NEWURK. Thats how we say it here in the Northwest where we are notorious for our lack of an accent(so we usually get it right ). Or you could call it Brick City or Da Bricks if you wanted to add some ebonic flavor to it.

And you know whats even odder- I KNOW YOU!!! I just realized I know who you are! Remember the Randolph Camp that used to be held and we would go bowling like all the time? This was probably back in like 3rd grade or so, maybe 2nd grade...
Does my name (Ben Kaufman) ring a bell???
This is soooooooo odd!