Audience measurement

Reputation, PR monitoring and evaluation

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We would like to send you occasional updates about products & services, news and events from Kantar Media. To join the mailing list, please tick the checkbox.
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Audience Intelligence

Our connected audience intelligence enables media owners, media agencies and brand owners to measure and understand how people access and interact with media. We measure what people are watching and listening to. We track who they are and how they are accessing content whether it is on live TV, catch-up and on-demand services, online video streaming or radio.

We measure the media that people consume across platforms and devices. This enables media owners to maximise their programming and advertising space, and media agencies and brand owners to plan successful campaigns.

Our sophisticated planning and analytics tools make it easy for planners and buyers to draw actionable insights from audience and social TV data. We have a dedicated team who focus on improving data reporting.

We provide a range of metering technologies which measures in real time media consumption among audiences. The right meter or combination of meters can be configured to the specific needs of any given market around the world.