The FreestyleSessions will be coming to you from around the world, featuring artists you love or will love.
Musicians
http://www.michaelfranti.com
http://www.sojamusic.com
http://www.sonnarele.com
filmed and edited by
http://www.stevejrosenfield.com/music

TREVOR, YOU AINT SUPPOSED TO BE LOOKIN AT DIS 🐮🔪
• All credit goes to Cow Chop
https://www.youtube.com/c/cowchop
• Support Cow Chop by buying their merch!
https://store.roosterteeth.com/collections/cow-chop
My Links
• CCC Twitter - http://bit.ly/2d2ONhr
• Personal Twitter - http://bit.ly/2dfbaia
• Twitch - http://bit.ly/2dqMmRT
I'm not affliated with Cow Chop in any way, this is my own channel. The guys at Cow Chop have given me their consent for this channel and to monetize my videos. Your response on the Patreon video was incredible, the majority of you guys were cool with ads being put on the videos so thank you and thank you so much for your support.

In 1947, Young became a Lower Hutt city councillor at the age of 22. He represented the electorate of Hutt (previously occupied by Labour Prime Minister Walter Nash) in Parliament from 1968 to 1978, and then the Eastern Hutt electorate from 1978 to 1990, when he was replaced by Paul Swain. In total he gave 43 years of service in local and national politics.

History

1997-05: Founding, early releases

Before the band was founded the members had performed together on and off for some years. Frontman Jacob Hemphill (vocals, guitar) and Bob Jefferson (bass) met in first grade shortly after Hemphill had returned with his family from living in Africa, where Jacob's father was the IMF resident representative in Monrovia, Liberia. He and Jefferson then met Ryan Berty (drums), Patrick O'Shea (keyboards), and Ken Brownell (percussion) in middle and high school.

After forming SOJA in 1997, the members recorded their first album CREEPING IN in 1998. Next came the EP self-titled SOJA, independently with sound engineer Jim Fox at LION and FOX Recording Studios in 2000. It was positively received. The band released their first full-length album, Peace in a Time of War, in 2002. SOJA then released a Dub version of the album titled Dub in a Time of War in 2005.

The FreestyleSessions will be coming to you from around the world, featuring artists you love or will love.
Musicians
http://www.michaelfranti.com
http://www.sojamusic.com
http://www.sonnarele.com
filmed and edited by
http://www.stevejrosenfield.com/music

TREVOR UNDERAGE MOMENTS • A Cow Chop Compilation

TREVOR, YOU AINT SUPPOSED TO BE LOOKIN AT DIS 🐮🔪
• All credit goes to Cow Chop
https://www.youtube.com/c/cowchop
• Support Cow Chop by buying their merch!
https://store.roosterteeth.com/collections/cow-chop
My Links
• CCC Twitter - http://bit.ly/2d2ONhr
• Personal Twitter - http://bit.ly/2dfbaia
• Twitch - http://bit.ly/2dqMmRT
I'm not affliated with Cow Chop in any way, this is my own channel. The guys at Cow Chop have given me their consent for this channel and to monetize my videos. Your response on the Patreon video was incredible, the majority of you guys were cool with ads being put on the videos so thank you and thank you so much for your support.

SOJA Jacob Hemphill Trevor Young 'Strength to Survive Acoustic' Live at Relix

The FreestyleSessions will be coming to you from around the world, featuring artists you love or will love.
Musicians
http://www.michaelfranti.com
http://www.sojamusic.com
http://www.sonnarele.com
filmed and edited by
http://www.stevejrosenfield.com/music

SOJA - Shadow (feat. Trevor Young)

TREVOR UNDERAGE MOMENTS • A Cow Chop Compilation

TREVOR, YOU AINT SUPPOSED TO BE LOOKIN AT DIS 🐮🔪
• All credit goes to Cow Chop
https://www.youtube.com/c/cowchop
• Support Cow Chop by buying their merch!
https://store.roosterteeth.com/collections/cow-chop
My Links
• CCC Twitter - http://bit.ly/2d2ONhr
• Personal Twitter - http://bit.ly/2dfbaia
• Twitch - http://bit.ly/2dqMmRT
I'm not affliated with Cow Chop in any way, this is my own channel. The guys at Cow Chop have given me their consent for this channel and to monetize my videos. Your response on the Patreon video was incredible, the majority of you guys were cool with ads being put on the videos so thank you and thank you so much for your support.

The FreestyleSessions will be coming to you from around the world, featuring artists you love or will love.
Musicians
http://www.michaelfranti.com
http://www....

