Local State University Increases Enrollment

Client Success: Advertising for Higher Education

Local State University Increases Enrollment

A local State University was looking to generate awareness and drive enrollment for the Fall and Spring semester. They were interested in targeting traditional and non-traditional students as well as underserved, minority and low-income students.

This campaign delivered results well above industry benchmarks, and led to a 4.2% increase in student enrollment - the largest increase among all universities in the state during the campaign's 9-month time frame.