Brand Identity Development

Great brands start with a story.

BRAND IDENTITY DEVELOPMENT

CONSULTING

We focus on capturing the essence and story of your brand through content and design – online and print.

Your brand precedes you. It is one of the most important aspects of any business. Your brand is your promise to your audience. It tells them what they can expect from your products and services, and it differentiates your offering from your competitors'.

It’s more than just a logo; it’s everything your audience can see when they look and interact with you; everything from your logo, your website, your social media experiences, the way you answer the phone to the communications you publish.

We focus on capturing the essence and story of your brand through content and design – online and print.

Our services cover both the strategic and creative aspects of brand identity design. In this way, we capture the essence of your brand to effectively communicate your story to your audience, differentiating your brand from your competitors and building brand equity through increased recognition, awareness and client loyalty.

Our team of experts work with you to develop your brand identity through the following services:

#1: Brand Design:

A brand is a set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. ~Seth Godin

From logo creation, packaging, marketing collateral, social media identity to style guide development, we will work with you to ensure each visual representation we create reflect the essence and story of your brand.

#2: Website Design:

If your business in not on the internet, then your business will be out of business. ~Bill Gates

Whether you need a new website designed or want to redesign your existing website, our team of experts will create a visually appealing website that is mobile friendly and aligned to your overall brand identity strategy.

#3: Content Marketing:

If you’re not putting out relevant content in relevant places, you don’t exist ~Gary Vaynerchuk

We create professional, well-written content that is sure to captivate your audience. This includes generating content for things such as social media posts, blog posts, ads, e-newsletters and video scripts.

#4: Photography & Videography:

“You’ll never get a second chance to make a great first impression.”

We’ve all heard that before!

Within the first second of your audience laying their eyes on your photos, we want them to understand the essence of your brand and what the experience will be like working with you.

Starting with a detailed strategy, we make sure we deliver high quality photographic images and engaging video content for brand identity development, advertising, marketing collateral and events.

Based in Melbourne,Social & Media is a one-stop branding agency that works with entrepreneurs and professionals that want to tell a story and influence their audience so they can make their difference in the world.