C-SUITE ON DECK

EVENTS

As marketers its vital we pioneer new technologies, strategies and channels, to achieve this. Bringing together world renowned CMOs, innovators and experts, The Brand Marketing Summit will inspire and empower marketing leaders to develop their own departments and drive their organization forward. A ...

The Social Media Marketing Conference provides then attendees with the opportunity to learn how to make social media connect with their business, new tools and new ways to grow the business they may not have thought of, how to define their strategy and create their plan before taking the plunge into...

Acosta Marketing Group

Acosta Mosaic Group (AMG) houses a suite of specialized marketing agencies that deliver world-class insights, ideas and execution to clients across North America. We deliver strategic end-to-end marketing solutions that truly connect with consumers, in store, in the community and online, influencing their purchase of our clients’ brands.

C-SUITE ON DECK

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New York, NY (March 10, 2016) – As the first place to look for intelligence about the digital marketplace, eMarketer announced a new single-sign-on application for Okta, a leading provider of identity and mobility management for the cloud and mobile enterprise.

No matter how young and cool its user base, Snap knows it needs better ad technology to win over Madison Avenue. The “camera company” just bought Placed -- a location intelligence and ad-to-store attribution firm, which should give brands another reason to spend with Snap. On its own, Placed says it was able to measure more than $500 million in media spend to store visits over the past year. “By partnering with Snap, we will do even more,” David Shim, Placed’s found...MEDIAPOSTREAD MORE

Searches declined on engines Google and Bing as well as on Amazon for the seven days ending December 1 -- which means the decline, compared with the prior week, includes the number of searches conducted on Cyber Monday. Data released Wednesday by Hitwise looks at the top ten searches on search engines and on Amazon. It seems a little unusual for the volume of searches to decline, unless consumers knew what they wanted and went directly to brand and retail websites to make purchases, surpassing s...MEDIAPOSTREAD MORE

After another intense evaluation of services offered by LAD Solutions, online IT research firm, Clutch, has announced its top digital marketing agencies for 2016 and LAD Solutions has ranked as one of the top firms. The announcement has been made via a press release published to the Clutch website as of April 14, 2016.
This list of the top Los Angeles digital marketing agencies was determined using Clutch’s proprietary Leaders Matrix methodology, a research model that maps each firm...PRWEBREAD MORE

Mobile is the predominant channel for social media. However, most social media marketing strategies are designed with a mobile-last mindset. This creates a poor customer experience and diminishes results. To lift your institution’s social media results, you need to think mobile-first, and optimize your marketing strategies for mobile while gathering results that demonstrate ROI....THE FINANCIAL BRANDREAD MORE

Facebook has admitted it has discovered a number of errors in the way it measures audiences across a range of its products and has unveiled a raft of updates aimed at improving how it measures audience as it looks to offer advertisers and their agencies “clarity and confidence”. The discovery comes after Facebook said earlier this year it had overstated how long users watch videos for on its site by up to 80%. That prompted a deeper investigation by the social networking site into wh...MARKETING WEEKREAD MORE

If you are managing social media accounts for your brand, you might sometimes be overwhelmed with all the new apps, features or tools. Facebook Stories is one of those more modern features on a platfo...

Search Engine Optimization (SEO) has become somewhat of a buzzword. As marketers, we have a keen awareness that SEO is critically important, but often have little understanding of what it is beyond th...

EVENTS

As marketers its vital we pioneer new technologies, strategies and channels, to achieve this. Bringing together world renowned CMOs, innovators and experts, The Brand Marketing Summit will inspire and empower marketing leaders to develop their own departments and drive their organization forward. A ...

The Social Media Marketing Conference provides then attendees with the opportunity to learn how to make social media connect with their business, new tools and new ways to grow the business they may not have thought of, how to define their strategy and create their plan before taking the plunge into...