A new business in town is offering a service that local drivers just couldn't refuse. Jet Car Wash is celebrating the grand opening of its Lynchburg location by offering free car washes to local residents.

The new Car Wash USA Express, 2315 Lake Road, under construction finally has buildings going up and concrete being poured. With 11 locations in the greater Memphis area, five in Mississippi, and two in Arkansas, Car Wash USA is the largest express exterior car wash in the Mid-South.

When councilmembers here heard that Robert "Bobby" Villaseňor was retiring after nearly 50 years from the City’s iconic Carson Car Wash, they drew up a very special certificate of recognition to acknowledge him.

Last week’s winter appetizer of snow and slush provided motorists with a mild taste of cold weather driving hazards, but nonetheless served as a reminder of the special challenges of the season.

"We encourage people to remember to wash their cars regularly throughout the winter, so road salt doesn’t affect brake lines and to prevent rust," said Amy Parmenter, Automobile Association of America spokeswoman.

As the economy continues to improve, attracting qualified talent has become a challenge most employers face. When your company has a reputation as a good place to work, this process becomes much easier; people want to work for a company that is financially solid, treats employees fairly and takes actions to let employees know they are valued. Beyond that, here are a few strategies we have found work well for our clients.

Internal communication that starts at the bottom can launch your business to the top. Open the doors and recognize that each employee brings their own perspective to your business. Consider a bottom-up internal communication model where employees are free to contribute their ideas and opinions.

One of the big problems facing businesses is the struggle to be heard in a crowded marketplace. There’s a medium out there that excels at this, and it’s called podcasting. Let’s see if it would work for you.

To help jump-start your 2016, consider incorporating these three things into your business - whether for the first time, with more robust efforts than in the past or as a second attempt to a failed first endeavor.