Keith-Thomas Ayoob is an Associate Clinical Professor at the Albert Einstein College of Medicine in New York City where he has maintained a clinical practice for over 30 years, specializing in obesity, child nutrition, and family dynamics. Much of his work also focuses on motivational counseling.

Dr. Ayoob helped formulate a highly regarded global nutrition policy for the Walt Disney Corporation in 2006 and updated those landmark guidelines in 2012. These guidelines were widely acclaimed and were endorsed by the White House and First Lady Michelle Obama.

Dr. Ayoob sits on a number of advisory boards, including the Academic Advisory Board of the Children’s Advertising Review Unit of the National Advertising Review Council. Dr. Ayoob chairs the Scientific Advisory Board for NuVal, a nutrition profiling system and consumer education tool, which he also helped develop, and which is now in over 1500 supermarkets across the US.

Dr. Ayoob currently writes for The Doctor’s Tablet, an online site with articles sent to tens of thousands of physicians and health professionals.

Dr. Ayoob is a strong advocate against fad dieting and in 2004 he testified before Congress against the marketing of diet pills to children. He co-authored the Academy of Nutrition and Dietetics’ position paper on food and nutrition myths and misinformation.

Dr. Ayoob received his doctorate degree from Columbia University’s Teachers College, his Master’s from the Columbia University College of Physicians and Surgeons, and he did his undergraduate work at the University of California at Davis. He divides his time between New York City and San Francisco.