The Invasion of the Iron Horde Has Begun: Warlords of Draenor™ Prelaunch Patch Now Live

More than 7.4 million World of Warcraft®
subscribers stand ready to take their place on the front line when the
expansion launches November 13

All World of Warcraft accounts automatically updated with all
previous expansions

IRVINE, Calif.--(BUSINESS WIRE)--
A wave of destruction washes over the land as an army of orcs pours
through the Dark Portal. With today's launch of World of Warcraft®
Patch 6.0.2: The Iron Tide, the Iron Horde's invasion of Azeroth has
begun! More than 7.4 million of Azeroth's champions have taken up their
positions on the front line, ready to face the full might of the Iron
Horde with the upcoming release of the Warlords of Draenor™
expansion on November 13.*

Features introduced with today's Iron Tide content update include:

"Iron Horde Incursion" World Event: players looking to upset
the Iron Horde invasion can journey to the Blasted Lands to face down
the onslaught and venture into the revamped five-player version of the
Upper Blackrock Spire dungeon

New Character Models: several of the game's original races are
new and improved, with increased resolution as well as updated
animations and facial expressions

Interface Improvements: questing is now easier than ever with
an updated quest log and inventory changes, including a Toy Box for
the fun items players acquire through their adventures

Character and Class Changes: myriad character- and
class-specific updates are now live, making this a great time for
players to refamiliarize themselves with their characters ahead of the
expansion's November 13 launch

Full details on the changes and new features added to the gametoday
can be found in the patch
notes.

To make the transition to Warlords of Draenor as seamless as
possible for current and returning players, all previous expansions have
been added toall existing World of Warcraft accounts.
This means that moving forward, all current subscribers and everyone
reactivating their subscription will automatically be up-to-date with
the latest content through Mists of Pandaria®.

Warlords of Draenor is now available for pre-purchase at www.warlords.com
in a digital Standard Edition (SRP: $49.99) or a Digital Deluxe Edition
(SRP: $69.99). Players who purchase either digital version will be able
to immediately† boost one character to level 90 and
experience the latest World of Warcraft content alongside their
friends.

The expansion will also be available in a retail-exclusive Collector's
Edition (SRP: $89.99), which comes equipped with digital bonus items
from the Digital Deluxe Edition as well as a full-color hardcover art
book, a behind-the-scenes two-disc Blu-ray/DVD set, a CD soundtrack, and
a Warlords of Draenor mouse pad. Players should check their local
retailer for details and availability and be sure to lock in their
preorder, as supplies are limited.

For more on World of Warcraft: Warlords of Draenor—and to view
the opening cinematic—visit www.warlords.com.
To learn more about the expansion's eponymous warlords, check out the
animated Lords
of War miniseries.

With multiple games in development, Blizzard Entertainment has numerous
positions currently available—visit http://jobs.blizzard.com
for more information.

* More than 7.4 million subscribers as of Sept. 30,
2014.

†Players upgrading to Warlords of Draenor
from World of Warcraft Starter Edition must wait until trial
restrictions are removed before character boost becomes available (may
take up to 72 hours).

World of Warcraft's Subscriber Definition

World of Warcraft subscribers include individuals who have paid a
subscription fee or have an active prepaid card to play World of
Warcraft, as well as those who have purchased the game and are
within their free month of access. Internet Game Room players who have
accessed the game over the last thirty days are also counted as
subscribers. The above definition excludes all players under free
promotional subscriptions, expired or cancelled subscriptions, and
expired prepaid cards. Subscribers in licensees' territories are defined
along the same rules.

About Blizzard Entertainment, Inc.

Best known for blockbuster hits including World of Warcraft®
and the Warcraft®, StarCraft®, and Diablo®
franchises, Blizzard Entertainment, Inc. (www.blizzard.com),
a division of Activision Blizzard (NASDAQ: ATVI), is a premier developer
and publisher of entertainment software renowned for creating some of
the industry's most critically acclaimed games. Blizzard Entertainment's
track record includes eighteen #1 games†† and multiple Game
of the Year awards. The company's online-gaming service, Battle.net®,
is one of the largest in the world, with millions of active players.

††Sales and/or downloads, based on internal company
records and reports from key distribution partners.

Cautionary Note Regarding Forward-looking
Statements: Information in this press release that involves
Blizzard Entertainment's expectations, plans, intentions or strategies
regarding the future, including statements about scheduled release dates,
are forward-looking statements that are not facts and involve a number
of risks and uncertainties. Factors that could cause Blizzard
Entertainment's actual future results to differ materially from those
expressed in the forward-looking statements set forth in this release
include unanticipated product delays and other factors identified in the
risk factors sections of Activision Blizzard's most recent annual report
on Form 10-K and any subsequent quarterly reports on Form 10-Q. The
forward-looking statements in this release are based upon information
available to Blizzard Entertainment and Activision Blizzard as of the
date of this release, and neither Blizzard Entertainment nor Activision
Blizzard assumes any obligation to update any such forward-looking
statements. Forward-looking statements believed to be true when made may
ultimately prove to be incorrect. These statements are not guarantees of
the future performance of Blizzard Entertainment or Activision Blizzard
and are subject to risks, uncertainties and other factors, some of which
are beyond its control and may cause actual results to differ materially
from current expectations.

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