Cubic Production Builds OB Vans With Live Production Tech From Grass Valley

February 13th 2018 - 11:00 AM

By Michael Grotticelli

Cubic Production chose the LDX 86N WorldCam camera because it offers the ability to capture high quality images in multiple formats.

Cubic Production, a premiere television broadcast and production company based in the United Arab Emirates (UAE), has equipped two new OB vans with 10 Grass Valley LDX 86N WorldCam cameras along with 10 XCU Universe XF base stations. The technology puts the production company among the most technologically advanced in the Middle East region. The equipment will be deployed for live events, concerts and various sporting events including soccer matches, horse racing and camel racing.

Fouad Hassoun, managing director of local systems integrators Wise Concepts (which installed the new equipment), said Cubic Productions chose Grass Valley’s technology for the cameras flexible connectivity. The cameras can shoot HD one day and (with a GV-eLicense software upgrade) 4K—both or either with 6X super slow motion—the next day using the same camera and base station, over a 12 Gbps or IP infrastructure.

“The LDX 86N WorldCam cameras produce native HD/3G quality and can be upgraded to native 4K UHD, HDR and high-speed acquisition for the duration of the project without having to buy it permanently,” Hassoun said. “The cradle concept of the XCU allows for easy moving of the cameras between different OB vans for outstanding flexibility and the highest utilization.”

The LDX 86 Series camera offers two parallel software upgrade paths: One based on high frame rate HD/3G cameras, and the other based on single speed HD/3G/4K UHD acquisition.

“We selected the LDX 86N WorldCam cameras from Grass Valley because they offer the most technologically advanced quality for multiple formats,” said Muder Abu Fashah, CEO of Cubic Production M.F.Z.E. “The cameras provide state-of-the-art picture quality and production flexibility, which is especially crucial for our sports productions. In addition, the cameras are software upgradeable, which means we can use all of our LDX 86N Series cameras at the same time in XtremeSpeed operation (6X super slow motion), when required.”

Cubic Production plans to build two more OB Vans this year, both with Grass Valley cameras and other technology.

Application Categories:

You might also like...

New England Patriot quarterback, Tom Brady, entered Mercedes Benz stadium in Atlanta, GA on February 3rd having already won five Super Bowl games. And through four-quarters of play, all delivered by a television crew of hundreds of technicians, sports casters…

Super Bowl 2019 will raise the bar for live broadcasting technology with innovations in augmented reality (AR) and use of at least one 8K camera, while also highlighting past innovations that have fallen out of favor.

Like many professional football players themselves, CBS Sports Lead television director Mike Arnold tries to treat the Super Bowl as he would a regular season game, calling the same shots and camera angles—albeit with many more cameras at his d…

Latest

Latest Jobs

Browse By Type

The Broadcast Bridge is at the heart of the broadcast media technology industry, delivering a new and exciting platform that delivers high quality, relevant technology content in a uniquely segmented and interlinked web-based platform.