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Will Amazon Be Bigger Than Wal-Mart?

A US e-commerce analyst has predicted that Amazon, the world’s largest online retailer will soon be bigger than Wal-Mart, the world’s largest bricks-and-mortar retailer in non-grocery sales.

Wal-Mart’s non-grocery sales are $204 billion annually. Amazon’s 2011 sales were $48 billion, less than a quarter of Wal-Mart’s. But Amazon’s sales have been growing rapidly, over 40% year on year, and even if that growth slows to below 30% each year Amazon will be selling over $200 billion annually by 2017.

The significance of this prediction for exporters to the United States in particular, and other countries where Amazon operates, is that having quality representation of your products on Amazon will be an increasingly important way to reach customers. This is an area in which World Wide Access excels.

The full article “Will Amazon catch Wal-Mart by 2017?” is posted at Internet Retailer.