Search Engine Optimization (SEO)

Search engine optimization, or SEO, has always been a consistent inbound marketing strategy that drives business goals. Improving key elements of your website can catapult your site to better rankings but how we do it is why you want Red Wagon doing your SEO.

What is Search Engine Optimization (SEO)

Search engine optimization is the process of optimizing titles, meta descriptions, alt tags, folder and URL structures, crawlability and indexing issues and more. The goal of a search engine optimization campaign is to produce consistently high-ranking pages for your site in the “organic” (also called “natural” or “algorithmic”) search results in Google, Yahoo and Bing.

We Are Better Because We Do it Better

Most companies will generate a list of long and short tail keywords they want to try and rank you for. Over the course of working with them they may generate you rankings but that doesn’t turn into leads or qualified traffic. We think that’s an irresponsible way of utilizing this tactic.

We first analyze your Google Analytics data along with any past paid media data in order to discover what keywords actually drive your business goals. From there we develop a holistic SEO strategy that will produce more results.

Latest blog posts

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