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Social Media for Networking

Social media has five essential business functions: marketing, sales, public relations, customer service, and networking. This presentation covers the use of social media to network with other
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Social media has five essential business functions: marketing, sales, public relations, customer service, and networking. This presentation covers the use of social media to network with other professionals with the purpose of career development. The presentation is designed for a local APICS chapter in northeast Ohio.

Transcript

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WORK IN THE COMMUNICATION AGEUsing Social Media for NetworkingBy Douglas E. Rice, Small Business Storyteller

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WHAT IS SOCIAL MEDIA?  ―Any object or tool, that connects people in dialogue or interaction — in person, in print, or online. In common usage, social media has come to mean a specific category of practices, technology, tools, and online sites that involve social relationships, participation, and user-generated content.‖ – Liz Strauss TRADITIONAL SOCIALSource: 30 Social Media Definitions. http://heidicohen.com/social-media-definition/

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WHY YOU SHOULD USE SOCIAL MEDIASOURCE: How DO Recruiters Use Social Media? http://www.youtern.com/thesavvyintern/index.php/2013/03/01/checking-you-out-how-do-recruiters-use-social-media-infographic/

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WHY YOU SHOULD USE SOCIAL MEDIA (CONT.)SOURCE: How DO Recruiters Use Social Media? http://www.youtern.com/thesavvyintern/index.php/2013/03/01/checking-you-out-how-do-recruiters-use-social-media-infographic/

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HOW I’VE USED SOCIAL MEDIA TO NETWORK Social media platforms are a powerful means of meeting people in your industry and building professional relationships. MARGIE CLAYMAN, Marketing Professional *Met through bloggingROBERT TERSON,Sales Professional*Met through Twitter BECKY GAYLORD, PR Professional *Met through blogging

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HOW TO BUILD A NETWORK THROUGHSOCIAL MEDIA IN 8 SIMPLE STEPS1. Start a blog2. Comment on other blogs3. Use Triberr to join a blogging community4. Participate on Twitter5. Build your LinkedIn6. Bring connections to Facebook7. Video chat with Google Plus or Skype8. Attend meet-ups