OCEANA COUNTY — A 63-year-old man died Saturday after he was thrown from an all-terrain vehicle he was driving on private property in Oceana County’s Golden Township.

The incident occurred around 7:15 p.m. at 470 N. 34th, near Duck Road, on property owned by the victim, Robert Parm, of Whitmore Lake, Oceana County Sheriff’s Lt. Craig Mast said. Whitmore Lake is in Washtenaw County, about 10 miles north of Ann Arbor.

Mast said Parm, who was hosting a family gathering prior to the accident, was not wearing a helmet while driving a 1988 Yamaha 350 four-wheeler on a two-track.

Parm was traveling east in a “jump area” along the track when he crested a hill and did a “wheel stand” on the back wheels of the quad, Mast said.

“Mr. Parm fell off the back, and the quad proceeded forward, but he rolled 104 feet on his back on a grass-covered hill,” Mast said.

Parm sustained head and neck injuries during the fall, which was witnessed by Parm’s 36-year-old son, Mast said. Parm was transported by ambulance to a local hospital where he was pronounced dead, he said.

“He was not wearing a helmet, which certainly played into this,” Mast said.

It was not clear Monday whether alcohol or drugs were a factor in the crash, but the results of tests to determine that were pending, Mast said.