ALTHOUGH my chips were new/blank from factory still.. nothign on them prior.. so thats your initial problem.. (no clue.. probably have to add crystal/caps to burn)

but I originally had the same problem, after buring the breadboard bootloader.. I couldnt upload using IDE 1.0.. using IDE v23 worked fine.. but not IDE 1.0 (I had to add that last line in my board.txt file