Alamo, Enterprise and National Launch Fall Cash-In Club Promotion

Enterprise Holdings, owner and operator of Alamo Rent A Car, Enterprise Rent-A-Car and National Car Rental brands, has announced the fall promotion for its Cash-In Club agent rewards program for U.S. travel agent partners. With a theme of “Back to Travel,” the campaign will give away a total of 25,000 Cash-In Club points.

The Cash-In Club promotion is being offered to all U.S.-resident travel agents who book a qualified reservation through Alamo, Enterprise or National from Aug. 18 until Oct. 31. According to Enterprise, the grand prize award is 10,000 points — with 7,000 points awarded to the second place winner, 5,000 points awarded for third place, 2,000 points awarded for fourth place and 1,000 points awarded for fifth place. All reward points can be converted into Visa Prepaid Cards.

Created in 1995, Cash-In Club was originally designed to offer U.S. travel agents the opportunity to receive competitive rates and quality rental vehicles for their clients and to reward them for their long-term business.

“Whether it’s taking kids back to school or booking trips to view the autumn foliage, fall is a time to get back to travel,” said Ron Cerko, vice president of travel industry relations for Enterprise Holdings. “The Cash-In Club rewards program is a fun way for us to recognize our loyal U.S. travel agent partners who choose Alamo, Enterprise and National to meet their clients’ fall travel needs.”

Winners will be randomly drawn and notified in November. For more information, visit www.cashinclub.com.

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Counter bypass is just the beginning. The promise of a “data-driven ecosystem” that connects renters with the rental agency, retail services, and even the city is a better managed fleet, an improved user experience, and new revenue opportunities during the rental itself.