Mobile adoption rates are on the rise and if market reports are any indication, growth rates aren’t slowing down anytime soon. Consumers and employees alike are the driving forces behind mobile adoption spurred by the evolution in mobile device capabilities along with the speed of mobile networks.

A recent Morgan Stanley research study predicts that sales of smartphones will overtake PC sales (including both desktops and notebooks) in the next two years, supporting the demands of our always-connected society. [Disclosure: Kapow Software is a sponsor of BriefingsDirect podcasts.]

The ubiquity of smartphones and more than 300,000 mobile apps available on Apple’s App Store, coupled with the ease and convenience of mobile computing is putting pressure on IT to mobile enable B2C and B2E applications to facilitate organizational efficiency and keep up with consumer and employee demand for mobile access to applications and content.

When it comes to enabling mobile access to mission-critical enterprise apps, companies have made far less progress.

It’s no surprise that millions of employees around the world are bringing their smartphones and mobile devices to work, resetting workplace expectations to have always-on access to the instantly available business apps that they’ve grown accustomed to from their personal lives.

According to a survey conducted by the Yankee Group, 90 percent of organizations surveyed have already enabled smartphone access to corporate email and PIM. Yet when it comes to enabling mobile access to mission-criticalenterprise apps, companies have made far less progress, with only 30 percent of those surveyed providing smartphone access to customer relationship management (CRM), 20 percent to enterprise resource planning (ERP), and 18 percent to sales force automation (SFA).

CIOs scrambling

IT leaders and industry analysts are noticing CIOs scrambling to mobile-enable legacy
applications to make them available on smartphones, tablets, and even GPS/navigation devices. And, IT departments are feeling the growing pressure to get this done in a matter of months -- to not only stay ahead of the competition, but in many cases, just to keep up.

Adding a service-level interface to a legacy application is a complex development project that typically involves a full or extensive rewrite of the existing legacy application. A common problem is that throughout the years an application has been written and modified by multiple developers, which are likely to have left the company, along with their institutional knowledge about the application. This situation had led many companies to basically re-write the application, which can take several years of coding and insurmountable resources and budget.

This situation had led many companies to basically re-write the application, which can take several years of coding and insurmountable resources and budget

How will you deal with business logic and processes too complicated to be executed on a mobile device with a limited keyboard, where air time needs to be controlled, and server round trips need to be minimized?

How will you deal with service interruptions requiring the ability to queue processes for later execution on the back end?

Will you be combining data from multiple apps into one mobile application?

What mobile platforms do you need to support?

To what extent will you want to modify or extend your mobile application in the near future?

The best way to facilitate mobile enablement projects is with focused, goal oriented, up-front planning that doesn’t underestimate the complexity of the process, especially when dealing with traditional data integration techniques.

What many companies aren’t aware of is that there is an alternative approach to developing custom-built, native apps that doesn’t require dependency on pre-existing APIs.

Known as “browser-based data integration,” this emerging approach makes existing business applications and data “mobile ready” by allowing organizations to wrap their existing web application without changing the systems that are already there.

By creating a new web service interface “wrapper” without re-writing any of the existing code, mobile access to enterprise B2C and B2E applications can be possible in days or weeks, not months or years.

It’s no surprise that mobile initiatives are now a top priority for every enterprise. The challenge is to approach these projects as swiftly and efficiently as possible to stay relevant and productive. By combining the proper up-front planning process with browser-based mobile enablement technologies, companies can quickly provide their mobile users with the data and apps they so desperately want and need.You may also be interested in:

Stefan Andreasen has more than 20 years experience in software design and development. He spent five years in Boston with Advanced Visual Systems working on cutting-edge Java and visual programming projects. In 1998 he started Kapow as a marketplace for cars, real estate and boats for sale. The items for sale were collected from dealer websites and published on www.kapow.net. The collection software was based on visual programming, which made it possible to collect information from thousands of web sites with very limited resources. In 2001, Stefan sold the marketplace to the largest bank in Denmark and changed Kapow into a pure software company - Kapow Technologies. The software was productized and expanded to a general web-based integration platform for mashups, data collection, portal clipping and web service enabling of web functionality. In his current role as Founder and CTO, Stefan focused on all technical and strategic aspects of the Kapow Mashup Server. He is a frequent speaker on the topic of mashups and web-based integration.

Cloud Expo

Cloud Computing & All That
It Touches In One Location Cloud Computing - Big Data - Internet of Things
SDDC - WebRTC - DevOps
Cloud computing is become a norm within enterprise IT.

The competition among public cloud providers is red hot, private cloud continues to grab increasing shares of IT budgets, and hybrid cloud strategies are beginning to conquer the enterprise IT world.

Big Data is driving dramatic leaps in resource requirements and capabilities, and now the Internet of Things promises an exponential leap in the size of the Internet and Worldwide Web.

The world of SDX now encompasses Software-Defined Data Centers (SDDCs) as the technology world prepares for the Zettabyte Age.

Add the key topics of WebRTC and DevOps into the mix, and you have three days of pure cloud computing that you simply cannot miss.

Delegates will leave Cloud Expo with dramatically increased understanding the entire scope of the entire cloud computing spectrum from storage to security.

Cloud Expo - the world's most established event - offers a vast selection of 130+ technical and strategic Industry Keynotes, General Sessions, Breakout Sessions, and signature Power Panels. The exhibition floor features 100+ exhibitors offering specific solutions and comprehensive strategies. The floor also features two Demo Theaters that give delegates the opportunity to get even closer to the technology they want to see and the people who offer it.

Attend Cloud Expo. Craft your own custom experience. Learn the latest from the world's best technologists. Find the vendors you want and put them to the test.