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Drake unveils new OVO hats

Drake is rolling out more OVO swag. After revealing customized Toronto Blue Jays baseball caps, the rapper has unveiled a new hat inspired by his record label OVO Sound.

The black New Era brand cap features the OVO owl logo embroidered in gold on the front, as well as the words "OCTOBER'S VERY OWN" stitched on the back. The hat will set fans back $45.

Drake is gearing up for his 4th annual OVO Fest, which kicks off August 4th. The two day festival will feature Odd Future singer Frank Ocean and electronic music producer James Blake. Drake will close out the concert on August 5th alongside several special guests.