Groupon is an international deal-of-the-day website which claims to offer the best deals on a range of leisure activities through group buying. Groupon, also known as Group On is a company which specialises in bulk buying to bring cheaper deals for consumers. Groupon started in the US but quickly spread to Canada and through the acquisition of MyCityDeal got access to European markets.

Groupon has a daily deal which gives massive discounts on a wide variety of leisure activities, for example in the London, Birmingham, Leicester, nottingham there have been savings of about 75%-90% on cinema tickets, spa treatments and meals out. There is one deal a day and each deal lasts only one day. Each deal is for a local leisure activity. To see the deals there is the need to sign up to Groupon. Once registered for Groupon it is possible to see the daily deal for the desired location. When a user finds a deal they’re interested, they can reserve it and once the required number of people have signed up to the daily offer, the deal is on! If not enough people sign up, the deal is canceled.

On Groupon UK, a different deal runs every day, in every UK city! As such there are many Groupon sites available, including large cities like London, Bristol, Birmingham, Edinburgh, Leeds, Liverpool, Sheffield, Manchester, Southampton, Newcastle, Sheffield and Glasgow but also smaller places like Falkirk, Oldham and Telford and one can only imagine that the scope of these will increase. Each day the Groupon site feature something cool at an unbeatable price. Whether it’s 90% discount on famous coffee brands, half price drinks in a swanky bar, 2 for 1 at an exclusive restaurant, or discounted treatments at a heavenly health spa – Groupon UK caters for every taste.

Why Groupon is getting big?

1) it’s selling stuff for cheap (discounts are between 50-90%) everyone likes that.
2) it’s simple: there’s a new offer each day, if you’re not interested, you just check back the next day to see the new one. No floundering around looking for stuff on site
3) viral spread is built into how it works. You don’t just wait for 49 other people to sign up to a deal, you actively promote the site and the deal by sending the offer to your friends.
4) Freebies, deals, daily discounts and offers are some of most exciting captions which enthrall the attention of a shopper.

Groupon runs an innovative service, formerly known as MyCityDeal.co.uk, that benefits businesses and consumers alike – by promising a minimum amount of customers for each deal the site can offer exclusive deals to the public with what it calls “collective buying power”. Groupon.co.uk, which grants daily deal at unbeatable rates.

At Groupon, you never had to bring in subscribers to sign up rather you had to invite people who are already a member to avail the deals and discount. Getting today’s deal is simple and easy, where you have to click through “buy” to continue the process. If the required number of people are in the list, your card will be charged and a link will be sent to you print Groupon. In case of fewer users joining the deal, you’ll never be charged and as a result you’ll not be able to avail the daily deal. This is why it is good to invite your network friends and others to avail those invincible deals.