Archive for the 'Eleven Rings' Tag Under 'Lakers' Category

With a book ready to go on sale May 21, former Lakers coach Phil Jackson is making a social-media move and has joined Twitter.

Jackson's handle is @PhilJackson11 -- a nod to his 11 NBA championship rings as a head coach with the Bulls and Lakers and his upcoming book that is called "Eleven Rings: The Soul of Success" and co-written by Hugh Delehanty. The two wrote Jackson's 1995 best-selling "Sacred Hoops" together.

In the "Eleven Rings" book description by Penguin Group, Jackson is described this day: "This is a coach who inspired, not goaded; who led by awakening and challenging the better angels of his players’ nature, not their egos, fear, or greed."

Jackson will begin a book tour with a signing May 21 in New York. He is scheduled to make appearances in Southern California later, starting with Vroman's Bookstore in Pasadena on May 30.