[eventbug]Overstrike, developed by Insomniac Games (Ratchet & Clank, Resistance), will feature a team of spies led by a grizzled agent named Dalton Brooks. We don’t know much about the game yet, but the trailer showed off some of the spies’ cool psychic powers, which include telekinesis and the ability to make giant, gross lesions spring out of enemies’ heads.

EA also hyped up Battlefield 3 through a few gorgeous trailers and one desert-storming demonstration. It will be out Oct. 25, two weeks before competing Activision shooter Call of Duty: Modern Warfare 3.

Other titles at the presentation included sci-fi RPG Mass Effect 3, fantasy-action-RPG Kingdoms of Amalur: Reckoning and newly announced Facebook title The Sims Social.

EA also talked upcoming sports games, demonstrating an online FIFA service called EA Sports Football Club that will serve as a persistent cross-platform network for fans of the game. The company did not say what charges might be linked to EA Sports Football Club.

Though it discussed several social networking features for its games, EA did not announce any pay-for-play services that could rival Activision’s Call of Duty Elite hybrid stat-tracker and social network. Perhaps as a slight dig against his biggest rival, CEO John Riccitiello said all of Battlefield 3‘s features will be completely free.

Wired.com’s live-blog coverage of the event follows:

12:27 p.m. We are here. There are bowls of miniature candy bars.

12:32 p.m. And we start off with some Mass Effect 3. Lead designer Casey Hudson is talking about the possibilities and choices. “This is all-out galactic war.” We’re about to see a demo.

12:35 p.m. Demo of Mass Effect 3 looks sharp. Shepard aims at a target with his reticles, then calls in Joker and the Normandy to drop a payload. Shepard and an asari are fighting humanoid aliens of some sort and — oh wow, Shepard is commandeering a gigantic cannon. Sweet.

12:37 p.m. “That’s just a small taste of what we’re doing with the scale of the battles in Mass Effect 3.” Release date: March 6, 2012.

12:39 p.m. Gameplay trailer of Mass Effect 3 looks exactly like the demo we just saw. Looks like Shepard and crew will be shooting down aliens on Earth itself.

12:41 p.m. John Riccitiello is up on the stage, talking about the recently announced Origin service (EA’s new download store). Now we’re looking at Need for Speed: The Run, which will have on-foot sequences. Because clearly everyone plays racing games so they can walk places.

12:43 p.m. POV shots of a white car driving in Need for Speed: The Run. Another car hits it and your main character starts running into a building, then jumps off the roof. Camera transitions into slow-motion as you make big leaps. Lots of button-mashing, running and jumping. We now see why it’s called The Run.

12:45 p.m. Mission: Get out of the city. Looks like we’ve stolen a cop car. We’re blazing along at 130 miles per hour. This seems very unsafe.

12:47 p.m. Demo ends with the main character trying to get out of a car before a train runs over his face. This is done by mashing buttons, of course. More details and trailers will be available on Origin.

12:48 p.m. Bioware’s Greg Zeschuk is onstage talking upcoming massively multiplayer online roleplaying game Star Wars: The Old Republic. “I’m not trying to convince you to play it,” he says. “Just get lost in it and live in it.”

12:50 p.m. Trailer for The Old Republic. Lots of soldiers with Mass Effect-style armor. And suddenly we transition to a massive Jedi-on-Sith lightsaber battle. Millions of nerds everywhere are simultaneously squealing.

12:52 p.m. From Star Wars to snowboarding — now we’re looking at a trailer for SSX. An avalanche is hitting the slopes. Our two heroes just vaulted off a cliff and swung on a helicopter.

12:53 p.m. Three modes of gameplay: Race It, Trick It and Survive It. Will be out in January, 2012. You can see more characters/information on the Origin website. (I’m sensing a trend here.)

12:56 p.m. EA sports head Peter Moore is talking about FIFA 12. “The world’s sports game.” It will have tactical defending, precision dribbling and what’s called the “Player Impact Engine.” This will apparently feature realistic injuries and body movements. But can it make me care about soccer? (No.)

12:59 p.m. Introducing the EA Sports Football Club. Is this FIFA‘s version of Activision’s online Call of Duty Elite platform? Talking about how Football Club will let people compare and compete around the world on multiple platforms, including Facebook, PC and mobile phones.

1:00 p.m. I don’t know why they’re calling it the Football Club. This is soccer. SOCCER.

1:01 p.m. We can see more on Origin. (Of course.) No word on whether Football Club will cost any sort of extra fee.

1:03 p.m. Madden time! We’re hearing from the Broadway version of legendary NFL coach Vince Lombardi as he gives a passionate speech alongside footage from what I assume is Madden 12.

1:05 p.m. NFL players Ray Lewis, Peyton Hillis and Clay Matthews are here. Matthews is holding his Super Bowl trophy. He’s probably just trying to make the other two jealous.

1:07 p.m. Peter Moore looks very uncomfortable next to the three players. He’s talking about Madden 12, out August 30. Are these guys allowed to be in their uniforms? Doesn’t this violate some term of the NFL lockout?

1:10 p.m. Riccitiello is back to announce The Sims Social, a Facebook version of The Sims. The trailer shows a conversation about between two women. As one woman talks about the things she did on her date last night, we see them happening in The Sims Social. It ends with a steamy shower scene.

1:12 p.m. Curt Schilling is here to talk about upcoming action-RPG Kingdoms of Amalur: Reckoning. The art direction in this game is gorgeous. We see quite a bit of combat — swords, magic, two-headed ogres. Lots of gore-filled hacking and slashing. Coming next year.

1:14 p.m. Ratchet & Clank creator Insomniac Games is talking about its next project, OverStrike. Seems to be some sort of spy game.

1:15 p.m. Trailer for the game. Main character Dalton Brooks is a scruffy secret agent with a giant scar under his left eye. We’re seeing him in action. Lots of twirling and shooting.

1:16 p.m. We’re introduced to the rest of Dalton’s partners. Lots of gunplay and what appear to be psychic moves. One heroine uses telekinetic power to take a gun right out of a baddie’s hands and use it to shoot him in the face.

1:18 p.m. Battlefield 3 teaser trailer. We see some static and some shooting.

1:20 p.m. DICE’s Karl Magnus Troedsson wants to tell us why Battlefield 3 will be the best first-person shooter ever. Live demo is called Operation Metro and takes place in the center of Paris. About ten seconds of walking around and shooting. Troedsson tells us that every stat and feature of the game is 100% free. Slight dig at Activision, perhaps?

1:21 p.m. More at Origin. Obviously.

1:24 p.m. We’re looking at more Battlefield 3 footage. We’ve left Paris and we’re now riding on a tank in the middle of the desert. The graphics are absolutely stunning. Whoa — just got hammered by cannon fire from enemy tanks. We’re trying to see through the dust and smoke as we shoot missiles at the bad guys.

1:26 p.m. Just switched to thermal vision so we could see through the smoke. Our tank was battered up a bit, but we somehow got out of the desert alive.

1:27 p.m. Trailer shows an overhead view of the enemy compound as planes attack overhead. We’re aiming at different areas on the map. Looks like we can call aerial strikes from within our tank. Cool.

1:29 p.m. After a grueling desert journey, our tank has arrived at the enemy compound. We’re getting hit a lot, going in and out of vision as we make our way through the base, trying to take out as many baddies as possible. Looks like we have to destroy the compound’s rocket battery. BOOM. The rocket battery is no more.

1:30 p.m. Demo is over. Battlefield 3 will be out October 25, two weeks before prime competitor Call of Duty: Modern Warfare 3. And with that, Riccitiello bids us farewell.