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Melanie Vogel

WMF

An elegant SCM IT solution: WMF products in “transparent” containers from Asia

Logistics giant Panalpina organizes the transport chains of Württembergische Metallwarenfabrik (WMF) from Asia to Europe. The focus is on WMF’s core objective of synchronizing and permanently streamlining its enterprise-wide production and logistics processes. This means integrating many suppliers and other logistics service providers with diverse system requirements.To meet this objective across the global supply chain, both companies turn to the SCM solution of AX4, a cloud-based logistics IT platform from AXIT.

„Both we as the logistics provider and WMF as our customer benefit in equal measure from the use of PAN AX4. Using tools for control and transparency makes it easier to manage the supply chain.“

Günther Denk, Head of IT Worldwide, Panalpina

The Result

Panalpina uses PAN AX4 to provide WMF with a customized, single-source transport IT solution that benefits both sides. The centralized data platform provides a high level of transparency, smart control tools simplify supply chain management, and the new transport management system yields consolidation benefits. Costly “firefighting” is a thing of the past: Better forecasting of incoming goods and fewer special transports reduce inventory levels and transport costs.

Both parties are very happy and have already integrated additional WMF subsidiaries.

WMF

WMF is an internationally leading supplier of products and services focusing on table and kitchen. The company produces goods for households, gastronomy and the hotel sector of glass and metal, among others cookware, kitchen­ware, cutlery, glasses and coffee makers. With a staff of approx. 5,900 globally (2009) – inclu­ding eight per cent at the Asian production locations – WMF also develops international markets. This is to be supported by sys­tematic harmonization and op­timization of logistics processes across the company. An essenti­al aspect is the management of transport flows from Asian sup­pliers to WMF´s logistics centre in Geislingen.