In 1995 Lindsay Frucci created a just-add-yogurt fat free brownie mix in her farmhouse kitchen and launched No Pudge! Foods. Over the next ten years, Frucci grew a multi-million dollar business. Along the way she met a smart, confident woman. Herself.

Frucci recently published The Pig & Me, the story of the wild and crazy roller coaster ride that was No Pudge!, to rave reviews.

She and her husband, Paul, raised their two sons in rural New Hampshire. Both boys bolted to New York City the day after they graduated from college. Lindsay and Paul followed a few years later and now happily reside in Brooklyn, NY along with Zoe the Wonder Dog.