General Motors Fans

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"General Motors will explore freshening Buick's famous tri-shield logo, a top executive said.

Redesigning a brand logo is an extremely sensitive process that can send enthusiasts and longtime customers into a frenzy. But Buick has been repositioning itself as an attractive choice for younger affluent consumers."

Is there anything actually wrong with the trishield now used? It has evolved to an all chrome insignia now. Would a different insignia keep me from buying a car? I was behind a Mercedes today with no insignia, no model marque on the trunk. The trunk was held down by two straps symetrically spaced from the top edge down under the rollunder of the bumper. It was odd to see NOTHING on the vehicle trunk. Maybe that's what Buick needs--an extreme minimum.

The current version dates back to the 80s maybe? It looks like it to me anyway. The shield logo only goes back to the late 50s, right? Maybe something different is in order. I wonder what Buick used in the 20s and 30s when the brand was something really upmarket.

I don't know if a car with a trunk held down by straps would be a good example for Buick. In Europe, I would say a huge amount if not a majority of MB and BMW cars are debadged - they have the maker badge, but no model badge. Might not fly in NA where ostentation is more of a cultural norm.

I've toyed with taking all the chrome except the logo off the back of my Solara. There's just too much of it. You can't much take the badge off - the sheet metal is shaped for it. It would look like something is missing.

I kinda like the Buick tri-shield. They'd need to have a really nice design to replace it. If not, leave it as it is.

I'm a fan of the three engine vents, er, portholes, even if they are fake. Reminds me of my Dad's '53. The current logo could be better. Just cutting it back to Buick in block letters could be an improvement.

"Buick is bringing back the Grand National, the GNX and the T-Type, three legendary performance nameplates from the brand's high times of the 1980s. All three cars will be sedans and they'll use GM's new rear-wheel-drive Alpha platform first introduced in the Cadillac ATS sedan.

That's the plan anyway, according to a reliable source who spoke to Edmunds.

"Critics like to knock the Chevrolet Volt plug-in hybrid for everything from stingy battery-powered range to its cramped cabin and high sticker price. But it has the most loving owners of any regular production car in the U.S., according to a new survey.

The rating stems from what Consumer Reports officially calls its owner-satisfaction survey, which asks its subscribers a single question: Would you get the same vehicle if you had to do it all over again? Researchers said 92% of Volt owners said they would."

...to get a $50 Macy's gift card. While FWD mid-size family sedans are far from my cup of tea, it had a very nice interior, felt solid, and drove quite well. I would say that potential buyers in that segment should give it a hard look.

"The emphasis on the car's interior - the magnesium seat frames, the leather stitching, and the suede steering wheel - are all attempts to lure in buyers who might be attracted to the luxury features of, say, a Porsche 911 but unwilling to pay the higher price."

E-cars got to be a price competitive segment in a hurry. Leaf prices got whacked recently and this outfit that I'd never heard of before today slashed their electric car price by $13,000, down to $25k.

I got to test drive both the Cadillac XTS and Cadillac ATS at the Philadelphia Auto Show this past Saturday. I was thinking both would make great His and Hers cars - the XTS for me and the ATS for my wife. However, I was quite impressed with the ATS with the twin-turbo four.

"The Spark's female demographics were part of a larger report from GM on just who is buying the minicar. GM noted that early buyer data for the Spark shows that 29 percent of buyers are under 35. Nearly 54 percent of Spark purchases are "conquest" sales or buyers who are new to the brand. More than one in five buyers is coming from an import car brand, said GM."

"General Motors has produced almost 1.4 million Corvettes over the past 60 years. Most are still around and each Corvette is a small economy unto itself. A Corvette isn't an appliance like a Malibu or a tool like a pickup. It's a car built for people who love cars. Or at least for people who love the Corvette.

And because they love it they'll pamper that Corvette with exotic waxes, fancy embroidered floor mats, a tough-sounding exhaust system and shiny custom wheels. And, when it's finally all worn out, they'll restore it back to new and start the process all over again. It's a never-ending life cycle supported by companies, shops and dealerships that make, modify, restore and recycle virtually every part of these iconic machines."