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UX (User Experience) design trends can no longer be ignored, as organizations are pushed to provide audiences with seamless and convenient interactions. Website visitors are no longer looking to be sold products or services, but instead sold an experience. It’s safe to say there will be continued emphasis placed on UX in design, and organizations will be driven to look for unique ways to capture their audience's attention.

Visual stories have the power to transport us and make our words come to life. They may include graphs, maps, illustrations, charts or diagrams to best tell your story in a way that will help capture your audience. The best visual stories are easily digestible, memorable and evocative. By delivering a compelling narrative, your audiences will be more inclined to continue “reading on” and interact with your brand.

Nobody reads any more, at least, online. People are becoming more and more focused on visual information (obviously you are reading this!). Visuals draw greater attention and are 55% more likely to be remembered than text. This means, before you start thinking about the various features that might be nice on a new website or start drafting an RFP that asks for a “clean, modern design” (like so very many do), think about the story you want to tell.

Nonprofit organizations have critically important missions to communicate, that typically don’t match their small budgets. When it comes to discussing funds for marketing, organizations often choose to spread the work among their members instead of hiring professionals in order to save money. However, by taking these shortcuts, nonprofits often end up spending more in the long run, and are disappointed to find their efforts unsuccessful. Although it may seem they are spending more upfront, these organizations are surprised to find hiring a web design firm actually helps them cut costs in the long run.

There will come a time when you're ready to build a new brand or evolve your existing brand, and what you’ll quickly come to find out is there’s a wide range of options to choose from. While there are many important facets to growing an organization, one of the most critical is brand building. It’s important you do your homework while searching for the right fit. Choosing a branding agency can be confusing and many organizations are often left not knowing where to start.

A website is the center-point of digital marketing strategy and often the first-impression a new visitor will have on an organization. Unfortunately, simply having a web-presence is no longer enough. The average lifespan of a well-designed website is 3 to 7 years, however time alone should not be the only indicator that it is time for a website redesign. There are many other factors to consider. Here are 7 key symptoms of an aging website:

Nonprofit organizations have critically important missions to communicate, that typically don’t match their small budgets. Social media is a great way for these organizations to communicate their story, engage with supporters and get results - that’s why it’s important for nonprofits to make the most of the social media efforts.

Deciphering the complex language and nuances of web design can be overwhelming for most organizations. Here are a few important questions you should be asking to make sure you’re getting the most out of your web design agency:

We recently launched immigrantjustice.org, a useful site that acts as a source of legal help and as a library of informational resources for immigrants and attorneys. Our task was to migrate a Drupal 6 site to Drupal 8 and provide a better user experience (UX)....

The color itself is quite lovely. As is the sentiment behind its selection.
Executive Director of the Pantone Color Institute, Leatrice Eiseman, said:
“Greenery bursts forth in 2017 to provide us with the reassurance we yearn for amid a tumultuous social and political environment. Satisfying our growing...

When it comes to running and maintaining a nonprofit organization, the focus is often on the charitable work that the organization provides to the community. However, the problem is that nonprofits often struggle to convey the good that they do to the community through a...