The deal sees Betfred take sponsorship of three races at the three-day meeting – the Betfred Bowl Steeple Chase on Grand Opening Day, the Betfred Mobile Mildmay Novices’ Steeple Chase on Ladies Day and the Betfred TV Handicap Steeple Chase on Grand National Day.

Betfred is the world’s biggest owner-operator bookmaker with a retail estate of more than 1370 shops.

Based in Warrington, Betfred sponsor more than 600 races and they include next week’s Betfred Cheltenham Gold Cup as well as Merseyside’s premier Group One sprint, the Betfred Sprint Cup at Haydock Park.

Betfred chairman Fred Done said: “I’m very proud to be associated with the Crabbie’s Grand National. We are looking forward to working with Aintree on a magnificent three days racing which, of course, culminates in the world’s most famous race, the Crabbie’s Grand National.”

The Crabbie’s Grand National Festival runs from April 3 to April 5 culminating in the 167th running of the Grand National – first run 175 years ago.

Aintree and North West regional rirector for Jockey Club Racecourses John Baker is pleased with the new deal.

He said: “We are delighted to announce Betfred as the Official Betting Partner for The Crabbie’s Grand National. Betfred has a long standing history in racing, and also partner us at Haydock Park, another world-class racecourse in our region. So we have a fantastic relationship with Betfred and are thrilled they have agreed to join us for one of the most famous sporting events in the world. We look forward to welcoming them and their guests to Aintree in April.”