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WACO Theater will host the Third Annual Wearable Art Gala on Saturday, June 1, 2019. Co-Artistic Directors Tina Knowles Lawson and Richard Lawson founded the event, which is presented by SheaMoisture, to celebrate art and raise funds for the non-profit gallery and performance complex WACO Theater Center.

The theme for the 2019 Gala is A Journey to the Pride Lands, based on the upcoming Walt Disney feature, THE LION KING, opening nationwide July 19th. Gala guests are encouraged to create their own wearable art attire inspired by the ideals of African tradition that are at the heart of the upcoming film which stars Donald Glover as Simba, Beyoncé Knowles-Carter as Nala, James Earl Jones as Mufasa, Alfre Woodard as Sarabi, and Chiwetel Ejiofor as Scar. The film is directed by Jon Favreau and utilizes pioneering filmmaking techniques to bring the treasured characters to life in a whole new way.

WACO Theater center proudly welcomes back beauty and personal care brand SheaMoisture as the Presenting Sponsor for the 2019 Wearable Art Gala. The brand has been a consistent supporter of WACO programs since 2016, working closely with the Center to passionately foster art and education initiatives for underserved youth.

Nominations for the 2019 BET Awards were announced last week. Beyonce is nominated in four categories! The show, which is in its 19th year, airs live from downtown Los Angeles’ Microsoft Theater on Sunday, June 23.

Netflix’s critically-acclaimed concert special Homecoming: A Film By Beyoncé reached 1.1 million U.S. viewers on its April 17 premiere date, according to data newly provided by Nielsen via its SVOD Content Ratings system.

Introduced in October 2017, SVOD Content Ratings measures the viewership of subscription video on demand (SVOD) services via audio recognition software installed in 44,000 U.S. homes that contain Nielsen's TV set meters. While the highly-secretive Netflix has stated in the past that Nielsen's ratings are “not even close” to being accurate, it is the most reliable measure yet of SVOD viewership data.

According to the numbers compiled by Nielsen, the audience for Homecoming was 63% African American on the day of its premiere and 55% over its first seven days, more than any other Netflix original film or series analyzed to date (the closest was Bird Box with 24%). Hispanics, meanwhile, made up 15% of viewers, while Asians comprised 5%.

Beyonce and Jay-Z attended a game between the Golden State Warriors and the Houston Rockets during Game Six of the Western Conference Semifinals of the 2019 NBA Playoffs on May 10, 2019 at the Toyota Center in Houston, Texas.

Beyoncé recently penned a note in honor of former first lady Michelle Obama as one of TIME’s most influential people.

"Loving Michelle Obama wasn’t much of a choice. It was something that came naturally, because of how she carried herself. Because she resembled us and was moving in spaces where, as black Americans, we weren’t exactly meant to be, she seemed so powerful.

When I first met her, I was embraced by a warm, regal, confident woman who possessed a reassuring calm, on the eve of President Obama’s historic first Inauguration.

The way she looked, walked and spoke, in that warm but authoritative tone, we saw our mothers and sisters. She was strong and ambitious and spoke her mind without sacrificing honesty or empathy. That takes a lot of courage and discipline.

Reaching more female customers has been a top priority for Adidas since 2015, when it announced the company strategy that’s still guiding it today. Then, as now, sales to women were a disproportionately small slice of the total business—as they generally are at big sneaker brands, which historically haven’t designed for or marketed to women anywhere near as much as they have men. For brands that can win them over, women represent a lot of potential dollars.

That’s essentially why Adidas has teamed up with singer and global superstar Beyoncé, CEO Kasper Rorsted acknowledged on a company earnings call today. While the company’s women’s business has been growing strongly, it remains a “particularly strong opportunity for us because it is an underrepresented part of our business… we’re still by no means where we need to be,” he said. “There’s no doubt that Beyonce will help us in this area.” The first limited products from that collaboration will release toward the end of this year, he added.

