Britney Spears is known the world over for being a successful recording artist and entertainer who transitioned from teen pop idol to one of the most popular adult pop stars of the 21st Century. Her popularity brought demand for merchandise of all shapes and sizes and she introduced her perfume lines in 2004. Her first fragrance, Curious, was an instant best seller and ever since then the artist has produced several more, making her the most successful celebrity-endorsed brand on the market today. Britney currently has 18 scents to her name including Curious, Fantasy, Believe and Radiance.