Robin Thicke: Riding a wave of ick straight to the top of the charts?

Little more than a week ago, Robin Thicke dropped the video for Get Her Back, the first single from his latest album Paula: a 14-track post-breakup confessional inspired by — and seemingly aimed at winning back — his estranged wife, actress Paula Patton.

But, instead of luring his wife back into his arms, the 37-year-old singer seems bent on alienating swaths of potential fans. As in women and...people. Or perhaps he is simply capitalizing on creepy.

It was this time last year when Thicke's "kind of rapey" Blurred Lines was blowing up the charts and triggering a deluge of discussion about his apparent trivialization of non-consensual sex.

If you frowned on THAT behaviour, check out Thicke's latest video (above) and prepare to drop your jaw.

Like Blurred Lines, the questionable commentary in Get Her Back might slip past your ears on first listen. But after watching the accompanying video, there is no mistaking its suggestion of violence as a last-ditch romantic gesture.

"Can I come and see you?" the onscreen text pleads, while Thicke mimes blowing his brains out.

If threats of suicide weren't enough, the singer's promotional campaign has also been heavy on grovelling, including issuing a public apology to Patton on Sunday's BET Awards and dropping to his knees on last night's Jimmy Kimmel Live!

It's not clear how this brand of wooing (read: intimidation and public humiliation) is working for him.

To encourage thoughtful and respectful conversations, first and last names will appear with each submission to CBC/Radio-Canada's online communities (except in children and youth-oriented communities). Pseudonyms will no longer be permitted.

By submitting a comment, you accept that CBC has the right to reproduce and publish that comment in whole or in part, in any manner CBC chooses. Please note that CBC does not endorse the opinions expressed in comments. Comments on this story are moderated according to our Submission Guidelines. Comments are welcome while open. We reserve the right to close comments at any time.

Note: The CBC does not necessarily endorse any of the views posted. By submitting your comments, you acknowledge that CBC has the right to reproduce, broadcast and publicize those comments or any part thereof in any manner whatsoever. Please note that comments are moderated and published according to our submission guidelines.