After some relaxing time off, I could not be more excited to be back at Hallmark! Here are a few quick snapshots from my first few weeks. It has been wonderful to rejoin my co-workers in the Lettering Studio and dive back into creating. I have had a chance to spend an afternoon at Hallmark's farm in Kearney, visit the remodeled Hallmark Gold Crown store in Crown Center, and hear some amazing speakers during Trends Week. ALSO while I was gone Hallmark started their very own blog (Think.Make.Share.) so go take a look!

Hi! I'm Allie Smith, a graduate of the University of Kansas with a B.F.A. in Design, Visual Communication. I currently work for Hallmark Cards as a Lettering Artist and Designer. I believe letters are lovely both in form and function. This blog allows me to document and share some of my work, travels, and things that inspire me. Please feel free to get in touch!