What if Brown is the New White? The New American Majority Has Arrived

10/26/2016 03:25 pm ETUpdated
Oct 27, 2017

Imagine that the year is 2032 and the race for the White House has just resulted in another progressive leader, a black woman this time, being elected President. Across the nation the story is much the same -- right wing politicians are an increasingly rare breed and the reverberations of the 2016 election are still being felt. Overt (as well as thinly masked) racism, greed (lower taxes for people doing fantastically well), and hate have significantly faded from the political discourse. That's not because politicians in 2032 are different, but because those divisive tactics just don't work anymore. The progressive majority now powering the country has reformed healthcare, education, clean energy, mass incarceration, and much more.

For progressives, this is incredibly hopeful. But this progressive majority will not organize itself and, in fact, the Democratic establishment is doing a lot to make sure that this group fails to become a driving force in our politics. Mr. Phillips points out the stunning fact that the Democratic Party spends over 90% of its consulting funds (ads, outreach, etc.) on white owned firms and still favors TV ads targeting the ever dwindling white swing voter over Get Out the Vote efforts for progressive people of color. That the Democratic Party needs to overcome this major shortsightedness and racial bias in order to attract the new progressive majority has a certain poetic justice.

Brown is the New White makes clear the immense potential wrought by demographic shifts in our nation. And it also clarifies that building a strong, motivated, progressive voting bloc will require abandoning long held shibboleths (for example all that matters is the tiny block of white swing voters), adopting new strategies which emphasize appealing to and mobilizing progressive people of color and white allies, and the hard work of ending the old and starting the new. It can be done. The potential power and influence of progressive voters in the US is undeniable. Whether they will be treated as the force that they are is still to be seen.

Mr. Phillips makes clear that this is a choice - a new progressive majority, what Phillips calls the New American Majority - that can change the direction of our country. After what we have seen in this election cycle, doing everything we can to make this change happen fast is critically important. Start by reading Brown is the New White. Then let's make this vision a reality.