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The Guide To Building a Loyalty and Ordering App That Will Work

Publication Type:White Paper

Published / Updated:April 18, 2018

It's difficult to imagine today's restaurant or store customers without the smartphone. From choosing a location and deciding upon the menu items to collecting bonus points and sharing customer experience with friends, many of them rely on apps. Today's tech-savvy customers use a variety of tools available to them at every step of the consuming process. With around 70% of people owning a smart phone, apps are swiftly and profoundly changing the way we buy. In turn, mobile apps provide restaurants and retail with a unique opportunity to directly engage with customers, develop brand loyalty, decrease marketings costs and increase average check and revenue. To customers, mobile apps mean more personal and accessible businesses and for the businesses, a more loyal customer base and a convenient and effective sales and marketing tool.

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