When the all-new, North American designed and engineered 2013 Avalon goes on sale later this year, consumers can choose between a powerful V6 gasoline powertrain and Toyota's proven Hybrid Synergy Drive.

The efficiency offered by the new hybrid model will help the all-new premium mid-size sedan achieve excellent fuel economy with an EPA-rating of 40 mpg combined.

In addition to offering a hybrid powertrain, the new Avalon features a stunning design, improved dynamic performance, a greater degree of refinement, and a highly spacious, comfortable interior experience with an abundance of outstanding convenience technologies.

Powerful, Efficient V6 EngineThe 2013 Avalon will feature a proven 3.5-liter, DOHC V6 engine coupled with a six-speed automatic transaxle, which has been enhanced to offer more responsive and efficient performance. The all-aluminum six-cylinder engine will produce 268 horsepower and 248 lbs. ft. of torque, which will propel the new sedan to 60 mph in under seven seconds. Compared to the previous-generation Avalon, this 2013 powertrain combination offers improved fuel economy, performance, superior shift feel and response, with upgraded drivability and quietness.

This enhanced powertrain's programming has been updated to offer ECO, NORMAL, and SPORT Modes. The ECO mode prioritizes fuel efficiency by reducing power application at lower speeds and reducing energy consumed by the air-conditioning system. The SPORT Mode provides increased acceleration responses though altered engine control unit (ECU) programming, and it offers a more direct and responsive EPS programming to enhance steering feel.

In addition, the new transaxle is equipped with a numerically lower differential gear drive ratio (3.23), designed to help improve fuel economy. The V6-powered 2013 Avalon achieves an EPA-rated 25 mpg combined (21 city/ 31 hwy).

The transmission operation has been made more efficient and responsive with the adoption of a flex-start control feature lock-up clutch. With lock-up control, the transmission's torque converter fully engages at a lower RPM during standing starts to improve acceleration response and help suppress unnecessary engine revolutions. The new transmission is also kept at an optimal temperature with an automatic-transmission fluid warmer, helping enhance efficiency.

The multi-mode automatic transmission console shifter offers a D range and can be moved into an S-mode gate, which allows manually operated sequential shifting using the console shifter or available (Touring and Limited models) steering-wheel-mounted paddle shifters. The gear can be selected by moving the shifter up to (+) position or lower using the (-) position to experience highly responsive shifts. By using the paddles or in S-range, the transmission uses a quick responding shift-logic that includes throttle blipping for downshifts. The gear changes and range-of-gear selections are displayed in the color multi-information display.

Avalon Adds Toyota Hybrid Synergy DriveFor consumers seeking a premium mid-size sedan with excellent fuel economy ratings and an environmental message, the new Avalon features a full power-split hybrid system. Coupled with reductions in vehicle weight and improvements in aerodynamics, the Avalon Hybrid is expects to achieve impressive fuel economy ratings. The 2013 Avalon incorporates the latest advances in Toyota Hybrid Synergy Drive technology, building upon Toyota's 14 years of hybrid-development experience. The Avalon Hybrid features a 2.5-liter, Atkinson-cycle, four-cylinder engine, a 244.8-volt nickel-metal hydride battery pack, and a pair of electric motor/generators within the transaxle. A power-control unit located in the engine compartment houses an inverter, a DC-DC converter, a step-up converter (raises voltage to a maximum of 650 volts) and the hybrid-drive ECU, which governs the seamless operation of electric-motor power application and regenerative braking. The power control unit relies on liquid cooling to maintain an efficient temperature.

The Avalon Hybrid achieves a total system output of 200 horsepower and offers three unique modes of operation: EV, ECO and SPORT. The Avalon Hybrid models achieve an EPA-rated 40 mpg in the city, and a 39 mpg on the highway for a combined 40 mpg EPA-rating.

The 2013 Avalon Hybrid offers an EV mode that, under certain conditions, allows the vehicle to operate solely on electric propulsion. EV mode can be engaged, provided other conditions are correct, for up to one mile at speeds up to 25 mph, providing an all-electric option that is convenient in residential areas or parking garages.

The ECO drive mode engages the gasoline motor, but reduces throttle response and HVAC output to help improve overall efficiency. The SPORT Mode takes full advantage of the new Avalon's dynamic character, improved chassis, and enhanced suspension by altering the engine's throttle response and enhancing steering feel.

The Avalon's hybrid's battery pack is comprised of 204 cells and is located in the vehicle trunk behind the rear seats, while still providing ample trunk space. The scroll casing for the battery cooling system's blower fan has been designed to produce extremely quiet and efficient airflow, helping reduce interior noise and elevating refinement. The power-control unit, located in the engine bay, houses the inverter, DC-DC converter.

The efficient hybrid transaxle in the new Avalon contains two high-output electric motor/generators, a power-split device, an open differential and the final drive ratio. Motor/Generator 1 (MG1) is used to start the gasoline engine and generate the energy that is returned to the battery to power the system. Motor/Generator 2 (MG2) is primarily responsible for electric drivetrain propulsion and regenerative braking. The hybrid vehicle transaxle also incorporates a flywheel-damper design that helps reduce noise and vibration during engine engagement.

Captivating Styling with a Spacious, Luxurious Interior ExperienceThe new 2013 Avalon is the product of a North American-focused design and engineering effort. The new sedan's striking exterior and luxurious interior design was conceived by a youthful, talented team at the Calty Design Research Inc., facilities in Southern California and Michigan.

The car's engineering development was led by a passionate and dedicated group based at Toyota Technical Center in Ann Arbor, Mich. Continuing a North American focus, the 2013 Avalon will be assembled at the award-winning Toyota Motor Manufacturing Kentucky (TMMK) facility in Georgetown, Ky.

True to the future product mission set forth by Toyota Motor Corporation President Akio Toyoda, the new Avalon's more stylish, bold, sporty exterior design and luxurious interior styling are matched by an enhanced dynamic package, a combination that foreshadows the more compelling and passionate nature of future Toyota products.

The road to the new Ford Fusion Hybrid’s 47 mpg – expected to be America’s most fuel-efficient non-rechargeable sedan – can be traced back to Ford’s electrified vehicle team and the nearly 500 patents Ford now holds for its hybrid technology.

“Ford continued to invest to develop new products like our new Fusion hybrids during the depths of the economic downturn,” said Chuck Gray, Ford chief engineer of Global Core Engineering Hybrid and Electric Vehicles. “We succeeded in transforming our lineup with leading fuel efficiency, thanks in part to the many Ford inventors who are helping make our Fusion Hybrid America’s most fuel-efficient sedan.”

One of those inventors is Ming Kuang, who has helped grow Ford’s hybrid patent portfolio from 10 in 2000 to nearly 500 today.

Kuang’s reason is simple, even though his inventions are complex and among the most advanced technologies available on Ford Motor Company hybrid vehicles.

“The work on the Fusion Hybrid is all about a commitment I made a long time ago to have a positive effect on our environment,” said Kuang. “It’s about helping make the world my children live in – and the world my children’s children will live in – a better place.”

Kuang, 52, is technical leader in vehicle controls at Ford Electrification Research and Advanced Engineering in Dearborn, Mich.

Kuang’s innovations can be found throughout Ford’s transformed lineup, one-third of which will feature a model with 40 mpg or more in 2012 and build on the company’s commitment to go further by giving fuel-efficiency-minded customers the power of choice.

His name is on 40 of the 461 patents held by Ford that fall under the hybrid category. Twenty-five of the 40 patents are in production including key components of Ford’s innovative powersplit architecture system found on vehicles like the all-new Fusion Hybrid and Fusion Energi plug-in hybrid.

The all-new Fusion Hybrid is anticipated to deliver 47 mpg city and 44 mpg highway and the new Fusion Energi, arriving this fall, is anticipated to deliver more than 100 MPGe – more than the projected efficiency of the Toyota Prius plug-in hybrid model.

For example, one patent covers the display system for the Fusion Energi plug-in hybrid that shows how efficiently the power of the car is being used. Fusion Energi, scheduled to be available later this year, is projected to achieve a better miles per gallon equivalent in electric mode than Toyota Prius plug-in hybrid.

“I’m proud to have always had the resources and freedom to keep pushing forward on innovations for those vehicles,” said Kuang. “Being part of an organization that has so much respect for research and advanced engineering is what really gets me out of bed every day.”

Hybrid patents – yesterday and today

As recent as 2000 Ford owned just 10 patents that it classified as hybrid technology.

Things slowly began to change with the evolution of the Escape Hybrid – the first hybrid vehicle from a U.S.-based automaker that was designed and developed in the early 2000s. Still, by 2002 Ford only had approximately 30 hybrid patents.

Kuang, who graduated from the University of California-Davis in 1991, was at Ford in those early days of hybrid technology development.

“The level of cohesiveness wasn’t anywhere close to where it is today,” said Kuang. For example, research and advanced engineering and product development didn’t work as closely as they do today, slowing the pace of innovation.

However, the amount of green patent activity began to increase significantly in the mid-2000s, Kuang said. With the launch of the One Ford strategy designed in large part to accelerate development of new products customers want and value, a more efficient method of innovation emerged.

“We stopped trying to create and fix one-off, niche vehicles, and it made all the difference in the world,” he said.

With better collaboration, inventors are more in tune to where opportunities exist. In the last three years alone, the number of inventions submitted to Ford’s legal team to be considered for patents has increased more than 25 percent.

But David Kelley, a Ford attorney who handles hybrid patents, said Ford doesn’t engage in the practice of getting patents for the mere sake of getting patents.

“We get the high-quality patents that Ford really needs,” said Kelley. “With the high level of innovation from people like Ming, it makes sense that we should see our hybrid patent levels increase the way they have.”

Eric Kuehn, Ford’s chief engineer, global electrified programs, said that level of innovation makes him happy to be part of the team working on vehicles including the Fusion Hybrid and Fusion Energi plug-in hybrid.

“One of the best parts of being involved with Ford’s electrified vehicle group is that they are never satisfied,” said Kuehn. “They are always striving to go further and see how far they can push toward creating even larger gaps between Ford and its competitors. That is ingrained in the culture and mindset of the team here and isn’t going to change anytime soon.”[source author="Ford Media" aurl="http://www.media.ford.com" site="Ford Media" surl="http://www.media.ford.com"][/source]

Detroit, Mich. – With its forward-looking design and dynamic unveil, the Lexus LF-LC 2+2 Hybrid Sport Coupe was named as the best concept car in the annual EyesOn Design Awards at the 2012 North American International Auto Show in Detroit on Tuesday, January 10.

The North American International Auto Show (NAIAS) 2012 EyesOn Design Awards honor the most significant automotive designs on display at NAIAS 2012 as determined by the North American and global leaders of design from automotive manufacturers, along with academic chairs of transportation design programs and design leaders from other fields. The awards recognize the skill and creativity of designers in the areas of Aesthetics and Innovation, Concept Implementation, Functionality and Spirit of Industrial Design and are awarded in production and concept categories.

