In creating copy for the newly-branded Alldrin Bros. Almonds, I worked with the client to understand the story behind this family-owned and operated brand. Working with the founder of BPD, this narrative history helped us develop a voice that pleased the large family and their long-time clients. We used this voice for marketing copy, blogging and social media accounts, including Facebook, instagram, twitter and Pinterest. HERE is a PDF of blog post examples and HERE is one of products.
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