This stuff is a very finely ground powder of the whole stevia leaf. It tastes as whole stevia should, and the small particle size of the powder makes it disperse quite nicely in liquids and blend in well in solid recipes. I prefer it greatly to Now's powder, which is much coarser.
Some folks prefer refined stevia extract, which is neither green nor fibrous, but I'd rather stick to the whole, unrefined food. If whole stevia is what you're after, I think you'll be pleased with Planetary's product.

Extracts often use chemical processes that leave chemical residues; or even bacterial processes! I have gotten very bad gas problems from certain stevia extracts, but have found the whole leaf to be problem-free. Sure, my coffee is greenish, but it is worth it. And it seems to last forever; alittle bit of the ground leaf is almost as strong as the extract.

if you want a totally natural stevia product this is it! It has more of an herbally taste than the processed stevia (white) but i find it just as yummy, perhaps even a bit more so because it isn't so intensely sweet.

I really like the taste of stevia. I think it has a better taste than sugar. I bought the leaf powder because it is less processed. If Only I didn't leave tiny balls of undissolved stevia floating on the surface of drinks, I would like it even better. Even so, plenty of the flavor gets absorbed. But you get the luxury of tasting crunchy stevia with the first few sips. Since I haven't yet tried the granulated form of stevia, I give this product 5 stars.