Promo assault yields marginal ratings gains

By Anthony Crupi on Feb. 5, 2013 - 4:27 PM EST

CBS failed to capitalize on the promotional muscle of the Super Bowl, as Monday night’s prime-time lineup showed very little growth versus the most recent Monday roster of first-run episodes.
According…

CBS' Les Moonves eyes double-digit upfront hikes

By Anthony Crupi on Feb. 29, 2012 - 2:51 PM EST

Les Moonves on Wednesday told investors that CBS is gearing up for another lucrative upfront market, predicting that the top-rated broadcast network will land double-digit pricing increases versus its already…