Saturday, March 15, 2014

Custom Cartons Made Specifically for You

Packaging your product is as important as the product
itself. The right package will protect your product and make
a good presentation to the consumer. A Folding Carton is an
environmentally friendly option for the packaging of many
products. It can also assist you in branding and marketing
your products and help buyers choose your brand when
they are ready to buy. Folding Cartons are popular items on
supermarket shelves and can be manufactured using a variety of
printed finishes and structural designs. A well designed carton
with premium appearance and distinctive shelf presence helps
your products to “pop” in a busy supermarket or department
store environment. In this short article we will review some of
the most popular folding carton designs.

The Seal End style carton is used for a variety of
products. It is used for frozen food, cookie boxes, over-thecounter
medications, and
much more. Both ends of the
carton are securely sealed
after the product has been
loaded in on the filling line.
Additional features may be
added to this design, such as a
tear strip for ease in opening
and a re-closure feature for
consumers’ convenience at
home. This is a cost effective option for high volume products.

The Tuck End style carton has two basic design styles,
the Reverse Tuck and the Straight Tuck. This is a classic
retail packaging carton which is versatile with a high level of
functionality. Tucks may have either friction fit or shore locks
for a more secure closure. The reverse tuck carton can be
nested on a press sheet to save the cost of material, while
straight tuck cannot. The straight tuck has a more enhanced
shelf appearance. There are optional hang tabs which allow
both styles to hang, as well as custom designed compartments
with partitions to help secure and separate products. Tuck end
cartons are suitable for automatic and also manual assembly
for a variety of products, including pharmaceuticals, cosmetics,
and golf balls.

The Auto Bottom Tuck Top style carton is a favorite for
both fully automated and less or non-automated production
lines. This style carton has a fully glued bottom when it arrives at
your production facility. By applying
slight pressure to opposite corners
of the glued carton the structure
will erect and the base will lock into
place. At this point your product
may be loaded into the erected
carton and the tuck top closed into
position. The auto bottom cartons
can have the same features as tuck
end cartons like friction locks, slit
locks, one of many different tongue
lock styles, as well as a hang tab
option. These style cartons are used
for baking products, instruments, and many other products.

Simplex Trays as well as four and six corner Biers
Cartons are among folding carton options for wider products.
These style cartons are mostly used for paper products, baked
goods, and frozen food. Four and Six Pack Beverage Carriers
are directed towards the beverage
market, but can be creatively used
for other product presentations.
These style cartons not only lend
themselves to enhanced shelf
presence, but also ease in carrying
your products to the register.

There are also various
dispensing and windowing options
that can enhance just about any
style cartons. The styles mentioned above are simple and
popular cartons which can be modified and custom designed
to fit any particular needs. The TigerPress team can help you
with the structural design best
suited for your product. When
it comes to packaging, we can
make a difference and help your
merchandise stand above your
competitors. Cartons can provide
intelligent packaging solutions for
your brand and help consumers
choose your products over the
competition. For example, in
the pharmaceutical industry
cartons with integral electronics
can make the carton “talk” to
and interact with the consumer.
A well designed and attractive carton can make a substantial
difference in the sale of your products.

TigerPress has won various awards for our print and
packaging designs; challenge us to do the same for you. Call us
today at 413-224-2100 to set up a visit for a free consultation.
We can help you design a folding carton that is right for your
product, and will make your merchandise fly off the shelves
faster than your competitor’s.