Lada Vučenović joined the BIRN Serbia team in January 2010. As project coordinator, she handles all operational and project matters in the field of media policy and good governance, and also works as a researcher.

She graduated from Faculty of Organizational Sciences at the University of Belgrade, where she majored in marketing management and public relations. Before joining BIRN, she volunteered at several different organisations: Executive Group, ABS Holdings and Group for Security (G4S).