How We Help Your Business?

Our SEO Experts will Fully Analyze your Website

We are a Fort Lauderdale SEO company with over ten years of experience helping companies rise
in the search rankings of Google so that they get noticed by a wide range of people. People
who could become potential clients.

Our expertise in SEO techniques, web design, website management, and content creation means
that we can give your company the best shot of steadily climbing in the Google rankings.
That means more people will visit your site and our top-notch design and content will ensure
that they stick around. That gives you a much higher chance of turning visitors into clients
and more clients are always great for business. So when you are ready to kick your business
into overdrive, give the Fort Lauderdale SEO experts at On The Map Marketing a call. We will
be happy to work with you to give your company the boost that it needs.

Keyword Research For SEO Done By Our Specialists

The way that top-ranked websites show up first is like this; whenever you look for a search
term, Google sends out
bots (also called crawlers or spiders), which are really just programs, to search for
websites that match what you
are looking for. They then return the results that they believe are most relevant and useful
to you. The search
terms that people enter contain keywords that search engines look for when returning
results. So naturally, the bots
will find the websites with the most relevant keywords and show those results to the user.
Keyword optimization
means that we do research to find the most sought-after search terms related to your
business and your location and
then incorporate them seamlessly and organically throughout the content of your website. The
more often the relevant
keywords show up in your content, the more likely it is that your website will come up when
people search for those
keywords.

Full Website On-Site Optimizations

It doesn’t matter how many keywords we put on your website if it runs like a car with
half of its tires
missing. Your website needs to be as smooth as silk if you want people to stick around when
they visit it. That
means a lot of different things, fast load speeds being one of them. Nobody wants to sit
around twiddling their
thumbs as they agonizingly wait for a website to load, even if that loading time is just a
few seconds. Most people
will simply leave that website never to return. Our Fort Lauderdale SEO company will ensure
that your
website’s load speed is practically instantaneous, no waiting around required.

Your website must also be optimized for different devices as well. People spend a lot of time
browsing the web on
their phones and tablets and your website should work just as well on those devices as it
does on a PC or laptop.
That means fast load times on those devices of course, but also that the display and
navigation should feel
comfortable on them as well.

Accessibility is another important optimization factor when it comes to websites because
people with visual, aural,
or motor impairments should be able to access all the content of your website without any
problems. That means using
techniques like the ability to increase the font size, text to speech availability, and
more. Your website may be
the only way many people can access your business so it should be open and available to all.

Security is also a big deal of course as any of the latest hacking scandals in the news will
surely remind you. That
is why we ensure that the valuable data of you and your clients is protected using the
latest security protocols. We
can protect you against ransomware, malware, and other online threats to your security. That
will give you and your
clients the confidence that their precious information will not be stolen and disseminated.

Niche Specific Link Building Outreach

This is another method that helps to get your website noticed. When the search engine’s
bots look for relevant
websites related to your search, one of the criteria they consider is the authority of that
website. Think of it as
getting an injury diagnosis from a qualified doctor as opposed to some random guy on the
street. The bots are
looking for the website equivalent of that qualified doctor because those websites are more
authoritative and
therefore more relevant to the user.

One way of building authority is via link building. This is done in two different ways; one
of them is by having
other unrelated and unaffiliated websites link back to yours. We do this by having our
writers create articles with
hyperlinks to your site. Those articles are then sent to other websites and when the search
engine realizes that
there are several websites that link back to yours, it helps to establish your site as an
authoritative presence on
that particular subject.

The other way to establish authority is by linking to well-known sites that are not in any
competition with yours.
That means government agencies, news organizations, and so on. Linking to established,
authoritative sites has a
halo effect where their authority reflects back on your site.

Fully Optimized Custom Content For Your Business: Content is King!

If you want people to stay on your site when they visit— and you do, then you need
great content. A flashy
design is fun to look at but that doesn’t matter if there is no substance to back it
up. That is where content
comes in. Engaging meaningful content will keep visitors on your website and the longer they
stay, the higher the
chance that they will actually use your services.

Our content writers perform thorough research into the industry that they are writing about
to make sure that the
content is meaningful and interesting to the reader. No one can be an expert on everything,
which is why the
research is so important. Our writers find all of the most authoritative sources and go over
them with a
fine-toothed comb in order to extract the information that your readers will need. They then
incorporate that
information along with the keyword research our Fort Lauderdale SEO team conducted to create
the best possible
content for your site. Content that keeps visitors informed and engaged.

Customized Reporting Made Just For You

Once we start your SEO campaign, we need to know what works and what needs improving and the
only way we can know
that is with data and the way we get that data is by using the latest analytic and reporting
tools. We use these
tools to measure important factors like search engine rankings, web traffic, and bounce
rates. If you don’t
understand some of those terms, you just need to know that they are all measurements of user
engagement.

We closely monitor them to examine what works and what needs improvement so that we can
quickly adjust. An SEO
campaign is a constant journey of self-improvement and data is the best way to make those
improvements.

Why Choose our Fort Lauderdale SEO Services?

