Cricnwin co-founder Venus Dhuria said the company plans to use the fresh capital for product development and market expansion.

"We are also in talks for further investment as we eye expansion beyond India," said Dhuria.

Operated by Cheruniq Technology Pvt. Ltd, Cricnwin was founded in 2015 by Dhuria and Vipul Agrawal. The duo had previously worked together at Rutogo, an intercity cab aggregator which was acquired by ixigo in 2015.

Cricnwin offers an engagement platform for cricket fans. The mobile-based app has pre-match quizzes and chat forums, live match prediction games, and post-match interactions. Participants win reward coins for every engagement, which are redeemable at platforms like Paytm and Amazon.

The platform claims to have more than 250,000 users with around 15,000 daily active users.

"We are planning to go live on various platforms such as iOS and mobile web," said co-founder Agrawal.

"We are also planning to launch the platform in Hindi soon along with expansion in 10 major cricket playing countries."

A few sports-focused tech startups have raised money over the past couple of years.

Another player in the space is Rooter, a social engagement platform for sports fans, which received investment from consumer electronic firm Intex last year. Bollywood actor Boman Irani had invested in the startup in 2016.