When scaling your business, you need to consider a wide variety of factors, including talent, capital, and product-market fit. Marc Castel, CEO and Co-Founder of Fiix, tells us how he scaled his company and who helped him along the way.

William Charnetski, the Chief Health Innovation Strategist for Ontario, explains below the state of the health technology market in Ontario and how OCHIS is working to build and support the health innovation ecosystem in the province.

It’s time you started thinking like a growth marketer, but do you know how? Fab Dolan, Head of Marketing with Google Canada, breaks down what a growth marketer does and how the world of marketing has changed.

Employer branding is positioning yourself against your competitors for talent, right? It’s answering the question, why should I work for you? Why should I join your organization? Because best talent has choices! So why are they going choose you?

Intellectual property filings are useful in determining whether your invention is “novel” (truly new) and whether you have the freedom to commercialize your invention without infringing on other claims that are already under patent protection. You can search for patent applications and granted patents through the government and intergovernmental agencies listed below. Canadian Intellectual Property … Read More

What is strategic foresight? It’s a set of techniques for dealing with uncertainty and capitalizing on change. Foresight is a discipline for understanding how issues unfolding today could affect your business tomorrow.

Understanding the basics of user experience design (UX) is one thing, but actually applying it to the development of your product and/or service is another. Darrin Henein, Senior UX Lead at Shopify, guides you through the UX process and how to test and validate ideas generated from user research.

Before you start designing your product and/or service, you need to think about the user. Human centred design (HCD) is the concept of leading with the user, and ultimately building a product that provides a solution tailor-made to that user’s problem.

Canada is now home to tens of thousands of Syrian refugees. To integrate into Canadian life and to earn a living, many of those Syrian refugees want and need work. Yet most, at least in their first year, do not find work. Immigration, Refugees and Citizenship Canada (IRCC) funds organizations across the country that deliver … Read More

Healthcare IT is the application of digital information technologies in a healthcare setting, whether for use by consumers (patients), healthcare system administrators or healthcare practitioners (e.g., doctors, nurses). Technologies in this market are broad―examples include smartphone apps on wellness or disease management, electronic medical records, and payroll and scheduling software. For additional information related to … Read More

Mobile advertising includes Short Message Service (SMS) or Multimedia Messaging Service (MMS) messaging, ads embedded in games or apps, and mobile webpage videos and banners. The resources listed here provide market research information to entrepreneurs who are in the mobile advertising space.

One of the most important steps for startups is to develop a great team: one that rounds out your skill set, shares your enthusiasm and is driven by rewards beyond a regular paycheque. The following resources guide startups through the process of finding, hiring, and retaining talent as the company develops.

Renewable energy generation is referring to technologies designed to harvest the unlimited energy resource of the sun, from which wind, bioenergy and hydropower derive. The resources on this page will help entrepreneurs with renewable energy generation technologies understand their market.

The Ontario government maintains an impressive research and development (R&D) infrastructure, including: collaborative networks that bring together public- and private-sector research; and publicly funded research organizations, university labs and prototyping facilities. This page focuses on R&D resources available to Ontario entrepreneurs.

There are many different funding programs and tax incentives intended to boost R&D in Ontario. Featured on this page are some of the more prominent funding programs for R&D in the province, as well as some federally available programs.

Location data is a vital part of the mobile experience and enables some of the most widely used mobile apps. LBS apps relay a user’s location data to networks, they also have the ability to build a precise and personal user profile based on the collected data. The resources listed here provide market research information to entrepreneurs who are in the LBS space.

The mobile app landscape is highly competitive with thousands of products available in dozens of different app stores. In this crowded marketplace, what are the best strategies to help your mobile app stand out? The resources listed here provide market research information to entrepreneurs who are in the mobile app space.

E-publishing (or electronic publishing) comprises the digital production of books, newspapers, magazines, textbooks and other published assets. The resources listed here provide market research information to entrepreneurs who are in the e-publishing space.

This Life Sciences General page highlights the best publicly available information on companies, industries and markets for the major segments of the life sciences (LS) industry. It includes the areas of pharmaceuticals, biomedical technologies, and medical devices.

Smart grid is the convergence of IT networks and systems with electric and thermal grid networks. The resources on this page provide entrepreneurs in this sector with information to better understand the smart grid ecosystem.