Drinkaware websiteIndependent Review

We present findings from an independent review of our website.

Drinkaware sought a supplier to carry out an impartial and objective appraisal of its website accuracy, following criticism in late 2018 related to the launch if its Drink Free Days campaign. This followed Drinkaware swiftly responding to correct any identified inaccuracies and refute the claim of an intent to mislead the public.

Next steps

Drinkaware is working to implement the review’s recommendations for suggested improvements, together with recommendations from a parallel assessment undertaken to strengthen the behaviour change effectiveness of its website content and tools.