Posts Tagged ‘Email marketing’

Sorry about that…it has been a crazy month, with us moving and pipes bursting and attending the GIS and all that…it’s been hard to take time out and blog.

Well, without further digressing, here it is.

Going to GIS…literally blew my mind away. I mean, in the mere presence of those power players, the patina of awesomeness they exuded, I felt humbled. I truly felt a world of difference between the audience and the stage, despite the speakers’ efforts at convincing us that there’s not a lot of distance betwen us (literally…and figuratively).

So then, I thought, ‘well, the pro guys speaking up there on stage SHOULDN’T be lying.’

The more I pondered, the more I became convinced that there’s not so much difference between ‘you and me’ (quote unquote, ‘you’ being us newbies, and ‘me’ being the gurus).

I mean, looking back at the SIMPLEST model of internet marketing available, email marketing, all you have to do to get started:

Conduct market research (finding rabid buyers)

Conduct keyword research (finding those that have a modest search volume, and which you can dominate, without much competition)

Buy your domain name and webhosting, and transfer your DNSes to your webhost (you have to wait for it to propagate – that’s to circulate in the world’s DNSes)