Chief Digital OfficeratUM

Summary

Hello. I'm completely in awe of the disruption that continues to challenge us as marketers. As a natural-born problem solver I see in this an opportunity to overcome some of the most persistent barriers that hamper success.
I love what I do because it allows me to stretch into many aspects of my capability - I get to be mathematical, creative, passionate, technical, collaborative - all in equal parts.
My marketing-world utopia right now - as a collective (advertisers, publishers, agencies) we adopt better marketing practices in support of a positive customer value exchange so that ad avoidance such as ad blockers, don't need to be a consumer consideration.

National Digital Director

Sales Strategy Manager

Yahoo!7 is a comprehensive and engaging online destination for Australian consumers and advertisers. A joint venture between the Seven Network Limited and Yahoo! Inc, Yahoo!7 brings together the online assets of a global internet leader and premium television and magazine content from Seven Media Group.

Account Director

Insite Organisation is a specialist marketing company that provides integrated business and communication solutions across four main disciplines – marketing & sponsorships, media planning, buying and leveraging, events and PR.