Blog: Tag /
personal branding

The internet dominates modern life; it is the medium that everyone uses for information and that applies right across the board. Television and newspaper have a role to play but increasingly if someone is looking for things, they will look on the internet.
The result is that there has been a shift in emphasis when it comes to even things such as recruitment. A prominent newspaper advertisement is both costly and temporary. The newspaper is discarded; the internet remains.
In this competitive world where opportunities exist but several candidates are interested in them, it makes absolute sense...

While the day of the paperless office was a theory that has yet to happen, the internet and its means of communications has changed the way that business is conducted to the extent that an internet presence is important for everyone.
Businesses promote themselves on the internet, even if they are major retail concerns with stores in the most fashionable shopping streets of the World; a website is just as relevant for the modern person keen to pursue a career or make contact with similar minded folk. The popularity of the social media is proof of that but it is possible to go a stage further...

The internet has become central to many things in life today; even the elderly have realised how useful a source of information it has become. While they may not have fully bought into the technology and using the medium for purchases, there is a general recognition that the internet has replaced many tradition forms of communication.
There is little doubt that in the years to come the internet will become even more powerful and as such it is important to have a positive presence on the web so that anyone making enquiries will find the details you want them to find, presented in a way that you have...

In the years to come the newspaper business and postal services will come under even more pressure from the internet as the communications industry continues its revolution. It is already important to have a presence on the internet even if it is merely in the social media where friends and family chat informally. While the technology for this communication may change the concept won’t.
The internet has transformed the way that business conducts its affairs; even the famous retail brands with prime city centre locations understand the inevitable. They need a website to promote themselves even...