Beautifully clever code,
created simply.

Here at Naked Element we design and build made to measure, enterprise software and cross platform mobile apps.

What’s more our entire business has been built upon the quality of the work we produce as well as our collaborative partnerships with clients. This means that our clients not only get what they want, but what they need and what’s truly best for their business.

But, what does made to measure, enterprise software and cross platform mobile apps really mean? Let’s break it down:

made to

measure.

Everything we design and build is truly bespoke. The
market has shown that the one-size-fits-all approach to software development
can no longer provide a solution for many of today’s business needs.

enterprise

software.

is the term used to describe purpose-designed business orientated software solutions that are designed to satisfy the needs of a particular company as well as individual users. Our enterprise
software can stand alone or be integrated as an extension of your existing software so you don’t have to start from scratch.

cross

platform.

imagine Apple and Android as two different countries with two different languages. Most people (developers) from either country
will speak the native language, or mother-tongue of that country. Naked
Element live (create software) in a third country that has its own language
that is understood by both the other countries, halving the effort of working
in both countries at once.

About Us The Naked Element Team.

Working across mobile, web and cloud platforms and providing a cohesive service covering graphic design and user interface and experience design we’ve successfully carried out projects for brands of all shapes and sizes and across a number of leading sectors. Our experienced team of specialists has developed Enterprise Software solutions for many industries, such as Insurance and Finance as well as the Public Sector.

Paul Grenyer

Paul has a broad depth of knowledge in all areas of the software development lifecycle, from requirements capture through to solution design and architecture, robust build, delivery, test and runtime support. Having worked in organisations of all sizes, from small start-ups to large multinational investment banks and insurance companies, he is used to working with people at every level and uses that experience to enhance communication across organisations.

Paul has a very broad skill set that includes Java, .Net and Ruby. He has experience of developing a wide range of applications including thick clients, web applications and distributed systems. Paul has extensive experience with automated unit, integration and acceptance testing. He is a dedicated believer in static analysis and measurement of test coverage to improve the robustness and quality of code. Paul has a proven track record of delivering software with the features that users need.

Paul is a regular conference and special interest group speaker, published technical writer, Agile evangelist and one of the founders of the phenomenally successful group for technologists in Norwich, SyncNorwich. He now runs Norfolk Developers, the group for software developers in Norfolk and is chair of the Norfolk Developers Conference (NorDevCon).

When Paul is not running around after his three kids, running events for the Norfolk tech community or writing software for Naked Element, he enjoys Heavy Metal, Science Fiction and Formula 1 and occasionally makes it out on his push bike.

Paul Grenyer

Matthew Wells

Matthew is an experienced object-oriented software architect, solution designer and polyglot programmer with more than 15 years experience specialising in Java technologies.

Matthew graduated from Cambridge University with a BA (Hons) in Electrical and Information Sciences and has worked as a freelance developer and consultant with a career spanning several continents and decades!

This career has enabled him to develop strong skills applicable across the full software development lifecycle including requirements capture, analysis, design, implementation and test. These skills are based on extensive experience in a wide variety of software development and integration projects ranging from fully distributed enterprise software architectures to real-time embedded systems.

More recently Matthew has been focusing on mobile technologies, developing a number of cross platform mobile apps for a variety of clients from new startups to a well known weekly international news and business publication.

Matthew works hard to maintain his skills at the cutting edge of software technology in order to maintain his reputation as an innovative thinker and incisive problem solver, delivering creativity, clarity and quality to our clients.

Matthew is married with two grown up daughters. He is a Christian and enjoys a number of outdoor pursuits including mountain biking, skiing and bird watching. He is equally happy relaxing in front of a good film.

Matthew Wells

How We Work

As one of an increasing number of companies across the UK to apply the tried and tested Agile approach to our business, everything we do centres around effective customer engagement.

We design, build and take care of every detail involved in developing software, but you remain in control at all times. You get to see, feel and touch your software as it is developed. The software will be used in your business, so it's important you have your say throughout the process. The benefits to our customers of this level of collaboration are that:

Expectations will be clearly understood, agreed and exceeded

Working and potentially releasable software is developed in short time frames

We can respond quickly to change and you don’t end up paying for work you don’t need

Projects are broken down into manageable chunks, reviewed and agreed, ensuring you are happy every step of the way

Delays and any associated costs are reduced

You are in the driving seat and can directly influence the direction of a solution, checking it is fit for purpose and addresses the need it was developed for in the first place.

We know that no two customers’ requirements are exactly the same. We always pride ourselves in our effective internal and external communication, we don’t over complicate things but encourage you to pick up the phone or pop by, as people solve problems not processes.

Brochures

Our Process

Before we put pen to paper, or even cut code, we define a project's user stories. This is a term used by Agile methodologies for the who, what where and why of a project's requirements and defines the features the software needs to include.

Every project we carry out is broken down into manageable development chunks called iterations. The user stories help us understand the features that are important to you and allow us to estimate what will be delivered within each iteration, how many iterations are required and how long the overall project will take. This means you always have a clear indication of a project’s costs and as we regularly review progress, you never get any nasty surprises at the end of a project. Naked Element only ever charge per complete iteration, after delivering working software that you are happy with.

We have successfully used this process in a wide range of projects to date and we're so confident that you will be delighted with the quality of our work and the rate at which we deliver, we don’t usually require any upfront costs or commitment beyond the current iteration.

Today’s Sandler training session involved an awful lot of triangles. Attitude triangles, Behaviour triangles, the all important ‘You’ triangle and, with their powers combined, they formed the multi-pointed Success Triangle....