So far in the Blog Marketing How-To Guide, you’ve learned what marketing is, what branded destinations are, and what brand positioning is. Now, it’s time to link your various branded online destinations so you can effectively surround people with your branded experiences from which they can self-select how they want to interact with your brand. […]

There is a reason why niche blogging is such a hot topic. I include an entire minibook about niche blogging in my book, Blogging All-in-One For Dummies, because it’s a topic that bloggers hear all the time but don’t fully understand. The Internet is a very cluttered place, but you can stand out from all […]

In Lesson 1 of the Blog Marketing How-To Guide, you learned what marketing is and why it should matter to you as a blogger. Lesson 2 teaches you how to get started with building an online presence and developing a brand that can benefit you in the long-term and help you reach your blogging goals. […]

I’ve been asked to write some posts about marketing for BloggingPro, and I am very happy to talk about two subjects I am very passionate about — marketing and blogging. I have a degree in marketing and spent the first decade of my career directing marketing programs for some of the largest companies in the […]

This is a guest post from John of SelfTestEngine, an Online Exam Preparation Tool for IT Certifications exams. Affiliate marketing is catching the attention of everyone these days. It is slowly emerging as one of the best ways to make money online. An internet marketing company basically markets the products and services of other companies […]