VOICE OF THE CUSTOMER

VISIBILITY TO DRIVE TRANSFORMATIVE BUSINESS RESULTS

Every company collects customer experience data today, however, sitting on quintillion bytes of customer data doesn’t matter much if you can’t transform the data into actionable insights to drive strategic business initiatives. Given that 90% of this data is unstructured makes it difficult and time consuming to analyze, enterprises need a reliable way of analyzing insights from all data sources across the entire organization.

By incorporating an omni-source approach to customer experience analytics, strategic brands are transforming customer data into actionable insights to fuel all aspects of their business to drive new and improved customer experiences that grow revenue and increase retention.

JOIN THE THOUSANDS OF CUSTOMERS THAT ARE ALREADY USING NETBASE.

ANALYZE DATA FROM ANY SOURCE

Don’t let valuable sources of customer insights go untapped! Customer experience data can be found everywhere including surveys, focus groups, social media, CRM data, chat logs, and support forums to name a few. Develop a single source of truth by analyzing customer data from every source including internal sources, external review sites and blogs, and social media.

NetBase brings all sources of data together inside one powerful platform for transformative business results. Gain deep and actionable insights about your customer’s satisfaction, purchase intent, competitive preferences, and much more.

Analyze all sources of customer experience data in a single platform to gain actionable insights to fuel your business

Improve business outcomes with a deeper understanding of your customers and their experiences

DELIVER A UNIFIED CUSTOMER EXPERIENCE ANALYTICS TO EVERY STAKEHOLDER

Creating a unified view of your customer experience can be complex, and solid strategic brand decisions and programs require visibility across all data silos. That’s where the problem lies. Each department often has its own wealth of customer data, but limited visibility into the data collected by others. Decision-makers then pull information from select sources resulting in conflicting and competing insights and priorities.

Break down information silos to improve business agility and strategic decision making

Align stakeholders on priorities with a single source of truth for all customer experience initiatives

Know your customer satisfaction scores and most important KPIs in real-time

FUEL ALL ASPECTS OF YOUR BUSINESS

Leading businesses rely on customer intelligence to fuel every aspect of their business. And data-driven insights are the core of their CX programs, leading to highly measurable improvements in purchase rates, recommendations, and loyalty. Using a single powerful analytics platform will guarantee greater alignment and sharper insights for your CX stakeholders including Marketing, Sales, Customer Care, Operations, and Product Development. With exceptionally accurate, normalized data to guide their decisions, they’ll deliver incredible results:

We are proud of our partnership with NetBase. We share common vision and objectives on the quest for actionable insights from the endless source of social data.

Miguel Moreno

Global Director, Social Media Marketing, Coca-Cola

DRIVE BRAND DIFFERENTIATION AND CUSTOMER LOYALTY

Customer-centric companies are 60% more profitable than their competition, so understanding your customers and their customer journey is a key differentiator for your business. But as the customer journey continues to grow in complexity, there are a myriad of data points associated with every customer interaction.

Customer Experience (CX) leaders listen at every stage of the customer journey to identify opportunities to improve the customer experience at every touchpoint. These aggregated insights drive higher customer focus throughout the company, deeper alignment across departments, and more effective customer experience programs.

Drive customer acquisition and retention throughout the customer journey

Create amazing experiences that differentiate you from the competition

About NetBase

NetBase is an award-winning social media analytics platform that global companies use to run brands, build businesses, and connect with consumers every second. NetBase platform processes millions of social media posts daily for actionable business insights for marketing research, customer service, sales, PR, and product innovation.