Going to the cinema these days is expensive enough, but it doesn’t half cheese you off when you get a massive extra fee of up to £4.20, just for booking online with your bloody card. Thankfully it seems someone’s finally wised-up to the fact that we’re just not having it any more, as Cineworld’s dropped all card charges.

We’ve already heard the BBC’s plans for 3D, which include just the opening and closing ceremonies; the men’s 100m final, and a highlights package at the end of each day. But screw 3D; you’ll be able to watch the Olympics in incredible Super Hi-Vision – that’s 16 times the level of detail of HD.

Sure you could blow forty grand on an Arri Alexa or £10,000 for a Canon C300. Then again, you could just as easily get the same 4K video quality for less than £7000 with Red's new Scarlet Cinema Camera rig.