Commonwealth magazine dissects RPR

27Apr2010

Posted by VAR

Is it the biggest thing to hit real estate since the MLS? We’re talking, of course, about NAR’s groundbreaking Realtors® Property Resource (RPR) initiative, and it’s definitely got some people concerned. A project this ambitious is bound to ruffle a few feathers.

But just as many (if not more) are giddy with excitement about RPR. They’re eager to use the new resource to set them apart from non-Realtors® (and those Realtors® who choose not to use it).

That’s why the latest edition of Commonwealth is here: to explain this groundbreaking new program and let you know how your business could benefit and how it will change.

Flip it open to page 18 to see what all the fuss is about. While you’re there, turn to page 28 to read up on a new VAR project called the Virginia Home Sales Dashboard which aims to put help your local association and VAR provide authoritative information on demand to the media, government, and other stakeholders at a moment’s notice. It’s one of VAR’s six major initiatives this year.

Not a VAR member? The state Realtor® Associations in Ohio and Arizona have already been granted permission to reprint the RPR article. Contact us if your association would like to request reprint rights, too.