AdEspresso is the most easy and intuitive Facebook Ads Management and Optimization Tool.
Using AdEspresso customers can easily split test every aspect of their Facebook Ads Campaigns, discovering which creatives and demographic targets deliver the best result.
AdEspresso Also perform conversion tracking on external websites allowing users to optimize by leads & customer acquisitions, not just CTR.

AdEspresso is currently in private beta. To test it apply on http://adespresso.com