Perfect Time to Post on Instagram

Olga Weis2019-05-03

These days it is hard to find a person who is not into social media. Almost everyone we know has an account on Instagram or Facebook or Twitter or any other social networking site, isn’t it? Okay, may be, your 90-year old grandma or 4.5-years-old niece do not. But we are pretty sure that even they at least heard about Instagram or saw Instagram pictures. That is the power of omnipresent social media these days. No wonder, it offers you so many benefits – from finding a long lost childhood friend to showcasing your photography talents to marketing and selling your products and services.

Whatever might be the goal you are pursuing; your success on Instagram is usually measured by the number of your followers and likes received. Of course, quantity is never a substitute for a quality, and at all times it is better to have a few genuine followers rather than an army of those whose interest is fickle. However even to have a deeper engagement you still need to grow your Instagram exposure in order to attract more followers. How do you do it?

First and foremost, of course, is the quality of the content you post. Second – and you’ll be surprised – is the time of day when you post on Instagram. Best time to post on Instagram is when your target audience is at the peak of their Instagram activities and ready to give “likes” and comments. Otherwise, your images will simply get buried in the depths of their feed and will be missed. So what is the best time to upload pictures on Instagram? According to some research studies done, it is either 2:00 AM or 5:00 PM. It makes sense, if you think about it. 2:00 AM is the best time for Instagram posts because this is when you have the least number of images uploaded, and it is exactly when the most engaged users log in. 5:00 PM is the best time to post pictures on Instagram cause everyone’s leaving offices or have already started commuting back home. What does one usually do to unwind after a long day at work? That’s right, go to social networking sites to check what the world was up to while you were at work.

You might be wondering whether there is a relation between days of week and best time to upload on Instagram? There is. The same study shows that Instagram is at its most active not on the weekend, as you might have expected, but on Wednesday, that’s the best day to post on Instagram, and Thursday, while the least active day is Monday.

Post pictures to Instagram in a bulk

Now, when you know what and when to post on Instagram, the only question left is ‘how upload pictures on Instagram’. The right piece of software can make all the difference. We recommend using Uplet, a tool that allows posting multiple pictures at a time thus saving you tons of time. Moreover, with Uplet you can post pictures directly from Mac without compromising their original quality. Give the application a try and you’ll be surprised how easy it has become to manage your Instagram account.