fda + sunscreen

It's a jungle out there! How can any reasonable person differentiate a quality sunscreen from the junk?

TRUE: The FDA has toughened up on companies and now require validation studies to prove effectiveness. Let's give them a slow clap for that...even though it took years to get them to finally wise up to that. Better late than never.

So what's the big deal? Well, for starters, did you know that the US has only less than half the amount of approved active sunblock ingredients than Europe? Did you know that what we have here in the US is NOT the best protection? Well, if you know anything about the cosmetics and beauty industry in the US, this shouldn't surprise you. We believe we can do better. Did you know that beyond active ingredients like zinc oxide, the non-active ingredients make up about 90% of sunscreen volume?

So....if you are NOT looking at the label and reading the ingredients you may be shocked to know that a lot of sunscreens marketed to babies and children actually contain chemicals banned in Europe because they are known carcinogens.

That's right, sunscreen manufacturers are knowingly putting carcinogenic ingredients into children's sunscreens here in the US but actually have a different formula for their sunscreen and children's products in Europe