Giving our clients the best mobile solution

I am worried that as a web design community we might not be giving our clients the best solution when it comes to mobile.

There is so much excitement about mobile, both within the web design community and among our clients, that we are rushing into mobile, without really thinking through what the client actually needs.

This has concerned me so much that myself and Rob Borley decided to write an article for Smashing Magazine. If you have a few minutes, please take the time to read it. I really believe we need to think twice before suggesting potentially expensive solutions to our clients.

If you don’t have time to read the article, try listening to it instead using the player above.

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About Paul Boag

Paul Boag is a digital user experience consultant, author and speaker. He helps organisations as diverse as the BBC, European Commission and Nestle, adapt to the digital world. He refocuses them on customer service and meeting the needs of the new generation of connected consumers.