Cookie

policy

This page sets out the cookie policy of BAE Systems plc (“we”, “us” and “our”) and explains how we use cookies on our website (www.baesystems.com). We may amend our cookie policy at any time and all changes will be made on this page. The changes will take effect once they have been posted on the website. Therefore, you should review these terms on a regular basis.

How we use cookies

We may collect information about your computer, including your IP address, operating system and browser type, for system administration purposes. This is statistical data about our users' browsing actions and patterns and does not identify you as an individual. If you agree, we may obtain information about your general internet usage by using a cookie file. The website uses cookies to distinguish you from other users of the website. This helps us to deliver a better and more personalised service to you when you browse the website and also allows us to improve the website.

What is a cookie?

A cookie is a small file of letters and numbers, which are transferred to your computer's hard drive or mobile device when you visit the website. The cookies are then sent back to the originating website on each subsequent visit or to another website that recognises that cookie.

Types of cookies used on this website

Different types of cookies are used for different purposes on our website. These are known as strictly necessary cookies, user selected cookies, analytical cookies (which are split between performance cookies and functionality cookies), or targeting cookies.

Strictly necessary cookies are cookies that are essential, as they ensure your security and privacy when you use our secure sites, as well as enabling you to move around a website and use its features. Without these cookies, services you've asked for (such as access to secure areas) can't be provided. These cookies don't gather information about you that could be used for marketing or remembering where you've been on the internet. This category cannot be disabled.

User-selected cookies are cookies that are applied if you interact with the website, for example to allow us to display the relevant regional pages based on the region you have selected or to allow us to determine if you have accepted cookies for the website.

Performance cookies collect information about how you use the website. They allow us to recognise and count the number of visitors to the website and allow us to see how visitors move around the website when they are using it. This helps us to improve the way the website works, for example, by ensuring that you find what you are looking for more easily. The information these cookies collect is anonymous (and therefore do not collect information about your identity) and is only used to improve the performance of the Website. By using the website, you agree that we can place these types of cookie on your device.

Functionality cookies allow the website to remember the choices you make (such as your user name, language, or the region you are in) and provide enhanced features. These cookies are also used to remember changes you have made to text size, font and other parts of the web pages that you can customise. They may also be used to provide services you have asked for, such as watching a video or commenting on a blog. The information these cookies collect is usually anonymised and they do not gather information about you that could be used for advertising or remembering where you have been on the internet. By using the website, you agree that we can place these types of cookie on your device.

Targeting cookies gather information about your browsing habits. They remember that you've visited a website and share this information with other organisations, such as advertisers and platforms on which we advertise. They do this in order to provide you with ads that are more relevant to you and your interests. Although these cookies and similar technologies can track your visits to other websites, they don't usually know who you are. Without these cookies, online advertisements you encounter will be less relevant to you and your interests.

For information on how we use any personal information which is collected by these cookies, please see our Privacy Notice.

Browser Settings

You may refuse to accept cookies by activating the setting on your browser that allows you to block the setting of all or some cookies. However, if you decide to block cookies on your browser, you may be unable to access all or parts of the website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies as soon as you visit the website.

Most of our cookies will expire at the end of the browser session. However, if your browser is not closed for any reason, all our cookies will expire after 2 years.

Further information

Contacts

If you want to contact us with any questions, comments or complaints about how we collect, use or retain cookies, please contact us at: Data Protection Contact, BAE Systems plc, Legal Department, Warwick House, Farnborough Aerospace Centre, Farnborough, Hampshire, GU14 6YU, United Kingdom or external.dataprotection@baesystems.com.

Strictly necessary cookies

Domain

Cookie Name

Description

Expiration

baesystems.com

BIGipServer#

Used to distribute traffic to the website on several servers in order to optimise response times

Session

baesystems.com

incap_ses_#

Preserves users states across page requests.

Session

baesystems.com

JSESSIONID

Preserves users states across page requests.

Session

baesystems.com

visid_incap_#

Preserves users states across page requests.

1 year

siteimproveanalytics.com

__cfduid

Used by the content network, Cloudflare, to identify trusted web traffic

1 year

User selected cookies

Domain

Cookie Name

Description

Expiration

baesystems.com

BAECookieConfigC

This cookie allows us to determine if a user has accepted the cookie for the website.

1 year

baesystems.com

BAESocialC

A message will appear on top of the users web page to notify user of the cookies used
Remembers the user's selected accept cookie of a website

1 year

Performance cookies

Domain

Cookie Name

Description

Expiration

.baesystems.com

LPSID-77736785

Current active (or last) monitoring session by LivePerson

Session

.baesystems.com

LPVID

Visitor ID as identified in LiveEngage. Identifies a browser as long as cookie is not deleted.

1 year

addthis.com

mus

Unclassified

1 year

addthis.com

xtc

Registers the user's sharing of content via social media.

