What are the lessons in creative thinking from the world of Art and Design?

What does Andy Warhol’s Pop Art have in common with our very own, very successful ‘Chumbak’ and ‘Happily Unmarried’ brands? What is ‘modern art’ anyway, and why is Picasso considered a great artist when even a child could draw like him? What’s really so great about Pink Floyd?

Through vivid discussions leading up to a small, fun project, I’ll help you develop an informed artistic opinion on the things you create, so that you can see for yourself how awesome you really are!

How do those mad artists think? By the end of the workshop, you’ll tell me!

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2. My Mission/Workshop manifesto

Make people aware of the context of their talents in the world of Art. Do you have leanings towards Futurism or are you a Purist, for instance?

Initiate people to the ‘thinking structures’ of great Artists, past and present, from various fields.

By so doing, instil in people the confidence and vocabulary to take their particular talents in innovative directions.

3. Contact details for registration

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Prior Registration is required by calling OR e-mailing Viraj/Nayantara

(Zorba’s kitchen needs to know so they can cook up a delicious organic lunch for you!) :

Join the Facebook event for updates and interesting links to help you get the most out of the workshop.

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4. Structure of the Workshop

This is not a painting class, or a sculpture class, or a photography class. In this workshop you will learn how to ‘think’ like an artist.

The first section of the workshop will be a discussion on fundamental questions like ‘What is Art?’, ‘What’s the difference between Art and Craft?’ and ‘What do Painting and Music and Photography and any other medium have in common?’. During the course of these discussions, interesting examples from the multifarious fields of Art (Painting, Film, Music, Writing, Conceptual Art) will be shared so that the conversations have a reference point.

In the second section, participants will be asked the question, ‘What has affected you deeply in the recent past?’. The participant will be encouraged, through discussion with the group, to think deeply about why they feel strongly about the issue. Then, after a brief discussion on broad artistic devices like metaphor, verisimilitude, abstraction and hyperbole, the participants will be asked to create an ‘artistic work’ that expresses the issue they feel strongly about.

The artistic work could be completely conceptual, in which case the participant simply has to describe it through language, or it could be a piece of poetry, cellphone photography, performance, or even a rough sketch. The focus is not on the final product, but the thinking process behind it.

The final discussion will be participants responding to each other’s work.

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5. What is the takeaway from the workshop?

At the end of the workshop, the participant would have touched, and harnessed the power of his/her own artistic temperament, and possibly have found an affinity for a certain medium of expression like Photography, or Painting, or Writing, which they could pursue vocationally, by going for a ‘Basics of Photography’ class for example.

Importantly, they would have developed a vocabulary to be able to have an informed opinion on any piece of Art from any field.

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6. Who is this workshop for?

Any job requires creativity. The lessons from the lateral thinking of the Art world are truly inspiring and will help you think ‘out of the box.’

Creative Professionals like designers, art directors and copywriters will be able to attribute reasons and logic to their intuitive output. (Haven’t you always wanted to give it back to clients who offer unstudied and dumb opinions on your work?)

Anyone who indulges in an artistic hobby like writing, photography, painting, music etc., or indulges in Art appreciation of any kind, will benefit greatly from this workshop.

7. Date and Time

Date and Time:
Sunday, 6th April 2014, 10.00 AM – 5.30 PM

8. Workshop Fee
Rs.800. You can pay at the venue. Includes morning and evening Tea and snacks, and a delicious organic lunch from the Zorba kitchen. Let’s make a lovely day out of it!

9. Address and Map

It’s really easy to find. Just get off at Ghitorni Metro station, and walk for few minutes! (Refer to the map below)