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Dyyno dUb™ Delivers HQ Video to Thousands of Justin.tv Broadcasters

Justin.tv Users Broadcast Movies, Games, and Desktop in HQ With dUb

PALO ALTO, CA--(Marketwire - September 28, 2010) - In just two weeks of its launch at DEMO, the Dyyno Universal Broadcaster (dUb) is being used by over five thousand Justin.tv broadcasters, who are generating close to five percent of Justin.tv's live streams at any given time. Justin.tv users from all over the world are now broadcasting a variety of content including movies, games, live cameras, desktop, and internet browsers -- leveraging the "universal" capability of dUb.

"Bringing high quality videos to Justin.tv's 30 million users was among our top three goals when we unveiled dUb at DEMO," said Raj Jaswa, CEO and President of Dyyno. "In just two weeks of dUb launch we are seeing over 60% of the dUb streams on Justin.tv are in HQ. This is essentially a validation that everyone is ready for high quality streaming."

Unlike other broadcasting tools, dUb is truly easy to use. Over 90 percent of users who signed in to dUb went on to broadcast their content. dUb comes with streaming "presets" for Games, Movies, Documents, Photos, and Automatic -- settings that work out of the box. Broadcasters who want to fine tune their stream quality, dUb offers a "custom settings" to adjust bit rate, frame rate (FPS), and resolution. dUb also supports simultaneous recording on to local disk in MP4 format of the content that's being broadcast. More than 20 percent of dUb broadcasters on Justin.tv used this capability to record their live streams.

Dyyno launched dUb with a 2 million dollar promotion offering the $199 per license product for FREE to the first 10,000 Justin.tv broadcasters. As of today, more than a half of free dUb broadcasters are claimed and the promotion is expected to complete by mid October. Broadcasters can download dUb from Justin.tv and get started with the dUb how to video.

"Wow, it looks really amazing," said a Justin.tv broadcaster who started streaming with dUb. Broadcasters using dUb can reach out to over 30 million users of the Justin.tv portal, thereby building an instant audience and mass promotion. Alternatively, the broadcasters can leverage Dyyno P2P viral distribution using their Dyyno channel or on their own portal. The latter option, Dyyno Hybrid P2P distribution offers content owners and distributors the ability to monetize their content via ads and subscriptions. Companies and portals interested in bundling dUb should contact Dyyno at sales@dyyno.com or 650-494-3200 ext. 303.

About DyynoDyyno enables content owners and distributors to monetize their video content with ads and subscriptions, by distributing content live, on-demand, and linear, across computers with custom video portals, HDTVs with Roku, Facebook, and smart phones. Dyyno platform, built on the breakthrough technology licensed from Stanford University, offers lowest cost, highest quality, virally scalable video distribution. Founded in 2007 and backed by Artiman Ventures and Startup Capital Ventures, the Palo Alto, Calif.-based company has a world-class technical team with video and networking expertise. For more information, visit: www.dyyno.com.

About Justin.tvJustin.tv is the easiest way to create live video and show anyone in the world what's happening right now. Using only a laptop, you can share your event, class, party or thoughts, live, to anyone in over 250 countries while they chat in real-time with you and with other viewers. Justin.tv makes it fun, easy and fast to gather and engage with a live audience. One new live video starts each second, and users watch more than 300 million videos every month. Headquartered in San Francisco, Justin.tv is funded by Alsop Louie Partners, Tim Draper and Y Combinator.

dUb and HyReS are trademarks of Dyyno. All other brands, products, or service names are or may be trademarks or service marks of their respective owners.