Will.I.Am from Black Eyed Peas launches one aspect of his personal style

Well known for his career as a chart topping solo artist as well as a member of the popular hip-hop band the Black Eyed Peas, Will.I.Am is also known for his unique sense of style, and his fans will be pleased to know that he is now making one aspect of his personal style available through an eyewear collection titled ill.i optics.

It's his first-ever eyewear collection, designed in Los Angeles and handmade in Italy.

The range will include both sunglasses and frames suited for prescription (or plain) lenses. Thanks to a collaboration with long-time friend and travel companion, George Gorrow, the collection draws inspiration from the eye wear worn by 80’s hip hop artists and the oversized glasses worn by graffiti characters of that decade.

The collection is also inspired by the rare and vintage glasses found by Will.I.Am and George on their experiences around the world.

Every pair is designed to be a standout piece, featuring unique material combinations of acetate and metal, with bold aspects such as flatter four-point lenses. Prices begin at around 290 dollars for sunglasses and 275 dollars for optical glasses.