While a lot of real estate agents know about Google Adwords, it’s a safe bet that many don’t understand how it works and why they should consider using the paid search model to advertise their business. Whether or not to advertise on Google is an important question and a big topic, so we are going to tackle this in three parts:
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I talk to real estate agents all the time who tell me, “Man, I got 100 online real estate leads and 40 of them suck.” Ask any veteran of the real estate business how many cold calls they had to make back in the day to get just one good lead and you’ll understand that 60 real estate leads, received passively via the Internet, is amazing. Especially when you consider that you only have to close one of those leads to
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Robert Wagner pitches reverse lending on TV, but are these loans as shady as the fate of his former wife, Natalie Woods, or a smart financial move that will have you living like a star? Reverse mortgages have been attracting an increasing amount of interest from homeowners in the last couple of years, but it’s time to investigate and have a real “Hart-to-Hart” about their pros and cons.
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Whether or not you own the nicest home on the block, when it comes time to refinance or sell it, getting a high house appraisal is crucial. Fortunately, there are steps you can take to assure that you receive credit for all the ways you think your house is worth maximum dollars.
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“How much house can I afford?” When many people ask that question, what they are really asking is, “How much money will somebody lend me?” They sound similar at first blush, but they are actually two different questions. The first is a matter of individual circumstances – and chances are you already have a pretty good feel as to what you can shell out per month in housing costs.
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You may notice on your next trip to Vegas that the complexion of our city is changing and becoming ever more diverse. Las Vegas real estate is getting worldwide attention, bringing buyers from far-flung reaches of the globe. In fact, a recent story in the Montreal Gazette tells its readers they can get
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Most appraisers have stories of homeowners irate over the fact that the special remodeling job they performed added zero value to their home. The imported Italian tile you used in your entryway or the pool in the backyard may be of immense value to you while you live in the home, but unfortunately they aren’t items that buyers shopping in your neighborhood value.
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One way or another, Uncle Sam is going to get his cut. Count on it. And so will your state and local governments. That said, there are certain things you can do as a real estate investor to help manage your tax bill, and maximize your after-tax return on your investment.
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The Jersey Shore has been a favorite vacation spot for generations of families from the Philadelphia, New York and the Washington D.C. region. Many own a second home there, which they rent out in the summer at eye-popping prices. But, the Jersey Shore real estate market hasn’t been immune to the economic downturn.
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New to real estate investing? A rank beginner? Greener than the Shamrock shore? You came to the right place. This column is your launch pad. But my plan is to help provide you with a solid foundation of real estate investment knowledge that you will carry with you for years, through many successful investments.
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Every industry has its “inside” jargon, and the real estate industry is no exception. Some of the lingo, such as “location, location, location,” is a snap to decipher, while other real estate terminology can be downright incomprehensible. Real estate agents sometimes have a tendency to roll this stuff off their tongues,
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