TITLE: PUSH POLLING

Dateline: 1/7/19, Page A10B

UnderCurrent uses media as medium, to provide an alternative reading of the Wall Street Journal.

We exist in a viral news abyss. Besieged by a maelstrom of headlines. Adrift in a sea of Churnalism.

UnderCurrent applies a Cubist perspective to the media spin cycle, combining elements from both sides of a single WSJ page to unearth deeper truths, surprising juxtapositions, and a window into our collective consciousness.