Marimekko Expands in US Market

Last week, Finnish company Marimekko announced plans to open a 1,775 square foot shop within Crate & Barrel's SoHo store. As part of a broader effort to beef up US presence of the brand known for modern textiles, housewares and clothing Marimekko is also opening a wholesale showroom in Manhattan this month (August 2010).

The new Crate & Barrel store-within-a-store concept could eventually evolve into additional Marimekko locations (possibly including an ecommerce presence).