Entertainment

Next New Networks Now on MySpaceTV

Next New Networks has never shied away from a distribution deal, and it's not about to start now. The latest on Next New Networks' radar? MySpaceTV. Next New Networks will by syndicating some of its regular video programming to MySpaceTV, with its never-dull content. You may recall that Barely Political was recently added to the Next New Networks family of made-for-web video, and this is of course one of the options that will be available for your viewing pleasure on MySpaceTV.

Others include Fast Lane Daily, Channel Frederator, and EPIC-FU, to name a few. Each channel will get a branded space within MySpaceTV's larger network, with a mini-network all its own. The level of user engagement is part of what makes these types of syndication partnerships so valuable for content creators. Some of Next New Networks' more recent partners include Joost, DailyMotion, and TVtonic.

Next New Networks is a pretty good example of a larger company that has several channels of content for a diverse set of aggregate programming, that has taken the potential of web distribution to heart. As we've seen with MySpaceTV, several content providers are looking to the social network as a primary stop on the distribution circuit. As more companies amass content creators/channels/producers, the more syndication deals we'll see across the board. It's an inevitable mirroring of traditional media that can fortunately take advantage of Internet methods of marketing and channeling. We're sure to see much more of this (with bigger budgets, too) in the coming years.

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