Join Cathi Kwon, the Senior Product Manager for Publisher Monetization as she talks about how Adobe has integrated Auditude (its new video ad management platform) into the rest of its video delivery technology.

Join Rob Roskin, manager of video delivery for MTV Networks, for a look behind the scenes at what it takes to produce world-class broadcast events like the MTV Video Music Awards and E3. Roskin will have special guest Ben Rolling from AEG Digital Media offer his own lessons from live events like "American Idol," the Grammy Awards, and MAX.

Learn how Adobe innovation will continue to drive technology to increase quality, protection, and reach, helping you expand your business using video across devices that support Flash technology. This session will provide an introduction to new Adobe Flash Media Server 4, Open Source Media Framework, Adobe Flash Access, Adobe Flash Player, HTTP Dynamic Streaming, H.264, multicast, and P2P — where we are now and where we're going next. During the session, we'll share some of the brilliant video experiences Adobe customers have created.

Learn how to deploy a robust video delivery service within your enterprise that will ensure high quality of service, minimal network usage, and strategic deployment methods that keep your servers safe for both internal and external delivery. Deploying a service structure that meets the demands for higher quality and more usage that doesn't bring down your network will be the focus of this session. Step though deployment and configuration strategies for unicast, HTTP, multicast, and P2P with Adobe engineering's tips on hardening, configuring, and monitoring Adobe Flash Media Servers within your network.

Learn how you can enable terabit-scale audiences for live and on-demand video delivery by leveraging the Akamai HD Network for Flash, powered by Akamai's globally deployed HTTP EdgePlatform. The Akamai HD Network for Flash offers HTTP-based multibitrate delivery, live DVR, fast startup, and reduced rebuffering to increase audience scale and engagement time. Learn best practices for how to encode and prepare your content for multibitrate delivery to desktops and mobile devices, and how to build a video player based on open source frameworks such as OSMF that can take advantage of the Akamai HD Network for Flash.