Every year the MEDIA Sub-programme supports more than a hundred European festivals notable for their particularly rich and varied programme of European films, their efforts to engage with the general public and their activities involving professionals in large numbers.

This scheme supports a number of film festivals throughout Europe that promote European cinema. One of its priorities is to support audience development as a means of stimulating interest in and improving access to European audiovisual works. Applications for festival support must include Audience Development initiatives, in particular initiatives aimed at young audiences.

ELIGIBLE ACTIVITES

A minimum of 70% of the eligible programming presented to the public during the festival or a minimum of 100 feature films (or 400 short films) must originate from countries participating in the MEDIA Sub-programme. Within this "MEDIA Sub-programme countries" programming must comply with the following:

Please pay particular attention to the list of Annexesto be attached to your application form!

We are here to help, so please do contact Creative Europe Desk Georgia, if you have any questions regarding your application.

The Access to Markets Scheme is aimed at supporting actions and activities taking place in and outside countries participating in the MEDIA Sub-programme. This scheme aims:

to increase the capacity of audiovisual operators to develop European audiovisual works with a potential to circulate in Europe and beyond and to facilitate European and international co- productions including those with television broadcasters

to encourage business to business exchanges by facilitating access to markets and innovative business tools enabling audiovisual operators to increase the visibility of their projects on European and international markets.

The MEDIA Sub-programme of Creative Europe will support activities aimed at:

- facilitating European and international co-productions including short films, video games, television series and cross media;

- facilitating access to professional audiovisual trade events and markets and the use of online business tools inside and outside Europe;

- facilitating circulation of European works, including shorts, in Europe and worldwide on all platforms in all formats.

Creative Europe MEDIA provides an umbrella stand for European professionals at major audiovisual markets such as MIP TV, MIPCOM, the Cannes Film Festival and the Berlinale. Visit Media-Stands.eu for information on MEDIA stands at upcoming markets.

Creative Europe MEDIA directly supports special interest and thematic markets such as the Documentary Forum, the CARTOON Forum and smaller niche markets such as the Galway Film Fair and Documentary seminars co-ordinated by the European Documentary Network. Creative Europe MEDIA also supports database and online tools such as Cineuropa.

ELIGIBLE APPLICANTS

European Organisations can apply for funding to operate Market Access events. Only those applications corresponding to at least one of the 3 Actions below will be considered as eligible:

Action 1 - Business to Business - physical markets for European audiovisual professionals

Action 2 - Business to Business promotional activities of European works.

HOW TO APPLY

Please pay particular attention to the list of Annexesto be attached to your application form!

We are here to help, so please do contact Creative Europe Desk Georgia, if you have any questions regarding your application.

Support for Film Education

One of the priorities of the MEDIA Sub-programme is to support audience developmentas a means of stimulating interest in and improving access to European audiovisual works in particular through promotion, events, film literacy and festivals. The MEDIA Sub-programme aims to provide support to:

Activities aimed at promoting film literacy and at increasing audiences' knowledge of, and interest in, European audiovisual works, including the audiovisual and cinematographic heritage, in particular among young audiences;

Facilitating the circulation of European films worldwide and of international films in the Union on all distribution platforms, via international cooperation projects in the audiovisual sector.

TARGETED PROJECTS

Projects providing mechanisms for better cooperation between film education initiatives in Europe with the aim to improve the efficiency and European dimension of these initiatives and to develop new and innovative projects, especially using digital tools.

The target audience of the film education initiatives must be young people below 19 years old.

Projects providing mechanisms for increasing the contribution of films and audiovisual works to education, including curated catalogues of films.

The projects should be based on a significant proportion of European films. Applications should include a description placing the project in the appropriate context within the audiovisual sector and a plan to collect, analyse and disseminate the results obtained.

ELIGIBLE APPLICANTS

The applicant must be a consortium of entities (private companies, non-profit organisations, associations, charities, foundations, municipalities/Town Councils, etc.) established in one of the countries participating in the MEDIA Sub-programme and owned directly or by majority participation, by nationals from such countries.

