Facebook Rivals TikTok App by Launching Lasso

Facebook has launched a new video sharing app called Lasso to compete with the growing popularity of TikTok among teens. The Silicon Valley company been unabashed about copying competitors' technology, as it integrated Stories on Instagram and its main platform as a direct play against Snapchat .
Lasso allows users to create short-form videos, share content across channels and discover the latest trends and challenges. Earlier this year, TikTok's parent company Bytedance acquired Musical.ly , which gained popularity through its viral lip-synching videos. Naturally, Lasso boasts a robust...Read more ...