Futura Healthcare in marketing deal with Soul

Futura Healthcare Technology is the first sponsor for the resurrected Philadelphia Soul of the Arena Football League.

Futura of Fort Washington, Pa., is a health-care information technology company that provides support services for more than 1,500 hospitals across the country.

Its multiyear sponsorship deal with the Soul includes advertising in the end zone, which will provide the company with broadcast and in-arena exposure. Futura will also get video promotion opportunities with Soul players, “meet and greets” with Soul ownership, and premium level tickets to Soul home games.

Financial terms of the deal were not disclosed.

The Soul will rejoin the AFL — reborn this year under a new ownership structure — in April. The team will play all home games at the Wells Fargo Center, formerly the Wachovia Center, in South Philadelphia.