"The plans look incredible - just like something from the Lord of the Rings."

Speaking of the cement works, a spokesman for the South Downs National Park Authority said: "This is an important strategic site in a very sensitive location. It will be considered as part of the Local Plan for the National Park.

"We know that there are several different proposals in the pipeline, including one from the local community.

A little piece of paradise: An artist's impression of the site (Image: SWNS)

"No applications have yet been submitted and there's still much work to do to ensure that any proposals safeguard the South Downs' wildlife, landscapes and heritage and can actually be delivered.

"The site has the potential to make a substantial contribution towards sustainable growth, but also to accommodate innovative development which promotes National Park purposes.

"This could include sustainable visitor accommodation, employment and leisure uses, all of which can be served by green travel measures.

Transformation: The work would take place at Shoreham cement factory (Image: SWNS)

"But the site is not considered suitable for general market housing.

"The authority's policy for the site will be put forward for consultation as part of the Local Plan in September and we look forward to hearing the views of the public on what should be allowed here."