This is CX, Episode 18: The Enterprise Analytics Landscape for CX

The Enterprise Analytics Landscape required to support data-driven CX.

In this episode, Mike is joined by Dan Magestro, Senior Manager in West Monroe Partners' Advanced Analytics practice, to talk about the Enterprise Analytics Landscape required to support data-driven CX. In our discussion, Dan walks us through some of the core components of the Enterprise Analytics Landscape, including the importance of having an articulated strategy around data and analytics within the organization, the right leadership and governance, and a foundational set of capabilities and technology to shift an organization towards a "data-driven" organization.

In just six weeks, West Monroe helped NAC make key changes that accelerated bookings and reduced deferred payments—advancing the organization’s mission to engage people of different abilities in positive recreational programs.