A lack of a clearly defined, strategic sales funnel that consistently increases the value of each person that visits their business.

Customers are scattered. They donâ€™t know about 1/2 the products you carry. They arenâ€™t aware of services you offer that might help them. They arenâ€™t upsold on higher-end packages that would benefit them more than a lower end package.

These mistakes are crushing your profits.

It doesnâ€™t matter what business youâ€™re in.

ANY type of service provider… ANY type of software providerâ€¦ ANY type of information marketerâ€¦ needs a clearly defined, automated marketing funnel for both getting new customers/clients and moving them higher up the profit ladder.

They allow you toâ€¦

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Increase your conversions on the front-end so you get more customers through the doorâ€¦

Engage customers to cross-sell and upsell other products, for higher back-end salesâ€¦

Leverage trust to encourage referrals, social media sharing and other forms of referral-based marketingâ€¦

Bring existing customers back into your business for higher-end, repeat salesâ€¦

Automate your marketing so you get consistent, reliable, BETTER results on autopilotâ€¦

Give you more time freedom so you can spend your time doing things you loveâ€¦

[headline style=”1″ font_size=”52″ line_height=”50″ font_font=”Georgia” font_style=”bold” font_color=”#456EA9″ align=”center”]You Have The Same Expenditures Regardless Of The Results It Brings In… Why Be Content With Your Current Results?[/headline]

Here’s a harsh truth to swallow.

Right now you’re spending a certain amount of money on advertising… employees… office space… cost of goods sold… and every other expense it takes to run your business.

Unfortunately, those expenses stay the same, REGARDLESS of how successful your marketing is.

It doesnâ€™t matter if your average transaction value is $100â€¦ or $300â€¦

It doesnâ€™t matter if your average customer purchases from you 1 time per yearâ€¦ or 4 times per yearâ€¦.

It doesnâ€™t matter if the marginal net worth of a client is $1,000â€¦ or $10,000â€¦

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… regardless of the results your current marketing campaign brings in, you’re still spending the same amount of money on your customer-generation methods!

Adwords doesn’t care if you have a marketing funnel in place that brings in 2… 3… 5… 10x the average profits of your competitors. The only place that knows the difference is your bank account.

You can spend $1 per visitor and make $1 in return (break even)… or you can spend $1 per visitor and make $3 in return, like the example above.

The difference lies in the effectiveness of your sales funnel.

My question to you is this.

How could you possibly be content with the results you’re currently getting when any increase you make in the results you get goes straight to your bottom line?

[headline style=”1″ font_size=”37″ font_font=”Georgia” font_style=”300″ font_color=”#333333″ font_spacing=”0″ font_shadow=”none” align=”center”Â bottom_margin=”-50″ top_margin=”-10″ ]Let me give you a quick example to show you why you should NOT be content with your current results…[/headline]

The power of building and optimizing a sales funnel doesn’t come by adding one new thing. It exponentially increases your results by making new additions and new optimized changes to multiple areas of your business.

[headline style=”1″ font_size=”46″ font_font=”Georgia” font_style=”bold” font_color=”#456EA9″ align=”center” ]And That’s Exactly What I Want To Show You How To Do[/headline]

What I just shared with you in the last few minutes is just a small sampling of what I teach my private clients. These clients pay me as much as $10,000 – $20,000+ for full marketing campaigns… to get the results I’ve already talked about.

(And they come back to me over and over again… gladly!)

But you don’t have to.

You see, I have a pretty warm heart. I love helping people.

But, I also want to maximize my own income, and therefore can’t work cheap.

I turn down hundreds of people every year simply because they donâ€™t have the funds to work with me one-on-one.

The Funnel Formula consists of 8 separate modules, taking you step-by-step through creating (and/or optimizing) your sales and marketing funnel. It includes specific examples, case studies and action-plans that take you from beginning to end.

If you already have a funnel setup, you’ll discover DOZENS of leverage points you’ve never considered before. I’ll reveal little insiders secrets I’ve discovered for producing massive returns in each specific area of your business.

If you don’t have a funnel setup yet, you’ll save countless hours, hundreds of thousands of dollars and millions in recaptured opportunities. Each module literally takes you from A-Z through the strategy, planning, and implementation of each piece of your funnel that you should have in place for maximum impact and profits.

