Wingstop rubs on new flavor

For the first time in more than five years, Wingstop Restaurants Inc. has added a new flavor for its chicken wings: Louisiana Rub.
“Three of our most popular wing flavors are Original Hot, Lemon Pepper and Cajun,” said Andy Howard, chief marketing officer and executive vice president for research and development at Richardson, Texas-based Wingstop. “We wanted to create a unique, new flavor that captured the essence of those favorites, but with a new spin. The result is a ...

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