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TALLADEGA, Ala. – During a day, a stage during Talladega Superspeedway is mostly about a NASCAR drivers and who’s piloting a fastest car. But when a object goes down, a infield during a 2.66-mile lane transforms into a wild, outside nightclub with a camping vibe, kicked off by The Big One on a Blvd on Friday night.

It started with a motorist march by a camping drift – Jeff Gordon, Kyle Larson, Ryan Blaney, Ricky Stenhouse Jr., Darrell “Bubba” Wallace Jr. and Clint Bowyer were among those on a boyant – heading adult to unusual fan competitions, like racing to finish a 32-ounce play of queso drop and a four-person send competition by a 300-pound pool of a same cheese.

“Honestly, Talladega does a best pursuit of ancillary a fan experience,” Blaney pronounced of a festivities, where hundreds of fans came to watch. “So anything we can do as drivers to help, it’s what is all about.”

The Cinco de Mayo thesis – notwithstanding a participation of stereotypical Mexican food and enlightenment – did not discuss a Mexican fight story a holiday represents. In a past, a vast competitions have enclosed wrestling in grill salsa and tellurian hamster round races. But Friday, it was all about a cheese.

Kyle Larson pronounced this competence be a small foreigner than normal, though it’s mostly on standard with other Talladega weekends. pic.twitter.com/0WSwhIK2g7

Drunken volunteers of all ages from opposite a nation – New Orleans, Washington state, Missouri and North Carolina – were a brew of people here for a racing and a party. Why do burst into these contests if it’s “kind of weird?”

“This is Talladega – because not?” one lady said.

Looking over a competitions from his mark on a float, late motorist and FOX Sports researcher Michael Waltrip said, “It’s unfortunate and interesting during a same time. It’s kind of like food porn.”

So here are 12 of a best cinema from The Big One – swimming in cheese, balloon popping, NASCAR drivers and all.

Jeff Gordon is carrying a good time with Clint Bowyer during a cheese eating contest. (Peter Casey-USA TODAY Sports)