GORE STORE NO MORE

Tim Blair

–,
Wednesday,
April,
13,
2011,(4:36am)

In July 2006, Dach was installed as the public relations chief for Wal-Mart. He drafted a number of other progressives into the company, seeking to change the company’s way of doing business: its culture, its politics, and most importantly its products.

Out went drab, inexpensive merchandise so dear to low-income Americans. In came upscale organic foods, “green” products, trendy jeans, and political correctness. In other words, Dach sought to expose poor working Americans to the “good life” of the wealthy, environmentally conscious Prius driver.

How did that all work out?

After suffering seven straight quarters of losses, today the merchandise giant Wal-Mart will announce that it is “going back to basics,” ending its era of high-end organic foods, going “green,” and the remainder of its appeal to the upscale market. Next month the company will launch an “It’s Back” campaign to woo the millions of customers who have fled the store.

Starting in May, Wal-Mart shoppers in the U.S. will see signs in stores heralding the return of fishing tackle, bolts of fabric and other ‘heritage’ merchandise that Wal-Mart reduced or cut out altogether as it attempted to spruce up its stores ...

I also didn’t know that the greenies were behind WalMart closing down the fabric counters. What’s really ironic is that the pitiful replacement were cheap and shlocky - more like what youd find in a Dollar General rather than Wal Mart (no, WM is NOT the bottom of the barrel).

No-one should be surprised. Many people want to be seen to be being good and sound like they give a rats about AGW and stuff. The reality is that what people want as consumers has not changed. They want value for money, and Green just does not give it.

Power prices in NSW are about to rise by 20%. Premier O’Farrell says it is as a result of green power obligations. It can’t be long before the green power scam comes under even more scrutiny.

If people want green power let them buy it at the going rate and leave the rest of us to rely on old, cheap coal fired power. Seems like Walmart got the message and the solution. I just hope O’Farrell takes the next step.

It wont make up for the 8000 TV screens blaring out , SEE SOMETHING SAY SOMETHING “ Hitler type, hype , they rang up to report the Gov live on the net and couldn’t even find anyone to report anything to it was very funny clickclick I noticed they were advertising it on MTR , must be the latest orders from USA .

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The USA is doing it tough.
Green thinking is totally a wealthy inner suburban ideology. Now many of those inner suburban elites are doing it tough. So out goes green ideology.
Do you think poor people in China are concerned about renewables or do they want cheap coal fired power?
The greens will tell those poor to cut down on their power use, stop using the second fridge and run the pool pumps less often ... being totally unaware that other people dont have pools or second fridges.

Green is dead in the USA for a good 10 years and when its revisited it will be with more skepticism.
The USA has abundant coal and uranium ... fancy giving up their one advantage over china and going for renewables as China eats their lunch in the market place.
Just how dumb are the greens? Prosperous times will have the wealthy get on board and hardtimes will have them jumping ship like rats.

As much as political aides, politicians, journalists and hangers on would like to change things, you cannot make money unless you make stuff people want to buy.

Sometimes people want to buy stuff you would never buy yourself. Doesn’t matter, that’s there prerogative.

The good thing about this is that it’s about to enter business periodicals, textbooks and management case studies the world over.

People will only buy things they want, unless the government forces them (ie carbon indulgences). And then they’ll just start working around it and creating a black market (ie, running diesel generators to produce ‘solar’ power).

When a marketing executive doesn’t even understand how a store makes its money, then the company is doomed. The shareholders should get a class action and sue the guy, and whomever appointed him. And make sure his cohorts are run out of town.

When I was back in the States I was out with my old man to do some shopping and ended up in a Whole Foods. Every cell in my body was screaming: “You don’t belong here.” Almost everyone in the joint had that Prius-driving eco-smug look. On the bright side, they did have a decent selection of beer and some tasty turkey schnitzel.

Anyway, this is news to me that Wal-Mart had gone green. Glad the powers that be returned to their senses and told the swampies to sod off.

I, for one, would rather be a redneck and proud American than a Grubby Green Arugula licking watermelon.

But maybe they intentionally decided to avoid the Wrath of Obama until they were sure the Death Start (Obamacare) would be destroyed? If not, then the Board, the CEO and all those biggies from Arkansas need to fall on their lightsabre.