People check out the sample counter at a cannabis store in Winnipeg, Man., on Wednesday, October 17, 2018. Before going public with its cannabis-awareness ad campaign, the Manitoba government turned to experts for advice from teens and young adults. (THE CANADIAN PRESS/John Woods)

WINNIPEG — Delta 9 Cannabis has received conditional approval from the Manitoba government to open a new cannabis ‘superstore’ in Brandon.

The company says the 4,800-square-foot store will be located in the former Liquor Mart location inside Shoppers Mall.

“Our retail strategy has been to build in the best available properties we can find, with the highest amount of foot and vehicular traffic,” said Al Roney, Delta 9’s VP of retail operations.

“This strategy has worked very well at our St. Vital outlet in Winnipeg and where we have completed over 36,000 transactions to date.

The Brandon store will be the company’s largest in the province, offering an onsite Cannabis Education Centre for courses on cannabis use and safety for the general public.

Roney says they expect the same kind of success in Brandon that they’ve experienced in Winnipeg, noting renovations on the property will take place over the next few weeks.

The store is subject to execution of a retail store agreement with the province, as well as final licenses and inspections from the Liquor Gaming and Cannabis Authority.

Delta 9 is also awaiting final approval from the province on two more stores, with one located in Winnipeg and the other in Thompson.