Update on the Colbert-Stewart march / rally

Now that 2010-10-30 is less than a month away, it’s probably time for an update. First off, you guys have given nearly $300,000 in donations to the Truthiness in the Classroom project. That’s unbelievable, but we think you can do even unbelievabler, so we’ve worked out a deal with Stephen Colbert: if we can bring our total up to $500,000 by the end of the month, he’ll let reddit interview him. No word on whether it’ll be text or video, but I can promise that we’ll browbeat him as follows: “Come on, Colbert! We raised half a million dollars for needy schoolchildren — comb your hair and give us a little face time!”

As a reminder of how attainable this goal is, we raised over $100,000 in the first day. Let’s see how fast we can do that two more times.

And one last incentive to encourage everyone to make the trip &mdash and to help redditors identify each other once we get there: We’ve commissioned an award for anyone who shows up at the rally wearing reddit’s gang colors logo.

We haven’t worked out the logistics of how we’ll verify attendance and attire, or what the claim process will be, but we wanted to give everyone a head start on shirt acquisition:

If you already own a reddit shirt, don’t forget to do your laundry.

If you’d like to make a reddit shirt, get to the craft store immediately, before other redditors pick it clean.

And if you’d like to purchase a new reddit shirt, there’s no time like the present.

Here’s what we have for sale — click any photo to be taken to the relevant store.

PS: While you’re welcome to make your own reddit shirt, if you want to use the reddit logo commercially, you’ll need to check out our licensing rules so we can make sure the alien never appears on anything that sucks.