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Description:
The Eternal E-Customer focuses on getting e-businesses to the next level of customer loyalty. In the competitive world of e-commerce, the winners know that the key to success is customer appreciation and retention. Emotionally intelligent interfaces (EII) are driven by data from previous customer interactions, explicit customer preferences, and based on customer profiles. EIIs build trust and customer loyalty by offering shoppers the intimacy and individual attention they expect from the corner store. In this groundbreaking book, Harvard professor Bryan Bergeron provides a roadmap to get readers up to speed on all crucial business and technology aspects of EIIs, and explains how to create the information infrastructure needed to support EIIs tailored to their businesses.-- Focuses on achievable results using current technology-- Includes a companion Web site with links to examples of state-of-the-art EII technologies

Great used condition. A portion of your purchase of this book will be donated to non-profit organizations. Over 1,000,000 satisfied customers since 1997! We ship daily M-F. Choose expedited shipping (if available) for much faster delivery. Delivery co

Great used condition. A portion of your purchase of this book will be donated to non-profit organizations. Over 1,000,000 satisfied customers since 1997! We ship daily M-F. Choose expedited shipping (if available) for much faster delivery. Delivery co

007136479X Great used condition. A portion of your purchase of this book will

[...]

007136479X Great used condition. A portion of your purchase of this book will be donated to non-profit organizations. Over 1, 000, 000 satisfied customers since 1997! We ship daily M-F. Choose expedited shipping (if available) for much faster delivery. Delivery confirmation on all US orders.

007136479X Great used condition. A portion of your purchase of this book will

[...]

007136479X Great used condition. A portion of your purchase of this book will be donated to non-profit organizations. Over 1, 000, 000 satisfied customers since 1997! We ship daily M-F. Choose expedited shipping (if available) for much faster delivery. Delivery confirmation on all US orders.

Connecting readers with great books since 1972. Used books may not include

[...]

Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or access codes. Customer service is our top priority!

Connecting readers with great books since 1972. Used books may not include

[...]

Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or access codes. Customer service is our top priority!

This book is in very good condition. The cover may have some limited signs of

[...]

This book is in very good condition. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. Ships within 24 hours from US or UK warehouse but NO EXPEDITED ORDERS. See all our books here, order more than 1 book and get discounted shipping.

This book is in very good condition. The cover may have some limited signs of

[...]

This book is in very good condition. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. Ships within 24 hours from US or UK warehouse but NO EXPEDITED ORDERS. See all our books here, order more than 1 book and get discounted shipping.