2014 Acura ILX Hybrid Enters Luxury Market

Monday

Nov 18, 2013 at 12:01 AMNov 18, 2013 at 11:11 AM

Now on sale in showrooms with a manufacturer’s suggested retail price starting at $29,795, the 2014 Acura ILX Hybrid is the only luxury model on the top 10 list of Generation Y car shoppers, according to J.D. Power and Associates.

The car hit showrooms Oct. 15 and is aimed at entry-level luxury buyers especially those who favor “green” technology. The price tag is $2,000 over the cost of a similar gas-powered Acura ILX and sits just below the BMW 3 Series and Audi A4 in size, price and performance for those looking to enter the luxury market.

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Now on sale in showrooms with a manufacturer’s suggested retail price starting at $29,795, the 2014 Acura ILX Hybrid is the only luxury model on the top 10 list of Generation Y car shoppers, according to J.D. Power and Associates.

The car hit showrooms Oct. 15 and is aimed at entry-level luxury buyers especially those who favor “green” technology. The price tag is $2,000 over the cost of a similar gas-powered Acura ILX and sits just below the BMW 3 Series and Audi A4 in size, price and performance for those looking to enter the luxury market.