Contest summary

Target Audience

Homeowners... We are trying to "re-brand" using "OTC" for yard signs, trucks etc... we also have another company "OTE" which is the excavating... We are still deciding between staying with Blue/White colors or switching to Black & Yellow (so far, I believe the black/yellow will win).

Styles we are interested in:

Abstract Mark

Abstract marks use a single shape or symbol to represent a brand or product. Their genius is their
simplicity as customers recognize abstract logos at a single glance.

Emblem

An emblem uses a shape or picture to literally or metaphorically represent a company or brand.
Generally the organization's name will be included in the emblem.

Letterform Mark

A letterform mark typically uses 1 to 3 letters from the business name to represent the
organization.