eCom Empire is a brand new 'over-the-shoulder' training guide to show marketers how to setup profitable Shopify stores to generate recurring passive revenue without any experience.

In addition to my eCom Empire review, I've also included some helpful marketing news articles as well:

Value Of Apps Is Extended Thanks To Selective Contextual Linking On The Button Platform

One of the main focuses that both Google and Facebook have is ensuring that it is safe to deep link within the world of mobile applications. Their goal is to ensure that mobile app can function just like PC computers can on the Internet, rather than merely existing in the state of a silo. It has been recognized that consumers want you to specifically have embedded links inside their favorite apps. What is even more true is that consumers don't like having to go outside of their apps when using them, especially not by ads they click on. Offering a self-contained environment would make using apps easier and more convenient for consumers. However, sometimes it just doesn't make sense to connect one app with another. For example, a "book now" button inside a restaurant app and how the new eCom Empire course is changing the way marketers use Shopify.

How The Button Platform Works

A contextual linking and commerce approach is being used by Button. It enhances each individual's value, which allows developers to fully integrate their services. Using Button technology to integrate Uber into Foursquare is an example of that. There are a myriad of different kinds of complementary app integrations that are available. However, Button is able to provide you with an easy way to do this kind of custom integration. Within the Foursquare app, there is an option for taking Uber to a destination for a restaurant. However, it it is installed already, you might be offered several car classes for you to choose from, for example. Finally, if Uber installed, you may be prompted to download this app. Button is what makes it possible for you to discover the application. Later on it can then facilitate any transaction. The terms transaction simply refers to locating the restaurant that you would like to go to. As previously mentioned, in the situation of deep linking, it can definitely enhance the value the app has for the user. It is also in sharp contrast to the main desire of instead fortifying apps with third-party links and eCom Empire members can benefit from creating profitable online stores quickly.

How Users Will Benefit From This

The main benefit that derived from allowing apps within apps is that this creates a format resembling Windows. For example, when you are opening a file up, and within that file there are folders, and then the documents you are looking for are within the folders. This can all be navigated without needing to switch to another program. It is a very steady flow. So take the example of choosing a car or going out to dinner. It would be very sensible to have a button to click on that would transfer you over to your car selection options. Flow is the key here. Instead of needing to open several different apps in order to complete several takes, the interconnection in between the apps makes is a lot easier to complete any task that you want to get done and eCom Empire users can benefit from marketing their store across multiple channels.

How Far Will It Go?

There are thoughts that this develop represents the wave of the future. In order words, at some point all apps will be connected with each other. In order for this to take place, there would need to be agreements between various companies in order to integrate their systems. There could possibly be several, or maybe even one, central hub that could offer a drag-and-drop feature where individuals could build their apps based on other apps already in existence. That would likely get too complex for individuals who are basic users. The better thing to do would be to allow the companies creating apps to do whatever testing is necessary to ensure that there aren't any problems. However, the best testing comes from the people who are actually using the apps, so they can report whatever problems they might be having, in addition to positive testimonials they may want to share. That is the way that a majority of software is tested these days. It capitalizes on those who want to be beta testers. This could also be true when it comes to mobile apps that use Button. In terms of the way it looks now, it appears to make the user's life a lot easier, and is an excellent way of interconnecting apps in a way that is similar to how people are interconnected by social media and how the Internet can connect everything together all over the world.

(check out my eCom Empire review found at the top of this page)

Micro-Moments- According To Google It's The New Way Of Making Purchases

New data that was collected recently clear shows that consumers are using mobile devices more often, but for shorter time periods. In response, Google has made the decision to provide mobile-centric updates for Adwords specifically. It will start with just displaying image-based ads for hotels and vehicle manufacturers. Google has decided to offer this to help consumers with making better purchasing decisions. The company recently released its stats to show how it was working so far. According to Google's data, there has been a 20% increase in web sessions conducted on mobile phones. However, the average time spent per visit has decreased by 18%. As a result of implementing the new strategies, there has been a 30% increase in sales. According to Google's Jerry Dischler, the linear journey for customers is dead at this point and how the eCom Empire step-by-step system is helping marketers create online stores.

