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Submitted by Anonymous (not verified) on March 19, 2018 - 2:14am

Override Title:

Catalog number:

7218.01

Subject:

BUSML

Description:

Strategies and tools for the development of successful new products. Emphasis is placed on opportunity identification, concept generation and testing, product design, and development and launch.
Prereq: MBA 6252 or 6253. Not open to students with credit