ya i know, but hopefully each time you send a mailing your getting some kind of return?

You should be getting a return, but getting customers costs money… lots. You can stimulate a better return with a better offer. You will need to compel them to try your service (or at least get a FREE quote).

Almost every restaurant has coupons, even high end. I have tried countless restaurants exclusively because of a coupon. A lot of which I now go back to again and again.

It costs to get a good customer and it’s cheap to keep them…

You may not need to send 4 mailings to raise the response rate. It is much like fliers. How many people on here pass out fliers to an area over and over and over, then finally they call? They usually say “I have never seen your fliers before” :eek: