A new Kickstarter project takes a useful thing and makes it even more useful, by offering a strap that not only carries your DSLR but also protects it when not in use. It’s the perfect way to minimize your equipment when you’re out shooting on a trip and don’t need your full camera bag and gear, and it’s so deceptively simple, it’s a wonder it doesn’t already exist.

The Miggo strap is designed by Israel-based industrial designer Ohad Cohen, who was a founder of professional camera bag maker Kata, which remains one of the leading makers of bags for pros and hobbyists. Cohen was the first product designer at Kata, then later was in charge of R&D, so he knows a thing or two about creating camera gear.

Miggo is designed around the philosophy that while there’s plenty of interest in photography since the advent of smartphones, people avoid high-quality cameras and gear because of the convenience factor of using their mobile devices. To alleviate that, the Miggo combines a sling strap to secure your camera with a wrap that protects it when not in use. It also comes in a grip variety for those who prefer tying their camera to their wrist to prevent drops. Both versions quickly tie around both camera lens and body to provide a secure protective layer, which then allows you to chuck the camera into a shoulder bag or backpack along with all your other stuff, instead of having to use a segmented, padded camera bag designed specifically for protecting gear.

It has a tripod mount adapter built-in so you don’t have to remove it to take time-lapse or other stabilized shots, and there are versions for both standard DSLRs and smaller-bodies compact mirrorless interchangeable lens cameras, like Sony’s NEX series. Early backers can pre-order for $30 while supplies last, at which time it goes up to $35 for the Grip + Wrap or $40 for the Strap + Wrap.

I’m so tired of lugging my 70-lb. bag of camera gear around airports that this seems like a very appealing option when I don’t feel like I’ll need my entire kit. The company anticipates shipping the Miggo by June of this year, and development has progressed to the point where prototypes are essentially ready to ship (once a proper production line is established). Miggo hits the sweet spot between affordability, convenience and smart design, so it’s very likely they’ll reach their modest $20,000 goal quickly.