"Across Europe, the middle part of 2011 was slower than we'd have liked," he told MCV.

"There are a few things that we have got a lot more clear-minded about in terms of targeting the family, social markets, and not being all things to all men with Move.

"We were very energetic in our marketing, and the early signs are that that has paid off. Also our developers are making a step-change in their ability to do exciting things with Move software. And the fruits of that will be seen in 2012 and beyond."