media releases examples press releases today

· Regional USA and India News Sites- Syndicated to regional and local USA and Indian news sites like Alaska News Desk, Atlanta Chronicle News, Nebraska News Desk, Utah New Jersey Headlines, South Carolina Magazine, Washington Magazine, South Dakota Chronicle, Texas News Headlines, New York Chronicle, Northern India Herald, Bangalore Samachar, Himachal Pradesh Newspaper, Southern India Reporter, Aurangabad Magazine, Mysore Newspaper, Gujarat Magazine, and Kerala Daily to name a few.
Before you even attempt to write a press release, think about the things you like to read, watch and listen to in the media. Most of us are generally interested in things we haven’t heard before, find surprising or help solve our problems. So before drafting your press release, it’s worth asking yourself these questions:
• Major milestones – Are you the first to do something substantial? Did you just hit your 100,000th user? Have you sold 1 million gallons/dollars/units of your widgets? These can all be pitchable moments.
The beginning of a press release — just as with a magazine article, book or promotional pamphlet — is the most important. A strong headline (and, for that matter, email subject line when you send out the pitch) will pull in journalists seeking good stories. Your headline should be as engaging as it is accurate.
“A great press release should include a great quote from a company executive or industry expert,” says eReleases President Mickie Kennedy. “An important thing to know about quotes is that the media generally won’t use them unless they are evocative, fresh or state something in a way that would be very difficult to paraphrase. To ensure your quote finds a home in a story based on your announcement, avoid cliches or generalizations.” More info at “You Can Quote Me On That!”
Press releases are a valuable, time-tested tool that can be used to generate earned media coverage, increase sales and spread your company’s message – but only if you’re strategic about everything from story identification and development to messaging and pitching. For the best results, avoid relying too much on shiny press release distribution services that are unlikely to deliver the ROI and media coverage that you’re looking for.
Vikas, I would recommend you read the tips on press release writing here: http://www.ereleases.com/howtowrite.html — as well as check out some industry-specific press release samples here: http://www.ereleases.com/press-release-sample.html
Press releases can also be a tool in online reputation management if you choose to include your brand name in the title. This is because when users search for your brand name in Google, many of the newspapers that publish your press release will show up high in the SERPs. This is advantageous because it allows your company to craft its own brand narrative.
Advanced Circuits, North America’s third largest printed circuit board (PCB) manufacturer, has released version 4.0 of PCB Artist®. The free design software offers many features and functionality found in paid PCB design packages without the price tag. PCB Artist® includes advanced layout capabilities,… – March 04, 2018 – Advanced Circuits
Be as concise as humanly possible so that you’re able to give readers a meaty chunk of what they’re about to eat without giving away all of the ingredients. From there, the paragraphs that follow should work like an inverted pyramid – expanding on the bullet points you’ve touched upon in your first line with bigger (but non-essential) facts. This is the time to present products specs or a few quirky tidbits from your survey. As you progress, try to keep your language snappy and mildly objective – because nobody wants to eat a dry piece of toast.
The press release also promoted our event to potential sponsors, local businesses, and national brands. After the launch of the press release, I had potential sponsors interested in one or several of our dog scavenger hunts and sponsorship opportunities.
WARNING: What I’m about to show you can be a very effective marketing tactic. But in the wrong hands or done without taste can easily be spammy and crummy. So, please use this knowledge for good and apply some of my Kindlepreneur principles as you step through this.
That being said, press releases today no longer hold the same SEO value they did several years ago, as Google started recognizing that some companies were using them to gain backlinks, rather than sharing news topics.