Amazon’s influence on OTAs Amazon knows how to improve website user experience and conversions, how to upsell and cross-sell, and how to be efficient at low margins. By integrating its retail offerings into Expedia’s fabric, Amazon could potentially change the online travel consumer marketplace. Source: Hotel Marketing Amazon’s influence on […]

Booking.com is offering exclusive stays across the US Booking.com has launched a new “Book the U.S.” list, which is unique in that it provides users with some of the coolest places to stay in each of the 50 United States. Source: Hotel Marketing Booking.com is offering exclusive stays across the […]

New research reveals apps are the preferred choice for travel search and booking A global study Travelport Digital carried out with 955 end travelers showed that 58% of people prefer apps to search for flights and 53% preferred apps to find accommodation. Source: Hotel Marketing New research reveals apps are […]