Amazon brings Facebook experience to shopping

The New York Times is reporting a new alliance between Facebook and Amazon. The alliance will allow Facebook users to bring their friends with them as they shop on Amazon. Once your Facebook and Amazon accounts are connected you will be able to receive recommendations from your friends on what to buy.

In addition to receiving shopping recommendations users will also be able to see upcoming birthdays for Facebook friends. If you’re looking to buy a present to mark the occasion you will even be presented with gift suggestions on the music, books, and movies the person likes based on their Facebook profile and Amazon wish lists. The good news is that the sharing of information between Facebook and Amazon is limited.

Amazon users won’t have to worry about their shopping history being shared with their Facebook friends. That way if you do buy a gift it actually remains a surprise.