If you’re responsible for marketing for an energy company, you’re probably used to adapting your activity in response to the ever-changing landscape of the industry. But now that we’re facing a challenge as universal and unprecedented as the coronavirus crisis, even the most flexible marketers should be pausing to consider whether they’re taking the right approach.

This guide is for anyone who's new to the discipline of writing press releases, and for those who want to know how they could make more of a splash. It will help you maximise on this important PR tool.

As a part of our digital service offering, we give clients access to a tailored data and analytics platform. This includes metrics for Trust Flow and Citation Flow. But these metrics are only useful if you know what they mean and how to improve them. Read the guide here.