Ikea Would Like You to Consider Its 99-Cent Tote Over Balenciaga’s $2145 Version

That blue Ikea bag we use to lift garments to and from a laundromat unexpected became select after Balenciaga combined a $2,145 receptacle that looks, well, fundamentally a same, usually fancier. The French conform house’s chronicle recently went viral, with folks marveling during just how most money très chic people could save if they opted for Ikea’s 99-cent Frakta bag instead of Balenciaga’s très costly Arena Extra-Large Shopping Tote. And so, as AdWeek reports, Ikea crafted an ad in response to Balenciaga’s bag, touting a original’s neat pattern and imperishable benefits.

How to brand an strange Ikea Frakta bag 1) Shake it. If it rustles, it’s a genuine deal. 2) Multifunctional. It can lift hockey gear, bricks, and even water. 3) Throw it in a dirt. A loyal Frakta is simply rinsed off with a garden hose when dirty. 4) Fold it. Are we means to overlay it to a distance of a tiny purse? If a answer is yes, congratulations. 5) Look inside. The strange has an authentic Ikea tag. 6) Price tag. Only $0.99.

“We are deeply flattered that a Balenciaga receptacle bag resembles a Ikea iconic tolerable blue bag for 99 cents. Nothing beats a flexibility of a good large blue bag!” a deputy for Ikea told Today in a statement.

Now that we know the application totes are unfailing to be high fashion, we can’t wait for the Whole Foods bags to come in character subsequent season.