Spil Games Investing $5 Million in HTML5 Game Developers

SAN FRANCISCO, CA--(Marketwired - Dec 4, 2013) - Today Spil Games, a global leader in online gaming, announces it is committing $5 million in 2014 for developers to create HTML5 games. The earmarked funds will provide developers with financial support to port existing games to HTML5, as well as to create new games and game elements. The money will also go toward game monetization as well as marketing of those games to Spil Games' 180 million monthly active users.

"Mobile developers face increasing obstacles in developing native apps -- it's expensive, app stores are crowded marketplaces, and they have to make multiple versions of their games for different devices," said Dan Prigg, senior director of games at Spil Games. "We believe HTML5 development can offer the best solution to most of these obstacles. With our massive investment next year, we are demonstrating our confidence in the future of HMTL5. Our goal is to help remove the risks for developers with financial, technical and marketing support."

Wanda Meloni, president of M2 research said, "Like any new technology, HTML5 for game development had a slow start and many small developers were reluctant to do early development and take the plunge. Now HTML5 is finally gaining momentum as more developers view mobile web browsing clearly as a viable development strategy, and we believe 2014 will be the year of HTML5 starts to shine. The timing of Spil Games' $5m investment is perfect and a great opportunity for any indie developer interested in showcasing their games through HTML5 and multi-device gaming."

Developers interested in learning more about how Spil Games can support HTML5 game development please contact: licensing@spilgames.com

About Spil Games

Spil Games' mission is to unite the world in play through a localized global network of online social-gaming platforms tailored to girls, teens and families. These platforms, the most important of which are GirlsgoGames (for girls between 8-12) and A10 (for teens 12-17), are localized in 15 languages, and entertain more than 180 million active users from around the world each month. These platforms host popular casual and social games that encourage players to connect and challenge themselves and each other while sharing their creativity. Additionally, Spil Games is present on mobile devices through browser-based and native application versions of the company's targeted social-gaming platforms. For more information, please visit http://www.spilgames.com/.