BIRMINGHAM'S boozers are battling it out in a bid to win new industry 'Oscars' launched today.

BIRMINGHAM'S boozers are battling it out in a bid to win new industry 'Oscars' launched today.

The city's pubs, clubs and bars will compete in a range of categories including best suburban bar, nightclub and city centre bar.

All entrants can be recognised with a certificate for their safety record, measures to discourage binge drinking and their contribution to Birmingham's social and night life.

Council bosses, police, fire officers and licensees teamed up for the official launch of the city's new Best Bar None awards.

Richard Matthews, secretary of the Midlands Beer and Pub Association Midlands Secretary, said: "Birmingham has a lot to offer in terms of its pubs and bars, and customers want to enjoy their leisure time in a safe and sociable environment.

"With the increasing emphasis on responsible retailing it is only right that those outlets that are setting high standards should be rewarded through the Best Bar None scheme."

Coun Ayoub Khan, cabinet member for community safety, said: "The scheme will encourage licensees to take pride in their premises and surroundings."

Bars that apply will be assessed on door and security policies, first aid, tackling abusive customers and systems for dealing with alcohol related crime. They will also be rated on their contribution to Birmingham.

One award will be handed out following a public phone in vote. For full details visit the website www.birmingham.gov.uk/bestbarnone.