Work

Modern Sky is the biggest record label in China. When they threw a concert at Seattle’s Mural Amphitheater in 2015, Punch Drunk was recruited to produce and direct the live camera iMag show.

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Modern Sky is the biggest record label in China. When they threw a concert at Seattle’s Mural Amphitheater in 2015, Punch Drunk was recruited to produce and direct the live camera iMag show.

But this wasn’t just for the LED wall jumbotron on-site.

We would be streaming the concert back to China with Modern Sky’s web team as well as capturing every camera ISO in a flat cLOG gamma. Which meant sending “flat” color from the cameras to the switcher, then selectively applying LUTs to each feed based on its destination: the multiviewer, the web stream, recording, or the LED wall.

We shot everything on Canon C300 cameras, a wide variety of glass, and two camera crane jibs. Night-of-show deliverables included the entire program record with and without REC709 LUT plus flat cLOG gamma recordings isolated from each of the six cameras.