Speaker Profile

Keith is the director of digital marketing strategy for Kaiser Permanente, America's leading integrated health plan. Founded in 1945, the organization's mission is to provide high-quality, affordable health care services to improve the health of members and communities it serves. Previously, Keith worked in the digital marketing agency world for more than 13 years. In 2002, he joined Marketleap, a niche search engine marketing firm, as COO. He helped write and execute a business plan that led to Marketleap's acquisition by Digital Impact. Their online marketing newsletter, "The Marketleap Report," which he created and wrote, reached 11,000 marketing and media professionals regularly. Keith, his wife Wendy, and their two daughters live in Rockford, Mich.