Initially I started off with just a few links today and then things got a little out of hand. After happily including some input from The Mother-in-law I also went on to include more and more and more stories until finally making myself stop. That is why I am well into double digits for the number of news items this week.

After being gone for a few weeks I probably could have gone off the deep end and made this post about 100 entries long, but I likely would have blacked out somewhere in the middle only to wake up with drool on my keyboard some hours later. That whole scenario would not have been pleasant for anyone involved.

Trying to catch up on some of what I missed while away . . .

“Weak, watery beer is falling out of favor” and the competitors of big beer are getting stronger and stronger. Those competitors go beyond just craft beer and the still declining sales numbers are enough to force a change in advertising tactics.

The only reasons that I have for my growlers remaining empty for so long are that Florida has stupid (yes stupid) restriction on what size growlers can be filled and that there are not many places that I can get them filled in the area anyway.

Though I don’t know what brands they will be picking up, I do know that the company has more than enough power to heavily influence the beer market when making a move like this one.

Now I was not going to rush out an buy this new book mostly because I have not come close to finishing all of the ones I have, but after reading of some of the apparent inaccuracies I feel better about not getting it right away. Often leading with “my understanding is” when talking about beer styles to others seems to still be a good approach for me to take.