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The campaign will be released to coincide with the first league game at the Stadium, to be be played on Sunday at 9 p.m., against Elche

Under the concept #Iwasthere, the Club is launching a new campaign to encourage members and fans to come to the Camp Nou for La Liga, Champions League, and Spanish Cup matches. The campaign, created in conjunction with the agency Doubleyou, is promoting the idea that watching a live game in the Stadium is a unique experience that is hard to forget. The new ticketing campaign is being released to coincide with the first La Liga match at the Camp Nou, Barça v Elche, on Sunday, at 9 p.m.

This initiative is following the pattern of previous campaigns, which, under the names of "We'll give our all" and "Barça Beats", were intended to remind fans of the privileges they might acquire by watching live some of the moments that will live on in Barça history.

FC Barcelona has sales channels so that those who wish to do so can easily buy their tickets. These channels are the Club's website (www.fcbarcelona.cat), the Camp Nou box office, Barcelona tourist information points, and official Barça stores in Barcelona and El Prat Airport.

As a novel idea, FC Barcelona has launched the sale of tickets via mobile devices and smartphones, which has streamlined the purchasing process