The piece also highlights how the project incorporates hospitality- and retail-inspired experiences, “For patients and their companions, the user experience draws on best practices from retail, including Apple stores, as well as hospitality interiors. Rather than a large, imposing reception desk, patients are greeted by by a tablet-toting staff member in the first floor’s expansive entry area at the center of the building. Patients receive and RFID badge, so that they can be located anywhere within. “It’s a different kind of experience for the users,” says M Health Chief Operating Officer Mary Johnson.