Adding a phone number to your web site is essential.

Adding an 800-number to your web site, however, is counterproductive.

Digital marketing in Vancouver relies on phone numbers. Optimizing a site for local searches requires as much information as possible, and providing mobile data helps to strengthen every page.

800-numbers, however, lessen the value of sites. They lack local area codes or indicators, and they attract few searches. Engines can’t trace them as easily, stalling page rankings and undoing every Vancouver SEO strategy.

BC businesses must, therefore, provide local numbers. Have every web page anchored with an appropriate area code to generate search results. This will solidify sites and usher in traffic.