Back when Sam Smith's dad, Dan, bought his Boss 302, Ford offered a mostly free driving instruction experience. What they didn't tell you was that the waiting list was completely crazy. Dan still hasn't made an appointment, but he'll be the first to tell you it didn't stop him from going right ahead and enjoying the thing on the track.

That being said, Ford's firing up a very similar program, this time for owners of Fiesta ST and Focus ST models. The long and the short of it is that Ford will pony up for a full day of instruction and lapping, bookended by some meals and fun stuff like karting so long as you can get yourself down to Utah's Miller Motorsport Park.

Once you get there, the good bits sound pretty good: classroom instruction, followed by a morning session that covers the basics: car control, braking, and vehicle dynamics. After lunch, it's more on-track stuff, including hot laps, and challenges. And lastly, karting.

For an extra but as-of-yet undisclosed amount, you can take a Mustang GT on the track and do some off-roading in an SVT Raptor the next day. Ford's linking the program to their Octane Academy reality TV show, at least in terms of naming. Participants will also get a tour of Ken Block's Hoonigan shop, but don't expect any of those big-name racers to be there.

While Ford clearly wouldn't do this if it didn't make for some PR juice, there's one thing everyone—pro drivers and journalists alike—will tell you about on-track driving: More instruction is always good. Everyone benefits from the instructor's experience and simply getting the seat time. Plus we love the Focus ST and Fiesta ST, and they're cars that deserve to be enjoyed on track.

If nothing else, it's a cool program that owners of either of Ford's fantastic hot hatches should look into.