What Every CEO Should Know about Social Recruiting

July 11, 2013 5:52 pmPublished by Stéphane Le Viet

We often talk about social recruiting in terms of the impact on sourcing and hiring–and sometimes on employer branding and marketing. In doing so, we often place HR and Marketing into separate buckets, focusing on the ROI of an investment into one or the other, but never really looking at the holistic picture.

Until now.

Today, I published an article in CEOWORLD Magazine that examines where social recruiting meets social media marketing–and how that convergence impacts a business from the top down and the bottom up.

If you’re thinking about making a business case to your C-Suite for social recruiting (or you’re just interested in learning how your recruitment efforts contribute to the greater good of the company), you’ll definitely want to check this out.

Have you started recruiting on Facebook yet? How did you make the case to your management team, marketing team or C-suite in order to get started?