Bollywoodâs favourite newbie, Pooja Hegde recently graced the launch of Citraâa skin care brand that revolves around natureâs best kept secrets. As the face of the newly launched brand, Pooja spoke at length about her association with the brand and kept the audience engrossed with her banter. Dressed in a floral number, Poojaâs radiant skin and subtle makeup became the talking point of the do.