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Last year was all fresh-faced, multi-function beauty balms (BB) creams for the sheer look (also known as good sheen). But this year, with a more dramatic Roaring Twenties porcelain-smooth complexion back in vouge, we have MAC’s latest skin perfector, Mineralize Foundation, launched this spring.

Mineral formulas sit on top of the skin to last all day and absorb shine (also known as oily or bad sheen).

MAC is the No. 1 pro foundation brand (by my own reckoning, based on backstage experience at fashion shows and fashion shoots).

Traditional mineral bases can be dry, but this one is creamy (thanks to shea butter and emollients) and does not flake or settle into fine lines. The minerals combine to create what the MAC whizzes call ‘optical blurring,’ which basically means you can’t see fine lines or imperfections.

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MAC Cosmetics senior artist Jane McKay explains the new ‘fully-finished’ look: “This modern satin-looking skin is becoming more prevalent as we see airbrushed or photo-shopped images all day long and now they seem to reflect a new beauty standard.”

She suggests applying the foundation to the centre third of the face and blending out to the perimeter of the face.

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