How to Use Keyword Research in Your Content Marketing

by Ann Smarty

Keyword research is the cornerstone of content marketing: It’s where content creation should start every time. I know it is not easy to remember to do keyword research: I used to often miss that step too until I made keyword research part of my content creation routine. Here’s how: 1. Come up with Content Ideas This is the most straightforward goal of keyword research: To expa ...Read the full article