The lesser known, Obi Worldphone has entered Indian market with the launch of its budget smartphone - Worldphone SF1. Well, Obi Worldphone is among those brands that come to one's mind while shopping for smartphone, but the new budget device make the change.

Talking about the John Sculley, Apple's ex-CEO and co-founder of Obi Worldphone, you can expect the SF1 to be well designed, and packed with industry's leading specs. However, we got our hand on the Obi Worldphone SF1 (16GB variant), and here is the first look of the OnePlus X. Read on to know more.

Design and Build

An important factor of a successful smartphone is its design. And talking about the Apple's former CEO, Obi has emphasized the design aspect in the Worldphone SF1. The company says it is designed to exceed expectations. The iconic silhouette shows off a distinctive unibody design with elegant metallic accents and signature floating glass display.

Obi has worked with Ammunition Design Studio, a company expertise with product design, to design the Worldphone SF1. The phone is build with both metal and polycarbonate to offer balanced design. The company has kept the design pretty minimal, it sports a 5 inch full HD display on the front, which is noticeable raised and includes a selfie shooter with flash.

You will see volume rockers and power button on the left and a SIM card tray on the right-hand side. There is a 3.5 mm earphone jack and a second microphone on top and mini-USB charger port with iPhone 6-styled two speaker grills on either side of USB port. On the back, it has a 13 megapixel rear camera with LED flash

It flaunts a rounded edges, which offers a comfortable grip. The handset has a refreshing design, which we have not seen the most of the smartphone available right in the market.

Display

The Obi Worldphone SF1 sports a 5 inch JDI In-Cell IPS Full-HD display with a resolution of 1920x1080 pixels that translates to an impressive pixel density of 443ppi. The key feature of the smartphone is its display, which is raised from the rest of the front face and it uses a Corning Gorilla Glass 4 for protection. The display is fully-laminated and comes with Olephobic coating to avoid fingerprints.

Under The Hood

The SF1 is powered by Qualcomm MSM8939 Snapdragon 615 chipset packed with 64-Bit octa-core, at 1.5GHz clock speed and coupled with Adreno 405 GPU. The device comes in two RAM option: 2GB and another with 3GB.

Similarly, the device also comes with two storage option: 16GB and 32GB. There is also support to expand memory up to 64GB using a microSD card. Further, it packs a non-removable 3,000mAh battery, which the company claims to offer up to 28 hours of talk time. The battery packs Qualcomm Quick Charge 1.0 and the device also features an accelerometer, proximity sensor, gyroscope, and ambient light sensor.

It also comes with integrated Dolby Audio Surround Sound 5.1, which give a clear audio and dual microphones for active noise cancellation.

We got hands on with the 2GB variant of Worldphone SF1. It packs some serious hardware, but we noticed the device gets warm, while browsing and even while playing games. We will give a better perspective on the device in our in-depth review soon.

Software

The Worldphone SF1 runs on Android 5.0.2 Lollipop operating system along with its own LifeSpeed UI. It seems like the LifeSpeed UI is limited to the launcher and home screen, similar to the third-party launcher apps.

The UI also give the ability to customize the power button to end or answer a call and also has some gesture-based functions. Overall, the UI look different compared to other devices.

Camera

The handset packs a 13 megapixel sensor by Sony EXMOR RS IMX214 with f/2.0 aperture and LED flash. There is also a 5 megapixel selfie shooter with a front-facing LED flash. The SF1 comes with several camera modes like HDR, Panorama, and also records videos in Full HD at 30 frames-per-second.

Obi has done few tweaks in its camera hardware with Dynamic focus called as UbiFocus and color preserving ChromaFlash and OptiZoom.

Verdict

Obi Worldphone SF1 packs some serious hardware, that makes it a worthy mid-range smartphone. The design of the device is pretty interesting and has a refreshed design language.

However, the impressions of the smartphone are pretty good, but the device was warm, while playing game and browsing on the web as well.

We will soon review its performance and features in depth. Stay tuned with GizBot for the full review.

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