The specifics are that Chris Morgan has been appointed as the Senior Vice President and Chief Marketing Officer for Stratasys, one of the largest 3D printing companies on the planet, owner of MakerBot and many other 3D-related subsidiaries.

Morgan apparently worked at HP from 2004 to 2009 as their SVP for printing in AsiaPac.

But this is the interesting part: HP just announced they’re entering the 3D printer market with brand-new technology.

Technology that they’ve no doubt worked on for many years. Perhaps even during Morgan’s tenure at HP. It’s possible that Morgan knows a bit more about HP’s strategy than your average executive, thus it is a very strategic move for Stratasys, who will be facing a challenging competitor once HP hits the market.

At Stratasys Morgan will be responsible for “global marketing activities, including developing strategy and building a global team that will support the company’s worldwide expansion and rapid growth.”

Kerry Stevenson, aka "General Fabb" has been writing Fabbaloo posts since he launched the venture in 2007, with an intention to promote and grow the incredible technology of 3D printing across the world. So far, it seems to be working!

Fabbaloo is a daily online publication focusing on the 3D print and additive manufacturing industries. We provide deeper analysis of developments in current and future technologies as well as corporate matters. If there’s something happening in 3D technologies, especially FDM, SLA, SLS and Stereolithography, we’ll have an opinion about it.