What HR Should Do In the Wake of United’s PR Debacle

By now, most of us have seen the shocking video where United Airlines had an unwilling 69-year-old passenger dragged off of one of their airplanes. Many are also aware that United also recently refused to let two teenage girls fly because they were wearing leggings that violated an ancient dress code rule. And almost instantly, these negative incidences that were spread across social media cost the airline millions.