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Privilege: This is where guests will get upgraded guestrooms and butler service. There will also be a private lounge and swimming area, as well as preferential dining reservations.

Eden: This is will be where a majority of the rooms will be.

El Beso: This will be the adult-only portion of the hotel.

The hotel, and the 970 guestrooms, will be located on beachfront property in Playa del Carmen, just 40 minutes from Cancun. Guests will experince a minimalist contemporary style architecture mixed with tropical themes.