Archive for the ‘Promotional Gifts’ Category

Results of the 2011 corporate gift-giving survey by the Advertising Specialty Institute (ASI) show office Santas are spending an average $42.52 on their employee elves, up 19.6% from 2010.

The annual ASI corporate gift-giving survey also shows gift cards and cash remain the most popular employee gifts for the second year. But over six out of 10 respondents plan to spend about the same amount this holiday season as last on corporate gifts for both employees and prospects or clients, suggesting increased spending is not universal.

Nearly a quarter of respondents say giving gifts to clients and prospects results in sales and leads, but that goodwill is the greatest reward.

“At this special time of year, it’s heartening to see that the Grinch is in short supply when it comes to corporate gift-giving,” said Timothy M. Andrews, president and chief executive officer of ASI. “No matter what the economic forecast, rewarding employees for their hard work and thanking clients for placing orders remains a wonderful way to spread a little cheer.”

ASI’s survey highlights include:

·Average spending on clients or prospects is up 13.9% to $29.91.

·38% of respondents plan to give gift cards to employees. Cash bonuses are second, but fell by 8 percentage points to 24% since 2010.

·Food/beverages are the most commonly cited gift for clients or prospects, with 32% of respondents planning on giving them.

·Over one-half (52%) plan on decorating their gifts with their company logos.

·Holiday gift programs positively impact sales, with over one quarter (27%) obtaining a referral and 24% generating a lead or obtaining a sale from them.

·The most commonly attributed results are broader, such as a thank you (69%) or generating goodwill (60%).

Need the perfect promotional product for St. Patrick’s Day? Check out our Irish Coffee Mugs. We’ve discussed the popularity of promotional coffee mugs because of their usefulness. When you combine a seasonal or holiday use, you create the ultimate promotional product giveaway. Place your order today for Irish Coffee Mugs.

Currently, it’s 29 degrees in Brooklyn, 28 degrees and snowing in Chicago, and even 54 degrees and rainy in Los Angeles. During the winter months, promotional apparel such as promotional fleece jackets make a perfection promotional gift for your clients or even a corporate gift for your employees.

We offer a wide variety of men’s and women’s styles and colors including full-zip jackets, pullovers, and 1/4 zip pullovers. To imprint your logo on a promotional fleece jacket, contact us today to get started on your order and see artwork proofs before purchase. View our order process for more information.

The Federal Trade Commission has imposed new guidelines “requiring bloggers to disclose gifts or promotional items from companies they write about. Failure to do so might even result in fines.” Given the power that bloggers have on society in this day and age, the FTC is attempting to control bloggers from giving favorable reviews because of a gift or freebie that they received. The FTC is also attempting to hold blogs just as accountable as newspapers and magazines who face similar guidelines regarding promotional gifts and products received. All that’s expected of bloggers is to mention in their entry if a product was provided to them for free so the reader knows whether they’re getting an impartial review or not. In the long run, reader loyalty will increase when the reader knows that the blogger has their best interests at heart.