The next BriefingsDirect Voice of the Customer digital transformation case study highlights how newly combined Finnish national gaming company, Veikkaus, is managing a complex merger process while also bringing more of a digital advantage to both its operations and business model. We'll explore how Veikkaus uses a power big-dataanalytics platform to respond rapidly to the challenges of digitization.

To learn how a culture of IT innovation is helping to establish a single wholly nationally-owned company to operate gaming and gambling in Finland, we're joined by Harri Räsänen, Information and Communications Technology Architect at Veikkaus in Helsinki. The discussion is moderated by BriefingsDirect'sDana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect Voice of the Customer digital transformation case study highlights how World Wide Technology, known as WWT, in St. Louis, found itself with a very serious yet somehow very common problem -- users simply couldn’t find relevant company content.

We'll explore how WWT reached deep into its applications, data, and content to rapidly and efficiently create a powerful Google-like, pan-enterprise search capability. Not only does it search better and empower users, the powerful internal index sets the stage for expanded capabilities using advanced analytics to engender a more productive and proactive digital business culture.

Whereas George Jetson of the 1960s cartoon portrayed a world of household robots, flying cars, and push-button corporate jobs -- the 2017 procurement landscape has its own impressive retinue of decision bots, automated processes, and data-driven insights.

We won’t need to wait long for this vision of futuristic business to arrive. As we enter 2017, applied intelligence derived from entirely new data analysis benefits has redefined productivity and provided business leaders with unprecedented tools for managing procurement, supply chains, and continuity risks.

The next BriefingsDirect Voice of the Customer digital transformation case study explores how linen services industry leader AmeriPride Services uses big data to gain a competitive and comprehensive overview of its operations, finances and culture.

We’ll explore how improved data analytics allows for disparate company divisions and organizations to come under a single umbrella -- to become more aligned -- and to act as a whole greater than the sum of the parts. This is truly the path to a digital business.

The next BriefingsDirect Voice of the Customer digital transformation case study explores how -- in an era when cybersecurity attacks are on the rise and enterprises and governments are increasingly vulnerable -- new data intelligence capabilities are being brought to the edge to provide better data loss prevention (DLP).

To learn how data recognition technology supports network and endpoint forensic insights for enhanced security and control, we're joined by Marcus Brown, Vice President of Corporate Business Development for Digital Guardian. The discussion is moderated by BriefingsDirect'sDana Gardner, Principal Analyst at Interarbor Solutions.

We'll learn how BlueLabs relies on high-performing analytics platforms that allow a democratization of querying, of opening the value of vast data resources to discretely identify more of those in the need to know.

Here to describe how big data is being used creatively by contemporary political organizations for two-way voter engagement, we're joined by Erek Dyskant Co-Founder and Vice President of Impact at BlueLabs Analytics in Washington. The discussion is moderated by BriefingsDirect'sDana Gardner, Principal Analyst at Interarbor Solutions.

As government agencies move to the public cloud computing model, the use of more than one public cloud provider can offer economic benefits by a competition and choice. But are the public clouds standardized efficiently for true interoperability, and can the large government contracts in the offing for cloud providers have an impact on the level of maturity around standardization?

The next BriefingsDirect Voice of the Customer security transformation discussion explores how home-maintenance repair and services provider ServiceMaster develops applications with a security-minded focus as a DevOps benefit.

To learn how security technology leads to posture maturity and DevOps business benefits, we're joined by Jennifer Cole, Chief Information Security Officer and Vice President of IT, Information Security, and Governance for ServiceMaster in Memphis, Tennessee, and Ashish Kuthiala, Senior Director of Marketing and Strategy at Hewlett Packard Enterprise DevOps. The discussion is moderated by BriefingsDirect'sDana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect Voice of the Customer digital transformation case study explores how powerful and diverse financial information is newly and uniquely delivered to the ubiquitous Excel spreadsheet edge.

We'll explore how HTI Labs in London provides the means and governance with its Schematiq tool to bring critical data services to the interface users want. By leveraging the best of instant cloud-delivered data with spreadsheets, Schematiq democratizes end-user empowerment while providing powerful new ways to harness and access complex information.

