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Be the glamorous star tonight! Smooth on Pure & Basic Shimmering Body Lotion's luxurious blend of botanicals and rich moisturizers and dazzle in everyone's presence! It is enriched with apricot kernel oil, jojoba, and vitamin E.

Pure & Basic Glitter UpPure & Basic uses the purest of ingredients to create a safer alternative to regular glitter products that are out in the market. In our Glitter Up line of products, they use mica derived from the earth to bring a surprisingly innovative way to add sparkle and fun to all types of skin naturally.

Bath and Body ProductsOffering simple and basic personal care products, with everything you want: green tea and white tea extracts, alpha-hydroxy acids and botanicals, in delightful and unique scents, and nothing you don't - free of sulfates and other ingredients you wouldn't want for yourself or your family members!

About Pure & BasicPure & Basic is proud of their entire family of natural personal care products - all formulated in the Pure & Basic tradition of the finest, natural ingredients and developed cruelty-free. For nearly 30 years, Pure & Basic has been the product of choice for health conscious consumers.

All Pure & Basic products are made with the highest quality ingredients, essential oils, and botanical extracts. They are dedicated to continuing their tradition of making top quality products and are proud to be one of the leading producers of products with uniquely effective natural ingredients.

High Performance, High Quality Products

Natural Biodegradable Ingredients

Sulfate Free Surfactants

No Animal Testing

Packaged in Recyclable Containers

No Bactericides

No FDC colorants

Unique Fragrance containing essential oils

Pure & Basic's ValuesPure & Basic Products are committed to maintaining high standards of social and environmental ethics. They believe in doing business with honesty and integrity. This means using their ethical principles to fully disclose the way they do business, setting themselves and their business partners clear standards of practice. It also involves engaging the consumer behind their business aims, and measuring their performance and their intent to improve within the overall context of their business strategy.They understand the future of their business depends on delivering increasing value and quality to their customers. At Pure & Basic, they want to establish their products as the most recognized and respected natural personal care brand in the health and beauty market.

Pure & Basic's MissionPure & Basic Products was created to develop high-quality natural personal care products of usefulness and value; and to be an example of how corporations can be a tool for positive social change.

They pledge to conduct their business in an environmentally aware manner emphasizing re-use and recycling, and the use of natural base ingredients.

The following guiding principles will help us measure the appropriateness of their decisions:

Contribute positively to their communities and their environment.

A commitment to providing legendary customer service.

Apply the highest standards of excellence to their products.

Provide a great work environment and treat each other with respect and dignity.

Embrace diversity as an essential component in the way they do business.

* [1] Note: Unless otherwise noted, products on our web site have not been evaluated by the Food and Drug Administration. They are not intended to diagnose, treat, cure, or prevent any disease.