Marathonbet Become West Ham United's New Betting Partner

West Ham United has announced a partnership with Marathonbet, which will see the bookmaker become the Club's new Betting Partner.

This long term partnership runs from the beginning of the 2014/15 campaign, and will also see them become the title partner of the Club's annual prestige home pre-season match, The Marathonbet Cup.

Established in 1997, Marathonbet is the sportsbook of choice for more than 1.5 million players across more than 185 countries. An innovative sportsbook, Marathonbet offers an unrivalled number of in-play markets with great odds on a variety of sports.

West Ham United Commercial Director Felicity Croft said: "We are delighted to announce our new partnership with Marathonbet, a global brand with a long and successful association within football.

"With Marathonbet coming on board as the Club's Global Betting Partner, this is an exciting time for both parties. I am sure the first-ever Marathonbet Cup will prove to be a prestigious pre-season match and the perfect way to kick-off the partnership.

"We look forward to growing the relationship and working closely with Marathonbet in offering fans some exciting new promotions and joint initiatives during this term."

Marathonbet CEO Graham Luke said of the partnership: "We're delighted to have reached an agreement with West Ham United. The club is known throughout the world for its proud history and its loyal, passionate fanbase.

"The future of West Ham United also looks very bright with the club preparing to move to the Olympic Stadium. The club's ambitions echo our own as we look to grow and expand into new territories. This global agreement is a key vehicle in helping us reach our strategic goals."