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Zooey Deschanel has been named Pantene's new ambassador. The beautiful actress will appear in the brand's campaign supporting the Pantene Beautiful Lengths Program which donates wigs to women who’ve lost their hair due to cancer.

Lovely Zooey Deschanel
has been announced as Pantene's new amabssador and will star in the
brand's campaign representing the Pantene Beautiful Lengths
collection starting August 2012. "I am so excited to be a part of
the Pantene family. Anyone who knows me knows that I am really into
hair. I’m a real girly girl and love doing my hair and
experimenting with different styles," the 32-year-old New Girl
actress said.

Beautiful Lengths was created back in 2006 and it supports women
donating their hair to be turned into wigs for distribution to
cancer patients at The American Cancer Society Wig Banks. "After I
found out that I would be working with Pantene, I was doing
research on the company and came across Beautiful Lengths and got
really excited — I wanted to be a part of it. It’s about getting
people to donate their hair to make wigs for people who are going
through chemotherapy, which really effects people’s pride," Zooey
told Allure.

"Being a 'Pantene girl' has been a dream of mine since I was a
little kid. It is really amazing to be representing the Pantene
Beautiful Lengths Collection, the products are fantastic and
Pantene also supports the Pantene Beautiful Lengths program which
is a wonderful cause," Zooey added. "Pantene is helping to provide
confidence and beautiful real-hair wigs to women who have lost
their hair due to cancer treatment; you can’t put a price on
that."

Speaking about the gorgeous actress, Kevin Crociata, Marketing
Director of North American Hair Care at Procter & Gamble, said
that Zooey is just like a "breath of fresh air". "Zooey is such a
great fit for Pantene. Her captivating personality and distinctive
beauty make it hard not to like and relate to her. She is a breath
of fresh air for the brand as she perfectly fits the fun side of
Pantene. Additionally, her signature long, healthy looking hair is
right on target for the Pantene Beautiful Lengths Collection, a
line designed to give breakage protection to help women achieve
long, strong hair," Crociata said.

The Beautiful Lengths Collection includes a Pro-V keratin
protection shampoo, a conditioner, and 2-in-1 as well as two
stylers and one treatment that provide additional options for
smoothing, strengthening, and frizz control. "I washed my hair last
night with the products, went to bed with my hair wet and when I
woke up my hair looked really great. That’s half the battle! It
makes my life easier," Zooey said about the Pantene products.