Typeface Design in Context

Typefaces aren’t designed in a vacuum, and as such they are affected by, and affect a multitude of fields. The realm within which typeface design exists and is practiced, from practical to theoretical, will be the focus of this course. Topics will include: History of the Type Specimen, Custom/Proprietary Designs, “National Type”, and others.

Instructor:
Alexander Tochilovsky

Alexander Tochilovsky is a graphic designer, typographer, curator and educator, with nearly 20 years of professional design experience, and 10 years experience teaching typography. He graduated with a BFA from The Cooper Union, and holds an MFA from Cranbrook Academy of Art. He is currently the Curator of the Herb Lubalin Study Center of Design and Typography. In 2009 he co-curated the exhibition Lubalin Now, and since 2010 he has curated five other exhibitions: Appetite (2010), Pharma (2011), Type@Cooper (2012), Image of the Studio (2013), & Thirty (2015). Since 2007 he has taught typography and design at the Cooper Union School of Art, and also teaches the history of typeface design at Type@Cooper, the postgraduate certificate program he co-founded in 2010.