Insight in the age of digital disruption

451 Research is a global research and advisory firm. We generate the data-driven insight that empowers technology and service providers, IT leaders and financial professionals to capitalize on their market opportunity.

Customer Insight

Learn about where the market is really headed, and why.

Each quarter we survey the 85,000+ members of the 451 Alliance: an invitation-only community of business leaders, IT professionals, and forward-thinking consumers. Survey results are made fully available, and are complemented by our analysts' insight, giving you a longitudinal view of what's driving market demand.

Market Size, Composition and Growth

Understand the size, scope and players within key markets.

Our data team is relentless in their pursuit of accurately building market size, share and forecast data for emerging segments of the enterprise technology marketplace. And via industry-informed economic analysis, we can provide transparency into the complex pricing models of public clouds.

Market Monitor & Forecast

Providing size, share and forecast data for evolving technology markets, our Market Monitor & Forecast service exploits our analysts' insight into both startups and established technology vendors to provide a deep and unified view of some of the most disruptive segments in the enterprise and the supply-side of mobile technology.

Transparency into the complex pricing models of the public clouds: helping buyers assess the value of available options, and sellers build a competitive pricing strategy.

The Cloud Price Index (CPI) is the most rigorous and comprehensive analysis of the cost of cloud computing in the industry. For the first time, buyers have complete transparency into the complex pricing models of public clouds, including analysis of the total cost of ownership (TCO).

Custom Research

Make the right strategic decisions and engage your customers.

Our consulting team is ready to support your critical decisions with prescriptive advice. We will draw conclusions from our wealth of data-driven insight or field proprietary research studies. We can also fuel your marketing engine with custom, co-branded content crafted to engage your target audience and build trust.

M&A Data & Analysis

Make your investment, alliance and acquisition decisions with confidence.

Our online M&A database, supported by a team of IT market analysts, tracks 650 tech sectors and provides proprietary data including values for key emerging technology deals, giving clients more leverage in their valuation discussions. Related analysis digs deep into deal rationales and a separate database provides rich profiles of some of the most disruptive privately held companies in the market.

There's a growing bench of well-funded startups that provide analytics into the sales process, coupled with engagement tools such as sales content, communication, and configuration, pricing and quotes (CPQ).