If CRM has been a struggle or a passion for you then Infosys’ CRM blogs is the place to be in. Come join us as we discuss the latest trends, innovations and happenings which will have a bearing on CRM.

Blogger Profiles

Abhishek Bhardwaj

With nearly 4 years of experience – working in areas such as CRM, CRM applications, master data management (MDM),
communications and location intelligence, integrations using middleware – Abhishek is well-versed with the nuances of key IT
processes and capabilities.

As a Senior Associate Consultant, currently he is working on pre-built/custom integrations in Telecom stack
and MDM. Abhishek will blog on CRM, Social Media, Project Management, MDM and Location Intelligence.

Alpesh Narendra Chauhan

Alpesh Chauhan has nine years of industry experience, including seven
years in the CRM space. He is an Oracle Certified Siebel CRM 8.0 business analyst. He has worked on various CRM
transformation programs for customers across telecom, CPG and manufacturing industries. In his current role, Alpesh is
working as a business process lead for CRM implementation program for a US-based self-services and security solution
provider.

Alpesh blogs on CRM and mobility trends, including on themes like bring your own device (BYOD) and impact
of consumerization on IT.

Amit Kumar

Amit has over four years of industry experience. He has worked on various phases of projects including
requirement analysis, configuration management, data model, issue resolution and migration from one salesforce instance to
another.

He will blog on Salesforce.com and Cloud Computing CRM.

Anand Bharadwaj

Lead Consultant, Consulting and Systems Integration, Infosys

Anand is a Customer Relationship Management (CRM) consultant with more than 10 years of experience. He has been involved
as a Lead Consultant and Project Manager in many support and implementation projects across various CRM modules.

Aniruddha Bhattacharya

Principal Consultant, CRM-RCL, Infosys

Aniruddha Bhattacharya has more than a decade of IT experience in the area of CRM, digital marketing, and loyalty and data
management. He has significant product expertise in Siebel CRM and best-of-breed enterprise marketing products like Unica.
As a program manager, Aniruddha is responsible for CRM transformation programs, and he is also the lead analyst for business
change initiatives. He is instrumental in anchoring strategic focus area for digital marketing at the Retail, CPG, Logistics
and Life Sciences unit.

Aniruddha will blog on CRM, digital marketing, and related topics.

Ashish Nijhawan

Ashish has worked on multiple Siebel implementation projects for over a decade. He has also worked extensively across
domains and managed Greenfield implementations. His experience includes Siebel CRM, program management, and presales.

Ashish will share his insights on customer experience management, cloud, mobile, and social CRM.

Ashish Verma

Senior Consultant, RCLORC – Siebel, Infosys

Ashish has worked in different roles, including CRM functional consultant, product modeler, solution designer, business
analyst, and pre-sales anchor during his career that spans over nine years. He has been involved in providing solutions to
complex business problems and validating using proof-of-concept methodology.

Ashish will blog on topics such as CRM, order management, cloud solutions, customer experience enhancement,
big data, Internet of Things (IoT), and emerging delivery / business models in these domains.

Bappaditya Roy

Consultant, Management Consulting – Manufacturing Unit, Infosys

Bappaditya has over six years of experience in management consulting services. He has worked with large global
manufacturing clients in the areas of analytics, reporting, and asset management.

He has managed online marketing activities for the Consulting and Systems Integration (C&SI) unit, and led
social media activities and brand campaigns.

In his blogs, Bappaditya will write about management consulting, use of advanced analytics in manufacturing
business, and analytics in social media and marketing.

Biswadeep Ghosh

Consultant – Manufacturing, Infosys

Biswadeep has more than six years of industry experience. He has been with Infosys for two years. He works as a
consultant, specializing in customer relationship management (CRM) solution conceptualization, design and
implementation.

He is actively involved in Salesforce.com proposals, POC’s, industry solutions and implementation of
projects which involve configuration and customization using force.com applications for developing customer
applications.

Biswajith K Setty

Lead Consultant, CRM/CXM – Manufacturing, Infosys

Biswajith is an IT professional with over 10 years of experience. He has worked on Siebel CRM implementation for clients
across verticals such as finance, manufacturing, and communications. At Infosys, Biswajith has worked on complex application
integrations between Siebel, Oracle eBS, and other industry standard applications.

Biswajith takes a keen interest in the mobility space and will blog on topics such as mobile apps, cloud,
CRM, and social CRM.

Bhuvanesh Purohit

Senior Consultant – ECS-ADT , Infosys

With nine years of experience, Bhuvanesh has honed his skills in CRM, cloud solutions, order management, and BSS . He has
spent the last two years at Infosys working in various roles, including as CRM Functional Consultant, Salesforce Consultant,
Solution Designer, and Pre-Sales Anchor. He is extensively involved in providing solutions to complex business problems and
validating them using “Proof of Concept” methodology.

