Thomas Lyte: Thomas Lyte, known for being the producers of the FA Cup and Sports Personality of the Year trophies, wanted to create a flagship retail experience.

Background: The aim was to translate their philosophy and personality into a rich visual expression to be showcased at their new store located in Mayfair’s Burlington Arcade, along side other luxury brands.

Result: The detailed use of quality materials in the bespoke furniture, walls and floors, echo the craftsmanship seen in the luxury accessories on display. Low-level ambient lighting enables pools of direction spots to highlight the product, and draw focus to the individual displays within the black lacquered ‘Hero Wall’ or studded leather window bays.