Within two weeks of the video’s debut, it was pulled from public consumption. Most Internet links are dead.

At least someone at Texas A&M gets the magnitude of playing in the biggest, baddest conference in college football. For those at Texas A&M and Missouri who don’t, here are 10 nonnegotiables in the land of we’re better than you and we know it while heading into the start of SEC Media Days on Tuesday:

1. No one hates SEC teams more than SEC teams.

You may not believe this and it may be hard to comprehend, but it’s an undeniable reality. The hate goes beyond primary rivals and full bore into any conference game, any week.

You want hate? Consider this conversation between Auburn quarterback/wideout Kodi Burns and I in the days leading up to the 2010 BCS National Championship Game.

Me: “Did you pull for Alabama in last year’s national title game?”

Burns: “You’ve got to be kidding me. I was the biggest Texas fan out there.”

Me: “But it’s conference pride.”

Burns: “It’s Alabama, man.”

2. It’s all about defense.

Days before last year’s national championship game, after Oklahoma State gave up more than 40 points (again) and won a big game (again), Cowboys coach Mike Gundy said he would have loved to play LSU in the BCS National Championship Game.

Gundy said the ‘Pokes would’ve “thrown it 50 times” and made it fun.

If you’re throwing it 50 times in an SEC game, you’re losing. Period. (Quick aside: Oklahoma State threw it 58 times against Iowa State. And lost.) Guess what Missouri and Texas A&M like to do?

If you can’t control the interior with your defensive line, your trend-setting offenses – Missouri and Texas A&M already have the two most creative offenses in the league – won’t be enough. Because eventually the guy on the other side, whose entire being revolves around playing defense, will figure out your funky offense.

And then it gets ugly.

3. The love ends in Week 2.

So far, it has been all roses and respect this offseason. The SEC office even chipped in by giving Texas A&M (Florida) and Missouri (Georgia) marquee home games on Sept. 8 to begin their first season in the league.

Then, reality hits.

It’s not just dealing with brutal road trips and loud environments unlike anything you’ve seen, it’s the reality that seven of your 12 new friends consistently finish in the top 25 of recruiting rankings.

Consider this: Texas A&M went from playing two big games a year, to playing every team in the SEC’s current six-year national title run this fall: Florida, LSU, Alabama and Auburn

4. Don’t upset Alabama fans, you’ll just make them more crazy.

See: Updyke, Harvey.

See: Downing, Brian.

5. Atlanta may as well be Siberia.

The last time the SEC expanded in 1992, South Carolina and Arkansas joined a regional conference that hadn’t yet developed into the national behemoth it is today.

And it still took South Carolina 19 years to reach its first SEC Championship Game.

Arkansas did it in Year 4, but the West Division was in awful shape; worse than the current downtrend of the once mighty East Division (Florida, Tennessee rebuilding). Under that logic, Missouri could have one – maybe two – years of potential to win the East before Florida (at least) cycles back up.

As for Texas A&M in the heavyweight West Division: it took South Carolina nine years to have a winning SEC record while playing in the then powerful East.

6. Don’t confuse sports.

Dear Missouri:

Only one school cares about the beginning of basketball season in October. If you’d like, you too can brag about roundball five months before it matters.

If so, there’s a nice place for you next to Kentucky in the Music City Bowl. In good years.

When in doubt, always remember: it’s a football world. Bathe in it.

7. There’s no such thing as job security.

Missouri has had unprecedented success under coach Gary Pinkel. The four-year run of 40 wins from 2007-10 is unmatched in more than 120 years of football.

But Pinkel probably wouldn’t have made it past Year 4 (after the 2004 season) if the Tigers were playing in the SEC. At that point, his Missouri record was 22-25.

Since then, Mizzou is 62-29, and Pinkel is 18 wins from passing Don Faurot as the school’s all-time leader in victories.

What does this all mean now for Pinkel and Texas A&M coach Kevin Sumlin? The same as it does for every other coach in the SEC: you have two years to prove yourself.

After that, Year 3 becomes make or break.

8. Embrace power football

The SEC is all about controlling tempo on both sides of the ball.

On offense, that means a power run game. This, of course, is foreign to both Missouri (four and five-wide, no fullback) and Sumlin’s pass-happy teams at Houston (and now at Texas A&M).

Both Sumlin and Pinkel said in June that playing in the SEC won’t change their style of play. That’s what Urban Meyer said, too. Then he lost three games in his first season at Florida because he couldn’t get tough yards by spreading the defense and finding seams.

A year later, his spread offense suddenly became an option-heavy, power run game with a 245-pound quarterback bulldozing opponents and setting up quick, change of pace tailbacks.

You’re not surviving in the SEC without a lead blocking fullback and/or a tight end. And neither Missouri nor Texas A&M has a true lead-blocking fullback on the roster.

They’ll learn.

9. It’s all about sustained success

The story of Auburn under coach Gene Chizik:

One year with Cam Newton: 14-0, national champions.

Two years without Newton: 16-10.

One year with Newton: victories over Alabama, LSU, Arkansas and Georgia.

Two years without Newton: 0-8 vs. Alabama, LSU, Arkansas and Georgia.

Translation: the national championship coach at Auburn better start winning games that matter. Soon.