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SearchCap: The Day In Search, May 2, 2007

Below is what happened in search today, as reported onSearch Engine Land and from other
places across the web:

From Search Engine Land:

Yahoo Supports
New Robots-Nocontent Tag To Block Indexing Within A Page
For over a decade, search engines have supported standards allowing you to
prevent pages from being spidered or included within a search index. Today,
Yahoo now supports a new twist — a way to flag that part of your page
shouldn’t be included in an index. It’s called the robots-nocontent…

Digg Gives In
To User Revolt; Are Those DMCA Takedown Notices Even Valid?
After a grassroots revolt by Digg users, Digg has decided to stop censoring
posts about an HD-DVD decryption number used by the industry-backed Advanced
Access Content System to protect HD-DVDs. The AACS claims that anyone
publishing the number may be violating US laws against circumvention of copy
protection. How the…

Citysearch Gets
New Look And Video
Citysearch, one of the more venerable names in local search, has relaunched
its site with an updated look and other "new and improved" features, including
video. Video is currently available for New York, San Francisco and Los
Angeles and has prominent placement at the top of the home page. It’s…

Globe Glider
Enables "Next Generation" Maps Mashups
Super Mapping Mashup -> Globe Glider Next Generation from the Google Earth
Blog reports that Globe Glider has enabled more features to wow those who want
to do map mashups. Now you can integrate Virtual Earth to Google Maps and
Virtual Earth to Google Earth, when before you were only…

Google Goes To
School
As earlier reported this year, Google launched a premier edition of Google
Apps which included email service, calendars, SSO services, instant messaging,
spreadsheets, and more. One interesting detail of their recent promotions of
Apps is how they’re pushing this out to schools, in both free and paid
"premier" service options….

Navigating
Keyword Strategy In B2B SEO
Perhaps nowhere is keyword strategy more complex than in B2B SEO. The lack of
shared lexicons, the obscurity of most B2B brand names, the multiple parties
involved in the purchase decision, and the extended nature of the buying cycle
present unique challenges for B2B marketers. Here are some tips…

Yang & Filo
Sumo Each Other To Save The World
Will wrestle for climate change from Yahoo’s Yodel Anecdotal blog covers that
the co-founders of Yahoo put on sumo suits to wrestle each other. Jerry Yang
and David Filo agreed to this match after Yahoos did their part to their
impact on the environment. Why sumo wrestle? Reportedly, Yang…

Google Might
Buy NBC, Dow Jones (Walmart, Amazon, Pepsi….)
How about this? Any time some major media company may be on the block, let’s
make it a requirement that all media stories automatically insert a comment
from some made up financial analyst suggesting that Google is thinking of
buying the company too. Maybe I’ve just had it. I mean,…

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