Funko Puts the ‘Fun’ Back in Saturday Mornings with Launch of First Cereal Line

EVERETT, Wash., July 02, 2018 (GLOBE NEWSWIRE) -- Funko, Inc. ("Funko,” or the “Company”) (Nasdaq:FNKO), a leading pop culture consumer products company, today announced the debut of their new line of cereals, FunkO’s. The inaugural cereal line will feature more than 40 beloved characters from leading pop culture licenses. The first cereals are expected to arrive in stores this summer and feature, in partnership with Warner Bros. Consumer Products, DC’s Super Heroes BATMAN and BATGIRL, THE LORD OF THE RINGS, HUCKLEBERRY HOUND, BEETLEJUICE, New Line Cinema’s 2017 hit-film IT and classic-favorites A NIGHTMARE ON ELM STREET, and FRIDAY THE 13TH, along with other properties, including Mega Man, and more.

A Nightmare on Elm Street's Freddy Krueger FunkO's

Mega Man FunkO’s

Inspiring fans to connect with their favorite pop culture moments in a novel and delicious way, the new cereals continue the Funko tradition of developing collectible products with fun and whimsical designs. Each cereal box will include a corresponding miniature Pocket Pop! figure and the back panel will feature additional themed activities, puzzles and games. Each variety sells for a suggested retail price of $7.99 per box.

“As the market leader in licensed pop culture products and speed to market capabilities, we are in a truly unique position to surprise and delight our passionate fan base,” said Brian Mariotti, CEO of Funko. “We are thrilled to bring our stylized designs and inventive products to the cereal aisle this year and bring the fun back to breakfast. Given our diversity of licenses, this launch is another example of how we are able to drive fan engagement and consumer demand for our brand in creative and distinctively Funko ways.”

The first set of FunkO’s are expected to be available to select retailers in the following varieties:

Mega Man FunkO’s: Available exclusively at GameStop in July, Mega Man will feature blue FunkO’s and each box includes a Mega Man Pocket Pop! inside.

Retro Freddy FunkO’s: Available exclusively at Funko.com in July, Retro Freddy will feature red FunkO’s and each box includes a Freddy Funko Pocket Pop! inside.

A NIGHTMARE ON ELM STREET’s FREDDY KRUEGER FunkO’s: Available exclusively at f.y.e in July, from New Line Cinema, A NIGHTMARE ON ELM STREET’s FREDDY KRUEGER will feature red FunkO’s and each box includes a FREDDY KRUEGER Pocket Pop! inside.

FRIDAY THE 13TH’s JASON VOORHEES FunkO’s: Available exclusively at f.y.e in July, from New Line Cinema, FRIDAY THE 13TH’s JASON VOORHEES will feature red FunkO’s and each box includes a JASON Pocket Pop! inside.

THE LORD OF THE RINGS FunkO’s: Available exclusively at Box Lunch in July, THE LORD OF THE RINGS will feature green FunkO’s and each box includes a GOLLUM Pocket Pop! inside.

Cuphead ‘Don’t Deal with the Devil’ FunkO’s: Available exclusively at GameStop in August, Cuphead ‘Don’t Deal with the Devil’ will feature black FunkO’s and each box includes a Cuphead Pocket Pop! inside.

IT’s PENNYWISE FunkO’s: Available exclusively at Hot Topic in August, from New Line Cinema, IT’s PENNYWISE will feature red FunkO’s and each box includes a PENNYWISE Pocket Pop! inside.

HUCKLEBERRY HOUND FunkO’s: Available exclusively at Funko.com in August, Hanna-Barbera’s HUCKLEBERRY HOUND will feature blue FunkO’s and each box includes a HUCKLEBERRY HOUND Pocket Pop! inside.

DC’s BATMAN FunkO’s: Available exclusively at Entertainment Earth in August, DC’s BATMAN will feature blue FunkO’s and each box includes a BATMAN Pocket Pop! inside.

