Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog? This Includes Hundreds of Workshop Recordings, PDF White Paper Executive Reports, Books, Podcasts and Audio Let's not forget the 40+ Live workshops each year!

If you do not have the vehicles your used car customers want… it's obvious that you are just not going to make the sale… somebody else will!

Most dealerships have today's sophisticated used car marketing tools… tools like vAuto and others… yet many still do not maximize their sales by actively stocking the vehicles that history and market data dictate. This is your chance to learn how!

You will learn:

The secret of assembling the right used vehicle inventory
Why Steve says - "It's NOT about what you THINK will sell…. It's about the data!"
Why most dealers should do LESS business with wholesalers
How to use market data to alter your view of what you CAN sell
What your own sales history and surrounding market data can to improve your used car performance.Learn More

Did you know DealersEdge VIP Season Ticket Subscribers Have Access to this Recorded Workshop AND the Entire DealersEdge Catalog? This Includes Hundreds of Workshop Recordings, PDF White Paper Executive Reports, Books, Podcasts and Audio CDs!

"…50 to 75% fail to fully capitalize on their used car potential." Steve Nickelsen

Is your Used Car Department producing up to its potential? Could it be better… a lot better? If you think there just might be room for improvement and a lot more profit available… we do to! Please read on…

Through years of research and working with hundreds of dealerships in the U.S. and Canada, Steve Nickelsen has discovered that most dealerships have huge upside potential for growth in the Used Car Department.

Steve has discovered that to really excel and realize your true potential… a used car manager needs to work for excellence in 10 Key areas.

The typical underperforming dealership will have mastered 2, 3 or 4 of the Nickelsen 10 Keys. But those who see their sales and profits from used vehicles take off like a rocket, learn to pay close attention to all 10.

Steve joins us for this special Online Workshop Presentation and promises to tell and show you how to "Strap a Rocket to Your Used Car Department!

Visit with us for 30 minutes… then explore and then achieve your True Used Car Potential! Steve will provide you the tools to help strap a rocket to your used vehicle operations! Learn More

You hope sales reps and your BDC are successfully capturing leads via Prospecting Techniques… But are they? Joni Stuker shares her favorite strategies for improving performance in this vital lead category.
Whether you are a Sales Rep on the Showroom Floor, or a BDC rep in the call center, you will benefit from these tried and tested approaches to prospecting for sales leads. Need more leads… here they are! Let's think outside the box!

Joni will show you:
•How to identify and maximize results from your "Circle of Influence"
•How to maximize results from a "Service to Sales" strategy
•How to identify "orphans" and complete a successful adoption
•How to better use "Equity Alerts" to prompt more interest
•How to use incidental contact with prospects to get them in the buying mood
•How to Think Outside the Box and Win!

SUBSCRIPTION OPTION:
You can upgrade your Webinar or Recording purchase to a single-person 1-year subscription, allowing you full NO-ADDED CHARGE access to all future Live Webinars (45+ per yr) and our online library of over 160 Recordings of past programs. For just $400 more than the price of this program, you get it all for a period of one year! That is a total of just $497 for your single-person subscription (Season Ticket) including this program. You are free to cancel at any time during the first six months and receive a refund of the additional $400 paid for this upgrade - for any reason!

How technology can help beat the competition in Certified Pre-Owned Market

The importance of the Certified Pre-Owned (CPO) business is undeniable. But as we all know by now, because of Internet-based selling platforms, used vehicles are no longer unique… they have become a commodity. And winning against the competition for these sales has more to do with getting to the customer quickly, with more impact and at the right market-determined price.

Visit with Jim Flint as he reveals some technology nuggets that can help you compete successfully for CPO customers and sales.

SUBSCRIPTION OPTION:
You can upgrade your Webinar or Recording purchase to a single-person 1-year subscription, allowing you full NO-ADDED CHARGE access to all future Live Webinars (45+ per yr) and our online library of over 160 Recordings of past programs. For just $400 more than the price of this program, you get it all for a period of one year! That is a total of just $497 for your single-person subscription (Season Ticket) including this program. You are free to cancel at any time during the first six months and receive a refund of the additional $400 paid for this upgrade - for any reason! Learn More

Learn the Top 5 improvements that most Sales Mgrs can employ today to grow the bottom line… right now! The Low-Hanging Fruit is just begging to be picked!

