A Template for Writing a Digital Data and Analytics RFP

Last Updated August 5, 2016 by David Booth

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“We need help with our data analytics and optimization strategy, but we don’t know where to start.” At Cardinal Path, this is something we hear often. The next step for most would be to call in the outside experts. Just trying to source new or emerging talents and skills sets without having an understanding of exactly what it is you are searching for can be a major headache. The key to writing an effective RFP is to have a solid understanding of what you are looking for before you go off in search of your new partner.