Featured photo of @diavolo_la by @loewe7
weekend hashtag project: #whpmoveit inspired by the winter olympics, this weekend’s goal is to create photos and videos celebrating the power of movement, as in this featured photo by thai haong (@loewe7 ).
you don’t have to be an athlete to capture the everyday action around you, like a spontaneous trampoline session or a daily run through the park. keep an eye out for repeating shapes or colorful backdrops to elevate your images.
play with different viewpoints to maximize energy. make us feel the drama with intense expressions and extreme angles, like an unexpected selfie during an exhilarating cheerleading practice.
use creative tools like slow-motion or time-lapse to add another layer of depth to your submission. capture the blur from a crashing wave while surfing or a freeze frame of a mid-air jump in order to transport us into the action.
project rules: please add the #whpmoveit hashtag only to photos and videos taken over this weekend and only submit your own visuals to the project. if you include music in your video submissions, please only use music to which you own the rights. any tagged photo or video taken over the weekend is eligible to be featured next week.

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For american ice dancers maia and alex shibutani (@shibsibs ), their family bond is their greatest strength. “skating with a sibling is unique,” says 23-year-old maia (@maiashibutani ). “but we’ve always gotten along well. alex is an awesome big brother and now that we’re on the same team, we treat each other like equals. it’s a huge strength for us to know that we support each other unconditionally.”
competing in their second winter olympics, in #pyeongchang2018, maia and alex are no strangers to success in ice dancing, a ballroom dancing-influenced form of figure skating: they are three-time world medalists and two-time u.s. champions in their sport. and earlier this week, they won bronze in the team figure skating event. but being olympic athletes — together — is their greatest triumph. “our bond extends beyond our skating together as a team,” says 26-year-old alex (@alexshibutani ). “we’ll be best friends for the rest of our lives.” 🇺🇸
lace up your skates and watch our story to join maia and alex as they prepare for the winter olympics (@olympics ), which are taking place in pyeongchang, south korea, february 9-25. keep tuning in as we spotlight competing athletes from around the world.

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Photo by @susanne.decochiffon
singaporean author and chef susanne ng (@susanne.decochiffon ) brings a scientific approach to her cute and colorful chiffon cakes. “baking is very precise, like research,” says susanne who holds a phd in biomedical engineering. “conducting experiments comes as second nature to me, and i have brought my love for experiments into the kitchen.” for #lunarnewyear in singapore, susanne gathers with her extended family to celebrate. “it’s a time of reunion,” she says.
watch our story to see how susanne crafted this zodiac cake for the holiday.

6,759 503,324 2 days ago

Photo by @lilfrankies
a staple of nyc’s east village neighborhood, lil’ frankie’s (@lilfrankies ) is home to lots of love stories. 🍕❤️ “i can’t think of anything more special than someone taking the time to write me an email about how they fell in love over one of my pizzas or pastas,” says chef and restaurant owner frank prisinzano (@frankprisinzano ), who regularly treats couples who met at one of his restaurants to a free dinner, and the instagram community to his cooking tutorials. “i love to feed people and teach them how to cook. that’s my calling, i guess!”
we’re heading into the kitchen to celebrate #valentinesday with chef frank. check out our story to get in on the love.

9,043 890,453 3 days ago

Photo by @topangacreek
athletes on a california trail came together to form a heart for #whpwithlove. “often mountain bikers and hikers are at odds,” says chris kelly (@topangacreek ), the owner of an adventure bicycle shop and organizer of weekly rides, “so i really liked that we made this heart together.”

Video by @cobythecat
“this video shows my softer side,” writes coby (@cobythecat ), a 2-year-old british shorthair cat. “i’m known to get a little sassy and strut my stuff. but behind all the fluff, i’ve got a big heart and lots of love to give.” 🌹
follow along to see more of our favorites from last weekend’s hashtag project, #whpwithlove.

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Photo by @lenkabanby
a serene moment in the snowy czech republic for #whpwithlove.

7,539 994,281 5 days ago

Photo by @gboxrkw
love is in the air — and in the mechanic’s shop. “as we all know, love refers to a feeling of strong attraction and emotional attachment,” writes govind raikwar (@gboxrkw ) in his caption. “here is another such example of love, and it’s not with a living thing but with this mean machine.” 🏍💗 #whpwithlove

3,424 714,141 5 days ago

Photo by @mepicalaetiqueta
from the handmade masks to the sweetly sleeping faces, we’re head over heels for this scene in spain.
follow along to see more of our favorites from last weekend’s hashtag project, #whpwithlove.

3,217 572,686 5 days ago

These days, american model jasmine sanders (@golden_barbie ) might feel like she lives on an airplane, but the constant hustle is worth it to be at new york fashion week. “i love coming to new york because it kicks off an amazing month of traveling the world with great people and seeing all the new, fun and creative designs in the upcoming season,” says jasmine. before she jets off for the next fashion show, you’ll find jasmine enjoying a classic new york experience — pizza. “i have to get pizza every time i’m in the city!” 🍕
from fittings to parties to the runway shows, watch our story today to take in #nyfw through jasmine’s eyes.

