Almost everything could benefit from increased transparency. Politics, art, Hollywood … the list goes on and on, and crypto coin companies are no exception. In fact, they may need to focus on transparency over and above the normal need. That may be because of the origin of this concept with Bitcoin, and cybercurrency companies who should consider more transparency.

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Ronn is the CEO of 5WPR and author of best selling PR book, For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations, and a regular contributor to Fox News, Huffington Post, Business Insider, Insights Wired, Everything-PR and more.