In this article we meet Swedish sailor, Martin Strömberg. Martin is now one of Sweden’s most experienced sailors. He has now competed in the Volvo Ocean Race three times and won it once. We describe how Martin first became interested in the Volvo Ocean Race, his drive to compete in the race and how he came to triumph. We also provide an overview of his sailing career so far, his unique approach to putting racing teams together and what the future holds for this modern Swedish pioneer.

Ownership

Time - your most valuable resource

How can giving people a few extra minutes per day benefit more than just their schedules?

Services

The race for perfection

In this article, we visit the Volvo Ocean Race Boatyard in Lisbon, Portugal. Here, we meet the team of experts responsible for repairing and re-fitting the entire fleet of Volvo Ocean 65 boats that will compete in the 2017-18 edition of the Volvo Ocean Race. We describe each team member’s individual area of expertise and show how the team works together to ensure that each boat is repaired identically, on time and to the highest possible standard. Their expertise in different areas represents the same level of competence you find at a Volvo workshop. We also meet Swedish sailor Martin Strömberg, who won the 2011-12 edition of the race, to find out what a great service programme gives him as a sailor.

Heritage

The race to the horizon

The fascinating background and history of the Volvo Ocean Race have turned it into one of the best-known and toughest endurance races in the sporting calendar. For four and a half decades, participants have challenging themselves and each other as they sail its course. In this article, we will trace the race back to its beginning - and beyond, looking at the developments that shaped modern sea travel and made it possible in the first place. We trace the history of the race all the way back to the opening of the Panama and Suez canals, and then how - decades later - Robin Knox-Johnson became the first man to sail single-handedly round the planet. We then describe the foundation of the race in the 70s, and the developments that turned it into the event we know today - with its cutting-edge boats, teams of world champion sailors and non-stop coverage.

Lifestyle

Chicago stories

The connection between Chicago and Sweden runs deep. Like a brother and sister who have chosen different roads to follow but whose shared past forms an unbreakable bond. Follow us as we explore the Swedish side of the Windy City from the passenger seat of an XC90.

Ownership

Løkken - unpack and unwind

This beautiful beach in Denmark might well inspire you to get your activity equipment out of storage.

Lifestyle

Sweden – a creative force

Sweden’s new generation of entrepreneurs and creators discuss how the country’s society and environment make it a uniquely creative and innovative place

Lifestyle

Crystal clear thinking

"Acclaimed Swedish designer Lena Bergström has collaborated with Volvo Cars’ design team to create the first bespoke range of glassware for the Volvo Car Lifestyle Collection. She tells us about the inspiration behind the designs."

Working at Volvo

Driven to create

The creators of the XC40 discuss how innovation and creativity are central to Volvo Cars, and to its new compact SUV

Lifestyle

A unique way of connecting people

In the past, keeping people connected was a lot more difficult than it is today. It took ingenuity, risk and a whole lot of manpower. We explore Sweden’s oldest and most ambitious way of keeping people connected – the Göta Canal.