At Sprout Social, we believe open communication creates progress. Therefore, we welcome feedback from our customers (in any format or medium), because it helps us build the best product and company possible. When that feedback is…

When it comes to business, social media is very much a team effort. That means several stakeholders are likely contributing content across a variety of social profiles that belong to your brand. In order to keep everything together—and…

It’s called madness for a reason. This year, an estimated 40 million Americans will fill out more than 70 million brackets as part of the NCAA Championship Tournament. Put into context, that’s more brackets completed…

One thing is clear: If you read this blog, you like social media. You might even say you love social media. But when it comes to being wired in 24/7—a path where social media management often leads—how much is too much?…

Social media networks have quickly proven themselves a huge boon to journalists and reporters. Sure, all professions benefit from networking and brand building on social, but the real-time pace is particularly powerful for the people who find and report…