Things I learned from opening a book store…

1. People are getting rid of bookshelves. Treat the money you budgeted for shelving as found money. Go to garage sales and cruise the curbs.

2. While you’re drafting that business plan, cut your projected profits in half. People are getting rid of bookshelves.

3. If someone comes in and asks where to find the historical fiction, they’re not looking for classics, they want the romance section.

4. If someone comes in and says they read a little of everything, they also want the romance section.

5. If someone comes in and asks for a recommendation and you ask for the name of a book that they liked and they can’t think of one, the person is not really a reader. Recommend Nicholas Sparks.

6. Kids will stop by your store on their way home from school if you have a free bucket of kids books. If you also give out free gum, they’ll come every day and start bringing their friends.

7. If you put free books outside, cookbooks will be gone in the first hour and other non-fiction books will sit there for weeks. Except in warm weather when people are having garage sales. Then someone will back their car up and take everything, including your baskets.

8. If you put free books outside, someone will walk in every week and ask if they’re really free, no matter how many signs you put out . Someone else will walk in and ask if everything in the store is free.

9. No one buys self help books in a store where there’s a high likelihood of personal interaction when paying. Don’t waste the shelf space, put them in the free baskets.

10. This is also true of sex manuals. The only ones who show an interest in these in a small store are the gum chewing kids, who will find them no matter how well you hide them.

11. Under no circumstances should you put the sex manuals in the free baskets. Parents will show up.

12. People buying books don’t write bad checks. No need for ID’s. They do regularly show up having raided the change jar.

13. If you have a bookstore that shares a parking lot with a beauty shop that caters to an older clientele, the cars parked in your lot will always be pulled in at an angle even though it’s not angle parking.

14. More people want to sell books than buy them, which means your initial concerns were wrong. You will have no trouble getting books, the problem is selling them. Plus a shortage of storage space for all the Readers Digest books and encyclopedias that people donate to you.

15. If you open a store in a college town, and maybe even if you don’t, you will find yourself as the main human contact for some strange and very socially awkward men who were science and math majors way back when. Be nice and talk to them, and ignore that their fly is open.

16. Most people think every old book is worth a lot of money. The same is true of signed copies and 1st editions. There’s no need to tell them they’re probably not insuring financial security for their grandkids with that signed Patricia Cornwell they have at home.

17. There’s also no need to perpetuate the myth by pricing your signed Patricia Cornwell higher than the non-signed one.

18. People use whatever is close at hand for bookmarks–toothpicks, photographs, kleenex, and the very ocassional fifty dollar bill, which will keep you leafing through books way beyond the point where it’s pr0ductive.

19. If you’re thinking of giving someone a religious book for their graduation, rethink. It will end up unread and in pristine condition at a used book store, sometimes with the fifty dollar bill still tucked inside. (And you’re off and leafing once again).

20. If you don’t have an AARP card, you’re apparently too young to read westerns.

21. A surprising number of people will think you’ve read every book in the store and will keep pulling out volumes and asking you what this one is about. These are the people who leave without buying a book, so it’s time to have some fun. Make up plots.

22. Even if you’re a used bookstore, people will get huffy when you don’t have the new release by James Patterson. They are the same people who will ask for a discount because a book looks like it’s been read.

23. Everyone has a little Nancy Drew in them. Stock up on the mysteries.

24. It is both true and sad that some people do in fact buy books based on the color of the binding.

25. No matter how many books you’ve read in the past, you will feel woefully un-well read within a week of opening the store. You will also feel wise at having found such a good way to spend your days.
~
See also: I want to open a bookstore. Here’s why…
~~

I wanted to laugh at these twenty-three things, but they just made me sad and nostalgic for the bookstores of my childhood and youth, bookstores from the time before huge neo-fascist corporations took over the publishing industry and strangled the conduits of creativity that once upon a time resulted in many good books being published that many people used to read. The subtitle of this sad little offering might be: or how my bookstore survives selling junky mysteries and romance novels published by companies intent on advancing cultural retardation. Yes, cue the funeral dirge.

