Firefinch. We know music.

Find new ways to monetise your music through Quantitative Market Research. Create a novel marketing strategy for your musical project or venue. Craft tailor-made content unique to your corner of the music business.

Unlock the commercial potential of your audience. With experience in the music industry, data analysis, and research communication, let the Firefinch team help you understand the music business - not by guesses, but by numbers. We design studies, gather data, and present analyses in easily understandable formats, allowing you to pursue sponsorship, expand advertising revenue, and sell more tickets. Whether your business is as a venue owner, promoter, gigging musician, manager, or radio programmer, let Firefinch help you understand the data driving the industry.

The African music industry is a diverse place, but for the innovative, it is one that is filled with opportunity. Get in touch for marketing consultation, to increase audience engagement, make your musical project more attractive to sponsors and advertisers, and explore novel monetisation strategies - no matter the size of the project. Hand-in-hand with quantitative market research, Firefinch can help you forge new commercial paths.