The Monterey International Pop Music Festival was a three-day concert event held June 16 to June 18, 1967 at the Monterey County Fairgrounds in Monterey, California. Monterey was the first widely-promoted and heavily-attended rock festival, attracting an estimated 200,000 total attendees with 55,000 to 90,000 people present at the event's peak at midnight on Sunday.

Otis Redding

Redding, backed by Booker T. & The MG's, was included on the bill through the efforts of promoter Jerry Wexler, who saw the festival as an opportunity to advance Redding's career. Until that point, Redding had performed mainly for black audiences, besides a few successful shows at the Whisky a Go Go. Redding's show, received well by the audience ("there is certainly more audible crowd participation in Redding's set than in any of the others filmed by Pennebaker that weekend") included "Respect" and a version of "Satisfaction". The festival would be one of his last major performances. He died six months later in a plane crash at the age of 26.