The FreestyleSessions will be coming to you from around the world, featuring artists you love or will love.
Musicians
http://www.michaelfranti.com
http://www.sojamusic.com
http://www.sonnarele.com
filmed and edited by
http://www.stevejrosenfield.com/music

The FreestyleSessions will be coming to you from around the world, featuring artists you love or will love.
Musicians
http://www.michaelfranti.com
http://www.sojamusic.com
http://www.sonnarele.com
filmed and edited by
http://www.stevejrosenfield.com/music

TREVOR UNDERAGE MOMENTS • A Cow Chop Compilation

TREVOR, YOU AINT SUPPOSED TO BE LOOKIN AT DIS 🐮🔪
• All credit goes to Cow Chop
https://www.youtube.com/c/cowchop
• Support Cow Chop by buying their merch!
ht...

TREVOR, YOU AINT SUPPOSED TO BE LOOKIN AT DIS 🐮🔪
• All credit goes to Cow Chop
https://www.youtube.com/c/cowchop
• Support Cow Chop by buying their merch!
https://store.roosterteeth.com/collections/cow-chop
My Links
• CCC Twitter - http://bit.ly/2d2ONhr
• Personal Twitter - http://bit.ly/2dfbaia
• Twitch - http://bit.ly/2dqMmRT
I'm not affliated with Cow Chop in any way, this is my own channel. The guys at Cow Chop have given me their consent for this channel and to monetize my videos. Your response on the Patreon video was incredible, the majority of you guys were cool with ads being put on the videos so thank you and thank you so much for your support.

TREVOR, YOU AINT SUPPOSED TO BE LOOKIN AT DIS 🐮🔪
• All credit goes to Cow Chop
https://www.youtube.com/c/cowchop
• Support Cow Chop by buying their merch!
https://store.roosterteeth.com/collections/cow-chop
My Links
• CCC Twitter - http://bit.ly/2d2ONhr
• Personal Twitter - http://bit.ly/2dfbaia
• Twitch - http://bit.ly/2dqMmRT
I'm not affliated with Cow Chop in any way, this is my own channel. The guys at Cow Chop have given me their consent for this channel and to monetize my videos. Your response on the Patreon video was incredible, the majority of you guys were cool with ads being put on the videos so thank you and thank you so much for your support.

SOJA Jacob Hemphill Trevor Young 'Strength to Survive Acoustic' Live at Relix

The FreestyleSessions will be coming to you from around the world, featuring artists you love or will love.
Musicians
http://www.michaelfranti.com
http://www.sojamusic.com
http://www.sonnarele.com
filmed and edited by
http://www.stevejrosenfield.com/music

SOJA - Shadow (feat. Trevor Young)

TREVOR UNDERAGE MOMENTS • A Cow Chop Compilation

TREVOR, YOU AINT SUPPOSED TO BE LOOKIN AT DIS 🐮🔪
• All credit goes to Cow Chop
https://www.youtube.com/c/cowchop
• Support Cow Chop by buying their merch!
https://store.roosterteeth.com/collections/cow-chop
My Links
• CCC Twitter - http://bit.ly/2d2ONhr
• Personal Twitter - http://bit.ly/2dfbaia
• Twitch - http://bit.ly/2dqMmRT
I'm not affliated with Cow Chop in any way, this is my own channel. The guys at Cow Chop have given me their consent for this channel and to monetize my videos. Your response on the Patreon video was incredible, the majority of you guys were cool with ads being put on the videos so thank you and thank you so much for your support.

The FreestyleSessions will be coming to you from around the world, featuring artists you love or will love.
Musicians
http://www.michaelfranti.com
http://www....

The FreestyleSessions will be coming to you from around the world, featuring artists you love or will love.
Musicians
http://www.michaelfranti.com
http://www.sojamusic.com
http://www.sonnarele.com
filmed and edited by
http://www.stevejrosenfield.com/music

The FreestyleSessions will be coming to you from around the world, featuring artists you love or will love.
Musicians
http://www.michaelfranti.com
http://www.sojamusic.com
http://www.sonnarele.com
filmed and edited by
http://www.stevejrosenfield.com/music

TREVOR UNDERAGE MOMENTS • A Cow Chop Compilation

TREVOR, YOU AINT SUPPOSED TO BE LOOKIN AT DIS 🐮🔪
• All credit goes to Cow Chop
https://www.youtube.com/c/cowchop
• Support Cow Chop by buying their merch!
ht...

