Apple Is on Track to Sell Nearly a Quarter-Billion iPhones This Year

Apple is getting close to a major iPhone sales milestone—and it might have the rumored iPhone 8 and iPhone X to thank for that.

By the end of the year, Apple could sell 227.5 million iPhone units worldwide, putting the company ever closer to a record quarter-billion iPhones sold in a single year, researcher TrendForce predicted in a study on Tuesday. If Apple reaches the 227.5 million units sold mark, sales would grow year-over-year by 5.6%, according to the researcher, whose findings were earlier reported on by 9to5Mac.

Apple’s (AAPL, -0.23%) iPhone sales have been strong this year, but most analysts believe the iPhones the company is expected to announce today at its Apple Park press event could send them soaring.