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5 steps to jumpstart your content creation strategy

Why is content creation so important? A study by market research firm International Data Corporation said in a recent study that it is “…estimated that 90 percent of the data that now exists in the world has been created in just the last two years. From now until 2020, the digital universe is expected to double every two years.” This helps explain why its never been more important for marketers to be strategic about the content they create and distribute.