Facebook had already been among the first to allow user to select different gender options in the past. Today, they have made things simpler – and probably more open-minded – by letting users type in whatever they want to describe themselves.

Users can just go to their about section and select “custom” gender. A text box will then appear and let users write in what they think bet describes themselves. Moreover, users will then be able to choose what pronoun they want to use, like in “Wish him/her/them a happy birthday!”

We recognize that some people face challenges sharing their true gender identity with others, and this setting gives people the ability to express themselves in an authentic way.

The new option is available to everyone who uses Facebook in US English. To change it, visit your profile page, click the Update Info button near bottom right of your cover photo and then click Contact and Basic Info. Finally, locate the Gender option.

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Geoff is the Founder and Editor-in-Chief of We are Social Media. He also leads the Social Media team at Zimmerman, an Omnicom agency based out of South Florida, USA. Geoff is also a visiting lecturer at Universities across Europe and the US, and an international #smm speaker.