Edwards tunnels for the Digger

Manchester United's very high profile made it extremely difficult to keep its negotiations with BSkyB under wraps. Ordinarily, deals between the dullest companies are routinely leaked because of the opportunity to make a profit on the information in the markets. Therefore, negotiations involving the world's most popular football club, with its army of fans as well as its wider media coverage, presented the corporate financiers with more than the usual set of problems.