Why content curation is a new form of communication

These are the slides of a talk Guillaume gave at the University of San Francisco on Sept. 17, 2013.
...

These are the slides of a talk Guillaume gave at the University of San Francisco on Sept. 17, 2013.

In a post Web 2.0 world, communication has to be re-invented which brings a huge opportunity to individuals, organizations or brands: content curation. While the history of communication until the end of the previous century has only been focusing on enlarging the distribution to a few published or broadcasted content creators, we now live in information overload where content curators can be the new super heroes.

Content Curation is the key to become a social influencer and thought leader. People need the amount of content they can consume to be cut into pices that make sense. Content screeners will be part of the next wave to combat content overload...

21.
Independent professionals
-
Show professional expertise
Research a topic
Generate business leads
Save time
Some have audiences > 1MM views
"Content curation will help to establish oneself
as a knowledgeable resource who adds value
to a topic or community."
Lauren Moss, Architect
(http://www.scoop.it/u/myd-studio)
"Over the past years I've tested different
content curation sites and found Scoop.it to be
the leader in both innovation and traffic
building potential.”
Brian Yanish, Marketing Consultant
(http://www.scoop.it/u/brian-yanish)
@gdecugis

25.
Educators
-
“Text book in the cloud”
Develop students’ critical thinking
Develop personal brand
"Seriously, more people know me
from Scoop.it than all my research
published in academic journals.”
Seth Dixon, Rhode Island College
Professor
“[Using Scoop.it]gave my kids the
opportunity to make several
decisions about the quality of the
content that they were finding on a
controversial topic.”
Bill Ferriter, 6th grade teacher, North
Carolina
@gdecugis

26.
Are you ready to become a
gatekeeper in your field ?
Get Started
Guillaume Decugis
Co-Founder & CEO
http://scoop.it
Come say hi! 48 2nd St, San Francisco
@gdecugis