Jasmin Sehra: The Voice of a Culture Creative

“The creative culture is my blood” states British Sikh artist, painter, and radio show host, Jasmin Sehra. Growing up, she was surrounded by a family that was filled with musicians and artists, who always encouraged creativity. Since she grew up in such a flourishing environment, she finds herself drawing from the cultures that she is around and thus inspired by. For Jasmin, the hard work she spends creating unique pieces of work has truly transformed into ‘heart work.’

Jasmin Sehra wearing handcrafted Kyra & VirImage Credit: Jasmin Sehra

With multiple techniques now under her belt, from her experience and time in school, Jasmin decided it was time to get her work out there, which is when she created her Bollyhood series. This series “illustrates empowering and positive messages and the Paradise Girl typography series one, which focuses on self love and the empowerment of self and is inspired by not only inspirational women in my life, but also how journaling and writing allowed me to find confidence in speaking up loud about mental health as well. It's a series to empower, unite and connect, forming a worldwide sisterhood.” Jasmin’s brand is all about embracing and flourishing and having the strength and confidence in self and mind, while also stepping out of your comfort zone.

Jasmin Sehra wearing handcrafted Kyra & VirImage Credit: Jasmin Sehra

Jasmin wants people to understand that breaking the barriers is the best thing you can do for yourself and the community. For her it’s all about growth. Growing creatively, growing personally, growing emotionally, and growing in your pursuits. More recently, Jasmin has been able to step out out of her routine by pairing with brands like Nike London, BBC Three, and London Fashion Weekend Festival. While pairing with brands like this, Jasmin has began speaking out and taking stances on issues that are usually assumed to be taboo or unspoken about in your community. Jasmin is starting to take advantage of the presence and voice that she does have in her community. She has joined panels that talk about self love and self expressions and digging into topics like colorism. Jasmin knows that having a presence that reaches so many people is not to be taken lightly and thus uses her voice and her art to portray social issues for change.