Here's a worthy alternative to your hard-worn denim

By The Editors

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Enter Stock Manufacturing Co. and it’s supremely comfortable, new and improved line of chinos. They’re cut with a clean fit that’ll make sure you get noticed.

Stock, of course, is a longtime favorite here at InsideHook. It’s not often you find a respectable menswear label that offers affordable threads made right here in Chicago.

The brand’s new line of chinos sees upgrades on all fronts, from the buttery soft 7.5 oz brushed cotton twill loomed in Japan, to the upgraded black-on-black matte Riri zippers made in Switzerland.

Perhaps more important, however, were the changes to the cut. Says Stock founder Jim Snediker about the new and improved fit: “there's slightly more room in the thighs, but we added a gentle taper toward the cuff for a comfortable fit with a clean, tailored look.”

It's worht noting that pants aren’t the only thing the local menswear label has been working on.