Ah, microtransactions. A word that sends millions into fits of rage, and rightfully so, or at least cold anger, if not that. Very few games get microtransactions right. In fact, almost none do. The consensus, however, seems to be that as long as microtransactions are only limited to cosmetic items and don’t have any impact on the gameplay itself, they’re at least easy to ignore, even if you still don’t find them acceptable (and really, in full-priced AAA games, why should you?).

The cosmetic-only approach is what Fortnite goes for as well, and it seems to work pretty well. There are no pay-to-win mechanics at all, which is just great, and there’s also the fact that the game itself is free to play, which is even better.

“As far as the success of Fortnite, that’s the best type of funding a company can get: microtransactions from happy customers,” Sweeney said while speaking with GamesBeat. “We’re heavily reinvesting, based on Fortnite’s profits, in the underlying game. We’re building our team, adding features, starting a lot of long-term initiatives that will bear fruit in the coming years. We’ve been investing into Fortnite esports. We have competitions, events, and opportunities to win real money. We’ve announced $100 million in prize pool money coming in the next 12 months. This is a great boon for Epic. We have an unlimited ability to invest in our technology, our games, and all the ecosystem around it.”