Author: Guest Posting Services UK

Guest posting has been gaining tremendous popularity in the SEO industry, but it’s not a very easy task to manage on your own; hence, it’s extremely important to find a reliable guest posting supplier to get the job done for you.

How to Find the Right Vendors

There are several aspects to be considered while choosing a company to outsource your guest posting projects.

Can Your Vendor Handle High Volumes –

First and the foremost thing to be considered is whether your potential provider has sufficient man-power to execute bulk orders or not. This is extremely vital because if you end up choosing a guest posting supplier that can deliver limited output, then they may not be able to sustain high volumes as your business requirements grow larger over the months.

Do They Outsource Further or Hire Freelancers –

Equally important is to ensure that your potential vendor has an in-house team of content writers as well as marketers; otherwise you may end up outsourcing your project to a company that’d ultimately rely upon freelancers to do the job, or to another smaller company that may execute the project on their behalf. This may cause frequent misses in deadlines, and it may also affect the quality of work.

Relevance of Blogs Used for Guest Posting –

It’s also essential to find a supplier that can get the guest posts published on relevant niche blogs with high Google pagerank, and not just a bunch of mediocre blogs in that category. Relevance of back-links has always been the key, and this golden rule pretty much holds true in case of guest posts too.

Quality Matter the Most –

The quality of the back-link is always dependent upon the relevance of the source with your website’s niche, and pretty much its authority in that particular category as well. Therefore, just as in case of any Off-Page SEO methodology, the key is to target the most authoritative blogs/sites in the niche of your website/blog. In case you fail to find too many great niche blogs, it may also be a good idea from the top-most blogs in that category, when you consider things on a broader perspective. For instance, if your website sells bathroom furniture, and you’re unable to find blogs related to bathroom furniture, it’s perfectly alright to do guest posts on blogs related to interior designing, home improvement, home furniture, and home decor.

However, if there are even a dozen of blogs related to bathroom furniture in particular, then it’d be worth the pain to obtain backlinks from just 2-3 of them, rather than obtaining back-links from 10 generic blogs in the interior designing and furniture niche.

Don’t Leave a Foot-Print Behind

Furthermore, it’s also imperative to understand that contributing guest posts on a specific set of blogs can leave a foot-print behind, and such foot-prints may be used by search engines for penalizing the artificial back-links. Even if you’re not buying links, search engines may get unnecessarily deceived, and may penalize your website for obtaining unnatural links from a fixed set of sources.

Hence, your guest posting supplier must have a good deal of experience in this field, and satisfy all the above criteria to be able to handle your guest posting requirements impeccably. Be sure not to make a decision in a hurry, because it can have a long-term effect.

With the knowledge of the benefits that Guest Posting could do for you there are some tricks which can make the best use of the Guest Posting Process. Discussed below are the 5 unusually amazing tips for Guest Posting Success:

The first one would be negotiating the paid posts. Well usually while you post on some other blogs people could be asking you for a decent charge for every post you wish to make. In case you do not have a budget for the posts then it would be wise to negotiate for a post smartly. So the next time you approach a webmaster for a post on their blog it would be great if you mail them saying that your articles are usually charged high when you write for others. So in case your article is published on their blogs it would give them high quality contents.

Another technique which can make it easier for you to post is offering a video or a PDF guide. It is one of the newest things that have gone popular where instead of offering generic posts you can offer the videos or guides. A video or a highlighted PDF guide can look more appealing as people would find something different with your guest posts.

Another tip that could work wonders is targeting of different market websites. Yes, although you might always be recommended to go for related niche blogs you should try posting in the niches which are highly competitive and can yield you better results. Finding a blog that accepts different niche guest posts could be difficult but if you could find one who can accept your posts it could actually prove beneficial for the efforts you make to write the guest post to promote your blog. In order to get the approval of the blog owners you could write something which is related to their niche and relating it to the site you have.

Most of the times one might come across that the use of email templates should be avoided as they are never unique and personal. However it is not at all a bad thing to do. Only reason which you could say that makes people avoid this is that people do not take out the time to create templates. So, it is recommended that you should take out time to create unique as well as personal templates. The best advice to create one for your post would be personalizing and showing familiarity with the site you are posting the contents on.

The last tip I would give is systemizing your guest posting. This is very important at the time you are building your links manually along with your guest posts. So making a system for the posts would be a better idea for carrying out your posts. So lay focus on the part you are good at and carry out the task. It might take time for carrying out your activities in the short run but when systemized you can carry out the guest postings or finding new sites for your posts much quicker.

