Wightlink puts festivals centre stage for new campaign

Friday, May 30, 2014 - 10:32

WIGHTLINK has launched a new social media campaign it hopes will help boost the number of visitors to the Isle of Wight this summer.
At the heart of the #Wightlive campaign, run in conjunction with Visit Isle of Wight, are some of the Island’s biggest events, including the Isle of Wight Festival, Garlic Festival and Bestival.
Festival-goers will be invited to post pictures of their experiences on a special #Wightlive website www.wightlive.co.uk and using social media such as Twitter, Instagram and Facebook.

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All the photos will be entered into a contest with the winners chosen by an online public vote. The grand prize will include tickets to six major festivals in 2015.
Wightlink head of marketing Mark Persad said: "It is the first time we have really joined up social media with Island events in this way and we are overwhelmed by the excitement and support we are already receiving from the Island and Festival organisers.
"Wightlink is committed to supporting the cultural activities of the Island, we are a key part of Island Life and our #Wightlive campaign proves that."
The competition centres on six events:
• Isle of Wight Festival, June 12-15
• Isle of Wight Festival of the Sea, June 16-23
• V-Dub Island, August 14-18
• The Garlic Festival, August 16-17
• Bestival, September 4-7
• Isle of Wight Cycling Festival, September 13-28

We picked a few of our favourites from over the years.

Foo Fighters frontman Dave Grohl relaxing backstage at the Isle of Wight Festival with a copy of the County Press supplement. Picture by Laura Holme.

A rider hits new heights as part of the Isle of Wight Cycling Festival. Picture by Jennifer Burton.

A youngster at the Isle of Wight Garlic Festival bumps into an unlikely visitor, a Wookie from Star Wars.

Ebb Philips rocks out on stage with Nile Rodgers and Chic at Bestival.

Bitten by the V-Dub Island bug. Picture by Peter Boam.

Florence dazzles the crowd at Bestival. Picture by Robin Crossley.

Pink makes an unforgettable entrance at the Isle of Wight Festival. Picture by Jennifer Burton.

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