Whether you’re a newbie to the slopes or regularly hit the Black Diamond, you know the importance of having really great gear that can withstand the snow (as well as be worn for years without losing its ability to help you perform).

Backcountry

The new drop is a collaboration between multiple top-of-line brands and the retailer: DPS Skis, FlyLow Outerwear, Black Diamond Glove System and more. Each item is built for snowboarders and skiiers and developed and designed with the help of in-house product experts, Gearheads. Each item in the new release has the Gearhead stamp of approval, which signifies it met the rigorous standards of the super-users. From high-tech socks, to waterproof insulated jackets that reduce bulk, there are plenty of items to hit the slopes in.

Backcountry

Check out our picks below and be sure to keep your eyes peeled for new drops from Backcountry for mountain bikers, campers, climbers and more.

BROOKE’S TAKE ON FASHION: Brooke Shields has created an apparel and accessories line exclusively for QVC called Brooke Shields Timeless. The contemporary collection will be unveiled on Feb. 15 at 7 p.m. EST with the full collection launching March 14 at 11 p.m. EST.
The 52-year-old actress and model has been closely associated with the fashion industry throughout her career, having modeled for Calvin Klein Jeans as a 15-year-old. More recently, Raf Simons, chief creative officer of Calvin Klein Inc., etched Shields’ image onto its jeans, and Shields modeled Calvin Klein Underwear in a sexy cover photo shoot for Social Life Magazine’s July 4 issue. Having acted both on stage and TV, written several books and developed an Icon collection for MAC, Shields currently appears in a major recurring role in “Law & Order: Special Victims Unit.”
This is her first apparel collection.
“After years of being dressed by professionals, I walked into my closet one day and realized I had lost sight of my own personal style,” said Shields. “I am incredibly passionate about this collection because I have created pieces that are not only chic, but that take the guesswork out of getting ready each morning. I can’t wait to share

Logan Paul hijacked the name of a wholesome, reputable clothing company, and now his repulsive antics are costing the original brand millions … at least according to the company. Maverick Apparel fired off a scathing letter to the YouTube star…

An attorney for New York firm Maverick Apparel LLC has sent a cease-and-desist letter to vlogger Logan Paul for, among other things, trademark infringement.
Paul, who operates his own YouTube channel, has been the target of outrage the past several days after he posted a video of himself in Japan’s Aokigahara forest, a place that’s seen a high rate of suicides. Paul’s YouTube video, which has since been removed, includes footage of himself reacting to what appears to be a victim of suicide. Paul, who commands a subscriber base of 15.4 million through the video-sharing platform, has since publicly apologized for his actions.
Paul’s behavior and use of Maverick is now the subject of a demand letter sent Thursday by Maverick Apparel LLC, which has no affiliation to Maverick by Logan Paul merchandise.
Maverick Apparel, founded in 2005, sells juniors and children’s apparel in the U.S., Canada and Mexico. The company alleges in its letter that its business has taken a hit from confusion in the market by some who believe the two businesses are related.
The letter was sent to Paul and his counsel along with Maverick Media of Beverly Hills. YouTube chief executive officer Susan Wojcicki was also included in the list

Dov Charney’s Los Angeles Apparel is officially open for business.
The Los Angeles-based basics company has been steadily building a wholesale clientele and more recently launched its online shop to sell direct-to-consumer for the first time.
Charney quietly launched e-commerce a few days ahead of the Thanksgiving holiday, announcing the news on social media and appeared in somewhat disbelief at the site’s traffic writing in one post, “I can’t believe people are shopping with no advertising whatsoever.”
Charney could not be immediately reached for comment Monday afternoon on his retail plans, although he has told WWD in the past that both online and brick-and-mortar were strategies he intended to implement eventually with Los Angeles Apparel. He also said late last year he believed he could grow his new business to $ 600 million in revenue over the next decade with a market cap of more than $ 1 billion.
The online store’s assortment includes unisex basics such as $ 24 crewneck T-shirts, $ 29 long-sleeved crews, $ 55 fleece pullovers and three bodysuit styles each priced at $ 28.
The move marks a swift evolution of Charney’s newest business, which launched last year. In April, he struck a deal with distribution firm TSC Apparel, further broadening his new venture’s reach.
For some

Oct 5 (Reuters) – Troubled teen apparel retailer American Apparel Inc filed for voluntary chapter 11 bankruptcy protection on Monday and said it had reached a restructuring support agreement with most of its secured lenders.

American Apparel said it would continue to operate its business throughout the process with its retail stores, wholesale and U.S. manufacturing operations continuing without interruption.

The retailer said it expects to cut its debt to $ 135 million from $ 300 million, as the restructuring will eliminate more than $ 200 million of bonds in exchange for equity in the reorganized company.

“By improving our financial footing, we will be able to refocus our business efforts on the execution of our turnaround strategy,” Chief Executive Paula Schneider said in a statement.

Under the restructuring agreement, American Apparel’s secured lenders will provide about $ 90 million in debtor-in-possession financing, the company said.

