Playtex has been making lingerie with the perfect fit and just the right level of support since it began in New York in 1932. All Playtex bras are designed to make the most of your silhouette, supportive in the right places and with unique comfort features such as their exclusive under arm comfort cushions. The Playtex mission now, as then, is to make supportive, comfortable and stylish underwear and our extensive range of gorgeous Playtex underwear perfectly combines support and style in a range of feminine colours and styles. Thanks to Playtex, its never been easier to look great and feel confident.