Connect

Connecting with your customers and prospects is the next step after reaching out to them. What are their interests? What does your business or organization offer that might be of interest to them?

Connecting means the start of a two-way conversation where mutual interests are identified and pursued. Your electronic media strategy should anticipate and plan for that connection. After reaching out, what will be your follow up to begin that conversation?

Harvard Business Review reported that 71% of all sales leads generated by companies are never followed up on! Much effort and expense goes into generating the leads, but most companies do not have a reliable plan for taking advantage of the leads that investment generates. Conewago Ventures will help you develop your plan for taking full advantage of every lead your electronic media strategy generates.