I vaguely remember there being some talk of changing the labelling, but I could’ve sworn it was going to change to “install”. I’ve got to be honest, just having the word “add” doesn’t seem to provide much context. Based on the quick’n’dirty usability testing I did with some co-workers, it just made things confusing. “Add what?” “What am I adding?”

Additionally, the prompt appeared immediately on the first visit to the site. I thought there was supposed to be an added “engagement” metric in order for the prompt to appear; that the user needs to visit the site more than once.

You’d think I’d be happy that users will be presented with the home-screen prompt immediately, but based on the behaviour I saw, I’m not sure it’s a good thing. Here’s what I observed:

We web designers and web developers have trained users to dismiss overlays and pop-ups if they actually want to get to the content. Nobody’s going to bother to actually read the prompt if there’s a 99% chance it’s going to say “Sign up to our newsletter!” or “Take our survey!”.

The prompt appears below the “line of death” so there’s no way to tell it’s a browser or OS-level dialogue rather than a JavaScript-driven pop-up from the site.

Because the prompt now appears on the first visit, no trust has been established between the user and the site. If the prompt only appeared on later visits (or later navigations during the first visit) perhaps it would stand a greater chance of survival.

It’s still possible to add a Progressive Web App to the home screen, but the option to do that is hidden behind the mysterious three-dots-vertically-stacked icon (I propose we call this the shish kebab icon to distinguish it from the equally impenetrable hamburger icon).

When a Firefox 58 user arrives on a website that is served over HTTPS and has a valid manifest, a subtle badge will appear in the address bar: when tapped, an “Add to Home screen” confirmation dialog will slide in, through which the web app can be added to the Android home screen.

This kind of badging also has issues (without the explicit text “add to home screen”, the user doesn’t know what the icon does), but I think a more persistently visible option like this works better than the a one-time prompt.

Sadly, I feel that any solution that relies on an unrequested overlay is doomed. That’s on us. The way we’ve turned browsing the web—especially on mobile—into a frustrating chore of dismissing unwanted overlays is a classic tragedy of the commons. We blew it. Users don’t trust unrequested overlays, and I can’t blame them.

For what it’s worth, my opinion is that ambient badging is a better user experience than one-time prompts. That opinion is informed by a meagre amount of testing though. I’d love to hear from anyone who’s been doing more detailed usability testing of both approaches. I assume that Google, Mozilla, and Samsung are doing this kind of testing, and it would be really great to see the data from that (hint, hint).

But it might well be that ambient badging is just too subtle to even be noticed by the user.

On one end of the scale you’ve got the intrusiveness of an add-to-home-screen prompt, but on the other end of the scale you’ve got the discoverability problem of a subtle badge icon. I wonder if there might be a compromise solution—maybe a badge icon that pulses or glows on the first or second visit?

Sunday, December 4th, 2016

Henrik points to some crucial information that slipped under the radar at the Chrome Dev Summit—the Android OS is going to treat progressive web apps much more like regular native apps. This is kind of a big deal.

It’s a good time to go all in on the web. I can’t wait to see what the next few years bring. Personally, I feel like the web is well poised to replace the majority of apps we now get from app stores.

Sunday, October 16th, 2016

Jake goes into the details of what exactly is happening when a service worker is installed or replaced.

This is easily the most complex part of working with service workers, and I think I’m beginning to wrap my head around it, but the good news is that, for the most part, you don’t really need to know the ins and outs of this to get started (and dev tools are now making it easier to nuke from orbit if this begins to bite).

Monday, September 19th, 2016

Alex runs through the features that a progressive web app must have, should have, and would be nice to have.

In general, installability criteria are tightening. Today’s Good-To-Haves may become part of tomorrow’s baseline. The opposite is unlikely because at least one major browser has made a strong commitment to tightening up the rules for installability.

Right now, this is in the nice-to-have category:

Mobile-friendly, not mobile-only.

Personally, I’d put that in the must-have category, and not just for progressive web apps.

Anyway, read on for some advice on testing and tooling when it comes to evaluating progressive web apps.

Friday, July 22nd, 2016

The life cycle of a Service Worker—with all its events and states—is the one bit that I’ve never paid that much attention to. My eyes just glaze over when it comes to installation, registration, and activation. But this post explains the whole process really clearly. Now it’s starting to make sense to me.

Sunday, December 6th, 2015

Tim outlines the process for getting up and running with HTTPS using Let’s Encrypt. Looks like it’s pretty straightforward, which is very, very good news.

I’m using the Salter Cane site as a test ground for this. I was able to get everything installed fairly easily. The tricky thing will be having some kind of renewal reminder—the certificates expire after three months.

Still, all the signs are good that HTTPS is about to get a lot less painful.

Saturday, March 24th, 2012

Monday, February 16th, 2009

A beautiful video created on London's Monument. "The installation provides a live stream of continually modified time-lapse images 24 hours a day, 7 days per week. A computer controlled digital camera provides a 360-degree panoramic view from the top of the Monument."