Building an online presence for your game is a difficult and time consuming task. It’s challenging to build interesting content that will gather attention, but that’s just one part of it. There is a huge amount of work just to get your game’s store, Facebook, Twitter, etc. up and running, …

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Making games is hard. No matter the experience and size of the team, it is still a titanic endeavour that can easily go off track. The ever shifting demands of the market and the insecurity of commercialising a game add up to the danger of derailing. But what is perhaps …

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Oh Lara, why the frak do you have a blog if you never update it? Marketing – the art and science of letting people know about your stuff – is hard. Your voice needs to propagate everywhere it might land on an interested ear. Your message needs to be clear and …

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Making games is easy, anyone can do it. We really have to push Heart. Papers. Border. in Early Access as soon as possible, but the game’s loop is incomplete without a properly functioning blog and influence system, to the very least. We prioritised the blog because it is the most confusing feature …

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There is a universal game development truth which lurks in what we all call milestones. The single, most terrifying milestone know to the gamedev man is The Release. A milestone, especially of The Release kind, means endless crunch, generously dedicated to polish stuff that otherwise was perfectly fine. Even if …

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Hi everyone! I’d like to talk to you about my mammoth. You see, deep down inside I know I am not REALLY a game developer, so obtaining an extraordinary success is crucial because it is the only way to ensure other people’s recognition and respect (especially in the video games industry). Of …

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I’ve always wanted to make my own independent, crazy and never-before-heard-of games* and in the autumn of 2016, my dream got really real: my beloved husband got fired** and he decided he likes my obsessive “optimistic strategy game about travelling, freedom and changing the world” idea enough to pick up Unity and …

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We are riding the Greenlight roller coaster with Heart. Papers. Border. and it is intense, it happens way faster than we hoped and we feel unprepared. I don’t think we could have ever be prepared for this, but thinking If Only scenarios is always seductive. However, Valve decided to pull the …