Wednesday, April 18, 2012

Twitter: no more blackbird pie

If you've been around social media marketing for a while, you may remember "Blackbird Pie." Then again, you may not: it never really seemed to catch on. It's a shame; I found Blackbird Pie to be a tasty resource. It offered a way to embed tweets in your blog posts. Instead of having to take a screen shot, crop it and place it in your post, you could use Blackbird Pie to embed a tweet as HTML. Fortunately, Blackbird Pie isn't relevant because Twitter now offers a native tool for it.

So, what can you do with this? It's a great way to highlight positive feedback from your target market on Twitter. Also, you can use it as a second bite at the apple for content you've already published, using the embedded tweet to draw attention to it again. And, of course, this feature can help you accumulate Twitter followers organically via your corporate blog.

And now for the part that's a total drag. It doesn't work with the Blogger platform, so I can't show it to you here. Check out the source link (below) to see it in action.