The core of the message is in the headlines: cut university enrolment and expand colleges. It is a shot across the bow. "Canada needs to become more effective in matching skills, training and education with workforce requirements," writes Ken Coates for the Canadian Council of Chief Executives (CCCE). "Canada needs to shift away from this open-access approach — based on the idea that everyone 'deserves' a degree, or at least the chance to try to earn one — to one that is based on achievement, motivation and compatibility with national needs." How should the education system respond? Canadian companies do not invest a lot in learning; they "look to public institutions and government programs to prepare the workforce," and then complain about the result. In my view, educators should demand corporations vote with their dollars. The less corporations pay toward sustaining the system of education, the less say they should have in the outcome. See also: CBC Coverage. Also, see the CCCE skills website.