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Instagram launched personalized video feed & Will Change the Way You Use the App Forever

Instagram launched personalized video feed & Will Change the Way You Use the App Forever

Instagram launched personalized video feed & Will Change the Way You Use the App Forever

Facebook’sFB0.24% picture sharing app Instagram is updating its “Explore” section to add video channels that will appear in a feed according to users’ preferences.

Instagram wants to show you the best videos without completely destroying the sanctity of your main feed, so today it overhauled the Explore page with a slew of new video channels. Most importantly, there’s a personalized “Videos You Might Like” feed that draws from across the network. There’s also themed, hand-curated channels, like one for Coachella, and feature spotlights on specific creators, like the ones Instagram started showing in January.

You’ll find a personalized channel called 'Videos You Might Like' that collects videos from across Instagram’s global community into a seamless viewing experience," the Instagram team wrote in a blog post. "And as you scroll through the Explore grid, you may also see 'Featured' channels filled with videos on specific topics."

For those people that react to this change with a groan, Instagram is also underlining that this shouldn't drastically alter how Explore works. "It connects you to posts about your interests from people you don’t yet follow. The more you like, the better Explore gets, adjusting to your preferences and showing you more of the stuff you enjoy." And there's still the option to indicate to the app that you don't like certain posts. At least Instagram's not mucking up the primary feed with this stuff. For now it's still chronological, though we know changes are (eventually) coming there — no need to freak out just yet, though.