Members

Whether you’re running a bed ’n’ breakfast or a big hotel, organising a festival, marketing one of our great destinations, leading a winery or walking tour, training the next generation of hospitality staff, operating an attraction or working with one of the other many wonderful products in Victoria - a Membership with VTIC has much to offer you.

Policy & Advocacy

Our team works tirelessly as an advocate and powerful ally to at governments at a local, state and federal level. We also gather and distil the research so we – and our members - know what’s really going on.

MCG Open Day – this Sunday

More than 20,000 people are expected to step onto the hallowed turf of the MCG this Sunday, 28 September (the day after the AFL Grand Final), when the ground will be open for everyone to enjoy.

MCG Open Day is a free event allowing sports fans to gain rare access to the MCG and have a kick-to-kick session with family and friends.

There will also be an opportunity to access parts of the stadium that are normally off-limits, such as player change rooms and the cricket viewing rooms.

“The turf will be completely stripped and replaced the next day, before a bumper year of sporting events next year that will include the Cricket World Cup and the State of Origin – to name but a few,” the MCC’s Sarah Gordon shared with VTIC.

Register your interest in attending to be in the running for MCG prizes!

Events

Event Details

Monday 27 May
We are pleased to say that, this year, Victoria Tourism Industry Council (VTIC) will be partnering with the Tourism

Event Details

Monday 27 May

We are pleased to say that, this year, Victoria Tourism Industry Council (VTIC) will be partnering with the Tourism Events & the Visitor Economy (TEVE) Branch of State Government to present a new twist to our workshop series. Designed inform you on how to get the most out of the resources and programs that are available, this year’s Business Excellence sessions will deliver valuable insights to give you an edge in your engagement strategies with customers.

Topics we will be exploring….

Who is VTIC and why should I get connected?….. An overview of VTIC, what we do on behalf of the industry and how this can benefit your business.

How you can achieve business excellence through the 2019 RACV Victorian Tourism Awards ….Discover how entering the Victorian Tourism Awards can help you in driving excellence throughout your business.

Who is TEVE and how can I benefit from their expertise and services? ….Learn about the resources and tools that are available to you through this division of government that can help your business thrive.

Understanding the effect of digital disruption ….Denise Ulbrick from TEVE will do a very special presentation on how the introduction of new technologies has disrupted – and will continue to disrupt – the tourism industry in many ways. It has changed the way operators target travellers, it has challenged existing service offerings and is forcing a re-imagining of the visitor experience and end-to-end visitor journey.

This will not be not be your average workshop and will provide valuable marketing intelligence for your business as well as understanding how to compete effectively for a state – and even a national – tourism award.

Event Details

Monday 3 June
We are pleased to say that, this year, Victoria Tourism Industry Council (VTIC) will be partnering with the Tourism

Event Details

Monday 3 June

We are pleased to say that, this year, Victoria Tourism Industry Council (VTIC) will be partnering with the Tourism Events & the Visitor Economy (TEVE) Branch of State Government to present a new twist to our workshop series. Designed inform you on how to get the most out of the resources and programs that are available, this year’s Business Excellence sessions will deliver valuable insights to give you an edge in your engagement strategies with customers.

Topics we will be exploring….

Who is VTIC and why should I get connected?….. An overview of VTIC, what we do on behalf of the industry and how this can benefit your business.

How you can achieve business excellence through the 2019 RACV Victorian Tourism Awards ….Discover how entering the Victorian Tourism Awards can help you in driving excellence throughout your business.

Who is TEVE and how can I benefit from their expertise and services? ….Learn about the resources and tools that are available to you through this division of government that can help your business thrive.

Understanding the effect of digital disruption ….Denise Ulbrick from TEVE will do a very special presentation on how the introduction of new technologies has disrupted – and will continue to disrupt – the tourism industry in many ways. It has changed the way operators target travellers, it has challenged existing service offerings and is forcing a re-imagining of the visitor experience and end-to-end visitor journey.

This will not be not be your average workshop and will provide valuable marketing intelligence for your business as well as understanding how to compete effectively for a state – and even a national – tourism award.

Event Details

Monday 5 June
We are pleased to say that, this year, Victoria Tourism Industry Council (VTIC) will be partnering with the Tourism

Event Details

Monday 5 June

We are pleased to say that, this year, Victoria Tourism Industry Council (VTIC) will be partnering with the Tourism Events & the Visitor Economy (TEVE) Branch of State Government to present a new twist to our workshop series. Designed inform you on how to get the most out of the resources and programs that are available, this year’s Business Excellence sessions will deliver valuable insights to give you an edge in your engagement strategies with customers.

Topics we will be exploring….

Who is VTIC and why should I get connected?….. An overview of VTIC, what we do on behalf of the industry and how this can benefit your business.

How you can achieve business excellence through the 2019 RACV Victorian Tourism Awards ….Discover how entering the Victorian Tourism Awards can help you in driving excellence throughout your business.

Who is TEVE and how can I benefit from their expertise and services? ….Learn about the resources and tools that are available to you through this division of government that can help your business thrive.

Understanding the effect of digital disruption ….Denise Ulbrick from TEVE will do a very special presentation on how the introduction of new technologies has disrupted – and will continue to disrupt – the tourism industry in many ways. It has changed the way operators target travellers, it has challenged existing service offerings and is forcing a re-imagining of the visitor experience and end-to-end visitor journey.

This will not be not be your average workshop and will provide valuable marketing intelligence for your business as well as understanding how to compete effectively for a state – and even a national – tourism award.

Event Details

Located on Little Lonsdale Street, close to Melbourne Central Station, Pretty Boy Floyd and his gang invites you to the big house where you will find speakeasy hooch at slashed prices with traditional Italian bites while connecting with industry colleagues.