Megyn Kelly is at the center of a firestorm over an upcoming interview with Sandy Hook hoaxer Alex Jones.Photo Credit: FileFamilies of children and teachers killed at Sandy Hook Elementary are criticizing Megyn Kelly and NBC over an upcoming interview with Alex Jones, who has perpetuated the conspiracy theory that the 2012 shooting was a hoax.Photo Credit: File

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Update
: The mother of a Sandy Hook victim is asking NBC News to pull the interview.
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: NEWTOWN, Conn. — The fallout has begun for Megyn Kelly, who is being blasted for her upcoming interview with Sandy Hook hoaxer Alex Jones for next week's episode of her new NBC show, "Sunday Night."

The Sandy Hook Promise, a Newtown-based gun violence prevention organization, said Kelly was removed as the emcee for its annual Promise Champions Gala, which is set for Wednesday in Washington.

“Sandy Hook Promise cannot support the decision by Megyn or NBC to give any form of voice or platform to Alex Jones and have asked Megyn Kelly to step down as our Promise Champion Gala host,” said Nicole Hockley, co-founder and managing director of SHP. “It is our hope that Megyn and NBC reconsider and not broadcast this interview.”

A firestorm erupted Monday after news broke of Kelly's sit-down interview with the "InfoWars" host, which is set to air Sunday.

J.P. Morgan Chase has asked for its local TV ads and digital ads to be removed from Kelly’s show as well as all NBC news programming until after the show airs, according to the
Wall Street Journal
.

Jones has been vocal about his belief that the shooting, in which 20 first-graders and six educators were killed at Sandy Hook Elementary School, was staged. He has called it a "completely fake" and "manufactured" event that "clearly used actors."

Families of the victims have taken to social media to express their outrage over the show, which they believe gives Jones a larger platform for his beliefs.

"This incessant need for ratings at the cost of the emotional well-being of our family is disgusting and disappointing. You should be ashamed of yourselves for allowing this behavior. We hope you never are subjected to the kind of torture that Alex Jones and his followers inflict on us," the Soto family wrote.

Nelba Márquez-Greene, whose daughter Ana Grace was killed in the shooting, took issue with a tweet by Kelly in which the NBC host said it was her job to "shine a light."

"You do not 'shine a light' on someone with such dangerous ideals and ideas. Shine a light on the parents, siblings and their journeys," Márquez-Greene said on Twitter. "You have the choice to do the right thing. Shine light on truth, love and hope. Hate and evil doesn't need another platform."