That’s stress testing.

The guys at Ars Technicawent the extra mile in stress-testing the new iPod Nano. In a quest to see what would destroy the Nano, they dropped it from bikes, from various heights, ran it over with a car, and tossed it as high as they could in the air to let it smash down hard onto concrete. Hit the link to find out what finally makes the iPod give up the ghost.