GABRIELLE CHANEL – The New Digital Campaign

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For the launch of three new body products within the GABRIELLE CHANEL line: A Foaming Shower Gel, A Moisturizing Body Lotion, and A Deodorant Natural Spray, CHANEL reveals a digital campaign through a series of interviews featuring inspiring women.

As Gabrielle Chanel used to say, “I decided who I wanted to be and that is who I am.”

These short films will reveal women’s unique identity, passion and rebel heart; values that are at the core the fragrance GABRIELLE CHANEL.

Nine women took part in this digital campaign, expressing themselves through the spirit of GABRIELLE, one letter at a time. The series is being released on social media starting September 3rd.

Discover the women who chose who they wanted to be:

Claire Laffut is a belgian artist. She is a composer and singer who translates her music into colourful paintings inspired by the five senses.

Adesuwa Aighewi is a Nigerian-Chinese model.

Caroline de Maigret is a French model and music producer.

Mette Towley is an American dancer. She is known for her dance performance in Rihanna and N.E.R.D.’s ”Lemon” Music Video, and to be a member of Pharrell’s dancers “The Baes” since 2014.

Phoebe Tonkin is an Australian actress, based in Los Angeles. She is currently starring in the TV series “The Originals” and “Safe Harbour”.

Ouyang Nana is a Taiwanese musician. She is also an actress, known for Bleeding Steel (2017), Po feng (2015) and Tou tian te wu (2016).

Diana Pozharskaya is a Russian actress. Ske is known for “Tuntematon sotilas” (2017), “Zatmenie” (2016) and “Kukhnya. Poslednya bitva” (2017).