"The new smartphones offer stepped-up security features, super slow-motion video and a camera that can turn image into a personalised emoji. In the end, though, it was durability, speedier processing and top-quality sound that nudged the S9 and S9+ just ahead of the competition in an exceptionally crowded field," Consumer Reports said on its website.

According to Korea Times, Apple's iPhone X was placed eighth with 78 points while the iPhone 8 Plus and iPhone 8 took sixth and seventh places respectively with 79 points each.