This is 16-year-old Brian Milan. He's currently a sophomore at a high school in Stafford County, Virginia. He's like a lot of kids at school, except he's been secretly pulling a hilariously slick and random as hell stunt since the start of the year.

Brian Milan

You see, one day near the beginning of the semester, Milan decided to match his shirt with his drink. All "as a joke" — with himself, he told BuzzFeed News.

Chloe Alwes

And he's apparently been doing it...

Chloe Alwes

Every day since.

Chloe Alwes

Milan said his inside joke — again, with himself — eventually led students, and even teachers, to start noticing. One of his peers, Chloe Alwes, started sneakily taking photos of Milan in class every day. Alwes told BuzzFeed News she started noticing a few months ago, but thought "at first it was an accident," she said.

Chloe Alwes

Alwes said she and Milan aren't super close friends, but they do sometimes chat and joke around in class.

"He's a nice kid!" she said of Milan. "Very quiet, normally he keeps to himself."

But her observations and suspicions eventually led her and another friend in class to just ask him, straight up, if he's been intentionally matching his shirt with his different drinks every day.

"My friend and I asked and he said he did on purpose," she recalled. "I'm not sure why but it's hilarious."

Alwes eventually posted some of her documentations to Twitter, where it's since exploded. Her photos of Milan have been retweeted over 123,000 times, and have even found their way on Reddit and all over Instagram.