Simon Sinek frequently talks and writes about “Finding Your Why” to discover what your purpose is. I find this very interesting and inspiring and have given the book to many of my clients to discover their why.

Starting my company, Aspiration Catalyst, came directly from my why and has brought it to life in vivid color through the work that we do. Aspiring to help others by sharing knowledge, experience, and proven pathways to growth and success is something that is innate. I just love to help.

You’ve likely heard people talk about the phenomenon of “Imposter Syndrome” – the propensity to feel like you’re going to be ‘found out’ by everybody due to this or that weakness you have, despite your many accomplishments.

In the face of this defeating self-talk, a greater focus on strengths can provide a validation of your skill set. It feels better because you’re using the natural talents you already have inside you and bringing them out, front and center.