At Catalina Marketing, new employee
onboarding consisted of disparate programs across functions and countries. In
some parts of the company, no structured onboarding existed at all. When
updating this program, their goals were to provide a consistent experience
across the globe; break down silos across different areas of the organization;
create an environment for early employee engagement; and socialize Catalina’s
culture, values, and behaviors globally. So how did they do it?

In this case study session,
you’ll learn how to package eLearning, videos, an online onboarding management
system, and feedback mechanisms to execute a global onboarding program. You’ll
find out how Catalina, with a small team and minimal budget, designed the new-hire
onboarding program to meet the expectations of a youthful global audience. You’ll
explore the adjustments they made to the program over time based on feedback,
what they considered their big wins, and the tough lessons they learned
throughout execution.

In this session, you will learn:

How to personalize
the onboarding experience for every employee

Ways to engage
with employees through highly interactive online learning

How to influence
leadership to take accountability and ownership of the onboarding process

Ways to maximize
existing tools to break down silos in a global organization

Erika Hebert

Senior Director, Global Operations Training

Catalina Marketing

Erika Hebert is a senior director of global operations training at
Catalina Marketing. She has been working with learners and learning
leaders for over 17 years to provide development resources and
coaching to unlock their full potential. At Catalina Marketing, she leads
the GO! University team, a team of seasoned curriculum developers
and facilitators charged with the learning and development of
Catalina’s global operations teams. She recently accepted the 2017
Skillsoft Innovation Award in the Small/Medium Business category for
delivering outstanding business results using learning and talent
solutions.