Disclaimer: I in no way pretend to be more qualified in predicting the timing of an economic downturn than your local Ouji board or Magic Eight Ball. What I do know is that the good times will end, and although I don’t know when I also know that you don’t know either....

We’ve all experienced losing followers on social media. And when you did, you probably felt the initial shock and then began asking yourself why those people unfollowed you. There are a few straightforward reasons behind this. And you should explore those reasons...

Are you getting exhausted and depressed when you scroll through Facebook and read about the highlights of your friend’s lives? If so, you’re not alone. In fact, 42% of respondents in a recent survey have decided to take a break from Facebook. Check out the...

When I first started out with social media, many businesses – and marketers – failed to see the marketing value of social media. After all, how does social media help you grow your business? What is the ROI of a Facebook comment or a retweet? Years later and even...

In fast-paced agencies, it’s not uncommon to be overwhelmed by data overflow. If you’re an account manager or a team leader, you can receive communications from dozens of clients (or more) every day. In addition to all of the deliverables that you’re...

I’ve been a huge Apple fan for a very long time. I was around when the Mac was introduced, and then the iMac, and then the iPod, and then the iPhone, and then the iPad, and then the … wait … what did they introduce after that? Anything of note? I...

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