NBC Olympics

The backlash at NBC’s Olympics coverage has been relentless on the web thanks to tape delays, excessive studio time hosts, and non stop commercials. Waiting to see Lindsey Vonn win a gold medal until after 9:00 EST left many annoyed and frustrated. And sure, we want our information (with video accompaniment) as soon as possible.

But what would you do in NBC’ shoes?

Air the downhill live in the afternoon when so few have the opportunity to watch after spending billions for broadcast rights?

Change a formula that gives NBC its highest Winter Olympic ratings in more than a decade?

If America doesn’t like the way NBC carries the Games, stop giving NBC cause to carry the games in this fashion. With more viewers than American Idol last night, don’t expect changes anytime soon.