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Publishing is dead, long live publishing. Maybe that’s a bit extreme, but all the evidence is that the old publishing models are unworkable and that we are all publishers now.

Does that mean we old-school publishing professionals should give up, go down the pub and lament the old days? Personally, I don’t think so.

I’m in transition from the old publishing world to the new, but every day I see more and more opportunities for people with solid skills like researching, writing, editing, design, proofreading, and content strategy. Continue reading →

Here are eight great tips on writing for the web. They are aimed at journalists but could be useful for anyone who needs to write read-me copy — I’m thinking especially of content marketers. Continue reading →

Like this:

Here are a few ways to write more clearly for people whose first language isn’t English. They could be useful if you publish content for any international audience.

1. Use plain English – that means common, shorter words.
2. Limit the number of words – around 15 for sentences and 35 for paragraphs.
3. Avoid idioms – there is always a more straightforward alternative.
These three tips come from more than seven years’ experience of writing for multinationals’ employees and other worldwide audiences. Let’s look at them in more detail. Continue reading →

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When I started blogging six months ago, I had no idea how I was going to illustrate my posts. The only thing I knew was that I wanted to do so. It’s a personal choice, but I am more likely to read a blog with an appealing illustration than one without. Since then I’ve learned […]

For the past few months I’ve been following the progress of Andrea Wren, a freelance journalist for The Guardian, as she started her own blog with expert help. There was none of the “5 ways to instantly get rich quick through internet marketing!” hysteria.

Since I began this blog in August 2011 things have been moving fast. That’s why I haven’t posted for a while. I started getting interested in content curation and it became all-consuming. Once you try it, you’ll see why!