Burger King

./' I see a burger and I want it painted black ./'

God, would you get a look at the sad state of fast food products these days, with their stupid preppy yellow cheese and their red ketchup? They're such conformists. If you consider yourself beyond all that gross consumerism, then Japan's Burger King has the perfect thing for you to rebel against those other sandwich-sheeple while still getting to actually participate in gross consumerism anyway.

Well done: how I take my burgers and how I like my jokes.

On April Fools in 1998, Burger King was serving two kinds of whoppers: juicy burgers, and a big fat lie. The company was temporarily crowned the prank champion after taking out a full page ad in USA Today announcing the release of an ergonomically designed, specially constructed Left Handed Whopper.

We all had a good laugh yesterday when Burger King's official Twitter account got hacked, but while we give the hackers an "A" for effort, at best they get a "C+" for execution. Most of what was tweeted was nonsense, and the account was quickly suspended. The hack gave birth to something pretty special though, because someone was inspired to create the @PretendBK account, and they let you tweet on their behalf, giving you the keys to the pretend Burger Kingdom.

Hackers have seized control of the official @BurgerKing Twitter account, and are running wild with it. The running joke of the hack is that Burger King has been sold to McDonald's, but there are also a fair number of nonsensical tweets and links to rap songs thrown in for good measure. We've got screen shots for you, since we're assuming this thing won't last long.

On Monday, this picture was uploaded anonymously on 4chan, smugly proclaiming "This is the lettuce you eat at Burger King". Yeah, well these Burger King employees might be good at balancing themselves on buckets of vegetation, but they're not very good at removing Exif data from their photos. The denizens of 4chan were quick to notice, and the very next day, the lettuce-stepper was fired.
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Among the pulled pork sandwich and sweet potato fries found on Burger King's new limited edition summer menu, sits a simple, yet odd item one may have assumed would've never been put on offer at a national food chain: The bacon ice cream sundae.

Burger King Japan is currently running an ill-advised promotion where you can add 15 strips of bacon to your Whopper for a scant 100 yen, or about $1.20. "Ill-advised?" you say, "that sounds awesome!" Yes, for the most part it does. The ill-advised part is that there is apparently no limit, as a reporter from the Japanese website RocketNews discovered when he ordered a Whopper with a whopping 1,050 strips, at the cost of around $80. There's no telling if someone will attempt to one-up the record, but if anyone is even thinking about it, may God have preemptive mercy on their souls. Also their arteries.

It's comforting to see that despite the demise of Burger King's wonderfully bizarre ad campaigns, the fast food chain is still keepin' it surreal overseas. If this Russian ad is any indication, with its unicorns, dachshund-wielding hooligans, and hamburger turntables, Burger King may well be on the cusp of something fantastic. Though the (Burger King) King is dead, his spirit clearly lives on. See the video, after the jump.
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Burger King does weird things every now and then. The recent, fairly popular ad campaign featuring the extremely creeping King mascot comes to mind, and how there were multiple $5 video games made for the Xbox and Xbox 360 featuring said mascot. Now, Burger King Japan is continuing the weirdness with a Whopper the size of a pizza.

The King is gone, but he won't be forgotten. Burger King has decided to abandon their iconic, hilariously creepy "The King" campaign after what I think most people would consider to be a resounding and continuing success. Instead, they're turning their focus towards moms and highlighting the freshness and quality of their ingredients and products. Their newest commercial for the California Whopper (which has guacamole) will feature the sights and sounds of the fresh, fresh ingredients being prepared. How delightfully boring.

The King ad campaign was the brainchild of Crispin Porter + Bogusky, the same people who brought you Whopper Lust and what-this-is-I-don't-even experiences like Sneak King and Subservient Chicken. After over seven years together, CP+B and Burger King have officially parted ways and Burger King says it has "no plans to bring the King back anytime soon."

Check out some of CP+B's best Burger King related work after the jump. Long live the king!