The concept and mission behind Zeenie Dollz started with a sketch by Hansini Wadhwani, the creator, designer and inventor of the series. Hansini showed her mother, Laxmi Wadhwani, the first sketch of a girl with flowing blue hair and explained that her persona was that of Mother Earth. With overwhelming support and belief in the concept, Laxmi leveraged her years of experience in the textile industry to bring Zennia, the first doll in the series, to life. From there, the mother-daughter duo have worked together through every step of the creative process to take a beautiful sketch, a meaningful cause and a passion for the environment, and merge it into the Zeenie Dollz series.