Glenn Beck ratings in October, 2010 were down 28% in the cable news target adults 25-54 demo, and down 24% in average viewership vs. October, 2009.

The 5pm hour of CNN's Situation Room also fell, but not as much as Glenn Beck. The 5pm hour of Hardball w/ Chris Matthews was up vs. last October, rising 8% in adults 25-54, and 6% in average viewership.