The power of a retweet on Twitter

Here’s the skinny on the power of a retweet on twitter….

1. A Retweet Provides Value to Your Follower(s)
One of the most important reasons why people follow you is for value. If you can provide value to your followers you will not only make your followers happy, you will most likely attract more followers. Providing quality content is always a great way to provide your followers with value. The first thing that comes to mind is sharing a link to relevant information that is from you or another person.

2. A Retweet Can Benefit Your Personal Brand
Retweeting will help build your personal brand as well as your follower’s loyalty. If you point a follower to an external source that is truly relevant and beneficial to them, the amount of trust that person has in you will increase. The next time you post a link, whether it’s to your website or to an external source, the chances of that person clicking that link are higher than before.

3. A Retweet Can Help You Build Relationships with Others
Retweeting someone else’s content is an act of kindness, and others are likely to do the same for you. This doesn’t mean that you should expect someone to retweet your content just because you retweet theirs. Remember, retweeting is all about providing value to your followers, typically people will not retweet a post of yours unless it’s perceived as informative, helpful or funny.

If you retweet incorrectly (sending Spam), this can actually hurt your personal brand and future traffic. If done right, a retweet can provide value to your followers, build your personal brand, increase future traffic, and build relationships with a lot of people in your niche.

Happy Retweeting~

Please share your retweet stories with us..

Oooh, feel free to retweet this post to your followers.

Get instant Twitter Watchdog Secrets, Tips and Tools that will help maximize both your personal and professional Twitter experience. Just enter your name and email address now.

Hi Al, I can confirm that RT’ing other peoples tweets can be extremely beneficial for the very reasons you mention. Hey, I’m always RT’ing your tweets because of the valuable content. And yes, I’ve just RT’d this one.

Al – I use RT’s to spread relevant messages to my followers regarding my industry – virtual assistance. Also, I find it a great tool for sharing excellent blog posts and news items that I find interesting. Occasionally, I share silly tidbit that I find humorous, (it’s a personality trait).

I thought I would take this opportunity to share a funny story with you. My husband (@MikeJanowiak) and I were driving along and I sneezed. A few seconds later, my husband sneezed. Teasingly, I called him a ‘copy-cat’. He replied that he was just re-tweeting! lol