Our Awesome IP School for Kids

A trademark is a sign capable of distinguishing the goods or services of one enterprise from those of other enterprises. Trademarks date back to ancient times when craftsmen used to put their signature or "mark" on their products.

A design is a practical way to define and protect your innovation. A design is a company asset that can be traded or used as collateral, that rewards your creative effort, that acts as your IP signature.

Copyright is a legal term used to describe the rights that creators have over their literary and artistic works. Works covered by copyright range from books, music, paintings, sculpture and films, to computer programs, databases, advertisements, maps and technical drawings.