"Security threats aimed at mobile devices are evolving and shifting – and show no sign of going away," wrote Dark Reading. "Those are the key results found in a pair of just-released reports on mobile security."

The article added: "Adware forms an interesting block of threats because its victims are often legitimate advertisers as well as consumers. Pixalate recently found newmobile app laundering malwarethat spoofs ad activity so that advertisers believe they are paying for ads that are shown — but no consumer ever does. The consumer impact is on the performance of their devices, which might see a CPU spike while "rendering" images and content that is never actually displayed."

Dark Reading sites two research reports, one from BitSight and another from Allot, that also highlight the risks associated with mobile apps.

"In its study ofthird-party app risk, BitSight researchers found that vulnerable apps are common across all industries, with the vulnerabilities including data leakage, privilege abuse, unencrypted personally identifiable information, and credential theft," wrote Dark Reading.

Disclaimer: The content of this blog reflects Pixalate’s opinions with respect to the factors that Pixalate believes can be useful to the digital media industry. Any proprietary data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that - opinion, not facts or guarantees.

Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes.”

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