Jim Owen writes the book Cowboy Ethics: What It Takes to Win at Life. I stumbled across an article Jim wrote in the American Cowboy magazine where he describes the virtues of cowboy ethics. He writes, "There's an authenticity and practical ethics embodied in the The Code of the West. Even though it was never written down, it's a widely understood set of behaviors that sets the expectation." I look forward to reading the book and how it may inspire me as in individual and business owner.

Here are ten ethics Jim lists in his article:

1. Live each day with courage. 2. Take pride in your work. 3. Always finish what you start. 4. Do what has to be done. 5. Be tough, but fair. 6. When you make a promise, keep it. 7. Ride for the brand. 8. Talk less and say more. 9. Remember that some things aren't for sale. 10. Know where to draw the line.