What the data show: Democrats and Republicans not only see the world differently and vote differently, they often shop differently. You can see those differences in the data of Experian Simmons, a consumer research firm that tracks the shopping habits of Democrats and Republicans with a massive survey.

The red/blue retail divide is not easy to understand. It’s not easily broken down by income. In some cases it seems to be driven by geography–where stores are located and where their roots are. But there also seems to be a political/cultural divide running through the nation’s retailers in many cases.

Some of the retail divide is tied to basic demographics. Women are more likely to be Democrats than men, particularly young single women, so it may not be a surprise that the store that is most heavily Democratic in its customer base is Lady Footlocker. Democrats are 40% more likely to shop at the chain than average, while Republicans are only half as likely to shop there.

But opening a women’s shoe store doesn’t guarantee a flock of Obama supporters. Naturalizer Shoes, which bases its marketing appeal on making comfortable women’s footwear, has a shopper base friendlier to the GOP. Republicans are 8% more likely than average to shop there, while Democrats are 22% less likely.

There's all kinds of stereotyping fun you can have with this data, but keep in mind that geography plays a key role in these figures. Belk's 303 stores, for example, are located in 16 Southern states. And Burberry stores are largely located in big cities and amid other high-end retail.