Hirsute Pursuits: Blogging About Must Share Hair

Ben Brown is an online consultant by day, rogue hair blogger by night. On Monday, the 31-year old launched Must Share Hair, a blog that documents, well, hairstyles that must be shared with the world and featured for public consumption. We spoke to Brown about his hirsute pursuit.

The Wall Street Journal: When did you first get the idea for this blog?

The idea came to me the same way most of my ideas do — while I was looking at myself in the mirror. I was having particularly great hair one day (see right) and I thought, wouldn’t it be great to have a place where I could share my great hair, and see other people who were also having great hair, and we could all be great together?

“Must Share” is a general enough term to cover both bad hair days and awesome hair days. Which category do more of your submission fall under?

Sometimes bad is awesome. But do not be mistaken — this is not a blog about bed head or people who don’t know how to use conditioner. This blog exists to capture the “Aha” moment when you see yourself in the mirror and realize that your hair must be shared with the world.

What’s the feedback been like? Judging by the number of mentions we got on Twitter, I’d say a lucrative television contract is only days away. I’ve been getting a lot of submissions, which is great because it means I won’t have to post more pictures of myself. I hope it keeps going; I would love to create a big database of hairstyles that you could browse by tag.

I don’t know if we’ve gone viral yet, but I think the key is having a strong call to action as part of the message. This is not “hey here is another stupid blog,” this is celebrate your own beauty!

Describe your own hair.

I have very thick, curly, longish hair that is, and has always been, sort of like pipe cleaners. It likes to sit up and do tricks!