Knowledge Base Articles

If you're developing a promotional campaign there is usually a
purpose, which typically includes putting across a message to a specific
target audience in a way that creates a worthwhile outcome, for both
you and your audience and includes creating new relationships, or
reinforcing existing ones.
Promotional merchandise is a great way
to connect your campaigns message with your audience on something
tangible or useful that people can take away, reuse and be reminded of
the message.
The more use an item gets, the more exposure it has
over its lifetime and the greater the chances are that your message will
be seen repeatedly by the same person or at least occasionally by other
people close to that individual.
Bags are a good way to
demonstrate this as everybody uses and needs a bag to carry things
around, so if you choose a bag that is strong, secure, roomy and looks
good there is a very high chance that it will see continual us

Looking to get a great return on your marketing investment? In good times or bad it is always wise to seek those marketing tools that will give you more for your marketing dollar. When it comes to promotional giveaways getting the best return on your marketing investment means finding products that will give you more ad impressions for your marketing dollar. To find these kinds of promotional products you will first need to understand what characteristics to look for in a product while developing your promotional idea. I like to view these kind of promotional products as billboards because they not only promote your brand and products or services to the recipients but also promote and advertise to others who read your company's message on the promotional product.
With this understanding in mind you should adjust your thinking when budgeting for a promotional product. Make sure your focus remains on investment return and not just on price or quantity. You will get more from a p

You can include a touch of class with your next promotion by using quill promotional pens as your promotional item. These quill pens are exquisite writing utensils - gliding across the page, beautiful in hand. Not your ordinary click pen, quill promotional pens are a step above the rest with elegance and beauty.
Your clients, staff and recipients of these quill promotional pens will notice the thought that you put into choosing these exquisite writing instruments. Your care, thought and 'thank you' to them will be noticed every time they use the pen you've given to them.
A quill promotional pen is a gift or promotional item that goes a long way - the pen is functional yet luxurious, a sign to your client or customer that you appreciate the business that they bring to you - in short, you appreciate them. A little promotional item such as a quill promotional pen can go a long way, and spending just a few lira on a quill pen can really make the difference in your client rel

Ever wanted to operate your very own wholesale business, buying
designer clothing, consoles, ipods, cameras, television sets, novelty
items and other countless hot selling consumer durables that people just
can't resist? After all, we do live in an age where people are easily
seduced by gadgets and designer labels. Well, it's possible. In fact,
relatively easy, that is if you can find those wholesalers and
dropshippers who sell at low prices that we all look for, but fail at
the end. That's where a simple, established and easy to use wholesale
directory comes into essential play. It's those popular directories
where today's hot eBay Powersellers and Amazon giants are getting their
suppliers from. However, there are a number of wholesale and dropship
directories out there, the question is, which one do you go for?
Any
truly successful online retailer will reveal to you that the secret to
their success lies behind their supplier list. Those are t

If you're reading this, you're interested in, and probably looking for, a promotional item. Perhaps you have an upcoming trade show or other event, or you're looking for an item to include in your next direct mail piece or as a leave behind for your sales reps. There are thousands of promotional products and thousands of ways to use them. Out of this myriad of options, your goal should be to create the perfect promotional product for your needs, whatever they may be. Hopefully this article can help.
What are promotional items?
Promotional items are products that have been custom imprinted with a logo and/or message for use in marketing or advertising. Some products are common in everyday life, such as promotional pens, mugs, bags and notebooks. Other products are almost always used in a promotional context, such as stress balls, lanyards and koozies. Sometimes you may be surprised at the variety of things that can be imprinted. Fishing lures, for example, probably don't