The first lawsuit has been filed against Georgia that challenges their decision to reject certain personalized license plates after a man was denied three different requests for plates that expressed his sexual orientation. WXIA's Kevin Rowson reports.

By Vignesh Ramachandran, Staff Writer, NBC News

A Georgia man is suing the state's driver services department, saying it violated his constitutional rights by denying his application for a vanity license plate reading: "4GAYLIB," "GAYPWR" or "GAYGUY."

Atlanta resident James Cyrus Gilbert told The Atlanta Journal-Constitution he was not asking for something "vulgar or over the top" when he made the request in his vanity plate application. These three combinations are on a list banned by Georgia, the newspaper reported. However, the state has reportedly approved plates with some political or religious expressions in the past.

"Denying someone the right to put gay on their tag, that’s political," Gilbert told the Journal-Constitution. "If I want I could get a tag that said straight man, but because it had gay on it, it’s not available."

The lawsuit, filed against the commissioner of the Georgia Department of Driver Services, seeks approval for the requested vanity plate, nominal damages and attorney fees, as well as a court order saying the state regulation for vanity plates is unconstitutional, the newspaper reported.

States around the country issue personalized "vanity plates" for additional costs, but they generally must meet various guidelines. Residents in Georgia can indicate three combination choices on the state's "prestige license plate" application and must describe the meaning of each.

In 2009, a Colorado woman who said she was a vegan was denied the vanity plate, "ILVTOFU," The Associated Press reported. But in that case, officials claimed the letters could be misinterpreted.