Bank Midwest Makes the Move to Digital Signage without Turning Off the Television

November 4, 2015

When Bank Midwest, a regional financial services company, decided to upgrade the interiors of its banking centers, it considered adding televisions to the lobbies. When it investigated the technology options, it found digital signage systems provided a level of control and flexibility that cable and satellite television can’t match. Bank Midwest also liked the centralized control and the advertising and marketing benefits digital signage promised.

But choosing the right technologies and then designing, deploying and managing a system to meet its needs became a difficult task. The bank turned to Respario for expertise in building out a sustainable and cost-effective system.