Sustainability isn't a marketing ploy. It's a business philosophy;
one B&Z takes seriously. The items in our self promotion campaign were made from
recyclable metals and plastics and the pieces were packed in all-natural fibers and
shipped in highly recyclable corrugated cardboard boxes. This campaign was featured in
the inaugural The Big Book of Green Design while the compass mailer also won Best of
Category at the Business Marketing Association's annual Bell Awards.