A lot of people talk about buyback yield or total shareholder yield or something like that as amount spent on buybacks/market cap equal buyback yield. In the next couple paragraphs, I’ll lay out the basics of how you can decide whether a buyback is big or small, good or bad. Then I’ll spend the next 6,000 words – way more than most people need to read – getting into the nitty gritty of exactly how you can calculate the buyback yield and even more importantly how you can calculate a company’s return on its buyback. This is important stuff for buyback obsessed investors – people like me and Warren Buffett. But it is much more than most investors need to know.

One principle to keep in mind is asset-earnings equivalence. An asset is not just worth what it appears as an asset to be worth. An asset is worth its future earnings. If a company pays a $1 dividend, that dividend is taxed and reduced to at least 85 cents. In cases where using $1 to buy a stock only gets you 85 cents of intrinsic value, the dividend payment still makes more sense. In cases where a stock is at least as good a purchase as the rest of the market, a buyback – rather than a dividend – can create value. It is not unusual for $1 spent on a buyback to be worth more than $1.25 in dividend form. It happens all the time. For example, if a stock buyback is both not taxed and is used to buy back stock at a discount of at least 10% of intrinsic value – it will always create at least $1.25 in value versus a $1 cash dividend. That’s because a $1 buyback done at 90 cents on the (intrinsic value) dollar creates 11 cents of value, while a dividend destroys 15 cents of value. This is the critical concept to keep in mind whenever you think about buybacks. It works in reverse too. Once a stock is 20% overvalued, the tax benefits of a buyback versus a dividend are insufficient to overcome the loss created by paying $1.20 to get only $1 of intrinsic value. At this point, buybacks start to destroy value.

If we look at a case like Berkshire Hathaway (BRK.A)(NYSE:BRK.B) – where I believe the stock is trading at 80 cents on the intrinsic value dollar – a buyback creates a lot of value. In fact, a buyback is almost 50% more effective in returning value to Berkshire shareholders – at today’s price – than a dividend would be. That’s because $1 spent on a buyback buys $1.25 of intrinsic value. Meanwhile, $1 paid out in dividends becomes no more than 85 cents after-tax.

Of course, the buyback does not eliminate the tax. It only defers it. But very long-time holders can get enormous benefits from such buybacks.

We should be careful to overstate the tax aspect of buybacks. For example, Q-Logic has a lot of cash overseas (almost all of its $500 million). The company could – in theory – make several tender offers for close to 50% of its market cap with that cash. This is the Teledyne (TDY) approach. Q-Logic doesn’t do that for several reasons. One, it likes having some cash on hand at all time. But, more importantly, it doesn’t want to pay the tax.

The actual intrinsic value math here does not support the company’s position. No one is complaining because Q-Logic already buys back a lot of stock. But, even paying an extra 35% tax (the most possible) on bringing back cash to the U.S. to buy stock would not destroy value. That’s true because the stock is so cheap that a buyback at around today’s prices would result in anywhere from an 8% to 15% return on the cash used to make that buyback. This is higher than shareholders can make on their own. The company’s argument for keeping the cash is valid only if they can find a way to earn more than 8% a year overseas. Perhaps they can. But it seems more like a knee jerk desire to avoid taxes rather than a careful look at how much value could be created even after paying taxes versus keeping cash idle.

These are the kinds of complexities you deal with when you start talking about stock buybacks. You need to think about the buyback yield, the taxes that would be paid (or not paid versus dividends), and the return the company would get on the buyback.

Companies rarely talk about the return on their buyback. But that is a critical element of the decision to buyback stock sense the higher the price at which stock is bought back the less the intrinsic value of the “capital returned” to shareholders and the lower the stock price at which the buyback is done the more intrinsic value is created. It is never a 1 to 1 comparison between a dollar of buybacks in price terms leading to a dollar of buybacks in value terms. They are always different.

But there are two parts that matter when looking at the difference between a stock’s buyback yield and its dividend yield. A dividend yield is simply the stock’s annual dividend per share divided by the stock price. Keep in mind, dividends are taxed. So, a 6% dividend yield is only worth about 5% after-tax in the best circumstances.

