11 Most Popular Experts' Columns of 2009 on ClickZ

Twitter, Facebook, and other social networks commanded the attention of ClickZ readers in 2009. A look back at the year’s most popular ClickZ Experts’ columns shows that readers sought out practical advice on how to develop marketing strategies for social networks and how to measure the effectiveness of those strategies. Here are the top 11 columns:

5. Four Cheap or Free CRM Tools for Marketers Generating leads is one thing. Tracking leads that come in through your Web site or online marketing activities is vital if you’re going to convert those leads into customers. By Sean Carton

11. The Corporate Face on Facebook Facebook is helping corporations build awareness, provide enhanced customer service, and engage both employees and customers in the online experience. Some quick tips to get you started. By Robin Neifield

Note: This list is based on ClickZ Experts’ columns written in 2009 that received the highest number of page views.