Saturday, April 30, 2011

Search engine optimization is used to make any website visible and improve its ranking in search engines. But before SEO implementation search engine optimizers need to audit the website and know its present status. SEO strategy may vary from website to website and business to business. For doing SEO we need help of certain tools, here you can find some useful and free firefox add-ons for SEO’s.

Some Tools for On-Page Search Engine Optimizers

1.Google Toolbar: This is the tool with which every one is very familiar and knows its usefulness. The information which it provides to SEO’s is the page rank of a website and with the help of highlight button we can map keywords to pages and target appropriate page for selected keyword(s).

2.Alexa Toolbar: This toolbar from alexa.com is also very useful it provides information about website like Alexa rank, links relevant to the site the user is browsing, popup blocker, Wayback Machine tool through which you can see all the changes any website has gone through since it was launched.

3.Mozbar: This tool is by seomoz.com it can be used to know any website’s MOZRank, Page Authority and other SEO metrics by seomoz.com as you surf the web.

7.Google Page Speed Tool: Page speed plays an important role in terms of user experience as well as SEO. Major search engines like Google and Bing have started considering page speed as major ranking factor for websites.

In this regards Google has unveiled its page speed tool and the specialty of this tool is that it not only assigns overall page speed score to website but also suggests major improvement areas within website for improving website's load time.

Just use it once and you will know how important it is and it gives separate suggestions for desktop and mobile phones.

Now Some Tools for Off-Page Search Engine Optimizers

8.Awesome Screenshot Addon: I found this tool by diigo.com very useful in case you need to take a screenshot of a particular webpage to show it to the client or your boss with this firefox addon you can capture entire page or crop any portion, annotate it with rectangles, circles, arrows, lines and text, use eraser to hide sensitive information.

9.InformEnter: This is auto-form filler tool; it adds a small, clickable icon next to every input field in a web form, from where you can select the item to be inserted. This is very helpful during directory submissions, business listings etc.

10.SimilarPages: There are often times when you run out of your list of websites chosen for any particular task. You can use this tool to find similar websites to the one on which you are working. This can also be used to find competing websites.

12.SEO Quake: This firefox add-on is developed by seoquake.com, it shows the values of selected parameters for the page currently opened in the browser window. General set of parameters consists of such parameters as Google PR (Google PageRank of current page), Google Index (Number of indexed pages. Google version), Google link (Number of links, pointed to the current page. Google version (Except links from concerned domain)), similar parameters for many other search engines (Yahoo, MNS, Yandex, Rambler, Baidu) and some other miscellaneous parameters like keyword density. In addition you can also set your own custom parameters.

Besides these there are many tools and add-ons available for Search Engine Optimizers (SEO) you can share the tool which you use and which is not listed in this post. I hope you will find some of the tools useful and this will help you. Thanks.