For those of you who doesn't know what's SM Entertainment all about? Here are some bits for you =)

A talent agency, producer, and publisher of Korean pop music, founded by Lee Soo Man. Initially, "SM" was an abbreviation of the agency founder's name, but now stands for "Star Museum." Once the home to top-selling groups such as H.O.T, S.E.S and Shinhwa, its current flower includes BoA, Dong Bang Shin Ki (TVXQ), Super Junior, SNSD, CSJH The Grace, Zhang Li Yin, ShiNee and f(x). SM Entertainment also co-publishes Avex Trax releases for Japanese artists such as Ayumi Hamasaki, Namie Amuro and Koda Kumi.