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Nov15

6 Ways to Use Facebook and Instagram Advertising

The opportunities for you to connect with your target audience on social media are endless, especially when it comes to Facebook and Instagram. From the powerful advertising options to the community-focused atmosphere, Facebook and Instagram have many beneficial tools available.

Hashtags on Facebook: To Use or Not to Use

Hashtags have only been allowed on Facebook since 2013 and they’ve been somewhat of a mystery since then. Early research indicated that hashtag use on Facebook actually decreased the amount of reach a post got, and ever since then, businesses

What to Expect After a New Website Launch

At Caledon Virtual, we’ve been in the business of building new websites for years. And if a brand new one is in your future, it’s handy to know the types of things to expect right after a website launch. Why?