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Right now, your business is bleeding profits. REGARDLESS of how profitable you are right now. There are literally dozens of buried leverage points within your business, waiting to be uncovered and utilized. As you progress through each of the 8 modules youâ€™ll uncover dozens of unique strategies for radically boosting your cash flow in both the short-term and the long-term.

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Introducing new profit-pillars and revenue streams into your business makes it so stable that if one area of your business loses its revenue through a loss of a traffic source, shift in the marketplace or any other circumstance… you’ll find it to be a minor inconvenience, instead of a catastrophe. This course is designed to give you multiple pillars of stability for more peace of mind and confidence in growing your business long-term.

(Plus, a much higher selling price if you decide to sell the company…)

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Many people who build sales and marketing funnels do so, but piss off their customers and clients in the process by being overly aggressive. My approach is unique in that it actually BUILDS value and relationship instead of destroying it. By the time customers go through your funnel they’ll know exactly how much you genuinely care about them and have their best interests at heart… and reward you by purchasing more of your product or service!

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One of THE biggest benefits of developing a sales funnel the right way is the trust, authority and dominance it builds into your business. This allows you to command higher fees, get more respect, do joint ventures and strategic alliances easier, negotiate better deals, and increase customer loyalty and customer lifetime value (among dozens of others).

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Adding automated marketing funnels increases your profits, but more importantly gives you more time freedom so you can spend your time with your family, doing your favorite hobbies, or simply not feeling so stressed out from working so much.

What does your “perfect lifestyle” look like? Are you there yet? Have you achieved your personal and financial goals?

By generating consistent cash flow and adding strategic marketing to your business, you’ll find what you need to both fund your dream lifestyle and give you the automation you want and need to work less hours and have more time freedom!

I’ve split it up into 8 separate modules, making this an easily implementable, step-by-step process . And since these videos are pre-recorded, you can go at your own pace. You can watch a module, take notes, and implement the strategies covered. Then move onto the next module.

By the time you’re done, you’ll have a fully built, automated, sales machine that has dramatically increased your profits and created loyal, dedicated customers in the process.

This might take you a few weeks. It might take a few months. Maybe a year. That all depends on how much you have in place now and how fast YOU want to get it done.

You’ll have lifetime access to the material so you can review, re-review and complete the training as you wish.

That includes all future surprise bonuses, updates and revisions to the course, which I’ll be doing on a frequent basis based on your feedback.

This is the type of course you’ll want to study over and over again. Trust me.

Module #1: Pick Your Platform

The difference between using a content management system versus html, and which style is better for what type of personâ€¦

Why DESIGN is more important than ever and the conversion-boosting secrets Iâ€™ve discovered about your site layoutâ€¦

What options you have for your shopping cart, CRM and email software, and which to choose depending on YOUR specific goals and preferencesâ€¦

If you already have an existing sales funnel in place, you can simply skip this module. However even those with existing funnels in place will learn a few new tricks.

Module #2: Choose Your Lead Magnet

Choosing your lead magnet is a crucial step in this process. This is where you’ll generate a list of ready-to-buy prospects who’ve raised their hand and told you they’re interested in your product or service.

Inside module #2 I’ll revealâ€¦.

How To Choose Your Lead Magnet – I’ll walk you through the 8 main lead magnets you can create and give away for free in exchange for someone’s contact information, plus how to choose the one that’s best for YOUR situation…

Strategizing The Future Sale – If you want to maximize profits, you must create congruency throughout your entire funnel. I’ll show you how to do this to create irresistible positioning which increases your conversions in every future step throughout your funnel…

The Value Conundrum – Most people create lead magnets in ways that do NOTHING to advance the sale down the road. I’ll give you my insiders strategies to constructing your lead magnet in a way that makes people salivate over doing business with you!

The Driving Purpose – I’ll help you pull out the #1 reason you’re bringing people to your funnel in the first place. Is it to sell a serviceâ€¦ a high-ticket productâ€¦ or just your basic version of software? Understanding the dominate driving purpose is crucial to know before you setup the rest of your funnel. I’ll show you how.

Module #3: Map Out Your Autoresponders

This DOOZY of a module is worth the price of the course itself. In it I’ll revealâ€¦

Why a simple mindset shift will help you double the effectiveness of your emailsâ€¦

How to “find your voice” and craft emails that your prospects can’t help but get sucked intoâ€¦ (this works even BETTER if you aren’t a professional writer!)

