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The Goal:

The world's best casual shoe to offer adaptable comfort for a better quality of life.

The Result:

The all-new Pika

When we set out to design the Pika casual shoe, we did not expect to redefine casual shoes. Featuring our legendary KURUSOLE™ technology, the Pika gives you superior stability and support. This powerful technology literally adapts and flexes to your foot with every step. Additionally, our signature ULTIMATE INSOLES™ use heat-reactive foam that use your body heat to custom mold to your feet. This gives you superior shock absorption and custom arch support uniquely tailored to your foot shape.

Pika is the Finnish word for quick or fast, and the adaptable comfort promised by the all-new Pika casual shoe helps you avoid foot health issues.Whether you need the perfect shoe for casual Fridays, or something to keep you going throughout the day, the Pika gives you added mobility for true happiness.

Feel good, all-day.

Reasons you'll love the Pika:

Updated Fit - with a fit specially designed for a casual shoe, the Pika combines smart design and a slim-fit collar for a perfect fit

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Technology

Technology

Adaptable Comfort

KURUSOLE™ is the most powerful technology ever for a casual shoe. By flexing with every step, KURUSOLE™ literally shapes itself to your feet. By keeping your natural fat pad under your heel bone, it is like a hug and soft pillow on your feet with every step.

Technology for Contentment

The Power of Three

The groundbreaking KURUSOLE™ sets the new standard for the world's most comfortable shoe. But we didn't stop there. We combine the powerful KURUSOLE™ with other technologies to delivre a powerful system that is healthier for your feet so you have more energy to feel good.