Written by

Eugenia Larmore

I may not know football, but I know economics, and a UNR alum appearing on the cover of Sports Illustrated and playing in the Super Bowl is a big deal not only to football fans; it is an economic benefit to the University and the region.

As a wise, and funny, friend told me when I asked him for advice on writing this blog, "every time Kaepernick scores a TD and kisses his bicep, think of it as a kiss to the economic bicep of the region."