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Business Gross Income, Gross Income, Top Business Gross IncomeThu, 17 Aug 2017 09:21:22 +0000en-UShourly1https://wordpress.org/?v=4.5.2BusinessGrosshttps://feedburner.google.com5 Ways to Tap the Millennial Markethttp://feedproxy.google.com/~r/BusinessGross/~3/IsH1goMERM4/
http://businessgross.com/2017/06/08/5-ways-to-tap-the-millennial-market/#respondThu, 08 Jun 2017 08:28:24 +0000http://businessgross.com/?p=2839read more →]]>Millennials are generally defined as individuals born between the early 1980s and the early 2000s. They spend about $200 billion every year, making them an important market to reach. As a result, marketers are always trying to tap the millennial market. How do you attract the generation that was the first to grow up with technology at their fingertips? Discover the five service tactics that appeal specifically to this generation.

Get Social

Since millennials can’t imagine life without the internet, you absolutely need to have an online presence. This presence includes having a website and social media accounts where you can share user-generated content. You also need a way to meet them on their mobile devices. This approach can be as simple as making sure you have a website optimized for the small screens on mobile devices or something more advanced, such as creating an app for your customers.

Put an Emphasis on Relationships

You shouldn’t consider trying to go for the usual sales pitch with millennials because they’re not interested. In fact, they would rather you let them take a look at your website, see what’s happening on your social media feeds, and check in with their friends before they decide if they’re going to do business with you.

You need engaging content that gets their attention and tells them your story. Millennials want to have a relationship with your company, so they want to get to know your team and learn who has pets, what sports they play, and what hobbies they like.

If you want to attract more millennials or your customers are already millennial early adopters, upgrading your point-of-sale system to include near-field communication contactless payment options such as Google Wallet and Apple Pay can give you an advantage over your competition.

Show Social Responsibility

One big difference between millennials and other generations is that they’re very concerned about social issues in this world, and they want to know what businesses are doing to help. If you install solar panels or other eco-friendly forms of technology, make sure you advertise your efforts heavily. Also look into supporting causes or charitable work. For example, millennials love TOMS because the shoe company donates a pair of shoes for each pair that it sells.

Collaborate With Millennials

Millennials enjoy feeling like they’re part of the business. If you’re thinking about expanding a product line or introducing something new, collaborate with your millennial customers and ask them what they would like to see. Plus, don’t forget to ask them if you can make any improvements to your current products or product lines.

As the current largest living generation, millennials have much buying power. With the tips above, you can attract this important customer base and turn millennials into loyal customers.

]]>http://businessgross.com/2017/06/08/5-ways-to-tap-the-millennial-market/feed/0http://businessgross.com/2017/06/08/5-ways-to-tap-the-millennial-market/Why Utah should be a one of the most preferred places to start a business?http://feedproxy.google.com/~r/BusinessGross/~3/qd4Br0zD--c/
http://businessgross.com/2017/06/02/why-utah-should-be-a-one-of-the-most-preferred-places-to-start-a-business/#respondFri, 02 Jun 2017 05:34:56 +0000http://businessgross.com/?p=2836read more →]]>Utah is consistently ranked as one of the best states in the nation to start a business. It has a booming economy with extensive tax benefits, an exceptional workforce trained in a competitive educational system, and a high quality of life coupled with a low cost of living and doing business.

Economics and Taxes

Each year for more than two decades the Governor of Utah has issued an economic report that provides detailed information about the health of the state’s economy. It is created in partnership with the Governor’s Office of Management and Budget and the David Eccles School of Business and put together by the Utah Economic Council. According to this annual report, the Utah economy is not only healthy, it is experiencing expansion in all major sectors and is expecting similar growth in 2017. Some of the most influential sectors in the state include software development and IT, financial services, life sciences, aerospace and defense, and outdoor recreation. Sectors poised to become major players in the state’s economy include digital media, renewable energy, and food manufacturing.

