We help our clients take control of their marketing so they can transform their practices, improve their quality of life, and change more lives. We aren't interested in shortsighted tactics or tricks. We focus on long-term strategies that attract the clients and cases you want. Marketing isn't about website visits or leads, but actual business coming through the door.

People don't want to work with companies; they want to work with people. That is why we don't hire people just based on their experience, but also their personality, drive, and a passion for being a positive influence on the world around them. All our people go through a rigorous hiring process before we bring them on board, and everyone we hire is located here in the good ole USA.

Contrary to popular belief, just building a pretty website isn't going to get you the clients you are looking for. First you need to attract people to your website, then you need to convert them to contact you or get something from you and finally, you need to find ways to sustain brand awareness and retain them as a client of your business.

The legal industry is one of the most competitive industries on the Internet. We have provided successful marketing solutions for every practice area you can think of in every state in the US and internationally. We only work with attorneys who want to work with us in a partnership, and aren't interested in cheap tricks or shortcuts.

We help physicians achieve their dreams each and every day. Our medical web marketing services don't focus on the outdated, dangerous practices of page one obsessions and keyword fixations. Instead, we concentrate on answering the questions that weigh on the minds of your ideal patients. Our focus and partnerships allow us to offer unparalleled medical practice web marketing services.

It doesn't matter what type of business you run, the basic fundamentals of highly effective web marketing are the same: be more creative, more forward-thinking, and more tenacious than your competition. What does this mean for you? It means that you can partner with a website design and marketing company that knows how to thrive in very competitive markets.

Website design is the keystone of Foster Web Marketing's program. We help doctors, attorneys, and other professionals gain the edge they need through effective, high quality, custom websites optimized for search engine results. Let us help you convert visitors into contacts...and contacts into clients.

DSS (Dynamic Self-Syndication) is our powerful, inbound marketing software that will allow you to take your business to the next level. DSS allows you to directly update and manage your site, review performances, leads, reputation, social media, and even manage customer relationships.

Are you ready to collaborate with a dynamic, energetic partner for your marketing? Whether you have your own in-house marketing director and team or if you’re just going it alone, we can work with you on campaigns large and small. Our law firm marketing services plans are custom to meet your needs.

Browse through some of our best website designs to see various features and designs available. Design is driven by high quality content and visible through SEO, so you can also review some of the results our marketing services team has had with our clients in the past.

We are a Premier Google sponsor and have won several design and marketing awards over the years. We pride ourselves in creating top-notch website designs and promoting them through some of the best marketing services you can find online.

"Hands down the BEST web company for my legal website. This is the only web company that does it all to make you better on the web to market your presence and services. I continually recommend them to others!"

Watch and read what law firms, solo attorneys, and doctors say about our website designs, web marketing services, web video services, and customer support. If you prefer, contact us and we’ll arrange for you to speak with one of our clients directly.

"I speak with some lawyers who are not sure they can afford a website with Foster. I tell them they can't afford NOT to invest their money with FWM. It should be first priority with any lawyer's marketing budget."

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Traffic and Conversions Down? Do an Audit of Your Website Content

Steve Richardson is the owner of Richardson Law Offices, as well as a long-time friend and Foster Web Marketing client. He has always been proactive about managing his website and marketing, and he’s seen that strategy bring in really good results for him over the years.

However, at the end of 2019, he started noticing an unusual drop in his traffic and conversions. It was a real head-scratcher.

After all, he was doing everything right! Right?

Steve knew something was wrong, so he reached out to our team for a deeper investigation into his sagging numbers. We were able to identify the problem, and you can check out the rest of Steve’s story in his own words:

"In October of 2019, I started to see a drop in my traffic and conversions on my site. By mid- to late November, they had dropped by over 40%! I then contacted Foster Web Marketing to find out what was going on and what I could do to fix it.

Jamie Kelly of the Foster team advised me that Google was rewarding other sites over mine because they were refreshing the content regularly, and I wasn't. In short, I had fallen down on the job when it came to posting new content and keeping the current site content updated.”

