What’s the most engaged brand on Twitter? If you’re like me, you might guess @Starbucks, or @NYTimes, or @Nike, or @NFL. After all, they’re all well known brands with at least one million followers, and they all have huge advertising budgets. But none of these are the most engaged. Incredibly, the number one most engaged brand on Twitter is probably one you haven’t heard of – but it’s a good bet you’ve seen one or two of its tweets in your timeline.

Almost every major brand uses Twitter to share news and build up a dialog with their customers. But, surprisingly, very few of the people behind those brands — the marketing teams, agency executives and creators of the tech that power digital advertising — use Twitter in the same way for themselves.

Jar’Edo Wens is an Australian aboriginal deity, the god of “physical might” and “earthly knowledge.” He’s been name-dropped in books. Carved into rocks.
And, as of March, conclusively debunked.
There is no such figure, it turns out, in aboriginal mythology; instead, Jar’Edo Wens was a blatant prank, a bald invention, dropped into Wikipedia nine years ago by some unknown and anonymous Australian. By the time editors found Jar’Edo Wens, he had leaked off Wikipedia and onto the wider Internet.

Staring straight into the camera, with lips pulled back into a grin, it could be regarded as a perfect “selfie.”
The series of “self portraits” of a crested black macaque monkey were shared around the world over the Internet and on social media.
But the now famous images are at the centre of a bizarre dispute over who owns the pictures.
David Slater, the British nature photographer whose camera captured the picture, has asked Wikimedia, the organization behind Wikipedia, to remove the image from its pages.

On Thursday, MSNBC President Phil Griffin was forced to apologize over an offensive tweet sent out by the network's official Twitter account. He also fired the person responsible for the tweet, which caused a swarm of outrage.