Always changing!

Noooo…
not the “Take the Tour” message!

This is not what you want to see when you’re prepping for your upcoming workshops on Facebook Advertising that start next week! Of course, that’s what happens with all of the software as a service (SaaS) platforms that modern marketers use. From Facebook to Mailchimp to LinkedIn and on and on, they all change from time to time (and some more often than others, ahem Facebook). And in case you’re wondering, fortunately for me for next week, the “Objectives” haven’t changed that much.The other thing that is fortunate, is that I learn and teach both marketing concepts and the how-to of what to click. While the tricks and short cuts can make you much more efficient, it’s knowing the marketing concepts that make your marketing much more effective. Doing the right thing is more important than doing the wrong thing more quickly.

Have you been wondering about how to be effective with Facebook advertising? How to plan an ad? create it? test it? and then improve it? If you answered yes to any of these, join Sue Kearney and I for our upcoming workshop series that starts next Wednesday. Early Bird rate ends Friday, Jan 13th at 11:59pm!