Hits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

May 28, 2015

Celebs have long cottoned to e-commerce: Think Gwyneth Paltrow 's Goop, Jessica Alba's The Honest Company and Blake Lively's Preserve. Now everyone's favourite spunky southern belle, Reese Witherspoon, has launched Draper James, where you can pick up demure pieces for the home and the bod (hope you like monograms) that purportedly will jettison you into ladyhood. Here's a sampling of the home-decor finds, y'all.

By Iris Benaroia

Shopping

Hits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

May 28, 2015

Celebs have long cottoned to e-commerce: Think Gwyneth Paltrow 's Goop, Jessica Alba's The Honest Company and Blake Lively's Preserve. Now everyone's favourite spunky southern belle, Reese Witherspoon, has launched Draper James, where you can pick up demure pieces for the home and the bod (hope you like monograms) that purportedly will jettison you into ladyhood. Here's a sampling of the home-decor finds, y'all.

By Iris Benaroia

Welcome to Draper James: KINDLY click around

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Welcome to Draper James: KINDLY click around

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Oh, Reese Witherspoon, with your overbite, whisper of a lisp and cheery floral two-piece ensemble that apart from you only looks good in a kiddie sandbox, you're so darn adorable we'll buy whatever it is you're peddling. What's that? Southern charm. Yes, ma'am, we're in.

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Welcome to Draper James: KINDLY click around

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Oh, Reese Witherspoon, with your overbite, whisper of a lisp and cheery floral two-piece ensemble that apart from you only looks good in a kiddie sandbox, you're so darn adorable we'll buy whatever it is you're peddling. What's that? Southern charm. Yes, ma'am, we're in.

Custom Mint Julep

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Custom Mint Julep

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At first glance, this silver vessel with magnolia detail looks like a fancy wastebasket — it's actually made for the most southern of beverages, the mint julep. But you don't have to be an imbiber at the Kentucky Derby to enjoy it. Draper James suggests engraving it with an initial and then primping it with a bouquet of flowers. You should also buy it in multiples, apparently, since most cups make sense in doubles or quartets. A cup/vase for $85 a pop? What do you think of that?

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Custom Mint Julep

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At first glance, this silver vessel with magnolia detail looks like a fancy wastebasket — it's actually made for the most southern of beverages, the mint julep. But you don't have to be an imbiber at the Kentucky Derby to enjoy it. Draper James suggests engraving it with an initial and then primping it with a bouquet of flowers. You should also buy it in multiples, apparently, since most cups make sense in doubles or quartets. A cup/vase for $85 a pop? What do you think of that?

Southern Sayings Cocktail Napkins Set

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Southern Sayings Cocktail Napkins Set

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We're suckers for cheeky graphics on cocktail napkins, especially after one too many at a party. These square cloths are so civilized and charming, you won't risk offending anyone. Draper James partnered with Number Four Eleven, a store in Savannah, Georgia, to create the embroidered Sferra linen cocktail napkins for $85 a set. At that price, here's a tip: serve non-staining drinks.

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Southern Sayings Cocktail Napkins Set

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We're suckers for cheeky graphics on cocktail napkins, especially after one too many at a party. These square cloths are so civilized and charming, you won't risk offending anyone. Draper James partnered with Number Four Eleven, a store in Savannah, Georgia, to create the embroidered Sferra linen cocktail napkins for $85 a set. At that price, here's a tip: serve non-staining drinks.

Totes Y'all Carryall

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Totes Y'all Carryall

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Get your grits in there! With its cursive navy-blue lettering and magnolia detail, the Totes Y'all Vanderbilt bag is good for carting to the farmers' market, or lugging around town with work essentials. It is somewhat dashing. The website, which seems fixated with adding initials to everything, suggests you "monogram it with gold foil lettering or personalize it by hanging our custom leather key fobs from the attached exterior ring!" Price: $155.

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Totes Y'all Carryall

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Get your grits in there! With its cursive navy-blue lettering and magnolia detail, the Totes Y'all Vanderbilt bag is good for carting to the farmers' market, or lugging around town with work essentials. It is somewhat dashing. The website, which seems fixated with adding initials to everything, suggests you "monogram it with gold foil lettering or personalize it by hanging our custom leather key fobs from the attached exterior ring!" Price: $155.

Pewter Frame

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Pewter Frame

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Draper James loves engravings. Maybe it's a quaint southern thang. This frame features Draper James' magnolia logo, so everyone will know you paid $125 for a nondescript 5X7 picture holder.

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Pewter Frame

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Draper James loves engravings. Maybe it's a quaint southern thang. This frame features Draper James' magnolia logo, so everyone will know you paid $125 for a nondescript 5X7 picture holder.

