Imagine receiving state-of-the-art emergency medical care without ever stepping foot in a hospital. P1 24-Hour Emergency Rooms in Frisco and Las Colinas/Valley Ranch not only makes that possible, it improves upon the traditional emergency room scenario at every turn. “As a freestanding emergency center, we are completely focused on the patient experience and have developed efficiencies in admittance and care that dramatically reduce waiting times and cut down the total visit time by more than half compared to a traditional hospital emergency room,” said Dr. Marco Coppola, board-certified emergency physician and Chief Medical Officer for P1. “We are there for patients when they really need a doctor, 24/7 and all holidays, but more importantly, we are able to spend the time necessary with a patient to develop a great rapport and find out what they really need and want.

“I believe there are two fundamental advantages in our practice versus a hospital or potentially other freestanding ERs,” said Dr. Coppola. “The first is our patient-centered approach to care. At P1, our initial patient encounter is between the patient and our entire clinical team, the doctor, nurse and paramedic. We believe this communication process reduces error as well as redundancy for the patient.The second advantage is about time and speed. At P1, we almost never have a wait time, and once a patient is in our facility, we provide care faster due to improved processes, as well as an in-house state-of-the-art lab and radiology department. I like to think we have brought the center of the universe back to the patient—right where it belongs.”

Dr. Coppola is passionate about emergency medicine. He was chief resident and later program director of his residency program in emergency medicine at Darnall Army Medical Center in Fort Hood, Texas. He served as the first full professor of Emergency Medicine at Texas A&M and currently is a professor of emergency medicine at the University of North Texas. He was program director of two additional emergency medicine residencies in Texas and has held many local and national leadership positions.

P1 ER’s Minimal Wait When Minutes Matter

In a typical hospital emergency room scenario, a sick or injured patient might fill out paperwork, sit and wait, move to a room to answer questions from a triage nurse, go back and wait, go to another room to answer the same set of questions asked by a check-in nurse, go back and wait, and then finally go back to the exam room, only to answer all the same questions a third time—all before ever seeing a doctor! “Here, we see the patient one time as a team, so we can get to helping the patient with their medical issue,” said Dr. Coppola. “We do not ask the same question twice.” For obvious reasons, patients appreciate this streamlined process.

Expert Treatment

Another important piece of information Dr. Coppola wants every potential patient to know is that no matter what time of day or night someone walks in to P1, he or she will be treated by a board-certified, emergency medicine residency-trained physician. “ALL of our physicians are board-certified/residency-trained in Emergency Medicine, which means they have extensive training and experience stabilizing and treating all levels of medical and trauma emergencies,” said Dr. Coppola. “This is our standard.”

P1 offers state-of-the-art diagnostic equipment and on-site lab services. The facility is set up to be comfortable, stress free and is child friendly. The mobile-enabled website allows for pre-registration capabilities, wait-time checks and en-route notification services.

“Our Emergency Medicine residency trained physicians are highly skilled and trained to care for all minor and major medical emergencies, as well as minor and major trauma emergencies,” said Dr. Coppola. “All of our physicians have trained and worked in major trauma centers and are experts in resuscitation.”

P1 (Premier One) 24 Emergency Rooms is part of a larger family of freestanding ERs with another location in Frisco and more are planned over the next few years. It is is locally owned and operated and accepts most insurance plans.

P1 (Premier One) Emergency Rooms services include but are not limited to: