Smart Dynamic In-Game Advertising

I am very interested in getting thoughts of players and developers about in-game advertising in social and mobile games.

Our team is working on a financing structure that would allow developers to get funding from advertisers prior to launch in addition to secure additional sources of revenue after launch through non intrusive dynamic in game ads.

I personally cannot stand banners and other type of intrusive ads while playing. Our goal is to support developers with great ideas and make sure they have the funding they need to deliver great games/apps.

So please share your thoughts on the subject of (smart) Dynamic In Game Advertising on mobile and social platforms. I would also love to hear and connect with developers with experience working with advertisers.

I'm curious to learn more about what you mean by "dynamic" in game ads? I agree with you that some players may find banner ads or interstitials instrusive (although it depends on how the developer integrated them), but I'm curious what you mean by "dynamic" ads and how they would be different?