TREVOR, YOU AINT SUPPOSED TO BE LOOKIN AT DIS 🐮🔪
• All credit goes to Cow Chop
https://www.youtube.com/c/cowchop
• Support Cow Chop by buying their merch!
https://store.roosterteeth.com/collections/cow-chop
My Links
• CCC Twitter - http://bit.ly/2d2ONhr
• Personal Twitter - http://bit.ly/2dfbaia
• Twitch - http://bit.ly/2dqMmRT
I'm not affliated with Cow Chop in any way, this is my own channel. The guys at Cow Chop have given me their consent for this channel and to monetize my videos. Your response on the Patreon video was incredible, the majority of you guys were cool with ads being put on the videos so thank you and thank you so much for your support.

TREVOR, YOU AINT SUPPOSED TO BE LOOKIN AT DIS 🐮🔪
• All credit goes to Cow Chop
https://www.youtube.com/c/cowchop
• Support Cow Chop by buying their merch!
https://store.roosterteeth.com/collections/cow-chop
My Links
• CCC Twitter - http://bit.ly/2d2ONhr
• Personal Twitter - http://bit.ly/2dfbaia
• Twitch - http://bit.ly/2dqMmRT
I'm not affliated with Cow Chop in any way, this is my own channel. The guys at Cow Chop have given me their consent for this channel and to monetize my videos. Your response on the Patreon video was incredible, the majority of you guys were cool with ads being put on the videos so thank you and thank you so much for your support.

The Savvy Accountant EP04 | Content marketing, social media and Trevor Young

Trevor Young is one of Australia's leading commentators and keynote speakers in the social media and content marketing fields. In today's episode, Trevor chats to host Jim Stewart about content marketing strategies for accounting practices, and how to manage social media when you're time-poor.
Some of the tools Trevor refers to include:
Feedspot
http://www.feedspot.com/ - It's the best place to read all your favourite websites in one place and discover new good ones.
Spundge
https://www.spundge.com/ - Spundge is an end-to-end content platform for professionals that makes it easy to create, distribute, and monetize your content.
The Old Reader
http://theoldreader.com/ - The Old Reader allows you to subscribe to your favourite sites so you can stay in the know.
Buffer
https://buff...

published: 21 Aug 2014

Microdomination: Branding, Content Marketing And Social Media With Trevor Young

http://www.TheCreativePenn.com
In this discussion with author and PR professional Trevor Young, we discuss personal branding, content marketing and social media as well as some of the personality attributes necessary to building a business online. Trevor is the author of MicroDomination: How to leverage social media and content marketing to build a mini business empire around your personal brand.
Trevor Young is an author, speaker, consultant and start-up entrepreneur. His new book is MicroDomination: How to leverage social media and content marketing to build a mini business empire around your personal brand.
We mention the awesome sub-title containing multiple keywords which can help with book sales, especially for non-fiction.
Trevor started as a journalist and later moved in...

PreneurCast096: Conversation with Trevor Young

http://preneurmarketing.com/preneurcast/
Pete chats with Trevor Young, author of microDOMINATION — a book about leveraging the power of the Internet and social media to build a personal brand and grow your business, and they talk about the importance of creating quality content in this process.
WIN COPIES OF TREVOR'S BOOK!
We've secured a few copies of Trevor's book to give away to PreneurCast listeners. Listen to this week's episode to find out how you can win a copy for yourself.
Links:
Online:
http://microdominationbook.com/ -- Trevor's site, dedicated to the book
http://www.preneurmarketing.com/online-marketing/how-i-saved-1204-yesterday-thanks-to-ivideohero/ -- Pete's depth of field video he recorded using his iPhone 4S
Visit http://www.preneurmedia.tv/ to get the show notes and...

published: 18 Jul 2013

Let's Play Prey - Trevor J. Young! [16]

In this episode we meet Trevor J. Young, although he's definitely seen better days!
Follow me on Twitter! : https://twitter.com/SoulessShinobi

published: 26 Jun 2017

Wrokdown - Trevor Young tribute

Early this year, one of our iconic and legendary Australian drummers, Trevor Young, passed away. Trev was not only a drummer, he was an innovator and an ideas man. And he led his life like he played a song. There was a start and an end, and Trev conducted the song in it's entirety, crossing the t's and dotting the i's, but just a little harder and louder than anyone else.
Friends and fans alike turned up to pay tribute to Trevor, and what a lovely night it was.

The Savvy Accountant EP04 | Content marketing, social media and Trevor Young

Trevor Young is one of Australia's leading commentators and keynote speakers in the social media and content marketing fields. In today's episode, Trevor chats ...

