Quick Comment

And if it's because the pros do it...I just don't see it being that great for most regular players.

0 CDR from any item, and Soul Reaver as a presence in all builds is also something I personally don't prefer. At least a bit of CDR would be very helpful for consistent poke threat, though I know his burst is more important. And with so many AOE/multi-hit abilities, Soul Reaver might not hit the target you want (since it targets the enemy with highest health when it hits multiple gods at once).

With regard to that AOE, and since most of these builds have high power, I'm thinking health sustain by the means of Soul Gem might be functional. Standard lifesteal might not be preferred since it has that 0.33x coefficient on AOE/multi-hit abilities, but Soul Gem isn't subject to that, since it's more a heal than lifesteal, with set healing values. And it should stack very quickly in most cases.

I've noticed high level conquest players and some pros like PrettyPrime build it second for what I believe is to heavily enhance the damage from Detonate Charge earlygame (which falls off lategame - also notice the levelling order).

I'll add Soul Gem as an alternative item but I don't think I've seen anyone build it on him.

And for regular players I have the build with warlocks as recommended (Build 4).

SmiteFire & Smite

Smite is an online battleground between mythical gods. Players choose from a selection of gods, join session-based arena combat and use custom powers and team tactics against other players and minions. Smite is inspired by Defense of the Ancients (DotA) but instead of being above the action, the third-person camera brings you right into the combat. And, instead of clicking a map, you use WASD to move, dodge, and fight your way through the detailed graphics of SMITE's battlegrounds.