Sony Looking at Less Upfront Costs with the PlayStation 4

It’s a point that many gamers can argue about until they are blue in the face, but this generation, Sony’s PlayStation 3 started out of the gates with a limp. That limp was likely the result of an exorbitant price point when the console launched at $599. The company which chose to include some pretty cost intensive features in their new machine had little other option than to price the do-everything machine where it did. Having just made note of the PlayStation division’s recent success in their latest corporate financials, it appears that the PlayStation 3 is finally starting to bring in revenue for the electronics maker.

This week, Sony also confirmed that they are indeed working on the PlayStation 4. While no specifics around the device have been disclosed at this time, the company did say that the next generation hardware will be handled differently this time around. Sony’s Cheif Financial Officer Masaru Kato, said “It is no longer thinkable to have a huge initial financial investment like that of the PS3.” No clarification was made on the statement, and it can only be taken to mean that Sony won’t have the same types of costs associated with their next console.

Here’s to hoping that their next console isn’t $600 at launch, irrespective if they shave some of the production costs.