Lucky Lunar New Year Feast

Danielle Chang On Celebrations as a Way to Share Her Chinese Culture with Friends

By

Cheryl Lu-Lien Tan

Jan. 29, 2014 6:31 p.m. ET

Lunar New Year parties can be a festive occasion for everybody. Danielle Chang, founder of the LuckyRice Festivals, which celebrate Asian cuisine, sees them as opportunities to share her Chinese culture with friends.

"It's very personal for me as an immigrant," says the New York-based Ms. Chang, who was chief executive officer of Vivienne Tam before founding LuckyRice. "I've learned so much through my friends about...