Then Friday morning, Daredevil Brewing Co. announced it’s moving its brewery from Shelbyville to Speedway’s Main Street.

“The nice thing when you look at what’s happening on Main Street there’s a lot of industrial, light commercial activity and there is a need for additional retail and entertainment,” said Shane Pearson, co-owner of Daredevil Brewing Co.

The new brewery in the 1100 block of Main Street will be 10,000 square feet. When it opens by spring of next year it will house their main brewery and its first ever tap room.

“We need to expand because quite frankly every drop of beer that we make from our Liftoff IPA to other special releases, it’s sold before we even brew it,” Pearson said.

Daredevil is just the latest company to join Main Street’s renaissance. It began with Dallara building its headquarters there in 2011. Two years ago Karen Vance opened YoguLatte — a self-serve yogurt and coffee shop.

“We love it whenever a new business opens because I’ve already seen it. As each new business opens I’ve seen an increase in my business,” Vance said.

To accommodate a whole new influx of visitors, the city is building a new roundabout at the top of Main Street, and just this week Speedway announced new biking trails linking with the Monon Trail.

City leaders say it’s a good change for a city that was once only known for its one day in May.

“It takes it back to the way it was historically in the 1920s and 1930s, but it’s a place for people 365 days a year,” said Scott Harris, Executive Director of Speedway Redevelopment Commission.

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