Contributor.

Raghavendra BadaskarIntellecap

Raghav is a manager at Intellecap’s business consulting practice where he works on inclusive business strategies and impact investing sectors. He spends his spare time tinkering with his arduino board. Twitter @raghavb

Posts by Raghavendra Badaskar

Despite the huge potential of solutions like mobile finance and branchless banking, the growth of these services in India has been slow and patchy. But the country’s mobile banking agenda has been driven largely by government-to-person social welfare payments, compelling service providers to start with the toughest market sub-segment – poor rural households. Should India invert its approach and target business segments first?