The answer to the often debated question – “how often should you send emails?”

How to develop an endless stream of content to write aboutâ€¦

The #1 most crucial autoresponder sequence almost NOBODY has, and how to properly set it up for maximum profits and customer loyalty

How to reduce refunds, increase average order size and boost retention all within a single emailâ€¦

â€¦ and so, so much more!

Module #4: Strategize Your Landing Page

Once you have your autoresponders mapped out, you’ll need to begin strategizing the landing page needed to give away your free lead magnet. This is the very top of your funnel and has a direct impact on the profitability of the rest of your campaign. That’s why we’ll discussâ€¦

A simple process for determining the correct length, and layout, of your landing page in mere secondsâ€¦

How to determine what your optin box needs to look like including how many fields and what information is includedâ€¦

How to create congruency between your offers to multiply your conversions throughout the entire sales funnel processâ€¦

Why getting LESS optins can many times lead to greater profitsâ€¦

A simple “fix” to the #1 mistake I see on landing pagesâ€¦

â€¦ and so much more!

Module #5: Craft Your Sales Page

As a direct response copywriter, I’ve written more sales letters than there are blades of grass in a field. Many of them have produced SEVERAL million for my clients. Inside this module I’ll show you how I construct them for maximum conversions. I’ll revealâ€¦

Video or text? This age-old debate delays profit and hurts response. I’ll show you how to choose which media is best for you in 5 minutes or lessâ€¦

Exactly how to determine how long your copy needs to be to sell your product or serviceâ€¦

A sample outline you can model by filling in the blanks and create your sales page in 1 day or less!

How to combine the conversion-boosting power of long form sales copy with design that makes it appear professional and classy! (This one is a doozy!)

How to know where to price your product (Hint: If you are comparing to competitors, you are doing this WRONG)

How to create an irresistible offer that boosts sales, decreases refunds, and skyrockets customer loyalty

How to setup an automated system that finds shopping cart abandoners and sucks them back in to buy your productâ€¦ producing as much as a 20-30% increase in response!

The #1 mistake most people make when developing a sales page that forces people NOT to buy your product (and how to reverse the process and make them buy!)

Module #6: Develop Your Upsell Sequence

Somehow, buyers are the most neglected piece of a sales funnelâ€¦ yet worth as much as 7-10x what an average prospect is worth. I’ll show you how to treat your customers like GOLD and extract as much profit as you can while enriching their lives and making them gleefully happy to do business with you.

Inside we’ll discussâ€¦

How to craft the perfect upsell sequence including which offers to make, how to make them and which are best for YOUR specific businessâ€¦

How to find the right balance between making offers without pissing off your customersâ€¦ do it THIS way and you’ll get thank-you letters from clients for offering them more of your products and services!

5 different “time of sale bumps” you can add as customers place initial orders to bump net profits by as much as 15-20% with no extra workâ€¦

How to price for maximum ROIâ€¦ I have never, and will never, reveal this secret to the publicâ€¦ only customers and clients. You’ll be shocked at its simple yet amazing ability to skyrocket profits!

The #1 secret both product AND service businesses are missing, and how filling in this canyon-sized crater can double your business the moment you implement it

Module #7: Create Your Buyers Strategy

Once you have buyers, you’ll need to fully maximize the profit potential they hold. You’ll need to do this very strategically to maximize profits while adding real, unbeatable value and turning them into loyal, raving fans at the same time. This goes FAR beyond the typical upsell sequence and can be THE factor that separates yourself from your competitors. Inside this module I’ll reveal…

A simple 2-step strategy you can implement in a week or less that can increase your back-end profits by 2-10x (plus the 3 options you have to do it)

An automated, unique messaging system that gets inside the minds of your new buyers and turn them into raving fans in the first 24 hours of becoming a new customer!

The #1 reason most people CRUSH their chances of maximizing customer lifetime value and how to make sure you don’t make this same mistakeâ€¦

The psychological “levels” system that implants a mental desire to spend more and more money with you into each of your customers!

4 unusual, rarely used high-end services ANY business, product or service related, can implement within days or weeks to add a new profit center

The little-known newsletter secret that makes you virtually impregnable to competitorsâ€¦ new or old!

