Robb Flynn
He still understands that it is not all about making records. From Nov 2013 to now, Robb Flynn via Machine Head, kept on releasing his Journals both video and written. In April, 2014, “Killers and Kings” came out for Record Store Day and the band went on tour. He started a clothing range called “Killers and Kings” that didn’t really take off. In November, 2014, “Bloodstone and Diamonds” came out and the band embarked on a lengthy “An Evening With” world tour. In June 1, 2016, “Is There Anybody Out There?” came out as a stand-alone single.

His connection with his audience runs deep. People either dig him or detest him or some people will not just forget him in an orange jumpsuit during the Nu-Metal phase of the band’s career.

Protest The Hero
Back in 2013, “Protest The Hero” showed how the record labels are so out of touch with its customers. PTH was dropped because the label told them they have no audience. However, a fan funding campaign showed a pretty impressive hard-core audience that was willing to cough up some serious dollars for the band. Even the band was blown away at the response.

And they did it again between Nov 2015 and April 2016 with “Pacific Myth” an innovative one song per month release over six months via Bandcamp. Fans had the option of two packages, and I selected the one that also had the six video releases. In between, the guys would upload drum videos, cooking videos, song transcriptions and what not.

Nikki Sixx
In 2013, he talked about a farewell tour. Well that tour finally happened and concluded in 2015. The Crue fan base didn’t really need one more world tour however, they wanted to finish up in their own way and the world tour is what we got, with a new song called “All Bad Things”. The movie is still in the works, they have their own pleasure toys, a rumour of The Dirt 2, plus lawsuits from photographers and opening bands to contend with. Seriously, squirting piss at a bunch of guys who paid $1 million to be on the tour would always end up in the courts.

With Sixx A.M. he has released an albums worth of music and the next album is coming in a few weeks. They are on tour with Five Finger Death Punch, he does his Sixx Sense Radio Show and he doesn’t like to wash his hands after going to the toilet.

Coheed and Cambria
By November, 2013, COCA had been touring non-stop on the back of “The Afterman” two album releases that came out within a 4 month window. Add to that Comic Con appearances, plus Sci-Fi conventions and appearances in Comic Shops and you get the idea that this band realises that it is not just about music and money. It is about creativity.

Since then, Claude Sanchez became a dad. He wrote more comics with his wife called “Translucid” in 2014 and in 2015 managed to release another slab of songs called “The Color Before The Sun” and go on a another world tour.

Metallica
Back in 2013, I wrote;

They need to make new music soon. There are only so many times that a band can go on a worldwide victory lap on the same piece of music. They need to be back in the studio.

Well, we are almost one week away from that new music hitting the streets and in the meantime, we have been treated to three tracks.
It’s a welcome relief to hear Metallica doing what they do best and I believe they have enough new music in their archives for another album to drop within two years this time, instead of eight.

And after hearing the album – yes it is available on the pirate sites, I can honestly say that it’s not worth the 8 year wait at all and maybe 4 song EP’s is the best way to go.

Dream Theater
I wrote in November 2013, that they need a great record soon or they will become yesterday’s news. Dream Theater has a knack for popping up with some goodies, like “Images and Words”, “Scenes From A Memory”, “Systematic Chaos” and “A Dramatic Turn Of Events”.

So in January 2016, they dropped the 130 minute “Astonishing” concept album, about a dystopian future society. Concept albums lead to different revenue spin offs like a stage play, comic book stories, video games, animations, TV series, a movie and so forth. But then again, Slayer are doing a graphic comic book series and have never done a concept album.

Stone Sour
I wrote in 2013, that something went south with their career trajectory. Of course, a beast called Slipknot would devour the creative forces of the band. Their take on modern metal is good, but with Slipknot getting more melodic, is there a reason for Stone Sour to exist.

Five Finger Death Punch
They have an audience who purchases and streams their product. Along the way, each album has received certifications for so many units moved. An onstage meltdown, a record label lawsuit and then a change of label has not slowed the band down in any way. If they can remain together, they will remain a powerhouse.

Trivium
Back in November, 2013, their new album “Vengeance Falls” was called a Disturbed covers album. The truth is, if people are talking about you, it is a good thing. And that album gave Trivium a concert classic in “Strife”. Since then, they released “Silence In The Snow” in 2015. They are always looking to reinvent themselves constantly while staying true to heavy metal. Plus Matt Heafy has a pretty cool Top 10 list of albums that changed his life.

1. Metallica – The Black Album (1991)“A kid lent me The Black Album at school and it changed my life. I had never heard anything like it before, and I started playing guitar all the time.”

2. In Flames – Whoracle (1997)“That was at the time of Napster, and I was into the classic great metal bands. I was on Napster and I found In Flames. I had never heard melodic death metal before, and it changed my ear on what kind of music I wanted to play.”

3. Queen – A Night At The Opera (1975)“What I’ve always loved about Queen is that they’ve never released the same thing twice. Everything is drastically different while still sounding like Queen. Every song on A Night At The Opera sounds different to the next one and they all stand up as fantastic.”