Hush Y'All iPhone 5 Case

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Hush Y'All iPhone 5 Case

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There's that D again, this time smack dab in the middle of a $40 coral-coloured iPhone case. We thought the site was about being ladylike and yet having branding stuffed down our mint-juleped-quenched throats doesn't feel at all polite.

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Hush Y'All iPhone 5 Case

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There's that D again, this time smack dab in the middle of a $40 coral-coloured iPhone case. We thought the site was about being ladylike and yet having branding stuffed down our mint-juleped-quenched throats doesn't feel at all polite.

Magnolia Objet

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Magnolia Objet

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Doodad fetish? A gold magnolia ($98) with captivating whorls makes for a striking paperweight or an accessory for a shelf.

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Magnolia Objet

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Doodad fetish? A gold magnolia ($98) with captivating whorls makes for a striking paperweight or an accessory for a shelf.

Peachtree Notepad

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Peachtree Notepad

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Ah, paper, it's such an anachronism it makes one weep. This fetching find is ideal for the person who loves making to-do list (right here)! Created by Kentucky-based graphic designer Hanna Seabrook and printed in Raleigh, North Carolina, this $14 notebook is peachy keen.

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Peachtree Notepad

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Ah, paper, it's such an anachronism it makes one weep. This fetching find is ideal for the person who loves making to-do list (right here)! Created by Kentucky-based graphic designer Hanna Seabrook and printed in Raleigh, North Carolina, this $14 notebook is peachy keen.

Monogrammed Blanket

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Monogrammed Blanket

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Snuggle up on the couch with a $128 fringed DJ throw — this is a Draper James blanket, y'all, and don't you forget it! On a serious note, this cozy home-decor staple would actually look smart with less branding.

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Monogrammed Blanket

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Snuggle up on the couch with a $128 fringed DJ throw — this is a Draper James blanket, y'all, and don't you forget it! On a serious note, this cozy home-decor staple would actually look smart with less branding.

Southern Greeting Cards, Set of Four:

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Southern Greeting Cards, Set of Four:

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Is it mean to say this is a bit boring? There, we said it. PS: The set will set you back $30.

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Southern Greeting Cards, Set of Four:

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Is it mean to say this is a bit boring? There, we said it. PS: The set will set you back $30.

Horseshoe Objet

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Horseshoe Objet

11/15

Look, we're all down with the objet scene but horseshoes are special. They should be rusted, or at the very least real. The best ones come from estate sales, at a barn sale on the side of the road or someone's attic. This $98 accessory just feels too derivative and perfect.

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Horseshoe Objet

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Look, we're all down with the objet scene but horseshoes are special. They should be rusted, or at the very least real. The best ones come from estate sales, at a barn sale on the side of the road or someone's attic. This $98 accessory just feels too derivative and perfect.

Baby Blanket

Magnolia Bowl

13/15

Magnolia Bowl

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Draper James commissioned Kaminer Haislip, a silversmith from Charleston, South Carolina, to make this sterling silver bowl. It's $400 and looks skillfully made. Go meta: accessorize it with real magnolia blooms.

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Magnolia Bowl

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Draper James commissioned Kaminer Haislip, a silversmith from Charleston, South Carolina, to make this sterling silver bowl. It's $400 and looks skillfully made. Go meta: accessorize it with real magnolia blooms.

Paper Coasters, Set of 12

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Paper Coasters, Set of 12

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Imagine if Pleased as Punch, the saying on these coasters, was actually part of anyone's reality? Blanche Dubois would have adored these polite, antiquated pieces ($20 for a set of 12), and we truly hope civility makes a comeback. Until then, pass the hooch!

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Paper Coasters, Set of 12

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Imagine if Pleased as Punch, the saying on these coasters, was actually part of anyone's reality? Blanche Dubois would have adored these polite, antiquated pieces ($20 for a set of 12), and we truly hope civility makes a comeback. Until then, pass the hooch!

Big Pillow

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Big Pillow

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Draper James partnered with Number Four Eleven, a store in Savannah, Georgia, to create an embroidered linen throw pillow that features a single initial monogram in ornate font ($175). One cushion as wedding gift? Would be kind of strange — make it two and you've got a gift (and a lighter wallet).

ShoppingHits and Misses from Reese Witherspoon's New Lifestyle Site, Draper James

Big Pillow

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Draper James partnered with Number Four Eleven, a store in Savannah, Georgia, to create an embroidered linen throw pillow that features a single initial monogram in ornate font ($175). One cushion as wedding gift? Would be kind of strange — make it two and you've got a gift (and a lighter wallet).