Digital Copywriting • StageScape M20d Website

2010. Copywriting, content strategy. The StageScape live sound mixer offers groundbreaking user benefits. But it doesn't look like a normal mixing board—which confuses hobbyists and scares away the professionals. So how do you sell it? With lots and lots of third-party validation. Early wins like industry awards were enough to get the tastemakers sniffing around. Then clear benefits and application scenarios sealed the deal.

This site's content is always changing. If you're looking for something specific, drop me a line. Chances are I've done it and can send you a sample. david@davidpatrikios.com