The ad, featuring the title “Muslim Mafia,” was first was rejected by Google’s automated system that flags key words. Then it was rejected by a review team before it was pushed by WND’s ad rep to a higher level and finally accepted by a policy team in New York City.

Google spokesman Rob Shilkin said the company, as a rule, does not speak on the record about specific accounts. In general, he explained, Google has an automated system that detects certain words and flags them for review.

“It happens quite regularly, so it’s not like someone looked at the ad and said, ‘This doesn’t appeal to us,’” he said.

The ad, he explained, “was flagged by the system, because of the words it contains and then upon further review it was approved. This is how the system is supposed to work.”

WND advertising representative Tim Kaelin said, however, that the ad wouldn’t have been accepted if he had not pressed the issue with a Google tech rep and an account executive who pressed for it to be read by human eyes.

Google’s first response to the ad was a standard email reply to Kaelin that classified the ad as “Unacceptable Anti Content.”

The message, explaining “one or more of your ads or keywords have been disapproved,” said:

‘Anti’ and Violence: Unacceptable Anti Content: At this time, Google policy does not permit the advertisement of websites that contain content such as Nazi memorabilia or KKK collectibles. As noted in our advertising terms and conditions, we reserve the right to exercise editorial discretion when it comes to the advertising we accept on our site. Your ad has been suspended at this time.

The book “Muslim Mafia” presents original material obtained in a six-month undercover operation that document the close relationship of the Washington, D.C.-based Council on American-Islamic Relations to the international Muslim Brotherhood, the progenitor of major Islamic terrorist organizations such as al-Qaida and Hamas.

When it was released in 2009, members of Congress held a news conference urging that its revelations about CAIR’s influence on Capitol Hill and its threat to national security be investigated.