Retail and Restaurants

Winning Hearts, Minds and Wallets

We craft the stories and experiences that keep retail brands and restaurants top of mind with consumers.

We have extensive experience driving all aspects of retail and restaurant public relations programs. From working with national brands to help drive awareness of their entrance into new markets to elevating the profile of local establishments through unique and engaging campaigns, Identity has the knowledge and expertise to raise your brand’s profile.

As a retail PR agency representing retail and restaurant brands and concepts, we have built unparalleled relationships with local, regional and national consumer, business, food and lifestyle journalists, as well as hundreds of online influencers and electronic publications. Our process for generating credible and meaningful media coverage and social media awareness is driven by our creativity, your differentiators and our combined ability to generate measurable results.

Who We Work With

We’ve greatly increased the visibility of our company through their strong and consistent media outreach. Coupled with their expertise on social media strategies and event execution, they’ve become a critical partner to our internal marketing team in delivering success. Their work has led to measurable sales within our brands.

— Mark Schostak, Executive Chairman, Team Schostak Family Restaurants

Our Work In Action

SEA LIFE Michigan

SEA LIFE MICHIGAN AQUARIUM OPENS WITH A SPLASH

Merlin Entertainments needed a Michigan-based communications agency to introduce the SEA LIFE brand to the Southeast Michigan community, to tell the brand’s story in a compelling, relatable way that built excitement, and to inspire the community to purchase tickets in advance of the grand opening on January 29, 2015. Get the whole story

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Identity is an award-winning integrated public relations firm driving strategic communications programs for a diverse portfolio of clients in Detroit, the state of Michigan and across the United States.