Your brand online is the overall experience and visibility of your business online which others have about your company. For your digital brand, you should make a lasting impression to make your company memorable for your users. It’s all about establishing a...

Blogging has grown tremendously over the last 10 years and it is now seen as a necessity to online marketing. Blogging started out as a simple experimentation – exactly the same as most of the popular digital trends today, and it exploded. By having a business...

Most likely if you are using social media you are using it for a specific reason. Maybe it is to connect and engage with friends and family, but if you are a business, it’s most likely used to generate more awareness, sales and leads. A couple of years ago it...

If you are using Twitter as part of your social media marketing strategy I am sure you are aware how difficult it can be sometimes to integrate this channel in your overall marketing strategy for your business. The biggest problem that I have found with Twitter is...