Learn the Best Practices for Data-Driven Marketing using Google Analytics

Google Analytics is a great tool for analyzing trends and digital marketing performance. With more integrations than ever, Google Analytics is a powerful tool that can be used to drive improvements in digital marketing spend and conversions.

On August 16th, we will be hosting a webinar that will enable you to utilize the best practices for data-driven marketing using Google Analytics. This will be an excellent opportunity to take advantage of a strong analytics configurations and unlock opportunities to drive more business value for your eCommerce organization!

After this webinar, you’ll leave:

Able to explain how Google Analytics can provide insights about your consumer’s online shopping journey and friction points to purchase

Knowing what eCommerce data in Google Analytics can tell you about your top products and on-site promotions driving the most sales

Understand how to visualize the online shopping behavior funnel of consumers on eCommerce platforms and act with that data to power ad campaigns

Leave with best practices for using Google Analytics as a retailer or eCommerce business