Jim Kelly, analyst with Wikibon gave this analysis of this weeks updates to siliconAngle tv.

“It does require a lot of expertise, and it costs money and time and
effort. IBM realized that here’s an opportunity for SMBs that haven’t
been able to get involved in big data…to allow them to deploy big data
and start using it, at least in a modified fashion, at a price point
that is feasible for small businesses."