This week, the format of the content is a bit different. I did the 2nd guest video on Julian’s MeasureSchool channel (I’m pretty sure that no introduction is needed here and every one of you has watched at least several of his videos). This time, I’ve explained a technique that will be useful if you […]

Google Plus is dead (well, soon to be). In case you missed it, apparently, there was a security breach in Google Plus, therefore, Google has decided to shut down their social network for good. If you’re wondering why do I even care about it (fair question), it’s because the largest Google Tag Manager community was on […]

(Although Simo Ahava has posted a blog post of this very same topic long before me, I feel like this needs to be addressed multiple times.) Stuck with Google Tag Manager? Relax, we’ve all been there. Not even once. Not even ten or twenty times. It’s not easy to master GTM and if you are […]

It’s been a while since I last posted something on this blog. I’ve been lately working on several things here at Analytics Mania. Over the course of the next several weeks, I’ll share/show some stuff that has been running through my head lately. Some of them will be visible publicly, others just for email subscribers. […]

Here’s a situation: you’ve read several articles introducing Google Tag Manager and how can it help you improve marketing and analytics processes by bringing control back to the hands of marketers/analysts. So you decide to introduce it to your company/client. However, you face resistance. For example, a lead developer of your company says that Google […]

Today is the big day! My Google Tag Manager course that I’ve been carefully crafting this entire summer is now open for enrollment. If you are just starting with Google Tag Manager or are a fresh intermediate user, then this is for you.

Updated: August 24, 2018. In June 2017, Apple announced Intelligent Tracking Prevention (ITP), an initiative aimed at limiting third-party trackers from capturing cross-site browsing data and it will be launched really soon (or maybe it already is? Honestly, I’ve lost the track). This might become a problem for those who are using Google Ads (previously known as Google Adwords) […]

If you run a website and want to earn some beer money (or more, if your traffic is more significant), Google Adsense is one of the options for how to generate some passive income. Once you sign up, generate codes for ad placements and add them to your website. When a visitor lands on your page […]

Lately, I haven’t been very active. Neither on analyticsmania.com, nor on GTM Facebook community. And there’s a reason for that: I’m been building my first Google Tag Manager online course! I’m so thrilled to show it to you guys, however, there’s still a lot of tweaking and polishing needed. UPDATE: Google Tag Manager Course is now […]