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Sub-$100 tablet shipments to hit 100million in 2013

The boom in tablet sales has become a global event but you’d be wrong to think it only extends to the big-brand tablets from Samsung or Apple.

According to digitimes.com, shipments of budget Android tablets under $100 are expected to hit 100million by the end of 2013.

The report, based on upstream component suppliers, says that while tablet sales in this market topped 60million in 2012, many seven-inch tablets have now dropped to under $80 a unit. The big-name brands such as Acer, HP and others are taking advantage of low-cost multi-core CPUs from the likes of MediaTek and Rockchip to produce lower-cost models.

But with the entry of the big-names into the budget market, the existing low-cost lesser-known Chinese brands are expected to struggle.