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I have a riddle for you. What’s complex while simplifying? Software. Software is naturally complicated (often taking months/years to build and then an often constant game of updating/improving). However, the goal of software and Software-as-a-ServiceSaaS companies is often to simplify, automate or gather data while…

You know how streams join together and turn into rivers, right? Slowly the water heads downstream until it meets up with another and another and they all come into one and turn into a mighty flow of water that will (at some point) feed into…

Marketing, Sales and Support — in one dashboard. That’s been the focus here at Gist for a long time, the tool we want to create for businesses to give them one cohesive experience at every stage of the buyer journey. And now it’s becoming a…

You have a website for a reason. You want it to improve your business by generating leads, increasing brand awareness, or selling your products and services online. But how do you know if your website is doing its job? And, more importantly, how do you…

We are so excited to announce the latest integration — with Zapier! Zapier is the tool that opens up nearly endless possibilities for connections with other software tools and now you can connect your favorite apps to Gist using “Zaps”. If you’re looking for a…

Using an FAQ section is a common and effective strategy for: Educating Visitors Overcoming Objections Reducing the Support Burden Now, imagine using an interactive, conversational FAQ that shows up right when you need it. A chatbot can create this type of personal interaction. You can…

That’s right. Now, Gist integrates with Facebook messenger. You and your team can manage all of the messages from the most popular social platform inside of Gist. Think about it. Tagging, tracking and monitoring Facebook conversations in real time — just like you already do…

Are you a marketing professional? Upcoming sales influencer? Executive who has extensive experience with the buyer journey? If so, we may be interested in having you write for Gist. Interested? Be sure to read the following guidelines in detail. There are several things we require,…

My first main marketing objective, after the rebrand, is to get our content marketing plan in place. We are literally starting from ground zero. This is a brand new domain and it means this is our current situation: zero links zero keyword rankings zero presence…

When I first decided to join ConvertFox, Jitta (the Founder whose birth name is Raghavender, but goes by Jitta), one of the first things I pushed for was to rebrand the company. I knew that we were going to be starting our marketing from scratch,…

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