Thrive With Less

Thrive With Less

This logo represents a group of people united behind the idea that true joy can be found apart from the accumulation of possessions. For use in a documentary as well as their online social media presence, this logo represented what they stand for. As the project stands for cutting out the excess in one’s life to discover what ultimately matters, I did the same with the letterforms; eliminating the excess while maintaining the ability to convey the message.