No "One More Thing" At Today's iPad 2 Event

0

Despite being on medical leave since January, Steve Jobs took the stage at today’s Apple event to a standing ovation. After revealing that over 100 million iPhones and over 15 million iPads have been sold total and introducing the 1/3 thinner, 13.3% percent lighter rainbow-covered iPad 2, Steve Jobs made his requisite concluding remarks and exited the stage without giving one of his legendary “one more thing”s (see above video).

While some proliferating rumors had pegged today’s “one more thing” as being either a new social app (I hear group messaging is hot these days), others were hoping for a preview of iOS 5 or a retina iPad 2 display. In fact there’s quite a few people expressing their disappointment in the lack of “one more thing” on Twitter, having become accustomed to the Jobs tradition — A tradition responsible for the unveiling of FaceTime, the AirPort and both the original and new MacBook Airs.

Here’s an impressive and comprehensive chronological list of Apple products that were revealed as “one more thing”s via the fanboys at Wikipedia, a list which will remain un-updated, for the moment.

The AirPort base station and AirPort card after the iBook was introduced in Macworld Expo 1999

Introduction of selling movies via the iTunes Store in September 2006; a second “One more thing” in the same presentation also unveiled an upcoming product dubbed iTV (renamed to Apple TV at Macworld 2007). Athird “One More Thing” was the lead-in to introduce a live performance of the song “Waiting for the World to Change” by John Mayer at the conclusion of the presentation.