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Social Media BlogMon, 27 Mar 2017 00:08:08 +0000en-UShourly1https://wordpress.org/?v=4.7.6traffikdhttps://feedburner.google.comHow To View Private Instagram Profiles (2017)http://feedproxy.google.com/~r/traffikd/~3/na5wnzBORIg/
http://traffikd.com/instagram/view-private-instagram-profiles/#respondFri, 03 Feb 2017 15:48:56 +0000http://traffikd.com/?p=948We dipped into the reader mailbag recently and found that many of you were asking us for help with Instagram. As a result, I decided to put together this step-by-step guide. We extensively covered Twitter in the past, but as social media giants rise and fall, it’s well worth looking at the new behemoth that ...

]]>We dipped into the reader mailbag recently and found that many of you were asking us for help with Instagram. As a result, I decided to put together this step-by-step guide. We extensively covered Twitter in the past, but as social media giants rise and fall, it’s well worth looking at the new behemoth that is Instagram (as well as the problem posed by private profiles). You can keep reading below or click to start at Option 1.

Unless you’re a social media professional, you may want to skip over the next 2 paragraphs and head straight to the important stuff: your tutorial for viewing private Instagram profiles.

For small businesses I’ve always believed that platforms like Instagram are amongst the most effective and natural for the collection of data and insights for customer profiling. By viewing a sample of followers, we can rapidly begin to understand the interests, age bracket and preferences of the people with whom our brand is resonating the loudest.

The dilemma, however, is a simple one. Even when someone follows our business page, we cannot see their profile unless we follow back (or its set to public). Instagram started to go mainstream in 2011, but in recent years more and more people have been making the switch to a private profile in their account settings. For that reason, I put together this tutorial to compile some techniques that work so that we can view a private Instagram profile and begin researching our customer base.

1. Private Instagram Viewer Tools

First, we’ll look at the proliferation of online private profile viewer tools and how they work. Some of these apps claim that their viewer software works without a survey step, but my preliminary research suggests that very few of them allow you to view a private Instagram with no survey or so-called ‘human verification’ stage.

This is undoubtedly a frustrating element of using these tools because it adds a time-consuming step to what should be a basic function. Nevertheless, it does provide a solution to those seeking an answer to whether there is indeed a way to view a private Instagram.

While a simple Google search will unearth many of the available tools, I would suggest keeping other strategies in mind since none of these tools can guarantee to generate every locked photo from any given profile. Those private Instagram viewer tools that do work with no survey are in demand and can be difficult to find.

2. View Private Instagram With Archived Or Cached Photos

For a popular profile that has recently been made private, you’ll often find that the existing photos from that page are readily available on the web from other sources. The profile I’m using in this example is still public, but this method would work even if the individual decided to turn their profile private. I’ll illustrate the technique for you step-by-step:

A variation on this method is to enter the URL to the Wayback Machine with an asterisk appended to it. For example:

https://www.instagram.com/kimkardashian/*

The Wayback Machine will then pull up and list all results for this profile, and will also allow you to filter those results to show only files of a typical type (e.g. jpeg).

Of course, if you are concerned that the profile you’ve chosen for your research will go private in the future you can simply download the material while its still public. If you decide this will take too much time, then you might consider using a tool like Archive.is to grab a copy of any web page in its current state. This archived version will then remain available to you (and others) through the Archive.is website.

3. Send A Follow Request (Or Setup A Burner Profile)

We know… we know… you want to know how to view a private Instagram without resorting to sending that individual a follow request. There are many reasons for this: firstly it might risk seeming unprofessional to send a request to a fan of your page, then there’s the simple fact that you may not want the owner of the profile to know that you would like to view their content. We also might want to keep our ‘following:followers’ ratio down to avoid the impression we’re running a ‘like-for-a-like’ style page.

Nevertheless, if the pros of sending a follow request outweigh the cons (and you’re confident the person will accept the request), then it’ll be a worthwhile step to take.

If, on the other hand, you cannot send a request or your request has been declined or ignored then you might want to get more creative with your approach.

Although it might take some extra time, an alternative idea is to set up what’s known as a ‘burner’ profile. Here you’ll register a new Instagram under your name or an alias. Add some content to the profile if you wish and then use this page to send a follow request to the private profile you want to view. Of course, there is always a chance the request will be denied but in many cases, you’ll end up with access to the profile you wanted to see.

4. Find Photos On Other Social Media Platforms

As a last resort after trying the various methods above, you may have to give up on viewing photos through Instagram itself. Luckily, as we all know, Instagram isn’t the only social network around today with hundreds of millions or even billions of users.

The best way to view the person’s photos on say, Facebook, instead of Instagram is to gather as much data as you possibly can from what is still public on their profile.

Even on a locked Instagram, you can still see the user’s handle, name, and byline. If the byline includes a location or place of work/study, then you have a very high chance of identifying the person on Facebook.

Go over to Facebook and search using the person’s name + city or name + place of work and then head across to the ‘People’ tab. If you find a matching profile, you can then generally view at least some of their photos even if you are not friends with them.

Of course, in an ideal scenario, we’d simply bypass the private Instagram’s settings and view the photos immediately. However, this step is a backup plan in case our efforts earlier haven’t allowed us to see a private Instagram profile that we wish to view.

We hope that this step-by-step tutorial helped lead you through how to view a private Instagram. Don’t forget to check out the FAQs section below if we didn’t cover everything you wanted to know just yet…

5. FAQs

By now, we should already be viewing those private Instagram photos we require for our research. This section of the tutorial is intended to answer any of the most common questions I’ve received as succinctly as possible (even where they’ve already been answered above).

Can I view private Instagram profiles without following?

Yes, from the techniques described earlier in this article you would want to focus your efforts on trying no. 1,2, or 4. These are best suited to those that cannot or will not try to follow the profile they wish to view.

Most often this will involve using a private Instagram viewer tool but remember to be careful when using these sites and choose a reputable service where possible.

Is it possible to hack a private Instagram?

No. ‘Hack’ is an ambiguous word, of course, but in the most common sense of ‘breaking into’ profiles to reveal their contents then the answer is no. From time to time, bugs emerge on social networks like Instagram and Facebook, but they tend to be patched very quickly. To the best of my knowledge, there are no current bugs or exploits available that could allow you to hack a private profile.

Even if such an exploit did exist it would be wise to remember that it may be dangerous to do anything that is against the Terms Of Service of the company itself. You may end up risking repercussions that don’t merit taking this kind of risk.

How can I see private Instagram photos without an account?

If you don’t have an Instagram account you, can set one up in a very short amount of time and begin following profiles. If for any reason you cannot do this, again, you might want to focus your efforts on no. 1,2, or 4 of the strategies for viewing private profiles discussed above.