Guest posting wasn’t that popular in the previous decade, and it was mostly done for branding purposes, but things have changed as Google has totally transformed their search algorithm with the latest Panda and Penguin updates.

Guest Posting Opportunities

There was a time when corporate websites never even had a blog section, but now blogging has become extremely popular. The guest posting opportunities have also increased manifolds on account of the same, and when we take a look at any vertical, there are literally hundreds of authoritative websites and blogs on the Internet. Contributing a guest post on such high quality blogs and websites gives an opportunity to expose your brand to their reader-base, as well as to improve the authority of your website by obtaining a powerful backlink from such credible sources.

Can I Do Guest Posting In Any Niche

Well, the answer is “Yes” in most of the cases, but there could be a few very specific niches (such as fish keeping) where it may be tough to find relevant blogs and websites that accept guest posts, but there are always plenty of guest posting opportunities from the broader perspective.

For instance, if you have a website that markets bathroom taps specifically, then you can always do guest posts on blogs focussing upon interior designing, home décor, bathroom vanity, and even hobby blogs discussing the importance of a contemporary bathroom.

Why Has Guest Posting Become So Popular These Days?

Ever since the Google Penguin update, folks are wary of building backlinks from low quality sources, and bulk web directory submissions, article marketing and similar approaches have become obsolete. It’s time to build only authority backlinks from selected sources that are perceived to be really powerful by search engines.

In short, focus must shift from quantity to quality in terms of link building, and guest posting provides the perfect way of building only the authoritative links from the leading blogs in your website’s niche.

Are the Guest Posting Opportunities Likely to Grow in Near Future?

Well, it’d be safe to say that there are countless guest posting opportunities at this point of time, and things are going to get only better in the upcoming times, because as soon as the webmasters and small business owners realize the importance of building influential links to their website, they’re likely to approach the guest posting providers to help them out in the process.

Therefore, it’s quite likely the opportunities will grow at a bigger pace over the coming years, and we might see a steep rise in number of guest posting providers in the market. However, just like any other facet of SEO, guest posting will also be about obtaining backlinks from the best possible sources, and once again it’ll boil down to the survival of the fittest.

The webmasters that manage to find reliable guest posting providers and build high domain authority, will manage to survive the Penguin storm, while those who don’t will falter, and their websites might be swept off the Internet when the Penguin storm and its dust settles down!

SEO is an extremely dynamic field, and when we take a look at the past decade, things have transformed radically. The good old days of influencing the search engine rankings by merely stuffing keywords in meta-tags and tiles are long gone!

Not just the On-Page SEO but even the Off-Page SEO strategies have undergone deep-seated changes in the last 5 years, more noticeably in the last 12 months ever since the king of search engines, Google, launched some fundamental changes in their search algorithms in form of Google Panda and Penguin updates.

The Need for Changing SEO Strategies

These upgrades in search algorithms are intended to kick out the spam in search engine results, and improve the overall experience for the Internet users, and filter out all the junk results. With changing times, we need to change the SEO strategies to keep pace with the dynamic algorithms of major search engines like Google, Bing and Yahoo!

Guest Posting – The Most Promising SEO Methodology for 2012

As the terror of the Google Panda and Penguin algorithms continues to grow, it’s important to ensure that the latest link-building methodologies adopted in the process are in sync with the expectations of the search engines. Therefore, it’s the era of devising Penguin-proof link building campaigns, and making it a point to give top-most priority to branding rather than just the keywords in anchor text.

Guest posts can also bring in a good deal of traffic, along with SEO benefits, such as improvement in SERP rankings for desired keywords. To top it all, there’s no scope for a Penguin-slap from such back-links generated through guest posts, and this SEO approach also helps in improving the brand visibility on the Internet.

Last but definitely not the least, the days of generating bulk links from web directories, article directories, and generic sources are long gone; it’s time to focus on the quality of backlinks over the quantity… And, there’s certainly no scope left out for spamming around – today, there’s simply no margin of error, and if you fail to get enough popularity in social media and back-links from credible sources in your niche, then your website/blog may soon be kicked out of the Google search results.

In a nutshell, it’s time to put some serious effort on your online marketing, search engine optimization, and social media marketing strategies to take the reputation of your website to a level where they’re seen as a credible source of information in the industry. And, you should make it a point to do at least a dozen of guest posts on a monthly basis on the top blogs related to your website’s niche.

Writing a Guest post for any blog is very easy these days but making that post appreciated is difficult part. There are numerous ways with the help of which one can make his work admired but there are top 9 ways which will guarantee that your guest post won’t get selected.Any famous and relevant site will not accept your blog and it can be easily rejected if one follows certain rules and regulations:

Be a Revolutionary: Nowadays, almost all blog sites have their basic rules and regulations fixed on the basis of which they require guest posts. One should absolutely ignore them and use one’s own style and send. Or it is safer to go through all the instructions but make an article which breaks them all.

