He does look kind of funny though. This is Dante the Samoyed dog and his owners decided to dress him up for the Otakon 2011 as Amaterasu, from the video game Ōkami.

Make so mistake though, as the owners made sure they took loads of precautions when making his outfit to ensure it was safe and comfortable and that it was just non toxic food colouring used on his face. He’s wings were added by using fake fur and to be honest he looks pretty content.