Welcome to London Victoria

Shoot for the stars at our great-value gym in Victoria which won’t leave a black hole in your pocket. Previously an LA Fitness, our gym on Bressenden Place has been transformed into a PureGym, offering over 220 pieces of quality kit and over 50 free classes a week. Plus, our no contract membership means you can cancel anytime.

The team

So why join?

Over 220 pieces of state-of-the-art equipment, in a clean, comfortable, safe, friendly and spacious setting

Over 50 FREE classes a week

Open 24/7 - work out when you want

Dumbbells up to 50KG

Free Wi-Fi

NEW plate loaded kit

Fully air conditioned for your comfort

Changing rooms with showers and lockers

Free initial exercise induction

Fantastic offers and discounts available to print out from our members area

Personal trainers available

A dedicated members area on our website with online training and nutrition guides

EVERYTHING YOU NEED

We tick all the boxes when it comes to your fitness, whether you’re simply looking to drop down a size, tone up or develop a Herculean physique. Not only are we a 24-hour gym there is no contract when you become a member so you are free to come and go as you please. Interested? We thought you might be.

OVER 220 PIECES OF KIT

If you’re concerned we are a cheap gym, don’t be! That’s because we have more than 220 pieces of top-of-the-range equipment to suit everyone’s fitness needs - treadmills, cross trainers, cycles, weights, rowers, You name it, we have it!

GROUP OF KIT

For those of you who prefer the excitement of exercise in groups we offer more than 50 free classes so you can pick from classic aerobics or cycle sessions but for the more adventurous amongst you why not sample some lively combat or put your body through the mill during a boot camp in which an instructor might find you a partner to get past the winning post. If it’s slow and relaxing you want then slip on to the yoga mats and let us improve your posture and flexibility.

JOIN ONLINE TODAY

Everyone and everybody is welcome at PureGym Victoria so if you want your body and finances to feel the benefit become a member online and get your healthier lifestyle off to a flyer with our free induction in which a qualified instructor will explain how the equipment works and give advice on the best kit to fit your needs. If you fancy checking us out first then book a day pass online and discover your fitness future.

View location

How to find us

We are based in the Regus building in Portland House, Bressenden Place, London, SW1E 5BH, next door to Cardinal Place Shopping Mall.
If you’re coming by car, you can park at Victoria Station (SW1W 9SJ), which is less than five minutes away, at a cost of £9 for up to two hours. We are just a minute’s walk away from Victoria tube station. Continue on to Victoria Street, turn left at Bressenden Place and the club is on the right in Portland House. If you’re catching the bus, numbers 11, 24, 148, 211 and 507 will drop you off nearby at Stop M on Victoria Street.

London Victoria member reviews

Rated 2 out of
5 by
Yoga44 from
It could be so much betterThe gym is big but there are flaws that would make such a difference and wouldn’t cost much.
These include:
Paper towels to wipe down equipment
More regular cleaning of showers they are disgusting at peak times, the poor cleaner has to clean them by filling up a bucket and then carrying this across the gym and then cup water into each shower. Surely you could plumb in a hose??????
Regular equipment maintenance, the bicep curl machine has a ripped surface where you rest your arms, even putting some tape on it would improve it

Date published: 2018-11-10

Rated 3 out of
5 by
Hoopie1 from
Decent but with flawsGood points: 1) Lots of equipment which appears to be fairly modern. 2) Very reasonably priced (I got membership via AXA PPP at half price).
Bad points: 1) The aircon is utterly insufficient and it is intolerable in there on hot days - this really needs to be improved. 2) Showers have no temperature setting and you get a 15 second blast of water before having to press the button again - it's like being at school. 3) As you would expect, it is busy at peak times.

Date published: 2018-08-07

Rated 2 out of
5 by
Artu from
too hot and noisyPoor air conditioning, always too hot and humid / stuffy. Really needs an air con upgrade.
Classes in re studio never close the door, and the music is so loud that everyone else in the cardio room is forced to listen, drowning out the music already playing in the gym. If I want to do a class then I would bok one, but I haven't, so Class instructors need to close the door or keep the noise down as it's vey annoying.and distracting.

Date published: 2018-07-26

Rated 3 out of
5 by
Anon12344 from
So HOT!!I’ve had to start using a different pure gym as this place is so warm, I don’t even know if there is any air con at all, I really don’t think so. Really unfortunate as this gym is so close to my home but I just don’t understand why I’m such a small space as well that it’s the hottest pure gym I’ve been to.

Date published: 2018-03-21

Rated 5 out of
5 by
MiraIvan from
Pure Aerobics SaturdayCaroline and Barry are fantastic. Saturday morning the class was absolutely amazing, my favourite do date. The express sets were great fun!!!

Date published: 2018-03-11

Rated 4 out of
5 by
DForder from
Too much loud music from Cycle RoomI was previously at the Gt Portland St PureGym which was always crowded and over run with PTs, but was reasonably priced. I moved house in July and moved my membership to the Victoria gym. I have never seen a PT (i go 3 times a week) and have never experienced any overcrowding. Generally it is clean, but yes no one is
policing the place with regard to weights being left out. The level of sound from the tv monitors is fine by me BUT the level of sound coming from the Cycle Room when there is a lesson is unbearable. The door is never left closed but if you ask the trainer will close it. They say the reason is that it gets hot in there, well perhaps that is good for excercising. I have expensive noise cancelling headphones that i have to turn the volume full up on but still can hear the music from the Cycle Room. I have now had to change my times of going, to when there is a class or not. Also i think the membership fee is quite high compared with Gt Portland St.

Date published: 2018-01-19

Rated 2 out of
5 by
Gius from
Not so great!Almost one month there but my opinion is that this gym is not great. It is a mess during peak time. I need to go there around 7:30 if I want to have a chance to do a decent workout. The gym is full of people, and it is small too, few equipment especially for legs and more important all the weights are everywhere! Nobody cares to unload the machines or put some order. Furthermore instructors do not care at you unless they want to sell you your services.
The only positive thing is the changing room, that is big but showers are full of hairs!
I will try to find another gym soon.

Date published: 2018-01-18

Rated 4 out of
5 by
Mseem from
Lots of spaceLots of free space to do floor work - also plenty of racks for lifting.