Nordstrom Prepares for GTA Launch with Several Store Events

It’s less than a month until Nordstrom enters the Greater Toronto Area (GTA) with the first of three confirmed store locations. In anticipation of the opening of its first location at CF Toronto Eaton Centre on Friday, September 16, Nordstrom is hosting a number of initiatives, including an event where attendees can see the Eaton Centre flagship a full week before it officially opens to the public.

This week, Nordstrom launched the ‘Nordstrom Traveling Jamvan‘, with timing and locations changing each week. The van features live video on the exterior, a photobooth GIF experience, and local artist Diana Lynn VanderMeulen on site customizing complimentary tote bags. It will be driving throughout the city during the week and parked at large-scale, community events on weekends between August 13 and October 1. Follow @NordstromEaton and @NordstromYKD on Twitter, as Nordstrom will be live tweeting on location each weekend.