The company had introduced a range of new products, including the A Class, B Class (diesel) and an all-new version of the sedan E Class in India in the recent past.

The launch of the E63 AMG would help the company improve its market share in the country, he added.

"When all the new generation models like A, B, CLA and GLA are launched, we expect them to contribute around 40 per cent to our total volumes in India," Kern said, adding the company had received "great response on the models which were launched earlier this year." The E63 AMG comes with a 5.5-litre V8 engine, with a displacement of 5,461 cc.