Marc O’Brien, who worked for Visa between 2008 and 2014, has recently joined crypto consumer payment startup Crypterium, which aims to make it possible to spend crypto in everyday situations, Business Insider reports. Speaking on the importance of crypto adoption as a medium of exchange, O’Brien told Business Insider:

“The idea is that cryptocurrency is actually quite difficult today to use as an everyday method of payment. If you were to go to an exchange with your Bitcoin or your Ether it would probably take you 3 to 7 days to get that money paid out into a normal bank account. What Crypterium will do is make that whole process seamless and give an opportunity for a consumer to actually use their cryptocurrency to pay for everyday items.”