The newsletter design for the Government’s Cotton Research and Development Corporation, ‘Spotlight’, was for a quarterly publication that was in desperate need of an overhaul. We were appointed to redesign its format and increase readership.

We developed a layout grid that is interchangeable and the colour palette for each issue is based on the hero shot from the front cover.

The new design for the newsletter has been very well received both internally and externally with the industry newsletter enjoying its highest ever readership levels.

As a result, Percept Brand Design have been included on the preferred supplier panel for other Australian and NSW Government departments, as a graphic design services supplier.

If you are interested in newsletter design, Percept would happily discuss your project with you. Feel free to contact us.