The "Salesforce of Wholesale" Just Raised $14 Million

Erin Griffith | Fortune

Mar 17, 2016

“A year ago, when it felt like a new unicorn—a startup valued at $1 billion or more—got its horn every two days, investors prized growth over traditional business metrics. With investors now wary of unsustainable, money-burning startups, Handshake’s focus was crucial to raising its latest funding round, according to Coates. “We think a lot about, ‘When I put a dollar in, how long does it take before a dollar comes back out?’ I don’t think you can go out to the market with a story that’s all about growing at all costs now,” he says.”