One of the designers who made it happen

Winner
- Ingenious Design

Very easy to work with! A great experience!

- Chase96

How mensletter started their logo design journey

Company name

MensLetter.com; Relevant Reading for Discerning Men

Overview

We built a successful print and online children's directory over the last 16 years and recently sold it. We are starting a new business targeting a completely new market - men 40-65 yrs. We have always been associated with clean, sophisticated design; with the ultimate in customer service; with cutting edge innovation; with meeting the needs of our target in the most user friendly, accessible way possible (see our prev site http://www.helpwevegotkids.com)

pls DO NOT make the logo something to do with letters/envelopes - this is not a letter, it is a newsletter/e-zine

Tell us a bit about who you are and the people you reach

Target market: men aged 40-65 who either are or want to be educated, upscale, successful, affluent, (Aspirational) and who feel or want to feel (and look) youthful

Feeling: leather and good scotch/wine in a contemporary, sophisticated sense, not in an old boys club sense. not stodgy/staid. Balance between the contemporary men at the bottom end of the range and the more established men at the upper end of the age range

Requirements

The logo will be used as the basis not only for printed letterhead/envelopes etc, but will also be used on the newsletter and website as the header (or part of it). We'd like to see something that is easily incorporated into a header that runs the entire width of the page.