Madeleine Brand jumps to TV, joins KCET’s SoCal Connected

Veteran public radio broadcaster Madeleine Brand has joined the staff of SoCal Connected, KCET’s award-winning news magazine that is moving from weekly to daily programs for its fifth season on the independent Los Angeles pubTV station.

Brand left local KPCC in September after The Madeleine Brand Show was revamped into Brand & Martinez with a new co-host, local sportscaster A Martinez, joined the program. (See Current’s story on those changes.)

This is Brand’s first foray into television. Before KPCC, she spent 13 years at NPR, including as host of the national newsmag Day to Day. Bret Marcus, KCET’s chief content officer and SoCal Connected‘s executive producer, called Brand “a terrific broadcaster who has developed a loyal following among both listeners and newsmakers.”

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