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SEATTLE — Jones Soda Co. announced the launch of soda
fountains for foodservice in February.

According to a spokesperson, the soda machine is available
in Canada and the company is already working with B.C.-based Overwaitea Food
Group and is working to set up a deal in Ontario.

“There has been a recent increase in interest for premium
craft soda, making this the perfect time for Jones Soda to launch our new
margin-enhancing program,” Jones Soda chief executive officer Jennifer Cue said
in a release. “We have created a fresh, custom program that truly sets us apart
from standard, ordinary fountain programs.”

John Chapman, director of restaurants for Overwaitea Food
Group called Jones “an iconic brand” across Canada.

“We chose to work with Jones Soda for our new fountain
initiative because we really wanted to offer something different and premium, with
higher-quality ingredients,” he said in a statement.

According to the statement, Jones Soda will continue to
leverage its catalog of submitted photography with co-branded fountain
equipment that incorporates “both neighbourhood-specific images submitted by
consumers, as well as retailer-selected photographs that reflect the theme of
each location.”

“We look forward to expanding our craft fountain program as
these foodservice concepts continue to expand and as larger foodservice
operations look to more premium craft sodas as a real option,” Cue said.

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Ishcom Publications was established in 1986 with the launch of Ontario Restaurant News, offering national coverage with a provincial focus of the news that matters to the restaurant and foodservice industry. The company expanded its regional concentration with the addition of Pacific/Prairie Restaurant News and Atlantic Restaurant News. In 2004, Ishcom Publications added Canadian Lodging News to its portfolio to offer its industry news coverage to the accommodation sector.