Tuesday, June 09, 2015

Blogging is one of the rare passions in the online world. With more and more people engaging themselves in the blogging scenario, there are tons of things to keep track off. I have seen bloggers, write great content and do great SEO for their website. But, they forget the most basic idea of making their post viral, i.e., using the social networks to gain maximum readers in a short period of time.

Finding Where Your Users Are

The niche you are blogging determines a lot about how you should take care of the audience. Social Networks is the platform that you should look for. With social networks under control, you can easily channel more audience to your website with just one click.Publishing new articles and getting the audience back to the website will be more in control and you will surely create something beneficial for your brand.The most popular social networks are Facebook, Google+ and twitter. If you can leverage the social networks correctly, then you can easily make success in the long run.

The Buzz Around Social Networks

The main source of making your blog reach the top is to make posts viral. And, to make them viral, they must be shared by the audience. The main audience that helps in driving the traffic to the blog is from social networks. The main focus of the social networks is to engage the audience in useful and interesting content. If you content is excellent, then more and more people will share the article.

No need to create audience from Scratch

Using social media have its advantage and disadvantages. Having an audience that already like the types of the article you post regularly will make your blog shine without much effort. For example, Facebook offers groups and if you find useful groups for your niche, you can easily share your article to the groups.Always make sure that you do not share articles in groups that are not related to your niche and are of no interested to the audience. That can easily create negativity to your blog and people will see your articles as spam. So, always keep posting in relevant groups.A perfect example would be sharing an tech article in a tech-related group.

People Spend Tons of their time on Social Networks

The general rule of success for blogs is to make people spend more time on their website. The notion of spending time is true for the case of social networks. I, for example, always spend tons of time on Facebook and would always click through articles that are interesting to me. There is no doubt that I might skip many, but there is always a chance for me to click few of them.The idea is simple; social networks can easily be leveraged and bloggers should always find ways to leverage the massive potential of social media platforms. It is also wise to have good social media sharing buttons on your website. This will increase more visibility to your blog.

Wednesday, January 14, 2015

Blogging has been the bread and butter of many of us around the world. No one can deny the fact that we bloggers find our whole day writing and blogging about our favourite topics on blogging systems such as WordPress or Blogger.

But, do the bloggers earn? According to a recent survey, more than 80% of the bloggers don't earn enough from their blog. There have been recent changes in the Google Algorithm, and the bloggers should keep themselves at top of all the changes happening in the SEO and the blogging world.

Blogging is never easy; it requires constant thinking and pulling the solution out of the ether is one of the tricks that every blogger knows. Constantly coming up with unique content is a tough task, and it requires practice. So, what strategies you should concentrate in 2015? The answer to the million-dollar question is what everyone is looking after, but there is no perfect answer. We try to find the answer from the general point of view and henceforth represent top 5 strategies that bloggers should concentrate in 2015.

Top 5 strategies to concentrate for bloggers in 2015

Content is still the King

During the early ages of the internet, there was blogging boom accompanies by the WordPress platform. Lots of blogging websites came into existence and they were earning a good amount of income. And, that was not right. Blogs with weak contents were also getting good traffic. Google came up the solution and devalued bad content.

You cannot run anywhere with bad content. Bad content has lots of interpretation, but the universal definition goes like this, "any content, which does not provide information and produce value to the readers is termed as bad content". Also, stuffing information also doesn't work and Google has made sure that amazing content always wins the race to the top of the Google rankings.

Learn to Write 6000 Words a day

I am not going to press the value of fast writing, but it is evident that fast writing can bring a lot of success to your door.. In current world, there are half chances that you will be fall apart by your slow speed. Always remember, that there are millions of bloggers writing engaging content all over the world. And, if you are stuck with an amazing idea then there is a high probability that someone else, with an equal level of expertise, has also thought about it and is planning to publish it soon.

