A Trailer Is a Movie Itself

Day: October 20, 2017

Making an independent film is an incredibly time-consuming and expensive process. If you have gotten investors, then you can save some money upfront. Many people who make independent films actually finance the film themselves and hope that they can pick up investors and distributors later on. You do can this in two different ways. You make your money by pitching directly to investors and distributors to help you pay for your film. Many people rely on this process to pay off the credit cards they ran up to fund their film. The other way to pick up investors and distributors is on the festival circuit. However, to get onto the festival circuit, you need a quality trailer.

Quality Trailer

A quality trailer is absolutely essential to selling your film to viewers, investors, and distributors. In many cases, you need to sell it to investors and distributors before you ever get to sell it to viewers. Also, you’ll need to convince the festival judges that your film deserves inclusion. In many festivals, you will submit a trailer. If the judges are interested in the trailer, they will then watch the entire film. If they like the entire film, it will be shown at their festival. Depending on the festival, that event can give you the exposure you need to achieve distribution for your film. However, it all starts with a quality trailer. You might actually need help with that. Making a film and making a trailer are slightly different. A trailer is geared towards different audiences; therefore, you need to understand what those audiences are actually looking for. Festival judges are looking for specific things, and you need a company such as the Captiv8 trailer company to help you create your trailer.

Hire Professionals

They will understand what the festival judges are looking for in a trailer. They’ll also understand what is required by the investors and distributors. That knowledge will allow you to impress them and hopefully get distribution and money for your film. The trailer has to appeal to them, and it has to fit certain criteria. In many ways, a trailer is a movie in and of itself. It has a beginning, a middle, and an end.

Also, different audiences want different things from trailers. Many Asian markets like trailers that give away much more of the plot of the film than Western markets do. Trailers cut for Western markets often emphasize drama, suspense, and action. Cutting your trailer for different markets is a skill that professionals will acquire over time. That’s yet another reason you need to hire professionals. In addition to being able to appeal to people with money, you’ll be able to appeal to viewers all over her world. In the 21st century, you have to work in a global marketplace.