You don't see the NFL using the word "clutch" in November as kind of odd?

Peyton Manning was hung upside down because he couldn't win in January, despite having monster regular seasons.

They're just jumping the gun and I thought Patriots fans would have a good laugh at it. You know, the "regular season championship" (like when the Redskins outspend teams in the off-season and win the "Off-season championship")