Tag Archives: search engine

Google+ Power Tip – How To Get Engaging Followers

Like any social network, Google+ works better to promote your content, if you have more followers. How to get followers on Google+ though, it looks like nobody wants to connect with your personal profile, or your page? Well, you have to take action yourself if you want more attention. It’s like socializing in real life, if you open the discussion, you can get anyone to talk to you, but most people are shy, and won’t There are two approaches to getting followers, very targeted, only add people who you know are in the same niche with you, or people who expressed interest in subjects in your niche, or add people who engage, regardless of the topics they are interested in.

Google+ is not like Facebook, where you only add people if you know them. You can add people even if you don’t know them at all, the platform is meant for that, and it is created to connect people with the same interests. You will get from time to time a message like: “I don’t know you, why did you add me?”. Just remove them from circles, and let them know you did, (always politely). But if you are a Facebook power user, with a lot of followers, you already know how that works. People follow your page, or even your personal profile, if your page seems interesting, and if you have many followers. It’s the authority that creates even more authority.

*These are my two methods of growing my circle with engaging people.*
I discovered these two methods, and I believe they are the best methods.

How do I find engaging people?

How do I find engaging people on Google+ is the next logical question. Search for hot posts with many pluses and many comments, ideally in your niche, and start adding people from that post. It is that simple. They usually add you back. Trust me this is very effective. The easiest way to add people from posts is with Circloscope.

How do I find people in my niche?

This is my newest idea on how to get more targeted circles. The idea is to filter a bit the people you add in circles, and to add only people who are sharing the same interests with you.
Go to Google, the search engine, and search for a keyword in your niche. In the search results, look for the rich snippets, where it shows an author. Simply click on the author’s picture and this will bring you to the Google+ profile. Add the author in your special/niche circle.
These will be the people you want to engage on your posts. They will bring the most authority to your author rankings for that specific niche. Don’t think of them as competitors, engage in their posts, help each other establish authority. Look at it as a synergy, and as a community work. You help each-other increase your authority. It is a social network, at the end of the day…

Why Not Just Add A Lot of People?

Well, you have a limit of 5000 people per account, in other words, you cannot add more than 5000 people in your circles. That sucks, isn’t it? No, not really. You don’t need to have in your circles more than 5000 people, normally, you can’t efficiently communicate with more than a few hundred people, unless you are a genius. So if you have 100.000 followers, is totally fine, but you can’t have more than 5000 in your circles. That means you need to be a little selective.

I have heard people who added indiscriminately people in circles, so that they could be added back. Then, once they were added, they removed everyone from their circles. This way they increased their followers number. I strongly advise you against this, if you ever thought about doing it. Even if you don’t care about ethics, you will be penalized by Google, and your following might end up useless. So, don’t.

Circle Sharing for More Followers

Circle sharing is very used by many authorities on the Internet. However, I believe that there is a lot to improve on the way it is presently used. The shared circles I’ve seen lately, are just a bunch of people who are considered engagers or authorities. There are a few ways to use shared circles to get circled more:

You add yourself to the circle, and share it on a new post. This ensures you are in the next circle re-share/re-post, but it doesn’t ensure any re-shares, re-posts.

You find a circle that has less than 500 people, and ask the poster to add you on the next shared circle version. Usually, you have to demonstrate you are an engager, so you will have to repost, comment, plus one, the respective circle. This ensures you are in a circulated circle.

The best way, and this is almost not used on Google+, is to create and share interests circles, and share them on communities. Let’s say you are an Internet marketer, you create a circle with all of your Internet marketer contacts on G+, ask them, (using a private message), if they want to be included in a public circle, and then name the circle “The Greatest Internet Marketers”, and share it on an IM Google+ community.

What is Link Popularity

Link popularity is the total number of web pages and websites that link to a web page. Link popularity is used by search engines to compare sites and rank them in search results. Search results are important for Internet Businesses because a better rank brings more visitors to your website.

What is the best method to Increase Website’s Popularity?

Generally, you will get higher rankings, consequently more traffic, if you use more than one way. You need to use every method, (article marketing, Web 2.0 marketing, social bookmarking, RSS submission, press releases, video marketing, social networking, and forum discussions). Relying on only one strategy could be the difference from good to great.

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What is the Best Linking Method?

