Building an Industry Disruptive App with 20 Seconds Left

[Presented by Keith Elder]
Startups tend to be known for creating disruptive apps. But, how does a company like Quicken Loans, with over 30 years of history, stay vibrant, forward thinking and disrupt an industry? The answer is simple — a great culture. This is the untold story of how Rocket Mortgage was built from behind the scenes and how it ultimately disrupted the FinTech industry.
During this session we'll go back in time and learn:
- How we pivoted over 500 team members in just a couple hours with no plan in place
- Hurdles overcome on this multi-year journey
- What happened on national launch day as the clock was ticking down
- How innovation and our culture drive technology
If you love a great technology backstory, join us as I share how our culture plays a critical role in how technology is built.