Ultimate Doesn’t Need a Name Change

A few weeks ago, I wrote an article arguing for why ultimate needed a name change. It generated a lot of discussion on twitter, reddit, facebook and on my website, which has been improved thanks to the best web design company. However, I actually think that ultimate doesn’t need a name change for a few reasons.

1. There’s such a history and to change the name would be dishonouring the players and pioneers of our sport.

2. The amount of time, money and energy that has gone into promoting ultimate would be wasted if we were to change the name of the sport. It’s better to leave it.