The solution consists of a central repository (LearnBase) and a content creation tool (LearnBuild). Claimed to be able to create IMS Content Packages, LearnBuild allows users to do most content creation and publishing operations from within Microsoft Word. [CETIS-Sentient launch repository with Word interface]

There are no technical details on the Sentient website:

The philosophy behind Sentient LearnBuild is one of technological inclusion. It is thought that the familiar Microsoft � Word functionality will allow all academics, regardless of technical background, a way to participate more fully in the e-learning revolution bringing a more creative and dynamic dimension to teaching practice. [Sentient Learning]

Whatever the detail, it is interesting as another example of the view that there are advantages in trying to fit in with exising patterns of behavior.