"Just because the weather is getting warmer, and dogs are getting their hair cut short, is no reason to lose the glamour," said Bendersky, who has tagged dozens of classy canines in the past month. "We start trends in New York. Spring and summer 2013 is all about the dog tattoo."

It takes just 10 minutes for him to attach a glistening pair of ruby lips on Noah, a 6-year-old German shepherd on E. 74th St. He puts an adhesive stencil on Noah's side, fills it in with clear-drying nontoxic glue, and then generously applies glitter before sealing it with hair spray.

Joanne Rosten's dogs Pearl (left) and Noah (right) get fresh new tattoos, which are expected to be all the rage this season. (Susan Watts/New York Daily News)

After he peels away the stencil — and adds a red bindi forehead jewel for good measure — Noah sports the season's hottest doggie-do. "He looks fabulous," said owner Joanne Rosten, 49. Her Rottweiler Pearl also got a butterfly on her ear. "I'm a designer, so it's important for my dogs to also be fashion-forward."

Bendersky surprised Jeanine Pepler, 45, from Chelsea, by bringing her French bulldog Violet home from a routine grooming last month with a rose spackled on her rump. "She had a tramp stamp!" howled Pepler. "It was just hysterical."

Jeanine Pepler’s French bulldog, Violet, came home from a grooming last month with a rose tattoo. ‘She had a tramp stamp!’ Pepler howled. ‘It was just hysterical.’ (PlanetJorge)

The publicist admits that marking her mutt is silly, but it's also doggone adorable. "People run down the street after me and go, 'That is the cutest thing I've ever seen.' Children start screaming," she said. "It doesn't hurt the animal. She enjoys the attention."

Even dubious dog owners are warming to the trend. "When I first heard of this, I was like, no way my dog is getting a tattoo," said Joanie Pelzer, 45, from the upper East Side. "He's a masculine Chihuahua."

But once she saw the decals on other dogs, she rolled over and let little Hubbell get a heart on his hip. "It's actually really cute, and the attention he gets when it's on him is worth it," she said.

The tattoos can last a month with care, or dissolve in a single bath. Dogs will be dogs, and Hubbell smeared his tat with dirt 24 hours after he got it. Pelzer had to wash that $100 down the drain.

"I just won't give him a bath next time," she said. Hubbell has already gotten two new tattoos: a peace sign and "USA" on his sides. "I can make it last a week if he doesn't roll in the mud again."