BoxTV and Amkette tie up to make true OTT a reality in India

New Delhi, India July 06, 2013: BoxTV, a online video-on-demand service from Times Internet and Amkette have collaborated to make a wide variety of content on BoxTV.com available on Amkette’s flagship product – EvoTV. EvoTV is the first of-its-kind television-connected device that changes the way of how consumers interact with their television screens. BoxTV has partnered with EvoTV to provide its users with unlimited selection of full length movies and television content through its app on the platform. Consumers can browse and watch over 10,000 hours of free content across various languages and genres with one click on the big screen. It is the easiest way to bring the movie catalogue of Boxtv.com to any television and view using EvoTV giving the benefits of OTT content worldwide.

BoxTV app on EvoTV platform provides several special features which allow users a quick access to movies recommended by BoxTV editorial team on the home-screen, one Click access to a large content library with popular movies and TV shows and several multimedia features like play, pause etc though a remote control integration. BoxTV offers a large bouquet of entertainment including blockbuster movies, TV shows, short films and documentaries having unique features such as bandwidth meters, dynamic streaming and video chapters along with an unparalleled metadata and search.

EvoTV is a open source software media player and entertainment hub for digital media, enabling direct playback from Android and iOS devices for EvoTV users. Some of the innovations on the original Evo TV include: endless number of customizable views with a single click; a remote housing a microphone so that all conversations on VoIP are free of ambient noise; dynamic content discovery; move content across devices; access social platforms like facebook, twitter etc. with one click access.

Nikhil Bapna, Assistant Vice President, Amkette, said, “Amkette is an innovative company looking for new challenges and developing disruptive technologies. Given the rapid rise in consumption of online-video in India, we envisioned and designed EvoTV to be a platform that offers users the convenience of watching OTT content in their living rooms. BoxTV is a service that has the widest range of premium video content and was a perfect fit for power users and early adopters of OTT services in India.