In 2013, the organization and its members provided volunteer services to charitable organizations, schools, congregations and individuals in need, and contributed $182.7 million to organizations and activities that aim to strengthen families and communities. Thrivent members volunteered more than 8.6 million volunteer hours in 2013.

In June 2013, members voted to allow non-Lutheran Christians to join and in March 2014 the marketing name was shortened to Thrivent Financial.

Quick facts about Thrivent Financial for Lutherans

Key people

Brad Hewitt, President & CEO
Frank H. Moeller, Chairman of the Board

Legal status

Fraternal Benefit Society, Not-for-profit organization (NPO)

Employees

Approx. 3,000
Financial representatives: Approx. 2,300

Predecessor

Aid Association for Lutherans, Lutheran Brotherhood

Location

Minneapolis, Minnesota
Appleton, Wisconsin

Net Promoter Score for Top Brands compared with Thrivent Financial for Lutherans

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

We have estimated the Net Promoter Score of Thrivent Financial for Lutherans based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.