In a departure from my normal entrepreneur interviews, in this podcast, I talk with Yum Brands CEO David Novak who talks about how to create a great culture for your startup. Although he is the head of a huge corporation, he talks about core building blocks that apply to any stage of business.

In perhaps my favorite part of the interview, I asked David what he thinks about corporate employees (even in his own organization) who are doing a side hustle in addition to their day job. His answer may surprise you.

All proceeds from David's book are going to the World Food Program to help in the fight against hunger.