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Go Beyond the Cover

I am all about NOT being judged when it comes to my gender, age, spirituality, race and my appearance. Through many past experiences, I personally have come across valuable lessons of how to respond and/or handle judgmental people. As you read & view the video…

Dermablend Professional, highly recommended as the #1 product brand by dermatologists, has released their newest campaign “Go Beyond the Cover.” Known for helping people put their best face on by using their line of cover-up products. The message with this campaign is don’t judge a book by its cover. We all know there are people who are often quick to judge a person based on their outward appearances instead of looking beyond the person and get to know their true character.

So Dermablend recruited Canadian-born fashion model & artist Rick Genest, age 26, to do their newest campaign. FYI, Rick aka Zombie Boy received that name for being tattooed up like a corpse all across his body. Watch how a team of makeup artists use tattoo primer and makeup to cover Rick’s ink. Don’t be shy get to know Rick, click here.

This is my creative solution and response towards a person who judges others. Be Inspired, feel free to comment.

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