Thursday, 26 April 2012

Animade is a fantastic animation studio founded by Tomm Judd & Ed Barrett. It's been a while since I posted something on animation and these are definitely worthy of sacrificing a chunk of my lunch break to write about.

I've been a massive fan of the character animation within Ready Steady Bang, a simple western shoot-out game for the iPhone & iPad. The timing and movement is pure perfection and it's all wrapped up within a fantastic minimalist design. Some of the promo videos for the game can be seen below

It wasn't until this week that I was aware of some of their other work which I've also featured. They've produced identity stings for It's Nice That and some cracking self promotion videos that act as mini animation tutorials. Check out some more of their work on their site.

Wednesday, 11 April 2012

Thought I would post up a design project I've been working on recently which is a bit of a departure from my usual posts.

Ashaway specialise in strings for all racket sports and I was asked to design the brochure for their UK badminton products. I had created their existing branding so the client wanted to expand this into their brochure. Using bold typography, a rigid and consistent layout and some quality imagery by Action Photography the brochure was completed on time and and with a happy client at the end of it. Happy Days