Knowledge Base Articles

Drinking bottled water has become a massive trend around the
world. Sales of bottled water are surging, and many large companies have
gotten in on the trade. Consumers are obviously concerned about their
health, and many distrust tap water. The tap water vs. bottled water
debate rages in many corners, usually comparing safety standards and
chemical testing.
But one of the biggest drawbacks to drinking
bottled water is the waste that all those plastic bottles create. Even
though there are recycling programs in many parts of the world, most of
that plastic is ending up in landfill. Plastic does not decompose
easily, so once in a landfill it stays there for a very long time.
Recycling plastic is also not a panacea; recycling uses a huge amount of
energy, which ends up putting a lot of extra greenhouse gases into the
atmosphere.
There is, however, an alternative that not only
provides clean, purified water exceeding the standard of tap wat

If your business is planning to hold an important conference in the near future, or if you are planning a business related seminar, you should first consider purchasing promotional conference folders to hand out to your attendees. Not only will promotional conference folders be a great tool to help you write your schedule and keep your papers together for meetings and seminars, but they can also serve as great marketing tools if you give them away. The following paragraphs will discuss some of the benefits associated with handing out conference folders with your name and company logo.
One benefit of using conference folders to help build business is the wide range of prices available for the folders. Promotional conference folders can range from relatively inexpensive to quite costly. This factor is beneficial to you, because it means there are promotional conference folders available to perfectly match any budget. If your business is new, and you can't afford the best, you wi

When a company has a promotional giveaway, the powers that be
often think that they need to have a big product to give away or their
customers will not want what they offer. This is not the case. The truth
is that something as simple as wholesale key chains can be an effective
way to promote your company to customers through a promotional
giveaway. With simple promotional items, you reach your customers
effectively and you save money while doing so. For example, let's look
at two scenarios involving promotional items.
If you give away a
television with your company logo on it, you spend $500 for the product
and one customer gets it. That one customer can show off the television
and they will probably be in the paper. This means your company reaches
about 200 to 300 people thanks to the promotion of the product and the
people who see the product at the customer's home.
Now, say
instead you give away 100 five dollar wholesale key chains.

Trade Show Promotion
The top reason that companies purchase promotional items is for use in trade show promotions. The categories of items purchased for trade shows run the gamut from inexpensive giveaways to very expensive gifts for executive buyers. The largest volume of trade show sales is in takeaway gifts for exhibition stand visitors.
Customer Retention, appreciation
Customer retention and appreciation is the second most cited reason for purchasing promotional items. Gifts to existing customers include everything from free sticky note pads sent out by office supply companies to imprinted sugarless mint tins handed to customers after a tooth cleaning at the dentist. Promotional items are an excellent way to show appreciation to your clients for their custom.
Goodwill/ Enhance Image
In the same vein, many companies use promotional items to increase goodwill and enhance their image. A local business may buy promotio

Promotional ways differ from industry to industry. Where some
businesses need to air advertisements on televisions, others choose a
more subtle way like newsletters and flyers. These ways depend on many
things including budget, target audience and nature of products, but,
the bottom-line is that every business needs to promote its products,
services and its brand.
Custom promotional products are probably
the only option used by almost every industry. Be it B2b or B2C, these
items increase awareness and set brand identity in many ways. In the
recent past, we have talked about many such options and today you will
learn about the importance for custom printed bottles.
Wide customer base
Although
there are plenty of different promotional giveaway items, custom
printed water bottles serve a wider consumer base. Who can use a cool
water bottle? Well, almost everyone. As opposed to other items, water
bottles are more easily accepted