Diggy Simmons is sitting on top of the world in his new commercial for AT&T mobile broadband entitled “Big Shoes.” Entering the big leagues with his own endorsement, the 15-year-old up-and-comer looks out over the city as the people below bump his mixtape song “Great Expectations” on their handheld devices.

“No one said following in the footsteps of greatness is easy,” AT&T said in a statement. “And if you’re the son and nephew of hip-hop legends, you’ve got enormous shoes to fill. In this spot, Diggy Simmons lets his voice and talent be heard using the nation’s fastest mobile broadband network. Check it out in this new AT&T commercial.”