Taking their name from a letter written by Western artist Charlie Russell, The West Is Dead is dedicated to making clothing with a purpose and a history. Designers Will Cheng and Kaelen McCrane met in 2008 while working in Montana, and began collaborating on a clothing line that would pay homage to American tradition. Emphasizing functional construction and detail-oriented design, the 2-man team creates wardrobe staples that marry utility and versatility, using ethically sourced, high-quality materials.

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