Windows Phone 8.1 Blue

One area where it’s always difficult to please your audience is in regards to technology. Between hardware and software advancements you have a public who not only yearns but demands frequent updates for their devices. Some of it is rational and some of it resembles the tantrums of children. But somewhere in between, there is the truth.

Microsoft is in a precarious situation with Windows Phone as they have a lot of so-called 'chicken versus egg' problems to solve. For instance, they need more mainstream apps. But in order to get more apps, they have to have enough devices in user’s hands to convince developers to get on board with Windows Phone. But how can you convince people to buy your phone if you don’t have the apps (either real or perceived)?

With Windows Phone 8 build 10327 (GDR2), Microsoft is pushing out their second minor update for their new operating system this year (the first was GDR1 aka Portico). The concern for a lot of current users is GDR2 doesn’t really bring much to the table in terms of new features. Sure FM radio and an improved Xbox Music library are nice to have, but it’s far from the dozens of features people are demanding on Microsoft’s UserVoice forum.