48 kHz Alliance

Welcome to the 48 kHz Alliance, part of BeyondPodcasting.com. Here is a summary of our philosophy:

48 kHz audio sampling is our preferred standard —for both production and distribution— for all of the reasons expressed in my 2016 article All audio production & distribution should go 48 kHz. It’s not about the slight superior audible quality of 48 kHz. It’s about:

Being compatible with the video world. Even audio-only productions should —at least occasionally— be part of a video documentary or a video promo, and therefore facilitate it, not complicate it.

Making our production standard match our distribution standard for 99% of the listeners, so only the 1% needs to suffer a downsampling, and 0% ever has to suffer an upsampling (which is even less desirable).

So far, we have given out some awards in several categories. Please return frequently as we update this information.