Facebook just introduced a new set of “publisher” tools that could help get your content in front of the right people. Based on feedback from users, the social media giant released four new tools to allow business pages to reach specific people, interpret social media metrics and find content to share. Facebook has also beefed up its analytics page, Insights.

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VERTICAL RESPONSE

JULY 28, 2015

[Analytics, Campaigns] Twitter’s New Analytics: What You Need to Know

Twitter Analytics is now offering users more tools than ever before to manage, organize and analyze their tweets and followers. Audience Insights provides small business owners with valuable information they can use in their social media campaigns. To access this feature, click on ‘Ads’, then under ‘Analytics’, select the Audience Insights button.

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JULY 28, 2015
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VERTICAL RESPONSE[Analytics, Campaigns] Twitter’s New Analytics: What You Need to Know

Google Analytics (GA) is an excellent free tool used to track and measure website traffic and other factors. If used strategically, Google Analytics can provide you a wealth of beneficial knowledge. Instead of getting lost in an endless cascade of analytics, it’s best to determine what you’d like to measure and set appropriate goals. All rights reserved.

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VERTICAL RESPONSE

SEPTEMBER 24, 2014

[Analytics, Campaigns] 6 Handy Tools to Monitor Social Media Success

Many social media sites offer businesses tools to help you monitor your success – Are you taking advantage of them? Here’s a recap of the tools you can use to ensure your social media efforts are working: Instagram Business Tools. Twitter Analytics. Twitter also has an updated analytic dashboard for marketers, verified users and Twitter Card publishers.

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VERTICAL RESPONSE

AUGUST 26, 2014

[Analytics, Campaigns] Instagram Rolls out New Tools for Businesses

This week, the image-based social site with more than 200 million users worldwide, has announced a new suite of tools and real-time campaign data “to help brands better understand the performance of their paid and organic content on Instagram.” ” The tools available for businesses will include: Account insights – Impressions, reach and engagement analytics.

There is a skill gap in knowing how to build & execute marketing campaigns. If you cannot run effective campaigns, you will be hard-pressed to generate leads. There are two steps to effective campaign execution: Planning and Execution. In this post, I'll walk you through the mechanics of Campaign Planning. We will cover campaign execution best practices next time.

[Analytics, Campaigns] Make Marketing More Efficient by Embedding Analytics on Top KPIs

Frank Donny is founder and CEO of Marseli , a marketing and sales analytics and performance software company. Embedded analytics can deliver intuitive performance reports right where you need them—within your CRM system. Embedded analytics can make marketing more efficient by providing timely new insights with previously unknown information about how your leads perform once they enter the sales pipeline as opportunities. Having analytics right in your work stream eliminates the "real view mirror" assessment of your marketing.
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[Analytics, Campaigns] 5 Tips for Email Marketers to Leverage the Right Data

Data analytics. Though these are integral metrics to analyze throughout any email campaign, they are not the end-all-be-all. When aptly leveraged, the right metrics will serve the purpose of improving an email marketing campaign, from encouraging users to engage with your brand to increasing the ultimate ROI. Email campaigns are not about spraying and praying. Before executing a campaign, take the extra step of weeding people from mailing lists that aren’t interacting. Having the ultimate subject line could make or break an email campaign. Big data.
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Campaigner Helps East Bank Club Get into Shape with its Customers. Campaigner Helps East Bank Club Get into Shape with its Customers. Extreme targeting work out through email marketing with Campaigner breaks records with open rates of 70% + percent and remarkable click through rates of up to 35%. Email marketing with Campaigner’s segmentation capabilities proved to be a great solution to distribute targeted campaigns based on their membership’s preferences and profiles. Campaigner Home. Campaigner Email Marketing. campaigner. (5).
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As you know, the Campaigner team is absolutely obsessed with you, our customers! We want to know why youre using Campaigner, how youre using it, whats helped and what we can add. 35% of you are on Facebook as a marketing tool - a trend we expect to grow over time. Campaigner Home. Campaigner Email Marketing. campaigner. (5). google analytics. (1). Web Analytics and Email Metrics. (6). Remember psychological elements during a campaign. Gingrich's email marketing campaign challenges bes. Finds a Jewel with Campaigner.
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Keys to Social Monitoring, Analytics and Reporting Importance of Capturing PPC Keywords through Analytics How Tos for Affiliate Program Managers. Check out our Free Tools. PAD Promoter, is an exclusive free tool. Getting attention for your startup » Twitter + Analytics = Love. For me, working in web analytics, not knowing something like this is itching like hell, so I have decided to find a solution to it. As you see, you have the possibility of adding 3 new fields: Campaign Source, Campaign Medium and Campaign Name. Blog |.
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