Lucky 7http://www.adweek.com/taxonomy/term/15126/all
enWhy It Took So Long for ABC to Cancel Manhattan Love Storyhttp://www.adweek.com/news/television/why-it-took-so-long-abc-cancel-manhattan-love-story-161019
Jason Lynch<img src="http://www.adweek.com/files/imagecache/node-detail/manhattan-love-story-hed-2014.jpeg"> <p>
As the fall TV season kicks off, the networks usually have itchy trigger fingers when it comes to killing off new shows that flop out of the gate. But not this season. It took more than a full month before fall&#39;s first cancellation: Manhattan Love Story. ABC killed the (alleged) comedy late Friday, Oct. 24 after four episodes had aired. It&#39;s the longest any network has gone into the season before canceling a new show since 2003, when Fox waited until Oct. 28 to axe Luis Guzman&#39;s sitcom, Luis, after five episodes.</p>
<p>
By this point last fall, four shows had already bitten the dust&mdash;ABC&#39;s Lucky 7, CBS&#39; We Are Men and NBC&#39;s Welcome to the Game and Ironside&mdash;with a fifth (ABC&#39;s Back in the Game) just a week away from joining them. And over the past several years (see <a href="http://www.adweek.com/news-gallery/television/worst-primetime-shows-century-so-far-161021" target="_blank">TV&#39;s Worst Prime-Time Debuts, From 2000 to Present</a>), networks usually made their first moves in late September or early October, after just two or three episodes had aired.</p>
<p>
<iframe allowfullscreen="" frameborder="0" height="367" src="//www.youtube.com/embed/APzkIcR4OXE" width="652"></iframe></p>
<p>
<strong>How DVRs and On-Demand Changed the Rules</strong><br />
This season, networks have been emphasizing the need to wait for delayed viewing ratings (live-plus-three and live-plus-seven) as viewers caught up with shows via DVR or VOD. &quot;The growing truth is that picking winners today isn&#39;t as simple as looking at the overnight ratings,&quot; CBS Entertainment chairman Nina Tassler said this summer. And unlike last year, when the networks paid that idea lip service but still quickly moved to cancel several low-rated shows, they&#39;ve actually been practicing what they preach.</p>
<p>
That&#39;s because those delayed viewing bumps can be considerable. How to Get Away With Murder doubled its already hefty series premiere rating in adults ages 18-49, from 3.8 to 7.5, after two weeks of DVR, VOD and online viewing. And the wait-and-see approach has helped buoy Fox&#39;s Red Band Society, which saw an 82 percent increase in live-plus-seven ratings among 18-49-year-olds for its second episode, from 1.1 to 2.0; the following week jumped 73 percent, from 1.1 to 1.9.</p>
<p>
<strong>Bigger Bets and Slower Cancellations</strong><br />
Manhattan Love Story&mdash;airing at 8:30 p.m. ET Tuesday, one of TV&#39;s worst time slots&mdash;received only a 15 percent lift in live-plus-seven, the lowest for a scripted series this fall. And its final episode last Tuesday fell to an unsustainable 0.7 rating in the 18-49 demo, with just 2.62 million total viewers. That also led to series-low ratings for Manhattan&#39;s lead-out show, Marvel&#39;s Agents of S.H.I.E.L.D.</p>
<p>
That abysmal Tuesday number should have resulted in a quick cancellation on Wednesday, but with Manhattan Love Story already scheduled to be pre-empted Tuesday for The Great Halloween Fright Fight, ABC had some extra time to decide on a backup plan (repeats of Selfie, which airs right before Manhattan Love Story, will fill the gap).</p>
<p>
<strong>Saving Money by Pulling the Plug</strong><br />
Beyond the increasing reliance on delayed viewing, another unique factor has been at play this fall to keep quick cancellations at bay. Mulaney, a show that might have ordinarily been pulled by now (it debuted at a 1.0 rating in 18-49, and last Sunday had only 2.25 million viewers), is still on the air in part because Fox made an early commitment to the series last fall, and 13 episodes have already been shot. As most shows are filmed only a few weeks before they air, &quot;when you pull the plug on something, you can often save money on it,&quot; then-Fox Entertainment chairman Kevin Reilly explained in January. But when 13 episodes are already in the can, as opposed to the typical six or seven, &quot;we&#39;re going to have a very big financial headache&quot; if those episodes don&#39;t make it on air.</p>
<p>
Reilly stepped down on May 29, a few weeks after he extended Mulaney&#39;s order from six episodes to 16 (and set in motion many other moves that have come back to haunt Fox this fall, including giving Tuesday and Friday slots to Utopia, a reality bust whose last episode had even lower ratings than Manhattan Love Story, with a paltry 1.77 million viewers tuning in). On Oct. 18, Fox trimmed that order to 13&mdash;the other three episodes hadn&#39;t yet been shot&mdash;and claimed it was sticking with the show. Given the amount of money it&#39;s already spent on all those episodes, it doesn&#39;t have much choice.</p>
<p>
<strong>More Cancellations to Come</strong><br />
While the networks have been unusually patient up to this point, now that the seal has been broken, look for the cancellations to begin in earnest, especially with November sweeps just days away. Utopia, Gracepoint, A to Z and (sunk costs or not) Mulaney: the cancellation clock is ticking.</p>
TelevisionA to ZAbcBack in the GameCbsFoxJason LynchHow to Get Away with MurderIronsideLucky 7Manhattan Love StoryNbcNetworksNina TasslerRatingsRed Band SocietyUtopiaWe Are MenMon, 27 Oct 2014 20:56:17 +0000161019 at http://www.adweek.comSluggish Debuts for Bad Teacher, Black Boxhttp://www.adweek.com/news/television/sluggish-debuts-bad-teacher-black-box-157271
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/badteaacher.jpeg"> <p>
With just a month to go before the 2013-14 broadcast TV season slinks off into the murk of history, the networks on Thursday night launched a pair of last-gasp series. As one may well expect from a couple of shows that were reserved for a late-April premiere, the results were unspectacular.</p>
<p>
According to Nielsen live-plus-same-day data, CBS&rsquo; refresh of the 2011 theatrical Bad Teacher generated a fair amount of sampling, delivering 7.80 million viewers and a 2.1 in the adults 18-49 demo.</p>
<p>
<a href="http://www.cbs.com/shows/bad-teacher/" target="_blank">Bad Teacher</a> retained 84 percent of its Two and a Half Men lead-in (2.5). At any network but CBS, north of a 2.0 for a spring comedy debut would be cause for subdued celebration. Unfortunately, Teacher now stands as CBS&rsquo; second lowest-rated in-season sitcom premiere, trailing only the fall flop We Are Men, which drew a 2.0 on Monday, Sept. 30.</p>
<p>
Teacher now stands as the season&rsquo;s 13th highest-rated comedy premiere. Thus far, the networks have launched 20 new sitcoms; the only remaining comedies on the launch pad are the NBC summer strip Undateable (May 29) and Fox&rsquo;s <a href="http://www.fox.com/programming/shows/?sh=us-and-them" target="_blank">Us &amp; Them,</a> which is unlikely to ever see the light of day.</p>
<p>
As Teacher was signing off, ABC began unveiling its new physician-heal-thyself drama, Black Box. Leading out of <a href="http://www.adweek.com/news/television/all-hail-shonda-rhimes-156029" target="_blank">Grey&rsquo;s Anatomy</a>, the pilot drew 6.87 million viewers and a 1.5 in the dollar demo, and while that marked a 15 percent improvement versus last spring&rsquo;s debut of Motive (1.3), it was down 52 percent when compared to time slot predecessor Scandal&rsquo;s season average (3.1).</p>
<p>
<a href="http://abc.go.com/shows/black-box" target="_blank">Black Box</a> frittered away 35 percent of its Grey&rsquo;s lead-in, although it did give CBS&rsquo; Elementary a run for its money in the 10 p.m. slot. The Sherlock Holmes drama eked out a 1.6 in the 18-49 demo. (The second hour of a Saturday Night Live &ldquo;Digital Shorts&rdquo; special drew a 1.0 rating.)</p>
<p>
Black Box now stands as the season&rsquo;s 12th highest-rated new drama of the extant 20, tying ABC&rsquo;s Betrayal and the time-slot premiere of NBC&rsquo;s Believe. In a rocky development season, Black Box is tied as ABC&rsquo;s fourth-biggest drama launch of the 2013-14 campaign, topping a roster of no-hopers that includes Lucky 7 (1.3), <a href="http://www.adweek.com/news/television/abc-yanks-cord-mind-games-156630" target="_blank">Mind Games</a> (1.1), Killer Women (0.9) and The Assets (0.7).</p>
<p>
As far as new dramas are concerned, all that remains on the broadcast slate is Fox&rsquo;s <a href="http://www.fox.com/24-live-another-day/" target="_blank">24: Live Another Day</a> (Monday, May 5). The network&rsquo;s Gang Related will bow out-of-season (Thursday, May 22), while NBC&rsquo;s pirate thriller, <a href="http://www.nbc.com/crossbones" target="_blank">Crossbones</a>, sets sail on Friday, May 30. (<a href="https://www.youtube.com/watch?v=lIpev8JXJHQ" target="_blank">Malkovich? Malkovich.</a>)</p>
<p>
The networks have seven new drama series poised to bow in the summer, as well as three fresh-off-the-shelf comedies. Returning summer shows include the CBS smash hit <a href="http://www.adweek.com/news/television/stephen-kings-under-dome-drama-hit-cbs-151210" target="_blank">Under the Dome</a> and ABC&rsquo;s Mistresses and Rookie Blue.</p>
Television2013-14 Broadcast TV Season24: Live Another DayAbcBad TeacherBelieveAnthony CrupiCbsElementaryFoxGang RelatedGrey’s AnatomyKiller WomenLucky 7Mind GamesMotiveNbcNetworksPrime Time RatingsRatingsScandalThe AssetsUs & ThemWe Are MenFri, 25 Apr 2014 17:22:30 +0000157271 at http://www.adweek.com‘Game-Changer’ Episode of Agents of S.H.I.E.L.D. Fizzleshttp://www.adweek.com/news/television/game-changer-episode-agents-shield-fizzles-156913
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/coulsonaos.jpeg"> <p>
