Online Marketing Category

In the previous article we have discussed about the Data Envelopment Analysis technique and we have seen how it can be used as an effective non-parametric ranking algorithm. In this blog post we will develop an implementation of Data Envelopment Analysis in JAVA and we will use it to evaluate the Social Media Popularity of […]

In this article we will discuss how you can build easily a simple Facebook Sentiment Analysis tool capable of classifying public posts (both from users and from pages) as positive, negative and neutral. We are going to use Facebook’s Graph API Search and the Datumbox API 1.0v. Similar to the Twitter Sentiment Analysis tool that […]

In this article we will show how you can build a simple Sentiment Analysis tool which classifies tweets as positive, negative or neutral by using the Twitter REST API 1.1v and the Datumbox API 1.0v. Even though the examples will be given in PHP, you can very easily build your own tools in the computer […]