There are numerous tax incentives available for businesses in the state which can be optimized with the help of an experienced accountant. Salt Lake City is the largest metropolitan area in the state and has become a hub of economic growth but other areas are quickly gaining popularity due to incentives such as the Research Tax Credits, Renewable Energy Development Incentive, and Rural Fast Track Program which are helping to facilitate growth in the more rural areas of the state. Other important tax incentives include the Sales Tax Exemption for Manufacturing Equipment, the Enterprise Zone Tax Credits, and the Industrial Assistance Fund.

Workforce and Education

The existing workforce and labor environment are another boon for business owners. The state has one of the youngest populations in the nation and is firmly established as a right-to-work state with one of the lowest percentages of unionized workers in the country. The population is considered a tech-ready labor pool which has been heavily influenced by the education policies of the state.

Utah has worked diligently to ensure technology is at the forefront of the curriculum as well as a focus on foreign languages. This has resulted in a high percentage of students who are technically proficient, a high graduation rate, and a college population with an 80 percent fluency rate in a foreign language.

Quality of Life and Cost of Living

Quality of life and cost of living may initially seem to be most important for those who are working in a state rather than those who are providing that work, but it is relevant to both. A high quality of life and low cost of living make it easier for businesses to find workers who meet the standards of the company and who can be paid a wage that is equitable for them and the company.

Some of the contributing factors to these include the energy market, transportation, and healthcare. The state has a comprehensive system of developing renewable energy resources alongside fossil fuels. The state is connected by two major interstates, an international airport, robust rail system, and an extensive public transportation system. The healthcare sector in Utah has facilitated the state’s consistent ranking as one of the healthiest in the nation. Residents pay the least for healthcare and the state government has dedicated resources to constantly improving the system.

The cost of doing business is also low. It has been about 13 percent lower than the national average for the last several years. This has a lot to do with being one of the top-ranked states in regards to business costs and labor supply. But the state also has a low level of governmental regulation on business and numerous financial incentives to encourage business growth and development.

There are many businesses that have already begun to reap the benefits of operating in Utah. As companies continue to share their experience of the growth potential and business friendly policies of the state the state has continued to gain a reputation for being the place to start new endeavors. Anyone who is looking for a great place to launch an entrepreneurial adventure or growth for an existing enterprise should carefully consider this state before making a final decision.

]]>http://businessgross.com/2017/06/02/why-utah-should-be-a-one-of-the-most-preferred-places-to-start-a-business/feed/0http://businessgross.com/2017/06/02/why-utah-should-be-a-one-of-the-most-preferred-places-to-start-a-business/How to Create a Business Atmosphere That Draws Customers & Thriveshttp://feedproxy.google.com/~r/BusinessGross/~3/b4wrftVQBcE/
http://businessgross.com/2017/05/29/how-to-create-a-business-atmosphere-that-draws-customers-thrives/#respondMon, 29 May 2017 05:12:03 +0000http://businessgross.com/?p=2830read more →]]>In business, your model and business plan are, of course, the most important elements of success. Other factors, however, do also play into it. One of the largest of these is the atmosphere your business create. Here are four easy and creative ways to create an atmosphere that will draw in customers and encourage them to buy from you.

Establish Your Business in the Right Location

Where your business is located will have a lot to do with whether or not you are able to attract customers. If your business is too far out of the way from central areas in your town or city, for example, you will be less likely to attract a high level of foot traffic. Similarly, if you choose a location without good parking accessibility, you’re making it inconvenient for customers to do business with you before they even walk in the door.

Ideally, you should try to have a location that puts you close to a major road that runs through your city, which will make you accessible to people from around the area. You should also try to anticipate your parking needs in advance, and ensure that there is at least enough parking available at your location to meet those projected needs. You also should stay away from parts of your city that are considered to be bad neighborhoods, as your customers may not be comfortable coming to your location otherwise.

Play Music

Even if your business is just a small retail shop, you should put some kind of music on a speaker system. Customers tend to like shopping in environments with some background noise, and a bit of music is just the ticket. If you’ve ever walked into a store that’s dead quiet, you’ll understand the importance of playing music to make your customers feel at ease in your store.

