How michaelz started their logo design journey

Company name

Overview

my company is focused on creating innovative design and strategic solutions for our clients. my passion has always been to inspire people to experience their highest expression of creativity. we always make sure we do our research into the market that our clients are in, insuring we create relevant and powerful experiences for our clients. i have 30 years experience and look forward to working with the 99 design people to help with our workload.

Tell us a bit about who you are and the people you reach

think about a cool new york city restaurant with a gallery, having a fashion show, serving inspirational food that is created by a young executive chef, inspired by nature and the fresh purity of the ingredients in a sophisticated dish that appears simple to make, but is conceived from the desire to please discriminating palettes of fine diners.

demographic will include young professionals as well as experienced diners 40-65. so everyone who has good taste and cares about quality food, and will pay a bit more for the experience. not an outrageously expensive place, don't have exact pricing yet, but would estimate
$18 - $35 range for entrees.

WE ARE GOING TO USE LOCAL FARMS, RESOURCES WHEN POSSIBLE TO SUPPORT HEALTHY FOOD AND WINE.

the executive chef has spent time in Chicago, Las Vegas, Vermont, San Francisco and Napa Valley eating in restaurants, touring vineyards, meeting chefs, and shopping markets in search of a better understanding of the culinary arts. He has spent time in Paris and Riom, France interning in kitchens and picking grapes on organic vineyards during the annual vendange.

good thing is my clients are into design and have great taste, very rare these days!
make sure to check out attached menu!!

Must also consider logo working for signage and menu. make sure to check out attached menu!! get inspired!

please don't be generic with stock photo green leaves and a font, or use the predictable TOMATO either. you can use a tomato, if it is cleverly used with other food in a unique expression. make it clean not busy. see examples above for inspiration, but do not take literally,

you have the opportunity to be creative and design a world-class logo here. we are not designing it because of other projects, so you have a great opportunity here to have fun. you can design an icon if you like and combine it with typography. you can create a dimensional logo, as long as a version of it can be used for signage.