Trevor Young is one of Australia's leading commentators and keynote speakers in the social media and content marketing fields. In today's episode, Trevor chats to host Jim Stewart about content marketing strategies for accounting practices, and how to manage social media when you're time-poor.
Some of the tools Trevor refers to include:
Feedspot
http://www.feedspot.com/ - It's the best place to read all your favourite websites in one place and discover new good ones.
Spundge
https://www.spundge.com/ - Spundge is an end-to-end content platform for professionals that makes it easy to create, distribute, and monetize your content.
The Old Reader
http://theoldreader.com/ - The Old Reader allows you to subscribe to your favourite sites so you can stay in the know.
Buffer
https://bufferapp.com/ - Buffer is the easiest way to publish on social media
iTalk
https://itunes.apple.com/au/app/italk-recorder/id293673304?mt=8 - iTalk Recorder is a full-featured recording app with a streamlined and intuitive user interface.
Speechpad
https://www.speechpad.com/ - Simply the best human-generated captions and transcriptions.

Trevor Young is one of Australia's leading commentators and keynote speakers in the social media and content marketing fields. In today's episode, Trevor chats to host Jim Stewart about content marketing strategies for accounting practices, and how to manage social media when you're time-poor.
Some of the tools Trevor refers to include:
Feedspot
http://www.feedspot.com/ - It's the best place to read all your favourite websites in one place and discover new good ones.
Spundge
https://www.spundge.com/ - Spundge is an end-to-end content platform for professionals that makes it easy to create, distribute, and monetize your content.
The Old Reader
http://theoldreader.com/ - The Old Reader allows you to subscribe to your favourite sites so you can stay in the know.
Buffer
https://bufferapp.com/ - Buffer is the easiest way to publish on social media
iTalk
https://itunes.apple.com/au/app/italk-recorder/id293673304?mt=8 - iTalk Recorder is a full-featured recording app with a streamlined and intuitive user interface.
Speechpad
https://www.speechpad.com/ - Simply the best human-generated captions and transcriptions.

published:21 Aug 2014

views:267

back

Microdomination: Branding, Content Marketing And Social Media With Trevor Young

http://www.TheCreativePenn.com
In this discussion with author and PR professional Trevor Young, we discuss personal branding, content marketing and social medi...

http://www.TheCreativePenn.com
In this discussion with author and PR professional Trevor Young, we discuss personal branding, content marketing and social media as well as some of the personality attributes necessary to building a business online. Trevor is the author of MicroDomination: How to leverage social media and content marketing to build a mini business empire around your personal brand.
Trevor Young is an author, speaker, consultant and start-up entrepreneur. His new book is MicroDomination: How to leverage social media and content marketing to build a mini business empire around your personal brand.
We mention the awesome sub-title containing multiple keywords which can help with book sales, especially for non-fiction.
Trevor started as a journalist and later moved into PR and publicity. He ran his own agency and worked with large global clients as well as individuals. Trevor started blogging in 2007 and immersed himself into the new world and this has morphed into a business where he is an author, professional speaker and consultant. We talk about both of our lives have changed since Trevor was first on the show a few years ago.
What is a micro-maven?
Malcolm Gladwell popularized the word 'maven' and it's really someone who becomes a trusted expert in a field. Trevor uses the term to encompass creative entrepreneurs leveraging the internet to build a platform. Once they build a reputation, they build a sustainable business with multiple streams of income so they can follow the lifestyle they choose. Develop platform, build your brand, build your business, live your dream.
On personal branding.
You have a brand whether you like it or not. It's how people perceive you. It's what people say about you when you're not in the room. It's their experience of you. You have a chance to control that by actively choosing the way you portray yourself online. Be consistent e.g. use the same professional photo, color scheme. Be authentic as you need to live your brand. If you want to be considered helpful, then you can't rant like a crazy person on Twitter. People will judge you by what you portray, so make sure you do it well.
Content marketing vs social media marketing
Content marketing is about earning attention with quality, original information -- it could be an article, podcast or video. It's to demonstrate your expertise, help customers and be a thought leader. It's designed to help/inspire/entertain your specific target market and get their attention so they can find you. This is one of the main ways that people are demonstrating expertise online now.
Social media encompasses the tools for sharing your content, but also sharing other people's content, communicating, commenting, getting to know people, participating on the social web.
The two aspects work in tandem - 'content is the fire, social media is gasoline' [Jay Baer]
It's important to own your own content and ensure you don't build on someone else's platform, otherwise they could change the rules. Use the tools to share discussions about your original work.
It all takes time and effort to create great content. Over time, this is what separates the pros from the amateurs. I mention how many of the feeds I follow have gone dead in the last few years as people have dropped away. The initial phase is the hardest and it takes a while to get going. Trevor mentions Chris Brogan in particular who started slow but now has a huge global profile and multiple businesses under his brand. Many of these mavens have book deals based on their platforms.
Trevor also talks about what he's doing on social media as well as blogging, giving the book to influential people and contacts he has made over time, plus he's about to start a media campaign. He does has a publicist for a few weeks from Wiley.