Deepak Kumar Jha

Deepak has close to 13 years of professional experience in the field of telecom / finance billing and customer
relationship management (CRM). He has extensive experience dealing with commercial and off-the-shelf (COTS) system
implementation, support, operational efficiency and partner management.

He has also co-authored an article on mobile number portability and was the pricing solution lead for a UK-
based financial major.

Deepak will blog on CRM, mediation, billing, and provisioning.

Dinesh Singh

Senior Consultant, Manufacturing-ADT, Infosys

Dinesh has over seven years of industry experience. He is currently serving as a CRM consultant in
Salesforce automation with Infosys. He has been involved in various CRM projects and has also streamlined CRM processes for
different companies.

He will blog on CRM – Salesforce, Social CRM, CRM strategies for developing countries and CRM
Analytics.

Gopi Krishna Kolla

Among the technologies Gopi Krishna Kolla has worked on extensively during his eight-year career in IT industry are CRM,
master data management (MDM), and data integration.

As a Technology Architect in Infosys, Gopi is responsible for laying out the best-fit architecture and
providing technical designs and solutions for end-to-end, enterprise-wide implementations of multi-domain MDM. In so doing,
he draws on service-oriented architecture (SOA) principles as well as data integration methodologies and tools. Currently
Gopi is involved with enabling a large transformational MDM journey for an upscale retail client of Infosys in the U.S.

Gopi will blog on master data management and data integration.

Himanshu Chaturvedi

Consultant, Manufacturing unit, Infosys

Himanshu specializes in implementing Siebel CRM solutions, designs, development, and systems integration at Infosys. His
primary expertise is in different Siebel CRM modules such as field service, contact, account management, and order
management. He has been involved in providing CRM solutions to business requirements and validating mock ups using proof-
of-concept methodology.

Ibtesamuddin Mohammed

Ibtesamuddin Mohammed is a systems engineer associated with multiple Salesforce CRM projects across
regions. He has authoritative knowledge of Apex, Visualforce, HTML, and Javascript technologies.

Ibtesamuddin writes on the features of Salesforce CRM (the base platform he works on) and the latest trends
around it, providing cross-domain and cross-technology perspectives.

Jairaj Asok Kumar

Senior Consultant, Enterprise Solutions, Infosys

Jairaj is a senior consultant at the Master Data Management (MDM) practice in Infosys. He has more than 9 years of
experience in leading the delivery of information management solutions (web application and business intelligence
applications) for global companies in banking, insurance, high- technology and retail in the U.S., U.K. and Australia.

Jairaj is an expert in MDM service-based offerings in data rationalization and consolidation, skill
building through training and developing assets, reusables and templates for MDM. He also has experience in information
management consulting, channel partner accreditation/business process re- engineering/business transformation using web
application and business intelligence/data warehousing.

Jairaj will blog on MDM and Information Management.

James Dale

Engagement Manager, SAP Practice – Manufacturing, Infosys

In a career that spans 25 years, James Dale has over 15 years of in-depth experience in working with large ERP prime
project implementations for high-tech, automotive, aerospace, and manufacturing clients in USA. He joined Infosys in
2013.

In his blogs, James will shed light on key SAP offerings at Infosys and share insights from current client
success stories.

Javed Shaikh

Senior Consultant, Manufacturing Unit, Infosys

As a senior consultant in Oracle, Javed is extensively involved in engagements with large global manufacturing clients. He
is also responsible for developing and generating new business opportunities for existing clients in the areas of service,
sales, and marketing management.

Javed is an experienced professional with more than 10 years of experience. During his seven-year tenure at
Infosys, he has successfully managed multiple transformation projects across industry verticals.

Javed will chiefly blog on customer relationship management, social CRM, cloud, and marketing.

Kannan Narayanan

Principal Consultant, Cloud practice, Infosys

Kannan Narayanan brings over 18 years of industry experience to the table, which includes architecting, providing
solutions, and managing technical delivery across various technology platforms. He has focused on managing Salesforce
implementations over the last three years and is a certified Salesforce developer and administrator.

Karthik Nagarajan

Consultant, Enterprise Solutions, CRM, Infosys

Karthik has around five years of experience in the IT industry. He has worked on Amdocs Customer Relationship Management
(CRM) implementations for large telecom companies in Europe. Karthik is currently working on an In-life team project for a
telecom company in the U.K.

Karthik will blog on CRM trends, marketing and telecom.

