Fundamental understanding of the process of oral communication with an emphasis on receiver behavior. Concentrates on basic oral communication competencies: idea phrasing, organization and support of ideas, audience analysis and adaptation, confidence, delivery skills, and speech preparation procedures.

3

0

0

CST1020Voice and Diction

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

(Formerly CST 213.) Examination of the general principles of good voice production and quality as well as standards and principles of pronunciation, articulation and enunciation. The course is intended to improve student's voice qualities, and address diction related to standard American speech.

3

0

0

CST1110Mass Communication

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Understanding the information, entertainment, persuasion and social cohesion functions of mass media and the media¿s effects on society and individuals. Includes an overview of the technologies involved in the primary mass media industries: newspapers, magazines, books, radio, television, internet, motion pictures and the recording industry.

3

0

0

CST1120Visual Communications

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Introduction to basic concepts of visual literacy: the elements of effective visual images and image sequences. Draws from film, video, photography, and graphic arts for raw materials. The course is oriented toward the appreciative consumption of visual materials rather than their production.

3

0

0

CST2000Mass Media Criticism

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

An introduction to the application of a variety of critical theories or perspectives to analyze and evaluate the quality of mass media productions and performances. Attention is paid to film, television broadcasts, magazine features, website design and similar "end-products" of mass communication activity.

3

0

0

CST2010Research Methods

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

This course introduces students to the methods by which social science research relevant to mass media and other forms of communication is conducted. Students will learn the norms and rationale underlying the research process, gain familiarity with related ethical issues, acquire the ability to systematically gather, organize and rigorously evaluate socially generated data.

3

0

0

CST2030News Writing & Reporting I

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

An introduction to the exhilarating world of journalism and to writing for print and online newspapers. Students develop news judgment, learn Associated Press style, practice information-gathering skills, explore trends and issues in journalism, and write stories and blogs on deadline ¿ some of which appear in The Varsity News, the student newspaper.

3

0

0

CST2040Interpersonal Communications

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Examination of the theories, research and evidence bearing on various topics, including friendships, conflict, love, and relational development. The active learning approach is used.

3

0

0

CST2050News Writing & Reporting II

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Students broaden their journalistic skills, explore multimedia reporting, and practice advanced techniques in print and online journalism. This course emphasizes quality news writing and in-depth reporting, including use of public records. In addition to contributing to The Varsity News, students attempt to place their work in professional print and online publications.

3

0

0

CST2090Persuasion

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

A public speaking course involving examination of the major logical, psychological, sociological and cultural variables which underlie persuasion in contemporary society. The course focuses on the student as a creator and consumer of messages. Students study theories of persuasion and their application to messages designed to alter attitudes or behaviors relative to matters of economic, political and social significance.

3

0

0

CST2100Video Production

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Exploration of the analog and digital tools (cameras, lights, video-recorders, related audio/video manipulation equipment) and techniques of video production in both controlled and location environments. Students learn production skills in the context of live and pre-produced video projects, and are introduced to editing.

3

0

0

CST2110Audio Production

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Exploration of the tools (digital recorders, microphones, mixers, and related processing equipment) and techniques of audio production. Focus is placed on understanding the role of audio production in the contemporary radio station. Campus Radio CST 91.9 FM is utilized as a learning lab. Pro-tools software is used for multi-track editing and recording. Students learn both production and performance skills, although the emphasis is on the former.

3

0

0

CST2150Multi-Media

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Projects and experiments in areas of visual language and communication. Activities include traditional analog, computer-related and multimedia methods of image creation and manipulation.

3

0

0

CST2200Photography

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Introduction to the tools, techniques and theories of analog and digital photography through lectures, demonstrations and practical exercises. Students must provide their own adjustable 35 mm film cameras or APS. Digital equipment will be provided by the department.

3

0

0

CST2210News Editing

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Students learn the fundamentals of editing, managing, and founding print and online publications. This course focuses on news judgment, journalistic grammar and style, copy editing, headline writing, and ethical and legal trouble shooting. Among the possibilities: media field trips, job shadowing, and the design and execution of a print product.

