You can snap a photo and ask your network "what is this?" or
inquire about anything under the sun — like where the best cup of
coffee in a specific neighborhood is. Think Twitter, Yelp,
Facebook, and Yahoo Answers, and Quora coming together as one.

People are still trying to figure it out, but according to
Valleywag, "Jelly" user @Bensign already
snapped quite a photo today: Mark Zuckerberg texting and
driving.