Lipton Chai 'Awaken Your Senses'

POST VFX VR DESIGN

The Colony VR and Afterparty had to create custom tools to integrate the existing VFX toolset into a 360 space. Matte paintings, CG, full simulations of liquids and ingredient elements and integration of live action plates results in a dazzling underwater journey through the new Lipton Tea flavor experiences.

Lipton / Carrot Creative / David Gaddie

MUSIC BOX

POST VFX VR DESIGN

Afterparty engineered a CG Vintage Music Box. Drawing from different concepts and unifying them into one harmonious interactive environment. We combined a zoetrope with the mechanics of the music box and the actions of the dancer. We integrated the live action of the dancer and the dance studio with the CG world of the Music Box.

The Music Box was selected for the VR lounge at Silicon Valley's CINEQUEST Film & Creativity Festival, 2019.

The Colony VR / David Gaddie

Lipton Matcha 'Find Your Focus'

POST VFX VR DESIGN

The Colony VR and Afterparty had to create custom tools to integrate the existing VFX toolset into a 360 space. Matte paintings, CG, full simulations of liquids and ingredient elements and integration of live action plates results in a dazzling underwater journey through the new Lipton Tea flavor experiences.

Lipton / Carrot Creative / David Gaddie

behind the scenes : lipton

POST VFX VR DESIGN

We invite you to view our process in creating the two Lipton Virtual Reality experiences.

Shower with Rob Riggle

POST VFX VR DESIGN

To create the Holiday Inn Express Hot Shower Experience, Afterparty built the shower using stills shot on set to create a virtual 3D shower. The water was simulated with Realflow and the footage of Riggle was composited back into the final scene. The result is a high quality 3D VR experience in an absurdist scenario.