Applications from legal entities established in one of the following countries are eligible as long as all conditions referred to in Article 8 of the Regulation establishing the Creative Europe Programme are met:

EU Member States and overseas countries and territories which are eligible to participate in the Programme pursuant to Article 58 of Council Decision 2001/822/EC;

Acceding countries, candidate countries and potential candidates benefiting from a pre- accession strategy, in accordance with the general principles and general terms and conditions for the participation of those countries in Union programmes established in the respective Framework Agreements, Association Council Decisions or similar agreements;

EFTA countries which are members of the EEA, in accordance with the provisions of the EEA Agreement;

The Swiss Confederation, on the basis of a bilateral agreement to be concluded with that country;

Countries covered by the European Neighbourhood Policy in accordance with the procedures established with those countries following the framework agreements providing for their participation in Union programmes.

The Programme shall also be open for bilateral or multilateral cooperation actions targeted at selected countries or regions on the basis of additional appropriations paid by, and specific arrangements to be agreed upon with, those countries or regions.

The Programme shall permit cooperation and joint actions with countries not participating in the Programme and with international organisations which are active in the cultural and creative sectors such as UNESCO, the Council of Europe, the Organisation for Economic Co-operation and Development or the World Intellectual Property Organisation on the basis of joint contributions for the realisation of the Programme's objectives.

Proposals from applicants in non-EU countries may be selected, provided that, on the date of the award decision, agreements have been signed setting out the arrangements for the participation of those countries in the programme established by the Regulation referred to above. An updated list of countries that fulfil the conditions referred to in Article 8 of the Regulation and that the Commission has started negotiations with can be found here. Individuals may not apply for a grant.

Projects require at least 3 partners, of which at least 2 partners coming from the film education sector. The partners must come from 3 different countries participating in the MEDIA Sub-programme and cover at least 3 different languages.

HOW TO APPLY

We are here to help, so please do contact Creative Europe Desk Georgia, if you have any questions regarding your application.

Training activities that are aimed at developing the capacity of audiovisual professionals to understand and integrate a European and international dimension in their work by improving expertise in the following fields:

Audience development, marketing, promotion, new modes of distribution and exploitation including those relying on the latest digital technologies and ways to reach young audiences

Financial and commercial management with a view increase capacity to access finance, financial instruments and new business models

Development and production of audiovisual works including innovation in content development (new storytelling, new formats), knowledge sharing and networking capabilities

Integration of the opportunities offered by digital technologies to ensure adaptation to latest market developments.

Activities may take the form of workshop and/or on-line coaching sessions and dissemination tools by using proven or testing innovative learning, teaching and coaching methods using the latest digital technologies.

Please note grants in 2018 were awarded as three-year Framework Partnership Agreements (FPAs) and so the next opportunity for new applicants to submit a proposal will be under the successor programme to Creative Europe in 2021.

Background to this call

In it’s proposal for Creative Europe post-2020, the Commission proposed estabshing a Creative Innovation Lab for cross-sectoral collaboration and innovation. In this light, and drawing on he results of a recent workshop with stakeholders, pilot projects will be supported in 2020. They are looking for projects which explore the potential for cross-sectoral collaboration in view of the Creative Innovation Lab. Supported activities will be at the crossroads between cultural and creative sectors, including audiovisual, and will use innovative technologies.

What does this funding support?

The European Commission has published its second call Bridging Culture and Audiovisual Content through Digital which is aimed at cultural and audiovisual institutions. Funding will be provided for projects that include audiovisual and new digital technology for museums, live events and cultural heritage. This call specifies that projects must bridge cultural and audiovisual content through digitization. Support will be given to projects that:

Feature new forms of creation at the cross roads between different cultural and creative sectors, including audiovisual sector, using innovative technologies such as virtual reality;

or

Foster innovative cross-sectoral approaches and tools to facilitate access, distribution, promotion or monetization of culture and creative, including cultural heritage.

What do projects need to address?

Projects should focus on the following aspects:

Problem-solving approach and addressing challendes for the cultural and creative sectors

Audience and the user experience are of paramount importance in scoping the problem

Technology is an enabler in addressing key problems, rather than an objective on its own

Support innovation as regards the creation, distribution and promotion of creative content

Addressing cross-sectoral collaboration as well as the use of enabling technologies is also an objective.

The proposal must be submitted by a consortium of at least three legal entities coming from three different countries participating in the Creative Europe programme and presenting a diverse range of expertise across several cultural and creative sectors, including audiovisual. The results of the undertaken actions should be shared with stakeholders and policy makers through the organization of a public workshop and assessment of the impact of the action.

We designed a chart that will guide you through the process of getting relevant information to find a funding strand within Creative Europe for your idea and steps you need to take to implement your project successfully