http://www.TheCreativePenn.com
In this discussion with author and PR professional Trevor Young, we discuss personal branding, content marketing and social media as well as some of the personality attributes necessary to building a business online. Trevor is the author of MicroDomination: How to leverage social media and content marketing to build a mini business empire around your personal brand.
Trevor Young is an author, speaker, consultant and start-up entrepreneur. His new book is MicroDomination: How to leverage social media and content marketing to build a mini business empire around your personal brand.
We mention the awesome sub-title containing multiple keywords which can help with book sales, especially for non-fiction.
Trevor started as a journalist and later moved into PR and publicity. He ran his own agency and worked with large global clients as well as individuals. Trevor started blogging in 2007 and immersed himself into the new world and this has morphed into a business where he is an author, professional speaker and consultant. We talk about both of our lives have changed since Trevor was first on the show a few years ago.
What is a micro-maven?
Malcolm Gladwell popularized the word 'maven' and it's really someone who becomes a trusted expert in a field. Trevor uses the term to encompass creative entrepreneurs leveraging the internet to build a platform. Once they build a reputation, they build a sustainable business with multiple streams of income so they can follow the lifestyle they choose. Develop platform, build your brand, build your business, live your dream.
On personal branding.
You have a brand whether you like it or not. It's how people perceive you. It's what people say about you when you're not in the room. It's their experience of you. You have a chance to control that by actively choosing the way you portray yourself online. Be consistent e.g. use the same professional photo, color scheme. Be authentic as you need to live your brand. If you want to be considered helpful, then you can't rant like a crazy person on Twitter. People will judge you by what you portray, so make sure you do it well.
Content marketing vs social media marketing
Content marketing is about earning attention with quality, original information -- it could be an article, podcast or video. It's to demonstrate your expertise, help customers and be a thought leader. It's designed to help/inspire/entertain your specific target market and get their attention so they can find you. This is one of the main ways that people are demonstrating expertise online now.
Social media encompasses the tools for sharing your content, but also sharing other people's content, communicating, commenting, getting to know people, participating on the social web.
The two aspects work in tandem - 'content is the fire, social media is gasoline' [Jay Baer]
It's important to own your own content and ensure you don't build on someone else's platform, otherwise they could change the rules. Use the tools to share discussions about your original work.
It all takes time and effort to create great content. Over time, this is what separates the pros from the amateurs. I mention how many of the feeds I follow have gone dead in the last few years as people have dropped away. The initial phase is the hardest and it takes a while to get going. Trevor mentions Chris Brogan in particular who started slow but now has a huge global profile and multiple businesses under his brand. Many of these mavens have book deals based on their platforms.
Trevor also talks about what he's doing on social media as well as blogging, giving the book to influential people and contacts he has made over time, plus he's about to start a media campaign. He does has a publicist for a few weeks from Wiley.

PreneurCast096: Conversation with Trevor Young

http://preneurmarketing.com/preneurcast/
Pete chats with Trevor Young, author of microDOMINATION — a book about leveraging the power of the Internet and social...

http://preneurmarketing.com/preneurcast/
Pete chats with Trevor Young, author of microDOMINATION — a book about leveraging the power of the Internet and social media to build a personal brand and grow your business, and they talk about the importance of creating quality content in this process.
WIN COPIES OF TREVOR'S BOOK!
We've secured a few copies of Trevor's book to give away to PreneurCast listeners. Listen to this week's episode to find out how you can win a copy for yourself.
Links:
Online:
http://microdominationbook.com/ -- Trevor's site, dedicated to the book
http://www.preneurmarketing.com/online-marketing/how-i-saved-1204-yesterday-thanks-to-ivideohero/ -- Pete's depth of field video he recorded using his iPhone 4S
Visit http://www.preneurmedia.tv/ to get the show notes and the transcript of this episode.

http://preneurmarketing.com/preneurcast/
Pete chats with Trevor Young, author of microDOMINATION — a book about leveraging the power of the Internet and social media to build a personal brand and grow your business, and they talk about the importance of creating quality content in this process.
WIN COPIES OF TREVOR'S BOOK!
We've secured a few copies of Trevor's book to give away to PreneurCast listeners. Listen to this week's episode to find out how you can win a copy for yourself.
Links:
Online:
http://microdominationbook.com/ -- Trevor's site, dedicated to the book
http://www.preneurmarketing.com/online-marketing/how-i-saved-1204-yesterday-thanks-to-ivideohero/ -- Pete's depth of field video he recorded using his iPhone 4S
Visit http://www.preneurmedia.tv/ to get the show notes and the transcript of this episode.

