New Signage to Connect Shoppers with Cause

Thanks to the Sunshine Coast Council’s grants program, some of our Bloomhill Op shops are soon to display new awareness signage to connect shoppers with the Sunshine Coast charity behind the Op Shop chain.

The new awareness signs are the brain child of Lyn Mills, Bloomhill Op Shop Manager Nambour. Lyn recognised a need to help shoppers better understand that their purchase goes directly towards helping people on the Sunshine Coast diagnosed with cancer (including their families and carers) - to access medical, psychological, physical and emotional support at Bloomhill’s Wellness Centre in Buderim.

While there is welcome news that across all cancer types the average relative survival rate past the ﬁve-year mark is 70% – the truth of the matter is that cancer survivorship is hard. Treatment costs are expensive and increasing, and loving and supportive networks are not always available or easily accessible. This is where Bloomhill plays and important role within the Sunshine Coast community by providing cancer care and support when it is needed most.

It is hoped that by placing awareness signs in the Op Shop windows, passers-by will become better informed of the full range of Bloomhill’s services should they themselves, or someone they know, be in need of cancer care and support.

As a not for proﬁt charity Bloomhill relies entirely on the generosity of others, with revenue generated from Op Shop sales making up over 75% of its annual income. Despite over 21 years of service to the community, Bloomhill and its range of community services remain largely unknown or misunderstood by shoppers purchasing its pre-loved goods.

The new awareness signage oﬀers an opportunity to connect people with Bloomhill’s client services, opening a dialogue for sunshine coast residents living with or alongside someone with cancer to feel empowered to reach out and access support at the Wellness Centre.

The signage also offers an opportunity for individuals or businesses to reach out to partner or collaborate with Bloomhill on priority projects - through the provision of in-kind goods and services or ﬁnancial support. Or for people seeking a meaningful way to give their time back to the Sunshine Coast to seek a sense of purpose and place among our Bloomhill 450+ strong volunteer family.

This project is proudly supported by Sunshine Coast Council’s grants program. Thank you also to Paul Morton and the team at Push Productions for the design, print and installation of the signs.

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When I volunteered at Bloomhill I hadn’t intended to offer the skills I’d honed during my working career. I wanted a break. I fancied the bustle of an Op Shop – surrounded by all sorts of goodies, helping customers and seeking out Op Shop finds to take home. Three months later and this has all changed! Jan Richards shares her story of how she came to be using her journalism skills to support Bloomhill.

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