Although Tuesday night&rsquo;s installment of <a href="http://abc.go.com/shows/marvels-agents-of-shield" target="_blank">Marvel&rsquo;s Agents of S.H.I.E.L.D.</a>&nbsp;was heavily promoted as a tie-in to the newly released theatrical hit Captain America: The Winter Soldier, relatively few viewers were on hand to see the ensuing plot twist play out.</p>
<p>
According to Nielsen live-plus-same-day data, ABC&rsquo;s lone surviving new fall drama delivered a series-low 5.37 million viewers and a 1.9 rating among adults 18-49. That represents a 5 percent decline from last week&rsquo;s 2.0 and a 60 percent drop from <a href="http://www.adweek.com/news/television/marvel-s-agents-shield-delivers-superhuman-ratings-152708" target="_blank">S.H.I.E.L.D.&rsquo;s red-hot debut</a> (4.7).</p>
<p>
As noted previously, one of S.H.I.E.L.D.&rsquo;s biggest stumbling blocks is the <a href="http://www.adweek.com/news/television/death-hiatus-extended-down-time-killing-your-favorite-tv-shows-156726" target="_blank">scarcity of fresh episodes </a>that ABC has scheduled of late. In the last 12 weeks, only five new episodes have aired, as ABC has run four repeats and slated three preemptions. Then again, given how the series&rsquo; creators basically had to time the progression of the season to align with the release of the Captain America film, the hinky scheduling is understandable.</p>
<p>
Titled &ldquo;Turn, Turn, Turn,&rdquo; the 17th episode of S.H.I.E.L.D. effectively picked up where the new <a href="http://marvel.com/captainamerica" target="_blank">Captain America</a> movie left off. (Warning for those who haven&rsquo;t seen either or both: <strong>spoilers galore</strong> after this point.) Because it is revealed in the film that HYDRA has flooded S.H.I.E.L.D. with sleeper agents, the showrunners effectively have shaken up the series&rsquo; Etch A Sketch. In Agent Coulson&rsquo;s words, the new mandate of S.H.I.E.L.D. is to simply &ldquo;survive.&rdquo; (Note that the HYDRA logo already has replaced that of S.H.I.E.L.D. after the closing credits. S.H.I.E.L.D., for all intents and purposes, no longer exists.)&nbsp;</p>
<p>
Season to date, Agents of S.H.I.E.L.D. is averaging&nbsp;7.21 million&nbsp;viewers and a 2.5 in the dollar demo, making it the No. 5 new series of 2014-15. It trails only NBC&rsquo;s <a href="http://www.adweek.com/news/television/nbc-renews-blacklist-154278" target="_blank">The Blacklist</a> (2.9), ABC&rsquo;s Resurrection (2.8), CBS&rsquo; The Millers (2.7) and Fox&rsquo;s <a href="http://www.adweek.com/news/television/fox-renews-sleepy-hollow-152873" target="_blank">Sleepy Hollow</a> (2.6).</p>
<p>
ABC is almost certain to renew the show. It was designed as a promotional vehicle for the Marvel Comics Universe, and Joss Whedon&rsquo;s Avengers: Age of Ultron isn&rsquo;t due to open in theaters until May 2015. If S.H.I.E.L.D. is to continue to serve as a companion piece to the MCU movies, it will have to survive at least through next spring.</p>
<p>
Besides, ABC has to renew something, having already deep-sixed a half-dozen new dramas (Lucky 7, The Assets, Killer Women, Betrayal, Mind Games and Once Upon a Time in Wonderland). That said, despite losing ground in the last few weeks, Resurrection looks like a shoe-in for a renewal.</p>
<p>
ABC&rsquo;s final new series launch of 2013-14, <a href="http://abc.go.com/shows/black-box" target="_blank">Black Box</a>, bows Thursday, April 24, in the time slot regularly reserved for Scandal. (The Season 3 finale of&nbsp;Shonda Rhimes&rsquo; Beltway drama airs April 17.)</p>
<p>
While ABC couldn&rsquo;t capitalize on Captain America&rsquo;s $108.2 million in box office receipts, things were tough all over on broadcast Tuesday night. NBC&rsquo;s The Voice dipped to a cycle-low 2.9 in the dollar demo, dragging About a Boy (off 15 percent to a series-low 1.7) and Growing Up Fisher (off one-tenth of a ratings point to a 1.5) down with it. At 10 p.m.,&nbsp;Chicago Fire tied a series low with a 1.8 rating.&nbsp;</p>
<p>
Fox&rsquo;s further attempts to resuscitate the moribund <a href="http://www.adweek.com/news/television/fox-renews-new-girl-mindy-project-brooklyn-nine-nine-and-following-156196" target="_blank">Mindy Project</a> with back-to-back episodes was of little use, as the 9 p.m. installment drew a 1.0 in the demo, while the follow-up did a 1.1. Lead-in Glee was up a tick to a 1.0.</p>
<p>
Only CBS showed signs of life, as <a href="http://www.cbs.com/shows/ncis" target="_blank">NCIS</a> grew 6 percent to an evening high 3.7 in the adults 25-54 demo, although NCIS: Los Angeles slipped a tenth to a 3.3 in the net&rsquo;s target demo. Person of Interest was a repeat.</p>
Television2013-14 Broadcast TV SeasonAbcAbout a BoyBetrayalBlack BoxAnthony CrupiChicago FireFoxGleeGrowing Up FisherKiller WomenLucky 7Marvel’s Agents of S.H.I.E.L.D.Mind GamesNbcNCISNCIS: Los AngelesNetworksOnce Upon a Time in WonderlandPerson of InterestPrime Time RatingsRatingsResurrectionScandalThe AssetsThe Mindy ProjectThe VoiceWed, 09 Apr 2014 21:56:03 +0000156913 at http://www.adweek.comABC Yanks the Cord on Mind Gameshttp://www.adweek.com/news/television/abc-yanks-cord-mind-games-156630
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/mind-games-cancel-hed-2014.png"> <p>
ABC has pulled the plug on the Christian Slater drama&nbsp;<a href="http://abc.go.com/shows/mind-games" target="_blank">Mind Games</a>&nbsp;after just five episodes.</p>
<p>
The third new ABC series to fail to catch on in the Tuesday 10 p.m. slot&mdash;it was preceded by the short-lived Lucky 7 and Killer Women&mdash;Mind Games averaged a meager 2.63 million viewers and a 0.8 in the adults 18-49 demo.</p>
<p>
Lucky 7 did marginally better in its two-episode run, drawing 3.53 million viewers and a 1.0 in the demo, per Nielsen live-plus-same-day data. The limited series Killer Women aired six times in January and February, delivering just 3.41 million viewers and a 0.7 in the dollar demo.</p>
<p>
What&rsquo;s particularly chilling about the failure of the three Tuesday night shows is that it creates yet another <a href="http://www.adweek.com/news/television/tv-network-time-slots-where-nothing-seems-go-right-153262" target="_blank">dead zone</a> on ABC&rsquo;s prime-time roster. The <a href="http://www.adweek.com/news/television/sunday-night-ghost-town-soft-launch-abc-s-red-widow-147690" target="_blank">Sunday 10 p.m. slot</a> has been a no-man&rsquo;s-land since the 2011-12 campaign when ABC launched <a href="http://www.adweek.com/news/television/crash-and-burn-abc-s-pan-am-another-downer-135426" target="_blank">Pan Am</a> (1.7) and GCB (1.9), only to follow up the next season with 666 Park Avenue (1.2) and Red Widow (1.0). This year, the slot has played host to the now-canceled Betrayal (0.9) and the struggling third-season strip, Revenge. After moving to 10 p.m. to accommodate newcomer Resurrection, Revenge is averaging a 1.7 in the demo.</p>
<p>
ABC also has a haunted time slot on Thursday nights at 8 p.m., which plays host to the fantasy spinoff Once Upon a Time in Wonderland. Through its first 12 installments, Wonderland is averaging a 1.0 rating, and while the network hasn&rsquo;t made an official announcement, <a href="https://www.youtube.com/watch?v=T1kIg3BfzHU" target="_blank">ABC is promoting next week&rsquo;s episode as the series finale</a>.</p>
<p>
Wonderland&rsquo;s time slot has been plagued by failure since Ugly Betty called it quits after the 2008-09 broadcast season. The series that have occupied the anchor slot can be subdivided into noble failures (FlashForward, Last Resort), stinkers (The Deep End, <a href="http://www.adweek.com/news/television/abc-halts-production-charlie-s-angels-135814" target="_blank">Charlie&rsquo;s Angels</a>) and forgettable flops (Missing, My Generation, <a href="http://www.adweek.com/news/television/less-zero-abc-drama-bows-record-low-ratings-147346" target="_blank">Zero Hour</a>).</p>
<p>
To date, ABC has canceled seven new series, including the aforementioned five as well as the drama The Assets (0.7) and the comedy Back in the Game, which averaged a relatively robust 1.8 rating in the Wednesday 8:30 p.m. slot.</p>
<p>
Of the 13 new series ABC has launched since the season began, only Marvel&rsquo;s Agents of S.H.I.E.L.D. (2.6), The Goldbergs (1.7) and the new Sunday night hit <a href="http://www.adweek.com/news/television/resurrection-breathes-new-life-abc-sunday-156214" target="_blank">Resurrection</a>&nbsp;(3.2 through three episodes) are likely to be renewed for 2014-15.</p>
<p>
Through the first 26 weeks of the season, ABC is ranked last among the Big Four, averaging a 2.1 in the 18-49 demo, down 9 percent from the year-ago 2.3 rating. This marks the third season under entertainment president Paul Lee in which ABC will fail to pull itself out of fourth place.&nbsp;</p>
<p>
(Always a tough row to hoe, the ratings race is particularly wearing on ABC, which is the only major broadcast network without an NFL contract.)</p>
<p>
On the eve of the upfront season, Lee is said to be finalizing a new four-year contract with ABC/Disney. His current agreement expires at the end of June.</p>
Television2013-14 Broadcast TV Season666 Park AvenueAbcBack in the GameBetrayalAnthony CrupiFlashForwardGCBKiller WomenLast ResortLucky 7Marvel’s Agents of S.H.I.E.L.D.Mind GamesMy GenerationNetworksPan AmPaul LeePrime Time RatingsRatingsRed WidowResurrectionRevengeThe Deep EndThe GoldbergsUgly BettyZero HourFri, 28 Mar 2014 20:10:58 +0000156630 at http://www.adweek.comChicago P.D. Off to a Promising Start on NBChttp://www.adweek.com/news/television/chicago-pd-promising-start-nbc-154875
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/chicago-pd-hed-2013.jpg"> <p>
In a season marred by <a href="http://www.adweek.com/news/advertising-branding/broadcast-tvs-10-pm-graveyard-shift-153408" target="_blank">wholly forgettable 10 p.m. launches</a>, NBC thus far is the only broadcaster showing signs of life in the final hour of prime time.</p>
