As Kendrick Lamar is piecing his third album “Pay It Forward” together, he recalls one of his most unforgettable memories of meeting President Barack Obama as a part of his campaign.

When he sat down with the president, they discussed the affects of disadvantaged communities, inner city problems and solutions, ways American can start embracing and empowering the youth and the importance of mentorship. They drafted solutions and ideas of ways to improve and bring to life all these points.

A highlight part of his video campaign was the importance of mentorship. Kendrick Lamar remembers the time he had a big brother/sister and how much of a positive impact it had on him growing up. He says,

As a kid, having a mentor was vital to me. Always being there when it counted allowed me to make some of the most important decisions while growing up. So it’s only right that I mentor a younger person with the same wisdom that was given to me. If it helps the next kid become a better person in life, I will forever be aware of my influence and pay it forward.