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FMBs Gained More Share Than Imports Over Labor Day; Each Gained About 1 Share of $$

With explosion of seltzers recently, total FMB growth accelerated so much ($$ sales up 17% in latest period) that segment gained 1.1 share of $$ for 4 weeks thru Sep 8 (including before and after Labor Day). That’s even better than imports during same period (1.0) and same as superpremiums. But other key above premium segment, craft, had rough holiday period. Down 0.4 share of $$ as $$ sales down 0.6%. Total above premium $$ sales up 7.9% for 4 weeks and gained 2.9 share.

INSIGHTS Express, Vol 20, No 177; September 18, 2018

Beer Prices Up 1.2% in Aug

Consumer price index for beer increased 1.2% in Aug vs Aug 2017, per latest gov’t stats. Beer prices have decelerated from +1.9% in Jun, +1.4% in Jul. That’s also well below 2.7% increase for All Items in Aug vs yr ago. CPI for wine edged higher +0.4% in Aug, its second consecutive monthly gain after prices had fallen for 9 straight mos. CPI for spirits was up 1.1% in Aug. YTD thru Aug, CPI for beer was up 1.3%, half increase rate of All Items (+2.6%), and just ahead of CPI for wine (+1.2%). Spirits prices were down 0.6% Jan-Aug.