DJ Ian Ali is no stranger to providing tunes to events for some
big names, but two Super Bowl shindigs he was recently commissioned for may top
them all.

Ali, who runs Jersey City-based Lifetime Entertainment,
which he describes as a "full-service music entertainment and production
company available for any special event or celebration," will be bumping music
for pre- and post-Super Bowl parties for the Denver Broncos Sunday at the Hyatt
Regency hotel, where the players have been staying this week.

The first will be a party for friends and families at noon Sunday to celebrate playing in the NFL championship games. Then at 11 p.m. Ali will be DJ-ing what he hopes is a Super Bowl champion celebration.

Ali, 38, whose DJ career began in his freshman
year at McNair Academic High School in Jersey City, said he does 70 or more weddings a year -- many at the Hyatt. In fact it was hotel representatives that recommended him to the Broncos.

"They love me at the Hyatt because I do a lot of weddings
there," he said. "They call me their favorite DJ."

Hermes, the New Jersey Nets, Environmental Defense Fund, Al
Gore, Sen. John McCain, Mark Ecko, and Walt Frazier have all been past
clients of Ali's, so he won't be starstruck working with the Broncos. But the
hype surrounding the Super Bowl makes the party unlike anything he's been
tasked with before.

"I'm pretty stoked about it, and definitely looking forward to it," he said.

Ali said he's also already been getting excited feedback from
fans, friends and family, who have been begging to let them get in on the
action alongside him.

"It's a big deal because I put it on Facebook and I got probably
close to 400 likes. I've never gotten past 80 or 100," he said with a chuckle.

Ali hopes Sunday's gigs will lead to even bigger
and better things.

"I'm hoping it's a stepping stone. I have quite a few
established clients which are not as cool to publicize, but this is definitely a
nice thing to promote," he said.

"Hopefully if people see that I'm doing this kind of scale
of event, they'll call me for other things like it," he said.

As for the night's playlist, the team hasn't asked for any specific jams, but the team did send him a collection of songs that are usually played at their games,
ranging from hard rock to hip hop to dance to country.

"They just told me to have a good time with it," he said.

The post-game party is on, win or lose, so Ali
knows he may have to try a little harder if the Broncos lose to the Seahawks.

"Obviously the mood's going to be different inside but everyone's
still going to be there," he said. "I'll try to make them have a good time
regardless."