Fake news: fake news. But this is not the first time that misinformation has been used to try to rally people. It has been done since the beginning of modern civilization. Why is that? Because convincing someone to act on this belief is more cost-effective than forcing and threatening them. Hope and personal faith are endless resources, while money, violence and coercion have their limits.

The first form of publicity and fake news can be traced back to ancient times. One of the most famous examples in this sense, even in the name of the novel Quo Vadis? Henryk Sienkiewicz, a lie that pervades the Roman empire, has been engaged in cannibals and incest. In fact, around the third century, Christian and non-christian writers were involved in a war of lies. People usually trust the information provided by the parties they belong to.

The most famous Nazi fake news of the 20th century was the reality of a hidden concentration camp. Images of the people in the camp dancing and laughing, and it is just the idea of a work camp, just as it on the door at auschwitz, puts it: work makes you free, let people know nothing about the real situation in the dark. Then the publicist told the germans about the role they should play, how they conquered territory and what the army did in their name.

So why all of a sudden there’s too much fake news in 2017?

Donald trump’s political campaigns and elections are a determining factor in this regard. The game itself is a roller coaster of emotions, with so many skeletons in all the closets and so many fine details that it’s boring to watch. But, as expected, some of the information turned out to be false. Even so, Donald trump was elected and many are shocked by the results.

The most important accusation that President trump has been wavering as a result of the fake news is that he got the Russian relations and support to win the election. Everything in nature began to be counterfeited. The word caught people’s attention.

When you start noticing your fake news

Don’t make mistakes. Modern Internet users are still aware of the existence of fake items. These are what we call clickbait articles, and they’re easy to identify. For starters, they are promoted by unrelated websites that are desperately trying to get you to click on links and get some traffic. In addition, they go from “you won’t believe… “” when… What happens “or anything that causes attention. These people would succumb to taking pictures of people from the Internet and pass it on to others as something else. However, these tabloid types of articles are easy to identify, and you just know that the information doesn’t match the title, which will be wrong or irrelevant.

Those who are looking for fake news to spread quickly, on the Internet and on social platforms, rely on people’s habits. By this we mean that they know exactly what people do when they check their personal data. If a link appears in their news feed, they will read it and react to it and pass it on. Especially if the link is visible, because another friend has already reacted or Shared it. In fact, the other person on your list has seen this, and can’t make it legal.

If you look closely, you’ll find that the article was published without any other articles, and it’s a landing page for an article you’re reading. Navigation can only go back and forth. Another time-consuming task will mean looking back at where your friends get the links. Since this is invisible to you, you will only ignore this step.

Fake news is now a big deal because the means to disseminate information are more readily available. With a click of the button, you can pass it all over the Internet in a few minutes. It was a long time to buy a newspaper that was well known for its expertise and believed in the writings and studies of journalists. Now everyone writes, everything can be published.