To paraphrase a certain Microsoft commercial that’s been dominating the ad breaks on my streaming service this month, we, at this very moment, have more technological power at our fingertips than any other generation in history. And whether it be by way of artificial intelligence (as beloved-rapper-turned-Microsoft-spokesperson Common has so eloquently laid out for us) or simply through digital media

The first recognized advertising and marketing agency was started by a guy named William Taylor in 1786, according to Wikipedia. Agencies back then primarily focused on print advertising in newspapers, playbills, quarterly magazines, and Farmers’ Almanacs. As time progressed and media evolved, agencies focused on the medium du jour, such as live entertainment, radio, TV, internet, and mobile. Since agencies

It’s 2017, and everything today is online. You might be a distributor of steel, industrial parts, or even vending, but the answer is still the same: Get online and start selling through your website. Many distributors and companies have been in the industry for decades and are experts in their fields, but their processes are outdated and old-fashioned. As we

It’s that time: the time in your company’s life to find a new marketing agency. As you sit down with your colleagues to discuss what your next move is, questions, no doubt, pop up: Do you know what to look for? Do you know what you’re not looking for? True, it’s easier to identify what you don’t want if you’ve

There’s an app for that. We’ve all heard the expression. Since 2009, the number of app downloads has increased from 2.52 billion to an estimated 268.7 billion in 2017. The reality is, if you’re not integrating your platform into the mobile space, you’re falling behind – and neglecting a pretty substantial segment of your audience. If you’ve finally leaped over

Everyone knows that mobile apps consume everyone’s daily lives, whether it’s checking social media, reading up on the latest news, or listening to your favorite artist’s new album, mobile apps have become a regular part of everyday life. Since they take up so much of everyone’s time, most people never realize the changes in apps when they are updated, because

Google is constantly releasing minor updates and algorithm changes (around 500-600 times a year) which affect search results and website traffic across the internet. On top of the minor updates, every now and again, Google will release a major update that will not only show fluctuations in search traffic, but can be catastrophic to your site if no action is

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Youtech & Associates is an integrated marketing and development agency built on building empires. Headquartered in Chicago and Scottsdale with a growing national footprint, our personalized approach and style grows brands across all industries.