Apple Airs New 4th Gen iPod touch Ad “Share the fun”

On Thursday, Apple aired a new ad for their widely popular 4th Gen iPod touch and highlighted multiple features of the device including Twitter integration and Game Center. With Game Center, the iPod touch is advertised as a gaming device and has been proven to outsell Nintendo in the portable gaming market.

The new ad rarely shows the older black device, only the white version and is airing on every major channel in the United States. Apple aired the TV ad on Thanksgiving day, one day prior to Black Friday, a day of major sales on retail products. As Apple looks forward to the holiday season, it is showing customers that the iPod touch is a great option as a Christmas present.