Flightpath Introduces Infographic To Help Brands Determine If They Should Be Using Snapchat

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To snap, or not to snap? This step-by-step guide can help prioritize social marketing efforts.

New York, NY (PRWEB)August 14, 2014

Flightpath introduces infographic flowchart to help marketers make informed decisions about whether their brand should be marketing on Snapchat in 2014.

Snapchat, a social direct messaging app, has been around since 2011 but has suddenly grabbed marketers’ attention thanks to their heavy-hitting stats: 30 million users, 80% of which are between 18 and 25 years of age. Snapchat claims users send over 700 million photos and videos on a daily basis.

These staggering figures are hard to ignore but successful brands know they can’t be everywhere. Flightpath’s step-by-step guide can help prioritize social marketing efforts.