Write about anything but the theme: There is always a topic or theme on the basis of which the guest post has to be written, make sure your guest post is irrelevant to the theme of the blog. For instance, if you got a topic about politics write about anything but politics or rather send an article about SEO instead. The rejection will surely come your way.

Zero Research attitudes: If you want to get rejected by any blog site for guest blogging then don’t waste your precious time in researching for all the details, style, format and material. Just for the sake of sending an article writes about anything and sends it to the site. Sure short rejection comes.

Make money out of traffic: Affiliate links are the best way of getting money out of no effort. One can add partner links to the blog which helps in increasing the traffic and thus in return helps you earn one-time money out of it for sure. Doing this will definitely cut back the least chances of your selection also.

Adding irrelevant links: After adding affiliate links to the article, there is no harm in adding more irrelevant links that have no link with the post. You will definitely get your post rejected but at least you tried so add links of your own blog as well.

No initial contact: Avoid to maintain any relation first, send a random email which looks like you’re an old friend by sending “hey, what is going on?” kind of message. It’s better to avoid commenting on the blog rather just start a conversation or simply link to one of his blog.

Mustn’t link to older posts: If you want to get your post rejected you should not think of giving any advantage or profit to the host blogger. Thus it is essential not to add any links to his previous blogs. Do not put any back links and simply leave the post after writing it so that it won’t get noticed and do not comes in the eyes of anyone.

A sure short method: The basic requirement of any good article is proper English; therefore one must add lots of grammatical and topological errors and mistakes to the article. This is supposed to be a sure short and bullet proof way of getting your post rejected by making your article as ugly as possible and no readable for any viewer.

Promote yourself instead: Make self promotion main motive of your guest post. The fastest methods of getting rejection is by ignoring the article’s promotion or anything related to the reader and simply promote and advertise about your blog, your products and all the possible irrelevant information about you only.

By following all these ways judicially one will definitely achieve success in getting one’s Guest post terribly rejected. There is no point in mentioning that if someone is looking for methods to make your post approved by the blog owner then one must do exactly opposite to all these 9 things.

Guest posting is a high value SEO technique. It can give you long term results in terms of targeted traffic and good rankings on many search engines. However, you will only succeed with it if you follow a few rules of thumb. Mindless guest posting won’t do your website any good, but will only serve to damage its reputation instead. Here are a few guidelines that should help you get results from your guest postings.

Niche Blogs-

By far the most important thing about your guest posting is where you post them. You can post them on generic websites and blogs, but they won’t give you the kind of traffic conversion rate you want. Instead, search for and choose blogs that are relevant to your niche. Here you will find visitors who are your potential customers.

You can’t make a person visit your website to buy shoes if he is looking for a plumber. Regardless of what your business niche, there are a number of blogs on the internet that cater to it. Many of these blogs accept guest posting to give their readers a wider range of topics.

Most have their own set of rules, but they are generally very similar to each other. Communicate with the owner of the blog and get to know about what kind of posts are expected of you. Once you have an idea about that, you will be able to write good guest posts that have a greater chance of being read by people. They will eventually give you more targeted incoming traffic.

Tone-

Make sure that the tone of your guest posts is casual and friendly. You could be writing about a serious topic, but you don’t want to sound like an academician. Use simpler terms that readers will be able to understand. If they like your guest posts, they will be more confident that they can find what they want on your website.

Length-

Ask the blog owner about the length of guest posts she expects from you. Some of them may want short posts that are about 300 words long. Others may want longer ones. Still others may not care about the length as long as the content quality is good and it is helpful to the readers. In general, you want to keep your guest posts at a comfortable length, so readers are not intimidated by it.

Originality-

Another very important aspect of your guest posts is how original they are. Simply rehashing existing content and calling it your own post will not cut it. Use your own experience or delegate it to a high quality service to come up with genuine and original content. If you want readers to get hooked on to your posts and attract them towards your site, give them something they haven’t seen or heard of before.

High quality and niche based targeting is what gives guest posting a decisive edge over article writing. It is the difference between a helpful piece of content and a piece of spam.

Effective blogging was never a cup of tea and what is more daunting is Guest Blogging. The initial step is to acclimatize to one’s writing style and content to a different source in order to amuse someone else’s community, while guest blogging. By sharing one’s thoughts to new readers and conversations, Guest blogging can help making a brand out of one’s writing skills.

