When you think of going to a conference or a trade show in New York City, what comes to mind? Walking around a cavernous exhibit space — big enough to land a 747 – to review all of the booth displays, while dodging trade exhibits and pop-up displays? Talking to exhibitors about their products or services (and taking all of the cool promo items they have on display…stress relieving ball anyone?) Trying to make conversation without glancing down at the person’s name badge too often so as to make them aware you weren’t really listening when they introduced yourself? Ha. Tasting free samples?

It’s that time of the year again folks, when event planners, marketers and communications advisors begin putting the final touches on the details for their annual investor conferences (“annual meetings”). You don’t often read too much about these meetings because of the nature of the industry…private.