Barnes & Noble’s NOOK Developer partners with mobile app development platform Appcelerator to accelerate the deployment of Appcelerator Titanium apps on the NOOK Color Reader’s Tablet. The partnership will give Titanium’s 200,000 mobile developers a fast track to publish apps in the NOOK Store, available to millions of NOOK Color customers. NOOK App developers have had tremendous success selling to NOOK Color’s millions of customers, with many generating substantial revenues.
Appcelerator developers will now be able to quickly deploy and offer their apps through Barnes & Noble’s expansive NOOK Store reaching millions of digital customers. Titanium developers will enjoy expedited submission of their apps for the NOOK Developer program. Titanium developers’ submissions will be automatically qualified and fast-tracked for review. Appcelerator has also updated its reference applications, documentation, and platform to easily integrate the NOOK Color SDK into Titanium Studio, Appcelerator’s enterprise-grade IDE used by over 1.5 million web developers.

Barnes & Noble will participate at Appcelerator’s CODESTRONG 2011 developers conference in San Francisco later this month. The NOOK Developer team is presenting a breakout session on developing apps for NOOK Color on September 19. The meeting will offer Titanium developers a deep dive into leveraging Titanium Studio to develop applications for NOOK Color and cover the entire development process from app creation to the app submission process. The CODESTRONG conference will bring together Titanium mobile developers from around the world for 25+ keynotes and sessions at the InterContinental Hotel San Francisco on September 18-20. For more information about attending, visit http://www.codestrong.com/.