2014 Cone Communications Recycling in the Home Survey

There are several key barriers to expanding recycling in the home, including the lack of room-specific recycling bins and clear product labeling, according to the 2014 Cone Communications Recycling in the Home Survey, in partnership with the Johnson & Johnson Family of Consumer Companies as part of its Care To Recycle program.

72% of consumers consistently recycle in the home, but despite a genuine concern for the environment, only about half do so in rooms beyond the kitchen

42% cite concern for the environment as the primary reason they recycle