Ms Evans, who is Ukip's communities spokeswoman told BBC Radio 4's Today programme: "There is work to do, I think we haven't really got our message across in London.

"As you say, we do have a more media-savvy, well-educated population in London, and they are more likely I think to have read some of the negative press that's been about us and I think they've been more likely to believe it."

London local election count - in pictures

London local election count - in pictures

1/14
Nap time

Fatigue sets in at Chessington as dawn breaks at the count for the Royal Borough of Kingston
(Picture: Lucy Young)

Lucy Young

2/14
Long night

It was a long night in Chessington (Picture: Lucy Young)

Lucy Young

3/14
Grabbing 40 winks

The count at Trinity School in Croydon (Photo by Rob Stothard/Getty Images)

Rob Stothard/Getty Images

4/14
Day break

The count for Kingston went through the night (Picture: Lucy Young)

Lucy Young

5/14
The count begins

The count starts in the Royal Borough of Kingston (Picture: Lucy Young)

Lucy Young

6/14
Busy scene

The count of votes in Redbridge Town Hall (Picture: Nigel Howard)

NIGEL HOWARD

7/14
Election night

The count of votes in Redbridge Town Hall (Picture: Nigel Howard)

NIGEL HOWARD

8/14
Feeling sleepy

Fatigue sets in at Chessington as dawn breaks at the count for the Royal Borough of Kingston
(Picture: Lucy Young)

Lucy Young

9/14
Nearly there

Members of the Labour Party wait for results in Croydon
(Photo by Rob Stothard/Getty Images)

Rob Stothard/Getty Image

10/14
Result

Candidates for the New Addington ward in the Borough of Croydon, (left to right) Clive Christensen of the United Kingdom Independence Party (Ukip), Louisa Woodley from the Labour Party, Tony Pearson from the Conseratives and Oliver Lewis from the Labour Party listen to the results (Photo by Rob Stothard/Getty Images)

Rob Stothard/Getty Images)

11/14
Counting under way

Council staff count votes from local elections at Trinity School in Croydon (Photo by Rob Stothard/Getty Images)