Although the HVM identifies the attributes that provide certain benefits and thus satisfy consumer value demands, the HVM cannot be used to identify the benefits with which consumers are most concerned.

All content on this website, including dictionary, thesaurus, literature, geography, and other reference data is for informational purposes only. This information should not be considered complete, up to date, and is not intended to be used in place of a visit, consultation, or advice of a legal, medical, or any other professional.