Headlines are key to driving visitors to your website. As you draft your headline, think about the following:

Does your headline touch a nerve?

Does it make a unique claim or statement?

Does it provoke curiosity?

Is it credible?

It is specific?

Does it have a news element?

Does it offer a compelling benefit for reading?

One way to get new ideas for headlines is to consider a variety of approaches to reaching your target audience. Here's a list of headlines you may wish to review the next time you place an online text ad.

Ask a Question
What Do QA Managers Know, That Others Don't?

Something New
New Flux Reduces Defects and Cleans Itself

Introduction/Announcing
See the Fastest Chip Shooter - Must See Breakthrough