Visa

Global Events Application

VISA Sales App

2018 World Cup & Winter Olympics

Britelite designed and developed an engaging tablet application for Visa that features content modules and sales materials for global events including the 2018 FIFA World Cup Russia and the PyeongChang 2018 Winter Olympics. Aesthetically, the app uses 3D design and digital interface modules to excite clients about activation opportunities at these prestigious events. Dynamic content and information, such as hospitality programs, backstage experiences, nearby tourist destinations, etc., are used to bring host countries and cities to life.

Our Role

3D Design & Modeling

Designed, modeled, and textured iconic landmarks, destinations, and attractions in around each host city

UI / UX Design

Designed contemporary in-app navigational tools and content modules that guide users and provide access to high definition materials

App Development

Developed a Windows tablet application for the Surface Pro and a companion desktop application used by Visa’s Client Integration team

Back-End Tools

Developed a CMS, application configurator, and publishing system that update and manage all global instances of the app

Technology

Unity

Maya / C4D

Microsoft Surface

Python

React.js

The Result

In the spring of 2017 the first iteration of the 2018 World Cup and Winter Olympics application was successfully launched in European and Asian markets. Part 3D map, tablet app, and Visa travel guide, the tablet application is currently being used by VISA’s global Client Integration team to bring each host city to life while creating excitement about sell-in opportunities for these prestigious events. Since launch, the app has been introduced in other major markets including South America and Africa. Throughout the year, new event modules will come online with support spreading to regional and local markets.