In Summer 2016, I graduated and started job hunting while continuing to make videos. Somehow, the videos gained more popularity and I was able to sustain myself on my income from social media alone. It was, as they say, a happy accident – however doing Youtube/blogging/full time influencing has been a completely different kettle of fish to what I’d initially…

It probably wont come as a surprise to you, but I love a good podcast. I’ll admit; when we came up with the idea for Banging Book Club, I wasn’t really into them. Once we’d recorded a couple of episodes, however, I figured it was probably best to have a proper look at what we were getting ourselves into. Serial…

An email landed in my inbox a couple of weeks ago with a brief for a campaign attached. They wanted the influencers, including me, to make a video in which they show themselves potentially in gym gear, with natural hair and makeup and “well kept, elegant nails.” Now I’m not sure about your reaction, but when I read this my…

Two Fridays ago, I was told that I wasn’t going to be working with a particular company. I’d spent the best part of three months meeting with them, sending over summaries of myself, trying to persuade them that I would be a good investment of their time over the next year at least. The lady I’d met with told me…

Hi, I’m Lucy. I’m a twenty two year-old YouTuber, podcast co-host and fresh-out-the-womb blogger – in most professional circles, I’m considered an influencer. This term came to be because I, along with many other people with a social media following, make a fair chunk of my income through working with brands to help them advertise their products to my audience.…

I like to consider myself a relatively well-adjusted twenty two year-old woman. I’m self-employed, making ends meet, go to therapy once a week and get nearly all of my five-a-day. I could be drinking wine in my kitchen every night and avoiding the iMessages I need to respond to like twenty year-old Lucy but no, here I am pushing through…

Yesterday I received the tweet that every YouTuber will receive at least once when they start uploading regularly: @iamnotlucymoon have you stopped doing YouTube? I rewatched like 20 of your videos yesterday cause I miss watching them! Upload soon please💕 — Estela Andreetta (@estelaandreetta) September 10, 2017 The desire for quick, consumable content continues and, as the lovely Estela recognised,…