11 Jan 5 No Fail Ways to Keep Your Head in the Game When It Comes to Energy Marketing

I had the honor of attending the Energy Marketing Conference in September in New York City and I met hundreds of retail energy professionals who were having a great time and learning a ton of great information! Yet, when I sat and spoke with many of you, the stress about running a retail energy supplier came to the surface.

As a Life Coach, I understand what you’re feeling and I’m here to tell you that you’re not alone. It’s not exclusive to this industry. Most of those feelings come from uncertainty as to what might happen tomorrow, in the industry, in your company, on a more personal level your job and maybe even your private life.

As is customary in the beginning of a New Year, we tend to do some introspection and think about resolutions we’d like to make. I propose that this year, instead of resolutions, which tend to be temporary, let’s call them revolutions. Let’s revolt against the old and what hasn’t been working, and make the changes permanent.

We must start by figuring out our “Why”.

Every day that you question yourself and wonder if you’re succeeding, look back at your “Why” and you’ll have your answer.

Each day spend 10-15 minuteseither alone or with colleagues Brainstorming. It’s crazy how great ideas have come about thru doing this daily. Some days you might get nothing worthwhile and some days you may come up with the next great thing to propel your business to the next level.

Using these techniques to establish your “why” will make everything you do more meaningful. The more you know “why” you’re doing something and focus on that “why” as your motivation, the better your chances for success! Many successful people, point to their “why” as to the secret of their success.