Michael Bay, The King Of Tuesday

· In earning $27.4 million on its first full day of release, Transformers sets the utterly meaningless record for the biggest Tuesday ever. Equally exciting and inconsequential box office milestones are sure to follow the conclusion of the movie's six-and-a-half-day "opening weekend." [Variety]
· Following an unexpected volume of complaints about how many commercials clogged the feeds of MTV and VH1's Live 8 concerts in 2005, NBC Universal pledges that the ad load for this weekend's Live Earth telecasts will be "significantly lighter than what a normal hour of network television would be." Hooray for somewhat reduced corporate greed! [THR]
· Can Tom Cruise and the German government fuck already and put all this weird tension behind them? It's really getting a little uncomfortable for everybody at this point. [Variety]
· 8 million shut-in pyrotechnics fans tune in to NBC's Macy's Fourth of July Fireworks Spectacular, giving NBC a Wednesday night ratings win. [THR]
· Foreign nations are enjoying American cultural imperialism about as much as the military kind. [Variety]