Google Core Update Is Not Like The Panda Algorithm

Danny Sullivan from Google said on Twitter over the weekend that the Google core updates are not like the old or new Google Panda algorithms. He said “the core update isn’t like Panda of old (and no, it’s not like Panda of new, either).”

This response was in reaction to some of the tips around fixing your site after a core update and how Google and others are referencing the old Panda Google advice as a source of information.

Danny said while the core updates are not like the Panda updates, “those [the Panda post] remain very helpful to consider about how to improve content generally.”

While the core update isn't like Panda of old (and no, it's not like Panda of new, either), those remain very helpful to consider about how to improve content generally.

SEO riddle from Danny. Not like the Panda of old, or like the Panda of new. But is there a little Panda in it at all? But the old Panda questions are still smart to go through. Don't forget about them. 🐼 🐼 https://t.co/IRP25vU6TF

The old questions about improving after Panda are useful because at their core, they're about improving content — not that they are Panda-specific. Our algorithm is designed and gets improved to better reward good content.