I work at this Sign-A-Rama location. $4000 is about the going rate for a full van wrap. Don't quote me on it but it's roughly $22 - $24 per square foot installed and a van eats up a lot of footage. I don't know much about the pricing since I am the fabricator/installer there. Partial wraps and graphics are obviously cheaper. It was before I got there but they did the wrap for Kid Rock's Badass truck and we just finished the wrap for Jones Soda. 248-585-6880