This full-color, entirely revisualized, expanded edition includes 200 new images culled from the canons of design, painting, and architecture. This is what I wanted the book to be in its first incarnation: a sexy and memorable description of white space in graphic design.

“Student or professional, if you need the ‘simple’ basics – or want to get to more ‘complex’ basics – if you don’t yet know the necessities of successful graphic design – or have forgotten them in the complexity of today’s overwhelming possibilities, here is the book for you. It’s by a guy who as quite a track record of speaking to both.” – Ed Fella, AIGA Medalist

“This book explains what I try to get across to my designers: how to make all parts of a design work together. My office has a big library and this is the book I hand over when breakthroughs are needed.” – Matteo Bologna, founder of Mucca Design

The Second Edition was published by Allworth Press in 2011. The First Edition was published by Allworth Press in 2002.