On being a techie: I’m a wannabe — I’m totally a wannabe. I am nerd-friendly and geek-friendly. Look at my son, and you will know I gave birth to one, but I am a marketing person. I’m definitely a measurement wonk, I like numbers. Google analytics is fun. Probably also the half the reason I am going blind.

Accomplishments: I’m really proud of the work I did with the Beacon Street Girl. We were creating an online community and a social network for preteen girls, which if you know anything about COPPA (Children’s Online Privacy Protection Act), you actually can’t do that — you can’t connect kids to strangers — it’s a bad thing. So what we did is we created an online world where girls would feel like they are in an online network.

Leadership: I like to think that I find really, really good people and get out of the way. I’m probably annoyingly involved when I am involved. I still like to “do” — I like to be really hands on and do things. I like to think I have good ideas. I also have enough of a history that I have a bag of tricks I can pull out on a regular basis. I also know I have a very narrow view of the world that is very PR-centric.