Wrokdown - Trevor Young tribute

Early this year, one of our iconic and legendary Australian drummers, Trevor Young, passed away. Trev was not only a drummer, he was an innovator and an ideas ...

Early this year, one of our iconic and legendary Australian drummers, Trevor Young, passed away. Trev was not only a drummer, he was an innovator and an ideas man. And he led his life like he played a song. There was a start and an end, and Trev conducted the song in it's entirety, crossing the t's and dotting the i's, but just a little harder and louder than anyone else.
Friends and fans alike turned up to pay tribute to Trevor, and what a lovely night it was.

Early this year, one of our iconic and legendary Australian drummers, Trevor Young, passed away. Trev was not only a drummer, he was an innovator and an ideas man. And he led his life like he played a song. There was a start and an end, and Trev conducted the song in it's entirety, crossing the t's and dotting the i's, but just a little harder and louder than anyone else.
Friends and fans alike turned up to pay tribute to Trevor, and what a lovely night it was.

The FreestyleSessions will be coming to you from around the world, featuring artists you love or will love.
Musicians
http://www.michaelfranti.com
http://www.sojamusic.com
http://www.sonnarele.com
filmed and edited by
http://www.stevejrosenfield.com/music

TREVOR UNDERAGE MOMENTS • A Cow Chop Compilation

TREVOR, YOU AINT SUPPOSED TO BE LOOKIN AT DIS 🐮🔪
• All credit goes to Cow Chop
https://www.youtube.com/c/cowchop
• Support Cow Chop by buying their merch!
https://store.roosterteeth.com/collections/cow-chop
My Links
• CCC Twitter - http://bit.ly/2d2ONhr
• Personal Twitter - http://bit.ly/2dfbaia
• Twitch - http://bit.ly/2dqMmRT
I'm not affliated with Cow Chop in any way, this is my own channel. The guys at Cow Chop have given me their consent for this channel and to monetize my videos. Your response on the Patreon video was incredible, the majority of you guys were cool with ads being put on the videos so thank you and thank you so much for your support.

The FreestyleSessions will be coming to you from around the world, featuring artists you love or will love.
Musicians
http://www.michaelfranti.com
http://www.sojamusic.com
http://www.sonnarele.com
filmed and edited by
http://www.stevejrosenfield.com/music

TREVOR UNDERAGE MOMENTS • A Cow Chop Compilation

TREVOR, YOU AINT SUPPOSED TO BE LOOKIN AT DIS 🐮🔪
• All credit goes to Cow Chop
https://www.youtube.com/c/cowchop
• Support Cow Chop by buying their merch!
https://store.roosterteeth.com/collections/cow-chop
My Links
• CCC Twitter - http://bit.ly/2d2ONhr
• Personal Twitter - http://bit.ly/2dfbaia
• Twitch - http://bit.ly/2dqMmRT
I'm not affliated with Cow Chop in any way, this is my own channel. The guys at Cow Chop have given me their consent for this channel and to monetize my videos. Your response on the Patreon video was incredible, the majority of you guys were cool with ads being put on the videos so thank you and thank you so much for your support.

The Savvy Accountant EP04 | Content marketing, social media and Trevor Young

Trevor Young is one of Australia's leading commentators and keynote speakers in the social media and content marketing fields. In today's episode, Trevor chats to host Jim Stewart about content marketing strategies for accounting practices, and how to manage social media when you're time-poor.
Some of the tools Trevor refers to include:
Feedspot
http://www.feedspot.com/ - It's the best place to read all your favourite websites in one place and discover new good ones.
Spundge
https://www.spundge.com/ - Spundge is an end-to-end content platform for professionals that makes it easy to create, distribute, and monetize your content.
The Old Reader
http://theoldreader.com/ - The Old Reader allows you to subscribe to your favourite sites so you can stay in the know.
Buffer
https://bufferapp.com/ - Buffer is the easiest way to publish on social media
iTalk
https://itunes.apple.com/au/app/italk-recorder/id293673304?mt=8 - iTalk Recorder is a full-featured recording app with a streamlined and intuitive user interface.
Speechpad
https://www.speechpad.com/ - Simply the best human-generated captions and transcriptions.

