Saturday Night Live once did a skit in its heyday about the economic argument for using a Virtual Assistant.

Yes, that does seem somewhat far-fetched.

But here was the premise. A reporter was interviewing the Captain of a British Man-of-War during the late 1800s aboard a ship that was crowded with seaman slaving away at their incessant maritime chores.

The dialogue (as recollected 20 odd years later) proceeded thusly.

Reporter: Captain, tell me about your daily schedule.

Captain: Well, Madam, we sail for 1 hour and we do chores for 23 hours.

Reporter: But Captain, don’t you think you would travel further if you sailed for
23 hours and did chores for one hour.

Captain: Yes Madam, in the short-term you might be correct. But in the long
term, the men would miss their discipline.

How many hours do you as a small business owner spend sailing and how many hours do you as a small business owner spend doing chores on deck? If, as oftentimes happens, the chore hours are cutting into a large slice of the sailing hours, you will not be sailing very far or perhaps even for very long.

Small business owners succeed because they are outstanding at selling their “widget” to the marketplace. The hours spent marketing such widgets and the hours spent enhancing the infrastructure necessary to support the sales and production of such “widgets” are vital to the success of a small business.

So why are you entering data in to Quickbooks once a week? Why are you updating excel worksheets on a daily basis with production results? Why are you banging out content or blog entries for your website or Facebook or Twitter when you hate to write?

Do you get paid to sail or do you get paid to do the chores?

Take a look at a sample of the services that we are currently providing to our small business customers:

Money never sleeps! So, a finance company has engaged My Business Assistant to both solicit customer inquiries with our U.S.-based 24/7 Phone Support and to have one of our U.S.-based Virtual Assistants log these inquiries directly into the customers data base;Content is King! A webeneur who owns several e-commerce websites requires an abundance of new bi-weekly content in the form of descriptive product articles, snappy Facebook entries and pointed tweets. This customer has engaged My Business Assistant to provide Marketing Support with both U.S.-based and India-based content writers and social media experts;You are not a real business if you don’t have a website! An aspiring e-commerce retailer engaged My Business Assistant to “build” a website to his exacting specs and to provide back-linking services for SEO purposes. Our Website Support experts in India have created and now support a robust e-commerce platform that hosts a thriving website;

Make sure the debits equal the credits!A small real estate brokerage office has engaged My Business Assistant to update their Quickbooks on a weekly basis. Our U.S.-based Accounting Support experts bring their knowledge of small business bookkeeping and record keeping to this engagement.

Limit the time that you spend doing chores, place your hand on the tiller and spend more hours in the day under sail!

About the Author

Dave Otfinoski, CEO of My Business Assistant or “MBA”, has more than twenty-five years of executive, hands-on experience with small and mid-sized businesses. As CEO of MBA, Dave manages a team of experienced virtual assistants who have extensive expertise in the realms of small business operations, bookkeeping services, website design, SEO, content creation and call center operations. Outstanding client service and quality performance are the hallmarks of both My Business Assistant and the MBA team. We look forward to providing you with the Virtual Assistance that you may require to enhance your own business strategies. Please feel free to contact us at http://www.MyBusinessAssistant.com or call us at 800.993.9622 with any questions or inquiries that you may have.

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