Velocity Academy Twitter Masterclass September 11th Edinburgh

Twitter can be a hugely effective marketing and communications tool, but only when fully understood and utilised effectively. Many people struggle to grasp the key skills and angles of approach required to really make an impact on Twitter. Our half-day Twitter Masterclass will teach you the skills you need to capitalise on all of the advantages Twitter offers you and your business. This half-day course includes:

What Twitter offers your business

The language of Twitter

Setting up an effective Twitter profile

Communicating with Twitter users

How to write Tweets that deliver results

Attracting a relevant and valuable following

Twitter etiquete

Sourcing and sharing content

Running competitions and promotions via Twitter

How to handle a Twitter crisis

Using Twitter for customer service

Where does Twitter fit in my marketing and communications strategy?

How to analyse the effects of your Twitter activity

Examples of great Twitter use

Will I just be sitting on a chair and listening to a trainer?

Nope! The course is highly interactive  all participants have PC access, we’ll be searching, tweeting and communicating at the same time as learning. The course is for a maximum of eight participants, meaning there is plenty of access to the trainer.

So, whos the teacher?

The course is delivered by Mike McGrail, founder of The Social Penguin Blog (top 10 global social media marketing blog 2011) and Managing Director of Velocity Digital. Mike has been using Twitter to make an impact for his clients since 2008, and is a highly experienced trainer and public speaker.

Where and when?

The course takes place at The Edinburgh Training Centre on St Marys Street, Edinburgh and runs from 9:30am to 1:00pm on September 11th. The venue is the perfect setting for effective learning and has great access to public transport.

Right, so how much does this cost?

This course is on offer at an introductory of price of £149 (excluding VAT). This includes:

Buffett lunch once the course is over and youve become a Twitter master  great chance to ask further questions and network.

A feeling of smugness knowing that you can now take on the world of Twitter and win.

Who is the course aimed at?

People who are taking their first steps into the world of Twitter, and those who need to improve their use of the platform. The course has been devised to suit people from businesses and organisations of all shapes and sizes. Whether a one-man-band or a multi-national, all will find out how to use Twitter to their best advantage.