Cheetos Popcorn Packaging

structural packaging design & development

Frito-Lay® entrusted their design-partner, Product Ventures to create a new container for their latest offering, Cheetos® Popcorn! Through an exclusive release with Regal Cinemas, Cheetos Popcorn is now available at select Regal Cinemas nationwide and may become a permanent offering based upon its overwhelming fan’s reaction when it debuted.