A couple weeks ago we posted a photo that a reader emailed in of what had to be best license plate in Ontario. With BBRY10 on the plate and Ontario's "Yours to Discover" motto below, I didn't think it could get better than that.

That is, until I saw the photo above that was sent in on the CrackBerry tip line earlier today. It seems the BBRY10 plate was spotted in Toronto, and on no less of a car than a black Lamborghini Aventador.

I'm a big fan of the blacked-out Keep Moving vans that have been driving around big cities spreading the BlackBerry 10 word. That said, I think this lambo + BBRY license plate combo takes the cake as being the ultimate embodiment of BlackBerry 10. It's black. It's sexy. It runs on QNX. And it's seriously built to keep you moving!

Speaking of which, I thought "The Car Company of Canada" (which is what replaced "YOURS TO DISCOVER") was a generic made-up name. I had no idea that this was the name of an actual company.http://www.carcompanyofcanada.com/
__________________________________________________________________________________
Proud owner of a Bold 9900 (soon Z10) and a PlayBook

"Where's the back button? Where's the home key?"
- BlackBerry 10 naysayers

As in, you can get a custom plate, but no one else can get the same one. And they're both "Ontario". So... Something's up. The last picture was just the plates though, so maybe they decided to try and see what they would look like on this car first?

Custom license plates are a waste of time because everyone speeds or is in a rush to get somewhere one day that it pisses off the other drivers who call in your plate (aka your tag) to the local or national police. In Canada the OPP have a website for people to lodge a complaint about someones bad driving which requires you to post the bad drivers tag. This info is eventually uploaded to your local police who see it on their car computers as well the OPP keep it too just in case. :)

Cool car, but I'm still high off the excitement of finally getting my Z10 today...about 15 hours ago . . It's almost 3am and I'm in bed playing with my Z10, loving this CrackBerry app, listening to bedtime sounds on Songza.

Too bad that 99% of the people that see this license plate will even know what it means. I know it's not meant to be advertising for BlackBerry, other than a fan boys extreme obsession. I mean why would you even notice it on that car. It's like looking at a hot chick with an amazing rack, and noticing her shoes.

Sweet Car. My friend has a white one, he keeps it registered in Florida and brings it here in the summer. Do a YouTube search for Aventador at Haugen's. Right now, there are only a handfull of Aventador's in Ontario. I'm willing to bet The Car Company is trying to sell that car and they put the plate on for a photo op.
Nevertheless, its a rocket, and my favorite car out there... and BBRY10 rocks too!

Apparently the press has got hold of the photo and is trying to figure out who the owner is. All The Car Company if Canada is saying is that it is owned by a huge BlackBerry fan. Press is speculating it is Balsillie's car, which is not the case.

The BBRY series was released in Ontario a few years ago, it isn't special or anything they just hit that alpha sequence in 2009. I have a BBRY plate in the 500s so I only have a few years to wait till my plates match the current Blackberry Model. Keven needs to do a BBRY plate and Z10 owner contest!

CrackBerry is in no way Affiliated with BlackBerry. We take pride in our unbiased content, however do occasionally receive free products from vendors that we review or discuss. For more info click here.