It's many reasons why I love fashion so much and I also find it hard to explain it.
Fashion creates its own world, and in a way it can be an escape from the oh-so-boring-reality. Looking at couture gowns and flickring through fashion magasines give me inspiration that the so called real world never could.

It's also the feeling of dressing up or buying a fashion item. You feel so good about yourself just because of a pair of shoes. It's actually a bit insane, but we've all experienced the same materialistic joy that gives us more confidence in a politically incorrect way.

There is also the nature of fashion. Always seeking something new and constantly evolving. The endless pursuit of perfection. Ah, it really colours my life

Well I'm going to sound like a heretic saying this here at The Fashion Spot, but I can't say I actually love fashion itself . I appreciate beauty and and I appreciate innovation and creativity and personal expression, and I particularly love when they combine, so when fashion offers that - which is often - that's what I love.

Within what I do love about fashion, I think it's the transformative aspect that I find so attractive. And especially when someone does it with style, by making it distinctive and exclusive to their own personal taste, it's even more compelling and interesting to observe. It's seeing the change from mediocrity to beauty, from conventional beauty to a more modern standard of beauty, all within the constraints of a particular perspective, first from the designer and then from the wearer. It's the constant metamorphosis of expression.

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"We felt the imprisonment of being a girl, the way it made your mind active and dreamy, and how you ended up knowing which colors went together." - Jeffery Eugenides, The Virgin Suicides

I love the visual and creative side of fashion. I love designers that know how to take the bizarre road and make a true masterpiece. Alexander McQueen is the reason why I got into fashion in the first place. I love the crazy and odd creations that most people would call bizarre or over the top.

I also love how you can express yourself and mix whatever styles you want.

How fashion can transform your body, by using different details and materials.

while i do enjoy the personal expression aspect and the cut and creativity of the individual designers, i find myself most enthralled by some of the aspirational aspects of fashion. there's an entire lifestyle that surrounds the world of fashion that ellicits such joys whether that's traveling to fantastic resorts, hobnobbing in exclusive boites, or experiencing the pleasure of fine living at home. fashion, for me, doesn't stop at the clothes, but it definitely provides the uniform.

I love fashion because is an art and a craft. The way you can change a simple cloth into a beautiful gown.

The photography. The clothes. The models.

I've also always been a person to believe in a "first impression". Clean clothes and chic-ness is something I've always liked. No matter how bad it sounds, everybody does it. And I know it makes me sound like a bad person, but I DO judge "a book by it's cover".

And to quote one of my favorite movies, The Devil Wears Prada. "That's really what this multi-billion dollar industry is all about, inner beauty.."

I'm quite enjoying the financial and legal aspects of fashion! Price calculation, computation of advertising budget, the low-price policy of chain stores, high-price policy of high fashion... Fashion remains a business, to me. In the end, it's about the black figures. But my true love will always go to the models, especially newfaces.

I love this question.... I thought about it for awhile and this is what I came up with!

Fashion, or should I say style, has always been their for me. I was a particular child. I mean, what normal child refuses to wear jeans/pants until the third grade? I wore dresses EVERY day. I can remember sticking to my convictions and telling my mum what I wanted to wear. Fashion taught me how to stick to my beliefs- to think that certain things ought to be a certain way. Yet, it also taught me that sometimes beliefs change and rules are meant to be broken. It also taught me that it's okay to be daring. Its okay to think to yourself, "who cares what others think. If this makes me happy then I am going to wear it!"

One of the first things I think most people learn about me is, I truly care about fashion. A few weeks after beginning college a friend remarked to me, "you know, you always look SO good." My friends never see me in my sweats, not because I don't like them (god knows they are some of the most comfortable things in the world) but because I like to look presentable and polished. I know that I don't look presentable in sweats, so I choose just not to wear them (they might work on other people but sure not on me).

I care about fashion for many reasons. Fashion is about how you project yourself to the world. Sometimes I think I can tell the world more about myself by what I am wearing then by what I write or say. Fashion/style says as much about a person as what they talk about. I also love that special feeling I get when I put on a new dress or a pair of glamourous flats. You feel good, as if you can take on the world. And its true, you can. You can do anything if you have confidence and a nice outfit!

There are a lot of reasons. First of all, it's plain fun and can be like a hobby. If I'm not feeling well, buying a beautiful coat or a cute bag cheers me up. Like others have said, it's a form of expression. Being well-dressed also gives one more confidence. I agree that when you feel good, you look good AND when you look good, you feel good.