Finding the domain names of the future

I was working on a client’s website recently when I ran across a problem that raised an interesting issue. In a nutshell, how do search engines deal with imperial measures on websites? A related question is how do people write their imperial measure queries in search engines? For example, if I was looking for a three quarter inch pipe, I could write it as 3/4 inch pipe, 3/4 ” pipe, three quarter inch pipe or ¾ inch pipe and so on. A quick check shows that these queries are not equivalent and do not yield the same search results. So how do you optimize a website using imperial measures? Why have the search engines not recognized that these terms are equivalent?[click to continue…]

I was particularly intrigued that Business Week listed a company set up to game the search engines as one of their “Most promising startups”. If you have been developing domains for any length of time, you probably have come across techniques designed to game Google or other search engines. There is a constant war between [...]

How many times do you get an incoming link using your website name? To succeed with a website these days, you must have plenty of good quality inbound links with good anchor text. This is where many websites fall down and fail to get the organic traffic they could potentially get. But how do you [...]

An SEO (search engine optimization) manta that still seems to be doing the rounds, was to put a keyword in a headline, in bold and in italics. I was asked recently if this is why entertainment websites such as NME and TMZ have stars names in bold font. With everyone trying to get an edge [...]

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Spotting domain names that may be valuable in the future is both frustrating and addictive. You are speculating that something will become popular and draw attention. You can then choose to sell off the name or develop a website to turn your investment into profit. You can in fact develop a website before the topic becomes well known and therefore be seen as an authority by the time the topic becomes hot.