It Took A Team To get Conan On Twitter

The New York Times did a story on how Conan O’Brien is smartly using the magical powers of the internet to promote himself since NBC cancelled his show and put the Doritos guy back on. They mentioned the Team Coco art, the Facebook page, and his Twitter, which apparently took a few people to pull off: “Assisted by his executive producer, Jeff Ross, and personal friends, Mr. O’Brien signed up for Twitter in late February.” |NYT|