You’re smart. You’re an expert. You do great work. Clients love you. But does your mother know what you do? If not, you’ve got a problem. You may be able to explain your business to experts in your industry and people familiar with your work. But if you can’t describe it to your mother, you probably can’t describe it to a lay audience. And that means missed opportunities. It Should be so Easy.

You’re smart. You’re an expert. You do great work. Clients love you. But does your mother know what you do? If not, you’ve got a problem. You may be able to explain your business to experts in your industry and people familiar with your work. But if you can’t describe it to your mother, you probably can’t describe it to a lay audience. And that means missed opportunities. It Should be so Easy.

You’re smart. You’re an expert. You do great work. Clients love you. But does your mother know what you do? If not, you’ve got a problem. You may be able to explain your business to experts in your industry and people familiar with your work. But if you can’t describe it to your mother, you probably can’t describe it to a lay audience. And that means missed opportunities. It Should be so Easy.

B2B Marketing Zone can personalize the content based on your interests,
your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people
similar to you are sharing. More on Content Personalization

Sign-in using your social networks so we can begin to personalize your experience.

We need your email and password to allow you to log into your personalization features.