Founded in 1735 by Jehan-Jacques Blancpain in the Swiss Jura, Blancpain is the world’s oldest watch brand. Loyal to its tradition of innovation, confirmed by countless horological complications invented over the years, this same spirit of inventiveness continues to drive the master-watchmakers of the Manufacture. Determined to move beyond the borders of its legacy, Blancpain is constantly regenerated as it pushes the frontiers of watchmaking in perpetually enhancing its timepieces.

Today, Blancpain pursues its enduring commitment to the renewal of mechanical horology, steadily passing on exceptional expertise from one generation to the next by constant investments in human resources, production technologies and research. This approach is the source of its strength and expresses a long-term vision deliberately running counter to any tendency to seek immediate profit.

From creating components to designing watches, Blancpain is distinguished by its capacity to develop exceptional timepieces and over the past ten years, the Manufacture has introduced no less than 34 new calibres. This philosophy is conveyed through each of the brand’s creations and all its collections: from the classic Villeret to the legendary Fifty Fathoms diver’s watch, as well as Grandes Complications from the Le Brassus collection and the sporty L-evolution line – while naturally never forgetting its Women models.