Free Facebook Gift: Walmart Ghost Cookie

By consumerist.comOctober 15, 2007

Today’s free gift that social network site Facebook users can electronically give to each other appears to be a frosting-coated ghost cookie in a plastic bag. Oh, and the cookie says Walmart on it. Spooky. Now is time for a fun Halloween game. Make this simple marketing ploy into a metaphor, and then read a lot into it.

LiveJournal did the same thing with Pepsi Max virtual gifts. A lot of people were annoyed, because paid users arent supposed to see advertising, and now anyone could stick a tiny Pepsi ad on anyone else’s userinfo whenever they pleased.