The New Normal

As the daughter of a Rebbe, the wife of a Rebbe, and a respected teacher of Torah herself, Rebbetzin Feige Twerski has been inspiring and uplifting Jewish women around the world for decades - and transmitting the eternal and Divine truths of our ancient tradition.

In this fascinating and unique book, she tackles what is perhaps our greatest challenge: the new world, and the “new normal.”

It isn’t only technology that has changed: with remarkable speed, the world’s values have radically changed. What was considered absolutely wrong only a generation ago is now…. glorified. How do we combat these destructive outside influences? How do we remain positive - and strong?

In this inspiring and practical book, Rebbetzin Twerksi shows us the way.

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“My very inspired and talented Rebbetzin began writing articles that resonated with women across the world and thus attained global
recognition. She was invited to speak all over America and Europe, and her articles morphed into two popular books published by ArtScroll’s Mesorah division. Predictably, I was now being introduced as…Rebbetzin Feige’s husband…But…no one need feel sorry for me. The reason for that is that the Twerski family mantra, from the cradle onward, was, ‘Work hard at being the very best “you” who you can be, because that’s all that matters. Hashem does not mark on the curve.’ We were raised on the story of our illustrious forbearer, Reb Zisha of Anapolie, zt”l, who told his chassidim that he was not afraid if, after his earthly sojourn, Hashem would ask him, ‘Zisha, why weren’t you as great as Moshe Rabbeinu, or Rabbi Akiva, or the Baal Shem Tov?’ He felt confident that he could defend himself adequately against those questions. Reb Zisha said that what he feared most was Hashem saying to him, ‘Zisha, why weren’t you Zisha?’ …

“At the core of my Rebbetzin’s work is the conviction that every individual, regardless of gender, has an inner integrity that is holy, pure, capable, and effective, and that is accessible in every avenue of life to enable us to enjoy life to the fullest. Her conclusion in this regard is that this end can only be attained by our determination to be ourselves. I encourage everyone who peruses this very wise, down-to-earth, practical, and insightful collection…to deeply breathe in that which it has to offer. It will, beyond a doubt, enrich your life and the lives of your loved ones in ways that will enable you to cope effectively with the contemporary challenges of The New Normal.”

From the Introduction by Rav Michel Twerski, shlita

About Rebbetzin Feige Twerski

Rebbetzin Feige Twerski of Milwaukee, Wisconsin has devoted her life to Jewish education and outreach, giving lectures worldwide on a myriad of Judaic subjects. She is a mother of 11 children and many grandchildren whose number she refuses to divulge. She serves as the Rebbetzin alongside her husband, Rabbi Michel Twerski, of Congregation Beth Jehudah of Milwaukee. Her book, The New Normal, which outlined the massive challenges facing our community and offered strategies to thrive, was a bestseller.