Apple “Stickers” Ad for MacBook Air is “The notebook people love” [Video]

Apple has started to run a new commercial for the MacBook Air, titled “Stickers”. The ad features a look at the customizations which people make to the back enclosure of their MacBooks with a huge variety of stickers, ranging from various abstract designs, to a Snow White decal, a huge assortment of brand stickers, Space Invaders decals, to even an image of the Cookie Monster eating the Apple logo, and many others.

The “Stickers” video is 30 seconds long, and embedded below for easy viewing:

The commercial is set to an electronic song titled “Chimes” by the artist Hudson Mohawke, which is appropriately fits to the ads theme as it quickly flashes through the array of stickers accompanying the MacBook Air aluminum shell. The only text in the ad is at the very end, saying “The notebook people love.” Notably, and somewhat incredibly, the Apple logo  featured at the end flickers between the modern monochrome all-black version, to the multi-color rainbow sticker that adorned Apple products for the decades prior to the 2000’s.

This is probably going to be a fairly popular ad, since it’s relatable to many of us who have ever slapped a sticker (or 20) onto our MacBooks and Apple laptops. The only disappointment is that Apple doesn’t currently sell any the decals or stickers themselves. Fortunately, there are tons of MacBook decals for sale on Amazon, including many that are featured in the “Stickers” advertisement, so if you do want to customize your own MacBook Air a bit with some stickers or decals, you can try there or Etsy.

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Love it! The stickers I have on my white MacBook are:
1) ALF stickers on the lid going diagonal, as well as on the right palm rest, battery and charger
2) an Om sign in the middle of the Apple
3) a sticker going across the bottom of the lid that reads “Ride to Live, Live to Ride” (I love to bike)
4) my newest addition, a sticker on the left palm rest that reads “DO NOT USE DVD DRIVE!” (my DVD drive just broke the other day)﻿