Our Story

10 years ago, Daniel and Carla Hogg founded Gentle Fawn; inspired by a rare collection of antique ceramic fawns. Today, the original fawn remains as the symbol of the company’s creative beginnings and its design inspiration.

Gentle Fawn is a young-contemporary and imaginative line of clothing known for its distinctive prints and graphics as well as casual, yet feminine aesthetic. Our style is clean and modern, with details giving each piece of clothing personality. Gentle Fawn brings high-quality design, fabrics and construction to our customers for attainable prices. The collections always reflect a strong sense of fashion and never neglect the charming nature that sets Gentle Fawn apart from the rest.

Gentle Fawn is a fun and energetic brand and this reflects the lives and philosophies of the entire Gentle Fawn team. Over the years, we have maintained a loyal customer base, giving us valuable feedback and allowing us to continue improving our fits, fabrics and designs. Paying close attention to fine details and the quality of all products has ensured that Gentle Fawn delivers nothing but the best.

Gentle Fawn is currently sold in more than 600 multi-brand stores throughout North America. The brand is expanding globally, with current distribution in the UK, Sweden, Korea, and Japan.

our mission

At Gentle Fawn we are determined to deliver quality clothing and visionary designs. Originalities in our prints and design distinguish Gentle Fawn from the other clothing brands in the market. Gentle Fawn has built strong long-term business relationships based on honesty and equitable business practices. We provide an inspiring and challenging work environment for our employees, and maintain the highest level of business integrity and product innovation.