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Top global smartphone apps, who’s in the top 10

We’ve identified the apps that are actually used by the 969.49m strong global smartphonepopulation.

So here is GlobalWebIndex’s top 10 of actively used smartphone apps, based on the % of global smartphone users who have taken advantage of the services they offer in the last month.

It’s no surprise to see that Google Maps is No. 1 Used by 54% of the global smartphone population in the last month, it’s the go-to solution for lost and confused consumers. Apple Maps is nowhere to be seen but Nokia’s Ovi Maps is used by 9% of smartphone users and ranks No. 11 in our chart.

Online messaging service WhatsApp has now serves the 17% of the global smartphone population and takes the No. 9 spot. Despite massive publicity it attracts, however, it’s worth noting that Weixin/ WeChat and Facebook Messenger, which both provide a similar service are more widely used on a global basis.