Services

We often help clients whose business components are undefined or mis-aligned. Those components might involve their:
business model; available technology; customer profile; deployed performance; tactical objectives; or resources.

We use diverse, complementary approaches, taking from the best of accepted standards and adding our own groundbreaking
proprietary approaches. From high level strategy to tactical project management, we tailor-make a comprehensive
solution for each challening engagement.

Typical Realignments:

Strategic Business Model and Technology
Among many possible approaches, we analyze the technology portfolio, evaluate available solutions, and define
performance targets.

fareENOUGH’s knowledge base and methodologies are designed to deliver cost-effectively its unique
combination of industry, technology, strategy and business economics strengths these and other areas.

fareENOUGH Principles

Quick Payback: With a systematic, but flexible approach adapted to the situation of each engagement, typical measurable client payback is less than 9 months.

New Insights: We deliver new value to our clients not just through a rigorous process and complete familiarity with the background, but because of the new insights we provide into what makes each client individually successful.

Vertical Flexibility: We are able to approach each situation at the level of greatest impact, wherever that may be, between the highest-level strategy and the most detailed project execution.

Case Specificity: Being able to clarify the relationships between conditions and results, we enable our clients to succeed where others have failed, or to avoid costly, otherwise unexpected missteps.

Well-Balanced Solutions: Lasting and meaningful results are built on using to our advantage the laws governing these four key dimensions: industry practices, strategy , technology, and quantitative economics.

Alignment: Opportunities to add value exist whenever any business’s actual practices are not aligned with each other in regards to the four key dimensions.

Contact Information

Our Story

In 2002, two highly experienced software industry colleagues decided to form a small company to develop
and market a particular software solution to the aviation industry. They'd worked together on a number of major airline and
transportation projects in the past, so they decided to fund the project by working as consultants to the airline and transportation
industry.

Turns out the industry needed quite a lot of the sort of consulting they offered: sensible, measurable, actionable. In fact,
the consulting engagenents ended up being so interesting that the original product idea never did get fully developed (although it's still a very good idea).

For the past decade, at fareENOUGH we are proud to have delivered, cost-effectively, success after success, through a
broad base of knowledge and methodologies in core business management, operations-enabling IT solutions harnessing, and core business analytics.

Technology is inescapably entwined with strategy, so through consulting, project management and software development, we
specialize in helping organizations use technology in smart ways that contribute to their business goals.

Our principals and consultants have decades of experience helping airlines succeed through the smart use of technology.
While we've often worked with startup airlines, we've also helped many large established carriers with business model
changes and turnarounds.

With the introduction of fQOM, our quantitative methodological approach encompasses all facets of these topics, making
tractable what previously were intractable economics aspects of aviation infrastructure; ultimately, our unified quantitative approach leads to more reliable
and specific insights on strategic airport issues at a cost and time advantage to the client.

Our decades of experience in complex transportation operations, economics and technology gave us the tools to help suppliers navigate
the marketplace. We can help you position a new product, revamp an existing one, create new intellectual assets or channel existing ones.

We can provide the answers you need. Our team has global
expertise in areas as varied as avionics to advanced navigation aids to total product support options.
fareENOUGH’s Quantitative Operational Methodology (fQOM)
extends to operationally and economically relevant issues faced by developers of technology-based solutions for the transportation space.

Please contact us to find out more about how we can optimize your opportunities.

Follow us on...

You [fareENOUGH consultants] raise the bar on the other ‘quants’ guys

eMarketing Director
Rockwell Collins International

We wouldn't [have made the fastest airline launch in FAA history] without fareENOUGH's expertise in airline technologies

Bill Diffenderfer
CEO, Skybus Airlines

Knowledge-Built Insights

Should not see this

Timing and Features Valuation for Reservation Systems Selection

Reservation system selection is strategically critical, and inevitable, for any passenger transportation provider.

Timing issues inevitably arise due to interaction of the systems options considered with the operator’s
environment, the condition of the incumbent solutions, financial and contractual constraints, and the evolution of system’s capabilities.

By applying fareENOUGH’s proprietary quantitative methodology (fQBM) to the situation, we can compare the importance of the decision
timing to the capabilities of the selection, making it possible to optimize both timing and scope, or harmonize them with other requirements,
maximizing returns to the operator.

Traffic Data Valuation from In-flight Passenger Connectivity

Airline executives regularly face adoption decisions for new technologies such as in-flight passenger Internet
connectivity. Key decisions factors include timing, aspects of possible functionality to privilege, and marketing/sales
of the ensuing services.

Often, the inability to base decisions on from available data and an understood framework results in too cautious or
too generic approaches, which may prove problematic later.

By applying fareENOUGH’s proprietary quantitative methodology fQBM only to
already available traffic and travel data, it is possible to obtain quantitative, readily actionable answers tailored to
an individual airline and its customers.