Beautiful Hair, Healthy Hair

We care about your hair and your well-being.

Join us in our cozy, clean-air salon. Step inside, take a deep breath, and you instantly know you’re in a special place.

We want your hair to look fabulous, luminous and healthy. We use organic hair colors which are natural yet give you the beautiful color and shine you want (and yes, we cover the grey 100%). Swing's highlight and color formulas are free of ammonia and other harmful chemicals. Swing is an Organic Color Systems Certified Salon.

Swing Organic is a little gem in the East Village, right by Tompkins Square Park and some of the best food in the city.

Our Story

Co-founders, Luis Alfonso and Caroline Holley were inspired by their mutual commitment to living a healthy lifestyle and their concern over the toxicity in traditional cosmetics.

Lead stylist, Luis Alfonso, has more than 20 years of experience in the beauty industry and organic haircare and color. Described as an artist and an alchemist, Luis develops customized color formulas and hairstyles for each and every one of his clients.

Caroline Holley, brings 20 years of experience in communications and education and a passion for innovations in green business to the workings of Swing.

Our Commitment

Swing Organic Salon is committed to healthy, and environmentally sustainable haircare in a relaxed and friendly atmosphere. Since 2007, we have been researching innovations in green beauty so that we can bring our clients the very best in healthy, high-performance haircare.

Being green matters and a lot to us, and we'll continue to make strides in this direction. Learn more about Swing's Green Initiatives.

Our Customers

Our client Lauren wrote on Yelp, "I have to say, this was one of the best salon experiences I've ever had... It's been several weeks since the cut and my hair looks awesome!

Oh, and can we talk about the blow dry? This was the best blow dry I've ever had. Thorough, gentle, and with great attention to detail. My hair was bouncy, shiny, and full of life.

This is a great salon if you are looking for someone who listens to your concerns, doesn't make you feel bad about your haircare habits, and won't euthanize you with toxic chemicals in the process."

Press & Reviews

Swing Salon and Chelsea Piers featured in the Lifestyles segment of CNC World News (Beijing)