One of the most effective linking methods is Article Marketing. The disadvantage of Article Marketing is that it is time-consuming. For any two to four links that you get, depending on the Directory’s terms, you need to write a new article with original content.
Submit your article to a good Article Directory.
Make sure you submit unique articles and do not use duplicate content even if it’s yours. Google announced that they would hunt down duplicate articles as part of their campaign of search results improvement and spam fighting. If you write good articles, you will get a lot of traffic from these articles.

SEO Optimizations

Anchor Text is a key factor in search optimization. When you publish a backlink, you have to use a relevant anchor text. You will have no benefit from irrelevant text anchors, or little benefit from poorly chosen keywords. A common mistake is to insist on the website’s name or domain name. As an Example if you owned BlaBla Directory and your domain is blabladirectory.com, there is no point to promote your site using the anchor text BlaBla Directory, because there is a small chance that someone else will rank better than you for that keyword. Promote instead Directory or List Your Site or any other search terms that make sense.
Try to post and comment on sites that do not use "no-follow" tag. Do not avoid no-follow links, are still of some value and make sense to search engines when they calculate your site’s reputation.
Relevancy is another important factor of your links. If the context of the link is not related to your website then the link values less.

Note that not all the link popularity techniques marketed as SEO services are approved by Search Engines. These are against the Terms of Service and your website could be banned for manipulating search engine results.
When considering using the services of an Internet Marketing company, ensure you fully understand all of the proposed campaign’s details.

Why is Backlinking important for Internet Marketing

Backlinks are incoming links to a website or web page.

Inbound links were once important as a primary means of web navigation;

Today their significance has diminished as the emergence of search engines changed the way WEB is accessed. Today, the importance of backlinks lies in search engine optimization (SEO). The number of backlinks is one indication of the popularity or importance of that website or page. Search Engines use backlinks as a parameter to determine the Page Rank of a webpage. They are still a source of traffic but is not as important as search results traffic direct traffic or advertising traffic.

Everybody has now recognized the importance of backlinking and it is an important aspect of the Internet Marketing. Some companies spend a lot of money trying to improve linking popularity and consequently Page Ranking.
There are various types of linking methods used by the Internet Marketers:

Reciprocal link
Trade reciprocal links with other webmasters using a link exchange website or a script on your site. Reciprocal links do not carry the same weight as before, but it is still a good way to improve link popularity.

Article Marketing
Article Marketing is a great way to obtain one-way links. Make sure you create a good resource box containing information about you and your website and attach that resource box to your articles. Distribute this to as many article directories as you can.

Forum signature linking
Post on forums and share your knowledge. Create a signature that contains your website’s address. Posting on do-follow forums can be an efficient method. Do not spam forums, as this will blacklist your IP address, and your posts will be removed.

Blog comments
Commenting on other’s webmasters’ blogs is an efficient way to get backlinks. Do not spam and post valuable comments that could benefit the community.

Image sharing (providing free quality images for a link-back)

Directory listing
List your website to web-directories. DMOZ and Yahoo Directory are the two best ones and being listed here gives your site many points in rankings calculation.

Post press releases
Underutilized method, great for a short time span popularity gain in Search Engines.

Blogging
Very effective since you decide how many links you want to post on your blog, but can be time consuming.

Link-bait
(Writing great article to which other webmaster will link to. Slow method for link building but is the most natural and provides the most stable back-links.)

Social Bookmarking
The more bookmarked your site the better your rankings. Submit at the most popular Bookmarking sites and ask your friends to bookmark you.

Buying links from a web 2.0 site
There are plenty of web sites that will sell you links. Beware that this is against the T.O.S. of search engines.

Video posting
Posting videos to youtube, metacafe, etc… and attach your website’s link to it. This will not only provide you with a backlink, but will bring you traffic as well.

Social media links
Links listed to Facebook or Twitter will convince Search Engines of the popularity of your page.

Create a WordPress plugin
A great way to create back-links, but it is expensive. If you are a PHP programmer, and would like to start such a project, contact me.

Create a WordPress or Blogger template and give it free.
A link to your website will be included in all of the websites that use your theme or template.

RSS publishing

As a rule for getting your backlinks, do not focus on one method. Use all of them because the diversity of links and link types will bring the value and will suggest Search Engines that the links are naturally built.

Link building won’t do anything for you if you don’t have content. There is no reason to conduct an Internet campaign for a website that doesn’t have any content.