It would seem that some brewers have other priorities than brewing a finely crafted beer. Whether its a bottle or a window or it’s crystal clear (thanks Pepsi) sometimes a company forgets that it’s what inside that counts when they are trying to one up each other’s gimmicks. Not only does that saying apply to ugly people, but it can also apply to beer. Let’s all just look past the exterior and not fall for it’s shiny newness.

Discussion (5) ¬

A. I apologize this strip is late. I was holding out for a good beer story, or at least something that would be fun to write about. Then that beer delivery driver shot all those people, and we wanted to do a strip about that… but the little Dave voice in my head obviously screamed “Too SOON!”

B. I like this strip because it is the direct continuation of the Vortexier strip which as you know we are also following up with on the Happy Hour page.

The windows and blue mountains on those beers are just evidence that Coors believes their consumers are nothing more than bags of dumb. What they don’t know is that I just recently invented a much more awesome way to tell if your beer is cold. I call it the Fridge Midget. Every 12 pack of my beer comes with a Fridge Midget who will sit and hold your beer in your fridge. When the beer is cold the Fridge Midget will scream non stop until the 12 pack is finished. Now it’s time to sit back and watch the money come in…