In just a few days my bud and business partner Terri Trespicio and I will be headed to the Speak to Sell conference with Lisa Sasevich in Florida. Whoo hoo – can’t wait for some sun! It’s been a long winter.

After the conference my husband and I are heading to Miami for a few days of vacation and a chance for us to check out for a little bit! (Plus to celebrate our wedding anniversary – 9 years!)

As exciting as this all is, it means I’ve got several lists going all at once.

Lists for the conference

Lists for my vacation (altho I’ll still be working)

Lists for everything I have to catch up on before I go

I feel a bit like I’m drowning in lists.

It’s times like these that I have to step away from my usual tactic of just getting things done and zoom out a bit. – Otherwise I get too wrapped up in the small stuff and lose sight of the bigger picture.

One of the things she taught in this creativity workshop was how to shift your focus. And it involved buying magazines! (My guilty pleasure!)

The idea is to go to a store and get yourself a magazine you would never normally read, which for me could be on something like golf or surfing or the National Geographic. But for you it could be anything that you wouldn’t consider yourself to be interested in.

Now when you read that magazine you have to be a completely objective outsider. The actual content is not that important to you so you can focus on the way they get their message across. How do they engage with their readers.

So how does this help your list making efforts?

It can give you loads of idea for your own creative output and how you actually get things done. Can you be more creative about the way that you outsource? But also – stepping outside of our usual routine (it’s scary, I know) can actually spark great ideas and allow you to get more done. It will actually make you more productive and help utilize parts of your brain that might have been a bit sleepy til now.

They say you can travel all around world, but you can never escape yourself. Well that’s not strictly true. The magazine exercise allows you to take a break from your own mind and usual way of thinking and take a vacation in someone else’s hobby for a bit – and who knows what you might take away!

Try it out and let me know what you think in the comments below.

https://listproducer.com/wp-content/uploads/2017/05/ListproducerLogo.png00Paula Rizzohttps://listproducer.com/wp-content/uploads/2017/05/ListproducerLogo.pngPaula Rizzo2018-05-13 18:42:032018-05-15 17:46:09An Easy Exercise to Help You From Drowning in Lists

There isn’t an expert, an author, or entrepreneur I know who wouldn’t love to give a TEDx talk. Or to do more speaking in general.

The problem isn’t opportunity (events alone are more popular than ever–and there are tons of TEDx events happening all over the world, year round).

The problem certainly isn’t passion or desire. You’ve got that in spades.

The problem, for most people, is they aren’t sure what it takes to create or land a TED-worthy talk. And they aren’t sure what to do theirs on.

But I know someone who does know—and she’s going to be sharing it in her first-ever live event.

Terri Trespicio is a brand advisor, award-winning writer and top-rated speaker with two TEDx talks under her belt—one of which has 3.6 million views to date. I met Terri when she worked as a magazine editor and since then we’ve become good friends and business partners! We created Lights Camera Expert together, which helps experts get media attention.Read more

Some of you want to start your own business or are looking for your next big thing. Am I right?

I know this because you’ve told me through the years as you’ve followed my journey from full time producer to side hustler with my book Listful Thinking to full on entrepreneur with my media coaching and training business.

It’s been 6 months since I left my full time job as a senior health producer at Fox News Channel and believe me – I don’t have it all figured out.

But what I do know is that finding experts to give you shortcuts is the way to go.

I was invited to speak as a media expert at this year’s UpLEVEL Together Online Summit because getting media for your business can give you a credibility boost and bring eyeballs your way like nothing else.

It’s the global online summit for early-stage women entrepreneurs, I know many of you fall into this category or know someone who does!

From April 23rd – 27th, experts (including me) from around the world will be pouring their knowledge and practical tips into YOUR business! (or potential business)

Some pretty incredible women entrepreneurs are featured who have accomplished a lot in their careers, too. Here are a couple things you’ll learn:

– How to build a brand you love!

-How to create a scalable business model!

– How to get camera ready so you can maximize opportunities!

– How to get booked by media! (that’s my piece!)

– Why it’s important to develop a powerful company culture early!

– And much more!

This is an event you’re not going to want to miss! Afraid you can’t “be there”? Don’t worry!

The UpLEVEL Together Summit is a FREE, VIRTUAL online conference!

You don’t have to travel – the interviews come to you to you! They’ll be broadcast over the web, so you can watch from the comfort of home.

You can watch every speaker’s interview for 2 hours after it goes live. See the agenda for more details.

She has over a decade strategic marketing experience and has helped organizations of all shapes, sizes and industries draw out their unique gold, as well as, understand where they’ve been holding themselves back in the marketplace.

I am a huge fan of e-readers, it’s so much easier to pack one lightweight tablet then a dozen big heavy books. If I’m not reading a book on my Kindle, then I’m probably listening to it on Audible – which is even more portable. Thanks to these two things combined I haven’t read a physical book in I can’t even tell you how long.

But the other day all that changed.

I met a woman who was telling me all about the book club she was part of. As she’s telling me about their current book she pulls it out of her handbag. I couldn’t believe it. Not only was she reading an actual hard copy book, but it was a book she had loaned from the library! Gasp!

It’s been a long time since I last stepped foot in a library.

The more I thought about it though, I realized this woman was totally on to something. If I’m being honest with you it’s not often these days that I finish a book. Having a e-reader allows me to read a few pages while I’m on the subway or waiting at the dentist, which means I don’t make as much time to sit down and just read! Read more