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Creating a Visual Identity for a University Program

Area of expertise:

Education

Neuroscience

Brain

Client reference:

Neuroscience Program, University of Otago, Dunedin, New Zealand.

Otago University is New Zealand most regarded research center, attracting students and academics from all over the world. The Neuroscience program Commitee aspired to consolidate the links between their staff and student communities.
For that purpose we designed a visual identity where Scientific and Maori Icons congregate into a dynamic whole. This design has been used on a variety of media, from scientific presentations to t-shirts.

Client testimonial:

We have sold a lot of the t-shirts SciLight designed for us, they look really stunning and the students like them very much

Philosophy

Research Institutes and Biotech Companies are involved in a global competition, where attractiveness and visibility are the keys to success. In the era of digital and interactive media, scientists are often constrained in their need to promote their work by sub-optimal communication methods.

Science broadcasting is on the verge of reaching a new level. Modern software from the cinema industry offers unprecedented opportunities to bring data collected in the lab to life.

SciLight provides academics and industrials with innovative graphics and a communication edge in today's scientific race.