[jobtransit] Re: Extreme Idea

From: "Jonathan Laird" <jlaird@xxxxxxxxx>

To: jobtransit@xxxxxxxxxxxxx

Date: Mon, 11 Feb 2008 12:31:51 -0800

Hey Geoff,
Thanks. We should switch to regular G-Mail from here on out.
Ciao,
Jonathan
On Feb 11, 2008 12:07 PM, Geoff Sallee <geoff.sallee@xxxxxxxxx> wrote:
> Excellent ideas, fellas. Meeting on Thursday works for me.
>
> -Geoff
>
>
> On Feb 10, 2008 9:47 AM, Kevin Lee <colmustang@xxxxxxxxx> wrote:
>
> > That's actually a really good observation. The generation of baby
> > boomers definitely wants to keep working in one way or another and we may be
> > able to help this group of people, as well.
> >
> >
> >
> > I've started reading two books:
> >
> >
> >
> > 1) "Start Your Own Business-4th Edition" – Rieva Lesonsky, Entrepreneur
> > Magazine
> >
> > 2) "The Search-How Google an Its Rivals Rewrote the Rules of Business
> > and Transformed Our Culture"—John Battelle
> >
> >
> >
> > I'll try to sum up a few of the things I've gained from my readings so
> > far. (1) has already shed some insight into what we need to consider in
> > order to start this thing off right—the most important of which revolves
> > around time allocation and management issues. We are definitely going with
> > the part-time approach for our startup, but we need to think of it as a
> > business, nothing less. This means probably spending at least a few hours
> > per week (to start) "working" on the task at hand and promoting our ideas to
> > the early stages of development. *Entrepreneur* also believes in
> > thorough market research (something that Sam has repeatedly emphasized). We
> > need to know who we can market to, why our services are needed, what's
> > already out there, if there's truly a future for our service. A few more
> > interesting notes here: *Entrepreneur* states that economic lulls may be
> > opportune times to launch a business—mainly because people will be less
> > inclined to start up businesses and it may be easier to "get noticed"…also,
> > kind of coinciding with what Jon just posted, "Even Though many baby boomers
> > are now over 50, don't make the mistake of marketing to them the same way
> > you would to seniors. Boomers don't think of themselves as "old" or
> > "seniors." The moral? The same marketing approaches that appealed to
> > boomers when they were 30 will appeal to them when they're 50, 60 and
> > 70"…just something to keep in mind if we decide to venture down that path at
> > some point.
> >
> >
> >
> > As I continue with my readings, I'll keep you guys posted. This book is
> > fantastic and I'm even more excited knowing that we've already tackled some
> > very important problems by ourselves—mainly gathering creative business
> > ideas, beginning preliminary market research work, and assessing potential
> > problems.
> >
> >
> >
> > A few things to think about for the next meeting:
> >
> >
> >
> > 1) We need quality market research work. We've already seen an
> > article pertaining to younger students being more career-oriented, potential
> > competition in *whereismyboss.com*, and a few more…If we could spend a
> > few hours each this week scourging the net for related topics (thoroughly,
> > of course) we could knock this out in no time. Volunteers are welcome, as
> > always, but I plan I drafting a document that reflects our findings in a
> > complete and thorough manner. This document should show the current state
> > of the job-search/job-finding "industry".
> >
> > 2) What do you specifically want to focus on in the project? If
> > you're more interested in implementation as opposed to the business side of
> > things, that's perfectly fine. If you want to work on the
> > business/marketing side of things that's ok too. But we need to lay it out
> > there because, individually, we can start researching ahead of time in the
> > areas that peak our interest. We definitely have a lot of knowledge between
> > the four of us, but it's unrealistic to think that we'll get this done w/o
> > needing to learn more or consult with professionals. I fear the
> > "auto-mechanic syndrome" where mindless zombies (possibly us) place all our
