Your burning logo design FAQs, answered.

Logo design is the process of creating a logo, which is the most important visual identifier of your brand. By arranging symbols, text and color, a logo designer creates a unique mark that communicates the essence of your brand.

Your logo design is the cornerstone piece of your brand identity. You’ll use it for all parts of your business: on your website, on social media, on physical products, packaging, in stores and in marketing materials. A great logo design helps customers understand what you do, and what sets you apart from the competition. It can be the difference between a one-time purchase and creating a long-term ongoing relationship with your customers.

The image files you need to use your logo both online and in print. This means you’ll get the original, editable vector file (usually an Adobe Illustrator file), vector EPS files in both CMYK and RGB (for print and web, respectively), and a web preview file, like a JPG on PNG, so you can preview your logo on virtually any device.

Plus, you’ll get the full legal copyright, so the design will be all yours.

Lots of ideas! If you’re looking for inspiration, explore 99designs for fantastic examples of logos created by our design community.

Bring as many specifics as you can, too. Include designs you like, brand details, colors, fonts, type of logo, style, product photos and any other specifications that would affect your design.

The more you give the designers, the better logo they can create for you!

Alternatively, you can also continue working with your winning designer to get other things designed once your logo contest has finished.

Yes. If you have any specific images (like symbols or icons) that need to be included with your logo, please submit them to designers with your brief.

Your custom logo design contest includes one winning logo. If you need a second logo for a different use, you have a couple of options: you can award multiple winners, run a second contest or you can start a 1-to-1 Project with your winning designer to create the additional assets.

Absolutely (and we love it when that happens)! When your logo design contest has finished, you can start a 1-to-1 Project with your winning designer.

On 99designs, designers agree to upload only original artwork, so each designer owns the rights to their design submissions until you choose your contest’s winner. During the design handover stage, the designer agrees to transfer the rights, and you become the owner of the copyright of your winning logo design.

We guarantee that you’ll get a great logo design at any pricing level, but our higher-priced packages give you more design options and better support.

Here’s how it works: When you pay more, the prize for the winning designer is bigger, too. More experienced designers participate in your contest, so you get more high-quality designs to choose from. More options means additional time that's needed to review your designs. That’s why our Gold and Platinum packages offer dedicated managers to help streamline that process by writing creative briefs and giving your designers feedback.

When selecting your logo contest package, think about how much time you’ll have and what experience you have writing briefs and working with designers. If you're still unsure, contact us for a design consultation.

You can choose to “Make your contest private” from the Contest options section when you launch your contest.

This will prohibit designers from using their designs elsewhere, and your contest will be unsearchable on the web.

It will also automatically attach a standard NDA template to your contest. If you prefer, you can also upload your own NDA.

We offer a 100% money-back guarantee within 60 days of payment on all Logo Design Contests, except those with a guaranteed prize and those that have entered the Final Round. You can also call us anytime to help you rewrite your brief, reopen your project to ensure you get a good result and help you pick a winning design. Remember, if we refund your contest, you aren’t legally entitled to use any of the designs submitted to your contest.

Every business has a different set of needs and that’s exactly why these different options exist. Your choice boils down to determining what’s important for you at this stage of your business.