The Platform will be licensed or made available by Campus eBookstore for use by independent college store retailers, and will be controlled by independent college store retailers, and will not be transferred to or controlled by software system vendors or integrators, publishers, book wholesalers, distributors or other vendors of books.

Principle #2:

The Platform will support the capacity for inclusion and distribution of faculty-authored content as well as commercially-available materials.

Principle #3:

The business model rules and practices used in concert with the Platform will reflect the academic nature and timings of the collegiate retail marketplace.

Principle #4:

The business model rules used in concert with the Platform will support content sales and marketing practices that offer favorable or emphasized terms for university presses and other smaller publishers as defined by Campus eBookstore.

Principle #5:

The model used by Campus eBookstore for the use and distribution of the Platform will be scalable with the ability to enable digital distribution for the broadest range of college stores (as defined by sales volume and campus enrollments).