“Like a lot of people, I suspect, I grew up enjoying the puzzles and immersion of tabletop and computer games, but couldn’t really ever get into competitive sports, which I felt required some requisite level of co-ordination and physical skill that I lacked,” he Hill.

“There’s a very real under-exploited potential in personal devices to allow us to take part in entirely new forms of localised, physical, asynchronous competitive play. Games like Ingress and Zombies, Run!, and applications like Foursquare and Runkeeper have definitely tapped into some innate appeal – but maybe the next step is an entirely new typology of physical play – a kind of augmented ‘Frankensport’ – something with a new applicability and purpose.”