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Customer is the most vital concern in business and towards them the major strategy to facilitate them in any business is foremost essential element is Marketing of the product whatever the business is concerned with. Marketing has vast concept based on SWAT analysis to move forward among the race of today’s Era business, however this presentation is concerned with the cynosure focal point whatever one might perceive and implement with consensus in market especially to consumers and customer that should base on pragmatic approach. PRACTICE should be template in action.