Press Release

YES BANK launches ‘Vyapaar Express’ to focus on MSMEs

First in the series of 12 such events across the country, in line with RBI’s mandate on cluster development

Through the event, YES BANK aims to reach out to approx. 10,000 MSMEs across the country

Promoting Govt. backed MSME Scheme of CGTMSE

Vadodara, October 24, 2018: YES BANK, India’s fourth largest private sector Bank, in partnership with Makarpura GIDC Industrial Estate Infrastructure & Charitable Association, announced the launch of its first ‘Vyapaar Express’ – MSME Carnival in Makarpura GIDC at Vadodara in line with the Bank’s commitment to creating an enabling environment for MSMEs. This is the first cluster event in a series of 12 other such events that will be organized across the country.

YES BANK plans to cover over 30 such clusters constituting of over 10,000 MSMEs across the country in FY2018-19 for the 13 markets identified by the Reserve Bank of India.

Through these series of events, YES BANK aims to focus on the banking requirements of MSMEs and provide special offers to facilitate seamless banking through a wide range of retail products to the participating MSMEs such as:

Commenting on the initiative, Sumit Gupta, Group President and Group Head - Rural Banking and Small Medium Enterprises Banking, YES BANK, said “MSMEs are the backbone of the Indian economy, and YES BANK is committed to supporting their growth. As such, through the MSME Carnival, the Bank is focusing on a cluster based lending approach for addressing the diverse needs of the MSME customers in different clusters thereby increasing reach and improving customer serviceability.”

Additionally, the Bank has also partnered with leading Commercial Vehicle and Auto loan dealers for vehicle displays with special offers for visitors. Through the MSME Carnival, the Bank also aims to further the efforts of the Ministry of Micro, Small and Medium Enterprises and Micro and Small Enterprises Cluster Development Programme (MSE-CDP) under the Scheme of Fund for Regeneration of Traditional Industries (SFURTI).

About YES BANK

YES BANK, India’s fourth largest private sector Bank with a pan India presence across all 29 states and 7 Union Territories of India, headquartered in the Lower Parel Innovation District (LPID) of Mumbai, is the outcome of the professional & entrepreneurial commitment of its Founder Rana Kapoor and its Top Management team, to establish a high quality, customer centric, service driven, private Indian Bank catering to the future businesses of India.

YES BANK has adopted international best practices, the highest standards of service quality and operational excellence, and offers comprehensive banking and financial solutions to all its valued customers.

YES BANK has a knowledge driven approach to banking, and offers a superior customer experience for its retail, corporate and emerging corporate banking clients. YES BANK is steadily evolving as the Professionals’ Bank of India with the long term mission of “BUILDING THE FINEST QUALITY LARGE BANK OF THE WORLD IN INDIA”.