Billboard Shows Different Messages for Kids and Adults – In this case, if the billboard is seen by children under 1.3 meters (about 4 feet 3 inches), then the message, “If somebody hurts you, phone us and we’ll help you” appears along with a phone number for the ANAR Foundation (Aid to Children and Adolescents at Risk). There’s also a message just for adults, a warning saying, “Sometimes child abuse is only visible to the child suffering it.” (RT Mashable)

The Low-Grade Fever in the Southern Baptist Convention – “It’s easier to debate small matters with people who see the world much like we do than it is to engage with a lost world that seems increasingly hostile to the Christian perspective.” (RT The Gospel Coalition)

Solving Equation of a Hit Film Script, With Data- “A chain-smoking former statistics professor named Vinny Bruzzese — “the reigning mad scientist of Hollywood,” in the words of one studio customer — has started to aggressively pitch a service he calls script evaluation. For as much as $20,000 per script, Mr. Bruzzese and a team of analysts compare the story structure and genre of a draft script with those of released movies, looking for clues to box-office success.” (RT The New York Times)

What Can Marvel Do To Make Daredevil Work? Copy “Arrow” (Or, “Angel”) –
“With stories that are usually less about the action and more about the intrigue, and Daredevil solving crimes and prosecuting criminals at least as much as he’s kicking ass, there’s much more narrative potential for an ongoing superhero legal dramedy than another attempt at a blockbuster franchise. What would that show look, sound, and feel like? If you weren’t paying attention earlier, go ahead and re-read the title of this piece. So, hey, let’s make “Daredevil” a TV show, Marvel.” (RT Pajiba)

“Make it dark, make it grim, make it tough, but then, for the love of God, tell a joke.” – Joss Whedon