All Web Leads, a top insurance lead generation company, wanted to learn more about the visitors that did not convert on their Web site and use that intelligence to deliver optimal messaging to each visitor.

All Web Leads, a top insurance lead generation company, wanted to learn more about the visitors that did not convert on their Web site and use that intelligence to deliver optimal messaging to each visitor.

Learn more about how to get the most out of your marketing budget and improve operational efficiencies by implementing a successful inquiry nurturing program through commitment to consistency and dedication to frequency.

Industry analysts EMS interview three users of Foglight from Dell to underscore the appeal of UEM, its essential value to IT, as well as Foglight versatility in supporting UEM’s multiple facets. Download How Foglight Makes User Experience Management a Reality: Three Case Studies today.

This executive overview focuses on one of these drivers--program effectiveness--defined by leading marketers as programs that drive a high level of conversion and prospect engagement throughout the buyer's journey. in this executive overview, we'll take a look at the current buyer landscape, and then at five five best practice areas that need to be optimized in order for your programs to reach their full potential.

The key to a balanced budget is finding the right mix of growth and efficiency. The challenge is that often this budget is spent on activities that are skewed toward the top of the funnel or that are not necessarily aligned to revenue. So how can they possibly balance this budget and prove it is aligned to their assigned revenue contribution? The key is finding the right mix of "muscle" (volume) and "brains" (improved conversion).

At the center of every shopping experience is the payment process. The way that brands
connect their products and services to their customers, and in turn receive their payments, is
the foundation upon which shopping is built. Digital payments, both online and in-store, are
transforming that foundation.
80% of Americans are now shopping through online channels on at least a monthly basis, and digital payments have
become a primary stream of revenue for brands across all channels1. While offering digital payment options has the
potential to simplify life for customers and increase conversion rates, they are creating an additional layer of complexity
that is challenging to keep up with.
Between the expanding number of digital payment technologies, the increasing number of devices payments can be
completed on, and the continuous blurring of digital and physical buying experiences, it is critical to ensure payments will
be successful for every person on every device and in every location.

Download this paper and discover 20 tips you can use to better engage on-the-go customers, improve the mobile experience across the entire customer journey, and ultimately increase holiday conversions.

Your customers won't rave about a simple payment experience.
They won’t congratulate you when they can
pay for an “online exclusive” product at the till.
They won’t talk on social media about the
slickness of the online checkout process.
But they will make a lot of noise about a bad experience.
And your conversion rates and sales will take a hit.
These payment niggles have a particularly big impact on
hospitality business with ambitious growth targets.

Your customers won’t rave about a simple payment experience.
But they will make a lot of noise about a bad experience.
And your conversion rates and sales will take a hit.
These payment niggles have a particularly big impact on retailers with ambitious growth targets.
The good news is, growing retailers can easily upgrade their payment systems to boost CX.

Your customers won't rave about a simple payment experience.
They won’t congratulate you when they can
pay for an “online exclusive” product at the till.
They won’t talk on social media about the
slickness of the online checkout process.
But they will make a lot of noise about a bad experience.
And your conversion rates and sales will take a hit.
These payment niggles have a particularly big impact on
hospitality business with ambitious growth targets.
Download the Insider’s Guide to catching payment niggles before they become critical concerns.

A short time ago, Dell, like many other companies, embarked on a broad initiative to integrate and upgrade its IT services to better satisfy business needs. As part of this initiative, Dell addressed a job scheduling solution that had failed to keep pace with ITIL_ integration. In enterprises around the world, stale job scheduling software lingers for fear of the costs and risks of conversion. Learn more today!

Using a Multi-Store Ecommerce Strategy to Significantly Increase Customer Acquisition.
As Ecommerce becomes a leading strategy for businesses, online retailers are presented with a challenge: how to increase sales by personalizing the customer shopping experience and strengthening the brand. The solution is to develop a multi-store strategy that "divides and conquers" this challenge. Retailers can develop several online stores that cater to distinct customer demographics, optimize separate checkout flows based on product, or improve conversion rates in marketing campaigns.

Providing a consistent picture of the customer household to every line of business results in more lead conversion, cross-selling opportunities and an outstanding customer experience.
In this webinar, Kennebunk Savings Bank shares how it transformed its business by breaking down silos, increasing sales effectiveness and orienting all lines of business around the customer.

See How Leading Online Brands are Converting Browsers into Buyers
With the online retail sector growing quickly, so is the competition for that increased revenue and growth. Now more than ever, online retailers recognize that it's not only vital to drive shoppers to their sites, but also to ensure that they stay and make online purchases in growing numbers.
The key to increased conversions is optimizing the online customer experience — and what was once an art, is now just as much a science.

This e-book explores 12 strategies for maximizing conversion rates by examining the elements that are either helping or hindering the customer experience. Once you thoroughly understand these strategies, you can use multivariate testing and site optimization to improve your web and mobile conversions.

Consumers are interacting on more devices and channels than ever. They expect to find what they need, fast and friction-less, no matter what — or they’ll find someplace else where they can. With customer self-service on the rise, the need to provide exceptional digital customer engagement has become a competitive differentiator. It’s not enough to chase the latest digital channels. It’s about improving the engagement to get customers what they need — before they have to ask for it.

Cox Communications has been a SundaySky customer for five years, running personalized video ad programs through traditional video publisher channels. At the end of 2016, Cox Communications expanded that program to Facebook to see if greater levels of personalization and performance could be achieved by combining the dynamic capabilities of SmartVideo technology with the reach of the Facebook ads platform.
The program targets recent Cox website visitors on Facebook and delivers them a relevant video ad with offers related to products and services they had viewed on Cox.com. The program leverages SundaySky’s SmartVideo platform to achieve Cox’s online revenue goals of maximizing the number of revenue-generating orders on its website while also lowering the cost per acquisition (CPA) as the program optimizes.