WESTBOROUGH, MA – 31 Oct, 2016 – On Wednesday, November 2nd, 2016, David Reske will speak at the Big Data & Marketing Innovation Summit, held at the Shelborne Wyndham Grand South Beach hotel in Miami, FL. David’s presentation on “Creating an Innovative and Data Driven Marketing Culture” will begin at 10:50 am.

The Big Data & Marketing Innovation Summit explores how businesses are deriving real value from marketing, customer and business information. Take control of data and see how embracing Big Data can drive better results within marketing. The summit includes 25+ industry expert keynotes, 150+ marketing, customer and BI analytics leaders, interactive workshops, access to online presentations and 30+ case studies from leading companies. To learn more about the Big Data & Marketing Innovation Summit, visit the official website here.

David’s session will give attendees a clear path to build a world-class marketing team by showing how to develop an innovative culture, make decisions based on data, and create the internal systems needed to drive solid marketing results. According to David, “with Big Data, thousands of marketing software tools, and dozens of channels available, many marketing teams struggle with leveraging innovation and managing digital marketing complexity in order to make good decisions and drive campaign results. It’s very common for marketers to live in a perpetual state of confusion, wishful thinking, risk-taking and stress.” David’s presentation will include real-world agency case studies, practical tools and templates.

David Reske is a 20-year digital marketing veteran and author of the upcoming book, Digital Marketing in the Zone. He founded Onward Tech in 1994 and Nowspeed in 2003, and he has worked with hundreds of B2B and B2C clients in marketing strategy, search marketing (SEO and PPC), social media, email, marketing automation and website design. David is currently focused on delivering world-class digital marketing services to clients across the US through a team of awesome people at Nowspeed. He is originally from Cleveland, Ohio and is a graduate of Ohio State University. David is also the former President of the Entrepreneurs Organization, Boston Chapter, and a regular host on Radio Entrepreneurs.