Have Good Architecture

One of the biggest problems of modern storefronts is that many of them look the same. If you want to attract customers and ensure that they come to you, try having the outside of your building remodeled to stand out more. Go into great detail with it. Make sure that it has a unique structure and even consider using fenestration software to determine where windows should be placed to make it more attractive. You should also consider your interior architecture and design, as customers will want the visual experience of the outside of your building to continue inside. Even though it may seem like a small matter to you, a good-looking store will help you to bring in customers on a regular basis.

Part of making your building visually attractive from the outside will also involve good landscaping. If your outdoor space looks neat and well taken care of, customers will form a more positive impression of your business as a whole before coming inside.

Lay Your Store Out Well

One of the biggest factors in creating an environment that encourages people to buy from you once they’ve walked in the door is whether or not they’re able to find what they’re looking for. Make sure that your shelves and racks are laid out in an organized manner with like products being near each other.

Another element of this is your visual merchandising. Your shelves should not only be well-organized, but they should also be visually appealing. If you have racks or stacks of product in open spaces, they should also be made to look as good as possible. The better your merchandising is, the more appealing customers will find both your store and your product.

Making your business location into an environment that both attracts customers and encourages them to buy will involve getting many small details right. If you pull it off correctly, however, you’ll see a definite uptick in business and sales.

]]>http://businessgross.com/2017/05/29/how-to-create-a-business-atmosphere-that-draws-customers-thrives/feed/0http://businessgross.com/2017/05/29/how-to-create-a-business-atmosphere-that-draws-customers-thrives/Entrepreneur Investments: 5 Essential Items for a New Business Owner to Buyhttp://feedproxy.google.com/~r/BusinessGross/~3/oTKvazVk9Xk/
http://businessgross.com/2017/05/26/entrepreneur-investments-5-essential-items-for-a-new-business-owner-to-buy/#respondFri, 26 May 2017 05:15:41 +0000http://businessgross.com/?p=2833read more →]]>You just incorporated your new business and signed off on a sizable office space down town in the business district. While it is exciting to be striking out on your own with your own business venture, you do not want to forget that running a business is work and that you have responsibilities to make sure your office has what it needs to get your business fully operational as soon as possible. Here are five things your office is going to need that you might want to put on the top of your to purchase list.

General Office Supplies
It is difficult to run an office without pens, paper, tape, staples and all the little things that office workers need to make sure your office is able to function properly. If you want to be ready for that mass mailing on Monday, you better make sure you have envelopes and labels too. In short, an office without office supplies is not going to be very functional.

Whiteboards
Since you will be rubbing elbows with other executives and managers in regular meetings, it is necessary to make sure your meeting rooms are stocked with whiteboards. A whiteboard is convenient for outlining new ideas and displaying how you want procedures to flow in the daily operations of your business. Additionally, a whiteboard comes in handy when you just need time to think things out and plan how to reach that next level with your business. It could be worth your time to speak with a company like Vista Visuals Australia Pty Ltd or someone like them in your locale who specializes in whiteboards instead of just buying them from the local hardware store.

Desks and Chairs
Unless you want your employees standing around all day long, you might want to look into stocking your office with the appropriate amount of desks and chairs. Office furniture should be comfortable, but does not have to be the most expensive brand money can buy.

A Computer Network
With computers, printers and other network devices replacing older office equipment, such as expensive copy machines, it is relatively easy to set up an office with the latest computer network gear. In fact, the use of lap tops and tablets, as opposed to bulky desktop towers, can significantly reduce your costs while providing your employees with the same, if not more, digital access and overall functionality to do their jobs efficiently.

Break Room Items
When it comes to your employees and their break room needs, you will want to consider a sturdy refrigerator, a couple of microwave ovens, a toaster oven and some type of coffee maker. While you are thinking about it, it may be a good idea to add some cleaning supplies, disposable cups, Styrofoam plates and paper towels to the list too. An under-stocked break room can be the source of many employee complaints and you want your employees to be happy to give you their best instead.

Even if you purchase all the items on your list, you will have many more items that your business will eventually need to obtain to make your office functional. At least with the basics out of the way, your employees will have the necessities covered to do their jobs. In time, your business should shape up to be the well-oiled machine you hope it will become.

]]>http://businessgross.com/2017/05/26/entrepreneur-investments-5-essential-items-for-a-new-business-owner-to-buy/feed/0http://businessgross.com/2017/05/26/entrepreneur-investments-5-essential-items-for-a-new-business-owner-to-buy/Women in Business is a Glorious Thinghttp://feedproxy.google.com/~r/BusinessGross/~3/JHqC-YR0HL0/
http://businessgross.com/2017/05/19/women-in-business-is-a-glorious-thing/#respondFri, 19 May 2017 11:01:59 +0000http://businessgross.com/?p=2823read more →]]>For a very long time, the corporate ladder was often considered to be the place for men only. That women were able to understand the complexities of the workplace was a preposterous notion. Women have fought that stereotype along the way for centuries. In our modern age, we see more and more women who hold high titles in business or are entrepreneurs themselves. There is no doubt about it, women have a place in business. And if you are a woman who has ever questioned her role in business, read on and get inspired!

Historically Speaking, Women Got It!

Women in the US have been spearheading companies since the 1800s. Do you find that hard to believe? It’s because we don’t talk about women and their successes nearly enough! Here are a list of fantastic women who will inspire you in big ways:

Rebecca Lukens – took her failing family’s iron business and turned it into a major steel company, beginning in 1825.

Clara & Lillian Westrop – began a Savings & Loan for women in 1922, just two years after women were granted rights to vote. Considering, at that time, women had to have a husband, or father, open an account for them, this was a major improvement to the banking world.

Hattie Austin – sold chicken and biscuits out of her home during the Great Depression. In 1938, she opened her first restaurant, Hattie’s Chicken Shack.

Margaret Rudkin – sold all her cars and horses during the Great Depression. In her efforts to generate income after that, she created a bread recipe that eventually became Pepperidge Farms.

The list goes on and on and on. We can now look to current names such as Oprah Winfrey, Martha Stewart, Rachel Ray, Sofia Vergara, and Vera Wang for inspiration to breaking molds and asserting ourselves into the business arena.

How Do They Do It?

While women historically have found a need to fill in a homemaking setting, modern women are seeing a demand for them to take the helm of ventures and fill other management type roles. For instance, franchise opportunities for women are a fast growing way for women to get into the business sector. Some franchises even set out to look for women because women often fulfill exactly what the franchise is looking for. Of course, this takes a bit of money and a lot of elbow grease. But if you aren’t sure you have enough elbow grease, consider how hard it would be to sell chicken and biscuits out of your home to people who are struggling just as much as you are!

Take the Correct Action

Before jumping blind into entrepreneurship, here are a few things to consider when trying to grow your business:

Small business incubators are your friend!

Networking with other women is a major plus

Don’t compare yourself to your competitors

Run your business as if you are the consumer

Let your friends and family help you

Women are no longer being relegated to fulfilling any specific stereotype. We can make big splashes in the business sector if we so choose. If anyone dare steps on your dreams, take that and use it as motivation to achieve your goals and dreams. You may be a young single mom, or a middle aged newly single woman, who out of need of income must find a way to make ends meet. You got this. So many women came before us and made it happen. You will too!

]]>http://businessgross.com/2017/05/19/women-in-business-is-a-glorious-thing/feed/0http://businessgross.com/2017/05/19/women-in-business-is-a-glorious-thing/Is Your Business Doing Your Part to Help Take Care of the Earth?http://feedproxy.google.com/~r/BusinessGross/~3/Gl_FlpZMNfk/
http://businessgross.com/2017/05/03/is-your-business-doing-your-part-to-help-take-care-of-the-earth/#respondWed, 03 May 2017 04:22:46 +0000http://businessgross.com/?p=2820read more →]]>With people becoming more aware of climate change and environmental issues, many businesses have decided to step up and do their part to help take care of the world. They are doing this through various energy-saving initiatives as well as going paperless. Not only is this a great thing to do on its own, but it is also a good way to bolster public relations. Here are some ways to make sure your business is doing its small part in taking care of the environment.

