Botany and Ormiston Times : Howick and Botany Times Wednesday September 17

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Howick and Botany Times, Wednesday, September 17, 2014 — 5
90 Springs Road, East Tamaki
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1st & 3rd Fridays of the month
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WE WOULD LOVE YOU TO JOIN US!
BROOKBY PRIMARY SCHOOL AG DAY
HELICOPTER RIDES / Animal Judging / BBQ / Auctions
Bouncy Castle Kids’ Corner / Spin the Wheel White Elephant
Cakes / Jams / Plants / Sweets
SUNDAYSeptember 21, 10am-2pm
126726
New scholarship offered
THE Woolf Fisher Trust is partnering with
the Auckland University of Technology
Foundation to establish the Woolf Fisher
First-in-Family AUT Scholarship.
Applicants for a Woolf Fisher First-in-Family
AUT Scholarship must be the first-in-family to
seek to complete a degree.
First-in-family means that neither of the
applicant’s birth parents has successfully
completed a degree level qualification.
The Woolf Fisher Trust will offer up to
13 full fees scholarships each year that are
tenable at any of AUT’s three campus’ for up
to four years of undergraduate study in a
degree programme.
Applicants must be New Zealand citizens
and have attended a secondary school in this
country for at least two years prior to making
an application.
They must be entered for the year 13
senior school examination, for example,
NCEA level 3, Cambridge exams. The closing
date for applications is October 1.
For more information, visit www.aut.
ac.nz/first-in-family, or send an email to
scholarships@aut.ac.nz.
Parade participants wanted
BOTANY Town Centre is calling for members
of the community to join in and show their
true Kiwi spirit at its end-of-year Santa
parade.
And, Santa parades are a sure-fire way
to get people excited about impending
Christmas festivities, especially when given
the chance to take part.
Last year, the Botany Town Centre Santa
Parade was a great success, with its Kiwiana
theme and it aims to make this year’s more
Kiwi and community-friendly.
From walking groups at local kindies to
dance groups and cheer squads, from choirs
and characters in school productions to kapa
haka groups and sports teams, the centre
wants all who are able and willing to be
involved.
There are limited spots available for
the Botany Town Centre Santa Parade on
Saturday, November 22.
Potential parade participants must register
their interest before October 12, by emailing
jane@rainbowrascals.co.nz.
NEWS BITES
Smart thinking rewarded
By Marianne Kelly
THINKING big is synonymous
with the energy industry. So when
a company supplying seasoned
woodchips for energy projects was
looking for a way to promote its
message in a Christmas gift pack,
Bo and Pip Burns went into over-
drive – thinking small.
Rejecting ideas of woodchip-
filled crates, they came up with a
USB stick mounted in a wooden
holder.
It was packaged in a recycla-
ble wooden box, engraved with
the logo of the client, Energy for
Industry (EFI).
Messages about EFI’s energy
solutions business and brand were
uploaded onto the flash drive, and
the nifty package containing the
sustainable energy story was dis-
tributed to companies throughout
the country.
The
marketing
campaign
grabbed the attention of the judges
at this year’s APPA (Australasian
Promotional Product Association)
Awards in Sydney last month, tak-
ing silver in the category for envi-
ronmentally friendly/sustainable/
green/recycling programmes.
The judges said it was an intel-
ligent way to disseminate a Christ-
mas message in an eco-friendly
way, “an intuitive tie-in with a
company promoting good energy
efficiency”.
Since entering the market 12
years ago, Pip and her daughter Bo
have built their East Tamaki com-
pany All About Promotions’ client
base close to 3000.
This year was the first time the
team has entered a product in the
APPA Awards. Unbeknown to Bo,
her mum also entered her in the
award for young people showing
extraordinary flair and expertise
in the promotional world.
It was the icing on the cake when
the 35-year-old was presented
with the prestigious Generation
Next trophy.
APPA chief executive William
Kestin said: “Bo is ‘All About’
energy, networking, improving
herself, and contributing not only
to her business, but the commu-
nity and the industry as a whole.
“She is a wonderful example
of the next generation of young
entrepreneurs.”
Bo says she didn’t initially real-
ise the significance of the awards.
“It was pretty exciting because
we were up against big Australian
companies.
“It was so cool on the night and
I was surprised how many people
came up and congratulated us.”
Pip says: “We were up against
companies with much larger
resources.
“We are small in our team but
large in clients, we are passionate
about them. We love what we do.”
Pip and Bo say their approach to
the promotions industry is differ-
ent because “we think outside the
square, we are not order takers”.
The ideas are backed up with
their showroom, the “creative
den”, packed full of promotional
products designed for their Stew-
art Island to Kaitaia client base,
ranging from one-man trades peo-
ple to corporate entities.
However, Bo is also proud of
their focus on “local”. Community
sponsorship and donations, she
says, is an important part of the
business.
A local highlight came earlier
this year, when they supplied
shirts emblazoned with the Mis-
sion Heights Junior College logo
for the school’s team which won
the prestigious
international
Beyonder award at the Future
Problem Solving Competition in
the United States.
Bo and Pip Burns are proud of their prizes won at the prestigious Australasian Promotional Product Association
(APPA) Awards in Sydney last month.
Times photo Wayne Martin