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May 21, 2011

Management Information System in Pharmaceutical Business

Management Information System

According to the book which entitled “Management Information Systems” Innovative
information system; management information system is the process of procedures
that helps the organization to input and retrieve output , as well as processes,
store important data and providing information to the entire organization as
well to their valuable clients. Typically, information systems are computer
based programs that has the core duty in the management of the entire
organization. Actually, management information systems identify the particular
method that helps managers to make reports, accessing organization’s present
performance and records of all employees. MIS is functioning in the planning,
controlling and decision making in the management level of any organization.
Information system plays an essential role in the management organization of a
pharmaceutical company as well.

Management information systems will surely provide a systematic and quick
processing of data in the organization. At the same time, it will also help in
transacting business with many clienteles in the country and even international
customers. Being an ICT manager, launching this kind of transformation in the
management information systems can greatly reduce the manual task delegations.
Come to think of it, if this whole innovation and upgrading system would be
implemented; all departments such as Research and Development, Marketing and
Sales, Strategic Operations and Management, in this department, MIS can help in
the development of the upper management support system in company’s plans and
strategies in the overall company’s operations. On the other hand, it would
also be an advantage in the manufacturing division to increase its productivity
performance. In the same manner MIS is also effective in the transaction
processing. It provides exact record of the daily business transaction routine
in the organization. And, the very important areas that need Management
Information System are the employees is the Payroll department, shipping,
sales orders, and other automation systems that are all important in conducting
business and increasing productivity of the employees in the logistics
department for regular forms of communication with their suppliers, clients or
customer through word processing, electronic mail as well as digital filing of
office documents. With all these in mind, it is vivid that information systems
in a company mean an interconnection of duties or tasks and a continuous pattern
of information dissemination from one department to the other.
(http://www.answers.com/topic/management-information-system)

Furthermore, nowadays, leading pharmaceutical companies in the world are already
using information technology as a competitive method to develop unique
pharmaceutical products and medical services to their large number of customers
and suppliers in the globe. Besides, the birth of management information
systems may determine the company’s and employees’ strength and weaknesses
through regular revenue reports and employees performance evaluation. Second,
the customer details and data will be readily available for speedy transaction
as well as their assessments and feedbacks on the quality of the products and
services. So, if there are improvements that have to be done, they could be
aligned right away in accordance to the customers’ needs and demands. In
addition to that, effective and sufficient management of customer’s data and
records can provide direct marketing and promotional strategies. And, lastly,
the proper information is the primary advantage for any pharmaceutical company
at this modern time and age. Through innovative information systems, you can
easily monitor the competitor’s flow of marketing strategies that may also
applicable and effective to your own company. You will rapidly detect the
consumers’ buying inclinations, needs and demands in the pharmaceutical field.

Similarly, the knowledge of Management Information Systems is very vital in the
decision making, since it provides you effective tools and data that are
seriously needed in every step you make for the improvement of the business.
And also, having modern information systems will only prove that the
pharmaceutical business is going beyond its boundary when it comes to
innovation, transformation and production of medical products and services for
all its customers worldwide. Equally, MIS would greatly help the management to
further information generation and achieve its major goals such as to be more
competitive in the pharmaceutical market. In the same fashion, to discover more
valuable drugs and medicines that are seriously needed by large number of HIV,
Tuberculosis and Malaria patients in the world. Moreover, to sustain
effectively the other drugs and medicines that are needed by other people with
different cases. Remember, the major objective of any company is to win new
clients and retain existing customers through giving them complete satisfaction
and excellent service to them. And, in order to fulfill its vision, the company
has to achieve most favorable business plans and strategies that will suit to
the great demand in the pharmaceutical market.