The value of a buyback is more complicated. The tax is deferred – for now – but the value added or destroyed relative to a dividend payment depends on the return the company is getting on its buyback versus the return you could get by going out an buying another stock. For example, if a company with a P/E of 10 is buying back its stock, that company is probably going to earn at least 10% a year on its purchase. It is unlikely to can buy stocks for yourself right now that return 11.75% which is what you would need to offset a 15% dividend tax and earn what the company can earn through a buyback.

A simple rule of thumb is that when a company’s stock price is below the P/E at which you could buy other stocks, a buyback probably helps you. When a company’s stock price is above the P/E at which you could buy other – equally good – stocks, you’d probably be better off with a dividend. When the stock’s P/E is close to the P/E you would pay for other stocks – it’s probably better to have a buyback because:

1. You don’t have to pay an extra tax right now

2. You already know you like this particular stock. That’s why you already own it.

That’s the simple way to think about buybacks. Now, let’s get into exactly how you can calculate a stock’s buyback yield and a stock’s return on that buyback. Both numbers matter. A high buyback yield with a low return on that buyback is not good. In that case, a dividend would be better. Meanwhile, a low buyback yield with a high return on the buyback is good – but it means you are either paying too high a price for the stock, or the company isn’t buying back enough stock.

I’ll focus on a particularly interesting case here: Q-Logic (NASDAQ:QLGC). Q-Logic has a high buyback yield (around 12%). And it has a very, very high return on its buyback (about 25%). However, there is a complication with Q-Logic. It is using what I call “anti-leverage.” This makes the buyback less effective – because it’s actually much smaller – than it first appears to be.

What they seem to be using is the cash spent on buybacks last year divided by today's market cap. That's what I see most often. So, assume a company - we'll use Q-Logic who pays no dividend but does buyback stock - spent $127 million buying back stock last year. In fact, they actually did spend $127 million buying back stock (as you can see on their 2012 cash flow statement for the year ended April 2012). The company's market cap is $1.05 billion today. So, a buyback of $127 million divided by $1.05 billion gives Q-Logic a buyback yield of 12%. In a sense, that is true. But I would argue it is clearly wrong. Why?

Because Q-Logic spent $127 million gross on share buybacks. It did not spend $127 million net. The company also issued stock. We need to adjust for that. The company issued $30 million of stock last year and bought back $127 million. So, the net buyback was $97 million. That leads to a buyback yield of 9.24% on today's market cap of $1.05 billion. That number is probably about right as a backward looking number.

A buyback is effectively a free cash flow type number. In no sense is a company required to have earned its buyback in GAAP income. The same is theoretically true of dividends - but rather rare. I have seen companies pay dividends they did not earn in GAAP terms but did earn (in their minds) as free cash flow. It's very rare. And it only happens when a company manages for free cash flow. Dividends tend to be stated as a percent of income earned, etc.

You want to look back at least three years to get any free cash flow number. Let's do that for Q-Logic. Their cash flow statement for the fiscal years ended 2012, 2011, and 2010 gives us both the buyback amount and the stock issued amount. By netting treasury stock purchases (share buybacks) against proceeds from issuance of common stock and options exercised (stock issuance) we get a net share repurchase in dollars for each of those three years. They were: $129 million in 2010, $153 million in 2011, and $97 million in 2012. That gives us a three-year average of $126 million. The market cap right now is $1.05 billion. So, $126 million divided by $1.05 billion gives a buyback yield of 12%.

Is that right? And if so, is it equivalent to a 12% dividend yield?

I'd say it's pretty much right. In my view, Q-Logic's stock buyback yield - based on the past record alone - is around 12% on today's price. If the stock stays at the same price and free cash flow stays at the same level as it has in the past, Q-Logic will buy back about 12% of its shares over the next year. In that sense, a new Q-Logic shareholder who buys 1,000 shares of Q-Logic today will - in one year - be the owner of the equivalent of 1,120 shares of Q-Logic. That's because the share count will shrink. And this shrinkage will be effectively the same for that shareholder as if the share count did not shrink but the shareholder was given an extra 120 shares of Q-Logic at the end of the year. In that sense, it's exactly like a 12% cash dividend being paid in stock rather than cash to the shareholder.