Designed by the company’s Calty design studio in Newport Beach, Calif., the LF-LC hybrid sport coupe was a pure design exercise. Challenged by the Lexus Center in Japan to come up with a design for a future hybrid sport coupe concept, the Calty team quickly went to work. They were seeking new ways to redefine the Lexus design style with emotive, avant-garde beauty and advanced technology, yet remain within reach for premium buyers.

“The LF-LC was a dream car to design and a true collaborative effort at Calty,” said Kevin Hunter, president of Calty. “It is an honor to have that work recognized by our peers and to receive the EyesOn Design Award.”

The LF-LC displays the new Lexus design language in its bold interpretation of the signature Lexus spindle grille and rear architecture. Sumptuous curves blend smoothly into dynamic angles, creating an inviting display of lines, shadows and corners. The profile of the LF-LC creates a powerful, dynamic silhouette that is unmistakably that of a serious driver’s car. The lines of the vehicle emphasize direction and motion.

“The LF-LC is a striking design and breathtaking in its beauty,” said Mark Templin, Lexus group vice president and general manager. “The team at Lexus quickly fell in love with this concept vehicle and it’s rewarding to see that the industry agreed. Receiving the EyesOn Design Award is a great start to what promises to be a fantastic year for Lexus.”[source author="Toyota Pressroom" aurl="http://pressroom.toyota.com" site="Toyota Pressroom" surl="http://pressroom.toyota.com"][/source]

Mercedes-Benz is opening a new chapter in its brand's core segment and at the same time setting new standards for luxury-class business vehicles:

the E 300 BlueTEC HYBRID, available as a Saloon and Estate, impresses with new record values when it comes to efficiency. It boasts exemplary consumption levels (4.2 l/100 km) as well as impressive performance: the 4-cylinder diesel engine of the E 300 BlueTEC HYBRID has 150 kW (204 hp) and 500 Nm. Combined with an electric motor producing 20 kW and 250 Nm, this results in a coherent overall concept. The E 300 BlueTEC HYBRID is the most economical luxury-class vehicle in the world.

The V6-cylinder petrol engine in the E 400 HYBRID produces 225 kW (306 hp) and 370 Nm, and is also supplemented by a further 20 kW and 250 Nm from the electric motor. The consumption figures based on the American CAFE standard are: City 24 mpg, Highway 31 mpg, Combined 27 mpg.

"With these two E-Class models we are now continuing our comprehensive hybrid offensive. The modular technology opens up a quick way for us to complement other model series with hybrid models", explains Professor Dr. Thomas Weber, Daimler Board Member for Group Research and Head of Mercedes-Benz Cars Development. "With a clear focus on the different requirements of global markets, we are able to offer precisely the models which our customers want. The E-Class hybrids provide a clear reduction in consumption as well as a very impressive driving experience: they represent hybrid motoring at the premium level."

The new models do not require their passengers to have to compromise when it comes to space, however, whether in terms of the interior or the luggage compartment. And there are also additional benefits to the intelligent modular hybrid concept, which represents a comprehensive enhancement of the Mercedes-Benz S 400 HYBRID which has advanced to the position of clear market leader since 2009: no changes to the vehicle body are required, the hybrid module is both flexible and modular, thus allowing its use in other model series, and in addition to diesel and petrol variants there will also be right-hand drive variants. Meanwhile, the extra cost involved here is only moderate. The new hybrid models will be celebrating their world premiere at the Detroit Motor Show (14 to 22 January 2012) and will appear on the market over the course of the year. The E 300 BlueTEC HYBRID is initially planned to be launched on the European market, while the E 400 HYBRID will be made available on the American market first, followed by other countries such as Japan and China later.

Highlights of the E 300 BlueTEC HYBRID at a glance:

Compact, intelligent and modular hybrid concept: no changes to the body of the base vehicle are necessary

Ford’s two new hybrid vehicles, the C-MAX Hybrid and C-MAX Energi plug-in hybrid, are projected to set a new benchmark for fuel economy when they go on sale next year.

The C-MAX Energi is expected to deliver a better fuel economy equivalent in electric mode than the Toyota Prius plug-in hybrid with a 500-mile overall driving range, more than Chevrolet Volt. The new C-MAX Hybrid is targeted to achieve better fuel economy than Toyota Prius v.

Both vehicles feature the next generation of Ford’s acclaimed powersplit technology that will allow operation in electric mode at higher speeds than any other hybrid.

“C-MAX is the right car for the time as it combines the dynamics and quality of a traditional car with the versatility of a MAV and leading fuel efficiency that you cannot even get from Toyota,” said Sherif Marakby, director of Ford’s Electrification Programs and Engineering.

The C-MAX hybrids headline Ford’s transformed lineup, one-third of which will feature a model with 40 mpg or more in 2012, building on the company’s commitment to give fuel-efficiency-minded customers the Power of Choice.

Ford’s near-term electrification plan calls for the company to triple production capacity of its electrified vehicle range by 2013. The C-MAX vehicles will be built on the company’s global C-segment platform and are two of five electrified vehicles Ford plans to launch in North America in 2012.

Scheduled to start hitting showroom floors in the second half of 2012, the C-MAX hybrids will be built at Ford’s Michigan Assembly Plant in Wayne, Mich., with production powered in part by one of the largest solar energy generator systems in the state.

More hybrid innovations Ford holds approximately 500 patents that cover technologies in its electric, hybrid and plug-in hybrid vehicles like C-MAX Energi in addition to several hundred patent-pending applications.

With 20 years of Ford research and innovation behind the software and hardware technology driving them, the C-MAX vehicles also offer a proven design and nameplate with more than 100,000 sold in Europe since it launched in late 2010.

The C-MAX hybrids will be the company’s first dedicated hybrid vehicle line and the first MAV (multi-activity vehicle) line in North America.

“The C-MAX Hybrid and C-MAX Energi are designed to meet the needs of customers looking to ‘plus-up’ and optimize their hybrid car experience,” said Amy Machesney, C-MAX Hybrid and C-MAX Energi Marketing manager. “These customers are living more environmentally responsible lives and may have bought a hybrid in the past. They are now ready for more hybrid choice, combined with style, better performance and additional versatility.”

Fuel efficiency, range and power C-MAX Hybrid is projected to deliver class-leading fuel economy and beat the Toyota Prius v in both city and highway equivalent miles per gallon.

C-MAX Energi is projected to deliver better fuel economy in electric mode than the Toyota Prius plug-in hybrid and is projected to achieve more than 500 miles of overall driving range.

“With C-MAX, you get road-holding capability, sportiness and performance in addition to leading fuel economy, great versatility, great features and great technology in a package designed to exceed customer expectations,” said John Davis, C-MAX chief nameplate engineer.

Technology The C-MAX line features the company’s innovative hands-free liftgate that allows quick and easy access to the cargo area without ever needing to fumble for keys. A gentle kicking motion under the rear bumper opens the liftgate when used in combination with a key fob the user keeps in his or her pocket or purse that tells the car it’s OK to engage. The same motion can be used to close the liftgate.

The vehicles also feature the newest version of SYNC® with MyFord Touch® to help inform, enlighten, engage and empower drivers – with an emphasis on increasing fuel economy.

This feature offers multiple ways for customers to manage and control their phone, navigation, entertainment and climate functions through voice commands, menus accessed through controls on the steering wheel, touch screens, buttons or knobs. In C-MAX Energi, the system offers additional information such as battery state of charge and distance to the next charge point.

The C-MAX also offers the next generation of SmartGauge® with EcoGuide. Designed to help drivers get the most from the C-MAX, information such as instantaneous fuel economy can be displayed on the left cluster to help drivers more closely monitor how their driving behavior affects the vehicle’s efficiency.

In the right cluster, redesigned imagery of green leaves shows overall driving efficiency. The left cluster shows Brake Coach, a feature that helps drivers optimize their use of the regenerative braking system so that driving range can be enhanced through proper braking techniques.

Available for C-MAX Energi is the MyFord® Mobile smartphone application that allows users to monitor charging, receive alerts, find charge stations, plan trips and do more from their smartphones or computers for an effortless transition to an electrified vehicle lifestyle.

Versatility As Ford’s first North American MAVs, C-MAX Hybrid and C-MAX Energi provide customers with plenty of interior versatility and flexibility along with the urban maneuverability of a smaller vehicle.

The C-MAX line features a high roof design that gives each vehicle an overall height of 64 inches along with a higher command-style seat position instead of a cockpit-type. It also features five-passenger seating that includes a split, fold-flat second-row seat.

C-MAX Hybrid provides 54.3 cubic feet of space behind the first row and 24.9 cubic feet behind the second row. In C-MAX Energi, there is 43.3 cubic feet behind the first row and 19.1 cubic feet behind the second row.

Quality and ingenuity Although Ford’s C-MAX vehicles are new, the software and hardware technology going in them has been evolving for nearly two decades.

The C-MAX line also benefits from analysis of more than 500,000 miles of data collected from Ford’s Escape plug-in hybrid test fleet, which helped engineers understand how plug-in hybrid vehicles are driven and charged and how parts perform under certain conditions.

“The result is a stunningly efficient system that has been entirely developed by Ford in-house,” said Marakby. “That’s crucial because it allows for development of one highly efficient system as opposed to integrating pieces of software and hardware made by different parties with hope that it will not only function properly but also efficiently.”

C-MAX Hybrid and C-MAX Energi get their power through the combination of a gasoline engine and a battery-driven electric motor. When powered by gasoline, the C-MAX Hybrid and C-MAX Energi use the all-new 2.0-liter Atkinson-cycle four-cylinder engine – a powerful and fuel-efficient engine and among the most advanced non-turbocharged four-cylinder powertrains Ford has ever offered.

The electric motors of the C-MAX hybrids are powered by advanced lithium-ion (li-ion) battery systems designed to maximize use of common, high-quality components, such as control board hardware that has proven field performance in Ford’s critically acclaimed hybrid vehicles.

Li-ion battery packs are more efficient than nickel-metal-hydride (NiMH) batteries. They also are 25 to 30 percent smaller and 50 percent lighter than NiMH batteries used in today’s first-generation hybrid vehicles.

C-MAX hybrids offer Ford’s next-generation powersplit architecture that allows the electric motor and gasoline-powered engine to work together or separately to maximize efficiency. The engine also can operate independently of vehicle speed, charging the batteries or providing power to the wheels as needed. The motor alone can provide sufficient power to the wheels in low-speed, low-load conditions and work with the engine at higher speeds.

In the C-MAX Hybrid, the li-ion battery pack is recharged when the gasoline engine is in operation. Further, the regenerative braking system recaptures more than 95 percent of the braking energy that would otherwise be lost, and is able to use that power to help charge the battery. C-MAX Hybrid requires no plug-in charging.

C-MAX Energi is charged by connecting the vehicle’s external charge port to either a standard 120-volt outlet or available 240-volt charging station.