Run Your Office with Fewer Paper Records

As mentioned in the intro, many companies have decided to start going without paper. This is probably the easiest way to reduce your business’s impact on the environment. These outdated physical records take up space and waste paper that is largely unnecessary given modern technology. Not only that, but they cause hundreds of thousands of trees to be cut down every year, putting many wildlife at risk of extinction. Don’t do it just for the animals, though, do it for yourself. More trees means less pollution, which allows us to be healthier. Going paperless doesn’t just influence the earth, though, it can have a significant impact on your workplace as well. By reducing your reliance on paper, you will find that organization becomes easier and you’ll need less storage space and your enterprise will have a smaller carbon footprint.

Organize Community Cleaning Efforts

A great way to do a good turn for the earth and build community relations at the same time is to organize a community cleanup event. At such an event, volunteers from your staff will partner with local groups or individuals to remove trash and waste from the community and see that it is properly recycled. Though the impacts of such efforts can be small, it’s important to remember that every little bit helps. You could also consider having your company adopt a highway or some other major street. You can then assign a team a month to go and help pick up the litter around that street. In most places, your company will have their name placed on a sign telling everyone that you have adopted that street. This helps people know that you care about the world around you and even gives your business advertising and exposure.

Make Your Business More Energy Efficient

One of the biggest environmental problems many businesses have is using inefficient power, heating or cooling. Ideally, your business should consume as little energy as possible. Make sure that your heater or boiler is working properly and not consuming excess energy, as this is one of the most common causes of energy waste. If it’s severely out of date, then you might want to contact a provider, such as Nationwide Boiler, to either replace it or fix it so that it can function without wasting energy. If you’re really ambitious, you might even consider getting solar panels to help power your day-to-day operations and lessen the amount of energy that your business requires in order to function properly.

Integrate 3D Printing Technology

This particular tip is largely exclusive to manufacturers, but it can have a huge impact. Traditional manufacturing wastes unimaginable amounts of excess material over time, costing businesses money and increasing their environmental impacts. With 3D printing, however, businesses can manufacture their products with virtually no material wasted. The cost savings are good for business, while the lower amount of waste material is good for the environment. This is probably not something that your business has seriously considered. However, if you produce your own products, utilizing 3D printing technology could save you money over time as the reduced amount of wasted material won’t be symbolic of money being thrown away.

Make Green Goals

Even if you can only help in small ways, your business should be doing its part to protect the planet and reduce the harmful effects of climate change. The more your business can go green, the better you’ll feel about it and the better your reputation will be with an increasingly environmentally-conscious consumer base. Don’t try to do everything at once, though. At the beginning of every year, just like a New Year’s resolution, make a goal to be more environmentally friendly. Choose one way that your business can be more green and implement strategies or policies to help better that particular area. The goals could have something to do with one of the above techniques or something of your own creation. To help you make these goals, consult with your current employees to see if they have any great ideas to help you come up with these goals.

Hopefully, the above information has been helpful to you and has allowed you to see some areas where your business could be better at putting the earth’s interests first. Just take it one thing at a time.

]]>http://businessgross.com/2017/05/03/is-your-business-doing-your-part-to-help-take-care-of-the-earth/feed/0http://businessgross.com/2017/05/03/is-your-business-doing-your-part-to-help-take-care-of-the-earth/Struggle to Stick to a Budget? These 4 Apps Could Be the Answerhttp://feedproxy.google.com/~r/BusinessGross/~3/hxXHtKj5dqY/
http://businessgross.com/2017/03/29/struggle-to-stick-to-a-budget-these-4-apps-could-be-the-answer/#respondWed, 29 Mar 2017 04:16:49 +0000http://businessgross.com/?p=2817read more →]]>Sometimes you intellectually understand how to create and follow a budget, but you have a hard time changing your habits to reach your goals. Shifting your spending habits can take time and patience with yourself. If you struggle to stick to a budget, one of these four apps could be the answer you need.

