October 03, 2012

With InTooch, Instantly Turn New Connections Into Relationships That Matter

For those of you who go to a lot of conferences and events like I do, collecting business cards, exchanging data and keeping in touch with people after the fact is a daunting task.

Sure, there are apps who have promised to faciliate the exchange of information in the past, but most require both people to have the app installed or the need to work in some unnatural and awkward way.

And, then there's card scanners. I've invested in three over the years and two of the three ended up in a yard sale not so long ago.

The other one I donated to Goodwill.

Bottom line, they're not accurate so you're stuck stuck fixing all the mistakes or retyping the contact info into your database for the second and third time.

I recently started working with a French-founded start-up called InTooch who is now based in Silicon Valley.

InTooch is a mobile
application that allows you to instantly turn people you meet into personal and
business relationships that matter.

Selected to present their technological
innovation with over 75 other companies on the DEMO Fall stage this week, their demo will be included in the social media category.

Did you realize that of all the people you meet at a conference or even in a personal situation, you won't stay in touch with 85% of them? InTooch aims to not just decrease that number but improve those relationships using their app.

The great thing about the product is that it's easy, it's fast and it's free. Instantly, the moment you meet, the InTooch
social connector exchanges contact information and connects you on
your preferred social networks on the fly.

While many apps have tried to solve the contact
update and data overload problem, most require both people to have the app
installed for it to work, or they involve connecting in an awkward way.

In doing research about how people around the world stay
connected, they discovered that the majority call each other to exchange
numbers in real time more than they connect on social networks and exchange a
business cards. InTooch takes it a step further by allowing people to share
more than just numbers in real time, including your social data.

How it Works:

Whenever you meet someone you want to stay in
touch with, simply call their cell. The app detects that you have called
someone for the first time and prompts you automatically to exchange your business
or personal contact information.

Works on Any Receiving Device: you can send and
receive new contact information regardless of what phone the other person has.
If the other person doesn’t have InTooch, it simply sends a link and the rest
is done seamlessly through their social connector technology.

Social Network Integration: In just one call, you can connect through
LinkedIn, Facebook and Twitter. There’s no need to search for a contact in each
social network nor to send invitations – connections are simply established on
the fly.

No
Need for Both Parties to Have the App:
unlike so many solutions which require both parties to have
the app installed to work, InTooch works regardless of whether the person
you just met has it on their phone, making it the most natural,
straight forward and easy way to share your personal or business details. Obviously if the other person has the
app, exchanging data is even faster.

New Connection Highlights and Personal Match Score: For personal encounters, InTooch brings
augmented reality to your connections, alerting you to all the things you
have in common with another person (friends, places you visited, music,
movies you like, social network info, check-ins, interests you share) so
you can instantly engage in mutually interesting conversations.

It also provides
a matching score based on an algorithm which calculates the probability of
how well you should get along with that person.

Geo-Tagging of New
Connections: since it’s much easier to remember where and when you
met someone than his/her name, InTooch automatically tags the location of the
initial connection, so you also can search for people by when and where
you met them.

Privacy (Control
What Data Your Share):InTooch respects your privacy, allowing you to customize
what information you want to share and with whom.

InTooch
is available for download at http://www.intooch.com
and is free for users. Currently, InTooch works with both the Android and the
iPhone (except for iOS6), with support for iOS6, other platforms and mobile
devices coming later this year.