"The Bay Area Chapter of the American Red Cross plans to use Chatter for the part of its organization that runs shelters," Maitland writes. "'People can see what's in them, where the food is and what needs to be refreshed,' said Harold Brooks, CEO of the Bay Area Chapter. 'In an emergency, we need this kind of information fast.'"

"Not everybody at the chapter will be able to use it, however, as they aren't all on the Salesforce platform, he said," Maitland adds.

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