<p>
The Peacock on Wednesday introduced a new Dick Wolf cop drama, <a href="http://www.nbc.com/chicago-pd/" target="_blank">Chicago P.D.</a>, and the preliminary ratings are promising. According to Nielsen live-plus-same-day data, the Chicago Fire spinoff delivered 8.59 million viewers and a 2.0 in the 18-49 demo, making it the second-biggest 10 p.m. debut of the season. (<a href="http://www.nbc.com/the-blacklist/" target="_blank">NBC&rsquo;s The Blacklist</a> bowed Sept. 23 to 12.6 million viewers and a 3.8 in the dollar demo.)</p>
<p>
Chicago P.D. topped the year-ago debut of the flagship series, which kicked off in fall 2012 to 6.61 million viewers and a 1.9 in the demo.</p>
<p>
Compared to the previous time slot occupant, Chicago P.D. looks like a runaway hit. The Oct. 2 premiere of NBC&rsquo;s Ironside reboot drew a paltry 1.3 in the demo, whereupon the show&rsquo;s days were numbered. <a href="http://www.adweek.com/news/television/nbc-grounds-ironside-welcome-family-153270" target="_blank">Canceled just 16 days after it arrived</a>, Ironside averaged just 4.95 million viewers and a 1.1 rating.</p>
<p>
But for The Blacklist and Chicago P.D., such has been the plight of the new 10 o&rsquo;clock crop. By far, ABC was had the worst luck; the network canceled its Tuesday night lottery drama <a href="http://www.adweek.com/news/television/abc-cancels-lucky-7-152942" target="_blank">Lucky 7</a> after two episodes&mdash;the show averaged 3.53 million viewers and a 1.0 rating&mdash;and Lucky successor Killer Women fared even worse in its debut. Per Nielsen, the Tricia Helfer vehicle bowed this week to a 0.9 rating.</p>
<p>
While it&rsquo;s still on ABC&rsquo;s Thursday night schedule, it&rsquo;s difficult to imagine how patient the net will be with its limited series, The Assets, which was <a href="http://www.adweek.com/news/television/community-earns-low-grades-assets-doa-154740" target="_blank">D.O.A.</a> with a premiere average of 3.77 million viewers and a 0.7 rating.&nbsp;</p>
<p>
CBS made a rare miscue with its serialized drama <a href="http://www.adweek.com/news/television/hostages-we-are-men-ropes-152992" target="_blank">Hostages</a>, which bowed on the first night of the season to 7.41 million viewers and a 1.8 rating. Despite getting drubbed by The Blacklist, CBS stuck to its guns, airing all 15 episodes. The network closed the curtain on the project by airing back-to-back episodes opposite the <a href="http://www.adweek.com/news/television/final-bcs-championship-game-one-ages-154840" target="_blank">BCS title game</a>. All told, Hostages averaged 5.16 million viewers and a 1.0 adults 18-49 rating.</p>
<p>
The drama that will replace Hostages Monday nights at 10 o&rsquo;clock actually premiered Tuesday night at 9 p.m. For the time being, slap an asterisk next to CBS&rsquo; Intelligence, which scared up <a href="http://www.adweek.com/news/television/cbs-intelligence-season-s-most-watched-premiere-154861" target="_blank">16.5 million viewers and a 2.4 rating</a>; there&rsquo;s no way of telling how the newcomer will fare in its regular slot until it actually sets up house there on Jan. 13.</p>
<p>
Lastly, NBC&rsquo;s Dracula dropped to particularly impressive numbers for a Friday night drama, averaging 5.26 million viewers and a 1.8 rating on Oct. 25. Since then, however, the period piece has seen its deliveries fall to a 0.9.</p>
<p>
Chicago P.D. will face its first real test next week, when it goes up against CBS&rsquo; CSI and ABC&rsquo;s Nashville. Last night, CBS pre-empted its regularly scheduled programming to present the People&rsquo;s Choice Awards (10.4 million viewers, 2.4 rating), while ABC aired a repeat of its November David Blaine special (3.85 million/1.4).</p>
<p>
If new series have long been finding 10 p.m. <a href="http://www.adweek.com/news/television/broadcasts-graveyard-shift-139328" target="_blank">a tough nut to crack</a>, a handful of legacy shows are holding their own in the hour. Of the top 30 broadcast series, five are veteran series that air in the final hour of prime: Scandal, Chicago Fire, Castle, Person of Interest and Elementary. Per Nielsen <a href="http://www.adweek.com/news/television/nbc-leads-c3-ratings-race-networks-bed-down-winter-break-154609" target="_blank">C3 data</a>, Scandal was the top-rated 10 o&rsquo;clock drama heading into the holiday break, averaging a 3.6 in the target demo.</p>
Television2013-14 Broadcast TV SeasonAbcBetrayalC3 RatingsCbsAnthony CrupiChicago P.D.CSIDraculaElementaryHostagesIntelligenceIronsideKiller WomenLucky 7NashvilleNbcNetworksPerson of InterestPrime Time RatingsRatingsScandalThe AssetsThe BlacklistThu, 09 Jan 2014 19:09:06 +0000154875 at http://www.adweek.comRoom at the Top: A Handful of New Series Break Throughhttp://www.adweek.com/news/television/room-top-handful-new-series-break-through-154014
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/the-blacklist-hed3-2013.jpg"> <p>
It&rsquo;s getting mighty crowded at the bottom of the broadcast barrel, as nearly two-thirds of the new network series are delivering less than a 2.0 rating in the dollar demo.</p>
<p>
According to <a href="http://www.adweek.com/news/advertising/buyers-debate-c3-ratings-91067" target="_blank">Nielsen C3 ratings</a> for the first six weeks of the 2013-14 season (the most up-to-date figures available, given the three weeks required to process the data), no fewer than 15 of the 23 freshman series are now averaging south of a 2.0 in the all-important 18-49 demo. The currency against which nearly all ratings guarantees are made, C3 offers a blend of average live commercial ratings and three days of time-shifted deliveries.</p>
<p>
Among the newbies failing to hit above broadcast&rsquo;s ever-shifting&nbsp;<a href="http://www.stltoday.com/sports/baseball/professional/branded-for-life-with-the-mendoza-line/article_cff05af5-032e-5a29-b5a8-ecc9216b0c02.html" target="_blank">Mendoza Line</a> are five NBC series (Dracula, The Michael J. Fox Show, Sean Saves the World, Ironside, Welcome to the Family); five ABC shows (Back in the Game, Trophy Wife, Once Upon a Time in Wonderland, Betrayal, <a href="http://www.adweek.com/news/television/abc-cancels-lucky-7-152942" target="_blank">Lucky 7</a>); three Fox entries (Brooklyn Nine-Nine, Dads, MasterChef Junior); and the CBS offerings We Are Men and Hostages.</p>
<p>
Of the aforementioned shows, five officially have been <a href="http://www.adweek.com/news/television/nbc-grounds-ironside-welcome-family-153270" target="_blank">canceled</a> and another five <a href="http://www.adweek.com/news/television/abc-unveils-midseason-slate-cancels-betrayal-153973" target="_blank">may as well be</a>. Limited series Betrayal, Dracula, Hostages and Once Upon a Time almost certainly will not be renewed at the end of their respective runs, while Sean Saves the World earlier this month was given the kiss of death that is the incomplete back-nine order. (NBC ordered just enough new installments of the flailing Sean Hayes vehicle to keep its Thursday 9 p.m. time slot warm for likely successor <a href="http://www.nbc.com/about-a-boy/" target="_blank">About a Boy</a>.)</p>
<p>
Discounting encore presentations and shows that air on low-ebb HUT level Saturdays, 37 broadcast series (eight new and 29 returning) are averaging better than a 2.0 in the demo, while the split among the nether half is 15-25.</p>
<p>
On the flip side, the shows that are performing well are keeping the lights on at the networks. Eleven series are averaging a C3 rating of 3.0 or better, of which three (NBC&rsquo;s The Blacklist, ABC&rsquo;s Marvel&rsquo;s Agents of S.H.I.E.L.D. and Fox&rsquo;s <a href="http://www.adweek.com/news/television/visit-set-fox-s-sleepy-hollow-152428" target="_blank">Sleepy Hollow</a>) are new to the schedule. Including the unstoppable phenomenon that is Sunday Night Football (7.8), three shows are trending above a 4.0. CBS&rsquo; The Big Bang Theory is averaging a 4.9 C3 rating, while NBC&rsquo;s The Voice is pulling down a 4.1.</p>
<p>
As is generally the case, the final <a href="http://www.adweek.com/news/television/sleepy-hollow-agents-shield-enjoy-c3-ratings-boost-153120" target="_blank">C3 numbers are statistically consistent with the live-same-day deliveries</a> that are generated the day after any given airdate. Among the top 30 broadcast series, the application of C3 improves on the original L+SD data by a mere one-tenth of a ratings point.</p>
<p>
NBC remains in first place in the 18-49 demo, averaging a 2.9 rating upon application of C3, up two-tenths of a point from its live-same-day 2.7. Thanks in large part to the 4.3 rating it averaged over the course of October&rsquo;s six-game <a href="http://www.adweek.com/news/television/red-sox-drive-solid-world-series-ratings-153543" target="_blank">World Series</a>, Fox is No. 2 in the dollar demo (2.5, up from a L+SD 2.3). Through Nov. 3, the Fall Classic accounted for 48 percent of Fox&rsquo;s overall GRPs, per MoffettNathanson Research. (Here&rsquo;s how important live sports are to network TV: Sunday Night Football and the Football in America pre-game show account for 42 percent of NBC&rsquo;s fall GRPs.)</p>
<p>
Bringing up the rear are CBS and ABC, both of which are averaging a 2.0 C3 rating in the 18-49 demo. That said, as CBS writes most of its guarantees against its adults 25-54 deliveries, the older demo is far more relevant. Season-to-date, CBS is averaging a 3.1 rating in that target demo.</p>
<p>
For a comprehensive look at how the top 30 broadcast series are faring in C3 and live-plus-same-day deliveries, please refer to the chart below:</p>
<p>
PROGRAM &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; C3 RATING &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;L+SD &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;DIFF.</p>
<p>
