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Lindsay Shearer is a Global SEO Expert, Author & Speaker. She travels all over the world coaching brands and businesses on SEO, Online Marketing, Venture Capital & Angel Investing and helping brands grow tremendously. You can check out more about her at https://lindsayshearer.com, and https://marketingfunnelbreakdown.com. Lindsay & Will Robins Co-host a Podcast called Marketing Funnel Breakdown that talks about everything SEO & Online Marketing.

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The main concern of marketers around the globe is how to present their brands in the online world. And while the internet allows brands to reach out to their audience, everyone has the same opportunity to create a name for themselves, making the competition between brands fierce. The strategies listed below will give you the edge over your competitors and help you build an online presence by creating a strong image of your brand. Promote your brand When it comes to online presence, promoting your brand is crucial. Your audience needs to know who you are, what your mission is... Read more →

When you’re running your business from home, you might find it difficult to stay focused and motivated enough to get all of your work done every day. After all, it’s just you in your private space, feeling totally comfortable with no one looking over your shoulder. Unfortunately, this could take a toll on your ability to earn enough profit, so taking steps to remain focused is important. Here are a few tips to get started. Set Aside a Dedicated Office Area to Work In Rather than working on your laptop while sitting in bed or on the couch, set up... Read more →

A packed day at the office can be incredibly stressful. The fact that you can be under a lot of pressure and stress without realizing it makes the situation even worse. To maintain a balanced life and to stay healthy psychologically, you need to know how to relax after a stressful day at the office. There is certainly no shortage of ways to unwind after a long day. Finding the right ways to relax is a matter of choosing activities that work best for you personally. To help you get started, we are going to take a look at some... Read more →

Bootstrap, and be scrappy. If it’s cheaper to do it yourself and you’re capable, why not give it a shot? Image credit: Hero Images | Getty Images Andrew Medal CONTRIBUTOR Serial Entrepreneur, Digital Strategist, Web Designer, Author, Volunteer Opinions expressed by Entrepreneur contributors are their own. Building a company from scratch is no easy task. I know: I’ve done this successfully a handful of times.I also know that I’ve learned a lot about the many expenditures you have to account for, from office space and employee salaries to taxes and marketing. But, thankfully, you don’t have to do all of this alone —... Read more →

The rumors were true: Microsoft has confirmed it’s buying GitHub for a whopping $7.5 billion in an all-stock transaction. Reports first emerged last week that Microsoft was in advanced discussions to acquire the code-hosting repository, and these reports intensified over the weekend. Now we know for sure. According to Microsoft, GitHub will adhere to its “developer-first” ethos and will continue to operate independently as a platform-agnostic service. “Microsoft is a developer-first company, and by joining forces with GitHub we strengthen our commitment to developer freedom, openness, and innovation,” Microsoft CEO Satya Nadella said in a press release. “We recognize the community response we take on... Read more →

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Pop culture history can be a little light on the “history” part. It’s understandable. A juicy story about some celebrity’s stupid diet or the latest obnoxious fad will always trump boring ol’ “accuracy and truth.” But if you revisit the “official” versions of a few of these cultural milestones, you might find a few very big parts of the story missing. Like … 4 Bill Clinton’s Late-Night Sax Performance Was A Distraction From His Sex Scandal (His OTHER Sex Scandal) In 1992, Bill Clinton was facing an uphill battle against incumbent President George H. W. Bush for the highest office... Read more →

Breakups are the hardest part of any relationship. They often bring the worst in us and we end up doing things only to regret later in life. Having a massive breakdown is one of the most common side effects of a breakup. But there are better ways to deal with a breakup than throwing an emotional fit and letting your ex see you hurt yourself or even worse, just to get their attention. Focusing on the positives of that breakup will help you move on faster and heal you properly. Everyone has different ways to cope with a breakup but... Read more →

The history of blogging is quite interesting. It all began as a window to the outside world where people would express their opinions about the world. Some created blogs to share their knowledge on various topics. Over the course of time, marketers realized the potential of these types of websites, as some blogs had successfully attracted millions of visitors. These large amounts of visitors have made blogging quite a viable option for making some income on the side or even turn it into a full-time career. However, the market nowadays is quite competitive and there are quite a lot of... Read more →

Whether you’re trying to become a professional athlete or you just want to trounce the competition in your local community’s volleyball tournament, you’re eager to get better at your sport of choice. The trouble is, practice can only get you so far—if you want to keep improving indefinitely, you need to focus on training. Why Training Is Better Than Practicing Many people use the terms “training” and “practicing” interchangeably, but they’re two radically different concepts. Practicing refers to engaging in the activity, repetitively, in an effort to get the movements down and, hopefully, improve over time. Training refers to making... Read more →

Promoting the green initiatives on business and workplace can increase productivity. According to the reviews and studies in scientific literature indicates there are a lot of effects still it is challenging to gain profit. Let us first know about the green workplace. The green workplace is defined as the sensitive environment, efficient resource and socially responsible. It means from the corporate perspective that easily fits under sustainability concept. There are lots of surveys linking the sustainability of workplace and employee engagements. Now we can learn about how this green building should be? According to the LEED Green Building Council certification... Read more →

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