domain
names. As Hoagland explained in our
article, he has managed to develop many
of his outstanding domains into popular
websites (including Atlanta.com, MyrtleBeach.com,
BuenosAires.com and
Fishing.com, to name just a few) by
forming partnerships with skilled
designers and developers.

Hoagland
applied that successful strategy again
to transform category killing domains
Shooting.com and CarClassifieds.com into
new destinations online. Hoagland worked
with cousins Juan Pablo (J.P.) Reynal
and J.J. Reynal of Buenos
Aires, Argentina based Patagonia
Publishing Company S.A.

to get Shooting.com off the
ground.

Patagonia
is a well-established publishing company
that has produce numerous books, videos
and websites since being founded in
2000. Like Hoagland, J.P. and J.J.
are avid

hunters
and anglers - self described
"outdoor fanatics - so the men had
an instant rapport that led to their
business partnership.

J.J.
ReynalPatagonia
Publishing Company S.A.

Juan
Pablo. ReynalPatagonia
Publishing Company S.A.

The
Reynals set up Shooting.com as a social and
interactive online network devoted to
hunters in U.S. and around the world.
Visitors can post their own photos, videos,
stories and hunting knowledge on the site and
participate in Shooting.com's specialized
forums.

Hoagland
has also become a major player in the Classified
Ad space and owns dozens of product and geo-targeted
classifed as domain names. To get
CarClassifieds.com developed he joined forces
with Tony French, the President &
Co-Founder of Automotive
Internet Media, a premier integrated
media and lead distribution company.

With
the weakening (and even demise) of many of the
country’s newspapers over the past few years -
and over a billion dollar decline in
traditional classified ad revenue - CarClassifieds.com
expects to help fill the void with an online
automotive classified site that lists millions
of new and used vehicle for sale.

French
pointed out the many advantages the web provides
over fading traditional classified
platforms. “When many people think of
classified advertising, they usually think of
text-only running down a narrow column in the
newspaper, generally with no pictures,” French
said. “With online classifieds, you’re not
limited by the boundaries of print.”

Tony
French, President
Automotive Internet Media

"CarClassifieds.com
provides the vehicle price, descriptions and
options, multiple photos, seller’s contact
information, optional vehicle videos and more.
Consumers can get an appraisal on their
trade-in, communicate with sellers, shop for
insurance and save money on financing - all in
one place without leaving their home.”

Hoagland
noted, “My philosophy has always been to team
up with the right partners. I was very impressed
by what AIM had accomplished in such a short
time, but what is important to me is their
understanding of the automotive industry and
their expertise in SEO – a powerful
combination.”

One other
note today - this is the final day
of the .CO Land Rush (the period when
the most desired domains are available
at premium prices before general public
registration begins). You can claim a
Land Rush domain through any one of 10
.CO Accredited Registrar partners,
including GoDaddy.com, Register.com,
Network Solutions, eNom, InternetX,
Dotster, Melbourne IT, OpenSRS,
My.co, and Dominio Amigo,
or any of the resellers within each
registrar’s extended networks. When
more than one party seeks the same
domain those names go to auction.

General
registration of .CO domains will begin on Tuesday
(July 20). From that point on anyone can
register a .CO domain at lower everyday prices
that will be set by the various registrars whom
the .CO
Registry has authorized to offer the
extension.

We need your help to keep giving
domainers The
Lowdown, so please email editor@dnjournal.comwith any interesting information you might have. If possible,
include the source of your information so we can check it out (for
example a URL if you read it in a forum or on a site
elsewhere).