Millie Wastie loves the "felfie" and the "beefie" but says there is a serious side to all the fun. Credit: Milly Wastie

Milly Wastie has been gripped by the so-called "felfie" craze and for British Beef Week, it's taken on a new name...the "beefie".

The aim to take a snap of yourself with a cow, but there is a series side to all the fun.

"Social media is an absolutely fantastic opportunity to be able to communicate the great message about farming and how food is produced. And actually the supply chain we have here at the farm is very short.

"We have beasts here that will go direct to the butchers within a few miles away and it's fantastic to be able to promote the welfare, the way that we care for the animals."

– Milly Wastie, Farmer

Paul Bradley, National Farmers' Union.

"We saw off the back of the horse meat scandle that people wanted to know where their food came from and that gave us the opportunity as an industry and individual farmers to go onto sites like twitter and Facebook post pictures of what we are doing on farms. Show all the great work we are doing on farms, so people can see exactly where their food is coming from."

– Paul Bradley, National Farmers' Union

ITV Anglia would love to see more of your "felfies" and "beefies". Here's how you can send yours in: