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THE BUSINESS IDEAS THAT MAY NEVER GET DONE The backburner in and of itself is not a bad thing if it is intentionally created to capture all the good ideas flowing from a team of thinking and innovative individuals. But how do you move from vision to reality? Inertia and the status quo are often the most frequent barriers to decision making. How do you increase velocity and get to status “done?” Using tools like voice memos, Pinterest and Evernote can help you capture and retain the lightbulbs that go off during meetings, in the shower or on long drives into the city. If you record your idea at its inception, you can let it simmer on the backburner, let it become a reduction sauce of all the best ideas floating inside your head while you regularly sift out the less viable or utterly ridiculous ideas you came up with like marketing an international symbol for, “Hey, Buddy, your right blinker is still on after 3 miles.” Backburner projects can be, like building integrations for your software company