Shiny outfits. Fountains of flame. A football field full of dancers. And a loud tribute to Detroit.

It was just another afternoon with Kid Rock.

The Detroit star served up a generous Thanksgiving helping of rock pizzazz Thursday, performing his new song "Detroit, Michigan" at halftime of the Lions' nationally televised game.

There was plenty of flash: The silver tracksuits of Rock and his Twisted Brown Trucker band soon gave way to sparkling blue blazers -- Motown-style -- as they performed the four-minute tribute to Detroit cultural history.

All was in support of the United Way, the NFL's Play 60 anti-obesity campaign and, of course, Rock's new album, "Rebel Soul," which was released Monday.

With Detroit singer Herschel Boone at his side on harmony, Rock led the proceedings at the center of Ford Field, on a stage surrounded by a couple of hundred female dancers.

Behind them were cast black-and-white images of Detroit icons name-checked in the song, including the Supremes, Aretha Franklin, Henry Ford and Bob Seger, a close Rock friend. Rock and the band let the music drop as Seger's name was called out, as if to mark a moment of reverence.

Funk giant George Clinton made his way to the stage for the number's closing stretch, joining Rock and showing off the classic Detroit street dance known as the Errol Flynn.

Clinton wore a T-shirt emblazoned with the web address Flashlight2013.com, an artist activist campaign that says it's "shining the light on misappropriated copyrights." Clinton has been embroiled in a years-long battle with his former business partner, Armen Boladian, over rights to old P-Funk songs.

Earlier, Seger sax man Alto Reed kicked off the football festivities with a rendition of the national anthem.