The next BriefingsDirect Voice of the Customer performance engineering case study discussion examines how JetBlue Airways in New York uses virtual environments to reduce software development costs, centralize performance testing, and create a climate for continuous integration and real-time monitoring of mobile applications.

We'll now hear how JetBlue cultivated a DevOps model by including advanced performance feedback in the continuous integration process to enable greater customer and workforce productivity.

To describe how efficient performance engineering has reduced testing, hardware and maintenance costs by as much as 60 percent, we're joined by Mohammed Mahmud, the Senior Software Performance Engineer at JetBlue Airways in New York. The discussion is moderated by BriefingsDirect'sDana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect innovation discussion focuses on how technology, data analysis, and digital networks are transforming procurement and the source-to-pay process as we know it. We’ll also discuss what it takes to do procurement well in this new era of business networks.

Far beyond just automating tasks and transactions, procurement today is a strategic function that demands an integrated, end-to-end approach built on deep insights and intelligence to drive informed source-to-pay decisions and actions that enable businesses to adopt a true business ecosystem-wide digital strategy.

And according to the findings of a benchmarking survey conducted by SAP Ariba, there are seven essential traits of modern procurement organizations that are driving this innovation and business transformation.

The next BriefingsDirect Voice of the Customer digital business transformation case study examines how Canadian nonprofit SOCAN faced digital disruption and fought back with a successful storage modernizing journey. We'll learn how adopting storage innovation allows for faster responses to end-user needs and opens the door to new business opportunities.

To describe how SOCAN gained a new competitive capability for its performance rights management business we're joined by Trevor Jackson, Director of IT Infrastructure for SOCAN, the Society of Composers, Authors and Music Publishers of Canada, based in Toronto. The discussion is moderated by BriefingsDirect'sDana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect Voice of the Customer digital business transformation case study highlights how Independent Health in Buffalo, New York has entered into a next phase of "strategic DevOps."

After a two-year drive to improve software development, speed to value, and improved user experience of customer service applications, Independent Health has further extended advanced testing benefits to ongoing apps production and ongoing performance monitoring.

Hear here how the reuse of proven performance scripts and replaying of synthetic transactions that mimic user experience have cut costs and gained early warning and trending insights into app behaviors and system status.

Here to describe how to attain such new strategic levels of DevOps benefits are Chris Trimper, Manager of Quality Assurance Engineering at Independent Health in Buffalo, New York, and Todd DeCapua, Senior Director of Technology and Product Innovation at CSC Digital Brand Services Division and former Chief Technology Evangelist at Hewlett Packard Enterprise (HPE). The discussion is moderated by BriefingsDirect'sDana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect Voice of the Customer digital business transformation case study examines how loyalty management innovator Aimia is modernizing, consolidating, and standardizing its global IT infrastructure.

As a result of rapid growth and myriad acquisitions, Montreal-based Aimia is in a leapfrog mode -- modernizing applications, consolidating data centers, and adopting industry standard platforms. We'll now learn how improving end-user experiences and leveraging big data analytics helps IT organizations head off digital disruption and improve core operations and processes.

To describe how Aimia is entering a new era of strategic IT innovation, we're joined by André Hébert, Senior Vice President of Technology at Aimia in Montreal. The discussion is moderated by BriefingsDirect's Dana Gardner, Principal Analyst at Interarbor Solutions.

To describe new possibilities for exploiting cutting-edge IT infrastructure and big data analytics for potentially unprecedented healthcare benefits, we're joined by Dr. Liz Worthey, Director of Software Development and Informatics at the HudsonAlpha Institute for Biotechnology in Huntsville, Alabama. The discussion is moderated by BriefingsDirect'sDana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect cybersecurity innovation and transformation panel discussion explores how cloud security is rapidly advancing, and how enterprises can begin to innovate and prevail over digital disruption by increasingly using cloud-defined security.

We'll hear how a secure content collaboration services provider removes the notion of organizational boundaries so that businesses can better extend processes. And we'll hear how less boundaries and cloud-based security together support transformative business benefits.

We'll learn how scaling of customized IT infrastructure for a hosting organization in a multi-tenant environment benefits from flexibility of modern storage, unified management, and elastic hardware licensing. The result is the confidence that storage supply will always meet dynamic hybrid computing demand.

