Cootes and Skar move into their new roles amid rapid company growth and new partnerships, including the American International Automobile Dealers Association (AIADA). With innovative new product additions to Dealer Teamwork’s award-winning patented MPOP® platform, further significant enhancements to the MPOP® are also anticipated in the coming year.

“Gary is a big reason why Dealer Teamwork is evolving from a startup company to a legitimate force in the market,” said Dealer Teamwork CEO and Co-founder, Sean Stapleton. “Between his attitude, effort and ethics, Gary was the best possible person to run the organization.”

Cootes’ previous experience includes being a commercial real estate owner, developer and advisor for over twenty-five years.

“It’s an honor to be President of Dealer Teamwork at such a pivotal time in the company’s history,” said Cootes. “I look forward to working even more closely with Sean Stapleton and other executive team members to continue our tradition of exceeding the expectations of our wonderful partners and customers.”

Speaking about Skar’s promotion, Stapleton stated, “A company is only as good as its employees. Joe’s leadership skills and experience will undoubtedly help this company continue to grow and evolve as a trusted digital marketing partner for dealers across the country.”

Skar expressed excitement about his new COO responsibilities in saying, “I’m privileged to be in a position where I can work with the executive leadership team to more directly influence our strategic objectives. I hope to continue our company’s culture of inclusiveness and transparency where innovation is encouraged at all levels of the company.”

Skar will be responsible for overseeing Dealer Teamwork’s financial and company operations.

When asked what impact these promotions will have on the company, Stapleton stated, “These changes bring this company more experienced senior leadership which will allow us to execute better with fewer mistakes and more consistency.”