MY CHINA PLUS is the first Virtual Warehouse all-in-one to distribute on Chinese / Asian markets in an easy, effective and economical way in Shanghai New Free Trade Zone.

The solution, based on Food & Beverages distribution platforms activities and experience, is designed for manufacturers / distributors who wish to have direct support in their business operations, promotion and distribution also without the need for a corporate presence in China.

How does My China B2B PLUS?

1) SETUP: with My China B2B support, the company defines the space and the type of products that will store (temperature controlled, Fresh, Frozen)

NB: The warehouse is into the Shanghai FREE TRADE ZONE. This allows that stored products to pay duties and taxation only when they have been sold!

2) SEND PRODUCTS: The company sends by sea the items to be stored in the warehouse in China.

For products without Chinese labeling:

Simultaneously with the product sending, are activated for the incoming products, the procedures with the Chinese authorities for obtaining the Chinese labels.

Upon arrival and during storage, products labeling with Chinese labels

NB This allows to sell immediately the products on the Chinese market (competitive advantage - Ready to Sell) and also be used in fairs / exhibitions as Chinese products, with a big reduction of costs if the same products are shipped from their own country to the same exhibition (about 800 € every 100 kg).

Luxury brand makers are struggling to find the right sales strategy in China after the country was named the second largest market in the sector.

Debate is raging over whether to maintain their exclusivity or to allow them to become more commonplace.

The Japanese lead the field in terms of luxury goods purchases. The Chinese follow, spending $9.4 billion in 2009, accounting for 27.5 percent of total global sales. The United States is in third place.

"For traditional luxury goods brands, there are two directions," said Denis Morisset, a director at Ecole Superieure des Sciences Economiques et Commerciales (ESSEC). "One is the elite path. The other seeks popularity among ordinary consumers. At present, no obvious barrier exists between these two directions."

Hermes, for the first time in the brand's history, is set to launch a new brand called Shang Xia in China this fall. According to the company, the first Shang Xia store will be opened in Shanghai selling tableware and furniture. The products' design, brand management and craftsmanship would be localized with Chinese characteristics built into the brand for Chinese consumers.