Comment: Insurance: Bank Sales Demand New Attitudes, Smart Choices

In a survey that asked customers how likely they are to buy insurance from banks, Synergistics Research Corp. found that at least half of those under age 65 are likely to buy property/casualty insurance from a bank. More than one-third between 35 and 59 would buy life insurance. Of those under 35, three-quarters would buy property/casualty policies and nearly half would buy life policies from a bank.