Analytics Trends to look out for in 2014

What do we predict for the Indian Analytics Industry this year? Here is what we put together at IVY after talking with our analytics recruiters, alumni, clients, and industry associates:

#1 Analytics, a mainstream career option

With several B-schools launching Analytics courses and professional training institutes expanding their reach in India, Data Analytics will become a career of choice, especially among the pervasive private engineering colleges.

#2 Data as revenue

Traditional companies like cell phone providers have already begun monetising their data in the absence of clear-cut privacy laws in the country. This year, we can expect to see more companies seeing their data as potential sources of revenue and acting on the same.