“This is a dramatic example of the way that our culture is being encouraged to abandon all trappings of gender identity,” psychiatrist Dr. Keith Ablow wrote in a FoxNews.com Health column about the ad.

So the kid's favorite color is pink and he likes to have his toenails painted?

Big whoop.

I have even less trepidation about Jenna Lyons sharing with the world that her son likes pink pedicures than I do about your average mom blogger doing the same thing -- because the truth is that Lyons' son Beckett will never be subjected to a middle class, suburban America crowd of peers that may very well one day tease him for this ad. Instead, Beckett will grow up in Manhattan with other privileged kids who, if they were to see this ad at the age of 10 or 12, would probably think it was cute. Or cool.