Celebs swarmed Park City, Utah for the 2013 Sundance Film Festival. While many were there to promote new films, they also hit the slopes for some fun in the snow, stopped by the suites for some shopping or stopped by the many parties.

Los Angeles invaded snowy Park City with a pop-up of hotspot Hyde Lounge at the Masterson brothers' bar, Downstairs. The pop-up hosted many celeb filled events throughout Sundance including the Oakley Learn to Ride in Collaboration with New Era where attendees including Alessandra Ambrosio were fitted head to toe in Oakley and New Era gear and fueled up on Cream of Wheat and vitamin packed Emergen-C before a day on the mountain with Oakley pro-athletes. On Friday night Mekai Phifer, Aldis Hodge and bar owner Chris Masterson stopped by while Saturday night was hosted by Adrian Grenier who even jumped in the DJ booth. Alessandra Ambrosio arrived with hubby Jamie Mazur, while Shailene Woodley got up cozy with "White Bird" costar Shiloh Fernandez on the dance floor. Rookie quarterback Andrew Luck showed up with a group of NFL players who worked the room and danced till 2 a.m. Ben Savage and Brian Geraghty stopped by both nights and sipped on Belvedere cocktails. Lil Jon celebrated his birthday over tequila shots with Sal Masakela, Cisco Adler, Skylar Grey and Kate Voegele.

At Lil Charlie's Underground Lounge, Camp Freddy Band performed covers of classic bands including the Rolling Stone and Oasis.They were joined onstage by Sugar Ray's lead singer, Mark McGrath to perform a few hits. Adrian Grenier stopped by Lil Charlie's Lounge where he picked up a few necklaces from Sara Horne Jewelry's new men's line right after taking advantage of the slopes. Lil Jon also stopped by enjoying the Hookah Portable booth.

Red Touch Media hosted the "jOBS" screening after party at the pop-up Nur Khan Presents NK. The after party was attended by Ashton Kutcher who stars as Apple Inc. luminary Steve Jobs. Also in attendance were "jOBS" actors Josh Gad and Ahna O'Reilly who joined director Joshua Michael Stern.