I’m being told to empty my mind as I sit with a headset on with four electrodes – three on my ear and one on my forehead – in front of a giant screen. On a small monitor attached to my seat, I see lines that represent my laidback alpha brainwaves drop steadily down to the bottom of the screen (ah, so all that yogic downward-dogging does actually calm you).

Now I have to ramp my brain up again: I’m directed to start concentrating hard as I stare at a live screen of the CN Tower in Toronto (I could have chosen Niagara Falls or Ottawa’s parliament buildings). As my beta brainwaves go to work I make the 1,300 LED lights around the structure spin – and, not to show off, but I mean Whirling-Dervish spin. The world’s largest thought-controlled experience is part of the business and… Read more