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Webinar on the Value of a VoC Program, December 12th

Do you know how valuable effective measurement of the Voice of your Customer (VoC) can be?

Join us on Thursday December 12th, at 9 am EDT or 12 pm EDT, to discover what the total economic impact of an optimized VoC program can be for your organization. This webinar will highlight the areas of economic impact that an account surveying program will provide an organization in terms of Revenue Retention, Revenue Generation, and Cost Savings.

In this webinar, Dennis Chapman Sr, President and CEO of The Chapman Group, will discuss:

1. What does a survey program that measures VoC look like?

a. The Survey

i. Key Measurements

ii. Different Surveys for Different Folks

b. The Respondents/Contacts

i. High/Wide/Deep

c. The Analysis

d. The Follow Up (Closing the Loop)

2. How does a VoC program impact financials?

a. Revenue Retention

b. Revenue Generation

c. Cost Savings

d. Total Financial Impact (ROI)

This webinar is being offered LIVE at 2 times on December 12th; 9am and 12 pm EDT.

Reserve your place at either time by clicking one of the registration buttons below.

Our Company:

The Chapman Group, founded in 1988, is a consulting firm that solves sales and account management challenges resulting in stronger relationships, increased revenues, and higher margins. We assist clients of all sizes, across a broad spectrum of industries, through the implementation of innovative processes, methodologies, best practices, skills and tools.