Sprite & 7-Eleven Announce Sprite 6 Mix by LeBron James Slurpee

LeBron James continues to expand on his ongoing partnership with Sprite with his exclusive Sprite 6 Mix flavor. The beverage company and 24-hour convenience store chain 7-Eleven announced on Thursday the introduction of the Sprite 6 Mix by LeBron James Slurpee flavor.

With the summer months upon us, 7-Eleven’s popular Slurpee concoctions gets a big boost with Sprite 6 Mix by LeBron James Slurpee – adding to its “all-star roster” of popular flavors. Now, fans who enjoyed the cherry, orange and lemon-lime flavors of Sprite 6 can now experience the taste in frozen form for free.

The free 7-Eleven mobile app available in both iPhone or Android platforms will allow users to receive a small Sprite 6 Mix by LeBron James Slurpee free of charge beginning June 9. Sprite and 7-Eleven are also hosting an Instagram photo contest. Fans can win prizes by entering photo challenges while drinking King James’ new Slurpee drink. Prizes include autographed LeBron James jerseys, and signed Sprite 6 Mix cans.

“The all-new Sprite 6 Mix by LeBron James Slurpee is the latest way we’re elevating our decade-long partnership with LeBron to a new level,” said Kimberly Paige, Associate Vice President, Sprite Brands, The Coca-Cola Company. “It’s been a great experience working with LeBron to create a unique and refreshing Sprite flavor. And, we’re eager to extend the innovation of Sprite 6 Mix by partnering with 7-Eleven to offer our fans an ice-cold Slurpee drink just in time for summer.”