Who the hell is the Gossip Girl? Google Suggest, a former Google Labs feature, that offers searchers possible search queries based on the number of searches and findings, has been rolled out. Ever since the SEO community is buzzing around…

Now that the SEO 2.0 blog has reached a critical mass of over 1000+ subscribers (more like 1100 now) it’s time to change my writing and content creation strategy. Indeed I already did. Did you notice? What is the difference…

It seems like only a few months ago there were no search marketing or back then SEO/SEM magazines in print but it’s not true. Right now we have already three and the first one of them, Search Marketing Standard has…

Mistakes, by electrospray. OK, I’m nearing my 10.000 “like it” stumbles (only ca. 1000 left) and I’m wondering how I can help people to make better use of StumbleUpon and not repeat the same mistakes over and over. Well, I…

Bounce rate means the number or rather percentage of people who leave your site instantly after taking a look for less than a second. Many people bounce due to your own mistakes as a web designer or blog writer. I…

SEO 2.0 rankings for SEO 2.0 in the last 12 weeks, Raven SEO Tools chart. Just recently Yahoo updated their Index to offer “more relevant results” which allegedly are “more like Google“. I was amazed to find out that the…

Google Insights graph: SEO 2.0 light blue, findability green. Google released today a new keyword research tool called Google Insights for Search which in short fulfills the dreams of search marketers. It’s like Google Trends but much more accurate and…

*With more than “8000 pages liked” and 600+ fans on StumbleUpon I guess I’m quite popular by now. Until recently this fact was largely ignored by most people, I did not receive many pitches to vote for stories or to…

Trust by hcii. Dear reader, if you’d ask me what the single most important factor in the success of my blog is I would reply: Trust!Trust is a tool that enables you to communicate and work together with people. In…

The following is a guest post brought to you by serial guest blogger, James Duthie from Online Marketing Banter. Two weeks ago Tad threw his blog over to me to write a raunchy guest post. While many would question the…

This naughty guest post is brought to you by James Duthie from Online Marketing Banter and is in no way endorsed by the fine people at SEO 2.0. What do sex, permission marketing & social media have in common? It…

Recently the SEO industry is buzzing around a relatively new term, advanced SEO. Advanced SEO is not yet clearly defined but many people already seem to agree what it is. My personal impression as to this inherent definition is: Advanced…

Crime scene by Cati Kaoe. Web designers & developers often focus on web standards, table-less layouts or CSS effects like styled lists or sidebars e.g. All these things are perfectly OK unless they are executed at the expense of findability….

What to do when you need short URLs (concise Internet/Web addresses or URL forwarding) for Twitter or elsewhere? Either you use the proprietary t.co shortener by Twitter itself big Google’s URL shortener goo.gl or bit.ly where .ly stands for Libya…

Famous painting, image by caribb, but no clue in the URL: http://flickr.com/photos/caribb/2355878576/ Do you know what the New York Times, the World Bank, WordPress.com, PHP.net and others have in common? Their URLs suck! A few days ago my list of…

Address by sam.d URL design? Is there any design involved at all in deciding how your Internet address and directory structure will look like? Yes, there is, or at least there should be! Nonetheless I see the same mistakes daily…

A source within Google has leaked this list of 22 Google laws. These confidential laws are not meant to be known by the public so make sure to spread the news before this site gets shut down. They cover 3…

m4s0n501 On Tuesday instead of working I went to SES Hamburg (a leading search engine conference, sidenote for the uninitiated) for some fun. I showed off my great Panama hat (Yes, I tricked you, I don’t actually wear sombreros!) and…