John Pereless: Build a Strategy for Effective Social Media Marketing

Wednesday, 14 January 2015

According
to John Pereless, social media websites
give a chance to different online businesses to showcase their services in an
effective manner. If you are also interested in showcasing your services to a large
customer base, build out an effective social media marketing strategy for your audience
suggests John Pereless.

Know Your Audience

John Pereless advocates that while
designing an effectual marketing strategy, it is important to know your
audiences. Ask yourself, who are you trying to target? Having knowledge about
your targeted audience will help you to keep their preferences in mind. For
instance: While LinkedIn users majorly compromise of graduates, Facebook users
are principally teenagers. So match the marketing efforts with the social media
websites on which your targeted audiences are spending their most of the time,
suggests John Pereless.

Allocate Budget

You need to
set a budget for social media marketing strategy. Having a prefixed budget will
help you to design your marketing scheme accordingly suggests John Pereless. Make a list of different
tools and services that are required by you. As recommended by John Pereless, you can even outsource different
services. A well established strategy will help you to focus on your targeted
audience in a better manner.

Analyze the Competitors

If you want
to remain ahead in the race, analyzing your competitor’s weaknesses and
strengths can really help you recommends John
Pereless. Start discussions with your teammates to find a solution to
design a better marketing strategy. You can ask your audience to share your
articles and blogs on social media websites as this will help you in gaining additional
benefit advocates John Pereless.

Content is the King

Having
knowledge about the content that will be published on your website is also
important. Write interesting and engaging content to attract the audience. Further
John Pereless recommends company
owners to remain consistent in posting blogs or other information on their
website. Interesting and informative posts will help you to gain the attention
of internet traffic to your website suggests John Pereless.

Choose a Channel

If you have
a small business, it is always beneficial to choose a specific social media
website to market your company rather than advertising it on every website
advised John Pereless. Avoid wasting
your time on every channel, rather choose your targeted audience recommends John Pereless.

So if you
want to advertise your business over different social media websites, build up
an effective marketing strategy.

John Pereless@authorstream

John Pereless @ Fotolog

Press Release by John Pereless

About Me

John Pereless is President / CEO of Pereless Software, a global software development firm delivering business solutions and custom applications to customers including National Geographic Channel, Fox, PepsiCo, and Nokia Siemens Networks. He is responsible for the strategic and overall business development of Pereless.