The Futuristic Vision / Promotional Package

THE FUTURISTIC VISION

PROMOTIONAL PACKAGE FOR CONFERENCETYPOGRAPHY | VISUAL DESIGN

ObjectiveThe objective of this project is to simplify the advanced technology concept of holograms and make it accessible to a broad audience. All deliverables must help the audience to understand the content of the conference.

APPROACHEvolving technology seems to be a burden for older generations to understand. Therefore, historical events have been used to attract an older audience, as well as maintain the younger, more tech savvy audience. To bridge the gap between the historical and technological, both contemporary and modern slab serifs have been used.

DETAIL / The image in the book can be seen in 3 dimensional if you use the 3D red/cyan glasses

PROCESS / the process to overcome the poster for the conference. Hence, It has to be cohesive with the conference's catalog, as well as the motion graphic and the badge for the visitors.