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Are Candy Makers Trying to Leave Moviegoers Hungry?

By

Joe Queenan

June 27, 2014 5:38 p.m. ET

Last week, when I went to see "22 Jump Street," I reported to the concession stand to buy my usual bag of peanut M&M's. I forked over the usual $4.50 and waited for my usual squishy package, but this time I was handed a box. When I opened the box, it was not full. Instead, there was a bag inside. A bag with 3.4 ounces of sweets.

Wait a minute! Was this shrinkage? Or the same amount of candy in a more alluring package? The trompe l'oeil Russian-dolls ploy threw me off my game. I was so discombobulated that I...