Privacy & Cookie Policy

01562 510 340

Privacy Policy

Clark's Direct respects the privacy of every individual
who visits its Web Sites and any information collected about you will
firstly be used to fulfil any service you might request and secondly
improve how as a company we serve you. We do this by making appropriate
use of the information.

This information will not be disclosed to anyone outside of
Clark's Direct, its affiliated or associated companies, its agencies, dealers
or licensees, and other companies with which Clark's Direct
has arranged services for your benefit and any assignees, transferees
or replacements of the above referred parties. It will be treated
in accordance with the legal provisions under English law concerning
data protection and may be transferred to the USA or countries outside
the EEA for the purpose of business administration.

You have the right as an individual to find out what information
we hold about you and make corrections if necessary; you also have the
right to ask us to not use the information. We will make all practical
efforts to respect your wishes. However, certain legislation,
especially related to safety issues or financial regulation might prevent
this.

If you have any specific questions that are not covered in the FAQ
section please mail your enquiry - see contact us
for contact details.

Clark's Direct respects the privacy of every individual
who visits its sites and any information collected about you will firstly
be used to fulfil any service you might request and secondly improve
how as a company we serve you. We do this by making appropriate
use of the information.

Types of permissions For brochure requests –
where permission is given for future contact you are consenting to receive
text and postal contacts.For contact us and booking requests – where
permission is given for future contact you are consenting to receive
text and postal contacts.

Using your information This information will
not be disclosed to anyone outside of Clark's Direct, its affiliated
or associated companies, its agencies, dealers or licensees, and other
companies with which we have arranged services for your benefit. It
will be treated according to the standards set by English and European
legislation on acceptable data retention and protection. Your information
may be initially stored and processed inside or outside the European
Union so long as that country has standards of data protection similar
to those set in the European Union.

SMS Data Our mobile services provider is required
to be able to provide historic information data to local telecommunications
regulators, mobile operators and authorities on request. This includes
opt-in, opt-out, inbound message and outbound message, date and time,
mobile phone number and network operator. This data is not available
to Clark's Direct or its consumers.

Trade AssociationsWe are authorised and regulated
by The Financial Conduct Authority. We also subscribe to the Motor
Industry Code of Practice.

Opt-out InformationYou can at any time
contact us requesting to opt-out of any future
communications.

Contact Us You have the right as an individual
to find out what information we hold about you and make corrections
if necessary; you also have the right to ask us to not use the information.
We will make all practical efforts to respect your wishes. However we
may be prevented from doing so by legislation, for example relating
to health and safety or financial regulation.

For questions that are not covered in the FAQ section please mail
your enquiry to Clark's Direct.

Cookie Policy

At Clark's Direct, we use technologies like cookies, pixels,
and local storage to make our websites easier to use and to tailor content
to be more relevant for you. This guide is designed to explain,
as clearly as possible, what cookies are; the purpose of those used
on Clark's Direct websites; and what options you have to control
or delete them – if you decide you want to.

What is a cookie?Almost every website uses cookie
technology. A cookie is a small file that saves Internet settings.
It gets downloaded through a browser during the first visit to a website.
When you next return to the site using the same device, the browser
may check to see if a related cookie is present (i.e. containing the
site name) and use the data inside the cookie to send back to the site.
This allows sites to recognise that the browser has visited before and,
in some cases, vary the content shown to reflect that.

The benefits of cookiesSome cookies are extremely
useful, because they can make the experience more user-friendly when
you come back to a website you’ve visited several times previously.
Provided you use the same device and browser as before, they can, for
example, remember your preferences, help us to know how you use our
sites, and make the content shown more relevant to your interests and
needs. None of the cookies used on our websites collect information
that personally identifies you.

Below is a table showing the main cookies used on this website, explaining
where they appear and what they do.

Controlling and deleting cookiesIf you want
to change how a browser uses cookies, including blocking or deleting
cookies from Clark's Direct websites (or any other website
in fact) you can do so by changing the browser settings.

To control cookies, most browsers allow you to either accept or reject
all cookies, only accept certain types of cookies, or prompt you each
time a site wishes to save a cookie. It’s also easy to delete
cookies that are already saved on your device by a browser.

The processes for controlling and deleting cookies vary depending
on which browser you use. To find out how to do so with a particular
browser, you can use the Help function within it or alternatively you
can visit http://www.aboutcookies.org
which explains, step-by-step, how to control and delete cookies in most
browsers.

Cookie

Name

Purpose

More Information

Site cookie (for searching and improving visitor experience)

session

This cookie is automatically created by our server to allow
authentication of users.

-

Google Analytics

_utma
_utmb
_utmc
_utmz

A third party cookie used to collect information about how
visitors use our site. We use the information to compile reports
and to help us improve the site. The cookies collect information
in an anonymous form, including the number of visitors to the
site, where vistors have come to the site from and the pages
they visited.

A third party cookie used by YouTube: We embed videos from
our official YouTube channel using YouTube's privacy-enhanced
mode. This mode may set cookies on your computer once you click
on the YouTube video player, but YouTube will not store personally-identifiable
cookie information for playbacks of embedded videos using the
privacy-enhanced mode..

A third party cookie for the Facebook Customer Audience
Pixel on our website to advertise goods and services which may
be of interest to you. For example, we may show an advert on
Facebook which relates to particular pages you visited on our
site when we have an offer on. The pixel will not provide any
private information on your profile or account.

This Privacy Policy was added 1st January 2010
and last updated 5th April 2016.

About us

We are a family-owned used car dealer based in Kidderminster serving Worcestershire and surrounding areas including the West Midlands, Staffordshire, Shropshire, Birmingham and the Black Country.