The next BriefingsDirect Voice of the Customer IT infrastructure thought leadership case study explores how Purdue University has created a strategic IT environment to support dynamic workload requirements.

We'll now hear how Purdue extended a research and development IT support infrastructure to provide a common and "operational credibility" approach to support myriad types of compute demands by end users and departments.

To explore how procurement has become strategic for UPS, we sat down with Jamie Dawson, Vice-President of UPS's Global Business Services Procurement Strategy in Atlanta. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect thought leadership panel discussion focuses on how expert user communities around technologies and solutions create powerful digital business improvements.

As an example, we will explore how the Citrix Technology Professionals Program, or CTPs as they are referred to, gives participants a larger say in essential strategy initiatives such as enabling mobile work styles.

The next BriefingsDirect business innovation thought leadership discussion focuses on how companies are exploiting technology advances in procurement and finance services to produce new types of productivity benefits.

We'll now hear from a procurement expert on how companies can better manage their finances and have tighter control over procurement processes and their supply chain networks. This business process innovation exchange comes to you in conjunction with the Tradeshift Innovation Day held in New York on June 22, 2016.

To learn more about how technology trends are driving innovation into invoicing and spend management, please welcome Joanna Martinez, Founder at Supply Chain Advisors and former Chief Procurement Officer at both Cushman and Wakefield and AllianceBernstein. She's based in New York. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect business innovation thought leadership discussion focuses on how new modes of buying and evaluating goods and services are disrupting business procurement.

We'll hear now from a leading industry analyst on how machine learning, cloud services, and artificial intelligence-enabled human agents are all combining to change the way that companies can order services, buy goods, and even hire employees and contractors. This business process innovation exchange comes to you in conjunction with the Tradeshift Innovation Day held in New York on June 22, 2016.

Here to share how security technology can lead to posture maturity -- and then ultimately to cultural transformation with many business benefits -- we're joined by Chris Gullett, Director of Information Assurance at Allegiant Air in Las Vegas. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect business innovation thought leadership discussion focuses on how companies are exploiting advances in procurement and finance services to produce new types of productivity benefits.

We'll now hear from a leading industry analyst on how more data, process integration, and analysis efficiencies of cloud computing are helping companies to better manage their finances in tighter collaboration with procurement and supply-chain networks. This business-process innovation exchange comes in conjunction with the Tradeshift Innovation Day held in New York on June 22, 2016.

This sweeping April 2016 law establishes a fundamental right to personal data protection for European Union (EU) citizens. It gives enterprises that hold personal data on any of these people just two years to reach privacy compliance -- or face stiff financial penalties.

But while organizations must work quickly to comply with GDPR, the strategic benefits of doing so could stretch far beyond data-privacy issues alone. Attaining a far stronger general security posture -- one that also provides a business competitive advantage -- may well be the more impactful implication.

We've assembled a panel of cybersecurity and legal experts to explore the new EU data privacy regulation and discuss ways that companies can begin to extend these needed compliance measures into essential business benefits.

We'll learn how Tapjoy’s data-driven business of serving 500 million global mobile users -- or more than 1.5 million add engagements per day, a data volume of a 120 terabytes -- runs with extreme efficiency.

To learn more about how high scale and complexity meets minimal labor for building user and advertiser loyalty we're joined by David Abercrombie, Principal Data Analytics Engineer at Tapjoy in San Francisco. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.

As enterprises and small to medium-sized businesses (SMBs) alike weigh the balance of apps and convenience with security -- a new dynamic is emerging. Security concerns increasingly dwarf other architecture considerations.

The next BriefingsDirect Voice of the Customer thought leadership discussion focuses on the burgeoning trends around DevOps and how that’s translating into new types of IT infrastructure that both developers and operators can take advantage of.

The next BriefingsDirect expert panel discussion examines the value and direction of The Open Group IT4IT initiative, a new reference architecture for managing IT to help business become digitally innovative.

IT4IT was a hot topic at The Open Group San Francisco 2016 conference in January. This panel, conducted live at the event, explores how the reference architecture grew out of a need at some of the world's biggest organizations to make their IT departments more responsive, more agile.

The next BriefingsDirect Voice of the Customer big-data case study discussion focuses on the Tower of Babel problem for disparate data, and explores how Alation manages multiple data types by employing machine learning and crowdsourcing.

