Category Archives:FIRE

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Getting Your Organization Passionate About Executing The Best Ideas

The next stage is to consider how these ideas might be implemented by your organization. Step one is to think about how to pitch your best idea. Look at the top ideas and say to yourself as the leader, “These are great ideas—how can we execute them?” The following questions will help you get to […]

Prioritizing The Best Ideas To Work On

Once you’ve generated your ideas the next step is idea ranking to determine the potential to become innovations. So, how do you decide which ideas to work on? The typical innovation process leaves that decision to the senior-level managers, which seems like a logical choice. They’re senior, so they should have the wisdom to make the […]

Being Open To Ideas From Unexpected Places

The Killer Questions are used in the Ideation phase of FIRE. The point of the Killer Questions is to keep you focused on a specific facet of your organization, your customer, your product, or your operations, but at the same time keep your search for ideas expansive within that area. The Killer Questions will help […]

Narrowing Your Search Improves The Quality Of The Ideas

The first stage of FIRE, Focus, is about doing a thorough but organized search, so you don’t inadvertently ignore a critical area of discovery. Successful innovation is the translation of better ideas into something, such as a product, that is real. If you are focused in your approach, you will be able to decide if […]

Using A 4 Step Framework To Improve Innovation Impact

The main challenges that all organizations face are what I call the innovation gap and the innovation delay. The innovation gap is the difference between the need for really great ideas and the actual supply of them. The innovation delay refers to how long it takes you to go from selecting an idea for execution to […]

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About The Book

In Beyond The Obvious, you discover how to get back to asking the right questions – ones that lead to radical breakthrough innovation. Full of real-world examples, this book will change the way you operate, innovate, and create.

These questions will re-frame the way you see your products, your customers and and your organization. Whether you’re a company of thousands or a lean startup. Beyond The Obvious will give you the skills to create game-changing innovations.

I'm an award winning innovator of products and technologies that are used each day by 100’s of millions of consumers and businesses worldwide. Most recently I served as Chief Technology Officer for Hewlett-Packard (HP).

In Beyond The Obvious, you discover how to get back to asking the right questions – ones that lead to radical breakthrough innovation. Full of real-world examples, this book will change the way you operate, innovate, and create. More about the book ...

About Me ..

I'm an award winning innovator of products and technologies that are used each day by 100’s of millions of consumers and businesses worldwide. Most recently I served as Chief Technology Officer for Hewlett-Packard (HP).More about me ...