This quick way finds the partly blocked names. It won’t work on names appearing as LinkedIn Member.

From LinkedIn search results, just copy and paste the name, title and company from the profile summary

Go to Google Search box and paste it in then hit search or enter

4) Profile View Method

This is a hit and miss method and varies in time when finding the person. This allows you to find partial block/hidden and LinkedIn Member.

In your search results on LinkedIn, click on one of the other profiles

When the profile opens up, go to the section where it says “People Also Viewed“. There should be a list of people with pictures and titles

Repeat the above steps to find the profile you want

5) Combination Method

This method will only work for upper management in a company and helps in finding a name that is blocked/hidden or LinkedIn Member.

If the name appears as LinkedIn Member or is blocked/hidden and their title is Managing Director of the company.

Open another screen and go to the company website. Go to the section on their website where they list the people in the company example team, board members, management, etc.

The LinkedIn profile of the person should match the person here.

These are the methods I have discovered when I need to find out the names of people on LinkedIn. If you are a person who has blocked or hidden your name on LinkedIn, then you now know that this feature of LinkedIn is no longer handy. If you are a person trying to find a name of a person in a particular company, do you will find these tips very handy? Have you used any of these methods? Do you have any other methods?

Update from Irina Shamaeva

Let me offer a tip that works in 100% of the cases. (which is not true, say, of Googling the names and phrases; that may not work in some cases).

This is a handy tip to convert your content to the popular presentation sharing platform, Slideshare. It will allow you to add more content to Slideshare and gain more exposure.

Bill Gassett shared his way on Google+, but I have found a quicker way to do this. To see how he does it, click on the article link at the end of this post.

I suggest that you create an Slideshare account if you are not on the platform. You can do this by signing in using an email or the easier way is by using your LinkedIn or Facebook account to log in. Here is how to do it:

Converting Web Articles or Blog Posts to a Slideshare Presentation

Image via CrunchBase

The Quickest Way I Know

Select the web article or blog post that you want on Slideshare

Highlight the article (from start to end)

Right click to bring up the Menu and select Print (print preview screen should appear)

At print preview window, go to Destination and Change it to Save as PDF to hard drive

Go to your Slideshare account and hit the upload button

Upload your PDF file to create your Slideshare presentation

Ensure that the articles you want to place on Slideshare are yours and not someone elses.

This technique works for Laptops and PC’s. For mobile devices like smartphones, you need to hit the Menu button to bring up the print function. You would then need to use Wi-Fi to continue with print preview function. If your site allows the articles to be downloaded as a PDF file, even better.

Slide 2/7 in the presentation, Popular Internet in Teaching and Research, Slideshare version with audio, Background image: Open Road, Western Australia By TheCreativePenn (Photo credit: Wikipedia)

Converting Documents to a Slideshare Presentation

Select the document you want

For Microsoft Documents

Open document and Save as a PDF file

OR choose Print Preview to change the Destination to PDF

For Google Documents

Select Print and change the destination to PDF

OR go to File and select Download as and then PDF Document

Then

Go to Slideshare and hit the upload button

Upload your PDF file to create the Slideshare presentation

I suggest that you only convert some of your articles on to Slideshare. You will view documents and articles as pages, not slides, on the platform. Also remember that this is a presentation platform and not a website. Now that you know how to place these type of content on to Slideshare, are you going to try it? What type of content will you put on your account? Will you include this in your social media content strategy?

Cleveland Clinic is leading the field in social media healthcare. How is this clinic a leader? If you see the site then you will understand. It’s really amazing and helps people to interact and engage. Before I begin telling how it does this; you’ll need a quick background on the healthcare industry and Cleveland Clinic.

The Healthcare industry in social media is on an amazing growth rate. There are four areas that social media impacts on that concern the professional bodies.

Patient Engagement – people seeking internet information on symptoms and lack of professional interaction

Pharmacovigilance – monitoring the effects of drugs and herbal remedies in the population

In Robin Carey’s article for the HealthWorks Collective (part of the Social Media Today Community) she talks how Paul Matsen (an outsider from the airlines industry) helped Cleveland advance healthcare in social media. Cleveland set its sights on becoming a credible source of information and creating inter-active patient engagement. It created a Health Hub for healthcare industry and public by producing a patient-friendly platform.

Here is how it creates this inter-active patient engagement:

Online Patient Service allows you access to medical record, get second opinions from medical experts and access your images

Health information on A-Z of diseases, treatments, drugs and list of services

You can search for a doctor by name, a specialist, hospital and site

You can make an online appointment or contact a nurse on call

They also provide information about parking such as valet and short or long-term; public transportation such as bus numbers and times; dining and lodging on the various hospital locations

Research updates and seminars on various departments like biomedical engineering, stem cell biology and regenerative medicine

They are active on social media platforms such as Facebook, Pinterest, LinkedIn, Twitter, YouTube and Google+.

