Yet for as much we seem to talk about it, do we really know what culture is?

If we want to influence our company culture, we have to start with a keen understanding of what culture actually is.

This article cuts to the core of why attempts to influence and change cultures are often ineffective.

This has been a recent challenge for me. Convincing leaders that changing a culture is not about just changing the artefacts is hard. It’s difficult for people to go deeper to surface their underlying assumptions. It’s even more difficult to ask them to examine their resulting behaviours.