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Stores and shops opening on their first day are naturally going to have an influx of curious customers. To really drive business, you have to heavily promote your business both online and offline. For the latter, handing out flyers is one of the time-honored ways of getting this done. The content on a grand opening flyer should compel people to want to visit your business.

Include a Strong Call-to-Action

Use action words and convey a sense of urgency to encourage a high turnout. Here are some examples of call-to-action statements:

Visit our grand opening and be among the few to take advantage of our one-time-only mega discount deals.

Stop by our store on our grand opening for our unbeatable buy-one-get-one-free offer. This is a one-day promotion, so don’t miss your chance for big savings.

Include a Promotional Offer

In the above examples, it was made known that some form of promotion is in effect. Discounts are always a huge incentive for customers. Make it known what the specific offer is and how long it will be in effect. Typical offers include a percentage off on the entire purchase or buy one or two items and get one free or at a fraction of the price. The flyer can also include a coupon or a note telling the customer to present the flyer to the cashier to receive the discount.

Print Flyers by the Bulk

However you choose to design your flyers, print them by the bulk and distribute them one to two weeks in advance. Digital Print Services provides affordable business printing for businesses in and around Seattle. We also provide other printing services for marketing use, such as signage displays and vehicle wraps for company cars. For your grand opening flyers, leave the printing and put your marketing materials to work for your business.
Edited by Justin Vorhees