Im beginning to become more of a fan with L.A. colors line as the quality seems to be there and very cheap in price. This gloss claims to be a sheer gloss but doesn't appear on the lips as so. It gives a nice pop of deep pink to the lips and has great staying power, not needing much reapplying compared to the average lipgloss. The texture is a bit thick but not at all sticky and no taste or smell and give a nice shine to the lips. I love this gloss and I love this color! A++