Each week we put the three best Kiwi ads from the previous week head-to-head against three international campaigns. Last week’s Ad Envy was a close race resulting in a tie between Hell Pizza’s “Kangaroo Ransom” and Burger King’s “Proud Burger”. While both fast food brands the two campaigns couldn’t be more different! With a lack of major campaigns launching in NZ this week it may be the first time the international ads take out the Friday Ad Envy. The international contenders include an Lego oil spill, underwater selfies and an apology for spamming.

Last week we saw the anti-smoking campaign “Stop before you start” take over 90% of the votes in another landslide victory for the Kiwi ads. In this week’s ad envy previous winner “What We Do In The Shadows” makes another appearance, Hell Pizza ransoms kangaroos and Burger King releases a “Proud Whopper” with a surprisingly deep message. Kiwi ads have reigned supreme for the past 5 weeks – will an international entrant take center stage this week? Don’t forget to vote for you favourite ad at the end of the post.

Last week Wellington kept up the winning streak with tourism promotion “Wellington’s Got Things” taking out the top spot. This means kiwi ads have won every Friday Envy so far! But this week there’s some tough international competition including smart technology that keeps kids safe at the beach and a print ad that reveals Iggy Pop’s love for Justin Bieber.Read more