Brazell will discuss his work as director of technology at b5media and present, "Blog Draft Day: Making it into the Bigs," which will be followed by a Q&A session. Other topics being covered include technical and personal branding issues that social media "celebrities" can face and the types of social media used, as well as the benefits and challenges of managing blogs for "A-listers." (b5media manages sites such as Problogger.net, Copyblogger, Spencer Yip, Liz Strauss, and Glen Stansberry.)