Also, a blogger work is not only to write about different topics. They have to engage in other blogging community and constantly chip your valuable offerings and thoughts. That will sum up to 1000 words daily commenting on other blogs and your own blog addressing readers from different demographics. And, when I point the value of commenting and engaging in other communities, there is no fact denying that for small bloggers it is necessary to engage from the point of marketing and getting their articles across the community.

Use Automation

Automation is going to take over the world, sooner or later. And, it can cause chaos for some and victory for many or vice-versa. A lot of bloggers may not agree with me on this point, but using automated grammar check tools are the right way to approach the current market trends.

No one likes writing mistakes and no one is going to read your article if it is full of mistakes that are easily catchable. Native English speaker can find mistakes in the blink of an eye. And that does not mean that if you are writing for a non-native audience, you have the luxury of making mistakes.

Automation tools like "Grammarly" is highly recommended from my side. Paying for the service is completely different thing and is on personal choice rather than an impulsive buy. I, myself, use Grammarly free edition and extract as much help from the system, as I can. The tool makes sure that I don't make silly grammatical mistakes and hints me on more severe mistakes in my writings.

Never forget you are unique

Every writer or blogger on the earth is a unique person and has his own way of internalizing and externalizing any information. The art of writing is a creative field, and you will not find two bloggers whose tone of writing and engaging audience are same.

Practice more of the uniqueness, and this strategy is going to stay with you almost all your remaining revolutions around the sun. Readers love you and follow your blog because they love the way you write. Make them happy with continuous use of your quirkiness and style. Flow high with words and mesmerize readers every single time they read anything new.

Take care of the SEO

There are tons of articles that tells you why SEO is important for your blog and this doesn't change an iota in 2015. I would suggest you to read this article, which explains the top 8 strategies that you should take care of during your blogging journey in 2015.

With proper SEO, your blog can reach new heights and can even break the 100k top websites barrier. SEO is not easy and it takes time to get used to it. Proper keyword research, doing proper on-page optimization and off-page optimization are just few of the work that you should take care of while building your blog.

Other things that you can use to grow your blog

Create Controversies: Creating controversies can really skyrocket the popularity of the blog and in the longer run can bring more visitors to your blog.

Stay within your niche boundaries: There is no point in blogging about every topic you see on the internet. Always provide information within your expertise. This way, the content will be of high quality and accurate.

Use Social Media properly: Social Media is a powerful tool and when successfully leveraged can bring lots of readers to the site.

Improve Typography: Without great typography, there are chances that readers will give heed to the content. Use large and clear font. Great readability adds value to the blog.

Verdict

Bloggers are the next generation game changers. They bring new thought to the world and tears apart old ideas. Be the best bloggers in 2015 and use the power of words to change the world around us.

Thursday, July 03, 2014

Blogger is improving its platform day by day by putting different features to make it more compatible and optimize for the users of Blogger. Hence, this time Blogger has introduced another new feature for making your blog more optimize which is called “Campaigns”.

The Campaign feature in Blogger can help you to expose your blog to many more users by advertisement. Let me explain more about Campaign feature in Blogger, this feature allow you to advertise your blog with Google when you’ll use this feature then your blog will start appearing in the search results of Google with every related query and when the users will come to your site then you’ll have to pay to Google for that traffic. Simply, it is a kind of advertisement of your own blog in the World’s most prominent search engine.

Using Campaign Feature in Blogger

After knowing about the Campaign feature in Blogger, it is time to learn about applying it on your blogger. It is not a difficult task to do, you have to follow the simple steps that are elaborated below and you are all the way through it.

Then you’ll have a form like below one, where you have to add the necessary information, but remember that if you have already an Adword account then you are not supposed to fill the form you can directly login to your account and seek for Campaign option.

Afterwards you have to create a new campaign and then you have to give a name to your Campaign it may be related to your blog. Additionally, you have to fill out the complete form and most important thing you have to set the budget for your campaign that budget would be on per day basis and in last Click on Save and Continue.

