Hats

In 1946 the dream of two men became a reality. Borge Gabrielsson, President of Astra Pharmaceutical Company in Sweden, and Martin Matsbo, the famous Swedish racer, introduced the world to revolutionary Cross Country waxes under the name SWIX

Swix Hat

Swix Hat: In 1946 the dream of two men became a reality. Borge Gabrielsson, President of Astra Pharmaceutical Company in Sweden, and Martin Matsbo, the famous Swedish racer, introduced the world to revolutionary Cross Country waxes under the name SWIX

Swix Hat: introduced the world to revolutionary Cross Country waxes under the name SWIX. What made the waxes different from traditional waxes was that they were scientifically formulated from synthetic raw material rather than natural occurring ingredients such as bees wax, tar, pine resin, fats and oils that were varying greatly in quality and difficult to duplicate in production.

Swix Hat: They were also the first color-coded waxes: red, blue and green.

Swix Hat:In 1949 Swix expanded by developing a line of glide wax for alpine skiing, and eventually in 1987 introduced a revolutionary wax for all disciplines called Cera F that certainly is the most successful single racing wax in ski history!

Swix Hat:In 1992 Swix introduced the CERA SYSTEM, as a total glide wax concept, consolidating the leading position of SWIX in all Ski Disciplines.