SC Johnson discloses fragrance ingredients in its products to help consumers make even more informed choice for their families.

SC Johnson is the first major packaged goods company in the U.S. to disclose its fragrance ingredients at a product level. The initiative will begin in the spring of 2015 with air care products—sprays, candles, oils and gels—in the U.S. and Canada, then roll-out in Europe. Disclosure of home cleaning product ingredients is planned to follow.

What’s Inside SC Johnson

SC Johnson has taken voluntary steps to disclose its ingredients across products since 2009 when it launched the website WhatsInsideSCJohnson.com. The company added its Exclusive Fragrance Palette in 2012, a comprehensive list of all fragrances used. The new disclosure of fragrance ingredients at the product level will also be available on the website.

What’s Not Inside

While more than 3,000 fragrance molecules have passed the safety standards of the International Fragrance Association (IFRA), SC Johnson has applied an additional layer of internal standards to exclude approximately 1,300 of them from their fragrance ingredient palette.

The company also provides a list of ingredients, most of which are considered acceptable by regulatory authorities that it will not use in any fragrance product because of the potential risk to human health or the environment. Some examples of these are:

Alkylphenols (APs)

Alkylphenol ethoxylates (APEs)

Bisphenol A (BPA)

Chlorofluorocarbons (CFCs)

Diacetyl

Formaldehyde

Lead

Mercury

Nanomaterials

Nitro musks

Perfluorooctanoic acid (PFOA)

Phthalates including DEP, DBP, BBP and DEHP

Polyvinyl chloride (PVC)

Triclosan

What’s In, What’s Out & How SC Johnson Decides

In 2001, SC Johnson launched the SC Johnson GreenlistTM process to not only remove undesirable ingredients from its products, but also to choose better options for human and environmental health. The now-patented process includes ratings for each potential ingredient that feed into a Scenario Planning Tool. Formulators use the tool to compare ingredient options and select those that are “Better” than others or “Best” among them all.

The company aims to increase the percentage of products with better and best ingredients every year. It started with 18 percent “Better/Best” ingredients with the launch of Greenlist in 2001, reached 47 percent this year and is anticipated to reach 58 percent by 2016.

To learn more about the SC Johnson GreenlistTM process and SC Johnson’s commitment to ingredient transparency, visit scjohnson.com/report.