Google+, the social layer that Google introduced almost two years ago, has evolved quite a bit since its launch. Today, the company announced a complete redesign, taking cues from the mobile experience that has drawn positive feedback from those who don’t even use the service. In total, Google has …

So what does a high Klout score actually get you? The influence-measuring startup already offers prizes through its Klout Perks program, and there are bragging rights (unless your friends think you’re a loser for caring about your Klout score). Now Klout is asking users who are influential on a …

The numbers may surprise you.<p>Yesterday Facebook announced that 1.1 billion people use the site every month. But where do others stand? The results are surprising.<p>For all of Instagram's popularity, Snapchat users upload 110 million more photos per day. Yahoo Mail is more popular than Twitter. And …

A year ago I decided to become an active content creator and social media contributor.<p>I wanted to show our teams at Xerox how a social program could help change perceptions of our brand. Many still think of Xerox as a copier company, but the majority of our revenue now comes from business process …

The authors of a new book on real-time marketing outline how brands can be part of cultural conversations without looking like idiots.<p>Real-time advertising. Newsjacking. Conversational marketing. Call it what you will, creative communication that plays off of the cultural moment has become a …

It offers advertisers a big, bright palette onto which they can pour the most creative imagery they've got. We highlighted those companies who were best at it last year.<p>When Facebook rolls out its new News Feed redesign, many of these photos and videos are going to appear even bigger. A brand's …

Facebook’s gotten into trouble over the years for auto-sharing e-commerce activity. Determined to avoid another Beacon fiasco or scare people away from Offers they don’t want to tell friends about, Facebook now lets you choose to privately claim an offer rather than automatically share the news to …

http://vod-pro-ww-live.akamaized.net/mps_h264_hi/public/news/world/966000/966989_h264_1500k.mp4?__gda__=1518080171_01d0465585171903078f86b3f7d5c8de<p><b>The owners of a hotel in Denver, Colorado, are spending big on a dinosaur-themed renovation, and the social media exposure they hope will make their</b> …

LinkedIn has just announced on its blog that a new Facebook-style mention feature, letting users tag companies or users, is officially official.<p>This morning, TNW noticed a feature being tested on LinkedIn that would let users mention other LinkedIn members or companies in status updates, instantly …