Santa Ana, CA. – Relief Pod International, winner of three SEMA Best New Product Awards in 2011 and 2012, will introduce its revolutionary new line of smart safety kits and accessories at SEMA 2013 in Las Vegas. New this year is the streamlined Roadside Safety Kit, the next generation of the SEMA award winner for 2012. “We’ve made our popular Roadside Safety Kit even smarter,” says Relief Pod CEO Debbie Coleman. “It’s more compact and efficient than ever and now comes in black and tech grey to blend easily with most car interiors.” Also new this year is the ultra-compact Active Safety Kit, which contains first-aid items and safety tools and is sized to fit in a car’s glove compartment. “I’m very excited to introduce the Active Safety Kit,” says Coleman. “It’s small enough to carry with you in a bag, or even a pocket, so you will always have a bandage when you need one.”

Roadside safety is an important concern for Coleman and the Relief Pod team. “According to the Center for Disease Control, 47,000 pedestrians were killed by motor vehicles in the U.S. between 2001 and 2010,” notes Coleman. “Many lives might have been saved if each pedestrian wore a reflective safety vest to help them stay visible. Motorists can also stay safer by wearing a reflective vest during roadside emergencies. Some European countries already require motorists to wear a vest and have a safety triangle in place when stopped on the side of the road. Relief Pod is at the forefront of bringing an awareness of this new level of safety to the American public to help reduce roadside fatalities.”

In addition to the new Roadside kits, Relief Pod will also introduce its new line of smart products to protect and organize electronic devices and cords, including the compact, organized Smart Tech Case and the innovative Touch-Sensitive Smart Pouch. “The transparent, touch-sensitive material of the Smart Pouches enables you to use your touch-screen devices while stored safely inside,” says Coleman. “We spent two years developing these products to make them simple and very usable for active lifestyles. They are designed to protect any size tablet, e-reader, smartphone, and ear buds from water, sand, dirt, and spills—ideal when your little ones handle your electronics. Just place your item in its pouch and zip it closed.”

About Relief Pod:

Relief Pod designs and manufactures innovative, smart products for a safe lifestyle. Our revolutionary line of safety kits for car, home, work, travel, and outdoors organize first-aid and safety items in compact kits that are easy to store and to carry. Our ultra-compact Active Safety line features kits that fit in your pocket, bag, or backpack. Everyday Safety Kits keep must-have first-aid and safety items in one convenient place that’s easy to access at home or on the go, and Emergency Kits equip you for larger disasters. Relief Pod’s signature color-coded sections and clear individual pockets give you quick access to everything: red for first aid, yellow for tools, blue for food and water, and green for sanitary. Relief Pod also creates Smart Accessories that include our streamlined Smart Tech Case to keep all of your electronic devices and cords organized, Touch Sensitive Zip Pouches to protect your mobile devices from the elements, and our stylish Ripstop Nylon Totes that are rugged enough for daily use.