Safety The C-MAX hybrids offer standard safety technologies such as the MyKey® teen safety feature, SYNC 911 Assist™ and seven airbags. SYNC 911 Assist uses hands-free phone capabilities to connect the driver directly with a local 911 operator through the paired phone should an accident occur in which an airbag deploys.

The next-generation MyKey features now allow parents to choose from multiple top speed limits and blocking of explicit satellite radio programming. MyKey also provides a persistent audible warning if front occupants are not wearing seat belts.

The C-MAX hybrids also feature standard safety and driver-assist technologies, including Curve Control that is designed to slow the vehicle when it’s cornering too fast and Torque Vectoring Control to help accelerate through a turn when necessary. AdvanceTrac® with Roll Stability Control™ (RSC) and electric power-assisted steering (EPAS) also are standard. [source author="Ford Media" aurl="http://www.media.ford.com" site="Ford Media" surl="http://www.media.ford.com"][/source]

The newest entrant in a growing Prius family of hybrid vehicles, the Prius v delivers an unparalleled blend of versatility and fuel efficiency in a comfortable, mid-size package.

A new evolution in hybrid vehicles with excellent cargo space and Prius’ heritage of environmental performance and fuel economy, the 2012 Prius v will go on sale in Fall 2011.

The new Prius v, with “v” expressing the vehicle’s versatility, will meet the needs of growing families with active lifestyles while providing the same attributes traditionally found in the Prius DNA. Despite the spaciousness of a family friendly midsize vehicle, the Prius v will deliver estimated EPA fuel economy ratings of 44 mpg city, 40 mpg highway and 42 mpg combined.

“The Prius v brings leading-edge hybrid technology to customers who need more room and provides more cargo space than 80 percent of all small SUVs,” said Toyota Division Group Vice President and General Manager Bob Carter. “And because it’s a Prius, it produces 66 percent fewer smog-forming emissions than the average new vehicle and will have the best mileage ratings of any SUV, crossover, or wagon sold in America. We think that’s a win-win for everybody.”

The Prius v will be utilizing the same proven Hybrid Synergy Drive system as the third-generation Prius, with the advantages of high mileage, low emissions, and never needing to be recharged.

A product of the same culture of innovation that spawned the original Prius 14 years and two-million units ago, the Prius v follows family tradition with new technologies and equipment advances that continues to raise the bar on the cutting edge automotive science.

Big Enough For Families and Cargo The Prius v emphasizes overall proportion with spaciousness and flexibility for active families. Comfortable interior space and good visibility have been assisted by a high seating position, ample head room, and an impressive 38-inch couple distance, providing generous rear legroom. A low, wide-opening rear hatch reveals 34.3 cubic feet of cargo space behind the rear seats, making it the most spacious dedicated hybrid vehicle on the market.

Comfortable seating for five is specifically designed for young families. Sliding second row seats allow for easier ingress and egress and rear-storage flexibility, with a 45-degree recline for greater comfort. The 60/40 split, folding rear seats present four different seat arrangements that provide excellent usability for passengers and luggage, while a fold-flat front-passenger seat allows for extremely long cargo.

The driver is kept informed via a center-mounted instrument panel, a visually succinct, space-efficient design that is also exceptionally user-friendly. As with other Prius models, the driving controls including Push Button Start, parking switch, drive-by-wire shift toggle, and driving mode buttons are immediately at hand. Each of these driving control features are distinguished by silver trim. Instrument-panel controls, including a single dial automatic climate control, provide an advanced look and user-friendly command.

The center console is accessible from both the driver side and rear seats. The console is big enough to hold 23 CD cases, yet low enough so that lines of sight and conversation between passengers can be relaxed and natural. The console design helps make the cabin a human-friendly space, and a low-fatigue environment for long rides.

A wide variety of engineered storage spaces are located throughout the cabin. These include dual glove boxes, a center console utility tray and five cup holders in large and medium sizes. Bottle holders are built into the front and rear door pockets, while most models will feature an overhead storage space suitable for sunglasses. In addition to the larger main luggage compartment, there are storage units built into the sides and under the cargo platform for storing equipment such as car wash items or gloves. Even a special space for umbrellas is located under the second row of seats.

Rear seats fold, slide and recline to configure for any mix of passengers and cargo, and operation switches are located conveniently close to the occupants. New for Toyota, an available seat material called SofTex is designed for easy cleaning, resisting spills and wear in a family vehicle that could see heavy use on a daily basis. Soft to the touch, SofTex’s attributes as compared to leather and other traditional leatherette-type materials include a weight reduction of 50 percent, a manufacturing process with approximately 99 percent fewer volatile organic compounds (VOCs) than conventional synthetic leather, and it’s water and stain resistant. It also does not include any animal-based material.

Advanced Connectivity Seamlessly integrated into the Prius v are state-of-the-art electronics and enhanced connectivity features. A Bluetooth wireless connection for compatible hands-free phone calls is standard, now improved by an automatic phone book transfer function. Also standard is a USB port that allows playing of music and video from portable audio devices, using the vehicle sound system and in-dash display screen, including full iPod integration

The standard audio system has a 6.1-inch screen and six speakers. The screen also displays the energy monitor and fuel consumption data, and functions as the monitor for the integrated back-up camera and the Display Audio System. The screen also offers a new value-driven navigation system and serves as a portal for Entune. An available HD Radio system enables CD sound quality from digital FM broadcasts, and has features that maximize analog and AM broadcast sound quality. The system will include HD Radio with iTunes tagging for future purchase and SiriusXM Satellite Radio™.

The top-of-the-line audio is equipped with a new seven-inch Premium HDD Navigation system with Entune and JBL. This system offers a new split-screen feature that allows for simultaneously displaying navigation and audio information and full iPod video integration.

The premium system adds a new JBL GreenEdge™ audio system that combines an eight-channel amplifier and door-mounted “acoustic lens” speakers, to provide a high-quality sound. The GreenEdge amplifier achieves a 66-percent reduction in overall mass and a 50-percent enhancement in sound efficiency. The GreenEdge speakers produce a higher output of sound with the same power or less consumption of conventional models.

Entune Multimedia System Prius v will be one of the first Toyotas to offer the Entune™ multimedia system. For the first time ever in a Toyota automobile, this innovative new system leverages the mobile smartphone to provide a richer in-vehicle experience with fully integrated access to navigation, entertainment and information services.

Toyota Entune debuts the first-ever support for engaging mobile apps, such as Bing, OpenTable, and movietickets.com, along with accessing useful travel-related services, such as live weather, traffic, fuel information (location and price), stocks, and sports. Toyota Entune brings the largest selection of music options available to a vehicle, including iheartradio’s 750+ stations, and Pandora’s personalized music service.

The audio systems combined with Entune feature a best-in-class, advanced conversational voice recognition system that helps the driver to stay focused on the road by eliminating the need to memorize thousands of voice commands.

Sleek, Aerodynamic and Efficient With a balance between outstanding spaciousness, refined style, and smooth aerodynamics, Prius v has a low 0.29 coefficient of drag, which does not inhibit the vehicle’s convenient packaging. It is a new vehicle designed from the ground up, with a shape that evolved from Prius rather than being an elongated version

Keeping air resistance low is the familiar triangular Prius silhouette, adapted to a larger size. A flush surface from the front of the vehicle through the front pillar works with side “aerocorners” for exceptionally clean airflow. The smooth front sheetmetal blends into a carefully designed roof and cabin, leading to an optimized cabin-end shape that acts to converge side and roof airflow. Wheels and wheel caps are designed with aerodynamic effects in mind. These measures and others also have the beneficial effect of suppressing wind noise.

Enhancing the clean, low wind-resistance design are materials that keep the Prius v relatively light and easy to move. The door panels are foam-injected with polypropylene and the deck board with light-weight urethane to produce a weight savings of approximately 20 percent. Significant weight reduction is also achieved through the use of high-tensile grades of steel throughout the body along with aluminum in key body panels and systems.

High-strength steel sheets and bars used throughout the body to ensure a light, yet highly rigid platform structure.

Also available, and a Toyota-first, is a resin Panoramic View Moonroof with power retractable sun shades that provides an open atmosphere in the cabin with a 40-percent reduction in weight as compared to conventional glass roofs of the same size, and excellent heat insulation performance. This improved thermal resistance means the engine needs to run less to preserve comfortable ambient temperatures, which in turn enhances fuel efficiency. The moonroof has an electrically operated shade system with a jam protection function.

Available LED headlamps work to improve visibility while reducing current draw. They use projector lenses to offer long-range visibility and are designed to be virtually maintenance free for the expected life of the vehicle.

Prius v features a climate control system with enhanced cooling capability to cope with a larger cabin. The system uses an electric compressor, so the air conditioning can run without depending on the engine, and improved component design for better maximum-demand cooling performance.

Proven Hybrid Synergy Drive System Now More Versatile The Hybrid Synergy Drive system in the Prius v is essentially the same as the current third-generation Prius. The system uses two high-output motors, one 60kw (80 hp) unit that mainly works to power the compact, lightweight transaxle and another smaller motor that mainly works as the electric power source. Maximum motor drive voltage is 650 volts DC. The proven and practical nickel-metal hydride battery pack is the same as on the third-generation Prius liftback, but with a cooling duct located under the rear seat.

As with current-generation Prius cars, Hybrid Synergy Drive is a series-parallel hybrid system that can provide power either from the engine alone, or the motor alone, or any mix of both. A hybrid control computer manages the system so that optimum power is delivered according to driver demand. It uses a start/stop system and regenerative braking to conserve fuel and recharge the battery upon deceleration.

Hybrid Synergy Drive is built around a specially adapted, efficient 98-horsepower1.8-liter four-cylinder engine that runs on the Atkinson cycle and contributes to a total system horsepower of 134. Key components include an electric water pump that requires no belts, and an exhaust gas recirculation (EGR) system that helps warm the engine quickly, reducing fuel consumption when the engine is cold. Compact and light weight, the engine produces minimal noise and vibration. Sophisticated valve control, injector design, and other technologies reduce emissions to allow the Prius v to qualify for SULEV and Tier2 Bin3 emissions standards.

Four Driving Modes In addition to the standard driving mode, Prius v drive system also includes an Eco driving mode, an EV driving mode, and a Power mode. In Power mode, enhanced mid-range response enables easier coping with slopes and mountainous terrain. In EV mode, the Prius v can run on battery power alone for short distances and lower speeds, up to about a mile. In Eco driving mode, the engine management system prioritizes fuel economy, managing throttle response and limiting power consumption from the air conditioning.

Pitch and Bounce Control; Better Ride, Better Handling A new feature, Pitch and Bounce Control, works with suspension enhancements to improve ride comfort and control. Because the Prius v is a larger vehicle more likely to carry loads and passengers, front and rear suspension components have been redesigned to improve handling and ride quality. Front coil-over spring and damper capacities have been significantly increased and a new upper support has been designed. The steering gear has been attached to the front suspension member, and the stabilizer bar repositioned for more responsive steering feel and enhanced ride comfort.

