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What is Holding Your Business Back, Actually?

Is your business how you envisioned it?

You know…

Living. The. Dream.

That’s what I thought. Almost every business owner (myself included) finds themselves from time to time banging their head against the wall wondering, “Why isn’t this working like I thought it would?” This doesn’t only happen in times of struggle mind you.

Sometimes it means:

Profits are elusive or insufficient to support your life and business.

Profits are soaring but your business is sucking the life out of you, you’re burned out, or simply ripe for reinventing yourself because boredom is creeping in.

Overwhelm keeps closing in because it feels like there is just way too much to know, learn, and do to be successful. And, as soon as you master one thing, technology or business conditions change and you have to start all over again.

You are scrambling frantically trying to keep all the balls in the air and ducks in a row (and you know it’s bad because you’re speaking in nonstop cliche’s and metaphors!).

You’re working your butt off but something just isn’t working.

Yet you just can’t put your finger on what that something is.

If you are curious what is holding you back in your business, I invite you to take the quiz below.

In the last month, how many clients has your website brought you?

0-1 or I don't know

2-5

6 or more

Correct!

Wrong!

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What describes your current use of email marketing in your business?

I hardly use it but would like to

I use it infrequently

I use it regularly

Correct!

Wrong!

-

What describes your current online audience?

I have hardly anyone paying attention to me making it hard to sell my products/services

I have some people paying attention but it is hard to get them to buy

I am very happy with the way people regularly buy from me based on what I promote online

Correct!

Wrong!

-

Are you happy with the profits you are currently earning in your business?

Yes

No

Correct!

Wrong!

-

How do you feel about your current business systems and processes?

I feel great about the systems & processes I have

I wish they were more effective

I don't even know what they are/where to start

Correct!

Wrong!

-

What describes what happens every quarter/year when taxes are due?

I am prepared and pay easily (just another transaction to execute)

With sweat on my brow I stress having to give up other things, but squeak by.

I haven't been able to pay fully

Correct!

Wrong!

-

What describes what happens when you attract a new prospect/lead?

I never know what I should do/how to follow up

I often "wing it, am inconsistent, or feel I miss opportunities

I have a clear, systematic process to follow that consistently converts leads to clients

Correct!

Wrong!

-

How often do you review your financial numbers?

Once a year at tax time (if that) and only know enough to get by filing my taxes

Infrequently, if at all and I don’t know how to interpret or use the information