Instagram launches Boomerang, new mini video app

Instagram keeps growing its community, and pleasing its users with new features that improve the video and photo sharing network.

The Instagram platform has now launched Boomerang, a mini video application that redefines video sharing on the platform.

Today, we’re announcing Boomerang from Instagram, a new video app that lets you turn everyday moments into something fun and unexpected. Capture a friend jumping off a diving board, defying physics as she flies back and forth through the air. Transform an ordinary selfie with your friends into a funny video. Get that exact moment your friend blows out his birthday candles, then watch them come back to life again and again. – Instagram

The Boomerang app captures a burst of photos and stitches them into a 1 second high quality mini video that plays forward and backward, appearing almost similar to GIFs. The app will save the image to the camera roll and let users upload on Instagram, even supporting filters.

In line with the release, Instagram’s Weekend Hashtag Project this weekend is #WHPBoomerang encouraging the use of the new feature.