Apple Wants Siri to Be More Like Google Now

Reddit Email Print Reprint NEW YORK (TheStreet) — As Apple (AAPL – Get Report) continues to add artificial intelligence companies seemingly weekly, there appears to be one primary reason. Apple wants Siri to step forward and continue to play an even bigger central role across all Apple products. Apple updated and added features to the latest iPhone and the newly designed Apple TV. Yet when compared to Alphabet’s (GOOG – Get Report) (GOOGL – Get Report) Google Now, which taps in to all the data you have surprisingly shared with Google over the years, Siri is far less helpful today in suggesting information that might be useful to you. You have to open up Siri, whereas Google Now tends to suggest helpful information to you before you need it. In…