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At SALON TODAY, we're always on the lookout for best practices and how-to case studies from salon owners on making business more efficient and profitable, and encourage our community to search for and share solutions. Here is a collection of success stories recently added to the Aveda Means Business blog. This series covers hiring strategies, strengthening retail with new promotion ideas, and helping staff grow color revenue.

As a salon owner you want positions in your salon to be filled with solid, good candidates. Susan Haise, owner of the Institute of Beauty and Wellness and six Neroli salons; Anne Skubis, director of marketing at the Aveda Institute Tucson and Gina Polce, director of human resources at Douglas J Companies offer their tips on how to attract stylists who are passionate about the business and will fit in with your salon’s culture.

For a busy stylist, it’s easy to get stuck in a rut of cutting and coloring all day long, without giving much thought to best profit practices like a better consultation or a focus on add-on services.

But what if you shifted the spotlight of your business onto your color clients? How would your revenue change? How could you maximize color dollars? Alberto Rossell-Davis, director of hair color sales and education for Aveda, shares tips on elevating your hair color business to achieve personal and professional goals.

In late August, Hurricane Harvey blew through Houston, flooding the city and leaving thousands of people homeless. In this story, Josephine’s Salon and Spa owner Vivian Yeh dealt with mold and water that came up to the back of her styling chairs. One of her salons needed a full construction to replace the floors and repair the walls. Even though Yeh felt helpless and hopeless, she took action to keep her business running. Read about her journey.

Is your salon running the same old promotions every month? Do you feel like everyone needs something new and fresh to ramp up their passion for products? The five ideas below have proven successful and inspirational to the stylists at these salons. Get inspired by their approaches to retailing.

For a salon or spa, mastering a number of best business practices frequently results in overall sales growth, which fuels the trajectory of the business. This year, the SALON TODAY 200 salons grew at a rate of 6% and above. Here's the first half of this year's Growth honorees.

Eufora International announces the launch of their Wellness category, which gives salon professionals an easy way to bring the booming wellness industry to their guests in a seamless experience to complement their existing hair care offerings. The line of candles, essentials oil blends and air mists help to create an exceptional “scentsory” salon experience for guests, one that be customized to positively impact everything from heartrate to stress levels, memory and mood.

Meet the 2019 SALON TODAY 200 honorees in the category of Retention and Referral Programs. These salons know that their ability to attract new guests can fuel their growth, but the ability to get those clients to return again and again determines their overall success.

Meet the 2019 SALON TODAY 200 honorees in Retail and Merchandising. These salons and spas know successful retail sales are the result of the entire team pulling their weight. Owners and managers plan promotions and create displays, service providers educate the client and make recommendations and the front desk closes the sales.

The Salon Today 200 Technology honorees realize that embracing the latest software or tech tool is like adding a new manager to the team. Today's technologies keep schedules fully booked, motivate the team, recruit new clients and market to existing ones.

The SALON TODAY 200 honorees in the area of Employee Education realize that the future of their business relies on their ability to train and develop their talent today. The ST200 honors these salons for their excellence in Employee Education.

In the midst of buying out her partner and becoming sole owner, this salon owner had seven employees walk out. She knew where she wanted to go with her business, but not how to get there, so she tapped into a coaching system,