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Kundfinans - SMS-loan provider

I created a new landingpage design for Kundfinans that hopefully this will help Kundfinans not just to accuire more leads, but also to stand out from their rivals as a trusted SMS-loan provider.

Their previus design had some issues that needed to be fixed in order to genereate leads more efficently. The big issues was trust, relevance, contrast and security.
I adressed these issues with a new design that focuses on different factors. I changed the colour scheme to blue, it is more trustworthy than green with reflections. I added security in the header, under the logo and in the ribbon, and right by the CTA button. A photo that is relevant to the product. A easy to use form with high contrast. A step by step guide on how to apply for the loan. And a clear call to action button.

Christian Rudolf had all the client facts and numbers, he is also making the implementation on the website and ctreating numbers of tests and PPC ads. Hopefully we will see great approvements!