SANTA FE, NM--(Marketwired - October 19, 2016) - CrowdReviews.com, an online platform for software reviews, has released a guide to assist those searching for effective social media management solutions. The guide outlines tips and strategies for identifying which social media management tools are most likely to give them the best control over their social media campaign based on their own needs and requirements. With a growing number of tools developed to manage a brand's social media presence from a single platform it is becoming increasingly important for businesses to perform research prior to purchasing software.

First, CrowdReviews.com recommends that buyers consider social media management solutions which have a history of in-depth reviews written by real people. As the Internet has become a leading source for research amongst marketers and businesses, it has become an opportunity for companies to produce reviews which do not represent how customers actually feel. It is recommended for buyers to not only try to identify reviews which may be critical of software vendors, but to utilizes multiple review sources. Many vendors will include testimonials on their website; CrowdReviews.com provides reviews on vendor profiles as a means of allowing buyers to determine the merit which the reviews have over the quality of the software.

It is also recommended for buyers to better identify their needs and objectives with social media management solutions and to use feature lists as a guide towards determining whether the software meets all of those objectives. Different social media management platforms may target different social media networks, different aspects of social media, or even different objectives. If possible, utilizing a trial or test version of the software may be beneficial towards determining whether the software will meet the defined objectives.

Those search for effective social media management solutions can visit: