This video — the latest from the brilliant Mavericks marketing team — isn’t going to make a lot of sense unless you wasted a significant portion of your youth playing Mike Tyson’s Punch Out. (You still can!)

Body blow. Body blow.

Tyson Chandler is playing along — and it says something about where he now falls in the hearts of Mavericks fans that’s he’s got his own in-house ad. (via Rob Mahoney at The Two Man Game)