PagesBuy Us A Cup of Coffee

April 26, 2013

Don Thompson Needs to Make Franchisees Smile Again

"But some of his other prescriptions for reviving growth show little
concern for the impact on franchisees' bottom lines. For example, he
urged them not to offset profits lost on Dollar Menu sales by raising
prices on other items and recommended adding staff to improve service."Mr. Adams says edicts like that leave franchisees wondering, “Where do you go to make a profit?”