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Fresh out of the molding process, this frame is ready for finishing and painting

(Jason Sumner)

Parlee use custom rubber lined molds, which permit slight changes to tube angles. This allows the creation of custom geometry using carbon fiber, one of the more tricky tasks in the bike building business

(Jason Sumner)

A frame is lightly sanded in preparation for painting

(Jason Sumner)

Custom selected clear coat being applied to a Parlee Z1 road frame. Purchasers of any Parlee frame (stock or custom) can choose from 40 paint colors and over a million color combinations

(Jason Sumner)

Many color choices to choose from. You can mix and match online using Parlee’s custom paint picker

(Jason Sumner)

A worker cuts out the Bob Parlee signature decal for placement on the chainstay

(Jason Sumner)

Freshly painted Parlee Z1 custom road frame

(Jason Sumner)

Applying decals, which are also fully customizable

(Jason Sumner)

A final quality control check comparison between customer order form and actual frame is performed before the bike is shipped

(Jason Sumner)

Bubble wrapping in preparation for shipping

(Jason Sumner)

Some customers opt for a more stealthy logo look

(Jason Sumner)

Frames ready for shipping

(Jason Sumner)

Besides road, cross and time trial frames, Parlee also make carbon fiber front derailleur clamps, which are designed to be lighter and more secure by moving the clamping force away from the seat tube

Fresh out of the molding process, this frame is ready for finishing and painting

(Jason Sumner)

Parlee use custom rubber lined molds, which permit slight changes to tube angles. This allows the creation of custom geometry using carbon fiber, one of the more tricky tasks in the bike building business

(Jason Sumner)

A frame is lightly sanded in preparation for painting

(Jason Sumner)

Custom selected clear coat being applied to a Parlee Z1 road frame. Purchasers of any Parlee frame (stock or custom) can choose from 40 paint colors and over a million color combinations

(Jason Sumner)

Many color choices to choose from. You can mix and match online using Parlee’s custom paint picker

(Jason Sumner)

A worker cuts out the Bob Parlee signature decal for placement on the chainstay

(Jason Sumner)

Freshly painted Parlee Z1 custom road frame

(Jason Sumner)

Applying decals, which are also fully customizable

(Jason Sumner)

A final quality control check comparison between customer order form and actual frame is performed before the bike is shipped

(Jason Sumner)

Bubble wrapping in preparation for shipping

(Jason Sumner)

Some customers opt for a more stealthy logo look

(Jason Sumner)

Frames ready for shipping

(Jason Sumner)

Besides road, cross and time trial frames, Parlee also make carbon fiber front derailleur clamps, which are designed to be lighter and more secure by moving the clamping force away from the seat tube

The lower floors' rounded red wall is an artifact of the building’s former purpose: home to a railway turntable. Two separate tracks still run just east of the building

(Jason Sumner)

The new Parlee headquarters sits on the right side of the tracks

(Jason Sumner)

Bob Parlee with wife Isabel, who runs the small company’s day-to-day operations

(Jason Sumner)

Parlee Cycles have come a long way from their humble beginnings in 2001. What began as a one-man operation producing a single frame has grown into a thriving custom bike-building business that employs 15-20 people, depending on the season. In 2012, Parlee will offer 11 frames in their expanding product line that now includes road, time trial, cyclo-cross and touring models.

Further evidence of the company's growth is on display at Parlee's world headquarters in Beverly, Massachusetts; actually, the evidence is the headquarters. After spending their first eight years in smaller, cramped quarters down the road in Peabody, Parlee relocated to their present home two summers ago. The new 15,000sq ft building is roughly twice the size of the company’s former base and includes a pair of state-of-the-art paint booths that can hold up to four painters at a time.

More light and more room were the drivers for Parlee’s 2010 move into a new facility. The building is 15,000sq ft, roughly double the size of their former home

Despite the company’s growth – and accompanying success – founder Bob Parlee stresses that his operation remains true to its roots. “We'll always maintain our ability to be nimble and build new product,” he says from behind his desk in the modest office he shares with his wife Isabel, who runs the company’s day-to-day operations.

“We’re a bunch of real people and that allows us to be fairly responsive to our customers,” Isabel adds. “Even with our stock bikes, we feel like you can get a fabulous bike that’s not just crammed out by a bunch of machines and picked off a shelf. The goal is to design bikes to exacting criteria and standards so you're always getting something of quality.”

Bob Parlee with wife Isabel, who runs the small company’s day-to-day operations

BikeRadar took a tour of the new facility. Check out our image gallery and the video below for a peek behind the scenes.