VIDEO: DENIM – “DENIM”

Learn to live your life the ‘Denim Way’ with our fave drag troupe’s amazing debut music clip.

Wednesday’s are the worst, but this week we have a treat for you in the form of an all-singing, all-dancing video from our fave comedy drag troupe, DENIM. From performing at Mario Testino’s birthday party to their upcoming residency at VAULT festival, these gals are bringing their unwavering dedication to fun and totally hilarious pop culture references into our lives this week with the video for their glittering debut single, appropriately named “Denim”.

The troupe – made up of Iraqi queen-bee Glamrou (Amrou Al-Kadhi), Crystal (Tom Rasmussen), Aphrodite (Charlie Parham), Shirley (Hugh Wyld) and Electra (Guy Woolf) – met at none other than Cambridge University and are basically bad-ass gals here to make you celebrate your glorious individuality and push for self-acceptance and freedom of expression. Sounds pretty spot on to us…

Not only is their debut track super-fun, it also has a fantastically funny accompanying music vid, directed by Matthew Hammet Knott and produced by Try Hard Productions, that sees the girls spread their nonconformist message of the ‘Denim Way’ all across the world. From tackling queer discrimination in Russia to seducing a camel herder in the Arabian desert, there is nothing, and we mean nothing they can’t do in this clip. It’s also worth mentioning it features a hell of a lot of chair choreography, coordinated velour tracksuits and an abundance of costume changes. What more could you want?