Thames & Kosmos, Mattel Partner for Barbie STEAM Products

Thames & Kosmos and Mattel have partnered for licensed Barbie STEAM (science, technology, engineering, art, and mathematics) themed products. The kit includes plastic building pieces, science experiment materials, and a Barbie doll. Each kit is built to “Barbie scale” and is meant to be compatible with the original Barbie Dreamhouse.

The first Thames & Kosmos Barbie products will be on display at the North American International Toy Fair in New York City from Feb. 13 through 16.

About The Author

Maddie Michalik is the managing editor at leading toy industry trade magazine The Toy Book, providing retailers, manufacturers, and licensors with information on the latest in toy news. She also manages all content for The Toy Book‘s website and weekly newsletter Toy Report, keeping retailers and manufacturers up-to-date on all news, trends, new products, and happenings within the industry.
She also assists with creating digital and social content content for The Toy Insider, the leading consumer holiday gift guide and toy review and news website and The Pop Insider, a place where superfans can fuel their fandoms. As a professional toy reviewer and an industry expert, she reports on toy trends and hot products. She has been featured in various regional outlets in the U.S. and Canada. Follow her on Twitter @maddiemichalik.

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