Tools

Is your eCommerce site plagued by shopping cart abandonment? If so, don't assume you know the real culprit behind the failed sales. You could be passing up a golden business opportunity your competitors are totally unaware of.

This is where the question comes from: How does one create a super-hit blog post that has the potential to go viral in a matter of minutes? (Okay, in hours if not minutes!) You must have seen bloggers who create blog posts that become viral right away, while yours just never go beyond the average. Ever wondered what is stopping you from becoming a star blogger in your niche?

How many hangouts have you organized last month? And, if you produced hangouts recently, have you scaled them to improve your social following and engagement? If the answers to these questions are “no” and “not really”, then this post is for you.

I started to look around for a quick and easy way how I could use IFTTT so that after I published a new post on my blog IFTTT would automatically with the click of a button share this blog post on my Twitter, Facebook, Google+ AND LinkedIn page. Here is how you cook up a completely automated social network sharing dish using a simple to use IFTTT recipe.

A small feature was quietly ushered into Google Plus some months ago that I missed. Though I love Google and follow them religiously, I did think (until now) that the Google Plus platform had a very limited social function and online marketing potential. Then I changed my mind. Coming from the people who always seem to do it right another opportunity for success, the opportunity for “Interactive” Google Posts.

We have seen many tool introduced to help make our lives easier that are just now starting to gain some exposure, but there were three that really seemed to stand out this year. Below is a quick review of these tools and why they’re unique:

My 14-year-old son Alex told me the other day that he is the only one in his group of friends who can ever find what he’s looking for in Google. He said “My friends, they just don’t know how to search for things.” I got to thinking that if a group of teenage boys is having trouble getting good results out of Google, the rest of us are probably in real trouble!

Over a year ago Rand published his revealing piece into the accuracy of traffic estimation tools such as Alexa, Compete and Google Trends and I was fascinated by the apparent abject failure of these services. Further studies only heightened my interest in the topic. It was clear, based on observation and some data, that these tools were not doing a great job.

I am also obsessed with optimizing my workflow in order to save time for thinking and experimenting rather than doing repetitive tasks. I just love hacks and tools that make my job easier. So, let’s make a deal. I share my tools and hacks in the following lines and you share yours via the comments.

Having recently started a new job in SEO, I have been re-evaluating my favorite Chrome Extensions. Now that I no longer have a large team supporting me, having fast and easy tools at my fingertips has become even more important. So of course I searched SEOMoz to...