About Us

Who We Are

Visit Orlando is the official tourism association for the most visited destination in the United States, with representation in more than a dozen countries around the world. Through our marketing partnership with Orange County, together with our member companies, we make up the Central Florida's hospitality community and represent the area's leading industry that is responsible for $60 billion of annual economic impact. As the largest tourism association in the world, we are led by a community based board of directors and executive leadership team that is continually recognised by its peers for excellence in destination marketing.

Our VisionTo be the most visited travel destination in the world.

Our MissionThe mission of Visit Orlando is to brand, market and sell the area globally as a premier leisure, convention and business destination to generate positive economic impact.

Commitment to Community

Visit Orlando recognises the important role it needs to play in the community, both as a vital partner in addressing community concerns and as a conduit to the area's dynamic tourism industry. We work closely with many local organisations to enrich the quality of life in our community. From education and economic diversification to supporting the arts, Visit Orlando has played an important role in making Orlando a great place to visit - and to live.

Building a Strong Tourism Industry

However important our partnerships with community organisations are, Visit Orlando's primary focus is to ensure the health of our region's tourism industry. Through our marketing and advertising efforts, Visit Orlando engages with consumers to choose Orlando for their next vacation or meeting. Achieving our mission is directly linked to our ability to forge partnerships among local tourism businesses to implement destination marketing programs that will build a stronger tourism industry for all.

Careers

Since beginning operations in July 1984, Visit Orlando has provided its employee team with exciting and rewarding career opportunities that include professional growth, an enjoyable work environment and a complete benefits package. We are a diverse team who share a strong sense of values and integrity, high energy and passion for our work. Working together, we deliver outstanding results and exceptional service.To view current employment opportunities, click here.