NEWSQUEST DIGITAL AUDIENCE HITS 28 MILLION PER MONTH

Newsquest Media Group, one of the UK’s leading regional media companies, is now attracting 28 million browsers a month to its network of websites, its biggest ever audience, and an increase of 20% on the previous year.

The figures for January follow continued strong audience growth in the second half of last year according to the latest official ABC figures released today. They show 17% annual growth in the average number of daily unique browsers between July and December.

Mark Smith, Newsquest’s Digital Director commented: “We’re delighted that increasing numbers of local people are consuming our content across smartphone, tablet and PC. As a result more and more local businesses are advertising online with Newsquest because they know that we have a genuinely local audience who they can target with our sophisticated data driven advertising packages”

“February is also shaping up to be a record month and with more development on our websites due for delivery over the next few months we’re confident we’ll attract even more users and importantly deepen their engagement.”

Background

Newsquest is one of the UK’s largest local multi-media groups with more than 150 brands across the UK publishing online, on mobile and in print. It reaches 28 million visitors a month online and 6 million readers a week in print. Its brands include The Herald (Glasgow), The Northern Echo (Darlington), Telegraph & Argus (Bradford), Southern Daily Echo (Southampton), Swindon Advertiser, Lancashire Telegraph (Blackburn) The Argus (Brighton), The Press (York), Oxford Mail, Worcester News and South Wales Argus (Newport); its digital brands include s1 and Exchange & Mart.

For further information please contact: stephanie.whiley@newsquest.co.uk