Rich, Famous and Powerful Converge at Bilderberg (CNBC)Dominique Strauss-Kahn, naturally, isn't attending this year, and his likely successor Christine Lagarde is in China, but the Bilderberg Conference which kicks off in the Swiss resort of St. Moritz on Thursday retains its conspiratorial chic and pulling power.

The attendee list of Bilderberg is still pretty much the only thing that is not a closely guarded secret, as 120 of the world's richest and most powerful people meet behind closed doors, this time at the Suvretta House hotel in Switzerland, a venue which not only boasts a "fairytale castle" design, but also its own "Teddy World."

U.K. Prime Minister David Cameron and Chancellor of the Exchequer George Osborne are known to have attended in the past, although it seems unlikely that either will attend this week.

A spokesperson at the U.K. Treasury press office said it "didn't know" whether or not Osborne would go this year, but promised to call CNBC.com back. They did not. Given the secretive spirit of Bilderberg, that could well be taken as a confirmation.