Finding the perfect beer isn’t magic.It's WhichCraft.

WhichCraft puts a world of craft beer knowledge in the palm of your hand. Whenever you’re at a participating location, WhichCraft will give you personalized recommendations based on your individual tastes.

The magic of WhichCraft is that it learns about your specific beer tastes while teaching you about the beer you love.

#seegreatbeer

KNOW YOUR BEER

Know what you like. And why you like it.

The more you know about beer, the better you’ll understand why you prefer certain beers to others based on your flavor preferences. WhichCraft teaches you the styles and characteristics of beer, helping you find new beers you’ll love.

GROW YOUR PALATE

Good beer doesn’t get jealous.

We all have our favorite beer. Luckily, that beer won’t hold it against you for stepping out with something new.