News Article

Sony's LiveAction AR Will Blow Your Mind

Sony’s been meddling with augmented reality for years, and this brand new LiveAction AR trailer shows just how far the company's come. The footage shows a poster being scanned with a smartphone, only for a lady inexplicably dressed as a schoolgirl to climb out of the display and pose for a photograph.

It’s really creepy, but the technology is undeniably mindboggling. Imagine if this was the future of advertising.