“Communities thrive @ your library” named official theme

(CHICAGO) Libraries across the United States are invited to apply for the $3,000 Scholastic Library Publishing National Library Week Grant, which will be awarded to a single library for the best public awareness campaign incorporating the 2010 National Library Week theme, “Communities thrive @ your library®.”
The grant is sponsored by Scholastic Library Publishing, a division of Scholastic, the global children’s publishing, education and media company, and is administered by the Public Awareness Committee of the American Library Association (ALA). This year’s application deadline is
October 16, 2009. National Library Week is April 11-17, 2010.

All proposals must use the “Communities thrive @ your library” theme, which incorporates The Campaign for America's Libraries’ “@ your library” brand, on any and all promotional and publicity material supporting National Library Week activities. Guidelines for using the brand are available on the campaign Web site at under the
“download logos” section.

A grant application form and guidelines are available on the Scholastic Library Publishing National Library Week Grant
Web site. Information also is available from the ALA Public Information Office. Telephone: 800-545-2433, ext. 2148. E-mail:
mmcfarlane@ala.org.

The winner will be notified and announced following the 2010 ALA Midwinter Meeting in Boston. Last year’s winning application from Moline (Ill.) Public Library is on the grant
Web site.

The Campaign for America's Libraries, ALA’s public awareness campaign that promotes the value of libraries and librarians.Ã Thousands of libraries of all types – across the country and around the globe - use the Campaign’s @ your library® brand. The Campaign is made possible in part by ALA’s Library Champions, corporations and foundations who advocate the importance of the library in American society.

Scholastic Library Publishing, a division of Scholastic, creates a multitude of products, both in print and online, for the school and public library market under the imprints of Grolier®, Children's Press®, Franklin Watts®, and Grolier Online.® Scholastic Corporation (NASDAQ: SCHL) is the world's largest publisher and distributor of children's books and a leader in educational technology. Scholastic creates quality educational and entertaining materials and products for use in school and at home, including children's books, magazines, technology-based products, teacher materials, television programming, film, videos and toys. The company distributes its products and services through a variety of channels, including proprietary school-based book clubs, school-based book fairs, and school-based and direct-to-home continuity programs; retail stores, schools, libraries and television networks; and the company's Internet site,
www.scholastic.com.