"What we know here is that Twitter and Disney already have a long standing relationship".

That said, Disney is still an unlikely suitor, and even if it does make a bid, it's more likely Twitter's board will prefer to work with a tech company as it sells itself off. James Cakmak, an analyst at Monness Crespi Hardt & Co. thinks that this acquisition is exactly what Disney needs. "They are investing in technology for distribution - and this would give them the platform to reach audiences around the world".

Twitter has been expanding their push into streaming video by gaining rights to NFL, MLB and National Hockey League, and college sports games amongst others, and their Thursday Night Football streams in particular have generally gonewell (although advertisers were hoping for more). As a result of a recent acquisition, Disney owns a stake in BAMTech, the digital arm of Major League Baseball, which runs streaming services for ESPN and others, including Twitter. It's been a year since those rumors were swimming around and this new batch of rumors seems to be holding a bit more weight, now that Disney is in the mix.