John O'Brien

Beginning today, this blog will no longer cover cybersecurity or blockchain per se. There’s just too much out there for me to do justice to AI and blockchain (including cryprocurrencies). I will continue to include news about blockchain that is directly AI-related. At the same time, I will redouble my efforts to cover access…

Are Lawyers Ready to Be Managed by Metrics? “There’s momentum in Big Law firms, corporate legal departments and technology companies alike for a data-tracking system that could have radical consequences for the entire legal industry.” Here’s the very interesting and thorough article by Roy Strom.

About the Author

As a consultant, Mark pioneered professional service firms’ use of market research, process improvement, and competitive intelligence to make smart business decisions. As a CMO/Marketing Director he was instrumental in shaping strategic direction and branding for O’Melveny & Meyers, Nixon Peabody, Waller, and Lewis Roca Rothgerber Christie. One of the first recipients of the Legal Marketing Association’s lifetime achievement award, Mark’s many other honors include:

Trustee and President-Elect of the College of Law Practice Management

Included on inaugural list of the National Law Journal’s “Business of Law Trailblazers & Pioneers”

Advisory Board of “Attorney at Work”

2014 winner of Nashville Business Journal’s “CMOs of the Year” award

GE-trained Six Sigma Black Belt and Champion

Distinguished Graduate Alumni of the University of North Carolina (Go Heels!)

Mark is a frequent speaker and writer on artificial intelligence, market research, competitive intelligence, branding, and business strategy. Outside the business world, he is active on behalf of environmental organizations, a Master SCUBA Diver, avid cyclist, Boy Scout leader, and proud father of two Eagle Scouts.

About the Firm

Business leaders face myriad decisions each and every day, with each choice an exercise in risk management. In most cases, the risk is negligible or the best course is obvious. Then, there are the important decisions where precedent and sound judgment just aren’t enough. That’s when you need Market Intelligence.