Sometimes I hear people who book speakers talking about how speakers approach them. The speakers ask “do you have a couple of minutes?” and then proceed to keep them on the line for a half hour telling them how great and unique they are.

So what’s the problem here?

Bureaus, meeting planners and decision makers have likely heard it this before.

You can tell them how great you are, but chances are very, very good that they are not going to take your word for it. You are going to sound like every other speaker who has gobbled up their time.

And, there are MORE new speakers breaking into the market than ever before. So that means people have much less patience for the Gabby McGabberson’s of the world.