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(CNN)The viral video of a dresser toppling when two toddlers climb on it, with one brother helping rescue his twin, underscores a serious issue: On average, a child dies every two weeks from furniture or a television falling on them.

It's such a problem that the US Consumer Product Safety Commission has launched a national campaign called Anchor it!, recommending that furniture such as dressers and bookshelves be bolted to a wall.

"Get on top of it before they do," the agency advises. "The threat is serious, but the solution is simple."

The safety commission says there are about 33,000 emergency department-related injuries a year as a result of TV or furniture tipping over -- the majority being head injuries.

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Most furniture comes with instructions and equipment to properly bolt it down, but many consumers toss these materials out. The safety commission advises that taking an extra five minutes to use them can save a child's life.

That amounts to a child being killed by falling furniture or TVs every two weeks.

In the video that spead online this week, 2-year-old brothers Brock and Bowdy Shoff are seen climbing on the open drawers of the dresser in their room. The dresser topples over; Bowdy escapes harm while Brock gets wedged beneath the fallen dresser. Luckily, his head goes into the slot of an open drawer instead of getting banged against the floor.

Seeing his brother pinned beneath the dresser, Bowdy walks around and lifts it while Brock wiggles out, crying.

The video, which has been viewed more than 4 million times on YouTube, was captured by a nanny cam. Mother Kayli Shoff was watching it on her phone about 8:30 a.m. Friday.

Nearly 361,000 toddlers were treated in hospitals for injuries caused by falls or tip-overs from 1990 to 2010, according to a study in Academic Pediatrics.

In February, Britax recalled 676,000 B-Agile and BOB Motion strollers sold in the United States due to possible fall hazard when used as a travel system. An additional 41,100 strollers were sold in Canada and Mexico. The company had received reports of 26 injuries to children.

To help avoid injuries, parents should buckle their children into stollers and carriers and make sure they're seated, avoid hanging items from handles, make sure the stroller or carrier is appropriately sized, lock the stroller when parked and check Recalls.gov.

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Photos:Baby products aren't always safe

The American Academy of Pediatrics Safe to Sleep Campaign suggests that no soft bedding -- including bumpers -- be used in cribs. They pose a risk of suffocation, strangulation or entrapment. Mattresses should be very firm, and no toys or pillows should be used. Cribs with drop rails also should not be used. The American Academy of Pediatrics offers more guidance on how to choose a safe crib.

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Photos:Baby products aren't always safe

Soft infant and toddler carriers are designed to hold children in an upright position on a caregiver's front, back or hip. The Consumer Product Safety Commission received about 125 reports of incidents involving carriers from January 1, 1999, through July 15, 2013, and implemented new guidelines to address Infant falls, structure, fit and position issues and strap issues, stitching and seam issues.

Little Tikes recalled 540,000 toddler swings in February after reports of the swing breaking which resulted in children falling to the ground. The Consumer Product Safety Commission reported 39 injuries including 2 broken arms.

"I just saw the dresser had fallen down -- and no kids to be seen," she told CNN's "New Day" on Thursday. "So I jump out of bed."

When she burst into her boys' bedroom, they were "just quietly playing in their room in the corner," she said.

The parents weren't exactly sure what had happened at that point. Father Ricky Shoff immediately pulled up the video to watch the entire incident.

"My heart dropped, as you can imagine," he said.

But his heart swelled when he saw Bowdy lift the dresser to help his brother. "He's pretty tough," Ricky Shoff said.

The two searched Brock for any injuries and couldn't believe he wasn't hurt, acknowledging how fortunate he was. "Not even scratched," the father said.

The parents waited a few days before posting the video online, "because it's hard to watch," Kayli Shoff said.

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The father posted the video on his Facebook page, and it immediately took off.

Many parents have reached out to the Shoffs, saying they have bolted down their furniture since watching the video. "That's the first thing we did, obviously, the second this happened," Ricky Shoff said. "I got all my tools out and did it, put it up on the walls."

And that's their message, much like that of the Consumer Product Safety Commission's campaign: Anchor it.