The scammers even used names of real Baird employees, information available on their LinkedIn pages.

Since August, at least 65 job hunters have been swindled. They were convinced Baird hired them to work from home if they bought a $400 time-tracking device.

Wisconsin's Department of Justice is now investigating.

Baird told Henry, "We have been working closely with authorities. Anyone who receives an unsolicited inquiry regarding employment with Baird should contact us immediately."

"Reputable companies are having their names spoofed," said Ran Hoth of the Wisconsin Better Business Bureau.

The Better Business Bureau said Baird is not alone. Hoth said employers, like employment-seekers, need to proactively protect their brands.

"It's always a good practice from the business side to put an alert out there, to check on your name every day, see how your name, how your business name might be being exploited," Hoth said.

"They're taking advantage of people who are looking at any kind of nibble that they get," said Lauren Kestner-Rickettts of Marquette University.

The director of Marquette's Career Development Center said job seekers shouldn't avoid the Internet, but they should think before they give personal information to a source they don't know.

"It's not like people are getting general information and breaking into your bank account, they're engaging in a dialogue with you about a position," Kestner-Ricketts said.

"You're virtually blind," Murry said.

Murry said it can be tough to tell if a job listing is legitimate,but she knows what to do when she sees the warning signs.

"Normally, what I do is ask where the position is at if you can send me information before I send you my information. If you just send your resume with all your information on it, that's a little risky," Murr said.

Marquette's career expert said 85 percent of job seekers find jobs through networking, so while the Internet can help you get your resume out there, you're still best served by making human contact.

Robert W. Baird has joined the fight against employment scams. The brokerage house created a webpage on how to protect yourself during a job search.

