There’s a select group of individuals who find marketing fascinating. I’m sorry to say—and this especially applies to anyone unfortunate enough to talk to me at a cocktail party—that I am a member of that group. One of my favorite films of all time is Barcelona, a mid-1990s romantic comedy about a couple Americans living […]

The success of any campaign will get a boost when your technical and creative teams are in sync and truly collaborating. Much like the positive effect that aligning your sales and marketing departments can have on your bottom line through faster, more efficient sales cycles and better teamwork, aligning your design and technical teams will […]

Intelligent Demand is hosting a Meetup with VisitorCentric on March 21st at our building in the RiNo district of Denver. The details are below. Hope you can make it! MEETUP: The Simple Truth About Conversion Optimization & Testing Wednesday, March 21, 2012, 5:30 PM Hosted by Intelligent Demand and VisitorCentric @ The Laundry Building – […]

Senior Execs, You understand that luck isn't much of a strategy. You need marketing and sales to work together--to drive revenue. Forrester, Gartner, Aberdeen Group and Sirius Decisions all confirm that companies who invest in demand generation strategies achieve impressive results: