ALAX signs blockchain games distribution deal with OEM Gionee

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ALAX has signed a letter of intent with smartphone manufacturer Gionee to pre-install its blockchain Android games distribution platform on the OEM’s phones.

The Chinese outfit shipped over 40 million devices in 2016 and counts India as one of its key markets.

The deal will also see the ALAX app store available as an update for older Gionee phones.

First mover

“In Gionee, we have an ideal partner to execute against this vision of delivering gaming content to end users, while enabling developers to monetize their hard work and passion,” said ALAX CEO Matej Michalko.

A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.