Brand Strength Survey

Measure the impact of your brand and find out how strong your brand profile is.

Step 1 of 25

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Measure Your Brand's Strength

This 100% free tool will help you measure the impact of your brand across multiple channels. This 25 question survey will take approximately 5 minutes to complete and your results will be displayed on screen at the end.

Have you updated the look and content of your marketing materials within the last 3 years?

Yes

No

Do you have a Facebook, Twitter and Google+ page for your brand?

Yes

No

Are you posting to each of your social media profiles at least twice daily?

Yes

No

Are you sending out press releases regularly?

Yes

No

Do you have Google Analytics (or similar) installed on your website and are you reviewing your traffic sources & stats monthly?

Yes

No

Does your brand show up on the first page of search engine results when you type your product / service and city? (example: "graphic design tampa")

Yes

No

Are you creating blog posts, infographics or white papers on your site at least once monthly?

Yes

No

Do you have videos on your site, YouTube or Vimeo demonstrating your products / services?

Yes

No

Is your brand featured in the media or getting press more than three times per year?

Yes

No

Do you have business cards, brochures, signage and collateral material that matches your website and/or packaging?

Yes

No

Are you sending out email newsletters or email blasts to your customer base at least once per month?

Yes

No

Does your brand have a mobile app available for download on the iTunes Store and Android Marketplace?

Yes

No

Does at least 15% of your annual revenue come from repeat business?

Yes

No

Is your brand listed in relevant industry related directories as well as on Google, Yahoo, Bing and Yelp?

Yes

No

Do you have well known individuals or celebrities endorsing your products or services?

Yes

No

Are you tracking the customers that purchase from you and do you know the demographics of your target market?

Yes

No

Do you have accurate up-to-date data on how many customers match your target demographic within 25 miles of your business location(s)?

Yes

No

Do you know how many monthly web searches are made for keywords related to your products and services with your target area?

Yes

No

Do you have a loyalty program in place?

Yes

No

Are you currently doing any print advertising in newspapers, trade publications, magazines or on billboards?

Yes

No

Do you have a recognizable name and logo that 10% or more of your target customers would know?

Yes

No

Do you have a brochure or presentation that can easily be downloaded from your website and emailed to prospective customers?

Yes

No

Are you running any pay-per-click campaigns such as Google Adwords or Facebook Ads?

Yes

No

If your brand sells to businesses, are you getting at least 500 unique monthly visitors to your website? If your brand sells to consumers, are you getting at least 1,000 unique monthly visitors to your website?

Yes

No

Do you have strategic partnership agreements with related companies or service providers?