By Tiernan Ray

Here are some things going on this morning in your world of tech:

ASML Misses, no worries

Shares of chip equipment maker ASML Holding (ASML) are down $1.05, or 1%, at $94.10, after the company this morning reportedQ3 revenue of €1.32 billion, and €0.44 per share in net profit, which was below the consensus for €1.33 billion and €0.52 per share. The company reaffirmed its outlook for €5.2 billion in revenue for the full year.

Higher operating expenses and the inclusion of a higher share count for the acquisition of Cymerappears to have contributed to the bottom-line miss. Stifel Nicolaus‘s Patrick Ho takes the report as very favorable for equipment makers.

“In our view, the commentary regarding broad-based spending (logic and memory) supports our above-consensus expectations of a strong capex year in 2014,” he writes. “We believe this commentary is the first of several that will help support a rally for the equipment group.”

Yahoo!’s metrics

Shares of Yahoo! (YHOO) are up 14 cents, or half a percent, at $33.53, after the company last night slightly missed Q3 revenue expectations and cut its year outlook, while trumpeting further gains in user engagement, and urging analysts to focus on a new revenue metric, “search click revenue.”

The stock got one upgrade, from CLSA, to Outperform from Underperform. But most analysts were balancing mediocre financial results with usage metrics for the properties that seemed encouraging. Wedge Partners‘s Martin Pyykkonen writes that the “better user metrics” are a “needed precursor to revenue growth.”

“We still expect to see more gradual and steady improvement in YHOO’s user metrics, including for mobile traffic and usage metrics through the end of this year and into 2014.”

Some bears see their caution reinforced, such as Piper Jaffray’s Gene Munster, who has a Neutral rating on the shares. “While we have been wrong about how investors value Alibaba and how Yahoo! will benefit from its IPO, we continue to believe that our thesis around Yahoo!’s core, specifically that it is too early to call a significant turnaround for revenue, remains intact as the company guided Q4 revenue below the Street.”

Intel’s mixed report

Shares of Intel (INTC) are up 27 cents, or 1%, at $23.66, after the company last night beat Q3 expectations but forecast this quarter’s results below consensus, and said the environment for PCs continues to be “tough,” and that it will delay production of its “Broadwell” processor for PCs by one quarter.

The stock has gotten one upgrade, that I can see, from B. Riley & Co.’s Craig Ellis, who raised his rating to Buy from Neutral, with a $28.50 price target, but many analysts still have a hard time believing Intel’s claims the PC market has “bottomed.”

UBS‘s Stephen Chin reiterates a Neutral rating, writing “Intel believes PC demand in mature markets (U.S. and Western Europe) have bottomed and momentum in new 2-in-1 PCs using its Haswell chip priced sub-$349 and new BayTrail chips priced sub- $299 will be a key driver for the stock in 2014 where we still lack conviction.”

On the other hand, Jefferies & Co.’s Mark Lipacis, reiterating a Buy rating, and a $30 price target, sees his “long term manufacturing leadership thesis intact,” noting that revenue for “data center” products such as server chips rose 12%, and that “Data center revenues increased by 12% YoY and the company expects them to accelerate in 4Q as the classic enterprise business is stabilizing and no longer creating a drag on the cloud, storage and high performance computing segments.”

Apple margin analysis

Shares of Apple (AAPL) are up $1.79, or 0.4%, at $500.47, helped by a couple of positive notes from the Street. Deutsche Bank‘s Chris Whitmore reiterates a Buy rating and a $575 price target, writing that higher profit margins on the iPhone 5S and iPhone 5C, should help with overall profitability in December. “We expect Dec Q gross margin guidance of flat to up Y/Y (DB at 38.5% vs. 38.6% last year), which should help defuse the bear case that Apple’s margins are in a downward spiral,” writes Whitmore.

And Canaccord Genuity‘s Mike Walkley reiterates a Buy rating, and raises his price target to $580 from $550, after trimming his 2014 projections to $190.5 billion and $46.60 per share in net profit from a prior $190.7 billion and $46.67 per share. Walkley writes that the iPhone 5S is outselling the 5C, and that should help Apple’s margins. He also expects buying of iPads to shift from a preference for the iPad mini to a preference for the regular-size iPad when Apple unveils new models, which is expected to happen at next Tuesday’s Apple media event in San Francisco.

Also this morning, Warren Buffett was on CNBC making positive remarks about Apple’s management team.

On the negative side of the account, Jamie Smyth and Richard Waters of the Financial Timeslate yesterday reported that the government of Ireland will close a loophole that has saved Apple $44 billion in taxes on offshore income, citing remarks by Irish finance minister Michael Noonan.

Also out there

Shares of Netflix (NFLX) are down $1.22, or 0.4%, at $320.47, after some mixed research from the boutiques this morning. Hudson Square cut the stock to Hold from Buy, based on valuation, while ITG Research claims domestic streaming subs continue to trend above Street expectations.

Following an amended S1 last night from Twitter, CNBC‘s Kayla Tauschelast night tweeted that the initial public offering will happen Friday, November 15th, although the date is somewhat “fluid,” apparently. The company has chosen the New York Stock Exchange, a blow to the Nasdaq.

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