PREL6034 - Design for Public Relations

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FormatIn Class

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Learn the fundamentals of graphic design theory from the perspective of managing this function of public relations. Create documents and multi-media presentations to the standards acceptable to the communications industry. Explore the creative process and challenge yourself to use design thinking to create innovative visual solutions.

Topics

Proper design vocabulary

Understanding and applying principles of design

Managing a communication design process in a way that preserves brand identity

What to Expect

This is an interactive course; you will engage face-to-face with your class and instructor.

You will have access to our online learning management system to review, download and print course materials, connect with your classmates and instructor via the online discussion forum.

You can expect approximately three additional hours of work per week for readings, assignments, exams/quizzes and other course requirements.

Completion Requirements

This is a graded course. Evaluation will be based on any combination of participation, exams/quizzes and assignments.

Textbook

There are no required textbooks for this course. Students will be required to bring a laptop to class, and are also required to purchase an Adobe Creative Cloud membership. Other resources and supplemental materials will be provided through OWL.

Required

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PREL6034 - 007 - Design for Public Relations

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Downtown Campus

Western’s Downtown Campus

Western Continuing Studies is
proud to be a bridge between Western and the community. Our Downtown
Campus in Citi Plaza is located in the heart of downtown London, a
convenient and inviting environment for adult learners to come together
to learn and to share ideas. It presents a great opportunity for you to
network with professionals from other industries, while working towards
your personal or professional goals. Whether you prefer to learn online,
or in person in one of the Continuing Studies classrooms, you’ll find
that we’ve created programs and learning environments with adult
learners in mind.

In Class

Attend in person at one of our convenient locations, downtown, main campus, or a location in the community. You’ll interact face to face with your instructors and classmates. Some courses use our online classroom for course materials and assignments.

Public Relations - Course Fee

Public Relations – Course Fee

The course fee applies to students who have been admitted to the Diploma in Public Relations. Tuition for this program will be charged to your Western Student Center account. Consult Western’s Office of the Registrar for more information.