What Has Changed Exactly

Another thing that was revealed by the statistics was that individuals use their phones for making these kinds of transactions based on the fact that it saves them a lot of time. The short bursts of consumer activity performed on mobile phones can be measured and are called micro-moments. According to statistics, 60% of consumers online prefer buying from their phones because they are able to make quicker decisions online. When they use their smart phones they can also make purchases faster. Clearly, companies need to act on this information, and make it a lot easier to make decisions and streamline the purchasing process, maybe a few between making a decision and then purchasing an item.

The Google Micro-Moments Website

Google recently launched this website in order to collection information regarding consumer mobile behavior. The recent data shows that around 80% of users of smartphones use their phones to conduct product research, even if they are planning to purchase the product at a physical store. Now that we know this, it is clear now that two different fronts need to be addressed in terms of consumer's changing habits when it comes to purchasing products these days. If research is already being conducted on smart phones, and consumers are willing to buy things using their smart phones if it is easier to do, then this could definitely be a sign of what's in store for the future and eCom Empire members can also benefit from this data as well.

How To Improve Things

Facebook and Google have both been moving in the direction of a new system that will make purchasing a lot easier. You have most likely seen ads with images that show the price of the product. This is something that can motivate consumers to tap their phones to get more information on the product. They are then transferred to a screen where they are able to make purchases. Depending on what apps the person has installed, it can be possible to enter the consumer's personal information instantly. So that all the consumer needs to do is make their final decision and tap their phone to purchase something. The faster individuals are able to act on their decisions, the fewer sales will be lost. This information recently released by Google, combined with what is known about consumer purchasing habits already when using smart phones, is motivating many companies to develop apps that will streamline the whole process.

When Will It Become Universal?

Although the process of being able to purchase products by simply making a few taps on a smart phone's screen is still in its infancy, clearly many different companies are headed in this direction. Businesses don't like getting lost in the shuffle. So by focusing on what the trends are, especially consumer habits, they are able to capitalize on those trends and profit from them. To perfect the system and make it as trustworthy and easy to use might cost millions of dollars. However, very soon customers from practically any store will have the ability to make purchases without needing to enter any information at all, making the simplicity of using their smart phones even more valuable. These are changes in consumer marketing that need to be made and eCom Empire users can use the advanced strategies to gain an advantage over their competition.

In the months ahead, based on reports we have received from Twitter, Shopify, Facebook and many of the other larger companies, there will soon be a very easy method for consumers to connect their personal information and store it on their phones, in addition to their credit card information, that will allow them to easily make purchases. If somebody loses their phone it could potentially be dangerous. But password protection can always be used for protecting personal information. The market definitely needs to head in this direction because, like with all mobile phone uses, simple is the best.

(scroll up to see my eCom Empire review and PREMIUM 'Done-For-You' Bonus)
----

-----

After my first 2 years of losing over 10K in internet marketing SCAMS, I am now a 6+ year IM veteran with lots of experience building Niche Sites, Ecomm Stores & running PPC campaigns. I've made most of my money through Affiliate Marketing, Adsense & Infoproducts. I promise to provide lots of FREE VALUE from all my experience over the past decade!

Now that you've had a chance to see what eCom Empire is all about, take a look at what real-people are saying about me:

(scroll up to take a look at my eCom Empire review and bonus package)

After my first 2 years of losing over 10K in internet marketing SCAMS, I am now a 6+ year IM veteran with lots of experience building Niche Sites, Ecomm Stores & running PPC campaigns. I've made most of my money through Affiliate Marketing, Adsense & Infoproducts. I promise to provide lots of FREE VALUE from all my experience over the past decade!

Along with my eCom Empire review, I am also including a helpful article you can use along side the eCom Empire course:

10 Retail Experts Share Their Top Tips For Marketing And Growing Your Store - Part 1

There are many reasons that you can become successful with a brick and mortar store. It is very common for people to go through a slump, feeling that their business is simply not worth running. The key is to find ways to get plenty of foot traffic into your store, turning your store completely around in terms of traffic and profitability. Here are 10 very simple strategies that can be used when it comes to generating more foot traffic and sales from 10 of the top experts that will share their number one tips with you.