Two events occurred in the last couple of days that startled me, but probably shouldn’t have given my once-regular bookstore tours. One was some complex discussions with a couple of my early twenties grandchildren. They don’t read books. They get all their information from television, movies, game boxes, and the internet. Only the latter requires even minimal reading ability, especially the parts that interest them. Still, one was surprisingly well informed about current world events. He however had no context with which to judge them. He was playing Art of War games on the internet, so I gave him a copy of Sun Tzu. He had no idea it existed and was delighted.

The second happening: I was writing a paper and led off with a fragment of the Odysseus story, assuming it would be evocative because everyone who might read what I had to say had read the Odyssey. Something asked, who? Not true. How many, I wonder, under the age of say 50 have read Homer and remember doing so? There are libraries of fascinating and informative classical Greek and Roman authors, How many are now read by anyone? And then we have Dante and all those wondrous ones who followed him in Europe and the Americas until the nineteen sixties in many different European languages. There is so much wisdom here it is quite impossible to calculate. What bookstore carries more than a volume burried here and there of this wealth? Who reads any of it? Fifty years ago, those old archives of the wondrous hidden on back streets, but well known, were gold mines of these writings. Now, who’ll buy them?

Be here now is the current New Age shtick. Forget about the past and don’t attempt to guess the future. In other words, it seems to me at the moment, those gurus would have us forget all that brought us here, all that we are. How are we to know ourselves, if we are ignorant of all that has made us us, all the glories and mistakes of the past. Instead, the reading few read mysteries and romances. So sad, it seems to me. So damning of our future. Yes, I’m an old man dreaming of the old days.

I used to own a bookstore in Annapolis, Maryland and really enjoyed your list, but the replies do sound like a bunch of old fogies and I know that’s not true since I have read other posts. We really need to think about what will keep the pleasure of reading alive. What will replace bookstores? We need solutions, not just complaints and laments. There is, in fact, so much more information out there than when any of us were young. And there are many more books. Solutions—- Check out IndieBound. I also believe Expresso book printing machines are achieving some success.

Maybe part of the problem is the decline of the value of a liberal arts education and the general decline of the public education system.

“And there are many more books.” Quantity is not the issue. And it is a typical response to relegate writers and thinkers to old fogie status when we/they speak critically of anything contemporary. But I find it useful to recall how things were as I try to make sense of the new reality regarding books and reading. When I worked with hundreds of “gifted” teenage writers in the 1990’s, bright young people who wanted to write, I discovered they all were struggling against three enormous obstacles to their cognitive development. 1. They had not learned well or practiced enough how to write longhand. 2. They had read only a few great books, if any, and had read many horrible and badly written books by Stephen King and Anne Rice and writers of that kind. 3. They were addicted to television. For the month I had these young people under my power, so to speak, they wrote longhand for hours every day, watched no television, read no books about vampires or wizards, and read many great short stories by dead geniuses. I will not claim these young people were all saved through this intervention, but many were awakened and changed for what I would call the better. And that is part of why we old fogies speak of the way things were in response to what our culture has become.

I did not relegate anyone to old fogie status. I clearly stated that I was aware that was not the case and that the replies merely sounded like old fogies. While it is important to look back and examine the past it is important to look forward as well. Addiction to television is a huge problem I agree.

I think the kind of program you talked about is part of a solution and I was just hoping to hear more of that.

By the way, many of my most well read bookstore customers read lots of trash including vampire stuff. Some of these people were products of the St Johns College Great Books Program.