American Apparel, founded in 1989 by Dov Charney whose ‘Made in America’ mantra found huge favor among young shoppers, has been in disarray after it fired Charney in December for alleged misconduct.

Charney has since filed several lawsuits against the company, alleging defamation and breach of employment contract.

The Los Angeles-based retailer, known for making its products in the United States, has not turned a profit since 2009.

In August, the company raised going concern doubts, saying it may not have enough capital to sustain operations for the next 12 months as losses widened and cash flows turned negative.

American Apparel said it expects to complete the restructuring within six months.

The case is in U.S. Bankruptcy Court, District of Delaware, Case No: 15-12055.

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Jean Paul Gaultier held court at the French embassy in Tokyo on Wednesday to launch his collection for Japanese retail giant Seven & i Holdings. The project is Gaultier’s first fashion foray outside couture since he discontinued his own pret-a-porter line last year.
The designer said he was overwhelmed by the work involved in producing luxury ready-to-wear and the need to churn out several collections a year.
“I wanted to concentrate on what I like. What do I like? To make couture. To make pret-a-porter also, but not like the way it is now, because now you have to make pre-collection, cruise, all that, you know, which is a lot a lot of demand. And it doesn’t really stop…which is not good, because we have no time to think,” Gaultier told a press conference. “So I prefer to be free of that, and to make some capsules and some experiences and some new adventures that give me more freedom. And in that way I feel more free and more energetic and a little more excited.”
The line, called Jean Paul Gaultier for Sept Premieres, goes on sale Wednesday online and at Seibu and Sogo department stores and Ito Yokado general stores across Japan.

NFL’S GOLD RUSH: It’s pretty early in the season to be calling Super Bowl favorites, but the calendar date isn’t deterring the NFL from launching its Super Bowl 50 collection of women’s apparel. The NFL Style Showdown at Artbeam will feature be cohost er by Erin Andrews, and Erin Heatherton, who appears in this fall’s multimedia campaign for women’s NFL attire, will help with the judging. Jamie Chung will also be pitching in with Jake Hoffman, Dascha Polanco, Lisa Ramos and Phillip Bloch.
In honor of Super Bowl 50, which will be held at Levi’s Stadium in Santa Clara, Calif., on Feb. 7, the collection will be stamped with a golden “50” logo to reflect the San Francisco Bay area’s historic Gold Rush and its Golden State heritage. The collection is being made by 47 Brand, Majestic, Nike and G-III, among others.
In the wake of Tom Brady’s “deflategate” acquittal and domestic violence issues tied to Ray Rice and Adrian Peterson, the NFL has had a rocky year. Rhiannon Madden, the NFL’s vice president for consumer products, declined to comment about how the domestic violence issues may play into the introduction of a women-friendly Super Bowl collection. But a company spokeswoman offered

Neil Gilks has a new gig as RISD’s apparel design department head.
The British designer first got a glimpse of the students’ know-how, while working as the Council of Fashion Designers of America’s director of educational initiatives and professional development for the past few years. He also served as a guest critic for RISD students’ gearing up for the Providence, R.I. school’s annual runway collection. In that role earlier this year with fellow jury members as Derek Lam, Tina Lutz and others, Gilks doled out his share of precise, yet always humorous criticism to such former seniors as Elizabeth Hilfiger.
Gilks is not a rookie to the world of academia, having spent 13 years at Central Saint Martins College of Art and Design in London, where he earned a bachelor’s and two master’s degrees in fashion design, before going on to teach there as well.
Describing RISD as “a great hub of positive energy, which is really refreshing,” Gilks said, “You don’t feel that energy at every school. I’ve always been impressed with the level of design that’s going on here, and I think it can get even better. I’m also excited about the opportunities for interdisciplinary collaboration at RISD.”
He succeeds Meg DeCubellis

WELCOME ABOARD: Retailer and designer Steven Alan is set to open his first door in Orange County at the Lido Marina Village project.
An authentic shopping environment, the designer said, is what attracted him to the Newport Beach shopping center along with co-tenants and activities, such as paddleboarding.
“I really liked that the property was very nostalgic, old California and it was one of the most spectacular properties that I’ve seen right on the marina and the whole nature of it to me felt fun,” Alan said. “I feel like a lot of shopping feels very sterile.”
The theme of the store, expected to open in November, will likely draw inspiration from the beach, Alan said.
Steven Alan operates 22 stores in the U.S. along with four in Japan. The designer thinks there’s room for more in the U.S. market, although he’s in no rush to open doors unless the right real estate comes along, he said. Seattle, Boston and Austin all represent important markets that could make sense for future doors, according to Alan.
Steven Alan is the first apparel tenant to be revealed for the 116,000-square-foot Lido Marina that’s being redeveloped by DJM Capital Partners.
An undisclosed amount is being spent on the revitalization

It’s been a long and complicated road to Charney’s exit, but his firing was made official in December. Now serving as CEO is Paula Schneider, a whip-smart businesswoman who, with her first official act of completely revamping the company’s ethics code, has already shown she means to improve AA’s work environment, and get it back to the business of being a beloved clothing brand.Style – The Huffington Post
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