Contrary to popular belief, cupping therapy isn't just for athletes—Kim Kardashian does it too. As seen on Snapchat, the 36-year-old reality star recently shared that she's into "facial cupping"—a face-specific version of the ancient Chinese practice that you heard about during the Olympics, thanks to the giant circular bruises on Michael Phelps' back.

Via Snapchat

"The cupping facial encourages blood flow to the tissue and stimulates the lymphatic system to help reduce inflammation, which in turn smooths fine lines and wrinkles," Jamie Sherrill, also known as "Nurse Jamie," the owner of Beauty Park Medical Spa, told E! News.

Different-sized cups, like the one in Kim's snap, are placed on areas of the face that need treatment. The skin is then drawn into the cup using a balloon, creating a vacuum-like sensation that "feels like a cat licking you." It supposedly relaxes your muscles immediately, relieving any facial tension. The skin also appears more plump—and unlike body cupping, no nasty bruises!

"We love to combine cupping with other facial treatments because the increased circulation allows for skin-care products to absorb much more effectively into the skin," Sherrill explained.

While there's nothing wrong with wanting firmer skin, customers have reported that the anti-aging effects of this treatment aren't long-lasting. But nothing wrong with a little skin-care boost every now and then, right?