Present strategies for closing the gap to reliably engage current and prospective members

Determine the right media mix, and provide data to maximize the impact of your communications investment

Build a Better Member Survey

Conducting surveys regularly is an important step to understanding who your members are and what’s important to them. But knowing how to properly launch a survey from start to finish — including implementation from those survey results — is often where associations fall flat.

If you want to receive meaningful feedback to make meaningful changes to your programs, follow the best practices outlined in our “Build a Better Member Survey” infographic.