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Welcome to RUSTIC ROOTS GOURMETVirginia Beach, VA

About Rustic Roots Gourmet​Chef Michael Holdcraft turned his passion for sustainable farm-to-table cuisine into Rustic Roots Gourmet, founded in 2014, in Virginia Beach. After working in kitchens across the U.S. and the Caribbean, Chef Michael has returned home to Virginia to pursue his dream with his wife, Nicole.

Rustic Roots is known for its authentic barbeque, complex flavors with upscale flair, and southern hospitality. The inspiration behind the Rustic Roots name came from the couple’s return to the countryside where the Holdcraft family roots are established. With the support of family and friends, Rustic Roots is honored to bring a nourishing epicurean experience from the farm to your table.

The FoodHere at Rustic Roots, we’re passionate about food, plain and simple. We believe food should nourish your stomach, satisfy your appetite, and indulge your palate—and that philosophy inspires every dish we create. As the “rustic” part of our name suggests, we gather our ingredients from local farms and use time-honored techniques to produce fresh, flavorful food. Partnering with local farmers, producers, and artisans also allows us to incorporate seasonal flavors and organic ingredients. In addition, we enjoy collaborating with wineries, distilleries, and breweries to marry food and drink, heightening the overall flavor experience. Specializing in the art of smoked foods, Rustic Roots prides itself on doing it the traditional way, low and slow. Barbeque is perfect for any event—whether you’re hosting a birthday, picnic, corporate meeting, reunion, graduation, wedding, holiday celebration, shower, bachelor party, or baptism. It travels well, is easy to serve, and people simply love the hearty, authentic flavor.