Module #8: Implement Advanced Strategies

In this final, behemoth of a module I’ll walk you through some of the more advanced strategies I use with clients that can take you from wherever you are, to the dominate industry leader faster than you can imagine.

Just some of these strategies includeâ€¦

How to create “segmented” funnels to boost the results you’re getting from specific areas of your existing prospect and buyers funnels

How to setup your autoresponders so you can send prospects and buyers both automated as well as broadcast emails

The secrets for boosting front-end sales up to 20% by adding this one sequence which targets people who want your product or service but have hesitationsâ€¦ plus the 2 ways you can set it up!

A simple, AUTOMATED email template you can use to reactivate old prospects and get them re-interested in you againâ€¦

7 unusual ways to peek into the minds of your prospects and give them exactly what they’re looking for, at exactly the right time, to massively increase front-end sales

This isn’t some rinky-dink $37 eBook you’ll purchase and never look at again.

This course is HUGE, yet created in a way that anybody, regardless of how much time you have, can consume it in bite-sized chunks and implement the strategies as you go.

If you don’t believe me, here’s a quick picture of the size of this course.

However it’s important to note that you can go at your own pace.

I KNOW you’re busy. I KNOW your plate is already full. I KNOW you’re having a hard time keeping up with everything you already have to do.

But trust me… this is worth it.

Just because you’re busy does NOT necessarily mean you’re busy doing the right things. Every single action step you’ll take as a result of this course will directly impact your bottom-line. Period.

Everything will make your life easier… more hassle-free… and more profitable. It will give you peace of mind when you realize how consistent and reliable your cash flow becomes after constructing your own unique sales funnel.

[headline style=”1″ font_size=”48″ font_font=”Georgia” font_style=”bold” font_color=”#456EA9″ align=”center”Â top_margin=”-10″ line_height=”50″]Youâ€™ll Also Get The Audio For Each Module So You Can Listen As You Find The Time![/headline]

If you’re like me, you’re busy and like to maximize your time spend on education. Personally, I put everything on audio and listen to it while I’m doing household work, exercising, walking my dog, or sitting outside with a nice cigar and a glass of single-malt scotch.

That’s why I’ve stripped the audio out of every single video in this course and am creating it in an mp3 version you can put on your smartphone, tablet, iTunes, computer or anywhere else that is convenient for you.

You can even burn it to a physical CD and listen to it in the car, if you’d like.

Either way, this way you can listen to the information over and over again to fully comprehend and absorb the million dollar lessons I reveal.

But before we get too far, let me answer a question I know youâ€™re thinking…

I’ve created this course in a way that gives relevant, actionable examples for the 4 main industries…

Product Marketers

This includes both information marketing as well as selling any â€œregularâ€ products such as eCommerce stores.

Service Providers

Iâ€™ve built my own services to levels far beyond the â€œaverageâ€ in my own industry and have helped many others do the same. Youâ€™re in for a special treat if youâ€™re in this category!

Software Companies

Software companies notoriously do not market well. Thatâ€™s great for you. If you sell software youâ€™ll have a distinct competitive advantage that can help propel your software to the top of its field, fast.

Offline Businesses

This would include industries such as chiropractors, dentists, eye doctors, pool companies, accountants, dry cleaners and practically anything else with a brick & mortar location.

I’ve taken great pains to make sure this course appeals to ALL type of businesses. I’ve worked with over 40 different industries in all 4 of these categories and have created sales funnels that product results most business owners could never imagine.

[headline style=”1″ font_size=”37″ font_font=”Georgia” font_style=”300″ font_color=”#333333″ font_spacing=”0″ font_shadow=”none” align=”center” bottom_margin=”-50″ top_margin=”-10″]Thatâ€™s why this course is much more than just a regular â€œcourseâ€…[/headline]

If you’ve ever purchased a product of mine, you know they are dense with actionable insights you can plug into your own business. They are specifically designed for one purpose.

To grow your business.

Let me be clear.

There is ZERO fluff or filler.

I’m not the type of person who talks for 2 hours to give you one little nugget you can use. I literally don’t know how to teach that way.

This course will take you step-by-step through the exact steps it takes to build your sales funnel.

If you already have a funnel, you’ll receive brilliant new strategies and tactics you can implement immediately for increased profits in every single step of your funnel.

