Next big thing in Location Based Marketing: Location Based Notifications on Wearables!

Location Based Notifications are a very powerful tool to activate people to visit a specific place, for instance a store, a restaurant or an event. Notifications that are sent when people walk by a store or a restaurant show a conversion of over 40% and are highly appreciated because of their relevancy.

But because Location Based Notifications are always sent to people when they are on the move, some notifications remain unnoticed as phones are ofter in silent mode and in handbags.

This all changed with the introduction of wearable technology! Receiving Location Based Notifications on your smart watch makes sure you will never have to miss a nearby deal that is relevant to you: