Lino's Blockchain-based Decentralized Video Community

Cupertino, California-based tech startup Lino has raised $20 million in funding to create a video distribution network with blockchain technology.

The firm raised funding through a private token sale, led by ZhenFund.

According to Lino, YouTube holds "enormous power" over creators and focuses on maximizing profit. However, it aims to create a decentralized means of distribution, which will ensures all content value is directly distributed to content creators without going through a privately owned entity as a middleman.

"We believe that blockchain has enormous potential to empower video creators by decentralizing how their content is distributed and ensuring that their earnings go directly into their pockets," said Wilson Wei, CEO of Lino. "We want to eliminate the middlemen in video streaming."

Lino plans to use blockchain technology to ensure content value can be recognized efficiently and all contributors can be incentivized directly to promote long-term economic growth.