The concept of their business is very similiar with J.CO Donuts & Coffee in Pavillion KL. The logo of both company is differentiate by a lady for J.CO and a building for Big Apple. Box and price structure also is similiar. We don’t know who copy who but there are differences in the flavour of the donuts offered.

In terms of service, Big Apple is better than J.CO. For my taste I prefer Big Apple more than J.CO because the donut are softer and taste better.