If you reside in and around the greater Vancouver area, you most likely have heard of one the leading social media management tools called Hootsuite. The brief company history is that it was founded by CEO, Ryan Holmes, in 2008 in Vancouver, BC. Their tool essentially allows community managers, social media individuals, any companies of any size, manage their social media presence more easily with their easy-to-use dashboard and to leverage their system in more depth, they even have a “University” where anyone can get certified via online courses.

For the past few months or so, I’ve attended their weekly tweet chat (#HSUchat). They occur every Tuesday from 11 to 12 pm PST and the topic is about anything social media related. Some of the past topics included Facebook content strategy, LinkedIn Network building, ROI strategies for Twitter and more.

First, before I share the three reasons why you should attend, let’s go over the definition of a tweet chat. What is a tweet chat? It’s simple; a tweet chat is a chat session pre-organized by a specific person or group during a specific day and time on a certain topic chosen by the organizer(s). The organizer comes up with a hashtag such as #HSUchat (it stands for "Hootsuite University chat”), so that each participant can search the ongoing conversation happening and use that specific hashtag to jump into the conversation.