DC’s BATGIRL FunkO’s: Available exclusively at Entertainment Earth in August, DC’s BATGIRL will feature purple FunkO’s and each box includes a BATGIRL Pocket Pop! inside.

BEETLEJUICE FunkO’s: Available exclusively at Box Lunch in August, Warner Bros.’ BEETLEJUICE will feature green FunkO’s and each box includes a BEETLEJUICE Pocket Pop! inside.

Cthulhu FunkO’s: Available exclusively at BAM! In August, Cthulhu will feature green FunkO’s and each box includes a Cthulhu Pocket Pop! inside.

About Funko, Inc.

Headquartered in Everett, Washington, Funko is a leading pop culture consumer products company. Funko designs, sources and distributes licensed pop culture products across multiple categories, including vinyl figures, action toys, plush, apparel, housewares and accessories for consumers who seek tangible ways to connect with their favorite pop culture brands and characters. Learn more at https://funko.com/, and follow us on Twitter (@OriginalFunko) and Instagram (@OriginalFunko).

About Warner Bros. Consumer Products

Warner Bros. Consumer Products (WBCP), a Warner Bros. Entertainment Company, extends the Studio’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBCP partners with best-in-class licensees globally on an award-winning range of toys, fashion, home décor, and publishing inspired by franchises and properties such as DC, the Wizarding World, Looney Tunes and Hanna-Barbera. The division’s successful global themed entertainment business includes groundbreaking experiences such as The Wizarding World of Harry Potter and Warner Bros. World Abu Dhabi (opening 2018). With innovative global licensing and merchandising programs, retail initiatives, promotional partnerships and themed experiences, WBCP is one of the leading licensing and retail merchandising organizations in the world.

Forward Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All statements contained in this press release that do not relate to matters of historical fact should be considered forward-looking statements, including statements regarding our launch of FunkOs; future product offerings; product release dates and product features. These forward-looking statements are based on management’s current expectations. These statements are neither promises nor guarantees, but involve known and unknown risks, uncertainties and other important factors that may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements, including, but not limited to, the following: our ability to maintain and realize the full value of our license agreements; the ongoing level of popularity of our products with consumers; changes in the retail industry and markets for our consumer products; our ability to maintain our relationships with retail customers and distributors; our ability to compete effectively; fluctuations in our gross margin; our dependence on content development and creation by third parties; our ability to develop and introduce products in a timely and cost-effective manner; our ability to obtain, maintain and protect our intellectual property rights or those of our licensors; potential violations of the intellectual property rights of others; our ability to attract and retain qualified employees and maintain our corporate culture; risks associated with our international operations; changes in U.S. tax law; foreign currency exchange rate exposure; the possibility or existence of global and regional economic downturns; our dependence on vendors and outsourcers; risks relating to government regulation; risks relating to litigation, including products liability claims and securities class action litigation; any failure to successfully integrate or realize the anticipated benefits of acquisitions or investments; reputational risk resulting from our e-commerce business and social media presence; risks relating to our indebtedness and our ability to secure additional financing; the potential for our electronic data to be compromised; the influence of our significant stockholder, ACON, and the possibility that ACON’s interests may conflict with the interests of our other stockholders; risks relating to our organizational structure; volatility in the price of our Class A common stock; and the potential that we will fail to establish and maintain effective internal control over financial reporting. These and other important factors discussed under the caption “Risk Factors” in our quarterly report on Form 10-Q for the first quarter of 2018 and our other filings with the Securities and Exchange Commission could cause actual results to differ materially from those indicated by the forward-looking statements made in this press release. Any such forward-looking statements represent management’s estimates as of the date of this press release. While we may elect to update such forward-looking statements at some point in the future, we disclaim any obligation to do so, even if subsequent events cause our views to change. These forward-looking statements should not be relied upon as representing our views as of any date subsequent to the date of this press release.