More than forty years ago, Peter Drucker had said, “The aim of marketing is to know and understand the customer so well that the product or service fits him or her and sells itself.” The key words here are ‘know…

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Rajita Chaudhuri

One of her biggest passion is to work for the less privileged members of society and to give something back to society. She heads the NGOs which works in the areas of education, employment, health, and environment. She also encourages her many students to get involved with the Foundation with a vision to sensitize them towards the needs of society.