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Join Callahan & Associates and Kris VanBeek, CEO of USAlliance Financial FCU, for a live discussion about the New York’s cooperative’s “Live Life Fully” motto. Learn how the credit union has incorporated the brand concept into everything from marketing campaigns to internal practices and hear how members have reacted to it.

Join Callahan & Associates and Tracy Szarzi-Fors, vice president of marketing and business development at Wright-Patt Credit Union, for an interactive discussion about how the Ohio cooperative is helping members create actionable plans to achieve financial flexibility and freedom.

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