43:22

Microdomination: Branding, Content Marketing And Social Media With Trevor Young

http://www.TheCreativePenn.com
In this discussion with author and PR professional Trevor ...

Microdomination: Branding, Content Marketing And Social Media With Trevor Young

http://www.TheCreativePenn.com
In this discussion with author and PR professional Trevor Young, we discuss personal branding, content marketing and social media as well as some of the personality attributes necessary to building a business online. Trevor is the author of MicroDomination: How to leverage social media and content marketing to build a mini business empire around your personal brand.
Trevor Young is an author, speaker, consultant and start-up entrepreneur. His new book is MicroDomination: How to leverage social media and content marketing to build a mini business empire around your personal brand.
We mention the awesome sub-title containing multiple keywords which can help with book sales, especially for non-fiction.
Trevor started as a journalist and later moved into PR and publicity. He ran his own agency and worked with large global clients as well as individuals. Trevor started blogging in 2007 and immersed himself into the new world and this has morphed into a business where he is an author, professional speaker and consultant. We talk about both of our lives have changed since Trevor was first on the show a few years ago.
What is a micro-maven?
Malcolm Gladwell popularized the word 'maven' and it's really someone who becomes a trusted expert in a field. Trevor uses the term to encompass creative entrepreneurs leveraging the internet to build a platform. Once they build a reputation, they build a sustainable business with multiple streams of income so they can follow the lifestyle they choose. Develop platform, build your brand, build your business, live your dream.
On personal branding.
You have a brand whether you like it or not. It's how people perceive you. It's what people say about you when you're not in the room. It's their experience of you. You have a chance to control that by actively choosing the way you portray yourself online. Be consistent e.g. use the same professional photo, color scheme. Be authentic as you need to live your brand. If you want to be considered helpful, then you can't rant like a crazy person on Twitter. People will judge you by what you portray, so make sure you do it well.
Content marketing vs social media marketing
Content marketing is about earning attention with quality, original information -- it could be an article, podcast or video. It's to demonstrate your expertise, help customers and be a thought leader. It's designed to help/inspire/entertain your specific target market and get their attention so they can find you. This is one of the main ways that people are demonstrating expertise online now.
Social media encompasses the tools for sharing your content, but also sharing other people's content, communicating, commenting, getting to know people, participating on the social web.
The two aspects work in tandem - 'content is the fire, social media is gasoline' [Jay Baer]
It's important to own your own content and ensure you don't build on someone else's platform, otherwise they could change the rules. Use the tools to share discussions about your original work.
It all takes time and effort to create great content. Over time, this is what separates the pros from the amateurs. I mention how many of the feeds I follow have gone dead in the last few years as people have dropped away. The initial phase is the hardest and it takes a while to get going. Trevor mentions Chris Brogan in particular who started slow but now has a huge global profile and multiple businesses under his brand. Many of these mavens have book deals based on their platforms.
Trevor also talks about what he's doing on social media as well as blogging, giving the book to influential people and contacts he has made over time, plus he's about to start a media campaign. He does has a publicist for a few weeks from Wiley.

PreneurCast096: Conversation with Trevor Young

http://preneurmarketing.com/preneurcast/
Pete chats with Trevor Young, author of microDOMINATION — a book about leveraging the power of the Internet and social media to build a personal brand and grow your business, and they talk about the importance of creating quality content in this process.
WIN COPIES OF TREVOR'S BOOK!
We've secured a few copies of Trevor's book to give away to PreneurCast listeners. Listen to this week's episode to find out how you can win a copy for yourself.
Links:
Online:
http://microdominationbook.com/ -- Trevor's site, dedicated to the book
http://www.preneurmarketing.com/online-marketing/how-i-saved-1204-yesterday-thanks-to-ivideohero/ -- Pete's depth of field video he recorded using his iPhone 4S
Visit http://www.preneurmedia.tv/ to get the show notes and the transcript of this episode.

35:14

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In this episode we meet Trevor J. Young, although he's definitely seen better days!
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Wrokdown - Trevor Young tribute

Early this year, one of our iconic and legendary Australian drummers, Trevor Young, passed away. Trev was not only a drummer, he was an innovator and an ideas man. And he led his life like he played a song. There was a start and an end, and Trev conducted the song in it's entirety, crossing the t's and dotting the i's, but just a little harder and louder than anyone else.
Friends and fans alike turned up to pay tribute to Trevor, and what a lovely night it was.

GTA V Actors of Trevor Franklin and Michael interv...

Trevon Duval: Episode 1 "TRICKY TRE"...

