Photographer Virgil Deane with an 8X10 Deardorff View Camera on Jacksonville Beach during a commercial shoot. He was a contemporary of Loyd’s and appears in a number of his images. Deane died in 1999 at age 84 and may be best known for his portrait of Mama and Pappa Gustafson which was used for the label on Gustafson’s Dairy milk cartons.

The Jacksonville skyline with an undeveloped Southbank in the foreground. The Main Street Bridge was only 7 years old when this photo was taken and was one of only two auto bridges across the St. Johns River to downtown. The other bridge was the old Acosta Bridge.

“This photo shows what the Southside of Jacksonville looked like in 1948. This was after all the old shacks were torn down but before the park was built.” LS