Sunday Night Football&nbsp; (NBC) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 7.8 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 7.7 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; +0.1<br />
<a href="http://www.adweek.com/news/television/big-bang-theory-gets-highest-ad-rates-outside-nfl-153087" target="_blank">The Big Bang Theory (CBS)</a> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;4.9 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 5.2 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;-0.3<br />
The Voice (NBC) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;4.1 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 4.3 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;-0.2<br />
Scandal (ABC) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3.6 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3.2 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; +0.4<br />
Modern Family (ABC) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3.6 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3.8 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;-0.2<br />
The Blacklist (NBC)** &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;3.5 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3.2 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; +0.3<br />
Agents of S.H.I.E.L.D. (ABC)** &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;3.3 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3.0 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; +0.3<br />
Grey&rsquo;s Anatomy (ABC) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3.2 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.9 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; +0.3<br />
NCIS (CBS) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3.2 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3.2 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &ndash;&ndash;<br />
How I Met Your Mother (CBS) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;3.1 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3.2 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;-0.1<br />
Sleepy Hollow (Fox)** &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3.1 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3.0 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; +0.1<br />
The Millers (CBS)** &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.9 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.9 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &ndash;&ndash;<br />
The Simpsons (Fox) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.8 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.8 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &ndash;&ndash;<br />
Family Guy (Fox) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.8 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.5 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; +0.3<br />
Criminal Minds (CBS) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.8 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.7 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; +0.1<br />
The Crazy Ones (CBS)** &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.7 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.6 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;+0.1<br />
NCIS: Los Angeles (CBS) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.7 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.7 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;&ndash;&ndash;<br />
2 Broke Girls (CBS) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.6 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.6 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;&ndash;&ndash;<br />
Two and a Half Men (CBS) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.5 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.4 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;+0.1<br />
Chicago Fire (NBC) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.5 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.4 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;+0.1<br />
Once Upon a Time (ABC) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.5 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.4 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;+0.1<br />
New Girl (Fox) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.4 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.1 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;+0.3<br />
Castle (ABC) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.4 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.1 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;+0.3<br />
Super Fun Night (ABC)** &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.4 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.3 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;+0.1<br />
American Dad (Fox) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.3 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.0 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;+0.3<br />
Elementary (CBS) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.3 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 1.9 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; +0.4<br />
Person of Interest (CBS) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.3 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.2 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;+0.1<br />
The Middle (ABC) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2.2 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.3 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; -0.1<br />
60 Minutes (CBS) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.2 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.3 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; -0.1<br />
Survivor (CBS) &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.2 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.5 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; -0.3</p>
<p>
----------------------------------------------------------------------------------------------------------<br />
<strong>AVERAGE &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;3.0 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;2.9 &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; +0.1</strong></p>
<p>
**Denotes new series</p>
Television2013-14 Broadcast TV SeasonAbcBetrayalC3 RatingsC3 Ratings CurrencyAnthony CrupiCbsFoxIronsideLucky 7Marvel’s Agents of S.H.I.E.L.D.Modern FamilyNbcNetworksNielsenRatingsScandalSleepy HollowSunday Night FootballThe Big Bang TheoryThe BlacklistThe Crazy OnesThe MillersThe VoiceThu, 21 Nov 2013 17:00:32 +0000154014 at http://www.adweek.comABC Unveils Midseason Slatehttp://www.adweek.com/news/television/abc-unveils-midseason-slate-cancels-betrayal-153973
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/alice-in-wonderland-hed-2013.jpg"> <p>
In a bid to make room for its robust slate of midseason newcomers, ABC on Tuesday effectively drew the curtain on one freshman drama and put a second series on hiatus.</p>
<p>
ABC this afternoon confirmed that its underperforming adultery drama Betrayal will wrap up its 13-episode run on Jan. 19. While no official decision has been made on the Sunday soap (ABC said Betrayal&rsquo;s fate won&rsquo;t be revealed until the May 2014 upfront presentation), the numbers don&rsquo;t exactly work in the show&rsquo;s favor. Through its first eight episodes, the sexed-up serial has averaged just 3.6 million viewers and a 1.0 rating in the 18-49 demo, tying ABC&rsquo;s now-canceled Lucky 7 as the lowest-rated new drama of the season.</p>
<p>
(While Betrayal is an ABC Studio production, the home-field advantage has its limits. Despite its own affiliation with the in-house production arm, <a href="http://www.adweek.com/news/television/abc-cancels-lucky-7-152942" target="_blank">Lucky 7 was shelved after just two episodes</a>.)</p>
<p>
Faced with a two-month vacancy in its Sunday 10 p.m. time slot, ABC will plug the hole with specials and movies. On March 9, the veteran nighttime soap Revenge will move up an hour, clearing the way for the new supernatural drama <a href="http://abc.go.com/shows/resurrection" target="_blank">Resurrection</a> to take over the 9 p.m. hour.</p>
<p>
While the clock winds down on Betrayal, the network&rsquo;s fantasy spinoff Once Upon a Time in Wonderland has been put on ice for an indefinite period. On Dec. 12, the latest inhabitant of the <a href="http://www.adweek.com/news/television/tv-network-time-slots-where-nothing-seems-go-right-153262" target="_blank">troubled Thursday 8 p.m. slot</a> will go on a winter hiatus, making way for the cooking show The Taste.</p>
<p>
No return date has been given for Wonderland although ABC said original episodes will air at some undetermined date and time in the spring. Originally conceived as a limited series, Wonderland is averaging 4.4 million viewers and a 1.2 in the dollar demo.</p>
<p>
Beginning Thursday, Jan. 2, an expanded two-hour Taste will lead into the new eight-part espionage drama The Assets.&nbsp;</p>
<p>
Also joining the ABC lineup after the New Year are the crime dramas <a href="http://abc.go.com/shows/killer-women" target="_blank">Killer Women</a> and Mind Games and the comedy Mixology. ABC&rsquo;s revamped schedule is as follows:</p>
<p>
THURSDAY, JANUARY 2<br />
8-10 p.m.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The Taste<br />
10-11 p.m.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The Assets (New Series)</p>
<p>
MONDAY, JANUARY 6<br />
8-10 p.m.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The Bachelor</p>
<p>
TUESDAY, JANUARY 7<br />
10-11 p.m.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Killer Women (New Series)</p>
<p>
WEDNESDAY, JANUARY 15<br />
8:30-9 p.m.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Suburgatory</p>
<p>
