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Description

Download File Size - 3.69 MB

eBook Format - PDF

Reading Requirements - Any PDF reader

Number of Pages - 40

Release Date - 2017

Suggested Retail Price - $9.89

Product Summary

Get some insight on the kinds of business models best suited for Facebook ads and how to turn them into lucrative campaigns.

Assuming that you consider yourself a savvy internet user then you must be quite conversant
with the social media sensation that is Facebook. That being said, I am sure that you, like any
reasonable person, hates it when that annoying ad pops up when you are watching that funny
video of a cat playing the piano. I am also sure that you have often thought to yourself how much
of a waste of time this business is right after you skip the ad.

But Facebook is well on course to turn in revenue of more than 4 billion dollars this current year
from advertising alone. Yes, from those same adverts that even the best of us cannot seem to skip
them fast enough. Now with those astronomical figures then there is definitely a potential for making money.
Then here is the million dollar question, How do you get the viewers to click on your ad? And
an even more important question, How do you get these viewers to purchase your product?

Admittedly the pioneer marketers took a shot in advertising through Facebook ads, particularly
in the early days of Facebook, and they determined that it was not a worthwhile venture. Well
this article will tell you do not believe them. This guide
will encompass some of the most common errors made by markers and the most significant
factors for the success of you ad campaign ...

There are many different varieties of Facebook ads that are available for the average user. For
instance on may choose to promote their page, the actions of other users, the posts on the users
page, or the website in its entirety. The recent focus on native advertisements and maintaining
traffic on their own site by Facebook, notwithstanding, there are still endless possibilities for one
to direct users to one’s own website.

Facebook ads are often designed to target the end users on the premise of their demographic,
location, and the information on their profile. Most of these unique alternatives are only available
on Facebook social media platform. Upon creating an advertisement, a prospective marketer then
identifies a budget and makes a bid for each individual click or the hundreds of impressions that
the specific advertisement will receive.

Following which, users will view the ads on the sidebar of their Facebook page.
This guide will take you through the various steps as well as practices that are involved in the
creation of CPC ads that channel traffic to the website. The other ad options that are offered by
Facebook are quite efficient for channeling engagement as well as brand awareness, however ads
that direct the users from the Facebook site are still the most lucrative option for looking to turn a
quick profit.