]]>http://traffikd.com/instagram/view-private-instagram-profiles/feed/0http://traffikd.com/instagram/view-private-instagram-profiles/The Complete Guide To Instagram Marketing For 2017 (Part 1)http://feedproxy.google.com/~r/traffikd/~3/a4Yewd9oZs4/
http://traffikd.com/instagram/complete-guide-to-instagram-marketing/#respondSat, 28 Jan 2017 20:12:56 +0000http://traffikd.com/?p=888Twenty-sixteen was the year in which social media platforms like Instagram reached near-full maturity. While innovation slows and adoption levels reach saturation, it’s easy to assume that marketers are getting savvier on how to fully exploit the potential of such a powerful medium for engaging consumers. But the truth, in our opinion, is that many ...

]]>Twenty-sixteen was the year in which social media platforms like Instagram reached near-full maturity. While innovation slows and adoption levels reach saturation, it’s easy to assume that marketers are getting savvier on how to fully exploit the potential of such a powerful medium for engaging consumers.

But the truth, in our opinion, is that many marketers and brands are still failing to properly harness the innate power of Instagram in boosting sales and brand recognition.

That’s the reason why we decided to put together the most comprehensive guide yet to turbo-charge your marketing efforts and improve your results where it matters — Eyeballs, Engagement, and Earnings.

Niche Suitability

It goes without saying that Instagram as a social platform is inherently, erm… visual. This can certainly deter smaller brands and blogs because the effort and expertise required is perceived to be higher.

Not only that but there’s no escaping the fact that some types of content do better on a platform like Instagram than others. These are what I consider to be niches that have a full natural compatibility with Instagram:

Travel

Food

Luxury/Lifestyle Goods

Automobiles

Fashion

Health

Fitness

This is not to say that brands in other spaces cannot do very well with their marketing efforts on Instagram. They most certainly can do well but it is somewhat more difficult and may require a greater degree of creativity in your approach.

As you read each broad niche in the list above it won’t have been difficult for your brain to start sparking with logical ideas for posts. But this is only half the battle — proper execution and engagement are what brings success.

Note: if your business operates in a different niche to those above, you should keep reading. Approaches that blend elements of humor, for example, can work for any brand. We’ll also look at examples of using data visualizations and daily motivational images as effective types of Instagram content.

Case Study: Effective Content For Any Niche

Whilst we may invest a considerable amount of time in our Instagram content strategy it goes without saying that drawing people to your posts in the first places is only half the battle. Later in this post, we’ll talk about turning ‘eyeballs’ into meaningful engagement through a variety of strategies.

For now, however, let’s take a look at one or two examples of how anyone can put together an Instagram post with a winning formula in a short amount of time.

Let’s take one particular example: a business or blog in the car industry. In this case, you’ll be seeking to engage with the large online community of car enthusiasts who are potential buyers of your merchandise or readers of your blog. How might we go about it?

For an interesting viral fact, we’ll head over to Reddit and it’s highly popular ‘Today I Learned‘ (TIL) subreddit.

Use the search bar and enter our keyword ‘car’ and be sure to check the box to limit your search to this particular subreddit.

Next, sort the results by ‘top’ and show links from ‘all time’. Immediately we’ll find some short, punchy facts related to cars that have gone viral in the past. In this respect, the Reddit audience becomes your own personal focus group showing which information is most compelling and shareable. On this occasion, I’m going to pick a top result regarding Mercedes-Benz cars.

Now we’ll head over to Pixlr and its fantastic, free Express Tool. Click ‘Open URL’ and head on over to Google Images. A simple search for ‘new Mercedes-Benz’ will bring up a huge number of results. Pick one and select ‘View image’.

Copy and paste the URL over to Pixlr Express and use the ‘Type’ tool to immediately add text over the top of your image. Here’s something I came up with in less than 5 minutes:

All that’s left is to save your image and share it on your Instagram profile!

Note: this is just one of many strategies for producing content and it can be made applicable to almost any niche by modifying the steps above. In subsequent parts of this blog post series, we’ll look at other methods of putting together posts with viral potential. You may want to add a watermark to your images in Pixlr so that your brand may still receive exposure if others take and repost the image.

Getting An Audience For Your Content

Let’s say you’ve been inspired to act and now have some nice content prepared. Unfortunately, this alone is usually not enough to get serious traction for your page. Once a page gets some initial popularity it will often grow exponentially in what is known colloquially as the ‘snowball effect’.

The trouble is… getting this initial momentum for your page is the most difficult proposition of all. Let’s take a look at a few ways you might get the follows and likes flowing.

Reach Out And Network With Influencers In Your Niche

This is a simple and often highly effective place to start. Using a tool like BuzzSumo you can identify individuals in your industry that have already built up influence. It’ll also help you to observe which types of content are doing well in your niche so you can further tailor your formula for success.

Once you’ve identified people already achieving traction with your target audience you can begin engaging with their content yourself or making your introductions in the hope of getting a mention.

However, remember that the cardinal rule of networking is to make yourself useful to the person you approach. Give them a useful tip or a piece of content you found that you think their audience might appreciate. Don’t dive in asking for a favor right off the bat because it isn’t likely to work.

Run A Physical Business? Harness Your Customers

If you have a physical storefront or you serve customers at their location, then don’t let this opportunity go to waste. Make sure your advertising material contains a plug for your page and a compelling reason for them to check you out.

Have A Contest Or Offer Exclusive Discounts

There’s no escaping one simple fact: money motivates consumers. Whether it’s winning a prize or saving money on purchases this is a proven method of attracting people to your page. Try this guide on holding a successful Instagram contest and if you run an ecommerce site, consider releasing coupon codes with savings exclusively through Instagram.

Bring Existing Audiences Over To Instagram

Those people that have liked your Facebook page or subscribed on YouTube are already likely to have a keen interest in your brand and now that Instagram is a fully mature platform in its own right, it’s likely your customers are already on board. Make sure they know about your Instagram profile and ensure the process of them following you is as frictionless as possible with a direct link.

Turn Your Blog Into A Follower Magnet

If your content is already reaching readers outside of social media then your options for engaging with this pre-existing audience are dramatically greater. Your blog is your own terrain and through the smart use of plugins you can coax readers and turn them into social subscribers. There are literally thousands of social media plugins out there today. A couple of my favorites include Pay With A Like(‘charge’ readers a share to access content) and this Smart Social Slider.

Tap The Social Element Of Social Media AKA “Squad Goals”

Many large Instagram pages prompt their followers to ‘tag a friend’. From a marketing perspective this incentive is dynamite because it is natural but also extremely effective at introducing new people to your page.

