Assessing Impact of Media

“Anger and hope”: Why the Parkland survivors are winning the social-media war

February 20 2018

Why have the teenage survivors of the mass shooting in Parkland, Florida, been so effective at focusing attention and demanding action on gun issues? In part, it’s because of their “innate understanding of the social-media ecosystem.” These students, digital natives who already use these social media platforms in their daily lives, are telling their own stories and disseminating messages instantly over social media. What’s more, they are not shying away from participating in public debates with policymakers.