POSSIBLE uses Google Surveys 360 to learn what people want from the internet

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Discovering what the internet really means to people

When the NCTA, a trade association that represents the cable industries, wanted to find out what people’s relationship with the internet looked like, it turned to POSSIBLE, a creative agency in New York. Using Google Surveys 360, POSSIBLE was able to put insights to the test, validate strategies, and answer the question: What does the internet really mean to people?