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Selena Gomez – The New Face Of Pantene

The Come and Get It hit-maker’s Strong Is Beautiful campaign will debut in August. She says, “I’ve always loved using Pantene, so it’s a dream come true to be the brand’s newest ambassador. Not only because Pantene stands for strong, healthy hair but also because it encourages women to be their best selves.

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“My style is constantly evolving and I love to take risks, so I’m always changing my hairstyle. I rely on Pantene to keep my hair strong and healthy so I can take on each day with confidence.”
Gomez took to Instagram announcing her new gig and shared a pic from her first Pantene photoshoot.