My yoga journey

Growing Social Media

by Sleeping in Savasana on August 6, 2017

I’ve been quiet on this blog recently as I’ve been busy focusing on my yoga business and growing the social media for that. Instagram and Facebook are slightly odd things. As I’ve posted already, there are studios that won’t hire you if you don’t have a high enough Instagram following. I’m not doing it for that but to try to drive more people along to classes.

If I have a higher number of likes on Facebook, follows on Instagram and engagement on both then I rank higher on search results. I’m hoping that this will then translate into greater awareness of my classes and in turn better attendance. It seems to be working, August is usually a really quite month for classes but with a few promoted posts, I’ve got three new people signed up for blocks of classes and had several more come along as drop in.

This has been done in four different way each of which has advantages and disadvantages.