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I t’s before 9 a.m. on a sultry summer morning in Birmingham, Ala., and Mike Slive is kicked back, a lit cigar between his fingers. He’s sitting on the back porch of his home, taking in the 15-mile view across the hilly suburbs as he contemplates the last 13 years as SEC c...

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F or all we knew, before the Salt Lake City Olympics the "sport" of curling was played by
people named Floe and Nanook. Now, with more exposure given the sport by NBC than Lance Rentzel ever had, suddenly curling became an item, with phones
ringing off the hook at the U.S. Curling Associa ...

Mike Pearson already was leaning toward signing with IMG when he visited
the IMG Academies in Bradenton, Fla., in late December. After seeing the agency's
sprawling training center and interviewing coaches at the International Performance
Institute about their NFL draft preparation program, t ...

A s the public's
attention turns away from the Olympics to spring training, NASCAR and March
Madness, sports marketers are still measuring the effectiveness of their Olympic
programs.
Measurement is the tiger sitting in the corner of the sports marketing department
that no one ...

D uke is such a
fixture at the Final Four that it's hard to argue there's a better icon for
college hoops than Blue Devils coach Mike Krzyzewski . Taking note
of that, neophyte NCAA sponsor Minute Maid is enlisting the marketing power
of Coach K in what's believed to be his firs ...

O nline ticketing-technology
company Paciolan 's recent deal with the University of Texas is
the wave of the future, company CEO Jane Kleinberger says. The school
has launched a site, texasboxoffice.com, that handles sales not just for sports
but also for campus arts venues.
...

The NCAA's Division I-A athletic directors are going public with concerns that they're being nudged out of the NCAA's governing process and plan
to evaluate the existing structure and look at other governance options.
In a statement set to go out today, the Division I-A ...

Fresno State quaterback David Carr attended the Elite 11 camp.
The NCAA says it will look into whether a private football camp offered special
benefits to top student athletes, and into the involvement of sports agents.
The ownership, as well as th ...

Cal-Irvines Anteater Ballpark has a retro scoreboard and seats for 900.
When the University of California-Irvine baseball team christened its new ballpark for its 2002 season, it marked the return ...