Grand Theft Auto V - Up-n-Atom Burger

Up-n-Atom Burger is a fast food chain that made its debut in Grand Theft Auto V and is the main competitor of Burger Shot.

The company's motto is: "Once It Pings, Eat Like Kings".

The yellow atom symbol is a likely parody of the real-life west coast based In and Out burger while the company's motto is a sly nod to Burger King. The name is also a pun on the phrase "up and at 'em".