The page's creator, Zack Danger Brown, simply said that he is "making potato salad" and that backers will be guaranteed a bite. Stretch goals at $35 included making four times as much potato salad, while reaching $75 dollars guaranteed a pizza party and $100 came with a promise of trying two different potato salad recipes.

"We're really tearing through these stretch goals," Brown said. "I honestly don't know what is realistic anymore." At $3,000 Brown promised to rent out a party hall and "invite the whole internet" - "the internet loves potato salad," he added. "Let's show them that potato salad loves the internet!" Backers are now also being guaranteed hats that will express a love for the carby Summer treat.