PARSIPPANY, NJ , October 11, 2011
- Lodging Interactive, an award winning Interactive and Social Media
Marketing Agency exclusively servicing the hospitality industry, today
announced the introduction of its Guest Review System designed for
hotels, restaurants and spas. The Guest Review System enables
hospitality companies to manage and display consumer reviews on their
own websites and blogs.

"The time has come for hotels to take control of their guest
reviews and to stop sending potential guests to third party review
websites where they may never return or worse, book a competitor’s
property,” said Mr. DJ Vallauri, Lodging Interactive's Founder &
President. “Market research continues to support the fact that over 75%
of online travel buyers will consider consumer reviews prior to making
their online travel purchase. This trend is not going away and
hoteliers have told us they need more control over the guest review
process.”

The Guest Review System is a web based review management
system that empowers hotels to collect their own guest reviews and post
management responses on their websites. The Guest Review System lets
consumers post their comments and score their hotel experiences based
on service attributes. Additionally, consumers can share their guest
reviews on their Facebook wall and their network of friends. Hotels are
notified in real-time of new guest reviews and have the ability to
validate guest stay information before reviews are posted on their
website.

“We all continue to read about the authenticity of many of the
guest reviews on the third party review websites. The New York Times
recently reported on individuals and offshore companies established to
post fake reviews…in some cases negative reviews about competitors,
it’s just getting out of hand,” added Mr. Vallauri. “Our Guest Review
System gives back the control to the hotelier where they can validate a
guest’s authenticity before the comment is posted on their website.”

"Our Guest Review System is a low cost turn-key system any
hotel can use to manage their guest reviews. There is no programming
required and hotels can be up and running in 10 minutes,” added Mr.
Vallauri. “We offer a free trial and there is no contract to sign and
hotels can cancel anytime.”

About Lodging Interactive
Lodging Interactive, headquartered in Parsippany, NJ, is an award
winning leading provider of Internet Marketing Services to the
hospitality, spa and restaurant industries. The company provides a
portfolio of effective hotel Internet marketing services to hundreds of
hotels, resorts, ownership properties, spas and restaurants. Clients
include branded hotels from nearly every major brand as well as
prestigious, landmark independent hotels.

Lodging Interactive is an award winning interactive marketing
agency and has been recognized as a leader by the International Academy
of Visual Arts, Interactive Media Awards, Web Marketing Association and
Travel Weekly’s Magellan Awards.

Lodging Interactive is a proud supporter of the Hotel Sales
& Marketing Association International (HSMAI). For more information
contact Richard Walsh, Vice President of Business Development at [email protected]
or at 877-291-4411. The company’s website is located
at www.LodgingInteractive.com