WEDNESDAY, FEBRUARY 26<br />
9:30-10 p.m.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <a href="http://abc.go.com/shows/mixology" target="_blank">Mixology</a> (New Series)</p>
<p>
SUNDAY, MARCH 9<br />
9-10 p.m.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Resurrection (New Series)<br />
10-11 p.m.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Revenge (New Time)</p>
<p>
TUESDAY, MARCH 11<br />
10-11 p.m.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Mind Games (New Series)</p>
Television2013-14 Broadcast TV SeasonAbcBack in the GameBetrayalCancelationsAnthony CrupiLucky 7Mind GamesMixologyNbcNetworksOnce Upon a Time in WonderlandPrime Time RatingsRatingsResurrectionRevengeSuburgatoryThe AssetsWelcome to the FamilyTue, 19 Nov 2013 22:23:54 +0000153973 at http://www.adweek.comAnother Ratings Skid for Marvel’s Agents of S.H.I.E.L.D.http://www.adweek.com/news/television/another-ratings-skid-marvel-s-agents-shield-153837
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/marvel-sheild-hed3-2013.jpg"> <p>
<a href="http://www.adweek.com/news/television/abc-gives-full-season-order-marvel-s-agents-shield-153050" target="_blank">One of the first series to earn a back-nine order</a> is starting to look like a candidate for cancelation.</p>
<p>
ABC&rsquo;s ambitious drama <a href="http://abc.go.com/shows/marvels-agents-of-shield" target="_blank">Marvel&rsquo;s Agents of S.H.I.E.L.D.</a> on Tuesday fell to yet another series low, delivering 6.67 million viewers and a 2.2 in the adults 18-49 demo. And while the show&rsquo;s live-plus-same-day rating was sufficient to tie it with NBC&rsquo;s Chicago Fire for a respectable fourth-place finish on the night, Agents of S.H.I.E.L.D. has dropped an alarming 53 percent from its premiere (4.7).</p>
<p>
While the diminishing dollar demo is a matter of great concern for ABC, the network hopes to squeeze at least one more season out of the show, which was designed, in part, to serve as a promotional vehicle for Joss Whedon&rsquo;s 2015 theatrical, <a href="http://www.youtube.com/watch?v=CFGg3fhYJHQ" target="_blank">The Avengers: Age of Ultron</a>. (Whedon co-created S.H.I.E.L.D. and wrote and directed the pilot. The Sept. 24 broadcast was the <a href="http://www.adweek.com/news/television/marvel-s-agents-shield-delivers-superhuman-ratings-152708" target="_blank">biggest series premiere in four years</a>.)</p>
<p>
Season to date, only NBC&rsquo;s The Michael J. Fox Show has suffered a more precipitous drop, falling 56 percent from its Sept. 26 premiere.&nbsp;</p>
<p>
While S.H.I.E.L.D.&rsquo;s ratings slide is unfortunate, ABC isn&rsquo;t pulling the show from the lineup any time soon. One of the first new series to be given a full-series order, S.H.I.E.L.D. is certain to meet its 22-episode commitment. A renewal, however, is another story.</p>
<p>
Despite a slackening lead-in, ABC&rsquo;s 9 p.m. comedy, <a href="http://www.adweek.com/news/television/abc-gives-full-season-orders-goldbergs-trophy-wife-153593" target="_blank">The Goldbergs</a>, rebounded last night, drawing a 1.7 in the demo, up two-tenths of a point versus last week&rsquo;s episode. Trophy Wife inched up a tenth to a 1.2, while an ABC News special on the top political scandals of the century topped the second and final episode of time-slot precursor <a href="http://www.adweek.com/news/television/abc-cancels-lucky-7-152942" target="_blank">Lucky 7</a> with a 0.8 rating.</p>
<p>
Fox&rsquo;s two-hour comedy block had a rough go of it, as three of the four shows delivered series-low ratings. Leading off the night, Dads slumped to a 1.2 in the dollar demo, while <a href="http://www.fox.com/brooklyn-nine-nine/" target="_blank">Brooklyn Nine-Nine</a> matched a series low with a 1.4 rating. New Girl dropped 15 percent to a 1.7 in the demo, while The Mindy Project slumped to a 1.4. All told, Fox finished last on the night among the Big Four with a 1.4.</p>
<p>
NBC finished in a dead heat with CBS, averaging a 2.5 in prime time as The Voice delivered 11.6 million viewers and a 3.4 in the 18-49 demo. Lead-out <a href="http://www.nbc.com/chicago-fire/" target="_blank">Chicago Fire</a> inched up a tenth versus its most recent original airing (Oct. 22), earning a 2.2 rating.</p>
<p>
CBS continues to put up gaudy numbers on Tuesday night as TV&rsquo;s most-watched scripted series, NCIS, scared up 19.4 million viewers and a 3.0 adults 18-49 rating. <a href="http://www.cbs.com/shows/ncis/" target="_blank">NCIS</a> delivered the night&rsquo;s strongest rating in its target demo, averaging a 4.4 among adults 25-54. Lead-out NCIS: Los Angeles was flat with a 2.4, while Person of Interest was up 5 percent (2.0).</p>
<p>
On the CW, freshman drama <a href="http://www.adweek.com/news/television/cw-gives-back-nine-orders-all-3-new-dramas-153783" target="_blank">The Originals</a> improved 22 percent to a 1.1 rating while growing its share of adults 18-34 by 25 percent (1.0). Supernatural was up two-tenths of a point, notching a 1.1 in both of the relevant demos.&nbsp;</p>
Television2013-14 Broadcast TV SeasonAbcBrooklyn Nine-NineCbsChicago FireAnthony CrupiFoxLucky 7Marvel’s Agents of S.H.I.E.L.D.NbcNCISNCIS: Los AngelesNetworksNew GirlPerson of InterestPrime Time RatingsRatingsScandalSupernaturalThe CWThe GoldbergsThe Michael J. Fox ShowThe Mindy ProjectThe OriginalsThe VoiceTrophy WifeWed, 13 Nov 2013 19:32:10 +0000153837 at http://www.adweek.comABC Gives Full-Season Orders to The Goldbergs, Trophy Wifehttp://www.adweek.com/news/television/abc-gives-full-season-orders-goldbergs-trophy-wife-153593
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/trophy-wife-hed-2013.jpg"> <p>
ABC has tightened up its comedy lineup, giving full-season orders to freshman sitcoms The Goldbergs and <a href="http://abc.go.com/shows/trophy-wife" target="_blank">Trophy Wife</a>, ordering an additional four episodes of Super Fun Night and closing the books on Back in the Game.</p>
<p>
The beneficiary of a Marvel&rsquo;s Agents of S.H.I.E.L.D. lead-in and a pricey fall marketing push, The Goldbergs seemed primed for a full-season order from the get-go. (That the show had achieved most-favored nation status was apparent at the network&rsquo;s May <a href="http://www.adweek.com/news/television/abc-overhauls-fall-schedule-149529" target="_blank">upfront presentation</a>; ABC entertainment group president Paul Lee screened an extended preview of The Goldbergs for buyers and was effusive in his praise for the pilot.)</p>
<p>
Per Nielsen live-plus-same-day data, <a href="http://abc.go.com/shows/the-goldbergs" target="_blank">The Goldbergs</a> is averaging 6.07 million viewers and a 2.0 rating in the adults 18-49 demo. After bowing Sept. 24 to 8.94 million viewers and a 3.1 in the dollar demo, The Goldbergs has settled into a groove in the Tuesday 9 p.m. slot, averaging 5.32 million viewers and a 1.7 in its most two recent airdates.</p>
<p>
Leading out of The Goldbergs at 9:30 p.m., the sprawling family comedy Trophy Wife is delivering more modest numbers. Through six episodes, Trophy Wife is averaging 4.71 million viewers and a 1.5 in the demo.</p>
<p>
The Wednesday night Rebel Wilson vehicle, Super Fun Night, is getting four more episodes, or five shy of a full-season commitment. Through its first five installments, Super Fun Night is delivering 6.36 million viewers and a 2.3 among the 18-49 set.</p>
<p>
Super Fun Night enjoys the strongest lead-in on ABC&rsquo;s schedule, drafting off of Modern Family in the 9:30 p.m. time slot. (Modern Family is ABC&rsquo;s top-rated comedy, and TV&rsquo;s No. 2 sitcom behind CBS&rsquo; <a href="http://www.adweek.com/news/television/big-bang-theory-gets-highest-ad-rates-outside-nfl-153087" target="_blank">The Big Bang Theory</a>. Season-to-date, the veteran sitcom is averaging 10.9 million viewers and a 4.1 in the dollar demo.)</p>
<p>
While <a href="http://abc.go.com/shows/back-in-the-game" target="_blank">Back in the Game</a> effectively has been canceled, ABC will air all 13 of its contracted episodes. The Maggie Lawson-James Caan sitcom is actually out-delivering the other freshman sitcoms in total viewers, averaging 6.66 million per episode. And its demo average isn&rsquo;t all that shabby; through six broadcasts, Game is drawing a 1.9 rating.</p>
<p>
Unfortunately for Game fans, the show is produced by Twentieth Television, whereas the lower-rated Trophy Wife is an in-house production. That almost certainly gave Trophy Wife the edge, although it also happens to be one of the few <a href="http://abc.go.com/shows/trophy-wife/video/PL55301877/_m_VDKA0_mvl4hb8a" target="_blank">genuinely funny</a> comedies of the fall season.</p>
<p>
Back in the Game joins the <a href="http://www.adweek.com/news/television/abc-cancels-lucky-7-152942" target="_blank">short-lived lottery drama Lucky 7</a> on the list of canceled ABC series. Meanwhile, the network&rsquo;s two other new drama series are in dire straits, as the Sunday 10 p.m. entry Betrayal is averaging just 3.75 million viewers and a 1.0 in the demo, while the spinoff Once Upon a Time in Wonderland is drawing 4.91 million viewers and a disappointing 1.3 rating in its Thursday 8 p.m. slot.</p>
<p>
Over the past few seasons, <a href="http://www.adweek.com/news/television/tv-network-time-slots-where-nothing-seems-go-right-153262" target="_blank">both time slots have given ABC fits</a>. Sundays are a particularly harrowing night on which to launch a series, haunted as they are by the National Football League, <a href="http://www.adweek.com/news/television/amc-orders-fifth-helping-walking-dead-153469" target="_blank">ravenous ambulatory corpses</a> and the premium cable shows Boardwalk Empire and Homeland.&nbsp;</p>
<p>
Should the network decide to terminate either drama, it has plenty of options for mid-season. Among the new one-hour shows ABC has in the hopper are <a href="http://abc.go.com/shows/killer-women" target="_blank">Killer Women</a>, The Black Box, Mind Games, <a href="http://abc.go.com/shows/resurrection" target="_blank">Resurrection</a> and the miniseries The Assets.&nbsp;</p>
