Making and keeping friends: Strategy matters

Friendships can be tough work. Whether it’s making them or maintaining them, friendships usually require effort. If you’re from a Western country, this likely involves trusting and relying on others, and confidently communicating your strengths and your struggles. Let’s call these your strategies for relational success: Let people know what sort of friend you are, and you’ll increase your chances of finding and keeping a desirable friend. For a moment,... / more