Mahadevan Meikum Perumal

Maha has 14 years of industry experience and specializes in CRM & MDM. He manages best of breed CRM (SFDC,
MS Dynamics and Chordiant) Service Delivery for FSI markets in UK and Continental Europe. Maha has led and driven CRM
transformation programs for several fortune 500 customers in Europe and US. He is great advocate for Customer Experience
management and Social CRM. Maha will blog on Customer Experience Management (CEM), Social CRM, Analytical CRM, Mobile CRM,
Master Data Management, and Trends in CRM.

Manpreet Singh

As a Senior Associate Consultant in Manufacturing and Digital Transformation, Manpreet is responsible for
requirement gathering, designing, configuring and customizing the Salesforce.com solution as well as for testing and
deployment. He is a techno-functional resource, performing multiple roles in projects.

Manpreet will blog on Cloud-Based Solutions (such as Software as a Service, Platform as a Service,
Infrastructure as a Service, and Integration as a Service), Salesforce.com, and CRM Trends in Manufacturing.

Mehul Joshi

Mehul is a packaged applications consulting and presales expert. With about two years of experience in the
IT industry, he is currently working as a business analyst with Infosys Communications Lab. He specializes in Siebel
CRM.

Nishith Gupta

Senior Associate Consultant, ECS-Products, Platforms & Solutions

Nishith has over 4 years of experience in designing, developing and consulting of the CRM/CEM products and
solutions. In his stint with Infosys, he has successfully led the design and development for innovative Social CRM Solution
and is currently a member of product management for a proprietary CRM/CEM Infosys product. In his earlier stint, he has
helped in developing customer retention and campaign management applications for leading telecom player of U.S.

He will blog on CRM trends, Customer Experience and Social CRM

Nitin Lehri

Nitin has over seven years of experience in the IT industry. He currently leads Complex Orders rolling
over to Contracts part of an enhancement program that is being carried out for a global leader in office supplies and
equipments. He specializes in optimizing and standardizing business processes and has strong knowledge of CRM modules
spanning sales, marketing, contact center, and field service. He has extensive experience in technology consulting, package
evaluation and implementations for clients in the telecom and manufacturing domains.

Nitin holds certification in Siebel Order Management from Oracle University and is an Infosys certified
Process Trainer for Siebel Marketing. He is a Subject Matter Expert (SME) for Siebel Marketing and Pricing modules.

Rahul Jain

Rahul Jain is responsible for interacting with clients and maintaining business continuity. In addition,
he offers consulting around Salesforce.com.

Rahul is a recipient of the excellence award for contribution toward projects as well as a Salesforce.com
certified administrator and sales cloud consultant.

In his jottings, Rahul captures the nuances of Salesforce.com and customer relationship management.

Ramanujam Varadhan

CRM Consultant, Life Sciences-Oracle, Infosys

With over a decade of experience in the IT industry, Ramanujam has gained in-depth knowledge and expertise
in development, support, and thought leadership in CRM space. During his five-year tenure at Infosys, he has played multiple
roles in CRM, including in business analysis, development and support.

Richa Thakur

Richa Thakur has over three years of experience in the IT industry. In her current role, she works as a
functional consultant, managing a Siebel implementation for a US based client.

She has played multiple roles as a Functional Consultant, showcasing a deep knowledge of the Siebel CRM
package and assisting various European and US based clients. She has notably designed various mobility solutions using the
Proof of Concept (PoC) methodology.

Rituparn Prem Dixit

Principal, Digital Transformation, Management Consulting Services

Rituparn has more than 14 years of industry experience spanning across Management Consulting & Product
management. He has lead strategy consulting assignments for various company programs across industries around Mobility,
Digital media & CRM.

He will blog on trends around Social media, Web 2.0, customer experience and customer relationship
management.

Sachin Aggarwal

As a Project Manager in Financial Services and Insurance, Sachin is responsible for handling multiple
accounts and initiatives in Infosys’ Salesforce.com practice. He has also served as an anchor responsible for publishing
training materials around the Salesforce.com practice. Most recently, Sachin was credited with managing an end-to-end
greenfield Salesforce.com implementation project in the Life Sciences domain.

Sachin will blog on the Salesforce.com Practice and Customer Relationship Management (CRM).

Sameer Mahajan

Senior Associate Consultant, Manufacturing – Oracle Siebel, Infosys

Sameer Mahajan specializes in CRM, cloud solution, service, and sales and marketing management. He is currently a process
and domain consultant for several global manufacturing clients.

During his three-year tenure at Infosys, Sameer has played multiple roles – CRM Functional Consultant,
Siebel Consultant, Solution Designer and Pre-Sales Anchor. He provides solutions to complex business problems in the
manufacturing vertical.

Sameer has over 6 years of industry experience and will bring best practices from this experience to his
blog posts. He will also share his views on customer relationship management, social CRM, and cloud and marketing
solutions.

