Origins of No Cookie Cutter Wines

Over the last few years I have been showing different small production Sauvignon Blancs from New Zealand. Two wines were from different regions in Marlborough, the Golden Mile and the Awatere Valley. Another the Waipara Valley near Canterbury. All have different approaches in the vineyard and winemaking to include blending of Semillion, another high density vineyard planting and yet another the subtle use of barrel fermenting. All are produced in small quantities of less than 3,000 cases.

In New Zealand, wines like this are the minority in terms of total litres produced and the majority in terms of number of producers. About 87% of all New Zealand wine producers make less than 25,000 cases per year. This means the majority of wines found outside of New Zealand are from the bigger players, this makes sense.

Here is an exchange that took place in London that highlights why much of New Zealand’s wine never leaves the country.

“I also met 2 charming Antipodeans from New Zealand who were working in Bristol to whom I apologised beforehand about part of my talk re the additives in cheap New Zealand wines.”

Their reply was “Please don’t apologise. It’s a well known fact back at home that the cheaper wines are produced for the masses and the locals won’t buy it – so we send it over to you!”You can read the full article here.

For this reason, it was not uncommon to hear the phrase “No Cookie Cutter Wines” because most people had and still have not been exposed to this side of New Zealand wine. So I filed the comment away for future use. At the same time there were many comments about wines from many places all starting to taste the same and it made sense to use the comment for a greater purpose.

Today, we have a simple site with some guest commentary about wine. The site is open to those who have a story to share. With today’s changing flow of wine information, this is one more place to both contribute and find new and delicious wines. We will also develop the regional themes in the image below.