Lancôme’s 48-hour Facebook Flash Sale. Beginning April 18th at noon EST, Lancôme insiders will have the opportunity to purchase Lancôme’s first-ever eyelash curler, Le Curler, more than one month before it hits stores.

Inspired by Japanese technology, Le Curler’s unique silicone pad gently cushions lashes to protect against breakage, while at the same time deftly creating a curl that holds and lasts. Additionally, Le Curler’s wide dimensions are designed to effortlessly fit any eye shape and lash type.

Le Curler costs $23 and will be available at lancome-usa.com and Lancôme counters nationwide beginning in June.