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This guest post comes from frequent contributor Perry Seelert the strategic partner of united* dsn, a design consultancy based in New York and San Francisco. Perry is frequently controversial and always thought provoking. Truth

Let’s be honest, we have lived the high life over the last couple years, reveling in the greatness of private brands. Sales are up, consumer indicators are up, retailers’ overall enthusiasm for their own

The Food Emporium Trading Company launched its exclusive Private Brand of the top 10 rated New York City pizza restaurant, Artichoke Basille’s signature pizzas, both Margherita and Artichoke. Each are exclusively available at all

In an upcoming book on “Grocery Store Brand Design”, to be published by Liaoning Publishing Group and sold globally US-based branding and design agency united* dsn, was asked to write the preface. This is

The following is a guest post from Perry Seelert the strategic partner of the New York City based strategic branding and design firm united*. Perry presents his insights and learnings from this past weeks

The Cosmoprof North America 2010 beauty and cosmetics trade show will take place July 18-20 at the Mandalay Convention Center in Las Vegas. The show will include a session called, Private Label Marketing and