Benefits for Our Sellers

Just as important as the marketing plan is the question of whom do you want representing you in your real estate transaction? It must always be both a company and an individual in whom you have total trust. Baba McCaffrey and Al Brown have earned strong reputations for trust.Here are some examples of marketing services we provide Sellers who list with Al Brown Company:

Customer Advantages

Product:

We specialize exclusively in real estate on Sea Island and in neighborhoods where real estate ownership offers Sea Island Club application opportunities.

Representation:

Real estate is more complex today than ever. You need expert representation.

Recognition:

Our brand is producing the recognition that Al Brown Company is the source for premium real estate.

Service:

We work harder. We work smarter.

Website
Your presence on albrowncompany.com enables your property to be seen 24 hours a day by thousands of potential buyers. Through our affiliations, we also achieve exposure through Realtor.com, Zillow, Trulia, Homefinder, duPontREGISTRY.com, NY Times.com, WallStreetJournal.com, Yahoo! and a variety of other websites known for their high viewer traffic among potential buyers.

Print advertising
Al Brown Company places advertising in a variety of publications including Elegant Island Living, Homes & Land and the Atlanta Business Chronicle. We use these publications to market to local residents and visitors to The Golden Isles. We also publish our own real estate newsletter and have a strategic mailing list to ensure long shelf life and excellent exposure to qualified prospects for your property.

Office Walk-Ins
Our Company’s office is strategically located in a quality, high traffic area. Island Cinemas, along with two of the Island’s best restaurants, attract many visitors to St. Simons and Sea Island to our front door. To capture the interest of passersby, we prominently display current listings on a 24 hour, large screen monitor along with displays of marketing material of interest to prospects in our markets.

MLS and Strong Broker Relationships/Broker Outreach
The first sale we make is to other Realtors. Some companies “protect” their listings. We share ours and are happy to pay half our commission to other brokers to get the sale made for you. We pay generous referral fees to out of area brokers and welcome their assistance in the sale of your property. We network with local and out-of-town agents and brokers to give your property maximum exposure.

Product Positioning
The condition of your property is critical to the ultimate price and timing of the sale. The key words: cost efficiency. We will inspect your property and recommend those repairs that make a difference and are cost efficient, meaning that the value added exceeds the expense required.

The Right Pricing
We will advise you on current market conditions and how they affect the price of your property. Our research will produce for you a suggested list price and an estimate of the probable selling price. Accurate pricing is more critical than ever in today’s competitive market place.

Relationships
We will leverage our relationships with key companies and individuals (i.e. Wealth Management firms, Sports Management companies, architects, attorneys, lenders, building contractors) to find the right buyer for you.

Confidential Buyers
There are always high profile buyers or individuals who approach their real estate purchases with a high degree of confidentiality. When we see the possibility of a “right fit”, we arrange for the showing of your property.

Powerful Tools
The most powerful tools in this business are the simplest: relationships. Together, Al and Baba have over 50 years of solid, trustworthy, professional service in the local, highest end markets. It matters not the size of the company. It’s the relationships that are powerful and important to success. We are blessed to continue to receive quality referrals and repeat business from years of success.