How Jeffry8136 started their logo design journey

Company name

The Palmer & Adams Agency

Overview

We are an Insurance and Financial Services agency. We are a small (5) team with 40+ plus years experience in our field. This agency was founded in 2007 and we have not had a professional logo previously.

We desire a logo that instills confidence in the experience have, insight we provide and commitment we have to our clients. Obviously, we are in a field where honesty and integrity are vital to success. Based on our location (follows), we are somewhat conservative (personality, not necessarily politically) by nature and we feel our clients and potential clients value this quality.

We used the slogan "Insurance and Financial Solutions" in some our advertising and would like to incorporate it in our logo if possible (ideas)?

Tell us a bit about who you are and the people you reach

We are located in the southern part of the state of Georgia, USA.

Our market is typically reserved "small town" type people.

Demographically, we serve a market of around 100,000 people within 50 miles of our office.

Requirements

Font - We like simple, bold, classic. Would like to incorporate "Insurance and Financial Solutions" if possible.

Would like to incorporate a symbol to instills thoughts of the guidance and direction we provide.

No dollar signs ($) or other money symbols.

Color - Like colors in the green, gold family. Or blue, gray family. No red.

White or off-white against a backgroud is good.
Other than red, we are somewhat flexible and open to ideas!!