Seed The Web Marketing’s mission is to help companies migrate towards more sophisticated data driven models by helping them expose important key performance indicators in Google Analytics and to highlight how that data can be used to make more informed business decisions.

Just this past Tuesday night, I attended Vancouver’s Search Engine Marketing Meetup and Raquel Hirsh from Wider Funnel presented “The Six Landing Page Success Factors” (also known as landing page optimization). Landing Page optimization has been popular for the last 2 years or so for web savvy marketers, but becoming more of a “buzz word” for traditional business and marketing folks.