Marketing Your Apps using Twitter (II)

Creating an App Specific Twitter Account for Marketing purposes.

The thinking here is that by creating a topic based Twitter account and then following people with a related interest they *may*

Check out your profile (and maybe the links on it to your apps?)

Follow you back (and perhaps take a subsequent interest in your app?)

You may already be aware of a number of twitter apps that have the aim of increasing your Twitter followers. This is a subtly different aim than this one as we simply want to raise awareness of our apps. (That said, if this exercise proves fruitful an investigation of these apps might be a sensible next step as they likely save valuable time that could better be spent developing).

Here are the steps I took:

Created a Twitter Account called ‘RoyaltyWatcher’

Updated the Twitter profile to reflect the subject of my app..

Posted a number of tweets relating to the subject.

Searched Twitter using terms such as #Royalty and #RoyalWedding and ‘followed’ 70 other interested parties.

Sent occasional tweets related to the subject over the following week.

Followed any recommendations from Twitter.

NB I will update this post with the results of this exercise next week.