Any keen marketer knows how to keep up to date with the latest and emerging marketing trends.

It is important to bring innovative ideas to deliver your brand values amongst potential and existing customers.

Especially for entrepreneurs and startups, it is mandatory for them to implement the right small business marketing strategies at the right time.

As these small businesses have limited resources and smaller budgets than big organisations, they have to be more concerned about picking which plans are worth investing in.

Just like 2016, 2017 has also been a fantastic year for small business marketers as innovative strategies are coming such as mobile development and big data options, which allows these small businesses to scale the heights of larger organisations.

According to a survey conducted by Business Insider 2016-17, around 96% of small-scale businesses have used social media in their business marketing strategy.

32% of small businesses start investing in social media marketing. 25% of them spend on online marketing, 17% in SEO and 26% in email marketing.

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Great article! I was just discussing one of my google adwords campaign with one of google’s representatives, and he had pointed out how much my mobile traffic was dominating! Will definitely incorporate Facebook videos into my marketing! Thanks!

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