For business storytelling to be a success there needs to be a good strategy around making money. Given that eBooks and apps are so popular there is a definate opportunity to tell a great story using these platfrorms to create a more engaged community. I haven't bought this book but it seems to really understand transmedia and the use of muliple patforms. And this book, Dynasty of the Magi has just won the award for Best Transmedia Project in the Publishing Innovation Awards

The portrayal of Atticus Finch, the lawyer hero of To Kill A Mockingbird, as a racist in Harper Lee’s new novel, Go Set A Watchman, has been variously described as a “bombshell,” “shocking” and a “revelation” in early reviews. The New York Times suggested that the new novel “could also reshape Ms. Lee’s legacy.”

Yet scholars who have written on race and the legal system in To Kill A Mockingbird are less surprised. “If you read the book from a racial justice perspective,” Katie Rose Guest Pryal, a novelist and former law professor, commented, “it wouldn’t surprise you that this is who Atticus is.”

In fact, there is a well-established body of scholarship on To Kill A Mockingbird that draws attention to flaws in Atticus’s character.

This week's news about B&N retreating from the international ebook market inspired me to make sure that all my Nook purchases are backed up in DRM-free form. This takes very little effort, and I would recommend that you do the same.

Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.

Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.

Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.