ESPN and Walt Disney World Resort are again offering fans the opportunity to
see and hear ESPN personalities and current and legendary athletes during
ESPN The Weekend presented by Dick’s Sporting Goods, a one-of-a-kind
sports-themed special event at Disney’s Hollywood Studios theme park in Lake
Buena Vista, Fla., Feb. 27-March 1.

LIVE ON-SITE ESPN TELECASTS
ESPN will present live daily telecasts -- including First Take (10 a.m.,
ESPN2) and NFL Live (4 p.m., ESPN, Feb. 26-27 –from a set in front of
Mickey’s Sorcerer's Hat on Hollywood Boulevard at Disney’s Hollywood
Studios. Park guests will have a chance to appear on-air via crowd shots
while watching the programming on in-park video screens. Popular ESPN
Radio shows Mike & Mike in the Morning and The Herd with Colin Cowherdwill
be broadcast live from the ESPN Club at Disney’s BoardWalk on
Feb. 26-27.

As Major League Baseball Spring Training games get underway in Florida,
ESPN’s on-site program lineup will feature the Atlanta Braves’ home game
against the Houston Astros at Disney’s Wide World of Sports Complex (Feb.
26, 1 p.m.). Also, Karl Ravech will host a special two-hour Baseball
Tonight with analysts Peter Gammons, John Kruk, Steve Phillips and Chris
Singleton from the theme park March 1 at 4 p.m. as ESPN’s popular baseball
news, information and highlights show kicks off its 20th season.

INSIDE ESPN
Live stage shows will bring fans and guests behind-the-scenes of some of
the network's most popular programs, including SportsCenter, Baseball
Tonight, First Take, NFL Live and Stump the Schwab. The shows will provide
an inside look at favorite athletes, teams and ESPN programs. Fans can get
into the action themselves by asking questions directly to ESPN
personalities and athletes.

DREAM JOB – THE EXPERIENCE
Guests who think they have what it takes to be on SportsCenter can
experience what it’s like to audition for ESPN. Select contestants will go
through a series of “on-air” tasks and the audience will select the best
“sportscaster” during each show. ESPN personalities and sports celebrities
will help mentor contestants as part of the experience.

MOTORCADES AND CONVERSATIONS
Periodically throughout each day, sports stars will motorcade up the
park's Hollywood Boulevard to the stage at the base of Mickey’s Sorcerer's
Hat and join ESPN commentators for conversations about their careers and
Q&A sessions with park guests.

ESPN SPORTS ZONE INTERACTIVE AREA
The ESPN Sports Zone will give guests of all ages the opportunity to test
their skills at a wide variety of sports, including biking on an X Games
dirt course. MLB-, NBA- and NFL-themed interactive areas within the Zone
will have fans swinging for the fences, shooting baskets and throwing
passes, as well as Dick’s Sporting Goods’ Sports Caravan, a multi-sport
interactive area.

The ESPN Sports Zone will also include an ESPN Play Your Way playground. A
fitness initiative launched in May 2004 to address youth obesity, Play
Your Way was designed by Team ESPN, the corporate outreach program for
ESPN, Inc., to inspirekids 7-12 years old to use their imagination and
create their own physically active games.

5K
ROAD RACE AND FUN RUN
A new addition to ESPN The Weekend, this 5K race through Disney’s
Hollywood Studios (Sat., Feb. 28 at 7 a.m.) will challenge runners along
the course with ESPN and sports trivia and will feature athletes and ESPN
personalities, including Anderson, Ravech and Wingo. Presented by Dick’s
Sporting Goods, the 5K will benefit The V Foundation for Cancer Research,
and all participants will receive a T-shirt and finisher’s medal. There
will also be a Fun Run for kids at 8:30 a.m. To register, visit
www.disneyenduranceseries.com

TICKETING AND ADMISSION
Event activities are included in regular admission to Disney’s Hollywood
Studios theme park. Walt Disney World Resort’s innovative ticket pricing
system "Magic Your Way" provides guests with the opportunity to customize
their vacations, and Florida residents can save on tickets all year long.

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