Players like Ian Poulter have made the color white not only trendy in their wardrobes but golf club makers have put their stamp of approval behind it and are pursuing more and more clubs with the white finish.

It’s no secret that tour pros will mix and match their equipment to find the winning combination. As more pros change out their old drivers and putters to play the new white finish drivers and putters, golfers of all skill levels are looking for the similar look and feel in their equipment.

Aside from being the brilliant marketing genius of many the top manufacturers like Cobra and TaylorMade, the white color does a couple of things visually.

One, it does help contrast and focus the club against the background of the green fairway (or maybe the rough in some cases). This will help you set up the club and improve accuracy. White putters are where you are going to see the most improve because the white finish of the putter sets up putts nicely and allow you to not lose sight of your target line.

Secondly, the white finish is unique and stands out in the bag. It will also visually not feel like you're swinging and huge oversized 460 head. Now you can have the confidence to pull the driver from the bag and rip it off of the tee.

Trends come and go and you may be asking yourself if the finish will no question you may feel that the white finish does nothing to help your game but consider that manufacturers like us want to make our best products stand out. And we when focus on making the best products stand out in white, you will see that performance shine through to your game. That makes it more than just a finish, but the superior technology behind the finish is what makes the difference.

People often ask, how do I choose a grip? Which one is better than the rest ? All great questions, especially in a product area that can seem a bit imposing, if not down right confusing! Well, the answer is actually quite simple. Golfers should choose the grip they like the feel of but since you can’t feel them here is some information that will help you choose what is best for you. I personally like a grip that’s tacky and a bit oversized.

Lets talk more about a couple of Pinemeadow’s new upgradable grips:

Crossline Tour Full Cord by Lamkin: The “full cord” is a grip that was originally designed for the Pro Tour. Tour players were looking for a grip with extra traction in hot and humid environments. If you think about it, it makes perfect sense. When the Tour shifts from the west coast and moves east, the heat and the humidity are the first things players notice. The full cord grip also offers way better traction for golfers that can’t and or do not like to wear golf gloves. If you live in an area where humidity is a big problem these grips are perfect solution for you.

Performance Plus 3GEN Standard by Lamkin: The 3GEN is one of Lamkin’s newest grips. The 3GEN material is proprietary and is made from synthetic rubber. The goal with this grip was to produce a soft and tacky feel, while not absorbing moisture. In addition, the profile of the grip is slightly larger.

So, be open to grabbing a club here or there that might different than yours to see how the grip feels. Remember, grips are not too expensive and they are meant to be changed.

The technical aspects of golf can sometimes be difficult to understand. Many of us have spent a lot of time researching the club heads themselves, neglecting the shafts. Understanding the technical specifications of a shaft is nearly, if not equally important in choosing a club that will play in your favor. We have designed our standard Pinemeadow shafts to suit and play just right for the general golfing population, but in some cases a shaft with a different torque, weight or flex point is ideal. We make these shafts available in the form of 'shaft upgrades' on our site.

Here are a few pointers and definitions to help you understand different shaft specifications:

1. Weight
2. Torque
3. Flex point

The raw weight of each shaft is measured in grams. Graphite shafts vary from 62-85 grams, which may not seem like much. The difference is indistinguishable to some golfers when holding two clubs with differently weighted shafts. However, this difference is enough to largely affect your swing.

The purpose of a lighter shaft is to allow you to increase your swing speed, resulting in longer drives. Though, with a lighter shaft and a quicker swing speed, any golfer runs the risk of losing control of his or her swing, thereby affecting accuracy. It is important to remember this dynamic when trying to find a shaft that suits your game.

A golf shaft's torque rating is a measurement in degrees of its propensity to twist during your swing. The higher the torque rating on a graphite shaft, the more twist or torsion the shaft will exhibit during a swing. The term torque is only referenced on graphite shafts which are meant to bend and twist. The torque rating is meant to give you an idea of how much torsion you can expect from a given shaft.

The majority of players don't need to worry about torque because we can't (or shouldn't) swing hard enough for it to really have an impact on our shots. If you have an aggressive yet controlled swing, it would make sense to look into clubs with a lower torque rating because the shaft will be less prone to twist, resulting in greater consistency.

If you are like most of the golfing population, a shaft with higher torque rating is great. It gives you a softer feel and absorbs much of the vibration of the impact.

Flex point, kick point, or bend point is the fulcrum at which the greatest amount of bend is perceived when the shaft is pulled down from the back swing.

Flex point plays the biggest roll in ball flight. The higher the flex point on a shaft, the lower the ball trajectory on most shots, and inversely, the lower the flex point, the higher the trajectory. This is a good general rule for flex point, but it is important to keep in mind that every golfer's swing is unique, and flex point may affect your shot trajectory differently.

The best way to see how shaft weight, torque rating, and flex point statistics will apply to your game, is to try out different shafts with the above in mind. Click here to check out all available shafts on PinemeadowGolf.com, and good luck!