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Podcast: Attract New Customers With Online Marketing
The SCORE Small Business Success Podcast features interviews with the best and brightest in the world of small business, covering topics such as business plans, financing, marketing, human resources, SEO, social media and more. In this podcast, Yext's Tyler Donahue explains how you...

Why Should You Care About SEO?
SEO or SEM: That is the question. Actually, both are the answer for a successful online marketing campaign. SEO (or search engine optimization) and SEM (search engine marketing) are not interchangeable terms, but used together, can boost your rankings on the search engines. SEO refers to organic...

Passion, Reality and Starting a Business
Starting a business is not easy. An entrepreneur needs to understand and express his/her passion. To do so means developing a mission statement and a plan. But that’s just the tip of the iceberg.
Starting a business also requires enthusiasm, energy, and persistence to market...

Grow Your Business with Content and Search Engine Marketing
Content Marketing Strategies for Small Business Owners
Having an online presence is an absolute must for today’s small business. But once you have that presence, what is the best way to attract customers to your site? How do you differentiate your business from the others that are...

The Future of Social Commerce: Shopping On Twitter, Pinterest and Beyond
Earlier this year, leaked images from online retailer Fancy.com showed a mock-up of a new platform called Twitter Commerce. These branded tweets, which look just like normal tweets, can be expanded to reveal a Buy button that allows consumers to make a purchase from within the Twitter app.

Protecting Your Identity
In this edition of Cyber Security for Small Business, Steve Strauss speaks with Neal O'Farrell, Identity Theft Council Founder) to learn more about how to protect social media identities of small businesses.