The actual reality of course is different. What really happens is that the shareholder's account shows the same number of shares and yet his percentage ownership of the company rises. What's important to take away here is that 12% of his original purchase price was generated in free cash flow and that 12% was reinvested in the company's stock. He did not receive cash. And he did not pay taxes on dividends. Instead, his stake in the company increased and his deferred gain on the company increased. This means he was able to avoid taxes for now - in fact, he can avoid them until the moment he sells since Q-Logic has never paid a dividend. And he will get long-term capital gain treatment when he does sell. This is the tax part everyone talks about. The more reliable part of the tax situation - it's not really an issue that's debated in the U.S. from year to year - is the deferring of the tax. It's a pretty basic principle that income is taxed when received but that an increase in market value without any transaction does not constitute income yet. So, while the favorability or unfavorability of dividends versus capital gains etc. bounces around over time depending on who is writing the tax laws - it's unlikely that putting off paying a tax will ever become a negative.

Okay. Now, the issue is the return on the buyback. This is what you were getting at. I don't think book value is a good measure for most companies. I think earnings yield - or free cash flow yield, it depends on the company - is the best measure for most operating businesses. You can look at the P/E ratio, EV/EBITDA, Market Cap/Free Cash Flow, and EV/Free Cash Flow as good indicators of what a company's return on its buyback is.

Here, you want to compare the return on the company's buyback with the return you could achieve. However, you want to keep in mind that while you would pay a tax on the dividend the company does not pay a tax on the buyback. Let's say I imagine John Wiley (NYSE:JW.A) will get a 10% return on its buyback. Likewise, I think I can go out and return 10% a year myself picking my own stocks. In this case, which should I prefer? Should I prefer John Wiley paid a dividend or used all of its free cash flow to buyback stock?

If my assumptions - that John WIley will get a 10% return on their buyback and I can make 10% a year picking stocks in my brokerage account - are true, then John Wiley creates more shareholder value for me when they don't pay a dividend and instead just buyback stock. In fact, that is the actual case with the company right now. If anything, I've understated the return JW.A can get buying back their own stock (it's probably closer to 13% than 10% right now - I'd estimate 12% to 15% if I had to pick a range) and most investors will have a hard time earning more than about 7% picking stocks right now. This just goes to show you that I think John Wiley is - on an admittedly leveraged basis - a cheap stock.

But, what if the reality was that JW.A really would earn 10% on their buyback and I really could make 10% picking new stocks?

It doesn't matter. That would still suggest the capital allocation should be 100% buyback and 0% dividend because even under the best circumstances a dividend will be taxed at 15%. Under the worst circumstances, it could be almost 40%. But taking the best case of 15%, we see that for every $1 John Wiley pays me in dividends I only keep 85 cents after-tax. The company however pays no extra tax on a stock buyback. So, if they earmark $1 for buybacks they actually buy $1 worth of stock on my behalf. Therefore the choice is - excluding the factor of timing between when I receive cash and when I pay the IRS - a matter of me getting to keep 85 cents in cash or $1 in stock. Obviously, if the stock is at all undervalued, it's better to have the stock.

Let's look at real-life for a John Wiley shareholder. I would estimate the return you can get by owning more John Wiley stock to be 12% a year. This is based on a roughly 10% free cash flow yield (which again, is leveraged and assumes JW.A does not pay down debt over time relative to equity) and a 2% long-term growth rate. That growth rate is simply an assumption about academic journal pricing. I expect it to rise over time. Like I said, the reality might be more in the 2% to 5% annual growth range. But, I am going to assume a 10% free cash flow yield today plus 2% growth each year forever. Meanwhile, at today's - in my view - high stock prices I think the average individual investor will have a hard time earning more than 7% a year in stocks over the next 5 to 15 years.

Assuming a 15% dividend tax, every $1,000 that John Wiley uses to buyback stock would become $5,474 by the end of a 15-year holding period. If John Wiley instead paid its shareholder $1,000 in a dividend which the shareholder then put in an index fund, etc. I would estimate they would have about $2,345 at the end of 15 years. Therefore, over a 15 year holding period the difference between John Wiley buying back $1,000 worth of stock on your behalf this year and paying you $1,000 in a cash dividend is the difference between $5,474 and $2,345.

In the case of John Wiley - at today's price - I think it is very clear that a long-term investor would be made much better off through a buyback rather than a dividend. However, I don't think the market recognizes this. In fact, I think many investors would prefer seeing a dividend to a buyback. They'd be wrong unless they can earn a tax equivalent return greater than the company can earn buying back stock. In the case of John Wiley, shareholders who can earn over 14% a year in the stock market (or elsewhere) are the only shareholders who should prefer a dividend to a buyback. I believe there are very, very few John Wiley shareholders who can make 14% a year on their own long-term - therefore, it would be to the benefit of almost all long-term shareholders of JW.A to use all free cash flow to buy back stock rather than paying any dividend.

