Next time you flaunt your mobile phone in front of a roomful of business associates, consider what it may reveal about you. A study of cell phone usage Down Under links certain types of people with specific brands of phones. That Nokia? It suggests you are a family-minded, middle-aged manager. Got a Sony Ericsson? You are likely to be an ambitious and success-driven young man.

As reported this week in The Sydney Morning Herald, the study, conducted by Panorama and released by Nielsen Media Research, found that while all makes of cell phones have a wide spread of customer types, some groups are more attracted to certain brands than others. So what does your cell phone say about you?

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Your Cell Phone, Your Psyche

Is that a Nokia in your pocket, or have you just lost your ambition?

Next time you flaunt your mobile phone in front of a roomful of business associates, consider what it may reveal about you. A study of cell phone usage Down Under links certain types of people with specific brands of phones. That Nokia? It suggests you are a family-minded, middle-aged manager. Got a Sony Ericsson? You are likely to be an ambitious and success-driven young man.

As reported this week in The Sydney Morning Herald, the study, conducted by Panorama and released by Nielsen Media Research, found that while all makes of cell phones have a wide spread of customer types, some groups are more attracted to certain brands than others. So what does your cell phone say about you?