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Sunday, May 27, 12

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Brand spokespersons are ambassadors. Ambassadors are people. He/she is part of the big crowd in social media. What makes him/her diﬀerent is, they are “opinion leaders” @adhitiasofyan @tehniadinata But the fact is, They are only able to inﬂuence their own channel(s). The worst thing is, their followers are the same crowd in the same circle that other compeEtors use. @alandakariza @r_djangkaru Pushing tweet ads using hashtags is considered as an appropriate acEon to raise awareness. @st_agustaf @zoyaamirin But the fact is, For the past few months, your brand ambassadors followers have been educated and treated as consumers, not audiences nor friends. This is brands grey area so far. @Nay_Nadine @BeckTumSunday, May 27, 12

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Another thing for sure, people hate ads on their Emeline. Sunday, May 27, 12

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SOLUTION Your brand needs to be saved by an insEtuEon which stands as a publisher. By puJng this way, your ambassador will stay objecEve while keep promoEng your brand. TesEmonial ads are doable in social media. However, your brand ambassadors need to be posiEoned as product user, or the consumer, same as his/her own followers. That way, ambassador will seem to be neutral instead of being too pushy in provoking ads. WHAT YOU NEED IS An acEvaEon in digital media, raising your brand awareness and in the same Eme strengthening brand image.Sunday, May 27, 12

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INTRODUCING AggregaEng social networks of inspiring people, communiEes, and companies to share their ideas and wisdom by collaboraEng online crowd-­‐sourcing via social media. We are now working as social media publisher as the ﬁrst live talkshow ever happened on TwiNer which almost two years lives and broadcasts regularly every Thursday at 21.00 WIB on TwiNer Emeline with @twitalkID as the host and #Twitalk as contextual hash-­‐tag. Sunday, May 27, 12

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WHY AND WHAT MAKES TWITALK DIFFERENT Any conversaEon happened will be recorded and retweeted in the future as talkshow transcript. New reader will come for your brand content. They believe it as tesEmonial from opinion leaders. Your brand will merge with the community. You will be invited and iniEate your own communal events and meet your consumer. Another potenEal market all the way. The talk conEnues. The topic is up. This is a potenEal public relaEons of news value. Your media partners network could be giving an air support to expand this momentum as spontaneous crowd-­‐sourcing in social media. Something that comes from the people. The only program on TwiNer that has its own talkshow for 2 years on primeEme. Your brand is joining a life celebraEon and wriNen in Indonesia digital milestone.Sunday, May 27, 12

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RETWEET Radio Show Wednesday, 22.00 - 23.00 WIB on air live streaming www.streaming.swaragamajogja.comSunday, May 27, 12

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Bring The Talkshow To Ofﬂine Sharing. Spreading The Spirit Of “Walk The Talk”. ‣ venue @ Mezzaluna Kemang, Jakarta ‣ broadcasted live from video streaming and livetweets ‣ more than 60 opinion leaders from media and agencies are joiningSunday, May 27, 12

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WHAT TWITALK IS AIMING Own The Screen Digital Activation “ my most awaited gig after “the World Cup and F1 race.” “ brands best friends. “ Own By The People Community Development “ from now on, I got the reason to tweet! ” “ we are growing each other. “Sunday, May 27, 12