Imagine if you had a dose of the flu and decided that you needed to buy some medicine. imagine you go to the shops and find ten individual pharmacies next door to each other, all in a nice neat row and basically all the same. How do you decide which pharmacy to purchase your flu medicine from? do you look for the cheapest, the with the most helpful staff, the biggest, the smallest, the longest established, the one that you have visited before or simply the one closest? These are the kinds of questions that we subconsciously ask every time you go to purchase an item.

The big question: what makes your business different from your competitor? if your customers are trying to choose between your business and you competitors business, why should they use yours? You need to come up with the answer to the answer to this question and it needs to be convincing.

Several years ago, the very famous company Federal Express found themselves struggling in the highly competitive world of freight. They decided that they needed a policy or a statement to explain why people should use their impressive range of freight services, which are basically the same as every other freight courier in the USA. The advertising agency came up with the slogan, if it absolutely, positively has to be there overnight use Federal Express. A large campaign was launched to promote this new company slogan and the rest is history. Federal Express has grown to become one of the largest freight companies in the world.

The one thing that is certain in business is that competition will continue to increase. There will be more people trying to sell similar items to the same number of people. For this reason, it is important to identify what makes your business different, and ultimately better than your competitors.

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Spain unemployment figure had hit up to 5 million people mark in the last quarter of 2011. The National Statistic Institute measure from 4.9 million in the third quarter to 5.3 million people is jobless at the end of December. This rate rose from 21.5% in the third quarter to 22.8%, one of the highest rates in nearly 17 years. Spain has already hit one of the highest rates in the 17-nation eurozone and is expected to step back to recession. This impact hit hard on 16-24 year-olds Spanish went out of job from 45.8% to now 48.6%. Now, Spain government is trying to improve the jobs market.
Spain GDP for the last five years
|Real GDP growth |[pic] |2001 |
| | |2002 |
| | |2003 |
| | |2004 |
| | |2005 |
| | |2006...

...﻿
UnemploymentProblem in Australia
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According to the Labor government and the mainstream media, Australia has one of the lowest unemployment rates in the world. In reality, joblessness has risen to serious levels, and is worsening, in working class suburbs across Australia. Officially, the unemployment rate in Australia increased to 5.70 percent in October of 2013 from 5.60 percent in September of 2013(Trading Economics, 2013). Unemployment is troubling for the unemployed people and their families because it will contribute to a variety of health and social problems. It will also have harmful effects on the nation’s economy because of the poverty issue caused by unemployment and the growing financial burden on society due to higher taxes. Action is therefore urgently required. This report will identify the effects and implications of the unemploymentproblem, analyse the causes, and suggest possible solutions.
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Research findings indicate that unemployed people in Australia suffer increased mortality and substantially poorer mental and physical health. They have greater prevalence of mental disorders such as anxiety, depression and psychosomatic disturbances (Fergusson et al 2007) which are often maintained throughout the period of unemployment. Job loss is also accompanied by negative lifestyle changes such...

...September 17, 2012
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Is Nigeriaâs UnemploymentProblem Unsolvable?
M.A. Adawo, E.B. Essien and N.U. Ekpo Department of Economics, University of Uyo, Uyo, Nigeria
Abstract: Unemployment in Nigeria is alarming. Its measurement by statistical authorities does not pose red alert. It has been discovered that the observed situation of unemployment is more serious than what official statistics want us to believe. The aim of this study is to examine unacceptable unemployment rate in Nigeria. Our findings show that labor force in Nigeria grows at more or less a steady rate of 0.3% every year while GDP growth rate at 1984 factor cost grows at 3.5% over a period of 33 years which implies that Nigeria experiences a jobless growth. The causes of unemployment in Nigeria include poor infrastructure, insecurity and non-diversification of the economy and poor educational system that does not readily produce employable graduates. Among other things we have recommended that governments at all levels should partner with the private sector and diversify the economy in order to create jobs. Keywords: Diversification, embarrassment, infrastructure, insecurity, unemployment INTRODUCTION Attainment of full employment mostly in the developing economies, it is agreed can reduce poverty and...

...Youth Unemployment in Nigeria
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Nigeria is the most populous country in Africa and the eighth most populous country in the world with a population of 154, 729,000 citizens. Our nominal GDP is $207. 116 billion and we have a nominal per capita income of $1, 4011. Nigeria also has the second largest economy in Africa. If I may ask, is this country not blessed? Yet, it is still plagued by youth unemployment which had been one of our major problems in recent years. Both government and the private sector had discussed this issue at forums and conferences but have not found a solution to it. Its continued existence had been linked to lack of power supply and financial empowerment for youths. Youth unemployment in Nigeria is mostly referred to as graduate unemployment and this means that only the skilled youths are seen as unemployed while the unskilled youths are not given any consideration. However, youths are not a homogeneous group and their employment prospe
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The World Bank study, like most other studies, noted that employment is a strong
indicator of poverty. According to the Warld Bank (1996), where the head of the
78 Olakunle F Odumosu
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While suggestive solution is an answer to a problem, or a process of solving a problem, implementation of such a solution however, is the fulfillment or accomplishment of that problem. In order words, a problem is unsolved until you implement the suggested ideas or solutions.
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... -- THOMAS CARLYLE
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