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Abbe Miller is the marketing manager at NetSphere Strategies, located just outside Chicago. NetSphere Strategies is a boutique eCommerce company positioned to help businesses transform their online presence by providing a full complement of services that starts with our strategic consulting and creative design teams, then continues with building innovative solutions and providing ongoing post-project support.

Ben JolleyConnect Marketing(801) 373-7888benj@connectmarketing.com CoreMedia and NetSphere Strategies Partner to Enhance Customer Experience Partnership Puts Online Experiential Tools in the Hands of Business Users SAN FRANCISCO — Oct.15, 2014 — CoreMedia, a leading Web Content Management (WCM) company, today announced its partnership with NetSphere Strategies, a boutique e-Commerce development company. This partnership provides joint customers with the experience and technologies required to be successful in today’s fast-paced online shopping market. To highlight this partnership, a three-part webinar series has been developed...

Headlines are popping up about how UPS, USPS and FedEx are hiring more delivery staff to keep up with the upcoming holiday demand. And it’s not too far-fetched to assume that the uptick in hiring is in part due to issues that came up last year, including late and lost packages. So although it’s great to hear that the major delivery organizations are stepping up their game, the shipping hiccups that happened last year weren’t 100 percent their fault. Online businesses, too, were to blame, and they,...

In the past few weeks, some Apple users have been reluctant to upgrade their phones or iPads to the new iOS 8. Their reservations have varied, but many came from folks who were simply content with the previous operating system. On the other side of the coin, millions of others made the switch and are now enjoying new features that improve their overall experience. No matter the technology upgrade in question, it’s the inherent idea of change that can keep some...

In today’s business world, a few hot trending topics include women in corporate leadership roles, increasing competitiveness in the online marketplace and the challenge of generating investment funds. Maelle Gavet is making headlines in each. As the CEO of Ozon.ru, often referred to as the Amazon of Russia, Gavet has found herself in the growing rank of successful female business leaders. As the driving force behind multiple rounds of funding for Ozon, she was able to raise more than $250 million...

Similar to the Heartbleed bug that was detected in April 2014, the Shellshock bug is creating headlines and headaches throughout the World Wide Web. In regard to this new cyber threat, it is important for IBM WebSphere Commerce users to understand that although the IBM WebSphere Commerce software itself is not directly susceptible to this bug, the bug can be present in the underlying operating system on which WebSphere software runs, possibly making those systems vulnerable to being manipulated by black-hat hackers....

Typically, business blogs and articles focus on specific strategies and tactics that can help a business owner support his or her bottom line. And many of those news pieces can be incredibly helpful. However, without a strong corporate culture, the effort to boost sales and increase customer engagement ends up being more difficult than it should be. Growth can be stymied when employees are lacking enthusiasm and motivation. It can be further stymied when a business has to constantly train a...

Saying that content is king can sound a bit cliché these days, especially considering the importance of a website's performance. If your pages don't load properly, consumers can't be expected to twiddle their thumbs to access your content – no matter how good it is. However, content should still be considered the crowning jewel for any high-performing website. In the same way that smart technology can boost the way a website functions, smart technology can also help business owners create great...

The International Retailer Conference & Exhibition took place at Chicago’s McCormick Place more than three months ago. Oh how time flies. Regardless of the time that’s passed, however, the team at NetSphere Strategies is still benefiting from the networking and educational opportunities provided there. Long story short, if we were to give the event a rating and review, we’d be sure to bestow it with a high number of stars as well as a comment indicating the caliber of speakers who...

In a recent whitepaper published by CoreMedia, a leading developer in web experience management solutions, the editors there discussed the importance of adapting the way businesses design their respective eCommerce and marketing content websites to be more fluidly integrated. Strong emphasis was placed on a more streamlined and less convoluted experience for the consumer when shopping online, especially when targeting the key millennial demographic. Further enabling customers to feel they have all the tools necessary to make informed purchases not only...

On Aug. 15th, the advanced eCommerce sales report for Q2 2014 was published by the U.S. Census Bureau. As could be expected, business owners were anxious to see how Q2 fared in comparison to its predecessor – especially those business owners who have invested in omni-channel marketing initiatives. According to the U.S. Census Bureau report, Q2 maintained the upward momentum that eCommerce has been experiencing for quite some time. The estimate of eCommerce sales was set at $75 billion, an increase...