Automatic tumble dryers maintained the fastest volume growth in home laundry appliances in 2017. A low sales base was key among the factors that contributed to this strong growth. Besides the low sales base level, developing technology also contributed to growth in sales – in particular more efficient appliances that use less energy. Poles tend to be sensitive to expenditure on utilities such as electricity, but with the technological advances brought to the appliances, become more convinced abo...

Home Laundry Appliances in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2021 illustrate how the market is set to change.

Why buy this report?* Get a detailed picture of the Home Laundry Appliances market;* Pinpoint growth sectors and identify factors driving change;* Understand the competitive environment, the market’s major players and leading brands;* Use five-year forecasts to assess how the market is predicted to develop.

Home laundry appliances continued to grow in both volume and current value terms in 2017 but faced a significant slowdown due to the weakening housing and construction markets. Washer dryers continued to be the main driver of sales, closely followed ...

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With the speed of urbanisation, people tend to find extra time for leisure activities to balance a stressful and high-pressure lifestyle. Thus, manufacturers offer new models that can save time and provide consumers with extra convenience. Consumers ...

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Having postponed purchases during the economic crisis, higher disposable incomes and low interest rates encouraged consumers to replace their old models. Higher house prices in major cities, partly stimulated by tourism demand, saw consumers opt to r...

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In 2017, home laundry appliances performed positively, although it grew at a slower rate in volume terms compared with 2016. The most popular category, automatic washing machines, grew largely due to replacement purchases. For replacement buys, manuf...

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The mandatory water efficiency labelling scheme introduced in 2009 was a grading scheme which reflected the water efficiency of a product. The scheme had ratings from zero to three, and was implemented to help consumers make better choices when purch...

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Overall home laundry appliances sales remain highly reliant on semi-automatic washing machines, which are expected to account for a dominant 60% of retail volume sales in 2017. These products attract many consumers due to their practicality and low p...

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Urbanisation, smaller household sizes, rising disposable incomes and longer working hours are all factors that left consumers with limited living space and time to do laundry. They may have to do bigger loads of laundry at night or weekends. Manufact...

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