Television2013-14 Broadcast TV SeasonAbcBack in the GameBack-Nine OrdersBoardwalk EmpireAnthony CrupiHomelandJames CaanKiller WomenLucky 7Maggie LawsonMarvel’s Agents of S.H.I.E.L.D.Mind GamesModern FamilyNetworksPaul LeeRatingsRebel WilsonResurrectionSuper Fun NightThe AssetsThe Black BoxThe GoldbergsTrophy WifeSat, 02 Nov 2013 19:28:31 +0000153593 at http://www.adweek.comNBC Grounds Ironside, Welcome to the Familyhttp://www.adweek.com/news/television/nbc-grounds-ironside-welcome-family-153270
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/ironside-heda-2013.jpg"> <p>
<a href="http://www.adweek.com/news/television/ironside-rolls-dead-stop-super-fun-night-lifts-abc-152872" target="_blank">Ironside</a> is off the case.</p>
<p>
Effective Oct. 30, Ironside will roll to a halt, freeing up the Wednesday 10 p.m. time slot first for a repeat of Law &amp; Order: SVU followed by three new episodes of Dateline over the next three Wednesdays. In the four subsequent weeks, NBC will air a pair of Saturday Night Live specials and two Christmas specials.</p>
<p>
On Jan. 8, 2014, the Chicago Fire spinoff Chicago PD arrives in the post-SVU slot.</p>
<p>
NBC has also axed the freshman comedy Welcome to the Family after just three episodes. Effective immediately, the Thursday 8:30 p.m. time slot will be occupied by a grab bag of encores, specials, back-to-back episodes of Parks and Recreation and the Thanksgiving night NFL game (Steelers at Ravens).&nbsp;</p>
<p>
Community returns to the <a href="http://www.adweek.com/news/television/nbc-s-thursday-night-comedies-fall-flat-152915" target="_blank">Thursday night lineup</a> on Jan. 2 where it joins Parks and Rec and the two remaining freshman comedies Sean Saves the World and <a href="http://www.adweek.com/news/television/michael-j-fox-explains-how-his-new-tv-comedy-mirrors-his-real-life-149653" target="_blank">The Michael J. Fox Show</a>. (With an average delivery of 3.68 million viewers and a 1.2 in the demo, the Sean Hayes sitcom is also a candidate for early dismissal. The MJF Show is out of harm&rsquo;s way, as NBC committed to a 22-episode order before the pilot was shot.)</p>
<p>
Ironside and <a href="http://www.adweek.com/news/television/cbs-delivers-thursday-comedy-block-153242" target="_blank">Welcome to the Family</a> were both victims of record-low ratings.&nbsp;After premiering to 5.98 million viewers and a 1.3 rating in the dollar demo (an all-time low for an NBC fall drama debut), the rebooted procedural on Wednesday fell to&nbsp;4.80 million viewers and a 1.0 rating.</p>
<p>
Welcome to the Family put up similar results, bowing to 2.99 million viewers and a 1.1 rating before dropping to an 0.8 and an 0.9 in its two follow-up broadcasts.&nbsp;</p>
<p>
Ironside was produced in-house by Universal TV, while Welcome to the Family was a Sony production. The two shows join the CBS comedy We Are Men and ABC&rsquo;s <a href="http://www.adweek.com/news/television/abc-cancels-lucky-7-152942" target="_blank">Lucky 7</a> on the list of extinct freshman series.</p>
Television2013-14 Broadcast TV SeasonAbcCancelationsCbsChicago FireAnthony CrupiCommunityIronsideLaw & Order: SVULucky 7NbcNetworksParks and RecreationPrime Time RatingsRatingsSaturday Night LiveWe Are MenWelcome to the FamilyFri, 18 Oct 2013 22:01:14 +0000153270 at http://www.adweek.comSleepy Hollow, Agents of S.H.I.E.L.D. Enjoy C3 Ratings Boosthttp://www.adweek.com/news/television/sleepy-hollow-agents-shield-enjoy-c3-ratings-boost-153120
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/sleepy-hollow-hed4-2013.jpg"> <p>
The very first batch of <a href="http://www.adweek.com/news/advertising/buyers-debate-c3-ratings-91067" target="_blank">C3 ratings</a> for the 2013-14 broadcast season has been processed, and while the variance between the initial live-plus-same-day numbers and the currency was predictably unremarkable, there were some gold nuggets to be sifted out of the Nielsen data.</p>
<p>
According to the seven days of currency data obtained by Adweek, the Premiere Week (Sept. 22-29) C3 numbers&mdash;a blend of average live commercial ratings and three days of DVR deliveries&mdash;were generally consistent with the original live-same-day ratings. As expected, front-runner NBC saw no change upon application of C3, finishing the week with a 3.1 rating in the adults 18-49 demo. ABC (2.3) and CBS (2.2) were also unchanged.</p>
<p>
Only Fox showed a slight uptick from its original L+SD average (2.2), finishing the week with a 2.3 in the demo.</p>
<p>
<a href="http://www.adweek.com/news/television/c3-ratings-premiere-week-falls-flat-144674" target="_blank">As we saw a year ago</a>, the biggest gainers in C3 included two freshman series. Fox&rsquo;s Sleepy Hollow jumped one-half of a ratings point, notching a 3.6 in the demo versus its original 3.1 rating. If nothing else, this suggests that <a href="http://www.adweek.com/news/television/visit-set-fox-s-sleepy-hollow-152428" target="_blank">Sleepy Hollow</a> is a particularly viable environment for sponsors&mdash;after all, a 16 percent lift from L+SD to C3 proves that not only were viewers catching up with some help from their DVRs, but they were also watching the ads.</p>
<p>
A similar result boosted the series premiere of Marvel&rsquo;s Agents of S.H.I.E.L.D. on ABC. The show jumped from <a href="http://www.adweek.com/news/television/marvel-s-agents-shield-delivers-superhuman-ratings-152708" target="_blank">an already gaudy 4.7 in the demo</a> on Sept. 24 to a 5.1 C3 rating. Both Sleepy and S.H.I.E.L.D. have been granted immunity from the ratings rat race, as Fox picked up a <a href="http://www.adweek.com/news/television/fox-renews-sleepy-hollow-152873" target="_blank">second season</a> of its supernatural hit while ABC last week gave its collaboration with Marvel a <a href="http://www.adweek.com/news/television/abc-gives-full-season-order-marvel-s-agents-shield-153050" target="_blank">back-nine order</a>.</p>
<p>
Other shows that improved significantly after the C3 data was processed were CBS&rsquo; Hostages, which improved three-tenths of a ratings point to a 2.1; Fox&rsquo;s Glee, which grew from a 2.0 to a 2.3; and CBS&rsquo; Elementary, up three-tenths of a point to a 2.4.</p>
<p>
For the most part, the higher-rated L+SD shows demonstrated a variance that ranged from minus two-tenths of a point to plus two-tenths. NBC&rsquo;s Sept. 24 installment of The Voice, for example, dipped to a 4.4 C3 rating from its original 4.7, while both episodes of CBS&rsquo; top-rated Big Bang Theory slipped two-tenths (5.3 from a 5.5 and 5.9 from a 6.1). Again, that&rsquo;s a function of viewers skipping ads during playback.</p>
<p>
Of the backsliders, the season premiere of CBS&rsquo; How I Met Your Mother experienced the greatest discrepancy between its L+SD and C3 ratings, falling four-tenths of a point from a 3.7 to a 3.3.</p>
<p>
The C3 data offered a semblance of encouragement for a handful of struggling new series. After premiering to a 1.8 in the demo, Fox&rsquo;s comedy Brooklyn Nine-Nine inched up to a more tenable 2.0 C3 rating. ABC&rsquo;s imperiled Sunday night drama Betrayal gained two-tenths of a point, growing to a 1.7, but that&rsquo;s probably not going to be enough to earn the newbie a <a href="http://www.adweek.com/news/television/breaking-bad-may-have-dented-broadcasts-sunday-dramas-152799" target="_blank">stay of execution</a>. Per fast national data, Betrayal last night drew a miserly 0.9 in the demo.</p>
<p>
ABC&rsquo;s new comedies showed no post-C3 change whatsoever, and <a href="http://www.cbs.com/shows/mom/" target="_blank">CBS&rsquo; Mom</a> was flat at a 2.5. The premiere of The Crazy Ones, however, grew from its already impressive 3.9 in the 18-49 demo, ticking up to a 4.1 in C3.</p>
<p>
On opposite sides of the spectrum, NBC&rsquo;s hit thriller <a href="http://www.adweek.com/news/television/nbc-shines-first-day-fall-tv-season-152686" target="_blank">The Blacklist</a> ticked up one-tenth of a ratings point to a 3.9 C3 rating, while ABC&rsquo;s decommissioned Lucky 7 actually fell from its already dismal 1.3 L+SD delivery, recording a 1.2 in C3.</p>
<p>
Generally speaking, the first stream of C3 data is holding up when compared to last year&rsquo;s initial load. NBC remained in first place with an average C3 rating of 3.1 in the demo, up a tick from the 3.0 it earned during the first week of the 2012-13 campaign. ABC was flat versus a year ago with a 2.3, Fox was down 8 percent to a 2.3 and CBS dipped a tenth of a point to a 2.2.</p>
<p>
As buyers have been saying since the C3 currency was first adopted in 2007, the data against which the majority of ratings guarantees are made is statistically consistent with the live-same-day deliveries reported the afternoon after any given program&rsquo;s original airdate. In other words, while the Big Four have been quick to point out the <a href="http://www.adweek.com/news/television/c-3poh-no-broadcasters-agitate-better-ratings-currency-145195" target="_blank">significant gains in viewership afforded by three and seven days of time shifting</a>, those numbers do not take into consideration commercial deliveries &hellip; and are therefore effectively meaningless, from a marketplace perspective.</p>
<p>
Or as <a href="http://www.adweek.com/news/television/c-3poh-no-broadcasters-agitate-better-ratings-currency-145195?page=2" target="_blank">BTIG Research analyst Rich Greenfield observed last fall</a>, all the additional playback in the world doesn&rsquo;t guarantee that anyone will actually watch the ads. &ldquo;Watching live television is no longer top of mind, and watching commercials is laughed at,&rdquo; Greenfield wrote in a note to investors. &ldquo;Consumers have essentially been trained to avoid TV commercials.&rdquo;</p>
