Starbucks, this week, updated their iconic Pick of the Week promotion to take advantage of iOS 7’s ability to use the device’s camera to redeem iTunes gift cards. Before that, customers had to pick up a physical card featuring a promo code to redeem the Pick of the Week app and manually type the code into the iTunes Store. Earlier this year, Starbucks began offering the promotion via an App Store app. The pick of the week promotion allows customers pickup cards from participating Starbucks locations and download an app or other piece of iTunes media for free: