I like the quote "Pfizer attorney Beth Levine said the fake Viagra advertised by the spammers doesn't work like the real thing and in some cases could be dangerous if taken." Up to now it has been difficult for people to buy on the internet from someone they don't know, as the return per marketed person through offline marketing is alot greater than the return per marketed person through online marketing and now when this quote by the company lawyer/spokesperson gets mainstream media through TV and newspaper exposure it will be even harder to turn a sale online and very doubtful those that read this quote/story will purchase the product in question. Thus this story has a good and bad side to it.