Google Search Console: Best Practices and Tools For Beginners

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Is this your first time hearing about Google Search Console (GSC)?

If so, then you’ve been missing on a great solution for most of your digital marketing problems.

But don’t worry, you’re not alone.

Lots of webmasters and small business owners outsource all their digital marketing efforts.

So, they don’t care about what online marketing tools are out there.

Outsourcing started as a good idea at first. You hire a marketing company to handle everything for you while you get to focus on the real work. But then digital marketing agencies started to become greedy.

Today, it costs you thousands of dollars just to set up an account and have it track your website’s performance on the SERPs.

These agencies are trying to keep you unaware of how simple it is to learn how to use Google Search Console.

And they do that so they can justify the cost they charge they’re charging you.

So, are you ready to save yourself thousands of dollars and achieve better SEO results?

In this full guide, we’ll teach you everything you need to know about GSC and how to use it. We’ll also share with you some of the most important tools you can use to grow your business.

Let’s get to work.

What is Google Search Console?

Google Search Console is a platform for webmasters to track their websites’ performance.

It offers a wide variety of monitoring options that allow you to know how Google views your website.

GSC will also help you improve your SEO rankings by offering lots of marketing tools.

Some of the best features you’ll get by using GSC are:

Optimize your technical SEO and increase traffic

Diagnose SEO errors in your website and fix them

Identify your highest-ranking queries and most popular web pages

Check your mobile usability issues and learn how to fix them

And the best part about all this?

It’s a free tool.

So now you might be wondering — how do I use Google Search Console to grow my business?

Let’s start with creating your account.

How to Create a Google Search Console Account

Creating a GSC account is simple and won’t take much of your time.

All you have to do is follow these steps:

1- Register or login to your Google account:

Just like any other tool offered by Google, the registration requires you to own a Google account.

If you already have a Google account, continue with the next step. If not, you can create a new one here.

Make sure to verify your account type (personal/business) before taking any further steps. Select the one that you wish to associate with your GSC account.