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Happiness is the only good. The time to be happy is now. The place to be happy is here. The way to be happy is to make others so. ~Robert Ingersoll

All religion is a foolish answer to a foolish question. ~Thomas Shelby

The strongly religious fear our capacity for moral reasoning that does not require a magical, invisible deity. They fear our ability to be ethical without the threat of hell or the reward of heaven. They fear that our allegiance is not to this or that country, or this or that prophet, or this or that guru, but to humanity as a whole. ~Phil Zuckerman

The idea that God could only forgive our sins by having his son tortured to death as a scapegoat is surely, from an objective point of view, a deeply unpleasant idea. If God wanted to forgive us our sins, why didn’t he just forgive them? Why did he have to have his son tortured? ~Richard Dawkins

Small is beautiful, when small is skilled and dedicated. ~Gene Logsdon

All religions are lies and scams, and all believers are victims. ~David Silverman

We [atheists] have no martyrs, we have no saints. ~Christopher Hitchens

Morality is doing right, no matter what you are told. Religion is doing what you are told, no matter what is right. ~H L Mencken

I've observed that people tend to live at one of two extremes in the spectrum of life: those who live on the edge, and those who avoid the edge. Those who live on the edge are hanging out in the most dangerous and unstable places — yet they're also often the most powerful agents of change, because the edge is where change is happening; away from the edge, things are naturally unchanging. ~Thom Hartmann

Religion. It's given people hope in a world torn apart by religion. ~Jon Stewart

My 12th year was my most Christian and most boring year in my life. ~Chuck Berry

Come on. You just can’t come up with anything more ridiculous than someone who honestly thinks that all human woes stem from an incident in which a talking snake accosted a naked woman in a primeval garden and talked her into eating a piece of fruit. ~Keith Parsons

When men stop believing in God, it isn't that they then believe in nothing: they believe in everything. ~Umberto Eco

Christians don’t need to be born again, they need to grow up. ~John Shelby Spong

Life is not a problem to be solved, nor a question to be answered. Life is a mystery to be experienced. ~Alan Watts

Society is like a stew: If you don't stir it up every now and then, the scum rises to the top.~Edward Abbey

You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete. ~Buckminster Fuller

How thoughtful of God to arrange matters so that, wherever you happen to be born, the local religion always turns out to be the true one. ~ Richard Dawkins

I’m not saying there isn’t a god, but there isn’t a god who cares about people. And who wants a god who doesn’t give a shit? ~Robert Munsch

One of the great tragedies of mankind is that morality has been hijacked by religion. ~Arthur C. Clarke

Give a man a fish, and you'll feed him for a day; Give him a religion, and he'll starve to death
while praying for a fish. ~ Anon

When you understand why you dismiss all the other gods, you will understand why I dismiss yours. ~ Stephen Roberts

Life is without meaning. You bring the meaning to it. The meaning of life is whatever you ascribe it to be. Being alive is the meaning. ~ Joseph Campbell

The only true definition of an atheist: a person who disbelieves or lacks belief in God or gods. ~Oxford English Dictionary

You have good people doing good things and evil people doing evil things. But for good people to do evil things, that takes religion.

Faith is just another word for gullibility.

I sang as one / Who on a tilting deck sings / To keep men's courage up, though the wave hangs / That shall cut off their sun. ~C. Day Lewis

Resilience Tools (Basic)

Freethought/Stoics

Religion Divides

The Wikipedia of Christian Terrorism (Link)

Books of the Freethinkers Bible

What is a fact beyond all doubt is that we share an ancestor with every other species of animal and plant on the planet. We know this because some genes are recognizably the same genes in all living creatures, including animals, plants and bacteria. And, above all, the genetic code itself — the dictionary by which all genes are translated — is the same across all living creatures that have ever been looked at. We are all cousins. Your family tree includes not just obvious cousins like chimpanzees and monkeys but also mice, buffaloes, iguanas, wallabies, snails, dandelions, golden eagles, mushrooms, whales, wombats and bacteria. All are our cousins. Every last one of them. Isn't that a far more wonderful thought than any myth? And the most wonderful thing of all is that we know for certain it is literally true...

