Judy’s Book and its advertising

Judy’s Book might be winding down operations, but it is still advertising a promotion for a $1,000 shopping spree. On page B3 of the Seattle P-I today, the company is running an ad about the contest. However, the link it provides in the ad doesn’t appear to be working. (At least I couldn’t find anything about a shopping spree.)

Judy’s Book, which raised $10.5 million, announced this week that it had laid off the bulk of its employees and was looking for a buyer. Co-founder Andy Sack said it was extremely difficult to transition the business from an online resource about local service providers to an online destination for local shopping deals.

Some have wondered if Judy’s Book should have stuck with the first incarnation of the business, which competed with Yelp and Angie’s List (Sack doesn’t think so.) Interestingly, Angie’s List is running an advertisement in the P-I today on page B2.