Task Force 20/20

Formed at the conclusion of NSSF's 2008 Shooting Sports Summit, Task Force 20/20SM includes representatives representing six industry segments.

The task force was formed to focus on recruitment and retention strategies for growing hunting and target shooting in the face of such serious challenges as urbanization, a changing culture and lack of access to huntable lands and shooting ranges. The task force has a significant goal of increasing participation in hunting by 20 percent and target shooting by 20 percent over the next five years.