This session is specifically for Sales Managers!

Just about every industry expert and consultant has a list of "go-to" items to employ to immediately bring additional profit to the bottom line.

In this series of workshops, our experts will outline for you the 5 Top Fixes that are almost always easy to employ… providing immediate positive results.

Join Steve Nickelsen as he reveals his Top 5 Fixes for Sales Managers…from all variable departments.

You will learn:

How to increase the number daily appointments from salespeople
How to increase prospect sales efficiency from sales calls and Internet leads
How to increase the percentage of first time showroom prospects that buy
How to maximize the number of unsold prospects that return to buy
How to find more used cars that will sell on your used car lot

SUBSCRIPTION OPTION:
You can upgrade your Webinar or Recording purchase to a single-person 1-year subscription, allowing you full NO-ADDED CHARGE access to all future Recorded Webinars (45+ per yr) and our online library of over 160 Recordings of past programs. For just $400 more than the price of this program, you get it all for a period of one year! That is a total of just $497 for your single-person subscription (Season Ticket) including this program. You are free to cancel at any time during the first six months and receive a refund of the additional $300 paid for this upgrade - for any reason! Learn More

Some BDCs Succeed Beyond Expectations… Others Flounder or even Fail. The Difference is almost always the Manager. The Exceptional BDC Mgr makes it work!

Joni Stuker is a BDC pro with decades of experience and know-how when it comes to what makes a dealership BDC succeed. Join us for a 60-minute workshop where Joni will outline the habits and practices that make some BDC Managers stand out as Exceptional.

You will learn how Exceptional BDC Mgrs all have Habits like these built into their work day routines:

Set an effective Daily Work Plan
Understand and practice the Power of a Live T.O.
Promote interaction via the "Go Green" board
Understand and apply the "45 Minute Rule"
Use Dynamic Pay Plans tied to growth
Achieves dealership goals thru "Self-Generating Appointments"

SUBSCRIPTION OPTION:
You can upgrade your Webinar or Recording purchase to a single-person 1-year subscription, allowing you full NO-ADDED CHARGE access to all future Live Webinars (45+ per yr) and our online library of over 160 Recordings of past programs. For just $300 more than the price of this program, you get it all for a period of one year! That is a total of just $598 for your single-person subscription (Season Ticket) including this program. You are free to cancel at any time during the first six months and receive a refund of the additional $300 paid for this upgrade - for any reason! Learn More

How to speed up the process without damaging F&I profit opportunities. Learn to engage the F&I process with the customer's needs front and center!

It's a cardinal rule of F&I selling… You must present every product… to every customer…every time! But forcing customers through our selling process to facilitate these presentations, often just makes them angry and often sorry they did business with you. And it's not so much the presentations as it is the delays in just getting on the road in their new vehicle.

The bottleneck created by a structured F&I process is the problem… If you agree, listen in to Becky Chernek as she describes ways you can better understand and qualify your customers… helping to create a new process that still makes the presentations, but also respects the customer's desire to complete the transaction quickly.

You will learn:

How to create a smooth transition from sales to finance…meeting the customer on their terms
How a better transition can help reduce resistance once in the F&I office
How to gather quick and reliable credit information and credit history to speed the process
How to establish a common bond with the customer early in the engagement… creating a more positive atmosphere
How to fine tune your F&I value proposition by conducting a "Product Needs Analysis"
How to get them on the road in their new vehicle with a smile on their faces

SUBSCRIPTION OPTION:
You can upgrade your Webinar or Recording purchase to a single-person 1-year subscription, allowing you full NO-ADDED CHARGE access to all future Live Webinars (45+ per yr) and our online library of over 160 Recordings of past programs. For just $400 more than the price of this program, you get it all for a period of one year! That is a total of just $497 for your single-person subscription (Season Ticket) including this program. You are free to cancel at any time during the first six months and receive a refund of the additional $400 paid for this upgrade - for any reason! Learn More

Used Vehicle Success is often the result of the efforts of an exceptional manager who has properly defined the tasks and designed the process to make it all work!

