Make a difference in your game with the new Titleist Pro V1®. Designed for all golfers seeking to shoot lower scores, the new Titleist Pro V1 features a new patented cover formulation that delivers more short game spin and control with even softer feel. Combined with its already exceptional distance, long-lasting durability, unmatched consistency, penetrating trajectory and low driver spin, the new Titleist Pro V1 provides the best fit for all golfers.Product Positioning#1 Ball on Worldwide Tours Performance StatementMore short game spin and control with even softer feel, penetrating trajectory for exceptional distance, and long-lasting durability.Golf Ball Fitting Performance ComparisonBest scoring performance for all golfers, very soft feel.Player Benefits• Exceptional distance• More short game control• Even softer feel• Drop-and-Stop™ greenside control• Long lasting durabilityMulti-component technology• ZG process core• Ionomeric casing layer• Softer Urethane Elastomer™ cover system• Spherically-tiled 352 tetrahedral dimple design