Solutions

Data Enhancement

Connext Digital is the industry leader in first and third party data enhancement. Our unique data repository intelligently combines the best attributes of the largest, most accurate and most comprehensive databases in the world. Make your client and prospect databases more intelligent and actionable by enhancing it with Connext Digital’s wealth of consumer and B2B data.

• Create more accurate targeted marketing programs • Identify the characteristics of your best customers and focus sales efforts on similar prospects • Identify cross-sell and up-sell opportunities to your current clients • Increase ROI by sending the right message to the right person at right time across all channels.

App Installation Data

Utilizing user application installations allows marketers to get a full view of consumer behaviors and intent or likelihood to purchase. In today’s day and age, having a full 360-degree view of a consumers’ behaviors is imperative to a successful marketing campaign.

The collection of app install data happens when a user downloads an app to their mobile device or tablet. After a thorough on-boarding and opt-in process, those id’s are then placed in a database for a variety of uses. Device Id’s are matched to our Consumer Database to have a deeper learning of an individual across multiple devices. Access to this data allows for a true multi-channel marketing program targeting the same person wherever they are, mobile, tablet, desktop, social, etc.