That’s right—content and updates to the website had fallen down Steve’s priority list, and his traffic and conversions had gone with it.

Identify the “Bumps” in Your Marketing Strategy…and Overcome Them

When you market your law firm online, you expect some bumps in the road. It happens to everyone! It ESPECIALLY happens to the seasoned pros! When you’re doing well, and the marketing is working and bringing in cases, you get busy. There’s all the stuff that’s right in front of you, shouting for your attention. It makes it really easy to let the routine marketing tasks slide.

Once he was aware of the problem, though, Steve wasn’t having any of that. He got a quick SEO refresher course on keywords, content, headlines, links, and calls to action from Jamie, then they put their heads together to figure out the best way to get back to forward motion.

The strategy that came out of that? Focus on content, and do a complete content audit on the website.

With a list of all landing pages that had not received any traffic over 12 months in his hands, Steve got down to the details of getting back into Google’s good graces:

“[The new content strategy] involved doing several things at once (and not in any particular order):

I set about writing and posting 3 pieces of content per week starting Christmas week and continuing through February at that rate. I used DSS to set publish dates out into the future, so although they were being written in a big chunk, they were being released at a steady rate over time.

I went through each landing page with no traffic (most of which were news items that were no longer topical). I reviewed each one and, if there was no saving it, I deleted it and routed traffic back to the “News” homepage. Some of them made good topics for new content, so I recycled them after deletion, which helped keep the new content train running.

I also started revising content, changing H3 subheads to H2 to make the content more structured for a Google crawl, and made sure that keywords were put into them. I also made sure there were plenty of links, corrected any typos or formatting errors, and varied the language in the calls to action.”

You Might Only Be a Few Months Away From Marking Your Biggest Problems “Solved”

It would be a lie to say that doing a complete content audit of a website is easy, but having a plan and strategy in place makes it a whole lot easier—and the effort is totally worth it:

“This last part is ongoing, but by the end of February, my traffic and conversion numbers were back to September 2019 levels. I then slowed to 2-3 pieces of content per week for March and April, and then 1-2 per week for May forward. Things look to be back to normal.”

There you go. Steve noticed the dive in his numbers. He asked for advice when he couldn’t find the answer, and he took quick action to address it. By February, he saw a return to normal, so he could relax a little, move into maintenance mode, and get back to work on steadily increasing those gains.

All that in just four months! That’s some amazing work from Steve and Jamie, and you can even check out the results for yourself. Take a look at some of Steve's recent site content here.

Lawyers often let big problems with their websites (like content deficiency, outdated optimization, and outdated pages) go on for so long and get so bad that it takes YEARS to fix everything and get back on track again. However, when you diagnose those problems early and treat them with expert advice, that potential marketing “crisis” turns into nothing more than a brief bump in the road.

Because he was able to get answers quickly and get to work on an effective solution right away, Steve Richardson was back to normal in just a few months—and he’s still getting better every day.

How about you? Are YOU looking for some guidance with a content audit, SEO tweaks, or improving the quality of your site traffic?

How Bad is it?

Ready to find out what is ailing you? Let us conduct a comprehensive analysis of your website, marketing, and online presence. We will provide you with a report that spells out exactly what is working, what is wrong, and—most importantly—what needs to be done to correct it.

Get Your Own Snapshot Report That Reveals“How You Are Doing on the Web”

Local Visibility (Google, Facebook, Twitter, Foursquare, et al.) – Consistency is key when it comes to local visibility online. If you don't have consistent NAP (name, address, phone number) information about your law firm, you're not going to get local business.

Reputation – Reviews are incredibly important in today's business landscape. You need a consistent process for generating positive reviews naturally over time, and a way to track and manage your online reputation.

Social, SEO, and PPC – Having a website is a great start, but for it to be successful, you need to feed it with great content, strategic PPC campaigns, or a great social promotion.

Website Performance – We score your website based on a variety of factors for both desktop and mobile visitors.

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