2.7 million views on our film – Plastic-Free Periods?

We’ve been working on ‘unflushables’ at City to Sea. Plastic that’s flushed down the toilet. which is kinda physically flushable – there’s a lot that fits down a toilet if you give it a go! But that’s not to say it should be …

Walked down any beach and what do you find? Cotton bud sticks. Cotton bud sticks that are flushed down the toilet and make their merry way to the ocean. Yep that’s where lots of flushed products end up! It’s not just cotton buds … Watch the film for some mind blowing figures!

Hands up, I was a flusher! I watched my Mum flush, I followed. Tampons were the main culprit. It wasn’t until living in Portugal where even toilet roll was a no no (we had a septic tank not on the mains) that I stopped. Then in 2008 I switched my menstural products as they came wrapped in plastic, hands up once more – I didn’t know the actual tampon was plastic!

To raise awareness of flushing we’ve made a few films. This is by far my favourite and our most popular. With 2.7 millions views on facebook (1.1 million in the first week!) it’s hit a cord.

We had a lot of fun making this. Friend’s helped out, acting and offering their daughter to act to! (She was so easy to work with, and up for more acting work get in touch if you’d like me to hook you up) Another lent us his stunning kitchen. I wanted to create juxtaposition within the scene. I also wanted it to be the younger generation teaching the older … As I notice around me this is what’s happening! While it also meant more younger people would share it it being this dynamic.