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Description by OLDIES.com:

In 1964, ABC launched a programming experiment, developing a prime time series similar to the daytime soap operas that were so successful. Peyton Place debuted on September 15, 1964, and was a fixture on the network's schedule for the next five years. The success of "Dallas" in the early 1980s made the prime time soap opera a staple of television programming.

From "Bare Essence" through "The Yellow Rose," this reference work details the successes and failures of 37 prime time serials that appeared on network television through 1993. For each show, there is a lengthy history that covers the character development and provides production details. That is followed by a season-by-season guide to the show, providing start and end of the season, time slot, comprehensive cast and credits, and an episode guide.

Product Description:

On September 15, 1964, ABC launched a programming experiment--a prime time series similar to the daytime soap operas that were so successful. Peyton Place became a fixture on the network's schedule for the next five years. The success of Dallas in the early 1980s made the prime time soap opera a staple of television programming. From Bare Essence through The Yellow Rose, this reference work details the successes and failures of 37 prime time serials through 1993. For each show, a lengthy history covers the character development and provides production details, and season-by-season data provide start and end of the season, time slot, comprehensive cast and credits, and an episode guide.