Adweek has published an article that states that Nintendo is courting numerous large media firms to provide content distribution partnerships for Wii U. Nintendo is apparently trying to take a leaf out of Microsoft’s book and provide gamers with a rich multimedia experience using Wii U.

According to the sites sources Nintendo executives arranged meetings with “a select number of top content companies” during this years CES. The companies included Cable networks and Web video producers. One source even said that Nintendo had begun talks with Comcast to become a cable TV distribution. Another source did conclude that “this is very preliminary, it could go nowhere.”