Synchronum is a new Internet-project aimed at popularization of science. It is the first online-encyclopedia, which demonstrates the events of th… Read More

Synchronum is a new Internet-project aimed at popularization of science. It is the first online-encyclopedia, which demonstrates the events of the global history in the form of infographics. Synchronum unites the events from different areas of science, technology, culture and politics into a single timeline-flow in such a way one can pictorially watch the interconnection of different facts. Read Less

S Y N C H R O N U M

Synchronum is a new Internet-project aimed at popularization of science. It is the first online-encyclopedia, which demonstrates the events of the global history in the form of infographics. Synchronum unites the events from different areas of science, technology, culture and politics into a single timeline-flow in such a way one can pictorially watch the interconnection of different facts.

Visual identity created by Plenum Brand Consultancy supports and develops the educational function of the service: each bearer is accompanied by an interesting fact, connected with the origin or history of the item.

Such approach illustrates the philosophy of the service: to give new knowledge within the context. Style, which is flexible and simple in its development, successfully complements the graphic sign: clock hour hands, which literally reflect the idea of the project.

The text on the back of business cards:Text Only by XIX century the Russian word “familiya” had acquired its modern meaning.In II — III centuries BC the business cards appeared in ancient China.In XI — XII centuries a paper appeared in Europe.

Text on branded stationary:1856 — the invention of goffered cardboard.1857 — the advent of the technology of paper producing from wood.1820 — the first envelope was invented in Brighton (England).

Text on mug:The word “kruzhka” was adopted from the Polish in about XV century.

Text on mug:Porcelain was first obtained in 620 in China.

The text on the diary:105 — the paper was invented in China.

Text on pencils:The end of the XIX century — the hexagonal pencil shape was designed.1800 BC — the original Cretan script appeared.200 — the uncial version of the Latin alphabet appeared.In 1789, scientist Carl Wilhelm Scheele showed that graphite is the material of carbon.1683 — The first record of a wooden pencil.

Text on the T-shirt:In the beginning of the XX century he first T-shirts appeared in the USA.

Text on the car:1769 — the testing of the first car with a steam engine.