This course helps students learn how basic statistical techniques can be used to better inform strategic business and decision-making challenges. The focus of the course is to learn the key tools and tactics of a corporate strategist/strategic planner. However, woven into the course are key analytics, powered by SAS, that can enable strategists to be more data driven and objective in terms of options, pros/cons, recommendations, and contingency plans.

Implement metrics and scorecards, while validating them with robust analytical tools, to support ongoing growth (operational strategy).

Who should attend

Business managers with a basic statistical background (MBA is sufficient), as well as data analysts and statisticians who aspire to higher-level strategic planning positions, including those involving more significant investment/business decision-making, project planning, and large-scale program development and implementation