Review: Kids Coconut Water w/Chocolate

The Chocolate flavor of Jax Coco Kidz is our favorite of the flavors that we sampled. To take it a step further, this is honestly one of the best (if not the best) tasting chocolate coconut waters that we’ve sampled. The formulation, which includes coconut water, coconut sugar, coconut cream and cocoa powder, appears to be simpler than other versions that we’ve sampled, which could have something to do with it. However, at 3.38 oz. and designed for kids, this product comes in a package that’s somewhat impractical for most people (it’s even small for a kids drink). On the design front, the company's attempt at playfulness doesn’t totally work, with a bizarre-looking coconut character that, if nothing else, should get some design refinement. More importantly, the current design doesn’t really help to establish the Jax Coco brand. Beyond that, we did have some technical issues with both the straw and getting the wedge to stand upright. Overall, the best flavor of the brand, but it’s marred by branding and packaging issues.