The singer has a reach few in the world can match. On Instagram alone she has 127 million followers; just for the sake of comparison, mega-star Rihanna has about 70 million. After she and Adidas first announced their partnership, the shots she posted on the social network collectively drew tens of millions of likes and hundreds of thousands of comments. At a moment when pop stars seem to be more effective at selling sneakers than pro athletes, Beyoncé could have a noticeable effect on the company’s sales to women, especially since Adidas has found in the past that people such as influencers are a more effective way to reach women than athletes anyway.

Beyoncé makes her 60th appearance on the Billboard Hot 100 chart as "Before I Let Go (Homecoming Live)" debuts at No. 75 (on the list dated May 4). The single, released April 17 as a bonus track on her Homecoming: The Live Album, bows after its first full week of tracking.

The cover of the 1981 hit by Maze featuring Frankie Beverly, which reached No. 13 on the Hot Soul Singles chart (now Hot R&B/Hip-Hop Songs) enters with 6.9 million U.S. streams in the week ending April 25, according to Nielsen Music. It also starts at No. 28 on Digital Song Sales with 6,000 downloads purchased in the same window.

Though "Go" doesn't yet make the all-genre Radio Songs chart, the single has claimed a fast start at R&B/hip-hop radio, bursting 45-27 on R&B/Hip-Hop Airplay with 7.2 million in audience in the week ending April 28.

In addition to its Hot 100 start, "Go" also opens at No. 45 on Hot R&B/Hip-Hop Songs (which, like the Hot 100, blends streaming, sales and airplay data). Homecoming, meanwhile, ascends 7-4 on the all-genre Billboard 200 and 4-2 on the Top R&B/Hip-Hop Albums charts following its first full tracking week.

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VSU Offering Academic Credit for Studying "Lemonade"

Valdosta State University is now offering students the chance to study the work of Beyoncé for academic credit.

The course, AFAM 3600 E: Black Women in Modern America, kicked off this semester and is taking a deep dive into Beyoncé’s groundbreaking sixth studio and visual album “Lemonade.”

The 2016 album captured the pain and triumph of the black female experience to great critical acclaim using stunning visuals, compelling music, and rich storytelling. The work ignited widespread discourse on race, class, and gender, and this VSU course is continuing that conversation by unpacking the many themes found in “Lemonade,” including black identity, feminism, marital infidelity, sisterhood, and faith. The course is also exploring how black women are portrayed in mainstream culture.

The album will serve as a jumping off point to explore such issues through the eyes of numerous other writers, artists, poets, and scholars as the course unfolds. The course was inspired by the “Lemonade Syllabus,” a robust list of resources compiled by writer Candice Marie Benbow that help to unpack all the themes that permeate “Lemonade.”

“If you’re going to have a black feminist theory, then you need to study Beyoncé,” said Caterina Orr, adjunct instructor for African-American Studies. “It’s really just that simple.

“Beyoncé is very intentional. We think it’s good music, and it is. But she’s very intentional in the things that she says.

“What I like about her is she’s real. She tells the truth. She tells the good, and she tells the bad. What may be surprising is that I bring up the bad. I do explore all of those deep and dark things that we do not want to show, but that are present.”

Orr is also challenging her class to deconstruct and examine “Lemonade” in new ways by introducing material from renowned feminist and African-American scholar Bell Hooks that criticizes parts of the album. Offering different viewpoints in this vast area of intersectionality, and then parsing them out, will leave students with a stronger, more developed understanding of the issues, Orr said.

“You cannot be empowered by yourself,” Orr said. “It’s impossible. There has to be someone that you can lean on, that you can talk to, that will hold you up. For me, that is going to be the basis of this course.”

Cori Griggs, a psychology major from Monticello, Georgia, who expects to graduate in May, said being a Beyoncé fanatic immediately drew her to the course.

“If I had to pick a face for modern day black women empowerment, it would be Beyoncé,” Griggs said. “The class has been really great just because of the dynamic of the conversation. I love to talk about these kinds of things. With it being broadly based on Beyoncé, it brings it to a more relatable perspective.”

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