Your Online Reputation Matters

Building, protecting, and managing your online reputation is more important today than maintaining a good credit score or keeping your resume up to date when you’re job hunting.

The first step is discovering what’s already online. If you haven’t done it already—Google yourself. But before you race off to the nearest search engine, here a few suggestions.

First, don’t stop at Google’s home page. It’s not a bad idea to begin at the front door of the world’s most popular search engine, but if you’re like most Internet users, you’ve already done that at least once.

Expand your search efforts by clicking on the link at the top of Google’s home page to switch to Google’s image search, where you’ll find pictures associated with your name.
(More about vanity searches…)

Social Media & Diplomacy

Watch a 4-minute video clip from a speech by Janine Warner about Social Media and Diplomacy. Presented at the Consular Press Officers Lucheon in Los Angeles, CA, in June, 2012.

The good news is it’s not too late to build a great online reputation. Whether you’re a budding cyber celebrity or a virtual nobody, we can help you craft an online reputation that looks as good — and maybe even a little better — than the real you.

We start with a social media audit and content assessment. If you’re thinking something like an IRS audit involving bright lights and dental tools – no, that’s not it. We use a mix of sophisticated social-analysis and monitoring tools to assess your online reputation, the effectiveness of your current social media efforts, and the areas where you have the best opportunity to grow your reputation online.

Here’s why it works better

Seriously profile photos display at 160-pixels wide, but Facebook requires that you upload a photo that is at least 180-pixels wide. And that’s just one of the reasons I doubled the size of my Facebook template.

Social media has grown from a quirky time-waster for cubicledwellers to kill time waiting for the 5 o’clock whistle, to an unstoppable force that topples governments and makes nerds into overnight billionaires. Which then led millions of people to scramble to try to keep up with the latest, greatest social phenomenon … and then to […]

One of the keys to building and keeping the attention of your followers on social media is to ensure that what you’re talking about is relevant to what they are interested in. All of us are prone to drifting off into our own interests, and forgetting that not everybody is fascinated by the same things […]

If you haven’t updated your status on Facebook, LinkedIn, or Twitter lately, consider using one of these ideas. Ask a question related to your project, business venture, or book. As we were writing our Social Media Design For Dummies book, we asked our followers to send links to social media profiles they thought were especially […]

Creating a captivating cover for your Facebook timeline is easier than you might imagine. With the most basic photo-editing skills, and my Facebook template, you can create a great Timeline Cover Design in three easy steps. 1. Get inspired by great Facebook Timeline designs Some of these designs will blow your mind… These designs are […]

True confession: I started researching people online in an effort to save myself embarrassment. Too many times I met someone at a professional event and politely asked who they were, only to discover they were someone I “should” have known about, such as the CEO of the company that had sponsored the seminar or […]