13 months

addthis.com

loc

Geolocation, which is used to help providers determine how users who share information with each other are geographically located (state level).

13 months

addthis.com

bt2

Used by the social sharing platform AddThis to keep a record of parts of the site that has been visited in o rder to recommend other parts of the site

255 days

addthis.com

uvc

Detects how often the social sharing service, AddThis, encounters the same user.

13 months

addthis.com

di2

Unclassified

1 year

addthis.com

vc

Used by the social sharing platform AddThis

1 year

addthis.com

addThis

Social sharing cookie
This cookie allow us to share information with social networking site

addthis.com

uid

Creates a unique, machine-generated user ID. AddThis, which is owned by Clearspring Technologies, uses the user ID to make it possible for the user to share content across social networks and provide detailed statistics to various providers.

1 year

adnxs.com

uuid2

Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads.

3 months

adnxs.com

sess

Used to check if the user's browser supports cookies.

Session

ads.linkedin.com

UserMatchHistory

LinkedIn Ad Analytics tag
This tag may be used to serve relevant and useful ads to website visitors on LinkedIn.

179 days / 6 months

adsrvr.org

TDCPM

Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads.

1 year

adsrvr.org

TDID

Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads.

1 year

baesystems.com

at-lojson-cache-#

Used by the social sharing platform AddThis

Persistent

baesystems.com

_gali

Unclassified

Session

baesystems.com

nmstat

Used to determine if the user has visited the website previously.

999 days

baesystems.com

__atuvs

Is used by addThis cookie
This cookie allows us to share information with social networking sites. Ensures that the updated counter is displayed to the user if a page is shared with the social sharing service AddThis.
Ensures that the updated counter is displayed to the user if a page is shared with the social sharing service, AddThis.

Session

baesystems.com

_ga

Google Analytics cookie
Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
This cookie may also be used to target relevant ads to you across Google Search, YouTube and the Google Display Network.

2 years

baesystems.com

__atuvc

Is used by addThis cookie
This cookie allows us to share information with social networking sites. Updates the counter of a website's social sharing features.
Updates the counter of a website's social sharing features.

13 months

baesystems.com

asset__download

This is placed in the user’s computer to refrain users from repetition of filling in forms for download.
This cookie is used for the Marketo cookie and stores information entered into the form.

1 week

baesystems.com

_mkto_trk

Marketo cookies enable us to recognize your browser and tell us how and when pages in our website are visited and by how many people, and also to recognize a return visitor as a unique user.
This cookie may contain information (such as a unique user ID) that is used to track your usage of our website

2 year

baesystems.com

_at.cww

Used by the social sharing platform AddThis

Persistent

baesystems.com

_gac_

Google Analytics cookie
This cookie allows us to track user actions on our website as ‘conversion actions’ in our Google AdWords, Search Engine marketing software. This enables us to understand how users interact with pieces of content on our website, so that we can tailor our content and experience towards the user.

baesystems.com

at-rand

Used by the social sharing platform AddThis

Persistent

baesystems.com

_gat_UA-

Google Analytics cookie
These cookies allow us to count user visits and traffic sources so that we can measure and improve the site performance using Google Analytic services.
This cookie may also be used to target relevant ads to you across Google Search, YouTube and the Google Display Network.

1 minute

baesystems.com

at-lojson-cache-#

Used by the social sharing platform AddThis

Persistent

baesystems.com

nlbi_#

Unclassified

Session

baesystems.com

_dc_gtm_UA-

Google tag manager cookie
This cookie allows us to track events and analytics on the website.
This cookie may also be used to target relevant ads to you across Google Search, YouTube and the Google Display Network.

1 minute

baesystems.com

_gid

This cookie is used to distinguish users on Google Analytics. Google Analytics is used to count user visits and traffic sources so that we can measure and improve the site performance

Session / 24 hours

baesystems.com

_gat

Used by Google Analytics to throttle request rate

Session

brightcove.com

v2/tracker

Unclassified

Session

brightcove.net

_gid

This cookie is used to distinguish users on Google Analytics. Google Analytics is used to count user visits and traffic sources so that we can measure and improve the site performance

Session / 24 hours

brightcove.net

_gat

Used by Google Analytics to throttle request rate

Session

brightcove.net

_ga

Google Analytics cookie
Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
This cookie may also be used to target relevant ads to you across Google Search, YouTube and the Google Display Network.

2 years

collect

google-analytics.com

Used to send data to Google Analytics about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels.

Session

doubleclick.net

test_cookie

Used to check if the user's browser supports cookies.

Session

doubleclick.net

r/collect

Unclassified

Session

linkedin.com

bscookie

Secure browser ID cookie for LinkedIn
Used by the social networking service, LinkedIn, for tracking the use of embedded services

2 years

linkedin.com

bcookie

Browser ID cookie for LinkedIn
Used by the social networking service, LinkedIn, for tracking the use of embedded services.

