Ashford.com completes acquisition of GUILD.com

May 3, 2001byJCK Magazine

Ashford.com, Houston, the luxury goods e-tailer, today announced the completion of the acquisition of GUILD.com, originally announced January 4.

The addition of GUILD.com will complement Ashford’s selection which totals more than 10,000 works from more than 1,500 practicing artists. GUILD.com will receive approximately 8.7 million shares of Ashford stock.

Toni Sikes and Gordon Mayer, former chairman and president, respectively, of GUILD.com, will serve as co-presidents of Ashford’s Art Division. An international expert on the marketing of art, Sikes founded THE GUILD in 1985 as an art publishing company that connects professional artists with architects, interior designers and art consultants. In 1998, Sikes launched GUILD.com as another way for artists to market their work.

Mayer, a leading strategist in the technology field, was chairman and CEO of Geoworks Corp., and held management and marketing responsibilities at high-technology firms, including InfoChip, Proxim, and Adept Technology.