#1 - Make People Want to Go To Your Store

The first strategy, which may be the most important, is to find ways to motivate people to come to your store. You have to remember, this is not an online store which is merely seconds away, but can be many miles away, making it more difficult to bring the men. What you might want to consider doing is holding an exclusive event that is a limited occasion, something where people can pick up online coupons and travel to your store in order to purchase your merchandise. It's very common for this one strategy alone to not only drive for traffic into your store, but to create a multitude of loyal customers.

(be sure to check out my eCom Empire review and bonus package by scrolling to the top of this page)

After my first 2 years of losing over 10K in internet marketing SCAMS, I am now a 6+ year IM veteran with lots of experience building Niche Sites, Ecomm Stores & running PPC campaigns. I've made most of my money through Affiliate Marketing, Adsense & Infoproducts. I promise to provide lots of FREE VALUE from all my experience over the past decade!

Here is Part 2 of the article I've included with my eCom Empire review:

#2 - Consider Your Selling Tactics

The second strategy to consider is how you are selling your merchandise. There are many things that you currently offer that may not be available anywhere else. However, you need to focus on how you are selling these items and differentiate yourself from your competitors. You will want to make the sales experience your primary focus, not so much the items that you are promoting.

#3 - Focus On The Small Things

The next thing to consider is expressing your brand with every interaction you have with your customers. If you are able to do this, you will be able to make your products and company stand out. This is a common mistake that many people make, purely focused on marketing and selling products. They forget that the brand of the company is just as important when triggering memories within the minds of potential customers to come back for more.

#4 - The Importance Of Research

Research is also a very important aspect of selling things on the web. It's good to see what is popular right now and try to offer that at your store. If you have a limited inventory, customers may not come back. However, by looking at what is popular right now, and adding that to your inventory, you can motivate people to come in simply because you have products that people are looking for.

(be sure to take a look at my exclusive eCom Empire Bonus package as well)

After my first 2 years of losing over 10K in internet marketing SCAMS, I am now a 6+ year IM veteran with lots of experience building Niche Sites, Ecomm Stores & running PPC campaigns. I've made most of my money through Affiliate Marketing, Adsense & Infoproducts. I promise to provide lots of FREE VALUE from all my experience over the past decade!

Also, as expected the folks at eCom Empire are offering great bonuses as well

And remember, you'll get both my Exclusive & Standard Bonuses as well as eCom Empire's bonuses.

Here is a quick summary of both my Exclusive and Standard eCom Empire bonuses:

After my first 2 years of losing over 10K in internet marketing SCAMS, I am now a 6+ year IM veteran with lots of experience building Niche Sites, Ecomm Stores & running PPC campaigns. I've made most of my money through Affiliate Marketing, Adsense & Infoproducts. I promise to provide lots of FREE VALUE from all my experience over the past decade!

After my first 2 years of losing over 10K in internet marketing SCAMS, I am now a 6+ year IM veteran with lots of experience building Niche Sites, Ecomm Stores & running PPC campaigns. I've made most of my money through Affiliate Marketing, Adsense & Infoproducts. I promise to provide lots of FREE VALUE from all my experience over the past decade!

Hello, quick question...I am VERY interested but have NO experience with IM. For example, is someone going to help me pick a niche? I have no idea what's popular or trending and basic stuff like that. Is that what the Skype sessions will cover? Thanks, Greg Johnson, 63 Simi Valley, CA

Hello, quick question...I am VERY interested but have NO experience with IM. For example, is someone going to help me pick a niche? I have no idea what's popular or trending and basic stuff like that. Is that what the Skype sessions will cover? Thanks, Greg Johnson, 63 Simi Valley, CA

Yes they cover niche selection and even give you a list of niches to start with, as well as handy resources for discovering trending products.

Thanks,

Hanif

After my first 2 years of losing over 10K in internet marketing SCAMS, I am now a 6+ year IM veteran with lots of experience building Niche Sites, Ecomm Stores & running PPC campaigns. I've made most of my money through Affiliate Marketing, Adsense & Infoproducts. I promise to provide lots of FREE VALUE from all my experience over the past decade!

After my first 2 years of losing over 10K in internet marketing SCAMS, I am now a 6+ year IM veteran with lots of experience building Niche Sites, Ecomm Stores & running PPC campaigns. I've made most of my money through Affiliate Marketing, Adsense & Infoproducts. I promise to provide lots of FREE VALUE from all my experience over the past decade!