The item was the fourth easel out of five to be released during the Valentine's 2013 campaign, and it was the cheapest in the set to buy. The 175 Credits price tag made players buy the product, as it was affordable to a lot of them. Many players thought the easels were too similar to the StrayPixels prize easels that players could win through the old competition; some however, liked that they resembled them and made them more inclined to purchase them.

Originally, similar to three of the other easels, the price began to decrease with many players panic selling after they didn't receive a sought after number. However, the price has increased over the years and they are worth well over their original selling price.