4. Iron Maiden – Seventh Son Of A Seventh Son (1988)“With Iron Maiden it’s hard, because I love so many of their records. They’re all so important. Seventh Son, though, is the one that really got me into Iron Maiden. It’s one of their more epic records; there’s vivid storytelling going on. Getting into Iron Maiden helped me trace the roots of the music that I love. I could see where so many metal, death metal and black metal bands had taken things from.”

5. Ihsahn – Eremita (2012)“Emperor changed my life, and Ihsahn changed my life again with this album. He spun the idea of black metal on its head by incorporating jazz chords, interesting production and clean singing. That record taught me to never be afraid of making whatever I want to make. We’ve always done that, but this album drove that home for me.”

6. Boston – Boston (1976)“The vocal production is insane. Everything about this record epitomises the best things of rock ‘n’ roll.”

7. The Beatles – Abbey Road (1969)“The Beatles blow my mind in the same way that Queen do in that every song and record is so different to the last. Both of those bands have incredible songwriters as well. It’s not like nowadays where you might have one songwriter in a band.”

8. Emperor – Anthems To The Welkin At Dusk (1997)“This is where Emperor really changed the dynamic of where black metal was going. Black metal was the rebellion to rock and metal, and was supposed to be different. “When there’s a movement like that, a lot of bands come out playing semi-similar music. That record opened up with clean guitar and there’s this classical singing; it has chaotic moments and beautiful moments all in one. Emperor makes such interesting black metal with these big dramatic moments.”

9. Depeche Mode – Violator (1990)“Listening to Depeche Mode, you can hear that Rammstein is a combination of Depeche Mode and Metallica. Violator is one of the darkest, scariest records I’ve ever heard. It has this different kind of sadness that you feel in the music.”

10. The London Symphony Orchestra – Mozart’s Requiem (1791)“The gothic artwork of that record is incredible, and this version for me is just the best. Listening to this, you can hear that out of all contemporary music, metal is the closest living relative to classical. It is the most epic moments of music that have always drawn me in, and I feel that with Mozart’s Requiem that is where you’re getting into the blueprint for everything that was to come.”

Shinedown
They have an audience who want to listen to them and so far, no one’s doing hard rock better than them. Their new album “Threat To Survival” has taken its influences from Adele, Imagine Dragons and other pop artists and they still made it rock hard. Daughtry and James Durbin should take note. Along the way, their fans purchased and streamed all the way to certification after certification.

Avenged Sevenfold
Say what you will about the “influences” on “Hail To The King”, doing that album was a bigger risk for Avenged Sevenfold then their new album and it paid off for them.

Fast forward to 2016, and their new album drops early. It is a creative tour de force but to me it’s already in the rear view. All of the good bits in each song are undone by the creativity of trying to push the boundaries.

Piracy
In 2013, I wrote that piracy is not that large of a problem as the majors and the RIAA make it out to be and with revenues in 2016, approaching the pre-Napster era, it’s further proof that piracy does not affect their bottom lines, especially when there are services out there that can compete with piracy.

Evergrey
The pure definition of perseverance with 20 plus years in the music business and still going strong.

By November 2013, the “new” version of the band that delivered “Glorious Collision” had splintered again and lead vocalist/guitarist Tom Englund was not sure on the next step. A reconnection with drummer Jonas Ekdahl and guitarist Henrik Danhage (who departed before “Glorious Collision”) spawned the excellent “Hymns For The Broken” in 2014 and a few months ago, “The Storm Within” builds on the atmospherics created by “Hymns”.

Megadeth
In 2013, Megadeth’s new album “Supercollider” was outsold by Metallica’s self-titled “Black” album. In 2015, Mustaine got his metal chops back and in 2016, “Dystopia” came out. Another Mustaine Resurrection was at hand.

Tremonti/Alter Bridge
Mark Tremonti knows it’s about putting new music out there and consistently. In 2013, we had “Fortress” from Alter Bridge. In 2015, we had “Cauterize” from Tremonti and 2016 has given us, “Dust” from Tremonti and “The Last Hero” from Alter Bridge. In three years, Tremonti has been part of 4 albums while Metallica ……

The Night Flight Orchestra
The best classic rock side project ever from Soilwork and Arch Enemy band members. The first album “Internal Affairs” came out in 2012 and the second “Skyline Whispers” in 2015. Essential listening to any hard rock fans of the 80’s.

Sales
In 2013, I wrote that sales are not the best metric to measure a bands reach and pull in the market. In 2016, listens are more important than sales.

Bullet For My Valentine
By November 2013, people had lost their “Temper Temper” with them, but in 2015, the band found their “Venom” again, which leads us to new music hitting the net in November 2016.

Revolution Saints
In 2013, this band existed in the head of the Frontiers President. In 2015, they released an excellent melodic AOR rock album. So much potential, so many good songs, great musicians and it all went to hell because Castronovo couldn’t keep his 5555t together. Let’s hope that Jack Blades and Doug Aldrich forgive him and they try for another album. This time with the three of them writing.

TesseracT
One of the hardest working progressive bands out there, building their fanbase, city by city. In 2011, they released “One”. In 2013, they released the excellent “Altered State” and in 2015 we got “Polaris”.

Days Of Jupiter
An unsung Swedish melodic groove rock band, that’s a cross between Evergrey and Disturbed. In 2012 they released “Secrets Brought to Life” and in 2015, “Only Ashes Remain” came out.

