Campus Activity: Pricing Uber’s Marketplace

Past Events

Dynamic pricing at Uber is a key part of what makes the services so reliable. We will see how dynamic pricing works in an up-close way. First, we will walk through pricing during a typical day in Philadelphia, Then, after we explain the key concepts behind dynamic pricing, we will show these concepts in action after the Eagles Superbowl win. We will show just how the Uber market evolved and how pricing responded. If there is enough time we will discuss some big upcoming challenges for Uber’s pricing system.