ReadyTalk Upgrades ReadyTalk for Salesforce to Increase Sales Productivity by Automatically Capturing Demo Details
New features allow reps to schedule and start web meetings directly from Lead or Contact records in salesforce.com

DENVER and SAN FRANCISCO, April 2, 2012 /PRNewswire/ -- Today at the Sales 2.0 Conference, ReadyTalk announced a major upgrade to ReadyTalk for Salesforce, giving customers the flexibility to schedule and start demos and meetings directly from salesforce.com and instantly recording these key activities in the CRM. By integrating its proven audio and web conferencing platform with salesforce.com, ReadyTalk helps companies capitalize on the investment they have made in generating and nurturing leads.

The update to ReadyTalk for Salesforce now enables sales professionals to:

Instantly start or schedule a demo from a Contact or Lead record in salesforce.com

Automatically record prospect demos and customer meetings as activities

Give management visibility into demo activity – a key sales metric

"The latest enhancements to ReadyTalk for Salesforce make it easy for salespeople to start a conference where and how they want, which allows them to maintain the flow of conversation with a prospect," said Anita Wehnert, director of product marketing, ReadyTalk. "It also eliminates the need to manually record demo details in salesforce.com, freeing reps to spend more time with prospects and arming management with valuable insight into sales performance."

In addition to integrating seamlessly with Salesforce, ReadyTalk's reliable audio and web conferencing platform allows customers and prospects to join meetings or demos in seconds with no downloads. Once a meeting has started, crystal-clear audio and easy-to-use tools for sharing content and interacting with attendees enable salespeople to fully engage participants and ensure that their message is heard.

While the new release is designed to increase sales productivity, ReadyTalk for Salesforce continues to help companies streamline webinar and training processes by:

Creating new Leads for registrants and attendees not in salesforce.com

Providing visibility into webinar and training activities from the Lead or Contact record

ReadyTalk is currently attending the Sales 2.0 conference in San Francisco. The conference is for sales, marketing, and sales operations leaders to learn how to deliver better results to customers, streamline sales and marketing processes, and continuously meet and exceed management goals. ReadyTalk will be giving demos of ReadyTalk for Salesforce.

About ReadyTalkFounded in 2000 and headquartered in Denver, Colo., ReadyTalk delivers audio and web conferencing services that empower customers to successfully conduct audio and web conferences of all sizes – from ad hoc meetings to large webinars. ReadyTalk combines ease of use with sophisticated marketing tools to increase audience engagement, event ROI and meeting productivity. Unlike other services, ReadyTalk gives customers a full suite of tools for training, collaboration, webinars and more. You'll always have access to the right features when you need them, no need to upgrade to another product. Please call toll free 800.843.9166 or visit www.readytalk.com for more information.