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Tuesday, August 15, 2006

Affiliate Programs: Making Extra Money Online

There are many ways of making extra money online, but oneway that stands out is affiliate marketing. In affiliatemarketing, you join an affiliate program, and essentiallyhelp your merchant partner to sell his goods and services,either through direct salesmanship or through advertising.For your assistance in this regard, you will receive apercentage of the sales that you generate for your partner.

Having your own website is essential to your success withaffiliate programs. As long as you have a well-designed sitewith a regular flow of visitors, making extra money onlinewill not be too difficult. Most of the work you will have todo in affiliate marketing involves creating, improving, andtweaking your website so that you can achieve more traffic.

Here are two tips you might want to consider when buildingand upgrading your web site. Following these tips will helpyou create a better site, thus enabling to generate superiorreturns for your efforts.

Understand your market. Your site should cater to a specificmarket. Resist the temptation to be a site that caters to“one and all”, for you will make less money that way.Instead, analyze the current market and decide on the areathat can yield the most profit for you. Withoutspecialization, your efforts will be wasted in too manydirections, with the result that you may achieve mediocreresults in all areas, but never outstanding results in oneor two areas. Spreading yourself too thin is a very realdanger and must be avoided. You’re much better off choosinga topic or product that you know and love, than choosingfive topics or products that you don’t understand. You won’tbe making extra money online if you don’t specialize.

Advertise intelligently. Because you are a website builder,you must always keep the end product in mind. Will yourfinished site be something that people will want to get moreof? Will they want to visit regularly, or will they beturned off by what’s there? Many site builders make themistake of just putting up banners and links wherever theycan. If it were you visiting the site, would you actuallybother to click on these ads, especially when they arenothing more but a nuisance? You might manage to earn a fewdollars using this method, but in the long term, youcouldn’t possibly hope for long-term success. Try to buildyour site with your readers in mind, and provide for whatthey will need and want.

In affiliate marketing, as in all other businesses, manypeople scrape by while others make a fortune. The differencelies in the strategies that they adopt, and in theintelligence they apply to their efforts. You owe it toyourself to be included in the elite few. As long as staycommitted to excellence, making extra money online will notbe difficult for you.

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