Henry, A Liquor Bar an innovative cocktail experience in Manhattan , Morgans Hotel Group announced the debut of Henry, a cocktail bar and lounge featuring an inventive and experimental mixology program at Hudson. Located just off the hotel’s lobby in midtown, Henry draws inspiration from the legendary explorer Henry Hudson and his boundless spirit of adventure.

Harnessing the famed explorer’s passion for discovery and relentless spirit, Henry‘s menu will exhibit unique flavors and seasonal ingredients presented in classic, elegant serves, paying homage to the bespoke cocktail bars of the nineteenth century. The menu features signature cocktails such asPolleno made with fresh sour apple, sweet apple, fino sherry and fennel pollen and The Living Cocktail made with miso caramel, homemade carrot vinegar and reposado tequila.

Henry will be the first venue conceptualized by Chetiyawardana and developed outside of London. Chetiyawardana, also known as “Mr. Lyan,” has worked at some of the most heralded cocktail bars in the world, including 69 Colebrooke Row, Purl, Whistling Shoppe and Bramble. Known for his culinary approach to cocktailing, Ryan began his career training as a chef, but found being tied to the kitchen rather limiting, due to the minimal level of interaction with the guests. With mixology, he was able to tailor his creations to individual tastes and while experimenting he developed an acute palate and an imaginative creative streak.

The cocktail menu was created alongside Morgans Hotel Group‘s food and beverage team for Henry and will evolve four times a year, showcasing unique themes and flavor profiles each season. In addition to the exclusive cocktail offerings that push the envelope, the food menu at Henry will boast an array of snacks, including their signature “Bar Jars,” a melange of sweet and savory tastes, layered into a mason jar that will be updated to complement the ever-changing beverage menu. Henry will remain true to the hotel’s youthful feel with a high-energy atmosphere featuring both live jazz performances and regular appearances by resident DJs Paul Sevigny, Harley Viera-Newton and Vikas.

Hudson Hotel NYC

Designed by Morgans Hotel Group’s in-house design team in collaboration with Rottet Studio, theaesthetic at Henry is bold and eclectic, with references to the American Martini Era and classic Rock and Roll. The 3,000-square-foot venue is centered around an intimate sunken living room with elevated lounge seating and plush banquettes around the perimeter. The color palette is dominated by shades of greens, bronzes and golds, with a diverse array of materials and textures including wood, metal, velvet and leather. A custom graffiti rug presides over the central space, and an illuminated neon pink-trimmed Lee Broomchair descends from the ceiling. While the venue has been completely transformed, Henry pays homage to design elements from the original space by incorporating backlit chartreuse floor tiling and the iconicFrancesco Clemente ceiling fresco, which has been restored.

Henry, A Liquor Bar, located at 356 West 58th Street will open September 12, 2013. For more information on Henry, A Liquor Bar please visit:www.henryliquorbarnyc.com or call 212-554-6217 for reservations. Hours of operation: Wednesday-Saturday, 5pm-2am.

PhD in Consumer Engagement - the engagement of customers with one another, with a company or a brand. The initiative for engagement can be either consumer- or company-led and the medium of engagement can be on or offline. With a strong focus on fostering consumer experience innovation, I seek out brands, product, service and experience providers that thrive to define the art of customer engagement.