Artisan: Far Fetched / Cuervo Metal

What began as a small jewelry company operated from a camper over thirty years ago has blossomed into an international fair-trade jewelry wholesaler...If that sounds a little far-fetched--well, actually, it is!

Far Fetched Jewelry is known for designing fun, creative, and heartfelt accessories rich in culture and craft from their Sonoma County, California studio. Cuervo Metal, using traditional techniques in small home workshops, has crafted those designs in the same artist community in central Mexico for over 30 years.

One artisan at Cuervo Metal, Maria de la Luz Flores, started working for the organization after her husband, a craftsman with the company, died in a car accident. The co-founder of Cuervo Metal, Carlos Torres, offered free training and loans to help. For almost nine years, she has worked from her home workshop while raising two young children, Jesus and Juanito. "I would not have been able to make it without the classes that Cuervo Metal and Far Fetched Jewelry gave me," Maria says. "I am very proud to be a part of these two great companies."

The vital collaboration between designers and artisans keeps Far Fetched Jewelry's work fresh and socially aware. Because of their commitment to using conscientious business practices with the intention of being a positive influence in our world, Far Fetched Jewelry joined the GreaterGood family in November 2014.

As they head into a new era, Far Fetched Jewelry's goal continues to be "to collaborate and give back through an array of programs that assist both the artisans and their families." When you buy items that are produced by fair-trade artisans like those at Cuervo Metal for Far Fetched Jewelry, you are contributing by providing fair wages, supporting safe and healthy workplaces, supplying capacity for growth, respecting cultural identity, and countless other positive aspects.

That's what fair-trade is all about--which isn't so far-fetched after all!