Analytics and Data Led Optimisation close the loop, making the Customer Journey a seamless experience.

Analytics

Our award winning digital campaigns bring the highest quality leads to our clients’ websites. We are experts at using data to optimise and increase the conversion rate of online campaigns. But what if the issue is with the poor experience that customers have when they land on the website?

Digital campaigns need to have a seamless end to end consistency in both messaging and customer journey. At Spark Foundry we use leading technology to tackle any obstacles that a potential customer might have when using your website. Our accomplished team provide website and mobile A/B testing and conversion rate optimisation to deliver the highest conversion rate and revenue possible from all website traffic.

The way we achieve this is by using our exclusive Data Led Optimisation Process that incorporates Analytics as an integral part of this cyclical process.

We use:

1. Front End Data – Advertising

2. Website Data – SEO and Analytics

3. Back End Data – Conversion Data to ensure marketing goals are achieved as efficiently as possible