Five hundred high school students rated sketches of male and female teachers illustrating four modes of attire using a 20-item questionnaire and a modified Likert scale. Six college and high school teachers were asked to ...

The goal of this study was to determine whether a positive or negative evaluation of one's clothing would affect one's behavior in terms of sociability, emotional stability, and dominance. Clothing interest and fashion ...

The influence of garment color on the perception of personal traits was investigated in relation to selected perceiver variables. An experimental research design was developed to examine the effects of clothing color on ...

The major objective of the research was to explore the relationship between exposure to mass media and five age groupings of women. The five age groups were investigated individually and in comparison to each other in their ...