Nufarm introduces two products

The company is rolling out a new plant growth regulator and a new herbicide.

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February 19, 2014

ALSIP, Ill. --Nufarm announces the launch of two new products: Anuew Turf Growth Regulator and Last Call herbicide.

Anuew Turf Growth Regulator is approved for use on ornamental lawns, golf courses and athletic turf surfaces. Anuew is a proprietary tool for cool- and warm-season turf management.

The active ingredient in Anuew is prohexadione calcium, a new active ingredient with a novel mode of action. Anuew can be applied to all managed turf areas including golf greens, tees, fairways and roughs, residential and commercial lawns, sod farms, sports fields and similar areas.

"We're excited to be able to bring this unique new turf management tool to the industry," said Richard Fletcher, Technical Services Manager for Nufarm Turf and Ornamentals. "Anuew is only available from Nufarm for the U.S. turf market. It reduces turf growth and thus the frequency of mowing. It's a low use-rate product that is available in convenient, easy-to-use packaging."

According to University research, plant growth regulators (PGRs) are being used more frequently as a turf management tool on golf courses, residential lawns, athletic surfaces and sod farms. Key reasons for use of a turf growth regulator like Anuew are to suppress vegetative growth and improve density and quality of desired turfgrasses*.

"This is critically important to the bottom line of golf courses, sod farms and lawn care companies," said Fletcher. "Anuew's unique mode of action and low use rate gives turf managers an effective new tool for optimizing turf health and appearance while potentially lowering maintenance costs and improving worker safety."

According to a joint study by the University of Georgia, Clemson University and North Carolina State University, turf growth regulators may be used to manage annual bluegrass (poa annua) growth and development*. In addition, turf growth regulators like Anuew can reduce mowing costs, prevent "scalping," improve turf density and reduce the need to mow steep slopes, which improves worker safety*.

Last Call herbicide is a premium, selective herbicide that is used in cool-season turf weed management. It is a post-emergent product that contains a proprietary formulation of fenoxaprop, fluroxypyr and dicamba. Last Call is exclusively available from Nufarm.

"Last Call provides strong, effective control of crabgrass, especially in the mid-tiller stage of growth where quinclorac-based herbicides are less effective," said Fletcher. "In addition, the systemic activity of Last Call means that it is particularly effective in controlling perennial weeds, because the product translocates to parts of the plant where it was not applied originally."

Other key benefits of Last Call include:
• Controls a wide spectrum of broadleaf weeds including dandelions, clover and lespedeza
• Can also be used for the removal of bermudagrass from cool-season turf
• Can be applied to all managed turf areas including golf fairways and roughs, residential and commercial lawns, sod farms, sports fields and similar areas.

"Only Nufarm has developed and now provides this proprietary formulation of these three active ingredients for the U.S. turf market," said Fletcher. "At Nufarm we're dedicated to providing innovative ways to provide turf managers with new and better tools for weed, pest and disease control and overall turf management. Last Call is a great example of our expertise in formulations technology - an expertise that allows us to give turf managers more and better tools."

Last Call is labeled for use on most managed turf areas including residential and commercial turf, golf fairways and roughs, sports turf and sod farms.

* Tim R. Murphy, Ted Whitwell, L.B. McCarty and Fred Yelverton, "Plant Growth Regulators used in Turfgrass Management," a joint paper from the University of Georgia, Clemson University and North Carolina State University.