Bulletproof backpack demand skyrockets

Jill Stringham, the Director of Strategic Partners with Amendment II joins Mac and Gaydos to talk about a bulletproof backpack her company's making for kids.

A Utah company that sells bulletproof backpacks has seen a large increase in orders.

According to Fox 13, the “Ryno-Hide” backpack demand has crashed the company’s website.

“Our armor was being bought to protect people, the ‘preppers,’ is the term,” [Rich Brand, Amendment II’s Chief Operating Officer] said of those who would typically buy it for personal use. “At this point, it’s transcended to everyone. Anyone who’s sending out a child into the world, seeing what can happen now, they want to protect their children.”

Brand said his company never intended for the products to take off the way they did.

Jill Stringham, the Director of Strategic Partners with Amendment II, said the backpacks are not sold by the company for profit.

The backpacks have a retail price that varies between $150 and $300.

Is this something society needs now? Would you buy your child a bulletproof backpack?