The latest Soft Power 30 rankings have shown France’s ascent to the leading position knocking the US down to the third slot and reflecting a global preference for outward looking, business-friendly politics. The UK retained its second place position, but not without its global reputation taking a hit after the Brexit vote.

A Lords Select Committee wants a new strategic government unit to safeguard the UK's soft power assets and called for foreign students to be omitted from the net migration count. Other recommendations include the British Council and overseas embassies becoming more engaged in promoting British English and culture.