Aparat

ASO Score & Checklist

Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.

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App Description

Your app description seems to be too short.
945 characters
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It's only 945 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.

It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.

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Versions

Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Get the latest tips and tricks to improve your ASO
Learn all ASO best practices to boost your app on top of the charts and beat your competitors.

How to Define Your Mobile App Brand

This is a very interesting guest post coming from Kate Abrosimova, Content Marketing Director at Yalantis (mobile application development company). This article goes through mobile app branding and talks about three fundamental things that mobile app owners need to define about their brands: brand personality, brand visual identity, and brand relationships. Learn how to do so below. Identify your brand Your brand is defined by the experience that customers have when they interact with your …

Increase Your App Downloads With Localization

This week, we had the great opportunity to collaborate with OpenXcell, one of the pioneers in mobile app development services. Discover the first part of our guest post on the best practices of app localization. Read the rest of this article here. You spent months building an awesome app. You’ve worked hard on your App Store Optimization and your app is selling well in English-speaking countries. However, on the other hand, you’re struggling to drive downloads and your traffic …