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6.
Area of Digital Transformation
• Business Activity (Marketing, HR, Administration,
Operational etc)
• Business Process (Information system and
digitization)
• Business Model
• Business Ecosystem (Infrastructure and policy
related to digital)
• Business Assets (whereby the focus lies on
traditional assets but, increasingly, on less
‘tangible’ assets such as information and
customers )
Source: http://www.i-scoop.eu/digital-transformation/#Digital_business_transformation_8211_a_holistic_approach

7.
Step For Digital Strategy
• Research for local problem as the trigger for
business idea
• Build the prototype of product
• Launch beta version with small audience, test
the market
• Launch the marketing campaign focus on
conversion
• Campaign for massive adoptions with
integrated campaign