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My Story

What do I bring to the table?

First, I’m a wordsmith. I love to gather information and communicate it creatively in a variety of ways. Do you like your copy straight up? Serious but lively? Humorous? Conversational? Whatever tone you choose, I’ll find the right words to convey your message. And best of all: I’ll deliver a clean piece of writing on deadline.

Second, I’m a novelist. A teller of tales. And who doesn’t love a good tale? Stories draw people in; our brains are wired for it! Successful stories are about relatable people overcoming real problems and being transformed in the process. If your service or product transforms lives, well, that makes for great copy your reader won’t toss aside.

Third, I’m intuitive. With my intuition as a guide, I’ll ask questions your audience might ask. I’ll ask questions about that audience: the harried housewife, the inner-city youngster, the middle-aged music lover, the overworked solopreneur. I’ll home in on what motivates the people you want to reach so your message answers their most important question: “What’s in it for me?” And more to the point: “How will my life get better as a result?”

Fourth, I have a background in retail. I’m familiar with what appeals to a buyer, and how to sell them on the benefits without sounding pitchy. If you’re in the market for sales materials, I can write copy that’s persuasive, but not pushy.

And last but not least, I’m Zen-like. My guess is, you want a writer who’s a breeze to work with and doesn’t get ruffled by last-minute changes—or better yet, who gets what you want from the get-go, so there won’t be any last-minute changes.

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Interesting and engaging copy

"Diane has the ability, with limited instruction, to present our written words to the public in a way that is interesting, thorough and engaging. Any organization in need of a writer will only benefit from her engagement."

George Alexsovich, Executive Director, Schola Cantorum

A substantial jump in our PR

"As a creative director in marketing I've found it almost impossible to find someone who can do PR and actually get articles in papers for concerts and classical music events. Diane has worked tirelessly to make that miracle happen - we've gotten more and better PR through our local newspapers over her tenure with Schola than we had gotten in literally decades! What's her secret? Her choice of words, her choice of content, and more, undoubtedly. Whatever that secret is, she would be of immense help to anyone who's looking for a substantial jump in their PR program."

Smooth process, meets deadlines

"Diane Holcomb recently wrote a story for the Los Altos History Museum Newsletter. It was a delight to work with her. We met to review the material, she offered helpful suggestions and then she quickly wrote the story and just as quickly completed some minor edits. The entire process was smooth and she easily met our deadline. Most importantly, it was a great story!"