Case Studies

ECAL for SEAT Conference

Objectives
SEAT is the world’s leading peer-driven, sports and entertainment technology conference. SEAT wanted to offer ECAL as an innovative way to deliver the conference agenda to delegates, in addition to their planned (external) mobile app.

ECAL saves the day!
When the planned (external) mobile app failed to be approved by the Apple App Store, it was ECAL to the rescue! The SEAT ECAL feature was promoted via the SEAT website (‘add to calendar’ button), via direct email and via Twitter!