Lacoste Imagines ‘Polo Shirts Of The Future’

To celebrate its 80th birthday, Lacoste—with the help of creative agency MNSTR—has imagined the ‘Polo of the Future’.

In a futuristic video to inspire creatives, revealed by the brand, ‘Polo of the Future’ features shirts true to the space-age fashion that have color-changing abilities, extendable sleeves, and neon-glowing fabric.

Lacoste is inviting fans to come up with and submit their own ideas for technologically-advanced Polos, that could change the way we shop and wear our clothes, on the website Lacoste Future.