DETROIT LIONS AND QUICKEN LOANS CONTINUE “BLUE OUT FRIDAYS” CAMPAIGN

September 6, 2017

DETROIT — The Detroit Lions and Quicken Loans, America’s second largest retail mortgage lender, are excited to bring back “Blue Out Fridays” for the upcoming football season. “Blue Out Fridays” will continue to encourage and reward fans for showing their Lions pride by wearing blue every Friday during the season.

“We’re proud to continue our Blue Out Friday tradition with Quicken Loans as we prepare to take on the Arizona Cardinals in our regular season opener at The New Ford Field,” said Detroit Lions Sr. Vice President of Business Development Kelly Kozole. “We embrace every opportunity to reward our fans for their passion and loyalty to the Detroit Lions.”

Individual fans, groups, businesses and schools who participate will have the opportunity to win Lions-themed prizes by sharing photos displaying their support via Twitter and/or Instagram with the hashtag #BlueOutFriday.

Participants who post photos of themselves in their blue gear will be eligible to win autographed memorabilia, team merchandise, up to eight Quicken Loans Dream Seats for each Lions home game and more. The culmination of 2017’s Blue Out Friday promotion is one lucky fan winning a trip for two to Super Bowl LII in Minneapolis.

“Detroit is home to some of the most passionate and enthusiastic football fans in the country,” said Casey Hurbis, Quicken Loans Chief Marketing Officer. “Watching the Lions defend the den evokes such a strong sense of pride, and Blue Out Fridays is another great way to celebrate our team.”

Detroit-based Quicken Loans Inc. is the nation’s second largest retail home mortgage lender. The company closed more than $300 billion of mortgage volume across all 50 states between 2013 and 2016. Quicken Loans moved its headquarters to downtown Detroit in 2010, and now more than 17,000 team members from Quicken Loans and its Family of Companies work in the city’s urban core. The company generates loan production from web centers located in Detroit, Cleveland and Scottsdale, Arizona. The company also operates a centralized loan processing facility in Detroit, as well as its San Diego-based One Reverse Mortgage unit. Quicken Loans ranked “Highest in Customer Satisfaction for Primary Mortgage Origination” in the United States by J.D. Power for the past seven consecutive years, 2010 – 2017, and highest in customer satisfaction among all mortgage servicers the past four years, 2014– 2017.

Quicken Loans was ranked #10 on FORTUNE magazine’s annual “100 Best Companies to Work For” list in 2017, and has been among the top-30 companies for the past 14 consecutive years. The company has been recognized as one of Computerworld magazine’s ’100 Best Places to Work in IT’ the past 13 years, ranking #1 for eight of the past twelve years including 2017. The company is a wholly-owned subsidiary of Rock Holdings, Inc., the parent company of several FinTech and related businesses. Quicken Loans is also the flagship business of Dan Gilbert’s Family of Companies comprising nearly 100 affiliated businesses spanning multiple industries. For more information and company news visit QuickenLoans.com/press-room.

Twitter: @QLnews, Facebook.com/QuickenLoans

About The Detroit Lions

The Detroit Lions are a professional American football team based in Detroit, Michigan. They are members of the North Division of the National Football Conference (NFC) in the National Football League (NFL), and play their home games at Ford Field in Downtown Detroit. The team located to Detroit in 1934 and is the National Football League’s fifth oldest franchise. The Detroit Lions most recently made the NFL playoffs in 2016, when they finished with a 9-7 record. In addition to professional football, the Detroit Lions have a visible and active community relations role in the Detroit area. With a focus on health and wellness and community revitalization, the Lions have contributed $7.2 million through philanthropic efforts since 1991. For more information, please visit http://www.detroitlions.com

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