UPDATE: Changes on the Store, Products, and Category Names

The Expert Game Plan For Selling Web Design To Your Clients

Selling web design is on a different level than when you’re selling SEO or PPC. Unlike in SEO or PPC, you have an actual output that clients can revise or send back if it didn’t meet their expectations. This adds another layer of challenge in satisfying clients and bringing in revenue. I’m here to make …

Industry Round-Up (24 Sep – 2 Oct 2016)

The big news from last week: Google added several new features to the Google Display Network, will roll out a free version of its enterprise-class testing and personalization tool Google Optimize 360 next month, and has just released version 3.1 of the Google My Business API. Twitter has opened up Moments to all users. […]

Industry Round-Up (19 Sept – 23 Sept 2016)

The big news from last week: After years of speculations about any Penguin update happening, the real deal is finally here. Last September 23, Google announced that Penguin is now officially rolling out as part of their core search algorithm[…]

13 Stats Every Digital Marketer Should Know for 2016 [Video]

The Digital Marketing Stat Sheet was intended as a handy reference to help agencies respond to difficult sales objections. But it also helped agencies see the bigger picture of the industry they’re a part of, the direction it’s heading, and how to prepare their agency accordingly. […]

Industry Round-Up (12 Sep – 18 Sep 2016)

The big news from last week: Google is finally allowing Analytics users to move properties between accounts, making mobile search results more visual with a new update, and AdWords is extending support for the existing text ad length to January 31, 2017. In Social Media, Twitter is adding a new feature that indicates if a business provides customer support through the platform, and Instagram is rolling out enhancements to link ads to make them more engaging. […]

Key Takeaways from How to Do Effective Keyword Research Webinar

Today’s consumers are driven by instant queries. 9 out of 10 users turn to search engines to look for information, and most of them use their smartphones when they search online. When they make a query, users type in search phrases that are related to what they’re looking for […]

Industry Round-Up (05 Sep – 11 Sep 2016)

The big news from last week: Google is expanding reviews from the local web to the Knowledge Panel for US users. Google is providing advertisers more ways to manage their AdWords campaigns with Campaign Groups and Performance Targets. LinkedIn is introducing new ways to track the performance of ad campaigns on its platform.

The Agency Blueprint to Selling PPC

As Joshua mentioned last week when he announced the updates we made to our PPC Packages, there have been major changes to AdWords this year (and even more coming soon!). All of these changes affect any agency offering PPC services—not just in terms of mastering the new features, but also in how they sell their …

Guides

We are a premier provider of digital marketing solutions to agencies worldwide. With heavy investment on research and development, our digital marketing technology is cutting-edge and our methodology is effective. Through our agency partners, we serve businesses from small brick and mortar stores, national retail companies, to Fortune 500 multinational corporations.