People Tree Power

THE latest string to the Fair Trade fashion bow of ethical fashion label People Tree is By Hand, the debut book from the company's founder, Safia Minney.

On sale this month, the book explores the world of Fair Trade fashion with insight from farming co-operatives, slum-based activists, garment and jewellery workers in Africa and Latin America and documents Minney's collaborative efforts with leading designers (including Bora Aksu, Richard Nicoll and Thakoon), models (Helena Christensen) and industry giants such as Topshop and ASOS.COM.

"For every beautiful garment People Tree makes, there's an equally beautiful change happening somewhere in the world," says Minney, who founded the brand in 1995, setting out to show that organically grown, handmade and community-based fashion could be successful and stylish too.