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ABOUT US

From the day of our founding, we have existed to inspire and celebrate Asian beauty through our unparalleled blend of traditional Asian wisdom, pristine ingredients, and technological innovation to a customer base that spans the globe.

OUR VALUES

We are committed to creating a more beautiful world through our philosophy of inner and outer beauty, support of the arts, a devotion to heritage ingredients alongside R&D and best-in-class production standards.

BRANDS

SUSTAINABILITY

Amorepacific strives to create A MORE Beautiful World where nature, people and businesses harmoniously coexist through sustainable management. It has newly established a sustainable management system to lay a strong foundation for continuous growth in the future and is pursuing various activities to achieve its goals.

INVESTORS

Amorepacific Group has always sought to develop and innovate its DNA to serve its customers with the best beauty experience of all. By working together with all of our partners, we will try our best to maximize our shareholders' value and realise the full potential of the company.

Stock Price

Unit: KRW

SCM

Manufacturing

Best-in-class manufacturing operations and highest degree of quality throughout the entire production process.

Beautifully making quality products for over 70 years

In 1932, Yoon Dokjeong, mother of Amorepacific founder Suh Sungwhan, made her first beauty product: a pure, hand-pressed hair oil made from camellia nuts. Yoon believed in the importance of using the highest quality raw materials, and never hesitated to procure the best camellias for her oil from peddlers who would travel the Korean peninsula to deliver goods. Yoon, would spend extra hours extracting the flowers’ oil. Today, that focus on artisanal craftsmanship and dedication to quality remains at the heart of everything we do at Amorepacific. We call this the principle of Absolute Quality.

Our SCM approach pursues Absolute Quality along three key product dimensions: safety, effectiveness, and preservation. SCM has effectively embodied the principle of Absolute Quality by standardizing control criteria, increasing professional inspection for process control, and introducing experimentation equipment from the design to the mass production stages. Furthermore, SCM integrates the latest innovative technologies into Amorepacific manufacturing and logistics operations.

Achieving Absolute Quality

To realize our goal of Absolute Quality in manufacturing across our production sites, we recognized the vital importance of a standardized production infrastructure. The following initiatives have helped us to integrate our production practices, minimize deviation, and ensure quality throughout the entire manufacturing process.

“One IT” Infrastructure System

We developed the Global Manufacturing Execution System (G-MES) to monitor planning, performance, warehouse operation, and production control in real time. This has allowed us to standardize our production process for our entire supply network in one user-oriented tool. Our Global Quality Management System (G-QMS) handles quality-related data for our manufacturing process, from development to customer quality assurance. Together, G-MES and G-QMS make up our integrated One IT information management system.

Prediction Technology

Cosmetics manufacturing requires extreme precision; minute differences in the production process can have a tremendous effect on the integrity of the final product. To minimize variation in end product, and to maximize quality, we have implemented a system to predict which directions and at what speed production contents flow. Since 2012, we have analyzed countless flows and made modifications to the production processes and structures of our facilities. We have gone a step further by using this data to build facilities whose layout and structure is customized to particular cosmetics formulations, a manufacturing innovation unique to Amorepacific.

Manufacturing Standardization with RCS

With the goal of standardizing quality across production facilities, we constructed an IT-based Recipe Control System (RCS) that regulates the entire cosmetics manufacturing process. Our RCS has enabled us to eliminate human error from the manufacturing process, which minimizes deviations in quality, and enables us to continue delivering the healthiest, safest, and most effective products to our customers.