Perhaps the only thing that changes more rapidly than technology in today's amped-up digital environment is the terminology used to describe that technology and its impact on consumers--and marketers. One recent example is the advent of the term "omnichannel" marketing, which many struggle to differentiate from another relatively recent term--"multichannel" marketing. Still, those who are most enmeshed in the field say there is a key distinction between the two, and it's one that will have an impact on marketers as they continue to seek ways of having a meaningful impact on the consumers they hope to engage. And, importantly, it's less about technology than it may seem.

Julian Assange Challenges Extradition

Wikileaks founder Julian Assange has been given 14 days to challenge a ruling that would send him back to Sweden to face sexual assault and rape charges, according to The Guardian. The central point Assange's attorney's must challenge would be the interpretation of international treaties determining if a public prosecutor can be considered a "judicial authority" which would make Assange's arrest warrant lawful. If it is determined that a public prosecutor is not a judicial authority, Assange might not face extradition.

The court ruled against Assange by a five to two vote. This is the first time the Supreme Court in the UK will hear a challenge from a ruling it handed down.

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WikiLeaks suspended operations due to a financial blockade that has cut off 95% of its revenue, according to Slate. Co-founder Julian Assange announced that if the blockade continues, WikiLeaks will be unable to continue operations into next year, and said WikiLeaks will now focus on fundraising efforts to maintain cash flow.