SWYP's unfolding paper tray is covered with fabric and also serves as an on/off switch operated by opening and closing the tray

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Article Summary

With a view to promoting innovation in the desktop printers industry, Artefact design studio has unveiled its See What You Print (or SWYP) concept printer, operated via a touchscreen interface. SWYP aims to simplify and accelerate the task of printing by combining features of simple photo editing and immediate printing in one unit, which enables users to see exactly what the printed page will look like.