Last batch had 11 incredible startups who pitched at demo day at

Google for Startups.

Questions & Answers

How do I know if my company should apply?

We invite companies at all early stages to apply, and believe companies that have an MVP and/or are looking to fundraise in the next year will get the most out of this program.

Will this be online? What is different this year?

Given Covid-19, the accelerator will take place online this year. We are excited for this change -- we think it allows for more flexibility, and easy opportunities to connect with Silicon Valley. We also believe community is more important now than ever. We are working to make the accelerator more online-friendly, including shorter lectures and more 1-1 office hours. Video fatigue is another reason why we expanded it from four to six weeks, with less content per week.

Why female-founded companies?

Only 8% of Israeli startups are led by women. There are unique challenges faced by women raising funds, including under-funding, smaller networks, and structural barriers. We want to help bridge this gap! We strongly believe that creating new opportunities for female founded startups will bring tremendous benefits both to the founders and to the Israeli ecosystem as a whole.

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Can men apply?

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Our requirement is that startups have at least one female founder, but we are excited to meet and support your full team, and we provide content that is relevant for your future progress, regardless of gender. You can expect to learn from experts on best practices in product, sales and marketing, budgeting and financials, pitching and fundraising. We have non-female mentors and speakers coming in as well.

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Applications can be submitted until June 3rd. We will review applications on a rolling basis, but don’t worry - all applications will be reviewed regardless of their submission date. We will schedule follow-up interviews with companies that progress to the next stage. Final decision on program participants will be published by June 11th.

How does the application process work?

Accelerator Team

Jordan Windmueller

While initially from Boston, Massachusetts, Jordan considers Israel his second home.

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He was previously a VC investor at Bessemer Venture Partners, focused on enterprise software, cybersecurity, fintech, and autonomous systems.

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He loves working with early-stage founders and is passionate about closing the gender gap in tech. He studied finance and political science at the University of Pennsylvania and is currently pursuing his MBA at Stanford Graduate School of Business.

Barr Yaron

Barr is passionate about reducing barriers for women in technology, and increasing capital for female founders. She has always worked in male-dominated fields, beginning with studying math, computer science, and economics, as an undergraduate at Harvard.

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Barr founded Women of Startup Nation in late 2016, while working as a data scientist at Facebook in Tel Aviv. Now, she is pursuing her MBA at Stanford, working in venture, and thinking of ways to to further bridge the connection between the Israeli and Silicon Valley ecosystems.

Oshrat Goldberg

Oshrat was born and raised in Israel, and is currently pursuing her MBA at Stanford. Prior to business school, Oshrat was a Management Consultant with McKinsey & Company and an Attorney with Meitar Liquornik Geva Leshem Tal.

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Ever since serving as a Psychotechnital Diagnostician and a commander of 2 courses comprised of mainly female soldiers, Oshrat has been passionate about mentoring women. Oshrat earned her B.A in Business Administration and LL.B in Law from the IDC Herzliya (Summa Cum Laude).

Maya Avni

Maya's passion for technology started during her army service in 8200. After completing her engineering degree at Tel Aviv University, she joined Google and managed eCommerce clients targeting the US market. Today Maya is pursuing her MBA at Stanford and is a student investor at the Impact Fund.

Often being the only woman in the room, Maya always searched for new ways to empower women in tech. Maya led in Israel the #IamRemarkable program that educates minority groups on self promotion skills and worked closely with entrepreneurs at Google for Startups.

Does it cost money to participate?

Absolutely free, zero equity.

How much time should I expect to commit each week?

There will be 3-5 hours of mandatory programming each week, and significantly more optional programming each week.