Netflix reports it’s rolling the dice by directing 25 percent of its total content spending on original programming, and it’s a gamble that’s working. In a new SurveyMonkey Audience﻿ survey, nearly half of all Americans’ favorite shows on the site are Netflix Original Series.

Popular Netflix original series:

Bloodline

Bojack Horseman

Daredevil

Fuller House

Grace and Frankie

House of Cards

Luke Cage

Master of None

Narcos

Orange is the New Black

Ozark

Peaky Blinders

Stranger Things

The Crown

The Killing

The Ranch

Trailer Park Boys

Unbreakable Kimmy Schmidt

Other Netflix original series not on the list:

Arrested Development

Hemlock Grove

Iron Fist

Marco Polo

The Get Down

The OA

By contrast, far fewer people highlight original programming on Amazon Prime or Hulu as their top shows.

Most popular Hulu originals:

Casual

The Handmaid’s Tale

The Mindy Project

Hulu originals not on the list:

11.22.63

Chance

Deadbeat

Difficult People

Dimension 404

Harlots

The Path

Most popular Amazon original series:

Bosch

Mozart in the Jungle

Sneaky Pete

The Grand Tour

The Man in the High Castle

The Tick

Transparent

Amazon original series not on the list:

American Gods

Betas

Comrade Detective

Just Add Magic

Patriots

Preacher

Red Oaks

Ripper Street

The New Yorker Presents

The emphasis on Netflix original programming also works particularly well among certain audiences. Overall, far more adults tune into streaming sites for already released TV shows and movies compared with original content. But more than half of Black and Hispanic viewers tune in for Netflix originals.

About our study: On October 4 through 7, we used SurveyMonkey Audience to survey a nationally representative sample of 1,355 people aged 18+ in the United States. The samples were age and gender balanced according to the 2010 U.S. Census.

There’s a lot more you can do with SurveyMonkey Audience, our survey panel solution for market research. Check it out now.

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