On the performance front, only F-250s equipped with Ford’s 6.7-liter turbocharged diesel V8 engine are eligible for Roush’s new DPF-Back Exhaust System. According to the company, the exhaust will maintain and enhance the F250’s factory spec towing and payload capabilities. However, both gasoline and diesel F-250s can benefit from the Roush/Fox 2.0 Performance Series suspension system with a 1.5-inch leveling kit, and Roush 20-inch wheels wrapped in BFGoodrich KO2 325/60R20 tires. The wheels even include interchangeable faceplates for different accent colors.

The rest of what Roush has done is simply making the F-250 cosmetically more aggressive and sporty. On the exterior, the base package includes custom Roush-made parts like a new front grille, front bumper cover, body color-matched fender flares, hood and tailgate graphics, a windshield banner, and other, smaller, body graphics.Of course, there’s also the Roush “R” hitch cover. Inside the cab, there will be a Roush serialized console badge, Roush embroidered headrests, and Roush molded WeatherTech floor liners.

“Roush’s entry into the Super Duty market is a game-changer for drivers who crave an aggressive, no-compromise look,” said Taylor Bloor, vice president of global sales for Roush Performance. “The 2018 Roush Super Duty F-250 looks incredibly intimidating with an off-road stance and isn’t afraid to get dirty. It’s reliable, functional, and just plain cool.” The Roush F-250 Super Duty clocks in at $13,880 on top of whatever it costs you to get the donor Super Duty from your local Ford Store. At least it comes covered by a three-year/36,000-mile warranty.