Environmental author and speaker Diane MacEachern offers this simple but revolutionary message: the fastest, most effective way to change the industries that pollute the planet is to mobilize the most powerful consumer force in the worldówomen. In this empowering, enlightening book, she shows how women can harness the power of their purse and shift their spending to commodities that have the greatest environmental benefit. MacEachern targets 20 commoditiesócars, cosmetics, coffee, food, paper products, appliances, and moreówhere women's dollars can make a dramatic difference, and provides easy-to-follow guidelines.