Washington Post ties print and Web efforts closer

Robert MacMillan of Reuters reports that The Washington Post plans to have its veteran editors help shape the way stories appear on the Web.

According to MacMillan, "The Washington Post's Web site, launched more than a decade ago, has been a bellwether among online news publishers because of its early success at attracting readers online and growing advertising."

About the author

Greg Jarboe is president of SEO-PR, which provides search engine optimization, public relations, video marketing, and social media marketing services. He's the author of "YouTube and Video Marketing: An Hour a Day," a faculty member at Rutgers University and Market Motive, as well as a frequent speaker at SES conferences.