Code Celebrates a Decade in Digital

Within a decade, Code Computerlove <http://www.codecomputerlove.com/&gt; - founded by Tony Foggett, Louis Georgiou and Wini Tse - has gone from three twenty-somethings working from Tony's back bedroom to one of the UK's most successful and highly regarded digital agencies.

The £4.75m turnover business now employs 55 people in its stunning bespoke designed offices on Jutland Street in Manchester City Centre.
It's one of only a handful of significant players in the full service digital marketing agency category outside London, offering website design, build and management; campaign strategy and implementation,
e-marketing and media buying.

It's also won a raft of industry awards - more than 50 now - on both a national and regional level.

But it's the team's modest attitude and the agency's culture that CEO Tony Foggett is most proud of.

Foggett said: "I am often apologetic when I look at where we've come in 10 years and have to pinch myself when I take stock of the successes we've achieved. It's been an amazing decade.

"But we've never lost sight of the importance of having fun and putting 'computerlove' into what we do. Yes we're commercially minded - which is why we were voted the national number one for ROI last year - but that's not what clients love about us (well so they tell us!). We're passionate about what we do and this comes through in our creativity and strategies. Our can-do attitude and solutions-led approach is complemented by a talented team, and it's the application of this talent that really makes us stand out from other digital agencies.

Foggett went on: "We've built the business by offering sound strategic thinking and a clear understanding of the ways digital can help improve a brand's performance and profitability..oh and working a few late nights making sure that we hit client's deadlines!

"Being a digital specialist has also been a cornerstone of our success.
When digital is a bolt on, you may get a nice integrated approach, but digital needs to have a focused and longer-term strategy.

"We've also had some luck and some good advice along the way; and perhaps where others focus on being the biggest or richest in the region, we simply focus on being the best."

And the future? Foggett added: "We're continually evolving the business to stay ahead, you have to be flexible as you don't' know what's around the corner. While we think digital will remain an area of growth through the recession, we know we've got to stay focused on what we do best and provide clients with that all important magic as well as money. We are certainly looking forward to the next ten years and all the high and lows along the way."

1. Scooping our first big break with Dr Martins and producing an
amazing website for them
2. Helping HMV.com to achieve a 300% increase in online sales
3. Winning two Revolution awards consecutively, one for Hillary's
and the other for HMV
4. Growing to a £4.7m business from, pretty much, word of mouth
alone
5. Not selling out and opening a London office - proving you can be
a Top 10 national player based in Manchester
6. Maintaining our independence
7. Being voted number 1 for ROI and Technology in Revolution
magazine's client survey - we're really proud of the quality levels we continue to deliver
8. Not taking ourselves too seriously and growing up into
commercial marketers while maintaining our enthusiasm for the digital medium and insistence on doing it right
9. The people we have attracted and talent we have developed during
the past 10 years
10. Sticking to our specialism and becoming true experts in it

-ENDS-

To interview either Tony Foggett (CEO) or Andrew Davenport (MD), or for further information/photos, please call Kirsty Hunt on 07816 876091 or email Kirsty.hunt@codecomputerlove.com