Hey Everyone! It’s been a little quiet around here lately, but we’ve been hard at work at some new stuff we think is going to rock your world & change the way you run giveaways forever. Starting today, we’re delighted to give you a teensy weensy sneak peek of what’s to come.

But more importantly…

What’s the benefit of running a giveaway? As admins, we know there’s no single answer to that question. Giveaways serve many purposes, and are well-suited for a wide range of goals. Whether you’re causing a buzz for your new product, generating sales leads, growing your audience, collecting feedback, … whatever you’re doing: giveaways are a powerful tool.

And as an admin, there’s so much to consider logistically — from prize selection – to scheduling and logistics – to launch checklists, launch-day, post-launch promotion, moderation, audience interaction, and on and on — it’s easy to overlook the best part of giveaways: Making people happy.

Contacting your winner(s) is a simple email on your end, but don’t forget: you just made someone’s day! And you’ll make it again when their prize arrives in the mailbox. Giveaways are uniquely powerful at bringing joy into your audience’s daily life. Winning is a rush!

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You give and give and give. Well, now it’s time to receive. Today we’re thrilled to launch the biggest giveaway we’ve ever put together — just to say We 💛 You! Always have, always will. And we want to take a moment to stop and spread some joy into your life. You deserve it ☺️

So without further ado, I’m stoked to introduce the Rafflecopter #SpreadSomeJoy sweepstakes!

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Entering the drawings couldn’t be easier. There’s no complicated forms, no annoying manual verification, no hassle. You’ll get entered automatically just by tweeting, commenting, posting, and a few other things. Read on…

One of the best tools to help any business on the web, free or paid, is Google Analytics. It can help you track the highest level metrics like total users or average session duration all the way through to the return on investment for a specific campaign, and everything in between.

Facebook is social. Facebook is fun. So are giveaways. So it makes sense to think to yourself, “I’ll run my next giveaway on my Facebook page.” Facebook is the social network. That’s where your giveaway must be, right? Not so fast.

Sweepstakes terms and conditions: they’re the equivalent of the rules you’d read on the inside of a board game box, but for your giveaway. Running a sweepstakes without a terms and conditions section? Not a good idea. Your promotion really, really should have a set of rules that all potential participants can access. And let’s face it…without rules, there’s chaos.