The most interesting thing about their site is that they have created a Health Hub. This Health Hub provides information and articles from medical professionals working at the Cleveland Clinic. The articles offer tips on healthy living, healthcare, diseases and updates to educate the public on how to improve their health.

It is the constant feedback that they receive that helps them to improve site. So visit the Cleveland Clinic to understand how they have advanced healthcare in social media. Is this a good site? What do you like about the site? Do you have a better site? What makes that site better? What else could be done to improve social media sites?

Twitter, one of the big four, has made some changes. What are these changes that Twitter has done? How does it help?

1) Directory

This unannounced feature is on Twitter’s home page. It’s at the bottom of the screen.

The directory lists all Twitter account holders from A-Z, including public and private profiles. The directory states that you can only view the public Twitter files.

One though is that it’s designed to attract more search engine traffic to the site. It is trying to grow business advertising? Think about it, more search engine to the site means more page views and more advertising opportunities for businesses.

2) Embed Twitter Timelines on sites

Embedding Twitter to a site isn’t new, but being interactive is.

How is Twitter expanding interaction?

Old Way – Look at the tweets on the site and then go to Twitter to respond.

Improved Way – On the website, site visitors can now interact with Twitter in real-time by following the user, replying, re-tweeting, tweet directly to user, favourite a tweet and even view photos directly from the timeline without leaving your site. The best thing about this new content on the site is that it doesn’t drive the reader away.

You can create a Twitter timeline in a couple of minutes and embed the HTML code to your site.

Twitter Tweets Photo Credit:Neeta Lind

You can also customise the Twitter Timeline in several ways:

User – a public Twitter user

Favorites – displays the users favourite tweets

List – shows a list of tweets from a specific list of users

Search and #hashtag – create a search for a query or #hashtag e.g. #NFL will lists all comments with this hashtag on the timeline

Several other features that this Twitter Timeline allows you to do:

change the timeline dimension – widen it, narrow it, make it taller or shorten it

customize colour themes – e.g. white or black background for tweets

The scope of this customised widget allows you to build a better interactive site where you can keep visitors longer on your site. This is what businesses want to do. Will other social media platforms start designing their own interactive widgets? Will it erode twitters advertising business? Not many sites who have embraced it. What other sites use this interactive timeline? Which interactive timeline will you use? Will you use more than one? Will you redesign or refresh your site with this timeline?

Social Mention is a free social media monitoring tool. It is a basic tool and is good for business owners who want to monitor and measure social media. This tool can help your business measure share of voice and sentiment. You can also monitor it in real-time.

Share of voice is also known as the number of conversations about your brand versus your competitors. You need to design a monitoring program to track your brand and your competitor’s mentions over a certain time period. Assign each mention into a positive, negative or neutral sentiment group. Each group should have an assigned weight so that you can calculate an average sentiment. So how does it work?

Real-time Twitter sentiment (Photo credit: robhawkes)

Here is a step-by-step method when using Social Mention:

At Social Mention search box type in the business name in quotes and make sure “All” appears in the next box. Then click search. E.g. “Business ABC” in ALL hit search. You can also choose your social media sources.

View “mentions” on the top right. E.g. Results 1-10 of 30 mentions. Adjust the date range to suit your needs. Scan through the mentions to see the remarks and by whom. Advisable to read some of the comments by clicking on them. Green dot is a positive mention and pink dot is a negative mention in the list of mentions.

There is a “sentiment” panel on the left side. The positive, negative and neutral sentiment should equal the mentions on the top right. Record these on a spreadsheet and repeat the process with your competitor/s.

Calculating the share of voice.

(+ve mentions)+(neutral mentions)/(total mentions for all the businesses)

Use a 5pt scale to calculate the average sentiment i.e. +ve=5, neutral=3 & -ve=1

English: Screenshot of the social media toolbox for fundraising (Photo credit: Wikipedia)

Social Mention also shows Strength, Sentiment, Passion and Reach. Place the cursor on each one to see what they mean. Other things that it gives insights into are Top Keywords, Top Users, Top Hashtags and Sources. Have you used Social Mention? Is it a monitoring tool you would suggest to someone? What other social monitoring tools do you use?

There are two interesting news for Healthcare that I recently discovered. One is a medical science and the other is mobile technology. The one in medical science is a game changer in saving lives and the mobile technology is a risk reduction app for dementia.

