Flickr ‘Instagramifies’ iPhone App, Now You Can Apply Filters Directly to Your Camera

Flickr wants you to meet your new camera. Recently, Yahoo revamped the Flickr site making it bigger and more Insagram-like. Today Flickr launched a new iPhone app too, complete with live customizable filters so you can see what your photo looks like while you take it. This was one of the most requested features by Flickr users, appealing to both advanced and amateur photographers alike.

Photos taken by phones are being uploaded to Flickr more and more often. In fact, the iPhone 5 is currently the most popular camera on Flickr! For this reason Flickr revamped its app to take advantage of all the capabilities the iPhone camera has to offer. Flickr wrote in its blog,

In our view, taking a photo should be an enhancement of what you’re experiencing and seeing through your device. We’ve come up with a camera that gives you full control over how your final photo looks, even before you snap the shot.”

So what’s new in the Flickr app for iPhone?

Live Customizable Filters

Live filters let you choose a filter for your photo before you take it. This way you can see which effect looks best before you save your image. While swiping through live filters, you can also choose composition grids, focus lock, and exposure points to help you take better shots.

Changed your mind on your filter? That’s fine – you can customize filters even after you’ve taken your photo.

Editing

Flickr has also added advanced editing features to its iPhone app. Within the app you can now enhance, crop, sharpen, balance color, use Levels, add vignette, and more, in addition to use Flickr’s magic wand.

Flickr hopes the new iPhone app will become your favorite camera on your phone. To promote its app, Flickr is running a photo contest: tag your photos with #NewFlickrCam, and post them to Flickr, Facebook, Twitter, and Tumblr, and Flickr will post the best shots on its blog.