Kash Mart Announces Partnership with Mobile Top Up Providers in Nigeria & West Africa

PRZOOM - /newswire/ -
New York, NY, United States, 2012/02/03 - Mobile Top Up Providers to offer international mobile top-up through Kash Mart's North American and European retail channels - KashMart.com.

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Kash Mart, one of the fastest growing providers of international airtime transfers for prepaid mobile operators in emerging nations, has announced an alliance with one of Africa's largest mobile service providers, and Mobile Top Up Providers in Nigeria. Through its distribution network, individuals living in the US, Canada, and Europe will be able to transfer small currency values to Mobile Top Up Providers Nigeria customers in the form of airtime minutes, from a diverse array of convenient retail locations.

The partnership will provide the significant and growing Nigerian expatriate community in North America and Europe—estimated at over 5 million individuals—as well as those with loved ones living and working abroad in Nigeria, with access to instant International Mobile Top Up (IMTU) service through Kash Mart’s retail distribution network. The service provides a vital avenue through which customers can support their Nigeria-based friends, colleagues, and loved ones, instantaneously replenishing their mobile airtime minutes from a nearby partner retailer.

"We are proud to join forces with Mobile Top Up Providers in Nigeria," said Head of Marketing at Kash Mart. "Our services bring great value to mobile customers, and Mobile Top Up Providers Nigeria is exactly the kind of operator whose dedication to their customer base makes us a natural fit. We’re also pleased to serve the Nigerian diaspora, which remits an estimated $50 billion annually; being able to send small amounts to their loved ones instantly in the form of airtime minutes will no doubt be extremely valuable to this supportive demographic."

Nigeria, with over 90.5 million mobile phone subscribers, is the largest mobile market in Africa; Mobile Top Up Providers Nigeria’s 16 million customers represent over 17% of the market.

About Kash Mart

Kash Mart (kashmart.com) is a fast growth company in the business of enabling micropayments from one person to another across international borders. Kash Mart utilizes the prepaid mobile ecosystem to transfer values in the form of international airtime remittance. With mobile operator partnerships in Central America, South America, Caribbean, Asia, and Africa, and a varied distribution channel spanning the US, Canada, and Middle East, Kash Mart offers its innovative services to expatriates who financially support their loved ones back home. Kash Mart’s unique business model, highly scalable processing platform, and interconnectivity with mobile operators, allows for instantaneous and no-fee transfers for the consumers and an opportunity to generate significant revenues for the distributors.

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