"CEM"

Learn all about how Adobe Experience Manager helps you organize and manage the delivery of creative assets and other content across your digital marketing channels. Including web, mobile, email, social media, and video.

Learn how to plan, calculate, and measure customer value and business ROI in order to maximize return from multichannel solutions for customer experience management. While focusing on the key returns from customer experience efforts, this session will also provide best practices for planning, prioritizing, and measuring your customer experience projects. We’ll provide examples of customer value and business returns from CEM projects to illustrate ways to balance the needs of the customer with the needs of the business.

Learn about the latest developments in customer experience management (CEM), the next step for organizations large and small trying to build better relationships with their customers, while better reinforcing their brands and improving margins. This session will cover what CEM is, how your agency, studio, or consultancy fits into the discussion, and how you can use Adobe tools and technologies to help your customers create better relationships with their customers. We'll also take a look at some of the innovative solutions shops have already gotten to work for them.

IT leaders recognize they must improve and better manage the customer experience, according to recent research. In this webcast, we explore the benefits and drivers of delivering superior customer interactions. You'll see the results of this major research study, and hear customer experience examples and advice from Shantanu Narayen, President and CEO of Adobe Systems, and Karl Gouverneur, Vice President and Chief Technology Officer at Northwestern Mutual.

Using the full power of CQ5 fun-to-use interface, Day CQ5 SharePoint connector provides content authors with a unified editing and publishing experience. In this episode, experience the integration through the eyes of a website author and learn how you can leverage source documents managed in MicrosoftSharePoint for the Web.

Day CQ5 Digital Asset Management (CQ5 DAM) is an enterprise platform for your global branding outreach with collaborative features. This episode shows the different digital assets upload possibilities, metadata and tagging support as well as publishing digital assets using Asset Shares.

Day CQ5 Digital Asset Management (CQ5 DAM) is an enterprise platform for your global branding outreach with collaborative features. This episode shows the different digital assets upload possibilities, metadata and tagging support as well as publishing digital assets using Asset Shares.

See research and hear from executives at Investment Cafe about how and why they're improving the customer experience with Adobe solutions. Additionally, the senior vice president and general manager of Adobe shares insights and advice on delivering compelling interactions with customers.