I've seen on other products negative comments about cord concealers not lying flat. I rerolled this Beklin product in the opposite direction, retied it, and let it sit for half a day. It now lies perfectly flat.

It doesn't handle all six of my cables so I'm having to order a second, but that's cool.

The only true negative is the two-sided tape covers only a third of the cord concealer. It works fine staggaring the tape, but an equal amount of tape would have been perfect.