Monday, December 17, 2007

WIDGETBUCK'S NEW INTERNATIONAL CPM ADS

Widgetbucks launched it's new International CPM(Cost Per Impression) ADS on December 11,2007. These ads will be shown in countries other than US/CANADA and earning will be depend on the number of impressions.

This announcement was made so that publishers having viewers from other countries can also monetize their website.Earlier Widgetbucks announced that they will not be including clicks sites other than US/CANADAThis announcement led to the decrease in popularity of this ad program because many of the publishers belonged to other countries.

To activate CPM ADS publishers need to replace existing code with new WidgetBucks ad code on their sites. To update your widget(s), simply click "Copy HTML" within the "Customize Your Widget" page for that widget and re-paste/replace the code block into your site. The updated code -- which has been greatly simplified and reduced in length -- can also be replaced directly into the Blogger, TypePad or WordPress blogging platforms.

These ads have different price per Impression in different countries.As it is in its initial phase so the price per thoushand impressions is not very high but i suspect it will increase in the days to come.

According to the Widgetbucks blog in their latest post:

If you are in the US/Canada, then you will see the widget. Only site visitors outside of the US/Canada will see a CPM ad instead of the widget. Early in the rollout, we noticed a number of people asking about not seeing CPM ads internationally, but using a proxy server on our side, we have not been able to replicate this. In fact, on our blog threads, other commenters have indicated they can actually see the ads a publisher is indicating they can't see on their own sites. We continue to look into it and will monitor comments on this to see if it is persisting.

And they also mentioned about price of the CPM Ads

Rates are definitely varying by country (and see the question below on non- or low-paying regions). Most countries are ranging between $0.25 and $0.80 CPM, depending on ad size. In general, the 468x60, 728x90, and 160x600 ad sizes yield higher than the 300x250, and much more than 120x600 or 250x250.

I have placed a banner size widget at the bottom,At this moment I am getting a CPM 0.10$ per thousand impression,maybe if you reside in another country you maybe able to see the ads.

This is the snapshot of one of the CPM ads:

These images are scaled to fit, click on these images for a larger view.

Full Banner(468x60)

Leaderboard (728x90)

Wide Skyscraper(160x600)

Another new feature added on Widgetbucks is the new Reporting feature.

The new Reports include new CPM repots and also Referrals.There is a flaw in the reporting system that price of the ads displayed is not mentioned. More detailed report of the ads should be shown,the name of the advertiser whose ad is being displayed.There should be an option to block ads according to the publisher's choice.