Digitization of retail and omnichannel in lotteries

Think your startup could help to digitize point of sale? Take part in the startup challenge launched by six biggest national lotteries and you'll have the chance to come to Paris and pitch your project to their CEOs, directors and employees!

More than €40,000 will be given to startups in the form of business trials and prize money. What's more, a host of business meetings will be organized, giving you the chance to meet lottery decision-makers. This challenge is a unique opportunity that could get your startup off the ground through tens of thousands of point of sale (POS) across the whole of Europe!

What's in it for the selected Startups ?

Available to all entrants: the chance to pitch in front of an audience including CEOs and directors from six major national lotteries

15.000€

FDJ Special prize

Meeting with Camelot top management

Camelot Special prize

1st

15.000€

POC with a lottery

2nd

8.000€

3rd

4.000€

One team will have the opportunity to experiment their product financed up to 15.000€.

Meetings with FDJ's decision-makers will be organized.

A meeting will be organized specially for the winning startup to meet Camelot top management.

1st

15.000€ to develop a Proof of Concept with Camelot. The results will be shared with all the lotteries involved in the challenge so that the winner can also be identified and contacted by them!

2nd

8.000€ to develop your startup.

3rd

4.000€ to develop your startup.

Context

Six of the biggest national European lotteries: FDJ (France), Danske Spil (Danmark), Norsk Tipping (Norway), Svenska Spel (Sweden), Veikkaus (Finland) and Camelot (UK) have decided to meet annually to share their innovation best practices.

This year, an entire day will be dedicated to the most promising startups. One purpose: enable these startups to collaborate with major companies to experiment their solutions across their tens of thousands point of sale (POS) across Europe.

Prior to that innovation Summit, lotteries are launching a call for application of Startups on a common thematic: Digitization of retail & omnichannel.

To participate in the challenge, your startup must apply to at least one of the 3 following categories.

Your startup can submit a project to one or several of these categories.

Retail experience

If your startup has the skills to use digital technology to make lottery point of sale more attractive or to modernize the customer experience, then this category is for you.

Seamless experience

If your startup helps to make the omnichannel customer experience more flexible with a seamless blend between the POS and digital technology, then this category is for you.

Data analytics in point of sale

This category is focused on startups that can collect POS data and use it effectively.

Here are a few examples of business solutions that can fit these 3 problematics