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Aditya alias Adi (Madhavan) is a cosmopolitan guy whose life
revolves around fags, beer, fast cars and babes. Ganga (Jyotika)
is a village belle, who has passed her +2 with state second
rank. The parents of Adi and Ganga decide to unite the two
in wedlock.

Adi
wants to enjoy his city-slicker life. Ganga wants to do future
studies and become an engineer. Ganga and Adi unite together
and mastermind plans to sabotage the wedding. To their chagrin,
all their plans go haywire. It's wedding time now. When they
realize that they are about to get married and they are going
to stay together forever, they start reacting positively to
each other and come to the reality of accepting the marriage.

A
misunderstanding caused by an unrelated person creates riots
in the wedding party and the respective parents of 'about-to-be-wedded'
couple calls off the marriage. The boy goes back to city to
enjoy his favorite pastime. The girl joins an engineering
college to realize her goal. There they meet again, as friends.
The friendship blossoms into love. As these birds are in love,
their parents are at loggerheads.

Will
Adi and Ganga ever experience the 'sound of marriage' - Dum
Dum Dum again? You should watch this sensuously essayed luscious
love poem unveil on the silver screen amidst the mellifluous
music of Karthik Raja yourself to enjoy the experience.

Performances:

Artists:

Madhavan:
All the best actors in this world need to have big expressive
eyes. Madhavan can speak with his eyes and communicate the
untold dialogues through his smile. He has done the action
which 'just right' for his character.

Jyotika:
You will fall in love with the character of Jyotika in this
film. And her subtle expressions have added tremendous value
to the film. The heroines in Tamil field are known for their
loud expressions and over action. Jyotika proves to be an
exception in this film. Jyotika and Madhavan pair is complementary.

Technical
Departments:

Screenplay:
This age-old story is made into an entertaining film. Thanks
to the screenplay provided by the genius Mani Ratnam. The
screenplay of the film is having the texture of Mani Ratnam's
love stories ranging from Geetanjali to Sakhi. He projected
the naivety of heroine and the vulnerability of hero with
a recklessness attitude running in the characters all the
time.

Direction:
Mani Ratnam used to feel sad that none of his protégés
are performing well as successful directors. Hence, he has
taken the onus of story and screenplay for this film and produced
it with his dearest protégé Perumal. Perumal
has done an excellent job. And it's a laudable effort for
any first-timer. You often forget Perumal and visualize the
Mani Ratnam style of film making in all the scenes.

Photography:
Ramji, a protégé of PC Sreeram, made his debut
through this film as cinematographer. There are no filters
used in this film, which is contrast to Mani Ratnam's style.
Mani Ratnam had excessive usage of filters for his films since
Dalapathi. The way luster greenery canned for Dum Dum Dum
is simply superb.

Music:
Karthik, the elder son of Ilaya Raja, scored music for this
film. Songs and Background music is another main asset for
this musical love story. All the songs are very good. And
watching Jyotika dancing for Karthik Raja tunes in Brinda's
choreography is a real treat to eyes and ears. Some times,
the background music dominated the dialogues and you need
to be in all you ears to listen a few dialogues.

Production:
This production values for this film are rich and are of Mani
Ratnam's standards.

Analysis:
The first half of the film is taken in village background
and second half is taken in city. If you compare, the first
half scores over the second half. Dum Dum Dum has rich technical
values. You enjoy the flavor of the film though the narrative
of this film goes on a slow pace. Watching this film is like
sipping the vintage Russian vodka and it takes time to get
on you. The drawback of this film is that it does not have
mass appeal and it is aimed the educated and suave movie lovers.
It might not find place in B and C centers. But in A centers,
it going to make the viewers, especially youth, go Dum Dum
Dum about it!