About Yelp

News Release

Yelp Says Mabuhay! and Launches in the Philippines to Expand Asia Presence

MANILA, Philippines, June 24, 2015 /PRNewswire/ -- Yelp Inc. (NYSE: YELP), the company that connects consumers with great local businesses, today announced the launch of Yelp Philippines (http://www.yelp.com.ph).

Beginning today, people across the Philippines are able to read reviews about great local businesses and create accounts on Yelp.com.ph to share their opinions. Yelp's free iPhone and Android apps will be available as well as its free suite of business owner tools: Yelp for Business Owners (http://biz.yelp.com.ph).

The Philippines is home to 100 million people, 7,107 islands, 23 active volcanoes, a six-inch primate, and countless Jeepneys and it is the 32nd international market to join the Yelp community. Yelp in the Philippines is available in both English and Filipino, the 18th language available on Yelp.

The Philippines is one of the most modern countries in Asia and the sixth largest English-speaking nation in the world, with English widely spoken as a second language. It is also culturally diverse and internet savvy, with Filipinos sending more than 1 billion text messages per day.

Dedication to food is another trait common to Filipino culture. Whether you prefer budget bites at carenderias or turo-turos or a full-fledged fiesta feast with lechon, caldereta (or even the local version of spaghetti), you'll always find the country's wide mix of influences come together beautifully in the cuisine. As if you needed more enticement, the country's hospitality means you're always sure to be welcomed with a big smile wherever you go.

"Filipinos are so well-connected online and offline that we know they will love using Yelp to find and connect with great local businesses," says Miriam Warren, Yelp Vice President of New Markets. "We will be working hard to make sure Yelp is the most useful and relevant local resource for every Pinoy."

Yelp will kick off its community building efforts in Manila - one of the densest cities in the world - and soon bring together Yelpers online and offline to experience the best of Manila. Yelp will also be available across the entire country, so everyone, everywhere in the Philippines with access to the Internet on a desktop computer or a smartphone, now has the ability to share their opinions on what is great (and not-so great) about local businesses in the Philippines.

In a country so hot and humid, consumers can find thousands of ways to stay cool by logging on to Yelp.com.ph or downloading Yelp's mobile app to explore all the Philippines has to offer. Business owners can get in on the action too at biz.yelp.com.ph by claiming their Yelp Business Page for free.

About YelpYelp Inc. (http://www.yelp.com or http://www.yelp.com.ph) connects people with great local businesses. Yelp was founded in San Francisco in July 2004. Since then, Yelp communities have taken root in major metropolitan areas across 32 international markets. Yelp had a monthly average of approximately 142 million unique visitors in the first quarter of 2015*. By the end of the same quarter, Yelpers had written approximately 77 million rich, local reviews, making Yelp the leading local guide for real word-of-mouth on everything from boutiques and mechanics to restaurants and dentists. Approximately 79 million unique visitors visited Yelp via their mobile device on a monthly average basis during the first quarter of 2015**.

* Source: "Users" as measured by Google Analytics** Average monthly mobile unique visitors based on the number of unique visitors accessing Yelp via mobile web and unique devices accessing the app on a monthly average basis over a given three-month period.