Galaxy S5, Gear Fit Redefine How Innovation Enhances Our Lives

Following the introduction of the Gear 2 and Gear 2 Neo, Samsung Electronics announced the fifth generation of the Galaxy S series, the Galaxy S5, as well as the Gear Fit, the industry’s first curved, Super AMOLED wearable device.

The new Galaxy S5 offers consumers a redefined experience with innovation of essential features for day-to-day use, while the Gear Fit offers unmatched convenience of Samsung Gear technology with the most comprehensive fitness tools available, empowering consumers stay physically active without sacrificing personal style or mobile connectivity.

“With the Galaxy S5, Samsung is going back to basics to focus on delivering the capabilities that matter most to our consumers,” said JK Shin, President and Head of IT & Mobile Communications Division at Samsung. “Consumers are looking for mobile tools that inspire and support them as they improve their everyday lives.

The Galaxy S5 represents an iconic design with essential and useful features to focus on delivering the ultimate smartphone on the market today through people inspired innovation.”

Blending iconic Samsung design with modern trends to appeal to a range of consumer tastes and interests, the Galaxy S5 features a perforated pattern on the back cover creating a modern glam look. Its new sleek, contoured shape comes in an array of vivid colors, including charcoal Black, shimmery White, electric Blue and copper Gold, to complement the style of the individual consumer.

You can find full specs of the new phone here on Samsung Electronics’ official global blog, Samsung Tomorrow. The device will be available globally through Samsung’s retail channels, e-commerce and carriers in April.

As for the Gear Fit, whether used as a standalone or companion device, it puts people in charge of their personal and active lives while staying connected so they never miss a moment. It was designed to comfortably contour to consumers’ wrists while offering a vivid Super AMOLED display.

“Samsung understands that the next generation of wearable mobile solutions must directly reflect of the diverse interests and needs of consumers,” according to Mr. Shin. “In response, our Gear product portfolio continues to expand with unique devices for a wide range of lifestyles, including the new Gear Fit designed to help those consumers striving to live more fit and active lives without sacrificing their own personal style or their ability to stay connected on the go.”

It provides much more than an everyday fitness band, keeping consumers up to date instant notifications from Galaxy smartphones such as incoming calls, emails, SMS, alarm, S-planner, 3rd party apps while consumers are on the move so they can stay connected. Changeable straps in Black, Orange and Mocha Grey will let users express their individual style, changing the look of the Gear Fit to match their outfit or mood for any type of activity.

The sleek new Samsung Gear Fit provides the superior connectivity benefits of Samsung wearable technology with a custom, real time fitness coaching to provide unique, personalized advice and workout recommendations. It will be available globally starting from April.

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About Samsung

Samsung is a global corporate encompassing diverse businesses ranging from electronics, construction, finance and more. Founded in 1938, Samsung has worked to make a better world through our products and services. With 2014 net sales of 303 trillion Korean won, Samsung is also spearheading efforts to bring innovations in clean energy, healthcare and biotechnology. Please visit www.samsung.com for more.