Campaign Briefing: Oct 15, 2007

Campaign Insider. How Ron Paul's eCampaign guru made him a Web sensation

Ron Paul's campaign got the hat cam for free. broadcasting live video from the bill of an otherwise unassuming trucker's cap, it streams rallies, postdebate spin and straw polls from the top of whoever's head it happens to be resting on. That person is often Justine Lam, the Texas Republican's slim, soft-spoken "eCampaign" director. "It's hugely popular," says Lam, 28. "You just have to be careful not to nod your head. It makes the people who are watching dizzy."