Optimizely Competitors

With the increase in Optimizely pricing in December 2014, the divide between the free plan and Optimizely Enterprise pricing became bigger. The free plan offered a great starting package with up to 50,000 tested visitors (or impressions, as they call it) but made it difficult to upgrade since Optimizely Enterprise pricing starts around $2500USD a month.

Mid-range: These are tools that don’t break the bank and are professional enough for agencies, e-commerce and online marketers with web traffic between 100,000 and 1 million unique users (UUs) or unique visitors (UVs) a month. Visual Website Optimizer and Convert Experiences (at a cost 30%-40% less) are recommended. (Enjoy a free 15-day trial of Convert Experiences).

Top-range: In this category, Adobe Target and Sitespect have plenty to offer, with a complete suite for enterprises. Both are more than $250,000USD/year investments and we recommend using for traffic ranges over 500 million UVs or UUs.

Mobile App Testing

Optimizely also has A/B testing solution for mobile apps. Here is a short list to get started with your software selection when looking for an alternative to Optimizely for mobile app features.

Convert Experiences is one of the easiest A/B testing software tools to use.
Our consultants find its live chat customer support invaluable.
We’d recommend it to the same people who are considering using Optimizely and VWO.