As an example, food pages will often show an oversized delicious meal (known as ‘food porn’) then tell followers to tag a friend with whom they’d like to share this. This kind of involvement taps into the essence of social media and the burgeoning ‘squad goals’ trend (essentially meaning any real life experience anyone would like to do or share with their circle of friends).

A Quick Word On Paid-For Followers…

In general, I would suggest avoiding paid followers or likes. The followers are likely to be spam accounts and even if they are real people, they are unlikely to have any real connection to your content. The one instance in which I will acknowledge a small benefit of paid-for engagement is in exhibiting social proof.

In the case of Instagram, the mere perception that your page is more popular than it really is can encourage more individuals to follow. However, bear in mind that while this is a well-established psychological principle, the strategy itself is fairly duplicitous and perhaps unethical depending on your viewpoint.

In subsequent installments of this Instagram marketing blog post series, we will explore a number of these techniques in step-by-step detail. For now, allow these ideas to spark your own imagination.

Converting Instagram Metrics Into Sales

At this point, we have concocted a couple of clever strategies to generate intriguing content and some techniques for getting our audience’s eyeballs onto that material.

In the next part of this Instagram Marketing series, we will look more closely at how we can fully capitalize on our social audience where it really matters: profitability.

Whether your business model incorporates affiliate marketing, contextual ads or product sales we’re going to be looking at how to drive social audiences to the places that matter.

Perhaps you’re running a fashion brand or a vape shop. You have professional aesthetic photography and you’re sharing it on your Instagram profile but you know your customers have a limited amount of time and can’t go hunting through your inventory for every item that catches their eye.

Here we can look at solutions for making your Instagram feed shoppable, such as the one offered by Dash Hudson. Once we have our audience engaged with our content our goal becomes to take them from curiosity to sale as easily and as quickly as possible.

Stay Tuned For Part 2 where I’ll explore the potential benefits of Instagram for ad and affiliate driven businesses too…

]]>http://traffikd.com/instagram/complete-guide-to-instagram-marketing/feed/0http://traffikd.com/instagram/complete-guide-to-instagram-marketing/Best Practices in SEO: Ride the Google Updates Without Fearhttp://feedproxy.google.com/~r/traffikd/~3/k9MJSPGPcac/
http://traffikd.com/seo/best-practices-in-seo-ride-the-google-updates-without-fear/#respondSat, 28 Jan 2017 09:17:25 +0000http://traffikd.com/?p=808Google does not share the intricacies of its algorithms openly, so webmasters cannot pinpoint the kind of SEO issues that they are likely to face. Take 2011’s Panda and 2012’s Penguin updates – the scope of these updates and their impact on SEO practices – just couldn’t be predicted. What we do know is that ...

]]>Google does not share the intricacies of its algorithms openly, so webmasters cannot pinpoint the kind of SEO issues that they are likely to face. Take 2011’s Panda and 2012’s Penguin updates – the scope of these updates and their impact on SEO practices – just couldn’t be predicted.

What we do know is that Google launches about 100-odd updates every year; however, it is near-impossible to say if another Panda or a Penguin can hit us any time soon. But some shifts of a more fundamental nature can affect the way we look at SEO. Here are a few things you can ponder over.

#1 The increasing importance of structured data: Presently, Google does not have many indicators to evaluate the quality of website content. It is expected that structured ‘microdata’ may soon become an important factor that helps search engines objectively appraise website content and score/rank websites accordingly.

#2 Decisions driven by data: 2012 was the year of ‘big data’, which involved the processing and evaluation of big data sets to support decision-making in the real world. Marketers are expected to rely on big data more and more, to make important SEO decisions. There are many reasons why big data is increasingly being leveraged by digital marketers:

– Social media is generating massive data

– Data is being migrated to the cloud, which facilitates easy analysis and sharing

– There is easier access to organizational and institutional data

– Data standards are allowing greater potential for informed analysis of different types of data

How does big data play a part in SEO? Data makes it simpler for search engines to understand and analyze web content, and get the answers they’re looking for. Google is already using semantic information for content assessment. An awareness of different schemas adopted by search engines can enable you to inspect content in the context of semantics, and make better SEO decisions.

#3 Value-driven content marketing will be critical: For your content marketing strategies to bear fruit, you will need to focus more on creating valuable content that readers find useful and appreciate genuinely. This way, you’ll be establishing trust, attracting referral traffic and getting more inbound backlinks. All of which can push your search engine ranking higher without too much effort.

Is it time to say goodbye to old SEO methods?

Now that you have a glimpse into the possible shifts in the SEO domain (for 2013 and the near future), it’s time to look at your current search optimization practices and figure out how to develop a sustainable SEO strategy. Are they giving you the same results as they did earlier? Can you do better? Let’s evaluate.

Guest posts versus article submissions

Once upon a time article submissions to the likes of ezine were good ways to get quick links to your website. But do you want to spend time and effort in link-building when there is a better solution? Guest posts are much more authoritative ways to announce your presence, establish trust and get quality references from authoritative sites. It makes more sense to build relationships with bloggers and concentrate on adding value to the particulars sites and communities to which you contribute blogs. If you don’t have the in-house resources for it, you can hire a writer to create compelling guest blogs on your behalf.

Automation makes your brand less human

Using automated tools for your social media outreach efforts is no longer such a good idea. Granted, it helps busy business owners stay social with least effort, but it defeats the whole purpose of engaging personally on social media networks. The beauty of social media is that it gives you your own distinct voice – one that you can share however you want to gain loyal fans. Make time for social media posts and updates; no one knows your brand, product or industry better than you do. So it is obvious that it is you who should be interacting with your followers online.

It’s time to expand your traffic portfolio

Just like how a diversified investment portfolio is a smart idea, a diverse traffic portfolio is a great way to manage risk and make the most of options other than Google to drive organic traffic to your site. Keep Google on your list of course, but also actively explore other pathways that can multiply your traffic numbers. The most obvious example is to seek out and actively engage your potential audience on social media.

More focus on quality content

Thin content doesn’t get you links, quality content does. If you’ve paid heed to this golden rule, chances are Panda and Penguin may not have interfered with your site ranking. Always emphasized upon, yet seldom heeded to, content is the lifeblood of any site and a key factor in any good SEO plan. You should not just write for search engines but also for your target audience. Like an author, your goal should be to build an audience that keeps coming back for more. If you’d rather outsource to professional writing services, go ahead and do it. It will be worth the investment, as long as you get link-worthy, engaging and highly-relevant content.

Website design still not up to the mark?

Nothing like a poorly-designed website to drive away customers and sales. A functional, optimized and attractive website is integral to any SEO effort. You may want to engage the services of a reliable web design company to enjoy a people-friendly and search engine-friendly website.

