World Cooling Towers Market to Exceed US$1.7 Billion by 2010, According to a New Report by Global Industry Analysts, Inc.

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Market for cooling towers is saturated, with little scope for technological innovations. In future, the focus will be on construction materials, positioning and energy consumption of fans, reduced noise levels, and the use of natural cleaning systems to restrain bacterial growth. Customer preference for air-cooled products is expected to affect packaged cooling towers market

Growth in cooling tower market is likely to be constrained by less frequent investments in end-user segments such as HVAC and power. Increased lead-time for field-erected towers would drive the late materialization of sales. As a result the market for cooling towers is expected to improve in the near future combined with economic revival and increased environmental awareness.

Modular cooling towers are expected to cannibalize the market for conventional cooling towers. This is expected to reduce the cost of cooling tower as the modular cooling towers enable the customers to buy the product in stages and reduce the up-front costs.

Power plants, refineries and industries, where process heat is dissipated, require cooling towers. Cooling by water through cooling towers is cheaper and thus is the preferred alternative the world over. Regulatory restrictions on discharge of heated water into waterways and reduced availability of water, are the two main factors that are expected to positively impact the revenue stream of dry cooling units.

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a reputed publisher of off-the-shelf market research. Founded in 1987, the company is globally recognized as one of the world's largest market research publishers. The company employs over 700 people worldwide and publishes more than 880 full-scale research reports each year. Additionally, the company also offers a range of over 60,000 smaller research products including company reports, market trend reports, and industry reports encompassing all major industries worldwide.