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Question #1 - My Cherry's Popped!

I recently acquired rights to a URL that is one of our keywords. Instead of developing a landing page with that URL and then only linking it back to the company root, I was thinking about adding a link within the company's global nav that pushes to this new URL (and new page content of course).

I do think that it has disappeared from browser tool bars. I always check it manually here http://www.prchecker.info/check_page_rank.php Given that there isn't much authority established on this new URL I would link to it from your existing domain as long as the new domain doesn't have any insidious (nefarious?) inbound links from its past. I am interested to know what others think.

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