2 years

linkedin.com

lidc

LinkedIn cookie used for routing
Used by the social networking service, LinkedIn, for tracking the use of embedded services.

Session / 1 day

semasio.net

SEUNCY

Registers a unique ID that identifies the user's device for return visits.

179 days

siteimprove.com

siteimproveses

Used to register the order of pages that the user has visited on the website.

Session

siteimprove.com

image.aspx

Unclassified

Session

tapad.com

TapAd_TS

Used to determine what type of devices (smartphones, tablets, computers, TVs etc.) is used by a user.

2 months

tapad.com

TapAd_DID

Used to determine what type of devices (smartphones, tablets, computers, TVs etc.) is used by a user.

2 months

va.v.liveperson.net

LPVisitorID

Visitor ID as identified in LivePerson. Identifies a browser as long as cookie is not deleted.

1 year

va.v.liveperson.net

LPSessionID

Current active (or last) monitoring session by LivePerson

Session

Please see below for more information about the Performance cookies listed above:

Functionality cookies

The cookie allows us to display the relevant regional pages based on the region you selected
Geolocation, which is used to help determine where the users located (Country level).

6 days

company-target.com

OPTOUT

Demandbase advertising opt out cookie, available through the Digital Advertising Alliance. This cookie is placed on your machine by company-target.com
This cookie allows you to opt-out of advertising (including interest-based ads and personalization) by Demandbase only when it is done through the use of cookies (not company IP).

Please see below for more information about the Functionality cookies listed above:

Targeting cookies

LinkedIn Ad Analytics tag
This tag may be used to serve relevant and useful ads to website visitors on LinkedIn.

179 days / 6 months

baesystems.com

NID

Google Advertising Cookie
Google uses cookies like NID and SID to help customize ads on Google properties, like Google Search. For example, Google use such cookies to remember your most recent searches, your previous interactions with an advertiser’s ads or search results, and your visits to an advertiser’s website. This helps Google to show you customized ads on Google.

baesystems.com

SID

Google Advertising Cookie
Google uses cookies like NID and SID to help customize ads on Google properties, like Google Search. For example, Google use such cookies to remember your most recent searches, your previous interactions with an advertiser’s ads or search results, and your visits to an advertiser’s website. This helps Google to show you customized ads on Google.

ads.linkedin.com

BizoUserMatchHistory

LinkedIn Ad Analytics tag
This tag may be used to serve relevant and useful ads to website visitors on LinkedIn.

179 days / 6 months

ads.linkedin.com

BizoNetworkPartnerIndex

LinkedIn Ad Analytics tag
This tag may be used to serve relevant and useful ads to website visitors on LinkedIn.

179 days / 6 months

company-target.com

tuuid

Demandbase advertising cookie which is placed on your machine by company-target.com
Company-target.com delivers this cookie in order to track the number of users and companies that have visited a website, and specific actions they have taken, called ‘conversions’. This data can then be used to retarget users and companies and serve relevant digital ads, customise on-page content on the baesystems.com website, or give them the option to opt out. Non-personal identifiable business demographic data for a user is also collected.

ads.linkedin.com

BizoData

LinkedIn Ad Analytics tag
This tag may be used to serve relevant and useful ads to website visitors on LinkedIn.

179 days / 6 months

doubleclick.net

IDE

Doubleclick (Display and Video 360) advertising cookie.
Enables BAE Systems to deliver relevant advertising on third party websites based on content viewed on the baesystems.com website.

When cookies are cleared

thetradedesk.com

TTD Universal Pixel

The Trade Desk Universal Pixel is is installed on select pages of our website in order to deliver relevant ads to website visitors.

Data collected:
Pseudonymous data that may include, but is not limited to, your IP host address, the date and time of the ad request, specific location information of your device (which may be derived from, for example, your device’s GPS, Bluetooth, or WiFi signals), pages viewed, browser type, the referring URL, Internet Service Provider, and your computer’s operating system, as well as how you interact with a web page or ad.

The Trade Desk may also collect information such as age, gender, income, education, interests, and usage activity from Clients or other third parties.

The Trade Desk may also may collect analogous pseudonymous data from mobile platforms, which may include information about your interactions with those applications (including your IP address and time-stamp information), and information about your mobile device (including device type, handset name, operating system information, mobile identifiers such as Apple IDFA and Android Advertising ID, app-specific identifiers, and a list of the applications your device interacts with).

You are able to disable cookies in the browser, or opt out of cookies by following the steps detailed on this page.

1 Year

Google.co.uk (Doubleclick)

DCLID

Used for website analytics to count engagements on site.

30 Days

Avocet.io

Avocet remarketing pixel

Will be used to run 1st party remarketing to targeted individuals.

30 Days

www.leadforensics.com

Lead forensics tracking pixel

The Lead Forensics cookie allows us to match visitors who land on the BAE Systems site to a company and provide insights on how often that company is visiting the site and engaging with content.

None

Please see below for more information about the Targeting cookies listed above: