A Podcasting Blog from Podcasting Tools - Daily Podcasting News and Information for Podcasters and Listeners.

Daily Podcasting Blog and news related to podcasting, RSS, podcast
news and aggregation. Information related to podcasts are added
on a daily business and cover the gamut, from new podcast product
announcements, podcast directories, marketing for podcasters and
much, much more.

08/28/2015
Do
Your Podcasts Hurt Your Ratings?Each station has its target audience, just as podcasters
do. Most podcasts target specific topics such as local sports,
cooking, lifestyle and health. These shows are usually weekly
or monthly, and require great length and longer time periods
to interact with listeners prior to putting out the next episode.
With radio, the conversation with the audience is immediate.
You can call in to win tickets and prizes, speak with the host
and even request your favorite song. With podcasting, you rely
off of comments from previous shows, social media and other
means of communication prior to the show being recorded.

08/24/2015
Podcast
Ad RevenueWhile no single podcast has had that same sort of zeitgeist
moment, digital audio shows seemingly remain on a roll. And
now the Interactive Advertising Bureau is looking to stoke advertisers
interest in podcasting, while also helping ad buyers better
understand the mediums nuances.

08/10/2015
Is
This the Golden Age of Podcasting?In the last couple of years, the number of great podcasts
has exploded. Many people today not only know the word podcast,
but can give you several examples of their favorites. Podcast
experts (those of us who have been listening to them for years)
have cautiously begun to suggest that we have entered the Golden
Age of podcasting. Is this truly a golden age of podcasting,
or simply a renaissance.

08/07/2015
As
Podcasts Grow, the Podcast Freelance Economy Takes ShapeIn an effort to establish benchmarks for how much freelance
audio producers should be paid in the new medium, the Association
of Independents in Radio has released a new guide and standard
contract outlining standard rates for various types of segments
and work.

AIR, an advocacy group for independent radio producers, has
previously worked with NPR and other public media outlets to
establish freelance pay rates, but this is the first time AIR
has explicitly addressed payment for work on podcasts.

08/05/2015
Why
The Future of Podcasting Looks BrightThe surge in podcast popularity is on the rise as media
consumption habits continue to change. Since 2014, monthly audio
podcast consumption grew from 39 to approximately 46 million
monthly users, according to Edison Research.

08/03/2015
Podcasting
Is the Future of JournalismWhen a podcaster can get the president of the United States
to sit down for a long, rambling interview in his garage, I
think it is time for the rest of us to acknowledge that podcasting
is the future of journalism.

Midroll is the largest podcast sponsorship network, connecting
more than 240 advertisers with over 200 of the most popular
podcasts like WTF with Mark Maron. The company also creates
and distributes 35 original podcasts.