The logo

Typography

Brand key colors

Imagery

Description

Collateral

Logo and website

Farmhouse Lodge is located in the quaint town of Newcastle, South Africa. It's located on the outskirts, in a farming district.

The owners had approached me to redesign their existing logo and website, something they had previously done themselves. They wanted a classy design, that would last them a long time and would be easy for them to update on their own. They also wanted the photographs of their establishment to take center stage.

The colour palette employed is grey, black and a light shade of blue. This gives it a very relaxed classy feel, exactly the way this establishment feels when you are there.