Social Media

According to the Pew Research, over 73% of adults engage in social media and 42% use multiple social networking platforms. Of the sites, Facebook remains the most popular with over 71% of adult users. However, while Facebook is popular among…

Originally posted September 14, 2013 at Social Media Today by Dan Gingiss “70% of companies ignore customer complaints on Twitter.” This oft-cited statistic, from a 2011 study by Maritz Research and evolve24, is even more incredible when you consider…

We’re getting social! O.K., so that sounds a little cliché. But we are happy to introduce our new presence on social media. We’ll be sharing what we learn at the many events we attend and participate in throughout the year,…

Mike Majestic, Kaye-Smith Marketing Manager: “I was asked when I first arrived if we should leverage social media in our effort to reach new clients. Well, yes. We should. But not until we’ve developed a plan and determined how we…