Now that I'm thinking about it more...how would a husband in the 1950's explain this particular problem to his wife?

"But Bill, this was to be our quiet night at home!"

"I'm sorry, Sally, but...well, how can I put this...the smell of your feminine area is offensive. After you've done my laundry, cooked dinner, and put our children in bed, could you please do something about that?"

....it should be noted that my brain is in Senseless Tangent Mode today. I'm ready for Christmas!!!

Its with a heavy heart i write these words. we have spent many happy years together. you have performed your wifely duties with the care and dedication of an obedient butler, but im afraid the time has come to part ways

the reason you see is that your vagina smells really bad. honestly it stinks. so much i am starting to believe that our beloved labrador rufus did not go and live on a farm but instead took up residency in your unmentionables where he was slowly putrified by the relentless bacterial swarms residing therin.

i have therefore elected to become a homosexual as i can no longer face being anywhere near another hairy trash can. rest assured when i am recieving swollen goods from pin striped charmer i will be thinking of you and screaming "zonite, why hath thou forsaken my wife"

wow - it's both offensive & somewhat true - I mean no-one talked about "stds" or sex or anything back then - there's no like, over-the-counter yeast meds or dr's to say if it's some STD, more washing, or a poor diet doing the damage. wow.

I find it an akward topic even today: discussing armpit sweat with a friend I work out with regularly & the pros or cons of shaving (she prefers not to & I prefer to shave) and deodorants I felt very suddenly liked we had crossed the line of "too much information" - so who would talk about bad breath or other B.O.?

And seriously, I find the idea of opening up my Lady's Housekeeping or what have you, and finding this article just so unfathomable. How times have changed! And then not, all at the same time, like you mentioned.

But seriously, what an awesome ad. I am a more complete woman now. Obviously, that is why men sniff me on busses. I thought it may have been my perfume, but OBVIOUSLY it's an indecision to tell me about this wonderful product.

And for the advertisers, peel back a foreskin sometime and take a sniff. And they like us to do what? Not unless you've showered carefully, m'dear!