has useful applied therapies, CBT that treats menatal disorders, such as depression.

Much of thinking is cognitive in nature, involved at looking at world and people around us.

-Scientific Approach

Lab experiments, quantifiable, repeatable, controlled variables.

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weaknesses of cognitive approach

WEAKNESSES

-Nature and Nurture

Doesnt take in important parts such as Genes e.g. twin studies

social and cultural factors ignored seems unrealistic.

-Deterministic

we form schemas when we encounter something new but these may be incorrect e.g. a child may call everything with forur legs and hair a dog or that woman with blonde hair are stupid these cultural stereotypes may determine the way we interpret a situation.

-Mechanistic Approach

It portrays human beings as being like machines.

Ignore social and emotional factors, over simplify therefore reductionist also.

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Strengths of Biological approach

STRENGTHS

-Scientific Approach

Have clear variables that can be measured, tracked and examined.

-Determinist

We know what predetermines our behaviour, more likely to be able to treat people with abnormal behaviour.e.g. Neurotransmitter dopamine been linked to schizophrenia.

-Successful applications

Psychsurgery effective

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weaknesses of biological approach

WEAKNESSES

-Reductionist

Reduce complex behaviours to simple explanation

Saysa mental illness is basically the chemical system gone wrong, this does not take into account any distress happening in their life.

-Nature

Focuses on nature

Ignores life experiences and physiological factors such as how people think or feel.

-Individual differences

Nometheticapproach, makes generalisations about people

ignores individual differences e.g. when stressed people produce different amounts of adrenaline.