Per Forbes, no WWE Superstar sells more merchandise than Roman Reigns. That includes t-shirts, hats, etc.

The Roman Empire is strong despite the millions of haters who boo him at every opportunity. People are voicing their displeasure for Reigns in arenas all over the world, but someone is buying his t-shirts.

It feels safe to assume that if a man can influence consumers to buy a shirt, he might hold sway over the purchase of a video game that already has a strong following.

Obviously, the outcomes are scripted in the WWE, but that doesn't take away from the success Reigns has enjoyed. Most times, it takes dedication, focus, and hard work to be chosen to become a champion in professional wrestling.

It's hard to argue with that. There's no questioning the popularity of Reigns, Rollins and Ambrose individually, but as good and well-known as all three of them are, Reigns is the one who most embodies the New Era.

He's a face that is treated like a heel. That confusion and disruption of the traditional flow of a professional wrestling promotion is a microcosm of where various pro wrestling organizations are with fans who refuse to play the rules.

5 Reasons Roman Reigns is the Obvious Choice For WWE 2K18 Cover: He elicits the most spirited response from fans

At the end of the day, the WWE wants its fans active and interacting. Not all of that interaction is cheering, but as long as a WWE Superstar can cause a stir of some sort just by walking into a room, he or she is doing their job

Take a listen to the roaring cheers and arena-shaking boos Reigns gets as he makes his way to the ring in the video above.

They love him or they hate him — either way, they feel something. If Reigns is chosen to be on the cover of WWE 2K18, you can be sure the first image will have fans talking. And if you're 2K Sports, that's half the battle.