Sephora Ends Partnership with Olivia Jade After College Cheating Scandal

Sephora Ends Partnership with Olivia Jade After College Cheating Scandal

LVMH’s Sephora beauty chain put an end to its partnership with Olivia Jade after a massive college cheating scandal emerged. Olivia’s celebrity parents were allegedly involved in a scheme to help rich Americans get their children into top-notch universities and were charged this week.

“After careful review of recent developments, we have made the decision to end the Sephora Collection partnership with Olivia Jade, effective immediately,” a Sephora spokesperson wrote to Reuters via email Thursday.

The 19-year-old is the daughter of “Full House” actress Lori Loughlin and designer Mossimo Giannulli. She is a social media “influencer” who has over 1 million followers on Instagram.

Olivia had a makeup collaboration with Sephora, though it has since been removed from the company’s website. CNBC reports that it was unknown whether her products were available in stores.

She started receiving backlash on her social media just shortly after details regarding the alleged fraud scheme rose to the surface. It may have become even worse after old videos emerged, which showed Olivia saying that she “doesn’t care about school.”

According to court documents, Loughlin and Giannulli were accused on Tuesday of paying bribes of $500,000 to allegedly cheat on college entrance exams, in hopes of getting their daughter into the University of Southern California. The couple were taken into federal custody and were later released on separate bonds of $1 million on Wednesday.

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