Lady Gaga's Manager Talks Music Tech, Social Media, And International Markets [WATCH]

Troy Carter, renowned music manager behind Lady Gaga and CEO of the management firm Atom Factory, was the keynote interview at the Music Matters conference in Singapore a few weeks ago. In this full-length interview, Carter shares his insights on establishing long-term relationships with international markets, how the music landscape looks for artists post-label, and why his own company is getting involved in the music technology space.

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Lady Gaga's Manager Talks Music Tech, Social Media, And International Markets [WATCH]

Troy Carter, renowned music manager behind Lady Gaga and CEO of the management firm Atom Factory, was the keynote interview at the Music Matters conference in Singapore a few weeks ago. In this full-length interview, Carter shares his insights on establishing long-term relationships with international markets, how the music landscape looks for artists post-label, and why his own company is getting involved in the music technology space.