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Chapter Insights

For a membership renewal process to be successful, it needs to be supported by an organized, defined communications program that makes it as easy as possible for members to renew. Adjust a few areas to strengthen the outcome of your program.

All chapters need goals, milestones that drive them to improve performance and continue to deliver value to their membership. It’s great to have chapter goals, but if they’re not the right goals, you could be missing out on members and revenue.

Your audience, i.e. your members, prospects, and the industry you support, are more distracted than ever. Consider a site review and implementing some of the 2019 web design trends to re-engage your members.