LinkedIn has over 500 million users, taking out a significant slice of the social media pie. Compared to Facebook (1.2 billion users) and Instagram (700 million users) LinkedIn is still comparatively small, but new features and changes in 2017 reflect a boost to its user base.

Bartercard member Jillian Bullock is Australia’s only certified LinkedIn consultant who can maximise the effectiveness of your LinkedIn profile whether strengthening business contacts or sourcing new leads. She also has the latest LinkedIn features, tips and tricks on lockdown:

In today’s world of instant information, many businesses have shifted their attention to what’s being said about them in the digital space.

While online review sites like Yelp and social platforms like Facebook are a fast way of sharing positive (and equally negative) experiences, it’s easy to forget about the power of referrals. This simple concept costing a fraction of your expenditure can break through the clutter and quickly fast track new business.

So, do you have a customer referral program in place, and if so, are you using it in the most effective way?