Details

"Home and Garden Products Retailing in Brazil - Market Summary and Forecasts" report provides a detailed analysis of retail sales from 2009 to 2019 across key channels in Brazil.

Key Findings
- Surge in the number of millionaires and the emerging middle class will continue to make Brazil a major retail destination

- Brazilian retail sales to reach BRL2,111 billion by 2019

- Brazil's decreasing housing deficit, along with the growing number of households, complement the growth of home and garden specialist retailers

- The retail market for home and garden products in Brazil is estimated to grow at a CAGR of 8.76% over the forecast period

- The propensity to spend on lifestyle and home improvement products has been rising with increasing exposure to latest trends.

- Home improvement was the largest category within the home and garden products group, accounting for 53.6% of the home and garden products retail market in 2014.

- 1.8 million new housing units are expected to be developed annually, to cover the housing shortage by 2022 which is expected to boost the demand for home and garden products market

Synopsis
"Home and Garden Products Retailing in Brazil - Market Summary and Forecasts" is a detailed sector report providing a comprehensive analysis of the emerging trends, forecasts and opportunities to 2019.

It contains:

- A thorough analysis of consumer trends changing economic and population factors

- Both qualitative and quantitative insights and analysis of the shifting home and garden products retail dynamics for gardening and outdoor living, home improvement, and homewares from 2009 to 2019

- Sales of home and garden products through the following channels from 2009 to 2019: Home improvement and gardening supplies retailers; hypermarkets, supermarkets and hard-discounters; home furniture and homewares retailers; department stores; value, variety stores and general merchandise retailers; online; other specialist retailers; cash and carries and warehouse clubs; electrical and electronics specialists; other general and non-specialist direct retailers; convenience stores (including Independents) and gas stations

- An overview of key home and garden products retailers operating across Brazil and their presence across distribution channels

Reasons To Buy
Get immediate access to:

- Brazil home and garden market performance across key channels - accurate, reliable data for companies already operating in and those wishing to enter the market t

- Critical insights into Brazil shoppers - what stores do shoppers prefer? Have the right insights to beat off the competition by effectively promoting to lucrative market segments

- Analysis of key international and domestic players operating in the home and garden products market - including store counts and revenues that give you a competitive edge - identify opportunities to improve market share

Report Format

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c. Global Site License: A Global Site License (or Enterprise wide Site License or Global License) is a license granted to original purchaser, who can share a report with other employees and authorized Users of the same organization.

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