In the rear, a torsion-beam suspension design has been fitted with appropriately tuned springs and dampers. The new rear-suspension system is designed to help ensure stability and ride comfort, and it has a lower mounting point to improve luggage space.

Pitch and Bounce Control uses the torque of the hybrid motor to enhance ride comfort and control. The system, working with wheel-speed sensors and in tune with the suspension, helps suppress bounce and toss motions to improve comfort for occupants. Because it helps control the balance and posture of the vehicle as a whole, it also functions to improve handling response.

Standard wheels are 16 inches in diameter, with 17-inch wheels available as an option.

Cutting Edge Safety and Security A variety of available and standard features maintain the Prius tradition of premium-level equipment packaging. Not least among them is a broad suite of advanced features, both active and passive, that are designed to help maximize occupant safety.

The all-new Prius v platform is designed with a force-absorbing body structure. Increased use of high-strength steel, notably in the front frame members, is a key part of providing a strong body structure without increasing weight. Helping to protect the cabin from side and rear intrusions are similarly engineered reinforcements using high tensile steels, all designed to disperse energy strategically throughout the vehicle to help protect passengers.

Like all Toyota models, the Prius v will feature Toyota’s Star Safety System™ standard, which includes Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Braking System (ABS), Electronic Brake-force Distribution (EBD) and Brake Assist. It also features the standard Smart Stop Technology brake-override system.

An electronic tire pressure monitoring system is standard equipment, and there are seven airbags strategically located about the cabin, including a knee airbag for the driver. New driver and front-passenger seat design helps lessen the possibility of whiplash injury during certain types of collisions while minimizing weight. A new Vehicle Proximity Notification System helps alert pedestrians and cyclists of an oncoming vehicle under certain conditions by emitting a small warning sound.

An available Pre-Collision System (PCS) retracts seatbelts and applies the brakes in certain conditions when a frontal crash is unavoidable. It is paired with Dynamic Radar Cruise Control.

Another available safety system, Safety Connect, can access a call center with a live operator who can dispatch police and emergency vehicles. The system combines automatic collision notification and a stolen vehicle locator feature, which can track the location of the stolen vehicle via GPS and help guide police to recover it

Peace of Mind Warranty Protection Toyota’s 36-month/36,000 mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items. Additional 60-month warranties cover the powertrain for 60,000 miles and against corrosion with no mileage limitation. The hybrid-related components, including the HV battery, battery control module, hybrid control module and inverter with converter, are covered for eight years/100,000 miles.

As part of the Goldenes Lenkrad (golden steering wheel) awards, which took place in Berlin on 9 November and are among the most important in the European automotive industry, PSA Peugeot Citroën received the Environment prize for its world-first HYbrid4 diesel hybrid technology.

The HYbrid 4 diesel technology was chosen from among 16 short-listed vehicles, concept and technology projects that marked the year for their proven or potential contribution to reducing the environmental impact of driving. The jury was composed of Auto Bild and Bild am Sonntag readers, as well as a panel of leading experts from 15 countries.

The award is a prestigious distinction for the Peugeot 3008 HYbrid4, the world's first hybrid diesel crossover, and the Citroën DS5 HYbrid4 Airdream, both of which will be introduced in first-quarter 2012.

The award was given to Jean-Marc Gales, Executive Vice President, Peugeot and Citroën Brands, during an evening gala event on 9 November. "We are extremely proud to receive this award for the second year in a row, following the Peugeot iOn electric car in 2010. This year's Green Steering Wheel confirms PSA Peugeot Citroën's longstanding position at the forefront of emissions control technology. I believe that HYbrid4 diesel technology will soon become the industry benchmark, just like the HDi engine and particulate filter, and our HDi Stop&Start technology launched last year."

By combining the environmental performance of a diesel thermal combustion engine with the advantages of an electric motor, PSA Peugeot Citroën's HYbrid4 powertrain delivers exceptional gains in fuel efficiency and carbon emissions. It reduces fuel consumption by approximately 30% compared with a traditional diesel vehicle, while emitting less than 100g per km.

TORRANCE, Calif. – Toyota Motor Sales (TMS), U.S.A., Inc. announced that the new 2012 Camry Hybrid is arriving at Toyota dealerships across the nation.

This all-new Camry Hybrid sets a new standard for efficiency, refinement and value in the mid-size hybrid sedan category.

The 2012 Camry Hybrid features an updated version of Toyota’s Hybrid Synergy Drive powertrain that helps propel the Hybrid LE model to EPA MPG Ratings of 43 city/39 highway and a class-leading 41 mpg combined. The revised hybrid-electric powertrain, which features a newly-developed 2.5-liter four-cylinder engine, also includes measures that improve electric motor-voltage control, optimize regenerative braking, and reduce parasitic losses in the transaxle. By combining the efficiency of the new hybrid-electric powertrain with reduced vehicle weight and improved aerodynamics, Toyota engineers eclipsed the efficiency of all currently available mid-size hybrid-electric sedans with the all-new Camry Hybrid.

New to the 2012 Camry Hybrid model, is an efficient EV mode that allows the driver to operate the car using the electric motor alone under certain conditions for up to one mile at speeds below 25 mph. As with the previous Camry Hybrid, the new vehicle is equipped with an ECO mode, which optimizes throttle response and air-conditioning output to help maximize fuel economy.

The new Camry Hybrid’s strengthened body structure increases the vehicle’s rigidity to help improve handling, steering, ride quality and occupant safety. The Camry’s body structure is designed to help absorb collision-impact forces and help minimize impact deformation to the passenger cabin. High-strength steel is used for B-pillar and rocker-panel reinforcements to help manage overall body deformation in the event of certain side collisions.

The new available Blind Spot Monitor uses sub-millimeter wave radar to detect vehicles in the driver’s blind spots. When the system detects a vehicle in the adjacent lane, it alerts the driver using indicators on the side mirrors. If the turn signal is on when there is a vehicle in the blind spot of the driver’s intended lane, the indicator on the corresponding mirror will flash.

Advancing the safety mission, the Camry Hybrid is also standard equipped with the Star Safety System™ that includes Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake Force Distribution (EBD), and Smart Stop Technology (SST).

The 2012 Camry achieves amazingly low interior noise levels in its passenger cabin, which now offers enhanced refinement and capability. To reduce noise throughout the vehicle’s interior, sound absorbing materials were strategically positioned to help control the penetrating wind and road noise that have become more apparent as drivetrains become quieter. Engineers were particularly keen on suppressing the noises that are near the frequency of human speech to help create a more comfortable environment for conversation, and the enjoyment of the new Camry’s in-car electronics. Acoustic glass, stronger door and rocker area seals, and the application sound insulating foam in the roof, pillars, and door openings are among the noise countermeasures employed by engineers on the 2012 Camry Hybrid.

A quiet, smooth, and refined ride quality are elements that help contribute to the enjoyment of the state-of-the-art connectivity features that are available on the 2012 Camry Hybrid. Standard features include hands free phone capability, and a USB port that allows enjoyment of music from portable devices. Toyota Entune™, Toyota’s innovative new multimedia system is also available on the new Camry Hybrid. This system leverages a compatible mobile smartphone to provide fully integrated access to entertainment and information services. Toyota Entune™ engages mobile apps such as Bing™, OpenTable®, and movietickets.com along with live weather, traffic, stocks, and sports in addition to integrating music options such as iHeartRadio’s 750+ stations and Pandora® internet radio’s personalized music service. The Entune™ multimedia system can be managed by a voice recognition system that helps the driver stay focused on the road.

The 2012 Camry Hybrid is available in LE and XLE grades, and both hybrid models are available at a significantly lower MSRP than their 2011 predecessors while delivering the best MPG of any mid-size sedan. The 2012 Camry Hybrid LE starts at $25,900 which is a $1,150 decrease from the 2011 model.

The Audi A8 hybrid combines the best of two worlds. Its gasoline engine – a 2.0 TFSI – and an electric motor develop peak output of 180 kW (245 hp) and 480 Nm (345.03 lb-ft) of torque for short periods of time. The luxury sedan can travel up to a speed of 100 km/h (62.14 mph) on electric power alone, and covers around three kilometers (1.86 miles) with zero local emissions at a speed of 60 km/h (37.28 mph). In the standard test cycle, it consumes less than 6.4 liters per 100 km (36.75 US mpg), which corresponds to CO2 emissions of less than 148 grams per km (238.18 g/mile).

Scheduled to launch in 2012, the Audi A8 hybrid combines the best of two worlds.

Its gasoline engine – a 2.0 TFSI – and an electric motor develop peak output of 180 kW (245 hp) and 480 Nm (345.03 lb-ft) of torque for short periods of time. The luxury sedan can travel up to a speed of 100 km/h (62.14 mph) on electric power alone, and covers around three kilometers (1.86 miles) with zero local emissions at a speed of 60 km/h (37.28 mph). In the standard test cycle, it consumes less than 6.4 liters per 100 km (36.75 US mpg), which corresponds to CO2 emissions of less than 148 grams per km (238.18 g/mile). Please note that these are provisional figures.

Parallel system: the hybrid driveDirectly mounted behind one another, the 2.0 TFSI and the electric motor of the Audi A8 hybrid form a parallel hybrid system. The sedan accelerates to 100 km/h (62.14 mph) in 7.7 seconds from a standing start and has a top speed of 235 km/h (146.02 mph).

The 2.0 TFSI has a displacement of 1,984 cc and an output of 155 kW (211 hp), with a maximum torque of 350 Nm (258.15 lb-ft) at 1,500 to 4,200 rpm. In the typical Audi manner, the four-cylinder engine combines three potent efficiency technologies: FSI gasoline direct injection, turbocharging and the Audi valvelift system. The latter of these further increases power, torque and efficiency by switching the stroke of the exhaust valves between two stages depending on the load and engine speed.

For use in the Audi A8 hybrid, the 2.0 TFSI underwent modifications in several areas. The alternator as an ancillary unit has been dropped, while the crankshaft bearing and the fine tuning of the turbocharger were adapted to the new requirements. A secondary air system at the cylinder head makes sure that the exhaust gas treatment cuts in particularly fast.

Integrated in the engine control unit, the hybrid manager controls the efficient change and smooth transitions between the operating modes.

An extensively modified eight-speed tiptronic serves the power transmission, without the aid of a torque converter. Its place is taken by the disk-shaped electric motor.

The permanent magnet synchronous motor (PSM), which also functions as a starter and – during deceleration – as a generator, has a peak output of up to 40 kW (54 hp) and 210 Nm (154.89 lb-ft) of torque for short periods of time. The electric motor is integrated in the cooling circuit of the TFSI engine.

The motor is combined with a multi-plate clutch operating in the oil bath and joining or separating it and the TFSI. Controlled by intelligent management, the clutch operates ultra-precisely, gently and fast in all situations.

