Look! “Netflix Is a Joke” Billboards Show Up In LA & NYC

The interwebs are always filled with things that make us think and intrigue our imagination. Well, today we get a look at something that has been captivating folks in New York City and Los Angeles, which has extended to the web. Today we get a look as “Netflix Is a Joke” Billboards Show Up In LA & NYC. These huge, simple billboards feature a large black font that reads “Netflix Is a Joke” on a monochromatic backdrop.

For those of us wondering what was going on, it was actually a stunt put on by Netflix itself. The billboards were put up by Netflix as a viral ploy to increase exposure for its bevy of comedy content featuring A-list comedians Chris Rock, Dave Chappelle, Amy Schumer, Louis C.K., Sarah Silverman, Tracy Morgan, and more. The campaign is expected to continue and grow in the upcoming days, so stay tuned. Check out the billboard in the image up top and speak your thoughts on it after the jump. Stay tuned for much more from Netflix coming soon.