Helping independent filmmakers and film organizations build identities and connect directly with their audiences

Sheri Candler is a digital marketing strategist who is helping independent filmmakers and film organizations build identities and connect directly with their audiences. She serves as the Director of Digital Marketing Strategy for The Film Collaborative, a Los Angeles based non-profit film distribution and filmmaker education organization, consulting with members on marketing and distribution strategies for their films.

Candler’s articles on film marketing have appeared in industry publications such as Indiewire, MovieMaker Magazine and Sundance Artists Services and she has spoken at industry events for the American Film Market, Federation of European Film Directors Annual Meeting and the Directors Guild of America. She co-authored a book entitled Selling Your Film Without Selling Your Soul in collaboration with The Film Collaborative and Jon Reiss. A new edition of the book, Selling Your Film Outside the US, is focused on the changes in the film distribution landscape outside of the United States and is now available via iBooks, Amazon, and on the website www.sellingyourfilm.com/store.

Recent Posts

Most people do not think that nuclear weapons will be eliminated in their lifetimes. So in this final roundtable in the Reinvent Nuclear Security series we looked hard at five very different but very plausible scenarios about how the world actually could eliminate nuclear weapons in 30 years, by 2045. We gathered a remarkable group to discuss the plausibility of each of the scenarios, and ended up with the positive feeling that there are many ways to achieve this seemingly impossible goal.
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Many people think that it will be impossible to eliminate, dismantle, or otherwise give up on nuclear weapons in their lifetimes. N Square has developed five plausible scenarios that could get us there. How realistic are they? Which seems the most likely? What other ways could we get there? These scenarios were also used as a starting point for the sixth and final roundtable in the Reinvent Nuclear Security Series, The Future We Want. Read more →

The name of the game in the nuclear security field is to get the massive Millennial Generation engaged in issues involving nuclear bombs. This roundtable spent a lot of time working on whether one answer might lie in games themselves. The diverse group of innovators who participated had many insights on best practices in general for new media, and many concrete ideas about what might be applied to the peculiar challenges of the nuclear proliferation and arms control field. Games stood out, but we looked at viral videos, animation, and a wide range of social media. Read more →