LAS VEGAS — March 27, 2019 — The Switch®, a global leader of
managed, private cloud services that enhance live video productions anywhere in
the world, will launch its newest digital media delivery service offering, The
Switch Digital Connect™, at this year’s 2019 NAB Show (South
Hall 3714). The Switch Digital Connect extends The Switch’s worldwide
footprint and its continually expanding service offerings to allow customers to
seamlessly and simultaneously deliver live events to linear, digital, social
and over-the-top (OTT) networks around the world.

For over 15 years,
The Switch has offered its customers the ability to establish global pool
feeds, simultaneously delivering entertainment, news and promotional content to
traditional broadcast platforms via The Switch’s global network of more than
800 of the world’s leading content producers and distributors.

The Switch Digital
Connect serves as an extension of that service, allowing customers to
simultaneously push content to both traditional broadcasters as well as all
major digital platforms, including Facebook Live, Twitch, Instagram, Twitter,
YouTube and others. The true value of The Switch Digital Connect is its unique
ability to seamlessly and reliably push content to multiple social platforms,
which has traditionally been costly and time consuming.

“As digital, social
and OTT platforms continue to drive content production and consumption, it’s
more important than ever that The Switch develop solutions to provide our
customers with the ability to efficiently push content to multiple platforms,”
said Keith Buckley, President and CEO at The Switch. “The Switch Digital
Connect allows artists, producers, gamers and influencers the ability to
distribute high-quality feeds of their live content, simultaneously, to the
world’s leading digital platforms, and to more than 800 leading global content
producers and distributors connected to The Switch network.”

Customers can learn
more about The Switch Digital Connect at The Switch’s exhibit at the 2019 NAB
Show (SU3714), or visit www.theswitch.tv/nab.

About The Switch

The Switch
provides a managed, private cloud service that enhances live video production
anywhere in the world. The company offers a scalable broadcast production and
transmission platform that puts control exactly where the customer needs it: in
their facilities, at The Switch or both. The Switch connects over 800 of the
world’s largest content producers and distributors to each other and to
professional sports and event venues and provides a unique meet-me point for
seamlessly connecting media outlets, streaming platforms and Web services.