FragranceNet

What They Had

Fragrancenet.com came to us in 2009 with one of the most successful and recognizable brand names in the online sales of perfumes and beauty products.

What They Wanted

They were entering the eBay marketplace, and wanted something that would match their existing website and branding. We wanted to start with their website and branding, and go further, with something more creative and memorable. They let us run with that.

What We Did

We created a feminine template that picks up where their website’s look leaves off. We reorganized their listings so that information is easier to find. We dropped in our 2-level matrix to help shoppers be more aware of what FragranceNet carries, and drive people into the eBay Store. We also did the simple Store design.