The highly comfortable and fast-shifting hybrid transmission, which guides the engine torque to the front wheels, greatly contributes to the efficiency of the Audi A8 hybrid – its gears are widely spread. When the 2.0 TFSI is deactivated, an electric pump maintains the oil pressure in the hydraulic system to safeguard the convenient start-stop feature.

The power electronics, in the form of a pulse-controlled inverter, serve as a controller between the battery, which outputs direct current, and the electric motor, which operates on alternating current. Water-cooled by a separate low-temperature circuit, the component is distinguished by its low volume and weight. The power electronics include a DC/DC converter that couples the consumers in the 12V electrical system with the high-voltage network.Lightweight: the batteryA lithium-ion battery system, weighing a mere 36.7 kg (80.91 lb), serves as the energy store for the electric motor of the Audi A8 hybrid. The compact battery with a volume of just 26 liters (0.92 cu ft) is located in an area beneath the luggage compartment that is protected in the event of a collision.

The trunk capacity is 335 liters (11.83 cu ft). The battery consists of 72 cells; at 266 volts its nominal energy is 1.3 kWh and its power up to 40 kW.

The lithium-ion battery is cooled by air in two ways, depending on the requirement. At low-temperature load, it draws temperate air from the vehicle interior by way of a fan.

If its temperature exceeds a certain limit, a separate refrigerant circuit is activated. It is coupled to the automatic air conditioning system of the Audi A8 hybrid and uses a separate evaporator. This powerful active cooling system greatly helps the sedan to travel relatively long distances on electric power alone.

Versatile: the driving modesThe driver can decide which operating mode the Audi A8 hybrid should use – one of three driving modes can be selected at the press of a button on the center console or by means of the automatic selector lever. The EV characteristic map gives priority to the electric drive, while the D mode efficiently controls both the engine and the electric motor. The S mode and the tiptronic gate are designed for a sporty driving style. The hybrid sedan can operate in one of five drive modes: Driving with the combustion engine alone, with the electric drive alone or in hybrid mode is possible, as are recuperation and boosting.

Both drive sources are deactivated when the vehicle is stationary. In this convenient start/stop mode the automatic air conditioning remains active – its compressor has an electric drive. Once the driver releases the brake, the A8 hybrid starts rolling. It can be driven up to 100 km/h (62.14 mph) under electric power – and therefore with no local emissions. At a constant 60 km/h (37.28 mph) up to three kilometers (1.86 miles) can be traveled – enough for many residential areas and inner cities.

When the driver presses the accelerator beyond a certain threshold, the internal combustion engine takes over the drive function. At lower revs this engine will temporarily have a heavier load than is required for the drive – the load point shifts to a higher range and the efficiency improves.

The excess torque benefits the electric motor, which then serves as a generator to recharge the battery and power the consumers.

In quick acceleration, or “boosting,” the electric motor operates together with the TFSI; at full throttle in the S mode or during kickdown the full system output is briefly available. The hybrid drive then supplies the propulsion power of a large, naturally aspirated engine, but with far more efficiency.

When the driver releases the accelerator, the electric motor serves as a generator again. In most situations the TFSI is then decoupled from the drive system, so as not to cause any drag losses. The electricity recovered by the electric motor when coasting and during braking is buffered in the lithium-ion battery.

If the driver only brakes slightly, the electric motor performs the deceleration itself; during more forceful braking, the hydraulic braking system is simultaneously activated. Its brake booster has a second power supply through an electric vacuum pump. A complex rule-based strategy adapts the braking to the conditions of electric driving and energy recuperation. The power steering uses an electromechanical system.

Informative: the displaysThe Audi A8 hybrid comes with a display concept for making the driving states of the hybrid drive tangible to the driver. The tachometer on the instrument cluster has been replaced by a power meter, with a needle that indicates the total system output on a scale of 0 to 100 percent. A second scale is divided into colored segments – the gray and orange sections clearly indicate the drive mode currently used by the sedan. An additional instrument displays the charge level of the lithium-ion battery.

At the same time, the energy flow display clearly depicts the mode of operation and active components of the hybrid drive. It can be called up via the driver information system and the central MMI display. The MMI monitor shows a bar graph of the average consumption and recuperation quantity in five-minute increments.

Although room has to be made for all of the hybrid technology, the A8 hybrid is not a Spartan model. It comes standard with particularly efficient LED headlights, the Bose sound system, three-zone automatic air conditioning and a metallic paint finish.

DesignThe 18-inch cast wheels of the Audi A8 hybrid feature a ten-arm turbine design – their ten spokes resemble turbine blades. The tires have the size 235/55 R18. As an option, there are 19-inch wheels with a two-color paint finish and in the same design, which is typical for hybrid vehicles from Audi, with 245/45-series R19 tires.

Beyond that, the Audi A8 hybrid is further distinguished by the subtle differentiation on the outside. The rear hatch and the fenders bear hybrid badges; these are illuminated in door sill trims. Arctic Silver is available as an exclusive paint finish.

The A8 hybrid will be one of the lightest vehicles in its competitive segment, drawing on Audi’s comprehensive ultra-lightweight competence. Except for the B-pillars of hot-shaped, ultra-high-strength steel, its ASF (Audi Space Frame) body is made entirely of aluminum. Weighing just 231 kilograms (509.27 lb), it is roughly 40 percent lighter than a comparable steel construction.

The ASF body is structured according to bionic principles. Its frame comprises extruded sections and pressure diecast parts of aluminum; the aluminum panels – such as the roof panels and the side panels – are joined by friction connections. Like the bones of a human skeleton, all components combine optimal function with low weight. The material is used only where necessary and always in a tailored configuration.[source author="Audi USA News" aurl="http://www.audiusanews.com" site="Audi USA News" surl="http://www.audiusanews.com"][/source]

Kia Motors America (KMA) is one of the automotive industry's current fuel economy leaders, and that position was strengthened with the launch of the 2011 Optima Hybrid,

the brand's first hybrid vehicle in the U.S. Designed to appeal to consumers looking for a stylish and well-appointed sedan that does not sacrifice style, comfort, performance or value for fuel efficiency, the Optima Hybrid offers the same combination of head-turning design and modern amenities that earned critical and consumer acclaim for the Optima following its debut, and adds a more fuel-efficient drivetrain and state-of-the-art lithium-polymer battery pack to deliver up to 35 miles per gallon (mpg) in the city and a class-leading 40 mpg2 on the highway.

Available in two configurations – base model or with an advanced Hybrid Premium and Technology Package – all Optima Hybrids offer several features, including distinctive designs for the front grille and headlamps and 16-inch alloy wheels, fog lamps, heated outside mirrors, front and rear lower bumpers and side sills and LED tail lamp design. For 2012 the Optima Hybrid builds on an already solid platform with the addition of HD Radio and power folding outside mirrors to the Hybrid Premium and Technology Package.State-of-the-art Hybrid PowertrainAll 2012 Optima Hybrid models feature a fuel-efficient hybrid powertrain with a 2.4-liter four-cylinder Atkinson cycle gas engine that produces 166 horsepower connected by a wet clutch to an Interior Permanent Magnet (IPM) synchronous electric motor producing 40 horsepower and 151 lb-ft of torque up to 1,400 rpm (in full-electric mode only). The advanced powertrain, mated to an efficient six-speed automatic transmission, delivers 35 miles per gallon in the city and up to a class-leading 40 miles per gallon on the highway. The full parallel hybrid system can be driven in zero emission, full-electric drive mode at speeds up to 62 miles per hour or in blended gas-electric mode at any speed. When the car comes to a stop and the electrical load is low, the engine shuts off to completely eliminate idle fuel consumption and emissions.

To power the electric motor, the Optima Hybrid leverages a state-of-the-art, air-cooled 270V lithium-polymer (Li-PB) battery. Developed in partnership with LG Chem, Li-PB chemistry offers an optimum balance of power delivery, energy density, reliability and thermal stability. Compared to commonly used nickel metal hydride systems, Kia's Li-PB system is 20-30 percent lighter, occupies 40 percent less volume, is 10 percent more efficient, offers two times the power density, and holds a charge 25 percent longer than many comparable competitor systems. At only 95 pounds, the battery system is extremely durable with warranty coverage for up to 10 years or 150,000 miles.

Sleek and Aerodynamic ExteriorMaintaining the performance-oriented yet refined aesthetic of its non-hybrid siblings, the Optima Hybrid's world-class design combines a sleek silhouette and aggressive stance with sculpted elements that evoke passion and communicate the Kia Motors' philosophy of creating stylish and fun-to-drive vehicles. In keeping with Kia's visual motif, the Optima Hybrid proudly features a unique hybrid-specific black gloss and chrome version of the brand's signature tabbed front grille. Five millimeters lower than the non-hybrid Optima, the vehicle's coupe-like profile is accentuated by a sweeping chrome arc that flows seamlessly from the A through the C pillars, a distinctive design element that visually lowers the car while enhancing its proportions. Optima Hybrid's roofline connects with its pronounced shoulder line that leads to its sculpted flanks and extended wheelbase. Boldly flared wheel arches and a raked cabin create a graceful and muscular stance.

Every Optima Hybrid offers several enhancements to its exterior to improve aerodynamics, including a unique headlamp design that helps to channel air around the vehicle, rear spoiler, smooth underfloor panels that provide improved airflow under the vehicle, and smoother rear fascias (sides). The use of an active air flap system in the front grille helps to reduce drag by automatically opening or closing based on vehicle speed, engine temperature, and airflow in the front of the car. A lower ride height (five mm lower) and unique side mirror design also contribute to the Optima Hybrid's improved aerodynamic profile. Combined, all aerodynamic updates help the hybrid model achieve a 0.26 drag coefficient – a 10-percent improvement over non-hybrid models.

Every 2012 Optima Hybrid comes well equipped with numerous standard features, including hybrid-specific lightweight 16-inch alloy wheels, SX trim-inspired front and rear lower bumpers and side sills, unique LED tail light design, rear lip spoiler, single hidden exhaust tip, and a Virtual Engine Sound System (VESS) that plays a pre-recorded engine sound during electric-only operation up to 12 miles per hour to help notify people outside the vehicle that it is approaching.

When equipped with the Premium Technology Package, 17-inch alloy wheels with low-rolling-resistance tires, power folding outside mirrors, and HID headlamps with auto leveling are added.High-tech and Modern InteriorLike all Optima models, the Optima Hybrid offers sleek modern lines and numerous well-positioned features inside the cabin and exudes a sporty, yet efficient layout designed with the eco-conscious driver in mind. From the instrument panel that's contoured toward the driver to create a cockpit-like feel to the precise gauges and engaging technology, the Optima Hybrid's interior provides a unique driver-centric experience without sacrificing passenger comfort or roominess.

