Who would pay
$7 for
an ordinary
bar of soap?

Because it’s no ordinary bar. It’s a glycerin bar that conditions and moisturizes as it cleanses your entire body. (And Preferred Customers receive a 37% discount!)

From the lather, to the scent, to the way your skin feels hours later, The Gold Bar is unique in a myriad of ways. Unlike soap, it leaves no slimy residue. It rinses clean for healthy, refreshed skin. You will not believe it until you experience it yourself.

A world-class bath bar.

From the beginning, The Gold Bar has been in a class of its own. No other bar compares.The Gold Bar was introduced as the most lavish body bar on the market—and its legacy continues.

Over 30 million bars have already been sold, and its popularity is growing every day.