Advertisement

Electronic Entertainment Expo

Information:The first E3 was conceived by IDG's Infotainment World and co-founded by the Interactive Digital Software Association (now the ESA). It coincided with a new generation of consoles, the release of the Sega Saturn, and announcements of the upcoming PlayStation, Virtual Boy and Neo-Geo CD. Although specifications for the Nintendo Ultra 64 (later renamed Nintendo 64) were released, no hardware was displayed. According to Eliot Minsker, chairman and CEO of Knowledge Industry Publications (which produced and promoted the show with Infotainment World), "Retailers have pointed to the need for an interpretive event that will help them make smarter buying decisions by interacting with a wide range of publishers, vendors, industry influentials, and opinion leaders in a focused show setting."