In fact if you’ve ever worked with me or bought anything of mine in the past, you know I’m a huge fan of over-delivering. That’s why I’m also including several bonuses to give you even more value and create even more revenue in your business.

You’ll get an “over the shoulders” view of exactly what I did to create my own sales funnel for THIS product.

You’ll see how I strategized the free lead magnet… and the offer… and the upsell sequence. You’ll discover what my exact funnel looks like, in detail, and I’ll show you how you can tweak my strategy to put to use in YOUR own business.

This bonus ALONE is worth well more than what I’m asking for the entire course.

This is highly classified information I normally don’t reveal even to my own friends… because I’m the person in my industry most people copy off so they can try to compete with me.

This time I’m revealing it all so you can see exactly how and why I built my sales funnel like I did.

This is unique in the fact that this bonus is actually 4 separate bonuses.

You see, I’ve come up with 4 major categories, which we just discussed. They are…

1) Product Marketers

2) Service Providers

3) Software Companies

4) Offline Businesses

Your business falls into one of these categories. What I’ve done is created a separate video and mindmap for each of these categories so you can choose your business and watch how I would work with a private client to build a funnel for them in your category.

That way you can take my mindmap, tweak it slightly to show your own unique products or services, and start building it. This is something I regularly charge clients $997 forâ€¦ yet Iâ€™m giving it to you absolutely free.

[headline style=”1″ font_size=”43″ font_font=”Georgia” font_style=”bold” font_color=”#456EA9″ align=”center” top_margin=”-10″ line_height=”50″]This Normally Sells For $497…
But Today Only You Get EVERYTHING Mentioned
For As Little As $117![/headline]

The Funnel Formula is a serious, monster of a course designed to give you exponential leaps in your income, time freedom, stability and positioning power in your marketplace. It quite literally is comprised of tens of millions of dollars worth of market research from working with some of the most brilliant marketing minds in the world.

[headline style=”1″ font_size=”48″ font_font=”Georgia” font_style=”bold” font_color=”#456EA9″ align=”center” line_height=”50″ ]Test-Drive The Funnel Formula For A Full YEAR Before Making A Decision![/headline]

Look, I have no interest in accepting your money if you aren’t going to benefit from it.

These strategies DO work. The only way they wouldn’t work, is if YOU didn’t put in the effort to actually implement them.

That’s why I’m willing to make you a pretty bold guarantee…

Look, I don’t want to force you into a decision. That’s why I’m willing to let you test-drive The Funnel Formula for a full YEAR before deciding if it’s right for you. Go through the entire course. Use the techniques. Apply them in your business.

If you aren’t absolutely DELIGHTED with the results you get, all you have to do is shoot me a quick email (there’s a contact form in the members area) and I’ll happily refund your investment within 24-48 hours.

This makes it absolutely risk-free for you.

Heck, you can get a refund for ANY reason. Maybe you don’t like the sound of my voice… or your cat gets sick and you need the money to pay a vet bill. Honestly it doesn’t matter. You have a full 12 months to make that decision.

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Risk-Free Acceptance Form

Get access to the Funnel Formula today and achieve strategic breakthroughs to help you catapult your revenue, add more cash flow stability, bulletproof yourself from competition and become the dominate industry leader. When you invest in this comprehensive training program today you’ll receive…

#1) The Funnel Formula â€“ Youâ€™ll get access to the entire 8 module course, taking you step-by-step to building or optimizing a sales funnel that skyrockets your revenue, increases cash flow stability and adds MORE value to your customers!

#2) Bonus #1: How I Built My Own Sales Funnel â€“ This behind-the-scenes video goes deep into the psychology of how I built my own funnel. I never, ever, release information about my own business and this is THE only place youâ€™ll ever find it. Period.

#3) Bonus #2: FOUR Industry Specific Sales Funnel Videos â€“ These videos are separated into the type of industry youâ€™re in, so you can watch yours and get an example specific to your own business. These videos alone are worth many times the cost of this course in itself.

#4) All Future Updates â€“ Iâ€™ll be constantly creating new training videos specific to customers of The Funnel Formula, based on YOUR feedback.

Get full access to the entire course, all bonuses and all future surprise updates for just $347 or 3 small, monthly payments of $117.