Most notably, you’ll see a new look to our flights page. We rolled together our flights and routes page to make it easier to navigate and access insights into your revenue data. This is the first step as we work towards building features to support markets and market groups-level analysis.

We’ve also fortified our backend technology in order to increase the speed in which you can activate segments. Once you select your desired audience and channel (such as Facebook or Google DBM), you’ll have your segments activated in a matter of minutes, which is significantly faster than competing technologies.

Speaking of activations, our Oracle Responsys integration is now in beta. If you’re a Responsys user and would like to have early access to test this new integration, let us know and we’ll help you get set up.

Lastly, we’ve increased security for when you sign up and sign in to the Yieldr platform. You can rest assured that your data is always safe with us and will never be shared with third parties. The effect of this latest update also means that it is now 4 times faster to invite your colleagues to your team to start collaborating!