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Russell and his posse journey to Los Angeles to launch their rap-themed game and visit Russell's children. Elsewhere, Simone sets out to spice up her life, and that includes partaking in some pole dancing with singer-actress Aubrey O'Day.

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Russell meets with rap artist T.I., but there's risqué business when Sagen behaves inappropriately. The bare truth about Simone: She decides to participate in a PETA demo in Times Square---sans clothes.

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A reality series following hip-hop and fashion mogul Russell Simmons and his band of assistants as they help manage his business deals, family life and party planning. First up: The team races to organize a fashion shoot with Tyson Beckford. They also plan a large-scale charity event featuring model Selita Ebanks.