The argument some will make against a buyback and in favor of a dividend is that a buyback is essentially a doubling down on the company. That's true. John Wiley is a higher quality company - with a wider moat - than the S&P generally and the median hypothetical stock certainly. It's also cheaper right now. So there's no valid argument against John WIley buying back stock at this time in favor of paying a dividend.

But what if you had doubts about the long-term viability of the business? (I should point out, I have no such doubts with John Wiley. The most important part of their business - academic journal publishing has a durable moat that will be around for however long you choose to own the stock.)

That is a legitimate concern. But it's a legitimate concern at the corporate capital allocation level regardless of dividend policy. Charlie Munger has pointed this out. General Motors ruined its shareholders. Berkshire Hathaway did not. General Motors was a failing business. Berkshire Hathaway was a failing business. Neither company could do anything to fix that problem. But only one company saved its shareholders.

If a company has an at risk business, it can allocate capital to other areas. Many successful companies no longer engage in the business they started in. If American Express (AXP) stayed in its original business, it wouldn't be around today. The same is true of IBM, MMM, and BRK.B. Some companies choose to pay large dividends or buy back stock while the business is failing rather than allocating capital into a different industry. Let's look at Value Line (NASDAQ:VALU). Over the last 10 years, Value Line has paid out about 85% of the company's current market cap. It's a dying business. It had a decision to make. It could allocate capital to new areas inside the corporation, it could pay dividends, or it could buyback stock. It chose to pay dividends.

Now, let's compare this to Q-Logic. The company spent about $1.32 billion on stock buybacks over the last 10 years. The company's market cap today is only $1.05 billion. So, the company has spent more buying back stock than the company is worth now. Is that a good outcome or a bad outcome?

It sounds like a pretty terrible outcome.

But there's always the issue of valuation here. Is Q-Logic valued right. Enterprise value is even lower. It's about $555 million. Of course, when a company buys back stock - and now we're getting really meta here - it also buys back more of the cash it keeps. In other words, Q-Logic buying back stock today is not really valuing its continuing operations at $1.05 billion. It's only assigning them a value of $555 million. That's because continuing shareholders - those who don't sell into the buyback - get an increase in the company's free cash flow as well as in increase in the cash left on the balance sheet after the buyback. Q-Logic may be spending $11 to buy back a share of stock, but that share they buy back comes with something like $5 of added cash attached. So, if you start out as a shareholder of 1,000 shares of Q-Logic you end the year with a greater ownership in Q-Logic's ongoing business plus an effective "cash back" on the stock repurchased. Basically, if Q-Logic pays $11 for stock right now, it's paying $11 and then getting $5 back. The reverse is true for a company like John Wiley that uses debt - they effectively increase debt as they buy back stock because they decrease cash relative to debt. This isn't necessarily negative - in fact, this leveraging is a reason why buybacks work over time - but it's making a clear decision to avoid paying down debt and instead buying back stock. It's an active choice not to deleverage.

Q-Logic already uses "anti-leverage". Their return on equity is lower than their return on invested capital because much of the shareholder equity is not invested in the business. Shareholder's equity is $716 million and $115 million of that is goodwill. So, tangible equity is $601 million. However, the company has $495 million in net cash. So, unleveraged tangible equity would be only $106 million. That's the part they are using in the business. Obviously, Q-Logic's returns on invested capital are extraordinarily high. In fact, the numbers they report in ROE etc. are still acceptable looking despite Q-Logic using a huge amount of "anti-leverage". They only have $106 million in tangible net worth tied up in the business and yet the balance sheet has $601 million in tangible shareholder's equity. That's equivalent to having a "leverage ratio" of 0.18. Obviously, a 100% buyer of Q-Logic would simply remove the $495 million in cash - it's overseas and will have to be taxed if brought to the U.S. - and keep only the $106 million in tangible equity that is tied up in the business.

And this is where we get to a really important concept. Let's imagine Q-Logic is - on average - buying back about $126 million worth of stock. What is the return on this repurchase?

