Purina Presents The 1st Beverly Hills Dog Show Easter Sunday

In celebration of the first ever “Beverly Hills Dog Show Presented by Purina,” a show that will combine the stars of Hollywood with the stars of the dog world, Purina invites dog lovers across the world to share the positive impact dogs make in our lives through its “Every Dog is a Star” program.

The “Beverly Hills Dog Show Presented by Purina” will air on April 16, Easter Sunday, on USA Network at 8/7 p.m. ET & PT/CT.

Dog owners are encouraged to log onto Facebook, Twitter or Instagram to post photos or videos showing how their dog is the true star of the family. For every original post submitted between now and April 23rd, using the hashtag #BHDogShow and tagging @Purina, Purina will donate one dollar (up to $25,000) to Leader Dogs for the Blind— a global organization dedicated to enhancing the lives of individuals who are blind or visually impaired.

“Pets do so much for our families, from being a companion to play with to serving as a reliable watch dog. They are the true stars of our families,” said E! News Co-Host Maria Menounos, who has three dogs of her own and will appear on the “Beverly Hills Dog Show Presented by Purina.” “Baby, Benjamin and Whinnie bring so much joy to my life - from their unconditional love to their energetic welcome the second we walk through the door - so I am happy to showcase them as the real stars of our family.”

The “Beverly Hills Dog Show Presented by Purina,” a first of its kind, star-studded dog show, will bring together celebrities such as Lisa Vanderpump (“The Real House Wives of Beverly Hills,” “Vanderpump Rules”), film star Bo Derek, WWE superstar The Big Show, Triple-Crown and Grand-Slam winning jockey Victor Espinoza, actress Jennifer Marsala (NBC’s “Taken”), U.S. Olympic ice skaters Johnny Weir and Tara Lipinski and others to cheer on their favorite breeds ringside as the dogs walk a fashion show-like red carpet runway. More than 1,000 dogs representing more than 150 eligible breeds will compete for Best In Show honors.