Atlanta-based Bounce claims to be the first TV network designed and programmed for African-Americans. It says it takes the allegations against Cosby "seriously," but says its research shows African-Americans "see a distinction between Bill Cosby, the man, and the iconic TV character Cliff Huxtable."

The announcement has drawn criticism from some, including Judd Apatow. The director and producer tweeted Tuesday, "Presenting a violent rapist to viewers like he is a lovable dad is inappropriate."

In July 2015, Bounce pulled reruns of the comedian's CBS sitcom Cosby. Other networks — including TV Land and Centric — dropped The Cosby Show after the sexual assault allegations began in 2014.

The 79-year-old Cosby has pleaded not guilty to the sexual assault charge in Pennsylvania, where he is scheduled to go on trial by June. He has also denied some of the allegations of unwanted sexual contact from dozens of other women.