We may debate endlessly on who's rubbing who's side but ARM is coming out with flying colors in it's ante with the giants. Though it is a little premature to write off intel in the wireless business they, at least now seem to be caught napping. Well Atom is making the needed improvements but ARM is stealthily moving up the value chain and this combo of cpu+gpu if in a single die will definitely drive down power and much needed battery load on high end consumer devices.
Who wouldn't love to watch a movie/music video on their handsets while they make a dash to their classes/work and still have enough juice left to not bother about carrying the charger.

Opinions are divided on whether ARM is really the new thorn in Intel's side or not. Some argue quite rightly that latest ARM Cortex A15 announcement was timid and did show ARM to be confident in attacking the server market despite the new technological featres. Others see ARM etching slowly but surely into intel's territory. Whose side are you on?

With the explosion of mobile processors favoring ARM and now ARM moving up to the server market (http://www.eetimes.com/electronics-news/4207494/ARM--in-servers-push--describes-the-Cortex-A-15-CPU), I think we are about to see ARM finally fill the spot that AMD used to hold as the thorn in the side of Intel.
Although I feel we have to thank Intel for this. It feels like since the arrival of the Atom for embedded, ARM has really pushed up the stakes to protect it's turf.
I think we are going to have some fun in the tablet world with the features that can be enabled with these type of processors.

Samsung has made no secret of the fact they have a target on Intel's back. Integrating Graphics into multicore cell CPUs are more nails in Intel's coffin, by putting Intel that much farther behind in the mobile market. ARM partners are going after server business. Intel's Atom may be stillborn, too little too late. Maybe the Infineon acquisition is an act of desperation, rather than strategy on Intel's part.