Great design can be an agent of social change. The environmental crisis is the greatest issue of today, and according to author David Berman, consumerism is its largest cause ... often fuelled by convincing graphic and product design intended to invent 'needs'. Alternatively, creative professionals can use their skills to help spread messages and ideas the World really needs to hear, doing good by how we design and how we use design. This book offers a powerful and hopeful message that includes solutions that everyone will want to hear. In this provocative and dramatically-illustrated book, David Berman argues that we live in an age where the democratisation of technology offers us each an opportunity to leave a greater legacy by the creative ideas we choose to share rather than the genes we strive to propagate. Indeed, the future of civilization has become our common design project. He believes that communications professionals have more conspicuous power than they realize, and play a core role in helping some corporations mislead audiences in order to invent unfulfilled 'needs' in larger and larger markets. In a World where design has become a recognized corporate asset, designers and their clients have the opportunity to use their persuasive skills responsibly and to accelerate awareness. Recent developments regarding professionalism and ethics offer powerful hope that there is great opportunity for designers and other professionals to choose what their still-young profession will be about: creating visual lies to help sell stuff or helping repair the World by bridging knowledge and understanding. Do Good Design is an AIGA Design Press book, published under Peachpit's New Riders imprint in partnership with AIGA.
Category: Computers

How Design CAN CHANGE the World Today, everyone is a designer. And the future of civilization is our common design project. How does design help choose our leaders? Why do we really have an environmental crisis? How can accessible design broaden your audience? Why does the U.S. economy now struggle to compete? How has design thinking added to the bottom line of the world’s most valuable companies? Design matters. As it never has before. Design creates so much of what we see, what we use, and what we experience. In a time of unprecedented environmental, social, and economic crises, designers must now choose what their young profession will be about: deploying weapons of mass deception — or helping repair the world. Do Good Design is a call to action: This book alerts us to the role design plays in persuading global audiences to fulfill invented needs. The book then outlines a sustainable approach to both the practice and the consumption of design. All professionals will be inspired by the message of how we can feel better and do better while holding onto our principles. In a time when anything has become possible, design thinking offers a way forward for us all. What will you do?
Category: Computers

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. How did design help choose a president? Why are people buying houses they cannot afford? Why do U.S. car makers now struggle to compete? Why do we really have an environmental crisis? Design matters. Like never before. Disarming the weapons of mass deception. Designers create so much of what we see, what we use, and what we experience. In this time of unprecedented environmental, social, and economic crises, designers can choose what their young profession will be about: inventing deceptions that encourage more consumption--or helping repair the world. "Do Good Design "is a call to action: It alerts designers to the role they play in persuading global audiences to fulfill invented needs. The book outlines a more sustainable approach to both the practice and the consumption of design. All professionals will be inspired by the message of how one industry can feel better about itself by holding onto its principles. In this provocative and dramatically-illustrated book, David Berman offers a powerful and hopeful message for all designers. Today, everyone is a designer. And the future of civilization is our common design project. "Do Good Design "is an AIGA Design Press book, published under Peachpit's New Riders imprint in partnership with AIGA. The author will make a donation of 10% of his proceeds to a not for-profit organization whose mission is in alignment with the goals of this book.
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For many, doing good work that also does good in the world is part of the ethos of design practice. Just Design celebrates and explores this increasingly critical aspect of design by showcasing a diverse collection of inspiring projects, people and causes. Look inside to explore more than 140 exceptional design solutions from many of the world's leading designers and discover new work from emerging voices. Dig deeper by reading the story behind every included project—including 10 expanded case studies. Gain new perspective with thoughtful essays by Alissa Walker, Kate Andrews, Aaris Sherin, Alice Bybee, Cinthia Wen and Brian Collins. Energize your creative spirit with inspirational profiles and interviews with designers such as Emily Pilloton, Michael Osborne and Randy J. Hunt, and unique perspectives from Kalle Lasn, Brian Dougherty and Ric Grefe. What People Are Saying About Just Design "Just Design is the first book to offer a thoughtful, comprehensive and inspiring look at what happens when designers use their knowledge, resources and ability to create work that is concerned with positive change over cashing a check. The sample projects, interviews and contributing stories provide a contagious energy, motivation, and optimism that is hard to find in any other design book." —Armin Vit Co-founder, UnderConsideration "Christopher Simmons' brilliant new book showcases the worldwide, world-class work designers are doing to convey what is good and important for everyone, everywhere. Just Design is proof positive that design—and designers—can change the world, one design at a time." —Debbie Millman President, Sterling Brands Past President, AIGA "Through deft curation and succinct, exacting project descriptions, Christopher Simmons and his guests provide a compelling set of work that confirms the critical and unique power of social design and its practitioners." —Allan Chochinov Partner, Core77 Chair, SVA MFA Products of Design "Just Design is the kind of book that makes you proud to be a designer. And inspires you to be a better one." —Valerie Casey Founder, Designers Accord "Just Design should be required reading for any designer or communications professional seeking to make a difference." —Joel Makower Chairman, GreenBiz Group, Author, Strategies for the Green Economy Inside: Adams Morioka • Adbusters • Albert Einstein • Altitude • Aufuldish & Warinner • Bob Dylan • Charles Darwin • Design Army • Firebelly Design • Frank Chimero • James Victore • Karlsonwilker • Lance Armstrong • Mende Design • MINE™ • Modern Dog • Office • Pentagram • Plato • Stefan • Sagmeister • Turnstyle • Vanderbyl Design • Volume Inc. • Winston Churchill • And more...
Category: Design

“My name is Courtney. I’m an accidental feminist.” Although many Christians wouldn’t identify themselves as feminists, the reality is that the feminist movement has influenced us all in profound ways. We unconsciously reflect our culture’s ideas related to womanhood rather than what’s found in the Bible. In this book, Courtney Reissig—a wife, mom, and successful writer—recounts her journey out of “accidental feminism,” offering wise counsel for Christian women related to relationships, body image, and more—drawing from the Bible rather than culture. Whether you’re a committed feminist, a staunch traditionalist, or somewhere in between, this book will help you answer the question, “What does it mean to be a Christian woman?” You’ll discover the joy, purpose and importance that are found in God’s good design.
Category: Religion

The book reveals a new understanding of the ways that design shapes our lives and gives professionals and interested citizens the tools to seek out and demand designs that dignify.
Category: Architecture

Balancing Social, Professional, and Artistic Views What does it mean to be a designer in today's corporate-driven, overbranded global consumer culture? Citizen Designer, Second Edition, attempts to answer this question with more than seventy debate-stirring essays and interviews espousing viewpoints ranging from the cultural and the political to the professional and the social. This new edition contains a collection of definitions and brief case studies on topics that today's citizen designers must consider, including new essays on social innovation, individual advocacy, group strategies, and living as an ethical designer. Edited by two prominent advocates of socially responsible design, this innovative reference responds to the tough questions today's designers continue to ask themselves, such as: How can a designer affect social or political change? Can design become more than just a service to clients? At what point does a designer have to take responsibility for the client's actions? When should a designer take a stand? Readers will find dozens of captivating insights and opinions on such important issues as reality branding, game design and school violence, advertising and exploitation, design as an environmental driving force, and much more. This candid guide encourages designers to carefully research their clients; become alert about corporate, political, and social developments; and design responsible products. Citizen Designer, Second Edition, includes insights on such contemporary topics as advertising of harmful products, branding to minors, and violence and game design. Readers are presented with an enticing mix of opinions in an appealing format that juxtaposes essays, interviews, and countless illustrations of "design citizenship."
Category: Design