Satyam actively participates and plays a key role in building proof of concepts (POC) in the social and
mobile CRM space that primarily helps clients in building relationships with customers.

He is drawn to topics like CRM, digital marketing, analytics and related areas.

Shanmugam Gnanasambandam

Principal Consultant, Infosys Labs

Shanmugam works with the Mobility Group, within Infosys Labs and focuses on Enterprise Mobility Solutions,
People Management, Competency Building and Operations & Process Improvements. He has 20+ years of work experience, in the
Telecom, Mobility, Enterprise Solutions and CRM space. His functional areas of work includes Customers Service, Consulting,
Project and Product Management. He is passionate about knowledge sharing, and actively contributes through Teaching,
Mentoring and Writing.

Sridhar Ganti

Sridhar has over five years of experience in the IT industry. Currently, as a Business Analyst, he
specializes in manufacturing and automotive verticals. He has received numerous accolades from clients, for his Customer
Relationship Management (CRM) implementation projects.

Sridhar will blog on CRM in Automotive, Hi-Tech Manufacturing and Telecom.

Shyamalee Pramod Samvatsar

Principal Consultant, Oracle Practice, Infosys

Shyamalee has over 10 years of experience in the IT industry. She has
significant product expertise in Siebel CRM and Oracle Communications stack. Her domain expertise also extends to sales,
marketing, service, and analytics.

Shyamalee has played key roles in several business transformation engagements in industries like telecom,
manufacturing, and parcel express and logistics. She has also led the development of innovative solutions in social CRM,
mobility and BSS / OSS transformation.

Shyamalee will blog on CRM with special focus on customer experience, cross-channel possibilities and
mobility.

Srinath Pydimarri

Senior Consultant, Enterprise Solutions, Infosys

Srinath has seven years of IT experience. He currently works as a Social CRM Solutions Consultant. Srinath specializes in
Customer Relationship Management (CRM) solution conceptualization, design and project management. He also has extensive
experience in Siebel CRM.

Srinath has played a key role in providing CRM Solution Consulting and Project Management for Fortune 500
clients in the Telecom and Manufacturing domains.

He will blog on CRM and Social CRM.

Shruti Bahuguna

Consultant, Salesforce.com – ECAS, Infosys Technologies

Shruti Bahuguna serves as a Consultant with the Salesforce.com practice at Infosys. Her areas of expertise spans around
CRM, cloud computing, social CRM, order management and BSS, and digital transformation. She has over five years of
experience.

Shruti has donned multiple roles in her career span. This includes being a CRM functional consultant for
Salesforce.com, related AppExchange products consultant, solution designer, business analyst, and pre-sales. She has been
actively involved in providing solutions to complex business problems and validating using ‘Proof of Concept’ and Agile
methodology.

Subodh Rane

With over a decade of experience, Subodh Rane is an accomplished customer relationship management (CRM) consultant. In his
facility as a functional consultant in the CRM domain, he has lead several business transformation programs in industries
such as services, manufacturing, high-tech, publishing, and media.

Subodh will share his insights on CRM and related topics.

Supriyo Chakraborty

Supriyo Chakraborty has more than eight years of IT experience in the area of data warehouse, business
intelligence (BI), customer relationship management (CRM), and insight and data management. In his role, Supriyo is
currently responsible for providing technical solution and functional prototypes, as well as for helping build reference
architecture for DWH, BI and CRM. He has significant product expertise in ETL tools like Informatica and SSIS; BI tools like
Business Objects and MicroStrategy; and best-of-breed enterprise marketing products like Unica and Epiphany, along with the
database knowledge of Netezza, Oracle and SAS analytics.

Supriyo will be blogging on data warehouse, BI, CRM, insight management, and analytics.

U. Satish Kumar

Lead Consultant, Manufacturing, Infosys

Providing consulting services on CRM projects is Satish’s key proficiency, and he lays emphasis on
effective delivery of cloud- based applications as well as on effective client adoption, value realization, and team
management. Key achievements at Infosys include implementing the first Oracle CRM On Demand project for Infosys, anchoring
multiple Oracle CRM On Demand projects, and establishing Oracle CRM On Demand as a sub-practice within the Oracle practice
at Infosys.

He will blog on cloud computing, sales force, service and sales strategy for small and medium businesses
(SMBs), CRM On Demand and best practices in implementing software projects.

Vivek Bhatia

Vivek Bhatia has over three years of experience in the e-billing process at the Energy, Communications and
Services – Advanced Technologies (ECSADT) unit. Within a short span of time, Vivek managed to efficiently lead the induction
of new team members for ongoing projects and has also taken ownership of the offshore requirements for a telco client.