Mad Dog on SiriusXM

Ok so this Mad dog or whoever he is will start broadcasting on Sirius and XM at the same time. So I wonder if Sirius can broadcast him on both why aren't they doing the same thing for Major League Baseball ?

Ok so this Mad dog or whoever he is will start broadcasting on Sirius and XM at the same time. So I wonder if Sirius can broadcast him on both why aren't they doing the same thing for Major League Baseball ?

Cause they have to rework the contract with MLB to do that, Mad-Dog joined after the merger so both channels were a given