Marc Jacobs turns graffiti into $680 t-shirt

From the Boing Boing Shop

Follow Us

Marc Jacobs's SoHo boutique was graffitied by Kidult, who painted ART in giant pink letters across the storefront. Jacobs had the graffiti photographed, removed, and printed on a t-shirt, which he offered for sale for $689, or "Signed by the artist, $680."

Earlier this week, on the night of the Met Ball, the Marc Jacobs boutique in SoHo was hit by French graffiti artist Kidult, who has famously vandalized Supreme, Hermes, and Louis Vuitton, among others. The hit? Kidult took a fire extinguisher filled with pink paint, and sprayed the word ART over the front of the store (seen above).

As a crew cleaned it up the next morning and Kidult took to Twitter to brag, Marc Jacobs and his canny reps turned the stunt on its head, capitalizing on the graffiti artist’s own work to the benefit of their own marketing: By Tweeting it out as “Art by Art Jacobs” and Instagramming an ‘artsy’ picture of it. Kidult, clearly on the scene, tried to make his presence known, but it was too late: Jacobs had won that one.

At a followup visit a year after Elizabeth Moreno had a disk removed to successfully treat her crippling pain, her doctor asked her to leave a urine sample; a few months later, Sunset Labs LLC of Houston sent her a bill for $17,800.

Uber trumpeted its Q4/2017 financial statements as evidence of the company's progress towards CEO Dara Khosrowshahi's goal of profitability and IPO by 2019; the company argued that despite losing $4.5 billion in 2017, its cust-cutting in the final quarter of the year was proof that they would eventually go from losing money on each ride […]

Going back to school isn’t necessarily an option for everyone. Between the time commitments and steep tuition rates, there are obstacles aplenty as far as furthering education is concerned. However, that’s not to say it’s impossible to learn new skills. Excel with Business lets users access thousands of hours of online learning in Microsoft, business, technology, […]

More often than not, you won’t see an accident coming, which means it pays to be proactive and ensure you have the right tools on-hand before you need them. Whether you find yourself in the middle of a power outage or having car trouble at night, you can make sure you’re still capable of navigating […]

Trains may not be the most popular means of conveyance nowadays, but chances are you grew up playing with toy trains or building a model set to wrap around the Christmas tree. In either case, it’s safe to say that locomotives have long carried a unique sense of awe and scale, especially when they’re hundreds […]