When you get your SEO techniques right, algorithm updates won’t matter a great deal. Follow best practices and re-evaluate them with the passage of time to stay relevant and on top of search engine rankings!

]]>http://traffikd.com/seo/best-practices-in-seo-ride-the-google-updates-without-fear/feed/0http://traffikd.com/seo/best-practices-in-seo-ride-the-google-updates-without-fear/Twitter Step by Stephttp://feedproxy.google.com/~r/traffikd/~3/2D0YGg2jyNo/
http://traffikd.com/twitter/twitter-step-by-step/#commentsWed, 23 Nov 2011 13:30:19 +0000http://traffikd.com/?p=658Twitter management can be a daunting task. There are a lot of articles telling you the do's and don'ts of Twitter, however it can still be difficult to pin down exactly what you should be doing each day step by step. If you are having a hard time getting organized and keeping up with everything you should be doing on Twitter here is the list that is going to let you discover and hammer out your personal routine.

]]>Twitter management can be a daunting task. There are a lot of articles telling you the do’s and don’ts of Twitter, however it can still be difficult to pin down exactly what you should be doing each day step by step. If you are having a hard time getting organized and keeping up with everything you should be doing on Twitter here is the list that is going to let you discover and hammer out your personal routine.

To make things easier, we put the daily activities into four steps: Analysis, Activity, Management and Exploration

Analysis – Research the effectiveness of your Twitter activities to make future decisions.

Check the data gathered by link shorteners to see which links/tweets perform the best

Examine dashboard analytic data for feedback

Keep records of tweets getting the most response, via retweets, comments or other responses

Activity – Taking action within Twitter and making tweets

Schedule tweets using your management software or publish them yourself

Check Direct Messages and @ mentions and respond

Find valuable content from others and retweet it

Management – Organize the incoming and outgoing information, making it as easy as possible to find and handle everything you need.

Organize users into lists to keep up with specific groups at once

Set up your social media management software to filter your information into a more manageable format

Make sure your also budget your time efficiently, give each task an appropriate amount of time, whatever that may be. Also consider making a daily timetable to remind yourself how you want to spend your time.

Exploration – Find new information that you want to share or investigate further.

Follow relevant blogs or information sources for current and breaking information to use

Use search engines to find more information about the most relevant keywords to your topic

Explore what brands, corporations, topically relevant celebrities and even competitors are saying

Follow any sources you find in the future to build a good information base for yourself

Follow this workflow setup and you will have a clear idea of what you should be doing and why. Also important is when you do each task. Do you like to explore at the end of the day and compile new material for the next morning, or are you just the opposite? Does checking your direct messages give you new ideas for things to research or help you analyze your most popular topics? Set up your own workflow and timetable chart the way that works best for you.

Do you have any tips or comments on how you like to organize yourself on twitter? Please let me know with your comments!

]]>http://traffikd.com/twitter/twitter-step-by-step/feed/6http://traffikd.com/twitter/twitter-step-by-step/SEO Tips For Your Blog and Businesshttp://feedproxy.google.com/~r/traffikd/~3/L2nVuMNgNUE/
http://traffikd.com/seo/seo-blog-tips/#commentsWed, 26 Oct 2011 12:52:07 +0000http://traffikd.com/?p=632When was the last time you thought about your site beyond adding content? It is probably time to take a look at how things are organized. When you started the site you had certain goals, ideas and experiences, now as time has passed it is a good idea to take another look at those goals ...

When was the last time you thought about your site beyond adding content? It is probably time to take a look at how things are organized. When you started the site you had certain goals, ideas and experiences, now as time has passed it is a good idea to take another look at those goals and see what’s new. Below are 3 website SEO tips that everyone running a website needs to analyze frequently, especially with changing times and trends.

How to Structure a Website

Take a look at your homepage and ask yourself a few questions from the perspective of a new user. Is it easy for you to access different pages and find the information, products or services that you are looking for? What is the formatting like, is it search engine and user friendly? Does the site deliver the right message and target the key points you are looking to communicate to readers? These three basic points will help to determine how effectively the website is structured and are good questions to ask to find ways to improve. Let’s take a closer look at each in turn.

The first thing to look at is website format. You will want to be appealing to people, and have a aesthetically pleasing layout, but also consider being search engine friendly. Do you have the right words in the right places? Too many images, videos or animation with nothing for a search engine to grab on to? Consider having an SEO company take a look at things if you are not sure what you can improve on.

Ease of navigation can be a big stumbling point for users. It must be easy to find what you are looking for quickly, and if your internal navigation is subpar things can get tricky. Put popular pages in an easy to find spot with good labeling. Consider having broad topics on the home page and then being more targeted internally. The goal is to get people clicking through and avoid creating a high bounce rate.

Making sure you have a clear message will let people know they have come to the right place and encourage them to stay within your site to find what they have come looking for. Along with having a clear message, include key points of your site. Key posts, special deals or discounts and current information should be readily available immediately. If these three aspects are combined, you will find that you have a much more effective site, increasing traffic, lowering bounce rates and generating more sales.

Pick the Right Keywords

One thing that is constant in life is that things will always change. If you haven’t taken time recently to go over the keywords on your website, now is the time. Trends in your niche, new sites targeting the same keywords and changes in search patterns can all disrupt your keyword targeting aspirations. Staying current is imperative; ranking #1 in Google for a keyword that gets no searches is not going to bring in much traffic. Frequent research and development on this front will help you stay ahead of the game. Plus this kind of research could give you deeper insights into your niche. Check this out for more information on how to choose keywords.

Taking Charge of your Purpose

If visitors to your site are ever saying to themselves, “Umm, so what do I do?” something is wrong. A website should have a strong purpose and it should be obvious what that purpose is when someone arrives at your site. No one will be asking what to do because you will be telling them up front, this is what you’re here to see and this is how you do it. Whether it’s signing up to a newsletter, finding a link to buy your product or asking a question on the forum you can help guide people to where they want to be. If you can answer the questions, “What is the purpose of this page and what am I going to get from it?” then you are on the right track.

It’s important to stay active in running a website. Content is important but there is certainly more to it than that if you want to be successful. For more information right from the source, check out the Google Search Engine Optimization Starter Guide.

Happy User!

Have some more SEO tips? Personal strategies that you used? Let us know what you think in the comments!

