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Dreamcast VMU Keychains & Phone Straps Now Available

Ever wanted to decorate your keys, mobile phone, camera, laptop or just your body with tiny Dreamcast VMU-shaped charms? Or what about going through the looking glass and actually decorating your VMUs with VMU-shaped charms? Well get ready because your prayers have been answered! Talented artist and graphic designer Sami Briggs - who also goes by the name SmaiART - has launched a range of cool charms and keyrings in the shape of everyone's favourite Dreamcast-branded visual memory device, and they can be yours for the sum of £8 each.

Measuring 5 cm in length, the charms come in a variety of colours and feature an assortment of Dreamcast-related pixel art on their Potato-powered screens, with Space Channel 5, Jet Set Radio and Phantasy Star Online all represented. Crafted from acrylic, these cool little trinkets would brighten up even the most corporate-looking company-issued Nokia or Blackberry, so inject some VMU-themed fun into your life and head over to Sami's store here and see if there's a particular design that takes your fancy!

We spoke to Sami about these new VMU charms and asked what the inspiration behind them was. Here's what she said:

"This is my first time making merchandise, so I wanted to give back to the Sega community by creating goods you don't usually see officially or by fan artists. Plus I just want to see more retro Sega merchandise out there since that kind of market is dominated by Nintendo. With these different variations of VMUs I thought it'd cater to a lot of people since the Dreamcast is well loved!"