If 2.0

Various Artists — If 2.0

ZEN208

Released 26/04/2014

Last year, Ninja Tune teamed up with one of the UK’s best, most singular independent record stores to release a compilation on Record Store Day. ‘If’ was named after the shop - IF Music - which had just turned 10. Founded by the tireless impresario and quality music champion Jean-Claude, IF Music has long been the London hub for discerning customers both young and old, as well as artists, DJs and collectors. It featured music by Dave Invisible, Bonobo, Fink, Herbie Hancock and many more, and ended up being a hit with the hardcore music fans who flood the shops on Record Store Day.

On the back of that success, Jean-Claude eagerly curated a follow up from scratch, putting in the hours of careful thought and the connoisseur’s eye for which he’s become known. IF Music 2.0 was released on Record Store Day 2014. Featuring music from Cinematic Orchestra’s long time vocalist Heidi Vogel (here remixed via the richly atmospheric electronics and haunting melody of J Swinscoe & Dom Smith, the slow-burn, soul beauty of Jono McCleery and the demented, infectious funk of DJ Saturn and Annabel (lee) amongst many others, IF Music 2.0 is every bit the match for its predecessor.

Ninja Tune Presents: IF Music 2.0 is proof positive that the quality independent record store is - like quality record labels - a filter that promotes great music to good people, and very much here to stay.