Manage Your 4 C’s

SniderValueIndex brings middle market business owners and their successors the tools, insights, and strategies to produce results. Follow the “Best-in-Class Business Tips” blog series for quick tips on how to cultivate a value-producing rhythm within your organization and drive the performance of your team.

Learn how to impact the most valuable assets in your business.

What is intellectual capital? Human, customer, structural, and social. In his book, The Wealth of Knowledge, Thomas A. Stewart defined intellectual capital as knowledge assets. “Simply put, knowledge assets are talent, skills, know-how, know-what, and relationships – and machines and networks that embody them – that can be used to create wealth.” Intangible assets account for most of a company’s value, not tangible assets. Read Chapter 7 of Walking To Destiny which describes how to increase value using the 4C’s.

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About our author:

Chris Snider, CEPA, is the award-winning author of Walking to Destiny: 11 Actions an Owner Must Take to Rapidly Grow Value & Unlock Wealth, a business strategy book about the Value Acceleration Methodology(TM) written for business owners and the advisors who serve them. Snider is a professional keynote speaker and content provider to the middle market business community, trade & industry associations, and professional education organizations.

For his written work and his contributions to the industry, Snider has been awarded recent honors that include 2016 NACVA Industry Titan Architect and 2016 AM&AA Thought Leader of the Year.

Walking to Destiny is a five-star rated book that truly empowers owners with the knowledge and path to effectively positioning their business and themselves for exit options down the road, sure, but perhaps more importantly, rapid business growth today.

Snider is the Managing Partner of Snider Premier Growth, the CEO/President of Exit Planning Institute, the Founder of ThinkTank Publishing House, and the contributing author of SniderValueIndex.com. Chris is a family business owner, owning stakes in 8 lower middle market companies with his son, Scott.