To learn more about how enterprises and small companies alike can access more data for better analytics, please join Stephanie McReynolds, Vice-President of Marketing at Alation in Redwood City, California. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.

As more emphasis is placed on user experiences and the application of consumer-like processes in business-to-business (B2B) commerce, a softer side of software seems to be emerging. We'll now explore a new approach to design that emphasizes simple and intuitive process flows.

To learn more about leveraging big data in the social casino industry, we're pleased to welcome Jack Gudenkauf, Vice President of Big Data at Playtika in Santa Monica, California. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.

To learn how precise positioning in a store or resort – anywhere with WiFi – leads to fascinating new mobile business apps development and interactive user experience benefits, we're joined by Alvaro Garcia-Hoz, Founder and General Manager of Mobile Experience in Madrid. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect IT market analysis discussion explores
customer impacts to the global storage market now that the $67
billion Dell-EMC merger deal
appears imminent. The proposed merger, which also includes EMC’s majority control of
VMware, has been
controversial from the start.

A massive and complex financing apparatus, largely built on
private equity debt, undergirds the deal, with privately held
Dell taking over the
publicly traded EMC and VMware federation.
This largest IT vendor deal ever is expected to close sometime
between now and October 2016.

While EMC CEO and Chairman Joe Tucci has assured the
storage and IT infrastructure market that the mega deal means
business as usual, many observers, including analysts from Gartner, take
a different view.

We're now joined by two storage industry experts to explore how
consumers of storage infrastructure
can best prepare for the expected storage shockwaves from the
Dell takeover of EMC and VMware.

Key factors to improving both development speed and security
despite these new challenges include new levels of collaboration
and communication across formerly disparate teams -- from those who
design, to coders, to testers, and on to continuous monitoring
throughout operations. The result is security being integrated into
software design, even as the pressure builds to bring more apps to
market faster.

The
next BriefingsDirect technology
innovation thought leadership discussion examines new ways for
small businesses to make and manage the connections that matter to
them most using cloud-based networks to
bring intelligent buying and digital business benefits to any type
of company.

We'll learn how automation and ITSM-driven insights endow help desk personnel with more knowledge and provide a single point of support for end users, regardless of their needs while still catering to their preferred method of help.

The next BriefingsDirect expert panel discussion examines the value and direction of The Open Group IT4IT initiative, a new reference architecture for managing IT as a business.

IT4IT was a hot topic at The Open Group San Francisco 2016 conference in January, and the enterprise architect and IT leader attendees examined it from a variety of different angles. This panel, conducted live at the event, elevates the IT4IT discussion to the level of enabling digital business value.

To learn more about leveraging big data in the e-commerce space, please join Chris Bohn aka “CB,” a Senior Data Engineer at Etsy, based in Brooklyn, New York. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect expert panel discussion examines the illustrious 20-year history of the UNIX operating system environment as an industry-wide and global standard success story.

It's not often that you reach a multi-decade anniversary in information technology, especially where the technology's relevance remains so high and the promise of more innovation and value is so needed and promising.

The next BriefingsDirect business innovation thought leadership discussion focuses on how digital payments are catching on for many more companies in the business world following the popularity of services like Apple Pay in the consumer world.

We'll now explore how digital payment solutions are changing the game for small companies like 487 Consulting Services, which is seeing faster and simpler payments using AribaPay. And we will hear more about how B2B digital payment services like AribaPay are expanding around the globe.

The next BriefingsDirect technology innovation thought leadership discussion focuses on how major new trends in technology are translating into disruption, and for the innovative business -- opportunity.

From invisible robots, to drones as data servers -- from virtual reality to driverless cars -- technology innovation is faster than ever, impacting us everywhere, broadening our knowledge, and newly augmenting processes and commerce. We'll now explore the ways that these technology innovations translate into business impacts, and how consumers and suppliers of services and goods can best prepare.

The next BriefingsDirectDevOps innovator case study discussion explores how Hewlett Packard Enterprise’s (HPE's) internal engineering and IT organizations are exploiting the values and benefits of DevOps methods and practices.

