October is National Cholesterol Month

Posted: 1 October 2015

To mark National Cholesterol Month, HEART UK, The Cholesterol Charity, is launching the Great Cholesterol Challenge to help fund its vital work.

The Great Cholesterol Challenge encourages people to start a healthy habit and stick to it for the entire month – and get sponsored to do so. HEART UK is aiming to raise £50,000 through the challenge and a range of activities including sponsored cholesterol testing around major UK towns and cities throughout October.

Tanya Footman, Senior Nutrition & Health Manager at Flora ProActiv, said: “56% of adults in England have elevated cholesterol i, but 70% aren’t aware of their cholesterol level or its potential impact on their health ii, so this is a fantastic way to increase awareness and encourage people to adopt more heart healthy habits.

“There are lots of simple ways for you and your patients to start lowering your cholesterol, including incorporating Flora ProActiv into your daily diet as part of a healthy diet and lifestyle. Our Cholesterol Lowering Starter Kit is a great place to begin and is completely free of charge.”

HEART UK Chief Executive, Ms Jules Payne, said: “After the summer people get busy and health habits can start to slip at this time of year, so why not get sponsored and get healthy before the Festive season?

“Whether it’s being more physically active, improving your diet, stopping smoking or increasing your intake of cholesterol busting foods, we want to encourage everyone to adopt a healthy habit and get sponsored for it to help us continue with our life saving work.”