LOOKING FOR A JOB? CHANCES ARE... YOU SPEND MORE TIME POUNDING THE KEYBOARD THAN THE PAVEMENT. BUT TONIGHT.. A WORD OF WARNING ABOUT THE ONLINE SEARCH ... COLLEEN HENRY HAS A 12 NEWS INVESTIGATION INTO A NEW SCAM TARGETTING JOB SEEKERS ONLINE. WE HAWK OUR RESUMES ONLINE... NETWORK ON LINKED IN ...AND SHARE OUR ACCOMPLISHMENTS WITH THE VIRTUAL WORLD... AND NOBODY'S HAPPIER ABOUT IT THAN THE CON MEN WHO'VE ALSO GONE HIGH-TECH I'M LOOKING FOR AN INTERNSHIP IN HR EMMA MURRY LOVES THE HUNT...THE MARQUETTE UNIVERSITY JUNIOR COUNSELS CLASSMATES AS AN INTERN AT THE CAREER DEVELOPMENT CENTER...BUT SHE KNOWS THE RISKS OF THE ONLINE INTERFACE. THAT HAPPENED TO ME THE OTHER DAY, AND I ENDED UP SIGNING UP FOR A RECRUITMENT AGENCY MURRY ANSWERED AN AD THAT DIDN'T LIST THE EMPLOYER'S NAME... SINCE THEN AN ONLINE HUSTLER HAS HOUNDED HER WITH PROMISES THAT CARRY A PRICE TAG. EMMA, I CAN'T BELIEVE I'M GOING TO DO THIS ...BUT I'M GOING TO GIVE YOU 3000-PLUS BONUSES JUST FOR TRYING THIS WEBSITE HE WANTS YOUR MONEY ...EMMA: EXACTLY...HE DEFINITELY WANTS MY MONEY MARQUETTE CLOSELY MONITORS POSTERS TO ITS CAREER WEBSITE... AND ONLY RECENTLY FOUND SCAMMERS TARGETING COLLEGE KIDS ...SOME BOLD ENOUGH TO USE THE CAREER CENTER AS COVER. BUT SCAMMERS ALSO TARGET MORE SOPHISTICATED JOB- SEEKERS...BY POSING AS MAJOR, REPUTABLE EMPLOYERS. 12 NEWS HAS UNCOVERED ONE PARTICULARLY BOLD SCHEME...EXPLOITING MILWAUKEE'S BILLION-DOLLAR CAPITAL INVESTMENT COMPANY... ROBERT W. BAIRD. BAIRD OPERATES ONE OF THE MIDWEST'S LARGEST FINANCIAL TRADING FLOORS... 12 NEWS HAS OBTAINED COURT RECORDS THAT SHOW HACKERS POSING AS BAIRD EMPLOYEES POSTED FAKE JOBS ON LINKEDIN, NATIONALJOBBANK AND CRAIGSLIST - AND TARGETED JOBSEEKERS WHO'D POSTED RESUMES ON SITES SUCH AS RESUMERABBIT AND CAREERBUILDER.COM. THE SCAMMERS EVEN USED NAMES OF REAL BAIRD EMPLOYEES... INFORMATION AVAILABLE ON THEIR LINKEDIN PAGES. SINCE AUGUST, AT LEAST 65 JOB HUNTERS HAVE BEEN SWINDLED... CONVINCED BAIRD HIRED THEM TO WORK FROM HOME IF THEY BOUGHT A $400 TIME- TRACKING DEVICE. WISCONSIN'S DEPARTMENT OF JUSTICE IS NOW INVESTIGATING... BAIRD DECLINED TO TALK ON CAMERA SAYING - QUOTE - "WE HAVE BEEN WORKING CLOSELY WITH AUTHORITIES...ANYONE WHO RECEIVES AN UNSOLICITED INQUIRY REGARDING EMPLOYMENT WITH BAIRD SHOULD CONTACT US IMMEDIATELY." REPUTABLE COMPANIES ARE HAVING THEIR NAMES SPOOFED THE BETTER BUSINESS BUREAU SAYS BAIRD IS NOT ALONE...RAN HOTH SAYS EMPLOYERS, LIKE EMPLOYMENT-SEEKERS, NEED TO PROACTIVELY PROTECT THEIR BRANDS. IT'S ALWAYS A GOOD PRACTICE FROM THE BUSINESS SIDE TO PUT AN ALERT OUT THERE, TO CHECK ON YOUR NAME EVERY DAY, SEE HOW YOUR NAME, HOW YOUR BUSINESS NAME MIGHT BE BEING EXPLOITED THEY'RE TAKING ADVANTAGE OF PEOPLE WHO ARE LOOKING AT ANY KIND OF NIBBLE THAT THEY GET THE DIRECTOR OF MARQUETTE'S CAREER DEVELOPMENT CENTER SAYS JOBSEEKERS SHOULDN'T AVOID THE INTERNET...BUT THEY SHOULD THINK BEFORE THEY GIVE PERSONAL INFORMATION TO A SOURCE THEY DON'T KNOW. IT'S NOT LIKE PEOPLE ARE GETTING GENERAL INFORMATION AND BREAKING INTO YOUR BANK ACCOUNT - THEY'RE ENGAGING IN A DIALOGUE WITH YOU ABOUT A POSITION YOU'RE VIRTUALLY BLIND EMMY MURRY SAYS IT CAN BE TOUGH TO TELL IF A JOB LISTING IS LEGIT ...BUT SHE KNOWS WHAT TO DO WHEN SHE SEES THE WARNING SIGNS. NORMALLY WHAT I DO IS ASK WHERE THE POSITION IS AT IF YOU CAN SEND ME INFORMATION BEFORE I SEND YOU MY INFORMATION IF YOU JUST SEND YOUR RESUME WITH ALL YOUR INFORMATION ON IT, THAT'S A LITTLE RISKY MARQUETTE'S CAREER EXPERT SAYS 85% OF JOBSEEKERS FIND JOBS THROUGH NETWORKING... SO WHILE THE INTERNET CAN HELP YOU GET YOUR RESUME OUT THERE... YOU'RE STILL BEST SERVED BY MAKING HUMAN CONTACT...KATHY, CRAIG. THANKS, COLLEEN. ROBERT W. BAIRD HAS JOINED THE FIGHT AGAINST EMPLOYMENT SCAMS...THE BROKERAGE HOUSE CREATED A WEBPAGE ON HOW TO PROTECT