About the Authors

Andrew Youderian

Andrew quit his job in corporate finance to launch his first drop shipping business in 2008. He's been a full-time ecommerce entrepreneur ever since and owns numerous online stores. Andrew writes at eCommerceFuel.com about building ecommerce businesses with an emphasis on helping individual entrepreneurs and smaller niche stores. Follow Andrew on Twitter.

Mark Hayes

Mark Hayes joined Shopify’s marketing and growth team in 2010 after a four-year stint in journalism. Mark is an expert in digital marketing, social media, public and media relations, SEO, branding and pinball machines. Follow Mark on Twitter.