By adopting some free Google tools, you will automatically be more strategic and effective in your online publishing – these are big boasts. Below are three quick reasons why I think this claim holds up.

Over the years I have created dozens of email signup forms, to help organizations build their email lists of supporters. Often people want to ask the subscriber to give every last detail of their personal information: full name, address, phone…

We’ve been running the Blogging for People Who Should workshop for a year now, and have taught a lot of people the basics of spreading the word online about the work they do. Now we’re delivering the first online version…

I had the pleasure of presenting at the My Charity Connects conference here in Toronto. Put on by Canada Helps, it brings together about 300 people who work in the not-for-profit sector to learn about communicating and collaborating effectively online.…

One of the unexpected joys of running the weeknight workshop series “Blogging for People Who Should” is getting to sample some fun cheeses. On my way to work on workshop days, I walk through Kensington Market and pick up some…

This weekend more than 30 people came together over two days to learn more about, work with and improve some free open source tools for running online campaigns in Canada. There aren’t a lot of website tools for organizations in…

There are a lot of interesting campaigns with online components happening here in Toronto at the municipal level, including this recent amazing victory for a more beautiful city. Campaigns like this could be even more effective if they had simple…

This course is designed for anyone with an important story to tell: activists trying to change the world, filmmakers and authors with stirring stories to share, independent consultants whose work makes positive contributions to social change, anyone doing inspiring works that they want the world to know about.