The Journey of Launching a Global, sustainable and effortless Print on Demand merchandise platform

THU 16:15 - 16:45

Lecture hall 10

From Idea to Global Execution, Dragan will take you on the exciting, energizing and challenging journey of Merch.Music by Helloprint. This new Print on Demand venture, built by Helloprint to enable our printing platform to go into bold new directions on a global scale.

This process took a lot of the complexity of the printing industry, added a dash of complexity from a multi-chain international platform model and forced itself to achieve one very simple goal: Making. Merchandise. Effortless.

Creating a global print on demand platform turned out to be anything but effortless. This is how we overcame those challenges, and what lessons we learned along this journey into this new bold Print on Demand world.