Twitter Fills Movie Theater Seats According to Survey

There’s a reason there’s so much chatter from Hollywood about Twitter: it sells tickets.

According to a new study by Nielsen, 87% of Twitter users said their most recent decision to see a film in the theater was influenced by tweets.

Twitter users are also a captive audience for movie-related information, with an estimated 65% of Twitter users saying they follow a film-related account, which includes specific titles, theaters and actors. Read more

Social media definitely has it’s influence when used organically. I recently made a decision to go see a movie based on what a friend said about the film on Facebook.

But it’s not just movies that are getting a push through social media. Social media users share their favorite brands, products and services with the valuable word of mouth “advertising.”

Whether it’s Instagram, Twitter Parties, Facebook and more, social media is an essential tool for your public relations toolbox. Feel free to contact CMP Media Cafe about setting up a Twitter Party for your product or a free social media consultation.