Sources close to the network tell Portfolio.com that Apple will soon bring its programming to iTunes along with a separate and distinct pricing structure. No word yet on what that pricing structure is, but presumably it’s a lot more favorable than the one NBC Universal had.

An interesting move for Apple, and one that marks a shift in the company’s hard-line views of pricing. Perhaps the HBO arrangement is unique, perhaps not. But even if it is, it won’t be long before the entire content industry begins demanding similar deals.

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