TAGP509 Alex Austin : Scaling From Nothing To 4 Billion Requests Per Day Has Been A Monumental Task

Alex Austin CEO/Software engineer at Branch Metrics. Alex takes us through his journey. It starts from building lots of apps and desperately seeking downloads, such as a photo printing app, and ends in building an internal product to cope with deep linking challenges which ultimately has led to the extremely successful Branch. It wasn't an easy journey, with lots of 3 am alerts to cope with server issues.