Leaving ArkansasBlueCross.com

By selecting "Continue," you will be exiting the Arkansas Blue Cross and Blue Shield (ABCBS) website. If
you choose to access other websites from this website, you agree, as a condition
of choosing any such link or access, that ABCBS is not and shall not be responsible
or liable to you or to others in any way for your decision to link to such other
websites. You further agree that ABCBS and its affiliates, its directors, officers,
employees and agents ("the ABCBS Parties") are not responsible for the content of
any other website to which you may link, nor are ABCBS or the ABCBS Parties liable
or responsible under any circumstances for the activities, omissions or conduct
of any owner or operator of any other website. Once you choose to link to another
website, you understand and agree that you have exited this website and are no
longer accessing or using any ABCBS Data. You understand and agree that by making
any third-party website link available as an option to you, ABCBS does not in any
way endorse any such website, nor state or imply that you should access such website
or any services, products or information which may be offered to you through
such other websites or by the owner or operator of such other websites. The owners
or operators of any other websites (not ABCBS) are solely responsible for the content
and operation of all such websites. ABCBS makes no warranties or representations
of any kind, express or implied, nor of merchantability or fitness for a particular
purpose, nor of non-infringement, with regard to the content or operation of any
other website to which you may link from this website.

Leaving ArkansasBlueCross.com

By selecting "Continue," you will be exiting the Arkansas Blue Cross and Blue Shield (ABCBS) website. If
you choose to access other websites from this website, you agree, as a condition
of choosing any such link or access, that ABCBS is not and shall not be responsible
or liable to you or to others in any way for your decision to link to such other
websites. You further agree that ABCBS and its affiliates, its directors, officers,
employees and agents ("the ABCBS Parties") are not responsible for the content of
any other website to which you may link, nor are ABCBS or the ABCBS Parties liable
or responsible under any circumstances for the activities, omissions or conduct
of any owner or operator of any other website. Once you choose to link to another
website, you understand and agree that you have exited this website and are no
longer accessing or using any ABCBS Data. You understand and agree that by making
any third-party website link available as an option to you, ABCBS does not in any
way endorse any such website, nor state or imply that you should access such website
or any services, products or information which may be offered to you through
such other websites or by the owner or operator of such other websites. The owners
or operators of any other websites (not ABCBS) are solely responsible for the content
and operation of all such websites. ABCBS makes no warranties or representations
of any kind, express or implied, nor of merchantability or fitness for a particular
purpose, nor of non-infringement, with regard to the content or operation of any
other website to which you may link from this website.

About Us

Code of Business Conduct

Our Commitment

Arkansas Blue Cross and Blue Shield is committed to conducting business with integrity
and in accordance with all federal, state and local laws. We are proud of our honest
reputation, due largely to the ethical business conduct of our employees. We have
established a code of conduct that sets standards and rules for ethical business
practices for all employees, the members of our board of directors and all of our
business partners. We are pleased to provide this code of conduct for your review.
Any questions or comments about the code of conduct may be directed to Arkansas
Blue Cross and Blue Shield, Compliance Officer, at 501-378-2577 or
compliance@arkbluecross.com.

The code is divided into a statement of principles and 12 standards. You may click
on the underlined text to see the details of each section.

Statement of Principles

Strive for Ethical Professionalism. We should each strive to maintain a professional
environment that considers ethics and compliance an integral part of all of our
business decisions.

Standard 4

Standard 5

Avoid Conflicts of Interest. We must each ensure that
we do not engage in activities that conflict with, or are otherwise incompatible
with, our responsibilities as company employees.

Standard 6

Don't Offer or Accept a Bribe or Kickback. Do not accept
favors from potential business partners in exchange for your business decisions,
and do not offer favors to potential customers in return for business.

Standard 9

Standard 10

Safeguard Company Assets. Company employees should
not use company assets for personal reasons unless they receive specific prior approval
from their supervisor.

Standard 11

Don't Engage in Improper Political Activities. Because
the company's ability to participate in political activities is constrained by federal,
state and local law, all organizational political activity must be cleared by the
company's legal department.