Charm any blog owner with the help of following 5 magic rules which can take your writing passion to a new level:

1. Public-Sense:-

Considering a blog for posting, after writing an article is not an appreciated act. One must perform prior checking of all the popular blogs present with highest search engine rankings and then select blog suitable for your writing style. One should have an idea about what reader wants to read by going through all medium and large sized blogs. For beginners it is essential to start with medium sized blogs and then move to large sized blogs after getting some practice.

2. Earn your brand name and be resourceful:-

For those who are thinking about writing a guest post or requesting from owner of blog, in order to establish one’s authority thorough research of all the prospects is must. Rather than anything, facts and figures always help to build a strong base for content. Mix your article with strong notes with proper sources quoted by famous experts which will increase the genuineness of your blog. Every blog owner have policy for external links, some allow links only from archive while other gives liberty to use two or more external links apart from your own blog.

3. Use productive and lucrative titles:-

Readers always crave for attention-grasping material, thus always come up with interesting and attractive heading for your blog. Even if writing about monotonous topics which have been covered millions of times, a fresh perspective always adds a new flavor to it. One must be avoid certain things while writing a guest post including self-promoting material and stale or already used content from other sources. The perfect ending of guest blog is small bio and information of your own blog followed by its link rather than writing about your blog in every line.

4. Thorough research of all the content:-

Before writing any article as a guest blogger, one must have a deep knowledge of what the reader requires. All the essential and prior information can be collected by:

Read all the comments written on articles to know which topics are more popular and what are the views of the readers on certain articles

Find all the details about the owner regarding his type of article. All these information helps to get an idea about what owner and reader both demands and accordingly one should write perfect article.

5. Proper reply to comments:-

Once the article is published, the job is not done yet. Stay tuned to blog to check the response of the readers. Every feedback must be responded positively if possible, many a time’s readers link other sources to the comment. Checking those links can help you make contacts with other bloggers as well and hence to build new network. Positive comment can help boost your confidence and can be used as a basis for your post.

One can master the skills of guest blogging by simply believing in himself. Confidence writing is always more admired and appreciated over self-help or ambiguous writing. Every writer has a responsibility to guide and provide answers to all the uncertainty in reader’s mind. Therefore, be sure about what are you writing and soon will be the day when guest blogging become daily job for you.

Guest posting is one of the trending SEO tactics in the Google Panda and Penguin era, where a thoughtless link building campaign can lead to a complete disaster. However, still many of the folks are clueless about guest posting, so this blog post is intended to break the ice, and explain this concept in a simplistic manner.

Understanding What Guest Posting Is

What is Guest Posting All About?

Put in simple words, guest posts are highly researched articles contributed to the most authoritative blogs in a specific niche, which contain a back-link to your website in the concluding (author bio) section of the article. Now, since these articles are informative, unique, and captivating, they project the author as an expert in that niche. And, the readers consider website linked to, as an authoritative source too. Moreover, since these links are contextual and highly relevant, they carry a great weightage in SEO terms.

Of course, a significant boost in your SERP rankings for your target keywords.

Furthermore, guest posting is a perfectly White-SEO methodology of building links, and it’s widely acclaimed by all major search engines as one of the best ways of improving the authority of a website.

Alas – It’s Not Everyone’s Cup of Tea!

Having seen all those wonderful benefits, it’s equally important to understand that it’s easier said than done, and when you actually try to do it, you’d realize that it’s not everyone’s cup of tea. It’s not just about creating high quality content, because there’s lot more to it!

It may take months for you to identify the webmasters and blog owners of all the popular websites and blogs in your niche, and get your guest posts published on them. Therefore, it’s recommended to find a guest posting service provider that takes care of the whole process for you.

Sure thing, you don’t need to burn holes in your pockets for this, and it’s possible to find dozens of cheap providers in the markets, but it’s equally important to pick a company that focuses on quality.

Generating back-links from hundreds of mediocre blogs may not help you as much as just a dozen links from highly authoritative blogs in your niche; hence, it’s extremely vital to find a provider that can get the job done flawlessly.

Now that you know what guest posting is, and how it really works, it wouldn’t really make too much sense not to include guest posting as a part of your SEO campaigns. Even if you’re not doing SEO for your own website, and have given a contract to an SEO agency, then it’s time for you to ask your vendor whether they’re doing any guest posts for your website. And, if you don’t get a positive response, then you’d be better off outsourcing guest posting work to a specialized provider that has vast experience in this industry.

It has been proven time and again that targeted guest posting helps you bring your search engine rankings up considerably. About the only problem that you have as a guest poster is to find the right bloggers and convince them to accept your guest post and publish it on their blogger. How you communicate and build relationships with them is what we call “blogger outreach”.

