Knowledge Base Articles

Companies spend millions of pounds in promotional gifts. But the question is: Do promotional gifts really work? The answer is yes and no. Promotional products bring expected results when you select promotional items which work with your target audience, a gift which impresses the recipient and compels him to use it. Promotional gifts turn out be a waste of time and money when they are selected without giving a lot of thought. Poorly designed promotional gift disturbs customers, no end. Experts say that many companies distribute promotional gifts to get sonic results but they can get discernible results if they use it in a planned and structured way. That's why it is very important to distribute promotional products which really work with the audience.
David L. Weiner, author of the Complete Sales Promotion Handbook for P-H-C-P Wholesalers offers three basic reasons why a company should distribute promotional products to its customers:
To generate good will

You don't have to tell an air traveler to hydrate. This is just a
thing air travelers will always find themselves doing. There is nothing
else to do on the plane on your way to your destination, so reading,
eating, sleeping and drinking are the best things you could do to pass
the time.
Carrying liquids in cups and bottles through security
areas is forbidden, and you surely don't want to pay all that money for a
bottle of water on the plane. Looking for a solution? Buy an eco
friendly water bottle.
One of the very best can be ordered online.
The Aqusana "Purity Sport Bottle". It contains no Bisphenol A or BPA.
BPA is a plasticizer that can cause health problems in human beings.
The
wide-mouth eco friendly water bottle has built in filter cartridge that
last 60 days and can filter 40 gallons of tap water removing lead,
chlorine, bad tastes and smells.
Fill it up at the airport
restaurant, bathroom faucet or water

Are you tired of carrying around the same old clumsy looking
water bottle of yours around with you everywhere you go? The kind of
bottle you bought off the rack at your local department store or gas
station? Are you tired off the odd colors and the silly labels? Then why
not make your own?
Why Customize Your Bottle?
Your very own custom made water bottle, personally tailored down to
the very last molecule of shape of the bottle, through to every single
splash of color on it façade and label. They can be geared to every
single activity of your life. You can customize them to the various
dynamics of your routine. For instance, you can customize them to the
tone and design of your new mountain bike, so that its blends in
seamlessly and serves as a perfect accessory. You could accessorize it
to be your trusty companion on long walks in the park; you may take it
with you on your adventures on the trekking grounds; alternatively, as
your sidekick o

Everyone understands exactly what a publicity giveaway is. It's
one thing provided by an individual or a company to advertise something.
The product could also be furnished by a corporation to show gratitude
to a client. Pretty much all conceivable businesses have their own range
of freebies, and when you possess a small business or are starting one,
you then need to join the bandwagon also. Naturally, making use of
giveaways is regarded as the most fail-safe means to advertise
something. However well before you implement any major moves, you have
to know that the proficiency of a freebie will greatly rely on how its
beneficiary would utilise it. So in case you need a thing that your
customers will use without any questions asked, why don't you try
offering them embroidered hats?
A branded hat that bears the name
and logo of your company is something your clients can and will utilise
quite often being that it is something convenient. Obviously,

The Peoples' Republic of China has now become an Oriental
backyard and a mass factory base for many cheap products. In the last
decade China seems to have proliferated the world's trade and commerce
zones in virtually every industry. They are exporting heavy ATV vehicles
to promotional items to almost all countries of the world. But recently
the Chinese make cheap toxic dolls, glows and promotional items for
birthday parties came for world flak in media. Considering that every
company and individual wants a good reputation, should one touch any of
the cheap Chinese promotional items? They may be good but they are cheap
and lethal? Is it advisable for any company to gift away items with the
oriental tag? Many questions like low price, quality, and durability
are confusing marketing teams looking for innovative ideas.
Well,
all promotional items coming from China are not bad. They may be cheap
and low-priced but they still sell in departmental st