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Monthly Archive: November 2012

In part one of keyword research for social media we went over what a keyword is and what to look for when performing keyword research on social media. This process is a vital role in understanding trending content and help you weave out the correct terms and phrases to be able to monitor or engage… Read more

The concept of AuthorRank has been buzzing around the SEO underworld since early 2012, with industry experts claiming that it could have a bigger impact on search rankings than the now-infamous Panda and Penguin updates. As the inevitable rollout of AuthorRank approaches, you may find yourself wondering what it is, why it’s important and how… Read more

The easiest and most effective way to find a trend or story via Twitter is a hashtag. Nowadays, hashtags play a vital role in the Twitter experience. They have been used to raise awareness during crises, elections, as well as local stories that a community may be interested in. By strategically putting hashtags to use… Read more