Google And Yahoo! Grow; Microsoft, Ask Shrink Market Share

The share of Google in search market in the United States has gone up by 0.4% taking its share to 47.4% as of December 2006. This has been reported by comScore Networks. Yahoo! has also been the gainer seeing an increase of 0.3% which makes it share stand at 28.5%. While Yahoo! and Google are gainers there are some losers also in the form of Microsoft and Ask.com. Microsoft's share saw a decline of 0.5 % bringing down its share to 10.5% and Ask.com's share is at 5.4% after a fall of 0.1%. In December there were around 6.7 billion searches by the web users of US. 3.2 billion searches were done on Google sites and 1.9 billion searches on Yahoo!.

While this data has been compiled by comScore Networks, Compete has a different story to tell. According to Compete, Yahoo! comes in the category of losers though its loss has been very marginal. For AOL also according to Compete there has been some recovery but comScore is pointing towards further decline.

Navneet Kaushal

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.

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