This Penn entrepreneur has got something way sexier than beer

Now, as I continue to celebrate St. Patty’s day and everything alcohol-related, there’s another Penn alum who has his own alcoholic drink you’ll want to know about which is “like beer, but not beer”.

After the jump, more about this alum …and the sexy, bordering on NSFW marketing campaign that may make you gasp!

Entrepreneur Ted Werth (C’94, Mask and Wig, TEP, Lantern Society) is a partner in Original Sin Corp., makers of the all-natural alcoholic beverage, Original Sin Hard Cider. Original Sin has won numerous awards and was rated the “Top American cider” by The New York Times. It’s available on draft and in bottles at bars, restaurants, and grocery stores throughout most of the country, in both Apple and Pear varieties.

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