Moving from my buxom redhead to the foxy blonde. This stuff pours a clear golden-straw topped by a finger of lightly off-white foam. The nose comprises wheat malt, very light grass, incredibly light lemon peel, and a smidgen of sweet flowers. The taste holds notes of funky wheat, really hard water, old grass, and aging flowers. The body is a hefty light, with a moderate carbonation and a fairly dry finish. Overall, a pretty insipid "pilsner", one that resembles a badly knocked-off Becks clone or something.

There is nothing bad about this beer except that it is completely unremarkable. I reminds me of a pseudo-craft beer produced by MillerCoors, InBEV, or those Australian blokes. Light body, light smell, average taste -- definitely one notch above factory beers but way below the bar set by craft brewers featured within BeerAdvocate.

One thing that really bothers me -- the Fireman's Brew company does not disclose on its website that it does NOT make its own beer. Their beers are contract brewed for them by Ukiah Brewing. Yet, their website touts their fireman "heritage" and even has a solicitation to buy common stock!

I wonder if this company is more about a marketing scheme than about craft brewing. In fact, I am still waiting on an email response from them about that very question!

Appearance- Body is a fairly clear apple juice color. Continually effervesces, but has a very, very small head (despite an aggressive pour). Lacing is also very short lived. .

Smell- Very nice malt sweetness, with hints of hay, and just enough corn to make it interesting. Very crisp when it's first poured, but starts to get overly sweet and cloying as it warms. Very inviting however.

Taste- Tastes nothing like it smells like. Some malt sweetness comes through in the taste, but a more more vegetative flavor predominates. Flavor is quite thin. A slightly sour after-taste.

A: The beer is hazy yellow in color and has a light amount of visible carbonation. It poured with a quarter finger high white head that quickly died down, leaving lacing on the surface and a thin collar of bubbles around the edge of the glass.S: Light aromas of biscuit malts, pale malts, and sweetness are present in the nose.T: Similar to the smell, the taste is mostly dominated by flavors of pale malts and has some sweetness. No bitterness is perceptible.M: It feels light- to medium-bodied on the palate and has a moderate amount of carbonation.O: This beer is rather sweet compared to other beers in the style but isn't overly difficult to drink given its lighter bodied mouthfeel. Nonetheless, it still seems to be bland.