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Description

Exclusive SmartFrame workshops for BAPLA members

SmartFrame is a patent-pending interactive, secure and trackable online image technology. It was originally developed by new BAPLA member, Pixelrights Ltd to provide photographers with an image format that could be confidently shared and displayed at high resolution without fear of loss to casual or deliberate theft, whilst also ensuring the photographer’s credit remains wherever the image goes.

Pixelrights would like to host workshops / informal events to introduce you to the SmartFrame technology and how it benefits the picture industry.

They would like to organise a London event around Clerkenwell and potentially a non-London event for BAPLA members who are outside of London, where over wine and canapés they can explain how SmartFrame can work for you and your clients.

Pixelrights would like to hear about your challenges and obstacles and look together with you at all the advancements in technology that can now help prevent the misuse and abuse of copyright in the online environment.

And they want to do this in a fun inclusive environment.

Places are limited to 25 per workshop so please book now to avoid disappointment.

What is SmartFrame?

How SmartFrame works:

SmartFrame converts your images into an encrypted file format which is un-readable to image viewing and editing software. A decryption key hosted on the source website decodes the image on request and the image is perfectly reconstructed on the page. At this point other content, watermarks, sharing tools or advertising can be layered onto the image.

SmartFrame can help BAPLA members to:

Protect their content

Raise copyright awareness

Engage with their audience

Create a better viewer experience

Drive new traffic to library / agency websites

Capture valuable marketing data

Generate new revenue streams

Boost sales

Security

SmartFrame protects against both inadvertent and deliberate image theft through a number of security features, reducing instances of misuse.

Sharing

SmartFrame allows you to embed secure, unwatermarked, high res versions of your images on social platforms via ‘share buttons’ for Facebook, Twitter & Pinterest. Your embedded and shared images will always lead back to your original website.

Awareness

SmartFrame prominently displays copyright messages at appropriate moments and places, ensuring that any prospective thief will be fully aware that the image they are trying to steal is copyrighted work.

Traffic

By always linking back to the original website source of an image, embedded or shared SmartFrames drive new engaged traffic to your site or allow you to manage a network of affiliates.

Attribution

As well as an optional watermark, with SmartFrame the photographer is always clearly and visibly credited. And all shared, embedded or Google indexed versions will always link back to the source image or site.

Tracking

SmartFrame can be tracked across the web and through your SmartFrame dashboard you see where they are being shared, how often they are being viewed or clicked on, and who is sending traffic to your site via the SmartFrame.