Social Media Marketing for Libraries - Real Cases, Real Results

Thanks to everyone who joined Kuno Creative at the Indiana Library Federation's Annual Conference interactive session on social media marketing, campaign building, the role of social media in search and multi-channel planning. The session was intended for marketing and communications professionals, public libraries, school libraries and library directors. If you were unable to attend, or would like a copy of the presentation, feel free to download the session slides below.

The session examined social media best practices, the role of search engines in social media, Google+, social media tools that help maximize campaign ROI, and a case study that examined real results from a real library’s social media campaign. After reviewing the case study, one attendee was able to plan a social media campaign during the session for attendees to view and learn.

Presentation highlights:

Social Media Expectations

Case Study

Campaign Building – Live!

Social Media Tools

Google+ & The role of Search Engines

Kuno Creative is honored to be invited for the second year in a row to present social media to the patrons of the Indiana Library Federation. For additional help with social media please subscribe to our blog above, visit our inbound marketing resources page or contact us.