Technology

Do you have a technical story to tell? Most organizations do, yet many miss the point and make little impact. Customers don’t merely buy what you sell. They buy what you believe in. So what’s the moral to your story? How can you engage your customers in ways that your competition cannot or will not? That’s where Burns Marketing makes a difference.

We break down highly complex technical language into a narrative that’s easy to grasp. Because it’s not just about advertising your features. And it’s more than telling the world about your benefits. We help you discover why you’re meaningfully different, and then we develop campaigns that are just as unique as your story.

Brand and account planning

Naming, messaging, and logo development

Marketing plan and strategy development

Content creation including white papers, brochures, videos, social media, and more

Digital and mobile advertising

Lead generation and customer conversion campaigns

Your story is up to you. We’ll help you find it, and then we’ll tell the world all about it.

Our technology clients include:

Client testimonials

“I’ve worked with Burns Marketing for years, and I can honestly say they have enabled us to be successful in a number of campaigns. They’re a creative extension of HP. We have come to rely on their creative approaches to marketing our technology solutions. They consistently generate results well above industry average — an important element to demonstrate marketing’s contributions to sales."

- Marketing Program Manager, HP Technology Services

“I want to just express my deepest gratitude to the work that both of you have done and to the Burns creative team for developing a knock-it-out-of-the-park approach. Clearly, words cannot express the tremendous benefit that the association expects to receive from this work. Your message is receiving huge applause across our leadership team: very well done and I look forward to working with you as we move this forward."

“A HUGE thank you to the Burns Marketing team who worked on the graphics for our InfoComm 2013 booth. The booth looked fantastic, and all of the LifeSizers present commented on how great it was to have a simple, sleek design with graphics that popped from everywhere. It was exactly what we needed to show off how Smart our Video solutions really are.

We closed the show out with hundreds of qualified leads and have our sales teams ready to start following up. Thanks again for everything!"