Stronghold Kingdoms Celebrates 5 Million Players

Five years old and Firefly’s ‘Castle MMO’ is still growing, with a new world map launched to meet demand on PC and Mac

Developer and publisher Firefly Studios today announced that their popular ‘Castle MMO’ Stronghold Kingdoms has now passed 5 million registered players. With a 10% lifetime conversion rate and more active players on Steam than games from colossal IPs such as Total War and Anno, Firefly is thrilled with the continued success of their first ever free-to-play game.

“We launched in the very early days of free to play. A single payment seemed like a pipe dream, let alone five million players” said Nick Tannahill, Business Development Manager at Firefly Studios. “At the time MMOs of this type had around a three-year lifecycle and Kingdoms had its first closed alpha back in 2009. As such its success, particularly with our conversion and ARPPU which are both far above average for this industry, is still hard to believe. We can’t wait to release the new redesigned mobile version on iOS and Android, something players are really looking forward to.”

Stronghold Kingdoms is played in more than 100 countries around the world, with most players coming from regions where a large fan base exists for the original game. These are the United States, Russia, Poland, the UK and Germany, where a large community of Stronghold fans can be found. With the game’s launch on mobile devices this summer Firefly hopes to expand the series’ worldwide community in South America, Turkey and other parts of Europe.

To celebrate reaching this milestone Firefly have launched a new game world. Global Conflict returns the online castle builder to its PvP roots by massively expanding the playable game world to 151 countries. The online battlefield now includes almost every country in the world, allowing for warfare between cities, within countries and across entire continents.

Players can join the medieval world war right now and play Global Conflict for free:

Rule as you desire and become a feudal Lord in Stronghold Kingdoms, the world’s first castle MMO. Join thousands of players online as you build your village economy and design a mighty stronghold to protect it. Farm peacefully, engage in political mind games, seek vengeance on sworn enemies or lead your armies to glory across the country, Europe or the entire world! Research new technology, siege other Lords, join player-led Factions and expand your medieval empire! For more information please visit www.strongholdkingdoms.com or follow @PlayStronghold on Twitter.