Why ignorance isn’t funny, part 3: Stupid angry people. With guns

The formula’s pretty clear by now.

Wind up the resentment, hype crazy conspiracy theories without any evidence because you know no one’s going to subject them to critical analysis, spew racist dog whistles, and oh, look! Gun-toting idiots storming into pizzerias because they’re convinced there’s a child-trafficking operation being run out of the basement (except that there’s no basement)!

An insurance company advertisement featuring an image of a black man proposing to a white woman triggers a Twitter backlash from trolls complaining about “white genocide.” Seriously, read some of the responses if you want a real treat. Or an emetic.