When the sun dims dramatically Monday morning, that would be like an entire power plant unit shutting down for the Lone Star State's electricity grid. The much-anticipated solar eclipse will wipe out about 600 megawatts worth of electricity generation from Texas' growing solar power industry, according to officials with ERCOT, which manages the Texas grid.&nbsp; ... "That is not very much," she said about eclipse's influence ... ....

Multiple media reports Thursday reported a van crashed into dozens of people in the center of Barcelona Thursday killing two and injuring several people. Local Spanish media say two armed men have entered a restaurant after a van crashed into a crowd of people, according to Reuters, and police consider the incident to be terror related. Local media reports say two people were killed instantly when struck by the van....

The number of asylum seekers who are illegally crossing into Canada from the United States more than tripled last month, according to new data released on Thursday by the Canadian government which hints at the deep fears that migrants have about the recent U.S. administration immigration crackdown ...The RoyalCanadian Mounted Police said that an additional 3,800 asylum seekers were arrested crossing the U.S ... "It's not a crisis ... ....

The top two officers and the top enlisted sailors who were in charge when the USS Fitzgerald had a collision on June 17 that killed seven crew members will face disciplinary measures after seven crew members died from the incident, a senior Navy official said on Thursday. The Washington Post reported that Adm. William F ... The discipline varies but will include likely career-ending actions against the ship's captain at the time, Cmdr....

Spanish police announced that they killed five suspects in order to stop what they described as a second attempted attack on Friday morning in Cambrils after an earlier terrorist attack in Barcelona on Thursday, according to BBCNews. Police were warning people to stay off the streets after shots were reported in the port of Cambrils ... Two of the bystanders were seriously injured and the officer was slightly hurt.&nbsp;....

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Drones have been banned from flying over a three-acre site in Dublin where gardaí are searching for the remains of missing man Trevor Deely ...Woodland search for missing Trevor 'may take weeks' says gardai....

MINNEAPOLIS -- There are times when a defeat is not a complete loss ... In a 4-2 loss in the nightcap at Target Field, starters Mike Clevinger and TrevorBauer helped ease the burden on the bullpen by coming on in relief ... Full GameCoverage ... "And we came in here and took two out of three." ... "Trevor came to us ... "It doesn't surprise me ... Trevor Bauer strikes out EddieRosario swinging to end the 8th inning, stranding runners on second and third....

PITTSBURGH -- Having sent TrevorRosenthal back to St ... Rosenthal threw eight pitches in Wednesday's 5-4 loss to the Red Sox before being pulled because of what he described as tightness in his pitching arm ... "Even when Trevor was the guy who was obviously going to get the ball, we kept everybody on point just in case ... MLB.com fantasy writer Fred Zinkie discusses the impact of Trevor Rosenthal's injury on fantasy owners. Fantasy spin ... ....

“TrevorBauer now entering the game” being said late in a game has become something that is not completely out of the norm over the last few years. Whether it has been the end of a 19-inning game in Toronto or Game 7 of the World Series, Bauer remains flexible on when he will pitch ... “Trevor came to us before, we were going to go talk to him, but it doesn’t surprise me,” Francona added. “That’s a part of what makes this group fun ... ....

John Elway is ready for Denver to have a starting quarterback. The Broncos general manager said Thursday it's time either Trevor Siemian or Paxton Lynch to take charge as the regular season draws closer ... That would be the ideal situation ... ....

Ex-Godolphin trainer John O'Shea will face a penalty hearing after being found guilty of giving false evidence in an investigation into a case of strangles in the stable and also not reporting it to stewards ... READ MORE. ... * Andrew Campbell relocating to Cambridge ... Stewards said evidence submitted to the inquiry established there was an email group that included O'Shea, vets Trevor Robson and Graeme Adams and assistant trainer Paul Reid....

Riverdale seems to be veering ever closer to the supernatural with its upcoming second season ...Watch the trailer below. There also seem to be some strange happenings of the demonic variety ... Whatever the Sugar Man actually is." Whoever or whatever the Sugar Man actually is, it clearly means trouble for Cheryl Blossom (Madelaine Petsch) and her late brother Trevor Stines — who actually own a dog named Sugarplum in the comics ... ....

DENVER -- Ender Inciarte homered twice and the Braves launched four solo shots off Rockies rookie starter JeffHoffman in a 10-4 victory at Coors Field. The result pushed the Rockies into a tie with the D-backs for the top National LeagueWild Card spot ... But with two on and no outs in the fifth, he quieted the Rockies on a Jonathan Lucroy grounder, a strikeout of TrevorStory on a 2-2 fastball and a harmless McMahon grounder ... ....