mylifestylenews

2015-04-20

PORTS 1961 SS2015 Ad Campaign

PORTS 1961 SS2015 ad campaign celebrates the twin souls each woman embodies. Inspired by the complex spirit of the Greek goddess Artemis, the campaign is at once strong and warrior-like while exuding sensuality and femininity.

The sharp silhouettes and clean lines take centre stage on a monotone palette of black and white; while the dichotomy of mirrored yet opposing facets of a woman's energy is subtly emphasised by the energy of the model's hair, suggesting a vibrancy barely contained by her effortless and elegant posture.

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about us

Life is about LIGVING it! mylifestylenews is a micro web-mag based in Hong Kong that delivers a daily up-to-date international and domestic fashion and lifestyle related events in a petit journal way. Founded in 2011, mylifestylenews is an intimate and collaborative site created for a global audience who enjoy following the adventure in latest trends and happenings around.