HBO to Launch Netflix-Style Stand-Alone Streaming Service

The premium channel’s chairman and CEO, Richard Plepler, announced that the company will offer a stand-alone HBO streaming service — one that is not linked to a cable or satellite-provider subscription — in 2015.

“That is a large and growing opportunity that should no longer be left untapped. It is time to remove all barriers to those who want HBO,” said Plepler, who was speaking at the Time Warner Inc. Investor Meeting. “So, in 2015, we will launch a stand-alone, over-the-top, HBO service in the United States. We will work with our current partners. And, we will explore models with new partners. All in, there are 80 million homes that do not have HBO and we will use all means at our disposal to go after them.”

Plepler did not specify how HBO would charge for its new Netflix-esque offshoot — whether by monthly or à la carte fees.

He pointed out that at present, the U.S. has some 10 million broadband-only homes, a number that is projected to grow in the coming years.

Are you excited about the prospect of accessing HBO without any ties to your cable company? Or will this news not really affect your viewing habits? Sound off below!