One of the premier information technology sites on the web, InfoWorld, states: "risk comes from the likes of Facebook, which uses its service to learn about its users, their friends, their family members, and their colleagues, then sells that information to advertisers. Facebook has apologized multiple times for such activities, but hasn't put a stop to them. It claims it protects user identities, so vendors don't know specifically who their ads are targeting, just that they are the appropriate audience. Most media companies do this as well, but Facebook's deep access to personal information and its pattern of exploiting that data rightfully causes concern. I'm amazed that people let themselves be farmed by Facebook; they should at least get paid to be used this way. Just this week, it agreed to pay huge fines for its latest privacy invasions and to be monitored for 20 years by the feds for future misbehavior -- which you just know will occur."