You Need a Budget

Price: $5 per month or $50 per year

Operating system: Android and iOS

A lot of people find it hard to follow budgets because they lose track of where small amounts of money go. You Need a Budget makes it easy to see how you spend your money by giving every dollar a category. Even if you spend $5 at your neighborhood cafe, the app will want to know what category that money falls into. It doesn’t take long to see that small amounts of cash can lead to big expenses.

Take advantage of these classes. They can teach you a lot about controlling your money and reducing debt.

mvelopes

Price: Free to download, but in-app purchases cost between $0.99 and $99.99

Operating system: Android and iOS

Like most budgeting apps, mvelopes will help you track your expenses. It will even create useful graphics that make your spending easy to understand. One of the best things about mvelopes, though, is that you can use the app to learn from financial coaches.

Financial coaching teaches you how to do a lot more than create a budget. It prepares you to save for retirement, eliminate debt quickly, increase your savings, and earn more money.

Wally

Price: Free

Operating system: Android and iOS

If you’re like most people, you use several credit cards, bank accounts, and payment services like PayPal. Keeping your money in so many places can make it difficult for you to understand exactly how much you have. You practically need a degree in accounting to follow a tight budget.

Or you could just get Wally, an app that connects all of your accounts so that you get a complete view of your finances. Wally will show you how much money you have in your savings and checking accounts, how much you owe your credit card provider, and how much money you earn at work.

The Wally team plans to add even more features in the near future. Some of those features may cost money, but the app is free for now.

Spendee

Price: Free to download, but in-app purchases cost from $0.99 to $14.99 per item

Operating system: Android and iOS

If you share money with your spouse or children, then you need a budgeting app that can synchronize the spending activities of several people at once. Spendee has a real-time sync feature that communicates with all of your devices. When your spouse spends money at the grocery store, you get updated information immediately.

Spendee also has multiple wallets that make it easy to organize your money. Instead of throwing every dollar into the same pile, you can designate a certain number of dollars for expenses such as entertainment, your mortgage, and utilities.

Spendee’s core features come with the free version, but you’ll need to upgrade if you want to access services like shared wallets.

Making a budget isn’t that hard as long as you’re willing to sit down and decide how you want to spend your money. Following a budget, however, is much harder than making a plan. With these apps on your side, you can improve the likelihood that you will stick to your new budget and build a secure financial future.

]]>http://businessgross.com/2017/03/29/struggle-to-stick-to-a-budget-these-4-apps-could-be-the-answer/feed/0http://businessgross.com/2017/03/29/struggle-to-stick-to-a-budget-these-4-apps-could-be-the-answer/Money Management: Big Finances On A Small Company Budgethttp://feedproxy.google.com/~r/BusinessGross/~3/BNrhovVOjqA/
http://businessgross.com/2017/03/02/money-management-big-finances-on-a-small-company-budget/#respondThu, 02 Mar 2017 03:35:14 +0000http://businessgross.com/?p=2813read more →]]>Every business owner has a list of equipment and technologies they need to buy. They may also need marketing and consulting services to give that needed boost. When you lack the money to buy expensive things, though, you have to compromise all the time. However, with careful planning, it’s possible to manage your company’s money on a small budget.

Do Without the Product or Service

Go without certain unnecessary products or services that you want for as long as possible. In the meantime, save money in case you have no other choice but to buy it. Always look for alternative ways to replace one tool with another. If you want a wide screen TV, settle for a simple radio instead. Instead of working with a high-tech marketing company, look for free or affordable marketing tools instead. There is almost always a cheaper way to do things if you are just willing to put in the time to look for them. Re-evaluate the belief that you need certain products at all. You may even choose to settle into the traditional ways of doing business. Some shop owners still run their businesses like they did several decades ago. Your customers may appreciate the simple vintage style of your business without realizing that you lack money.

