In thousands of retail and wholesale businesses today, you’ll find a Recordak microfilmer working side-by-side with billing machines— doing away with descriptions on bills… and reducing posting time by 85%!

The routine is this easy: billing clerks in retail stores, for example, post only the totals of sales checks, credits and returns on the bill.

Electronics lends a much needed helping hand to the census takers for this big once-in-10-years event.

IF you haven’t already, you’ll soon be filling in the decennial census form, 1960 version, designed to include every U. S. family. Nearly 160,000 persons will be employed by the Bureau of the Census to collect and process this data. The National Bureau of Standards has made their job easier by developing FOSDIC III (Film Optical Sensing Device for Input to Computers), an electronic workhorse that rapidly reads (detects) pen or pencilled marks in multiple choice answer areas that have been microfilmed.

MODERN total war has the bewildering effect of changing our values, eliminating many of the things which seemed essential in peacetime and giving a terrific boost to the importance of others.

Microfilm is in the latter class.

Strangely, these little films have now attained gigantic value because of their small size. They are suddenly mighty for the very reason that they are midgets. Even the larger type is only as wide as a man’s thumb from tip to first joint. The smaller microfilm might be compared roughly to the size of the nail on that section of the thumb. Yet, they are doing a Herculean task.

Now, small as well as large businesses can enjoy the time-saving, space-saving, money-saving benefits of microfilming … for the unique Micro-Twin combines both recorder and reader in a single compact unit at a price less than you might have expected to pay for a recorder alone!

Whole library in a nutshell
This latest space trick might work well with earthbound libraries. The magnifying viewer on the astronaut’s knee holds 12,000 pages of microfilmed manuals, maps, and navigation data for use in the Apollo lunar spacecraft. The film is coded and indexed so a flip of a switch puts any page on the screen in 15 seconds.