Live streaming for newbies. If you keep reading, we’ll cover everything you need to know to get started livestreaming your next event – from deciding which parts of your event to stream to choosing the right platform and equipment to suit your needs to what to do with your livestreamed content once your event is over.

Whether you want to admit it, the event planning industry is changing and it is doing so quickly. During the day-to-day of event planning it may be hard to identify what exactly it is about our industry that is changing, but thanks to recently released research from Google, it is a bit easier to identify the key

To get you and your colleagues thinking about – and perhaps planning for – your own digital events initiative, we’ve distilled five key insights from PCMA’s Digital Experience Institute. Define your goals and establish metrics. Well before the cameras are turned on, you need to define what you’re trying to achieve by adding a digital

While an impressively knowledgeable speaker or a particularly captivating topic may increase online CPD or On Demand content views and replays, your eLearning course isn’t going to generate much enthusiasm (or have a substantial impact) if the presentation format and user experience are falling short. That’s why it’s so important to facilitate an engaging and interactive

In a recent study on membership and engagement by MCI Group, an international events and association management provider, they discovered that those with the strongest relationship and recall of an association were most often nonmember customers, followed by members who have experience using a product or service in the last 18 months Peter Turner, senior

So, what to do with livestream content? Your event’s over, your attendees have all returned to their 9-to-5s and you’ve got a bunch of footage that you livestreamed from your event. You might have footage of your keynote speaker, interviews, or educational sessions. Or perhaps you shot scenes in the exhibitor hall, the event floor