“The business environment that knowledge-intense businesses operate in is anything but static – it’s changing faster and faster, and in new ways. It’s becoming more and more unpredictable. This means that businesses can’t do long-term planning the way they used to. Instead they have to be prepared for change, becoming agile enough to quickly adapt to new conditions and situations.”

“For many companies with established communication channels, using enterprise social networking tools can pose a strain on traditional channels, such as call centers and so on. Organizations like the American Cancer Society, noted CIO Jay Ferro, have engaged audiences that communicate through their website, call centers and events, but integrating these various social mediums can be challenging”

“Every single day, members of a new generation are entering the workforce, and bringing with them their smartphones, tablets, and personal laptops. And, they fully expect to be able to use such powerful devices to do their work.”

“With the move to the digital workplace happening at a rapid pace – and office space per employee set to drop from 200 to between 50 and 100 square feet by 2015 – companies looking for a competitive advantage must start viewing the workplace itself as a strategic asset”

“Buyers are finding it increasingly difficult to distinguish one vendor’s products from the products of other vendors in the social software market. According to Gartner’s latest magic quadrant for social software, competition between vendors is no longer about product functionality, but about the vendors themselves.”