The Optima Hybrid adds to the extensive list of standard convenience features and stylish appointments found on the well-equipped Optima LX A/T trim, with equipment including an eight-way power adjustable driver's seat, electric dual zone automatic temperature control with rear vents, push-button start with Smart Key, Supervision™ meter cluster with unique LCD display for hybrid information, leather-wrapped steering wheel and shift knob, one-touch automatic up/down on front windows, chrome interior door handles, glove box illumination, rear reading lamps, and fixed rear seats with ski pass-through, a feature not found on most hybrid midsize sedan competitors. The Optima Hybrid's air conditioning system uses an electric compressor, reducing parasitic losses common in belt-driven systems and allowing cool air to flow even with the engine off in "idle-stop" mode.

The Optima Hybrid was the first Kia vehicle to offer the company's proprietary UVO powered by Microsoft®3 voice-activated infotainment system, which is paired with the AM/FM/CD/MP3/Sat audio system with SiriusXM™ Satellite Radio capabilities with three months complimentary service4, back-up camera, auxiliary and USB audio input jacks for connecting with MP3 players and Bluetooth®5 wireless connectivity with steering wheel-mounted controls.

Consumers who select the Optima Hybrid with the available Hybrid Premium and Technology Package will enjoy additional comfort and convenience features, including a panoramic sunroof, unique 17-inch alloy wheels, a four-way power adjustable front passenger seat, driver's seat memory, heated and cooled front seats, heated rear seats and steering wheel, HID head lights with automatic leveling, leatherette-wrapped center fascia, auto-dimming rear-view mirror with Homelink®6 and compass, a navigation system with back-up camera and SiriusXM Traffic™7, and an eight-speaker Infinity®8 audio system (these available features replace the UVO system), and power folding outside mirrors.Building on a Dynamic PlatformThe Optima's distinctive style and sporting demeanor is evident from its sheet metal down to its platform. Optima's low, aerodynamic and powerful stance is assisted through its overall length of 190.7 – an increase of 1.7 inches over the previous generation model – overall width of 72.1 inches and wheelbase of 110 inches and has a low ground clearance of 5.1 inches. The midsize sedan's lightweight design uses high-tensile-strength steel to enhance structural strength while also achieving high torsional stiffness, benefiting handling, ride quality and refinement. Additional measures to help improve noise, vibration and harshness (NVH) reduction qualities are fitted throughout the Optima.

The Optima Hybrid enhances the existing platform with features designed to reduce weight and improve efficiency. Lighter and more aerodynamic 16- and 17-inch alloy wheels are utilized to reduce weight and drag while low-rolling-resistance tires are used to lower the amount of friction generated when driving, which decreases fuel consumption. The extensive use of aluminum instead of steel for the lower front and rear control arms, tie rod ends, and rear knuckles helps contribute to the weight reduction of the Optima Hybrid.

Built on a unibody frame, the front-wheel-drive Optima Hybrid utilizes independent front and rear suspension systems. MacPherson struts are used in the front with a multi-link layout in the rear and are both joined with coil springs and front anti-roll bars to engage drivers with responsive handling and provide the utmost comfort whether the road is smooth or less than ideal.Standard Kia Safety FeaturesThe 2012 Optima Hybrid is equipped with a high level of standard safety features. All trims come outfitted with driver and passenger advanced front airbags, front seat-mounted side airbags, first and second row side curtain airbags, front active headrests, side-impact door beams, height-adjustable front seatbelts with pre-tensioners, three-point seatbelts for all seating positions, Lower Anchors and Tethers for Children (LATCH) and a Tire Pressure Monitoring System (TPMS). A four-wheel Antilock Brake System (ABS), Electronic Stability Control (ESC), Vehicle Stability Management (VSM), a Traction Control System (TCS), a Brake Assist System (BAS) and Hill Assist Control (HAC) also are standard.

An advanced Battery Management System (BMS) on the Optima Hybrid constantly monitors the hybrid battery and cuts output if an abnormality is detected.

Industry-Leading WarrantyThe 2012 Optima Hybrid is covered by Kia's comprehensive warranty program9, which offers consumer protection at an exceptional value. Included in this program are a 10-year/100,000-mile limited powertrain warranty, a five-year/60,000-mile limited basic warranty and a five-year/100,000-mile anti-perforation warranty. A five-year/60,000-mile roadside assistance plan also is part of the comprehensive vehicle coverage.Design-Led Transformation and Product LineKia Motors has undergone a dramatic, design-led transformation, which has been delivering dynamically styled vehicles in several important segments at exactly the right time, contributing to the brand's continued gains in U.S. market share. Kia is poised to continue its momentum and brand growth through design innovation, quality, value, safety features and new technology. Kia's commitment to the U.S. market is represented by its U.S.-based manufacturing facilities in West Point, Georgia – KMMG – which is responsible for the creation of more than 10,000 plant and supplier jobs and added the critically acclaimed Optima midsize sedan to its production line in September. Kia's model year 2012 vehicle line includes the Sorento CUV, Sportage compact CUV, Optima midsize sedan, Optima Hybrid, Soul urban passenger vehicle, Forte compact sedan, Forte 5-door compact hatchback, Forte Koup two-door coupe, all-new Rio and Rio 5-door sub-compacts and Sedona minivan.[source author="Kia Media" aurl="http://www.kiamedia.com" site="Kia Media" surl="http://www.kiamedia.com"][/source]

The CR-Z is available in two models – the well-equipped CR-Z and the feature-rich CR-Z EX. A six-speed manual transmission is standard equipment and a Continuously Variable Transmission (CVT) is available. Standard features on the CR-Z include Vehicle Stability Assist, an AM/FM/CD/USB audio system with six speakers, automatic climate control, power windows and door locks, remote entry, cruise control, and more.

The exterior’s “one-motion” wedge form begins at its low-slung hood to form a broad forward stance. A side profile with a deeply inset beltline adds a dynamic element, while the short wheelbase and large, wide front grille accent the vehicle’s athletic look. Exterior colors include Crystal Black Pearl, Milano Red Pearl, North Shore Blue Metallic (exclusive to CR-Z), Premium White Pearl and Storm Silver Metallic.

A high-tech appearance and intuitive controls define the interior. Instrument panel meters illuminate with a three-dimensional blue color theme resulting in a multi-layered appearance. Set against textured black materials and aluminum-style trim accents, the upper portion of the dashboard extends toward the driver to provide a wraparound cockpit environment. Premium sport-oriented seats are designed to provide firm lateral support along with everyday driving comfort. A mid-ship console behind the front seats optimizes cargo space, and a hard-shell separator can be closed to create additional hidden storage.

The CR-Z features a six-speaker, 160-watt AM/FM/CD audio system with an auxiliary input jack for connection to a portable audio player, and all models include a USB audio interface4 for connecting an iPod5 or other compatible audio device. Other audio features include speed-sensitive volume control and CD/MP3 text readout. The radio data system shows supplemental programming information from participating radio stations while also offering search-by-genre capability (not available on the CR-Z EX with navigation).

The Honda Satellite-Linked Navigation System™3 is available on the CR-Z EX model and features a 6.5-inch display. The navigation system database includes more than 7-million points of interest and integrates the audio system. The voice recognition feature is capable of inputting numbers, street names and cities, in addition to more than 600 commands. Data storage is via a single DVD that contains information for the entire United States.Performance and Efficiency

The CR-Z hybrid powertrain is a unique variation of Honda’s original IMA technology , which originally debuted on the 2000 Honda Insight, the first hybrid vehicle available for sale in North America. The system utilizes a four-cylinder, 16-valve, single-overhead cam engine with “intelligent” Variable Valve Timing and Lift Electronic Control (i-VTEC) that receives additional power from the Integrated Motor Assist (IMA) system’s DC brushless electric motor. The system delivers a combined peak output of 122 horsepower at 6000 RPM and 128 lb-ft. of torque at 1000 to 1750 RPM (123 lb-ft. at 1000 to 2000 on CVT-equipped models).

The 10-kilowatt electric motor assists in acceleration and also acts as a generator during braking or coasting to capture kinetic energy that recharges the 100-volt IMA nickel-metal hydride battery pack. The gasoline engine can automatically turn off during vehicle stops to improve efficiency. When starting on steep inclines from a stop with the manual transmission, hill start assist temporarily prevents the vehicle from rolling backwards during the moment between releasing the brake, depressing the throttle and releasing the clutch.

EPA-estimated fuel economy6 is 35/39/37 city/highway/combined mpg on CVT-equipped models and 31/37/34 city/highway/combined mpg on manual models. The CR-Z is rated as an Advanced Technology Partial Zero Emissions Vehicle (AT-PZEV) in states that adhere to California Air Resource Board (CARB) ZEV standards (EPA Tier 2, Bin 2 in all states).Three-Mode Drive System

Activated via three backlit buttons to the left of the steering wheel, the three-mode drive system allows the driver to select between individual modes of performance for Sport, Normal and Economy driving styles:

Sport mode enhances engine throttle responsiveness, electric power steering effort and the electric motor power assist. Normal mode standardizes steering, engine response, motor assist and air conditioning settings. Econ mode can increase the potential for enhanced fuel efficiency by optimizing throttle angle for smooth acceleration, lower engine rpm and limiting power and torque by approximately 4 percent (except at wide-open throttle). It can also reduce the air conditioning’s overall load on the engine and modify the cruise control to operate more efficiently.Safety by Design

The CR-Z demonstrates a commitment to safety in its design and construction. The Advanced Compatibility Engineering™ (ACE™) body structure helps protect vehicle occupants in a frontal collision. Additional safety technologies include: standard dual-stage, multiple-threshold front airbags; standard front-side airbags with passenger-side Occupant Position Detection System (OPDS); side-curtain airbags, active head restraints; an anti-lock braking system (ABS); a tire pressure monitoring system; and a pedestrian injury mitigation design in the front of the vehicle.

Sport-Tuned Chassis

The front MacPherson strut and rear H-shaped torsion beam suspension are tuned to provide a sporty driving experience. All models are equipped with 16x6-inch aluminum wheels with 195/55R16 86V tires, while accessory 17x7 alloy wheels with 205/45R17 84V tires are available. The standard anti-lock braking system (ABS) with electronic brake distribution (EBD) uses ventilated front discs and solid rear discs. The low vehicle height and placement of the battery and other hybrid components beneath the rear cargo area further contribute to a low center of gravity and responsive, sporty handling. Electric power-assisted rack-and-pinion steering enhances steering performance and improves efficiency.

Warranty

The 2012 Honda CR-Z is covered by a 3-year/36,000-mile new-car limited warranty, a 5-year/60,000-mile powertrain limited warranty, and a 5-year/unlimited-mile corrosion limited warranty.

The world’s fastest-accelerating hybrid – according to Guinness World Records – is also in a fuel-economy class of its own, according to organizers of the UK’s most prestigious economy run.

In a stark demonstration of Infiniti’s new-generation hybrid technology, an Infiniti M35h driven over a demanding 596km route returned 6.49 l/100km – more than 7 per cent better than its official combined figure of 7.0 l/100km. All the other hybrids taking part, both diesel and petrol, fell short of their official combined fuel consumption figures.

