Fiesta Hermosa takes place Saturday, Sunday and Monday from 10 a.m. to 6 p.m. each day Memorial Day & Labor Day weekends. The annual festival is located in downtown Hermosa Beach on Pier Plaza, Hermosa Avenue and lower Pier...

About the Fiesta

Since 1972, the Hermosa Beach Chamber of Commerce has produced Fiesta Hermosa, the ”largest arts & crafts fair in Southern California”. Over 300 artists and crafters are featured, including painters, photographers, ceramicists, jewelers, sculptors, and handcrafters. The festival takes place every Memorial Day and Labor Day Weekend (Saturday, Sunday and Monday) in downtown Hermosa Beach, California. With the ocean as a backdrop, Hermosa Beach is an ideal place for a summer festival with temperatures of 80 degrees and balmy sea breezes.

People flock to Fiesta Hermosa each year for not only the art fair, but for the Music – which is always of the highest caliber. There are two stages featuring live music – one at the Main Stage on the Pier and another in the Charity Beer & Wine Garden. The Main Stage features the finest “tribute bands” performing the classic rock of bands such as Santana, Bob Seger, The Who, U2 and Van Halen, to name just a few. Classic rock, 80s and reggae are showcased in the Charity Beer & Wine Garden.

Fairgoers rave about our Food Court, which offers 18 different kinds of ethnic food choices. Everything is delicious – from roasted corn to Thai, Greek, and Mexican food, to tri-tip sandwiches and barbecued sausages. Handmade guacamole, crepes, and shaved ice creations are also popular with the crowd. And where else can you find cotton candy, caramel apples, fresh squeezed lemonade, and funnel cakes?

Our popular Charity Beer & Wine Garden features many different brews of beer, a selection of wines, and icy coolers served by town “celebrities”, including the Mayor, city councilmembers, non-profit and other civic organizations. The participating organizations receive all proceeds for their good works in the community.

The Kiddie Carnival features a 30 foot slide, mechanical rides, rock climbing wall and bungee jump, and games for kids from 3 to 10 years old. Pony rides, a Petting Zoo, and face painters are sure to delight the little ones.