Sweet and Lynch
Another album would be sweet.

Muse
They play stadiums but they don’t have the same sales figures as the 70’s and 80’s legends. A perfect example of the modern world, in which massive single songs sell concert tickets.

Live
In 2013, I wrote;Remember the excitement and the buzz of going to the show. It was uncontrollable. Everyone waiting in line to get inside, to watch a band that rules, in an era that music ruled. Today, it is too expensive to take kids to a concert and that is only for a glimpse in the back. This business needs a reset.

Concert ticket prices are still high, especially for the superstar acts. The price gauge happened as an offset to dwindling revenues from recorded sales, however with recorded music revenue now as high as the pre-Napster era, there is no reason for the high concert ticket prices.

Slash
As an artist, he didn’t need to go back to Gunners. He had enough momentum to keep going as a solo artist and with Myles Kennedy, a better front man than Axl Rose. Slash kept on releasing new music consistently, while Duff and Axl complained of piracy and artistically were dead in the water. Money triumphs over creativity and in this case, it’s really sad.

Album
Back in 2013, I wrote how everyone talks about the money that is lost due to piracy as album sales shrink. Back then 20% of the tracks on Spotify have never been played. So what is the point of the album, when people ignore the songs that are not “hits”. When I go to Spotify and I come across an artist I haven’t heard before, I go to their Spotify page and hear the tracks in their top 10 list. Those tracks in most cases are pulled from many different albums.

And if any of those tracks connect with me, I might dig deeper into the album.

Rodrigo Y Gabriela
Created by their love of metal and rock music and when that same genre put up roadblocks to a career in music, they changed tact and went all flamenco acoustic on the world. Talk about paying their dues and taking risks. They moved from Mexico and took a chance in Europe. Over an 8 year Dublin residence, they honed their style and songs, so when their “official” debut album hit in 2006, what seemed like an overnight sensation was 15 years in the making.

There is nothing more difficult in the world then trying to make it as a musician. You need to show up day after day, week after week, year after year. And your brand or movement might just make some small gains. Then it hits a few speed bumps, like Rodrigo and Gabriela’s metal band losing their recording contract in 1997 and suddenly you are back at the start. But they kept on showing up, on the coast of Mexico and playing their acoustic guitars in the bars. Because showing up day after day, is the hardest part of making a difference. If you look at the history of the artists we like and admire, you will see many years in pursuit of their dreams.

It is a work of a lifetime to create an impact and build something of substance. In 2013, they were riding the highs of their 2012 “Area 52” collaboration, which involved re-working their best songs with a full flamenco band. Then in 2014, “9 Dead Alive” dropped and new music is needed ASAP.

Sebastian Bach/Skid Row
They shouldn’t get back together, because no one cares about Skid Row in the way they used too. They might have a large audience in Japan, like Dokken, but the rest of the “Youth Gone Wild” have moved on. Sebastian Bach is actually bigger than Skid Row and releases way better music than Skid Row have done without him. But, what was he thinking when he approved the photo for his memoir’s cover.

The Kindred
From Canada and the healthy progressive scene. They started off as “Today I Caught The Plague” from the ashes of another band called “A Legend Falls”. In 2011 they released the excellent “Lore” and went on tour with one of my favourite bands in Protest The Hero and their “Scurrilous Tour”. Then in 2013, a name change happened to “The Kindred” and the excellent “Life In Lucidity” came out at the start of 2014.

However, PTH needed a drummer for their “Volition” tour and it was no surprise that they tapped Mike Ieradi (who also co-founded the group) to fill the spot. Then in 2015, vocalist David Journeaux departed, with Johnny McArthur as their new vocalist and Kenny Saunders as their new drummer. So now I wait to see what comes next.

Streaming
Back in 2013, I wrote that everyone talks about the money which isn’t filtering down to the artist and how streaming is too entrenched to be replaced. Since then the record labels have grown their revenues on the back of streaming. Artists who negotiate deals with the streaming services like Metallica and Motley Crue have never complained about streaming. Suddenly, luddites Anthrax are not complaining and Scott Ian even mentioned how he believes streaming is the best thing to have happened to the recording industry.

Streaming is the future and those artist who don’t grow with this future will be too busy shrinking.

The Gaslight Anthem
They do the early 80’s Bruce Springsteen better than Bruce Springsteen these days. It was like a supergroup of independent musicians that came together in New Jersey in 2006. Their 2010 album, “American Slang” spawned an unexpected hit with the title track and “45” from their 2012 album “Handwritten” became their biggest hit. Since then, “Get Hurt” came out in 2014 and by July 2015, the band went on an indefinite hiatus.

Since the hiatus, singer Brian Fallon released a solo album called “Painkillers” in March 2016, and on April, 2016, a vinyl EP called “Georgia” was released for Record Store Day 2016 with a limited pressing run of 2,000 copies on 10″ vinyl. Let’s hope that “The Gaslight Anthem” get together for more music over the next three-year period.

