Apple Says The iPad Mini’s Gross Margin Is “Significantly” Lower Than Its Other Products

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The iPad mini’s gross margin is “significantly below” the rest of Apple’s product line at $329, Apple CFO Peter Oppenheimer said on the company’s conference call today. He said that’s driving lower guidance for the upcoming quarter despite a number of new products just-launched across its lineup of offerings.
“We’re unwilling to cut corners in delivering the best experiences in the world,” said Apple CEO Tim Cook. He stressed that the company is all about setting the bar high, perhaps implying that that’s what’s making gross mar
(IT news)

Apple’s iPad mini announcement is set for early next week, and the big variable still remains price. Now, a couple of new reports that surfaced this weekend shed a little more light on what we might expect with pricing. KGI Securities analysts Ming-Chi Kuo has an early look at the likely bill-of-materials (BOM) for the iPad mini, and 9t05Mac reports on likely U.S.