Marketing Training

Practical, interactive workshops for groups

Learning needs to be an active experience, so our marketing training courses focus on practical activities to improve your understanding of marketing. We will advise you on low cost means of promoting your business, making our marketing training courses ideal for any size of business.

All our marketing courses and workshops are tailored to each organisation’s needs. Past clients have always been impressed with how successfully they are able to apply the skills they have learnt either to their individual jobs or to the business as a whole.

You will find that our marketing trainers have both marketing qualifications and practical experience of using their marketing skills in the real world.

What types of businesses do you work with?

We run marketing training for all types of businesses and organisations, in both the private and public sector.

Do you only offer set courses?

All our marketing courses and workshops are tailored to each organisation’s needs. They can be anything from a one-hour taster workshop to a full day or six half day sessions, depending on your group’s needs and availability. Here are some marketing workshops we have run recently:

Introduction to marketing

How to Write a Press Release

Writing for the Public

Getting the most from Social Media

Working with the Media

Ten Tips to Improve your Marketing for Free

Getting the Most from Mailchimp

Twitter, Linkedin and Facebook

From customer service and staff presentation, to how you price your products and how to make certain areas of your business more profitable – it is all part of the marketing mix. Marketing is anything which helps you create, expand and maintain a group of customers to build your business and make it more profitable.

Who have you run courses for?

We have trained UK businesses and organisations of all types and sizes. From academic courses at local colleges and universities to workshops for new start-up businesses at the Prince’s Trust. From museums and stately homes to artists and creative businesses. Some of our clients include the University of Nottingham, Peterborough Regional College, Stamford College, the Design Factory, Nottinghamshire County Council, Lincolnshire County Council, Renaissance East Midlands and the Prince’s Trust.

What clients say about our training

“The Social Media and Marketing workshop was extremely practical, ‘hands on’ and relevant to our business. Beryl had thoroughly researched our business and understood our development plans and our specific training needs around marketing.

Particularly impressive was Beryl’s flexibility in the way she helped us learn. She was always able to answer our specific questions or demonstrate particular techniques ‘on the hoof’, she frequently gave us time to discuss specific aspects of our business which was important. Beryl also handled three very different levels of knowledge in the group very well.

I have no doubt that this training will benefit our business. We were immediately able to put what had learned into practice, noticing a much greater level and quality of Social Media activity.” Steve Harrison, Managing Director, Deli & Dine Ltd

“I recently attended a workshop that Beryl ran which I would recommend to anyone wanting to improve their business marketing. Beryl has a structured way to take you through the marketing of your business, covering all of the essentials and giving a great overview of many areas of marketing. The course was interactive and everyone was able to work on their marketing strategy during the session. I particularly enjoyed the sction on Press Releases and found the workshop informative, useful and inspiring. I would not hesitate to recommend the workshop to others.”Marina Johnson, Director at I-Venture Training

“Beryl is a great trainer, she has worked with the Food and Drink Forum delivering amazing courses for our producers for a while. Her ability to adapt her marketing knowledge and expertise to our sector has been outstanding, to hear Beryl in action would make you think this was her key area of work. Beryl takes time before each course to find out about her delegates and really tailors the course to their specific needs, with tremendous success. Beryl we are lucky to have you as a friend of the forum!” Trudi Waldram, Food and Drink Adviser, Food and Drink Forum