There is a huge number of emails every day, many concerning topics we are least bothered about, which arrive from the numerous email address list and marketing b2b database which have our supreme presence. But tell me how many do we even open? However, there are times when a very smartly worked out one-liner beholds our attention and we cannot resist but open that mail. The one liner in question is the subject line which is overlooked in many cases.

It can be easily understood that most email recipients of your email marketing database decide whether or not to open an email based on the subject line alone. A highly enticing subject line can force the receiver to open the mail and comprehend the content and maybe even subscribe. But it’s ...