Twitter Follow LinkedIn Follow Running numbers through a spreadsheet to create a business plan is a comparatively easy job for an accountant. It’s the finding and developing the right people, coupled with getting them to work the way you want them too, which is...

Twitter Follow LinkedIn Follow Typically any firm is in one of the 5 stages of growth, as per the Growing Pains Model. The Growing Pains Model can be used to analyse what needs to change to move you from whatever stage you are in to the next stage of growth. This blog...

Twitter Follow LinkedIn Follow What is a ‘client persona’ and is it a fad, or something practical and useful in marketing your firm? In simple terms it’s an exercise to understand your prospects and how you can improve your fee income. This article...