4,299 636,233 5 days ago

Photo by @paulthecorgi
paul the corgi (@paulthecorgi ): “who’s a good boy? ... i’m a good boy. 😌”
“paul is a very good sport when it comes to humoring my random, silly ideas,” says cynthia, paul’s human, who used a treat to coax her corgi into looking at the mirror. #theweekoninstagram

7,484 785,461 6 days ago

Photo by @johnny777
a larger-than-life gnome figure, with his hat stretching to the sky like a flower, watches over an office complex’s garden in tokyo, where photographer ryoji iwata (@johnny777 ) waited patiently to capture the perfect photo. “this gnome made the normal street scene feel surreal,” he says. #theweekoninstagram

Featured video by @shibainu.berry
weekend hashtag project: #whpwithlove love is in the air. 💘 in honor of valentine’s day, celebrated around the world on february 14, the goal this weekend is to create photos and videos showing how love inspires you, as in this featured video from @shibainu.berry .
come together to connect with loved ones. (humans and furry friends alike!) if you can’t be with them irl, find a creative way to include them with a printed photo, drawing or meaningful memento.
do you show your love with gifts? we want to see the handmade crafts and heart-shaped treats you share this time of year.
capture what you love to do. whether you’re hosting a dinner party, going for a bike ride or starting an impromptu dance party, celebrate the big and small moments with friends, both new and old.
be sure to follow the #whpwithlove hashtag to see what the community is creating.
project rules: please add the #whpwithlove hashtag only to photos and videos taken over this weekend and only submit your own visuals to the project. if you include music in your video submissions, please only use music to which you own the rights. any tagged photo or video taken over the weekend is eligible to be featured next week.

25,368 1,250,349 2 weeks ago

Photo of @alexiahentsch by @gabmendss
“i do something in the line between fashion and costume,” explains alexia hentsch (@alexiahentsch ). the costume designer splits her time between london and rio de janeiro, where she was born. for the past two years, she has created custom pieces for rio’s carnival celebrations. “i love carnival. i think it’s difficult not to,” says alexia. “it’s a celebration of joy, which doesn’t exist anywhere else in the world on such a large scale. the whole country has checked out to go to a party. it’s kind of nuts.”
watch our instagram story now to see more of alexia’s carnival costume creations.

4,721 560,898 2 weeks ago

Photo of @seun_msamazing by @mollychoma
nigerian-american athlete seun adigun (@seun_msamazing ) and her teammates are making history. they’re the first african bobsled team to qualify for the winter olympics. “it feels absolutely amazing,” says seun, who was born in the u.s. to nigerian immigrant parents. “it’s surreal on a daily basis.” seun, the driver on her team of three, found bobsledding through track and field, which she’d competed in at the 2012 summer olympics.
years later, after countless hours of training on both dry land and the ice track, she’s taking her bobsled team to compete in #pyeongchang2018. and once the games are over, seun, who lives in houston and just graduated with a degree in chiropractic work, wants to continue working with olympians. “i plan to open my chiropractic practice along with a high-performance injury prevention and rehabilitation facility for elite-level athletes.” 🇳🇬
the winter olympics (@olympics ) are taking place in pyeongchang, south korea, february 9-25. tune in as we spotlight competing athletes from around the world.

3,004 400,949 2 weeks ago

Photo by @chebmoha
twenty-five-year-old cheb moha (@chebmoha ) was born in iraq, raised in libya and canada, then couch-surfed his way across europe and the middle east. he’s settled (for a moment) in the united arab emirates. “i have never encountered a place that was boring to me,” says moha, whose first photos were made with an old film camera and a roll of expired film. “the pictures were really bad,” he admits. but he’d found a way of connecting with people around the world. “it’s a very intimate thing to ask someone, ‘can i take your picture?’ it created a lot of friendships, a lot of relationships and opportunities.”
from those opportunities, he’s built a career as a stylist, art director and photographer, with his images now hanging on gallery walls at gpp photo week, the dubai-based photo festival organized by @gulfphotoplus. “i’m peeling back the layers of where i am and going beyond the confines of how things are usually seen,” he says.
watch today’s story to see his portraits from across the middle east.

5,550 596,200 2 weeks ago

Throughout #blackhistorymonth, celebrated during february in the united states and canada, we’re highlighting next-generation creatives of color who are shaping the future of their communities. each of the featured accounts was selected by writer, curator and activist kimberly drew (@museummammy ).
“yoe apolinario (@yoe.apolinario ) invites you into her creative growth and uses her platform to highlight other dance communities around the world,” says kimberly of the professional dancer who is based in los angeles. “i found a video of yoe dancing alongside shestreet (@sheopatra_jones ) on [singer] diana ross’ instagram. in the video, they are both in suits and busting out some of the most fly, futuristic dance moves i’ve seen in a long time. while following yoe’s account, i was exposed to the beauty and strength of instagram’s dance community. yoe is fierce, committed and she’s invited us all along for the ride.”
watch our story to see more from yoe.

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Photo illustration by @icedcarlo
look a little bit closer to see the #whpillusion in carlo david’s (@icedcarlo ) photo. “my inspiration was growing up in the philippines listening to michael jackson records,” says carlo, who now lives and works in the los angeles area. “record stores will always remind me of my childhood.”

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