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Verizon and Redbox have started testing their forthcoming joint video service, which will offer DVD rentals and streaming video, according to a report.

At this point, the service just entered internal "alpha" testing, and is expected to launch later this year, according to FastCompany. While details are scant, the new service is slowly moving towards becoming a reality. It has been dubbed "Redbox Instant by Verizon," and Shawn Strickland, who previously worked as a vice president in Verizon's FiOS business, will lead the effort as its as newly appointed CEO.

A landing page for the new service that went live today says it will offer "DVDs at the kiosk + instant streaming hits, all in one fist-pumping package." Those who are interested can provide their email to receive updates about the service.

No details have yet been released about subscription rates or content.

Verizon and Redbox owner Coinstar first announced plans for the joint venture back in February, which will combine Redbox DVD and Blu-ray rentals with an on-demand streaming and download service from Verizon. When it finally launches, the service will compete with alternatives from the likes of Netflix, Amazon, Hulu, and HBO GO.

"All consumers have immediate access to new-release DVD and Blu-ray Disc movie rentals through more than 36,800 Redbox kiosks nationwide and can instantly view popular entertainment content anywhere, anytime, using the devices they prefer with a Redbox Instant by Verizon subscription and video on-demand streaming service," according to the landing page.

Redbox has DVD kiosks in supermarkets, drug stores, and other locations nationwide. Customers can reserve movies or games on their computers or smartphones, pick them up from a nearby location, and return them when finished. According to an NPD survey from earlier this year, Redbox is the most popular source of DVD and Blu-ray disc rentals.

Meanwhile, Verizon's cable service offers on-demand content, while FiOS customers can also tap into Flex View, which lets users buy or rent movies and watch them on portable devices.

Angela has been a PCMag reporter since January 2012. Prior to joining the team, she worked as a reporter for SC Magazine, covering everything related to hackers and computer security. Angela has also written for The Northern Valley Suburbanite in New Jersey, The Dominion Post in West Virginia, and the Uniontown-Herald Standard in Pennsylvania. She is a graduate of West Virginia University's Perely Isaac Reed School of Journalism.
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