Now the most important thing starts, it is time to design the ads for your blog. You are supposed to give an attractive headline and an appealing description for your ad to make it look good and compel others to click on your ad ones and in last do not forget to add the URL of your blog where you are supposed to redirect the traffic from search engines. You may see the live preview of your changes with the ads and also do not forget to include the related keywords tin order to receive the targeted and right traffic on your blog.

And in last Click Save and Continue to Billing

Then it will ask you to select your country and after that Click Continue

Afterwards, it gives you the billing options you have to fill out the form and pay to the company; you have to manage the settings according to your convenience

And then your ads will start appearing, you may delete your campaign in future.

Final Words

That was the campaign feature in Blogger. I hope you have understood completely. If you have any queries related to Campaign feature in Blogger, then you are allowed to lend it in the comment box. I shall get back to you soon. Till than keep sharing and liking.Cheers!

Tuesday, June 03, 2014

Search Engine Optimization (SEO) is considered as the key aspect, to get success in the blog sphere. If you want to do serious blogging and want that your blog should be ranked, then you are supposed to do SEO on your blog.

SEO can help you to grab traffic, it can help you to rank in the search engines, it can help you to build a reputation, Page-Rank and many other useful aspects related to your blog.

There are too many things that put, directly and indirectly impact on SEO and today we are going to discuss some of these impacts. You’ll come to know about the impact of Plugins, Themes and Graphics on SEO. These impacts are clearly elaborated below with simple tutorial and and with great accuracy, to make you guys acquaint with these impacts.

Impact of Plugins, Themes and Graphics on SEO

Impact Of Plugins For SEO

There are certain impacts of plugins for SEO. Since, plugins are mostly used on WordPress platform, bloggers whose blogs are at WordPress are supposed to use these plugins anyway. There are both positive and negative impacts of plugins over SEO. As we know that in blogging, doing over SEO can ruin your blog. Besides, plugins are very much important here on WordPress. There are a certain number of Plugins for the SEO that can impact your blog. The experts suggest that the bloggers should use a few plugins to optimize their site, if you’ll use too many and unwanted plugins that they will definitely put a negative and unhealthy impact on the SEO of your blog. Below I have listed the Plugins that put both positive and negative impact over your SEO.

Best Plugins For SEO

I have listed some best plugins for SEO and these plugins will help him to make your blog rock in the blog-sphere. The list of the plugins that are given below, are completely tested and suggested by the experts. So, don’t you worry while trying them on your blog. The best with little descriptions can be read below.

WordPress SEO By Yoast

This is the awesome WordPress plugins that can be very much helpful to monitor and optimize the all sections of your site that come under the SEO. This awesome plugin is developed by SEO consultant and WordPress developer Joost do Valk. It especially focuses on keywords by suggesting you the most precise keywords for your content.

All In One SEO Pack

This plugin works, as it name, All In One SEO Pack. This plugins almost take care of everything about blog’s SEO. This plugin is friendly and usable for: keywords, meta descriptions, tags, Permalink and other things related to SEO.

SEO Friendly Images

Images can be helpful to rank your content and for that you are supposed to post the SEO friendly images. SEO Friendly Images plugin helps you to optimize the images on your blog, including your content. You may use this plugin and it will put some appealing and awesome impact on your blog and its SEO.

Worst Plugins For SEO

Along with the best plugins, there are number of worst plugins that put a negative impact on the SEO of your blog. Simply, these plugins can ruin your blog completely. The names of these plugins are mentioned below, you may read them and avoid them.

WordPress Robots

SEO Processors

The above two are the worst plugins that can put a complete negative and unhealthy impact over the SEO of your site. Therefore, i would suggest you to avoid these plugins and never ever apply these plugins on your blog.

Impact of Themes For SEO

Most newbies think that themes are only for appearance, but actually it is not like that at all. Themes are one of the important things that can directly put impact on SEO. So, here I am going to discuss the themes for SEO.

Right themes can put a positive impact on your blog, you might have heard about the SEO friendly themes, “Have you every wondered that what are they?”

