Is Buffalo Wild Wings an early Super Bowl winner?

By John Vomhof Jr. – Staff reporter/broadcaster, Minneapolis / St. Paul Business Journal

Feb 1, 2013, 12:30pm CST

It appears that Buffalo Wild Wings may be enjoying a pre-Super Bowl bump from investors.

The Golden Valley-based restaurant chain's stock (Nasdaq: BWLD) was up $2.57, or 3.5 percent, to $76.12 in midday trading Friday.

Investor website Seeking Alpha speculates that "traders may be pulling an old play out of their playbook, loading up on Super Bowl-related stocks" just before the big game. It notes that Domino's Pizza and Papa John's also are trading higher.

"The adage is that when the firms report the number of pizzas or chicken wings they sold during Sunday, the staggering figure will be good for a slight bounce for share prices," Seeking Alpha writes.

By John Vomhof Jr. – Staff reporter/broadcaster, Minneapolis / St. Paul Business Journal