Apple's Notification Center has previously given users quick
access to unread text messages and updates from apps like
Facebook, Twitter, and Snapchat.

Taking a page from Google Now, Google's virtual assistant that's
built into Android, Apple has updated Notification Center in iOS
to offer a range of information before you even search for
it, based on your location and schedule:

Like Google Now, Today shows you the current weather
forecast for your location, uses its knowledge of where you live
and work, coupled with live traffic information, to predict how
long it will take you to get there. We would expect it to mirror
other functionality, such as displaying public transport
information when you are near a train or subway station.

Taking the concept a step further, 9to5Mac even found out that Apple will look
at your schedule for the next day and make recommendations like
"It looks like you have a busy day tomorrow. There are 7 events
scheduled, and the first one starts at 7:30. Might be a good time
to get some rest."