Plum Organics® Named One Of America's Most Promising Companies, And Adds Former U.S. Senator To The Board Of Directors

EMERYVILLE, Calif., Feb. 7, 2013 /PRNewswire/ -- Plum Organics®, the leading organic kids nutrition company, has been featured on Forbes annual ranking of America's Most Promising Companies – a list of one hundred privately held, high-growth companies with bright futures. The only organic food company included in the Top 50, Plum Organics is listed as #19 based on its historical growth and future potential. This is inclusive of the entity's financial performance, executive management team, and significant partnerships with leading retailers nationwide.

This prestigious recognition from Forbes follows several other exciting accolades and announcements for the company. Most recently, Plum Organics announced its acquisition of organic baby food maker Plum UK, which further positions the company as a global leader providing innovative solutions for the modern family.

"It is an honor to be recognized by Forbes as one of the most promising companies in the United States," said Neil Grimmer, Co-Founder and CEO of Plum Organics. "We started Plum with the vision of bringing healthy, organic food to kids throughout America and are humbled by the response we've received from parents and caregivers alike. This overwhelming consumer response has given way to the rapid growth and expansion we've experienced in a short period of time and we believe this is just the beginning."

Plum Organics has also announced the addition of former U.S. Senator Bill Bradley as a member on the company's Board of Directors as the company remains dedicated to appointing leaders that align with their core values and social mission. Mr. Bradley, former Senator, Olympian, NBA star and author, brings over 18 years of experience in public service with a passion for issues that impact the advancement of our nation's children. He will lend his voice and expertise to Plum as they further their mission of providing greater access to organic nutrition for babies and children in need in the U.S.

"We are a passionate bunch at Plum, and seek the best talent to expand our team," said Grimmer. "We are thrilled to welcome Bill Bradley to our Board of Directors, as his expertise and dedication to public service will certainly be an asset to our organization's enduring mission. We're excited for all that 2013 has in store for us and cannot wait to share more of our upcoming endeavors."

Methodology:One metric never says it all. For the Most Promising list, FORBES strove for a holistic gauge of young, privately held companies, trying to pin down their trajectories by looking at a slew of variables. Over the course of six months FORBES reviewed thousands of applications. The final assessment is based on growth (both in sales and hiring), quality of management team and investors, margins, market size and key partnerships. FORBES turned to CB Insights, a Manhattan-based data research firm that specializes in assessing private companies, to refine the search. Their MOSAIC software scans 45,000 sources to measure a company's health. A new distribution deal, for example, marks a positive signal, while the loss of an executive is a negative. MOSAIC gathers those myriad signals into a final score that FORBES uses as an initial guide in producing the list. After verifying sales numbers, speaking with each company and debating their merits and blemishes, FORBES produces a final ranking.

About Plum Organics:Plum Organics® is a pioneer and global provider of premium, nutritious organic baby food, toddler and kid snack food products. Recognized for their unique, culinary-inspired recipes and a modern approach to family nutrition, Plum Organics is the only brand that offers a complete line of organic products that ensure healthy eating from the highchair to the lunchbox™. Plum Organics has dedicated its social mission to delivering nutrient rich, organic food into the hands of little ones in need across America. For more information about Plum please visit: www.plumorganics.com.