Super Bowl Boulevard

Super Bowl Boulevard PreparationsWorkers help construct 'Super Bowl Boulevard,' which runs through Times Square and down Broadway, on January 28, 2014. (Photo by Andrew Burton/Getty Images)

Super Bowl Boulevard PreparationsWorkers help construct 'Super Bowl Boulevard,' which runs through Times Square and down Broadway, on January 28, 2014. (Photo by Andrew Burton/Getty Images)

Super Bowl Boulevard PreparationsWorkers help construct 'Super Bowl Boulevard,' which runs through Times Square and down Broadway, on January 28, 2014. (Photo by Andrew Burton/Getty Images)

Super Bowl Boulevard PreparationsPeople slide down the 'Super Bowl Toboggan Run,' set up as a part of Super Bowl Boulevard, which runs through Times Square and down Broadway, on January 28, 2014. (Photo by Andrew Burton/Getty Images)

Super Bowl Boulevard PreparationsWorkers help construct 'Super Bowl Boulevard,' which runs through Times Square and down Broadway, on January 28, 2014. (Photo by Andrew Burton/Getty Images)

Super Bowl Boulevard PreparationsWorkers help construct 'Super Bowl Boulevard,' which runs through Times Square and down Broadway, on January 28, 2014. (Photo by Andrew Burton/Getty Images)

Super Bowl Boulevard PreparationsWorkers help construct 'Super Bowl Boulevard,' which runs through Times Square and down Broadway, on January 28, 2014. (Photo by Andrew Burton/Getty Images)

Super Bowl Boulevard PreparationsPeople walk past the 'Super Bowl Toboggan Run,' which has been set up as a part of Super Bowl Boulevard, which runs through Times Square and down Broadway, on January 28, 2014. (Photo by Andrew Burton/Getty Images)

Super Bowl Boulevard PreparationsPeople slide down the 'Super Bowl Toboggan Run,' set up as a part of Super Bowl Boulevard, which runs through Times Square and down Broadway, on January 28, 2014. (Photo by Andrew Burton/Getty Images)

Super Bowl Boulevard PreparationsPeople walk past 'Super Bowl Boulevard,' which runs through Times Square and down Broadway, on January 28, 2014. (Photo by Andrew Burton/Getty Images)