HE'S the towering villain in the Gympie and Sunshine Coast-filmed horror movie Charlie's Farm, which is set to scare the pants off cinema-goers.

But Nathan Jones is a star in the making, says director and local filmmaker Chris Sun.

Fans will get to meet the former WWE wrestler and his Charlie's Farm co-stars Tara Reid, Bill Moseley and Sunshine Coast locals Allira Jaques and Sam Coward when they walk the red carpet at the film's world premiere at Maroochydore on Saturday.

"With Tara and Bill coming out (from the US) it's really good, but the real star is going to be Nathan," Sun said.

"Nathan is just phenomenal. He's seven-foot tall and even without make-up he's scary. When he puts on all the prosthetics all of a sudden you've got a beast in front of you."

The star-studded event is only the second film premiere held at the Sunshine Plaza cinemas after the opening of The Crocodile Hunter: Collision Course 12 years ago.

"It will be the place to be on Saturday night," said Maroochydore cinemas general manager Craig Carter.

You've got local talent starring in the movie and the fact that it's been produced in our region, it's a big deal for the Sunshine Coast."

Even though Saturday's two premiere screenings are sold out, Sun is still encouraging locals to come to the red carpet to see the cast, and a life-sized replica of Jones's terrifying character Charlie.

"We're inviting people to come down and watch the red-carpet festivities," he said.

"Get photos and just celebrate arts on the Sunshine Coast.

"The cast and crew are all stoked to be doing a home-town premiere, not a big-city premiere."

Charlie's Farm was made independently on a $2 million budget and was filmed around the Sunshine Coast, Imbil, Kenilworth and Gympie.

It follows six travellers who dare to venture on to an abandoned and supposedly haunted farm, where they encounter Charlie.

"Charlie doesn't talk, he just kills," Sun said.

"What makes Charlie menacing is he will run, jump, do whatever it takes.