Grapefruit juice: a makeover story.

A beverage manufacturer asked Univar for help with a grapefruit juice that they
wanted to fortify with calcium and fiber. Univar’s food specialists were able
to recommend and source products that wouldn’t impact the juice’s flavor,
clarity or mouthfeel, and the final product was exactly what the manufacturer and
its customers were looking for — a fresh-from-the-tree taste with the added
benefit of calcium and fiber.

Calcium and fiber weren’t the only things the Univar food team had to offer,
though.

New shine for a hair care line.

A firm was still marketing a hair care line that they'd developed years ago. The ten-year-old shampoo and conditioner were out of touch with the effects that today's consumers expect, and the ingredients required to achieve them — the products used last century's technology to achieve last century's results.

A sustainable solution for safer roadways.

Univar employs a team responsible for marketing the products that make driving on
winter roads safer. Traditionally, the team has promoted a menu of conventional
deicers, like rock salt and calcium chloride. But a global focus on renewable resources
and sustainability presented an opportunity to reassess our product line —
the right green product from the right source could complement Univar's deicing
portfolio rather than compete with it.

Navigating the maze of global pharmaceutical regulations.

In pharmaceutical applications, a small change can result in big ramifications.
Because of the stringent regulations surrounding pharmaceutical products, a formulation
change, even if it's just a change in colorant, can create a deluge of notification,
documentation and testing requirements for a manufacturer.

Univar's expertise in the regulatory process and our value-added administrative
services to the pharmaceutical industry made us the natural choice when a manufacturer
wanted to change a white tablet to a soft orange.