Hi, I’m Joe V. The V is for Vadeboncoeur, but no one ever really calls me that (except my business card). That card also calls me the Global Director of Product Development, Marketing and Creative Design for Trek Bicycle. Yep, I am sometimes not really sure what all that means either. I do know that I dig bikes, oatmeal, motorcycles, burritos, the weird things I see along the way, my family and my job. I get to travel the world helping make great bikes, so it’s a pretty great gig.

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July 11, 2012

From Belgium to the UP of Michigan. It's the same up here, eh?

I know that we have been here before. In fact, you know that we have been here before. I even wrote about it here. It is the place after all. Ask around, everyone will tell you that it is truly the place.

I speak of paradise in the midwest. Copper Harbor Michigan. If you prefer being in the woods and not in a city, there really isn't anywhere that epitomizes that more than this place does.

That is Andrew Shandro shredding the same trails just this spring.

We loaded up a complete truck of fun. A truck full of Remedy's and headed for the great white north there. The UP is really cool. It has it all. Coffee shops, ripping trails, rednecks, vacationers from Illinois, bears, moose, eagles, trucks full of mountain bikes, woods - did I mention ripping trails?

I told you...truckload of fun.

Ahhh...

Aaron Rogers and the Copper Harbor trails club has done an unbelievable job with their trails. They are truly amazing. Get yourself there. You will not be dissapointed.