46.1% of people say a website’s design is the number one criterion for discerning the credibility of the company. Source: Stanford Persuasive Technology Lab

85% of the US internet audience watches videos online. The 25-34 age group watches the most online videos, and adult males spend 40% more time watching videos on the internet than females. Sources: comScore and Nielsen

64% percent of consumers make a purchase after watching branded social videos Source: tubularinsights