How to Create a Custom Label

Creating Custom Labels are mainly for Google channels. It helps you group certain products that are on sale or promotion, for instance, into one column you can create special bids for

On the dashboard, click on PRODUCT RULES

Click on CUSTOM LABELS

Click on ADD A GOOGLE MERCHANT CUSTOM LABEL

4. Enter the name of the custom label you want to create e.g. Winter Sales

5. Next to the IF button, select the attribute you want the rule to apply to e.g. if (sales price>>is greater than>>50, then assign all products that meet the above condition with the label Winter Sales). This means that all products in your store that are over $50 are on Winter Sales