Managing a used vehicle sales department is not a job for sissies! It requires the obvious skills that aid in the selling process, but also requires a laundry list of other skills… skills that can define the difference between success and failure. And the best Used Car Managers do it all with apparent ease.

Join Steve Nickelsen as he examines just what makes the best used vehicle managers stand out from the crowd.

You will learn how the Exceptional U.C. Manager…

Develops the confidence to make decisions and take action
Embraces today's technologies and opportunities to grow
Masters the art of prioritizing tasks and not getting buried in low-importance "time sinks"
Uses their natural People Skills to inspire Sales Staff
Uses same People Skills to manage customer interactions an expectations
Finds and Employs the best Marketing Techniques - Traditional and Online
Masters the art of finding and pricing the best inventory mix for their customers
Uses 4 Key Steps to Increase Used Car Volume

SUBSCRIPTION OPTION:
You can upgrade your Webinar or Recording purchase to a single-person 1-year subscription, allowing you full NO-ADDED CHARGE access to all future Live Webinars (45+ per yr) and our online library of over 160 Recordings of past programs. For just $400 more than the price of this program, you get it all for a period of one year! That is a total of just $497 for your single-person subscription (Season Ticket) including this program. You are free to cancel at any time during the first six months and receive a refund of the additional $400 paid for this upgrade - for any reason! Learn More

A "next step" look at financial analysis for ambitious department managers…Learn to read and analyze the financial statement to advance your department and your career

Being able to read and analyze the dealership's financial statement is a required basic skill for dealers, GMs and Controllers. The same goes for ambitious department managers with profit and loss responsibilities.

Learn the skills needed to not only read the statement, but to measure the performance of each department with an eye toward weaknesses and opportunities.

So if you at all ambitious about your career and the performance of your department, this is a "must attend" opportunity!

You Will Learn:
## How to analyze your department's financial performance
## How to identify the "key info" on the dealership's reports
## How to find the strengths and weaknesses and how to use this info
## How to improve your mgt skills and increase your value to the dealership organization

SUBSCRIPTION OPTION:
You can upgrade your Webinar or Recording purchase to a single-person 1-year subscription, allowing you full NO-ADDED CHARGE access to all future Live Webinars (45+ per yr) and our online library of over 160 Recordings of past programs. For just $400 more than the price of this program, you get it all for a period of one year! That is a total of just $497 for your single-person subscription (Season Ticket) including this program. You are free to cancel at any time during the first six months and receive a refund of the additional $400 paid for this upgrade - for any reason! Learn More

LinkedIn can provide access to a network of contacts with high-value demographics - mostly employed professionals from 25 to 55. But like all Social Media you need to be careful when marketing in this arena.

Facebook and other social media platforms have, up till now, received most of the attention. But a skillfully built and developed LinkedIn network of contacts can provide more high-value leads for the sale of new and used vehicles.

Learn the basics of LinkedIn and how to exploit this resource to help your selling staff fill the pipeline with future leads. Find out how to build and then leverage your LinkedIn network without breaking the rules.

You Will Learn:
## Why LinkedIn is quickly becoming an important social media platform
## Best Practices for building and communicating with your network
## The "Who" and "Why" of LinkedIn connections
## How to create a schedule for contact updates, congrats and FAQs
## How to engage your network and earn their business

SUBSCRIPTION OPTION:
You can upgrade your Webinar or Recording purchase to a single-person 1-year subscription, allowing you full NO-ADDED CHARGE access to all future Live Webinars (45+ per yr) and our online library of over 160 Recordings of past programs. For just $200 more than the price of this program, you get it all for a period of one year! That is a total of just $498 for your single-person subscription (Season Ticket) including this program. You are free to cancel at any time during the first six months and receive a refund of the additional $200 paid for this upgrade - for any reason! Learn More