Thesis: Bloggers are NarcissistsEveryone (like me) who have a blog must be suffering from some kind of neo Narcissism - since they wanna publish their life and probobly use quite some time polishing thier egos and tracking how they perform. THEREFOR there must be quite a business oppertunity in make a nice and simple stat tool - that will be the MIRROR for bloggers to enjoy their impact. (Im far out here - but it was on my mind - so I had to dump it).

The design is very cool. The App is - hmmmmm - not a killer. Still; simple and useful - for the average blogger.

Commercially it's not as successful as Measure Map; it hasn't been "web-2.0-purchased" by yahoo or Google. But I'm sure Shaun has sold quite a few licenses. Measure Map (well, Adaptive Path) never sold a single license since it was purchased before it ever came out of Beta.