Armenia's market responds with soaring prices to its increasing beef demand towards the New Year.

The general inflation is also playing a part in this. In comparison with same time period last year, beef prices in Armenia's capital Yerevan increased by 19.5% in November 2011, and the current prices for one kilogramme of beef ranges between AMD2,800-3,800 (US$7.28-9.88), the news reported.

And a key problem in supplying the capital with fresh meat is the absence of the link between Yerevan's trade organisations and the farmers.

To note, the inflation in the past two years has left an adverse qualitative impact on the food selection of Armenia's population. And as a result, low-income families are cutting down on their meat consumption.