Published 1 year ago
by
Andy Crump
, Updated March 18th, 2014 at 10:14 am,

Disney has released the first teaser for their winter animated release, the musical-fantasy Frozen, finally kicking off wide promotion for the film in earnest. Don’t expect to learn too much about the movie’s story from the above clip, though: the footage plays more like its own distinct short than anything else, focusing on antics between two side characters rather than plot.

Fortunately, Frozen happens to be based off of The Snow Queen, Hans Christian Andersen’s classic fairy tale, so audiences may already be familiar with it. Here’s the official synopsis:

In “Frozen,” fearless optimist Anna (voice of Kristen Bell ) teams up with rugged mountain man Kristoff (voice of Jonathan Groff ) and his loyal reindeer Sven in an epic journey, encountering Everest-like conditions, mystical trolls and a hilarious snowman named Olaf in a race to find Anna’s sister Elsa (voice of Idina Menzel), whose icy powers have trapped the kingdom of Arendelle in eternal winter. Encountering Everest-like conditions, mystical trolls and a hilarious snowman named Olaf, Anna and Kristoff battle the elements in a race to save the kingdom.

The teaser revolves entirely on the interactions between Olaf (Josh Gad) and Sven, and even though it doesn’t say anything about the film, it’s funny and charming enough on its own merits. What may be most striking here is how much this feels like something out of Pixar’s wheelhouse; last year, Disney’s Wreck-It Ralph pulled off the same feat, blurring the lines between the Mouse House and its subsidiary. Be that as it may, the animation and imagination on display here are both great, particularly Olaf’s attempts at rearranging his body to best Sven in a race across the ice.

It may also worth noting that Frozen boasts a smorgasbord of Broadway talent. In fact, Gad, Menzel, Groff, and Santino Fontana (starring here as Prince Hans) have each originated roles in plays ranging from The Book of Mormon (whose composer and co-creator, Robert Lopez, provided scoring for Frozen), to Wicked, to Rent. Those are some impressive credentials, and it’s going to be interesting to see how Bell keeps up with all of them.

No word yet on when a full trailer will hit the Internet, but to tide viewers over until that day, Disney has also released a quintet of images showing off Frozen‘s primary cast of characters. Check them out in the gallery above.

Quite disappointed at the drawing style and overall ‘merry’ tone, compared to the classical art of the book. The overall mood is a disaster. The Snow Queen is not a comedy. It’s as if the creators had absolutely no idea what the story was. What a disaster﻿ and what a way to ruin the eerie, chilled mood of the original book. Tangled’s art and style were exactly what﻿ Rapunzel’s story needed. On the other hand, it’s THE EXACT OPPOSITE of what The Snow Queen’s book was all about. I am hating how disappointing I am with this catastrophe.

At first Elsa was planned to be evil and the plan was going to be more similar to the original, but it’s been mentioned that after finishing the song “let it go” they decided that Elsa could be good instead. the broadway “Wicked” was probably the inspiration for Elsa. Frozen is only loosely based off of the book because Disney seemed to run with their ideas. by taking a peak at the early concept art for the movie it becomes really clear that the plot changed a lot.

This is a huge movie, seriously huge. You can tell the Disney animation studio really put mountains of effort and it shows they’re firing from all cylinders now. Music and awesome sisterhood story separate this from many animation offerings of the past. Also the computer generated animation is really cool, pun intended. The quality is top. I have a sister and so i felt this deep connection to this feature. I won’t lie i was moved to tears. I ended up visiting my sis and giving her a huge hug which totally caught her off guard. I am really happy to see a movie that can connect worldwide and with something so simple and profound and that is sibling bond and its special quality is demonstrated really amazingly and with a lot of tenderness. I have been singing part of your world and reflection for years and i feel that let it go and most songs i will be singing for years to come. It was new and yet nostalgic and took me back to my childhood years and recreated the spirit of the movies i adored tenfold. It has something for everyone and that is why i loved it so much. Everything from action and romance and comedy and fantasy and not forgetting the tears. Many movies from Disney are always uplifting and this one was even more so and that made this a very special experience.

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