Intel is
seeking to expand beyond PCs and into the mobile market, where ARM has
dominated thanks to licensees such as Qualcomm, NVIDIA, and Texas Instruments.

Intelrecently
announcedits new 22nm 3D
Tri-Gate transistors that will boost performance by up to 37 percent compared
to existing 32nm technology. It's all part of the company's focus on increasing
performance while lowering power consumption -- a move aimed directly at ARM
and its hold on the smartphone and tablet market.

Intel is
launching a new set of Atom chips,codenamed Oak Trail,
specifically for tablets. "While the project improves Intel's position,
analysts say the company faces an uphill struggle, as it comes late to the game
and is also handicapped by its lack of strong partnerships and applications
designed for Android or other popular tablet operating systems, unlike its
position in the PC world with Microsoft Inc.'s Windows,"WSJreports.

But Navin
Shenoy, Intel's general manager for Asia-Pacific, toldWSJthat more than 35 Intel-chip-based
tablets are targeted to ship by the end of the year. He also mentioned that component
shortages from Japandid not
affect Intel's supply chain.