5 More OTAs for Tour Operators to Work With

As tour operators and activity providers, you are always looking for more ways to promote your business and get distributed. And thanks to the internet, there are a lot of online opportunities for you to access.

The easiest way to get a “Book Now” button is to register on GetYourGuide and upload all tours. They do a periodic syncing with Tripadvisor to make sure that accounts that have both a Tripadvisor listing and an active account on GYG receive a “Book Now” button on their Tripadvisor listing.

3. Responsible Travel

If you’re an advocate of responsible tourism, then you will want to work with these guys. They are one of the most effective providers of leads for tours and activities. Across their site, they have a 10% conversion from enquiry to booking. 1000 tour operators are listed, selling 4,000 tours.

To be listed, you must

Provide evidence of responsible tourism and provide visitors with a real connection with the people, culture, and environment.

Distribution network: Direct through their website, and tourism board partnerships.

To become a supplier, you must pay an annual fee based on company turnover + commission per confirmed booking. You need to email them and you will be sent an application form. Members get to put a badge on their site, and accumulate reviews from customers.

4. Excursiopedia

Excursiopedia is an online marketplace for day and multi-day tours. Suppliers can create a profile and confirm booking requests through their on-site messaging system.

Distribution network: Direct bookings on their website, as well as through travel agents and their affiliate program.

To list your tour or activity, there is no cost. However, on getting a successful booking, you pay a 15% commission. Excursiopedia manages the transaction and transfers it to your PayPal or bank account after the tour.