Modules

OU Campus™ modules allow you to extend the functionality of the content management
system (CMS) to optimize your web presence and better engage with your website visitors.

Just like OU Campus, our modules are designed specifically for the needs of higher
education. You can build many of the modules below on your own with starter code from
our GitHub repository, or let our team of experts do the work for you.

OU Search

When your website visitors can quickly and easily find what they are looking for,
they are more likely to stay on your site. OU Search crawls web content that can’t
be found via conventional HTML hyperlinks, helping information seekers find important
material they might have otherwise missed. Customize the look and feel of search results,
which file types and URL patterns to include, which results are highlighted or forced
to the top using "best bets" and more.

Custom Look and Feel

Completely control the style of the search results to match your site’s design.

Best Bets

Curate and promote pages to the top of the search results page for certain keywords.

Parametric Filtering

Allow site visitors to narrow down search results by keywords or categories.

Controlled Crawl

Update your search index as often as you want.

Detailed Reports

Access search reports with details about your site visitor queries, such as top words
and no-hit queries.

OU Insights

Strong SEO, comprehensive accessibility, valid links, and correct spelling all positively
impact the overall user experience for your site visitors. OU Insights continually
reports on these key areas of your website's health outside of the publishing workflow,
so you not only get people to your website, but you keep them there. Scores, recommended
actions, and drill-down capabilities make OU Insights an invaluable tool for your
team to uncover problems and improve areas that have a critical impact on your site
visitors' user experience.

Reporting

Comprehensive Scan

Scan all pages, even those not managed in OU Campus, for a complete overview.

Complete Control

Control report frequency and access via administrator settings.

Email Campaign Manager

Communicating effectively with your audience is critical. You need to send newsletters,
announcements, promotions, and other important forms of information electronically.
And, your messages need to adapt to all mobile devices so they are consumable on the
go. Email Campaign Manager allows you to easily create, send, and manage your marketing
emails directly within OU Campus.

Personalized Template

Send branded emails using a professionally designed, responsive template right in
OU Campus.

Delivery Optimization

Test against popular spam filters and firewalls to detect anything that could prevent
your email from being delivered.

A/B Testing

Test subject lines, senders, or email body by sending to a small subset—the winner
is automatically sent to your remaining list.

Analytics

View reports about message preferences and performance.

List Management

Maintaining clean list data is easy and keeps you compliant with anti-spam laws.

Course Catalog

Printed course catalogs are out of date before they hit the printer. Publishing a
catalog online allows you to quickly update the content and always have accurate information.
In addition, you save on printing costs, support sustainability initiatives, reduce
drain on staff resources, and minimize maintenance problems. Guarantee your student
body an accurate, timely, and readily accessible online course catalog managed by
the OU Campus.

Systems Integration

Changes made to your student information system are passed to OU Campus, so your catalog
is always accurate and reliable.

Easy Navigation

Multi-Channel Output

Updated content is simultaneously published to all output types such as HTML, PDF,
XML, text, and mobile.

Cost Savings

Costs are greatly reduced with fewer man hours required for maintenance and no printing
expenses.

Faculty Directory

Showcasing faculty members on your website can help you differentiate yourself from
your competitors—having up-to-date, easily accessible information is key to that differentiation.
Create a faculty directory using OU Campus to keep your faculty at the forefront and
showcase their achievements, thereby strengthening your institution's marketing power
and brand. With editorial freedom for your faculty and design control for you, it's
a win-win solution for everyone.

Easy Editing

Form regions make it easy for faculty to add and edit content in their profiles.

Brand Consistency

Profile templates can be customized around designs already in place on your site.

Uniformity

Multi-Functional

OU Blogs

Blogging adds an authentic voice to your institution, creating a powerful connection
with prospective and current students, parents, faculty, and alumni. Plus, blogging
drives traffic to your website and can help you convert visitors into leads. OU Blogs
integrates the power of blogging with OU Campus, giving you the same great CMS functionality
for all your blogging needs.

Workflow

Set up workflow and approval processes to govern your blog's published content.

Quality Control

Syndication

Publishing Options

Publish your posts instantly or schedule them for timely delivery.

Analytics

View site-level and page-level analytics to get insight into your blog's performance.

OU Mashup

In today's social world, media feeds are scattered and visitors have to navigate away
from your website to get the latest scoop. Create a focal point for social engagement
on your site with OU Mashup. This social media hub is a one-stop interactive display
of everything that's important to your institution. It allows you to easily display
content from your choice of social media networks such as Facebook, Twitter, Instagram,
YouTube, and Flickr.

Interactive Display

Showcase content from your social media networks such as Facebook, Twitter, Instagram,
YouTube, and Flickr.

Real-Time Engagement

New content appears as it's created and posted to your social media channels.

Content Control

Display posts from usernames, pages, or specific hashtags.

Brand Consistency

Templates are built to match your site.

Emergency Alerts

Simply put, emergencies are the worst. They can hit at any time and at any place.
They are never planned and never positive. However, the way you handle emergencies can significantly impact your students, faculty, and staff
members, as well as their families and the community at large. Emergency Alerts provides
you with a fast, easy, and reliable way to communicate with all of your campus constituents
via your website. When an unforeseen event occurs, quickly create a custom emergency
announcement and prominently display it on your site for everyone to see.

On-the-Go Access

Easy Editing

Social Integration

Publish alerts to social media channels, including Facebook and Twitter.

OU Calendar

There's a lot happening on your campus, so it can be hard to keep your website in
sync with all the non-stop activity and change. OU Calendar is an interactive tool
that integrates with OU Campus to make it easy for you to share campus events. Contributors
submit events by filling out a web form or by importing events from another calendar
system. Once approved and published, events are displayed and easily filtered by day,
week, month, or even by category.

Fully Interactive

Customized Display

Control how events are showcased. Share the date, time, location, description with
links or images, cost, contact information, and more.

Easy Editing

Contributors submit events by filling out a web form or importing events from another
calendar system.

Brand Consistency

Theme the calendar to match your current site design.

Repurpose Content

Events can be tagged in multiple categories and displayed on various pages.

Controlled Workflow

Utilize OU Campus workflow approval to monitor publishing.

Paid Registration

Set up guest registration and payment collection for events.

Campus Map

An interactive campus map enables you to tell your story without prospects having
to make a physical visit to your campus. Through the platform, you can easily design
and make edits to your own map, then simply copy and paste the embed script code onto
your web page. The map is hosted from multiple server locations, ensuring optimal
speed and performance.

Custom Illustration

Multimedia-Friendly

Third-Party Hosting

The map is hosted by nuCloud from multiple server locations, ensuring optimal speed
and performance.

Calculator

The federal government requires all college and university websites to provide a net
price calculator for prospective students. Are you using a generic tool for this requirement
or taking the extra steps to make your calculator an effective recruiting aid that
incorporates your institution's branding? The TrueCost Calculator is a customizable
solution that allows you to be compliant while meeting your prospects' needs.