Over the past few years BuzzFeed has become the largest digital media network in the world, operating globally across multiple platforms including Facebook, YouTube, Snapchat, Instagram in addition to its own website and multiple apps. While the network is fuelled by content generated from hundreds of creators around the world, it is supported and powered by a world class technology and infrastructure team that supports massive data collection, analysis, and productization. In his talk Lotan will discuss how data science, machine learning and neural networks are used across the company to power decisions, analyze audiences, run forecasts, and build powerful tools.