DO BEM BARRINHAS

Packaging and Campaign

Since 2009 Hardcuore signs the visual conception, creative process and elaboration of all Dobem™’s products and communication pieces.

For the national release of Do Bem’s energy bar, the first and new line of portable snacks (healthy and full of Do Bem™’s flavour), wasn’t different.
Hardcuore was in charge of the creative direction and production of all the communication pieces of the four initial flavours: banana, apricot, cranberry with cocoa and cinnamon with apple.
With the success in the brazillian food market, few months later Hardcuore was responsible for designing the “only mixed nuts”flavour (sónuts).