Event Details

Google™ Seminars for Success

Seminars for Success is officially sponsored by Google™, and is taught by certified leading search engine advertising and digital intelligence professionals. These full-day, in-person seminars will help you learn how to make the most of the time and money you invest in GoogleAdWords, Analytics and Website Optimizer.

Whether you're new to the Google platform and interested in learning more about these tools or a seasoned veteran ready to move to the next level, Google Seminars for Success can help you meet your goals and maximize the return on your online advertising investment.

AdWords 101 provides a foundation for understanding your AdWords campaigns and beginning the optimization process. This is a great class for new advertisers or intermediate advertisers looking for a refresher.

Google Analytics 201 is focused on analysis and using the data, features and reports of Google Analytics to find actionable insights for improving your website. This seminar also includes an introduction to website testing with Google Website Optimizer.

Google Analytics 301 covers the tool's advanced features, including how to implement and configure them in your account. You'll also learn how to create and launch A/B and Multivariate experiments with Google Website Optimizer.

Cancellation Policy: Registrations may be cancelled for a full refund up to eight (8) days prior to the event. At any time after the cancellation period, you may transfer your registration to a different date/location offered by Cardinal Path, or you may transfer your registration to another individual. If you have a special circumstance, please don't hesitate to contact us directly.