Google Traffic Estimator

Google Ad Preview Tool

When you search for your ad multiple times on Google, it can affect ad performance by showing your ad too many times without being clicked on, so use the ad preview tool. This tool will show you exactly which ads are appearing for your keywords in any given location, including your own ad, without affecting your quality score.

I had the opportunity to chat with Seth Godin yesterday for a little while. The author of Permission Marketing, Unleashing the Idea Virus and Small Is The New Big was in Rochester to speak with members of the Rochester Chapter of the American Marketing Association (RAMA). He’s a down-to-earth and genuinely nice guy…I think the word, “authentic” would best describe him. We talked about word-of-mouth marketing, blogs, and the influence that blogging has on the behavior and emotions of its readers. He’s got this uncanny way of telling you things that you already know…but in a way that gets you totally stoked up and ready to to move the bar higher. It was a great time and I appreciate that my employer, Innovative Solutions, sponsored the event.