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The cooler than cool AG-HMC150 drew big crowds at the NAB Show. Why? Simply because it offers an unheard of Bang for the Buck, in a 1/3вЂќ three-chip 16:9 Full HD 1920x1080 resolution hand held tapeless HD camcorder, while retaining the core versatility of the DVX100B. The HMC150 sports a 28mm lens right out of the box and a new PH Record mode (21 Mbps) which offers higher resolution with a host of recording formats including 24p. Add to that, amazing low light performance, long record & battery time and professional Audio capabilities at a price that will make it an instant hit with a wide range of AV Shooters, Indie Creators and Event Video professionals.

The Panasonic AG-HMC150 is a camcorder designed to record in high definition on standard SecureDigital (SD) and SHDC memory cards. While SD-based camcorders have been gaining ground in the consumer market, the AG-HMC150 has the ability to record AVCHD images at significantly higher bitrates. This enhancement makes the camera more efficient than comparable HD interframe codecs, such as HDV and XDCAM EX. Using H.264 as its compression algorithm, the camera can record incredibly detailed images at a fraction of the file size.

вЂў AVC HD At Your Fingertips
AVC HD is a variation on the interfame codecs, such as HDV and XDCAM. The advantage is that it uses the standard H.264 compression algorithm, making it highly efficient without sacrificing large portions of memory. This allows the camera to record directly to SD and SDHC media!

вЂў Good Things Come In Small Packages
The AG-HMC150 will feel much like the acclaimed AG-DVX100, as opposed to its more similar and larger cousin, the AG-HVX200. Reducing weight makes the camera easy to hold; at 4.2 lbs the camera is very comfortable on long shoots.

вЂў SD and SDHC Flash Memory Recording Storage
The AG-HMC150 provides AVC HD video in a class of its own. The ability to record up to 24Mb/s onto a single SDHC makes the camera not only incredibly versatile, but allows users to record onto incredibly inexpensive media.

вЂў Superior Quality Lens
The 13x zoom lens system features 13 lens elements in 10 groups, including three aspherical lenses. Panasonic has reduced the front lens element from 67mm on the AG-HVX200 to 53.2mm on the AG-HMC150. The use of low-dispersion glass reduces color aberration while a multi-coating process minimizes flare and ghosting.

вЂў Super Sensitive CCDs
Each pixel has a large light-receiving area, giving this advanced 1/3" progressive CCD the kind of high sensitivity not available in previous compact HD cameras. This advanced CCD combines with a newly developed 14-bit digital signal processor (DSP) to achieve a balance of high resolution and high S/N ratio that rivals even the most sophisticated HD broadcasting cameras.

вЂў Advanced Digital Signal Processor
The camcorder's advanced digital signal processor uses 14-bit A/D conversion and 19-bit inner processing to attain unprecedented accuracy. While the camera does not record 1080/60p, it is from this capture that all other signals are made. The DSP performs a variety of adjustments, including eight types of gamma settings, for each of the R, G and B channels. It also converts the signals to HD or SD format. With a performance equivalent to the processors used in many higher-end HD cameras, this DSP helps the camera deliver beautiful images in all video formats.