I just couldn't help but sharing this article about how companies who increase their marketing spend in a recession come out of it doing better than when they went into it. I am not advocating that there is a recession mind you but even in a slow down, the companies who remain consistent in their messaging do better than others who wait for phones to ring by themselves.

I just couldn't help but sharing this article about how companies who increase their marketing spend in a recession come out of it doing better than when they went into it. I am not advocating that there is a recession mind you but even in a slow down, the companies who remain consistent in their messaging do better than others who wait for phones to ring by themselves.\n\nWhat are your thoughts?