meet the stylish co-founders of northwest arkansas fashion week

Get to know the two beauties behind Northwest Arkansas Fashion Week, set to begin just over two weeks from today on March 5! Read on as co-founders Jade Terminella and Danielle Vaughan talk about their own style, favorite designers, and everything you need to know about the planning behind and events scheduled for Northwest Arkansas Fashion Week–an exciting event you do.not.want.to.miss!

How would you describe your styles?

Luxurious and simpleDanielle Vaughan: Classic and functional; Iâm a working mom.

Favorite designers?

Jade:

Calvin Klein, The Olsens, Stella McCartneyDanielle: Right now Iâm loving MOTHER denim for their skinnys and Vince for their basic layering pieces.

Style icons?

Jade:

Gwyneth PaltrowDanielle: Jackie Kennedy and my momma

What do you do when you’re not busy planning NWAFW?

Jade:

Co-owner of Lola BoutiqueDanielle: Sales for Ashby Street Outdoor

Tell us a little about your backgrounds.

Jade:

I was born in Fayetteville and donât plan on leaving anytime soon. I am the mother to three fur children: two girls and a boy {Milo the cocker spaniel, Penny the lab mix and Izzy the basset hound}. I have a Bachelor’s from the UA in Business, focused in Transportation and Logistics. My sister and I opened Lola in 2004 in Downtown Fayetteville and canât believe that we just celebrated our 7th birthday last fall. I am a lover of all dogs, an amateur yogini and a foodie.

Danielle: I am a creative spirit who seeks out unique people and experiences. I am resourceful, determined and passionate in both my professional and personal life. I feel most useful when I am being inspired or inspiring others. I look at obstacles as opportunities to serve others. Nothing comes before God or my family. I have been blessed with a wonderful husband who supports me in everything and a beautiful daughter, who is sweet, spunky, fearless and opinionated. I love nature, live music and painting. I despise busy work, negative people and anything that hinders my creativity and productivity. I am fiercely loyal to my family, friends and clients. I hate being rushed and I hate to be late. I have developed an addiction to coffee–perferably Arsaga’s Pumpkin Spice Lattes. I love to listen to people. I truly feel that my life’s purpose is to serve others, which I get to do in my job everyday.

When and where did the idea for NWAFW first pop into your heads?

Jade: Iâd been thinking about the idea for a few years, but the plan didnât come into place until I collaborated with Danielle.

What gave you the idea?

The apparent need for a large scale fashion event in NWA with the focus being about giving back to the community.

What were you goals in creating NWAFW?

Our goal is to be able to give back on a level that none of us could achieve on our own. Weâve united to create a platform to raise funds for the local non-profits that mean the most to us a whole. They include 7 Hills Homeless Center, Art Amiss, Northwest Arkansas Children’s Shelter, Restore Humanity, SingleParent ScholarshipFund, Spay Arkansas and American Cancer Society.

What did you model NWAFW after?

Of course, we modeled the core of the events after New York Fashion Week, but NWA Fashion Week will be an event all its own. Our shows will all be held in one location (East Square Plaza, Fayetteville) and the team at Goddard Design Group has created a beautiful atmosphere for the event.

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At Home in Arkansas offers you a look inside the state's most inspiring homes. The magazine features monthly advice from the experts to help you plan your next remodel or redesign, entertain at home, or find Arkansas's best kept secrets. It is your definitive guide to the state's finest homes and gardens, design professionals, fashion and entertaining essentials, and premier shops and showrooms.