Owing to the economic downturn, organizations across the globe have been under enormous pressure to increase their operational efficiency and cut costs. The concept of cloud computing has several advantages including lower total cost of ownership (TCO), higher scalability and flexibility, and reduced management and maintenance burden. Consequently, cloud computing has been at the top of CIOs' agendas over the last few years, primarily driven by its efficiency improvement features.

- While the scalability and cost advantages have been the driving factors for the adoption of public cloud, over the years enterprises are also keen to adopt the versatile features of a hybrid cloud.

- The database management segment is at the verge of witnessing the most important transformation in the last few years, with the development in the space of a new managed database management services popularly known as database as a service (DBaaS) that enable enterprises to completely automate their database systems.

- While security and privacy has been an apparent issue in adopting the cloud computing model, integration issues relating to cloud computing services are also restricting the wide scale adoption of these services.

Synopsis

Kable's Strategic Focus Report - Cloud computing analyses the current trends, drivers, and inhibitors impacting the cloud computing market. The report outlines the evolution of cloud computing, and identifies and assesses the best performing vendors in the market. This report also presents Kable's view of the revenue opportunities in the cloud computing market through to 2019, highlighting the market size and growth by technology, geography, sector, and size band. Moreover, following in-depth ICT decision maker surveys, the report outlines enterprises' investment...