Demographic trends are dominated by two key factors – the dramatic rise in the number of late-lifers and the increase in the number of immigrants. Economic conditions are slowly improving, leading to an increase in consumer confidence and spending. At the same time, technology savviness has permeated across all ages – from kids playing on smartphones to the elderly on social networks such as Facebook.

Why buy this report?* Get a detailed picture of the Consumer Lifestyles market;* Pinpoint growth sectors and identify factors driving change;* Understand the competitive environment, the market’s major players and leading brands;* Use five-year forecasts to assess how the market is predicted to develop.