This thing proves that there are themes that are SEO friendly, along with the non-friendly themes. The friendly themes can put positive impact on SEO of your blog, whereas the non-friendly themes can put the negative on the SEO of your blog.

Friendly Themes Impact On SEO

The friendly themes have a positive impact on SEO of your blog. They are friendly and professionally coded, the design are eye-catching and optimized. It gives the SEO friendly results of your content on the search engines. That things and features justify that these are Themes for SEO.

Non-Friendly Themes Impact On SEO

The Non-friendly Themes have thoroughly negative impact over the SEO of your blog. They are unfriendly coded, they have messed up layout, extra and useless scripts that makes your site load slower and put an unhealthy impacts. Due to these unfriendly themes your content could not rank in the search engines, as they are completely filled with effected and useless scripts.

Impact of Graphics For SEO

Like the other factors, Graphics also impact on the SEO of the blog. Graphics can be used to design your site more eye-catching, appealing and unique. Bloggers are supposed to use the graphics with great care, as usage of too many graphics can slow down your site and indirectly it will impact the SEO of your blog, that will not be in your favor at all.

If you are using too much designing images on your blog, using too much jquery for widget to make your site full graphics and animations then believe me that you are ruining your site or blog badly.

Graphics for SEO or I would say Graphics for optimization, don’t need lots of animation, heavy images, over load scripted widgets; you only need to make it simpler, lighter and friendlier. You can use graphics to make your site friendly by keeping the ratio of the graphics smaller. Don’t overuse the graphics.

Final Verdict!

Now, it is time to sum up the complete article. Above the both positive and negative impacts of plugins, Themes and Graphics on SEO are mentioned. I hope this article has cleared many of your queries related to the impacts that are mentioned above. If you have still any doubts regarding this article then you may leave your query in the comment box, I shall get back to you as soon as possible. Additionally, if you have liked this article, then don’t forget to share this with your circle, just to praise our work for your convenience.

Thursday, May 01, 2014

Few things you should not forget when you are launching a brand new blog on Blogger platform. Here are few tips which you should take care when you start a new blog on blogger.

Provide Basic Information

It is important that you put proper information in the basic information category of the blog. This information contains fields like Title, Description and Privacy. Make sure that you enter proper Title and Description so that it will help your blog gets some benefit in the category of blogs in which you are interested to develop the blog. For example, you can see the basic information of this blog in the screenshot below. The privacy settings help you to identify how the blog is kept from bounds of search engines.

Publishing

When you start blogging using the blogger platform, it is obvious you can get a free web address but it will be a BlogSpot address. If you wish to have a custom domain which in turn has lots of benefits, you should make sure that you purchase one from the Domain Providers like godaddy and link them in the field provided here. You can see the same done for this blog in the screenshot below.

Meta Tags

Use of Meta Tags plays important role in the Search Engine Optimization. When pages are ranked by the google algorithm, it checks for various components for the given keyword. Meta Tags plays an important role in those ranking. Always make sure that you put proper Meta tags to your blog. Sample Meta tags are shown in the screen shot below. The Meta Tags can be found in the following navigation. Settings > Search Preferences > Meta Tags

Custom Robots.txt

Using the robots.txt is useful for a blog. The Robot Exclusion Standard is a treaty to guiding web crawlers and other web robots about reading all or part of a website which is otherwise publicly accessible. Robots are used by search engines to catalog and record web sites, or by webmasters to check source code. The standard is unlike from, but can be used in aggregation with, Sitemaps, a robot enclosure standard for websites. Find the screenshot to identify the position where you can find these Robots.txt settings on your blogger blog.

Language and Formatting Settings

You should also make sure that you use the proper Language and Formatting Settings based on the target audience of your blog. The time setting show different options like Time Zone, Date Header Format, Time Stamp Format and Comment Timestamp Format which contains different combinations of Date and Time Formats to choose from. Language options shows the options for Transliteration which can be useful for blog readers.