Earning income has always been associated with traditional ‘offline’ ways. With the evolution of the Internet taking over a large part of our lives, many investors are looking to earn money online and increase their financial inflows. Online earning is one of the latest trends to earn a lot of income from your home. Technology…

Vantage FX, an Australian foreign exchange (forex) broker, has a new Head of Global Marketing. According to an update via LinkedIn, Fiona Cao, a marketing professional, has taken on the role with the broker. According to public information on her LinkedIn profile, Cao joined Vantage FX in January of 2019. She has spent the past…

HBUS has launched a cryptocurrency-themed billboard campaign to sensitize people about the emerging virtual asset class. The company which is the exclusive U.S. partner of cryptocurrency exchange giant, Huobi, says it is the first caqmpaign of its kind in the United States. “Evolved Crypto Trading” Billboard Campaign Titled “Evolved Crypto Trading,” the billboards are located…

A company says it has created the first decentralized machine learning platform on the blockchain – giving organizations of all sizes the ability to discover new patterns in their data, predict when sales are going to be made, and increase clickthrough rates from customers. According to GNY, its main motivation when it was established in…

After the initial contact, properly embed your product in the mind of every potential client. The best way to do this is to conduct engaging experiences where you introduce people to the great benefits of using the product, both online and offline. Kulbaev, whose Rebound Crypto has helped blockchain startups raise over $30 million, advises…

At this point, we’re all tired of the ‘hype-trains’. We’ve seen our fair share of crypto ‘shill-masters’ and snake oil salesmen. I am sure we’ve even bought a few round-trip tickets to ‘Shillcoin, USA’ (yea that’s right I said shill twice) — only to come home humbled and probably worse for the wear. We’ve been craving real-world…

Optimove, a marketing solutions provider, announced on Thursday that is has appointed Yarden Malka as the chief operating officer. He joins the company from Earnix, an advanced analytics solutions provider for financial services. At Optimove, Malka will focus on leading the company through its next stage of growth and reshape Optimove’s organizational structure. He will also…

So, your business is thriving in its designated country? It’s most likely to see success in other countries, too, right? In most cases, yes. But there’s a good chance it might not succeed on an international scale. Taking your business across borders is easier said than done. New markets come with new challenges so it’s…

‘Decentralization’ is becoming a huge point of discussion in the finance industry – and for good reason. Using blockchain technology, it has the potential to completely change the entire process of marketing in ways that were previously unthinkable. Most importantly, these are changes that are set to benefit everyone. The big question is: how will…

Financial services corporation American Express (AmEx) has announced a blockchain application to its Membership Rewards program in partnership with online merchant Boxed, Associated Press reported May 23. AmEx announced that it is integrating blockchain technology developed by Hyperledger, an open source blockchain project under the Linux Foundation, to let merchants design customized offers for AmEx…

AR will happen…and it will happen in a big way, and we will wonder when it does, how we ever lived without it. Like we wonder how we lived without our phone today. –Apple CEO Tim Cook It started with Pokémon Go, and now its legacy continues on with cryptocurrency and blockchain tech. Augmented reality…

If you’ve ever needed a strong coffee – it’s now. The financial landscape is changing at a rapid rate, so grab a coffee and let’s prepare for the challenges ahead. Here’s what Q2 is looking like for financial services marketers. Compliance, compliance and more compliance – the joys of MiFID II We hate to say…