It had rich, true-to-pan color payoff. It packs quite a punch, so I’d recommend using a light hand to build up the color to your desired intensity. The texture is soft, finely-milled but not powdery. It blends well if you use a light touch, but I noticed that it has a tendency to stick where it’s placed once it is buffed into the skin to a degree. Argyle lasted well without fading or becoming patchy for a solid ten hours, so it is indeed long-wearing. It removed easily, though, with makeup remover, whereas a traditional stain would still leave something behind, so I wouldn’t describe this as a cheek stain, but it was an exceptionally long-wearing powder blush.