> > trust in "seasoned professionals" (those to help us) without knowing
> > anything that's actually going on. We should feel like we're fairly in
> > control of matters (no matter how diverse the entrepreneurship process
> > actually is), even if it means that each of us will kind of lead the way at
> > different parts of the process. I envision that we will all work together
> > throughout the whole process, but it's always a good idea to broaden each of
> > our expertise and continue to learn to make JobTransit.com a success.
> >
> >
> >
> >
> >
> > Let's plan to meet again this Thursday, Feb 14 to talk briefly of the
> > topics above (as well as any other concerns/comments).
> >
> >
> >
> > Kev
> >
> >
> >
> >
> > ------------------------------
> >
> > *From:* jobtransit-bounce@xxxxxxxxxxxxx [mailto:
> > jobtransit-bounce@xxxxxxxxxxxxx] *On Behalf Of *Jonathan Laird
> > *Sent:* Friday, February 08, 2008 6:22 PM
> > *To:* jobtransit@xxxxxxxxxxxxx
> > *Subject:* [jobtransit] Extreme Idea
> >
> >
> >
> > Currently, we've only been focusing on helping the younger generation
> > find a job, one that (according to Kevin's information) will grow for the
> > next 5 years.
> >
> >
> >
> > However, I was at the finance.yahoo.com webpage, and an article
> > title/synopsis struck me in the eye (thankfully not literally).
> >
> >
> >
> > If possible, why not help Baby Boomers find a job? I know this is a far
> > fetch, but think/look at the trend...the number of elderly will climb like
> > crazy in the near future if not already. The information below might be
> > biased, but I think the overall sentiments are true. Bottom line -
> > Sentiments are that elderly people need more money in the future since
> > Social Security won't be there or they have no retirement funds, or they are
> > bored at home.
> >
> >
> >
> > So maybe we can be planning for this long-term or so after the 5 years
> > of youngsters is over with, we can transition into marketing for the baby
> > boomers... or the people who are just retiring or getting kicked out of
> > their middle management/engineering jobs at the age of 50-65 years.
> >
> >
> >
> > It said (@
> > http://finance.yahoo.com/focus-retirement/article/104388/Boomers:-How-to-Age-Gracefully?mod=retirement-lifestyle):
> >
> >
> >
> >
> > "[image: For Boomers, Aging Gracefully Isn't Coming Easily]*Boomers:
> > Can't Get No
> > Satisfaction?*<http://finance.yahoo.com/focus-retirement/article/104388/Boomers:-How-to-Age-Gracefully?mod=retirement-lifestyle>
> >
> > A survey found baby boomers are less satisfied at this time in life than
> > previous generations -- with their finances, careers, and more. If you're
> > among the disenchanted, it's time to take action..."
> >
> >
> >
> > Well, this mixed with something like this :
> > http://seniorjournal.com/NEWS/Retirement/5-09-16SeniorsKeepWorking.htm
> >
> > "What is notable in the total number employed is the increase in seniors.
> > There were 37.7 percent more seniors working in 2003 than in 1990. On
> > the other hand, the total workforce over age 16 increased by only
> > 15.9percent.
> >
> > If you compare the number employed with the total population figures,
> > the percentage of seniors employed in 2003 was only 12.8 percent, for
> > less than all people over 16, with was 61 percent. But, the gain in the
> > percentage
> > employed for seniors actually increased by almost 20 percent, while this
> > percentage for all over 16 dropped slightly.
> >
> > Nearly seven in ten American workers report that they plan to continue
> > to work full or part-time for pay following retirement from their main
> > job, according to a new national survey of American workers released last
> > month. Only 13 percent of employees expect to stop working entirely.
> >
> > Moreover, four in ten American workers disagree that Social Security and
> > Medicare will still be available when they retire - only 20 percent strongly
> > believe that both programs will be a source of support when needed. "
> >
> > Alrite well just wanted to shoot this off before I forgot about it..
> > back to work-work :(
> >
> >
> >
>
>