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GHOST The Musical

Ghost the Musical is a musical with book and lyrics by Bruce Joel Rubin and music and lyrics by Dave Stewart and Glen Ballard.
Based on the hit 1990 romantic drama film of the same name, the musical had its world premiere at the Manchester Opera House in Manchester in March 2011.

CASE STUDY:

Social Media on GHOST The Musical London

GHOST The Musical's social media campaign was nominated alongside Virgin Atlantic for Best Social Media Strategy at the Mi Awards. CIL worked with Dewynters to launch the music of the show at Abbey Road Studios streaming the show live on Facebook and was the first West End show to stream its cast album on Spotify prior to show opening in the West End. Content is key to driving engagement with potential ticket buyers, and an example of CIL's content creation was GHOST's own version of Gotye's "Somebody That I Used To Know' by Mark Evans and Siobhan Dillon who played Sam and Molly, which has had 3.5 million views

CIL also worked with STEAM to create a powerful trailer all shot in one afternoon in Manchester so it was ready to use on digital platforms before the West End opening clocking up over 850K views.

Breakfast at Tiffany's

Based on Truman Capote's novella and 1961 film of the same name, titled Breakfast at Tiffany's, was adapted by Richard Greenberg

2009: United Kingdom (West End)

2013: USA (Broadway)

2016: United Kingdom (West End, National Tour)

CASE STUDY:

Sponsorship on Breakfast at Tiffany's London

CIL worked with Brown-Forman to increase awareness of their Chambord liquor and the 2009 production of Breakfast At Tiffany's starring Anna Friel. The partnership was one of the largest in the West End equivalent to one third of the mount cost of the production which helped quickly recoup the initial capitalisation. CIL used the campaign to increase awareness of the show to potential ticket buyers in non-traditional PR such as sport, food & beverage and fashion. A "HUNT FOR HOLLY" competition for the top mixologists around the UK to create the 'Holly Golightly' cocktail was entered by over 100 bar tenders in the top restaurants and hotels.

A million pound bottle of Chambord encrusted with diamonds was created for the opening of Breakfast At Tiffany's and was shown at the London Fashion Week. Dewynters combined the sponsor activity with brands like HELLO! Magazine, Liberty's of London and Firmdale Hotels to increase further PR coverage and awareness of the production.

Colin Ingram

Producer and CEO

Colin Ingram has worked in the theatre industry for 23 years with some of the world's leading producers, directors, designers and writers. Graduating from Edinburgh University in Law, he also completed a Masters in International Finance and qualified as a Chartered Accountant with PWC. Colin worked for Cameron Mackintosh for six years general managing Les Miserables, The Phantom of the Opera, Oklahoma (starring Hugh Jackman), Witches of Eastwick and the Les Miserables 10th Anniversary concert at the Royal Albert Hall which was also performed, in part, at Wembley Stadium, Cardiff Castle and Hyland Park, Chelmsford.

He then joined Disney Theatrical to be Managing Director and General Manager overseeing the London office and the productions of The Lion King, Beauty And The Beast and other shows in development. Colin then joined the Old Vic as Executive Producer to Kevin Spacey in his inaugural and second season, and on the West End premiere of Billy Elliot - the Musical. With Kevin Spacey, he produced eight plays including Hamlet starring Ben Wishaw, Aladdin starring Ian McKellan, and Richard II, Philadelphia Story and National Anthems starring Spacey. After leaving the Old Vic in 2005, Colin continued on as a consultant for the Broadway and Australian productions of Billy Elliot - The Musical and started up his own production company. He produced the Billy Joel/Twyla Tharp musical Movin' Out in the West End, then lead produced and general managed the West End premieres of Gone With The Wind directed by Trevor Nunn, Breakfast At Tiffany's staring Anna Friel and Ghost The Musical (nominated for 5 Olivier Awards, winner of Best Musical, Manchester Theatre Awards) directed by Matthew Warchus. In 2016, Colin returned to produce and general manage Breakfast At Tiffany's with the Curve Theatre, Leicester starring Pixie Lott (nominated Best Actress at WOS Awards) in both the West End and UK Tour.

On Broadway, Colin lead produced Ghost The Musical (nominated for 3 Tony Awards) and Breakfast At Tiffany's starring Emilia Clarke winning Best Play at the Broadway.com Awards.

Colin acts as global producer on Ghost - The Musical which has performed in South Korea, China, Singapore, Taiwan, Germany, Australia, Brazil, US Tour, UK Tour, Germany, Russia, Italy, Hungary and new productions in France, Sweden, Japan next year.

Colin joined Madison Square Gardens Entertainment as Executive Vice President of Productions. At Radio City, he produced the New York Spectacular starring the Radio City Rockettes directed and choreographed by Mia Michaels - a major undertaking involving over 350 cast, crew and musicians and produced the 2016 Christmas Spectacular starring the Radio City Rockettes achieving the highest revenue in its 85 year history.

He is developing three new musicals with major Hollywood studios.

He founded the Edinburgh University Footlights, now in its 27th year and is a Non-Executive Director of the Royal Edinburgh Military Tattoo.