I don't believe in a million years that Nintendo were losing money on the wii in the UK, they probably just weren't making as much profit as before the pound sunk like it has! Manufacturing costs of the wii must be a faction of the trade price!

and I found it hard to believe too. The effective price cuts that sony and nintendo are giving to the British consumer is really astounding when you see how the exchange rates have collapsed between the yen and the pound.

The difference between the two is Nintendo had the luxury to increase the price whilst sony does not.

he has a point though considering with exchange rates $99 is £70 and €75 respectively. so essentially the USA is paying 25-30% less for a new PS2 than Europe and the UK. Not that everyone here can't get a PS2 at a yard sale for $25 anyway.

I don't see why Sony has done this. I have never owned a PS1 or PS2 and I can not see how knocking 30 euros of the price would make people like myself buy one. Once you have a next gen machine you would not want to go back. Wired controllers, memory cards and no online; no thanks. For those that have faulty machines and need a replacement it's good.