Ron Jones

Articles by Ron Jones

There's been lots of hype about social media lately. But what's it mean from a business perspective? How can it help you educate potential clients or customers, or spread the word about your product or idea so that people are talking about it among themselves? Today, we'll explore the basics of social media and how to get started using it to help spread that awareness you seek.

Many newcomers are looking for some kind of accredited SEM course. But for a university to offer such course, it must be created in theory, pass through boards and deans, and be completely vetted. That can take anywhere from two to five years.

Most people agree that there should be some kinds of educational standards for SEO in place for various reasons. But the big questions surround how those standards would be created, implemented, and if or how they would be enforced.

Do SEO standards help or hinder a neophyte looking for education? Does setting standards give away industry secrets? Where do we draw the line between guidelines and policing? The idea of creating standards for learning SEO raises many questions, and leads to much debate.

The real meat and potatoes of the current standards discussion isn't necessarily what standards to employ, but whether we need -- or should even consider -- SEO standards. How can we effectively train people if we don't have basic guidelines for the industry?

If you can think of a question about search engine optimization, it's probably already been thought of, posted, and answered on a SEO forum somewhere. Here's how to find the best forums and best answers.