Belgian cartoonist Peyo created The Smurfs back in 1958 for the kids comics market, and over the years it has grown into a worldwide property. The little blue gang have featured in comics, books, TV cartoons, games and a number of movies, most recently the blockbuster ‘Smurfs: The Lost Village released in April of this year. There will be a Smurfs theme park opening in Spain in 2020. They have also been a merchandising sensation appearing as all sorts of figures over the years - including Mc- Donald’s promos. Now we are very happy to announce that there will be a first series of POP! figures to add to those collectibles.