They just see an advert on social media concerning how they can make a lot of money online easily. Then they start looking for free ways to do it and they will also try as much as possible to avoid paying for anything lol.

The truth is, do not create a dropshipping/ecommerce Business if you are inexperienced or poor. Get a job and get some money then come back.

Don’t make hardworking entrepreneurs look bad because u are poor and not ready. Some people will say why would people teach dropshipping and sell learning materials if they are truly making money from there store.. The answer is why does the richest man on earth still work and make money?

Nothing is really free these days. You need money to start a serious business and you also need knowledge. I.e you need to learn from those who are already in it. Plus don’t expect to learn everything for free. You will soon get hold of your business then you will see how it easy it is to create a learning material and give all out for free.

The Money in All Online Business is in the Niche

When I started my online business, I heard a few people talking about how important it is to focus your business on a niche. I agree with them but did I focus on a niche? Read on.

I actually tried to get a niche but it seems hard. I got frustrated. I end up choosing swimwear niche and build my Shopify shop around it.

I advertised with Facebook ad for 2 months and got some tiny sales. So I thought, maybe most people that visit my store want to buy something but since I only have swimwear, so they moved on.

I ended up changing my niche to a general niche and the rest is history.

My experience after focusing on a general niche is that things got very very hard because I don’t even know who is my audience target.

I spent a year designing and putting products in my shop. I also had to move my shop to WordPress and I use Alidropship Plugin to turn the website into a mini Aliexpress. I break down the business to build it again. It was a lot of work. Do I regret? No. But I think not everyone deserves what I went through.

I realized that being in a niche is actually better. But if I don’t go into a general niche, how can I understand this and be giving you this advice?

The reason why most people fail in dropshipping or any other business is that they don’t even have an audience. How can u have an audience if u don’t have a niche? The audience is in the niche.

Why you should not create a Shopify shop until you have a niche that you will stick to?

I agree that Shopify is truly one of the best platforms to create your e-commerce shop.

It’s a fully hosted platform so you don’t need third party hosting company.

To have a Shopify shop, u just need to have an email address and a password u can remember. You will only sign up like you will create a Facebook profile. And BOOM! You have a beautiful online shop already. It’s as easy as that.

Shopify monthly subscription price is very cheap also. It’s just 29 USD. But you may end up paying more. This is where the problem lies though.

Even though the basic fee of 29 USD is not much, why would u be paying this amount and you are not making sales?

Yes, that’s what will happen if you don’t have a niche before subscribing to Shopify.

Remember that the audience is in the niche. Choose a niche first.

Understand how u will reach the audience in the niche, learn what the audience like to discuss or what they like most on social media, then create a brand that resonates with these things they like and engage in.

So that when you finally launch your great beautiful shop on Shopify, you will not be the only one visiting your shop yourself. And you will not rely on “money consuming” Facebook Ad.