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If you rely heavily on organic search for photography website traffic, the Google speed penalty could send your business into the dumpster. I don’t want to sound alarmist, and I usually don’t get too involved with SEO. But this is a real problem affecting quite a few sites. If you have an image heavy site,… …Continue Reading

Finding an individual, albeit curious niche in a local market I’m a photographer, but not the kind people around here normally think of. My main claim to fame is travel photography and I get income from selling prints, as well images for book covers, advertisements and magazine articles. The reason I’ve had the success that… …Continue Reading

The advantages and drawbacks of adding fine art books to what you sell, and how to do it The drawback of selling fine art prints is that most of the time, most people aren’t in the market to buy one. You’re an artist for Christ’s sakes, you want a decent price for your prints. But… …Continue Reading

There are many good reasons to invest time in email marketing … greater reach, more information and best of all, it’s free A healthy email list of clients and potential clients is one of the most valuable assets in your marketing toolbox. Social media has a dismal record for reaching all your followers. Obviously they… …Continue Reading

Or how a southern Illinois redneck got involved with a children’s charity in the service of the Crowned Princess of Serbia Part of my work at my last full time gig was party invitations for the CEO and his wife. They’re old school New Yorkers, albeit the successful type. They summer in the Hamptons and… …Continue Reading

Product illustration for manufacturing and industry Napco, a Fortune 500 company invents and manufactures components for security systems. Based on Long Island, they were one of the original companies in that field. Over the years the smaller companies were bought up by the big players. At the time, the two big ones were Honeywell and… …Continue Reading

An Evansville massage therapy business goes with large, close up images for maximum impact I’m a photographer, so I like to see large images. But I’m not alone. If you look at ads from major corporations or their websites, you’ll find that for the most part, images are as large as they can be. There’s… …Continue Reading

It’s been several years since I first created the website for Carmi, Illinois, the town where I live. It might not be your stereotypical small town in middle America, but it’s darned close. A city website has a few purposes. The first is a legal one, to be able to post city council agendas and… …Continue Reading