The cameras we click with got rid of the roll of film inside a long time ago – but their basic form has remained the same.

It’s no longer the film but the viewing screen on the back which dictates how they look – that is, until Conran came up with a prototype which radically alters the digital camera and has echoes from the golden days of film cameras.

Mankelow talks BBC Future through a design which has more in common with the old Kodak sitting on your shelf than the average smartphone.

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