The whole world is made of incredibly tiny things, much too small to be visible to the naked eye — and yet none of the myths or so-called holy books that some people, even now, think were given to us by an all-knowing god, mentions them at all! In fact, when you look at those myths and stories, you can see that they don't contain any of the knowledge that science has patiently worked out. They don't tell us how big or how old the universe is; they don't tell us how to treat cancer; they don't explain gravity or the internal combustion engine; they don't tell us about germs, or anesthetics. In fact, unsurprisingly, the stories in holy books don't contain any more information about the world than was known to the primitive peoples who first started telling them! If these 'holy books' really were written, or dictated, or inspired, by all-knowing gods, don't you think it's odd that those gods said nothing about any of these important and useful things? -Richard Dawkins

Prayer seems to me a cry of weakness, and an attempt to avoid, by trickery, the rules of the game as laid down. I do not choose to admit weakness. I accept the challenge of responsibility. Life, as it is, does not frighten me, since I have made my peace with the universe as I find it, and bow to its laws… It seems to me that organized creeds are collections of words around a wish. I feel no need for such.

I know that nothing is destructible; things merely change forms. When the consciousness we know as life ceases, I know that I shall still be part and parcel of the world. I was a part before the sun rolled into shape and burst forth in the glory of change. I was, when the earth was hurled out from its fiery rim. I shall return with the earth to Father Sun, and still exist in substance when the sun has lost its fire, and disintegrated into infinity to perhaps become a part of the whirling rubble of space. Why fear? The stuff of my being is matter, ever changing, ever moving, but never lost; so what need of denominations and creeds to deny myself the comfort of all my fellow men? -Zora Neale Hurston

Democratic Socialism

Socialist Alternative is the organization that spearheaded the campaign to elect Kshama Sawant to Seattle City Council, the first independent socialist elected in a major U.S. city in decades. We are a national organization fighting in our workplaces, communities, and campuses against the exploitation and injustices people face every day. We are community activists fighting against budget cuts in public services; we are activists campaigning for a $15/hour minimum wage and fighting, democratic unions; we are people of all colors speaking out against racism and attacks on immigrants, students organizing against tuition hikes and war, women and men fighting sexism and homophobia.

We believe the Republicans and Democrats are both parties of big business, and we are campaigning to build an independent, alternative party of workers and young people to fight for the interests of the millions, not the millionaires.

We see the global capitalist system as the root cause of the economic crisis, poverty, discrimination, war, and environmental destruction. As capitalism moves deeper into crisis, a new generation of workers and youth must join together to take the top 500 corporations into public ownership under democratic control to end the ruling elites’ global competition for profits and power.

We believe the dictatorships that existed in the Soviet Union and Eastern Europe were perversions of what socialism is really about.

We are for democratic socialism where ordinary people will have control over our daily lives.

An atheist believes that a hospital should be built instead of a church. An atheist believes that deed must be done instead of prayer said. An atheist strives for involvement in life and not escape into death. He wants disease conquered, poverty vanished, war eliminated. ~Madalyn Murray O'Hair, Founder

In the history of the world, the number of times a supernatural anything has been proven true is zero. Every god, ghost, spirit, devil, possession, and miracle ever claimed true is a lie. No exceptions. The number of times an atheistic (godless) argument has been proven wrong by a theistic argument is zero... In contrast, every time a theist-versus-atheist argument has been settled, an atheistic argument has won. This does not mean science is antireligion; it just means (or rather, strongly implies) religion is wrong... I challenge anyone to find any scientifically valid testable proof of anything supernatural, ever. If you can prove it, even once, I'll quit my job. I'm not nervous, as it has never been done in history, because it's ALL a lie. ~David Silverman, President

Local Organic Family Farms

THE SMALL ORGANIC FARM greatly discomforts the corporate/ industrial mind because the small organic farm is one of the most relentlessly subversive forces on the planet. Over centuries both the communist and the capitalist systems have tried to destroy small farms because small farmers are a threat to the consolidation of absolute power.

Thomas Jefferson said he didn’t think we could have democracy unless at least 20% of the population was self-supporting on small farms so they were independent enough to be able to tell an oppressive government to stuff it.

It is very difficult to control people who can create products without purchasing inputs from the system, who can market their products directly thus avoiding the involvement of mercenary middlemen, who can butcher animals and preserve foods without reliance on industrial conglomerates, and who can’t be bullied because they can feed their own faces. ~Eliot Coleman