Fig. 1. Circus names conveyed much to their audience, and many are as recognizable today as they were 100 yr ago. This poster of the Ringling Bros. and Barnum & Bailey combined shows is from 1900. Note the lack of the word "circus" on both of these banners. From the Library of Congress, Reproduction # LC-USZC4-9675.Image courtesy of Circus World Museum, Baraboo, Wisconsin with permission from RINGLING BROS. AND BARNUM & BAILEY®and THE GREATEST SHOW ON EARTH®.