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You’ve been optimizing the text-based content of your web pages for the search engines for years now. But that’s not enough anymore. The web is growing more visual every day, with the consequence that searchers now want to be able to find images and video as easily as they can find articles and other word-based content. That means you will have to start optimizing your images. Keep reading to learn how.Continue reading →

If you’re a diligent site owner, you may already have a site map on your web site to help your visitors navigate. There’s another kind of site map you will want to add. This article covers the nuts and bolts of creating a Google Sitemap.Continue reading →

Are web directories worth the effort anymore? Why spend the time (and in some cases money) submitting your website to a directory if it seems like nobody uses them anymore? Well, web directories are more useful to attract visitors to your site than you might think. This article gives you the surprising reason why, describes a couple of the biggest web directories, and helps you make the most of this resource.Continue reading →