PLAY AUDIOJacque Reid goes Inside Her Story with James Wright Chanel, the viral star who reviewed Patti LaBelle‘s Sweet Potato Pie on Facebook and Youtube and instantly turned into the iconic singer, mimicking her killer vocal range.

How he found out he impacted the sales of the pie:

“The corporate Walmart called themselves to tell me they were sold out. They’re going to get back with me about working with them on future products.”

His reaction when Patti LaBelle contacted him:

“She called me. I was shocked. I told her, give me a second. She’s a really sweet, humble person. And she said, and my God you can really sing!”

What’s so good about the pie?

“The pie is really good. It has no strings in it. It’s the perfect pie. And no, you don’t have to warm it up.”

Click the link above to hear the entire interview and watch part two of his review of #PattiePie below.