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experience, but creative writing alone isn't enough. there are a lot of seoprinciples,searchengineoptimalprincipleswith writing, i have found the skill level is lacking. >> i was reading we exchanged e-mails yesterday and i was noticing even the applicants you're getting, they can't write, which is depressing to me. >> yes. i like to say that writing is a lot like singing and everyone thinks they can do it well but few can. if you have seen an audition of "american idol," there are a lot of william hungs in the writing world as well. >> a big proesh lem than just finding qualified workers. props a problem with the educational system as well, it should be a cinch to learn how to write. >> but it isn't. >> you learned that your whole life. >> right. we have people who apply for work with us who have creative writing degrees and enlish degrees and who have blatanter ors in their cover letter. and every word counts with our company. we're sending out press releases that are highly visible. one word can make a difference between when we get sued or our clients get sued or pr goes as planned. kind of a

experience, but creative writing alone isn't enough. there are a lot of seo principles, search engine optimal principles with writing, i have found the skill level is lacking. >> i was reading we exchanged e-mails yesterday and i was noticing even the applicants you're getting, they can't write, which is depressing to me. >> yes. i like to say that writing is a lot like singing and everyone thinks they can do it well but few can. if you have seen an audition of "american...

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site to the top of the list of search results. that'scalledsearchengineoptimizing. searchengine pointing uses the same strategy for scamming, and major search engines are all on the lookout for it. to keep your computer safe, keep your searches to trusted sites when looking for news on a favorite celebrity, for example. stick to the established entertainment sites. avoid web address ending that is don't look familiar. they could spell trouble. and always keep anti-virus and malware software up to date. >> stan, back to you. >> investors are turning their attention to microsoft and good nell today's trading. students have been victimized by subprime-style lending. ellen braitman joins us live from the new york stock exchange with more on those stories in the bloomberg business report. good morning, ellen. >> hey, good morning. victims of subprime-type loans, just like homeowners. a government report says students were burdened with heavy debt, went into default at the hands of subprime-style private loan market. private loans can have higher rates, also lack some of the same prot

site to the top of the list of search results. that's called search engine optimizing. search engine pointing uses the same strategy for scamming, and major search engines are all on the lookout for it. to keep your computer safe, keep your searches to trusted sites when looking for news on a favorite celebrity, for example. stick to the established entertainment sites. avoid web address ending that is don't look familiar. they could spell trouble. and always keep anti-virus and malware...

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$70,000 opening. >>guest: a strategistissearchengineoptimizing, thereis no bachelors, so this is the type of job people who are looking to restrain themselves, there is a lot of information online, and a lot of companies looking for people with the skill set to help market their business in digital age. molly: and truck drivers. >>guest: yes, truck drivers that was a surprise on this list but in a lot of ways it makes sense. lots of goods need to be shifted and the great thing about people looking to reskill themselves, a truck driving, commercial driver's license can be earned this six weeks by schools that provide job placement assistance >> and a lot of people perked up when they thought they could be quaffed. where can people go for more information? >>guest: we have thousands of these jobs available from the police officers who are looking to hire, and what we also have is our supply and demand section helping employers zero in on the markets where can they fine the hard to recruit tall end. molly: thank you, hope, for the tips on where the jobs are, and we appreciate you st

$70,000 opening. >>guest: a strategist is search engine optimizing, there is no bachelors, so this is the type of job people who are looking to restrain themselves, there is a lot of information online, and a lot of companies looking for people with the skill set to help market their business in digital age. molly: and truck drivers. >>guest: yes, truck drivers that was a surprise on this list but in a lot of ways it makes sense. lots of goods need to be shifted and the great thing...