What better a way to jump into the fall season than with a fresh new look? From drugstores to department stores, the beauty industry is flooded with products claiming to be the greatest, leaving consumers wondering which items are worth indulging in. Below, professional makeup artist, Jessica Lauren shares her product recommendations and explains which items give consumers the most bang for their buck.

Splurge: Dior 5 Couleur Eye Shadow

Using the right combination of the five colors, this shadow is ideal for any occasion: casual or formal, any time of the day. “The colors that come in the palate are rich and go on smooth, making it easy to create gorgeous eyes,” she says. Jessica recommends using a combination of the lighter tones with a hint of a darker shade to create a natural daytime look. She suggests accentuating the eyes for the evening by using darker shades to thicken the crease. “Although some eye shadows from drugstores can be bought for under $10, this investment is well worth it,” promises Jessica. Currently available at Bloomingdales for $58

Save: Cover Girl Perfect Point Plus Eyeliner

When it comes to eyeliner, consumers seek brands that provide easy application and long term staying power to last throughout the day, informs Jessica. “Unlike other high-end cosmetics, there is not too much of a difference between expensive eyeliners and more affordable ones. I find Cover Girl’s Perfect Point Plus Eyeliner to be one of my favorites as it stays in place all day and has a smudger on the opposite end of the point to create a great smokey look,” she says. Currently available at Walgreens $4.99

Splurge: Bobbi Brown Shimmer Wash Eye Shadows

Sheer eye shadows, like this one, are a makeup bag-must-have! Their gentle radiance brightens the eyes but can also be used as an illuminator on the cheek bones to add pizzazz to any look. “Bobbi Brown’s Shimmer Wash shadows are ageless and compliment every woman’s look,” says Jessica. Currently available at Nordstrom for $20

Save: Maybelline Falsies Volume Mascara

“My clients always ask for full lashes,” says Jessica. Rather than splurge for the expensive brands, she recommends usingMaybelline Falsie Volume Mascara which is designed to give lashes fullness while fanning them out. “Even better than most brands on the market, this specific mascara also contains fiber enriched formulas to give the lashes extra length as if false lashes were applied,” she says. Currently Available at Walgreens $7.99

Splurge: Laura Mercier Tinted Moisturizer

Unlike other tinted moisturizers, this product helps to control oil breakthrough while hydrating the skin where needed. “Its lightweight texture makes the skin appear super smooth and gives the skin a very natural look,” says Jessica. The product is safe for sensitive skin types and contains SPF 20 to keep the skin protected all year. Currently available at Saks Fifth Avenue for $42

Save: Maybelline Define-A-Brow Eyebrow Pencil

“Filling in eyebrows leaves a more finished look and enhances the eyes,” says Jessica. When it comes to finding the perfect brow pencil, there’s no need to look any further than your local drugstore. Maybelline Define-A-Brow Eyebrow Pencil blends easily and has a convenient comb attachment for grooming. “Its waterproof formula allows for a long lasting finish that won’t need to be reapplied throughout the day,” says Jessica. Currently Available at Walgreens for $6.99

Splurge: Giorgio Armani Face Fabric Radiance

Using a good foundation is crucial, as all women want to be sure it will give them the coverage they need without clogging pores. “Face Fabric Radiance is a great cream to powder foundation with light reflecting properties that leave the skin sheer with a gorgeous glow,” says Jessica. She continues, “it doesn’t feel too heavy on the skin and offers a natural, matte look with causing dryness.” Currently Available at Nordstrom for $48