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Have you ever been in a conversation and realized you weren’t connecting? What you were saying made perfect sense, but for some reason, the other person just wasn’t getting it. Wasn’t getting you.

The problem is that we all tend to talk about things that energize us, but that don’t necessarily energize the other person. And unless there’s energy, there’s very little chance of a connection.

If you had a psychological questionnaire, you could easily identify what energizes other people. But you can’t give your clients a personality test. You need to identify them on the fly—by how they dress, act, speak, and what they surround themselves with. And once you’ve identified what energizes them, you need to speak in a way that connects with them—that will help them understand you.

Because you listen to Unstuckable, we’re making this offer: we’ll send you our eBook Speak to Be Heard: Ignite people’s interest by connecting with what energizes them — for free.

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