Volbeat
Seen as overnight sensations however they are over 25 years in the business. It all started with “Guitar Gangsters & Cadillac Blood” in 2008 and being added to the Metallica “Death Magnetic U.S. Tour”. Then in 2010, “Beyond Hell/Above Heaven” came out and while that was still selling, they released “Outlaw Gentlemen and Shady Ladies” in 2013 and they hit every major music market over and over again. Since then, they released “Seal the Deal and Let’s Boogie” and are continuing on their merry ways. For all the newbies, check out their streaming numbers. They are huge compared to other major label metal/rock acts.

Killswitch Engage/Times Of Grace
In 2013, Killswitch Engage released “Disarm the Descent”, their comeback album with Jesse Leach on vocals. And how good is “In Due Time” with brutal verses and an arena rock chorus. Then in February 2015, a new track called “Loyalty” appeared on “Catch The Throne: The Mixtape Volume 2” to promote “Game of Thrones”. They then toured and kept on working on “Incarnate” which finally came out on March 11, 2016. Since then, they toured and are planning on releasing a beer. Meanwhile, “Times of Grace” have five songs completed for a new album to come out, with their last one coming out in 2011.

“When we were making this album, the idea came from touring “Modern Vintage.” We just wished we had more of the meat and potatoes in our set list, so we started writing an album for touring. Not paying attention to the lyrics and the melody and all that stuff. But in general, it’s like ‘What’s it gonna feel like to play live?’ These are guitar driven songs with strong messages.”Nikki Sixx

It’s a modern sounding heavy melodic rock album. If the title track was a pop song, expect a lawsuit against it because it has the sound and feel of “The Bleeding” from Five Finger Death Punch. Regardless of the sound and feel, “Prayers For The Damned” is a pretty good fucking song and overall a solid album.

The X-Factor is James Michael.

His voice has so many styles and it adds a modern touch to the band when needed, a pop touch when needed, a classic rock vibe when needed, a funky vibe when needed or his unique falsetto when needed.

I have been a fan of the studio project/now band, since its inception.

“Rise”

It kicks the album off and it has been doing the rounds close to two months now. If charts matter to people, then “Rise” is up there. On Spotify it is approaching a million streams (it has 947,017 streams currently). On YouTube, the lyric video has 296,954 views and the audio only video has 306,617 views. So compared to Spotify, YouTube views pale.

Rise! Get yourselves togetherRise! Stand up and live your life

It’s clichéd and it has been done so many times, however it is always refreshing to hear. The vibe reminds me of 1983 onwards, where so many artists started singing about standing up against the status quo. The riff on the other hand could have appeared on a Shinedown album as it has the feel of “The Sound Of Madness”.

Stand up to the devil slowly risingClear your throat nowYou can cough for their demiseSpeak out, don’t let the status quo define youThis is your world, just put the fear back in their eyes

The band stood up against YouTube and the small payment amounts to artists, asking Google to do the right thing. Meanwhile, artists forget that the reason why YouTube became big and powerful was the labels reluctance to adopt Spotify and other streaming services earlier, especially in the U.S. And is YouTube really the problem when it comes to music. The “Rise” videos do not have any significant views up compared to Spotify. I believe that we, the fans are either official paid streamers or purchasers of mp3’s or CD’s. There is research data out there that supports this position as well.

For a bit of nostalgia, they could have called the song “Shout At The Devil”.

Hey now, don’t be afraid to fight for somethingThis is your chance, and you can stand for so much more

Dee Snider angst from 1984 is back. It’s an election cycle in the U.S and the anger over the candidates is all over the news. In Australia, the election cycle is also in full swing. We have a Prime Minister who is wealthy and has links to the Panama Papers and a candidate that has shady Union secrets. And we are meant to believe that these people are there to represent us.

“You Have Come to the Right Place”

The song is written around the killer heavy guitar riff from DJ Ashba.

If you’re the last on EarthFeel like you’re damned or cursedYou have come to the right place

Again it’s the 80’s all over calling all of the hard rock and metal misfits to join together and that there are others in the world just like us.

“I’m Sick”

There was a track by track breakdown over at Billboard.com and Nikki mentioned that he was reading an article in a magazine, when he saw the headline, “I’m Sick, Gimme Some More” and he used the story to finish off a song that musically had been around for a few years.

I say yeah, we are the ill and the derangedYeah, I know that I’m sick, give me some more

Actually it’s a brilliant demented lyric and it works really well.

“Prayers for the Damned”

The best track on the album by far and how good are those banshee female vocals. It’s a perfect dance between beauty and darkness where the main character in the song is pushed to the point of desperation and they don’t know where to reach.

What have I got to loseWhen I’ve already lost it all

When you’re at the bottom, the only way is up.

I’m just a creature of a broken pastWe’re all looking for a second chance

We have more wrongs than rights in our lives. Thank god for those second chances a thousand times over.

“Better Man”

Is a continuation of “Prayers For The Damned” and covers the demons of self-doubt.

Give me a second chance, I’m gonna make it last
“Can’t Stop”

It has this Pink Floyd “Money” groove in the music merged with “We Will Rock You” from Queen and all built around a chant and a stomping feel. Basically it is brilliant the way it’s all put together as it takes influences from the past and makes the song sound original, modern and unique.

You got blisters on your tongue from all the septic energy

A brilliant way to say, you talk too much shit.

