About the Course

Announcing 'The Key to Pre-Sales Success', a 2-day workshop on October 15th and 16th in Bangalore, the next in 'The Sales Enhancer Series' of TWB Workshops.

Every sales team worth its salt strives to uncover what motivates a prospect to buy. The key lies in spotting the opportunity, capitalizing on it, building credibility, creating a winning 'differentiated' solution and demonstrating that effectively to potential clients. Are you equipped enough?

TWB helps you discover hidden techniques all the way leading up to the solution demonstration - through research, strategies, tools and a clear road map that come as from several years of relevant, multi-domain experience. Learn from the TWB experts and chart your own winning path to enhanced sales!

Topics Covered

1. Detecting commercial and technical bias
- Understanding customer technology and commercial landscape
- What have they been buying, who have they been buying from