Media

SeaWorld’s® 50th Celebration is a Sea of Surprises

Orlando, Fla. (March 21, 2014) – Today SeaWorld Parks & Entertainment™ launches a multi-park celebration to commemorate a key event in the company’s history. The original SeaWorld® Park opened its gates for the first time in March 1964 on Mission Bay in San Diego.

SeaWorld’s 50th Celebration features a Sea of Surprises™ throughout an 18-month celebration highlighting some of the most memorable SeaWorld experiences in San Diego, Orlando and San Antonio.

For nearly five decades, SeaWorld has surprised and amazed guests with unique entertainment, thrilling rides and up-close encounters with animals. During SeaWorld’s 50th Celebration visitors will be invited to take part in the excitement through new interactive experiences, shows and pathway performances, even more up-close animal encounters throughout the park and “The SeaWorld Surprise Squad” treating guests with prizes every day.

SeaWorld’s 50th Celebration Sea of Surprises™ Highlights

SeaWorld San Diego will celebrate 50 years by completely transforming the park’s arrival experience. Explorer’s Reef™ will open in March for the celebration kick-off, and immediately immerse park guests into an undersea oasis. From the moment they enter the park, guests can connect with the sea through multiple touch pools featuring shark pups, rays, skates and delicate little cleaner fish

SeaWorld is known for amazing entertainment and each park will have something new for the 50th celebration. Kicking off on March 21, Park pathways will come to life with spontaneous entertainment. “Bubble Blowout” is sure to be a guest favorite with a fantastical vehicle creating bubbles of all sizes and shapes. Engaging performances with sea-inspired costumes and props will pop up at unexpected moments to surprise guests throughout the day, like “Splash Dance” and the “Sea Street Band.”

Starting this summer, new shows offer guests the chance to celebrate the longer park hours. “Shamu’s Celebration: Light Up The Night” is a nighttime Shamu Show debuting at all three SeaWorld parks. The high energy show will include new, original music and production elements, as well as new killer whale behaviors. SeaWorld San Antonio will also launch a new 50th-Celebration-themed ski show for the summer season.

The “SeaWorld® Surprise Squad” will roam the SeaWorld parks on a daily basis giving away prizes and special gifts, including exclusive access to rides, behind-the-scenes experiences, Shamu-themed merchandise, reserved show seating and more.*

SeaWorld guests are often greeted by an animal ambassador, many of whom were orphaned or injured in the wild and given a second chance thanks to the SeaWorld Rescue Team. As part of SeaWorld’s 50th Celebration, there will be moresurprise encounters with animal ambassadors throughout the day. A pair of Magellanic penguins, a lemur, or even a parade of flamingos could surprise guests at any moment at all three SeaWorld locations.

To showcase SeaWorld’s commitment to the environment and passion for protecting the ocean, a series of giant sea life sculptures will be displayed throughout the parks. SeaWorld commissioned environmental art group The Washed Ashore Project for a collection of larger-than-life sea-themed sculptures – many weighing more than half a ton. The material used to create these pieces comes from the billions of pounds of garbage – mostly plastics – that wind up in our oceans. These amazing works of art point to the urgent need to protect marine animals from such dangers and preserve their ocean habitats.

As part of its continuing commitment to new technology that enhances the guest experience, SeaWorld’s 50th Celebration will include new ways for fans to connect to the parks and each other though digital devices. The parks will be launching a variety of enhancements, from interactive apps that provide fun new ways to experience the park to new games and video content.

* SeaWorld® Surprise Squad: No purchase or park visit necessary. Open to park visitors and to legal residents of the 50 United States (D.C.) 18 years and older. Void where prohibited. Sweepstakes ends 9/7/15. For Official Rules, how to enter by mail, prize descriptions and odds disclosure, visit Guest Services or SeaWorld.com/OfficialRules. Sponsor: SeaWorld Parks & Entertainment, Inc., 9205 SouthPark Loop, Suite 400 Orlando, FL 32189.

###

About SeaWorld Parks & Entertainment

SeaWorld Parks & Entertainment™ is a leading theme park and entertainment company delivering personal, interactive and educational experiences that blend imagination with nature and enable its customers to celebrate, connect with and care for the natural world we share. The Company owns or licenses a portfolio of globally recognized brands including SeaWorld®, Shamu® and Busch Gardens®. Over its more than 50 year history, the Company has built a diversified portfolio of 11 destination and regional theme parks that are grouped in key markets across the United States, many of which showcase its one-of-a-kind collection of approximately 67,000 marine and terrestrial animals. The Company’s theme parks feature a diverse array of rides, shows and other attractions with broad demographic appeal which deliver memorable experiences and a strong value proposition for its guests. In addition to its theme parks, the company has recently begun to leverage its brands into media, entertainment and consumer products. SeaWorld Parks & Entertainment is a wholly owned subsidiary of SeaWorld Entertainment, Inc., a publicly traded company (NYSE: SEAS). Copies of this and other news releases as well as additional information about SeaWorld Entertainment, Inc. can be obtained online at www.seaworldentertainment.com. Shareholders and prospective investors can also register to automatically receive the Company's press releases, SEC filings and other notices by e-mail.