Now at Ikea: get some mobile with your Swedish meatballs

Meet Ikea Mobile. No, it's not a phone, and no, you don't have to build it yourself. Well, actually, you sort of do -- the new kiosks popping up in those giant blue megastores transmit deals to you via text message by photographing a barcode on the display, which we guess constitutes a do-it-yourself ad flyer of sorts. It's cool, we suppose, but we seriously would be all over an Ikea phone that shipped to you in like twenty pieces, especially if it was suspiciously cheap.