How to involve an online community?

Why build an online community? Where to target community and how to engage people in your project.

// Why an online community?

There is a number of reasons why you would want to consider having an online community for your project, mainly because it allows room for different experiences, and levels of tech expertise to be involved in your project. The level of involvement of your online community depends on the stage of your project. An established project with existing team, that seeks replicators, would need a different strategy from a starting project that is seeking team members. In the scenario below, we assume that you have a very small team on the ground and that the project is at a very early stage of development.