HybridCars.com » February electric car saleshttp://www.hybridcars.com
Auto alternatives for the 21st centuryTue, 31 Mar 2015 14:25:22 +0000en-UShourly1http://wordpress.org/?v=3.9.2February 2013 Dashboardhttp://www.hybridcars.com/february-2013-dashboard/
http://www.hybridcars.com/february-2013-dashboard/#commentsTue, 05 Mar 2013 18:01:29 +0000http://www.hybridcars.com/?p=54772Rising gas prices and more product availability has led to increased hybrid share of 3.38 percent. This is in line with last month, and the highest rate since April 2012 (also a time of high gas prices). Since gas prices will at least remain high and probably increase, this trend should continue in coming months. […]

]]>Rising gas prices and more product availability has led to increased hybrid share of 3.38 percent. This is in line with last month, and the highest rate since April 2012 (also a time of high gas prices). Since gas prices will at least remain high and probably increase, this trend should continue in coming months.

The Malibu Hybrid is clearly struggling, both in terms of volume and a share of the total Malibu line. There is little mystery here as the pricing of this product and the fuel economy relative to its competitors is not favorable. As GM comes out with a rush re-do of the Malibu this fall, an adjustment of the pricing increment (sooner rather than later) would likely lead to higher sales.

Ford’s C-Max and Fusion hybrids continue to sell well, with Fusion hybrid sales running at 15 percent of total vehicle sales, slightly higher than the Camry hybrid’s share of that nameplate. Total sales of each of the Fusion and Camry hybrids by the end of the year should be substantial.

The Lexus ES hybrid remains steady at 25 percent of sales and is likely to exceed 15,000 sales annually. The Avalon hybrid has reached 25 percent of total Avalon sales, and annual volume of almost 20,000 units is possible.

Based on more information from Tesla, we have updated our estimates of Model S sales in prior months and we continue to estimate monthly sales (albeit with more information behind those estimates).

The Ford Fusion Energi (plug in) debuted in February with 119 sales.

The Prius plug in has declined in the last two months, presumably due to availability. The LEAF has the same problem as the Tennessee facility continues to ramp up production.Volt production has increased and we now see a corresponding recovery in sales, with more expected in coming months.

Remarkably, Mitsubishi sold more of its 2012 i-MiEV in February than it has yet with 337 units delivered. This is true despite the fact that the 2012 model is still being sold in 2013, and Mitsubishi has no plans to introduce a 2013 model at all this year.

Apparently, Mitsu dealers are offering deals, and word of mouth is spreading. While the i-MiEV struggled all last year, it has now cracked 257 units in January, and 337 in February – a big increase from 77 in December, 42 in November, 30-some from June through October, and generally low double-digit numbers since its U.S. launch December 2011.

Diesel share has declined modestly since November, as the number of available models has held steady in recent months. The launch of the Chevrolet Cruze and Jeep Grand Cherokee in coming months will reverse this trend.

Hybrid sales, February 2013.

February 2013 Hybrid Car Sales Numbers

Hybrids sold in the U.S. (February 2013): 40,173Hybrid Take-Rate: 3.38%