To help educate Utah students and the community about the need for skilled technicians, the MotorFest event was created. MotorFest provided 2,000 students in Salt Lake and Tooele Valley with hands-on exposure to the diverse careers in the automotive and diesel industry.

MotorFest, along with other events such as Construction Career Days, helped match students with workforce industry demands. These events continued through the years, morphing into the current Utah Career Days, which combines energy, manufacturing, construction, automotive and engineering career exploration for students.