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Ah, Superbowl commercials – you can alwayscounton them for feminist fodder. Throughout the day, we’ll be bringing you the best (the worst?) of the Superbowl’s commercials – including, of course, the Focus on the Family ad that’s been the center of so much controversy.

Brace yourselves.

This first ad, “Man’s Last Stand,” is one of my favorites…

I will blame women for “making” me be a halfway decent human being. I will whine about having to do things like working, being considerate, and cleaning up after myself. And because I do all this, my unfortunate partner will be forced to listen to me insist that getting the kind of car I want is necessary for my penis’ very life.

Transcript after the jump

Narrator:

I will get up and walk the dog at 6:30AM, I will eat some fruit as part of my breakfast

I will shave, I will clean the sink after I shave

I will be at work by 8am, I will sit through two hour meetings

I will say yes when you want me to say yes, I will be quiet when you don’t want to hear me say no

I will take your call, I will listen to your opinion of my friends, I will listen to your friends’ opinions of my friends, I will be civil to your mother

I will put the seat down, I will separate the recycling, I will carry your lip balm, I will watch your vampire TV shows with you

I will take my socks off before getting into bed, I will put my underwear in the basket

Title IX, the law that prohibits sex discrimination in education, is 43 years old. Yet huge disparities still exist in athletic opportunities for young girls and boys. That gap exacerbates inequalities in education, employment, and health. Not only are sports fun, but they promote girls’ success and well-being off the field. Girls who play sports get better grades and earn more wages in higher-skill positions. Black female athletes are more likely to graduate from college than their non-athlete peers. And youth exercise leads to lower rates of breast cancer and depression for girls.

Want to close the gap between girls’ and boys’ sports? Want to stand up for your rights as a young athlete? ...

Title IX, the law that prohibits sex discrimination in education, is 43 years old. Yet huge disparities still exist in athletic opportunities for young girls and boys. That gap exacerbates inequalities in ...

In the study, the researchers played 163 plays of the video game and analyzed the comments made by other players when they thought they were playing with a male vs. female teammate. The men who were doing worst at the game made the most hostile comments to women. The Washington Post reports:

As they watched the games play out and tracked the comments that players made to each other, the researchers observed that — no matter their skill level, ...

A new study examining the behavior of Halo 3 gamers provides some insights into the dynamics driving online misogynistic harassment. The takeaway? As the headlines trumped with predictable satisfaction, “Men who harass women ...

Tennessee’s most recent effort to prevent drunk driving was laugh-out-loud sexist. The Booze It And Lose It campaign, paid for with a federal grant and run by the Governor’s Highway Safety Office, was aimed at young men — the people most likely to drive drunk — and chose sexism as a method for driving home the message that drinking impairs your judgement.

Pretty sure a lot of people in the Governor’s Highway Safety Office were drunk when this one was proposed and approved.

“After a few drinks the girls look hotter and the music sounds better,” the campaign materials tell their target audience, which appears to be straight men who don’t mind being condescended to.

The good news is, people complained, ...

Tennessee’s most recent effort to prevent drunk driving was laugh-out-loud sexist. The Booze It And Lose It campaign, paid for with a federal grant and run by the Governor’s Highway Safety Office, was aimed at young men ...