Tag Archives: ranking algorithms

Unless you actually know what you are doing and why you are doing it, I kindly suggest you don’t Use Frames to Design Your Website.

If possible avoid using Frames. Some people have difficulty navigating within frames, either because the frames are confusing or because the software they are using simply cannot read frames.

Anyway following are the SEO Tips whom are in impulse to create frame based websites

1. Search engines having augmented problems with spidering a “frames based” website. I accept as true that there will be continuous problems and I advise a redesign to a non-frames environment. Note down that the URL included in the frames pages are being indexed instead of your appealing frames page, so if you include content from a different site in your frames page you are not receiving any credit for that content. You are simply affecting the other site to get spidered. It does not help you in the least in this case. If the content is from your own site and you need to use frames then there is an SEO tip that will help by reset up the frames environment for the website.

As a provisional, adding this to the top of each page included in a frame will result in having that page identify that it is being loaded outside of the frame and it will reset up the frame around this page:

2. Since search engines hold up much of their ranking algorithms on link popularity measures (like Google’s Page Rank), a website’s main page is usually the strongest. But on many framed websites, the main page consists solely of the <frameset> layout and the ubiquitous “Your browser doesn’t support frames.” message in the <noframes> section. This is an enormous mistake when it comes to search engine ranking because such <frameset> pages have no relevant text content for the search engines to use for ranking purposes.

Your <noframes> section should include a scaled-down version of the main or default document’s content so that search engines will have more text to index than simply the page title. Use an <h1> tag to display an appropriate headline, along with a paragraph of two of keyword-rich text – what I call a mission statement – to give your frame-based website’s strongest page a fighting chance to compete with conventional designs. You should also include regular HTML links to the most important pages in the website. If you make your <noframes> section like a normal webpage, it can rank as high as any normal webpage.

3. When using frames, always offer meaningful NOFRAMES content for those people who cannot read framed information. Use NOFRAMES properly – “upgrade your browser” is of no help to someone using (through choice or necessity) the most up-to-date version of a browser that simply doesn’t handle frames. The NOFRAMES section should contain meaningful content with links to the other pages in your site, so that they can be accessed without frames.

Multilingual search engine optimization is the act of optimizing a website in multiple languages for multiple search engines. The main objective of multilingual search engine optimization is to make your site popular among non-English speakers and increase the revenue for your business.

Multilingual search engine optimization is essentially the practice of making your website easily picked-up by multilingual search engines. While it is true that localizing your website into foreign languages will help naturally and organically with your multilingual SEO, there’s much more to it.

Search engine marketing in Czech, Hindi, Spanish, German, Italian, Dutch, French, Japanese, Marathi, Gujarati and Chinese enable you to communicate with your customers in the language they understand best. Multilingual search engine optimization services ensure that your website targets popular keywords and provides optimized content in the principle language of every country you wish to sell your products and services in.

Things to remember in Multilingual SEO

When getting ready for multilingual search engine submissions, it takes much more than just translating a page and its Meta tags.

In fact, when elaborating a multilingual page we take in account all the search engines ranking criteria according to each specific language.

The text of a page must be written using unique specific character patterns; the sentences must reflect strategic keywords according to the optimization/source code by following a very precise methodology. Graphics must be enhanced with alt-tags, etc.

The Meta tags must respect various rules and regulations pertinent to each language. For example, the ranking algorithms in French are different from the ones in Spanish. Guidelines are not the same for optimizing a German page versus a Russian page…

The amount of keywords allowed varies from one language to the other, and the same applies for the length of the description & title in the meta tags. With some languages, it is not a matter of “keywords” but rather “character” allowance. Once again, the optimization rules and regulations vary for each foreign market. Ranking algorithms have to be adapted according to the specifics of each language: different accents, symbols, alphabets, etc.