ProClarity Enhances Buy.com Data Analysis

Knosys announced that buy.com, a leading Internet superstore, has implemented ProClarity for sales and marketing analysis. The buy.com e-commerce portal offers brand-name computers, peripherals, books, videos, music, games, travel booking services, and golf equipment. "As a retailer, we want to provide our customers with the tools necessary to make better buying decisions, including features like current, up-to-date content," says Tony McAlister, buy.com vice president of IS. Buy.com implemented ProClarity within two weeks and then used the product to manage order processing and shipments of hundreds of thousands of products from multiple locations. With ProClarity, buy.com business decision-makers can now more easily visualize trends, patterns, and relationships in company data, reducing the need to generate custom reports.

From the Blogs

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