Anticipating Miss Universe topics to be trending worldwide, we started tracking down mentions of Miss Philippines Shamcey Supsup on twitter. We used her name "Shamcey Supsup" as basis for counting the number of mentions it got during an 8 hour period. The 8 hours started with the live broadcast of the 2011 Miss Universe Pageant and we extended a 6 hour period after the 2 hour show to reflect the overflow of post-pageant discussions and retweets.

The fact that Miss Philippines was included in the Top 16, Top 10 and Top 5 candidates and eventually garnering the 3rd runner-up position got surges of tweets for each announcement.

The result ? Shamcey Supsup was mentioned in over 30,000 tweets in the 8 hour timespan, with over half of the tweets posted during the pageant proper. Shamcey Supsup also landed its way into the Philippine trending topics on twitter along with other similar keywords and hashtags such as #GoShamcey , #shamceysupsup, runner-up, and candidate .

Congratulations to Miss Philippines Shamcey Supsup for making it as far as 3rd runner-up and bringing the pride and recognition again to the Philippines !

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Jay de Jesus aims to be a social media influencer by sharing content and insights on social media. Being an experienced web, internet & social media manager skilled in developing and implementing social media communication and strategic online campaigns producing results, Jay is keen on exchanging ideas, tips as well as experiment on new tools and technologies.