YouTube May Launch Ad-Free On-Demand Music Service This Year

Service would reportedly be like Spotify Premium except... music videos

YouTube could soon be rolling out a subscription service that would let users watch music videos on demand without ads. Billboard describes the new offering as “a premium on-demand music service — akin to Spotify, but with video.” Several sources with knowledge of the plans reportedly said YouTube is getting ready to roll out the service before the end of 2013.

The premium level would apparently provide access to a music catalog similar to what’s available on Google’s All Access service, with options for offline, ad-free viewing. The details are, frankly, a bit confusing, but the sources reportedly said there will also be a free level that will probably allow what Billboard describes as “unlimited, on-demand access to full tracks on all platforms, including mobile.”