Nestlé’s Nespresso brand has unveiled plans to invest CHF43m ($43.2m) for the construction of two new production lines at its factory in Romont, Switzerland.

The Romont site is Nespresso’s primary production hub for its Vertuo coffee machine. The company expects the investment will enable it to meet growing demand.

The investment is also expected to create 33 new jobs at the site over the next two years.

Nespresso’s CEO Jean-Marc Duvoisin said: “We are proud to continue to invest in our factory in Romont to support our Vertuo business, a strong contributor to our future growth. It is currently available in 14 countries and we continue to expand to new markets each year.”

“Our Vertuo business is currently available in 14 countries and we continue to expand to new markets each year.”

Nespresso has also opened a new innovation centre to drive global innovation and coffee expertise. Comprising a product development centre and coffee campus, the new centre will primarily focus on developing new Nespresso machines and Grand Cru coffees.

In addition, the development centre will feature a small-scale production facility, which will provide new coffee experiences to consumers.

The coffee campus will serve as a training centre to enhance the expertise of staff and external partners.

Nespresso’s president and strategic business units head Patrice Bula said: “Nestlé has a rich experience of serving coffee to generations across the world. The continuous success of Nespresso is based on our unsurpassed coffee know how, our expertise in innovation, technology and the strength of our iconic brand.

“The inauguration of the state-of-the-art innovation centre and continued expansion of our production capacity demonstrate our confidence in the future and a growing bond between Nespresso, Romont and the Fribourg region.

“Nespresso, which has pioneered the portioned coffee segment, is deeply anchored in Switzerland and contributes significantly to the socio-economic development of the country.”