M/W 3:45–5:05 | section SIX | intro to graphic design | Renée Stevens

Color

I think that the new Snapple logo uses color really well. The color of the type is universal on all Snapple products, despite the changing color labels. I feel like the blue compliments almost every label color and allows for a strong and quick identification of the product. The blue also feels really fresh and natural which relates back to what Snapple is all about.

While I give Luna credit for trying to pick complimentary colors, I just don’t like the way this logo looks. The product name is what I see last in this image, which automatically makes me question the design. I understand that they are trying to deliver a natural feel, I just don’t think that this color combination was a success. I find my eyes drawn to the yellow moon, then the figure of the woman, and finally the products name. To me it just gets lost.

What's due next on the blog

This week you will need to post a summary of the things you learned. In it we want you to include what you think was most beneficial about the class, what information you will use as you further your career, what you think could be improved upon, what you learned that stands out the most, and what you like most/least about the class.
>> due by 02nd May at 11:59pm---------------------------
Last week you needed to post an image of your favorite website. You needed to not only describe why you like it best in terms of design and content, but also explain how they lay it out and how it helps with navigation.
>> due by 25th Apr at 11:59pm---------------------------