Let's start by assuming future earning power is simply Q-Logic's 10-year average free cash flow. Average free cash flow over the last decade has been $141 million a year. The company's market cap today is $1.05 billion. So, the return on repurchase under those circumstances (assuming neither earnings growth or decay) would be 13.4%. But there's a problem here. The company's enterprise value is not $1.05 billion. It's $555 million. So, if Q-Logic were really delivering free cash flow of $141 million a year - that free cash flow only costs the company $555 million to buy (you don't pay for the cash you keep on the balance sheet - it's still there, in fact in a higher proportion for continuing shareholders).

So, isn't the real return on repurchase more like $141 million / $555 million = 25.4%.

Yes, it is. Q-Logic is earning about a 25% on its repurchase. However - and this is critical - the repurchase is not as large as it appears. If Q-Logic spends $126 million this year to buy back stock, it's not actually buying back as much of the operating business as it would be if the company was not anti-leveraged. Basically, about 47 cents of every dollar Q-Logic spends on repurchases is going to actually buy back the company's operations. The other 53% is just being refunded in surplus cash. I know that's a confusing concept. But it's important. Q-Logic has no method for focusing buybacks only on the operating business the way a 100% private buyer could do. If you buy back stock in the open market you get more ownership of the income/cash flow statement and more ownership of the balance sheet.

So, really what's happening when Q-Logic buys back stock?

Well, they earmark $126 million - again, this is just a three-year average of what they've actually spent buying back stock - for buybacks. However, only $59 million of this is being used to buyback the operating business at an enterprise value of $555 million. So, they are buying back about 10.6% of the operating business when they spend $126 million. The remainder of that $126 million - about $67 million - is just swapping cash for cash. This is a very important concept. And it has major implications for stockpicking. It is actually possible for John Wiley - which trades at twice the EV/EBITDA of Q-Logic - to buy back roughly the same amount of the operating business each year (around 10%) as Q-Logic is doing despite Q-Logic having much higher cash flow relative to enterprise value. How is that possible?

Leverage.

The ability of a company to increase earning power through buybacks depends on the percentage of shares it buys back. For example, Q-Logic can buy back about 10% of its shares outstanding each year - at today's stock price - using its normal free cash flow. This would cause earnings to rise 11% a year (1/0.9 = 1.11). So, Q-Logic can grow earnings per share 11% a year without increasing the capital invested in the business. And without the business actually growing the topline. If the company's business neither grows nor shrinks, the stock price stays the same, and all free cash flow is used to buyback stock - Q-Logic's earnings per share will rise 11% a year.

That's significant considering Q-Logic is not priced like a growth stock and yet it has a pretty foolproof method for achieving EPS growth of 11% a year. After all, if the stock price goes up the return on buybacks goes down - but then, shareholders get the consolation of a higher stock price which they can take advantage of and sell their shares. It's a win-win if the business is stable.

But John Wiley can also increase EPS each year through buybacks.

So what's the difference?

The difference is one between theory and practice. Q-Logic has demonstrated an extremely unusual willingness to buy back as much stock as possible - and pay no dividends despite having the cash flow to pay large dividends - and to do it every year. John Wiley has bought back stock at times. But they've also increased share count and also left it pretty flat at times. Sometimes that's good. If your stock is overpriced, it's good to not issue shares.

A few companies - very, very few - may in fact practice Henry Singleton like attitudes toward buybacks. Most companies aren't even common sense using enough to mention the fact that buybacks are a good idea below 15 times earnings and a bad idea above 25 times earnings. If most companies simply adhered to that strategy - buy below 15x earnings and stop buying above 25x earnings - they'd have more success with their return on buybacks. Most can't do even that.

Personally, I do not look for "smart" buybacks. I look for an admission of stupidity on the part of the company. I look for a company that just always buys back stock regardless of stock prices, future expectations, etc.

Why?

Because I already know the stock price when I buy into the company. I know if the company is trading at 5 or 10 or 15 or 25 times free cash flow. I know what return on my stock purchase I expect. The company is simply making the same investment - albeit in its own stock - that I made in the company. All I care about that I don't already know is whether or not they will buy back stock. And how much will they buy back. I do, however, want to make sure they won't stop buying back when the stock tanks. That is a major concern, because a lot of companies do that.

