As you know, multi-channel selling is the most effective strategy for retail businesses today. Indeed, recent research from our thousands of online retailers shows that the majority of our customers are simultaneously selling products on as many as five marketplaces or shopping carts. Since Amazon and eBay are consistently in the top five marketplaces used by our growing customer base, we knew it was critical to address these connections first as we work to solve the industry-wide problem of effective multi-channel selling.

Unlike other online retailers, Unify users are now able to list and manage their products on multiple channels with no tedious data entry required. Unify Enterprise Edition acts as a bridge between sales channels and QuickBooks, empowering true collaboration between the seller’s accounting systems and marketplace. For more more details on this important new feature, read this.