Amazon flexes its streaming VR muscles with recent executive hire

December 27, 2016

Although details of Amazon’s plans for virtual reality content remain largely undisclosed, the company has confirmed their recent hiring of Genna Terranova, former director of the Tribeca Film Festival. VR industry leaders speculate this appointment may lead to 360-degree content or full immersive experiences, and utilization of a full VR video platform that Amazon is currently building. Amazon entering into the VR streaming field would position it as one of the first major streaming services to do so, even though Netflix its closest competitor has its VR app on Gear VR and Google Daydream.