That sound you can hear is Labour pulping thousands of their Tory VAT leaflets. They won’t be using yesterday’s attack ad again either, which bashed current and former Tory chancellors for saying they had “no plans” to raise VAT, then going back on their word. “No plans” was the key sound-bite.

24 hours later, on the pre-PMQs Daily Politics, when asked to rule out a rise in National Insurance, two-faced Chuka Umunna used the exact same choice of words:

“We’ve got absolutely no plans to do so.”

Chukka criticising Osborne for saying "we have no plans to raise VAT". Two seconds later asked if Labour will raise NI: "we have no plans".