This is the simplest part of the buyback question. If you as an investor have just purchased the stock at today's price the question of whether you would prefer a stock buyback or a dividend is a no brainer. You would prefer a stock buyback. A company's investment in its own shares can never be less attractive than your investment in that same company's shares. Never.

So if you are putting new money to work today in DirecTV (NASDAQ:DTV) or Q-Logic or John Wiley and you are correct in that purchase - then the company is correct in devoting 100% of free cash flow to buybacks and 0% to dividends. There can be no question about this. The question only arises in situations where you would no longer be willing to put new money to work in the stock.

As an example, Berkshire Hathaway would be in favor of Coke using all of its free cash flow to buyback stock in 1989 because Berkshire was buying Coke then. Berkshire would not necessarily be in favor of Coke putting all its free cash flow into buybacks today because Berkshire has the opportunity to put new money to work in Coke at today's prices and instead prefers to buy Heinz, Wells Fargo, IBM, etc. The 1980s care is clear, Berkshire had to prefer buybacks because Berkshire was buying the stock itself. The 2013 situation is different. Berkshire is no longer a buyer of Coca-Cola. Berkshire is a holder of Coca-Cola.

A lot of people overlook this simple rule. If you are a buyer of a stock, you ought rationally to be in favor of that company paying no dividend and using all that cash to buy back stock. There is no good argument against this. If you are a holder of the stock, the story is different. It's complex and it may sometimes be indeterminable whether you want a dividend or a buyback.

It depends a lot on your own return potential. Historically, I've been able to earn 15% a year in the stocks I bought. So, I am a bit biased in favor of dividends over buybacks at stocks I hold but am no longer buying. I figure I can make 15% a year on my own. So unless the company can make more than 12% to 13% (due to taxes), it isn't clear that a buyback is better for me. But, again, that's based on making 15% a year annualized since 1998-1999. The stock market performance since 1998-1999 has not been as good as my personal performance. So, it's a question of whether you believe your performance will or will not be better than the market, whether your future performance will be like your past performance, etc.

I doubt I can do 15% a year in the future. So, if I feel good a company I own can earn 10% on a stock buyback - I'd tell them to go all out and skip the dividend.

Sometimes this is not practical. I own George Risk (RSKIA) and Ark Restaurants (NASDAQ:ARKR). When I bought them - and even now - I think their return on buyback would be high and I'd be in favor of it. However, the stocks are illiquid and their free cash flow relative to the dollar value of freely traded shares is not high. As a result, I'm always in favor of RSKIA and ARKR buying back stock. But, I understand it's very hard for them to do in practice unless there is a meaningful holder who signals he wants out of the stock.

My approach to buybacks is pretty simple. One, I prefer them. Two, I look at the share count history over the last 10 to 20 years as my guide to what the company might do in the future - I want a pattern of predictable behavior. Generally, that means a continuously shrinking share count that shrinks in bull markets and bear markets, panics and recessions and booms and busts and so on. Three, if I'm a buyer of the stock - then the company should be a buyer of its own stock. No questions asked on that one. If the stock is good enough for me to buy it's clearly good enough for the company to buy. Finally, I look for the return on buyback. I tend to focus on the earning power the company is buying relative to the net cash it is spending. If a company has cash on its balance sheet, the amount of net cash consumed by a buyback will be less than it appears because I will end up with a greater percentage ownership of the resulting balance sheet as well as the income statement.

I want the return on buyback to always be at least 10%. As a rule, the average company will only get returns on its buybacks of 10% or higher if it pays less than 15 times normal earnings. In special cases - fast growing companies, companies where free cash flow vastly exceeds reported income, etc. - it is possible that buybacks above 15 times earnings will return more than 10%. It almost never makes sense for a company to buy back stock at over 25 times earnings. So, for most companies, under 15 times earnings is the green zone for buybacks - 15 to 25 times earnings is the yellow zone, and over 25 times earnings is the red zone.

You mentioned book value, etc. You can't value most companies on book value. You need to look at owner earnings. Basically, what do you think the right leverage level for DirecTV is? Feel free to use debt to free cash flow or Debt/EBITDA or whatever you think is an appropriate metric. The question is - at that leverage level - is FCF/Purchase Price acceptable? Is the extra free cash flow (owner earnings) the company gets in the buyback worth at least the price paid? Is it more than you can get in the stock market?

