Monday, 14 September 2015

Ingredients 101: Quinoa

Quinoa is praised for the great number of health benefits it provides, however what makes this South American ingredient really special is its beauty benefits...

Natural or Synthetic: Natural

Origin: Quinoa (pronounced keen-wah) is a species of the goosefoot genus, a grain crop grown primarily for its edible seeds.Location: Quinoa was first discovered around Lake Titicaca in Peru and Bolivia. However it is now cultivated all over the world, mainly in Peru, Bolivia, Ecuador, Colombia, Argentina and North America.

Beauty Benefits: Quinoa is a perfect haircare ingredient as it contains around 15% of proteins, making it one of the most protein-rich grains in the world. The hydrolyzed protein extracted from quinoa acts as a natural coating on the hair, protecting and nourishing the hair follicles and sealing split ends.
Quinoa contains nine essential amino acids that act as natural strengtheners and protect the shaft of the hair. The amino acids help to repair damaged hair and promote hair growth. It provides nourishment to the cells of the body including our hair follicles, which is essential for our hair growth. the amindo acids also encourages re-pigmentation of hair and even helps to maintain the original color of the hair.

In addition to being protein-rich and packed with amino acids, Quinoa contains powerful minerals such as iron, calcium and phosphorus, which seal moisture in the scalp and keeps dandruff at bay. Finally, the vitamin E found in quinoa balances the production of natural oil, keeping hair strands properly moisturised and reducing breakage due to tangling.

Warnings: Quinoa is considered safe to use topically

Found in: The Aveda Damage Remedy Intensive Restructuring Treatment 150ml (£29.50 feelunique.com / $36.00 Nordstrom). This treatment is one of Aveda's best products as it has such a dramatic effect on the hair. If you have over-processed, dry or damaged hair, this product will work wonders. Heck, even if you have healthy hair, this little gem will help to maintain it. In only a few uses of this easy-to-apply product leaves your hair stronger, softer and shinier. It also helps me to detangle my hair easily without causing any breakage. It has become a must-have product since I started bleaching and colouring my hair!