STUNNED police will enforce "zero tolerance" on drivers who refuse to listen to the road-safety message.

The official frustration follows the latest tragedy, which pushed the state's road toll to 24 dead in 24 days - one of the worst January road tolls in almost two decades.

Ipswich woman Tammy Boyce and her partner Nathan Boorer - both 28 - were last night fighting for their lives in Nambour Hospital after a car travelling down the wrong side of the Bruce Highway crashed head-on into their vehicle at Kulangoor, on the Sunshine Coast, on Wednesday night.

In response to the mounting toll, police will target even minor offences - defects, tailgating and drivers hanging an arm out the window.

State Traffic Support Branch Acting Superintendent Paul Fogg told The Courier-Mail that "turned-off" motorists needed to step up and take responsibility.

"A lot of the times police give their discretion or warnings," he said.

"If that's not going to work, we'll have to ensure the message is passed on.

"Perhaps everything has to be enforced instead of some leniency being shown.

"If people don't get the hint by discretion shown by police perhaps we have to go back to zero tolerance in relation to all offences.

"Police won't tolerate any life-endangering offences."

He said there needed to be a shift in community opinions.

"The community needs to realise that we are heading for a very high road toll unless we can find some way to turn it around," he said.

"There will be a maximum effort in relation to road enforcement over this weekend leading into the term of school."

He then confirmed there would be less tolerance for drivers breaking all rules - including minor offences.

"All I can say is it's both frustrating and scary as I have kids that drive and relatives that drive," he said.

A spokesman for Police Minister Jack Dempsey said at this stage there were no plans to enforce harsher penalties for traffic offences and ruled out a targeted blitz of double demerit points outside of the school holiday period.

At the current rate, Queensland will register more than 30 deaths - the highest carnage since 1995, when there were 40 fatalities in the first month of the year.

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The Courier-Mail understands the police crackdown will include:

* Speeding motorists who are travelling less than 10km/h over the limit.

* Drivers using mobile phones.

* Distracted drivers eating food, using devices, or hanging their arm out the window of their car.