MICE in 2017 has been difficult for the Industry here in Thailand as a whole, thus what does 2018 hold for Thailand and what initiatives are TCEB (Thailand Convention and Exhibition Bureau) planning to help drive the MICE business. The newly elected president of TCEB Khun Chiruit Isarangkun Na Ayuthaya will address the luncheon sharing his thoughts on the issues we have faced, the competition of the MICE industry from other Asian countries and what Thailand is doing to develop and drive this most important segment of business for the Tourist industry forward.