Luxury travel website unveiled

26th May 2006

A new web portal at www.luxurytravel.com which is dedicated to the exclusive world of high-end travel has launched.

The portal incorporates “insider” guides for the well-heeled to the world’s most fashionable destinations recommending Michelin restaurants and chic designer brand shopping, along with instant bookings for leading hotels and resorts, exotic tours and VIP tickets to special events, parties and shows.

Through partners like Bluefish Concierge, Luxurytravel.com offers once-in-a-lifetime experiences, from a submarine trip to see the Titanic or a luxury yacht charter to premiere passes to the Cannes Film Festival or an invitation to the Playboy Mansion, that are just a click away from becoming reality.

Another travel partner for Luxury Journeys, iExplore opens up the “wonders of the world” with personalised itineraries to the most exciting destinations—from the Pyramids, Machu Picchu, the Great Wall of China to Antarctica or the Galapagos Islands.

“We aim to be the premium portal for luxury travel products and services, ranging from adventure travel, personal shopping sprees to spa treatments,” said Mark Wong, Open World’s Executive Vice President. “Our audience is affluent, sophisticated and fashionable. They seek extravagant vacations and decadent experiences. The portal is a window to the lifestyle of the rich and famous, providing introductions to trendy social scenes and hot ‘to be seen’ venues. It should also appeal to those who wish to pamper themselves, either on honeymoons, special anniversaries or occasions,” Wong continued.

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This comprehensive website brings together over 1,700 of the finest hotels from six continents including Four Seasons, Mandarin Oriental, Raffles, Park Hyatt, Ritz Carlton, Small Luxury Hotels of the World - each hand-picked for the last word in luxury, service and good taste. From Europe’s legendary bastions of elegance and style to the urban chic of New York, each is illustrated with a stunning photo tour and an overview of essential information.

First-class city guides provide visitors with “quick steer” to the world’s great destinations featuring high-end retailers, top entertainment shows, trendy restaurants and clubs. They also include diary dates for special events and famous festivals - along with maps and the latest weather forecasts.

“The true determinant of a luxurious vacation today is the quality of the entire travel experience, starting from the information gathering stage. Hence, our portal is rich in content and visuals to aid the decision making process,” added Wong.——-