Well, the people in the Cancer Institute and the Cancer
Society are against it, because they say that they've tested it in
animals and it doesn't show any results in animals at all, and they
say that no drug that works in humans at all, that drugs that work
in humans at all have all shown activity in animals against cancer.
Now, there's a big discussion about whether to do a human test,
because they feel that it's futile and that people might get other
drugs that would help them. You know?

Q:

If they didn't persist in seeking this one?

Lasker:

Yes. But I suppose people that just definitely want to have
this, if they say they want it, if they had a controlled trial, they
might be able to demonstrate that it does or doesn't work. It's a
very hard thing to do. Don't you agree?

Q:

Yes, it is. A very ticklish subject.

Lasker:

Now, the good news is that in the field of high blood
pressure education, the National Heart Institute has been successful
with their TV and radio programs that they have done in association
with Ad Council, and the Ad Council got them this time on the air and
the Ad Council in two years has made available, not prime time, but
enough time so that the cost of it would have been fifty million
dollars, and the cost of preparing the materials which the Heart
Institute paid for was around three hundred thousand dollars, maybe
a little less.

Now, that has driven many hundreds of thousands of people to the
doctors to have their blood pressure taken, and it has resulted in