Fort Lauderdale is well on its way to becoming one of the top business hubs in all of Florida and it’s
not hard to see
why. The low cost of real estate relative to the rest of the state and the pleasant weather and climate
make it a great
location for any established business or eager, ambitious start-up. That is why several commercial and
residential
investors have made Fort Lauderdale their destination of choice. In fact, a little over 123 companies
have either
relocated to Broward or expanded into the greater Fort Lauderdale area. So anyone who wants to start,
expand, or
relocate their company could do a whole lot worse, and not much better than Fort Lauderdale. Likewise,
anyone who wants
an SEO company to help get that business noticed could do a whole lot worse, and not much better than On
The Map
Marketing.

SEO Experts with over 10 years in the Industry!

You’ve seen the term SEO a lot so far, so we should let you know what it actually means.
SEO means Search
Engine Optimization and it involves a number of different techniques that help the website climb
up Google’s
SERP (search engine results page), with the ultimate goal being to land you at the top of page
one. Anytime someone
searches for something on the web, they are likely to only look at the results that show up on
the first page, which
is why you want to get there. The method Google uses to select those results is an arcane
process that no one
outside of Google knows about.

However, over the years, many people have discovered techniques that have proven to be
successful. On The Map
Marketing has several Fort Lauderdale SEO experts who are well-versed in those effective and
efficacious techniques
and will use them to get more eyeballs on your website by getting it to rank higher on
Google’s SERP. Our Fort
Lauderdale SEO experts have been doing that for over ten years for a number of different
companies in a wide variety
of industries. So if you think your company is too niche or exotic for a successful SEO
campaign, it isn’t. No
matter the client, no matter the company, we can create an SEO campaign perfectly suited for
them.

All Work Done In-House

Many SEO companies will outsource some of their work to outside companies in order to cut costs.
However, this can
complicate communication among the different departments. That means making even slight
adjustments can be a complex
affair as the request has to go back and forth through several channels. That can slow down the
entire process and
prolong the campaign.

At On The Map Marketing, all of the work is done in-house so communication is swift and
efficient. If something needs
to be changed, then the person making the request can just pop into the office of the one
responsible for those
changes, no complicated bureaucracy required. That means your SEO campaign will not get slowed
down or sidetracked
because of communication issues. It also means that we are flexible and agile enough to promptly
nip any problems in
the bud and quickly make adjustments when needed.

Tracked Data

Your SEO campaign doesn’t end once your website is complete because we use data-tracking
tools to learn what is
working and what needs to be changed. We share those reports with you so that you can keep
updated on the progress
of your web site. You will know how many visitors you get, how long they stayed on your site,
and how much your
search engine ranking has improved. This information is useful for us and for our clients since
it allows all of us
to make any necessary changes and/or improvements where necessary. Once you gain a better
understanding of your
clientele, you can customize your approach to serve them in the best way possible.

Consistent Results!

There is (supposedly) an old Swahili proverb that states, “A good thing sells itself but a
bad thing
advertises.” There is a 95% chance that this is probably not an actual Swahili proverb but
the gist of it is
true regardless of its origin. A good thing with a good reputation will become known to a wide
array of people. And
letting your company sell itself is what SEO is all about. It lets people find your business
organically, as opposed
to learning about it from constant ad saturation.

That increases user trust and engagement which increases their chances of becoming clients. And
once they experience
what your business has to offer, they are likely to stay loyal to you. Of course, satisfying
your clients is up to
you, getting you those clients is where we can help you. That is because the Fort Lauderdale SEO
experts at On The
Map Marketing can help you to get your company noticed by all the right people. We will work
closely with you to
create your SEO campaign. We will listen closely to your suggestions and offer our own expert
advice honed from
working with a variety of different companies for over ten years.

We will make sure that you get the website of your dreams and that people actually know about it
and enjoy their
experience with it. That is because your success is our success, which is why we strive for the
best with all of our
clients. You created your business because you wanted to make your mark in the world and with
us, that mark will be
more like a beacon that attracts clients far and wide.

We're ready to get started, are You?

OK, we understand, there are plenty of questions. Fill out the form below and one of our team members will connect with you to explain the digital marketing campaign process details. We're waiting, drop us a line! 😉

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What Our Clients are Saying

"I switched to On The Map Marketing in 2013. I have been very satisfied with the manner their
organization
has performed. It makes for a very easy way to get my firm’s name out on the Internet and the results have
been positive."

Steve E. Jarmon, Esquire

"Those guys are amazing, since we had them to build our new website it couldn't be better! They are a
great
team! On the map are the best of the best on business marketing, they do exactly what you ask for. We are
very
satisfied with their services. By the way, finally we have a great looking website. Let us tell you, if
you're
running a business and you don't know where to start with your business advertising? Take a look at: on
the
map marketing. We highly recommend them-thank you guys really appreciate your help!"

Sergio R.

"I worked with On the Map Marketing to update my web site with a new look and feel. It was a pleasure to
collaborate with the team as they implemented my vision for the site. Natalie was very customer-focused,
answered all of my questions, and provided suggestions. I highly recommend them for web design services."

Tracy F.

"Team at On -The Map Marketing have been responsive and immediate turn arounds along with creative
suggestions to improve the company's reach to customers."

John P.

"I worked with OTM for a long time. They do what they promise and they do it well. Very responsive and
personable as well. Thank you!"

Harris G.

"Staff was knowledgeable and polite and extremely well informed and helpful in understanding my goals."

William M.

"I knew little about SEO when OnTheMap contacted me, they educated me and I decided to give it a try. I’m
very happy with my results and it seems this is going to be my main source of clientele within a few
months.
Highly recommend."

John A.

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