SEM/PPC Specialist

We’ re looking for a SEM/PPC Specialist! This person will be responsible for all aspects of planning and executing paid search, display, and social advertising campaigns ensuring that all campaigns meet quality and performance goals. If you’re a paid search and paid social rockstar then consider this:

Responsabilities

Plan and execute paid campaigns through social media, Google Adwords, Facebook and Linkedin

Optimize paid campaigns across different platforms to maximize lead generation goals and ROAS

Monitor budget, keyword bids, quality score and other key metrics

Work with analytics tools to setup and maintain data collection and conversion tracking

Recommend changes to creative and website pages to maximize opportunity

Delve into keyword research and market trends to find new opportunities to drive better results

Collaborate with other marketing team members and sales manager to ensure that marketing plans across various channels are aligned to meet monthly lead generation goals

Requirements

Google Adwords and Analytics certified

Strong French writing skills (English is a plus)

Demonstrated understanding of ROAS and ROI

Need to be analytical and be able to work with large data sets

Have an impeccable attention to detail and be organised

Self-starter mentality with an affinity for taking on new responsibilities and the ability to think outside the box