Humans are social animals and flawed beings – according to historians and philosophers. Right now, in this digital age and above all mobile society, self becomes an inherently poignant aspect of human life and interaction. One aspect is the expression of self in different situations. Sports, trained bodies, muscular body …

This article provides the theoretical background for explanation of the mediatization of emotion on social media as attested in different digital mourning practices. It discusses the affective and emotional turn alongside the mediatic turn in relation to key trends and foci in the study of affect/emotion. Our discussion points to …