Frightfully English, disgustingly sweet. Lovely albeit nostalgic illustration referencing the parent brand of Pimm's - a summer cup historically popular with the British upper classes, now caned by everyone looking to get quickly half-cut on a sunny Saturday afternoon.

I got drunk really surprisingly fast drinking this - probably because it tastes like pop and goes down way too easily. Not much more to it really. Fizzy, fruity soda at 4%.