Over the years, marketing has become a very significant tool for a competitive edge. The business environment, however, has become quite complex as well. From the very top down to the very customer end, processes have evolved and there is visible...Read More

THE LOYALTY PULSE SURVEY

Do you feel there is a lack of competitive benchmarks, technology metrics, objective technology assessments, or shared industry terminology that hinders your ability to effectively implement CX efforts?

No we have a good grasp on all of them

We would like to have more technology metrics

We would like to have more competitive benchmarks

We would like to have an understanding of technologies from an objective entity

We would like to have a shared terminology that could help us better understand the industry