Avoid Loans Until the Last Resort

Getting loans is the first and only option for many small business owners. However, borrowing a business loan should be the last resort. That is because it’s easy to get caught in the cycle of making and missing payments. Consider your other options to get capital before you take out the loan. This is a really great way to help you and your business stay financially stable.

Build Up the Budget

Buying certain equipment is unavoidable because every competitor has it. Some equipment is so fast, efficient and easy to use that it’s difficult not to buy. For instance, not using computers means increasing the day’s workloads and adding to the hours. If you cannot avoid buying the equipment, start saving money in a business savings account. As you build up a budget, compare different prices for the same products. You may find a similar make and model at a less expensive cost. You want to remember the high values found in high-priced products when it comes to bigger purchases and choices like choosing a durable laboratory air mixer. Taking the time to save money is more effective than buying fast and getting poor quality.

Managing with a small budget does work for many businesses. Whether you need a new commercial freezer or kiosk, use the resources you have for now. Focus on getting the most important tasks done before you worry about the latest technologies.

]]>http://businessgross.com/2017/03/02/money-management-big-finances-on-a-small-company-budget/feed/0http://businessgross.com/2017/03/02/money-management-big-finances-on-a-small-company-budget/Best Tips to Help Expanding Businesses Relocate Their Employees to New Locationshttp://feedproxy.google.com/~r/BusinessGross/~3/OKGlUOoeW04/
http://businessgross.com/2017/02/25/best-tips-to-help-expanding-businesses-relocate-their-employees-to-new-locations/#respondSat, 25 Feb 2017 04:53:14 +0000http://businessgross.com/?p=2810read more →]]>Expanding is the dream of pretty much every small business, right? It’s a sign of success—a sign that things are happening for the company and that it’s going places. When this happens, there is a lot of exciting things going on for both the company and its employees. New locations are set up, which means that some employees need to be relocated. Although sometimes the relocation can be in the same city or state, sometimes it can mean a relocation in another state or country. If your business is planning on relocating your employees due to an expansion, here are some tips that can help you make their relocation much smoother.

Be Flexible on the Timeline

Businesses often run on tight schedules and don’t have much flexibility to work with. However, you are definitely going to need to be flexible when it comes to relocating. You have to think about the employee and his or her family that you are asking for them to uproot their lives and move for the sake of your company. You have to think about whether or not their children are in school or if their spouse works too. To help ease the stress of the situation, you may want to have them relocate during the summer or over the winter break. If that isn’t doable, though, make sure that you plan ahead and give your employees a good amount of time to plan for the move so that it isn’t too sudden.

Pay for the Physical Move

Moves are expensive—there are trucks to rent and boxes to buy. Because of this, it would probably be in your company’s best interest to help compensate for part or all of the cost of moving. Reach out to moving companies, such as Bekins Van Lines Inc., that have a history of working with corporate clients to relocate employees. Doing this shows your employees that you value them and are thankful for the sacrifices that they are making by accepting the call to move.

Offer a Raise

Consider offering that employee a substantial raise and perhaps a promotion of some kind for making the move. Relocation is a huge investment by employees and their families, especially if they are moving somewhere where the cost of living would be different. If you don’t make it seem worth the effort, they may refuse the offer to relocate entirely.

Offer an Information Packet

Relocating also involves a lot of logistics and requirements beyond simply moving a person’s furniture from one city to another. Things an employee will have to do when moving to a different city in a different state include obtaining a new state ID, registering children for school, setting up a new bank account, applying for new insurance coverage, obtaining new doctors, setting up internet access and much more. To help your relocated employees, offer an information packet with this kind of information and assist them with this process so they can get situated in their new home more quickly.

