Nominate a family in need of toys for Christmas

Prime Commercial Lending will continue its Secret Santa tradition by donating $5,000 to needy families in the Capital Region this holiday season. The local commercial finance company will give 10 families $500 Toys ‘R’ Us gift cards.

“I hope this money will help make the holidays a little brighter for families in our area who need it the most,” said Kris Roglieri, President and Founder of Prime Commercial Lending. “Many of our friends and neighbors go through financial ups and downs, and worry about being able to buy gifts for their kids. This is our way of making sure these kids can wake up Christmas morning with surprises under the tree.”

The public is encouraged to nominate a family in need by sending a brief explanation to giveback@primecommerciallending.com. Any family or single parent who has encountered a recent hardship that has children is eligible and will be considered.

All entries should be submitted by Wednesday (Dec. 5), and the five families selected will receive their gifts Friday (Dec. 7).