Concept of Blogger Outreach

Why it is important

There are thousands of websites who will accept any guest post you give them. However, they are not always of the highest quality. They may be seeking to increase their own rankings through excessive guest posting. Because their PR value is lower, your links from their website will have much lower value. They won’t give you as much of a ranking boost as good quality blogs.

Influential bloggers have a loyal audience. They are friends with their readers and people listen to them. If they recommend a product, readers are more likely to buy it rather than a competing product. Find such blogs that belong to your niche and have popular authors. Having your guest posting on these blogs will give you much better exposure and help you reach out to the right target audience.

Why reach influential bloggers

Bloggers who have managed to gain a good audience have worked hard to succeed. They have painstakingly built their reputation by consistently producing good posts that have genuine and useful content for readers. They trust the blogger to provide them with the right information. They don’t easily accept guest posts from anyone. They want high quality posts from you.

What they do is force you to come with really good blogs posts that will be worth of being published on high traffic websites. They push you to write post that their readers will like. What this does in effect is give you more credibility. Where you decide to publish your guest post speaks a lot about your own credibility.

When you pitch your posts to influential bloggers, you want your content to be top notch. You want it to be compelling for the readers of the blog. You want them to be impressed by your post and come visit your website. This will eventually lead to better rankings on search engine results pages of Google as well as other search engines.

Blogger outreach strategies

You can find a number of opportunities for guest posting if you look at the right places. It is very common for reporters to ask on a forum for expert advice on a particular subject. You can offer to give them a guest post and help their readers.

You can also find relevant blogs from blog directories. These websites rank blogs in different niches according to their traffic, so you will be able to choose the more popular blogs for your guest posts.

Blogger outreach should be a strategy that you use in order to publish more guest posts. If you have the right strategy to reach popular websites, you will get a more targeted audience for your own website.

If you are a blogger then, you must urge to have as much exposure as possible for yourself, your workplace and for your blog.It sounds silly if you create a blog and put great content on it but, didn’t allow people to read it. If you want to increase your blog traffic or want to attract more visitors then you have to find a gateway to start something new and lucrative. One of the ideal way to fight off the monsters of mediocrity is guest posting. You may think now, why I invest time in creating an outstanding blog and then, give it to another blogger? Isn’t it sounds more appealing to post on my own blog so, my readers will have something interesting to read? The answer to your question is a big NO.

In blogging world it makes more sense to spread your name on as many blogs as possible. So, presenting a well-composed article to other blogs will work like a magnet and make you able to create more voice for your blog. Guest posting offers dozens of benefits and have no downsides.

Following are few reasons to initiate guest posting:-

1. Enhanced publicity:

Either you are a skilled veteran or a novice blogger, the most imperative thing you have to do in order to drive traffic to your blog is presenting yourself as the most credible and trustworthy authority to a large pool of people. To introduce yourself to the pool of people you have to take the risk of burning your blog into the thoughts of your potential readers. It is a crucial part so, don’t miss or underestimate any minute factor.

2. Improved networking:

To make dreams true everyone needs team work. Basically, a team is an assembly of skilled people working together in a way to achieve goals as a unit than the individuals working apart from each other’s concern. In simple words, it is a notion to achieve more with the help of other than you could achieve individually. Guest writing serves as an ideal way to create valuable relations with other big names of the blogging world. These relationships leads to blog roll, trackbacks, link exchanges etc.

3. Ignites the traffic:

At many blogs the bloggers will offer you with bylines and links to promote and advertise your site. Generally, it will present at the bottom or top of the post. These links if present at top of the post it will give highest clicks and more visitors. However, if presented at the bottom of the post give highest “conversion- subscribers” rate. In simple words, few people may click the bottom link but, the people who do will most probably subscribe to the blog content and becomes your loyal readers.

If the readers click your byline or link it is because of the fact that they have enjoyed your post and want to read more. There is the probability that links at the bottom may receive fewer clicks as compared to the top links but, this click is more valuable and beneficial. In either ways it boosts the traffic and the traffic is the heart of a growing blog.

4. Free advertisement opportunities:

There are innumerable ways to advertise your blog. You can make use of the content based advertising banner like the Google Adwords, MySpace or Facebook advertisement. All of these options are superb techniques to advertise your blog. Interesting thing is it is free of cost but, are rarely effective than presenting one of your post to an entirely new group or gathering of your potential readers or the people hunting for exceptional unique content.

In short, guest posting is a delight and offers infinite matchless and perfect deals.