The Best Marketing Ideas of the Week

Entrepreneurs need to market their startups. One way to do that is by blogging. But not every business owner knows what a great blog post looks and reads like -- one that will be read and shared online.

Thankfully, online marketing expert Neil Patel knows. In this video, Patel explains the three must-have elements of any blog post:

Jim Koch launched the Boston Beer Company from his kitchen table in 1984. Now, 30 years later, the leader of the craft brewing movement is doing more than $700 million in sales. Here's what he learned about starting up.