STOCKHOLM--(BUSINESS WIRE)--This press release may not be published or distributed, directly or
indirectly, in or into Australia, Canada, Hong Kong, Japan, New Zealand
or South Africa. The Offer is not being made to, nor will any tender of
shares be accepted from or on behalf of, holders in such jurisdictions
or elsewhere where their participation requires further documentation,
filings or other measures in addition to those required by Swedish law.
Shareholders in the United States should refer to the section titled
“Special notice to shareholders in the United States” at the end of this
announcement.

· The Swedish Securities Council (Sw. Aktiemarknadsnämnden) has in its
statement no. 2014:16 (available at www.aktiemarknadsnamnden.se)
confirmed that Blue Canyon Holdings has not acted in breach of best
market practice on the Swedish stock market;

· It is Blue Canyon Holdings’ firm view that it has complied with
applicable laws and the provisions of NASDAQ OMX Stockholm’s Rules
concerning Takeover Bids on the Stock Market, including the policies and
practices established by the Swedish Securities Council, in connection
with its offer;

· Blue Canyon Holdings furthermore confirms that the Stockholm District
Court (Sw. Stockholms Tingsrätt) on 4 April 2014 issued an injunction
against Fairford Holdings Finance AB, Cyril Acquisition AB, Lannebo
Fonder and Accendo Capital SICAV-SIF, pursuant to their irrevocable
undertakings with Blue Canyon Holdings, inter alia, prohibiting them to
sell their shares in Cision other than pursuant to Blue Canyon Holdings’
offer; and

· Meltwater’s offer is conditioned upon a number of items, including an
acceptance level of at least 70 per cent. Blue Canyon Holdings owns
shares representing 63.4 per cent of the shares and votes in Cision and
will not tender its shares into Meltwater’s offer. As a result hereof,
the acceptance level condition for Meltwater’s offer cannot be fulfilled.

Blue Canyon Holding’s offer expires on Tuesday 22 April 2014. Duly
completed acceptance forms shall be delivered or mailed and be received
by SEB Emissioner no later than 17.00 (CET) on 22 April 2014. As Blue
Canyon Holding’s offer is unconditional, shareholders do not have the
right to withdraw given acceptances. Settlement is expected to begin
around 30 April 2014.

This press release was submitted for publication on 17 April 2014 at
08:15 (CET).

Important notice

This is a translation of the original Swedish language press release. In
the event of discrepancies, the original Swedish wording shall prevail.

Offer restrictions

The Offer is not being made to persons whose participation in the Offer
requires that any additional offer document is prepared or registration
effected or that any other measures are taken in addition to those
required under Swedish law. This press release and any documentation
relating to the Offer are not being published in or distributed to or
into and must not be mailed or otherwise distributed or sent in or into
any country in which the distribution or offering would require any such
additional measures to be taken or would be in conflict with any law or
regulation in such country. Any such action will not be permitted or
sanctioned by Blue Canyon Holdings. Any purported acceptance of the
Offer resulting directly or indirectly from a violation of these
restrictions may be disregarded.

The Offer is not being made, directly or indirectly, in or into
Australia, Canada, Hong Kong, Japan, New Zealand or South Africa by use
of mail or any other means or instrumentality (including, without
limitation, facsimile transmission, electronic mail, telex, telephone
and the Internet) of interstate or foreign commerce, or of any facility
of national security exchange, of Australia, Canada, Hong Kong, Japan,
New Zealand or South Africa, and the Offer cannot be accepted by any
such use, means, instrumentality or facility of, or from within,
Australia, Canada, Hong Kong, Japan, New Zealand or South Africa.
Accordingly, this press release and any documentation relating to the
Offer are not being and should not be sent, mailed or otherwise
distributed or forwarded in or into Australia, Canada, Hong Kong, Japan,
New Zealand or South Africa.

Blue Canyon Holdings will not deliver any consideration under the Offer
into Australia, Canada, Hong Kong, Japan, New Zealand or South Africa.

This press release is not being, and must not be, sent to shareholders
with registered addresses in Australia, Canada, Hong Kong, Japan, New
Zealand or South Africa. Banks, brokers, dealers and other nominees
holding shares for persons in Australia, Canada, Hong Kong, Japan, New
Zealand or South Africa must not forward this press release or any other
document received in connection with the Offer to such persons.

Statements in this press release relating to future status or
circumstances, including statements regarding future performance, growth
and other trend projections and the other benefits of the Offer, are
forward-looking statements. These statements may generally, but not
always, be identified by the use of words such as “anticipates”,
“intends”, “expects”, “believes”, or similar expressions. By their
nature, forward-looking statements involve risk and uncertainty because
they relate to events and depend on circumstances that will occur in the
future. There can be no assurance that actual results will not differ
materially from those expressed or implied by these forward-looking
statements due to many factors, many of which are outside the control of
Blue Canyon Holdings and Cision. Any such forward-looking statements
speak only as of the date on which they are made and Blue Canyon
Holdings has no obligation (and undertakes no such obligation) to update
or revise any of them, whether as a result of new information, future
events or otherwise, except for in accordance with applicable laws and
regulations.

Special notice to shareholders in the United States

The Offer described in this announcement is subject to the laws of
Sweden. It is important for US securities holders to be aware that this
document is subject to disclosure and takeover laws and regulations in
Sweden that are different from those in the United States. As
applicable, Blue Canyon Holdings will comply with Regulation 14E under
the US Securities Exchange Act of 1934, as amended (“Exchange Act”) in
connection with the Offer. The Offer is being treated in the United
States as one to which the “Tier II” exemption mentioned in Rule
14d-1(d) under the Exchange Act is applicable.

Pursuant to an exemption from Rule 14e-5 under the Exchange Act, Blue
Canyon Holdings and certain of its Representatives may, from time to
time, purchase or make arrangements to purchase shares outside the Offer
from the time the Offer was announced until the expiration of the
acceptance period of the Offer, including purchases in the open market
at prevailing prices or in private transactions at negotiated prices, in
each case, outside of the United States and to the extent permitted
under the applicable Swedish laws and regulations. Any such purchases
will not be made at prices higher than the price of the Offer provided
in this announcement unless the price of the Offer is increased
accordingly. Any future purchases will be made in accordance with
applicable laws, rules and regulations. Any such purchases of shares
will be disclosed to the extent required by Swedish law or rules or
regulations and, if so disclosed, will also be disclosed in the US.

NEITHER THE UNITED STATES SECURITIES AND EXCHANGE COMMISSION NOR ANY
U.S. STATE SECURITIES COMMISSION OR REGULATORY AUTHORITY HAS APPROVED OR
DISAPPROVED OF THIS OFFER, PASSED UPON THE FAIRNESS OR MERITS OF THIS
ANNOUNCEMENT OR DETERMINED WHETHER THIS ANNOUNCEMENT IS ACCURATE OR
COMPLETE. ANY REPRESENTATION TO THE CONTRARY IS A CRIMINAL OFFENSE IN
THE UNITED STATES.