Friday, October 20, 2006

"La la la la la .. I can't heeeeeear you."

Simple things, simple minds ... you know how that saying goes. Over at Proud to be Canadian (Corporate motto: "We just need to be smarter than our regular readers"), chief dimbulb Joel Johannesen gets a serious woody over someone else's bad news:

NBC is not doing well. Ever wondered why? Could it be ... hmmm ... that they’re ... S A T A N? ...

Yesterday, NBC announced huge cuts in their news and prime-time shows, amid falling viewership and a loss of viewers to “the new media”, which is code for “the internet”.

Somewhere, Keith Olbermann is sticking pins in a Bill O'Reilly voodoo doll: Fox News' ratings, TVNewser reports, are down since August of last year. Like, way down. Like down 28 percent in primetime among all viewers, down 20 percent in primetime in the "money demo" (viewers aged 25-54) and down 7 percent in daytime viewership overall. In fact, the only place Fox is up is during the day, when they managed a ratings increase of just 2 percent, and even then only in the money demo.

And lest you think this is an industry-wide trend, consider this: over the same time period, CNN and MSNBC are up. CNN's up 35 percent during the day -- 46 percent in the money demo -- and up 21 percent in primetime overall, 25 percent in the money demo. MSNBC's ratings increases aren't quite as impressive -- up 6 percent in primetime overall, 8 percent in the money demo, and up 36 percent in the money demo during the day, 26 percent overall.

Unlike Joel, though, I'm going to be mature about this and not gloat. Much.

3 comments:

GoodGrief
said...

CC, I commend you. I don't know how you can possibly read all this information and separate the substantial from the bilge. Keep it up, because Canadians need to know this sh$$t. Good luckI've been reading for quite some time, I will continue reading..... and Thanks.