About

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Power Up!

In 2004, Str8up, Inc. (aka Str8up Studios) was born as a boutique production company to tell positive stories, create original content and help emerging companies get out there and be found. Founded and directed by Wes Woodland, who brings passion and experience as a proven television creator credited with over two thousand (2,000) hours of network tv, cable and film, 3 Emmy® nominations, a Golden Marble Award and several other accolades. People say Wes has a gift of finding the essence of a good story and delivering it in a simple, engaging way.

Wes has amassed 27 award-winning years in the entertainment industry from writing, producing and directing promotions for Power Rangers (FOX Kids), to five seasons editing on the number one dating show Blind Date. Wes has seen it all. Most recently, editing for ABC's The Bachelorette (Season 11) and Entertainment Tonight. For 11 seasons, Woodland’s story contributions have been seen by millions of viewers on the number one rated daytime talk show, CBS Television’s Dr. Phil.

Str8up's creative team has extensive video experience from writing scripts and development decks into pre-production through filming on-location to final edit and delivery. We film with quality tools, including Sony F900R, Canon EOS C200, DJI 4k Drones, GoPro Heroes all the while capturing gorgeous internal 4k or 1080 imagery to deliver the highest quality visual storytelling imaginable.