The second leading health concern among adults is Dementia. Alzheimer’s Australia released a Dementia risk reduction app. It’s designed for people in the 20’s, 30’s and 40’s to promote the disease’s awareness. The app provides steps on how you can try to prevent it. There isn’t a wonder drug or cure for this disease. It’s free and the name of this Australian app is called “BrainyApp”.

Android phone and tablet users go to Google Play Store. Iphone and Ipad users can download it from the App Store.

Image via CrunchBase

The consumer trend using technology to diagnose themselves is growing. Medical and Government bodies need to work with developers to make sure that they reach this consumer self-diagnosis technology sooner and not later. Which is what Alzheimer’s Australia and the software developer have done. Should other medical bodies should follow their lead?

This medical science news came to me via Thomas Frey from the Da Vinci Institute. It is an incredible study that will change and enhance emergency procedures from researchers at Harvard Medical School.

The problem with people who stop breathing in emergency situations is that they need oxygen to breath so that they can avoid cardiac arrest and brain injury. Oxygenating the blood through intravenous drip often led to dangerous air bubbles in the blood system.

Harvard Medical School (Photo credit: Wikipedia)

The team at Harvard Medical School are on their way to finding a solution. They created a foamy liquid solution with oxygen gas-filled microparticles. The mixture enters the bloodstream and combines with the blood molecules to carry oxygen to tissues in the body. The trial solution kept rabbits alive for 15 minutes without a single breath.

The representative, John N. Kheir states it’s a short-term oxygen substitute. The ramifications are enormous to medical procedure and services. He hinted that these syringe solutions could be stored on every hospital cart, ambulance or transport helicopter to stabilize patients. Will this be necessary tool for medical services and procedure? Will it be standard equipment? How far away do you think human trials will be? Will it be so simple to use that it could be essential tool in a first aid kit?

Which social media monitoring tools do I use? Businesses face this decision after devising their social media strategy. Businesses and organisations should design a social media monitoring strategy to measure and lead to your desired goals and aims. It’s essential in building Awareness (Exposure), Sentiment, Influence and Engagement.

All businesses and organisations should use a social media measuring tool. The main issue is the cost of these tools and value for money. Which ones for the business?

For paid social media measuring tools:

Image via CrunchBase

Radian6 – This Salesforce tool can be integrated with Salesforce and Google Analytics. It’s one of the leading monitoring tools in the United States.

Brandwatch – It’s European dominance is due to search and translation of various content in various languages. Allows 5 yrs of history for reviewing and improving campaigns. Offers 30 day contract for commitment phobes.

Meltwater Buzz – Can translate up to 27 languages, the most of any tool. A stand out feature is that it can segment topic and theme mentions. Has a history of a year. A draw back is that the yearly sign up.

The tools cost depends on the level of service and features you want. These aren’t all the tools, but these offer value for money. They also offer monitoring and data analysis of paid and organic traffic.

When determining your paid monitoring tool, please consider these following points. Is it easy to set up and to use? How much time will I need to spend on monitoring and data analysis? What level of help and support is on offer? What features do I need now and will grow with my business needs? Will languages be a future problem? What’s its reach in monitoring and listening on social media? Is there real-time interaction?

Image via CrunchBase

For free social media monitoring tools:

Hootsuite – The best known free social media measuring tool. Can incorporate Facebook Insights and Google Analytics (need to pay). Allows you to send messages to your online audience making it a very handy tool.

Social Mention – The keyword tracking assigns a positive, neutral or negative sentiment to the mention. Has real-time tracking and custom social media alerts.

WildfireMonitor – This application allows you insights to grow your social media fan base on social networks. It’s alert system notifies meaningful trends and any activity that relates to your social presence. Recently bought by Google and could be added to Google+. Google may also integrate it with Google Analytics and Adwords.

Google Alerts – This sends alerts to your Gmail account. It’s easy to set up the alert and you can filter the alert frequency. I like how you can actually monitor developing news stories and keep up to date on industry or competitors.

Create a Google Alert (Photo credit: Ari Herzog)

There are more tools, but I’ve selected these from a small business point of view. They have a unique offering, by combining them together you’ll be able to see the benefit. Take it to the next level, by adding Google Analytics (it’s free) and Google Adwords (paid marketing campaigns) to help measure and lead you to your goals and aims.

These tools are handy in getting the basic understanding on monitoring social media sites. Small businesses should use a combination of these free tools. If you have technology phobia, then I suggest to keep it simple. Use easy and simple tools like Social Mention and Google Alerts. It’s very basic and doesn’t involve data analytics. What free tools would you suggest to a small business owner?