Black Friday 2011: What’s the Buzz (in Social Media) [Infographic]

23 November 20112 Comments

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Black Friday – Billion Dollar Business

In 2010, 212 million people spent around $45 billion dollars on Black Friday alone. As social media continues to grow and become mainstream, social media mediums such as Facebook and Twitter has become a huge source of buzz and announcements for Black Friday and Cyber Monday.

“In a recent study, 69% of shoppers stated that they trust the Internet for information on products and services (versus 43% who said magazines, and 35% who said TV). And 55% of shoppers say they’re less impulsive shoppers because of the Internet – they now take the time to research.”

Tablets: iPad vs Kindle Fire

10:1 – For every time Kindle Fire is mentioned on social media, iPad is mentioned 10 times the amount. As shoppers tend to discuss the brands and items they desire on social media, this is a trend that is noteworthy.

Anyone planning to get an iPad or Kindle Fire?

Black Friday Statistics Infographic!

What are you buying this Black Friday?

Do you end up buying something you need, or something you didn’t really need at all!

Our Worldview Revealed

Clean Cut Media aims to bring you insightful commentary and meaningful discussions on the impact of media on pop culture. No one would argue that all forms of media from movies to music to advertising has a powerful effect on how we think and what we believe. However it is fascinating to really examine the underlying messages and hidden philosophies behind each story or ad. Posts will vary from examinations into advertising campaigns or philosophies conveyed in a movie, to deeper discussions about life philosophies, discussions about truth and meaning.