You can’t stop, you cannot stop me

A call to arms.

“When We Were Gods”

It’s a nostalgic song that reflects back to an innocent time of a relationship.

When we were gods, when we were demonsWe had it all, we had our reasons

“Belly of the Beast”

This song has a groove that reminds me of “When The Levee Breaks” and DJ Ashba does a wicked job decorating the song. In its simplicity it has a gospel/bluesy feel but man it sounds heavy as hell. But the piece d’resistance again is the banshee female backing vocals in the pre-chorus. t’s brilliant and for a song that took the guys 4 hours to write and record it, it is up there.

Sometimes your only choice is no choice at all
Sometimes the only voice you hear is when the devil calls

Excellent lyrics creating the ‘illusion of free choice’. Remember the line in “The Godfather”, “I’m gonna make him an offer he can’t refuse”. The offer was basically do this or you will die. So really the person had no choice at all.

“Everything Went to Hell”

It’s got a Rammstein “Du Hast” vibe in the verses and chorus and in the solo section it goes to Muse level proportions. Lyrically it deals with an event that happened to James Michael when he walked in on his girlfriend in bed with someone else.

I could’ve loved you to death, but now I dance on your grave

Ahh, the feelings of vengeance of the broken-hearted.

“The Last Time (My Heart Will Hit the Ground)”

It continues the story of “Everything Went To Hell”.

I was a worthless king
My life just didn’t matter
You were a morbid queen
Dancing with this cold cadaver

“Rise of the Melancholy Empire”

It’s written in response to the terror attacks in Paris and the lyrics were written in a hotel room in Germany after Bataclan.

We will grow strong from thisWe will not be defeatedHowever hard they tryOver and over and over a thousand times

It’s a perfect bookend for an album that started with “Rise! Get yourselves together, Rise! Stand up and live your life”. Looking forward to Volume 2.

It’s funny how artists or their backers/support team forget about things they did in the past.

Like Metallica’s manager, Peter Mensch forgetting how Metallica became the poster child for the RIAA’s fight against all things digital/internet related and then 17 years later, complaining that an internet video service is the devil because he doesn’t get paid. Seriously, Mensch believes that the artists he represents earn millions upon millions each year because of their CD sales and that their fan bases have grown exponentially because of CD sales.

Here is a little secret Mr Mensch.

The fan bases of the acts you manage have grown because of piracy and services like YouTube. The more people who have access to a band’s music = a higher chance of a return on merchandise, concert tickets or other special offers.

I suppose that Mensch has forgotten that Metallica’s fan base in the 80’s grew because of tape trading and bootlegging. My first Metallica experience was via a blank TDK Cassette tape that I gave to my cousin, so he could copy “Master Of Puppets” and “Ride The Lightning” on it. The first actual album I purchased from Metallica was “..And Justice For All”. It wasn’t until 1990 that I had the cash to purchase ‘Ride The Lightning”, Master of Puppets” and “Kill Em All”.

I bet you that Metallica’s recent box set release of their first two albums would be snapped up by fans who got into the band in the 2000’s via piracy and don’t really own any of their music. I have no intention to buy them. I already have “Kill Em All” and “Ride The Lightning” on CD and LP. The bonus stuff is not really convincing for me to purchase the albums again. I am pretty sure there are a lot of Metallica fans from the 80’s who would have the same view set as me.

I’m with Mick Mars and Tommy Lee on this. The 1994, “Mötley Crüe” album never got a fair shake. Anyone who used to buy the metal and rock magazines like Metal Edge would have read Nikki Sixx talking about how great it was to have John Corabi in the band and how Corabi plays guitar and writes great lyrics. 22 years later, John Corabi can’t write lyrics. At least Corabi didn’t bite and took the high road.

The thing is, Motley Crue was never going to work with a different singer apart from Vince Neil because the Crue had no Angus Young or Eddie Van Halen in there. That’s why it worked for AC/DC and Van Halen. Both of those bands had another centerpiece to the band apart from the lead singer. As much as Nikki Sixx thought he was bigger than Vince Neil, the truth is, back in 1994 he wasn’t. Today, its a different story and he can credit Allen Kovac for re-inventing him.

“You let them know you are large and in charge. It’s the way you stand, the way you carry yourself. Being a front man is less about your voice than your ability to connect with a crowd. A front man is a salesman. Steve Jobs was a front man. Wozniak was the great songwriter, but he couldn’t sell the thing he created. He needed the cock rocker Jobs to say, “Pay attention to this!” I wasn’t always confident, but confidence is a self-fulfilling prophecy. It starts as false bravado—you’re acting like you’re cool and confident even when you’re not—but if you’re convincing enough, people start to believe it. Then you start to believe it and then it’s the reality.”Dee Snider on his philosophy on how to connect with an audience

You see, fame ain’t what it used to be. In the past, very few people made it and when they did, we all knew their name, regardless of their style of music. Now, no one even knows who the “stars” are. The odds of breaking through your inner circle are tiny, but people keep trying.

So where does that leave the artists who are trying to sustain a career in an ever-changing marketplace because fame is a game. It’s not always about the music, but more about communication and participation.

