Free bets are great ways to get ahead of the bookie, and these offers are absolutely everywhere. The UK gambling industry is among the most competitive of online business sectors, with one after another bookmaker lining up to draw new customers in through new offers on a daily basis.

Existing customers can also receive great deals, with bookies trying to entice them back in to play more regularly, or perhaps try another area of the website, such as going from sports betting to casino, tournaments, card games or arcade games.

The range of free bets is extraordinary, covering all manner of scenarios, from final scores, to top goal scorers, in-play bets, money-back opportunities for losing bets and so much more. That is just for football, too.

Other notable sports with free bets include Horse Racing, Rugby Union and also the latest competitions from around the world, be it the Rugby World Cup, European Football Championships, NFL Superbowl and so on.

When registering on any of these bookmakers’ websites, always sign up to the newsletters and email campaigns which are the best way to stay up to date with the latest promotional bet offers.

The offers include initial sign-up bets, which can be among the most generous of all, plus reload offers which occur on a daily or weekly basis. Use of all of the available bets from across multiple bookmakers and exchanges can be very lucrative.

Betfair

Betfair is a high-profile Betting exchange which offers great numbers of free bets and offers across it’s different platforms. The brand is well known even among only occasional players, thanks to the large amounts of advertising it uses on targeted audiences.

Betfair is the preferred exchange for many UK punters, but it’s commission rate of 5% is relatively high for the market. Regular gamblers may look to use Smarkets or Betdaq instead for this reason.

Paddy Power

Paddy Power is another prominent bookmaker who consistently provide some of the best sign-up offers as well as frequent reload bets across a number of different sports.

This bookmaker is well known for it’s controversial TV adverts which push the boundaries of political correctness. Like Betfair, it has also one of the larger outlays on advertising in the industry, keeping it’s brand at the forefront of public consciousness.

Coral

Coral have held high street shops for many years and are an increasingly significant player in the online gambling market. They have also recently launched a major advertising campaign, featuring model Carly Baker, as this competitive market continues to require marketing investment in order to keep an edge over the rivals.

Coral have a strong, established brand in the United Kingdom because of the high street stores which have been around for many decades. This physical presence will always breed confidence in customers than those who are purely online competitors. For the more occasional player, this confidence can be crucial in deciding which online bookie to choose for their next bet.

Bet Fred

Bet Fred is another major player in the UK Bookmakers Industry, and a frequent supplier of free bets and other attractive offers. They are also a frequent sight on sports channels ad breaks as they compete strongly against the other industry leaders found in this post.

Bet Fred, like Coral, William Hill and Ladbrokes, has long since had an established presence in the UK high street, and this brand awareness continues to be an advantage in the online gambling industry where confidence and trust is key.

Ladbrokes

Ladbrokes are yet another major high-street bookmaker who are making great strides in the online gambling market. “Laddies” as they have been affectionately known for many years have targeted young males in a persistent advertising campaign over recent years.

The adverts aim to portray their customers as fun, sociable youths who hold a healthy relationship with gambling and use it as a weekly routine whilst out with friends.

Bet365

William Hill

Skybet

Skybet are a younger, online-only bookmaker who have made impressive progress in recent years thanks to their relationship with the Sky Sports channels that continue to plug them.

They also have some fun sporting bets which you can get involved with for free, such as Super 6, which gives you the opportunity to win £250,000 each week by correctly guessing the scores of six Premiership football matches.

Sky Sports have betting advertising as their main source of revenue during TV breaks, thanks to the highly competitive nature of this industry as well as the relevance between the content on these channels and the target audience of sports bookmakers. SkyBet is able to also integrate itself into the programmes themselves, which gives it a clear advantage.

Totesport

Smarkets

Betvictor

Stan James

Bwin

Betway

PokerStars

Betdaq

32red

888sport

BetBright

List of Free Bet Bookmakers & Betting Exchanges

Please find below a comprehensive list of all major bookmakers and betting exchanges that currently offer free bet offers – you may wish to make the most of each and everyone of these in order to earn some cash to put aside for a rainy day!

Also, remember that although the sign-up offers are always among the most generous available, most of the betting sites below will offer other great deals on a monthly, weekly, even daily basis and so winnings can continue into the future.