Does your business have an upcoming event? Your social media accounts play a hugely important role, attracting the interest of would-be attendees and highlighting the reasons why your event is a can’t-miss affair. If you’re in planning mode right now, keep the following 10 tips in mind to help you generate maximum social media buzz…

Evan Spiegel, CEO of the social media darling Snapchat, recently graced the stage at the Cannes Lions International Festival of Creativity in France to offer his unique perspective on how to reach his company’s highly coveted user base. Cannes Lions has become a prime destination for the world’s most influential tech and advertising players, no…