~ Can Speak.

On Wheels & Gendercoding

I’ve heard it said that “little boys just love things with wheels”, as though it makes any sense at all that one gender would have an inherent predisposition towards a particular human invention. In defence of this argument, people usually point to things like Hot Wheels, the Cars movie – all these films and franchises that little boys clearly love, as though the fact that many girls also like these things is merely incidental.

Here’s the other side of it: can you name a single TV show, game or toy line whose wheeled characters are predominantly female? No? Me neither. Plenty have one or two female characters, but every example I can think of is male-dominated, their merchandise sold and marketed almost exclusively in the boys’ aisle of the toy store.

But imagine, for a moment, that this wasn’t the case. Imagine we suddenly saw a glut of anthropomorphised…