5 Ways to Create Raving Fans in Your Online Business

If you’ve ever traveled in the southeastern United States, you can’t miss the crazy marketing campaign for an 80 year old landmark. Signs, barn roofs and even mailboxes order you to See Rock City! A few months back, I finally succumbed to the marketing...

What is easy to you, but seems impossible for someone else?

by Tracie

Have you ever watched someone else do something that seems impossible and thought, “I could never do that! How is that even possible?” Maybe you feel that way when you think about how to set up a business online. I had one of those...

What does it all mean, anyway?

by Tracie

It’s quite the buzzword these days, launching. People talk about launching this or launching that and they’re not talking about rockets. Well SpaceX is, but no one else. You can launch a website or launch a book or launch a product, but what does...

What to Consider When Emailing Your Customers

by Tracie

Our list of 900 is now down to 50! What happened? It feels like a bucket of cold water thrown in your face. Your beloved clients, the ones you’d move heaven and earth for, the ones you’ve worked to nurture and spoil over the...

It's not a matter of just collecting email addresses

by Tracie

We’re blacklisted at the IP level. Our whole business is online and I can’t send an email. To anyone. How on earth are we going to fix this? Lists. For an online business, a list represents everything important about the health of the business....

This is the final blog post in the series The 7 Tools You Need to Get Launched Online. You can find the rest of the tools here. Video is the way of the world right now in online business. Luckily, it’s easier than ever...

You don't even really need one!

by Tracie

A continuation of my series: The 7 Tools You Need to Launch Online. This week I’m talking all about websites, including why you don’t really need a fancy website when launching online and what you can use instead. ﻿ Little tip: If you’re...

How's that for a sexy title?

by Tracie

Shopping carts and payment processors… they aren’t just for brick and mortar stores! If you’re new to launching, let me explain how they are different, and how they work together. A shopping cart is how your customers view your products and confirm their purchase....

You DO Want to Build Your List, Right?

by Tracie

Landing Pages and Opt in Forms. They can be confusing, no doubt about it. But today I’ll explain the difference and give you a few unique ways to use them in order to start collecting names and build your list. Here are examples of...

There's more to it than you think!

by Tracie

“Which email service should I use?” It’s the number one question I get asked by people setting up an online business. It makes sense. Starting a business online can be a little overwhelming. There’s so much to learn and set up that has nothing...