Bill Simmons and Malcolm Gladwell go long on sports JUN 07 2012

Grantland's Bill Simmons and the New Yorker's Malcolm Gladwell had one of their epic email conversations the other day and posted it to Grantland. Topics included the NBA playoffs, sports journalism, LeBron, fame in the internet era, sports philosophers, and football concussions.

Do we really need 25 people crammed in baseball locker rooms fighting for the same mundane quotes? What's our game plan for the fact that -- thanks to the Internet and 24-hour sports stations -- a city like Boston suddenly has four times as many sports media members as it once had? Why are we covering teams the same way we covered them in 1981, just with more people and better equipment? If I could watch any Celtics game and press conference from my house (already possible), and there was a handpicked pool of reporters (maybe three per game, with the people changing every game) responsible for pooling pregame/postgame quotes and mailing them out immediately, could I write the same story (or pretty close)? If we reduced the locker room clutter, would players relax a little more? Would their quotes improve? Would they trust the media more? Why haven't we experimented at all? Any "improvements" in our access have been forgettable. Seriously, what pearls of wisdom are we expecting from NBA coaches during those ridiculous in-game interviews, or from athletes sitting on a podium with dozens of media members firing monotone questions at them? It's like an all-you-can-eat buffet of forgettable quotes, like the $7.99 prime rib extravaganzas at a Vegas casino or something. There's Russell Westbrook at the podium for $7.99! Feast away! We laugh every time Gregg Popovich curmudgeonly swats Craig Sager away with four-word answers, but really, he's performing a public service. He's one of the few people in sports who has the balls to say, "This couldn't be a dumber relationship right now."