How Do They Find Camp-California?

Our users are campers … they are looking for places to camp while they enjoy California. They participate in organic searches thru Google or Yahoo, using key words like “campgrounds in california;” “california camping;” “california campgrounds;” “rv parks california.” These terms all lead to Camp-California.com in top-ranked positions.

200,000 annual copies of the Camper’s Guide to California are in the hands of California campers and another 10,000+ digital copies are downloaded each year

Our motivation is to provide information that is relevant and accurate to campers, inspiration along with satisfaction and peace that a vacation plan is secure.

Inspiration

As the official camping guide & website for California, editorial content is driving California’s camping consumers to businesses.

Camp-California! publications provide inspiration to campers and are a smart place to promote your content. Inspiration is key. Whether the topic is about exploring California’s iconic coastline, historical landmarks, natural beauty, charming towns, or major cities, the goal is to inspire campers to enjoy the outdoors. Your sponsored editorial content can draw campers to your destination, activity or business.

Camp-California.com Demographics

1 million page views a year

84% of visitors are from organic searches

50% of visitors are looking for a California campground

40% of visitors are exploring things to see and do while traveling California

Age:

21-30: 10.9%

31-40: 24.5%

41-50: 26.3%

51-60: 24.8%

61-70: 9.9%

Household Income:

Less than $50K: 18.3%

$50K-$75K: 23.6%

$75K+-$100K: 27.8%

$100K+-$150K: 17.5%

$150K+: 12.8%

For a media kit, contact our sales team Dyana Kelley or Becca Sipe at 530-885-1624 or by email at [email protected]