The following ISBNs are associated with this title:

ISBN - 10:0133083578

ISBN - 13:9780133083576

Seller Comments:

Books have varying amounts of wear and highlighting. Usually ships within 24 hours in quality packaging. Satisfaction guaranteed. This item may not include any CDs, Infotracs, Access cards or other supplementary material.

From the Publisher

Pairing Fraser Seitel&rsquo;s unique, humorous voice with the most up-to-date case studies, interviews, news photos, and other techniques, the Practice of Public Relations is truly an &ldquo;in-your-face&rdquo; Public Relations textbook.

The 12th edition continues the theme of giving readers the knowledge and skills they need to know to be successful in today&rsquo;s world of public relations &mdash;including heavy emphasis on social media and ethics.