ChromeCast Banner AdsWhile looking at the source HTML for the home screen on the ChromeCast device, I uncovered JavaScript logic to load banner ads.

The ads are currently hardcoded to url's for images that don't load. The banner ads are displayed at the bottom of the screen as in my mockup. Each banner is displayed for 60 seconds and there is support for showing a sequence of ads at a time.

The banner ad logic doesn't work on the actual device, but it is interesting that Google is considering using ads to monetizing the ChromeCast device.

I am totally tired of advertising. I buy apps where possible and avoid ones where there are other options. Ads on a Roku home screen wouldn't work for me at all. It would be out the door. If someone stuck their face in front of you as often as some of the insurance ads do, you would have a restraing order in a heartbeat. ﻿

My OG Roku had banner "ads" that really were just new channels or content for the Roku itself. Chromecast could do a similar thing I imagine; Internet-style banner ads (for anything and everything) would be completely awful and useless on a device that has no UI (how would you "click" or learn more?). Overall, I'm pretty much with +Zarthan South when it comes to ads though. I pay for stuff for a reason.﻿

I guess the question is whether you should be getting ads on hardware you purchased.

This is different to buying a TV on which you watch free to air, and therefore expect ads.If I stream content from my own sources (or non-Google) and on an already paid for device, there should be no reason for them.

If I'm watching something off YouTube, then that would be ok with me, but not while I'm watching.﻿

+Bob Bolin the CC device was developed to sell more Netflix subscriptions, Google Play movies, music etc. People are more than willing to pay for stuff like HBO, Showtime and Stars, and Amazon Prime, all to avoid the ads. It is immaterial how much the CC device costs. I don't want the ads. It saddens me to see a developer jumping on building ads into this device.﻿