INDUSTRY INSIGHTS

Does shopping behavior differ by industry? Certainly.

While general research about consumer behavior is widely available, it's not powerful enough or specific enough to enhance activation. In these dynamic times when personalization is expected, you need deeper insights. So Valassis conducts proprietary research on your behalf. Plus, we gather data from leading sources you may not have access to. All to improve your plans and results. See the latest for your industry.

Plan. Activate. Measure.

Get the full benefit of our intelligent media delivery. We’re here to serve our clients as advisors and advocates, not mere vendors. So rather than jump straight to a media recommendation, let’s make sure you’re not missing a data revelation and competitive edge. Count on us to optimize your campaigns with our end-to-end approach.