You probably don't want any buybacks where FCF/Market Cap< 6%. You probably do want buybacks where FCF/Market Cap > 10%. So, as long as the price paid is between 10 and 15 times owner earnings, it's a murky situation. If the company is paying less than 10 times owner earnings it's either a good purchase or the business is headed into oblivion. A flat or growing business is worth at least 10 times earnings as long as it's a durable business. Once a company is paying 15 times owner earnings or more for its own stock, the question becomes growth. Some companies probably are worth 15 times earnings while other probably are worth 25 times earnings. The perfect business might be - might be - worth something like 33 times earnings. But it would have to be a business with complete certainty for the future and that future would have to involve growth equal to or greater than nominal GDP. I can't think of many companies where GDP or greater growth is literally guaranteed. To the extent they exist, they are probably worth close to 30 times earnings. Of, course I’d never pay 30 times earnings for a stock even if it were worth 30 times earnings.

For that reason, it's clear that buybacks are best at higher quality and more durable companies. They are simply safer there. If Coca-Cola or Omnicom chooses to always buy back stock, it'll tend not to destroy much value because the stock will usually be trading at a reasonable level versus long-term prospects. As a business's future becomes less certain - and its P/E higher - this is more problematic. Sometimes even a company I like can trade at a silly price. It is hard for me to argue in favor of Netflix, Under Armour, etc. buying back stock at some of the prices where those stocks have traded regardless of what I think about the businesses because the P/Es were simply too high at times.

For this reason, I think it's best to focus on companies that:

1. Have a wide and durable moat

2. Lower their share count every year

3. Are trading at a reasonable price right now

Those are the kinds of buybacks you want. And always prefer the past record to buyback announcements, etc. I don't pay much attention to recent announcements. I pay attention to past actions.

Nice article. I agree with Geoff's take on buybacks vs dividends. But that is because we are both young and are both focused on the same thing -- maximizing total return.

However, different investors have different needs. Many investors require income, and dividends are simply preferable. The idea of selling a portion of your holdings each year for income has all sorts of disadvantages -- it is complicated, incurs commissions, and depends on current prices to a frightening degree.

An income-seeking investor will seek to own under-valued stocks, and certainly doesn't want to have to sell off pieces of them at these undervalued prices. Dividends offer more stability of income since future payments are much more predictable than future stock prices.

It is not irrational that hi-yielding stocks sell at a premium. But an investor like me will attempt to calculate total return, and for this purpose, buybacks are usually preferable.

Nice article Geoff. I purchased Q-Logic last summer around $10 per share. I think their core business of fibre channel adapters will grow at least moderately due to the build-out of data centers over the next decade. They seem to be maintaining solid share and are one of only two main players in the fibre channel adapter market. Even after a repatriation adjustment they still have a significant amount of their market cap in cash against zero debt. Also important are the buybacks as you mentioned, as the firm has reduced share count tremendously. Given estimated buybacks, average earnings, and the firm's net cash position, I think a conservative fair value estimate is in the high teens.

One thing I would also mention is that the company does have a significant amount of options and stock awards that would be dilutive to the share count at higher levels. So one investing in the company needs to take that into account when estimating the future diluted share count.

Disclaimers: GuruFocus.com is not operated by a broker, a dealer, or a registered investment adviser. Under no circumstances does any information posted on GuruFocus.com represent a recommendation to buy or sell a security. The information on this site, and in its related newsletters, is not intended to be, nor does it constitute, investment advice or recommendations. The gurus may buy and sell securities before and after any particular article and report and information herein is published, with respect to the securities discussed in any article and report posted herein. In no event shall GuruFocus.com be liable to any member, guest or third party for any damages of any kind arising out of the use of any content or other material published or available on GuruFocus.com, or relating to the use of, or inability to use, GuruFocus.com or any content, including, without limitation, any investment losses, lost profits, lost opportunity, special, incidental, indirect, consequential or punitive damages. Past performance is a poor indicator of future performance. The information on this site, and in its related newsletters, is not intended to be, nor does it constitute, investment advice or recommendations. The information on this site is in no way guaranteed for completeness, accuracy or in any other way. The gurus listed in this website are not affiliated with GuruFocus.com, LLC.
Stock quotes provided by InterActive Data. Fundamental company data provided by Morningstar, updated daily.