To ejaculate all over a woman's chin, jaw line, and upper lip as if giving her a beard, like the legendary Santa Claus.

Jamal: My bitch said Santa don't exist.
Alante: Shit, den Santa Claus dat ho, and have her look in the mirror.
<<the next day>>
Jamal: Man, she look in da mirror after I took yo advice, and now she a believa.