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Category: Subject 2

This is my speculative email that I will be sending to my tutor as well as my CV as a application for work experience in his hypothetical design company ‘Portobello’

Hi Ian,

My name is Liam Mullen, I am a second year graphic communication student currently studying at Cardiff School of Art and Design.

I have found myself incredibly intrigued by Portobello design over the recent weeks, and have been following your work on Instagram and twitter religiously.
I love the innovative ways you combine landscape photography with quirky typographical designs and illustrations, and feel that I could learn so much by working alongside you.

I have studied, and become extremely passionate about design over the past four years and would relish the opportunity to gain experience working with a professional design team, therefore I wanted to enquire about the possibility of gaining a workplace opportunity at Portobello.

Below I have attached my CV and a link to my online portfolio which displays the work I have created throughout my second year at University, any feedback would be heavily appreciated.

These are 3 pieces that stood out to me during the 3rd year’s exhibition.

This piece caught my eye because it’s taking a positive twist on something that would only usually be displayed in a negative setting. This piece had some very interesting content and caught my interest very quickly, a captivating piece that holds your attention and keeps you reading.

I really liked the eye catching yet structured design, the bold use of colours really draws you in and captures your attention. some of the text wasn’t easily readable (Red background with black text) but the rest stood out very

I really liked this minimalist branding style, the clever use of typography on all the different pieces of card, shows flexibility in the design and shows the possibility of becoming a very broad and iconic design.

Here is my design CV, I used a photograph of my desk arrangement as the background for this design, but I wanted the content to be the focus as this is what will sell me as a designer. The contents include an evaluation of who I am as a designer and a person, my skills, education, previous work experience and all my contact details.

Today in my review with Neil we discussed my progression of my CV and portfolio and decided that I was on track with both of them, I just needed to find some inspiration because all the portfolios I had previously seen didn’t really inspire me or give me any ideas at all.

We did speak about Neil’s company PAWB that are paving the way in modern design and not operating from a physical studios, all the designers work as a collective across the globe. Pawb is something I expressed interest in becoming a part of and look forward to seeing them progress.

This is the start my portfolio design for the digital me project, I wanted to keep it quite minimalist and very to the point, looking at online portfolios a lot of them felt very cluttered and lacked focus so I wanted to keep mine organised and easy to navigate.

I wanted to start off by establishing who I am and how to contact me, as well as links to my social media profiles as well as my blog. I will be adding projects to this in the future but I think this could be a solid start to this project.

As we have just begun the digital me project which is oriented around selling yourself as a designer, I took a look at what kind of CV’s graphic designers are using and decided to see if I could draw inspiration from any of the designs, and if not, I would see if their content could inspire me.

After researching for a while I found all the CV’s I was looking at quite boring, mainly because they were all basically portrait oriented clones of each other, instead I will be using most of the CV’s I have seen as a basis for what I don’t want my CV to look like.