<p>
Overall TV usage remains more or less flat versus a year ago. Per Nielsen, Premiere Week HUT levels slipped 1.3 percent. Meanwhile, the <a href="http://www.adweek.com/news/television/gray-gardens-broadcast-audience-older-ever-144348" target="_blank">graying of the broadcast audience</a> continues apace, as CBS delivered a median age of 57.8 years in Premiere Week, while ABC (53.3 years) and NBC (50.8) were also over the Big Five-O mark. Even the relatively apple-cheeked Fox aged up 2.3 years, notching a median age of 46.1.</p>
TelevisionAbcBetrayalBrooklyn Nine-NineC3 RatingsCbsAnthony CrupiFoxGleeHow I Met Your MotherLucky 7Marvel’s Agents of S.H.I.E.L.D.NbcNetworksNielsenRatingsSleepy HollowThe BlacklistThe Crazy OnesThe GoldbergsThe VoiceTrophy WifeMon, 14 Oct 2013 19:28:02 +0000153120 at http://www.adweek.comABC Gives Full-Season Order to Marvel’s Agents of S.H.I.E.L.D.http://www.adweek.com/news/television/abc-gives-full-season-order-marvel-s-agents-shield-153050
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/marvel-shield-hed2-2013.jpg"> <p>
ABC has given a back-nine order to its new drama series <a href="http://abc.go.com/shows/marvels-agents-of-shield" target="_blank">Marvel&rsquo;s Agents of S.H.I.E.L.D.</a>, bringing the series to a complete run of 22 episodes.</p>
<p>
Since premiering Sept. 24 to a sterling <a href="http://www.adweek.com/news/television/marvel-s-agents-shield-delivers-superhuman-ratings-152708" target="_blank">12.1 million viewers and a 4.7 rating</a> among adults 18-49,&nbsp;S.H.I.E.L.D. has settled into much more pedestrian deliveries. Episode 2 drew 8.66 million live-plus-same-day viewers, while <a href="http://www.adweek.com/news/television/ratings-fox-stops-bleeding-agents-shield-softens-153019" target="_blank">Tuesday night&rsquo;s installment</a> scared up 7.87 million viewers and a 2.9 rating&mdash;down&nbsp;38 percent from the premiere.</p>
<p>
Ratings declines aside,&nbsp;S.H.I.E.L.D. was all but guaranteed an extended run, if only because it serves as a very visible advance marketing vehicle for The Avengers 2: Age of Ultron, which arrives in multiplexes in 2015. It&rsquo;s also a much-needed <a href="http://www.adweek.com/news/television/abc-has-found-man-magnet-agents-shield-152941" target="_blank">guy magnet</a> for the estrogen-rich ABC.</p>
<p>
The show also commands one of the highest ad rates for a freshman series. According to media buyers, the average 30-second spot in&nbsp;S.H.I.E.L.D. fetches around $170,000 a pop. Time in the premiere was even pricier ($290,000).</p>
<p>
Co-created by Joss Whedon, S.H.I.E.L.D. is Marvel&rsquo;s first scripted prime-time drama.&nbsp;The series stars Clark Gregg as Agent Phil Coulson, a character who first appeared in Whedon&rsquo;s 2012 blockbuster The Avengers. The film raked in $1.51 billion at the global box office.&nbsp;</p>
<p>
Gregg&rsquo;s supporting cast includes Ming-Na Wen as Agent Melinda May, Brett Dalton as Agent Grant Ward and Chloe Bennet as Skye.</p>
<p>
S.H.I.E.L.D.&nbsp;marks ABC&rsquo;s first full-season order of the season. It joins Fox&rsquo;s <a href="http://www.adweek.com/news/television/fox-renews-sleepy-hollow-152873" target="_blank">Sleepy Hollow</a>, which was picked up for a second season, and NBC&rsquo;s&nbsp;<a href="http://www.nbc.com/the-blacklist/" target="_blank">The Blacklist</a> as the sole new series that have earned extended commitments. (The Michael J. Fox Show was given a 22-episode order back in August 2012 when NBC first committed to the series.)</p>
<p>
Thus far into the 2013-14 campaign, only two freshman series have been canceled: ABC&rsquo;s lottery drama <a href="http://www.adweek.com/news/television/abc-cancels-lucky-7-152942" target="_blank">Lucky 7</a> and the CBS comedy <a href="http://www.adweek.com/news/television/we-are-dead-men-cbs-kills-freshman-comedy-153028" target="_blank">We Are Men</a>.</p>
Television2013-14 Broadcast TV SeasonAbcCancelationsCbsClark GreggAnthony CrupiJoss WhedonLucky 7Marvel’s Agents of S.H.I.E.L.D.NbcNetworksRatingsRenewalsSleepy HollowThe AvengersThe BlacklistWe Are MenThu, 10 Oct 2013 18:30:15 +0000153050 at http://www.adweek.comRatings: Fox Stops the Bleeding, Agents of S.H.I.E.L.D. Softenshttp://www.adweek.com/news/television/ratings-fox-stops-bleeding-agents-shield-softens-153019
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/marvel-shield-hed-2013.jpg"> <p>
In the absence of a new episode of NBC&rsquo;s The Voice, the Tuesday night broadcast lineup enjoyed a bit of a reprieve. But while a number of new series appeared to have reached a sort of equilibrium, one high-profile drama keeps losing steam.</p>
<p>
According to Nielsen live-plus-same-day data, ABC&rsquo;s freshman anchor <a href="http://abc.go.com/shows/marvels-agents-of-shield" target="_blank">Marvel&rsquo;s Agents of S.H.I.E.L.D.</a> averaged 7.87 million viewers and a 2.9 rating among adults 18-49, down 12 percent versus a week ago and a whopping 38 percent off its <a href="http://www.adweek.com/news/television/marvel-s-agents-shield-delivers-superhuman-ratings-152708" target="_blank">premiere</a> pace. While ABC projects that S.H.I.E.L.D. will improve to a 4.2 or 4.3 rating upon application of three days of DVR data, the decline is particularly sharp considering that the 8-9 p.m. competition was diluted by a hybrid NBC fall preview/Voice clip show.</p>
<p>
Even after airing what was essentially an encore performance, <a href="http://www.nbc.com/the-voice/" target="_blank">The Voice</a> retained its top banana status, averaging a 3.0 in the demo from 8-10 p.m. (Hosted by Carson Daly, the 8-9 p.m. Voice recap/preview mashup tied S.H.I.E.L.D. in the demo.)</p>
<p>
S.H.I.E.L.D. <a href="http://www.adweek.com/news/television/abc-has-found-man-magnet-agents-shield-152941" target="_blank">continues to draw young men</a> to the traditionally female-skewing ABC. Last night&rsquo;s installment swept all the testosterone demos, averaging a 3.7 among men 18-49, a 3.1 with men 18-34 and a 4.1 in the male 25-54 set. Along with Brooklyn Nine-Nine, S.H.I.E.L.D also was the only Tuesday night show that drew more men than women.</p>
<p>
Speaking of men, S.H.I.E.L.D. had to contend with the deciding game in the American Division Series (Red Sox-Rays, TBS). Boston&rsquo;s neverending (three hours, 49 minutes) 3-1 victory over its AL East rivals averaged 5.16 million viewers and a 1.5 in the 18-49 demo.</p>
<p>
It&rsquo;s worth noting that&nbsp;S.H.I.E.L.D. won&rsquo;t have to tangle with The Voice again any time soon. Beginning Oct. 15, The Biggest Loser will move into the 8-9 p.m. slot, reducing The Voice results show to an hour.</p>
<p>
At 9 p.m., the new ABC comedy The Goldbergs slipped another 14 percent to a 1.9, while lead-out Trophy Wife was flat with a 1.4 rating. Subbing for the <a href="http://www.adweek.com/news/television/abc-cancels-lucky-7-152942" target="_blank">canceled Lucky 7</a>, a repeat of ABC&rsquo;s hit drama Scandal closed out the night with a 0.9 rating&mdash;an improvement of 29 percent versus the last episode of its doomed predecessor.</p>
<p>
On the whole, the networks in the final hour of prime time couldn&rsquo;t hold a candle to basic cable. Along with the aforementioned MLB playoff game, FX&rsquo;s outlaw drama Sons of Anarchy out-delivered ABC, CBS and NBC, averaging a 2.5 in the demo. NBC&rsquo;s Chicago Fire was an also-ran with a 2.1, down 19 percent versus last week&rsquo;s 2.6.&nbsp;</p>
<p>
The Fox comedy block appears to have found its level, as Dads was flat with a 1.3, while Brooklyn Nine-Nine improved to a 1.5. New Girl bounced back two-tenths of a ratings point to a 2.1, and The Mindy Project dipped 7 percent to a 1.4.</p>
<p>
Even with a projected 31 percent live-three-day lift, Dads is still looking down the barrel of a 1.7 in the dollar demo. <a href="http://www.fox.com/brooklyn-nine-nine/" target="_blank">Brooklyn Nine-Nine</a> is in better shape, with time-shifting expected to lift last night&rsquo;s episode to a 2.2 rating, while New Girl could grow as much as 52 percent (3.2). Like fellow bookend Dads, The Mindy Project isn&rsquo;t likely to add enough DVR viewers to break the 2.0 barrier.</p>
<p>
The departure of NCIS actress <a href="http://blog.zap2it.com/frominsidethebox/2013/10/ncis-cote-de-pablo-10-last-looks-at-ziva-david.html" target="_blank">Cote de Pablo</a> (Ziva) may have contributed to a big drop among younger viewers, as ratings for members of the 18-49 set were down 20 percent to a 2.8. Other metrics were relatively more stable; overall deliveries slipped 9 percent to 18.3 million viewers, while adults 25-54 were down 11 percent to a 4.0. Lead-outs NCIS: Los Angeles and Person of Interest were more stable, as the former actually improved by one-tenth of a point in the target demo (3.6), while PoI was flat among adults 25-54 with a 3.0.</p>
<p>
When three days of playback are blended into the data, CBS projects that <a href="http://www.cbs.com/shows/ncis/" target="_blank">NCIS</a> will jump to a 5.0 in the demo, while the spinoff will go on to notch a 4.4. Person of Interest could improve as much as 30 percent to a 3.9.</p>
<p>
Over at the CW, the time-slot premiere of The Originals scared up 1.92 million viewers and a 1.1 in the women 18-34 demo, an improvement of 57 percent in the time slot versus the 2012-13 season average. In its new night, <a href="http://www.cwtv.com/shows/supernatural" target="_blank">Supernatural</a> returned to 2.53 million viewers and a 1.2 among adults 18-49, marking its most-watched and highest-rated season premiere since 2010.</p>
<p>
Once the L3 numbers were baked in, the Oct. 3 series premiere of The Originals showed dramatic increases in total viewers and the relevant demos&mdash;and that was before on-demand/streaming data could be brought to bear. This is particularly relevant to <a href="http://www.adweek.com/news/advertising-branding/cw-gets-social-ford-152858" target="_blank">the CW</a>, as its online impressions arguably may be as significant as its linear deliveries. As such, live-same-day data only conveys a part of the network&rsquo;s overall ratings story.</p>
