JOCKEY bra fit kit

Have you heard the statistic that roughly 80% of women are wearing the wrong size bra? Mostly anyone who’s ever worn a bra has suffered from sore shoulders, an ill-fitting bra, or slipping straps. And Continue Reading

Would you measure a pitcher of water with a tape measure? You could, but it probably wouldn’t tell you much because a tape measure isn’t designed to measure volume. Trying to measure your breast with a tape measure Continue Reading

Everything you know about bras just changed. With the launch of our revolutionary fit system for the new JOCKEY bra, the days of measuring a woman’s cup size with a measuring tape are gone. Our revolutionary fit Continue Reading

Watch our JOCKEY bra segment on TODAY Show as Jockey’s very own Director of Women’s Design, Miryha, joins the TODAY Show set to talk through the fitting process, what makes the JOCKEY bra a solution for Continue Reading