Mari-mums can add as big of a splash of color as chrysanthemums, but if planted in the late summer or early fall, mari-mum flowers will last through Halloween and even Thanksgiving, according to Texas A&M AgriLife Extension service horticulturists. (Texas A&M AgriLife Research photo by Dr. Mike Arnold)

“The main selling point of mari-mums is that they have good color throughout the fall,” said Dr. Brent Pemberton, AgriLife Research horticulturist and chair of the Texas Superstar executive board. “As compared to chrysanthemums—which may flower for several weeks if the weather is cool—mari-mums will flower for the entire fall season, until it frosts.”

Texas Superstar plants undergo extensive tests throughout the state by Texas A&M AgriLife Research and Texas A&M AgriLife Extension Service horticulturists, Pemberton said.

Texas Superstar is a registered trademark owned by Texas A&M AgriLife Research, a state agency that is part of the Texas A&M University System. More information about the Texas Superstar program can be found at http://texassuperstar.com/ .

To be designated a Texas Superstar, a plant must not just be beautiful but also perform well for consumers and growers throughout Texas. Superstars must also be easy to propagate, which should ensure the plants are not only widely available throughout Texas but also reasonably priced, he said.

Mari-mums fit the Texas Superstar bill perfectly, particularly when planted in the late summer or early fall, Pemberton said.

“The flowers last two to three times longer than chrysanthemums, are inexpensive and don’t require the constant pinching and pruning,” he said. “In case you are worried about the spider mites normally associated with marigolds, you can put your worries to rest. By planting mari-mums in late August to early September, cooler autumn temperatures greatly reduce spider mite pressure.”

Mari-mums are such a good fit for the Texas Superstar program, the 2013 promotion is actually the second time around for the plant. The first Texas Superstar promotion was Texas Bluebonnets in the fall of 1989, followed in the fall of 1990 with mari-mums, according to Pemberton.

“We were interested in a re-promotion to make people aware of them again,” Pemberton said. “Also, there are some new varieties to add to the list that we have promoted in the past.”

Taishan is an example of a new variety, he said. It is a recently introduced series that is a little more compact than those the Texas Superstar board have recommended in the past, such as the Discovery and Antiqua series – both of which are bigger, bolder types of plants.

Taishan is an example of a newer mari-mum, said Dr. Brent Pemberton, Texas A&M AgriLife Research horticulturist and chair of the Texas Superstar executive board. Taishan is a little more compact than earlier released mari-mum varieties. (Texas A&M AgriLife Research photo by Dr. Brent Pemberton)

All the mari-mum series have typical marigold colors, yellow, gold and orange flowers, Pemberton said. Mari-mums may be planted in either containers or landscape beds.

Bright orange marigolds or mari-mums, such as these Tagetes erecta, or Aztec marigolds, are traditionally used as decorations for the Mexican Day of the Dead holiday, according to Texas A&M AgriLife Extension Service horticulturists. (Texas A&M AgriLife Research photo by Dr. Mike Arnold)[/caption]

The holiday, which is celebrated Nov. 1 – 2, is a joyous event to remember and pay respect to friends and family members who have passed, he said. Marigolds, known as “maravillas” in Spanish, with their bright, cheery colors, are traditionally used as cut-flower decorations during the celebrations, particularly the orange shades as they are associated with fall harvest.

Texas Superstar is a registered trademark owned by Texas A&M AgriLife Research. More information about the Texas Superstar program can be found at http://www.texassuperstar.com/.