Eat

Lidl grocery store to open in Goose Creek Thurs. Nov. 30

Like Aldi, but with a Heidi Klum line

International grocery chain Lidl (rhymes with 'needle') claims that they are "expert product curators," which could mean ... absolutely anything. But they've been around since 1973, and boast 10,000 stores in 27 countries, so we'll bite.

This will be the first Charleston area Lidl store, and the tenth South Carolina location. Thurs. Nov. 30, the new Goose Creek store will open at 8 a.m., immediately following a ribbon cutting at 7:40 a.m. The grand opening will feature games, activities, prizes, special deals and giveaways, and the first 100 customers will receive a wooden coin for a chance to win up to $100 in Lidl gift cards.

Lidl only came to the U.S. this past summer, and is comparable in scheme to the other affordable German grocery chain, Aldi. According to USA Today, Lidl says its shoppers can expect to save as much as 50 percent less than conventional supermarket.