Sully Erna is a salesman. He goes on a radio show and Nikki Sixx becomes the topic of his conversation. He generates a ton of interest, a lot of discussion and he played the fame game. But that was weeks ago. The feud is old news again. Forgotten for the time being. The audience moved on to another topic, to another artist.

Remember when music records and singles used to be number one for ages. Well, that doesn’t happen anymore in music and it definitely doesn’t happen when it comes to information. News is an on demand item. The only question is where are we going to get it from. The usual suspects are far from impartial. Look at the Top 20 lists at Loudwire and Noisecreep and Ultimate Classic Rock and you will see that the lists are made up of the bands that had big PR campaigns with the website; not because the albums are worthy of being in the top 20.

Music is not the leader anymore. Information is. And with a million ways to occupy ourselves, artists need to find a different way to make us pay attention. So with everything available, we are drawn to very few.

Like James Hetfield.

The “SoWhat” fan club magazine interviews offer up personal viewpoints and feelings that people can connect with. He doesn’t do side projects because it needs to add to what he is about and not detract from Metallica. However he is now okay with his band mates side projects. He told us that Metallica lost millions doing the Orion Music + More festivals and he offers his insights as to why that might be the case. He gives us his feelings on “Lulu”. Then there is the movie “Through The Never” that cost the band millions. Again more insights or “excuses” as some metal websites called them.

So even though Metallica hasn’t released new music in seven years, Hetfield is constantly out there playing the fame game.

Whether you agree with the viewpoints or not, it’s actually good to listen to artists having a say instead of not saying anything. Even artists like Scott Ian, Gene Simmons and Paul Stanley who fail to understand or realise that the record company model is based on stealing everything from the artist, are good at playing the fame game, especially when they have nothing new to offer musically.

Because it is virtually impossible to get mindshare in todays cluttered and chaotic world. We had MTV, Hit Parader, Circus, Rip and Metal Edge magazines and they reached everybody. Today, we get the popular squeezing out the less popular and what we have are people complaining there is no money in music.

And who cares what sales record is broken. Adele is all over the news about her sales figures. Star Wars the same. Michael Jackson and Thriller just passed 30 million.

Does anyone know who many records Black Sabbaths “Paranoid” sold, or Motley Crue’s “Shout At The Devil” or Dream Theater’s “Images and Words” or Bon Jovi’s “Slippery When Wet” or Twisted Sister’s “Stay Hungry” or Journey’s “Escape”.

Hell, even the bands won’t know how many albums they would have sold, as the accounting of it all was dodgy and secretive. But the music has maintained. Dream Theater is still doing victory laps from the success of “Images and Words”. I just forked out $170 for “The Astonishing” pre order of the deluxe edition.

This isn’t a story about who ripped off who. To me those arguments are irrelevant as I am a great believer in the “progress is derivative” principle which is that all artists take a little bit of what came before and create something that to them is original.

It’s funny how you can have three songs that have pretty similar main riffs however each song has a totally different reach and impact with the audience.

Listen to “Young Girls” from Dokken’s first album “Breaking The Chains” and then listen to “Looks That Kill” from Motley Crue.

Now ask yourself the following question;

Do the opening riffs sound very similar?

If you answered YES then read the below, however if you answered NO then go back and repeat the above exercise until you hear that they do sound very similar.

Now listen to “Tell The World” from RATT.

Does the opening riff also sound similar albeit with a few small variations?

If you answered YES then read the below, however if you answered NO then go back and repeat the above exercise.

Musically, the three songs have a definitive riff that is very similar. However, one song is clearly forgotten, one song is considered a classic and the other one is a fan favourite.

The Dokken song was destined for the scrap heap just by the song title alone. Add to that some really crap lyrics, plus a really lazy uninspired vocal melody from Don Dokken and you have a disaster of mass distortion regardless of how good the bed of music is from Lynch. This is a perfect example of how good musicianship doesn’t shine due to bad lyrics.

In sports you are as strong as your weakest link and in this case the weakest link was the song title and the lyrics/vocal melodies.

Then you have the Motley Crue version that has lyrics drenched in sleaze, attitude and danger. The vocal melodies are simple with three or four syllable phrases, clustered together and barked out with venom. Add to that a song title that screams attention. Without even taking into account the video clip images and what not, “Looks That Kill” is far superior because of the way Nikki Sixx phrases his vocal melodies.

Then you have the Ratt’s “Tell The World”. Stephen Pearcy lived the L.A lifestyle. He immersed himself in the scene, along with his San Diego cohort Robin Crosby.

The main drivers behind all three songs are George Lynch, Don Dokken, Nikki Sixx, Robin Crosby and Stephen Pearcy. George Lynch was a constant L.A performer towards the late seventies and early eighties. Nikki Sixx and Robin Crosby would go on to be best friends. Both were consistent performers on the L.A scene. Stephen Pearcy was also a constant on that scene.

The music in these songs is not about who ripped off who. It is about how the sound of the L.A scene influenced all of the musicians involved.

In a nutshell playing two open string pedal points and then a power chord straight after was pretty basic Hard Rock/Metal 101.

This type of playing was very synonymous with bands like Judas Priest, UFO (Michael Schenker) and Scorpions.

In the U.S, you had the mighty Ted Nugent pushing out songs with definitive riffs based around open pedal points and power chords. Check out “Stranglehold”.

If you want to see that type of figure on steroids and totally original, check out the Randy Rhoads opening riff in “Steal Away The Night” . Rhoads starts it off with two open notes and then an inversion of a power chord. Then instead of doing two more open E’s he plays the B and A notes in lieu of the two open E’s.

In the end, as humans we are a sum of our influences and our cultures. The L.A scene was a culture based around a decadent lifestyle. In between all of that, the bands involved ended up crafting some great tunes along the way.

I have read a few rock bio’s and man, these rock stars go to town on the producers that were involved with their hit albums. Mike Portnoy from Dream Theater goes to town on Dave Prater who produced “Images and Words” which to this day, is Dream Theater’s most successful album. Dee Snider and Nikki Sixx go to town on Tom Werman, who for Twisted Sister was involved in “Stay Hungry” and for Motley Crue, he was involved in “Shout At The Devil”, “Theatre Of Pain” and “Girls, Girls, Girls”.

Let’s look at Tom Werman. The facts are out there. Most of the bands that he produced, achieved great commercial success. The majority of these successes happened during the heyday of hard rock music on MTV and when the recording industry abandoned hard rock acts to chase alternative grunge acts, Werman was part of the collateral damage.

Which is a shame as Werman is a rarity.

He forged a successful career as a heavy metal and hard rock producer because he was able to identify and feature the pop elements in the music of the bands that he was producing. Coming from an A&R background his whole set up was to get the band onto radio. He knew the game. If a band he worked with could get a hit single, it would translate into sales of millions of albums.

He also was a producer that didn’t really have an engineering background like Ron Nevison, Andy Johns, Jack Douglas, Bob Rock and so forth which freed him up to focus on other tasks like refining the songs and getting the artists to decorate the songs accordingly. To be a Producer is a tough gig. You are there to realise the bands musical vision. The producer is basically a hired independent consultant, paid by the band through a label advance and the band is perfectly free to replace the producer at any time, which is why the stories against Werman lack authenticity.

Werman is probably best known these days for producing Motley Crue’s “Shout at the Devil” (4x Platinum by 1997), “Theatre of Pain” (4x Platinum by 1995) and the “Girls, Girls, Girls” (4x Platinum by 1995) albums. Werman has gone on record to claim that Nikki Sixx was a friend until he revised history and created a work of total fiction in the “Heroin Diaries” book. John Corabi even questioned the authenticity of “The Heroin Diaries” along with Dee Snider.

However, Werman worked on other projects as well.

“Tooth N Nail” was released on 1984 and the album reached PLATINUM status in the U.S in 1989, after the mega successful “Back For The Attack” album along with MTV, got people interested in Dokken’s back catalogue. Tom Werman produced the “make or break” album and according to Don Dokken, Werman, almost came to blows with George Lynch during the recording. It got that bad, that at one stage, Lynch said to Werman that he will kill him. The issue arose when Werman asked Lynch to play a more substantive lead break for a particular song, which Lynch objected to.

Twisted Sister’s “Stay Hungry” came out in 1984. In that same year the album went GOLD and then PLATINUM. Twisted Sister was everywhere, largely thanks to their clips doing the constant rotation on MTV. Dee Snider was a star who was also everywhere. Finally after paying his dues for 10 years, he was in the mainstream. By March, 1985, the album achieved 2 x PLATINUM status March 19, 1985. Then 10 years later, in November, 1995, the album achieved 3 x PLATINUM status.

Werman has stated in interviews that he feels that Dee Snider was unable to share credit for a hugely successful LP hence that is the reason why Snider has spoken negatively about Werman.

Snider has a different view. In his book “Shut Up and Give Me The Mic”, Snider goes into detail about his relationship with Werman.

First, Werman wasn’t their choice at all for producer. He was pushed onto them by Atlantic Records.

Second, in a meeting, Werman was asked a question by Snider that if Werman was to put his A&R hat on, would he had signed Twisted Sister. Werman answered NO.

Then there are further stories on the recording process and how Dee Snider had a routine to write songs for the next album, while the current album was getting mixed and finalised. However this didn’t pan out because Mark Mendoza who normally handled all of the production and sound duties refused to get involved due to friction with Werman which then left Snider to deal with it, which in turn meant, no new songs got written.

A point to note about Werman is that while he was at Epic Records his specific job was to get the bands on the radio. In order to get bands onto the radio, they needed to have singles. That is why Doug Morris (while he was president of Atlantic Records) called Werman to make a hit with Twisted Sister. That is why Doug Morris refused to hear Snider’s pleas to remove him. A general rule of thumb for Werman was to ensure that each record had at least two “singles” as he knew that hit singles would sell several million albums.

Kix released their self-titled debut album in 1981 and it wasn’t until their fourth studio album “Blow My Fuse” released on September 12, 1988 that they broke through.

By November 2, 1988, seven weeks later, the album was certified GOLD by the RIAA. In May 1989, the single “Don’t Close Your Eyes” was released and by February 5, 1990, eight months later, the single was certified GOLD by the RIAA. Finally, on August 28, 2000, the “Blow My Fuse” album was certified PLATINUM by the RIAA. Yep, that is almost 12 years from when it was released. Don Purnell of Kix (who was the main songwriter) distrusted Werman, however as others have mentioned, that was who Purnell generally was.

