In order for social media to be utilized well during 2014, here is a list of the top 10 men moves that should be made. recent publication on Digital Trends went into detail about how Pinterest “Pins” have more value to online retailers than Facebook “Likes.” Early into 2014, it’s a welcome start. Featured 2014 predictions Social Media Don’t forget about certain networks.

Not a shock: retailers and restaurants are the most engaging industries on Twtitter. 'Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. They prefer searching to being found, and will often be close to their final decision point before talking to a salesperson. NewsCred ).

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RECENT POSTS

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COLLECTIVE THOUGHTS[2014, Retail] 3 Big Brands That Hit It Out of the Park with Blogger Design Collaborations

'If you’re wondering just what shape your social strategy should take in 2014, wonder no more. Social sites can’t reasonably expect users to foot the bill in 2014 so we’ll all be seeing a lot more promoted content. In 2014 you can expect this to jump into the low to mid 90s. Engagement for Dollars. No More Showrooming Shame. So & Lo & Mo.

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FRESHNETWORKS

JANUARY 17, 2014

[2014, Retail] Using digital to encourage competition in retail banking

'The need to increase competition in retail banking hit the headlines once again today with Ed Miliband arguing that the UK’s five major banks should be forced to sell off a number of branches to encourage greater competition in the industry. United States – retail banking disruptors on the rise . This is far too short-sighted.

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ENGAGING BRAND

JANUARY 13, 2014

[2014, Retail] The Role of Retail in The Internet Age

Retailers who think of their shops as accessing their products struggle.unless they are in a commodity/ low price sector. This needs retailers to think about their stores differently. The great news is that I believe people actually want a retail experience. Retail that builds around the needs of their consumers win. Related articles. Best brands think differently.

Social Media business e-commerce Pinterest products retail 'Constant Contact has a great post on how to determine what is pinnable on Pinterest. It’s a useful post, particularly if you don’t own an e-commerce website or don’t sell physical products. You may think that you don’t have anything you can pin, but you’d be wrong. Pinterest isn’t necessarily about promoting your own products. You can promote your business indirectly by promoting others. couple of sentences of commentary can demonstrate you understand how to fix problems. Think “vibe.”
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Early signs: NEC IT solutions developed a facial recognition system and are selling it to retailers to help salespeople recognize VIP customers and on the flip side, counter-surveillance fashion and accessories are on the upswing for those who don’t want their data collected; OFF Pocket designed by technologist Adam Harvey blocks GPS, wi-fi or cellular signals from reaching a mobile phone. Trends 2014 JWT New Year technology trends 'In marketing, we’re always being asked to look into the future and foresee what’s coming down the road. These are trends we can’t ignore.
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According to Technopak, organized retail in India will grow 4 times from $46 billion in 2014 to $182 billion in 2020, while e-commerce will grow at 14 times from $2.3 billion in 2014 to $32 billion by 2020. Instead of developing their own e-commerce platforms, Indian retail chains are partnering with e-commerce players to sell online (Future Group with Amazon India and Croma with Snapdeal), leading to concerns that they will be overtaken with the better funded e-commerce players. 'Kishore Biyani, CEO, Future Group via The Business of Fashion/ Reuters.
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Cyber Monday in 2013 saw retail sales via mobile devices hit $400 Million in the US alone. The post The Pillars of Online Marketing Success in 2014 & Beyond appeared first on SocialFish. 'As online marketing budgets continue to rise this year and with prospects to increase for the future, there’s good sign that more businesses are taking the potential and necessity of the web seriously. Therefore, as you set your sight on crushing it online, keep studying the audiences and trends to determine your path. Image source. Develop for Mobile First. Image source. Source image.
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'This is a guest post by Rupa Ganata, co-founder of men’s grooming online retailer Yes Sir , and of Brand us Social (BUS). Coming soon: the @YesSirMen social barber shop [link] Pay with a tweet from 18th-20th Sept #W1 pic.twitter.com/qMAfnlB4Js — LondonPopups (@LondonPopups) September 9, 2014 Other brands have already explored the concept of the Social Media Pop-up. Some brands have also incorporated a ‘pay with picture’ strategy that encompasses the rising trend of visual social media in 2014.
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