Who is Ajay?

He is a digital marketing professional with extensive experience in building brands through online and mobile marketing. In his career spanning 12 years, he has worked with the brightest minds from 11 countries across the digital, social and tech landscape. He has managed marketing portfolios in excess of $25 Million for gaming and mobile technology companies.

Ajay holds an M.B.A from the prestigious SP Jain Institute of Management, Mumbai and is an alumnus of BITS Pilani.

He is currently working as Chief Marketing Officer of India’s first Augmented Reality gaming startup ‘Empower Labs’

Ajay’s mission is to help entrepreneurs and companies to start and grow their business using digital marketing best practices and techniques. He has helped companies like Innopark and Netcore achieve 400% YOY growth and has conceptualised and executed campaigns for Fortune 500 clients like Apple, Colgate, RIM, and Tata Motors.

Through this blog he wants to share his experiences, and maybe even inspire young minds who have found their calling in Digital Marketing. This blog is his version of reporting from the trenches.