Media

Social Media Center

Leading Provider of Chromebooks in Education Introduces New Models to Further One-to-One Learning in K-12 Schools and Enhance Mobility and Productivity for Consumers

AUSTIN, Texas – MARCH 3, 2014 – Samsung Electronics America, Inc. today announced the launch of the Chromebook 2 Series. The new models, available in 11.6- and 13.3-inch configurations, improve on the popular Samsung Chromebook line with faster performance, longer battery life and a slim, light build enhanced by a durable textured lid and elegant stitched design. The 13.3-inch model also features a Full HD (1920x1080) resolution screen, enabling users to enjoy vibrant visuals for work, teaching and learning, and entertainment. Samsung was the leading Chromebook brand in the U.S. in 2013, accounting for more than 60 percent of overall market share, according to NPD.1

“Since we introduced our first Chromebook in 2011, Samsung has been committed to continually developing our designs and features to meet our users’ ever-changing needs, while staying true to the core Chromebook attributes of simplicity, speed and security,” said Mike Abary, senior vice president of consumer IT product marketing at Samsung Electronics America. “Samsung has been the top selling consumer Chromebook brand for the past three years and we’ll continue to grow our leadership position in this space with the launch of the Chromebook 2 Series.”

“Chromebooks are particularly important in the education space – according to Futuresource, one in four devices now sold into K-12 schools in the U.S. are Chromebooks – so we’ve designed our latest models with students and teachers in mind, including features like rapid start times, longer battery life and an easy-to-grip design,” said Tod Pike, senior vice president at Samsung’s Enterprise Business Division.

Lightning fast performanceThe Samsung Chromebook 2 Series offers users nearly instant access to everything they need. It wakes up in less than one second and cold boots in less than ten. Samsung’s energy-efficient Exynos 5 Octa processors allow for effortless multitasking and rapid rendering of graphics and videos, so multimedia content never misses a beat.

Powerful productivity paired with rich multimediaThe 13.3-inch Chromebook 2 features a best-in-class, Full HD (1920x1080) display with 250nit brightness, perfect for viewing photos, video and more. It is also optimized for Google+ Hangouts messaging and video calling with enhanced audio quality on high-power speakers (2Wx2) and a noise reducing array microphone, helping conversations come alive on the high-resolution screen.

Up to 8.5 hours of battery life means that users can enjoy the Chromebook 2 models throughout a full work or school day – all on a single charge.

Chromebooks update automatically, ensuring users always have the most recent technology and security features without needing to think about it. Also, when you use a Chromebook, all your information and files are saved, encrypted to your account. This makes it easy and safe for family members or students to share a device, or switch between devices.

The Samsung Chromebook 2 Series comes with a package of premium apps worth more than $100. It includes smartphone access and data management service Air Droid Premium, task management and collaboration app Wunderlist Pro, and LittleBridge.com, an English learning app.

Sleek, elegant designWhile priced affordably, the new Samsung Chromebook 2 models are as stylish as other expensive, high-end laptops. The slim body measures less than three-quarters of an inch thick, making it easy to slip into any bag. At just under 2.5 pounds for the 11.6-inch model, it is also easy to carry anywhere. The lid features the stylish stitched design of the Samsung GALAXY Note 3, adding to the sophisticated look.

Ready for the classroomIn 2013, Chromebooks were among the most popular mobile computing devices utilized in K-12 schools. As the leading provider of Chromebooks in education, Samsung is helping to foster this growth by increasing options for educators with the Chromebook 2 models. With its extensive battery life, bright display and student-friendly design, the Chromebook 2 helps teachers engage students and deliver new learning experiences.

The Samsung Chromebook 2 Series is ideal for educators and administrators seeking to adopt one-to-one learning programs. Using the web-based console – available with support from Google for $30 per device for schools – Samsung Chromebooks can be centrally managed, making it easy for educators to configure a set of laptops across the classroom or the entire school. Samsung Chromebook 2 is a classroom-ready and cost-effective solution to support dynamic teaching and learning.

Available from April, the 11.6-inch Samsung Chromebook 2 will be available for an MSRP of $319.99, while the 13.3-inch model is $399.99.

Key Specifications

*All functionality, features, specifications, and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation.

1Source: The NPD Group/Total Channel

2Total amount of available memory may be less based on system configurations, graphics support, and other factors.

4Battery life will vary depending on the product model, configuration, power management settings, applications used, and wireless settings. The maximum capacity of the battery will decrease with time and use. Test results based on independent third party Mobile Mark (or Battery Mark) tests. Non-Metric weights and measurements are approximate.

About Samsung Electronics America, Inc. Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), is a recognized innovation leader in consumer electronics design and technology. A wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA delivers a broad range of digital consumer electronics, IT and home appliance products. Samsung is the market leader for HDTVs in the U.S and America’s fastest growing home appliance brand. To discover more of the award-winning products you love with Samsung, please visit www.samsung.com.

About Samsung Electronics Co., Ltd.Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, tablets, PCs, cameras, home appliances, printers, LTE systems, medical devices, semiconductors and LED solutions. We employ 286,000 people across 80 countries with annual sales of US$216.7 billion. To discover more, please visit www.samsung.com.