Audience Connect

Custom Audience API

To support a strong social media strategy, it is important to have an easy data flow between different business units.

That’s why we are providing both our customers and partners with open APIs to integrate with their business and connect with their audiences, wherever they are.

In Komfo, we are continuously enriching social data from multiple sources and make it fully accessible. We believe that data should not stay locked into one department of a company. All teams should be able to gather and share information, and thus fit together the pieces of the puzzle.

Komfo Custom Audience API
With our Custom Audience API, organizations can integrate data and intelligence from any CRM, BI, CMS, email marketing source or any other system into their social media target group strategy via Komfo. Social advertising is, in most cases, a pursuit of targeting the right target groups with precise messages. Applying business intelligence from a customer database to this logic is ground-breaking.