For more than 50 years the U.S. has employed the magnetic stripe and signature system for credit card authentication. The problem is, they’re not as secure as retailers or banks would like and have led to a high level of fraud. Payment technology provider, Square, states the U.S. has had the most card fraud in the world over the last 5 years.

Let’s be honest, for most owners and managers of an online retail business, there isn’t really a ‘slow time’ during the year. But it’s typical that during the summer months things shift into a more relaxed mood and operations are a bit less hectic. That’s what makes this the ideal time to take a closer, strategic look at your ecommerce business and areas for improvement.

According to PayPal president, David Marcus, “Over 90 million shoppers from all over the world shop from merchants that are not in their country.” Marcus recommends retailers around the world to seize the business opportunity of global ecommerce, which is estimated to exceed over $100 billion dollars.

As a retail business owner, there are never enough hours in the day. So how is your time best spent? Are there aspects of your operation that are best done by you - curating new products, managing inventory, providing personalized customer service - and other tasks that you could delegate?

This guest post has been provided by our partner Creare. Creare are a digital marketing agency with a simple passion; making customers` businesses great by delivering a digital presence that works as hard and affordably as possible through Websites, SEO, PPC, Social Media and Video.