Great Scott!

New York's Jeremy Scott is the latest to join the SWATCH clan and oh what a successful pairing it is... I adore Swatch so there's not much they can do wrong in my eyes but this is a particularly great collaboration. Jeremy Scott is known for his irreverent and ironic designs and Swatch are the...

All-over adidas logo prints are interspersed with digital graphics of Scott with a Union Jack face paint, while cropped football jerseys and baseball shirts nod towards US sporting heritage. Per usual, the dollar sign, leopard print and floral are reoccurring themes each season, while bold...

Jeremy Scott definitely made us pay attention when he took the helm at Moschino thanks to his loud and proud autumn/winter 2014 collection which debuted on the runway earlier this year; so why should the accompanying ad campaigns be any different?
Jeremy Scott must be a fan of that go big or...

Camouflage Teddy Bear & Pink Poodle Sneakers By Jeremy Scott (Of Course)
Look, whatever you want to say about his grasp on good taste, this world would be a smaller, less colorful place without Jeremy Scott. Moreover, without him, we'd have a lotless to writeabout. Outlandish, cartoonish,...

If he had presented me with a beaker of this fragrance, glowing like neon, I would have called it "Great Scott!" Or perhaps "Muwahahahaha!" (Careful —only four "ha" sounds.) One day, a bottle will be mine.
Gorilla Perfume at Lush The Smell of Weather Turning : Mark Constantine, co-creator...

Great Scott, we are so into this!
Looks from Jeremy Scott's spring 2012 collection.
Photo: Getty Images
In the commercial, Nicki and LL talk about how excited they are for the Grammy's and how Nicki's been in love with him since she was a wee baby. He seems slightly offended by this,...

But seriously, how long have we been waiting for anything from the Back to The Future movies to become a reality? Well, since the 80's, obviously. Now we just need the hover board and most importantly, the DeLorean time machine.
For 10 days only, 150 pairs of the 2011 Nike Mag will be...

Photo: Getty Images
Great Scott! A more and more common fixture at the most esteemed fashion events of late, we already know that Theophilus London is way ahead of the curve when it comes to style, so it's not surprising that he'd want to slip on the most futuristic pair of sneaks he had...

The article further includes an automatic ankle cinching system that is configured to automatically adjust an ankle portion of the upper.
OH MY GOD. THEY'RE PATENTING THE SELF LACING SNEAKER. If you don't believe me, just look at this. Click on the image to see the patent application.
If...