Manufacturer

Manufacturers transform raw materials, including plastic, metals and rubber — into finished products used in irrigation systems — such as pipe, sprinkler heads, pumps and controllers. Because manufacturers focus on maximizing production efficiency and minimizing cost, they typically produce and sell items in very large quantities.

Manufacturers rely on dealers and distributors to get their products to customers. In addition to using dealers and distributors for sales and marketing, manufacturers grow demand for their products by promoting them to “specifiers” — landscape architects, irrigation designers and engineers — so these influencers will build a specific brand into their irrigation system designs.