App Updates

Local Cincinnati News Station Interviews Instant Regret’s Owner

MASON, Ohio – A Mason company is trying to capitalize on this year’s election with a new app that lets users compete against each other to modify the famous quotes of Donald Trump and Hillary Clinton.

“It’s going like crazy,” said Kent Savage, CEO of Blue Loop LLC, which launched an election version of its Instant Regret game Sept. 30. “What we’ve done I think is harness the angst of the whole election cycle. Both candidates are characters and they say outrageous things. This game gives people a chance to put a little lightness and fun in to the process.”

Blue Loop is a 10-year-old company that produces apps, videos and websites. Its Instant Regret app, launched about six weeks ago, is a multi-player word game that takes phrases out of pop-culture quotes and lets users fill in the blank. Players then vote on their favorite answer. Whoever gets the most votes is the winner….