To help us better understand how DevOps significantly aids in the task of product and technology development, please welcome James Chen, Vice President of Product Development and Engineering at HPE. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect business transformation innovator case study discussion explores the impact and experience of using Internet of Things (IoT) technologies together with big data analysis to better control and manage a burgeoning transportation agency in New Zealand.

The next BriefingsDirect business innovation thought leadership discussion focuses on building a modern marketing organization. Marketing today is a different game. Today’s buyers are more connected and informed than ever, and that’s creating major upheaval in the way companies promote their brands.

Social media and business networks have taken the lead in shaping perceptions about brands, products, and companies -- and savvy businesses are embracing these new channels and technologies both to increase their brand awareness and to drive sales.

The next BriefingsDirect innovation thought leadership discussion focuses on the rise of business networks and how that requires new models of busing and selling as well as new ways of discovering and relating to customers and partners.

All things being equal, the companies that best leverage this data-driven innovation and these business network effects will surely win in their markets. We’re joined by two experts to discuss the future of enterprise software and the role that business networks will play in creating new models for sustained success.

The next BriefingsDirectbig-data use case discussion explores how technology providers have teamed as an ecosystem to deliver new dynamic and rapid analysis capabilities to the retail industry.

We’ll explore how the Extreme Apps for Retail initiative places new knowledge in the hands of on-site sellers -- to the customized benefit of shoppers at the very point of sales and in real time.

By leveraging power of SAP HANA big-data software infrastructure, Hewlett Packard Enterprise (HPE) hardware, and Capgemini targeted analysis and intelligence, these Extreme Apps are designed to make the physical retail experience king by leveraging the best of online assets – all brought to enhance the user experience at the mobile edge.

The next BriefingsDirect technology innovation thought leadership discussion focuses on advancements in business applications and the modern infrastructure that supports them, and what that combination portends for the future.

As we enter 2016, the power of business networks is combining with advanced platforms and mobile synergy to change the very nature of business and commerce. We’ll now explore the innovations that companies can expect -- and how that creates new abilities and instant insights -- and how companies can, in turn, create new business value and better ways to reach and serve their customers.

The next BriefingsDirect big-data use case discussion examines how the non-profit New York Genome Center manages and analyzes up to 12 terabytes of data generated each day from its genome sequence appliances. We’ll learn how a swift, cost efficient, and accessible big-data analytics platform supports the drive to better diagnose disease and develop more effective medical treatments.

To hear how genome analysis pioneers exploit vast data outputs to speedily correlate for time-sensitive research, please join our guest, Toby Bloom, Deputy Scientific Director for Informatics at the New York Genome Center in New York City. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect business innovation thought leadership discussion focuses on the heightened role and impact of procurement as a strategic business force.

We'll explore how intelligent procurement is rapidly transforming from an emphasis on cost savings to creating new business value and enabling supplier innovations.

As the so-called digital enterprise adapts to a world of increased collaboration, data access, and business networks, procurement leaders can have a much bigger impact, both inside and outside of their companies.

The next BriefingsDirect thought leadership interview explores a new user group being formed around TOGAF, The Open Group standard, and how this group will further foster the practical use of TOGAF for effective and practical business transformation.

To learn more about the grassroots ecosystem building around transformational EA, we're joined by the President and CEO of The Open Group, Steve Nunn. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.

The next BriefingsDirect big-data use case leadership discussion explores how retail luxury goods market analysis provider Sky I.T. Group has upped its game to provide more buyer behavior analysis faster -- and with more user depth.

Learn how Sky I.T. changed its data analysis platform infrastructure -- and why that has helped solve its challenges around data variety, velocity, and volume -- to make better insights available to the luxury retail marketplace.

The next BriefingsDirect analyst thought leadership discussion explores the pitfalls and payoffs of DevOps adoption -- with an emphasis on the developer perspective.

We're joined by two prominent IT industry analysts, the founders of RedMonk, to unpack the often tricky path to DevOps and to explore how enterprises can find ways to make pan-IT collaboration a rule, not an exception.

With that, please join me in welcoming James Governor, Founder and Principal Analyst at RedMonk, and he is based in London, and Stephen O'Grady, also Founder and Principal Analyst at RedMonk, and he is based in Portland, Maine. The discussion is moderated by Dana Gardner, Principal Analyst at Interarbor Solutions.