In winning its class in the 2011 ALD Automotive/Shell FuelSave MPG Marathon, the Infiniti M35h showed how its innovative one motor/two clutch system enables zero-emissions running to be utilised more often, for longer periods and at higher speeds than other hybrid systems.

Overall, the Infiniti M35h cruised silently on electric power for 290 of the 596km. In other words almost half the route was completed with the 3.5-litre petrol V6 engine switched off. On one 87km leg of the economy run, the M35h ran for 48km – over 55% of the distance – on power alone from the lithium-ion batteries and electric motor, at 68PS one of the most powerful in production.

“Infiniti’s Direct Response Hybrid system was developed to offer a no-compromise way of providing both performance and fuel economy and this result demonstrates how successful that approach has been,” said Wayne Bruce – Communications Director.

“Achieving low fuel consumption in the official cycle tests might look impressive but helps no one if it is not readily achievable in real life.

“For a large luxury five-seat saloon capable of 0-100km/h in just 5.5 seconds to turn in more less than 6.5 l/100km in real-world driving is a remarkable result.”

The Infiniti M35h can call on a total system power of 364PS from its combination of petrol V6 and electric motor. In performance the car lacks for nothing with a top speed limited to 250km/h and acceleration from 0-100km/h in 5.5 seconds. As Guinness World Records confirmed in August this year, its standing 400m time of 13.9 seconds makes it the fastest hybrid in production. Despite its high performance, the Infiniti M35h’s official combined consumption of 7.0 l/100km is matched by a tax-saving 162g/km of CO2.

Economy aids fitted as standard to the pioneering hybrid include an eco setting in the Infiniti Drive Mode Selector. As well as changing throttle response and transmission mapping, for earlier gear changes, it activates Infiniti’s unique Eco Pedal. Pedal pressure is gently modulated to encourage maximum engine efficiency, the pedal pushing back when the driver is needlessly heavy with the right foot. The Eco Pedal operates in conjunction with an indicator light system that clearly shows when the car is at its economical best.

“We drove as normal and the car did all the hard economy work for us,” said one of the drivers, British motoring journalist Bob Murray. “The Eco Pedal and economy warning light were invaluable aids, while the dashboard graphic showing the V6/electric power delivery made it easy to make the most of the electric motor. We were often cruising along on battery power at over 100km/h.”

Organised by the FleetWorld group, this was the 10th MPG Marathon. Twenty six cars took part in the two-day event which covered 596km of motorways and minor roads across some notably hilly parts of southern England.[source author="Nissan News" aurl="http://www.nissannews.com" site="Nissan News" surl="http://www.nissannews.com"][/source]

Anaheim, California USA– October, 18 2011: Fisker Automotive announced today that the Company has commenced sales of its 2012 model year Karma sedan after having received certification from the US Environmental Protection Agency (EPA) earlier this week.

As the first luxury sports sedan on the market with a range-extended electric powertrain, the Karma creates an alluring class of its own. By further combining world-class style and performance, the Karma is the only environmentally responsible option for most luxury car buyers.

“With receipt of EPA certification in hand, we have achieved a major milestone by recording the first sales of our groundbreaking Karma sedan,” said Henrik Fisker, CEO and co-founder of Fisker Automotive. “Production of the Karma is ramping, and we have a strong dealer network in place so we can deliver many more of these truly amazing automobiles to customers during the remainder of 2011 and for many years to come.”

The Karma Sedan is a series Plug-in Hybrid Electric Vehicle (PHEV) powered by a lithium-ion battery and an efficient 2.0-liter range-extending gasoline engine. The gasoline engine only turns a generator, which charges the battery and sends electricity to two electric traction motors that drive the car.

It is optimized to provide the ability to travel in all-electric mode for typical daily use, but can also leverage the existing gasoline infrastructure to power its range extending generator, as needed, thereby eliminating ‘Range Anxiety’ and providing the freedom, flexibility, and peace of mind that comes with the extended range of a conventional vehicle.

The Karma’s all-electric range was found to be 32 miles by the EPA under its test criteria. To put that figure in perspective, a Karma driver with a 40-mile commute who starts each day with a full battery charge will only need to visit the gas station about every 1,000 miles and would use just 9 gallons of gasoline per month. The Karma battery can be recharged in less than six hours using the same 240v household current that powers many major home appliances. The Karma can also be charged using standard 110v power from any electrical outlet.[source author="Fisker Automotive Press Materials" aurl="http://karma.fiskerautomotive.com/press_materials/index" site="Fisker Automotive Press Materials" surl="http://karma.fiskerautomotive.com/press_materials/index"][/source]

The significantly updated 2012 Insight hybrid debuts today with new exterior styling, an enhanced interior, additional features on select models and an EPA fuel economy-rating improvement of 1 mpg.

The Insight’s city/highway/combined EPA fuel economy rating of 41/44/42 mpg, up from 40/43/41 on the prior model, continues to offer the highest EPA fuel economy rating of any new vehicle currently available with a Manufacturer’s Suggested Retail Price (MSRP) starting under $20,000.

The aerodynamically styled, five-passenger, five-door dedicated hybrid vehicle receives extensive changes inside and out for 2012. Exterior changes include a more distinctive grille design that introduces a thin, blue accent bar representative of the Insight’s high-tech hybrid identity. Restyled front and rear bumpers, along with changes under the vehicle, contribute to a 2-percent increase in aerodynamic performance. New designs for the headlight and brake light internal reflectors further complete the refreshed look. Insight and Insight LX models have new 15-inch wheel covers and the Insight EX has newly styled 15-inch alloy wheels. Slightly wider 185/60R15 tires, up from 175/65R15 tires on the prior model, contribute to confident driving performance.

The Insight’s interior refinements for 2012 include a reconfigured rear seat area for better leg and head room; a redesigned gauge cluster background with a more technically sophisticated appearance; reshaped center-console beverage holders that accommodate larger drinks; and a more supportive front armrest (Insight LX and EX).

The Insight LX has new, more premium seat fabric, while the Insight EX is upholstered with a combination of synthetic leather (new) and premium fabric. Rear-seat headroom improves by 0.6 inches with changes to the rear headliner shape and deeper sculpting of the rear seat cushion to improve rear passenger comfort. Rearward visibility improves with a more compactly mounted rear-wiper motor housing and a thinner rear spoiler that creates a larger viewing area out the lower back window. The Insight becomes quieter for 2012 with increased thickness to the vehicle’s existing noise-insulation materials and additional insulation panels in the cargo area.

Available on Insight EX models, the Honda Satellite-Linked Navigation System™ with voice recognition2 receives several notable upgrades including the addition of a rearview camera. The system provides routing and guidance to individual addresses and more than 7-million points of interest within the continental United States. A 16-GB flash memory system replaces the 4.7-GB DVD-based system used on the prior model. The new system offers faster route calculation and includes FM traffic, a subscription-free service that alerts drivers to traffic conditions.

The Insight is powered by an Integrated Motor Assist™ (IMA™) system comprised of a 1.3-liter i‑VTEC® gasoline 4-cylinder engine and a 10-kilowatt electric motor. The combination develops 98 horsepower at 5800 rpm and 123 lb-ft. of torque at 1000-1700 rpm. For 2012, friction-reducing measures in the engine and the Continuously Variable Transmission (CVT) contribute to the new model’s increased fuel economy. A 10.6-gallon fuel tank provides an estimated maximum driving range exceeding 400 miles.

The Insight features the Eco Assist™ System, an innovation that can enhance efficient vehicle operation while providing feedback related to individual driving styles. Eco Assist can help drivers improve fuel efficiency, both by altering vehicle functionality and providing driver feedback, with fuel economy dependent on their given set of driving conditions. Pressing the ECON button can further enhance the efficiency of multiple vehicle systems: throttle control, CVT operation, idle-stop duration, air conditioning and cruise-control operation (if equipped). Eco Assist also provides feedback about driving style via a 3D-like background within the speedometer. The background changes colors from green to blue to reflect how efficiently or inefficiently the driver is accelerating or braking (green is more efficient).

Aerodynamic refinements for 2012 include changes to the shape of the engine bay underbody cover and the addition of air diffusers under the rear bumper to smooth airflow exiting behind the vehicle. The strakes ahead of the front wheels have been extended by 0.4 inches to better direct air around the wider front tires.

Standard safety features on all Insight models include dual-stage, multiple-threshold front airbags; front-side airbags with a passenger-side Occupant Position Detection System (OPDS); side-curtain airbag system; anti-lock brakes with electronic brake distribution (EBD); driver’s and front-passenger’s active head restraints; and a front body structure designed to mitigate pedestrian injuries. The Insight also features Honda’s Advanced Compatibility Engineering™ (ACE™) body structure, which provides improved occupant protection and crash compatibility between vehicles of different sizes and ride heights in frontal crashes.

The 2012 Insight is offered in three distinct models. The value-oriented base model, simply designated as "Insight," is well equipped with a 160-watt, two-speaker audio system, automatic climate control, power windows, remote entry and more.

The Insight EX adds alloy wheels, steering wheel-mounted paddle shifters, an audio system with six speakers, heated side mirrors with integrated turn signals and much more. For 2012, the EX gains Bluetooth® HandsFreeLink®3, automatic headlights and a leather-wrapped steering wheel and shift knob. The Insight EX is available with the Honda Satellite-Linked Navigation System with voice recognition and rearview camera.

Insight accolades include J.D. Power and Associates "Highest Ranked Compact Car in Initial Quality in a Tie" in their 2011 Initial Quality Study SM (IQS) (the Insight tied with the Civic). The IQS names the highest performers within the first 90 days of vehicle ownership. And for the past three consecutive years, the Insight was named a Top 10 Green Car by Kelley Blue Book's kbb.com4. The Insight was also named one of the "Greenest Vehicles of 2011" by the American Council for an Energy Efficient Economy (ACEEE).

Honda is a leader in developing cleaner, more fuel-efficient vehicle technologies, including the original Honda Insight, introduced as America’s first mass-produced hybrid car in December 1999. Honda is also a leader in the development of advanced alternatives to gasoline, including the zero-emission, hydrogen-powered FCX Clarity fuel-cell electric car, the world’s most-advanced production fuel cell automobile.

Honda’s diverse lineup of environmental vehicles also includes the Civic Natural Gas sedan, the only retail CNG passenger vehicle currently available from any automaker in the U.S., and three distinct gasoline-electric hybrid models: Civic Hybrid, CR-Z sport hybrid and Insight hybrid.

Honda was named America's "Greenest Automaker" for the fifth consecutive time by the Union of Concerned Scientists (UCS) in late 2010. The award is earned by the company with the lowest combined score of its smog-forming and greenhouse gas emissions (primarily CO2) in its U.S. automobile fleet. Honda has led the UCS rankings of overall vehicle environmental performance since the first UCS study in 2000, marking a decade of Honda leadership in reduced vehicle emissions. Honda earned the recognition with an industry-best score based on model year 2008 data, the latest available for analysis. [source author="Honda Media" aurl="http://hondanews.com" site="Honda Media" surl="http://hondanews.com"][/source]

RICHMOND, Calif.– The Toyota Prius, the best-selling hybrid vehicle in America and the world, offers advanced new infotainment systems for 2012, including the Entune suite of connectivity features.

