Okay, guys, if you were planning on a wacky, high-concept, over-the-top, moment-she’ll-never-forget scheme to propose to the love of your life, you can just forget it: Isaac Lamb has already beaten you.

The Portland, Ore. actor asked girlfriend Amy Frankel to marry him using a pair of videocameras, a pair of headphones, a Honda CRV, a Bruno Mars ballad and 60 exuberantly shameless friends and relatives (hey, this is Portland). A video of the event, titled “Isaac’s live lip-dub proposal” went viral late last week and has racked up some 5 million views on YouTube so far.

As the video begins, a friend of the couple’s has Frankel sit on the floor of the Honda’s open hatchback, looking out the back, as the vehicle slowly rolls down a residential street. What follows is a big, happy festival of worryingly confident people of all ages and sartorial penchants (wow, look at that girl in the pink dress shimmy) lip-syncing and dancing before her, as Bruno Mars’ song “Marry You”, plays over Frankel’s headphones. There are also dancing Jews and what appears to be an entire marching band.

Lamb told Oregon Live: “To be honest it’s a little overwhelming. I’m really, really, really touched by how positive people’s reactions have been … The love I genuinely feel for my fiancé has touched other people. I never expected this and I’m really amazed by the response. My intention was never to make a viral video.”

Well, that failed: so far Lamb’s proposal has been featured on The Today Show, Good Morning America, and Ellen. Even Bruno Mars himself had something to say:

Congrats to Isaac Lamb and the future Mrs..
I don't think I could've made a better music video for this song. Thank you vimeo.com/42828824