Jaeger LeCoultre Sun Moon Framed Watch Ad

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Since 1931, the Reverso by Jaeger LeCoultre has become one of the most conic watches ever created. Right beside the Rolex Submariner, Audemars Piguet Royal Oak and the Cartier Tank, the Reverso has earned a seat at the very-big-boys table. Still, Jaeger LeCoultre has never been known to rest on its laurels. With an ever innovative spirit, the Swiss manufacturer have, from dead beat seconds to celestial complications, never halted their evolution. Love it or not, this Reverso Sun Moon embodies JLC's desire to retain classic values while constantly delivering greater technology to the masses. It doesn't hurt that the advertisement is double stamped by one of the most haute horology shops in the world, either.