E3 and a whole bunch of other alphanumeric acronyms.

Add some power to your ensemble with this Marvel Heroes black and white allover print cap. This cap features a black and white print design packed with Marvel superheroes such as Hulk, Thor, and Captain America. 98% cotton, 2% spandex. Flex fit, one size fits most.

It’s not often that Walt Disney Studios holds a world premiere in New York City, but having filmed just about all of The Sorcerer’s Apprentice throughout the city, we were thrilled to learn that the Big Apple will be playing host to one of the greatest summer blockbusters from Walt Disney and Jerry Bruckheimer.

In addition to a formal ceremony dedicating the day to the film and Fantasia segment, rock bands OneRepublic and Alpha Rev will be holding a free concert in honor of the film that evening at Bryant Park. The concert, open to the public, will take place shortly after the world premiere at the New Amsterdam Theatre, home to Disney Theatrical’s Mary Poppins.

Disney Theatrical and MyCokeRewards.com are teaming up to offer a once-in-a-lifetime opportunity for twenty winners to audition for a walk-on role during a performance of Disney Theatrical’s Mary Poppins on Broadway in New York City.

Sweepstake entrants may enter up to five times per day by redeeming 3 Coke reward points per entry or by mailing in an entry (see the contest rules for full details). Twenty entrants will be chosen at random and each receive a video camera from which they will be able to submit their entries to the Disney on Broadway contest where one entrant will win a grand prize consisting of: A three night-stay in New York City and round-trip airfare for the winner and up to three guests; three tickets to the show’s performance for the winner’s guests; hair, makeup and costume fitting for show; rehearsal with show’s creative team; and an on-stage appearance in the ‘Jolly Holiday’ number as well as the curtain call.

thisMoment, a company focused on creating engaging experiences at the point where social media, mobile devices, and the real-time Web collide, today announced that Walt Disney Studios is leveraging its Distributed Engagement Channel (DEC) to create an official interactive experience for Step Up 3D fans.

Beginning July 5, Radio Disney will debut a new daily serial titled My Dream which will premiere each weekday on the radio network at 9:25 am ET and repeat four times a day as well as being available online at Disney.com along with a video component.

The 90-second segment radio drama stars actress and singer Daphne Blunt (Young and the Restless) as Kayla, a 13 year old trying to make it in the music business while dealing with the routine stresses of her normal daily life.

OverDrive (www.overdrive.com), the leading global distributor of eBooks, audiobooks, and digital content to libraries and schools, today announced a preliminary agreement with Disney Digital Books (www.disneydigitalbooks.com) that will enable libraries to offer access to Disney’s comprehensive library of books online. Young library patrons and their parents will be able to enjoy — for the first time — unlimited access to over 600 new and classic Disney books for kids of all ages with just an Internet-connection and library card. The extensive library features hundreds of digital books available at the click of a mouse, including favorites from popular Disney franchises such as Mickey Mouse, Toy Story, Disney Princess, Cars, and Hannah Montana, along with many other classic and contemporary Disney stories.

Walt Disney Studios has just released this short clip from the beginning of its upcoming release The Sorcerer’s Apprentice starring Nicolas Cage and Jay Baruchel.

In the clip, young Dave Stutler has stumbled into the mysterious Arcana Cabana shop in downtown Manhattan where he runs into its proprietor, Balthazar Blake, for the first time. Knowing this was no accident, Balthazar introduces Dave to Merlin’s dragon ring and sets the wheels of the Sorcerer’s Apprentice’s destiny in motion.

Disney Consumer Products and Forever 21 announce their collaboration on a new fashion line of apparel and accessories for young fashionable women called “Minnie Muse” exclusively for Forever 21 Twist. The new collection is inspired by modernized sketches of the style icon, Minnie Mouse, and will be available at Forever 21 stores nationwide and online at Forever21.com starting November 2010— just in time for the Holidays. The line will also include stationery and gift items.

ABC Family has ordered 12 additional episodes of the network’s hit one-hour series, “Pretty Little Liars,” announced Kate Juergens, Executive Vice President, Original Programming & Development. The order will bring the show’s first season to a total of 22 episodes.

“‘Pretty Little Liars’ is a break-out hit for the network,” said Juergens. “We’re thrilled that our Millennial viewers have responded so strongly to the show. It’s a perfect fit with the network’s strong slate of original scripted dramas, including ‘The Secret Life of the American Teenager’ and ‘Make It or Break It.’”