Videos

The Four Cs

Diamond Rarity

Diamond

At Helzberg Diamonds, we pride ourselves on having extremely strict standards for diamond quality - especially when it comes to the cut of our diamonds. We stand behind every diamond that goes into every piece of our jewelry, ensuring that it lives up to the standards we have upheld since 1915.

The basics of diamonds has always come down to the 4Cs - cut, color, clarity and carat weight.

Cut: The cut of a diamond affects how well a diamond returns light back to the viewer's eye. A well cut diamond will appear brilliant and fiery.

Color: A diamond's color is a measure of the stone's whiteness, meaning it is actually measuring the lack of color a diamond has.

Clarity: The clarity of a diamond refers to the presence (or lack) of imperfections. Generally, the more imperfections (or inclusions) a diamond has, the lower the clarity.

Carat Weight: A carat specifically measures a diamond's weight. Because of its rarity, one larger diamond is more valuable than a combination of smaller diamonds.

Rated 5 out of 5 by 4
reviewers.

Rated 5 out of 5 by RaquelReed Beautiful Ring=Love
My husband (soon to be fiancé at the time) took me to look at rings at our local Helzberg. I am very picky! I must have tried on 20 rings and nothing stood out in my mind. The saleswoman(who was amazing by the way) suggested we look at the other rings, that were not considered engagement rings. This ring was the first one I saw, and it was perfect! I fell in love with this ring at first sight. I saved pictures of this ring from the web sight and must have looked at them everyday for a month. My husband kept telling me it was too expensive. On March 1, 2014 he proposed at the Oklahoma Aquarium with the most beautiful ring a woman could ever ask for! I get compliment after compliment on how beautiful my ring is. I am in love!
November 18, 2014

Rated 5 out of 5 by Sunshinegirl 50th anniversary
I could have anything I want but then I saw this ring and said that is it. It is a perfect right hand ring, sparkles beautifully, and I will enjoy for years.
December 17, 2013

Rated 5 out of 5 by dell3869 Pure Brilliance
My husband and I will be celebrating our 20th Wedding Anniversary very soon. This ring is gorgeous, stunning and beautiful! You absolutely have to go to the store to see it in all it's beauty. It has the look of an heirloom with it's delicate detailing and pure sparkle. I love my diamond ring! Again, my customer service experience takes me right back for any and all my jewelry needs. Thank you again, Helzberg Diamonds.
May 27, 2011

Rated 5 out of 5 by beto Eri's 20TH Anniversary Ring
At first glance...I fell in love with this ring and more importantly, just the ring for my 20th wedding anniversary!
It is a thing of beauty and brilliance all in one.
I'm sure my wife will wear it with pride and joy for years to come!
January 24, 2011

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