While other MediaPost newsletters and articles remain free to all ... our new Research Intelligencer service is reserved for paid subscribers ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights from Joe Mandese, Editor in Chief.

Commentary

Football Player's New Reality: 'The Cromarties' On USA

The incredible thing
about this new reality show on USA Network about an NFL star’s family is that TV is still making shows like this.

The show is “The Cromarties,” featuring NFLer Antonio
Cromartie (currently a non-active free agent), his wife Terricka and their five children. The show premieres Thursday night on USA Network.

A dizzying array of these celebrity family shows --
dozens and dozens of them -- have come and gone over the last 15 years.

Many of them were shockingly short-lived -- “Growing Up Twisted,” featuring the family of Twisted Sister
rocker Dee Snider; “The Hasselhoffs” (David Hasselhoff and his daughters); and “Sinbad: It's Just Family,” featuring the one-named comedian -- to name just three of them.

A few of them lasted more than a few seasons or at the very least, they are not forgotten. “The Osbournes” and “Keeping Up with the Kardashians” come to mind.

advertisement

advertisement

There
are many such shows still on TV too -- shows featuring celebrities or pseudo-celebrities or non-celebrities who become celebrities (at least minor ones) because of their reality shows.

Basic
cable is still full of these shows. If you are like me, you see the titles all the time as you graze by various cable channels such as VH1, Bravo and others.

You might even wonder about them
as you pass them by. “Love & Hip Hop”? What on earth is that? “Vanderpump Rules”? Who is this Vanderpump and why is this person's reality show always on?

There's
even a show called “Larrymania” on NBC-owned Universo (a Spanish-language and bilingual network) about a Mexican singer-songwriter named Larry Hernandez (I just looked it up). It's one of
those shows whose title appears so frequently that it too seems as if it is always on.

Every time I encounter this title, I immediately think of Larry Fine of the Three Stooges -- the only
Larry I've ever felt even faintly maniacal about. Not to denigrate “Larrymania,” however -- the show is in its sixth season, which means it must be popular.

For its part, USA
Network has one other family reality show currently -- “Chrisley Knows Best,” about the family of Todd Chrisley, an outspoken, wealthy South Carolinian.

On USA, the decidedly
lighthearted “Chrisley” and now “The Cromarties” are vastly outnumbered by the network’s ever-expanding stable of “edgy” (translation: depressing) dramas such
as “Mr. Robot,” “The Sinner” and the new “Damnation” to name a few.

Whether the dark skies of USA will brighten with the addition of “The
Cromarties” is anybody’s guess. On the show, the Cromarties certainly give it their all.

In the series premiere which USA provided for preview, Antonio is seen at home with his
wife as he participates in the care and management of their five young children.

Fun fact: Cromartie, who comes from a family of NFL players, has a total of 14 children, nine of whom do not
seem to be a part of this show.

He and Terricka are expecting a sixth child, who is due any minute. In the show, the two discuss the possibility of “home-birthing” the child with
the help of two midwives who pay a consultation visit to their New Jersey mansion to spell out how this home-birth will work.

This sparked an idea for a new reality show -- “Real
Midwives of New Jersey.” If anyone takes up this idea, please do not forget to give me credit, and also money.

Also on the premiere episode of “The Cromarties,” Antonio is
assigned the task of organizing a backyard birthday party for their young son named Jersey.

Among the challenges: Making sure that the party is not threatened by black bears, which are
prevalent in the neighborhood. Antonio has a solution, however -- filling a spray bottle with his own urine and then “marking his territory” on the backyard's trees and shrubbery. Spoiler
alert: No bears intruded on this party.

What does the future hold for “The Cromarties”? Who knows? If it can draw an audience, perhaps it will hang in there and become for many of
us another ubiquitous title for us to wonder about as we graze past.