Le Blog

Strong leaders build strong teams. Dr. Axel Meierhoefer shares why companies need great leaders, and how to spot one. If you can go to work every day and do something you believe in that’s meaningful and has a purpose, then the money is basically out of the picture. -Axel Meierhoefer Takeaways + Tactics Companies focus too much on teaching management skills to …

Introducing the MEDU Assessment—Showcasing Your Leadership & Communication Strengths and Challenges in the Context of Constructive, Results-Driven Improvement Strategies. Spending just 10-15 minutes completing this assessment will reveal your personality in leadership/management style and your communication habits. Based on the results you can gain the insight necessary to enhance your leadership, management and communication styles. Your improvement in these skills …

The Eysenck Personality Inventory (EPI) measures two pervasive, independent dimensions of personality, Extraversion-Introversion and Neuroticism-Stability, which account for most of the variance in the personality domain. Each form contains 57 “Yes-No” items with no repetition of items. The inclusion of a falsification scale provides for the detection of response distortion. The traits measured are Extraversion-Introversion and Neuroticism.

Here I was, about 20 minutes after take-off in a two engine, flying a training mission with a student. While climbing to cruising altitude, the first engine on the jet started acting up, indicating fuel and oil problems. My student got nervous and I told him to shut that engine down, declare an emergency with air traffic control, and point …

Starting a business is exhilarating. Unfortunately, the “build it and they will come” theory doesn’t hold much weight and those overnight success stories you hear about are often the result of behind the scenes years of hard work. Simply put, startup marketing is a unique challenge often times because of the limited resources, whether it’s time, money or talent. You …

Do You Know How To Turn Your Business Card Into A Lead Generating Machine? Your business card is the most often overlooked form of lead generation. In fact, most business owners never even consider the possibility that their business card should be driving prospects to them in droves. And yet, it can be one of your most versatile lead generation …

I had a client recently tell me that one of his mature declining businesses needed to be resurrected. In reality, the market dynamics were all running against this decision. The product line had run its useful course as substitutes were becoming more important to the end user. Competitors were dropping pricing to maintain share and customers were feeding the frenzy by insisting …

Remember that quote from Field of Dreams – “If you build it, he will come”? Well, if you build it, they may come…but will they stay? You’ve been successful at turning prospects into customers, but are you maintaining those relationships? In any business, retention is important. The more you nurture your relationships with your current customers, the more chance you have …

Today we’ll talk about shameless self-promotion. That’s right, I said it! Shameless! After all, we are learning from Paris Hilton here. It’s all about self-promotion! Self-promotion comes in many forms and you can use different tactics to get your name out there. Look at politicians! Talk about self-promotion and in some not so discreet ways, at that. But, seriously, consider …