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Midwest Growth Partners (“MGP”) today announced it is partnering with the current ownership and management of Market Fresh Produce, LLC (“Market Fresh”) to facilitate continued growth in the branded produce marketplace. The investment joins Inland Coatings as MGP’s second platform investment in its inaugural fund.

Founded in 1998, Market Fresh’s humble beginnings included produce brokerage and regional distribution. Under CEO Steve Phipps’ leadership, the company has enjoyed significant growth and today is a well-respected branded produce marketing company based in Nixa, Missouri. Through its relationships with produce growers and established produce retailers across the country, Market Fresh has successfully executed on its “Field to Fork” strategy in a variety of products, including sweet potatoes, tomatoes, onions, potatoes, peppers and avocados.

“MGP invested behind Steve Phipps and his senior management team to leverage three decades of relationships in pursuit of continued growth in the branded produce market, including acquisitions in the produce distribution and repackaging arena, which will in turn add value to Market Fresh’s longstanding and loyal customer base” commented MGP Managing Partner Dustin Thomas.

“Market Fresh will continue to develop comprehensive marketing programs for its retail and food service customers in a manner that drives further sales for those customers” stated owner and CEO Steve Phipps. “We are committed to being ‘best in class’ in service, product and packaging, and we work hard every day to exceed our customers’ expectations.”