The eSports boom

In a recent article by eMarketer, the following statistics was revealed. There were approximately 380 million esports viewers in 2018, and that’s expected to surge to roughly 557 million viewers by 2021, according to a report from Newzoo. Of those 557 million projected viewers, 307 million will identify as “occasional viewers” and 250 million will consider themselves “esports enthusiasts”.

Asia-Pacific leads the global esports market and is projected to capture the largest market share, with USD 1,5 billion by 2022, according to a study from Activate. Close behind, Europe and the US tie for second at USD 1,2 billion.

Somewhat behind the curve due to the lack of fixed broadband, Latin America will account for just USD 100 million of esports market share by 2022. However, growth is expected in Brazil and Mexico, where esports is officially recognized as a sport.