Hybridized Refreshment

Juice recipes are being updated with the addition of atypical ingredients

Implications - Companies and culinary experts are diversifying juice recipes. The use of unusual ingredients such as charcoal and hot sauce captures the attention of customers seeking alternative blends. This movement also reflects convergence in different sectors of the food and beverage market through shared insights.

You’ve heard of and possibly even tried frog legs, but would you be up for a sip of frog juice? Communities living high up in the Andean mountains of Peru are espousing the values of chucking... [More]

According to a range of studies and research, activated charcoal claims to help reduce built up toxins, cure hangovers and detoxify one’s system. Juice Generation has created a series of cold... [More]