This is professional leisure travel, and convention sales marketing work with the Greater Fort Lauderdale Convention and Visitors Bureau.

Work involves the development of an annual leisure travel marketing/convention sales, and multicultural business development plan for the Greater Fort Lauderdale Convention and Visitor's Bureau. Position incumbent formulates sales and marketing programs for trade shows, and sales missions and sales presentations for travel agents and tour operators to promote Greater Fort Lauderdale/Broward County as an attractive tourist and convention destination. Incumbent supervises subordinate Sales Managers in the development and implementation of the marketing plan. Work is performed with considerable independent judgement and initiative within established guidelines. Work is reviewed periodically through conferences, written reports and observations of results obtained.

ILLUSTRATIVE TASKS

Promotes Greater Fort Lauderdale as a major meeting and convention destination for multicultural populations.

Ability to plan, direct, coordinate, and supervise the work of subordinates.

Ability to serve the public and fellow employees with honesty and integrity in full accord with the letter and spirit of Broward County's Ethics and Conflict of Interest policies.

Ability to establish and maintain effective working relationships with the general public, co-workers, elected and appointed officials and members of diverse cultural and linguistic backgrounds regardless of race, religion, age, sex, disability, political affiliation or sexual orientation.

REQUIRED EXPERIENCE AND TRAINING

Graduation from an accredited four-year college or university with major course work in marketing, hospitality management, public or business administration, or related field; six (6) years experience in travel destination promotion/marketing including two (2) years experience in sales force management; or any equivalent combination of relevant training and experience.