Sick of paying for cable TV channels you don’t watch? Reportedly some operators are looking for a way — through negotiation or regulation — to end channel bundling, where to get certain channels (like MTV) they’re compelled to pack others (like TV Land) owned by the same company into their basic lineups. According to Reuters, smaller operators like Suddenlink and Mediacom are leading the charge, while even bigger companies like Comcast, Time Warner and DirecTV are feeling squeezed in retransmission fee disputes. However, as the LA Times points out, it’s still doubtful you’ll be able to pick and choose specific channels for a cheaper bill. What may be available however are cheaper packages of smaller bundles, like the lineup shown above that Comcast is testing in certain areas. What’s stopping true a la carte programming choices? Hybrid cable and content companies, like Comcast with NBC Universal and Time Warner, and sports — someone has to pay for that billion dollar ESPN Monday Night Football deal.

In a recent report from Nielsen, Google snagged 40 percent of the smartphone market, while Apple captured approximately 28 percent — up just barely .01 percentage point from last year. This report coincides with findings filed earlier this week by ComScore, citing Google with 41.8 percent market share and Apple with 27 percent, up one whole percentage point from last year. Diving a bit deeper, Nielsen found that around 33 percent of people planning to buy a smartphone in the next year want an iPhone, while another 33 percent would prefer an Android. The tie between those who want an Android v. an iOS phone fluctuated when Nielsen asked the “early adopters” within the group what kind of phone they are hoping to cop. 40 percent of “innovators” said they would like a phone on Google’s OS, while 32 percent want a bite of the Apple — leaving a mere 28 percent of self-proclaimed tech junkies desiring something else, like a BlackBerry or Windows Phone. Perhaps these figures are an indication that Google will remain on top for 2012, or will there be an upset? Only time will tell.

About Me

Dr. Augustine Fou is an expert in digital strategy and social media marketing, with over 15 years of in-the-trenches, hands-on experience. He now serves as digital strategy advisor to global brands and their agencies shifting dollars more aggressively into digital channels.