Keyword Density – Number of the desired keyword for which you are ranking comes in the article. try to limit it to 1-3 %. don’t stuff your articles with keywords. If you do so, you can be penalized by Google.

ALT Attribute – Try to use the desired keyword in the every alt attribute of the images included in the article.

Internal Linking – It refers to the number of links made to the next pages of the same blog/website. nowadays this also pays a key role in SEO.

Heading Tags – Try to include your keyword in every headings and subheading of your blog post, as when Google robots crawl your web pages this will increase the chance of higher rankings.

Off-Page SEO

Off-page, SEO refers to techniques that can be used to improve the position of a website in the search engine results page (SERPs). Many people associate off-page SEO with link building but it is not only that.

Please don’t mix link building with off page SEO, there are a bunch of other things that are included in off page SEO.

Building authority in google and having a better branding is also a part of off page SEO, having connections with other fellow bloggers in your niche and related niche is also a kind of off page SEO.

Let me tell you some Don’ts

Don’t comment for the sake of building backlink

Don’t guest post for links.

Never Spam for links.

Don’t buy links.

All you have to do is to provide VALUE, This way you can build a great authority and can make your brand more powerful & Emphasizing.

Be a little natural buddy, don’t be hype. everything will be great . just do your work effectively.

This was a real quick intro about SEO & its types.

By now, you must have got a little idea about Search Engine Optimization.

Now Let’s learn How you can be benefitted by Search Engine Optimization?

Scope & Advantages Of Search Engine Optimization

Do you know Google receives 40,000 searches every second which sums up to 3.5 billion searched every day?

Recently On 1 Aug, There was a Code Update in Google Algorithm. ( According To Sources )

SEO increases your brand awareness and equity

You need to forget the traditional way of marketing your business.

It’s 2018 And SEO is the best way to market your blog among the most targetted users who are more likely to convert.

But keeping conversions aside, They will only buy when they’ll know about your brand. SEO can make people aware of your brand. This will help you to build brand awareness & equity.

SEO increases the value of your business

It’s 2018 and the Internet is the best marketplace for your business. If you are successful in building a stronger online presence. Boom!!! You’ll have a great business online.

You can make more out of your business than you make while working with the traditional offline methods.

Here, Search Engine Optimization will help you to build your presence stronger on the web.

SEO improves the speed of your website

Acc to Google, They give high preference to the sites who are responsive and have less loading time. It means site loading time is also a ranking factor.

So, If you are working on SEO of your blog then you need to improve the speed of the site.

Everyone loves high-speed sites & Google works solely for its users.

SEO traffic is the real deal

The real deal is SEO traffic. The users who are visiting your sites are not coming for fun. They have problems and are looking for a solution. They clicked and landed on your site for a real solution and they are actionable.

Means if you’ll sell them something that can solve their problems then it’ll be a win-win situation for both you & the user.

All you need is to add value. As long as you add value, and understand your customers, you will have much success with SEO.

SEO will help you stand out

Out of millions of indexed web pages on the web, Search Engine Optimization will help you to stand apart from all those websites.

You’ll be given more priority, more authority by a proper SEO.

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About The Author

Howdy Geeks,
I'm Aditya, a young passionate blogger, entrepreneur & digital marketer from India. Living a Digital Life since 2014, I'm also a freelance content writer and A Travel Freak
Get me On FacebookInstagram

2 Comments

mukesh

Hello Aditya,

Fantastic blog for beginners. I am also a beginner at SEO your blog is very informative for me.

About Author

Aditya

Howdy Geeks, I'm Aditya, a young passionate blogger, entrepreneur & digital marketer from India. Living a Digital Life since 2014, I'm also a freelance content writer and A Travel Freak Get me On FacebookInstagram