'Think Flagler First' to be chamber's message in 2013

Monday

Diamonds and denim was the theme but fun and optimism were the main ingredients at the Flagler County Chamber of Commerce & Affiliates annual installation gala Friday at the Hammock Beach Resort.

THE HAMMOCK — Diamonds and denim was the theme but fun and optimism were the main ingredients at the Flagler County Chamber of Commerce & Affiliates annual installation gala Friday at the Hammock Beach Resort. That optimism was expressed by the chamber's new 2013 chairman, Scott Sowers, and his call for members to "Think Flagler First." Sowers said the Think Flagler First idea is designed to encourage residents to buy locally — an effort the chamber has made a priority for several years, beginning with its "Thanks For Buying It In Flagler County" campaign. "This will be more than a tagline," Sowers said. "It is a mindset, a way of life." Sowers, who is president of S. E. Cline Construction in Palm Coast, said in addition to the Think Flagler First push, the chamber will continue to focus on the four elements of its strategic plan identified last year. Those include a focus on government affairs, economic development, technology and operational alignment. Sowers said the chamber in 2013 will also focus on membership growth and retention. Sowers also talked about some of his priorities for the year, including an increased effort on the part of chamber staff to meet face-to-face with members. "We want to learn more about our members and what is important to them," he said. "The chamber has an opportunity to bring about positive change in the community." The chamber's outgoing 2012 chairman, Garry Lubi, senior vice president at Prosperity Bank in Palm Coast, also talked about the strategic plan. "This plan did not sit on a shelf," he said. Lubi said the chamber was successful in 2012 and urged members to make a commitment to the organization and the community in 2013. "You need to be part of the solution, not just complain about it," he said. "Stand up and be heard." On the issue of economic development, Lubi reminded members that the chamber has been out front in pushing for a unified and strategic approach. "We are relentless in our pursuit and must continue that focus," he said. Lubi said overall the chamber made progress last year, but said there is more work to be done. "We make a difference while supporting our members and the community at large," he said. A highlight of the evening was the presentation of U.S. Marine Corps veteran Red Gensch with lifetime membership in the chamber. Gensch has led the organization in the Pledge of Allegiance at its annual installation gala for many years. Also honored at the event were members of the affiliate chambers and businesses in the community.

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