OUR APPROACH

We provide end-to-end solutions and services to help companies capture insight from engagement to fuel innovation.

Strategy and Consulting

Prepare your enterprise for the future of work. Establish a social media strategy to realize the value of social business.

Community Solutions

Enable self-regulating communities for seamless collaboration. These conversations can be mined for actionable business insights to foster product innovation, provide customer support and increase sales.

Enterprise Social Integration

Enable and employ social concepts for an engaged and connected workforce. Avoid siloed departments and create an operationally cost‑efficient organization.

Corporate Reputation and Compliance

Gain control over social media communication through improved corporate reputation management. Also manage and mitigate social‑related risks to your business and stakeholders.

OUR LATEST THINKING

Retailers’ Disconnect with Shoppers is Costing Them

Cognizant commissioned Forrester Consulting to partner with it to examine the state of the retail industry in regards to digital engagement, personalization, and omni-channel fulfillment services being offered to consumers.

Aligning Value with Key Capabilities to Drive Retail Success

Cognizant commissioned study conducted by Forrester Consulting of 4600 shoppers globally. Its findings uncover a significant disconnect between what shoppers value and the experiences retailers provide.

Nine Novel Tactics for Software Product Management in the New Digital Age

How Insurers Can Leverage Social and Messaging Apps to Enhance Digital Value

Insurance carriers looking to bolster their digital ROI and reach their clientele of millennials most effectively must look beyond mobile apps and online portals, into social and messaging apps. We offer a roadmap and use cases for enhancing insurers' digital presence.

Our recent research shows the myriad ways that digital consumers are increasingly incorporating social and mobile technologies into their shopping and buying experiences.

Kidnap and Ransom Insurance: At an Inflection Point

By gathering and distilling meaning from the metadata that exists in the digital world, insurance carriers can mitigate risk for companies that have globe‑traveling executives.

Enterprise Social: Your Future Neural Network

Organizations can use internal social platforms to unlock their potential, break down hierarchies and foster a collaborative and open culture.

Elevating the Digital Employee Experience

To address the changing dynamic of a more digitally savvy workforce, HR organizations must tap into advanced analytics and harness 'as a service' delivery models to raise the bar on talent acquisition and development, as well as to inform new employee compensation and collaboration initiatives.

IT organizations need a new operating model consisting of automated tools, refined thinking around operating discipline and more relevant talent acquisition and management strategies. This new model will not only help IT deliver tailored services to a new generation of users, but it will also unlock the vast potential of emerging digital business opportunities made possible by the quickly maturing SMAC Stack.