Ordered your iPhone 4 yet? Tough - you've already missed the boat, if this afternoon's latest missive from Apple is to be believed.
The firm's online emporium has been creaking all day since it started offering the faithful the chance to pre-order the iPhone 4.
One Reg reader reported that it took him just under two hours to …

Clearly, you do?

Breaking news

It's the new iPhone 4 Dock you need to watch

I ordered it for £25, but when I went back to check, as it then said that it was going to take a month to deliver, and they'd hold my whole order until it was ready, I saw this: http://twitpic.com/1wz8ab

The best way to hype a product

Mike

Pre-Ordered an iPhone that was advertised through the whole order process as being delivered ON 24th June but when my credit card details had been taken the Apple site informed me that I would be receiving my phone on 6th July. Am I correct in stating that Apple have got some history in delaying delivery to the UK and missing their promises?

It's the bumpers...

You will probably find it is the bumpers (or possibly another accessory) that is delaying the estimated dispatch. If you delete those items from the order it should then show that the iPhone 4 will be dispatched in time for delivery on the 24th.

Oh and I think the confusion over availability stems from the two different methods Apple is offering. Full pre-orders (that you pay for upfront and which get delivered to you on the 24th) are still fine, but "reserve and collect" (which is simply asking your local Apple store to keep one for you that you then go and pay for on the day) are "sold out". Presumably they were only allowing a limited number to be set aside in each store (especially as no advance monetary commitment needs to be made on the part of the person doing the reserving) and they are wanting to make sure people could just turn up on the day and have a half decent chance at picking one up.

The truth of it all

seriously?

It never ceases to amaze me how every time an "Apple" related story comes out it seems to bring all of the Apple haters out of the woodwork.

Can't you just give it a rest for five minutes. Apple's fallible, their products are restrictive and expensive, and their fans have a certain stalkerish quality about them. We get it, OK . Enough already.

The iPhone4 is a new and desirable product, and customers in the US have first call on it. It's hardly surprising that there nay be some teething trouble. This happens more than you might think (Remember all of the problems with ordering Windows 7? Like when they shipped all of those student a 64bit CD but didn't make it clear that it would only work if they already had the 64bit version of XP) , but it gets a lot of publicity when it's Apple.