Welcome to Eff Perfect,

where failing at being perfect is our greatest success.

We're Ashley + Jenna, the duo behind Eff Perfect, and this is how we roll:

We’re on a mission to inspire and empower women to love ourselves wholeheartedly, regardless of imperfections, because perfect is an effing myth! We’re here to build lives based on love, acceptance, and truth, not what society tells us we should be.

We will not stop until we break the cycle of dependence on external approval and help women take bold, empowered steps toward self-love.

We’re dedicated to supporting you in living your best life, free from the paralysis of perfectionism. As self-proclaimed recovering perfectionists ourselves, it is our deepest passion to help women around the world to give the middle finger to perfection.