I adore this product. I am fair skinned, but not pale. It gives me a nice healthy glow (just as advertised). It is not a self-tanner. I will not make you shades and shades darker. It does help my skin from looking sallow, which is important in the summer months. It smells nice, does not dye your hands, and has an SPF. It is also non-greasy and goes into the skin nicely. Definitely a product worth trying!
— 3 years, 12 months ago

**** 4/14/12: Sadly, I have to edit this posting and change the rating to a 7. I am currently in vacation in Arizona and I find the moisturizing properties are not enough and the color would be great for the winter, but for the summer the medium/tan is not enough color, and I am fair/med in the summer - I should see more color. I think after this bottle is gone, I will stick to a regular moisturiz...read moreer with a self tanner. The Jergens Express is nice. ***** Ladies, please be advised right off the bat that this is not a self-tanner; however, it WILL provide you with a decent SPF (20) and keep your skin from looking pale or sallow. I tend to have fair skin with an olive undertone and I use the medium/tan version. I actually think that most people could use the medium/tan, with the fair/light reserved for those that are freckled and very light skinned. I originally started using it day and night, thinking of it as more or a self-tanner, and I think it caused a bit of a breakout on my cheeks, and I went back to using it just in the morning and it works perfectly. I still apply a self-tanner at night but I just love this product. It does exactly what it says. The only reason I did not give it a 10 is because typically I don't care for products that have a SPF in them. I usually use a really good SPF like Blue Lizard or something with zinc oxide, even on my face. (I like Coppertone Sensitive w/Zinc Oxide.) My Derm once told me that if you buy a product that has SPF in it, the "molecules" do not interact well which results in a lesser SPF and a lesser foundation, or whatever it is mixed with. All in all, give it a try!— 3 years, 12 months ago

I used about 5 weeks, but I did not see any result. I contacted Jergens, and they told me not to use any other toner/lotion/alcohol contained products before AND after applying it. I need to use some products to take care of my acnes. I guess this is good for those who do not use any other products.
— 3 years, 12 months ago