From soccer balls to free kick dummies, India has been playing its role during this year's Federation Internationale de Football Association World Cup 2014 in Brazil. Through FIFA-approved vendor......

Not all big spenders in India are on board as they feel that the sport still has some miles to go before becoming central to their media plans. Coca-Cola ran an interesting campaign in the run-up......

After the annual T20 cricket extravaganza, the Indian Premier League, Multi Screen Media is roping in sponsors for the Federation Internationale de Football Association World Cup 2014, which kicks......

Satyam Computer Services Ltd (rebranded as Mahindra Satyam to reflect its ownership by Tech Mahindra), is expecting to garner close to $20 million (Rs 90 crore) from the Federation Internationale......

Morocco has lodged a last-minute bid to host the 2026 soccer World Cup and will compete against a three-way bid from the United States, Mexico and Canada. The Moroccan football federation announced......