A well intentioned rant about the current state of Advertising, with particular emphasis on Big Dumb Agencies (BDA's) Because, no matter how bad you think it is, it's actually a great deal worse!
"Advertising is the rattling of a stick inside a swill pail." George Orwell.

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what’s a megan fox?

OK… I know I am going to come off as a really, really fucking old dim witted
fucktard… But who is Megan Fox? Yeah, I know she is famous, but for what? I
looked her up and apparently she was a hit in Transformers, a movie I
wouldn’t be caught fucking dead watching. Maybe she’s like Kim Kardashian…
Famous for being famous, but with a smaller arse. Anyway, the reason I ask, is
‘cos all the usual suspects, particularly Creativity, the CP+B fan
club, is jerking off with lip smacking excitement for the Acer spot from Mother
featuring Ms Fox talking to dolphins… Listen up guys… It’s fucking soppy…
Particularly when you compare it to the earlier one with Kiefer Sutherland, which
is great. Obviously, both cost a fortune. One was worth it, the other
simply pissed away millions… Here’s why… Now pay attention junior AdTards…
Kiefer Sutherland’s spot really maximizes the value of the obvious Jack Bauer
character to make something as ridiculously off-the-wall as fucking cup cakes.
It’s very funny, and he is great and totally in character. It is a demonstration
of perfect casting for the job at hand. On the other hand, the Megan Fox spot is
just a showcase for a really fucking bad actress to pout and pose surrounded by
a bunch of bad actors in white coats playing faux scientists. It’s a perfect
example of why so much advertising these days sucks. The weird thing is you have
these two extremes in the same campaign. OK… Maybe I’d do her, but I’d never put her
in an ad!

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what’s a megan fox?

OK… I know I am going to come off as a really, really fucking old dim witted
fucktard… But who is Megan Fox? Yeah, I know she is famous, but for what? I
looked her up and apparently she was a hit in Transformers, a movie I
wouldn’t be caught fucking dead watching. Maybe she’s like Kim Kardashian…
Famous for being famous, but with a smaller arse. Anyway, the reason I ask, is
‘cos all the usual suspects, particularly Creativity, the CP+B fan
club, is jerking off with lip smacking excitement for the Acer spot from Mother
featuring Ms Fox talking to dolphins… Listen up guys… It’s fucking soppy…
Particularly when you compare it to the earlier one with Kiefer Sutherland, which
is great. Obviously, both cost a fortune. One was worth it, the other
simply pissed away millions… Here’s why… Now pay attention junior AdTards…
Kiefer Sutherland’s spot really maximizes the value of the obvious Jack Bauer
character to make something as ridiculously off-the-wall as fucking cup cakes.
It’s very funny, and he is great and totally in character. It is a demonstration
of perfect casting for the job at hand. On the other hand, the Megan Fox spot is
just a showcase for a really fucking bad actress to pout and pose surrounded by
a bunch of bad actors in white coats playing faux scientists. It’s a perfect
example of why so much advertising these days sucks. The weird thing is you have
these two extremes in the same campaign. OK… Maybe I’d do her, but I’d never put her
in an ad!