A great and fresh way to advertise on radio is by tapping into Radio’s Overnight listeners and penetrating these uncluttered audiences in their uncluttered space. Speaking to listeners away from their fast moving daily stresses means you really get to speak to them. And it means they really listen. So for an advertiser it means… Read More

Fascinating changes at Radio 1 as Station Controller Andy Parfitt brings in yet another raft of changes. Parfitt’s strategy is partly to bring in more and more new faces and young blood, but the most amazing changes is less about who’s in and who’s out and more about the changes to the programming. Radio 1’s… Read More

A BBC News team visited us last week to get the Radio Experts Opinion on their strategy, click on the image below to see a clip of Tim Cowland talking through the subject with the BBC’s Sam Naz. Tim Cowland On BBC News For more information on the changes at the BBC and how they… Read More

I’ve been busy with my Bunsen Burner, lab coat, headphones and calculator, I’ve been merrily deconstructing the formulas for success in this new audio environment, Radio On Demand. The result is that I can offer clients a Radio Expert On Demand service that delivers a smart route to independent advice and sophisticated audio and media… Read More