How to Get More from Twitter

It's easy to miss little gems of information on Twitter, the social networking service that allows users to exchange short messages. Because we all can't spend hours in front of the service, we miss important messages (or tweets) posted by colleagues, friends and family while we're away. As the list of people you follow on Twitter grows, the problem becomes more acute: hundreds of messages pass by and flow off the page before you've even had a chance to look at them.

Although Twitter applications such as TweetDeck let you filter messages in highly customizable ways, Twitter's own site can help you manage this information overload. Last July, Twitter bought Summize, a New York-based company comprised of five engineers who focused on nothing but building a great search tool for Twitter. Now, Twitter search can be found at the bottom of your Twitter homepage under "Search," or, when logged in to Twitter, go to search.twitter.com.

Here are some tips for using Twitter's search tool, including ways to catch up with tweets you missed, and find tweets that you want to read again.

1. Keyword Tricks

After you arrive at Twitter's search tool, click on the "advanced search" link that appears just below the main search bar. The first box on the advanced Twitter search is for "Words." Here, you'll find a variety of options for finding the term you need, while accounting for the fact that people might not type their Tweets to be perfectly search friendly.

For instance, if you type iPhone 3.0 into the "All of the These Words" search bar, it will return results where someone tweeted not only "iPhone 3.0," but also tweets that mention the " iphone software upgrade (3.0.). In other words, it improves the chances you'll find information on the 3.0 version of the iPhone even if 3.0 and "iPhone" don't appear next to each other. If you only want those terms directly next to each other as you type them, then use the "exact phrase" search bar.

You can also search within a "hashtag." The Twitter community organically uses a Hashtag (#) in front of frequently used terms to help categorize them for searches and filtering. So when talking about an iPod, people might also reference "#Apple." If you're looking for company specific news that's happened recently or what's being said about a company's product, the hashtags can be very helpful. ReadWriteWeb also has this interesting write-up on Hashtags that helps summarize their usefulness.

Looking for a Tweet not in English? Twitter search has a pull down menu here with other options, so search away from Arabic to Thai.

Shortcut: Want to skip the advanced search?

If you want to skip using the "advanced search" but search with the same kind of keyword specificity, here are some shortcuts (they work a lot like Google search does).

Type: giants game. Twitter will search for: all tweets that contain "giants" and "game" in them.

Type: giants OR game. Twitter will search for: any tweet that has either "giants" or "game" appear in it.

Type: giants -New York. Twitter will search for: any tweet with the term "giants" without references to New York, so this would be helpful if you followed the baseball team from San Francisco but not the football team in New York.