]]>http://traffikd.com/seo/seo-blog-tips/feed/9http://traffikd.com/seo/seo-blog-tips/How To Choose Keywordshttp://feedproxy.google.com/~r/traffikd/~3/sP5nHhyJ-8s/
http://traffikd.com/seo/how-to-choose-keywords/#commentsMon, 17 Oct 2011 09:20:02 +0000http://traffikd.com/?p=624Every day millions of searches are performed on the internet and all of those search terms are saved and provided to us to peruse at our discretion. Unfortunately, on the other hand, there are millions of searches performed every day on the internet and ALL that data is saved and provided to us to peruse at our discretion. So how can you go about tapping into this resource without getting bogged down and lost in all that information? In this guide you will find out how to choose keywords, research and test them and read the results.

]]>Every day millions of searches are performed on the internet and all of those search terms are saved and provided to us to peruse at our discretion. Unfortunately, on the other hand, there are millions of searches performed every day on the internet and ALL that data is saved and provided to us to peruse at our discretion. So how can you go about tapping into this resource without getting bogged down and lost in all that information? In this guide you will find out how to choose keywords, research and test them and read the results.

The first stop on the journey of how to choose keywords will be The Google AdWords Keyword Tool which will provide you with the data from those millions of searchs we were talking about. The first thing you will see that we now need some keywords and phrases to query.

Picking Your Keywords

Although there is no exact science to keyword research there are some tips that you can keep in mind while brainstorming. First of all, try to think like someone who knows that they are looking for your product and input those results, then move down the spectrum. Think like someone who might have a looser idea of what they want, or not know the name of the product. If the first example person is searching for “hammer”, the second person might search for “nail installer”, another person may search for “how to connect wood together”. This may seem far out, but in the keyword analysis stage more is much better, as you might come across a search term that is a little off kilter that no one is yet targeting. A great feature of the Google Keyword Tool is that it provides you with a list of search terms that it thinks are similar to the keywords you’ve specified. This can be another great way to expand your thinking when picking your keywords. In addition to the Google Keyword Tools similar search terms list, you can use the Keyword-Finder.net keyword finder which will take one initial keyword which you provide and reward you with a number of related keyword ideas which you can use with the Google Keyword Tool!

Narrowing Down the List

Now that you’ve compiled a list of keywords and plugged them into the Keyword Tool it’s time to analyze the results and pick the ones to target. There are some things that you will have to look at and decide for yourself which route you want to take. Some keywords will receive millions of searches, some others thousands and some hundreds or even none. Very broad or basic keywords probably get millions of hits and will probably be very lucrative and target by a lot of companies, probably some with large advertising budgets and teams of people working to get to the top. If that scene is for you then by all means go for the big fish term and attempt to get to the top rank, however that may not be a viable option for everyone. A great way to go is to look for on topic, longer keywords that are getting moderate amounts of searches and go after those. Do some Google searches for these keywords and see what comes up on the first page, is it strong websites with relevant information that are already providing a good service to people making those searches or shoddy turnkey sites or other off topic sites? Look at what you find when making a decision on what to do with each keyword. Remember, “long tail” keywords comprise the majority of the searches on the internet and so provide a way for you to get a foothold in your market with some careful research.

Keyword Testing

So you’ve done your research and now it’s time to test what you’ve picked. If you have time to wait and see how things go you can just go ahead and optimize your site for your chosen keywords and wait a few months to see how things play out organically. On the other hand, if you are looking for results a bit faster, consider running an AdWords campaign for your keyword for a short period (long enough to get some realistic data though, anywhere from days to a few weeks depending on the traffic they keyword is getting). With the test data on your keyword you will have a lot of new data. You’ll see updated impressions showing you the most current search data, how many visitors you received from your keyword and also how many of them convert to sales, if that happens to be your thing. You can take that data and run with it. Maybe you’ll find that most of your searches are done on the weekend and that people coming from a specific keyword are converting better than another. Any data you get from this will help you, even if the keywords you’ve chosen aren’t working you’ll have a better idea of what to look for in the future.

Keywords are always evolving and many search terms will fluctuate in volume over time. It’s important to stay up to date and always look at what keywords you are targeting. If you make a lot of posts, make sure you are taking the time to do some research on what to cover and if you have a mostly static website make sure that it is optimized and your keywords are still relevant to your brand. Remember, choosing good keywords can propel you forward while choosing irrelevant ones will leave you in the dust, so always do your research BEFORE you start your project.

Do you have experience choosing keywords? More questions on what to do or look for? Write a comment and let me know!

]]>http://traffikd.com/seo/how-to-choose-keywords/feed/6http://traffikd.com/seo/how-to-choose-keywords/Why Social Media Isn’t Working For Youhttp://feedproxy.google.com/~r/traffikd/~3/tQMp-NvN0aw/
http://traffikd.com/smm/why-social-media-isnt-working-for-you/#commentsMon, 26 Sep 2011 08:49:39 +0000http://traffikd.com/?p=603So you took the first step and signed yourself up for some social media sites and started marketing yourself and now you're waiting for the traffic to start rolling in. You've done your research about social media marketing and everyone tells you to find followers, engage them and turn them into customers. Why isn't it working for you then?

]]>So you took the first step and signed yourself up for some social media sites and started marketing yourself and now you’re waiting for the traffic to start rolling in. You’ve done your research about social media marketing and everyone tells you to find followers, engage them and turn them into customers. Why isn’t it working for you then?

Have a look at what steps you’ve taken and question whether they are helping or hindering you. Take a look at these items that might be damaging your chances at success or preventing you from achieving your social media goals…

1. You’re Being Too Self Centered

Here is the secret about people. Everyone is pretty worried about themselves and if you want to reach someone you need to be worried about them too. People are only interested in you insofar as they are concerned about how you can help them. Think in terms of how you can provide value to these people. The easiest way to do this is to just worry about how you can help someone else, not talking about yourself and what you are going to get out of it.

2. You Aren’t Visible

You can write what you know and what you love all day. This might give people an idea of who you are and what you think but it probably leaves a lot to the imagination as well. If you take some time to get out and interact with people, via responding to comments, making comments on other blogs and through social media sites, you will make yourself much more visible to others.

Doing this gives you credibility too, when people see you around and providing interesting commentary they will be more likely to check you out. Try to stay within your niche as well, because that’s where your target audience is going to be.

3. You Are Too Serious

There is such a thing as thinking about something too much. If you are going around reading articles about how to be the best you can be, and that’s a noble goal, make sure to take a step back and evaluate what you’ve been told. Maybe certain things aren’t for you, or you could come up with something new that really works.

Test things out and make mistakes if you have to. Just because you haven’t heard it from a social media guru doesn’t mean it can never work. Leave some room for being spontaneous in with all your planning.

4. You Are An Island

It might sound counterintuitive, but promoting other peoples posts can be beneficial for you. If someone in your niche has made a great post, share it. If there is a cool new product that is related to yours, let your followers know.