For Kix the success of “Blow My Fuse” came from a change to Tom Werman, a change to a better and aggressive manager in Mark Puma who got Atlantic to get behind the record and promote it, a natural progressing in the songwriting department and perfect timing.

Poison’s “Open Up and Say Ahh..” was supposed to be produced by Paul Stanley however due to schedule conflicts, Stanley was unavailable and Tom Werman was in. Keeping with Werman’s credo ensuring that each album he works on will have at least two hit singles, “Open Up And Say Ahh…” had three. “Nothin’ but a Good Time” is still a party anthem decades after its release, “Fallen Angel” is the clichéd moving to the big city to chase your dreams and the timeless classic “Every Rose Has Its Thorn”.

The album sold over 5 million copies in the U.S and Werman has stated that it was not an easy record to make. According to Werman in an interview with the Legendary Rock website, “Bobby was the brains behind Poison, while Brett was the single most important individual in the band. CC did give the band its personality and its sound, but was so distracted by the recreational side of rock that he didn’t realize his potential. He was a lovable guy, but suggesting musical directions and recording his leads were formidable tasks.”

Other albums that Werman worked on during the eighties are LA Guns “Cocked and Loaded” (their most successful), Junkyard’s self-titled debut (a cult classic), Love/Hate “Blackout In The Red Room” (should have been more successful), Babylon A.D “Nothing Sacred” (a very underrated album that deserved more attention), Steelheart “Tangled In Reins” (a solid follow-up that did well just before the Grunge movement), Lita Ford “Dangerous Curves” (she was on a downward career trajectory) and Stryper “Against The Law” (their least successful in sales however the album is chock full of fan favourites and live staples).

In the end his hit ratio was on average 1 out 3. Which means that one album out of three reached at least a GOLD status in the U.S. That is a respectable stat and if there is a history of Glam / Hard Rock, Tom Werman will and should be part of it.

Look at any band that is successful and you will see a band member with an entrepreneurial spirit. There is always that person in the band that just has that extra drive. They would go ahead and start their own label as a way to get their music out there.

Some do it out of necessity.

Twisted Sister kept on getting rejected by all the labels so Jay Jay French went and formed their own independent label to release their early singles.

Metallica couldn’t get a record deal. Then came Jon Zazula, otherwise known as Jonny Z onto the scene. He ended up hearing the demo tape “No Life ‘Til Leather” which then led to him founding Megaforce Records so that he could release their work. However, Lars Ulrich was always on the lookout for a better deal and eventually that persistence would lead to a deal with Elektra Records. Jonny Z gave them their break however it was the entrepreneurial spirit from Lars Ulrich that took them to the stratosphere.

Motley Crue had a real estate agent called Alan Coffman. He helped finance the “Too Fast For Love” album and assisted them with obtaining gear and going out on the road. Then once Motley Crue got picked up by Elektra, Coffman ran off with their advance money which led to a song called “Bastard” on “Shout At The Devil”. The band also had Vicki Hamilton on board, who managed to get their self-financed debut album into record stores through her position as music purchaser for a chain of record stores.

Throughout it all, it was Nikki Sixx who had the entrepreneurial spirit and when Allen Kovac came on board in 1994, Sixx was given a tie-breaking vote in collective decisions of the Operations that Kovac’s was setting up. All of these changes led Motley Crue to operate independently and by the late Nineties, they gained ownership of their masters and publishing rights back from Elektra.

Joan Jett had 23 labels pass on releasing her first solo album. Out of a need to get her music out, she founded Blackheart Records with producer Kenny Laguna. This was 34 years ago. By 2014, her label is now a force to be reckoned with, via its music, clothing and film divisions.

In 2014, NO artist can afford to sit back and expect someone else to make them a star. Read any story on successful artists and you will see just how extraordinary that person has to be to overcome the odds stacked against them. If you want a real day example, look no further than Pomplamoose. Read the article about the financial realities of an independent band. And the take away;

“We, the creative class, are finding ways to make a living making music, drawing webcomics, writing articles, coding games, recording podcasts. Most people don’t know our names or faces. We are not on magazine covers at the grocery store. We are not rich, and we are not famous.

We are the mom and pop corner store version of “the dream.” If Lady Gaga is McDonald’s, we’re Betty’s Diner. And we’re open 24/7.

We have not “made it.” We’re making it.”

Write your own story and defy the dominant culture.

Pomplamoose is the definition of being in a band today. The faces might not be as recognizable as the bands of old, however that doesn’t mean that they are nobodies. They are writing their own story.

Motley Crue didn’t go on VH1 and throw trash at each other. They did that via “THE DIRT” which ended up launching their comeback in 2004.

And never give in to impulses.

Motley Crue could have licensed their music to the “Rock Of Ages” movie and made millions, but they didn’t.

Lars Ulrich rushed in with Napster without looking at events critically and analyse both sides. Metallica is a bigger band today because of piracy. Get the statisticians to explain how Metallica can play sold out shows in China without selling any music.