LeBron James had significant input in 'The Land' jerseys

Nike officially announced their full run of City Edition jerseys for all 30 NBA teams on Wednesday morning. In the announcement came some new, hi-res images of the Cavs City Edition’s that have ‘The Land’ across the chest.

And unsurprisingly, given that he’s Nike’s No. 1 employee, LeBron James has a significant amount of input in the design of the jerseys. James was asked about the jerseys on Wednesday.

LeBron had significant input in CLE’s new “The Land” uni. He told me he’s confident that once fans get over the initial surprise and see the Cavs wear them in games, they will become a popular alternative look. “The internet always hates on something different at first,” he said.

As we wrote when some images leaked Tuesday, the presence of black on the jersey is the most notable. James said earlier this season when the Cavs came out in their black jerseys that black will always be a part of the franchise since its what they wore when they came back from 3-1 against the Warriors.

Also, James is a fond user of ‘The Land’ as well. So the notes of LeBron are all over the jersey, but now he’s confirmed all the clues. And also provided a good rule for people on the internet to remember.

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