Let us understand Turn Around of Indian Railways .

Employees of the South Eastern Railway are being bombarded with moralizing SMSes for the past six days in an attempt to “keep them from slipping”.

The 12,000-odd SER staffers have got SMSes saying ‘corruption thrills some, kills many but bills everybody’, ‘Don’t blame the darkness. Light a candle’, ‘A small step of honesty can be a big leap for prosperity’.

The SER bosses feel the campaign is a hit. “This unique way of reaching out to the staff has become extremely popular. Employees have been seen discussing the messages. If we manage to bring about a change in the attitude of some of the employees through this campaign, it will be a great success,” said SER CPRO Soumitra Majumdar, adding that it was the brainchild of general manager A K Verma.

The campaign started on October 29. A slogan is coined every day and sent to the official mobile numbers.

“It might be slightly difficult for a ticket checker to seek illegal gratification from a passenger after starting the day by reading a message like: ‘Your silence today may be the cause of your sadness tomorrow. Speak up against corruption’,” an SER official said.