Magic Serum !!! Never have my skin looked so good! It’s like Botox in a bottle. My skin feels so tight and clean and the texture is perfect, so easy to apply [...]

Natalie

RAAW STORY

It all started when I moved to New York. I was living a healthy life, ate organically and took good care of myself - except when it came to the beauty products, I assumed, I was pampering myself with every day. For some reason, I never thought about all of the harmful chemicals they contained and they actually go straight into our bodies. One morning I woke up with a horrible rash on my face - it came from an expensive high-end brand I trusted. The skin around my eyes was purple, wrinkled and flaky. In that moment I decided I would never put any harmful chemicals on my skin again. To me, and as I found out later - to many other women out there, I had a more holistic concept of “beauty” than what I could find in stores. I wanted a beauty routine that was good for my skin, my body, and my environment. I searched for a line of pure, effective products, in elegant packaging, that I could also afford. I could not find it – so I created my own.