How charities can take their impact to the next level

Jason Saul, the founder and chief executive officer of U.S.-based Mission Measurement, is one of the world’s leading experts on measuring social impact. He has advised global corporations such as Starbucks and nonprofit charities like the Easter Seals on how to measure their performance and improve their impact on the communities they serve. Here, he lends his insight into how charities can create a greater social value proposition. (Globe & Mail)

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About Marnie Grona

Marnie Grona is a marketing communications professional based in Toronto who works for Imagine Canada as Director, Marketing and Communications. She has a Masters Certificate in Marketing Communications Leadership through the Executive Education Centre of the Schulich School of Business and studied marketing and advertising at the University of Winnipeg. She also has a background in arts marketing and management where she served at the Winnipeg Symphony Orchestra, Winnipeg Fringe Theatre Festival and the Royal Manitoba Theatre Centre.