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Blanco is the son of Cuban folklorist and artist Alfonso Zerquera and his wife Mercedes Blanco. He grew up in Beirut and Madrid. When Roberto was two, his mother died. After finishing school he began to study medicine in Madrid, but quit after two semesters.

In 1969, Blanco won the German "Schlager-Festspiele" with his song Heute so, morgen so (Today Like This, Tomorrow Like This). Following that, Blanco recorded a number of hit albums. His music career peaked in 1972 with Ein bisschen Spass muss sein (A Little Fun Is Mandatory) and Der Puppenspieler von Mexiko (The Puppeteer of Mexico).[1] Since then he has appeared on numerous music and variety TV shows, most frequently on ZDF's Hitparade.