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Graboff to Lead NBC West Coast Unit

a Wall Street Journal Staff Reporter

Updated Feb. 6, 2007 12:01 a.m. ET

NBC Universal, a unit of General Electric Co. reorganizing its top management as it elevates Jeff Zucker to the chief executive position, plans to promote Marc Graboff, a top business affairs executive, to oversee all of its West Coast television operations, say people familiar with the matter.

Mr. Graboff, who currently oversees all business and administrative matters for the NBC network, would gain oversight of the entire network and of the NBC Universal Television...