Funimation Entertainment Debuts New Anime Streaming Service

Funimation Entertainment Blasts into the New Year
with the Launch of FunimationNow at CES 2016

New Streaming Service Developed with Sony DADC
New Media Solutions to Offer Ad-Free HD Hit Anime TV Shows

LAS VEGAS, NEVADA – January 7, 2016 – Funimation
Entertainment, the go-to studio for extraordinary
anime, is embarking on a new chapter. With over 4 billion unique
engagements in 2015 across digital, physical and other immersive channels, the
industry leader is defining what it means to be a next- generation
entertainment company.

Funimation
has partnered with Sony
DADC New Media Solutions (Sony) to leverage their Ven.ue platform
bringing both scale and unique capabilities on the digital front to launch its
new ad-free streaming anime service FunimationNow – the
first in a series of moves to take this growing genre of entertainment, and
Funimation, to the next level.

Regardless
of device or platform, FunimationNow subscribers will enjoy ad-free, HD
streaming of Funimation’s expansive library of over 400 simulcast and catalog his number :)rary of over 400 action-packed
titles.station 4 will be made available for streaming Funimation
Entertainment'S ansims titles, both subbed and dubbed, including
acclaimed shows such as “Dragon
Ball Z,” “Attack
on Titan,” “Fairy Tail,” “One Piece,” “Tokyo Ghoul”, “Space Dandy” and
many more.

FunimationNow
begins its rollout in early February, when fans can look forward to completely
redesigned iOS, Android, and Kindle apps, as well as brand new Apple TV and
Amazon Fire TV apps. The apps boast Airplay and Cast features, allowing
you to watch on your TV from any mobile device. Also coming in February
is a brand new Windows 10 Universal app. In May, fans can also look forward to
a fully re-imagined Funimation website and all new integrated experiences on
Funimation gaming console apps.

“Our
partnership with Sony, the very best in this space, will help power the launch
of FunimationNow, our next generation of innovation for anime fans,” said Mike
DuBoise, Chief Operating Officer of Funimation. “We’re now uniquely positioned
to deliver new and compelling experiences that will be integrated across
multiple screens, platforms, and channels, making it easier for
fans to discover, share, and experience extraordinary anime.”

Funimation
has long been known as the leader in North American anime DVD sales, having
launched huge anime brands including “Dragon Ball Z.” What most may not know is
their DVD/Blu-ray sales have bucked overall industry trends, experiencing an
impressive double digit growth since 2013. To leverage and scale their
physical business, the company recently entered into a multi-year partnership
with Universal Pictures Home Entertainment to
manage distribution of Funimation's DVD and Blu-ray portfolio, as well as sales
to national retailers in the U.S. and Canada.

“Ven.ue
was designed to power the next generation of consumer experiences, unifying
social engagement, commerce and video streaming into a single destination,”
said Andy Shenkler, Sony’s Chief Solutions and Technology Officer. “We
are delighted that Funimation shares our vision of compelling next-gen
experiences, and we look forward to enriching fans’ enjoyment of anime
everywhere.”

“FunimationNow
will be powered to support tens of millions of concurrent streams globally,”
said Rahul Purini, Chief Technology Officer at Funimation. “And with support
for Ultra 4k and 10 Mbps streams, Funimation is a true leader in anime
entertainment.”

In
2015, Funimation Entertainment launched Funimation Films with “Dragon Ball Z:
Resurrection ‘F’” as its debut theatrical release in August 2015. The film
grossed over $8M at the U.S. box office in just 8 days of release – becoming
one of the top ten highest grossing anime releases of all time as well as the
only top 10 film released by an independent studio.

FunimationNow
illustrates the company’s continued implementation of its omnichannel strategy,
which now includes home entertainment, theatrical distribution and broadcast
television and direct to consumer.

First-ever
demos of the new FunimationNow streaming service are being provided by
Funimation, Sony and Brightcove at 2016 International CES in Las Vegas, Nevada.

About
Funimation EntertainmentFunimation
is the go-to destination for extraordinary anime. By combining its
integrated in-house studios along with its technology and distribution
partnerships, Funimation leads the industry with its omnichannel approach to
offering anime to fans – from streaming and home entertainment to theatrical
distribution and broadcast television. The company’s next generation streaming
service, FunimationNow, provides subscribers with instant access to their
favorite sub and dub shows in ad-free HD on the widest array of devices and
platforms – from smartphones and tablets to TV’s and gaming consoles. For more
information about Funimation, visit www.funimation.com.

About Sony DADC New Media Solutions

Sony
DADC New Media Solutions provides complete digital supply chain solutions to
power a new era of media consumption. Major film studios, broadcasters, music
labels, game companies, software providers, and other content providers rely on
us for innovative technology to keep pace with rapidly evolving consumer demand
and emerging multichannel distribution models. Our market insight, proven
expertise across both physical and digital media, and strategic partnerships
throughout the industry enable us to provide unmatched end-to-end services that
deliver the speed, efficiency, and quality required by today’s digital media
businesses and the audiences they serve. For more information about Sony DADC
New Media Solutions, please visit www.dadcdigital.com.