TV Advert Production Upper Shirley

TV Ads by Hightower Video Productions, Upper Shirley

Are you dissatisfied with cookie-cutter ads that fall short of the mark? A well-produced ad that communicates to your audience is what you need. At Hightower, our style is revolutionary. We don’t just make a video, we sell your product. Working with creatives and analytic experts, we will promote your business’ values.

The result?

A standout video the pales your competitors’ videos For 10 years, we have produced high-definition videos for small and big companies in Upper Shirley looking to connect with their customers. Advertising on TV is always a great way to reach your prospective customer base; don’t miss the opportunity to nail it.

Hightower, Upper Shirley: where creativity meets strategy

With television advertising, you need a professional team to help you stand out. Our service covers the whole process, from scriptwriting to pre-production, live action and graphics to rendering and posting. Does government ad censorship bother you? Don’t be, we have a history of producing Clear cast-compliant video ads that communicate the message. From new product launches to sales promos, Hightower’s video professionals always make sure the target gets the message crystal clear.

Making the ad: Hightower’s unique process

Television commercials allow you to create a trustworthy brand that appeals to audiences. To convert audiences into customers, likability is important for any brand. Convincing potential customers to buy is easier when you have a friendly brand. We build likable brands at Hightower, by creating witty video ads. Our network in the industry includes creatives, producers, media planners and buyers. We can manage your TV ad from conception to airdate. This is an abstract of our operations:

Pre-production phase

If you have a brief or idea for video communication, you may submit it to us via email or call our direct line. Our producer usually starts by assigning the project to an art director. Next, the creative director (CD) will think of a big idea to fit your video brief. Every concept is created to feed into the main objectives of the ad. The CD will first work with the scriptwriter to produce a series of scripts for your video. After scripting, you will be asked to select the script with the most corresponding message for your business. Having selected a script, a storyboard artist will draw the plot on a visual board. It is easier to produce a video ad when you illustrate it first. Next, the producer will proceed with scheduling and budget planning for the video production.

Making the video

Based on the project scope, shooting may take place in a studio, an exclusive location or both. For videos as short as 30 or 60 seconds, filming may take days or weeks, because of complications that may arise. Rest assured, we will not delay your project or spend more time than is necessary.

Post-production

Upon completion, the raw footage (rushes) will be taken to the post-production team. The editor will use the rush to determine a fitting narrative for the ad. Their work includes producing a well-rendered, crisp quality finished piece. Next, the graphics and animation team will work their magic and add quality to the video. The budget size, brand and nature of the product will influence the range and scale of graphics to be used. For sound score, our music library has several options to choose from. Our sound engineer will purchase legitimate music that suits your video. However, we can also compose an original score, depending on your preference. Finally, one of our talented vocalists will narrate your ad in a convincing way that suits your brand. For your crisp quality video productions, look no further than Hightower; we produce differently from other services in Upper Shirley. In addition, our videos make great investment returns! Looking to make a TV ad that will keep your lines busy? Don’t delay, send us an email now

Frequently asked questions

Most people like to know more about our video production technique. We have compiled some of the most common ones below:

Isn’t it expensive to make TV ads?

Television adverts used to be expensive, but costs vary today. Given the multiple channel options available with modern satellite (and even terrestrial) TV, you have higher negotiating power to bargain for a media slot. Notwithstanding, our flexible production process allows us to tailor great ads that suit your budget, whether big or small.

Do I get a lower rate for submitting creative ideas?

This is relative, but on a case by case basis. Creatives at Hightower are always willing to brainstorm ideas with clients. But the idea is only a part of the video production process. Other services like scriptwriting, shooting, editing, graphics, video rendering and so on affect the whole pricing process.

What if I want a celebrity voice-over talent?

Yes, we can, given you have the funds for it. You should note however, that an unfit celebrity can affect the success of your video. A celebrity might be the star of the moment, but their personality may not be representative of your brand. You can save money by using a non-celebrity actor and boost the video quality.

Why Hightower?

Our services provide a great mix of creativity and production using our very own resources. All services are performed by us- not some third-party contractor. At Hightower, we take complete control of our projects, so you can maximise your budget. People in Upper Shirley regard us as one of the best services for first-rate videos and television ads. Our clientele consists of brands such as Aecom, Santander, SanDisk, Tesco, Hitachi and Maxell See some of our award-winning TV commercials on our work page.