Blagger’s Blog— Advertising Elton, Victoria’s shame, we need some more girls in here

Weekly High

The Financial Times has introduced a new bot that warns its writers when they are using too many men and not enough women in their articles. An April 2018 study by the Global Institute for Women’s Leadership at King’s College London found that 77% of all quotes in leading UK media outlets are from male sources.

Issuing an apology is always a good idea when a comms crisis emerges and the business, or one of its reps, is at fault. The problem is, people tend to remember the fail rather than amends when someone tells the press that trans and plus-size models don’t reflect ‘the fantasy’ they sell. Two employees have quit in the days that followed Razek’s comments, including the Victoria’s Secret CEO, and models have condemned the company.