National League of Cities Chooses Marketing General to Represent Postal List Masterfile.

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Leading mailing list company MGI Lists has been selected to manage the postal list of the National League of Cities (NLC), the largest and oldest association representing municipal governments in the U.S. This is the first time this mailing list is being professionally managed to assist brokers and mailers.

Marketing General is thrilled to partner with the National League of Cities to make this important masterfile available to mailers

Alexandria, VA (Vocus)March 29, 2010

The National League of Cities (NLC), the nation’s oldest and largest association representing municipal governments, has selected mailing list company MGI Lists to manage its postal list. NLC’s primary mission is to strengthen and promote cities as centers of opportunity, leadership, and governance.The MGI List Division of Marketing General Inc. is proud to partner with NLC and make this new List Masterfile available.

The NLC Masterfile contains postal addresses for active League members and other municipal professionals who work in more than 19,000 cities, villages, and towns representing more than 1,600 municipalities of all sizes. NLC works tirelessly to advocate for the cities, towns, and villages who are League members, as well as providing training and continuing education programs and services for the individuals at each municipality. The Masterfile of U.S. addresses contains more than 80,000 names and is immediately available.

This highly selectable Masterfile can be customized in many ways including by job title or job function and geographic select. Additional popular selects include elected city officials, appointed city officials, or by city budget or population.

“Marketing General is thrilled to partner with the National League of Cities to make this important masterfile available to mailers,” said MGI Director of Media Services Barbara Armentrout. “We know that mailers are eager to connect with city officials involved in such vital areas as improving streets and roads, upgrading infrastructures and transportation systems, revitalizing urban housing, and working with commercial developers. The NLC Masterfile is a perfect tool to help with those plans.”

For more information on the NLC Masterfile or for other offerings from the MGI List Division of Marketing General Inc., please contact list manager Santo Scrimenti, 800.899.4420 ext 390 or 703.706.0390, sscrimenti (at) mgilists (dot) com or visit the MGI Lists website.

Marketing General is the largest association marketing firm in North America and provides a wide range of membership, marketing, branding and list services. MGI serves 130 associations nationwide, employs 60, and has capitalized billings in excess of $40 million.