The Swiss have a penchant for design. If we may be allowed to overgeneralize--see Helvetica, army knives, swatches and Acne Studios.

The stores that house the clothing brand are deemed "studios" because of the acronym's (Ambition to Create Novel Expression) mission for artistic expression. The studios are art pieces of their own designed by Andreas Fornell, in-house Acne architect extraordinaire who prefers inspiration via women's fashion magazines rather than magazines of his own craft. Each studio is unique, never the same and is often reflective of its locale (Acne has branched out globally since its creation in 1996).

Fornell's newest masterpiece, a flagship "studio" in Tokyo, retains an industrial feel originating from the space itself while echoing a "modern Stockholm house" as per Acne founder Jonny Johansson's orders.

One Response to “New Acne Store in Tokyo”

[…] of getting free back scratches and being able to nap whenever, these pooches also get to star in Acne’s spring/summer 2013 campaign. Don’t worry, that sounds better than our day job, too (and we […]