Introduce Them to Their New Team

The process of creating bonds between relocated employees and their new co-workers should start well before the move even occurs. If coordinating a visit before the move is not reasonable, you can consider other options such as holding webcam teleconferences or facilitating communication via e-mail, instant messenger or collaboration software. When the employee does relocate, make sure that there are meetings and activities geared towards allowing each member of the team become comfortable with him or her and vice versa.

Overall, moving for any reason can by very stressful and time consuming. Make sure you are flexible and supportive enough to give your employees a more stress free relocation experience. With that support, they are more likely to stick with your company and help it expand as planned.

]]>http://businessgross.com/2017/02/25/best-tips-to-help-expanding-businesses-relocate-their-employees-to-new-locations/feed/0http://businessgross.com/2017/02/25/best-tips-to-help-expanding-businesses-relocate-their-employees-to-new-locations/Best 4 Ways for Businesses to Introduce New Products to the Publichttp://feedproxy.google.com/~r/BusinessGross/~3/PeOGJw1-VZE/
http://businessgross.com/2017/01/12/best-4-ways-for-businesses-to-introduce-new-products-to-the-public/#respondThu, 12 Jan 2017 06:08:18 +0000http://businessgross.com/?p=2806read more →]]>Launching a new technology product is no easy feat in the modern market. Competition for limited consumer dollars is very high. While American consumers spend a large chunk of their disposable income on technology, it can be very difficult for a new product to attract attention away from the industry giants such as Apple or Google. The trick is to bring the product to the public’s attention in the right way.

Focus on People

Those who have studied very successful tech products have noticed one particular trend among them. The focus of the initial marketing campaign and product presentation isn’t really about the product at all.

Steve Jobs almost never discussed the technical aspects of his devices. Instead, he related his entire presentation to the consumer and how the product will benefit them and improve their lives. The simple fact is that most consumers don’t care about the particular specs of a product, and the average person isn’t likely to understand their significance. What every consumer cares about is what the product will do for them and how it will interact with their lives.

Bloggers and Opinion Leaders

The internet has become a massive ocean of information, and it can be extraordinarily difficult to be heard and noticed above the flood. The internet is also a vital marketing and business tool. Modern businesses simply don’t succeed unless they can win the internet game. The secret is that most products online are sold before they’re ever available for purchase.

There are powerful forces on the internet that can control the tides of both thoughts and purchasing power. The blog is a standout tool, and those with well- read blogging sites are the drivers of opinion on the internet. It is important to bring these opinion leaders onboard early, usually months in advance of a product launch. Hype is generated by possibility. Customers are talking about what a new product might do, and then the product is already sold in their hearts and minds.

Be Faster in Production

Modern business moves very quickly. Stiff competition means that those who are too slow to bring a product to market are usually overtaken by others. Creating a new technology product is also expensive. New businesses will need to be able to produce enough prototype products to test the market without going bankrupt in the process.

One of the most common stumbling blocks on tech product production is the manufacturing of printed circuit boards. All tech products require PCBs, and the PCB must be custom designed for each product. While less expensive tech kits and other starter materials are okay for early prototypes, a product fit for sale will require custom design. It is important to partner with a PCB manufacturer, such as Streamline Circuits, that can provide custom boards quickly and inexpensively.

Use Facebook the Right Way

There is no arguing that Facebook is a necessary part of any internet marketing strategy for any product or business. It is also true that the vast majority of people either don’t use Facebook correctly or only scratch the surface of what it could do for their customer interactions.

Getting Facebook “likes” is important. However, the vast majority of customers on Facebook only like a product page for a one-time incentive like a discount or bonus. When marketing through Facebook, it is important to figure out a way to create a lasting customer connection and continuous relationship. Customers that hit the like button and then leave aren’t really customers, and they aren’t really helping the product. A customer that returns often to interact with the page in some way will increase traffic and sales and probably increase overall product awareness.

Despite the difficulties, many innovative and successful tech products are launched all the time. Planning the right marketing strategy is critical and staying on top of the marketing before, during and after launch will ensure a product’s ultimate success.