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On this website I share my story of how I went from facing bankruptcy and having an idea in my backyard shed, to making it into a bestselling international product!

This product was BetterBlocks, a children’s building block. Like so many products that we now take for granted, I invented BetterBlocks out of necessity. I needed to make money to get out of the dire financial situation I found myself in. Luckily to my surprise, BetterBlocks turned into a $45 million idea. Commercially-speaking it was my biggest success. In its prime – I am proud to admit –it gave Lego Corporation a bit of a headache.

Do you love inventing “Stuff,” coming up with ideas, but don’t know what to do next?
Here on this website you might just find the answers you are looking for!

In the posts below I share my inventing experiences, both successful and not so successful - so your inventing experiences can be easier, more enjoyable and successful. Some of the posts are excerpts from a radio interview and some are personally written.

QUESTION: Did you ever get close to losing your invention because you did not make enough sales? ANSWER: We sold 2 million kits. But one of the things I did was; Better Blocks, although we are looking at releasing it, […]

QUESTION: You said that after the Better Blocks success, you then had a bit of self doubt. Is this the one hit wonder, basically you said. So how did you get out of that sort of thinking and selling yourself […]

QUESTION: There was stuff you weren’t comfortable doing like asking, which means that, usually people say ‘you know I’m busy’ but that’s a code for ‘I’m afraid of being rejected’ and turned down, isn’t it? So you actually took matters […]

QUESTION: So you also were receptive to the information that was coming through. So I believe that it’s a case of when you set the intention. Is this very much like the law of attraction? People, you know, we talked […]

QUESTION: Is successful inventing about who you know, not what you know? ANSWER: Very good question. Thank you. Let me tell you a little story. It is certainly partly about who you know. But with Better Blocks there was a […]

QUESTION: Are inventors born wearing an inventor’s hat? ANSWER: I wasn’t born an inventor, but my parents were very creative people. My dad was involved in engineering and my mum was a dressmaker. As a kid, I just used to […]

QUESTION: What were the unexpected results of my invention? ANSWER: My highest values are to make kids and parents happy. The business part is in the brain, the motivational mission comes from the heart. It was when parts of my […]

David v’s Goliath! When I did my market research I found Lego was like the big giant in the building block, toy plastic building block industry. They were a $2 billion a year company. You went into a shop and […]

DOWNLOAD YOUR FREE EBOOK!

“How to Think like an Inventor” is written by Warren, a real life successful inventor!

In the pages of this book he shares his wins and losses as he went from an introverted back yard inventor who invented a kids building block system called BetterBlocks to creating a $45m bestselling international product! You can learn from his mistakes and successes to turn your ideas into reality.

Successful inventors have a different mindset. A mindset that you can develop for yourself! That’s what Warren’s book “How to Think Like an Inventor” is about. Thinking like a successful inventor, so you become a successful inventor.

So if you have the next great product, idea or invention and you're not sure what to do next, then this maybe the answer you are looking for.

Warren reveals the 5 actions you can take to become a successful inventor and the 9 common obstacles he and many other inventors faced on their road to success. He also shares with you the 20 solutions he has used to overcome these 9 obstacles.

ABOUT ME

Learn the reason behind my success

On this website I share my story of how I went from facing bankruptcy and having an idea in my backyard shed, to making it into a bestselling international product!

This product was BetterBlocks, a children’s building block. Like so many products that we now take for granted, I invented BetterBlocks out of necessity. I needed to make money to get out of the dire financial situation I found myself in. Luckily to my surprise, BetterBlocks turned into a $45 million idea. Commercially-speaking it was my biggest success. In its prime – I am proud to admit –it gave Lego Corporation a bit of a headache.

At first I didn’t know what to think: was I a smart cookie? A one-hit wonder? Or just failure who got lucky?

Over the years I’ve seen many far better ideas than BetterBlocks fall by the wayside. The question is ‘Why did these inventors who had more money, better patents and better business plans than I fail to get their ideas off the ground?’. This question intrigued me so much that I’ve spent the last 10 years researching why my patent was the 1 of the 1 in 600 patents that are ever successfully commercialised.

I have started this site, “Warren Wilson Inventor” to share some the answers I discovered during my 10 years of research in the hope it will help other inventors.