An introduction to publication design. This course focuses on print and online newspapers, but also deals with magazines, newsletters, and media websites. Students learn theory and skills, and apply both to design projects. Topics range from color use and typography to photography and information graphics.

3

0

0

CST2400Principals of Public Relations

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Introduction to public relations which includes its evolution, needs, environments, and basic practices of public relations. Exposes students to PR writing assignments through the use of case studies. The first of a group of public relations courses and a useful elective for those who wish to gain an acquaintance with PR.

3

0

0

CST2410Advertising

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Overview of advertising with attention paid to market research, media selection, and the creative processes involved in advertising. Emphasizes product and service advertising. It also analyzes the social impact and role of the advertising industry in business and society.

3

0

0

CST2500Film Art

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

An introduction to the study of the aesthetics of film through the examination of the fundamental production and design aspects of cinema as an art form. The elements of auteur theory, cinematography, color, editing, lighting, mise-en-scen, sound, and time/space are investigated in a variety of film categories.

3

0

0

CST3000Mass Media Ethics

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

A thoughtful exploration of ethical issues related to journalism, public relations, advertising, entertainment, and other media industries. Students examine real-life dilemmas faced by professional communicators, and through case studies learn to ask the penetrating questions that lead to ethical decision-making.

3

0

0

CST3010Communication Law

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Examination of conflicts and issues in communications that have been or can be resolved by law. Includes an overview of the Constitution, statutory law, bureaucratic regulation and court precedents that affect print and electronic media.

3

0

0

CST3040Small Group Communication

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Examination of variables related to communication in small problem-solving groups: task, group composition, group climate, role structure, leadership, norms and group development. Both task and interpersonal aspects of group communication are studied. Exper iential activities in group problem-solving provides data for examining group processes.

3

0

0

CST3050Listening Behavior

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Study of listening behavior from three perspectives: (a) listening behavior and its role in the communication process; (b) major social and psychological processes involved in the selection and cognition of aurally received data; and (c) remedial measures for both speaker and auditor.

3

0

0

CST3060Political Campaign Commun

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Study of theories of persuasion and the application of that theory to the communicative elements of current political campaigns. The course focuses on strategic targeting of audiences, media mix dealing, the impact of special interest groups, and other influencing factors. This course is usually offered only during national election years.

3

0

0

CST3070Organizational Communications

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Examination of current theory and research on communication-based problems of organizations; upward, downward, and horizontal communication; communication breakdown; problems of communication patterns in human relations.

3

0

0

CST3080Progam Planning & Development

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Consideration of the non-production aspects of radio and television programming. Traces the development of program ideas from conceptualization through audience research, program proposals, budgeting, the selection of pilot segments or programs, pre- and post-production evaluation. A second segment of the course deals with program utilization, including the concepts of broadcast scheduling and non-broadcast utilization.

3

0

0

CST3100Audio Prod/Direct

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Exploration of audio production and performance skills to prepare a wide variety of radio program materials at a professional level. Special emphasis is placed on digital multi-track production (Pro Tools software) and real-world news coverage. Materials produced in this class air on Campus Radio CST 91.9 FM, or are distributed n the University of Detroit Mercy Radio Network via the internet.

3

0

0

CST3110Single Cam Video Production

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Exploration of single-camera film and video production techniques using portable digital equipment and computer based editing systems (Final Cut Pro). Much of the raw video is acquired outside of a video studio. Applications of this style include commercials, documentary, drama, education, experimental, and news/public affairs.

3

0

0

CST3120Multi-camera Prod/Direct

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

A laboratory course in the uses of video studio and portable equipment to produce traditional and experimental program types. Course emphasizes organization, preparation, production and post-production aspects from script to final product. Some instruction is lecture-based.

3

0

0

CST3140Intercultural Communication

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Using theoretical models, this course provides a comparative study of how cultural characteristics affect communication between and within cultures. Students will gain: a scholarly and reasoned view of the beliefs, values, attitudes, and social orientations of other cultures; an enhanced tolerance and appreciation for diversity; and specific communication skills designed to reduce uncertainty when communicating in perceived conditions of difference.