A new PLUS Performance accessory appearance and handling package introduced in late 2011 continues for 2012.

The Toyota Prius continues to lead the market for hybrid automobiles that it started 15 years ago. With its 50-MPG fuel economy rating, Prius is the most fuel-efficient gas-powered passenger car available in the U.S. today. Prius offers its stellar fuel economy in a versatile five-passenger package that is recognized as a midsize car by the EPA. Since 2000, Toyota has sold over one million Prius models in the U.S.

The third-generation Prius, which was all-new for the 2010 model year, gains updated headlamps and tail lamps, plus a new front fascia and bumper for 2012. The Prius Two gains new 15-inch wheel covers for 2012 and standard LED Daytime Running Lights (DRL). The Prius Three adds a standard three-door Smart Key entry system, and the Prius Four features standard auto on/off headlamps. The Prius Four also provides enhanced comfort with new SofTex-trimmed seats and an eight-way power adjustable driver’s seat.

There’s big news for the 2012 Prius in the audio/infotainment area, with new standard systems for Prius Two, Three and Four models. The Prius Two, features a new Display Audio touch-screen system with a 6.1-inch screen. The AM/FM CD player unit offers MP3/WMA playback capability with six speakers, a USB port for iPod® connectivity, auxiliary input jack, Bluetooth® hands-free phone capability and audio streaming. The display also provides vehicle information and allows the driver to customize vehicle settings.

The Prius Three adds navigation and Entune, plus an integrated backup camera display, SiriusXM Satellite Radio capability, HD Radio™ with iTunes® Tagging, advanced voice recognition and text-to-speech with programmed and customizable text responses. The Toyota Entune system is a collection of popular mobile applications and data services, with three years of complimentary access. Once a smart phone is connected to the vehicle using Bluetooth wireless technology or a USB cable, Entune’s features are operated using the vehicle’s controls or, for some services, by voice recognition. Entune offers mobile apps for Bing™, iHeartRadio, MovieTickets.com, OpenTable®, and Pandora®. Entune data services include a fuel price guide, sports scores, stocks, traffic and weather.

For 2012, the Prius Four includes that system plus eight JBL® GreenEdge™ speakers and an eight-channel JBL amplifier. GreenEdge technology significantly reduces electric draw on the vehicle, which can help enhance fuel economy. When the Deluxe Solar Roof Package is ordered for the Prius Four, that system is further upgraded with a Head-up Display and Premium HDD Navigation System, which uses an exclusive seven-inch touch-screen with split-screen capability.

The Solar Roof Packages continue to offer the world’s first sliding glass moonroof packaged with solar panels, located over the rear seating area, that power a ventilation system. The solar powered ventilation system helps reduce the interior air temperature when parked directly in the sun. Cool-down time is shorter when the driver returns to the vehicle, thus reducing the use of air conditioning. The available remote air conditioning system was the first in the world to function on battery-power alone, and it allows remote operation so the driver can cool the interior temperature for comfort before getting into the car.

The top-of-line Prius Five model’s Advanced Technology Package for 2012 includes the Premium HDD Navigation System, plus the Head-up Display, Dynamic Radar Cruise Control, Pre-Collision System and Lane Keep Assist. The Pre-Collision System retracts the front seatbelts and applies the brakes in certain conditions when it determines that a crash is unavoidable. Lane Keep Assist can help the driver stay within the lane.

The dealer-installed PLUS Performance accessory package gives the Prius a decidedly sporty demeanor, as well as sharper handling. The Toyota Racing Development (TRD) engineered package starts with a seven-piece aerodynamic ground effects kit that delivers an aggressive and lower-profile stance. The custom body kit was aerodynamically designed and engineered to reduce the vehicle’s coefficient of drag, maintaining its already great fuel efficiency.

Eco-IconThe Toyota Prius – now synonymous with “hybrid” – entered the market in 1997 as the world’s first mass-produced hybrid. The company’s exclusive Hybrid Synergy Drive System was introduced in 2004 on the second-generation Prius. The Prius helped boost public awareness for the automobile’s role in the environment, specifically putting a focus on improving fuel efficiency and reducing carbon emissions.

The current Prius extends its record of continuous improvement in fuel economy. The first-generation Prius was estimated at 41 EPA combined MPG, and the second-generation model achieved a 46 MPG EPA combined rating. Toyota increased fuel efficiency for the third-generation Prius to an EPA estimated 51 MPG in city driving, 48 MPG highway and a combined 50 MPG. Mileage is especially improved in cold-start conditions and at higher speeds.

Hybrid Synergy DriveThe Prius is built using processes that reduce emissions in every stage of the vehicle lifecycle, from production and driving, through to eventual disposal and dismantling years down the road.

A 1.8-liter Atkinson-cycle, four-cylinder engine produces 98 horsepower at 5,200 rpm. Together with its electric motor, the hybrid system generates a combined 134 net horsepower. Due to the unique way that Toyota’s Hybrid Synergy Drive combines the power of the gasoline engine and electric motor, the driver experiences a feeling of torque in the Prius that makes it feel even more powerful than the output numbers suggest.

Use of an electric water pump and an exhaust gas recirculation (EGR) system also contributes to the engine’s efficiency. The 1.8-liter Prius engine was the first Toyota powerplant that requires no accessory drive belts, helping enhance powertrain efficiency and also potentially reducing maintenance costs.

Prius has been an uncompromised “full” hybrid since its introduction. This means it can run on the gasoline engine alone, battery alone, or a combination of both. The Hybrid Synergy Drive was completely re-engineered for the third-generation Prius, with lighter, more efficient components.

The 2012 Prius offers four driving modes (“Normal,” “Power,” Eco” and “EV”). The EV Mode allows driving on battery power alone at low speeds for about a mile, if conditions permit. Power Mode increases sensitivity to throttle input for a sportier feel; Eco Mode helps drivers achieve the best mileage. A multi-information display panel that monitors fuel and energy consumption is standard. It provides feedback on the Prius’ efficiency using three different displays to help the driver adopt economical driving habits.

The 2012 Prius is certified as a Super Ultra Low Emission Vehicle (SULEV) and an Advanced Technology Partial Zero Emissions Vehicle (AT-PZEV) in California, as well as those states applying California emission standards. The AT-PZEV certification requires the SULEV exhaust standard linked with the ability to meet a zero-fuel-evaporative standard, a 150,000-mile durability demonstration, extended emissions system warranty, and technology deemed by the California Air Resources Board (CARB) to advance future fuel cell vehicles. In the rest of the country, Prius is certified as Tier 2, Bin 3.

Trend-Setting DesignThe Prius’ design, by itself, has come to represent “hybrid” in the eyes of many. The 106.3-inch wheelbase helps to give the Prius a smooth ride and the interior room of a midsize sedan. Weight was saved through use of aluminum for the hood, rear hatch, front stabilizer bar and brake calipers and by using super high-tensile strength steel in the inner rocker panel, center pillar and roof reinforcement.

The third-generation Prius received more hours of wind tunnel testing than any other Toyota in history, resulting in one of the cleanest aerodynamic profiles of any mass-produced vehicle in the world. By focusing on the shape of the body, underfloor, wheelhouse liner and wheel face design, the designers reduced the coefficient of drag (Cd) value to 0.25, one of the lowest for any production car.

LEDs (light emitting diodes), optional in low beam headlamps and standard in DRLs, tail and stop lamps, help reduce the vehicle’s power consumption. An exhaust heat recirculation system reduces heat waste by warming engine coolant during cold startup, for improved performance. It also heats up the passenger cabin more efficiently.Interior DesignViewed from the cockpit, the center cluster smoothly flows from the instrument panel to the console. Simple, fin-type air vents and judicious use of silver accents add a finished, technical feel. A space-saving contoured front-seat design maximizes rear seat legroom.

The available Touch Tracer Display features touch sensors on the steering wheel switches that are designed to reduce driver eye movement for better concentration on the road. When the driver touches the audio or trip switch located on the steering wheel, a duplicate image is displayed on the instrument panel, directly in front of the driver. Touch Tracer was the first display system in the world to allow steering wheel controls to display in the instrument panel.

In pursuit of new technologies for sustainable mobility, Toyota uses plant-derived, carbon-neutral plastics in the third-generation Prius. Known as “ecological plastic,” the new material is used in the seat cushion foam, cowl side trim, inner and outer scuff plates, and deck trim cover. Ecological plastic emits less CO2 during the production process than conventional plastic; it also helps reduce petroleum use.

SafetyThe new Prius was designed to comply with class-top level collision safety performance in each global sales region, and to accommodate increasingly strict safety requirements in the future. In addition to a driver and front passenger Advanced Airbag System, front and rear side curtain airbags, driver and passenger front seat-mounted side airbags and driver’s knee airbag are standard equipment.

Active headrests are used in both front seats to help reduce the possibility of whiplash injury in a rear collision. An Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA), Traction Control (TRAC), enhanced Vehicle Stability Control (VSC) and the Smart Stop Technology brake-override system make up Toyota’s standard Star Safety System™. A Dynamic Radar Cruise Control system, using advanced millimeter wave radar, is an available option. Also available is Safety Connect, which includes automatic collision notification, stolen vehicle locator, emergency assistance button (SOS) and roadside assistance (1-year trial subscription included).

WarrantyToyota’s 36-month/36,000 mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items. Additional 60-month warranties cover the powertrain for 60,000 miles and against corrosion with no mileage limitation. The hybrid-related components, including the HV battery, battery control module, hybrid control module and inverter with converter, are covered for eight years/100,000 miles. In applicable states hybrid-related component coverage is 15 years/150,000 miles with the exception of the hybrid battery, which is warranted for 10 years/150,000 miles. The Prius will also come standard with Toyota Care, a complimentary plan covering normal factory-scheduled maintenance and 24-hour roadside assistance for two years or 25,000 miles, whichever comes first.[source author="Toyota Pressroom" aurl="http://pressroom.toyota.com" site="Toyota Pressroom" surl="http://pressroom.toyota.com"][/source]

The Government has extended the full exemption of import and excise duty for hybrid and electric cars of below 2,000cc for two more years under Budget 2012 to promote the assembly of such vehicles in the country.

Analysts and industry observers believe the incentive will see the sales growth of hybrid cars.

Frost & Sullivan partner (automotive and transportation practice head for Asia-Pacific) Kavan Mukhtyar said the extended duty exemption would encourage other automakers to launch hybrid vehicles in Malaysia.

“This will drive robust growth in the hybrid market over the next few years. We expect hybrid volumes to exceed 10,000 units by 2013,” he told StarBizWeek.