Macclesfield agency secures large account

The six-figure deal involves Miele, a manufacturer of white goods, and Skout PR. The latter organisation made a pitch which outperformed those of its competitors. Printing services from Macclesfield can be used by firms which engage in marketing. Skout PR intends to focus some of its attention on the social media and digital marketing sector. The managing director of the firm, Rob Skinner, told Prolific North:

“We are absolutely delighted to welcome such an established, international brand to our client list. Alongside gaining affiliation to a brand synonymous with quality we are equally excited to be working with the marketing team and in alliance with its other B2B agencies in other disciplines including media buying, telemarketing, brand, video and direct marketing.”

The UK is a significant territory for Miele. Skout PR will have to boost the profile of the brand, while enhancing the reputation of the firm. The aim is to use stories to showcase the quality of items produced by Miele.

Kate Jones works as a marketing manager for Miele and operates within a professional division of the business. She explained Skout PR has already shown that it has a grasp of the ethos of Miele. She added that Skout PR is committed to the values of the enterprise. As a result, joint working should not be as difficult as it might otherwise be.