Notes:
1) Please use your PF.com username for your bracket name, or as part of your bracket name. It's more fun when everyone knows who is who.
2) Don't forget to enter the Quicken Loans Billion Dollar Bracket Challenge.
$1B for a perfect bracket (good luck with that!)
$100K to each of the top 20 brackets at Yahoo overall

Yeah, this is odd. I can take advertisments to my mail accounts but to my phone number won't happen.

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Interesting. Had not read that before. Thanks for the link.

E-SIGN
Submitting your mobile phone number and clicking on “Send SMS” constitutes your agreement to accept electronic disclosures, signatures, records, and other communications in your interactions with us (including, for example, your agreement to use electronic records to document your Yahoo account and your consent to receive automated, marketing text messages). You may withdraw your consent to use an electronic record by submitting a form to Yahoo using this link. To access and retain a copy of this disclosure or any information regarding your consent to receive the text messages, you will need (i) a device (such as a computer or mobile phone) with a web browser and Internet access and (ii) either a printer or storage space on such device. To request a free paper copy, submit a form to Yahoo using this link.

SMS/Text Messages
Submitting your mobile phone number and clicking on “Send SMS” also constitutes your electronic signature and consent to receive not more than 2 automated, marketing text messages, per week from Yahoo and third parties acting on Yahoo’s behalf (e.g., our service providers). Providing your consent to receive these text messages is not a condition of purchasing any property, goods, or services. To participate in the free Yahoo Sports Tourney Pick‘em 2014 or Quicken Loans Billion Dollar Bracket Challenge with Yahoo Sports, you must initially agree to receive text messages from Yahoo, if you provided a mobile phone number. However, you can text STOP at any time or use this link to opt out of further text messages. Message and data rates may apply.

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Yahoo better not abuse this or it might blow up in their face.

On the bright side, I haven't received any unsolicited texts since starting a different bracket pool last Monday.