By Rieva Lesonsky. Business cards? Didn't those go out with the dinosaurs? Actually, no. In fact, according to an Ipsos poll conducted last fall, business cards are still one of the most effective marketing methods available to small business owners. Surprisingly, 60 percent of the small business owners surveyed say they currently give out more business cards than they did five years ago.

Business cards are an extension of your business. They’re often the only token of who you are and what you do that your prospects keep on hand. That’s why you need to make the most of the little space afforded by your business card to keep existing clients coming back and new customers rolling through the doors. Thanks for sharing.