People will appreciate the value that you bring and you will grow your reputation. Maybe next time when you come up with something great people will be more receptive, knowing that you are someone who shares good content, regardless of the source.

5. You Are On The Wrong Network

Not being on the right networks can prove to be a real problem, but with a bit of research you can find the right spot for your audience. You (hopefully) know who your target market is, so all you need to do is identify where they congregate on the internet.

For example, if you are in the graphic design industry a place like deviantArt would be an amazing place for you to begin networking. On the other hand if you are in the vacuum cleaner business, deviantArt would not be for you. Get out of networks where your target audience isn’t and concentrate your time where you can reach more people.

6. No One Is Sharing Your Content

Its a good idea to check that you’ve provided easy ways for people to share your content. Tools like TweetButton or StumbleUpon buttons are simple to add and make it so much easier for people to share your stuff with others. The easier you make it to share, the more likely people are to do it. It doesn’t hurt to have a button or two built in as a reminder, as long as it isn’t gaudy.

7. Your Site Isn’t Captivating

Maybe you’ve done a good job with your social media outreach. People followed you and see your messages regularly, but traffic has remained pretty constant and hasn’t gone up, or sales are still holding at the same rates. You might need to take a look at your whole operation, website included.

Take a look and consider things that could use improvement. Run some tests with friends/family/person you met off the street five minutes ago. Ask them to have a look at your site and offer feedback for improvements, set up a poll, get the information and make some positive changes. For some more help check out some tips from Copyblogger.

8. You’re a Seller

Don’t sell anything to anyone. If someone thinks they are being pitched to they will turn off and put up guards so you have no chance of getting in. Instead just provide useful services that people WANT and then let them decide on their own what they need.

If you have the patience to let people come to you and you are there providing value to them in some form, be it great content or useful products and services; not only will they be more receptive, but they’ll remember you as the person who helped them out instead of the pushy salesperson!

9. You’re Getting Discouraged and Want to Give Up

Like many great undertakings, social media promotion doesn’t yield results overnight. Have faith in your product and keep getting the word out. If you are persistant you will be discovered by people and if they like what they see they’ll bring other people in on it. Don’t let a slow start get you down, keep your social presence high and wait for good things to come your way.

10. You’re not Having Fun

Take a moment to think right now. Social media, hmm, so I’m spending time on sites like Facebook for work. That’s something most people would have to reserve for leisure time! Now consider that as well. If many people are using social media for fun how can you reach them. You need something interesting and fun to grab their interest away from looking at pictures of puppies or hearing about what someone did on the weekend, even if its for a few minutes.

Write something out of the ordinary that’s just for fun, see how it plays out. Find other interesting people in your niche and follow them, interact with the community and have some fun! If you’re enjoying what you’re doing that’s going to show and people are going to gravitate towards you all the more.

What is your top reason for getting down on yourself about social media? Did you ever want to quit? Did you make a change and see great results? Write a comment and let us know!

]]>http://traffikd.com/smm/why-social-media-isnt-working-for-you/feed/4http://traffikd.com/smm/why-social-media-isnt-working-for-you/How Do I Tweet – Writing the $6 Million Dollar Tweethttp://feedproxy.google.com/~r/traffikd/~3/MlHSnp4ccpw/
http://traffikd.com/twitter/how-do-i-tweet/#commentsMon, 19 Sep 2011 09:20:13 +0000http://traffikd.com/?p=568Twitter recently made claims that they had reached 100 million users. A fairly impressive feat to be sure, and that is reflected in the pull people give to twitter as a social media outlet. Great tweets can make you a star as fast bad ones can kill your image.

Most of the time tweets just pass through the world, generally ignored, floating on into oblivion. With over 200 million tweets a day it’s easy to get flooded and have your tweets sink out of sight. It’s even easier to fall into bad habits like self-promoting too much without engaging or talking to others, appearing like you’re just there to sell, sell, sell. Spend some time following one and you will find that nothing is more boring than a spammer, which is what you can quickly turn into if what you post isn’t interesting.

]]>Twitter recently made claims that they had reached 100 million users. A fairly impressive feat to be sure, and that is reflected in the pull people give to twitter as a social media outlet. Great tweets can make you a star as fast bad ones can kill your image.

Most of the time tweets just pass through the world, generally ignored, floating on into oblivion. With over 200 million tweets a day it’s easy to get flooded and have your tweets sink out of sight. It’s even easier to fall into bad habits like self-promoting too much without engaging or talking to others, appearing like you’re just there to sell, sell, sell. Spend some time following one and you will find that nothing is more boring than a spammer, which is what you can quickly turn into if what you post isn’t interesting.

When you’ve only got 140 characters to work with it becomes easy to boil down what matters. It’s not proper paragraph structure or worrying about run on sentences here, in fact WHAT you say doesn’t matter as much as HOW you say it. So we worry about the most basic things we can worry about, getting people interested enough to read what’s in your links or just stop and think about what you’ve said for a few seconds. Let’s call that The Readification Factor. Second thing we’re going to worry about is how likely people are to retweet what you’re saying, because let’s face it; you don’t have 100 million twitter followers, so you could use the publicity here. We’ll call that one The Will-They-Retweet-It Factor.

Make sure not to focus on one over the other, as you’re going to need both to make your $40 million dollar tweet a reality. So now let’s go through the steps that are going to lead you to engineer this awe inspiring, powerful bit of awesomeness.

1. Know Your Audience

This should be easy to do. You know your business and you know who you are targeting. First of all do a double take and make sure that the people you are targeting and the people who are following you are one and the same. Now as you write your tweet keep those people in mind, write to their likes and in the language they associate with. For example, the followers of your denture cream review blog might not get the hilarious reference to the latest epic internet memes. Take the time to write for your audience, don’t just spit something out and assume that everyone will just “get it”.

2. Don’t Become a Spammy-McSpammer-with-Nothing-to-Say

Have you ever followed someone on twitter who posted way too much? They spam your feed with meaningless tweets and links. They use hashtags and @ mentions until you see them in your dreams. That is annoying, and it is a quick way to get you removed by a lot of followers. Now look at your feed. Who are you drawn to? Who is memorable? Think about why.

People with interesting and useful things to say are remembered and people will add them to lists so they can keep up with what is happening with those people. Most people follow a new person and have a period of time where they form an opinion of them based on how they act. Sharing value when it’s appropriate, having good insight and generally being a good source of entertainment or information will build up to the point where we associate that person with excellence. Oh, and make sure you have a distinct profile picture too. People are going to remember you by your name and your picture.

So now that you’ve built a good reputation, keep it up and you will continue to grow a following of people who actually want to hear what you have to say. So don’t mess it up, keep all your tweets to a high standard. Excellent!

SPAM!

3. People Only Read the Headline

Look around a bit next time you’re out and about and find a newspaper. Yes, I’m sure they still make those. Newspapers are in the business of headlines. They’re big, they’re flashy and they draw you in to all the tiny words below. Now consider twitter. 140 characters. That doesn’t leave a lot of room to talk about just why your link is so great and everyone should read it. You’ve got to “WOW!” them with the headline, so let’s think about that now.

You want to draw people in like with the newspaper, so you’re going to need to make that headline sound interesting enough that people are going to want to buy your “newspaper” based on that alone. If you saw a headline that said, “Hey buy this paper because its really good and I want to make lots of money off of you”, would that be incentive for you to take action? Yes, maybe if that action was to walk on past with a look of revulsion across your face. People aren’t on twitter looking to be sold to, so let’s not do that. Oh and let’s be clear about what we’re promoting here. It’s not the link that you want to sell; it’s what’s in the link, the content, which matters, so make sure that’s what you’re promoting.

4. Learn to Spell… and Punctuate!!!!

This may be the most important tip you can get for posting anything on the internet, anywhere. Poor spelling, grammar and punctuation are the three fastest ways to get dismissed, flamed or hated on the internet. Even if you’re making good points and adding value many people will ignore that and focus on the spelling or grammar. This rule covers everything you might write anywhere, not just on twitter or even the internet. Here are some quick tips to avoid this misfortune.

Use commas and periods. Use exclamation points if necessary, not all the time. Question marks go after questions, you know?

DON’T SHOUT! Capitals go at the start of a sentence and in proper nouns. Unless you really are shouting don’t use all caps.

Do not invent some weird form of text talk or copy someone else’s. Have you ever read a book? Pretend you are writing in a book. You would not see someone write a book with every other letter capitalized, weird short forms of words or extra letters added for no reason. Don’t do it, it is not cool, it is not hip, it is simply bad.

Take some time to proof-read your tweets. Don’t tell me it takes too long; we both know how long it is, it can’t take you too much time. Heck, go ahead and run it through a spellchecker if you need to; it can only help you.

Now, if you’re an accomplished linguist and writer then this is second nature and should be easy, though if punctuation and grammar aren’t your forte, take the extra time to learn and research. It will get easier and the payout will be grand indeed.

5. Give People Room for Add-ons in Their Retweets

Leave a little room for retweeters to give you a boost when they pass on your message. “Wow, so insightful thanks!”, or “This just changed my life!” are going to add a lot of credibility to your post when they show up in the streams of people who might not have ever heard of you. Seeing positive remarks from friends or other people they trust will get people clicking and following you.

Leaving those 25-30 characters for someone to add their own message to yours will encourage them to share and also leave your message intact; with all the work you’ve put into writing it you don’t want someone junking your words and filling it in with something poorly written and then having that reflect back on you as a retweet.

On the other hand if you’ve come up with something really superb that doesn’t fit within the limits then go for it. Not everything you write will come out the perfect length to fit this mould and you shouldn’t sacrifice an amazing tweet to make it fit.

Conclusion

You might look at this list and all these rules and think about how twitter is about connecting with people, sharing and having fun. That’s true and you want to do that, but you can do all that while writing excellent, well formed tweets at the same time.

The combination of these two will set you on the path towards excellence. Once you see the impact that comes from having well written headlines and sharing valuable, grammatically sound, well written and properly punctuated content you’ll wonder how you ever settled for anything less than well engineered perfection.

Who are you favorite people to follow on twitter? What do they do that you like? Have you ever followed someone that you found was annoying and ended up unfollowing them? Let me know in the comments.

]]>http://traffikd.com/twitter/how-do-i-tweet/feed/6http://traffikd.com/twitter/how-do-i-tweet/Tips for Getting More Donehttp://feedproxy.google.com/~r/traffikd/~3/3bIJi0wcLNc/
http://traffikd.com/resources/tips-for-getting-more-done/#respondMon, 12 Sep 2011 08:38:10 +0000http://traffikd.com/?p=549This topic might not be 100% focused on social media or marketing but its important to remember these ideals and incorporate them into your day. These tips will be especially helpful for bloggers, designers, social media managers and people with a lot on their plate each day to get more done.

]]>This topic might not be 100% focused on social media or marketing but its important to remember these ideals and incorporate them into your day. These tips will be especially helpful for bloggers, designers, social media managers and people with a lot on their plate each day to get more done.

Start Working Early

Starting on your work when you have a whole day ahead of you can be a huge psychological boost. You may find that you are less stressed when you give yourself lots of time to get your work done and have a brighter outlook on the day. Whereas starting later can leave you feeling out of time and behind on your work, leaving you frazzled.

Regardless of when you wake up and where you work, getting an early start will be helpful. If you work from an office you won’t have to worry about being late or traffic on the way in, and the pace is likely to be more relaxed where things could pick up later and get hectic. If you work at home, get up before the rest of the household and start the day with some uninterrupted work and time to yourself. For those people who live alone starting early will still give you an extra boost of productivity. Later on you will be able to wrap things up feeling good and without scrambling to finish your projects.

Manage Your To-Do List

Having a to-do list can definately help keep you organized, but when it grows from a cute little list of three or four items into a monster with 20+ things to grab your attention problems can arise. Try to keep focused on just a few tasks at once and organize your to-do list accordingly. You can seperate it into immediate and long term tasks and then further with major and minor ones. If your list starts to balloon don’t panic, just stay focused on completing the most important immediate tasks and then you can worry about moving on to a few more.

Manage Your Time

Now that your to-do list is under control you know what to do, but now the challenge is when to do it. Managing your time effectively is just as important as knowing what you need to do. Some times doing a few things at once works out

Your time can easily get out of hand

and is just necessary, but consider setting aside some time to give your attention to a single task for a while. Using blocks of time like this to work on your most important and immediate tasks can help you power through what needs to be done with great focus and speed. If waking up early leaves you behind still, time management like this can still get those important tasks completed on time.

Lay Out Your Plans for Specific Tasks

Organization is key. Knowing the steps you want to take before you even start a project will save you time and headaches down the line. Whether you write down the steps you plan to take for a large project or give a little bit of forethought to something smaller, effectively managing your projects is a prime example of how planning leads to success.

Don’t Get Distracted

Distractions are the bane of productivity, because they are by definition things that divide your attention, preventing you from focusing on your task. Working at a computer all day distractions are close at hand with just a few clicks. Games, recreational social media activities or interesting articles can all pull at your focus very easily if you let them. Especially when you’re using things like Twitter or Facebook for work you should be careful not to get sucked in. A good idea if you can is to set aside time for these possibly distracting activities, check your Twitter once each hour or twice a day depending on what your requirements are and then leave it alone otherwise.

Don’t Take on Too Much at Once

It is unlikely that at any given time you will have only one project on the go, and that is certainly a good thing, but make sure you don’t take on more than you can handle. Taking on fewer tasks and focusing more attention on them will enable you to work more effectively and efficiently. This will lead to projects being completed more quickly and maybe even with better results than if you had too much on your plate. You should still be able to keep working on the same volume of projects overall just completing individual jobs faster and then moving to the next. If you find your days are stressful and chaotic and productivity is suffering, take a look at how much you’ve taken on all at once and see how cutting back a little bit works for you.

Pomodoro!

Taking breaks can be just as important as working diligently. If you’re in the zone and flying through things keep it

POMODORO!!

up, but when your attention starts to wane or you hit a block try getting up and taking a short break. The Pomodoro System of taking breaks, named after a kitchen timer shaped like a tomato (Pomodoro is Italian for tomato) , revolves around 25 minute work periods with 5 minute breaks in between them, followed by a longer break every 4 pomodoros. Taking time to get refreshed will let you get back to work with unparalleled zeal!

Avoid Clutter

Keep your workspace organized. Go through everything in and on your desk and decide if it has a place in your working area. If you work at home make sure you have an office space that you keep organized where you can go to do your work, seperate from the rest of your life if at all possible. Some things that you might not think about uncluttering are your computers desktop, bookmarks and email account, but these things can have a big effect on how you work, how you feel and give you that feeling of being more organized.

Have a Stopping Point

Having an end in sight can be very motivating when it comes to getting work done. When a task seems like it will just go on forever its very disheartening and can lead you to look for things to distract you. Keeping the end on the horizon helps keep you movitaved and on task but will keep you from working too long which can be unhealthy. If your schedule changes from day to day don’t worry about keeping your end time the same every day, just set aside enough time that you can comfortably complete what you need to do and plan your stopping point around that.

With a priority on work during work time and keeping a balance between intense focus and short breaks you will find that your efficiency rises dramatically and projects move much more smoothly. So enjoy your new found time and relax when you can.

About The Author:

George McConnell is the head writer for Traffikd.com and really likes social media! He is a full time internet entrepreneur and currently writing “That Social Media Book”, focusing on the history and effects of social media on internet and real world culture since its inception.

]]>http://traffikd.com/resources/tips-for-getting-more-done/feed/0http://traffikd.com/resources/tips-for-getting-more-done/How to Do It Yourself: DIY SEO Campaignhttp://feedproxy.google.com/~r/traffikd/~3/KHrwHhkqS8s/
http://traffikd.com/seo/how-to-do-it-yourself-diy-seo-campaign/#commentsSat, 10 Sep 2011 20:15:34 +0000http://traffikd.com/?p=681People who are just beginning to focus on their website or blog may or may not know that they should make their content live up to the standards of search engine optimization or SEO. Making content SEO rich is the one of the most effective strategies for boosting the number of visitations on your site ...

]]>People who are just beginning to focus on their website or blog may or may not know that they should make their content live up to the standards of search engine optimization or SEO. Making content SEO rich is the one of the most effective strategies for boosting the number of visitations on your site or blog. If you’re trying to just that, then a DIY SEO campaign may be one of the best methods.

The Benefits of A DIY SEO Campaign

When it comes to a DIY SEO campaign, there are many different benefits doing it yourself rather than hiring someone else to do it. One of the main issues that website owners and business owners may face when they are trying to make a successful SEO campaign for their website is the process of hiring someone they can trust. Here are a few benefits to doing your own SEO campaign:

You know who’s in charge

You don’t have to hire anyone

You save money

You can do it exactly the way you want it done

SEO: The Purpose and the Strategy

There are many purposes when it comes to crafting quality content that is SEO. The main purpose is that content should be optimized appropriately so that it can help to drive in a larger audience to your blog or business. This way your website can reach its maximum exposure to web surfers by attracting more search engine spiders.

If you need to start your business up through SEO, you may find that hiring a professional SEO consultant or copywriter is too expensive or too complicated. If this is the case, then you may want to take the proper steps in order to make a DIY SEO campaign that is successful.

The following steps can help you create a successful DIY SEO campaign:

Perform the proper keyword research: You will need to be able to search for online tools and programs that can help you to identify the search volume of a specific word or keyword. There are many free online SEO tools out there that provide this information. Google Keywords is a popular keyword tool that does not charge people to use it. For more detailed info, check out our article How to Choose Keywords.Note: A keyword with particularly high volumes of searches will be more challenging to use to rank your webpage.

Use tags: You can use H1 tags in order to contain the most desired word or keyword. H2 and h3 tags are available for additional keywords that are also important. Make sure to correctly utilize tags. If you get long tailed traffic from other sites, make sure that the websites you are getting your traffic from are relevant in regards to your niche of the type of company or business you are trying to promote.

Make sure to use keyword emphasis: One very easy but effective technique is use italics and bold for emphasizing a specific keyword. Some online marketers may think that this is not useful. However, emphasizing a keyword is a way of letting search engines assume automatically that there is a keyword within the content, and this in turn serves as an effective opportunity to tell search engines, like Google, exactly what your keywords are.

Perform external and internal link building: It is important to link other relevant pages or sources to your site. Doing this can help to greatly benefit the visitors on your site and will more likely help to increase the amount of time they will spend visiting and searching on your site.
Note: Due to recent changes in search engine algorithms, it is important to mix up the variety of links pointing to your site. Use a balance of “brand” links (where the keywords is your brand name), “keyword targeted” links, and non-targeted links (things like “click here”).

Get image links: Image links can help contribute to the diversity of your link network and provide significant SEO value. A great way to get a lot of image links is to submit your website to CSS Galleries. These galleries can also help get your website traffic and exposure in addition to their SEO value. TheCSSGalleryList.com has a paid service where they will submit your website to 100+ CSS Galleries for $20, this can save you considerable time. Don’t worry, they do it all manually by hand.

Addition DIY SEO Tips

Use Title Tags: Title tags are important because they help to tell search engines what to display in their search results in regards to your webpage. This can significantly impact how many people will click on your webpage from a search engine’s results page.

Use Guest Blogging: Guest blogging can also be an effective SEO strategy. Not only will your site be able to benefit in credit to the added content, but it can help to provide you with opportunities regarding backlinks.

While there are many benefits that can come from a successful DIY SEO campaign aside from saving money. The biggest benefit that bloggers, website owners, and business owners will see is an increase in web traffic, and who wouldn’t want that?

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Author bio: Edwin is an avid marketer and writer currently working at web design and Internet marketing Toronto firm 9th sphere. Edwin has a passion for great design and helping businesses succeed.