Television2013-14 Broadcast TV SeasonAbcBrooklyn Nine-NineCbsChicago FireAnthony CrupiDadsFoxLucky 7Marvel’s Agents of S.H.I.E.L.D.NbcNCISNCIS: Los AngelesNetworksNew GirlPerson of InterestPrime Time RatingsRatingsScandalSupernaturalThe Biggest LoserThe CWThe GoldbergsThe Mindy ProjectThe OriginalsThe VoiceTrophy WifeZiva DavidWed, 09 Oct 2013 17:40:57 +0000153019 at http://www.adweek.comABC Cancels Lucky 7http://www.adweek.com/news/television/abc-cancels-lucky-7-152942
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/lucky-7-hed-2013.jpg"> <p>
<a href="http://abc.go.com/shows/lucky-7" target="_blank">Lucky 7</a> has been 86&rsquo;d.</p>
<p>
After just two episodes, the low-rated freshman drama has been yanked from ABC&rsquo;s Tuesday night lineup. Effective Oct. 8, the network will fill the 10 p.m. time slot with encore presentations of its hit drama Scandal.</p>
<p>
Ironic title aside, Lucky 7 never really had a chance. The show premiered on Sept. 24 to 4.43 million viewers and <a href="http://www.adweek.com/news/television/marvel-s-agents-shield-delivers-superhuman-ratings-152708" target="_blank">a rock-bottom 1.3 in the 18-49 demo</a>, making it the lowest-rated fall drama premiere in ABC history.</p>
<p>
The subsequent broadcast fared even worse, delivering an unsustainable 2.62 million viewers and a 0.7 rating.</p>
<p>
Based on the U.K. series The Syndicate, Lucky 7 documented the lives of a group of Queens, N.Y. gas station employees who share a winning lottery ticket.</p>
<p>
Lucky 7 was canceled a year to the day after CBS aired the second (and final) episode of its Friday night drama <a href="http://www.adweek.com/news/television/fuhgeddaboudit-cbs-cancels-made-jersey-144364" target="_blank">Made in Jersey</a>. The first cancelation of the 2013-14 broadcast season, Lucky&rsquo;s demise came just 24 hours after Fox announced it had picked up <a href="http://www.adweek.com/news/television/fox-renews-sleepy-hollow-152873" target="_blank">Sleepy Hollow</a> for a second season.</p>
<p>
While there&rsquo;s been no official word from ABC, its new Sunday 10 p.m. drama, Betrayal, is also at death&rsquo;s door. The pulpy infidelity drama bowed Sept. 29 to just <a href="http://www.adweek.com/news/television/breaking-bad-may-have-dented-broadcasts-sunday-dramas-152799" target="_blank">5.16 million viewers and a 1.5</a> in the demo.</p>
<p>
The prognosis is also grim for CBS&rsquo; Monday night thriller Hostages. After premiering to 7.41 million viewers and a 1.8 among adults 18-49, Hostages fell to <a href="http://www.adweek.com/news/television/blue-monday-cbs-comedies-hostages-struggle-152828" target="_blank">5.96 million viewers and a 1.5</a>.</p>
<p>
CBS may be more patient with Hostages, as it is the only new drama that was ordered for the first half of the season. Upon application of three days of DVR data, the pilot did improve its adults 18-49 deliveries by 50 percent, rising to a 2.7. Time shifting also lifted the adults 25-54 rating from a 2.5 to a 3.5.</p>
<p>
Also not long for this world is <a href="http://www.adweek.com/news/television/ironside-rolls-dead-stop-super-fun-night-lifts-abc-152872" target="_blank">NBC&rsquo;s Ironside reboot</a>. The cop drama bowed Wednesday night to a historic low 1.3 rating&mdash;the worst-ever performance for a new fall NBC drama. Nor should anyone get too cozy with NBC&rsquo;s new Thursday night single-camera comedy Welcome to the Family, which premiered to a dismal 1.1.</p>
Television2013-14 Broadcast TV SeasonAbcBetrayalCancelationsCbsAnthony CrupiHostagesIronsideLucky 7NbcNetworksRatingsScandalSleepy HollowFri, 04 Oct 2013 21:22:43 +0000152942 at http://www.adweek.comNew Series Take a Beating on Tuesday Nighthttp://www.adweek.com/news/television/new-series-take-beating-tuesday-night-152850
Anthony Crupi<img src="http://www.adweek.com/files/imagecache/node-detail/news_article/marvel-sheild-hed-2013.jpg"> <p>
For all the <a href="http://www.adweek.com/news/television/legends-fall-tv-season-152783" target="_blank">sampling</a> of new broadcast series people did last week, it&rsquo;s starting to look as if viewers are more interested in the established shows. This is good news for NBC and CBS and perhaps not so good for everyone else.</p>
<p>
Deliveries for Tuesday night&rsquo;s half-dozen freshmen series dropped significantly&mdash;and, in some cases, to unsustainable levels. Fox&rsquo;s comedy block appears to have <a href="https://www.youtube.com/watch?v=gSh1eLrxiqs" target="_blank">Bambi legs</a>, as newbies Dads and <a href="http://www.fox.com/brooklyn-nine-nine/" target="_blank">Brooklyn Nine-Nine</a> are faltering in the 8-9 p.m. time slot, while ABC&rsquo;s entire lineup of new shows is falling fast.</p>
<p>
According to Nielsen live-plus-same-day data, Episode 3 of Dads dropped another 13 percent to a 1.3 in the adults 18-49 demo, while Brooklyn Nine-Nine fell 22 percent to a 1.4. When compared to their premieres, the numbers look even worse: Since <a href="http://www.adweek.com/news/television/decent-start-dads-brooklyn-nine-nine-152502" target="_blank">bowing on Sept. 17</a>, Dads has lost 41 percent of its target audience, while Brooklyn Nine-Nine is down 46 percent.</p>
<p>
While the efficacy of the old lead-in/flow model may be questionable in the DVR era, it would appear that the first hour is starting to sap the 9-10 p.m. players. <a href="http://www.fox.com/new-girl/" target="_blank">New Girl</a> dropped 10 percent to a 1.9 in the demo, tying a series low (Jan. 15, 2013), while The Mindy Project was flat (1.5). The <a href="http://www.adweek.com/news/television/snobs-vs-slobs-fox-s-dads-connects-upper-crust-152531" target="_blank">relative affluence</a> of both fan bases should go a long way toward allaying any outright panic, but these are clearly not the results for which Fox was hoping.</p>
<p>
Fox projects that New Girl will pull a 2.8 or 2.9 rating upon application of three days of playback, while Mindy will land in a slightly more respectable neighborhood (1.9-2.0).</p>
<p>
Despite a promising start, ABC&rsquo;s Tuesday night is also under fire. <a href="http://www.adweek.com/news/television/marvel-s-agents-shield-delivers-superhuman-ratings-152708" target="_blank">Marvel&rsquo;s Agents of S.H.I.E.L.D.</a> dove 30 percent to a 3.3 in the dollar demo, and while it remains the highest-rated new drama series, the loss was well beyond the standard 15-20 percent erosion.</p>
<p>
The usual disclaimers about lead-ins aside, it was all downhill from there. After bowing&nbsp;to a 3.2 rating, the Goldbergs dropped 31 percent to a 2.2. At 9:30 p.m., <a href="http://abc.go.com/shows/trophy-wife" target="_blank">Trophy Wife</a> lost&nbsp;39 percent of its premiere demo, losing out to The Mindy Project with a 1.4 rating. (If&nbsp; there&rsquo;s a silver lining, The Goldbergs did improve 22 percent versus last year&rsquo;s Happy Endings premiere &hellip; but then again, Trophy Wife was down when compared to Don&rsquo;t Trust the B---- in Apt. 23&rsquo;s 1.7 rating.)</p>
<p>
Capping the night, the already imperiled Lucky 7 has all but assured its place on the do-not-resuscitate list, falling 46 percent to a miserly 2.62 million viewers and a 0.7 in the demo.&nbsp;</p>
<p>
To put Lucky&rsquo;s prospects in context, last year&rsquo;s time slot occupant, Private Practice, more than doubled its demo with a 1.6. Moreover, of the four new dramas ABC canceled last season, only one (<a href="http://www.adweek.com/news/television/sunday-night-ghost-town-soft-launch-abc-s-red-widow-147690" target="_blank">Red Widow</a>) was allowed to fall below a 1.0 rating before the network pulled the plug. In that particular case, the show lasted seven episodes.</p>
<p>
On the other side of the ledger, NBC keeps racking up hit points with <a href="http://www.nbc.com/the-voice/" target="_blank">The Voice</a> (14.5 million viewers and a 4.5 in the demo, down just 4 percent), while Chicago Fire dipped 4 percent to 8.74 million viewers and a 2.6.</p>
<p>
NBC effectively ran the tables in the key demos, winning the night with a 3.6 rating while putting up big numbers with women 18-49 (4.8) and adults 25-54 (4.8).</p>
<p>
Thanks to the unsinkable <a href="http://www.cbs.com/shows/ncis/" target="_blank">NCIS</a>, CBS once again drew the most viewers, averaging 15.4 million on the night. The Mark Harmon procedural drew a garish 20 million viewers at 8 p.m., posting a 3.5 with adults 18-49 and a 4.6 rating in its target demo (25-54).&nbsp;</p>
<p>
NCIS: Los Angeles dropped 15 percent to a 3.5 rating among adults 25-54, while Person of Interest slipped 6 percent to a 3.0.</p>
<p>
Joining the fray next Tuesday (Oct. 8) are the new CW series <a href="http://www.cwtv.com/shows/the-originals" target="_blank">The Originals</a> and the returning drama Supernatural. A spinoff of The Vampire Diaries, The Originals will roll out in a special preview tomorrow night.</p>
<p>
Tuesday also finds NBC reducing The Voice result show to an hour, clearing the 8 p.m. slot for the Season 15 premiere of The Biggest Loser. The less intense competition could help Agents of S.H.I.E.L.D. regain some of the viewers it lost; whereas the 8-9 p.m. segment of the Tuesday installment of The Voice is averaging a 3.9 in the demo, Loser last season delivered a 2.3 in the same time slot.</p>
Television2013-14 Broadcast TV SeasonAbcBrooklyn Nine-NineCbsChicago FireAnthony CrupiFoxLucky 7Marvel’s Agents of S.H.I.E.L.D.NbcNCISNCIS: Los AngelesNetworksNew GirlPerson of InterestPrime Time RatingsRatingsSupernaturalThe Biggest LoserThe CWThe GoldbergsThe Mindy ProjectThe OriginalsThe VoiceTrophy WifeWed, 02 Oct 2013 18:19:43 +0000152850 at http://www.adweek.com