Monthly Archives: April 2014

THE AVERAGE MAN

“Don’t let the opinions of the average man sway you. Dream, and he thinks you’re crazy. Succeed, and he thinks you’re lucky. Acquire wealth, and he thinks you’re greedy. Pay no attention. He simply doesn’t understand.” ~ Robert G. Allen I have been told no, discouraged and told I’m crazy more than I want to remember. It was my […]…

7 Ways To Increase Traffic On Social Media For Your Small Business

Chances are your small business has a Facebook page, a Twitter account, and numerous beautifully created Pinterest boards. Now you can sit back, and wait for traffic and new clients to come to you, right? Wrong! Being successful on social media goes far beyond simply setting up the necessary accounts and expecting to be an […]…

How to Turn Bland Text into Sparkling Online Content

Let me guess … You’re smart. You know your stuff. And you have a sparkle in your eyes when you talk about your favorite subject. But your writing doesn’t sound like you. At all. No matter how hard you try, you struggle to find the right words. You swap one word for another — now your […]…

Make Me an Offer I Can’t Refuse

All of your direct response marketing advertising campaigns are a mixture of art and science. The art is in writing the sales letter. The science is in tracking responses and using statistical computations to plan future campaigns. Writing successful sales letters is a creative process-a matter of figuring out the market and devising a new promotion […]…