About William I. Rothbard

William I. Rothbard is a former FTC attorney and practices in Los Angeles, specializing in advertising and marketing law. He can be reached at (310) 453-8713, Rothbard@FTCAdLaw.com, and www.ftcadlaw.com.

Three years ago, I reported that the Federal Trade Commission, which is so used to having its way with federal judges, appeared to find itself on a bit of a losing streak, if not in an outright slump. (“FTC Claim … Continue reading →

Continuity marketing, featuring free trials with a negative option binding consumers to recurring charges until they cancel, has been a prominent target of Federal Trade Commission enforcement for years. These actions typically begin with a temporary restraining order and asset … Continue reading →