Written By:

Erik Hanson

Combining wearable sensors with your mobile device to create a real conversation between you and your body.

Body Language: Combining wearable sensors with your mobile device to create a real conversation between you and your body.

We’re always told to listen to our bodies; pay careful attention to what your body needs and let your intuition guide you toward a healthier you. However, sometimes it’s hard to know what exactly our bodies are telling us without a doctor there to help us translate. How can we encourage our bodies to really talk to us in terms we understand? What if our bodies were just other members of our social network?

Aiming to democratize retailing, Storr is an online marketplace where anyone can build their own outlet, encouraging friends and followers to shop their curated wares from startup and big-name brands instead of going to Amazon

In this episode, PSFK researchers share insights from the Loyalty Debrief report regarding how retailers are redesigning their membership and rewards programs, moving from points to passports to drive deeper engagement beyond purchases

The head of Turo's U.K. team tells PSFK how the platform is poised to fundamentally shift the nature of car ownership, enabling a service it describes as the Airbnb of car-sharing and letting car owners make money on their vehicle's idle time

The brand leading the next generation of tech x beauty experiences just debuted its Color&Co virtual consultation platform, enabling on-demand personalized hair color advice as well as custom formula blends shipped to home to level up the box customer experience

CEO Zac Brandenberg explains how the online wine marketplace took on an entrenched category, realizing the opportunity to apply the convenience of ecommerce and popularity of DTC brands to the wine space