3

0

0

CST3160Rhetorical Criticism

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Students identify rhetorical artifacts, including speeches, films, songs, etc., and methods for analyzing them, including neo-Aristotelian, feminist, and metaphoric. Students are expected to write, as a term paper, their own rhetorical analysis.

3

0

0

CST3170Argumentation

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Examination of the elements of logical inquiry and practice in the skills of logical advocacy. This course emphasizes analytical skills, the nature and testing of evidence, the organization of argument, and refutation skills. Exercises in oral argument are included.

3

0

0

CST3240Feature Writing

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

An exploration of unique approaches and advanced writing styles for nonfiction feature writing. Students learn how to find compelling story ideas and to develop them into riveting stories for newspapers, magazines, and online publications.

3

0

0

CST3400Public Relations Writing

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Emphasis is upon developing and adapting writing skills in public relations media such as news releases, brochures and newsletters.

3

0

0

CST3440Media Practicum

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Credits repeatable to 6. Credit for staff-level activity on Communication Studies Department television production activities. Contact the department for credit hour guidelines.

1

0

0

CST3450Journalism Practicum

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Students serve as working staff members of the print and online versions of The Varsity News. They report, write, and edit stories; shoot photos; lay out pages; and take responsibility for all aspects of the publication¿s print and online operations. Credits repeatable to 6.

3

0

0

CST3500Topics in Film

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Examination of a variety of film categories such as documentary, foreign works, and women and film. Cinematic areas of study rotate on a yearly basis.

3

0

0

CST3650Public Relations Practicum

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Credit for staff-level activity in public relations projects on and off campus. Contact the department for credit hour guidelines.

1

0

0

CST4010Public Opinion

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Examination of the principles of attitude and opinion, their development and change, survey design, field work and analysis related to public opinion measurement.

3

0

0

CST4020Audience Analysis

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Considers the elements and role of audience in various communication situations, drawing on the receiver orientation common to all areas of communication studies. This senior capstone seminar emphasizes familiarity with academic and professional publications, and the ability to synthesize, integrate and analyze audience related issues and research. A term paper is required.

3

0

0

CST4030Communication Seminar

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Topical seminars taught by full-time faculty. Prerequisites depend upon the topical focus of the seminar in any given semester.

3

0

0

CST4040Professnl Seminar

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Topical seminars taught by media professionals from the metropolitan Detroit area. Prerequisites depend upon the topic focus of the seminar in any given semester.

3

0

0

CST4050Prof Sem:Elect Med

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Topical seminars taught by media professionals from the metropolitan Detroit area. Prerequisites depend upon the topic focus of the seminar in any given semester.

3

0

0

CST4060Professional Semin: Journalism

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Topical seminars taught by media professionals from the metropolitan Detroit area. Prerequisites depend upon the topic focus of the seminar in any given semester.

3

0

0

CST4070Sem Pr/Advertising

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Topical seminars taught by media professionals from the metropolitan Detroit area. Prerequisites depend upon the topic focus of the seminar in any given semester.

3

0

0

CST4330Comm Projects

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Individually directed projects in Communication Studies.

1

0

0

CST4400Pub Rel Programs

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Application of public relations theory and techniques to the development of a fully-designed public relations program.

3

0

0

CST4410Advertising Campaigns

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

(Formerly CST 341.) Examination of the nature and objectives of different types of advertising campaigns with emphasis on message preparation. Students learn how to write advertising copy for different uses as well as for a variety of media. Stress is placed on understanding the application of a variety of advertising copywriting techniques and the creation of an integrated advertising campaign.

3

0

0

CST4800Communication Internship

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Credits repeatable to 6. Supervised field experience for communication students. Arrangements should be made with the departmental internship director at least one semester in advance of the desired internship registration.

1

0

0

CST4950Comm Readings

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Individually directed readings in communication studies.

1

0

0

CST4990Capstone Seminar

Credit Hours

Recitation/Lecture Hours

Studio Hours

Clinical Hours

Lab Hours

Students are expected to synthesize issues and research from concepts, theories and skills to which they have been exposed. A term paper is required.