Digging and site work at Wisconsin Avenue and Interstate 41 site in Grand Chute.

Digging and site work at Wisconsin Avenue and Interstate 41 site in Grand Chute.

Maureen Wallenfang/USA TODAY NETWORK-Wisconsin

But because the large site doesn’t have any signs saying what’s coming, I get questions on it every week and expect to get questions for months to come.

The 29-acre plot of land is the former National Envelope Corp. site at 3800 W. Wisconsin Ave. in Grand Chute. It was also known as Fox Tractor going way back.

The site is across the street from Wendy’s, Arby’s and Kwik Trip, and its western border is the northbound on-ramp to Interstate 41.

The factory was torn down this winter and now the site is being prepared for a multi-tenant, multi-building retail development. Its entrance will be reconfigured at the Westhill Boulevard stoplight.

Jim Greene, WG&R Furniture’s owner, president and CEO, is spearheading the project and envisions it as a “world-class development.” The first building going up on the site will be his new WG&R flagship store.

WG&R has nine stores, making it the largest furniture business in the Fox Valley. Its branch at 2700 W. College Ave. in Appleton will operate until the new store is ready.

The new development will also include a mix of other retailers — ideally better and higher-end shops according to Greene — and possibly a restaurant. Those tenants could start moving in next year and are yet to be named.

The entire project’s cost is estimated between $30 million and $35 million.